GROUNDBREAKING AT THE NEW YORK WORLD'S FAIR 1964-1965
THE PAVILION OF INDONESIA JANUARY 18, 1963
Following is the transcription of remarks by
Indonesian and World's Fair officials at ground-
breaking ceremonies for the Indonesian Pavilion,
New York World's Fair, Friday, January 18,
RICHARD C. PATTERSON, JR. [Chief of Proto-
col] : Your Highness, Your Excellencies, Mr. Moses, Mrs.
McCaffree and gentlemen. This groundbreaking is of
very great interest to the people of New York, the
people of the United States, of Indonesia, and the
people of the world. It is symbolic of the time in which
we live. Indonesia — one of the largest nations in the
world in population, and I was told by his Highness,
coming out this morning, that it is now S>6 million, in
size and in spirit — is many thousands of miles away
from New York.
But President Sukarno, the founder of this republic,
came to the Fair on this site and he realized what the
New York World's Fair stands for — Peace through
Understanding — and man's achievements on a shrinking
globe in an expanding universe. He and his government,
therefore, planned to bring to New York and to the
Fair, a part of Indonesia. The people of New York, your
Highness, and the world, will meet the people of Indo-
nesia here. They will learn of them — of their culture,
their history, and their plans for the future.
We are delighted that a part of the Republic of Indo-
nesia will be here in New York. It is now my pleasure
to introduce Mr. Allen Beach, director of the Interna-
tional Area of the Fair. Mr. Beach has been working at
fairs a great part of his life. He has in fact, worked on
fairs in Indonesia. Mr. Beach.
ALLEN BEACH: Thank you Ambassador Patterson.
Your Highness, your Excellencies, Mr. Moses, ladies and
gentlemen. Governor Poletti is travelling abroad. It
would have been very appropriate if he could have been
here today, and he would have liked to have been here
because he was here the day that President Sukarno came
and was the host along with Mr. Moses the day that he
picked this site. So, on Governor Poletti's behalf, I would
Cover: The Pavilion of Indonesia, model shown here, will be a combination of its country's sculpture, architecture, crafts,
progress, food and entertainment. The entrance gate, or Tjandi Bentar, will be carved in stone in Indonesia to the
specifications of authentic Balinese temple entrances. The Meru (right), or temple tower, will also be shipped from
Indonesia to the exhibit site. The pavilion has been designed by the Indonesian Architectural Committee, headed by Mr.
M. Sudarsono in association with Abel Sorensen and Max O. Urbahn. The contractor is Turner Construction Co.
) 1963 New York World's Fair 1964-1965 Corporation
like to say just a few words in welcoming you here today.
Indonesia has a great story to tell to the world — a
really very great story. It's a dynamic nation, a determined
nation, a forceful nation with youthful vitality. By
comparison to some other countries of the world, Indo-
nesia is a young country. It's a young republic, and it's
on its way to greatness. I have a very close affinity to
Indonesia because I have lived there, and the first fair
that I worked on outside of the United States was in
This was the Pekan-Raya International in 1955, at
Djakarta, a wonderful year to be in Indonesia, because
this was the 10th year of Indonesia's independence. The
word Merdeka — this is the word for independence and
freedom — was on everyone's lips as August 17th ap-
proached, the day of Indonesia's independence. A tre-
mendous ceremony was under way for weeks. It was
indeed a thrilling time to be in Djakarta and in Indonesia.
I recall how I was caught up with the spirit of the
ceremonies and the celebrations that were going on, and
many times I thought that this was probably the feeling
that my forefathers had many years ago in the United
States, when this country was a youthful country. Sri
Sultan Hamengku Buwono is very representative of this
forceful leadership in Indonesia. He is here today as an
emissary of President Sukarno, and he — among his many
duties — acquires a new duty which is chairman of the
Indonesian Committee for participation in the New York
World's Fair. He's a four star general. He heads up all
the tourist organizations of Indonesia, as well as his duties
as a Sultan of Djokjakarta. I think this is very representa-
tive of Indonesia's leadership.
He was very instrumental in the movement to bring
independence to Indonesia, and was also instrumental in
negotiations that brought West Irian into the republic
of Indonesia. Indonesia is one of the first countries to
break ground, working with their architects — Abel
Sorenson and Max O. Urbahn and their construction com-
pany. President Sukarno is an engineer and has taken a
personal interest in the design and plan of the pavilion.
I spent many wonderful months in Indonesia. I visited
many of your cities; enjoyed the friendship of your peo-
ple ; enjoyed your culture ; appreciated your art and music ;
and now in 1964 and 1965, the many millions of people
who weren't as fortunate as I to travel to Indonesia will
be able, through your pavilion, to enjoy, appreciate and
learn more about your fine country.
RICHARD C. PATTERSON, JR.: Thank you very
much, Mr. Beach. Your Highness, we are aware of the
great importance your government attaches to this Fair,
and to the representation of Indonesia, in that they have
designated a man of your stature and renown as its Com-
missioner General. We are honored by your presence. We
know that the Pavilion of Indonesia will be one of the
His Highness Sri Sultan Hamengku Buwono IX presents
Fair President Robert Moses with a native Indonesian wood
most interesting and exciting at this Fair.
Gentlemen, I give you his Highness, the Sultan of
HIS HIGHNESS SRI SULTAN HAMENGKU BU-
WONO IX, COMMISSIONER GENERAL FOR THE
PAVILION OF INDONESIA: Honorable Mr. Moses,
Commissioner Patterson, ladies and gentlemen. As chair-
man of the Indonesian Committee for the New York
World's Fair, I wish to express my deep appreciation for
your presence at this gathering and your interest in this
project. This groundbreaking ceremony which marks the
beginning of construction of the Indonesian Pavilion at
the World's Fair is evidence of the determination of the
Indonesian Government and its people to contribute to
the realization of the basic purpose of the Fair.
It is indeed the sincere hope of the Indonesian nation
that its participation in the Fair will further the aims of
world peace, develop better international understanding,
and promote harmonious international relations. And, in
this respect, I sincerely welcome and appreciate this oppor-
tunity given to us by the New York World's Fair
The Indonesian Pavilion which will occupy a 40,000
sq. ft. block, will have a circular main structure which
will reflect our way of life ; our rich and dynamic culture ;
our huge natural resources and the possibilities of ex-
ploiting them; and our contributions to world trade.
And last, but not least, it will reflect our efforts to attract
In this area we have seen the emergence of many
unique nations — each one struggling to develop its own
identify, and Indonesia, too, is still in the process of
consolidating the gains of its revolution. Quite logically,
the Indonesian Pavilion will illustrate the efforts which
have been made toward the realization of the aims of its
revolution. That is, the establishment of an Indonesian
society based on the five principles of our philosophy and
the achievement of friendly international relations
through mutual respect and understanding.
The importance Indonesia attaches to the World's
Fair is indicated by the fact that President Sukarno him-
self, before deciding on Indonesia's participation, viewed
the site of the Fair, and, furthermore, gave personal
direction in the planning of the pavilion. It has been
decided by the Indonesian Architectural Committee, in
association with Mr. Abel Sorenson and Mr. Max O.
Urbahn, that the Indonesian Pavilion will have a tropical
accent. It has been conceived as an expression of the rich
culture and colorful history of our country, and of the
dynamic new developments which have occurred since
independence. The entrance gate which will exemplify
our cultural past, will lead to a pavilion depicting the
present way of life of the almost 100 million Indonesian
A variety of Indonesian art goods and handicrafts will
Robert Moses presents and explains the Fair's official
medallion to His Highness, while Allen Beach looks on.
be offered to the public at the gift shop to the right of
the entrance. The roof of the circular main structure will
bear a large sculpture reminiscent of a hand which will
symbolize the five inseparable principles of our philoso-
phy, the "Pancha Sila," emphasizing belief in God,
humanitarianism, national unity, democracy and social
Indonesia is known for her great scenic beauty, her
various arts, her enchanting music, and her variety of
dancers — all these truly affecting her motto, Bhinneka
Tunggal Eka, or Unity through Diversity. But the people
of Indonesia are also known for their great hospitality
and their skill with exotic dishes, which we hope many
visitors will sample at our restaurant in the pavilion.
Since January 1961, Indonesia has been doing her
utmost to implement her 8-year overall development plan.
The success of the plan will not only enhance the
standard of living of the Indonesian people, but will also
demonstrate the benefits to be gained with technical
and economic cooperation between developing countries
and highly developed ones. Let us hope that the successful
cooperation between the Indonesian Committee for the
Worjd's Fair, and the management of the New York
World's Fair Corporation may be a happy omen of things
to come. Not only for my country, but for the entire
world. Thank you. And may I. on behalf of my govern-
ment, give to Mr. Moses a symbol of friendship.
ROBERT MOSES: Your Highness, Mr. Ambassador,
friends, we are happy to see you here again. I remember
with great pleasure the visit of your dynamic President
and his party in 1961, when you came to look us over.
You are here now as the Commissioner General of the
Indonesian Pavilion. I believe you like what you've seen.
I'd like to add something, not being much of a diplomat
myself. I've seen a good many representatives of foreign
countries come and go in the last two years, and I have
seen no more interesting personality than President
And I want to add something to that also. He came
out here and he looked the place over on the ground. And
he knew just what he wanted. He had a very clear idea,
being an engineer, of the size of the place. And then
when he got back, the lawyer said that they didn't quite
have the lease papers drawn up. They weren't ready.
You remember that, some of you. And he said he didn't
care, that he'd sign his name down on the bottom and
they could fill out up above.
Now that's the kind of man I like. Some years ago
when I took over the building of the Power Development
on the St. Lawrence River, subsequently on the Niagara,
and that included a good part of the seaway, my officer
in Canada who had been the mayor of Toronto, Bob
Saunders — who was later unfortunately killed in a
plane accident — came in and we talked about a contract.
And I said, why do we have a contract? Well, they said,
this is a billion dollar enterprise. I said, what difference
does that make? Let's do it on the basis of friendship
and getting along together. So we never had a contract.
We carried out that entire program, and I think this is
quite unprecedented in any kind of international affairs
— with no contract at all. We never had a dispute. And
I think that President Sukarno is just that kind of a
fellow and the General is also.
At this point we are building what we consider to be
an Olympics of progress, which means that the nations
of the world, their industries, arts, inventions, will be
here in free and open competition to demonstrate achieve-
ment. Indonesia is one of the great new countries of the
world. I imagine that there are very few people in the
United States who have any idea of what goes on there,
aside from the fact that it is stretched over about 3,000
miles as our country is — it hasn't the same acreage or
mileage, because the United States has a greater latitude.
And tine Indonesians have a vague idea of what it means
to speak of a hundred million people. This is a tre-
mendous experiment in democracy, a great new republic,
and we are delighted to have them here. We have a symbol
of the Fair, Your Highness. We want you to take it with
you. It has the Unisphere on one side, you saw that as we
came here; that is, you saw the beginning of work. On
the other side is the shield of the City of New York. And
His Highness Sri Sultan Hamengku Buwono IX and Robert
Moses salute the construction workers as they start exca-
vation for the Pavilion of Indonesia.
Flushing 52, N. Y.
THE PAVILION OF INDONESIA
HIS HIGHNESS SRI SULTAN HAMENGKU BUWONO IX, Commissioner General
SOESANTO DJOJOSOEGITO, Consul General
WORLD'S FAIR 1964-1965 CORPORATION
Tel. 212-WF 4-1964
ROBERT MOSES, President
THOMAS J. DEEGAN, JR., Chairman of the Executive Committee
WILLIAM E. POTTER, Executive Vice President
CHARLES POLETTI, Vice President, International Affairs and Exhibits
STUART CONSTABLE, Vice President, Operations
WILLIAM A. BERNS, Vice President, Communications and Public Relations
ERWIN WITT, Comptroller
MARTIN STONE, Director of Industrial Section
GUY F. TOZZOLI, (Port of New York Authority) Transportation Section
ERNESTINE R. HAIG, Secretary of the Corporation and
Assistant to the President
WILLIAM WHIPPLE, JR., Chief Engineer