4 THE BILLBOARD
THTi BILLBOARD
The Billboard.
twmtj-fifthDflbcnioplh. Our 1
Billiard AsvirlUimg it ,*Uln Ltminn ./ Z™.tr
Exckaxc', 31 Ckarinr Crms, i.rf at Antrim*
Die chief tua Iters with wfilcb Uie Of w
sclfocc Is engaged Is -making knowo:*'
disseminating certain 1 1> lot licence. It
Is certainly of the very greatest im-
portance, then, tlmt kc know bow n«
rlous i-ii.i ■■■■■■ Tliot «' ilch we acquire
Oral is ntultlvi or Instinctive, if you
choose It Is lubcreut knowledge—
primitive troth. Metaphysics Is ilie
science of primitive truth or the uttu-
itlons of the mind. It must be patent
to any one open to conviction tbat Ad-
vertics will be ftU'thored and material-
ly aided by Metaphysics.
The second kind of knowledge that
wo acquire is obtained by observation
It should be observed tbat we do
not claim tbat Advertics is as yet
anything more tban nascent. We have
been assailed from all sides of late
tor- on outline of the coarse we pro-
pose to puisne In the construction of
another desires as to lay down a rigid
plan to be followed, and still others,
bent upon haste, merely desire an In-
timation of the general direction that
oar- inquiries and speculations will
take. At this stage of our investlga-
. We can only say tbat Advertics. like
Anthropology, puts under contribution
all sciences that have man for their
object. We shall pursue empirical
methods— that Is, we shall proceed ln-
I*sycbology Is the
quires into the operations of the con-
scious self, and therefore It must also
pay tribute to Advertics. Finally,
there is a third source of knowledge-;
reflection. We obtain the knowledge
by thinking it out (loosely) for our-
selves. We perceive the truth by a
process of rensoning called discursive
thought. I*glc is the science of the
laws of discursive Uiought, and hence.
J.ogie also will be pressed Into the
service of Advertics (as will also later
on the remaining two of the five men-
tal sciences, namely, Ethics and Es-
thetics.
its principal subdivisions, Anthropon-
omy, Ethology, Ethnology, Linguistics
and Glossology. The principal subdi-
visions of the last named, viz.: science
imperative philology.
At the same time, we shall employ
the metaphysical method— that is. we
shall reason deductively from so-called
ultra-scientific grounds, but In reality
nlar estimation it Is tbe most conf used
,and confusing of al
Is due to the fact that tbe
been made to covei
lation, attainable and
a proper province allotted to It, and it
la kept entirely within that province,
we claim that It is one of the most
certain of all departments of knowl-
edge; it Is so in Its principles which
There will undoubtedly be many
anonymous readers who will hold that
no speculative research Is necessary
for the discovery of the laws of Ad-
vertics. To all such we will state that
t we have
lax.
It must be understood
not attempted herein to build a frame
upon wbicb to hang the science. It is
simply a list of supplementary sci-
ences, which it will be well for read-
ers who are followiag this course to
take up. Although we will use both
tbe Inductive and deductive methods
Nearly a Million a Year.
AU Due to Billposting.
Br Cam w. Home.
Printer's Ink is a weekly paper de-
voted to newspaper advert la Iiir, ""'1
Its readers have, from lime 10 time
•during the past few years, been re-
minded of tbe wonderfully good news-
paper advertising living done for Ill-
pans Tabules. In fact, the publication
has. In numerous Instances, been
known to claim that BlpaD* advertis-
ing was among the best and most pro-
ductive advertising now being in-
dulged in by any national advertiser
Itipans began business in •01 or "02,
and Printer's Ink for January IS.
ISSJO, publishes a table showing the
progressive sales of Hinnns, month by
month, from January, 1S112, In Decem-
ber, 1S0S, Inclusive. Tbe table lllus-
the cumulative effects of adver-
Thoturh Die Ilnwcs posts only twice a
year. In the wring anil fall, us makers
now bavo ihrcc of the finest stores In
New York City, auil Ilie bat In known
mid sold by lending dealers from ocean
lie magazine advert nun* during the
past year, lint linil become one of tbe
mieiTSHOB of the century before trying
that met bod.
I am not one ot the kind that de-
clares bill posting lo be the one and
only method or advertising, as Is done
so much by olhers in talking nf oilier
methods. But I ela In Hint one thou-
sand dollars In bill posting will do
more service than four thousand In
any other method.
H. L. Kramer.
high J
cd at ?11 in January, 1S32, they ran
beyond W3.O0O In June. 1S3S. It shows
that the seven year's sales were re-
spectively as follows: SOTC. S2.12ti.
W.532, $12,037, S1S.241, ¥50,10$. ?23T,-
8S3.
Truly, a remarkable showing. But
—there arc others.
1 have no Information at baud show-
ing Hie sales for seven years of ar-
ticles advertised oa tbe bill boards;
the George W. Childs 5e cigar, tbat
lias advertised on the bill boards al-
most exclusively since it was first
made in 1805. Sonic of "The Bill-
board's" old renders ma
my article showing the
growth of Its
Dun rating of |10,C00 to a rating of
will on
men of ordinary application or ability.
lie Is a success. In the vernacular
he bM won out. It lias been the fash-
ion for several years to speak of Kra-
mer as a plunger. Many persons who
know the man only by reputation, and
judged him merely by what they saw
Had these goad people known him
personally, realized his sound sense
would have been DO surprise over the
great success bo has achieved.
man who establishes one proprie-
tary remedy In these days is supposed
to have accompli sbeii a great deal. Mr-
George w. Cb
ceeded 32,000,000, amounting iu money
to nearly a million dollars at whole-
sale prices. Here Is nearly three limes
the money In one year from bill board
advertising that Itipans shnws In seven
years of the most persistent newspap-
c advertising of the kind tbat gnnd
1 to bo the best
Xow for two short-time records of
the bill boards:
Early Bird ping tobacco is made at
Winston, X. C. In the year 1SJIT the
wholesale grocery house of M. Fersfs
Sons & Co.. of Savannah, Gn., paid Its
manufacturers $102,000. In Septem-
ber, 1808, Early Bird tobacco was
placed on the bill boards in Savannah,
and has been there ever since, with
the result that the sales have doubled
i loves success Is the
ho has early learned the science
railing, mastered it* difficulties.
" if bis energies to
man is II. 1,. Kramer. lie
business hours." His busi-
:m liilegral part of himself.
i0 Is not actually at work at it
thinking about It, planning,
si'lieming, devising new methods, and
Improving lis system.
He possesses great executive ability.
ml t
I pel
ml dull
always grace a
gnnd fellow — atliibnte* which have
stood him In good stead. He was nlso
happy In selecting a business for
which he was peculiarly tilted and
adapted, lint the two things Dint have
really made hlui a great success were
his tlxed. it lie hanging and determined
liiini.i-r. ami lils , Li|ni.-]ty fur wmt
tireless work, unllnggiiig work, zealous
nelbnilH In ndvcrllsltig a
nctml use. fully foi
it slock ot gold
the increased sales are so marked as
to be more than satisfactory to the
makers.
Four years ago Hawcs f3 Hals be-
gan using the bill boards, at first with
one-sheets, but later with eight-sheets.
usiilvi'ly
1 In cre-
li cxpeii-
thiuk this Is the case. In reality,
though, the cost In counted most enre-
fnlty. it Is primed and pared and stu-
diously reduced to the very minimum.
10
THE BILLBOARD.
Sirn Painting in all its
Branches-
MASTER
GARS
FOR OHIO'S CENTENNIAL FAIR.
Bay View Park it Tole do, to the Place.
Quarto of a Million Will be Required to
Put the Grounds in Proper Shape.
Toledo. O.. Jan. 4. ISM.
35" can. "oW'^EnVir "JSf uinu th
plans for ^ths ^buildings and ^ '"^r J
irlll cost mars Ihu SI9MHM la But the Kroun
in good shape. The city is authorized t
tennlal Cumiiany stands ready with 1500.00
more, waile a Congressional appropriailc
ot MUM Is to be asked tor. and an eflo
niai In 1302? on account ol 'the - "
THE BILLBOARD
Ohio Fair Men. Site for Centennial.
Officers Elected and Subjects
Big Gathering,
(Special Correspondent
President Kil bourne Aopoioi
Banquet to Ihe State Crnteni
State' Asked to Make Appropri-
ation for Attraction at Paris.
Kl-niMIKIKI.il.
c Toledo Club,
tadlm thai I'll acres would be sufficient, al-
Ibouab. should plans be adopted io make It
neces:ary. there are SJO acres available. It
was thought the 17S acres at Omaha were too
mucn. and It Is believed now that but ISO
Of the impropriation by
i. only ;7:>. (TOO Is set apa
I Cheater White .
□ Sheep
LT.nr lui',1 (-n.nl, Tl,.,..- lirri-it. r-. 1 in
— — ■ Polled Aberdeen
Program ot fair Maoaeera' Meeting, to ba
tehtat Van Wert. O., Wednesday. February
deM^Uam'; J^^StockeiT P?A7 Vice
Ideal. V.ct WMtj C W. Hlltblli. Second Vice
President. Murccr; A. 1'. -Jiirjlles. Slit: tetiiry
and Treeaurer. Ottawa; Agnew Welsh. Ada;
D. A_ John.. Van Wert; A. E. Schaffer. Wa-
W the iMltbaf °Surl
asssjA"
Macon's Fair Grounds
Fast Falling Into a State ol Decay.
pits' of It!" Located In a xnaanlhcent park,
riant In tha elty— not away not. In the coua-
grr.ruids!' SUw'^httmiVia* ain'e "tables
and peon: tha property bas been auBered to
mnuldec and ^defflr^untll bow 1 n jj n »^ e *
"Jt fSSJt'S^ SSj put In a tittle user
ot giving tha usual prlies apd medals, "p
■ 'i tin, r.' f..::. ..l.tbli- ,„„r...'. .t,-,l ,,
s::r.«:,-j.!;r-5-,:'!r-
!'.■>'»'!■ l-ltT
Louis Paul Rrsssr. born In this country, but
ot Parls L and one or Ms pictures was pur-
' '■■ ' ■ ■' payable a :the Lebanon National JinV Thhi
merchants ot cities and lowna outride of gilar was caused Ibv tha rilnv weather dc-
iiliii ti.'tiiti.ht.tl ili.ii tl,. r.T.nl r,„:i , ... , L iil-nilar MdiMir-
.i-.. ot ihe State ab.ll not be concentrated jj' e ' ^i. 'ng "flown HM ^reccVpu. But. a. IBS
i the eipasllEon city throllghaut anothei
Ihe opnosltloi
lie" 't 'n 0 "nnaf"falr. "whlc if'-m"^"^']" one
ctful " ocila l" storms"^ « . rSept^lS 'to M™
It is a shnme. These grounds. It properly
kept up and cared tor. could be made of Im-
mense value to Mncon. A lair srould be a
crest thing tor the elty. and If luat a utile
ahiliiy. inirfligence and honesty were co-
ll Eipcsltlon^wlll^now b
.M^KsMiri"'.^ Solicitors and Advertisers.
We propose to build up boards in our town of 7,000 population, where we will
ordain a country paper, but then-its worth give a Prelected and Renewed Servic. at 2 Cents a Sheet per Month for the
~rst time. So, shall we expect an order from you?
HUE I MO. IDV. CO., Brownsville, T«»«.
Billposters' Paste Brhshes.
«ViV.V 1 V 1 .Vi.W.ViVr«y
SEND YOUR ORDERS TO
The nonaldson
" Litho. Co.
CINCINNATI,
Sole Western Agent* for the
CELEBRATED WIRE
BOUND BRUSH.
UNEXCELLED.',' The . This brush is manufactured especially for
oinh made. Popular everywhere "3«lSv "-%)»Vll us, ami is rully wartBitted. It is the cheap-
,f tU great durability. \\ est GOOD Bruil. you cat. Hull anywhere.
PRICES.
8in.,$a.75ea- 9>n.,(3«><»- <• t3- 3 5
THE. BILLBOARD
| llST0 ^ FAIRS. |
Poultry Shows.
-$anH Six Slot Automatic Nickel Machines,
j-^ilt on honor and sold on their merits. The.
~-%nly machine on the market that can not be
cheated. Write for inside prices.
M. A. LARKIN, Manufacturer,
560 River St., Troy, N. Y.
18
THE BILLBOARD
PLUSE YOUR eOXTRfleT POR 0
EDW. B. BRIDGER'S ADV. C©.. LICENSED ADVERTISERS.
member I. a. of d._*- ATLANTA, COLUMBUS AND ADJACENT TOWNS, mn.-.e or.ic. Atlanta. b».
Bill Posters- Distributors
WAGONORCART
Wood]
STANTON
"00- P.
iN'E. FLA.— SLita
rto\enljon & Tonrr —
ISM- S<Ias R. Wrlithl
ST. JOHNSR1IRY. VT.-Oranil T^Cia K. o
"". ■,°S E T, H - *!".— OrmH Chanter. Ord.
Caalera Star. Oct. 1G ta 1!-" ~ ■
JOHN H. MICHAEL,
ST. LOUIS. MO.— National F^eralloi
Muair»I Cltibn- W»j 2 to 1899 Mrs
^Ellison, m Wayne Itnet. Ft. W.
IRMt^Mt-Itt O. F.^nrand Enc
ST^tniris.' MoT-fjianit Ltd p.. t
Wilmington Bill Posting
and Distributing Co.,
WILMINGTON, DEL.
P0P11UII0N Of CITY. 75.000.
G[0. VAUGHN. iSV
Cl.arl.tle. ■«. C. ««JSRTV*
E. H.
f^a'mfcM 0frlCE: 0BAN ° 0PEB * BWISt " — ~?»™o»™ vt.~
Earn Yourself a Present.
iSuiio CLArwOXMxj:- 3rN«-lA^UK«w of ~Kai) VW* Cmvw. o*4-
SuJmlWtwBWAjbj lio.ooo _u»tU. An-loj wlo OM/ o-Wl 7i ^<tj vrf.«X
_u oov. to SCaL . UXyS*~Xit>V 7rvo^-TvoJ~k ItU- •««•■
THE CURRAN COMPANY, # # # #
CITY BILLPOSTERS AND DISTRIBUTORS
■mta dUiOMbM I*nv.T, IIkI Col... ifelfap. nri MrnlMI»H«g
General office, peri/er, Col.
20
THE BILLBOARD
Hennegan
eo.
: : : : : MAKE gsHsss
POSTERS.
All sues a
Show Cards.
LABELS.
Gum Stickers.
Cheroot Wrappers,
Etc., Etc.
all kinds of Printing.
Color Work and large contracts
especially solicited.
Our facilities enables us to ex-
ecute large orders and ship
then when wanted. No
unnecessary delays.
C©L©R PRINTERS
127 E.
8th St.
Cincinnati
THE BILLBOARD
Distributors
Every n
UP-To-naten istrifciitor
The only journal devoted exclus-
Distribut-
'"£• Quotes all the new advertisers
and gives tips to distributors of
untold value, absolutely free and
independent and published to bene-
fit all. A sample copy mailed free
if you apply at once, yon dont know
it all if yoit fail to subscribe, pub-
lished monthly, a dollar a year iti
ad ranee.
WILL A. MOLTON, Dist. Agency,
CUWUND o.
WILLIaMSPORT, PENN'A
"'Milwaukee, n 533 ism si
proposition to furnish
f designed letter head,
half tone cuts or any fcind of engraved
work. No expenditure of cash. Any
distributor can earn good pay in this
way. Send for the proposition and
judge for yourself. Portraits a spe-
Thfl Advertising World, Columbus, Ohio.
THE BILLBOARD
Bill Posting and Circus Paste Brush.
n only to ourselves,
r CHINA BRISTLES are more elastic a
her: consequently our MIKADO Brush v
it than a
* MIKADOS ARE GUARANTEED. They at
icavy metal edge protectors anil arc great paste holdets. Used,
mum, Forepaugh and other leading shows, and highly re com-
id by Mr. R. C Campbell, Chicago. Send the price and get a sample
mi 9 inches Wide.
5>i in. long ('3-50 per iloi $1.15 each.
S Ji in. long. $28.00 per do* fi.50 each.
Sji in. long, heavy $32.50 per dot 53.15 each:
5?* in. long, ex. heavy $34.00 per dot. .. (3.50 each.
5% in. long, ex. ex. heavy. ..$42.00 per doz $4.00 each.
RENNOUS, KLEINLE A CO.. Sole Manufacture re, Baltimere.Nd.
GOOD SERWCE/
THE AMERICAN CO.,
GOOD BOARDS l GOOD TOWNS I —
Bill Posters and Distributors. *'"™ d '
Fi^vru^cn. Lock Box 32, BOWLING GREENE, OHIO.
ThBE.LKinnsman 1 ^, 8
TJp-b>4ate BWposte
Adverting Space in Mj
rs. Cj pfaH."i I J 4 , wo ^ nccis
PIEBL0,»lo
JESSE MITCHELL.
J. GARLICK,
City—
Billposter,
Distributor
AND ADVERTISING SIEN PAINTER,
633 Commercial Place,
New Orleans.
THE MANHATTAN
PRESS-CLIPPING BUREAU.
JOHNT.WILUAMS,
SECRETARY AND MANAGER.
NortljWesterij Billposting G°->
H . F. TODD, Assistant Manager.
OF THE INTERNATIONAL ASSOCIATION OF DISTRIBUTORS
34.6 MORRISON STREET.
ST- PORTLAND, ©RE.
AwYovONtOf Tmim? miMMt |S«K-'
BILLPOSTIIMG OF ANY DESCRIPTION
LARGE OR SHHLL QUJINTITY.
Send to my address for prices and particulars.
. J. CONGER, Prop, and Mar.
WILL H. RGSSELL,
Billposters and
Distributors
Located in towns which do not em-
ploy all of their time, are losinK
moncv by not lieing able to paint
aijrna. We care not if you o« cr
liadalclteringbrushin your hands,
you can paint good signs with onr
Letter Patterns.
We are putting up outfits of letter pat-
terns, cut from tough strawboard. assorted
si-vrs and styles, with a view of doing the
greatest amount of work with the least
number cf alphabets, as follows :
Each outfit consists of 10 alphabets and
S sets of-figures. Price, $3.00 each.
We have larger and smaller outfits at
corresponding prices. Each of the outfits
=sts of over 300 letters and
I SIMPLE ALPHABET
as they can do d
CIRCULARS FREE.
Exemplar Sign Works
City Billposting Co.
HARRY B. BUSSING, Muster.
NORWALK, CONN.
C. P. REYNOLDS, City
HARKIMESS-SSi
STOCKTON. GAL.
ITHACA, MICH. Pop. 2,500.
JAS. DONALDSON.
Bill, uonal. stmpln mn'oal. ' ctmilin dto-
Flrsllrwisslois SHI Bi End Otis.
J *i » per uskW* In ad-
Bill Posters' Paste Brushes.
The most practical Bruin made. Copper wired and protected coreers.
Improved Light Weight Block.
VERY STROM, WITH SAFETY
c, J39.ee per doien, fe.75 en
No. 1. Royal, o,inch. *>■.«
No. 2, Royal, 9-incli. 51701
No. 3, Roval, 9-inch, $30.01 r __
8-foot Curved Handles, 50 cents each.
1, (3.00 each.
Walt«rD.Dhon,S!SSSS.^.«K!sn;
ELDER & JENKS, ■
127 North 61k SI., Phlla d . I ph la , Pi., U. S. t.
THE BILLBOARD
23
The International Association of Distributors ,
Is an organization of honest, earnest men, who follow house-to-house dis* *
tributing for a livelihood. They are banded together chiefly for the purpose
of driving scamp distributors who have brought so much discredit on the
calling, out of the business.
TTHE service of each individual member
is guaranteed by all the rest of the
members. This guarantee is a good guar-
antee. It a just as good as the bond of a
trust company or a bank. All claims un-
der the guarantee have been promptly met
and paid in full. And this fact entitles the
association to a standing enjoyed by no
other trade organization.
pVERY distributor who is a member of
the International Association of Dis-
tributors, bas to be a pretty good sort of a
man and able to prove it. He has to give
references, and the men he refers to must
assert that he is honest, trustworthy and
Sometimes a "bad one" slips in, but he
is soon spotted and expelled, and this
keeps the ranks clean.
The association, as a whole, and its members individually, deserve the greatest
consideration at the hands of advertisers who utilize house-to-house work in adver-
tising. Hny advertiser who actually desires honest work, and patronizes non-mem-
bers to the hurt of I. H. D. members, is injuring not only the association but himself as
well.
A Live City is Centralia, Ills.
G. E. MOEHL,^% D .^;rr^'
F. H. LEECH,
G.HOTTING & SON,
Vork Street, NEWPORT. Kv.
PROFITABLE ADVERTISING 1
1 10c t>rim j a i.i.n.'r i
Send far Simples gf Bill Poster'*
LETTER HEADS.
CROSS PRINT INS CO., CHICAGO.
H. K. APPLE
Billposter and Distributor
INDIANA. PA.
* Bill Poster
Tlie EhkIisIi counterpart of
Bn.LHOAHn. Subscription 501
]WT year, post free, may be senl
5 u.,,crt P oo,,soc,n., „. c- LE hoy, uroHiis.
The Ramsey Syndicate
' >I ADVERTISING CITIES.
LOUISVILLE. KV. S~L
NEW ALBANY, IND.
Billposters.
Distributers,
Sip and
rt^ui'r^^odisHs'bult.^i'. Good
JEFFERSONVILLE, IND. BBSS;
Remember when
SO. McALISTER, I
KREBS, ALDERSON, MclUSTER AND R1RTSH0RNE, I
So. McAlisler 5.™ T YOU WANT TO EMPLOY X
E J. A. MADDOX,
*.™ ' IT SO. HdUSTER. |
■i t* Hmmii i imw w.
CUerryvale
McAlistex..
Office, 99^ N. Main St.
MIDLAND ADVERTISING GO.,
JOSEPH HBID. W-n-jr.
LICENSED DISTRIBUTORS,
617 Stand hi., KANSAS CITY, HO.
WALTER J. STAFFORD •
tl West He la (iuetra St.
Santa E
jim «aeE, - « e v
Oltj Billpcstcr and Distributor,
And Geotrai Outdoor Advertiier.
Walt»tD.Di«on,5r,'.K
N. rtxtiEtmAsi. MM*
FRANKLIN. PA. Pipaltlrtui 9,000.
ALEX. BRADLEY,
City Billposter and Distributor.
24
THE BILLBOARD
PETER L. MEYERS,
CITY BILLPOSTER
and DISTRIBUTOR
Bill Roim, Beyer's Grand Opera Home
Janesville. Wis.
Publicity
Is the name of Itnr popular V.ng
lish Monthly Magazine whicb
succinctly places before its read
era full ami laiest partif uljra ul
what cote advertisers are lioini
in all parts of the -urM. Am
clcson ail. ertisinijhj' newspapers
miujnrijies, ears. InllhoarrU. dis
attenlicni. *
Ral>srriliera tliroD){huut Great
SO. C6-.TS_TEW.LY.
M0B1MNS ADVERTISING AGfNCV
IF YOL
WANT
RESULTS
from yolb
DISTRIBUTING
in LOUISVILLE, KY.
LEXINGTON, KY.
NEW ALBANY,
JEFfERSONVILLE, IND.
IUVE IT DONE BY THE
Ramsey Syndicate,
Main Office, LEXINGTON, KY.
(Nek Action on All Ccr.-c sponQenLC — WRITE.
Cincinnati
has a population of ■100,000
people, eitlier house owners
or wage earners.
The
John Chapman Co.
has all the billboards, and most of
the bulletins in -Cincinnati. We
also do good sign lacking and dis-
tributing. Offices,
IT LORfiWORTH STREET.
JOHN V. GARTER, 288 Belmont Street, BROCKTON, MASS,
DISTRIBUTOR 1 AND SIGN T ACKER FOR BROCKTON ftKD aDION'NB TOWNS.
A population ol 6;.ooo. Iniittireof Ilie la rce advertisers far whom 1 track, eranv
M- <-.„,■. inr,^. th.U ! ; .r hu;, t ,t v .1 '. 1 rm „■ i. -f.v,..., ,- . ■ , ■ . r. I ,i ... II
...v.. , s„ u ,. 7 ,-.., : ,„l l.K.t -hrr,, .llrr my !„■!■, . r„,
THE OWEN DISTRIBUTING SERVICE,
JNO h. OWEN. Manager,
•~— — 91 Shelby St., DETROIT, Mien.
Members!,. A. T>. Fever's Registered Distributor.
Personal attention giv.u to all work. Cones^oudt nee a licited.
fc WallstD.DiMin,Sffi:
_ ALLEN'S
2 PRESS
' eupi'iNG
v BDREAO
• _>- J J J J j» "U-eU'OOO a
™ 9
TISSUE CITY BILL POSTING CO.
CARD TACKING AND DISTRIBUTING.
ii6N.Pe-ySt- Mrs Go. lisdali, Prop.
AMERICAN BILLPOSTING CO.
BROOKLYN, N. Y.
PITTSBURG, PA.
ALLEGHENY CITY, PA.
□□□□□□□□□
BILLPOSTER
n
n
□
□
nnnnnnni
PRESS CLIPPINGS
are valuable to the editors
of class and frade Jour-
nals, to professional men, to
students of science or history,
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widens. May we add you to the
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NEWSPAPER BUREAU,
146 FraoUlc Street. Bailea, Mas*.
For (Soup on
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■40-142 Hour,, St. eHieAGe.
». 8. NUM. BBastsSSs
A SPECIAL OFFER
Business
Send 15 Cents for a Three Montis'
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.nllng. Adrcnising.
Ulinn. Van.ractorinE
LiEisi.llDn. Crtdits and CnljKlioni^ It fa
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United Press
News Bureau
tt.pjinga.CBteor eight la.Re
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FRANKFORT. IND.
THE BILLBOARD
25
Pictorial Posters.
Block Posters.. ..
Type Posters.
CINCINNATI.
English Posters-
Spanish Posters-
German Posters.
Fine Art
High-CNssH OSTERS. 4
Our Plant is equipped with modern »apid running presses, traveling cranes, and every labor saving device that has been c
of late years. We can produce high-class Posters at lower prices than any other firm in America.
A Full Line of Syndicated or Stock Posters tor Retailers Always on Hand.
S|ri
•eK I.slU. Stud for sample
Spring Millinery. S^S'JStTit
from 1'aris, Berlin ami Vienna. Ready Feb. IJth.
| Spring Hats. SLhESJ
* Spring She
J ready March 1st.
sheet, Lady's shoe ; four whole-sheets. All
Bock Beer Posters.
^ Largest asaort incut. Finest designs. All
sha|ies and Hies imaginable. Advertise this year's
brew 011 Hie billboards, and watch Hie result.
&utrp!es free upon application.
Masquerade Balls
samples of ours. They are all new, good and
Poultry * Pet Stock Shows
should be advertised 011 the billboards as well
as in the windows. We have a very fine assort-
ment of large stands suitable for this kind of
exhibition, and we re
They make the show a
Write us about
■ If you cannot buy our posters through your city billposter, write us direct,- and send us the nance of your job printer. ~<r&
MANUFACTURERS AND WHOLESALERS, ATTENTION ! <
If you have a brand, a tnido mark, or.n proprietary article, that you wish to -introduce to the consumers of the country, and thereby force the
jobber* lo handle, you should use posters. LISTEN! It costs less Hum any other medium. We will post every town in the United States of over
1,500 inhabitants, furnishing the posters, paying the cxprcssagc, and checking up the lists, tor the sum of $45.u:fJ. All of the country will be well billed
and thoroughly nosier) for a period of 011c iiioulh. Remember Hie Tinted States is yours for a month for Jjs.cao.
The Donaldson Litho. Co., Cincinnati.
In Price,
In Qualit
In Catchi:
16-SHEET, 4 COLOR POSTER, Blue, Yilltw u*i R
Tliis illust
of the brightest
in llie Metropol
year : it is a 10-
feet liigh and
lithographed in
yellow, blue anc
I will mat
posters for yoi
sketch, in four i
sheet, 4Sc. each
I WILL POST 1,000
re of 14 cents
■ it during the term.
in New York and the Metropolitan District, listed, protect
sheet per month,— $2.24 per poster, and no charge for any
This Illustration flg
shows an 8-sheet poster, size feet high and 7 feet wide, printed i
fonr*%olors; the back-grouud is in Mae, the lettering iu white, and tl
- .- ■ . - -,-.->.
trade mark in gorgeons colors.
Many experienced advertisers consider the 8-sheet poster just the right
size, claiming that it is large enough to properly display everything they could
want to say on a poster ; and the" price of poster and of the posting
is jnst half the cost of the 16-sheet. Others claim there is no economy as
double the number are needed. - My opinion is that they are a very good
size especially for cities of less than 100,000 population. I will make 2,000
8-sheet posters in 4 colors for 24 cents each. (3 cents per sheet). I will post
1,000 8-sheets in the following cities : Chattanooga. Savannah, Charleston,
Memphis, Lowell. Rich menu:. Los Angeles, Evansvillc, Grand Rapids,
Lexington, DesMoines, Nashville. Dubuque, Portland, Ore., listed, pro-
tected, renewed and guaranteed, at an average price of 60 cents each per
month. (And any part of the service that is unsatisfactory, won't cost a cent. )
1 ec v ~ ->.
1 1
S-SHEET. \ COLOR POSTER. Bl« B^k- £ ro
your entire order with THE LONG DISTANCE BILLPOSTER,
—Sam W. Hoke,^-~