I & O PUBLISHING COMPANY, INC.
Dear Neo-Tech Owner,
Enclosed is your Neo-Tech/Neothink Release. The Neo-Tech/Neothink Release is much
more than a report. For the Neo-Tech/Neothink Release captures the essence of a Neothink
The ramifications of Neo-Tech and now Neothink are so great that an information-release by
The Neo-Tech Center or I & O reveals a major discovery. A major Neo-Tech/Neothink
discovery requires many years of man hours using the rare Neothink to uncover. The discovery
that can be made only at The Neo-Tech Center then goes through several more months of
recording and articulating for release to you. A Neo-Tech/ Neothink discovery means new,
unseen realms of prosperity, wealth and power. The discovery may fill hundreds of pages
detailing how to personally apply the discovery. Or the discovery may fill several hours of
audio cassettes explaining how to use every unbeatable advantage.
This Neo-Tech/Neothink Release, on the other hand, isolates and then captures the essence
of a major discovery. The priceless essence of the Neo-Tech/Neothink System is brought to you
through the 99% principle, a term you may have noticed in your Neo-Tech Information
Package. I will explain:
The values of a Neo-Tech/Neothink discovery are so beyond anything seen before, that
Frank R. Wallace, author of your Neo-Tech Information Package, formulated an entire new
marketing concept: Advertising throughout history has been geared to sell to the 1% who buy
the product. Traditionally, advertising focused on converting that 1% of buyers. Hype,
exaggerations, gimmicks, and overstatement became the way to stimulate attention and sales.
The ramifications of Neo-Tech/Neothink are so great, on the other hand, that all I & O
advertising literally understates the values of our discoveries. More importantly, the
fundamentals of all advertising throughout history get diametrically reversed through Dr.
Wallace's 99% principle: Instead of concentrating on the 1% who buy, I & O delivers
tantamount values to the 99% of nonbuyers by providing the essence of the Neo-Tech/Neothink
discovery. That essence, that profound new knowledge can be carried around inside a person,
inside the 99 out of 100 people who do not buy, for a lifetime.
For example, after you read this Neo-Tech/Neothink Release, you will see the quintessential
value of discovering how to convert mega-doses of stagnation into mega-doses of money; the
quintessential value of discovering how to smash the 70-year-old job-draining white-collar
hoax; the quintessential value of discovering the wealth-generating alternative approach to your
specialized job, income, and life; and the quintessential value of discovering how to drive that
alternative into unlimited prosperity and wealth. Only I & O and Neo-Tech/Neothink could
bring you this life-lifting value. The 99% nonbuyers will absorb that priceless new knowledge
and benefit from it for the rest of their lives.
As time passes, the new knowledge and its profound values cannot escape any nonbuyer's
thinking as every passing day confirms what he read. Like pieces to a puzzle coming together,
each day real-life situations confirm what he read from I & O Publishing Company. He sees
more and more clearly the powerful ramifications of acquiring that Neo-Tech/Neothink
discovery. Eventually, every last one of the 99% nonbuyers throughout their lives will see a
large enough picture as the pieces keep coming together. They will all eventually come back to
I & O to purchase the discovery. They will, after seeing the new-color knowledge in the Neo-
Tech/Neothink Release, become more and more Neo-Tech aware with each passing day, on
their own. From witnessing the hoax at work to hearing the decline of stocks and traditional
values on the news, the nonbuyer will eventually know that the Neo-Tech/Neothink System is
the only genuine ticket to tomorrow's prosperity.
(continued on back) E - 1 L
Neo-Tech Owner Page 2
FROM CHOTCE TO SURVIVAL
Neo-Tech/Neothink is literally the next evolution of man as clearly demonstrated throughout
this Neo-Tech/Neothink Release. The demand for Neo-Tech literature grows through
competitive forces. Competition drives more and more people to acquire the unbeatable
advantages of Neo-Tech/Neothink not unlike 3000 years ago when competition drove the entire
world population into man's first major evolution from the animal or bicameral man into the
human or conscious man as we are today.
The competitive forces can be felt at I & O as we open more and more markets almost
weekly. Currently the American nonbuyer may be financially satisfied. But in the future when
he runs into tougher times as traditional values and careers begin to break down along with
stocks and commodities, he will not be able to forget the genuine essence of Neo-
Tech/Neothink. As his traditional world sinks deeper into stagnation and below, he will
eventually come back to acquire the Neo-Tech/Neothink information that lifts man beyond the
breakdown of traditional approaches — into Neothink.
For example, the entire country of South Africa now struggles with the possibility of a
collapse. The people in South Africa, white and black, know the severity of their situation.
Through the 99% principle marketing in South Africa, people in South Africa are now buying
Neo-Tech information in the streets at an amazing rate, many, times over Americans. For they
need Neo-Tech/Neothink information in order to survive the coming collapse.
Most astoundingly, the people of poverty-stricken third- world countries where the average
annual income is not much more than the cost of a single I & O product, countries that
traditional companies never consider a viable market, acquire Neo-Tech information at a greater
pace than well-satisfied Americans. And by paying in their world what would amount to
several hundreds or even thousands in your world, they really apply Neothink to lift them out of
their devastated totalitarian world.
TOUGH TIME S AHEAD
Indeed, as Americans enter tougher times as the traditional approaches begin to break down
as signaled by the stock market crash on October 19, 1987, the 99% of nonbuyers will
remember the valid, integrated approach from I & O. They will realize that Neo-Tech/Neothink
is the only way out. They will all come driving back for the Neo-Tech/Neothink information.
Indeed, the 99% principle with Neo-Tech/Neothink will ignite the next evolution. People in
132 countries in several languages have already begun driving ahead with the Neo-
To get more information to millions of people, I & O adopted the 99% principle through this
Neo-Tech/Neothink Release. For the more people who apply the Neo-Tech/Neothink System,
the more rapidly I & O will collapse the neocheating traditional money /power structures and
catapult the average man and woman to wealth and power.
This Neo-Tech/Neothink Release from The Neo-Tech Center and I & O provides the
knowledge to escalate your financial status and launch your standard of living. This Neo-Tech/
Neothink Release captures the essence of a major discovery by Dr. Wallace, Mark Hamilton,
and Eric Savage. This Neo-Tech/Neothink Release unveils the dark secret that stagnates most
working-class men and women. Then your Neo-Tech/Neothink Release burns off the hoax as
it demonstrates the Neo-Tech/Neothink System Discovery: the first time any average man or
woman has had an alternative and a choice to squash tradition and its stagnating ways and
metamorphose into a money /power giant
The enclosed booklet, special information from The Neo-Tech Center to Neo-Tech owners,
gives you the starting knowledge on how to break into that new alternative of life.
I&O PUBLISHING COMPANY, INC,
Mr. Michael Tobin
2/9 Hudson Street
North Caulfield, 3161
April 6, 1988
Dear Mr. Tobin:
Thank you for your excellent letter of February 20th.
Yes, we are seeking a daring, aggressive individual. While
helpful, a medical or biogenetic background is not crucial.
But attitude is crucial. We want an individual to organize
and execute original, radical research that bypasses all
mystical restraints and controls. ...Two bold, complimentary
research projects are now available for pursuit:
1. Super-rapid human cloning or nanotechnology body
2. Indefinitely sustaining a healthy, conscious,
human head with its terminally afflicted body being
amputated. That value-producing conscious head would be
every bit a functioning human being — no different in the
living world from the paraplegic. But the conscious head
would have the advantage of being free of a dying or useless
The conscious, living head would be infinitely superior
to a cryonically preserved nonconscious , nonliving head.
Moreover, the conscious head would be living with only a
temporary handicap, fully correctable as human cloning or
nanotechnology becomes available.
We would consider you for organizing and conducting
such research on the basis of scientifically sound, well-
written proposals for the above projects 1 or 2, or both.
...On a commercially sound project, we are willing to fund
up to $100,000US, in $10,000US increments.
If you are keenly interested, please send me a compre-
hensive proposal. That proposal should include what radical
work and results could be expected within the above budget.
Thank you .
<^^i> 7 (jzJ&£^^
rr . John
I & O Publishing Company mailing address (please use the address checked below): Telephone Telex 750805 / FAX (702) 795-8393
Briii.sh Direct Marketing Association
Australian Direct Marketing Association
P.O. Box 906, Boulder City, Nevada 89005
1209 S. Casino Center Blvd., Las Vegas, Nevada 89104
2259 Torrance Boulevard, Torrance, California 90501
Item *F24 Grayarc, P.O. Box 2944, Hartford, CT 06104-2944
> Wheeler Group, Inc., 1982