1964-65 New York World's Fair Groundbreaking and Dedication Booklets

Dedication Ceremonies at\he New York World's Fair 1964-1965

V I L I O N O F lhjt '

omsiana

BER 10, 1963

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COVER:

the
pavilion

T of. .
Louisiana

will maintain the
atmosphere of the French Quarter of New
Orleans. The exhibits will depict various
areas in which Louisiana is famous, includ-
ing agriculture, industry, petro-chemical
complexes, opera and Mardi Gras festivi-
ties. Saputo & Rowe, Albert C. Ledner, Fur-
man & Furman and Rader and Associates
are the architects and engineers.

Excerpts from transcrip-
tion of remarks made by
officials of Louisiana and
the Fair at the dedication
of the Louisiana Pavilion
at the New York World's
Fair, October 10, 1963.

DR, ROBERTO de MENDOZA [Deputy Chief of
Protocol]: Secretary Martin, Mayor Schiro, General Pot-
ter, distinguished guests and ladies and gentlemen. The
Pavilion of Louisiana which we are dedicating today will
house exhibits depicting the culture, history, achievements
and aspirations of the state, and will create the atmosphere
of charm and the many attractions of that great and lovely
state.

Our first speaker today is General William E. Potter,
executive vice president of the New York Worlds Fair.

GENERAL WILLIAM E. POTTER: Secretary Martin,
Jim Reify, Mayor Schiro, friends. This country was discov-

d through two great rivers: the St. Lawrence and the
discovery from the north, and New Orleans and the Mis-
sissippi and the discovery from the south. I think for a
hundred years the center of this country existed because of
New Orleans and Louisiana and the Mississippi River.
With the exception of Texas, no part of the country has
been under more flags than has Louisiana. Many different
cultures, many different nationalities exist in your state.
And I think the history of New York City, and every
other place where there are melting pots? has shown that
those places go forward faster, do better thi; have
greater futures.

I want to compliment the Governor, his staff, the back-
ing that this staff got from New Orleans, the discovery of
Mr. Lupo and the imagination that he has put into the
exhibit,

I would at this time like to present official medallions
of the Fair. First, to Secretary Wade O, Martin, Jr., and

Secretary Martin would accept one also, for the Honor-
able Jimmie Davis, Next, the Honorable Victor H. Schiro,
Mayor of New Orleans ; Jim ReiJy ; Mr. Lupo ; Mr. George
H and Mr. William Eden.

I will now call on Secretary Martin to speak for the
Govern i

HON. WADE O. MARTIN, JR. [Secretary of the
State of Louisiana]: Thank you very much. Mr. Moses,
General Potter, Ambassador Patterson, Mayor Schiro and
other distinguished guests and friends. I'd like to say that
lm very honored to be here today and to represent Gov-
ernor Davis. I am sorry, as you are, that Governor Davis
could not join u

All of us in Louisiana have watched the progress of the
Louisiana exhibit at the Fair, and all of us are gratified.
At long last, the hard work and the vision of those charged
with the responsibility for this exhibit has been rewarded
by these ceremonies today.

This project stag my imagination, as I'm sure it

must yours. During all the time I've served as Secretary
of State I have seen Louisiana embark on many interesting

1963 New York World's Fair 1964-1965 Corpora Hon

The Honorable Wade O. Martin. Jr..

Secretary of the Stale of Louisiana.

speaking at the dedication ceremonies

for the Pavilion of Louisiana at the Fair.

Shown on the bulldozer are: (left to right)
Mr. fames S. Reily, chairman of the Louisiana World's Fair
Commission; Mr. Thomas /. Lupo, chairman of the
World- A-F airs Corporation; the Honorable Wade O. Mar.
fr.y Secretary of the State of Louisiana: the Honorable
Victor H. Schiro. Mayor of New Orleans (wearing hat) :
and Mr. Robert Moses, president of the Fa

projects. There has never been anything equal to this one.
Our regular and continuing programs, designed to bring
u Yorkers and people from throughout the world to
ely Louisiana, are usually exciting enough — -but now
we are really fascinated with the challenge of bringing
Louisiana, symbolically at least, to New York and to the
70 million Fair viskoi

Naturally, I can't go into detail, but I think our plans
are very interesting and I'd like to tell you a little about
them. Through die opportunity afforded us by the Fair,
shall accomplish two major objectives, both of which
shall contribute greatly to the overall success of the Fair
we envision it. In brief, we will reemphasize the world-
nous fun and the food to be found in New Orleans and
- other cities, v hile at the same time dramatically em-
phasizing the fabulous future that lies ahead for all who
settle among us, either for recreation, industrial or agri-
cultural progress, or for retirement.

It was almost two years ago that Louisiana began this
program actively. Mr. jim Reily, one of our most capable
public servants of long standing, was entrusted by Gov-
ernor Davis with the responsibility of formulating a com-
mission on state level, to devise v and means whereby
Lo u i ould be represented at your Fair. This com-

mission studied many proposals, and of all those sub-
mitted, the one finally chosen was the one for which we
are tuf he earth here rh s morning.

There are no state funds involved in this project. It
will be constructed with private funds, and as a native
Louisianian I know the tremendous potential of our state.
1 am as familiar as anyone with the achievements, the ex-
pectations, the hopes and desires of more than three mil-

n people who make up our state's population. It will be
a tremendous job to try to capsule all of these things into
one package, but we are confident that those who have
charge of it will do a commendable y No representan

ana would be complete unless it exhibited the
spirit and the determination of a state that, during its life-

ne, has been beset with virtually all of the trials and
tribulations that die human i can conjure.

Our history, as the Genera! told you, is a colorful one
indeed. It is favored by the unique contributions of more
than a score of ethnic groups and nationalities — the
French, the Spanish, the English, the Italians, the Ger-
mans- -all; these left their imprint upon a land which is

as cosmopolitan as any area of the world today,

I hope that this exhibit will depict with accuracy and
with drama, the emergence of Louisiana as one of the
lustrial leaders of this nation. All this, mind you, while
still retaining the unique charm and flavor of the Old
World, which attracts visitors by the millions to our eoun-
le annually.
As the chemist in the clinical atmosphere of the labora-
tory will blend various ingredients into a predetermined

formula, so have we in Louisiana through the centun
blended our resources, natural and human, into a com-
pound without equal in the western hemisphere. And we
hope to bring that to you here in New York.

Time — -the eternal leveling agent — has provided us
with the will not to succeed, but to excel. And if this exhi-
bition approaches the Louisiana story, it will be one of the
most spectacular at the Fair. It will be an enduring credit
to you, Nfr. Moses and Mr, Reily, and to Tommy Li

td all those who helped to insure its existence. In con-
structing this pavilion, Louisiana is accepting a challenge
to show itself as it real I v is

We bring you all that our state has garnered from the
centuries. We will portray a culture which developed from
the Acadians who came down to our Evangeline country*
id the Spanish and the French and the Italian, the Ger-
man and the Greek, and missions of people who came to
Louisiana from all corners of the world.

We brii 3 ou an agriculture blended together all
the fine blood that has gone to make up our sovereign
state of Louisiana. Not only will our tremendous petro-
chemical complexes, our sulfur, timber and other natural
resources be shown, but we'll show you also our great
industries that developed from seafood and other

od for which we are universally known.

We will bring you our opera, and present to you an
image extending from the realm of dignified leadership
6

which has made history throughout the nation. We bring

u our Mardi Gras kings, Rex, nights in the old Vieux
Carre, our spring fiestas and a live carnival parade down
\our Avenue of Americas,

1 want now to recognize some of the members of our
party, at Governor Davis' request, Mr. James Reily sur-
rounded himself with the council and advice of some of
our state's leading industrialists, labor leaders, statesmen,
former governors, and through their diligence and their
recommendations, they adopted an excellent concept pre-
sented to them by Tommy Lupo, chairman of the board
of directors of World-A-Fairs Corporation,

We thank another member of our official party, the
Honorable Ge Healy, jr., editor and chief of one of

the south' s largest and oldest newspapers, the Times Pica*
yune, for his help and intercsr George is an astute re-

rter as well us editor.

Also at the Governor's specific request I want to present
Vic Schiro who is indeed a jorous politician, a good
one, fine traveling companion and the Mayor of Americ

st interesting city — New Orleans.

Also here with us, is General William Whipple, Jr.,
director general of Engineering at the Fair, of us

in Louisiana know General Whipple and we have fol-
lowed his progress with very great interest. And a tes-
timonial of our appreciation for you. General Whipple,
I hope you will accept this plaqu inting you as an

Honorary Genera! in charge of Engineering for the Lou-
isiana World's Fair Commission, in recognition of your
services to Louisiana and to the Fair.

And now my friend General Potter, Ambassador at
Large for Louisiana — on behalf of Governor Davis I
give you this tribute, appointing you an Honorary Admi-
ral on the Governor's staff of Louisiana,

I am happy that one of America's outstanding person-
alities and builders is here, and on behalf of Governor
Davis, I'd like to pay a tribute to him. Mr. Moses, it's a
real privilege to have met you and as of this moment you
are designated Official Honorary Planner of the State of
Louisiana.

In closing, in behalf of the Louisiana World's Fair
Commission, Governor Davis, the chairman of the
World's Fair Commission, the Honorable James Reily and
myself, I want to thank each and every one of you for your
great courtesy, your kindness and consideration and un-
derstanding that you have shown to our state. Thank you
very much.

DR. de MENDOZA: Thank you, Secretary Martin.
Our next speaker has also had clo sodation with Lou-
ma. In 1946 he a rector of arterial planning for
New Orleans. I have the honor to give you the president
of the New York World's Fair Corporation, the Honor-
able Robert Moses.

MR. ROBERT MOSES: Dr. de Mendoza, frien

We're delighted that you're here. I like the combination
of the government and private enterprise — you have the
government interested in the government exhibit as such
and private enterprise showing what has been done in
Louisiana by people under our American private enter*
prise system. I'm sure it's going to work out very well
here. It has so far. And the result is that you're going to
have a first-rate pavilion and first-rate exhibits in compe-
tition with other things that you see around you — other
states, some larger than others — some working in combi-
nation, like the New England States. In addition to the
states, we have industries and foreign governments, the
U.S. Government, the City of New York, and a good deal
of amusement represented here.

There may be a certain amount of mopping up to do at
the end, a certain amount of pressure — there always is
in big jobs, but I think we are reasonably on schedule.
Excepting for a very few minor contracts and objectives, I
see no reason to suppose that the Fair won't be ready and
open on the 22nd of April,

All I can add is that I hope you look around and see
what we're doing here, and I hope it pleases you. And

Q particularly anxious that you come bade to see what
we've done, what your exhibit is like, what place it has in
the scale of things here, and above all — allow enough
time when you come back after the opening of the Fair,
Dp see this rhing in a leisurely fashion. Thank you.

THE PAVILION OF LOUISIANA

THE HONORABLE JIMMIE H, DAVIS, Governor of the State of Louisiana

THE HONORABLE JAMES S. REILY, Chairman of Louisiana World's Fair Commission

MR. THOMAS J, LUPO, Chairman of World-A-Fairs Corporation

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NEW YORK
WORLD'S FAIR
1964-1965

CORPORATION
Flushing, N. Y. 11380
Tel- 212-WF 4-1964

ROBERT MOSES, President

THOMAS J. DEEGAN, JR., Chairman of the Executive Committee

WILLIAM E. POTTER, Executive Vice President

CHARLES POLETN, Vice President, International Affairs and Exhibits

STUART CONSTABLE, Vice President, Operations

WILLIAM BERNS, Vice President, Communications and Public Relations

ERWIN WITT, Comptroller

MARTIN STONE, Director of Industrial Section

GUY F. TOZZOLI, (Port of New York Authority) Transportation Section

ERNESTINE R. HAIG, Secretary of the Corporation and Assistant to the President

WILLIAM WHIPPLE, JR„ Chief Engineer

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