Viceroy Commercials [Part 1]
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Viceroy Commercials [Part 1]
- Topics
- tobacco, cigarette, television, advertising, male, Latino, gender, African American
Compilation of Viceroy cigarette commercials from 1968 including "Viceroy's Got the Taste That's Right," "Right Any Time of the Day," "The Good Taste Never Quits," and "All the Taste, All the Time."
Credits
View more information at Legacy Tobacco Documents Library
- Addeddate
- 2006-02-15 22:17:09
- Color
- color
- Identifier
- ixu03f00a
- Noindex
- true
- Sound
- sound
comment
Reviews
Reviewer:
guyburns
-
favoritefavoritefavoritefavorite -
September 19, 2013
Subject: An interesting series of ads
Subject: An interesting series of ads
25 ads in 19 minutes. A good variety of ads and jingles with only a few repeats. Includes the themes: “not too strong, not too light”, “Right any time of the day”, “Good taste never quits”. Some of the jingles are variations on the same tune. Settings include: sailing, fishing, man and woman at the beach, man with a car phone rescues woman, Spanish-language ad (03.55), on board a ship, cattle and cowboys, a home movie night, in a Japanese restaurant passing a cigarette with chopsticks (15.00), computer punch cards (16.15), scrapping cars (17.30), horse riding in a canyon, and several other situations.
An interesting series of ads. The poorest is at 25.10. My pick of the rest are:
00.12: Sailing, catchy “Not too strong, not too light” jingle.
01.25: Jeep and fishing, “The taste that’s right” jingle.
05.08: Voiceover, “Take all leading filter brands”. Man with car phone helps woman, followed by late 1960s-style jingle.
13.47: Humorous home-movies situation, “The good taste that never quits”.
20.14: Horse riding in canyon, “Right any time of the day” jingle. Two different jingles, same video, follow each other.
26.26: Snappy video changes, “Right any time of the day” jingle.
Good quality video and audio.
An interesting series of ads. The poorest is at 25.10. My pick of the rest are:
00.12: Sailing, catchy “Not too strong, not too light” jingle.
01.25: Jeep and fishing, “The taste that’s right” jingle.
05.08: Voiceover, “Take all leading filter brands”. Man with car phone helps woman, followed by late 1960s-style jingle.
13.47: Humorous home-movies situation, “The good taste that never quits”.
20.14: Horse riding in canyon, “Right any time of the day” jingle. Two different jingles, same video, follow each other.
26.26: Snappy video changes, “Right any time of the day” jingle.
Good quality video and audio.
Reviewer:
Spuzz
-
favoritefavoritefavoritefavorite -
May 2, 2006
Subject: I wish I knew how to quit you..
Subject: I wish I knew how to quit you..
Dazzling assortment of Viceroy commercials here. The colors on these are really bright, the jingles are INSANELY catchy, and everyone seems to be having a swell time smoking! My faves here are the car / smoking commercial with the truly out there song in the background, and the end 1 for a peso! The other is the crazy ad at the beginning with the two campers in the beginning who cant stop LOOKING at each other after they light up, Like they attacked each other and ripped each others clothes off after the cameras stopped rolling.