Internet Archive Search: subject:"promotional campaign "

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	"Kool Super Lights" (Disco) Vocal music used in Kool cigarette commercials. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign Downloads: 86 Average rating: (0 review)
	1987 Kool City Jam Video News Feature Video news release and b-roll footage about 1987 Kool City Jam Tour, includes interviews with Ribbie Jackson, Roger Troutman, and tour schedule. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship Downloads: 48 Average rating: (0 review)
	B&W Tobacco Corp. Kool Achiever Awards & 1987 Kool City Jam Video about the Kool Achiever Awards program that was created to recognize adults who were improving the quality of inner-city life. This film profiles winners of the 1986 awards: Harvey Johnson (Business), Byron Saunders (Arts), Sally Joan Baker (Communications), Anna Coleman (Civic), and Jacquelyn Donald (Education), also includes a clip about the Kool City Jam Tour. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship; corporate responsibility Downloads: 95 Average rating: (0 review)
	Camel General Market Pre-Sell Video for club owners on the "Camel Smooth Move" promotion. Keywords: tobacco; cigarette; advertising; female; male; public place; promotional campaign; marketing Downloads: 167 Average rating: (0 review)
	Kool Super Night Video of the "Kool Super Nights" concert. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship Downloads: 80 Average rating: (0 review)
	Marlboro Sales Management Meeting [Parts 1- 4] National sales meeting held in Chicago (?). Includes short review of Philip Morris' 1990 entry into the low price market and longer presentations about the 1991 introduction of Marlboro Medium. (Meeting coverage starts six minutes into video and is interrupted at many points resulting in incomplete coverage of the meeting.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Keywords: tobacco; cigarette; marketing; promotional campaign; marketing research; distribution; sales Downloads: 178
	Kool Spots Compilation of promotional clips for the Kool Jazz Festival. This video contains 2 parts. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship Downloads: 84 Average rating: (0 review)
	Kool Achiever Awards/Kool City Jam Compilation of news clips about 1986 Kool Achiever Awards with introduction by Leonard Lyles and interviews with several recipients, including Anna Coleman and Jacquelyn Donald. Second part contains news reports about 1986 Kool City Jam tour sponsored by Brown & Williamson and interviews with Durell Coleman. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship; corporate responsibility Downloads: 39 Average rating: (0 review)
	Kool Music Promotional video about Kool cigarettes new national advertising campaign with the slogan: "There's only one way to play it...," Kool Jazz Festival, and new Lights and Ultra Kool cigarettes introduced in 1982 ("Two new ways to play it..."). Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship Downloads: 153 Average rating: (0 review)
	Marlboro Unlimited: The Train. The Trip. The Gear. Marlboro Unlimited contest trailer. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; promotional merchandise Downloads: 369 Average rating: (0 review)
	Marlboro Commercials Compilation Compilation of Marlboro commercials from the 1960s with the Marlboro Country theme. Keywords: tobacco; cigarette; advertising; male; television; menthol cigarette; promotional campaign Downloads: 2,287 Average rating: (1 review)
	1974 US Tobacco Convention Promotional video for USST convention hosted by Walt Garrison and Nick Buoniconti. Keywords: smokeless tobacco; advertising; marketing; promotional campaign; sports sponsorship Downloads: 88 Average rating: (0 review)
	Balloon Festival - Kool Video about the "Kool team" participation in the balloon festival. Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; event sponsorship Downloads: 127 Average rating: (0 review)
	Kool Cinema Ad Kool cigarette commercial ("Play It Cool"). Keywords: tobacco; cigarette; advertising; marketing; promotional campaign; youth; young adult smoker Downloads: 180 Average rating: (0 review)
	"What's It All About" USST in-house motivational tape for Skoal college representatives. Keywords: smokeless tobacco; advertising; marketing; promotional campaign; sports sponsorship; youth; academic institution; student; promotional merchandise Downloads: 24 Average rating: (0 review)
	"One On One" Video hosted by Walt Garrison about USST new advertising campaign "One on One" featuring Earl Campbell, Charlie Daniels, and Harry Gant. Keywords: smokeless tobacco; marketing; sports sponsorship; promotional campaign; advertising; tobacco industry employee; tobacco sales Downloads: 34 Average rating: (0 review)
	Cigarreria Morazan, El Salvador: Casino Advertising Campaign Video produced by Cigarreria Morazan, a subsidiary of B.A.T. and one of the two companies controlling El Salvador's tobacco production. Cigarreria Morazan created an advertising campaign for its brand Casino that included short programs "Casino Disco hits" on the radio and video clips on TV. Every 4 months a new song was introduced promoting Casino cigarettes. Keywords: tobacco; cigarette; brand image; smoker behavior; marketing; advertising; sales; promotional campaign; radio; television; business activity Downloads: 31
	Skoal Bandits: "NY Blitz" B-roll and TV News reports about promotional campaign for Skoal Bandits in New York. Also includes an interview with Walt Garrison on the "Morning Show." Keywords: smokeless tobacco; marketing; sports sponsorship; promotional campaign; advertising; tobacco industry employee; television; promotional merchandise Downloads: 55 Average rating: (0 review)
	Virginia Slims mall film Video newsletter about Virginia Slims promotional campaign "You've Come a Long Way, Baby." Keywords: tobacco; cigarette; advertising; gender; female; menthol cigarette; marketing; event sponsorhip; promotional campaign Downloads: 700 Average rating: (0 review)
	Camel videos “Smooth moves” and “75th Birthday.” Video for night club owners about Camel promotions. Second part is about Camel 75th Anniversary marketing campaign. Keywords: tobacco; cigarette; advertising; marketing; bar; public place; brand image; hospitality industry; promotional campaign; social influence Downloads: 154 Average rating: (0 review)
	Camel Smooth Moves Tape of live "Camel Smooth Moves" tour. Keywords: tobacco; cigarette; advertising; brand image; marketing; promotional campaign; public place; promotional merchandise Downloads: 205 Average rating: (0 review)
	Vantage '90: Joining Forces to Overtake Marlboro Lights. Presentation for R. J. Reynolds employees about Vantage promotional campaign. Keywords: tobacco; cigarette; tar; nicotine; promotional campaign; promotional merchandise; young adult smoker; low yield cigarette Downloads: 21 Average rating: (0 review)
	Marlboro Adventure Team Video presentation for sales representatives about the Marlboro Adventure Team promotional events. Keywords: tobacco; cigarette; promotional campaign; promotional merchandise; marketing; advertising; promotions; sales; distribution; retail outlet Downloads: 56 Average rating: (0 review)
	MBA Recruitment: Philip Morris & the World's Best Brands '95 Video made to recruit recent MBA graduates to work at Philip Morris, particularly in the marketing department. Keywords: tobacco; cigarette; promotions; advertising; tobacco industry employee; marketing; cigarette brands; promotional merchandise; promotional campaign; marketing research; sports sponsorship; event sponsorship Downloads: 2,932 Average rating: (2 reviews)
	Camel's 75th Birthday Preview of Camel's 75th anniversary marketing campaign aimed at young adult male smokers. Keywords: tobacco; cigarette; advertising; promotions; marketing; promotional campaign; young adult male smoker; mass media; promotional merchandise; retail outlet; sales; sports sponsorship Downloads: 339 Average rating: (0 review)
	Marlboro adventure team manufacturing center presentation, part II Presentations by Philip Morris executives to the company’s sales force about Marlboro Adventure Team promotions. Keywords: tobacco; cigarette; business activity; industry strategy; marketing strategy; media campaign; promotional campaign; promotional merchandise; brand image; sales; tobacco industry employee Downloads: 181 Average rating: (0 review)
	Marlboro adventure team manufacturing center presentation, part I Presentations during Marlboro Adventure Team meeting by Bill Campbell and Steve Parrish about Philipp Morris state of business and new EPA regulations. Keywords: tobacco; cigarette; secondhand smoke; business activity; government agency; regulation; industry strategy; marketing strategy; media campaign; promotional campaign Downloads: 122 Average rating: (0 review)
	People of California v. Philip Morris Incorporated Et Al. Edward Blackmer Deposition Winston-Salem, NC; Tape 4 of 6 [Parts 1-5] Deposition of Edward Blackmer, head of the Marketing Operations Department at R.J. Reynolds, testifying in the People of California, and the Commonwealth of Massachusetts, v. Philip Morris Incorporated Et Al. Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Click Here to View Part 5 Keywords: tobacco; cigarette; marketing; advertising; marketing strategy; youth; cigarette brands; promotional merchandise; promotions; promotional campaign; smoker behavior; young adult smoker; marketing research; tobacco use; cigarette promotion code; high school; sales; distribution : media campaign Downloads: 77
	Michael Miles Presentation Michael A. Miles (Chairman of the Board and CEO of Philip Morris Companies Inc.) presentation at a meeting reviewing companies’ performance in 1992 and discussing goals and corporate strategy for 1993. Keywords: tobacco; cigarette; tobacco industry; business activity; industry strategy; secondhand smoke; tobacco industry employee; lung cancer; legislation; smoking restrictions; legal activity; excise tax; government; advertising; anti-smoking advocacy; promotional campaign Downloads: 87 Average rating: (1 review)
	Philip Morris image piece "Philip Morris and the worlds best brands" Tape contains three segments: Video made to recruit recent MBA graduates to work at Philip Morris, particularly in the marketing department. Highlights of the 17th Conference of the National Council of La Raza produced by Philip Morris. Segment on farmers expressing concerns about the FDA plan to regulate tobacco. Keywords: tobacco; cigarette; promotions; advertising; tobacco industry employee; marketing; cigarette brands; promotional merchandise; promotional campaign; marketing research; sports sponsorship; event sponsorship; Food and Drug Administration; Hispanic American; regulation; tobacco farming; youth access Downloads: 377 Average rating: (0 review)
	1993 marketing plans for various cigarette brands made by Lorillard [Parts 1-4] Presentations, with slides and video, on the 1993 marketing plans for various cigarette brands made by Lorillard. Special issues included the relatively new use of direct marketing to cigarette smokers, pricing, and the history of Old Gold's marketing firsts (Voice from the Sky airplane promotion, television sponsorship, etc.) Click Here to View Part 1 Click Here to View Part 2 Click Here to View Part 3 Click Here to View Part 4 Keywords: tobacco; cigarette; cigarette brands; marketing; advertising; promotions; sales; low yield cigarette; age group; female; male; gender; demographics; geographic location; Asian American; Hispanic American; promotional merchandise; promotional campaign; retail outlet; cigarette packaging; marketing research; distribution; profit; young adult male smoker Downloads: 218
	Philip Morris Consumer Promotions Video made by Philip Morris Consumer Promotions group about 1988-1989 brand consumer promotions retail programs that were developed for PM USA brands. Keywords: tobacco; cigarette; brand image; marketing strategy; retail outlet; marketing research; smoker behavior; tobacco sales; advertising; menthol cigarette; public space; demographics; sports sponsorship; mass media; promotional merchandise; promotional campaign; product placement; movie; young adult smoker; youth Downloads: 151 Average rating: (0 review)
	Marlboro Promotions Video made by Philip Morris consumer promotions group about Marlboro promotional campaign and strategy. Keywords: tobacco; cigarette; brand image; marketing; tobacco industry; business activity; male; female; demographics; media campaign; event sponsorship; promotions; promotional campaign; promotional merchandise; smoker behavior; menthol cigarette; advertising; marketing strategy; young adult smoker Downloads: 609 Average rating: (0 review)