Title: The Tobacco world, v. 65 Place of Publication: Philadelphia, Pa Copyright Date: 1945 Master Negative Storage Number: MNS# PSt SNPaAg190.5 Volume 65 1945 NUARY 1945 A I v I __- u CIGARS GAIN FIRST TIME IN TWO YEARS ESTABLISHED 1881 For the first time in two years — that is, since December, 1942 — total produc- tion of cigars registered an increase in November, 1944, over the total for the previous November. The reason was that the rise in the higher-priced cigars (Classes D, E, F, G) was greater than the decline in the lower-priced classes (A, B, C). The former totaled 309,975,669, as com- pared to 153,042,847, a gain of 156,932,822, or 102.54 per cent. The latter totaled 143,368,175, as compared to 276,924,460, a loss of 133,556,285, or 44.62 per cent. Grand total of all cigars was 453,- 343,844, as compared to 429,967,307, a gain of 23,376,537, or 5.44 per cent. Increases were also registered in large cigarettes, snuff, chewing and smoking tobacQO, and decreases in little cigars and cigarettes. 812195 HoBART B. Hankins — EditoT Business Manager — B. S. Phillips MiLD COOL TOBACCO Copyh^t is>45, Liggett & Myer* Tobacco Co. THE TOBACCO WORLD Vol. 65 JANUARY 1945 No. 1 TOC^KS of all types of loaf tobacco owned by dealers and manufacturers in continental llnited IStates and on the Island of Puerto Rico on October 1st totaled 2,360,045,000 pounds, as reported by the War Food Administration. This is about 142 million pounds, or 5% per cent., be- low the 2,501,822,000 pounds reported on the same date in 1943, and the lowest October 1st stocks since 1939. Stocks were about 23 million pounds above those re- ported on July 1, the increase being due principally to the addition of a substantial part of the 1944 flue-cured crop. A total of around 518 million pounds, mostly flue-cured but including some Maryland and cigar leaf, had entered stocks in the July-September quarter through sales. Last year about 463 million pounds were sold duiing the third quartei*. A EVENI^E stamp sales for sigarettes and snuff, whicli recently reached an all-time high, fell during the July-September (juarter below sales for the compaiahle quaiter a year ago, and reports of manufacture I's indicate that consumption of chewing tobacco products was greater than for the same period last year. Data on pioducts withdrawn tax-free direct from factories and f I'om sea store ware- houses foi- shipment to American and Allied forces in foreign countries show that, compared with last year, about double the volume of cigai-ettes and three times as many cigars are being shipped. Tax-free withdraw- als of other manufactured products, however, are only about one-half as gi'oat as those of last vear. TOCKS in the hands of dealers were reported as 253,657,000 pounds, about 10.7 per cent, of the total stocks reported foi* the quarter. This tobacco may include some which is earmarked for sale to domestic manufacturers or for export. Manufacturers' stocks wei-e reported as 2,106,388,000 pounds, 89.3 pei- cent, of the total. Included in this latter amount is tobacco held under dealer registries of manufacturers and tobacco lield by dealei's and known to be purchased on ordei* for foi-eign or domestic manufactui-ers. Also included in this categoiy are stocks purchased undei' agreement witli the (Commod- ity Credit (Corporation which ai-e earmai'ked for export and not actually available to domestic maimfacturei's. VCV stocks were i-eported as about 185 million pounds, of wliich 181 inillion were flue-cured. A TOCKS of foi-eign-gi'own cigarette and smok- ing tobacco (Turkisli and other) were about 8Vi> million pounds higher than on October 1st a year ago, when dealers and manufactui-ers held tlie smallest quantity of this type ever reported in the fifteen years of the sei'ies. October 1st holdings this yoai- totaled 64,907,000 jmunds, as compai'ed with 06,390,000 pounds on the same date a vear ai>o. OLLOWING an indicated consumption which was record-high for tbe fiscal year ended June 30, 1944, snuff withdrawals for the July- September quarter were more than a million pounds under those for the same quarter a year ago. Revenue stamp sales were reported at 9.1 million pounds for the three months period, as compared with 10.3 million pounds covered for the corresponding quarter last year. The July withdrawals of 2.6 million pounds were the lowest reported foi- nearly ten years. ECREASE in consumption of manufactured to- bacco (chewing and smoking combined) were still indicated for the July-September quarter, with sales of revenue stamps covering 64.5 mil- lion pounds — the lowest figure ever recorded for this quarterly period. Although the July withdrawals of 18.8 million pounds approached the record-low level reported for April this year, the August and Septem- ber figures showed a substantial increase, bringing in- dicated consumption up to its highest point since November, 1943. Reports of manufacturers of plug chewing tobacco show that production is still high, but tending to level otT. Although the July figure indicated considerable decrease in the amount manufactured, production for August w^as slightly above that of the same month a year ago. Data on production of smoking tobacco, based on manufactuiers' reports to the Inter- nal Revenue Bureau, indicate tliat consumption of this product continued at a low level for the first half of the year. However, the figures for August, the last month for wliich data are available, show an upward tiend and reach a point just slightly under those re- ported for tbe same month in 1943. OTAL stocks of domestic cigar-leaf tobacco were about 280 inillion pounds on October 1st, as compared to over 293 million pounds on hand a year earlier. Stocks of all types of for- eign-grown cigai-leaf tobacco totaled * 21,148,000 pounds, about a million pounds under i-eported hold- ings on the same date a year earlier. Of the total reported 17,313,000 pounds were Ouba (Havana); 3,534,000 pounds, Sumatra and Java; 157,000 pounds, Philippine Islands (Manila), and 144,000 pounds other foreign-grown cigai'-leaf not otherwise classified. ANUFAOTURE of scrap chewing tobacco con- tinues at a high level. Fiscal year figures were leported at 52.9 million pounds, compared with 50.9 million maimfactured the pi'evious year — an increase of 4 per cent. Production in August, the last month for which data are available, totaled over five million pounds. In only two other months during the last decade has manufacture of this pioduct ex- ceeded this figui'e. f^' SecreL^? Offil« S?^? ^f^*- ^|8,^> 'f ^^^}^^^^^ .^^ Tobacco World Corporation; Hobart B. Hankins. President and Treasurer; B. S. Phillips. Vice-President- John Cleary IS cems^; co?v. Wii;^%'f 7^* ^*''"*' Ph''ad«'P'"» 6, Pa. Issued rnonthly. Subscriptions, available only to those engaged in the tobacco industry or tride $° (5 a year* cents a copy, foreign, $1.75 a year. Entered as second-cla?s mail matter, December 22. 1909. at the Post Office. Philadelphia. Pa., under the Act of March 3 1879 November Report of Tobacco Products H Months' Report of Tobacco Products Month of November Product Cigars : Class A — United States Puerto Rico . Total Class B — United States Puerto Rico . Total Class C — United States Puerto Rico . Total Class D — United States Puerto Rico . Total Class E — United States Puerto Rico . Total Class F — United States Puerto Rico . Total Class G — United States Puerto Rico . Total Total All Classes: United States Puerto Rico . Grand Total Little Cigars: All United States Cigarettes : United States Puerto Rico . Total Large Cigarettes: United States Puerto Rico . Total Snuff (lbs.): All United States Tobacco (Chewing and Smoking) lbs. All United States 1944 8,277,480 1943 23,702,800 3,000 23.705.800 + + + + + + -f + + + + 4- + -1- + + Increase or Quantity 15,425,320 3,000 Decrease Per Cent. 65.08 8,277,480 15,428,320 65.08 32,402,267 520,000 33,430,700 1,300 33,432,000 219,077,460 709,200 219,786,660 14,833,861 56,050 14,889,911 121,469,445 255,401 121,724,846 13,731,043 1.028,433 518,700 509,733 119,159,832 1,541,600 117,618,232 83,360,855 1,694,310 85,055,165 47,405,954 2,031,274 49,437,228 8,542.045 111,200 8,653,245 13,687,084 100.100 13,787,184 17,382,353 5,994,184 1,662,040 3,769,210.635 8,403,560 3,760,807.075 3,794,734 3.08 32,922,267 1.52 99,917,628 2,250,800 54.39 102,168,428 53.51 98,194,716 1,750.360 561.96 • a • • 99,945,076 571.23 168,875,399 2,286,675 39.03 ■ • • • 171,162,074 40.61 22,273,088 111,200 62.21 22,384,288 13,731,043 2,697,047 63.02 16,384,131 100.100 507.48 • • • • 16,484,231 2,697,047 428.942,356 1,024,951 429,967,307 10,317,240 24,323,704,200 600,000 24,324,304,200 871,216 511.20 446,324,709 7,019,135 4.05 453.343.844 5.44 8.655,200 16.11 20,554,493,565 9.003,560 15.50 ■ • • • 20,563.497.125 15.46 4,665,950 435.57 • • • ■ 4.665.950 871,216 3,292.464 25,498,895 3,794,734 661,325 1,276,532 435.57 3.953.789 20.09 26,775.427 5.01 SrHt:= =— •■ i-?rr;,;:rjrs iS:£::z^'Z^:^j:^rtj- The Tobacco World 1st Ele\ Cal. Yr. 1944 180,584,512 4,101,400 ^en Months Cal. Yr. 1943 320,538,457 12,400 320,550,857 721,135,494 111,050 721.246„544 + + + + + + + -f- + + + + + + + Increase or Quantity 139,953,945 4,089,000 135,864,945 465,974,719 1,273,775 464,700,944 891,030,048 14,634,670 876.395.378 Decrease Per Cei 43.66 184,685,912 42.38 255,160,775 1,384,825 64.62 256.545,600 64.43 1,765,596,986 17,370,295 2,656,627,034 2,735,625 2,659,362,659 141,211,469 232,250 141.443,719 865,938,366 389,426 1 33.54 1,782,967,281 32.96 314,526,594 5,855,910 173,315,125 5,623,660 178,938,785 734,903,593 12,204,524 747,108,117 70,085,916 670,750 70,7S6,66e 41,730.402 210,000 41.940,402 122.73 • • • • 320,382.504 126.51 1,600,841,959 12,593.950 84.87 • • • • 1,613,435,909 866,327,792 101,104,683 86.24 171,190,599 670,750 69.32 171,861,349 101,104,683 12,145,389 69.98 53,875.791 210,000 343.59 54.085,791 12,145,389 4,818,700,892 3,480,751 4,822,181,643 117,020.104 234,938,271,413 2,760,240 234,941,031,653 4,926,575 1,200 345.32 4,341,777,216 42.187,130 476,923,676 38.706,379 438,217.297 9.90 4,383,964.346 9.09 133,246,587 16,226,483 13,504,120,693 20,826,653 13,483,294,040 16,845,083 1,200 16,843,883 13.87 221,434,150,720 23,586,893 5.75 • • • • 221.457.737.613 5.74 21,771.658 341.92 21,771,658 4,927,775 39.331.182 341.82 38,579,551 751,631 11.255,732 1.91 229,221,478 240,477,210 4.68 Product Cigars : Class A — United States Puerto Rico Total Class B— United States Puerto Rico Total Class C — United States Puerto Rico Total Class D — United States Puerto Rico Total Class E — United States Puerto Rico Total Class F — United States Puerto Rico Total Class G — United States Puerto Rico Total Total All Classes: United States Puerto Rico Grand Total Little Cigars: All United States Cigarettes: United States Puerto Rico Total Large Cigarettes: United States Puerto Rico Total SnufT (lbs.): All United States Tobacco (Chewing and Smoking) lbs. All United States ♦Compiled from comparative data of tax-paid products, released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release, "The figures arc based on sales of revenue stamps and do not represent quantities of products withdrawn for con- sumi)tion or sale." January, 194^ What About Cigarettes: ? By Emmett Snellohove JOINED in a mail scramble in Washington this mornin<»' for a package of cigarettes only to find — as usual — tiiat a few cartons weren't sutKcient to satisfy the impatient demands of lialf a lumdred cigai'ette-stai'ved men and women. Paradoxically, the scramble in which I pai'tici- pated, with my customai-y hard luck, is being re- xia^ixTKi iiteitiiiv iiiuusaiius ul limes aniiy m a country whose tobacco resources are at an all-time high level and whose cigarette pi-oduction (based on witlidrawal figures of the U. S. Bureau of Intei'ual Revenue) is Hearing twice the volume of i-ecoid peacetime years. The situation, therefore, calls for some facts, and here they are: Two types of withdrawals— taxpaid and non- taxpaid— form the basis of Internal Revenue's record keeping on cigarettes. Taxpaid withdrawals represent the output of mamifactui-ers for consumption in tliis country by the armed forces as w^ell as by F. S. civil- ians. Xon-taxpaid w^ithdrawals represent shipments abroad, including those to our ai-med forces, and tliose distrdmted free in this country by the Red (^ross, the Veterans' Administration, and various penal institu- tions. In 1939 taxpaid witlidrawals totaled 172.2 billion cigarettes. In 1943 they had climbed to 257.7 billion— the all-time peak level for domestic consumption. Tax- paid withdrawals through October, 1944, were 201 bil- Hon, about 5 per cent, less than for the same period in 1943. In other words, the manufacturers' output of cig- arettes for domestic consumption reached a peak in 1943, leveled ofif early in 1944 (according to monthly figures), and now is declining onlv slightly. The monthly increase in output (compared with the same month of the year before) was consistent fo]- tliirty-six consecutive months prior to the ])egiiming of 1944.' At the rate of 201 billion cigarettes in ten months, every man, woman, and child in the countrv would Ik' entitled to about seventy packa^s. But* of course every man, w^oman, and child doesn't smoke cigarettes. ; Non-tax-paid withdraw\nls, on the otliei* hand, are increasing. They have risen from virtuallv nothing in 1939 to o3.1 bilHon cigarettes (latest available figures) in the first seven months of 1944. The reason is ob- vious Since about 96 per cent, of the noii-tax-paid withdrawals ai-e for our armed forces abi-oad, the in- crease IS more or less consistent with the expansion of our persoimel in foreign sei'vice. Thus, one of every four cigarettes produced in America is assigned to our armed forces abroad P^r example, if w^e could assume tliat there are 10 million men and women in our foreign ranks, each of them sliouJd on this basis, receive about thirtv-six packa<'es ^ month— better than one a dav. ' ' ' Now let's combine the two— tax-paid and non-tax- paid withdrawals— and see where we stand in total volume. Withdrawals in 1941 totaled 218 billion f QOfi^-^'u-ir'''^^ ^^S-arettes. In 1943 the total jumped to .^U8./ billion. During the fii'st seven months of 1944 withdrawals had reached 192 billion and were beini>- produced at a rate which, if continued for the remain- ing five months, w^ould reach a 1944 total of 330 billion cigarettes— more than 20 billion in excess of the 1943 record total. It is estimated that more than 90 per cent, of the cigarettes produced in tliis countrv are packed under familiar brand names. Deliveries of cigarettes undei- lend-lease are hardly in the pictui-e. Through October, 1944, for instance, such (Unliveries— virtuallv all to the Bi'itish ai-med services— totaled 2.9 billion fags- oi- onlv little more than 1 pei- cent, of the total withdi-awals.' Con- trary to the general belief, practically the entire vol- ume of lend-lease cigarettes is manufactured in this country from British-owned United States tobacco, and every package cai'ries a British brand name. Ship- ment of these cigai-ettes will continue under British contract for tlie next several months at the late of about 300 million per month. Why sell this raw tobacco to the British when we need it so badly ouiselves? That's a fair question and here's the answer: Since American maimfacturers have never re- quired the entire production of cigarette tobacco to fill the needs of Fnited States smokers, our tobacco growl- ers for many years have wisely sought and encouraged profitable foi-eign markets for theii- crop sui-pluses. In the past from 40 to 60 per cent, of our flue-cured crop— the largest class of American tobacco— has been ex- ported. In fact, oui- export trade in tobacco with Eng- land ])egan only a year oi' so after the settlement of Jamestown. This being true, WFA feels that the pro- ducers of our raw tobacco would suffer an irreparable loss should we, even in w^ar time, denv these export customers their normal shai-e of Ignited States tobacco. Even if ou]' manufactureis had the facilities for turning out the cigarettes, Amei'ican consumers could not possibly use in one yeai- all the tobacco being pro- duced 111 the United States in 1944. If all the tobacco available frcmi the current flue-cured and hurley crops were manufactured into fags, the total would exceed 500 billion, or more than 25 billion packages of tw^enty each. "^ Production estimates on November 1, 1944, indi- cated a tobacco harvest of 1.8 billion pounds this year, about 3.8 per cent, below the record harvest of 1939! The flue-cured pi-oduction, wdiich is largely cigarette tobacco, w^ill total 1.06 billion pounds according to cur- rent estimates. WFA has allocated the crop to manu- facturers—at their own request— on the basis of their unrestricted use of that class of leaf during the tw^elve months ended June 30, lf)44— a period when consump- tion was at its highest. The 1944 allocation percentage is 101.5, meaning that cigarette manufacturers this year are buying re- placement stocks (tobacco is usually aged about tw^o years before using) equivalent to 1.5 per cent, more than they used from aged stocks during one of the heaviest consumption periods in history. In 1939, the peak production year, manufacturers' purchased' 632 million pounds of the flue-cured crop; this year they are purchasing 658 million pounds. The most they have ever used in a single production year w^as 650 million pounds in 1943, the quantitv on which the 1944 allocation is based. Although manufacturers are thus assured that present consumption of tobacco will be replaced, there is no assurance that much headw^av will be made in rebuilding aged stocks wiiich becam'e The Tobacco World ..Y.ob, but ^^"^ took yoo «««" to where you . wise 9«V, and took over ire? •Wis. cho"** there pitching. . . . at least they all agree on GET a "flatfoot" (that's a soldier's term for a sailor), a "gravel agitator" (that's an infantryman), and a"gyrene" (marine, to you) all together and they'll sound off about every- thing under the sun. But they'll agree on that pack you find in their pockets. Camels . . . first in the service from the Philip- pines to the Rhine. It's on the record . . . "With men in the Army, Navy, Marines, and Coast Guard, the favorite cigarette is Camel, based on actual sales records." The full, rich flavor, kind, cool mildness make Camel a favorite wherever you go! The final authority on which cigarette is best for you is your own "T-Zone"-T for Taste and Throat. Let your taste try Camel's full, rich flavor; let your throat try its cool mildness. You may find yourself agreeing with millions of smokers the world over. January, /y^5 TO ALL JOBBERS AND RETAILERS: Believe us it has been a great pleasure to serve you and we truly appreciate your patience and splendid cooperation in handling our products and the many problems that confront you, considering the critical shortages in available cigarettes, cigars and tobaccos of our manufacture. We know you understand we are doing everything within our power to lessen your burden and that you are acquainted with the fact that a generous portion of our products is going to the armed forces here and overseas, thus leaving a smaller available supply for distribution among civilians through you. It is our privilege to convey to you in this way our vote of thanks and to tell you we shall continue to exert every effort to make the picture brighter as we go along. OLD GOLD Cigarettes MUIIEI Ci|flrs HEADLINE Cifirt IRIGGS Ttbocco UNION LEADER Tobacco lEECHNUT Chowini INDIA HOUSE Smoking Mixturo OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FIAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN. AROMATIZER, BOX FLAVORS. PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 ^S^^^ EsUbllshed 1875 wr-^M uMTiraisT. depleted in former yeai-s when production did not keep pace witli rapidly expanding' consumption. These stocks, normally containing a two or tliree years' sup- ply, are now down to ahout an eighteen niontlis' supplv based on current use. An important question i-eniains unanswered. Where are the cigarettes! There probablv are several answers. It could be that demand of American smokers is considerably beyond the fabulous produc- tion figures indicated. On the other liand, such factors as black markets, hoarding, and faulty distribution could be involved. FAY HEADS SCHUTTER PROGRAM Frank Fay, star of the Broadway hit, *' Harvey'', will be featured in a half-hour television program, ''Fun witli Fay", over DuMont television station WABD, New York, on Sunday, January 7, at 8.30 P. M. The program is sponsored by Schutter ('andy Co., makeis of Old Nick and Bit-o-Honey candv bars! Fay will be supported by Betty Keene, *a screen and radio star. Arrangements for the initial api)earance of the comic artist on television were made by Westheimer & Co. of «t. Louis, and Kaplan, Siesel & Bruck, of New York, advertising agencies for the sponsor. Commercials for the show^ make a strong effort to assist the retailer's sales effort by pre-selling customers on products and helping them become intimately fa- miliar with the trade name and packages of the adver- tised merchandise. Special settings were designed for the Schutter show by Edna Gamble. Bud Gamble, president of the Television Producers Assn., directs the progiam. IVEY OPENS OWN OFFICES Neal D. Ivey has resigned as president of Ivev & Ellington, Inc., and on Januarv Lst will begin opei'ation of the Neal D. Ivey Company in Philadelphia. Jesse T. Ellington has been elected president of Ivev & El- lington, Inc. In a letter to clients advising of his action, Mr. Ivey stated: ''AVhen the agency moved its creative and opeiating departments to New Y'ork in Januarv of this year, it was with the expectation that I would divide my time between tlie service requirements of the Phdadelphia office and the executive duties in New^ York. A year's experience has proven this method of operation to be impractical, and for this reason I have decided to resign as president and devote mv energies to a group of clients in Philadelphia. I Vxpect to remain a director and letain my financial interest in Ivey «& Ellington, Inc., and am confident that the agencv undei- the direction of \V\\ Ellington will increase the value of our service to your account." Announcement will be made shortly of the clients of the Neal D. Ivey Company and the persoiinel of the organization. JACK BENNY HEADING EAST Jack Benny and Ins NBC crew will head East after their Januaiy 7th ])roadcast, to spearhead the ''March of Dimes" campaign in three special shows from New l^oi-k, Philadelphia, and Boston. According to an announcement from tlie National Foundation for Infantile Paralysis, Bennv will act as emcee of star-studded programs at ( Virnegie Hall, New York, on January 20; at the Philadelphia Academy of Music, January 23, and at Boston Svmphonv Hall, January 29. He will have luncheon with President Roosevelt in Wasliington on January 30 and return to New Y'oi'k for a foui-network broadcast that night. Regular NBC broadcasts of Jack Bennv program on January 14, 21, 28 and Febi-uary 4 will originate at Radio City, New Yoik, or at service camps nearby. The Benny jjrograni is sponsored by the American Tobacco Company. Ruthrauff and Rvan, Inc., is the agency. JNO. H. SWISHER & SON, INC Cigar Manufacturers JACKSONVHLE, FLORIDA The Tobacco World '1 NEED FOR MORE ACREAGE 0 members of the House Agricultural Commit- tee has gone from Eric Calamia, president of tlie Retail Tobacco Dealers of America, Inc., the following letter, emphasizing the stand the association has taken with respect to the problem of increased acreage on flue-cured and hurley tobacco: ^^The problem of crop control of flue-cured and hurley tobaccos used in the manufacture of cigarettes, is quite properly of concern to a million tobacco retail- ers throughout the United States. Cigarettes consti- tute from 50 to 60 per cent, of our gross business. Con- sequently, this National Association, representing retail tobacco dealers, wishes to bring to your attention a number of pertinent facts relating to this problem, particularly as they atfect our future economic se- curity. ^*^This year's cigarette production of 329,000,000,- 000 cigarettes will require 1,100,000,000 pounds of to- bacco. The Commodity Ci-edit Corporation estimates their requirements as 400,000,000 pounds. In spite of the fact that the 1944 crop of tobacco is an exception- ally large one of 1,500,000,000 pounds, if it were imme- diately used, it would only cover the above two items, and it does not provide for manufactui-ed smoking to- baccos. How^ever, this 1944 crop of tobacco will be aged from two to three yeai-s before it is i-eady for manufacture, and will not be used until 1946. By then we can anticipate an increase in cigarette consumption, and certainly a vastly increased demand for this type of tobacco for export to Eui-opean countries whose stocks are depleted as a result of the war. '^The Washington Bui-eau of the Wall Street Jour- nal stated that the Bureau of Agricultural Economics declared that 'consumption of tobacco products prob- ably has reached the peak of the war pei-iod. ' I would most respectfully ask you on what facts is such as- sumption based. Ceitainly our industry does not be- lieve this to be true. We retailers are unable to fulfill the domestic demand for cigarettes. The press reports extreme shortages of cigarettes overseas. Manufac- turers cannot increase their current pi'oduction figures because of labor shortages and the fact that they are allocated only 101 per cent, of their past tobacco re- quirements. If it were possible to correct these two conditions and more cigarettes were available, con- sumption of tobacco pi'oducts would continue to ex- pand. We are far fi-om having reached tlie saturation point. ''I call your attention to tlie fact that after the last World War cigai'ette pi-oduction jumped about 25 per cent, and doubled within a five-year pei-iod, and it has continued to increase yearly. I do not believe we are over-optimistic if we express the belief that given a sufficient amount of tobacco, properly cured and aged, cigarette consumption would continue to make yeai-ly gains.^ I would like to emphasize that unless a larger crop is planted and the ground pi-epai-ed within the next ninety days, no relief will be possible before 1948, for the 1947 crop as pi'esently planned will not meet requirements. ''We are not requesting that crop contiol be al)an- doned entirely where it serves a useful pui'pose. We strongly advocate that a sufficient inci-ease in tobacco acreage be permitted to guarantee a safe margin of leaf tobacco not only for domestic ixniuiiements, but also to meet export demands which we believe we will be facing in the years when the 1945 crop will be avail- able for use. ^' 1945 MARKETING QUOTAS HE War Food Administration announces mar- keting quotas on flue-cured and hurley tobacco, foi- the 1945-1946 marketing year. This action has been taken in accordance with Public Law No. 276, approved March 31, 1944. The WFA also announces that mai-keting quotas will not he in effect during the 1945-46 marketing year on any kinds of tobacco other than flue-cured and bur- ley. Under the national mai'keting quotas announced foi' flue-cured and hurley toI)acco, individual farm acreage allotments for the 1945 crops will be the same as in 1944, which totaled 1,095,000 acres for flue-cured tobacco and 588,000 acres for hurley tobacco. In addi- tion to these acreage allotments, an amount equal to 2 per cent, of the total acreage allotted to all farms in 1940 wnll be made available for increasing individual farm acreage found by local AAA committees to be inequitable. Five per cent, of the national marketing quota will be made available in 1945 foj- establishing allotments for farms on which no flue-cured or bui-ley tobacco has been grown during the past five yeai's. to be eligible for such an allotment, eithei- the fai-m operatoi- or the person growing the tobacco shall have had expei'ience within the past five years in gi-owing tobacco and shall be living on the fai-m and lai'gely dependent on the farm for his livelihood. Application for such allot- ments must be filed with the County AAA Committee prior to February 1, 1945. It is currently estimated that 1,062,480,000 pounds of flue-cui-ed tobacco and 488,480,000 pounds of bui'ley have been produced with the 1944 mai'keting quota pro- gram in effect. These amounts aie substantially in excess of domestic consumption and exports dui'ing the 1948-1944 mai-keting yeai- and exceed current estimates of the requirements for domestic consumption and ex- ports during the 1944-45 mai'keting year. NEW HIGH IN CROP VALUE |HE 1944 crop of Eastern Xortli Carolina flue- cured tobacco was second to the record 1939 crop in poundage marketed and established a new higli in value, report tlie War Food Ad- ministration and Xorth Carolina Department of Agri- culture. Gross sales amounted to 391,244,954 pounds, and with an average of 42.80 per liundred returned nearly 167yi> million dollars, considerablv more than the previous peak value of 1942. As coinpared with the foregoing year, the general average was $2.65 liigher, gross sales were around 101 million pounds more, and value was approximately 51 million dollars greater. Prices by grades were above last year's averages in some instances and lower in other cases. Xon- descript showed the most definite trend, ranging up- ward from $3 to $10. :\[ost grades of smoking leaf and primings gained $1 to $2, while cutters were steady to $1 lower. Green grades of leaf and lugs were also down $1 to $2, but the majority of the lower qualities of leaf and lugs advanced $1 to $2. Practicallv all other tobaccos were firm. Quality of this year's crop was better than the 1943 crop. Prospects in iMay and June were veiv gloomy because of a severe drought, but rains in Jul'v and August caused a phenomenal recovery. The result was a most favorable season for the* maioritv of growers. 10 The Tobacco World ^hen they step up to your counter, be sure they ITlakeacldle uHtti EARL WILSON FOR WHITE OWL General Cigar Company, in behalf of White Owl cigars, will sponsor a series of commentaries by the New York Post syndicated columnist and Broadway . Boswell, Earl Wilson, over the entire Mutual network (Sundays, 10:00-10:15 P. M., E. W. T.), eitective Jan- uary 7th. The program will feature outstanding personalities of the entertainment world as guest stars, with Paul Douglas as AVilson's colleague and vis-a-vis. Wilson's hilarious and caustic observations of New York night life, incorporated in his column, ''It Happened Last Night," lias been a Neiv York Post feature for two years and is now syndicated. The contract on General Cigar's present show fea- turing newscaster Henrv Gladstone (JMondav and Thursday, 10:00-10:15 P. M., E. W. T.) has been ex- tended through the broadcast of Thursday, Januarv 4tli, at which time the series will be discontinued iii favor of the new Earl Wilson show. ( ( DOUBLE INDEMNITY" RUNNER-UP "Double Indemnity," chosen as movie of the month by the (^igar Institute of America for Julv, 1944, and the subject of a popular CIA poster, received triple acclaim on December 27tli when the New York Film Critics group considered it as a runner-up to Para- mount's "Going My Way," the winning selection for the year's best picture. ^ Tlie critics tapped star Barbara Stanwvck of Double Indemnity" as runner-up to Tallulair Bank- head, who won the New York '* Oscar" for her stellar performance in ^^Jfeboat." Fred MacMurrav, the insurance-murderer of "Dou])le Iiidemnitv," was a runner-up to Barry Fitzgerald, who received the critics' winning majority vote for his characterization as Father Fitzgibbon in "Going Mv Wav." In the vot- ing tor the directorial award, Paramount's William \Nildei', director of "Double Iiidemnitv," was a nmner-up to Leo McCarey, who did "Going Mv Wav'' tor the same studio. ' . The Cigar Institute rated "Double Iiidemnitv" a winner long before even the professional critics' an- nouncements. Its judgment was endorsed some montlis later when Life manazine in its July lOth issue selected i double Indemnity" as its "Movie of the Week " . Star Edward G. Robinson, "Double IiuTemnity's" ('igar-smoking insurance investigator, is one of the greatest lovers of cigars in filmdom. January, 79^5 MODEL CMEIIC DCTTCO IM Tur n/%ii^M SMOKES BETTER IN YOUR PIPE United States Tobacco Company New York . Chicago . N.«hville . Richmond . S.n Francisco SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Established 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD ^==^^1==^ A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Keg West, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. Detroit. Mich. Hellam. Fa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. // PHILIP MORRIS RETIREMENT PLAN in LIP M0KRI8 & (X)MPAiNY, Ltd., Inc., has just received appioval from tlie Treasury De- partment to put into operation its retirement plan for employees, it was announced today by the company, which is paying- all costs of the plan. The plan, which covers all* full-time employees, is de- signed to supplement the benefits of the Social Secu- rity Act by pi-oviding nioie adequate incomes to work- ers who reach the retirement age of sixty-live and who have completed a minimum of ten years of service with the company. -»-i.». >A mice ift QtJtt;!- mined by two factors: service prior to April 1, 1943, effective date of the plan, and sei-vice thereafter. In each case the allowance is based on % of 1 per cent, of the first $8000 of earnings and IMi per cent, of the amount in excess of $8000. For service prior to Apiil 1, 1948, the allowance is determined by applying these percentages to the aver- age annual earnings for the period and then multiply- ing by the numbei- of years of service. For service after April 1, 1948, the allowance is calculated in the following manner. The credit for each year is determined by applying the percentages to the compensation earned in that vear and then add- ing up the credits for each year from 1943 until the retirement date. The retired employee may elect to I'eceive a re- duced allowance during his peiiod of retirement and select one of three options for his beneficiary: an allowance equal to one-half the reduced pension; an allowance equal to the i-educed pension, or some other benefit approved by the retirement board. Former employees of the Axton Fisher Tobacco Co. who joined Philip Morris wiien it acquired the former concern w-ill i-eceive credit for services ren- dered after June 20, 1944. MINIMUM WAGE RATES L. Metcalfe Walling, Administrator of the Wage and Hour Public Contracts Divisions, announced that on the basis of the evidence submitted at the public hearings held on August 9 and September 12, 1944, on the recommendations of Special Industry (^ommittee No. 3 for Puerto Rico, he will appi-ove the minimum wage rates for the Leaf Tobacco and Sugar Manufac- turing Industries. The wage order incorporating the new hourlv min- imum of 27 cents for the Leaf Tobacco Industry in Puerto Rico w^ill become effective on Api-il 1, 1945; and the wage oi-der incoi-porating the ncAy hourly mini- mum of 35 cents for the Sugar Manufacturing 'indus- try m Puerto Rico will become effective on January 15, 1945. Present minima under the Fair Labor Standards Act are 20 cents and 30 cents for the respective indus- tries. CI "^^^^v ^'^ective dates foi- the Leaf Tobacco and Sugar Maimfacturing Industries are being announced at this time because of the seasonal pi'oblems in these two industries. Mr. Walling stated that owing to an unusually late tobacco crop this year, it appears that stemming plants will not be able to complete the bulk of their processing operations as earlv as usual, and in order to allow the Leaf Tobacco Industry to liquidate its old contracts which were negotiated at the present minimum, April 1, 1945 has been selected as the most appropriate dividing line between opei-ations on the old and new crops. 12 CHRISTMAS SMOKE FOR CHURCHILL F all the Christmas gifts presented to Prime Minister Winston Churchill this year none could have i-eceived more cai'e than a certain box of cigars that arrived at 10 Downing Street from a liberated town in Ifolland. The ten cigars in that box — each carefully enclosed in its glass container — were the gift of a Dutch family who chose this manner of showing theii* appreciation to Britain's leader for all he had done for their countiy, according to Aneta, Nethei'lands News Agency. When the Nazis swai'ined aci'oss The Netherhnids in 1940 the family put the cigars in their protective containers and hid them beneath tlie floor. There they remained through the foui* and a half years of German occupation. Fven undei- the ''New Oi-der" the picture of Chui'chill and his inevitable cigar was a familiar one to the people. So when Allied troops had libei-ated their town the cigai's were dug up and entrusted to an Allied air officer to make sure they i-eaclied the Prime ^Minister in time for Christmas. * ''It is one way in which we would like to show our gratitude for the mar- velous work your Churchill has done toAyard liberating our country,'' one membei' of the family told the officei'. NEW CHESTERFIELD SHOW A star-studded musical variety program titled "Chesterfield Supper Club," sponsored by Liggett & Myers Tobacco Co., made a coast-to-coast bow^ on the full NBC^ network, Monday, December 11th (NBC, 7:00 P. M., E. AV. T.). The program is heard Monday through Friday, replacing the "Chesterfield Music Shop." Newell-Emmett Co. is the agency. Ted Steele and his tw^enty-two-piece orchestra pro- vide the music for vocalists Mary Ashwoi-fh and Perry Como, with ]\fartin Block as emcee and announcer. The "Supper Club" plays host each night to a comedy musical act fiom stage, screen or radio, opening with the great musical comedy and night club stai', Jimmv Savo. The program originates in a Padio City studio of NBC, decorated as a supper club. Tlie famous Ches- terfield one-hour show following the bi'oadcast is en- joyed by the studio audience. LIGHTERS FOR FIGHTERS Popularity of Ponson cigarette lightei-s with men in service received further proof on a recent Vox Pop broadcast which had as unexpected guests the entire crew of a B-29 Superfoi-fress just retui'iied from a mission over Japan. The policy of the Bromo Seltzer program is to present a handsome gift to each person appealing on the show% but here were eleven additional starters not originally counted on. Masters of ceremonies Parks Johnson and Warren Hull queried the boys as to their preference among a varied assortment of expensive presents, and the entire crew selected Ponson lighters. The flying men indicated their Ronsons would come in mighty handy in the foreign theatre of opera- tions to which thevw^ere returnim>*. The Tobacco World Peace terms eye/y JTia/^ sAo(//c/ make /V0IV/ The war is still on . . . and will be for some time to come. But right now-before the war ends-every man in America has an unprecedented opportunity to make terms with him- self for his own peace ... his peace of mind. For now, as never before, a man should look at his wife and family and say, "What can I offer them for the future?" Now, as never before, a man should look at his house and worldly goods and say, "How can I improve these so my family may better enjoy life?" ISfow, as never before, a man should look at tomorrow and say, "How can I best prepare for some unforeseen emer- gency which might affect my family? " And now, as never before, every man in America has a chance to answer all these questions— an opportunity to pro- vide for the future. That opportunity is War Bonds. No doubt you are buying War Bonds through the Payroll Saving Plan. Arrange to buy more War Bonds. All you can afford. More than you thought you could afford. What's even more important— don't cash in those War Bonds before they mature. Stick them away in a safe place —and forget about them till you can reap the full harvest on them. Now is the time to make your plans for peace of mind. It's something you owe yourself . . . owe your family. Buy War Bonds and hold onto them! TM, is an officia/ U.S. Treasury advertisement -prepared under auspice, o, Treasury Department and War Advertising Council January, /^^j 13 Tobacco Merchants' Association Registration Bureau, ^fSw^rt ison Ave. YORK CITY Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, 2.00 Duplicate Certificate, 2.00 Note A— An allowance oi $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B— If a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21), an additional charge of One Dollar ($1.(X)) will be made. If it necessitates the reporting of more than twenty (20) titles, but less than thirty-one (31), an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made lor every ten (10) additional titles necessarily reported. REGISTRATION JO-CAL: — 47,057 (Trade-Mark Bureau of the Tobacco Merchants Association of the U. S.). For cigars. Registered December 4, 1944, by Paul Roseman Cigar Co., Red Lion, Pa. TRANSFERRED REGISTRATIONS CUBAN CREST:— 31,434 (U. S. Tobacco Journal). For cigars, cig- arettes and tobacco. Registered March 3, 1906, by Louis E. Neu- nian & Co., New York, N. Y. Through mesne transfers acquired by National Cigar Stands Co., New York, N. Y. Transferred to Garcia Grande Cigars, Inc., New York, N. Y., on November 16, 1944. Re-transferred to Leo L. Eichen, on December 1, 1944. PROMINENCE:— 20,977 (United States Tobacco Journal). For ci- gars, cigarettes, cheroots and tobacco. Registered February 24, 1899, by Joseph Weinrich, Dayton, Ohio. Transferred to .American Box Supply Co., Detroit, Mich. Re-transferred to Nicholas Mimi- kos, Detroit, Mich., on November 9, 1944. PEDROSA: — 11,881 (Tobacco Leaf Publishing Co.). For cigars, cigarettes and tobacco. Registered April 21, 1896, by W. W. Stew- art, Newmanstown, Pa. Transferred by Horace E. Stewart, suc- cessor to W. W. Stewart, the original registrant, to Mary B. Stew- art and Horace Byler Stewart, on December 7, 1944. Internal Revenue Collections for November Source of Revenue 1944 1943 Cigars, includmg floor tax $ 3,563,462.78 $ 2,623,516.02 Cigarettes, including floor taxes 71,982,279.90 85,149,849.43 Snuflf 71 1,682.03 592,643.53 Tobacco, chewing and smoking 4.820.185.03 4.590.482.66 Cigarette papers, tubes and leaf dealer penalties 102.803.54 101,433.26 ^Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of October Increase or Decrease Product 1944 Quantity Per Cent. Plug 5,365.182 + 453,757 9.24 Twist 609,813 + 95.307 18.52 Fine-cut Chewing 347,590 — 86.587 19.94 Scrap Chewing 5,014.670 + 383.308 8.28 Smoking 15,490.617 + 80.271 .52 Snufif 3,808,835 + 362,135 10.51 Total 30,636,707 + 1.288.191 4.39 Ten Months Ending October 31st Increase or Decrease Product 1944 Quantity Per Cent. Plug 51,192.916 + 1,659,237 3.35 Twist 5.400,829 + 118.900 2.25 Fine-cut Chewing 3.381.849 — 397.350 10.51 Scrap Chewing 43.954.873 + 1.695.269 4.01 Smoking 108,967.758 — 24.529.926 18.37 Snuff 34.829.029 — 1.166.897 3.24 Total 247,727,254 — 22.620,767 8.37 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES JESSE A. BLOCH, Wheeling, VV. Va President WILLIAM BEST, New York, N. Y Chairman Executive Committee ASA LEMLEIN, New York, N. Y Treasurer CHARLES DUSHKIND. New York, N. Y Counsel and Managing Director Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG President EVERETT MEYER Vice-President D. EMIL KLEIN Treasurer SAMUEL BLUMBERG Secretary H. VV. McHOSE Director Headquarters, 185 Madison Ave., New York City THF NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS. INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-President STAN LEY STACY Treasurer JOSEPH KOLODNY, 200— 5th Ave., New York. N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMlCK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN, 25 West Broadway. New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave., New York. N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee— Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion, Pa Vice-President RUSSELL S. STINE, Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President J. GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW, 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA, INC EDWARD W. ROSENTHAI President HARRY ABRAMS Treasurer LEO RTEDERS, 604 West 162nd Street, New York. N. Y Secretary ANDERSON HEADS FAIR TRADE Joliii W. Anderson, prosidont of The Anderson (V)inpany, Gary, Ind., was elected president of the Amei'ican Fair Trade Council at that organization's annual meetin,i>' and conference on P'air Trade Pi'ac- tiees, held on P^'iiday, December 1st, in tlie Hotel Roose- vo\i. Xew York. Mr. Anderson, who is also president of the Motor and Ecjuipnient Alanufacturers Associa- tion and seci-etary of the Automotive Council foi* War Production, succeeds Jolm W. Scott, who was chosen a di lector. Mr. Scott is secretary of the Bissell Car- pet Sweeper Company, Grand Kapids, Mich. * The production figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue. CHEWING POPULAR AT FRONT Vastly increased numbers of calls for chewin<>* to- bacco by American trooi^s stationed on the Italian front have been noted by American Red Cross field men \vho aitem])t to bring the soldiers supplies they would not otherwise get. Reason: Smoking is forbidden for those men within sight of enemy obsei'vation posts at night. The chewing tobacco fills in the gap. Lucky Strike Means Fine Tobacco DEFEND THE CONSTITUTION KS^VICTORY BUY S lATKS WAR BONIXS AVI) .STAMPS !■■■•«, 'Boy, That's Tobacco! " Painted from life in the tobacco country by James Chapin. YES ! Lucky Strike Means Fine Tobacco I % So Round, So Firm, So Fully Packed— So Free and Easy on the Draw, . . Copyricht IM«. Tbr Amrricw TohMM CampMy 14 The Tobacco IVorld / "RALEIGH ROOM/" starring Hildegarde, now one of the ten most popular shows in radio! (Tuesdays, NBC) Add to it Henny Youngman's comedy show, plus "People Are Funny" and B&W's extensive campaigns in leading news- papers and magazines— and what have you got? You have an all-out effort on our part to build good will for you among your customers, in spite of the cigarette shortage! ▲ •#♦ *IHII<#^ H6NNY HUarious Henny and gorge^^^^ movie star Ca\ e^g plenty giving your c"^^° gg every 'of laughs ^"^^^,:rNBC.And Wednesday nigt^^« f new future. /'PEOPLE ^RE FONNY" rtf fun a^d TW^yi^^ry Friday night fooUshness every _,^j, (NBC) TT^^l'^litwiUhelp i„ the a«lesAn^,,3 once you you '^"''."T.f ^ot Baleighs on "Wait'llhe slarls smoking his Sir Walttr Raleigh— then go in and ask him for a raise. " Smokes as sweet as it smells '. . . rti* quality pipe L tobacco of America" Mil' 24-^m^ •Uifttr***^ k*Miii i«ti> !>«• i« MiMf aiW hrmrn* ■<• • ■•* ».»«, *«4ai ^ ^_, m B U Y -LINES ♦ ^ Nancy Sasser * W««tl|r tmiirid Cil»rii« •< nio«i ArixxlaW (n^ IMwmlo*. u BNew York, Jan. 2nd. If you're i BUY-LINF-^ rradcr, won"l you join in ■ little MlWecorilion cmmony today? It'i rully in order ... for Y01;R support of thia column in 1943 rnablrd ua to expand to four more great newspaper^ today. This brings the total to 44 papera, from coast to coast . . . with more millions of reader* than you have fingers or toe»! Figuring about .) readers for each Sunday paper bought, the count is now about .l.'i.OOO.OOO . . . which makes us quite a coiv little BtY LINES' audience! So pin a medal on yourself, lady . . . VOL' and YOU and YOU are directly responsible for this column's progreaa . . . and we hope you'll V^ continue to help out with your advice on how \ we can serve you even better in 1'>M! * * • * l.s*l »«k I rt-mindftt ).nlinet you'll find at your tir^n meni cifarellc king of th^- yai^ In 19M, I lang VICEROY'S |itai«ei an a SMART SMOKK ff)R -NUKI « hcity given to tlie rationing plan has had the immediate disadvantageous effect of creating a ''run" on retail tobacco establishments, which further aggravates the retailer's problem of distribution to the consumer. AVhat NATD should have devised is a plan that would aid the wholesale distributor to more equitablv allocate his cigaiette allotment to the retail dealer. ' Recently, this office has been approached bv War Production P>oard who have urged us to present *to vou how seriously every bit of waste paper is needed Voj- the war effoi-f. AVoii't you take the trouble to make arrangements either with your building superintendent, a waste paper dealei-, or a member of your local salvage com- mittee, to see that your waste is collected and sal- vaged. P]very scrap of paper is needed to help win the scrap. PLAN FOR FATHER'S DAY T. ^^' ^I'V^"'' ^'"11^^»^^^^ assistant to the president of Benson & Hedges, and Father's Day (Vnmcil chairman tor the tobacco industry, officially dedicated the Father Bond Drive Poster at the offices of his companv at I^ itth Avenue, New York. ''AH stores that sell tobacco products and all manufactui-ers who make and dis- tribute them, are urged to support the 1945 Father Bond Drive campaign of the P. S. Treasurv," said Mr. ( ullman. "There will of couise be gifts of what- ever tobacco pi-oducts ai-e available, around Father's Day, Jniie 17. But all of us in the indust.v state without hesitation that the gift of a War Bond to father is the Number 1 choice for this vear's Father's Da v." Si 4nce last May, as you know, our entire production of Wrigley Standard Brands has been going to our Armed Forces overseas. This has been necessary because of our rapidly decreasing stocks of pre-war quality materials. We have maintained the famous, uniform quality of these brands —but we have had to use up all of our pre-war materials to do so. Therefore, it will be necessary for us to stop making Wrigley Standard Brands even for the Armed Forces. But, as you know, we are making a wartime brand of chewing gum out of the best materials now available. It is good chewing gum and we are working to make it better and better. However, until our new mate- rials have been tested and proved over a period of time, the chewing gum we make will not carry the standard Wrigley labels, which have always been a guarantee of uniform, finest quality. We will make the best chewing gum it is possible to make under present conditions and it will help take care of both civilian and military needs. Again we want to thank you— the Retailers and Wholesalers of America—for your friendly understanding of our wartime problems, and for your support. Wm. Wrigley Jr. Company z-ns f The Tobacco World Tchniary, /y^,- "Fun with Fay" a Television Hit Little Eve Jordan who played the role of ''Bit-O- Honei/" in the Sehutier Candy Company's initial tele- vision program, ''Fun with Fay/' presented over DuMont television station WABD, presents the adver- tised products to the two stars of the program, Frank Fay, of the Broadtvay hit, ''Harvey/' and vivacious Betty Kean, singing and dancing artist of the show. UXDAY, January 7, was a nioniorable day in tlio liistory of television programming*. ¥ov that was tlie day wlien Fi-ank Fay made bis debut over DiiMont television station WABD as star of the Scbutter Candy Company program, *'Fiin witb Fay.'' The program, advertisiiig Old Xick and Bit-0-Honey candy bai's, was started witli little more tban a carefully planned commercial, a genei-al setting, tbe support of tbe deligbtful comedienne, Betty Kean, and Frank Fay's sparkling wit. Tbere was only the sketchiest of rehearsals, in wliicli the program w^as rougiied out an hour before the program was actually broadcast. Officials of the two advei'tising- agencies repre- senting Scbutter in producing the progi'am, West- lieimer & Co. and Kaplan, 8iesel & Hruck, explained their novel approach to the medium: "Television and Frank Fay bave one virtue in conmion. That's spon- taneity. Were we to weaken the pi'ogram with cai'e- fully planned, studied program material, much of the fresh and lively effect of this characteristic would be dissipated. Therefore we entrusted tbe pacing and planning of the program entirely to tbe skilled show- 10 manship of Mr. Fay. The results spoke for them- selves. ' ' ]\Ir. Fay, star of the Broadway success, "Harvey," adapted many of bis famed vaudeville and night club routines to television witb particularly salubrious re- sults. His wdiimsical parodies of popular songs drew particularly beai'ty lesponse from tbe large audience which packed tbe WABD viewing rooms. Connnercial portions wei'e carefully bridged into tbe program. They sustained full audience attention witb a song and dance numbei', especially written for tbe show, describing tbe virtues of Bit-O-Honey. Two characters, a veteran radio star and a cute little blonde girl, respectively represented the two products adver- tised. Old Nick and Bit-0-Honev. Tbe setting designed by Edna Gamble for tbe program depicted a street scene and a candy store. Mrs. Gamble is tbe wife of Bud Gamble, pi'esident of tbe Television Producers Association, who directed tbe show. Samuel IT. CufP, general manager of station AVABD, said: "Television is deeply in tbe debt of sucb pioneers as tbe Scbutter Candy Company. By tbeii' foresight in exploring tbe medium of television, these advertisers are rendering a piiceless service to botb our and their industry and, to an even greater extent, to their customers. Tbey are developing a medium which will not oidy acquaint the consumer witb the name of a product, but whicb will actually familiarize tbat consumer witb tbe package and the quality of tbe goods so tbat all tbe retailer needs do is display tbe mei'cbandise. It sells itself." LAST WORD IN PIPES— FOR LADIES At last tbe pipe manufactuiers bave come to tbe rescue of tlie pooi- male who objects to lipstick stains on tbe bit of his favoi-ite pipe. As befits their gender, tbese feminine models are dainty, shapely and sweet. However, they're as care- fully made as their masculine countei-pai-ts — of genuine impoi-ted briar, witb 14-carat gold or sterling silver bands and solid iubl)ei- mouthpiece. Light and per- fectly balanced, they're guaranteed to give tlie fair sex tbe same smoking satisfaction their menfolks bave come to expect of their pipes. Kepresentatives of L. & H. Stern, hic, makers of LI IS Pipes, report a tremendous increase in interest in ladies' pipes since the cigarette shortage became acute. Howevei', because these graceful, sweet-smok- ing pipes can stand on their owni merits, tbey believe that women will continue to smoke them even when a full cigarette case is again a familiar sight. RIEDELL FIELD SECRETARY John \V. Kiedell has been aijpointed field secretai'v of tlie American Fair Trade Council, Xcw Voi'k, ac- cording to an announcement by John \V. Andei'son, president of the organization. He was foiinerly on tlie staff of the Ameiican Management Association, prior to which he was connected with the Compensa- tion Lisurance Rating Board. The Tobacco World A NAME IMPORTANT TO TOUT YOUR SALES -YOUR PROFITS Because of its Unparalleled National Sales Record America's Most Popular Cigar JNO. H SWISHER & s JACKSONVILLE FLORIDA ^^f'-i WRIGLEY'S WARTIME POLICY OXSCMPTION of chewing gum by tbe boys on the fighting fronts overseas has been so heavy that stocks of pre-war gum base are running- out fast, tbe Wm. Wrigley Jr. Company has disclosed. Now tbat these pi-e-war materials are al- most entii'ely used up, the company explains, it will probably not be a])le to make any more gum tbat it considers uniform enough to carry tbe Wrigley trade- marks. Since last May Wrigley 's Spearmint, Doul)le- niint and 'Muicv Fruit" bave been available onlv for shipment overseas to tbe United States Army, Xavy and Merchant Marine. At that time the company cut pi'oduction of their standard bi-ands in order to main- tain (piality, and since tbere was not enough available for fair disti'ibution on tbe home market, tbe remaining output w^as tui'ned over to tbe armed foi'ces. "Tbe Wiigley trade-marks," explains Pbilij) I\. Wi'igley, chairman of tbe board, "mean guai'anteed quality. It has taken fifty years of experience to build our reputation for high (juality and we will not put oui* well-known names on any product tbat can't be guaranteed. "When we have used up oui" pre-war materials we will have to change tbe formula foi* our chewing gum. We will continue to make pure, wholesome gum, good gum, but what we will be al)le to make for awhile at least is franklv not uniform enough to carrv anv of the familiar Wrigley trade-marks. The new fornudas must be tboi'oughly tested before tbey can live up to the la])els which have always been used oidv on ])i'()d- ucts tbat have pi'oved themselves through years of Tcbruary, ig4^ experience. And experience can be obtained only through actual production. "We hope in tbe not too distant future to be able to make a (luality product worthy of tbe Wrigley name. AVe ar-e making constant tests and experiments and are establishing new sources of materials. Good cbew- ing gum is made from a blend of fine ingredients and we already have developed formulas tbat are satis- factoi-y but are not (luite up to tbe standards set for tbe familiar Wrigley trade-marks. Tbese formulas ai-e being constantly improved. "When we do bave a product wbicb we are sure we can guarantee to be of the finest quality," Mr. Wrigley prondses, "we \\\\\ put it out in Wrigley standai'd bi-ands and flavors." PHILIP MORRIS NEW STOCK 1 11 LIP :\I()KKIS k CO. LTD., IXC, announces that its legisti'ation statement covering 199,- (S47 shares of cumulative preferred stock, par value $100 per share, became effective Jan- uary Kith. The new pi-efei'i'od stock, which will bear dividends at the rate of 4 per cent, per annum, is being offered, subject to the preemptive I'igbts of common stockholders, to holders of tbe company's presently outstanding cumulative pi-eferred stock, A-Y^ per cent, sei-ies and 4Ct i)er cent, sei'ies, on a share for share basis, with ceitain cash adjustments. The exchange offer i)rovides for the payment by tbe company of $Lr)0 per share witb respect to each exchanged share of old 4VL' per cent, prefei'red stock, wbicb amount rep- II resents the difference between the call price of $107 per share and the offering- price of the new preferred stock of $105.50 per share, and in the case of the 4V4 per cent, series, provision is made for the payment by the exchanging stockholder of $1.50 per share which represents the difference between the call price of $104 per share for the 41/4 per cent, series and the offering- price of the new stock. The company issued subscription warrants to com- mon stockholders giving them the right to purchase, for each five shares of common stock held of record as of the close of business on Januarv 16, 1945. The subscription warrants and the exchange offer were mailed to stockholders yesterday and the offering to both common and preferred stockholders expire at 3 :00 P. M. on Januarv 29, 1945. The net proceeds from the sale of the shares of new preferred stock not issued in exchange for old preferred stock will, to the extent necessary, be used for the redemption of the old preferred stock not ex- changed, and any balance remaining will be added to the general working capital of the company. The old preferred stock not exchanged is to be redeemed on or about March 5, 1945. Dividends will accrue on the new preferred stock from February 1, 1945. Provision is made for an an- nual sinking fund, beginning with the fiscal year com- mencing April 1, 1945, sufficient to redeem 1 per cent, of the maximum number of shares of new preferred stock theretofore issued at the sinking fund redemp- tion price of $105.50 per share. The new preferred stock is redeemable, otherwise than through the sinking fund, at $108.50 per share if redeemed on oi* Ix^fore PVbruary 1, 1949; and there- after at a price which decreases gradually until the redemption price is equal to the public offering price of $105.50 per share. The company has applied for listing the new pre- ferred stock on the New York Stock Exchange. CIGARETTES AND THE JOBBER (Continued from Page 6) do not profess to be clairvoyants, it is interesting to note that we accurately predicted the present disloca- tion and confusion. The OPA Tobacco Wholesalers' Industry Ad- visory Committee w^as officially formalized about two months ago. One of the first acts of the (^ommittee was to renew our previous recommendation for the es- tablishment of specific, reasonable and modest dollar- and-cents ceiling prices. In formulating its recommen- dations, the Committee took full heed of the require- ments of the Price Control Act and was guided by the traditional and historic price policies of the trade. We do not hesitate to assert at this time that unless early action is taken by the OPA, the present situation will become much more acute and perhaps intolerable. The next step we advocated was that manufac- turers restudy their present methods of allocating quotas to distributors and make such revisions as are necessary to adjust them according to population shifts in and out of defense areas and army commands. There has been evidence that cigarettes have been more plentiful in some areas than in others due to the absence of allowances for increases or decreases in population. 12 The W^ar Food Administration periodically issues an authoritative survey indicating shifts in population. These statistics, which are utilized by numerous Gov- ernment agencies, are public property and accessible to anyone. It is true that the task of adjusting and re- arranging quotas involves considerable extra book- keeping. It is also true that, wliile tlie distributors who are granted larger allotments on the basis of in- creased population will be elated and gratified and those whose quotas are reduced because of shrinkage of population naturallv will be displeased. However^ if the principle of equity is to prevail, then bookkeep- ing difficulties ought not be considered an insurmount- able obstacle and, likewise, no distributor can claim discrimination if all (piotas are determined on the sci- entific basis of the population of each given area. Then we have a disturbing situation where many firms in the past have been engaged in l)oth wholesal- ing and retailing. In many instances, these firms have discontinued their wholesale business and are divert- ing their entire receipts of cigarettes to their retail outlets. This is a most palpable inequity, as it is ob- viously unfair to continue shipping these firms on the basis of their jmrchases at the time when they were engaged in both wholesaling and retailing. We also urged tliat the War Food Administration authorize a substantial increase in tobacco acreage for 1945. As is well known, the NATD has taken an in- tensely active part in trying to obtain adequate sup- plies of leaf tobacco. The attitude of the AVar Food Administration has been extremely cautious and con- servative. In our opinion, not enough allowance has been made for the vastlv increased demand for leaf tobacco both at home and abroad. We don't believe the official statistics of the Department of Agriculture can be interpreted even by a confirmed optimist as in- dicating that the supply of tobacco is sufficient. It is our studied conclusion that an increase of 35 per cent., especially in the production of flue-cured tobacco, will be necessary for 1945 and for several succeeding crops l)efore manufacturers will be able to place enough leaf tobacco in their inventories to assure the maintenance of quality and a high rate of production. It is true that we had a very large and satisfactory crop of both flue-cured and hurley leaf in 1944, and Ave feel the NATD can modestly claim a part of the credit for that. However, that tobacco must be aged and cannot be used for immediate production. The tobacco farmers, with whom we have been in close contact for the past year, have shown themselves willing and eager to grow as much tobacco as the market can absorb at fair prices. The vast majority of tobacco growers regard the conti'ol of tobacco acreage by the Department of Agri- culture as essential to their w^elfare. We have told the farmers — and we repeat it here — that we are un- equivocally opposed and will not become a x^arty to any movement designed to remove Government con- trol of flue-cured and hurley tobacco. The growers have demonstrated to our satisfaction that regulation has had the effect of elevating the economic and social status of the tobacco farming community and we would indeed be short-sighted should we fail to I'ealize that if our industrial economy is to be maintained on a prosperous basis, farmers must likewise continue to enjoy a comparable degree of prosperity. Several months ago — brushing aside all ti-adition — we sponsored a very successful all-day conference at Raleigh, N. C, witli the representatives of all the to- bacco farm organizations in Virginia, North Carolina, South Carolina and Georgia. In exchanging views, we V When they step op to your counter, be sure they ITloJo^ a claCe uHlti MODEL SMELLS BETTER IN THE POUCH- SMOKES BETTER IN YOUR PIPE United States Tobacco Company New York . Chicago « Nashville . Richmond . San Francisco * I y found much in common. For our part, we ac(iuired a much more intimate grasp of the tobacco farmer's problems and they in turn familiarized themselves with the problems of a distributor. We are satisfied that Government crop conti'ol is sufficiently elastic to pro- duce— at fair i)rices — any (luantity of toliacco which may be needed for the continued expansion of the cigarette industry. But while we have no dispute whatever with the l)asic purposes of croj) control, we do take exception to the size of the quotas autliorized bv tlie War Food Administration. The War Food Administration has authorized an increase of only 7 per cent, in the 1945 crop. We don't consider this adequate and we shall continue our efforts to liave the quotas further increased. In do- ing so, we are looking farthei' ahead than 1945 or even 1946. We envision an annual cigarette consumption of perhaps 400 billions in the post-war years and, in order to meet tliis huge potential future demand, manu- factui'ers must be given the opportunity to vastly in- crease their inventories of tobacco leaf for ageing purposes. The over-all production of cigarettes foi- 1944 is placed at approximately 330 billions, including those shipped overseas for our armed forces. Do you real- ize, gentlemen, that that is nearly three times the total national consumption only 15 years ago? (Concluded next month) ECUSTA'S FIFTH ANNIVERSARY By Bill Shaipe MOKEKS inclined to grumble a bit because they can't always get tlieir favorite cigarettes, might more logically join in an obscure little fiftli anniversary celebration going on here on the banks of the Davidson Hiver. Because without some shrewd foresight, or luck, or something, which established the Ecusta (cigarette) Paper Plant, you probably wouldn't be smoking a cigarette at all— at least, not one rolled in a thin, tasteless paper. When the Nazis mai'checl into Poland, 90 per cent, of the cigarette paper used in this country was being imported from Fi'ance. But, meantime^ Ilariy II. Straus, who helped develop the French industry, had been hunting for ])ure, chemically free water in this country. Ills seaicli ended on the banks of the David- son Kiver, which conies tumbling out of Pisgah Xa- tional Forest. Happily, it was also located near the center of tobacco manufactui'im»-. SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. 'Eatabliihcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Maaufacturad ^ A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kev West. Florida AUTOKR AFT CIGAR BOXE S Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Oliio Chicago, 111. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. The Tobacco World I Tcbruary, 79^5 13 Tobacco Merchants' Association Registration Bureau, new'V'Sk qty Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Eegistration, (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, 2.00 Duplicate Certificate. 2.00 Note A — An allowance ot $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B— 1£ a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21), an additional charge of One Dollar ($1.00) will be made. If it necessitates the reporting of more than twenty (20) titles, but less than thirty-one (31), an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made for every ten (10) additional titles necessarily reported. TRANSFERRED REGISTRATIONS DULCE: — 15,229 (United States Patent Office). For cigars. Regis- tered July 5, 1910, by Salvador Sanchez y Ca, Tampa, Fla. Through mesne transfers acquired by F. W. Sommerfeld, Miami, Fla. Re-transferred to Jose Valdes, Miami, Fla., on January 5, 1943. BRETTON HALL:— 257,793 (United States Patent Office). For cigars, cheroots, and little cigars. Registered bv F. W. Sommer- feld, Tampa, Fla., on June 18, 1929. 45,313 (Trade-Mark Bureau of the Tobacco Merchants Ass'n. of the U. S.). For cigars, cigarettes, and cheroots. Registered on September 22, 1928, by F. W. Som- merfeld, Tampa, Fla. Both registrations transferred to Jose Valdes, Miami, Fla., on January 5, 1943. * Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of November Increase or Decrease Product 1944 Quantity Per Cent. Plug 5,687,205 + 607,263 11.95 Twist 5()6,641 + 37,090 7.00 Fine-cut Chewing 370,628 — 10.092 2.65 Scrap Chewing 4,720,304 — 132,070 2.72 Smoking 16,973.140 + 864.756 5.37 Snuff 3,849,754 + 389,316 11.25 Total 32,167.672 -f 1.756,263 5.78 Eleven Months Ending November 30th Increase or Decrease Product 1944 Quantity Per Cent. Plug 56,880,121 + 2.2()().500 4.15 Twist 5,967.470 + 155.990 2.68 Fine-cut Chewing 3,752.477 — 407,442 9.79 Scrap Chewing 48,675,177 -f 1.563,199 3.32 Smoking 125,940.898 —23.665.170 15.82 Snuff 38,678,783 — 777,581 1.97 Total 279.894,926 — 20,864.504 6.94 * The production figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue. In August, 1939, tlie first cigarette papei- was made in the new plant, and it was just in time. Sul)sequent exj)ansion of tlie original plant has made American smokers vii-tually free of paper imports. The paper is now used to wrap Tamels, diestei-fields, Pliilip Mori-is, Old Gold, Lucky Stiikes and many other well- known brands. In saving the tobacco industry fi'om a fate worse than death — and by a pretty terrifying margin — the infant industry had to solve many technical pi'oblems. Cigarette paper must be pui'e white and opaque; com- pletely tasteless — directly and when burning; must burn at the same rate as the tobacco; must be thinner than the diameter of human hair, yet elastic and strong; must not stick to the lip, yet must l)e suffi- ciently moisture resistant so the cigaiette will not become soggy. As eai-ly as 1934, experiments with flax had been started in South Carolina. Xow native flax is flowing TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNri'ED STATES JESSE A. BLOCU, Wheeling, W. Va President WILLIAM BEST, New York, N. Y Chairman Executive Committee ASA LEMLEIN, New York, N. Y Treasurer CHARLES DUSHKIND. New York, N. Y Counsel and Managing Director Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG President EVERETT MEYER Vice-President D. EMIL KLEIN Treasurer SAMUEL BLUMBERG Secretary H. W. McHOSE Director Headquarters, !85 Madison Ave., New York Citj' THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS. INC. i^^^i^PxT^^y-T.'^^'^N'rE^ Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-Presiden STANLEY STACY .Treasurer JOSEPH KOLODNY, 200— 5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President h ^ii ^l^^^^^^^^^lJ'^ ^'^'" Av^' Trenton, N. J First Vice-President Vt- Jtt>^p'^^l?^i'*i'f*¥.*- ?°,^?^ ^^^^ Baltimore, Md Second Vice-President ALBERT tREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA. INC. wuS f ArA^^Ar^^^'"^^""" ^*- N«^ Y°'"'*' ^'^'- "^ President VV11.L,JAAI A. HICKEY Treasiirpr MALCOLM FLEISHER Secrltarv sEiGFRiED F. HARTMAN ;...' .\; .■.;.■.■.■;;.;:. ;;.Counsd CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave.. New York. N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasure SAMUEL BLUMBERG '.: •.•.;;■.■.;■.•.•.; ■.■.General Counsel Executive Committee— Alvaro M. Garcia (Ex-Oflficio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUlGAN, Red Lion, Pa ■.■.".■.■.■.■.■.vlce'-Pre; diS RUSSELL S. STINE. Red Lion, Pa . Secretary A. S. ZIEGLER. Red Lion, Pa. ...Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ '.■.;■.■.■. 'Vice-Pres deS JOHN LEVY . Treasure FRANCIS M. SACK, Tampa, Fla .■.■■■. ■.■.■.■. ■.■.'. ■.'.SecJItary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President J. GROSSMAN pirst Vice-President IRVING MALITZKY . Secind V ce-Pres deS EDWARD SEIGEL . Financial Sec?etJ?v ALEXANDER DAVIS i-mancial ^ecretary L. CHERNOW, 36 West 44th Street, New Yori^','^'.'Y ".'. Seen asurer retary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA INC L^^^'S^.^^^^^^^^^TfilN President • Treasurer New York. N. V Secretary HARRY ABRAMS LEO RIEDERS. 604 West 162nd Street to Ecusta and turning out what President Straus says is a product superior to tliat formerly imported from France. The use of flax also has created a source of income for farmers to whom it was a waste product. In some sections flax had heen such a nuisance that fai'mers paid $1.50 an acre to have it removed. Much of Ecusta 's flax comes fi-om Arinnesota and California. A year's supply is now in storage. The industry has brought 1500 jobs into this mountain conmiunitv," with an annual payroll of more tlian $2,500,000. Its pi'oduction figures are something to make you blink your eyes, so astronomical is the cigarette busi- ness. One bobbin of paper will make 85,000 cigarettes, and Ecusta \s capacitv is 2(),0()() Imbbins a dav. That adds up to 1,700,000,000 cigarettes, and I^. S. coiLsump- tion cunently is only around 257 billion a year. (Sti-aus notes per capita consumption of cigarettes in r. S. is 30 to 40 per cent. ])elow English consumption.) To make these cigarettes, the plant has a filteiing capacity of 25,000,000 gallons of water a day. In addition to making paper foi- maimfacturers, the plant also turns out the paper in packages for Alakin's fans, as well as a high (juality wi'iting paper. The Tobacco World f0S/0^- ''RALEIGH ROOM/' starring Hildegarde, now one of the ten most popular shows in radio! (Tuesdays, NBC) Add to it Henny Youngman's comedy show, plus "People Are Funny" plus space advertising in magazines — and what have you got? You have an all-out effort on our part to build good will for you among your customers, in spite of the cigarette shortage ! ### \ HENNY youngn^an Hilarious Henny^^^^^^ra"^^ ^ovie star ^J^^^^^ plenty giving your cusl ^^^^y future. ''PEOPLE ;VRE FUNNY- e fun and This half hour of t ^^^^^ foolishness ^.^^^^^^J "em rolling (NBC) really ^as.^^j^^^p in the aisles. Ana ^^^^ ^^^ y^^'°^\"ntv of Raleigl^^ on ^o;;: sS^ a>- "WaU'llhe starts smoking his Sir Walter Raleigh then go in and ask him for a raiu. " kvtcMfweet ot it smells '. . . riif quality pip* LtolkKce of Amtrii<»' «to*MM(. tH. Wr,H fW*r IrcM « WiltaaM* A cold had you feeling like - a Poor Skate /f So you took Time Out and tried a KQDL rUmmlHoit mtUngr you $iilM) Here's wliat sdence soys obout dgorettes; If you liked KGDLS 80 mudi then, even with a cold OHOINAIT CIGAMTII IITIA KNOTH ■ PtOTICTS IMtO«T THI exiRA IINGTH Of TOBACCO ACTS AS AN EFFCaiVC NATURAL FIlTfR IN REDUCING THROAT IRRITATION FOUND IN CISARITTE SMOKE * Ha^i hou to (Ifurt it: Switch from "Hots" to KCJDLS L.. A SPARKLI V-^ a OGRAM S^'^iUM, Earl Wilson, whose daily Broadway column, "It Happened Last Night," is syndicated from coast to coast, heads the line-up on the new quarter-hour White Owl radio pro- gram. On the air he features his own original brand of gossip and a refreshing inter- viewing technique that have won him acclaim as the best news columnist to hit Broad- way in the last fifteen years. Last Spring, Wilson won the National Headliners Award as "the year's best domestic columnist for his interesting new style of writing." His breezy, friendly radio delivery promises him equal recognition on the air. He will broad- cast every Sunday from 10:00 to 10:15 P.M., E. W. T. I A Sim MARCH 1945 oil pctulVouficu Paul Douglas, Earl Wilson's fast-talking colleague on the new White Owl program, is a radio veteran of long standing. Though Douglas aspired to be a legitimate actor, a natu- ral ability for radio drew him to the microphone in 1929. Since then he has appeared as master of ceremonies and announcer on many of radio's top programs. Douglas' na- tionally famous voice will add new interest and authority to the White Owl commercials. ^OMOUA (^ue^ StanA Every week on the new White Owl program. Earl Wilson will present as his guest a nationally famous personality. Glamorous stars of Broadway and Hollywood, top-flight radio comedians, the people America reads about and talks about will appear on the program every Sunday. Listeners will feel as though they were meeting these great entertainers in person. They'll find out what these famous people are really like when they heari Earl Wilson "get down to cases" in a famous Wilson] interview. MUTUAL NETWURK- EVERY SUNDAY -10:00 P. E.W.T. ESTABLISHED 1881 CIGARS START YEAR WITH UPWARD CLIMB The absolute low point in civilian cigar production has been touched, and the pendulum has begun to swing in the direction of gains, instead of losses. This is evidenced by the comparative data of tax-paid tobacco products for January, analyzed by the statisticians of the Tobacco Merchants Association of the United States. All classes of cigars totaled 387,427,982, as compared to 366,957,531, an increase of 20,470,451, or 5.58 per cent. Little cigars gained 5.64 per cent. On the other hand, cigarettes showed an infinitesimal drop of 0.19 per cent. The large cigarette increase was an astronomical 947.54 per cent. Snuff declined 2.64 per cent.; chewing and smoking tobacco rose 18.26 per cent. HoBART B. Hankins — Editor Business Manager — B. S. Phillips Copyright 1S)45, Liggett & Myers Tobacco Co. THE TOBACCO WORLD Vol. 65 MARCH 1945 No. 3 ARL AVKRV W KRXP]R lias passed away, and there is lost to the woild i\ wi'iter of lioiiest eoiivietioiis, a pul)lishei- of fine spirit, a man of lii<»'li cliaraetei*. The h^ss is not eonfined to his associates on Thr Tobacco Leaf, of whieh he was editor for the last forty-six years and publisher foi* the last six, nor even to th(» field of tol)aeeo trade paper pub- lishing', in which he shone bi'illiantly. He will he sorely missed by the entii*e tobacco industry and trade and by the entii'e business magazine publishing' field. P]d- itor Weinei- died Febiuai-y 18th aftei* a long' illness. Funeral services were lield Februarv 21st in Brooklvn, and the body was taken to Og'dens])urjL>', New York, for interment in the family plot. Surviving* are bis son, Paul A. Wei-nei*, of the Duane Jones Advertising' Agency, and his daughter, ^Irs. Camilla Jeffeiies, wife of Majoi- dames 8. Jeff'eries, of the Fnited States Armv, as well as two sistei's, ^Fi-s. A. If. Standlev and Mrs. J. A. Olson, Downingtown, Pa. Mr. Werner was boi-n in AVateitown, X. Y., in lcS7»l Aftei* thiee years on the local newspaper he went to Xew York and served a year in daily newspaper work before joining the staff of The Tobacco Leaf, of which he l)ecame editor a year latei'. lie had been inactive since sut^'ei'ing- a heart attack last May. Ke(|uiescat in pace! |()MFST1(' prices of all types of tobacco have increased sharply since the beginning of the wai' and most types during the curient season have sold at I'ecord oi' near i-ecoi'd levels. The high level of domestic consumption of tobacco products, particulai'ly cigai'ettes, and inci'eased shipments to the armed forces overseas have been the major factors in the strong demand foi* cigarette tobacco. The high prices of daik tobacco are lai-gely accounted for by increased demand for tobacco products manufactured from dark types, reduced pioduction, and the* expecta- tion of an increase in exports to continental Fui'ope as additional countiies are libei-ated. II F over-all consumption of to])acco pi'oducts in this count ly is continuing at an excej)tionally high late, although it appears to have I'eached a peak for the war period. The tobacco indus- try is now expeiiencing serious difficulties in further expanding production, a situation which may continue to i^revail as long as the war in Phiiope continues. In the case of cigarettes, which account foi- a large jiro- portion of the total pi'oductioii and consumption of tobaeco pioducts, it is believed that production cannot be matei'ially iucieased unless moi-e laboi' and macliin- t'ry, and, in some instances, moi-e leaf tobacco, are made availa])le to manufacturei's. The ovei--all stocks ot leaf tobacco appeal' adecjuate to maintain the pres- ent high level of cigarette production. Sui)plies of manufactui'ers, however, aj^peai* to be low. The in- crease in over-all production of tobacco products since the beginning" of the war is lai'gely in cigarettes, since smoking tobacco and cigars have declined. Although the industry has not been able to meet in full tiie ex- traordinary demands placed upon it in I'eceiit months, manufacturei's, faced with serious pi'oduction prob- lems, have ])een able almost to double the output of cigarettes since 19.*]9. YOTllIId^] it is likely that after VE-Day the labor L\1h situation and othei- conditions may permit some further expansion in the production of tobacco products, particularly cigarettes, it seems likely tliat tlie ovei'-all demand for tobacco prod- ucts will decline below present i*ecord levels. Among the factors which would tend to cause a decline in demand would be a drop in consumer income, which is closely related to expenditures for tobacco products, I'eductions in the present I'elatively large purchases for the military personnel, and reduced use of tobacco products by employees in war plants, where consump- tion is unusuallv high. X the midst of the marketing season for the second lai-gest croj) of tobacco ever produced, and the all-time record for cigarette types, demand for tobacco continues exceptionally strong and average prices are at or near the highest ever received by growers. All major types, except fire- cured and dark air-cured, have been under maximum price regulations again this season and because of the exceptionally strong demand and the willingness of buyers to pay ceiling prices, flue-cured and hurley have been allocated to manufacturers and dealers in a man- ner similar to last season. The high 1944 prices and the large 1944 production will result in the largest gross income to gi'owers in the history of the industry. Production of all types of tobacco in 1944 is now placed at 188o million pounds, which is nearly one-third larger than the 1943 crop, and only slightly less than the record crop of 1939. XYFXTORIFS of leaf tobacco are somewhat below a year ago, but with the large 1944 crop now entering stocks, the indicated total supply is a little larger than last year. Although stocks of flue-cured tobacco are now' higher than in most pi-e-wai- years, they, as well as stocks of hurley and some of the other types, are low in relation to the piesent rate of disappeai'ance. With domestic con- sumption tending to level otiP and production remain- ing at present levels, little or no further reduction in stocks is anticipated. Secretarv OffiL Vi^ ; t "'• ^^" " H"M"'l'''!' ,'''' T"'>''»''c.. World Corporation; Hohart H. Hankins, I'r.si.icnt and Treasurer; H. S. Phillips. \ice-Presidcnt • Tohn Tl^^rv ifcems -; . . V V^'^' ^'''"r,""'* ^'''^■'^'- ''hiladelph.a 6. Fa. Issued monthly. Subscriptions available only to those engaged in the tobacco industry 0?!^ iim i v^^r' cents a copy; f„re,g„, $1.75 a year. Kntered as secon.l-cla.ss mail matter, Decemlxr 22, 1909, at the Post Office, Philadelphia. Pa. imder " Act of March ^1879 January Report of Tobacco Products Month of January Increase or Decrease 1945 1944 Quantity Per Cent. Product ^^^^ (Jicfars ' ^^fr- Vc. . 2,093,092 18,431,656 - 16,338,564 88.64 United States ' ' ^2 + •5- * " ' ' Puerto Rico jj^-j^ ^ ?nQ3 124 18.431.656 — 16.338,532 88.04 Total "'" ' Class B- 3, Q4g 123 24,827,646 + 7,120,477 28.68 United States 96200 2,700 + 23,500 Puerto Rico " ' " 31,974,323 24,830,346 + 7,143,977 28.77 Total ' ^ Clff^C- 65935433 175,823,152 - ^^^^IVvt ^^'^^ United States 771450 32,275 + 739,175 Puerto Rico ' . . ^^,^, 66,706,883 175,855,427 - 109.148,544 02.07 Class D— ,..,,--„.- 19 179 604 + 104,397,453 544.32 pimol^cf.. •.•.•.•.•.:•.:: •.■.".::::•.:::::: m36;8oo '600 + ■ ■430.200 ••■• .j.^j^[ 125,013,857 19,180,204 + 105,833,653 551.79 Class E— 126 994 255 116 099,056 + 10,895,199 9.38 United States 2'7n790 3 275 + 2,708,515 Puerto Rico ^,/i.v,iyy> » -P^^^l 129,706,045 116,102,331 + 13,603,714 n.72 Class F— 17 4=;i241 10 495 344 + 6,955,899 66.28 United States 'n2 630 i^,-^^^,^-^^ ^ ' U2,6ZQ Puerto Rico 1 J^,OJU T ^^ Total 17,583,873 10,495.344 + 7,088,529 67.54 "^ if^itSTstates 14,337,422 2,062,223 + 12,275.199 595.24 Puerto Rico 12,455 "T "' Total 14,349,877 2,062.223 + 12.287,654 595.85 ''°' Uitilld'^'ltates 382,336,625 366,918.681 + 15,417.944 4.20 Puerto Rico 5.091.357 38.850 + 5,052,507 •••• Grand Total 387,427,982 366,957,531 + 20,470,451 5.58 ^'"llf Unfted States 10,280,627 9,731,333 + 549,294 5.64 ^^%'n!ted States 20,077,012.423 20,115,137,677 -- 38,125,254 .19 Puerto Rico 10,020 + 10,020 •••• Total 20,777,022,443 20,115,137,677 — 38,115,234 .19 ^^^' UnheTstat'es 7,042,100 672,250 + 6.369,850 947.54 Puerto Rico •••• ••' Total 7.042,100 672,250 + 6,369,850 947.54 ^"" AH United States 3,681,863 3,781,704 - 99,841 2.64 Tobacco (Chewing and Smoking) lbs.: ., ^^.w.^m io o/- All United states 23,837,615 20,157.745 + 3,679.870 18.26 * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. .\s stated in the Bureau's release, "The fijjures arc based on sales of rr7-rn}ir stamps and do not represent quantities of products withdrawn for con- sumption or sale." The Tobacco World 7 Months' Report of Tobacco Products 1st Seven Months Fisc. Yr. End. Fisc. Yr. End. Increase or Decrease Product June 30, 1945 June 30, 1944 Quantity Per Cent. Cigars : Class A— United States 73,975.948 158.199,604 — 84.223,656 53.24 Puerto Rico 2,201.132 517,620 + 1,683,512 1 Otai /U, I//,UOU lJO,f 1/ ,£.i.t fjL.,u-T\j,i.-r^ ^^.KAj Class B— United States 183.223.153 254,412,722 — 71,189,569 27.98 Puerto Rico 1,334,700 11,500 -f 1.323,200 Total 184.557.853 254,424,222 — 69,866,369 27.46 Class C— United States 852,021,524 1,555,432,107 — 703,410,583 45.22 Puerto Rico 16.347.475 3.306.175 -f- 13,041,300 Total 868.368,999 1,558,738.282 — 690,369,283 44.29 Class D— United States 423.578.232 116.840,029 -f 306.738.203 262.53 Puerto Rico 8.689.070 378,700 -f- 8.310,370 Total 4.^2.2()7.302 117,218,729 + 315,048,573 268.77 Class E — United States 1,071,114.926 731.937.058 + 339,177,868 46.34 Puerto Rico 15,232.790 705,876 + 14,526,914 Total 1,086,347,716 732,642,934 -f 353,704,782 48.28 Class F— United States 125,012.885 79,187,400 + 45,825.485 57.87 Puerto Rico 870,740 + 870,740 Total 125.883.625 79.187,400 + 46.696.225 58.97 Class G— United States 68.956.101 14.0o0.983 + 54.895.118 390.41 Puerto Rico 253.930 + 253,930 Total 69.210.031 14,060.983 + 55,149.048 392.21 Total All Classes: United States 2,797,882.769 2,910.069.903 — 112.187.134 3.86 Puerto Rico 44.929,837 4,919,871 -f- 40,009,966 Grand Total 2,842,812,606 2.914.989.774 — 72,177,168 2.48 Little Cigars: All United States 70,459.654 72,205.653 — 1 ,745.999 2.42 Cigarettes : United States 140.832.201.138 159.879.036.430 — 19,046.835.292 11.91 Puerto Rico 24.608.920 2,900,840 + 21.708,080 Total 140,856,810.058 159,881.937,270 — 19.025.127,212 11.90 Large Cigarettes: United States 27,580,005 4.591.581 4- 22.988,424 500.66 Puerto Rico 800 — 800 Total 27,580.005 4.592.381 -f- 22,987.624 500.56 Snuff (lbs.): All United States 23,899.637 24.()95.115 — 795.478 3.22 Tobacco (Chewing and Smoking) lbs.: All United States 162,803.003 157.752,270 + 5,050,733 3.20 * Compiled from comparative data of tax-paid prcKlucts released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release. "The figures are based on sales of revenue stanit>s and do not represent quantities of products withdrawn for con- sumption or sale." ^larch. ly^j - Retail Tobacco Dealers' Newsletter Bv EiJic Calamia IGARETTE Black Market: This association's main concern is the protection of the interests of our members — the tobacco retailer. Thus, the growing tendency on the part of retailers 4- v.,. «,-./«!./> 11 4 ^]^o rtfiiiiyii-\- ^vim 'ipvo b^f*!! pompellefl to pay black mai'ket prices in order to secure a reasonable amount of cigarettes and who consequently sell at prices in excess of their retail ceiling, has been of seri- ous concern to us. We firmlv believe that the source of the black mar- ket can be placed at the door of a few unscrupulous jobbers. This is by no means an indictment of all the wholesalers in our industry— but there are some in the trade who seize upon the shortage for their own ava- ricious gains. A retailer who has been dealing with such a jobber for many years is not in a position to secure another supplier and has been forced to pay black market prices in order to purchase his allotment of cigarettes. True, many dealers have refused to pay over ceiling prices and have come to this office in des- peration, because their quota has been so drastically curtailed that their livelihood is seriously threatened. They have advised us that they have seen cases of cig- arettes shipped by the very jol3ber who refuses to give them cartons, and they know that this merchandise goes to the retailer who will pay the bonus. This condition has been particularly true in the New York area and was becoming so critical that we did not want to face a repetition of the scandalous candy black market and have been working with OPA for weeks. We are now in a position to advise you of progress made to date. One of the most serious handicaps in cleaning up any black market situation is the difficulty of securing proof. If you will get in toucli with this office, we are in a position to work out an arrangement whereby OPA wall grant the retailer immunity for his part in the transaction and will see that your future supply of cig- arettes is not jeopardized. Thus, we have wdth the co-operation of the Office of Price Administration removed the two outstanding reasons why retailers have hesitated in the past to complain of black market practices. You can be as- sured of immunity and future supplies of cigai'ettes. Co-operate and help break this vicious practice. Developments in the next few weeks may establish a pattern for Regional Offices of Price Administration in other sections of the country to follow should the need exist. Federal Excise Tax on Pipes with INfetal Bands : The Treasury Department in a recent ruling has ex- cluded from the Federal excise tax on jewelry, smoking pipes equipped with fei-rules made of precious metals, provided that such fei-rules do not exceed three-eighths of an inch in width and are used for the purpose of reinforcing the shank and not for ornamentation. We bring this to youi- attention so that you can discontinue collecting the 20 per cent, excise tax on ^ipes so equipped. Flash: Recent developments with respect to black market conditions need clai-ification. After a meeting held in New York between OPA and the cigarette jobbers a statement appeai-ed in the press to the effect that tobacco retailei-s could no lonaer keep cigarettes liidden under their counters and must sell them whenever they are in stock. This is not true and is contrary to the best inter- ests of self-imposed rationing. We strongly urge all i-etailers to continue to distribute their available sup- plies of cigarettes in the same manner as they have been doing. OPA has no authority to force you to sell 01' display cigarettes at any hour oi* in any manner pro- viding you do not exceed youi' ceiling price. Whereas some retailers wiio have not been receiv- ing their fair quota of cigarettes can look forward to relief just as soon as present plans for more equitable distribution are under way, the retailer who has pur- chased his cigarettes thi-ough legitinuite sources cannot expect a greater amount than he is now I'eceiv^ng, for his jobber has always distributed cigarettes fairly. The daily press accounts create the impression that immediate relief will be forthcoming. We in the industry know it will take time and must so advise our customers. VALUE OF CUBA'S EXPORTS UBA'S exports of leaf tobacco and products in 1944 reached an all-time record value of $5 1,7( )(),()()() according to figures released by the National (V)nnnission for Propaganda and Defense of Havana Tobacco. The largest previous valuation occurred in 1920, when $48,700,000 was re- ported as the value of (Elba's tobacco expoi'ts. About 90 pel' cent, of the 1944 exports were to the United States, slightly less than 3 per cent, to Si)ain, 2 per cent, to Argentina, and lesser quantities to Canada, Cliile, and other countries. Higher prices in 1944 raised the value of leaf imports from $22,r)0(),(K)0 in 1948 to $3:^,700,000, al- though the (luantity of leaf exported in 1944 was about (j per cent, below the 34.4 million pounds exported dur- ing the previous vear. Exports of cigars in 1944 totaled about 181.3 'million pieces vahied at $17,800,000 as compared with 65.9 million pieces, valued at $r),400,- 000 in 1943. Most of the large increase in cigar ship- nieiits is attributed to purchases for the United States armed forces. P]xports of cigarettes and smoking tobacco in 1944 were relatively unimportant. GENERAL CIGAR EARNINGS The General CUgar (^o. and its wholly owned sub- sidiaries report net income of $96»"),170 for the year ended December 31, 1944. The income, which is equal to $1.30 a common share, is subject to renegotiation, and compares with $1,295,964, or $2 a share for the preceding year. The company states it is anticipated that the net amounts repayable for 1943 and 1944, if any, will not be material. The Federal and (\iban income tax for 1944 totaled $1,186,494 against $1,773,828 for 1943. The total in- come for the company in 1944 was $2,463,664 compared with $3,381,192 for the year before. In 1944, as well as in 1943, the company paid $350,000 in preferred divi- Tlic Tobiicco World ' "S^' ''RALEIGH ROOM/' starring Hildegarde, now one of the ten most popular shows in radio! (Tuesdays, NBC) Add to it Henny Youngman's comedy show, plus "People Are Funny" plus space advertising in magazines — and what have you got? You have an all-out effort on our part to build good will for you among your customers, in spite of the cigarette shortage ! ### HENNY YOUNGfAAN Hilarious Henny and go^^^^^^ ^ovie 8tar ^a^ plenty giving your c^f ° gs every li laughs and 80^3C.And ^^^^'^! Tr RaleV--'"' friends tor future. //pEOP^E ^RE FONNY" t * of fun an^ This half hour of .^^y ^^, foolishness every ^^n^^g (NBC) really has .^^j^^lp A cold had ^ you feeling like a Poor Skate /C So you took Time Out and tried a KQDL ("MmmlUouioolkiittryeuii^aJ) If you liked KGDLS so much' then, even with a cold Why Penalize yourself. . .Why not Stick to 'em all the time? Htn't how to figurt if : Switch from "Hots" to KGDLS March, Kj.fj LOm LLARD'S POPUIAK LBADERS m Gold A superb blend of many choice tobaccos. fC[/\^OTnJl,iG^ZU' Am«rico'. oldeit •oboeeo merehantj -Eitabrijhed 1760 OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS. PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 ^1^^^ Established 1875 e97-64l CA8TI71S8T. dends and $591,228 in common dividends in 1944 com- pared witli $945,964 for the preceding' year on 472,982 common shares for each vear. Tlie balance sheet of the company and its snbsid- iaries as of Deceml)er 31, 1944 shows assets of $30,747,- 345 compared with $29,559,210 for the year before. Current assets foi* 1944 totaled $28,159,030 compared with $26,953,166 for 1943. (^iri-ent liabilities for last year were $5,788,741 ao-ainst $4,936,548 for 1943. Earned surplus for 1944 was $8,936,536 compaied with $8,612,594 for the precedini*- year. 8 CANADA PLANS INCREASE ANADA'8 1945 production j»oal for tobacco calls for a 22.5 per cent, increase in acreage over 1944 plantings, with larger acreages foi" each type of tobacco grown within the country. The proposed increases for flue-cured and hurley, which make up the bulk of Canada's total production, are 20 and 33 per cent., respectively, over 1944 acre- ages. Witli favorable weather conditions, sufficient labor, and adecpiate supplies of fertilizei*, production of all types in 1945 may I'each 121.7 million pounds, made up approximately as follows : flue-cured, 98.0 mil- lion pounds; hurley, 14.8 million; dark, 1.8 million; cigar leaf, 5.2 million; and pine tobacco, 1.9 million. Depleted stocks, heavy consumption by both civilians and the armed sei'vices, and demands for expoi-t are the principal factors resulting in tlie high 1945 production goal. In 1944 i)i-oduction of all types of leaf amounted to 102.1 million pounds fi-oni 89,060 acres, compared witli only 69.1 million pounds from 71,140 acres in 1943. Production of Hue-cured leaf in 1944 amounted to a record of 83.3 million pounds, compared with only 58.8 million in 1943, and with the previous record crop of 79.7 million in 1939. Production of hurley and cigar leaf totaled 11.3 and 4.2 million pounds, respectively, in 1944, as compared with only iSX^ and 2.3 million in the preceding year. Production of dark and pipe to- bacco was also substantially greater than in 1943. Negotiations in November, 1944, between tobacco buyers and the Ontario Flue-(Hired Tobacco Marketing Association failed to result in agreement as to the minimum aveiage price foi- 1944-crop flue-cured leaf. The association held out for a price several cents a])ove the 30-cent minimum average established for the 1943 crop, but the l)uyei's stated that existing price ceilings on manufactured products would not permit them to meet growers' demands. Sales of leaf produced by members of the association were consummated without the benefit of a negotiated minimum average price for the first time since the present system was inaugurated eleven years ago. Wartime prosperity has stinudated consumption of to])acco in (^anada in recent years. Heavy ship- ments of products to armed forces abroad also added materially to the requirements of leaf tol)acco. During the twelve months ended Septenil)er 30, 1944, about 70.0 million pounds of leaf were taken by tobacco man- ufacturers, compared with 68.0 million in 1942-43, and an average of onlv 44.4 million i)oun(ls dui'ing the five years 1935-36 through 1939-40. The greatly increased output of cigarettes has accounted for most of the rise in use of leaf by manu- facturers, (^onsumer demands, howevei', foi* both cig- arettes and cigars are coiisiderablv in excess of avail- able supplies. Kven off-lii'ands of cigarettes are diffi- cult to obtain in many parts of Canada. Supplies of smoking tobacco are reported to be ample. Shortage of factory labor, absenteeism, and machinery l)reak- downs in manufacturing plants are factors aggravating an already tight supply situation. The increase in consumption by both civilians and the armed forces and continued substantial exi)orts of leaf, principally to tlie United Kingdom, have I'educed stocks of leaf considerably below the average level of recent years. On September 30, 1944, stocks amounted to only 93 million pounds, as conii)ared with 112 mil- lion pounds a year earlier. Most of the leaf held in stock on those dates was of Canadian oi-igin. The Tohacci) World "igars are the no8t pleasurable ind economical brm of smoking. BAYUK BULLETIN Devoted to the 1 best interests of the men who sell CI gars. 1 irsi Issur 1929 ManJi, 194') Prrparrd twice a ntonth HULOFAX The Retailer^s Friend) SAYS Some folks *'keep a store** . . . some folks make "a store keep them." — o — ifour inventory may })e down but don't need to advertise it. — o — f you haven't ANYTHING at all sell, why open up the store .^ If I open up, why not make it as •active as you can.'^ he Quality of the merchandise in tore is frequently indicated by Appearance of the store. — o — Iveryone does not go into a store the very, very scarce merchan- —some folks might come in for items you have and want to sell, r main job is to bring 'em in! — o — Tiat we haven't got to sell we t sell BUT we can politely and iilly explain why. hat we have to sell we can sell > serve it in a manner that es our customers. — o — rould WE go into OUR store ^uy from US.^ D. B. I. Zia^r? "^'^^'^ *^'^'^«« INC., P*,|„. P'*'"- Makers of fine cigar, ,ince 1897. CRIPES, MY STORE LOOKS LIKE AN EMPTY FREIGHT CAR-- BUT HELL, Vi /M K-yfc ft ir- II ^£- WHAT YOU AIN'T GOT MERCHAhfDISE IS SCARCER THAN MEWS' reeTH, Birr what iVe got I'M 601 N6 to ARRANGE SO THAT MY STORE WON'T lOOk AS THO A CYCLONE HIT IT WISH I COULD FIND A BUYER FOR. SOME NICE LACEY COBWEBS .^BECAUSE OF THE DIRT YOU CAN'T SEE THBU MY SHOW-CASES, BUT WHAT'S THE DIPFESENCE 'CAUSE THEBE'S NOTHIN' IN tM ANYHOW LITTLE STOCK OB BIG STOCK^ fOLKS DON'T LIKE TO GO INTO DIRTY STORES --ME fOR KEEPING MY STORE SPIC AND SPAN ALLTHE TIME Pf:^^ DE LUXE PHILLIES, BAYUK RIBBON, MAPACUBA, CHARLES THOMSON, PRINCE HAMLET riGHT BINDING TEXTXUT QFE JNO. H.SWISHER & SON, INC. JACKSONVILLE, FLORIDA MEXICO'S PRODUCTION LARGER HE 1944-45 tol)acco ci'op in Mexico, on tlio basis of favorable early season weatber conditions, niav total 66 niil'lion pounds, from a planted area of about 74,000 acres. In 194:^44, pro- duction amounted to about 44 million pounds, as com pared witb an average production of about 41 million pounds for tbe five years, 1938-39 tbrougb 1942-43. Tbe 1944-4.") pi'oduction in Nayarit, Mexico's principal tobacco pi'oducing state, will piobably amount to about 44 million pounds. Most of tbe leaf grown in Nayarit consists of ligbt varieties, and it is tbe only I'egion producing flue-cured leaf. Prepai-ations are reported to be under way for tbe construction of twenty-six new Hue-cui-ing barns, and, if tbey are completed for use during tbe 1944-45 season, about 126 barns are ex- pected to be in operation. Tbe counti'y's total pro- duction is sufficient to piovide foi* practically all of its leaf i-equii-ements. p]xports of leaf and products from Mexico liave never amounted to more tban a few bundred tbousand pounds yearly, and in late yeai's bave been insig- nificant. In recent weeks, bowever, some .Mexican fii-ms bave received incpiii-ies from rnited States con- cerns regarding tbe possibility of obtaining botb leaf and products. Reports state tliat one American lirm lias placed a trial oi'der for cigarettes, and otber im porters have inipiired concerning supjjlies of cigar wrappers. Tbe Mexican toV)acco industry is geaied pi'imai ily to meeting demands for domestic consuiui) tion, and manufacturing concerns ai*e working a. capacity to fill tbose demands. 10 BURLEY ALLOCATIONS INCREASED X a second amendment to WFO 4.8 tbe War Food Administration lias increased Buidey to- bacco allocations to botb manufacturers and dealers. .Manufacturers may purchase 120 per cent, of tbe amount tbey used duiing tbe year endetl September 30, 1944. Dealers may acquire 120 per cent, of tbe amount acquired from tbe 1943 ci'op. Burley tobacco is a majo)- cigarette tobacco. Un- der tbe new ordei", manufactui'ers may pui'cbase, under allocation, 510,083,558 ]K)unds of tbis type of tobacco, 448,659,788 pounds at auction and 61,423,770 from dealers.. In addition to tbe 61,423,770 pounds dealers may acijuire for resale to manufacturei's, tbe dealers are also allocated 18,000,000 pounds wbicb will be avail- able for export — oi* possible subsecpient allocation to manufacturers. Tbe substantial increase in allocations provided in tbe amendment to WFO 4.8 lias l)een made possible by tbe fact tbat tbe 1944 ciop of Burley is tbe lai'gest ever produced in tbe Fnited States and is sul)stan- tiallv laruei- tliaii indicated bv earlier estimates on whicli pi'evious ^dlocati()ns were made. Altliough Hui'ley is a major conq)()nent of most American cigarettes, this iccord breaking crop does not offer immediate aid in relieving the current cigarette sboi'tage as Burley tobacco is usually aged from eighteen months to approximately thii'ty niontlr liefore l)eing used in the manufacture of cigarettes. The Tobacco li'orlo i^'k-k-k Ask General Eisenhower ^ "^ 'W '^ what your RED CROSS is douig for our Fighting Men ^!S9' ■ «-• iV ••••wx:X:M^ '^. ■■\ ^^ ^'> 'ENERal "IKE- Jc We-sS fi'!L'r°""^"^G'';?„' '*'"' '•"ybod, else H '^^^^g Red Cross R/ ^ ^- Joes are sav*.^ f ^«e— how "« '^"ows hoy. r '^ ^'"""••' ™ •'""'' f'y ".**« from love7 » ^°""^ *°W'er worrf . "^ when a speci" r"7?5 *"«d "-^ZZl'"'' »''««•» no gybing is O.K. i* l''^" """e Servicer ""' ^P'"'" And this is what r • ""«^ ''y^ "'"at General "Ik^- , W^^Vnp/^eouW , ^^' ^''°« 'he Red Crn /^--'^ tell y„„^.*fKG.I. JOE °^e, as they are ^^k yourself: "M.y^^ ^OjJBSBtf cWr HiJP' " « m, ,„^, .a™:et- J "n ^- ». Ked great Arn,y ^f ^° ""-'' '» help the devoted , *Sain to brin» „ "*^y~wlJo risk ,k ■ ?^° workers ■„ ,i.- ■^'•^ «ed Cross is H " """"' '°'kT '"" ^^^^ '^at th^/ ^- - -ch n,„.e r;t:::::^4=;i2ie^ GIVE >W7/K- GIVE AfOJ?£ KEMP YOUR RED CROSS JtrHfSSiDE March Prepared by ,he War AJ.ertishg Council in cooperation uilh the Office of War Information and the American Red Cross ^94i It ■'• I )■' r M :| 1* t Cigarettes and the Jobber Bv Joseph Kolodny (Concluded from February issue) Our five basic recommendations are as valid now as when first they were advanced. We propose to ex- ert every effort to achieve these objectives because we ,,-1,,:,,^ :*, ,.,,,. hplif^f +)ia+ ^hpv are reouisite it any marked progress is to be made toward hnding- an overall solution to the cigarette problem. In the interim, we cannot and must not idly stand by and let nature take its course. AVe must put into motion whatever steps are feasible to obtain immedi- ate relief, not only for our own good but for the well- being of our customers and the consuming public. We, therefore, propose : A— That the wholesale tobacco distributors who also operate vending machines show no favoritism whatever to vending machine locations. B That the retail customer may be advised of or given a conservative estimate of the quantities of ciga- i-ettes he mav expect to receive for a given period. In this connection, we also urge that manufacturers should apprise their distributors in advance and to the fullest extent possible, as to their probable allotments of cigarettes for each thirty-day period. Under pres- ent conditions, no one knows what to expect from week to week and it is an arduous task to do any intelligent planning. C_Tliat we undertake an aggressive national campaign to prevail upon the retail merchants to stop hiding their cigarettes and to discontinue operating their establishments like speakeasies. Incalculable ill- will is being engendered among consumers by sneaky and underhanded methods of retailing. When the re- tailer or clerk tells one customer that he has no cigarettes and then surreptitiously slips a package to the next customer, he is doing more to undermine his 1)usiness than anything else he can do. Of course, the retailer will claim justification and there is some merit in his argument that if he keeps cigarettes on display, he will have to sell them to every Tom, Dick and Harry who comes along, including the professional hoarders who shop every store in their neighborhood and tlius obtain more than their fair share of cigarettes. D — We recognize that each retailer has a perfect right to determine to whom he will sell cigarettes and whom he will refuse cigai-ettes. The retailer is morally obligated to continue supplying his old and steady patrons. He doesn't bear the same obligation towards a new, strange or transient customer. How can he separate the sheep from the goats? We have devised a system whicli, we believe, will contribute much towards solving this problem. It is not a cure-all nor a panacea. It is doubtful if any method can be devised which will prove perfect. The plan involves the issuance by the retailei* to his regular customers of a voluntary ration card. This card states that the holder is a regular customer of the retailer and is entitled to purchase cigarettes at such times as the retailer has cigarettes in stock. U reserves to the retailer tlie right to allocate his sup- plies on a basis which he considers fair to all his cus- tomers. The patron to whom the card is issued must sign it and, in so doing*, declare that he does not hold J2 a similar cai'd issued by any other retail establish- ment. This, of course, raises a question as to how transients or ti'avelers would l)e able to obtain any cigarettes. Obviously, a ration card such as this could not be utilized by retail outlets wliosi* patroiiage is largelv or wholly transient. It would not be logical for hotel 'stands, railroad terminals or any other retail outlets serving the transient population. Therefore, there would always be a large number of retail outlets accessible to consumers who may have no regular source of supply or who are ti'aveling away from home. It should be noted also that most of the population of the United States is located in cities or townships under 1{),()00 population, where dealers know most of their customers by name, and under these conditions the plan should work extremely w^ll. The distributor will have to assume the jol) of supplying his customers with quantities of these cards. We suggest that you have your local printer reproduce the cards and tluit you furnish them to your customers on a cost basis. You will note that the cards bear some re- semblance to a meal ticket. Each card is numl)ered and the dealer therefore knows liow many he has out- standing. He can figure approximately how^ many cigarettes he is likely to receive for a given period and thus quickly estimate the nuin])er of packages per customer lie wilVbe able to provide during that period. For example, we will assume the dealer issues 300 cards to cigarette consumers. His estimated receipts of cigarettes for the month will be 4500 packages. That means he can provide 15 packages to eacli customer for that particular month. By punching each purchase on the card, he can prevent one customer from getting more than his allotted share. p] — We also offer the suggestion that the dis- tributors in each trading- area throughout the country consider a plan of setting up a clearing house through wiiich (piotas for each retailer may be equitably ascer- tained. These quotas would be based on the dealer's former pui'chases, not only from one distributor but from every distributor from whom he receives sup- plies. When such incontestable quotas are set up, this will remove the practice whereby a retailer pits one distiilmtor against another by claiming that he is treated better and more fairly by one supplier than another. Y — That manufacturers, in tlie interest of ecpiity, should lower the quotas of direct buyers normally en- gaged in both wholesaling and retailing but who have virtually or completely discontinued wholesaling and are selling their entire receipts of cigarettes at retail. G—Finally, that the Office of Price Administra- tion take immediate action on the recommendation of the Tobacco Wholesaler's Industry Advisory Com- mittee for the establishment ot dollars and cents ceil- ing prices on cigarettes at the wholesale level in orcler to relieve distributors who were caught in a price squeeze by the General .Maximum Price Regulation. When they step up to your counter, be sure they— ITloJoz. a (ioCte uHtfl WILT-RESISTANT TOBACCO ORP] cigaiette tobacco fi-om the same acreage will soon be the I'ule in the '*fiue-cui"ed'' areas of the Southeast from southern Vii'ginia to nortliern Floi'ida. This development is com- ing about through tlie breeding of a wilt-resistant variety, the first one known of any tobacco type in the countrv. ft The new variety, bred by to])acco specialists of the Depaitment of Agriculture's research administra- tion and tlie North Carolina Agricultural Plxperiment Station, makes it possible for many growers to pro- duce 25 per cent, more leaf with no additional ex- pense, except possibly a slightly greater cost for seed. Accoi'ding" to Dr. W. W. Garner, in charge of the Department's tobacco investigations, actually finding- the factor of wilt-resistance associated with the other qualities needed in a commercial vai'iety proved to be one chance in 10:^4. It worked out this wav: In VXU the specialists, in charge of Dr. E. E. Clayton, Plant Industiy Station, Heltsville, Md., began collecting" tobaccos from all pai'ts of the w^orld with an eye foi- wilt resistance. They collected 1084 of them aiid only one of this varied lot, No. 448, had high wilt resistance. It was from Colombia, South Amei-ica. With this one as a starter, the State and Federal specialists l)red up the new variety. It was tried out in field tests at Oxford, N. C., and released to seedsmen in 1944 as Oxfoi-d 26. Growers who want seed must get it from seedsmen —not from the State or the U. S. Department of Agri- culture. CIGAR AROMA PHOTOGRAPHED Cigars continue to play a prominent role in the imvs. Recently they ran the gamut from ChurcliilPs now famous cigar case, first displayed at the historic lalta conference, to a new role in science. The aroma given off by an unlighted cigar may be photographed, accoiding- to a leading ai'ticle bv Aniv lorter in ( ^oilier 's for Alarch :^, 1945. Graphic proof IS ofl'ei'ed in colored photograi)hs ])y Joseph Breiten- hach, internationally known photographer. These pho- tographs, which wei-e first exhibited at the London Itoyal Photogi'aphic Societv show in 19;^S, ineluded anmng the " photographs of smells" the aroma of a eoltce bean, a I'ose and a pei'fumed handkerchief. Most of all smells appeai'ed l)lue-i»rav," declaied the toiher's article. The Tobacco Worlii starch, /y^j MODEL W Smells better in the pouc/i— Smokes better in your pipe United Slates Tobacco Company New York • Chicago • Nashville • Richmond • San Francisco SPRUCE LUMBE R for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Establiihcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured ^ A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kep West, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicajjd. Fll. Detroit. .Midi. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va, 13 1 Tobacco Merchants' Association -n • . ^* T> ^^,, 341 Madison Ave. Registration bureau, new york city Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration," (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, ^'^^ Duplicate Certificate, ^-^0 Note A-An allowance of $2 will be made to members of the Tobacco Aler- ^'^Note'^B-Jf L'reporf'on I'V.t'ToT . title necessitates^ the reporting of more TRANSFERRED REGISTRATIONS LA ESTAMPA:~27,635 (Tobacco Leaf i'»l^lijl""f ,^"?3"X^-./\''' dinars cisarettes and tobacco. Registered May 12, 1904 by O. L. Schwencke Lithe. Co., Brooklyn. N. Y. 28,882 (U S. 1 obacco JourTial). For cigars, cigarettes and tobacco l^<^^:>^ter^^j.^\I,^>-^J^f 1904 by O. L. Schwencke Litho. Co., Brooklyn, N. \. i^oth reg- istra'tions transferred by American Colort^^e Co Alhvood ^^^^ ton). N.J. (as successors to O. L. bchvvencke Li ho Co ) to bchle- gel Litho. Corp., New York, N. Y., on l^ebruary 13, 1945 LA PEDRINA:— 36,663 (United Registration Bureau tor the 1 obacco Industries) For cigars, cigarettes and tobacco. Registered by lius Bien Co., New York, N. Y., on June 3, 1911. Acquired by SroHdated Litho. Corp., Brooklyn, N^Y., as --^^-^^or.cA^. above. Transferred to La Palma Cigar Co., lanipa., Fla., on Jan- TAMPACO-— 225,447 (United States Patent Of!^ce). For cigars. Registered March 22, 1927, by Calvin L. Brandon, Perry, Ma. Transferred by Mrs. C. L. Brandon, as heir to Calvin L. Brandon, her deceased husband, to Albert G. Barber, West Tampa, Ma., on December 12, 1944. * Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on Manufacturers' returns of production) Month of December Increase or Decrease Product 1944 Q^fJ!^*^ ^^'' ^^^7 piu„ 4,770.167 + 389,255 8.87 T wfst ■ : : : : : : ; : : ; ." .' .■.■... 499,483 - 1 5,893 3.1)8 Fine-cut (Zhewinc 341.326 — 32.589 8.72 Scrap Che W^ 4,207,457 - 476,373 10.7 Smoking 13 933,506 + 1.330.5(,4 10.56 Snuff .;; .■;.;.. 3,280,91 5 - 440.552 ii.84 Total 27.038,854 + 754,412 2.87 Twelve Months Ending December 31st Increase or Decrease Product 1944 Quantity Per Cent. Pluff 61.()5().288 + 2,711,484 4.60 Twist ■■::.■:.■.■.■.■ 6,466.953 + 209,850 3.35 Fine-cut Chewing 4.093.803 — 365,833 8.20 S^Tap Chewiir^^ 52 882634 + 1,468.493 2.86 Smoking 139.874,404 - 22.960,060 14.10 Snuff .::..:: 41,959,598 - 1,219,511 2.82 Total 306,933,780 —20.155.577 6.16 * The production figures are in pounds, and are subject to revision until pubhshed in the annual report of the Commissioner of Internal Revenue. Internal Revenue Collections from Tobacco Taxes, Calendar Year 1944 Tax Receipts Increase or Source of Revenue Cal. Yr. 1944 Decrease Cigars (large) $ 33.508,338.44 + $ 5,86(),1()9.9d Cigars (small) 105.568.76 + 9.629.80 Cigarettes (large) 226.937.38 + 176.703.78 Cigarettes (small) 837,400,882.79 — 64.692.811.12 Snuff of all descriptions 7.566,444.77 — 206.751.34 Tobacco, chewing and smoking .. . 45.328.201.37 — 2,107,117.14 Cigarette papers and tubes 1,205.1 14.72 — 193.518.60 Leaf dealer penalties, etc 1.967.12 — 567.22 Cigarette floor tax 19.969.08 - 2.041,775.94 Cigar floor tax 6.683.82 - 901.()76.31 Total $925,370,108.25 — $64,091,714.14 Note: Cigarette and cigar floor tax collections relate to tax-jiaid stocks on hand November 1. 1942. when the tax rates were increased. Source: Comparative Statement of Internal Revenue Collections by Sources for the Calendar Year 1944— No. 7— Treasury Department, Bureau of Internal Revenue, Washington, D. C. ^4 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES JESSE A. BLOCH, Wheeling. W. Va •• ......President \VTI I lAM BEST. New York, N. Y Chairman Executive Committee ASA LEMLElxN, New York. N. Y • • • • • • Ireasurer CHARLES DUSHKIND. New York. N. Y .Counsel and Managing Director Headquarters. 341 Madison Ave.. New \ork City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG EVERETT MEYER , President . . .Vice-President Treasurer D. EMIL KLEIN ...-.v.... SAMUEL BLUMBERG Secretary H. W. McHOSE ;;-\riV^- Director Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED \V. WINTER Chairman of the Board J. RENZ EDWARDS xV-'-S''^^-^^"! HENRY GUNST Vice-President STAN LEY STACY • • • • • -Treasurer JOSEPH KOLODNY, 200— 5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn. N. Y ...President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Roval Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN. 25 West Broadway. New York. N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC ERIC CALAMIA. 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Ireasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR AIANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave.. New York. N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee— Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer. Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion. Pa President ARTHUR McGUlGAN, Red Lion, Pa Vice-President RUSSELL S. STINE. Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President rOHN LEVY Treasurer FRANCIS M. SACK, Tampa. Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President L GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEI Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW, 36 W^est 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. INC TACK EDELSTETN President HARRY ABRAMS Treasurer LEO RIEDERS, 604 West ir,2n(l Street. New York, N. Y Secretary NEW BENSON & HEDGES STOCK Joseph F. Cullman, Jr., president of Benson & Hedges, manufacturers of Viro:inia "Rounds and Par- liament cigarettes and tine cigars and pipe tobaccos, lias announced that at a special meeting of the stock- holdeis on P'ehi-uary 20 at the office of the corpora- tion, 435 Fifth Avenue, Xew^ Yoi*k City, approval had been giv^en to the }jro]>osal to amend the certificate of incorpoi-ation to increase the authorized conunon stock of the coi'])oi"ation, without par value, from 60,000 sliares to 90,000 shares. The corporation presently has outstanding cumulative convertible preference stock and common stock. "The coipoi-ation has filed a registi'ation state- ment with the Securities and Fxchange Connnission," Mr. Cullman said, "and subject to that statement be- coming effective, the board of directors also voted to offei- the 30,000 sliares of newly authoi'ized common stock to its stockholders. The offering was made to all stockholders of record of the corporation at the close of business on February 27. The stockholders are entitled to sul)scribe for one share of stock for each two shares of stock they hold. The offering is made at $25 per share. The Tobacco Worli Lucky Strike Means Fine Tobacco DEFEND THE CONSTITUTION I^VICTORY Boy, That's Tobacco ! " Painted from life in the tobacco country by James Chapin. r' YES ! Lucky Strike Means Fine Tobacco ! So Round, So Firm, So Fully Packed— So Free and Easy on the Draw... Cop>-n(ht IM4, Tbr Ametieu TobKoo CompMy 0 0 0 \5S r ,i^5^v^''tj^ 1945 :~7i Ae^e^c/i^e, i#\>:« .ort^y^ **v^ Donna Atwood -the lovely young skating star of the 1945 'MCE CAPADES" A /05 REVOLUTIONS PER MINUTE! She starts off slowly enough, but once Donna Atwood comes up on the toe of that left skate and throws herself into her fa- mous one-foot scratch spin, it takes the fast- est of cameras to "stop" her cold! This is her favorite routine! Her favorite smoking routine— "A cool, fla- vorfulCamel,"shesays. CAMELS ^R!E. FIRST WITH /Vie too! the FLAVOR tS PERFECT^ AND THEY SUIT MV THROAT TO A'T ■^pJ^li ' Wt RIGHT, DONNA ATWOOD! Camels are the favorite, too, with smokers in the Army, Navy, Marines, and Coast Guard, according to actual sales records. FROM BALLET TO BROADWAY! This former student of the ballet made the big jump — o« ice — with split jumps and spins that leave you breathless. THE HOTTEST feet on ice!" Donna Atwood can really make those skates talk. When Donna her- self talks . . . about cigarettes, for example . . . it's to say, "Camels for me. I can't always get them as easily as I did, but when I do get them it's a red-letter day. For Camels are still Camels — I appreciate them more than ever.'* Your dealer may be temporarily short of Camels, but when you do get them you're still getting Camels . . . costlier tobaccos, properly aged and expertly blended. That's why Camels are worth asking for again. B. J. Reynolds Tobacco Company, Winston- Salem, N. C. THE "T-20NE"-T for taste and T for throat— is the proving ground for any cigarette. Only your taste can decide which cigarette tastes best to you . . . how it affects your , throat. When you get Camels, smoke them critically. See if they don t suit your "T-Zone" to a "T." ESTABLISHED 1881 CIGAR PRODUCTION UP FOR FIRST TWO MONTHS ''^ C^»rs, large cigarettes, snuff and ^imulactured tobacco registered in- SjSSseV in production of tax-paid prod- u^SQia the first two months^ of 1945. ^ LiWilnQcWars and cigarettes declined. ^ ^g^^aLof all classes totaled 778,597,137 ^n ^if^V^o months, as compared to ^6,^^8b, a gain of 21,893,455. Little cjygars totaled 18,584,547, as compapcd^ to 21,141,333, a loss of ^556,786. Cigarettes totaled 36,751,742,449, as compared to 37,539,810,877, a drop of 788,068,428. Large cigarettes totaled 14,003,500, as compared to 1,276,850, a rise of 12,726,- 650. Snuff totaled 7,574,042 pounds, as com- pared to 7,288,413, an increase of 285,629. Chewing and smoking tobacco totaled 45,034,598, as compared to 37,990,289, a climb of 7,044,309. y HoBART B. Hank INS — Editor Business Manager — B. S. Phillips ..•■■■*A^ lOAN Mccracken DANCING COMEDIENNE OF "BLOOMER GIRL" NEW YORK'S MUSICAL HIT .»^ •»•; f'fc- ■ >i ^>. ^g$»*^ \ "vm ^^f^^ - -ir.V »•-••» - ^> ■*-/ i%- 1* ^y,*.' tSV li^l^TTE^ i»««mtMTfm»Tet*£cot 3r^ bodxaM FROM EVERY ANGLE PLUS REAL MILDNESS AND A COOLER SMOKE ENJOY ALL THE BENEFITS OF CHESTERFIELD'S RIGHT COMBINATION WORLD'S BEST TOBACCOS <¥ ..*f. ^* #' ^f ^ i* v//: t/j Copyright 1945, Liggett & Myeks Tobacco Co. THE TOBACCO WORLD Vol. 65 APRIL 1945 No. 4 HE Grim Kc^aper clainiod anotlier publislior of iiifiueuce in tlio tobacco industry on Marcli 18, wlion, as it must to every man, death came, in New Koclielle, N. Y., to George 8axe Mac- donald, liead of the company whicli publisiies Tobacco and oilier business and inchistiial magazines. He was 78 years old. Born in Whitestone, Queens, he studied medicine and later engaged in the bicycle business be- fore embarking in the publishing business in 1905 as secretary-ti'easurer of the Motor Boat I^ddishing (^o., of which company lie served as president from 192-4 to 1928. Surviving are a daughter, Mrs. Henry A. Lockwood, of Scarsdale, X. Y., and a son, Allan Free- man Macdonald, of New Rochelle. His wife, Mrs. Mary Louise l^rantingham Alacdonald, died last Jan- uary G. ODAY more than ever, the Government re- emphasizes its ban on conventions, dinners and group gatherings of more than oO persons. So, with regret, the board of directors decided it is not feasible for tlie Retail Tobacco Dealers of America to hold either a convention meeting or an industry dinner such as lias been its annual custom. The board also decided, however, that the association should print the 10th edition of the Tobacco Retailers' Almanac, to contain articles and information of mi- mediate interest to members. TOCKS of all types of leaf tobacco owned by dealers and mamifactui-ers in the United States and Puerto Kico totaled 2,685,17r),000 pounds on January 1, 1945. This is 29,814,000 pounds, or about 1 per cent., higher than stocks I'e- ported on the same date last year, when the 2,605,- 361,000 pounds in dealers' and manufacturers' hands represented the lowest January 1 holdings since 1939. Stocks of cigarette leaf tobacco showed a 2 per cent, hicrease over holdings of a year earlier, but the totals of dark types and cigar-leaf stocks were lower by 2 and 3 per cent, respectively. The 1944 crop was estimated, as of December 1, at 1,835.4 million pounds, and by the end of the year over 1,250 million ijounds liad been sold, of which nearly 750 million entered stocks during the October- December quarter. TOCKS in the hands of dealers were reported as 279,004,000 pounds, about 10.6 per cent, of the total stocks reported for the (piarter. This tobacco may include some which is earmarked tor sale to domestic manufacturers or for export. Manufacturers' stocks were reported as 2,356,171,000 pounds— 89.4 per cent, of the total. Included in this latter amount is tobacco held undei* dealer registries of manufacturers and tobacco held by dealers and known to be puichased on order for foreign or domes- tic manufacturers. Also included in this category are stocks purchased under agreement with the Com- modity Credit (^orp. which are earmarked for export and not exactlv available to domestic manufacturers. CCC^ stocks were reported as about 287 million pounds, of wliicli 284 million were flue-cured. Stocks of Hue- cured were about 97 million pounds higher than a year ago; hurley a})out 42 million pounds lower; Maryland about 4Mi million pounds lower. Stocks of foreign- grown cigarette and smoking tobacco (Tui'kish and other). Type 90, show a decrease of about six million pounds. \Vith the one exception of January 1, 1937, stocks of 55,551,000 pounds repoi'ted this year are the lowest since sepai'ate data on this type were reported beginning in 1930. Fire-cured stocks were about five million pounds down. Dark air-cured showed an in- crease of about a million pounds. TOCKS of all types of domestic cigar-leaf to- bacco were nearly 257 million pounds, about 12 million pounds lower than stocks of 269 million reported a year earlier. Of the sepa- rate classes, cigar-filler and cigar-binder were lower than last year, but the cigar-wrapper class showed an inci-ease. CMgar-filler stocks were reported as 140,- 281,000 pounds. With the exception of Puerto Rican stocks, those of all other types of cigar-filler are lower than a year ago, when dealers and manufacturers re- ported total holdings of cigar-filler tobacco at 144,409,- 000 pounds. Disappearance of Puerto Rican leaf for the calendar year 1944 (1943 crop) is calculated at 19.5 million pounds, as compared to 21.1 million the vear before. IGAR-BIXDER stocks were reported as 98,488,000 pounds, as compared to 107,904,000 pounds a year earlier — a decrease of nearly 9.5 million pounds. Cigar-wrapper stocks were reported as 18,151,000 pounds, as compared to 16,820,000 pounds — an increase of about 1.5 million pounds. Stocks of foreign-grown cigar-leaf totaled 25,988,000 pounds, which represented the largest stocks of this type held on any reporting date since separate records were started in 1930. Cuba (Havana) Type 81 stocks were reported as 22,013,000 pounds, an increase of about five million pounds over holdings on October 1, 1944. Sumatra and Java, Type 82, stocks were re- ported as 3,368,000 pounds. Philippine Islands (Manila) stocks have been lower each quarter since January 1, 1941, than in each preceding quarter, and had decreased from a near record-high level of 6,197,000 pounds to 109,000 pounds. The TOBACCO WORLD (est •Vcretary. Offi( 15 cents a copy / WORLD (est. 1881) is published by Tobacco VVorhl Corporation; Hobart B. Hankins, President and Treasurer; B. S. Phillips, Vice-President; John Cleary Ice, 236 Chestnut Street, Philadelphia 6, Pa. Issued monthly. Subscriptions available only to those engaged in the tobacco industry or trade.' $1 (X) a year y; foreign, $L7S a year. Entered as second-class mail matter, December 22, 1909, at the Post Office, Philadelphia. Pa., under the Act of March 3 1879 ' February Report of Tobacco Products Month of February increase or Decrease 1045 1944 Quantity Per Cent. Product ^^^^ Cigars: Class A- 3528,52 21,359,224 - 17,831.072 83.48 United States ' 300,100 — 300,100 Puerto Rico ' ^^j^, 3.528,152 21,659,324 - 1«.'31.'72 J371 Class. B- 30,512.150 21.673,603 + 8.838 547 40.78 United States ' 25,000 — 25,000 Puerto Rico ' ^^^^j 30,512,150 21,698.603 + 8.813,547 40.62 Class C— 74 413 365 176 620,735 — 102,207.370 57.87 United States i'o97 925 207 950 + 889,975 Puerto Rico i,uy/,y^.^ ,^^^ ^^ ^^^^j 75.511,290 176,828,685 ~ ^0^317.395 57.30 Class D— i?»7?niqQ 22 065 001 + 106,655,158 483.37 ^i'inol'r.. :::::::::::::: ::::::::: wfo ■ sZ + '■^^^■gso ••■• To,3, 130.018,009 22,070,001 + 107.948,008 489.12 Class E— 11Q001 cr^R 131746 256 12,824,688 9.73 United States "f^lili 'ItoWs + 2;440:452 Puerto Rico -i.uou./ ^^ ^Qt^l 121,602.295 131,986.531 — 10.384,236 7.87 ^Uniterstates 15,292.493 13,579.111 + 1,713 382 12.62 Puerto Rico . : ...V/..^ ^^V. •.••.. ^ 344:350 10,000 + ^34.350 ■••• Total 15,636,843 13,589,111 + 2,047,732 15-07 ^Unit?J"states 14,324,004 1,911.396 + 12,412,608 649.40 pumolifo .::::::::: 36.412 2^ +. 33,912 •••■ Total 14,360,416 1,913,896 + 12,446,520 650.32 Total All Classes: .. „^. io^7 47c qi United States ^^HU'??! ^^^'^jl^Afi 7 4'666 439 Puerto Rico 5,457,264 790,825 + ^,666.439 •••• Grand Total 391,169,155 389,746,151 + 1-423,004 J7 Little Cigars: ^,/^^«oA o*? oo All United States 8,303,920 11,410,000 - 3,106,080 27.22 Cicrarettes ' United States 16,672,713.566 17.424,672,000 - '^^l^^^M^^ ^'^^ Puerto Rico 2,006,440 1.200 + 2,005,240 •••• Total 16,674,720.006 17,424,673,200 — 749,953,194 4.30 Large Cigarettes: United States 6,961,400 604,600 + 6,356,800 1051.41 Puerto Rico Total ■ 6,961,400 604,600 + 6.356,800 1051.41 Snuff (lbs.): All United States 3.892,179 3,506.709 + 385,470 10.99 Tobacco (Chewing and Smoking) lbs.: All United States 21,196.983 17.832,544 + 3.364.439 18.87 * Compiled from comparative data of tax-paid products released monthly by tiie Bureau of Internal Revenue. As stated in the Bureau's release. "The figures arc based on sales of revenue stamps and do not represent quantities of products withdrawn for con- sumption or sale." , The Tobacco World 8 Months' Report of Tobacco Products Ist Eight Months Fisc. Yr. End. Fisc. Yr. End. Increase or Decrease Product 6/30/45 6/30/44 Quantity Per Cent. Cigars: Class A — United States 77.504,100 179,558,828 — 102,054,728 56.84 Puerto Rico 2,201,132 817,720 + 1,383,412 Total 79,705,232 180,376,548 — 100.671.316 55.81 Class B— United States 213,735,303 276,086,325 — 62,351,022 22.58 Puerto Rico ; 1,334,700 36,500 -f 1.298,200 Total 215,070,003 270,122,825 — 61,052,822 22.11 Class C — United States 926,434,889 1,732.052,842 — 805,617,953 46.51 Puerto Rico 17,445,400 3,514,125 + 13,931,275 Total 943,880,289 1,735,566,967 — 791,686,678 45.62 Class D — United States :.... 552,298,391 138,905,030 + 413.393.361 297.61 Puerto Rico 9,986,920 383,700 + 9,603,220 Total 562,285,31 1 139.288,730 4- 422.996,581 303.68 Class E— United States 1,190,036,494 863.083.314 -f 326,353,180 37.79 Puerto Rico 17,913,517 946,151 + 16,967,366 Total 1,207,950,01 1 8o4.629.465 + 343.320.546 39.71 Class F— United States 140,305.378 92.766.511 + 47.538.867 51.25 Puerto Rico 1.215.090 10.000 -f- 1.205,090 Total 141.520,468 92.776.511 + 48.743.957 52.54 Class G — United States 83,280.105 15.972,379 -f 67,307.726 421.40 Puerto Rico 290.342 2,500 -f 287,842 Total 83,570,447 15.974.879 + 67,595.568 423.14 Total All Classes: United States 3,183,594,660 3,299,025,229 — 1 15.430.569 3.50 Puerto Rico 50.387.101 5,710.696 -f- 44.676,405 Grand Total 3,233,981,701 3.304.735.925 — 70.754.104 2.14 Little Cigars: All United States 78,763.574 83,615,653 — 4,852,079 5.80 Cigarettes: United States 157,504,914,704 177,303,708,430 — 19,798,793,726 11.17 Puerto Rico 26,615,360 2.902.040 + 23,713,320 Total 157,531,530,004 177,306,610,470 — 19.775.080,406 11.15 Large Cigarettes: United States 34,541,405 5,196,181 -f 29,345,224 564.75 Puerto Rico 800 — 800 Total 34,541,405 5,196,981 -\- 29,344,424 564.64 Snuff (lb.s.): All United States 27,791,816 28.201.824 — 410.008 1.45 Tobacco (Chewing and Smoking) lbs.: All United States 183,999,980 . 175,584,814 + 8.415,172 4.79 * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release. "The figures are based on sales of revenue stamps and do not represent quantities of products withdrawn for con- sumption or sale." -i Retail Tobacco Dealers' Newsletter Bv Eric Calamia ANY of the State Legislatures are in session this vear and once again cigarettes and allied tol)acco products are being considered as a means of raising additional revenue. Ao one will contradict the fact that cigarettes and cigars are one of the most heavily taxed items and we wish to point out to the members of this association the im- portance of watching legislative developments which might, if not protested, result in the imposition ot further taxes. If you will advise this office of any such developments, we will assist you in fighting new taxes. Recentlv, the State of Maryland was considering the enactment of an enabling act permitting the City of Baltimore to place a 2-cent per package tax on cigarettes and a corresponding tax on other tobacco products. We have pointed out to the legislators the serious thi-eat to the business of the small tol)acco re- tailers and have informed retailers in that State to take a firm stand on this matter. C'onditions today, with scarcities of merchandise seem to minimize the importance of preventing additional taxes, for the con- sumer will not protest paying a few cents more. Iio\y- ever, it is our experience that once a tobacco tax is established it is a very difficult matter to have same rescinded and in the post war days, communities that have such taxes suffer from serious diversion of their business to non-tax areas. We can not urge too strongly that you w^atch legislative developments and that you do not hesitate to ask this office for assistance wheii such contingencies develop. Recently, as you know, we sent out a question- naire. The' results from thirty states, in which we made this survey, show that 95 per cent, of the retai) dealers have had no increase in the number of lower price cigars, since January 1st, of this year, wlien the new^ cigar regulation went into effect. As a result of this, we petitioned OPA for some modified workable formula tliat would encourage cigar production. We stated: **Not only has Amendment Xo. 10 failed to make low^er priced cigars available — it has had the effect of preventing the shipment and sale of cigai-s already manufactured in the higher priced brackets. This is due to the fact that when a manufacturer finds he is about to exceed his average weighted price, he must, to prevent violation, hold back merchandise badly needed by the retailer. It is particularly true in the case of tiie largest manufacturers of popular brands. We are not attempting to inject ourselves into the technicalities of manufacturing, but w^e do know that the net results are fewer cigars of any price and, as retailers, this is our problem." Knowing that tobacco wholesalers were again pressing OPA to establish a ceiling price for cigarettes at the wholesale level, which would represent an in- crease of from one to two cents a carton to the retail dealers, we recently advised OPA of our opposition to this proposal. We stated: **The wholesale tobacco distributors propose that this increase in price on cigarettes be absorbed by the retail dealer and not passed on to the consumer. Inasmuch as there has been no increase in price accruing to the jobber fioni the manufacturer, there is no justification for this request. If your office acted favorablv on this, you would m effect be dis- criminating against other branches of the industry and ,>!.,..; i»,v fiw* +n])a"co iol^ber in a Di-ef erred i)ositiou, which is hardlv warranted under today's conditions. In answer to our protest, we received a promise from OPA that no action would be taken without giving the retail dealers an opportunity to present their ideas and thev assured us fair consideration. BETTER SPREAD OF CIGARETTES? HE so-called Woolley Plan for improving ciga- rette distribution, combined with the flood of court actions initiated ])y the New York Re- gional Office of Price Administration has^ re- sulted in a ])etter spread of cigarettes in the New York City area, according to Eric Calamia, Retail Toliacco Dealers of America, Inc., spokesman for the retailers en the joint committee of retailers, job])ers and sub- jobbers. . TA • 1 1~» At a meeting of the committee with Daniel r. Woollev, Regional OPA Administrator, discussion cen- tered around the sale of loose cigarettes and the estab- lishment of a base date jobbers would use to determine their allocations of cigarettes for the retailers. The opinion was advanced by various members of the industry tliat consumer hoarding might be checked if all retailers were permitted to sell loose cigarettes. At this time only those dealers who sold loose ciga- rettes in ^larch, 1942, may continue to do so. Herman Oriel, Wholesale Tol)acco Distributors of New York, Inc., proposed that the jobbers base period be set at January and February, 1944. Some of the retailers objected on the grounds that tliey bought heavilv in December, 1943, in anticipation of holiday business and that as a result of the actual business their purchases were extremely light. The retailers in turn proposed a four-month base period from Decem- ber, 1943 to March, 1944. Mr. Oriel said he would present the retailers' pro- posal to the jobbers who are meeting on Saturday. SPIRIT OF 1945 FATHER'S DAY Retailers are urged to publicize this year's Fath- er's Dav (June 17) differently than it has been pub- licized before. Instead of stressing the sale of mer- chandize, emphasize winning-the-war. Sliow^ the official poster, which signalizes this year's theme. Home Bonds. ^fake window-displays institutional, not ''selling." It has been suggested by some merchants to devote one evening, 6 to 9, week of Father's Day, to war bond selling exclusively. Fathei''s Day in 1945 will be the fourth wartime Father's Dav — actuallv the sixth if we count the two Father's Days in World War 1 in 1917 and 1918. The official plans made for this event stress help to our armed forces — and solidifying the future of the Ameri- can Home. The Tubacco W'orli^ Why Popular Cigars Are Scarce I ETAIL cigar counters will receive fewer low and medium-prices cigars of well-known brands. These sorely missed smokes are be- coming scarcer, and OPA's latest cigar regula- tion, upon which the price-fixing agency based its promises to the public of more inexpensive cigars, not only lias not produced more cigars but has thrown the industry into utter confusion. This regulation granted price increases all the way up the scale from the lowest cheroot to the finest clear Havana. At the same time it created a roll-back de- vice designed to control the industry's production at the same price levels existing during the first six months of 1943. The roll- back device is an average price ai'range- ment under which a manufacturer niav sell onlv those cigars priced above it when he makes and sells enougli cigars priced below^ to stay within his average. How- ever, tins measure, no matter how well-intentioned, comes too late to permit the industry to conform with- out serious dislocation. Because of the serious manpower shortage, the mushroom growtli of overnight ''buckeye" or "war baby" shops and the stepped-up cost of raw materials, standard brand manufacturers have found that they cannot comply with the OPA regulation and at the same time meet the demands of the public, unless a realistic, practical and workable progi'am is promptly evolved by OPA working in conjunction with them. In short, the industry is now in a squeeze. Cigar makers, both hand craftsmen and machine operators, are paid on a piece-work basis. Higher priced cigars |)ay higher wages. Therefore, most niaiuifacturers of popular brands are unable to roll back their labor to the production of cheaper sizes be- cause the available number of cigar makers within the industry has dwindled to 60 per cent, of the payrolls existing immediately before the war. Fui'ther, WLB restrictions prevent manufacturers from paying their cigar makers the high rate to make lower-priced })rod- uct. Labor will not make these low-priced cigars at the lower wage i-ate. Most well-known cigars in the old j to 10-cent range are made by a few com[)anies but when tlie first price rise was allowed by OPA in November, 1942, new cigar plants mushroomed all over the Ignited States. Some sought to comply w4th existing OPA regulations. Many more did not bother and OPA's enfoi'cement di- vision was otherwise engaged. Those employing fewer than eight men and women were not then subject to WLB supervision. Others w^ere, but paid no heed. Hundreds of the so-called "buckeye" plants pi- rated employes from the dwindling manpower supply upon which the established nianufacturei- depended. They offered unheard-of wages. And the cigar coun- ters of the nation were flooded with unheard-of mer- chandise—at inflated prices. Thus began a spiral: fewer standard brands, more unknown brands, more w^orkers leaving established fac- tories to enter new plants, to make more money. OPA did practically nothing respecting enforcement and anybody who wanted to could and did set up shop in vacant stores, lofts, sheds— anv place with space for a tew hands to work. During this critical period the established cigar lactones were obliged to shift their production to their own higher-priced lines. They were the firms produc- ing cigars which measured up to Army and Navy standai'ds and they were supplying approximately 30 per cent, of their entire output to U. S. armed forces all over the world. Added to Government reciuests w^as an increasing civilian demand. Thus as few^er standard cisrars ap- N — » .A l)eared on Main Street counters, the door w^as opened wider to "war baby" brands, which in turn pirated still more manpower. Simultaneously the price of raw materials was skyrocketing. Most domestic cigar leaf tobaccos rose to unprecedented heights before they were placed finally under OPA ceilings. Puerto Rican tobacco even iiow^ is not under price control. Imported Cuban tobaccos are not subject to price control at all and many of them have risen 200 per cent, or more above 1942 levels. Standard brand manufacturers have always purchased supplies from one to three years before their tobaccos are blended for manufacture. Not so the new "buck- eve." He is in a market where raw materials are short. He buys when and where he can. He grabs manpower when he can get it. Inevitably his quality is both inferior and inconstant. OPA's latest roll-back regulation is working a real hardship on the industry because: 1. Standard manufacturers do not have access to manyjower wiiicli will make low-priced brands or sizes. 2. No effective enforcement of WLB or OPA rules against "war baby" plants is in evidence. 3. No new cigar machines can be made. 4. Used cigar machinery is operating at capacity as great as manpower will permit. 5. Raw materials are availa])le at only the highest prices. Thus, announced enforcement of the current OPA regulation, with its attendant threats of jail terms, triple damages and loss of license to manufacture has resulted in confusion within the industry. Worse, for the smoker, is the inevitable curtail- ment in production of the most popular brands by in- dustrv leaders. The cigar manufacturing industry has made ev- ery effort to cooperate with OPA in holding dowai in- flation. Generally, its im])0]tant producers have main- tained the familiar quality of their product. The in- dustry has met the recpiirements of all war agencies, and notwithstanding curtailed ability to produce, it has distributed its cigars equitably among distributors and retailers to the best of its ability. (The jorcyoiny article, in i^'hich the Nation's leading ci(/ar manufac- turers describe the effect uf the nezcest OPA ref/ulations—whv there may may be feicer lon'cr-f-riced, popular brand cigars on the civilian market in the immediate future, -u'as issued hy the Cigar Manufacturers Association, composed of leading producers of cigars in all price brackets and doing about /O per cent, of the dollar volume in the industry.) * 'RALEIGH ROOM" TO RETURN APRIL 24 "The Raleigh Room with Hildegarde" program, now^ being heard from Chicago, will return to New York, April 24. Hildegarde has been in Chicago fill- ing a night club engagement for the past twelve weeks. "Raleigh Room with Hildegarde" is sponsored by Brown & W^illiamson Tobacco Corp. to advertise Raleigh Tobacco and Cigarettes. riGHT BINDIiNG i k AMERICA'S MOST POPULAR CIGAR JNO. H. SWISHER & SON, INC Cigar Manufacturers JACKSONVILLE, FLORIDA Old Belt Crop Highest Value On Record HE 1944 Old Belt flue-cured tobacco crop was lieavv in volume, the quality was good, and it had the highest value of any Old Belt crop on record. According to the War Food Admin- istration, North Carolina and Virginia Departments of Agriculture, season gross sales amounted to 234,- 463,612 pounds at an average of $42.75, the value be- ing slightly over 100 million dollars. In comparison with the 1943 crop, the previous high in value, the returns were 23.7 million dollars more, the general average was up $1.84 per hundi'ed, and the volume in- creased 47.4 million pounds. Grade averages were below last year's levels in many instances while others showed gains, ^lost of the gains were made by lower quality grades and the increases ranged from $1.00 to $8.00. Wrappers were down $3.00 to $8.00 and cutters lost from $1.00 to $2.00. A majority of lemon and orange leaf grades declined $1.00 while good to choice quality lugs were the same or $1.00 lower. Smoking leaf prices fluctuated $1.00. On the other hand, red and dark red leaf averages were unchanged to $8.00 higher, most mixed leaf and lug- grades advanced $2.00 to $4.00 and nondescript prices were up $5.50 to $8.25 per hundred. Quality of the 1944 crop was better than that of the previous year. The proportion of fair and good B qualities increased while common and nondescript grades made up a smaller percentage of the offerings. However, this crop was heavier bodied, there being a larger proportion of orange and red tobaccos and less lemon. Soon after the mai-kets opened, the redrying plants became congested because of the labor shortage and extremelv heavy sales. NEW LIGGETT & MYERS OFFICERS G. W. Thompson and J. X. Wellman were elected vice-presidents, and H. E. White treasurer, Liggett & Myers Tol)acco Co. announced today. All three are directors and have been with the company for many years. Mr. Thonqjson succeeds G. W. Whitaker in New York in charge of the Eastern Sales Organization, while Mr. Welhnan succeeds E. II. Thurston, who was in charge of the company's lousiness in the Middle West, with head(iuarters in St. Louis. Messrs. Whit aker and Thurston recently retired in accoidance witli the Employees' Retirement Plan. Mr. White has been for several vears assistant treasurer. The Tobacco Worli LOKULARD'S POPULAR lEAOenS Sl^UOU a ff€24l&€^l^ / Old Goto A superb blend of many choice tobaccos. App/e ''Honey'' /ie/ps guard O. Gs. from Cigarette Dryness! (j!£onri(&2Ad/S(mi/ux/ri^ Amarica'i olde»» tobacco m«reha«t»— €«»abli»h«d 1760 OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN. AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 Established 1875 ^&^S!i 6S7-64I BAST ITIBST. WHITE OWL RENEWS WILSON General ('i<>ar (Company, in ])ehalf of White Owl Cigars, lias renewed its sponsorship of Earl Wilson, syndicated columnist, over the entire Mutual network, effective April 8. The program heard Sundays (10 1():1."3 P. M. E. W. T.), featui-es outstanding personali- ties of the entertainment world as guest stars, witii Paul Douglas acting as mastei' of ceremonies. J. Walter Thompson is the agency servicing the account, April, /9^5 SWITZERLAND'S OUTPUT GROWS XC'REASEI) production of tobacco in Switzer- land and continued imports of foreign leaf (In ling most of the war period have enabled consumption of tobacco products at about the pre-wai- level, and consumer rationing has not been necessary. The country has continued to be largely dependent upon foreign sources of supply, and low imports since early 1944 have necessitated depleting stocks of foreign leaf. The Cantons of Ticino, Fribourg, Vaud and Valais are the principal tobacco districts in Switzerland, but some leaf is produced in practically all the Cantons. The output is largely dark air-cured, and is used in the manufacture of 'both cigars and cigarettes. In 1943, production amounted to about 4.5 million pounds, from 2323 acres, and 1944 production is estimated to have been somewhat larger. Production during the years 1936-1940 average about 2.4 million pounds an- nually from about 1557 acres. Growers have enjoyed a ready market for their leaf, and prices have ad- vanced'materially above the 19-cent average in 1940. Prices for the 19*43 crop averaged about 32 cents, and it is expected that 1944 crop leaf will sell at approxi- mately the same level. There are numerous tobacco factories in Switzer- land, of which ninety-three manufacture various kinds of cigars, thirty-three specialize in pipe and cigarette tobacco, twenty-three produce cigarettes, and six snuff. Output of products during the war years indicates that consumption has been at about the pre-war level. It is reported that an increase in production of cigarettes has occurred, largely to offset the virtual cessation of imports from foreign countries. In 1943, domestic production of cigarettes totaled 3.2 billion pieces, as compared with 2.9 billion in 1942. No figures are available regarding cigar production in 1943, but in 1942, about 575 million cigars were manufactured. Production of pipe tobacco amounted to 5.8 million pounds in 1942. During the same year, about 49,000 pounds of snuff and chewing tobacco were manufac- tured. Complete data covering Switzerland's foreign trade in leaf and products for the years since 1940 are not available. The country has experienced some diffi- culty in obtaining leaf supplies from Western Hemi- sphere countries but imports have been appreciable. LORILLARD OFFICERS AND DIRECTORS At the annual meeting of stockholders of P. Loril- lard Co., on March 13th, the following were elected directors of this company: E.dgar S. Bowling, J. Strother Freeman, James A. Glascock, William J. Hal- lev, Frank Hopewell, George H. Hummel, James T. Keel, Herbert A. Kent, Irvin H. Peak, F. Gladden Searle, Harold F. Temple, George D. Whitefield and Todd Wool. At a board of directors' meeting on March 14tb, the following officers were elected for the ensuing year : G. H. Hummel, chairman of the board; H. A. Kent, president; G. D. Whitefield, executive vice-president; E. S. Bowding, vice-president; Todd Wool, vice-presi- dent and secretary; W. J. Halley, vice-president and treasurer; J. S. Freeman, vice-president; L. E. (Semens, assistant secretary and assistant treasurer; T. L. Perkins, assistant secretary; E. C. Hunter, auditor; P]. J. Kelly, assistant auditor, and F. H. Weiske, cashier. TIGHT BINDING No Increase in Lower-Priced Cigars IXETY-FIVE per cent, of 5,000 representative members of the Retail Tobacco Dealers of America, Inc., located in thirty states, have had no increase in the number of lower-priced cigars to olTer the public since the tirst of this year and many complain that they are receiving fewer since the most recent OPA regulation went into effect on Januarv 1, 1945, Eric Calamia, president of the RTdA, told the OPA in a letter addressed to Chester Bowles, OPA Administrator. His letter reports the results of an RTDA survey and Mr. (Valamia pleads for *'some modified workable formula that will encourage cigar production" and warns "that time is of the essence." The full text of the letter follows : As its name and functions indicate, this associa- tion represents thousands of retail tobacco dealers throughout the country. On their behalf and in the interests of the con- suming public, the association wishes to call your at- tention to the disastrous effect upon our business of Amendment No. 10 to Price Regulation No. 260 (estab- lishing a ceiling price on cigars). This amendment became effective January 1, 1945, and was intended to make more cigars in the lower price brackets available. Up to now it has failed. Recently we forwarded to 5,000 tobacco retailers in all sections of the country a questionnaire soliciting information with respect to this problem. Contained in this survey was the question: "Since January 1, 1945, have more cigars retailing at 15 cents or less been made available to you!" To date we have heard from retailers in more than thirty states, and 95 per cent, have answered "No" or "Few^er (Cigars" to the above question. This conclusion has been further strengthened by personal contact with retailers throughout the New York metropolitan area, which market is a reliable barometer of conditions in the trade and an important outlet for the cigar manufacturers. We feel that your office should know the results of this survey as we are gravely concerned with the ex- isting cigar situation. Not only has Amendment No. 10 failed to make lower priced cigars available — it has had the etfect of preventing the shipment and sale of cigars already manufactured in the higher priced brackets. This is due to the fact that when a manufacturer finds he is about to exceed his average weighted price he must, to prevent violation, hold back merchandise badly needed by the retailer. It is particularly true in the case of the largest manufacturers of popular brands upon whom retailers depend so greatly for their volume and reputation. We are not attempting to inject ourselves into the technicalities of manufacturing, but we do know that the net results are fewer cigars of any price and, as retailers, this is our problem. While the tobacco section of OPA has always ex- pressed and evidenced a willingness to consider the industry's problems, past experience shows a disti'ess- ing delay on the part of your agency before a cor- rective measure is finally approved even after it is recognized as necessary for the welfare of the industry and in the public interest. We view with apprehension the diminishing sup- ply of cigars. Therefore, we respectfully urge that OPA give this matter prompt consideration and ap- prove some modified workable formula that will en- courage cigar production. Time is of the essence. MANUAL FOR DISTRIBUTORS By Joseph Kolodny HE NATD proposes to begin the preparation shortly of an Operations Manual for Dis- tributors. When completed, this manual will be made available to all the members of the Association and, we believe, it will constitute a major contribution in aiding each distributor to plan his post- war operations intelligently. In developing the material which will be embraced in the manual, we shall take into account every factor — directly or indirectly — that will liave an influence or bearing on the future successful operation of a Wholesale Tobacco Distributor. Pending preparation of this manual, and in view of the numerous requests from our members for data which may be of innnediate use to them, we feel it is opportune to present a broad outline of a plan that can be utilized as a general guide by any service dis- tributor. We wish to emphasize, however, that this is intended only as a sort of preview of the kind of material which will go into the Operations Manual. In order to present our ideas in a concrete and practical manner, we will make use of figures and per- centages which, of necessity, must be largely sup- posititious. They will serve, however, to convey our meaning interestingly and graphically. For the purpose of this discussion, let us, there- fore, consider an imaginary distributing firm which we shall designate as House "X." We will set forth the basic facts and features of this hypothetical firm. It should be borne in mind, however, that these figures are intended to apply to a normal period of operation and not the present war period when both volume and costs are artificially high. 1. House "X" is a full service distributor. 2. Capital invcst}nent of the firm is $75,000. 3. The territory served has a population of 1,000,- 000, of w^iicli 65 per cent, is urban and 35 per cent, suburban and rural. The area served is w^ithin a radius of 60 miles. 4. The number of retail tobacco outlets in the ter- ritory is 8,000. The number of accounts serviced by the firm is 2,500. Annual sales volume of House "X" consists of: Cigarettes $1,300,000 Cigars 500,000 Confectionery 120,000 Pipes and Sundries 80,000 0. Total $2,000,000 6. Annual gross profit is: Cigarettes $65,000 40,000 14,400 14,000 Cigars Confectionery . . . . , Pipes and Sundries Total $133,400 3 Questions Every Cigar Smoker is Asicing and Our Ans^^ers: In every city, town and crossroads village, cigar smokers are puzzled and seeking answers to three questions which come up every time they buy a cigar. While dealers are doing their best to explain, mil- lions of cigar smokers do not understand the complete situation. In an effort to clear up these questions in the minds of smokers, and with a view to having Phillies smok- ers know the real facts, we are repeating the three questions cigar smokers are asking, and the answers to these questions insofar as Phillies are concerned. Question 1: ''Why can't I get more of my favorite brand of cigar? 99 Answer: since Pearl Harbor, the Army and Navy have received requests from our fighting forces for more and more cigars. As a result, a larger number of Phillies goes to the Armed Forces, here and overseas, than any other cigar in America. This explains the scarcity of Phillies and why your dealer cannot always supply you with Phillies. We don't be- lieve there is a cigar smoker in America who wouldn't rather have our boys in service enjoy the cigar they prefer than be able to smoke it himself. Question 2: ''Where do they all come from— those new cigars I never heard of before selling for 18c, 23c, and even as high as 3 for $1?" Answer I over ten years ago Bayuk, by reducing the price of Phillies, led the way in giving to smokers of America a quality cigar at a popular price. This policy has been and will be maintained. Before the war we introduced Phillies De Luxe to meet the demand for Phillies in a different shape. Since the war, no dis- carded brand has been resurrected nor has any new size of any brand been manufactured by Bayuk in order to get a higher price for our cigar production. It is our intention to continue to place the facilities of our plants and direct our operations towards the production of Phillies Perfecto 2 for 15c and Phillies De Luxe 10c. « Question 3: "Hasn't the quality and value of cigars been reduced?'' Answer I Ever since 1933 a guarantee of the tobaccos used in Phillies has appeared on the lid of every box. During the war period we could have saved millions of dollars by using inferior -quality tobaccos and taking short-cuts in preparing our cigars for the smoker. Every Phillies going out of our plants today is made under exactly the same exclusive pro- cesses that have been used for years past, and Phillies tobacco is of the same quality and is aged and cured in exactly the same way as before the war. Every smoker can be sure that Phillies' guarantee means today exactly what it has meant since 1933. We believe the smokers of America, and particularly the millions of loyal Phillies smokers, are entitled to know the facts. We repeat w^hat we have said in the answers above— it is the intention of this Company to continue to provide the public with as many Phillies as possible, selling at a price as low as possible, and of a quality unequalled in its price class. ^^^U^^^^^l^i^C^^l^^ Makers of PHILLIES 10 The Tobacco World NOTICE TO DEALERS: We have received hundreds of requests for reprints of the above advertisement which appeared In nev^spopers throughout the PHILLIES territory and, realizing thousands of dealers v^ould like to have a copy, available for use in explain- ing the present day cigar situation to their customers, we are glad to reprint the advertisement. BAYUK CIGARS INC. w. re can all see with the naked eye that the Payroll Savings Plan provides the most stable method of weur financing. Analyze it under the X-ray of sound economics cind other important advantages are evident. A continuous check on inflation, the Payroll Savings Plan helps American In- dustry to build the economic stability upon which future profits depend. Billions of dollars, invested in War Bonds through this greatest of all savings plans, represent a "high level" market for postwar products. Meanwhile, putting over Payroll Savings Plans together establishes a friendlier re. lationship between management cind labor. To working America the Payroll Savings Plan offers many new and desirable oppor- tunities. Through this systematic "invest- ment in victory," homes, education for their children and nest eggs for their old age are today within the reach of millions. The benefits of the Payroll Savings Plan to both management and labor are national benefits. Instilling the thrift principle in the mind of the working men cuid women, the Payroll Savings Plan assures their future security — and is a definite contribu- tion to the prosperity of postwar America! The Treasury Department acknowledges with appreciation the publication of this message i. ^ This is an official U.S. Treasury advertisement prepared under the auspices of Treasury Department and War Advertising Council. Whei^ they step up to your counter, be sure they- ITlake- a dcile uHttl MODEL 5mef/s beiier in the pouch- Smokes better in your pipe United Slates Tobacco Company New York . Chicago . Nashville . Richmond . S.n Francisco /^ The Tobacco World 7. Cost of operation: (a) Sdh's (10 salesmen are paid weekly salai'ies of $00 plus P. Ms. wliieli enable them to earn from $70 to $80 weekly) $40,000 (b) Rcccivhfff (uul Shi f) ping (in- cluding all vehicle costs) .... 25,000 (c) A(Uninistration und Office ex- penses (excluding ext^cutive salai-ies) 15,000 (d) E.recutire salaries 20,000 Total expenses $100,000 8. Net profit $33,400 (or 1.67% of sales) House "X", as has ])een noted, is now servicing 2500 out of a potential 8000 retail outlets in the terri- tory. The management estimates there are at least 500b outlets qualitied to i-etail all or some of the prod- ucts distributed l)y the firm. How sliall we proceed to acquire these additional accounts? Fii'st, a comprehensive, flexible and carefully thought-out expansion program shouhl be projected for a period of five years. This job, if done intelligently, cannot be merely a flash in the pan ])ut ought to be planned on a long-range basis. Here ai*e the steps to be taken : (1) Obtain a good size map of your territory and plot out the zones for the number of salesmen you ex- pect to have at the end of five years. That gives you a physical picture of your objective. (2) Estimate the potential volume of sales which each zone will produce, allowing for a reasonable in- crease in each of the five vears. (3) Then ascertain the number of your present and potential customers in each zone, and detei'mine approximatelv how manv of them vou will service on . * • * a semi-weeklv, weeklv and semi-monthlv basis. (4) Next, decide to what extent it will be neces- sary to gradually increase the size of your sales force. ^Since ten salesmen are needed by House '*X" to con- tact and service 2500 accounts, the firm will need double, or nearly double, that number to take care of 5000 accounts. When the plan is put into effect, one or two salesmen niav be added periodicallv and as- signed to zones which have been set up by reducing the size of the other salesmen's teri'itories. It might {('onelnded on Page 14) April, 1(^45 SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co, Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Established 1886 "BEST OF THE BEST 99 VERY OPTIMO CIGARS MILD Manufactured ^ A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kev West, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Quality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. 13 Tobacco Merchants' Association Registration Bureau, new^york city Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), Search, (see Note B), Transfer, Duplicate Certificate, $5.00 1.00 2.00 2.00 Note A— An allowance of $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B— If a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21), an additional charge of Une Dollar ($1.00) will be made. If it necessitates the reporting of more than twenty (20) tites, but less than thirty-one (31). an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made lor e/ery ten (10) additional titles necessarily reported. TRANSFERRED REGISTRATIONS DON ARCO:— 36,815 (United Registration Bureau for the Tobacco Industries). For cigars, cigarettes, cheroots, and tobacco. Regis- tered by the American Lithographing Company, New York, N. Y., on August 5, 1911. Acquired by mesne transfers by the Wiedman St. Louis Cigar Box Co., which was succeeded by the Autokraft Box Corp., Philadelphia, Pa. PROMINENCE:— 20,977 (U. S. Tobacco Journal). For cigars, ci- garettes, cheroots, and tobacco. Registered by Joseph Weinreich, Dayton, Ohio, on February 24, 1899. Through mesne transfers ac- quired by Nicholas Mimikos, Detroit, Mich. Re-transferred to Havana Cigar Mfg. Co., Detroit, Mich., on March 14, 1945. FANFARE:— 20,951 (U. S. Tobacco Journal). For cigars and che- roots. Registered by the Calvert Litho. Co., Detroit, Mich., on February 22, 1899. Acquired by the American Box Supply Co., Detroit, Mich., and transferred by that company to the Consoli- dated Litho. Corp., Brooklyn, N. Y., on March 3, 1945. Internal Revenue Collections for February Source of Revenue 1945 Cigars, including floor tax $ 3,011,044.12 Cigarettes, including floor taxes 58,416,837.36 Snufif 700,592.28 Tobacco, chewing and smoking 3,816,220.70 Cigarette papers, tubes and leaf dealer penalties 101,966.32 1944 $ 2,548,414.48 60,994,377.27 631,207.63 3,209,961.61 85,857.18 RHODESIA'S BIG CROP The 1944-45 crop of Turkish leaf tobacco in South- ern Rhodesia may reach a record 5,000,000 pounds, or more than double the estimated 1943-44 outturn of 2,300,000 pounds. Production during the five vears 1938-1939 through 1942-1943 averaged 1,256,000 pounds. The cultivation of Turkish leaf in Southern Rho- desia was begun before World War I, but for many years the output remained fairly constant at about 300,000 pounds, just sufficient to meet the requirements of South African tobacco manufacturers for this class of leaf. During the middle 1930 's, however, demands from overseas encouraged growers to expand tlieir acreages, and since the beginning of the present war production has shown a steady increase. The United Kingdom supplanted the Union of South Africa as the principal market for Southern Rhodcsian Turkish leaf during the immediate pre-war years. Exports to the Union ceased entirely in 1939, because of the latter 's refusal to continue a 200,000- pound duty-free import quota. Although exact data are not available regarding exports since 1941, reports indicate that larger exports to the United Kingdom, the United States, and Canada have more than offset the loss of the nearby South African market. South- ern Rhodesian growers have become particularly inter- ested in the large potential demand from United States manufacturers. TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES JESSE A. BLOCH, Wheeling, W. Va President WILLIAM BEST, New York, N. Y Chairman Executive Committee ASA LEMLEIN, New York, N. Y Treasurer CHARLES DUSHKIND, New York, N. Y Counsel and Managing Director Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG President EVERETT MEYER Vice-President D. EMIL KLEIN Treasurer SAMUEL BLUMBERG Secretary H. W. McHOSE Director THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-President STANLEY STACY Treasurer JOSEPH KOLODNY, 20O-5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. T First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC ERIC CALAMIA, 84 Williams St., New York, N. Y President W^ILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave.. New York, N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee— Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion. Pa Vice-President RUSSELL S. STINE. Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President T. GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW. 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. INC. TACK EDELSTETN President KARRY ABRAMS Treasurer LEO RTEDERS, 604 West 162nd Street, New York, N. Y Secretary MANUAL FOR DISTRIBUTORS (Concluded from Page IS) be advisable to draw up a timetable and plan to add one or perhaps two salesmen every six months. (Be mindfnl that in the process of rezoning* the territory, allowance must be made for a temporary drop in the volnme of the salesmen whose teri-itories are con- stricted and also time for the new men to develop a profitable volnme.) (5) Set np a volnme and profit expectancy for each zone for a specific period. (6) Also set np a weekly or daily accounting of the gross profit derived from sales according to zones. This is necessary in order to obtain an accurate pic- ture of how the jjlan is working. (7) Set aside a reserve for territorial and zone developments. We have intended at this time only to present a sketchy outline of a conservative and sound expansion program. The various steps whicli will be taken by hypothetical House "X" in developing this plan, will be worked out in minute detail in the Operations Manual. Here's how B&W helps you to keep ifour customers fiappy in spite of the shortages. There's good will galore for you in this entertaining "Slan- guage** advertisement for Raleigh Cigarettes. It*s appearing in lead- ing newspapers from coast to coast. Take a look at the copy and see how often it reminds your customers that, although Raleighs are temporarily off your shelves, they're the cigarette worth wait- ing for. . .the cigarette with qual- ity to bum! BUY MORE WAR BONDS TUNE IN Hildegarde Tuesdays, "People Are Funny " Fridays, NBC Network. usuaUy a popular brand like Raleighs. W 'rff SNIPM ... the guy who stands' arounrf - '. ^^ someone gets a pack th.„ . *'°''* watching until pack . . . then swoops down and demands his. WtTL^giV^aTanife'nglXrl'rTi; '"""^ '"« you know they-re stiJ, made fro^ fin^y-iiX^bf "o"f '*^''' IINEMAN ... the fellow who gets into « ' knowing what the line is all about ^^^'^"^ ^^^ ^'^^out o*J=;witret;^^forcStt^-'^- ^^^^his'!;:arett:i:rto^tt^^a':tp^uf '''' -"- ^ p- - P'N-UI. GIRL ... a female ditto' ' ■ ■ A'' iru HHl ... a gent who'd take your last Raleigh. 6000 SOUL... a fluow Who'd;,, you his'last Raleigh. firfno„rdfy""--^«*"''^''--''«-ciga:ettes " CUItIO COLKCTOR a K ' ' — ^^^^ of cigarettes you never hefl^d oT^forT^r^TZi' '" ^""^ ^'^"^^ Rale,ghs and give up his expensivehobby, '" ^^ *"" '''^'^"^^f SswhiIL^o''ge'lCrett'e^b't^^?^'''« '"at ff) /^l /^ ''"^^'«"«s, but beam -t telling. "A<^^ you."Don-t^k„owTh;:"n'wato"r"'''° "^' ''^^"■' ^^^^i STEADY CUSrOMFP * s«n before. *•"•••« g"y ''jecigarette-stand man has never Raleigh •..the cigoretfe with quolify fo burn i H The Tobacco Worli, V c^' 1945 <^-,5~y ^,^ A From the first musical note until cur- tain, Grand Ole Opry works tor you— to help you sell more Princa Albert, for pipes, for roU-your-owns. -k'#*^ ,0 The Old Hickory Singers, with their barber shop harmony, are just one of many all-star features in this all-time hit. Listen to "Opry" yourself. / 9 ) LISTENING <^ K^^' '% ,i^.^» /tf ROOM ONLY! C d^*^ Millions of folk-music fans turn out and tune in every Saturday night for this <' % w>«»«> „**'****^ C long-run hit of the air waves— ^^^^^^ ^PRINCE £LBERTlS< ^RAND 01E0PR| ' ^'(i ' ■lyym^ Minnie Pearl— Prince Albert's Girl Reporter from Grinders Switch. She rolls 'em in the aisles with her mad hunt for a man ! J Roy Acuff— Opry* s singing, fiddling M.C. He calls the square dances to a turn . . . calls in plenty of customers, too, for you . . . for Prince Albert. r«*<»i. i >}' NEC NETWORK EVERY SATURDAY NIGHT TO HELP YOU SELL MORE AND MORE 0 c )>RiNGE Albert THE NATIONAL JOY SMOKE It FOR PIPES OR R. J. Reynolds Tobacco Company. Winston- Salem, N. C. i ESTABLISHED 881 .^m^ ^ ^S^****5??^^^ SHOW GAIN, " .RETTES LOSS, IN MARCH REPORT Cigars, large cigarettes, chewing and smoking tobacco continue to show in- creases; little cigars, cigarettes and snuff to register declines, in the domparative data of tax-paid products, analyzed by the Tobacco Merchants Association of the U. S. In March, cigars of all classes totaled 426,399,573, as compared to 420,881,067, an increase of 5,518,506, or 1.31 per cent. Large cigarette output was multiplied more than 10 times, the total growing from 829,426 to 8,472,783. Chewing and smoking gained a substantial 28.43 per cent. Cigarettes totaled 18,693,258,791, as compared to 19,956,000,794, a drop of 1,262,742,003, or 6.33 per cent. The loss in little cigars was 31.53 per cent., while that in snuff was 1.23 per cent. ■m HoBART B. Hankins — Editor Business Manager — B. S. Phillips Lucky Strike Means Fine Tobacco DEFEND THE CONSTITUTION Boy, That's Tobacco! " Painted from life in the tobacco country by James Chapin. YES \ Lucky Strike Means Fine Tobacco ! ...-%, So Round, So Firm, So Fully Packed— So Free and Easy on the Draw. . . Copyiifht l»44, Thr Amrrieu TofaMCo CoiB|»ay THE TOBACCO WORLD Vol. 65 MAY 1945 No. 5 GEXTLEMAX, a scholar and a ^ood Judge of tohar'po was lost to tlie tobacco industry and trade on Apiil 7th, when Harry S. Kothschild departed this life. He was 79 years old. A respected iigure among cigar and tobacco men for many years, Harry Rothschild was born in Detroit, son of Sigmund Rothschild, pioneer importer of Su- matra tobacco and packei' of cigar leaf tobacco. He became associated with his father's business at an early age and became manager of the company's New York office. He then became the manufacturer of La Magnita cigar, in association with the late Sol Fur- gatch. Later, he and Charles P. Boldt org:anized the Waldorf-Astoria Seg:ar Co. His other prominent con- nections were with the cigai* leaf house of Cullman Bros., as president of Bayuk Cigars, Inc., and as part- ner in the firm of Rothschild-Samuels-Duignan. He was an ornament to the industry. May he rest in peace f HE tobacco industry shows the smallest per- centage of proposed change in product or method, but leads all others in plans to ex- pand sales territories, according to an anal- ysis of recently tabulated responses of wiiolesalers and manufacturers to a nationwide questionnaire on post-war plans by Dun and Bradstreet. Th'e automotive and transportation equipment lines, chemicals, elec- trical machinery, rubber and transpoi'tation equipment industries, indicate the highest percentage of planned chanire. ETTERS recently received by the Wrigley Co. emphasize that in these days^ of shortages and substitutes, good retailers eyerywhere are more than ever aware of the value of famous trade-marks. They realize that a quality product's reputation, built over a period of many years, must |3e carefully guarded at all times, and pai-ticularly dur- ing wartime. When the company announced that it had stopped making Wrigley 's Spearmint, Doublemint and Juicy Fruit, in order to protect these brands while prewar quality materials are not available, many mer- chants wi-ote letters of approval. Commenting on ad- vertised brands and substitutes, one retailer wrote: It has always seemed to me the height of folly to build over long years a reputation for a product and then jeopardize that reputation by tampering with foi-nmla or quality of ingredients. Far better to withdi-aw the product if it cannot be produced in its original quality. At least, then, no one can say it is no longer anv good or come to the conclusion that the manufacturer is taking advantage of a situation to make money with interior ingredients and that he could pro])ably get the originals if he really tried. Having withdrawn it, the product can be offered again with, if anything, added prestijJ'e. ni'Oof ]iavin£' boon o-i\'-Pii fli^t roirarrllocc nf conditions tiiere will be no compi'omise on its quality. Contidence in a product is of inestimable value. Abuse of it will remain long after conditions which have caused it have been forgotten." Through its adver- tising, Wrigley is making certain that no one forgets its standard brands have alw^ays stood for the highest quality and always will. The advertising is featuring the trade-marks and the wrappers, promising the re- turn of the quality products themselves only when the company can produce gum of prewar quality. In the meantime, Wrigley is making a good, wholesome war- time product, otfered, in the interest of fairness, to wholesalers at a lower price than the discontinued standard brands. ACK BENNY is going overseas again. The NBC comedian has announced that he will make another tour of the fighting fronts this summer under the auspices of USD. For se- curity reasons the date of his departure and the fronts he w^ll visit cannot be made knowm at this time. Sum- mer replacement for his Sunday night show^ w^ll be Wayne King and his Orchestra. * Replacement wdll be for 17 weeks and will start Sunday, June 3. Sho\y wall originate in diicago. Jack Benny is sponsored bv the American Tobacco Co. to advertise Lucky Strike cigarettes. ARY WHEELER LAUMAN, former secretary and research assistant of the Cigar Institute of America, recently w^as commissioned a Sec- ond Lieutenant in the history-making Marine Corps, at Camp Lejeune, N. C. She was a member of the 20th officer candidates' class of the Marine Corps Women's Reserve. Other (^igar Institute staff mem- bers now serving in tlie armed forces are : Lt. Gordon Hopf, U. S. N. R., foinier institute western field super- visor, who is stationed in the Philippines, and Staff Sgt. Gene Raymond, erstwhile institute eastern super- visor, of the Harbor Ci-aft Detachment in the Aleu- tians. OPULAR Pat O'Brien, movie and USP star, sets a new cigar-smoking record as he nabs the nnii-dei-ei- in his new^ picture, RKO Radio's ^'Having Wonderful Crime." Pat, whose 1943-44 production, '*The Iron Major," was poster- ized as a Cigar Institute '* Picture of the Month," lit his 100,00()th cigar wdiile making his new picture' Pat O'Brien has devoted a great deal of his time to enter- taining servicemen and w^omen as a topnotch star. Sec%T?ry'^^Offic^25V'i«^?*\^c.^^ 'f P^u•V^^^'* u^ Tobacco World Corporation; Hobart B. Hankins, President and Treasurer- B S Phillin« Vir. P^. -a . t u ^. 15 cents a conv • 'J. •^^*'iV^ ^*''^^*' Philadelphia 6, Pa. Issued monthly. Subscriptions available only to those enV-f^^H in fh* f,>wi^- '^ ?^'^'^*^**^*r*' -1°*^" Cleary, a copy, foreign. $1.75 a year. Entered as second-class mail matte'r. Decembe'r 22. 1909. at th:pLtVti:FufllZVhV!'F^^^^ l]%l y^^^' i March Report of Tobacco Products Month of March Increase or Decrease Product 1945 1944 Quantity Per Cent. Cigars: Class A — r^^ ^^ United States 3,188,952 19,014,300 — 15.825,348 83.23 pumoRifo. ..::.:.: ...... 700.200 - 700,200 ..•• Total 3,188,952 19,714,500 — 16,525,548 83.82 Class B — „^ ^« United States 42,290,800 22,850,470 + l?'ff?'^^S ^''^^ Puerto Rico 1.115,000 + 1.115,000 •••• Total 43,405,800 22,850,470 + 20,555.330 89.96 Class C~"^ United States . ' 81,425,223 189,050,795 - ^^^'^?^'.^^f ^^'^^ Puerto Rico 2.178.455 358,650 + 1,819,805 Total 83,603,678 189,409,445 — 105,805,767 55.86 Class D United States 136.633,047 22,018,270 + 114.614.777 520.54 Puerto Rico 2.901.750 150 + 2,901.600 Total 139,534,797 22.018,420 + 117,516,377 533.72 Class E^— United States 124.824,719 146,731,651 — 21,906,932 14.93 Puerto Rico 2,512,150 531,375 + 1,980,775 Total 127.336,869 147,263,026 — 19,926,157 13.53 Class F— " United States 14,629,225 16,414,949 — 1.785.724 10.88 Puerto Rico 153,550 + 153,550 Total 14,782,775 16,414,949 — 1,632,174 9.94 Class G — United States 14,528,577 3,210,257 + 11,318,320 352.57 Puerto Rico 18,125 + 18,125 Total 14,546,702 3,210.257 + 11,336,445 353.13 Total All Classes: United States 417,520,543 419.290,692 — 1.770.149 .42 Puerto Rico 8,879,030 1,590,375 -f 7,288.655 Grand Total 426,399.573 420,881,067 + 5,518,506 1.31 Little Cigars: All United States 10,407,000 15,200,000 — 4,793,000 31.53 Cigarettes: United States 18,679.252.971 19,956,000.394 — 1.276,747,423 6.40 Puerto Rico 14.005,820 400 -|- 14,005,420 Total 18,693,258,791 19,956,000,794 — 1.262.742.003 6.33 Large Cigarettes: United States 8.472.783 829,426 -f- 7,643,357 921.52 Puerto Rico .... Total 8,472,783 829,426 + 7.643.357 921.52 Snuff (lbs.): All United States 4.037,382 4,087,729 — 50,347 1.23 Tobacco (Chewing and Smoking) lbs.: All United States 23,007,299 17,914,051 + 5,093,248 28.43 * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release, "The figures are based on sales of rez'enuc stamps and do not represent quantities of products withdrawn for con- sumption or sale." The Tobacco World 9 Months' Report of Tobacco Products 1st Nine Months Fisc. Yr. End. Fisc. Yr. End. Increase or Decrease Pro«J"ct 6/30/45 6/30/44 Quantity Per Cent. Cigars: ;/ Class A — United States 80.693,052 198.573.128 — 117.880.076 59.36 Puerto Rico 2,201,132 1,517,920 + 683,212 Total 82.894.184 200.091,048 — 117,196,864 58.57 Class B — United States 256,026,103 298,936,795 — 42,910,692 14.35 Puerto Rico 2,449.700 36,500 + 2,413,200 Total 258.475.803 298,973,295 — 40,497,492 13.55 Class C — United States 1,007,860.112 1,921,103,637 — 913,243,525 47.54 Puerto Rico 19,623.855 3.872,775 + 15.751,080 Total 1.027.483,967 1.924,976,412 — 897,492,445 46.62 Class D— United States 688,931,438 160,923.300 + 528.008.138 328 11 Puerto Rico 12,888,670 383,850 + 12,504,820 Total 701.820.108 161.307,150 + 540,512,958 335.08 Class E— ) ^ United States 1.314,861.213 1,010.414.965 + 304,446.248 30.13 Puerto Rico 20,425,667 1,477,526 + 18,948,141 '^IA Total 1,335.286,880 1,011,892,491 + 323,394,389 "1l96 y/ Class F- /j'- ^^ - - • United States 154,934,603 109,181,460 + 45.753,143 41.91 Puerto Rico 1.368.640 10,000 + 1,358.640 Total 156,303,243 109,191,460 + 47,111,783 43.15 Class G — /> ' ' "'~ United States 97,808.682 19.182.636 + 78 626 046 409 88 ^"e'-to Rico 308.467 '2,500 + 305,967 '^°*^^ 98.117,149 19,185,136 + 78,932.013 1Tl42 Total All Classes: United States 3,601,115,203 3,718,315,921 — 117 200 718 3 15 P^^'^o R^co 59,266,131 7,301,071 + 51,965,060 . Grand Total 3.660,381.334 3,725,616.992 - 65,235,658 ~175 Little Cigars: All United States 89,170,574 98,815,653 — 9,645,079 9.76 Cigarettes: United States 176,184,167,675 197,259,708,824 - 21,075 541 149 10 68 P^^'-to R'co 40,621,180 2,902)440 -f 37,718,740 '^°*^^ 176,224,788,855 197,262,611,264 - 21,037,822,409 ~Ta66 Large Cigarettes: l^^o li?o^:::;::::;:::::::::::::: ''^''':''' ^'™^ + 36,988,581 613.86 '^°*^^ 43.014.188 6,026,407 + 36,987,781 "61376 Snuff (lbs.): ' ~ All United States 31,829,198 32,289,553 - 460,355 1.43 Tobacco (Chewing and Smoking) lbs.: All United States 207,007.285 193,498,865 - 13,508,420 6.98 Bureau^ r'^leaTe ''T ''''^^^''''^'%^^'Y^ '^^^'^^^ P^^^^^^s released monthly by the Bureau of Internal Revenue. As stated in the sumption or sale." "''' ''' "' ' '' ''"'""^ '*'"'^' '"'^ ^"^ """' '''^"''''"' quantities of products withdrawn for con- May, ig^^ 5 Cuba's 1944 Crop Set New Record HE year 1944 was one of the most prosperous in the long history of tlie Cuban tohacco in- clusti-v. Heavy demands for leaf, both for ex- port and for the domestic mai-ket, pushed prices to high levels, and encouraged growers to plant one of the lai-g(»st ac]*(»ages on r(»cord in tlie fall of 1944 for harvest in tlie earlv months of 1945. Latest re- poi-ts, however, indicate that a continued drought dui*- ing the 1944-45 growing season will result in reduced yields, and the total outtui*n for the current season is not expected to exceed the 1943-44 crop. In 1943-44, the exti'emely lai'ge acreage and favor- able growing conditions i-esulted in the lai'gest produc- tion since 1930-31. Revised figures place the 1943-44 ci'op at about ih).7 million pounds, as compared with preliminary estimates of about 59.5 million pounds. No data have been released bv the Tobacco C^onnnis- sion regarding the actual 1944-45 aci*eage and pro- duction. Repoi'ts indicate that plantings were 30-40 per cent, above those foi* 1943-44. Hui'i'icane damage to seed beds, which necessitated extensive replantings, the loss of fertilizers, and widespread drought condi- tions have made the 1944-45 production outlook less favorable. Tobacco ranks second to sugar in (^uba as an ex- port crop. Most of the country's tobacco exports are in the foi-ni of leaf and cigars. The European markets for Cuban leaf have been largely cut off dui'ing the wai", but larger exports to the United States liave more than offset the loss of those markets. In 1944, total exports of leaf amounted to 32.4 million pounds, valued at $33,- 743,000, of which about 28.9 million pounds, or approxi- mately 89 per cent., w^re destined to the Ignited States. Other principal destinations for leaf exports wei'e Ar- gentina, Canada, the Canary Islands, and Chile. In 1943, expoi'ts of leaf amounted to 34.4 million pounds, valued at $22,841,000. Much higher prices in 1944 re- sulted in the sharply increased expoi-t valuation. Dur- ing the prew^ar period, 1935-1939, total exports of leaf averaged 27.7 million pounds annually, of which only about one-half went to the United States. Exports of cigars from Cuba in 1944 totaled 181.3 million pieces, valued at $17,827,000, as compai'ed with 65.9 million, valued at $5,444,000, in 1943. The United States took 158.3 million cigai's in 1944, lai'gely due to substantial purchases foi* the armed services. Spain ranked second as a market for cigai-s in 1944. p]x- ports of cigaiettes in 1944, pi-incipally to Panama and Peru, totaled 3().7 million pieces, as compared with 26.7 million in 1943. Exports of pipe tol)acco dui'ing both years were insignificant. Exact data regarding prices paid to giowers for (^iban leaf are not available, but the avei'age yeai'ly valuation of leaf expoi'ts to the United States indicates the trend of pi'ices. These valuations I'eveal that i)rices foi- exi)oi't wi-apper in 1944 averaged about 10 pei* cent, highei' than in 1943; foi' stennned fillei', about 27 per cent.; for unstemmed fillei', nearly 60 per cent.; and for scrap, about 75 per cent. Reports indicate that prices foi' all these commodities in December, 1944, were considerably higher than at the beginning of that year. Since January 1, 1945, there has been a slight decline in prices, but prospective low^ yields for the 1944-45 season have worked to check the decline. Wartime prosperity has stimulated the consump- tion of tobacco in Cuba. Consumption of cigarettes has shown a steadv increase in recent vears, and a rec- ord total of about 6.9 billion pieces, nearly all from domestic pioduction, wei'e consumed in 1944, as com- pared with ().4 billion in 1943. This sharp increase in ciiiarette consuniDtion occurred in s])ite of a consid- erable rise in retail j)rices, and more than offset a de- cline in the consumption of cigars, which totaled about 240 million pieces in 1944, as compai'ed with 255 mil- lion in 1943. ( V)nsumpti()n of pipe tobacco rose to 196,000 in 1944, from 186,000 pounds in lf)43. In tei'ms of leaf used by manufacturers, the total consumption of all tobacco products made in Cuba in 1944 is estimated at about 24.9 million pounds (un- stemmed e(]uivalent), or slightly more than the esti- mated lf)43 usage of 24.1 million pounds. The corre- sponding estimate of average annual usage during the five years, 1937-1941, amounts to only 18.4 million pounds. Xo exact data regarding stocks of leaf in Cuba are available, but the large exports of 1943 and 1944, and increased domestic consumption, indicate that stocks have declined considerably below the level of prewar years. Stocks of leaf from crops prior to 1943-44 are reported to be extremely small. Disappearance dur- ing the year 1944 exceeded the large 1943-44 crop, which is beginning to be used by manufacturers. Pi'ospects are that export demand for Cuban leaf in 1945 wall continue at about the same level as during the past two years. Exports of cigars in 1945 are ex- pected to decline from the record volume of 1944, but will be substantially above the average of recent years. Domestic consumption of products is expected to con- tinue at the current high level, and stocks of leaf on hand in the country at the end of 1945, in v^iew^ of the low^er estimate for the 1944-45 crop, are not expected to show any appreciable accumulation. TOBACCO INSURANCE ON TRIAL All-risk crop insurance on hurley and Hue-cured tobacco, starting wdth the 1945 crop, is being tried by \ the Federal Crop Insurance Corporation in 11 repre- sentative tobacco-producing counties. Counties selected to pioneer tobacco insurance are: Cook County, Ga.; Marion County, S. C. ; AVilsoii, Vance, and Surry Counties, X. C. ; Pittsylvania and Lunenberg Counties, Va. ; Bourbon and Larue (boun- ties, Ky.; and Greene and Maury Counties, Tenn. 1 Two types of crop protection will be tried on to- bacco, according to J. ('arl Wright, manager of the corporation. One plan will offer "yield-cpiality" pro- tection with coverage up to 75 per cent, of the farm's average yiehl adjusted for the average (piality of its production in recent years. This is similar to the in- surance })lans now in effect nationally on wheat, cotton and flax, with the "(juality" i)rotection the major : difference. j The other insurance plan on tobacco offers '*iii- vestmeiiC' ])rotecti()n in cash up to 75 per cent, of the cost of producing the cro]). Average investment costs are determined on an area basis through cooperation with local agricultural leaders. The Tobacco World MORE POPULAR THAN EVER! II RALEIGH PRESENTS BltUE BURKE" 'o v»pst -loved eomed.ennes 13 pro- gram for Kaieig ^^^nes- fire entertainment (W day nights, NBC). /'PEOPtE ARE FUNNY- Anything can ^aPP;--^ everything ^«f ..^^^^f fun thishilariousbalf-hour« and foolishness every 1 naay night on NBC. // Raieigh Room,'^ starring the one and only Hildegarde, is winning more and more new friends for Raleighs every Tuesday night (on NBC). In addition, two other smash -hit, coast- to-coast radio shows each week for Raleighs — and Brown & Williamson's extensive newspaper and magazine campaigns — all building good will for you and for the products you sell ! D~ ?A- UH. DM P^ S. XJ^ JJ^t ..It-B ...».u.l, At-t-tlt th. lliKh Ihjl . Bill I 4 Lll ) fX' 'hf INFI rr|.^i .,11 h,.« lotlrl l>..l. BM. b b*p4 ■' "iIt ()*•• bi • •iwi"-i ■>>•' jf** Mil ••(■» .*p(« uNi> r «>■ it.nt •iiann' Tin. rrfnii •• oritkn •■ •^•rniwi * bh-*- )'.■•<••• >. tMu ' I >>v m %-n-irm rrvwrb ...ilui.m khv llHr.«.fhlf ifl.'.it«ai>m nUt«. ,.-. i»v.Mi"pi-. ».m Km 1 1 s,ii..o.ii.rf« ( rr» .M »■—* tllln KH.'! .fc, ,J„« ^^„■ ^ ^ ,,,„ ,h^ p^, ,^„ „.^.,^ "*'•' Ihsr aak* »« .mi i« m* \.." t ui..«» *•■ 4 whrre.w wff sn^M •» // riMit, i,t> Ml Kll\r' TW *^ bit* tT tkRIM* wiirn fm Uw KU '- '•■■f —■- „ \L/ jlvc:^ -i-- ■».-.. «m I., ,t_ J ^l^oj, 1945 ON MILLIONS OF LIPS. f^jy AMERICA'S MOST POPULAR cigar ^ 84 Years of Reputation Built Into One Famous 40 Minute Smoke/ J H H SON. I Cigar Manufacturers JACKSONVILLE. FLORIDA her- met (5i>^ FATHER'S DAY PROGRAM The National Father's Day Council has set up a program of activities for local* Father's Day commit- tees and chambers of conmierce and junior chambers and retail merchant bureaus and other local l)odies to follow as a basic pattern in their own towns. These activities supplement the coast-to-coast pul)- licity that is being conducted by the Council this year, on the radio, in newspapers, magazines and elsewhere. A feature of this plan is the annual city-wide contest; a $200 war bond will be given to the community con- ducting the most active program. The judges of this contest are executives of well-known magazines. 8 RECORD BURLEY CROP During 1944 the hurley growers aided by favor- able growing conditions, responded to the trade's urgent appeal for more tobacco by producing the largest crop ever marketed. According to the War P^od Administration, gross sales for the 1944-45 sea- son amounted to 615,970,906 pounds at an average of $43.98 per hundred. This volume was around 27 per cent, larger than the previous peak gross sales of 1931. Although the lower quality of the olferings and lower prices foi* a number of grades resulted in a de- ci-ease of $1.55 under last year's recoid price average, the gross return was nearly 90 million dollars larger. The magnitude of this incease is better exemplified by the fact that it amounts to moi-e than tlie annual farm value of any hurley crop produced during the 21-year period covei'ing 1920 thi-ough 1940. The vol- ume of sales on thii-ty-three of the markets reached record levels tliis year. No figuies are available at this time on resales but tliey were estimated to be about 5 per cent, or approximately 31 milhon pounds. The 0. P. A. again jjlaced maximum pi-ice allow- ances on grades with no change from last season's price schedule. However, unlike last year, when prac- tically all grades consistently sokl at ceiling levels, this year a fairly large percentage of red, reddish-tan, green, mixed, and vai-iegated offerings avei-aged from 50('' to $2 undei' tlieii* maximum i)iice with most of them aveiaging $1 below. Api)roximately 6 per cent, of all baskets offered brought under-ceiliiig prices. The Tohacco World I "ZERO ON BURMA ROAD! That," says War Corre- spondent Howard Baer, "has nothing to do with the temperature. It places the locale of this scene at no nn7e$ from Kunming, beginning of Burma Road." loyal to their jeeps, but they go for these sampans in a big way. And they go for Camel cigarettes too — plen "THE NIPS HAVE GONE. Correction/ All but this one being towed off the air strip by the water buffalo. These boys not only can build air strips out of nothing — they can protect them tool" A FEW EMPTY gasoline tins -a few sticks of bamboo — a bit of Yank in- genuity—presto, you've got a showmr! And nothing tops off a cool showsr like a fresh, flavorful Camel." "BASCHA, they called this recrea- tion hut where the boys gathered with their mail and their Camels. In Burma and China, a fresh, fla- vorful Camel cigarette is just like a taste of home." "THIS JUMBLE of symbols at the left is my chop -Baer, in Chinese. I can't speak one of their dialects, but I can tell you a pack of Camels says 'U.S.A.' without any interpreter. Camels are my smoke-they're tops with G.I.'s. And it's good to see them getting Camels, too, even if Camels are scarce on the home front." Yes, your dealer may not always have Camels, but when you do get them you're still getting Camels . . . costlier tobaccos, properly aged. COSTLIER TOBACCOS C^m^s K. J. Reynolds Tob. Co. Winston-SBlem. N. C. [y « ■own] ■Va y- ^915 Retail Tobacco Dealers' Newsletter Bv Eitic Calamia igars are the jo8t pleasurable ind economical »rm of smoking. AST month wo cucIoschI with our Xewsk^ttor a proxy cai-d. AVe provided si^aco for sugges- tions as to the most inipoi'taut problems con- t'l'outing the I'etail tobacco dealer. We are fo attornpf in aekiiowle(li>'e ]*eceii)t of each of these "to you, individually, but have classified the suggestions which vou made. Your thoughts and ideas will be discussed at the Board of Directors' meeting in May. We will then report to you, through our Newsletter, the Board's reactions to the questions and suggestions most generally I'aised. Cigars: Since writing to the (). P. A. setting forth the retailers' point of view^ with respect to Amend- ment No. 10 failing to pi-oduce more cigars, we have been in contact with a number of manufacturers. There is no doubt, but that Amendment No. 10 has had the effect of slowing up the delivery of cigars al- I'oady manufactured because they were in the higher- priced brackets. The problem is receiving OPA's con- sidei-ation and attention, and it is a matter of grave concei-n to the retail dealer, as well as to the manu- factui'er. We want you to know that every effort is being exerted to obtain a modification of this Amend- ment, so that a greater number of cigars may be made available for civilian use. I am to meet w^itli OPA in AVashington next w^eek and will again strongly advo- cate the need for some prompt remedial action. Cigarette Tax: We are pleased to announce that the proposal to tax cigars and smoking tobaccos and to place a 2(1' per package tax on cigai'ettes by the City of Baltimore was defeated. We urge that you watch legislative developments in your state and that you ask this office for assistance in fighting additional tobacco taxes. In June, 1942, you w^ere advised of the recpiire- ments the retail tobacco industi-v had to meet in order to comply w^ith OPA regulations. Since that time, some retailers have failed to contiime observance of these requii'ements. For the benefit of those who are in vio- lation, w^e would advise that they innnediately : 1. Post in a conspicuous si)ot in your store, your I'etail ceiling prices on Cost of Living commodities. In our industry these are cigarettes, smoking tobaccos and razor blades. Others are dentifrices, soaps, shav- ing creams, facial tissues, ice cream, flashlights. For you've never her- met But, 10 this purpose, we have available a printed poster which rst Issue 1929 w h ^^e will gladly supply to you upon request. Vou should ave filed a duplicate of this poster with OPA. 2. You must have available on your premises in JXJTTT I^PTA Y Imok or statement foi'i]! a list of all the connnodities | iX U 1-i^-/ JL -TmyV you carry with theii- maxinunn i-etail i)rices. These schedules are to be available for examination by your customer, or by an OPA inspector. Such schedule does not have to be filed with the Office of Price Administra- tion. BAYUK BULLETIN Devoted to the 1 best interests 1 of the men who | sell ci gars. 1 The Retailer^s Friend) UNIVERSAL MATCH CHANGES SAYS M. S. Wylio, formei'ly Southei-n zone ii^'^'i^*8'Gi' of^^J Why are they called Universal Match Corj)., has been appointed ut your own business — and letimes the other fellow can you about it, too. — o — AWARD FOR BAYUK COMMENTATOR (im Mayor Bernard Samuel, ot 1 hiladelphia, pr -^ness, reading trade papers, sented an award to Cecil Brown -tor being the out- j^azines and books treating of standing commentator mi the air, at a dinner oiigects pertaining to his business April 26, ot the I iiited Businessmen s Association ol more enjovable than fiction. Philadelphia. '__ _ Brow'ii's weeklv news programs, sponsored by-^. Bavuk (^igars. Inc.,' are heard over 93 stations everyf[^7.;""es the fellow w^ho ^londav, Wednesdav and Fridav (8 to S:i:) P. M?^^^ ^} ^^t successfully can E. AV. T.). RALEIGH SHOW RENEWED l'^ us the time we'd spend in ^ng to work it out ourselves. — o — th ttitelligence is what we got— Brown & Williamson Tobacco Corp. has renewed^^wledge is what we get. e '* People Are Fuiinv" program (XB(\ Fridav^s, — o— 1):3()-1() P. M. F. AV. T.) over the full XB(^ network|e ^ho is not interested in for o2 weeks, etfective Ai)ril 27. Kussel M. Seeds Co,|t is going on in the trade Inc., handles the account. The program features Art|t likely is not interested in Linkletter as master of ceremonies. "People Are*' trade. ' Funny," comedy (juiz audience-participation show, ad- — o — vertises Raleigh cigarettes and Sir AValter Kaleigli^ending time in reading trade tobacco. V l^rs, magazines and books is « well invested. — o — HIT PARADE," "CRIME DOCTOR" RENEW |j American Tobacco Co., for Luckv Strike ei^a vou wLf •^^'''' ^^^ ^"n ^'" 4.4. lu 1- -t'ttx- * TTv t:> 1, '• • ^ ^^*i^t you are. Te I me I'ettes, lenewed its sponsoiship ot "A our Hit Pai-ado, jt vou renrl ^ im + n heard on Saturday nights for a r)2-week period effec-atVou knn«. '^"""^ tive April 2(S, 11)45, with Foote, ('one and Belding a? the agency, and Philip Moi-ris & Co., for Philip Moi- . ris cigarettes, renewed its contract foi* "(^I'ime Doc- tor," lieard on Sunday evenings. Agency w^as the Bio^^ ^KtJ^ ^* Company. " "** D. B. I. The Tobacco IVorHi m J-'^^fr^ BAYUK CGARS INC.. /^,,«. Maker, „f fi„„ ^,.^„^, ^.^^^ ^^^^ May 1945 Prepared twice a month HEI^£5 AN ARTICLE I BEAD IN WIS TPADE PAPEC THAT I TMINK WILL 4^ELP YOU GET MOCE BUSINESS. I GET LOTS OP GOOD IDEAS FROM TRADE PAPERS THANKS/ JIM, GLAD TO GET IT / THAT IDEA YOU GAVE ME LAST TRIP WORKED FINE --WE BOTH HAVE THREE NEW REGULAE CUSTOMERS FROM USING IT ' DON'T BOTHER Me/ I'M BUSY TRYING TO *^IGUI?E WAYS TO MAKE MON?£Y- NOT THROW IT AWAY / don't YOU EVER READ TFIE TRADE PAPERS, AND TRY TO LEARN SOMETHING THAT WILL HELP VOU, YOUR BOSS AND ME ? f;^:i:!l^^ DE luxe PHILUES, BAYUK RIBBON, MAPACUBA, CHARLES THOMSON, PHINCE H.Mr.T riGH r BINDING TEXT CUTOFF &y^oy a,^u€za-^€h^ / Old Gold A superb blend of many choice tobaccos. helps guard O. Gs. from Cigarette Dryness! (j!3L0Tt/^CL/t^CLK.^011%ftCl^XU' Am«fieo'. oldol loboeeo m.rchontj— E.fabl!»h«d 1760 OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO.. 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 fS^^^ Established 1875 HAVANA CIGARS FINE QUALITY Havana Cigars. Thor- ouglily proven, consistent sellers. Old estab- lished Cuban Trade ]\Iarks — YA Paraiso, La Batalla, Leopo, El Corsario, Cnbamba. Selec- tion of sizes and shapes, popular prices. Send for detailed Price List and Samples. King- Business Agency, Santa Teresa 261-TW, Bajos, Habana, Cuba. 12 never ve her^ met dut, fam Hies 31.000.000 ru^- j,i meet her •^ CHILE BUSINESS DECLINES 111LP]'S 1944-45 tobacco area is estimated at ()7(K) acres, as compared with about 9800 acres planted during the 1948-44 season. Xo infor- mation is available regarding tlie 1944-45 crop, but the 1943-44 outturn is placed unofficially at about 14.6 million pounds. Production of tobacco in Chile during the crop years 1938-39 tli rough 1942-43 aver- aged 14.7 million pounds annually, from 8525 acres. The Provinces of Talca, Aconcagua, O'lliggins, and Colchagua are the principal tobacco districts of C^hile. About 90 per cent, of the country's total to- bacco production is grown in those four Provinces. Most of the leaf consists of inferior-quality dark and cigar types. Small quantities of Virginia-type flue- cured and bui'ley are also produced. The total area planted each year, as well as the propoi-tions of the dif- ferent types — Paraguay, Havana, Virginia, and hurley — depends largely on the leaf requirement estimates of the Chilean Tobacco Company. This organization manufactures the bulk of (liile's tobacco products. Consumption of tobacco pi'oducts, as reflected by the volume of manufactures, apparently reached a peak in 1941, and has declined since that year. Most of the country's consumption is in the form of cigars, cigarettes, and pipe tobacco. Chewing tobacco and snuff are not produced, but small amounts of these products are imported. In 1941, consumption of do- mestic tobacco products included 4.6 billion cigarettes, 5.3 million cigai-s, and 6.3 million packages of pipe to- bacco. In 1943, however, it is estimated that only about 4.4 billion cigai'ettes, 5 million cigars, and 5.7 million packages of pipe tobacco were consumed. The decline continued through 1944. Increased retail prices are believed to have caused the decline in con- sumption. Chile is practically self-sufficient in tobacco, and imports only small amounts of foreign leaf from Cuba and the United States for blending with domestic leaf in the manufacture of quality products. In 1944, total imports of leaf amounted to only 75,000 pounds, as compared with 580,000 pounds in 1943. Imports of leaf during the period 1938-1942 averaged 331,000 pounds annually. There is a limited demand in Chile for high- quality imported cigars and cigarettes. Imports of cigars, largely of Cuban origin, totaled about 20,000 pounds in 1943, and imports of cigarettes, chiefly from the United States amounted to about 6600 pounds. The Tobacco JVorli\ EARL WILSON AT TOBACCO TABLE ARL WILSOX, wlio is si)onsoi-ed bv the Gen- eral Cigar ('ompany, makers of White Owl cigars, on his Sunday evening sliow over tlie Mutual netwoik, was guest of lionor at tlie weekly Xew Yoik Tobacco Table luncheon at the Mnv- tinique Hotel, Api-il 10. As the Big (^itv's one and only ^'Saloon Editor," Wilson's interviews with the great, neai'-gi-eat and glamorous of the entei'tainment woi'ld have won him a tremendous following. Wilson's home is Rockfoi'd, Ohio, a saloonless citv where the strongest spirit served is beer. He went to the Wash- nigton Post copy desk from jobs as IXS State House correspondent at (^olumbus, Ohio, and political writer on the Akron Sracoif-Journai and after six months almost went back home because he was unable to get off the copy desk and into a wi-iting job. He joined the Xew York Post as a I'ewi'ite man and got his big chance tliei-e last October when he was made amuse- ment editor. The Eai'l AVilson i-adio show, aii-ed ev- ery Sunday at 10 P. M. E. W. T., went on the air January i over 198 Mutual network stations from coast to coast. The speakers' table at the luncheon in honoi- of CO umnist Wilson included Waltei- J. Rubin, general sales managei- of General (^igar (^onipanv and Howard Henderson of the J. Walter Thompson Companv, ad- vertising agency for General Cigar. Among those present at the luncheon were Robert Lilenthal, pi-esident of the Welmor Cigar Companv Harry W. McHose, directoi- of the Cigar Institute, and i^ay Burgess, the Institute's public relations director. ONTARIO ACREAGE UNRESTRICTED Canada 's 1945 goal for flue-cured tobacco calls for of Ik . ^^'^ ''^' ^^'^^^^^^ ^^^^'^^^ representing an increase Z ^ . i J''''" ^^'"^- ^''^^^' *^^^' ^'^-^^ acreage. In order to meet the goal, members of the Ontario P^lue-Cured lODacco Marketing Association, who produce the bulk as ni?T 1 ^ ^^^-^^^'^^^ ci'op, will be permitted to plant hv n ^ • ?. *^'^^* stocks, unrestricted plantings in 194r V association members are considered the onlv pos- '^ible means ot attaining the production goal. ' r counter, be sure they— date uriTfl MODEL Y Smells better in the pouch- Smokes better in your pipe I niled States Tobacro Company New York • Chicago • Mashville • Richmond • San Franci»co SPRUCE LUMBER for CIGAR BOXES It's Brighter - for the Eye It's Lighter It's Better for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co, Cigar Box Lumber for 72 years 15 Washington St. Newark, N. I. Eatablishcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured by A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kep Weat, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-De sign-Cost AUTOKRAFT BOX CORP. Hanover, Pa. .Philadelphia, Pa. Wheeling, W. Va. Lima, Ohio Chicago, 111. Detroit, Mich. Hellam, Pa. 13 TIGHT BINDING Tobacco Merchants' Association Registration Bureau, JSv^york city Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, 2.00 Dnr>iir>pfp nprtificate* 2.00 Note A— An allowance of $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B-lf a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21), an additional charge of Une Dollar ($1.00) will be made. If it necessitates the reporting of more than twenty (20) titles, but less than thirty-one (31). an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made ior every ten (10) additional titles necessarily reported. TRANSFERRED REGISTRATIONS YANKEE QUEEN:— 26,088 (Tobacco World). For cigars, ciga- rettes, cheroots, stogies, chewing and smoking tobacco. Regis- tered on June 21, 1913, by F. M. Howell & Co., Elmira, N. Y. Transferred to Irvin S. Cobb Cigar Co., Paducah, Ky., on March 29 1945. RAVEN HALL: — 44,985 (Trade-Mark Bureau of the Tobacco Merchants Ass'n of the United States). For cigars. Transferred to Jacob Rich, New York, N. Y., re-transferred to Theodore Peter- mann, New York, N. Y., on March 15, 1945. LA GOYESCA:— 39,375 (United Registration Bureau for the To- bacco Industries). For cigars, cigarettes and tobacco. Regis- tered on October S, 1915, by Moehle Litho. Co.. Brooklyn, a. Through mesne transfers acquired by Antonio Suarez, Tampa, Fla., re-transferred to Royal Cigar Co., Tampa, Fla., on March 28, 1945. , , _ NATIONAL FINANCE:— 43,670 (Trade-Mark Bureau of the To- bacco Merchants Ass'n of the United States). For cigars, ciga- rettes, smoking and chewing tobacco. Registered on February 4, 1924, by Fred E. Druck & Co., Dallastown, Pa. Transferred to Yorkana Cigar Co., York, Pa., on March 24, 1945. LYRA:— 21,841 (U. S. Tobacco Journal). For cigars, cigarettes and cheroots. Registered on November 13, 1899, by The Calvert Litho Co., Detroit, Mich. Transferred to American Box Supply Co., Detroit, Mich. Re-transferred to Yorkana Cigar Co., York, Pa., on March 17, 1945. FIRST CONSUL:— For cigars. Registered on April 5, 1886, by P. Pohalski, New York, N. Y. Through mesne transfers acquired by Schwartz Bros. Cigar Co., and/or Tudor Arms Cigar Corp., Philadelphia, Pa. Re-transferred to the American Box Supply Co., Detroit, Mich., on April 2, 1945. Internal Revenue Collections for March Source of Revenue 1945 1944 Cigars, including floor tax $ 3,183,606.17 $ 2,817,616.99 Cigarettes, including floor taxes 65,449,932.14 69,854,697.17 Snuff 726,728.78 735,791.15 Tobacco, chewing and smoking 4,141,386.60 3,227,362.25 Cigarette papers, tubes and leaf dealer penalties 118,916.98 61,228.96 ♦Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of January Increase or Decrease Product 1945 Quantity Per Cent. Plug 5,114,500 + 36,793 .72 Twist 582,209 + 71,232 13.94 Fine-cut Chewing 372,858 + 54,703 17.19 Scrap Chewing 4,531,854 + 58,935 1.32 Smoking 15,095,743 + 4,077,950 37.01 Snuff 4,072,336 + 396,483 10.79 Total 29,769,500 + 4,696,096 18.73 Seven Months Ending January 31st Increase or Decrease Product 1945 Quantity Per Cent. Plug 36,011,381 -f 763,428 2.17 Twist 3,846,233 + 229,637 6.35 Fine-cut Chewing 2,443,560 — 152,091 5.86 Scrap Chewing 32,114,757 H- 61,244 .19 Smoking 97,819,566 -f- 1,750,972 1.82 Snuff 24,572,322 — 96,560 .39 Total 196,807,819 + 2,556,630 1.32 * The production figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue. H TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATlOxN OF UNITED STATES TESSE A. BLOCH, Wheeling, W. Va •• .••• -President I WILLIAM BEST, New York, N. Y Chairman Executive Committet ASA LEMLEIN, New York, N. Y. v--"V\V .•■•treasurer CHARLES DUSHKIND, New York, N. Y Counsel and Managing Director! Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG Presideml EVERETT MEYER Vice-President D. EMIL KLEIN Treasurer SAMUEL BLUMBERG Secretarj H. W. McHOSE Director! Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-President STANLEY STACY Treasurer JOSEPH KOLODNY, 20a-Sth Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. T First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Aid Second Vice-President ALBERT FREEMAN. 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretan SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC., 200 Fifth Ave., New York, N. Y. , ; ALVARO M. GARCIA '..President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee — Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUlGAN, Red Lion, Pa Vice-President RUSSELL S. STINE, Red Lion, Pa Secretart A. S. ZIEGLER, Red Lion, Pa Treasure FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretarj INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER Presideti J. GROSSMAN First Vice-Preside«j IRVING MALITZKY Second Vice-Presidef EDWARD SEIGEL Financial Secretai? ALEXANDER DAVIS Treasarel L. CHERNOW, 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA, INC JACK EDELSTEIN Presidetfl HARRY ABRAMS Treasuwl LEO RIEDERS, 604 West 162nd Street, New York, N. Y Secretarjl TURKISH IN NORTH CAROLINA Already producing more than 60 per cent, of tin world's flue-cured tobacco, 55 per cent, of its cigarettei and most of the domestic supply of cigarette paper, North Carolina is carrying on experiments in produc tion of Turkish tobacco, an ingredient in many populi brands of cigarettes. hei- Why We are Advertising tlie Empty Wrigley's Spearmint Wrapper It may seem unusual to advertise the empty wrapper of a product that is not being made. But, as you know, the Wrigley's Spearmint wrapper has always been our guarantee— to you and your customers— of finest quality and flavor in chewing gum. We want your customers who bought Wrigley's Spear- mmt Gum in the past to remember this wrapper— so that when Wrigley's Spearmint comes back, they will know it is the same fine chewing gum you supplied before the war. In this way, we are keeping them reminded that neither you nor we have tried to cash in on the famous Wrigley's Spearmint trademark during a period in wnich we cannot guarantee chewing gum to be up to peacetime standards. This meems good will for you— and for us. Y/n\. y/r\g\ey Jr. Company 2-133 The Tobacco W^ riGHT BINDING TEXTXUTQFF 1945 1 X r -V ^>^' r ? e/f ^~ N*T>. ./ >^ f/ -.»««? "^ ISlT'ir^; ■%^ for your smoking enjoyment. Their RIGHT COMBINATION . . . WORLD'S BEST TOBACCOS gives you the three things that mean all the benefits of smoking pleasure . . . REAL J\^LDNESS . . . COOLER SMOKING BETTER TASTE TERFIELD Copyright 1945, LiGCETT & Myers Tobacco Co. HoBART B. Hankins— £'(^i/or Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 JUNE 1945 No. 6 ItFTQ I'/ini* T^'lf l»r>'' '>-• M'J"»' Tniw» ITfli Ai'Ill ]^/» i>nli_ taut as well as sontinuMitai. As customary, the ri^ar Institute of America, Inc., lias co- operated in planning- special activities in honor of Father's Day. The emphasis will he placed on ac- tivities hy veterans' organizations, Army and Xavy Public Relations offices, colleges and other related groups. Committees of fathers, affiliated with the Veterans of For- eign Wars and the American Legion, will present cigars to hos- pitalized wounded vet- erans of AVoi'ld War II. Though the Cigar Insti- tute will he unahle to send as manv cigai's to the wounded as it would like to, because of pi-o- d u c t i 0 n difficulties, nonetheless it will make available a n appreci- able mnnher of cigars f 1' 0 m these Father's Dav visits of AVoild War I veterans to to- day's wounded. The keynote of the Cigar Institute 's multicolored Father's Day poster is "They're S moking Youi' Favoi'ite Cigar." This message is super- imposed on a mariner's compass and a gi-aphic background of repre- sentative servicemen in every section of the far- fiinig battle world, taken from published news photos. This vear will mai-k the 2()th anni- versary of the celebra- tion of Father's Day by the cigar industry. Since tlie idea of the iiuhistry's participation 1^ to sell the idea of smoking cigai-s, rather tlian to stimulate the sales of any specific biand (impossible in todav's cir- cumstances) we ai-e conlident that industrv and trade JMU coopei-ate as always in promoting the dav. The time IS not far distant when the promotion of Father's JJay hy the tobacco industry and trade can again take ^1 tile sales-stnnulating character it possessed for ^'^^arly twenty yea.-s in the past. \V() i*f»pp7it cika rettp snrvovs coi»fliicted bv A. J. Wood & Co., Philadelphia, market and opin- ion I'esearch agency, reveals that the most fre- (juent reason given foi* the cigarette shortage was overseas shipment. This was stated by 35 per cent, of the Philadelphia smokers interviewed. Following closely were black market activities, blamed by 23 per cent of the sample, and hoarding, named by 18 per cent. Of the total smokei's, nine per cent, said that increased con- sumption and six per cent, said that de- ci-eased production was the chief cause. AVhile most smokers felt that overseas shipments of cigarettes to men in the armed foi-ces was the chief cause of the short- age, 5() per cent, of the total felt that it w^as a combination of such ac- tivities as black mar- kets, h o a 1' d i n g , in- creased consumption and decreased produc- tion that was to blame. To determine whether 01- not inci-eased con- sumption, hoarding and black mai-ket operations weie actually the causes • 01- not, A. J. Wood & Co. conducted a second survey. The respond- ents in the first studv • wei-e asked the number of cigarettes they smoke d before the shortage and the num- bei- they were presently smoking. Results indi- cated that the public is smoking far less ciga- rettes today. Accord- ing to this survey, 19 per cent, of the smokers were smoking more than one pack of ciga- rettes a day before the shortage developed. This is in sharp contrast to the live per cent, who smoke more than one pack a day now. In addition, whereas 42 per cent, of the sample said they previously smoked a pack a day, only 28 pei' cent, smoke a pack a dav now. P'inally, while 39 i)er cent, of the sample smoked less (Couiluucd OH Page 10) ■"Secretary! Office^ VS^n,/?*" .'?J^ ''' ^tV.'W'l'^'t^V Tol)acco World Corporation; Hobart B. Hankins. President and Treisurer- R S PhJII.T,- \-v t> -^ . t , Cleary, a year, 1879. April Report of Tobacco Products Month of April Increase or Decrease Product 1945 1944 Quantity Per Cent. Cigars : United States 2,986,500 17,573,892 — 14,587,392 83.01 Puerto Rico • • • • Total 2.986,500 17,573,892 — 14,587.392 83.01 Class B United States 32,276,503 16,191.227 + 16,085,276 99.35 Puerto Rico 389,050 -h 389,050 Total 32,665,553 16,191,227 + 16,474.326 101.75 Class C — United States 74,398.975 163.151,250 — 88.752,275 54.40 Puerto Rico 2,653,100 365.925 + 2.287,175 Total 77,052,075 163,517,175 — 86,465,100 52.88 Class D— United States 122.389.737 18,555.374 + 103,834.363 559.59 Puerto Rico 2.784,600 71.450 -f- 2,713,150 Total 125.174,337 18,626,824 + 106,547.513 572.01 Class E — United States 125,591,939 130.757.012 — 5,165.073 3.95 Puerto Rico 2,287.725 782.925 + 1,504,800 Total 127,879.664 131,539,937 — 3.660.273 2.78 Class F — United States 15,591,204 13,231,864 -f 2,359,340 17.83 Puerto Rico 243.750 8.000 -f 235,750 Total 15,834,954 13.239,864 -f 2.595,090 19.60 Class G — United States 15,200,913 2.942,376 + 12,258.537 416.62 Puerto Rico 2.100 + 2.100 Total 15,203,013 2.942.376 + 12,260.637 416.69 Total All Classes: ^~ United States 388,435,771 362,402,995 + 26.032,776 7.18 Puerto Rico 8,360.325 1.228.300 + 7.132.025 Grand Total 396,796,096 363,631,295 -f 33,164,801 9.12 Little Cigars: All United States 6,001,680 13,967,040 — 7,965.360 57.03 Cigarettes: ' United States 17,090.105.008 18,778.465,397 - 1.688.360.389 8 99 Puerto Rico 14,006,020 + 14.006.020 . . 'T^*^^ 17,104,111,028 18,778,465.397 - 1,674,354,369 8.92 Large Cigarettes: ' ' United States 9,531,275 1,039,340 + 8,491 935 817 05 Puerto Rico ~ o,t:'i.^jj oi/.uo » ^ __^ ^""^^^ 9,531,275 1,039,340 + 8,491,935 817.05 Snuff (lbs.): ' ~ All United States 3,696,030 3,111,875 4- 584,155 18.77 Tobacco (Chewing and Smoking) lbs.: ~ All United States 21.516.089 16.924,569 + 4.591,520 27.13 * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureaus release. The figures arc based on sales of revenue staml^s and do not represent quantities of products withdrawn for con- sumption or sale. t..v.iau.i loi lom The Tobacco IVorH i 10 Months' Report of Tobacco Produ( 1st Ten Months Fisc. Yr. End. Fisc. Yr. End. Increase or Decrease Product 6/30/45 6/30/44 Quantity Per Cent. Cigars: Class A — United States 83,679.552 2U..147,020 — 132.467,468 61.29 Puerto Rico 2,201,132 1.517,920 + 683,212 Total 85.880.084 217.004.940 — 131,784,256 60.54 Class B— United States 288.302.006 315.128.022 — 20.825,416 8.51 Puerto Rico 2,838,750 36,500 -+- 2.802,250 Total 291.141,356 315.164.522 — 24.023,166 7.62 Class C — United States 1,082,259,087 2,084.254.887 — 1.001.995.800 48.07 Puerto Rico 22,276,955 4.238,700 -|- 18.038,255 Total 1,104,536,042 2,088,493,587 — 983.957.545 47.11 Class D— United States 811,321,175 179,478,674 -f 631.842,501 352.04 Puerto Rico 15,673,270 455,300 -h 15.217.970 Total 820.994.445 179.933.974 + 647.060,471 359.61 Class E — United States 1,440,453.152 1,141,171,977 -f 299.281.175 26.23 Puerto Rico 22,713,392 2.260.451 + 20.452.941 Total 1.463,166,544 1,143,432,428 -f 319.734.116 27.96 Class F — United States 170,525,807 122,413,324 + 48.112,483 39 30 ^"^'•to R'co 1.612,390 18,000 + 1.594,390 '^°*^^ ^72,138,197 122,431,324 -f 49.706.873 40.60 Class G — Puerto itT ^^^'Tn?A 22,125.012 + 90.884.583 410.78 luerto Kilo 310,567 2.500 + 308,067 ^""^^^ n 3.320. 162 22.127,512 + 91,192,650 "412T2 Total All Classes: Vullt p-^*^" 3,989.550,974 4,080,718,916 - 91 167 942 2 23 ^"^'^'^^'^^ 67.626,456 8,529,371 + 59.097,085 . Grand Total 4,057.177.430 4.089.248.287 - 32,070,857 78 Little Cigars: All United States 95.172.254 112.782.693 - 17.610,439 15.61 Cigarettes: KRir.. ::;::;:; '''-I'ilffol '"'■"■'^•4^^' - 22.763.901.538 10.54 ^4,627,200 2,902,440 -f 51,724,760 '^°^^' 193.328,899,883 216,041,076,661 _ 22,712,176,778 "iosT Large Cigarettes: United States zo c ic j^^-, •? n/- 1 n i-? Puerto Rico 52,545,463 ^'^^"^Hl + 45.480,516 643.75 800 — 800 '^°*'' -^-^'^•^^>-^63 7,065.747 + 45,479,716 Tilee Snuff (Ib.s.): All United States It; =;?=; ??« -jc im no '^^>-^'^J,228 35,401,428 + 123,800 .35 Tobacco (Chewing and Smoking) lbs.: ^" ''''"' '^^^^^ -^-^^•^-^-^■374 2UK42.U34 + 18,099.940 8.60 Burcau%^Te't''The Z^'^^'j^'Y '''':^'^'.^'^^^^'^^^'^ -'^-^-l -""thly by the Bureau of Internal Revenue. As stated in the -n^ptioii "sale.'' ' "' "' "'" '' '''""" '"'"'' ''''' ''' "^^ '''''''''' ^^^"^'^-'^ '>^' l>--l-ts withdrau^for con! June, 79^5 RTDA ANNUAL MEETING Bv Eric Calami a HE Board of Diivctors of RTDA hold their aiiiiiial moetiiiK May 2()tli at 10 A. M. ]\Ir. Ei'ic (^ahuiiia prosidod. It has always boon the custom of this association to regard as confidential the nieetin<^' of its Boa id. However, we would like to advise vou that it was a most successful gathering. The directors received a complete and detailed report of the activiti(»s of the association diii*- ing the past year and upon the completion of the re- port, went on record in the form of a motion, com- mending Mr. C^alamia foi* his conduct of association activitv. The Board discussed manv matters and great in- terest was shown in the problem of the cigar nuiim- facturers with respect to Amendment Xo. 10. The members felt that although this was essentially a man- ufacturers problem, RTDA had a detinite inteiest in making sure that an increased (juantity of medium priced cigars were made available. (Consequently, Air. Calamia was authorized to immediately send to Mi*. Chester Bowles, Mr. James F. Brownlee, Mi*. Geotfrey Baker, Mr. S. A. Siegal and Mr. George Coultei- the following telegram : ''The Board of Directors of Retail Tobacco Dealers of America, at their annual meeting beld to- day, reaffii-ni the statements made in our letter of March 23i'd to the effect that Amendment Xo. 10 to regulation Xo. 260 has not produced anticipated re- sults outlined in Statement of Considei-ation. ''We most respectfully urge that OPA give every consideration toward making some adjustments that will make possible the production of even a greater amount of cigars in the lower priced brackets." The Board also went on record in the form of a resolution to be forwarded to the Federal Trade Com- mission expressing their apprehension at the increas- ing numbers of cigarillos which ai'e flooding the nuir- ket. The purpose of the resolution was to urge the Federal Ti-ade Commission to guard against repre- senting this type of merchandise as cigars. The matter which engaged the most serious kind of discussion and interest among the Board was Fail* Trade. It was felt that the tobacco business was in a position today, never before achieved. Practically every element connected wdth it was enjoving a legiti- mate profit due to the fact that pi-ice' cutting is not rampant. To insui'e a continuance of today's condi- tions in the post-war period, thi'ough the general use of Fair Trade (Contracts, was in the Board's opinion, the paramount need of the industry. A reversal to the cut price conditions preceding the war, will dele- gate tobacco pi'oducts to the unimportant position of a side line. TOBACCO MEN IN LOAN DRIVE EADFRS of the tol)acco industrv were mobil- ized foi- their $2(),()00,()00 Seventh War Loan goal at a luncheon May 17 in the Hotel Yan- .1 X- /l<^'i*^>ilt, sponsored by the Tobacco Section of the i\. \. County War Finance Conmiittee's C^onnnerce and Industry Division. Among the speakers who out- lined the industry's job in the current campaion were Howard S. Cullman, section chairman; Seton' Porter connnerce and industiy chairman, and Fredei'ick w' Oehle, AVP'C state chairman. Guests at the luncheon included Herl)ert A. Kent president of P. L. Lorillard (^o. ; Benjamin Few, vice- president, Liggett & Myers; Alvei'dio (larcia, presi- dent, Gaicia-Grande; Paul M. Hahn, president, Anier- ican Cigarette and Cigar (^o., and William E. Cotter chaiinian of the X. Y. C^ounty War Finance C^ommittee. All of the thirty-seven committeemen who have volunteeied to serve as Seventh War Loan l)ond sales- men attended the luncheon. They are di'awn from every division of the tobacco industry; cigarettes cigars, leaf tobacco, tobacco jobI)ers, I'etail tobacco stores, and i)ii)es and accessoi'ies. They will canvass every executive and department head in the industry in Manhattan. MEET * 'LITTLE MISS BIT-0-HONEY > » HE month of June, 1947), sees thirty-one million American families meeting a very lovely young peisonality who is the symbol of charm and vivaciousness. She's '* sweet enough to eat" that's why she was chosen to symbolize BIT-()-HOXEY candy bars. Blonde, pink- cheeked and a real little American, she is known as '* Little Miss BlT-0- HOXEY." This adorable little miss will appear in a series of advertisements in Sunday Comic Sections of 40 leafling vcicspapcrs from coast to coast with over 15,- (K)(),()0() cii-culation, in 17 of the countiy's most popular Comic Books with over 10,- 00(),()()() circulation and in six well-known women's publi cations with over 6,000,000 circulation. Little AHss BIT ()-H()XEY is always intro duced in these advertise ments with the catchv phrase, ^\\[eet A BIT-O-HOXEY— P]at A BIT-0 HOXEY," and the young lady herself is always found ill some unusual predicament w^herein a delicious BlT-()-H()XP]Y Candy Bar helps hei- or someone else get out of a difficult situation. All advertisements in this series are in full color and will appeal' in such newspapers as the Xew York Xews, diicago Tribune, Detroit Xews, St. Louis Post Dispatch, Los Angeles Times, Kansas (^tv Stai-, Balti moi-e Sun, Seattle Times, Cleveland iMain Dealer, Philadelphia Liquirer, Pitts])ui-gh Press, Washington Star, Boston Globe, Indianapolis Star and many others. The Comic j\Ligazines include the three gToups with the largest Comic Book circulations in the United States. The women's publications in whieli the advei-tisements wdll appeal- include— True Confes- sions, :\Iovie Story AFagazine, Motion Picture, Modern Screen, Screen Romances and Modern Romances. Under present conditions Schutter realizes adver- tising isn't needed to sell all the caiidv available to the consumer. In fact, it is not possiI)le to supplv the demand which now exists for BIT-()-H()XEY. irow- over, their reason for starting such an extensive ad- vertising campaign now is to tell the pul)lic that BlT- O-HOXEY is finest (piality, umisuallv delicious caiulv. AVhen (juotas are removed, BIT-()-lI()XEY will then be far out in front in consumer demand. The Tohiicco ll'orU I ^u can borrow the jumper. Brother^ //w" /tot The "T-Zone"-T for taste and T for throat — is the final proving ground of any cigarette. Only your taste and your throat can tell you which cigarette tastes best to you . . . how it affects your throat. On the basis of the experience of millions of smokers, we believe Camels will suit your "T-Zone" to a "T." R. J. Reynolds Tobacco Conipj ny Winstiin-Sulem, North Curnliiia RIGHT THIS VERY MOMENT . . . somewhere out in the jungle or on the high seas ... a lad in uniform is getting his Camels. He comes first, even if on the home front you can't get Camels every time you ask . . . We made more Camels last year than ever before . . . plan to make even more this year. But Camels will not be sold down the river. Camels wouldn't be Camels if they were made of green, insufficiently cured tobaccos. So when you do get Camels today they're still Camels ... a cigarette of costlier tobaccos, aged with that infinite care that means so much in milder smoking pleasure. That's why Camels are worth asking for again . . . and again! 7%e St ervtce x^rrst ^> Army, Navy, Marines, and Coast Guard — wherever they go in their winning of the war— they have first call on Camels. \y June '945 ii Leadership cannot be assumed During those memorable days of 1939 when the blustering Schickelgruber shouted his leadership and set forth on his despicable road toward world domination, he failed to recognize that "Leadership must always be earned". Hirohito and Mussolini, his part- ners in crime, likewise totally overlooked this all-important factor. These despots did not reckon with the unlimited productive capacity of an united, untrammeled, free- dom-loving people whose investment in Sweat, Blood and Tears has so decisively spelled the doom of the "sawdust Caesars". Failure to recognize that boasting and false claims can never cloak one with the mantle of leadership has brought destruction to the two and the third is soon to join them in that region of punishment reserved for such an ignoble group as the Axis trio. As new horizons beckon, and as the free- dom for which we are so gallantly fighting seems again secure, our American industry is confronted with a new challenge that can becloud the bright rays of Victory. We have UNIVERSAL MATC learned much from this dreadful war, and our challenge now is to convert this knowl- edge into peaceful production for the better- ment of all mankind. We here at Universal have labored during these war-torn years to make our contribution to the war effort. Meeting the challenge of war-thirsty nations called for achievements that could hardly have been equaled under the normal pressure of peace- time demands. In this labor we have added greatly to our knowledge, and we look for- ward to the day when we can utilize this knowledge as a contribution to the glorious future which awaits peace-loving peoples throughout the world. We are not content to rest on past laurels. Our Research, Chemical and Mechanical Laboratories have developed new techniques and new processes. Here at Universal are men and methods and imagination working together to make sure that "Our Leadership will always be earned . . . never assumed". To this we dedicate our future. CORPORATION AN INSTITUTION KEYED TO LEADERSHIP AND DEDICATED TO SERVICE I General Of f ic e s- Sa i n t Louis SALES OFFICES IN ALL PRINCIPAL CITIES COAST TO C O A Sj' it must lie earned jy ^m^mk 7fi---.i' i,'4>^. ■■'■■■'■ I- ■■•:' :. :; :\i.'.'- ■■'■■ 1 AMERICA'S 1 .>^ CIGAR MADE BY A COMPANY WITH 84 YEARS OF REPUTATION FOR EXCELLENCE AND SERVICE JNO. H. SWISHER & SON, INC. Cigar Manufacturers JACKSONVILLE, FLORIDA / \ / ^\ EDITORIAL COMMENT (Continued from Page .V) tliaii a pack a day before the scarcity, now 67 per cent, have been forced to reduce their daily consumption to less than a pack a day. Only two per cent, smoke more today, 42 per cent, about the same, 56 per cent. less. The Wood organization has interpreted the suivey as indicating- the fact that there are less cigarettes in* the civilian market. UNIVERSAL NAMES WATERMAN Universal Match Corporation, St. Louis, Mo., has announced the appointment of (liarles M. Waterman as district manager for Western New York with head- quarters in Buffalo. His background includes sub- stantial sales experience and sales management, a long period in business for himself, and the past three years as a Captain in the U. S. ATerchant Marine. WILLIAMS WITH UNIVERSAL Universal Match Corporation, St. Louis, Mo., has announced the ai)pointment of Harold J. Williams as district manager for the State of Virginia with head- (piarters at Richmond. .Mr. AVilliams, a graduate of Virginia Polytechnical Listitute, has a long record as a salesman, a sales manager, and an engineer, and is well known thi'oughout the State of Virginia where he lias spent his entire l)usiness career. UNIVERSAL APPOINTS SHAPIRO Universal ]\Iatch Corporation, S t . Louis, has an- nounced the ap- pointment of Jos- eph Shapii'o a s dii'ectoi* of sales training foi- that company and its divisions, Schutter Candy Companv, makers of "Oid Xick"and"Bit-0- Honev," and Can- dy Bros. Mfg. Co., Inc., m a k e i* s of ''Ked (^ross Cough Di'ops." ^Ir. S h a p i r o went to Universal in 19:]6 as district manager of tlie Philadelphia terri- tory, and in 1940 was appointed district manager for Southern New England with headiiuartei's in Xtnv Ifaven. While liolding the latter position, he devel- oped a pi'ograni for the training of salesmen whicii was so effective that Universal appointed liim to his pres- ent position in oi'der that he might conduct, in the gen- eral offices, a curi-iculum of sales ti-aining coui'ses for the company's entire sales staff. BIT-0-HONEr ;f, loveliest salei^jwtf You'll see her in a spectacular advertising campaign in,,, N^ 46 SUNDAY NEWSPAPER COMIC SEQIONS FROM COAST TO COAST REACHING 15,000,000 HOMES... including New York Daily News. quirer. St. Louis Post-Dispatch. Detroit Chicago Tribune. Philadelphia En- News and 41 others. 1^ 17 COMIC BOOKS READ EACH MONTH IN 10,000,000 HOMES \ % 'ecia]ist. With the termination resi)onsil)ilitv, Mr. Hull again I'eturns to the of Bit-O-Hoiiev and Old X'ick, of that makers PURPOSES OF C. C. 0. HE Commodity Credit Corporation has no au- thority to intercede in decisions concerning the setting up of new tobacco markets; the re- establishment of old markets or the fixing of the number of buyers on a particular market, says Frank Hancock, president of the CCC, in answer to a''' question often asked. How many buyers, how many markets, how nuiny warehouses, location of markets, length of sales-days, rate of sale, and so forth, are matters which do not rest with the (Commodity Credit Corporation. Following trade practices, these deter- minations are made by the companies tliemselves, chiefly through the Tobacco Association of the United States. Under its contracts with the buying companies, the Corporation has no authoi'ity to intercede in deci- sions concerning these matters. *' Having lived and worked with people engaged in the growing, marketing, and processing of tobacco, I have come to appreciate fully the problems they encounter," says Mr. Hancock, '^t is understandable that many people honestly feel tliat the CCC could with propriety influence tobacco buying organizations and by so doing influence the establi'shment of markets or the manner of operation of a particular market, The CCC contracts with tobacco buving companies, which normally bought for export, to obtain the tobacco requirements of the (Corporation. AVe pay these com- panies for performing the functions of 'buying and processing into storage foi- later exportatioih ** Since 1939 tlie Corporation has been a substan- tial purchaser of Hue-cured tobacco. Our purchases have been for the purijose of supporting pi'ices and lor maintaining our foreign markets." GOODSON JOINS B. & W. BOARD James C. Goodson, assistant vice-president of| i^iown & VVilliamson Tobacco Corporation, was elected! to the board of directors of that company at a meetingl on May 1. Coodson, a native of North Carolina, camef to the firm's head office here several years ago in an executive sales capacity, follo\ying extensive mercliaii-. dising^expenence in China and with the corporation's! large hehl oi'ganization in the United States * When they step up to your counter, be sure they« ITlake a cldte uHttl MODEL Smells better in the pouch- Smokes better in your pipe United States Tobacco Company New York • Chicago • Nashville • Richmond • San Francisco RTDA NEWSLETTER By Eric Calami a HIS is to advise that ^' sales of loose cigarettes of any brand, at retail is prohibited." After May 12th, i-egardless of a retailer's prior prac- tice, he may not sell cigarettes in units of less than a full pack. ^ In the judgment of the Price Achnin- istrator as set forth in a recent regulation — sujiply conditions at the retail level have resulted in a notice- able tendency on the part of retailers to sell cigarettes loose and to eliminate or curtail sales of full packages. However commendable may be the desire of i-etaifers to spread the supply, an increase in sales of loose ciga- rettes, accompanied by a reduction or elimination' of package sales has resulted in an evasion of the ceiling price. This is especially true in non-tax states. This regulation also confirms in writing for the first time, an interpretation which we leceived fi-om OPA some months ago, permitting the retailer to limit Ins sales to one package to a customer. AVhile in AVashington, I also discussed with OPA he matter of Amendment Xo. 10. I again pointed out tliat tlie retailer lias sufifered because this regulation is not producing more cigars in niedimn-priced brackets. Ul A advised me that they felt that in the next three months, the manufacturer might be in a better posi- 1011 to comply and to produce a greater number of his hoaper sizes. I do not believe that OPA will modifv 0 regu ation tor the present. Our interest in this i's to see tliat in an effort to produce more ci-ars, the iSed "''''''"^' ^^Howed the retail dealer is not mnvW ^1''^'^' ^^t'^^H.C'oncerned by the appearance on the laikot ot many cigars of inferior (pialitv. AVe have ?s£Sp \'JT^'''' *?^^^" ^^-^^^"^^^ -eigarillo" made wrn n Z''^'^^'^'''' ^^'ith a paper binder and a tobacco Con r"*- ^^11:^^^^1^^^^^^^1>% I visited the Federal Trade m nssion ofihces m AVashington and brought a sam- ot eigar.llo ot very poor (,uality to their atten- aiK loo; n '\ '''^^"'^'^ ^^ ^^'''''' ^^'^^^ ^^^'^^ ^^'^' '-^^tailer mc consunier be protected against false misrepresen- ' / "'^ ^ '^^^ ^^'' l--^^"^'t be properly identifild as a eomiiiil ' "'"""•'^^'"" tli"t i'etiou will be fortli- tlic intr''"' "'" '"•■'•••li'i'i''i>^'' i« iK'itlKT iK'neficial to ,.,.,. 'i"^0- i.or tl„. consunuT. It .loos „.,t put tl.o Mitli •, . , i!"*'"^""'. "t supplyin,;.- tile (MKiir siuoko,- <-i«; IS tl, 1 '• ■^'•''^>'»"t^' f'<"- 'iit '"'"'■ '0-13 SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Establiihcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD ^^^i^Lii A. SANTAELLA & CO. Office, 1181 Broadway. New York City FACTORIES: Tampa and Kep West, Florida AUTO KRAFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. ncti-dit, Mich Hellani, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, \V. Va. /.? HGHT BINDING Tobacco Merchants' Association Registration Bureau, 'new'york oty Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, 2.00 DupUcate (Jertilicate, 2.UU Xote A— An allowance of $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B— If a report on a search of a title necessitates the reporting of rnore than ten (10) titles, but less than twenty-one (21), an additional charge of One Dollar ($1.00) will be made. If it necessitates the reporting of more than twenty (20) titles, but less than thirty-one (31), an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made tor every ten (10) additional titles necessarily reported. TRANSFERRED REGISTRATIONS WHITE CIRCLE:— 45,323 (Trade-Mark Bureau of the Tobacco Merchants A.ss'n. of the U. S.). For all tobacco products. Regis- tered on August 22, 1928, by Petre Litho. Co., Philadelphia, Pa. Transferred to Chester C. Smith, Red Lion, Pa. Re-transferred to William Kniselv, Dallastown, Pa., on November 22, 1944. PEACE EAGLE:— 44,998 (Trade-Mark Bureau of the Tobacco Merchants Association of the U. S.). For all tobacco products. Registered on June 10, 1927, by Petre Litho. Co., Philadelphia, Pa. Transferred to J. C. Winter & Co., Red Lion, Pa. Re-transferred to Shearer & Co., Windsor, Pa., on March 17, 1945. TAMPA BEAUTY:— 22,831 (Tobacco World). For cigars, ciga- rettes, chewing and smoking tobacco. Registered on August 5, 1911, by Alex Demmi, Cincinnati, Ohio. Transferred to C. B. Stich, Tampa, Fla., on March 26, 1945. EL PATIO: — 46,776 (Trade-Mark Bureau of the Tobacco Merchants .Association of the U. S.). For all tobacco products. Registered on February 16, 1939, by Key W^est Havana Cigar Co., Key West, Fla. Transferred to Menendez Garcia y Cia, Havana, Cuba, on ^rav 2, 1945. LA FERLITA:— 29,779 (U. S. Patent Office). For cigars, cigarettes, smoking tobacco and chewing tobacco. Registered on December 8, 1925, by Jose Ferlita, Chicago, HI. Through mesne transfers ac- (|uired by Lucius Cigar Factory, Inc., Chicago, 111. Re-transferred to Jose Ferlita, Chicago, 111., on July 15, 1943. ARMOUR CLAD:— 45,925 (Trade-Mark Bureau of the Tobacco Merchants Association of the U. S.). For all tobacco products. Registered on June 18, 1931, by Consolidated Litho. Corp., Brook- lyn, N. Y. Through mesne transfers acquired by B. S. Taylor, Yoe, Pa. Re-transferred bv James & Charles Tavlor, as trustees of the Estate of B. S Taylor, to John Tarbert, Yoe, Pa., on May 9, 1945. Internal Revenue Collections for April Source of Revenue 1945 Cigars, including floor tax $ 3,058,()98.81 Cigarettes, including floor taxes 59,901,179.52 Snufif 665.287.63 Tobacco, chewing and smoking 3.873,001.38 Cigarette papers, tubes and leaf dealer penalties 126,382.94 1944 $ 2,453,454.09 65,735.735.74 560,202.22 3,046,607.39 97,459.16 ffl CHARLES DUSHKIND HART.es DUSHKIXD, for tlio last tweiitv-five years general counsel and managing director of the Tobacco Merchants Association of the United States, died May 29 at his home in New York City, after an illness of two da vs. He was 74 years old. Born in Russia, Mr. Dushkind came to this country as a boy of thirteen. He started in business in the advertising department of the American To])acco Co., and later found time to study law. In 1900 he was admitted to the New York bar. "^ Widely known in the tobacco industry, he fre- quently appeared for the tobacco interests before Fed- eral and State legislative committees, and before vari- ous other types of ])u1)lic gatherings where tobacco matters were in question. He was buried on May 31. He leaves a widow, Pauline; three sons, Leonard, Davis and Herman Dush- kind; two daughters, Mrs. Frances Duskes and Mrs. Diana Friedkin, and three grandchildren. TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES lESSE A. BLOCH, Wheeling, VV. Va I'residem William best. New York, N. Y Chairman Executive Committe* ASA LEMLEIN, New York, N. Y treasure CHARLES DUSHKIND, New York, N. Y Counsel and Managing Director Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG President EVERETT MEYER Vice-Presiden D. EMIL KLEIN Treasured SAMUEL BLUMBERG Secretarr H. W. McHOSE Directw Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED VV. WINTER Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-Presiden STAN LEY STACY Treasurer JOSEPH KOLODNY, 200— 5th Ave., New York, N. Y Executive Secretarj NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second V^ice-President ALBERT FREEMAN, 25 West Broadway, New York. N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. * ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurtt MALCOLM FLEISHER Secretan SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC., 200 Fifth Ave.. New York, N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasuro SAMUEL BLUMBERG General Counsel Executive Committee— Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ^J^JI^tK^ ^i^^W,?.'^^' ^«d ^^'o"' P^ Vice-President RUSSELL S. STINE, Red Lion, Pa Secretary A. S. ZIEGLER. Red Lion, Pa. Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK. Tampa, Fla Secretarj INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President T. GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President rP^^APr.n^^^9.^Vr,v: Finaucial Secretary ALEXANDER DAVIS Treasurr L. CHERNOW, 36 West 44th Street, New York, N. Y '..Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA, INC TACK EDELSTEIN President HARRY ABRAMS Treasurer LEO RIEDERS, 604 W'est 162nd Street, New York, N. Y *..'.'.'..'.'.... Secretary OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER. BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 pC^^^^CQ Established 1875 087-641 EASTirnrr. The Tobacco U'o'' I ..Ronjber|^,^„ FOR YOU! SIGMUND ROMBERG, who has endeared himself to millions of Americans by his famous music, is star- ring in a special summer radio show for Raleighs (every Tuesday night on NBC) . In addition, two other smash-hit, coast-to-coast radio programs each week for Raleighs— plus B&W's extensive campaigns in leading newspapers and magazines: they're all working hard to build good will for you and the products you sell! ##♦ -^ II RALHGH PRESENTS BIUIE BURKE" one of Axner^cas^-^ fire enterta.nment t day nights, NBC). "PEOPLE ARE FUNNY" Anything ca. happen;!^' thishilarioushalf-hour and foolishness every J- r night on NBC. L V/c didn 't even mention his etchings. Just broMed ahoiil his slack of Sir Waller Raleigh." Smokes as sweet as it smelts (^ *ho quolity pipe fobocco of Amei'ico" S|[ Remember that cold, Wave? You sailed out and bought a pack of KGDLS » C V^ •ilramto" lob^nn Cf.po o' ll BUY- LINES * h ^^'uy Sasser \\ M * \ORK. N V . April 29ib— Uiil >o« hnoM ihil th« Intprnitionil K*iJ Cnw* I'lir* « Lii (onUimn^ fooii Mirtn rlilhing mJ ru-*itHn Xt caih AmrtKiin f*p- 'ufrd' t -rfliinl, lt.r ■.^••rrtlo muM U Wf • (tii-njly tTrti,n([ fiotn home to nuf l.tm! Knii/injC ihi*. il > M-.rr m>l \o itimd ^■Wn )>.ur (nl>4rriiniM >*\^ — "■.No M;*rrtlt^wUtr But kf*piin M-Brtiiinp , ■■>!« joull pvm be tr»4r.J<-J muS ..i.r of xhi.t hlict lip VICflKuY n^i«Hr»! Ii'. the SMART •m.-ke for ih« >M \HT »i»(un.— W*u»* lit unii|ur hiirr Up rhr anil mhw thf«al Ifr.ljnli . krrp. loUuro crulllU IN ihc cyrtnUt rithrf ihjH uniidiU llccktng iriio iMlh. I>|>s. gi %y,\\,ni mt > >oui puric! KtuUo*, on l« olWr IlL^ UNt^ X y^ UL %i. /u J. ?/„, jy._,/ If KGDLS made your throat feel f^ so shipshape then (£i«ii with a cold) Why not keep 'em on deck all the time? I. ihr ifwih llwi t Hhi Id I.Lr UM Ihr IK[ t f'p.4t .••! h<.* hti^ t»»l> «Mi hr i*p< ■ Iran b» • Hinli.iri Ih«t it--- VlT tii|uiT •'p>«- ttnh* I ■•Jl fI ,rl ,l,i. 1>H ^' lli>U - I •>! •m..!.' Tl>-. I'Vf* >• nrithrt tn otinii.i t mr* r.i»-l. i , . .1. I ih. n,. .1 »,.,ir..rti tiriMAT Uil ■ K-PBiihr -IikI) pn-pno.t bl la-lr •<' «fii Ihrii (wi tt\r ,1* ■■( >*M n Ml «■ • '-"" *"'> '''**i •»•■" ' *■« rrltwh.!., tnd H»lh.n| -•..■» f'.?'"." "'^ "' '•"^* '"■'»"" ■••" •»• •"'^*' • 'I.-p-jmI ■fi'in tn^t Irn iHtrn prnpir* .n iit u-ir, (rmlr* ■ rtttf ,T \r» tuil, K,, t* \ k»u. ftllt ii.l.fti , namM ^JRJSU,/ (.01 RtLtLI StlU<..,ll,.lH. tfMn <*t> ii" ttntnl h ...It .)..imbn| .km lu-l Ihr >pr\»l>)r' >u ill (liri ih*ii» pn^t •kin rf'ipiHMH lliil mtir |ua ••nl la u| ' y,," 1. iBtillixHi* f um >l t>4hfii>>if turpi .!> iia-r cBikkno'iiwiii ll ,.«, ,1s •..tpi MIMlt.OLltlDII) ( REAM hai - - hmi iMHtbd i*h*lplt.| napnJrrbor •■ b'II at l»f nighi wtr M.n • I) Vf w ..4rl Hrpl. .■»(«• bill I>R a twndr. ■ .■■. ■..mai. ..nnn -"nn ,1 M ■ ■. mii »I ixupMiHn i^ ,„ j„„( 100% Q^! . LiMI 3.n^i.,.' !.•» Kraiol t nt nui> S'i hut ll •« '•i.iH Im .urf ll ■wild IMM »t^il, Hi, Ht km>»»' Ib« ihM, llih RV KHIM* .al'f.si.f ,^. iJI Ba.ui al h-aii) rr* ■• •» •pp>l>lili« r>.ni hf l'.rw Tti.t IOU''« mktia I (•('■a ■< pAlllruUllT populM iKm* nki tn ituinallt I .„ ai ih-.i k>.» fcr.,hi af.1l tn.M IB r»dumfc# BIT I J I,-. I 1-..'..-^ KHl^y wf .«.lt :i i.kniM u • I / p-.t,. , I. •'-"'••"l .1. . ^ .„d ,1 . , Ml »T U^ ihd» I Gtt tn the sutng Switch from "Hots" to KGDLS riGHT BINDING ^1 n . c, p A\ P ^ 12^346 JULY JUL LTVlRt^ ^ u.s.oeP*«tv.H.oMs.o^>u^945 i MORE MEN HAVE ENJOYED WHITE OWLS THAN ANY OTHER CIGAR EVER MADE IN THE UNITED STATES THE WHITE OWL PROGRAM FEATURING EARL WILSON AND FAMOUS GUEST S IS BROADCAST EVERY SUNDAY AT 10 P. M., EWT OVER THE MUTUAL NETW ONLY SMALL CIGARS DECLINED IN APRIL All classifications of tobacco products except small cigars registered increases in April this year, as compared to April last year, according* to the comparative data of tax-paid products. Cigars of all classes totaled 413,693,- 350, as compared to 399,991,531, a gain of 13,701,819, or 3.43 per cent. Cigarettes totaled 21,280,408,131, as compared to 21,064,878,717, a rise of 215,529,414, or 1.02 per cent. Large cigarettes totaled 14,374,750, for an increase of 12,774,485, or 789.38 per cent.; snuff, 4,358,497 pounds, for a gain of 654,919 pounds, or 17.68 per cent.; chewing and smoking tobacco, 23,715,270 pounds, for a rise of 3,450,891 pounds, or 17.03 per cent. Small cigars totaled 9,000,933, for a loss of 3,399,067 pounds, or 27.41 per cent. Uamels than R. J. Tte.vnol(lsTol)arco Company, Winston-Salem, N. C. ever! but st| not enough ! Still made of costlier tobaccos, properly aged and blended in the time-honored Camel way. When you do get Camels today, you're still getting Camels! MAYBE you've got a boy in Germany ... or in the Pacific . . . Maybe, in his letters, he's told you how much a cigarette really means to a man in the service . . . Think of that next time your dealer has to say to you, "Sorry, no Camels today." Because Camels are a service favorite around the world. Billions and billions of Camels are going to the armed services. The service comes first! Yes, even if here at home you can't get Camels every time you ask. To meet this tremendous demand from the ser- vices—and the increased demand here at home — more Camels were made in 1944 than ever before. Production schedules call for even more this year. Still, there may not be enough to go round. But Camels will not be sold down the river. Camels wouldn't be Camels if they were made of green, insufficiently cured tobaccos. The Camels you do get today will be Camels . . . mild, full- flavored . . . the way you learned to like 'em! Army, Navy, Marines, and Coast Guard — wherever they go in their winning of the war, they have first call on Camels. C^^/^e^ HoBART B. IIankins— £'f/i^or Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 JULY 1945 No. 7 by tlio Voteraiis of P^'oreign Wars coniniitteos witli tlio cooperation of the (U^i>'ar Institute of America, was worked out in accordance with the spirit of the tmies. All activities leadin^i»' up to and includini>* the date constituted a trilmte to the men wlio brought about the actuality of V-E Day and the certainty of the defeat of dai)an. Veterans of Woi'ld War I wlio are fathers of veteians of Work! War II made up the VFW connnittees which visited liospitals to present cit>ai-s to the wounch'd. These presentations of cigars, furnished l)y the Cigai' Institute, were made to those World Wai* II veteians and fathers wdio are fai'tliest away fi'om home and family. "^ ATIOXWIDE ceremonies and special events which were held under the auspices of mili- tai'v and veterans' associations, in addition to the hospital activities, included special mili- tai-y and college events. At Ft. Benning, Ga., famous iiifantiy post. Father's Day was celehrated in cou- jiniction with Tnfantrv Da v. Militarv officials at Ft. Helming- invited nine fathers from various sections of the counti-y to visit the post from June 14 to 17. These special guests, the fathers of sons at camp who won the privilege, in special contests, of having- their dads in- vited, were GTs for the entire period of the comhined observances. The Ihnjovcf, camp paper at Ft. Ben- iiiiig, ran a "Life with Father" essay contest. The prizes were cigars, which were awarded for the hest oiie-lnmdred word humorous anecdote ahout "Life with Father.'' HE Army did not monopolize Father's Da\'. For the Xavy celehrated it, too. (^rews of Fiicle Sam's mighty marine armada, in one hundred foreign ports, got Father's Day eigars through V. S. Maritime Service channels. Thus, tor the first time, the occasion was an international cigar Father's Day. Li addition to the official military and civic programs, the Tohacco Tahles in the major foinnuinities sent extra cpiantities of cigars to the servicemen's hospitals. VFW committees distrihuted eigars to the wounded World War II servicemen at die fohowing- hospitals: Xorthington (lenei-al IIos- l>ital, Tuscaloosa, Ala.; Letterman General Hospital, Sail Francisco, ('alif. ; Fitzsimmons (Jenei-al Hospital, H'liver, (V)lo.; U. S. Xavv Hospital, Farragut, Idaho; Urdnier General Hospital, diicago. 111.; Mavo (Jen- md Hospital, Galeshurg, 111.; V. S. Xavv Hospital, ^/I'oat Lakes, 111.; Hillings GcMieral IIos])ital, Ft. Beii- .laimn Harrison, Ind.; Schick (Jeneral Hospital, (1in ton, Iowa; Winter General Hospital, Topeka, Ivans.; Xichols (leneral Hospital, Louisville, Ky. ; LaGrade General Hospital, Xew^ Orleans, La.; Lovell General Hosi)ital, Ft. Devens, ^lass. ; Percy Jones General Hospital, Battle Creek, Mich.; Halloran General Hos- pital, Will()w])i-ook, S. L, X. Y. ; Ci'ile Genei-al Hos- pital, (Meveland, Ohio; Valley Forg'e Genei-al IIos- pital, Phoenixville, Pa.; Kennedy Genei*al Hospital, Memphis, Tenn. ; McOloskey (leneral Hospital, Tem- ple, Texas, and Baxter Genei'al Hospital, Spokane, Wash. '0^-'- ^^' T is our sad duty to report the passing- of Ben Carroll, vice-pi*esident of the Liggett and Mvers Tohacco C^o., at his X^'ew York Citv home on June ()th. Born in St. Louis, he spent his whole working- life in the tohacco industry, where he was well known and respected. Ben (Vii*roll had JK^en with Liggett and Myers since its organiza- tion in 1911. He served as assistant auditoi* from 1918 to 192o, when he was appointed auditor. He was made a director of the company in 1930. In 1932, a year after his moving- fi'oni St. Louis to X"ew^ York, he was elected treasurei* of the company, and he servx^I as vice-president since his election to that office in 193f). He was a memher of the Hudson Kiver Countrv Glul) and the Metropolitan Clul) in X'^ew York City. He was a prominent memher of the West Pi'esbyterian diurch of St. Louis. Funeral services were held in that citv on June 9th. Surviving-, in addition to his wife, Laura W. (^arroU, are his sister, Mrs. Edward A. Gallaway, of Dallas, Texas, and two hi'others, Homer and Hari-v H. Carroll, hotli of St. Louis. S one who has had considerable experience as a distributor of cigai-s, it seems to me that there is a veiy shai'i) diffei*ence between one distributor who takes on anv and evervthing', and another who limits his range of bi-ands in oi'der to do a concentrated job within concentrated territory. In other words, it is my iirm conviction that the suc- cess of any distrilnitor is, to an imi)ortant degi-ee, both governed and measured by the success and standing- of the brands which he represents in his territory. The tem])tation to handle a gi'eat variety of merchandise including manv brands of a given commoditv as, for example, cigars, in order to attain a large dollar vol- ume, is not, to my way of thinking-, the best or the surest way of building- a sound or successful business. — From "Planning- Ahead for Postwar Sales," by William Best, vice-i)i'esident, Genei'al Cigar (^o.. Inc., in ''The Loim- Ash." General Hospital, ( Im- m ''The Loiii*' Ash." s;^.^!'!.^.^. _ ' ^^? WOKI-D (est. 18Sn is i.ul.li-lied hy Tnliaccn W.nM t'nri)orati()ii ; Ifobart I!. Haiikin-.. l'ri->i,U-nt and Trcas-ncr. I!. S. Phillips, \'icc-President ; John Cleary, ]; ^.,,,,,''.' ''^'^^■. "'^'? ^"'i^'-'t'Hit Street. l'liila(icli)liia, I'a. Issueil niontlily. Suhscriiit inii>. axailahle niily to iliose entailed ii the t()l)acc(. inchistry or trade. i>\.m a year, - a copy; f,,reiuti. <;1.75 a year. Entered as second-class mail matter. Deceniher 22, 1909, at the Post Ot^ce, Phihidclphia, Pa., under the Act of March 3, 1879. May Report of Tobacco Products Month of May Increase or Decrease Product 1945 1944 Quantity Per Cent. Cigars : ''^t^it^States 4.274,710 17.071.250 - 12.790.540 74.96 Puerto Rico ^^^^00 ^OO.OOJ - ^^^'^"" •••• Total 4,474,816 17,471, 25r. - 1^.996,440 74.39 "^ Unit!d~States ^^'^Hit^r. 22,238.350 + 16.773.987 75.43 Puerto Rico 113.000 25 + ^^^'^^^ •••• Total 39,125.343 22,238.381 + 16.886,962 75.94 Class C TTnited States .... 73,494.328 173.635.488 — 100.141.160 57.67 p^^rtoRiJo :::;:::::::::::::;..::: 3:152:620 909,620 + 2,243.000 .■■■ Total 76,646.948 174.545.108 — 97.898.160 56.09 Class D United States 136,296,687 23,381,244 + 112,915,443 482.93 Puerto Rico 3.342,750 207,150 + 3,135.600 Total 139.639,437 23.588.394 + 116.051.043 491.98 Class E United States 127,364.453 143,979.391 - 1$'?J?'938 11.54 Puerto Rico 2.819.663 703,675 + 2.115.988 Total 130.184.116 144,683.066 — 14.498,950 10.02 Class F United States 17,564,143 15,779,693 + 1,784.450 11.31 Puerto Rico 184,050 29,150 + 154.900 Total 17.748.193 15,808.843 + 1,939.350 1^.27 Class G — United States 15.686,680 3,906,103 + 11,780.577 301.59 Puerto Rico 2,275 25 + 2,250 Total 15.688.955 3.906.128 -f 11.782,827 301.65 Total All Classes: United States 413.693.350 399.991.531 + 13.701.819 3.43 Puerto Rico 9.814.458 2.249.645 + 7,564,813 Grand Total 423.507.808 402.241,176 + 21.266.632 5.29 Little Cigars: All United States 9.000,933 12.400.000 — 3.399,067 27.41 Cigarettes: United States 21,280.408.131 21.064.878.717 + 215.529.414 1.02 Puerto Rico 12.014.700 933 + 12.013.767 Total 21,292.422.831 " 21,064.879.050 + 227.543.181 1.08 Large Cigarettes: United States 14.374,750 1,600.265 + 12.774,485 798.27 Puerto Rico Total 14,374,750 1,600,265 + 12,774.485 798.27 Snuff (lbs.): All United States 4.358.497 3.703.578 + 654.919 17.68 Tobacco (Chewitig and Smoking) lbs.: All United States 23,715,270 20,264,379 + 3,450,891 17.03 ♦Compiled from comparative data of tax-paid products released monthly by the Bureau (jf Internal Revenue. As stated in the Bureau's release, "The figures ivr based on sales of revenue stawffs and do not represent quantities of products withdrawn for con- sumption or sale." The Tobaceo World 11 Months' Report of Tobacco Products 1st Eleven Months Fisc. Yr. End. Fisc. Yr. End. Increase or Decrease Product 6/30/45 6/30/44 Quantity Per Cent. Cigars: Class A — United States 87,954.268 233,218.276 — 145.264.008 62.29 Puerto Rico 2.401.232 1.917.920 + 483.312 Total 90.355.50v; 235.136.196 — 144,780,696 61.57 Class B— United States 327,314.949 337.366.378 — 10,051,429 2.98 Puerto Rico 2,951,750 36,525 -|- 2,915.225 Total 330.266.699 337.402,903 — 7.136.204 2.12 Class C — United States 1,155.753.415 2,257.890.375 — 1,102.136.960 48.81 Puerto Rico 25.429.575 5.148,320 + 20,281,255 Total 1,181,182.990 2,263.038.695 — 1.081.855.705 47.81 Class D — United States 947.617.862 202,859.918 + 744,757.944 367.13 Puerto Rico 19.016.020 662.450 + 18.353.570 Total 966.633.882 203.522.368 + 763.111.514 374.95 Class E — United States 1,567.817.605 1,285.151.368 -j- 282,666.237 21.99 Puerto Rico 25,533.055 2,964,126 + 22,568,929 Total 1,593,350.660 1.288,115.494 + 305.235.166 23.70 Class F — United States 188,089.950 138.193.017 -f 49.896.933 36.11 Puerto Rico 1,796.440 47.150 + 1,749,290 Total 189,886,390 138,240,167 + 51,646,223 37.36 Class G — United States 128,696,275 26,031,115 + 102,665,160 394.39 Puerto Rico 312,842 2,525 -f 310,317 Total 129,009.117 26.033.640 + 102.975.477 395.55 Total All Classes: United States 4,403.244.324 4.480.710.447 — 77,466,123 1 7Z Puerto Rico 77,440,914 10.779,016 -f 66,661.898 Grand Total 4.480.685.238 4.491.489.463 — 10,804.225 Ya Little Cigars: All United States 104.173,187 125,182.693 — 21.009.506 16.78 Cigarettes : United States 214.554.680.814 237.103.052.938 — 22,548.372.124 9 51 Puerto Rico 66.641.900 2.903.373 + 63.738.527 Total 214.621.322.714 237.105,956,311 — 22.484,633.597 9.48 Large Cigarettes: United States 66.920.213 8.665.212 + 58.255.001 672 29 1 uerto Rico gOO — 800 1^°*^^ 66.920.213 8.666.012 + 58.254.201 672.21 Snuff (lbs.): All United States 39.883.725 39.105.006 + 778.719 1.99 Tobacco (Chewing and Smoking) lbs.: All United States 252,238,644 230,687,813 + 21.550.831 9.34 Purer, *.^"7'^''^^^ t'u" ^""iPa^'at'^e tlata of tax-paid products released monthlv bv the Bureau of Internal Revenue As stated in the sumption or Taf''' ""^^ "^^ ''"'^"^^ ""' "^"'''"^ ''^ revenue stamps and do not represent quantities of products withdrawn for con- 5 TOBACCO TRADE OVER THE TOP PACTION 10, iiieludinK the tol)acco industry, was first ovor tlio top in the 7tli war h)an drive of the New York C^ounty AVar P'inance Conmiittee, it was announced by CUaude^ W. Berkley, assistant sales manager of P. Lorillard Com- panv and War Finance Committee section-supervisor. This section comprising' beverages, wines and spirits, and tobacco had accepted a quota of $4(),()()(),0()(). Ac- cording to Mv. Beikley's official repoi-t, their total war bond sales as of June 18, amounted to $58,517,185. Howard W. i. unman, presiueiit ui tUunKm n.os., and chairman of the tobacco division states that, whereas every trade group of this division has either achieved or exceeded its quota, their efforts in the days remaining in the seventh war loan drive will be toward beating all records in previous war loans. Mr. Cullman's bond-selling organization is made up of the chaii-men of each tobacco trade group and the volunteer committeemen enlisted from that par- ticular field. These five trade groups, their chairmen and committeemen are as follows: CiGAifETTES AND PROCESSED ToBACCo : Cliairmaii, Herbert A. Kent, president of P. Lorillard & Co. Committeemen: Edward (^ Hunter, chief auditor of P. Lorillard & Co. and Edgar CVillman of Benson Hedges Co. Cigars: diaiinian, Harley Jefferson, president of Waitt & Bond, Inc. Committeemen: Alvario Garcia, president of Garcia y Vega ; Felix A. Greenhut of Gen- eral Cigar Co., Inc.; Everett :\Ieyer, president of AVel)- ster Tobacco Co. ; Leo Ornstein, vice-president of Con- solidated Cigar Co. Pipes and Accessories: (liairman, Ai'thui- Main- zer, president of Alfred Dunhill, Inc., and co-chairman, Walter B. Bonwit of the same firm. (Vmimitteemen : Stephen II. Dobbs of Fran-Stef Mfg. Co.; (Iiarles H. Lesser of Lektrolite (^orp.; Eugene J. Rich of John Hudson Mooi-e, Inc. ; George St. John of S. M. Frank Co., Inc.; Arthur Rogers of Rogers Imports, Inc.; Dr. M. J. Stammelman of Atmos Products Co.; Herl)ert Schonzeit of Rogers Imports, Inc.; Harry Lane of Al- fred Dunhill, Inc. Leaf Tobacco: Chairman, Otto Kieiibusch of ('. H. Spitzner & Son, Inc.; Committeemen: Alfred Smith of Constantino, Gonzelez y Cia.; Philip Polumbaum of American Sumatra Tol)acco Co.; Alfred Mendelsohn of Meyer & Mendelsohn, Inc. ; Paul Ilirschhorn of Weil and Sons; Howard L. Friend of Friend and Co., Inc.; H. M. Duys, president of H. Duys k Co., Inc.; Charles W. Duignan of Rothschild-Samuels-Duignan ; George Beyea of Morton S. Ruppin, Inc.; Morris Beyea of Morton S. Ruppin, Inc. Tobacco Jobbers: Chaiinian, Ira Katz, president of ]\Ieti*opolitan Tobacco Co. Committeemen: ^loe Packer of Packer Bros.; Ralph S. AVilliams, vice- president of Faber, Coe & Gregg; Arthur Gluck of Rowe Vending Sales Corp.; Chai-les S. Greene of Charles Greene (^o. ; Saul Rosenberg of J. Rosenberg & Sons; Joseph Kolodny of tlie National Association of Tobacco Distril)utors; Hyman Oriel of A. Oriel Co.; Samuel Wasserman of B. Wasserman Company. Retail Tobacco Merchants: (^hairman, Ei'ic Calamia of the Retail Tol)acco Association of Amer- ica. Committeemen: Bei*nard Hoiowitz, Lou Liel)ei-- man, Jose])li Grossman, Moe Weinstein, P]dward Snyder, Bernard Schwa i-z, Ilyman Schaffer and Sam- uel Katz. NEW REYNOLDS PREFERRED STOCK IRECTORS of the H. J. Reynolds Tobacco Co. plan to issue an initial series of 41)(),()00 shares of new prefened stock carrying a dividend rate of not more than :^% pei-j:MLMit. if stock- holders approve the authorization of 750,000 shares of new $100 pai* preferred stock. According to the proxy statement, the initial series of preferred would be offered for subscription to holders of common and new B common stock at not less than $100 a share on the basis of one preferred share for each twenty com- mon shares of either class held. Negotiations have been carried on with Dillon, Read & Co., Inc., and Reynolds k Co. to head a list of underwriters. The arrangements would call for the underwriters to purchase any shares not subscribed by stockholders at the same price offered to stock- holders, plus accrued dividends. Underwriters would be compensated for their services. Directors have no present intention of issuing more than the 490,000 initial shares of preferred stock, and will apply for listing of the new shares on the. Xew York Stock Exchange, the statement said. Addition of some $49,(K)0,000 to the company's funds would reduce the amount borrowed from banks for leaf tobacco purchases, but it is contemplated that the company will continue to supplement its working capital by bank loans, according to the statement. It is stipulated that dividend rates on new pre- ferred stock cannot excee<:I 6 per cent., and that re- demption or voluntary liquidation prices cannot re- (luire payment of a premium in excess of $10 a share. Preferred stock shall have no voting rights, unless four quarterly dividends are in default, in which case the preferred stockholders may elect four directors, with 25 per cent, of the preferred shares outstanding constituting a quorum. EIRE DEPENDS ON U. S. HE 10-vear steadv decline in Eire's tobacco production, attributed in prewar years to fainiers' lack of interest in the crop and ac- centuated dui-ing the war by the necessity for growing essential foodstuff's for which there exists a ready market at guaranteed prices, has increased Eire's dependence on imports for practically all of its tobacco reciuiiements. The 1944 outturn amounted only to about 71,000 pounds of leaf from 109 acres. The United States has retained its position as principal supplier of Eire's leaf tobacco imports. Dur- ing the 5-year period, 1935-1939, when leaf tobacco imports averaged al)out 11,142,000 pounds annually, the bulk of the impoi'ts consisted of United States tine-cured types imported either directly from this country or by re-export from the United Kingdom. In the later war period, 1940-1944, p]ire's imports of leaf have averaged only 7,167,000 pounds annually, with the Cnited States continuing as the leading source of supply. A shortage of leaf supplies resulted in inucb larger imports of cigarettes during 1943 and 1944. Dui'ing those two years, imports of United States ciga- rettes amounted to 410,000 pounds and 594,000 pounds, respectively. Eire's imports of othei' tobacco products ai'e insignificant. The Tohacco JJ'orld Lucky Strike Means Fine Tobacco ""'"'^'pjg'i'igi 'Boy, That's Tobacco! " Painted from life in the tobacco country by James Chapin. YES ! Lucky Strike Means Fine Tobacco ! -^\ r-\ \ So Round, So Firm, So Fully Packed— So Free and Easy on the Draw.,* Copyricht 1944, The Amrricwi Tob«c«> Compaay •'"/v. /(^./5 p I ;4^PiCncC^'^ Made by a Company with 84 years of Experience in Cigar Manufacturing JNO. H. SWISHER & SON, INC Cigar Manufacturers JACKSONVILLE, FLORIDA Stocks of Leaf Tobacco TOCKS of all types of leaf tobacco owned by dealers and manufacturers in the United States and Puerto Rico totaled 2,730,780,000 pounds on April 1, 1945, or 3.3 per cent, above April 1, 1944, when stocks amounted to 2,643,364,000 pounds. This increase is due principally to a lai-ger production in 1944 which is now estimated at 1,950,- 213,000 pounds or 544,017,000 pounds above 1943. It is estimated that around 650 million pounds of the 1944 production of all domestic types combined en- tered stocks through sales during the quarter January 1 to April 1, 1945. Total stocks for tliis period, how- ever, showed a net increase of only 94,529,000 pounds. Domestic cigarette-leaf stocks were approximately 5 per cent, higher than on April 1, 1944. Practically all of this increase was in Burley stocks. Reported holdings on April 1, 1945, of dark types and cigar-leaf tobacco decreased very slightly from the previous April 1 totals. Dealers' stocks were reported as 325,520,0(X) pounds on April 1, 1945. This is 11.9 per cent, of the total April 1 holdings, while dealers held 9 per cent, of the total stocks on April 1, 1944. Stocks in the hands of manufacturers were 2,405,260,000 pounds or 88.1 per cent, of the total reported compared with 91 per cent, a year ago. (Commodity (^I'edit Corpoi-ation stocks as reported on April 1 were 116 million pounds lower than on Jan- uary 1, 1945. These stocks on April 1 were 171 million pounds compared to 287 million pounds on January 1. Cigar filler stocks as a whole were higher than a year ago because of a very large increase in holdings of Puerto Rican tobacco. Much of this inci'oase shows in stocks on the Island. Stocks of all other filler types were below Ajjril 1, 1944, levels. Holdings of cigar binder types dropped ai'ound 6 per cent, from April 1, 1944. The largest losses were displayed by Type 52, Connecticut Havana Seed, and Type 54, Southern Wis- consin. Stocks of (Connecticut Broadleaf, and New York and Pennsylvania Havana Seed, however, were liigher than a year previous. Total w^rapper stocks were greater because of an increase of 1,510,000 pounds in Type 61, (V)nnecticut shade-grown. The supply of Type 62, Geoi-gia and Florida shade-grown, was less than on April 1 of the foregoing year. Stocks of cigar wrapper tobacco were made up of 10,534,()()() pounds of Connecticut shade-grown, and 5,066,000 pounds of Georgia and Floiida shade-giown. As cigar-wrapper tobacco does not enter stocks during the first quarter, both of these types showed decreases from repoited holdings on Januaiy 1, 1945. Stocks of all types of domestic cigai- leaf com- bined, including Puerto Rican, were onlv slightlv l)eloW a year ago. April 1, 1945, holdings totaled 323*586,000 l)ounds compared with 324,241,000 pounds on April 1, 1944. The Tobacco World I This captivating, loveable girl is building sales for you constantly in HOM€S When you combine a sensational advertising campaign with o fine quality* delicious candy bar# that means spectacular con« sumer demand in any language. And when that candy bar is so utterly different that it stands out from all others, it's a sales- building combination that mokes cash registers sing. Such a perfect combination is rare, particularly in the candy field. And that's why there's so much excitement over BIT-O-HONEY, The Candy Bar with the AII'Year Appeal BIT-O-HONEY'S luiique ingredients, which make it possible for distributors and retailers to sell this fine bar the year 'round* place BIT-O-HONEY in a field of its own as a fast-selling profit maker right through the year. To make the most of this great, natural selling advantage* BIT-O-HONEY has launched a new and spectacular advertising campaign which brings the story of this wonderful bar to more and more millions. 31 million families will be sold on this extra- handy bar that has so long been the taste favorite of so many. One of the most action-arousing campaigns ever conceived for a candy bar is being carried nation- w^ide with a consumer response that is building a mighty interest in BIT-O-HONEY. MILLION FAMILIES ARE SEEING O-HONEY^S cular Advertis- ing Campaign in • 46 SUNDAY NEWSPAPER COMIC SECTIONS FROM COAST TO COAST REACHING 15,000.000 HOMES... including New York Daily News, Chicago Tribune. Philadelphia Inquirer, St. Louis Post-Dispatch, Detroit News and 41 others. LITTLE MISS BIT-O-HONEY 17 COMIC BOOKS READ EACH MONTH IN 10,000,000 HOMES • 6 FAMOUS WOMEN'S MAGAZINES REACHING 6,000,000 HOMES Today ccoidy will sell without adver- tising. In fact, at present we can't possibly supply the demand. But to- morrow it will be different. Then, the fact that 31 million families already know about BIT-O-HONEY'S smooth, golden blend of energy-building in- gredients will keep fingers busy at the cash register keys. So for extra profits . . . and extra satisfied custom- ers both summer and winter . . . fea- ture the candy bar that works year round for you— BIT-O-HONEY. MANUFACTURED BY SCHUTTER CANDY COMPANY Also Manufactureis of old nick Candy Bars Factory: Chicago General OfRces: Saint Louit A ''Honey'' of a candy bar 'fiily, i<^4^ Cigar Institute's "Picture of the Month" ''Kliapsody in Blue," the long-awaitcHl Warner Bros, pioduction based on the Ht'e of the hite George Gershwin, famous song composer, will be posteiized by the Cigar Institute of America as its July ''Picture of the Month." The new Warner Bros, production of important musical Amer- icana had its premiere June 27th in Xew York at the lioilywood Theater. It is stuchled witli Gershwin's popular songs and his more serious works. Cigar and motion pictuie people who have seen prevues of "Khapsody in Bhie" are lavish in their praise of it as both an exceedingly moving and entertaining pic- ture and a movie replete with imijressive cigar scenes. Robert A Ida plays the leading role of George Gershwin. Co-stars are Joan Les- lie, Alexis Smith and Charles Coburn. Coburn is familiar to cigar smokers throughout the country as a real cigar devotee. One of the most interesting features of *' Rhapsody in Blue" is that six well- known figures of the entertainment world who i)layed important roles in Gershw'in's actual life play themselves in the picture. They are Paul Whiteman, Al Jolson, George Wliite, Hazel Scott, Oscar Levant and Anne Brown. Irving Rapper directed '' Rhapsody in Blue." It is interesting to note that he also directed Warner Bros.' much dis- cussed "The Adventures of Mark Tw^ain" which was the CIA "Picture of the Month" for May, 1944. SWEDEN'S CONSUMPTION GROWS WEDEX'S 1944 tol)acco crop amounted to 1,257,000 pounds from 786 acres, as compared w^th 1,336,000 pounds fi-om 771 acres in 1943. Average production during the period 1938- 1942 amounted to 936,000 pounds from 582 acres. Prices paid to growers for leaf of the 1944 crop aver- aged 25.5 cents per pound, as compared with 25.8 cents for 1943-crop leaf. Sweden is dependent on impoi'ts of foreign leaf foi* tlie l)ulk of its tobacco supplies. Consumption of tobacco pi'oducts in 1944 was pi'ol)ably of record volume, according to sales figures released by the Tobacco Monopoly. Sales of smoking tobacco in 1944 totaled 4.5 million pounds, as com- pared with 3.7 million in 1943. Sales of snuff* aiose to 7.7 milHon pounds from 7.2 million in 1943. Cigai- sales totaled 29.7 million pieces, or slightly below the 1943 volume. Sales of cigarillos and cigaiettes amounted to 159.7 million pieces, and 2.3 billion pieces, respectively, in 1944. American cigarettes continued to be exti'cmely popular with Swedish consumei's. Re- ports state that a shipment from the United States, which had ])een ordered about a year ago, recently arrived in Sweden. Short supplies of cigarettes ill this country, howevei-, may sharply reduce Swedish imports in the innnediate futui'e. w ARGENTINA'S CROP LARGER MP] second estimate of the Argentine .Ministry of Agricultui'c places the country's 1944-45 tobacco ci'op at 42,968,000 pounds, or about i^£ per cent, greater than the first estimate. In 1943-44, Argentina produced about 42,017,000 pounds of tobacco. Production of tobacco duiing tlie five years 1938-39 thi'ough lf)42-43 averaged 39,607,000 pounds animally. Most of the tol)acco i)i'oduction con- sists of native types grown in the Territory of Misiones and the Provinces of Corrientes and Salta. Ai-gentina's tobacco recpiii-ements exceed tli^" amounts available fi-om domestic pi'oduction, and sub- stantial impoi'ts of leaf, averaging about 20 million pounds annually in recent years, are necessary. Brazil, the United States, Paraguay and Cuba are the prin- cipal sources of supply. During- the period 1935-1939, Ai-gentina's takings of United States leaf as measured by United States exports, averaged about 1,350,000 pounds annually. Most of the leaf consisted of flue- cui'ed and fii-e-cured types. In addition, considerable <|uantities of blended cut tobacco foi- the preparation of cigai-ettes are impoi-ted. United States exports of leaf tobacco to Argentina during the war yeai's 1941- 1943 were neai'ly double those of the innnediate pi'cwar period. The '/'oIhicco li'o''faeco & Cigarette Dist. Association; Philip F. ^>c iiieider, general counsel. United AVholesale Tobacco ^^ Uo^uotte Dist. Association; Bernard B. Horowitz, Piosulont, Associated Retailers (Vn-poration ; Jacob t/^'a"' l^J^T^^^^^'^^t, Retail Stationers Association, and fC- ; ., -'^'^^'1' managing director, Wholesale Tol)acco AJisti-ibutors. SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Eatabliihcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured ^ A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kep West, florid a AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. ^.? m Tobacco Merchants' Association Registration Bureau, 341 iMadison Ave. NEW YORK CITY Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), Search, (see Note B), Transfer, Dnphcate Certificate, i\oie .iv — 2\n aiiuw ctiiv-c u «»»» ••'«- .••——- •- •" ^ »» chants Associcition on each registration. Note B-lf a report on a search of a title necessitates the reporting oi move thai^^ten (10) titles, but less than twenty-one (21), an aclditi9nal charge ot One DoHa ($100 w.ll be made. If it necessitates the reporting ot more than twenty (20) titles, but less than thirty-one 31), an additional charge otFwo Dollar. ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made tor every ten (10) additional titles necessarily reported. $5.00 1.00 2.00 2.00 fit tlif> Tnh.TCCO Mer TRANSFERRED REGISTRATIONS MARLENA:— 38,542 (United Registration Bureau for the Toliacco Indu.stries). For cigars, cigarettes, cheroots, and tobacco. Regis- tered on January 12, 1914, by American Litbo. Co., Aew York, x\. \ Through mesne transfers acquired by l-ranci.sca Alenendez and Justa Chao, Tampa, Fla. Re-transterred to Abelardo Menendez, Tampa, Fla., on May 24, 1945. - , -r , MARLINA:— 36,268 (United Registration Bureau tor the 1 obacco Industries). For cigars, cigarettes, cheroots, and tobacco. Regis- tered on January 19, 1911, by American Litho. Co., New \ ork, \. ^ Through mesne transfers actpiired bv I-rancisca Menendez. and Justa Chao. Tampa. Fla. 21,497 (Tobacco World). I'or cigars, cigarettes, cheroots, and tobacco. Through mesne transters ac- (|uired by Francisca Menendez, and Justa Chao, Tampa, Ma. Both registrations re-transferred to Abelardo Menendez. Tampa, Ma., on Mav 24. 1945. PACIFIC HIGHWAY:— 153,139 ( U. S. Patent Ofhce). bor cigars. Registered on March 14, 1922, bv Coast Specialty Co.. Inc., Belhng- ham. Wash. Transferred to Fred Druck Cigar Co., Dallastown. I'a. Re-transferred to Yorkana Cigar Co., York, Pa., on March 24, 1945. HAV-A-TAYLOR:— 45,318 (Tobacco Merchants Ass'n. of the U. S.). J-"or cigars. Registered on September 28, 1928, by J. C. Taylor, Yoe. Pa. Transferred to Charles D. Rider, Red Lion, Pa., on April 13, 1945. DIME BANK:— 39,102 (United Registration Bureau for the Tobacco Industries). For cigars, cheroots, and stogies. Registered by Mazer Cigar Mfg. Co., Detroit. Mich., on March 23, 1915. Trans- ferred to J. C. Winter & Co., Inc.. Red Lion, Pa. Re-transferred to Paul P:. Reichard. owner of P. H. R.'s Mfg. Co.. Red Lion, Pa., on Mav 29, 1945. LA FAMA DE MARCA:— 32,228 (U. S. Tobacco Journal). For cigars, cigarettes, and tobacco. Registered on (Jctober 30, 1906. by Schmidt ik Co., New York, X. Y. Through mesne transfers ac- quired by J. C. W^inter & Co.. Inc., Red Lion. Pa. Re-transferred to Associated Cigar Co., Red Lion, Pa., on May 11, 1945. EL PRO: — 25,338 and 27,169. For cigars, cigarettes, and tobacco. Registered on May (), 1903, by .American Litho. Co., Xew York, N, Y. Through mesne transfers acquired by A. Gutierrez, Inc., Passaic, N. J. Re-transferred to G. H. P. Cigar Co., Inc., Philadel- phia, Pa., on January 18, 1945. ^•^Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of February Increase or Decrease Product 1945 Quantity Per Cent. Plug 4.449,921 — 4()8.11() 8.40 Twist 525.779 + 27.874 5.00 Fine-Cut Chewing 309.283 — 9.408 2.95 Scrap Chewing 4.216.235 + 9f).8()3 2.35 Smoking 13.404.190 -f 4.558.719 51.54 Snufif 3,510,038 — 132,601 3.64 Total 26.421.452 + 4,133,211 18.54 Two Months End. Feb. Increase or Decrease Product 28, 1945 Quantity Per Cent. i'lug 9,564,421 — 37\JZ^ 3.74 Twist 1,107,988 -f 99,106 9.82 Fine-Cut Chewing 682.141 + 45.295 7.11 Scrap Chewing 8.748.089 + 155.738 1.81 Smoking 28.499.939 + 8.636.669 43.48 Snuflf 7,588,374 -f- 263.822 3.60 Total 56.190.952 + 8.829.307 18.64 ♦The production figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue. 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION ^^<^^^^ OV UNITED STATES "^^^4?^^ lESSE A. BLOCH, Wheeling. W. Va ...•- •• • • • •^''esidem WILIJAM BEST, New York, N. V Chairman Executive Cumimttee ASA LEMLEIN, New York, N. Y • • •••• ..••Ireasurer CHARLES DCSHKIND, New York, N. \ Counsel and Managing Director Headcjuarters, 341 Madison Ave., New \ork City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG ......President E V ERETT MEYER ^ »ce- President W I LLI A.M BEST ^ reasurer SAM UEL BLUMBERG ^VT.''^tary H. W. McHOSE •• •••i;-;-vv. Director Headquarters, 185 Madison Ave., New \ork City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board T. RENZ EDWARDS ......President HENRY GUNST ^ ice-President STAN LEY STACY .••••! leasurer JOSEPH KOLODNY, 20O— 5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEX L. LASCHOW', 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMlCK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC., 200 Fifth Ave., New York. N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee — Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUlGAN, Red Lion, Pa Vice-President RUSSELL S. STINE. Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President rOHX LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President L GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERXOW, 36 W^est 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA, INC TACK EDELSTETN President HARRY ABRAMS Treasurer LEO RIEDERS. 604 West 162nd Street, New York, N. Y Secretary OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES TeL Algonquin 4-9532 Established 1875 097-64I EASTI7198T. riic Tobacco U'orli K,l . \ .#X^ U** *'-^m \ tiS- TRIED AND TRUE m i .X, ^«^^ wl^eM ^ ■. \^rr '^. ^Hl »», 'b, i-'-^ ts '»■*, St| '•^c^ «-o Hi: '^Lt, \MILDER BETTER TASTING COOLER SMOKING That means you offer Chesterfields with every confidence . . . for when it conies to making a good cigarette, there are no short cuts and no second -bests. Chesterfield knows only one way^ the one that's tried and true . . . RIGHT COMBINATION • WORLD'S BEST TOBACCOS '• '*^ Copyright iy.i5, Liggett & Myers Tobacco Co. W -^-"^ .x 999 II comediennes ^^^^^^ p„. day nignts, ARE FONNY" /Anything -^r J^'i^p'^n-on thishnat-oushalt ^ ,„dfooUshnessevey night on NBC. "Ro'^'llAir »> l! j' ^ ^ on FOR YOU! SIGMUND ROMBERG, who has endeared himself to miUions of Americans by his famous music, is star- ring in a special summer radio show for Raleighs (every Tuesday night on NBC) . In addition, two other smash-hit, coast-to-coast radio programs each week for Raleighs-plus B&W's extensive campaigns in leading newspapers and magazmes: they're all working hard to build good wiU for you and the products you sell! 4,V "He didn't even menliOH his elchin/is. Just bragged about bis stock of Sir Walter Raleigh." Smokes as sweet 'as it smells " , . . thii qoolity pipe , tobacco of Americo" Remember that cold, Wave? •(( W'rf* tm^mt !'•*■ i V/Aimmf» UhMt* C«'^'e'-«*. ( nni by NatJ£y Sasser %F » YORK. N Y . ApttI ."th— Did y*v ki»o* thit ihr IriWdiiiioft.l K'd ti -i* ■ .>rs a ill rnniainmf Tuud. oirm rioihing tad mineiu* to trnth AmrtiMn op nrrd' ( mainly \he tifttnt' mu*l l« likf ■ (tiftidl* |ti«iin|! (torn home lo cinl ( 'li' hraliiiiif lhi». il > r«.ief nul lo BuikI "h*!* ><>«» loUcmnKl »js»— ' ,No r.camlri Ind4»'" fiul Ufp on warrliinft . IIU>be you'll r*fn be rri.ardfd fc.ifi <■ ^ u( ihuM ihn tip VlCtKUY ci|tat«iot It'l the SMART tmoLc for the ^VIAKTwtfaun.— betauar ill un>itit Mirr lip chrrlu renin*, rin and olhn throd I Kianli . kr-ry% iwharcff rrumU IN (he n|;arHtc raiher ihan uaiidily Hedung ■ ^■IlKig iiilt >our pur*r! And now oit Ui other BliY-LIM>. ^ Jt^££ /error! .. . D^ y^ in. DM PriJ, X ?/-, JJ«..I iW. >> >n • ■B'thad (Km d.>« %(n Mixrr fp-K iraiMf IfBi a ki'siiJk >iitd) prrpamt b( ladr priul'iil rtrirrk tiiltwnrin Kbu ihc-tiuifhlt inir-liMK^ <)•' ««(irn.t 1.1 S\S\ FU>H ■• ■ u»>Fi b«kl rkaiirt fka) (.4N KOT «)«n» "■p' !^ I ">^* l.")'«r "Ka ha* M"li • dwpOMl ...i»» »«J» till! mi* ii'pi'ii -" •»»d *^ »w" iwUf «"^ rr«ii»»t (iipm •Ml la •«i ifikiuilian hn-nrf ' \dJii-.p irotmu u> N««n ^a»w^. ^^"1 W»di»a COtmriM iHillo-t,,, 1vl« ( mm laa .ufh ■•■R'Uk (« luu >n <.Miiroll>a« tiaabtot ra.>.M] br • It diXuitwd tLia r>-< •>>' •p»' Si ffi a1i« ih»v |».L> tkin 'Iu^mot •I.M ^ai* )•■ van* i < ••> ' >ls* la ItniWItMit land ulhfra->« Kr*^ M MUM' obarf •.■•<»»> >l Tw da axryt St LFlMOLLODIO CREAM lu» • MkiUnaf kaHand ■■ Ivrlpl at m a ^Mdrt baai a' •'llatW aisbi atr Mr* ■Kd b>f> likr II. ■•■I .rW I. Iiau' TW» i«»wn • a litUr »•«•» ■lapw ktib t af \f rmlaT I nM • (rtl ,«. abMi Ort- ni>«I f'Ul IU*k- Vf.xr II help. Ihr.t U'l laL' ><" ir(f*>hia| and wwithiag ahrn lf»i Uira. prttpirc irf at* "*€. irndt •Hd (halH Ir ■ a frrai hrly Mattd Mlr|>iiF<)in| ifaiitil aihlrlif limC |f-i h«lpin( Vtr^, Ifrt drr a< >rll aa (!'>•'( prmHoua afaiM* MBhartaw- laaJi .id.Kair- rm tu« fa* ha) Ml. M-IU)LL> f -Hri Trndrt m a hia.H. trill) lu mail railiHL Vmt tl aa * (ill IB-Ui a (ill ihai >tll hr appr*- r>atr>t lat mi uI ytuputlM* Is t(> («*■ * loon g^i ...Utwn Hm..^! EMt b»at tAtnt aui* NO bui II II riiUfd I'm •urr it voutd laaM (i»
  • «4Mii| m tniiKky fMm n»> )(W-^ vhola (la.a brrad ii panKuUilr popular *tih that* wfwi an M>faaaltT a***- •rifhi aad intaf •• rrdaM lb* RY- KRI-'f an u^t, 2] (atMM la a .i...'i .Rd «. • Ml < You sailed out and bought a pack of KODLS If KGDLS made your throat feel so shipshape then {Even with a cold) Why not keep *em on deck all the time? Gtl inihe winf Switch from "Hots" to KGDLS . 0 I I n R A R • 3"EP13i945 ^M)£PAH]MtNT OF AGRICULT ESTABLISHED 1881 NEARLY 5 BILLION CIGARS IN 1944-1945 FISCAL YEAR Cigars, large cigarettes, chewing and smoking tobacco registered increases in the fiscal year ended June 30th, whereas little cigars, cigarettes and snuff fell be- hind the previous fiscal year. The fig- ures are made known in the latest issue of the Supplement to the Tobacco Barometer of the Tobacco Merchants Association of the U. S. Cigars totaled 4,893,343,377, as com- pared to 4,878,906,940, a rise of 14,436,- 437, or 0.30 per cent. The little cigar decline was 21.42 per cent. Cigarettes totaled 238,938,142,859, as compared to 258,271,992,294, a drop of 19,333,849,444, or 7.49 per cent. Large cigarette production just about octupled that of a year earlier. Snuff totaled 43,004,702 pounds, for a loss of 2,592,330 pounds, or 5.69 per cent. Chewing and smoking tobacco totaled 275,383,893 pounds, a gain of 26,839 514 pounds, or 10.80 per cent. Velvet BURNS COOL AND SWEET IN PIPE AND CIGARETTE (BDi)® • . . Velvet is made from the best sun- ripened Kentucky Burley tobacco aged to mellow perfection in Nature's slow but sure way. AND l?!LI£ilirif...The handy pack opens wide with a flip of your finger and holds plenty for many a pipe load or up to 70 cigarettes. AMERICA'S SMOOTHEST SMOKE Copyright 1943, LiccETT & Myers Tobacco Co. f HoBART B. Hankins — Editor Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 AUGUST 1945 No. 8 tioii period »Jnly, 1945, to June, 11)40, will, it is _ estiiiiatcHl, total (),.*)4(),( )()(),()()() poiiiids, or about 2 per cent, below tbe average woild produe- of (),r)^)5, ()()(),()()() pounds foi' tbe five-year period 193.>!]9, according- to tbe Department of Agriculture's office of Foreign Agi-icultural Relations. Foi-ecasts for crops substantially below tbe pi'ewar level in Europe and Asia, including Japanese-lield areas, prob- ably will nioi-e tban offset indicated i)roduction in- creases in most counti'ios of tbe Western Hemispbei-e. Consumption of tobacco is at recoi'd levels in many countries, and stocks bave declined. Heavv demand for tobacco all over tbe \voi*ld, as well as favorable prices, have continued, and acreage bas been increased wherever laboi* and matei'ials were available. Tins foi'ecast of world pi-oduction is tbe fiist issued ])v tbe Department's newly formed Committee on Foreign (^rop and Livestock Statistics, established on Julv 2, 1945, by L. A. Wbeelei-, director of the Office of For- eign Agricultural Relations, to pi-ovide tbe latest avail- able data on world production of agricultural com- modities ARGEST acreage of tobacco since 1939 was planted this year. Tbe estimate of 1,822,000 acres compares with 1,74(),000 acres last vear and 2,000,000 aci'es in 1939. Tbe aci-eage planted in burley tobacco in 1945 was 530,000 acres, the largest of record, 6 per cent, above last vear's acreage and 5 per cent, above the foi-mer record of 11331. The acreage in ilue-cured tobacco is estimated at 1,()56,()0() acres, 4 per cent, above last vear but 17 per cent, below the i-ecord average of 1939* An inter- esting trend tbi-ougb the years bas been a steady shift toward acreages of the cigarette-type tobaccos.* Total acreage m tlue-cured and burley tobaccos accounts for ^i per cent, of the total tobacco acreage. This ecpials last year's record which was 2 per cent, above anv otlier year and compai-es with 67 pei- cent., tbe avei-ai^e lor the ten-year (1934-43) period. On a smaller acre- age tlrnir last year, the pi'oduction total of fii-e-cured obaccos IS forecast at 55,()00,000 pounds, about 87 per ^ i»t ot last year's total. An increase over last vear the acreage of dark air-cured tobaccos was lai-golv 4'>inlmnr? ^^'^If ".^^^'^ }'^ type 3o. Production^ of ^ -jA"',nuo pounds IS indicated, compared with 44,500,- igctr Manufacturers Association of America foi* the last eight years, has resigned, and is succeeded by Edward J. Kegensburg, treasurer of E. Regensburg & Sons. In bis formal message of resig- nation, Afr. (Jarcia, pi*esident of Garcia y Vega, said: "W'ith tbe victorious end of tbe war in P]urope, the cigar industry now stands on tbe threshold of con- version to a normal status. That there will be many problems and tbe need for a strong association are uiKpiestioned. Our hope for the victorious end of the war in the Pacific and the discontinuance of govern- mental and waitime regimentation and restrictions alone indicates the need for an active industry con- sciousness. It is unfortunate that the cigar industry is today in a state of confusion and uncertainty as well as misunderstanding with its trade and consum- ing public. Li spite of tlie fact that we as manufac- turers are aware that this condition is a result of mis- dii-ection and miscontrol of government agencies from the very beginning of tbe war, we must accept the responsibility for its existence. To rectify and read- just our economic status must be one of the main ob- jectives of the future." Mr. Regensburg, as he as- sumed leadership of (\MA, said: ''Xever ])efore w^as the need greater for cooperative and coordinated in- dustry planning and action. You may be sure that I shall be ever conscious of the need for impartial presentation of all the problems which affect our in- dustiy as a whole and I call upon every cigar manu- facturer to assist me in this regard, so that our indus- try may move forwai'd with effectiveness." HE AVhite Owl announcer paid the following tribute to cigar dealers on a recent radio pro- gram: "For the past two and a half vears, we've been telling you on this program 'about the outstanding achievements of America's w^ar workers. Tonight we'd like to salute a worker in a different field— your cigar dealer. He has a hard job these days— ti-ying to keep you, his customers, satis- hed when many of tbe things he's alwavs supplied you witb are scarce or altogether unobtainable The shortage of White Owl cigars is just one example. W ith a large portion of White Owl's production beino- taken by the Armed Forces— and the demand for them here at home at record pi'oportions— there just ai'en't in- r.n/1 : ^1 i "xov. »»v.i»j occlIL-L' ctlKl 1<>1 ^h nt . •*'" ^■■l''-' -^1 ""^"t'"" °f Pe.n.sylva„ia. A mh- (■an say '('ertainly, iK.lp yourself.' It isn't oasv for liini— hut ho s doiuft- Ins level best to see that all his eustomers set a fair .share of the available supplv- ot \\lii e Owls aii.l every other pi-oduct he sells '*'— V i-om ///(■ Liiiif/ Jsh. s«J2'''^C92 «-qR,.D (..,. fl.-5 ,ear. Entered a. >ec.„.l.clas., ,„a,. n.aMer. Deoemb.-r 22. 1909. a. ,h. Pos, o£! VwfSJ.Wa,' Pa!°;;S n;llc7 ^ Srlj; ITsW. '"'' June Report of Tobacco Products 18,618,708 500,000 Month of June Product 1945 1944 Cigars: Class A — United States 6,622,272 Puerto Rico Total 6.'^22.2^^ Class B — United States . ^^il^AE Puerto Rico 683,700 Total 35,941,807 Class C — United States 77,738,645 Puerto Rico 3,488,650 Total 81,227,295 Class D — United States ^"^o'c^^'^nn Puerto Rico Z.»/Z,/UU Total 137,393,286 Class E — United States 123,522,471 Puerto Rico 2,396,050 Total 125,918,521 Class F — United States ... ^"^'Jn? a?^ Puerto Rico 192,0i)0 Total 13,340,131 Class G — United States l^'^^^'^^c Puerto Rico 2,125 Total 12.214,827 Total All Classes: United States 403,022,864 Puerto Rico 9,635,275 Grand Total 412,658,139 Little Cigars: All United States 8.010,080 Cigarettes: United States 24,310,811,716 Puerto Rico 6,008,420 Total 24,316,820,136 Large Cigarettes: United States 15,831,240 Puerto Rico Total 15,831,240 Snuff (lbs.): All United States 3,120,977 Tobacco (Chewing and Smoking) lbs.: All United States 23,145,249 Increase or Decrease Quantity Per Cent. 11,996.436 500,000 64.43 19,118,708 + + + + + + + + + + + + + + + + + 4- 12,496,436 65.36 23,313,976 100,6^00 11,944,131 583,100 51.23 ■ • • • 23,414,576 12,527,231 53.50 156,377,140 1,297,525 78,638,495 2,191,125 50.29 > ■ • • 157,674,665 76,447,370 48.48 19,105,650 249,750 115,414,936 2,622,950 604.09 19,355.400 118,037,886 609.84 148,771,797 890,575 25,249.326 1,505,475 16.97 149.662,372 23,743,851 15.86 14,572,470 70,750 1,424,389 121,300 9.77 • • • • 14.643,220 1,303,089 8.90 If 3,410,992 5,050 8,801,710 2,925 258.04 • • • • 3,416,042 8,798,785 257.57 384,170,733 3,114,250 18,852,131 6,521,025 4.91 387,284,983 25,373,156 6.55 17,573,000 9,562,920 54.42 21,165,977,720 3,144,833.996 6,008,420 14.86 • ■ • • 21,165,977,720 3,150.842.416 14.89 1,701.072 14,130,168 830.66 • • • • 1,701,072 14,130.168 830.66 3,625,540 504,563 13.92 19,724.413 3,420.836 17.34 * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release, "The figures arc based on sales of rez'cnuc stawfys and do not represent quantities of products withdrawn for con- sumption or sale." The Tobacco IVorU Fiscal Year Report of Tobacco Products Fiscal Year Ended June 30th Increase or Decrease Product 1945 1944 Quantity Per Cent. Cigars : Class A — United States 94.57f).540 251,834,452 — 157,257,912 62.44 Puerto Rico 2,401,232 2,417,920 — 16,688 l^otal 96.977,772 254.252.372 — 157,274,600 61.86 United States 362,573,056 360.680.367 + 1,892,689 .52 i'ucrto Rico 3,635,450 137.350 + 3,498,100 'I'otal 366,208.506 360.817,717 -|- 5.390.789 1^ Class C — United States 1.233.492.060 2,414,267.618 — 1,180,775,558 48.91 Puerto Rico 28.918.225 6,445,850 + 22,472,375 '^ot^l 1.262.41(),2cS5 2.420,713,468 — 1.158.303.183 47.85 Class D— United States 1.082.138.448 222,099,429 + 860.039.019 387.23 Puerto Rico 21.888.720 912,200 + 20.976,520 '^^t^^ 1.104.027.168 223,011,629 + 881,015.539 395.05 Class E — United States 1.691.340.076 1,433,923.165 + 257,416.91 1 17.95 Puerto Rico 27.929,105 3,854.700 + 24,074,405 '^^^^^ 1.719,269,181 1.437,777,865 -f 281.491.316 19.58 Class 1- — United States 201.238.031 152,766,346 + 48.471.685 31.73 Puerto Rico 1,988.490 117.900 + 1.870.590 . . ^^°^^^ 203,226.521 152.884.246 -f 50.342.275 ~1I93 Class G — YC'lf, l'^''' ^■^^'??^'^^? 29.442.068 + 1 1 1,466.909 378.60 1 utrto Rico 314,967 7.575 + 307.392 '^°^^^ ^^1223,944 29,449.643 + lll,774.30l" ~379^ Total All Classes: United States 4.806.267.188 4,865,013,445 — 58 746 257 1 21 ^"^^to Rico 87,076,189 13;893;495 + 73:182.694 . Grand Total 4.893.343,377 4,878,906.940 . + 14,436,437 JO Little Cigars: All United States 112.183.267 142,755,600 - 30,572,333 21.42 Cigarettes: United States 238.865.492.530 258,269.089.654 — 19 403 597 124 7 51 ^"^"-^^ ^'^^ 72,650,320 2,902:640 + 69.747.6^^^^ .^."^^ ^""'^^ 238,938,142,850 258,271,992,294 ~ 19,333.849.444 7.49 Large Cigarettes: pimoRi^r. «2'='5''-'" 'O-^^e.m + 72,375.279 697.51 oW*J — 800 .... '^°*^^ 82,751,453 10.376.974 + 72.374,479 697.45 Snuff (lbs.): ~ ~ All United States 43,004.702 45.597,032 - 2.592.330 5.69 Tobacco (Chewing and Smoking) lbs.: All United States 275,383,893 248.544.379 + 26.839.514 10.80 enue T^^^ ms figures are compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Rev- June ,n 7 '^^^'*,^^"'"^' f.^ ^^'""'^ •■^l^^^t^^' '" the annual report of the Commissioner of Internal Revenue for the fiscar year ended nt de. '1'- t ^^'''"V" '''' ^""'"''^ """^'^'^ ^^^^"^^^' "T^^^ ^^"--^^ -^ ^"-^ -' -'- ^'/ ---'-' ^'-"A^ and do not represent quantities of products withdrawn for consumption or sale." represent 5 x. Turkish Tobacco Grown in U. S. Bv Bill Shakpk rCCESSFUL culture of liigh quality Turkish tobacco in this country, a feat hitherto consul- ered impossible, was announced last niontli simultaneously at Duke University and at ai»ricultural expei'iment stations in North C'arolma, Virginia ana i?>ouiii v aiuiina. impui i o^ xu^.^i-.i tv. bacco by cigarette manufacturers for blending- with domestic tobaccos amounts to 50 to 75 million pounds a year. Manufacturers attribute the (luadi'uphng ot cigarette smoking in the United States during the past twenty-five years largely to the skillful blending ot Turkish with domestic tobaccos. The diminutive aromatic leaf is being grown this summer under supervision of Duke and State experi- ment station researchers on some 55 small farms in three States. If the raising of Turkish in this region can now be proved economically feasible, it may prove a boon to thousands of small growers in the Piedmont and mountain areas of the South and mark one of the most important developments in tobacco growing since the bright domestic and hurley tobaccos were devel- oped nearly a century ago. Strangely enough the Turkish plant thrives and produces best quality on comparatively poor soil and fortunately does not* overlap areas of domestic leaf. A principal consideration in the growth and cur- ing of Turkish tobacco is the large amount of hand labor involved, since the more numerous leaves are but a tenth tlie size of domestic tobacco leaves and require considerable handling. Continuation of the research program this summer in subse(iuent seasons will in- clude attempts to solve the labor-cost problem. Turk- ish brings a substantially higher price per pound than does domestic leaf, and once the operation is under way, an income of $600 an acre is considered probable. Duke's announcement is the cuhnination of an intensive program of research of over five years. P\)r decades it has been contended that Tui'kisli would thrive only in certain ai-eas bordering the ^lediter- ranean and Black Seas, and numerous attempts to pro- duce it successfully in other areas have failed. Now Duke claims American Turkish is as good if not l)etter than the overseas tobacco. Credit for the successful experiments goes to a small group of Duke and agi'icultui'al scientists of the tlii-ee states, who have been supported in their work l)y Duke T^niversity, the Genei-al Education Board, the Agi-icultural agencies of the three states and four of tlie major tobacco companies : Dr. F. B. Darkis of the Duke Depai'tment of Chem- istry has been in cliarge of the Turkish tobacco experi- mental laboiatoi'v and field research, a task which in- volved the responsibility of coordinating the project ])etween the participating agencies and individuals. Dr. P. A. Wolfe of the Duke Department of Botany has been in charge of the breeding and genetic experi- ments. The program as a whole has been under the general dii'ection of Dr. Paul Gross, chairman of the Department of (liemistry. One interesting revelation of this cooperative re- search pi-ogi-am has been the demonstiation that it is not necessary to import fresh seed from the European growing regions each year. It had previously ])een thought that seed grown in the United States would not continue to produce plants which are true to type. Turkish tobaccos are grown under givatly ditter- ent conditions from those of the familiar Hue-cured to- bacco of the Southeastern region. The plants are planted verv close together (from 5 to () inches apart) and in rows 20 inches apart. Under these crowded con- ditions the stalks produce a large number ot small leaves. There are 55 to 60 thousand Turkish plants per acre as compared to 5 to 6 thousand domestic plants per acre. <• i ,• While this process increases the labor ot planting, there is compensation in the fact that the crop while growing needs very little weeding or cultivation. Production in small plots of one to two acres or less has been found most desirable. Many small farms in the upper Piedmont regions of the Eastern slope of the Blue Ridge from Virginia to South Carolina are considered to be the most favorable sites for growing this tvpe of tobacco. For the past 20 vears these small farms more and more have become marginal. An increasing prefer- ence by American smokers for lighter eastern flue- cured tvpes of tobacco has reduced the demands for the heavier tvpes formerly grown on the farms of the western Piedmont in Virginia so that a new cash crop is needed as a source of income in this area. Due to his higher production costs, the same situation pre- vails for the small cotton farmer in western South Carolina. . . • +i i Another factor of economic signihcance is tliat these tobaccos thrive better with organic types of fer- tilizer than with artificial fertilizers, such as are com- monlv used for fiue-cured tobacco production. The widespread introduction of such a profitable crop as Turkish tobacco to these farms would require the pro- duction of more animal manures and thereby en- courage the keeping of livestock. A more balanced agriculture on these farms might result. ^^ The harvesting of Turkish is by the ''priming method. Ueaves are harvested as they mature, begin- ning with the lower and going toward the top of the stalk, and when they are much greener than those ot flue-cured tobacco, the lower being removed about seven weeks after transplanting. From six to nine pi'imings, at intei-vals of from five to nine days, are required. . Leaves then are strung on a twine by the use or a long, thin needle. Since the priming and stringing are done bv hand, the handling of some million and a halt leaves is recpiired foi* each acre. The strings of leaves are suspended between sticks and left to wilt in a cool humid i)lace for 36 to 72 hours, allowing certain desirable chemical changes to take place. After wilting, the strung leaves are placed on racks and put in the sun to cure for a pei-iod of five to fifteen days, the time varying according to the com- pactness jind density of the leaves and tlie intensity ot the sunshine. The sun decreases the moisture from 80 to loss than 10 p(M' cent, and tuiMis the leaves from green to vellow, red or brown. Afterwards the leaves are (Concluded on Pafje 14) The Tobacco WorU I I'm Little Miss BIT-0-HONEY. I am sure you have heard about me. Not only have you seen me often right here in this magazine — but my advertising is creating consumer demand for you every day in 31 million American homes. But I have a problem. Some folks say that BIT-O-HONEY'S so deliciously different that they just let it melt in their mouths— so as to enjoy the last ounce of its luscious, mouth- watering flavor. But a lot of other people like the chewiness of BIT-O-HONEY. They just sink their teeth into its gold- en goodness and crunch its crisp-toasted almonds. They say they can't wait for it to melt— even if it would last longer that way. But the important thing is that whether your customers are "chewers" or "melt-in-your-mouth " fans, they all think BIT-O-HONEY'S just the finest candy ever. And that means regular customers and more profits for you. And don't forget BIT-O-HONEY is an all-year- 'round bar. Why We Are Advertising Today Of course* we all know that the home folks can't get all the BIT-O-HONEY they want now, because so much is going to the boys and girls in uniform. But when the war is over, everybody will be wanting more and more BIT-O-HONEY, and there will be enough to go 'round for all your customers. Then our advertising campaign plus these millions of delighted BIT-O-HONEY enthusiasts will make sweet music on your cash register. For extra profit — and extra-satisfied customers both summer and winter — BIT-O-HONEY is the candy bar for you. MANUFACTURED BY SCHUTTER CANDY COMPANY Also Manufacturers of OLD NICK Candy Bars Factory: Chicago General OflFlces: Saint Louis 5/ 'Honey'' of a candy bar August, ms Autobiography of a Tree By John Xksbitt UT of the Passing Parade, we, this time, take the amazing' life adventure, not of a human being, but a tree. And because the tree is one of the miracles of nature, a redwood, we must follow its story through whole centuries Hashing ,, roaririg with war, scr Willi llgilLliiiig, luaiiug >ViLii Wai, &t.iv^.^x*Ax».j5 -- hurricane — or lying serene and peaceful in the sun- light of a thousand seasons of spring. On the shores of the Pacific Ocean, seven hundred years after the crucifixion of Christ, growing up from the roots of a tree that had fallen from age, there appeared a pale green shoot of leaves. This is our tree, born twelve centuries ago. Her name w^as a Latin one. Sequoia Semprevirens, and it had a meaning which I'll tell you at the close. Now at once she faced a fearful struggle to live ... a struggle that would go on through the ages that lay ahead. For born in the deep black shade of this overwhelmingly vast for- est, she must quickly reach the sunlight or die of star- vation. If it failed to rain during her first year . . . or a falling branch smothered her in the darkness, she was lost. Now two hundred and fifty years have gone by. Three thousand miles from the Pacific shore, a long w^ooden boat with a carved dragon's head on its prow, comes slowly past the beaches of another coast line. A huge man stands holding to the mast, and peering at tlie land. He has a red beard flowing down over the steel gai-ment he wears. His name is Lief Ericson, and the land he sails to will one day be called America, and become our home. Now another centurv and a half goes bv. In the vear eleven hundred and fortv-seven the roaring flames of a forest fire move up the canyons from the sea, and at last reach our tree. She is 405 years old, just a young gii'l as redwoods go, and she has managed to reach the sunlight, survive, and grow straight and tall. Yet her struggle goes on . . . the flames reach hei*, wrap around her trunk, and she begins to be burned alive. Slowly, the marching centuries move by . . . William the (^onqueror lias captured England, Kicliard the Lion Hearted goes out on the crusades, singing his war songs, Marco Polo walks three thousand miles into China, and discovers a wonderful civilization liere. The plague of the black death sweeps over Europe, and kills one out of every four living men. And as if disease is not cruel enough, a young French girl named Joan of Arc, is, like a tree in a forest, burned to death. Come back to the redwood grove by the sea. Where our tree was standing when tlie flames struck, an even mightier tree lises, for she survived that fire. The wounds it left were slowly covered with bark, and now that she is seven hundred and fiftv vears old, a grown-up lady now, the scars of tliat ordeal are deep inside her trunk. But another danger is uncoiling against her . . . for in the yeai" 1492, as Christopher Columbus follows the trail of Lief Ericson to the new world, down from Alaska sweeps a hui-ricane. Sixty-mile winds sud- denly begin lashing at the forest \ . . and with a noise like tliunder crashing, enormous old trees fall 8 to the earth. And now, with a groaning sound, the roots of our tree begin to loosen their hold, and she slowlv totters down toward the earth. , . . Through the years, in the handful of centuries that again moves past, we humans, like the trees, struggle forever for the chance to live and survive. Magellan sails around the world. Coronado starts out from Mexico City to seek for the seven golden cities of Cibola. Elizabeth becomes Queen of England, and the Spanish Armada comes sailing in to destroy her, only to be destroyed itself by a sudden storm from the sea. And then at last, tlie North American continent has fought its wars, its revolutions, its desperate battles for human freedom, and it has become a nation in the world. Out in the redwood grove, our tree has grown just the width of your hand since Columbus sighted America in 1492. 'But she lives on. For when she staggered in the hurricane, her top branches caught hold of those from other, lai'ger trees, and thoug'h she now grows at an angle, she is safe and strong. Forest fire after forest fire has scarred her sides, she lias beaten them all. But now come men . . . men with axes, men with ten-foot long saws . . . and she faces the supreme danger of them all. Yet, although this part of the West grows up, and becomes California, our tree, more immense than ever, still is a queen of the mountain sides. For ac- tually, when the settlers first tried to chop down the great redwoods, they failed entirely. The trees werg simply too large. The woodmen said it would be like trying to saw down the Washington Monument. Only within recent times of living memory, did man learn how to conquer and destroy them. Build platforms two stories up the trunk, haul up the newly invented cross-cut saws, and start in where you can get to a section that is smaller than the trunk is at the ground. And so it was, that during this second world war, when our ti'ee — Secjuoia Semprevirens w^as 1200 years old, the heiglit of a thirty-story office building, did death reacli out foi* her at last. Because we had to have timl)er to fight our war . . . one evening two summeis ago the i-edwood was sawn through, and shook the forest as she fell. • And with tlie exception of one astonishing last chapter, which I'll tell you in a moment . . . that is the stoi'y of the life and death of a tree. When one of the men of Westinghouse first called my attention to the remai'kable featui-es of our red- wood forest, I asked them why a man whose business is electricity should be informed upon forestry, of all things. He explained that the uses of electricity are so many that the men of Westinghouse are called to almost everyv.'luM'e in the world that men have work to do. For instance, in lumbering, an important new discovery is that of turning ordinary fast-growing softwood into valuable hardwood, by chemistry. You dip the timber into a plastic bath, and bake the whole log to get the plastic into the pores of the wood. That's hard to do . . . so Westinghouse came along witli what is called Di-Electi'ic heating. They put the tim- bers into the plastic bath, then an electronic apparatus is turned on, and it heats the wood up to the desired {('o)}clu(h'(l oif Pdf/c 10) The Tobacco iVorli YEARS OF "KNO^V■HO^V" 1 ^menica d 'Tfto^t 'Pafruidft ^c^^ JNO. H.SWISHER & SON, INC. Cigar Manufacturers JACKSONVILLE, FLORIDA m CELEBRATING MAC ARTHUR'S "COMEBACK ) ^ IFTY penny boxes of safety matches, inscribed with Genei'al MacArthur's famous slogan, "I shall return," and bearing reproductions of the American and Philippine Hags, brought frenzied bidding from War Bond buyei's attending the 8t. Louis Aii'port Seventh Wai* Loan L)i*ive. Millions of these matches, manufactured by Lniversal Match (V)rpoi'ation for the Office of War Infoi-mation, wei*e Hown over the Pliilii)pine Islands prioi* to General MacArthui-'s invasion, and were dropped from bomb- ers throughout the cities and jungles to stivngthen morale duiing the Jap occupation. For reasons of military sccui'ity, no announcement of this interesting- use of matches as a weapon of pi'ojiaganda was per- I missihlo until eai'lv this veai*, and as none of the matches wei-e distributed except in the Philippines via bomb hays, the matches were referred to by War Bond auctioiioors and Iniyers as ''collectors' items." Universal IMatcli Coi'poi'ation also displayed nu- moious other war pi-oducts manufactui'ed by that com- pany, such as: B-29 parts, a comi)rehensive exhibit of signal Hares, powdered magnesium, bookmatches pro- duced for the Ai-my as an educational and pi'opaganda uiodiuni and a massive panel mounting more than a thousand special Universal Billboard bookmatch cov- ers used by post exchanges throughout the countiy. Highlight of the show, however, was UniversaUs now water-resistant match which liteially left the crowds gaping. Visitors to the booth were permitted to strike and lii>ht water-resistant matches that had the century-old search for a water-resistant match; the development, in 1944, of such a match by I^niversal chemists when Army requirements for it became urg- ent; and the post-war possibilities and uses for a water-resistant match. oeen soaking in water for hours, and wei-e then told of the basc])all fans love it! 'OLD GOLDIE" BROOKLYN BATTLECRY HE Brooklyn Dodgers are surging towards the pennant, and with that sui-ge a whole city has gone mad! "Hit an Old Goldie!" is now the battleciy of Brooklyn. And the man respoii- si])le for the outcry is Red Barber, the WHX sports- caster, who has brought a visual reminder to the thou- sands of baseball tans for the sponsors of his broad- casts of the Dodgers' games. Every time a home run is hit at Ebbets Field a carton of "Old Gold" cigarettes is now presented to the batsman when he crosses home plate. The carton is lolled down the grandstand screen in full view of the thousands of spectators. Batboy Alarty Kramer picks the carton oif the screen, waits for the batter to ci'oss home plate, and then gives him the carton to accompanying I'oar of crowd. The operation has been in effect several weeks on a tiial basis, but now that the crowds are starting to pick up the chant, Baibei' is telling his I'adio fans to look foi" the i)i-escntation when they visit Ebbets Field. This is the first time that a sponsor has actually benefited from a sustained stunt at home plate. And 'iuflUSf. ' /- LORI LLAkD'S POPULAR LEADERS Old Gold A superb blend of many choice tobaccos. I .// Aipp\e Honey' helps guard O. Gs. from Cigarette Dryness! (?3BoTiUcuicl/3(Tm/UJur^ AdMrko'i old«it tobacco mardianit — Ettabliihad 1760 HEADS PACIFIC COAST FOR BAYUK John Quigley, general sales manager of Bayuk Cigars, Incorporated, announced the appointment of B. H. Wagoner as Pacific Coast division manager, effective July 2d. Mr. Wagoner has been in the employ of the com- pany for a number of years and for the past eight years, in charge of the Bayuk Soutliern California area. Internal Revenue Collections From Fiscal Year Sources of Revenue Ended 6/30/45 Cigars (large) $ 36,593,490.47 Cigars (small) 84,179.72 Cigarettes (large) 695,271.15 Cigarettes (small) .... 836,057,645.11 Snuflfofall descriptions 7,740,870.07 Tobacco, chewing and smoking 49,574,476.19 Cigarette papers and + $ — 6 tubes Leaf dealer penalties, etc Cigarette and cigar floor tax 1,390,251.61 904.59 7,733.41 + + Tobaccos Increase or Amount 6,441,413.56 23,104.12 606,808.80 7,900,237.42 48,633.46 4,305,225.86 225,874.03 801.92 42,226.82 Decrease Per Cent. 21.36 21.54 685.95 7.51 .63 9.51 19.40 46.95 84.52 Total $932,144,822.32 — $5().338.414.57 5.70 (Source — "Collections of Internal Revenue" (Form 7095), Treas- ury Department. Internal Revenue Bureau, Accounts and Collections Unit— Released July 27, 1945.) Internal Revenue Collections for June Source of Revenue 1945 Cigars, including floor tax $ 3,038,980.90 Cigarettes, mcluding floor taxes 85,245 697 42 5,""^ ■•••, 561.775.92 I obacco, chewing and smoking 4.166,222.33 Cigarette papers, tubes and leaf dealer penalties 216,827.69 1944 $ 2.665.570.80 74.106.139.94 652,597.31 3,550,450.85 107,941.77 10 UNIVERSAL DISTRICT MANAGER Universal Match Cor. poration, St. Louis, Mo. announces the appoint- ment of 0. George Hevl as district manager of the Baltimore - Wash- ington territory. As- sociated with Universal since 1937, he has been sales representative in ew luiK vvilv ; uistri- bution manager for Red Cross Cough Drops in New York, Pennsyl- vania and Ohio; and, during the last three years, in charge of sales statistics, sales analysis, and promo- tional activities at the company's home office. On July 1st, the Chicago district office of Uni- versal moved into new quarters in the same building where it has been located for many years, 540 North Michigan Avenue, Chicago 11. The company's activi- ties in Chicago continue under the direction of Philip Bernstein, district manager. 0. George Heyl AUTOBIOGRAPHY OF A TREE (Contmued From Page 8) temperature all the way through. Di-Electric heating. The problem of proper heating to cement laj'ers of plywood together is another thing that was met by Westinghouse Di-Electric heating . . . and plywood, incidentally, is one of the greatest ways we have of preserving our forests, for it eliminates waste — we get more lumber out of each tree. And it isn't that Westinghouse applications of electricity like this are so wonderful in themselves . . . the big thing is that the Company has the imagination and stored-up knowledge to go into the forests or anywhere in industry that thei-e is a prob- lem, and eagerly go to work hunting foi* a solution to it. It is possible that we may be cooking food by the shoi'twave Di-Electric method. Just as we are already using Westinghouse equipment of this kind to stretch our precious supply of lumber, and even to turn soft inexpensive kinds of wood into remarkable hard- woods ! But now that we have been on the subject of electricity having a hand in preserving our trees by helping to eliminate w'aste, I must report to you the most remai'kable part of our whole story of* a tree. After she was cut down two summers ago and the loggei-s moved on, out of the wreckage of the old roots, there rose a tiny green shoot. Lifting its head above the ferns, beginning all over again the endless strugi?:le to reach tlie sky. For even as man painfullv fights and wins liis ])attles for survival, so does the^nighty ledwood never quite give up and die. And tliat is wliy I tokl you tliat in the very name Seciuoia Sempre- vireus tliere w^as a secret. Foi' that name means- always gi-een . . . life everlasting ... in the Passing . . . P'dvndQ.—Courtrsfj of Westinghouse. Note: All rights reserved. This matei'ial remains the pei'sonal property of John Nesbitt and mav not be used without his wi-itten permission. The Tobacco IVorli United States Tobacco Company New York, Chicatro, Nashville, Richmond, San Francisco RTDA NEWS LETTER Bv Ehic Calamia IGAKETTES continue to make headlines in most of the press tiiroughout the country, and the oveiall picture has greatly improved in the past month. Due to reduced demands of the Army and Navy, you sliould find that your cigarette allotment for June shows an inci'ease of at least 15 per cent. If you are not receiving this increase, you should contact your supplier and ask him "why," for lie is receiving an increased allotment from the manu- facturer. The cigarette distributional problem of the re- tailer in New York City has been further helped by the action of the Attorney General of tiie State of New Yoj'k. lie has set up a connnittee of which 1 am the retail member to consider any complaints of maldis- tribution. Pecently seventeen jobbers in the city were indicted on the cliarge of impropei'ly cancelling the State cigai-ette tax stamp and the Attoi'ney Genei-al lias agi'eed to set aside these indictments provided that all jobbers esta])lish an ecpiitable basis for serv- icing their retail customers. To the retailer in New York Citv who finds that ■ liis shipment of cigarettes has not been increased, we would suggest that he do the following: Check your July, 1944, bills and total your cig- arette purchases. This is the base pei'iod against which all cigarette shipments for June, July and Au- gust of 1945 must be compared. If you find at the end of June that vou have not received an increase in vour • * * cigarette shipments, supply this office with your figures for both months (July, 1944, and June, 1945) and the committee will consider youi- problem. Another point whicli you brought to our attention was your desire to protect your present profit margins through the adoption of Fair Trade contracts. This matter was most seriouslv discussed bv the ])oard. It was telt that the tobacco business was in a position today never before achieved. To insui'e a continuance of today's conditions in the post-wai- i)eriod, thi'ongh the general use of Fair Trade contracts, is the para- mount need of the industry. A revei'sal to the cut- pJ'ice conditions pi'eceding the war will relegate to- oacco product: line. :s to the uninii)ortaiit i)osition of a side The board also discussed the pi'osent cigar situa- tion and a telegram was sent to officials of OP A re- questing an adjustment to Amendment No. 10 to make ])ossil)lo the production of a greater amount of ^•i.i^ars in the lower pi'ice brackets. CIGAR TOBACCOS NOT ALLOCATED Cigar tobaccos of the 1945 crop w^ill not be allo- cated to manufacturers or dealers, the U. S. Depart- ment of Agi-iculture has announced after extensive conferences and studies with all ])i-anches of the cigar tol)acco trade. AVhile there has been some sentiment among the trade for allocation, the meeting of the Cigar Leaf Industry Advisory Committee, recently held, did not agree that allocation was necessary. Although future contract purchase of these filler and l)inder types of cigar tobacco is prohibited, these resti-ictions will apply only until the crop is ready for marketing. At that time, it w^ill be marketed in line with usual trade practices and without allocation. THE OF THE CANDY BAR WORLD SCHUTTER CANDY COMPANY, CHICAGO Factory: Chicago, Illinois . . . General Offices: St. Louis 3, Mo. II News from Los Angeles Tobacco Table Roy Wittschen, Pacific Coast representative of Benson & Hedges, is sliovvn con- ferring with Arch C. Riddell, in the latter's office in Pasadena, CaHf., on the program for the next meeting of the Los Angeles Tobacco Table. After four years service in the Tiiited States Army Air Forces witli a major portion of that time spent in foi'eign servie;', particu- larly in (Jnadalcanal, tlie Admi- ralty Islands and Xew (iniiica, First Lieutenant Bob Hiddellhas »»\^vll k^- the Army Air Forces as a private, Lieutenant Riddell was latei* recommended for Offi- cer Candidate School at Miami, Florida, w h e r e in Sei)tember, ll)4o, he received liis commission us Second Lieutenant. He spent part of his stretch as an officer on the Alaskan IIi<>hway in Xorthern British Columbia and later was transferred to the South Pacific. Lieutenant Riddell has l)een :ictive in the Riddell (V)m])any in the past and he is naturally look- in<>' forward to rejoinino- the ac- tivities of this l^asadena jobbing concern and a<>ain makin*;' con- tacts with his many friends in the trade. HOW ''THE CIGAR" DESTROYS JAP FACTORIES AJOR GENERAL CURTLS E. LeMAY, the famous young- Air Force field connnander af- fectionately known in and out of the Army as ''The Cigar," is the central figure in a* de- lightfully informative, exciting and moving article on the Twenty-fii'st Bomber Command of the Twentieth Air Force, entitled "A Reporter With the B-29s," wi-itten l)y St. Clair McKelway, Public Relations Oflti- cer of the Command, and pulilished in the June 23, 1945, issue of the weekly, Thr New Yorker. What has happened to the industrial and connner- cial districts of Kobe, Osaka, Xagoya and Yokohama IS, m large measure, due to novel raid tactics worked out by "The C^igar," thirty-nine-year-old boss of the Twenty-first's history-making air crews based on Guam, Tinian and Saipan, in the Marianas. LeMay wasn't always referred to affectionatelv as "Tlie Cigar." In tlie early days of the war he was so tough in ti'aining air ci*ews that he was called "Old Ironpants." Then the youngstei-s didn't like the dis- cipline and training insisted on bv "Old Ironpants " But, as noted ])y McKelway, the toughness paid off in reducing the casualty rate. "He had trained them heartlessly, having a heart that revolted at the idea of what lack of discipline and training would mean to his young crews. He had led them on all their missions. and the group, though it had lost three-quarters of its original crews in a few months' tune, suffered fewer casualties than any other in the Eighth Air Force in the early days. It also got bettei- bombing results than any other group in the Eighth Air Force." A cigar is pai't of LeMay, not a prop but an inte- gral part of him, like his hands, for instance. "1 had learned," reports McKelway, "along with other staff inembers, how to catch his soft and fretpientlv arrest- ing woi'ds, even when, characteristically, he mumbled them through his cigai'." The General's cigar dominates McKelway 's de- scriptions. "He shifted his cigar and smiled. *. . ." "LeMay listened to the discussion, cigar in mouth, then he removed the cigar, smiled his muscle-bouiid sniile, and said ..." '^ 'The (Hgar' listened to the officer for fifteen minutes and then said to him, 'Stop tooling around and get to work.' That was all 'The (^igar' said." ". . . his cigar ranged back and forth once, slowly, like a turret gun." "The Cigar" is the man who originated the tactic ot sending B-29s on low-level attacks— raids cariied out at five to six thousand instead of the usual tweiitv- hve to thirty thousand feet. McKelwav writes, "It was pm-point, incendiai-y bombing from a low level, designed not simply to stai-t fires or destrov a single factory but to start one gi'eat conflagration whose furv would double and redouble the desti-uctive force of the bombs." The Tobacco World TOBACCO PROGRAM THROUGH CCC A tobacco program through Commodity Credit Corpoiation loans and purchases on 1945 crop flue- cured, fire-cured, Burley, Maryland, dark air-cured, and cigar filler and binder tobacco has been announced bv the^'u. S. Department of Agriculture. The program prov^ides for (1) non-recourse loans to cooperating producers at 90 per cent, of parity as of the beginning of the marketing- year, and at 54 per cent, of parity to non-cooperatois on tobacco produced in excess of their farm quotas; and (2) purchases of tobacco to stabilize prices and for export under lend- lease to fill military requirements of the United King- dom and British Dominions and colonies, and for cash sale to the governments of these countries to meet their minimum civilian requirements. The program is essentially the same as in 1944 when purchases for export under lend-lease were lim- ited to British military uses, and the remainder of the exports (about two-thirds of the total) was sold to the British for cash. Purchases for export will consist principally of flue-cured tobacco since only small quantities of other tobacco normally are ex- ported to British countries. PERU MARKET INCREASES ERU'S 1944 tobacco crop amounted to about 3,909,000 pounds from 3,605 acres, as com- pai'ed with 3,737,000 pounds from 3,388 acres in 1943. Production during the five-year period, 1938-1942, averaged 2,295,000 pounds. In re- cent years, growers hav^e been encouraged by the country's Tobacco Monopoly to increase their plant- ings; in order to meet greater demands for tobacco products. The Monopoly exercises control over the Peruvian tobacco industry, including acreage planted, and man- ufacture, imports, and sales of tobacco products. This organization also establishes fixed prices for leaf to- bacco produced within the country. Prices paid to growers in the Tumbes region, which produces about 80 per cent, of the total crop, averaged 7.7 cents per pound for first-grade leaf from the 1944 crop, as com- pared with 6.8 cents in 1943, and 6.1 cents in 1941. Prices for the corresponding grade from the 1945 crop have been set at 9.1 cents. Most of the tobacco grown m Peru consists of air-cured varieties of both domestic and foreign origin. Tobacco consumption has shown steadv increases lu recent years. In 1944, consumption of cigarettes totaled 1.4 billion pieces, as compared with 1.3 billion 111^ 1943, and an average of only 0.9 billion during the period 1938-1942. Consumption of imported brands or cigarettes has increased more rapidlv tlian con- sumption of locally made brands. Consumption of cigars amounted to 1,749,000 pieces in 1944, as com- pared with 1,474,000 pieces in 1943, and an average consumption of 1,175,000 during the period 1938-1942. ^omestic manufacture accounts for about 95 per cent. or tile cigarettes and 87 per cent, of the cigars con- on^ /" ^^r^' ^Consumption of pipe tobacco averages y about 5,500 pounds per year, and there is no con- sumption of chewing tobacco and snuff. Wn- capita '-onsumption of tobacco products is limited by the gen- erally low scale of wages prevailing, although greater prosperity during the war has stimulated their use. Substantial imports of leaf tobacco are required for use in blending with domestic leaf in the manu- facture of quality tobacco products. Most of tlie leaf imports originate in Cuba and the United States. Im- ports of leaf amounted to about 600,000 pounds in 1944, compared with about 360,000 pounds in 1943. Imports of cigarettes amounted to 88.7 million pieces in 1944, as compared with average imports of 52.1 million during the period 1941-1943. Most of the cigarettes originated in the United States, and there is an expanding market for popular American brands. Imports of cigars, principallv from Cuba and Jamaica, amounted to 213,000 pieces in 1944, and to 179,000 pieces in 1943. Imports of products other than ciga- rettes and cigars are insignificant. SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Etubliihcd 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured by A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Ktv Wtst, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, III. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. ^B Tobacco Merchants' Association Ti • . . • T) 341 Madison Registration bureau, new york Ave. CITY Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), Search, (see Note B), Transfer, Duplicate Certificate, Note A-An allowance of $2 will be made to members of the Tobacco Mer chants Association on each registration. Note B-If a report on a search of a title necessitates the reporting of niore than ten (10) titles, but less than twenty-one (21), an additional charge of One DoUar ($100) will be made. If it necessitates the reporting ot more than uventy (20) titles, but less than thirty-one (31). an additional charge of fwo Dollars $200) will be made and so an additional charge of One Dollar ($1.00) will be made lor every ten (10) additional titles necessarily reported. $5.00 1.00 2.00 2.00 TRANSFERRED REGISTRATIONS CHEER-— 2,292 (Legal Protective Association of Cigar Mfrs.). For cigars. Registered on August 11, 1886, by Geo. bchlegel, New York N Y Through mesne transfers acquired by Joseph ti. Horn'stein, Chicago, 111. Re-transferred to Tampa Have-It Cigar Co., Tampa, Fla., on April 18, 1945. AROMAS:— 163,524 (U. S. Patent Office). For cigars. Registered on January 10, 1923, by E. Popper & Co., Inc., New \ ork, N. Y. Through mesne transfers acquired by Welmor Cigar and iobacco Co New York. N. Y. Re-transferred to De Lure Cigar Co., Bronx, N. Y., on July 20, 1945. TUXELLO:— 30,340 (Tobacco Leaf PubUshing Co.). For cigars. Registered on September 19, 1905, by Symons-Kraussman Co., New York, N. Y. Transferred to Golden State Box Factory, Los Angeles, Cal. Re-transferred to W. C. Marine, Los, Angeles, Cal., on July 16, 1945. CHAPMAN HOUSE: — 46,615 (Tobacco Merchants Association of the U. S.). For all tobacco products. Registered on July 30, 1936, by Golden State Box Factory, Los Angeles, Cal. Transferred to LaAnda Cigar Co., Los Angeles, Cal., on July 16, 1945. * Manufactured Tobacco produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of April Increase or Decrease Product 1945 Quantity Per Cent. Plug 5,011,197 -f 305,546 0.49 Twist 573,735 -f- 59,704 11.61 Fine-Cut Chewing 323,266 + 12,279 3.95 Scrap Chewing 4,267,572 + 586,059 15.92 Smoking 13,769,160 + 5,416,799 64.85 SnufTf 3,875,655 -1- 537,433 16.10 Total 27,820,585 + 0,917,820 33.10 Four Months End. Apr. 30 Increase or Decrease Product 1945 Quantity Per Cent. Plug 19,992,068 — 144,264 .72 Twist 2,305,340 + 194,439 9.21 Fine-Cut Chewing _.... 1,334,972 + 47,223 3.()7 Scrap Chewing 17,579,443 -f- 1,1 10,057 ().74 Smoking ....;;...:-;'..'..■.... 57,026,682 -f 20,431,069 55.83 Snuff 15,677,863 -f 1,091,862 7.49 Total 113,916,308 -f 22,730,386 24.93 * The production figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue. TURKISH TOBACCO GROWN IN U. S. (Co)ftiui(('(] Fr())n Page a) stored and tlie colors become clearer and more uni- form. The tobacco is graded, compressed in bales of 75 to 12o pounds each, and is sewed in bui-lap covers. Afterwards it is stored foi* two oi* more years to j^or- mit development of the ai'oma. The American-grown Tui'kish then is in a pi'oper condition to be blended with domestic tobaccos to i^roduce what is regarded the woi'ld over as mankind's best smoke — the American cigarette. 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCUANTS ASSOCIATION Ul-' UNriEU STATES JESSE A. BLOCH, Wheeling, W. Va ..•••, •• •. •• • • :f' 'esident WILLIAM BEST, New York, N. V Chaunuin Executive Committee ASA LEM LEI N, New York, N. Y. • • • • • • • • ' • easurer CHARLES DUSHKIND, New York, N. \ .Counsel and Manaains Director Headciuarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG • J'resident EVERETT MEYER Vice- Resident WILLIAM BEST ireasurer SAMUEL BLUMBERG ^"'•etary H. W. McHOSE • ;;---x;-;'VV-: director Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS ......President HENRY GUNST Vice-President STANLEY STACY • • ; • ■ • I leasurer JOSEPH KOLODNY, 200— Sth Ave., New York, N. Y' Executive Secretary JOSEPH OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN. AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES TeL Algonquin 4-9332 Pi^^^^ EstabHshed 1875 ^*'^ *>iiaoilllHAKC eS7-d4t EJ%STI7-OST. The Tnhacco WoS NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J First Vice-President \V. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President J ALBERT FREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave.. New York, N. Y. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel Executive Committee — Alvaro M. Garcia (Ex-Officio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion, Pa Vice-President RUSSELL S. STINE. Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President lOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President J. GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW, 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. INC TACK EDELSTEIN President HARRY ABRAMS Treasurer LEO RIEDERS. 604 West 162nd Street, New York, N. Y Secretary ..Romberg ^.^„ FOR YOU! SIGMUND ROMBERG, who has endeared himself to millions of Americans by his famous music, is star- ring in a special summer radio show for Raleighs (every Tuesday night on NBC) . In addition, two other smash-hit, coast-to-coast radio programs each week for Raleighs— plus B&W's extensive campaigns in leading newspapers and magazines: they're all working hard to build good will for you and the products you sell! ••• ALSO NEWSPAPERS ;,ND fAAGAZlNE^ .##♦ „RAU»GH PMSENTS BILUE BURKE" comediennes. B'^^edy p,„. day nign*^' ^ "He didn't even mention his etchings. Just bragged about his stock of Sir H'alter Raleigh." Smokes as sweet as it smells t^ th« qwality pipe tobacco of Amerko" Remember that cold, Wave? Ml -'PEOPLE ARE fUNNY" Anything ca. haPP-;-^ everything *f .j^^^^.otfun thishilarioushalf-hou and foolishness every night on NBC. I BUY- LINES • h /«"ty ("^ I %F« HiiHK.N Y. Apnl 2«*ih— D.d »aukn<,- i(«) .^* iMr.n. .1 H'd Lt».. Xi»<-i • kit (oniiini^g (uod. oarm (1->lhiriK trni rmarcim to Mrh Amrtican rap- lurrd? Lrr1airil)( iSe niramin muM b« likt • tttendtj furtMn^ (ion honM lo oui l>o>*1 Kraliiinft liii*. tt'« ratirr not lo mind ur l»t>ac<'iini»l *a>»^">o ci^tarrtm lixJit '" Hut krrp nri trtfchinR mat t>c you'll rt*n l« rrwatdrd Bilh nnf of ih'it Mut itp VICtKUY o^amin! Ic'i tb* SMAKT unokc Inr iht ■^M \KT » Oman. —brta IMC ita uni<)ue HHn up chrrk* imnt, Ian ana(C« rniniba IN ihe nfarrllr ralhrf ihan unliJil| flecking I •pillitig inio tout putw! And now on In ollwi UtY-LINt^ ^3f^<0£f^eporl^ D^ ?/-. xa. V.L. pu J. tj^ jj^J — i«d) ftr^ttA ht '■*■ 'w« nhu llu-^iaiahlr in>r.li|ll*d lk« NOT .B|ufr nap. ..I iihU ItrttoMT sK.. haa Mtti • ili iv.!.! •Hj rr^u'M e-v"* •»< •• V.n< rr«»»- <« Nm M»H«Mt A.r*M N» VMk l«^ N V Imm« »l|i H* ••» » MM »«>ilfLLMIf tOl Rid II Sull»C.JU4», itrtm <(•■ m,^< •rwA'Fi k* ••>• >» fMii^lliaa »«.bk< t.a—*d by »>iiirW4 a.n |w< iK* .rr<'*lu>4 ImI» t«« ■rtil lv« rtimalli Maiwd ptatpip*. blaiUtraJ*. fahnrH ikiI f>'l ■•» ihnr 4«>>' Sn g-i alrif ihoH |rftk) (hia rrupiiMM that Mak* )>Hi Mani i« tat * ''a' » latujiiaai )q« d (iilmvn* acryi M UU-' f»bw(a>.<>fM il TH. .faaxrpi -tl LfUlOtLuUtU (.lll'«U ha, a laaiKluaf baw aai •• hd^lnl at a r**^ baa* >r *rll a> In* Hglii aac Hra Z/aiU' fff*^fic :J ■«(K >.ih iWaMia r*iaf I tnm m tril •«■ afcMi Ofv mal rvatl R«rfe ra> M ibn) !»■» I M.ll rtiiab ika- DR STHOUa faat r<»4rt ■■ oar el Ihr hum ap^ayn air ■•!■» T't ■ maa m wmmb la ihr Sinf* Il hrlpa ihrir l**i ' labf h' (•Imhina aM4 nooihiai ■■■■ trrt born pit-put .1 arr »*». tr*4ti amd ihatrA l< • ■ (trai btlp lu^iiJ Ml^caaril.aa laa.iHr aibltit • luat. •«. hrlpxif Verp tm 4n t "'tl aa fiiiiif piMtrUim •<•>»« nnbatiBM l«|l. »!.»*.. 1,^ 1 ,m raa b.^ OR M HOU.% r<>M P an) •! fm^tiHM •« n*(««if 100% g^.' ...um 3.M^i^i Em Waial • rr* But> NO bai II II #iwi«4 la lan H aauU tart* narih lAr Rl kRUP< TW ifcM, ■•kf Ity IMIsr .aim ■••• lh« (^ Ra>M al Wafti rfa «■ •■ a|fatMM( ■ai-tmaibr iwa T\n IOR^ wbala ■raaa btr«4 n pMtttm\»th MValaa «>ik ilva* sIm w« aaraMlh aM*- IMt w raJaw ika IT- la^ Zl raiana« m • r. t MI VT rrPk' You sailed out and bought a pack of KGDLS If KGDLS made your throat feel ^^' so shipshape then (fim with a coU) Why not keep 'em on deck all the time? Cc( in the iwtng Switch from "Hots" to KGDLS J ^ THOUSANDS WATCH - but millions of radio fans hear Grand Ole Opry each Saturday night. Curly Wil- liams and his Georgia Peach Pickers, right, entertain an- other "packed house" in Nashville. THE DUKE of Paducah grinds a mean axe. This star's lively gags help build a nation-wide au- dience for *'Opry". . . and sales for Prince Albert. THE NAME of the hen is un- known but millions can identify the girl. It's Minnie Pearl, whose come- dy adds to the merriment of the "Opry"— adds new listeners too. NETWORK EVERY SATURDAY NIGHT TO HELP YOU SELL MORE AND MORE RiNGE Albert R. J. Reynolds Tob. Co.. Winston-Salem, N..C THE NATIONAL JOY SMOKE i /^ ►3 ^ Stt 2 41945 !l . OEPARTWNT Of AtiRICULTOBE TEMBER 1945 ESTABLISHED 1881 TOBACCO PLAYED PART IN WINNING THE WAR '* Sorry, we have no cigarettes'' signs have been replaced by ones bearing the pleasanter news. **Yes, we have ciga- rettes today. What's your brand?" The man who prefers cigars or his pipe is more likely to get his favorite smoke, too. That's the evidence on every hand since the end of the war. Servicemen, however, continue to enjoy the tobacco products which most appeal to them, prolonging a demonstra- tion of wholehearted cooperation for which manufacturers in all branches of the tobacco industry will forever deserve the thanks of their countrymen. And tobacco itself, in all its forms, has emerged as more important than ever as one of the necessities of American life. Its importance in contributing to the whole country's euphoria — or weUbeing —was emphasized even more strongly in the biggest war in the history of the world, now happily ended, than in World War I, when America first learned of the part tobacco plays in the country's welfare. Copyright 1945, Uooen & Myms Tobacco Co. otart with Chesterfields and you can add only orchids and the theatre for a perfect evening. Ghesterfield^s Right Combination World's Best Tobaccos always gives you smoking pleasure at its best. Chesterfields satisfy because they're milder. . . cooler, . , better -tasting, RIGHT COMBINATION WORLD'S BEST TOBACCOS HOBART B. Han KINS — Editor Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 SEPTEMBER 1945 No. 9 HE Aiviiust 1 forecast of tol)ac'C() production — 1,JKU iiiillioH pouiids — is ai)proxiiiiatcly two per cent, above tlie estimate of last month, and second only to the all-time lecord — 1,950 million pounds — pi'oduced last year. Losses caused by excessive rainfall in eastern North Carolina were more than offset by improvement in the old belt of North Cai'olina and Virginia. Local conditions in other areas have made si<>niHcant changes in pi*osi)ects for some types. The indicated yield per acre declined sharply from a month earliei* in southern Mai-yland, where heavv raiid'all did considerable damai^e. RODITTION of tol)acco used jji-imarily in ci^i»arettes — Hue-cured and lii>ht aii-cui*ed — is indicated at l,Ki) million i)oun(ls of tlue-cured, and 'uH million liounds of lii>ht aii--cured to- bacco. The total for these tobaccos is appi'oximately e(iual to the total last year, there bein<>' about 4.') mil- lion pounds more tiue-cui'ed tol)acco and a correspond- ing* reduction in hurley and southern Mai-yland types. Changes in prospective i)roduction of daik aii-cured tobacco during- July were negligible. A total of 4l\.*) million pounds is forecast, as compared to 4-l-.r) million in 1944, and :U).l million pounds, the ten-year (19:j4-4:5) average. liOM the cui'rent Newslettei* of the lietail To- bacco Defdei's of America, Lie, we take Presi- dent Ki'ic Calamia's o])ening' paragi-ajjlis to leproduce here as a woilhwhile editorial for tobacco i-etailei-s: **Now that victory has been won and the Jai)anese have suri-endered, the many prob- Icnis of the reconversion pei'iod face all businessmen. ^\e can look foi-ward to an incivased sui)ply of all our products, but it is not ])ossible to expect immediate nnproveinent. Although the Ai*my has cancelled many ot its existing war contracts, its primary concern has naturally been along' lines of the more vital wai* ma- t<^'nel, and we have been advised that the Quarter- luaster's Depai-fment has not as vet curtailed its re- quiienients with i-espect to cigars, cigarettes, sniokin tohaecos, pipes and candv, but undou'btedlv in the davs to come contracts will be drastically cut. This interim IK'riod will allow the wise merchant to move from his C'ounters and shelves the so-called 'war babies,' for tiio consumer will l)e interested in purchasing- onlv ■standard brands of reliable merchandise just as sooli ^ available. We can all be thankful that 'Don't vcm Know there's n umv ^.^^ r will no loiig-ei- be a niiich- retailers have fallen into dis- iK'ic s a wai* on '"''i^<''), came after a long- illness. As a boy of 12, he started as a trimmer in a cigar box factory. He liecame the owner of his own business in 1912 and later formed a i)artnersliip with Chester G. Myers for the manu- facture of cigar boxes ])v nuichine. He assisted in the founding- of Autokraft in 1930 and was in charge of the corporation's Hanover plant, as well as of the Hanover Novelty Init, si)ecializing- in novelty boxes for the tobacco trade. Sui'viviiig- are Iiis widow, Mrs. Lleanoi- F. Leschey, tliiee daughters, two sons and three grandchildren. ''To this company he has brought the ins])iration of a mag-inticent character," reads a statement from Autoki'aft oflficials. "During- his ')() A'ears in the industry, his unswerving- loyalty and the highest conce])t of fairness and honesty were always eyident in his every act. He was beloved by all who knew him. He leaves to his successoi's the pi'ice- less liei'itage of a marvelous oxam})le."* ANLLL GAIUIA, 70, one of the owners of Lerfecto Garcia & Bros., died in Havana, -^ I <*uba, August i:>, after a short illness. For more than fifty years he was active in the cigar industi-y in Tampa, Florida. Surviving- are bis widow, two sons, Manuel, Jr., and Charles Oliver, who is in the Navy; two daughters, Miss Josephine Garcia, of Ohicag-o, and Mi\s. Louise Meyer, wife of Gol. Oarl \V. Meyei', of the V. S. Army, and two brothers, Angel and Jose, of Ohicago. The month of August also maiked the demise, on the 4tli, of Daniel P. O'Brien, jn-esideiit of the Dan O'Brien (^igar Co., of P>uffalo^ N. v. He was well known in the industry for forty yeai's. He began in it with the opening 'of a small cigar and confectionery stoi'e in Buffalo. Surviving ai-e his widow, Flizabeth, his daughter, Mrs. Thomas Dwyei-, his bi-othei-, Vincent A., and his sister. Airs H. M. Highly, of St. Petersburg, Fla. •^^■cu-t-uv' OtV .^^'-'^ ''■''■ '''■'" '^ P"''lisJK-.l by Tohacc, WurM Con.nratiu,, ; H,.I,art 15. Uankin.. President an-I Treasurer; F'.. S. PhiUi,... \ice Pr, suK-nt ■ Inh„ Ck-irv IS ,..„,;.; ^ "''•. -"[ ' 'i<-^"i"t Street. IMn laMelpliia . mail matter. Decembi-r 22. IVU9. at the I'o.t Ottice. Philadelphia, Pa., under the Act of .Much \ kS/'g ' ' ' July Report of Tobacco Products Month of July 1945 1944 6,251,044 15,030.460 ...... 701,000 + + + + + + + + + + + + + + + + + + + Increase or Quantity 8.779,416 701,000 Decrease Per Cent. 58.41 6,251,044 15,731.4()0 9,480.416 60.26 32,131,150 216.000 21,657,100 1,200 10,474.050 214,800 48.36 • • • • 32,347,150 21,658,300 10.688.850 49.35 70,152,850 4,496,550 149,483,173 1,944,000 79,330,323 2,552.550 53.07 74,649,400 151,427.173 76,777,773 50.70 117,867,473 2.619,450 19,761.183 390.100 98,106,290 2,229,350 496.46 120,486,923 20,151.283 100,335,640 497.91 106.075,888 2.402,966 128.411.113 1,330,700 22.335.225 1,072,266 17.39 108,478.854 129,741.813 21.262,959 16.39 11,460,800 136,000 14,279.776 84,050 2,818.976 51,950 19.74 11,596,800 14.363,826 2,767.026 19.26 6,816,586 250 3,508,555 • •••>• 3,308,031 250 94.28 • ■ • • 6,816,836 3.508,555 3,308,281 94.29 350,755,791 9,871,216 352,131,360 4.451.050 1,375,569 5,420,166 .39 • • • • 360,627,007 356.582.410 ' 4,044,597 1.13 7.002.067 10,817,080 3,815,013 35.27 21.814,733,985 512,400 20,277,736,308 300,200 1,536,997,677 212,200 7.58 • • • • 21,815,246.385 20,278,036,508 1,537,209,877 7.58 12,163,111 1,444,305 10,718.806 • • • • • • 742.14 12,163,111 1,444,305 10,718,806 742.14 3,190,939 2,556,822 634,117 24.80 21,291.482 18.781,259 2,510,223 13.37 Product Cigars: Class A — United .States Puerto Rico Total Class B— United States Puerto Rico Total Class C — United States Puerto Rico Total Class D— United States Puerto Rico Total Class E — United States Puerto Rico Total Class F — United States Puerto Rico Total Class G — United States Puerto Rico Total Total All Classes: United States Puerto Rico Grand Total Little Cigars: All United States Cigarettes: United States Puerto Rico Total Large Cigarettes: United States Puerto Rico Total Snuff (lbs.): All United States Tobacco (Chewing and Smoking) lbs. All United States * Compiled from comparative data of tax-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release, "The figures arc based on sales of revenue stamps and do not represent quantities of products withdrawn for con- sumption or sale." The Tobacco World 7 Months Report of Tobacco Products 1st Seven Months Cal Yr. 1944 127.099.49() 2.001,300 Increase or Decrease Quantity Per Cent. 98,154,7()8 2.401.108 77.23 Product Cal. Yr. 1945 Cigars: Class A— United States 28.944.728 I'uerto Rico 200.132 Total Class B— United States Puerto Rico Total Class C — United States Puerto Rico Total Class D— United States Puerto Rico Total Class E— United States Puerto Rico Total Class F — United States Puerto Rico Total Class G — United States Puerto Rico Total Total All Classes: United States Puerto Rico Grand Total Little Cigars: All United States Cigarettes: United States Puerto Rico Total Large Cigarettes: United States Puerto Rico Total Snuff (lbs.): All United States Tobacco (Chewing and Smoking) lbs.: All United States * Compiled from comparative data of tax-paid products rekased monthly by the Bureau of Internal Revenue. As stated in the Bureau's release, "The figures arc based on sales of revenue stamps and do not represent quantities of products withdrawn for con sumption or sale." 29.1 44.800 129,700,790 + + + + -f + + + + + + + + + 4- + + 100.555.936 77.53 243.429.176 2.542,950 152.752.378 129.525 90,070.798 2,413,425 59.36 • • • • 245,972.126 152.881.903 93,090,223 60.89 517.558.819 17.838.750 1,184.141.733 5.115.945 666,582,914 12.722,805 56.29 535,397,569 1.189.257.078 653,860,109 54.98 900.004.746 17.255,900 144.000,320 924,200 755.938.420 16,331,700 524.72 917.260.646 144.990,520 772,270,120 532.63 853.295.293 17.811.071 946.490.270 4.482.800 93.200.983 13.328.271 9.85 871,106,364 950.979,076 79,872,712 8.40 105.137.189 1.386,380 98.353.207 201,950 6,783.982 1,184,430 6.90 • ■ « • 106,523.569 98,555,157 7,968,412 8.09 93,10().884 73,7A2 20,951,902 7,575 72,154,982 66,167 344.38 93.180.626 20.959,477 72.221.149 344.58 2.741.476.835 57.108.925 2,673.861.318 13.403.295 67,615.517 43,645,630 2.53 • • • • 2,798.585.760 2,687.324,613 111,261.147 4.14 59,006.307 91,098,453 32,092,146 35.23 139.925,037.800 48,503.820 138,782.868.213 302,733 1.142,169.587 48,261,087 .82 139.973.001.020 1 38.783. 170,94() 1,190,430.674 .86 74,376,659 7,891.258 66.485.401 842.52 « • ■ • 74,376,659 7.891,258 66.485.401 842.52 25.977,867 24.373.957 1.603.910 6.58 157,709,987 131,598,960 26.111,027 19.84 September, 79^5 Pay Tribute to Albert H. Gregg Albert IL Ghegci ESSAGES of greeting and congratulation are still coming in from tobacco circles all over the countiy to Albert H. Gregg, president of the Cigar Institute of America, following his return from thirty-two months' service in England and western Europe as Deputy Red Cross Commis- sioner, The reception program centered on a dinner, Au- gust 1st, in Mr. Gregg's honor in the Waldorf-Astoria, New York, which was attended by sixty of the industry's lead- ers, with good wishes from those whose ab- sence at long dis- tances prevented par- ticipation in one of the pleas an test events in the annals of the A m e r i c a n c i g a r. Ceremonies were under the aus- pices of the institute, of which Mr. Gregg was a principal founder and pi-esi- dent since its incep- tion. Harvey D. Gibson, president of the Man- ufacturers Trust Co., and close associate of Mr. Gi*egg in Red Cross work during both World War 1 and World AVar II, con- firmed the invaluable contribution Mr. Gregg had made to the welfare of this nation's fighting men. Speaking informally he told many amusing anecdotes al^out the Gregg mannei- of handling perplexing pioblems, and described the variety of human kindnesses lie per- formed so frequently. Mr. Gregg, acknowledging the plaudits of the cigar manufactui-ers and other notables and in re- sponse to the tributes of Chairman Basil O'Connor and P\)i-mer Connnissionei- Harvey I). Gibson, stated that he liad done only what he considered his duty, particularly after the expeiience gained in World War I in similai- capacity, and felt that aiding the comfort and incieasing the morale of the armed forces was a satisfaction beyond price. He was also pleased to note the largely increased use of cigars among Uncle Sam's fighting men and how much those cigars contiibuted to their relaxation, oft' duty or on furlough, sometimes in the very tliick of front line action. Declaring that he tried to keep in touch with cigar industi-y situations as far as possible, Mr. Gi'egg "ex- pressed keen appreciation of the progress nuule ])v tlie Cigar Institute in fulfillment of the promotional plans for inteiisifying the populai'ity of cigars whicli it un- dertook in peace and carried forward despite wartime restrictions. Mr. Gregg said he felt ol)lioated to Everett AFeyer, vice-president of the Institute, who served so long as acting president, and thanked bim for **a swell job." Mr. Gregg' said he was confident of a continuance and expansion of the present impressive demand for cigars but emphasized the need for maintaining pol- icies of dignified promotion. As representative of the Cuban Minister of Agri- culture, Francisco Quinones, Vice-Consul in New York, expressed the high regard in whicli Mr. Gregg is held in the Island Republic. A rousing- personal tribute to IVIr. Gregg, as an individual and as a leader who had the vision to rally the industry at a critical period, was paid by Alvaro M. Garcia, former President of the Cigar Manufac- turers Association, who headed the dinner committee. Mr. Garcia minced no words in analyzing the effects of Mr. Gregg's work for the industry and he asserted that Mr. Gregg's sacrifices, at nuiture age, in so arduous a labor in the country's cause merited the acclahn of everyone. The warmth of the welcome, he exclaimed, could only be exceeded by the admiration they felt and the debt that was owed to the guest of honor. MISS BIT-0-HONEY MAKES BOW Miss Bit-()-Honey, loveable personification of Schutter (Vmdy Company's famed five-cent bar, made her formal debut to the trade in a colorful l)roadside mailed nationwide to confectionery, drug, grocery and tobacco dealers. Supplementing- cuirent consumer and trade paper advertising-, and as a follow-up to a "get acquainted" sample mailing-, which have established Miss Bit-0- Honey as a ti'ade character, this bi'oadside explains her role in Schutter 's cui-rent advei'tising'. Accoiding to the broadside, an esiinuited twenty- five million families meet Miss Bit -()- Honey pei'iod- icallv in the Sundav Comic Sections of fortv-six news- papers and in seventeen top-ranking comic books, while an additional six million families, reached by ads in numerous well-known women's nmgazines, bring the total to thii'ty-one million families who, each month, see Miss Bit-()-Honev sweetlv sell her favorite candv. * * * Tliis advertising, Schutter states, is not intended to pioduce present sales, since today's demand for Bit-()-Honey far exceeds production. The company's promotion of its candy at this time is to create maxi- mum demand foi- Bit-O-Honey when candy manufac- turing and distribution again are normal. RIDDELL ACQUIRES ALHAMBRA The Riddell C\)mpany, distributors and whole- salers of tobacco and confectionery pi*oducts, of 140- 150 North Fail- Oaks Avenue, Pasadena, California, have just announced the accpiisition on an affiliation basis of the Alliam])i'a Wholesale Candv Company, formerly of San Gabi-iel, California. Chester A. Parkei-, principal of tlie Alhambra Wholesale Candy Company, entei-s the picture as man- ager of wholesale division of the Riddell Company. Elmer J. Stiauch, sales nmnagei- of the Riddell Com- pany, is advanced to manager of (listii])utiiig division, which department conducts a sizeal)le volume of busi- ness with wholesalers throughout the Southwest. The Tobacco Jl'orld K^yVlaybe it's a boy. . . maybe it's a girl. . . but when G. I. Joe wants to make the grand gesture of the proud parent, it's ''Have a Camel— on us.'' Camels, naturally — they're a G. I. favorite— and more than ever today a prized possession. Even though more Camels were made last year than ever before, even though production schedules provide for more this year, yet, with billions of Camels going to our fighting men, you may not get all the Camels you want. Because Camel will make only as many Camels as can be made with the costlier, prop- erly aged tobaccos available. Camels wouldn't be Camels if they were made of green, insuffi- ciently cured tobaccos. ^^MC^ ^TURKISH & DOMESU!^^ WniU BJLEHD —'""■ YOUR "T-ZONE" AND YOUR CIGARETTE ^ The 'T-Zone "-T for taste and T for throat— is the final proving ground of any cigarette. Only your taste and your throat can tell you which cigarette tastes best to you . . . how it affects your throat. On the basis of the experience of millions of smokers, we believe Camels will suit your "T-Zone" to a "T." R. J . Reynolds Tobacco Co. . Winston-Salem, N.C. T^e St ervtce Army, Navy, Marines, and Coast Guard — wherever they go in their winning of the war, they have first call on Camels. Csme/s ^^cptcmbcr, ig^:, LORILLARD'S POPULAR LEADERS Old Gold A superb blend of many choice tobaccos. /Kpp\e ''Hone/'' fie/ps guard O. Gs. from Cigarette Dryness! Q:£cm/ia^cLGornfuimi^ Amarico't oldetl tobacco marchonti — Eiloblithod 1760 SALES HEAVY AT OPENING HE 1945 Eastern North Carolina flue-cured to- bacco marketing season began August 21 with extremely lieavv sales and all oft'ei'ings in strong demand. The Office of Marketing Serv- ices of the USDA and North Carolina Department of Agriculture report only slight price changes occurred for the majority of grades sold compared with opening day prices last season. These changes amounted to only $1.00 in most cases although some lower quality offerings increased up to $7.00 per hundred. The bulk of sales ranged from $43.00 to $45.00. Growers were pleased with prices as rejections were repoi'ted as negligible. Last season volume of sales on opening- day was light, amounting to only 3,207,802 pounds at $42.53. Because of heaviei* deliveries gross sales to- day probably amounted to twice the volume auctioned last vear. Comparative prices with last season's opening day averages show better leaf grades practically un- changed but most lower (jualities were $1.00 to' $3.00 higher. Cutters were down around $1.00 but lugs dis- played little change. Despite increases in the percentage of cutters and medium quality smoking leaf, the genei*al (piality of the tobacco was not as good as opening day last year. There were more lower quality leaf grades and nonde- script sold today and less choice lugs. The ])ulk of sales was made up of low to fine lugs and fair and low leaf grades. 5 HONORS FOR LIEUTENANT SMITH First Lt. Robert G. Smith, of Jacksonville, Florida, has been awarded the Silver Star with the rare oak leaf cluster betokening- a second Silver Star award for gallantry in action in the European war theater, bis par- ents, Mr. and Mrs. H. K. Smith, 2325 Kiver Road, have been noti- fied. L i e u t e n a n t Smith's first Silver Star was awarded for 2'allantrv on January 11, 1945; his second for hei'oism displayed on January 24, 1945. , 1st Lieut. R. G. Smith The official citation for the first award states that "on Januai'y 11, 1945, in the vicinity of Doncols, Luxembourg, Fii'st Lieu- tenant Smith' led his platoon under withering enemy fire in three assaults to neutralize a strongly fortified farmhouse. On the third and successful attempt. First Lieutenant Smith advanced w^ith an enemy bazooka, eff'ectively placing his fire. Through his aggressive, adroit leadership the platoon's mission was attained, fifteen of the enemy were killed and fifty-five were cap- tured. His gallantry was in accordance with high military tradition. ' ' In citing Lieutenant Smith for the oak leaf cluster to the Silver Star, Brigadier General Earnest as- serted: "On January 24, 1945, in the vicinity of Bhis- "field, Luxembourg, during a counter attack on the town an infanti'y platoon led by First Lieutenant Smith be- came isolated in a house and surrounded bv a nunier- ically superior enemy force. Despite overwhelming odds, he refused to surrender and, at the risk of his life, made his way through withering machine gun fire to obtain reinforcements. Upon returning with the needed assistance, he directed such accurate artillery fire upon the enemy that the counterattack was re- pelled. His gallantry was in accordance with higb military tradition." Lieutenant Smith's fatber is vice-president of John H. Swisher & Son, Inc., manufacturers of King Edward cigars, and one of the best known and l)est liked figures in the cigar industry. Lieutenant Smith entered the Army in June, 1942, after conqjleting a post-graduate military course at the Riverside Military Academy, Gainesville, Ga. Be- fore going to tbe European theatre of action he served in tbe Pacific theatre. In addition to his two decorations for gallantry he also bas tlie Puij)le Heart and the Combat Iii- fanti'ynian's Badge. At present Lieutenant Smith is attached to a labor supervision battalion near Marseilles, France. The Tobacco World Hia>^^. mn. 'F^™ (5 IffiO/s/ FOR YOU — the glamorous singing star returns to the air in B & W's hit show, "Raleigh Room," one of the top -popularity programs in radio! (Every Tuesday night, NBC). In addition to Hildegarde are two other sure-fire network radio shows— plus B & W's extensive campaign of advertising in newspapers and magazines — all working hard to make new friends for the products you sell, to ring up more sales in your cash register. ••• ALSO NEWSPAPERS AND MAGAZINES ^0 OM WiAlK" BItLlE BURKE THeWove'*j with radio coast to coast i0i^ 0«0;N»«1 CKSAKWt fXt>A UKCIH ' f»ortcii rtt»e>A> rue tnv itneiH of toimcoo «ts »S M» JJf tC»!VJ )MtW«l HlUR fWHi Iff QSAHtnt jMCtt • Kemember that cold you caught? ::r\'mfi fur h>i;>'! M If vou liked A friend came to the rescue with a pack of K® LS KGDLS so much V^ then ■ f'cn itkfn V ^. %^^^> ••^-tN Swit-ch from "Hots" to kg;)ls \-Mi Wiiy not . smoke 'em for Life, Guard? c ■r^y // September, nj_^^ THE OF THE CANDY BAR WORLD SCHUTTER CANDY COMPANY, CHICAGO Factory: Chicago, Illinois . . . General Offices: St. Louis 3, Mo. 1944 ALLOCATION TERMINATED The U S. Department of Agriculture has ter- minated War Food Order 4.7 under which tlie 1944 crop of flue-cured tobacco was allocated. Ihe ter- mination was effective August 26, 1945. Flue-cured is used extensively in American cigarettes, and is an important export type. The 1944 crop was allocated to manufacturers on the basis of the quantities used during the year ended June 30, 1944, and to dealers on the basis of acquisitions from the 1939 to 1942 crops, in addition to an allocation for fulfillment of British requirements. Following termination the relatively small bal- ance of the 1944 crop remaining in the hands of dealers mav be sold without regard to the previous limitations of the Order. Flue-cured tobacco is sold at auction and the marketing usually begins in July and is nor- mally completed by the following December. ANOTHER CHURCHILL CIGAR STORY From London drama critic, Ernest Betts, comes to the Cigar Institute another anecdote about Winston Churchiirs famous cigars. *'Most treasured trophy which Alfred Lunt will take home is a cigar given him by Mr. Churchill after he saw *Love in Idleness,' with Mrs. Churchill. It is an enormous Corona with Winston Churchill inscribed on the band. <Jjly tobaccos that burned well and pleased the sense or smell for the wrapper. They insisted upon Sumatra tobacco for this purpose; Java, Borneo and Seedleaf c^^anie second. During the world famous spring sales "' Amsterdam at Fraseati Hall whieh used to draw ouyors from every part of the globe, Sumatra leaf and '>^' equally popular '* Vorstenlaiideir' leaf of Java '^'•ouglit high prices. The filling often consisted of Java to])acco for the less expensive ))rands. As the class of the cigar imjiroved the makers added Brazilian tobacco. For the finest cigars Havana tobacco was used, eithei' in addition to Brazilian or Java, or ex- clusively. ■ Tol)acco for cigarettes is now ])eiiig imported from Khodesia and cigarettes manufactured from it will ])e known by that name. The price will be seventy-five Dutch cents for a pack of twenty. Despite the tre- mendous i-ecpiirements of the armed foi'ces and the shortage of labor and supplies, oihcials believe that a pack per week will soon be available for everyone in Holland. ITALY AIDS TOBACCO PRODUCERS A recent decree of the Italian Government, ap- parently intended to encoui-age production of leaf to- bacco through the sale of which the Government ob- tains consi(leral)le revenue, authorizes financial assist- ance to tobacco growers for the replacement and repair of buildings damaged during war. Growers who de- liver tobacco to the Monopoly may receive grants to ])e paid in annual installments totaling 80 per cent, of the reconsti'uction costs, after the work has ])een ap- pioved ])y the proper authorities. The sums will be l)aid as an addition to the price of leaf delivered to the Monopoly. Over and above official prices, growers who suffered directly fi'om the war may receive up to IS per cent, of the appraised value of their crops as a special bonus to be paid for five years beainniii"- in 1945. • * ^ II riGHT BINDING RTDA Newsletter Bv Eric (^alamia AlK TRADE : Most of us would hate to be faced with a return to the chaotic cut price condition that existed before the war. This office received indications that a number of the manufacturers of cigars, cigarettes and pipes, who realize that the retail dealer cannot continue in busi- ness unless lie receives a profit, will sign their prod- ucts under the Fair Trade Law^s. There is every indi- cation that the OPA wall continue for at least six months in order to prevent an inflationary condition. Consequently, while we enjoy the stable price condi- tion that has existed in our industry during the life of OPA, it is of utmost impoi-tance that every retailer consider himself a Fair Trade emissary. It is up to him in his contacts w4tli the manufacturer to ask for the profit protection that these laws w^ould afford. Massachusetts Cigarette Tax. Recently, the State of Massachusetts increased their cigarette tax from tw^o cents to three cents and the retailers were suc- cessful in securing tlio passage of the Cigarette Ihifair Sales Practices Act. Innnediately thereafter, the tax w^as increased from three cents to four cents. This additional one-cent tax was attached to the Bonus Bill. The tobacco dealers in Massachusetts were only ad- vised of this action, the day that the Bill passed in Committee and was favorably reported to the Legis- lature. They were not given the time for any or- ganized opposition. The congressmen they w^ere able to contact felt they w^ould be taken to task as being- unpatriotic, if they defeated a Boims Bill, even though it contained a rider taxing cigarettes. However, we advised the retailers to point out that this bill which guaranteed $100 per annum to the retui'iiing veteran and his family was more than oif set by the increased tax. The average man smokes a package a day, as in many cases does his wife, and this represents an additional tax of approximately $70 a year which w^ould be largely born by the veteran re- ceiving the bonus. Retailers and local groups throughout the country can gain a lesson from the unfortunate experience of the Massachusetts tobacco dealer. Be on the alert! Watch all legislation introduced into your state legis- lature and prevent repetition in other states of the Massaclmsetts experience. The New York Retail Trade Minimum Wage Law. Although this matter at present concerns only dealers in New York, it is my thought that any activity affect- ing retailers in one state siiould be called to the atten- tion of members of the association as a guide for their action, should similar situations arise in their locality. A Retail Trade Minimum Wage Board w^as set up by the Department of Labor on June 5th to make a study and to recommend mininuim wages for all em- ployees of the retail trades in the State of New York. This office submitted a brief to the Board setting forth in detail the position of the tobacco retailer and pointed out that inasmuch as w^e render a service to the consumer, the w^orking hours of the average retail tobacconist in residential districts is fourteen to six- teen hours a day, often seven days a week, and in business districts somewiiat less. We outHned all the factors that determine the payment of wages to a clerk in a tobacco shop and requested that a minimum 12 of fifty-four hours l)e set for our trade, with a salary of forty cents per hour. The reconmiendations of the Majority Members of the Boa I'd which were issued on August 10th, are as follow^s : 1. A basic minimum salary of r)2Vl> cents an hour. 2. A mininnim of 57VL» cents an hour for pai*t-tiine work (thirty hours or less in any one week). 3. For full-time employment a forty hour work week in communities with a population of 1(),()()0 and over; and a foi'ty-four hour work week in connnunities under 10,000 population. 4. Time and a half for all clerks woiking over these stated hours. 5. A minimum daily w\age of not less than four I hours pay at the applicable wage, provided the worker reports at request of the employer, and regai'dless of wiiether or not assigned to actual work. The ''ap- plicable wage" for students during a school day,. and for ''not moi-e than one employee in any store or busi- ness" is defined in this recommendation as the part- time rate of 57M* cents an hour. 6. An additional daily wage of seventy-five cents an hour for working days of more than eleven hours or for split shifts. Eugene Foley dissenting from tlie recommenda- tions of the Board submitted the follow^ing: 1. A basic mininmm full-time and part-time rate for employees having less than one year's experience in retailing of forty cents an hour. Employees having one year's experience" forty-five cents an hour. 2. Time and a half for all clerks w^orking in excess of fortv-four hours a week. ft 3. A minimum daily wage for an employee who by request or permission of the employer reports for duty on any day shall be paid for at least four hours. If such employee is assigned to actual work, he shall be paid at the apjjlicable minimum wage rate. TOBACCO JOBBERS ADD CANDY The country's tobacco jobbers have been officially called upon by the National Association of Tobacco Distributors to enter the candy w^holesale field in a big way. Of coui'se many jobbers have been in candy for a long time, but always as a side-line, or a secondary feature to their main job of distributing cigars, ciga- rettes and other tobacco pi'oducts. During the war, tobacco jobbers, in search of new lines had to pay more attention to their so-called side lines. Now the NATD has issued a bulletin suggesting that jo])bers consider all aspects of the candy marketing field because they can do a top notch job of distribution in it. Candy jobbers, meanwhile, are forming an asso- iation of their own. One of the main reasons for this » ci action is ' ' self-protection. ' ' Specialized candy jobbers have come to realize that more aggressive wholesale organizations in the grocery, drug and tobacco fields have cut heavily into the wholesale confectionery trade. Retailers, of course, will benefit by this increased | competition among theii' jobbers, and* when candy is once more plentiful, the man behind the counter should be able to handle confections on a decent profit basis. The Tobacco iVorli ITlolce a clcCte uHTtl MODEL FLUE-CURED ALLOCATIONS INCREASED F]FLE(^T1NG tiie increase in the 1945 Hue- cured tobacco crop shown in the August 10 crop i-eport, the 13epartment of Agriculture has increased allocations of this important ei^arette-type tobacco to manufactui'ers and to dealers, by a total of approximately forty-three million pounds. The action is taken in an amendment to War Food Oi'dei- 4.10. Tins amendment, l)ase(l on the latest croj) estimate of Hue-cured tobacco totalling 1,1*34 million pounds pi'ovides that manufacturers may accpiire Hue-cured tobacco up to 101.') per cent, of the (juantity, including scrap, used by them for manufactui'ing purposes fi'om July 1, 1944, through June »'>(), 1945. Manufacturers' auction purchases and purchases from dealers are fixed in the same proportion of total pui'chases as were similailv accpiired from the crops of 19.*)9 thi'ough 1942. Dealers may puichase 1945 crop flue-cured tobacco at auction — for their own accounts — up to 115 per cent, of the basic (quantity which they were entitled to buy from the 1944 crop under the provisions of War Food Order 4.7, Amendment 4. Should later ci-op estimates modify tlie August estimate, adjustments will be made in allocations to preserve an equitable ayd an orderly market. CANADA'S FLUE-CURED EXPORTS LARGER Canada's exports of Hue-cured leaf tobacco duiing the first live months of 1945 amounted to 10.5 million pounds, 01- nearly eciual to the 10.9 million pounds ex- ported dui-ing the entire calendai* year 1944. If the autborized (juantity of sixteen million pounds of Hue- eurod is exported during 1945, this vear's expoi-ts w^ill be tile largest since 1989, when the total was 28.7 mil- lion pounds. Although the ban against the importation of man- uiactured tobacco from non-sterling counti'ies w^as re- !»ovecl in August, 1944, imports of American cigarettes into Canada have continued to be insigniHcant. The Piesent higlwtai-iffs virtually eliminate foreign ciga- mtes trom the market even though the ban on their iiiipoi-tation has been removed. Smoking tobacco im- ports from the United States, however, are cui-rently luiuung about double those during the innnediate pre- rl^^V^^'i'\^^^' l^^n^orts of leaf tobacco continue to be iinned largely to cigar and Oriental tvpes with some ^•'^•'•^'ase 111 cigar leaf takings. SMELLS BETTER SN THE PCUCK— SMOKES BETTER IN YOUR PIPE United States Tobacco Company New York . Chirago • Nashville « Richmond . San Francisco SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRLCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Establiihed 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD ^^^^iilJL A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Keif West, Horida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia, Pa. Wheeling, W. Va. 13 Tobacco Merchants' Association Registration Bureau, new^yo^^^^ city Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), Search, (see Note B), Transfer, Duplicate Certificate, jMnte A— An allowance of $2 will be made to members of the Tobacco Mer- chants Association on each registration. Note B-lf a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21). an additional charge of One Dollar ($lW will be made. If it necessitates the reporting ot more than twenty (20) titles, but less than thirty-one (31). an additional charge ot Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made, tor e /ery ten (10) additional titles necessarily reported. $5.00 1.00 2.00 2.00 REGISTRATION CAROUSEL:— 47,087 (Tobacco Merchants Ass'n of the US.) For all tobacco products. Registered on July 31, 1945, by bchlegcl Lithographing Corporation, New York, N. Y. TRANSFERRED REGISTRATIONS ILLUSTRO:— 27,703 (U. S. Patent Office). For cigars. Registered on August 12, 1924, by Glorifier Cigar Co., Inc., New York, N. Y. Transferred to Alliance Cigar Mfg. Co., Bronx, X. Y. Re-trans- ferred to Bondniark Cigar Co., New York, X. Y., on August 1, 194^. MELO-DRAMA:— 26,111 (U. S. Tobacco Journal). For cigars, cig- arettes and cheroots. Registered on October 30, 1902, by W. P. Hafemeister, Milwaukee, Wis. Transferred to The Calvert Litho- graphing Co., Detroit, Mich. Re-transferred to American Box Sup- ply Co., Detroit, Mich., on August 2, 1945. WHITE HOUSE:— 255,510 (U. S. Patent Of^ce). For cigars. Reg- istered on .April 13, 1929, by Charles & Co., Mohawk, X. Y. (also doing business as "The Charles Co.," Red Lion, Pa.). Through mesne transfers acquired by Lancaster Cigars, Inc., Lancaster, l*a. Re-transferred to Paul Roseman Cigar Co., Red Lion, Pa., on Au- gust 1. 1945. MI SONITA: — 46,720 (Tobacco Merchants Association of the U. S.). For cigars. Registered on March 14, 1939, by Ruy Suarez & Co., Passaic, X. J. Transferred to Trv-A-Tampa Cigar Co., Tampa, Fla.. on July 12, 1945. SELECTOR':— 29,774 (Tobacco Leaf Publishing Co.), and 30,370 (U. S. Tobacco Journal). For cigars, cigarettes, cheroots, and to- bacco. Registered on June 6, 1905. by .American Litho. Co.. Xew York, X. Y. Through mesne transfers acquired by Castro, Perez & Marcos, FTa. Re-transferred to Marcos Cigar Co., Tampa, Fla., on November 21, 1944. Internal Revenue Collections for July Source of Revenue 1945 1944 Cigars, including tloor tax $ 2,593.523.85 $ 2.41().512.44 Cigarettes, including floor ta.xes .... 76,450.288.99 70.987.831.22 Snuff 574.309.08 4o0.228.01 Tobacco, chewing and smoking 3,832,792.83 3,380,900.12 Cigarette papers, tubes and leaf dealer penalties 200.802.75 08,582.82 * Manufactured Tobacco Produced by Classss (As reported by the Bureau of Internal Revenue based manufacturers' returns of production) Month of May Increase or Decrease Product 1945 Quantity Per Cent. Plug 5,273.854 + 50,355 1.08 Twist 005.040 + 44,254 7.88 Fine-cut Chewing 328.988 — 35.()43 9.78 Scrap Chewing 4.383.421 + 00.028 1.40 Smoking 15.100.008 -f 4.385.833 40.91 Snuff 4,075,991 + 400,889 10.91 Total 29,773.908 -f 4,912,316 19.70 Five Months Ending May 31st Increase or Decrease Product 1945 Quantity Per Cent. I'iug 25.2()5.922 — 87.909 .35 Twist 2,910.980 + 238.093 8.93 Fine-cut Chewing 1.003.900 -f 1 1.580 ,70 Scrap Chewing 21.9o2.8o4 + 1.170.085 5.63 Smoking 72.132,750 +24.810.902 52.45 Snuff 19.753.854 + 1.492.751 8.17 Total 143.090.330 + 27.042.702 23.82 * The i)roduction figures are in pounds, and are subject to revision until published in the annual report of the Commissioner of Internal Revenue, 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES JESSE A. BLOCH, Wheeling. W. Va ...- •• .••• -i resident WILLIAM BEST, New York, N. V Chairman L.xecutive Committee ASA LEMLEIN. New York, N. Y ., •••• •••Iieasurer CHARLES DUSHKIND, New York, N. Y Counsel and Managuia Director Headiiuarters, 341 Madison Ave., New \ork City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG .IVesidem EVERETT MEYER \ ice-Pre«dent WILLIAM BEST Treasurer SAMUEL BLUMBERG Secretary H, W, McHOSE ;;••;••;.•. director Headquarters, 185 Madison Ave., New \ ork City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDW^ARDS President HENRY GUNST Vice-President STAN LEY STACY Treasurer JOSEPH KOLODNY, 200— 5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J First \icePresident W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N, Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC.. 200 Fifth Ave.. New York, N. V. ALVARO M. GARCIA President WALTER E. POPPER Treasurer SAMUEL BLUMBERG General Counsel E.xecutive Committee— Alvaro M, Garcia (Ex-Ofificio), D. Emil Klein, Everett Meyer, W^alter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCLATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion, Pa Vice-President RUSSELL S. STINE, Red Lion, Pa .Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President J. GROSSMAN First \'ice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW, 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. IXC TACK ED ELSTE IN President HARRY ABRAMS Treasurer LEO RTEDERS, 604 West 162nd Street, New York, N. Y Secretary OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 Established 1875 6S7-64I EAaTI7-B8T. MKW VOftK. The Tobacco U'orU Lucky Strike Means Fine Tobacco ^-P^^JK^^W^sncrrK- DEFEND THE CONSTITUTION lELVICTORY BUY IMTKU STATKS WAR BONDS A \ I) AMPS ,x«toW ■ ^k ■'i'i^y'- ..'jai^' *«ff^ "Boy, That's Tobacco! " Painted from life in the tobacco country by James Chapin. YES ! Lucky Strike Means Fine Tobacco ! So Round, So Firm, So Fully Packed So Free and Easy on the Draw. . . Co|>yri(ht IM4, Thf Anwrican Tobacco Compuy s. '^sa A jTOBER '1945 /^.^>- \ ^\^'^ IP* t ^ ^ MORE MEN HAVE ENJOYED WHITE OWLS THAN ANY OTHER CIGAR EVER MADE IN THE UNITED STATES .\ -^ ESTABLISHED 1881 As ALL TOBACCO PRODUCTS, EXCEPT LITTLE CIGARS, AHEAD IN 1945 TO DATE With the single exception of little cigars, all classifications of tobacco products registered increases in the first eight months of this year, as compared to the corresponding period of last year, it is revealed in the current issue of the Supplement to the Tobacco Barometer of the Tobacco Merchants Assn. of the U.S. Cigars of all classes totaled 3,229,992,- 336, as compared to 3,112,060,562, a gain of 117,931,774, or 3.79 per cent. Little cigars totaled 67,017,974, for a decline of 35.96 per cent. Cigarettes totaled 168,455,454,671, rep- resenting an increase of 4.57 per cent. Large cigarettes totaled 81,253,888, a rise of 680.15 per cent. Snuff totaled 29,750,202 pounds, a climb of 7.41 per cent. Chewing and smoking tobacco totaled 182,842,973 pounds, an advance of 17 78 per cent. I |r iw # B&W's HILARIOUS RADIO SHOW MORE POPULAR THAN EVER! .ttti HILARIOUS!— that's the one-word description there is of B & W's comedy show, "People Are Funny," broadcast coast to coast every Friday night on NBC for Raleigh Cigarettes. From Maine to California, delighted listeners are having the time of their lives en- joying the fun and foolishness that have made this one of the most popular laugh shows in radio. ALL FOR YOU! Think of it— i/iree top-notch network radio shows on the air every week for Raleigh cig- arettes! And in addition, there are B&W's big advertising campaigns in leading newspapers and maga- zines. Is it any wonder that more and more people are coming into your store these days and asking for the Brown & Williamson prod- ucts you sell? ALSO NEWSPAPERS AND MAGAZINES '■■■■■ "'3 i HlLOEGAROt • .,\ne Stat 19 The glamorous ^vng-g^^^ous Hack on the air ^^^^^t season, l^^KtleigViBoo--^^\edasone youremember,^^.^ radio. Perfection . • ^//^^ tops ! v^ f SiGNiUNO ROlABtRG •th Romberg* .^, evening -^^^^igVis every on the air for t^ (NBC) V/ednesday ^ig^^ ^^sic by presents ^elf '^^^estro and the popular m composer. 7K/FL£S AMK£ F£Kf=£CnO/V. . . BCfT F£Kf£Cr/0/V /S A/O m/Fl£/ Txt 1^ W.UUfii U fnt fwrfifiion In jd..>...I.Kh<»p*M||hl> i« op.r ' The Itnir ihiitft » Hp b.B m w liiilc iti>fi|« lilir irinini »>ih iht >-*^ •oKmui gMivii tin ihr wn . . . (hcmitl 4r>m*t)u. tilcndcd <*tili aiuflMiii Turiith. litil* )>• ■Rinf. unliurnril. ui>l..fi,rJ Mi ih'l ilr ih* htlrAjiorrtl «iill'»ntii ii compldtl) dr- Link ihiniti liLt piiLinK thi ti||*rc«tft %a tftrv rtKh itM l4.<<»t-lirth l.» kmc *ni«v- «*m ti I ih*M litrl* rhmni «ny a pack of KGDLS >:-/^' ■■■■ ? If KODLS were your Guide to better smoking tnen <«* n b*** you Aoi/a cold / Why Pish for other brands- why not smoke 'em all the time? ..[•.I f,.i"" «.«' ii» They're reel iOOlhiiiiJ Switch from "Hots" to KGDLS ^ MN*. 4 %.^: .«» v* !••» RALtlOM o»' *» (l Foiwai'd under tbe dii'ection of Harrv W. Mc- Hose, who believes that motion pictures are the logical medium to remove tbe disiepute cigars fell into after World War I. The tie-ups are planned well in ad- vance, only tbrough those pictures in which the use of cigars is appropriate. Once a year Mcllose goes to Hollywood and works out the program for the coming yeai* with tbe vai'ious film companies. Kesult: scenes showing cigars being smoked by stars and, where possible, little discussions on the value of cigar smoking. DVP:KTIS1XG-WISE, the him companies gain by the association. According to a survey made by tbe Jioss Federal Kesearch Corp., a mininmm of 25,000,000 people see the counter cards and postei-s that are placed by tbe institute in 15,000 drug, cigar and department stoi-es tbrougbout the country. The displays l)oost the picture, ai'e dis- tributed hrst on the day of the woild premiei'e via the mailing list of The Cigar Booster, pul)lisbed monthly by tbe institute; other displays of the same picture are distributed just prior to local showings of tbe him bv tbe salesmen of the wholesalers. Mcllose has even carried the idea into radio on two occasions despite tbe difhculty of timing in tbat medium. Displays were made up and sent out prioi* to two shows: **Can You Top Thatf" and an ''Inner Sanctum Mysteiy.'' In- terestingly, the lattei* was solved by cigar ashes, the main clues were cigars. l*i-obablv another trv will be made at radio, but Mcllose doubts that many pro- grams can be worked out far enouub in advance for bis purposes. X all-time record crop of tobacco, exceeding last year's crop by 49 million pounds, is indi- cated l)y the September 1 forecast of tobacco production — 1,999 million pounds. This rep- resents an increase during August of .*> per cent. Prospective i)roduction ot Hue-cured tobacco showed an increase of 3i/-> per cent, above that indicated a month earlier. A c^'op of 1,174 million pounds is ex- l)ected; this would ]>e 8 per cent, above last year's pi'oduction and would slightly surpass the pi-evious lecord production in 19:^9, when 1,171 million pounds were produced. Heavy and frecpn'ut I'ainfall in early August was a deterrent to harvesting but it increased the i)rosi)ective yield of tbe late planted fields. Another big crop of ])urley tobacco — 570 million pounds — is in jjrospect, 4 per cent, smaller than last year's record l)i-oduction but 1)4 per cent, higher than in 1931, the pievious high year. ne TOBACCO WORLD (est. 1881) is pulilislud l.y lOhacco Wdild Corix.ratic.n ; Hchnrt H. Uankin-^. I'resiflent and Treasurer; I'.. S. Phillips, \ict-President ; John Cleary, •ecretary. Ofticc. 236 ( lustmit Street, Philadelphia (>. Pa. Issued monthly. .Suh-cri pt umin. a\ailal)le only to those engaged in the tobacco industry or trade, $1.00 a year cents a copy; forciiiu. .<1.75 a year. Kntered ar. second-class mail matter. Decemhii 22. l^W. at the l'(.-.t Office, Philadelphia, Pa., under the Act of March 3. 1R70 August Report of Tobacco Products Month of August Increase or Decrease Product 1945 1944 Quantity Per Cent. Cigars: Class A— United States 3,403,052 15,978,152 — 12,575.100 78.70 Puerto Rico 100,000 500,000 — 400,000 Total 3,503,052 16,478,152 ~ 12,975,100 78.74 Class B— United States 38,728,300 23,315,977 + 15,412.323 66.10 Puerto Rico 230,000 402,250 -- 172.250 Total 38,958.300 23.718.227 + 15,240,073 64.25 Class C — United States 76,620,450 164,594,898 — 87.974.448 53.45 Puerto Rico 4,784.950 3,265,200 + 1.519.750 Total 81.405,400 167.860.098 — 86,454.698 51.50 Class D— United States 142,013,170 26.331.651 + 115.681.519 439.32 Puerto Rico 2,650,000 725.800 + 1,924,200 Total 144,663,170 27,057,451 + 117,605,719 434.65 Class E — United States 134,632.643 165.216.815 — 30,584,172 18.51 Puerto Rico 2,668,800 1.529.950 + 1,138,850 Total 137.301,443 166,746.765 — 29,445,322 17.66 Class F — United States 14.803,370 17,288,598 — 2,485,228 14.37 Puerto Rico 50.250 104,600 — 54,350 Total 14.853.620 17,393,198 — 2,539,578 14.60 Class G — United States 10,721,366 5.478,483 + 5,242,883 95.70 Puerto Rico 225 3,575 — 3.350 'T^tal 10.721.591 5.482.058 + 5,239,533 95.58 Total All Classes : United States 420.922.351 418.204.574 + 2 7\7 777 65 Puerto Rico 10.484.225 6.531,375 + 3:952,850 . . Grand Total 431,406,576 424,735,949 + 6,670,627 1.57 Little Cigars: " " All United States ^^Mu 13,548,027 _ 5,536,360 40.86 Cigarettes: " Pu^r^o IVr ^^"^^^^^1 V^^/. 22,304,682,582 + 6,173,168,869 27.68 Jruerto Kico 4,001,600 1,200,600 + 2,801,000 "^^^^^ 28.481,853,051 22.305,883.182 + 6.175,969,869 27.69 Large Cigarettes: ~ ^"o R^r.::::::::::::::::::::::: '''',^, '^''^'' + ^-353,379 172.49 '^'^^'^ ^'-^^^-^^^ 2.523.850 + 4,353,379 "i^ Snuff (lbs.). ' All United States -i 777 i^c , ,^- mn . ^^'^^"^'-^'^-^ 3.325.100 + 447,235 13.45 Tobacco (Chewing and Smoking) lbs.: "^ ■ All Uiiiled States 2^ \t,? Q8A o? i< i e ^n- ^^.l-^^.^gt* 23,645.69/ -f 1,487,289 (,.29 sun„„u,„„r sale." I, is als,, „, l,e no,ee(l nioiitldy by the I>ureau of Internal Revenue. As stated in the Bureau's release, "The figures arc based on sales of reT'e)iue sfam/^s and do nut represent quantities of products withdrawn for con- sumption or sale." It is also to be noted that the monthly figures are subject to revision until published in the annual reports of the Commissioner. October, ig^^ f How Tobacco Auction System Works Bv Bill Sharpe OBACCO, a crop which has done pretty well hv itself since Raleigh's colonists took some of it to England from Roanoke Islaiid in 1587, is moving toward the consumer again in North Carolina, which produces 70 pei* cent, of the nation's flue-cured type. And it is moving with a rapidity and dispatch which seems almost like legerdemain to the bystander. Within a few weeks, the state's crop of around 775,000,000 pounds will be completely sold; and the nation's entire 1945 tobacco supply (1,890,000,- 000 pounds) will be moved within the space of months. Tobacco is the only major V. S. crop which is still sold to the highest bidder at auction. The system, admittedly fast and efficient, has come under many and unsuccessful attacks, principally from farmers, and especially in years of low prices. Central figure in the system— and well known to most radio listeners— is the auctioneer. But his greatly exploited chant makes a lot more sense than might be imagined. Slow an auctioneer down and you will dis- cover that he is reiterating the last bid, mixed up with meaningless but rhythm-carrying syllables. This con- tinuous singsong actually is faster and easier for the auctioneer than the recitation of individual bids would be. In any event, the buyers understand the language well enough. And *' seeing" the bids is right. In the system, increase in bids proceed one-half cent a step. Most bidding is mute, and any signal given by a buyer is understood to advance the price by this predetermined unit. Bidders signal the auctioneer in devious and some- times fantastic wavs. One bidder mav leisurelv lift a finger, another stab his chest witli his thumb, or jerk his tie, and still another mav wink an eve. There once was an ingenious buyer who put to use an ordinary worthless talent — he wiggled his ears as a bidding signal. Auctioneering is pretty strenuous business, for in addition to the continual singing, the tobacco seller must keep a close eye on his mute buyers. This job is somewhat simplified by the fact that most tobacco manufacturers specialize in certain types and grades, and tlie auctioneer is familiar with what tobacco is likely to interest any buyer. Tobacco is auctioned only in certain ' 'market" towns which have from two to a dozen warehouses. A tobacco warehouse, contrary to the usual connota- tion, is a place where tobacco is sold, not stored, and the warehouse owner is the middleman in the system. He provides the selling place, the auctioned', an offi- cial weighing service, and the shallow baskets in which the tobacco is displayed. He furnishes immediate cash for the seller, later to be reimbursed by the buying companies. He also provides a ti'aditional and somewhat theatrical service in making the first bids. Sometimes when the buying line reaches a pile, he will sav: *'Now, boys, you all know old Jim Green. He had tough luck this year— lost two cows and had a barn to burn. Let's bid him up a good price. 20 cents ..." thus, a wai'e- houseman's ability to remember the economic and domestic situations of his patrons counts substantially in his success. Many farmers sell regularly at one market and at one house at that market, though when the prices are fluctuating they will shop around in Lilt* IlOpU ul gfLLilig U<.-Ltc;i pj ii^eS. In exchange for these practical and fanciful serv- ices, the wareliouseman collects (from the farmer) a small fee for weighing, an auctioneering fee, plus 2y2 per cent, of the farmer's gross sales. This overhead last year ran around a cent a pound, or more. The selling system is smoothly organized. *'Sets" of buyers are assigned to each market, the number of sets depending upon the number of warehouses and the sales volume. Each set must contain representa- tives of all major buying companies. In addition, there may be independent buyers for small manufac- turers— each buyer usually representing a number of them — and speculative buyers sometimes called ** pin- hookers." The pinhooker is a v^ery sharp citizen, and often is considered by the farmer to be an interloper, be- cause he profits by the mistakes of either the farmer or the buyer and by his superior judgment. Due to the speed of auctions, a pile of good to- bacco may be underbid. The pinhooker bids it in and sells it again the same day for (he hopes) a profit. The pinhooker also watches for poorly graded tobacco and buys it, later regrading and selling it in several lots. There are a multiplicity of types and grades, and since manufacturers have to regrade improperly sorted tobacco, they are reluctant to buy such piles. The pinhooker is strictly a small-time speculator; he cannot hold or process his purchases, and his success depends entirely upon his ability to profitably make a quick turnover. The fact that tobacco may be stored onlv after a redrying process has gi'eatly influenced the technique of transferring the crop from the producers to the manufacturer, and its nature also, strangely enough, has fostered the tenant farming system in the south. Because of inability of the farmer or an unequipped speculator to hold tobacco very long, it must be sold (luickly to a specialized l)uyer. The conseciuence is that tobacco, alone of our great American crops, has practically no steady demand from the investing pub- lic, which forms a measure of stability for cotton, grains and other produce. Substantially, the only people who buy tobacco are the people who pi'ocess it or professional buyers acting for manufacturers. At- tempts to establish future dealings in tobacco have met with failure. Tobacco likewise is a commodity which a tenant farmer is not tempted to eat, wear, liide or otherwise appropriate to his own uses, and it is quite difficult to sell surreptitiously. It thus became an ideal 'Hen- ant crop" from the point of view of the landlord. Fai-mers biing their tobacco to market on the sticks on which it was stiuiig when graded and tied into neat ^^liands." The hands are arranged into piles and officially weighed. When the light is sufficient, sales begin. (It is believed that tobacco cannot be The Tohocco World Cigars are the most pleasurable and economical form of smoking. BAYUK BULLETIN Devoled lo the best interests of the men whc 8 e II e 1 ga rs. finth»uem9 PHULOFAX (The Retailer's Friend) SAYS When important planning is being done, facts alone will help reach the right decision. — o — It is vital to our own interests to actually KNOW the tilings we should know. — o — Tis better to say *'I don't know hut will find out" tlian to hazard a guess. — o — All of ns are entitled to our "()|)ini()ns" hut when we ex- press an *'()j)ini()n" let's not try to dress it up as a "fact". — o — If one does not have deHnite kn()wle(l<^e about bis own bailiwick, how could he analyze the other fellows' territories? — o — It is just as important to know where to find knowledi»e as it is to have knowledge. — o — Someone said that "A little knowledge is a dangeroirs tliing"-but Phil thinks the ac(juiringofa"little"kn()wl- ^^Ige usually leads to going after "more" knowledge. — o — I" acts and figures are always availal)le to him who seeks facts and figures. — o — W before you Leap — and Know before you Speak. ,^— -i^ America's oldeil tobacco merchontt — Esrabtished 1760 CANVAS COVERS, ETC. Canvas covers, tarpaulins; truck, boat, niacliinery; new liii'liest tost, full weight; mildew, waterproof; rust ])roof gronnnets set in reinforced patches. All sizes. Immediate shii)ment. Direct factoiy ])rices. Industrial Manufacturing Company Department 1)4, Milwaukee, Wisconsin. * Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of July Increase or Decrease Product 1945 Quantity Per Cent. i;i"K 5,019.181 + 33M09 7.18 Twi^^t 523,208 + 42.731 8.89 iMne-cut Cliewnig 300,903 + 12 552 4 35 Scrap Chewing 4,094,374 _ 92'883 2*2^ '5"'«i'"g 13,185.155 + 3.093,091 30.65 S""tt 3,153,392 + ^\^7,2l 1.00 Total 26.276,213 + 2>MU2l 14.98 Seven Months Ending July 31st P, , ^ Increase or Decrease Product 1945 Quantity Per Cent. !;j"h^ 35,344.612 -^97.667 /8 •^^■'■'^t 4,039,629 + 356.223 9:67 Hne-cut Chewnig 2.297,539 - 13,913 60 Scrap Chewnig 30.368.394 + 881.406 2 99 ^'"^^"^^^ 100.137,500 + 32.894.855 4892 ^""^ 26,307,537 + 1.725.755 7:02 Total 198.495.21 1 + 35,746,659 21.96 * The production figures are in pounds, and are subject to revision until published m the annual report of the Commissioner of Internal Kevenue. ^iiivi udi E accurately judged undei' ai'tificial light.) Sales pro- ceed at the inci-edihle i)ace of from .*>()() to 400 piles an hour. This means that individual transactions may he made at the rate of one each live seconds. This rapidity, comhined with the auctioneer's jargon and the esoteric hidding signs, has h'd to com- plaints from farmers, the c()mi)laiids heing most vocative when ruinous i)rices prevail. They jioint out that ir one strong hidder pauses to take a di'ink of watei', or to hail a i)assing fi'iend, his inattention might lower the ])rice of one pile 1 )y .)() i)er cent. or )VP more. In recent yeai's, government I'euulations In cut the rate ol sales to a nuiximum of .*)()() |)er hour, hut so conditioned is the system to I'apid sales that sometimes auctioneers sell their houi'ly ({uota ahead of time, and the line has to halt to ^' catch up with the guv'ment." The line, moving steadily along, is trailed hy cleiks who maik upon the weight tags the price bid and the name of the huyer. Then, and usually only then, does the farmer know how his j^ile has fared. After surveying the card, Ik* can "turn the ticket''; i. e., tui'ii it face down, half-tear or otherwise mutilate it, as a symhol of i-ejection. If(» can sell the same pile at a latei' auction without additional fees. The system fulfills its economic function when em- ployes of the huyei-s move in, wheel out the haskets of tohacco, and take them to the redrying plants, where seasonal woikei's stem, clean and moisture-comlitioii it foi' packing in hogsheads, where it fei-ments foi" two, three oi' moi'e yeai's hefoi-e heing used. In had times, this system is a suhject of contro- versy. Fainiei's in such years particularly dislike the ''circuit-rider,'' who repi'esents manufactuiers, and Avho travels from mai-ket to mai'ket to instruct their huyers. Visits of ''circuit-iiders" iiiay he followed by violent liuctuations in jn'ices, and, if the fluctuations are downward, then the circuit I'idei- is damned. Tohacco 's acute i-es}K)nsiveness to climate, ahi- tude, and si)ecialize(l cultivation makes the auction svs- teni economical. The ciop matui-es in neat chrono- logical oi'dei', starting in Florida and proceeding north to Connecticut, whei-e cigai- types are grown. The l)uying crews thus can move northward from Geoigia in July, cleaning up South (^ai-olina in a couple or so weeks then huyiiig up the Border Belt and open- ing the Xew Bright Belt markets of eastei-n ('arolina. Then they wheel westwai'd to the upland Middle Belt, thence to the Old Belt of Piedmont North (Carolina and Vii'ginia, and finally climh the slopes to penetrate the hurley helts of Tennessee and Kentuckv. GRIFFIN ELECTED VICE-PRESIDENT "The l)oard of directors of the Xew Yoik Auto- matic (^anteen Coi-poration, MU Fast 2;kl Street, X. V. ( ., has elected C. Field Gi-iffin vice-pi-esident of the eompany,'' it was announced hv John T. Collins, president. "The i-ate of develoijuient of automatic vending machines wdl he faster during the next five vears than It was 111 the last twenty," said Mr. Griffin.' "Before the war, the machines were limited in pi-ice and size of the article to he sold— gum, candv, heverages, to- Imcco etc.— hut duiing the post-war pei*iod, it mav also he possihle for the vending machines to he oper- ated with dollar hills and with an electric eve for the distrihution of higher priced articles '' I'hc Tobacco World t MAKING YOUR WISHES COME TRUE . . One wish has been fulfilled. Won by 33^ years of deadly struggle. With God's help, we have prevailed. Now we have a chance to make another wish come true. For most of us, the outlook is a bright one. If we will simply use the brains, the will, the energy, the enterprise . . . the materials and resources . . . with which we won our war, we can't fail to win the peace and to make this the richest, happiest land the world has known. Your wishes have been wrapped in that bright outlook. Your wish for a cottage by a lake. For your boy's college education. For a trip you long to take. For a "cushion" against emergencies and unforeseen needs. You can make those wishes come true by buying bonds today . . . buy- ing them regularly . . . and holding on to them in spite of all temptation. There's no safer, surer investment in the world. You can count on get- ting back $4 for every $3 you put in — as surely as you can count on being a day older tomorrow. So why not be patriotic and smart at the same time? FULFILL YOUR WISH-BUY EXTRA BONDS IN THE GREAT VICTORY LOAN! Th IS is an official U. S. Treasury advertisement — prepared under auspices of Treasury Department and War Advertising Council Oct ""('/■ '<^l: THE OF THE CANDY BAR WORLD iiiiiiiiiiiliiiiM«i<'" SCHUTTER CANDY COMPANY, CHICAGO Factory: Chicago, Illinois . . . Gonorol Offices: St. Louis 3, Mo. STATEMENT OF THE OWNERSHIP, MANAGEMENT, CIR- CULATION, ETC., REQUIRED BY THE ACTS OF CON- GRESS OF AUGUST 24, 1912, AND MARCH 3, 1933. Of THE TOBACCO WORLD, Published Monthly at Philadelphia, Penna., for October, 1944. State of Pennsylvania, ) County of Philadelphia, ( Before nie, a Notary Public in and for the State and County aforesaid, per- sonally appeared B. S. Phillips, who, having been duly sworn according to l?r^^l,T^^"*^^ ^"'^ ^^"^^ ^^^^ ^^^ '^ ^^^ business manager of THE TOBACCO WOKLD, and that the following is, to the best of her knowledge and belief, a true statement of the ownership, management (and if a daily paper, the circula- tion), etc., of the aforesaid publication for the date shown in the above caption, required by the Act of August 24, 1912, embodied in Section 411, Postal Laws and Regulations, printed on the reverse of this form, to wit: 1. That the names and addresses of publisher, editor, managing editor, and business manager are: Publisher— The Tobacco World Corporation, 236 Chestnut Street, Philadel- phia, Pa. Editor— Hobart B. Hankins, 236 Chestnut Street, Philadelphia, Pa. Managing Editor— None. Business Manager-B. S. Phillips, 236 Chestnut Street, Philadelphia, Pa. 2. Ihat the owner is: (If owned by a corporation, its name and address must be stated and also immediately thereunder the names and addresses of stock- holders owning or holding one per cent or more of total amount of stock. If not owned by a corporation, the names and addresses of the individual owners must De given. If owned by a firm, company, or other unincorporated concern, its name and address, as well as those of each individual member, must be given ) rhe Tobacco World Corporation, 236 Chestnut Street, Philadelphia, Pa. Hobart B. Hankins, 236 Chestnut Street, Philadelphia, Pa „. iTAli 1 known bondholders, mortgagees, and other security holders owning or holding 1 per cent or more of total amount of bonds, mortgages or other securi- ties are: (If there are none, so state.) None. I I J*' '^"•^^^i^^ ^"'V paragraphs next above, giving the names of the owners stock- holders, and security holders, if any, contain not only the list of stockholcl4rs and wher'i IJhe'itockh'oldl^'" '^P'"'' """"il^^^ ^''''^' °^ ^^e *=«'"'^-'^"y but'also in cases for whn^ «» «n any other fiduciary relation, the name of the person or corporation tain !lo? . ^'"'l" '•' *'=*'^«' '," 8*^^"' ^'5° ^hat the said two paragraphs con- tain statements embracing affiant's full knowledge and belief as to the circum- ' Z"Z"ZViAtil ""Ft' "''^^ stockholders Ld security hoIder°s who To not JJSaatv other th^n^L^t T 'k'"^^!^^ *' trustees, hold stock and securities in a bXvi^hat Jnv A * °^ * ^°"^ ^^''. °^""' ^"^ this affiant has no reason to nVilA^ * • * J °^^V person, association, or corporation has any interest direct or indirec in the said stock bonds, or. other securities than as so ^stlled by him distribmei throu^h^^tL"^ -f °^ *=T" ?^ "^^ '^^l^'^ °^ '^''' Publication^oW o, aistriputed. through the mails or otherwise, to pa d subscribers durini? the «;« months preceding the date shown above is.. ..... (This informati lequired from daily publications only.) ^ mtormati ion IS Sworn to and subscribed before me this 19th day of September, 1945. ELSIE S. WRIGHT. (Seal) Notary Public. My commission expires January 5. 1947. B. S. PHILLIPS, Business Manager. 10 AVERAGE COST 9.62 CENTS The ('igar Institute of America tossed an atomie ])oml) of its own into the pojjuhir misconception that high priced cigars were the only ones avaihdile last year. Basing its analysis on the Bureau of Intenijil kev^enue report for the fiscal year 11)44-45, tlie ClA re- port show^s that only one out of thirty-live, or more exactly 2.88 per cent., of the cigars sold in the United States cost the customer over twenty cents. Statistically, here is what the rest of the record looks like. The average price of cigars sold in this country last year was 9.62 cents. Strange as thie figure may seem, this average W'Ould drop considerably if the cigar-smoking statistics for 12,0()(),()()() (xl's were included in the analysis, the CIA report points out. On the production side of the picture, the industry was able to maintain home-front supplies at a slightly improved level, despite a tight manpower situation. Sales in all price ranges totaled 4,893,843,377 as against 4,878,906,940 in the 1943-44 period. More than one billion cigars were supplied during the 1944-4') fiscal year to the ai*med forces by the cigar industry. Overseas shipments wgyq at the rate of 59 million per month, wdiile deliveries for domestic mill, tary installations wei'e at the I'ate of 32 million per month. GI Joe had first call on price and (luality specifi- cations. The vast majority of the cigars for the Army and Navy w^ere drawn from stocks in the five-cent to three for fifty cent price range. This in substantial part accounted for the ever-present shortage of lower priced cigais in the civilian market. Only four out of every 100 cigars purchased through civilian outlets cost between fifteen cents and twenty cents. On the other hand, eighty-three out of every 100 cigars smoked cost the customer between four cents and fifteen cents, and there wxn-e more than four bil- lion such smokes available to the cigar counter patron last year. The CIA report tabulates the price range and pro- duction percentages in the following way : 8.1 cents to 15 cents 35.13% 6.1 cents to 8 cents 22.56% 4.1 cents to 6 cents 25.72% The trade at four cents and under was supplied, too, with 9.56 per cent, of the production, or more than three times the number in the bracket over twentv cents. Thus the figures clearly demonstrate that while the shortage was intensified by a continuing loss of manufactuiing personnel and bv sizable allocation to the armed forces, there has developed an undeniable demand by Amei-ican men foi* good cigars at fair prices. f i f I PRICHARD A B&W DIRECTOR rp 1 '^' ^' H^"'^"^'tt, i)resident of Brown & Williamson lobacco orporation, announced that at a meeting of the board ot directors, held September 4th Alvin L. I richarc w^as elected a director of the coi-poratiou. ^Mr J neiiard has for a iiumbei- of veai's been secretary ot tlie corporation and was ai)i)ointe(l director of labor relations and personnel npo,, his i-ocent return from tour years of active duty with the armed forces. Tlw Tobacco iVorU RTDA NEWSLETTER By Ekic Cai.amia MOKINO Tobaccos— The Othce of Price Ad- ministi'ation has issued a regulation allowing the nianufactui"ei-s of smoking tobacco an in- crease in theii* list i)rices, which the retailer will be permitted to pass on to the consumer. This became effective on September 18th. Until you receive merchandise at the new price from your supplier, you are not permitted to change your i)resent retail prices, tor it is quite possible that some manufacturers may not take advantage of this inci'ease. You may be as- sured that where the manufactuj*ers' prices inci'ease your i-etail i)rices can be adjusted accoidingly. Surplus Tobacco Products — I recently discussed ^yltll the General Products Division of tlie Office of Surplus ProjKM'ty in Washington, their i)olicy with re- spect to the disi)osal of surplus tobacco pi-oducts. Our contacts with the above office have been for the i)ur- pose of pi'eventing Army-Xavy stoi-es disi)osing of our merchandise at cut-rate prices. We are making every effoi*t to have tobacco ])i'oducts and consumer 'H'ticles, such as i)i})es, pouches, returned to theii* man- ijlacturers for distribution through regulai'ly estab- hslied channels. It is most important that you bear in '[iiiid that at present this is a theoi'etical ])r()blem so •ar as our industry is concerned, for we know of no ^"•'phis of cigars, cigarettes or tol)acc()s. •Matches — You may I'ecall that on iiinnerous occa- ^•oiis We liave attempted to secure permission from industry. The outlook was never bi"ioht?r! ! ('(tohcr, ig^^ OPA for the letailer to discontinue the practice of giv- ing away gi*atis matches. This service was particu- larlv costlv to the retail tobacco dealer during times of merchandise scarcities. You must still continue to sui)ply your customer with matches, for OPA V policy in this I'espect has not changed. If you attem})ted to discontinue gratis matches you would be violating an OPxV regulation. llowevei', manv retail dealers have found that l)v having book matches pi'ominently displayed on their counters with a pi'ice ticket, many customers who would normally i-ecpiest free matches, willingly pick up and pay for those so displayed. We offer this as a suggestion. It might surprise you to find out how manv matches voii can sell bv making them i*eadilv available. Fail' Tiade — Very shortly this national office will be in a position to publicize the names of a Fair Trade Committee composed of outstanding and forward- thinking tobacco retailers in ev^ery section of the coun- try. This committee Avill actively function for the re- taileis of our industrv as the standard bearer of Fair Trade. You have in your hands at pi'esent the only satisfac- tory legal answer to insure a profit in your business — the Fail- Trade T.aws of the country. We ask you to be prepared to lend your active assistance to your Fair Trade Committee. It is our earnest endeavor to see that the practice of loss-leadering tobacco products is killed before it once again gets a firm grip on our II '* TfGHT BINDING END PRICE CONTROL ON LEAF! HE General (^igar (^o., prominent cigar manu- facturing firm and large buyer of cigar leaf tobacco, lias launched a movement for the end- ing of price control on cigar leaf tobacco in an open letter to the Office of Price Administi-ation which appeared in local newsi)apei's. It urged leaf tobacco growers and others iutei'ested in having price control removed from cigar leaf tobacco to write to their Senators and Congressmen asking for innnediate action. X nv^ Miiiiv/miceiiiOjii, wi^iuHi u\ j>L'h VI. ^\iG\er, pres- ident of the General Cigar Co., quoted the executive order issued by President Tiuniau on August LS, 1945, directing tliat war agencies remove as lapidly as pos- sible all controls wliicli would not endanger the stal)il- itv of the economv. The General Cigar Co. statement assci-ted that price control now existing on cigar leaf tobacco shouhl cease; that the commodity should l)e bought at a price based upon supply and demand Avitiioat I'estrictions and that it should be ])ought on the meiits of the (|ual- ity and tlie handling of the individual ci'o]); that the grower should have the uncontrolled right to gi'ow as nnich or as little as he cliooses. The open letter also proclaimed that the grower should be unconditionally free to sell his cro]) in the ])undle, or pack it in cases, according to his judgment: that the grower should have the un()ualitied i-ight t() use any available facilities he selects to pack his ci-o]), and if he does so, he should be comi)letely free to sell it to whomevei- he chooses, ii'res])ective of whethei- the Imyer was oi- was not the owner of the facilities that were used to pack his cro}). GI JOE AND CIGARS IlIVKHlXCi GI Joes idle in the mooidit desert hstemng to the music of Harry James. Then (\'\'>^ ^^»ily euts in, singing tiie sultrv "Lili Marlene," and suggests that the l)()vs "give ui) and (lance with pi-etty German girls. One (;i gazing at J^.rnie Pyle (Burgess .Menulith) iiKpiires: 'M^oi) wl,v wasn't you born a l)eau1it'ul dame?" At dawn the roar ot motoi-s (ills the air as ti'ucks .leeps, and armoi-ed ears, taking on loads of men and artillery prepare to head across the desert towaid the distant hills. A ])ooch, named Ayrab, is indnlgentiv overlooked by efTicient Lieutenant AValker ' ( Bo'b Mitchum) At nightiall llie trnck nrrives within sounding distance of the war aheml. A stuka attacks, kil mg Ayra b's master. Lieutenant W.-ilker observes to I yie that tor newcomers the first dead is alwavs the worst. At (knyn Hie men slog tlirongh Uw mnd and rain lip the iiichiie The artilh-ry tin. sounds closer and Closer. Ihe outlaiKhM- war correspondent bv this time has shown that he is one of the boys and is accepted. ihen to Italy . . . The mailcall ceremonies- the hardboiled sergeant who softens as he rec(M'ves a re- eord„i<^- ot his baby's voice . . . bnt where to plav if? aie at work Smoke, ,)owder, and bnll.ts ch.ir awav to reveal rul)ble. And Lrnie is in the thick of it. Snipers in the village chnrch take their toll \nd they are clean.l. A devout (U stops to worshi,,;an- other settles down to some personal business with Amelia, and the hardboiled sergeant iinds a batteivd phonogi-a])li which he hoj)es to repaii*. A GI marrios a Ked Cross nurse to whom he had been engaged in tlio Ignited States. Ernie gives the bride awav. There is more marching, more lighting, and nioro tragedies. The bridegroom is killed. There is nioio rain, mud, and endless ])ati-ols. It is Chi-istmas, now, and ill Joes listen to radio programs from home. Walker, now a captain, tlnm- ders into the (puirtermastei'^s office, Ei'iiie at his side, to demnnd turkev for his men. lie L»'ets it ! As ekited as two war-weary men can be, tlie cap- tain and the corres])ondent retni'ii to the wi'ecked liiit which is the company's hideout. Walker ])resents the ])ig tin of turkey. The men demolish the container and literally tear the ])ird a])art. Kelaxed against shell-torn walls, hunched uj) on ])iles of ru])ble, Kniie's com])anions are nil)l)ling tur- key and dreaming of Christmas at home when he rises (piietly, reaches inside his jacket, and announces: ''Fellows, T found a little surprise for you. One cigar apiece!" Then comes a l)rief ])eriod Avhen the smoke of battle is forgotten in the curling smoke from the hand- ful of ])erfectos. The hardboiled sergeant latei* shows signs of bat- tle fatigue. Perhai)s the sound of Junior's voice will restore his balance. lie fumbles ho])elesslv at the bat- tered p]ionogra])h. To his amazement, tliere emerges from it the most beautiful sound he has ever heard— the sound of his baby's voice. On the road to L*ome, Lriiie talks with a group of the l)attl(-worn. They silently watch the a|)i)roach of a hue of mlll(^s bearing Ixxlies of the dead. There is a particular sense of gloom and desj)air as the final mule is led 111 bearing its tragic burden— (^a])tain Walker. A GT gently straightens the ca])tain's collar and unifoi-m. This breaks Pvle completelv as he steals awav. • And so the march to Ti(mie continues. AVhen we last see Krnie, he is trudging along the roa( with his (JI com])anions, one of tlie bovs— and as battle-scarred. INCREASE IN FLUE-CURED ALLOCATIONS The 'J'oharcd World Wheh fhey step up to your counter, be sure they- ITlak£> a date uHtfl MODEL Smells better in the pouch- Smokes better in your pipe United States Tobacco Company New York • Chicago • Nashville • Kichmon- Bob Hawk as (inipmaster, show is broadcast :\[on(lays, 7::]0-8:()0 P. M. ( Vjmmercials are for CVimel ci,i»ai-ottes and or Pi'ince Albert smokino- to- bacco. 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNITED STATES lESSE A. BLOCH. Wheeling. VV. Va ^'reside,,, WILLIAM BEST, New York, N. Y Chairman Executive Committer ASA LEMLEIN, New York, N. Y Treasurer CHARLES DUSHKIND. New York, N. Y Counsel and Managing Directo Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG I'reMcJem EVERETT MEYER Vice-Presiden WILLIAM BEST Treasurer SAMUEL BLUMBERG Secretary H. W. McHOSE Director Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS President HENRY GUNST Vice-Presiden STANLEY STACY Treasure JOSEPH KOLODNY. 200— 5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS HEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN. 25 West Broadway. New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasure MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA INC., 200 Fifth Ave.. New York, N. Y. ALVARO M. GARCIA President WALTER E. POPPER " "Treasure SAMUEL BLUMBERG ■....".■.■.General Counsel Executive Committee— Alvaro M. Garcia (Ex-Oflficio), D. Emil Klein, Everett Meyer, Walter Popper, Arthur A. Schwartz and Harry Wurman. THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion, Pa Vice-Pres den RUSSELL S. STINE. Red Lion, Pa Secretar A. S. ZIEGLER. Red Lion, Pa. .■...■.■.■.■.".■.■.■.■ .'TreasureV FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President f^^^^9l^r9. GONZALEZ ■.■.■.'.■.■.■.'.■vice-President .rOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President J. GROSSMAN Fi,.^* Vice-President IRVING MALITZKY Second Vice-President ^^PpX^a-^IPf^Id ^^T;¥.%rc Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW^ 36 West 44th Street, New York, N.' "y. ".■.'. ■.'.■.'.■.'.'.* '.'.■■ ■.*'.'. Secretarv TOBACCO SALESMEN'S ASSOCIATION OF AMERICA L\X. JACK EDELSTEIN Presided HARRY ABRAMS TrllZl LEO RIEDERS, 604 West 162nd Street, New York', 'n.^'y. ".'.■. ■.■.■.■.■.■.■.■.■.■.'.'. '.Secretary OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER. BOX FLAVORS. PASTE SWEETENERS FRIES & BRC, 92 Reade Street, New York CIGAR BOXES Teh Algonquin 4-9532 jlic^^osqj Established 1875 6S7-64I CAST 17 19 ST. NK«V VOfVK. The Tobacco iVorli ^^pyright 194), LiGorrr & Mviu Tobacco Co at Joes me button say^ Uaaay / f^ NOVEMBER K. J. Reynolds Tobacco Co., Winston-Salem, N All men and women honorably discharged from the armed services of the United States are entitled to wear this button. Actually, son, it doesn't really / m say anything. There's no in- -^ -■- scription lettered on its face. But in another, larger sense that simple little gilt button in the lapel of your dad's jacket says a world of things. It says a service well done for our country . . . for freedom and humanity the whole world over. It says that America, every Ameri- can, is proud of the wearer ... be it your dad, or any one of the 13,000,000 men and women who, like him, served in the armed forces. It says that America will not forget their service— but will strive always to make sure their service was not in vain. The makers of Camel cigarettes publish this in tribute to the men and women of the armed services, and pledge that as they go on to final vic- tory they have first call on Camels. ^^MC^ TheS ervice First Army, Navy, Marines, and Coast Guard —wherever they go in their winning of the war, they have first call on Camels! ESTABLISHED 1881 ameis CIGARS AND CIGARETTES ADVANCED IN SEPTEMBER An increase of 7.44 per cent, in Sep- tember brought the production gain for cigars of all classes up to 2.86 per cent, for the first three quarters of 1945, as compared to the corresponding period last year, according to the report of the Supplement to the Tobacco Barometer of the Tobacco Merchants Association of the United States. A phenomenal rise of 31.64 per cent, in cigarettes created a nine months' ad- vance of 7.57 per cent. A comparison of the September figure and the accumulated total in other clas- sifications of tobacco products follows: Little cigars, a drop of 33.29 per cent, for the month, of 35.71 for the nine months; Large cigarettes, loss 79.97 per cent., and gain 523.23 per cent. Snuff, increase 3.75 and 7.02. Chewing and smoking tobacco, gain 9.49 and 16.75. Lucky Strike Means Fine Tobacco DEFEND THE CONSTITUTION FC^VICTORY .:^ii BUY 'Boy, That's Tobacco! " Painted from life in the tobacco country by James Chapin. YES ! Lucky Strike Means Fine Tobacco ! So Round, So Firm, So Fully Packed— So Free and Easy on the Draw, . . Copyncht 1944, Tht Amrricu Tobuoo Compwy HoBART B. IIankins— ^r///or Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 NOVEMBER 1945 No. 11 N '* Oscar of Industry," to]) lioiior citation, Avcnt to Bayuk ('it>ars, Inc., for tlie '*])cst an- nual I'cport of tlic tobacco industry" as deter- mined ])y an in(lci)cndcnt board of judges. It was received for tbe company l)y A. Jos. Xewnian, president of Bayuk ('i<>ars. Inc., at tlie annual awai'ds (liinior held October 2d at the Waldoif-Astoi'ia, Xew York City. Tlie board of judges studied the annual stocklioldei-s ' i-epoi'ts of many companies in fifty in- dustries throughout the Tnited States, ])asin^- their final judgments, fii-st, on comjjleteness of the financial information supplied to stockholders, and, secondly, on the attractiveness, clearness and .general makeup of the report. Members of the independent boai'd of ex- perts were Dr. Lewis Ilaney, professor of economics, Xew York Tniversity School of P^inance, chairman; Xorman Bel (Jeddes, industrial designer; 0. X'^orman Stabler, financial editor, Xew York llerald Tribune; Sylvia F. Poi'tei*, financial editor, X'^ew York Post, and Glenn Griswold, editor. Public Relations X>ws and PlaiiHini»'. Pi-esentation of the awards was made by AVeston Smith, director, Annual Sui'vey of Annual Reports, and vice-pi*esident and business editor of the Financial World. The citation of Bayuk was one of three tributes paid to toliacco companies duriiii;' the month by institutions outside the industrv. HAMESKS cii»'ai'ette was the second tobacco product to l)e honored. On tlie mai-ket since . I ISl^o, Rameses Avon a golden cei'tificate at a diimei' held by the Bi'and Xanies Research l;oundation. Inc., foi- fifty years of service to the pub- he. Recipient of the award, on behalf of tlie ])i-an(l, was Howard A. .Medholdt, of the Aitkin-Kynett (^o., {idvertisnio- n.i»ency foi* Stephano Bros., manufacturers ot Rameses. The presentation ceremonies were held *^t a diinior meetino- ii, the Bellevue-Stratford, Phila- unia] and the Pathlindei- nmgazines, was chaii'nian. O Ro])ert (\ (^arden, di'., vice-president of Larus cV: Bro. Co., Richmond, Va., went a CvM*- tificate of merit from Fdward Fox, business niaiiai>ei- of the Quartermastei-'s Assn., for ^'ntstaiKJino. conti-ibutioiis to the wai- effort throu-h the ;J'^^ociatioii. The awai-d was made on behalf ot' Bi-i-- .Hiier-doneral R. II. dni'daii. The guartermaster's jj'^sn. IS composed of :5(),()()() P. S. Ai-mv officers |"'ou^i;liout the countrv, and its h(wid(|uarters is duuv (X)LLE(TOR of pipes, Edwaid T. Fredrich, of Seattle, Wash, is amon<» the subjects in- cluded by Pniversal in a new feature titled ''Potterv Poets." Mr. Fredrich has been col- lectin,i»' pipes for thirty yeai-s and he has 347 of his outstan(lin<>' specimens displayed in his office. From Meerschaums to modern briars, they are the finest ex- amples of the pipemaker's art. His collection of Meer- schaums is said to be unsurpassed. One pipe of briar, carved in the shape of a bull's head, is complete even to the horns. The bowl of an old French briar is in the shape of the head of John Paul Jones, the Nation's first naval hero. An automobile pipe, complete to the wheels, is a bit impractical, as is a ci^ai* iiolder with an ecjuine motif, made for an eccenti-ic hoi-se lov^ei'. An Australian Meerschaum displays the coquettish head of a soldier's girl friend, including)- a monocle. An Italian piece, almost a hundred years old, has a dog's head whose upper jaw lifts up to reveal the bowl. Lovelorn swains of long ago could find solace in Lady Xicotine with a Oupid cigar holdei". Another specimen is a mother and child ^leerschaum more than a century old, with a removable pait for use as a cigar holder. Memoi'ies of the cigai-ette shortage are evoked in the ladies' pipes in the collection, but the evidence is that the fail- set had taken up a fad which they didn't care for much. "Potteiy Poets" will soon be released in movie theatres all over the countrv. RODPITIOX of tobacco is indicated at 2,0:37 million pounds, a new high record. This com- pai-es with last year's record of LDoO million pounds and is almost 2 per cent, higher than was foi'ecast last month. Warm weather and good gi'owing conditions in most of Se])tend)ei- favored the late tobacco that was not harvested, dianges were niodeiate Init small inci*eases were general in all jji-in- cipal classes. Most of the inci'ease since last month took place in flue-cui-ed tobacco, which is estimated at 1,201 million pounds. This is about 2 per cent. al)ove the Septend)er 1st foi-ecast and about 2Y> per cent, above the all-time high record of PK]!), when 1,171 mil- lion ])ounds were ])i-()duced. A hurley crop of 'u6 mil- lion pounds is estimated for P)4r). this is 1 pei* cent, higher than was indicated a nionth ago and conipai'es with 592 million pounds, the all-time I'ecord established in P)44. Indicated production of Hre-cui'ed tobacco at 58.7 million i)oun(ls was little changed from last month. Dark aii'-cui-ed showed a light increase. Pigar type t()])accos sb.owed 2 ])er cent, increase over "the foi-ecast of Sei)tend)er 1st. Fillei's wei'e up 1 per cent, bindei's 4, and wra])])ers 2 pei' cent. '^ ^^ccretarvi^^^rt^'co^'?,'^^? ^''*' ^^^ '' I^'l'li^Iu-.l I>y Tobacco WorM Ouporatinn; fl,,!.- ■• 15. Hankin.. Prc^i-Icnt and Treasurer; P.. S. Pl.illips Vice-President • John Cleirv '-^ ^-ts- ■ c!,^^ f,'!i '^''':!1^' "-''''"• ^''"-'^''"'- "■ ' ■' •--• '-"'"'>■• Sul.scrip,.on. ava,lal,lc „„,, ,., those en^a.ed ,„ the tobacco industrv or t.ul^ V! bS a ye^' 1- . to.e.gn. ^l.,3 a year, r.ntered a.' second-cla>s mail matter. December 22, 1909. at the Post Office. Phila.lelphia, Pa., under the Act of .March 3.'l87Q September Report of Tobacco Products Month of September Product 1945 Cigars: Class A — United States 3,962.328 Puerto Rico 400.000 Total 4.362.328 Class B — United States 36.986.583 Puerto Rico 415,000 Total 37.401,583 Class C — United States 79,467.448 I'ucrto Rico 2.478,250 Total 81,945,698 Class D— United States 134.527,337 Puerto Rico 2,144,350 Total 136,671.687 Class E — United States 138,978,378 Puerto Rico 1,283,325 Total 140,261,703 Class F — United States 15,796,339 Puerto Rico 650 Total 15.796.989 Class G — United States 10,904,212 Puerto Rico 175 Total 10,904.387 Total All Classes: United States 420.622,625 Puerto Rico 6,721.750 Grand Totol 427,344,375 Little Cig-ars: All United States 7,000,933 Cigarettes: United States 26,359,742,925 Puerto Rico 260 Total 26,359.743,185 Large Cigarettes: United States 542,600 Puerto Rico Total 542,600 Snuff (lbs.): ~ All LTnitcd States 3 379 227 Tobacco (Chewing and Smoking) lbs.: All United States 24,173.350 1944 14.527.132 500.000 Increase or Decrease Quantity Per Cent. 10,5(>4,804 100.000 12.12 15.027.132 ++I I+I+I+I++I+III 1 I+++ +++ 10,664.804 70.97 22.654.653 211.050 14,331,930 203,950 63.26 22.865,703 14,535.880 63.57 160,979.727 3,657,850 81,512.279 1,179,600 50.64 164,637,577 82,691,879 50.23 22.402,500 1.137.050 112.124.837 1.007.300 500.50 23,539,550 113,132,137 480.60 150.601.487 1,922,750 11,623.109 639.425 7.72 152.524,237 12,262.534 8.04 16,082,743 85,050 286,404 84,400 1.78 16,167,793 370,804 2.29 4.244.006 41.000 6,660.206 40.825 i 56.93 4,285,006 6,619,381 154.48 391.492.248 7.554,750 29.130.377 833,000 7.44 399.046,998 28,297.377 7.09 10.495,120 3,494.187 33.29 20,021.313,617 3.080,000 6,338,429.308 3,079.740 31.66 20,024,393,617 6,335,349.568 31.64 2,709,500 2,166,900 79.97 2.709,500 2,166.900 79.97 3.257.068 122.159 ?>.7^ 22.078.075 2.095,275 9.49 -Compiled tn.in a)mparative data of tax-paid products released monthlv bv the I bureaus release,^^ The hgures arc based on sales of revenue stamt>s and do not'repres .siinii>ti(.n (,r sale. It is also to be noted that the monthlv figures are subject to revisit CommissKjiier. ' j '-«■ itviM.^ Bureau of Internal Revenue. As stated in the sent (|uantities of i)roducts withdrawn for con- sion until published in the annual report of the The Tobacco WorU 9 Months Report of Tobacco Products 1st Nine Months Increase or Decrease Product Cal. Yr. 1945 Gal. Yr. 1944 Quantity Per Cent. Cigars : Class A — United States 36,310,108 157.604,780 — 121,294.672 76.96 Puerto Rico 700,132 3,601,300 — 2,901.168 Total 37,010,240 161,206,080 — 124,195,840 77.04 Class Pi- United States 319,144,059 198,723,008 -(- 120,421.051 60.60 Puerto Rico 3.187,950 742.825 + 2,445.125 Total 322.332.009 199,465,833 + 122,866,176 61.60 Class C— United States 673.646.717 1,509.716.358 — 836,069.641 55.38 Puerto Rico 25,101.950 12.038,995 + 13,062,955 Total ()98.748,667 1,521.755,353 — 823,006,686 54.08 Class D— United States 1,176,545.253 192.800.477 + 983,744,776 510.24 Puerto Rico 22,050.250 2.787,050 + 19,263,200 Total 1,198,595,503 195,587,527 + 1,003,007,976 512.82 Class E— United States 1,126,906,314 1,262,314,578 — 135,408,264 10.73 Puerto Rico 21,763.196 7.935,500 + 13.827,696 Total 1,148,669,510 1,270,250,078 — 121,580,568 9.57 Class F — United States 135.73r..898 131,724,548 + 4,012,350 3.05 Puerto Rico 1,437,280 391,600 + 1,045.680 Total 137,174,178 132,116,148 + 5,058,030 3.83 Class G — United States 114,732,462 30,674,391 + 84,058.071 274 03 I'uerto Rico 74,142 52,150 -j- 21,992 Total 114,806,604 30,726,541 + 84.080.063 273.64 Total All Classes: United States 3,583,021.811 3,483.558,140 + 99,463,671 2 86 Puerto Rico 74,314,900 27,549,420 + 46,765,480 Grand Total 3,657,336,711 3,511,107,560 -f- 146,229,151 4.16 Little Cigars: All United States 74,018.907 115,141,600 — 41,122,693 35.71 Cigarettes: United States 194,762,632.176 181.108.864.412 + 13.653.767,764 7 S4 Puerto Rico 52.565.680 4,583,333 + 47,982,347 'J^otal 194.815.197.856 181,113,447,745 + 13,701.750.111 7.57 Large Cigarettes: United States 81,796,488 13,124,608 + 68.671,880 523 23 1 uerto R ico '^^^'tal 81,796,488 13.124,608 + 68.671,880 S2i.22> Snuff (lbs.): ~ All United States 33.129,429 30.956.125 + 2,173.304 7.02 Tobacco (Chewing and Smoking) lbs.: ' All United States 207.016,323 \77M2j?>2 + 29,693,591 16.75 ''Compiled from comparative data of tax-paid i)roducts released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release. "TIu' figures are based on sales of revenue sfanits and do not represent quantities of products withdrawn for con- sumption or sale." It In also to be noted that the monthly figures are subject to revision until published in the annual report of the <-<'nimissi(jner. Program of a Good Trade Association Bv F.DWAHD J. RK(iKNSBrKG PrvsifJriif ('i(/()() lines, which will run on an alternating basis for twelve consecutive weeks. One series features tlie famous Wiute Ov>'l track-- niai'k exactly as it ai)pears on the inside label of the box. Accompanying copy is short and timely. It sti'csses the fact that thei'e has never l)een a shortage in White Owl's (juality — that, even dui'ing the war, (juality was not only maintained . . . but actually raised. It also I'eminds the i-eader that more men have enjoved White Owl than anv other cigai* ever made in tiie I'nited States. The second series consists of a photogi*ai)li of the full White Owl box in (juality sui-roundings. The pic- ture is accompanied by a single statement — ^^ Today's White Owl is the ])est weVe ever made" — and the com- pany signatui-e. It not only reminds smokers of the high standai-d of (luality that has always been asso- ciated with White Owls, but drives home an honest statemeid of fact which lias been the exception I'atlier I than the rule with many kinds of products, es})ecially cigars, dui-ing the war years when the demand greatly exceeded the supply. LARGE CROP IN SOUTH AFRICA Production of tobacco in tiie rnion of South Africa dui-ing the 194r)-4() season is exi)ected to I'eadi nearly thirty-five million pounds, or about 20 per cent, larger than the average production of 28.5 niihion pounds dui'ing the crop years 19:^9-40 through 194:5-44 Tiie exi)ecte(l outturn foi* 194r)-4f), if attained, will rep- I'esent the largest since the 1940-41 croj) of :)S.9 million pounds and will ])e consi(leral)ly larger than the rela- tively sniall 1944-40 production'. Tlie expected larger outturn is attributed to a desire to grow suflicient to- bacco to meet the country's increasing consumption reciuirements and to produce a small sui-plus for export. BAYUK NET EARNINGS Bayuk (Vigars lncor])orated and Wholly Owned Subsidiaries report net earnings for the nine months eiKling Sei)teni])er :{(), 194o, of ^994,:;()2.9(; e«iual to $2.o3 per share on common stock against net earnings of .t922,:{r):).92 eiiual to $2.;]o per share for the same period of 1944. Provision for 1945 Federal taxes on income has been computed in accordance with the Revenue Act of 1943. JOHN ADRIAN PASSES John Adrian, lifty-one, special repi'esentative of | Sylvaiiia Industrial ( Vjrporation, died on Oct()])er Sat Stamford Hospital, in Stamford, ( \)nnecticut, follow- ing a short illness. He was a native of Taunton, Mass., mid had been with Sylvania Indnstrial Oorporatioii for many years, on leave for two yeai's during the war to work with the diemicals Bureau of the War Pro- duction Board in Washington. The I'olhicco Jl'orld »,'d rather have oR«« ^^^,„^t pro- only Raleigh h^ «« Xte...the lasting tec'ion. • . tbe J|"^;*ikmgperfecUonl freshnessthataddupto ^^ Each week your custom ^^^^^ ^^^ this hard-hitting new 1 J g.^^n & uligh" theme on all t^'-ee ^^^^^, SS^-'^ ^-^t:r:'tcS^taiiy,have before'. "AN EVENING WITH ROMBERG" SIGMUND ROMBERG, one of America's best-toved cdmposers and ccmducfors, presents o holl-hour of delightful music every Wednesday night or> NBC. ^'ovcmbcr, nj^^ ^ / HIUIEGAIIDE in her famous "Raleigh Room" every Tuesday night (NBC), the rrKomparable Miss H. entertains famous guest stors, sings the populor songs of fhe day. The show is consistentfy rated among the most populor programs in oH rodiol ^' yr' "PEOPLE ARE FUNNY" ART UNKLfTTER is the zany master of ceremonies on B & Ws hilarious lough- show. Anything coo — €xnd usually does — happen on "People are Funny" every Friday night on NBC. lOKI LLAkD'S POPULAk LEADBRS &yuou a,4j^za^<^*^ (3{kaA£tth/ Old Gold A superb blend of many choice tobo /^pph "Honey" helps guard O. Gs, from Cigarette Dryness! (?£yrii&2/ui/^^ waltets Naturally we want our boys home. The sooner the better. But how much are we wilHng to do about it? Are we wilHng to pay for bringing them back? If we are, we'll buy extra Bonds in the Victory Loan. And after these fellows get home— these men who have fougiit and won the toughest war America has ever known— what then? We want to take care of the in- jured ones, of course. We want to see that the young fellows who went oflF to fight get a chance to finish their education. We want to see that there are jobs— plenty of decent jobs— for the men who've been doing the world's meanest job at army pay. How much are we willing to do about that? If we're really serious about want- ing to see that our men get what they have so richly earned, we'll buy extra Bonds in the Victory Loan. Now's the time. Let's have a show of hands— with wallets— to prove how^ much we really want to hear that old familiar step and that familiar voice yelling "It's mer Let's prove, with pocketbooks, that we can do our job as well as they did theirs. THEY FINISHED THEIR JOB- LET'S FINISH OURS! VICTORy LOAN T'i THE TOBACCO WORLD This is an official U. S. Treasury advertisement- prepared under auspices of Treasury Department and War Advertising Council 12 The Lohacci WoM When they step up to your counter, be sure they— ITlaloz. a (idte uHTtl ODE Swells better in the po'jck- smokes better in your pipe United States Tobacco Company New York. Chicuijo, Nashville, Richmonti, San Francisco LITTLE JOHNNY ON **BIG MO > ) IlKX the I^attle\vai»()ii ^lissouri dropped an- chor in New York liarl)oi*, little Joliiiuy, famous Philip Morris trade-mark, Avas invited aboai-d as i^uest of the '*Big' MoV skipper, (*aptain Stnai't S. Aini-ray. If Johnny was captivated by the six-foot-foui' mival hero, it worked the other way also, for Johnny and his forty-seven inches of personality made a hit with the ship's crew. After dining- at officer's mess, Johnny was invited to the ship's ({uarterdeck to see the phupie marking the exact spot where Jap envoys signed the peace treaty. Johnny presented the ship's skipper and executive offi- cer with special gift boxes of Philip Morris cigarettes, on behalf of Alfred E. Lyon, Philip Morris president. Johnny also distributed several thousand packages of cigg'ic's to the ship's complement. The "Big Mo,'' -1-5,()U() ton superdreadnaught, traveled 1()2,0()() miles in less than a vear. She served as the Hagslii}) during the Presidential Xavy Day re- view of tifty-two sliips in the Hudson River. It was aboard the " i^ig Mo" that President Truman dined and made his heacbiuarters during Xavy Day. SWEDEN ENDS RATIONING Lai'ge impoits of foreign leaf tobacco and prod- ucts dui'ing July and August, 1945, enabled the Swedish Govermnent to discontinue tobacco rationing, effective Septend)er 21, 1945. Tobacco pi'oducts were rationed in Sweden during most of the wai* pei'iod, although adjustments were made periodically in the value of tile ration coupons. Sweden is dependent on toreign leaf supjdies for practically all of its tol)acco iCMjuirenients. Wartime slii])ping conditions and Heavier consumer demands made imposition of ration- ing necessaiy in June, 1942. BRITAIN'S CONSUMPTION INCREASED Dui'ing the war, Britisli consumption of all forms Oi tobacco increased about 12 per cent. Cigarette con- •"^uniption I'ose al)()ut IS per cent. Supplies of tobacco piodnets, especially cigarettes, are not e(iual to con- i^uniei' demands, however, because of the limited (pian- jities of leaf available to manufacturers, inade(iuate Jahoi' and continued heavy demands by the armed *"<*<*^. Xow l)iitain nuist purchase a considei'able pf)>'tion of its leaf recpiirements with dollars, but is iiHportino- suita])le leaf fi*om soui-ces other than the ^ 'ideil States. SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Established 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured by A. SANTAELLA & CO. Office, 1181 Broadway, New York City FACTORIES: Tampa and Kev West, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-Design-Cost AUTOKRAFT BOX CORP. Lima, Ohio Chicago, 111. Detroit, Mich. Hellam, Pa. Hanover, Pa. Philadelphia. Pa. Wheeling, \V. Va. 13 Tobacco Merchants' Association Registration Bureau, ^I^'york qty Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), $5.00 Search, (see Note B), 1.00 Transfer, 2.00 Duplicate Certificate, 2.00 i>uic A — All itiiuwancc ui $2 win uc tilauc lu luciuucis ui iiic luuaccu .tici chants Association on each registration. Note B — If a report on a search of a title necessitates the reporting of more than ten (10) titles, but less than twenty-one (21), an additional charge of One Dollar (|1.(KJ) will be made. If it necessitates tlie reporting of more than twenty (20) titles, but less than thirty-one (31), an additional charge of Two Dollars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made for every ten (10) additional titles necessarily reported. TRANSFERRED REGISTRATIONS FLOR DE ANECORA:— 16,481 (National Registration Bureau of Milwaukee, Wis.). For cigars, cigarettes, cheroots, stogies, and to- bacco. Registered on March 26, 1910, by The Mueller & Son Co., Milwaukee, Wis. Transferred to American Box Supply Co., De- troit, Mich., on August 25, 1945, by C. B. Henschel Mfg'. Co., Mil- waukee, Wis., as successors to the original registrant. Internal Revenue Collections for September Source of Revenue 1945 1944 Cigars, including floor tax $ 3,231,544.83 $ 2,745,666.98 Cigarettes, including floor taxes 92,267,271.38 70,099,248.61 Snuff (j08,260.82 58(),281.34 Tobacco, chewing and smoking 4,351,426.15 3,974,598.55 Cigarette papers, tubes and leaf dealer penalties 279,672.06 101,129.18 TRADE ASSOCIATION PROGRAM (Continued from Pogc 6) Similarly, certain concerns operating by auto- matic machinery may have discontinued machines or equipment, and other concerns might be only too happy to acquire this equipment. Our association can be a clearing house not only of information, but of many other matters touching the functions and economic status of the industry. Think for a moment how helpful it would be to your business if services like tliese can be obtained from your association. Trade associations of late have found it necessary to become interested in industrial labor relations. For some reason, our Association has up to now been hesi- tant even to talk al)out labor relations. Franklv, I do not see how we can avoid it. One of the problems which the Board should prospect is the subject of labor relations. 1 realize that Tampa mav have a dif- ferent problem than Philadelphia, and th'at the union in Tampa is a diffei-ent one fi-om tiiat having contracts witli niamifacturers on the northeastern seaboard, but I do know from dealing with hoth unions that they tliink alike, act alike aud have the same objective. I know great responsibility goes in 'uiidc^-taking the job you have given me. (Jreat pi-oblems face the CAIA this coming yeai' and your association will ac- complish moi-e than ever before in the past. If this job is done, it will not he because of me, l)ut because of the eti('oi-ts of your Boai'd of l)i]-ectoi-s, the guidance and counsel of Mr. IJluniherg and Mr. Singer,"'and the supi)oit and heli) of eveiy mem])er. (From tliv address hij Mr. licqcushurq before flic cHlhfh (lunuid mi'rt'ntfi of the Cir/dr Mfrs. Assn of Amrne(f, at the Waldorf-Astoria,' Xra- Yori.- ('if,/ on October 10.) 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNriEU STATES JESSE A. BLOCH, Wheeling, W. Va ^'resident WILLIAM BEST, New York, N. V Chairman Executive CumniitfB. ASA LEMLEIN, New York, N. V Tieasur^! CHARLES DUSHKIND. New York, N. Y Counsel and Managing D.recto Headquarters, 341 Madison Ave., New York City CIGAR INSTITUTE OF AMERICA ALBERT PL GREGG rresident EVERETT MEYER Vice-IVesidem SAMUEL BLUMBERG Secretary **• •*, IMC rlv/olii ••••• ..•«•«•••«••• *^i rector Headquarters, 185 Madison Ave., New York City THE NATIONAL ASSOCIATION OF TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS Presidem HENRY GUNST Vice-Pres S STANI FY STAPV > 'i^e t lesident JOSEPH KOLODNY, 20O-5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMICK, 52 Klein Ave., Trenton, N. J. First VicePres 2 W. H. KOCH. 1404 Mt. Royal Ave. Baltimore. Md Second V ce-Pre S ALBERT FREEMAN. 25 West Broadway. NeW York, N. Y . .TrIasurJ RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY TrealS MALCOLM FLEISHER Secr^^.rv SEIGFRIED F. HARTMAN .. .' CoS CIGAR MANUFACTURERS ASSOCIATION OF AMERICA INC.. 200 Fifth Ave., New York, N. Y. EDWARD J. RE(;ENSBURG President SAM L EL BLUMBERG General Counsel and Secretary THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUlGAN, Red Lion, Pa VJce-Pres S RUSSELL S. STINE. Red Lion, Pa SecJitar A. s. ziEGLER, Red Lion, Pa.' :. .::::::::::::::::::::::::::::T^t^l FLORIDA CIGAR MANUFACTURERS ASSOCIATION ^>^K^^^DO KODRTGUEZ President FRANCISCO GONZALEZ JOHN LEVY ;;;; TrL>. FRANCIS M. SACK, Tampa, Fla ■■.■■. ■■*.*■.■.■.■.■.■.■.■.■.■.■.■.■. ■.".■.Secret ce-President a surer ary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION J. GROSSMAN Fircf ' Vip^ Pr#»eir1pnt IRVING MALITZKY Second V oe Pre dem EDWARD SEIGEL Finnncinl Secri^^^^^^^ ALEXANDER DAVIS ...:. 1 inanc.al ^jecrear) L. CHERNOW, 36 West 44th Street, New YoVk; "n.^ ^Y.^ ■.■.■.■.■.■.■.■.;;*.■. ■.;:;;;'iec?etary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. INC TACK EDELSTEIN President HARRY ABRAMS :.......... Treasur! LEO RIEDERS, 604 West 162nd Street, New Yoi^k^N." ■¥.".■.■.■.■.■.■.■.'.■.'.■.■.■.'.■. Secretary OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS. PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9532 Established 1875 eS7-64l EASTi7T98T. The TnJmcco U'orU When you know your A B G's of real smoking pleasure . . . you'll have the answer at your finger tips. Chesterfield's Right Combination of the World's Best Tobaccos gives you a cigarette that's A—ALWAYS MILDER, B— BETTER TASTING and C— COOLER SMOKING. /LWAYS MILDER Copyright 1945. Liggett & Myers Tobacco Co. BETTER TASTING OLER SMOKING ^si» DECEMBER J# \ ^ f DAYS AHEAD VERY BRIGHT mimf^^ MORE MEN HAVE ENJOYED WHITE OWLS THAN ANY OTHER CIGAR EVER MADE IN THE UNITED STATES ESTABLISHED 1881 ¥ on the bright side of the ali^id of us and of the recon- in general. There will still be plenty of hard knots for the cigar in- dustry to untie, but at least we don^t have to make any radical shift from a war to a peacetime product. Although it was a tough year, 1945 in- spires us with optimism to face 1946 con- fident that, come what may, we shall find a way to broaden our activities. Cigar production should increase per- ceptibly but even normal production, to my mind, will not entirely meet the de- mand which has been accentuated de- spite the severe shortage of quality cigars. The days ahead are very bright for greater cigar consumption, possibly the brightest in all the history of the in- dustry. A. Jos. Newman, President, Baynk Cigars, Inc. x^ Velvet BURNS COOL AND SWEET IN PIPE AND CIGARETTE . . . Velvet is made from the best sun- ripened Kentucky Burley tobacco aged to mellow perfection in Nature's slow but sure way. AND irilLl^JTlf.^.The handy pack opens wide with a flip of your finger and holds plenty for many a pipe load or up to 70 cigarettes. Copyright 1943, Liggett & Myers Tobacco Co. I HobartB. IIankins— AV/i^or Business Manager — B. S. Phillips THE TOBACCO WORLD Vol. 65 DECEMBER 1945 No. 12 liowever, that servicemen will have an adetiiiate sutjply of holiday cigars l)ecause of the lai'^e stocks wliich the Govei'iiinciit li a s o n hand for the Army and Xavy. In an ei^i»ht-color Christmas poster which is l)einj>* distrihnted hy the Institute to ci^ar stores of all classes from coast to coast, Santa Clans is pictured as eoniini>' home fi'om the wars. The cai)ti()n reads: "We'll he with you soon." In the l)ack- ground of the illustra- tion is a troopsiiip with servicemen enthusiasti- cally del)arkin<>.- f o r home a n d peace-tinu' activities. In a panel below Santa Clans is the leji'end: "('i*»ars, the ^ift he wants.** 1 1 X what seems to he a contradic- tion in tlie leg- ends u s e d in the Christmas poster, is a stoi'v. To he sure, Mr. Gre<>'g- said, there will he more *;ift hoxes of ci<»ai's this (1n-ist- mas than thei-e w e r e last year, hut there still won't he enough to go around. He stated that the present popularity of cigars is such that if the full denuuid foi' cigars could he met at this time, the sales volume would set a twenty-year record for the industry, lit' j)ointed out that the main diffi- culty was in getting suflficient nn\ni)()wei- hack into the factories for the diristnms demand. The high wai'- time cost of donu'stic tohacco leaf, which rose fi'om 17.4 cents per jjound in 1940 to :]?.:> cents in 1944, and the incieased laboi- cost ])er unit which, according to the Bureau of Labor Statistics, rose 48.2 per cent between 19:)9 and 1944 are factors in the limited sup- ply. Mv. Gregg also said that the cigar industry is controlled by a rigid price and production formula. He predicted, however, tliat the economics of cigar manu- facturing would work itself out by the early part of 1946. MP]KRY(1irist- nias and a Hap- py New Year to all our readers! That wish, denied to us during the wa r , may now be happily revived, and, we hope, repeated each year for m any years to come. For \ve « may make merry again, and we may be liajjpy, witiiout the reserva- tions foi'ced on us dur- ing the last four years. The shortages we have suffered have been, one by one, coming to an end. We are reminded of our own good for- tune in this respect by the news that other counti'ies ai'e not faring* so well. From Irelaml, foi- instance, comes the leport that tlie short- age of cigarettes is m o r e evident than at any t i m e during the veai'. As usual, savs the I risJi Tohacco Trade Journal, rumor has been (puck to advance the wiong reasons. "It has been pointed out by peo- ple who pi'ofess to know," says an editorial, "that because of a decreased acreage in the LTnited States, imports have practically ceased and that witlidrawals from bond have lieen cut by 60 per cent. Actually, the acreage in America is greater than it was before the war, and no change has been made here, or is likely to be made, in the allocation of tobacco to the manufac- turers. This allocation is 90 per cent of the 1939 figure, as it has been for several years past." The TOBACCO WORLD (est. 1881) is published by Tobacc. WOrbl Corporation; Hobart B. Haiikins, President and Treasurer; B. S. Phillips, Vice-President ; John Cleary, Secretary. Office, 236 Chestnut Street, Philadelphia 6, Pa. Issued monthly. Subscrij)! ions, av.iilahlc VT '''- "r- ^' ^--^^^^^xs stat^,. sutnptionc.r sale." It is also to be noted that the mont i^fig r f are s ,b .^^^^ rT'" •'"' '^''^'''Tv ^ l"."^J"^'ts withdrawn for con- Cnniniissioner. and that in our compilation the designat n ''U S " has been mill t '"'"" "?''' J'" t^'^^^" the annual report of the Puerto Rico, which are reported separately by the Rifreau and d^^sig.^Ld 'T R.^ ''"''"' ^'^""^'^''^ ^'''''^'''^"^ ''^'^^'' *'^^" ^ho.se from The Tobacco World 10 Months Report of Tobacco Products 1st Ten Months Increase or Decrease Product Cal. Yr. 1945 Cal. Yr. 1944 Quantity Per Cent. Cigars (No.): Class A— United States 41,448.048 172,307.032 — 130.858.984 75.95 Puerto Rico 700.132 4,101,400 — 3,401,268 Total 42,148,180 176.408.432 — 134,260,252 76.11 Class B— United States 358.843.986 222.758.508 + 136.085.478 61.09 Puerto Rico 3.202.950 864,825 + 2,338,125 Total 362.046.936 22^,(a3,3^^ + 138,423,603 61.90 Class C — United States 760.223.362 1.6(.5,679,358 — 905.455.996 54.36 Puerto Rico 26,454,600 15,1 19,495 + 1 1,335.105 Total 786,677,962 1.680.798.853 — 894.120.891 53.20 Class D — United States 1,349.371.300 216.331.878 + 1.133.039.422 523.75 Puerto Rico 23,616.850 4,105,550 + 19,511.300 Total 1,372,988.150 220.437,428 + 1.152.550,722 522.85 Class E — United States 1,297.752.182 1.431.966.560 — 134.214.378 9.37 Puerto Rico 22,983.52i 10,307,275 + 12,676,246 Total . 1,320,735.703 1.442,273,835 — 121.538,132 8.43 Class F — United States 156.575.583 148.917.511 + 7.658.072 5.14 Puerto Rico 1,522,830 559,550 + 963,280 Total 158.098.413 149,477,061 + 8,621,352 5.77 Glass G — United States 131.534,555 37.491.660 + 94.042.895 250.84 Puerto Rico 74,367 109.900 — 35,533 Total 131,608.922 37.601,560 + 94.007.362 250.01 Total All Classes: United States 4,095.749.016 3,895,452,507 + 200.296.509 5.14 Puerto Rico 78,555.250 35.167,995 + 43.387,255 Grand Total 4,174,304.266 3,930,620,502 4- 243,683.764 6.20 Little Cigars (No.): All United States 84,007,240 124,591,387 — 40,584,147 32.5/ Cigarettes (No.): United States 226,103.090.743 200.879.657,155 + 25.223.433.588 12.56 Puerto Rico 52.5()(),080 14,583.333 + 37,982.747 Total 226,155,656.823 200.894.240.488 + 25,261.416,355 12.57 Large Cigarettes (No.): United States 81.926.888 17.105,708 + 64,821.180 378.94 Puerto Rico Total 81.926,888 17.105.708 + 64,821.180 378.94 Snuff (lbs.): All United States 36,912.525 34.(>25.762 + 2,286.763 6.60 Tobacco (Chewing and Smoking) lbs.: All United States 234.384.262 202,446,051 + 31.938.211 15.78 * Compiled from comparative data of ta.x-paid products released monthly by the Bureau of Internal Revenue. As stated in the Bureau's release. "The figures arc based on sales of revenue stamps and do not represent quantities of products withdrawn for con- siimi)tion()r sale." It is also to be noted that the monthly figures are subject to revision until published in the annual report of the Commissioner, and that in our compilation the designation "U. S." has been used to cover tax-paid products other than those from 1 ucrto Rico, which are reported separately by the Bureau and designated "P. R." December, ig^j B. & W. CAR-A-DAY CONTEST HE Brown & Williamson Tobacco (Corporation is sponsoring a now contest, in which they give away a new 194() Chevrolet every clay! This car-a-day contest stai-ted November (), and is publicized on all three Raleigh Cigarette radio shows, and black and white ads in all major markets. Contest- ants are asked to complete the sentence, "We should all buv Victorv Bonds because ..." which ties in the con- test with the current Victory Loan Driv^e. Retailers share in the prizes. The Brown & A\'il- iiamson Tobacco C'orporation gives $100.00 in Victory Bonds to the store where the contest winner purchases his Raleighs. There are two factors which make this contest dif- ferent and give it nation-wide interest. Chances of winning are far greater than other contests, as one win- ner is chosen from entries received, not from the entire run of the contest, but each day ! The prize of a new 1946 Chevrolet has especial ap- peal at this time when everyone needs and wants a new car. The contestant must finish the sentence '*We should all buv Victorv Bonds because . . "in twentv- five words or less. Two wrappers from two packs of Raleigh Cigarettes must accompany each entry. Con- testants are invited to submit more than one entry, for each letter is judged in the contest on the day it is re- ceived. Although it is limited to the United States, en- tries from our Armed P^orces abroad are qualified. On the starting date of the contest, November 6, Ted Gamble appeared with Hildegarde on the "Raleigh Room" radio program. Mr. Gamble, the National Di- rector of War Finance Division of the United States Treasury, gave the contest a particular impetus by em- phasizing the tie-in with the current Victory Loan Drive. Winners are announced everv week on the Brown & Williamson's three net-work shows: "Raleigh Room" starring Hildegarde on W^ednesday nights; Red Skelton on Tuesday nights; "People Are Funny" on Friday nights. Two winners have made peisonal appearances. Mr. Stillman of New York, the Novem- ber 16 winner, was the guest of Hildegarde on the No- vember 20 "Raleigh Room" broadcast. The Novem- ber 23 "People Are Funny" broadcast featured the appearance of the November 15 winner, Mrs. Rinehold of Reseda, California. Still further stimulus is provided by black and white ads in all major markets. Among the first of the fortunate contestants was J. Roy Blanchard of Joliet, 111. The following is a list of winners up to November 24th : V. M. Kuhn, of Den- ver, Colorado; Mrs. Esther Cai-ples, of Minneapolis, Minn. ; PFC. Silas H. Anderson, of Ashland, Ala. ; Jerry C. Poutia, of Houston, Texas ; Mi-s. M. J. Phillips, of Greensburg, Pa.; Mrs. Ivan J. Rinehold, of Reseda, Cal. ; George Stillman, of New York; P. F. Laughlin, of Kansas City; Lloyd C. Evans, of Cleveland, 0.; Robert D. Desmond, of Boston, Mass.; Mrs. Benjamin Grove, of Seattle, Wash.; Miss Elizabeth J. Murrin, of Alex- andria, Va. ; Captain John W. Smith, of St. Louis, ^Fo. ; Mrs. Ruth E. Field, of Burbank, Cal. ; and ^Ir. Ronald A. Stromsta, of ^VFuskegon, ^lich. The simple rules and the innumerable opportuni- ties to win have heightened the interest and spurred thousands to active participation in this new and differ- ent contest. SILBERMAN HEADS CONSOLIDATED T a meeting of the l)oar(l of directors of tlie Consolidated Cigar Corporation held in New York on November 8, Alfred M. Silherniaii was elected president of that company, tilling the vacancv caused by the death of the late Julius Lichtensteiii. At a later meeting Frank P. Will, a vice-president of the company, was elected chairman of the lK)ard, Leo Ornstein, also a vice-president, was elected treasurer. Ml'. Sill)erman will carry on the policies that, un- der Mr. Lichtenstein's brilliant administration, won for the company an assured and outstanding position in the cigar manufacturing world. His election places the company's administration in the hands of a man who has deiiionstrated top-ranking executive ability in both the leaf tobacco and cigar manufacturing indus- tries. He was associated with Mr. Lichtenstein in the American Sumatra Tobacco Company and later in the Consolidated Cigar Corporation, where he gained an intimate knowledge of that company's affairs. He has been treasurer of Consolidated since 1932. Although (luite a young man as far as years go, I\Ir. Silberman had a great deal to do with the pioneer- ing days of Connecticut shadegrown leaf tobacco. He, together with tlie late William M. Kahn, organized a leaf tobacco business with headquarters in Hartford, Conn., growing and packing shadegrown as well as handling all of the principal types of cigar leaf tobacco raised in New P]ngland. Mr. Silberman brought to Consolidated his wide knowledge as a judge of fine leaf tobacco. He has always been intensely interested in the Connecticut leaf tobacco growing section, and helped to assemble the numy farms that compose the Consolidated Cigar Corporation's operations in that area. He actively directed, as president, the operations of the Silberman- Kahn Corpoiation, now a subsidiary of Consolidated. He has taken an active part in the affairs of the Con- necticut Shade Tobacco Growers Association, although he holds no office in that organization. Alfred M. Silberman was born in New York, was educated in the public schools of this city, and after graduating from Hoi*ace Mann School, entered the con- sti'uction business before joiiung the staff of the Amer- ican Sumatra Tobacco Company. Mr. Silberman is married to the former Dorothy Lichtenstein, only daughter of the late J. Z. Lichtenstein, and lives near Hartford, Conn. They have two sons. Major Marvin Silberman, who occupied an important post in the paper industry before joining the Army, and Lieuten- ant Connnander Sanmel J. Sill)erman, who was secre- tai'y of the Consolidated Cigar Corporation before entering the Coast Guard. VICTORY LOAN DRIVE CHAIRMEN Howard S. Cullman, of Cullman Bros., headed the tobacco division in the Victory Loan di'ive. Other chairmen in the division w^ere: Herbert A. Kent, of P. Lorillard & Co., cigars and processed tobacco; liar- ley Jefferson, of Waitt & Bond Inc., cigai- manufac- turers; Otto Kienhusch, of C. Jl. Spitzner & Son, leaf tobacco; Artluir Mainzer, of Alfred Dunhill, Inc., pipes and accessories; and L-a Katz, of Metropolitan To- bacco Co., tobacco jo])bers. The Tobacco IVorld Cigars are the n,09t pleasurable andecononiieal form of sniokinj BAYUK BULLETIN Devoted to the best interests of the men who Hell ei^ars. nr>th»uel929 DECEMBER, 1945 Prepared twice a tnontll PHULOFAX (The Retailer^s Friend) SAYS A retailer should be interested in his consumer custo- mers; a jobber should be inter- ested in his retail customers and a manufacturer should be inter- ested in his wholesale customers -AND vice versa straight down the line. _o— Two heads are better than one if each head is working for the wel- fare of both. Q Experience is a wonderful teacher and frequently knows the answer to today's problem because it solved a similar problem yester- day. _o_ Determining WHAT one wants to do comes first in all planning — then comes the WHY and HOW of doing. _^_ Ac exchange of viewpoints ever gets anywhere unless mutual con- fidence is present. — o — There never was a 60-40 deal ever made that stuck. The only platform is one where both par- ties equally win. — o — Seeing the other fellow's view- Point often causes a withdrawal w our slant or gives us additional evidence to strengthen our own contention . . . keep an open mind jntil the cards are all down on toe table. — o — jThe other fellow might learn from ^our talking but you just have fl to learn by listening to his talking. Ill *^^ ^f ire to help is sincere, M'u cant help others without fUelpmg yourself. D. B. I. Maker, of fine cigar, Uncm 1H97. MY BIG PURPOSE IN CALUNG UPON YOU TODAY, MP. J06BEC, IS TO f^AVE A ff^lENDLY TALK ON MOW WE CAN COORDINATE YOUP PlANS WITH OUBS SO THAT WE AS MANUFACTURERS CAN RENDER T-HE LIMIT OE GOOPECATJON AMD ASSISTANCE TO YOU m/r A MiNur£ - your BIG JOB IS TO SHIP ME MOPE CIGARS - \'IX- HANDLE TME RUMM(NG or MY OWN BUSINESS AS I SEE iTMeDISTPIBUTOe, WE WANT TO GET OUR HEADS TOGET-HEB AMD ARPIVE AT TME BEST PLANS WHEREBY BOTfl OP US CAN CASH IN OM T«HE WONDERFUL FUTURE OPPORTUNITIES BEFORE US THAT^S FINE, MR.G.S.M., MY PAST EVPERIENCE WITH YOUR COMPANY HAS PROVED -XO ME AMD MY MEN THAT YOUR RAMS APE ALWAYS "DOUBLE BARREL"- THEY HELP BOTH \OU AND US. I mOW VDUR REAL PURPOSE IS TO HELP ME MAi« MORE MONEY L^^:"^!!^"'* Bu«„e.»-PHILL1ES. DE LUXE PHILLIES. BAYUK RIBBON, MAPACUBA. CHARLES THOMSON, PRINCE HAMLET THE \ OF THE CANDY BAR WORLD SCHUTTER CANDY COMPANY, CHICAGO Factory: Chicago, Illinois . . . General Offices: St. Louis 3, Mo. CAMEL AND PRINCE ALBERT FOR XMAS For the nation's first peacetime Christmas in five years, R. J. Reynolds Tobacco C^ompany lias dressed up the packages of Camel cigarettes and Prince Albert Smoking Tobacco in attractive Christmas gift wrap- pings. The Camel gift is the carton of ten packages — 200 mild, full-fiavoi*ed cigarettes. The Prince Albert gift is the pound size in special holiday wrappings. The sales promotion is built around the theme of ^* gifts sure to please any smoker'' — newspapers and special publications and radio are being used to full advantage in behalf of these ideal gifts. A special Christmas advertisement for Prince Albert — tlie world's largest-selling tobacco — will run in full color in the comic sections of America's leading Sunday newspapers. Anticipating the biggest and earliest Christmas shopping season in many years, dealers ai'e now stock- ing up with these two popular toliacco gifts. LIGHTER A SOLDIER'S DIARY A cigarette ligliter which accompanied its owner through a number of campaigns also served as an in- destructil)k' diary of the sohlier's life in the sei'vice. (V)i-poial P]d\vin II. Wolin, of Bi'ookivii, New Voi-k* engraved the place and date of his wliereabouts on his lighter, connnencing witli the New Voi-k i)ort of embarkation in '42, on tiirougl) the invasions and bat- tles of Freetown, Tobruck, Benghazi, Tunis, P>izei-te, Xapk's and otliers, conchiding with his retui*n to Brooklyn two and one-half years later. The corpoi-al who was about to be shipped to the Pacific, was shop- ping foi- another of these lighters on which to continue his record when the war ended, keeping him in this countrv. 8 PROMOTING CUBAN TOBACCO EFORF the war Fnglish smokers were partial to Cuban tobacco, but since the beginning of the war, sales of Cuban tobacco to the British government have been gi-eatly curtailed, re, ported Gustavo Porta, president of the National Asso- ciation of Tobacco Growers of Cuba, on arriving in Miami fioni Havana on tiie Caribbean Clipper of Pan Amei'ican World Airways. Fax route to London, Eng, land, where he will be met by Guillermo Belt, Cuban Ambassadoi' to the United States, Porta will discuss with Bi'itish officials the reviving of a commercial treaty between (^iba and England. "The commercial treaty covered the sale of Cuban tol)acco. During the war the Bi'itish government held that tobacco was a luxury. The outcome of this ruling J was that (Hiba has supplied Britain with no tobacco in a number of years," Porta stated. After his stay in London, Porta plans to visit Spain in the interest of his association. "Spain is one of our best markets for all grades of tobacco," he added. In Porta 's opinion Cuba's present yield of tobacco will be from 25 to 30 per cent, lower than last year's. He said that the tobacco growlers were hopeful of price increase for the year's output. Porta, who is accompanied l)y his wife, plans to return to Cuba within the next few weeks. On his I'etuin ti'ip he will visit important tobacco importers in l^anada and the United States. HUMIDOR POUCH FITS POCKET Evei-y pipe smoker can cairy a humidoi* around in his pocket with the new Moist-Pak tobacco pouch, a pioduct of the Clarvan Corporation, Milwaukee, Wis. Tobacco won't become stale in this pouch be- cause it has a built-in moisture control. The poiicli itself is fal)ricated of Vinylite plastic flexible film which jjossesses a low moisture vapoi* ti'ansmissioii rate. Conseciuently, the film piovides a moisture-proof package whieh i)rev^ents the escape of moisture to a large degree and is highly resistant to the passage of di'ying air. An outstanding featuiv of this new to- bacco pouch is a small llumi-pad blottei- which is at- tached to the ])()uch by a sti'ip of Vinylite i)lastic film. This Ilinni-i)a(l blotter can be moistened occasionally to maintain tlie moisture content of the tobacco and increase the i)ipe smokei-'s enjoyment. The pouch is highly flexible and can be rolled up conveniently to fit the pocket. BIGGEST MEETING FOR FAIR TRADE The annual Fail- Trade (V)nference held bv the American Fail- Trade (V)uncil in New Voi-k on Xovem- ])er :](), was the largest meeting ever held in this coun- try for a discussion of this subject. The conference was opened by John \V. Anderson, pi-esident of the council, whose sul)ject was ''The Cut- Price Spiral and the (^fuality Sciueeze." Other speakers were: Larry A. davin, sales manager, Simmons (Com- pany; Isaac \V. Digges, general counsel of the organ- ization, also general counsel of the Association of Na- tional Advertisers; J. \V. Hansen, regional price di- rector, OPA, and Kussell J. Atkinson, jiresideiit of K. J. Atkinson Iiie., Brooklyn, X. V. The Tohaccn World Lucky Strike Means Fine Tobacco •.■.SV*VB0««««4r-WK';«*' V ■ . ■ -r^i-y^r- '■:■■>:■ :'^:€zaa€4^ / Old Gold A superb blend of many choice tobaccos. App\e ''Honey'' helps guard O. Gs, from Cigarette Dryness! (?:£orni(a^cU%7ifi/z/rUif' America 'i oldeit tobacco merdionti— Ettablittted 1760 GREENE NAMED NAMA PRESIDENT Robert Z. Greene, president of the Rowe Manu- facturing Company, Inc., Belleville, N. J., was elected president of the National Automatic Merchandising Association at the annual meeting held in Chicago on November 7. Elmer Pierson, president of the Vendo Company, Kansas City, was elected vice-president, and L. D. Chambers, president of the Peerless Weighino- and Vending Machine Corp., Long Island (Utv N. Y^ was named treasurer. ' ' ' '* Others elected to the board of directoi-s included r • -Pyj^^^3^» Unit Vending (Corporation, Philadel- phia; J Renz Eciwards, Cigarette Service (^o., Kansas t-ity; W. (x. Fitzerald, International Ticket Scale Corporation, New York; J. Sidney Jones, Southern Venderss San Antonio ; Paul W. Kimball, American Locker Company, Inc., Boston ; J. B. Lanagan, Nik-0- Lok ( ompany Indianapolis ; Ford S. Mason, Ford Gum and Machine Company, Inc., Lockport, N. Y. ; ^. V. Morava, Mills Automatic Merchandising Corn Long Island (^ity, N. Y.; and R. A. Parina, Sa^i Fran-' CISCO. AWARD FOR PHILIP MORRIS Philip Morris & Company lias received a certifi- cate of ineritorious service from the Armv Service Forces The citation declared that "Your" company has materially assisted the Quartermaster Corrs in making our Armed Forces "the best fed and best dressed m the world." The certificate for outstandiTg performancii received by the cigarette companv was sgned by Brigadier General J. E. Barzv, ski; com- manding the Chicago Quartern.astei- Depot. IQ RED CROSS COUGH DROPS CAMPAIGN With an intensive 11)45-1 J)4() advertising and nier. chandising cainj)aigii. Red Cross Congh Drops again features in daily newspai)er space the copyrighted ad- vertising tlienie, "Feather-Throat". Tlie phi'ase "Feather-Thi'oat ", coined last year by the makers of Red Cross Cough l)ro})s, is the colorful description of '^that tickle, tickle, tickle caused by coughs due to colds, hronchial distui'hances or over- smoking". The cuirent, extensive advertising campaign is de- signed to create even greater demand for the ])ronipt. 13leasant relief ])i()vided hy this product. Five days a week, (luring the cough drop season, readers of 165 newspapers in 149 cities will see Red Ci'oss Cough Drops ads ui'ging: "Check Featlier-Tliroat !" . . . "Relieve — Stop — Arrest — Squelch — Feather-Throat!" Red Cross advertising also calls "feather-throat" a sleep-robher, a nerve-nal)ber, a pep-killer; and "feather-throat" sufferers are reminded tliat the irri- tation of the "tickle, tickle, tickle" is quickly soothed hy Red Cross Cough Drops. Retailing for five cents per package. Red Cross Cough Drops are made in three types— Menthol, Hoar- hound, and Old Reliable (licorice type). Red Cross factured Red Cross Chough Drops under that trademark since 1885. DENMARK CONTINUES RATIONING Despite a sharp increase in domestic pi'oductioii of tobacco during the war, Denmark plans to continue tobacco rationing in view of the substantial decline in imports. In prewar years, Denmark depended almost entirely on imports to meet its leaf tobacco require- ments. A decree effective October 1, issued bv the Ministry of Commerce, reduced the amounts of prod- ucts available to consumers in manv cases. Present rations permit a monthly allowance 'of onlv 200 ciga- rettes per smoker, and users of other tobacco products are allowed correspondingly small amounts of their preferred products. During the past two years, Denmark has depended almost entirely on domestic production for its tobacco supplies. The country's tobacco crop has shown re- markable steady increases from the 31,000 pounds pro- duced in 1939. Preliminary estimates place the 1945 crop at about 5.7 million pounds, or onlv 27 per cent, ot the prewar (1935-1939) average impoVts. SWISS INCREASE CIGARETTE OUTPUT Wartime conditions boosted Switzerland's output ot tobacco products. Cigarette production, particu- 1 q/J' T^^^ stimulated by larger consumer demands. In 1J44, tlie country's factories turned out nearly 3.5 bil- lion pieces, about 45 per cent, more than the 1939 pro- duction of 2^^4 billion. During the years 1940-1943, pioduction ot cigarettes averaged three billion. -t'roduction of cigars and other tobacco products, however showed relatively small percentage changes during the war years. About 567 million ctgars were lanufactured m both 1943 and 1944. Production of ^^'^J""}^^^^^^^ and snuff amounted to iS'fn; Vr/T /""l' P^""'^-^ "^ ^^^^ ^1^-^'tly less than the W fhn ^ ;• ^"^ «o»i^what more tlian tlie output dur- ing the earlier war yeai's. The Tobacco World ON MILLIONS OF LIPS. /iM£/^/c/i^s MOST POPULAR cigar ^ 84 Years of Reputation ^ Built Into One Famous 40 Minute Smoke/ # p/^ i H Cigar Manufacturers JACKSONVILLE. FLORID 1945 BURLEY ALLOCATED BURLEY tobacco of the 1945 crop will be allo- cated to manufacturers and dealers, as has been done during the last three years, the r. S. Department of iVgriculture has an- nounced in War Food Order 4.11. lender the terms of the order manufacturers are allocated 528 million pounds, 01- about 56 million pounds more than they used during the year ending September 30, 1945. The new allocation order, effective November 27, IS based on the November crop estimate of 1945 Burley tobacco totaling 601 million pounds. Allocations pro- vide that manufacturers may acquire Burley tobacco up to 112 per cent, of the quantity, including scrap, used by them for manufacturing purposes from Oc- tober 1, 1944, to Septem])er 30, 1945. Tlieir auction purcliases and pui'chases from dealers are limited to tlio same proportion of total purchases as was simi- Jaily acquired from the crops of 1939 through 1941. Dealers may purchase 1945 crop Burley tobacco at auction, for their own accounts, up to 110 per cent. ot the basic (piantity tliev were entitled to buv from tiie 1944 crop under tlie provisions of WFO 4.81 Burley tobacco is, by volume, the second most im- portant type used in American cigaiettes and is also jvmely used in smoking tobacco mixtures and cliewin<»' tobaccos. stores, the research department of Fleming-Hall Com- pany, New York cigarette manufacturers, conducted a survey among four groups of workers: household workers, office workers, factory workers and retail store w orkers. The purpose of the survey was to dis- cover what foods and snacks were preferred by workers during their daily recess or rest period; and to study the efficiency of their work after having such a recess or rest period. More than 95 per cent, of both men and women smoked during each rest period, in addition to the i-efreshments given. The majority smoked cigarettes; some men smoked pipes or cigars. STUDY OF WORKERS' REST PERIODS <^'ollal)oi*ating with heads of families, personnel *^ucl production managei's in business hi'iiis, plants and Deccnhcr, /g^5 CIGAR BINDER ORDER AMENDED The r. S. Department of Agriculture amended AVar Food Order 4.9 to permit resumption of sales of Types 51, 52 and 53 cigar binder tobaccos, effective November 12, at 8:00 A. M., E. S. T. These types are grown largely in Connecticut and New Y'ork. The original order, WFO 4.9, prohibited future contiact sales of cigar filler and binder type tobaccos, before haivesting of the crop. This order was issued because future contract buying threatened to disrupt distribution of tol)accos witliin these types and because smallei- and less financially secure manufacturers found themselves unable to risk the losses which ad- vance buying entaikul and wei'e thus unable to obtain theii- usual su])plies. // lUhats the other thing wt ought to h this Lhristmas i FOR the last four years, the Christ- mas phrase "Peace on earth, good will to man" has had a pretty hollow, bitter ring. This year, it won*t. And surely, one thing each of us will want to do this Christmas is to give thanks that peace has finally come to us — both peace and victory. One other thing we ought to do: In our giving, this year, let's choose —first— the kind of gift that helped to bring us peace and victory and will now help us to enjoy them. • Victory Bonds take care of the men who fought for us — provide money to heal them, to give them a fresh start in the country they saved. Victory Bonds help to insure a sound, prosperous country for us all to live and work in. Victory Bonds mean protection in emergencies — and extra cash for things we want to do ten years from now. . Choose — first — the finest gift in all the world, this Christmas. Give Victory Bonds! Oive the finest gift of all - VICTORY BONDS I THE TOBACCO WORLD • This is an official U. .9. Treasury advertiseme.t-prepareJ under auspices of Treasury Department and War Advertising Council • 12 The Tobacco iVorld United States Tobacco Company New York, Chicago, Nashville, Richmond, San Francisco MISS BIT-0-HONEY COMES TO LIFE With all the charm and magic of a Cinderella tale, Miss Bit-O-Ilonoy — Schutter Candy Company's Bit- 0-Honey ti-adcmark — stopped out of the newspapers and magazines which carry her advertising, and literally ''came to life." The scene was the annual convention of the Ohio Tobacco Distributors, at Colmnbus. With bi'ight red libbons in hei* long, blonde hair, and wearing the red dress, and red-white-and-blue phiafoi'e popularized by Schuttei* Candy Company's extensive* national advertising, the real-life Miss Bit- 0-Honev was immediatelv recognized bv O. T. D. A. members and guests as "America's Favorite (^andv Girl. ' ' Then, aimed with baskets of her two favoi'ite candy bars — Schuttei* 's Old Nick banded togetlier with Bit-O-Honev — and followed bv a uniformed assistant who provided reloadings from a mass reserve, the petite, real-life Miss Bit-0-Honey stole tlie liearts of the tobacco distril)utors as she wound her wav througli the convention bancjuet to the tune of her radio theme song, "Bit-O-Honey." p]ach gift was presented with a smile, a curtsy and one answer to all questions, ''I love Bit-O-Honey," many of the ()()() g'uests spontane- ously responding with a idss and a hug'. Only once did Miss Bit-O-IIoney change her story. AMien asked by the orchestra leader to speak into the microphone, she smiled and told her audience, ''Stav as sweet as you are— with Bit-O-Ilonev." NEW ZEALAND'S IMPORTS LARGER Xew Zealand's imi)orts of unmanufactured to- i)acco during the first half of 194:), practicallv all of which originated in the Tnited States, totaled 4, < ):>(), 000 pounds, or nearly three times as much as the 1,773,000 !,\^J_^"'<^'^^^i^^U><>i'ted during the corresponding period of J;H4. The country is dependent upon supplies of for- ^^ign leaf foi- about two-thirds of its tobacco reciuire- nieiits. ' The Xew Zealand To])acco Board in August, 194."), estahhslied average prices for 1944-4:) crop leaf sonie- ^1^ lat higher than those paid for the i)revi()us crop, liie average price set for (lue-cured tobacco was :]2.(\ ^'^^'its per pound and I'or air-cured, 2S.() eeiits, as com- '!l??i V!}! ^''^' ^»verage prices of 31 cents and 27 cents h)i the 1943-44 crops. SPRUCE LUMBER for CIGAR BOXES It's Brighter It's Lighter It's Better for the Eye for Shipping for the Cigars SPECIFY SPRUCE Uptegrove Lumber Co. Cigar Box Lumber for 72 years 15 Washington St. Newark, N. J. Established 1886 "BEST OF THE BEST" VERY OPTIMO CIGARS MILD Manufactured by A. SANTAELLA & CO. Office, 1181 Broadway. New York City FACTORIES: Tampa and Kep West, Florida AUTOKR AFT CIGAR BOXES Boite Nature Cedar Chests Novelty Wrapped Are Outstanding In Ouality-De sign-Cost AUTOKRAFT BOX CORP. Lima, Oliio Cliicajjo, 111. Detroit, Mich. Hellnni, Pa Hanover, Pa. Philadelphia, Pa. Wheeling, \V. Va. rs Tobacco Merchants' Association Registration Bureau, 341 Madison Ave. NEW YORK CITY Schedule of Rates for Trade-Mark Services Effective April 1, 1916 Registration, (see Note A), Search, (see Note B), Transfer, Duplicate Certificate, $5.00 1.00 2.00 2.00 Xote A— An allowance of $2 will be made to members of the Tobacco Mer Note li— If a report on a search of a title necessitates the reporting of more tlian ten (10) titles, but less than twenty-one (21), an additional charge of One Dollar ($1.00) will be made. If it necessitates the reporting ot more than twenty (20) titles, but less than thirty-one (31), an additional charge of fwo UoUars ($2.00) will be made and so an additional charge of One Dollar ($1.00) will be made lor every ten (10) additional titles necessarily reported. REGISTRATION SINSONTE: — 47,096 (Tobacco Merchants Association of the U. S.). For cigars. Registered on October 31, 1945, by Rafael Morales, New York, N. Y. TRANSFERRED REGISTRATIONS STATESMAN:— 327,256 (United States Patent Office). For cigars. Registered on August 20, 1935, by Continental Cigar Corp., Scran- ton, Pa. Transferred to Luzerne Cigar Co., Taylor, Pa., on April 20, 1945. JOSE GOMEZ: — 46,664 (Tobacco Merchants Association of the U. S.). For cigars. Registered on February 8, 1938, by Ruy Suarez & Co., Passaic, N. J. Transferred to Castillo Cigar Co., Tampa, Fla. Re-transferred to Royal Cigar Co., Tampa, Fla., on October 29, 1945. * Manufactured Tobacco Produced by Classes (As reported by the Bureau of Internal Revenue based on manufacturers' returns of production) Month of August Increase or Decrease Product 1945 Quantity Per Cent. Plug 5,719,015 + 224,019 4.08 Twist 622,838 + 58.523 10.37 Fine-cut Chewing 360,466 — 13.311 3.56 Scrap Chewing 4,271,022 — 775.559 15.37 Smoking 15,401,148 + 2.110,861 15.88 Snuff 3,673,962 -4- 466,775 14.55 Total 30,049.051 + 2.071,308 7.40 Eight Months Ending August 31st Increase or Decrease Product 1945 Quantity Per Cent. Plug 41,064,227 + 126,352 .31 Twist 4,662,467 + 414,746 9.76 Fine-cut Chewing 2,658,005 — 27,224 1.01 Scrap Chewing 34,(j39,416 + 105.847 .31 Smoking 115.538,648 + 35.005.716 43.47 Snuff 29.981,499 + 2,192,530 7.89 Total 228,544,262 + 37,817.967 19.83 ♦The production figures are in pounds, and are subject to revision until published in the annual rei)ort of the Commissioner of Internal Revenue. Internal Revenue Collections for October Source of Revenue 1945 1944 Cigars, including floor tax $ 4,054,327.88 $ 2,99().193.19 Cigarettes, including floor taxes 109,694,302.76 (j9,232,437.32 Snuff 680.957.29 660.546.77 Tobacco, chewing and smoking 4.926.284.79 4.522,584.87 Cigarette papers, tubes and leaf dealer penalties 228.315.14 108.898.04 BAYUK DECLARES EXTRA DIVIDENDS A dividend of 37Vi» cents per share and an extra dividend of 50 cents per share on the common stock of Bayuk Cig-ars, Inc., were dechired Novembei* IG by tlie Board of Directors. Both dividends are payable De- ceml)ei" 15, 1945, to stockliohh'rs of record November 30, 1945. 14 TOBACCO TRADE ORGANIZATIONS TOBACCO MERCHANTS ASSOCIATION OF UNrrEU STATES lESSE A. BLOCU, Wheeling, W. Va •• ••••.President 'WTLLIAxM BEST, New York, N. V Cliairnian Executive Committee ASA LEMLEIN, New York, N. Y Treasurer Headquarters, 341 Madison Ave., New Y'ork City CIGAR INSTITUTE OF AMERICA ALBERT H. GREGG • President EVERETT MEYER V icc-l'resident WILLIAM BEST Treasurer SAMUEL BLUMBERG Secretary H. W. McHOSE • ••. Director Headquarters, 185 Madison Ave., New York City THK X.\TIuXAL ASSOCIATiON Or TOBACCO DISTRIBUTORS, INC. FRED W. WINTER Chairman of the Board J. RENZ EDWARDS Presidem HENRY GUNST Vice-President STAN LEY STACY Treasurer JOSEPH KOLODNY, 20O-5th Ave., New York, N. Y Executive Secretary NATIONAL BOARD OF TOBACCO SALESMEN'S ASSOCIATIONS BEN L. LASCHOW, 862 East Fifteenth St., Brooklyn, N. Y President R. L. McCORMlCK, 52 Klein Ave., Trenton, N. J First Vice-President W. H. KOCH, 1404 Mt. Royal Ave., Baltimore, Md Second Vice-President ALBERT FREEMAN, 25 West Broadway, New York, N. Y Treasurer RETAIL TOBACCO DEALERS OF AMERICA, INC. ERIC CALAMIA, 84 Williams St., New York, N. Y President WILLIAM A. HICKEY Treasurer MALCOLM FLEISHER Secretary SEIGFRIED F. HARTMAN Counsel CIGAR MANUFACTURERS ASSOCIATION OF AMERICA, INC., 200 Fifth Ave., New York. N. Y. EDWARD J. RP:GENSBURG President SAMUEL BLUMBERG General Counsel and Secretary THE YORK COUNTY CIGAR MANUFACTURERS ASSOCIATION CHARLES STUMP, Red Lion, Pa President ARTHUR McGUIGAN, Red Lion, Pa Vice-President RUSSELL S. STINE. Red Lion, Pa Secretary A. S. ZIEGLER, Red Lion, Pa Treasurer FLORIDA CIGAR MANUFACTURERS ASSOCIATION ARMANDO RODRIGUEZ President FRANCISCO GONZALEZ Vice-President JOHN LEVY Treasurer FRANCIS M. SACK, Tampa, Fla Secretary INDEPENDENT RETAIL TOBACCONISTS' ASSOCIATION E. H. SNYDER President L GROSSMAN First Vice-President IRVING MALITZKY Second Vice-President EDWARD SEIGEL Financial Secretary ALEXANDER DAVIS Treasurer L. CHERNOW^ 36 West 44th Street, New York, N. Y Secretary TOBACCO SALESMEN'S ASSOCIATION OF AMERICA. INC TACK EDELSTEIN President Harry ABRAMS Treasurer LEO RIEDERS, 604 West 162nd Street, New York, N. Y Secreta-^: OUR HIGH-GRADE NON-EVAPORATING CIGAR FLAVORS Make tobacco mellow and smooth in character and impart a most palatable flavor FLAVORS FOR SMOKING and CHEWING TOBACCO Write for List of Flavors for Special Brands BETUN, AROMATIZER, BOX FLAVORS, PASTE SWEETENERS FRIES & BRO., 92 Reade Street, New York CIGAR BOXES Tel. Algonquin 4-9332 jjjc^gosqj Established 1875 «37-64l EASTI71B8T. NKW VORK. I I HILDEGARDE ON NEW TIME! Now on Wednesdays— the incomparable Hildegarde in her famous "Raleigh Room," voted one of the most popular programs on the air. Don't forget: from now on it's every Wednes- day night on NBC for Hildegarde and her cele- brated guest stars. "PEOPLE ARE FUNNY" REMAINS! Starring Art Linkletter as the zaniest M. C. on the air, "People Are Funny" continues to roll 'em in the aisles every Friday night on NBC. And it continues to send more and more Raleigh custom- ers into your store. TUESDAY, DEC He Dood It! Yes, folks, it's happened at last! Red is back on the air again -and funnier than ever! And in addition to the one and only Mr. Skelton, Brown & Williamson also presents Hildegarde and ^'People Are Fun- ny" every week from coast to coast for Raleighs. Add these three top-notch radio shows to B & W's extensive newspaper and magazine campaigns and you don't have to wonder why Raleigh sales today are higher than ever before! BIG AD CAMPAIGN CONTINUES! The Tobacco ll'orhi She wrapped up the figures and spins of the ballet and put them on wheels. It's roller-skating star in action on skates. ..and with her favorite clgarett<»— Camel 1 like even/nting about Cairiels-. tkeir lull and their mildness ^ FROM the moment she glides out on the floor to start that whirring whirlwind of leaps, jumps, and spins, it's rhythm on the rollers! For blue-eyed, honey-haired Gloria Nord, of "Skating Vanities,' is a star on wheels. Her cigarette, too, is a star . . . from way back. Gloria tells you, "Camels have something I've never found in any other ciga- rette — a pleasing mildness and a flavor that doesn't go flat. Camels always taste good." You'll hear the same thing said in many different ways, but it all adds up to the same : For steady pleasure, there's nothing like a Camel ! Let your *T-Zone" tell you why Camels are so preferred. (See right.) Cosf//er ^haccos R. J. Reynolds Tobacco Comimny, Winston-Salem, North Carolina Your **T-Zone** and your cigarette The "T-Zone"— T for taste and T for throat— is the fuaal proving ground of any cigarette. Only your taste and your throat can tell you which cig- arette tastes best to you . . . how it affects your throat. On the basis of the experience of many, many millions of smokers, we believe Camels will suit your "T-Zone" to a "T."