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Handy (Jam) OrganizationProm: It's A Pleasure!, The (1961)

How to behave.


This movie is part of the collection: Prelinger Archives

Producer: Handy (Jam) Organization
Sponsor: Coca-Cola Co.
Audio/Visual: Sd, C
Keywords: Social guidance

Creative Commons license: Public Domain

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Reviewer: stevewoodzell - - May 27, 2009
Subject: Yipes!
Hahaha that does not look fun at ALL. Would love to see a similar film made about your average modern middle class prom... booze, drugs, sex and drama!

Reviewer: doowopbob - - April 17, 2009
Subject: Oh....
These Girls Are Now in Their Late 60's....Wonder If They Ever Got Over This Nonsense....A Meat Parade....By Southern Bigots!

Reviewer: ERD. - - November 21, 2008
Subject: Prom:It's A Pleasure?
I was the age of the youngsters back when the film was made in 1961. Living in New York, I never remember going through so much formalities. Of course I wasn't as affluent as that group, and had to work while going to school, so I didn't have all leisure time to worry about so many rules of etiquette. The film seems a throw back to an earlier time.

Reviewer: rr1955 - - November 20, 2008
Subject: Prom: It's a Pleasure!, The
Wasn't life wonderful in 1961 when you were white and pretty? What a fantasy world.

Reviewer: Retro Geek - - June 17, 2008
Subject: Prom Courtesy
It's 1961 in Alabama. The youth are dancing their socks off to ....a jazz orchestra playing elevator music?!? I doubt it! This little film explores the courtesies that make prom a pleasure. Manners, chaperones, dance cards, nosegays, and after hour buffets. The dresses are lovely. Well, except for our leading lady and her daisy dress. What a mess! The dance program/card is a long forgotten custom. Of course we all know why. Today, you don't dare trust your man in the arms of another. Girls today have no shame in stealing your beau and you don't want to crumple your prom digs while scratching her eyes out! I think Coca-Cola has a lot to answer for here.

Reviewer: OCSDDC - - November 27, 2007
Subject: Nice 'Do's!
Isn't it creepy that these girls are in their late teens, yet their hairstyles make them look like 40 year olds? Yikes! Not enough Coca-Cola products in the world to make that look attractive ...


You know, I just figured out what this video was missing .... someone getting drenched in pig's blood and chaos ensuing ....

Reviewer: bread - - August 17, 2006
Subject: beautiful, but gets boring after a while
this beautiful film, suffers from getting boring after a while. still, it's a nice little film, with alot of wonderful footage.great for footage, but sadly gets very boring.

Reviewer: Spuzz - - March 20, 2004
Subject: Don't be a dick, be a date!
The 1961 Coca Cola Junior Miss (read a lower tier Miss America) explains to us the proper etiquette of how to go to a prom. Her date? "Son" from "A Date With Your Family!" (Guess he could tear himself away from being genuinely glad to see his dad for a bit eh?) He plays, of course, Dick. He phones Junior Miss up, and gets the date. Before the prom, he carefully phones up her prom to find out what she's wearing so that he can get the matching corsage. Soon, they're off ro the dance, where the women have these neat little schedules so they can all fit in all the men who want to dance, which is sort of odd. More rules are given, Boy leads to the dance floor, how to ask for a dance without embarassing a girl, and of course, going to the snack table, which is strewn with Coke, to appease the sponsor of the piece. Soon, the dance ends, and Son and Junior Miss go home, then Dick says a whopper of a statement: "I had fun tonight, I think it was because of you!" THINK? OUCH! Reccomended!

Reviewer: cashel - - January 21, 2004
Subject: coca cola presents
this may be the definative film on the USA Prom social event. This film is faultlessly photographed and directed .The actors and participants behave with impecable good manners..In its own way, this film is a classic,but unfortunately I viewed it with TOTAL BOREDOM

Shotlist

COCA-COLA BEVERAGES SOFT DRINKS RECREATION FOOD PROMS PROMENADES FORMAL DANCING HIGH SCHOOLS STUDENTS ADOLESCENTS TEENAGERS BEHAVIOR MANNERS ETIQUETTE FASHIONS CLOTHING AUTOMOBILES