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Full text of "1964-65 New York World's Fair Groundbreaking and Dedication Booklets"

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Robert Moses } Fair presi- 
dent, Frederick R. Kappel, 
board chairman of A ,T,&T, } 
and Clifton W, Phalen, 
president of the Bell Tele- 
phone System, break ground 
at June 21 ceremony, 

The microwave relay tower, 
with exposed control room, 
which will be featured at 
the Bell Telephone System 

Remarks by Frederick R. Kappel, board chairman of 
American Telephone and Telegraph Company, at the 
Bell Telephone System Exhibit groundbreaking cere- 
monies, New York World's Fair, Thursday, June 21, 

Good Morning: 

It is a pleasure to be here today to break ground for 
the Bell System Exhibit Building for the forthcoming 
New York World's Fair. We are looking forward to 
April 1964 when this Flushing Meadow Park will be 
transformed into a wonderland of cultural and industrial 
exhibits, both national and international. 

Our plans call for an exhibit that will be truly repre- 
sentative of the Fair and of our communications business. 
It will illustrate how the Bell System through science and 
technology has expanded man's ability to communicate. 
It will be a story of communications services that have 
been developed to fit the needs and desires of the indi- 

(g> 1962 — New York World's Fair 1964-1965 Corporation 

vidual, of industry and commerce, and of the Nation. 
The relationship to the Fair's main theme — Peace 
Through Understanding — will be clearly identified. 

We appreciate the importance of the location of this 
plot on which we are now standing. For this reason we 
have paid particular attention to the design of the Build- 
ing as well as to making it suitable for our purposes. 

This picture (pull drape) will give you an idea of how 
it will look when it is finished. It has two main areas. 
This upper section will appear to be floating in air and 
will house an original presentation of human communica- 
tions from early speech through the use of global and 
space networks. Visitors will be seated on a double row 
of moving chairs which will carry them through a 
sequence of theaters. We are mustering all the ingenuity 
and knowhow we can to make this an exciting and memo- 
rable experience. 

There is an exhibit hall in the lower section actually 
appearing to be below ground. Visitors entering directly 
from the Ride or from the outside can walk through 
exhibit areas showing the development of communica- 
tions systems and the science and technology on which 

they depend. They will illustrate how man communicates, 
the limitations of his abilities in this area and what the 
Bell System is doing to extend his capabilities. We will 
include some of our newest developments in sending 
voices and data over the most advanced communications 
channels. Here too we will show our vast land-based 
continental network with its world-wide and space-wide 
extensions in action. 

We will of course include displays and demonstrations 
of modern and future telephones and equipment for the 
home and office. A large number of the exhibits will 
invite the participation of the visitor and we feel sure 
that they will be exciting and satisfying. 

Our plans also include a tower that will transmit tele- 
vision directly from the Fair to local TV stations and to 
the networks. How this is done will be on view through 
the means of a television control center. 

Between now and the time the Fair opens we will con- 
tinue to work hard to make the Bell System Exhibit one 
of the most entertaining, informative and intriguing 
shows on the grounds. We are looking forward to meeting 
you back here in 1964. 

Remarks by Clifton W. Phalen, president of the Bell 
Telephone System, Thursday, June 21, 1962. 

Ladies and Gentlemen: 

It is a great pleasure for me to participate in this 
groundbreaking ceremony with so many of my own 
associates and with so many of the distinguished mem- 
bers of the World's Fair Corporation. This occasion, too, 
is an opportunity for me to salute the gentlemen who 
designed this structure, and those who are going to build 
it. I find it a very dramatic and a very exciting building, 
and I consider it fortunate that it is so, because, under 
the leadership of Commissioner Moses, this is going to 
be a very dramatic and a very exciting Fair. 

You are interested in what part the New York Tele- 
phone Company is going to play in it. Our first job is the 
operation of this exhibit. We are going to act as host 
to millions of people who will come to our Exhibit, and 
we're looking forward to showing them the latest devel- 

opments in communications. This job is one that I think 
we're going to enjoy thoroughly. However, we have 
another job, one that we're right in the middle of now 
— providing the communications for the Fair itself. We 
are determined that this World's Fair is going to have 
the best and most modern communications available any- 
where in the world. For example, we are going to have 
about 10,000 telephones out here, we're going to have 
about 250,000,000 conductor feet of wire connecting 
these various telephones; included in the 10,000 are 
about 1700 public telephones and they are going to be 
the latest design. Perhaps later in the day, you'll see 
models of them. We hope to have "slip-to-shore" tele- 
phone service in connection with the Marina which is 
over here toward Flushing Bay, so that anybody who 
brings a boat in there and moors it in one of the slips, 
will have a telephone right beside their boat and a tele- 
phone that will have some special features on it, including 
message waiting lights and other features that ordinary 
telephones don't have. 

We're also going to have a special setup for security 
and for emergencies. We're building a special central 
office building, a brand new building about a mile away 
from the Fair grounds, primarily to serve the Fair grounds. 
We're hoping that we can put in an electronic PBX, 
which is one of our latest developments, in our own 
Pavilion. And, as Mr. Kappel just mentioned, we're going 
to top the whole thing off with this microwave radio 
tower, which will transmit radio and television from the 
Fair to the outside world. We think it's going to be a 
great Fair and we're going to give it the communications 
service that it deserves. 

This is certainly a massive undertaking ; it is one which 
is very important to industry in general, to our company, 
to our community and state, and to our Nation. Fortu- 
nately, it is in the very capable hands of Commissioner 
Moses and his associates. I think it's going to be a great 
success and we're going to do everything in our power 
to make it so. 

Thank you. 

Remarks of Robert Moses at the groundbreaking for the 
Bell System Exhibit at Flushing Meadow, Thursday 
morning, June 21, 1962. 

Congratulations to the Bell System on the beginning 
of a highly imaginative exhibit in the best traditions of 
American industry and big business. 

This exhibit will demonstrate to the world beyond 
question the achievements of private enterprise in a free 
society. It will mark the union of capital and labor, 
theoretical and applied science, awareness of the discov- 
eries and inventions of a new universe, and willingness 
to compete in any market open to the talents without let 
or hindrance. 

The Fair is coming along well. We are interested in 
quality more than quantity, in genuine attractions rather 
than circus announcements and superlatives, in establish- 
ing confidence not by promises but by performance. 

These are the things which make America great. 


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Flushing 52, N. Y. • Tel.: 212-WF 4*1964 

ROBERT MOSES, President 

THOMAS J. DEEGAN, JR., Chairman of the Executive Committee 

WILLIAM E POTTER, Executive Wee President 

STUART CONSTABLE, Vice President, Operations 

CHARLES POLETTI, Vice President, International Affairs and Exhibits 

WILLIAM A, BERNS, Vice President, Communications and 
Public Relations 

ERWIN WITT, Comptroller 

ERNESTINE R. HAIG, Secretary of the Corporation and 
Assistant to the President 

MARTIN STONE, Director of Industrial Section 

GUY F. TOZZOLI, (Port of New York Authority) Transportation Section 

Clifton W. Phalen, Robert Moses } and 
Frederick R t Kappel view Exhibit model