![[movies]](/images/mediatype_movies.gif) | Consumer Relations Phone Calls Smokers call in about a variety of problems with cigarettes (audio only). Keywords: tobacco; cigarette; public relations; cigarette brands; marketing Downloads: 136 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | "Life Is A Highway" Compilation of clips for Harley Davidson cigarette sales presentation. Keywords: tobacco; cigarette; sales; marketing; cigarette brands Downloads: 81 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Harley Davidson Cigarettes - Annual Sales Presentation Film made, apparently, to show at Lorillard's annual sales presentation. Recreates with humor, using actual salesmen as actors, the rollout of the Harley Davidson cigarette in Indiana. Accompanied by a soundtrack with Stevie Wonder music. Keywords: tobacco; cigarette; sales; marketing; cigarette brands Downloads: 1,114 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 7 October 1981, Group 2, Tape 1 [Parts 1-3] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; cigarette brands Downloads: 140 |
![[movies]](/images/mediatype_movies.gif) | A Discussion with Bill Campbell on Philip Morris USA Pricing Strategies PM Employee Version Ellen Merlo talks with Bill Campbell about Philip Morris' decision to reduce the price of Marlboro cigarettes and to not increase the prices of the company's other premium brands. Keywords: tobacco; cigarette; cigarette brands; sales; business activity; profit Downloads: 236 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 13 October 1981, 7:30 Group 4, Tape 1 [Parts 1-4] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; cigarette brands Downloads: 89 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 12 October 1981, 5:30 Group 1, Tape 1 [Parts 1-4] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; cigarette brands Downloads: 233 |
![[movies]](/images/mediatype_movies.gif) | Portfolio Testing Mall / Grand Central Edit Master Video provides a step by step explanation of advertising portfolio testing including on-the-street interviews in front of New York City's Grand Central Station, the selection of participants, and discussions with them about advertising at New Jersey's Garden City Mall. Keywords: tobacco; cigarette; marketing research; demographics; cigarette brands; advertising Downloads: 153 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Marketing Overview - George Telford; Industry Overview - Susan Smith [Parts 1-2] Presentation by George Telford and Susan Smith, from Lorillard's New York office at a meeting in Greensboro, NC. Telford reviews the challenges faced by Lorillard in 1992 and summarizes the 1993 marketing plan which included the following elements: continue Newport's growth, defend the Kent and True brands, remain competitive in the price value market segment, develop and introduce line extensions for existing brands, and evaluate the potential of Harley Davidson... Keywords: tobacco; cigarette; business activity; cigarette brands; marketing; sales; promotions Downloads: 165 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 6 October 1981, Group 1, Tape 1 [Parts 1-5] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; cigarette brands Downloads: 227 |
![[movies]](/images/mediatype_movies.gif) | Philip Morris Companies Inc. Presentation to the Investment Community, Q&A [Parts 1-3] (1995) Last segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible takes questions from the audience about international tobacco sales, litigation by and against Philip Morris, and other issues. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; international trade; cigarette brands; legal activity; smoker behavior; business activity; court decision; nicotine Downloads: 191 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 13 October 1981, 7:30 Group 4, Tape 2 [Parts 1-3] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands Downloads: 57 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 12 October 1981, 7:30 Group 2, Tape 2 [Parts 1-4] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Very loud background noise from open window; video is in black and white. Transferred from UMatic.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands; military personnel Downloads: 116 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 12 October 1981, 7:30 Group 2, Tape 1 [Parts 1-5] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions and Kent, Golden Lights and Kent III. (Very loud background noise from open window; video is in black and white. Transferred from UMatic.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands Downloads: 95 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 7 October 1981, Group 2, Tape 2 [Parts 1-3] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands Downloads: 82 |
![[movies]](/images/mediatype_movies.gif) | Female focus group Female smokers discuss cigarette and packaging design. Only audio, no video. Keywords: tobacco; cigarette; cigarette brands; cigarette design; cigarette packaging; female; smoker; marketing |
![[movies]](/images/mediatype_movies.gif) | Ian Ross Discussion Female smokers evaluate and discuss new reduced side stream smoke cigarettes. Only audio, no video. Keywords: tobacco; cigarette; cigarette brands; cigarette design; filter; female; smoker; non-smoker; marketing; secondhand smoke |
![[movies]](/images/mediatype_movies.gif) | Style Sales Video Presentation [Parts 1-2] Edited video made for Lorillard's sales force reviewing sales in 1991 and announcing goals for 1992. Dick Orcutt introduces Andrew Tisch who congratulates the sales force on a successful 1991 and announces the company's sales objectives for 1992, including: an increase in the domestic unit volume of sales for Newport, Kent, True and Old Gold; continued growth of Newport through consistency of its marketing campaign; maintenance of existing brands business; an expansion of Lorillard's influence i... Keywords: tobacco; cigarette; tobacco sales; marketing; brand image; marketing; marketing strategy; promotions; demographics; female; cigarette brands Downloads: 203 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 12 October 1981, 5:30 Group 1, Tape 2 [Parts 1-3] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands Downloads: 178 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 13 October 1981, 5:30 Group 3, Tape 2 [Parts 1-3] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands Downloads: 171 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 6 October 1981, Group 2, Tape 2 [Parts 1-2] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. See # 03069915 for report. [Transferred from UMatic.] Click Here to View Part 1 Click Here to View Part 2 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands Downloads: 67 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Chicago, 13 October 1981, 5:30 Group 3, Tape 1 [Parts 1-3] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. (Originally on UMatic video.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands Downloads: 250 |
![[audio]](/images/mediatype_audio.gif) | Focus Group, Max Focus group of female Max smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes. Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising Downloads: 501 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Philip Morris Companies Inc. Presentation to the Investment Community, Tape 3 Last segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible takes questions from the audience about international tobacco sales, litigation by and against Philip Morris, and other issues. Keywords: tobacco; cigarette; sales; international trade; advertising; television; cigarette brands; sports sponsorship; business activity; distribution; profit; regulation Downloads: 303 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group, Max Focus group of female smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes. Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising Downloads: 141 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group, Max [Parts 1-2] Focus group of female smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes. Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising Downloads: 178 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group, Max Focus group of female Max smokers led by Shoi Balaban Dickinson in Los Angeles discussing 120 millimeter cigarettes and advertising for Max cigarettes. Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising Downloads: 1,477 Average rating: (1 review) |
![[movies]](/images/mediatype_movies.gif) | Demonstration of Circumference, Static Burn and Puff Count Test [Parts 1-3] This video was made in connection with mediation in a patent dispute between Brown and Williamson and Philip Morris (civil action #c-89-0170-l). W.G. Joe Lloyd, Philip Morris' expert witness, narrates a demonstration of three tests on Benson and Hedges and Capri cigarettes. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; legal activity; cigarette brands; cigarette design; filter; cigarette analysis Downloads: 150 |
![[movies]](/images/mediatype_movies.gif) | New Device: Puff Activated Lighter Components of a video promoting Philip Morris' new, unnamed "cigarette smoking system," including narrated package, b-roll, sound bites, animation, and exterior shot of Philip Morris headquarters. The system includes a cigarette that is inserted into the puff activated lighter, which heats the tobacco when it is puffed and results in no secondhand smoke or ash. Keywords: tobacco; cigarette; secondhand smoke; tar; safer cigarette; cigarette brands; cigarette design; fire; fire safe cigarette Downloads: 295 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 6 October 1981, Group 1, Tape 2 [Parts 1-3] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands Downloads: 283 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 6 October 1981, Group 2, Tape 1 [Parts 1-3] Focus group led by Shoi Dickinson with eight male smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Keywords: tobacco; cigarette; marketing research; male; smoker behavior; smoker; advertising; cigarette brands Downloads: 123 |
![[movies]](/images/mediatype_movies.gif) | Focus Group - Boston, 7 October 1981, Group 1, Tape 2 [Parts 1-2] Focus group led by Shoi Dickinson with eight female smokers discussing cigarettes, extensions, Golden Lights, Kent and Kent 3. Click Here to View Part 1 Click Here to View Part 2 Keywords: tobacco; cigarette; marketing research; female; smoker behavior; smoker; advertising; cigarette brands Downloads: 228 |
![[movies]](/images/mediatype_movies.gif) | Philip Morris Companies Inc. Presentation to the Investment Community, Part 2 [Parts 1-2] (1995) Second segment of a meeting held at the Grand Hyatt Hotel in New York City to showcase Philip Morris' accomplishments to the investment community and its goal of increasing earnings and returns to stockholders. Geoffrey Bible, Bill Webb and Hans Storr report on Philip Morris International and on the company's financial outlook. Click Here to View Part 1 Click Here to View Part 2 Keywords: tobacco; cigarette; sales; international trade; advertising; television; cigarette brands; sports sponsorship; business activity; distribution; profit; regulation Downloads: 174 |
![[movies]](/images/mediatype_movies.gif) | Focus Group: cigarette quality Focus group of male smokers is discussing cigarette quality. Only audio. Keywords: tobacco; cigarette; cigarette smoke; research activity; smoker; male; cigarette design; tobacco; cigarette brands; cigarette packaging Downloads: 1 |
![[audio]](/images/mediatype_audio.gif) | Focus Group, Max [Part 1] Focus group of female smokers led by Shoi Balaban Dickinson (session six, Pittsburgh, PA) discussing 120 millimeter cigarettes and advertising for Max cigarettes. Keywords: tobacco; cigarette; marketing research; gender; female; cigarette brands; cigarette design; smoker behavior; advertising Downloads: 152 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Philip Morris Incentive Review Marketing and promotions staff unveil merchandise that they plan to offer in 1992 in connection with cigarette purchases. The theme-based merchandise will be available for free with single pack and carton purchase as well as on a bounce back order basis. Brands with these promotional items include Marlboro, Benson and Hedges, Virginia Slims, Cambridge, Bucks, Alpine, Next and Parliament. Keywords: tobacco; cigarette; promotions; promotional merchandise; young adult smoker; male; female; advertising; cigarette brands Downloads: 340 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group - Kent 13 mg, Session 5; Phoenix, Arizona; 8 Males; Kent Smokers Focus group, led by Shoi Balaban Dickinson, of male Kent smokers in Phoenix, Arizona discussing Kent cigarettes, tar and nicotine, filters, and advertising. Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; male; advertising; tar; nicotine; filter; disease; tobacco related health concerns Downloads: 40 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group - Kent 13 mg, Session 8; Phoenix, Arizona; 8 Males; Non-rejectors of Kent Focus group, led by Shoi Balaban Dickinson, of male smokers in Phoenix, Arizona discussing the cigarette brands that they smoke, Kent cigarettes, tar and nicotine, filters, and advertising. Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; male; advertising; tar; nicotine; filter; disease; tobacco related health concerns Downloads: 49 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Cagney Institute Meeting Presentation Geoffrey Bible's presentation about Philip Morris' finances at the Cagney Institute. Tape ends before presentation is finished. Keywords: tobacco; cigarette; business activity; profit; international trade; marketing; sales; food; alcoholic beverage; young adult smoker; cigarette brands Downloads: 37 Average rating: (0 review) |
![[audio]](/images/mediatype_audio.gif) | Focus Group - Kent 13 mg, Session 2; Portland, Oregon; 6 Males; Non-rejectors of Kent Focus group, led by Shoi Balaban Dickinson, of male smokers in Portland, Oregon discussing the cigarette brands that they smoke, Kent cigarettes, tar and nicotine, filters, and advertising. Keywords: tobacco; cigarette; marketing research; cigarette brands; smoker behavior; male; advertising; tar; nicotine; filter; disease; tobacco related health concerns Downloads: 36 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | A Day in the Life: This is Philip Morris Video promoting the Philip Morris companies, focusing on Kraft General Foods products and sponsorship of the arts and sports. Keywords: tobacco; cigarette; food; international trade; event sponsorship; corporate responsibility; charitable donation; alcoholic beverage; sports sponsorship; cigarette brands Downloads: 240 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | MBA Recruitment: Philip Morris & the World's Best Brands '95 Video made to recruit recent MBA graduates to work at Philip Morris, particularly in the marketing department. Keywords: tobacco; cigarette; promotions; advertising; tobacco industry employee; marketing; cigarette brands; promotional merchandise; promotional campaign; marketing research; sports sponsorship; event sponsorship Downloads: 2,896 Average rating: (2 reviews) |
![[movies]](/images/mediatype_movies.gif) | R. J. Reynolds Tobacco Company "C" Project Two Reynolds employees introduce Eclipse, explain how it works, and ask viewers to test it and fill in the questionnaire. Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; social behavior; fire safe cigarette; promotions Downloads: 73 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | Video Newsletter: Frank Resnik, PM Acquisitions Ideas ; 'Media in Motion' ; 'Untapped Profit Potential in Convenience Stores' ; Wholesale Clubs ; The Race for Space [Parts 1 & 2] Video newsletter aimed at Philip Morris' sales division includes five segments about various sales activities and promotions. Click Here to View Part 1 Click Here to View Part 2 Keywords: tobacco; cigarette; international trade; sales; production; export; food; alcoholic beverage; business activity; marketing; retail outlet; promotions; television; cigarette brands Downloads: 107 |
![[movies]](/images/mediatype_movies.gif) | C Project, Las Vegas Show Two Reynolds employees explain to a group of smokers in Las Vegas how Eclipse works and allow the group to try the product. Another segment shows smokers who've tried Eclipse for a week. No product naming. Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; fire; social behavior; fire safe cigarette Downloads: 73 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | BATUKE: Missile Launch '89: The Westminster story Video for BAT employees about the development and launch of the new ultra slim cigarette brand "Westminster." Keywords: tobacco; cigarette; cigarette brands; cigarette design; product development; cigarette packaging; tobacco manufacturer; industry sponsored research; tobacco industry employee; advertising; marketing Downloads: 4 |
![[movies]](/images/mediatype_movies.gif) | C Project [Eclipse] Las Vegas. Show with Jim Johnston Discovery Groups [Parts 1-2] Jim Johnston introduces a program promoting R.J.. Reynolds' Eclipse cigarette. Two Reynolds employees explain to a group of smokers in Las Vegas how Eclipse works, show a video with more detailed information, and allow the group to try the product. Another segment shows smokers who've tried Eclipse for a week. Click Here to View Part 1 Click Here to View Part 2 Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; fire; social behavior; fire safe cigarette Downloads: 177 |
![[movies]](/images/mediatype_movies.gif) | Marlboro Country Report Second edition of video journal for Philip Morris employees "Marlboro Country report." Includes segments about the launch of the new low tar Merit cigarettes and corporate philanthropy. Keywords: tobacco; cigarette; tobacco industry employee; low yield cigarette; advertising; cigarette design; cigarette brands; charitable donations; corporate responsibility Downloads: 117 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | C Project Kitchen Video, Revised Version, Testimonials and Q&A for Direct Marketing Two Reynolds employees introduce Eclipse and explain how it works. Another segment shows smokers who've tried Eclipse for a week. Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; social behavior; fire safe cigarette Downloads: 106 Average rating: (0 review) |
![[movies]](/images/mediatype_movies.gif) | C Project Testimonials, Las Vegas Testimonials about Eclipse cigarette. Keywords: tobacco; cigarette; secondhand smoke; nicotine; marketing; safer cigarette; cigarette brands; cigarette design; social behavior; fire safe cigarette; smoker behavior Downloads: 181 Average rating: (0 review) |