II B R.AR.Y OF THL UNIVERSITY Of ILLINOIS NOTICE: Return or renew all Library Materials! The Minimum Fee for each Lost Book is $50.00. The person charging this material is responsible for its return to the library from which it was withdrawn on or before the Latest Date stamped below. Theft, mutilation, and underlining of books are reasons for discipli- nary action and may result in dismissal from the University. To renew call Telephone Center, 333-8400 UNIVERSITY OF ILLINOIS LIBRARY AT URBANA-CHAMPAIGN DEC 2 0 ?no4 L161— O-1096 The pricing and utilization of LEGUME AND GRASS SEEDS By WILLIAM HERR and G. L. JORDAN Bulletin 582 UNIVERSITY OF ILLINOIS • AGRICULTURAL EXPERIMENT STATION CONTENTS PAGE Seed-Producing Regions 5 Historical Analysis of Production, Acreage, Yield, and Prices 10 Factors Influencing the Annual Production of Forage Seeds 17 Seasonal Price Variations 19 Price Analysis of Six Forage Seed Crops 22 Demand factors affecting seed prices 22 Variations in demand 24 Supply factors affecting seed prices 25 Price analysis of five legume seeds 28 Price analysis of timothy seed 36 Geographical Price Areas 36 How geographical areas affect price analyses 40 Future studies desirable 42 Marketing Margins 42 Trends since 1 926 42 Relative variability of total margins 46 Size of total margin 47 Relationship of retail prices to prices received by farmers 47 Other forces affecting margin 48 Summary 48 ACKNOWLEDGMENT The authors wish to acknowledge the cooperation received from G. C. Elder, in charge of the Seed Section, Division of Field Crop Statistics of the Bureau of Agricultural Economics; and from J. A. Swing and W. H. Ebling, agricultural statisticians for Illinois and Wisconsin, who made suggestions and gave aid during various phases of the project. Through Dr. Ebling's connection with the Field Seed Institute of North America, some of the research done by this organization was inspected and was helpful. Professor J. A. Jackobs, Department of Agronomy, University of Illinois, made constructive suggestions which were incorporated into the manuscript. This report is based on a study financed in part by funds provided by the Agricultural Marketing Act of 1946 (RMA, Title II) under a contract with the Illinois Agricultural Experiment Station. Urbana, Illinois December, 1954 Publications in the Bulletin series report the results of investigations made or sponsored by the Experiment Station THE PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS By WILLIAM HERB and G. L. JORDAN* IN CHOOSING THE GRASS AND LEGUME SEEDS to be in- cluded in this study, the first question was: "Which forage crops are best adapted to the northeastern quarter of the United States — or that area which includes Illinois?" As can be seen from Fig. 1, there are five major areas of adaptation for forage crops in the United States, with Area 1 extending over the entire northeastern section. Following is a list of the grasses and legumes which are adapted to this area and commonly grown there:2 I Grasses Bluegrass, Canada Foxtail, Meadow Kentucky Oatgrass, Tall Bromegrass, Smooth Orchard grass Canary grass, Reed Redtop Fescue, Chewings Ryegrass, Common Meadow Perennial Red Sudan grass I Tall Timothy Legumes Alfalfa Clover, Alsike Birdsfoot trefoil Crimson Lespedeza, Korean Ladino Common Red Sericea Sweet Common white To narrow the list still further, it was necessary to consider the relative importance of the different seeds. This, of course, can be com- puted on a number of different bases. It can, for example, be based on the acres harvested for seed or the acres that the forage seed produced will plant. The purpose that the seed will be used for also helps to determine its importance. If we were primarily interested in soil con- servation we would choose a different measure than if we were inter- ested in land utilization. 1 WILLIAM HERR, formerly Assistant in Agricultural Economics, and G. L. JORDAN, Professor of Agricultural Economics. 2U. S. Department of Agriculture Yearbook for 1948. pp. 743-752. BULLETIN No. 582 [December, INTRODUCED PLANTS NORTHERN TYPE WINTER ANNUALS EXCEPT ON IRRIGATED LANDS Areas of adaptation for grass and legume crops in the United States (from U. S. Department of Agriculture Yearbook for 1948, page 743). (Fig. 1) For this report, however, importance was determined on the basis of money value, as value is the important consideration from both the standpoint of the seed industry and that of the farmer. Table 1 shows the average annual value of the seed production for forage crops that are widely grown through the north central and northeastern states.1 From Table 1 it can be seen that the five legumes — red clover, alfalfa, lespedeza, alsike clover, and sweet clover — followed by the two grass seeds, Kentucky bluegrass and timothy, are most important from the standpoint of money value. Since data on bluegrass seed are limited, it could not be studied in much detail. This bulletin is there- fore devoted primarily to a study of the other six seeds, dealing chiefly with the economics of production, factors influencing prices received by farmers, seasonal price movements, and marketing margins. Other seeds which are increasing in importance, as indicated by a much larger value in 1950 than during the previous 10 years and also a larger value in 1951 than in 1950, include common ryegrass, crimson clover, Ladino clover, and tall fescue. Studies of these seeds, while desirable from the standpoint of their importance, are limited because of lack of data. 1 Data for annual values, 1940-1951, are given in Table 1 of a mimeographed supplement to this bulletin, which may be obtained by writing to the Informa- tion Office, College of Agriculture, Urbana, 111. 1954] PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS Table 1. — Value of United States Field Seed Crops (Limited to forage crops commonly used for hay and pasture) Seed crops Average value of production, 1940-1949 Value of production, 1950 (revised) Value of production, 1951 (revised) Red clover ... 29,190 1,000 dollars 45,306 27,385 Alfalfa 24,806 39,243 47,551 Lespedeza 15,131 12,504 15,067 Alsike clover 5,002 4,734 5,074 Sweet clover 3,927 10,041 4,818 Timothy 3,464 6,433 2,841 Common ryegrass 2,475 5,288 5,463 Crimson clover 2,066 6,231 7,519 Redtop 1,998 4,319 1,700 Sudan grass 1,695 2,587 2,687 Ladino clover 1,474 9,706 12,902 White clover 1,408 S,158 3,412 Bromegrass l,358a 4,605 1,633 Orchard grass 1,098 2,384 1,923 Perennial ryegrass . 518 750 762 Meadow fescue 139 218 109 Kentucky bluegrass 3,916 8,134 4,030 Tall fescue 2,854b 7,738 11,856 Birdsf oot trefoil 193C 516 480 • Eight-year average, 1942-1949. b Two-year average, 1948-1949. c Value for 1949 only. It is to be noted that the value of the six seed crops included in this study amounted to only one-third of 1 percent of the average U. S. gross farm income during the 10 years, 1940-1949. Despite this small fraction, they deserve attention because of the importance of forage seeds both in the production of feed and the conservation of soil. SEED-PRODUCING REGIONS1 The leading states during the 10-year period, 1939-1948, in the pro- duction of the six forage seed crops studied are shown in Fig. 2.2 1 For this section to be most fruitful, the reader should refer to Frank Beck's discussion of the location of seed-producing areas by decades in The Field Seed Industry in the United States, chapter 2, University of Wisconsin Press, Madi- son, 1944. The objective of the present discussion is to bring Dr. Beck's presenta- tion up-to-date and to indicate any significant changes in the location of producing regions by analysis of the decade from 1939 to 1948. As seed produc- tion is highly variable in the short run, it is necessary to compute long-term averages. 2 The decade 1939-1948 was chosen as it followed directly the decade 1929- 1938, which was the last one studied by Dr. Beck (see footnote 1). Averages were calculated from the data given in Tables 2 to 7 of the supplement (see footnote 1, page 4). BULLETIN No. 582 [December, 1954} PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS T3 v C > rt 3 .2, o h X rt 'S oo" c o O -u 2 w _, 8 -a 6 > *> o 8 BULLETIN No. 582 [December, Red clover and alsike clover.1 Production of red clover seed has not shifted significantly from the corn belt, although there has been some increase westward, especially to Kansas and Nebraska. There is, however, a definite trend toward the Pacific Northwest and California in the production of alsike clover seed, as can be seen by comparing Figs. 2B and 2C. In 1929-1938 this area produced 18 percent of the total alsike seed, while in 1939-1948 it produced over 46 percent. Red clover seed is produced in the corn belt not because it yields any better here than in the West, but because it is harvested at a different time than most other crops, and thus offers an opportunity to use labor and machinery that would otherwise be idle. Production of red clover seed is therefore likely to be important in the corn belt as long as red clover occupies an important position in the regular rotation and is grown in relatively pure stands. The situation can be explained further by analogy with oats pro- duction in the corn belt. Despite competition from areas farther north and west, where yields are better, oats are grown extensively through the corn belt because there is little competition for the resources of labor and capital during planting and harvesting. There are several reasons why production of alsike clover seed is shifting to the West. For one thing, it is generally grown in combina- tion with other grasses and legumes in the corn belt, and hence is not as readily adapted for commercial seed production as red clover. And even when it is grown in relatively pure stands, the seed yield is not so high in the corn belt as in the Northwest and California. Another very good reason for the shift in production is the de- creased demand in the Midwest. The custom of including alsike clover as a stand insurance in mixtures, particularly on wet spots, is becoming less common. It cannot compete with higher-yielding hay legumes, especially since the increased use of lime has made soils better adapted to alfalfa and red clover. Also, Ladino clover is being substituted for it in many forage mixtures. Sweet clover. The production area of sweet clover seed has not changed significantly from the 1924-1928 period to the decade ending in 1948. There have been shifts among the leading producing states, but at present the ranking of the states has returned pretty much to the 1 For the earlier decades, Dr. Beck treated red and alsike clover as one, rec- ognizing that such a procedure was not ideal. By doing this he concluded that the two seed crops are grown in the same regions and are subject to the same demand factors. While it may be true that the areas of consumption are for practical purposes identical, the areas of seed production differ significantly. 1954} PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 9 1924-1928 average. From 1929 to 1938 the area of production was concentrated in Minnesota and North Dakota, but recently production has shifted somewhat south and west (Fig. 2D). Timothy. The area of timothy seed production has been stable in the last three decades, with Iowa, Missouri, Minnesota, Illinois, and Ohio producing the major portion of the crop (Fig. 2E). The only apparent change has been the continuing downward trend in produc- tion. Of the major producing states, only Ohio produced more timothy seed in the most recent decade (1939-1948) than in the previous decade. Illinois production declined about 55 percent from 1929-1938 to 1939-1948, showing the largest relative decrease. Iowa showed the largest decrease in absolute amount, producing about 290,000 bushels less in 1939-1948 than in the previous decade. Alfalfa. Commercial production of alfalfa seed continues to be concentrated in the West (Fig. 2F). There have, however, been pro- nounced changes in the ranking of the states, first because of insect damage, and second because of a movement toward irrigated regions throughout the West. Arizona, for example, has climbed up to third place as a result of increased production in irrigated areas. Other leading states, according to figures for the 1939-1948 decade, are Nebraska, Kansas, Oklahoma, and Montana. Idaho, meanwhile, has dropped from second place to tenth, its production in 1939-1948 being just about half of what it was in 1929-1938. California's production in 1939-1948 was about 50 percent more than it had been in the previous decade. Production in California is likely to become more important as the transporting of hardy varieties to that state for seed production is increased and nonhardy varieties are planted in the corn belt as soil-improvement crops. Production in Michigan has also risen significantly — from prac- tically nothing in 1929-1938 to nearly 60,000 bushels in the following decade. There are two important reasons for this increase: one is the higher price of alfalfa seed in comparison with competing crops — mostly vegetables — that can be grown on the sandy soils of Mich- igan. The other is the wider use of alfalfa in rotations. Also, the rise in production coincides with the increased use of DDT and other insecticides. Actually, Minnesota and Wisconsin, as well as Michigan, have increased their production of alfalfa seed over the previous decade. Information as to the influence of the so-called all-crop harvester on the growth of seed production in this area would be interesting. It is ossible that alfalfa seed production in these states is taking on the 10 BULLETIN No. 582 [December, pattern that red clover has in the corn belt (page 8), which is that no other crops are seriously competing for labor and harvesting equipment at harvest time and that the costs of these factors of production are therefore comparatively low. An opposing tendency is the fact that a seed crop reduces the amount of hay produced. On dairy farms, hay is the important crop except when seed prices are high in relation to milk prices. In recent years (1948-1952), price relations have not favored the production of alfalfa seed, and production has decreased. In the future, it is likely that production in this area, while potentially significant, will vary depending upon relative prices. Lespedeza. Changes, if any, in production areas of lespedeza seed are not readily determined. The leading producing states include the area just north of the cotton belt and south of the corn belt (Fig. 2G). There is some indication that the crop is increasing in importance west of this area, in Kansas and Oklahoma. HISTORICAL ANALYSIS OF PRODUCTION, ACREAGE, YIELD, AND PRICES The purpose of this part of the study is to analyze long-run factors that have influenced the production and prices of the major field seeds. This has been done by comparing series of seed production, yields, i acreages harvested for hay and for seed, and price relatives. The following three aspects of seed production and pricing were : studied: (1) the relative importance of acreage harvested for seed in determining total production; (2) rate of increase, or decrease, of acreage harvested for hay and the respective rate of change in acreage harvested for seed; and (3) comparison of the prices received for! these seeds with prices received for all crops by farmers.1 Production, yield, acres harvested for seed, and acres harvested for " hay are shown on ratio charts so comparisons of rates of growth, or decline, can be made easily (Fig. 3). Lespedeza. Of the six seeds studied, lespedeza showed the most rapid growth in production during the 1919-1951 period (Fig. 3). Actually, the really rapid growth occurred before 1939 — since that time, production has increased slowly. The acreage harvested for hay has followed pretty much the same pattern, with the leveling off starting after 1942. 1 Data pertaining to these series are given for each seed in Tables 8 through 15 of the supplement (see footnote 1, page 4). 1954] PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 11 SCJNVSnOHi — 03J.S3AMVH S3MOW W.TJ 6 .M 13 £ •o cs * cd o 2 'oS TD C ^-, rt •-' §o" o" to In SQNVSnOHi— AVH «0d Q3iS3A«VH S3MOV SQNnOd JO SQNVSnOHi— 033S JO NOI10na08d SQNVSnOHi — 033S HOd Q31S3AMVH S3MOV a § •o I * SONOOd JO SONVSnOHl — 033S JO — 3HOV U3d Q13IA Q33S SONVSnOHl— AVH aOJ Q3J.S3AyVH S3UOV SQNVSnOHl— Q33S «0d 031S3AdVH S3UOV — 380tf M3d QH3IA 033S - O" O" o" o o" CO (^ IO or variety of seed which may or may not be the "average." Yet within the classification "alfalfa" there are a number of varieties which differ 1 Detailed, data are given in Table 16 of the supplement (see footnote page 4). 19541 PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 37 in their adaptability to different regions. To the extent that a specific variety or type of seed is adapted to one region and not to another, we would expect to find different price-making forces at work in each region. The purpose of this section is to show what is included in the average price of a seed and to indicate the degree of homogeneity in a particular classification of seed. If geographical price differentials are, on the average, larger than can be explained by transportation costs, the indication is that different price-making forces are in effect, or that different seeds actually occur in the same classification but are averaged together to give a United States average price. Conse- quently such an average might not be meaningful.1 Alfalfa. There are three rather definite areas of adaptation for alfalfa seed, depending on the hardiness of the varieties (Fig. 11). Seeds for hay and pasture cannot be readily interchanged between a southern and a northern area; hence seed adaptable for each area is subject to the conditions of supply and demand within the area. Prices received by farmers in the different states were averaged for 1947-1951 and plotted on the map in Fig. 11. Lines were drawn to separate states with average prices above $25.50 a bushel, between $20.00 and $25.50, and below $20.00. It can be seen that the price areas practically coincide with the areas of adaptation. While this method gives only approximate location of geographical price areas, it does indicate the variation in average price and also its cause. The average price in the northern area is about $3.00 above that in the central area, and nearly $10.00 above the southern price. This large differential cannot be explained by transportation costs alone and is no doubt related to the areas of adaptation. Lespedeza. Much the same situation exists for lespedeza as for alfalfa. Average price relates to different varieties of lespedeza, each adapted to a certain region and hence subject to the influences of supply and demand within that region. "Common lespedeza, of which Kobe is the most used variety, is especially adapted to the southern third of the lespedeza area, while Korean is especially suited to the more northern rjart."2 Fig. 11 shows the geographical price areas for this seed. Prices averaged $7.37 per hundred pounds in the central area, $10.98 in the 1 Average prices by states and areas for the six seeds are given in Tables 20- 25 of the supplement (see footnote 1, page 4). 2U. S. Department of Agriculture Yearbook for 1948. pp. 709-711. 38 BULLETIN No. 582 [December. 1954^ PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS $ 16.00 °°~~^y/tf _ ^*\ $ 18.00, 39 Average price, by geographical location, that farmers received for six seeds, 1947-1951. Also shown are the areas of adaptation for hardy, non-hardy, and medium hardy alfalfa varieties. (Fig. 11) 40 BULLETIN No. 582 [December, south-central area, and $16.41 in the southern area (without Louisi- ana). The differences are significant enough to indicate that average prices may not be meaningful for a price analysis unless we know the proportion of the seed of the different varieties and something as to the factors influencing the supply and demand. Other seeds do not show the price differentials by areas that alfalfa and lespedeza do. Instead, price differences probably reflect to a large extent surplus and deficit areas with transportation costs accounting for a large fraction of the differential. In general, this appears to be the situation for red clover seed (Fig. 11), with the middle Atlantic states being a deficit area. However, the Northwest, a surplus-producing area, shows a higher average price than the consuming area of the central states. This can be explained by the fact that the Northwest produces a larger proportion of im- proved varieties than does the rest of the country. While certain varieties of red clover have definite areas of adaptability, this analysis is not detailed enough to show any differential resulting from this cause alone. Sweet clover seed shows very little geographical differential in prices except for a central core of three states (Illinois, Iowa, and Missouri) , where the average price was $8.24 a bushel compared with $7.27 for the other 11 producing states (Fig. 11). These three states were probably deficit-producing states during the period studied. Timothy seed also shows very little price differential by location. Iowa shows a fairly low price as it is the heart of the timothy seed- producing region and is a surplus state. Geographical price patterns seem apparent for alsike clover seed, with Minnesota, Michigan, and Ohio having the lowest average price — $17.58 a bushel — and Indiana, Illinois, and Iowa having the highest average price—- $19.88 a bushel (Fig. 11). The latter three states are in the heart of the consuming area and are likely to be deficit states with the shift in seed production to the Northwest. The northwestern states and California, on the other hand, are surplus- producing states and so show an average price below that for the central corn-belt states. How geographical areas affect price analyses It is apparent from the above material that two important con- siderations in the price analysis of a particular seed are (1) the extent to which different types of seed are adapted only to particular loca- tions and (2) the number of possible substitutions for each type of < seed. 1954] PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 41 Prices fluctuate widely. The effect on price of variations in adap- tability and substitution possibilities of different varieties can best be illustrated by considering alfalfa. As we have seen, hardy, medium hardy, and nonhardy alfalfa seeds are each adapted to a rather defi- nite region. As the variegated varieties (hardy types) are generally su- perior to common varieties north of the fortieth parallel, it is reason- able to suppose that there is a large potential demand for these superior varieties. As a result, changes in the quantities of improved adapted varieties of seeds will cause prices to fluctuate considerably more than if farmers could substitute other varieties more readily. In years when production of seed of the variegated varieties is low, farmers tend to bid up the price, even though the supplies of other types may be large and the total supply normal. The result may well be to raise the average price for all alfalfa seed so that it would be higher than expected on the basis of total available supplies. If in a particular year supplies of adapted variegated varieties are relatively large, the result would probably be lower prices for the variegated varieties and hence a much lower average price for all alfalfa seed. As yet, comparable prices for the different types of alfalfa are not available for a long enough period to illustrate these points statisti- cally. It can readily be seen, however, that for a good understanding of the behavior of alfalfa seed prices, the price of each type, as well as the proportion of each in the total supply, should be known. Although red clover does not have as much diversity in types and varieties as alfalfa has, somewhat the same problem exists in analyzing this crop. As farmers become better acquainted with the varieties adapted to their locality they begin to think in terms of a specific variety and hence each variety responds to particular supply and demand forces. For example, a short supply of Kenland red clover seed in a year when production of red clover seed is large may cause a higher average price than the total supply of red clover seed would indicate, as certain farmers are convinced of the superiority of Ken- land and are willing to pay a good price for it. For other forage seed crops the same situation may prevail in varying degrees, depending on varieties and strains available. Elasticity of demand is affected. The substitution possibilities or lack of substitution will affect the elasticity of demand1 for a particular 1 Degree of elasticity will vary for both supply and demand depending upon the period involved. Demand is likely to be least elastic when data for a year are considered, and is more elastic either for an instantaneous or market period or for a period longer than a year. Here we are considering the elasticity shown in a year, or the period which will ordinarily show the least elasticity. 42 BULLETIN No. 582 [December, seed. It is reasonable to conclude that the demand for all seeds is inelastic as there are no substitution possibilities for forage seeds except to let the present stand remain for another year. As a result, prices would be expected to fluctuate proportionately more than the change in quantity supplied. But when we consider a specific seed the demand may be elastic if important substitution possibilities are avail- able. For seeds with few substitution possibilities, the demand will be relatively inelastic. A complicating element is that elasticities of demand for the same crop will vary from farm to farm and from area to area as the result of differences in soil, climate, and rigidity of the rotation. While these considerations are not readily measured and hence not easily analyzed by statistical methods, they should be understood by those concerned with producing, buying, or selling seed. The analysis in qualitative terms of these tendencies can be extended to any seed if knowledge of economic behavior is combined with accurate informa- tion about the seed. Future studies desirable It is suggested that for future investigations, supplies and prices of different varieties or groups of varieties should be considered, since prices of each respond to different demand conditions depending upon the area of adaptation. Such an analysis was not undertaken in this study because prices of the different types of seeds were not available for a long enough period to draw valid conclusions. MARKETING MARGINS In Table 6 is shown, for the six seeds studied, the average share of the retail dollar going to the farmer, the retailer, and the wholesaler during the 1926-1950 period.1' 2 Analyses of year-to-year trends, size and fluctuations of the margins, and the relationship of retail prices to farm prices are made in the following paragraphs. Trends since 1926 Fig. 12 shows graphically for the six seeds the percentages of the retail dollar going to the farmer, the wholesaler, and the retailer. It is evident from these charts that since the early 1920's the farmer's share of the retail dollar has declined for all the seeds except lespedeza.2 1 Data for each year are given in Table 26 of the supplement (see footnote 1, page 4). 2 Data studied for lespedeza seed go back only to 1933. 1934^ PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 43 Table 6. — Average Share of the Retail Dollar Going to Each Level in the Marketing System for Six Forage Seeds, 1926-1950 (Omitting the price-control years, 1942-1946) Seed crop Farmer's share Wholesale share Retail share Lespedeza* . . 70 4 percent 11 5 18 1 Red clover 68.6 23.1 8.3 Alfalfa 65.1 19 1 15.8 Alsike clover 63 2 25 7 11.1 Sweet clover. ... 53 7 29 9 16 4 Timothy .... 51 8 27 4 20 8 a For the period 1933-1950, omitting 1942-1946. Margins for sweet clover and timothy seed are characterized by rather sharp declines in the farmer's and retailer's shares of the dollar and an increasing share for the wholesaler. Comparing price relatives for these two seeds with the price received by farmers for all crops shows that the price received by farmers has tended to decline in recent years. As marketing costs have remained high or have increased, the total margin between farmer and retail purchaser would be ex- pected to increase. Margins for red clover seed show very little trend of significance: The downward trend in the farmer's share of the dollar is only a result of high percentage returns in the 1920's. The wholesaler's share has tended to increase over the period studied. Alsike clover seed has shown a slightly but constantly decreasing percentage return to the farmer. This may have resulted from the shift of the alsike clover seed-producing region to the northwest with ac- companying higher costs of transportation to the consuming area. There is no apparent trend in the relative shares going to wholesaler and retailer. The farmer's relative share of the alfalfa seed dollar decreased fairly rapidly until the early 1930's, but since that time has been slowly increasing. The wholesaler's relative share increased over the period studied while the retailer's share increased until the midthirties and subsequently declined. The retail dollar for lespedeza seed is characterized by a rising share to farmers, a declining share to retailers, and a widely fluctuating share to wholesalers. From this short discussion several important relationships become apparent. First, for seeds that are increasing fairly rapidly in produc- tion, there has tended to be an increasing share of the dollar returned 44 BULLETIN No. 582 [December, p o N 8 S S g 3 < - dvnoa JO j.N3oa3d 1954^ PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 45 P ° f~ u> bvnoa jo iN30«3d 46 BULLETIN No. 582 [December, to the farmer. This has been true of both lespedeza and alfalfa since the early 1930's. There is further evidence that the increasing demand for these seeds in the early periods resulted in large markups by the retail trade with a larger relative share of the dollar going to the retailer. Seeds with decreasing price relatives (in comparison with prices received by farmers for all crops), such as timothy and sweet clover, are characterized by a declining share of the retail dollar going to the farmer and an increasing proportion going into the marketing margin. Relative variability of total margins Table 7 shows the variability in the total margin for each seed. It might be expected that seeds having the greatest variability in produc- tion would also show the greatest variability in the total margin (wholesale share plus retail share). The variation in production for each seed crop, already shown in Table 2, is included in Table 7 so that comparisons can be readily made. The standard deviation is divided by the average margin and multiplied by 100 to give Pearson's coefficient of variation. This reduces the standard deviations to terms which are comparable. Direct comparisons of the various standard deviations are not adequate, as a standard deviation of 1 percent on an average margin of 50 percent represents less of a fluctuation than does the same standard deviation on an average margin of 25 percent. The data in Table 7 tend to confirm the hypothesis that variations in production are related to variations in marketing margins. Alfalfa, alsike clover, and sweet clover seed show about the same variation in total production and also have coefficients of variation of about the same magnitude. Timothy seed shows the highest variation in produc- tion and also the largest coefficient of variation of the margin. Varia- Table 7. — Variation in Total Margins as Related to Variation in Total Production, 1926-1950 Seed crop Average percent- age change in production from preceding year Average total margin in percentage Standard deviation of the margin Coefficient of variation of the margin Timothy 117.8 48.2 25.99 53.9 Lespedeza" 39 8 29 6 8.66 29.3 Red clover 42 5 31 4 5 09 16.2 Alfalfa 21.8 34.9 4.99 14.3 Alsike clover . . . . 22.7 36.8 5.18 14.1 Sweet clover. . . . 22.5 46.3 6.31 13.6 « For the period 1933-1950. 1954] PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 47 tions in production of red clover and lespedeza seed fall in between these two extremes as do their respective coefficients of variation of the margins. It must be remembered, however, that data for lespedeza seed are not strictly comparable with the other data. Size of total margin In addition to the relationship between variability in production and variability in margins, one might expect a further relationship between fluctuations in production and the size of the margin. That is, seed production which is unstable would be expected to show the high- est margin as the industry must cover the higher risks involved. Timothy seed, however, is the only one that meets this hypothesis. For the other seeds additional factors are evidently involved — probably variations in the conditions of demand and location of the production and consumption areas. For red clover, for example, the area of consumption is identical with the area of production, so that the total margin would probably be somewhat less than would be indi- cated by variations in production alone. Because of these various interrelated forces, no general conclusion is made in regard to the size of the margins. Relationship of retail prices to prices received by farmers In Fig. 13 the retail price of each seed is plotted against the price received by farmers, and the line of average relationship is fitted by the method of least squares. This relationship covers the period 1926- 1950, omitting 1942-1946. The variation from this line is shown by the coefficients in Table 8 for each of the seeds. For all seeds except lespedeza, the line of average relationship accounts for the retail price with high correlation if the average price received by farmers is given. Table 8. — Data Indicating the Relationship Between Price Received and Retail Price for Six Forage Seed Crops in the United States, 1926-1950 Crop Regression equation Standard error of estimate Coefficient of determi- nation Index of correla- tion Lespedeza* . . Y = .633 + 1.332X 1 36 87 93 Timothy . Y = . 829 + 1. 767X 1 82 94 97 Alsike clover .... . . Y = . 759 + 1. 533X 2.43 .96 .98 Alfalfa. Y = 2.082 + 1.423X 1 75 98 99 Sweet clover Y = .565 + 1.759X 77 98 99 Red clover Y = 2.033 + 1.352X 1 62 99 99 For the period 1933-1950. 48 BULLETIN No. 582 [December, These charts may be useful in indicating the retail price as soon as the crop moves into the marketing channel from the farmer, as the average price received by farmers will be determined before the retail price. However, the retail price will be affected to some extent by the eco- nomic conditions existing at planting time. The usefulness of the charts in predicting retail prices before seeds are marketed depends upon how well the farm price can be forecast. Other forces affecting margin In conclusion, several other forces should be mentioned which have a bearing on the margins for all the seeds. Over the period studied the seed industry has increased its services. Expanding or adding such services as purity and germination tests, packaging in smaller contain- ers, and handling improved varieties and certified seeds has increased cost of handling. These added costs have tended to increase the whole- saler's share of the retail dollar (Fig. 12). However, an opposing tendency is the fact that as prices have risen since the depression years, marketing costs generally have been "inflexible" and hence have not risen as fast as the price of the product. SUMMARY This study was limited to the six forage seed crops having the highest average money value from 1940 to 1949: red clover, alfalfa, lespedeza, alsike clover, sweet clover, and timothy. Red clover and alsike clover seed are produced mainly in the Mid- west and Northwest; timothy and sweet clover in the Midwest; alfalfa throughout the western half of the country; and lespedeza in an area south of the corn belt, north of the cotton belt, and extending from the Atlantic to Oklahoma and Kansas. Lespedeza seed production increased rapidly from 1920 to 1939 but has tended to level off since then. Production has decreased for sweet clover and timothy seed, increased for alfalfa and red clover, and re- mained rather constant for alsike clover. Although imports were rela- tively unimportant on the whole, they were of considerable importance for individual seeds in particular years. Only timothy seed was ex- ported in any quantity. Carry-ins averaged 10 to 15 percent of total production, amounting to as much as 30 percent in some years. Changes in acreage account for most of the changes in seed-crop production. Prospective yield and prospective price probably influence acreage harvested, though these are not statistically measurable. PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 49 * £ 2 1 suvinoa— soNnod 001 «3d 0335 do aoidd N UJ Q Ld CL CO UJ 8 .S 2! UJ SdVTIOa—SQNnOd 001 H3d Q33S JO 30IMd HIV13« 50 BULLETIN No. 582 [December, a: UJ § LJ UJ syvnoa-- saKinod 001 U3d 0335 jo soiad 1 savmoa--saNnod 001 83d 0335 jo soiad 1954} PRICING AND UTILIZATION OF LEGUME AND GRASS SEEDS 51 o o\ - vi K 81 13 V o o tE 'C °- a o SWITCH!-- SONnOd 001 «3d Q33S JO 30l«d 1IV13H 8 3 O O UJ cr ft T3 w C o .2 syvnnoa--saNnod 001 0335 52 BULLETIN No. 582 Farmers received the lowest prices in fall, and the highest in spring, the difference being great enough that it would pay Illinois farmers to store their seed until spring. Among the factors determining seed prices are: gross farm income (used as a measure of demand), price of competing seeds, and total supply, including supplies of competing seeds. Seeds vary in substitu- tion potentialities from area to area, depending on soil types, type of farming, and disease problems. These conditions alter the price-making forces in different areas. Hardy and nonhardy alfalfa varieties, for example, which are adapted to the northern and the southern part of the United States respectively, show such great price differentials that they should probably be treated as two different commodities in a price analysis. The portion of the retail dollar going to the farmer has tended to decline, with only lespedeza showing a marked reversal of this trend. Seeds showing a wide year-to-year variation in production also have a wide variation in their margin. Probably many persons connected with the seed trade have reached these conclusions from their own observations. This report should serve not only to confirm these observations but also to make them available to others who want more insight into the behavior of seed prices. 3M— 12-54— 55989 UNIVERSITY OF ILLINOIS-URBANA