GROUNDBREAKING AT THE NEW YORK WORLD'S FAIR 1964-1965
Excerpts from transcript
of remarks made by officials
of the Century Grill and
the World's Fair
at groundbreaking ceremonies
for the Century Grill,
New York World's Fair,
Friday, May 17, 1963.
Cover: Century Grill is an alumnus of the 1939-1940 New York World's Fair. Architects are Wuest and Bailey.
DR. ROBERTO DE MENDOZA [Deputy Chief of
Protocol]: Mr. Holden, Mr. Constable, distinguished
guests, ladies and gentlemen. This most pleasant occasion
brings us together to break the ground from which will
rise the Century Grill International Exhibit. The first
speaker is a graduate of Brown University, a Commander
in the Naval Reserve, who has had great experience in
the varied fields of aviation, publishing and industry. He
was deputy coordinator for the United States Exhibit at
the Brussels Fair and U. S. Deputy Commissioner to the
Seattle Fair. He is now applying his great knowledge and
experience toward promoting the success of the Trans-
portation Area of our Fair. It is my privilege to introduce
Mr. Francis D. Miller, director of the Transportation
Section of the New York World's Fair 1964-1965 Cor-
MR. FRANCIS D. MILLER: Dr. De Mendoza, Mr.
Holden, distinguished guests. I'm delighted to participate
in this ceremony today to commemorate the very first
restaurant groundbreaking in the entire Fair. I think it
most appropriate that this distinction should go, as it does,
to Mr. Holden, who has had more activity in World's
Fairs than I care to remember. He has operated restau-
rants, very successfully, in virtually every World's Fair
since the Chicago Century of Progress Fair in 1933- In
fact, in 1939 right here at the New York World's Fair,
in this Transportation Section, he ran the Aviation Grill
which I well remember.
We've all worked very closely with him on his plans
and we are very confident that this restaurant will have
the same attraction for the public that all his previous
endeavors have had. The Fair, of course, will have a great
variety of restaurants. They will be designed to fit the
needs and the desires and the tastes of all the visitors who
come here from every srate in the Union and from vir-
tually every country in the world. However, this restaurant
is unique in that it will permit the public to sample the
delicacies of most of these nations. Thus it typifies the
spirit and the goal of this Fair which, after all, is to help
all of us to learn more about the way in which our friends
abroad and in this country live, eat and dwell together.
In closing, I'd like to convey the congratulations of the
New York World's Fair Corporation and of the Port of
New York Authority's Board of Commissioners to Mr.
Holden and Mr. Ratner, and also my very best wishes to
them for their continued success.
DR. DE MENDOZA: Thank you, Mr. Miller. The
next speaker, Mr. Holden, knows this Fair site in Flush-
1963 New York World's Foir 1964-1965 Corporation
ing Meadow very well. His participation at this Fair will
be like a second homecoming for he participated in the
1939 New York Fair with enormous success. He is a great
expert on food ; for many years he held the post of food
supervisor and food services manager with the Army-
Navy-Air Force Exchange Systems. His Century Grill
International promises to be a delight to everyone. Mr.
MR. JOSEPH R. HOLDEN: Thank you, Dr. De Men-
doza. Mr. Constable, Mr. Witt, gentlemen of the Port of
New York Authority, Mr. Ratner, my partner, members
of the press, ladies and gentlemen. We are gathered here
today to break ground for the Century Grill International,
a restaurant featuring hamburgers and frankfurters with
spices and ingredients specially prepared by Louis Millani
of Los Angeles. I have been told that we have the honor
of being the first restaurant to break ground in this Fair.
Assisting the construction worker in the groundbreaking
of the Century Grill are: (left to right) Mr. Joseph R.
Holden and Mr. Morrie Ratner of Century Grill, Mr.
Stuart Constable, vice president of Operations at the
Fair, and Mr. Francis D. Miller, director of the Trans-
portation Section of the Fair.
First I would like to thank you for the cooperation we
have received from the officials of the New York World's
Fair 1964-1965 Corporation, and the officials of the Port
of New York Authority, especially Mr. Cornelius Lynch.
It is my firm belief that the 1964-1965 Fair will be by
far the greatest fair that history has ever known. My
heartiest thanks go to Mr. Robert Moses, president of the
Fair, who could not be here for this momentous occasion,
for his timeless efforts and cooperation in planning this
Fair. Once again, my thanks to all of you for attending
this groundbreaking ceremony.
DR. DE MENDOZA: Thank you, Mr. Holden. Our
next speaker has dedicated a great part of his career to the
service of the public in the City of New York. The de-
velopment and beauty of the parks of the city — as well
as the development of the city itself, are to a great extent
due to his efforts. He was Acting Commissioner on the
New York City Planning Commission, from 1950 through
I960, and has been consultant to vital organizations in-
cluding the Jones Beach State Park Authority and
the New York State Power Authority. In I960 he brought
his organizing ability, his wide experience and boundless
energy to our Fair, the greatest Fair in the history of man.
It gives me great pleasure to present Mr. Stuart Constable,
£ - ~?AL CON 2B?TORS fef^
vice president in charge of Operations of the New York
World's Fair 1964-1965 Corporation.
MR. STUART CONSTABLE: Dr. De Mendoza, Mr.
Holden, Morrie Ratner. I'm delighted to be here today at
this groundbreaking for the first restaurant at the Fair,
because I love to eat. I'm sure this restaurant will be the
most popular spot in the Transportation Area. Mr.
Holden 's reputation as a purveyor of" food is well known.
We are delighted to have him here, and I welcome Mr.
Holden and Mr. Ratner and their restaurant to the Fair.
It is my great pleasure now to present to them the World's
Fair medallions. Mr. Holden, Mr. Ratner, we are sure
that you will have great success here, and you will trap
everybody on the waiting line at the Ford Motors Exhibit
and that every last one of them will eat something which
you prepare at this restaurant.
Century Grill's "Hamburger International" was featured
at the groundbreaking ceremonies. Mr. Holden, Mr.
Ratner, Mr. Constable and Mr. Miller are shown here
holding an oversized sample of one of Century Grill's
tasty menu offerings.
THE CENTURY GRILL
a 14,351 sq. ft. site in
the Transportation Area.
J. R. HOLDEN, President
MARTHA HOLDEN, Wee President
NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
Flushing 52, N.Y. Tel. 212-WF 4-1964
ROBERT MOSES, President
THOMAS J. DEEGAN, JR., Chairman of the Executive Committee
WILLIAM E. POTTER, Executive Vice President
CHARLES POLETTI, Vice President, International Affairs and Exhibits
STUART CONSTABLE, Vice President, Operations
WILLIAM BERNS, Vice President, Communications and Public Relations
ERWIN WITT, Comptroller
MARTIN STONE, Director of Industrial Section
GUY F. TOZZOLI, (Port of New York Authority! Transportation Section
ERNESTINE R. HAIG, Secretary of the Corporation and
Assistant to the President
WILLIAM WHIPPLE, JR., Chief Engineer