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Full text of "1964-65 New York World's Fair Groundbreaking and Dedication Booklets"

GROUNDBREAKING AT THE NEW YORK WORLD'S FAIR 1964-1965 




THE PAVILION OF INDONESIA JANUARY 18, 1963 



Following is the transcription of remarks by 
Indonesian and World's Fair officials at ground- 
breaking ceremonies for the Indonesian Pavilion, 
New York World's Fair, Friday, January 18, 
1963. 



RICHARD C. PATTERSON, JR. [Chief of Proto- 
col] : Your Highness, Your Excellencies, Mr. Moses, Mrs. 
McCaffree and gentlemen. This groundbreaking is of 
very great interest to the people of New York, the 
people of the United States, of Indonesia, and the 
people of the world. It is symbolic of the time in which 
we live. Indonesia — one of the largest nations in the 
world in population, and I was told by his Highness, 
coming out this morning, that it is now S>6 million, in 
size and in spirit — is many thousands of miles away 
from New York. 

But President Sukarno, the founder of this republic, 
came to the Fair on this site and he realized what the 



New York World's Fair stands for — Peace through 
Understanding — and man's achievements on a shrinking 
globe in an expanding universe. He and his government, 
therefore, planned to bring to New York and to the 
Fair, a part of Indonesia. The people of New York, your 
Highness, and the world, will meet the people of Indo- 
nesia here. They will learn of them — of their culture, 
their history, and their plans for the future. 

We are delighted that a part of the Republic of Indo- 
nesia will be here in New York. It is now my pleasure 
to introduce Mr. Allen Beach, director of the Interna- 
tional Area of the Fair. Mr. Beach has been working at 
fairs a great part of his life. He has in fact, worked on 
fairs in Indonesia. Mr. Beach. 

ALLEN BEACH: Thank you Ambassador Patterson. 
Your Highness, your Excellencies, Mr. Moses, ladies and 
gentlemen. Governor Poletti is travelling abroad. It 
would have been very appropriate if he could have been 
here today, and he would have liked to have been here 
because he was here the day that President Sukarno came 
and was the host along with Mr. Moses the day that he 
picked this site. So, on Governor Poletti's behalf, I would 



Cover: The Pavilion of Indonesia, model shown here, will be a combination of its country's sculpture, architecture, crafts, 
progress, food and entertainment. The entrance gate, or Tjandi Bentar, will be carved in stone in Indonesia to the 
specifications of authentic Balinese temple entrances. The Meru (right), or temple tower, will also be shipped from 
Indonesia to the exhibit site. The pavilion has been designed by the Indonesian Architectural Committee, headed by Mr. 
M. Sudarsono in association with Abel Sorensen and Max O. Urbahn. The contractor is Turner Construction Co. 



) 1963 New York World's Fair 1964-1965 Corporation 



like to say just a few words in welcoming you here today. 
Indonesia has a great story to tell to the world — a 
really very great story. It's a dynamic nation, a determined 
nation, a forceful nation with youthful vitality. By 
comparison to some other countries of the world, Indo- 
nesia is a young country. It's a young republic, and it's 
on its way to greatness. I have a very close affinity to 
Indonesia because I have lived there, and the first fair 
that I worked on outside of the United States was in 
Indonesia. 

This was the Pekan-Raya International in 1955, at 
Djakarta, a wonderful year to be in Indonesia, because 
this was the 10th year of Indonesia's independence. The 
word Merdeka — this is the word for independence and 
freedom — was on everyone's lips as August 17th ap- 
proached, the day of Indonesia's independence. A tre- 
mendous ceremony was under way for weeks. It was 
indeed a thrilling time to be in Djakarta and in Indonesia. 

I recall how I was caught up with the spirit of the 
ceremonies and the celebrations that were going on, and 
many times I thought that this was probably the feeling 
that my forefathers had many years ago in the United 
States, when this country was a youthful country. Sri 
Sultan Hamengku Buwono is very representative of this 
forceful leadership in Indonesia. He is here today as an 
emissary of President Sukarno, and he — among his many 
duties — acquires a new duty which is chairman of the 



Indonesian Committee for participation in the New York 
World's Fair. He's a four star general. He heads up all 
the tourist organizations of Indonesia, as well as his duties 
as a Sultan of Djokjakarta. I think this is very representa- 
tive of Indonesia's leadership. 

He was very instrumental in the movement to bring 
independence to Indonesia, and was also instrumental in 
negotiations that brought West Irian into the republic 
of Indonesia. Indonesia is one of the first countries to 
break ground, working with their architects — Abel 
Sorenson and Max O. Urbahn and their construction com- 
pany. President Sukarno is an engineer and has taken a 
personal interest in the design and plan of the pavilion. 

I spent many wonderful months in Indonesia. I visited 
many of your cities; enjoyed the friendship of your peo- 
ple ; enjoyed your culture ; appreciated your art and music ; 
and now in 1964 and 1965, the many millions of people 
who weren't as fortunate as I to travel to Indonesia will 
be able, through your pavilion, to enjoy, appreciate and 
learn more about your fine country. 

RICHARD C. PATTERSON, JR.: Thank you very 
much, Mr. Beach. Your Highness, we are aware of the 
great importance your government attaches to this Fair, 
and to the representation of Indonesia, in that they have 
designated a man of your stature and renown as its Com- 
missioner General. We are honored by your presence. We 
know that the Pavilion of Indonesia will be one of the 




His Highness Sri Sultan Hamengku Buwono IX presents 
Fair President Robert Moses with a native Indonesian wood 
carving. 



most interesting and exciting at this Fair. 

Gentlemen, I give you his Highness, the Sultan of 
Djokjakarta. 

HIS HIGHNESS SRI SULTAN HAMENGKU BU- 
WONO IX, COMMISSIONER GENERAL FOR THE 
PAVILION OF INDONESIA: Honorable Mr. Moses, 
Commissioner Patterson, ladies and gentlemen. As chair- 
man of the Indonesian Committee for the New York 
World's Fair, I wish to express my deep appreciation for 
your presence at this gathering and your interest in this 
project. This groundbreaking ceremony which marks the 
beginning of construction of the Indonesian Pavilion at 
the World's Fair is evidence of the determination of the 
Indonesian Government and its people to contribute to 
the realization of the basic purpose of the Fair. 

It is indeed the sincere hope of the Indonesian nation 
that its participation in the Fair will further the aims of 
world peace, develop better international understanding, 
and promote harmonious international relations. And, in 
this respect, I sincerely welcome and appreciate this oppor- 
tunity given to us by the New York World's Fair 
Corporation. 

The Indonesian Pavilion which will occupy a 40,000 
sq. ft. block, will have a circular main structure which 
will reflect our way of life ; our rich and dynamic culture ; 
our huge natural resources and the possibilities of ex- 
ploiting them; and our contributions to world trade. 



And last, but not least, it will reflect our efforts to attract 
foreign tourists. 

In this area we have seen the emergence of many 
unique nations — each one struggling to develop its own 
identify, and Indonesia, too, is still in the process of 
consolidating the gains of its revolution. Quite logically, 
the Indonesian Pavilion will illustrate the efforts which 
have been made toward the realization of the aims of its 
revolution. That is, the establishment of an Indonesian 
society based on the five principles of our philosophy and 
the achievement of friendly international relations 
through mutual respect and understanding. 

The importance Indonesia attaches to the World's 
Fair is indicated by the fact that President Sukarno him- 
self, before deciding on Indonesia's participation, viewed 
the site of the Fair, and, furthermore, gave personal 
direction in the planning of the pavilion. It has been 
decided by the Indonesian Architectural Committee, in 
association with Mr. Abel Sorenson and Mr. Max O. 
Urbahn, that the Indonesian Pavilion will have a tropical 
accent. It has been conceived as an expression of the rich 
culture and colorful history of our country, and of the 
dynamic new developments which have occurred since 
independence. The entrance gate which will exemplify 
our cultural past, will lead to a pavilion depicting the 
present way of life of the almost 100 million Indonesian 
people. 

A variety of Indonesian art goods and handicrafts will 




Robert Moses presents and explains the Fair's official 
medallion to His Highness, while Allen Beach looks on. 



be offered to the public at the gift shop to the right of 
the entrance. The roof of the circular main structure will 
bear a large sculpture reminiscent of a hand which will 
symbolize the five inseparable principles of our philoso- 
phy, the "Pancha Sila," emphasizing belief in God, 
humanitarianism, national unity, democracy and social 
justice. 

Indonesia is known for her great scenic beauty, her 
various arts, her enchanting music, and her variety of 
dancers — all these truly affecting her motto, Bhinneka 
Tunggal Eka, or Unity through Diversity. But the people 
of Indonesia are also known for their great hospitality 
and their skill with exotic dishes, which we hope many 
visitors will sample at our restaurant in the pavilion. 

Since January 1961, Indonesia has been doing her 
utmost to implement her 8-year overall development plan. 
The success of the plan will not only enhance the 
standard of living of the Indonesian people, but will also 
demonstrate the benefits to be gained with technical 
and economic cooperation between developing countries 
and highly developed ones. Let us hope that the successful 
cooperation between the Indonesian Committee for the 
Worjd's Fair, and the management of the New York 
World's Fair Corporation may be a happy omen of things 
to come. Not only for my country, but for the entire 
world. Thank you. And may I. on behalf of my govern- 
ment, give to Mr. Moses a symbol of friendship. 



ROBERT MOSES: Your Highness, Mr. Ambassador, 
friends, we are happy to see you here again. I remember 
with great pleasure the visit of your dynamic President 
and his party in 1961, when you came to look us over. 
You are here now as the Commissioner General of the 
Indonesian Pavilion. I believe you like what you've seen. 
I'd like to add something, not being much of a diplomat 
myself. I've seen a good many representatives of foreign 
countries come and go in the last two years, and I have 
seen no more interesting personality than President 
Sukarno's. 

And I want to add something to that also. He came 
out here and he looked the place over on the ground. And 
he knew just what he wanted. He had a very clear idea, 
being an engineer, of the size of the place. And then 
when he got back, the lawyer said that they didn't quite 
have the lease papers drawn up. They weren't ready. 
You remember that, some of you. And he said he didn't 
care, that he'd sign his name down on the bottom and 
they could fill out up above. 

Now that's the kind of man I like. Some years ago 
when I took over the building of the Power Development 
on the St. Lawrence River, subsequently on the Niagara, 
and that included a good part of the seaway, my officer 
in Canada who had been the mayor of Toronto, Bob 
Saunders — who was later unfortunately killed in a 
plane accident — came in and we talked about a contract. 



And I said, why do we have a contract? Well, they said, 
this is a billion dollar enterprise. I said, what difference 
does that make? Let's do it on the basis of friendship 
and getting along together. So we never had a contract. 
We carried out that entire program, and I think this is 
quite unprecedented in any kind of international affairs 
— with no contract at all. We never had a dispute. And 
I think that President Sukarno is just that kind of a 
fellow and the General is also. 

At this point we are building what we consider to be 
an Olympics of progress, which means that the nations 
of the world, their industries, arts, inventions, will be 
here in free and open competition to demonstrate achieve- 
ment. Indonesia is one of the great new countries of the 
world. I imagine that there are very few people in the 
United States who have any idea of what goes on there, 
aside from the fact that it is stretched over about 3,000 
miles as our country is — it hasn't the same acreage or 
mileage, because the United States has a greater latitude. 
And tine Indonesians have a vague idea of what it means 
to speak of a hundred million people. This is a tre- 
mendous experiment in democracy, a great new republic, 
and we are delighted to have them here. We have a symbol 
of the Fair, Your Highness. We want you to take it with 
you. It has the Unisphere on one side, you saw that as we 
came here; that is, you saw the beginning of work. On 
the other side is the shield of the City of New York. And 
that's it. 




His Highness Sri Sultan Hamengku Buwono IX and Robert 
Moses salute the construction workers as they start exca- 
vation for the Pavilion of Indonesia. 



NEW YORK 
Flushing 52, N. Y. 




THE PAVILION OF INDONESIA 

HIS HIGHNESS SRI SULTAN HAMENGKU BUWONO IX, Commissioner General 
SOESANTO DJOJOSOEGITO, Consul General 

WORLD'S FAIR 1964-1965 CORPORATION 

Tel. 212-WF 4-1964 

ROBERT MOSES, President 

THOMAS J. DEEGAN, JR., Chairman of the Executive Committee 

WILLIAM E. POTTER, Executive Vice President 

CHARLES POLETTI, Vice President, International Affairs and Exhibits 

STUART CONSTABLE, Vice President, Operations 

WILLIAM A. BERNS, Vice President, Communications and Public Relations 

ERWIN WITT, Comptroller 

MARTIN STONE, Director of Industrial Section 

GUY F. TOZZOLI, (Port of New York Authority) Transportation Section 

ERNESTINE R. HAIG, Secretary of the Corporation and 
Assistant to the President 

WILLIAM WHIPPLE, JR., Chief Engineer