Continuity:

Fourdrinier revolutionized paper making. Batch
production gave way to continuous flow

Pomilio revolutionized pulp production. Continuous
digestion —gas chlorination — a uniform product

Economy:

To produce 1 ton esparto paper by the soda-batch
process — 3 tons coal

To produce 1 ton straw paper (45% yield on straw)
by the 'Celdecor-Pomilio' process = li tons coal

Quality:

'Celdecor-Pomilio' straw paper is as strong in Burst
and Breaking Length as Bleached Sulphite

Plants embodying this process are operating or being
installed in France, North and South Africa, India,
The Philippines, Argentina, Chile, Uruguay, Italy,
Spain, Great Britain

STRAW HAS COME TO STAY!

CELLULOSE DEVELOPMENT CORPORATION LTD.

ANSELM ROAD HATCH END MIDDLESEX

Vlll