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Locker Room (1967)

Newport cigarette commercial.


This movie is part of the collection: UCSF Tobacco Industry Videos

Audio/Visual: sound, color
Keywords: tobacco; cigarette; advertising; television; menthol cigarette; male

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Reviewer: LeGrande - - January 19, 2009
Subject: Yes, you too can smoke Newports in the shower!
The commercial starts at :22. The singers are truly shower singers. The limericks aren't so bad. A good example of cigarette TV advertising.

Reviewer: Tenor madman - - January 19, 2009
Subject: ...Try a Newport...smoother Newport...
This entry has a long, blank space at the beginning and the end that you might want to be advised of. I point this out because you'll notice that it doesn't start right away.

The reddish tint of this film really gives this that 1960's feel. The actors, the clothes, and set also contribute to that vibe.

I like the four singers and the music as arranged and performed. The singers sound great and unified and the deceptively complex music flows nicely underneath. The limerics seem a little dated or cheesy, though. I'm sure it made sense at the time, but it (the limerick poetry) obviously hasn't worn well.

TM

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View more information at Legacy Tobacco Documents Library