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EDISON
Phonograph Monthly
EXACT REPRODUCTION
By
Wendell Moore
First Edition
November 1978
Thomas A. Edison
Reprinted By
Pennant Litho, Inc.
Louisville, Kentucky
1907 - VOLUME V, NUMBER 1
BOOK NUMBER
goo
j2^
■J-?
^3S
This book is dedicated to M. R. McMillion and the
thousands of phonograph collectors who are active in
preserving the true Edison phonograph story -
historically and mechanically.
My thanks also to William R. Rawson and Edward
Orbann, of Thomas A. Edison Industries, for their
favorable comment in their letter of October 15th,
1965.
Wendell Moore
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY
THE NATIONAL PHONOGRAPH CO.
VOL
ORANGE, N. J., MARCH, 1907.
No
NATIONAL PHONOGRAPH CO.
Orange, N. J.
NEW YORK : 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL
ROAD, LONDON, ENG.
340 KENT STREET, SYDNEY, N. S. W.
PROLONGACION DEL CINCO DE MAYO, NO. 67-77, MEXICO.
D. F., MEXICO.
EDISON PHONOGRAPHS AND RECORDS.
All communications to THE PHONOGRAPH MONTHLY
should be addressed to the Advertising Department,
Orange, N. J.
N
N
Meeting a Great Demand I
Begins Its Fifth Year I
Advance List of Edison Gold Moulded
Records for May, 1907 2
Dinner to Mr. Edison 3
New Quarters for Mexico City Branch 4
March Advertising 4
Among the Jobbers 5
Personal 5
Cut Out Foreign Record 5
About Orders 5
No. 9366 Cut Out 5
I. C. S. to the Rescue 5
Invitation to Chicago National Business
Show 6
1907 Model Edison Business Phonograph 6
Publishers of Music in May, 1907 List. . 6
Printed Matter 6
Advance List Edison Grand Opera
Records, Supplement No. 5, May, 1907 7
Comments on Edison Gold Moulded Rec-
ords for May 8
Jobber's New Building 10
Not a Hardship 11
D. S. Johnston Co. to Build 12
Jobbers of Edison Phonographs and Rec-
ords 12
Suspended List for March, 1907 14
MEETING A GREAT DEMAND.
Machines enough to keep the trade from
losing a single sale but none for surplus stock.
Records enough to fill all orders completely
and promptly. Such is the status of affairs
at our factory in Orange, N. J. Although the
machine output is double what it was a year
ago, we are still unable to make a sufficient
number to give Jobbers all they want. There
is scarcely a jobbing firm that gets its order
filled completely, and at the time it wants the
machines. In other words the demand
still exceeds the capacity of our factory, not-
withstanding the many enlargements in build-
ings during the past year. The demand still
shows that the need for more room, more ma-
chinery, more employees and more of every-
thing is quite as important to-day as it was
when the daily output was only a quarter
what it now is. It shows that the buildings
now in process of erection and in contempla-
tion cannot be completed too soon. They will
be sorely needed before ready for use.
Since the manufacture of Records does not
require anything like the room that machines
do, the added Record making facilities gained
last summer and fall are proving ample for
all the demands of the trade. The Record or-
ders are the largest ever received and the to-
tal demand something phenomenal, yet all or-
ders are being filled with less friction and de-
lay than when one-third the present production
was considered a great business. We feel that
we can now easily take care of the Record
business even though it continues to grow as
fast in the future as it has in the past two
BEGINS ITS FIFTH YEAR.
This issue begins the fifth year of the Edi-
son Phonograph Monthly. Notwithstanding
its many shortcomings, we believe that on the
whole it has been useful in assisting in the
work of knitting the trade together. We hope
in the near future to make it a still more valu-
able factor in extending the Edison business.
THE ADVANCE LIST OF MAY RECORDS APPEARS ON PAGE 2.
2 EDISON PHONOGRAPH MONTHLY,
NEW EDISON GOLD MOULDED RECORDS.
ADVANCE LIST FOR MAY, 1907
RECORDS listed below will be shipped from Orange in time to reach all Jobbers in the
United States and Canada before April 27th, all things being favorable, but they
must not be placed on sale by Jobbers or leave their places of business, or be re-
shipped to Dealers before 8 A. M. on April 27th. Supplements, Phonograms and Bulletins
will be shipped with Records. These may be distributed to Dealers after April 20th, but must
not be circulated among the public before April 27th. Jobbers are required to place orders
for May Records on or before March 10th. Dealers should place May orders with
Jobbers before March 10th to insure prompt and complete shipment when Jobbers' stock
is received.
9530 The Mill in the Forest (Eilenberg) Edison Concert Band
A descriptive instrumental selection. The old mill imitation is a feature.
9531 Poor John (P ether) Ada Jones
Vesta Victoria's great comic song success — greater than her "Waiting at the
Church/' judging from the way all New York is humming it.
9532 While I Have You (Seamans) Irving Gillette
A sentimental ballad somewhat out of the popular class.
9533 Good-a-Bye John Medley (Original) Albert Benzler
Xylophone solo introducing "Good-a-bye, John" "Somebody's Waiting for
You" "Captain Baby Bunting" and "Ida-Ho."
9534 I've Told His Missus All About Him (Tate) Helen Trix
A sequel to "Waiting at the Church" as sung by Vesta Victoria. Miss Trix
gives a -fine performance of the song.
9535 Oh! Mister Brown (Von Tilzer) Arthur Collins
Sterling and Von Tilzer's nezv coon song hit.
9536 Something for Jesus (Lowry) A sacred selection. Anthony & Harrison
9537 The Thunderer March (Sousa) Edison Military Band
One of John Phillip Sousa's earlier successes.
9538 No Wedding Bells for Me (Furth) Bob Roberts
A comic song on the subject of marriage from a bachelor's point of view.
9539 Nobody's Little Girl (Morse) Byron G. Harlan
A pathetic song of the kind to which Mr. Harlan's voice is so well suited.
9540 Flanagan On a Farm (Original) _ Steve Porter
Another Flanagan vaudeville specialty.
Dixie (Emmett-Ecke) Edison Symphony Orchestra
A special arrangement for our record.
'Neath the Old Acorn Tree, Sweet Estelle (Helf) Harry Anthony
A beautiful nezv sentimental ballad.
That Welcome on the Mat Ain't Meant For Me (Edwards) Collins & Harlan
A coon male duet with a fine swing to the melody.
9544 When You Know You're Not Forgotten By the Girl You Can't Forget (Helf)
A waltz song of exceptional interest. Frank C. Stanley.
Fanella— Intermezzo (Reiser) t Edison Concert Band
A new instrumental concert selection.
9546 The Last Rose of Summer (Flotow) Edith Helena
A delighful soprano record of the ever popular song.
San Antonio (Van Alstyne) . Billy Murray & Chorus
The new cowboy song that became popular so quickly.
9548 Let Me Hear the Band Play, 'The Girl I Left Behind" (Casey) Frederick H. Potter.
A stirring march song.
Love's Serenade (F. V. Blon) . . Edison Venetian Trio
Another beautiful and dreamy selection played by the violin, flute and harp.
Stand Up For Jesus (Webb) Edison Mixed Quartette
This sacred selection is too well known to call for description.
Ask Me Not (Cobb and Edwards) t Will F. Denny
A laugh-provoking song of a topical character.
9=552 Meet Me Down At the Corner (Original) Ada Jones & Len Spencer
A crisp Irish dialect vaudeville sketch. Miss Jones sings the popular Irish
song, "Meet Me Down At the Corner." (Hoyt.)
Georgia Sunset (Brown) „,*-.., Ed^on Military Band
This lively instrumental sketch is described as A Southern lone-poem.
Edison Gold Moulded Records are made only in Standard Sizes. Both Standard
and Concert Records may be ordered from this list. Order by number, not title.
If Concert Records are wanted, give the number and letter C.
954i
9542
9543
9545
9547
9549
9550
9551
9553
EDISON PHONOGRAPH MONTHLY.
DINNER TO MR. EDISON.
The entire civilized world knows Thomas A.
Edison for his achievements and for his great
contributions to the welfare of mankind. To
millions of people his name is almost a house-
hold word. Probably the career of no man
living to-day is better known than that of Edi-
son. Several thousands of persons have met
him personally, but the men who know him in
his everyday working life are few. They are
confined to those engaged in his laboratory
work and the men whose duties as officers ana
department managers of the various Edison
companies bring them in contact with him.
These men know him for all that the outside
world does and for many other things that
to them are an inestimable privilege. They
know him as the man who esteems those who
are loyal to his interests, who can and will
work, who do things and who "make good."
They know his kindly eye, his winning smile,
his willingness to meet and listen to them.
They know him as one who would rather meet
them as man to man than receive the homage
of kings. To know Mr. Edison in this manner
must, therefore, be our apology to the Edison
Phonograph trade for this article about our-
selves. We would not publish it did we not
feel so deeply honored by our association with
him.
As all the world knows, Mr. Edison reached
his sixtieth birthday on February nth. In
honor of the event an informal dinner was
tendered to him at the Krueger Auditorium,
Newark by the officials and department heads
of the Edison Companies. Knowing that the
more democratic the affair was the better
pleased he would be, no attempt was made to
arrange a formal banquet. The affair was a
simple beafsteak dinner and was attended only
by those identified with his interests.
Mr. Edison was among the first to arrive.
A red rose adorned his coat and he declared
that he felt no older than a man of thirty
years. He was the only guest. His hosts were
the following: William E. Gilmore, President
and General Manager of the National Phono-
graph Co. and the executive head of the other
Edison Companies ; Alphonse Westee, Secre-
tary; C. H. Wilson, General Manager of sales
of National Phonograph Co. ; Frank K. Dol-
beer, Credit Manager of all companies ; William
Pezler and John E. Helm of the Legal De-
partment; Peter Weber, Superintendent;
Walter Stevens, Manager Foreign Department ;
L. C. McChesney, Advertising Manager ; A. T.
Moore, Manager Kinetograph Department;
William M. Brodie, Manager Battery Depart-
ment ; F. A. Burnham, Jr., Sales Manager Bates
Manufacturing Co. ; Nelson C. Durand, Mana-
ger Commercial Department; Walter H. Mil-
ler, Manager, and W. H. A. Cronkhite, Critic
of the Recording Department; J. H. Moran,
Manager Purchasing Department; H. F. Mil-
ler, Cashier; A. M. Hird, Order Clerk; E. F.
Aiken, Assistant Superintendent; A. C. Ireton,
Assistant Sales Manager National Phonograph
Co. ; C. S. Osborne, Assistant Credit Manager ;
R. B. Bachman, Laboratory Superintendent;
Fred Ott, Assistant to Mr. Edison ; H. I. Moy-
er, Engineer of concrete construction, William
Bee, Sales Manager Edison Storage Battery
Co.
Three hours of jollity and good fellowship-
ship followed the dinner. Stories were told by
Mr. Edison, Mr. Gilmore, Mr. Moore and
others, all of these being of a reminiscent char-
acter. Byron G. Harlan, Arthur Collins, Billy
Murray and Steve Porter sang solos ; Mr. Col-
lins and Mr. Harlan sang duets and all sang
quartettes. Mr. Porter gave some of his Flan-
agan recitations. Eugene Jaudas played vio-
lin solos. Mr. Frantzen played piano
solos and accompanied the singers. The sur-
prise of the evening was the singing of two
parodies, in which Mr. Edison, Mr. Gilmore
and various of their assistants were referred to
in a manner that provoked much merriment.
One of these was sung by the quartette to the
tune of "Everybody Works but Father." This
was the contribution of W. H. Miller. The
other was sung by Mr. Collins and Mr. Har-
lan to the air of "Arrah Wanna," the words
being "composed" by Messrs. Cronkhite and
Hird. We print the words of both below,
again apologizing for the personal equation ;
(Tune: "Everybody Works But Father.")
A man who liked work came to our town, a
wonder, you all know.
His name is Thomas Edison, full of push and go.
He hired a lot of farmers, see them all around;
Ask him what he pays them for, and you'll
never hear a sound.
Chorus.
Nobody works but the old man,
He's at it all night long,
Tinkering with experiments
Until the break of dawn.
Gilmore just gives orders,
Weber does the same,
Nobody works but the old man,
Ain't that an awful shame.
There was a time when Edison would give no
room to work,
He'd only build a lot of shacks, no wonder we
did shirk,
But now it is quite the reverse, new buildings
are so nobby, ,
The chances are he'll never stop, cement build-
ings are his hobby.
He's always, always at it, it's a wonder he ain't
dead,
With only five hours sleep at night, so it has
been said,
But if this sleep is not enough and of the proper
kind.
He takes more in the day-time, but we're all
blind.
EDISON PHONOGRAPH MONTHLY.
He's working on a battery, perfect it soon will
be,
He's trying every kind of dope to get electricity,
We'll put them in your autos and send Gilmore
the bill;
If they can't climb up the steepest grade,
Just watch them go down hill.
(Tune: "Arrah Wanna.")
At the factory in West Orange, seated in his
chair,
You can find the chief "Heap Big Smoke" tear-
ing out his hair.
Each day comes little Westee with a segar fine,
Cries the Boss in accents frenzied, "Can't you
read that sign?"
Chokus.
Mr. Gilmore, Mr. Gilmore, we are proud of you,
You are tried and true,
You will never fret and stew.
In an office built of concrete strong,
You could make your henchmen smile,
If you'd only set us rules to let us smoke a
little while.
At his desk he ponders deeply, letters by the
score,
Mr. Gilmore, gen'ral manager, gee, but he gets
sore,
In comes Walter Stevens with an armful of old
truck,
Walter says, can you see me now, I can't go on,
I'm stuck.
Chorus.
Mr. Gilmore, Mr. Gilmore, up in the air you go,
It is hard we know,
Your job is a peach, oh, oh,
In a year or two your golden locks
All white will brightly shine,
Then the 5:10 train boys, come in late boys,
may work overtime.
When you run a great big factory, you must
have the dough,
Mr. Gilmore, heap much big chief, knows that it
is so,
The Jobbers to the Waldorf came, from far
and near did hike,
F. K. Dolbeer said to them, you may go as far
as you like.
Chorus.
Mr. Gilmore, the Committee, did their work up
fine,
At the bar on time.
Didn't wait to get a shine,
They set the guests a lively pace,
In booze there was a boom,
Cocktails plenty, then said gently, charge it to
the room.
Wilson, Dolbeer, Weber, Pelzer, Walter Miller,
too.
Cronkhite, Hird and Len McChesney put it up
to you;
Shall we list the latest balled. "Pedro and the
Monk?"
Comes your answer, short and heated, "No!
that thing is punk."
Chorus.
Mr. Gilmore, Mr. Gilmore, we're surprised at
you.
We thought it would do,
It should sell a few, and when you
Found the sales reached fiftv-two
Said with a smile so bland,
"It's the worst thing, but the rank thing sells
to beat the band."
Mexican business, and, until the early part of
last year, this was handled by our Foreign De-
partment at Union Square, New York. Be-
lieving, however, that a much larger trade
could be secured by direct representation,
and following out the policy of extending our
business in foreign territory, a company was
organized (the Mexican National Phono-
graph Company), and Rafael Cabanas was
appointed Manager. Immediately this com-
pany was organized, quarters which were
thought ample to meet their requirements were
secured at Calle Prolongacion del Cinco de
Mayo, 67-77 Mexico, D. F.
After the lapse of a few months, however,
it was realized that the accommodations at the
address above given were inadequate to care
for their constantly increasing trade, and
the matter of securing larger and more com-
modious quarters was given careful attention.
A thorough canvass of the City of Mexico re-
sulted in our people securing the greater part
of a large building on one of the main
thoroughfares of the city, No.^ 117 Avenida
Oriente. The several floors will be utilized
for office, exhibition, stock, packing and ship-
ping rooms, and with this increased space,
our Mexican Company will be enabled to car-
ry a much larger stock, and more successfully
meet the requirements of their constantly
growing trade.
NEW QUARTERS FOR MEXICO CITY
BRANCH.
On account of its rapidly increasing busi-
ness, our Mexican Company, located in Mexico
City, have found it necessary to procure
much larger accommodations, to successfully
handle its trade in the Republic of Mexico.
We have, for several years, enjoyed a large
MARCH ADVERTISING.
The March advertising of this company
again comprises two full pages in most of the
monthly magazines of national circulation and
similar double space in the weeklies like
Collier's and the Saturday Evening Post. The
Phonograph copy is another of the silhouette
series. The Record copy gives the list of
March Records. It is reprinted on page 15
of this issue. This advertising is making Edi-
son's business greater every day and the Deal-
er who is letting people in his locality know
that he represents the Edison Phonograph is
also getting a lot of good from it. This
national advertising is making it easier every
day to sell Edison Phonographs and Records.
A CONVERT WITH ONE HEARING.
Here is an incident which will of itself show
the high regard in which the Edison Gold-
Moulded Records are held. A customer in our
store selected twelve Records for a disc ma-
chine and stopped to listen to an Edison ma-
chine which was being played for a lady pur-
chaser. So great was the impression created
by the Edison Records that he returned the
disc records at once. The next day he pur-
chased a Edison Home machine and three
dozen Records. As he left with his purchase
he remarked, "I will never play that disc ma-
chine again. — Wolffe Music House, Perth
Amboy, N. J.
EDISON PHONOGRAPH MONTHLY.
AHONQ THE JOBBERS.
Kohler & Chase, Edison Jobbers at Oak-
land, Cal., have opened a jobbing branch at
Seattle, Wash. They placed the same ini-
tial order as now required from all Jobbers,
whether already in the business or not.
The Regina Company, of 41 Union square,
New York City, have become Edison Jobbers,
having bought the Edison jobbing business of
Sol Bloom, of 3 East 42d street.
A. O. Petit, Edison Jobber at Newark, N. J.,
who for several years has been located at New
and Halsey streets, has just moved to 57 Hal-
sey street, about 100 feet north of his former
location. At the new number he is occu-
pying an entire building and has more than
double the space afforded by the old quar-
ters. He will continue his branch store at
12 New street.
William Ross, head of the firm of W. H.
Ross & Son, Edison Jobbers at Portland,
Maine, died at his home in that city on Feb-
ruary 12th. The business will be continued
under the same firm name, with Frederick
Smith as manager. Mr. Smith has been a
member of the firm and manager for some
time.
Visiting Jobbers at our New York office
during February were the following: Harry
Weymann, H. A. Weymann & Son, Phil-
adelphia; Mr. Shields, Denver Dry Goods
Co., Denver Colo.; W. O. Pardee, Pardee-El-
lenberger Co., New Haven, Conn. ; Mr. Cole-
man, R. S. Williams Co., Toronto, Canada;
Mr. Willys, Elmira Arms Co., Elmira, N. Y.
and Chas. Andrews, Boston Cycle and Sundry
Co., Boston.
PERSONAL.
F. K. Dolbeer. Credit Manager of the Nation-
al Phonograph Company, left on February 13th
for a two weeks business trip in the South
and West.
Mr. and Mrs. Thomas A. Edison and family
left on February 25th for their annual visit
to Mr. Edison's Florida plantation. They will
be absent about six weeks.
CUT-OUT FOREIGN RECORD.
Notice is hereby given that we have no more
moulds or masters for the following selection :
No. 12158, "Toros de Punta Zanga," Spanish
song by Vargas. When the present stock of
this selection is exhausted it will be put on the
cutout list and omitted from the next edition
of the Foreign Record Catalogue.
"If this Phonograph business keeps on grow-
ing, we will have to buy a warehouse in which
to transact it." — Extract from letter from
Lyon & Healy, Chicago.
ABOUT ORDERS.
Our Sales Department has in its possession
an order for 161 records which it has not been
able to identify. It was received at our factory
in Orange on February 6th. It was made out
on regular Record order sheets, but bore
neither name, date or location. Unless this
meets the eyes of the firm sending the order, or
an inquiry is made as to why it has not been
filled, no attention can be paid to it. Jobbers
and Dealers cannot be too careful in signing
all orders, for an instance like the above causes
much annoyance and trouble. The trade should
also have in mind that all orders should be
sent to our New York office. They are then
acknowledged, approved and forwarded to
Orange. To send them direct to Orange
causes a loss of time and not a gain, for they
are sent to the New York office to be put
through in the usual way, before getting any
attention at the factory.
NO. 9366 CUT FROM STOCK.
The trade is hereby advised that no more
orders will be filled for Record No. 9366,
"Simple Confession," a violoncello solo by
Hans Kronold. It will, however, be continued
in the Record catalogue for some time so that
the trade may dispose of any supply that may
be in stock.
I. C. S. TO THE RESCUE.
During the latter part of January an old
man wandered into Waterloo, Iowa, speaking
a language that none could undestand. After
every means at hand failed to discover what
the old man's words were meant to convey,
the local agent of the International Corres-
pondence Schools took up the case. He had
the old fellow tell his wants into a Phonograph
and the record was forwarded to the Home
Office of the International Correspondence
Schools at Scranton, Pa. Prof. Lamaze,
after some trouble, discovered that the tongue
was a dialect of the Hungarian language,
spoken by a people called Horvarts who dwell
in a forest district in Austria. The old man
gave his name as Theodore Yoleb ; his home
as Buchdvna, Austria. It is now proposed that
the Chief of Police of the town of Waterloo
send to the I. C. S. the questions that he wishes
to ask the old man. These will be translated
on a Phonograph record by the Schools
into this peculiar form of Hungarian dialect.
The Phonograph record will then be_ sent to
Waterloo and the questions that it _ bears
spoken to the old man. The latter will an-
swer these questions on another record, which
will be sent to the Schools to be again trans-
lated into English and the result sent back to
Waterloo. In the most unique manner of in-
terpretation, it is expected that a satisfactory
disposition will be made of the old man.
EDISON PHONOGRAPH MONTHLY.
INVITATION
To Jobbers and Dealers who wish to visit the next
NATIONAL BUSINESS SHOW, CHICAGO, MARCH
17=23.
All the up=to=date devices of the Commercial Department will be shown at this
Annual Show in the Coliseum, Chicago. Two large spaces will be filled with men and
women demonstrating the operation of the Edison Commercia System. The history of
the Phonograph will be illustrated from the original models of 1877 to the perfected
voice writing machine of 1907. A lucky chance also gives us an old portrait of Mr. Edison
taken just as he finished the improved machine of '88.
Our Chicago office is 304 Wabash avenue. Write or call on them if you want
tickets, hotel accommodation reserved, or any favors after you arrive in Chicago.
THE 1907 HODEL OF THE EDISON BUSINESS PHONOGRAPH.
READY FOR USE.
NOT IN USE.
PUBLISHERS OF MUSIC IN MAY, 1907,
LIST.
The publishers of the compositions made for
our May list of records, so far as we canobta".n
them, are given below. Where the numbers
are omitted they are either not published or
we are unable to give the names of the pub-
ishers:
9530 The Mill in the Forest — Carl Fischer, 6
Fourth avenue, New York.
9531 Poor John! — Francis, Day & Hunter, 14
W„ 30th street, New York.
9532 While I Have You— Jos. W. Stern & Co.,
34 E. 21st street, N. Y.
9534 I've Told His Missus All About Him —
Francis, Day & Hunter, 14 W. 30th street,
N. Y.
9535 Oh! Mister Brown — Harry Von Tilzer
Pub. Co., 37 W. 28th street, New York.
9537 The Thunderer March. Harry Coleman,
Philadelphia.
9538 No Wedding Bells for Me — Maurice Sha-
piro, 1416 Broadway, New York.
9538 Nobody's Little Girl— F. B. Haviland Pub.
Co., 125 W. 37th street, New York.
9542 'Neath the Old Acorn Tree, Sweet Estelle —
Helf & Hager, 48 W. 28th street, New-
York.
9543 That Welcome on the Mat Ain't Meant For
Me — Gus Edwards Music Pub. Co., 15 12
Broadway. New York.
When You Know You're Not Forgotten.
By the Girl You Can't Forget— Helf &
Hager, New York.
Fanella— Helf & Hager, New York.
9547 San Antonio— Jerome H. Remick & Co.,
45 W. 28th street, New York.
9548 Let Me Hear the Band Play, "The Girl I
Left Behind"— Jos. W. Stern & Co., New
York.
Ask Me Not — Gus Edwards Music Pub.
Co., New York.
Georgia Sunset — Lyon & Healy, Chicago.
9544
9545
955 =
9553
PRINTED MATTER
Beginning with the April issue, the monthly
Record supplement will consist of four pages.
This increase in size is made for the purpose
of adding more matter of a descriptive char-
acter to the new Records. The title page will
be printed in two colors as before and the
fourth page will be given up to a reprint of
the selections of the previous month. It will
be a more useful form than before for the
sale of Records, and we hope that the trade
will see that every Phonograph owner gets
one every month.
EDISON PHONOGRAPH MONTHLY.
ADVANCE LIST EDISON GRAND OPERA RECORDS.
SUPPLEMENT No. 6, MAY, 1907.
THE five Grand Opera Records listed below will be shipped from Orange in time to reach all
Jobbers in the United States and Canada before April 27th, 1907, all things being favor-
able, but they must not be placed on sale by Jobbers or leave their place of business,
or be re-shipped to Dealers before 8 A. n. on April 27th. Supplements will be shipped
with Records. These may be distributed to Dealers after April 20th, but must not be circulated
among the public before April 27th. Jobbers are required to place orders for these Grand
Opera Records on or before March 10th, 1907. Dealers should place orders for these with
Jobbers before March 10th to insure prompt and complete shipment when Jobbers' stock is
received.
B. 46 — "Tarantella"
By Giuseppe Campanari, Baritone.
Sung in Italian, Orchestra accompaniment
B. 47 — "L'Air des Fleurs" de Siebel ("Siebel's Flower Song") "Faust'
By Mme. Jacoby, Contralto.
Sung in French. Orchestra accompaniment.
B. 48 — "In diesen heil'gen Hallen" ("Within these Sacred Halls")
Zauberflote" ("The Magic Flute")
By Robert Blass, Basso.
Sung in German, Orchestra accompaniment
B 49 — "O Paradiso in terra" ("O Paradise on Earth") "L'Africaine"
By Florencio Constantino, Tenor.
Sung in Italian, Orchestra accompaniment
B. 50 — "A tanto amor" ("To so Much Love") "La Favorita"
By Mario Ancona, Baritone.
Sung in Italian, Orchestra accompaniment
Die
Rossini
Gounod
Mo cart
Meyerbeer
Donizetti
TO THE TRADE
The above Advance List of Edison Grand Opera Records, Supplement No. 6, comprises
five new selections, four being from well-known operas. Three are sung in Italian, one in
French and one in German.
The names of two new artists appear in this list, Robert Blass, basso, and Giuseppe
Campanari, baritone. Mr. Blass is a member of the Metropolitan Opera House, New York
City. He sings in German and Mr. Campanari in Italian. The latter sang in the Metropolitan
Opera House for five years and is now engaged in concert work in this country. Both are
artists of high rank.
Prior to a year ago, many requests were received from the trade for a series of really
first class grand opera records, sung by high grade artists in their own languages. The
National Phonograph Company has now supplied the demand. Its list of Edison Grand Opera
Records comprises fifty selections from the leading operas, sung by artists of world-wide
reputation.
Now, are you doing your share in letting the public know about them? Are you carry-
ing a stock and are you doing what you can to push their sale? Are you in a position to fill
orders for them after we have created a demand by advertising?
Edison Grand Opera Records are an unqualified success from every standpoint, but
we want them to be even more successful. We want every dealer to put in a stock and then
go after the patronage of the people in his city or town who demand the music of the great
composers.
Supplement No. 5, issued in February contained a complete list of the forty-five Edison
Grand Opera Records issued to that time. Get some of these from your Jobber, together with
a supply of supplement No. 6, and put both in the hands of some of your best people.
NATIONAL PHONOGRAPH CO.
TWO USEFUL LISTS.
Emile Gamier, an Edison Dealer at 1601
N. Robertson street, New Orleans, La., issues
two lists of much interest to the Phonograph
trade. One is a monthly catalogue giving the
numbers and titles of every talking machine
Record made in this country, no matter by
whom manufactured. It is kept corrected from
month to month. It is sold by supscription
at three dollars a year. The other is a list of
about 600 popular sonars, of which Mr. Gamier
supplies printed copies of the words for
five cents each. These are printed to supply
the demand of hundreds of talking machine
owners who want the words but will not pay
the price of sheet music.
8
EDISON PHONOGRAPH MONTHLY.
COMMENTS ON EDISON GOLD MOULDED
RECORDS FOR MAY, 1907.
The owner of an Edison Phonograph who
cannot find a number of selections in the May
list of Edison Gold Moulded Records to suit
his or her taste will be hard to please. There
is something here for everybody ; something
for every mood. Two new Edison artists are
introduced, Miss Edith Helena, soprano,
and Frederick H. Potter, tenor. Both are
heard to excellent advantage. Two of Vesta
Victoria's famous songs are given by Miss
Jones and Miss Trix. The Edison Venetian
Trio has another artistic violin, flute and harp
trio. So widespread has been the popularity
of the monthly sacred numbers that two are
again included in the May list. The comedy
element is especially strong this month, the
list including eight funny ones. Mr. Denny
sings another of his old time rapid-fire mirth
provokers. The other fun makers are Arthur
Collins, Bob Roberts, Ada Jones, Helen Trix,
Steve Porter, Len Spencer and Billy Murray.
No. 9530, "The Mill in the Forest," by the
Edison Concert Band, is a descriptive instru-
mental selection of wide popularity. Com-
posed by R. Eilenberg. The old mill imita-
tion is one of the features of the Record.
The entire rendition is fine.
No. 9531, "Poor John," by Ada Jones, has
many points of similarity with "Waiting at
the Church," admittedly one of the greatest
song successes of recent years. It was writ-
ten by the same people : Henry E. Pether and
Fred W. Leigh ; is being sung with equal suc-
cess by Vesta Victoria ; has an air that is quite
catchy ; a humor fully infectious, and our
Record of it is made by Miss Jones, whose ren-
dition of "Waiting at the Church" did much to
spread the popularity of the song. "Poor
John" is what his mother said when he brought
his future wife home on a visit. This remark
followed a most searching looking over of the
girl by the mother. The chorus tells the story :
John took me round to see his mother! his mother!
his mother!
And while he introduced us to each other,
She weigh'd up ev'rything that I had on.
She put me thru' a cross-examination,
I fairly boiled with aggravation.
Then she shook her head,
Looked at me and said : " Poor John ! Poor John ! "
The Record is made with orchestra accompani-
ment.
No. 9532, "While T Have You," by Irving
Gillette, is a new sentimental song of the bet-
ter class. The words and music are by
Frances S. Seamans. The air is more than
usually attractive and the words are above the
average as the following chorus in it will
show :
I used to love the roses
And pretty violets blue.
My heart was true to the daisies, too.
And ev'ry flow'r that grew.
Your cheeks are now my roses,
Yours eyes the violets blue.
So why should I sigh if the flow'rs all die
While I have you.
Mr. Gillette sings with orchestra accompani-
ment.
No. 9533, "Good-a-Bye John Medley," is a
xylophone solo by the versatile Albert Benzler,
whose work is ever that of the real musician,
whether playing the piano, bells or xylophone,
or taking part in the orchestra or band. This
medley is made up of four songs of recent
popularity as follows : "Good-a-Bye, John,"
(Record No. 9463) ; "Somebody's Waiting for
You," (Record No. 9476) ; "Captain Baby
Bunting," (Record No. 9508), and "Ida-Ho,"
(Record No. 9520).
No. 9534, "I've Told His Missus All About
Him," by Helen Trix, is another of Vesta Vic-
toria's song hits and a sequel to "Waiting at
the Church." The latter song tells of a girl
who made all arrangements to be married and
was waiting at the church when her intended
sent around a note, stating that he could not
marry her because his wife wouldn't let him.
The sequel relates how the "upset" girl got
"quits" with Obadiah by visiting his wife and
telling her all about his perfidy. The "missus"
hears the story with much sympathy and prom-
ises to "lay on hands" when he comes home.
As_ they part Mrs. Binks shows her large, fine
twins, at which the visitor exclaims : "I've
been unlucky, or they might have both been
mine." Miss Victoria is making such a suc-
cess with this song that it would not be sur-
orisins- if it achieved a popularity equal to
"Waiting at the Church." It has a catchy air
and the words are funny. Miss Trix's sing-
ing is an almost perfect imitation of Miss Vic-
toria's stage rendition. The Record is made
with orchestra accompaniment. James W.
Tate wrote the music and John P. Harrington
the words of this new song.
No. 9535- "Oh ! Mr. Brown !" is the solo
contribution for the month of Arthur Collins.
When Harry Von Tilzer and Andrew Ster-
ling write the words and music of a coon song,
and Arthur Collins sings it, all the ingredi-
ents are at hand for a successful Record.
This song is fully equal to the best coon song
efforts of these composers, a statement that
means much when their many clever songs are
considered. Mr. Collins sings it for our
Record with the skill that has made him fa-
mous as an interpreter of coon songs.
No. 0^7,6, "Something for Jesus," is a
sacred selection by Anthony and Harrison.
Robert Lowry wrote the music and S. D.
Phelps the words of this well-known hymn.
Our Record has been made in a most artistic
manner by Messrs. Anthony and Harrison,
whose sacred selections have endeared them to
all admirers of church music. They sing
with orchestra accompaniment.
No. 9537, "Thunderer March" by the Edison
Military Band, is still another of John Phillip
Sousa's popular marches and played for our
Record with as much dash and vim as if the
March King's own organization was playing
it. The series of Mr. Sousa's marches made
recently on Edison Records has awakened a
new interest in his work.
No. 0538, "No Weddiner Bells for Me," is
a bachelor song by Bob Roberts. Three verses
and three choruses of a most comical soner are
jdven. The words and music fit Mr. Roberts
like a glove. Had the song been written for
his use only it could not have been more suc-
cessful. Since each verse and each of the cho-
EDISON PHONOGRAPH MONTHLY.
ruses are different, the singer gives six reasons
why he will not marry. No one fond of a funny
Record will fail to get this one. Seymour
Furth wrote the music and E. P. Moran and
Will A. Heelan the words.
No. 9539, "Nobody's Little Girl," is a touch-
ing song by Byron G. Harlan. When Theo-
dore Morse and Jack Drislane collaborate in
writing the words and music of a song, it may
be depended upon to possess more than or-
dinary merit and attractiveness. Such is their
latest effort. Mr. Morse has fitted Mr. Dris-
lane's pathetic words with an air that will at
once please all lovers of songs of this kind.
Mr. Harlan, with the assistance of the orches-
tra, sings the selection in a manner that must
meet the approval of its composers, as it cer-
tainly will his army of Phonographic friends.
No. 9540, "Flanagan On a Farm," is an Irish
vaudeville selection by Steve Porter. After
singing a ditty on the joys of the farmer's life,
Flanagan tells how he once took a job on a
farm. He arrived at four o'clock in the morn-
ing. He ate a fine breakfast and got up per-
fectly satisfied. The farmer urged him to
sit down again and eat his dinner, which he
did. He was then invited to eat his supper. To
his great surprise he disposed of another big
meal. The farmer then said, "Now that you
have had your breakfast, your dinner and your
supper, you can go out in the field and work all
day without stopping." But Flanagan was "on
to him" and declared that he always went to
bed after supper.
No. q54i, "Dixie," by the Edison Symphony
Orchestra, is the famous song of the South so
dear to the hearts of the American people.
Next to our national anthems, no song is
more popular. Whether played in the North,
South, East or West, it never fails to evoke
enthusiasm and applause. It awakens tender
memories in the breast of the Southerner, and
brings to the men of the North, of the East
and of the West a realization that, no matter
what our past differences may have been, we
are to-day one nation and one people ; broth-
ers, not foes. Our Record of "Dixie" is a
special arrangement by Leader Ecke and a
number of appropriate effects are introduced.
No. 9542, " 'Neath the Old Acorn Tree,
Sweet Estelle," by Harry Anthony is a new
beautiful sentimental ballad by J. Fr^d Helf,
the composer of many delightful songs. The
words are by C. M. Denison. Although not
bv the same composer, this song reminds one
of "In the Shade of the Old Apple Tree," and
it will not be surprising if it duplicates the
success of the latter ballad. Mr. Anthony ex-
cels himself in his interpretation of the song.
He sings with orchestra accompaniment.
No. 9.S43, "That Welcome on the Mat Ain't
Meant for Me," is a coon duet bv Collins
and Harlan. Salamanda Jones was a
bones artist with a colored show, which went
broke at Kokomo. Samanda dug both feet in
the snow and humming "Homeward ho", he
beat it back to Hackensack. Reaching his
shack he was greatly pleased at reading the
word "Welcome" on the rubber mat. A
glance inside, however, caused him to realize
that "Welcome" was not his password, for he
exclaimed :
" Somebody's hat is a-hanging on the rack
Where my hat used to he ;
Somebody's face is a-fiirting with that fork
That use to be a-f ceding me;
Somebody's there a-sugaiing up her tea.
Somebody's saying ■ two lumps, love, or three ' ;
Well I dont have to put on any glasses to see
That welcome on the mat ain't meant for me."
Messrs. Collins and Harlan sing with orchestra
accompaniment.
No. 9544, "When You Know Y'ou're not
Forgotten by the Girl You Can't Forget," by
Frank C. Stanley, is a waltz song of excep-
tional interest by Fred Helf (music) and Ed.
Gardenier (words). The pretty sentiment in
the story is enhanced by a musical setting full
of character. Mr. Stanley's fine baritone
voice is heard to splendid advantage. The
Record is made with orchestra accompani-
ment.
No. 9545, '"Fanella — Intermezzo," by the
Edison Concert Band, is a new instrumental
selection of unusual attractiveness from a
musical standpoint. It has been taken up by
many musical organizations. It is appearing
in band programmes everywhere and will un-
doubtedly be much heard in the coming sum-
mer. Its composer is Robert A. Keiser.
No. 9546. "Last Rose of Summer," by
Edith Helena, is a delightful soprano Record of
this ever popular song, in which is introduced
as a special feature, the brilliant high note
finish which has earned for Miss Helena a
world-wide fame. Miss Helena is an English
singer possessing an especially fine voice for
Record making. To say that Flotow wrote
this ballad is to state a fact universally known.
Miss Helena sings with orchestra accompani-
ment.
No. 9547, "San Antonio," by Billy Murray
and chorus, in a new cowboy song, by Egbert
Van Alstyne (music) and Harry Williams
(words) that has rapidly achieved^ popularity
from coast to coast. As a Record it is excep-
tionally entertaining and tuneful. The Edison
Male Quartette assists Mr. Murray in the
chorus.
No. 9548, "Let Me Hear the Band Play
'The Girl I Left Behind,'" by Frederick
H. Potter, is a stirring march song, the subject
of which is a wounded trooper's last request*
to "see Old Glory waving" and hear the band
play "The Girl I Left Behind." This Record
introduces a new tenor singer in Mr. Potter,
although he has made over one or two cata-
logue selections sung originally by other ar-
tists. He has a fine tenor voice and promises
to be an excellent addition to the corps of
Edison artists.
No. 9549, "Love's Serenade," is _ another
selection by the Edison Venetian Trio. The
trio for violin, flute and harp (No. 9485.
"Memories of Home") put out in the March
list met with a most cordial reception at the
hands of music lovers, and requests for others
of the same character were made at once.
"Love's Serenade" is by special arrangement
of F. von Blon's composition of that name. It
is a delightful selection and is exquisitely
played by the Edison Venetian Trio. The
members of the trio are Charles Schuetze,
harp; Eugene C. Rose, flute, and Eugene
Jaudas, violin.
EDISON PHONOGRAPH MONTHLY.
No. 9550, "Stand Up for Jesus" by the Edi-
son Mixed Quartette, is an unaccompanied ren-
dition of this widely sung hymn by G. J.
Webb (music) and G. Duffield (words).
Mixed quartettes have been found by churches
generally to be ideal combinations for sacred
music. That this is so is shown by the Rec-
ords being made by the Edison Mixed Quar-
tette. No more satisfactory Records of
hymns could be imagined.
No. 9551, "Ask Me Not," by Will F. Denny, is
a comic song by Cobb and Edwards and is one
of those topical compositions with which Mr.
Denny has been prominently ^identified in the
past. It is written to be sung in race-horse
time, and keeps its hearers on the qui vive to
catch the story. It tells of the things wifey
does from time to time, but why she does them
is met with :
Ask me not, ask me not, ask me not I pray,
All I know this is so, and happens every day.
Take my wife, take my life, kill me on the spot!
But why she does just what she does,
Oh! ask me, ask me not!
No. 9552. "Meet Me Down at the Corner,"
by Ada Jones and Len Spencer, is a vaudeville
sketch of that part of the love-making of
Kitty Carney and Barney McCue which leads
up to Barney's proposal and acceptance. The
sketch opens with Kitty singing of her disap-
pointment at Barney's delay in keeping his
appointment. A messenger boy enters with a
not from Barney, but before she can read it
Barney appears in person. Barney is apolo-
getic and loving; Kitty is inclined to scold and
find fault because of the delayed appointment.
Barney urges her to read his note. It proves
to be a proposal and Kitty sings it Barney
presses her for a reply and gets it in this
manner: "Well, all I can say is, I think it's
about time." Miss Jones' solo parts are a verse
and a chorus of a new song ; "Meet Me Down
at the Corner," by Harry Hoyt (music) and
Will Cobb (words). The singing has an or-
chestra accompaniment.
No. 9553, "Georgia Sunset," by the Edison
Military Band, is a lively instrumental selec-
tion composed by Albert W. Brown, who des-
cribes it as "a Southern tone-poem." A banjo
is heard in one of the strains. The whole mel-
ody is suggestive of the sunny South.
[TEe"Tunny advertisement of a Boston Edison
Jobber.]
Round the horn
with Edison, a delightful voyage —
sail into our Phonograph depart-
ment and hear the latest records.
Phonographs, $10 to $50.
Edison Records, 35c each.
Wholesale and retail.
I ver Johnson's &$&£$& %t
JOBBERS NEW BUILDING.
James K. O'Dea, Edison Jobber at Paterson,
N. J., recently began the erection of a hand
some new building at 115 Ellison street, adjoin-
ing his present quarters, and the Paterson
Evening News made Mr. O'Dea the subject of
an interesting sketch, part of which follows :
"It was while engaged in the dry goods
store that Mr. O'Dea became interested in
Phonographs and as a side line handled a few
samples. This was when his father severed
his connection from the firm of Brown &
O'Dea and opened a store for himself on
Market street near Railroad avenue. Here
is was that the subject of this sketch branched
out as a Phonograph and Record merchant,
and by strict attention to business built up a
nice trade. When the fire of Feb. 1902, des-
troyed most of the business section of the city,
Mr. O'Dea determined to enter into the Pho-
nograph business for himself and as a con-
sequence rented his present quarters, 117 Elli-
son street, and began catering to the patrons
of Edison's invention, the Phonograph and
Records.
"Mr. O'Dea proudly boasts of the fact that the
building he occupies was the first one erected
after the fire and points with pride to the
foundation of his own new structure.
"The new building will be two stories high
and will be built of white brick and terra
cotta with the frontage arranged to conform
with modern ideas and fire protection through-
out. It will cost in the neighborhood of $10,-
000 and when completed will be a credit to the
city. The first floor will be devoted to Mr.
O'Dea's business, while the second floor will be
set aside for offices. A new feature of the
store will be the erection of private booths for
the demonstration of Phonographs and
Records."
D. S. JOHNSTON CO. TO BUILD.
[From the Seattle Sunday Times, February S, 1907.]
The D. S. Johnston & Co., the largest deal-
ers in pianos and organs on the Coast, are to
build a beautiful seven-story structure at the
northwest corner of Third avenue and Univer-
sity street. The present quarters of the D. S
Johnston Co., at 903 Second avenue, have for
several years been far too small and unsatis-
factory to permit of the proper display of the
instruments for which the firm are factory
agents.
The structure will be seven stories high
from the Third avenue level, but will actually
contain nine and one-half floors counting the
basement, a sub-basement and a mezzanine
floor. The building will occupy a sixty-foot
front on Third avenue and seventy-one feet
on University street.
The basement and sub-basement will con-
tain a thoroughly complete piano repair de-
partment.
The main floor will permit of 150 feet of
plate glass, which will allow a beautiful dis-
play of pianola-pianos, talking machines, etc.
In addition, four large piano parlors will be
partitioned off, each being independent of the
other and sound proof.
On the second floor will be located the talk-
EDISON PHONOGRAPH MONTHLY.
ing machine department, subdivided into ten
rooms arranged en suite. Here also will be
found the player piano department with a
large library and spacious rooms adjoining in
which patrons can try the various rolls.
The third floor contains the Recital Hall,
which will comfortably seat from 250 to 350
persons, according to arrangement. This hall
will be used exclusively for recitals and other
musical events. The hall is twenty-one feet
high, extending through two floors.
Surrounding the hall on both the third and
fourth floors are eighteen large well-lighted
outside rooms arranged single and en suite
with reception rooms intended for the use of
artists and music teachers' studios.
The fifth, sixth and seventh offices are ar-
ranged as commercial offices, singly, or in two,
three, four, five-room suites intended for cor-
porations. Two large electric elevators will
also be installed, one for passenger and one
for freight. The building will be heated by
steam.
It is contemplated to have the building ready
for occupancy by August 15.
NOT A HARDSHIP.
Not infrequently a Dealer in Edison goods,
who has been the only one in his town, com-
plains when another is permitted to take up
the line in the same place. Even though he
has been doing but a small business and mak-
ing no effort to push it, he still feels that he
has not been given a "square deal" when the
new man is supplied with Edison goods. Many
such Dealers have soon found that this atti-
tude was a mistake. They have learned to
their great surprise that it helped their busi-
ness instead of injuring it. Many a Dealer has
been aroused from his lethargy to a determin-
ation not to let the new man get ahead, and
he has been astonished at the possibilities of
the Edison business. He has advertised in his
local paper, sent out printed matter and cir-
cularized possible buyers, all because of a de-
sire to spite and possibly injure his new com-
petitor. He has been amazed, however, to find
the business coming his way. He has found
the expenditure making money for him, in-
stead of being the loss he expected. As a re-
sult he has become a live, aggressive Dealer,
carrying a constantly increasing stock and
finding the business pleasant and profitable,
instead of the annoyance it was in the old
days. Then, too, his awakening has been met
in an equally aggressive spirit by the new man.
He has likewise let the public know that he
has Edison goods and has been quite success-
ful in finding purchasers. As a result of this
competition, each Dealer has done four times
the amount of business that the first one did
before it was brought about, and the whole
community has been aroused to the desirability
of having an Edison Phonograph in its homes.
This is no fanciful or imaginary situation. It
is the common experience of salesmen for Job-
bers and of this company. Not one time in
ten does the signing of a second Dealer in a
town fail to increase the sales in that town
many times. It happens sometimes that a
Dealer is pushing this business in a manner to
cover this field thoroughly. In such a case it
is a detriment to put in another Dealer.
MOST POPULAR OF ALL MUSICAL IN-
STRUMENTS.
With the Edison factories turning out ma-
chines at the rate of two a minute every work-
ing day there is no longer any question that
the Edison Phonograph has become the most
popular musical instrument of the present day.
Probably more Phonographs are now sold
than all other musical instruments combined.
The Edison Phonograph is no longer to be
considered as in the class with those ma-
chines against which many are so preju-
diced. Mr. Edison and his assistants studied
long to determine the cause of this preju-
dice. Finding it due to loud and unnatural
sound reproductions, blatent horn tones, harsh-
ness, scratching and other needless noises,
they have eliminated every vestige of such
faults, and produced a machine that sings, plays
and talks, naturally, smoothly and without
scratching or horn tones. It is impossible to
compare an Edison Phonograph with any other
style of machine without realizing that the
former is infinitely better. To those who
want real music, naturally reproduced, the Edi-
son Phonograph asks for no other test than
to be played alongside of any talking machine
in existence. Such a test will win all but
those who want noise and are not looking for
quality. — The Phonogram.
FROM JAMAICA.
Since the earthquake and fire in Jamaica,
our Foreign Department has received several
communications from its Dealers there, and
we quote as following from one of the letters :
"I have a few hundred Records, and have
not lost one, although my house was destroyed,
and at present I am living in a tent erected on
the race course. Thank God, all the Phono-
graph owners are still alive, and I doubt very
much if any of the machines have been des-
troyed."
THAT THANKSGIVING MENU.
The Thanksgiving menu card printed in the
January Phonograph Monthly and credited
to a Dealer in Ohio, has proved to have been
originated by the Buffalo Phonograph Com-
pany, Buffalo. It was put out by them in No-
vember, 1905. It has since been used by other
Dealers, some of whom did not know where
it originated.
12
EDISON PHONOGRAPH MONTHLY.
NOT ONE OF THE INDIFFERENTS.
I read with surprise, the article headed, "An
Annoying Situation," in the January Phono-
graph Monthly. I think the articles that appear
monthly in this periodical would be inducement
enough to anyone who receives it and takes the
least interest in his business as a Jobber or Deal-
er and cares to increase his business in the sale
of your goods (which is one of my greatest
pleasures), that he would not let up on it until
he had read every word in it and then lay it
down, feeling sorry that it is not again as
large and full of information which is a help
to anyone in this line. If this paper is not
inducement enough to have it read by every-
one who receives it, I think it will remain a
perplexing problem for you to solve as to hav-
ing them do so. I look forward to the arrival
of them, monthly, with the same interest that
I look for my daily paper. — H. T. Keim, New-
port, Pa.
EDISON AND THE PHONOGRAPH.
Thomas A. Edison gave the following in-
terview recently to our representative, says
the Musical Age :
"I believe that I do not amount to much as
a musical critic. A few years ago, when the
talking machine _ business was still a dubious
proposition, a list of the new records was
often handed me for approval. After hearing
them, I would mark 'good,' 'fair' or 'rotten'
against the compositions so as to class them
for trade. The 'rotten' records always made a
hit with the public. Now, all I have to do is to
condemn a bit of music and the factory works
overtime to supply the demand.
"The development of the Phonograph busi-
ness has been as great a surprise to me as it
must be you. I did not think much of it
until a boy of mine — who was eight years old
then— persisted in working the machine and
breaking record after record. I said to my
wife, 'If that kid is haunted by it I guess there
must be something in it' And the result
shows there was.
"While the possibilities are broad for the
development of the Phonograph business it is
hard to say what direction the next improve-
ments will take. For one thing, the horn meets
with objection. For another thing, there's that
grating noise. There's also fault to be found
here. I do not think the horn feature will ever
be eliminated, though, of course, you never
can tell. As for the grating buzz, that also
seems to be one of the necessary faults of
sound production.
"I am still constantly experimenting with the
Phonograph. It is one of my loves. When I
strike a snag along other lines, back to it I
come. This shows, if anything, that I myself
do not think it perfect. Its further develop-
ment will be gradual, like all other things.
"We will soon be able to have opera pro-
ducing Records, and these Records will play
fortv minutes.
"There are changes going on in everything.
There is no standstill in anything. The Pho-
nograph, therefore, will broaden out into some-
thing beyond criticism in time."
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS.
ALABAMA.
Birmingham— Talking Machine Co., 2007 Second ave.
Mobile— W. H. Revnalds, 167 Dauphin street.
Montgomery— R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Rock— O. K Houck Piano Co.
CALIFORNIA.
Los Angeles— Southern California Music Co., 332 South
Broadway.
Oakland— Kohler & Chase, Inc., 1013 Broadway.
Sacramento— A. J. Pommer Co., 9th and J sts.
San Francisco— P. Bacigalupi & Sons, 1021 Golden
Gate ave.
COLORADO.
Denver— Denver Dry Goods Co., 6iq 16th street.
Hext Music Co., 15th and California streets.
CONNECTICUT.
New Haven— Pardee-Ellenberger Co., 96 State street.
DISTRICT OF COLUMBIA.
Washington -E. F. Droop & Sons Co., 925 Pennsylva-
nia avenue, N. W.
S. Kann Sons & Co., 8th and Pennsyl-
vania avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peachtree st.
Phillips & Crew Co., 37-39 Peachtree st.
Savannah— Youmans & Leete.
Waycross— George R. Youmans.
LL1NOIS.
Chicago — Babson Bros., 304 Wabash ave.
Lyon & Healy, Wabash ave. & Adams St.
Tames I. Lvons, 192 Van Buren -street.
The Cable Co., Wabash avenue.
The Vim Co., 68 E. Lake street.
Montgomery Ward & Co., in Michigan ave.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria— Peoria Phonograph Co., 416 S. Adams street.
Quincy— Quincy Phonograph Co., 808 Hampshire st.
INDIANA.
Indianapolis— Indiana Phono. Co., 45 Virginia avenue.
Kipp-Link Phonograph Co., 217 N. Illinois st.
A. B. Wahl & Co., no S. Illinois street
Lafayette— A. B. Wahl & Co., 304 Main street.
IOWA.
Des Moines— Hopkins Bros. Co., 620 Locust street.
Vim Co., 808 West Walnut street.
Fort Dodge— Early Music House, 822 Central ave.
Sioux City— Early Music House.
KENTUCKY.
Louisville— Montenegro-Riehm Music Co., 630 4th ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchman street.
National Automatic Fife Alarm Co.,
614 Gravier street.
MAINE.
Bangor— S. L. Crosby Co., 186 Exchange street.
Portland— W. H. Ross & Son, 207 Commercial street.
MARYLAND.
Baltimore— E. F. Droop & Sons Co., 109 N. Charles st.
EDISON PHONOGRAPH MONTHLY.
13
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS— Continued.
MASSACHUSETTS.
Boston— Boston Cycle & Sundry Co., 48 Hanover street
Eastern Talking Mach. Co., 177 Tremont st.
Iver Johnson Sptg. Goods Co., 163 Washing-
ton street.
C. E. Osgood Co., 744 Washington street.
Pitchburg— Iver Johnson Sptg. Goods Co., 247 Main st.
Lowell— Thomas Wardell, m Central street.
New Bedford — Household Furnishing Co., 170 Pur-
chase street.
Springfield— Flint & Brickett Co., 439 Main st.
Worcester— Iver Johnson Sptg. Goods Co., 304 Main st
MICHIGAN.
Detroit— American Phono. Co., 106 Woodward ave.
Grinnell Bros. 219 Woodward ave.
MINNESOTA.
Minneapolis— Thomas C. Hough, 714 Hennepin ave.
Minnesota Phono. Co., 518 Nicollet avenue.
St. Paul— W. J. Dyer & Bro., 21-23 West 5th street.
Koehler & Hinrichs, 255 E. 3d St.
Thomas C. Hough, 392 Wabasha street.
"JMinnesota Phonograph Co., 37 E. 7th street.
.MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co., 1013-1015
Walnut street.
J. F. Schmelzer & Sons Arms Co., 710
Main street
s\. Louis— ^onroy riano ^o., ntn ana unve streets.
O. K. Houck Piano Co., 1118 Olive street.
nONTANA.
Helena— Frank Buser, Diamond Block, Sixth avenue.
NEBRASKA.
Lincoln— H. E. Sidles Phono. Co., 13th and P streets.
Omaha— Nebraska Cycle Co., i^thand Harney streets.
Omaha Bicycle Co., 16th & Chicago sts.
NEW JERSEY.
Hoboken— Eclipse Phono. Co., 203 Washington st.
Newark— Douglas Phonograph Co., 20 New street.
A. O. Petit, New and Halsey streets.
V. H. Rapke, 287 Bank street.
Paterson— James K. O'Dea, 117 Ellison street.
Trenton— Stoll Blank Book and Stationery Co., 30 E.
State street.
John Sykes, 105 N. Broad street.
NEW YORK.
Albany— Finch & Hahn, 92 State street.
Astoria — John Rose.
Brooklyn— A. D.Matthews' Sons, 394 Fulton street.
Buffalo — W. D. Andrews, Seneca and Wells streets.
Robert L. Loud, 613 Main street.
Neal, Clark & Neal Co., 647 Main street.
Elmira— Elmira Arms Co., 117 Main street.
Qloversville— American Phono. Co., 99 W. Fulton st.
Kingston— Forsyth & Davis, 307 Wall street.
New York City— Bettini Phono. Co., 156 W. 23d street.
Blackman Talking Machine Co., 97
Chambers street.
J. F. Blackman & Son, 2737 3d avenue
1. Davega, Jr., 125 W. 125th st.
S. B. Davega, 32 E. 14th street.
Douglas Phono. Co., 89 Chambers st.
Jacot Music Box Co., 39 Union square
Victor H. Rapke, 1661 Second avenue
*Regina Co., 41 Union Square.
Siegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First avenue.
Oswego— Frank E. Bolway, 32 W. Bridge street.
Rochester— A. J. Deninger, 345 North street.
Mackie Piano, O. & M. Co., 100 State street
Giles B. Miller, 63 State street.
Talking Machine Co., 97 Main st., E.
Schenectady— Finch & Hahn, 504 State street.
Jay A. Rickard & Co., 253 State street.
D. And
Syracuse— W. D. Andrews, 216 E. Railroad street
Troy— Finch & Hahn, 3 Third street.
Utica— Clark-Horrocks Co., 54 Genesee street.
Arthur F. Ferriss, 89 Washington street.
William Harrison, jjoColumbia street.
Utica Cycle Co., *i Columbia street.
OHIO.
Canlon— Klein & Heffelman Co., 220 E. Tuscarawas st.
Ciucnnati— Ball-Fintze Co., 108 West 3d st.
llsen & Co., 25 W. 6th street.
Rudolph Wurlitzer Co., 10-12 W. 4th st.
Cleveland — Eclipse Musical Co., 714 Prospect ave
Columbus— Perry B. Whitsit Co., 213 S. High street.
Dayton— Niehaus & Dohse, 35 E. 5th street.
Newark— Ball-Fintze Co.
Toledo— Hayes Music Co., 608 Cherry street.
OREGON.
Portland — Graves & Co., Inc., 328 Washington st.
PENNSYLVANIA.
Allentown— G. C. Aschbach, 539 Hamilton street.
Easton— William Werner, 432 Northampton street.
Harrisburg— S. K. Hamburger, 12-14 N. Market sq.
Philadelphia— Louis Buehn & Bro., 45 N. 9th street.
C. J. Heppe & Son, 1117 Chestnut street
Lit Bros., Market and 8th streets.
Musical Echo Co., 1217 Chestnut street.
Penn Phonograph Co., 17 S. 9th street.
John Wanamaker. 13th and Market sts
Western Talking Mach. Co., 41 & 43 N.
9th Si.
H. A. Weymann & Son, 923 Market st.
Pittsburg— Theo. F. Bentel Co., Inc., 435 Wood street.
Pittsburg Phono. Co., 937 Liberty street.
Powers & Henry Co., 101 Sixth street.
Reading— S. K. Hamburger. 723 Chestnut street.
Reading Phonograph Co., 48 N. 8th street.
Scranton— Ackerman & Co., 2:7 Wyoming avenue.
Technical Supply Co.
Sharon— W. C. DeForeest & Son.
Willlamsport-W. A. Myers, 145 W 3d st.
RHODE ISLAND.
Pawtucket— Pawtucket Furniture Co., 39 N. Main St..
Providence— J. M. Dean Co., 785-795 Westminster street
J. A. Foster Co., Weybosset st.
Household Furniture Co.
J. Samuels & Bro., 154 Weybosset street.
A. T. Scattergood & Co., 106 Main st.
TENNESSEE.
Knoxville — Knoxville Typewriter and Phonograph
Co., 421 Gay street.
Memphis — F. M. Atwood, 160 N. Main st.
O. K. Houck Piano Co., 105 S. Main street.
Nashville— Nashville Talking Mach. Co., 723 Church st.
Magruder & Co., 27 Arcade.
O. K. Houck Piano Co.
TEXAS.
Dallas— Southern Talking Machine Co., 347 Main st.
El Paso— W. G. Walz Co., 101 El Paso street.
Fort Worth— Cummings, Shepherd & Co., 700 Hous-
ton st.
Houston— Texas Phono. Co., Capitol and Fannin sts.
San Antonio— H. C. Rees Optical Co., 242 West Com-
merce st.
UTAH.
Ogden— Proudfit Sporting Goods Co., 351 24th street.
Salt Lake City— Clayton Music Co., 109 S. Main street.
VERMONT.
Burlington— American Phono. Co., 34 Church st.
VIRGINIA.
Richmond— C. B. Haynes, 602 E. Main st.
WASHINGTON.
Seattle— D. S. Johnston Co., 903 Second ave.
*Kohler & Chase, 130s Second ave.
Spokane— Spokane Phonograph Co., 7 Post st.
WISCONSIN.
Milwaukee— McGreal Bros.. 173 3d street.
CANADA.
Montreal — Peter Kelly, 282 St. Lawrence st.
Quebec — C. Robitaille, 320 Rue St. Joseph.
St. John— W. H. Thorne & Co., Ltd., 42-44 Prince Wil-
liam st.
Toronto— R. S. Williams & Sons Co., Limited.
143 Yonge street.
Vancouver— M. W. Waitt & Co., 558 Granville street.
Winnipeg— R. S. Williams & Sons Co., Ltd., 121 Prince*,
street.
*Added since February 1st, 1907.
14
EDISON PHONOGRAPH MONTHLY.
SUSPENDED LIST, MARCH 1, 1907.
SUPERSEDING ALL PREVIOUS LISTS.
CALIFORNIA.
Petaluma— THOMAS McGUlRE, 875 Main street.
CANADA.
Ottawa, Ont .— KETCHUM & CO., Sparks and Bank
streets.
GEORGIA.
Valdosta— H. K. McLENDON, 109 West Central Ave.
ILLINOIS.
Champaign— EGGLESTON BROS., or EGGLESTON
MUSIC HOUSE, J. P. Eggleston, Prop.; also
Danville, 111.
Danville— EGGLESTON BROS, or EGGLESTON
MUSIC HOUSE, J. P. Eggleston, Prop.; also
Champaign, 111.
Ottawa— EDWARD HAYNE.
Quincy— GILES BROS., 107 North 4th st.
*J. F. Whittaker, 618 Hampshire Street.
Wheaton— E. IRVING.
INDIANA.
South Bend— EUGENE MARSH, 126 Vistula avenue.
SOUTH BEND BOOK BINDERY, Robert
Lebolt, Prop., 203 North Michigan street.
IOWA.
Burlington— JOHN P. WEISS, 711 Jefferson street.
♦McClelland— J. W. ROUNDS & CO.
Sioux City— HATTENBACH BROS. CO.
A. V. LARIMORE, 518 Fifth street.
State Center— ORA SARGEANT.
KANSAS.
Clay Centre— E. M. GOWENLOCK.
Lawrence— BELL BROS.
Topeka— R. H. MOREHOUSE, 510 E. 4th street.
MAINE.
Biddelord— W. H. FIELD.
Lewiston-J. W. SKENE.
Monmouth— G. H. STETSON.
Waterville— FRANK BLANCHARD, 150 Main street.
MASSACHUSETTS.
Boston— E. C. PECK, 43 Milk st.
HENRY SAVAGE & SONS, 166 Hanover st.
T. SINGER, 60 Leverett street.
Florence— WILLIAM OATES, 87 Main st.
Franklin— E. P. BLACKMAN.
Lawrence— LORD & CO., 314 Essex street.
E. O. MOSHER, 420 Essex street.
Maiden— A. T. FULLER.
Nantucket— ARTHUR M. TAYLOR.
New Bedford— H. B. De WOLFF.
Somerville— E. J. WINCHESTER, 32 Summit avenue.
Worcester— JOSEPH TUKMAN, 44 Front street.
Woburn— OSBORN GILLETTE, or THE BOLTON
JEWELRY CO., L. F. Maloney, Manager.
MICHIGAN.
Ann Arbor— ANN ARBOR MUSIC CO., F. J. Schwan-
kovsky, Prop.
Detrolt-F. J. SCHWANKOVSKY.
Saginaw- GEO. W. EMENDORFER.
JAMES V. CALAHAN, 217 Genessee st.
TIERNEY BROS., 217 Genessee st.
MISSOURI.
Kansas City— THE WITTMANN CO.
NEBRASKA.
Lincoln— THE WITTMANN CO.
Omaha— THE WITTMANN CO.
PIANO PLAYER CO.
RedCloud-ALBRIGHT BROS.
NEW HA/1PSHIRE.
Hlllsboro Bridge— E. M. BARNES.
Manchester— A. E. DUMAS
Nashua— F. A. McMASTER & CO.
NEW JERSEY.
Atlantic City— SAM'L D. WOLF, 32-34 Arkansas ave.
Jersey City— W. L. HOFFMAN, 151 Montgomery st.
Long Branch— A. N. ALEXANDER, 103 Broadway.
A. NASTASIO, 103 Broadway.
Newark— R. L. COR WIN ; also New York City.
Passaic— I. HURWITZ.
Paterson— CHAS. H. KELLY, 25 N. Main street.
Plainfield— S. W. FRUCHT, or R. FRUCHT ; also
New York City.
ELSTON M. LEONARD.
West Hoboken— EMIL HOLLANDER, or THE WES1
HOBOKEN BICYCLE & PHONO. CO., i6g
Spring street.
NEW YORK.
Albany— G. LINDE, 353 S. Pearl street.,
Amsterdam— D. C. KlRCHNER, 26 Market st.
Auburn-CHAS. C. CHIER CO., 18 Clark street.
Bedford Park— GEO. H. TYRRELL.
Brooklyn— WM. ALBRECHT, 294 Knickerbocker ave.
H. HINDERMANN, BUSHWICK PHONO-
GRAPH EXCHANGE, 1421 Myrtle avenue.
EMIL SMITH, 634 Eleventh st. and 230 Summer
avenue.
Hobart— F. H. MARSHALL.
flohawk-ALBANY SPECIALTY CO., or CHAS F.
RICE), Main street.
noravia— C. D. LOOMIS & CO., Union Block.
New York City— A. T, ARMSTRONG, or AMERI-
CAN PHONO. CO., 106 Wall street.
AUTOMATIC ZITHER CO., M. Cohen, Prop.,
58 Second avenue.
BERN BEARWALD, 373 W. nth st.
EDWARD BIELFELD, 481 Willis Ave.
BRONX PHONO. CO. or DAVID SWITKY.
506 Willis ave.
R. L. CORWIN ; also Newark, N. J.
.O^
83 Nassau street.
EAGLE PHONO. CO., or C. LOWENTH AI ,
EMPIRE PHONO. CO., 2 W. 14th street.
S. W. FRUCHT, or R. FRUCHT, 7 Barclay St.,
or 68 Cortlandt st.; also Plainfield, N. J.
O. HACKER, 2 Murray street.
HAWTHORNE & SHEBLE, 297 Broadway,
also Philadelphia, Pa.
HOLOBER BROS., 350, 421 and 491 West st.
N. HORN, 148 E. 58th street.
W. L. ISAACS, 114 Fulton street.
S. LEMBURG & CO., 194 Broadway.
J. McELLYNNE, 202 Broadway.
RICHMOND PEASE, 44 W. i3*d st.
F. M. PRESCOTT, 44 Broad st.
WINTHROP CYCLE CO., 2212 Seventh ave.
Rome— CHARLES TUTTLE.
Saratoga— W. J. TOTTEN.
Saratoga Springs— MARVIN A. COTE.
Watertown— HENRY A. HARDY, 24 Arsenal st.
H. S. WARDWELL & CO., 39 Public Square.
NORTH CAROLINA.
Kinston— S. A. QUINERLY.
OHIO.
Cincinnati— J. L. ANDEM.
SALM TALKING MACHINE CO., 639 Vine st.
Coshocton— BURNS & GOSSER.
Middleton— OTTO GRAU & CO., 135 E. 3d street.
Springfield— D. & M. VANDERPOOL.
Uhrichsville— F. A. MAZURIE.
PENNSYLVANIA.
Bradford— C. C. GRIFFEN, 20 N Washington st.
*Mt. Pleasant— BENJAMIN POSNER.
Philadelphia— A. R. CASSIDY, 2783 Emerald street
HAWTHORNE & SHEBLE, 604 Chestnut St., or
Oxford and Mascher sts.; also New York City .
A. KROUSE, 832 Arch street.
PENN NOVELTY CO., k South 9th st.
Pittsburg— A. LIPPARD, 615 Wylie ave.
RHODE ISLAND.
Providence— F. P. MOORE.
Rock vi lie Center— O. A. CLARK.
WISCONSIN.
Milwaukee— J. C. BLATZEK.
♦Added since February 1st, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
EDISON PHONOGRAPH MONTHLY.
15
Buy the New Edison
Records for March
for Your Phonograph
If you haven't a Phonograph, go to some
dealer and hear them. Then you will want
both the Phonograph and the Records.
The March selections, a complete list of
which is given below, cover the whole field of
entertainment, from pathos to roaring comedy.
Each is the work of an Edison artist. Every-
body will enjoy Ada Jones' rendition of " My
Irish Rosie," a new song hit made famous by
Hattie Williams in her musical comedy,"The LittleCherub." It's J-
an Irish love song, catchy and bright. All New York is whistling *
My Irish Foosie
i
:K
toy
The power of the
Edison Phonograph as
an ever popular enter-
tainer cannot be half
appreciated unless its
repertoire is occasionally
replenished.
New Edison Records for March
On Sale February 27th
9482
9483
9484
9485
9486
95«
9503
9504
9505
The^Uhlans' Call Edison Concert Band
The Mountain King Stanley
My Irish Rosie Adajones
Memories of Home Edison Venetian Trio
We Have No One To Care For Us Now,
Byron G. Harlan
Pedro, the Hand Organ Man Spencer
I've Got a Vacant Room for You Roberts
HighSchoolCadetsMarch, Edison Military Band
In a Chimney Corner MacDonough
Will There Be Any Stars In My Crown ?
Anthony & Harrison
All'In, Down and Out Collins
Not Because Your Hair is Curly (Medley)
Albert Benzler
Good Bye, Nellie Darling Thompson
Flanagan's Troubles in a Restaurant Porter
Waiting for a Certain Girl. . .Murray and Chorus
Lalu, Me Lubly Queen Edison Concert Band
We'll Be Sweethearts to the End Myers
Bake Dat Chicken Pie Collins and Harlan
I Miss You in a Thousand Different Ways,
Gillette
The Guardmount Patrol
Edison Symphony Orchestra
Merry Whistling Darkey Dudley
Rudolph and Rosie at the Roller Rink,
Jones and Spencer
Beauty's Eyes Edison Male Quartette
The Record March Edison Military Band
THREE BOOKS FREE— Send for the complete
catalogue of Edison Records, the Supplemental
Catalogue of Edison Records for March and the
Phonogram, describing the Records for March.
All published February 27th. They will give you a
new interest in your Edison Phonograph.
0
National Phonograph
Lakeside Avenue,
Company, ^* — m„ .... *
Orange, N. J &&gmat>Q, &w<m
[Record Advertisement in March Magazines.]
/Listen !
To the voice of the greatest and
most perfect language teacher in the
world. He says: — I do not want to
boast of my achievements. No. But I would like
to tell my friends, the phonograph dealers, how I can
help them, how I can increase their business from 10 to
30 per cent. — and just stop and think what this means to you.
Why there is a dealer out West who is doing a business of
$15,000 a year on his I. C. S. Language Outfits exclusive of his
amusement records, outfits, etc. This shows the possibilities
that exist in the
I.C.S. LANGUAGE SYSTEM
<^mcrmod d . fid fc&on^-
PHONO GRAPH
Any wide-awake dealer who will give
me a fair trial will be helped in every
way possible to make a success of his
language business. Free advertising
literature will be furnished him for dis-
tribution, copy for newspaper ads will
be given him — in fact everything will
be made easy for him to make large
sales of language outfits, and, thru his
increased advertising, to very appre-
ciably enlarge his regular sales. Just
write me a postal. Address it to the
Professor, care of the
International
Correspondence Schools
Scran ton, Pa.
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY
THE NATIONAL PHONOGRAPH COMPANY.
VOL
ORANGE, N. J., APRIL, 1907.
No
NATIONAL PHONOGRAPH CO.
Orange, N. J.
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL
ROAD, LONDON, ENG.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD.,
340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO.,
AVENIDA ORIENTE, NO. 117, MEXICO
D. F., MEXICO.
EDISON PHONOGRAPHS AND RECORDS
All communications to The Phonograph Monthly
should be addressed to the Advertising Department,
Orange, N. J.
O N
E
N
More than Fifty Per Cent. Increase i
Advance List Edison Gold Moulded Rec-
ords for June 2
An Important Edison Patent Sustained. ... 3
Sale of Inferior Parts not a "Square Deal" 4
Printed Matter 4
About Advertising 5
Personal 5
Publishers of Music in June List 5
To the Trade 6
Grand Opera Records 7
More Mexican Records 7
Among Jobbers 8
Concrete Work Again Under Way 8
Mr. Edison's Playday 8
Comments on Edison Gold Moulded Rec-
ords for June 9
A Seventeen Cent Phonograph Made by
Boys 11
The Human Voice in Cold Storage 13
Jobbers of Edison Phonographs and Rec-
ords 15
Suspended List for April 17
Group of Stores of Edison Dealers 18
April Record Advertisement 19
MORE THAN FIFTY PER CENT. INCREASE.
The fiscal year of the National Phonograph
Company closes on the last day of February
in each year and consequently much time has
been taken up during March in "footing" up
things. The factory at Orange was closed
down from the night of February 28th to the
morning of March 4th to take the annual in-
ventory, although we could hardly spare the
time for the task. Figures were not needed to
tell any Edison official or employee that the
year has been most prosperous, for everybody
knew in a general way that the business of
the twelve months had been phenomenal in its
volume. It has been none the less gratifying,
however, to see the exact figures. These have
told a fascinating story of success. We
thought that the volume of business for 1905-
06 was a wonder, and it was a record-breaker
— yet the year 1906-07 showed an increase of
more than fifty per cent, over its predecessor.
Still, many people are surprised that Pho-
nographs are yet sold. Such individuals
would find it hard to believe that for every
1,000 Edison Phonographs made in 1905-06,
more than 1,500 had been manufactured in the
past year.
What is still more interesting is the out-
look for the new fiscal year. The demand for
Phonographs and Records has greatly in-
creased in the past few weeks. The orders
for Records have been especially heavy. Since
March 1st the factory precedents for both ma-
chines and Records have been exceeded, with
every prospect of an equally great demand for
months to come. Hands are being added in
every department, new machinery is being in-
stalled, new buildings are being occupied and
nothing else left undone that will assist in
meeting the demand for Edison goods, no mat-
ter what its volume may be.
From a selling standpoint, the outlook is
none the less rose tinted. Applications from
firms who want to become Edison Jobbers are
(Continued on page 3.)
THE ADVANCE LIST OF JUNE RECORDS APPEARS ON PAGE 2.
EDISON PHONOGRAPH MONTHLY.
NEW EDISON GOLD MOULDED RECORDS.
ADVANCE LIST FOR JUNE, 1907.
RECORDS listed below will be shipped from Orange in time to reach all Jobbers in
the United States and Canada before May 27th, all things being favorable, but they
must not be placed on sale by Jobbers or leave tbelr places of business, or be re-
shipped to Dealers before 8 A. M. on May 27th. Supplements, Phonograms and Bulletins
will be shipped with Records. These may be distributed to Dealers after May 20th, but
must not be circulated among the public before May 27th. Jobbers are required to place
orders for June Records on or before April 10th. Dealers should place June orders with
Jobbers before April 10th to insure prompt shipment when Jobbers' stock is received.
9554 Golden Rod — Intermezzo (McKinley) Edison Concert Band
An instrumental selection of exceptional interest. Miss Mabel McKinley's
latest composition.
9555 With You in Eternity (Solman) Irving? Gillette
A new love song by Arthur Lamb and Alfred Solman.
9556 Cavalleria Rusticana — Intermezzo (Mascagni) Edith Helena
A vocal imitation of a violin playing this celebrated intermezzo.
9557 Pretzel Pete (Durand) Vess L. Ossman
A solo for banjo played in march tempo, in which bits of popular German airs
are suggested.
9558 In Washington (Hoffman) Billy Murray
The biggest comic song hit in Anna Held's "The Parisian Model."
9559 Reed Bird (The Indian's Bride) (Reed) Collins & Harlan
A characteristic Indian selection in both story and music.
9560 It's a Long Way Back to Dear Old Mother's Knee (Mohr) W. H. Thompson
A ballad sung in Lew Dockstader's minstrels this season.
9561 The Telescope March (Seltzer) Edison Military Band
The latest march by the popular composer of "The American Standard" and
"The Royal Trumpeters."
9562 School Days (Cobb & Edwards) Byron G. Harlan and Chorus
A new waltz song, reminiscent of the days "when we were a couple of kids."
9563 Sometime Well Understand (Granahan) Anthony & Harrison
A beautiful record and one sure to appeal to the lovers of our sacred selections.
9564 Mrs. Clancy and the Street Musicians (Original) Edison Vaudeville Co.
Ca?t of Characters:
Mrs. Clancy (A favorite with the boys and girls) Steve Porter
Pedro, the Hand Organ Man fin Trouble) Billy Murray
Leader of the German Banr? (i'lays fine "Moosic") Edward Meeker
Mulligan the Street Tiano Player (Down with the Dutch) Steve Porter
Bovs girls, musicians, etc.
9565 The Dreamer Waltz (Keith) Edison Symphony Orchestra
A dreamy waltz played as a conceit number.
9566 Monte Cristo (Snyder) ■ _ Bob Roberts
A comic song with topical verses and a melody full of swing.
9567 In the Wildwood Where the Blue Bells Grew (Taylor) Harlan & Stanley
A duet of more than ordinary tunefullness. In the chorus is introduced a part of
"The Old Oaken Bucket."
9568 You'll Have to Get Off and Walk (Reed) Will F. Denny
A comic song that keeps a-moving from beginning to end.
9569 Petite Tonkinoise (Scotto) Edison Concert Band
An instrumental selection from Paris.
9570 Enhraham Johnson (Greene & Werner) Arthur Collins
A coon song telling of the troubles of "Eph," a pious coon and pillar of the
Hardshell Church in Blackville, Tenn."
9571 The Last Rose of Summer is the Sweetest Song; of All (Sidney) Harry Anthony
A sentimental ballad having for a climax to the melody a part of The Last
Rose of Summer."
9572 Becky and Izzy (Original) Ada Jones and Len Spencer
A Yiddish courtship. Becky tells Izzy, among other things, of the fire in
her father's store (fully insured) and sings for him '"You are my Fire-
bug" (Cobb & Edwards).
9578 Dainty Dames (Blake) , „ ^ „ Albert Benzler
A dainty bells solo of an exceptionally pretty gavotte.
9574 Lain, and Her La, La, La (Von Tilzer) .^"Jlx
A novelty comic song. It tells of Percy's experience with a concert hall artiste,
Miss Lulu from Paree.
9575 Flanafaann'sMarried Life Wjgtf^nc** ^ ^ ^ ^ ^ ^^ Porter
9576 The Land League Band (J. W. Kelly) >• oa.n J.W.Myers
A lively old march song popular a generation ago.
m„ P„OT ^rMe*ef (OHgyaJ, , H^Mp Ba""'
the Mat Ain't Meant for Me," "I've Told His Missus all about Him,
and "San Antonio."
Edison Gold Moulded Records are made only in Standard Size. Both Standard and
Concert Record* may be ordered from this list. Order by number, not title. If Concert
Records are -wanted, g*ve the number and letter C.
EDISON PHONOGRAPH MONTHLY.
(Continued from page i.)
constantly being turned down, it being our
policy at present to establish no jobbing firms
except at such places as the general welfare
of the business makes it desirable and not
merely to sell goods. The report of the Sales
Department on March 2d shows a total of
over 10,000 Edison Dealers in the United
States and Canada. These are not agents, but
bona fide dealers, each with an established
store and doing a legitimate business. Nor
are they "dead" dealers, as we make every
effort to determine who are the "dead ones"
and remove them. From 10 to 50 of these
firms are removed every week.
With such a record for "past performances"
and such a "sure thing" for the new year, it
follows that every member of the Edison or-
ganization is feeling much elated just now.
If it is true that nothing succeeds like suc-
cess, the Edison business for 1906-07 will be
a marvelous example of success.
AN IMPORTANT EDISON PATENT
SUSTAINED.
A decision has just been handed down by
the United States Circuit Court of Appeals for
the Second Circuit in New York, involving
Mr. Edison's patent on the camera used for
taking moving pictures. This patent marked
the practical beginning of the moving picture
art, and was the first example of a camera ar-
ranged to take a series of uniformly spaced
negatives on a single film, to permit the direct
printing of positives therefrom. The original
patent was granted August 31, 1897, and a suit
for its infringement was brought against the
American Mutoscope & Biograph Company of
New York. The case was originally heard by
Judge Wheeler, in Vermont, who decided that
the patent was valid and that it was infringed,
but upon appeal, the United States Circuit
Court of Appeals at New York, held that the
claims were too broad, and that the patent for
that reason was invalid. The patent was
thereupon re-issued with new claims on Sep-
tember 30, 1902, and a new suit was brought
against the same defendant. The new suit was
first argued before Judge Ray, United States
District Judge in New York City, and it was
held that while the new claims were valid they
were not infringed. Upon appeal the present
decision has just been rendered affirming Judge
Ray's opinion on the subject of validity, but
reversing him on the question of infringe-
ment. This decision practically gives to Mr.
Edison a monopoly on all modern moving pic-
ture cameras.
In considering the question of infringement
Judge Ray regarded the patent as being limited
to the specific device invented by Mr. Edison
for feeding the film, but with this the Court of
Appeals did not agree, and said :
"Such novelty, however, cannot be predi-
cated solely on the circumstance that the in-
termittently moving parts operate directly upon
the film; the meritorious feature of the device
is that they seise hold of the Him firmly, move
it positively, regularly, evenly and very rapidly
without jarring, jerking or slipping, producing
a negative which can be printed from and re-
produced as a whole without rearrangement
to correct imperfect spacing of the successive
pictures."
Although the particular device suggested by
Mr. Edison in his patent for intermittently
moving the film was a sprocket wheel which
always engaged the perforations therein, the
Court held that defendant's arrangement, con-
sisting of an oscillating fork which only per-
iodically engaged the film to move it inter-
mittently, was an infringement. They said :
"But the 'intermediate section' is moved
across the lens by the interlocking engagement
between a sprocket or pin and a hole in the
film, thereby moving it positively, regularly,
evenly, and very rapidly, without jarring, jerk-
ing or slipping — the parts being arranged so
that the movement shall be intermittent. In
our opinion the bifurcated fork with studs is
a fair equivalent of the wheel with sprockets,
and the combination shown in the Warwick
camera is an infringement of claims 1, 2 and
3 of the reissued patent."
Although this decision comes almost ten
years after the original patent was granted,
and after many vicissitudes, we are glad to
say that Mr. Edison's claim to inventorship in
the moving picture art is fully and completely
recognized, and we are sure that all of his
friends will join with us in congratulations.
MR. EDISON AND THE NEWSPAPER MEN.
If people thought at all about Thomas A.
Edison's age they would have guessed he was
older than 60. At the banquet given to him
by some of his employees in this city last
Monday night he said he meant to play here-
after. Of course, everybody understood that
joke. He is a great joker, but never said any-
thing more ridiculous than that he did not
mean to work. He knows nothing about play-
ing. The reason many would have supposed
him older than 60 is that he has so long been
famous. Thirty years ago Newark newspaper
men were "writing him up" pretty regularly,
and he was very widely known before that.
Whenever a Newark reporter needed a story
on a dull day he could find one at Edison's lit-
tle place, in the old Advertiser building, or on
Ward street. Newspaper men owe him a big
debt. He has furnished them with more sala-
ble copy than any living American, including
even Theodore Roosevelt. — Newark Sunday
Call.
EDISON PHONOGRAPH MONTHLY.
SALE OF INFERIOR PARTS NOT A
"SQUARE DEAL."
The National Phonograph Company is
not getting a "square deal" from a
certain proportion of Edison Jobbers
and Dealers. There may be no in-
tention to injure us on the part of such firms
but the "deal" is none the less an unfair one.
No manufacturing concern in business in this
country to-day makes greater efforts to ad-
vance the interests of its Jobbers and Dealers.
None is entitled to greater consideration at
the hands of the trade. Dealers should be
anxious to advance the welfare of the Edi-
son Phonograph and this company, instead of
being parties to practices designed to hurt it.
We refer to the purchase and sale of main
springs, feed nuts, sapphires, and other parts
for the various types of Edison Phonographs.
Most of these parts being manufactured by
other concerns and sold to the trade for use
in our machines are absolutely unreliable. They
find a market because they are cheaper than
genuine Edison parts, and when a Jobber or
Dealer puts them into Edison Phonographs,
or sells them without informing the purchaser
of their true nature he becomes a party to a
questionable transaction. It is a transaction
that is positively injurious to the Edison repu-
tation and we are determined that it shall be
stopped. If the trade will not work with us,
but will persistently do things that are detri-
mental to our interests, we will take severe
measures to protect ourselves.
We recently sent a man to a western city
to investigate some complaints made by a Job-
ber that our machines were not working satis-
factorily. In several instances he was puzzled
to get the machines to operate, but finally
located the trouble in the mainspring. In these
cases the original springs had been removed
from the machines and others substituted. The
new ones were found to be soft and not of the
same quality as we furnish with the ma-
chines. Just where or why the substitutions
were made we do not know. We do know that
for the time being our reputation suffered.
In the same way complaints about belts, gov-
ernor springs and balls, feed nuts, button
arm hooks, sapphires and rubber gaskets have
been found to be due to inferior parts manu-
factured by other concerns, who, having noth-
ing at stake, are indifferent as to quality.
Jobbers are strongly urged to buy all parts
for Edison Phonographs direct from us and
to refuse to handle any of other manufacture.
Dealers are also urged to buy no parts from
any Jobber or outside firms except upon a
positive guarantee that they have been made
by us. The difference in profits is too small
to pay anyone to take part in transactions that
work an injury to every one except the manu-
facturer of the inferior parts.
PRINTED MATTER.
Dealers who write us direct for a supply of
printed matter are again asked to get it from
their Jobbers, bearing in mind that even the
latter cannot supply it in unlimited quantities.
The task of printing catalogues, booklets, sup-
plements, folders, etc., for about 150 Jobbers
and over 10,000 Dealers has become formida-
ble, and it is a great deal easier for the trade
to dispose of printed matter than it is for
us to produce it. For instance, it is a matter
of weeks to print an edition of 2,000,000 circu-
lars, but the trade can put them into circula-
tion in a day and be ready to ask for more. A
million Record catalogues is an average of less
than 100 for each Jobber and Dealer — truly a
small quantity to last four months — and yet it
requires nearly three months to turn them
out. At present, practically all of our print-
ing is distributed through Jobbers and as the
business grows larger it becomes more and
more necessary to continue this plan. Not
selling direct to Dealers, we have no means of
knowing the extent of a Dealer's business, or
how much printed matter he would require.
Then, too, the quantities that most Dealers
could use would have to go by express, be-
cause too small for freight shipment, and
neither Dealers or we could afford the cost of
expressage. Therefore, Mr. Dealer, ask your
Jobber for moderate quantities of our forms,
and be patient with him when he tells you that
he does not have them, for at times he has
trouble in getting what he wants from us, just
as we have difficulty in producing forms fast
enough to meet the demand on us. It has be-
come a big game, and it is getting bigger by
the minute.
The April issue of the Record Supplement
appears for the first time in four-page form,
and because of the more lengthy descriptions
of our Records it should be a more useful
form than ever for getting Record business.
In addition to giving the list of April Records
on pages two and three, the March list is given
in condensed form on page four. Dealers who
have not been in the habit of mailing supple-
ments to machine owners each month should
lose no time in making up such a list and send-
ing a copy of the supplement to them regu-
larly. Dealers who have been doing this, find
it a splendid means of increasing their busi-
ness in Edison Records. We anticipate a great
increase in the demand for this form.
EDISON PHONOGRAPH MONTHLY.
The new form of the Phonogram has
proven to be very popular. The change in
style has given its use a fresh impetus. This
is shown in the many increased orders from
Jobbers. We have also received numerous
letters from Phonograph owners commenting
favorably upon the change. We hope that no
Jobbers will furnish the Phonogram to Deal-
ers on any other than the usual conditions.
ABOUT ADVERTISING.
We print on page 19 of this issue, a copy of
our Record advertisement being published in
the standard magazines and weeklies of the
country for April. Two pages are again being
printed in the magazines and double space in
the weeklies. The Phonograph advertisement
is another of the clever silhouette series, which
have attracted much attention all over the
country. The circulations of the mediums
being used in April are upwards of ten mil-
lions and these advertisements should be read
bv half the population of the country. Then
too, we are running a series of advertisements
in newspapers in every jobbing city, which
should reach the other half of the population.
No better evidence of the success of these ad-
vertising campaigns could be desired than the
great and ever increasing output of our fac-
tories at Orange. The growth of the Edison
business is a marvel even to those who are
at work in their efforts to make it larger. At
the present rate a Phonograph in every home
must eventually become a certainty. Do a lit-
tle local advertising, Mr. Dealer, and then
our advertising will do more for you and more
for us. Thousands of people will not write
here for catalogues, but they will go to your
store if you let them know where you are and
that you are anxious to tell them more about
the Edison Phonograph.
PERSONAL.
Peter Weber, General Superintendent of the
Edison factories at Orange, N. J., has been
spending the past month at Fort Myers, Flor-
ida, where he and Mrs. Weber have been the
guests of Mr. Edison. Mr. Weber's health has
not been the best in the past six months, due
to the tremendous and long continued demand
upon him and his assistants for more goods
than they have been able to produce. At the
same time, he has had the burden of making
more additions to the factory in two years
that most businesses make in a life time. At
least another year of strenuous building is be-
fore him and he has returned in fine con-
dition for the work.
PUBLISHERS OF MUSIC IN JUNE LIST.
The publishers of the compositions made for
our June list of Records, so far as we can ob-
tain them, are given below. Where the num-
bers are omitted they are either not published
or we are unable to give the names of the
publishers :
9554 Golden Rod — Leo Feist, 134 W. 37th street
New York.
9555 With You in Eternity— Jos. W. Stern & Co.,
34 East 21st street, New York City.
9557 Pretzel Pete — Will Rossiter, Chicago, 111.
9558 In Washington — Jerome H. Remicke & Co., as
W. 28th St.. N. Y.
9559 Reed Bird— M. Witmark & Sons, 144 W. 37th
9560 It's a Long Way Back to Dear Old Mother's
Knee — Lew Dockstader Pub. Co., N. Y.
9561 The Telescope March — Coenille-Seltzer, Phila-
delphia, Pa.
9562 School Days — Gus Edwards Music Pub. Co.,
1512 B'way, N. Y.
9564 The Last Rose of Summer is the Sweetest Song
of All— Jos. W. Stern & Co., New York.
9565 The Dreamer Waltz — Walter Jacobs, Boston,
Mass.
9566 Monte Cristo— F. A. Mills, 48 W. 29th St.,
N. Y.
9567 In the Wildwood Where the Blue Bells Grew —
New York Music Pub. House, New York City.
9568 You'll Have to Get Off and Walk— M. Wit-
mark & Sons, N. Y.
9569 Petite Tonkinoise — Jos. W. Stern & Co., N. Y.
9570 Ephraham Johnson — Barron & Thompson, 44
W. 28th St., N. Y.
9573 Daintv Dames — Jerome H. Remicke & Co.,
N. Y.
9574 Lulu, and Her La, La, La — Harry Von Tilzer
Music Pub. Co., 37 W. 28th St., N. Y. City.
WINDOW DISPLAY.
The advance made in the art of window
trimming in the past few years is as noticeable
as that made in advertising. Any retailer who
recalls the windows of ten years ago can't help
but mark the contrast that greets his eye to-
day. At that time the displays presented a
conglomerate mass of everything in general,
and not much of anything in particular. The
passer-by had the same sight to gaze upon day
after day, and no doubt wondered why peo-
ple showed such poor taste.
But to-day it is another story. The idea of
utilizing this valuable space has been grasped
by every live dealer. Glance in these same
windows and you see something. You see,
back of the exhibit, the idea standing out bold
and strong. The chances are that the mo-
ment you look it will flash into your mind how
that display reminds you of the excellent ad.
that appeared the day before describing the
very articles you saw in the window.
A display to attract attention must pos-
sess sufficient originality to at once arrestthe
eye with an unique arrangement so harmonious
and beautiful as to be truly artistic, as a public-
ity expert would probably say. The most cul-
tured admire a fine exhibit. The most ignorant
are influenced by it. Dollars and cents
are hypnotized by it. The great mass of shop-
pers are swayed by it, and the merchant who
is wise always remembers this. — Talking Ma-
chine World.
EDISON PHONOGRAPH MONTHLY.
TO THE TRADE.
Attention is called to the article in the February number of the Edison Phonograph
Monthly, entitled "Doubtful Points Legally Interpreted," and particularly to section 5 of that
article on page 8, having reference to the disposal of talking machines or other articles as
premiums, or in connection with newspaper subscription schemes, and the like; and in which
section it is pointed out in what respect such schemes are violations of the Conditions of
Sale, forming part of our Jobbers' and Dealers' Agreements.
All schemes involving the giving away or the disposal at less than current prices of
any article whatever, or, for which advertising is considered a part-payment, and which
article is taken in exchange in whole or part-payment for goods manufactured or sold by
this company, is a violation of the Conditions of Sale governing the sale of goods manufac-
tured and sold by this company; and any advertising or premium scheme which directly or
indirectly involves the exchange or sale of goods manufactured and sold by this company,
is a violation of such Conditions of Sale.
All Jobbers and Dealers are hereby warned that after this date, all goods manufactured
and sold by this company, must not in any way be coupled with advertising or premium
schemes, or exchanged for goods of other make or nature involved in such schemes. Jobbers
or Dealers who hereafter dispose of goods of our manufacture in this way, will be imme-
diately suspended from the advantages and privileges of our Jobbers' and Dealers' Agree-
ments.
NATIONAL PHONOGRAPH CO.,
W. E. GILMORE, President.
Section 5 of the article "Doubtful Points Legally Interpreted," referred to above, reads
as follows :
5. Can Jobbers or Dealers enter into con-
tracts with newspapers to handle premium
machines and exchange such machines for
Edison machines, and also enter into a Con-
tract with a subscriber for the purchase of
Edison Records as a part consideration for the
delivery of the premium machine without vio-
lating the Conditions of Sale?
This scheme, as it appears to us, works as
follows : The Jobber or Dealer enters into
an arrangement with a newspaper under which
the newspaper agrees to advertise the propo-
sition and also to canvass for new subscribers
for the paper ; and the newspaper further
agrees to refer all subscribers, both old and
new, who wish to take advantage of the
premium scheme, to the Jobber or Dealer who,
upon receiving a form or certificate issued by
the newspaper, will deliver to the subscriber
the premium machine free of cost (except a
small payment to cover packing and delivery
charges) ; and the subscriber on his part agree-
ing to purchase a given number of Records
within a given time.
The premium machine costs the Jobber or
Dealer about $2.00 net, for which he receives
nothing from the subscriber except a promise
to purchase a given number of Records, and
hence the giving away of this premium ma-
chine constitutes an inducement to the sale of
Records, and is a violation of Section 3, of the
Jobbers', and Section 2, of the Dealers' Agree-
ments.
Thereafter, if the subscriber wishes to ex-
change the premium machine for a more ex-
pensive machine, the Jobber or Dealer agrees
to allow the subscriber a specified sum, for
instance, $4.00, for the machine which cost
the subscriber nothing; therefore, the Jobber
or Dealer takes back a machine which cost
him $2.00, and gives the subscriber the benefit
of $2.00, in addition, for which the Jobber or
Dealer receives no consideration in return.
In this transaction the subscriber pays, say
for an Edison Standard machine, in cash,
$16.00, and a machine which costs $2.00, mak-
ing a total of $18.00, and hence our list price
is cut to the extent of $2.00, thus violating
Sections 1 and 2 respectively, of the Jobbers'
and Dealers' Agreements. This basis of cal-
culation, however, is entirely in favor of the
Jobber or Dealer, while, as a matter of fact,
the subscriber pays nothing more than $16.00
for the Edison Machine. The subscriber pays
absolutely nothing for the permium machine,
and hence neither gives, forfeits nor loses any-
thing when he returns the machine, so that
the Jobber or Dealer in reality presents the
subscriber with $4.00, or cuts the price on the
Edison machine to that extent. This situa-
tion is exactly parallel to a Jobber or Dealer
giving away a Talking Machine or any other
article valued at $4.00, and the next day or
later sells to the recipient an Edison Standard
machine for $16.00 upon returning the gift. If
this were permissible, then it should be equally
permissible for a Jobber or Dealer to give
away free an Edison Gem machine, or any
other low-priced machine, as a trial machine
and accept that machine at list price in part
payment for a higher-priced Edison machine.
This manifestly is not permissible under our
Conditions of Sale.
We understand it has been suggested that a
violation of our Conditions of Sale would be
avoided in the exchange of machines, if the
premium machine be accepted in exchange for
a large horn and crane and other supplies, and
charge, or rather pretend to charge, the full
list price, however, does not avoid our Condi-
tions of Sale. Following out the figures above
indicated, the subscriber would obtain there
EDISON PHONOGRAPH MONTHLY.
additional articles at less than current prices,
and thus there would still be a violation of
Sections 2 and 1, respectively, of the Jobbers'
and Dealers' Agreements, since additional ar-
ticles would be included with an Edison outfit
at less than the current prices, which consti-
tutes indirect price-cutting. Furthermore, the
transaction would involve the giving away or
selling of other goods at less than current
prices as an inducement to the sale of Edison
machines, which is a violation of Sections 3
and 2, respectively, of the Jobbers' and Deal-
ers' Agreements.
There are additional points involved in this
premium scheme which are contrary to our
Conditions of Sale, but the foregoing are the
important ones.
GRAND OPERA RECORDS.
Jobbers' orders for Supplement No. 6 of the
Grand Opera Records, are being shipped with
the regular May Records and will go on sale
at the same time, April 27th. Dealers who
have not placed orders with Jobbers for a sup-
ply of these Records still have time enough to
do so and have them come forward with their
May Records. Every Dealer carrying any
considerable number of Edison Records should
include with them one or more of each of
the 50 Grand Opera Records thus far listed.
These Records have been very widely adver-
tised, and we should regret it if owners of
Edison Phonographs anywhere should be una-
ble to get them because Dealers did not have
them in stock. Dealers ordering Grand Opera
Records will be supplied by their Jobbers with
special supplements that can be mailed or oth-
erwise sent to the better class of Phonograph
owners. A judicious use of these can hardly
fail to make sales. It is true that sales of
Grand Opera Records will not be as numerous
as those of regular Records, but even those
who buy high class Records also want other
kinds and they buy these when they come to
your store. We again print the advance list
of the May Grand Opera Records. Dealers
who do not know about the forty-five Grand
Opera Records previously issued can have a
list mailed from the Advertising Depart-
ment upon request.
GRAND OPERA RECORDS.
Supplement No. 6, May, 1907.
B. 46 — Tarantella Rossini
By GIUSEPPE CAMPANARI, Baritone
Sung in Italian Orchestra accompaniment
The Tarantella is a dance native to Southern Italy,
the music being in 6-8 time, and played at a rapid
pace. Its name is now supposed to be derived from
Taranto, but it was long connected with the idea
that violently dancing the dance was a cure for the
bite of the poisonous spider called the tarantula.
The fascinating rhythm and spirit of the dance have
caused it to be used as a model by many modern
composers for instrumental pieces and songs. Ros-
sini's Tarantella was composed for the great bass
singer Lablache. It has a swinging rhythm and rapid
movement, and is one of Rossini's most captivating
tunes.
B. 47 — "I/Alr des Fleurs" de Siebel ("Slehel's
Flower Song") "Fanst" Gounod
By MME. JACOBY, Contralto
Sung in French Orchestra accompaniment
Siebel is the simple and unfortunate lad in "Faust"
who is Marguerite's lover, before Faust appears upon
the scene to wreck her happiness through the malig-
nant power of Mephistopheles. Siebel appears in
her garden, at the beginning of the third act, with
a nosegay of flowers which he leaves at her door as
a token of his love. He sings this joyous and deli-
cious melody of mingled tenderness and rapture:
"Gentle flowers in the dew, bear love from me!" He
interrupts it for a moment to pluck a flower, which,
as foretold in the previous act by Mephistopheles,
immediately withers in his hand. He is sadly dis-
heartened, but tries dipping his hand in Holy Water,
when at once the power of the fiend is gone, and the
flower is restored. He continues the joyous air.
B. 48 — "In dies en hell'gen Hallen" ("Within
these Sacred Halls") "Die Zauberflote"
("The Magic Flnte") Mozart
By ROBERT BLASS, Basso
Sung in German Orchestra accompaniment
The scene of "The Magic Flute" is laid in Egypt.
Sarastro, the High Priest of Isis, has induced Pamina
to leave her evil-minded mother, "The Queen of the
Night," to come to his temple to learn the ways of
virtue and wisdom. There are strange adventures,
as a result of which Papageno, Pamina and Tamino,
an Egyptian Prince, are all brought before Sarastro
in the Temple of Isis. The Queen of the Night seeks
revenge. The second act opens in the temple, with
the priests. The Queen enters seeking revenge.
Sarastro then sings the great air, "Within these
sacred halls revenge must be unknown." It is one
of the greatest airs for bass in all opera, requiring a
sonorous and deep voice, and the finest art of the
singer.
B. 49 — "O Paradlso In terra" ("O Paradise on
Earth") Meyerbeer
By FLORENCIO CONSTANTINO, Tenor
Sung in Italian Orchestra accompaniment
"L'Africaine" introduces the Portuguese explorer,
Vasco da Gama, an historical character, in imaginary
adventures in the East, whence he has brought back
two natives, one of whom, Selika, is queen of a
strange Oriental land. She is in love with Vasco, as
is also the Princess Inez of Portugal. As a result of
intrigues, Vasco is sailing to the East, with Selika,
to prove his discovery of the new territory that has
been denied. In the fourth act he finds himself on
Selika's island with her. He is bewildered and
charmed with the beauty of the scene — with the rich
gardens, the magnificent temples, the smiling land-
scape. He bursts out in this ecstatic aria, the finest
in the opera — an exquisite melody set to an exquisite
and ethereal accompaniment.
B. 50 — "A tanto amor" ("To so much L.ove")
Donizetti
By MARIO ANCONA, Baritone
Sung in Italian Orchestra accompaniment
This air is sung by King Alfonso, in the third act
of the opera, addressed to his mistress Leonora, whom
he desires to marry after repudiating his queen,
though threatened by the Pope with excommunication.
But Fernando, who loves her and whose love is recip-
rocated, returns from his victorious campaign at the
head of the Spanish army; and King Alfonso, begin-
ning to fear the papal malediction for his faithfulness
to his marriage vows, as a part of his reward, gives
Fernando the hand of Leonora. Fernando is ignorant
of her past relations to the King, and she is in despair
at the result of his discovery of her shame. But the
King carries through his plan, and in this aria im-
pressively bestows the hand of Leonora upon his vic-
torious general.
MORE MEXICAN RECORDS.
George Werner, a member of our record-
ing force, left early in March for Mexico City,
Mexico, for the purpose of taking another
series of Mexican Records by native artists.
The recording will be done at the office of our
Mexico branch, Avenida Oriente, No. 117, of
which Rafael Cabanas is manager-
EDISON PHONOGRAPH MONTHLY.
AMONG JOBBERS.
The Vim Company has moved its Des
Moines, la., branch from 808 West Walnut
street, to 204 Seventh street.
The Ross P. Curtice Co., large dealers in
pianos and musical merchandise at Lincoln,
Neb., became Jobbers in Edison Phonographs
and Records last month.
The Theo. F. Bentel Co., of Pittsburg,
among the older Jobbers in Edison goods, have
been succeeded by the Standard Talking Ma-
chine Co., which will continue the business at
the same address, 435 Wood street.
McGreal Bros., Edison Jobbers, at Milwau-
kee, Wis., now located at 173 Third street,
have leased the Ogden Building on Third
street, which will give them much more space.
The building is a four-story, solid brick struc-
ture, located at 172-174-176 Third street. It
has a frontage of 60 feet on the street, and ex-
tends back 150 feet. McGreal Bros., who are
located across the street from the Ogden
building, will move their stock of Phonographs
to the new quarters about May 1. The store
will be conducted in 174 Third street, and on
October 1 the firm will take charge of the en-
tire building. The change is necessitated by
the growth in the business of McGreal Bros.
At the present time the wholesale business of
the company is conducted at 317-319 Milwau-
kee street. This business will be moved to
the new quarters. The building is to be re-
modelled at a cost of about $10,000. The mem-
bers of the firm— L. E. and H. J. McGreal—
began business on Third street in 1902. L. E.
McGreal was a Western salesman for the
National Phonograph Company. The com-
pany was started in a small way with a small
capitalization. The first year's sales amounted
to about $60,000, while the sales of last year
amounted to over $300,000.
Niehaus & Dohse, Edison Jobbers, at Dayton,
Ohio, were the subjects of a half-page "write-
up," with illustrations, in the Dayton Daily
Nezrs on March 7th. We append the following
extract from the article :
"There is no more complete establishment
in the city than that of Niehaus & Dohse of 35
East Fifth street, wholesale and retail dealers
in bicycles, sporting goods, talking machines,
etc.
"Ten years ago these two young men started
a small repair shop on Fifth street, near
Brown, where they also sold bicycles in a small
way. About one year later they moved to 36
South Jefferson, where they put in a complete
stock of bicycles and kindred goods. Three
years afterward the business had outgrown the
quarters and the firm removed to its present
quarters, 35 East Fifth, where they carry a
most complete line of bicycles and sporting
goods.
"In the first room they occupied on East
Fifth they had space 8 by 22 feet, giving floor
space of 176 square feet. At 36 South Jeffer-
son the store room was 16 by 60, with a floor
space of 960 square feet. In their present
quarters, where they have been established for
six years, they have ground floor and basement
22 by 100, giving them a total floor space of
4,400 feet."
MR. EDISON'S PLAYDAY.
In commenting editorially on the recent
birthday of Mr. Edison, the New York World
said :
"Thomas Alva Edison was 60 years old yes-
terday. In accordance with a lifelong belief
about a man's duty to himself, he will now
give himself over to a play-spell. For an open-
ing frolic he will perfect the Phonograph. Then
he will inquire into a few scientific mysteries
and suggestions which have presented them-
selves to him from time to time during the
last forty years, while he has been busy. He
made notes of them, you see, knowing that
some day he should want them to play with.
"Plainly, it is to long days of inquisitive joy
that the great inventor looks forward, now
that he is resolved to be no more a slave to
commercial exploitation. Everybody will hope
that he may realize them. He always did like
fun, he has earned the right to a lot of it, and
it is highly probable that he will let the pub-
lic share in much more of it than that com-
ing with a perfected Phonograph.
"It has been told that Mr. Edison is sixty.
This is calendar reckoning. He himself admits
that, counting by eighteen-hour workdays, he
is 103.
"The important Edison inventions began
with a repeating telegraph instrument, worked
out while the wizard-to-be was an operator^ A
vote recorder came later. It recorded all right
but did not commend itself for practical use.
From this failure the inventor drew the les-
son that he should always be sure a device
was wanted before going ahead with it. There
has been no trouble about introducing the
Edison stockticker, duplex telegraph system,
telephone appliances, phonograph, incandescent
lamp, kinetoscope and magnetic-ore treatments.
Nor do these and the just-perfected storage
battery for automobiles begin to make up the
whole list of wonders from the Edison labora-
tories.
"In the face of his calculated calendar age,
his workday age and his potential age, this
wizard of Llewellyn Park goes on to assure
us that he is really a young man of thirty. It
is easy to believe him. Very preservative of
energy and hope are the impulses of one whose
interest in doing things worth while work it-
self into pastime."
CONCRETE WORK AGAIN UNDER WAY.
Now that freezing weather is past, active
work has again been begun upon the new con-
crete buildings which are to comprise the great
Edison factory of the near future. Fourteen
of these buildings were nearly completed last
year, work being brought to a standstill in
December, by the frost. These buildings will
now be completed, and about half as many
more new buildings put up. It is expected that
another year will be required to carry out the
building plans now under consideration.
EDISON PHONOGRAPH MONTHLY.
COMMENTS ON EDISON GOLD MOULDED
RECORDS FOR JUNE.
There is nothing surprising after all about
the great success of the lists of Edison Gold
Moulded Records put out month after month,
as evidenced by their phenomenal sales, for
they comprise selections of such a varied
character as to appeal, in part at least, to all
tastes. There is something for everybody.
Each list is a delightful evening's entertain-
ment. In addition to good things by all the
Edison stars in the June list, there is
a clever vocal imitation of a violin by
Edith Helena, and a funny Record by
the Edison Vaudeville Company, from
whom other good things will come later. Steve
Porter's contribution is irresistible in its drol-
lery. The following paragraphs tell more
about the list :
No. 9554, "Golden Rod," by the Edison Con-
cert Band, is a charming intermezzo by Mabel
McKinley, a niece of the late President. Miss
McKinley has achieved a national fame as a
composer of popular music. Among her best
known works are: "Anona" (our Record No.
8474) ; "Feather Queen" (our Record No.
9257) and "Karama" (our Record No. 8780).
This new selection is quite as attractive as her
previous efforts.
No. 9555, "With You in Eternity," by Irving
Gillette, is not a sacred selection, as its title at
first suggests, but a sentimental and pathetic
ballad in which the lover sings his devotion
to the memory of the dear one who has passed
away. The music is by Alfred Solman and
the words are by Arthur J. Lamb. Mr. Gil-
lette sings the words with much feeling. He
is accompanied by the orchestra. The chorus :
Although in this world we may meet no more;
Although it may seem love's dream is o'er,
Some day, my own, I'll happy be,
With you in eternity.
No. 9556, "Intermezzo from Cavalleria Rus-
ticana," by Edith Helena is a vocal imitation
of a violin playing Mascagni's well known com-
position. It is one of the most novel and at
the same time most clever Records so far made
for the Edison catalogue. Miss Helena sings
this on the vaudeville stage, playing a violin
in pantomime the while. In our Record the
final notes are sung just to convince the listen-
ers that the violin is being imitated.
No. 9557, "Pretzel Pete," by Vess L. Ossman
is a banjo solo, with orchestra accompaniment,
with which Mr. Ossman has placed to his
credit another splendidly rendered Record. His
banjo work never fails to please the admirers
of this instrument. "Pretzel Pete" was writ-
ten by Hampton Durand. Suggestions of Ger-
man airs are woven in the melody.
No. 9558, "In Washington," by Billy Murray,
is a topical song. Mr. Murray sings of the
foibles and peculiarities of life at the nation's
capital. These touch upon the cost of living,
the lack of limit of its games, the hotel charges
and finally the practice of sending statesmen
to the Senate when they need a change and
rest. Charles Bigelow makes a big hit with this
song in Anna Held's "The Parisian Model" at
the Broadway Theatre. The music was writ-
ten by Gertrude Hoffman and the words by
Vincent Bryan. Mr. Murray sings with or-
chestra accompaniment.
No. 9559, "Reed Bird," ("The Indian's
Bride") in an Indian song by Collins & Har-
lan. Songs of the noble Red Man continue to
compete with coon songs for the center of the
stage of popularity. Reed Bird is the squaw
beloved by a "big, bold Indian brave." She is
stolen by the foes of the tribe. The rivals fight,
the squaw is rescued and "the big chief weds
her in the morning." Dave Reed, Jr., is re-
sponsible for both the music and words. Of
course, the song is much more attractive than
anything actually produced by Indians, but the
words are Indian, there are whoops of the
braves and the torn tom's beat, therefore, it is
an Indian song. Collins and Harlan sing with
orchestra accompaniment.
No. 9560, "It's a Long Way Back to Dear
Old Mother's Knee," is a sentimental song by
W. H. Thompson.
It's a long way back to dear old mother's knee,
And it's there to-night I long to be;
And I'd gladly live life o'er
To retrace my steps once more;
It's a long way back to dear old mother's knee.
Thus the singer views in retrospect the days
of his boyhood, when his mother took him on
her knee, crooned to him a love song sweet
and low and read from the family Bible the
sweet story of Bethlehem long ago. The music
fits both the sentiment of the verses and Mr.
Thompson's splendid voice. Mr. Thompson
seems to sing better with each new selection.
The music of this song was written by Halsey
K. Mohr and the words by Alfred Bryan. The
Record is made with orchestra accompaniment.
No. 9561, "The Telescope March," by the
Edison Military Band, is a new composition
by Frank R. Seltzer. The orchestration in-
cludes some attractive effects.
No. 9562, "School Days," by Bryon G. Har-
lan and Chorus, is a new descriptive song by
Cobb and Edwards, with a subtitle "When we
were a couple of kids" and the two titles give
a fair idea of the story in the song. The
chorus tells it more fully, as follows :
School days, school days, dear old golden rule days;
Readin' and 'ritin' and 'rithmetic, _
Taught to the tune of a hickory stick,
You were my queen in calico,
I was your bashful barefoot boy
And you wrote on my slate, I love you Joe,
When we were a couple of kids.
Mr. Harlan's excellent rendition of the song
is enhanced by the Edison Male Quartette, who
join in the chorus, all being accompanied by
the orchestra.
No. 9563, "Sometime We'll Understand," is
the monthly sacred number by Anthony & Har-
rison. Ever since our sacred Records have
been so successful we have had scores of re-
quests for this hymn by James McGranahan
(music) and Maxwell N. Cornelius (words).
It is one of the most attractive of sacred se-
lections. The Record is made with orchestra
accompaniment.
No. 9564, "The Last Rose of Summer is the
Sweetest Song of All," is sung by Harry An-
thony, who has not in some time made a more
10
EDISON PHONOGRAPH MONTHLY.
attractive Record than this new ballad by-
Harry Sidney (music) and Arthur Gillespie
(words). He sings with orchestra accompan-
iment. The song throughout somewhat sug-
gests that famous ballad by Balfe and a com-
plete strain from "The Last Rose of Summer"
is included in the chorus.
No. 9565, "The Dreamer Waltz," by the Edi-
son Symphony Orchestra, from a musical
standpoint is the most artistic number in the
June list. It is a composition by Lester W.
Kieth. The performance of our orchestra is
fully in keeping with the high class character
of the music.
No. 9566, "Monte Cristo," is rendered by
Bob Roberts. When Ted Snyder and Alfred
Bryan wrote this song they struck a new note
in humorous topical selections, for it is quite
unlike any comic song now before the public.
It makes ludicious references to Hetty Green,
Count Castellane and the Rockefellers, but to
appreciate the fun, the Record itself must be
heard. Mr. Roberts is always easy to under-
stand, and consequently no part of "Monte
Cristo" is lost. The Record is made with or-
chestra accompaniment.
No. 9567, "In the Wildwood Where the Blue
Bells Grew," by Harlan & Stanley, is a senti-
mental composition by Herbert H. Taylor, that
must become one of the most popular airs of
the season. The words are well chosen and
the music charming. The orchestra accompan-
ies the singers.
No. 9568, "You'll Have to Get Off and
Walk," is a funny one by Will F. Denny. Dave
Reed, Jr., must have had Mr. Denny in mind
when he wrote the words and music of this
comic song, for it fits his voice and style per-
fectly. Two verses and two chorouses are
given on the Record, one part telling of the
singer's lack of success in trying to ride a
horse to town and the other of misfortunes
that befell him when he took his girl out in
automobile. On the latter trip his rival Jones
appeared on the scene just as his gasolene gave
out and carried off the girl.
No. 9569, "Petite Tonkinoise," is played by
the Edison Concert Band. So delicately is this
charming composition given that it almost
seems as if the Record was being made by the
orchestra instead of the band. "Petite Ton-
kinoise" is written in a delicate subdued man-
ner. The composer is V. Scotto.
No. 9570, "Ephraham Johnson," by Arthur
Collins, shows that it is still possible to pro-
duce a good coon song, both for catchiness of
music and humor of words. Ephraham John-
son was a pious coon and he was ever pray-
ing to the angel Gabriel to take him to the sky.
But when some boys, to test his nerve one
night, blew a big fish horn and hollered, "Eph-
raham," Eph cried out:
Ephraham Johnson don't live here no mo',
He's done left this place more than a week ago;
Eph's gone away, that's a fact,
I don't think he's ever coming hack
Ephraham Johnson don't live here no mo'.
No. 9571, "Mr. Clancy and the Street Musi-
cians," is a clever Record by the Edison
Vaudeville Co. It has the following cast of
characters :
Mrs. Clancy, (a favorite with the boys and girls
Steve Porter
Pedro, the Hand Organ Man (in trouble)
Billy Murray
Leader of the German Band (plays fine "moosic")
Edward Meeker
Mulligan, the Street Piano Player ("Down with
the Dutch") Steve Porter
Boys, Girls, Musicians, etc.
Mrs. Clancy hails Mulligan and he plays his
street piano for her and the boys and girls.
When he wants money he is sent on his way.
Pedro appears with his hand organ. Mrs.
Clancy plays it herself, to the delight of the
children. Now comes the German band. The
leader stops the organ and the band plays a
schottische. Mrs. Clancy appeals to Mulligan
to keep up the Irish end and he breaks in on
the band with his street piano. Cheers are
given for the Irish and the Record closes with
laughter and cheers. The Record is unique.
It will come close to breaking all precedents
in the way of sales.
No. 9572, "Becky and Izzy," is by Ada Jones
and Len Spencer, who enter the Yiddish field
this month and present a very funny Record
of a Yiddish courtship on the East side of New
York city. The Record is a laugh from be-
ginning to end. The dialogue touches upon
noses, fires, diamonds, failures, etc. Here are
some of the laughs :
Becky — For why when you kiss me do you hold
your head sideways, huh?
Izzy — Because our noses are (music, "Always in
the Way") that's it, always in the way.
Izzy — Vat's the news, anyway?
Becky — Nothing, only a fire in fadder's store.
Izzy — Oi, oi, when is it?
Becky — It was last night.
Becky — You promised me a diamond necklace for
my birthday, but you failed to buy it.
Izzy — Dot's what I'd have to do to buy you a dia-
mond necklace.
Becky— What's dat?
Izzy — I'd have to fail.
Izzy wants to be called by some pretty and
sweet name. Becky calls him her firebug and
sings: "You Are My Firebug," written by
Will D. Cobb (words) and Gus Edwards
(music).
No. 9573, "Dainty Dreams," by Albert Benz-
ler, is a composition by Charlotte Blake, writ-
ten in gavotte time and played as a bells solo.
One of the best rendered bells Records that
Mr. Benzler has made. The music is of a
character to bring out the tones of this pecu-
liar musical device to the best advantage. The
orchestra accompaniment is a feature.
No. 9574, "Lulu and Her La, La, La," by
Helen Trix, is a thrilling tale of the adven-
tures of Percy of Omaha, who came to New
York, went to a concert hall, saw and fell in
love with Lulu of Paree, who pranced and
danced, and sang, "La, La, La." He followed
her about, tried to talk to her in French, and
finally called at her home to ask her papa for
her hand. Alas! He found Lulu rocking
twins to sleep and singing, "La, La, La." Percy
took the next train back to Omaha, for he was
through with "Lulu, and Her La, La, La, La."
There are three verses and three different
choruses on the Record, and Miss Trix shines
to especial advantage in her rendition of the
song.
No. 9575, "Flanagan's Married Life," is by
Steve Porter, who has unquestionably struck
twelve with this Irish Vaudeville specialty, for
EDISON PHONOGRAPH MONTHLY.
11
it includes more laughs than it is usually pos-
sible to get on one Record. Flanagan's refer-
ences to his married life are funny in the ex-
treme. Here are some samples :
"Now before you're married you can't live without a
woman and after you're married you can't live with
her."
"I'll never forget the first day I met my wife. She
says to me: The man I marry must be a hero! and
begorry she was right."
"I asl *
asked her to say that one sweet word that would
make me happy for life, but she didn't; she said
'yes.' "
"I had a terrible shock the other night: She
stopped talking and I thought I'd lost my hearing."
Flanagan precedes and follows his dialogue
with bits of song quite as funny as the spoken
words.
No. 9576, "The Land League Band," by J.
W. Myers, is a lively old march song popular
a generation ago. It will recall pleasant recol-
lections to the "older boys." Sung with or-
chestra accompaniment.
No. 9577, "Poor John Medley," by the Edi-
son Military Band, is a specially arranged
medley of the following four popular hits in
the May list of Edison Records : "Poor John"
(Record No. 9531); "That Welcome on the
Mat Ain't Meant for Me" (Record No. 9543) ;
"I've Told His Missus All About Him" (Rec-
ord No. 9534), and "San Antonio" (Record
No. 9547).
A SEVENTEEN CENT PHONOGRAPH
MADE BY BOYS.
[From the Newark (N. J.) Evening News, February
26, 1907.]
A unique phonograph, made by two Harri-
son boys at a cost of 17 cents, was sent to
Thomas A. Edison to-day as a birthday gift.
The machine is able to reproduce selections from ]
any wax record, a practical demonstration of |
its powers having been given to-day in the j
News office, when the phonograph played "God
Save the King" almost as plain as a high-priced |
machine of the latest type.
The phonograph is the work of Harry
Clarkson, fourteen years old, of 23 Davis street
and David Duncan, fourteen, of 408 Cleveland
avenue. The work was done under the direc-
tion of Charles Weslow, of 331 Central ovenue.
Harrison, who has been instructing a number
of young boys in mechanics for several months.
The articles used in the construction of the
phonograph are: Cigar box, knitting needle,
small spool, penny lead pencil, two small stap-
les, two matches, half a dozen pins, 100 feet
of soft wire, ball of twine, three pill boxes,
penny hat pin, square foot of stiff paper and
glass follower, commonly known as a sap-
phire.
The cigar box formed the body of the ma-
chine and on this the knitting needle was set
with a pill box upon each end, forming the
cylinder upon which the record rested. The
two staples held the cylinder in place with the
help of the matches placed between the needle
and staples. Ordinary pins were used in dif-
ferent parts of the machine to hold it together.
The hat pin was used as a crank for the bal-
ance wheel, which was composed of the wire
and twine tightly wound. The paper was made
into a cone, at the small end of which was
placed the sapphire, seated on a pill box. A
lead pencil stuck into a spool held the "horn"
in place.
The idea of constructing the phonograph
was conveyed to the boys by Mr. Weslow
quite recently, and after several hours' work
the young inventors were gratified to hear
their home-made machine reproduce the songs
and sayings on any of the Edison Records. The
device was offered to Mr. Edison as a birth-
day gift, and the inventor notified Mr. Wes-
low he would be pleased to accept it. Mr. Ed-
ison's letter was as follows.
"I duly received your letter of February 11, ad-
vising me that yourself and a few of your boys has
constructed a phonograph which, from the reading of
your letter, must be very novel, indeed.
"I regret that I was not able to acknowledge this
before as a birthday gift, inasmuch as my time is so
fully occupied that I do not get my correspondence
daily, hence the delay in answering you.
"I, naturally, am interested to see the very unique
instrument that has been gotten out, and rest assured
that in accepting the same, I will examine it most
d then place it in my
lacarded, so as to alwavs remind me of the donors.
carefully and then place it in my museum, properly
ou may, therefore, deliver same to me. In case I
should be absent, kindly deliver to John F. Randolph,
my secretary, who will see that it is brought to my
attention."
VISITING JOBBERS.
Visiting Jobers at our New York office and
Orange factory during March included the fol-
lowing: Mr. Henry and P. A. Powers, of
Powers & Henry, Pittsburg; William Werner,
Easton, Pa.; Theo. F. Bentel, Pittsburg; E.
H. Dakin, of S. L. Crosby Co., Bangor, Me.;
Mr. Davis, of Forsyth & Davis, Kingston, N.
Y. ; Rudolph Wurlitzer, Howard Wurlitzer and
E. H. Uhl, of R. Wurlitzer Co., Cincinnati and
Chicago; Jay A. Rickard, of J. A. Rickard &
Co., Schenectady; Henry Babson, of Babson
Bros., Chicago; F. C. Smith, of W. H. Ross &
Sons, Portland, Me.; and E. H. Droop, of E.
F. Droop & Sons Co., Washington, D. C.
THE BUSINESS CARD NOVELTY OF A
PHILADELPHIA DEALER.
Hello Bill. I was looking for you last night.
Where at?
Why, at the wedding.
Who's married?
Two lemons. All suckers were invited.
I bought a talking machine last night and
found I had a lemon, as I'm not satisfied
with it.
I'm satisfied with mine. I bought an Edison
Phonograph from John S. Smith, 311 East
Girard Avenue, Philadelphia.
12
EDISON PHONOGRAPH MONTHLY.
Reproduced from a photograph taken June 16, 1888, the day Mr. Edison completed the first
Commercial Phonograph.
Every representative of the Edison Phonograph will be interested in this historical
photograph of Mr. Edison, taken June 16, 1888 — just as the first commercial model was
completed. The lasting quality of the inventor's work may be traced in the similar feature
of the swivel plate holding both reproducer and recorder, found in the '88 and 1907 models.
Marshall Field (wholesale) Chicago, are still using the '88 model and say that when
the machines wear out they will install the present Edison Commercial System.
THE HUMAN VOICE IN COLD STORAGE.
[Jack Read in The Star Monthly.']
I am sure many of The Star Monthly read-
ers have read that quaint, delightful story of
"Frozen Speech," the story of the hardy ex-
plorers who awoke one bitter morning to find
that 'tho they might go thru the motions of
speaking, no sound issued from their lips.
During the long cold winter all communica-
tions had to be carried on by sign language.
Try as he would, no one could break the
silence. Suddenly one morning the sun shone,
and the wind grew warm and a faint hissing
was heard. Then upon the ears of the aston-
ished mariners were borne spoken words,
curses, the barking of dogs, and a thousand
and one noises, all jumbled up in one great
blooming confusion. Words spoken but not
heard at the beginning of the cold snap were
now heard, altho no one was speaking. The
long period of silence was accounted for.
On that first bitter cold day each man's
words were frozen as soon as he spoke them,
so no sound was heard. The words had been
kept in cold storage all winter, but now as
the air grew warm the words began to thaw,
and the things said three months before were
now heard.
The chaplain was horror struck as mouth fill-
ing oaths and forcible epithets assailed his
ears. Run where he would he could not es-
cape the volley of dark blue language. But
more trouble yet was to be the good man's
portion. The sailors professed to be shocked
at the awful language and looked sadly at the
chaplain as at a golden idol that had become
clay, and mighty poor clay at that. They as
one man voiced the opinion that their spiritual
adviser was responsible for the violet hued
curses. When he expostulated they shook
their heads sadly as if the spectacle of their
spiritual mentor's fall from grace wrung their
very hearts, "and to think, he makes it worse
by lying" said "Rum Skuttle Pete" in an "aint
it awful" tone. The poor chaplain wilted
under the accusations of the practical jokers,
and kept to himself during the rest of the voy-
EDISON PHONOGRAPH MONTHLY.
13
age. On his return to England he immediately
shipped as a missionary to the South Sea Isles,
where it never freezes.
Of course this highly interesting and en-
tertaining tale was a lie, told by a man with a
truly wonderful imagination, yet things are
being done daily which surpass this old
romancer's wildest flights of fancy. I refer
to the machine which talks. Now, we not
only store words and music to be repeated
time and again, but we can ship the store-
houses of sound all over the world so that the
Chinaman, the Indian, the Boer of South
Africa, the Moro of the Philippines, the Bush-
man and the Eskimo can hear, at the same
moment, the speech of the great statesmen
at Washington or the bird-like notes of the
great opera singer at the Metropolitan Opera
House of New York. Thus has science made
"truth stranger than fiction."
The machine that talks, that plays, that
sings is truly the wonder of the nineteenth
century. When the talking machine was first
heard, people who understand nothing of the
scientific principle upon which it was con-
structed regarded it with a superstitious awe
as if it were an uncanny supernatural device.
Yet it was based on a principle that was un-
derstood by scientists years before; the iden-
tical principle upon which the telephone works
— the principle of sound waves.
If a tuning-fork is made to vibrate, one
hears a sound. The faster the vibrations the
higher the pitch. When the tuning-fork vi-
brates it makes waves in the air. These
waves strike the tympanum of the ear and
cause it to vibrate. A book of physics will
tell you that the waves are of a peculiar kind,
namely, waves of rarefaction and condensa-
tion, but it is sufficient for us to know that a
vibration, whether it be of our own vocal
cords, or what not, make waves in the air,
and these waves striking the tympanum or
ear-drum, cause corresponding vibrations
there. The thing that interests us in connec-
tion with the Phonograph, or talking machine,
is the tympanum, or ear-drum. This, as my
readers doubtless know, is simply a piece of
membrane stretched tightly across the ear-
opening, just like a drum-head.
This being the case, it is possible to con-
struct an artificial ear-drum. When a chord
on the piano is struck the vibrations are com-
municated to the air in waves, which in turn
communicate vibrations to the talking mach-
ine's diaphragm, in exactly the same manner
it does to the ear-drum.
If you look into the mouth-piece of a tele-
phone you will see that a sheet of some sub-
stance is stretched across it. This is the
diaphragm. The best diaphragms are made of
isinglass, or mica. When you speak into the
mouth-piece the vibrations of your vocal cords
are carried thru the air to this diaphram and
cause it to vibrate. This vibration causes a
duplicate vibration in the diaphragm in the re-
ceiver at the other end of the line by the
agency of electricity. These vibrations make
sound waves in the air again, and these waves
strike the tympanum in the listener's ear and
cause it to vibrate.
After the invention of the telephone, Edison
and several other scientific men tried to de-
vise a plan by which records of vibrations
might be made, so they could reproduce them
at any time. Edison was the first one to re-
produce a practical record. He called it a
Phonograph, which is derived from the Greek
word phonos, sound, and grapho, to write —
meaning, sound-writing.
Roughly, the successful plan was as follows :
A smooth wax cylinder or disc was prepared.
Near this was a mouth-piece, like a telephone
mouth-piece, in which was a diaphragm. At-
tached to this diaphragm was a needle, the
point of which just touched the surface of the
wax cylinder. This cylinder or disc was then
made to revolve slowly. As is revolved a
person talked into the mouth-piece and this,
of course, made the diaphragm vibrate, and
the vibrations of the diaphragm caused the
needle to make impressions in the wax.
When the impressions were made in the wax
cylinder, the machine was stopped. Now if
one wanted to hear what he had said, he used
a diaphragm, on which was fitted a similar
needle, and started the cylinder or disc re-
volving at the same speed it was going when
he made the record. The needle fitted into
the previous "impression" curves and caused
the diaphragm to vibrate just as it had done
when he talked into it. The vibrations made
waves. These waves made the listener's tym-
panum vibrate and he heard what he had pre-
viously spoken or sung. If a person made the
disc or cylinder revolve faster than it did
when he made the record, the whole tone was
higher, for the vibrations were more rapid.
Since the time of the first talking machine
great improvements have been made, but the
principle remains the same. The first mach-
ine, owing to imperfect recording instruments
and diaphragms, did not reproduce things in
the exact tone in which they were said, but
the best machines now on the market repro-
duce sounds perfectly, and one is not exas-
perated by scratching needles and whirring
wheels. Nothing is heard but the sound in-
tended to be reproduced.
This little machine which reproduces the
human voice, the notes played by band or oc-
chestra, the liquid tones of a Melba, the ora-
torial outburst of the great orator, or the
crow of a rooster, equally well, requires the
greatest nicety in its construction.
Improvement has trod so closely upon im-
provement that there is little resemblance be-
tween the original squeaky machine of four-
teen years ago, and the perfected types of
today. The different makes of machines to-
day have been developed upon different lines.
One manufacturer will use a cylinder record,
another will use a disc record. One maker
uses a steel point to make and reproduce
records, while another uses the sapphire point
for the same purpose.
The great factories employ an army of
specialists, for no machine is made by any one
man ; it must go thru many hands before it is
a complete talking machine. Each set of
employes has a particular line of work for
which it is held responsible. If one set makes
a minor error the whole machine is imperfect.
Some employes make the bases; others do the
fancy lettering and designing; to others the
work of grinding the points which carry im-
J4
EDISON PHONOGRAPH MONTHLY.
pressions to the mica tongue or diaphragm is
intrusted; still thru others makes the diaph-
ragm, and so on thru many processes until
the complete machine — a true talking argu-
ment for the manufacturer — reaches the man
who packs it in a box.
In the inspection department each part is
examined with a microscope for flaws or im-
perfections that might in the slightest degree
impair the ideal result. Then it is sent to the
stock room, from which it passes to the as-
sembling room. Certain men in the assem-
bling room put certain parts together. Each
main part is made of a number of smaller
parts. When the men at one table finish one
part, it is sent to the stock room ; from there
it goes to another table where something else
is added, and so on, till it reaches the last
table, all complete. Altho each minute pro-
cess has been tested the machine is then tested
as a whole after it is complete. Then it is
ready for the packing.
The greatest skill of all is required in the
making of records. The records which are
sent out with machines are not the originals.
They are duplicates of the original, made by
a molding process of infinite delicacy and ac-
curacy. These records are, of course, much
more durable than the original.
In making the original record, the greatest
care is taken. Sometimes twenty impressions
are taken and tested before the men in charge
find one which meets with their approval.
Great singers, orators, brass bands, orchestras
and monologue artists are hired to make
records. Some great singers charge as much
as $1,000 for singing into the recording
machine. But the manufacturers find it pays
to get the best, for they can sell thousands
and thousands of duplicates of the records
made by a world-renowned artist.
The thousand and one things which would
interest a visitor to a great talking machine
factory would be impossible to enumerate here.
I have only touched upon the very high points,
and on looking over this article I find I have
even missed some of those.
It is a rather funny sight to see a great ora-
tor talking into a machine for he addresses
the vacant looking funnel as if it represented
a great audience, which indeed it does later,
and gesticulates with all the grace and abandon
that are his, when he is thrilling with his elo-
quence a great audience at Madison Square
Garden and knows that a moving picture ma-
chine is recording his every gesture. In the
same way the prima donna sings to the ma-
chine with all the fervor and passion that
makes her the greatest in the world, for she
knows that her song will reach an audience
greater than she ever reached before.
People have the idea that these wonderful
machines are simply a means of entertaining
people, but it has other uses. It is in daily
use in business offices. The business man's
machine has a blank record cylinder. Into
this he dictates his letters. He sends the
records to his stenographer, who writes di-
rectly from the spoken words of the machine.
If she misses a word she stops the machine
and turns back. As she can regulate the speed
of reproduction, it never goes too fast for
her.
The machine that talks has passed the stage
of being a scientific toy. It is a valuable bus-
iness assistant, and the greatest home enter-
tainer in the world. By its aid the greatest
singers, bands and actors are constantly at
one's command. What an invaluable record
it will be of great people when they are dead.
By its aid the voices of the world's greatest
singers and the speeches of the world's great-
est statesmen can be preserved for the delight
and education of generations yet unborn.
We salute the greatest invention of the
greatest age in the world's history.
Store of T. E. W. WILLIAMS, Adelaide, South Australia.
The above reproduction of the store of one
of our most active Dealers in South Australia
shows that in the matter of enterprise, fine dis-
play, etc., that country is fully awake to the
opportunities for selling Edison goods.
EDISON PHONOGRAPH MONTHLY.
15
JOBBERS' TRADE LETTERS.
Below are given copies of letters sent out by
the American Phonograph Co., of Detroit,
Mich., to dealers and prospective dealers.
To Dealer.
Gentlemen: In expressing to you our sincere
thanks for the business you so kindly gave us in the
past, we take the opportunity to solicit a continuation
of your valuable patronage, pledging the assurance of
prompt service.
The past year has been the most prosperous one in
our history, and naturally the opening of a new
year finds us better prepared than ever before. We
think we are in a position not excelled by any other
jobbing house in the country, in that we have a large
stock on hand of Phonographs, Phonograph Supplies,
Talking Machines and accessories, in Cranes, in Horns,
in Cabinets, in Records.
We are in a position to give orders immediate at-
tention, shipping the same day they are received, and
we know that we can get goods to you quicker than
any other jobbing house in the country. Where time
is a factor we can save you hours. Where you are in
an urgent hurry you can either wire us or at a very
slight expense, call us over long distance phone, and
you will have the goods ordered in a very short time.
Everything points to the exceptional value a connec-
tion with our firm gi/es you. As you know, in the
matter of price we are never undersold, and the qual-
ity of the goods we sell is always standard.
The large amount of general advertising being done
by the National Phonograph Co., is having its influence
upon the masses of the people, and the Phonographs
are becoming intensely popular everywhere. We sug-
gest that you take advantage of this condition by
advertising in your local papers. The people have
money; crops have been good; all industries have
prospered; wages are better than ever before; there
is more money in the country than ever before; peo-
ple are inclined to enjoy themselves as never before —
in fact, the business harvest is ripe. Let us get the
most we can out of it.
Again thanking you for your kind patronage in the
past, and assuring you of our continued desire to
serve you faithfully, believe us to be.
To Prospective Dealers.
Dear Sir: We have stepped into a New Year, and
while 1906 beat all previous records in the volume
of business, we have every confidence that the present
year will put last year in the shade, and it is a matter
of individual duty on your part and our part to take
advantage of the unrivaled prosperous business condi-
tions which prevail over this great land of ours.
Never before have the people as a whole been so
well supplied with money. Never before has labor
been so plentiful and wages so good. Never before
has there been such an incentive to ambitious effort
on the part of business men as there is to-day. The
business field is ripe for the harvest. There is not a
cloud on the business sky. Every prospect pleases.
Now let us make the most of it.
The large volume of general advertising which has
been done and is being done by the National Phono-
graph Co., naturally creates a constantly growing de-
mand among the people. It is up to you and ourselves
to supply this demand.
All the_ conditions point to the fact that we are
in a position to supply you to better advantage than
any other firm.
We keep every line of stock continually full, so
that we can ship your order the day it is received.
We can get the goods to you quicker than any other
firm. We guarantee that no firm can undersell us in
any line of goods we handle.
Now, if this is so, and we know it is, why cannot
we have your trade? Just "feel us" out with a sam-
ple order. You cannot make good connections any
too soon. Another good thing you will find, and that
is that we are constantly working in the interests of
our customers.
Wishing you an abundant prosperity in 1907, and
earnestly soliciting the opportunity to serve you, we
remain,
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS.
ALABAMA.
Birmingham — Talking- Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin st.
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
K. Houck Piano Co.
309 Main
Little Rock-
street.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 1013 Broad-
way.
Sacramento — A. J. Pommer Co., 9th and J sts.
San Francisco — P. Bacigalupi & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st.
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., 96 State
street.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peach-
Phillips & Crew Co., 37-39 Peachtree st.
Savannah — Youmans & Leete.
Waycross — George R. Youmans.
ILLINOIS.
Chicago — Babson Bros., 304 Wabash ave.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st.
The Cable Co., Wabash ave.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Quincy — Quincy Phonograph Co., 808 Hamp-
shire st.
Co., 45 Virginia
217 N. Illinois
INDIANA.
Indianapolis — Indiana Phono,
avenue.
Kipp-Link Phonograph Co
street.
A. B. Wahl & Co., 119 S. Illinois st.
Lafayette — A. B. Wahl & Co., 304 Main st.
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
Fort Dodge — Early Music House, 822 Central
ave.
Sioux City — Early Music House.
KENTUCKY.
-Montenegro-Riehm Music Co., 630
Louisville
4th
ave.
LOUISIANA.
-William Bailey,
600 French-
New Orleans-
man st.
National Automatic Fire Alarm Co., 614
Gravier st.
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange st.
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 109 N.
Charles st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 163 Wash-
ington st.
C. E. Osgood Co., 744 Washington st.
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main st.
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 170
Purchase street.
Springfield — Flint & Brickett Co., 439 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st.
16
EDISON PHONOGRAPH MONTHLY.
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS— Continued.
MICHIGAN.
Detroit — American Phono. Co., 106 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 518 Nicollet ave.
St. Paul— W. J. Dyer & Bro.,. 21-23 West 5th st.
Koehler & Hinrichs, 255 E. 3d st.
Thomas C. Hough, 392 Wabasha st.
Minnesota Phonograph Co., 37 E. 7th st.
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut st.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
atrppto
O. K. Houck Piano Co., 1118 Olive st.
MONTANA.
Helena — Frank Buser, Diamond Block, Sixth
avenue.
NEBRASKA.
Lincoln — *Ross P. Curtice Co., 1125 O st.
H. E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
streets.
Omaha Bicycle Co., 16th & Chicago sts.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st.
Newark — Douglas Phonograph Co., 20 New st.
A. O. Petit, 57 Halsey st.
V. H. Rapke, 287 Bank st.
Paterson — James K. O'Dea, 117 Ellison st.
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 105 N. Broad st.
NEW YORK.
Albany — Finch & Hahn, 92 State st.
Astoria — John Rose.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells
sts.
Robert L. Loud, 613 Main st.
Neal, Clark & Neal Co., 647 Main st.
Elmira — Elmira Arms Co., 117 Main st.
Gloversville — American Phono. Co., 99 W.
Fulton st.
Kingston — Forsyth & Davis, 307 Wall st.
New York City— Bettini Phono. Co., 156 W.
23d st.
Blackman Talking Machine Co., 97 Cham-
bcrs st
J. F. Blackman & Son, 2737 3d ave.
L. Davega, Jr., Inc., 125 W. 125th st.
S. B. Davega, 32 E. 14th st.
Douglas Phono. Co., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1661 Second ave.
Regina Co., 41 Union square.
Siegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego — Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Denninger, 345 North st.
Mackie Piano, O. & M. Co., 100 State st.
Giles B. Miller, 63 State st.
Talking Machine Co., 97 Main st., E.
Schenectady — Finch & Hahn, 504 State st.
Jay A. Rickard & Co., 253 State St.
Syracuse — W. D. Andrews, 216 E. Railroad st.
Troy — Finch & Hahn, 3 Third st.
Ltica — Clark-Horrocks Co., 54 Genesee st.
Arthur F. Ferriss, 89 Washington st.
William Harrison, 50 Columbia st.
Utica Cycle Co., 31 Columbia st.
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st.
Cincinnati — Ball-Fintze Co., 108 West 3d st.
Ilsen & Co., 25 W. 6th st.
Rudolph Wurlitzer Co., 10-12 W. 4th st.
Cleveland — Eclipse Musical Co., 714 Prospect
avenue.
Columbus — Perry B. Whitsit Co., 213 S. High
street.
Ohio — Continued.
Dayton — Niehaus & Dohse, 35 E. 5th St.
Newark — Ball-Fintze Co.
Toledo — Hayes Music Co., 60S Cherry st.
OREGON.
Portland — Graves & Co., Inc., 328 Washing-
ton st.
PENNSYLVANIA.
Allentown — G. C. Aschbach, 539 Hamilton st.
Easton — William Werner, 432 Northampton st.
Harrisburg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
C. J. Heppe & Son, 1117 Chestnut st.
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut St.
Penn Phonograph Co., 17 S. 9th St.
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 43 N.
9th st.
H. A. Weymann & Son, 923 Market st.
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st.
Powers & Henry Co., 101 Sixth st.
Standard Talk. Mach. Co., 435 Wood st.
Reading — S. K. Hamburger, 723 Chestnut st.
Reading Phonograph Co., 48 N. 8th st.
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Williamsport — W. A. Myers, 145 W. 3d st.
RHODE ISLAND.
Pawtucket — Pawtucket Furniture Co., 39 N.
Main st.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st.
J. A. Foster Co., Weybosset st.
Household Furniture Co.
J. Samuels & Bro., 154 Weybosset st.
A. T. Scattergood & Co., 106 Main st.
TENNESSEE.
Knoxville — Knoxville Typewriter and Phono-
graph Co., 421 Gay st.
Memphis — F. M. Atwood, 160 N. Main st.
O. K. Houck Piano Co., 105 S. Main st.
Nashville — Nashville Talking Mach. Co., 723
Church st.
Magruder & Co., 27 Arcade.
O. K. Houck Piano Co.
TEXAS.
Dallas — Southern Talking Machine Co., 347
Main st.
El Paso— W. G. Walz Co., 101 El Paso st.
Fort Worth — Cummings, Shepherd & Co., 700
Houston st.
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st.
UTAH.
Ogden — Proudfit Sporting Goods Co., 351 24th
Salt Lake City — Clayton Music Co., 109 S.
Main st.
VERMONT.
Burlington — American Phono. Co., 34 Church
street.
VIRGINIA.
Richmond — C. B. Haynes & Co., 602 E. Main
st.
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 1305 Second ave.
Spokane — Spokane Phonograph Co., 7 Post st.
WISCONSIN.
Milwaukee — McGreal Bros., 173 3d St.
CANADA.
Montreal — Peter Kelly, 282 St. Lawrence st.
Quebec — C. Robitaille, 320 Rue St. Joseph.
St. John — W. H. Thorne & Co., Ltd., 42-44
Prince William st.
Toronto — R. S. Williams & Sons Co., Limited,
143 Yonge st.
Vancouver— M. W. Waitt & Co., 558 Granville
Winnipeg — R. S. Williams & Sons Co., Ltd.,
121 Princess St.
* Added since March 1st, 1907.
EDISON PHONOGRAPH MONTHLY.
17
SUSPENDED LIST, APRIL 1, 1907.
SUPERSEDING ALT. PREVIOUS LISTS.
CALIFORNIA.
Petaluma — Thomas McGuire, 875 Main st.
CANADA.
Ottawa, Ont. — Ketchum & Co.. Sparks and
Bank sts.
GEORGIA.
Valdosta — H. K. McLendon, 109 West Central
ave.
ILLINOIS.
Champaign — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Danville, 111.
* Chicago — A. Gloss & Son, 727 W. North av.
Danville — Eg-g-leston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Champaign, 111.
♦Kempton — C. E. Bute.
Ottawa — Edward Hayne.
Quincy — Giles Bros., 107 North 4th st.
J. F. Whittaker, 618 Hampshire st.
Wheaton — E. Irving.
INDIANA.
South Rend — Eugene Marsh, 126 Vistula ave.
South Bend Book Bindery, Robert Lebolt,
Prop., 203 North Michigan st.
IOWA.
Hurllngton — John P. Weiss, 7-11 Jefferson st.
McClelland — J. W. Rounds & Co.
Sioux City — Hattenbach Bros. Co.
A. V. Larimore. 518 Fifth st.
State Center — Ora Sargeant.
KANSAS.
Clay Centre — E. M. Gowenlock.
Lawrence — Bell Bros.
Topeka — R. H. Morehouse, 510 E. 4th st.
MAINE.
Riddeford — W. H. Field.
Lewiston — J. W. Skene.
Monmouth — G. H. Stetson.
Waterville — Frank Blanchard, 150 Main st.
MASSACHUSETTS.
Roston— E. C. Peck, 43 Milk st.
Henry Savage & Sons, 166 Hanover st.
T. Singer, 60 Leverett st.
Florence — William Oates, 87 Main st.
Franklin — E. P. Blackman.
Lawrence — Lord & Co., 314 Essex st.
E. O. Mosher, 420 Essex st.
Maiden — A. T. Fuller.
Nantucket — Arthur M. Taylor.
New Bedford — H. B. DeWolff.
Somerville — E. J. Winchester, 32 Summit ave.
Worcester — Joseph Tukman, 44 Front st.
Woburn — Osborn Gillette, or The Bolton Jew-
elry Co., L. F. Maloney, Manager.
MICHIGAN.
Ann Arbor — Ann Arbor Music Co., F. J.
Schwankovsky, Prop.
Detroit — F. J. Schwankovsky.
Saginaw — Geo. W. Emendorfer.
James V. Calahan, 217 Genessee st.
Tierney Bros, 217 Genessee st.
MISSOURI.
*Ewing — Hal R. Ewalt.
Kansas City — The Wittmann Co.
NEBRASKA.
Lincoln — The Wittmann Co.
Omaha — The Wittmann Co.
Piano Player Co.
Red Cloud — Albright Bros.
NEW HAMPSHIRE.
Hillsboro Hridge — E. M. Barnes.
Manchester — A. E. Dumas.
Nashua — F. A. McMaster & Co.
NEW JERSEY.
Atlantic City — Sam'l D. Wolf, 32-34 Arkansas
ave.
Jersey City — W. L. Hoffman, 151 Montgomery
street.
Long Rranch — A. N. Alexander, 103 Broadway.
A. Nastasio, 103 Broadway.
.lso
50(
S3
New Jersey — Continued.
Newark — R. L. Corwin; also New York City.
Passaic — I. Hurwitz.
Paterson — Chas. H. Kelly, 25 N. Main st.
Plainfield — S. W. Frucht, or R. Frucht
New York City.
Elston M. Leonard.
West Hoboken — Emil Hollander, or The West
Hoboken Bicycle & Phono. Co., 169
Spring st.
NEW YORK.
Albany — G. Linde, 353 S. Pearl st.
Amsterdam — D. C. Kirchner, 26 Market st.
Auburn — Chas. C. Chier Co., 18 Clark st.
Rcdford Park— Geo. H. Tyrrell.
Brooklyn — Wm. Albrecht, 294 Knickerbocker
ave.
H. Hindermann. Bushwick Phonograph
Exchange, 14 21 Myrtle ave.
Emil Smith, 634 Eleventh St., and 230
Summer ave.
Hobart— F. H. Marshall.
Mohawk — Albany Specialty Co., or Chas F.
Rice, Main st.
Moravia — C. D. Loomis & Co., Union Block.
New York City — A. T. Armstrong, or Amer-
ican Phono Co., 106 Wall st.
Automatic Zither Co., M. Cohen, Prop., 5S
Second ave.
Bern Bearwald, 373 W. 11th st.
Edward Bielfeld, 481 Willis ave.
Bronx Phono. Co., or David Switky,
Willis ave.
R. L. Corwin; also Newark, N. J.
Eagle Phono Co., or C. Lowenthal
Nassau st.
Empire Phono. Co., 2 W. 14th st.
S. W. Frucht, or R. Frucht, 7 Barclay St.,
or 68 Cortlandt St.; also Plainfield, N. J.
O. Hacker, 2 Murray st.
Hawthorne & Sheble, 297 Broadway; also
Philadelphia, Pa.
Holober Bros., 350. 421 and 491 West st.
N. Horn, 148 E. 58th st.
W. L. Isaacs, 114 Fulton st.
S. Lemburg & Co., 194 Broadway.
J. McEllynne, 202 Broadway.
Richmond Pease, 44 W. 132d st.
F. M. Prescott, 44 Broad st.
Winthrop Cycle Co., 2212 Seventh av.
Rome — Charles Tuttle.
Saratoga — W. J. Totten.
Saratoga Springs — Marvin A. Cote.
Watertown — Henry A. Hardy, 24 Arsenal st.
H. S. Wardwell & Co., 39 Public Square.
*Waylaud — John Gross, Pursel Block.
NORTH CAROLINA.
Kinston — S. A. Quinerly.
♦New Hern — E. Wallnau, 122
Southern Music House
Prop.
OHIO.
Cincinnati — J. L. Andem.
Salm Talking Machine Co.
Coshocton — Burns & Gosser.
Middleton— Otto Grau & Co., 135 E. 3d st.
Springfield — D. & M. Vanderpool.
I hrichsville — F. A. Mazurie.
PENNSYLVANIA.
Bradford — C. C. Griffen, 29 N. Washington st.
*McKeesport — H. C. & J. K. Skelley, Fifth ave.
Mt. Pleasant — Benjamin Posner.
Philadelphia — A. R. Cassidy, 2783 Emerald st.
Hawthorne & Sheble, 604 Chestnut St., or
Oxford and Mascher sts.; also New
York City.
A. Krouse, 832 Arch st.
Penn Novelty Co., 15 South 9th st.
Pittsburg — A. Lippard, 615 Wylie ave.
RHODE ISLAND.
Providence — F. P. Moore.
Rockville Center — O. A. Clark.
Middle St., or
E. Wallnau,
639 Vine st.
WISCONSIN.
Milwaukee — J. C. Blatzek.
* Added since March 1, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
18
EDISON PHONOGRAPH MONTHLY.
GROUP OF STORES OF EDISON DEALERS
1. Chippewa Phonograph Co.
Branch Store, Sapinaw, Mich. 5.
8. W. H. Jennish. Waterloo. la.
, Chippewa Falls. Wis. 2. Kline A Co.. York. Pa. 3. P. S. Everhart. Red Oak. la. 4. Grinnell Bros.'
J. L. Hartez, Monterey. Cal. 6. G. W. Lord A Co.. Lynn. Mass. 7. H. B. Walterman. Richmond. Ind.
EDISON PHONOGRAPH MONTHLY.
19
New Edison Records
THE delight with which you heard the first Record on your Edison
Phonograph returns with every new Edison Record that you buy.
Every month twenty-four new Records are added to those which
are available for your enjoyment. They are on sale at all Edison stores
on the 27th of the month. The new records for April are especially good.
Go to your store the day they are ready and hear them. You will not
leave the store ,N without at least half a dozen to try on your Phonograph
at home.
THREE BOOKS FREE "^^ HC -/"\pF 11 <L*loL
If you wish to know what each ^L On Sale at All Edison Stores on March 27th
one of these Records is about,
Write for April Supplemental Cata- 95°6 Gambrinus Polka (Bial) Edison Concert Band
logue. If you wish to know more 95°l Jfet **. A\?n? (Williams) Ada Jones
about the new Records write for |>5o8 Captain Baby Bunting (Helf) Byron G. Harlan
the April Phonogram If you wish g* Sa£W^
a complete list of all the Ed.son 95n The Precious Name (Doane)... .... "Edison Mixed Quartette
Kecords, write for Complete Cata- 95" If Anybody Wants to Meet a Jonah, Shake Hands With Me (Hoyt)
losrue. Write to-day so as not to Arthur Collins
fonret it, but all three will be mailed 95*3 National Fencibles March (Sousa) Edison Military Band
any time after March 27th. 95M Far Away (Richmond) Harry Anthony
9515 When Bob White is Whistling in the Meadow (Rosenfeld) Harlan & Stanley
9516 If You Want to Pick a Fuss, Wait till the Sun Shines (Furth). . .Bob Roberts
9517 The Silvery Brook Waltz (Braham) Edison Symphony Orchestra
9518 That's What the Rose Said to Me (Edwards) Louise Le Baron
9519 My Kickapoo Queen (Reed) Collins & Harlan
9520 Ida-Ho! (Von Tilzer) Billy Murray and Chorus
9521 Popularity March (Cohan^ Banjo Solo Vess L. Ossman
9522 The Tale the Church Bell Tolled (Van Alstyne) Harry MacDonough
9523 How Matt Got the Mitten (Original) Ada Jones and Len Spencer
9524 The Bowery Grenadiers (Kelly) J w Myers
9525 Sunbeam Dance (Rolfe) Bells Solo .'..V.V.Albert Benzler
9526 Do, Re, Mi, Fa, Sol, La, Si, Do (Burt) Edward Meeker
9527 Flanagan on a Broadway Car (Original) Steve Porter
• QrCd^fl- 95 ww the R.oses Are in Bloom (Nattus) Edison Male Quartette
*~^*ion- 9539 My Manuccia Take-a Steamboat— Medley (Original).. Edison Military Band
NATIONAL PHONOGRAPH COMPANY, Lakeside Ave., Orange, N. J.
[Record Advertisement in April Magazines]
20
EDISON PHONOGRAPH MONTHLY.
(r
In the Words of Others
Sell I.C.S. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
D.SHEEDXP'tsioore
tU.W6UTr.ScCTST.tAi
l^B&»te^i^i fe*
This is piling- up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I.C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for you? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
11/21/06.
International Correspondence Schools,
Scranton, Pa.
Gentlemen:
In reply to your letter of the 17th insti, will say we
considered the demonstration of Mr. Mistraud very successful and while
he was here we sold several Language Outfits. We have also Bold some
since he left us. We expect to advertise these Language Outfits during
December as gifts as you may rest assured we will communicate with the
parties to whom demonstration was given ahd who have not as yet made a
purchase. We think the plan of advertising or demonstrating these
Outfits _3 successful and leads to sales which could not be obtained
otherwise.
We have placed several orders with you since the demonstration
and would like to know if we could make arrangements to purchase
whatever we need in this line through your Denver office as we have had
to do several times recently; same can be billed to us by you. This
would be quite an accommodation to us.
We will keep you advised from time to time of the results of
sales on I. C. S. Language Outfits.
Yours very truly,
THE DENVER DRY GOODS CO.,
pel
Bmaggggiiiimmig
International Correspondence Schools
SCRANTON, PA.
^
J)
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY
THE NATIONAL PHONOGRAPH COMPANY.
VOL.
ORANGE, N. J., MAY, 1907
No. 3
NATIONAL PHONOGRAPH CO.
Orange, N. J.
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL
ROAD, LONDON, ENG.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD.,
340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO.,
AVENIDA ORIENTE, NO. II7, MEXICO
D. F., MEXICO.
EDISON
PHONOGRAPHS
AND
RECORDS
All
should
Orange
:ommunications
be addressed
, N. J.
to The Phonograph Monthly
to the Advertising Department,
c
0
N
T E
A"
r S
Ever Growing in Volume and Prestige. ... 1
Advance List of Edison Gold Moulded
Records for June 2
To Open a Branch at Buenos Ayres 3
Personal 3
Mr. Gilmore to go to Europe 3
And the Work Goes On 3
Records Cut from Catalogue 3
Edison Records to be Withdrawn 4
Jamestown Exposition 5
Fire at 304 Wabash Avenue, Chicago 5
Among the Jobbers 5
Notice About Advertising New Records
before the 27th 6
About Machine Equipments 6
How the Edison Dealer is Making Money
Representing the Commercial Department 7
Publishers of Music in July List 7
Selling Phonographs Under Difficulties 7
Comments on Edison Gold Moulded Rec-
ords for July 8
Printed Matter 10
Florencio Constantino 11
An Entire Train of Edison Phonographs
and Records for Babson Bros., Chicago.. 12
Railroad Advertising Signs 15
New Artists in Grand Opera Supplement
No. 5 Just Issued 15
Edison Goods at the Christ-church, N. Z.,
Exhibition 16
A Time Controlled Phonograph 17
Jobbers of Edison Phonographs and Rec-
ords 20
Suspended List for May 22
May Record Advertisement 23
EVER GROWING IN VOLUME AND
PRESTIGE.
The business of the National Phonograph
Company is noteworthy in these days of many
unusual things, but perhaps the most remark-
able of all of them is the demand for and the
output of Edison Gold Moulded Records. The
facilities we had at the beginning of the year
were thought sufficient to meet every require-
ment until the new record-making building
could be equipped with the necessary ma-
chinery and put in operation. No one deemed
it possible that a volume of business could be
secured that could not be easily taken care of
by existing conditions. And yet this has hap-
pened. For more than two months past our
record making department has been run con-
tinuously day and night with all the machinery
it has at its command and with the most com-
plete force of hands in the history of the busi-
ness. The daily output would not be credited
if stated in cold figures. Even the trade would
think we were giving them some of the ex-
travagant stories so easily told and of which
the talking machine industry has its share.
Even this great production has not been suf-
ficient to keep pace with the demand of the
trade. The orders each week have exceeded it
and we have been running behind. This dif-
ference is not enough to cause the trade in-
convenience, for Jobbers and Dealers are plac-
ing orders farther ahead nowadays and delays
do not cause the annoyance they once did,
when smaller stocks were carried. The dif-
ference, however, has acted as a prod upon the
work of adding ten more tanks to the present
number. It will be at least another month be-
fore these can be completed and put in opera-
tion. They will add 40 per cent, to the present
production and this "will help some."
At the same time the machine end is all that
the most sanguine could desire. The factory is
working Hp to a schedule that will produce
seventy per cent, more Phonographs than were
(Continued on page 3.)
THE ADVANCE LIST OF JULY RECORDS APPEARS ON PAGE 2.
EDISON PHONOGRAPH MONTHLY.
NEW EDISON GOLD MOULDED RECORDS.
ADVANCE LIST FOR JULY, 1907.
RECORDS listed below will be shipped from Orange in time to reach all Jobbers In
the United States and Canada before June 27th, all things being favorable, but they
must not be placed on sale by Jobbers or leave their places of business, or be re-
shipped to Dealers before 8 A. M. on June 27th. Supplements, Phonograms and Bulletins
will be shipped with Records. These may be distributed to Dealers after June 20th, but
must not be circulated among the public before June 27th. Jobbers are required to place
orders for July Records on or before May 10th. Dealers should place July orders with
Jobbers before May 10th to insure prompt shipment when Jobbers' stock is received.
9578 Ballet Music from Fanst — Part 3 (Gounod) Edison Concert Band
The conclusion of the series. Although complete in itself It may be
played In connection with Parts 1 and 2 — Nos. 8450 and 8516.
9579 Ta, Ta, An Revolr, Pm Goln> to Go (Lowitz) Ada Jones
But she walked back, and says she'll "never say it again." A new coon song.
9580 I Want You for My All Time Girl (de Koven) Irving Gillette
"Then I want you for a few years more." Song hit from the comic opera
"The Snow Man."
9581 Kimmble March (Kimmble) John Klmmble
A great march played by the composer on the accordion.
9582 And a Little Bit More (Fischer) tt a Arthur CoUlns
Coon song by the composer of "Every Little Bit Helps." "Handsome
Jimmy Snow" is the hero of the story.
9588 While the Birds are Singing to Me (Fulton) Harlan and Belmont
Whistling and singing duet, very much like No. 9022, Beautiful
Birds Sing On."
9584 I'd Live or I Would Die For You (Ball) Harrr»AnihPMy
A new sentimental ballad by the writers of "Love Me and the World is Mine.
9585 Dream of the Rarebit Fiend (Thurban) Edison Military Band
All the different stages of the Welsh Rarebit Fiend's dream
instrumentally described.
9586 Because, Pm Married Now (Ingraham) mn„*A if T -mild h???1^ Murray
A new comic song now making a hit. "I would if I could, but l
can't" — what's the answer?
9587 "Tfa^VSeTtf^ixea voices, unaccompanied. A b«SSSffi M,?"****
9588 "^S'K'fftS laid in the T^TS^tS-^-
Don't overlook it.
9589 The Broken-Hearted Sparrow (Bendix) Edison Symphony Orchestra
95S9 lhefn orcheStra selection styled "a pathetic appeal," from a .suite of four
numbers entitled "A Love Episode in Blrdland.
9590 You'll Have to Wait Till My Ship Comes In (Evans) ™ifB°b RoDert"
959V x on ii a have money to Durn." A catchy waltz song recorded with
characteristic effects.
« > K-«~ fzimsrs: riwa» a ..«*»« ,*«$£&• HM,*m
happy-go-lucky coon duet.
— ■'— A*S^?.p<JK.CKS?cS?Siy MUnS old sacred hymnT^ £"*"
v "Nearer My God to Thee.
,n i ~\ Edison Concert Band
9598 A"a S1SrouInIy°fln)IShed performance ot a selection familiar to everybody. _^
»594 P'aaagan and HU Servant «.rlinCOHfman k, th ant glrl
A vauoevme v giving his experience with .Anastasia.
_ .„ „,„,,„■, Edison Male Quartette
9595 i""*/T»rtnSaJ^SKSft a-ngl^auartette, featuring the tenor and
„ , t»„-^ /cuiiror^ Edward Meeker
— -«.^^SW^fga«tlllg good co. son, ^
9597 The ^tfsgs^-^r^ f!f*"ZI
0598 T",e °X $5.5"S£ of^eveUerses. _ T^ldea of throng is .om.ttXE iTae"'
.rt.-.-.n" Ada Jones and I^en Spencer
— "*• ,w.aJBa«sa,5£j^^swJ asct-0--' best- Hear t'he
soiuie v Edison Military Band
9601 »o«"w-T^n,m0,3?*2traCSfve march since No. 8587, "The New Colonial."
Records are wanted, give the number and letter O.
EDISON PHONOGRAPH MONTHLY.
(Continued from page i.)
made last year. It is expected that the new
schedule will shortly be in full operation and
that it will be maintained right through the
year, regardless of the mid-summer falling off
in the retail trade. The present demand makes
it certain that it will not be possible to begin
to accumulate a stock of machines till after
July 1st, leaving only July and August to get
ahead for the fall and winter. This plan of
keeping the factory running to its capacity
right through the summer was followed last
year and worked out admirably, there being
little of the trouble of previous years in keep-
ing the trade supplied.
The total of the April business again ex-
ceeded that of any previous month, further
illustrating the great and ever-growing popu-
larity of the Edison Phonograph.
TO OPEN A BRANCH AT BUENOS AIRES.
The Foreign Department of the National
Phonograph Company, whose office is at 31
Union Square, New York, and of which Wal-
ter Stevens is Manager, is about to open a
branch office at Buenos Aires, Argentine. It
will be known as La Compania Edison His-
panos-Americana. The company has been in-
corporated under the laws of New Jersey with
a capital of $25,000. The new branch will be in
charge of Thomas J. Kennedy, who has been
connected with our Foreign Department for the
past two years. He sailed on April 17th. Al-
though of American birth, Mr. Kennedy speaks
Spanish fluently. He also speaks French and
German. He possesses excellent business abil-
ity and is thoroughly familiar with the Phono-
graph game. The decision to open this branch
in South America is due to the belief of our
people that the future business relations be-
tween this country and South America is cer-
tain to be an important factor in the growth of
both countries. Mr. Kennedy will push the
business aggressively, establishing Jobbers in
all of the principal countries. Quarters in
Buenos Aires will not be secured till Mr. Ken-
nedy reaches that city.
PERSONAL.
Walter Stevens, Manager of our Foreign
Department, with headquarters at 31 Union
Square, left on April 22d for a business trip
to Mexico. He will pay his first visit to the
office of our Mexican Branch, Avenida Or-
iente No. 117, Mexico City, and will also
spend some time looking into general trade
conditions in Mexico.
MR. GILMORE TO GO TO EUROPE.
William E. Gilmore, President of the
National Phonograph Co., will sail for Eng-
land about May 8th on a business trip of two
months' duration. He will spend some time at
the various branch offices of the company in
London, Paris, Berlin and Brussels. For nearly
two years past John R. Schermerhorn, As-
sistant General Manager of the parent com-
pany, has been in charge of the London com-
pany, with the title of Chairman of Board of
Directors, and has also had a general over-
sight of the European branches. Mr. Scher-
merhorn will return with Mr. Gilmore in July
and resume his duties at Orange. He will be
succeeded in London by Thomas Graf, as Man-
aging Director. Mr. Graf has been the man-
ager of the Berlin Office since its inception and
his marked success in that position led Mr.
Gilmore to choose him as Mr. Schermerhorn's
successor. Mrs. Gilmore will accompany Mr.
Gilmore and they will do as much sightseeing
as duty will permit. Mr. and Mrs. Gilmore,
son, and two daughters spent the first part of
April at Hot Springs, Virginia.
AND THE WORK GOES ON.
In spite of the cold weather during April,
excellent progress has been made on the new
concrete buildings of the Edison plant at
Orange. The remaining two stories of the
four-story addition to the factory of the Edison
Storage Battery Company, is "poured," in-
cluding the roof, and the building will be ready
for occupancy in another month. New freight
sidings have been laid into the yard and the
I removal of the old ones has made it possible
! to continue the five-story concrete building on
Lakeside avenue. This will be extended 100
feet along Lakeside avenue. It will then turn
north and be continued 450 feet to Alden
street. The latter extension will stand on
ground now occupied by a one-story brick
building, about 75x350 feet in size, and known
as No. 2. This brick building will be torn
down in sections as the work progresses, the
work now conducted in the building being
moved to the new structure as fast as ready
for occupancy.
RECORDS CUT FROM CATALOGUE.
The trade is hereby advised that we have no
more moulds or masters of Record No. 7013,
"Toreador Song from Carmen/' by Clifford,
and Record No. 12362, "O Richard! o Mon
Roi !," French song, by Lacroix, and as soon
as our present stock of these selections is ex-
hausted, no more orders for them will be
filled.
EDISON PHONOGRAPH MONTHLY.
{Copy of Notice being Mailed to the Entire Trade.)
EDISON RECORDS TO BE WITHDRAWN.
The 158 Edison Gold Moulded Records named in the printed matter herewith [folder
and bulletin] will be cut from our next Record Catalogue, and no orders for any of them
will be filled after August 1st, 1907.
The sole reason for this action is to comply with the demand of the trade that a cer-
tain number of selections be cut from the catalogue each year.
The primary object of this advance notice is to give Dealers ample time to dispose
of any stock of cut-out selections they may have on hand; but we also think there is an
excellent opportunity to get considerable business for them before they are finally retired.
Almost without exception they are as desirable as any in our catalogue. Thousands of
Phonograph owners would later regret it if we did not give them a chance to buy them.
We have therefore prepared the enclosed bulletin and folder. Hang the bulletin in a
prominent place. Get some of the folders from your Jobber if you can use them to advan-
tage. He will have a supply about May 1st.
Place orders for cut-out selections as needed and handle your present stock of them so
that you will have none on hand after August 1st.
National Phonograph Co.,
C. H. Wilson,
General Manager of Sales.
LIST OF 150 CUT OUT RECORDS.
154 Morning, Noon and Night in Vienna E. C. Band
155 Little Kinkies E. M. Band
503 Ange d' Amour Waltz E- S. Orchestra
698 Fortune Teller Waltz P. Orchestra
700 Ma Ragtime Baby P. Orchestra
1070 Mr. Captain Stop the Ship Dudley
1562 As Your Hair Grows Whiter Anthony
2617 In Old Madrid (Banjo) Van Epps
2804 Gem Polka (Piccolo) Mazziotta
3609 Sally in Our Alley (Clarinet) Tuson
5710 Because Anthony
7163 Gypsy Love Song Harrison
7327 Schubert's Serenade Harrison
7329 Military Galop E. M. Band
7418 Serenade, Moskowski (Zither) Wormser
7666 San Toy Selections (Banjo) Ossman
7668 Manzinillo (Mandolin) Siegel
7760 Valse Bleue P. Orchestra
7839 Bedouin Love Song Duffy
8010 The Bridge Duffy
8017 Can't You Take My Word Favor
8033 Victorious America E. M. Band
8042 On Board the Oregon I. M. Quartette
8055 Temptation Schottische P. Orchestra
8059 Prince Henry March F. C. Band
81 12 Bill Bailey, Won't You Please Come Home Collins
81 17 Bismarck March E. M. Band
8132 Mr. Thomas Cat E. C. Band
8145 Sylvia Yorke (Clarinet) Tuson
8184 Miss McLeod's Reel (Bagpipe) McAuliffe
8187 All Aboard for Slumberville Harlan and Stanley
8193 Please Let Me Sleep Collins
8240 Come Down Ma Evening Star Thompson
8246 Selection from a Country Girl E. S. Orchestra
8268 O Tell Us Merry Birds Morgan and Stanley
8294 Tell Me Harlan and Stanley
8297 Tipperary March E. C. Band
83 1 1 Mixed Ale Party Golden
8362 Therese Polka (Cornet) Kryl
8364 Tessie, You are the Only, Only, Only Thompson
8416 Butterfly Gavotte (Bells) Rubsam
8427 Lord's Prayer and Gloria Patri M. M. Quartette
8437 Engaging an Opera Company Dudley
8467 When We Get Married Denny
848 1 Come Where My Love Lies Dreaming
Edison Brass Quartette
8486 When Jane and I Were Wed Harlan
8488 I Ain't Got No Use For Sleep Collins
8512 Must You Favor
8577 Nobody's Looking but the Owl and the Moon
Morgan and Stanley
861 1 Your Dad Gave His Life for His Country Wallace
8615 If You're Such a Great Star, Why Don't
You Shine Collins
8616 Merry Birds Polka (Piccolo) Mazziotta
8628 Somebody's Waiting Neath Southern Skies
MacDonough & Biehling
8635 Auction Sale Musical Instrument Store
Spencer and Holt
E. S.
8647 My Little Irish Canary
8651 In Zanzibar
8657 Rosedale March
8667 In a Nutshell (Xylophone)
8670 General Hardtack on Guard
8680 In the Days of Old
8696 On a Good Old Trolley Ride
8699 Ramona
8700 All Aboard for Dreamland
8718 It's the Band
8729 Invitation to the Waltz
8735 Sylvia (Piccolo)
8737 Hannah
8758 Little Rustic Cottage by the Stream
8782 Why, Hello, Bill, Who's Your Friend
8789 Bluette (Piccolo)
8812 Cupid's Arrow (Banjo)
8813 Sylvie
8827 Shine On, Oh Stars
8833 Make a Fuss Over Me
8835 Imagination
8842 Haill Smiling Morn E.
8853 Star of Bethlehem
8858 My Little Canoe
8867 The Girl Who Cares for Me
8869 Countess of Alagazam
8873 Abraham
8876 By the Old Oak Tree
8904 My Dreams
Collins and Harlan
MacDonough
E. M. Band
Benzler
Stanley
Roberts
Redmond
E. M. Band
Harlan
Harlan
Orchestra
Mazziotta
Murray
Anthony
Collins
Mazziotta
Van Epps
Harlan
Gillette
Collins
Collins
E. M. Quartette
Gillette
Nelson
MacDonough
Roberts
Collins
Morgan and Stanley
Gillette
.108 Good Bye Sis MacDonough
8909 Original Fantasie (Euphonium) Mantia
8917 Gimme de Leavin's Collins
8933 The Troubadour E. C. Band
8935 Oh, Oh, Sallie Collins and Harlan
8938 Marguerite MacDonough and Biehling
8939 The Bingville* Band Collins
8944 Won't You Fondle Me Collins
8947 Tommy Harlan and Stanley
8961 Longing For You Harlan
8962 The Magnet March E- M. Band
8963 Farewell, Mr. Abner Heminway
Murray and Roberts
8968 How Can I Leave Thee (Mandolin) Siegel
8970 When the Swallows Homeward Fly
MacDonough and Biehling
8972 Love's Sorrow Anthony
8978 Always Forward March E. M. Band
8980 Just Like the Ivy, I'll Cling to You MacDonough
8985 Excelsior Anthony and Harrison
8986 I've Set My Heart On You Harlan
8987 Belle of the Phillipines March E- M. Band
8992 Murphy
8997 Just My Style
9001 Oh, Oh, Sallie Medley
9003 Rose-Marie
9006 Her Boy in Blue
9008 The First Heart Throbs
9010 O, Morning Land
9017 La Cascade
9018 Sweet Maid Divine
Favor
Morgan and Stanley
E. M. Band
Anthony
MacDonough
E. S. Orchestra
Anthony and Harrison
E. C. Band
Morgan and Stanley
9021 On a Summer Night MacDonough and Biehling
EDISON PHONOGRAPH MONTHLY.
9027 To My First Love Gillette
9039 He Looks Just Like His Mother Harlan
9041 American Fantasie E). C. Band
9056 Bewitching Beauty E. S. Orchestra
9059 Cleopatra Finnegan 3£. M. Band
9068 Presentation March K. M. Band
9077 Swiss Boy (Cornet Duet) Clarke and Hazel
9082 Crucifix Anthony and Harrison
9094 Little Girl, You'll Do Gillette
9101 Robert Adair (Cornet and Trombone)
Clarke and Zimmerman
9102 I Wait for Thee Van Yorx
91 10 New Era Overture E). S. Orchestra
91 12 Angelena MacDonough and Biehling
9122 Hungarian Fantasia E. C. Band
9123 Mother o' Mine Van Yorx
9126 Honeymoon Hall MacDonough
9127 In Timbuctoo Murray
9129 Bold Front March E. M. Band
9131 And the World Goes On Roberts
9132 Betty MacDonough and Biehling
9133 Roses and Thorns E. S. Orchestra
9134 We'll Be Together When the Clouds Roll By
Gillette
9136 Pretty Mary Harlan and Stanley
9137 Dancing in the Starlight E. C. Band
9140 The Irish Girl I Love Barrow
9157 Romantic Overture E. S. Orchestra
9174 I'm Getting Sleepy Collins
9178 Miss Mary Gillette
9181 Forget-Me-Nots E. S. Orchestra
9194 Caprice Militaire E. C. Band
9205 Ghost of the Mayor Overture E. S. Orchestra
9206 'Neath the Spreading Chestnut Tree Gillette
9208 Pocahontas Favor
9209 Titania — Air de Ballet E. C. Band
921 1 Robinson Crusoe's Isle Collins
9235 Once Upon a Time Harlan
9242 Eldorey E. C. Band
JAMESTOWN EXPOSITION.
The National Phonograph Company will have
no official exhibit at the Jamestown Exposi-
tion, which opened on April 26th. A fine dis-
play of Edison Phonographs and Records will,
however, be made by C. B. Haynes & Co., Edi-
son Jobbers at Richmond. Special assistance
will be given them from Orange, and they will
have part of the material used in past ex-
hibits of this company. The Jamestown exhibit
will be purely for advertising purposes. It will
not be entered in competition for awards of
any kind and no effort whatever will be made
to secure prizes.
FIRE AT 304 WABASH AVENUE,
CHICAGO.
A fire that caused the main offices in Orange
and New York some anxiety until the details
were learned took place in the building at 302
and 304 Wabash avenue, Chicago, on the after-
noon of April 22d. In this building were locat-
ed the branch offices of the Commercial Depart-
ment of the National Phonograph Co. and the
Chicago office of the Edison Manufacturing
Co. The wholesale department of Babson
Bros, was also located in the same building.
The first report made it appear as if the entire
building would be destroyed. The next day it
was learned that the fire was confined to the
302 side of the building and that the damage to
our offices and Babson Bros, was trifling.
AMONG THE JOBBERS.
E. F. Droop & Sons Co., Edison Jobbers at
Baltimore, have moved from 109 North Charles
street to 231 North Howard street.
Kohler & Chase, Edison Jobbers at Seattle,
Wash., have moved from 1305 Second avenue
to 710 Pike street.
The Silverstone Talking Machine Co., of
1010 Olive street, St. Louis, Mo., became Edi-
son Jobbers during the past month. They
have been Edison Dealers for some time.
The Vim Company, of Des Moines, have
moved from 808 W. Walnut Street to 204
Seventh street.
The Rudolph Wurlitzer Company, of Cin-
cinnati, have moved from 10-12 West Fourth
street to 121 East Fourth street.
McGreal Bros., Edison Jobbers at Milwaukee,
Wis., will open a jobbing and retail branch at
29 East Fifth street, Cincinnati, about May
13th. They will also have a loft at Sixth and
Morris streets for carrying their wholesale
stock.
Visiting Jobbers at our New York office
during April included the following: H. Won-
derlich, J. Samuels & Bro., Providence, R. I.;
L. E. McGreal, McGreal Bros., Milwaukee,
Wis.; J. H. Towell, Eclipse Musical Co., Cleve-
land, O. : Fred K. Babson. Babson Bros.,
Chicago, 111.; C. E. Goodwin. Lyon & Healy,
Chicago, 111., Mr. DeForeest, W. C. DeForeest
& Son, Sharon, Pa. ; Chas. J. Schmelzer, J. F.
Schmelzer & Sons Arms Co., Kansas City, Mo.;
Mr. Kelly, Jr., Montreal, Canada; W. O.
Pardee, Pardee-Ellenberger Co., New Haven,
Conn. ; George R. Youmans, Waycross, Ga. ;
Thos. Wardell, Lowell, Mass.; E. F. Taft,
Eastern Talking Machine Co., Boston, Mass.;
A. E. Mandy, R. S. Williams & Sons Co.,
Toronto, Canada; C. B. Haynes, Richmond,
Va. ; B. L. Crew, Phillips & Crew Co., Atlanta,
Ga. ; J. L. Wagoner, Pittsburg Phonograph Co.,
Pittsburg, Pa. ; W. D. Andrews, Syracuse, N.
Y.: C. N. Andrews, Buffalo, N. Y. ; Jno.
Rogers, Knoxville Typewriter & Phonograph
Co., Knoxville, Tenn. ; Ross P. Curtice, Ross
P. Curtice Co., Lincoln, Neb.
GLAD HE'S A DEALER.
Allentown, N. Y., April 9, 1907.
I am pleased with the way you handle this
business, as it protects all dealers. I am also
glad I am a Dealer. I have only had the
Phonographs in for a couple of weeks, but
have sold a number of them, and lots of pros-
pects ahead. This is only a small place. Am
sure this is going to be a successful addition
to my business. A. E. Brandon.
EDISON PHONOGRAPH MONTHLY.
{Copy of Letter being Mailed to the Trade.)
NOTICE ABOUT ADVERTISING NEW RECORDS BEFORE THE 27TH.
TO EDISON DEALERS.
Orange, N. J., April 20, 1007.
Under date of August 4, 1906, we advised the trade that Jobbers might supply Phono-
grams, Supplements and Bulletins to Dealers at any time after the 20th of each month, pro-
vided the latter did not mail or distribute them to the public before the 27th.
This notice is still in force and this class of printed matter must not be si.pplied in any
other manner.
We realize, however, that by our issuing a list of new monthly Records, in the Phono-
graph Monthly and on Order Blank Forms, so far in advance they practically become public
property, and some Jobbers and Dealers, taking advantage of this fact, have seen fit to
advertise new Records, or print and distribute supplements of their own, in advance of the
27th. It has therefore been decided that we will permit Jobbers and Dealers to advertise the
list of new Records in advance of the 27th of each month, or to print and distribute sup-
plements of their own, provided such advertisin ■; and printed matter distinctly state that the
new Records will not be on sale until the 27th. Under no circumstances, however, can
we furnish Phonograms, Supplements or Bulletins to be distributed except as stated in the
first paragraph of this letter, as it would be utterly impossible to have them printed in time
to do so, and, furthermore, it would be impossible to attempt to send them out so that they
would reach each and every Jobber or Dealer at the same time.
This notice is given to clear up certain misunderstandings that have arisen between the
trade and ourselves concerning advertising the new Records in advance of the date of sale.
National Phonograph Company.
ABOUT MACHINE EQUIPMENTS.
The letter printed below was sent to all
Jobbers and Dealers, under date of July 27,
1906. It is reprinted to remind some Dealers
of facts that they may have forgotten, and
also to furnish information to new Dealers
on a subject about which they should keep
well posted :
New York, July 27, 1906.
Dear Sirs : — Referring to the option allowed
in the equipment of Edison Phonographs,
whereby a speaking-tube or hearing-tube may
be included, in place of the 14-inch horn,
please take notice that beginning this date this
option is withdrawn, and that hereafter we
will supply all machines with the regular
equipment only listed to go with them, that is :
"Gem" with Model C Reproducer, io-inch horn,
winding crank, oak carrying cover, camel's-hair chip
brush.
"Standard," with Model C Reproducer, 14 inch horn,
camel's-hair chip brush, winding crank, antique oak
cabinet.
"Home," with Model C Reproducer, improved Edi-
son Recorder, 14-inch horn, antique oak cabinet and
cover, winding crank, camel's-hair chip brush.
"Triumph," with Model C Reproducer, improved
Edison Recorder, 14-inch horn, sapphire shaving-knife,
antique oak cabinet and oak cover, winding crank,
camel's-hair chip brush.
"Balmoral," with Model C Reproducer, improved
Edison Recorder, 14-inch horn, sapphire shaving-knife,
camel's-hair chip brush.
"Conqueror," with the same equipment as the "Bal-
moral."
"Concert," with Model D Reproducer, improved
Edison Recorder, sapphire shaving-knife, oak body box
and cover, 24-inch black and gold horn, and stand,
(support), winding crank, camel's-hair chip brush.
"Opera" and "Oratorio," with the same equipment as
the "Concert."
Also, please take notice that all Phonographs
must be delivered with the horn and other
parts or accessories furnished by us; and that
under no circumstances or conditions can a
credit be allowed in any way, shape or manner
for the horn or other parts furnished by us
as part of the equipment; neither can any al-
lowance whatever be made for the horn or
other accessories in exchange for a horn of
different size or style or for any other article
not regularly included by us as a part of the
Phonograph outfit. In other words, the out-
fits must be sold by you as furnished by us,
and at the regular scale of prices. In cases
where a larger or a different style horn, or
any other accessory or article is desired, it
must be sold entirely separate from the Phono-
graph outfit, and at the full price of such horn,
accessory or other article.
Any violation of these requirements will be
considered a violation of our conditions of sale.
C. H. Wilson,
General Manager of Sales.
WEDDINGS.
Two weddings of interest to the Edison trade
occurred last month. On the 2d Lawrence E.
McGreal, of McGreal Bros., Milwaukee, was
married to Miss Helen Gannon, daughter of
Mayor Gannon, of Dixon, 111. They will make
their home at 200 Hackett avenue, Milwaukee.
Ben Lee Crew, of the Phillips & Crew Co., At-
lanta, Ga., was married on the 8th to Miss
Miriam Donaldson, daughter of John Donald-
son, of Bainbridge, Ga., a prominent man in
the South. Mr. and Mrs. Crew spent their
honeymoon in the North and are now keeping
house in Atlanta.
EDISON PHONOGRAPH MONTHLY.
HOW THE EDISON DEALER IS MAKING
MONEY REPRESENTING THE COM-
MERCIAL DEPARTMENT.
The organization of the Commercial Depart-
ment in the large cities, containing an Employ-
ment Bureau, an Installation Department with
a number of mechanics, several salesmen and
a District Manager, have shown the Edison
Jobber in the large cities that he can-
not hope to duplicate this service in
connection with his regular business. But
in smaller cities and towns the Com-
mercial Department calculates to instruct
an auxiliary force which will not be obliged
to give so much service and with this assist-
ance reach every manufactory or industrial
plant in the United States. The Edison Dealer
is the logical man for this out-of-town work if
we can interest him.
In the large cities stenographers are in touch
with four or five Employment Bureaus and are
more or less independent, while Lusiness firms
finding it so easy to obtain good help in the
stenographic field are more difficult to approach
in introducing the Edison Commercial System.
This is not true with out-of-town firms where
the number of good stenographers are scarce
and conditions in other ways are more favora-
ble.
A notable instance of success in this field
among out of town manufacturers, was the
successful sale of over $600 worth of Edison
Business Phonographs to the Morgan Engi-
neering Co., Alliance, Ohio, by G. W. Schooley.
the local Edison dealer. Mr. Schooley com-
plied with the requirements of the Edison
Commercial representative in buying a suffi-
cient number of machines to conduct his corre-
spondence and used one of these machines for
demonstrating before the Morgan Engineering
Co. He was successful in securing a trial with
this concern and finally furnished them with
seven machines and a shaving machine for
conducting their entire correspondence.
Edison representatives are allowed a dis-
count of 20 per cent, on machines that they
purchase and a commission of 20 per cent, on
sales in their immediate vicinity where they
can install and constantly watch the installa-
tion. They are not allowed a commission on
machines which they do not personally install
and take care of afterward. Although 20 per
cent, may not seem a large commission, it is in
fact sufficient because the average firm will
install three or four machines, amounting to
$400 or more, which pays our representative
well for his trouble.
The Commerical Department will give its
best information to any inquiring dealers, send-
ing literature and contracts for examination.
The department should be addressed at Orange,
N. J.
PUBLISHERS OF MUSIC IN JULY UST.
The publishers of the compositions made for
our July list of Records, so far as we can
obtain them, are given below. Where the num-
bers are omitted they are either not published
or we are unable to give the names of the
publishers :
Ballet Music from Faust, Part 3 — Chappell &
Co., London, Eng.
Ta, Ta, Au Revoir, I'm Goin' To Go — Willis
Woodward & Co., 48 W. 28th street, New
York.
I Want You For My All Time Girl— Jos. W.
Stern & Co., 34 East 21st street, New York.
And A Little Bit More — T. B. Harms Co., 126
W. 44th street, New York.
I'd Live Or I Would Die For You— M. Wit-
mark & Sons, 144 W. 37th street, New York.
The Dream of the Rarebit Fiend — Francis, Day
& Hunter, 14 W. 30th street, New York.
Because, I'm Married Now — Shapiro, New
York.
You'll Not Be Forgotten, Lady Lou — Jos. W.
Stern & Co., 34 E. 21st street, New York.
The Broken-hearted Sparrow — Theo. Bendix,
New York.
You'll Have to Wait Till My Ship Comes In—
F. A. Mills, 48 W. 20th street, New York.
I Know Dat I'll Be Happy Till I Die— Leo
Feist, 134 W. 37th street, New York.
The Hymns of the Old Church Choir— Jos. W.
Stern & Co., 34 E. 21st street, New York.
The Anvil Polka — Carl Fischer, 6 Fourth ave-
nue, New York.
Sweet Tessie Dear — M. Witmark & Sons, 144
W. 37th street, New York.
Save a Little Money for a Rainy Day — F. A.
Mills, 48 W. 29th street, New York.
The Chorus Lady March — Theo. Bendix, New
York.
The Tale of the Bucket— M. Witmark & Sons,
144 W. 37th street, New York.
It's Great to Be a Soldier Man— F. B. Havi-
land Pub. Co., 125 W. 37th street. New York.
Shoulder Arms March — Willis Woodward & Co.,
48 W. 28th street, New York.
9578
9579
9580
9582
9584
9585
9586
9588
9589
9590
9591
9592
9593
9595
9596
9597
9598
9600
0601
SELLING PHONOGRAPHS UNDER
DIFFICULTIES.
The above picture shows some of the disad-
vantages at times of doing business along the
Ohio river. The cross indicates the store of
J. W. McCullom, an Edison Dealer, at Mariet-
ta, Ohio, with the water twelve feet deep all
around, caused by the r-ise in the Ohio and
Muskingum rivers from March 12th to 19th.
EDISON PHONOGRAPH MONTHLY.
COMMENTS ON EDISON GOLD MOULDED
RECORDS FOR JULY.
Every possessor of an Edison Phonograph
will recall the delight with which he played
his first lot of Records. He will also recall
how he played them over and over till he
could whistle and sing their airs at his pleas-
ure. The new Edison Gold Moulded Records
issued every month make it possible for Pho-
nograph owners to duplicate these pleasures of
the past. The regular catalogue contains many
selections that belong in every collection and
which nil every requirement for newness and
novelty. A few of them bought from time to
time keep up the interest. The new monthly
list, however, does all of this and also serves
to keep one up-to-date in new songs and
music. As a means of knowing and being able
to whistle or sing all the latest music, an Edi-
son Phonograph is unrivalled. Look over the
list for July.
No. 9578, "Ballet Music from Faust, Part 3,"
by the Edison Concert Band, is another Record
from this charming ballet music, and with
Parts 1 and 2 (Nos. 8450 and 8516) just about
completes the selection. No. 3 gives the "En-
try of the Nubian Slaves" and "Cleopatra's
Polo Dance." A very satisfactory performance
of the entire selection may be had by playing
the three Records one after the other.
No. 9579, "Ta, Ta, Au Revoir, I'm Goin' to
Go," by Ada Jones, is a new coon song by
John B. Lowitz that has attracted a great deal
of attention for a song" so new. Harvey Tan's
better half gives him a good calling down for
his shortcomings and "flies the coop," so to
speak. Back she comes though, in short order
and promises never again to say to Harvey :
Ta, ta, au revoir, I'm goin' to go;
I'll double quick it, get my ticket
On the B. & O.
Train am waitin' at the station,
Hear the whistle blow,
Ta, ta, au revoir, I'm goin' to go.
No. 9580, "I Want You for My All Time
Girl," by Irving Gillette, is the tenor ballad
success from the new comic opera "The Snow
Man," by Stanislaus Strange (book and lyrics)
and Reginald de Koven (music). The song is
very pretty. It is of a different style than the
usual ballad and is a big hit in the opera.
Made with orchestra accompaniment.
No. 9581, "Kimmble March," is an accordion
solo by John Kimmble. The enormous success
of our two previously listed accordion solos
prompt us to list another by the same artist.
It is one of Mr. Kimmble's own composition —
a march and a fine one, too. To hear it played
is to admire it at once, for no composition ever
before listed is better adapted to the accordion
and few marches are more tuneful. Played
with piano accompaniment.
No. 9582, "And a Little Bit More," by Arthur
Collins, is a new coon song by Fred Fisher
(music) and Alfred Bryan (words), who also
wrote "Every Little Bit Helps." It is every
bit as entertaining, and many will like it even
better. It is the kind of tune that will be
sung a great deal. Sung with orchestra ac-
companiment. The story tells of the love-mak-
ing of Jimmy Snow, the chorus running this
way :
I'd like to be a friend to you,
And a little bit more;
I'd like to be your cousin, too,
And a little bit more;
I'd like to be your honey bee
And buzz around at your door;
Then you'd get all that's a coming to you,
And a little bit more.
No. 9583, "While the Birds are Singing to
Me," by Harlan and Belmont, is a whistling
and singing duet, similar to No. 9022, "Beauti-
ful Birds, Sine On." The harmonious blending
of Mr. Harlan's and Mr. Belmont's voices is
well adapted to selections of this character.
The Records are also made more interesting
by the realistic bird imitations by Mr. Belmont.
Records of this kind are not numerous in our
catalogue, as selections permitting this particu-
lar form of treatment are bv no means plen-
tiful. Written by Joe Fulton and made with
orchestra accompaniment.
No. 9584, "I'd Live or I Would Die for
You," by Harry Anthony, is a new sentimental
ballad bv Ernest R. Ball (music) and Dave
Reed, Jr. (words) the writers of "Love Me,
and the World is Mine." They have given the
lovers of this kind of songs a composition that
will interest them. It is just as beautiful as
their former song and some may like it even
better. Sung with orchestra accompaniment.
No. 9585, "Dream of the Rarebit Fiend," by
the Edison Military Band, is a strikingly unique
band Record. As its title indicates, it portrays
instrumentally the rarebit fiend's dream. All
the different stages are gone over, from the
highly fantastic to the deep and ponderously
tragic. The selection is not without its pretty
and tuneful selections, descriptive of the vic-
tim's moments of reposeful sleep. Written by
T. Thurban.
No. 9586, "Because I'm Married Now," by
Billy Murray, is a new comic song by Herbert
Ingraham, and a big hit with singers of hu-
morous selections and their audiences. "Be-
cause I'm Married Now" is the reason given
by the man about town for denying himself the
pleasure of his bachelor days. The crowd, in
unison, interrogates him in the chorus with
"Why?" to which he replies with the title of
the song. The effect is great. Sung with or-
chestra accompaniment.
No. 9587, "Speed Away," by the Edison
Mixed Quatette, is an addition to our list of
sacred selections that will be welcome. The
growing demand for sacred music continues un-
interruptedly. "Speed Away" may not be as
universally known as some previously listed
hymns, but it will become a favorite with ad-
mirers of sacred music as soon as heard. It is
a beautiful number and makes a good Record.
The music is by I. B. Woodbury and the
words by F. J. Crosby. Unaccompanied.
No. 9588, "You'll Not Be Forgotten, Lady
Lou," by Frederick H. Potter, is a sentimental
song in which the story is interesting and pret-
ty. Of particular interest, though, is the mel-
ody. There is a refreshing newness about this
melody itsdf and also the rhythm that is lin-
geringly attractive. The song is confidently
EDISON PHONOGRAPH MONTHLY.
expected to become very popular. The music
is by George W. Mayer and the words by Al-
fred Bryan. Orchestra accompaniment.
No. 9589, ''The Broken-Hearted Sparrow,"
by the Edison Symphony Orchestra, is an or-
chestra selection of high order and attractive-
ness. The music is symbolic of the sparrow's
pathetic appeal, and is delightful. It is one of
a suite of four numbers, entitled "A Love
Episode in Birdland." The suite is the crown-
ing effort in the career of Theodore Bendix as
a composer. Mr. Bendix has given the music-
loving public many pronounced successes.
No. 9590, "You'll Have to Wait Till My
Ship Comes In," by Bob Roberts, is a catchy
waltz song by George Kvans (music) and Ren
Shields (words) that is becoming very popu-
lar throughout the country. It has that qual-
ity of entertainment that appeals to everybody.
The characteristic effects introduced by our
Recording Department, such as water effects
and shouts of sailors, add much to a song al-
readv a bis: success. George Evans wrote "In
the Good Old Summer Time." Sung with or-
chestra accompaniment.
No. 9591, "I Know Dat I'll be Happy Till I
Die," by Collins and Harlan, is a song of a
happy-go-lucky coon who goes through life
with the refrain :
Well I know dat I'll be happy till I die.
I've got no room for trouble, dat is why,
I'm always smilin' and content,
I'd be just the same without a cent,
Well I know dat I'll be happy till I die.
The song is full of ginger, both in words and
rendition. Songs introducing laughter are al-
ways attractive especially if the laughter is
real and convincing. In this selection there is
lots of it and of a quality that goes the real
article one better. Ed. Rogers is the composer.
The singers are accompanied by the orches-
tra.
No. 9592, "Hymns of the Old Church Choir,"
by Frank C. Stanley, is a descriptive song in-
troducing sacred pieces. "Nearer My God to
Thee;" "Hosanna;" "Holy, Holy, Holy" and
"Rock of Ages" are beautifully interwoven in
a melody and story that will doubtless be an-
other "Holy City" in popularitv. The music is
by Alfred Solman. the words by Arthur J.
Lamb and the Record is made with orchestra
accompaniment. The bells are features in the
latter.
No. 9593, "The Anvil Polka." by the Edison
Concert Band, is a band selection that is well-
known to everybody. Its composer is A. Par-
low. It is a descriptive number made espec-
ially realistic by the addition of anvil effects.
Few have not heard this polka in some form,
but not many have heard it played as this
Record will reproduce the thoroughly finished
performances given by our Concert Band.
No. 9594, "Flanagan and His Servant Girl,"
bv Steve Porter, is Mr. Porter's latest addition
to his clever and laughable Flanagan series of
vaudeville specialties. It deals with the ser-
vant girl problem, and every family who has
kept a "maid" will appreciate the satirical fun
of this Record. It's a "scream." When Flana-
gan engaged the girl at the intelligence office,
he asked :
"Were you working any place last week?"
"Oh, yes; I lived wid five families last week."
"That's not a good record."
"It wor the best I could do; I wor sick two days."
"Well, you can come to work at io o'clock in the
morning."
"I'd sooner come at 8 o'clock, and then if I don't
like the place I can be back in time to go to the
matinee."
Flanagan gave a party and the girl put a piece
of soap in Reilly's finger-bowl. Flanagan later
wanted to know why she did it and she re-
plied: "You told me if I seen anyone at the
table in need of anything I was to get it and
say nothing." After a snow-storm Flanagan
told her to clean off the snow. She said that it
didn't need it; it was clean enough. Finally
she said she was going to leave because she
didn't like the way Mrs. Flanagan did the
work and Flanagan says to her: "Haven't we
alwavs treated you as one of the family?"
"You have," she answered, "and I can't stand it
any longer."
Xo. 9595, "Sweet Jessie Dear," by the Edi-
son Male Quartette, is a sweet ballad beauti-
fully arranged as a male quartette. The music
and words are bv Ella J. Fontelle. The tenor
voice has an effective solo part as does also
the bass. These two parts are features of the
Record, and combined with the humming ef-
tect and general ensemble work make a quar-
tette Record of exceptional interest and enter-
taining merit. Sung unaccompanied.
No. 9596, "Save a Little Money for a Rainy
Day." by Edward Meeker, is an exceptionally
good coon song on a subject ever popular and
true. The music is by Maxwell Silver and the
words by Ren Shields. Many will appreciate
the humor as well as the good advice contained
in it, and also the melody, which has a fine
swing to it. Every word can be clearly under-
stood which gives an added charm to the ex-
cellent coon dialect employed. Sung with or-
chestra accompaniment.
No. 9597, "The Chorus Lady March," by Al-
bert Benzler, is a xylophone solo with orches-
tra accompaniment of a bright and merry
march composed especially for and played
nightly in the comedy success, "The Chorus
Lady." Both as a Record and a selection it
equals if it does not take precedence over any
xylophone Record in our catalogue.
^ No. 9598, "The Tale of the Bucket," by Will
F. Denny, is a comic song something after the
order of "Fol-the-Rol-Lol," which is so popu-
lar in our catalogue. The story is told in seven
short verses of how "Nan ran away with a
man." and how they took her father's bucket in
which he kept his cash. There is a point at
the end of each verse in the shape of a pun.
The whole idea is extremely ludicrous. There
is a laugh in each verse. The melody, too,
is attractive. The music and words are by Joe
A. Budd. ^ The Record is sung with orchestra
accompaniment.
No. 9599, "Blondy and Johnny," by Ada Jones
and Len Spencer, is descriptive of a scene in a
Bowery dance hall, with a snappy dialogue in
the vernacular between Johnny and his girl
Blondy, and a number of incidental effects
that add to the realism of the Record. Blondy
tells Johnny that she is a mind reader and to
prove that she knows what he is thinking
of she sings the chorus of "Blondy," a new
song by Alfred Bryan (words) and George W.
Myers (music).
10
EDISON PHONOGRAPH MONTHLY.
No. 9600, "It's Great to Be a Soldier Man,"
by Byron G. Harlan, is an inspiring march
song by Theodore Morse (music) and Jack
Drislane (words) which on our Record is a
sure-fire hit the first time it is heard. The
enthusiasm pictured in the Record finds a re-
sponse in its hearers. The singing stops for a
moment and there is given a view of soldiers
passing in parade with commands of officers
and plaudits of people. The song begins again,
concluding with "Gee, It's Great to be a Sol-
diar Man." Sung with orchestra accompani-
ment.
No. 9601, "Shoulder Arms March," by the
Edison Military Band, is without a doubt one
of the best Phonograph marches ever listed.
It embraces all the variety and change effects
found in the most popular marches previously
listed. All the different sections of the band
stand out prominently and in one of the strains
the reed instruments are featured in a way
that made the "New Colonial March" so much
admired. Dave Rose is the composer.
WHAT THE FULL LINE DOES.
Gardner, Mass., April 15, 1907.
Thinking it might please you to know of
the success of one of your Dealers I am writ-
ing you this letter. About December 15th,
1905, I was persuaded by George A. Winslow,
of the Boston Cycle & Sundry Co., to adopt
the box system made by his company and also
carry every domestic record in stock, and a full
line of Edison machines and sundries. Previous
to this time I had been doing a small business
in five different lines of talking machines,
and a very incomplete line of Edison goods.
At this time I had only 103 of your records
and only one Standard machine. Where I was
ordering 50 records for the first shipment, I
am now ordering not less than 250 records
and use at least 600 during each month. Dur-
ing the first six months under this system I
placed 90 outfits, five of them being Triumph.
Before that I never considered it practical to
talk the $50 machines. It took me about three
weeks to arrange the system, but the business
at once began to boom even while the system
was in an incomplete state. I can assure yon
it required a great deal of persuasion on the
part of Mr. Winslow to induce me to place
this large order, at the time when I considered
the business almost flat. I had almost decided
to throw out the entire talking machine busi-
ness. In the past year my trade has increased
many, many times. In the past week I have
placed nine outfits. We are now carrying
4,000 Edison Records and a very representative
line of machines, with exclusion of all other
lines. I wish to congratulate the National
Phonograph Co. on their method of business
and also their contract of protection to agents,
knowing that it is the life and soul of the
business. You may use this letter if you con-
sider it to your advantage to do so.
F. L. Gilson.
PRINTED MATTER.
Copies of the April edition of the domestic
Record Catalogue, Form No. 1070, have just
been mailed to all Dealers. It includes all
selections listed to and embracing the April
list. This mailing has been delayed so as to
give Jobbers an opportunity to receive a sup-
ply before they were asked for by Dealers.
This new catalogue only differs from the pre-
vious edition, No. 1000, in the addition of
the lists for December to April inclusive.
Through an error No. 9366, "Simple Confes-
sion," violoncello solo by Hans Kronold, ap-
pears in part of the edition. The selection was
cut from the catalogue some time ago.
"Four Irresistible Entertainers," is the title of
a new four-page folder now being mailed to.
the trade. It is printed in two colors. The
first page shows a hand in black, with an
orange background, the prices of the four
principal Edison Phonographs, $10, $20, $30
and $50, appearing on the tips of the four
fingers. Pages two and three show half tones
of the four machines, with an argument on the
desirability of having one in the home. These
folders are very useful for mailing and circu-
lating purposes. Most Jobbers have been sup-
plied with liberal quantities.
Whether or not they have on hand any stock
of the 150 Records to be cut from our cata-
logue on August 1st, Dealers are urged to post
the Bulletin mailed them a few days ag© and
make an effort to advise their patrons about
this cut-out list. Every time after we have
retired a lot of Records in this manner we get
letters from Phonograph owners, asking if we
cannot furnish some of the selections. This
shows that many sales would be made if the
public knew that they could not get these cut-
out numbers after a certain date. By a little
judicious pushing Dealers can readily dispose
of any stock they may have on hand and re-
lieve themselves of the trouble of having to
return them later.
Jobbers who find it desirable to furnish pros-
pective dealers with detailed information con-
cerning prices, discounts, terms and conditions
of sale of Edison goods, may get from our
Advertising Department a supply of single
sheet contracts, which have been printed for
this purpose, making it unnecessary to use the
triplicate form. Ask for "Specimen Agree-
ments."
REMOVAL OF PARIS BRANCH.
The Paris office of this company has been
moved from 31 Rue du Quatre Septembre to
42 Rue de Paradis.
EDISON PHONOGRAPH MONTHLY.
11
FLORENCIO CONSTANTINO.
From the issuance of our first list of Grand
Opera Records all who have heard the Records
made by Florencio Constantino have been aware
that he was the possessor of a voice of wonder-
ful power and beauty. This judgment of his
voice is being amply borne out by the attention
he is now attracting in the West. Mr. Con-
stantino is the leading tenor of the San Carlo
Opera Company and shares the stellar honors
with Nordica. We print below some notices
taken from daily papers on the Pacific coast.
From the San Francisco Chronicle, March igth.
Perhaps the most brilliant vocal success of the night
was scored by Constantino, for lie was a surprise, in
spite of the many laudatory things that have been
said of his singing. Oakland never heard such a mag-
nificent tenor, and his rendition of the famous aria of
the second act, "Cielo e Mar," evoked a scene of
unprecedented enthusiasm. From the first moment of
his appearance on the stage, Constantino captured his
audience. He possesses a superb tenor voice, of beau-
tiful quality, which mounts to the highest tones with
ease and sonority. In the middle register it is mellow
and dulcet. At all times Constantino uses his voice
with consummate art. He is a finished actor, dramatic,
graceful and emotional.
From the San Francisco Call, March igth.
But Constantino, with stellar honors yet to be
heaped upon him, stirred the imagination of Oakland
people, who joyed mightily in discovering his voice.
The adjectives that clever opera lovers used when
Caruso sang will have to be brought out and dusted
off and applied to Constantino during the next fort-
night, and one or two additional bits of descriptive
embroidery perhaps must be invented.
Constantino can sing and does sing as no tenor
besides Caruso ever has sung in the annals of grand
opera productions on this coast. There is power and
yet fineness in his singing, sweetness that is almost
cloying, and yet strength that thrills with its sugges-
tion of passionate virility; there is gold and velvet and
perfume in the man's voice and art allied to an almost
perfect organ wherewith to interpret masterly music.
From the San Francisco Chronicle, March 22d.
Of the individual triumphs of the night the greatest
of all was won by Constantino. As to the quality of
this marvelous tenor, it seems inevitable that in the
annals of the opera of the day it is to be written,
Constantino first, Caruso second.
* * * * *
The vocal gem of the scene is the tenor solo, "Cielo
e Mar," which revealed the splendor of Constantino's
marvelous voice and the perfection of his art. In the
prime of manhood, handsome, modest and magnetic,
aside from his artistic qualities, he is an interesting
operatic figure. He sings with equal facility in both the
lyric and dramatic scenes, and the ease with which he
swells a tone from the pianissimo to forte is almost mi-
raculous. Especially in the mezzo voce is Constantino's
voice remarkable for tone beauty. In the recitative
passages he showed that he was a past master of vocal
technique by his crisp delivery, marking the staccato
passages with the precision of a violin virtuoso. The
artistry he exhibited in the grand aria and the wealth
of beautiful tone he gave to it brought forth a storm
of applause and bravas from the audience. It was
in this song that Constantino clearly surpassed Caruso,
for while he has not the sensuous tone quality of the
Conried tenor he is the more perfect artist.
From the San Francisco Chronicle, March 26th.
The honors of the evening easily fell to Constantino,
who, as the morally irresponsible Duke of Mantova,
sang with a fascinating and careless abandon. A fine
sublety in his characterization was more than im-
pressive. The Duke, as played by the Spanish tenor,
is a cleverly artistic creation.
And how he sang! With the utmost ease and with
ever pleasing pianissimos, the sweet lyric tones floated
with the utmost charm. Indeed, here is a most con-
genial role for the young, but gifted artist.
From the Seattle Times, April 8th.
Constantino's entrance was the signal not only for
applause, but for spontaneous cheers that came from
everywhere. For some moments he was unable to
sing, but stood up on the stage waiting, a striking and
picturesque figure in the Italian costume of the period.
The beauty and exquisite melody of "Lucia," es-
pecially in the third act, gave such opportunity to the
two principals as their warmest admirers wished, and
the familiar and ever beautiful sextette was sung with
such richness and volume of tone, such impassioned
strength and such dramatic fervor that the house rose
almost to its feet with cheers and cries. Time and
time again the favorites were brought back, and then
the curtain rose on the stock piano and Mr. Henry
Russell appeared with Miss Nielsen and played her
accompaniment for the favorite old encore of prima
donnas, "Comin' Thro' the Rye," which Miss Nielsen
sang with sweetness and coquetry. Then the applause
which had ebbed only for this broke forth again with
in>istent cries of "Constantino." When he came and
began to sing the "Questa o Quella," from "Rigo-
letto," the house was silent instantly, but would not
let him go after its conclusion. And being in a very
macious mood he sang once more, the "La Donna e
Mobile," from the same opera. It is Constantino who
has been the surprise and the great delight of the San
Carlo Company. It is his fame which will re-echo
through America in the years to come as it already
lias through Europe. He is probably the most beauti-
ful tenor voice in the world today, certainly the com-
bination of appearance, of manner and of voice com-
bines in him more perfectly with knowledge of his
art and ability to use it than any other artist
known. He has succeeded De Reszke, Caruso and
Bonci in this country, and is inferior to none of them.
WHAT TWO DEALERS SAY.
We inclose some circulars and cards of one
of the most popular Sporting Camps in North-
ern Maine, where we have recently sold a
Standard Phonograph and five dozen Records.
We expect to sell a lot more Records and Ma-
chines this summer after the trout fishing
opens. We have handled the Edison Goods
for several years and are well pleased with
them. Other makes of machines have been
offered to us but we say we have no room
for any others. We carry about 2,000 Records
in stock. J. N. & I. J. Smith,
Skowhegan, Me.
I am pushing the Edison Machine and get-
ring lots of business. E. A. Gyde,
Aitkin, Minn.
12
EDISON PHONOGRAPH MONTHLY.
PHOTOGRAPH OF TRAP
An Entire Train of Edison Phonographs and Records for Babson Bros.,
, Chicago—Largest Shipment of Talking Machine Goods Ever Made.
We present above a photograph of the lar-
gest single shipment of talking machines and
records ever made in this or any other coun-
try and one that will probably not be duplicated
for some time to come. It is a freight train of
twenty-seven cars loaded with nothing but
Edison Phonographs, Edison Gold Moulded
Records, horns, cranes, and a quantity of cata-
logues and other printed matter. The ship-
ment comprised approximately 8,000 Phono-
graphs, over a quarter million Records, and
8,000 horns and cranes. The invoices for the
shipment were considerably in excess of $100,-
000. The shipment was made to fill a straight-
out bona fide order from Babson Brothers,
Chicago, who are making a most phenomenal
success of selling Edison Phonographs and
Records by installments on the mail order plan.
In other words they are sending these goods
anywhere in the United States and permitting
the purchasers to pay for them on the easy
payment plan. Their plan is one of the most
daring that the talking machine trade has ever
known and their success is not begrudged by
any one.
The principal reason for this unusual ship-
ment is the fact that Babson Brothers have
just completed and moved into a five-story
pressed brick and stone building, 80x150 feet,
at the corner of Nineteenth street and Marshall
Boulevard, Chicago, providing a floor space
of 00,000 square feet, without doubt the largest
space in this country devoted to the sale of talk-
ing machine goods only. The picture of the
new building shown here was taken before the
structure was completed. Babson Brothers
have been conducting their retail business at
149 Michigan avenue and their jobbing business
at 304 Wabash avenue. Both will hereafter be
carried on in the new building at Nineteenth
street and Marshall Boulevard. The special
shipment was made so that the new building
might be completely and adequately stocked
before May 1st, and so that the removal of
both the retail and jobbing branches could be
accomplished with no other friction than hav-
ing employes stop work at the old places Satur-
day and resume in the new building Mon-
day morning. The stock at the Michigan
avenue and Wabash avenue addresses will be
moved to the new building in a leisurely man-
ner. By this plan the great business of the
firm will not stop for a single hour. Although
involving the outlay of a considerable amount
of money, the plan is just such a one as these
sagacious business men might be expected to
evolve.
The first floor of the new building will be
occupied by the shipping room. The offices
will be on the first floor, and the second, third
EDISON PHONOGRAPH MONTHLY.
13
:n at meadville, pa.
and fourth floors will be given up entirely to
stock-rooms. The wholesale record stock will
occupy the entire fifth floor. This floor has
been designed especially for records, and has
immense skylights running the entire length
of the building. The bins for the wholesale
stock have been constructed after special de-
signs of G. M. Nisbett, wholesale manager. The
bins will have a total capacity of 2,000,000
records. The firm has unobstructed light on
all four sides of the building. They also own
400 feet of additional frontage on Nineteenth
street, and thus have plenty of room for ex-
pansion. The rear of the building is right on
the C, B. & Q. tracks, and the firm have their
own private switches in their own yard. The
building was put up in less than sixty days by
the employment of an immense force of me-
chanics working overtime. It is of the best
and most durable construction throughout.
The special train left Orange on Monday
night, April 12th, and went west over the Erie
railroad. As the photograph shows, each car
bore banners on both sides reading "Edison
Phonographs for Babson Bros., Chicago."
The train was drawn by Engine No. 1655
and was in charge of the following crew :
Charles Johnson, engineer ; Edward Carlough,
fireman ;• William Lynch, conductor ; James
Dwyer, brakeman ; George F. Mack, flagman.
Because of the difficulty of stopping the train
lone enough in the vicinity of Jersey City
without interfering with traffic, arrangements
were made to photograph it at the end of the
first division. H. T. Leeming, Traffic Manager
of the National Phonograph Co., accompanied
by two photographers from G. P. Hall & Co.,
New York, went ahead by passenger train,
and early Tuesday secured the photograph
shown herewith. The train was standing on
a bridge over the Susquehanna river at Mead-
ville, Pa. The location was ideal for the pur-
pose. Between Jersey City and Chicago seven
changes of engines and crews were made. By
special arrangements most of the trip was
made by daylight, so as to get as much adver-
tising from it as possible. It is hardly neces-
sary to state that the spectacle of an entire
train of cars filled with Phonographs, Records,
etc., attracted much attention throughout the
entire trip.
The train reached Hammond, Ind., at 6
o'clock Saturday morning. It was there met
by representatives of the Erie Railroad, Bab-
son Bros, and the National Phonograph Com-
pany. Additional photographs were made and
the train proceeded to its destination, reaching
51st street at 12.30 o'clock. Its contents were
transferred to the new building of Babson
Bros, on Monday.
Another remarkable incident connected with
this great shipment was the receipt from Bab-
son Brothers on the day the special train left
Orange, of an additional order for 100,000 Edi-
son Records, shipment to be made as soon as
possible.
It may not be out of place at this time (and
certainly we will be pardoned if we appear
egotistical in mentioning it) to quote an inci-
dent that occurred when Babson Bros, had
14
EDISON PHONOGRAPH MONTHLY.
demonstrated that their plan was an unques-
tioned success. Knowing that they had had
considerable experience with other kinds of
talking machines, a friend asked one of the
firm why they sold Edison Phonographs on
the mail order plan and no other kind. The
reply was that in their experience it was the
only machine that staid sold when once sent
out ; the only one that did not come back. Could
any manufacturer want a more eloquent or
a more convincing argument for the merit of
his product than this?
: , -tap'*-' - ■ r
s
I y
-:-^mi^jmmW\\-^tB2L^ ; .aateayL
*p ■' •'.•'•;- ''-.- f;:.}r
■
BABSON BROS. GREAT BUILDING
AS A SINGING TEACHER.
A few lines by which I wish to acquaint you
with a new use for an Edison Phonograph.
I am a member of the firm of Gerhart & Has-
sler, Dealers in Edison Phonographs and sup-
plies. By profession I am a school teacher.
I am teaching a rural school of fifty pupils. I
teach singing in my school with the aid of
the Phonograph. For instance, when a Record
of my fancy comes out, I write off the words,
and have them printed on cards for my pupils.
Then, having a Phonograph in school, I place
the machine in front of the school, play the
song a few times, and then the school sings
along. In a short time the entire school can
sing the song, on correct time and correct
pitch. It is better than a piano. I find Ada
Jones' pieces excellent for this purpose ; she
is a good leader, and is virtually the singing
leader in my school. Bob Roberts is also a
good leader ; so are some others. I think
every school should have an Edison Phono-
graph. A few lively marches, played at recess
or dinner time, puts new life into all the
youngsters. I would not teach without it. —
/. Irwin Gerhart, Wernersville, Pa.
BOTH ARE CORRECT.
[Extract from a Dealer's Circular.]
I have been asked what effect simplified
spelling would have on the word Phonograph.
Both Phonograph and Funny-graft are cor-
rect.
I am still selling Edison Phonographs at
the rate of three a week (which is* pretty good
for a little burg of 1,000 inhabitants) because
every one knows that the Edison Phonograph
is correct.
I am selling them for cash or a Dollar down
and a Dollar a week until paid for.
I carry in stock every American Edison
Record made, and have them arranged in wire
racks with each record plainly labelled. You
can see what you want and get it.
Funny-graft is correct for some of the
machines you see advertised. You get them
with a pound of tea, for selling gum, or have
a few records thrown in with one.
If you want a Phonograph that you and
your children and grandchildren can enjoy for
the next hundred years come in and buy an
Edison. All styles in stock. $10.00, $20.00,
$30.00 and $50.00 — B. T. Burlingham, McGraw,
N. Y.
EDISON PHONOGRAPH MONTHLY.
15
^ EDISON ,
PHONOGRAPH
MUSIC FOR WVmSC EOMB.
RAILROAD ADVERTISING SIGNS.
Above is a reproduction of one of our rail-
road signs now so familiar to all who have
travelled any distance east of the Mississippi
River. For some months past we have had
nearly 200 of these signs on the principal rail-
roads in that section. We have just made
contracts for 230 more of them, making over
400 in all. The new boards will be placed as
far north as Bangor, Me., as far south as New
Orleans and as far west as California. When
these new signs are put up it will be practically
impossible to travel any considerable distance
in any direction without seeing this presenta-
tion of the Edison "Old Couple." This is but
one of the many forms of advertising Edison
Phonographs and Records for the benefit of the
Edison trade.
GIUSEPPE CAMPANARI, BARITONE.
ROBERT BLASS, BASSO.
NEW ARTISTS IN GRAND OPERA SUPPLEMENT No. 5 JUST ISSUED.
16
EDISON PHONOGRAPH MONTHLY.
EXHIBIT OF CHIVERS MUSIC STORES, CHRISTCHURCH, N. Z.
EDISON GOODS AT THE CHRISTCHURCH,
N. Z., EXHIBITION.
The largest international exhibition ever
held in the Southern Hemisphere closed on
April 15th, at Christchurch, New Zealand.
It opened on November 1st 'last, and was a
most successful affair. Every country was rep-
resented among the exhibitors. Two of the
most progressive Edison Jobbers in New Zea-
land had exhibits. Photographs of both are
given herewith. The display made by the
Chivers Music Stores could not be better. It
is equal to anything of the kind made any-
THE P. GENCY
■largest Machines,
records ^supplies in new zealand.
\SSSSSSSi WHOLESALE & HETAiL.eBgSSj
EXHIBIT OY F. C. SMITH.
where. That of F. C. Smith was not as large
as the Chivers exhibit, but Mr. Smith had the
sole selling rights for talking machines for the
Exhibition, and therefore used a large part
of his space as a demonstrating room.
THE PHONOGRAPH AS A PROMOTER.
That there seems to be no end to the benefits
accruing from scientific discovery is illustrated
by a novel use to which the phonograph was
applied by an American Captain in the South
Seas.
While one of the naval vessels of the United
States was patrolling that part of the Pacific
Ocean last spring it chanced upon a sailing
vessel, which an officer from the war ship at
once boarded. The stranger proved to be a
craft commanded by a New Englander who for
some years had been engaged in recruiting
Kanakas for the plantations of Queensland,
Australia.
The naval officer noticed that there was on
board an instrument that is not usually con-
sidered essential for purposes of navigation —
a Phonograph — and asked why the talking ma-
chine should have been included in the ship's
outfit. He was told that before the vessel left
Queensland the Captain had visited some of the
sugar plantations where South Sea Islanders
were employed, taking with him a camera and
a Phonograph. Here he went into the business
of photographing groups of islanders on the
plantations, also taking individual pictures
of well known men from the New Hebrides and
the Solomon Group.
Edison's invention was then brought into
service, the best known among the islanders
being asked to speak into the Phonograph any-
thing they would like to tell their friends at
home. In this way large numbers were induced
to give an account of the sort of life the
Kanakas were having on the plantations, and
to tell any other news likely to interest the old
folks at home in Malikolo, Ambrym, San
Christoval, Malaita, and other islands.
When he had secured a good supply of these
EDISON PHONOGRAPH MONTHLY.
17
messages, the ingenious master sailed for the
islands, and at last advice was making good
use of his material. Many of the photographs
had been transferred to glass for use with the
limelight, and with the pictures and the Phono-
graph he was able to give exhibitions of life on
a plantation that changed the doubts of the
natives into an enthusiastic desire to emigrate.
At the limelight show the Captain would
produce a full sized picture of an absent friend,
a native well known on the island, and to the
amazement of his dusky audience would make
him speak words of greeting from his planta-
tion home in Bundaberg. a thousand miles
away. Whatever misgivings had been felt be-
fore the Phonograph was produced were at
once dispelled when the limelight picture of
their friend addressed them in their own tongue
and in the voice they had known so well when
he dwelt among them.— Associated Sunday
Magazine, April 8, 1Q07.
VALUE OF SEPARATE ROOMS.
Almost every week we read of some progres-
sive firm having their quarters redecorated and
in almost every instance the fact is mentioned
that separate rooms have been arranged and
specially decorated for the purpose of display-
ing the various lines handled.
The larger dealers everywhere are realizing
that best results are obtained when a machine
may be tested and its good points brought out
to much better advantage, while it is separate
from the general stock. Where the customer
is confronted with only three or four styles
he or she, as the case may be, is not confused,
and a selection is more readily made because
the mind is concentrated upon the contents of
the parlor alone instead of an open wareroom,
where other customers are examining and test-
ing instruments. Of course, many dealers will
remark that there will be the increased cost of
fitting up the rooms attractively. Even so, it
may be safely said that of five sales that are
lost on the wareroom floor because the pros-
pective customer could not arrive at a decision,
two will be saved by the separate room where
comfortably seated, among attactive surround-
ings, the tendency to find objections is reduced
to a minimum and the salesman finds a more
fertile field for his arguments. — Talking Ma-
chine World.
EDISON PHONOGRAPHS AND RECORDS
BY THEXARLOAD.
What is unquestionably the largest single
shipment of Phonographs and Records ever
imported by any firm in B. C, came to hand
on Thursday last, when the well-known firm
of M. W. Waitt & Co., Ltd., received a full car-
load of the celebrated Edison Phonographs,
and their superb Cylinder Records. Messrs.
M. W. Waitt & Co., Ltd., have been appointed
jobbers for these goods by the National Pho-
nograph Company of Orange, N. J., and the
present shipment is but the advance guard of
much larger ones expected to follow, as the
popularity of Edison Machines and Records
is so great that the demand is growing by
leaps and bounds ; the Vancouver public are
invited to look over this handsome stock, when
they will commence to appreciate what an im-
portant point this citv is becoming as a distrib-
uting centre. Messrs. M. W. Waitt & Co. are
now building a large addition to the rear of
their present premises in order to take care
of their vastly increasing trade; when com-
pleted their Phonograph parlors will be the
finest in Canada. — Daily News- Advertiser, Van
c ouver, B. C.
A TIME-CONTROLLED PHONOGRAPH.
A recent article referring to the personality
of Andrew Carnegie stated that the great
ironmaster is awakened every morning by the
melodious strains of a pipe organ, played by
a well-known musician, and from a psychologi-
cal viewpoint of theory and practice this is
much better than to be rudely aroused to the
day's activity by the clanging gong of a 98-
cent alarm clock. Unfortunately all of us can-
not afford the luxurv of a private organ and
organist, but thanks to the genius of Dr. J. E.
Hett, of Berlin, Ontario, the next best thing
has been done for a sleepy and long-suffering
humanity, and that is a time-controlled Phono-
graph, an arrangement of clock and Phono-
graph, so that at any predetermined time of
night or day, but especially in the early morn-
ing, sweet sounds may fill the sleepers room
and so awaken him.
Now the sounds that are first impressed
upon the brain may be a march by Sousa or
any other musical selection that may be de-
sired, and as it is generally believed that the
first thoughts which are induced on awakening
by external suggestion cling to a person more
or less tenaciously throughout the day, it is
obvious that these should be sweet and pleas-
ant instead of harsh and uncomforting. To
determine the correctness of the above suppo-
sition the doctor commenced a series of ex-
periments, and as the result of numerous in-
vestigations upon himself he became convinced
of the verity of it, and in the end devised the
combination shown in the accompaning illus-
tration.
The mechanism is very simple and consists
IS
EDISON PHONOGRAPH MONTHLY.
of a spring which trips a lever attached at one
end to an ordinary alarm clock, while at the
other end a cord which passes over a pulley
is connected to the starting lever of the Phono-
graph. The case contains three ordinary dry-
cell batteries, and when the alarm lever of the
clock is tripped the Phonograph is not only
started but a miniature four-volt lamp is also
turned on and lighted. The light may, how-
ever, be turned on or off at pleasure and the
Phonograph operated likewise at will. — Scien-
tific American.
LETTERS SENT BY DEALERS TO
RETAIL INQUIRERS.
From C. M. Olney, Copemish, Mich.
Dear Sir:— I am enclosing you printed matter and
catalog relative to the most wonderful invention and
the most charming home entertainer of the present
day.
The Edison Phonograph is the original and the only
perfect talking machine; — invented, perfected and
manufactured by Thomas A. Edison, the most won-
derful inventor the world has ever known. You may
have been disgusted with some imitation phonograph —
you surely will be delighted with the genuine Edison
Phonograph and the Edison Gold Moulded Records.
There are no disagreeable noises in the Edison
Records. You can understand them. Their volume
and brilliant quality of tone is especially adapted to
parlor use. This is a feature that Mr. Edison caters
to. Neither the musical detail or the natural life-like
tones of the voice are drowned out by a mechanical
surface noise. You cannot afford to be without an
Edison Phonograph in your home. Most valuable as
an educator and indispensable as a versatile enter-
tainer. The most reasonable priced machine and the
only pure life-like toned records on the market to-day.
With the "Edison" you can make perfect records of
your friends' voice — of grandpa's — or the baby's. Why
not have "photographs" of their voices as well as of
their faces to remember them by when they are gone?
Let us demonstrate to you how badly you need
"Edison music" in your parlor.
It will be a real pleasure to us, and to you, if you
will call and hear the wonderful Edison Phonograph
of to-day. Or, we will be glad to bring one to your
home for demonstration if it is not convenient for you
to come to our store.
Do yourself, your family, your friends, and us a
favor and let us hear from you soon regarding the
Edison Phonograph.
Edison Standard Phonograph, Flower Horn and
Stand and your choice of 12 records for $27.50. Pay-
ments made easy.
From Hardy's Music House, Ludington, Mich.
Dear Sir: — Are you too busy to spend one moment
with us on the subject of Phonographs? We want to
interest you in this very popular musical instrument.
The Edison factory is now turning out two com-
plete machines per minute every working day, and are
working 24 hours per day, so there is no longer any
question that the Edison is the most popular music
maker of the day.
Did you ever stop to think what a wonderful inven-
tion the Phonograph really is. Now that is just where
we wish to interest you. It is a very interesting
study, to say nothing of its entertaining features; and
more, it is eduational in many ways and a continual
source of amusement for the entire family.
We have sold a great many Edison Phonographs in
the county and want to sell more. We have no dis-
satisfied customers. Our stock is always fresh and
up-to-date, and is the largest in Western Michigan.
We have different sized machines, so necessarily dif-
ferent prices; also several sizes of horns which sell
for different prices. But we do not have two prices
on the same outfit. Our terms differ according to the
responsibilities of the buyer, any responsible buyer can
buy almost on their own terms. If you will take time
to call on us we will appreciate it and will be pleased
to show you the merits of the Edison Phonograph.
We know we can interest and even surprise you with
our fine selection of Edison Records.
Thanking you for your time and attention and as-
suring you that any patronage you favor us 'with will
be appreciated, we are
From F. R. Pancoast, Hastings, Mich.
Dear Sir: — I am inclosing you catalog of the most
wonderful invention and the most charming entertainer
of the present day — the Edison Phonograph.
This is the only original and only perfect talking
machine — invented, perfected and manufactured by
Thomas A. Edison, the most wonderful inventor the
world has ever known, properly called the "Wizard."
Possibly you have heard "talking machines" and
have not cared to own one, but remember there are
machines that reproduce sounds and noises, but lack
that human quality, the sweetness and roundness of
voice and music which is only to be found in that
ideal home entertainer, the Edison Phonograph.
You can sit at home by your own fireside and listen
to the most famous artists in Grand Opera, enjoy the
latest coon song or rag-time music. If your mood is
serious, you can have all those sweet old hymns and
songs of long ago, so filled with pleasant memories.
There is something for every member of the home and
for the guest as well, no matter what the taste may be.
With an Edison Phonograph you can make records
of the voices of your loved ones, "voice photographs,"
someone calls them.
Kindly look over the catalog — you will find it quite
interesting — and at your earliest convenience come in,
when I will show you the machines and play for you
some of the records. This will be a real pleasure for
me, and should you desire to place am "Edison" in
your home and it is not convenient to pay cash, my
easy payment plan will interest you.
Hoping to be favored with a call front you soon,
I am
AN ARTICLE WORTH READING.
William F. Hunt, an Edison Dealer at Wan-
atah, Ind., who is a frequent writer on talking
machine subjects, has the following interesting
article in a late issue of the Talking, Machine
World :
"To be a successful talking machine dealer it
is very important that he should keep thor-
oughly posted on all the improvements that are
brought out by the manufacturers in this line.
As soon as a person buys a talking machine he
becomes enthusiastic over the possibilities of
improving the same, and he eagerly watches
for the appearance of anything in that line, and
the oftener you have something new to offer
him the oftener he will visit your store. Great
care should, however, be exercised to offer only
articles which you have tried and which you
know are practical and reliable in every way,
and he will be your ever-confiding friend and
customer. In the struggle to improve the Phon-
ograph there are a number of so-called im-
provements on the market which are fakes
pure and simple. Do not try to sell these to
your customers because they present a tempt-
ing profit. They are poison to your business,
and will prove not profitable, but sadly un-
profitable in the end. You do not have to put
in a stock of any article until you have been
fully convinced of its merits. Purchase a sam-
ple and give it a thorough trial. Many deal-
ers are not successful because they do not treat
their customers with due respect. It is to your
benefit to do so. No matter how unpromising
the prospects for a sale may be from appear-
ances, I have yet to find the salesman that can
judge the size of a man's pocketbook or the
amount of the purchase a man intends to
make; in fact, the customer himself does not
know the latter. It will depend entirely on
your own tactics, as to how large a purchase
he will make. Be ever ready to give the cus-
tomer any information along your line which
he may desire, and always treat him with the
best of courtesy, whether you think he will
EDISON PHONOGRAPH MONTHLY.
IS
make a purchase or not. It is sometimes a
hard thing to do, I know, but nevertheless it is
a most important point in conducting a suc-
cessful business. If a customer calls for any-
thing you have not got in stock do not put him
off by trying to sell him something which you
know he does not want, but tell him that you
would be pleased to order it for him, even if
you know that you would not be making any-
thing on the sale, as the express charges would
eat up the profit. This plan is not altogether
satisfactory; but as it is impossible to at all
times carry a complete stock of everything in
the talking machine line, it is better than to
abruptly say to the customer that you have
not got it and do not care to get it. Chances
are that he would go to a competitor and pur-
chase the article, and not only that particular
article, but more, and continue to trade with
him when through a little talk you could in-
duce him to let you order the article for him
and thereby retain his future partronage. Study
the line which you carry thoroughly, so that
you will be able to bring out all the good
points in favor of it when you are trying to
make a sale. When the customer once be-
comes convinced that you are handling the
article, not only for what money there is in it
but for the merits it possesses the sale is com-
pleted ; all that is left for you to do is to wrap
it up for him to take home. Furthermore, do
not throw the literature sent out by manufac-
turers into the waste basket without proper
notice, but read everything, and read it care-
fully. You may think you have not the time
to spare, but take time — it is time profitably
spent. You will add to your knowledge, as
this literature is gotten up with brains. Above
everything else keep posted on what is going
on in the talking machine trade."
FORM LETTERS TO "FOLLOW UP" INQUIRIES.
The letters printed below have been written to meet the frequent requests of Edison
Dealers for forms to be used by them in "following up" the retail inquiries created by our
advertising and forwarded by us to Dealers. These should be written on a typewriter, but
may be written in long-hand if a writing machine is not available. In either case they
should be specially written and signed personally by a member of the firm or company. A
prospective customer is much more favorably impressed when he receives such a letter than
with one that it printed or written and signed by a clerk :
FIRST LETTER.
[To be mailed as soon as notification is received from National Phonograph Co.]
Dear Sir — The National Phonograph Company advises that in response to a request from
you thev have supplied you with printed matter pertaining to the Edison Phonograph.
Printed matter is all very well in its way, but in order to fully understand and appreci-
ate this great entertainer you must hear it play, sing or talk.
We carry all styles of Edison Phonographs and a complete line of Records, ranging from
grand opera to the popular airs of the day.
Will you not call at an early date and hear the kind of music you like as rendered by
the various types of Phonographs? We want you to particularly note the clearness and
richness of tone, the wide range and the fine construction of these instruments, and nothing
but personal investigation will do it.
There is nothing you could put into your home that would bring you, your family and
your friends so much enjoyment as will an Edison Phonograph. It places at your command
all the music of the world, is always ready to entertain, is never out of tune or out of
practice.
A call from you for the purpose of getting acquainted with the merits of the Edison
will not obligate you in any way. We merely wish the opportunity of demonstration in
order to help you to a decision.
Very truly yours,
SECOND LETTER.
[T» be mailed from two to four weeks later to the same inquirer unless a sale has been made.]
Dear Sir: — We trust you have not abandoned the idea of putting a Phonograph in your
home. As we have already written you, no printed matter can adequately tell what this
instrument is or what it will do.
We want to show you. We want you to call, select the music you like and hear it
played or sung. We want you to operate the instrument — to put on the Records, wind the
motor, — in short get acquainted with it.
Until you do you cannot decide whether you want it or not with fairness to yourself
or to the Phonograph. The Phonograph is a home proposition ; it delights every member
of the family ; it plays and sings when you want it to and plays and sings what you want.
The Phonograph affords a life-time of enjoyment. It never becomes a bore any more
than the theatre does, because the bill continually changes. New Records, including all of
the new songs, band and orchestra selections are always obtainable, and every new Record
makes the Phonograph new.
We do not believe you fully apprecite the possibilities of this instrument and it is to
prove that it is more than the most enthusiastic descriptions of it would indicate that we
are asking you to call.
Very truly yours,
20
EDISON PHONOGRAPH MONTHLY.
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS.
ALABAMA.
Birmingham — Talking- Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin st.
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Rock — O. K. Houck Piano Co., 309 Main
street.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
St.
Sacramento — A. J. Pommer Co., 9th and J sts.
San Francisco — P. Bacigalupi & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st.
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., 96 State
street.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peach-
tree st.
Phillips & Crew Co., 37-39 Peachtree st.
Savannah — Youmans & Leete.
Waycross — George R. Youmans.
ILLINOIS.
Chieago — Babson Bros., 304 Wabash ave.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Q,uiney— Quincy Phonograph -Co.
shire st.
808 Hamp-
INDIANA.
Indianapolis — Indiana Phono. Co., 45 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
A. B. Wahl & Co., 119 S. Illinois st.
Lafayette— A. B. Wahl & Co., 304 Main st.
IOWA.
D m Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
Fort Dodge — Early Music House, 822 Central
ave.
Sioux City — Early Music House.
KENTUCKY.
Louisville — Montenegro-Riehm Music Co., 630
4th ave.
LOUISIANA.
New Orleans — William Bailey, «♦• French-
man st.
National Automatic Fire Alarm Co., 614
Gravier st.
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange st.
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 251 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 163 Wash-
ington st.
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main St.
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 170
Purchase street.
Springfield — Flint & Brickett Co., 43 9 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st.
MICHIGAN.
Detroit — American Phono. Co., 106 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 518 Nicollet ave.
St. Paul — W. J. Dyer & Bro., 21-23 West 5th st.
Koehler & Hinrichs, 255 E. 3d st,
Thomas C. Hough, 392 Wabasha st.
Minnesota Phonograph Co., 37 E. 7th st.
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut st.
J F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
s t" r^f* t"S
O. K. Houck Piano Co., 1118 Olive st.
Silverstone Talk. Mach. Co., 1010 Olive St.
Helena — Frank
avenue.
MONTANA.
Buser, Diamond Block, Sixth
NEBRASKA.
Lincoln — Ross P. Curtice Co.,
H. E. Sidles Phono. Co.,
Omaha — Nebraska Cycle Co
streets.
Omaha Bicycle Co., 16th & Chicago sts.
1125 O st.
13th and P sts.
15th and Harney
EDISON PHONOGRAPH MONTHLY.
21
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS Continued.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton St.
Newark — Douglas Phonograph Co., 20 New St.
A. O. Petit, 57 Halsey st.
V. H. Rapke, 287 Bank st.
Paterson— James K. O'Dea, 117 Ellison st.
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 105 N. Broad st.
NEW YORK.
Albany — Finch & Hahn, 92 State st.
Astoria — John Rose.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells
Robert L. Loud, 613 Main st.
Neal, Clark & Neal Co., 647 Main st.
Elmira — Elmira Arms Co., 117 Main st.
Gloversville — American Phono. Co., 99 W.
Fulton st.
Kingston — Forsyth & Davis, 307 Wall st.
New York City— Bettini Phono. Co., 156 W.
23d st.
Blackman Talking Machine Co., 97 Cham-
bers st.
J. F. Blackman & Son, 2737 3d ave.
L. Davega, Jr., Inc., 125 W. 125th St.
S. B. Davega, 32 E. 14th st.
Douglas Phono. Co., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1661 Second ave.
Regina Co., 41 Union square.
Slegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego — Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Denninger, 345 North St.
Mackie Piano, O. & M. Co., 100 State st.
Giles B. Miller, 63 State st.
Talking Machine Co., 97 Main St., E.
Schenectady — Finch & Hahn, 504 State st.
Jay A. Rickard & Co., 253 State st.
Syracuse — W. D. Andrews, 216 E. Railroad st.
Troy — Finch & Hahn, 3 Third st.
Utlea — Clark-Horrocks Co., 54 Genesee st.
Arthur F. Ferriss, 89 Washington st
William Harrison, 50 Columbia st.
Utica Cycle Co., 31 Columbia st.
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st.
Cincinnati — Ball-Fin tze Co.. 108 West 3d St.
Ilsen & Co., 25 W. 6th st.
Rudolph Wurlitzer Co., 121 East 4th st.
Cleveland — Eclipse Musical Co., 714 Prospect
avenue.
Columbus — Perry B. Whitsit Co., 213 S. High
street
Dayton — Niehaus & Dohse, 36 E. 5th st
Newark — Ball-Fintze Co.
Toledo— Hayes Music Co., 608 Cherry st.
OREGON.
Portland — Graves & Co., Inc., 328 Washing-
ton st
PENNSYLVANIA.
Allentown — G. C. Aschbach, 539 Hamilton st
Easton — William Werner, 432 Northampton st.
Harrlsburg— S. K. Hamburger, 12-14 N. Mar-
ket square.
Pennsylvania — Continued.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
strcfit
C. J. Heppe & Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 43 N.
9th st
H. A. Weymann & Son, 923 Market st
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st
Powers & Henry Co., 101 Sixth st.
Standard Talk Mach. Co., 435 Wood st
Reading — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st.
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Williamsport — W. A. Myers, 145 W. 3d st.
RHODE ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st
J. A. Foster Co., Weybosset st.
Household Furniture Co.
J. Samuels & Bro., 154 Weybosset st.
A. T. Scattergood & Co., 106 Main st.
TENNESSEE.
Knoxville — Knoxville Typewriter and Phono-
graph Co., 421 Gay st
Memphis — F. M. Atwood, 160 N. Main st.
O. K. Houck Piano Co., 105 S. Main st
Nashville — Nashville Talking Mach. Co., 723
Church st
Magruder & Co., 27 Arcade.
O. K. Houck Piano Co.
TEXAS.
Dallas — Southern Talking Machine Co., 347
Main st
El Paso — W. G. Walz Co., 101 El Paso st
Fort Worth — Cummings, Shepherd & Co., 700
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st.
UTAH.
Ogden — Proudflt Sporting Goods Co., 361 24th
street.
Salt Lake City — Clayton Music Co., 109 S.
Main st.
VERMONT.
Burlington — American Phono. Co., 34 Church
street
VIRGINIA.
Richmond — C. B. Haynes & Co., 602 E. Main
st.
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 710 Pike st.
Spokane — Spokane Phonograph Co., 7 Post st
WISCONSIN.
Milwaukee — McGreal Bros., 173 3d st
CANADA.
Montreal — Peter Kelly, 282 St. Lawrence st.
Quebec — C. Robitaille, 320 Rue St. Joseph.
St. John — W. H. Thome & Co., Ltd., 42-44
Prince William st
Toronto — R. S. Williams & Sons Co., Limited,
143 Yonge st.
Vancouver — M W. Waitt & Co., 568 Granville
street.
Winnipeg — R. S. Williams & Sons Co., Ltd.,
121 Princess st
►Added since April 1st, 1907.
22
EDISON PHONOGRAPH MONTHLY.
SUSPENDED LIST,
SUPERSEDING ALI,
CALIFORNIA.
Petaluma — Thomas McGuire, 875 Main at.
CANADA.
Ottawa. Oat. — Ketchum & Co., Sparks and
Bank sts.
GEORGIA.
Valdosta— H. K. McLendon, 109 West Central
ave.
ILLINOIS.
Champaign — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Danville, 111.
Chicago — A. Gloss & Son, 727 W. North av.
Danville — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Champaign, 111.
Kemptoa — C. E. Bute.
Ottawa — Edward Hayne.
O^uincy — Giles Bros., 107 North 4th St.
J. F. Whittaker, 618 Hampshire st.
Wheatoa — E. Irving.
INDIANA.
Sooth Bead — Eugene Marsh, 126 Vistula ave.
South Bend Book Bindery, Robert Lebolt,
Prop., 203 North Michigan st.
IOWA.
Burlington — John P. Weiss, 711 Jefferson st.
McClelland— J. W. Rounds & Co.
Sionx City — Hattenbach Bros. Co.
A. V. Larimore, 518 Fifth st.
State Center — Ora Sargeant.
KANSAS.
Clay Centre — E. M. Gowenlock.
Lawrence — Bell Bros.
Toaeka — R H. Morehouse, 510 E. 4th st.
MAINE.
Biddeford— W. H. Field.
Lewiston — J. W. Skene.
Monmouth — G. H. Stetson.
Waterville — Frank Blanchard, 150 Main st.
MASSACHUSETTS.
Boston— E. C. Peck, 43 Milk st.
Henry Savage & Sons, 166 Hanover st.
T. Singer, 60 Leverett st.
Florence — William Oates, 87 Main st.
Franklin — E. P. Blackman.
Lawrence — Lord & Co., 314 Essex st.
E. O. Mosher, 420 Essex st.
Maiden — A. T. Fuller.
Nantucket — Arthur M. Taylor.
New Bedford— H. B. DeWolff.
Somerville — E. J. Winchester, 32 Summit ave.
Worcester — Joseph Tukman, 44 Front st.
Woburn — Osborn Gillette, or The Bolton Jew-
elry Co., L. F. Maloney, Manager.
MICHIGAN.
Ann Arbor — Ann Arbor Music
Schwankovsky, Prop.
Detroit — F. J. Schwankovsky.
Saginaw — Geo. W. Emendorfer.
James V. Calahan, 217 Genessee st
Tierney Bros, 217 Genessee st.
MISSOURL
Ewing — Hal R. Ewalt.
Kansas City — The Wittmann Co.
NEBRASKA.
Lincoln — The Wittmann Co.
Omaha — The Wittmann Co.
Piano Player Co.
lied Cloud — Albright Bros.
NEW HAMPSHIRE.
Hillsboro Bridge — E. M. Barnes.
Manchester — A. E. Dumas.
Nashua — F. A. McMaster & Co.
Co., F. J.
NEW JERSEY.
Atlantic City — Sam'l D. Wolf, 32-34 Arkansas
ave.
Jersey City — W. L. Hoffman, 151 Montgomery
street.
Long Branch — A. N. Alexander, 103 Broadway.
A. Nastasio, 103 Broadway.
•Added since April 1, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
MAY 1, 1907.
PREVIOUS USTS.
New Jersey—Continued.
Newark— R. L. Corwln; also New York City.
Passaic — I. Hurwitz.
Paterson— Chas. H. Kelly, 25 N. Main st.
Plafinfield — S. W. Frucht, or R. Frucht; also
New York City.
Elston M. Leonard.
West Hoboken — Emil Hollander, or The West
Hoboken Bicycle & Phono. Co., 169
Spring st.
NEW YORK.
Albany— G. Llnde, 353 S. Pearl st.
Amsterdam — D. C. Kirchner, 26 Market st.
Auburn — Chas. C. Chler Co., 18 Clark st.
Bedford Park — Geo. H. Tyrrell.
Brooklyn — *Nathan Abrahams, 602 Broadway.
Wm. Albrecht, 294 Knickerbocker ave.
H. Hindermann, Bushwick Phonograph
Exchange, 1421 Myrtle ave.
Emil Smith, 634 Eleventh st., and 230
Summer ave.
Hobart— F. H. Marshall.
Mohawk — Albany Specialty Co., or Chas F.
Rice, Main st.
Moravia — C. D. Loomis & Co., Union Block.
New York City — A. T. Armstrong, or Amer-
ican Phono Co., 106 Wall st.
Automatic Zither Co., M. Cohen, Prop., 58
Second ave.
Bern Bearwald, 373 W. 11th st.
Edward Bielfeld, 481 Willis ave.
Bronx Phono. Co., or David Swltky, 506
Willis ave.
R. L. Corwin; also Newark, N. J.
Eagle Phono Co., or C. Lowenthal, 83
"KJo con -ii of
Empire Phono. Co., 2 W. 14th st.
S. W. Frucht, or R. Frucht, 7 Barclay St.,
or 68 Cortlandt st.; also Plainfleld, N. J.
O. Hacker, 2 Murray st.
Hawthorne & Sheble, 297 Broadway; also
Philadelphia, Pa.
Holober Bros., 350, 421 and 491 West st.
N. Horn, 148 E. 58th St.
W. L. Isaacs, 114 Fulton st.
S. Lemburg & Co., 194 Broadway.
J. McEllynne, 202 Broadway.
♦Parker & Cooley, 2087 Amsterdam ave.
Richmond Pease, 44 W. 132d st.
F. M. Prescott, 44 Broad st.
Winthrop Cycle Co., 2212 Seventh av.
Rome — Charles Tuttle.
Saratoga — W. J. Totten.
Saratoga Spring-s — Marvin A. Cote.
Watertown — Henry A. Hardy, 24 Arsenal St.
H. S. Wardwell & Co., 39 Public Square.
Wayland — John Gross, Pursel Block.
NORTH CAROLINA.
Kinston — -S. A. Quinerly.
New Bern — E. Wallnau, 122 Middle st
Southern Music House
Prop.
OHIO.
Cincinnati — J. L. Andem.
Salm Talking Machine Co
Coshocton — Burns & Gosser.
Middleton — Otto Grau & Co., 135 E. 3d st.
Springfield — D. & M. Vanderpool.
Uhrichsville — F. A. Mazurie.
PENNSYLVANIA.
Bradford — C. C. Griffen, 29 N. Washington St.
Mt. Pleasant — Benjamin Posner.
Philadelphia — A. R. Cassidy, 2783 Emerald St.
Hawthorne & Sheble, 604 Chestnut St., or
Oxford and Mascher sts.; also New
York Cltv.
A. Krouse, 832 Arch st.
Penn Novelty Co., 15 South 9th St.
Pittsburg — A. Lippard, 615 Wylie are.
RHODE ISLAND.
Providence — F. P. Moore.
Rockvllle Center — O. A. Clark.
E.
or
Wallnau,
639 Vine st.
WISCONSIN.
Milwaukee — J. C. Blatzek.
EDISON PHONOGRAPH MONTHLY.
23
A New Pleasure in Each New
EDISON RECORD
Vs
IT is the Record that is Here are the New May Records
r»pirr TlOt thf PhonO— Hear them at your dealer's on and after
April 27th, and give him your order
gra.pll. rL3.Cn. May ReCOrd 9530 The Mill in the Forest (Eilenberg) Edison Concert Band
OX • 9531 Poor John (Pether) Ada Jones
* „ ~ ~ ^v^, 4.^^.4-^ Zrmlm-. «-■■ - — . — _ —_. — - - 9532 While I Have You (Seamans) Irving Gillette
IS aS entertaining aS any yOU 9533-Good-a-Bye, John Medley (Xylophone).... Albert Benzler
0 J J 9534 I've Told His Missus All About Him (Tate)... Helen Trix
f*XTf±r> l\f*irA \xrhf>rk vnn K^orrl 9535 Oh! Mister Brown (Von Tilzer) Arthur Collins
ever nedXClWlien yOUIiearCl 9536 Something for Jesus(Lowry) Anthony & Harrison
J 9537 The Thunderer March (Sousa) Edison Military Band
1* fnr thf> fircf fimP Tk^ 9538 No Wedding Bells for Me (Furth) Bob Roberts
11 IOr Llie nrbL LlIIlC. 1 lie 9539 Nobody's Little GirUMorse) Byron G. Harlan
9540 Flanagan On a Farm (Original) Steve Porter
tviT7fn lrf±f*n iir\ vAiir T-i1*=»ie 954* Dixie (Emmett-Ecke) Edison Symphony Orchestra
Way tO Keep lip yOUr pieaS- 9542 Neath the Old Acorn Tree, Sweet Estelle (Helf)
* X 1 • 1 Harry Anthony
ure in the Edison Phono- ~'n&2tt~*^.J!^.!Z&&fa**
9544 When You Know You're Not Forgotten by the Girl
rrrnnh onrl rr^t- frr\m if- oil You Cant Forget (Helf) Frank C. Stanley
grdUil dllCl Ket irOIIl It dll 9545 Fanella— Intermezzo (Keiser) Edison Concert Band
0 A ° 9546 The Last Rose of Summer (Flotow) Edith Helena
fUp pnimrmpnf vmi cnnill^ 9547 San Antonio (Van Alstyne) Billy Murray & Chorus
Hie eniOyilienL yOU SnOUlU, 9548 Let Me Hear the Band Play "The (HA I Left
J J J Behind" (Casey) Frederick H. Potter
1C tr\ hPOr 1"h^ nP»X*r Pprnr^C 9549 Love's Serenade (F. v. Blon) Edison Venetian Trio
lo LO IlCcir Llie ncW JVeCOrUb 9550 Stand Up For Jesus(Webb) Edison Mixed Quartette
9551 Ask Me Not (Cobb & Edwards) Will F. Denny
and pick out those you like. 955a Meet Me Down at ,he Corner "SHUffi*. s Le„ sPe„cer
* » 9553 Georgia Sunset I Brown) Edison Military Band
^^^ Every owner of an Edi-
£ fck ^dPfoTShttree Five New Grand Opera Records
MLtl M books, the Edison Free B. 46 "Tarantella" Rossini
^| OH ■ Library of MUSIC : 1 he B. 4? "L'Air des Fleurs" de Siebel (."Siebel's Flower
^■«J3 V Phonogram for May, the Song") (Faust) Gounod
Ntn^fl iy Siinnlprnpntalfatalncrnp B. 48 "In diesen heil'gen Hallen" ("Within these
^Py Supplemental Catalogue Sacred Halls") "Die Zauberflote" ("The Magic
"" for May, and the Gen- Flute") Mozart
eral Catalogue. Ready B. 49 "O Paradiso in terra ("O Paradise on Earth")
SS. (or distribution April*,, B ^SSSSS^^M^SXi^^-^SSSf'
► Ur Cotton. but write to-day. Donizetti
NATIONAL PHONOGRAPH COMPANY, Lakeside Ave., Orange,N. J.
[Record Advertisement in May Magazines]
24
EDISON PHONOGRAPH MONTHLY.
In the Words of Others
Sell LCS. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for you? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
11/21/06.
International Correspondence Schools,
Scranton, Pa.
Gentlemen:
In reply to your letter of the 17th insti, will say we
considered the demonstration of Mr. Mistraud very successful and while
he was here we sold several Language Outfits. We have also sold some
since he left us. We expect to advertise these Language Outfits during
December as gifts as you may rest assured we will communicate with the
parties to whom demonstration was given a*nd who have not as yet made a
purchase. We think the plan of advertising or demonstrating these
Outfits is successful and leads to sales which could not be obtained
otherwise. „ . . . ..
We have placed several orders with you. since the demonstration
and would like to know if we could make arrangements to purchase
whatever we need in this line through your Denver office as we have had
to do several times recently; same can be billed to us fcy you. This
would be quite an accommodation to us.
We will keep you advised from time to time of the results of
sales on I. C. S. Language Outfits.
Yours very truly,
THE DENVER DRY
per
ggggggggggggggggggggg
International Correspondence Schools
SCRANTON. PA.
^
4
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY
THE NATIONAL PHONOGRAPH COMPANY.
vol. v
ORANGE, N. J., JUNE, 1907
No. 4.
NATIONAL PHONOGRAPH CO.
Orange, N. J.
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 2$ CLERKENWELL
ROAD, LONDON, ENG.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD.,
340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO.;
AVENIDA ORIENTE NO. 117, MEXICO
D. P., MEXICO.
EDISON
PHONOGRAPHS
AND
RECORDS
All
should
Orange
:ommunications
be addressed
, N. J.
to
to
The Phonograph Monthly
the Advertising Department,
c
0
N
T
E
AT
T S
The Phonograph in Summer 1
Advance List Edison Gold Moulded Rec-
ords for August 2
Concerning Shop-worn Machines 3
Distribution of Phonograms and Supple-
ments 3
Our Attitude Respecting Premium Schemes 3
Among the Jobbers 4
Mr. Bergmann at Orange 4
Personal 5
Sales Department Changes 5
New French Records 6
New German Records 7
New Italian Records 9
Advance List Edison Grand Opera Records 10
Pushing Grand Opera Records 10
Notable Advertising 11
Comments on Edison Gold Moulded Rec-
ords for August 12
A Competition Scheme for Dealers 16
When the Phonograph Was Young 17
Phonographs in Factories 18
Cut-out Foreign Records 18
Jobbers of Edison Phonographs and
Records 19
Suspended List for June 21
June Phonograph Advertisement 22
June Record Advertisement 23
THE PHONOGRAPH IN SUMMER.
There was a time when the Phonograph
was looked upon as a winter entertainer, to be
used when the evenings were long and people
had to stay indoors. This is still perfectly
true, but it is just as much an entertainer in
" the good old Summer time " when the even-
ings are warm and too fine to waste in sleep ;
and the Dealer who believes this, and talks
his belief to his customers, will find no falling
off in his sales during what is supposed to be
the dull season of the months. People take va-
cations to find amusement and rest; and as the
amused holiday seeker is the rested one, the
Edison Phonograph and Records cannot be
left behind. From what other source can the
family at some lonely lake shore or mountain
resort obtain dance music or songs with
choruses at an instant's notice? Dealers should
not regard the good Record customer as lost
because he or she happens to be staying at a
distance. The owner of an Edison Phono-
graph is certain to acquire the Edison Record
appetite and it must be gratified as much in
summer as in winter. Send the monthly list
of Records to your customers and see that
they carry away a good stock of them before
they go. They will be bought from some Edi-
son dealer somewhere, and, as the popular
song has it " it might as well be you". Every
night of the summer the voice of the Edison
Phonograph is heard making melody for all
sorts and conditions of men. It is certain that
the sale of Records does not stop in summer,
and if it does not, some enterprising man is
making money, while his fellows are waiting
for winter profits. The Edison Phonograph is
not like an oyster — it is never out of season.
With our vastly increased facilities for the out-
put of Edison Goods, we are doing all we can
to meet the demands of the coming season,
which will probably be the largest in the his-
tory of the Phonograph, and it will not be
our fault if it is not the most profitable our
Dealers have experienced.
THE ADVANCE LIST OF AUGUST RECORDS APPEARS ON PAGE 2.
EDISON PHONOGRAPH MONTHLY.
NEW EDISON GOLD MOULDED RECORDS
ADVANCE LIST FOR AUGUST, 1907.
9602
9603
He Never Even Said Good Bye (Gumble)
"I miss him but I'm glad he's gone" —
glad ties gone'
successful
9605
9606
9607
9608
RECORDS listed below will be shipped from Orange in time to reach all Jobbers in
the United States and Canada before July 27th, all things being favorable, but they
must not be placed on sale by Jobbers or leave their place of business, or be re-
shipped to Dealers before 8 A. M. on July 27th. Supplements, Phonograms and Bulletins
will be shipped with Records. These may be distributed to Dealers after July 20th, but
must not be circulated among the public before July 27. Jobbers are required to place
orders for August Records on or before June 10th. Dealers should place August orders
with Jobbers before June 10th to insure prompt shipment when Jobbers' stock is received.
Minuet and Gavotte from "Pagjliacci" (Leoncavallo) Edison Concert Band
An instrumental selection from R. Leoncavallo's music drama, well known and
popular with music lovers.
Ada Jones
-the new crying coon song now making a
bid for popularity.
My Dear (Ball) Reinald Werrenrath
A new baritone in the latest ballad by the writers of "Love Me and the
World is Mine."
Sonoma (Friedman) Edison Venetian Trio
A new violin, flute and harp selection, also known as "My Mexican Rose."
The harp cadenza is one of the attractive features.
I'm Tying the Leaves so They Won't Come Down (Helf ) Byron G. Harlan
A pathetic waltz song telling a story of a child's simplicity.
Work, for the Night is Coming (Mason) Edison Mixed Quartette
A sacred selection familiar to everybody and sung by a quartette of mixed voices.
Flanagan and His Money (Original) Steve Porter
The latest Flanagan Vaudeville Specialty. He tells what he knows about money
and of how much he had — that is, before he "fell out o' bed."
Joyce's 71st Regiment March (Boyer) Edison Military Band
One of the old-timers, new to many and an old friend to many others.
Dearest, Sweetest, Best (Peabody) Harry Anthony
("In all the world to me".) A pretty sentimental ballad, sweet and melodious.
Ev'ry Little Bit Added to What You've Got Makes Just A Little Bit
More (Dillon Bros.) Collins and Harlan
"Always try to be a Carnegie" — comic duet containing some good advice, not
forgetting a few laughs.
He Goes To Church On Sunday (Goetz) Billy Murray
Comic song, as sung by Eddie Foy in the musical comedy "The Orchid."
Heather Bells (Losey) Albert Benzler
An attractive bells solo, in mazurka tempo, introducing a new chimes effect.
She Was A Grand Old Lady (Henry) Harvey Hindermyer
A new march song by a new tenor.
Street Piano Medley (Original) August Molinarl
A descriptive selection featuring a street piano, or "Hurdy Gurdy," playing
"My Irish Rosie," "Arrah Wanna" and "Speed the Plow."
Harrlgan (Cohan) Edward Meeker
"H-A-double R-I-G-A-N spells Harrlgan" — comic Irish dialect song, from Geo.
M. Cohan's latest musical play, "Fifty Miles from Boston."
Miss Dixie (Hager) Edison Concert Band
"A reminiscence of corn brake and sugar cane," says the composer.
So Long, So Long (Clark) Arthur Collins
"No more sunshine, nothing but rain" — coon song hit, from the comedy
"The Boys of Company B."
In the Good Old Steamboat Days (Hill) Murry K. Hill
A comic song sung by the composer, a popular vaudeville artist and a new
comedian to our catalogue.
My Word! What A Lot Of It (Reed) Will F. Denny
A comic song telling of Chauncey's experience with "the boys" and "matters
matrimonial."
The Merry Lark (Bendix) Edison Symphony Orchestra
("A Joyous Flight") by the composer of "The Broken-Hearted Sparrow," from
the same suite, "A Love Episode in Birdland."
Red Wing (Mills) Frederick H. Potter and Chorus
Descriptive song of "An Indian Tale" with Red Wing, an Indian maiden, as the
sad heroine. The Edison Male Quartette figures in the chorus.
Burying the Hatchet (Original) Ada Jones and Len Spencer
The latest coon vaudeville sketch, in which Henry's better half (Miss Jones)
promises to be good and sings the coon song, "Henry" (White).
The Sailors' Chorus (Parry) Edison Male Quartette
An unaccompanied male quartette, well known and universally liked.
School Days Medley (Original) Edison Military Band
A new waltz medley comprising the following hits: "School Days" (No. 9562),
"When You Know You're Not Forgotten, by the Girl You Can't Forget" (No.
9544) and "You'll Have to Wait Till My Ship Comes In." (No. 9590).
9610
9611
9612
9613
9614
9615
9616
9617
9618
9619
9620
9621
9623
9624
9626
Edison Gold Moulded Records are made only in Standard Size. Both Standard
and Concert Records may be ordered from this list. Order by number, not title. If
Concert Records are wanted, give the number and letter C.
EDISON PHONOGRAPH MONTHLY.
CONCERNING SHOP-WORN MACHINES.
In the editorial columns of the Music Trade
Review, for May 4th, there appeared a state-
ment as to the disposal of shop-worn or used
machines which, so far as the National Phono-
graph Company is concerned, was entirely mis-
leading.
"Talking machine dealers," ran the editorial,
"if they desire to dispose of shop-worn ma-
chines, must inform the factory in writing of
their intention, together with the serial num-
ber of the machine in question; then a special
license is issued permitting the sale at a re-
duced price, provided the necessary facts are
established to the satisfaction of the talking
machine manufacturers."
This may apply to talking machines of some
kinds but emphatically does not to those manu-
factured by the National Phonograph Com-
pany. We have never done so, and we see no
reason to suppose that we shall adopt a policy
of this description. In consequence of this
notice a number of dealers have written to us
for further information, asking for permission
to sell such shop-worn or used machines as
they have, at the reduced figure.
Paragraph number 5 of our Dealer*s agree-
ment, specifically forbids the disposal of shop-
worn Edison Phonographs at reduced price.-.
intimating that such methods will be considered
as price cutting and consequently not allowable.
The trade may rest assured that they will be
duly advised of any coming change in this
policy on the part of the National Phonograph
Company through the columns of the Edison
Phonograph Monthly.
DISTRIBUTION OF PHONOGRAMS
AND SUPPLEMENTS.
As we find that some Jobbers and Dealers
are not quite certain as to the date of distrib-
uting Phonograms, Supplements, Bulletins, etc.,
we publish the following further interpretation
of the notice issued last month, so that there
may be no further confusion in the matter.
1. Phonograms, Supplements and Bulletins
may be distributed to Dealers at any time be-
tween the 20th and 27th of each month.
2. Dealers and Jobbers must not distribute
them at retail before the 27th.
3. Jobbers and Dealers may distribute Sup-
plements of their own printing or advertise in
advance of the 27th, provided they distinctly
state that the Records will not be on sale be-
fore the 27th.
Under no circumstances must Supplements of
our printing be distributed before the 27th.
The principal reason why we cannot permit
our Supplements and Phonograms to be dis-
tributed at retail before the 27th is because we
cannot guarantee that they will reach all Job-
bers at the same time. At present Records and
printed matter reach Jobbers at different times.
If they were all to distribute the printed mat-
ter at any time after its receipt, the Dealers of
one Jobber would, in most instances, get and
circulate printed matter considerably in ad-
vance of the Dealers of another Jobber, whose
shipments were delayed, or made at the same
time. This would lead to many complications
that we desire to avoid.
Permitting Jobbers and Dealers to circulate
Supplements of their own printing, puts them
all on the same plane and does not make us a
party to their competition. At the same time,
we believe it to be unwise for dealers to dis-
tribute printed matter in advance of the re-
ceipt of new Records.
OUR ATTITUDE RESPECTING PREMIUM
SCHEMES.
In order that Jobbers or Dealers should have
no possible excuse for being misinformed as to
the precise meaning of our agreement with
them, and the conditions of sale relating to
Edison Goods, our legal department prepared
for the February issue of the Edison Phono-
graph Monthly, a clearly worded article en-
titled "Doubtful Points Legally Interpreted."
In order to emphasize this even more strong-
ly, W. E. Gilmore, President of the National
Phonograph Company, drew attention to this
article, in the April number, and warned all
Jobbers and Dealers that no goods manufac-
tured by the National Phonograph Company
must be coupled with any premium or advertis-
ing schemes.
Notwithstanding this, it has come to our
notice that certain Dealers have been taking up
similar schemes against which they have been
doubly warned, in section 5 of the first article,
which was also reprinted in the April issue.
These Dealers have taken up the premium
scheme after consulting with the Jobbers' trav-
elling men. From this it would appear that the
Jobbers had not brought our warning to their
salesmen's notice, or else had not fully under-
stood it themselves. As we can under no con-
dition deviate from the course we have laid
down after most mature consideration, we must
reiterate our instructions, and shall be glad if
Jobbers, who have not done so, will bring them
to the attention of their salesmen and through
them to any Dealers who may not have studied
the matter closely. Failure to comply with this
warning may lead to the suspension of offend-
ing Jobbers or Dealers from the advantages
and privileges of our Jobbers' & Dealers'
Agreements.
EDISON PHONOGRAPH MONTHLY.
AMONG THE JOBBERS.
Grinnell Bros., Edison Jobbers, at Detroit,
are to have a new building at 243-247 Wood-
ward avenue, which will be ready for occu-
pancy about December 1. The new structure
is to cost $150,000 and will be six stories high,
on a plot of ground 60 x 100 feet. The columns
and footings, however, will be designed heavy
enough to carry several additional stories,
which will be built at the same time as the
main structure, provided occupants for the
same can be found before the completion of
the building. The building will be of rein-
forced concrete and steel and of fireproof con-
struction throughout. The firm of Grinnell
Bros, is composed of Ira L. and Clayton A.
Grinnell. They came to Detroit from Ann
Arbor in 1882 and opened up a store opposite
their present location. They have since opened
branches in Adrian, Bay City, Escanaba, Flint,
Hancock, Petoskey, Pontiac, Port Huron, Sag-
inaw, Sault Ste. Marie and Traverse City.
P. E. Conroy, President of the Conroy Piano
Co., Edison Jobbers, at St. Louis, in speaking
of business, said in an interview : " I have
been in the Phonograph business twelve years,
and the trade that we have ha 1 the first quarter
of this year beats all records by a very large
margin. Our trade throughout Kansas, Okla-
homa and Texas, as well as other tributary
States, has showed a phenomenal increase,
and it is constantly growing, and the demand
is for the best line of goods we carry." He
added, " I consider this a remarkable show-
ing in view of the fact that we are exclusively
Edison Dealers." Mr. Conroy will sail for a
three months' tour of Europe in July, joining
his wife and son, who are now in Berlin.
J. W. Jenkins Sons Music Company, Edison
Jobbers at Kansas City, Mo., have purchased
the stock and fixtures of the J. Frank Walker
Music Company, at 611 Main street, Joplin,
Mo., and will in the future conduct a branch
at that location. The building will be remod-
eled on the inside, a passenger elevator will be
installed, and the third floor will be used as a
work room and stock room. The Joplin branch
will have four men on the road covering the
territory south and east of that city. It in-
cludes part of Western Kansas, the southern
part of Missouri and most of Arkansas. The
force at the salesrooms will number about fif-
teen men. Tne manager of the new branch is
J. O. Adams.
It has been announced that H. A. Weymann
& Sons, Edison Jobbers at Philadelphia, will
move from their present location at 925 Market
street to 1012 Chestnut street, where they have
secured an entire building.
The J. F. Schmelyzer Sons Arms Co., Edison
Jobbers at Kansas City, observed the fiftieth
anniversary of the founding of their business
on April 30th. They started in business in
Leavenworth, Kas., in 1857.
Koehler & Hinrichs, Edison Jobbers of St.
Paul, Minn., have found their business increas-
ing to such an extent that they have been
compelled to enlarge their stock rooms. It is
their intention to carry 100,000 Edison Records
in stock.
Visiting Edison Jobbers at our New York
office during May were: Thomas Hext,
Hext Music Co., Denver; R. Wurlitzer,
Jr., R. Wurlitzer Co., Cincinnati; W. H.
Beck, Eastern Talking Machine Co., Bos-
ton; James Fintze, Ball-Fintze Co., New-
ark, Ohio ; C. N. Post and J. F. Bowers, Lyon
& Healy, Chicago; W. E. Henry, Powers &
Henry, Pittsburg.
MR. BERGMANN AT ORANGE.
Among the visitors to the Edison Labora-
tory during May was Seligman Bergmann, who
has had a business connection with Mr. Edison
or his interests for many years. In 1878, with
a factory at Avenue B and 17th street, New
York City, Mr. Bergmann manufactured a
quantity of the old style tin-foil Phonographs,
modelled after the original Phonograph in-
vented by Mr. Edison while at Menlo Park.
The original Phonograph made in the Eclison
Laboratory at that place now occupies a place
in the Kensington Museum at London. The
numerous "original" Phonographs which come
to life from time to time in this country are
part of the lot made by Mr. Bergmann and
patterned after the original. Shortly after
these Phonographs were put on the market,
Mr. Bergmann began the manufacture of elec-
tric light and telephone supplies, both of which
inventions were then occupying a large part of
Mr. Edison's time. Even after Mr. Edison
disposed of his interests in these inventions,
Mr. Bergmann continued the manufacture of
these supplies in New York City. Some years
ago he disposed of his business there and went
to Germany, where he continued the manufac-
ture of similar goods. In addition to manu-
facturing these lines, Mr. Bergmann is at pres-
ent interested in the marketing of the Edison
Storage Battery in Germany. He is now mak-
ing a combined business and pleasure trip to
this country and expects t6 return shortly.
While visiting the Edison Laboratory and fac-
tory at Orange, he was greatly interested in
the improvements and changes that have been
made since his last visit.
EDISON PHONOGRAPH MONTHLY.
PERSONAL.
William E. Gilmore, President of the
National Phonograph Co., accompanied by
Mrs. Gilmore, who sailed for Europe on the
Baltic on May 8th, had the unpleasant experi-
ence of being delayed twenty-four hours off
Sandy Hook by the boat grounding on the
bar. A large party of personal friends and
company officials were at the pier when they
left New York. As stated last month, they
expect to return early in July, accompanied
by J. R. Schermerhorn, Assistant General Man-
ager, and family. Mr. Schermerhorn has been
in charge of the London office for nearly two
years past.
J. W. Aylesworth, one of* the chief experi-
menters of the National Phonograph Co.,
sailed for England on the Baltic on May 8th
on a business trip.
Oliver K. Kauffman, proprietor of the Read-
ing Phonograph Co., Reading, Pa., was one of
those killed in the wreck of the Shriners
excursion train in California last month. Mr.
Kauffman was well known in the talking ma-
chine trade. He was thirty-three years old
and married.
JOKE ON THE JOKER.
Jokes, like chickens, sometimes come home
to roost. Confirmation of this fact will be
furnished by L. E. McGreal, of McGreal Bros.,
Edison Jobbers at Milwaukee. The Phono-
graph Monthly for May contained a para-
graph to the effect that Mr. McGreal was mar-
ried on April 2nd to Miss Helen Gannon,
daughter of Mayor Gannon of Dixon, 111. This
paragraph was copied from a music trade pub-
lication and the editor of the Phonograph
Monthly, not being fully informed concern-
ing Mr. McGreal's family affairs, reprinted it
as an item of news. .The Phonograph
Monthly had scarcely appeared when the
editor learned to his chagrin that Mr. Mc-
Greal's marriage to Miss Gannon had occurred
some four years ago, and that Mr. McGreal,
instead of being a newly made Benedick, was
the father of two happy and healthy children.
A letter of apology to Mr. McGreal brought
back the information that he had himself given
the information to a Milwaukee reporter as a
joke, and with little thought that it would be
given such national publicity. Mr. McGreal
admits that the joke is now on him and he re-
lieves the editor of the Phonograph Monthly
of all responsibility.
SALES DEPARTMENT CHANGES.
A. C. Ireton, Assistant Sales Manager,
with headquarters at 31 Union Square, New
York, was on May 13th relieved of the work
that he has been doing for some time past
in connection with the correspondence of the
department, and made general superintendent
of the traveling salesmen, retaining his title of
Assistant Sales Manager. It is the company's
intention to increase the number of salesmen,
covering the country more completely than
ever before. Frank E. Madison, heretofore in
charge of the Agreement Department, will be
Chief Correspondence Clerk. E. E. David-
son, heretofore in the general correspondence
office, will have charge of the Agreement De-
partment.
FACTORY EXTENSIONS.
By the recent transfer of the title to two
lots, one 23 x 132 and the other 30 x 133, the
Edison interests at Orange have become the
owners of the entire block now occupied by
the Edison factories. This block is bounded
by Valley road, Lakeside avenue, Alden street
and Watchung avenue. It has for years been
owned and occupied by the Edison companies
with the exception of the two lots referred to.
These would have been bought long ago but
for a difference of opinion as to their value.
The dwellings standing on them will now be
moved away, and a five-otory concrete building
will be erected in their stead in the near future.
fiDon't let up because summer is coming. E<Jmou
roods have no dull
PUBLISHERS OF MUSIC IN AUGUST LIST.
The publishers of the compositions made for
our August list of Records, so far as we can
obtain them, are given below. Where the num-
bers are omitted they are either not published
or we are unable to give the names of the
publishers.
9602 Minuet and Gavotte from Pagliacci — Carl
Fischer, New York.
9603 He Never Even Said Good Bye — Jerome H.
Remick & Co., New York.
9604 My Dear — M. Witmark ft Sons, New York.
9605 Sonoma — Maurice Shapiro, New York.
9606 I'm Tying the Leaves So Thev Won't Come
Down — Helf & Hager. New York.
9609 Joyce's 71st Regiment March — J. W. Pepper,
Philadelphia.
9610 Dearest. Sweetest, Best— Joseph W. Stem ft
Co., New York.
96 1 1 Ev'ry Little Bit Added to What You've Got
Makes Just A Litle Bit More — Helf ft Ha-
ger, New York.
9612 He Goes to Church On Sunday — Maurice Sha-
piro, New York.
9613 Heather Bells — Vandersloof Music Pub. Co.,
Williamsport, Pa.
9614 She Was a Grand Old Lady— Jos. W. Stern ft
Co., New York.
9616 Harrigan — F. A. Mills, New York.
9617 Miss Dixie — Helf ft Hager, New York.
9618 So Long, So Long — M. Witmark ft Sons, New
York.
9620 My Word! What a Lot of It— M. Witmark ft
Sons, New York.
9621 The Merry Lark — Thos. Bendix, New York.
9623 Red Wing— F. A. Mills, New York.
9624 The Sailors' Chorus — Oliver Ditson Co., Boston.
EDISON PHONOGRAPH MONTHLY.
ADVANCE LIST NEW FRENCH, GERMAN AND ITALIAN SELECTIONS.
EDISON GOLD MOULDED RECORDS.
The 45 French, 90 German and 11 Italian Records named below will be ready for shipment
to Jobbers about July 1st or as soon as the necessary printed matter for distribution to the public
can be prepared. Jobbers' orders will then be filled in the order received and without regard to
territory. Jobbers should place advance orders at once. These Records, which are of the
standard size, and will be sold at retail at 35 cents each, are being put out to meet the de-
mand of the trade for more selections in these languages. Excepting the 35 German selec-
tions made over and listed a few months ago, no new Edison Records in French, German and
Italian have been made in some years, due to the inability of our factory to meet the demand
for domestic Records. With the increase in Record-making facilities it is now our inten-
tion to pay more attention to making Records in other languages. This advance list is a begin-
ning in that direction.
These selections represent the best efforts of our record-making experts, than whom
there are none better in the world. The French and German masters were made abroad and the
Italian masters by our own Recording Department in New York City. Jobbers and Dealers
in cities and towns where there is a French, German or Italian population will make no mis-
take in ordering and carrying a full stock of all of these selections.
45 NEW FRENCH 7 RECORDS.
Most of these French selections have been taken from the best known and most popu-
lar operas of the day. They are sung for our Records by some of the best and most talented
artists of France. Their efforts were directed by our own recording expects. Consequently, they
combine every qualification that enters into the make-up of an up-to-date Edison Record. That
they will meet with unqualified approval of the French speaking public of the United States and
Canada, we do not doubt.
17033 NE PARLE PAS, "LES DRAGONS DE VILLARS" Maillart
17203
17221
17225
17226
1 723 1
17232
'7235
17236
17238
17239
17240
17243
17244
1724S
17247
17253
17257
17285
17324
17336
BENEDICTION DES POIGNARDS, "LES HUGUENOTS" Meyerbeer
ROMANCE DE LA FLEUR, "CARMEN" Bizet
AIR DE MICAELA, "CARMEN" Bizet
HABANERA, "CARMEN" Bizet
AIR DES BIJOUX, "FAUST" Gounod
SALUT O MON DERNIER MATIN, "FAUST" Gounod
SOIT IMMOBILE, "GUILLAUME TELL" Rossini
ASILE HEREDITAIRE "GUILLAUME TELL" Rossini
AIR DE JEAN, "HERODIADE" Massenet
M. Gluck
de l'Opera Comique
M. Fournets de l'Opera
M. Gluck
de l'Opera Comique
Mile. Mary Boyer
de l'Opera Comique
Mile. Mary Boyer
de l'Opera Comique
Mme. Mathieu
de l'Op6ra
M. Gluck
de TOpe>a Comique
M. Not£
de l'Op£ra
M. Gluck
de l'Opera Comique
M. Gluck
de l'Opera Comique
AIR DU PAGE, "LES HUGENOTS" Meyerbeer Mme. Mathieu de l'Opera
BERCEUSE D'AMOUR P. Delmet M. Muratore de 1'OpeYa
DEPUIS LE JOUR OU JE ME SUIS DONNE, "LOUISE" Charpentier Mile. Mary Boyer
de 1'OpeVa Comique
LE REVE DE DES GRIEUX, "MANON" Massenet M. Gluck
de l'Opera Comique
Mile. Merguillier
de 1'OpSra Comique
Mile. Merguillier
de l'Opera Comique
M. Gluck
de l'Opera Comique
M. Gluck
de l'Opera Comique
Mile. Merguillier
de l'Opera Comique
M. Jan Reder
M. Gluck
de l'Opera Comique
M. Gluck
de l'Opera Comique
SCENE DE LA SEDUCTION, "MANON" Massenet
ADIEU NOTRE) PETITE TABLE, "MANON" Massenet
COMME LA PLUME AU VENT, "RIGOLETTO" Verdi
LA CHINE EST UN. "LE VOYAGE EN CHINE" Bazin
CAVATINE, "LE BARBIER DE SEVILLE" Rossini
CONCERT COLONNE, "NOEL" Adam
SALUT DEMEURE CHASTE ET PURE,
'FAUST" Gounod
17337 ANGE SI PUR, "LA FAVORITE" Donizetti
FRENCH SELECTIONS-Continued
17338 AIR DE LA COUPE, "GALATHEE" V. Masse
17343 RACHEL QUAND DU SEIGNEUR, "U JUIVE" Halevy
17347 AIR DE ST. SULPICE, "MANON" Massenet
17349 ELLE NE CROYAIT PAS, "MIGNON" A. Thomas
1 7359 ARIOSO, "LE ROI DE LAHORE" Massenet
17370 DUO DO MAGALJ, "MIREILLE" Gounod
17531 LES PEIS DE LA MAIN Christine et Rimbault
17532 POUR ME FORTIFIER Christine et Rimbault
1 7537 VALSE, "LES CLOCHES DE CORNEVILLE" Planquette
17567 CONNAIS-TU LE PAYS, "MIGNON" A. Thomas
17583 CHANSON DES DRAGONS D'ALCALA, "CARMEN" Bizet
17603 JE SUIS LE PASSEUR DU PRINTEMPS Goublier
17619 QUAND JE SUIS D'SORTIE Spencer
17697 AUBADE, "LE ROI D'YS" Lalo
17716 MAM'SELLE PERX'ENCHE, Will. Maquis
17732 RENDEZ-MOI MA BELLE Mortreuil Chaudin
17745 BONJOUR MIMI!
17773 AMOUR NOIR ET BLANC
17785 LA PETITE TONKINOISE
17787 L'ENFAXT DE LA FORET NOIRE
17792 DUO DES HIRONDELLES, "MIGNON" A. Thomas
17810 BONJOUR TOI!
17812 LIESCHEN ET FRITZCHEN (DUO) Offenbach
Mile. Merguillier
de l'Opera Comique
M. Gluck
de l'Opera Comique
M. Gluck
de l'Opera Comique
M. Gluck
de l'Opera Comique
M. Note
de l'Opera
Mile. Merguillier et M. Gluck
de l'Opera Comique
M. Polin
M. Polin
M. Boyer
de l'Opera Comique
Mme. Magali Muratore
M. Muratore
M. Mercadier
M. Polin
M. Gluck
de l'Opera Comique
M. Dalbret
Berard de l'Eldorado
M. Ribet de l'Alcazar
M. Marechal
Mile. E. Lekain
Mme. Rollini
Mme. Ida Vaudere et
M. Ragneau de l'Opera
M. Marechal
Mme. Ida Vaudere et
M. Ragneau de l'Opera
90 NEW GERMAN RECORDS.
The German Records listed below comprise a variety of selections suited to every taste,
from sacred to operatic, from grave to gav, from songs from the great operas to selections
whose only claim for recognition is the merriment they provoke. They include solos, duets
and quartettes, and songs in every kind of voice.
The artists singing the operatic selections rank among the best opera singers to be found in
the German Empire. The masters were made in Germany and moulds shipped to this country.
They are, therefore, German Records in ever)- sense. Each will be a treat to every lover
of German music and humor.
15007 OB DU MICH LIEBST. AUS
15008
15014
15021
15028
15047
15061
15068
15077
15078
15079
15081
15098
15102
15106
15122
15123
'NAKIRIS HOCHZEIT"
Mit Orchesterbegleitung
BEIM ZAHXARZT {Humoristische)
SEI GEPKTKSEN. DU L AUSCIIIGE NACHT, AUS "DIE LAND-
STREICHER" Zichrcr Mit Orchesterbegleitung
AM STAMMTISCH {Humoristische)
EINE GARDINENPREDIGT {Humoristische)
Paul Lincke Max Steidl
Martin und Paul Bendix
Opernsanger Hans Horsten
Martin und Paul Bendix
Ida Meyer und Gustav
Schonwald
Opernsanger Ewald Bruckner
LA PALO MA Yradier
Mit Orchesterbegleitung und Castagnetten
EINE LUSTIGE EISENBAHNFAHRT {Humoristische) Ida Meyer und Gustav Schonwald
AUF DEM JAHRMARKT {Humoristische) Ida Meyer and Gustav SchSnwald
DAS 1ST DER TAG DES HERNN Kreutzer
MEIN HIMMEL AUF DER ERDE Neuman
GRUSSE AN DIE HEIMAT Kromer
O LASS UNS FLIEHEN. DUETT AUS "TRAVIATA" Verdi
Mit Orchesterbegleitung
STEUERMANNSLIED AUS "DER FLIEGENDE HOLLANDER
Mit Orchesterbegleitung
DIE KAPELLE Kreutzer
WEH, DASS WIR SCHEIDEN MUSSEN Kinkel
LA CHEN UND WEINEN. AUS "UEBER'N GROSSEN TEICH
Mit Orchesterbegleitung
O DU MEIN PUSSELCHEN, DUETT AUS "EIN TOLLES JAHR " Hollander
Mit Orchesterbegleitung
Rost'sches Solo-Quartett
Rost'sches Solo-Quartett
Rost'sches Solo-Quartett
Hofopernsangerin Frl.
Dietrich und Herr Alma
Wagner Hofopernsanger
Carl Jorn
Hofopernsanger Carl Jorn
Meistersanger-Quartett
Rost'sches Solo-Quartett
Philipp Frl. Grete Wiedecke
Frl. Zimmer und
Herr Braun
EDISON PHONOGRAPH MONTHLY.
GERMAN SELECTIONS-Continued
1516a
15188
15 197
15198
1520*
15216
15217
15244
15254
15258
15282
15286
15290
15307
15317
15318
15321
15325
15334
15340
15342
15344
15349
'5350
15353
15359
15366
15370
15385
NACHTUCHES ABENTEUER EINES STUDENTEN (Humoristische)
O AI/TE BURSCHENHERRUCHKEIT. Mit Orchesterbegleitung
STOLZENFELS AM RHEIN J. Meissler. Mit Orchesterbegleitung
ICH SENDE DIESE BLUME DIR Wagner. Mit Orchesterbegleitung
GNADENARIE AUS "ROBERT DER TEUFEL" Meyerbeer
Mit Orchesterbegleitung
K'ENNST DU DAS LAND. AUS "MIGNON" Thomas
Mit Orchesterbegleitung
DER STUMME MUSIKANT {Humoristische)
BEIM PHOTOGRAPHEN {Humoristische)
MUSS I DENN ZUM STADTELE H1NAUS. Mit Orchesterbegleitung
DIE TRANE Witt
DAS GRAB AUF DER HEIDE Heiser
Mit Orchesterbegleitung
Gustav Schonwald
Opernsanger Carl Nebe
Opernsanger
Robert Leonhardt
Opernsanger
Robert Leonhardt
Kgl. Kammersangerin
Frau Herzog
Kgl. Hofopernsangerin
Frau Gotze
Gustav Schonwald
Martin und Paul Bendix
Opernsanger
Robert Leonhardt
Rost'sches Solo-Quartett
Opernsanger
Robert Leonhardt
Opernsanger Carl Nebe
EIN'FESTE BURG 1ST UNSER GOTT Martin L. Luther
Mit Harmonium-Be gleitung
LOBE DEN HERREN S. Sohren. Mit Harmonium-Be gleitung Opernsanger Robert Leonhardt
EIN BERLINER SONNTAGSVERGNUGEN {Hurnoristiche Scene) Gustav Schonwald
VEXIRIODLER Ziester Franz'l. Mit Orchesterbegleitung Renoth und Huber
EINE SCENE AUF DER ALM C. Westermayer. Mit Orchesterbegleitung Renoth und Huber
NUN DANKET ALLE GOTT Johan Gruger. Mit Harmonium-Be gleitung Opernsanger Carl Nebe
HANNSL UND MIRZERL SCHUHPLATTLER Franz Huber. Renoth und Huber
Mit Orchesterbegleitung
TEIF IM BOHMERWALD Bichel. Mit Orchesterbegleitung
VIERLANDERUED, AUS "UEBERN GROSSEN TEICH'
Mit Orchesterbegleitung
AM TELEPHON Duett
BALLGEFLUSTER Meyer-Helmund. Mit Orchesterbegleitung Kgl. Wurtemberg Hofopern-
sangerin Frl. J. Schonberger
SCHAUERLICHE DREHORGELBALLADE VOM RENTIER DAHSE Steidl Gustav Schonwald
Mit Orchesterbegleitung
DIE KAPPLER ALM Joseph Kinnigl. Mit Orchesterbegleitung Renoth und Huber
SCHAUKEIXIED, AUS DER REVUE "AUF INS METROPOL" Hollander Max Steidl
Mit Orchesterbegleitung
MISERERE AUS "TROUBADOUR" Verdi. Mit Chor and Orchester Hofopernsangerin Frl.
Dietrich & Herr Carl Jorn
DER VORSCHUSS AUF DIE SELIGKEIT. LIED AUS DER REVUE "AUF
Opensanger Robert Leonhardt
Philipp Opernsanger
Robert Leonhardt
Frl. Vincent und Gustav Schonwald
INS METROPOI/' Hollander. Mit Orchesterbegleitung
IM ZOOLOGISCHEN GARTEN (Humoristische)
BIS FRUH UM FUNFE Lincke. Duett mit Orchestehbegleitung
•AUF INS METROPOI/' Hollander
Mit Orchesterbegleitung
O SUSANNA W. Hinsch. Couplet mit Orchesterbegleitung
EINE URKOMISCHE POSSE {Humoristische)
MUTTERUED, AUS DER OPERETTE "DIE SCHUTZENLIESEL" Bysler
Mit Orchesterbegleitung
ROSEN, TULPEN. NELKEN. AUS "PRINZESS ROSINE" Lincke
Mit Orchesterbegleitung
ABGESCHRAUBT UND WEGGESTELLT Verfasst .und vorgetragen von
Original Couplet mit Orchesterbegleitung
SCHNURRIGES ALLERLEI
Komisches Duett mit Orchesterbegleitung
GEH, MACH DEIN FENSTERL AUF Turek. Mit Orchesterbegleitung
FAUST-WALZER Gounod. Mit Orchesterbegleitung
15388 GAUNER-DUETT, AUS
15301
15394
15398
15403
i543i
>5432
15444
15445
15446
15454
15461
15462
15465
15468
15477
15478
15495
15513
15515
15516
Josef Josfephi
Martin und Paul Bendix
Frl. Grete Wiedecke und
Herr Ludwig Arno
Anna Moller-Lincke
und Josef Dill
H. Grossmann
Gustav Schonwald
Fritz Werner,
Miinchen
Else Cramer
Carl Bretschneider
Frl. Grete Wiedecke und
Herr Ludwig Arno
Fritz Werner, Miinchen
Opernsangerin Franziska
Krug-Elfgen
Oswald Klein
DAS MUSIKAUSCHE HAUS Humoreske mit Orchester
DER FESCHE JAGERSBUA Longhi. Jodler-Duett mit Orchesterbegleitung Renoth und Huber
HUTE DICH! Fried. Mit Orchesterbegleitung Opernsangerin Hansi Neuburg
EINE FIDELE GERICHTSVERHANDLUNG (Humoristische) Vorgetragen von Gustav Schonwald
DER MUSIKAUSCHE CLOWN (Humoristische) Vorgetragen von Carl Ludicke
Mit Orchesterbegleitung
AM ORT, WO MEINE WIEGE STAND Handwerg Nebe-Quartett
IN DER VOLKSVERSAMMLUNG Vorgetragen von Martin und
Paul Bendix
DIE ALTE UHR Gruber. Mit Orchesterbegleitung Fritz Werner, Munchen
KOMISCHE SERENADE, AUS DER POSSE "DIE FALSCHE PEPITA" A. Muller
Mit Orchesterbegleitung Nebe-Quarttet
ICH TRINKE NICHT MEHR Mit Orchesterbegleitung Frl. Grete Wiedecke
Frl. Grete
AUTO-DUETT, AUS "HOCHPARTERRE LINKS" Lincke Weide und Herr Carl Nebe
Mit Orchesterbegleitung
DU LIEBLICHE ROSE AN MEINER BRUST Grunow Opernsanger
Mit Orchesterbegleitung Ewald Bruckner
EDISON PHONOGRAPH MONTHLY.
LGERMAN SELECTIONS— Continued:
15530 WAS ICH LANGST ERTRAUMTE. AUS DER OPERETTE "DER
GOTTERGATTE" Leher. Mit Orchesterbegleitung Opernsangerin Hans Horsten
1 553 1 POSTILLON D'AMOUR Abt. Mit Orchesterbegleitung Opernsangerin Franziska
Krug-Elfgen
15534 LIED DES POSAUNEN-NOWACK, AUS "IM WILDEN WESTEN" Philipp Ludwig Arno
Posaunen-Solo mit Orchesterbegleitung
15538 DA GEH' ICH MAXIM. AUS DER OPERETTE "DIE LUSTIGE
WITWE" Lehar. Mit Orchesterbegleitung Paul Biegler
15539 HEUTE NACHT BEIM MONDENSCHEIN. DUETT AUS "IM WILDEN Grete Wiedecke
WESTEN" Philipp. Mit Orchesterbegleitung
und Eudwig Arno
15542 CASINO-EIED, AUS DER REVUE "DER TEUFEE LACHT DAZU" Hollander Josef Josephi
Mit Orchesterbegleitung unter persbnlichter Leitung des Componisten Victor Hollander
15543 VIEJA-EIED AUS "DIE LUSTIGE WITWE Lehar. Mit Orchesterbegleitung Vilma Conti
15544 EIN FROSCHMARCHEN Original-Couplet mit Orchesterbegleitung Verfasst und vorgctragen
von Robert Steidl
15546 WILLST DU MEIN COUSIN CHEN SEIN? DUETT AUS DER
REVUE "DER TEUFEL LACHT DAZU" Hollander Erne Ernani und
Leonhard Haskel
Mit Orchesterbegleitung unter persbnlichter Leitung des Componisten Victor Hollander
15551 WALZERLIED AUS DER OPERETTE "1001 NACHT" Strauss Erich Deutsch
Mit Orchesterbegleitung
15552 ES 1ST BESTIMMT IN GOTTES RAT Mendelssohn Opernsangerin Agnes Hermann
Mit Orchesterbegleitung
15553 DIE WELT 1ST WIE EIN HUHNERSTALL. Bretschneider Gustav Schonwald
Couplet mit Orchesterbegleitung
15558 DER ARME TEUFEL, AUS DER REVUE "DER TEUFEL LACHT DAZU" Hollander
Josef Josephi
Mit Orchesterbegleitung unter persbnlichter Leitung des Componisten Victor Hollander
15560 MUCKEBICKE. EINE MOTORBOOTFAHRT NACH GRUNAU (Hutnoristische) Vorgetragen
von Robert Steidl
15558 DER ARME TEUFEL, AUS DER REVUE "DER TEUFEL LACHT
DAZU" Hollander Erna Ernani
15564 MADAME ROULETTE, AUS DER REVUE "DER TEUFEL LACHT DAZU" Hollander
Erna Ernani
Mit Orchesterbegleitung unter persbnlichter Leitung des Componisten Victor Hollander
15567 EMIL, DU BIST EINE PFLANZE Aletter Frl. Grete Wiedecke
Couplet mit Orchesterbegleitung
15569 AEBBELWEI-LIED Gesungen von Adam Muller
Original-V ortrag in Frankfurter Mundart mit Orchesterbegleitung
15575 DIE PUPPE MIT DER HUPPE Verfasst und vorgetragen
Original Couplet mit Orchesterbegleitung von Robert Steidl
15576 DER TANZHUSAR. DUETT AUS DER REVUE "DER TEUFEL Erna Ernani
LACHT DAZU" Hollander und Josef Giampietro
Mit Orchesterbegleitung unter persbnlichter Leitung des Componisten Victor Hollander
15579 DER HOLLENFURST, AUS DER REVUE "DER TEUFEL LACHT
DAZU" Hollander Josef Giampietro
Mit Orchesterbegleitung unter persbnlicher Leitung des Componisten
15580 BARCAROLE AUS "HOFFMANNS ERZAHLUNGEN" Offenbach Opernsangerin
Mit Orchesterbegleitung Malata Friedrichs
15581 DER BALZER BEIM SACHENHAUSER AEBBELWEI Vorgetragen von
Humoreske in Frankfurter Mundart Adam Muller
11 NEW ITALIAN RECORDS.
While the masters of these Italian Records were made in this country, no one who hears
them will question for a moment their high class character. Signor Francesco Daddi, who made
all of them is an artist of much ability. He was a member of the Manhattan Opera Company last
season. He has a fine tenor voice and his enunciation is perfect. The selections are of a popu-
lar character, as their titles indicate.
Sung by Francesco Daddi, Tenor.
All accompanied by orchestra.
19063 NON SACCIO EPIEGA (Canzonetta Napoletana) P. B. Fonso
19064 CHE BUO FA?— A PACCHIANELLA (Canzone Napoletana) V. Valente
19065 SANTA LUCIA (Canzone Popolare)
19066 'A SIMPATICONA (Canz6ne Popolare)
19067 ROSA, RUSELLA (Canzone Popolare) V. di Chiara
19068 SERENATELLA NERA (Canzone Popolare) B. Di Capua e S. Gambardella
19069 TORN A A SURRIENTO (Canzone Popolare) Ernesto de Curtis
19070 PUSILLECO ADDIRUSO (Canzone Popolare)
1907 1 MARECHIARE (Canto Napoletana) F. Paolo Tosti
19072 'A SERENATA D' 'EROSE (Canzone Popolare) B. di Capua
19073 CHI SENE SCORD CHIU! (Canzone Napoletana) Richard Barthelemy
19074 MARIA, MARI! (Canzone Napoletana) B. di Capua
19075 VOCE 'E NOTTE! (Canzone Napoletana) E. de Curtis
19076 PESCA D* AMORE (Canz6ne appassionata) Richard Barthilemy
10
EDISON PHONOGRAPH MONTHLY.
ADVANCE LIST EDISON GRAND^OPERA RECORDS SUPPLEMENT No. 7, AUGUST, 1907.
RECORDS listed below will be shipped from Orange in time to reach all Jobbers in the
United States and Canada before July 27, 1907, all things being favorable, but they
must not be placed on sale by Jobbers or leave their places of business, or be reshipped
to Dealers before 8 A M. on July 27, 1907. Supplements will be shipped with Records. These
may be distributed to Dealers after July 20th, but must not be circulated among the public
before July 27. Jobbers are required to place orders for Grand Opera Records on or before
June 10th. Dealers should place Grand Opera orders with Jobbers before June 10th to insure
prompt and complete shipment when Jobbers stock is received.
B. 51 — Ich grolle nicht ("I'll not complain") Schumann
-Ich grolle nicht ( I'll not complain")
By OTTO GORITZ, Baritone
Sung in German Orchestra accompaniment
The one great romance of Schumann's life was his
love for Clara Wieck, the daughter of Friederich
Wieck, an eminent teacher of piano playing, to whom
young Schumann had come as a pupil. Schumann
fell desperately in love with Clara Wieck, but her
father opposed the match. Schumann was, at that
time, without great means, and he had not yet
achieved the great fame as a composer, that after-
ward came to him. For four years the parental ob-
jection prevailed, and Schumann finally, in 1840, won
Clara Wieck for his bride. From this year dates
the greatest of his songs, including the present one,
"Ich grolle nicht." This famous song is one of the
set "Poet's Love," the text by Heinrich Heine. The
first line: "I'll not complain, tho' break my heart
in twain" sounds the keynote of this beautiful song.
It rises to dramatic heights in its noble climaxes, but
the mood of fine resignation is the controlling one.
B. 52 — Brindisi ("Drinking Song"), "Cavalleria Rusti-
cana," Mascagni
By FLORENCIO CONSTANTINO, Tenor
Sung in Italian Orchestra accompaniment
Mascagni's one act opera "Cavalleria Rusticana"
— "Rustic Chivalry" — is one of the greatest of all
operatic successes. It was written in competition for
a prize offered by the Italian publisher Sonzogno, and
besides winning the prize it earned immediate fame
for its composer. The action of the work is based
upon Verga s drama, and the swiftness of its dra- ■
matic incidents had much to do with the success of
Mascagni's opera. The "Brindisi" — Drinking Song —
is sung by Turiddu just after the villagers stream out
of church. He calls to them and invites them to
drain a cup with him. Raising his cup he sings this
stirring song, the words of which begxn:
"See the wine, so freely flowing,
In our brimming goblets glowing,
Red as roses newly blowing,
Bringing friendship, love and joy."
It is one of the most attractive numbers in the entire
opera, its melody being marked by a rousing, impulsive
spirit.
B. 53— In quelle trine morbide (In those soft silken
curtains"), "Manon Lescaut" Puccini
By SIGNORINA GARAVAGUA, Soprano
Sung in Italian Orchestra accompaniment
This excerpt from Puccini's dramatic opera, "Manon
Lescaut," occurs in the second act. Manon has been
torn by her scheming brother from the companionship
of her penniless beloved Chevalier des Grieux. She is
now ensconced in the sumptuous mansion of an old
doting admirer, Geronte, who has lavished upon her
all the luxuries that are purchasable. When the cur-
tain rises upon this act she is in the hands of her
hairdresser. Her brother enters and reminds her that
he rescued her from a life that was "rich in kisses
but short in money." In return Manon confesses that
she longs for tidings of the Chevalier des Grieux; and
then admits that the luxury of her present abode is
not an index to her bliss. Her plaint begins: "In
those soft silken curtains, in that gilded alcove, there's
a silence, there's a chill that freezes." This episode
is lovely in its lyric tunefulness, and the pensive
beauty of the concluding portion is very charming.
B. 54 — Io son l'amore, ("I Am Love") Tosti
By GIUSEPPE CAMPANARI, Baritone
Sung in Italian Orchestra accompaniment
The composer calls this graceful song a "canzone
notturna" — a nocturnal song, and this title describes
its character and its mood. The sentimental poem
underlying this musical text is by Francesco Cimmino.
Tosti, one of the most popular of present day song
composers, has chosen to garb this poem with music
that is melodiously attractive. The curve of the
melody employed is very graceful, and the rhythm is
a swinging one. At the conclusion of the song comes
the refrain: "Io son l'amore" — "I am love!" — both
times dramatically uttered. About some portion of
this attractive song there is a charm of simplicity that
resembles the characteristic of a folk song.
B. 100 — Cujus Animam ("Lord! vouchsafe Thy loving
kindness,"), Stabat Mater" Rossini
By ANGIOLO PINTUCCI, Tenor
Sung in Latin Orchestra accompaniment
The "Stabat Mater" was written after the opera
"William Tell," the failure of which drove Rossini
into a resolve never to compose again. Although
Rossini lived almost forty years after the premiere of
"William Tell," he, in the main, was true to his
resolve, and he broke this silence but a few times,
"Stabat Mater" being the most notable instance. In
"Stabat Mater" Rossini has been accused of being
more theatrical than religious in his mood. Certainly,
the work is more brilliant, and the present Cujus
Animam is a very fine example of this composer's
vivid melody. To the text: "Lord, vouchsafe Thy
loving kindness, hear me in my supplication, and
consider my distress," Rossini has furnished a musical
setting that is famous for its melody and its brilliancy.
PUSHING GRAND OPERA RECORDS.
The new list of Edison Grand Opera Rec-
ords, Supplement No. 7, given in full on page
9, has been made by noted artists from the
works of the most famous composers, and is a
very fine one. The new artists are Otto Gor-
itz, a German baritone, who sang in the Met-
ropolitan Opera Company, last winter ; Signora
Garavaglia, an Italian soprano, who has been
engaged by Mr. Hammerstein for next sea-
son, and Angiolo Pintucci, a tenor, who has
recently triumphed in Mexico.
Dealers who make special efforts to push
the sale of Grand Opera Records will find
the effort worth while. It is incontestable that
there is a demand for this high class music
among people of cultured tastes. Most of these
people, as Dealers should know very well, seem
to think that all phonographic music is of the
"coon" variety. You, as a Dealer, are quite
right to specialize in these popular lines be-
cause of the profits to be made; but you
should be careful not to think that you cannot
just as well combine the two varieties. A cus-
tomer coming in for Ada Jones' latest, will
not accept the beautiful "Flower Song," from
Gounod's "Faust," even if sung by Madame
Jacoby, by way of substitution; for her, there
is nothing "just as good." But it is quite as
likely that among your customers, or among the
musically cultured of your town, there are
those who would buy the Edison Grand Opera
EDISON PHONOGRAPH MONTHLY.
11
Records if they were persistently brought to
their notice. Under no condition can the sale
of the two classes of Records conflict in any
way. The sale of Grand Opera Records sim-
ply means additional profit to you and as such
you cannot afford not to. do your best to sell
them.
We are helping you by advertising them in
the national magazines which go into millions
of homes. This publicity must bring you many
inquiries. If you carry the full line it is your
business to make these inquirers into buyers.
The fact that during the past season New
York City has supported two Grand Opera
houses and the greatest galaxy of stars ever
gathered together in one city, has brought the
Grand Opera and its favorite songs closely
home to the American people. The interest is
growing and means a demand for the Records.
The metropolitan and provincial press have
helped to advertise the various arias, duets,
trios and quartettes by giving great promi-
nence to the doings of the Metropolitan and
Manhattan Opera Houses. The desire to pos-
sess the gems of vocal operatic art at reason-
able prices, is one that will continue to grow,
and should prove very profitable to you, if
only you use special efforts to make it known
that you have them for sale.
NO EXHIBIT AT JAMESTOWN.
Unless something unexpected occurs within
the next month, there will be no exhibition of
Edison Phonographs at the Jamestown Exposi-
tion. C .B. Haynes & Co., Edison Jobbers at
Richmond, who expected to have an exhibit of
Edison goods at the Exposition, was com-
pelled by circumstances to abandon the plan.
None will be made by this company direct.
SELLING RECORDS BY TELEPHONE.
The following interesting letter from H. G.
Stanton, general manager of R. S. Williams
Sons & Co., Edison Jobbers at Toronto, Cana-
da, shows that modern selling methods are
flourishing in far-off British Columbia. As
the idea may be a new one to many Dealers,
we quote it in full :
"While in Victoria recently, I called upon
our Edison Dealers there, Fletcher Bros., and
upon entering their store was much inter-
ested and amused in the rather novel way
they were making a sale of Records at the
time. The Phonograph was beinr played a
short distance from the telephone and the
clerk seemed to be operating it with the same
attention that would usually be given when
a customer was listening to a Record ; but as
no customer was in sight, I assumed the play-
ing was one for the clerk's benefit only and
was very much surprised to find that the trial
was for a customer, who was listening to the
music over the 'phone and making her pur-
chase while in the suburb named Esquimalt,
six miles away."
NOTABLE ADVERTISING.
The beautiful three color advertisement in
the May 4th issue of Collier's, which we
mailed to all Edison Dealers, is typical of the
thoroughness with which we are conducting
our advertising campaign. The Dealer who
refers to it will notice that two cuts appear
on the second and third pages of the cover
we sent. The magazines and newspapers are
some of those in which we have advertised
Edison Phonographs and Records ; and a
glance at the two will convince you of two
things at least. First rhat these magazines
and newspapers are sjch as to include all
classes of possible purchasers, from the richest
classes to the poorest, and are known in every
State of the Union.
Secondly, that you are deriving very direct
benefit from this universal publicity. Natur-
ally, the cost of all this is very great but we
are satisfied that we are on a right course and
there is to be no let up in our activities. On
June 8th we shall have a colored page
in the Saturday Evening Post, well known as
one of the costliest and best advertising media.
Every Dealer must be benefitted by this care-
fully planned, systematic advertising and if he
will only supplement it in his own town by
distributing the literature we send him, as
much as with his head as his hands, he will
have every reason to be satisfied with his sales.
The sale of an Edison Phonograph differs
from the sale of the usual commodity because
the Edison Dealer has the opportunities for
double profits — one from the sale of the Phono-
graph and the other from the sales of new
Records. A Dealer who sells a stove or range
to his customer does not get the opportunity
to sell him the coal wherewith to feed it.
That profit must go to the coal dealer. Simi-
larly the man who sells you a horse is not
the one who sells you oats and hay. The
profits on what the animal eats go to another
dealer. But with the Edison Dealer it is
different — he sells the Phonograph and the
Records. How many Records one Dealer can
sell to the owner of a Phonograph depends
very much upon his own ability as a sales-
man. We know of Dealers who sit and wait
for people to come and buy, and we know of
others who make people buy. The one looks
desparingly at his stock and wonders when
he will sell it. The other sends off telegrams
to his Jobber to "rush that order through."
No two blades of grass, grains of sand or
Dealers are alike, but our advertising should
h^lp all Dealers without regard to their loca-
tion or size of store.
12
EDISON PHONOGRAPH MONTHLY.
COMMENTS ON EDISON GOLD MOULDED
RECORDS FOR AUGUST.
The August list of Edison Gold Moulded
Records is admirably adapted for the great
vacation month, because there is something of
everything and everything is good. A new
baritone singer makes his bow in Reinald
Werrenrath, whose splendid voice will make
him a great favorite. Other new artists in
the August list are Harvey Hindermeyr, a
tenor with a strong vibrant voice; Murry K.
Hill, a well known and popular vaudeville
artist, and August Molinari, whose talents are
of a physical character, for he furnishes the
motive power for a street piano. There are
good comic songs and sketches to laugh at
and the instrumental selections are splendid,
including as they do the Edison Venetian
Trio in " Sonoma," dances from Pagliacci by
the Edison Concert Band, and others that will
be welcomed. The Edison Male Quartette has
another Record that will enhance its already
great popularity.
No. 9602, Minuet and Gavotte from " Pagli-
acci", is a fine selection by the Edison Concert
Band. To all lovers of really high class, but
at the same time tuneful music, this splendidly
played Record will especially appeal. The
great Italian composer, from whose beautiful
but tragic opera these dances are taken, has
recently made an extended visit to this coun-
try and was much gratified at the interest
evinced in his works. Although Ruggiero
Leoncavallo has written much in his futy years
of life, he has produced nothing comparable
to " Pagliacci."
No. 9603, " He Never Even Said Goodbye,"
is sung by Ada Jones whose coon songs are
always eagerly looked for. This latest by
Albert Gumble (music) and Dave J. Clark
(words) is a very amusing Record. It tells
of the plaintive regrets of a colored lady whose
colored gentleman has departed without bid-
ding her farewell. She says frankly " He was
no good to me," but when she reflects that
Samuel was sometimes addicted to calling her
" pet " and " honey," his falseness makes her
sad, " 'Cause he never even said goodbye."
Sung with orchestra accompaniment.
No. 9604, "My Dear," is a sentimental song
by Reinald Werrenrath, who makes his first
appearance as one of our soloists in this song,
and it is safe to prophesy that he will soon be-
come a prime favorite. He starts off well with
his first song, for " My Dear " will be as pop-
ular as it's composer's great success, " Love Me
and the World is Mine." Ernest R. Ball wrote
the music and Dave Reed, Jr., the words. The
melody is very tuneful, and Mr. Werrenrath's
sympathetic, full, baritone voice is admirably
suited to the charming sentiments of the words.
No. 9605, " Sonoma," by the Edison Venetian
Trio, is a melodious intermezzo by Leo Fried-
man, played with the skill that the Venetian
Trio is noted for. Originally an intermezzo
was a piece of light character introduced be-
tween the acts of a tragedy to brighten up an
audience thrilled by the deeper emotions. The
meaning has changed now, but " Sonoma " is
just the kind of graceful bright instrumenta-
tion which would have answered the original
purpose of the intermezzo. This selection is
also known as " My Mexican Rose."
No. 9606, " I'm Tying the Leaves so They
Won't Come Down," by Byron G. Harlan, is
a descriptive song by J. Fred Helf (music)
and E. S. S. Huntington (words) which will
be liked especially bv those to whom childish
joys and trials appeal. A little lad, saddened
by the news that Nell his little playmate will
die in Autumn " when the leaves begin to fall,"
is discovered climbing a tree in order that he
may stay the fatal day by tying the leaves on.
Mr. Harlan sings this Record with the skill
that has endeared him to hundreds of thou-
sands of listeners who like songs of childhood.
Sung with orchestra accompaniment.
No. 9607, " Work, For the Night is Coming,"
by the Edison Mixed Quartette, is a selection,
familiar the world over to lovers of sacred
songs. It is sweetly sung by the admirably
blended voices of the Edison Mixed Quartette
and will be eagerly welcomed by the many to
whom its strains recall memories of the long
ago.
No. 9608, " Flanagan and His Money," by
Steve Porter, is one of Mr. Porter's Irish
specialties in which Flanagan introduces him-
self as positively so full of money that he can't
keep still. It is all derived from his father's
gold mines, which are not really gold mines
but one gold mine. And this gold mine turns
out to be a coal yard, and Flanagan senior
drives one of the wagons.
No. 9609, "Joyce's 71st Regiment March,"
by the Edison Military Band, is a bright stir-
ring military composition that makes the feet
beat time unconsciously with the fine swing
and rymthm of the march. Sure to be wel-
come among music lovers of all classes. T. B.
Boyer is the composer.
No. 9610, "Dearest, Sweetest, Best," by
Harry Anthony, is a sentimental love song
with orchestral accompaniment. Songs of this
sort soon become liked and are very useful to
the bashful lover who fears to tell his love.
We are quite sure if he puts this Record on
the machine and turns the lights conveniently
low no right minded young lady would fail to
be deeply touched thereby.
Dearest, sweetest, best in all the world to me,
Sunshine of my life thro' love's eternity.
I'll forsake you, darling, never,
But will love you, love, forever.
You're the dearest, sweetest, best in all the world to me.
Horatio N. Peabody wrote the music, Clarice
Manning the words, and the Record is made
with orchestra accompaniment.
No. 9611, " Ev'ry Little Bit Added to What
You've Got Makes Just a Little Bit More," by
Collins and Harlan, is an amusing duet, com-
posed by the Dillon Bros., and is orchestrally
accompanied. It has an excellent moral and
may be recommended to those who believe in
saving money. It's chorus :
When I was a boy my father said to me,
Always try to me a Carnegie;
Save up ev'ry penny, boy, that you may earn
And you may in turn have money to burn.
EDISON PHONOGRAPH MONTHLY.
13
No. 9612, " He Goes to Church on Sunday,"
by Billy Murray, is a new comic song which
protests — as well as a comic song can protest
— at the hypocrite who goes to church on Sun-
day in order to deceive others into believing
him good. The man who raises the singer's
ire in this particular song is a very thorough-
paced villain. So sunk in wickedness is he
that he steals to the side of his peacefully
sleeping and aged grandmother, and without
any reverence for her age extracts her two
gold teeth. The singer had other experiences
of man's wickedness. The song is taken from
the popular English comedy "The Orchid,"
and is sung with great success in the New
York production by Eddie Foy. E. Ray Goetz
wrote the music and Vincent Bryan the words.
Orchestra accompaniment.
No. 9613, " Heather Bells," by Albert Benz-
ler, is a bells solo in mazurka time played by
Mr. Benzler with orchestral accompaniment
and like all his work is beautifully clear and
pure in articulation. It is a splendid Record
with new chimes effect. "Heather Bells" is
composed by F. H. Losey.
No. 9614, " She Was a Grand Old Lady," by
Harvey Hindermyer," is a song dealing with
the affection of a son for his mother. It is
one of the songs certain to please the tastes
of a very large circle ; and this will be no ex-
ception to the rule. It deals with the gray
haired mother always ready to do everything
she could for her child's welfare. This Record
is a march ballad with good rhythm and tune-
ful air. And the singer, who is a new comer,
will be appreciated. Sung with orchestra ac-
companiment. This song is composed by S. R.
Henry (music, and William Cahill (words).
No! 9615, " Street Piano Medley," cranked
by August Molinari, will prove to those who do
not know how well a street piano can sound
on a carefully made Record, a very pleasant
surprise. There is nothing in the least shrill
or unpleasing to the ear. The melody and runs
are reproduced, together with the broken Ital-
ian talk of the organ-grinder with great
fidelity. The first tune is the favorite " My
Irish Rosie" which is followed by "Arrah
Wanna " and " Speed the Plow." We feel cer-
tain that this and other similar succeeding
Records will find considerable favor among
Edison Phonograph owners.
No. 9616, " Harrigan," by Edward Meeker,
is a new song by the " Yankee Doodle "
comedian, George M. Cohan, and taken from
his latest musical play, " Fifty Miles from
Boston," Harrigan cuts loose from any feel-
ings of mock modesty and declares in an amus-
ing manner who, what and why he is. He
enumerates his good points as follows :
Who is the man who will spend or even lend?
Harrigan, that s me.
Who is your friend when you find you need a friend?
Harrigan, that's me.
No. 9617, " Miss Dixie," by the Edison Con-
cert Band, as its title plainly indicates, is rem-
iniscent of the sugar cane and corn brake.
Southern melodies are no less popular north
of the Mason-Dixon Line than below it and
this Record should please all. It is composed
by Fred W. Hager and is played in the spirited
manner of the Edison Concert Band.
No. 9618, " So Long, So Long," by Arthur
Collins, is an amusing little song by Sadie
Clark, sung with an orchestral accompaniment,
and is another account of the departure of a
colored gentleman; but in this song he stays
to say good bye and explains at length the
reason for going. He always tried to be good
despite her aggravating ways, and might not
have bought his " sleeper on de train " had she
not wounded him to the heart in this cruel
fashion :
I can't forgit that day in court
You said, "Judge, he's a tin horn sport."
I spent twenty days in jail
'Cause you told the judge that tale.
It is taken from " The Boys of Company B."
No. 9619, "In the Good Old Steamboat
Days," by Murry K. Hill, is a comic song tell-
ing of the days when the old Mississippi used
to carry a different type of river boat from
what she bears now. In those days, if the
singer is to be believed, existence was far from
monotonous. His grand-dad improved the
shining hours by playing draw poker on board
and became so expert as to hold five kings in
one hand.
That started up the fun,
For the captain held a gun,
Then the coroner held an inquest,
In the good old steamboat days.
There are five verses on the Record. The
enunciation though rapid is so distinct as to be
easily understood. Murry K. Hill, who wrote
it and sings it, although a new addition to our
artists, is a well known singer on the vaude-
ville stage. He sings with an orchestral ac-
companiment.
No. 9620, "My Word I What « Lot of Itl"
by Will F. Denny, is a composition in which
Dave Reed, Jr., the well known song writer,
in a humorous manner relates the misadven-
tures that happened to Chauncey who was in-
clined to overdo things. His first taste of
champagne resulted disastrously because he
took such a lot of it. Then he plunged reck
lessly into matrimony.
No. 9621, " The Merry Lark," by the Edison
Symphony Orchestra, is taken from the suite,
"A Love Episode in Birdland," by Theo. Ben-
dix, and is a companion to " The Broken-
hearted Sparrow," No. 9589, listed in our July
Supplement. This is played with all the deli-
cacy for which the Symphony Orchestra is
noted.
No. 9622, "Red Wing," by Frederick H.
Potter and Chorus, is a pretty little song, with
orchestral accompaniment. Red Wing, a shy
little Indian maid, loved a warrior bold who
rode away to war. Alas for Red Wing, he
" fell bravely in the fray." The Edison Male
Quartette figures in the chorus with excellent
effect. It is composed by Kerrv Mills (music)
and Thurland Chattaway (words).
No. 9623, "Burying the Hatchet," by Ada
Jones and Len Spencer, is a diverting vaude-
ville coon specialty in which the^e favorite
artists are so brilliantly successful. Heniy has
run away from Lucy because of her pernicious
habit of throwing the furniture at him in
moments of emotion. In this sketch they be-
come reconciled, and as Henry has had the
foresight to bring back a chicken with him,
complete happiness seems in store. Lucy ftp
14
EDISON PHONOGRAPH MONTHLY.
ishes the sketch by singing the chorus of the
song entitled " Henry," composed by Thomas
V. White (music) and Claude L. Barker
(words).
No. 9624, " The Sailors' Chorus," by the Ed-
ison Male Quartette, is a well-known and uni-
versally liked selection that will be gladly
welcomed by all lovers of good part singing.
As the title suggests, it is the fine, rollicking,
smell-of-the-sea kind. The voices blend excel-
lently. It is composed by Joseph Parry, and
is sung unaccompanied.
No. 9625, " School Days Medley," by the
Edison Military Band, includes the following
hits, "School Days" (No. 9562), "When You
Know You're Not Forgotten by the Girl You
Can't Forget" (No. 9544) and "You'll Have
to Wait "Till My Ship Comes In" (No. 9590).
This new waltz medley will give the pleasure
that such old friends re-appearing in new form
must always do.
AN ORCHESTRA WHICH PLAYS BEFORE
A WORLD-WIDE AUDIENCE.
[Thee following article from Musical America was
written after a visit to the Recording Department of
the National Phonograph Company at Fifth avenue
and Sixteenth street, New York City.]
The thousands of people all over the world
who daily derive pleasure from their own
talking-machines or those in public places have
little idea of the infinite detail necessary in
making a record.
A visit to the laboratories of one of the
prominent talkin~-machine companies is of ex-
ceeding interest.
Let us follow the making of a " record "
from the time the wax cylinder, made at the
factory, is received at the laboratory. The
cylinder, which has alread) been smoothed, is
placed on a revolving bar beneath a knife
whose keen edge traveling ilong the wax re-
duces it to the most absolute and glassy per-
fection.
Step across the hall into the recording room,
a room bare of furniture, ending in a wooden
partition from the centre of which projects
a long, slender tube. Seated directly in front
of this are three musicians, masters of their re-
spective instruments, in fact, as the case hap-
pens, members of the Metropolitan Opera
House Orchestra.
On a platform, raised to about the level of a
man's head, sits the harpist, at the base of the
platform and close to it, the flutist, to the
fore and behind him the violinist. All three
are huddled close together, so as to focus the
body of tone, yet not too close to interfere
with the freedom of motion necessary. The
relative positions as to height and distance
from the horn, of the various instruments have
been carefully measured and tested by experi-
ment. The artists are booked weeks ahead,
just as if they were playing at an ordinary
concert, only, as we shall see, they have to be
exceedingly generous with encores.
The violin is not the ordinary wooden-
bellied instrument we are accustomed to see-
ing, but is a bar of wood with strings, keys
and bridge, and an aluminum diaphragm and
horn, the invention of a London musician.
Step back of the wooden partition. There
on the other side of the aperture is the end
of the horn with the attached needle cutting
its careful groove in the cylinder, from which
fly glistening clouds of the most delicate wax
filaments. A tiny electric light illumines the
rotary path of the record, which is taken on
completion of this stage to another revolving
machine where fine camels-hair brushes re-
move any stray threads of the wax which may
have adhered.
The record is then taken into another room
and played to the "critic" who passes judg-
ment upon the rendering from a musical point
of view and also as regards its reception by
the machine. While this is going on, the musi-
cians are making another record of the same
selection in the room with the wooden parti-
tion. This completed, they join the critic and
pass upon the records, deciding, perhaps, that
some tone ought to sound stronger, another
less harsh, etc., in this way finally making a
record that is not only pronounced perfect by
the musical critic, but by the record critic as
well. The latter examines the finished cylin-
ders with a microscope to see that they are
exact in every detail.
The " master record," as it is called, is then
ready for shipment to the factory, where the
model, or matrix, is made. For this purpose
it is enclosed in a tin can.
Arrived at the factory it is slipped on a
pivot and surmounted by a stationary magnet
in an absolutely air-free jar in which from
electric wires are suspended two gold leaves.
The sparks produced bv this machine in action
fly across the jar from one gold leaf to the
other and create a beautiful gold atmosphere
Without the jar revolves another magnet
which, by force of attraction, turns the mag-
net in the jar and consequently the attached
cylinder, which soon becomes coated with gold.
This process completed, the matrix, looking
like an exquisite gold vase, is subjected to a
coating of copper, one-sixteenth of an inch in
thickness, after which it is fitted into a brass
form and dashed into cold water, which con-
tracts the wax more than the metal, so that
the original cylinder drops out, and the im-
pression is firmly registered in the metal. It
is from this matrix that the records of the
market are made.
While not more than six or eight at the most
" master records" are turned out daily at the
laboratory, about 120 to 125 thousand are sent
out from the factory.
The thought and care which Edison lavishes
on the wonderful little invention is demon-
strated by the numerous sketches of improve-
ments which he continually sends to factory
and laboratories. It is interesting to recall the
way in which he arrived at the proper com-
bination for the cylinders on which the records
are made. He used to prepare the various
mixtures in little butter dishes, having as many
as forty going at one time, carefully patting
them to the proper consistency, and then test-
in? their adaptability to the cutting machine
with his pen-knife.
The soprano who sang in the choir
T^et her voice rise higher and higher.
Till it reached such a height
It was clear out of sight,
And they found it next day m the spire.
EDISON PHONOGRAPH MONTHLY.
15
Published Monthly in the interest of Voice-writing.
■* The Edison
Business Record
Vol. Ill
APRIL, 1907
No. 2
C^%amab(X
&
Mr. Edison answering bis
personal mail with the
Business Phono-
graph.
t^oru
EDISON DEALERS:
Place your name on the
mailing list of the Com-
mercial Department for
this monthly publication.
Also send the Commer-
cial Department the names
of local firmsandtheir office
managers for this mailing
list. It will benefit YOU.
Address:
Commercial Department
National Phonograph
Company,
Orange, - - New Jersey
The above
a fac-simile of the cover on which appears a new portrait
of Mr. Edison each'month.
The Commercial Department of the National
Phonograph Co. has recently opened three new
branch offices. These are located at Newark,
Cleveland and Washington, D. C. The New-
ark office is located at 321 Union Building and
is in charge of N. R. Compton, formerly con-
nected with the New York branch. The
Cleveland office is located at 511 Schofield
Building and is in charge of J. O. Hanna. The
Washington branch is in charge of C. T. Wil-
ber, also connected with E. F. Droop & Sons
Co., 925 Pennsylvania avenue, N. W.
16
EDISON PHONOGRAPH MONTHLY.
A COMPETITION SCHEME FOR DEALERS.
The Dealer with a fair trade has many more
opportunities within his grasp to get into close
contact with his clients, if he will only use
them, than is generally thought to be the case.
There is nothing so likely to make the pro-
gressive Dealer popular than an interesting
series of prize competitions. The cost need
be very little while the advertising he receives
from the publicity, and the necessarily in-
creased custom he srains will more than re-
compense him for the trouble. The following
scheme, if properly carried out, cannot fail to
please the majority of Edison Phonograph
users.
Let the Dealer offer prizes for the best
home-made records, to be judged impartially
by a committee of non-competitors. Make it
conditional that the blanks and recorders must
be purchased at the store of the Dealer of-
fering the awards, and insist that all records
are made expressly for this competition by the
competitors themselves. This cannot be too
strongly insisted upon, as any doubts as to the
genuineness of the scheme would only harm
the Dealer. Competitors should understand
that any failure to comply with advertised con-
ditions render them ineligible.
Dealers have very much better knowledge
of their local conditions than we can have and
can frame rules accordingly. In a small town
there need, perhaps, be no limit to the number
of records sent in; but in a larger centre it
may be found advisable to limit the number of
each entrant to three. In this case the Dealer
should suggest that the competitors themselves
hold an elimination test and send in the three
best they have made. If the scheme is likely
to attract a very large number, it may be split
up into three divisions, the hearing and judg-
ing of each to occupy one evening. These
classes would resolve themselves into vocal,
instrumental and talking records.
VOCAL RECORDS. This would be a very
popular division because most people think
they can sing, and nearly all fancy they could
make records. If conditions allow, two prizes
might be given, one for male and the other for
female voices.
INSTRUMENTAL RECORDS. In this
class all kinds of instrumental records would
be allowed, but it must be borne in mind by
the judges that greater skill is required to
make a good record of a band or quartette
than of a soloist. This branch of the contest
will bring out the competitors' best intelligence.
TALKING RECORDS. In this class there
should be a great deal of fun. Recitations of
Vrosc and verse naturally suggest themselves
for the suDjects, but the Dealer should broaden
the field by offering a prize for the best humor-
ous original monologue and for the best
duologue, (like Ada Jones and Len Spencer
for example). This will prove extremely di-
verting if the competitors enter into the spirit
of the thing.
ADVERTISING. This need not be a very
expensive item. A window display, a few
inches in the local paper, and some leaflet
distributing should suffice. The regular clients
of the Dealer should be circularized as in the
ordinary course of business.
THE JUDGING. The judging of records
should of course be done in puDlic; this will
be the Dealer's greatest advertisement; for it
will not be difficult to gather a considerable
number of interested people together. If the
Dealer possesses a large Phonograph parlor
the judging may take place here. But if he
finds his store too small, a hall may be taken
at a moderate rental for the occasion. Admis-
sion may be free with or without ticket, as
local conditions indicate. A short concert of
the latest Edison Gold Moulded Records
should be given and then the judging should
begin.
THE JUDGES. These should be chosen
from people having no direct interest in the
results. Not less than three should be the
number, of whom the Dealer may be one. Ex-
perts are not necessary, although they need not
be debarred on that account. It would be in-
advisable to select as judge a man who con-
sistently sounded the praises of machines of
other make than the Edison Phonograph.
THE PRIZES. The conditions of the Deal-
er's agreement will not permit him to offer any
Edison goods as prizes. But as the value of
the awards is not likely to be the main in-
ducement of the competitor, articles of rela-
tively small value may be offered and will be
heartily appreciated.
The Dealer should remember that such a
competition as we have describe^ would very
materially augment his sale of blank records
and recorders. But he must not forget, too,
that although the making of home- records
would be materially increased it does not fol-
low in any way that the sale of the Gold
Moulded Records will fall off. On the
contrary he will find increased sales, owing
to the greater general interest taken. No
amateur records can ever hope to compete suc-
cessfully with those produced professionally.
If we can aid the Dealer in elaborating this
idea, we shall be only too glad to do so; we
will also be pleased to learn what success a
Dealer has had in following out these sugges-
tions.
EDISON PHONOGRAPH MONTHLY.
17
WHEN THE PHONOGRAPH WAS YOUNG.
The following memo, addressed to Mr.
Edison just eighteen years ago, and preserved
accidentally among some old correspondence,
will bring very vividly to mind the phenome-
nal growth of the business of manufacturing
Edison Phonographs and Records since May,
1889. At that time Edison Records were be-
ing made in Mr. Edison's own laboratory by
his own assistants. Mr. Batchelor, writer of
the memorandum, was then superintendent of
the Edison Phonograph Works, which manu-
factured Edison Phonographs.
"Memo, to Mr. Edison: —
We have had enormous orders for musical
cylinders, some of them dating as far as two
months back. Can you not make some ar-
rangements so that we can have our orders
filled up there, as in many cases it prevents
shipments of goods until we get them? We
have now with you orders for one-half dozen
for Nebraska, 1 dozen for Washington, 2
dozen for Nashville, Tenn., all dated back to
March 28th. Five dozen t.r North American
of April 1st, 1 dozen for Japan, May 8th, one-
half dozen for Ohio Mcy 13 and a few yester-
day for Dakota. If you can give Wangemann
orders to furnish us what we want, it will
help us considerably in getting off our ship-
ments more promptlv.
Charles Batchelor.
To this Mr. Edison replied a few days later,
as follows :
"We are making about 50 per day and I
am rigging up to furnish 300 daily. Please
Send orders (written) to Laboratory. We will
book them, fill the orders by sending them to
Phono. Co., and make charges so that we
will not be out of pocket. E."
As we have manufactured as many as 110,-
000 Records in a single day recently, it follows
that for every one produced when this memo,
was written, 2,200 have since been turned out
in the same space of time! And it is just as
impossible for us to put a limitation on the
future sales of Edison Phonographs and Rec-
ords as it was for those pioneers in 1889, who
thought their orders were enormous.
THE PERSISTENT ADVERTISER.
J. L. Field, of Pittsfield, 111., is one of the
Edison Dealers whose policy is to bring his
goods to the notice of past and possible cus-
tomers in a thoroughly up-to-date manner.
He might, as a few Dealers do, wait for cus-
tomers to come around and ask what he had,
but he prefers to play a winning game — and he
ADVERTISES. We publish his announce-
ment of last month's Records and are glad to
know that we have such resourceful Dealers
as he with us.
"Here comes the May Phonogram from
Field, the Jeweler, Pittsfield, 111. Do you get
it regularly? Do you enjoy looking it over?
Well we hope vou do, we send it absolutely
free. Why? We want some of your patronage
when you get new Records. We carry the en-
tire Catalogue of Edison Records. We carry
the complete line of Genuine Edison Phono-
graphs. Every machine and Record is abso-
lutely perfect when it comes from Field, and
as our favorite Ada Jones says, "Field knows
his business all right, all right." If you don't
want any Records or Machine, won't you
kindly get your friend to call or order his
Phonographs or Record of us. We thank you
for your past patronage. We are expecting a
share in the future. Can't we have your order
now? The May list is great — write at once. —
Field, the Edison Distributor, Pittsfield, 111.
■
W£
M'f'p.^^*^
w"*"v->5
'*S&2
Ha
*
WjZA
1
t
- 1
i
STORE OF GEORGE H. GARRETT, EDISON DEALER, WINTERSET, IA.
The above photograph shows the interior of
the store of George H. Garrett, of Winterset,
la., who besides selling pianos and musical
merchandise, is a most aggressive Dealer in
Edison Phonographs and Records. He took
on the Edison line two years ago and in that
time has sold over 300 Phonographs. He now
carries a stock of 7,000 Records and 25 ma-
chines. He has three men canvassing tht
country adjacent to his town.
18
EDISON PHONOGRAPH MONTHLY.
"PHONOGRAPHITIS STILL SPREADING."
This startling headline recently drew the at-
tention of the readers of a Roseburg, Oregon,
paper to an advertisement inserted by an en-
terprising Edison Dealer. Although offering
other talking machines as temporary reliefs
the advertiser went on to say : "the only per-
manent cure is an Edison, put up in $20, $30
and $50 packages. Our stock of Edison ma-
chines is complete, and 5,000 Edison Records
will give you 95 or 98 per cent, of any records
called for in the Edison catalogue."
As our readers will recollect, we have al-
ways urged upon them that advertising is nec-
essary to the growth of trade; but there are
still some who may disagree with us. Such
dealers will probably say that the Burr Music
House wasted money when they inserted the
above ; but now follows a very direct and in-
disputable proof to the contrary. Graves &
Co., Edison Jobbers, of Portland, Ore., to
whom we are indebted for the clipping from
which we have quoted, write as follows : "We
think our man, one of our best Edison Deal-
ers, has coined a new word. He has procured
business on the strength of it as we are ship-
ping him stacks of machines, Records and
horns every day."
The Dealer's advertisement and the Jobber's
proof of its usefulness, offer a seasonable little
object lesson in cause and effect which the
non-advertising dealer will note and act upon
with profit to himself, his Jobber and to us.
PHONOGRAPHS IN FACTORIES.
A Baltimore manufacturer employing a large
number of hands, has used the Edison Phono-
graph to great advantage as an incentive to
better work among his people. For some time
he had noticed that as the afternoon waned,
his employes became more listless and tired.
Himself the owner of a Phonograph, and there-
fore familiar with its capabilities, it occurred
to him that if, after going home tired, the
music cheered him, why should it not have a
similar effect on his employees. He sent for
the "Triumph," and at 3.30 o'clock started it
with a swinging march. Tired eyes bright-
ened and instead of looking at the clock every
other minute the workers became engrossed in
the latest popular airs until 5 o'clock came
around to find himself less welcome than us-
ual. Every afternoon the Phonograph was
started and there was an appreciable differ-
ence not only in the cheerfulness of the lis-
teners, but in the quality and quantity of the
work they did.
The theory that men — or women too, for
that matter — work better with cheerful music
is an old one. The militarv bands with the
regimental marches that played troops into the
battle were formed very largely for that very
purpose. But in the "piping times of peace"
how many employers of labor hav^ adopted this
device?
The dealer in manufacturing districts might
do worse than try to induce such men to buy
Edison Phonographs, presenting the double
argument of brightening the lot of working
people and increasing their capacities at the
same time. The expense would be trifling, and
particularly in the case where large numbers of
women and girls are employed in sedentary
tasks, the plan should be productive of excel-
lent results. We should be glad to learn of
similar cases — if any — where the Edison Pho-
nograph and -Records have been so employed.
CUT-OUT FOREIGN RECORDS.
Notice is hereby given that we have no
more moulds or masters for the following se-
lections :
12320, Grand Air du Tenor — I^a Reine de
Saba (French) Bartel
12255, Unter dem I,indenbaum (German) Hofmann
12266 Dir, O Konigin (German) Schumann
When our present stock of these selections
is exhausted, they will be put on the cut-out
list and omitted from the next edition of the
Foreign Record Catalogue.
TALKING MACHINES BEST POLICE.
Phonographs as devices for protecting houses
from robbers is a rather novel use of the talk-
ing machine, but it has been worked with a
considerable degree of success in Paris, and is
still used in certain sections where other meth-
ods to scare thieves away have failed.
With the reign of terrorism from robbers,
that has recently assailed the Parisian capital,
householders have tried every method to pro-
tect themselves from thieving bands with little
avail, but the best solution of the trouble was
recently found by an engineer, who places a
talking machine at his front door.
The phonograph was so arranged that with
the opening of the door it was started and
loudly cried "Help ! Robbers ! Murder !"
with the result that the frightened person who
was attempting an entrance usually took to
his heels.
A new price card, for use in connection with
window and store displays of Edison Phono-
graphs, has just been printed and is now ready
for the trade. It is printed in red, green and
gold on a buff card and is most attractive. It
is Form 1089 and succeeds Form 641. Differ-
ent cards are provided for the Standard, Horn
and Triumph machines. They furnish an op-
portunity to give a new dress to a window dis-
play.
EDISON PHONOGRAPH MONTHLY.
19
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS.
ALABAMA.
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin at.
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Reek— O. K. Houck Piano Co., 309 Main
street.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
333 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
St.
Sacramento— A. J. Pommer Co., 9th and J sts.
San Francisco — P. Baclgalupl & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st.
Hext Music Co., 16th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 96
State street.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 926
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 60 Peach-
tree st.
Phillips & Crew Co., 37-39 Peachtree st
Savannah — Youmans & Leete, 116 Barnard st.
Wayeross — George R. Youmans.
ILLINOIS.
Chicago — Babson Bros., 1419 19th str.
Lyon &. Healy, Wabash ave. A Adams st.
James I. Lyons, 192 Van Buren st.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Qnincy — Quincy Phonograph Co., 808 Hamp-
shire st.
Lafayette — A. B. Wahl & Co., 304 Main st.
INDIANA.
Indianapolis — Indiana Phono. Co., 46 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
street.
A B. Wahl & Co., 119 S. Illinois st.
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
Fort Dodge — Early Music House, 822 Central
ave.
Sioux City — Early Music House, 315 Court St.
KENTUCKY.
Lonlsville — Montenegro-Riehm Music Co., 630
4th ave.
LOUISIANA.
William Bailey, III F*en«h-
P».. #14
New Orleans-
man st.
National Automatic Fire Ala
Gravler st
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange st.
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 231 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 153 Wash-
ington st.
Fitchnurg — Iver Johnson Sptg. Goods Co., 247
Main st.
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 176
Purchase street.
Springfield— Flint & Brlckett Co., 439 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st
MICHIGAN.
Detroit — American Phono. Co., 166 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 505 Washington av.
St. Paul— W. J. Dyer & Bro., 21-23 West 6th st
Thomas C. Hough, 392 Wabasha st
Koehler & Hinrichs, 255 E. 3d st
Minnesota Phonograph Co., 37 S. 7th St.
MISSOURI.
Kansas City — J. W. Jenkins' Sons Mnsic Co.,
1013-1015 Walnut st.
J F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
streets
O. K. Houck Piano Co., 1118 OMva St.
Silverstone Talk. Mach. Co., lilt ©live St.
MONTANA.
Helena — Frank Buser, Diamond Bleek, Sixth
avenue.
NEBRASKA.
Lincoln — Ross P. Curtice Co., 1125 O s4w
H. E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
strfifits
Omaha Bicycle Co., 16th & Chios** «6s.
NEW HAMPSHIRE.
•Manchester — John B. Varick Co., Varick
Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st.
Newark — Douglas Phonograph Co., 20 New st
A. O. Petit, 57 Halsey st.
Rapke Phono. Store, 287 Bank st.
Paterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st
John Sykes, 105 N. Broad at
20
EDISON PHONOGRAPH MONTHLY.
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS— Continued.
JfBW YORK.
Albany — Finch & Hahn, 92 State st.
Astoria — John Rose, 141 Fulton ave.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and "Wells
sts.
Robert L. Loud. 613 Main st.
Neal. Clark & Neal Co., 647 Main st.
Elmira — Elmlra Arms Co., 117 Main st.
Gloversville — American Phono. Co., 99 W.
Fulton st.
Kin anion — Forsyth & Davis, 307 Wall st.
New York City— Bettlnl Phono. Co., 156 W.
23d st.
Blackman Talking Machine Co., 97 Cham-
bers st.
J. F. Blackman & Son. 2737 3d ave.
I. Davega, Jr., Inc.. 125 W. 125th st.
S. B. Davegra, 32 B. 14th st.
Douglas Phono. Co., Inc., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke. 1659 Second ave.
Regina Co.. 41 Union square.
Slegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Onwfjco — Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Denninger, 345 North st.
Mackle Piano. O. & M. Co.. 100 State st.
Olles B. Miller. 63 State st
Talking: Machine Co., 97 Main st., E.
Schenectady — Finch & Hahn, 604 State st.
Jay A. Rickard & Co., 253 State st.
Syracuse — W. D. Andrews, 216 E. Railroad st.
Troy — Finch & Hahn, 3 Third st.
Utlca — Clark-Horrocks Co.. 54 Genesee st.
Arthur F. Ferrlss, 89 Washington at.
William Harrison. 50 Columbia st.
Utlca Cycle Co., 16 Columbia st.
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st.
Cincinnati — Ball-Flntze Co., 108 West 3d st
Tlsen & Co., 615 Vine st.
♦McGreal Bros., 29 East 5th st.
Rudolph Wurlltzer Co., 121 East 4th st.
Cleveland — Eclipse Musical Co., 714 Prospect
avenue.
Columbus— Perry B Whltslt Co., 213 S. High
street.
Dayton — NIehaus & Dohse, 36 E. 5th st.
Newark — Ball-Flntze Co.
Toledo— Hayes Music Co., 608 Cherry st.
Portland — Graves
ton st.
OREGON.
A Co., Inc., 328 Washlng-
PENNSYLVANIA.
Allcntown — G. C. Aschbach, 539 Hamilton st.
Hasten — William Werner, 432 Northampton st.
Harrlsfcurg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia— Louis Buehn & Bro., 46 N. 9th
street.
C. J. Heppe A Son, 1117 Chestnut at
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st.
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 48 N.
9th st.
H. A. Weymann & Son, 9?3 Market st
•Added since
Pennsylvania — Continued,
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st.
Powers & Henry Co., 101 Sixth st.
Standard Talk. Mach. Co., 485 Wood st.
Reading — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st.
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Willlamsport — W. A. Myers, 145 W. 3d st.
RHODES ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st
J. A. Foster Co., Weybosset and Dorrance
sts.
Household Furniture Co., 231 Weybos-
set st.
J. Samuels & Bro., 154 Weybosset st
A. T. Scattergood Co., 106 N. Main st.
TENNESSEE.
Knoxvllle — Knoxville Typewriter and Phono-
graph Co., 421 Gay st.
Memphis — F. M. At wood, 160 N. Main st.
O. K. Houck Piano Co., 103 S. Main st.
Nashville— Nashville Talking Mach. Co., 723
Church st.
Magruder & Co., 27 Arcade.
O. K. Houck Piano Co., 236 Fifth ave.
TEXAS.
Dalli
■ — Southern Talking Machine Co., 347
Main st.
El Paso — W. G. Walz Co., 101 El Paso st
Fort Worth — Cummlngs, Shepherd & Co., 709
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio— H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogden — Proudflt Sporting Goods Co., 851 24th
street
Salt Lake City — Clayton Music Co., 109 S.
Main st.
Burlington —
street
VERMONT.
American Phono. Co., 84 Church
Richmond — C.
st.
VIRGINIA.
B. Haynes & Co.
WASHINGTON.
602 E. Main
Seattle — D. S. Johnston Co.. 903 Second ave.
Kohler & Chase, 710 Pike st.
Spokane — Spokane Phonograph Co., 7 Post st
WISCONSIN.
Milwaukee — McGreal Bros., 178 8d st
CANADA.
Montreal — Peter Kelly, 282 St Lawrence st.
Quebec — C. Robitaille, 320 Rue St Joseph.
St. John — W. H. Thorne & Co., Ltd., 42-46
Prince William st
Toronto — R. S. Williams & Sons Co., Limited,
148 Yonge st
Vancouver— M. W. Waltt & Co., 558 Granville
street
Winnipeg; — R. 8. Williams A Sons Co., Ltd.,
121 Princess st.
May 1st, 1907.
EDISON PHONOGRAPH MONTHLY.
21
SUSPENDED LIST, JUNE 1, 1907.
SUPERSEDING ALL PREVIOUS LISTS.
CALJFORNIA.
Petaluma— Thomas McGuire, 875 Main st
•San Francisco — J. Raymond Smith, 2126 but-
ter St.
CANADA.
Ottawa, Oat.— Ketchum & Co., Spark» and
Bank sts.
GEORGIA.
Valdosta— H. K. McLendon, 109 West Central
are.
ILLINOIS.
Champaign — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Danville, 111. _ ^t
Chicago — A. Gloss & Son, 727 W. North av.
Danville — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.;
also Champaign, 111.
Kemptoa-C. P:. Bute.
Ottawa — Edward Hayne.
Ouincy — Giles Bros., 107 North 4th st.
J. F. Whittaker, 618 Hampshire st.
Wheaton — B. Irving.
INDIANA.
South Bend— Eugene Marsh, 126 Vistula ave.
South Bend Book Bindery, Robert Lebolt,
Prop., 203 North Michigan st.
IOWA.
Burlington— John P. Weiss, 711 Jefferson st.
McClelland — J. W. Rounds & Co.
Slonx City — Hattenbach Bros. Co.
A. V. Larimore, 518 Fifth st.
State Center — Ora Sargeant.
KANSAS.
Clay Centre — E. M. Gowenlock.
Lawrence — Bell Bros.
Topeka — R. H. Morehouse, 510 E. 4th st.
MAINE3.
Biddeford— W. H. Field.
Lewiston — J. W. Skene.
Monmouth — G. H. Stetson.
Watervllle — Frank Blanchard, 150 Main st.
MASSACHUSETTS.
Boiton — E. C. Peck, 43 Milk St.
Henry Savage & Sons, 166 Hanover st
T. Singer, 60 Leverett st.
Florence — William Oates, 87 Main st.
Franklin — E. P. Blackman.
Lawrence — Lord & Co., 314 Essex st
E. O. Mosher, 420 Essex st.
Maiden — A. T. Fuller.
Nantucket — Arthur M. Taylor.
New Bedford— H. B. DeWolff.
Somerville — E. J. Winchester, 32 Summit ave.
Woburn — Osborn Gillette, or The Bolton Jew-
elry Co., L. F. Maloney, Manager.
Worcester — Joseph Tukman, 44 Front st
•Guy Furniture Co., 521 Main st.
MICHIGAN.
Ana Arbor — Ann Arbor Music Co., F. J.
Schwankovsky, Prop.
•Bay City — E. & J. Tierney, 1004 Water st.
Detroit — F. J. Schwankovsky.
Saginaw — Geo. W. Emendorfer.
James V. Calahan, 217 Genessee st
Tierney Bros, 217 Genessee st.
MISSOURI.
Ewlng — Hal R. Ewalt
Kansas City — The Wittmann Co.
NEBRASKA.
Lincoln — The Wittmann Co.
Omaha — The Wittmann Co.
Piano Player Co.
Red Cloud — Albright Bros.
NEW HAMPSHIRE.
Hlllsboro Bridge — E. M. Barnes.
Manchester — A. E. Dumas.
Nashua — F. A. McMaster & Co.
NEW JERSEY.
Atlantic City — Sam'l D. Wolf, 32-34 Arkansas
ave.
Jersey City — W. L. Hoffman, 111 Montgomery
street _
Long Braaeh — A N. Alexander, 101 Broadway.
A. N astasia, 161 Broadway.
•Added since May 1st, 1907.
Jossers and Dealers are asked not to supply any of the above named arms witk
apparatus, either at addresses given or aay other address.
New Jersey — Continued.
Newark — R. L. Corwin; also New York €Ji*y.
Passaic — I. Hurwitz.
Paterson — Chas. H. Kelly, 25 N. Main sk
Plainfield — S. W. Frucht, or R. Fruehfc; also
New York City.
Elston M. Leonard.
West Hoboken — Emil Hollander, or The West
Hoboken Bicycle & Phono. Co., 169
Spring st
NEW YORK.
Albany — G. Linde, 353 S. Pearl st.
Amsterdam — D. C. Kirchner, 26 Market st.
Auburn — Chas. C. Chier Co., 18 Clark st
Bedford Park— Geo. H. Tyrrell.
Brooklyn — Nathan Abrahams, 602 Broadway.
Wm. Albrecht, 294 Knickerbocker ave.
H. Hindermann, Bushwick Phonograph
Exchange, 1421 Myrtle ave.
Emil Smith, 634 Eleventh st, and 230
Summer ave.
Hobart — F. H. Marshall.
Mohawk — Albany Specialty Co., or Chas F.
Rice, Main st.
Moravia — C. D. Loomis & Co., Union Block.
Mew York City — A T. Armstrong, or Amer-
ican Phono Co., 106 Wall St.
Automatic Zither Co., M. Cohen, Prop., 58
Second ave.
Bern Bearwald, 373 W. 11th st
Edward Bielfeld, 481 Willis ave.
Bronx Phono. Co., or David Switky, 506
Willis ave.
R. L. Corwin; also Newark, N. J.
Eagle Phono Co., or C. Lowenthal, S3
Nassau st.
Empire Phono. Co., 2 W. 14th st.
S. W. Frucht, or R. Frucht, 7 Barclay st,
or 68 Cortlandt St.; also Plainfield, N. J.
O. Hacker, 2 Murray st.
Hawthorne & Sheble, 297 Broadway; also
Philadelphia, Pa.
Holober Bros., 350, 421 and 491 West st
N. Horn, 148 E. 5Sth st.
W. L. Isaacs, 114 Fulton st.
S. Lemburg & Co., 194 Broadway.
J. McEllynne, 202 Broadway.
Parker & Cooley, 2087 Amsterdam ave.
Richmond Pease, 44 W. 132d st
F. M. Prescott, 44 Broad st.
Winthrop Cycle Co., 2212 Seventh av.
Rome — Charles Tuttle.
Saratoga — W. J. Totten.
Saratoga Springs — Marvin A. Cote.
Wutertown — Henry A. Hardy, 24 Arsenal St.
H. S. Wardwell & Co., 39 Public Square.
Wayland — John Gross, Pursel Block.
NORTH CAROLINA.
Kinston — S. A. Quinerly.
New Bern — E. Wallnau, 122 Middle st, or
Southern Music House: E. Wallnau,
Prop.
OHIO.
*Brookville — H. K. Merritt
Cincinnati — J. L. Andem.
Salm Talking Machine Co., 639 Vino st
Coshocton — Burns & Gosser.
Middletou — Otto Grau & Co., 135 E. 3d st.
Springfield — D. & M. Vanderpool.
Uhrichsville — F. A Mazurie.
OKLAHOMA.
•Oklahoma City — Armstrong, Byrd & Co.
PENNSYLVANIA.
Bradford — C. C. Griffen, 29 N. Washington st
Mt. Pleasant — Benjamin Posner.
Philadelphia — A. R. Cassidy, 2783 Emerald st
Hawthorne & Sheble, 604 Chestnut st, or
Oxford and Mascher sts.; also New
York City.
A. Krouse, 832 Arch st
Penn Novelty Co., 15 South 9th st
Pittsburg — A Lippard, 615 Wylio ave.
RHODE ISLAND.
Providence — F. P. Moore.
Rockville Center — O. A Clark.
WISCONSIN.
Milwaukee — J. C. Blatzek.
22
EDISON PHONOGRAPH MONTHLY.
fK EDISON PHONOGRAPH
TO the Edison Phonograph can be applied the old saying: "A pleas-
ure shared is a pleasure doubled." It is the art of entertainment
expressed in tangible form. Three is never a crowd when one of
the three is an Edison Phonograph. Love songs, dances, funny
songs, ballads, all kinds of music in your own home, with less trouble and
greater enjoyment than any other form of entertainment, and especially than
any form of musical entertainment. Today is the beft day for going to your
dealer's to hear an Edison. You cannot possibly know how well the Edison
Phonograph reproduces by listening to any other make of talking machine.
NATIONAL PHONOGRAPH COMPANY, Lakeside Ave., Orange, N.J.
[Phonograph advertisement in June Magazines.]
EDISON PHONOGRAPH MONTHLY. 23
EDISON REOORDS/Sr JUNE
AN unusual number of good hits makes our June lift one that every
/ \ owner of an Edison Phonograph should hear at once. Look over
/ \ the lift below and notice how many things there are that you
want to try on your own Edison Phonograph. Then on May
27 — don't wait a day longer — go to your dealer's and hear these hits and
buy those that you find as good as they promise.
Here is the June lift — every kind of music and the beft of each kind
to suit every tafte :
9554 Golden Rod — Intermezzo (McKinley) Edison Concert Band
9555 With You in Eternity (Solman) Irving Gillette
9556 Cavalleria Rusticana — Intermezzo (Mascagni) Vocal Imitation of a Violin, Edith Helena
9557 Pretzel Pete (Durand) Banjo Vess L. Ossman
9558 In Washington (Hoffman) Billy Murray
9559 Reed Bird (The Indians Bride) (Reed) Collins & Harlan
9560 It's a Long Way Back to Dear Old Mother's Knee (Mohr) W. H. Thompson
9561 The Telescope March (Seltzer) Edison Military Band
9562 School Days (Cobb & Edwards) Byron G. Harlan & Chorus
9563 Sometime We'll Understand (Granahan) Anthony & Harrison
9564 Mrs. Clancy and the Street Musicians (Original) Edison Vaudeville Co.
9565 The Dreamer Waltz (Keith) Edison Symphony Orchestra
9566 Monte Cristo (Snyder) Bob Roberts
9567 In the Wildwood Where the Blue Bells Grew (Taylor) Harlan & Stanley
9568 You'll Have to Get Off and Walk (Reed) Will F. Denny
9569 Petite Tonkinoise (Scotto) Edison Concert Band
9570 Ephraham Johnson (Greene & Werner) Arthur Collins
9571 The Last Rose of Summer is the Sweetest Song of All (Sidney) • • Harry Anthony
9572 Becky & Izzy (Original) Ada Jones & Len Spencer
9573 Dainty Dames (Blake) Bells Albert Benzler
9574 Lulu and Her La, La, La (Von Tilzer) Helen Trix
9575 Flanagan's Married Life (Original) Steve Porter
9576 The Land League Band (J. W. Kelly) J. W. Myers
9577 Poor John Medley (Original) Edison Military Band
KEEP pofted on the new Records for the Edison Phonograph as
well as the old. There are three books which will
be sent free on the 27th of May to anyone who
' asks for them, who cannot get them at a dealer's or
who would rather write than go to a ftore and ask for them.
They are the Phonogram, the Supplemental Catalogue and the ^-^ — ^
Complete Catalogue. They are sent on requeft. Write today. <^5Lno*a&wc^
NATIONAL PHONOGRAPH COMPANY, Lakeside Ave., Orange,N. J.
[Record advertisement in June Magazines.]
24
EDISON PHONOGRAPH MONTHLY.
In the Words of Others
Sell LCS. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
iua«a«sctY&Tm/u.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for you? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
11/21/06.
International Correspondence Schools,
Scranton, Pa.
Gentleman:'
In reply to your letter of the 17th insti, will say we
considered the demonstration of Mr. Mistraud very successful and while
he was here we sold several language Outfits. We have also sold some
since he left us. .We expect to advertise these Language Outfits during
December as gifts a,s you may rest assured we will communicate with the
parties to whom demonstration was given a'nd who have not as yet made a
purchase. - We think the plan of advertising or demonstrating these
Outfits is successful and leads to sales which could not he obtained
Otherwise. . ,
We have placed several orders with you. since the demonstration
and would like to know if we could make arrangements. to purchase
whatever we need in this line through your Denver office as we have had
to do several times recently; same can be billed to ub by you. Thi3
would be quite an accommodation to us.
We will keep you advised from time to time of the results of
sales on I. C. S. Language Outfits.
Yours very truly,
THE DENVER DRY GOODS CO.,
per
¥¥¥¥¥WW¥¥¥WWWW¥¥¥««
International Correspondence Schools
SCRANTON, PA.
^
4
EDISON
Phonograph Monthly
PUBLISHED FOR TRADE USE ONLY BY
THE NATIONAL PHONOGRAPH COMPANY.
VOL
ORANGE
N
J., JULY, 1907
No
NATIONAL PHONOGRAPH CO.
Orange, N. J.
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 2$ CLERKENWELL
ROAD, LONDON, ENG.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD.,
340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO.,
AVENIDA ORIENTS NO. 1 1 7, MEXICO
D. F., MEXICO.
EDISON PHONOGRAPHS AND RECORDS
All communications to The Phonograph Monthly
should be addressed to the Advertising Department,
Orange, N. J.
O N
N T
Continued Business Growth 1
Advance List Edison Gold Moulded Rec-
ords for September 2
Something About Our Concrete Buildings 3
Among the Jobbers 4
Personal 4
New Cuban Records 5
Publishers of Music in September List. ... 6
Trade Notes 7
Printed Matter 7
Comments on Edison Records for Septem-
ber 8
New Foreign Records 10
Our Illuminated Advertisements 11
Selling Edison Goods by the Installment
Plan 12
A Shipful of Edison Phonographs 13
Business in Mexico 13
Commercial Department 13
One Price System in Kindred Line 14
Our Recording Experts in Mexico 14
Stories of Edison Jobbers — Ackerman &
Co 15
Edison Exhibit at Grand Rapids 16
A Gala Day for Orange 17
Suspended List for July 17
Jobbers of Edison Phonographs and Rec-
ords 18
CONTINUED BUSINESS GROWTH.
So far from there being any marked falling
off in the sales of the July Records, there was
an increase of some thousands in the number
ordered. This may come as a shock to those
who always anticipate particularly dull sum-
mer months, but it tends to prove that Edison
Phonographs and Records are taking a
stronger hold on all classes each successive
year.
It would be folly to pretend that the summer
is ever likely to become a more lucrative sea-
son than the winter; there is always the like-
lihood that there will be a falling off in sales
at this time, but the falling off should be less
and less every year. Our factory, however,
has no dull season, and we have brought mat-
ters to such a stage that there can hardly be
any demand put upon us that we cannot easily
meet. But the old saying "First come — first
served" is as much applicable to Phonographs
and Phonograph Dealers as to anything else;
and the Dealer who delays ordering until his
customers, back from their vacations, are
clamoring for Edison goods, must either keep
them waiting, or send them to the stores of
rivals who with greater foresight have or-
dered during the summer time.
As an inter-continental concern we have
opportunities for feeling the business pulse of
the entire world and we are convinced that
the demand for Edison goods is increasing
not gradually but rapidly every day. We do
not base our opinion on mere hearsay but on
actual orders. In another part of the Monthly
it will be seen with what eagerness Aus-
tralia is taking Edison Phonographs and Rec-
ords and we are within the mark when we say
that Australian business in 1906 increased
100 per cent, over that of 1905. This is merely
a single instance of the healthiness of our
trade conditions ; and we look for a domestic
demand this coming Autumn that will break
all existing records. It was to meet this de-
mand that we enlarged our factory, still keep
enlarging it and shall have to enlarge it again.
THE ADVANCE LIST OF SEPTEMBER RECORDS APPEARS ON PAGE 2.
EDISON PHONOGRAPH MONTHLY.
NEW EDISON GOLD MOULDED RECORDS
ADVANCE LIST FOR SEPTEMBER, 1907
RECORDS listed below will be shipped from Orange in time to reach all Jobbers in
the United States and Canada before August 27th, all things being favorable, but
they must not be placed on sale by Jobbers or leave their place of business, or be
reshlpped to Dealers before 8 A. M. on August 27th. Supplements, Phonographs and Bulle-
tins will be shipped with Records. These may be distributed to Dealers after August 20th,
but must not be circulated among the public before August 27. Jobbers are required to
place orders for September Records on or before July 10th. Dealers should place September
orders with Jobbers before July 16th to insure prompt shipment when Jobbers' stock is
received.
9626 Comin' Thro' the Rye — Humoresque (Bellstedt) Edison Concert Band
A comic selection built along the same lines as "Everybody Works But
Father" (No. 9266).
9627 Jack and Jill (Cohan) Ada Jones
The new waltz song hit from Geo. M. Cohan's "Fifty Miles From Boston."
9628 When the Bluebirds Nest Again, Sweet Nellie Gray (Helf ) Manuel Romain
A new song by another new tenor to our Catalogue. You've often admired
his singing with Dockstader's Minstrels.
9629 Hungarian Dance — No. 2 (Brahms) Edison Hungarian Orchestra
Played in true Hungarian style — cymbal and all.
9630 Theodore (Bryan) Edward M. Favor
The great comic song craze — of course, it's all about "Teddy."
9631 Many's the Time (Rose & Fischer) Collins and Harlan
The new coon song by the writers of "If the Man In the Moon Were a
Coon," sung as a coon duet, with some clever character talk added.
9632 When Someone Really Cares (Cahill) Irving Gillette
"You Think the World a Paradise" — a new sentimental ballad likely to live
longer than most popular songs of the day.
9633 To Your Health (Gesundheit) Waltz (Helf) Edison Military Band
An entertaining waltz made up of familiar German melodies, with a bit
of humor thrown in.
9634 I'd Rather Two-Step than Waltz, Bill (Burt) Billy Murray
A comic march song with a swing melody and telling of "Annabelle's"
fondness for the two-step.
9635 An Amateur Minstrel Rehearsal (Original) Edison Vaudeville Co.
9636 Just Because I Loved You So (Harris) Harry Anthony
Chas. K. Harris' latest heart story love ballad.
9637 Chopin's Nocturne (Chopin) Hans Kronold
A beautiful 'cello solo with piano accompaniment, for which the requests
have been numerous.
9638 I Think I Oughtn't Ought To Any More (Bryan) Edward Meeker
A comic song picturing the troubles of an autoist with his machine, the
speed laws and all living things generally.
9639 Tell Mother I'll Be There (Fillmore) Edison Mixed Quartette
Sacred selection with solo by James F. Harrison, accompanied by the
organ, and chorus by quartette of mixed voices.
9640 Your Lips, Your Eyes, Your Golden Hair (Sturges) Reinald Werrenrath
A love ballad of the quality superior. Like others of its kind it will
always be ever new.
9641 The Magpie and the Parrot (Bendix) Edison Symphony Orchestra
Final number from the suite "A Love Episode in Birdland."
9642 Brother Noah Gave Out Checks for Rain (Longbrake) Arthur Collins
A new coon song by the writer of "Preacher and the Bear." Deacon Jones
gives his idea of baseball.
9643 Herman and Minnie (Original) Ada Jones and Len Spencer
A Dutch character sketch, with funny dialogue, during which Miss Jones,
as "Minnie," sings Jerome & Schwartz's new Dutch song, "Herman."
9644 A Little Suit of Blue (Chattaway) Byron G. Harlan
A pathetic march ballad in which a brass band is introduced.
9645 Red Wing Medley (Original) Albert Benzler
The latest Xylophone medley: "Red Wing" (9622); "You'll Not Be For-
gotten, Lady Lou" (9588); "She Was a Grand Old Lady" (9614) and
"Ev'ry Little Bit Added to What You've Got, etc. (9611).
9646 Everloving Spoony Sam (Fischer) Bob Roberts
A coon song about Fascinating Sam, who's "got enough lady friends to
start a club," and who "keeps books to figure out his dates."
9647 Flanagan at the Barber's (Original) Steve Porter
This latest addition to the popular Flanagan Series is full of laughs from
start to finish. Same form — Irish Vaudeville Specialty.
9648 The Blue Jay and the Thrush (Fulton) Harlan and Belmont
Another whistling and singing duet, melodious and with realistic imitation
of birds.
9649 The 74th Regiment March (Losey) Edison Military Band
Military marches are always bright and snappy. This one is no exception.
Edison Gold Moulded Records are made only in Standard Size. Both Standard and
Concert Records may be ordered from this list. Order by number, not title. If Concert
Records are wanted, give the number and letter C.
EDISON PHONOGRAPH MONTHLY.
SOMETHING ABOUT OUR CONCRETE
BUILDINGS.
As we have fifteen concrete buildings com-
pleted, a sixteenth in course of construction,
and others in contemplation, — making the larg-
est talking machine factory in the world and
one of the largest pieces of concrete construc-
tion in the country — we feel that a few words
about them and the mixture of which they are
made will prove of interest generally.
The use of concrete in ancient times dates
back from a period too remote to trace its
beginning. The Chaldeans, Egyptians, Assyr-
ians, Greeks and Romans all knew of it and
used it in their public works, but it was not
until the year 1824 that it became revived in
England and was brought thence some years
later to this country. The modern Portland
concrete cement derives its name from its sim-
ilarity to the limestone quarried by convicts
from one of England's great penal settlements
at Portland in Dorsetshire. The industry in
the United States was begun some thirty years
ago at Copley, Pennsylvania, and from an an-
nual output of a few thousand barrels, has
risen to over forty million barrels.
Reinforced concrete is so called oft account
of the small steel or iron bars that are used
in conjunction with it to take up certain
stresses. Steel is equally strong in tension
and compression; concrete is only one-tenth
as strong in tension as in compression and it
is so arranged that the steel takes up the ten-
sion and the concrete the compression. In
the ordinary calculations, from 12,000 to 16,-
000 lbs. per square inch of section is allowed
for the steel in tension and 500 lbs. per
square inch of surface for the concrete in
compression, although the ultimate strength
of both is about four or five times as great.
Each of the buildings, when completed, is
practically a monolith — built of one stone — the
spans or distances between supports ranging
in the various buildings from 15 to 50 feet.
As each successive story is built it is framed
into a mould and the liquid or semi-liquid con-
crete poured in. The utmost care is taken
in every process, the concrete being thor-
oughly puddled to prevent the formation of
air chambers. Steel bars are embedded in
the mass, making it able to bear with absolute
safety the most enormous strain that could be
placed upon it.
All the concrete is not of the same strength,
being varied for special needs. Thus the
concrete for the footings is a mixture of one
part Portland Cement, three parts sand and
five parts broken stone; that for the girders,
beams, floor slabs and curtain walls, is mixed
in the proportions of one part Portland cement,
two parts sand and four parts broken stone.
For the columns the mixture is slightly richer
in cement. Each column is reinforced by four
one inch steel bars set vertically to take up
any stresses that may be due to eccentric load-
ing. Most of the Edison buildings are five
stories in height and one of them when com-
pleted will contain over five acres of floor
space.
Concrete construction has many advan-
tages over other forms, but none will be more
readily apparent to the non-expert than its
virtue of being absolutely fireproof. There
have been cases in other concrete factories
where certain inflammable stock has caught
fire on one floor while the girls employed on
the one above it, so far from being in danger,
leaned out of the windows and cheered the
firemen and were able to resume their work
without panic or damage. No less for sky
scraping offices than for factories does this
construction commend itself and the sixteen
story Ingalls Building at Cincinnati may be
regarded as a good specimen of reinforced
concrete skyscrapers. Another unique advan-
tage is that concrete buildings do not com-
mence to depreciate as those of other materials
must. Age, stress of weather, all tend to
make good concrete into a substance even
more durable than stone itself. The materials
are readily obtainable in almost all localities
and concrete buildings are adapted to all
uses. The construction of such requires care-
ful, patient, and painstaking labor rather than
any high amount of engineering skill.
A great advantage when this form of con-
struction is compared with others, is the fact
that it can almost wholly be done by common,
or unskilled labor, which means a considera-
ble reduction in the payrolls. Contrary to the
belief of some, the concrete building becomes
mature enough to bear its full load almost as
soon as it is put up. A month is a conserva-
tive estimate, and the rapidity with which
large buildings may be erected and put into use',
can have no better example than in our own
case.
Although practically a new form of building
so far as general use is concerned, it has al-
ready proven itself, by the many concrete erec-
tions which passed through the San Francisco
disaster unharmed.
Concrete has been subjected to the strictest
tests and has been found capable of bearing
a live load of 5,000 lbs. per square foot on a
span of 14 feet. Those accidents occasionally
heard of are in every instance due to con-
struction by engineers unfamiliar with rein-
forced concrete, and reflect in no way on the
use of the material in skilled hands.
H. I. Moyer, the engineer who is putting up
all our new buildings, has had a great deal of
experience with concrete, used for many pur-
poses in many parts of the country, and is
convinced that it will prove eventually to be the
most widely used method for construction.
The cement used in all our buildings is
known as Edison Portland Cement and is
manufactured by one of Mr. Edison's patent
processes. By this process the cement is in
a finer state of division than other and is capa-
ble of more perfect incorporation.
EDISON PHONOGRAPH MONTHLY.
AMONG THE JOBBERS.
H. J. McGreal, of the firm of McGreal Bros.,
Edison Jobbers, Milwaukee, on May 14th, sold
out his interest and good will in the business
to his brother Lawrence S. McGreal. The
latter will continue to use the old name of
McGreal Bros, for a time, but will eventually
adopt his own as the name by which the busi-
ness will be known. Few men know
the business more thoroughly than Law-
rence McGreal, who has been intimate-
ly identified for a decade with the Pho-
nograph industry. Previous to being our
Western salesman for four years, he was man-
ager of the talking machine department of the
Conroy Co., of St. -Louis. It was after sever-
ing his connection with the National Phono-
graph that he started in business in Milwau-
kee. Mr. McGreal has recently opened a
wholesale and retail branch at Cincinnati, O.
Although the Kipp-Link Phonograph Co.
have been only one year in business as Edison
Jobbers at their North Illinois street quarters,
Indianapolis, Ind., they find the space insuffi-
cient for their needs, and will move to much
more spacious premises on Washington street
some time this month. The new location is in
the best business section of the city and the
7,000 square feet of floor space should offer
exceptional advantages in displaying Edison
Goods. The Kipp-Link Co., although selling
Edison Phonographs at retail, devote most of
their energies to pushing the wholesale
branch.
The Douglas Phonograph Co., Edison Job-
bers, whose headquarters are in New York,
have leased a large building at New and Hal-
sey streets, Newark, N. J., to which they will
remove their branch house, now situated at 20
New street, early this month. The premises
are to be thoroughly redecorated and suited to
the growing needs of the firm, at an outlay of
some $6,000. The fine business the company
has done in Newark and the excellent pros-
pects ahead are the causes for removing.
AUSTRALIAN JOBBERS AND
EDISON GOODS.
The following extracts from a letter ad-
dressed to our Foreign Department by T. E.
Williams, of Adelaide, shows very plainly that
he is filled with the right kind of enthusiasm :
Under no consideration will I violate your
agreement. Business can be done on good
straight lines. There is no need to stoop to
any other method. I do not pretend to be any
better than anyone else, but what I do say is
this, when I have to violate your agreement
to secure business I am going to get right
straight out. Your goods speak for them-
selves, no salesmen are required, just let the
people know them, Machines and Records,
and they will do the rest, that is my experi-
ence. * * * My business at present is
purely Edison, and I have no intention of its
being otherwise. Edison is good enough for
me. With the protection we have your goods
are gold bond, and make no mistake the time
will not be far distant when I will be one of
the largest Edison Jobbers in Australia.
PERSONAL.
F. K. Dolbeer, head of the Credit Depart-
ment of the National Phonograph Co., has
recently returned from a business trip to
Chicago, Milwaukee, Des Moines, Fort Dodge
and other Western cities. He attended the
twelfth annual meeting of the National Asso-
ciation of Credit Men, which was held in
Chicago on June 12, 13 and 14, as the delegate
from New York, an honor which has been his
on more than one such occasion. It was his
intention to return to Chicago for the Con-
vention of the National Piano Dealers' Asso-
ciation which was held there from June
19th to 22d to deliver an address (pub-
lished elsewhere in our columns) but press of
business prevented, and his paper was read
by a delegate.
Before he left for Iowa, however, he gave a
very pleasant informal dinner at a private
room in the Chicago Athletic Association on
June 17th, to the Central States Jobbers' As-
sociation. The following gentlemen were invit-
ed : Edward Dohse, of Niehaus & Dohse, Day-
ton, O. ; E. P. Ashton, American Phonograph
Co., Detroit, Mich. ; John A. Strausberg, Grin-
nell Bros., Detroit, Mich.; Rudolph Wurlitzer,
Jr., Rudolph Wurlitzer Co., Cincinnati, O. ;
Perry B. Whitsit, Perry B. Whitsit Co., Colum-
bus, O.; W. C. and M. V. DeForeest, W. C.
DeForeest & Son, Sharon, Pa. ; O. K. Houck,
O. K. Houch Piano Co., Memphis, Tenn. ; C.
V. Henkel, Douglas Phonograph Co., New
York; Victor H. Rapke, New York City;
Lawrence H. Lucker, Minneapolis Phonograph
Co., Minneapolis; H. H. Blish, Harger &
Blish, Dubuque, Iowa; Lawrence McGreal,
Milwaukee, Wis,; C. E. Goodwin, Lyon &
Healy, Chicago, 111. ; E. H. Uhl, Rudolph Wur-
litzer Co., Chicago; John A. Fetterly, Dayton,
Ohio; Burton J. Pierce, J. W. Jenkins' Sons'
Music Co., Kansas City, Mo.; P. E. Conroy,
Conroy Piano Co., St. Louis, Mo.; A. L.
Miles, French & Bassett, Duluth, Minn. ; W. E.
Kipp and E. A. Link, Kipp-Link Phonograph
Co., Indianapolis; L. C. Wiswell, Lyon &
Healy, Chicago; Clement Beecroft, Tea Tray
Co., Newark, N. J.; W. A. Lawrence, Stand-
ard Metal Co., Newark, N. J. ; James I. Lyons,
Chicago; G. M. Nisbett, Babson Bros., Chi-
cago; A. J. Grundman, Herzog Art Furniture
Co., Saginaw, Mich.; A. V. Chandler, Nation-
al Phonograph Co., Chicago.
H. K. Miller, who represented us on the
Pacific Coast, has resigned on account of ill-
health and is resting on the St. Lawrence
River until September.
EDISON PHONOGRAPH MONTHLY.
205 NEW CUBAN RECORDS.
The 205 Cuban selections presented herewith will be included in the next edition of our
catalogue of foreign selections, to be issued in the fall. Orders for them will be filled as fast
as received at our factory.
In order that we might have a better representation in our catalogues of the music so
much beloved by the Cuban people, we sent a corps of experts from the Edison Laboratory to
Havana, for the special purpose of making this series of Cuban Records. We were fortunate
in securing the services of some of the most talented musical organizations and artists in
Cuba to make them. The result of their efforts has been the production of what we confidently
believe to be the most natural and most artistic series of Records ever made for a talking ma-
chine. We feel sure that they will meet with the cordial approval of all music loving people
of this and other countries.
BANDA MUNICIPAL DE LA HABANA
19025 Almedine, Polka, C. Solomez.
19027 Bierela, Danzon, A. Ceballos.
18983 Danza Chilena, 7. M. Missud.
18902 Danza Portoriquefia, Simon Maderas.
19024 Dame un Beso, Tango, A. Herrero.
18903 En el Africa, Sousa.
18985 Himno Invasor Cubano.
18904 Himno Nacional Cubano, P. Figueredo.
19023 Himno de Riego.
19026 La Gracia de Dios, Paso Doble, E. Roig.
18986 Las Dos y Media en Cartagena, Danzon,
A. Ceballos.
18984 Marcha Caballeresca, G. Benoist.
18859 Marcha Egipcia, Strauss.
18858 Marcha Persana, Strauss.
18942 Marcha Real Espafiola.
18944 Mosaico Cuba, ia Parte, C. Anckermann.
18945 Mosaico Cuba, 2a Parte, C. Anckermann.
18946 Mosaico Cuba, 3a Parte, C. Anckermann.
18905 Serenata Cubana, W . P. Chambers.
18860 Viaje a un Ingenio, Tango, G. M. Tomds.
18943 Viaje a un Ingenio, El Ferrocarril,
G. M. Tomds.
1 886 1 Yankeelandia, G. M. Tomds.
ORQUESTA DE PABLO VALENZUELA
1 899 1 Abul Chiquita me voy pa Tampa, Danzon,
A. Ceballos.
18988 Almirante Dewey, Two Step, C. Smith.
18878 Anona, Danzon, P. Valenzuela.
18872 Cuba Musical, Danzon, ia Parte, F. V aides.
18873 Cuba Musical, Danzon, 2a Parte, F. Valdez.
18987 El Congo Libre, Danzon, P. Valenzuela.
18865 El Ferrocarril Central, Danzon, ia Parte,
C. Sainz.
18866 El Ferrocarril Central, Danzon, 2a Parte,
C. Sainz.
18909 El Globo, Vals Tropical, R. Valenzuela.
18875 El Gondolier, Danzon, P. Valenzuela.
18876 El Guardian, Vals Tropical.
18990 El Montafies, Vals, L. Mencid.
18870 El Pilareflo, Danzon, ia Parte, R. Valenzuela.
1 887 1 El Pilarefio, Danzon, 2a Parte, R. Valenzuela.
18952 El Piloncito, Danzon.
18992 El Sefiorito, Vals Tropical, Escalas.
19035 El Zuncho de Goma, Danzon, E. Pena.
19030 Florimel, Danzon, A. Lopez.
18869 Gran Zapateo Cubano.
18948 Happy Hobbs, Two Step.
18949 La Angelica, Danzon, R. Valenzuela.
18906 La Basilia, Danzon, R. Barbas.
18863 La China, Danzon, ia Parte, A. Romcu.
18864 La China, Danzon, 2a Parte, A. Romeu.
19033 La Corina, Danzon, 7. Hernandez.
18862 La Patti Negra, Danzon, P. Valenzuela.
1903 1 La Peseta Enferma, Danzon, Chapi.
18874 La Praviana, Danzon, A. Yribe-Andudi.
1895 1 La Sefiorita, Vals Tropical, Escalas.
1 89 10 La Tosca, Danzon, R. Valenzuela.
18877 Los Cronistas, Danzon, A. Romeu.
18867 Los Empleados de Tacon, Danzon, ia Parte,
R. Valenzuela.
18868 Los Empleados de Tacon, Danzon, 2a Parte,
R. Valenzuela.
18907 Puerto-Rico, Two Step, Woorqies.
19028 Rusia y Japon, C. Cisneros.
T8908 San Juan de Luz, Habanera, Valverde.
18947 Tin-Tan, Danzon, P. V alenzuela.
19029 Tu Beneficio, Danzon, R. Valenzuela.
18950 "Tu," Habanera, Sanchez Fuentes.
19032 Un Dulce Si, Habanera.
18989 Why Smith Left Home, Two Step, B. Brown.
ORQUESTA DE ENRIQUE PENA.
Andando por la America, Danzon, E. Pena.
Andando por la Habana, Danzon, E. Pena.
Artes y Letras, Danzon, E. Pena.
El Lucumi, Danzon, /. B. Puig.
El Mio, Vals, E. Pena.
El Siglo Veinte, Danzon, E. Pena.
El Tremendo, Danzon, E. Pena.
La Isabelita, Vals Tropical, M. L. del Castillo.
La Marcha Real, Danzon, E. Pena.
La Mollera Abierta, Danzon, E. Pena.
La Traviata, Danzon, E. Pena.
Las Huerfanitas, Vals, E. Pena.
Lluvia de Estrellas, Polka.
Los Guajiros de la Yaya, Danzon, E. Pena.
Los Palitos, Danzon, E. Pena.
Recuerdo a Edison, Danzon, E. Pena.
Sobre el Mar, Vals, E. Pena.
Yo te la encendere, Danzon, E. Pena.
TRIO RAMOS.
Laud, Guitarra y Bandurria.
La Bella Cubana, Danzon, R. Valenzuela.
La Giralda, Paso Doble, N. Juaranz.
La Isabelita, Vals, M. Pino.
La Sefiorita, Vals, Tarantino.
Las Golondrinas, Marcha.
"Ma Belen," Danzon, R. Valenzuela.
"Tu," Habanera, Sanchez Fuentes.
SEXTETO TORROELLA.
Cabanas, Danzon, A. Torroella.
El Pastorcillo, Vals Tropical, E. Hernandez.
El Tibisi, Danzon, A. Romeu.
Las Palmas, Danzon, A. Romeu.
La Peseta, Enferma, Danzon, Chapi.
La Rapsodia, Danzon, Torroella.
Saratoga, Danzon, C. Sainz.
Te Japones, Two Step, 7. Gonzales.
SOLOS DE GUITARRA.
por Sr. Sebastian Hidalgo.
Miserere del Trovador, Verdi.
Selva Negra, Polka, 7. Castro.
PUNTOS GUAJIROS.
por Sr. Martin Silveira.
(Acompanamiento de Bandurria.)
A Marti.
El Amor.
El Cangrejo.
El Congo.
El Saquito del Arroz.
Guanajay.
La Invasion, ia Parte.
La Invasion, 2a Parte.
La Invasion, 3a Parte.
La Invasion, 4a Parte.
La Vecina Pediguena.
La Vecina Pretenciosa.
Nueva York.
Seguidilla.
Una Pelea de Gallos.
por Sefior Antonio Morejdn.
(Acompanamiento de Bandurria.)
19004 Al General Mayia Rodriguez.
19005 Al Apostol_ Marti.
18942 A mi Regina.
19006 Alza la Vista al Oriente.
18964 A mi Guitarra.
19007 El Diez de Octubre.
18912
18954
18957
18993
18995
18913
19036
18955
18911
19037
18953
18996
18915
19034
18997
18956
1 89 1 4
18994
18937
19059
19058
18980
18938
18979
19020
19022
18982
19061
19060
18939
18981
igo2i
18940
18941
19062
18922
18893
10860
18889
18892
18921
19002
19003
19040
19041
18888
18890
18887
18891
18894
EDISON PHONOGRAPH MONTHLY.
18965 Juan El Bobo.
18963 IyO que le falta a Cuba.
19043 Eos Estudiantes, ia Parte.
19044 Los Estudiantes, 2a Parte.
19045 Los Estudiantes, 3a Parte.
19042 Pinte a Matanzas Confusa.
18923 Que le falta a Cuba.
SOLOS
por Sefior Ramon Martinez, Tenor.
(Con Acompanamiento de Piano y Coro.)
18920 Los Frijoles, Guaracha, M. Cruz.
por Sefior Adolfo Colombo, Tenor.
(Con Acotnpanamiento de Piano y Coro.)
18962 Guajiras del Brujo, M. Varona.
por Sr. Benito Simancas, Barftono.
(Acompanamiento de Piano.)
18933 Couplets de El Dorado, ia Parte.
18934 Couplets de El, Dorado, 2a Parte.
J9055 Couplets del Si Sefior, ia Parte.
19056 Couplets del Si Sefior, 2a Parte.
CANCIONES ESPANOLAS.
por Sr. Telesforo del Campo, Barftono.
(Acompanamiento de Guitarra.)
18976 Jota Aragonesa.
19018 Malaguefia.
19057 Petenera.
18935 Sevillana.
18977 Tango de la Gorra.
1 90 1 7 Tango de los Tientos.
AIRES ASTURIANOS.
por Sr. Ramon Gutierrez, Tenor.
(Acompanamiento de Caita.)
El Vieyu.
La Panadera.
La Soberana.
DUOS
por Sr. Adolfo Colombo, Tenor, y Sra. Pilar
Jimenez, Tiple.
(Acompanamiento de Orquesta.)
Cuba y sus Palmares, Punto, A. Villaldn.
El Arroyo que murmura, Junto, J. Anckermann
Dame un Beso, Cancion, Marin Varona.
La Palma, Cancion, R. Palau.
Mi Encanto, Punto, A. Villaldn.
Punto Cubano, A. Villaldn.
Vamos a Cuba, Cancion, /. Anckermann.
(Acompanamiento de Guitarra.)
19046 A Maximo Gomez, Cancion, A. Villaldn.
18967 Morir de Dolor, Bolero, A. Villaldn.
18926 Murmullo Suave, Bolero, A. Villaldn.
19008 Ven Rufina, Punto, A. Villaldn.
por Sr. Adolfo Colombo, Tenor, y Sr. Eugculo
Ojeda, Barftono.
(Acompanamiento de Piano.)
18968 A Estrada Palma, Cancion, G. Garay.
1 90 10 A Marti, Cancion, A. Villalon.
19009 El Amor, Cancion, R. Palau.
19047 El Brujo, Cancion, M. Varona.
19011 El Destino, Canci6n, A. Herndndez.
18969 El Sinsonte, Canci6n, R. Palau.
18928 La Espuma del Mar, Cancion, R. Figueroa.
19049 La Partida, Cancion, M. Salas.
18970 Separado del Bien que idolatro, Bolero,
G. Garay.
18927 Vida Mia, Cancion, 7. Anckermann.
19048 Ven a mis Brazos, Cancion, R. Palau.
por "Floro y Mignel"
Sr. Floro Zorllla, Tenor, y Sr. Miguel Zaballa,
Barftono.
(Acompanamiento de Piano.)
1905 1 El Chino, Guaracha.
18972 El Jiqui, Punto.
19012 El Gallego, Guaracha.
1897 1 El Silbido, Guaracha.
19013 El Tranvia, Guaracha, ia Parte.
19014 El Tranvia, Guaracha, 2a Parte.
19053 El Tamalero, Canto Popular.
19015 La Infame Traidora, Rumba.
19016 La Yaya, Punto.
18930 Mi Prieta, Bolero.
18929 Tin-Tan, Guaracha.
19050 Tu Rostro, Guaracha.
19052 Tus Risos, Cancion.
19019
18978
18936
18896
18897
18925
18966
18898
18895
18899
(Acompaiiamiento de Guitarra.)
19054 Bendito Mar, Cancion.
1 893 1 Jesus del Monte, Punto.
18974 Laura, Bolero.
18975 La Angelica, Bolero.
18932 La Arrepentida, Cancion.
18973 Un Recuerdo a Ramitos, Cancion.
TERCETOS
por Sr. Adolfo Colombo, Tenor, Sr. Engenio
Ojeda, Barftono, y Sra. Pilar Jimenez, Tiple.
(Acompanamiento de Orquesta.)
18884 El Beso, Bolero.
1 888 1 El Clavel, Clave.
18882 El Mundo y los Astros, Clave de la "Clave
Union."
1 89 1 8 El Sueno, Bolero.
18879 La Dorila, Clave, A. Vdzquez.
18885 Las Flores, Bolero.
18883 Los Inocentes, Clave.
18960 La Belen, Guaracha, Guerrero.
19038 Mis Quejas, Bolero, G. Garay.
18880 Santiago de Cuba, Bolero, 7. Sanchez.
(Acompanamiento de Piano.)
1 896 1 El Beso, Guaracha, M. Jimenez.
19039 Los Tacos, Guaracha, M. Salas.
1 900 1 No Aguahto, Guaracha.
1 89 1 9 Viva Matanzas, Guaracha, F. Dominguez.
18916
18958
18998
18917
18900
18901
18959
18999
RECITACIONES
por Sefior Benito Simancas.
Declaracion de Amor de un Negro Congo.
Disertacion sobre el Amor.
El Negro Domingo, Monologo.
por Sefior Francisco Escarpanter.
Carta de un Islefio.
Dialogo entre un Borracho y un Sereno.
El Borracho Cristalino.
por Sefior Antonio Hidalgo.
Un Caso de Apendicitis.
Un Meeting de Raza.
PUBLISHERS OF MUSIC IN SEPTEMBER
LIST.
The publishers of the compositions made for
our September list of Records, so far as we
can obtain them, are given below. Where the
numbers are omitted they are either not pub-
lished or we are unable to give the names
of the publishers:
9626 Comin' thro' the Rye (humoresque) — Fillmore
Music House, Cincinnati.
9627 Jack and Jill— F. A. Mills, 48 W. 29th street,
New York.
9628 When the Bluebirds Nest Again, Sweet Nellie
Gray— Helf & Hager Co., 48 W. 28th street,
New York.
9629 Hungarian Dance, No. 2 — Carl Fischer, 6
Fourth Avenue, New York.
9630 Theodore — Shapiro, 1416 Broadway, New York.
9631 Many's the Time— T. B. Harms Co., 126 W.
44th street, New York.
9632 When Someone Really Cares — Jos. W. Stern
& Co., 34 E. 21st street, New York.
9633 To Your Health (Gesundheit) Waltz— Helf &
Hager Co., 48 W. 28th street, New York.
9634 I'd Rather Two-step Than Waltz, Bill— Jerome
H. Renrick & Co., 45 W. 28th street, New
York.
9636 Just Because I Eoved You So — Charles K. Har-
ris, 31 W. 31st street, New York.
9638 I Think I Oughtn't Ought to Any More —
Shapiro, 141 6 Broadway, New York.
9640 Your Eips, Your Eyes, Your Golden Hair —
Helf & Hager Co., 48 W. 28th street, New
York.
9641 The Magpie and the Parrot — Theodore Bendix,
New York.
9642 Brother Noah Gave Out Checks for Rain —
Joseph Morris, Philadelphia.
9644 A Eittle Suit of Blue — F. B. Haviland Music
Pub. Co.,, 125 W. 37th street, New York.
9646 Everloving Spoony Sam — Harry Von Tilzer
Music Pub. Co., 37 W. 28th street, New
York.
9649 The 74th Regiment March — Vandersloat Music-
Pub. Co., Williamsport, Pa.
EDISON PHONOGRAPH MONTHLY.
NEW TYPE OF EDISON PHONOGRAPH.
Some time during the current month we
shall mail to all Edison Dealers our new
machine catalogue, Form No. 1135, on the
22d and 23d pages of which will be found
a description of the Edison Alva Phonograph.
Listed at $80, it is subject to the same dis-
count as the Edison Balmoral Phonograph.
The Alva is designed and constructed to meet
the demand for an electric machine that can
be operated by alternating current now so
generally used in most cities for store and
household purposes.
The trade has never given to electrically
operated Phonographs the attention they de-
serve. It is probable that the demand for this
type of machine will never be very large, but
it is certain that if Dealers pointed out their
advantages to prospective customers many
sales might be made. Although the winding
of a machine by hand is not laborious, the
advantages of the electric-driven Phonograph
is obvious and should commend itself to a
certain class of customers. The connection of
the alternating current with the battery is a
matter of extreme simplicity and no knowl-
edge of electricity is necessary in its use.
In appearance the Alva is similar to the
Triumph, its cabinet and general mechanism
(except the motor) being the same. It is
regularly fitted with an alternating current
motor for use on a circuit of 104 to 115 volts,
60 cycles, 7,200 alternations.
Other voltages and frequencies will be fur-
nished on special orders only.
The finish of the metal parts is black and
gilt enamel, with nickel-plated and polished
mandrel. Has improved motor suspension,
which causes it to run noiselessly. Provision
is made for adjusting speed of the mandrel;
also for automatically taking up any stretch
in the belts. Has the new-style cabinet and
cover of antique oak, with handsome edge
mouldings, all highly polished. Cabinet has a
hinged frame to which the entire Phonograph
mechanism is firmly fastened, and which may
be turned back, permitting convenient inspec-
tion of the motor. Cover fastens securely to
cabinet by means of strong pivot latches.
Equipment — Model C. Reproducer, improved Edison
Recorder, 14-inch horn, sapphire shaving knife, an-
tique oak cabinet and oak cover, camel's-hair chip
brush, an attaching plug to fit an Edison lamp socket.
Size — Height, 14^ -inches. Base, 18 Ms x 12^ inches
Weight, net, 43 lbs.; gross, 95 lbs. Packed in one
case.
Catalogue No. 3002, .... Code, Alva
Plays the Standard Size Record.
Special Aha Equipments — Specially Decorated, $8.00.
Nickel-plated, $25.00. Gold-plated, $50.00. Ma-
hogany Cabinets, $10.00; all in addition to list price.
PRINTED MATTER.
A new machine catalogue, Form No. 1135,
succeeding Form No. 1010, will be mailed to
the entire trade some time this month. It is
bound in a new cover, which will be used on
our machine catalogue for about a year. A
number of important changes have been made
in this catalogue. Because of the limited de-
mand, the Concert, Opera and Oratorio
Phonographs (all playing Concert Records)
have been omitted. No further effort will be
made to sell these types in this country. For
the same reason the Model B Reproducer has
been dropped. An Alternating Current
Phonograph will be listed for the first time.
It will be known as the Alva. Its cost, de-
scription, etc., are given on pages 22 and 23.
Minor changes have been made in the de-
scriptions of Gem, Standard, Home, Triumph
and Balmoral machines. The description of
the Model C reproducer has been materially
changed. New matter has been written for
the Model D reproducer. The Model D Re-
peating attachment for the Concert, Opera
and Oratoria machine is omitted. The mat-
ter referring to Edison Gold Moulded Records
and Edison Grand Opera Records has been
rewritten and added to.
We have just prepared three separate sup-
plements of our new French, German and
Italian Records which will be sent out early
this month. These should facilitate the sale
of the Records and Dealers who will distrib-
ute them to the French, German or Italian
Residents of their town, will find that they
are eagerly welcomed. And not alone to cus-
tomers of foreign nationalities, but to all who
love good music these supplements should be
mailed. Phonograph users are growing-broad-
er in their musical tastes every day.
s
EDISON PHONOGRAPH MONTHLY.
COMMENTS ON EDISON RECORDS
FOR SEPTEMBER.
The most marked feature of the September
list of Edison Gold Moulded Records is the
predominance of really good humorous selec-
tions. There is humor of all kinds — instru-
mental and vocal — and the introduction of the
Edison Vaudeville Co. in an amateur minstrel
rehearsal, with Byron G. Harlan, Steve Porter
and Billy Murray in star parts, must prove
more than usually popular. A new tenor in
Manuel -Romain, the well-known minstrel,
proves a valuable addition to Edison talent.
Hans Kronold makes a beautiful Record of
one of Chopin's most melodious nocturnes, and
there are two fine waltzes by the Edison Mili-
tary Band. It is always our aim to make the
Edison Phonograph and Records bring pleas-
ure to listeners of all tastes and we feel that
we accomplish this in all of our new lists.
But particularly this month would we call at-
tention to the high quality of the comic ele-
ment.
No. 9626, "Comin' Thro' the Rye," (Humor-
esque), by the Edison Concert Band, composed
by Herman Bellstedt, who also wrote the
"Everybody Works but Father" (Humoresque)
No. 9266, is full of humorous instrumental ef-
fects. There is a piccolo solo alternating with
trombone and basses, followed by a variation
for the solo cornet. Then comes a very in-
genious imitation of the Scotch bagpipes, which
leads up to a graceful variation for the lead-
ing clarinets with a comic interruption by the
trombones. It concludes with a fine finale, the
air by the cornet and trombones being accom-
panied by an effective variation in the wood
instruments.
No. 9627, "Jack and Jill," by Ada Jones, is
a new song, sung in Ada Jones' most sprightly
manner, that will be very popular. It is writ-
ten by George M. Cohan. It is in waltz time
and is orchestrally accompanied. It is all
about the singer's approaching marriage to Joe
and the happiness they will enjoy. Joe seems
to have secured a remarkably affectionate
partner, for she admits —
I'm crazy over him,
He's crazy over me;
Joe and I are going to try
To settle down by next July;
We'll have a cottage behind the hill,
There we'll have nothing but time to kill.
And we'll raise a little Jack and Jill
To get a pail of water.
No. 9628, "When the Blue Birds Nest Again,
Sweet Nellie Gray," by Manuel Romain, is a
descriptive song of the kind that is always
liked. It is sung by a new tenor who has
not before made a Record for us. He is wide-
ly known as a member of Dockstader's min-
strels. We predict that he will become a great
favorite on account of his clear, rich voice,
which is heard to great advantage in his first
selection. The song, with orchestra accom-
paniment, in sentiment as old as the hills^ is
sung to his sweetheart whom he is leaving
until "the bluebirds nest again."
No. 9629, "Hungarian Dance, No. 2," by
Edison Hungarian Orchestra, written by the
celebrated composer Brahms, is a companion
to our Record No. 8502, "Hungarian Dance,
No. 1," and is full of that strange, wild, fasci-
nating mUsic so characteristic of beautiful Hun-
gary, and so different from any other nation's
melodies. A very pleasing effect is obtained
by the introduction of the Hungarian cym-
bals.
No. 9630, "Theodore," is sung by Edward
M. Favor. The amusing words and bright,
catchy tune of this new comic song by Vin-
cent Bryan will bring it into immediate popu-
larity. Although our strenuous President is
the subject, it is by no means a political song
and should be as much liked by Democrats as
Republicans. Mr. Favor, fresh from his tri-
umphs in "Fascinating Flora" at the Casino
Theatre, New York, sings it in his customary
clear, vigorous manner. He is orchestrally
accompanied. The chorus :
Theodore, the peaceful Theodore
Of all the rulers great and small,
He's first in peace, he's first of all in war,
He's in demand in Yankeeland, Hurray for Theodore.
No. 9631, "Many's the Time," by' Collins and
Harlan, is one of those amusing coon duets
which these two artists render inimitably. Mr.
Henry Brown has been separated from his
beloved for some time and when he returns
he finds that love, if not exactly blind, is at
least shortsighted, for she does not remember
him at first. It all ends up happily, however,
and they decide to get married. The words
and music are by Rose and Fischer. Orches-
tral accompaniment.
No. 9632, "When Someone Really Cares," by
Irving Gillette, is a sentimental song, the words
of which are by Mabel Davis and music by
William Cahill. It is sympathetically sung,
with an orchestral accompaniment. The music
and words are suitable to the theme and it
should have a warm reception among lovers
of sentimental ditties.
No. 9633, "To Your Health (Gesundheit)
Waltz," by the Edison Miltary Band, was writ-
ten by J. Fred Helf, and it is made in the best
manner of the Edison Military Band. It will
form a pleasing addition to the dance Records.
It has a fine swing and will be equally popular
whether played as an instrumental selection
merely or used for the purpose of waltzing.
No. 9634, "I'd Rather Two-Step Than
Waltz, Bill," is JBilly Murray's monthly con-
tribution. This Record, the words and music
of which are by Benjamin Hapgood Burt, tells
the story of a little lady by the name of Anna-
belle, who lived in New Rochelle and went
to all the parties and dances for the sole
purpose of two-stepping. Her steady fellow,
Bill, sometimes grew weary of this, but it was
no good. Annabelle simply had to two-step
till she was tired ; and this is how she put
it up to William :
I'd rather two-step than waltz, Bill,
I'd rather two-step than eat;
Waltzing is fine, Bill, but not for mine, Bill;
It isn't in it with the two-step a minute,
For there's something about it that's grand, Bill;
And though I may have my faults,
Make me your wife, and we'll two-step through life,
For I'd rather two-step than waltz.
No. 9635, "An Amateur Minstrel Rehear-
sal," by the Edison Vaudeville Company^ is
a new departure and one of a very amusing
EDISON PHONOGRAPH MONTHLY.
character. It will be followed by others of a
similar nature. The cast is made up of these
old Edison favorites, who sing and joke in
a highly diverting style :
Mr. Birch Wood, Stage Manager Steve Porter
Mr. Wambold Merriman, Tenor Byron G. Harlan
Mr. Backus Black, End Man Billy Murray
No. 9636, "Just Because I Loved You So,"
by Harry Anthony, is a new sentimental bal-
lad, sung with orchestral accompaniment,
written and composed by Charles K. Harris
and is likely to be widely popular. The hero
is one of those lovesick swains who in prefer-
ence to asking the lady if there is really
"someone else," goes away and sinks with his
ship.
No. 9637, "Chopin's Nocturne, No. 2," by
Hans Kronold, is the second of Chopin's
eighteen nocturnes and is sometimes known
as the nocturne in E flat major. It is one of
the most beautiful works of the composer,
who was stvled by Heine "The Raphael of the
Piano," and is sympathetically rendered by
Mr. Kronold. It will at once be made a favor-
ite by those who admire the violoncello. Chopin
is of course a classic, but for all that he is
greatly beloved by people to whom most classi-
cal music is an abomination, owing to his great
charm of melody. There is a piano accompani-
ment.
No. 9638, "I Think I Ought'nt Ought to Any
More," by Edward Meeker, is a funny song
about an autoist who complains that motoring
isn't what it was. Pedestrians have lost their
sense of humor and object to being run over;
and —
If your auto hits a copper,
Some old fool will make you stop her,
So I think I oughtn't ought to any more.
No. 9639, "Tell Mother I'll Be There," by
the Edison Mixed Quartette, is a sacred solo
and chorus of a character by no means new
but always popular. It describes the promise
given to a beloved mother to meet her in
Heaven, and the refrain, "Tell Mother I'll Be
There," is sympathetically rendered by the
mixed voices, who sing this with true feeling.
With the growing use of the Edison Phono-
graph in religious worship, this Record will be
very acceptable.
No. 9640, "Your Lips, Your Eyes, Your
Golden Hair," by Reinald Werrenrath, is j
a charming sentimental song of a high order, |
in which Mr. Werrenrath is heard to advant-
age. The words and music are by J. Sylvester
Sturges. It is sung to an orchestral accom-
paniment.
No. 9641, "The Magpie and the Parrot,"
by the Edison Symphony Orchestra, is the
last number of the suite by Theodore Bendix,
known as "A Love Episode in Birdland." The
two Records already made are numbers 9589
and 9621, "The Broken-hearted Sparrow" and
"The Merry Lark." This third Record is
charmingly written and the graceful blending
of strings and wind makes it one of the most
pleasant instrumental selections we have
listed for some time.
No. 9642, "Brother Noah Gave Out Checks
for Rain," is sung by Arthur Collins. This
Record, the music and words of which were
written by Arthur Longbrake, is made in an
amusing manner by Mr. Collins, and is one
of the funniest songs he has, sung for a long
while. A darkey congregation met in an edi-
fice which let in the rain, and this falling on
the head of the Rev'rend Jackson Smith, ag-
gravated him. Deacon Jones came to the
rescue with the suggestion that on Emancipa-
tion Day a ball game should be played to
"raise de dough to shingle up de leak."
Dat Eve stole first and Adam second,
St. Peter umpired de game,
Rebecca went to de well wid a pitcher,
While Ruth in de field won fame:
Goliah was struck out by David,
A base hit made on Abel by Cain,
De Prodigal Son made one home run,
Brother Noah gave out checks for rain.
No. 9643, "Herman and Minnie," is sung
by Ada Jones and Len Spencer. These favor-
ite artists may always be depended upon to
make a good Record when they take part in a
German character sketch, as this latest one is.
Minnie starts by singing a verse of the song
entitled "Herman," (written by William Je-
rome, music by Jean Schwartz). Thereupon
Herman comes up in his automobile. "Ah,
what a nice little runabout," says Minnie.
"Yes, it runs about ten minutes and then
breaks down," returns Herman, who has
troubles of his own.
No. 9644, "A Little Suit of Blue," by Byron
G. Harlan, is the pathetic type of song ren-
dered by Mr. Harlan with such sympathy and
success. It describes the sorrow of a mother
whose son, a little drummer boy, marched
away to the wars to find a patriot's death.
She is weeping over the little suit of blue —
all that remains to her of the little lad who
has gone. The words and music are by Thur-
land Chattaway.
No. 9645, "Red Wing Medley," by Albert
Benzler, is a xylophone medley which intro-
duces the following old friends : "Red Wing,"
(No. 9622) ; "You'll Not Be Forgotten, Lady
Lou," (No. 9588), and "Ev'ry Little Bit
Added to What You've Got Makes Just a
Little Bit More," (No. 9611).
No. 9646, "Ever-loving Spoony Sam," is a
funny Record by Bob Roberts. Spoony Sam
is a colored erentleman whose one object it
is to be a ladies' man ; and he is more than
willing to make love at all times if his in-
tentions are not taken seriously. Directly he
is questioned about bridal tours, settling down
and such things as are not to his bachelor
liking, he finds he has to catch a train.
Got no time to listen to no wedding bells,
Got no time to listen to no baby yells.
Just got time, rain or shine,
To hug and kiss, that's ma line.
The music is by Fred Fischer and the words
by Andy Rice.
No. 9647, "Flanagan at the Barber's," is one
of Steve Porter's funniest Records and we
follow Flanagan to the barber's, where he
is, as usual, misunderstood, and gets off some
of his quaintest sayings. Flanagran and the
barber both have the gift of repartee, as the
following conversation shows : "One time I
went into a barber's shop and the barber says
to me, 'Do you want a hair cut?' 'I want
more than a hair cut,' says I, 'I want them
all cut.' That'll cost you fifty cents,' says
the barber. 'How's that,' says I, 'your sign
10
EDISON PHONOGRAPH MONTHLY.
says : "First-class hair cut twenty-five cents."
'I know/ says the barber, 'but you haven't got
first-class hair.' "
No. 9648, "The Blue Jay and the Thrush,"
by Harlan and Belmont, is a singing and
whistling duet, very pretty and tuneful. Mr.
Harlan sings about a bird, and what the bird
said is whistled. The effect is uncommon and
pleasing. The orchestra accompanies the
duetists. Joe Fulton wrote music and words.
No. 9649, "The 74th Regiment March," by
the Edison Military Band, is a fine, swinging
military march, played with faultless time by
the Edison Military Band, with bugle calls
and other martial effects. The splendid pre-
cision of the brass in the second movement is
particularly noticeable.
ANENT FOREIGN RECORDS.
As our list of Foreign Records is steadily
growing, so is the demand for them among
users of Edison Phonographs. This is a de-
mand we are carefully fostering by the publi-
cation of catalogues and the wide publicity
given by our national advertising; and it is
as well that Dealers should recognize this at
once before they lose trade by failure to carry
these Records.
It is not because people are tiring of our
domestic Records that we so strongly urge
the sale of the Foreign ones, but because Pho-
nograph owners who are increasing their store
of Records continually, are waking to the
knowledge that with our aid they may have
the music of all countries in their homes.
Dealers have only to look back a few years to
note the increased purchase of Records by in-
dividual Phonograph owners. The country is
growing wealthier in a manner that has no
precedent in history, and it is logically certain
that the sale of Edison Phonographs and Rec-
ords must increase with it. Where a year ago
one Record was bought, two are bought to-day
and three will be to-morrow.
To keep faith with their customers Deal-
ers should carry our full list of domestic Rec-
ords, numbering in all some fourteen hundred.
If they do not, they will have to disappoint
customers who, as a rule, prefer to try else-
where than wait until the Record they desire
is ordered specially for them.
For the same reason they should carry a
fair stock of Foreign Records. It will not be
possible for many Dealers to carry the fine
line of Foreign selections, but every Dealer
should determine which of them will sell best
in his locality and carry them. To do so need
not involve much capital. Such Dealers should
also keep in touch with a Jobber who carries
the entire line so as to get at short notice
anv Record not in his own stock. This will be
almost as good as carrying the complete cata-
logue himself.
In the history of successful Edison Dealers
it is always the man who carries the full
stock that has prospered; for once let such a
man get the reputation for not disappointing
his clients and he will have no reason to com-
plain of lack of custom.
We have recently made nearly four hun-
dred Cuban and Mexican Records which
should prove exceedingly popular. So much
interest is being evinced in this country con-
cerning Cuba and things Cuban, that these
Records should prove quick sellers. Mexico,
becoming each year a more valuable export
territory for American products, is widely
known as a musical country; and this im-
pression will be deepened on listening to the
superb Records we have made. These include
operatic selections by famous Mexican sing-
ers, pretty dances and instrumental pieces by
the famous bands for which Mexico is known.
There is no doubt but that if the Dealer will
feature these Records he can sell them well
with no detriment to his stock of Domestic
Records. It should be constantly brought be-
fore the notice of customers that we make
Records in Bohemian, Chinese, French, Ger-
man, Hebrew, Hungarian, Italian, Japanese,
Polish, Russian, Spanish and Swedish.
NOTHING BUT EDISON GOODS WANTED.
The following letter, addressed to the Na-
tional Phonograph Co., of Australia, Ltd., is
from a firm who have the sole agency in their
district for talking machines of a different
make :
"Respecting the business since we were in-
stalled as dealers in Edison Phonographs and
Records, we must say we are more than
pleased. We are simply pushing Edisons for
all they are worth, and must confess we can't
handle goods after using the Edison.
This statement is the naked truth.
Of course, the Phonograph business is in
its initial stages in this district, but you can
rest assured that you have good pushers for
business in us. _
We anticipate this year's business in Edi-
sons in our store will eclipse anything previous
and the writer is wrapped up in music also,
which gives a stimulation to business at all
months.
We find the Phonograph Monthly very in-
teresting reading matter.
W. MARTIN & CO.,
Burrowa Street, Young, N. S. Wales, Aus-
tralia.
The effect of good music is not caused by its
novelty. On the contrary, it strikes us more
the more familiar we are with it. — Goethe.
EDISON PHONOGRAPH MONTHLY.
11
OUR ILLUMINATED ADVERTISEMENTS.
New Yorkers, and visitors to the Metropo-
lis, will by this time have seen our three enor-
mous illuminated advertisements on the roof
of the Hotel Bartholdi, on the corner of
Hotel Bartholdi, viewed from Fifth Avenue Hotel.
Broadway and Twenty-third street, and on the
roof of the building at the junction of Broad-
way and Fifth avenue, which is admittedly the
most striking spot in the city. Each sign is
eighty-five feet long by fifteen feet high. All
Fifth Avenue to the right, Broadway to the left,
people coming up Broadway or Fifth avenue
or taking the thronged cross-town route along
Twenty-third street cannot fail to see the old
Edison Couple and other Edison pictures sit-
ting aloft; and of the hundreds of thousands
of transients who pass through New York
daily, fully ninety-five per cent, will gaze up
at the most costly kind of advertising that
exists.
fcaTSmflj Wtk The '&0B|tfe
EDISON
.PHONOGRAPH
For lit Old Foltau ttajT tl
EDISON #M
PHONOGRAPH*-
^ll/mtlTVfillitll!1!!'
SWSMS
Broadway to the right, 23d St. to the left.
On account of the expense only a few of
the great advertising firms use this particular
station, which cannot be taken for more than
three months. It is controlled by the O. J.
Gude Co. We are firmly convinced of the
benefit of this publicity, and Dealers will re-
member that if we preach advertising at them,
we also practise what we preach.
BEST AND MOST POPULAR.
I have sold about 200 Edison Phonographs
in the last eight months, and expect to sell
even more this year. I handle Edison goods
only, and find them the most popular ma-
chines on the market, and certainly the best.
— Friend Music Co., Friend, Neb.
Visiting Jobbers at our New York office
during June were: P. A. Powers, Powers &
Henry, Pittsburg; W. O. Pardee, Pardee-El-
lenberger Co., New Haven; H. Wonderlich,
J. Samuels & Bro., Providence; Fred Babson
and Henry Babson, Babson Bros., Chicago;
J. E. Gerlich, Wurlitzer Co., Chicago and Cin-
cinnati; W. V. Youmans, C. B. Haynes & Co.,
Richmond, Va. ; H. E. Marschalk, Musical Echo
Co., Philadelphia; Wm. Werner, Easton, Pa.;
J. W. Willys, Elmira Arms Co., Elmira, N.
Y.; N. D. Griffin, American Phonograph Co.,
Gloversville, N. Y.
12
EDISON PHONOGRAPH MONTHLY
SELLING EDISON GOODS BY THE
INSTALLMENT PLAN.
A very large number of Edison Dealers
throughout the country have adopted this plan
with pronounced success. But there are still
a number — usually in the smaller towns — who
look with doubtful eyes on it. They will ad-
mit that the installment plan has been adopted
with marked success in the furniture, piano,
and clothing trades, but persist in thinking that
Edison Phonographs and Records can only
be profitably sold on a cash or credit basis.
It is difficult to understand their reasoning,
for Edison Dealers have proved that so far
from doing them harrrij it has increased their
business in some instances to hundreds per
cent.
The increasing number of mail order houses
that are springing up all over the country —
which in many cases pay enormous advertising
bills — prove that the profits are exceptional.
And yet, properly considered, these mail or-
der houses stand to win much less, relatively,
than the Dealer. It is allowed by all that the
sale of an Edison Phonograph leads inevitably
to the sale of the Edison Records. How many,
it is difficult to say, and depends largely on
the salesman's ability. Thus, the Dealer who
sells an Edison Phonograph has a distinct ad-
vantage over the mail order house because
with the latter there is no likelihood of large
Record sales to follow, while with the Dealer
there is. The Dealer who sells Edison Phono-
graphs and Records on the installment plan
has another decided advantage over his mail
order rival or his fellow Dealer who adheres
to the old cash way of selling. Briefly the sit-
uation is this : The mail order house sells
few Records because it comes into no close
contact with the customers, and in this case
cannot compete with the Dealer. But the in-
stallment plan Dealer comes into even closer
touch with his customers than the Dealer who
sells for cash. Every time the customer comes
to pay an installment he may be relied upon to
make a Record purchase, becoming a weekly
instead of a monthly customer. This state-
ment is not evolved from our inner con-
sciousness, but is drawn from letters and re-
ports of our Dealers who have tried both ways
and unhesitatingly endorse the installment
plan.
If a customer is making regular week-
ly visits to your store for the purpose of
weekly visits to your store for the purpose of
making his payments, he is far less likely to
buy Records from the store of a rival. The
sale of a Phonograph usually means that the
purchaser will buy Records from you, but this
does not always follow. But when he comes
to you regularly in paying off his machine, he
is by no means so likely to buy Records from
any but your store.
Risks from bad debts cannot be very large
even in the big towns where customers are
personally unknown, .or. else there would not
be so many other classes of merchandise offered
on the installment plan. In. towns where most
customers are thoroughly known to the Dealer
there should be no risk whatever. Naturally
the Dealer is not selling Phonographs for sheer
philanthropy, and must make due inquiries as
to the standing and character of those wish-
ing to buy. But the risk is very much great-
er where credit is given in the ordinary course
of business. A Phonograph sold on credit to
a customer, where there is no thought of the
regular installment, is supposed by law to be
the property of the purchaser directly it is
delivered to him. The Dealer who sells
on the installment plan is very much better
protected; for in this case the law supposes
the Phonograph to be the Dealer's property
until the last payment is made, and recovery
consequently is easy. Experience proves that
Dealers have very seldom to resort to legal
measures but it is well for them to understand
that they are amply protected in case of fraud.
It is a mistake to suppose that only the
poorer and least responsible classes are at-
tracted by installment plans. Very often peo-
ple of means do not care to put out the $50 or
$30 necessary for the purchase of a Triumph
or Home, but do not object to putting aside
so small a sum as the one dollar weekly. An-
other point has been noticed with respect to
selling by installment; frequently purchasers
if they paid cash would take only a Standard,
but the easy payments so much appeal to them
that they take a Home instead. All this means
increased profit to the Dealer, who should
never forget that the plan is one which is
very tempting to human nature. People are
enabled by it to get what they want without
feeling the indebtedness which ordinary credit
entails.
There are doubtless many Dealers who are
doing a good, safe, conservative business, who
have thought the matter over and feel they
do not care to adopt new methods ; we make
no attempt to coerce these, but are convinced
that their profits would be much larger if they
were to adopt selling by the installment plan.
Mail order houses in most instances are able
by the volume of their business to undersell the
small Dealer. With Edison Goods this is not
the case and, the Dealer who advertises and
sells by installment has opportunities before
him which are endless.
EDISON PHONOGRAPH MONTHLY.
13
A SHIPFUL OF EDISON PHONOGRAPHS.
One of the largest single shipments of goods
ot any kind, ever sent from the Port of New
York — and incomparably the largest shipment
of talking machines ever made in the history
of the industry — was that consigned by us to
the National Phonograph Co., of Australia,
Ltd., on June 1st, by the S. S. Itzehoe, of
which we publish a photograph. It was made
up of 8,000 cases of Edison Phonographs and
Records and was valued at rather more than
$125,000. This mammoth shipment exceeds in
bulk and value even the record-breaking order
of Babson Bros, of Chicago, to whom we de-
spatched a train of twenty-seven freight cars
of Edison Goods on April 12th. But our For-
eign Department was not allowed to rest after
these exertions, for there followed close upon
the heels of the first Australian order, another
calling for the instant despatch of 5,000 more
cases, which are about to be sent off.
S. S ITZEHOE.
Orders such as these will give our Jobbers
and Dealers some idea, not only of the enor-
mous and growing demand for Edison Goods
in all parts of the globe, but of the unequalled
facilities we have for meetine such staggering
demands without any disorganization of our
forces, or letting up on our regular domestic
orders.
We have never made it a part of our policy
to boast loudly about our own doings, but we
take no small satisfaction in showing the
trade bv the above evidences of prosperity,
which are hard, cold matters of fact, that we
are "delivering the goods."
BUSINESS IN MEXICO.
Walter Stevens, Manager of our Foreign
Department, has recently returned from a busi-
ness trip to Mexico and is enthusiastic about
the trade prospects there. The Mexicans are
a thoroughly musical nation and the oppor-
tunity the Edison Phonograph and Records
give them of hearing good music is one that
strongly appeals to them. Mr. Stevens finds
that the Edison Phonograph is a firmly-estab-
lished favorite and that the sale of machines
and Records increases steadily. To the aver-
age live American business man the Mexican
lack of hustle is incomprehensible. The Mexi-
can, whether he attends the concerts, theatres,
or sits among the cafes of Chapultepec, is late
to bed and late up in the morning, and reaches
his office when a New Yorker would have
done half a day's work. The midday dinner
is a lengthy affair which suspends business for
two hours, during which time the city is at a
standstill. Mr. Stevens finds the climate of
Mexico City ideal for business purposes. Ly-
ing nearly 8,000 feet above sea-level, it is cool
at night and by no means tropical in the day.
Undoubtedly the Mexicans will receive many
object lessons from the Americans who are
taking modern business methods into their
midst, and this will have a good effect on the
future of what is a very fine and wealthy
country. Mr. Stevens found the Mexicans
very courteous, and a pleasant people to deal
with, and considers from every point of view
that our business there is in a highly satisfac-
tory state.
COMMERCIAL DEPARTMENT.
The following letter from the Rudolph Wur-
litzer Co., 121 East Fourth St., Cincinnati, O.,
dated May 31, 1907, shows how successfully
the Edison Business Phonograph is being used
by business houses.
"We are very pleased to acknowledge to
j you that after a careful and minute test of the
Edison Commercial System throughout our
establishment, we find that it is not only a
great convenience in dictating but a very dis-
tinctive economy. In all of our several de-
partments where your Phonographs are used
we kept a very careful record both prior to
the installation of your system and afterwards,
and found that formerly it cost us 6.3 cents per
folio for letters written by stenography, but
that you were able to reduce this cost to 3.1
cents per folio, not considering the saving in
time of dictation by your system.
"We have but recently put in several hun-
dred dollars worth of improvements in order
to centralize our transcribing department, and
expect in this way very shortly to still further
reduce the cost per folio on our letters. We
strongly recommend your system to every busi-
ness man.
The Rudolph Wurlitzer Co."
FOREIGN RECORDS WITHDRAWN.
The trade is hereby advised that we have
withdrawn the following Foreign Records list-
ed in the Edison Phonograph Monthly for
June: French— Nos. 17531, 17532 and 17773.
German — No. 15370. No orders sent for these
selections will be filled.
14
EDISON PHONOGRAPH MONTHLY.
ONE PRICE SYSTEM IN A KINDRED LINE;
ITS BENEFITS TO THE MANUFACTURER,
THE DEALER, AND THE BODY POLITIC.
[An address prepared by F. K. Dolbeer, for
the annual convention of the National Piano Dealers'
Association, held in Chicago, June 19th to 22d.]
The historian of the future, in casting; about for a
proper name to apply to the present era, will, no
doubt, hesitate between the "Age of the Big Stick"
and the "Age of the Square Deal." Business men
were never more keenly alive to the fact that, after
all, the Golden Rule can be as effectively applied to
the regulation of commercial affairs, as to the purely
personal matters. Business dishonesty and sharp
dealing, however legal they may be, incur the same
condemnation and the same penalties as personal dis-
honesty. Mere temporary advantage may sometimes be
gained, but permanent development can never be at-
taind unless it is based on mutual confidence and
respect. The written statute is becoming less the
boundry line circumscribing and defining the area in
which men of business may safely operate. Good
faith, the square deal, mutual confidence and business
honesty are the corner-stones on which the fabric of
success must now be reared. These statements are,
of course, axiomatic, but they can never be too fre-
quently brought home to the_ man of business fighting
the battle of fierce competition in the strenuous life
of modern America.
The one-price system inaugurated by the National
Phonograph Company in connection with the sale of
Edison Phonographs and Edison records is a good
example of what may be successfully accomplished as
a result of entire confidence between the manufac-
turer, the dealer and the public. That system was
established between nine and ten years ago, and it
has not only met with cordial public approval, but
has received the judicial endorsement of many of the
Federal Courts located in various sections of this
country. The scheme is based primarily on the propo-
sition that a patentee possesses the constitutional right
to impose any reasonable restrictions in connection
with the sale of patented articles. Legally speaking,
the sale may be coupled with a license imposing any
proper terms as to the use or resale of the patented
article. A violation of such terms and conditions
constitutes a violation of the license and amounts to
an infringement of the patent.
The National Phonograph Company, therefore, in
effect says to its dealers or jobbers:
"Here is a patented article which we manufacture.
We will sell it to you upon the express condition that
you shall sell it to the public for a fixed price, and
if it is sold for less than that price, the license under
the patent which we now give you is terminated,
and we will then proceed against you for infringing
the patent."
I am glad to say that in only comparatively few
cases — probably not more than fifty, all told — -have we
found it necessary to exact the penalty imposed for
the infringement of our patents under this agreement;
but, when that has been necessary, the Federal Courts
have never refused to take jurisdiction, which they
have over all patent suits, nor to enjoin the delin-
quent dealer from further infringing acts. With that
dealer, the company has no further business relations
(except in special cases where 'he may be again re-
stored to good standing) and he is thenceforth cut
off from further handling our goods.
It is not, in my opinion, because of the absolute
protection which the patent laws of this country
afford patentees, that dealers are in the enormous
majority of cases loyal and faithful in their relations
to the company; it is because the dealers find that
under this system they become more prosperous, and
can conduct their business more safely than under a
system of destructive price-cutting.
To the manufacturer such a system is desirable,
because the demand created is more uniform and less
liable to fluctuation than under the old system. It
enables the manufacturer during any slack periods
(for instance during the summer) to count with cer-
tainty on a subsequent return of the more favorable
conditions. The manufacturer, therefore, has no fear
of stocking up for the anticipated future demand and
of keeping his employees and his factory busy. Con-
tinuous employment means a better class of employees,
higher skill in manufacture and a superior class of
goods.
To the small dealer, the one-price system is superior
to the old, as he has exactly the same advantage in
the market as his more wealthy rival. To the large
dealer the system insures stability and entire safety in
laying in a stock of appropriate size. Destructive
competition is done away with. A fair and reasonable
profit in every case is assured, and the only business
rivalry is in ability to sell, the attractiveness with
which the goods may be displayed, and the ingenuity
with which they may be brought to the public atten-
tion. Last of all, to the public the one-price system is
beneficial, as it means —
First. That the goods bought have been developed
to the highest state of perfection, because of the
stability of manufacturing conditions.
Second. That the price is a reasonable one, because
we have to compete with other goods in the same
general line.
Third. That wherever the goods may be bought,
the purchaser may be assured as to their quality, and
he need have no fear that by spending three or four
hours in the search, he might have obtained a better
price.
This, then, is the one-price system as practiced by
the National Phonograph Company, and which I be-
lieve might be universally adopted in all specialized
lines of manufacture. In fact, it is not unlikely that
such manufacturers not adopting a similar scheme may
find themselves in the position told in the old story.
A teacher was explaining to her scholars that all
naughty children went to the "Bad Place," and pointed
out in glowing colors the horrors and generally un-
satisfactory character of the latter. _ Her statements
were received with the proper seriousness by the
assembled youngsters. She then asked: "What kind
of children go to the 'Good place?' " The question
met with absolute silence. Finally one of the small
boys timidly raised his hand. "Well, Johnny," said
the teacher, "what kind of children go to the 'Good
Place?' " "Dead ones," replied Johnny.
OUR RECORDING EXPERTS IN MEXICO.
G. J. Werner and F. C. Burt, who have re-
cently spent three months in Mexico City,
making nearly two hundred new Records for
us, have returned after a highly interesting
and successful trip. Of the band selections,
songs, trios, duets, quartettes and recitations
we shall have something to say later. It is
sufficient to state in passing that the instru-
mental music by the Police Band — Mexico's
premier band — will be as popular here as in
Mexico. This fine organization will shortly
be touring in the principal cities in the United
States.
Fortunately the severe earthquake which
disturbed Mexico City on the night of April
14th, and lasted from 11.31 till 11.35, did no
damage to the Recording Department which
was situated on the top of the four story steel
building, which is our jobbing headquarters.
But to show how severe the shock was, the
fact may be mentioned that a large part of
the contents of the water tanks was spilled
and escaped into the building below. Our
representatives escaped with no damage and
a large fund of anecdotes. Mr. Werner was
returning from the American Circus, on a
street car, when he found himself sitting on
the knees of a lady to whom he had not been
introduced. The lady would not wait' for his
apologies but rushed with the rest of the
frightened passengers for the door. Mr. Burt
was writing at his hotel when the floor began
to move, the walls to wriggle and the ceiling
to follow suit. He made a leap for the stairs
and found that they were behaving curiously.
Every occupant of the hotel assembled in the
streets, fearing a repetition of the San Fran-
cisco disaster; and the only calm individual
was an intemperate gentleman who assured his
fellow guests that moving stair cases, heaving
floors, and trembling walls were phenomena of
such usual occurrence with him that he paid
no attention to them.
EDISON PHONOGRAPH MONTHLY.
15
EDISON JOBBERS'— STORIES OF THEIR
SUCCESS— ACKERMAN & CO.,
SCRANTON, PA.
Ten years ago next autumn, G. L. Acker-
man, of Ackerman & Co., Edison Jobbers,
Scranton, Pa., started in business with three
Phonographs, one hundred and fifty Records
and two horns. What his business is to-day
may best be judged from the accompanying
picture of Ackerman & Co.'s "Edison Phono-
graph Hall."
Advertising was now carried on more ex-
tensively than ever and the business increased
so rapidly that within a year of taking pos-
session of these larger premises, the wholesale
house from which supplies had previously been
purchased was glad to sell out to Ackerman
& Co., who thus started a new branch of the
business, which proved from the first a marked
success. Room after room was added until it
was decided to remove to the ground floor,
where a handsome store was rented with four
thousand square feet of floor space.
Ackerman & Co. have been installed here
for two years now, doing a profitable trade in
INTERIOR OF THE STORE OF ACKERMAN <t CO.. SCRANT
At that time there were in Scranton three I
other retailers, and a wholesale house which j
did quite a large trade and carried a large j
stock, as rivals to the newly formed firm of ;
Ackerman. But Mr. Ackerman, undeterred by j
them, adopted the only certain road to sue- j
cess — he advertised consistently. By constant
hammering away in the local papers, saying j
something new every day, people began com- I
ing to the two small rooms on the third floor j
of the Coal Exchange Buildings on Wyoming
avenue, and within five months from the start,
a larger room on the same floor was taken
and the two dark cubby holes given up. Soon
an extra room for storing purposes was neces-
sary and two years later a spacious room on
the second floor of the same building was
rented and Edison Phonograph Hall began to
live up to its name in earnest. There was seat-
ing room for fifty persons, beside large office
accommodation and excellent facilities for dis-
play.
both branches of the business. It is particu-
larly gratifying to us to be able to publish the
causes to which Mr. Ackerman ascribes his
progress, because they embody the principles
that we have always advocated in these col-
umns.
"We attribute," he says, "our success to
everlasting hustle, printers' ink, having the best
goods in the market — namely Edison's — and
the readiness to adopt new ideas of attracting
public attention. Success is more easily won
in the Phonograph business to-day than ever
it was and there is a bright future before the
man who will push the business intelligently.
In proof of this statement it would be diffi-
cult to find a better example than Edison
Phonograph Hall, which was started on as
small a capital as any business on earth was
ever floated on, and to-day its value is figured
by tens of thousands of dollars."
For the Phonograph Dealer with little capi-
tal the small towns offer greater opportunities,
relatively, than the larger centres.
16
EDISON PHONOGRAPH MONTHLY.
EDISON EXHIBIT AT GRAND RAPIDS.
An exhibit of Edison goods is being made
at the regular semi-annual furniture exposi-
tion, which opened at the Klingman Builling,
Grand Rapids, Mich., on June 15th. It was
installed by and will be in charge of B. K.
Barklow. A. C. Ireton, chief of our traveling
force, will also go to Grand Rapids and meet
the Western salesmen, all of whom will at-
tend the exposition. It is our intention to
make an exhibit at the New York Furniture
Exposition, which will open at the Grand
Central Palace, Lexington avenue, on July 17.
A NEW DEALER'S SUCCESS.
The above photograph shows the interior
of the Phonograph store of Theodore Severin
& Co., 236 Nicollet avenue, Minneapolis, Minn.
Mr. Severin only started in business a few
months ago and reports to his Jobbers, Koeh-
ler & Hinrichs, of St. Paul, Minn., that he is
already doing a splendid trade, which is in-
creasing each week. Mr. Severin carries a
full line of Edison Gold Moulded Records — a
thing every progressive Dealer should do —
and evidently has a store which does him
credit.
NEW JERSEY DEALERS VISIT FACTORY.
Fourteen North Jersey Dealers recently or-
ganized the Hudson County Talking Machine
Dealers' Protective Association, whose aim it
is to promote general trade welfare. On
June 12 most of the members visited our fac-
tory and were shown around it to their very
great interest.
A DEALER WHO APPRECIATES.
"Kindly put me down as one who appre-
ciates your efforts in expanding the sale of
Edison Records. I must say the new ads. are
certainly boomers." — B. A. Schzveiger, Brook-
lyn, N. Y.
PHONOGRAPH AS A WITNESS.
The Phonograph as a witness in the law
courts was bound to come sooner or later, and
it did so the other day in Brussels. A lawyer
of that city had been continually annoyed by
the noises of hammering, etc., at an iron foun-
dry in his neighborhood. Finding that com-
plaints were unavailing, he brought the matter
into court. But before doing so he placed a
Phonograph in his library for one whole day.
When the case came before the Fourth Cham-
ber he produced the Phonograph and set going
the specially prepared cylinder. An uproar
and din as from the forge of Vulcan was the
result, and the ingenious lawyer won his case
"hands down." — London Chronicle.
TAYLOR BROS. EXPANDING.
Taylor Bros., of Houston, Tex., Edison
Dealers, found their talking machine business
growing to such an extent that they were re-
cently compelled to take the entire building
at 1007 Capital street, that city, where they
have fitted up one of the finest talking ma-
chine parlors in that section of the country.
Taylor Bros, started in the "talker" business
not many years ago with a small side line of
Edison goods, but now they handle the com-
plete Edison line, and their business is still on
the increase. The interior of their new quar-
ters is handsomely decorated and well ar-
ranged, and make ideal talking machine sales-
GREAT CHANCES IN SMALL TOWNS.
"We beg to say that we have received your
Suspended List for May, and will co-operate
with you in protecting your contracts and
machines. Have been in business only eight
weeks, but have already sold 11 machines and
300 Records in a town of only 150 people." —
McLaury Bros., Portlandsville, N. Y.
A DEALER WHO HAS PROVED IT.
W. H. Wilkins, Edison Dealer, of Clare-
mont, N. H., although a Dealer of only fifteen
months' standing, has used an Edison Phono-
graph for as many years and gives it a char-
acter for durability and sound construction
which is very gratifying. "Edison Phono-
graphs," he says, "were put on sale fifteen
years ago last September, and I bought one
six weeks after that. I travelled with it al-
most continuously for three years, shipped it
thousands of miles, and never paid out but
75 cents for a pair of feed nuts which wore
out."
Edison Phonographs are included in the list
of articles entitled to the minimum tariff duty
under the reciprocal tariff agreement that has
just been made between the United States and
Germanv.
EDISON PHONOGRAPH MONTHLY.
A GALA DAY FOR ORANGE.
On June 14th, the Oranges, by which name
Orange with East and West Orange, locally
known, celebrated the hundredth year of
existence. For a whole week the Oranges
were beautifully decorated and the 14th, as
Centennial Day, was chosen for the unveiling
of a statue and a great procession, and our
factory was closed. By the employment of
some 5,000 men,
mostly from the im-
mediate vicinity, the
Edison Industries oc-
cupy a very important
position in the econ-
omy of the town and
we decided to send a
number of electrically
driven floats to swell
the pageant.
The floats were
typical of the various
Edison products, and
were led, naturally,
by the most impor-
tant, the Edison
Phonograph. Follow-
ing it were others,
representing the Edi-
son Kinetoscope, the
Edison Storage Bat-
tery, the Edison Pri-
mary Battery and
Bates Hand Num-
bering Machine.
The picture we publish of the Phonograph
float will convey some idea of the size of our
contributions, a size that will be more readily
understood when we state that the cabinet of
the Phonograph was able to accommodate our
Military Band who discoursed lively music
along the line of march. It was no new ex-
perience for our excellent band to play before
unseen audiences, but our announcer Edward
Meeker had for once the opportunity of seeing
the people to whom he told the titles of the
selections.
Our illustration, unfortunately, shows the
float after it had contended with tropical rains
and an unbending trolley wire, which has left
its mark on the horn. For one brief moment
the throngs wondered what was going to hap-
pen, whether the mighty horn was going to
play havoc with the electric current, or whether
for the first time in its history the Phonograph
was going to get a set-back. Fortunately
neither happened and although the guide ropes
and minor ornaments were carried away, we
kept our place and the band went on playing;
not rain or accident could make them cease.
Our office buildings are to be seen in the back-
ground.
SUSPENDED LIST, JULY 1, 1907.
Supplementary to list of Suspended Dealers dated June 1, 1907, which is still in force
and which must be given the same attention by Jobbers and Dealers as if reprinted here.
ILLINOIS.
Peoria — H. Meyer, 1307 S. Adams st.
KANSAS.
Wichita — Frank R. Powell, 132 N. Main st.
PENNSYLVANIA.
Lancaster — J. H. Tragresser, 249 N. Queen st.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
18
EDISON PHONOGRAPH MONTHLY.
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS
ALABAMA.
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin st.
Montgomery — R. L. Penick, 119 Dexter ave.
Little Rock-
street.
ARKANSAS.
-O. K. Houck Piano Co., 309 Main
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
St.
Sacramento — A. J. Pommer Co., 9th and J sts.
San Francisco — P. Bacigalupi & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st.
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 96
State street.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peach-
tree st.
Phillips & Crew Co., 37-39 Peachtree st.
Savannah — Youmans & Leete, 116 Barnard st.
Waycross — George R. Youmans.
ILLINOIS.
Chicago — Babson Bros., 1419 19th st.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Quincy — Quincy Phonograph Co., 808 Hamp-
shire st.
INDIANA.
Indianapolis — Indiana Phono. Co., 45 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
street.
A. B. Wahl & Co., 119 S. Illinois st.
Lafayette — A. B. Wahl & Co., 304 Main st.
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
♦Dubuque — Harger & Blish, 904 Main st.
Fort Dodge — Early Music House, 822 Central
ave.
Sioux City — Early Music House, 315 Court St.
KENTUCKY.
Louisville — Montenegro-Riehm Music Co., 630
4th ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchman
st.
National Automatic Fire Alarm Co., 614
Gravler st.
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange st.
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 231 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
Iver Johnson Sptg. Goods Co., 163 Wash-
ington st.
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main st.
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 170
Purchase street.
Springfield — Flint & Brickett Co., 439 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st.
MICHIGAN.
Detroit — American Phono. Co., 106 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin,
avenue.
Minnesota Phono. Co., 505 Washington av.
St. Paul — W. J. Dyer & Bro., 21-23 West 5th st.
Thomas C. Hough, 392 Wabasha st.
Koehler & Hinrichs, 255 E. 3d st.
Minnesota Phonograph Co., 37 E. 7th st.
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut st.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
s t rpp ts
O. K. Houck Piano Co., 1118 Olive st.
Silverstone Talk. Mach. Co., 1010 Olive st.
MONTANA.
Helena — Frank Buser, 509 N. Main st.
NEBRASKA.
Lincoln — Ross P. Curtice Co., 1125 O st.
H. E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
strcftts
Shultz Bros. & Co., 16th and Chicago sts.
NEW HAMPSHIRE.
Manchester — John B. Varick Co., Varick Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st.
Newark — Douglas Phonograph Co., 20 New st.
A. O. Petit, 57 Halsey st.
Rapke Phono. Store, 287 Bank st.
Paterson — James K. O'Dea, 117 Ellison st.
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 105 N. Broad St.
EDISON PHONOGRAPH MONTHLY.
19
JOBBERS OF EDISON PHONOGRAPHS AND RECORDS— Continued.
NEW YORK.
Albany — Finch & Hahn, 92 State st.
Astoria — John Rose, 141 Fulton ave.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and "Wells sts.
Robert L. Loud, 613 Main st.
Neal, Clark & Neal Co., 647 Main st.
Elmira — Elmira Arms Co., 117 Main st.
Gloversville — American Phono. Co., 99 W. Ful-
ton st.
Kingston — Forsyth & Davis, 307 Wall st.
New York City — Bettini Phono. Co., 156 W.
23d st.
Blackman Talking- Machine Co., 97 Cham-
bers st.
J. F. Blackman & Son, 2737 3d ave.
I. Davega, Jr., Inc., 125 W. 125th st.
S. B. Davega, 32 E. -14th st.
Douglas Phono. Co., Inc., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1659 Second ave.
Regina Co., 41 Union square.
Siegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego — Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Deninger, 345 North St.
Mackie Piano, O. & M. Co., 100 State St.
Giles B. Miller, 63 State st.
Talking Machine Co., 97 Main St., E.
Schenectady — Finch & Hahn, 504 State st.
Jay A. Rickard & Co., 253 State st.
Syracuse — W. D. Andrews, 216 E. Railroad St.
Troy — Finch & Hahn, 3 Third st.
Utica — Clark-Horrocks Co., 54 Genesee st.
Arthur F .Ferriss, 89 Washington st.
William Harrison, 50 Columbia st.
Utica Cycle Co., 16 Columbia st.
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st.
Cincinnati — Ball-Fintze Co., 108 West 3d st.
Ilsen & Co., 615 Vine st.
McGreal Bros., 29 East 5th st.
Rudolph Wurlitzer Co., 121 East 4th st.
Cleveland — Eclipse Musical Co., 187 0 East
Ninth st.
Columbus — Perry B. Whitsit Co., 213 S. High
street.
Dayton — Niehaus & Dohse, 35 E. 5th st.
Newark — Ball-Fintze Co.
Toledo — Hayes Music Co., 608 Cherry st.
OREGON.
Portland — Graves & Co., Inc., 328 Washing-
ton st.
PENNSYLVANIA.
Allentown — G. C. Aschbach, 539 Hamilton st.
Easton — William Werner, 432 Northampton st.
Harrisburg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
street.
C. J. Heppe & Son, 1117 Chestnut st.
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st.
Penn Phonograph Co., 17 S. 9th st.
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 43 N.
9th st.
H A. Weymann & Son, 923 Market st.
♦Added since
Pennsylvania — Continued.
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st.
Powers & Henry Co., 101 Sixth St.
Standard Talk. Mach. Co., 435 Wood st.
Reading — S. K. Hamburger, 723 Chestnut st.
Reading Phonograph Co., 48 N. 8th st.
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Williamsport — W. A. Myers, 145 W. 3d st.
RHODE ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st.
J. A. Foster Co., Weybosset and Dorrance
sts.
Household Furniture Co., 231 Weybosset
street.
J. Samuels & Bro., 154 Weybosset st.
A. T. Scattergood Co., 106 N. Main st.
TENNESSEE.
H. Templeman
Co., 722
Chattanooga — J.
Market st.
Knoxville — Knoxville Typewriter and Phono-
graph Co., 421 Gay st.
Memphis — F. M. Atwood, 160 N. Main st.
O. K. Houck Piano Co., 103 S. Main st.
Nashville — Nashville Talking Mach. Co., 723
Church st.
Magruder & Co., 27 Arcade.
O. K. Houck Piano Co., 531-533 Fifth ave.
TEXAS.
347
Dallas — Southern Talking Machine Co.
Main st.
El Paso — W. G. Walz Co., 101 El Paso st.
Fort Worth — Cummings, Shepherd & Co., 700
Houston st.
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st.
UTAH.
Ogden — Proudfit Sporting Goods Co
street.
Salt Lake City — Clayton Music Co., 109
Main st.
VERMONT.
351 24th
S.
Burlington — American Phono. Co., 34 Church
street.
VIRGINIA.
Richmond— C. B. Haynes & Co., 603 E. Main
street.
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 710 Pike st.
Spokane — Spokane Phonograph Co., 7 Post st.
WISCONSIN.
Milwaukee — McGreal Bros., 173 3d St.
CANADA.
Montreal — Peter Kelly, 282 St. Lawrence st.
Quebec — C. Robitaille, 320 Rue St. Joseph.
St. John — W. H. Thorne & Co., Ltd., 42-46
Prince William st.
Toronto — R. S. Williams & Sons Co., Limited,
143 Yonge st.
Vancouver — M. W. Waitt & Co., 558 Granville
street.
Winnipeg — R. S. Williams & Sons Co., Ltd.,
121 Princess st.
June 1st, 1907.
20
EDISON PHONOGRAPH MONTHLY.
*s.CMtmpiisiiM
.lUBA8HXSa«lll«*»
In the Words of Others
Sell LCS. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for yoil? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
11/21/06.
International Correspondence Schools,
Scranton, Pa.
Gentlemen:
In reply to your letter of the 17th inst<, will say we
considered the demonstration of Mr. Mistraud very successful and while
he was here we sold several Language Outfits. We have also sold some
since he left us. We expect to advertise these Language Outfits during
December as gifts %s you may rest assured we will communicate with the
parties to whom demonstration was given ahd who have not as yet made a
purchase. - We think the plan of advertising or demonstrating these
Outfits is successful and leads to Bales which could not be obtained
otherwise.
We have placed several orders with you since the dem'onstration
and would like to know if we could make arrangements to purchase
whatever we need in this line through your Denver office as we have had
to do several times recently; same can be billed to us by you. This
would be quite an accommodation to us.
We will keep you advised from time to time of the results
sales on I. C. S. Language Outfits.
Youtb very truly,
THE DENVER DRY GOODS CO.,
per
of
WWWWW¥W^WW««W
International Correspondence Schools
SCRANTON. PA.
^
EDIS ON
PHONO
GRAPH
MONTHLY
Vol. V
August, 1907
CONTENTS
No. 6
PAGE
Look Ahead I
The E. P. M. New Dress
The New Phonogram
Advance List of Edison Gold Moulded
Records for October, 1907
The Phonograph as a Side Line
Letter to the Trade on New Horn Equip-
ment
The New Horn Equipment
About Our Advertising
Dealers' Imprint on Posters S
Two Dealers 9
Following Up Inquiries 9
Among the Jobbers 10
PAGE
Personal 10
Stories of Edison Jobbers— Silverstone Talk-
ing Machine Co., St. Louis, Mo
Printed Matter
The Small Dealer
Our Exhibit at Grand Rapids
The One-Price System in Othei Lines
Edison Phonograph at North Pole
New Life Into German Homes
Visiting Jobbers
List of Suspended Dealers, August, 1907. . . .
August Phonograph Advertisement
Jobbers of Edison Phonographs. .Cover pp. 2 & 3
ror Trade use om
The National Phonograph Cb., OmngeMJ.
Jobbers of Edison Phonographs and Records
ALABAMA.
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile— W. H. Reynalds, 167 Dauphin st
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Rock — O. K. Houck Piano Co., 309 Main
street
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
street.
Sacramento— A. J. Pommer Co., 9 th and J sts.
San Francisco — P. Bacigalupl & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 96
State st.
DISTRICT OF COLUMBIA.
Washington — B. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8 th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 60 Peach-
Phillips A Crew Co., 37-39 Peach tree st.
Savannah — Toumans & Leete, 116 Barnard st.
Waycross — George R. Toumans.
ILLINOIS.
Chicago — Babson Bros., 1419 19th st.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlltzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Qnincy — Qulncy Phonograh Co., 808 Hamp-
shire st.
INDIANA.
Indianapolis — Indiana Phono. Co., 45 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
street.
A. B. Wahl & Co., 119 S. Illinois st
Lafayette — A. B. Wahl & Co., 804 Main st
IOWA.
Des Moines — Fopklns Bros. Co., 620 Locust st.
Vim Co., ^04 Seventh st.
Dubn<fue — Harger & Bllsh, 904 Main st.
Fort Dodge — Early Music House, 822 Central
avenue.
Sionx City — Early Music House, 315 Court st
KENTUCKY.
Louisville— Montenegro-Riehm Music Co., 630
4th ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchman
street.
National Automatic Fire Alarm Co., 614
Gravler st.
(Continued on page 3 of cover.)
MAINE3.
Bangor — S. L. Crosby Co., 186 Exchange st
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 231 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 163 Wash-
ington st.
FItchburg— Iver Johnson Sptg. Goods Co., 247
Main st
Lowell — Thomas Wardell, 111 Central st
New Bedford — Household Furnishing Co., 170
Purchase st
Springfield— Flint & Brickett Co., 489 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st
MICHIGAN.
Detroit — American Phono. Co., 106 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 605 Washington
av., So.
St. Paul— W. J. Dyer & Bro., 21-23 West 5th st.
Thomas C. Hough, 392 Wabasha st
Koehler & Hinrichs, 255 E. 3d st
Minnesota Phonograph Co., 37 B. 7th st
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1016 Walnut st
J. F. Schmelzer & Sons Arms Co., 710
Main st
St. Louts — Conroy Piano Co., 11th and Olive
O. K. Houck Piano Co., 1118 Olive st
Sllverstone Talk. Mach. Co., 1010 Olive st
MONTANA.
Helena — Frank Buser, 509 N. Main st
NEBRASKA.
Lincoln — Ross P. Curtice Co., 1125 O st
H. E. Sidles Phono. Co., 18th and P sts.
Omaha — Nebraska Cycle Co., 16th and Harney
streets.
Shultz Bros. & Co., 16th and Chicago sts.
NEW' HAMPSHIRE.
Manchester— John B. Varlck Co., Varlck Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st
Newark — Douglas Phonograph Co., 20 New st.
A. O. Petit, 67 Halsey st
Rapke Phono. Store, 287 Bank st
Fnterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 106 N. Broad st
(Continued on page 3 of cover.)
Edison Phonograph
Monthly
Vol. V.
August, 1907
No. 6
Look Ahead
It is at this time of the year, more than any-
other, that the Jobber or Dealer must look
ahead, and see that the fall rush does not catch
him short. Delay in ordering means delay in
receiving; and delay in receiving means dis-
appointed customers, and this can only mean
loss of trade. In a shipping department so
large as ours it is impossible to give the orders
of one Jobber any precedence over that of any
other, and the first order received is the first
order despatched.
The most conservative minded man in the
trade cannot but admit that the coming season
is going to break the record set up last year.
He has only to note the always increasing
growth to reflect that the orders he placed with
his Jobber last year at this time will not meet
the demand which is at hand. We on our part
are receiving orders from the longest headed
men in the business far in advance of last
season. Taking these as typical of what are to
come, we feel that despite the great extension
of our factories, the increased staff of workers
and the high pressure kept up during the sum-
mer, we shall yet have to work overtime.
In view of the new horn equipmeiu, special
efforts should be made to clean up old stock
before September 16th, when this change goes
into effect. After this date all Edison Phono-
graphs must be sold with the new equipment at
advanced rates. Ample notice has been given,
and it should be easy to dispose of what ma-
chines may be on hand by the date specified.
At the same time, it would be unwise for any
Jobber or Dealer to run the risk of disappoint-
ing customers by neglecting to order with the old
equipment enough for present needs. The
trifling difference this may make to them would
be many times discounted by such doubtful
policy. The new equipment should be eagerly
welcomed by the trade, since it will tend to
make the Edison Phonograph more popular than
ever, by standardizing a horn and consequently
saving Dealer and customer the task of experi-
menting. The new equipment is an additional
reason for anticipating good business.
The E. P. M. New Dress
At the age of four and a half years the
Edison Phonograph Monthly has assumed a
new and more becoming dress. The new cover,
with its colored stock and two colors of ink, will
be changed each month, and it is hoped that its
attractive appearance will be appreciated by the
trade.
It will be noticed that the Advance List and
comments are combined and that the publishers'
names are incorporated with them, instead of oc-
cupying a separate space, as heretofore. New
type is used for the body of the magazine and
for the headings, and several new features are
in contemplation, which will make it of even
wider interest. The Monthly was started for
the purpose of gratifying a natural interest felt
by Dealers and others in our doings, and, fur-
ther, of being of value to the trade. We have
tried to make it a periodical in which all points
of view could be discussed and one in which the
experiences of the old-timers would be of service
to the fledgling Dealer. From the kind letters
we have received from time to time it would
seem that we have not entirely failed in our
efforts, and we shall not cease in our endeavors
to make it an organ for the promotion of still
greater good feeling between Jobber, Dealer and
ourselves.
The New Phonogram
Writing of this little periodical in THE
Phonograph Monthly of August, 1904, we
modestly said, "Time is the real test of the merit
of a publication of this character, and we hope
with the assistance from the trade and the
public we shall be able to make the Phono-
gram an interesting little pamphlet, and one
which will be looked for each month."
Time and its rapidly growing circulation has
proved that there was and is a real demand for
the New Phonogram. From small beginnings it
has now reached a monthly circulation well over
half a million copies, and the great number of
friendly letters we receive from our subscribers
( Continued on page 5. )
2 Edison Phonograph Monthly, August, 1907
The New Edison Gold Moulded Records
Advance List for October, 1907
RECORDS listed below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
September 27th, all things being favorable, but they must
not be placed on sale by Jobbers or leave their places of business,
or be reshipped to Dealers before 8 A. M. on September 27th. Supple-
ments, Phonograms and Bulletins will be shipped with Records.
These may be distributed to Dealers after September 20th, but must
not be circulated among the public before September 27th. . Jobbers
are required to place orders for October Records on or before
August 10th. Dealers should place October orders with Jobbers
before August 10th to insure prompt shipment when Jobbers' stock
is received.
9650 Triumph of Old Glory Edison Concert Band
A brisk, lively, patriotic selection with the sub-title "Our President's March." Throughout
there are strains of the nation's best loved songs and it ends fittingly with a few bars of "The
Star Spangled Banner." Composer, Arthur Pryor; publisher, Carl Fischer, New York.
9651 There'* a Girl in the World for Every Boy and a Boy for Every Girl • Irving Gillette
This is the comforting title of a tuneful descriptive waltz love song. He and she are sitting
under the convenient evergreen tree of sentimental ballads. Suddenly, without any intro-
duction, and regardless of grammar, the maiden asks this disconcerting question: "Who do
you love?" He, however, has given the subject some thought, for this doesn't "feaze" him
in the least and he instantly quotes from a poet and altogether rises to the occasion nobly.
Orchestra accompaniment. Music, Ted Snyder; words, Will D. Cobb; publisher, F. A.
Mills, New York.
9652 I'm in Love with the Slide Trombone Ada Jones
A very amusing, clever serio-comic vaudeville song. There is some witty dialogue by Miss
Jones, and several of the instruments in the orchestra figure prominently. The air of the song
is bright and catchy and is going to be very popular. The singer has fallen a victim to the
charms of the wielder of the trombone, and announces it thus:
It ain't the man with the violin, I'm not in love with the big bass drum
And it ain't you, Mr. Flute, Or the clarinet's plaintive tone
My heart doesn't fret for the busy cornet Get wise to my sighs and the light in my eyes.
And his rootie, tootie, toot, toot, toot, I'm in love with the slide trombone.
Orchestra accompaniment. Music, Seymour Furth; words, Arthur J. Lamb; publisher, Sha-
piro, New York.
9653 Chapel in the Woods Albert Benzler
In accordance with the many requests for anoflier piano solo, we have had Mr. Benzler make
this Record. It is played with his usual brilliancy of execution and will be a welcome addi-
tion to the others he has made: No. 8394, "Violets," and No. 9437, "Believe Me If All Those
Endearing Young Charms." Composer, Gustave Lange; publishers, S. T. Gordon & Son,
New York.
9654 That's Gratitude Bob Roberts
A very laughable coon song concerning a man who was very badly treated by fortune and
. his friends, to say nothing of his wife. People borrowed money from him and then passed
by without seeing him on the street. "That's gratitude," wails the colored gentleman mourn-
fully. Finally a friend came to stay a month and, when he went away, took not only his Dene-
factor's clothes but also his wife. Hence his idea of the meaning of the word gratitude.
Orchestra accompaniment. Music, Shepp Camp; words, George Norton; publishers, F. B.
Haviland Publishing Co., New York.
9655 My Mother's Bible Anthony and Harrison
This sacred duet for baritone and tenor is sung with true feeling and tender sympathy. It
tells of the influence of the "treasured book" on the lives of the children, who were kept to
the "narrow path" by its counsel, and by the memories of the loved one whose most sacred
possession it was. Orchestra accompaniment. Music, C D. Tillman; words, M. B. Williams;
published in hymn books.
Edison Phonograph Monthly, August, 1907 3
9656 Flanagan at the Vocal Teacher's Steve Porter
The irrepressible and ever welcome Flanagan of the megaphone voice, once went to a teacher's
to have it sandpapered. The teacher couldn't have known very much about reallv good singing
because when he had recovered from the shock and pinched himself to see if he was alive,
he said a vocal organ like Flanagan's sounded better if heard through a large and heavy-
pillow. "Would you have it cultivated?" said I. "It will do harm," says he, "If you've
tried every other remedy." What do you think of me execution?" says I. "B' gorry," says
he "I'm in favor of it." Flanagan introduces himself by singing what sounds like wailing
of cats in chorus; but he says its something he borrowed from Wagner's Tannhauser and
he's going to return it. The Flanagan Records get better and better; none should fail to
buy them. Original arrangement and not published.
9657 Velvet of the Rose Waltz Edison Symphony Orchestra
This charming dance measure is played with unusual brilliancy and we prophesy that it
will soon be a general favorite. There is a fullness of tone and a melodiousness about it
which is brought out to the most striking advantage by this celebrated orchestra. Composer,
George D. Barnard ; publisher, Carl Fischer, New York.
9658 The Birds in Georgia Sing of Tennessee Reed Miller
A pretty, sentimental ballad that will gain many admirers. Mr. Miller, who sings it, although
he has made over several Records for us, has not previously made a new one, and should
soon become a favorite by reason of his fine voice. The hero of the song is wandering by
the side of a river. He is thinking about "his love in Tennessee" and the letter he has just
sent her. Georgian birds seem highly trained and exceedingly sympathetic for,
The birds in Georgia sing of Tenn I shall soon come back to stay, for I think of you each day.
Of your clear home ami you, my own Marie ; When the birds of Georgia sing of Tennessee.
Orchestra accompaniment. Music, Ernest R. Ball; words, Arthur J. Lamb; publishers, M.
Witmark & Sons, New York.
9659 Will You Be My Teddy Bear? Ada Jones and Billy Murray
This song was Anna Held's greatest hit in "The Parisian Model," and is one of the biggest
successes of recent years. Always up to date, the New York musical stage seized on the pre-
vailing Teddy Bear fad and the result was this bright little song with its pretty refrain.
The singers have rendered the selection very well. Orchestra accompaniment. Music, Max
Hoffmann; words, Vincent Bryan; publishers, Jerome H. Remick & Co., New York.
9660 There's Always Something Wrong Arthur Collins
This is a somewhat pessimistical lament of a colored philosopher who has a kick coming at
his lot in life. Everything goes wrong with him; but in the midst of his trials he finds time
for some moral reflections of a pleasing character which are all the more laudable when the
sorrows of his childhood are considered:
I was born on the thirteenth of January. Dry had planned way ahead to name me Mary,
"Ma" and ' Pa" an' de family was wild. Dey got mad 'cause I was n't dat kind of a child.
Orchestra accompaniment. Music, Rosamond Johnson; words, Bob Cole; publishers, Jos. W.
Stern & Co., New York.
9661 Siamese Patrol Edison Military Band
The other patrols we have listed, Turkish, Yankee and Guardmount, have proved so popular
that this latest addition will be eagerly bought. From the moment when the marching band
is heard in the dim distance, as it crescendos, and then diminuendos, until it is faintly heard
marching out of earshot, it is a perfectly played selection and a triumph of recording. Com-
poser, Paul Lincke; publishers, Jos. W. Stern & Co., New York.
9662 As Long as the World Rolls On Reinald Werrenrath
A high class, sentimental lyric, exactly suited to Mr. Werrenrath's rich and sympathetic voice.
A song of this kind does not soon become wearisome ; and a wide number of our Record
buyers who have been attracted both by the singer's voice and the songs he chooses, will be
glad to add this to their collections.
As long as the world rolls "n, dear. There's naught for me, but to live for thee.
As long as the world rolls on. Just as long as the world rolls on.
Orchestra accompaniment. Music, Ernest R. Ball; words, George Graff, Jr.; publishers, M.
Witmark & Sons, New York.
9663 Just Help Yourself Collins and Harlan
In this selection a spoony, but seemingly lazy coon, suggested to his "baby" that when she
wants a kiss, she has only to help herself. In the meantime he is reclining comfortably, watch-
ing the melon ripen on the vine, predicting that before long the old moon will shine. This
makes him reflect that it is growing late and he bursts forth:
Babe we are missing time, this is kissing time ;
I want nothing in this world but you.
Collins and Harlan always excel themselves in this class of Records. Orchestra accompani-
ment. Music, Harry Von Tilzer; words, Andrew B. Sterling; publishers, Harry Von Tilzer
Music Publishing Company, New York.
4 Edison Phonograph Monthly, August, 1907
9664 Meet Me Sweet Kathleen in Honeysuckle Time Manuel Romain
A pretty, tuneful, love song, excellently sung by Mr. Romain, who makes his second Record
for us. The hero of the song makes one of those tantalizing appointments dependent on the
blooming of a given flower. Song writers have run the whole gamut of birds and flowers
and it is a change to have the honeysuckle in place of the rose, but what are city lovers to do
when there are no flower-filled gardens and village church bells sweetly chiming? Orchestra
accompaniment. Music, J. Fred Helf; words, Robert F. Roden; publishers, Helf & Hager,
New York.
9665 Medley of Straight Jigs John Kimmble
No finer accordion soloist than Mr. Kimmble is to be found and this Record is a very good
exhibition of his talent. In his skillful hands this instrument, usually associated with a more
or less inferior type of composition, becomes capable of the most varied effects. Piano accom-
paniment. An original arrangement and not published.
9666 Take Me Back to New York Town Lilian Doreen
Miss Doreen is a well-known English vaudeville artiste, and principal popularizer of this
great waltz song hit. Miss Doreen is a mezzo-soprano of wide range and the song is well
suited to her. It is the sigh of the man who loves his New York, to be back there once again
and the chorus indicates the rest of the song:
Take me back to New York town, New York town. Coney Island down the Bay,
New York town. And the lights of old Broadway
That's where I long to be, Herald Square — I don't care, anywhere — New York
With the friends so dear to me ; town, take me there.
Orchestra accompaniment. Music, Harry Von Tilzer ; words, Andrew B. Sterling; publishers,
Harry Von Tilzer Music Publishing Co., New York.
9667 Snow Bird Mazurka Joe Belmont
A brilliantly executed whistling solo by our premier siffleur, with a suitable orchestral accom-
paniment. The trills and runs are remarkable for their flawlessness. Composer, F. Wohanka;
publisher, Carl Fischer, New York.
9668 In the Land of the Buffalo Billy Murray
A fine, swinging cowboy song by the composers of the exceedingly popular "San Antonio," No.
9547, and sung in Mr. Murray's best style. It is certain to be very much liked. These cow-
boy songs strike a note of originality that is very refreshing. An old time ranchman is met
at the depot by a friend. The ranchman remarks that the lights look very pretty and then
suddenly demands to know where the other's girl is. The friend implies that he neither knows
nor cares, and then asks anxiously where brother Lew is. The old ranchman replies thus: *
In the land of the Buffalo It was there you discovered your Flo
Where the Wr.stern breezes blow. In the days of long ago ;
Where the goodnight kiss of sunlight But you never knew brother Lew loved her too.
Sets all the plains aglow, I n the land of the Buffalo.
Orchestra accompaniment. Music, Egbert Van Alstyne; words, Harry Williams; publishers,
Jerome H. Remick & Co., New York.
9669 Esthetic Galop Edison Hungarian Orchestra
Entering thoroughly into the spirit of this lively selection, the Edison Hungarian Orchestra
has accomplished a fine piece of work. So many people like music played in quick tempo
that we predict this will be popular everywhere. Composer, Ph. Fahrbach; publisher, Carl
Fischer, New York.
9670 No, No, Positively No Edward Meeker
An amusing song, about a colored man who thinks he is a Jonah-. Mr. Meeker sings it in a
diverting manner. His first adventure is with a fortune teller who promises him he'll find a
pot of gold. This looks good to Jonah until he finds he is expected to leave ten bills with
the peerer into the future. He evidently thinks ten bills in his pocket better than a pot of gold
in the sweet bye and bye, for he answers, "No, no, no, oh, no, positively no." After this he
goes to the circus and, finding a lion fighting a tiger, has to offer advice on the sinfulness of
the proceeding.
Said I. don't let them fight no more, CHORUS.
You folks know right from wrong ; But I said no, no, no, oh, no, positively no.
Then someone said, you go separate them, It's true I hate to see them fight, but I II not go in that cage tonight,
You look big and strong. So no, no, oh, no, emphatically no.
Orchestra accompaniment. Music and words, Chris Smith and Harry Brown; publishers,
P. J. Howley, New York.
9671 Chimmie and Maggie in Nickel Land Ada Jones and Len Spencer
These favorite artists have made an exceptionally good Record; and the clever way in which
the dialogue, song, and incidental interruptions are condensed into one cylinder is a triumph
in its way. Maggie, as the lady vocalist of "Nickel Land," persuades Chimmie and his
friends to come in and give her new song a boost. She sings the East Side character song
called "Jimmie," and in it makes her confession of love for Chimmie, who responds instantly,
and they go out to get married. This will make a big hit. Original arrangement and not
published. Song "Jimmie" is by Erdman and Chapel; published by C. M. Chapel & Co.,
Chicago.
Edison Phonograph Monthly, August, 1907 5
9672 Dixie Minstrels Edison Minstrels
Full of good things is this original sketch, including contributions by Byron G. Harlan, Steve
Porter, Edward Meeker and Billy Murray, and is certain to be a ready seller. It starts with
an opening chorus "Sons of the Aristocracy," and ends with the quartette singing "My Creole
Saidee." The middle is filled with jokes and quips by energetic end men who are concerned
over the welfare of Mr. Porter's brother Henry. It is a bright, amusing Record, and sure of
a hearty welcome. Original arrangement and not published. Song, "My Creole Saidee," is
by Brennan & Wright; published by Thiebes-Stierlin Music Co.
9673 I'd Rather Two-Step than Waltz Bill Medley Edison Military Band
This attractively written and played medley introduces the following three popular Records:
"I'd Rather Two-Step than Waltz, Bill," (No.. 9634); "A Little Suit of Blue," (No. 9644);
"He Never Even Said Goodbye," (No. 9603). It is certain to be much liked. Original
arrangement and not published.
( Continued from page 1. )
prove that it is eagerly looked for. No literature
that we supply to our Dealers does better mis-
sionary work than this little publication, and
Dealers or Jobbers should recognize this im-
portant factor and bring it to the attention not
only of customers, but of possible customers.
Dealers desiring to obtain a supply of the New
Phonogram must order of their Jobbers eight
weeks in advance. On our side, we cannot un-
dertake to fill Jobbers' orders unless placed with
us a similar period in advance. The following
schedule will supply information as to cost to
those who desire it:
DELIVERED WITH GOODS.
Blank, per 1,000 copies $2.50
Smaller quantities pro rata.
Imprinted, per 500 copies 1 .50
Imprinted, 1 ,000 copies 2.75
No orders filled for less than 500 copies
requiring imprint, and all imprinting orders
must be for multiples of 500.
Jobbers will be glad to supply Dealers on the above
basis.
BY MAIL.
Single copies, per year $ .20
Five copies to one address, per year 40
Twenty-five copies to one address, per year 1.80
Fifty copies to one address, per year 3.60
Unless they have open accounts on our books,
Dealers ordering Phonograms sent by mail are
requested to send cash or stamps with their or-
ders. The amounts are too small to handle in
any other way.
Phonograms must be sold by the Jobber to his
Dealers at the prices quoted above ; any reduc-
tion of these prices will be considered as a viola-
tion of contract. This may appear to some to be
an arbitrary ruling, but an instant's reflection
will convince them that we are right. The Job-
ber who givey Phonograms away is offering a
special inducement to Dealers to trade with him,
and may obtain thereby an unfair advantage
over the Jobber who charges, in the same way
as he would if he cut prices. It is against this
that we protest. It is also better for Jobbers
to always charge for them.
The Phonograph as a Side
Line
From the illustration of the store of F. R. Pan-
coast, of Hastings, Mich., it is difficult to say
whether he carries crockery as a side line to his
Edison Phonograph business or vice versa. A
crockery store is a very suitable place for a
Dealer starting in with the Edison Phonograph,
because there is plenty of space as a rule and
such a store has to be kept bright and attractive,
and this latter quality has much more to do with
salesmanship than many imagine. Many of our
largest Dealers have started in with the Phono-
graph as a convenient side line, never dreaming
that it was soon to become the chief profit-maker
and drive out the less paying and more trouble-
some lines. The photograph we publish shows
what a well lighted store Mr. Pancoast pos-
sesses, for it was taken by gaslight at 10 o'clock
at night, with a two and a half minute exposure.
B. J. Sweetland, of Carson City, Nev., sends a
leather postal card, on which is printed our
electrotype, "Entertaining the Boys." This verse
accompanies it:
Here's to the girl who is strictly in it;
She entertains the boys every minute;
She plays for them music so grand,
With her Edison Home Phonograph band.
Underneath is written, "J. B. Sweetland sells
Edison Phonographs on the easy payment plan."
Dealers who adopt advertising devices such
as this will find themselves amply "repaid by
increased orders.
6 Edison Phonograph Monthly, August, 1907
Copy of letter just mailed to entire trade.
To the Trade
Notice of Change in Horn Equipment and List Prices of Edison Phonographs
to take effect September 16, 1907
New York, July 23, 1907.
HORN EQUIPMENT
Beginning September 16th, 1907, all Edison Phonographs will be equipped with a horn sup-
port and solid metal polygonal shaped horn, somewhat different from any now on the market.
The horns will be finished in black, with gilded decoration, and present a very neat, as well
as attractive appearance. They will also produce better and more satisfactory results phono-
graphically.
The sizes of horns for different machines follow:
Gem 19 in. long; 11 in. bell Home 32 in. long; 21^2 in. bell
Standard 30 in. long; 19 in. bell Triumph, Balmoral, Conqueror, and
Alva 33 in. long ; 24 in. bell
LIST PRICES
It is a well-known and established fact that for several years the prices of all material, as well
as labor, used in the construction of mechanical and musical instruments has constantly increased,
and, although we have heretofore considered raising the prices of Phonographs to meet this increase
in cost of manufacture, we have withheld doing so up to the present time. Now, however, that
we are going to supply, at a further increase in cost, a larger horn and horn support, we are
compelled to do so, and, beginning September 16th, 1907, list prices of the different types of
Edison Phonographs, including horn and horn support, will be as follows:
Gem $12.50 Triumph $55.00
Standard 25.00 Balmoral 70.00
Home . 35-oo Conqueror 85.00
Alva 85.00
Discounts to Jobbers and Dealers will remain the same as at present.
No changes will be made in equipment or prices of Slot Machines of any style.
Jobbers and Dealers having a stock of machines on hand September 16th, must equip them
with the new horn and horn support and sell them at the increased prices. To enable them to
do this, we will supply the horn and horn support separately from machines, at the increase made
in price of outfits, these prices being subject to regular machine discounts; i. e., horn and horn
support for Gem machine, at $2.50 each list; horn and horn support for Standard, Home, Tri-
umph, Balmoral, Conqueror, or Alva, at $5.00 each list. Dealers should order from their Jobbers,
and Jobbers from us.
It is impossible to tell just when we will be able to begin shipping machines with the new
equipment, but whenever it is, it must be distinctly understood that such outfits must not be sold
to users until on or after September 16th. There will be no objection, however, to a Jobber sup-
plying them to Dealers prior to that time, provided it is absolutely understood and agreed to that
they cannot be put on sale until that time. To take care of requirements up to September 16th, we
will continue filling orders with the present equipment, unless instructed otherwise.
Within the next two or three weeks, we hope to be in position to supply sample outfits com-
plete, to such Jobbers as may desire them, either for the purpose of getting out proper advertising
matter, or to show them what the new horn and crane will be. If you desire samples sent you,
please olace your order immediately, plainly specifying thereon: "One each 'Gem,' 'Standard,'
'Home,' and 'Triumph' machines equipped with new style horn, and horn support;" or, should you
not want all of these different styles, specify just which particular types you do want.
In order to include the foregoing changes, and to embody other minor changes, a new Agree-
ment will also be issued to take effect September 16th, 1907. Jobbers' copies of these Agreements
will be forwarded to Jobbers at the earliest possible date, and they should be signed and returned
to us not later than September 16th. New Agreements will also be forwarded to Dealers, either
direct or through their Jobbers, and they should be signed and returned immediately to either
the Jobber or us direct, as the case may require.
To provide against delay in supplying extra horns and supports for machines on hand, we
would thank Dealers to notify their Jobbers, and Jobbers to notify us on August 15th, as to the
approximate number of each style they will rqquire on September 16th, and would suggest your
placing orders for them as soon after August 15th as possible.
NATIONAL PHONOGRAPH COMPANY,
C. H. Wilson,
General Manager of Sales.
Edison Phonograph Monthly, August, 1907 7
The New Horn Equipment T* f* 5° cost in'he "T'^ of wh!?
-*- . -*- the Edison Phonograph is built. During the
The letter to the trade concerning the new , . ., ^ „«,..«. „n „„„«.„ u^,^ „„<•+ ,-„ «•«
last three years all parts have cost more to
manufacture, in some instances the cost being
as much as fifty per cent, in advance. The in-
creased wages paid to help, both skilled and
unskilled, has also very materially added to
our working cost. The advance, therefore, in
horn equipment and new list price, can hardly
come in the light of a surprise. Although we
lave before made no official statement as to this
Edison Gem Phonograph with new horn equipment. Price 512.50
Effective September 16. 1907
new departure, curiosity has been aroused from
time to time by unauthorized items in music
trade papers announcing that we were shortly
to put a new horn equipment on the Edison
Phonographs. While it is true that such a move
has been contemplated for some time, it is easily
understood that a change of this description
could only be made after an exhaustive series
of experiments with every conceivable type of
horn. We have tried horns of many shapes and
many substances, and the ones that we have
adopted have been found to give the best results
under all circumstances.
Edison Standard Phonograph with new horn equipment. Price #25.00
Effective September 16. 1907
the prices of Edison Phonographs is only the
logical sequence of the advance in the cost of
raw materials and can have no adverse effect
on their sale.
The new horn will relieve the Dealer of the
numerous inquiries as to which of the many he
has hitherto felt compelled to carry is the best
for the Edison Phonograph. The new horn is
the best answer he can give, since it has been
selected only after much thought as the most
suitable for the Edison Phonograph.
The letter to the trade is fully explanatory of
Edison Home Phonograph with new horn equipment. Price $5 5.00
Effective September 16 1907
The fact that the prices of Edison Phono-
graphs have been slightly raised is owing not
only to the additional equipment but to the
Edison Triumph Phonograph with new horn equipment. Price $55.00
Effective September 16, 1907
every phase of the horn and price questions, and
it should be carefully read by every Jobber and
Dealer.
Through an error, the cuts illustrating the Home and Triumph Phonographs were transposed.
Edison Phonograph
Monthly
Published for the Man Who Sells Edison Phonographs and
Records by The National Phonograph Co., Orange, N. J.
All communications to The Phonograph Monthly should be addressed to the Advertising Department, Orange, N. J.
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL ROAD, LONDON
NATIONAL PHONOGRAPH CO. O^ AUSTRALIA, LTD., 3-10 KENT STREET, SYDNEY, NSW.
MEXICAN NATIONAL PHONOGRAPH CO, AVENIDA ORIENTS No. 117, MEXICO CITY.
COMPANIA EDISON HISPANO-AMERICANA, 515 VIAMONTE, BUENOS AIRES, R. A
EDISON GESELLSCHAFT, M. B H., SUD-UFER 24 25, BERLIN.
COMPAGNIE FRANCAISE DU PHONOGRAPHE EDISON, 42 RUE DE PARADIS, PARIS.
Vol. V.
August, 1907
No. 6
About Our Advertising Dealers' Imprints on Posters
That an advertising campaign when thought-
fully conducted is productive of definite re-
sults, is a fact generally admitted by intelligent
business men. We ourselves have proven it to
our entire satisfaction, and it is on this account
that we look on our continually growing ad-
vertising as a positive help to Jobbers and
Dealers. The first and foremost help we give
them is the Edison Phonograph and Gold
Moulded Record. These stand forth unequalled,
and nothing can add to or detract from their
merits. But, by the world wide publicity we
give them, we awaken interest, foster curisoity,
stimulate the desire and finally sell them. As
we do not sell direct to the public, it follows
that the Dealer gets the benefit' of this. We
aim at making our advertising national in the
broadest sense, so that the man in the small town
has the Edison Phonograph brought to his notice
as forcibly as the dweller in the big city.
Wherever the great magazines go, our advertise-
ments go with them. To people who do not
read magazines we appeal through their local
papers ; and if they do not read these, they can
hardly escape the bill board advertising that we
are doing or the giant reproductions of the
Edison Old Couple to be seen wherever railroads
intersect the country. This season will see our
advertising even more widely distributed and
our literature circulated in larger quantities,
keeping up already awakened interest and stim-
ulating fresh trade.
We occasionally receive letters from Edison
Dealers, asking permission to place their names
upon the posters we are putting up in their
towns. Many of these Dealers are enthusiastic,
progressive men, who sometimes request this con-
cession on the grounds that they are the sole
Edison Dealers, in their town; sometimes it is
because they are the largest Dealers, or again be-
cause they alone of the other Dealers expend
a good deal of money in advertising inde-
pendently.
We are obliged in every instance to refuse
these requests because it is part of Our carefully
thought out policy never to give one 'Dealer an
advantage denied to another. If Dealers would
look at it from a common sense standpoint,
they would see that our attitude is one which
benefits the trade at large. We protect all our
Dealers equally as soon as they sign our agree-
ment; and they enjoy advantages enjoyed by
few in other lines of business. If, however, we
were to allow one Dealer to put his imprint
on our posters it would be giving him an ad-
vantage over his fellows which they would cer-
tainly resent. On this account we must preserve
an attitude of strict impartiality. All Dealers
must profit from our expensive and widely dis-
tributed advertising, and how best to take ad-
vantage of it will be solved by the progressive
Dealer who, with no additional assistance from
us, has the good business judgment to win out
over his less hustling rival through auxiliary ad-
vertising of his own.
Edison Phonograph Monthly, August, 1907 9
Two Dealers
Two Edison Dealers started in business on the
same day, each carrying the same amount of
stock and each living in towns of equal size.
Each one had carefully studied the Phonograph
proposition, and each one saw a fortune ahead.
One Dealer read through the printed matter
sent him with great care, and was much im-
pressed. "The Edison Phonograph is the finest
talking machine in the world," he said to his
wife, "and as the National Phonograph Co. ad-
vertise all over the country, it is known every-
where, and I shall be able to retire from busi-
ness very soon." Then he sat down and waited
for folks to come and help him get rich. He
did not take the trouble to inform them that
he had added the Phonograph to his old estab-
lished music store as an attractive side line,
nor did he advertise in the local papers. His
father had got on well without advertising, and
he, himself, had made a living for twenty years
without its aid, and he did not believe in it
an)way. The National Phonograph Co. did all
the advertising he needed. He did, however,
spend thirty cents on a rubber stamp, which he
impressed on his stationery when the pad wasn't
dry. He was not sure this was not extrava-
gance. His window was taken up with a piano,
two mandolins and a cornet in a glass case.
As they had been there for ten years or so, he
saw no reason to turn them out, and accordingly
put the Phonographs on a shelf in the back of
the store, where anyone with roving propensities
and good eyesight might be able to see them on
a bright day.
The other Edison Dealer took a supply of the
circulars, booklets and other attractive litera-
ture his Jobber had sent him, and started off to
tell everyone he knew, all about the Edison
Phonographs and Gold Moulded Records. He
came home feeling pretty tired, but not before
he had arranged a concert on the following
evening. Electrotypes that he had obtained from
his Jobber of "Fun on the Farm," round which
he wrote some bright advertising, were inserted
in the two local papers, and the concert was
a big success. His only grievance was that it
left him no Phonographs to amuse himself and
family with until the Jobber could fill his second
order. Then he called on the neighboring
farmers, taking a machine to demonstrate, as well
as the brightly written pamphlets, for he was
wise enough to know — he read the Monthly
and learned by other Dealer's experiences — that
the man who won't read a line will never refuse
to listen. He made a big success of his Edison
Phonograph business, because he supplemented
the vast national advertising that he got for
nothing by some direct local advertising of his
own and all his energies.
The first Dealer makes a living, but he isn't
scheduled for retirement at the present rate until
some time next century. Now and then he buys
some new Records but he hasn't much time
to study his business because when he isn't
grumbling he is writing to the trade papers
(and to us) on the difficulty of selling Phono-
graphs in small towns.
In selling Edison Phonographs there are cer-
tain talking points which must never be lost
sight of. It is the method of ifting them that
can often be altered to advantage.
Following Up Inquiries
As is our custom, when inquiries are made to
us by interested readers of our magazine adver-
tisements, we recently referred a Californian
prospect to what seemed his most convenient
Dealer, who happened in this instance to be
J. L. Hartez, of Monterey, Cal. The more than
usually good letter he sent to the prospect is of
interest because it may give points to some of his
fellow Dealers who lack his persuasive pen.
Here it is:
Deer Sir: — Your inquiry to the National Phonograph
Co. has been referred to me, as I carry the largest line
of Edison goods in this vicinity. There are several
advantages in buying your Edison machine and records
from me, as I carry the entire catalogue list, and you
can, therefore, select just what you want. You have
no express charges to pay; you can see and hear the
different styles, something you cannot do if you order
from the catalogue. We sell machines on easy payment,
if you care to purchase in that way. We also keep
your machine in repair free of cha.je if you purchase
from me. The fact that the National Phonograph Co.
has referred your inquiry to me should, in itself, be
enough to convince you that I carry the most complete
line of Edison goods in this section of the country.
I sell all kinds and makes of talking machines, but I
am pleased to state that the Edison is the most perfect
and best machine in the market. I shall be delighted to
have you call at my store and hear this Twentieth
Century Marvel. And I think you will agree with me
when 1 say that the Edison is the best machine on the
market.
If you will kindly drop me a line in stamped envelope
herewith enclosed, advising when you will call, I will
make it a point to meet you personally and to explain
to you the different styles of Edison phonographs, and
play you the latest records.
Hoping you will call, and thanking you for the interest
shown in the Edison Phonograph.
In reply to this, the prospect thanked the
Dealer for his letter and arranged to call, but
could make no appointment owing to uncertainty
of movement. Mr. Hartez thereupon mailed
this:
Dear Sir: — Your favor of the 17th inst. received and
duly noted. In reply I wish to state that in case I
should not be at my store when you call, one of- my
clerks will show you the different sizes of the Edison
PhonograDhs, and explain them thoroughly to you. I
trust I will have the pleasure of meeting you personally.
What we desire to call attention to in these
communications is that they are neither of them
"Form Letters." Form letters are exceedingly
useful things when well written and printed,
and may be relied upon to bring in business, but
special letters in answer to intelligent inquiries,
when written courteously, are far more valuable.
It is unlikely that a Dealer in a large way of
business will ever have time to send special let-
ters in quantities, but whenever he can do so,
as in the case of Mr. Hartez, he should not
neglect the opportunity. The points in the above
10 Edison Phonograph Monthly, August, 1907
letter are well taken, and the inquirer could
not feel offended at being told he could buy on
time if he wanted to and he might have been
glad to avail himself of the installment plan.
Very wisely a stamped envelope was sent. This
nearly always draws a reply that might not
otherwise have come, for happily the men who
remove the stamp and use it for other purposes
are few. The note of courtesy in the two let-
ters we print is readily apparent and gives the
idea that whether the prospect became a pur-
chaser or not it would make no difference to
Mr. Hartez's manner or that of his assistants.
In the event that the inquiry was dictated by
mere curiosity, and not a desire to buy, as is
often the case, he could not fail to be impressed
by his townsman's way of doing business and
would certainly buy from him, if at a later date
he thought seriously of purchasing an Edison
Phonograph. Honesty in business is allowed to
be the best policy and courtesy is a good second.
Among the Jobbers
The Nebraska Cycle Co., Edison Jobbers of
Omaha, Neb., have been making some changes
at their headquarters. A room has been secured
just north of their present store into which
their sewing machine department has been
moved. This gives them a very much larger
floor space for the exhibition of Edison Phono-
graphs and the storing of Edison Records. These
alterations will greatly benefit them and a brisk
fall business is anticipated.
The Siegel-Cooper Co., of New York City, one
of the largest department stores in the country,
has recently built two, sound-proof rooms for the
demonstration of Edison Phonographs. This
move has been occasioned by a rapidly increas-
ing demand for Edison goods.
The Texas Phonograph Co., of Houston, Tex.,
Edison Jobbers, have recently opened a new re-
tail branch at 612 Main street, which is to be
operated under the name of the Texas Piano and
Phonograph Co. In addition to their large
Capitol avenue store, the Texas Phonograph Co.
utilizes the entire second floor of the Mitchell
building for wholesale purposes.
C. B. Haynes & Co., Edison Jobbers, of Rich-
mond, Va., who by buying out Magruder & Co.,
of that city, in the latter part of last year, be-
came the only Edison Jobber there, have just
moved into their new quarters at 603 E. Main
street. The ground floor, devoted to retail trade
exclusively, is fitted up with two sound-proof
testing booths. The second floor is given over to
the wholesale stock of Edison Records, accom-
modation being made for 75,000. The third
floor is used for storing machines, and also for
the receiving and shipping departments. C. B.
Haynes & Co. have one of the best fitted stores
in the South, and are rapidly extending their
business.
On account of the great increase in their
Phonograph business, the Phillips & Crew Co.,
of Atlanta, Ga., Edison Jobbers, have moved
their retail sales department from the second
floor front, to the first floor, where several sound-
proof booths have been built for the accommo-
dation of the machines. They will be fitted up
with electric lights and fans, so that every com-
fort is afforded the customer while he listens to
the selections and makes his choice.
H. A. Weymann & Son, of Philadelphia, Edi-
son Jobbers, are about to vacate the premises at
923 Market street occupied by them for the past
ten years and remove to a larger and finer loca-
tion at 1010 Chestnut street. The firm was
founded in 1864 and has a long and honorable
connection with the musical instrument business
in the United States.
Such is the sociableness of music it conforms
itself to all companies, both in mirth and mourn-
ing; complying to improve that passion with
which it finds its auditors most affected. — Fuller.
Personal
William E. Gilmore, President of the National
Phonograph Co., who sailed for Europe accom-
panied by Mrs. Gilmore on May 8th, returned
by the Celtic on July 19th. Mr. Gilmore visited
our branches in London, Paris, Brussels and
Berlin. A large number of personal friends and
officials of the company waited at the White
Star pier to welcome him home again. As when
outward bound he was delayed by the vessel
running around off the Hook, so on his return
a dense fog delayed the Celtic for some hours.
J. R. Schermerhorn, the Assistant General
Manager of the National Phonograph Co.,
who has for the last two years had charge of
the London office, returned with Mr. Gilmore
and will resume his duties at Orange, N. J. He
will be succeeded by Thomas Graf, of the Edi-
son Gesellschaft, M. B. H., Berlin. Mr. Graf
has been elected Managing Director of the
National Phonograph Co., Ltd. He will here-
after make his headquarters in London, but will
have a general supervision over the Berlin and
Paris offices as well.
Edison Phonograph Monthly, August, 1907 1 1
Edison Jobbers — Stories of
their Success
THE SILVERSTONE TALKING MACHINE
CO., ST. LOUIS, MO.
Marks Silverstone, of the Silverstone Talking
Machine Co., an interior view of whose store
we reproduce, became an Edison Dealer on
July 22, 1905, at 923 Olive street, St. Louis,
where he rented half a store for the purpose.
The undertaking seemed to be somewhat ven-
turesome on account of the competition existing.
Some seven talking machine concerns were lo-
cated within two or three blocks, while an Edi-
son Jobber was actually a next door neighbor.
holiday season approaching, it was felt that they
would run short of goods if solely dependent on
the local Jobbers for supplies. Anticipating an
unprecedented demand for Edison goods they
determined to purchase the entire stock of a
local Jobber and this was accomplished on
November i, 1906.
After this purchase the determination to be-
come Edison Jobbers grew daily; for the Silver-
stone Talking Machine Co. understood by now
what the Edison proposition meant to progressive
men. On March nth of this year they received
a letter from the National Phonograph Co., ad-
vising them that they would be taken on as Job-
bers providing their initial order called for 500
machines and 20,000 Records. This order was
instantly placed and a vigorous campaign was
begun throughout the immediate States for the
Dealers' business. That their success in this
particular line has been crowned with success is
INTERIOR OF THE SILVERSTONE TALKING MACHINE CO.'S STORE.
But Mr. Silverstone had such faith in his goods
and so firm a belief in future developments of
the trade that he was in no way deterred by this
rivalry and started in to build up his business
step by step until the need for larger quarters
was soon felt.
The premises at present occupied at 1010
Olive street were secured. They possessed three
thousand square feet of floor space, and there
were plenty of people ready to tell Mr. Silver-
stone that the new store was much too large.
Instead of this it was quickly seen that the busi-
ness was too large for the store, for it grew by
leaps and bounds. In the fall of 1906, with the
evidenced by the fact that within two months
they were compelled to double their Records bins.
They early recognized that to become a success-
ful Jobber it is imperatively necessary to carry a
good stock of Records. Mr. Silverstone was im-
pressed with this knowledge when a customer
one day, after being unable to obtain three
Records, left the store in disgust, exclaiming:
"You carry no stock of Records." It was an
unusual thing to be out of Records, but this
incident made Mr. Silverstone determine never
to let it happen again.
Marks Silverstone in his younger days served
an apprenticeship of five years at watchmaking.
12 Edison Phonograph Monthly, August, 1907
This mechanical training has enabled him to
become a mechanical expert on talking machines
and has added materially to his business. He
makes a point, too, of keeping his promises in
securing special Records, and treats the one-
Record customer as courteously as the larger
purchaser.
The Silverstone Talking Machine Co. is con-
sidered one of the most progressive in St. Louis
and is quoted as an object lesson to the small
Dealer. Mr. Silverstone says to such a Dealer:
"Stick to the Edison and you'll not get stuck."
This is good advice.
It Need Not be New to Win
"We have been selling Edison Phonographs
and Records for almost four years and we
thought it might be of interest to your readers
to know that the Edison is the machine of
machines. Some little while ago we heard that
the Industrial Home for Girls, a State institut-
tion, was going to buy a talking machine of some
kind. We called them up on the 'phone and
they told us we could enter the contest if we
wanted to, and might come up on the following
afternoon. As we did not have at that moment
a new Triumph in stock, I took up one of mine
that had been in use for three years. On ar-
riving there the next day we found two types
of one make of rival machine, and one of an-
other, the latter being equipped with four horns
of different size. The superintendent of the
school, together with one of the directors, acted
as judges. They only allowed us to play about
six records each, and told us that the board of
directors would meet on the following day and
decide. After this meeting we were called up
and told to order them a Triumph machine. We
also sold a 42-inch horn and a nice lot of
Records."— Pepper & Powell, Salem, West Vir-
ginia.
The Small Dealer
We have recently had a good deal to say about
some of our record-breaking orders as, for ex-
ample, Babson Bros., of Chicago, and the huge
shipment made to our Australian branch. We
have written of these with justifiable pride,
certain that the trade likes to know of our grow-
ing prosperity, which is their prosperity too.
But the success of the small Dealer, whose orders
in comparison with Babson Bros, and others
seem insignificant, is of quite as much import-
ance to us relatively. Just as they depend upon
us to protect their end, so we depend upon them
to use their best endeavors for us. The Romans
used to look upon acorns not merely as acorns
but as prospective oak trees ; and to us, every
Dealer, however small he may be, is pros-
pectively a very much larger Dealer or even
Jobber. Thus it is we are glad to get such let-
ters as the following:
"As a new Edison Dealer I thought a few
words as to my business would be of interest
to you.
In July, 1906, I received my first shipment of
three machines and 150 Records, and from the
start I had regular visits from the most select
people in the city to hear the new records, all
of which were greatly enjoyed. From this stock
beginning with small sales until the Xmas time,
when we secured several nice sales, in the best
homes.
In January, February and March we sold
35 machines and nearly 1,000 Records, and to-
day our stock always consists of at least ten
machines and labeled boxes holding over 700
Records.
In this city there are five other dealers,
handling the various other makes of talking
machines, all of whose sales combined would
not equal ours.
I consider this our most important line and
will open regular parlors on our second floor,
and hope to be able to triple the above in the
fall season." — R. A. Kishpaugh, Fredericksburg,
Va.
Printed Matter
Copies of the Numerical and Alphabetical
Catalogue of Records, Form No. 1120, have just
been mailed to the entire trade. This includes
in one cover the catalogues which have hereto-
fore appeared separately. It supersedes Numeri-
cal Catalogue, No. 1020, and Alphabetical Cata-
logue, No. 1025. It contains all Domestic and
Foreign Records listed to and including July,
1907, and will be current for six months. The
Domestic, Grand Opera and Foreign lists are
first given in Numerical order, followed by the
Domestic list in alphabetical form. This com-
bined form will be a permanent feature, for we
believe the catalogue will be more useful in one
cover than in two. This catalogue is intended
for trade use only, will only be supplied in lim-
ited quantities, and will not be furnished for
distribution to the public. Jobbers will please
bear in mind that copies have been mailed to
all Dealers and that it will not be necessary to
supply them with other copies except upon re-
quest.
Copies of a new edition of the Machine Cata-
logue, Form No. 11 35, were mailed to the entire
trade during July. Although this catalogue is
bound in a new cover, it is only intended for
use until the new equipment becomes effective
on September 16th. At that time an entirely new
catalogue will be printed, covering all the
changes in equipment and prices, although it
will probably be bound in the new style cover.
The trade is asked to order the present edition
in such a manner as will leave few copies on
hand when the new equipment goes into effect.-
The salesman who has only one method of at-
tack is a very poor general, whose defeats will
outnumber his victories a hundred to one.
Edison Phonograph Monthly, August, 1907 13
Our Exhibit at Grand Rapids
The exhibit of Edison Phonographs and Rec-
ords made at the Grand Rapids Furniture Ex-
position during June and July attracted much
were brought together at that place and were
given the benefit of the experience of J. W.
Scott, our veteran New England salesman, who
has made a great success of selling our goods to
furniture instalment houses. The picture shown
WESTERN SALESMEN AT GKAND RAPIDS.
Standing, from left to right — H. A. Turner,
Sitting, from left to right, A. V. Chandler.
attention among furniture men doing business
on the instalment plan. The exhibit was in
charge of B. R. Barklow and he had the assist-
ance part of the time of A. C. Ireton, Assistant
Manager of Sales. During Mr. Ireton's pres-
ence in Grand Rapids, the Western salesmen
Geo. A. Renner. M. G. Kreusch. J. W. Scott.
A. H. KJoehr. F. i. Fritchey. W. P. Hope.
herewith shows the Western salesmen and Mr.
Scott, when they were "looking pleasant." While
in Grand Rapids, our representatives made their
headquarters at the office of the Grand Rapids
Furniture Supply Co., the Manager of which,
W. P. Innis, spared no pains to entertain them.
The One-Price System in
Other Lines
"I am heartily in favor of your plan of doing
business in restricting the sale of your goods,
as it is the only hope and means left for the
beginner and small dealer to compete and exist
with the large department stores and mail order
houses. There is a movement on foot now
among the jewelry trade all over the country to
compel some of the principal manufacturers and
jobbers of leading branches of watches and
jewelry to adopt a similar plan and I only hope
they may be successful in their efforts."
Thus writes J. C. Schirmer, an Edison Dealer
at Dayton, Ohio, who is also a jeweler. He
has recognized that our adoption of this one price
system has alone made it possible for the small
Dealer to exist. What chance would such a
one have if his larger neighbor could cut prices
arbitrarily as in other manufactured articles?
As was mentioned last month, in Mr. Dolbeer's
paper, the National Phonograph Co. instituted
this system so that the entire trade should be
safeguarded, and it is on this account that our
relations with our Jobbers and Dealers continue
to be of the most cordial nature. That other
trades are wakening to the advantages of a one
price system, not only among the jewelers, but
among certain branches of the music trades, is a
strong endorsement of our policy.
"I fully believe in your policy of requiring a
good stock kept on hand and then protecting the
retailer in his profits. I have often thought that
if other businesses were run on the same prin-
ciples it would be a great improvement over our
present systems."— E. T. H., Stephen, Minn.
The salesman with a good article — an Edison
Phonograph, for instance — can't help knowing
he is doing a man a favor by introducing such
a thing to his notice; but it is not often good
policy to let the prospect into your secret.
14 Edison Phonograph Monthly, August, 1907
The Edison Phonograph at
the North Pole
Walter Wellman, the special correspondent of
the Chicago Record-Herald, the explorer who
hopes to reach the Pole by airship, has taken
an Edison Home Phonograph to beguile the
dreary hours in the frozen North. It was pre-
sented by the National Phonograph Company,
together with a hundred Records and a num-
ber of blanks, and is now being used in the
expedition's headquarters at Dane's Island, on
the northwest coast of desolate Spitzbergen,
which lies in the Arctic seas, six hundred miles
from the North Pole. In his latest despatch
from this inhospitable region, Mr. Wellman,
after speaking of bear hunting and prepara-
tions for the ascent, writes: "Tonight, June 10,
we had an Edison Phonograph concert after
supper."
Our president, W. E. Gilmore, presented the
Phonograph through Major Henry E. Hersey,
of the Rough Riders and the United States
Weather Bureau, who has promised to let us
know at the conclusion of the expedition how
much it has been appreciated. The Major, who
accompanies the explorer as the representative
of the National Geographic Society, is no
stranger to ballooning. Last fall he sailed with
Lieut. Lahm, in the International Balloon Race,
which started from Paris and was won by the
American airship largely through his meterologi-
cal knowledge.
The Wellman airship is of enormous size and
of the dirigible kind. A steel car is suspended
from it, having a promenade deck fifty feet in
length, and there is also space to carry fifteen
dogs in case the vessel has to be abandoned
and the return made by sledges. Mr. Wellman
believes it can remain in the air for more than
three weeks and hopes to reach the Pole and
return to his headquarters in ten days.
We wish the Wellman expedition every suc-
cess and hope that it will gain the coveted dis-
tinction for America. We trust that it will es-
cape the tragic fate of poor Andree, and his
companions, who started from the same place
just ten years ago, in the "Eagle" balloon, and
have not since been heard of.
Our
Bill Board Advertising
Appreciated
"Your bill board advertising was given the
first showing here yesterday afternoon and we
followed it immediately this morning with an
'ad' in the local papers and are sure we shall be
greatly benefitted. We want to express our ap-
preciation of the assistance rendered by the Na-
tional Phonograph Co., and think that a man
who cannot sell Edison Phonographs with the
amount of advertising that you people are doing
to help, cannot sell much of anything." — A. G.
Caldwell, Manager Talking Machine Deft.,
Standard Music Co., Chattanooga, Tenn.
Visiting Jobbers
Visiting Jobbers at our New York office dur-
ing July were the following: Fred and Henry
Babson, of Babson Bros., Chicago; W. D. An-
drews, Syracuse, N. Y. ; P. E. Conroy, of Conroy
Piano Co., St. Louis, Mo.; G. R. Youmans,
Waycross, Ga. ; W. E. Henry, of Powers &
Henry, Pittsburg, Penna.; J. W. Willys, of El-
mira Arms Co., Elmira, N. Y. ; C. H. Rundel,
of Southern California Music Co., Los Angeles,
Cal. ; J. W. Barnhill, of Penn Phonograph Co.,
Philadelphia; J. MacFarquarhar, of S. Kann
Sons & Co., Washington, D. C. ; C. B. Haynes,
of C. B. Haynes & Co., Richmond, Va. ; E. Percy
Ashton, of American Phonograph Co., Detroit,
Mich.; Mr. Davidson, of Perry B. Whitsit Co.,
Columbus, Ohio; J. F. Bowers, of Lyons &
Healy, Chicago; C. N. Andrews, Buffalo, N. Y.
New Life Into German
Homes
"We wish to congratulate you on the new
list of 90 German Records just distributed. They
are winners and will bring new life into many
German homes, as they are certain to please.
The quartettes are grand, and for jollity you
can't beat 15391. I predict a very large sale
on this number." — Metropolitan Phonograph Co.,
1035 Flushing Avenue, Brooklyn, N. Y.
This letter is the kind we are very glad to
receive, for it shows a desire on the part of
the Metropolitan Phonograph Co. to make our
foreign records go. They are exceptionally fine,
and the Germans are selected from those which
have attained the greatest success throughout
the Fatherland. The German people love good
music and if they know the ease with which
they may obtain these new Records there is
certain to be a large demand for them.
The Ubiquitous Phonograph
It becomes more difficult every day to discover
uses to which the Phonograph has not been put,
or places where it has not been seen and heard.
Recently it was used in Russia to marry a couple
who had quarrelled with the priest, and now, in
France, it has been put to another sacred use.
A priest having no altar boy to make responses
during celebrations of the mass, uses a Phono-
graph into which he has previously spoken the
sacramental words. The experiment is said to
meet with great success.
Opportunity is said to come knocking at every
one's door once in a lifetime. But so many of
us are a little hard of hearing that it is safer
to call on Opportunity.
Edison Phonograph Monthly, August, 1907 15
BUILDING OF BABSON BROS.. CHICAGO.
This illustration gives a very good idea of
the large business done by Babson Bros.,
Edison Jobbers, of Chicago. The express
wagons are filled with Edison Phonographs, sold
by mail order, and demonstrate clearly that even
in a field as a rule overrun with cut price arti-
cles the Edison Phonograph, a protected one, is
enormously successful. With a business of such
proportions it is easily understood why Babson
Bros, have to send us such huge orders.
SUSPENDED LIST, AUGUST 1, 1907.
Supplementary to list of Suspended Dealers dated June 1, 1907, which is still in force
and which must be given the same attention by Jobbers and Dealers as if reprinted here.
ILLINOIS.
♦Cooksville — Geo. Swinehart & Son.
Peoria — H. Meyer, 1307 S. Adams st.
IOWA.
"dishing — Bullock & Lyman.
♦Mederville — John J. Carpenter.
Wichita
KANSAS.
-Frank R. Powell, 132 N. Main st.
MAINE.
♦Gardner — C. H. Cobb.
♦Oldtown — H. M. Burnham.
NEW HAMPSHIRE.
♦Dover — H. C. Ingalls & Co., 444 Central ave.
NEW JERSEY.
Newark — R. Rosenthal, Prop. Springfield Hdw.
and Sptg. Goods Store, 71 Springfield
ave.
NEW YORK.
'New York City — Italo- American Phono. Co.,
(R. Gerard & Co.)
Fargo-
NORTH DAKOTA.
-Ben Hart.
PENNSYLVANIA.
Lancaster — J. H. Tragresser, 249 N. Queen st.
TENNESSEE.
♦Alexandria — Clarence D. Baird Music Con-
cern.
UTAH.
♦Salt Lake City — Daynes Romney Music Co.,
25 East South First st.
Norfolk— W
VIRGINIA.
Reichenstein, 296 Church st.
WISCONSIN.
'Walworth — G. H. Stewart.
•Added since July 1, 1907.
Jobbers and Dealers are asked not to snpply any of the ahove named firms with our
apparatus, either at addresses given or any other address.
16 Edison Phonograph Monthly, August, 1907
Everybody Dances When
the Phonograph Plays
./ •
f ,
THE dance music of the Edison Phonograph is irresistible.
Its selections are clear, distinct, tuneful and in perfect time.
It offers the most fascinating waltzes and spirited two-steps
of the world's great composers as well as the popular dance music
of the hour. It is a military band or a symphony orchestra at
will, affording a delightful and widely varied program without
expense or attention. The Phonograph represents the personal
work of Mr. Edison, the inventor of the talking machine idea.
Hear it at any Edison store ; you must compare it with others to
fully appreciate its entertaining powers. If you wish information
in advance, write for our booklet, giving descriptions and prices.
NATIONAL PHONOGRAPH CO., Lakeside Ave., Orange, N. J.
August Magazine Advertisement
Jobbers of Edison Phonographs and Records
Continued from page 2 of Cover
NEW YORK.
Albany — Finch ft Hahn, 92 State st
Astoria — John Rose, 99 Fulton ave.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells sts.
Robert I* Loud, 613 Main st.
Neal, Clark & Neal Co., 647 Main st.
Elmira — Elmira Arms Co., 117 Main st.
Gloveraville — American Phono. Co., 99 W. Ful-
ton st.
Kingston — Forsyth & Davis, 307 Wall st
New York City— Bettini Phono. Co., 156 W.
23d st.
Blackman Talking Machine Co., 97 Cham-
bers st.
J. F. Blackman & Son, 2737 3d ave.
I. Davega, Jr., Inc., 126 W. 125th st.
S. B. Davega, 32 E. 14th st.
Douglas Phono. Co., Inc., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1659 Second ave.
Regina Co., 41 Union square.
Siegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego— Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Denlnger, 345 North St.
Mackle Piano, O. & M. Co., 100 State st.
Giles B. Miller, 63 State st.
Talking Machine Co., 97 Main st, E.
Schenectady — Finch & Hahn, 604 State st
Jay A. Rickard & Co., 253 State st
Syracuse — W. D. Andrews, 216 E. Railroad st
Tray — Finch ft Hahn, 3 Third st
Utlca — Clark-Horrocks Co., 64 Genesee st.
Arthur F .Ferriss, 89 Washington st.
William Harrison, 60 Columbia st
Utlca Cycle Co., 16 Columbia st
OHIO.
Canton — Klein ft Heffelman Co., 220 EL Tus-
carawas st
Cincinnati — Ball-Flntze Co., 108 West 3d st
Ilsen & Co., 615 Vine st.
Lawrence McGreal, 29 East 5th st.
Rudolph Wurlltzer Co.. 121 East 4th st
Cleveland — Eclipse Musical Co., 1870 East
Ninth st
Columbus — Perry B. Whltslt Co., 213 S. High
street
Dayton — Niehaus & Dohse, 35 E. 5th st
Newark — Ball-Fintze Co.
Toledo— Hayes Music Co., 608 Cherry st
OREGON.
Portland — Graves & Co., Inc., 328 Washing-
ton st
PENNSYLVANIA.
Allentown — G. C. Aschbach, 539 Hamilton st
Eanton — William Werner, 432 Northampton st
HarrUbnrg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia— Louis Buehn & Bro., 45 N. 9th
street
C. J. Heppe ft Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 8. 9th st
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 43 N.
9th st
H, A. Weymann ft Son, 923 Market it
Pennsylvania— Continued.
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st.
Powers & Henry Co., 101 Sixth st
Standard Talk. Mach. Co., 435 Wood st
Reeding — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Wtlllamsport— W. A. Myers, 145 W. 3d St.
RHODE ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
J. A. Foster Co., Weybosset and Dorrance
sts.
Household Furniture Co., 231 Weybosset
street.
J. Samuels & Bro., 154 Weyboss st
A. T. Scattergood Co., 106 N. Main st
TENNESSEE.
Chntanooga — J. H. Templeman Co., 253 Mont-
gomery ave.
Kmxifllc — Knoxville Typewriter and Phono-
graph Co., 421 Gay st
Memphis— F. M. At wood, 160 N. Main St.
O. K. Houck llano Co., 103 S. Main st
Nashville — Magruder & Co., 27 Arcade.
Nashville Talking Mach. Co., 723 Church st
O. K. Houck Piano Co., 531-633 Fifth ave.
TEXAS.
Dall*« — Southern Talking Machine Co., 347
Main st.
El Pa«o — W. G. Walz Co., 101 El Paso st
Fort Worth — Cummlngs, Shepherd ft Co., 700
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogden— Proudflt Sporting Goods Co., 351 24th
street
Salt Lake City— Clayton Music Co., 109 8.
Main st
VERMONT.
Burlington — American Phono. Co., 34 Church
street
VIRGINIA.
Richmond — C. B. Haynes ft Co., 608 E. Main
street
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler ft Chase, 710 Pike st
Spokane — Spokane Phonograph Co., 7 Post St.
WISCONSIN.
Milwaukee — McGreal Bros., 173 3d st
CANADA.
Montreal — Peter Kelly, 282 St Lawrence st
Quebec — C. Robitallle, 320 Rue St Joseph.
St. John — W. H. Thorne ft Co.. Ltd., 42-41
Prince William st
Toronto — R. S. Williams ft Sons Co., Limited,
143 Yonge st
Vancouver— M. W. Waitt ft Co., 658 Granville
street
Winnipeg — R. S. Williams ft Sons Co., Ltd.,
•pes; —
121 P
Princess st
international Correspondence schools*
8oraaton. Pa.
In the Words ol Others
Sell LC.S. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for yon? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
u/a/Oo-
in reply to your letter of the 17tfc inst*. will say «•'
considered the. demonstration of Mr. Mistraud very successful and while
he was here we eold eeTeral Language Outfits. We have aleo sold some
since he left us. . We expect to advertise these language Outfits during
December as gifte as you may rest assured we will communicate with the
parties to whom demonstration was given and who have not as yet made a
purchase. - We think the plan of advertising or demonstrating these
Outfits is successful and leads to sales which could not be obtained
otherwise.
We have placed several orders with you. since the demonstration
and would like to know If we could make arrangements, to purchase,
whatever we need in this line through your Denver office as we have had
to de several times recently; same can be billed .to us by you. This
would be quite an accommodation to us, .
We will keep you advised from, time to time of the results of
sals* on I. C- S. language Outfits.
Tours very truly.
IBS DTSHVBR.DEY GOODS CO.,
■per
mmmmmmm
International Correspondence Schools
SCRANTON, PA.
^
J)
EDISON
PHONO-
GRAPH
MONTHLY
Vol. V
September, 1907
CONTENTS
No. 7
PAGE
Planning Ahead I
What the New Equipment Means i
Advance List of Edison Gold Moulded Rec-
ords for November, 1907 a
Advance List Grand Opera Records, Sup-
plement No. 8, November 6
Printed Matter 7
Thomas Graf 7
Grand Opera Records t
The Value of the Window 1
Among the Jobbers 9
Foreign Records Cut Out 9
To Add New Equipment to Present Machines 10
Those Foreign Records 10
PAGE
Stores of Edison Jobbers— C D. Westbrook,
Melbourne, Australia ix
Dealers and Dodos 12
Mr. Edison's Face His Own Property xa
Postal Card Publicity 13
Meeting of the Eastern Talking Machine
Jobbers' Association 13
The Polylingual Phonograph 13
A Model Phonograph Store 14
Know Your Goods 14
New British Record Making Plant 15
List of Suspended Dealers, September, 1907.. 15
August Phonograph Advertisement 16
Jobbers of Edison Phonographs. . .cover pp. 2 & 3
Published for Trade use only by
Ihe National PhoTwaraoh Co. OmnqeNJ.
Jobbers of Edison Phonographs and Records
9th and J sts.
& Sons, 1021
ALABAMA.
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin st
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Rock — O. K. Houck Piano Co., 309 Main
street.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
street.
Sacramento — A. J. Pommer Co.,
San Francisco — P. Bacigalupi
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st.
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 96
State st.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
aveftues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 60 Peach-
Phillips & Crew Co., 37-39 Peachtree st.
Savannah — Toumans & Leete, 116 Barnard st.
Waycross — George R. Toumans.
ILLINOIS.
Chicago — Babson Bros., 1419 19th st.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigar
avenue. •
Rudolph Wurlltzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
street.
Quincy — Quincy Phonograh Co., 808 Hamp-
shire st.
INDIANA.
-Indiana Phono. Co.,
45 Virginia
Indianapolis-
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
A. B. Wahl & Co., 119 S. Illinois st.
Lafayette — A. B. Wahl & Co., 304 Main st.
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
Dubuque — Harger & Blish, 904 Main st.
Fort Dodge — Early Music House, 822 Central
avenue.
Sioux City — Early Music House, 315 Court st.
KENTUCKY.
— Montenegro-Riehm Music Co., 630
ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchman
National Automatic Fire Alarm Co., 614
Gravier st.
Louisville
4th
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange at.
Portland — W. H. Ross & Son, 207 Commercial
street.
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 231 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 163 Wash-
ington st.
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main st.
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 170
Purchase st.
Springfield — Flint & Brickett Co., 489 Main st.
Worcester — Iver Johnson Sptg. Goods Co., 304
Main st.
MICHIGAN.
Co.,
106 Woodward
Detroit — American Phono
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 505 Washington
av., So.
St. Paul — W. J. Dyer & Bro., 21-23 West 5th St.
Thomas C. Hough, 392 Wabasha st.
Koehler & Hinrichs, 255 E. 3d st.
Minnesota Phonograph Co., 37 E. 7th st
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut st.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
O. K. Houck Piano Co., 1118 Olive st
Silverstone Talk. Mach. Co., 1010 Olive st
MONTANA.
Helena — Frank Buser, 509 N. Main st
NEBRASKA.
Lincoln — Ross P, Curtice Co., 1125 O St.
H. E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
streets.
Shultz Bros., 16th and Chicago sts.
NEW HAMPSHIRE.
Manchester — John B. Varlck Co., Varick Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st
Newark — Douglas Phonograph Co., 20 New st
A. O. Petit, 57 Halsey st
Rapke Phono. Store, 287 Bank st
Paterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 105 N. Broad st
(Continued on page 3 of cover.)
Edison Phonograph
Monthly
Vol. V.
September, 1907
No. 7
Planning Ahead
There is every indication of an exceptionally
large business this coming fall. Jobbers' orders
are already coming in steadily, showing in nearly
every instance a marked increase over those of
1906. These Jobbers show their wisdom by or-
dering early and largely, and Dealers should
follow their lead. There is no longer any ex-
cuse for the timid Dealer to wait and see how
other Dealers are doing before he places a big
order with his Jobber. The Phonograph business
is past the experimental stage and is not depend-
ent upon the caprice of the few, but on the de-
mand of the many; and the Dealers who orders
late is the one who will lose his customers. We
believe that our new horn equipment will he a
very strong factor in making this coming season
the best from a business standpoint that we have
known. Then, too, our facilities for manufactur-
ing Phonographs and Gold-Moulded Records
have increased to such an extent that we can
despatch all orders promptly and need keep no
one waiting.
Dealers not already doing so should make a
resolution to carry a full stock of domestic Rec-
ords this season. Failure to do this often drives
a customer to another store; for it is not in human
nature to wait if such an easy remedy as a visit
to a rival store is at hand. It is not too early
now to plan for the fall business. If Dealers
have insufficient Record bins or shelves, now is
the time to put more in and to see that the
interior of the store is made attractive. A well
lighted interior, and a store in which Edison
Phonographs are well displayed and an abun-
dance of Records are in sight, give confidence to
intending buyers and make for the proprietor's
prosperity.
Praise for Our Recording
Department
"We wish to congratulate your Recording De-
partment on the grand work it is doing. It is
marvellous, and such lists are the greatest en-
couragement to the Jobber and Dealer to use
every effort to increase the sale of Edison goods."
— Spokane Phonograph Company, Spokane, Wash.
What the New Horn Equip-
ment Means
In another column we print a few typical
opinions concerning the new horn equipment
which goes into effect on Sentember 16th. A
glance at these letters will show that they are
distinctly favorable. Most Dealers have been
quick to see that so far from being a hardship
or an arbitrary ruling on our part, this new
step has been taken only after we have looked
at the matter in every light and have been con-
vinced that it would be mutually beneficial.
Leasing a^ide for a moment the fact that the
new horn, by reason of the excellent results it
produces, i*- an additional selling point, we would
first point out that this new departure is vet
another safeguard to the Dealer. Unable to cut
prices on Edison goods, certain Dealers who
have lived more by the letter than the spirit
of our agreement, have made such reductions on
the prices of horns as to make it impossible for
smaller Dealers in the same locality to compete
with them except by adopting the same methods.
Thus, entirely without our approval., a species
of price cutting has crept in which we have
been unable to check. Under the new conditions
this will not take place.
It is largely because we have put out no ade-
quate horn with Edison Phonographs that the
market has been glutted with horns of all sizes
and description, many of them of unpleasing
design and unscientific construction. There has
consequently been little uniformity, either in ap-
pearance or tone. Our new horn now enables
the Dealer to say positively that the best horn
for the Edison Phonograph is the one that is
part of its equipment, and he will not longer
have to carry such a large and varied stock of
others as has formerly been the case.
The possible effect of the increased prices on
the sales was a subject into which we went
very deeply. We speedily came to the conclu-
sion, which was concurred in by many Jobbers
and Dealers of wide experience, that the in-
crease of prices would, so far from acting as a
( Continued on page 5 )
2 Edison Phonograph Monthly, Sept., 1907
The New Edison Gold Moulded Records
Advance List for November, 1907
RECORDS listed|below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
October 28th, all things being favorable, but they must
not be placed on sale by Jobbers or leave their places of business,
or be reshipped to Dealers before 8 A. M. on October 28th. Supple-
ments, Phonograms and Bulletins will be shipped with Records.
These may be distributed to Dealers after October 20th, but must
not be circulated among the public before October 28th. Jobbers
are required to place orders for November Records on or before
September 10th. Dealers should place November orders with Jobbers
before September 10th to insure prompt shipment when Jobbers' stock
is received.
9674 Danny and His Hobby Horse Edison Concert Band
Arthur Pryor, who composed this, will be remembered as the composer of the following at-
tractive Records: "Whistler and His Dog," (No. 9107); "Frau Louisa," (No. 9401); "Baby
Parade," (No. 9330) ; "Mr. Black Man," (No. 8669) ; "On Jersey Shore," (No. 8760) ; "Raz-
zazza Mazzazza," (No. 9233) and others; "Danny and His Hobby Horse" is a clev-
erly written, tuneful caprice, into which is introduced the child's voice as he plays with his
toy. An uncommon Record that will find a host of admirers. Music, Arthur Pryor; pub-
lisher, Carl Fischer, New York.
9675 When Summer Tells Autumn Good-Bye Manuel Romain
This descriptive, sentimental song, the words of which tell of a pair of lovers who are to be
wedded "when summer tells autumn good-bye," is set to fitting and melodious music. Manuel
Romain is thoroughly at home in this type of song, and has made a fine Record, which will
become increasingly popular. Orchestra accompaniment. Music, J. Fred Helf ; words, Arthur
Lamb; publishers, Helf & Hager, New York.
967 S Oh, Oh, Miss Lucy Ella Collins and Harlan
A sentimental coon duet, excellently rendered by two artists who are unequalled in this line
of work. The melody is bright and the words show the ardent manner in which Miss Lucy
Ella is wooed by her honey boy:
" Oh. Oh, Miss Lucy Ella, And Oh, Oh, Miss Lucy Klla,
I'm black, gal, as you are yellow. If you'll tell me that I'm your fellow,
Hut I love you true, deed I do, Then your honey boy will jump for joy.
Nobody else but you, you. you, Lucy Ella won't you be my beau?
Orchestra accompaniment. Music, Harry Von Tilzer; words, Andrew B. Sterling; pub-
lishers, Harry Von Tilzer Music Publishing Co., New York.
9677 Secret Love Gavotte Albert Benzler
A bells solo by this virtuoso will be eagerly sought after. Mr. Benzler plays this charm-
ing gavotte in a manner which gives him ample scope for his great skill, and the reproduc-
tion is admirable for its tonal clarity. The orchestra accompaniment adds to the enjoyment.
Orchestra accompaniment. Composer, Johann Resch. Special arrangement and not pub-
lished.
9678 He Lost Her in the Subway Ada Jones
This very amusing comic song is sung by Miss Jones with all the vivacity and fun for
which she is famous, and will eagerly be purchased by her many admirers. The song tells
of the exceedingly unfortunate bridegroom who married his Clara down at the City Hall.
It must have been the rush hour in the Subway, for they were separated and the gates closed,
leaving him outside, while she was carried off to Fourteenth Street in this way:
"When last he saw his dear, just let me shed a tear, A youth gave her a seat, then stepped upon her feet,
With both her hands she hung onto a strap; His arm went up, off went his darling's hat;
The train went round a curve, the crowd began to swerve, He saw him wink his eye, he heard his darling sigh,
She fell and fourteen men fell in her lap. I hate to think wh.it happened after that.
Orchestra accompaniment. Music, S. R. Henry; words, Alfred Bryan; publishers, Jos. W.
Stern & Co., New York.
9679 Honey Boy Reed Miller and Reinald Werrenrath
These artists, tenor and baritone respectively, have each made solo Records for us previously,
Edison Phonograph Monthly, Sept., 1907 3
but have never sung a duet together, and the result, "Honey Boy," will be much appre-
ciated. It is a swinging march tune, sung with much spirit. The air is Gatchy and uncom-
mon and is widely popular. Orchestra accompaiment. Music, Albert Von Tilzer; words
Jack Norworth ; publishers, The York Publishing Co.. New York.
9680 Who? Me? Billy Murray
Billy Murray always manages to get hold of amusing songs and always sings them in the
funniest fashion. This one is no exception. Sam Jones had promised to wed his best girl,
but couldn't make good, owing to the lamentable fact that his uncle held his dress clothes
"in soak." But Sam borrowed some from a friend, and the parson was about to tie the
knot when a perfect 'ady "butted in" and cried out that she was Sam's real bride, and if he
tried bigamy she would "bust his head." Sam had lost his heart to one charmer, but he
wasn't anxious to lose his head to another, so he cried out anxiously:
"Who? You! Me? Yes! Not me. I'm not the man:
You sure have made a big mistake, you don't know who I am:
Why we have never met before, so he shouted out once more.
Who? You! Me? Yes! Not me, I'm not the man."
Orchestra accompaniment. Music, Ted Snyder; words, George Whiting; publisher, F. A.
Mills, New York.
9681 1 See Thee Again Waltz Edison Symphony Orchestra
This is one of the most attractive walu Records we have made in a long while. The pre-
dominating strings and wind blend so perfectly with the brass that the effect is altogether
charming. This Record should be bought by everyone who is looking for a new and beautiful
waltz. Composer, Manuel Estrada; publisher, Carl Fischer, New York.
9682 June Moon Irving Gillette
A very pretty, sentimental song, appropriately rendered. The music is likely to be popular,
and the introduction of the bells in the accompaniment has a very pleasing effect. Most
young people have no objection to the moon taking a rest behind a cloud every now and then,
but the young couple in this particular song seem desperately anxious that he should come out
and shine brightly, which seems remarkable.
" Now please don't tarry and we'll marry
If you'll shine June Moon."
Orchestra accompaniment. Music, Wm. J. Vanderveer; words, Earl J. Benham; publishers,
Jos. W. Stern & Co., New York.
9683 Kiss, Kiss, Kiss Ada Jones and Billy Murray
In Anna Held's phenomenal success, "The Parisian Model," there was, and is, no more
popular number than "Kiss, Kiss, Kiss." Not only are the words bright and amusing, but
there is a delightful lilt in the tune which means wide popularity for it. It is not too
much to say that our artists have entered into the spirit of it and sing it as well as the
original singers on the stage. The orchestral accompaniment, in which the bells are promi-
nent, adds to the attractiveness of this Record. Music, Gertrude Hoffman; words, Harry B.
Smith ; publishers, M. Witmark & Sons, New York.
9684 If I'm Goin' to Die, I'm Goin' to Have Some Fun Arthur Collins
This diverting coon song, rendered with all of Arthur Collins' customary humor, relates
the illness and recovery of Jim Jackson. Jim caught a "cold and instead of taking hot
gin fizzes, as his anxious friends advised, persisted in going out to shoot dice. The night
was cold as ice, and three weeks later James looked feebly at his physician, and was told he
was going to die. This sad news acted as a tonic to the sick man, for he sat straight
up in bed and remarked:
"I'm goin' to get right up and put on my clothes,
I'm goin' to get right out and take in all the shows;
I'm goin' to drive around in an open carriage,
If I meet my gal there's goin' to be a marriage;
I'll borrow from everybody on my staff,
I'm goin' to eat and drink and drive and laugh.
The doctor says my days are done, so if I'm goin' to die.
I'm goin' to have some fun."
How he acted on this and recovered is told in the song. Orchestra accompaniment. Music
and words, Geo. M. Cohan; publisher, F. A. Mills, New York.
9685 Victorious Eagle March Edison Military Band
This fine, rousing march is brilliantly played by the Military Band. The themes are bright
and stirring and the perfect precision with which it is performed will make it widely liked.
Composer, George Rosey; publishers, Hinds, Noble & Eldredge, New York.
9686 Why Did They Sell Killarney? Frank C. Stanley
A song that by reason of its associations will be cordially welcomed. The air is reminiscent
of the other great Irish song, "Killarney," and the words breathe the spirit of affection
4 Edison Phonograph Monthly, Sept., 1907
for the green isle of Erin, as the chorus shows:
" Why did they sell Killarney, all for the sake of fold, And the boys they would all tip the blarney.
The valleys and dells, the shrine and the wells We all know that Ireland is poor, but still.
The lake that no other on earth excels; Why did they sell Killarney?"
Where fairies oft roamed thro' the woodland.
Orchestra accompaniment. Music and words, John and Harry Dillon; publishers, M. Wit-
mark & Sons, New York.
9687 At the Village Post Office Edison Vaudeville Company
An amusing, original sketch, in which Messrs. Harlan, Porter and Murray, taking the parts
of country "rubes" at a village store, cause a great deal of merriment by their good humored
repartee, of which this is a specimen:
Murray — "Give me a two cent stamp Mr Pustmaster.
Harlan — Will I put it on the letter for you?
Murray — No, I'll put it on myself.
Harlan — Better put it on the letter; it'll do more good."
The sketch concludes with a verse, sung by all, descriptive of their visit to New York City,
and is partially interrupted toward the end by Angelina, the postoffice cat, trimming a preda-
tory dog who dared to follow his master into the store. This Record must not be missed.
Original arrangement and not published.
9688 'Neath the Old Cherry Tree, Sweet Marie Byron G. Harlan
A tuneful, sentimental song, well sung by Mr. Harlan, who has made an excellent Record.
No follower of sentimental ballads is surprised at meeting "Sweet Marie" again, either under
cherry or chestnut tree. In this instance she plighted her troth under the old cherry tree and
the hero is sitting alone, hoping that some day she and he will be again, in the shades
of evening, under the sheltering branches. Orchestra accompaniment. Music and words,
Williams and Van Alstyne; publishers, Jerome H. Remick & Co., New York.
9689 Sweet Spirit Hear My Prayer Edison Venetian Trio
This special arrangement for the celebrated instrumental trio should be as widely popular as
"Sonoma," the last Record they made for us, which was a very big seller. No combination
of instruments can produce a greater sweetness and delicacy of tone than the flute, harp and
violin, and we predict that this Record will make a great success. Music by William Vin-
cent Wallace, but this special arrangement is not published.
9690 I've Had Many a Sweetheart But None Like You Reed Miller
Mr. Miller has a very fine song in this, the second Record he had made for us. There
is a splendid swing to it, and the fact that it is written in waltz time will do much to
popularize it. It is a sentimental song, but with bright, cheerful words, that are well suited
to the very catchy music that accompanies them. Mr. Miller is going to be one of our best-
liked singers, and his Records should not be missed. Orchestra accompaniment. Music and
words, Harry D. Kerr; publishers, Jos. W. Stern & Co., New York.
9691 The King's Business Edison Mixed Quartette
A beautiful Record of a well known and very popular sacred song. The voices blend
exquisitely and by their evenness of volume make a harmonious whole rarely attained. There
can be no question as to the popularity of this selection. It is sung unaccompanied. Music,
Flora H. Cassell ; words, Dr. E. T. Cassell; published in various hymn books.
9692 Flanagan at the Doctor's , ., • . u . P1 SteVC P°J"ter
Flanagan has a great doctor. One night, while waiting to see the doctor, Flanagan amused
himself bv reading the testimonials on the desk, and was much impressed by the great skill of
his physician He repeats some of them to the Professor. One said: "I can recommend
your cure for rheumatism. You said I would be about after taking two doses. I only
took two doses and I am already about— dead." Another ran: "In the short time you
have treated me you have certainly done me good— and plenty. When I began taking
your medicine," said a third, "I could see but little. Now I can see my finish. You told
me to take one pill three times a day. I took it but I lost it,< and couldn t get it up again.
Original arrangement and not published.
9693 Rakoczy March u , Edison Hungarian Orchestra
This celebrated march, which is traditional, has been known among the Tziganes, or Hun-
garian Gypsies, for more than two centuries. One of them, Michael Barna by name is
known to have played it in 1705. We have had many requests for it. The quaint char-
acter of the music and the instrumental effects incidental to true Hungarian melodies are
splendidly brought out by our Hungarian Orchestra. Composer, unknown ; arranged by Theo.
Moses-Tobani ; publisher, Carl Fischer, New York.
9694 Yesterday Reinald Werrenrath
Mr Werrenrath's fine voice rings out grandly in his new sentimental song, which he sings
with deep feeling. A song of this type, the words of which are fitted by the writer to his
own music, speedily becomes popular, and is always a good seller. Orchestra ; accompani-
ment. Music and words, Charles K. Harris; publisher, Charles K. Harris, New \ ork.
Edison Phonograph Monthly, Sept. , 1907 5
9695 A Coon Courtship Ada Jones and Len Spencer
A really funny vaudeville sketch by two of the most popular artists before the Phonographic
public, in which Miss Jones introduces the coon song, "You've Got to Love Me a Lot."
Mose is supposed to be "a midget niggah," who makes love to a two-hundred-pound beauty,
who is inclined to doubt his kissing capacity. Susie is a connoisseur at the osculatory game,
and her creed is contained in the song she sings:
"If you are zoing: to love me. love me at all.
You've £ot to love me, love me a lot."
Orchestra accompaniment.
Music Co.
Music of coon song, John Lowitz; publisher, The Seminary
9696 When the Band Plays " Yankee Doodle" Edward Meeker
A cleverly written song about the effect this patriotic air has on the singer. Bill Simmons
had to start in dancing whenever the band played, but this victim is only stirred to unusual
activity by "Yankee Doodle." He trembles when he sees a band assembling, for no mat-
ter on what important errand bound, he's certain to lose control of himself.
" When the band plays "Yankee Doodle'' 1 go airly off mv noodle.
And begin to spend my boodle in a Yankee Doodle way,
Orchestra accompaniment. Music, Joel P. Corin ; words, Felix F. Feist; publisher, Leo Feist,
New York.
9697 Many's the Time Medley Edison Military Band
A very attractive medley, made up of the favorite songs, "Many's the Time," (No. 9631) ;
"Take Me Back to New York Town," (No. 9666) ; "Will You Be My Teddy Bear?" (No.
9659). This arrangement is made specially for our Record and is not published.
(Continued from page 1 )
deterrent, considerably augment the volume of
sales. The horn heretofore supplied with Edi-
son Phonographs has been used but rarely.
From inquiries and observations we find that
the 36-inch black stem horn at $7.50, the 42-inch
at $10.00, or one of the many flower horns,
which range in price from $2.00 to $10.00, have
replaced them. The cost of a Home Phonograph
was therefore the initial $30.00, plus the cost
of the horn, u hich was hardly ever less than
$5.00. The price of Triumph and horn would
frequently be $57.50 or $60.00. If, in the past,
customers have cheerfully paid for the Phono-
graph and horn without considering the increased
cost of horn as a drawback, there can be no
question that selling will be easier when the
price of the Phonograph and the best obtainable
horn will in reality be less than what was paid
before the new equipment came in.
Dealers should seize on this point when asked
by customers to explain the change. It is one
that will readily be accepted by intelligent ques-
tioners.
It will be seen that even if the new horn
were only as good as the kinds formerly used,
there is an advantage in a slightly decreased
cost. But the new horn is vastly superior to
any before used in connection with the Edison
Phonograph, as experiments will prove con-
clusively. It is impossible to please all people,
and there may be some who may cherish the
conviction that the old order was better than
the new, although, if they reason the matter out,
it is difficult to see where thev can find fault.
Here is the whole thing in a nutshell: The
new horn and Phonograph costs no more than
the old. The new horn gives better results.
The new horn with the Edison Phonograph
makes price cutting impossible. What sensible
Dealer can say that these three things w«ll do
anything but help him?
Typical Letters
- >r -ice trevents us from publishing more of the man) letter) lie
have received from Jobbers and Dealers, but they mostly take the uirne view
as these writers.
We have received information in regard to the
change and there is no question in the writer's
mind but that they will be very attractive and
better sellers than heretofore. — J. F. Schmelzer
& Sons Arms Co., Edison Jobbers, Kansas City,
Mo.
"We are in receipt of your letter in which you
enclose list giving the change of styles and
prices of the Edison Phonographs. We consider
this change to be a very desirable one, and can-
not help but feel that it will be very profitable
to the trade in general." — Clayton Musir Co.,
Salt Lake City, Utah.
"I will certainly say that you have given us
Dealers in smaller towns a better chance to meet
the catalogue house competition, as they have of-
fered horns too cheaply to allow us to compete
with them. I think you are doing the proper
thing in putting out the complete outfit and put-
ting the price on them. * * * My July trade
was double what I anticipated and I have very
good prospects for the fall." — Will R. Ausen-
baum, Grant Park, III.
6 Edison Phonograph Monthly, Sept., 1907
AdvanceList Edison Grand Opera Records
Supplement No. 8, November, 1907
RECORDS listed below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
October 28, 1907, all things being favorable but they
must not be placed on sale by Jobbers or leave their
places of business, or be reshipped to Dealers before 8 A. M. on
October 28, 1907. Supplements will be shipped with Records. These
may be distributed to Dealers after October 20th, but must not be cir-
culated among the public before October 28. Jobbers are required to
place orders for Grand Opera Records on or before September 10th.
Dealers should place Grand Opera orders with Jobbers before
September 10th to insure prompt and complete shipment when
Jobbers stock is received.
B. 55 Steuermannslied, ("The Helmsman's Song" ) "Der Fliegende Hollander" Wagner
By HEINRICH KNOTE, Tenor, Sung in German, Orchestra Accompaniment
Partly from the legend of the Flying Dutchman, which had been told him by sailors when, on
a voyage to England in 1839, his vessel was driven by storms to take refuge in a Norwegian
fjord, and partly from Heine's "Salon" Wagner wrote this celebrated work. The Flying
Dutchman was a sailor, who, when attempting to weather the Cape of Good Hope, was
repeatedly driven hack by the winds. Angered by these vain efforts he cried out, "Thoug'i
Hell itself prevail, I'll sail on till eternity." For this impious boast he was condemned to
scour the seas in his dreaded vessel with black masts and sails blood-red, until he should
find a maiden who would be faithful to him even unto death. Many times he had been dis-
appointed; and it was while he was dropping anchor on the Norwegian coast that he hears,
sung on a ship nearby, the beautiful Steuermannslied.
B. 56 L 'Ultima Rosa d Estate, ("The Last Rose of Summer") "Martha" Flotow
By BESSIE ABOTT, Soprano, Sung in Italian, Orchestra Accompaniment
But for this beautiful air it is more than likely that "Martha" would have been forgotten long
ago, although there are other notable airs in it. The air was known in Ireland so long ago
as 1660, but attained special popularity by Moore's words. In the opera it is sung by Lady
Harriet Durham, who, with her maid, is masquerading as the hired servant of Lionel, the
young farmer, whom she has learned to love. The difference in their rank rendered their
love hopeless. Fortunately Lionel is found to be the son of an Earl, and thus the marriage
takes place.
B. 57 Quand 'ero Paggio ("When I was a Page") "Falstaff" Verdi
By ANTONIO SCOTTI, Baritone Sung in Italian, Orchestra Accompaniment
Although this opera was written in Verdi's eightieth year, it is the most vivacious and
sprightly of all his many splendid works. The libretto follows almost literally the text of
Shakespeare's "Merry Wives of Windsor," and it is not too much to say that the composer's
music fits the wit and humor of the play to perfection. "Quand 'ero Paggio" is sung by Sir
John Falstaff, when he is making love to the lively Mistress Alice Ford, who is aware that
he is at the same time making love to her friend, Mistress Meg Page. Monstrously fat, the
knight describes the April days when he was a page to the Duke of Norfolk, and so slim he
could have slipped through a ring.
B. 58 So Anch ' lo la Virtii Magica, ( "The Magic Virtue I Also Know" ) 'Don Pasquale" Donizetti
By SIGNORINA GARAVAGLIA, Soprano Sung in Italian, Orchestra Accompaniment
One of Donizetti's last compositions, this opera contains the cleverest music that he wrote and
was finished in eight days. Don Pasquale is an elderly man whose nephew, Ernesto, refuses
to marry an heiress, preferring instead the young and beautiful widow Norma, who is poor
His uncle then determines to marry, and by means of a plot is made the victim of a mock
ceremony. Instead of his bride being a young girl from a convent, it is Norma. Immediately
she assumes shrewish airs and becomes wildly extravagant. Her victim so far frorrr being
mortally angry when he finds out, is so delighted at getting rid of her that he permits Ernesto
to marry he?, and gives him a fortune. The very charming cavatina Norma sings is suggested
by a romance she is reading of a beautiful lady and the bold knight Richard.
Edison Phonograph Monthly, Sept., 1907
/
B. 59 Alto La! I " Halt, There !" ) "Carmen" Bizet
By FLOREXCIO CONSTANTINO, Tenor Sung in Italian, Orchestra Accompaniment
While Don Jose, a brigadier of the Spanish Army, was waiting in the public square for
Michaela, his betrothed, the gay and fickle Carmen, with her fellow workers, came out of the
cigarette factory. Alone of all the admiring soldiers and wayfarers, she singled Jose out
and threw him a flower. At first the thoughts of Michaela enabled him to resist the beauty
of the cigarette girl; but later, when he had to arrest her for stabbing a fellow workgirl,
he fell madly in love with her and connived at her escape. For this he suffered two months'
imprisonment, while Carmen escaped to the mountains and joined the gypsies. 'Alto La!" a
gay military air, characteristic of him, is the song he is heard singing in the distance as he
makes his way to Carmen directly he is released.
Printed Matter
Copies of the new Domestic Record Catalogue,
Form 1170, have just been mailed to the entire
trade. In it are comprised all Records listed in
this country to and including August. It omits
all Records cut-out up to that time. It super-
sedes Form No. 1070, from which it differs
slightly in typographical make up, and will be
current for four months.
The new Machine Catalogue, prepared in view
of the changes due to new horn equipment which
go into effect on September 16, will not be avail-
able so soon as we had hoped. This is due to a
slight hold up until decision is made on one or
two minor points. Jobbers and Dealers will
understand that owing to the enormous size of
the edition some time must be taken in getting
them printed and we shall not be able to supply
them to the trade by September 16, as we ex-
pected. As soon as they are ready, orders will
be filled without delay.
"It Sounds Good to Me," is the title of a new
folder printed in two colors which should be used
by the trade with great effect. A man is de-
picted laughing heartily at the entertainment af-
forded by his Phonograph. On the obverse side,
under the caption "It Sounds Good to Every-
body," there are some excellent selling argu-
ments. It is Form 11 30.
Another very ingenious, interest-compelling
folder is Form No. 1100, which is in the shape
of a circus tent and is printed in colors. On the
first page the entrance to the circus tent is
shown with the showman urging the crowd to
go inside and see the "greatest show of the age."
The fourth page depicts the other side of the
exterior of the tent and a number of small boys
are seen, some trying to creep under the canvas
and others pursued by an excited policeman. The
inside of the tent, shown on pages 2 and 3, are
devoted to reading matter on the greatest of all
entertainments — the Edison Phonograph. This
folder is a very clever one, provocative of much
amusement. It is intended for use at country
fairs and similar places, which are in full swing
during the late Summer and early Autumn.
Dealers can make good use of these two folders
and should obtain them from their Jobbers with-
out delay.
In the new Accessories Catalogue, Form 1119,
which we are now distributing, an error appears
on page 10. Eight motor frame springs and four
motor frame screws are required for the new
style Home Phonograph. The list price of these
parts is $1.00. For old types of the Home
Machine, six frame springs and three frame
screws will answer. These latter parts are
listed at 75c.
Thomas Graf
Calling at the offices of the National Phono-
graph Company, Ltd., recently, we had the pleas-
ure of meeting Mr. Thomas Graf, the new man-
aging director. As the result of half-an-hour's
most interesting conversation, we were impressed
with the certainty that Mr. Graf's appointment
will prove a very satisfactory one from all points
of view.
Mr. Graf has had a wide and unique experi-
ence of the Phonograph industry dating back
some ten years, when he first commenced in the
business in America. Subsequently he has been
identified with the trade in various important ca-
pacities, and we would specially refer to his
splendid work for the Edison Company on the
Continent, in building un and consolidating their
business.
We do not think the National Com-
pany could have chosen a gentleman more
fitted to successfully perform the duties of the
important appointment of managing director.
Mr. Graf will bring to bear experience gathered
from an intimate acquaintance with the business
methods at the world's great trade centres; he has
also valuable practical knowledge of Edison spec-
ialties, obtained from a close connection with the
company's factories both in America and on the
Continent; and, in addition, he is the happy pos-
sessor of a courteous and considerate manner
which will bring him many friends in this coun-
try. We prophesy that Mr. Graf will quickly
become a very popular personality in the British
phono trade.
We may add that he will act as general Euro-
pean manager of the Continental offices. — The
Phono Trader and Recorder, London.
Edison Phonograph Monthly
Published for the Man Who Sells Edison Phonographs and
Records by The National Phonograph Co., Orange, N. J.
All communications to The Phonograph Monthly should be addressed to the Advertising Department, Orange, N. J
NEW YORK: 31 UNION SQUARE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL ROAD, LONDON
NATIONAL PHONOGRAPH CO. OK AUSTRALIA, LTD, 340 KENT STREET, SYDNEY, N S W.
MEXICAN NATIONAL PHONOGRAPH CO, AVENIDA ORIENTS No. 117, MEXICO CITY.
COMPANIA EDISON HISPANO-AMERICANA, VIAMONTE 515, BUENOS AIRES,
EDISON GESELLSCHAFT, M. B H., SUD-UFER 24 25, BERLIN.
COMPAGNIE FRANCAISE DU PHONOGRAPHE EDISON, 42 RUE DE PARADIS, PARIS.
Vol. V.
September, 1907
No. 7
Grand Opera Records
Although it is not likely that Grand Opera
Records will ever sell as readily as the more pop-
ular kind, there is nevertheless a growing class
of Phonograph owners who will buy them
eagerly. These Records have done much to make
the Phonograph welcome in the better class of
homes and open up avenues of custom to the
ambitious Dealer that would not otherwise be
within his reach. The better margins of profit
on these Records should be a strong incentive to
the Dealer to push them with all the energy he
possesses. Grand Opera Records should be pur-
chased by all true lovers of music because they
express all that is highest in vocal art. Not only
is each Record capable of giving delight to those
who like good music, but each one is a lesson
how to sing, a lesson given as often as is wanted
by the great oneratic singers who make them.
It would be difficult to get two brighter, merrier
songs than those sung by Constantino and Scotti
in the list to be issued in November. Dealers
will rind it easier to sell these Records if they
make themselves acquainted with the nature of
the song and can talk them interestingly to
customers.
Carrying Grand Opera Records leads fre-
quently to the sale of a Phonograph to some
musically minded person who would not other-
wise take any ii terest in the matter. And Dealers
should remember that the class which is at present
in the minority is being numerically strengthened
every day. To those who appreciate the edu-
cational advantage of the Phonograph, the Grand
Opera Records should be very welcome.
And all the more welcome because their low
price — notwithstanding their artistic excellence —
brings them within the reach of a very large
class.
The Value of the Window
The value of display, in attracting notice and
winning custom, is as old as trade itself. The
first form of such display took the form un-
doubtedly of the seller spreading his goods around
him as he sat in an open market or bazaar. This
form still survives and is likely to do so for a
very long while but it is not the display suitable
to delicate wares. The old time merchant who
lived in London, at Cheapside, or on old London
Bridge when that structure had rows of shops
upon it, regarded his shop window in much the
same light as any of the others in his house.
From the old prints to be seen of this far off time
the shop windows seem to be very small and
narrow, and utterly unfitted for display purposes.
But the London merchant of Elizabethan time
was not necessarily ignorant of the value of dis-
play on that account. He was wise enough, when
he went to bed, to bar and shutter his narrow
window and lock securely the great oaken door,
for he knew it fared ill with burghers if they
fell in with -rollicking soldiers or nocturnal
prowlers, And a window display would have
been considered fair game for a party of gay
young blades coming up from the Southwark
Bear Garden, which was at one time Shakes-
peare's only rival.
The merchant had only one thing to do, and
that was to put all his hopes of advertising in
the great sign that hung outside his house; and
some specimens to be seen in museums show that
they were well painted. The great painter Ho-
garth, who flourished in the eighteenth century,
painted many notable tavern signs in the days
of his poverty; and many impecunious artists paid
off long-standing accounts by the exercise of
their art in this manner.
Nowadays, however, the well lighted window,
Edison Phonograph Monthly, Sept., 1907
unshuttered, and open all through the dark hours
to the gaze of the curious, not only prevents bur-
glary, but Is the greatest local advertisement the
proprietor can have. When a Dealer takes
space in his local paper and writes an adver-
tisement unskillfully, that advertisement will not
have nearly the beneficial effect of one written in
a clever style. Similarly the value of the win-
dow can be enormously increased by the manner
in which it is treated ; for windows, like women,
pay for dressing. In making a display of Edi-
son goods it may be urged that they are some-
what unwieldy and do not lend themselves to
decorative effects, like millinerv goods or the
myriad packages that come to the grocer's hand
when he wishes to obtain startling effects.
We are certain that with thoughtful attention
Edison goods will make very attractive effects if
handled properly, and the window space is suf-
ficient and well lighted; and we want to urge
all Edison Dealers to make the most of their win-
dow displays. It is not enough to have the goods
if the passers by don't know of it. They must
find your window attractively dressed ; so at-
tractively dressed that they pause to look in and
without knowing it get impressed with what they
see. Windows should be frequently re-dressed,
and the ingenuity of the owner and assistants
should be brought to bear on them. The Dealer
who neglects his window is throwing away the
best free advertisement it is possible to obtain;
and the Dealer who spends a lot of thought and
skill upon his window obtains never failing, good
results. In a subsequent issue we shall have
some hints on the subject of window dressing that
may be helpful to those Dealers who have been
content with the usual mediocre display but be-
lieve that they might do better.
Among the Jobbers
S. B. Davega, Edison Jobber, of 32 East 14th
Street, New York, in order to gain better facili-
ties for his rapidly growing business, has just
leased spacious and well lighted premises at 126
University Place. This will be connected with
the 14th Street establishment, ^nd will be used
exclusively for wholesale purposes. Mr. Davega
has been fortunate in securing such a central
location, which is in the heart of the talking
machine district.
W. D. Andrews, Edison Jobber, of Syracuse,
and Buffalo, N. Y., and President of the Eastern
Talking Machine Jobbers' Association, has re-
cently purchased the entire jobbing stock of Edi-
son Phonographs carried by R. L. Loud, of Buf-
falo. Mr. Andrews has a very attractive stock
of machines and Records at his Seneca Street
warerooms in Buffalo.
The Rudolph Wurlitzer Co., of Cincinnati, O.,
Edison Jobbers, like so many others of our Job-
bers, have found that the space which a year or
so ago was thought sufficient for their needs for
some time to come, has proved too small for their
rapidly growing business. They have secured
15,000 feet of floor space in the big building at
126 East Fourth Street, where the wholesale end
of the business will have the space it has needed
for some time past. One floor will be given over
to Records and another to talking machines.
The Conroy Piano Co., of St. Louis, Mo., Edi-
son Jobbers, state that their jobbing; trade on Edi-
son Phonographs, has been far beyond their most
sanguine expectations, while the retail trade in
July by its volume was a very pleasant surprise.
In redecorating their quarters on Fourth ave-
nue, Louisville, Ky., the Montenegro-Riehm
Music Company, Edison Jobbers, adopted an en-
tirely unique series of designs. The walls have
been stenciled with figures showing the various
parts of a piano from sounding-board to keys.
The colors are pink, green, silver and gold, and
all fixtures are of solid mahogany.
Foreign Records Cut Out
The trade is hereby advised that after the
present stock of Records Nos. 12863 an(* J7243»
British and French respectively, has been ex-
hausted no more will be supplied.
Begging by Phonograph
A Berlin (Germany) deaf and dumb beggar
finding business slow, has thrown away his stock
in trade of pathetic appeals hung around his neck
and purchased a Phonograph. On a specially
prepared cylinder he has had the story of his
afflictions and the great size and helplessness of
his family recorded. The lady of the house is
no longer able to wave him away for no sooner
does she put her head out of the door than he
starts the machine and more in curiosity than pity
the busy housewife listens to this unique apneal.
So far the business has done excellently, but it is
likely that when others start in and the first man
loses his vogue, he will have a vituperative cyl-
inder prepared, especially addressed to hard
hearted economists.
It is not easy to become a good salesman; if
it were, there would not be so much money in it.
The first and greatest qualification in salesman-
ship is unbounded enthusiasm. Without it a
salesman could not even sell harp strings in
Heaven.
10
Edison Phonograph Monthly, Sept., 1907
To Add New Equipment to
Present Machines
Jobbers and Dealers are especially urged to
look for and carefully read the direction sheet
enclosed with this issue of the Edison Phono-
graph Monthly, giving instructions for adding
the new equipment to such of the present types
of machines as they have in stock. The new
parts consist of a^iorn, a crane and pieces for
attaching the crane to the cabinet. The latter
pieces include a metal holder, with screws ; a
crane base to hold the crane and keep the ma-
chine from tipping over, and a brace to keep
the upright rod of the crane in a rigid position.
Since some Dealers may fail to get this printed
direction, we append the following instructions
for attaching the crane holder.
Slide the reproducer arm to the right as far
as it will go and fasten it down to the end gate
latch with a rubber band or string. Turn the
cabinet over on its back, leaving its cover on
and catches locked. Place the crane base inside
of the metal holder and hold both parts against
the bottom of the cabinet, keeping the center of
the holder the right distance from the left hand
edge of the cabinet base. See that the holder is
held so that the base stands at right angles, or
perfectly square with cabinet, and mark loca-
tion of screw holes on base of cabinet. Remove
the holder and crane base and with a No. 40
twist drill or the same sized brad awl, drill the
four holes into base of cabinet one-half inch
deep at the places previously marked. Screw on
the crane holder. The front edge of crane
holder on all cabinets should be ^ of an inch
back of the edge of cabinet base.
The brace is not fastened to the cabinet, but is
pushed over the top edge of the cabinet by lift-
ing up the lid. It should then be placed in such
a position that the upright rod of the crane will
stand perpendicular.
The distances from the inside of cabinet base
to center of holder should vary in each machine
as follows. Standard, 3^ inches; Home, 7%.
inches; Triumph, Alva and Concert, 7^ inches;
Balmoral and Conqueror, \2l/2 inches.
GEM MACHINE CAUTION.
The hole in the body of the Gem Phonograph,
for holding the horn crane, has been increased
from 3-16 to %. inch on* all new machines. To
equip machines made previously to this change,
it will be necessary for Dealers to order special
horn cranes with the end made 3-16 inch.
Those Foreign Records
For some years now, enterprising Dealers have
found that one of the best ways to sell Records
is by giving Phonograph concerts at which the
new monthly lists are played over. In many
towns this reunion is looked upon as one of the
pleasantest evenings of the month, and sales of
Records are easily traced to it. Dealers who
adopt this plan should never fail to play one or
or two of our Foreign Records with the usual
monthly list. People who hear them played are
loud in their praises, and it would undoubtedly
tend to popularize them if a few were played
whenever an opportunity occurred. In a coun-
try like this, where so many races are blended,
there should be a big market for foreign selec-
tions if they were pushed. These Foreign Rec-
ords are all exceptionally good, being, indeed, the
best-recorded and most popular in the countries
from which they come. There is a great deal of
variety among them. Some of the German and
French and grand opera, and some in the lighter
vein of the cafe chantant. They are made by
artists well known in their respective countries
and deserve recognition as such, not only by
French, German or Swedes, as the case may be,
but by all Edison Phonograph owners who ap-
preciate good vocal Records.
What the Dealers Say
"I want to congratulate you for those 90 Ger-
man Records, as they are very fine and good." —
Christian Erb, Edison Dealer, 378 Colvin St.,
Rochester, N. Y.
"After having tried the 45 new French Rec-
ords, I have found that they are the very best
than can be made. The reproduction of all the
whole 45 Records is perfect and a great feature
in them is the fine orchestra accompaniment. I
am sure that we can sell a large quantity of
them, and we will push the sale with all our
might in order to induce you to issue more new
ones." — Joseph Beaudry, 263 rue St. Jean, Que-
bec, Canada.
"I am selling more Phonographs every month."
— Geo. A. Hyde, Edison Dealer, East Smith field,
Pa.
The salesman who cannot answer intelligent
queries about the Phonograph he is trying to sell,
is apt to create a certain prejudice in the mind
of the possible purchaser. Such a customer often
goes elsewhere, which is just what the salesman
should do.
Phonographs on Canoes
Charles Craig, of the Indiana Phonograph Co.,
Edison Jobbers, Indianapolis, Ind., has noticed a
marked increase in his retail trade this Summer.
One of the reasons is said to be the fad for
equipping canoes with Phonographs. Most of the
canoes to be seen on the river about Broad Ripple
have music at the prow, and the effect at night
is very pleasing.
Edison Phonograph Monthly, Sept. ,1907 11
How I Became an Edison
Jobber
C. D. WEST BROOK, MELBOURNE, ALSTRALIA
I had worked for many years at the iron in-
dustry, when the depression owing to the land
boom troubles caused me to look for something
with better prospects. I tried the leather busi-
ness, and manufactured, first of all, shoes and
boots in a small way, finally acquiring an exten-
sive trade in the sale of leather goods, both
shipments on Dealers' terms were landed. Later
on negotiations were entered into with the Na-
tional Phonograph Co. for a Jobber's order of
ioo Phonographs and 5,000 Records.
Once started as an Edison Jobber business
soon assumed such proportions that the once
highly prized leather goods business received
less and less attention, and was pushed out by
Edison products, and I moved from the suburbs
to suitable premises in the center of Melbourne.
The business increased wonderfully and for two
years shipments of all types of Edison Phono-
graphs and Records were arriving weekly, and
it soon became evident that these spacious prem-
ises were all too small for the fast increasing
trade.
EDISON (.OODS FOR C.
WLSTBROOK
wholesale and retail. It was during this time
that Dr. McCarthy, of Footscray, Melbourne,
drew my attention to an Edison Phonograph,
which he had brought back from the United
States on one of his world tours. I became so
much interested in it and its possibilities that I
wrote to the Dealer from whom the Doctor had
purchased his machine and received full particu-
lars as to terms. After studying these I at once
placed what seemed to me then to be a large
order. It called for 2 Gems, 1 Standard, 1
Home Phonographs and 140 wax records. In
due time they were delivered to Melbourne, and
this "huge shipment" became a center of at-
traction, for at that time Edison goods were
poorly represented in Melbourne. The goods
were soon disposed of and several further small
Australian Appreciation
The following letter, written at Queensland,
Australia, and addressed to Mr. Edison, is typical
of the many he receives from appreciative Pho-
nograph owners, and shows what an incalculable
blessing the Phonograph can be to the lonely:
"From this side of the earth, I dare say I am
among thousands of Australians who have to
thank you for many pleasant evenings. I have
just bought one of your singing machines. I live
While at this address I had opened two retail
stores — one in the city, and the other in Ballarat,
the garden city of Australia. With these two
stores to look after and my fast increasing
Dealers' business to attend to, new and commo-
dious premises were taken and moved into dur-
ing April, 1906. At times we carry over 1,000
Phonographs and 50,000 Records in stock, which
shows to what an extent my Edison Phonograph
business has grown in the four years that have
elapsed since my first order was sent.
The Australian public buys well and knows
good things when it sees them; cheap and nasty
goods find no market, and hence it is that Edi-
son goods are foremost all the time. In all
places the Edison Phonograph and Records can
be found — drawing-room, assemblies and camps
— a delight and entertainment to all who hear
them.
alone and far away from other human beings,
but now I have no more lonely evenings and its
splendid. Sir, this wonderful invention of yours
will do more toward making happy homes than
anything I know of. I pray that you may live
and enjoy the best of health for the next forty
years."
Music is a discipline, and a mistress of order
and good manners. She makes the people milder
and gentler, more moral and more reasonable.
— Luther.
12 Edison Phonograph Monthly, Sept., 1907
Dealers and Dodos
Thousands of years ago, there was a bird
called the Dodo, who was originally furnished
with wings like any other bird. But as he
lived on an island where food was plentiful
and he had only to walk about to pick up all
that was necessary, he was not compelled to take
the trouble to fly. There is no doubt but that he
might have got better food and a greater variety
of it by expending a little energy, but he pre-
ferred not to take the trouble. After a few cen-
turies of this inactivity the Dodo's wings became
smaller and finally dwindled into useless appen-
dages, and the Dodo could not have flown if he
had tried. Competition came along in the shape
of other birds who could walk and fly, and the
Dodo finding there was nothing else to do, was
forced to become extinct.
There are a number of Dodo-like Dealers, who
won't put forth their mental faculties and they
are as surely doomed to extinction as were those
lazy birds of long ago.
The Dealer who wishes to increase his busi-
ness with the Edison Phonographs and Records
cannot do so unless he takes active steps to that
end. The day has passed when a man can
merely open a store and expect to make a fat
living. True, such a man may be able to get
along in a very small fashion. But that's not
the modern American business spirit. The mod-
ern Dealer must be prepared to recognize and
respect just competition in bright, aggressive
rivals, and can only rise superior to it by beating
them at their own game. First of all he must
understand that competition is good for him
since it makes him think and act quickly, and if
he doesn't, the other man will.
If you happen to be the only Dealer in a
small town, and another one sets up in oppo-
sition, you may feel a trifle aggrieved at first.
When you see your rival's advertisement in the
Yawtown Journal, setting forth in glowing
terms the self-same goods that you have carried
for some years — Edison Phonographs and Rec-
ords— you may feel a trace of uneasiness that you
never advertised. The reason you did not was
the same reason that the Dodo might have given
to any inquiring bird who asked why he never
flew. Dodo and Dealer would reply that "they
didn't have to." If these advertisements stir
up this uneasy feeling it's a good thing for you.
If they do not, beware of getting into the Dodo
class.
Your first symptom of dissatisfaction shows
that you have recognized that greatest stimulant
to business-getting — Competition. That's all very
well, you say, but the new man is going to cut
into my profits! That may be true, too, but
they need not be the same profits that they were
before you had a rival.
The Edison Dealer should never make the
mistake of looking at his territory from the
standpoint of a grocer, butcher, or blacksmith.
The grocery business has very distinct limita-
tions, but the business in Edison Phonographs
and Records has not. The grocer's is a cut-
rate proposition, compelling him to carry many
lines on which little profit can be made. You
are protected from cut rates and there is nothing
belonging to the Edison Phonograph outfit or
Records but allows the Dealer a large margin
of profit. The grocer can tell pretty accurately
the average consumption of an average family
so far as his store is concerned, but what Edison
Dealer can foretell the extent of his possibilities?
We frequently receive letters telling us that
the writer started in with, perhaps, a Standard
Phonograph; then, becoming more ambitious,
purchased a Home Phonograph and finally was
not contented with anything short of the Tri-
umph. These letters prove th#t the Dealer has
the opportunity to make three successive sales
to one customer. By the terms of your agree-
ment you are not permitted to take machines in
part exchange, so there is no lessening of the
profit in these transactions in any manner.
When you have realized the enormous scope
for your business you should not feel discour-
aged by competition.
It is yours to create the Phonographic appetite.
The sale of one machine is the best argument
you have for increasing your sale of Records.
Mr.
Edison's Face His Own
Property
Vice-Chancellor Stevens, of the New Jersey
Courts, recently handed down a decision enjoin-
ing the Edison Polyform and Manufacturing
Company from publishing on its products a pic-
ture of Mr. Edison, accompanied by a certificate
purporting to be signed by him recommending
the use of the compound — a neuralgic pain killer.
In stating the circumstances leading up to the
present litigation, the Vice-Chancellor stated that
Mr. Edison, as an inventor of electrical instru-
ments and processes, enjoys a world-wide repu-
tation. Early in his career Mr. Edison com-
pounded a medicinal preparation intended to re-
lieve neuralgic pains by external application.
This was first made for the personal use of Mr.
Edison Phonograph Monthly, Sept., 1907 13
Edison and his assistants, without any idea of
commercial exploitation.
In 1879 a Mr. Lewis and a Mr. Jacobs visited
Mr. Edison's laboratory in Menlo Park to exam-
ine his inventions. Mr. Edison happened to men-
tion the fact that he had been a sufferer from
facial neuralgia and that he had made a prepa-
ration which he had called polyform that he
had found to be a good pain killer. Lewis and
Jacobs were so impressed with its merits that
they asked him to sell it, and Mr. Edison finally
agreed to dispose of his rights for $5,000.
The arrangement was that Mr. Edison should
apply for a patent and execute an assignment.
The patent apparently was not issued, but a
written assignment of Mr. Edison's right to it
and to the preparation was made September 2,
1879. The same year a company called the
Menlo Park Manufacturing Company, in which
Mr. Edison had no interest, was organized to
manufacture and sell the preparation. The com-
pany failed after several years and was suc-
ceeded by a Maine corporation, called the Edi-
son Polyform Company. This company too met
with little success and was succeeded by a New
York company which did nothing. Finally the
present defendant corporation was organized by
several men living in Chicago, where it is now
manufacturing the compound. This contains all
but one of the drugs, morphine, mentioned in Mr.
Edison's formula. On each bottle is a label con-
taining on one side directions for use and on the
other a picture of Mr. Edison and the following
words: "Edison's Polyform. I certify that this
preparation is compounded according to the for-
mula devised and used by myself. Thomas A.
Edison."
Mr. Edison testified that he had never author-
ized the use of his picture and that he had
never made or authorized the certificate pur-
porting to be signed by him. On the contrary,
he objected to any use whatever of either his
name or picture.
Postal Card Publicity
A. C. Clavel, Edison Dealer, of "Ye Old
Curiosity Shop," Wauchula, Fla., sends us three
postal cards which should arouse a great deal
of interest and lead to business. On one is the
figure of a man with a violin, and on the card is
written "Don't fiddle around — Come to us and
get an Edison Phonograph. It brings all the
music of the world into your home."
The second card shows a conductor leading
his band. "We lead you to the best entertain-
ment, the Edison Phonograph. It plays your kind
of music no matter what it is, when, and as you
like it." The third of the series shows a man
running for the train which is just pulling out
of the station. "Don't get left — you won't if
you buy an Edison Phonograph. The most won-
derful invention of the age. Come and hear it
at, yours for pleasure, A. C. Clavel." These
cards appear to be hand written and will cer-
tainly not share the waste-paper-basket fate of
the majority of postals.
Meeting of the Eastern Talk-
ing Machine Jobbers'
Association
The annual meeting of the above Association,
which took place at the Hotel Astor, New York,
July 22d and 23d, was one of the most successful
ever held. The nominating committee appointed
at the last meeting, submitted the following for
directors as provided by the by-laws, from which
four members were to be elected : W. D. An-
drews, J. Newcomb Blackman, Louis B. Buehn,
A. H. Jacot and E. F. Taft. At the banquet a
number of interesting speeches were made. The
speakers were Albert S. Marten, President of
the Tea Tray Co.; Vice-President Blackman, and
C. H. Wilson, Sales Manager of the National
Phonograph Company. All agreed that such
associations were of great benefit to the trade at
large, by bringing Jobber and manufacturer into
close touch where in friendly fashion trade prob-
lems could be solved harmoniously. During the
proceedings of the first day, the matter of issuing
sample Records twro months ahead was gone into.
Many of the Jobbers complained that the Deal-
ers would not place orders for October Records
in July. When it was pointed out that the Na-
tional Phonograph Company claimed it was nec-
essary to submit samples two months in advance
in order to manufacture the Records and make
prompt shipments, no further action was taken.
The Polylingual Phonograph
It has been left to a Dutch shopkeeper to in-
vent a use for the Phonograph which is both new
and useful. In Holland so many tourists come
who cannot speak a word of Dutch, which differs
very much from German and approximates to the
Flemish, that custom is often lost on that account.
This particular shopkeeper spoke both German
and English well, and according to the London
Daily Chronicle used his knowledge and the cap-
abilities of a Phonograph in this manner.
Near Amsterdam a traveler — who does not
know a word of Dutch — perceiving the announce-
ment "English spoken,'' entered a shop. "Eng-
lish, Sir?" asked a youth behind the counter.
Then he picked up a cylinder, placed it in a
Phonograph, and the instrument duly sung out —
but in German: "Sir, (or Madam,) the pro-
prietor, who speaks German, will be telephoned
for, and will return to the establishment in less
than five minutes. Will you please be seated?"
The tourist, who knows German, seated himself.
In came the principal, who speaks excellent Eng-
lish. The stranger asked why the Phonograph
did not talk English. The explanation was. "It's
my stupid assistant! I have a cylinder on which
is recorded the message in English; he used the
wrong one. There is no excuse for him; my
English cylinder is tinted red at the ends, and
the German one blue. Lucky for me, Sir, that
vou know German, else I might have lost an es-
teemed patron."
14 Edison Phonograph Monthly, Sept. , 1907
Know Your Goods
One day I was talking; with a gentleman who
is a member of a music firm. During the con-
versation he said : "The trouble with the talking-
machine business is that the people do not realize
the marvelous strides that have been made in
improving them. Most people have heard the
old-style machine, which was uneven in tone and
very indistinct, and so hardly a single person
will bother to listen to an up-to-date one."
That evening I got to thinking about what he
had said The next morning I went to him with
a proposition. I was to take a machine and
about a dozen records by way of an outfit. A
commission was to be paid me on every machine
I sold.
I started to work, my idea being "hearing is
believing." I went first to my friends, and made
appointments to bring my machine to their homes
some evening. Of course I assured them that
they would be under no obligations to buy. Out
of ten persons upon whom I called I sold to
seven.
My plan worked better than I had anticipated.
I then interested another young man, and soon
had him doing the same kind of work. I paid
him a regular salary. Later I had four young
fellows working for me, and was doing a land-
office business.
I did not stop there, but turned my thoughts to
the country. Farmers living away from a city
have very few amusements. I knew a talking-
machine would just please them. So I hired a
man to drive out into the country and stop at
the farmhouses. We did even better than we did
in the cities, selling on the average to eight out
of every ten upon whom he called. I was work-
ing for a firm in the daytime, and did all this
work in the evening. Soon I was putting quite
a good deal of money in the bank. There is a
good field open to bright young men who have
a little "hustle" in them, and who make them-
selves familiar with the improvements in the
goods which they handle. — W. H. B. in "The
Circle," August number.
A Model Phonograph Store
Believing that there are many Dealers who
would be glad to know how to display Phono-
graphs to the best advantage and how to ar-
range Records in the most useful and attractive
manner, A. V. Chandler, our city representa-
tive in Chicago, is fitting up a model Phonograph
store on the sixth floor of 304 Wabash Avenue.
It is separated from the commercial department
bv sound-proof partitions and a complete line of
Edison Phonographs will be carried, with
Records arranged on modern shelving, with the
latest type of tray and Rapke labels. The idea
is to show the Dealer how to make the most of
his store space and by attractive interior do more
business.
The Phonograph's Popularity
A curious case was tried by a magistrate in
Rochester, N. Y., last month, which showed very
plainly that the Phonograph has endeared itself
to many of the good citizens of that city. Two
men, Robert Burke and John Krell, were charged
with annoying a certain Johanna Warren by
what she was pleased to term, "The unceasing
racket of a Phonograph." When she had made
her complaint, most of the people in the court
arose as one man to testify in favor of the joint
owners of the Phonograph. It was stated that
one-half the residents of the block on which the
defendants lived came, unsolicited, to give testi-
mony that so far from being an objectionable
noise, it was eagerly looked for, and was a source
of considerable pleasure to neighbors near enough
to hear it. The magistrate dismissed the case
instantly and the young men went home tri-
umphantly, and that night the strains of Record
No. 9234 floated out on the summer breeze.
Some
Don'ts" for the
Dealers
The following list of "don'ts" was compiled by
one of the most successful talking machine men
in Canada for the benefit of hi; staff, and is
passed on to our readers with a recommendation
to read and remember when a machine is play-
ing:
Don't slam a door.
Don't walk with your heels striking the floor
hard.
Don't walk between the machine and the per-
sons listening to it, unless unavoidable.
Don't start another machine until the first
stops.
Don't talk or laugh; if you do you may as
well stop the record. Your customer came to
hear the record, not you.
Don't get mad when they tell you they know
more about the goods than you, they do — not,
but don't get mad.
Don't let your customer wait, play some records
for him.
Don't stop a machine until you raise the sap-
phire f om ^he record.
Don't allow a machine to run down while
playing.
Don't allow customers to enter the record de-
railment.
Don't play a two-verse song record through,
when we're busy; stop it after the first verse.
Certain records cannot be trebled like this, but
many can. Use your* own judgment.
Don't think you haven't time, make it.
Don't put your hands on a horn or on a ma-
hogany cabinet.
Don't let your customer, if you can prevent
him.
Don't hesitate to ask what you don t know.
Don't forget the don'ts.— Canadian Music
Trades Journal.
Edison Phonograph Monthly, Sept., 1907 15
manufacture of Records, the demand for which
is steadily increasing. It is substantially con-
structed of brick with a floor space of 45,000
feet, the total area of the property being two
The accompanying photograph shows the new acres. It has been fitted with the necessary
buildings which our English branch, the Na- machinery by our European Superintendent of
New British Record Making
Plant
^mmmmm\
" l,m •'""
OUR NEW RECORD MAKING PLANT. LONDON. ENGLAND
tional Phonograph Co., Ltd., has secured at VVil- Works, E. Riehl, and will be one of the best
lesden, a northern suburb of London, for the equipped record-making plants in existence.
SUSPENDED LIST, SEPTEMBER 1, 1907.
Supplementary to list of Suspended Dealers dated June 1, 1907, which is still in force
and which must be given the same attention by Jobbers and Dealers as if reprinted here.
ILLINOIS.
Cooksville — Geo. Swinehart & Son.
Peoria — H. Meyer, 1307 S. Adams st.
IOWA.
dishing — Bullock & Lyman.
Mederville — John J. Carpenter.
KANSAS.
Wichita — Frank R. Powell, 132 N. Main st.
Gardner — C. H. Cobb.
Oldtown — H. M. Burnham.
NEW HAMPSHIRE.
Dover — H. C. Ingalls & Co., 444 Central ave.
NEW JERSEY.
Newark — R. Rosenthal, Prop. Springfield Hdw.
and Sptg. Goods Store, 71 Springfield
ave.
NEW YORK.
New York City — Italo-American Phono. Co.,
(R. Gerard & Co.)
NORTH DAKOTA.
Fargo — Ben Hart.
PENNSYLVANIA.
Lancaster — J. H. Tragresser, 249 N. Queen st.
*Royersford — Granville B. Tyson, 215 Main st.
TENNESSEE.
Alexandria — Clarence D. Baird Music Con-
cern.
UTAH.
Salt Lake City — Daynes Romney Music Co.,
25 East South First st.
VIRGINIA.
Norfolk — W. Reichenstein, 296 Church st.
WISCONSIN.
* Ashland — J. F. Pool Co.
Walworth — G. H. Stewart.
♦Added since August 1, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
16 Edison Phonograph Monthly, Sept, 1907
An Unfailing Source of
Real Entertainment
START an Edison Phonograph going anywhere and it im-
mediately becomes the center of interest. As an enter-
tainer it has no competition — its fund of music, songs, or
stories is unlimited. With each new record, whether an air
from the latest musical comedy, a waltz or two-step by band
or orchestra, a selection from grand opera or a ballad of long
ago, the Phonograph becomes a new pleasure. A Phonograph
in your home means enjoyment for each member of the family
and for all occasions. Hear it at any Edison store.
NATIONAL PHONOGRAPH CO,, Lakeside Ave., Orange, N. J.
Jobbers of Edison Phonographs and Records
Continued from page 2 of Cover
NEW YORK.
Albany — Finch & Hahn, 92 State st
Astoria — John Rose, 99 Fulton ave.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells sts.
Neal, Clark & Neal Co., 647 Main st
Elmira — Elmira Arms Co., 117 Main st.
Gl overs ville — American Phono. Co., 99 W. Ful-
ton st
Kingston — Forsyth & Davis, 307 Wall st
New York City — Bettini Phono. Co., 156 W.
23d st
Blackman Talking Machine Co., 97 Cham-
bers st.
J. F. Blackman & Son, 2737 3d ave.
I. Davega, Jr., Inc., 126 W. 125th St.
S. B. Davega, 82 B. 14th st
Douglas Phono. Co., Inc., 89 Chambers st
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1659 Second ave.
Reglna Co., 41 Union square.
Slegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego — Frank E. Bolway, 32 W. Bridge st.
Rochester — A. J. Deninger, 346 North st
Mackie Piano, O. & M. Co., 100 State st
Talking Machine Co., 97 Main st, E.
Schenectady — Finch & Hahn, 504 State st
Jay A. Rlckard & Co., 263 State st
Syracuse — W. D. Andrews, 216 E. Railroad st
Troy — Finch A Hahn, 8 Third st
Utlca — Clark-Horrocks Co., 64 Genesee st
Arthur F .Ferries, 89 Washington st
William Harrison, 60 Columbia st
Utlca Cycle Co., 16 Columbia st
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st
Cincinnati — Ball-Fintse Co., 108 West 3d st
Ilsen & Co., 615 Vine st
Lawrence McGreal, 29 East 5th st
Rudolph Wurlitzer Co., 121 East 4th st
Cleveland — Eclipse Musical Co., 1870 East
Ninth st
Columbus — Perry B. Whltslt Co., 218 S. High
street
Dayton — Nlehaus & Dohse, 85 E. 5th st
Newark — Ball-Fintze Co.
Toledo— Hayes Music Co., 608 Cherry st
OREGON.
Portland — Craves & Co., Inc., 828 Washing-
ton st
PENNSYLVANIA.
Allentown — Q. C. Aschbach, 639 Hamilton st
Easton — William Werner, 432 Northampton st
Harrlsburg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
street.
C. J. Heppe & Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 43 N.
9th st
H. A. Weymann & Son, 1010 Chestnut st.
Pennsylvania— Continued.
Pitts bur* — Pittsburg Phono. Co., 937 Liberty
st
Powers & Henry Co., 101 Sixth st
Standard Talk. Mach. Co., 435 Wood st.
Reading — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Willlamaport— W. A. Myers, 145 W. 3d st
RHODE ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st
J. A. Foster Co., Weybosset and Dorrance
sts.
Household Furniture Co., 281 Weybossst
J. Samuels & Bro., 164 Weyboss: . st
A. T. Scattergood Co., 106 N. Main st
TENNESSEE.
Chattanooga — J. H. Templeman Co., 258 Mont-
gomery ave.
Knoxvllle — Knoxville Typewriter and Phono-
graph Co., 421 Gay st
Memphis— F. M. Atwood, 160 N. Main st
O. K. Houck Piano Co., 103 a Main st
Nashville — Magruder & Co., 27 Arcade.
Nashville Talking Mach. Co., 723 Church st
O. K. Houck Piano Co., 531-533 Fifth ave.
TEXAS.
Dallas — Southern Talking Machine Co., 347
Main st
El Paso — W. G. Wals Co., 101 El Paso st
Fort "Worth — Cummlngs, Shepherd & Co., 700
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogden — Proudflt Sporting Goods Co., 851 24th
street
Salt Lake City— Clayton Music Co., 109 8.
Main st
VERMONT.
Burlington — American Phono. Co., 84 Church
street
VIRGINIA.
Richmond — C. B. Haynes & Co., 60S X. Main
street
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 710 Pike st.
Spokane — Spokane Phonograph Co., 7 Post st
WISCONSIN.
Milwaukee — McGreal Bros., 176 3d st
CANADA.
Montreal — Peter Kelly, 282 St Lawrence st
Quebec — C. Robitaille, 320 Rue St Joseph.
St. Joha— W. H. Thome & Co., Ltd., 42-46
Prince William st
Toronto — R. S. Williams & Sons Co., Limited,
143 Yonge st
Vancouver — M. W. Waltt & Co., 558 Granville
street.
Winnipeg — R. S. Williams ft Sons Co., Ltd.,
121 Princess st
In the Words of Others
Sell LCS. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for you? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
^
Xatsroatioaei corraspondenea^eoJiojl*..
JflMBtOS. *».
Otntl— ftrt
In reply to your letter of the 17th last*, sill say we
ooaslderes the demonstration of Mr. Xlatraud very ■ueoassful and while
he wa* here w» sold several Xanguag* Outfit*. »* hare also sold *oa*
since he loft u*. 1* expect to advertise these Language Outfit* during
December as glfto as you any root assured we will communicate with the
partiee to whom demonstration was given and who hare not as yet made a
purchase. - To think the plan of advertising or demonstrating these
Outfits is suoeessful and loads to sales which could not he obtained
otherwise .
Wo hare placed several orders with you. since the demonstration
and would like to know if we could make arrangements to purchase
whatever we need in this line through your Denver off lee as we hay* had
to do several times reoently; same can be hilled .to us by you. This
would he suits an accommodation to us,
VS will keep you advised from, time to time, of the reeults af
sales at- I. C.JS.Jbanguage Outfits/
Tourajvsry .truly ,
.BOOM CO.,
immmmmmmfmf
international Correspondence Schools
SCRANTON, PA.
EDISON
PHONO-
GRAPH
MONTHLY
Vol. V
October, 1907
CONTENTS
No. 8
PAGE.
Co-operation and" Enthusiasm Essential Fac-
tors i
New Plan for Cash Discounts to Dealers i
Advance List of Edison Gold Moulded
Records for December, 1907 2
Differentiation in Cash and Instalment Sales. 5
Talking Machine Jobbers' National Associa-
tion 5
The New Agreement 6
Allowance for Horn Crating 7
Advance List New Foreign Records 8
Making Room for New Records 9
An Annoying Delay 10
Important Changes 10
PAGE.
General Prosperity 12
New Trade Prices on Records 13
The New Horns 13
Bogus Parts 14
A Warning 14
Our New Fifth Avenue Office 15
New Type Edison Phonograph ^^
To Add New Equipment to Present Ma-
chines 18
No More Rough Blanks 18
Among the Jobbers 19
List of Cut-out Foreign Selections 20
List of Suspended Dealers, October, 1907. ... 23
Jobbers of Edison Phonographs. .Cover pp. 2 & 3
Published for Trade use only by
The National Phonograph Co. OmngeXJ.
Jobbers of Edison Phonographs and Records
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile — W. H. Reynalds, 167 Dauphin st
Montgomery — R. L. Penick, 119 Dexter ave.
ARKANSAS.
Little Rock — O. K. Houck Piano Co., 309 Main
street.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
332 South Broadway.
Oakland — Kohler & Chase, Inc., 917-921 Wood
street.
Sacramento — A. J. Pommer Co., 9th and J sts.
San Francisco — P. Bacigalupi & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 619 16th st
Hext Music Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 96
State st.
DISTRICT OF COLUMBIA.
Washington— E. F. Droop & Sons Co., 926
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 60 Peach-
Phillips A Crew Co., 37-39 Peach tree st.
Savannah — Youmans & Leete, 116 Barnard st.
Waycross — George R, Youmans.
ILLINOIS.
Chicago — Babson Bros., 1419 19th st.
Lyon & Healy, Wabash ave. & Adams st.
James I. Lyons, 192 Van Buren st
The Vim Co., 68 B. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 266 Wabash ave.
Peoria — Peoria Phonograph Co., 416 S. Adams
Quincy — Quincy Phonograh Co., 808 Hamp-
shire st
INDIANA.
Indianapolis — Indiana Phono. Co., 46 Virginia
avenue. •
Klpp-Link Phonograph Co., 217 N. Illinois
street.
A. B. Wahl & Co., 119 S. Illinois st
Lafayette — A. B. Wahl & Co., 304 Main st.
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st.
Vim Co., 204 Seventh st.
Dubuque — Harger & Bllsh, 904 Main St.
Fort Dodge — Early Music House, 822 Central
avenue.
Sioux City — Early Music House, 315 Court st.
KENTUCKY.
Louisville — Montenegro-Riehm Music Co.,
527-531 Third ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchmen
street.
National Automatic Fire Alarm Co., 614
Gravier st.
MAINE.
Bangor — S. L. Crosby Co., 186 Exchange st
Portland — W. H. Ross & Son, 207 Commercial
street
MARYLAND.
Baltimore — E. F. Droop & Son3 Co., 231 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st.
Eastern Talking Mach. Co., 177 Tremont
street.
Iver Johnson Sptg. Goods Co., 163 Wash-
ington jst
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main st
Lowell — Thomas Wardell, 111 Central St.
New Bedford — Household Furnishing Co., 170
Purchase st
Springfield— Flint & Brickett Co., 489 Main st
Worcester — Iver Johnson Sptg. Goods Co., 804
Main st.
MICHIGAN.
Detroit — American Phono. Co., 106 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 505 Washington
av., So.
St. Paul — W. J. Dyer & Bro., 21-23 West 5th St.
Thomas C. Hough, 392 Wabasha st.
Koehler & Hinriehs, 255 E. 3d st
Minnesota Phonograph Co., 37 E. 7th st
MISSOURI.
Kansas City — J. W. Jenkins' Song Music Co.,
1013-1015 Walnut st.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
Sllverstone Talk. Mach. Co., 1010 Olive st
MONTANA.
Helena — Frank Buser, 609 N. Main st
NEBRASKA.
Lincoln — Ro*s P. Curtice Co., 1125 O st.
H E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
Stl°66tS
Shultz Bros., 16th and Chicago sts.
NEW HAMPSHIRE.
Manchester— John B. Varlck Co., Varick Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st
Newark — Douglas Phonograph Co., 20 New st.
A. O. Petit, 57 Halsey st
Rapke Phono. Store, 287 Bank st
Paterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st.
John Sykes, 105 N. Broad st
Continued on page 3 of cover
Edison Phonograph
Monthly
Vol. V.
October, 1907
No. 8
Co-operation and Enthus-
iasm Essential Factors
In a comparatively few days the new Agree-
ment will be in force and the trade everywhere
will be selling machines with new equipments
and at the new prices. We will then be squarely
face to face with conditions that will mean
much for the future of the Edison Phonograph.
We have no hesitancy in declaring that, in our
opinion, the new conditions are going to bring
a greater and constantly growing business; con-
ditions that will more than ever establish the
supremacy of Edison goods. Jobbers and
Dealers can be of great assistance in hastening
the complete fruition of these conditions. Much
will depend upon their attitude toward the new
equipment. If, because they have a stock of
horns on hand, they are going to feel aggrieved
and talk down our equipment, the success of the
new conditions will be handicapped and, in such
cases, progress will be sJow. Such Dealers, how-
ever, will be standing in their own light and
will in the end injure themselves.
If, on the other hand, they will accept, put
out and talk the new equipment with enthusiasm,
the complete success of our new plans will be al-
most instantaneous. The demand for horns of
all shapes, styles and decorations is largely arti-
ficial and due to the efforts of manufacturers
to compel the trade to carry large stocks. The
public, as a rule, knows little about the horn
proposition when it thinks of buying a Phono-
graph and would not know much more if it
was not, upon reaching a Dealer's store, told
about the many kinds of horns on the market.
Not more than one purchaser in fifty will
give the matter any further thought after being
told that an Edison Phonograph can be sold with
no other horn than the one furnished with it.
Even the fiftieth man will waive his objection
upon being told that the horns furnished with
Edison Phonographs are the best for reproduc-
ing purposes that have ever been made at a
similar price. This statement cannot be success-
fully contradicted, as Dealers themselves may
prove by playing the new horn against any
of equal cost in their stock. That it is not
gaudily decorated will eventually prove a better
selling point than otherwise.
Perhaps the feature about the new conditions
that should appeal most to the Dealer is the fact
that he gets a protected price on every horn
that he sells, and this alone, even if there were
no other advantages, should cause him to give
us his wholehearted support in carrying out the
new plans.
This article is not written because we have
any fear concerning the situation, but because
we earnestly desire to get the complete and
enthusiastic co-operation of the entire trade at
the earliest possible moment. The success of the
Edison business has been built up by the willing-
ness of manufacturer, Jobber and Dealer to work
together for their mutual interests, and the con-
tinuance of the same spirit will make it an even
greater success.
New Plan for Cash Discounts
to Dealers
A letter bearing the signature of F. K. Dol-
beer, General Manager of Sales, has just been
sent to all Jobbers, calling their attention to the
practice of some Jobbers of permitting Dealers
to discount a current month's purchases if paid
in full on or before the ioth of the following
month. The letter points out that this is a vio-
lation of the new Agreement, Section 3 of which
reads as follows:
3. Jobbers' Terms to Dealers are net 30 days
from date of invoice or a cash discount of Two
Per Cent may be allowed as follows: On pur-
chases made from the first day to and includ-
ing the fifteenth day of the month if paid in
full on or before the twentieth day of the same
month; and on purchases mad^ after the fif-
teenth, to and including the last day of the
month, if paid in full on or before the fifth day
of the following month.
This feature of the new Agreement is being
referred to in this especial manner so that it may
be fully understood by Jobbers and Dealers,
thereby avoiding misunderstandings between the
trade and ourselves.
2 Edison Phonograph Monthly, Oct., 1907
The New Edison Gold Moulded Records
Advance List for December, 1907
RECORDS listed below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
November 27th, all things being favorable, but they must
not be placed on sale by Jobbers or leave their places of business,
or be reshipped to Dealers before 8 A. M. on November 27th. Supple-
ments, Phonograms and Bulletins will be shipped with Records.
These may be distributed to Dealers after November 20th, but must
not be circulated among the public before November 27th. Jobbers
are required to place orders for December Records on or before
October 10th. Dealers should place December orders with Jobbers
before October 10th to insure prompt shipment when Jobbers' stock
is received.
9698 Waltz from Romeo and Juliet Edison Concert Band
This famous waltz, one of the most beautiful waltz measures known, is exquisitely played
by the Edison Concert Band. It will be eagerly bought by music lovers of all classes.
Composer, Charles Gounod ; publishers, Boosey & Co., New York.
9699 I'll be Waiting Dearie When You Come Back Home Reed Miller
A very tuneful march song, sung by the sailor lover as he is taking farewell of his lass
preparatory to a long voyage. The sentiment of the words is such as to render the song
very popular. A few bars of "Rocked In the Cradle of the Deep" are woven into tne
symphony with pleasing effect. Orchestra accompaniment. Music and words, Jean C
Havez; publishers, Helf & Hager Co., New York.
9700 In Monkey Land Colling and Harlan
A novel and amusing song of the jungle, with bright, clever accompaniment, sung splen-
didly by Collins and Harlan. It is all about the ^ wooing of a roguish little monkey maid
by a very sentimental chimpanzee, who attains to his heart's desires and is accepted as a
desirable son-in-law by the monkey maiden's mother:
"Where breezes blow in monkeyland, There lived a pretty monkey maid
Up in a banyan tree. Loved by a chimpanzee."
Orchestra accompaniment. Composer, Theodore Morse; words, Jack Drislam ; publishers,
F. B. Haviland Publishing Co., New York.
9701 The Merry Widow Waltz Edison Symphony Orchestra
"The Merry Widow,'" from which this captivating waltz is taken, is said to be the best
comic opera written within the last twenty-five years. It has already enraptured Europe
and is now attaining great popularity here. It is charmingly rendered by the Edison
Symphony Orchestra, and we predict it will be one of the biggest sellers we have listed for a
very long while. Composer, Franz Lehar; publishers, Chappell & Co., New York.
9702 Some Day When Dreams Come True Irving Gillette
Not for a long time has Mr. Gillette had such a charming sentimental song so well
suited to his sympathetic style of singing, and it will undoubtedly make a big hit. The chorus
indicates the general trend of the song:
"Some day when dreams come true. I'll come to you dear love.
Some day in the future years. Smiles shining through my tears."
Orchestra accompaniment. Music and words, Phil Staats; publisher, Walter Jacobs, Boston.
9703 Ring Out the Bells for Christmas Edison Concert Band
A truly seasonable and very originally conceived and executed Record, which will have a
large sale. Sweet Christmas chimes are introduced into the selection and then the finely
blended tenor and baritone voices of Messrs. Miller and Werrenrath are heard singing a
Christmas carol. Special arrangement, not published.
Edison Phonograph Monthly, Oct., 1907 3
9704 Ffanagan's Trouble With His Tailor Steve Porter
No matter what Flanagan's troubles seem to be, he is always good-natured about them,
and his droll fun rises above everything. Flanagan introduces his mother into this sketch
and she seems to be a very industrious old lady. When he brought her a pair of pants
that his thoughtless tailor had left with one leg longer than the other, the old lady set to
work to even things up, and by cutting a bit off one leg and a bit off another, reduced
them in time to a necktie. Flanagan has some funny things to say as usual, and starts by a
discussion on "pants." "Now, what would a man be without a pair of pants? Why, he'd be
arrested !" The sketch concludes with a humorous verse, sung to the Professor, on the origin
of pants. Orchestra accompaniment. Original sketch and not published.
9705 Honey Boy Medley Albert Benzler
This medley, brilliantly played on the xylophone by Mr. Benzler, introduces the three
very popular Records in the order named: "Honey Boy" (No. 9679), "When Summer Tells
Autumn Good-bye" (No. 9675), and "When the Band Plays Yankee Doodle" (No. 9696).
Orchestra accompaniment. Special arrangement, not published.
9706 Wouldn't You Like to Have Me for a Sweetheart? Ada Jones
This is one of the most prominent successes in Raymond Hitchcock's musical farce, "A Yankee
Tourist," and is one of the brightest and most tuneful ditties of the season. Miss Jones
sings it in her inimitable manner and will bring it into wide Phonograph popularity. No
one should fail to buy this Record.
" Wouldn't you like to have me for a sweetheart, Wouldn't you like to meet me in the starlight.
Wouldn't you like to have me for a beau ? Wouldn't you like to have my sympathy.
Wouldn't you like to whisper me your secrets Wouldn't you like the conversation.
About as well as any girl you know. Wouldn't you like the consolation of a little girl like me?"
Orchestra accompaniment. Music, Alfred G. Robyn; words, Wallace Irwin; publishers, M.
• Witmark & Sons, New York.
9707 Three Rubes Seeing New York Edison Vaudeville Company
A diverting street scene of three rubes viewing New York from a "rubberneck" coach and
their amusing comments on what they see and hear. Lifelike effects are introduced from
the Grace Church chimes to a fire alarm, and the rubes are finally left to walk home from
Grant's Tomb owing to the failure of their automobile. One of the best things our Vaude-
ville Company has done. Original and unpublished.
9708 I Get Dippy when I Do that Two Step Dance Arthur Collins
Arthur Collins sings in a typically amusing style about a town that has been struck by
the two-step wave and its effect on the citizen who sings the song:
" Round the floor you gaily glide. It may be against your will.
With a hippy, slippy slide; But you really can't keep still;
When they bang that big bass drum. For you've got no chance, it makes you prance.
It's a cinch they're going some To do that two-step dance."
Orchestra accompaniment. Music, Bert and Lou Fitzgibbon ; words, Edgar Selden; pub-
lisher, Shapiro, New York.
9709 Pretty Black Eyed Susan Edison Military Band
This instrumental selection, which is a song and dance, is full of the most pleasing orchestral
effects. It will commend itself to all lovers of similar Records. It is an exceptionally fine
piece of recording. Composer, Frank R. Seltzer; publishers, Coenille-Seltzer Co., Phila-
delphia, Pa.
9710 Won't You Waltz " Home Sweet Home" with Me for Old Times' Sake? Byron G. Harlan
A very attractive, tuneful sentimental song, exactly suited to Mr. Harlan's style of singing.
It deals with the reconciliation of two lovers who had quarreled and met again in a ball
room. The last dance was the waltz "Home, Sweet Home," and the chorus of the song
is the young man's plea for a better understanding:
Won't you waltz 'Home Sweet Home' with me, for old times sake. Like you always used to be ?
To see anothers arms around you dear makes my heart ache. Won't you waltz 'Home Sweet Home' with. me for old times sake."
Won't you be the same to me.
Orchestra accompaniment. Music and words, Herbert Ingraham; publisher, Shapiro, New
York.
9711 Rescue the Perishing Anthony and Harrison
This sacred duet, most sympathetically rendered, is too well known to need any comment.
It is a perfect Record, sure of a warm welcome by all lovers of sacred song. Orchestra ac-
companiment. Music, William H. Doane; words, Fanny Crosby.
9712 Marianina James Brockman
A funny Italian dialect song, something on the style of the popular "My Mariuccia Take-a
Steamboat," (No. 9430) sung by a new addition to our talent, whose clear, expressive voice
will win him many friends. Poor Antone's Marianina has given up the cooking of spaghetti
and gone away with a minstrel troupe. She no longer Sings the songs of sunny Italy, but,
as the chorus shows, has taken on another hue:
4 Edison Phonograph Monthly, Oct., 1907
" My Marianina why you treat-a me so mean-a ? Leave alone da corn-beef and da cabuch,
Won't you make-a da beat-a while-a good-a da shoes ? And stick to maccarone;
Oo' Antonio will get da blues My Marianina please-a come back home."
Don 'i sing Marianina bout da wearing of dagreen-a.
Orchestra accompaniment. Music and words by James Brockman; publishers, Helf & Hager
Co., New York.
9713 Florida Rag Vess L. Ossman
A very brilliantly executed banjo solo, showing with almost startling effect the capabilities
of the instrument in the hands of a master. Orchestra accompaniment. Composer, Geo. L.
Lowry; publishers, Jos. W. Stern & Co., New York.
9714 Make a Lot of Noise Billy Murray
A typical Geo. M. Cohan song, which is very popular, sung in Billy Murray's liveliest
vein. The first line of the song lets us into the secret that 'the town is on the blink,"
and if the singer is elected Mayor he promises to make it the liveliest spot on earth:
" Vote for me and I'll promise ye What you need is a man of speed.
That we'll all be as free as we ought to be, I'm the noise for you me boys."
Orchestra accompaniment. Words and music, Geo. M. Cohan; publisher, F. A. Mills, New
York.
9715 Old Dog Sport Len Spencer and Gilbert Girard
This descriptive recitation by Len Spencer, with farmyard and canine effects by Gilbert
Girard, excellently recorded, is full of real, kindly sentiment. The old dog is taken out
by his master to be shot because his days of usefulness are past and there is a brindle
pup ready to step into his position. The farmer, as he walks along, thinks of what the
dog has been, how he rescued one of the children from the "crick" when he was younger,
"nailed a sneak thief by the throat," and he finally gives the faithful old dog a new lease
of life.
9716 Two Blue Eyes Reinald Werrenrath
An attractive, sentimental march song, likely to be very much appreciated. It is finely
sung by Mr. Werrenrath and the words and music will find ready favor. Orchestra accom-
paniment. Music, Theodore Morse; words, Edward Madden; publishers, F. B. Haviland
Publishing Co., New York.
9717 Love's Confession Edison Symphony Orchestra
One of the most graceful and beautiful selections by this celebrated orchestra that we have
listed for a long time. It is not in the least inclined to the dullness that many think 'go
with this class' of music. We are certain that this will be a universal favorite and a con-
sistent seller. Beautifully recorded. Composer, M. Klemmer; publishers, Oliver Ditson Co.,
Boston.
9718 When the Sheep Are in the Fold, Jennie Dear Manuel Romain
A sentimental farewell song, of a type always popular, concerning the parting of two
lovers whose love for one another holds them through the trying period of an indefinite
absence :
"When the sheep are in the fold, Jennie dear. Let love's star burn bright and true, I will ever think of you
And the harvest moon is shining soft and clear. When the sheep are in the fold Jennie dear."
Orchestra accompaniment. Music, S. Fred Helf; words, C. M. Denison ; publishers, Helf &
Hager Co., New York.
9719 So, What's the Use? Bob Roberts
Another favorite number from "The Yankee Tourist," amusingly rendered by Rob Roberts.
It is the outpouring" of a pessimistical soul, who has found most things in life vain. The
words are clever and mirth-provoking, as this specimen shows:
"Oh! what's the use of lending anyone a five spot. And those who are wish they were dead.
If next day he borrows ten? So what's the use?"
All single folks, 'tis said, will always wish they were wed.
Orchestra accompaniment. Music and words, Edward Montagu; publishers, Francis, Day &
Hunter, New York.
9720 Bronco Bob and His Little Cheyenne Ada Jones and Len Spencer
A highly original, diverting Western sketch, which is crowded with human interest and will
certainly be a big seller. The scene opens with the whinny of a horse. Cheyenne (Ada
Jones) rides into the camp, her mare blown, to marry Broncho Bob (Len Spencer), who
carries her off to the parson on his own horse to the accompaniment of the cowboys' band,
which plays "Cheyenne," a verse of which is appropriately sung by Miss Jones at the earnest
request of her lover. This Record is out of the common and is going to make a big hit.
Original arrangement.
9721 Old Faithful March Edison Military Band
A fine, rousing march, well up to our standard, replete with stirring motives and sure of
a warm welcome. Composer, Abe Holzmann ; publisher, Leo Feist, New York.
Edison Phonograph Monthly, Oct., 1907
Differentiation in Cash and
Instalment Sales
The following letter, mailed to all Jobbers and
Dealers under date of September 7th, disposed of
a much discussed question:
With further reference to the matter of the
proposed allowance of a 5% discount for cash
on Edison machines sold at retail, we wish to
state that this proposition has received our most
careful consideration, and we are of the opinion
that for the best interests of all our Jobbers and
Dealers, a discount for cash, or otherwise, should
not be permitted on retail sales of Edison Phono-
graphs, or parts, Records or Blanks.
The success of this company, and the conse-
quent success of the business of our Jobbers and
Dealers as a whole, has been due to the estab-
lishment and maintenance of the one-price sys-
tem, and it is our opinion that any deviation from,
or variation of the one-price svstem, would, in
the end, prove prejudicial to the interests, not
only of this company, but equally so to the busi-
ness of our Jobbers and Dealers.
We have, therefore, decided without any
equivocation whatever, that under no circum-
stances will we permit the allowance of a dis-
count on retail sales of goods manufactured or
sold by this company.
Yours very truly,
W. E. GlLMORE,
President.
When the committee of the Eastern Jobbers'
Association waited upon W. E. Gilmore, Presi-
dent of the National Phonograph Company, and
laid before him their views on the above pro-
posed change, he received them gladly and
listened with all seriousness to what such a
representative body of men had to say. By some,
his attitude was taken to mean that he looked
with favor on the scheme, and it was widely
anticipated that the National Phonograph Co.
would agree tc the proposed changes.
While there was at no time little likelihood of
the differentiation idea being taken seriously, it
was only fair to the trade at large that the mat-
ter should be looked at from all sides. To this
end Mr. Gilmore wrote to all Edison Jobbers on
the subject and asked them to also get the views
of some of their representative Dealers. The
replies of both Jobbers and Dealers were in
the main a remonstrance against the proposed
change and an urgent plea for the rigid con-
tinuance of the one-price system. The National
Phonograph Co. is perfectly willing to admit
that it depends no less on the amicable under-
standing between itself and the Jobbers and
Dealers, than the Dealers and Jobbers do on the
protection the Company has always afforded
them. And this protection, which has alone
enabled the smaller Dealers to live, despite the
large stores, is nothing else than the one price
system. The National Phonograph Co. inaug-
urated this about ten years ago, and has seen
nothing but prosperity and the most pleasant re-
lations between itself, Dealers and Jobbers follow
as a direct result.
The proposal, therefore, to place cash and in-
stalment sales upon a different footing was in
our opinion calculated to destroy in a moment
what has been lauded not only by the National
Phonograph Co., but by its Jobbers and Dealers
as a perfect protective system. It did even more
than that. It was the thin end of a wedge, the
creation of a precedent which could only have
an unsteadying effect on the trade. It was the
abandonment of the strongest position. In cer-
tain commercial crises such a sudden change of
policy might be justified. In the event of un-
looked for trade depression there might be some
justification for it. But at a time when reports
from all parts of the country indicate a pros-
perity greater than ever before enjoyed by the
trade, it would be highly injudicial to run the
risk of dispelling the feeling of security which it
now enjoys under the one price system.
Talking Machine Jobbers'
National Association
The Eastern Talking Machine Jobbers' Asso-
ciation and the Central States Association met
in session at Buffalo on September the 9th and
merged themselves into the National Association
of Talking Machine Jobbers, which was organ-
ized on Wednesday, September nth, with the
following officers: President, J. F. Bowers, Chi-
cago; Vice-President, W. D. Andrews, Syracuse;
Secretary, Perry B. Whitsit, Columbus, O. ;
Treasurer, L. S. Buehn, of Philadelphia; Exe-
cutive Committee, C. V. Henkel, New York; W.
E. Henry, Pittsburg; C. W. Hickok, Toledo;
Edward H. Uhl, Chicago, and L. E. McGreal,
Milwaukee. An attempt to form local associa-
tions in a number of places will be made this
fall and winter. The importance of this new
association cannot be overestimated since the in-
dustry they represent is one which is exceed-
ingly important at the present time and promises
in future to grow to still greater prosperity.
Dealers should read the New Agreement
carefully, sign and forward it to their Jobbers
without delay. The agreement system of sell-
ing Edison goods is designed to benefit Dealers
as much as ourselves, and they should co-
operate heartily.
6 Edison Phonograph Monthly, Oct., 1907
The NCW ApTeement because of any desire on our part to be arbitrary.
„ . r ,, ta i > a Dealers are urged to carefully read the ex-
Copies of the new Dealers' Agreement are , , , . ,
• • •, , .,, ., , ; ,, ^ , planatory letter and give the most careful con-
being mailed as rapidly as possible to all Dealers . . .
now handling Edison goods and who have signed Slderatl0n t0 every fe*ture of the new Agree-
the old Agreement. Each copy mailed to a ment' We want ever^ one to understand fully
Dealer is being accompanied by a letter, which the new conditions before he signs the Agreement,
explains in detail all of the differences between We would stron^ urSe every DeaIer t0 si§n
the old Agreement and the new. The changes and execute the co^ of the Agreement sent to
are only those that experience has shown are him and forward * at once t0 his Jobber' ******
necessary to remedy such abuses as have crept in keePin§ him in a Position t0 Purchase Soods of
since the present Agreement was put into effect. our ma™facture and continue in good standing
All Dealers may rest assured that every change as an Edlson Dealer-
has been made to benefit the entire trade and not Following is a copy of the explanatory letter:
Dear Sir: Orange, N. J., Sept. 16, 1907.
We forward herewith the new Dealers' Agreement which takes effect October 1st, 1907, and
request that you sign same and forward direct to your Jobber without unnecessary delay.
The Agreement, in effect, is the same as the one at present in force, except that we have
made minor changes and additions, as follows:
1. The list prices of all, except coin-slot machines, have been increased on account of the
change in equipment with which you are already familiar. The sale of Standard (rough) Blanks
will be discontinued, and this article is therefore omitted from the Price List. The discounts for
machines remain the same. The list price of Edison Standard Records remains the same, but the
price to Dealers has been reduced to 20 cents, each, net. As to this change a separate letter has
been issued by the Sales Department.
2. In the Conditions of Sale the following changes have been made:
Section 1 : While this is a new section in the Conditions of Sale, it embodies a feature of the
old Agreement, and therefore requires no explanation.
Section 2: This is a new section and its purpose is to prevent all commission schemes, and
particularly to prevent Dealers as well as Jobbers from furnishing goods of our manufacture to parties
(not authorized Dealers) in adjacent towns to sell on commission. We have found that in this way
Dealers were, in a certain sense, doing a jobbing business, and that the agent acting for the Dealer
invariably violated the Conditions of Sale and thus created a hardship on authorized Dealers in that
vicinity. This section, however, is not designed to prevent Dealers opening direct branches by
signing an Agreement for the branch and complying with all the requirements of a Dealer at
such branch stores.
Section 3 : This section embodies the features of section one of the old Agreement, and re-
quires no explanation.
Section 4: This is a new section, but it defines a practice which has been heretofore estab-
lished by us. That is, all Edison Phonograph outfits must be sold complete as shipped by us, and
no rebates or allowances are permitted for any articles not desired by the purchaser. This section
applies particularly to the new outfits, and where, for instance, a different horn or crane is sold to a
purchaser, such sale must be an independent one, and no allowance whatever can be made for the
corresponding parts of the regular outfit. The change in the outfit and the object of this section is
to prevent a large number of price-cutting complaints such as have been brought to our attention
during the past year, due to the trade making up outfits with all sorts of horns, horn-supports and
other accessories, and having two prices for such extra articles.
Section 5 : This section embodies corresponding features of sections one and two of the old
Agreement, and requires no explanation.
Section 6: This section embodies the features of section four of the old Agreement, with the
addition, however, that this section now specifically prohibits the acceptance of premium machines
in part payment for Edison goods.
Sections 7 and 8 : These sections embody the features of sections five and six of the old Agree-
ment, and require no explanation.
Section 9: This section is similar to section three of the old Agreement, requiring the keep-
ing of a record of machine numbers, and is modified so as to include the trade-mark as well as the
serial number in the restriction against removal of identification marks.
Section 10: This is a new section, but the condition is not a new one, as it merely embodies
in the Agreement the notice which has heretofore appeared on all record cartons.
Section n: This is a new section, but it defines a practice heretofore established with reference
to advance records, and therefore requires no explanation.
Section 12: This is a new section, and attention is directed to this section particularly as it
covers a condition which has heretofore given the trade and ourselves considerable annoyance; that
is, the replacement of defective parts, or parts broken in transit.
Section 13: This is a new section, and attention to this section is also particularly directed. It
is designed to secure the use of only genuine "Edison" repair and supply parts on Edison machines.
We have experienced considerable difficulty in the past through the repair of machines and the
Edison Phonograph Monthly, Oct. , 1907 7
replacement of broken parts by non-standard and inferior parts. We have found from past experi-
ence that where non-standard or inferior parts are used in making repairs (and this applies particu-
larly to sapphires, feed-nuts, main-springs, belts, etc.), the operation of the machine is impaired
and causes, among other things, poor regulation and excessive vibration, with the result that the
machine is condemned as a whole. Furthermore, in all cases where non-standard or inferior parts
are employed, faulty reproduction of the record is the result, and the user invariably condemns
the record, and in many cases accuses the Dealer of selling worn-out records. Another object of
this requirement is to prevent indirect price cutting.
Section 14: This is a new section, but it defines a practice heretofore established regarding mis-
leading advertising. Hereafter all advertisements, and particularly those advertising an outfit consist-
ing of an Edison machine and accessories of other manufacture, must state the make of goods where
such goods are similar to goods manufactured and sold by us, so that the public will not be misled
as to what goods are included. This applies particularly to records, and will prevent the class
of price-cutting complaints, which, on investigation, show that the Conditions of Sale are not
violated, but merely that the advertisement misled the public and the trade.
Sections 15, 16 and 17: These sections embody the features of sections seven, eight and ten,
respectively in the old Agreement, and require no explanation.
In the Agreement part a number of slight changes have been made so as to state definitely
such matters as were heretofore implied; namely, that the Agreement creates no agency, and that
same may be terminated upon any violation thereof, and the same is not transferable without our
consent.
In the Dealers' Agreement we have made one important change which must be observed by
Jobbers and Dealers. At the foot of the Dealers' Agreement will be found two statements which
Jobbers must complete.
(a) In the case of a new Dealer, the Jobber must state when the initial order was shipped
complete and the quantity of goods purchased.
(b) In the case of an old Dealer the Jobber must state one Jobber through whom the Dealer
signed, the date of the previous Agreement, the address from which the Dealer previously signed,
and the date of first order. This information should be taken from the Agreement exhibited by
the old Dealer.
(c) All Dealers' Agreements must be countersigned by the Jobber.
NATIONAL PHONOGRAPH CO.
F. K. DOLBEER,
General Manager of Sales.
Allowance for Horn Crating Znlllr wrapped in paper and not packed in any
The letter printed below, although mailed only For these reasons we will not be able to pack
to Jobbers, refers to a matter of equal importance horns singly.
to Dealers. The allowance mentioned does not Taking into consideration, however, that the
affect Dealers except to show them that Jobbers Jobber will necessarily be put to some expense in
, .. , ' £ recrating a certain percentage of horns singly, we
cannot ask them to pay any extra charge for , , 6., . A " , ?, , . SJ
f. , . . have decided to reimburse them for such expense
packing horns when shipped singly. \n the following manner:
To All Jobbers. August 23, 1907. On every invoice covering machines we will
Requests have been made that we crate our allow a credit of 25 cents on each machine, which,
new style horns singly, instead of nesting them, we believe, will more than offset the additional
to save Jobbers the expense of doing so in mak- expense Jobbers' will be put to on such horns
ing reshipment to their Dealers. as they are compelled to pack singly. In making
r™ , , „, . • V-. • this allowance it is with the distinct understand-
There are several reasons why this is prohibi- . ^ machinC9 tQ ers
tive as well as unnecessary we will pack or nest the horns in such quantities
First— It will be absolutely impossible for us to as we consider best, that is, they will be nested
crate singly the number of horns we will be com- jn quantitieS) at our option, of five or multiples
pelled to ship. thereof, dependent upon the quantity of machines
Second — Transportation charges (which are ordered. If you have any orders with us stipu-
allowed by us) would be at least 50% more; lating that horns are to be packed singly, we will
that is, the classification on horns packed singly cancel such instructions and ship horns as above
is one and one-half first class, whereas when specified,
nested it is only first class. Where extra horns are ordered they will be
Third — Most Dealers order more than one nested as stipulated above, but no credit on ac-
machine at a time, and in such cases it would be count of recrating expense, as above mentioned,
unnecessary to ship the horns to them packed wiH be allowed on them,
singly; in fact, the transportation charges, which, q jj Wilson,
in this case, they, the Dealers, have to pay, would General Manager of Sales.
be less if they were nested.
Fourth-A large number of machines are sold P- S. The horn support and rubber connection
by Jobbers at retail, and in such cases they are will be packed in the case with machines.
8 Edison Phonograph Monthly, Oct., 1907
Edison Gold Moulded Records
Advance List of French, German, Norwegian,
Polish and Scandinavian Records
The French, German, Norwegian, Polish and Scandinavian Records named
below will be ready for shipment from Orange between November 1st and 10th.
Samples of any or all of them will be shipped October 1st to such Jobbers as place
orders for them. None will be shipped without orders. Jobbers' stock orders received
by October 20th will be shipped as fast as possible after November 1st. Care will be
taken to make shipment at one time to all Jobbers in the same city. Separate supple-
ments of each list will be shipped with Records to all Jobbers who request a supply.
State quantity required of each kind.
These advance lists comprise the second lot in the series of Foreign Records
being issued to bring our catalogue up-to-date. All of the masters were made in the
countries named, by the best artists obtainable. They are high-class Records in
every particular and those found to be the best sellers in their respective countries.
42 New French Selections
17146
17158
17195
17215
17220
17222
17223
17266
17286
17303
17345
17366
17371
17377
17378
17512
17543
17598
17602
17653
Sapho, Fragson
Les Sapins, P. Duont
Les Enfants, Massenet
Le Cor, Flegier
Les Boeufs, P. Dupont
M. Fragson
M. Baer de l'Opera
M. Fournets de l'Opera
M. Baer
M. Baer
La Boheme (On m'apelle Mimi), Puccini
Mile. Mary Boyer, de l'Opera Comique
La Boheme (Valse de Musette), Puccini
Mile. Mary Boyer
La Bonne de Sawit-Antoine M. Grisard
Carmen (Air du Toreador), Bizet
M. Gilly de l'Opera
Panis Angelicus (avec violon), C. Franck
M. Gluck de l'Opera Comique
Lakme (Pourquoi dans les Grands Bois),
Delibes Mile. Merguillier de l'Opera Comique
Si j'etais Roi (J'ignore son nom), Adam M. Gluck
Amoureuse (valse chantee), Eerger
Mile. Mary Boyer
Les Rameaux, Faure M. Note de l'Opera
Ave Maria, Gounod M. Gluck
La Traviata (Brindisi), Verdi
M. Muratore, de l'Opera
Pensee d'Automne, Massenet
M. Boyer de l'Opera Comique
Serenade d'Amour, Fattorini M. Mercadier
Ni Brune, ni Blonde, J. Baden M. Mercadier
Conversation musicale M. Charlus
17682 Jocelyn (berceuse), Godard M. Muratore
17696 01 Sole mio, Di Capoua M. Gluck
17714 J'ai peur de la Femme, Will-Tassin
M. Berard de 1' Eldorado
17718 Allumeurs-marche, Will. Maquis M. Dranem
17729 Au revoir et merci ! M. Dalbret
17733 C'est l'Etendard, Borel Clerc M. B6rard
17747 Qui me rendra ma Jolie M. Berard
17767 Fumeur d'Opium M. Berard
17782 Chargez M. Berard
17789 Werther (Pourquoi me reveiller), Massenet
M. Gluck
17793 La Chercheuse de Clair de Lune (tyrolienne
reverie) Mme. Rollini des Folies Bergere
17795 Quand 1' Amour meurt (valse) M. Gluck
17798 Je suis Pocharde Mme. Rollini
17799 Le Chansons d'Amour M. Marechal
17801 La Juive (Priere), Halevy M. Glue
17803 Les Deux Amis (tyrolienne du Coucou)
Mme. Rollini
1 7806 Ah ! ma petite Lili M. Marechal
17807 Le Violoneux (ronde), Offenbach
M. Ragneau de l'Opera
17811 Ma Bergere (tyrolienne) Mme. Rollini
17817 Carmela (chanson sorrentine), Curtis M. Dulac
17823 Derniere Serenade (tyrolienne) Mme. Rollini
17825 J'ai peur d'Aimer (valse), Rico M. Gluck
9 New German Records
15573 Standchen des Beckmesser aus Die
Meistersinger Ludwig Mantler
15583 Magdelein hor meine Mahnung, Bohme
mit Orchesterbegleitung Paul Biegler
15598 Der Tambour Robert Steidl
Originals-Couplet mit Instrumental-
Imitationen und Orchester
15602 Auf der Isartalbahn, heiteres Intermezzo
Hans Bladel
15603 Westfalenlied, Peters Karl Rost
mit Orchesterbegleitung
15605
15606
15612
15620
Max Steidl
Mondschein-Serenade, Neil Moret
mit Orchesterbegleitung
Ein Fulder in Frankfurt Adam Muller
Original-Couplet in Frankfurter Mundart
mit Orchesterbegleitung
Wie ich dich Hebe, trautes Kind, aus
"Die shone Vestalin," Hollander Max Steidl
Ein rheinisches Madchen bei rheinschern
Wein, Hoppe Karl Rost
mit Orchesterbegleitung
Edison Phonograph Monthly, Oct., 1907
8 New Norwegian Records
19113 Saeterjentens Sondag, Ole Bull
Hjalmar E. Roren
19114 Aa Ola, Ola, min eien Onge ! Hjalmar E. Roren
19115 Ja, vi elsker dette Landet, R. Nordraak
Hjalmar E. Roren
19116 En Sangers Bon, F. A. Reissiger
Hjalmar E. Roren
19117 Mens Nordhavet bruser, L. M. Ibsen
Hjalmar E. Roren
19118 Sonner af Norge, det aeldgamle Rige, C. Blon
Hjalmar E. Roren
19119 Du gamla, du friska Hjalmar E. Roren
19120 Vi vil os et Land, Christian Sinding
Hjalmar E. Roren
15500
15501
15502
15503
15505
15506
15507
15508
15509
15510
15520
15521
15522
15523
15524
15525
15526
15527
15136
15137
15138
15139
15140
15141
15142
15143
15144
34 New Polish Records
Piosenka Wincenty Rapacki
La Matchiche Wiktorya Kawecka
Duet Z op. "Baron cyganski" Bielska i Rapacki
Piesn Chorazego z op. "Hrabina"
Stanislaw Tarnowski
Powrot Taty parodja Antoni Fertner
"Lipa" Kwartet opery Warszawskiej
Siciliana Henryk Drzewicki
Przasniczka Helena Zboinska
Koci Duet Adolfina Zimajer
i Wincety Rapacki
Arja z op. "Violetta" S. Bogucki
Wale o milosci Wiktorya Kawecka
"Werther" strofy Ossiana Ignacy Dygas
Arya z op. "Opowiesci Hoffmana" S. Bogucki
Scena w wagonie Bielska i Fertner
Koleda Kwartet opery Warszawskiej
Wale z op. "Figle Junony" Jan Popowski
Polonez Jan Sztern
"Primadonna w zastawie" Wiktorya Kawecka
15528 Duet z operetki
Rapacki
15586
15587
15588
15589
15590
15591
15592
15593
15624
15625
15626
15627
15628
15629
15631
'Malzenstwo na zart"
Bielska
Arya z kurantem z op. "Straszny dwor,"
Moniuszka Henryk Drzewiecki
Duet z op. "Chopin," Orefice
Zooinska i Drzewiecki
Amoureuse Wale, Berger Wiktorya Kaweck*
Polonez Kratzera Kwartet opery Warszawskiej
Zyczenie, Rubinstein Ignacy Dygas
U dentysty W. Rapacki i A. Fertner
Piosnka z op. "Tyrolka" Wiktorya Kawecka
Arya z op. "Pierscien rodzinny" S. Bogucki
Szumia jodly z op. "Halka," Moniuszko
Henrydk Drzewieki
Wiersz, "Secesya"
Skowroneczek, Noskowski
Duet z. Op. "Rajskie Jablusko,
Obawa Mazurek, Boguski
Cichy wieczor, Burwig
"Andzia," Rapacki
Anton Fertner
Helena Zboinska
" Offenbach
Bielska i Rapacki
Tarnawski
Wiktorya Kawecka
Wiktorya Kawecka
18 New Scandinavian Records
Hvorfor jeg elsker dig? af A. Hegner
Jorgen Lindahl
Danmark skal staa, mens Bolgerne rulle,
af Lembecke Jorgen Lindahl
Og jeg har otte Kja^rester, af Olivo Krause
Jorgen Lindahl
Lille rode Ronnebaer, af Fr. Rung Jorgen Lindahl
Dengang jeg var kun saa stor som saa,
af P. Heise Jorgen Lindahl
Vaagn af Din Slummer, af P. Heise Jorgen Lindahl
Flojtevisen Chr. Schroder
Pengeskabsvisen Chr. Schroder
Nejenunder, ovenpaa og lige midt imellem
Chr. Schroder
15145 Et uheldigt Frieri Chr. Schroder
15146 Bondepigens Drom Chr. Schroder
15147 Til min Gyldenlak, af Emil Frijs Peter Cornelius
15148 Klokkeklang, af Leopold Rosenfeld Peter Cornelius
15149 Majsang, af G. A. Lembcke Peter Cornelius
15150 Serenade af "Troubaduren," af Verdi
Peter Cornelius
15151 Lohengrins Farvel til Svanen, af R. Wagner
Peter Cornelius
15152 Serenade af "Der var engang,"
af P. E. Lange-Muller Peter Cornelius
15153 Vil du ? af Frederik Rung Peter Cornelius
Making Room for New
Records
Whenever we issue a cut-out list some of our
friends take exception to it on the ground that
we have cut out some very fine songs or in-
strumental selections. In the cut-out list of
Foreign Records on page 20 there are some splen-
did Records, but they have not been selling as
largely as we hoped, and we are eliminating
them to make way for our new French, German,
Polish, Italian and Scandinavian Records. These
new foreign ones are necessarily more up to date
and likely to be more universally popular. If we
retained all the Records we make, the printing
of catalogues and incidental lists, which is al-
ready a matter of some complexity, would be a
difficult and extensive task. It would be, too, a
distinct hardship to progressive Dealers, who
want to carry as large a stock as possible, if we
allowed the list to grow to unwieldy proportions,
either iri domestic or foreign selections.
A much wider interest is being taken by the
public in foreign selections. Dealers who have
seen the possibilities that lie in pushing such
Records, have been delighted with the results;
and it is largely on this account that we have
determined to list only such songs or instrumental
selections as will increase the desire of the gen-
eral public to hear all that is best of the foreign
records. The opinions we have received on the
merits of these German and French records,
some of which have been printed in The
Monthly, go to show that they will be much bet-
ter sellers than those which they replace.
10 Edison Phonograph Monthly, Oct., 1907
An Annoying Delay
The following letter is self explanatory:
To the Trade.
September 10, 1907.
Having experienced trouble in obtaining proper
raw material for the new style horn cranes, we find
it will be impossible to supply the entire trade
with the machines containing the new style horn
equipment in time to be put on sale September
1 6th, as originally intended. For this reason we
will extend the date given in our letter of July
23rd, from September 16th to October 1st, and
up to that time you will be permitted to sell Edi-
son Phonographs with the old equipment and at
the same list prices as heretofore. After October
1 st all Edison Phonographs must be equipped
and sold with the new equipment and at the new
list prices. Should you require any machines
with the old equipment to fill orders to Septem-
ber 30th, we can supply them immediately upon
receipt of order, but would request that you in-
dicate on such orders, "Ship with old equipment"
to avoid any possibility of delay or error in filling.
We also find it will be impossible for us to get
out the new Agreements in time to take effect be-
fore October 1st. They will therefore bear
October 1st dating, and will take effect on that
date.
F. K. DOLBEER,
General Manager of Sales.
When we settled upon September 16th as the
date when the new equipment would go into
effect, there were two reasons which actuated
us. First, we considered that we had given
ample time for all Jobbers and Dealers to get
rid of the old style stock and start in with the
new without suffering any inconvenience.
Secondly, we thought by that date we should be
ready to fill our orders.
By an unfortunate and unforseen inability to
obtain certain manufacturing necessities, we have
been obliged to postpone the change until October
1st. It is a disappointment to us and we are
sure that it will so be felt bv progressive Dealers
and Jobbers, who were welcoming the new
equipment as an increased attraction. But to
those Dealers and Jobbers who were not so much
inclined to be pleased at the innovation, this
delay gave them the opportunity they longed for.
They have had two extra weeks in which to
clean up the old stock and get off with the old
love before taking on the new.
There is no question whatever in the minds
of those who have seen the new equipment, but
that it will prove very poplar. The Phonograph
presents a much more attractive appearance with
the new horn, and the tone is greatly improved
thereby. Add to these improvements the certainty
that the coming season will be record breaking
from a sales point of view and then, if you have
not done so already, order largelv and well.
Important Changes
Following is a copy of an unusually interest-
ing announcement mailed to the entire trade
under date of September 10th:
To the Trade :
Orange, N. J., Sept. io, 1907.
On and after this date Mr. C. H. Wilson,
formerly General Manager of Sales, will assume
the position of Assistant General Manager, with
offices located at our factory, Orange, N. J., and
Mr. F. K. Dolbeer will assume the position of
General Manager of Sales, with offices at our
new office building, No. 10 Fifth Avenue, New
York City. Until further advised Mr. Dolbeer
will also continue as Manager of Credit De-
partment.
Hereafter please address all orders, remit-
tances, telegrams and general correspondence to
National Phonograph Co., Orange, N. J., instead
of to our New York office, as heretofore.
W. E. Gilmore,
President.
The announcement was interesting because of
the prominent part that both Mr. Wilson and
Mr. Dolbeer have taken in the affairs of this
company and because of their extended acquaint-
ance in the trade. Mr. Wilson became Man-
ager of Sales in 1898, succeeding C. E. Stevens,
and has since filled the position with signal suc-
cess. Mr. Dolbeer became Credit Manager when
the Credit Department was organized in '1899,
and has been the only manager that the depart-
ment has had. His direction of its affairs has
been an important factor in the success of the
company.
The attention of the trade is particularly
directed to the request that all orders, remit-
tances, telegrams and general correspondence be
addressed to Orange, N. J., instead of the New
York office, as heretofore. With the promotion of
Mr. Wilson and Mr. Dolbeer and the removal
of the New York office, from 31 Union Square
to our new building at 10 Fifth avenue (illus-
trated and described on another page) it was de-
cided to move the Sales and Correspondence
Departments to Orange. Therefore, the change
in the destination of orders, correspondence, etc.
The Sales and Correspondence Departments are
located on the first floor of the new office build-
ing, with A. C. Ireton, Assistant Manager of
Sales, in charge.
New Edison Jobber
Arthur H. Smith, doing business at Smith's
Phonograph- Co., at 818 West Main street, Okla-
homa City, Okla., became an Edison Jobber dur-
ing the past month.
Edison Phonograph Monthly, Oct. , 1907 1 1
Sign Now, Mr. Dealer— Don't Put It Off
Just as soon as you have read over the New Agreement,
sign it without delay and mail it to your Jobber. He will
forward it to us. This will keep you in a position to pur-
chase goods of our manufacture and continue in good
standing as a Dealer.
Do It Now, Mr. Dealer — Don't Delay
Printed Matter
With this issue of The Phonograph Monthly
we are mailing a copy of the new Phonograph
Catalogue, Form 1135, which gives correct illus-
trations and detailed descriptions of each of the
various types of Edison Phonographs with the
new equipment. We began on September 18th
making shipments of these catalogues to Jobbers
on the Pacific Coast, and expect to reach the
Eastern Jobbers by October 1st. We have al-
lotted a fair quantity to each Jobber. This quan-
tity, however, is only sufficient to enable Jobbers
to supply Dealers with a few copies for store
use. It will not be possible for Jobbers or
Dealers to use them for circularizing purposes.
A Jobber doing so and thereby failing to furnish
his Dealers with a limited number will be re-
garded as doing something to the detriment of
our interests. We are urging Jobbers to see that
their Dealers get some copies as soon as their
supply is received and we think that Dealers
generally may rely upon their doing so. It
may, however, be some days after the 1st of the
month before Jobbers can do this. Delays may
occur in the catalogues reaching them and Dealers
are urged to be reasonable in their expectations.
Except for the illustrations and descriptions of
the several Edison Phonographs with the new
equipments, the new Phonograph Catalogue has
not been materially changed. The introductory
matter has been rewritten, the descriptions have
been written in a different style, and certain
changes have been made in the descriptions of
several accessories to bring them down to date.
The new style Edison Ideal Phonograph appears
in this catalogue for the first time.
The trade is advised that Form No. 1060, a
folder with the caption "Four Irresistible Enter-
tainers," is now out of print and can no longer
be supplied by the Advertising Department.
The various changes in prices, discounts, equip-
ments, etc., will make it necessary to reprint a
number of forms such as discount sheets, price
cards, electrotype catalogues, etc. This will be
done as rapidly as possible, and the trade advised
when they are ready. A new Foreign Record
Catalogue will also be printed in the near future,
and the Record Order Sheet covering the foreign
selections will also have attention.
A new form of printed matter has been shipped
to Jobbers with their orders for October Records.
It is a show-card printed in two colors and is
intended to announce the arrival of the new
Records. It is headed ."October Hits," and is
illustrated with a sketch of two vaudeville sing-
ers. These cards cannot be mailed. They can
only be had through Jobbers, who are expected
to enclose one with each shipment of new
Records to Dealers. Unless Dealers order new
Records they do not need these cards. If the
use of this form can be confined to these lines
it will be continued; otherwise not. Jobbers
asking for a larger quantity than we have allot-
ted them must state the number of Dealers buying
new Records of them each month.
Edison Phonograph Monthly
Published for the Man Who Sells Edison Phonographs and
Records by The National Phonograph Co., Orange, N. J.
All communications to The Phonograph Monthly should be addressed to the Advertising Department, Orange, N. J.
NEW YORK : 10 FIFTH AVENUE.
NATIONAL PHONOGRAPH CO., I/TD., 25 CI.ERKENWELI, ROAD, LONDON.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD., 340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO., AVENIDA ORIENTE No. 117, MEXICO CITY.
COMPANIA EDISON HISPANO-AMERICANA, VIAMONTE 515, BUENOS AIRES.
EDISON GESELLSCHAFT, M. B. H., SUD-UFER 24 25, BERLIN.
COMPAGNIE FRANCAISE DU PHONOGRAPHE EDISON, 42 RUE DE PARADIS, PARIS.
Vol. V.
October, 1907
No. 8
General Prosperity
It might be urged by some that it is no func-
tion of a trade paper devoted to the interest of
the Edison Phonograph to congratulate its readers
on the prosperity of the country at large. This
would be a wrong view of the case entirely;
for whereas the newspapers are first to trumpet
forth stories of trouble that make the business
man tremble, the trade journals are the best in-
dications as to the real prosperity of a country.
All Dealers in Edison goods should congrat-
ulate themselves that this general prosperity
shows every sign of steady increase, for it means
the particular prosperity of the class of goods in
which they are interested. And every thing
points to this coming season easily breaking the
record of last. It must inevitably be so. No
other industry can compare with it in steady and
rapid growth. The Phonograph saw the cycle
craze come in, mount to dizzy heights and then
fall to vanishing point. It saw the birth of the
automobile industry; but vast and astonishing
as this has been, its general prosperity does not
compare relatively with that of the Phonograph,
which has never looked back, and whose each
successive year has beaten the last.
If every Edison Dealer could see our factories
and be shown how the enormous plant has
grown from a few lumber erections to the
tremendous city of concrete it now is, they would
be more impressed by the spectacle than any
amount of mere description makes possible. We
never like to state definitely how many Records
or Machines are turned out daily, because the
liberal estimate of yesterday is conservative in
the light of the morrow. But we can assert with-
out fear of contradition that the output, gauged
not on our enthusiastic hopes, but on the matter
of fact orders of Jobbers, are ahead of anything
we could have predicted a year ago. And the
Jobbers in their turn do not order on mere specu-
lation, but are actuated by the Dealers, who see
growing up around them in village, town and
city this steady demand for Edison goods.
Instalment Sales Make In-
creased Record Sales
C. W. Clokey, the first Edison Dealer to in-
troduce talking machines into Wichita, Kas., has
been doing a very big Edison business during the
summer months. In fact he was compelled to tele-
graph for extra machines to be sent on to him
by express. In common with many other pro-
gressive Dealers he now sells on the instalment
plan and says he would rather sell in this man-
ner than by cash payment, owing to the increased
Record sales to be made on that account. His
customers almost invariably ask as they come
in each week to pay their instalments, "Have
you anything new?" On hearing new Records
they seldom go away without ordering a few.
Wedding Marches by
Phonograph
So busy has the Recorder of Deeds, Kansas
City, Mo., been kept by loving couples intent on
being made one, that there is a suggestion to use
the Phonograph to play the wedding march as
the blushing pair are ready to leave the office.
This will probably lead to its use in other similar
cities and Dealers might make sales in offices
where marriage ceremonies are frequent.
Dealers should read the New Agreement
carefully, sign and forward it to their Jobbers
without delay.
Edison Phonograph Monthly, Oct., 1907 13
New Trade Prices on Records
The following is a copy of a letter mailed to
all Edison Dealers in the United States under
date of September 18th:
To Retail Dealers.
Orange, N. J., September 18, 1907.
We beg to notify you that on and after Octo-
ber 1st, 1907, the net price of Edison Gold
Moulded Records to Dealers will be twenty (20)
cents each, the list price to remain as heretofore
at thirty-five (35) cents each, or four dollars
and twenty cents ($4.20) per dozen.
There will be no change whatever in the
price of Grand Opera or Concert Records.
We would respectfully advise that your Jobber
will rebate you one (1) cent per Record on all
Records (except Grand Opera and Concert)
shipped and billed from September 1st to Sep-
tember 30th, inclusive.
This change in price is to be made effective
not only to insure Dealers a better margin of
profit, but to cover any possible loss by break-
age in transit, and from this date your Jobber
will absolutely refuse to entertain or make good
any claims for breakage in transit.
We still purpose replacing any and all Edi-
son Records that may be received in a defective
condition through manufacturing causes.
National Phonograph Co.,
F. K. Dolbeer,
General Manager of Sales.
This reduction in the price of Edison Records
to Dealers is but another of the many moves
made by the National Phonograph Co. to ad-
vance the interests of those assisting it in mar-
keting Edison goods. The reduction was made
practically unsolicited, for the present margin
of profit to Dealers was regarded as liberal and
few had any idea of asking for a better one.
We have heard from time to time complaints
about Records broken in transit and we have
been urged to take some steps to compensate
the Dealers for such losses. But there has not
been enough of such breakage to cause much
dissatisfaction. The breakage has not by any
means equaled the five per cent, reduction repre-
sented by the new price. Therefore the greatest
part of the reduction is an unquestioned move
to give Dealers a greater margin of profit.
It would be a false pretense, however, to claim
that we have made this reduction from philan-
thropic motives. To class it as selfish would
come nearer to the truth. The principal reason
for it is to increase the volume of our Record
sales. Probably to a greater extent than any
other company in this country selling goods on
similar lines, does the National Phonograph
Co. have the good-will and co-operation of its
Jobbers and Dealers. Our policies have been
designed to secure such selling conditions as will
enable our goods to be marketed everywhere at
a uniform price, and to work with the trade in
maintaining conditions that have been widely
proclaimed as one of the best systems in the
business world of to-day. To voluntarily reduce
our own profits for the purpose of increasing
those of our Jobbers and Dealers cannot fail to
add to our strength with the trade, and we shall
fail in our expectations if Edison Records are
not sold to a greater extent than ever before.
The New Horns
Every new style Edison horn will bear a blue
and gold label like the illustration herewith,
differing only in the name of the machine. Gem,
Standard, Horn and Triumph Phonographs will
bear labels with names to correspond with the
machines, while the Balmoral, Conqueror, Alva
and Ideal will bear labels marked "Ideal."
Each horn will be accompanied by a support
LABEL FOR NEW STYLE EDISON HORNS
that cannot be used with any other horn tha»
the one it is intended for. It is important that
the entire trade shall see that the right type of
horn is sent out with each machine. To do
otherwise will be considered a viqlation of con-
tract. On October 1st the trade must add
the new equipment to all old style ma-
chines on hand and thereafter sell machines
in no other way. The new equipment is being
put out for the benefit of all interests, and Jobbers
and Dealers cannot co-operate more effectively
than by doing all in their power to quickly estab-
lish the new conditions and then strive for their
successful continuance.
SIGN AT ONCE.
Dealers are urged to read the New Agree-
ment carefully, sign and forward it to their
Jobbers without delay.
14 Edison Phonograph Monthly, Oct. , 1907
Bogus Parts
The letter printed below is fairly representative
of many we receive concerning imitation parts
for Edison Phonographs. It shows the extent to
which Jobbers are permitting themselves to be
imposed upon by manufacturers of such parts.
We cannot believe that they buy them and in turn
sell them to their Dealers knowing of their in-
ferior character.
Decatur, 111., Sept. 10, 1907.
National Phonograph Co., Orange, N. J.
Gentlemen: — Enclosed you will find ten (10)
Edison Home feed nuts, which are imperfect.
There is not a straight cut nut in the bunch. The
cut seems to be deeper on one side than the other.
If one of these nuts are used, one must twist the
feed-nut spring to make the threads line up with
the threads on the shaft. If you don't twist the
spring the nut bears on one side only, thereby
wearing both nut and shaft faster than under
ordinary conditions. I bought these nuts from
— . Please send by return mail 10
good nuts to replace these.
Schall Talking Machine Co.
The above letter was referred to Mr. Weber,
our factory Superintendent, who at once detected
the poor character of the feed nuts in question
and replied as follows to the Schall Company:
Orange, N. J., Sept. 12, 1907.
Schall Talking Machine Company, Decatur, III.
Gentlemen: — I am in receipt of your favor of
the 10th instant, also the 10 feed nuts for Home
machine which were enclosed. In reply would
say that these feed nuts are the worst botch work
of any imitation parts of Edison machines that
have come to our notice for a long time, and of
course, if they are put on any Edison Phono-
graphs, they will ruin the threads of every cylin-
der shaft. I must say that these were not furnished
by us, with the exception of the one which is
o. k. in every respect, which we have no doubt,
was not tested on a machine, and for any redress
you will have to communicate with the
., from whom you purchased the nuts.
We are sending you herewith 10 feed nuts, for
which kindly send us formal order.
National Phonograph Co.,
Peter Weber,
General Superintendent.
We print this correspondence for the purpose
of calling the attention of the trade in a some-
what different manner to this most despicable
character of substitution. It is despicable in the
first place for manufacturers to turn out parts of
such an inferior character, for they must know
that to use them cannot fail to damage, if not
absolutely ruin the Phonographs upon which they
are used. It is a shortsighted business policy
that induces Jobbers to buy these parts, for their
sale cannot fail to re-act upon them as soon
as Dealers buying them find out how they have
been imposed upon. In the case above referred
to, it is quite certain that the Jobber who sold
these parts to the Schall Company has lost them
for customers, and has lost the profits on a con-
siderable quantity of talking machine goods, as
an offset to the few cents profit made from the
sale of ten imitation feed nuts. It is the inten-
tion of the National Phonograph Co., as soon
as possible, to handle this subject in a manner
to prevent the sale of bogus parts and insure
the sale of its own, but, until it can do so in
an adequate manner, it must ask the co-operation
of Jobbers in buying such parts from us direct
and of Dealers in refusing to buy parts from
Jobbers until they have been assured of their
genuineness.
A Warning
"We have received complaint throughout our
territory in Indiana," wrote a Western Jobbing
firm under date of September 18th, "that the
Jobbers there are offering Dealers the initial pur-
chase, with the privilege of returning whatever
goods they cannot sell, after several months.
This is entirely against your contract, as you will
admit. Please advise us, whether you will per-
mit it, and whether you will have the same
stopped."
As the letter states, the practice referred to is
a glaring violation of agreement and one that
will not be permitted any longer than it takes
to get the necessary evidence against the offender.
If any Jobbers are following this plan they are
warned that they must at once stop it.
Richard Carle Uses Edison
Phonograph in "The
HurdyGurdyGirl"
"We sold an Edison Standard Phonograph to
Richard Carle for use in the first act of his
show 'The Hurdy Gurdy Girl,' which has been
playing in Boston all Summer. The machine
has been in use the whole time and they find it a
perfect success. The oddest part of the sale was
that in timing the machine to be used in the
first act, there happened to be a record of 'The
Dream of the Rarebit Fiend,' which was just
exactly what was wanted, and the comedian of
the show has used it to dance by ever since it
was installed."— The Eastern Talking Machine,
Boston, Mass.
Edison Phonograph Monthly, Oct., 1907 15
Our New Fifth Avenue
Office
The New York office force of the National
Phonograph Co. moved, on September 16th, from
31 Union Square to the new building, 10 Fifth
Avenue, corner of Eighth Street, purchased more
It has been magnificently decorated for our use
and there are few offices that can compare with
it in this respect. The greatest credit is due to
William Pelzer, of our Legal Department,
under whose direction the alterations have been
carried out and to whose good taste is due the
excellent effects obtained.
than a year ago in order that we might have
a permanent headquarters, conveniently situated,
and fitted up as we desired. The building is one
of the old four-story, brown-stone mansions, in
which, until the northward march of business
drove the aristocratic New York higher up the
same avenue, lived the wealthiest and best fam-
ilies. No. 10 was the town house of C. H. Mc-
Cormick, the American Ambassador to France,
and has been the scene of many brilliant func-
tions.
The entrance, formerly at the top of a flight
of stone steps, is now on the ground floor, where
the general waiting room is situated. An ornate
portico protects the entrance door.
The second floor is chiefly taken up by three
large and lofty apartments, opening one into the
other, which can be closed at will by huge sliding
doors of polished mahogany. The first of the
three is the office of F. K. Dolbeer, General
Manager of Sales, who is also retaining for the
present his former position of Manager of the
16 Edison Phonograph Monthly, Oct., 1907
Credit Department. The middle room is occu-
pied by Walter Stevens, General Manager of the
Foreign Department, and William Pelzer, of the
Legal Department. The rear room will be the
town office of W. E. Gilmore, President of the
National Phonograph Co. These three apart-
ments are panelled with finely polished mahog-
any and the walls are covered with dark green
figured French tapestry. The floors are of hard
wood and covered with beautiful Oriental rugs.
The mouldings of the ceiling are noticeable, while
the mantels in all three rooms, but especially the
front, are superb specimens. A Board Room is
in the rear. What was formerly the entrance
hall of the mansion is now used as a small re-
ception room.
The third floor is devoted principally to the
clerical staffs of the Credit and Agreement De-
partments. The New York office of the Man-
ager of the Advertising Department, whose head-
quarters are in Orange, N. J., is also located
on this floor.
The fourth floor is occupied by the staffs of the
Commercial Department and the Edison Manu-
facturing Co. There are offices for the two
District Managers of the former, and for the
Sales Managers of the Edison Battery and the
Edison Kinetoscope, in connection with the latter.
The fifth floor is occupied by the Bates Manu-
facturing Co., and such parts as are not used by
it will be devoted to needs that may arise laiter
on. An electric elevator has been installed and
suitable quarters found for the engineer in charge
of the building. In a word, none of the con-
veniences found in modern office buildings are
lacking.
Our out-of-town friends may reach the new
location by taking the Eighth Street cars from
Broadway, or the subway, or by taking the
Sixth Avenue elevated cars to Eighth Street and
walking east one block. We hope that Jobbers
and Dealers generally will more than ever find
an opportunity to call at our New York office.
The Point of View
"My dear," murmured the sick man to his
wife, "I am nearing the golden streets. I hear
strains of sweetest music, unearthly in its beauty,
I "
"John," said the wife, "what you hear is a
Phonograph in the next flat."
"So it is. Darn those people anyhow. No
consideration for their neighbors. Go and tell
'em to stop that infernal racket at once." — Ex-
change.
Advertising Picture Postals
William C. Yeatts, Edison Dealer, of Benders-
ville, Pa., sends some clever specimens of picture
postals which have brought him excellent re-
sults. "I find," he writes, "that this is about the
best way for me to advertise the Edison Phono-
graph and Records. I have been doing so for
about a year and it is bringing me in good re-
sults."
One card depicts a man, evidently home rather
late, creeping upstairs, shoes in hand, for fear
of waking some one up. "I hope I shall not dis-
turb you" the card reads, "but listen ! When
you have made up your mind to buy a talking
machine drop in and buy an Edison." Another
shows a giraffe and under the caption "Within
Reach," is written, "The Edison Phonograph is
within reach of all if you only knew it. Call and
hear it play, sing and talk. We give a free
concert on Wednesday evening at 8 :$o P. M.
Come and hear it." The third card shows a
man driving an automobile, and has this upon
it. "You auto come to W. C. Yeatts' store and
hear the Edison Phonograph — the best machine
on the market."
Unusual cards like these rivet attention, fix
the Dealer's name in the mind and lead most
surely to business. Mr. Yeatts has been trying
the plan for a year and has found that it pays.
Probably if he had tried it only a week or so he
would have traced no very definite results, for
all advertising to be worth anything must be
persisted in. The small Dealer may be bene-
fitted even by an occasional advertisement in his
local paper or by good bill board publicity, but
he will be very much more helped if he deter-
mines to make an effort to advertise consistently
and watch the results carefully.
John Wanamaker, who was perhaps the first
to start modern department advertising along
the lines it is now conducted in, whose adver-
tising has always been a model for other mer-
chants, has very decided views about advertis-
ing.
"If there is one thing on earth that a 'quitter'
should leave alone, he says, "it is advertising.
To make a success of advertising one must be
prepared to stick like a barnacle on a boat's
bottom. The advertiser cannot hope to reap re-
sults commensurate with his expenditure early
in the game. Advertising doesn't jerk; it pulls.
It begins very gently at first, but the pull is
steadv. It increases day by day and year by year
until it exerts an irresistible power."
Although Mr. Wanamaker was probably think-
ing of the great national advertisers who, like
ourselves, spend enormous appropriations, the
principle of sticking to the game is as much
applicable to the small Dealer, with his few lines
in the local paper, as to the biggest Jobbers.
Edison Phonograph Monthly, Oct., 1907 17
A New Type of Edison
Phonograph
With the issuance of the new Agreement and
the inauguration of the new price conditions on
October ist, we are putting before the trade a
more expensive type of Edison Phonograph to
meet the long continued demand of Jobbers and
Finish of Mechanism and Parts — Oxydized
bronze finish throughout; extremely handsome in
appearance.
Horn — Specially finished with gilt decorations,
polygonal shaped; 33 inches long; bell, 24 inches
wide. Supported by oxydized bronze swinging
crane.
Mandrel — Oxydized bronze, highly polished,
runs on centers supported by swinging arm or
end-gate, insuring steady and uniform reproduc-
Dealers for a type of machine that will fill the
requirements of any home, no matter how hand-
somely furnished. The new machine will be
known as the Edison Ideal Phonograph, and its
retail price will be $125.
The half-tone illustration of the machine
shown herewith does not do it justice because of
the inability to show the colors of the cabinet
and the finish of the machine. The metal parts
are finished in oxydized bronze. The cabinet
is of mahogany, made of a special design and
highly polished. The machine also includes
many other attractive features. This new type
of Phonograph has been included in the new
Machine Catalogue now being shipped to Job-
bers and the latter are being urged to order at
least one machine so that Dealers may have an
opportunity of inspecting it. It will be sold
subject to the same discounts as all Edison
Phonographs, except the Gem and the Bijou. A
detailed description of the new machine is as
follows:
Cabinet — Mahogany, new design with heavy
molding and cover to match, both with special
piano finish. Cabinet has a hinged frame to
which the entire Phonograph mechanism is
firmly fastened, and which may be turned back,
permitting convenient inspection of the motor.
tion. Will play Edison Standard Records and
Edison Grand Opera Records.
Motor — Powerful triple springs, with improved
motor suspension. Runs noiselessly, regulates
perfectly, and can be wound while running.
Has removable steel bushings, belt tightener and
other useful devices.
Reproducer — Model C, with highly polished,
button-shaped sapphire, which does not scratch or
wear the Record; will last indefinitely and does
not require changing.
Recorder — An Improved Edison Recorder, for
home Record making.
Shaving Device — Has device for shaving wax
blanks.
Size of Machine — Height, 14^$ inches. Base,
i8M$xi2|4 inches. Weight, net, 53 lbs.; gross,
100 lbs. Packed in one case. Horn packed in
crate, gross weight, 24 lbs.
Phonographic Advice
This is the title of a little pamphlet sent out
by Marks Silverstone, Edison Jobber of St. Louis,
Mo., containing useful advice on the manage-
ment of Phonographs. So many times the
Phonograph is subjected to unjust charges due
only to the carelessness of the owner who per-
haps has allowed oil to get on the belt or some
equally trivial thing due to lack of knowledge,
that the little booklet will be very useful.
18 Edison Phonograph Monthly, Oct., 1907
To Add New Equipment to
Present Machines
We reprint below the information published
in the September Phonograph Monthly, giving
instructions for adding the new equipment to such
of the present types of machines as Dealers have
in stock. The new parts consist of a horn, a crane
and pieces for attaching the crane to the cabinet.
The latter pieces include a metal holder, with
screws; a crane base to hold the crane and keep
the machine from tipping over, and a brace to
keep the upright rod of the crane in a rigid
position. Following are the instructions for at-
taching the crane holder:
Slide the reproducer arm to the right as far
as it will go and fasten it down to the end gate
latch with a rubber band or string. Turn the
cabinet over on its back, leaving its cover on
and catches locked. Place the crane base inside
of the metal holder and hold both parts against
the bottom of the cabinet, keeping the center of
the holder the right distance from the left hand
edge of the cabinet base. See that the holder is
held so that the base 'stands at right angles, or
perfectly square with cabinet, and mark loca-
tion of screw holes on base of cabinet. Remove
the holder and crane base and with a No. 40
twist drill or the same sized brad awl, drill the
four holes into base of cabinet one-half inch
deep at the places previously marked. Screw on
the crane holder. The front edge of crane holder
on all cabinets should be Y% of an inch back of
the edge of cabinet base.
The brace is not fastened to the cabinet, but is
pushed over the top edge of the cabinet by lift-
ing up the lid. It should then be placed in such
a position that the upright rod of the crane will
stand perpendicular.
The distances from the inside of cabinet base
to center of holder should vary in each machine
as follows: Standard, 3^ inches; Home, 7^
inches; Triumph, Alva and Concert, 734 inches;
Balmoral and Conqueror, 12^2 inches.
GEM MACHINE CAUTION.
The hole in the body of the Gem Phonograph,
for holding the horn crane, has been increased
from 3-16 to 54 mcn on all new machines. To
equip machines made previously to this change,
it will be necessary for Dealers to order special
horn cranes with the end made 3-16 inch.
Correction
We sometimes wonder if the trade reads the
Phonograph Monthly as it appears from month
to month, but when an error creeps into its
columns we have abundant evidence that it is
widely read. In an article in the September
issue this statement was made:
"By the terms of your agreement you are not
permitted to take machines in part exchange, so
there is no lessening of the profit in these trans-
actions in any manner."
Every Jobber and Dealer knew that this was
contrary to Section 4 of the Dealers' Agreement,
and no inconsiderable number promptly "jumped"
on us. Section 4 covered the matter as follows,
and the same sentence has been included in the
new Agreement:
"This does not prohibit the acceptance of a
talking machine at full list price, if good as new,
(or less cost of necessary repairs to make good
as new) in exchange for an Edison Phonograph
sold at full retail list price; but does prohibit
the acceptance of Records or Blanks of any kind,
at any price, in exchange for Edison Phono-
graphs, Records or Blanks."
No More Rough Blanks
With the adoption of the new Agreement we
have decided not to sell rough Blanks, and after
October 1st we will furnish shaved Blanks only.
Up to the Top Notch
"Yes, Sir ! I have purchased an Edison, Home
style, and it is the biggest bargain I have ever
had for anything near the price paid for it. I
have also secured a good selection of your ex-
cellent records, and along with the Phonograph,
I must say I have what can well be called an
amusement producer that is up to the top notch."
— Walter C. Smith, Lynchburg, Va.
Phonograph at Gospel
Meeting
To help the Sunday services of the Gospel
wagon attachment of the Market Street Mission
at Morristown, N. J., Supt. Ironsides used a
Phonograph yesterday, and sacred music pealed
from a large horn. It worked to perfection.
Local soloists who generally do all the necessary
singing simply looked on. Hereafter the Gospel
wagon will carry the Phonograph on all mission
work. — New York World, Sept. 16th.
His Wife — Why is it you never start up the
phonograph any more, John?
Her Husband — There is no harmony in two
talking-machines running simultaneously, my
dear. — Music Trades.
Music is one of the fairest and most glorious
gifts of God, to which Satan is a bitter enemy;
for it removes from the heart the weight of sor-
row and the fascination of evil thoughts. —
Luther.
Edison Phonograph Monthly, Oct., 1907 19
Among the Jobbers
Considerable alteration has taken place during
the past few weeks in the appearance of the store
occupied by Louis Buehn & Bro., Edison Jobbers,
at 45 N. Ninth street, Philadelphia. New booths
have been erected and the interior largely re-
modelled. This has been necessitated by the
growth of their business. For the same reason
a third floor has been added, which will be de-
voted entirely to wholesale stock.
be fitted up as a recital hall and will be equipped
to seat some two hundred and fifty people.
"I have never seen Dealers more enthusiastic
in regard to the present conditions and the pros-
pect of a fine fall trade," says Mr. Towell, of
the Eclipse Musical Co., Cleveland, O., who
has just returned from a business trip. Mr.
Towell declares that business is 50 per cent
better than it was a year ago at this time.
The Eastern Talking Machine Co., of Boston,
Mass., Edison Jobbers, has been utilizing the
quieter months to carry out alterations necessary
to steadily increasing business. An electric pas-
senger elevator is being installed and the need
of additional room has resulted in the opening
of a new salesroom.
Mr. Ketterer, Manager of the talking machine
department of the Conroy Piano Co., Edison
Jobbers, St. Louis, Mo., declares that their fall
business has already opened with such a rush
that they confidently anticipate that this year's
business will by a large margin exceed that of
previous ones. They are adding more record
bins and have determined to carry the largest
stock of Edison Phonographs and Gold Moulded
Records in the history of the firm. The new bins
have a capacity of nearly 50,000 Records.
The Boston Cycle and Sundry Co., Edison Job-
bers of Boston, Mass., anticipate a splendid fall
business. Manager Andrews said recently, "I
think this is going to be a record breaker for the
talking machine business. I find Jobbers through-
out the country feel the same way."
R. S. Williams & Sons Co., Edison Jobbers, of
Toronto and Winnepeg, had a fine display of
Edison goods at the recent Canadian National
Exhibition, and much interest was aroused
thereby.
Harger & Blish, Edison Jobbers, of Dubuque,
la., have recently decided to lease the central
store in the new Security Building. Extensive
alterations are to be made and it is anticipated
that when finished it will be one of the finest in
the State. On the fourth floor a large room will
L. E. McGreal, Edison Jobber at Mil-
waukee, did an unusual bit of advertising last
month. He printed a list of his Dealers in Wis-
consin and the Northwest, with a caption stating
that the public could buy as cheaply from them
as from him, and he distributed 100,000 through-
out his territory.
About Our Advertising
We might be criticized for not making
more of a fuss in each issue of The
Phonograph Monthly about the advertising
being done for the furtherance of our
business, and we could hardly deny the impeach-
ment. The real reason why we do not say more
about it, is because the demands upon the col-
umns of The Phonograph Monthly every
month seem to crowd out reference to it. The
work of getting our catalogues and other printed
matter in editions that run into millions goes on
quite the same as if we said more about it. There
is no let up in bill-posting, railroad bulletins,
special electric signs, etc. The magazine adver-
tisement shown on page 24 of this issue, ap-
peared in the publications named below in the
latter part of September and October:
American, Argosy, Associated Sunday Maga-
zines, Century, Collier's Weekly, Cosmopolitan,
Everybody's, McClure's, Metropolitan, Munsey's,
National, Pacific, Puck, Red Book, Review of
Reviews, Saturday Evening Post, World To-day,
Youth's Companion.
In October we will begin our annual news-
paper campaign, using from one to three of the
best newspapers in every jobbing city.
Newspaper advertising has been a feature for
the past two years and it will be larger and better
than ever this fall and winter. More will be
said about advertising next month.
Additional Boiler Equipment
During the past month the erection of an ad-
ditional boiler house was begun at our Orange
factory. It is being built of reinforced concrete,
like all the other buildings now in process of
erection. It will be 25x60 feet in size and about
40 feet high. It will be at once equipped with
three Climax boilers of 750 horse power each.
Record No. 12896 Cut Out
The trade is advised that we have no more
moulds of French-Canadian Record No. 12896
"Ayez pitie d'elle," by R. Harmant, and as soon
as our present stock of this selection is ex-
hausted no further orders will be filled. It will
be omitted from the next Foreign Record Cata-
logue in addition to the list printed on another
page.
20 Edison Phonograph Monthly, Oct., 1907
Cut Out List
Edison Gold Moulded Records
Foreign Selections
The Trade is hereby advised that when our stock of the following
Foreign Selections is exhausted no further orders will be filled. These
selections will be omitted from the next edition of our Foreign
Catalogue.
12000
A la luna (Spanish)
Vargas
2228
12003
La Morena (Spanish)
Vargas
12004
La Sevillana (Spanish)
Vargas
2229
12005
Bolero de Matadores (Spanish)
Vargas
2230
12006
Teresita Mia (Spanish)
Vargas
2231
12007
Le Boca de Pepita (Spanish)
Vargas
2232
12012
Quien te Ham 6 (Spanish)
Vargas
2238
12015
Funiculi Funicula (Italian)
Vargas
2240
12022
Ah non credevi tu (Italian)
Vargas
[2241
12048
Infelice (Italian)
Vargas
2249
12049
Vieni, la mia vendetta (Italian)
Vargas
2256
12072
Di tu se fedele (Italian)
Vargas
2267
12073
Ave Maria (Tosti) (Italian)
Vargas
2270
12079
Ojos Negros (Spanish)
Vargas
12278
12080
Consejos (Spanish)
Vargas
12279
12083
La Calisera (Spanish)
Vargas
12281
12092
El Jaque (Spanish)
Vargas
2282
12094
Non e ver (Italian)
Vargas
2283
12095
11 balen (Italian)
Vargas
12284
12099
Dio possente (Italian)
Vargas
12285
12101
Canzone del Porter (Italian)
Vargas
[2286
12104
Dormi pure (Italian)
Vargas
12136
La Bayamesa (Spanish)
Vargas
2288
12148
Jerusalem (Spanish)
Vargas
2291
12150
Cancion de Amor (Spanish)
Vargas
2294
12151
El Relampago — Tango (Spanish)
Vargas
2296
12156
Romanza en el Juramento (Spanish)
Vargas
[2297
12160
Si tu me amaras (Spanish)
Vargas
[2299
12162
Ultimo Adios (Spanish)
Vargas
2300
12163
Madrid viejo — Bolero (Spanish)
Vargas
12304
12165
Deseos (Spanish)
Vargas
12305
12175
Habanera en Carmen (Spanish)
Vargas
12306
12179
Danza Otero (Spanish)
Vargas
12307
12180
Gancion de Raul en los Mosqueteros
2308
(Spanish)
Vargas
12309
12181
Barcarola en C de L (Spanish)
Vargas
12311
12185
Paso (Spanish)
Vargas
12312
12186
Siciliana en Cavalleria Rusticana
12315
(Spanish)
Vargas
2316
12190
Tus Gracias (Spanish)
Vargas
(2317
12193
La puerta de mi bohio (Spanish)
Vargas
[2319
12196
Las Cimarroncita (Spanish)
Vargas
12197
La Gallina Ciega (Spanish)
Vargas
2322
12199
Romanza del Diablo en el Poder
2323
(Spanish)
Vargas
2325
12200
Serenata de Gounod (Spanish)
Vargas
12207
Cancion dePippo en la Mascota (Spanish]
Vargas
2326
12208
La Mulata Callejera (Spanish)
Vargas
2328
12210
Los Rumberos (Spanish)
Vargas
2330
12212
Cancion de Saltarello en la Mascota
2332
(Spanish)
Vargas
2333
12213
Seguidillas Manchegas (Spanish)
Vargas
2334
12214
Son los supersticiosos la Mascota
2336
(Spanish)
Vargas
2340
12218
Negra tu no va querer (Spanish)
Vargas
2342
12220
No me caso (Spanish)
Vargas
2343
12221
Cancion de Pippo en Boccaccio (Spanish)
Vargas
2344
12223
Himmo de Riego (Spanish)
Vargas
2345
12225
Como yo te he Querido (Spanish)
Vargas 1
2346
12226
Historias y Cuentos — jota (Spanish)
Vargas
2347
Coplas de el Tonelero en Boccaccio
(Spanish) Vargas
La Zamacueca (Spanish) Vargas
Flor de los Campos (Spanish) Vargas
Cuplas de Boccaccio (Spanish) Vargas
Standchen-Weibertreue (German) Porten
Valentin's Gebet (German) Porten
Reizendes Madchen (German) Porten
Lied des Torero (German) Porten
Wie ihre Unschuld (German) Hofmann
Als Hotter Geist (German) Hofmann
Es blinkt der Tau (German) Schumann
Bombardonlied (German) Biberti
O Isis und Osiris (German) Biberti
Scene des Kaspar (German) Biberti
Plus grand dans son obscurite (French) Le Fevre
Margot leve ton sabot (French) Lacroix
Dans le Sommeil (French) Marichal
Par toi, divine creature (French) Marichal
Allons ! jeunes gens (French) Marechal
C'est la lumiere, c'est la ftamme
(French) Marechal
Jue les songes heureux (French) Marechal
De son coeur (French) Marechal
Mort de Valentin (French) Marechal
Priere de la Paque (French) Bartel
Air du Tenor — Jerusalem (French) Bartel
O ! Celeste Aida (French) Bartel
Dans un delire extreme (French) Bartel
Chanson Bachique (French) Bartel
II est venu (French) Dartes
Chanson des Gas d'Irlande (French) Bartel
La Reve d'un Prisonnier (French) Bartel
Hymne a la nuit (French) Bartel
Le Pressoir (French) Bartel
L'anneau d'argent (French) Bartel
Les Enfants (French) Bartel
Stances (French) Bartel
Vainement, ma bien-aimee (French) Bartel
Recit du Graal (French) Bartel
Si les filles d'Arles sont reines
(French) Bartel
Le Credo du paysan (French) Bartel
Noel Paien (French) Bartel
Ballade du Baryton — Quentin Durward
(French) Lacroix
Le Veau d'Or (French) Bartel
Couplet de Walter (French) Bartel
Serenade a Ninon (French) Bartel
Quand 1'oiseau chante (French) Bartel
La Chanson des peupliers (French) Bartel
Carmella (French) Bartel
Si tu m'aimais (French) Bartel
Chant de Charlemagne (French) Carluse
Quand la flamme de I'amour (French) Carluse
J'ignore son nom (French) Dartes
Vainement, Pharaon ! (French) Dartes
Elle ne croyait pas ! (French) Hofmann
Berceuse-Jocelyn (French) Dartes
Air de Vasco de Gama (French) Dartes
Edison Phonograph Monthly, Oct., 1907 21
12348
12350
12352
12354
12355
12356
12357
12358
12359
12361
12363
12365
12366
12367
12368
12378
12383
12384
12385
12389
12390
12394
12399
12414
12424
12427
12431
12432
12435
12436
12437
12440
12444
12449
12450
12451
12452
12453
12456
12458
12459
12460
12461
12462
12463
12466
12467
12468
12471
12474
12477
12480
12481
12483
12484
12485
12486
12487
12488
12508
12509
12511
12513
12514
12517
12518
12519
12520
12521
12522
12523
12524
12525
12526
12527
12530
12531
La Chine est un pays Charmant -(French) Dartes
Suspendez a ces murs (French) Dartes
Sicilienne (French) Dartes
Cavatine, Iphigenie en Tauride (French) Dartes
Tout simplement (French) Dartes
Enfin, me voila seul ! (French) Lacroix
Midi minuit! (French) Lacroix
Couplets des Soldats (French) Lacroix
Ah ! vous ne savez pas, ma chere (French) Bartel
Enfin ! un jour plus doux se leve
(French) Lacroix
D'un amour qui me brave (French) Lacroix
Frais vallons (French) Lacroix
Comme une pale fleur (French) Lacroix
Laisses-moi contempler ton visage
(French) Lacroix
Air de la Vengeance (French) Lacroix
Hat dein heimatliches Land (German) Porten
Vielleicht oft ohne Griinde (German) Htfmann
Siciliana — Robert der Teufel (German) Hojmann
Pastorale — Prophet (German) Hofmann
O kehr' zuriick (German) Schumann
Njewozwratnoje wremja (Russian) Gollanin
Prolog — Bajazzo (German) Leonhardt
Lodernde Flammen (German) Reimann
O viveurs (Italian) Cantulamessa and d'Avigny
Quest'- assisa ch'io vesto (Italian) Rossi
Vieni meco (Italian) Rossi
Un di quando le veneri (Italian) Rossi
Suoni la tromba (Italian) Rossi
Lo vedremo o veglio audace (Italian) Rossi
O sommo Carlo (Italian) Rossi
Quand' ero paggio (Italian) Rossi
Da quel di che t'ho veduta (Italian) Rossi
Sei vendicata assai (Italian) Rossi
Presentazoine di Mimi (Italian) Mielino
Giunto sul passo estremo (Italian) Mielino
Pronti destriere (Italian) Mielino
Me protegge me difende (Italian) Mielino
Ora e per sempre addio (Italian) Mielino
Di pescatore ignoble (Italian) Mielino
E'sherzo, ode follia (Italian) Mielino
Preghiera di de Grieux (Italian) Mielino
Mi par d'udir ancora (Italian) Mielino
La gondola nera (Italian) Mielino
Giulia (Italian) Mielino
Un di all' azzuro spazio (Italian) Mielino
Sempre la stessa (Italian) Mielino
Prologo, Faust (Italian) Mielino
Niun mi tern a (Italian) Mielino
Fra voi belle (Italian) Mielino
Dio, mi potevi scagliar tutti i mali
(Italian) Mielino
E un riso gentil (Italian) Mielino
Sento una forza indomita (Italian) Mielino
Ecco ridente in cielo (Italian) Mielino
Dai campi, dai prati (Italian) Mielino
Dei miei bollenti spirit! (Italian) Mielino
O tu che in seno agli angeli (Italian) Mielino
Ricordo di Quisiana (Italian) Mielino
Gujus Animan (Italian) Mielino
Gia ti veggo (Italian) Sala
Un grande spettacolo (Italian) Gambardella
Mai piii Zaza (Italian) Gambardella
Niun mi tema (Italian) Gambardella
Sperai tanto il delirio (Italian) Gambardella
Vesti la giubba (Italian) Gambardella
Canzone del flschio (Italian) Ciccolini
Tu che fai 1'addormentata (Italian) Ciccolini
El Salto del Pasiego (Spanish) Cabello
Las Hijas de Eva (Spanish) Cabella
Al agua patos (Spanish) Cabello
El Matrimonio — Tango (Spanish) Cabello
Sevillanas y Panaderos — Cadiz (Spanish) Cabello
La Salsa de Aniceta — La Paloma (Spanish) Cabello
Navarra (Spanish) Cabello
Torear por lo fino — Bolero (Spanish) Cabello
Tiempo revuelto (Spanish) Cabello
La Bruja (Spanish) ■ Cabello
El Grumete (Spanish) Cabello
12533 Los Borrachos (Spanish) Cabello
12534 El Celoso (Spanish) Cabello
12535 El Bohemio (Spanish) Cabello
12536 Entre mi mujer y el neg. ? (Spanish) Cabello
12537 Una Onza— Seguidillas (Spunish) Cabello
12538 Sevillanas (Spanish) Cabello
12539 La Salsa de Aniceta (Spanis..) Cabello
12540 Las Ventas de Cardenas (Spanish) Cabello
12541 El Cabo banqueta (Spanish) Cabello
12543 Las Ventas de Cardenas (Spanish) Cabello
12547 El panuelo rojo (Spanish) Cabello
12549 La Partida (Spanish) Cabello
12550 El Diablo en el Poder (Spanish) Cabello
12551 A mi madre (Spanish) Cabello
12553 El Relampago (Spanish) Cabello
12554 La Gran Via — Jota de los Ratas
(Spanish)
12555 Artistas para la Habana (Spanish)
12556 Lp. Marina (Spanish)
12557 Cantares (Spanish)
12559 Consejos (Spanish)
12560 Como esta la sociedad (Spanish)
12561 La Mari — Juana (Spanish)
12568 Ole estudiantina (Spanish)
12573 Nie kocham cie (Polish)
12580 Las Mujeres (Spanish)
12585 La Fiesta de San Antonio
(Spanish)
12600 Felix Morada (Spanish)
12601 El relampago — Volvela a ver un dia
(Spanish)
12602 Alma Mia (Spanish)
12603 Los ojos negros (Spanish)
12604 No es verdad (Spanish)
12620 Ja pomniu tschudnoje mgnowenje
(Russian)
12621 Gornyja werschiny (Russian)
12622 Golubka moja (Russian)
12623 Notschenka (Russian)
12624 Duschetschka diewitza (Russian)
12625 Ty nie platsch ssirotinuschka (Russian)
12626 Nie Chotschu (Russian)
12627 Gosudar moj Batuschka (Russian)
12628 Rachil tyo mnie dana (Russian)
12629 Piesn bednjaka (Russian)
12630 Wot na puti sselo balschoje (Russian)
12631 Oj kasala (Russian)
12632 Nie bjely to snjegi (Russian)
12633 Troika (Russian)
12634 Jefo usch njett (Russian)
12655 En las astas del toro (Spanish)
12656 Torear por lo fino — Coplas (Spanish)
12657 Guernikako-zorzico (Spanish)
12683 Siciliana (Cavalleria Rusticana)
(Russian)
12684 Asra (Russian)
12685 A Granada (Spanish)
12686 Milaja (Russian)
12688 J a was Ijublju i wy powiertie (Russian)
12689 Pomolis mily drug za menja (Russian)
12690 Zalashu ja troiku (Russian)
12691 Skashite jei (Russian)
12692 Nje gawari tschto molodostj sgubila
(Russian)
12693 Toljko usnal ja tjebja (Russian)
12706 J a was ljubil (Russian)
1270*7 Ljubiju tebja milaja rosa (Russian)
12708 Moskwa (Russian)
12709 Ja nie mogu jevo zabyt (R>:;sian)
12710 Proschtschai (Russian)
12711 Mnie wsjo sdies napominajet (Russian)
12712 Kuda, kuda wy udalilis (Russian)
12720 No sabes tu (Spanish)
12740 Cuadros Disolventes — Coplas (Spanish)
12788 Duo de los Patos (Spanish) Lopez and Vargas
12801 Wie mag es wohl gekommen sein
(German) Muench
12835 I've Made Up My Mind to Safl Away
(British) Mackay
12336 Queen of Love (British) Hill
Cabello
Cabello
Cabello
Cabello
Cabello
Cabello
Cabello
Carmen
Uritski
Carmen and Cabello
Carmen and Cabello
LaHoz
LaHoz
Oxilia
LaHoz
Oxilia
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Cabello
Cabello
Cabello
Purkrabek
Purkrabek
Cabello
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Bolewski
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Gollanin
Oxilia
Vargas
22 Edison Phonograph Monthly, Oct., 1907
12844 Skylark (British)
12857 The Auld Hoose (Scotch)
12871 That Old Sunny Window (British)
12873 The Lecturer (British)
12874 The Jilted Shoeblack (British)
12883 Jonas dans la baleine (French)
12885 Le Flegme (French)
12897 C'que j'en comprends pas (French)
12898 Faut r'miser ca (French)
12901 Consent soldat (French)
12903 Nous avons fait comme eux (French)
12905 Les petits joyeux (French)
12907 Larirette et Lonlonla (French)
12908 La vigne au vin (French)
12923 'E Grumbles (British)
12924 Mrs. Carter (British)
12925 I'll Sing Thee Songs of Araby (British)
12943 If I Were King of England (British)
12944 The Coster Serenade (British)
12947 What I Have I'll Hold (British)
12950 Has Anyone Been Asking for Me?
(British)
Hill
12952
Reid
12953
Mackay
13048
Daniels
13052
Whelan
13054
Cartel
13056
Cartel
Harmant
13066
Mery
13068
Mery
13072
Kelm
Kelm
13079
Kelm
18807
Kelm
18808
Whelan
18809
Whelan
18818
Virgo
18819
Whelan
18823
Whelan
18825
Mackay
Kelvin Grove (British)
My Flo from Pimlico (British)
I Love You Still (British)
Rowan Tree (British)
I Felt Sorry for the Fellow (British)
My Love is Like a Red, Red Rose
(British)
Peace, Peace (British)
Just in a Motherly Way (British)
It's the Finest Flow of Language Ever
Heard (British)
Drink (British)
Lechu nerannenu (Hebrew) Goldin
Zimblen (Hebrew)
Bif roach reshuim (Hebrew) Goldin
Brechen Die Beiner (Hebrew)
Eitz Chaim (Hebrew) Goldin
Weshomru (Hebrew) Goldin
Kwojdoj (Hebrew) Goldin
Reid
Mackay
Hill
Reid
Mackay
Reid
Mackay
Mackay
Whelan
Mackay
Quartette
Cornfield
Quartette
Cornfield
Quartette
Quartette
Quartette
Mackay
Collections of Rare Records
There is no doubt but that as home record-
ing becomes more understood* and carefully-
studied, collections of records will be made just
as to-day collections of rare autographs arouse
much interest and obtain enormous prices
when put up at auction. The prices of records
should be infinitely higher for, after all, what
value has a scrawling signature when compared
with the living voice? What would not Amer-
icans give to hear Poe recite some of the poems
which have placed him among the immortals,
or what value could be placed upon a Record
of Longfellow or Emerson?
Some years ago when the Edison Phonograph
was making a great stir in the British metropo-
lis, Robert Browning, the poet, was asked to
make a record. His memory was prodigious and
on being pressed to recite his celebrated poem,
"How we brought the good news to Ghent,"
started off boldly, but, owing perhaps to the
novelty of the occasion, utterly forgot the third
line. His attempts to recall it and his inter-
jections were faithfully recorded. He apolo-
gized to his hostess, but she said she would value
it all the more on account of its uniqueness.
Browning is dead and gone, and there are Brown-
ing Clubs all over the country, but what value
could be placed upon the record he made? In
London there is a private collection — one of the
most interesting and valuable in the world —
which contains a number of records made by
Lord Tennyson, the late poet laureate. One of
the finest of his was "The Charge of the Light
Brigade." The same collection has an address
in the eloquent language and vibrant voice of
the great statesman Gladstone. There are
records made by the great African explorer
Stanley. The Prince Louis Napoleon, only son
of the Emperor of the French and the Empress
Eugenie — the unfortunate prince killed during
the Zulu War, — made a record in his native
tongue. Florence Nightingale made one in 1890
for the exhibition held in London for the benefit
of the surviving heroes of Balaclava (the charge
of the Light Brigade) and contained the follow-
ing words from that pioneer of army nursing:
"God bless my gallant comrades of Balaclava
and bring them safe to shore — Florence Nightin-
gale."
It is easier to make records now than it was
when Florence Nightingale said this, and
cheaper too. Record collecting is certainly the
most interesting collection possible and would
gain many devotees if sufficiently known. Deal-
ers should never lose an opportunity for talking
home records to customers. The fact that they
cannot approach the professional record has noth-
ing to do with it. The little affectations of
voice, strange inflections, etc., which would never
be found in the professional record would add to
the value of the home record, for it would add to
the naturalness and lifelike effect produced.
Love, Religion and Humor
Each line of this poem is the name of an
exceptionally fine Record. The first letter of
each line, reading downward, spells "Edison
Record."
LOVE.
Eillecn Allanna, (9264)
Dreaming love of you, (9219)
In the Valley of Kentucky, (8013)
Somebody's waiting for you, (9476)
RELIGION.
Onward Christian Soldiers. (8461)
Nearer My God to Thee. (8136-7267-8022)
Ring the Bells af Heaven, (8854)
Eternity— Eternity. (9424)
HUMOR.
Casey courting his girl, (8103)
On the Banks of the Rhine with a stein, (9124)
Ruben Haskins' Ride in an auto, (8619)
Down on the Brandywine. (8712-8748)
James A. H. Conway,
Edison Dealer,
Maiden, Mass.
Edison Phonograph Monthly, Oct. , 1907 23
Talking Machines and
Posterity
It is a regrettable fact that people, as a rule,
are apt to regard the talking machine chiefly as
a source of entertainment and amusement — as a
mechanical means of reproducing vocal and in-
strumental music — but never as an instrument
whose real value to the world is, paradoxically,
at once a matter of certainty and of conjecture.
It has winged victorious flights through all the
phases of instrumental and vocal music, from
the compositions of the poetasters to the works of
the great masters, whose brains shaped out the
most classic and stupendous of the grand operas.
It has become a force in the educational world,
in business life, in religious circles. In every
walk it has achieved signal success — and the end
is not yet.
Its value to history can be appreciated at a
glance. For example, there have arrived in this
countrv Records of the voice of Emperor William
of Germany, which will be preserved in the
Congressional Library and at Harvard Univer-
sity. This marks the beginning of a collection,
which, it is said, will be made of the voices of
famous people of the present and of the future to
be kept as historical witnesses for coming gen-
erations.
The magnitude of the scope of this plan can-
not be fully estimated at first thought. Think
of the lifelike tones of our own President Roose-
velt a hundred or two hundred years hence pro-
claiming his favorite sayings before an audience
to whom history's pages have made him a famil-
iar object! Instead of being compelled to accept
another man's view of him, or puzzling bewil-
deringly through a dozen varying impressions,
one may judge for oneself in a manner that
cannot fail. It is wonderful — incomprehensible —
a miracle, in truth !
If we would get even a slight conception of the
feeling of posterity, let us consider for a mo-
ment what thoughts would overcome us if we
to-day could hear the even tones of the great
patriot Washington or the kindly Lincoln, whom
we love and reverence solely from what we have
heard and read of them. If patriotism beats
quicker in the heart of the American when the
name or the portrait of Lincoln comes before him,
how much vaster would it become if the voice of
the Great Martyr should speak its measured ac-
cents to the living ear?
The patriotism of the future, fed on the
speech of our present day heroes, will make the
nation greater and broader and richer than any
thought can now measure.
So herein lie the human aspects of the talking
machine — its value not only to individuals, but
to nations, beside which the entertainment of the
passing moment is as an atom of time to all
eternity. For what is the present to the future —
what are a few of us to-day to the hundreds of
millions of to-morrow? — Musical Courier.
SUSPENDED LIST, OCTOBER 1, 1907.
Supplementary to list of Suspended Dealers dated June 1, 1907, which is still in force
and which must be given the same attention by Jobbers and Dealers as if reprinted here.
ILLINOIS.
Cooksvlile — Geo. Swinehart & Son.
Peoria — H. Meyer, 1307 S. Adams st.
IOWA.
Cashing — Bullock & Lyman.
♦Independence — E. O. Parker, 110 E Mainst.
Mederville — John J. Carpenter.
Wichita
KANSAS.
-Frank R. Powell, 132 N. Main st.
MAINE.
Gardner — C. H. Cobb.
Oldtown — H. M. Burnham.
Dovei
NEW HAMPSHIRE.
-H. C. Ingalls & Co., 444 Central ave.
NEW JERSEY.
Newark — R. Rosenthal, Prop. Springfield Hdw.
and Sptg. Goods Store, 71 Springfield
ave.
NEW YORK.
New York City — Italo-American Phono.
(K. Gerard & Co.)
Co..
Fargo-
NORTH DAKOTA.
-Ben Hart.
PENNSYLVANIA.
Lancaster — J. H. Tragresser, 249 N. Queen st.
♦New Castle — Will Hartland, 70 E. Long ave.
Royersford — Granville B. Tyson, 215 Main st.
TENNESSEE.
Alexandria — Clarence D. Baird Music Con-
cern.
UTAH.
Salt Lake City — Daynes Romney Music Co.,
25 East South First st.
VIRGINIA.
Norfolk — W. Reichenstein, 296 Church st.
WISCONSIN.
Ashland — J. F. Pool Co.
Walworth — G. H. Stewart.
•Added since September 1, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our
apparatus, either at addresses given or any other address.
24 Edison Phonograph Monthly, Oct., 1907
Hear The Edison
Phonograph
HAVE you a Phonograph ? How long has it been since you have
critically listened to one ? Do you know how good The Edison
Phonograph is today, how pure the tone, how satisfying the repro-
duction? If you have one, you know. If you have not one, you ought to
know — it's easy to know. Somewhere near you there is an Edison Store. Go
there and hear. Learn how inexpensive it is for a complete outfit, including
records — and how favorable the terms. Then think of the pleasure you can
give yourself, your family and your friends with the world's best music, its
most catchy songs and the monologues and dialogues of its funniest com-
edians. And after doing all this you'll buy one — you simply can't help it.
NATIONAL PHONOGRAPH CO., Lakeside Ave., Orange, N. J.
October Magazine Advertisement
Jobbers of Edison Phonographs and Records
Continued from page 2 of Cover
NEW YORK.
Albany — Finch & Hahn, 92 State St.
Astoria — John Rose, 99 Fulton ave,
Brooklyn — A. D. Matthews' Sons, 894 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells sts.
Neal, Clark & Neal Co., 647 Main st
Elmira — Elmira Arms Co., 117 Main it
Gloversville — American Phono. Co., 99 W. Ful-
ton st
Kingston — Forsyth & Davis, 307 "Wall st.
New York City — Blackman Talking Machine
Co., 97 Chambers st.
J. F. Blackman & Son, 2737 3d ave.
I. Davega, Jr., Inc., 125 W. 125th st
S. B. Davega, 32 E. 14th st.
Douglas Phono. Co., Inc., 89 Chambers st.
Jacot Music Box Co., 39 Union square.
Victor H. Rapke, 1659 Second ave.
Regina Co., 41 Union square.
Slegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego — Frank B. Bolway, 32 W. Bridge st.
Rochester — A. J. Denlnger, 345 North st.
Mackie Piano, O. & M. Co., 100 State st.
Talking Machine Co., 97 Main St., E.
Schenectady — Finch & Hahn, 504 State st.
Jay A Rickard & Co., 253 State st.
Syracuse — W. D. Andrews, 216 E. Railroad 8t
Troy — Finch & Hahn, 3 Third st.
Ltica — Clark-Horrocks Co., 64 Genesee st.
Arthur F. Ferriss, 89 Washington st.
William Harrison, 50 Columbia St.
Utlca Cycle Co., 16 Columbia st.
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st.
Cincinnati — Ball-Flntze Co., 108 West 3d St.
Ilsen & Co., 615 Vine st.
Laurence McGreal, 29 East 5fh st.
Rudolph Wurlitzer Co.. 121 East 4th st
Cleveland — Eclipse Musical Co., 1870 East
Ninth st
Colnmbus— Perry B. Whitslt Co., 213 S. High
street.
Dayton — Nlehaus & Dohse, 35 E. 6th st
Newark — Ball-Flntze Co.
Toledo — Hayes Music Co., 608 Cherry it
OREGON.
Portland — Graves & Co., lac, 828 Washing-
ton st
OKLAHOMA.
♦Oklahoma City — Smith's Phono. Co., 818 West
Main st.
PENNSYLVANIA,
Allentown — Q. C. Aschbach, 539 Hamilton st
Eanton — William Werner, 432 Northampton st
Harrlsburg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
street
C. J. Heppe & Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 48 N.
9th st.
H. A. Weymann & Son, 1010* Chestnut st
Pennsylvania-— Continued.
Pittsburg — Pittsburg Phono. Co., 937 Liberty
st
Powers & Henry Co., 101 Sixth st
Standard Talk. Mach. Co., 435 Wood st.
Reading — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st
Scranton — Ackexman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
Williamsport— W. A. Myers, 145 W. 3d st.
RHODE ISLAND.
Providence — J. M. Dean Co., 785-795 Westmin-
ster st
J. A. Foster Co., Weybosset and Dorrance
sts.
Household Furniture Co., 231 Weybosset
J. Samuels & Bro., 154 Weyboss . st
A. T. Scattergood Co., 106 N. Main st
TENNESSEE.
Chattanooga — J. H. Templeman Co., 253 Mont-
gomery ave.
KmxvIJle — Knoxville Typewriter and Phono-
graph Co., 421 Gay st
Memphis — F. M. At wood, 160 N. Main st.
O. K. Houck Piano Co., 103 S. Main st.
Nashville — Magruder 8c Co., 27 Arcade.
Nashville Talking Mach. Co., 723 Church st
O. K. Houck Piano Co., 531-533 Fifth ave.
TEXAS.
Dallas — Southern Talking Machine Co., 347
Main st.
El Paso — W. G. Walz Co., 101 El Paso st
Fort Worth — Cummings, Shepherd & Co., 700
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogdea — Proudflt Sporting Goods Co., 351 24th
street
Salt Lake City — Clayton Music Co., 109 S.
Main st
VERMONT.
Burlington — American Phono. Co., 84 Church
street
VIRGINIA.
Richmond — C. B. Haynes & Co., 603 E. Main
street
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 710 Pike st
Spokane — Spokane Phonograph Co., 7 Post st.
Mllwaake*
WISCONSIN.
-McGreal Bros., 176 3d st
CANADA.
Montreal — Peter Kelly, 282 St Lawrence st
Quebec — C. Robitaille, 320 Rue St Joseph.
St. John— W. H. Thorne & Co., Ltd., 42-46
Prince William st
Toronto — R. S. Williams & Sons Co., Limited,
143 Yonge st
Vancouver — M. W. Waitt & Co., 558 Granville
street
Winnipeg— R. S. Williams A Sons Co., Ltd.,
121 Princess st
'Added since September 1, 1907.
In the Words ol Others
Sell LC.S. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 ,to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for yOU? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
International Correspondence School**
Scran ton. Fa.
Gentleman i
In reply to your letter of the 17th lnsis, will Way we
considered the demonstration of Mr. Miatraud Y#rjr •uooeeoful and whlld
he was here we sold several Language Outfits. We hare also sold eoue
since he left us. We expect to advertise these Language Outfits during
December as gifts as you may rest assured ws will communicate with the
parties to whom demonstration was given ahd who have not as yet made a
purchase. • Ve think the plan of advertising or demonstrating these
Outfits is successful and leads to ealea which could not be obtained
otherwise.
We have placed several orders with you. since the demonstration
and would like to know if we could make arrangements, to purohasa
whatever we need in this line through your Denver office as we have had
to do several times recently; same can he hilled to up by you. This
would be quite an accommodation to us.
We will keep you advised from time to time of the results of
•al«0 on I. C. S. Language Outfits.
Yours wery truly,
XHB USHVER DRY GOODS CO.,
per
iwwmrwwwwwwCTW
International Correspondence Schools
SCRANTON. PA.
EDISON
PHONO-
GRAPH
MONTHLY
Vol. V
November, 1907
CONTENTS
No. 9
PACB
New Equipment! a Grttt (access i
The Exchange Proposition. . , i
Foreign Selection Cm Out t
Advance List Edison Gold Moulded Records
for January, 1908 a
Advance list Hebrew Selections and South
American National Hymns 5
The Stuff that Sells Phonographs 6
Separate Prices oa Horns and Cranes 7
No. 2 Building Being Replaced 7
Printed Matter 7
About Signing Up 7
Change in Record Selling Date. S
An Advertising Suggestion. 8
A Letter to Dealers on Exchange Proposition 9
Why Shipments are Delayed 10
MOB
Record Carrying Systems 10
Cheap Machines as Inducements 11
Active Foreign Records , , 11
Reduced reproduction of double page adver-
tisement in Saturday Evening Post 12-13
Our Magazine Advertising 14
Andem Indicted For Forgery 15
A New Edison Official 15
New Jobbers 15
What Dealers Say „ t6
Mexican Records Cut Out 17
Two Dealers' Stores 19
For the Special Attention of Edison Dealers. 19
Edison Records Made Over 20
Suspended List November 1, 1907. 22
Jobbers of Edison Phonographs, Cover pp. a & 3
Published
Reflations,
for Trade use only Jby
iPhonooraoh Co. OmnaeKJ.
Jobbers of Edison Phonographs and Records
*tom*M***m— Tilting Machine Co., 3*07 Sec-
ond ave.
Mobile— W. H. Reynalds, 187 Dauphin it.
Montgomery— R* I* Ponick, lit Dexter ave,
ABKiHIll.
- Houok Piano Co., SOI Main
Little
street
California.
l* Angeles — Southern California Muslo Co.,
882 South Broadway.
Oakland— Kohlor * Chase, Inc., 117-981 Wood
at
Sacramento — A, J. Pommer Co., t th and J sts.
Sam Frandsoe— P. Bacigalupi & Sons, 1081
Golden Gate are.
COLORADO.
Oeiver- Denver Dry Goods Co., 019 10th st
Hext Muslo Co., 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Bllenberger Co., Inc., 90
State street.
DISTRICT OF COLUMBIA.
Washington — E. F. Droop & Sons Co., 985
Pennsylvania ave., N. W.
S. Kann Sons & Co., 8th and Pennsylvania
avenues.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peach-
tree St.
Phillips * Crew Co., 87-89 Peaohtree st.
Savannah — Youmans & Leete, 110 Barnard St.
Waycross — George R. Toumans.
IDAHO.
*Bolse — Eiler's Piano House.
ILLINOIS.
Chicago — Babson Bros., 1419 19th St.
Lyon & Healy, Wabash ave. & Arlams st
James I. Lyons, 192 Van Bur en st.
The Vim Co., 08 fl. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlltzer Co., 880 Wabash ave.
Peoria — Peoria Phonograph Co., 410 S. Adams
street.
Qulncy — Quincy Phonograph Co., 808 Hamp-
shire st.
INDIANA.
Indianapolis — Indiana Phono. Co., 45 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
street.
A. B. Wahl & Co., 119 S. Illinois st
Lafayette— A. B. Wahl * Co., 804 Main st
IOWA.
Des Moines — Hopkins Bros. Co., 020 Locust st
Dubuqme — Harger & Blish, 904 Main st
Fort Dodge — Early Muslo House, 822 Central
ave.
Sioux City — Early Music House, 815 Court st.
KENTUCKY.
Louisville — Montenegro -Riehm Muslo Co., 080
4th ave.
LOUISIANA.
New Orleans — William Bailey, 000 Frenchman
st
National Automatic Ftro Alans Co., 014
Gravler st
Bangor — 8. L. Crosby Co., ISO Exchange st
Portland— W. H. Ross 4b Son, 807 Commercial
street
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 881 North
Howard st
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over st
Eastern Talking Mach. Co., 177 Tremont
street
Iver Johnson Sptg. Goods Co., 108 Wash-
ington st
Fitchburg — Iver Johnson Sptg. Goods Co., 247
Main st
Lowell — Thomas Wardell, 111 Central st.
New Bedford — Household Furnishing Co., 170
Purchase street
Springfield— Flint A Brickett Co., 439 Main st
Worcester — Iver Johnson Sptg. Goods Co., 804
Main st.
MICHIGAN.
Detroit — American Phono. Co., 100 Woodward
avenue.
Grinnell Bros., 819 Woodward ave.
MINNESOTA.
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 605 Washington
av., So.
St. Paul— W. J. Dyer A Bro., 21-28 West 5th st.
Thomas C. Hough, 392 Wabasha st
Koehler & Hlnrlchs, 255 E. 3d st
Minnesota Phonograph Co., 37 E. 7th st
MISSOURI.
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut st.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
streets.
O. K. Houck Piano Co., 1118 Olive st
•Koerber-Brenner Music Co., 1006 Olive
Silverstone Talk. Mach. Co., 1010 Olive st
Hele:
MONTANA.
Frank Buser, 509 N. Main st
NEBRASKA.
Lincoln — Ross P. Curtice Co., 1185 O st
H. E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 16th and Harney
streets.
Shultz Bros., 16th and Chicago sts.
NEW HAMPSHIRE.
Manchester — John B. Yarlck Co., Varick Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 808 Washing-
ton st.
Newark — Douglas Phonograph Co., 80 New st
A. O. Petit, 67 Halsey st
Rapke Phono. Store, 387 Bank st
Peterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., SO E. State st
John Sykes, 105 N. Broad st
(Continued on page 3 of cover.)
Edison Phonograph
Monthly
Vol. V.
November, 1907
No. 9
New Equipments a Great
Success
Many thousands of Edison Phonographs with
the new horn equipment have been shipped from
Orange to Jobbers, have been passed along by
the latter to Dealers, and by the latter have been
sold to satisfied patrons, and the success of the
new outfit seems an assured fact. Putting the
new conditions into effect, however, has been
complicated by such a heavy increase in orders
that it has not been possible to supply the trade
with sufficient machines to know just how great
a success the new outfit really is.
From a trade standpoint its approval has been
enthusiastic and complete. Considering the al-
most radical change in equipment and price, the
adverse opinions have been so few as not to be
worth consideration. Even these critics refer to
minor features of the change, and not to the
main issue. Just as soon as manufacturing de-
lays can be overcome we are sure that all friction
will pass away and that the sale of Edison
Phonographs will be greater than ever before.
Jobbers and Dealers can greatly facilitate the
working out of the new conditions by talking
of them and advertising them along the lines of
the following phrase from a trade circular issued
by Harger & Blish, of Dubuque, la.:
"The new horns with which all Edison
machines are now regularly equipped are made
up from special designs approved by Mr. Edi-
son and are so constructed as to prevent all
horn vibration and blasting — thereby producing
the purest tone quality possible. These horns are
finished in black with gilded decoration. Not
only have they added ten-fold to the appearance
of the machine, but a hundred-fold to one's en-
joyment by this greatly magnified sound and
sweetness."
It is talk of this kind that does much to assist
in smoothing out the lines and make the trade
enthusiastic in pushing Edison goods.
We are in splendid shape for filling Record
orders and are thankful that the trade can find
little fault on this score. The Record business
was not affected by the new horn equipment, and
although orders have been heavy, we have had
no trouble in filling them promptly and com-
pletely. The factory output of Records for the
past two months has been the greatest in the
history of the business, but it has been difficult
to accumulate a stock to take care of the exchange
proposition referred to below, which is always
followed by a large volume of business in spite
of the liberal terms upon which the exchange is
made. In spite of the present great Edison busi-
ness, the outlook for the future never looked
brighter.
The Exchange Proposition
The Exchange Proposition, treated in detail
in another column, is one of the many features
of the business of the National Phonograph Com-
pany which makes it strong with its Jobbers
and Dealers. It provides the yearly opportunity
of the trade of returning to us all surplus, cut
out and defective Edison Records at no other
expense than packing them and paying freight
charges on them. It is true that Jobbers and
Dealers are required to order two new Records
for every one returned, but ample time is given
in which to do it so that the larger order works
no hardship to any one. When we state that
the last exchange proposition that we had
brought back one and one-half million Records,
some idea will be gained of the stocks carried
by the trade and of the loss to this company that
the exchange causes. It is really a loss of the
Jobber's price on each Record, for practically
all of the new orders given in exchange would
come to us anyway. The plan is really nothing
else but a gift of so much money to our trade,
and we doubt if a parallel to it can be found
outside of the talking machine industry. It is a
liberality, however, that pays handsomely in the
cordial relations that exist between the trade
and ourselves.
Foreign Selection Cut-Out
The trade is advised that as soon as our stock
of Record No. 18541, El Rey que Rabio — Ro-
manza (Mexican) Goyzueta, is exhausted, it will
be omitted from catalogues.
2 Edison Phonograph Monthly, Nov., 1907
The New Edison Gold Moulded Records
Advance List for January, 1908
RECORDS listed below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
»- December 23d, all things being favorable, and they may
be reshipped to Dealers at 2 P. M. on December 23d. They
must not, however, be exhibited, demonstrated or placed on sale by
Jobbers or Dealers until 8. A. M. on December 24th. Supple-
ments, Phonograms and Bulletins will be shipped with Records.
These may be distributed to Dealers after December 20th, but must
not be circulated among the public before December 24th. Jobbers
are required to place orders for January Records on or before
November 10th. Dealers should place January orders with Jobbers
before November 10th to insure prompt shipment when Jobbers' stock
is received.
9722 In the Clock Store Edison Concert Band
A descriptive selection, in which are introduced the ticking and striking of various clocks
from the ordinary morning alarm to the imposing musical clock, chiming "Blue Bells of Scot-
land." A cuckoo clock is likewise heard. Our Recording Department deserves great credit
for the unique way in which the numerous effects are produced. Composer, Charles J. Orth;
publisher, Carl Fischer, New York.
9723 Down in the Old Cherry Orchard Frederic Rose
A fascinating new rural ballad with a waltz refrain, sung by an artist who has not pre-
viously made a Record for us. Mr. Rose possesses a most entertaining tenor voice, which he
displays in an unusual manner in the higher notes, of which there are many. We predict that
he will win a host of friends through this most excellent initial effort. An exceptionally pretty
orchestra accompaniment adds no little interest. Music, S. R. Henry; words, Alfred Bryan;
publishers, Jos. W. Stern & Co., New York.
9724 Smile, Smile, Smile Ada Jones and Billy Murray
It is seldom, indeed, that we are able to list a more tuneful selection, recorded in such ex-
cellent style, than in this offering by a duet team who have become widely popular. The
song is one of the big hits from "The Rogers Bros, in Panama", the new presentation of
these popular artists. The air is catchy and similar in character to the numerous songs which
have made the Rogers Bros, famous. The words are quite in keeping with the pretty melody
as the chorus which follows will attest:
I could learn'to Iove'you, dearie Cuddle up beside me. dearie.
When I see you smile. Hold my hands a while.
There's a look so bashful in your eyes For I could learn to love you
That convinces me you're not too wise. When you smile, smile, smile.
Toward the end of the Record, a dance is introduced during which Mr. Murray enjoys a
little joke at the expense of Miss Jones. Orchestra accompaniment. Music, Max Hoffman;
words, Edward Madden; publishers, The Rogers Publishing Co., New York.
9725 She's Such a Love Albert Benzler
An old time song and dance played as a bells solo, in strict time, and in that graceful man-
ner which characterizes all of Mr. Benzler's work. The air is rather simple, but melodious,
and sufficiently varied to sustain interest throughout the Record. Orchestra accompaniment.
Composer, E. N. Catlin; publishers, Thompson & Odell, Boston, Mass.
9726 Dreaming Irving Gillette
One of the most popular sentimental songs of the season, recorded in slow, dreamy time, to
carry out the composer's idea as expressed in the refrain:
Dreaming, dreaming, of you sweatheart I am dreaming. Dreaming, dreaming.
Dreaming of days when you loved me best. Love's own message I'm bringing
Dreann.ur of hours that have gone to rest, Years have not changed, the old love still remains; dreaming.
Mr. Gillette's success with similar Records of this character prompts us to predict a most
unusual sale for this one. The orchestra accompaniment is greatly enhanced by the addition
Edison Phonograph Monthly, Nov., 1907 3
of bells, which are given prominence at intervals in the rendition. Music, J. Anton Dailey;
words, L. W. Heiser; publishers, Jerome H. Remick & Co., New York.
9727 Who Do You Love ? Collins and Harlan
A coon song from the " Shoo Fly Regiment." Mr. Collins, as the sentimental coon, points out
to his "honey" (Mr. Harlan) that the birds and bees and even the bull-frogs are " a-billin "
and " a-cooin " and pleads with her to be his " lady love." She apparently does not readily
reciprocate his affection, for when he asks, " Who do you love" she replies in a most aggra-
vating manner, " Well, I don't know." The song progresses in a happy vein, however, and
it is to be assumed that the darkey is at last successful in his suit. The music is equal in
every way to the past efforts of the same well known composers. Orchestra accompaniment.
Music, J. Rosamond Johnson; words, Bob Cole; publishers, Jos. W. Stern & Co., New York.
9728 When It's Moonlight, Mary Darling, 'Neath the Old Grape Arbor Shade Manuel Romain
The latest sentimental ballad by a popular writer, with the scene laid in " dear old Dixie."
An absent lover sings of the maid lie has left behind, and asks her to wait for him, " 'Neath
the old grape arbor shade." The many admirers of Mr. Romain's pleasing voice and clear
articulation will welcome the Record as an excellent addition to their collections. Orchestra
accompaniment. Music, J. Fred Flelf; words, Bartlev C. Costello; publishers, Helf & Hager
Co., New York.
9729 Don't Get Married Any More, Ma ! Ada Jones
Vesta Victoria's songs are always interesting and humorous, and this one selected from her
latest hits is no exception. As an imitator of this famous English vaudeville artist, Miss
Jones has long ago established an enviable reputation. The words of the song describe Ma's
matrimonial ventures, (no less than eight in all) and her daughter begs for a "permanent
papa." Certain to rival the familiar "Waiting at the Church" in popularity. Music, Henry
E. Pether; words, Fred W. Leigh; publishers, Francis Day & Hunter, New York.
9730 Mariutch James Brockman
Italian dialect songs appear to be quite the thing of late, but this one with the sub-title of
" Make-a de hootch-a ma-kootch " is far more humorous than its predecessors. Mariutch
has again strayed from her happy home and her now thoroughly miserable "Tony,"
who describes in rather uncertain English her doings at Coney Island, where she dances the
" hootch-a-ma-kootch". Mr. Brockman excels in Records of this kind, as has been proven
by the success of his "Marianina" listed last month. Orchestra accompaniment. Music,
Harry Von Tilzer; words, Andrew B. Sterling; publishers, Harry Von Tilzer Publishing
Co., New York.
9731 O, Moment That I Bless Mr. and Mrs. Waterous
This attractive selection of the semi-operatic class introduces two new artists to our catalogue.
Mr. Waterous has a rich baritone voice, and Mrs. Waterous sings in a soprano voice, which
shows to particular advantage in the duets. The song is arranged for alternate solo parts,
with a charming duet finale that will win applause wherever played. Music, Chas. Dennee;
words, Paul West; publisher, Arthur P. Schmidt, New York.
9732 Every Ship Will Find a Harbor Byron G. Harlan
A stirring song, written in march time, is Mr. Harlan's solo contribution for this month. The
story tells a pretty tale of a girl who hesitates to accept her lover, fearing that they will be
" as a ship on a stormy sea." He re-assures her in the following attractive words of the
chorus :
Every ship will find a harbor I iust want to see you smiling,
Every bird a nest I'll do anything for you.
Don't be sighing:' don't be crying. Every ship will find a harbor
All is for the best. And our bark W'H find one t0°-
Additional interest will be manifested in this selection, due to the fact that it is published by
one of our oldest Philadelphia Jobbers. Orchestra accompaniment. Music, Johann C. Schmid;
words, Charles E. Baer; publishers, H. A. Weymann & Son, Philadelphia, Pa.
9733 Punch and Judy Edison Military Band
A lively intermezzo by the writer of," Peter Piper" and numerous other instrumental compo-
sitions. It is one of those rollicking selections, which start the feet to unconsciously keeping
time. Composer, S. R. Henry; publishers, Jos. W. Stern & Co., New York.
9734 When the Hammer on the Anvil Rings Ada Jones
A new version of the "knocking" practise, telling in the first verse of the meeting of two
women, who, as usual pass flattering comments on the gowns and hats worn by each other,
but when they part, "Bang! Bang! Goes the hammer on the anvil, you can hear it twenty
blocks." The second verse is an admission by a member of the " sewing circle " that although
their original intention \sas to sew for the Zulus, their object is not accomplished through
their fondness for "knocking." Bits of the Anvil Chorus from II Trovatore are introduced
in a clever manner. Music and words, Jean C. Havez; publishers, Helf & Hager Co.,
New York.
4 Edison Phonograph Monthly, Nov. , 1907
9735 Some Blessed Day Edison Mixed Quartette
A favorite hymn recorded in a polished manner by our Mixed Quartette. Our Record is
arranged for incidental soprano solos and a soprano and tenor duet, with parts which in
turn bring each voice into prominence. Orchestra accompaniment. Music, George B. Nevin;
words, Rev. C. W. Ray; published in hymn books.
9736 Just Because He Couldn't Sing "Love Me and the World is Mine" Arthur Collins
From the earliest days of song writing, coons have been refused by the objects of their
affection for one reason or another, but to flatly turn down poor " Jim " simply because he
couldn't warble as beautifully as his successful rival, seems like a real hardship to him. She
not only broke his heart but,
She handed back his diamond ring:, And a chai.ce of raising a family
And a nice fat juicy lime. Just because he could not sing-
He lost his future wife to be Love Me and the World is Mine.
Mr. Collins sings the last line in falsetto, and pauses long enough to remark, " How can a
gal expect a fellow to sing a song like that with two teeth out of the front of his face."
Orchestra accompaniment. Music and words, Bert Fitzgibbon.
9737 The Rosary Hans Kronold
Mr. Kronold's expressive playing of this fine selection for the violoncello will win for him
many added laurels. "The Rosary" is universally known as a standard number — one of the
kind that never grows old — and lovers of the better class of music will not overlook this
Record. Piano accompaniment. Composer, Ethelbert Nevin.
9738 What Will Your Answer Be? Reed Miller
As may be inferred from the title, this song is of a sentimental nature, and the question, "If
I should whisper, Dear, I love you," is asked of the "girl" followed by this chorus:
What will your answer be, love ? Don't send me away, love
What will your answer be ? Listen to my plea.
It means the world to me. Only bid me stay, love
Love, I'm waiting patiently. What will your answer be ?
The music is superior to most popular ballads of the present day, and Mr. Miller's sympathetic
style of singing it leaves nothing to be desired. Orchestra accompaniment. Music and words,
E. V. Cupero; publishers, Helf & Hager Co., New York.
9739 Wedding Bells Ada Jones and Len Spencer
A Down East character sketch suggestive of No. 9148, " The Golden Wedding " in that the
characters and subjects are similar. The dialogue, however, is quite different and original.
The old couple review their courting days, and make amusing references to John's bashful-
ness in " popping the question." A clever short song concludes the Record. Orchestra accom-
paniment. Original arrangement.
9740 Dat Friend of Mine Bob Roberts
A coon on the street asks Jim for the loan of some " tin " explaining that " I'm your one bes'
friend." Jim apparently does not agree with him, and gives his reasons in these words:
I'm de one bes' friend of mine. He's for he, and she's for she
Rain or shine You're for thee, not for me.
I and me gets along you see So I an' me is always gwine to be
Simply fine. Dat friend of mine.
The song is unique, and every word is clearly heard on the Record. Orchestra accompani-
ment. Music, Egbert Van Alstyne; words, Harry Williams; publishers, Jerome H. Remick &
Co., New York.
9741 Suwanee River with Orchestra Variations Edison Symphony Orchestra
An artistic variation of the grand old tune by Stephen Foster. It is given complete with added
embellishments by a number of instruments. The soft tones of the violin, the shrill notes of
the piccolo, the harmonious cornet duet, the deep bassoon, and the fluent rendering by two
clarinets, all combine to produce a Record most novel and entertaining. Special arrangement
and not published.
9742 Dixie Dan . Billy Murray
Dixie Dan, so called because he was born " 'Way down South " sings in a most amusing way
of his early days, and of Trixie Ann, " a gal with corkscrew hair." He is a traveling minstrel
man, and after all his ambling, rambling and gambling, longs to go back to "the land of
cotton." This coon song is scoring a big hit in "The Gay White Way" and Mr. Murray
is just the one to greatly widen its popularity through the Phonograph. Orchestra accom-
paniment. Music, Seymour Furth; words, Will D. Cobb; publisher, Shapiro, New- York.
9743 Rock Me to Sleep, Mother Edison Male Quartette
Most effective, indeed, is our Record of this exquisite old song. The words are simple in their
meaning, and the air is in proper keeping. The quartette is at its best in these familiar num-
bers, which after all, are the ones of which we never tire. Unaccompanied. Music, Ernest
Lesly.
Edison Phonograph Monthly, Nov., 1907 5
9744 Thim Were the Happy Days Steve Porter
Instead of the usual Flanagan Record, Mr. Porter this month, displays his versatility by as-
suming the characters of Danny McGuire and Katie Hogan, in an amusing Irish dialect
sketch, which concludes with a humorous song, accompanied by the orchestra, and a clog dance
to the music of an accordian. Original and not published.
745 In Monkey Land Medley Edison Military Ba nd
Comprising three December hits in the order named: "In Monkey Land," (No. 9700);
" Won't You Waltz Home Sweet Home With Me For Old Times Sake," (No. 9710) ; and
"Two Blue Eyes," (No. 9716). The change from two-step to waltz time between the first
two is ingeniously made. An incidental solo on the French horn is introduced in the second
selection. Original arrangement, and not published.
Advance List of
Hebrew Selections and South American
National Hymns
The Records named below will be ready for shipment from Orange
between December 1st and 10th. Samples of any or all of them will
be shipped November 1st to such Jobbers as place orders for them.
None will be shipped without orders. Jobbers' stock orders received
by November 20th will be shipped as fast as possible after December 1st.
Care will be taken to make shipment at one time to alL Jobbers in the
same city. Separate supplements of each list will be shipped with
Records to all Jobbers who request a supply. State quantity required
of each kind.
These advance lists comprise the third lot in the series of Foreign
Records being issued to bring our catalogue up-to-date. All of the
masters were made by the best artists obtainable. They are high-
class Records in every particular.
12 New Hebrew Selections.
Songs by Solomon Smulewitz, Tenor. Orchestra Accompaniment.
19121 Tanzt Brider Tanzt, /. Brody, Comic Song.
19122 Weiber, Weiber, Louis Friedsell, Comic Song.
19123 In dem is shildig nur mein nus, Perlmutter & fVo/il, Comic Song.
19124 Schabes Halten, S. Smulezvifiz, Comic Song.
19125 Das Yidische Herz, Per/mutter & U'ohl.
19126 Sol Meins ibergehn, 5". Smulezvitz, Comic Song.
Songs by Kalman Juvelier, Tenor. Orchestra Accompaniment.
19127 Das Yidali in Cheider, Mogulescu, Sentimental Song.
19128 Der Talles, Perlmutter £f Wohl, Sentimental Song from the opera "Der Yudin Sabiesky's Zeiten."
19129 Dem Rebins Koich, Mogulescu, Comic Song.
19130 Ben Hador, Perlmutter & Wohl, Sentimental Song from opera "Ben Hador. "
19131 Der Stamm Davids, Wolfsthal, Historic Song from opera "Bostonni."
19132 Das Zifferblatt, Kopetman, Sentimental Song.
South American National Hymns.
By the Edison Military Band.
19077 Himno Nacional Costa-Rica. 19080 Himno Nacional Venezolano.
19078 Himno Nacional Brazileiro. 19081 Himno Nacional Republica de Colombia.
19079 Himno Nacional Argentino. 19082 Himno Nacional Ecuador.
Edison Phonograph Monthly, Nov., 1907
The Stuff that Sells Phono-
graphs
The Edison Phonograph is an advertising
success. Advertising is the life-blood of its
business — not only the advertising of the manu-
facturer, but also the advertising of the Dealer.
We have set the pace with the largest appro-
priation ever expended in advertising Phono-
graphs and Records. We have made the Edison
Phonograph a household word. We have created
a desire for Phonographs in the heart of every
home. We have produced Phonographs which
are perfect mechanically, and Records of mar-
velous clearness and purity. We have sold
these Phonographs and Records to you at a price
which leaves you a liberal margin of profit.
Now it's up to you. If you wish to get your
share of sales out of your community, it is up to
you to hitch your wagon to a star — to hitch your
store to the general Edison publicity.
Advertising is the only way to do it. Adver-
tising should be the spirit of your store — on the
shelves, on the counter, on the floor, in the
windows, in the mails, in the street cars and in
the newspapers. There are a dozen ways in
which a retail store selling Edison Phonographs
can advertise them, and every one of them is
good. Some of them are better than others, but
they are all good and should be used.
We propose to add to our other lines of serv-
ice a tip-top, third-speed, high-gear advertising
department. We are the big shaft connected
with the engine. Your store is the pulley con-
nected with the retail sales. Just throw your
belt over on our fast pulley and keep your store
moving at the same speed as the main adver-
tising.
Read this department every month and then
apply it. Every suggestion here is worth money.
We spend our money not only to advertise to the
public, but also to advertise to you, to tell you
how to advertise. The least you can do is to
spend some of your money to use some of this
advertising and thereby increase your sales. Of
course, we are interested in advising you to do
this. Such sales will help us, but they must also
help you. For every dollar we make you make
several. We supply the gun and the powder, but
you must do the aiming and pull the trigger.
First, inside the store:
Keep your Edison Phonographs where people
can see them. Sight is the father of desire.
Let them be heard constantly, for a Phonograph
is something to be heard rather than to be seen.
Whenever there is a crowd of people in the store
start a Phonograph going. Most people would
rather hear a funny song on a Phonograph than
a piano solo by Paderewski. This may be
unfortunate. It may show the bad taste of the
public, but it is true. After all, you are not there
to improve the taste of the public, but to sell
goods. If more people want Phonographs than
want pianos, why not sell the Phonographs?
Phonographs sell quicker and oftener, and pay
better per sale, while starting a long demand for
Records, on each of which there is more profit
than on a sheet of music.
To sell Phonographs keep them constantly in
sight near the front of the store; display the
new Records prominently each month ; paste up
about the store or hang up in frames (which is
better) the lists of the Records for the month,
and, finally, coach your salesmen in Edison Phon-
ograph talk. Your salesmen know the people who
come to your store. They know the sort of peo-
ple to whom to sell Phonographs. Let them sug-
gest the Phonograph to them.
Count that day lost upon which you do not
make at least one Phonograph sale.
Use the United States mails. Uncle Sam is the
best distributer of advertising matter that we
know. We supply you with a great deal of
printed matter. Do not depend on distributing
this from the store. Mail it. You send* bills,
statements and other matter to a long list of peo-
ple every month. Enclose the Edison printed
matter. Send out the lists of new Records and all
the other printed matter we send you.
If you want to get the value of advertising
matter, you must use it. It nas not accomplished
its purpose when we send it to you. It is not good
until it is seen by your customers.
Make a list of all the people in your town who
have Phonographs that use cylinder Records. Send
them all the printed matter about Records.
Make a list of everyone in your town who has
no Phonograph of any kind. Send them matter
about the Edison Phonograph and keep on send-
ing it. Do not be discouraged if they do not
buy the first time, or the second time, or the third
time. If it takes you twelve months to get a
good customer by this method, it is worth keep-
ing at because you are cultivating a large num-
ber of customers at the same time, and because
you are also advertising your store and, there-
fore, your other goods, every time you advertise
Edison Phonographs.
The newspapers are the natural and logical ad-
vertising medium in your town. We consider the
newspaper a very important part of the national
Edison Phonograph Monthly, Nov., 1907
Edison advertising. About half the money we
spend goes into newspapers.
You can supplement this by using the news-
papers in your town. Even if you are located in
a town where we are using space regularly, you
will get greater benefit from it by advertising
vour store also.
Separate Prices on Horns
and Cranes
The new Edison horn and crane have become
so popular that we have been beseiged with re-
quests to sell them separately and apart from
machines. Although we had determined not to
do so, we have now decided to change our origi-
nal plans and will hereafter sell either horns or
cranes at the prices named below. The trade
must bear in mind, however, that these separate
prices are as fully restricted as if the horns and
cranes were sold with machines.
Prices on complete equipments remain as al-
ready quoted :
Net to Dealers. List.
Gem Crane, complete 25 .35
Gem Horn 1.50 2.15
Standard Crane, complete 90 1.50
Standard Horn 2.10 3.50
Home Crane, complete 90 1.50
Home Horn 2.40 3.90
Triumph Crane, complete 1.15 1.90
Triumph Horn 2.70 4.25
No. 2 Building
Replaced
Being
When the Edison Phonograph Works were first
established at Orange, two one-story brick build-
ing, 5o«-feet wide and about 250 feet long were
erected. They were known as No. 1 and No. 2.
In them were built the earlier types of Edison
Phonographs and they have always played an
important part in the manufacture of Edison
goods. No. 2 is now being torn down to make
way for a five-story concrete building that will
be the same width as the old brick building and
nearly a hundred feet longer. The new building
will be connected with the present five-story con-
crete building on Lakeside avenue. No. 2 will be
replaced in instalments. One-half of the building
has been torn down and the new construction is
going on in its place. It is hoped to complete
the first half of the new concrete building by
January 1st. Work will then cease for the win-
ter. In the spring the other half of No. 2 will be
vacated and torn down and the five-story build-
ing will be completed.
Printed Matter
Supplements of the French, German, Norwe-
gian, Polish and Scandinavian Records listed in
the Phonograph Monthly for October, are be-
ing mailed to Dealers with this issue. Every
Dealer having a possible market for any of
these Records should order some of them from
his Jobber, and getting a supply of supplements
with the Records, should mail the latter to pos-
sible customers. We have had many calls for
Records in these languages and it is now up to
the Dealers to supply the demand of the public.
The numbers of the new forms are: French, No.
1192; German, No. 1193; Norwegian, No. 1194;
Polish, No. 1196; Scandinavian, No. 1197.
A window card in two colors has been printed
for holiday displays and a quantity is being
shipped to Jobbers with December Records. It is
Form No. 1216. Jobbers are requested to send
copies to Dealers with their next orders for Edi-
son goods of any kind. It is not necessary to hold
it till December Records go out.
We frequently hear complaints from purchas-
ers that direction sheets do not accompany their
machines, with the result that they are compelled
to ask us to mail a copy from here. Sheets are
placed in each machine before shipment is made
from the factory, and Dealers should exercise
care to see that one is included with each outfit
sold. We realize that in a few instances, the di-
rection sheets are mislaid, in which case we will
be glad to mail a few copies to Dealers upon re-
quest.
About Signing Up
In order to expedite the signing of the new
agreement we would urge Dealers to: —
Get two additional copies from their Jobbers
and sign all three in the presence of a witness,
after carefully reading the Agreement and the
accompanying letter of explanation. Then for-
ward all three copies to their Jobbers. Jobbers
are urged to see that Dealers get two copies be-
side the one mailed from Orange; to have them
sign and return all three; return one to the Deal-
er, mail one to us when complete, and hold the
third.
Dealers who do not sign the new agreement in
a reasonable time will be considered as refusing
to do so and will not be permitted to buy Edi-
son goods at Dealers' discounts.
Dealers who hare not executed the new
agreement should do so without further delay.
8 Edison Phonograph Monthly, Nov., 1907
Change in Record Selling Date
TO THE TRADE.
Orange, N. J., October 25th, 1907.
Commencing with the December Records, which under our present system would be placed on
sale November 27th, would state that we have decided to permit our Jobbers to ship the monthly
Records to Dealers at 2 P. M. on the 24th of each month, the Records to be placed on sale AT
RETAIL simultaneously at eight o'clock on the morning OF THE 25TH.
In cases where the 24th of the month falls on Sunday, shipments may be made to Dealers at 2
P. M. on the 23rd, thereby enabling the Dealers throughout the country to place them on sale at
8 A. M. on the 25th inst. Where the 25th of the month falls on a Sunday or a holiday, shipments
may be made at 2 P. M. on the 23rd and the Records placed on sale at 8 A. M. on the 24th of
each month.
Any Jobber or Dealer who makes shipments of Records or places them on sale in advance of
the hours specified herein, VIOLATES THE TERMS OF HIS AGREEMENT and will be dealt
with accordingly. NATIONAL PHONOGRAPH COMPANY,
F. K. Dolbeer, General Manager of Sales.
The changes embodied in the above notice have been decided upon in deference to the wishes
of Jobbers and Dealers, repeatedly expressed during the past year. The notice acts as an amendment
to those sections of the new Agreements covering the time for shipping and putting new Records on
sale. The changes have been sought by the trade for a two-fold reason. The advance in date
has been desired in order that Dealers might have a better opportunity to realize on the sale of new
Records than afforded by the later date and thereby be in a better position to pay their bills
and earn the cash on the 5th of the next month. The shipping hour has been advanced to 2 o'clock
on the previous day to give Dealers an opportunity to sell at the same time and on the same foot-
ing as their Jobbers. This has not been possible under the present plan, which in many instances
has been a hardship to the Dealer.
Order blanks and other forms of printed matter in connection with both December and January
Records had been printed before the above action was decided upon and the trade will understand
that the new dates for shipping and selling supersede those shown on such forms.
In deciding to permit Dealers, as well as Jobbers, to have the new Records in their possession
on the day before they can be sold, we are showing our implicit faith in the 12,500 Dealers selling
Edison Phonographs and Records. We believe that every Dealer will appreciate the extent to which
this course will benefit him, and that he will no more permit a new Record to be played, sold or leave
his possession until the established selling hour, than he would violate his pledged word. To not
live up to the new conditions will be considered by us as the rankest ingratitude. We shall exercise
unusual vigilance in seeing that Records are not sold ahead of time, and each and every Dealer de-
tected in doing so, will be suspended without warning. We sincerely hope that we shall not
be called upon to apply such drastic measures.
Selling Cuban Records An Advertising Suggestion
As an evidence of what Dealers might accom- This article, from the Music Trade Review for
plish through a little effort in selling the foreign October 12th, suggests a plan by which every
Records, listed from time to time, we quote as Dealer may improve his local advertising:
follows, from a letter written by the Denver Dry "There is a talking machine dealer in Illinois
Goods Co., Denver, Colo.: who looks over several newspapers daily, and
n\T7 u uj*u /-<ut>j whenever he sees an advertisement that he thinks
We have had the new Cuban Records on , , .„ .. «. „_ A
1 x 1 1 j 1 j j • is taking and progressive he cuts it out and
sale for several weeks and are already doing . . 6. u t t* m..irM ™ A-.ffa^n^
, . • .. . . j a pastes it in a scrap book. It makes no ditterence
a nice business in them, receiving re-orders from v , -,. ,. , K .«, . ._. „* :t v.- „„„«,
*.u j-rt ^ t-» 1 u u j • -^ 1 what line of goods it may treat or, it he sees
the different Dealers who purchased an initial , .,. , 6 , . , ./ .. . „«•' m„„u:na.
t> rr.i • . 1 • -n ^ how it can be adapted to the talking machine
line. The instrumental pieces especially seem to . , r™ u „ u „„„,„„ *„ „„.;♦„ „n w,B «™«
, . , - j, j *V ., V trade. Then when he comes to write up his own
be taking very well and we expect the line as a , , , „ ... r «,„„«,«,♦:«„„ n„A ^«-^;
1 1 ?i, 1 J .. n ads., he has a wealth or suggestions and expen-
whole will be quite a success. 1 1 r «i i_* • i*
yy ^m.W 4UnC a. aui^caa. ence ^ Jean ^ that neyer faiJg mm m ms
If you are not carrying these Records in stock, dullest hour of need."
wouldn't it pay you to at least investigate the Reading over the advertisements in newspapers
instrumental selections referred to above? and magazines is an education in itself, for
To continue in good standing every Edison
although it is unfair to use the exact copy, ideas
Dealer must sign the new agreement. Sign are suggested which will prove invaluable to the
jt now and have it over with. Dealer in the preparation of his ads.
Edison Phonograph Monthly, Nov., 1907 9
[Below is printed a copy of a letter just mailed to Dealers, giving full information for
returning surplus, cut-out and defective Records. A letter of similar purport has also been
mailed to all Jobbers.]
Dealers' Exchange Proposition
Orange, N. J., October 28th, 1907.
Beginning Nov. 4th, and until Nov. 9th, inclusive, authorized EDISON Dealers may return
direct to the National Phonograph Co., Exchange Dept., Orange, N. J., for exchange through a
Jobber, surplus, cut-out and defective EDISON Standard (not Grand Opera or Concert) Records,
under the following conditions:
1st. All Records must be returned to the National Phonograph Company, Exchange Depart-
ment, Orange, N. J.
2nd. Transportation charges MUST BE PREPAID through to Orange. If only prepaid to a
certain point or forwarded with charges collect, the shipment will be refused.
3rd. Records must be carefully packed in cases, barrels or boxes, and each package must be
plainly marked on the outside with name and address of shipper, and the quantity of surplus, cut-
out or defective Records contained therein. Where there is more than one package in a shipment,
they must be numbered consecutively from number 1 up, and on each individual package must
also be marked the total number of packages in the complete shipment. The enclosed forms
properly filled in must be pasted on each package.
4th. Inside of each case must be placed a packing slip (using form enclosed), containing ship-
per's name and address, number of Records contained therein, and whether they are surplus, cut-
out or defective.
5th. Immediately shipment is made, enclosed form letter must be sent us, addressed to
"National Phonograph Co., Exchange Dept., Orange, N. J.," advising the total number of each
kind (surplus, cut-out and defective) Records returned, stipulating the number of cases in the com-
plete shipment. A prepaid Bill of Lading must also be enclosed with this letter.
You must also fill in on triplicate Exchange Certificate, furnished herewith, the name and ad-
dress of the Jobber through whom you want this exchange transaction handled.
6th. As soon as possible after your returned Records are received, they will be carefully
counted and inspected and on the Exchange Certificate we will fill in the quantity of Records for
which you are entitled to credit on the exchange basis, and return one of these certificates to you,
send one to the Jobber whose name you have written thereon, and retain one for our own files.
Credit will be allowed through one Jobber only, and cannot be transferred.
7th. Upon receipt of Exchange Certificate, properly filled in and endorsed by us, you must
immediately forward it to the Jobber whose name you have indicated thereon, and with it en-
close an order for at least double the quantity of Records specified in the certificate.
8th. The Jobber in whose favor your Exchange Certificate is made out, will allow you credit
for the number of Records specified therein, when he makes shipment of your order.
9th. Only genuine EDISON Standard (not Grand Opera or Concert) Records can be returned,
and they MUST be in EDISON cartons. Broken, cracked, worn out or other make Records will
NOT be accepted under any condition.
10th. GRAND OPERA or CONCERT Records are not included in this proposition.
nth. This proposition does not include Records taken in exchange from Consumers, Slot
Machine Operators or Exhibitors, and any Records of this nature, or second-hand Records, returned
to us, will be absolutely refused.
12th. No Records can be returned through JOBBERS ; they must ALL be shipped to the Na-
tional Phonograph Company, Orange, N. J.
13th. No deduction for Records returned can be made from any invoice or statement rendered
prior to or during this exchange, nor until CREDIT has been allowed by the Jobber.
14th. All Records returned will be given a careful examination by our inspectors, and should
any be discovered that are not subject to credit under conditions outlined, or should there be any
shortage in count, OUR DECISION AS TO THE QUANTITY TO BE CREDITED MUST BE
FINAL.
15th. Any Records shipped after November 9th WILL NOT BE ACCEPTED, BUT RE-
TURNED AT YOUR EXPENSE.
1 6th. In cases where a Dealer has signed AGREEMENT and purchased Records through
us only, this Exchange Proposition will be handled by us direct along the same lines and under
the same Terms, Conditions, Stipulations, etc., as where they are handled through Jobbers; that is,
Records must be returned to us direct, and on the Exchange Certificate our name must be filled in
instead of the Jobber's. All other instructions remain the same.
IMPORTANT. — If all the Terms, Conditions and Stipulations contained in this proposition are
not fully agreed to and carried out by the Dealer, we reserve the right to reject any and all Records
he may return and to hold them subject to his order, or return them to him at our option.
NATIONAL PHONOGRAPH COMPANY.
F. K. DOLBEER,
General Manager of Sales.
Edison Phonograph Monthly
Published for the Man Who Sells Edison Phonographs and
Records by The National Phonograph Co., Orange, N. J.
All communications to The Phonograph Monthly should be addressed to the Advertising Department, Orange, N. J.
NEW YORK: 10 FIFTH AVENUE.
NATIONAL PHONOGRAPH CO., LTD., 25 CLERKENWELL ROAD, LONDON.
NATIONAL PHONOGRAPH CO. OF AUSTRALIA, LTD., 340 KENT STREET, SYDNEY, N. S. W.
MEXICAN NATIONAL PHONOGRAPH CO., AVENIDA ORIENTS No. 117, MEXICO CITY.
COMPANIA EDISON HISPANO-AMERICANA, VIAMONTE 515, BUENOS AIRES.
EDISON GESELLSCHAFT, M. B. H., SUD-UFER 24 25, BERLIN.
COMPAGNIE FRANCAISE DU PHONOGRAPHE EDISON, 42 RUE DE PARADIS, PARIS.
Vol. V.
November, 1907
No. 9
Why Shipments are Delayed
Justice to our Jobbers demands that an ex-
planation should be made to Dealers as to why,
in many instances, Jobbers have been unable to
more promptly fill Dealers' orders for machines
with the new equipments. The principal reason
for the delay has been the somewhat unexpected
volume of business at Orange, which for a time
at least has made it impossible to give the trade
the service it should have. The notice sent out
in July, fixing September 16th as the date when
the new equipment would become effective, was
followed by an immediate falling off in the orders
for machines with small horns, just as we in-
tended it should. It brought, however, an in-
creased number of orders for the new style
machines, all for immediate shipment, so as to
reach Jobbers as early in September as possible.
Finding it impossible to fill orders in quantity
sufficient or fast enough to reach Jobbers before
the specified date, another notice advised the
trade that the time would be extended to October
ist, by which date we hoped to be in a position
to fill all orders complete and promptly. Un-
fortunately our hopes have not been realized.
During August we ran the factory at the usual
full capacity and were able to get a consider-
able number of machines ahead, and this sur-
plus stock has enabled us to make fairly satis-
factory shipments of machines without horns.
The principal delay has consequently been due
to the inability of the horn manufacturers to
make any material increase in the schedule
agreed upon in July. They are making a greater
quantity each week than the schedule calls for,
but, while the aggregate is large, it is not suffi-
cient to keep pace with the very heavy ship-
ments of machines.
We have been from seven to ten days behind
on horn shipments to Jobbers, and the latter
have for this reason been behind in filling the
orders of Dealers. Unless the business doubles
that of the same time last year we will not be
long in catching up and improving on the exist-
ing condition of affairs, for it does not seem pos-
sible that the present influx of orders can con-
tinue indefinitely. We feel confident that within
another month the trade will have no reason to
complain of delay in the shipment of either
machines or horns. Until then we must ask the
indulgence of Jobbers and Dealers.
Record Carrying Systems
One of the most encouraging signs concerning
the advancement of the sale of Edison goods is
the rapidity with which Dealers everywhere are
putting in systems for carrying their stock of
Records. Firms making a specialty of furnishing
these Record systems to the trade, say that the
demand is little short of phenomenal. Almost
without exception the Dealers want the system for
the entire list of Edison Records, showing further
that, in addition to showing their desire to carry
their stock in the most up-to-date manner, they
realize the importance and profitableness of put-
ting themselves in a position to supply any
domestic Record their trade may ask for. These
two points are most essential to a successful Rec-
ord business. The Dealer who carries the entire
list never loses a sale; consequently, he makes the
highest possible profit out of the business. When
he uses the most approved methods for carrying
his stock, he is able to make sales in the least
time. By being able to instantly put his hands
on any Record desired, he makes the sale at the
smallest loss of his own time and a corresponding
satisfaction to his customer in getting what he
Edison Phonograph Monthly, Nov., 1907 11
wants with the least delay. With price-protected
goods like Edison Phonographs and Records, the
only advantage one Dealer has over another is
service, and service in any business will score
more points than any other single factor. Hun-
dreds of otherwise aggressive Dealers are losing
money on the Edison line every day, because they
hesitate about investing the comparatively small
additional capital necessary to make their Record
stock include every selection in the domestic cata-
logue. They are also losing time and money by
not putting in an adequate system for carrying
their Record stock. Dealers not now carrying the
full list in a systematic manner should give this
feature their careful consideration.
Cheap Machines as In-
ducements
The trade is cautioned not to enter into
schemes involving the giving away, or a sale at
nominal prices of cylinder talking machines as
inducements to the sale of Records. No schemes
of this kind are permissible if Edison goods are
involved, directly or indirectly; and in this con-
nection attention is called to Sections 8 and 9 of
the Jobbers' Agreement and Sections 5 and 6 of
the Dealers' Agreement, and particularly to the
following quotations from those sections, respec-
tively:
"Selling or offering for sale other goods or mer-
chandise at less than current prices, or the pre-
sentation of such goods or merchandise, or the
presentation of prizes, or the use of credit cards,
trading stamps or the like, or the giving of pre-
miums of any kind to induce the sale of Edison
Phonographs or Parts, Edison Records or Blanks,
is considered equivalent to selling or offering
same for sale at less than current list prices, and
will not be allowed."
"Talking machines of a type commonly dis-
posed of as premiums, or given away for
advertising purposes, or used in connection with
advertising schemes, or as inducements of any
nature, or which are not sold at a uniform price,
or ivhich are sold or otherwise disposed of with
the condition that other goods must be purchased,
cannot be accepted as whole or part payment for
Edison Phonographs or Parts, Edison Records or
Edison Blanks."
All Jobbers or Dealers now operating such a
scheme, or who are contemplating entering into
such a scheme, are advised to immediately com-
municate with this company.
Active Foreign Records
For the benefit of Jobbers and Dealers who
desire to re-arrange their Foreign Record racks
and who have become confused by reason of the
many changes we have made in the Foreign lists
since the Numerical Catalogue was issued July
1st, we print a plan by which a numerical list of
Foreign selections may be obtained with but little
trouble.
Take the Numerical Catalogue, Form 1120, as
a basis and
ADD
45 new French Records, 90 new German and
14 new Italian, first listed in the Edison Phono-
graph Monthly for June and later in Supple-
ments 1 141, 1 142, and 1 143 respectively.
205 new Cuban Records, first listed in the
Edison Phonograph Monthly for July and later
in Supplement 1127.
42 new French Records, 9 new German, 8 new
Norwegian, 34 new Polish and 18 new Scandi-
navian, first listed in the Edison Phonograph
Monthly for October, and now shown in Sup-
plements 1192, 1193, 1194, 1196 and 1197 re-
spectively.
6 South American National Hymns and 12 new
Hebrew Records listed in this issue.
After these additions have been made,
OMIT
12320 (French) 12255 an(l 12266 (German) as
notified in the Edison Phonograph Monthly for
June.
15370 (German) 17531, 17532 and 17773
(French) as notified in the Edison Phonograph
Monthly for July.
12863 (British) and 17243 (French) as notified
in the Edison Phonograph Monthly for Sep-
tember.
298 miscellaneous Foreign and 12896 (French-
Canadian) as notified in the Edison Phonograph
Monthly for October.
277 Mexican selections, as per cut-out list in
this issue.
Corrections
An er/or in the parts Catalogue Form 920,
has just come to light. On page 30, the belt for
Triumph machine (No. 2815), has been listed
at 25c, and as a repair part. This extension
should be carried to the supply column, since
different discounts are quoted on repair and sup-
ply parts. Dealers will kindly make this correc-
tion in their copies of the catalogue.
In the list of French selections shown in the
Phonograph Monthly for October, the artist
who made No. 17543, Pensee d'Antomne, is
given as N. Boyer de l'Opera Comique. In
reality the selection is sung by M. Gluck. Un-
fortunately this error was not brought to our
attention until after the special supplement, Form
1192, was printed. Dealers who carry Foreign
Records should make a note of this correction,
and bear it in mind while making sales of this
particular selection.
The supplement of 158 made-over selections,
Form 1 1 66, mailed last month, contains two
errors. Under vocal solos, "Good Bye, Eliza
Jane," is given as No. 8575. Its correct number
is 8515. "When Kate and I Were Comin' Thro'
the Rye," under the same classification, is listed
as No. 8102, which should read No. 8201.
12 Edison Phonograph Monthly, Nov., 1907
THE SATURDAY EVENING JPCKXT
October 26. 1907
The Joys of the
Phonograph
EDISON has produced in the Pho-
nograph the greatest amuser of
modern times. There are so many ways
in which the Edison Phonograph can
be added to the entertainment of every
family that it is almost impossible to
describe them in a single advertisement.
First, remember that to get the full
enjoyment out of it you must be sure
that it is the Phonograph and ndt some
talking machine. There is only one
Phonograph, and that was invented by
Mr. Edison and is made under his su-
pervision. Naturally the best form of
a sound-producing machine is the one
in which the inventor takes a personal
interest — not an adaptation of his idea
by others. The Edison Phonograph is
the only Phonograph — the most per-
fect instrument for reproducing music,
the human voice and other sounds,
that has ever been invented.
As a scientific toy it educates grow-
ing children.
As a reproducer of music it brings
into the home every form of music,
some of which would cost a great deal
of money bought in any other way.
As a reproducer of language it is
•used to teach every foreign language,
far better in many respects than a
human teacher could do it.
But its best use all over this great
continent is as an entertainer, amusing
in every home crowds of people, young
and old, every evening, with its marvel-
ous reproduction of songs, dialogues,
instrumental music and every other form
of entertainment produced by sound.
To get all the fun you can .out of
such an instrument you must get the
Edison Phonograph, and in order to
know how much better
£*^^ it is than other talking
mtTJuSm machines, you must
yk3m$r compare them. Go to
your nearest dealer and
^ZKOoCypo Mj&Sfr* &-<***)
Edison Phonograph Monthly, Nov., 1907 13
THE SATURDAY EVENING POST
S SAGE
fcoa GtHi-fi-*-^*-
Tbe Edison
Records/^r
November
are better than ever
HERE is the list of new Records
for November which will he on
sale in every Edison store in the coun-
try October 26th.
These Records represent the best
judgment of our large stuff of editors
as to the most amusing, the most en-
tertaining, the most classical, the most
inspiring and the most interesting mu-
sic and spoken dialogue the world has
produced in the past thirty days.
Every new Record renews the Edison
Phonograph. It is what vou hear in
the Phonograph that makes it interest-
ing, not the Phonograph itself. 80
keep your Phonograph always fresh bv
supplying it with the newest Records.
Hear the November Records at vour
nearest store, and then order them there.
;».i •••* itWtand Lm>
Mnwicl K«n~i»l*
il-«*S«1"u"'..I..^.SH.....i
kw> »•«.! Rooa Ada \oact
i.-wim \jp>i
X.-T Mil!
C\- [Babadal B4m
Jut* R»
'
( Mill >b„ H-'.| - HC
Mm j.
■*•* II I iv. C-.in to li . I m fate* 10 K*%« ~nx I n
.r.t... M. i-.-t..,. InKa'CuKfca
m -,h *.«.-■. . i:d:^. V 1l.-~ iv.ii.1
».« v»>. in! 1 1--. -1 CflUna I .Mill M tn» :■ J-r.<u> •. mjpIcc
■tl, r .Cnjhuh C.|>ai\-aii.t< ! .
«.« TtnAlheOM 'Vm rw Smco M»rl*
; Willui*. mlo- AI«>1»- S>T.»r. <".. H .. an
i ll-.i 'IP, a... \W„,.-. Ril-.w Vr«M»,, Ti»
s- «• I -.- )l*-l M*nv» S»tnh.nii Nut NVtn Like Y.-* .Kin
k.xd Miller
- . S.»-*r.y song
KdMa tUxsd unittiic
*.: I :vi..CJ»n Al lh* IVM&4 y ifM-t^im! KaanfccarJ ^Icve ^H1*r
M.ir--h • T1.1-.1 1 B'llwm y— ggfUn OndUcwm
«M ■••■li-.U> IKirl^k IL.rt.. MmMWi
*»» A COM I" ...r~J 11. ■v,»..1.i!ltrtii-k.
Any one who ser Js his name and address
today will have mailed to him The Phoso-
cram, giving a complete description of each
Record. the Supplemental Catalogue. giv-
ing the names of the ne« Records for the
month, and the Complete Catalogue, list-
ing all the Edison Records now in existence
for the sake of filling gaps in your Edison
Record library.
NATIONAL PHONOGRAPH COMPANY
11 I.ikokj- .\ venue. Or,..,*. N.J
14 Edison Phonograph Monthly, Nov. , 1907
Our Magazine Advertising
Every Dealer who is selling the Edison Phono-
graph should know just as much about the ad-
vertising which the manufacturer is doing as
possible. This advertising is selling the froods
for him. When you go into the business of sell-
ing the Edison Phonograph there is an implied
contract between you and the National Phono-
graph Company that the latter shall do a certain
amount of advertising to help make a market for
the goods.
The selling of an article of luxury — that is, en-
tertainment— requires advertising. People must
buy food, and clothing, and shelter, but after the
necessities of life are satisfied, they turn to en-
tertainment, and there is a wide choice. There-
fore, the manufacturers of the Edison Phonograph
spend a great deal of money in teaching the peo-
ple that there is more entertainment in the Edi-
son Phonograph than they can buy in any other
form for the same amount of money.
We are going to spend in 1907-08 between two
hundred and fifty and three hundred thousand
dollars to teach people who have not yet bought
Edison Phonographs how much fun they can
get out of them. A very large proportion of this
money will go into the magazines which reach
everywhere. We are using a list of thirty-one
magazines having an aggregate circulation of
11,528,378. In round numbers this is over fifty
million readers, two-thirds of the population of
the United States. It is safe to say that every
man, woman and child who comes into a store
has heard of the Edison Phonograph. Stop and
figure to just what proportion of the peoole who
come into your store you sell Edison Phonographs,
and you will realize how much of this advertis-
ing you are not availing yourself of. In other
words, there are a great many people who come
to the store who might be interested in Edison
Phonographs and who have heard about them,
but who do not buy because you do not do your
part. This advertising is intended for you. It
is got up in the most attractive form possible and
put in the sort of magazines that go into every
home. If you should go through your town and
visit the home of every person who has money
enough to buy an Edison Phonograph, you would
probably find on the center table a copy of some
•ne of the magazines in the accompanying list.
The connection between this advertising and
your store is manifest. You can make just as
much money selling Edison Phonographs as you
can selling anything. There are a lot of pros-
pective customers whom you know and on whom
you could work. It is up to you to turn the full
benefit of this advertising on your store and get
just as much money out of it as possible.
The amount of space we are using in the
magazines is large. In a great many publica-
tions we use two pages and in others one page.
We use large spaces in large sized publications
like Collier's, Associated Sunday Magazines and
Youth's Companion, and we have used this fall
a .two-page ad in the Saturday Evening Post,
the largest single advertisement of any one
article published in any publication except a
newspaper.
Look over the magazines yourself, each month,
and see what we say both about Phonographs and
Records. Notice that we are pushing Records
just as hard as we are the Phonographs. It is
now up to you to get next.
Publications. Circulation.
Collier's Weekly 600,000
Saturday Evening Post 700,000
Associated Sunday Magazines 1,000,000
Youth's Companion 555.ooo
American 250,000
Cosmopolitan 400,000
Everybody's 550,000
McClure's 472,378
Munsey's 618,000
Review of Reviews 208,000
Ladies' Home Journal 1,000,000
Woman's Home Companion 600,00
Ladies' World. 497»ooo
Outlook 120,000
Argosy 444,000
Pearson's 225,000
Red Book 350,000
Success 300,000
Metropolitan 175,000
Pacific 1 10,000
Sunset 100,000
World's Work 80,000
World To-day 100,000
National 224,000
Reader 100,000
Delineator 900,000
Scribner's 175,000
Century 150,000
Harper's 150,000
Ainslee's 250,000
Puck 55,ooo
11,528,378
With this issue we are mailing a slip referring
to a special two-page advertisement in colors in
the Saturday Evening Post for October 26th and
suggesting that you place a copy in your show
window. This advertisement costs $4,200. We
are also mailing the cover page of the Associated
Sunday Magazine for October 27th, showing our
advertisement in colors on the back page. This
represents the expenditure of another $2,200.
These are the most expensive forms of modern
advertising and they further illustrate what we
are doing to make business for Dealers in Edi-
son goods.
Edison Phonograph Monthly, Nov., 1907 15
Andem Indicted for Forgery
Our readers have been informed from time to
time of the many attacks which have been made
on this Company by James L. Andem, formerly
01 Cincinnati, Ohio, on behalf of the New York
Phonograph Company and other licensees of the
defunct North American Phonograph Company.
So far, these suits have been futile, and we con-
fidently expect that they will never in the slight-
est degree interfere with our business or in our
relations with Jobbers and Dealers. We are
sure that our friends will be interested in hear-
ing that Andem, last month, was indicted bv the
Federal Grand Jury at Trenton, New Jersey, for
forgery in connection with one of these suits.
The charge is a most serious one. Andem is at
present awaiting trial, having furnished two
thousand dollars bail. We understand that the
case will be tried shortly, before Judge Lanning,
of the United States Circuit Court.
A New Edison Official
E. H. Phillips was on October 14th appointed
Manager of Salesmen of this company. Mr. Phil-
lips has for the past twenty years been connected
with H. L. Judd & Co., of New York City, and
leaves that company to enter the employ of the
National Phonograph Company. He had charge
of the Philadelphia office of Judd & Co. during
its continuance. Before and since that time he
represented the company on the road. He has
had, therefore, a wide experience in salesmanship
and is eminently fitted for his new position. His
headquarters will be at the Orange factory.
The "S" Sound
For a long time Edison's Phonograph refused
to say "specia" — it dropped the "s" and said
"pecia." To produce that single sound he needed
something delicate enough to receive impressions
not more than a millionth part of an inch in
depth, and yet rigid enough to carry the needle
up and down, exactly reproducing the vibrations
which had made the impressions. The scientists
told him there was no such substance in existence.
"Then we must produce it," insisted Edison.
They declared it could not be done, because
the qualities which he demanded were incon-
sistent and exclusive of each other. He declared
it could be done, because it must be done, and
he did it — but Edison worked eighteen hours a
day for seven months to secure that single sound.
That is the story of success since the world be-
gan. Difficulties yield to enthusiasm. — New
York Commercial.
[Copy of Letter Mailed to Jobbers Od. 70th.]
To All Jobbers
Our attention has been called to the fact that
Jobbbers have been writing and telegraphing
direct to the Horn Manufacturers regarding ship-
ments of horns, which had been delaved in tran-
sit.
We would respectfully advise that although
shipments are made direct from the horn manu-
facturers, they are made under our instructions,
and all communications on the subject, or in any
way relating to such shipments, should be ad-
dressed to the National Phonograph Company,
Orange, N. J.
Kindly give this your attention.
National Phonograph Co.,
F. K. Dolbeer,
General Manager of Sales.
New Jobbers
New Edison Jobbers during October were the
Eiler's Piano House, Boise, Idaho, and the Koer-
ber-Brenner Co., 1006 Ohio street, St. Louis, Mo.
Both houses are widely and favorably known in
the music trade and have exceptional facilities
for handling Edison goods as Jobbers.
Report on Railroad Signs
Dealers throughout the country will do us a
great favor if they will write us whenever they
find any of our railroad advertising signs down,
out of repair or in poor condition generally. Ad-
dress such letters to the Advertising Department,
Orange, N. J.
A Magnificent Heritage
"I want to say that I am very much pleased
with the Phonograph and get a great deal of
pleasure out of it. The invention is certainly a
magnificent heritage to leave to posterity, enough
for any one man to do in a life time; and the
fullest measure of happiness ought to be the por-
tion of Thomas A. Edison during the remainder
of his days. By his efforts and genius, mankind
in general has had placed within its reach, poetry,
song and melody even to satiety and rhythmic in-
toxication. Science and civilization will ever
make more rapid progress for his having lived."
— Samuel J. Day, Burden, Kan.
Some dealers are fond of crossing the bridge
before they come to it, and imagining that the
sale of Phonographs and Records has reached
the top notch, and that a slump is at hand. If
these faint-hearted ones were only to make a
house-to-house canvass of their immediate neigh-
borhood they would find enough Phonographless
homes to keep them busy. It is true that the
sales of Edison Phonographs and Records is
increasing very rapidly, but the population is not
standing still.
16 Edison Phonograph Monthly, Nov., 1907
What Dealers Say
"It is with pleasure that I tell you that from
the selling Edison Phonographs and Records as
a side line, I now consider it one of the most
important and best paying lines of goods that I
handle. In the future I expect to pay more at-
tention to the sale of same than in the past. I
have found from experience that the selling of
Phonographs on the installment plan a great in-
ducement for the sale of Phonographs to some
people. Many people prefer to pay a small
amount each week or each month for something
that will give them pleasure, than to pay the
full amount in cash for an Edison Phonograph
outfit." — E. H. Donaldson, Mena, Ark.
It has been just a year since we received our
initial order of Edison Phonographs, and I have
received the October Records, filling for the first
time our shelves with the entire catalogue. One
man took 76 records the first day we opened with
the whole catalogue, while others have taken
from 12 to 18, while before we considered a sale
of six as good. We have sold twenty-six ma-
chines, including two Triumphs with repeaters,
while the Home divides honors with the Stand-
ard ; of Gems, we have sold but two. We have
a small town of about four hundred and I be-
lieve are carrying the largest stock of any town
its size in the State. Would like to say how the
Edison is knocking the other machines in this
section, but haven't the room. — W. L. Sheibley,
Reedley, Cal.
Some days ago an agent for the
was here and he made the remark that his
company made the only talking machine, so we
challenged him for a contest. He proposed leav-
ing it with the crowd as to which was best. The
verdict was unanimously in favor of the Edison.
His machine was the $40 type, we playing the
first Standard machine we sold, that being our
proposition in the challenge. Just after the con-
test we sold a Standard machine and twelve
Records to a man who would have bought a
had he not heard the two machines
together. We are pushing Edison goods for all
they are worth. We have recently rented the
nicest store in Monterey for our business. With-
out the Edison line we would not have made
such a move. — W . W. Wilhoite & Bro., Monte-
rey, Tenn.
I am glad to be in a position to place the Edi-
son Phonograph in the homes of people in this
locality, as I consider it the greatest invention of
modern times, and a wonderful factor for good
in the home. I can assure you that I shall adhere
strictly to the terms laid down in my contract
and shall endeavor at all times to merit your con-
fidence.— Mrs. A. S. Raberge, Milbank, S. D.
We are so delighted with *he Edison goods
that we are making arrangements to put in the
entire line of Records, and make the Edison the
main feature of our business — Art and Novelty
Store, Calax, Va.
I have always strongly believed that the Edi-
son Phonograph had no equal, and now I am
convinced. Some time ago the Graverly block
in our village was destroyed, and among other
things destroyed was an Edison Home and about
250 Records owned by Frank Gould. One after-
noon Mr. Gould dug out of the ruins the remains
of his Phonograph and brought it to my store.
The cabinet was simply a charred mass, but
what was my surprise to find that the motor of
the machine began running when I commenced
to wind it. The main spring was broken, but
would hold to wind a little. I put on a new belt,
some oil, and a reproducer off from one of my
machines, and the thing actually played part of
a Record. If the spring had not been broken I
have no doubt it would have played the whole
Record. I think this will be a big ad. for me.
You can print an account of this if you like.
Hurrah for the Edison— E. W. Kostenbader,
Groton, N. Y.
For more than five years I have handled Edi-
son Phonographs, but have never written you of
the praise I have given your machines and
records. When I first handled talking machines
I had various kinds and thought them all right,
but after hearing the Edison once it did not take
me but three weeks to change my stock into Edi-
son, which I now handle exclusively. I carry
i, 000 Records and 5 to 20 machines. I like your
way of business and always intend to co-operate
with you in sustaining the principles, as I see no
reason why Dealers should cut the price, for the
people in this section would rather pay a much
larger price than you ask, than buy the other
makes. I also think you are taking a wise step
in including a larger horn, as some Dealers were
handling horns of other makes of which a great
many were of a cheaper manufacture, and there-
fore ruined the tone of the machine. — E. W.
Skull, Cook, Neb.
It gives me great pleasure to write you con-
cerning the Edison line of Phonographs and
Records. It is the best selling line of goods we
handle. When I purchased the first bill, which
consisted of three machines and one hundred and
fifty Records, I did so without any confidence
whatever in the line, but now am glad to say
that we are arranging our store to carry the com-
plete line of Records and Phonographs. We
have sold over $1,000 worth of Edison
goods in ten weeks on an original investment of
$70. Expect to sell no less than 50 machines
during the months of October, November and
December. — Nashville Furniture Company, Nash-
ville, Tenn.
I like the business of selling Phonographs fine
in connection with my other musical instruments.
I shall live up to my agreements to the letter to
the best of my ability and wish you every suc-
cess for making such a fine music maker. — David
H. Francis, Boyne City, Mich.
I think the new horn outfit is all right, as it
does not give a Jobber having a retail business
any advantage over a retail Dealer in horn out-
fits.— T. Mortimer, Cullom, III.
Edison Phonograph Monthly, Nov, 1907 17
M
exican Records
Cut Out
18570
18571
Fuentes
Los Negritos
Zapadores
Zapadores
On
account of the limited demand for them.
18572
El Congreso Pan-Americano
Estado Mayor
18573
Duke Recuerdo
Estado Mayor
and because of a desire on our
part to decrease
18575
Dos Danzas de Alcala
Estado Mayor
the n
amber of foreign Records
to a point where
18576
Alma y Corazon
Estado Mayor
it wi
1 be possible for United States Dealers to
18577
18578
Viva El Rey
Vals Poetico
Estado Mayor
Estado Mayor
carry
them without inconvenience, we have de-
18579
Oh ilusion mia !
Estado Mayor
cided
to omit the following W.
exican selections
18580
18581
La Madre del Cordero — Jota
Un recuerdo a Edison
Estado Mayor
Estado Mayor
from
the next edition of our
Foreign Record
18582
EI Chaleco Blanco — Seguidillas Estado Mayor
Catalogue. We will, however.
continue to list
18583
Bilbania — Bolero
Estado Mayor
.
18584
EI Gran Presidente — Marcha
Tipica Lerdo
them
in Catalogues printed for
jse in Mexico.
18585
Consentida
Tipica Lerdo
18501
Amor
Ovando
18586
Amorosa
Tipica Lerdo
18502
Dicen que No
Ovando
18588
Guillermo Tell— 2° Alegro
Tipica Lerdo
18503
Vivir sin Ti
Ovando
18589
Los Tres Pecados
Tipica Lerdo
18504
Perjura
Ovando
18590
El Ratoncito
Tipica Lerdo
18505
Tristezas
Ovando
18591
Buenavista
Tipica Lerdo
18506
A Maria la del Cielo
Robinson
18592
Las Estrellas
Abrego y Picazo
18507
El Huerfano
Robinson
18593
Adios a mi Amada
Abrego y Picazo
18508
Jarabe Tapatio
Robinson
18594
A Juanita
Abrego y Picazo
18509
Suspiros de los Angeles
Robinson
18595
Las Tres Cartas
Abrego y Picazo
18510
El Descarrilamiento, la Parte
Robinson
18596
Adios, Adios !
Abrego y Picazo
18511
El Descarrilamiento, 2a Parte
Robinson
18597
Mi Lira
Abrego y Picazo
18512
Ignacio Parra, la Parte
Robinson
18598
La Celosa Embaraiiada
Abrego y Picazo
18513
Ignacio Parra, 2a Parte
Robinson
18599
Las Sombras de la Noche
Abrego y Picazo
18514
A Elena
Robinson
18600
Tus Ojos
Abrego y Picazo
18515
Heraclio Bernal
Robinson
18601
El Afio Pasado por Agua, Duo
18516
La Inundacion de Leon
Robinson
de los Paraguas
Herrera y Rosete
18517
Maria (Oye le voz)
Robinson
18603
El Hombre es Debil — Habanera Herrera y Rosete
18518
Jesus Leal
Robinson
18604
La Alegria de la Huerta-Jota
Herrera y Rosete
18519
A mi Maria
Robinson
18605
El Santo de la Isidra — Duo
Herrera y Rosete
18520
Suspiros y Rosas
Robinson
1S606
Quien Fuera Libre
Herrera y Rosete
18521
El Rentoy
Robinson
18607
La Fiesta de San Anton
Herrera y Rosete
18522
El Pajarito
Robinson
18608
Las Grandes Cortesanas — Duo
Campanillitas
18523
Horas Negras 6 Penas del Alma Robinson
Herrera y Rosete
18524
Las Horas de Luto
Robinson
18609
Himmo Nacional Mexicano
Zapadores
18525
El Pajarillo Errante
Robinson
18610
Promesas y Ventanazos
Zapadores
18526
Carmen Carmela
Robinson
18611
Colegio Militar
Zapadores
18527
Un Recuerdo a mi Madre
Robinson
18612
Lazos de Amor
Zapadores
18528
Maria (Si algun ser)
Robinson
18613
Tus Ojos
Zapadores
18529
Me gustan tus Ojos,
Robinson
18615
Sangre Espafiola
Zapadores
18530
En mi Soledad
Robinson
18616
Primaverales
Zapadores
18531
Que hare sin Ti
Robinson
18617
La Tortolita
Zapadores
18532
Al Triste Arruyo
Robinson
18618
Marcha Bernardo Reyes
Estado Mayor
18533
El Cielito Lindo
Robinson
18619
San Juan Hill
Estado Mayor
18534
Antonia de las Calabazas
Robinson
18620
Laurita
Estado Mayor
18535
Los Amores de un Charro
Robinson
18621
Zacatecas
Estado Mayor
18536
Los Chamacos
Robinson
18622
Himno Nacional Cubano
Estado Mayor
18537
EI Matrimonio
Robinson
18623
Un Vuelo de la Fantasia
Estado Mayor
18538
Morir Sonando
Robinson
18624
Patria Feliz
Estado Mayor
18539
Oralia
Robinson
18625
Instantaneas — Las Mariposas
Estado Mayor
18540
La Cuarta Plana-La Sarabia
Dimarias
18626
Jota en la Zarzuela Cadiz
Estado Mayor
18541
El Rey que Rabio — Romanza
Goyzueta
18627
Mi Delirio
Tipica Lerdo
18542
Marina — Romanza
Goyzueta
18628
Mi Lira
Tipica Lerdo
18543
El Cabo Primero — Romanza
Goyzueta
18629
La Danza de los Apuros
Tipica Lerdo
18545
Campanone — Rondo
Goyzueta
18630
Baile de Sorpresa
Tipica Lerdo
18546
Bocaccio — Vals
Goyzueta
18631
Angela
Tipica Lerdo
18547
El Juramento — Romanza
Goyzueta
18632
Te Amo en Secreto
Robinson y Picazo
18548
El Barbero de Sevilla— Polaca
Goyzueta
18633
La Rumba 6 El Amor y El Desafio
18549
Chateaux Margaux — El Galleg
o Llera
Robinson y Picazo
18550
Ya soy Feliz
Llera
18634
EI Sitio de Queretaro
Robinson y Picazo
18551
Lo que es Amor
Llera
18635
La Feria — Imitativa
Robinson y Picazo
18552
Los Besos que te Di
Llera
18636
La Paloma Azul
Robinson y Picazo
18553
Asi te adoro
Llera
18637
El Canto del Cisne
Robinson y Picazo
18554
Recuerdo
Llera
18638
Macario Romero
Robinson y Picazo
18555
Las Golondrir as de Becquer
Franco
18639
Cancior. del Camaron
Robinson y Picazo
18556
Viva mi Nina — Habanera
Franco
18640
Lamentos de un Crudo
Robinson y Picazo
18557
El Paje
Franco
18641
El Palomo Errante
Zamudio
18558
Nina Pancha — Habanera
Franco
18642
Gigantes y Cabezudos — Romanza Goyzueta
18559
Boccaccio — EI Alma Enamorada Franco
18643
Jugar con Fuego
Goyzueta
18561
La Mascota — Los Pavos
Franco y Llera
18644
Un Cuento de Boccaccio
Goyzueta
18562
Marcha de Cadiz — Los Patos
Franco y Llera
18645
Traviata — Romanza, Cuarto Acto Goyzueta
18563
El Bateo
Franco y Llera
18646
Traviata — Aria, Primer Acto
Goyzueta
18564
El 23 de Julio
Zapadores
18647
Anillo de Hierro — Tercer Acto
Goyzueta
18565
El Zapador
Zapadores
18648
Cavalleria Rusticana
Goyzueta
18566
Onda Cristalina
Zapadores
18649
Enseiianza Libre — El Morrongo
Herrera y Coro
18567
La Gran Via — Los Tres Ratas Rosete, Llera y Lopez
18650
De Madrid a Paris — Las Golon-
18568
Honradez
Zapadores
drinas
Herrera y Coro
18 Edison Phonograph Monthly, Nov., 1907
18651
18652
IS 653
18654
1S655
18656
18657
18658
18659
18660
18661
18662
18663
18664
18665
18667
18668
1S669
18670
18671
18672
18673
18674
18675
18676
18677
18678
18679
18680
18681
18682
18683
18684
18685
18686
18687
18688
18689
18690
18691
18692
18693
18694
18695
18696
18697
18698
18699
18700
18701
18703
18704
18705
18706
18708
18709
18710
18711
18712
18713
18714
18715
18716
18717
18718
18719
18720
18721
18722
La Fiesta de San Anton Herrera y Bereaud
La Tempestad Herrera y Bereaud
La Viejecita Herrera y Bereaud
La Torre del Oro — El Lapicero Herrera y Coro
Los Cocineros Herrera, Sedano y Bereaud
Instantaneas — Las Mariposas
Herrera, Sedano y Bereaud
De Madrid a Paris —
Las Cigarreras Hererra, Sedano y Bereaud
Dona Juanita Herrera, Sedano y Bereaud
Gigantes y Cabezudos — Si las Mujeras
Mandasen Herrera y Coro
Boccaccio — La Nina Florentina
Herrera y Bereaud
La Ensefianza Libre — El R toncito Bereaud y Coro
El Tambor de Granaderos Herrera
Las Grandes Cortesanas Herrera
La Parranda Llanesca Rosete, Lopez y Hermosa
Gigantes y Cabezudos — Los Repatriados
Rosete y Coro
La Vuelta del Vivero —
El Pajarito Sedano, Bereaud y Rosete
La Ensefianza Libre— Las Ligas
Herrera, Bereaud y Rosete
Picio Adan y Compaiiia Rosete
El Tambor de Granaderos — Los Milagros Rosete
El Anillo de Hierro — Romanza Rosete
Los Cocineros — Coplas de Serapio Rosete y Coro
La Rancherita Abrego y Picazo
El Ranchero de Tajimaroa Abrego y Picazo
El Borrachito de Manzanares Abrego y Picazo
Chin-Chun-Chan— Los Polichinelas
Herrera, Sedano y Bereaud
Chin-Chun-Chan— El Telefono Sin Hilos
Herrera, Sedano y Bereaud
Palma
Palma
Palma
Palma
Palma
Palma
Llera
Llera
Llera
Llera
Llera
Llera
Llera
Llera
Llera
La Farruca de Juan Torres
Jota Rabalera
Tango de los Tientos
Guajiras Espafiolas
Tango Cadiz
Malaguena
Los Cuicos
Las Ilusiones
Las Comadres
Las Hilachas
Pachita la del Puente
EI Amigo
La Reja
Sonar Contigo
El Camello
El Rey que Rabio— Los Doctores
Rosete, Lopez y Hermosa
Chin-Chun-Chan— Danza Rosete
Agua, Azucarillos y Aguardiente Cuarteto Mixto
Agua, Azucarillos y Aguardiente
Pascalle Cuarteto Mixto
Marina Cuarteto Mixto
Himno Nacional Mexicano Cuarteto Mixto
Los Sobrinos del Capitan Grant Cuarteto Mixto
A los Toros Zapadores
Para Siempre Zapadores
Gran Marcha Porfirio Diaz Zapadores
Olimpica Zapadores
Quiebros y Requiebros Zapadores
Hasta Otra Vista Zapadores
Puerto Real Zapadores
Mi Amor Estado Mayor
Cos Parranderos Estado Mayor
Esperanza y Margot Estado Mayor
Los Sobrinos del Capitan Grant Estado Mayor
Consejos de un Viejo Robinson
Danza del Polio Ingles Robinson
En Alas de los Vientos Robinson y Zamudio
La Morena Robinson y Zamudio
Juramentos Robinson y Zamudio
La Carcajada de Cupido Zamudio
Gran Tapada de Gallos en la Ciudad de Mexico
Gran Tapada de Gallos en la Ciudad de Leon
Gran Tapada de Gallos en la Ciudad de
Aguascalientes
Amigo, Amigo ! Abrego y Picazo
18723
18724
18725
18726
18727
18728
18729
18731
18732
18733
18736
18737
18741
18742
18743
18745
18746
18747
18748
18749
18750
18751
18752
18753
18754
18755
18756
18757
18758
18759
18761
18762
18763
18765
18766
18767
18768
18769
18771
18772
18773
18774
18775
18776
18777
18778
18779
18780
18781
18782
18783
18784
18785
18786
18787
18788
18789
18790
18791
18796
18797
18798
18799
18800
18801
18802
Un Paseo en Santa Anita, Imi-
tativa Abrego y Picazo
Consejos de una Vieja Abrego y Picazo
Posadas en una Casa de Vecindad Abrego y Picazo
Coplas de Don Simon Abrego y Picazo
La Triguefiita Abrego y Picazo
Acuerdate de Mi Abrego y Picazo
Tres Danzas de Vergara Zapadores
Noche Apacible Zapadores
Moralba Zapadores
Elvira Zapadores
Aires Nacionesles, Segundo Fragmento Zapadores
Sin Esperanza Estado Mayor
Mosamala Estado Mayor
Peonia Estado Mayor
Souvenir de Chopin Estado Mayor
Schottisch para Mandolina, por
Curti Mandolina- Arriaga
Moraima Trio Arriaga
Serenata Morisca de Chapi
Bandurria y Guitarra — Obscura y Arriaga
A Media Noche
Bandurria y Guitarra — Obscura y Arriaga
La Linda Cubana Trio Arriaga
El Desprecio Robinson
Flores del Pasado Robinson y Zamudio
Gran Corrida de Toros en la Plaza "Mexico"
Gran Corrida de Toros en la Plaza de Durango
Tarantella Zapadores
Aires Nacionales — Tercer Fragmento Zapadores
Tuyo Hasta le Muerte Zapadores
Aires Nacionales — Primer Fragmento Zapadores
Felicidad Zapadores
Hada de Rosas Zapadores
Horas Felices Estado Mayor
Celajes de Oro Estado Mayor
Danza Hungara No. 5 Estado Mayor
Entre Jazmines Estado Mayor
Julia Estado Mayor
Maria y Leonorcita — Danzones Yu-
catecos Estado Mayor
Hamburgo Trio Arriaga
La Dolores— Jota Trio Arriaga
Guerrita Trio Arriaga
La Cuarta Plana— Bolero Trio Arriaga
Danzas Tropicales— No. 1 Quinteto Jordd
Danzas Tropicales— No. 2 Quinteto Jordd
Danzas Tropicales — No. 3 Quinteto Jordd
La Dolores— Paso Doble Quinteto Jordd
Celebre Mandolinata Quinteto Jordd
Vals Poetico Quinteto Jordd
En Sourdine Quinteto Jordd
El Amor es la Vida Quinteto Jordd
Monte Cristo Quinteto Jordd
A Fior di Labra Quinteto Jordd
Caprichosas — Danza No. 2 Quinteto Jordd
Nuages Roses Quinteto Jordd
Los Nifios Heroes de Chapultepec Peza
Reir Llorando Peza
Hojas de Margarita — Tres Poesias
El Fonografo
Mi Padre
El Progreso
Azul y Blanco y Maria Emilia-
Danzones Yucatecos
En Zenzontle
Pleito en un Fonografo, Imita
tiva
Tantum Ergo
O Salutaris Hostia
O Santissima
Salve Regina
No Puede Decirse, Melopeya
Peza
Peza
Peza
Estado Mayor
Estado Mayor
Abrego y Picazo
Abrego y Picazo
Sexteto Mixto
Sexteto Mixto
Sexteto Mixto
Sextetc Mixto
Peza
The music business affords me great pleasure
for what time I devote to it. The Phonograph is
an introduction to a higher state of civilization
and a teacher and trainer of the musical instincts
of mankind— James Mead, Patriot, Ind.
Edison Phonograph Monthly, Nov., 1907 19
Two Dealers' Stores
This is my fourth year in the music business
and the second as an active Edison Dealer. I
carry my Record stock in labeled stock cartons.
Each carton has room for three Records, all one
selection. I now have 1,200 cartons. I purchase
the monthly Records each month, and keep a
I am well pleased with the product of the Na-
tional Phonograph Company and anticipate a
good business this fall and winter. — D. Hardy,
Ludington, Mich.
The store of Cook Bros., Gaylord, Mich., shows
an excellent stock of Edison Phonographs and
HARDY'S MUSIC HOUSE. LUDINGTON. MICH. COOK BROS . GAYLORD. MICH.
mailing list of all Edison Phonograph owners, Records, kept in a most attractive and compact
and send them a list as soon as the new Records manner. A feature is the Fritchy system of
are in. I now have over 100 people on my list. shelving.
For the Special Attention of
Edison Dealers
In getting out a new Dealers Agreement the National Phono-
graph Company was actuated by a desire to serve your interests as well
as its own. The agreement contains nothing that is not designed to
maintain and improve the welfare of both. Its conditions are simply
intended to protect the prices on Edison Phonographs, Records,
Blanks, etc., and to guard against infringements of the Edison patents.
No one in the business doubts the wisdom of this policy. We know
that you fully believe in it.
We now want your further co-operation by signing this new
Agreement without delay. It is necessary to do so even though you
may have recently signed the old one. We wrant your prompt assent to
the new conditions.
If your Jobber has not provided you with a triplicate set of the
new Agreement ask him to send them at once. Sign all three in the
presence of a witness and return them to the Jobber. He will do the
rest.
A reasonable time will be given Dealers to re-sign and those who
do not will be considered as out of business. Their names will be re-
moved from our files and mailing lists.
NATIONAL PHONOGRPH CO.
ORANGE, N. J.
20 Edison Phonograph Monthly, Nov. , 1907
Edison Records Made Over
TO maintain the standard of quality of Edison Gold Moulded Records it becomes necessary
from time to time to make new masters of selections already in the Edison catalogues.
This is because the first moulds either have become defective; or for other causes, cannot
longer be used. Heretofore, when such selections were made over they have been continued in
our catalogues without notice, a plan that has deprived the public from knowing how much
better they are under the new conditions. All selections made over are in every respect as good
as the new monthly list. If the public were aware of their high class character, they would buy
them quite as eagerly as they do the new selections put out each month. All of the selections
named below have been made over in the most up-to-date manner of our Recording Department.
That they have been made over at all shows that they are popular selections — ones that have met
with the approval of the public and therefore, entitled to the greatest consideration at the hands
of such Phonograph owners as do not have them in their collection of Records.
158 MADE-OVER SELECTIONS
Unless otherwise indicated, they have been made by the same talent as were the original first masters.
EDISON MILITARY BAND.
8126 Coronation March from Le Prophet
Formerly by Edison Concert Band
7638 Diippel Schanzen
24 EI Capitan March
7507 Hands Across the Sea March
Formerly by Edison Concert Band
103 Hot Time March
Formerly by Edison Concert Band
112 In Storm and Sunshine March
561 King Cotton March
Formerly by Edison Concert Band
7425 Manisot March
Formerly by Edison Concert Band
8368 Monkey Shines on the Mobile Levee
Formerly by Edison Concert Band
8109 Night Alarm
50 Off to Camp March
8129 Roosevelt's Rough Rider March
8222 Rule Brittania
Formerly by Edison Concert Band
625 Till We Meet Again Waltz
Formerly by Edison Symphony Orchestra
8032 Trombone Sneeze
Formerly by Edison Concert Band
8247 U. S. A. Lancers*, First Figure
8248 U. S. A. Lancers, Second Figure
8249 U. S. A. Lancers, Third Figure
8250 U. S. A. Lancers, first half of Last Figure
8251 U. S. A. Lancers, second half of Last Figure
8247-8251 Formerly by Peerless Orchestra
8538 Waldmere March
7328 Willow Grove March
Formerly by Edison Concert Band
EDISON CONCERT BAND.
8450 Ballet Music from Faust, Part I
7662 From Tropic to Tropic
8532 Laughing Water
8169 Lazarre Waltzes
8104 Old Church Organ
7856 Olympia Hippodrome March
52 Overture The Drummer of the Guards
8108 Overture to Merry Wives of Windsor
68 Selection from Bohemian Girl
79 Selection from Martha
80 Selection from Merry War
85 Selection from Robin Hood
8433 Stradella Overture
8083 Warbler's Serenade
EDISON SYMPHONY ORCHESTRA.
7860 Birds and the Brook
Formerly by Peerless Orchestra
8140 Down on the Old Plantation
Formerly by Peerless Orchestra
524
8566
589
7785
712
8554
8076
7920
7503
8138
8254
8253
2604
8307
2607
2802
2606
8431
8339
8412
7173
8529
8544
8476
8005
8308
8582
8546
8638
8366
3615
2809
8560
7340
8346
2627
7633
8473
7455
8322
8070
Light Cavalry Overture
Melody of Love
Narcissus March
Selection from the Burgomaster
Formerly by Peerless Orchestra
Smoky Mokes
Formerly by Peerless Orchestra
Soko
Amoureuse Valse
Lange's Flower Song
Mosquito's Parade
Ragged William Two-step
INSTRUMENTAL SOLOS.
Answer (Cornet)
Carnival of Venice (Cornet)
Cocoanut Dance (Banjo)
Columbia Fantasia Polka (Cornet)
Darkies Awakening (Banjo)
Formerly by Ruby Brooks
Darkies Jubilee (Piccolo)
Darkies Patrol (Banjo)
Formerly by Ruby Brooks
De Beriot's 6th Air (Violin)
Dixie Medley (Banjo)
Down Where the Wurzburger Flows
Medley (Xylophone)
Formerly by J. Frank Hopkins
Gavotte from Mignon (Clarinet)
Kryl
Kryl
Ossman
Kryl
Ossman
Mazziotta
Ossman
D'Almaine
Van Epps
Benzler
Tuson
Fife and Drum Corps
Mazziotta
Benzler
Girl I Left Behind Me Medley
Goldfinch Polka (Piccolo)
Hot Scotch March (Xylophone)
Formerly by J. Frank Hopkins
I Have Grown So Used to You (Xylophone) Benzler
Formerly by J. Frank Hopkins
Inflamatus from Stabat Mater (Cornet) Kryl
Last Rose of Summer (Cornet) Hazel
Formerly by Bohumir Kryl
Le Secret Polka (Cornet) Hazel
Medley of National Airs Fife and Drum Corps
Mr. Dooley Medley (Xylophone) Benzler
Formerly by J. Frank Hopkins
Nellie Gray (Clarinet) Tuson
Nigger Fever (Piccolo) Mazziotta
North and South Medley Fife and Drum Corps
Old Folks at Home (Banjo) Ossman
Old Uncle Ned (Clarinet) Tuson
Patrol Comique (Banjo) Van Epps
Formerly by Vess L. Ossman
Raff's Cavatina (Violin) D'Almaine
Santiago Waltz (Xylophone) Benzler
Formerly by J. Frank Hopkins
Scenes That Are Brightest (Violin) D'Almaine
Sea Shell Concert Waltz (Trombone) Zimmerman
Shepherds' Dance (Violin) D'Almaine
Edison Phonograph Monthly, Nov., 1907 21
8074
7838
7587
1011
7664
8610
8613
8224
8515
8531
8637
8499
7892
7595
8644
8633
7673
6923
5412
8275
7368
8040
7010
2033
7669
5720
8640
7186
1570
6602
8328
8441
8038
8304
8646
8192
8201
8575
7111
8231
8223
8593
6953
7220
8600
VOCAL SOLOS.
Armourer's Song Stanley
Asleep in the Deep Stanley
Bird in a Gilded Cage Anthony
Formerly by Joe Natus
Chin, Chin, Chinaman Dudley
Coleville Coon Cadets Collins
Coonville's Colored Band Collins
Dear Old Girl MacDonough
For All Eternity Miss Mitchell
Formerly by Miss Corrine Morgan
Gocd Bye, Eliza Jane Collins
Handful of Earth From Mother's Grave Thompson
Hannah, Won't You Open That Door Collins
Happy Days Miss Keyes
Formerly by Miss Corrine Morgan
He Laid Away a Suit of Gray Harlan
I Can't Tell Why I Love You, But I Do MacDonough
I'm Just Barely Living, That's All Roberts
I'm Longing For My Old Kentucky Home Anthony
Is There Anything Else You'd Like Denny
I Want to Go to Morrow Quinn
I Wish They'd Do It Now Collins
Just Kiss Yourself Good-bye Collins
Kathleen Mavourneen Hooley
A Little Boy In Blue Harlan
Love's Old Sweet Song Turner
Formerly by Andrew Schneider
Maryland, My Maryland MacDonough
More Work For the Undertaker Quinn
My Wild Irish Rose Anthony
Formerly by Joe Natus
Navajo MacDonough
Oh, Don't It Tickle You Denny
On the Banks of the Wabash MacDonough
Parody, Widow's Plea For Her Son Denny-
Rabbit Hash Golden
Reuben Haskins of Skowhegan, Maine Len Spencer
Ring Down the Curtain, I Can't Sing To-night
Formerly by Francklyn Wallace Anthony
Suwanee River (Parody) Dudley
Sweetest Girl In Dixie MacDonough
That Fifer of the Old Drum Corps Harlan
When Kate and I Were Comin' Thro' the Rye Harlan
Under the Anheuser Bush Murray
Up Canje Johnny With His Camera Denny
Way Down Yonder In the Cornfield Thompson
Whisper and I Shall Hear Miss LeBaron
Formerly by Miss Corrine Morgan
Whistling Bowery Boy Dudley
Whistling Rufus Quinn
Will I Find My Mamma There? Harlan
Your Mother Wants You Home, Boy Harlan
VOCAL DUETS.
8585 An Evening Call In Jayville Center
Harlan and Stanley
7889 I Got Mine Collins and Harlan
Formerly by Collins and Natas
8509 It Was the Dutch Collins and Harlan
8606 Marching Thro' Georgia Harlan and Stanley
8457 Scene In a County Store Harlan and Stanley
851 1 Waiting for the Dinner Horn to Blow
Harlan and Stanley
8480 When We Were Boys Harlan and Stanley
8563 Won't You Write a Letter, Papa Harlan and Stanley
EDISON MALE QUARTETTE.
2202 Auld Lang Syne
8664 Breeze of the Night
2237 Carry Me Back to Old Virginny
2204 Cornfield Medley
7532 Kathleen Mavourneen
8352 Lost Chord
8436 Massa's In the Cold, Cold Ground
7568 Medley of College Songs
8410 My Country, 'Tis of Thee
2216 Old Oaken Bucket
2208 Sally in Our Alley
7710 Soldier's Farewell
EDISON MIXED QUARTETTE.
8321 Good-night, Good-night, Beloved
Formerly by Mendelssohn Mixed Quartette
8496 Home, Sweet Home
Formerly by Mendelssohn Mixed Quartette
8461 Onward, Christian Soldiers
Formerly by Mendelssohn Mixed Quartette
TALKING AND MUSICAL.
7881 Sunflower Dance (Banjo) Van Epps
Formerly by Vess L. Ossman
8594 Banjo Evangelist Spencer and Van Epps
Formerly by Spencer and Hunter
8604 Clancy's Prize Waltz Contest Len Spencer
8580 Hickory Bill Spencer and Van Epps
Formerly by Spencer and Hunter
8756 Michael Clancy as a Policeman
Campbell and Roberts
TALKING SELECTIONS.
8102 Ingersoll At the Tomb of Napoleon Len Spencer
8244 Ravings of John McCollough Harry Spencer
8035 Scene at a Dog Fight Spencer and Holt
Formerly by Spencer and Girard
8153 Schultz on Christian Science Kennedy
3841 Schultz Goes Hunting Kennedy
8063 Trip to the Circus Spencer and Holt
Formerly by Spencer and Girard
Scientists Visit Mr. Edison A Complaint in Titles
Members of the American Electro-Chemical
Society, to the number of about two hundred, vis-
ited the Edison Works on Friday afternoon, Oc-
tober i8th, as the guests of Mr. and Mrs. Edison.
Two special cars attached to a train on the
Lackawanna Railroad, conveyed the party from
Hoboken to the Orange station, where they were
met by automobiles and carriages for the trip to
the Works.
C. F. Burgess, of the University of Wisconsin,
headed the party, who were presented to Mr.
and Mrs. Edison in the library of the laboratory,
by William J. Hammer, formerly associated with
Mr. Edison. A tour of inspection was then made,
and proved of great interest to the many notable
scientists in the party.
William Harrison, Edison Jobber at Utica,
N. Y., recently forwarded the following unique
complaint because of our delay in filling his or-
der for printed matter:
"I have got to hustle to hold my contract, and
I don't want to be 'The man behind,' or the
Dealers will 'gimme de leavin's!' Competition in
this country is so active, that they won't 'Save
it for me.' 'Everybody gives me good advice' and
I want you people to give me your 'Sympathy.' I
will try to 'Keep on the sunny side' while 'trav-
elling' and don't for a minute think 'I surrender
all,' or that I will let these fellows 'Sing me to
sleep,' although if I were to get cut out, 'I won-
der if you'll miss me?' 'Sometime we'll under-
stand,' 'Adieu.'"
These occasional optimistical letters we receive
prove that, after all, there's a bright side to every
story.
22 Edison Phonograh Monthly, Nov., 1907
A Kentucky Dealer's
Advertisement
A. Scott Haynes, a. Dealer at Owensboro, Ky.,
published the following advertisement in a local
paper recently:
THE EDISON.
She sits in deep silence the whole day through,
Her cheeks are red lined by the scalding dew,
That flowed from her lashes since morning's gray dawn —
Rejoiced is her soul that the day is gone.
There is nothing in daylight to cheer her poor mind,
To all of Life's pleasures she almost is blin-1.
For trouble and sorrow and harrowing care
Had claimed her a victim of Melancholy's snare.
When sudden and silent she caught the sweet spell
Of music's enchantment, how strangely to tell.
But her heart was now lightened, her cares had all fled
And soon fell asleep on her little low bed.
"How sweet are the strains of Iola tonight"
Her eyes were then closed in slumber so tight,
And never once opened till daylight's bright dawn
But she never could tell where the music had gone.
A psyche then told her the musical dream —
Said Iola was a record on an Edison machine.
* * * * *
Mr. Haynes is the agent, obliging and kind,
His goods are the latest, please keep this in mind.
Two hundred and seven east Second's his place,
Abreast with the times he always keeps pace.
* * * * *
He was born in Kentucky, the grandest old state,
That e'er was created, I here must relate.
Thirty years in our city, a record that's clean
As the best of Kentucky's good children, I mean.
You give him a call you'll never regret,
And receive for your money the best it can get.
The article is preceded by a half-tone of a
view taken in Mr. Haynes' store, in all produc-
ing a most commendable advertisement.
Dealers' Advertising
Grinnell Bros., Edison Jobbers at Detroit,
Mich., are publishing a series of advertisements
in their local newspapers, exploiting the new
equipment in a manner most commendable. The
enthusiasm displayed in the copy, the clever way
in which the new list prices are announced, and
their free trial offer, combine to produce ads
which as business producers are hard to equal.
Ricker & Son, of Emporia, Kans., devote a
half page in the Emporia Gazette to the exploit-
ing of Phonographs and Records, and pay par-
ticular attention to the musical education
acquired through the purchase of one of our in-
struments.
SUSPENDED LIST, NOVEMBER 1, 1907.
SUPERSEDING ALL PREVIOUS LISTS.
CALIFORNIA.
Petaluma — Thomas McGuire, 875 Main st.
San Francisco — J. Raymond Smith, 2126 Sut-
ter St.
CANADA.
Ottawa, Ont. — Ketchum & Co.
Bank sts.
Sparks and
GEORGIA.
Valdosta — H. K. McLendon, 109 West Central
ave.
ILLINOIS.
Champaign — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.; also
Danville, 111.
Chicago — A. Gloss & Son, 727 W. North av.
Cooksville — Geo. Swinehart & Son.
Danville — Eggleston Bros., or Eggleston
Music House, J. P. Eggleston, Prop.; also
Champaign, 111.
Kempton — C. E. Bute.
Ottawa — Edward Hayne.
Peoria — H. Meyer, 1307 S. Adams st.
Q,uincy — Giles Bros., 107 North 4th st.
J. F. Whittaker 618 Hampshire st.
Wheaton — E. Irving-.
INDIANA.
South Bend — Eugene Marsh, 126 Vistula ave.
South Bend Book Bindery, Robert Lebolt,
Prop., 203 North Michigan st.
IOWA.
Burlington — John P. Weiss, 711 Jefferson st.
Cushing — Bullock & Lyman.
Independence — E. O. Parker, 110 E. Main st.
McClelland — J. W. Rounds & Co.
Mederville — John . J. Carpenter.
Sioux City — Hattenbach Bros. Co.
A. V. Larimore, 518 Fifth st.
State Center — Ora Sargeant.
KANSAS.
Clay Centre — E. M. Gowenlock.
Lawrence — Bell Bros.
Topeka — R. H. Morehouse, 510 E. 4th st.
Wichita — Frank R. Powell, 132 N. Main st.
MAINE.
Biddeford— W. H. Field.
Gardner — C. H. Cobb, 293 Water st.
Lewiston — J. W. Skene.
Monmouth — G. H. Stetson.
Oldtown — H. M. Burnham.
Waterville — Frank Blanchard, 150 Main st.
MASSACHUSETTS.
Boston — E. C. Peck. 43 Milk st.
Henry Savage & Sons, 166 Hanover st.
T. Singer, 60 Leverett st.
Florence — William Oates, 87 Main st.
Franklin — E. P. Blackman.
*Great Barrington — Frank W. Wheeler,
Main st.
Lawrence — Lord & Co., 314 Essex st.
E. O. Mosher, 420 Essex st.
Maiden — A. T. Fuller.
Nantucket — Arthur M. Taylor.
New Bedford— H. B. De Wolff.
Somerville — E. J. "Winchester, 32 Summit ave.
Woburn — Osborn Gillette, or The Bolton
Jewelry Co., L. F. Maloney, Manager.
Worcester — Joseph Tukman, 44 Front St.
Guy Furniture Co., 521 Main st.
MICHIGAN.
Ann Arbor — Ann Arbor Music Co., F. J.
Schwankovsky, Frop.
Bay City — E. & J. Tierney, 1004 Water st.
*Blissfteld — Rothfuss Piano Co., (William
Rothfuss, Geo. M. Rothfuss and Frank
B. Jones.)
Edison Phonograph Monthly, Nov., 1907 23
MICHIGA N— Continued.
Detroit — F. J. Schwankovsky.
Saginaw — Geo. W. Emendorfer.
James V. Calahan, 217 Genessee st.
Tierney Bros., 217 Genessee st.
MINNESOTA.
*Willmar — Willmar Furniture Co., Ruble
Block.
MISSOURI.
Ewing — Hal R. Ewalt.
♦Fairfax — Hinde Hardware Co.
Kansas City — The Wittmann Co.
NEBRASKA.
Lincoln — The Wittmann Co.
Omaha — The Wittmann Co.
Piano Player Co.
Red Cloud — Albright Bros.
NEW HAMPSHIRE.
Dover — H. C. Ingalls & Co., 444 Central ave.
Hillsboro Bridge — E. M. Barnes.
Manchester — A. E. Dumas.
Nashua — F. A. McMaster & Co.
NEW JERSEY.
Atlantic City — Sam'l D. Wolf, 32-34 Arkan-
sas ave.
Jersey City — W. L. Hoffman, 151 Montgomery
street.
Long Branch — A. N. Alexander, 103 Broad-
way.
A. Nastasio, 103 Broadway.
Newark — R. L. Corwin; also New York City.
R. Rosenthal, Prop. Springfield Hdw. and
Sptg. Goods Store, 71 Springfield ave.
*D. Reinhorn, 91 Springfield ave.
Passaic — I. Hurwitz.
Paterson — Chas. H. Kelly, 25 N. Main st.
Plainfleld — S. W. Frucht, or R. Frucht; also
New York City.
Elston M. Leonard.
West Hoboken — Emil Hollander, or The West
Hoboken Bicycle & Phono. Co., 169
Spring st.
NEW YORK.
Albany — G. Llnde, 353 S. Pearl st.
♦G. A. Birdsall, 114 S. Pearl st.
Amsterdam — D. C. Kirchner, 26 Market St.
Auburn — Chas. C. Chier Co., 18 Clark st.
Bedford Park — Geo. H. Tyrrell.
Brooklyn — Nathan Abrahams, 602 Broadway.
Wm. Albrecht, 294 Knickerbocker ave.
H. Hindermann, Bushwick Phonograph
Exchange, 1421 Myrtle ave.
Emil Smith, 634 Eleventh St., and 230
Summer ave.
Hobart — F. H. Marshall.
Mohawk — Albany Specialty Co., or Chas. F.
Rice, Main st.
Moravia — C. D. Loomis & Co., Union Block.
New York City — A. T. Armstrong, or Amer-
ican Phono Co., 106 Wall st.
Automatic Zither Co., M. Cohen, Prop.,
58 Second ave.
Bern Bearwald, 373 W. 11th st.
Edward Bielfeld, 481 Willis ave.
Bronx Phono. Co., or David Switky, 506
Willis ave.
R. L. Corwin; also Newark, N. J.
Eagle Phono. Co., or C. Lowenthal, 83
N3.SS9.11 St
Empire Phono. Co., 2 W. 14th st.
S. W. Frucht, or R. Frucht, 7 Barclay st.,
or 68 Cortlandt St., also Plainfleld, N. J.
O. Hacker, 2 Murray st.
Hawthorne & Sheble, 297 Broadway; also
Philadelphia, Pa.
Holober Bros., 350. 421 and 491 West st.
N. Horn, 148 E. 58th st.
W. L. Isaacs, 114 Fulton st.
Italo-American Phono. Co. (R. Gerard
& Co.)
NEW YORK- Continued.
S. Lemburg & Co., 194 Broadway.
J. McEllynne, 202 Broadway.
Parker & Cooley, 2087 Amsterdam ave.
Richmond Pease, 44 W. 132d st.
F. M. Prescott, 44 Broad st.
Winthrop Cycle Co., 2212 Seventh av.
Rome — Charles Tuttle.
Saratoga — W. J. Totten.
Saratoga Springs — Marvin A. Cote.
Watertown — Henry A. Hardy, 24 Arsenal st.
H. S. Wardwell & Co., 39 Public Square.
Wayland — John Gross, Pursel Block.
NORTH CAROLINA.
Kinston — S. A. Quinerly.
New Bern — E. Wallnau, 122 Middle St., or
Southern Music House: E. Wallnau,
Prop.
NORTH DAKOTA.
Fargo — Ben Hart.
OHIO.
♦Ashtabula Harbor — Chas. W. Askew (Greg
ory, Askew & Co.).
Brookville — H. K. Merritt.
♦Bellevue — H. E. Rouser.
Cincinnati — J. L. Andem.
Coshocton — Burns & Gosser.
•Dayton — W. E. Sapp, 1042 W. Third st.
Middleton — Otto Grau & Co., 135 E. 3d st.
Springfield — D. & M. Vanderpool.
Uhrichsville — F. A. Mazurie.
OKLAHOMA.
Oklahoma City — Armstrong, Byrd & Co.
PENNSYLVANIA.
Bradford— C. C. Griffen, 29 N. Washington st.
•Johnstown — J. M. Bunnell; also Philipsburg,
Pa.
Lancaster — J. H. Tragresser, 249 N. Queen st.
Mt. Pleasant — Benjamin Posner.
New Castle — Will Hartland, 70 E. Long st.
Philadelphia — A. R. Cassidy, 2783 Emerald st
Hawthorne & Sheble, 604 Chestnut St., or
Oxford and Mascher sts.; also New
York City.
A. Krouse, 832 Arch st.
Penn Novelty Co., 15 South 9th St.
•Philipsburg — J. M. Bunnell; also Johnstown,
Pa.
Pittsburg — A. Lippard, 615 Wylie ave.
Royersford — Granville B. Tyson, 215 Main st.
•Titusville — E. H. Fortney, Prop. Exchange
Cigar Store, 21 W. Central ave.
RHODE ISLAND.
Providence — F. P. Moore.
Rockville Center — O. A. Clark.
TENNESSEE.
Alexandria — Clarence D. Baird Music Con-
cern.
TEXAS.
•Whitney — H. E. Randle & Co.
UTAH.
Salt Lake City — Daynes Romney Music Co.,
25 East South 1st st.
VIRGINIA.
Norfolk — W. Reichenstein, 296 Church st.
WISCONSIN.
Ashland — J. F. Pool Co.
Milwaukee — J. C. Blatzek.
Walworth — G. H. Stewart.
*Added since October 1st. 1907.
Jobber* and Dealers are asked not to supply any of the above named firms with our appa-
ratus, either at addresses ariven or anv other address.
24 Edison Phonograph Monthly, Nov., 1907
TO the Edison Phonograph can be applied the old saying : " A pleasure
shared is a pleasure doubled." It is the art of entertainment expressed in
tangible form. There is never a crowd when one of the three is an Edison
Phonograph. Love songs, dances, funny songs, ballads, all kinds of music in
your own home, with less trouble and greater enjoyment than any other form of
entertainment, and especially than any other form of musical entertainment. Today
is the best day for going to your own dealer's to hear an
Edison. You cannot possibly know how well the Edison
Phonograph reproduces by listening to any other make of
talking machine. THREE BOOKS FREE-Ready at
your dealer's now — The Phonogram and Supplemental
Catalogue, giving the new Edison Records for May ; also
Complete Catalogue of all Edison Records. Any one or all ^^p
of these books will be sent free on request. CAmomae Ct Cdrtotu.
National Phonograph Co., 1 2 Lakeside Ave., Orange, N. J.
Group picture* of some of the Magazines in which Edison Phonosraohs are beinsr advertised
Jobbers of Edison Phonographs and Records
Continued from page 2 of Cover
IfBW YORK,
Albany — Finch & Hahn, 402 Broadway.
Astoria — John Rose, 99 Flushing ave.
Brooklyn — A. D. Matthews' Sons, 194 Fulton
street.
Buffalo— W. D. Andrews, Seneca and "Wells sts.
Neal, Clark A Neal Co., 647 Main at.
Elmlra — Elmira Arms Co., 117 Main st
Gloversville — American Phono. Co., 99 W. Ful-
ton st.
Kingston — Forsyth & Davis, 307 Wall st.
New York City — Blackman Talking Machine
Co., 97 Chambers st.
J. F. Blackman & Son, 2787 td ave.
I. Davega, Jr., Inc., 125 W. 125th St.
S. B. Davega, 32 B. 14th st.
Douglas Phono. Co., Inc., 89 Chambers it
Jacot Music Box Co., 29 Union square.
Victor H. Rapke, 1659 Second ave.
Regina Co., 41 Union square.
Slegel-Cooper Co.
John Wanamaker.
Alfred Weiss, 1622 First ave.
Oswego— Frank B. Bolway, 82 W. Bridge St.
Rochester — A. J. Denlnger, 845 North st.
Mackie Piano, O. & M. Co., 100 State st.
Talking Machine Co., 97 Main st, B.
Schenectady — Finch & Hahn, 504 State St.
Jay A. Rickard A Co., 253 State st.
Syracuse — W. D. Andrews, 216 B. Railroad st.
Trey — Finch A Hahn, 8 Third st
Utlca — Clark-Horrocks Co., 64 Genesee st
Arthur F. Ferriss, 89 Washington st
William Harrison, 50 Columbia st
Utlca Cycle Co., 16 Columbia st
OHIO.
Canton — Klein A Heffelman Co., 220 B. Tus-
carawas st.
Cincinnati— Ball-Flntze Co., 108 West Sd st
Il8en& Co., 615 Vine st.
Laurence McGreal, 29 East 5th st.
Rudolph WurliUer Co., 121 Bast 4th st
Cleveland — Eclipse Musical Co., 1870 East
Ninth st
Colombo* — Perry B. Whits it Co., 213 8. High
street
Dayton — Nlehaus A Dohse, 35 B. 5 th st
Newark — Ball-Fintxe Co.
Toledo — Hayes Music Co., 608 Cherry st
OREGON.
Portland — Graves A Co., Inc., 828 Washing-
ton st
OKLAHOMA.
Oklahoma City — Smith's Phono. Co., 818 West
Main st
PENNSYLVANIA.
Allentown — G. C Aschbach, 539 Hamilton st
Eaaton — William Werner, 432 Northampton st
Harrlsbnrg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia— Louis Buehn & Bro., 45 N. 9th
street
C J. Heppe & Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st
John Wanamaker, 18th and Market sts.
Western Talking Mach. Co., 41 and 48 N.
9th st
H. A. Weymann & Son, 1010 Chestnut st
•Added since
Pennsylvania— Continued.
Pittsburg— Pittsburg Phono. Co., 887 Liberty
st
Powers A Henry Co., 101 Sixth st
Standard Talk. Mach. Co., 435 Wood st
Reading — 3. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st
Scranton — Ackerman & Co., 217 Wyoming av.
Technical Supply Co.
Sharon — W. C. DeForeest A Son.
WUllamsport— W. A. Myers, 145 W. Sd st
RHODES ISLAND.
Providenee — J. M. Dean Co., 785-785 Westmin-
ster st
J. A. Foster Co., Weybosset and Dorranoe
sts.
Household Furniture Co., 231 Weybosset
street
J. Samuels A Bro., 154 Weybosset st
TENNESSEE.
Chattanooga — J. H. Templeman Co., 258 Mont-
gomery ave.
KnoxvRle — Knoxvllle Typewriter and Phono-
graph Co., 421 Gay st
Memphis — F. M. Atwood, 160 N. Main st
O. K. Houck Piano Co., 108 & Main st
Nashville — Magruder A Co., 27 Arcade.
Nashville Talking Mach. Co., 723 Church st.
O. K. Houck Piano Co., 681-583 Fifth ave,
TEXAS.
Dallas — Southern Talking Machine Co., 847
Main st
El Paso — W. G. Wals Co., 101 Bl Paso st
Fort Worth — Cummlngs, Shepherd A Co., 700
Houston st
Houston — Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogden — Proud fit Sporting Goods Co., 851 24th
street
Salt Lake City — Clayton Music Co., ltt 8.
Main st
VERMONT.
Burllngtoa — American Phono. Co., 84 Church
street
VIRGINIA.
Richmond — C. B. Haynes A Co., 608 B. Main
street
WASHINGTON.
Seattle — D. S. Johnston Co., 903 Second ave.
Kohler & Chase, 710 Pike st
Spokane — Spokane Phonograph Co., 7 Poet st
WISCONSIN.
Milwaukee — McGreal Bros., 176 3d st
CANADA.
Montreal — Peter Kelly, 282 St Lawrence st
Quebec — C. Robitaille, 320 Rue St Joseph.
St. John— W. H. Thorne A Co., Ltd., 42-48
Prince William st
Toronto— R. S. Williams A Sons Co., Limited,
143 Yonge st
Vancouver— M, W. Waitt A Co., 158 Granville
street
Winnipeg — R. S. Williams A Sons Co., Ltd.,
121 Princess st
October 1, 1907.
In the Words of Others
Sell I. C.S. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
__ Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I. C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for you? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
^
Xi/2iyO«,
International Correeponde&ee Schools.
Scranton, Pa,
Gentlemen*
In. reply to your letter of the 17 th Met,, will say we
considered the demonstration of Mr. Xlstraud very suooessful and while
he was here we Sold several Language Outfits.' We hare also sold softs
since he left us. We expect to advertise these Language Outfits during
X*ecember as gifts as you nay reet assured we will communicate with the
parties to whoa demonstration was given ahd who have not as yet made a
purchase. • Ve think the plan of advertising or demonstrating these
Outfits Is suooessful and leads to sales whloh oould not be obtained
Otherwise.
We have planed several orders with you. since the demonstration
and would like to know if we could make arrangements to purchase
Whatever we need in this line through your Denver office as we have had
to do several times recontly; same can be billed to us by you. This
would be quite an accommodation to us >
Ve will keep you advised from, time to tine of the results of
•a49C on X. C. 3. Language Outfits.
Yours Tory truly,
IHF XBSYKR DBY GOODS CO.,
psr
International Correspondence Schools
SCRANTON. PA.
&
EDISON
PHONO-
GRAPH
MONTHLY
Vol. V December, 1907 No. 10
CONTENTS
PAGE PAGE
Trade Conditions * Advance List Bohemian, German and Mexi-
Notice About German Records i ican Selections "
Advance List Edison Gold Moulded Records What the New Horn Means to Dealers 12
for February, 1908 2 Only Regular Frequencies X2
Carry Foreign Records 5 Phonograph Jingles . . . ••••••. ■ • • ; • • ■ • x3
Return Agreements Under Sealed Cover 6 Phonograph Sketches by Prominent Artists.. 14
The New Record Selling Dates 6 Store of American Phonograph Co., Detroit,
Developing Export Trade 6 Mich. . . . .... . ••;•••; : 3 '■ '' ' ': '' IS
To the Trade. 7 Jobbers Must Ship Machines with Complete
Lower Rates on Horns 7 . Equipment . . . . 15
Personal 7 Edison— the Wizard Among Inventors 16
Our Newspaper Advertising 8 Ready-Made Ads. 18
Danish, Not Scandinavian 8 Factory of National Phonograph Co., at Wil-
Change in Management of Our Mexican Co. 9 lesden, England 21
Printed Matter 9 Suspended List, December 1, 1907 23
Cuban Records Dropped from Catalogue 10 Jobbers of Edison Phonographs cover pp. 2-3
Jobbers of Edison Phonographs and Records
Birmingham — Talking Machine Co., 2007 Sec-
ond ave.
Mobile— W. H. Reynalds, 167 Dauphin st
Montgomery — R. L. Penick, 119 Dexter ave.
CALIFORNIA.
Los Angeles — Southern California Music Co.,
382 South Broadway.
Oakland — Kohler & Chase, Inc., 017-921 Wood
St
Sacramento — A J. Pommer Co., 9th and J sts.
San Francisco— P. Bacigalupl & Sons, 1021
Golden Gate ave.
COLORADO.
Denver — Denver Dry Goods Co., 019 l«th at.
Hext Music Co.. 15th and California sts.
CONNECTICUT.
New Haven — Pardee-Ellenberger Co., Inc., 90
State street
DISTRICT OF COLUMBIA.
Washington — B. F. Droop & Sons Co., 925
Pennsylvania ave., N. W.
GEORGIA.
Atlanta — Atlanta Phonograph Co., 50 Peach-
tree St.
Phillips & Crew Co., 87-39 Peachtree st
Savannah — Youmans & Leete, 110 Barnard st.
Waycross — George R. Youmans.
IDAHO.
Boise — Eiler's Piano House.
ILLINOIS.
Chicago — Babson Bros., 1419 19th st
Lyon & Healy, Wabash ave. & A<ia;ns st.
James I. Lyons, 192 Van Buren st.
The Vim Co., 68 E. Lake st.
Montgomery Ward & Co., Ill Michigan
avenue.
Rudolph Wurlitzer Co., 260 Wabash ave.
Peoria — Peoria Phonograph Co., 410 S. Adams
street
Q,uincy — Quincy Phonograph Co., 411 Hamp-
shire st.
INDIANA.
Indianapolis — Indiana Phono. Co., 45 Virginia
avenue.
Kipp-Link Phonograph Co., 217 N. Illinois
A B. Wahl & Co., 119 S. Illinois st
IOWA.
Des Moines — Hopkins Bros. Co., 620 Locust st
The Vim Co., 204 Seventh st.
Dubuque — Harger & Blish, 904 Main st.
Fort Dodge — Early Music House, 822 Central
ave.
Sioux City — Early Music House, 815 Court st
KENTUCKY.
Louisville — Montenegro-Riehm Music Co., 030
4 th ave.
LOUISIANA.
New Orleans — William Bailey, 600 Frenchman
st.
National Automatic Fire Alarm Co., 014
Gravier st
MAINS.
Bangor — S. L. Crosby Co., 180 Exchange st
Portland — W. H. Ross & Son, 207 Commercial
street
MARYLAND.
Baltimore — E. F. Droop & Sons Co., 281 North
Howard st.
MASSACHUSETTS.
Boston — Boston Cycle & Sundry Co., 48 Han-
over sc
Eastern Talking Mach. Co., 177 Tremont
street
Iver Johnson Sptg. Goods Co., 168 Wash-
ington st.
Fltchbnrg — Iver Johnson Sptg. Goods Co., 247
Main st
Lowell — Thomas Wardell, 111 Central st
New Bedford — Household Furnishing Co., 170
Purchase street
Springfield — Flint & Brickett Co., 429 Main st
Worcester — Iver Johnson Sptg. Goods Co., 804
Main st.
MICHIGAN.
Detroit — American Phono. Co.r 100 Woodward
avenue.
Grinnell Bros., 219 Woodward ave.
MINNESOTA
Minneapolis — Thomas C. Hough, 714 Hennepin
avenue.
Minnesota Phono. Co., 505 Washington
av., So.
St. Paul — W. J. Dyer Sc Bro., 21-28 West 5th st.
Thomas C. Hough, 392 Wabasha st
Koehler & Hinrichs, 255 E. 3d st.
Minnesota Phonograph Co., 37 E. 7th st
MISSOURL
Kansas City — J. W. Jenkins' Sons Music Co.,
1013-1015 Walnut St.
J. F. Schmelzer & Sons Arms Co., 710
Main st.
St. Louis — Conroy Piano Co., 11th and Olive
HtrAdts
Koerber'-Brenner Music Co., 1006 Olive
street.
Silveratone Talk. Mach. Co., 1010 Olive st
MONTANA.
Helena — Frank Buser, 509 N. Main st
NEBRASKA.
Lincoln — Ross P. Curtice Co., 1125 O st.
H E. Sidles Phono. Co., 13th and P sts.
Omaha — Nebraska Cycle Co., 15th and Harney
Shultz Bros., 16th and Chicago sts.
NEW HAMPSHIRE.
Manchester — John B Varlck Co., Varick Bldg.
NEW JERSEY.
Hoboken — Eclipse Phono. Co., 203 Washing-
ton st.
Newark — Douglas Phonograph Co., 20 New st
A O. Petit, 67 Halsey st
Rapke Phono. Store, 287 Bank st
Paterson — James K. O'Dea, 117 Ellison st
Trenton — Stoll Blank Book and Stationery
Co., 30 E. State st
John Sykes, 105 N. Broad st
Continued on page 3 of cover
Edison Phonograph
Monthly
Vol. V.
December, 1907
No. 10
Trade Conditions
In a general letter to the trade press, dated
November 13, President W. E. Gilmore, of the
National Phonograph Co., made the statement
printed below, setting forth the immaterial ef-
fect that the money stringency has had upon the
Edison business. Mr. Gilmore also expressed the
opinion that the present money trouble will be
short-lived. The letter follows:
We have not in the past, nor can I say that
we have as yet perceived any perceptible change,
so far as our own business is concerned. Our
shipments of Phonographs, Records and supplies,
therefore, continue in the same relative weekly
proportion as they have in the past, and the
orders heretofore placed with us have not been
decreased to .any material extent by cancella-
tion.
Naturally, we have not expected additional
orders for Phonographs, in view of the fact
that our Jobbers and Dealers have anticipated
their requirements some time since, but the new
orders that we have been receiving for Phono-
graphs have, if anything, been better than we
had anticipated.
So far as Records are concerned, the first
orders received for the December supplement
exceed in volume any month in the history of the
business.
We accumulated during the past summer a
very large stock of machines, to take care of the
future requirements, and it is well that we did
so, for the reason that the recent financial
stringency has compelled us to reduce our work-
ing forces somewhat, due entirely to the fact
that we were unable to obtain the necessary cur-
rency to take care of our pay-rolls, and which
stringency, we thoroughly believe, will be of
short duration.
So far as the future is concerned, we are very
optimistic, and statistics indicate that, be the
times good or bad, amusement features are about
the last thing to be affected. By this I, of course,
refer to amusements of all kinds, in which, nat-
urally, the talking machine industry must be
considered one of the principal factors, particu-
larly for the reason that the prices bring the
apparatus within the reach of everybody.
I would here add that our collections as a
whole, up to this date, have been in every way
satisfactory, and, if it is the case with us, then
we must naturally feel that it must likewise be
the case with our Dealers and Jobbers generally.
In conclusion I can only say, further, that the
present financial condition will, in our opinion,
be but short-lived, and we look forward to an
increasing and profitable business.
W. E. Gilmore, President.
Had we not been confronted with the possi-
bility of paying our hands by checks it is prob-
able that no change would have been made in
our working force. We would doubtless have
gone on, firmly believing that a few weeks
at the .most would have seen business back to
its customary conditions. When it became nec-
essary to call upon several banks and adopt
unusual methods to get sufficient currency to
meet the pay-roll, a decision was reached to
slow up on the production and use up the stock
of Phonographs we had accumulated during the
summer. During the entire summer we ran our
plant to its fullest capacity, instead of cutting
down the force as had been done in past years.
The present reduction in the working force is,
therefore, only equivalent to the summer vaca-
tion of past years. As Mr. Gilmore stated, orders
and collections are quite satisfactory and very
much better than the calamity howlers would
think possible. To us it looks as if the timid
ones were daily regaining confidence and we
believe this feeling is going to rapidly gain
ground as the days pass by.
Notice About German
Records
Because of defects we have been compelled
to discard moulds for German Records No.
15391, "O, Susanna," by H. Grossman, and No.
1 5 102, "Die Kappelle," by the Meistersanger
Quartette, and until we can obtain new moulds
from abroad we will be unable to supply these
selections to the trade, although we have re-
ceived numerous orders for them. These orders
are being cancelled. Just as soon as we get the
new moulds the trade will be notified and new
orders can be placed for them. These selections
are being retained in the new catalogue, for we
hope to be abfe to fill orders for them before
the catalogues have been widely circulated.
Dealers: Sign new agreement and send it to
your Jobber,
2 Edison Phonograph Monthly, Dec, 1907
The New Edison Gold Moulded Records
Advance List for February, 1908
RECORDS listed below will be shipped from Orange in time to
reach all Jobbers in the United States and Canada before
^ January 25th, 1908, all things being favorable, and they may
be reshipped to Dealers at 2 P. M. on January 24th. They
must not, however, be exhibited, demonstrated or placed on sale by
Jobbers or Dealers until 8 A. M. on January 25th. Supplements,
Phonograms and Bulletins will be shipped with Records. These may
be distributed to Dealers after January 20th, but must not be circulated
among the public before January 25th. Jobbers are required to place
orders for February Records on or before December 10th. Dealers*
should place February orders with Jobbers before December 10th to
insure prompt shipment when Jobbers' stock is received.
9746 A Summer Evening in the Alps Edison Concert Band
Styled by the composer, "A descriptive and romantic fantasia." The air is characteristic of
what one might expect to hear in the Alps. A storm scene is among the realistic effects intro-
duced. The selection is rendered in the usual earful manner which identifies the work of
our Concert Band. Composer, H. Kling; publisher, Jean M. Missud, Salem, Mass.
9747 Somebody's Been Around Here Since I've Been Gone Billy Murray
Sam Johnson loved an innocent and simple colored maid, whom he is called upon to leave
for a short time. Upon his return she greets him with an educated kiss, entirely strange to
him. This leads him to sing the words of the chorus:
Somebody's been around here a-giving you lessons in love That Sappho smack is a sure enougn winner.
That ain't no intuition, a-sent you from above. It's far too good for a new beginner.
Ah, somebody's been around here since I've been gone.
The damsel vainly tries to assure Sam that she has been true in his absence, but he advises
her to stick to her new teacher, and he will look for a brand new pupil. The song is one
of the big hits in the "Gay White Way." Orchestra accompaniment. Words, Paul West;
music, John W. Bratton; publishers, M. Witmark & Sons, New York.
9748 I Love You So Miss Hinkle and Mr. Miller
The now well known soprano and tenor duet which has scored such a decided hit in
"The Merry Widow." The music from this -opera is unusually charming and the demands
for parts of it have been numerous and persistent. Solos by both these artists are given,
with the blending of both voices as a finale. Orchestra accompaniment. Words, Adrian
Ross; music, Franz Lehar; publishers, Chappell & Co., New York.
9749 The Crack Regiment Patrol Edison Symphony Orchestra
If it is possible to produce a more attractive patrol than the "Siamese" listed in October we
have secured it this month. The approach and passing effects are worked out in a most clever
manner. The music is military in character, and recorded in strict march tempo. Composer,
Theo. Moses-Tobani ; publisher, Carl Fischer, New York.
9750 Garibaldi James Brockman
A most melodious Italian dialect song, of a sentimental nature, rendered by the composer.
It tells of the "over the sea" wooing of Garibaldi, who makes "a-lot a-money, this country
very fine." He writes to Marie in sunny Italy, telling of his love, and she answers:
My Garibaldi, good Italian man. Fly across the sea
My Garibaldi, love-a you all I can, Just-a you and me,
Good-a-bye my Italee, Viva my Garibaldi, good Italian man.
Mr. Brockman's method of singing Italian dialect selections makes comment unnecessary.
Orchestra accompaniment. Words and music, James Brockman; publishers, Jerome H.
Remick & Co., New York.
9751 Don't Worry Miller and Werrenrath
One of the latest and best march ballads of the "Honey Boy" class, sung by the same artists.
In the verse the composer suggests a quarrel or disagreement between two lovers, and the
chorus tells how a reconciliation was effected:
Edison Phonograph Monthly, Dec, 1907 3
Don't worry, smile on, dearie. Good times are coming, dearie.
And the world will smile with you. See the skies above are clear.
Don't worry, just be happy, for it may not all be true; And the sun will shine to-morrow,
Don't worry, dear.
Our Record of the song is quite equal in every way to "Honey Boy," which achieved such re-
makable popularity. Orchestra accompaniment. Words and music, Rose & Snyder; publishers,
New York.
9752 Under the Matzos Tree Ada Jones
The composer calls this selection "A Ghetto love song." The words are humorous and
the melody delightfully tuneful and characteristic. Miss Jones excels in the rendition of such
Records as these, where dialect has much to do with the success of the song as a whole.
The chorus is here given:
Won't you come and make for me a happy life; Make it quick and say the word, Rebbeccaly,
I've got plenty money to support a wife, Think of all the future that's for you and me.
It's not a business to be single. We'll have a happy, happy jubilee.
Let's mingle, jingle, jingle. Under the matzos tree.
Orchestra accompaniment. Words and music, Fred Fischer; publishers, Fred Fischer Music
Publishing Co., New York.
9753 The Girls of America March Albert Benzler
A snappy march composition, peculiarly adapted to the xylophone. It has attained much
popularity, and will be one of the consistent sellers in our catalogue. Mr. Benzler enlarges
upon the melody toward the end of the Record by introducing well executed variations.
Orchestra accompaniment. Composer, Mahlon Duganne; publishers, Keystone Music Co.,
Altoona, Pa.
9754 Take Me With You in Your Dreams Harry Anthony
The beautiful song offered by Mr. Anthony as his solo contribution for the month, is without
question one of the very best he has made. Both the words and music fix a high standard
in sentimental songs. The delicate and finished orchestra accompaniment is a decided
feature of the Record. Words, John Everett Fay; music, James B. Oliver; publishers, M. Wit-
tnark & Sons, New York.
9755 Rain -in -the -Face Collins and Harlan
From the words of this selection, it is to be inferred that "Rain-in-the-Face" was a real sporty
old Indian, who had the "first original thirst." His antics while in pursuit of fire-water
are humorously told. For instance:
He drank bay-rum. 'til he was numb and Irish whiskey, too.
Until he turned an Indian into an Irish stew.
Three verses and choruses are given in the Record. In the middle of each chorus the
singers pause long enough to permit the introduction of a few bars of music by the orchestra.
In every instance a different combination of instruments is used. Decidedly unique and
certain to be very popular. Orchestra accompaniment. Words and music, Benj. H. Burt;
publishers, Jerome H. Remick & Co., New York.
9756 When the Violets Bloom, Violet Irving Gillette
The old, old story told in a varied manner, is the theme upon which this pretty ballad
is based. The music is tuneful and well suited to Mr. Gillette's pleasing voice. The chorus
will perhaps give a more definite idea of the song than a few descriptive words:
When the violets bloom. Violet, Though the days may seem long don't regret.
In the vale, sweetheart, where we first met. Don't forget that my love lingers yet.
Where with cheeks blushing red, dear, you said, For the sweet bells will chime.
In the spring we would wed, Violet. For our glad wedding time.
When the violets bloom, Violet.
Orchestra accompaniment. Words, Robert F. Roden; music, J. Fred Helf; publishers, Helf &
Hager Co., New York.
9757 The Outpost March Edison Military Band
A stirring military march by the composer of many instrumental numbers. While it is true
that most marches are somewhat similar in their general make-up, we believe this one to be
sufficiently varied to deserve serious consideration in the selection of Records for permanent
use and constant repetition. Composer, J. C. Heed; publisher, Carl Fischer, New York.
9758 Will He Answer "Goo-Goo" ? Stella Tobin
It is not strange that most of Vesta Victoria's songs find such ready favor with the general
public, for they are always unusual and ever amusing. The title of this Record will arouse
immediate curiosity, and one would never guess that it is the plaintive plea of a loving
and lone widow on the shelf, "who wants somebody to offer an affection as warm as her
own." She persuades the "boys" in the audience to join in the chorus and although
timid at first, they respond with great vim in the encore. We feel safe in predicting that
4 Edison Phonograph Monthly, Dec. , 1907
Miss Tobin will win many friends through this, her first Record. Orchestra accompaniment.
Words, Ballard MacDonald ; music, Donovan Meher; publishers, Francis, Day & Hunter,
New York.
9759 He Lifted Me Anthony and Harrison
The mere reading of this title will bring pleasure to hosts of owners of Edison Phonographs,
owners who have waited so long for its appearance on a Record. The music has been slightly
rearranged to permit of incidental solos by both the tenor and baritone voices, but the
original air is carefully preserved in its sweet simplicity. Words, Charlotte G. Homer;
music, Chas. H. Gabriel.
9760 Romance and Reality Edward M. Favor
The mere reading of this title will bring pleasure to hosts of owners of Edison Phonographs,
for Mr. Favor has always been a great favorite and he has not been able for some time to
make a Record for us. Mr. Favor's position as a comic opera artist of wide fame keeps him
on the road a large part of the time and it is only when he returns to New York that
we can get him to sing for the Phonograph. This song is one of the hits in "Fascinating
Flora." Mr. Favor scored nightly with it for many weeks at the Casino, New York. Two
lively verses and two choruses point out the difference between plays and novels in romance
and reality, and how the story of Cinderella works out in modern days. The song is one of
those lively, witty ditties with which Mr. Favor has been most successful as a Phonograph
singer. Orchestra accompaniment. Music, Baldwin Sloan ; words, Louis Harrison. Not pub-
lished.
9761 American Polka John Kimmble
An accordion solo that will add much to Mr. Kimmble's already widespread popularity as a
player of unusual skill on this somewhat peculiar musical instrument. Mr. Kimmble's execution
will do much to dissipate the opinion that many have concerning the musical qualities of the
accordion. In his hands it becomes most attractive. His previous Records are among the
best sellers in the Edison catalogues and his newest contribution will rank fully as high in
selling qualities. Piano accompaniment. Composer, John Kimmble. Not published.
9762 I Miss You Like the Roses Miss the Rain Reed Miller
A charming bit of sentiment, set to a delightful refrain, is this selection by an artist whose
songs grow more and more popular as the months pass by. The lover's simile, as given in the
title, is quite as pretty as anything published in some time. Mr. Miller's rendition of the
song is fully in keeping with its other attractive features. Orchestra accompaniment. Music,
Halsey K. Mohr; words, Will A. Mahoney; publisher, P. J. Howley,. New York.
9763 The Little Old Log Cabin in the Lane Edison Male Quartette
Many who hear this old time melody will reiterate their belief that few songs of the present
day are as attractive as these favorites of several decades ago. Thirty-five or more years
have elapsed since this song was whistled and sung everywhere, but it has lost none
of the characteristics that made it popular then. Our Record of it will bring back many
pleasant recollections to those who knew of it in its earlier days, especially after hearing the
splendid manner in which it is rendered by the Edison Male Quartette. Unaccompanied.
Music by Hayes. Writer of words and publisher not known.
9764 Imitation of Amateur Night at the Vaudeville Steve Porter
Every one who has ever attended a vaudeville performance on a night when amateurs are
permitted to exhibit their talents (or lack of them) will appreciate the cleverness of Mr.
Porter's imitations. Mr. Porter also shows his unusual versatility in this Record. His por-
trayal of Benny Monroe's efforts at German dialect, Keeny & Walker's Irish sidewalk
conversational sketch, and Gladys O'Brien's singing of "Love Me and the World Is Mine,"
are so different that it is difficult to believe that Mr. Porter has no assistance and that he is
the only performer. This will be one of the hits of the February list. Original and not pub-
lished.
9765 The Smiler Vess L. Ossman
A banjo solo played by one of the best performers in the country. Mr. Ossman's work is
that of one who has spent years in mastering the technique of the banjo. His selection is a
lively march, perfectly suited to the banjo, that is making a decided hit throughout the
country. Orchestra accompaniment. Composer, Percy Wenrich; publishers, Arnett Delonais
Co., Chicago.
9766 Two Little Baby Shoes Byron G. Harlan
Mr. Harlan has sung and taken part in many good songs and sketches, but in none has he
been more successful than in what are professionally known as "baby songs." His sympathetic
style of singing is admirably suited to such songs. "Two Little Baby Shoes" tells a pathetic
story of a husband and wife who were re-united after a quarrel by the message conveyed
Edison Phonograph Monthly, Dec, 1907 5
to the husband through a pair of tiny shoes. Orchestra accompaniment. Music, Theodore
Morse; words, Edward Madden; publisher, F. B. Haviland, New York.
9767 August and Katrina Ada Jones and Len Spencer
The mere announcement of this selection and the names of the artists making the Record
are really enough to cause a wide demand for the Record, so well known are Jones and
Spencer as dispensers of fun and music. The title shows that the selection is a German
dialect sketch. After a funny dialogue between August and Katrina, Miss Jones sings:
"I'd Like to Make a Smash Mit You," and with Mr. Spencer introduces a Dutch wooden shoe
dance. This dance is so realistic that if you shut your eyes you can almost see his feet.
The sketch is original with Mr. Spencer and is not published. Orchestra accompaniment.
9768 Much Obliged to You Arthur Collins
Louise Dresser's coon song hit in Lew Fields' "The Girl Behind the Counter" and also being
widely sung in vaudeville. Sylvester Johnson Lee came up from Tennessee and became a
porter in a New York hotel. Do what he would he could not get the tips coming his way. He
thinks it mighty strange that no one ever says, "Sylvester, you keep the change." All he
got was "much obliged to you." Mr. Collins introduces a by-play into the Record sug-
gestive of Sylvester's experience when asked to hold a bulldog one day. Orchestra accom-
paniment. Music and words, Benjamin Hapgood Burt; publishers, Jerome H. Remick & Co.,
New York.
9769 King of Rags Edison Military Band
An entertaining Record of an odd composition, well worked out and appropriately named.
One of those Records that will please seekers after the unusual things in band selections.
Written in two-step time. The band work could not be better. Composed and published
by S. Swisher, Philadelphia.
Carry Foreign Records
For several months past we have been going
over our catalogue of foreign Records, that is,
Records either made abroad or in other lan-
guages, and we are now nearing the end of the
task. We have eliminated a large number for
which the demand in this country is small ; have
discarded others because their quality was not
up to our present standard, have added many
new ones and taken other steps to improve the
entire catalogue. During December a new cat-
alogue will be issued embodying all of those
changes and additions. The principal reason
for doing this work was to get our foreign list
in such shape that the trade can carry it to
better advantage.
Because of the different demand in various
parts of the country we can hardly expect any
Dealer to carry the entire list, but we believe
that every Jobber should do so. We purpose
carrying such a stock of these Records as will
make it possible to fill orders from Job-
bers almost on the day received. Jobbers should
in the same way carry a stock sufficient to fill
Dealers' orders with equal promptness. Every
Jobber believes that Dealers who carry the
full domestic list are the more progressive and
in the best position to get the most of the busi-
ness. For the same reason Jobbers should carry
the full foreign list. The same arguments apply
in both cases. How can a Jobber fill every
order of his Dealers if he does not carry the
complete foreign list? If doing so involved the
outlay of a large sum of money there might be
some excuse for not doing so, but this new cata-
logue will include about 900 titles. To carry
an average of ten of each will cost but $1,350,
worth $67.50 or possibly $81 a year, at five
or six per cent, interest. The cost would
be returned many times in the year by
the profits made by having the Records on hand.
If the demand is greater a larger stock can be
carried with correspondingly greater profit. De-
tailed information about the new list will
shortly be sent to Jobbers, and we hope that
those who have been lukewarm in the past will
give this matter their most careful attention.
Dealers should carry a full line of such for-
eign selections as are in demand in their cities.
If there is a large German population, put in
every German Record and go after the Ger-
man trade. Do the same if your trade demands
Hebrew, French, Danish, Spanish or any other
language. If you cannot carry the full list in
each case, ask your Jobber to tell you which are
the best sellers and put them in stock. Many of
the foreign list, especially the instrumental
selections, would find a wide sale among Phono-
graph owners generally if called to their atten-
tion and Dealers would carry them.
Dealers who do not sign the New Agreement
by January 1st will be removed from our files
and mailing list. Sign now.
Edison Phonograph Monthly, Dec, 1907
Return Agreement Under
Sealed Cover
The letters printed below are copies of those
sent to all Jobbers during November. Since they
may have escaped the eyes of some Jobbers we
reproduce them in full. They are also of in-
terest to Dealers:
November 9th, 1907.
We are daily receiving packages of Dealers'
Agreements from our Jobbers, which have evi-
dently been sent through the mail at second
class rates, and on which we are compelled to
pay excess postage, as the postal authorities
consider them as first class matter owing to the
fact that all the Agreements contain writing.
In view of this fact, we would respectfully
request that in the future when sending in these
Agreements you forward them by express or
where sent by mail consider them as first class
matter and attach sufficient postage thereto.
Thanking you in advance for your considera-
tion of this matter, we beg to remain.
National Phonograph Co.,
F. K. Dolbeer,
General Manager of Sales.
October 30th, 1907.
On and after November 1st, we will discon-
tinue the practice of supplying Model "C" Re-
producers with cup levers on all orders for
extra Model "C's" unless you particularly
specify that you desire the old style Model "C"
Reproducer with cup lever attachment.
Our reason for taking this action is due to the
fact that there is very little demand for a
speaker with the cup lever attachment, and we
will only supply them on special orders.
National Phonograph Co.,
F. K. Dolbeer,
General Manager of Sales.
The New Record Selling
Date
For the benefit of new Dealers or any present
Dealers who may not understand the situation,
we would point out that the Record selling date
has been changed from the 27th to the 25th of
each month (superseding the dates given in
clause 11 of the new agreement) and Jobbers
are now permitted to ship them to Dealers after
2 P. M. on the day before. This change became
effective on November 25th. Since December
25th is a holiday, Records may be sold at retai.
on December 24th and shipments may be made
to Dealers after 2 P. M. on December 23d.
As was to be expected, the change in the
Record selling date and the announcement that new
Records could be shipped to Dealers on the day
before, have been followed by many expressions
of gratification, especially from Dealers. The
latter now have the same chance to sell at retail
as the Jobbers in the same cities, besides giving
them a chance to get the new Records on their
shelves in readiness for the demand that always
comes as soon as the public know that they are
on sale. Advancing the date also gives the
trade a better chance to realize on its sales than
was not possible under the old date, especially
when the month is short like February.
We again want to impress upon Dealers the
importance of seeing that the new Records do not
leave their possession, and that they are not
played or exhibited until 8 A. M. on the selling
date. To those who may be tempted to violate
this rule we want to say that if they do not keep
faith we will suspend them as soon as we are
convinced of their guilt, and it will not take
long to get the necessary evidence. If Dealers
will not do their part in living up to measures
adopted for their benefit we don't want them as
Edison Dealers.
Developing Export Trade
In the course of a pleasant chat on the ex-
port business of the National Phonograph Co.,
Walter Stevens, the chief of that department,
remarked: "It is unnecessary to dwell upon
the tremendous expansion of the National Phono-
graph Cq.'s foreign trade; that is an old story,
but we are proud of it nevertheless. Would we
rather bring the artists here or send the experts
away to make records depends? We have never
had any trouble, because our reproducers have
been the best men, and their equipment such
that the finest results have been obtained. You
know, the corps we sent to Mexico brought back
what our committee of skilled inspectors declare
are the finest they ever heard — instrumentals,
vocals and talks* At the present time we have a
corps of Cubans doing work in the laboratory
under the capable direction of Walter Miller,
who, you know, stands at the head of the list in
his line. We are also bringing a number of
people from Buenos Aires, S. A., for the same
purpose. They are now en route. Of course,
we could send our men down there, but at
the present time we are so busy in the laboratorv
that we cannot spare a man, and as we want
these Records right away, of course we had to
bring the Argentinians — artists, each one — to
New York.
"The company, however,* are arranging to
equip a special corps of recorders, to go into all
foreign countries and stay there permanently,
shifting from place to place as directed. We find
this is the only solution of obtaining foreign
Records* — lines that are unmistakably of the
home flavor — for they mean substantial business
present and prospective." — Talking Machine
World.
Edison Phonograph Monthly, Dec, 1907
To the Trade
Nov. 25, 1907.
Dear Sirs: — It has been called to our atten-
tion that some Dealers have been taking advan-
tage of past conditions, and have either been
selling Edison Phonographs with the old equip-
ment or have been supplying horns and horn
cranes which they may have had in stock, claim-
ing that they were unable to obtain the new
equipments from their Jobber.
These conditions may have existed, but, in
view of the fact that we are now in a position
to supply equipments promptly, such excuses
will no longer be accepted, and Jobbers and
Dealers alike MUST SELL Edison Phonographs
as they are equipped at our factory and at the
increased list prices. Should our attention be
called to any violations, we will immediately
take such action as the case may warrant.
Thanking you in advance for your co-opera-
tion in this matter, we beg to remain,
Very truly yours,
National Phonograph Co.,
F. K. Dolbeer,
General Manager of Sales.
The above letter, now being mailed to the
trade, requires no explanation. It means that
Jobbers and Dealers must hereafter sell Edi-
son Phonographs just as they are now equipped
at our factory. If they still have on hand any
machines with the old equipment they must get
the new and bring the machines up-to-date. It
also means that they must ship out machines
with the new equipment no matter what addi-
tional goods may be bought. Other horns can-
not be substituted for those furnished with our
machines.
Lower Rates on Horns
H. T. Leeming, traffic manager for the
National Phonograph Co., has just returned
from a trip made to Denver for the purpose of
encouraging and assisting Western talking ma-
chine men in their efforts to get lower freight
rates on amplifying horns. The Western rate
on horns is one and one-half times first-class,
while in the East they are shipped as just first-
class. The local talking machine men have been
working for two years for this reduction and
have taken the matter up with the Western class-
ification committee of the railroads. The out-
look for a cheaper rate in the near future is
now thought to be good.
A Phonograph Post Card
The Phonograph is not a new invention, for
the Garden of Eden had 'em. The first talking
machine was made from the spare rib of Adam.
— Jingle from a colored post card showing pic-
ures of Eve and a Phonograph.
Personal
William Pelzer, of the legal staff, was recently
elected Vice President of the National Phono-
graph Company, a position that has not hitherto
been filled. Mr. Pelzer has been connected with
the National Phonograph Company almost since
its organization.
Judge Wallace, recently retired as presiding
justice of the United States Circuit Court of Ap-
peals, second circuit, and who has been on the
Federal bench for thirty years, has been retained
by the National Phonograph Co. On October 30
and 31 he appeared before Judge Hazel, United
States Circuit Court, southern district of New
York, in the case of the New York Phonograph
Co. against the National Phonograph Co. and
others in contempt proceedings. Judge Wallace
has heard on appeal all the talking machine
cases of note for the past six or seven years, and
his argument was of the high order expected. He
was ably assisted by the company's special coun-
sel, Charles L. Buckingham. The question at
issue is the decree signed by Judge Hazel, May
2, 1905. Louis R. Hicks and John C. Tomlin-
son appeared for the complainants.
C. S. Gardner, who formerly represented
this company in Pennsylvania and Ohio and more
recently was in business for himself at Reading,
Pa., has returned to our selling force, and is
now making the acquaintance and booking the
orders of Edison Jobbers and Dealers in the
Pacific Coast States.
Visiting Jobbers at our New York office dur-
ing November were: E. F. Taft, Eastern
Talking Machine Co., Boston; G. L. Ack-
erman, Ackerman & Co., Scranton, Pa.;
Jay A. Rickard, Schenectady, N. Y.; S. J.
Francis and Mr. Harvey, Iver Johnson Sport-
ing Goods Co., Boston; Fred Babson, Babson
Bros., Chicago; J. ' W. Willys, Elmira Arms
Co., Elmira, N. Y. ; H. E. Marschalk and Louis
J. Gerson, Musical Echo Co., Philadelphia; W.
O. Pardee, Pardee & Ellenberger Co., New
Haven, Conn.; C. B. Haynes, Richmond, Va. ;
Louis Buehn, Philadelphia; M. J. Carroll, Utica
Cycle Co., Utica, N. Y.; H. Wonderlich, J.
Samuels & Bro., Providence, R. I.; Theodore F.
Bentel, Pittsburg.
We have received copies of the first two issues
of a little house publication put out by the
Douglas Phonograph Co. of New York city.
Two of its four pages are devoted to general
stories and trade news, written in snappy, read-
at-a-glance style, while page 3 is occupied by
a Dealers' order blank for advance Records.
8 Edison Phonograph Monthly, Dec, 1907
Our Newspaper Advertising
The annual newspaper advertising campaign
for Edison Phonographs and Edison Records
was begun on November 12th and 13th in 141
newspapers published in ninety of the largest
cities of the country. The first advertisement
was twelve inches deep and three columns wide.
It was attractively illustrated, the argument was
convincing and was altogether a most striking
advertisement. On November 23d and 25th a
larger advertisement appeared in the same papers,
advertising Phonographs in the main, but also
talking about the December Records and giving
a complete list of them. This advertisement was
fourteen inches deep and three columns wide.
Following the same plan, similar advertisements
will appear on December 10th, nth, 23d and
24th. Future months will be treated in the
same manner.
We have no hesitancy in claiming that this is
the best newspaper campaign ever put out for
talking machine advertising. It covers more
cities and uses more papers than any similar
campaign conducted by ourselves or any other
company. The advertisements prepared for the
entire series are forcefully written and strongly
illustrated. We confidently believe that the
campaign will have a marked effect upon the
sale of Edison goods in all parts of the coun-
try. Its benefits will be greatly increased if
Dealers will do some supplementary advertising
of their own, so that the public will know where
to find our goods when its interest has been
aroused. We have been greatly surprised at the
amount of advertising done by Jobbers and
Dealers in connection with the two advertise-
ments in November. In many cases the com-
bined advertisements have exceeded a half page,
making a presentation of the merits of the
Edison Phonographs that cannot fail to make
a great impression.
The only regret we have in connection with
this campaign is that we could not extend it to
every city and town in which we have Dealers.
To do so in every such place would cost nearly
a half million dollars, an amount that is impos-
sible with our present heavy expense for print-
ing and various forms of advertising now being
used. The campaign is being confied to Jobbing
cities, not only because of a desire to assist the
Jobbers doing business there, but because those
cities are the largest distributing centers for our
goods. Papers printed in these not only circu-
late in the cities but they radiate in all directions,
covering the country of the greatest population
and giving us a greater return for the invest-
ment than would be possible to get in any other
way for the same amount. The effect of such a
campaign is, therefore, widespread. It gets into
cities and towns not on our list. Dealers in
such places can get almost as much benefit from
it as those in jobbing cities by doing some local
advertising of their own.
A newspaper advertising campaign was also
begun in Canada on November 16th. It has
been planned on the same general lines as the
United States campaign. The same large ad-
vertisements are being used in daily newspapers,
with smaller copy in a number of weekly publi-
cations of general circulation. The advertise-
ments are appearing in about eighty publica-
tions, covering cities and towns. We look for
a great business throughout the entire Dominion
because of this advertising.
Sheets giving names of the publications and a
sample advertisement being used in these cam-
paigns have been sent to the trade in both
countries, so that all Jobbers and Dealers are
already fully informed concerning them.
Danish, Not Scandinavian
The eighteen Records listed in the October
Phonograph Monthly as Scandinavian selections
should have been called Danish. They are sung
in Danish, which is one of the Scandinavian
languages. The same error was carried through
the printed supplement. The trade should care-
fully note this correction and explain it fully to
their patrons, for many will buy Danish Records
who would not know what was meant by Scandi-
navian. We reprint the list for the convenience
of Dealers who may not have paid any attention
to it when first published:
EIGHTEEN DANISH RECORDS.
15136 Hvorfor jeg elsker dig? af H. Hegner
Jorgen Lindahl
15137 Danmark skal staa, mens Bjzflgerne rulle,
af Lembecke Jorgen Lindahl
15138 Og jeg har otte Kjaerester, af Olivio Grause
Jorgen Lindahl
15139 Lille r0de R0nnebaer, af Fr. Rung Jorgen Lindahl
15140 Dengang jeg var kun saa stor som saa,
af P. Heise Jorgen Lindahl
15141 Vaagn af Din Slummer, af P. Heise Jorgen Lindahl
15142 Fl0jtevisen Chr. Schr0der
15143 Pengeskabsvisen _ Chr. Schroder
15144 Nejenunder, ovenpaa og lige midt imellem
Chr. Schroder
15145 Et uheldigt Frieri Chr. Schroder
15146 Bondepigens Dr0m Chr. Schroder
15147 Til min Gyldenlak, af Emil Frijis Peter Cornelius
15148 Klokkeklang, af Leopold Rosenfeld Peter Cornelius
15149 Majsang, af G. A. Lembcke Peter Cornelius
15150 Serenade af "Troubaduren," af Verdi
Peter Cornelius
15151 Lohengrins Farvel til Svanen, af R. Wagner
Peter Cornelius
15152 Serenade af "Der var engang"
af P. E. Lange-Muller Peter Cornelius
15153 Vil du? af Frederik Rung Peter Cornelius
Edison Phonograph Monthly, Dec, 1907
Change in the Management
of Our Mexican Co.
Rafael Cabanas, who has so successfully con-
ducted the business of our Mexican branch, the
Mexican National Phonograph Co., at Mexico
City, for a period of two years or more, will,
after January ist, 1908, return to New York, to
accept a position in the office of the Foreign
Department, at 10 Fifth avenue. L. L. Lewis,
who, until recently, has been connected with
Lyon & Healy, Chicago, has been appointed Mr.
Cabanas' successor. Mr. Lewis, for the past
tvvo years, has had charge of the I. C. S. Lan-
guage Study Department of Lyon & Healy's Chi-
cago store, and has resigned that position to
accept the management of our Mexican Com-
pany. Mr. Lewis is thoroughly conversant with
trade conditions in the Republic of Mexico,
having been in business in Monterey, Mexico,
for some time prior to his accepting a position
with Lyon & Healy. He has a thorough knowl-
edge of the Spanish language, and we are sure
he will prove a worthy successor to Mr. Cabanas.
Printed Matter
A new edition of the domestic Record Cata-
logue, Form No. 1220, is now being shipped in
quantity to Jobbers everywhere in the United
States, whether an order has been placed or not.
A supply should be in the hands of every Job-
ber by December 10th. The only difference be-
tween this and the preceding editions is the
addition of the new Records for September,
October, November and December. This change
is not so great as to make the previous edition
obsolete, and we hope that Jobbers and Dealers
will use up any of the latter they may have on
hand before putting out the new issue. We want
to plan our work of shipping printed matter so
as to send quantities of new forms to Jobbers
without first sending out samples and then wait-
ing for their orders. This can be done if we
can feel sure that the trade will not throw away
such copies of the previous edition they may
have on hand. What might be called an auto-
matic service to the trade will undoubtedly be
much more satisfactory than the present plan,
but we cannot afford to follow it if it is going
to cause even a ten per cent, waste.
Specimen copies of supplements for the new
Hebrew Records and South American National
Hymns, listed in the. November Phonograph
Monthly, have just been mailed to all Dealers.
Those who put these Records in stock may get
supplements in quantity from their Jobbers. The
South American National Hymns are worthy of
more attention than is usually paid foreign
selections. Except for their numbers they are
just the same as band Records in the domestic
list. They were made by the Edison Military
Band at our own recording plant, and should
be as saleable as any Record in the domestic cata-
logue. Dealers carrying the full catalogue will
make no mistake in adding these and calling
the attention of their patrons to them.
Jobbers have been supplied with quantities of
show cards and folders for the holiday season.
The show card is Form 1202. It is printed in
two colors and shows Santa Claus climbing out
of an Edison Record carton and looking down
upon an expectant village. The folder is Form
1 1 80. It is called "The Best Thing on the
Tree," showing the children's preference for the
Phonograph over the usual toys. This, too, is
printed in two colors.
The Phonograph Price Cards, Form 1089,
have been corrected and brought up to date to
correspond with the new list prices. We will be
glad to fill Jobbers' orders for a limited quantity
of them.
Imitation Parts
Machine and record manufacturers are re-
ported as conferring on some form of united
action to circumvent and, so far as possible, put
a stop to the use of so-called spurious parts in
repairing. This matter has been mentioned in
The World before, in connection with the action
taken by the National Phonograph Co., who
have taken steps to prevent what is indubita-
bly an injury to their product. The substitution
of glass for sapphire reproducing points, fraudu-
lent feed nuts, inferior springs, etc., it is held,
are detrimental to proper reproduction, or to
the standard guaranteed when genuine parts
are employed. Owners of machines are often
surprised with the remarkable change of tone
and quality of sound after their property has
passed through the hands of the repairer, who
thinks no one will be the wiser if other than
the parts supplied by the original manufacturer
are substituted. Complaints follow, of course,
and it is therefore in a spirit of self-defense and
of good faith toward the public that the manu-
facturers are co-operating to stamp out this
evil, for such it is. As yet no definite plan has
been decided upon, but it is safe to say when
repressive measures are adopted the trade at
large will be the beneficiaries. — Talking Ma-
chine World.
10 Edison Phonograph Monthly, Dec, 1907
Cuban Records Dropped From Catalogue
For the same reason that we reduced the list of Mexican Records to be carried by the trade in
the United States, i. e. limited sale, we have decided to cut down the list of Cuban Records, al-'
though they were not issued here until July last. We have, therefore, dropped all of the Cuban list
except the selections named below, and these alone will appear in our forthcoming Foreign Record
Catalogue. We shall, however, carry the entire Cuban list in stock and can fill any orders that
may be placed by the trade. We will also furnish printed matter of them to Jobbers and Dealers
carrying a stock of the entire list.
INSTRUMENTAL.
BANDA MUNICIPAL DE LA HABANA.
19025 Almedine, Polka, C. Salomez.
19027 Bierela, Danzon, A. Ceballos.
19024 Dame un Beso, Tango, A. Herrero
18983 Danza Chilena, /. M. Missud
18902 Danza Portoriquena, Simon Maderas
18903 En el Africa, Sousa
19023 Himno de Riego
18985 Himno Invasor Cubano
18904 Himno Nacional Cubano, P. Figueredo
19026 La Gracia de Dios, Paso Doble, E. Roig
18986 Las Dos y Media en Cartagena, Danzon,
A. Ceballos
18984 Marcha Caballeresca, G. Benoist
18859 Marcha Egipcia, Strauss
18858 Marcha Persana, Strauss
18942 Marcha Real Espanola
18944 Mosaico Cuba, la Parte, C. Anckermann
18945 Mosaico Cuba, 2a Parte, C. Anckermann
18946 Mosaico Cuba, 3a Parte, C. Anckermann
18905 Serenata Cubana, W. P. Chambers
18943 Viaje a un Ingenio, EI Ferrocarrii, G. M. Tomds
18860 Viaje a un Ingenio, Tango, G. M. Tomds
18861 Yankeelandia, G. M. Tomds
TRIO RAMOS.
Laud, Guitarra y Bandurria.
18937 La Bella Cubana, Danzon, R. Valenzuela
19059 La Giralda, Paso Doble, N. Juaranz
19058 La Isabelita, Vals, AT. Pino
18980 La Senorita, Vals, Tarantino
18938 Las Golondrinas, Marcha
18979 "Ma Belen," Danzon, R. Valenzuela
19020 "Tu," Habanera, Sanchez Fuentes
SOLOS DE GUITARRA.
Sebastian" Hidalgo.
18941 Miserere del Trovador, Verdi
19062 Selva Negra, Polka, J. Castro
ORQUESTA DE PABLO VALENZUELA.
18991 Abul Chiquita me voy pa Tampa, Danzon,
A. Ceballos
18878 Anona, Danzon, P. Valenzuela
18909 El Globo, Vals. Tropical, R. Valenzuela
18870 EI Pilarefio, Danzon, la Parte, R. Valenzuela
18871 El Pilareno, Danzon, 2a Parte, R. Valenzuela
ORQUESTA DE ENRIQUE PENA.
18912 Andando por la America, Danzon, E. Pena
18955 La Isabelita, Vals Tropical, M. L. del Castillo
SEXTETO TORROELLA.
18939 La Peseta Enferma, Danzon, Chapi
18940 Te Japones, Two Step, J. Gonzalez
PUNTOS GUAJIROS.
18922 A Marti
18892 El Eaquito del Arroz
19006 Alza la Vista al Oriente
18963 Lo que le falta a Cuba
Martin Silveira
Martin Silveira
Antonio Morejon
Antonio Morejon
VOCAL SELECTIONS.
SOLOS.
18920 Los Frijoles, Guaracha, M. Cruz Ramon Martinez
18962 Guajiras del Brujo, AT. Varona Ramon Martinez
DUETS.
18972 El Jiqui, Punto Zorilla and Zaballa
19015 La Infame Taridora, Rumba Zorilla and Zaballa
19054 Bendito Mar, Cancion Zorilla and Zaballa
18896 Cuba y sus Palmares, Punto, A. Villalon
Colombo and Jimenez
18895 Punto Cubano, A. Villalon Colombo and Jimenez
19009 El Amor, Cancion, 7?. Palau Colombo and Ojeda
18970 Separado del Bien que idolatro, Bolero,
G. Garay Colombo and Ojeda
TRIOS.
18918 El Sueiio, Bolero Colombo, Ojeda and Jimenez
18879 La Dorila, Clave, A. Vazquez
Colombo, Ojeda and Jimenez
18961 EI Beso, Guaracha, M. Jimenez
Colombo, Ojeda and Jifenez
18919 Viva Matanzas, Guaracha, F. Dominguez
Colombo, Ojeda and Jimenez
RECITATION ES.
18916 Declaracion de Amor de un Negro Congo
Benito Simancas
18900 Dialogo entre un Borracho y un Sereno
Francisco Escarpanter
18959 Un Caso de Apendicitis Antonio Hidalgo
Prices as Inflexible as Post-
age Stamps
One of our salesmen was explaining to a Down
East merchant the advantage of selling Edison
goods as a Dealer and, of course, brought up the
fact that they are sold everywhere at the same
price, that they are never sold at cut prices. The
merchant appeared to know all about this point
and told how it had been brought to his at-
tention. He said that a friend of his, living in
the same town, had gone to a large city nearby
and went from store to store in an effort to pur-
chase an Edison Phonograph at a lower price
than shown in our catalogues. He failed and
so reported to his townsman. "Why," said the
merchant, "they were sold like postage stamps."
Edison Phonograph Monthly, Dec, 1907 11
Advance List of
Bohemian, German and Mexican Selections
The Records named below will be ready for shipment from Orange
between January 1st and 10th. Samples of any or all of them will be
shipped December 1st to such Jobbers as place orders for them. None
will be shipped without orders. Jobbers' stock orders received by
December 20th will be shipped as fast as possible after January 1st.
Care will be taken to make shipment at one time to- all Jobbers in the
same city. Separate supplements of each list will be shipped with
Records to all Jobbers who request a supply. State quantity required
of each kind.
9 Bohemian Records
15224
15227
15229
15230
15231
15232
15233
15234
15235
"Tece voda proti vode" narodni pisen
"Hrajte mi tu nejskocnejsi" pisen z opery "Hubicka'
"Aj to bude svanda!" arie z opery "V studni"
"Aj jdete jen!" arie z opery "V studni"
Arie Kecala z "Prodane nevesty"
Staroslovanska pisen
Arie Gremina z opery "Eugenij Onegin"
Dueto z opery "V studni"
Dueto z opery "Prodana nevesta"
Otakar Marak
Otakar Marak
Vaclav Kliment
Vaclav Kliment
Vaclav Kliment
Vaclav Kliment
Vaclav Kliment
Marak a Kliment
Marak a Kliment
15634
15635
15638
15640
15648
15651
15652
15655
20035
20036
20037
20038
20040
20051
20052
20053
20054
20055
20065
20066
8 German Records
Deutsche Frauen blond und braun aus "Wiener Frauen," Lehar Hans Horsten
Mit Orchesterbegleitung
Onkel Fichte mit der Nichte, Lincke Grete Wiedecke und Ludwig Arno
Duett aus "Eine lustige Doppelehe." Mit Orchesterbegleitung
Katzenliebe, Paasch Steidl-Quartett
Humoristisches Quartett mit Orchesterbegleitung
Das blonde Zeepfchen, Rose Opernsanger Paul Biegler
Walzerlied mit Orchesterbegleitung
Onkel Fritz aus Neu-Ruppin, Reutter Fritz Brand
Couplet mit Orchesterbegleitung
Der Badeschwerenoter Robert Steidl
Original-Couplet mit Orchesterbegleitung
Lied des Boccaccio, aus d. Operette "Boccaccio," Suppc
Kaiserl. Konigl. Hofopernsanger Julius Speilmann
Mit Orchesterbegleitung
Am Rhein, Moskes Konzertsanger Carl Rost
Mit Orchesterbegleitung
13 Mexican Record:
Marina (Salida del tenor), Emilio Arrieta
Cuarto Poder, Marcha, Velino M. Presa
Lindas Mexicanas, Velino M. Presa
Club Verde, Vals, R. Campodonico
Ilusiones de Ayer, Danzas, Velino M. Presa
La Paloma, Danza, R. Iradier
Felix Diaz, Marcha, Velino M. Presa
Sofiando, Vals, A. Vega
La Tirolesa, Variaciones de Saxofon, Rossini
El Toreo, Paso Doble Flamenco, R. Gascon
Machaquito, Paso Doble Flamenco, R. Gascon
La Perjura, Danza, Lerdo de Tejada
Puerto Real, Paso Doble, Juarranz
Sr. Magana
Banda de Policia de Mexico
Banda de Policia de Mexico
Banda de Policia de Mexico
Banda de Policia de Mexico
Srita. Sofia Camacho
Banda de Policia de Mexico
Banda de Policia de Mexico
Banda de Policia de Mexico
Banda Gascon
Banda Gascon
Sr. Octaviano Yafiez
Trio Arriaga
Edison Phonograph Monthly
Published for the Man Who Sells Edison Phonographs and
Records by The National Phonograph Co., Orange, N. J.
All communications to The Phonograph Monthly should be addressed to the Advertising Department, Orange, N. J.
NEW YORK: 10 FIFTH AVENUE-
NATIONAL PHONOGRAPH CO., IyTD., 25 CLERKENWELI, ROAD, LONDON
NATIONAL PHONOGRAPH CO. OK AUSTRALIA, LTD., 340 KENT STREET, SYDNEY, NSW.
MEXICAN NATIONAL PHONOGRAPH CO , AVENIDA ORIENTE No. 117, MEXICO CITY.
COMPANIA EDISON HISPANO-AMERICANA, VIAMONTE 515, BUENOS AIRES.
EDISON GESELLSCHAFT, M. B. H., SUD-UFER 24 25, BERLIN.
COMPAGNIE FRANCAISE DU PHONOGRAPHS EDISON, 42 RUE DE PARADIS, PARIS.
Vol. V,
December, 1907
No. 10
What the New Horn Means
to Dealers
The old horn of the Edison Phonograph did
the instrument an injustice. Its size, looks and
shape were against it. Customers took it because
it came with the Phonograph, but were forced to
buy a new horn in order to get the Phonograph's
best work. This necessitated the carrying of a
large stock of horns by Dealers, none of which
were exactly suited to the Edison or capable of
producing the best results. It also led to price
cutting on horns which deprived Dealers who
maintained prices of their horn profits, and be-
sides it made the selling of a complete Phono-
graph two transactions instead of one.
The new horn has changed all this. It is
sold with the Phonograph and as a part of it.
The price of both horn and Phonograph is fixed ;
the Dealer sells both at one time and makes a
good profit on both. He need not tie up capital
in a stock of horns, bother with the sale of them,
or lose a profit on them through price-cutting
competition. Best of all, the buyer is more satis-
fied because the horn he gets is right — just the
size and shape which has been found by care-
ful tests and experiments to enhance the musical
qualities and wonderful reproducing powers of
the Edison. With its new equipment the Edison
has strengthened its supremacy among talking
machines.
ated on special frequencies. When these condi-
tions can be changed we will advise the trade
in the usual manner.
Only Regular Frequencies
We have as yet been unable to obtain a satis-
factory alternating current motor to run on other
frequencies than the regular, as given in our cat-
alogues, and, until we can secure such a motor,
we will be unable to fill orders for Alva Phono-
graphs and Acme coin-slot machines to be oper-
A Good Opportunity
The following portion of a letter sent to his
selling force by F. K. Dolbeer, General Manager
of Sales, on November 12th, will, we believe,
be of interest to the trade as well, for it touches
upon four important points in selling Edison
Phonograph Records:
In connection with the Exchange Proposition,
which has just been put into effect, it has been
called to our attention that this would be an ex-
cellent time for Jobbers to urge the Dealers to
place in stock the entire list of Records, thereby
very materially increasing the Dealer's business
and making it easy for the Dealer to purchase
the required quantity, inasmuch as they will only
be compelled to pay for one-half of the Records
ordered under the exchange deal.
One of our Eastern Jobbers has recently issued
a letter referring particularly to the advantage
to be gained by the Dealer who carried a com-
plete list of Edison Records, and you, of course,
will admit that such a Dealer can very mater-
ially increase his sales by carrying a full line of
these goods, and this 7s an opportune moment
not only to obtain the complete list but to there-
by place him in a position to secure an increased
holiday trade.
For sometime past we have received reports
from some of our salesmen regarding the change
in equipment of our machines, and it occurs to
the writer that the only argument the sales-
man needs to advance in order to offset any
complaint made by a Dealer, is to point out to
him the additional profit which we are com-
pelling the Dealer to make by our one price
policy, and the slight objection to the color of
the new horn could be overcome providing the
Dealer used good salesmanship in the way of
pointing out phonographic results which are
obtained from the new horn. It is our desire
that you use your best efforts along that line,
and we have no doubt but that the results ob-
tained will be mutually satisfactory.
Edison Phonograph Monthly, Dec, 1907 13
Phonograph Jingles
The Washington Evening Star is conducting
a jingle competition in its Sunday issues that
is attracting considerable attention. It is of-
fering a prize of $2 each for the best jingle on
an advertised article. Twenty-four of such
articles are represented in each issue, so that, it
is possible (although very improbable) for one
to win $48 in prizes by sending the twenty-four
best jingles. The competition is, of course, an
advertising scheme in which twenty-four adver-
tisers take part each week. The Edison Phono-
graph is one of the twenty-four and scores of
jingles have been sent in concerning it. These
are of all degrees of merit. We reprint here
some of the best. Even if Dealers do not find
them useful in their own advertising they will
be interested in reading them.
When the world seems "agin" you, and you're feeling
mighty glum,
And friends bid you "cheer up, the worst is yet to come,"
Just try a funny number on "The Edison Phonograph."
I advise you — see a doctor — if you don't have a good
laugh.
The telephone is wonderful,
Great, too, is the telegraph;
But, of all, the most delightful
Is the Edison Phonograph.
"Just a song at twilight,
When the lights are low,"
Softly the Edison Phonograph sang
As we sat in the firelight's glow.
Everyone knows Edison, the wizard of the day.
And, of his great inventions, so the critics say,
The Phonogranh is the greatest of them all —
It puts the world's great music within the reach of all.
The Edison Phonograph will make the home pleasant.
Nothing could be nicer as a Christmas present.
The evenings will be bright, no matter what the weather.
It will please the old, and bring the young folks together.
Does your wife get melancholy? — Buy a Phonograph.
And some records of good selection, that will make her
laugh.
There's no medicine like music; nothing healthier than a
smile.
Get an Edison, quick, and use it, t'will surely be worth
while.
If you love to dance the long winter evenings through,
An Edison Phonograph will play in time that is true.
If you feel too sad and do not care to dance,
With some sweet old song it will your memory entrance.
If the children are restless and need to be amused,
With a funny dialogue it gets them enthused.
When we are drinking let us quaff
A toast to the Edison Phonograph.
It will amuse a company any,
Old and young, few or many.
Edison's the name of the great Phonograph
That has made millions of people laugh.
It can also take a serious stand
And give you airs from operas grand.
When the day is cold and dreary,
When the day is warm and cheery,
When you want a hearty laugh
Remember the Edison Phonograph.
O lover of music, of string and of voice,
Each age has its seer;
As the wondrous record revolves we rejoice
That Edison's here.
The Edison Phonograph is a wonderful thing,
It can talk, it can play, and charmingly sing.
There are records to suit every taste on the earth,
Some full of pathos, and some full of mirth.
For absolute accuracy, and clearness of tone,
All other makes are entirely outshone.
The "Wizard" has invented many things;
But my favorite invention is the one that sings.
It can also talk and whistle and laugh —
This wonderful Edison Phonograph.
Get an Edison Phonograph
And plenty of records, too;
No more from home will hubby roam,
But spend his time with you.
In this strenuous age results are what count,
No man is content till his revenues mount.
But with the world you may joyously laugh,
If you own an Edison Phonograph.
Song and dance, and gay band music, too,
Edison's Phonograph gives to you.
It makes the evening cheerful and gay,
When at home you're compelled to stay.
The Edison Phonograph is heard the world over,
From New York to Paris it keeps folks in clover.
It scatters our troubles with light merry tunes,
And makes us all feel like a bright day in June.
When moody or merry or gloomy or glad
If you wish to cry or to laugh;
There's nothing so pleasing and so easily had
As Edison's Phonograph.
The marvels of the Edison,
The gamut of the earth has run.
For making music — making fun —
Great work this Phonograph has done.
What brings the world's best music right into your home?
The Edison Phonograph !
What makes it so attractive that you do not care to roam?
The Edison Phonograph ! !
What keeps the children happy as they turn life's golden
page,
And the wife in a good humor, though the world may
storm and rage?
What is the greatest scientific wonder of the age?
The Edison Phonograph!!!
You can hear all kinds of songs,
Ycu can either weep or laugh,
If you use "gold moulded" records,
And the Edison Phonograph.
Mister Edison knew what he was about
When he got that Phonograph out,
So if you want a jolly laugh
Be sure to buy HIS Phonograph.
A bashful lover loved for nought,
Till he had a happy thought,
And proposed with merry laugh,
By an Edison Phonograph.
Christmas time is drawing near,
An Edison Phonograph get;
'Twill fill the house and heart with cheer,
And ne'ermore will you worry or fret.
Here's to the Edison Phonograph,
The best machine of the times;
It tickles you, and then you laugh,
As it reels off its funny lines.
14 Edison Phonograph Monthly, Dec, 1907
Phonograph Sketches by
Prominent Artists
The illustrations now appearing in our maga-
zine advertisements are reproductions from a
series of sketches drawn especially for us by a
number of leading artists of the country. They
are the most expensive illustrations that have
ever been made for talking machine advertis-
ing and are, in our opinion, the most artistic.
The one shown in the June and July magazines
was drawn by Charles D. Williams, of New
York; that in the August magazines was the
work of J. J. Gould, of Philadelphia. Lucius
W. Hitchcock, of New York, drew that used
in the September publications. Forrest Halsey,
of New York, contributed the one appearing in
October. James Montgomery Flagg, of New
York, drew that in the November issues, and
Rose Cecil O'Neill Latham Wilson, of New
York, that used in the December copy. Another
fine drawing by James Montgomery Flagg will
appear in the January magazines. Later Edi-
son advertising will be illustrated by Guernsey
Moore, Karl Anderson, Sewell Collins and J. J.
Gould.
A New Use
We would like to take up a little of your time
in order to explain what to us is a new use of
the Phonograph. We had an election in our
town November 5th. Local option, or whether
we should have saloons, was the issue. Our
sympathies were with the temperance people
and we set up our biggest Phonograph near the
door and played to the street. We had a crowd
around the door all day, and by using sacred
songs and such Records as would bear on the
issue in the least we think we had some effect.
Nos. 1559, 7014, 9472, 9031, 9304, 7267, and
many others were worked hard all day. We
might add that the town went dry.
Just a word about sending back Records on
the proposition offered. We decided to send back
none. We believe if all Dealers would make
an effort to dispose of all Records there would
be few to send back. We never let a customer off
with hearing the new Records alone. When
he asks to hear the new ones we run in a few old
ones always, asking him of course, if he has heard
this one or that one. A clever salesman can in
this way sell a bill of Records made up largely
of back numbers and treat his customer right at
the same time. How are they ever to hear the
good ones among the old numbers if they are
never played ? Next year we may have some to
send in but not this year. — J. B. Leemon School
Supply Co., Sparta, III.
Dealers' Advertising
The Dixie Music Co., of Winston-Salem, N.
C, advertise themselves as Dealers for "Noside
Shpargonohp." These peculiar looking words
at the beginning of their ads aroused consid-
erable curiosity, until it was explained, "You
may not be able to read this, but if you read
it backwards you will find out that we have
the best amusement maker on the market."
I. C. Adams, an Edison Dealer at Calistoga,
Cal., sends a series of clever four pussy cat
post cards that he is sending to his prospective
Phonograph customers. One shows kitty in the
horn of a Phonograph and reads thus: "There
is no danger of your coming out of the little
end of the horn," if you get an Edison Phono-
graph. Another shows kitty with one eye
blindfolded and the advice is this: "If you are
like kitty — got but one eye open — and will come
to us and listen to an Edison Phonograph,
you'll soon have the other eye open." A card
with kitty's head sticking out of the top of a
shoe reads: "Any old shoe is good enough for
a cat to play in, but any old talking machine
is not good enough for you. Get an Edison
Phonograph and you'll have one that is good
enough." With kitty in an alert position, the
phrase reads: "This kitten is on the lookout
for something good in the line of talking ma-
chines. If you are, just drop in and hear the
latest Edison."
Many Edison Jobbers and Dealers gener-
ally are doing so much advertising in the local
papers nowadays that it is practically impos-
sible to even refer to them by name. They com-
prise almost every aggressive firm handling
Edison goods. Once in a while these adver-
tisements are out of the ordinary and worthy of
special mention. Such were those of J. M.
Vreeland, of Gibson City, 111. On two different
occasions recently his advertisements occupied
full pages of his local papers and the space was
entirely devoted to exploiting Edison goods.
This is a good object lesson for those Dealers
who still doubt that advertising pays.
I am particularly interested in your page of
Advertising suggestions in the Phonograph
Monthly. I have a novel way that is new to
me, but may be an old one to some. I have a
morning glory horn fastened through the tran-
som over the front door to my store and seven-
teen feet of one inch speaking tube connected
with the horn, running back into the store and
connected to a Home Phonograph. The result
when playing a Record is fine and can be heard
300 or 400 feet away. It is the best Edison ad-
vertising that I have done, and attracts large
crowds. — M. L. Collins, Lake City, Minn.
Edison Phonograph Monthly, Dec, 1907 15
STORE OF THE AMERICAN PHONOGRAPH CO., DETROIT. MICH.
One of the sharpest photographs received by
us in some time is the one above, showing the
interior of the store of the American Phonograph
Co., at Detroit. It was taken with a small
camera, by Mr. Fritchey, of our selling force.
Aside from its merits as a photograph it shows
a large stock of Edison Phonographs and
Records carried in a most compact manner. It
also shows the row of sound-proof rooms for
playing machines and Records for customers.
Jobbers Must Ship Machines
With Complete Equipment
Some Jobbers have complained 'that Dealers
have sent them orders for machines without the
new equipment, it evidently being the intent of
such Dealers to add an equipment of their own
and work off some of the horns they have in
stock. This is desirable from their standpoint
but we cannot permit it to be done because of
the impossibility of maintaining prices under
such conditions. It would be equivalent to mak-
ing as many different trade prices on a ma-
chine as there are kinds of horns.
The attention of all Dealers is particularly
directed to paragraph No. 4 of the Conditions
of Sale, in the Dealers' Agreement, reading as
follows:
Phonograph Outfits. — The words "Phono-
graph," "Machine" or "Outfit," as used herein,
refer to the complete outfit or equipment as speci-
fied in the latest catalogues of the National
Phonograph Company, and each outfit must be
sold and shipped complete as listed; rebates, al-
lowances, credits or substitutions of any kind
being strictly prohibited. This does not pro-
hibit the removal of a machine from its cabinet
for mounting in a combination machine and
record cabinet, but no allowance can be made
for the regular cabinet. All extras sold with
an outfit must be in accordance with the re-
quirements of section 3.
Jobbers are not permitted to "furnish machine
without the new equipment, and Dealers should
bear this in mind when ordering. Separate
horns and horn cranes for bringing old ma-
chines up-to-date may, however, be purchased
from Jobbers at the prices listed in the Phono-
graph Monthly last month.
A "Follow-Up" Letter
The following copy of a letter which E. C.
Erickson, an Edison Dealer at Hornerstown,
N. J., writes to prospective purchasers, is one
of the best that has come to our attention. It
is reproduced that Dealers in general may learn
of the interesting argument it is possible to pro-
duce with but little effort.
Listen one minute, please. You are considering the
purchase of one of EDISON'S PHONOGRAPHS.
And it is a wise consideration, during the coining
winter evenings with the snow as high as the fences,
and the thermometer at zero and the cold wind whistling
around your house hunting a place to creep in.
I cannot imagine a more pleasant thing than sitting
in your home with the little stove red hot, and Edison's
wonderful little invention on your centre table entertain-
ing you with your favorite music. No matter what it may
be this little instrument will furnish it for you.
Please give it serious consideration, and I am sure I
will receive your order by return mail. I tell you now,
and you will learn later, that you never invested the
small sum of $25.00 to a better advantage.
16 Edison Phonograph Monthly, Dec, 1907
Edison— the Wizard Among
Inventors
Some fifty years ago there appeared on the
trains of the Grand Trunk Railroad a diminu-
tive boy, with serious eyes, a well-developed
trend of ideas, and an inexhaustible supply of
hustling proclivities; by name "Tommy" Edi-
son, by profession, newsboy, he claimed Milan,
Ohio, as his place of birth. The lad appears
to have had little time for the ordinary school-
ing or pursuits accorded to village boys in gen-
eral. His mother gave him a rudimentary edu-
cation, and at the age of twelve he elected to be-
come the arbiter of his own fate and launched
forth upon a business career. The story of his
efforts is written in the history of the century.
To-day, this boy, passed on from the first flush
of maturity to the milestone of threescore years,
proclaimed by all the world to be a "Wizard,"
who has conjured out of nature's forces marvels
beyond the wildest dreams of prophets, writes
his name "Thomas A. Edison, Electrician."
And there you have the man ! Fame's laurel
wreaths, with their addenda of lettered degrees
and limelight halos, hold no lure for Mr. Edison
who stands pre-eminent in this the "Age of In-
vention." "Electrician" he was when he first
began to wrest secrets from nature's storehouse,
and now with more than one thousand patents in
practical operation, he still prefers to be known
as such. Few men of the scientific world have
possessed the shrewd business acumen of Edi-
son; he claims that he is not a mathematician,
and that deductions in that line are worked out
by a system peculiarly his own. Be that as it
may, his system when applied to the business end
of his inventions has been most fruitful in bring-
ing in fortunes from his numerous patents.
First, last and always Edison is a fighter, his
road to success has been by no means flowery
and he has contested the upward climb inch by
inch. Possibly his bitterest opponents have been
the Westinghouse factions, and in Mr. Westing-
house, Edison found a foeman worthy of his
steel. The fight between the two great in-
ventors has waged fiercely for fifteen years, with
no cry for quarter. The General Electric Com-
pany, whose chief products are Edison patents,
battled desperately in Wall street to compass
the industrial downfall of Westinghouse, and
the warfare was a picturesque incident in the
financial world.
Mr. Edison says that during the past forty
years he has heard so many yarns as to how,
when and where he perfected his first invention
that he is slightly hazy about the facts himself,
but his first practical efforts were telegraph ap-
pliances, he having graduated from newsboy to
telegrapher.
WHAT HE CALLS A DAY'S WORK
For forty-five years Edison has worked un-
ceasingly, every day and the greater part of
every night, but his force of brain and sinew
have been expended with no unnecessary waste
of tissue and standing on the threshold of old
age, his vitality, a veritable well-spring, gives
to his rugged looks a brightness of eye and
clearness of skin to be envied by a younger
generation of men. And this, despite the fact
that Mr. Edison's mode of life runs amuck the
theories of health savants. His working hours
are eighteen per day year in and year out; he
claims that many of these hours, which have
been productive of his greatest inventions, have
been his playtime; he takes very little exercise,
and the Edison maximum for the brain to lie
dormant is five hours. "Too much sleep makes
sluggish minds," he will tell you; so at five-
thirty he is not only awake, but actively alert to
the day's work, and by eight o'clock is in his
laboratory, where he remains until seven in the
evening, having taken but a brief respite for a
frugal luncheon. After a simple dinner he re-
tires to the library in his home and works until
midnight. Once in a while he goes fishing, but
only when he wants to think out a particularly
knotty problem.
His food theories which he puts into practice
are original, but to him have been prolific of
good results. His doctrine is that too much
food is the root of all fleshly ills, and that to
gain the best results, nourishment should be
taken in small quantities, as very little is needed
to preserve the chemical energies. These are
simple rules that have been lived up to by the
man who will tell you that he has never been
tired in his life, and whose greatest joy in liv-
ing is found in never spending an idle mo-
ment.
"The Wizard's" domain is at Llewellyn Park,
West Orange, N. J., and extends over many
acres of ground. The great factories employ an
army of workmen and bustle with the din of
productive endeavor. The huge laboratory,
forbidding in its aspect, is shut in by barred
entrance gates, jealously guarded by a watch-
man, and unless a visitor can prove that he has
legitimate business within, access is impossible.
At best it usually takes some hours to gain ad-
mittance, as the Edison experiments do not
admit of interruption. During the tedious wait
it is hard to divest one's fancy of magic caul-
drons, in the mysterious regions, beyond, pre-
sided over by this modern knight of the Black
Art. But when the gates swing wide and the
vista of gloomy corridors are presented to view,
there is no hint of supernatural art; busy men in
shirt sleeves, or grimy overalls are discovered
moving busily around the big work rooms in
prosaic fashion, and it is with something of a
shock that Mr. Edison is found to be big and
sturdy, with a democratic manner, which he
extends to his dealings with his workmen.
The Edison sanctum is a big, bare-looking
room, with littered floor and tables; rows of
shelves surround the room, filled with queer
looking bottles, and on the work benches car-
penter tools, bits of wood, metal and odds and
ends of unfinished work mingle in confusion.
On the table in front of Mr. Edison lay a dis-
membered Phonograph; in his hand he held a
megaphone, and before turning to his visitor he
Edison Phonograph Monthly, Dec, 1907 17
finished giving instructions to one of the work-
men.
"I am fighting against time," he said. "I'm
going to perfect the Phonograph before my hear-
ing is still further impaired." This in a matter-
of-fact way, as if deafness was to be considered
as all in the day's work. "The possibilities of
the Phonograph are great, but it is a delicate
bit of work, which I shall complete, and then
I am going to rest."
At this point Mr. Edison was interrupted by
one of his assistants, who read what seemed
a very complicated report to his chief, in a
very loud voice; when he paused to await in-
structions, Edison, without hesitation or with-
out reference to notes, gave him a long for-
mula, giving the names and specific quantities
to be used, just how to combine them, and what
results were to be obtained ; then, without effort,
he resumed his conversation.
"Well, maybe you would not think it rest;
my ideas on the subject are somewhat different
from the preconceived ones; just loafing around,
in an aimless pursuit of relaxation and pleasure,
has never appealed to me. For forty-five years
my work has been practical ; I have labored to
turn my knowledge to commercial ends, and I
have not been the loser, but now my play-time
has come, my days as an inventor are over ; I
do not expect to take out any more patents ; in
fact, my business career is at an end ; I am off
to explore the limitless fields of science. In my
years of experiments I have run into many inter-
esting things, which promised great develop-
ment. Lack of time forbade excursion into these
new lines of thought, but now I am going back
to pick up the threads. When a man is not
pressed by financial needs his possibility for
achievement are increased one hundredfold. Dis-
covery and invention are not synonomous; inven-
tion is most frequently the result of the simple
deduction of scientific laws; on the other hand,
discovery is generally the result of accident.
Bequerel discovered radium while working out
a problem in fluorescence ; chance revealed the
Roentgen ray; but while I cite these as interest-
ing, I do not advocate leaving the discovery of
scientific phenomena to chance. With certain
and observed facts as a starting point, and aim-
ing for a definite object, concentrated mental
effort, like that which after nineteen years re-
sulted in the discovery of "Kepler's Laws," is
the best conqueror of scientific problems. But
hampered by neither facts nor theories, my re-
maining years are to be given to the simple joy
of wayfaring along new and untried paths;
of course, I am hoping to find something that
the best of us has not imagined, and I enter on
my holiday with hope in the ascendant," ^ and
the "Wizard" rose and shook himself as if to
give vent to his bubbling enthusiasm.
And thus this great American turns the leaf
down on his career as inventor, and with boyish
buoyancy starts off afresh.
ENTHUSIASTIC ABOUT PHON'OGRAPHS
Mr. Edison declines to figure in the role of
a prophet, but voices some interesting views as
to the future of present day inventions, and the
possibilities of those necessary to insure the
comfort of future generations. He is enthusi-
astic as to the Phonograph and believes that a
combination of the kinetoscope and Phonograph
will afford a perfect artistic illusion, and make
possible the presentation of operatic and dra-
matic performances without an actor or singer
being present.
As to wireless telegraphy, the marvelous de-
velopment within the past four years makes all
things possible for the near future. If, when
practically in its infancy, this science compasses
a distance of fifteen hundred miles, Edison
argues that the next generation can easily ob-
tain communication almost from pole to pole.
Mr. Edison believes that the depletion of the
coal territory is the most serious problem which
confronts the next generation. As shown by
official statistics, we use five hundred million
tons annually; at this rate, and increasing in the
same proportion as it has during the past ninety
years, our coal supply will be exhausted within
the next century, and unless science finds a
substitute for coal, our grandchildren will be
forced to live without heat or light save that
afforded by the sun.
Each year notes improvements in the elec-
trical light, and Mr. Edison thinks that within
the next fifty years the cost of production will
be decreased and that the light will give the
same candle power, without expending a tenth
of the energy now required.
The Edison home at Llewellyn Park is a
beautiful modern mansion, filled with treasures
of art and surrounded by vistas of landscape
gardening. At Port Meyers, Florida, the Edi-
sans have another fine estate, to which they go
for a short sojourn every spring. At the south-
ern home Mr. Edson has a perfectly equipped
laboratory, and works even harder there than
when he is at West Orange.
In an interview given on the occasion of
his sixtieth birthday, he admitted that his bad
habit was the smoking of many strong cigars;
to the indictments of becoming an author, he
pleaded not guilty. "There are three things
I cannot understand," he said. "How any man
could write a book, make a speech, and make
mathematical calculations." — Human Life for
August.
To keep in good standing, be entitled to
Dealers' discounts and remain on our mailing
list, Dealers must sign the new Dealers' Agree-
ment. If you have not yet signed, do so at
Gentlemen : — I take the pleasure to state that
I have been an Edison Dealer since November
ist, 1906. I have sold 48 Phonographs and
6,221 Records. There are three Dealers in this
town of about 5,000 inhabitants. I have 130
steady customers on my list and am gaining
some more every day. I expect to double this
amount this coming year. I have carried com-
plete list of Edison Records and Phonographs
since March ist. Business is commencing good
for the last couple of weeks, while the evenings
are growing longer, and people seem to be more
interested in the Phonograph than ever before.
— Nicholas F. Griesch, Corry, Pa.
18 Edison Phonograph Monthly, Dec, 1907
PHONOGRAPHS
THIS is an invitation to
everyone who reads it
to come to our store
and hear the new Edison Phono-
graph, the one with the big
horn. This Phonograph is big-
ger, better and has a finer finish
than any of the other models.
We will hold an impromptu
concert any time you come into
the store. Edison Phonographs
are sold on the easy-payment
plan if you prefer.
James Bronson & Co.
Everything in Hardware
4 Lincoln Sq., Newark, N. J.
EDIS
PHONOGRAPHS
WE would like to see an Edison
Phonograph in every home.
We know that you will find in the
Edison Phonograph the greatest
amount of amusement, either for your-
self, for your friends or both. Noth-
ing makes. an evening's party "go"
so much as an Edison Phonograph.
The faithfulness of its reproduction
of all kinds of music is marvelous.
Come into the store at any time and
hear it, and especially ask to see and
hear the new model with the big horn.
Wm. N. Knight & Co.
Electrical Supplies
15 Dey St., Boston, Mass.
4SP*Electro in above ad is: Single column wide, No.
653. Double column wide, No. 654.
4®=*Electro in above ad is: Single column wide, No.
655. Double column wide. No. 656.
Ready-Made Ads
The above ready-made advertisements are
the first four of a series that we shall print
from time to time for the benefit of Dealers who
find it difficult to write and illustrate their own
advertisements. We will furnish the cuts in
any one or two of these advertisements, either
in single or double column, to such Dealers as
write direct to our Advertising Department for
them, providing they will agree to use them in
local newspapers and will later send us copies
of papers in which they appear. Dealers to
whom we have previously furnished stock
electros, must show us that they used them be-
fore we will send any of the new series. Nor
will the further request of Dealers for the new
electros be honored until evidence is presented
that the first ones were used as agreed. In other
words, we are sending out electros for adver-
tising purposes and not merely because Dealers
request them, and the least that Dealers can do
is to show that they have done their part. Job-
bers' request will be honored the*same as Dealers
but electros will not be supplied to them in
quantity for re-distribution to Dealers. Use
numbers in ordering electros. Also the blank on
opposite page. If you do not care to cut your
copy of the Phonograph Monthly, copy the
blank in a letter.
Edison Phonograph Monthly, Dec, 1907 19
PHONOGRAPHS
YOU can save money by buying an
Edison Phonograph. How much
do you suppose you pay for theatres,
concerts, and other amusements? For
far less money you can buy an Edison
Phonograph and keep supplied with
new Records. Come to our store
and hear the new model with the big
horn. It is a wonderful instrument,
beautiful to look at, and will adorn
any drawing or music room.
We have Phonographs at all prices,
either for cash or on the easy-payment
plan. Just come in and hear them.
George W. Hardwick
Musical Instruments
21 Pearl St., Hartford, Conn.
EDISON
PHONOGRAPHS
WE sell the Edison Phonograph,
the most perfect sound-
producing machine, Mr. Edison's
favorite invention, which contains all
his new improvements, and sell it
for cash or on the easy-payment plan.
We are now showing the new model
with the big horn, the greatest triumph
in Phonograph making. Don't forget
that Mr. Edison is the inventor of the
entire Phonographic idea, and that the
Edison Phonograph is the original
talking machine.
William R. Johnston
Buffalo, N.Y.
■fl®^ Electro in above ad is: Single column wide. No.
657. Double column wide, 658.
*»*Electro in above ad is: Single column wide. No.
659. Double column wide. No. 660.
REQUEST FOR ELECTROS
National Phonograph Co.
advertising department, orange, n. j.
Date 190
Mail Electros No
We agree to use them in newspaper advertising and to send you copies of papers
containingthem before asking you for other electros. We intend running a,
inch advertisement.
Name
Street
City and State
We buy through
20 Edison Phonograph Monthly, Dec. , 1907
A Dealers Poetical Ad
The advertisement printed below was written
by F. D. Gutterson, an Edison Dealer at Char-
lotte, Mich., and printed in his local news-
paper, together with a good display ad. on the
same page.
THE SAME OLD STORY.
"I would not have a Phonograph,"
Said Mister Willie Ray,
"My neighbor has one, and it makes
Ale sick to hear it play.
"It groans and shrieks, it scrapes and rasps
Until I'm nearly wild.
If my voice sounded like that does,
I'll bet I'd have it filed,"
"What is your neighbor's Phonograph,"
Said Mr. Charlie Lee.
"I am not sure, but seems to me
It's called the 'Busy Flea.' "
They walked along and soon turned down
A shady, quiet street,
When soon there came to them the sound
Of music, grand and sweet.
An orchestra was playing
Behind a hedge of flowers;
And someone sang an old, sweet song
That brought back childhood's hours.
And then there was a male quartette,
And next a comic song;
And soon they heard a grand old hymn
From voices rich and strong.
"Oh, isn't it delightful !"
Said Mr. Willie Ray,
"To hear such music, I am sure,
I'd stay right here all day."
Then up spoke Mr. Charlie Lee —
"Excuse me if I laugh;
But what you've heard and like so much
Is my EDISON PHONOGRAPH.
"I bought it down at GUTTERSON'S,
For Father and for Mother.
A thousand wouldn't buy it,
If we couldn't get another."
"I do not blame you, Charlie Lee,
I was wrong and you are right.
I'm going right down to GUTTERSON'S
And take an EDISON home tonight."
Moral — Get busy; buy an EDISON and enjoy life.
GUTTERSON has them, and all the Records.
Have No Records to Return
Regarding the enclosed generous exchange
proposition, we beg to say that we have no
Records to return. Our present stock of nearly
3,000 Edison Standard Records are worth 35
cents each to us just as they stand. We never-
theless appreciate the privilege extremely and
beg to decline.
Thus wrote the George D. Hampton
Piano Co., of Newport News, Va. Let-
ters like this and that of the J. B. Leemon
Co., of Sparta, 111., printed in another column,
have the ring that we like to hear. We know
that scores of other Dealers feel the same way,
but do not take the trouble to write. Edison
Records are always good stock.
Another Phonograph
Disease
Following is part of a half page newspaper
advertisement just received from the Assiniboia
Music Co., of Moose Jaw, Canada. We think
that readers will agree with us that- it is a most
original production.
A BAD CASE OF "ISOLATION" CURED
A man said to us the other day, "I don't suppose
there is much done in the talking machine business now-
a-days. Remember, at first it was quite a fad, like every-
thing else." He was from "Gooselake," and had evi-
dently just escaped from the pasture by breaking his
poke and wriggling through the rail fence. We said to
him, "My dear sir, all the mistakes of your past life
become pale beside this one. You never made a mistake
until now. Wake up and listen:
"In 1902 v/e were persuaded by a glib-tongued travel-
ling man to place an order for what, when we wakened
up from the 'influence,' we "thought would last us until
we were old enough to grow sideboards, and it was only
the pride which we take in our judgment which prevented
us from wiring the jobber a cancellation of half the
order. Now, Mr. Gooselake, listen to this: During
Christmas week we had to wire 'hurry up orders' to
supply the house, and on Christmas Eve we hadn't a
machine in the store to play a tune on.
"In 1903, we doubled our order, and still hadn't
enough. In 1904-5-6, we steadily increased our orders
with the same results,
"Now, do you see all this array of machines and
Records? Looks like we were overloaded, doesn't it?
Did you ever see so many machines in your life, all at
once?
"We haven't got enough. Can you realize that?
"We haven't got enough.
"We have ordered more.
"Look at this order for talking machines which are to
come along this month:
"50 MACHINES,
"800 RECORDS.
"Go back to Gooselake and tell the folks that the
Phonograph,
THE EDISON
PHONOGRARH
has taken a permanent place in the hearts of ALL the
people, especially the little folks.
"Everybody likes them.
"The old and young.
"The rich and poor.
"The more artistic the musical taste, the more the
enthusiasm always.
"You want this one, eh? That's the way with every-
one— they want one as soon as they HEAR them."
Approves New Record Sell-
ing Date
We received your notice that there would be a
change in the day of placing Records on sale,
making it the 25th instead of the 27th, and that
the Jobber could send Out goods after 2 P. M.
on the 24th. We think this arrangement is a
splendid idea, especially that which permits us
to send the goods out the day before, as this will
put us in a much better position to get goods
delivered in Minneapolis on the official shipping
day, as well as Duluth, Superior and other
points, where there has always been a big fight
to get Records in on time, and it was always
difficult to do so on account of not being able
to ship until 8 o'clock in the morning and trying
to make 8:20 and 8:30 trains. It will also be a
great deal more convenient to get these orders
ready to ship and we know it is greatly appre-
ciated by the small Dealer. — Koehler & Hin-
richs, St. Paul, Minn.
Edison Phonograph Monthly, Dec, 1907 21
Factory of The National
Phonograph Company at
Willesden, England
\_We are indebted to the Phono Trader and Recorder for the following
detailed description of our new Record making plant] at Willesden
England.]
In fulfillment of the promise in our August
issue, we are now in a position to furnish some
additional particulars as to the British factory
of the National Phonograph Company, Ltd., at
Willesden, together with some photographic views
of the various departments.
Only recently the sensational announcement
was made by the National Company of the re-
duction in the price of Edison Records, and now
comes this further most important move in the
direction of the provision of manufacturing
facilities for the out-turn of Edison Records in
this country.
It is general trade knowledge that all Edison
machines are manufactured at the Edison factor-
ies in Orange, N. J., U. S. A., and that, until now,
the Edison Records have been produced either in
America or at the Belgian works of the com-
pany.
We feel that it is quite unnecessary for us to
dilate upon the high excellence of these Records,
for from the very commencement of the industry
they have been acknowledged as most perfect ex-
amples of artistic recording and manufacturing
skill. But we would impress upon our readers
that experts, thoroughly conversant with Mr. Edi-
son's processes, have been brought over from the
American factories, and that the Willesden works
have been fitted with Mr. Edison's latest appli-
ances for the production of Records, so that, tak-
ing into consideration the present most efficient
state of the British recording department, it is
assured that the British Records will be in every
respect equal to the American product.
Of late years it has proved increasingly dif-
ficult for the National Company to cope with the
extraordinary demand for their product, not-
withstanding the enormous output from their es-
tablished works, which we may mention have
recently been greatly extended. The directors
have, therefore, been compelled to take the step
of acquiring a factory in this country in order to
deal effectively with the company's tremendous
British trade.
Immediately adjoining the L. and N. W. Rail-
way, the factory at Willesden is splendidly sit-
uated for the prompt dispatch of goods to all
parts of the United Kingdom, with the additional
advantage of being only a few miles from Lon-
don.
At the time of our visit the factory was in the
grip of the workmen, but under the direction of
Mr. Riehl, the company's works superintendent,
rapid progress was being made in installing ma-
chinery and other plant, and in adapting the
premises to the requirements of Record manu-
facture.
Our photograph will furnish an idea of the
appearance of the works, which, we may mention,
are of recent construction, lofty and well ven-
tilated, particularly well off as regards light, and
designed with a view to each department being
complete in itself, yet providing the necessary
intercommunication.
A clock tower is a prominent feature in the
handsome frontage, and an iron gateway giving
access to the works will be noted towards the
centre, on the left of this being a fine suite of of-
fices, equipped with all modern business requisites,
and on the right a building in which each floor
has been fitted with racks having altogether
capacity for storing enormous quantities of
Records. This will constitute the shipping de-
partment and stock rooms.
Running down the centre of the factory is a
wide passage, on either side of which are the
main buildings. A unique feature in connection
with this passage-way is the fact that it is roofed
with glass, so that weather conditions can in no
way interfere with the loading and unloading of
goods, or their transference from one department
to another.
Describing the departments in the order in
which we visited them, we will first refer to the
enormous building to be devoted to moulding.
This is being fitted up with a wonderful plant
for the purpose, and will also contain lathes and
machines for finishing, lettering, etc., etc. — in fact
for turning out the famous Edison Gold-Moulded
Record complete.
Adjoining is the engine and electricity room,
where a 6o-h. p. gas engine is erected, together
with two great dynamos, of a united capacity of
about 1,000 lights, for lighting the works. In
another building a gas-making plant has been in-
stalled (in duplicate, to provide against emer-
gency), so that the National Company, in addi-
tion to producing electricity for power and light,
are likewise manufacturing their own gas.
From the gas house, passing through a large
triangular yard, the carpenters' shop is reached,
which has accommodation for 60 men, with space
for stowing empty cases, and for packing opera-
tions. We may mention, too, that in this yard
the company have thoughtfully provided a can-
teen, where the workpeople may take their meals.
In the boiler house an enormous steam boiler
has been fitted for heating the factory, which, as
is known, it is important must be kept at a normal
temperature, and in an adjoining room are the
huge coppers for boiling and mixing the Record
material.
We next visited the engineering shop, which is
a most important department in a factory where
so many delicate and intricate machines have to
be kept in perfect working order. Two giant
dynamos are installed here for supplying power
to the moulding and machine shops.
Space will not permit our entering into a par-
ticular description of the many other departments
visited, but we may state that separate stock
rooms have been provided for German, French,
and other foreign Records, and that a fire and
burglar-proof building is in course of erection for
the storage of the master moulds. As may be
well understood, these moulds are most valua-
ble, and it is necessary, therefore, that every pre-
caution should be taken for their preservation.
22 Edison Phonograph Monthly, Dec, 1907
We must not omit to make mention, however,
of the spacious experimental room, in which a
staff of experts will be constantly at work seek-
ing any possible improvements in material and
manufacturing processes.
It is expected that the factory will be in full
operation early in the present month, and we
must congratulate Mr. Riehl on the rapidity with
which he is carrying the work through, taking
into consideration the attention which has been
bestowed in securing perfection in every detail.
Six hundred hands will, we understand, be im-
mediately engaged, and the present plan in-
stallation will have a capacity of 50,000 Records
per day, an output which, if required, can be
quickly doubled, as there is plenty of space avail-
able in the factory for the necessary increase of
machinery.
Vibrations of the Voice
If the middle C is struck, the note is pro-
duced by sound vibrating at the rate of 256 per
second. The farther a note is removed on the
treble or right hand side of the piano from mid-
dle C, the higher it will be, and the farther it is
removed on the base or left hand side, the lower.
The highness or lowness of a voice — called pitch
— is regulated by the number of vibrations per
second, the high voice being Droduced by the
greatest number, and the low by the smallest.
Whatever is the vibration number of any given
note, the octave below it will have exactly half
the number of vibrations, and the octave about it
double the number. Thus the C below middle
C, will give 128 vibrations per second and the
octave above middle C will give 512 vibrations.
The compass of the ordinary human voice ranges
from 80 to 1,024 vibrations per second. There
are many exceptions to this as is shown by Pro-
fessor W. Le Conte Stevens, a member of the
American Association, who stated that "the low-
est recorded tone of the voice is that of a basso
named Fischer, who lived during the Sixteenth
Century, and who sounded Fo, about 43 vibra-
tions per second." Mr. Stevens himself, without
possessing a bass voice, has sounded as low as
Ao, 53 1-3 vibrations per second, when his vocal
cords were thickened by an attack of catarrh.
This, however, is under abnormal conditions.
"The highest note hitherto recorded in the books
was attained in singing by Lucrezia Ajugari,
called 'La Bastardella.' Al Parma in 1770 she
sang for Mozart, several passages of extraordin-
arily high pitch, one of which included C6, 2,048
vibrations per second. She trilled in D5, 1,152
vibrations, and was able to sing as low as G2,
192 vibrations, having thus a range of nearly
4 1-2 octaves. Ajugari's upper limit has been at-
tained by Ellen Beach Law, of Rochester, N.
Y. Mr. Stevens has often estimated, by compari-
sons with a tuning-fork, the "itch of a child's
squeal, while at play, which has been repeatedly
found to be in excess of 2,500 vibrations per sec-
ond, in one case as high as G6, about 3,072 vibra-
tions. The total range between these extremes
is in excess of six octaves."
Dealers and Home Records
The fact that the majority of Edison Phono-
graph owners know so little about making home
Records is due in most cases to failure of Dealers
to explain the amusement and advantages to be
obtained from such a proceeding. The sug-
gestions made in our June issue, for a compe-
tition scheme to encourage home Record making,
have been adopted by a number of progressive
Dealers, who have thereby awakened a great
deal of interest in it and will ultimately derive
considerable advantage in consequence. It may
happen in some cases that Dealers are unable to
adopt a scheme of this kind. Their customers
may be insufficient in number or live too far
apart; but they need not, on that account, cease
from making it a strong selling point. The
making of home Records is exclusively a feature
of cylinder machines, and this ought not to be
lost sight of when making sales.
M. L. Abbey, Edison Dealer, of Hudson,
Mich., is convinced that his customers, if they
understand the value of home Record making,
will find great pleasure in it, and has obtained
good results from the form letter which we print.
Other Dealers who have thought less about this
end of the business than of selling Phonographs
and Records, might take a few suggestions from
this well written letter. Home Record-making
never interferes with the sale of Gold Moulded
Records, but is simply an additional means of
profit.
Dear Sir:— Why not increase the value of your Phono-
graph tenfold by purchasing a recorder and being able
to make your own Records. .
Anyone can make them; it doesn't require any knowl-
edge of music. Your friends all have some little stunt
they do extra well. That one who tells a funny story,
plays the mouth-organ, sings comic songs, or a dozen
other things that would make a fine record.
You have photographs of their faces, why not have one
of their voices. What would you not give to be able
to hear the voice of a departed loved one sing their
favorite song or hear the childish voice, now silent, lisp
a cut© ssivinff
An Edison Recorder is a wonderful device. It adjusts
itself automatically to every sound, and embodies all tne
important features of the recorders used at the Edison
Laboratory in making the masters from which the Edison
Gold Moulded Records are made. Half the fun of owning
a Phonograph is making one's own records.
A Recorder costs you three dollars, and the Edison
Shaved Blanks, twenty cents apiece, and can be shaved
many times and used over and over for new impressions.
When your friends gather in for a social evening, then
is the time you will appreciate its real worth, as the
bright sayings and witticisms of everyone P«sent can be
male permanent and a reminder in after years of happy
tin\Ve *a °re enclosing a booklet on the "Art of Record-
Making," and trust it will prove ^of interest tc » you. We
are preparing a prize contest for the tbest ,£0™e;™e
records, and would like to have you enter with the rest.
We beg to express our thanks to you for the cour-
tesies you have extended us, and respectfully solicit an
opportunity to merit your further favors.
To keep in good standing, be entitled to
Dealers' discounts and remain on our mailing
list, Dealers must sign the new Dealers' Agree-
ment: If you have not yet signed, do so at
once.
Edison Phonograph Monthly, Dec, 1907 23
Important Notice !
On January 1st, 1 908, we will remove from our
files and mailing lists the names of all Edison Dealers
who have not signed the new Agreement and will con-
sider all such as not entitled to Dealers' discounts and
as no longer interested in the sale of our goods.
Active Dealers who have delayed re-signing, should
sign at once. Not to do so, will cause trouble and
annoyance to everyone after January 1 st.
Jobbers are urged to ascertain the names of their
active Dealers who have not yet signed and induce them
to forward new Agreements without delay. Jobbers
are asked to send in Agreements as fast as possible.
SUSPENDED LIST, DECEMBER 1, 1907
SUPERSEDING ALL PREVIOUS LISTS.
CALIFORNIA. 10 WA— Continued.
Petaluma — Thomas McGuire, 875 Main st. Mederville — John J. Carpenter.
^•*-n*n» Sioux City — Hattenbach Bros. Co.
CANADA. A v Larimore, 518 Fifth st.
Ottawa, Ont.— Ketchum & Co., Sparks and S*"** Center— Ora Sargeant.
Bank sts. KANSAS.
COLORADO. Clay Centre — E. M. Gowenlock.
Boulder— Bentley & Craig. ka™ence^TB?}1 ,BrosC r,*™ ,*,.
Topeka — R. H. Morehouse, 510 E. 4th st.
GEORGIA. Wiclilta — Frank R. Powell, 132 N. Main st.
Valdosta — H. K. McLendon, 109 West Central KENTUCKY.
ave- *LouUville — Irvine Simons, 942 W. Market st.
ILLINOIS. (formerly 543 W. Market St.).
Champaign — Eggleston Bros., or Eggleston MAINE.
M^Si^?rSTi,J' R E^leston' Prop.; also Blddeford-W. H. Field.
Chiea o— A Gloss & Son 727 W North av Gardner— C. H. Cobb, 293 Water st.
CookLvnie— Geo. Swinehart & Son! ' M o ™ o utt^h ^H SStetlon
Danville— Eggleston Bros., or Eggleston ffiSSSS- H M Burnham '
M^ S2K5 JTiiR E^leston' Pr°p.; also WaJer^UIe^Fran^ BlaSard, 150 Main st.
Champaign, 111.
Kempton— C. E. Bute. MASSACHUSETTS.
Ottawa — Edward Hayne. _ TT _ „, . .- XT .
Peoria— H. Meyer, 1307 S. Adams st. Boston— Henry H. Savage, 166 Hanover st.
Qulncy — Giles Bros., 107 North 4th st. T. Singer 60 Leverett st.
J. F. Whittaker 618 Hampshire st. Florence — Williarri Oates, 87 Main st.
Wheaton E Irvine Franklin — E. P. Blackmar.
wheat on iu. irving. ^^ Barrington— Frank W. Wheeler, Main
INDIANA. St.
South Bend-Eugene Marsh, 126 Vistula ave. ^^^^^r^o^EsVex ^t*6* "*"
South Bend Book Bindery, Robert Lebolt, „fl,£0,*M°T e^, S
Prop., 203 North Michigan st. Na^ueklt-Irthur M Taylor.
¥ftWA New Bedford — H B. DeWolff.
iuwa. Somervllle — E. J. Winchester, 32 Summit ave.
Burlington— John P. Weiss, 711 Jefferson st. Woburn — Osborn Gillette, or The Boston
dishing — Bullock & Lyman. Jewelry Co., L. F. Maloney, Manager.
Independence — E. O. Parker, 110 E. Main st. Worcester" — Joseph Tukman, 44 Front st.
McClelland — J. W. Rounds & Co. Guy Furniture Co., 521 Main st.
24 Edison Phonograph Monthly, Dec, 1907
SUSPENDED LIST CONTINUED.
MICHIGAN.
Ann Arbor — Ann Arbor Music Co., F. J.
Schwankovsky, Prop.
Blissfield — Rothfuss Piano Co.,» (William
Rothfuss, Geo. M. Rothfuss and Frank
B. Jones.)
Detroit — F. J. Schwankovsky.
Saginaw — Geo. W. Emendorfer.
James V. Calahan, 217 Genessee st.
Tierney Bros., 217 Genessee st.
MINNESOTA.
Willmar — Willmar Furniture Co., Ruble Block.
St. Cloud — Fritz Guy.
MISSOURI.
Ewing — Hal R. Ewalt.
Fairfax — Hinde Hardware Co.
Kansas City — The Wittmann Co.
St. Louis — Knight Cycle Co., 1215 Olive st.
NEBRASKA
David City — John Albright.
Lincoln — The Wittmann Co.
Omaha — The Wittmann Co.
Piano Player Co.
Red Cloud — Albright Bros, or L. P. Albright.
♦Sterling— Sterling Drug Co., W. G. Morrill,
Prop., and W. G. Morrill, M. D.
NEW HAMPSHIRE.
Dover — H. C. Ingalls & Co., 444 Central ave.
Hillsboro Bridge — E. M. Barnes.
Manchester — A. E. Dumas.
Nashua — F. A. McMaster & Co.
NEW JERSEY.
Atlantic City — Sam'l D. Wolf, 32-34 Arkan-
sas ave.
Bayonne — J. Wigdor, 450 Avenue D.
Jersey City — W. L. Hoffman, 151 Montgomery
street.
Long Branch — A. N. Alexander, 103 Broad-
way.
A. Nastasio, 103 Broadway.
Newark — R. L. Corwin; also New York City.
R. Rosenthal, Prop. Springfield Hdw. and
Sptg. Goods Store, 71 Springfield ave.
D. Reinhorn, 91 Springfield ave.
Passaic — I. Hurwitz.
Paterson — Chas. H. Kelly, 25 N. Main st.
Plainfield — S. W. Frucht, or R. Frucht; also
New York City.
Elston M. Leonard.
West Hoboken — Emil Hollander, or The West
Hoboken Bicycle & Phono. Co., 169
Spring st.
NEW YORK.
Albany — G. Linde, 353 S. Pearl St.
G. A. Birdsall, 114 S. Pearl st.
Amsterdam — D. C. Kirchner, 26 Market st.
Bedford Park — Geo. H. Tyrrell.
Brooklyn — Nathan Abrahams. 602 Broadway.
Wm. Albrecht, 294 Knickerbocker ave.
H. Hindermann, Bushwick Phonograph
Exchange, 1421 Myrtle ave.
Emil Smith, 634 Eleventh st., and 230
Summer ave.
Hobart — F. H. Marshall.
New York City — A. T. Armstrong, or Amer-
ican Phono Co., 106 Wall st.
Automatic Zither Co., M. Cohen, Prop.,
58 Second ave.
Bern Bearwald, 373 W. 11th st.
Edward Bielfeld, 481 Willis ave.
•I. & S. Bernzweig, Bernzweig's Music
Store, and Birn's Music Store, 510 E.
138th st.
Bronx Phono. Co., or David Switky, 506
Willis ave.
R. L. Corwin; also Newark, N. J.
Eagle Phono. Co., or C. Lowenthal, 83
Empire Phono. Co., 2 W. 14th st.
S. W. Frucht, or R. Frucht, 7 Barclay st.,
or 68 Cortlandt St., also Plainfield, N. J.
O. Hacker, 2 Murray st.
NEW YORK- Continued.
Hawthorne & Sheble, 297 Broadway; also
Philadelphia, Pa.
Holober Bros., 350 421 and 491 West st.
N. Horn, 148 E. 58th st.
W. L. Isaacs, 114 Fulton st.
Italo-American Phono. Co. (R. Gerard
& Co.)
S. Lemburg & Co., 194 Broadway.
J. McEllynne, 202 Broadway.
Parker & Cooley, 2087 Amsterdam ave.
Richmond Pease, 44 W. 132d St.
F. M. Prescott, 44 Broad st.
Winthrop Cycle Co., 2212 Seventh av.
*Oneonta — G. B. Shearer Co.. 259-261 Main st.
Rome — Charles Tuttle.
Saratoga — W. J. Totten.
Saratoga Springs — Marvin A. Cote.
Watertown — H. S. Wardwell & Co., 39 Public
Square.
Wayland — John Gross, Pursel Block.
NORTH CAROLINA.
Kinston — S. A. Quinerly.
NORTH DAKOTA.
Fargo — Ben Hart.
OKLAHOMA.
* Oklahoma City — Armstrong, Byrd & Co.
(also Shawnee).
* Shawnee — Armstrong, Byrd & Co. (also
Oklahoma City).
OHIO.
Ashtabula Harbor — Chas. W. Askew (Greg-
ory, Askew & Co.).
Bellevue — H. E. Rouser.
Brookville — H. K. Merritt.
Cincinnati — J. L. Andem.
Coshocton — Burns & Gosser.
Dayton — W. E. Sapp, 1042 W. Third st.
Springfield — D. & M. Vanderpool.
Uhrichsville — F. A. Mazurie.
PENNSYLVANIA.
Bradford — C. C. Griffen, 29 N. Washington st.
Johnstown — J. M. Bunnell; also Phillipsburg,
Pa.
Lancaster — J. H. Tragresser, 249 N. Queen st.
Mt. Pleasant — Benjamin Posner.
New Castle — Will Hartland, 70 E. Long st.
Philadelphia — A. R. Cassidy, 2783 Emerald st
*Thomas Gunson, 1003 Carpenter st.
Hawthorne & Sheble, 604 Chestnut St., or
Oxford and Mascher sts.; also New
York City.
A. Krouse, 832 Arch st.
Penn Novelty Co., 15 South 9th st.
Philipsburg — J. M. Bunnell; also Johnstown,
Pa.
Pittsburg — A. Lippard, 615 Wylie ave.
Royersford — Granville B. Tyson, 215 Main St.
Titusville — E. H. Fortney, Prop. Exchange
Cigar Store, 21 W. Central ave.
RHODE ISLAND.
Providence — F. P. Moore.
Rockville Center — O. A. Clark.
TENNESSEE.
Alexandria — Clarence jJ. Baird Music Con-
cern.
TEXAS.
Whitney — H. E. Randle & Co.
UTAH.
Salt Lake City — Daynes Romney Music Co.,
25 East South 1st st.
VIRGINIA.
Norfolk — W. Reichenstein, 296 Church st.
WISCONSIN.
Ashland — J. F. Pool Co.
Milwaukee — J. C. Blatzek.
Walworth — G. H. Stewart.
♦Added since November 1st, 1907.
Jobbers and Dealers are asked not to supply any of the above named firms with our appa-
ratus, either at addresses given or any other address.
Jobbers of Edison Phonographs and Records
Continued from page 2 of Cover
NEW YORK.
Albany — Finch & Hahn, 402 Broadway.
Astoria — John Rose, 99 Flushing ave.
Brooklyn — A. D. Matthews' Sons, 394 Fulton
street.
Buffalo — W. D. Andrews, Seneca and Wells sts.
Neal, Clark & Neal Co., 647 Main st
Elmlra — Elmira Arms Co., 117 Main st.
Gloversville — American Phono. Co., 99 W. Ful-
ton st_
Kingston — Forsyth & Davis, 307 Wall st.
New York City — Blackman Talking Machine
Co., 97 Chambers st.
J. F. Blackman & Son, 2737 8d are.
I. Davega, Jr., Inc., 125 W. 126th st
S. B. Davega, 82 B. 14th st
Douglas Phono. Co., Inc., 89 Chambers at
Jacot Music Box Co., 89 Union square.
Victor H. Rapke, 1659 Second are.
Regina Co., 41 Union square.
Siegel-Cooper Co.
John Wanamaker,
Alfred Weiss, 1622 First ave.
Oswego — Frank E. Bolway, 32 W. Bridge st
Rochester — A J. Denlnger, 346 North st
Mackle Piano, O. & M. Co., 100 State st
Talking Machine Co., 97 Main st, E.
Schenectady — Finch & Hahn, 504 State st
Jay A Rickard & Co., 253 State st
Syracuse — W. D. Andrews, 216 E. Railroad st
Troy — Finch A Hahn, 8 Third st
Utlca — Clark-Horrocks Co., 64 Genesee st.
Arthur F. Ferriss, 89 Washington st
William Harrison, 50 Columbia st
Utica Cycle Co., 16 Columbia st
OHIO.
Canton — Klein & Heffelman Co., 220 E. Tus-
carawas st
Cincinnati — Ball-Flntze Co., 108 West 3d st
Ilsen & Co., 616 Vine st
Lawrence McGreal, 29 East 5th st.
Rudolph Wurlitzer Co., 121 East 4th st
Cleveland — Eclipse Musical Co., 1870 East
Ninth st.
Columbus — Perry B. Whltsit Co., 213 S. High
street
Dayton — Niehaus & Dohse, 35 E. 6th st
Newark— Ball-Fintse Co.
Toledo — Hayes Music Co., 422 Superior st.
OREGGN.
Portland — Graves & Co., Inc., 65 No. Park st.
OKLAHOMA.
Oklahoma City — Smith's Phono. Co., 818 West
Main st.
PENNSYLVANIA.
Allentown — G. C. Aschbach, 639 Hamilton st
Easton — William Werner, 432 Northampton st
Harrisburg — S. K. Hamburger, 12-14 N. Mar-
ket square.
Philadelphia — Louis Buehn & Bro., 45 N. 9th
C. J. Heppe & Son, 1117 Chestnut st
Lit Bros., Market and 8th sts.
Musical Echo Co., 1217 Chestnut st
Penn Phonograph Co., 17 S. 9th st
John Wanamaker, 13th and Market sts.
Western Talking Mach. Co., 41 and 48 N.
9th st
H. A. Weymann & Son, 1010 Chestnut st
Pennsylvania— Continued.
Pittsburg— Pittsburg Phono. Co., 987 Liberty
st
Powers & Henry Co., 101 Sixth st
Standard Talk. Mach. Co., 436 Wood st
Reading — S. K. Hamburger, 723 Chestnut st
Reading Phonograph Co., 48 N. 8th st
Scranton — Ackerman & Co., 217 Wyoming av
Technical Supply Co.
Sharon — W. C. DeForeest & Son.
WiUlamsport— W. A. Myers, 146 W. 2d st.
RHODE ISLAND.
Providence — J. M. Dean Co., 786-796 Westmin-
ster st
J. A. Foster Co., Weybosset and Dorrance
sts.
J. Samuels & Bro., 154 Weybosset st
TENNESSEE.
Chartanooga — J. H. Templeman Co., 253 Mont-
gomery ave.
Knoxville — Knoxville Typewriter and Phono-
graph Co., 421 Gay st
Memphis — F. M. Atwood, 160 N. Main St.
O. K. Houck Piano Co., 108 a Main st
Nashville — Magruder 8c Co., 27 Arcade.
Nashville Talking Mach. Co., 723 Church st
TEXAS.
Dallas — Southern Talking Machine Co., 847
Main st.
El Paso — W. G. Wala Co., 101 El Paso st
Fort Worth — Cummings, Shepherd St Co., 700
Houston st
Houston— Texas Phono. Co., Capitol and Fan-
nin sts.
San Antonio — H. C. Rees Optical Co., 242 West
Commerce st
UTAH.
Ogdea — Proudflt Sporting Goods Co., 351 24th
street.
Salt Lake City — Clayton Music Co., 109 8
Main st
VERMONT.
Burlington — American Phono. Co., 84 Church
street
VIRGINIA.
Richmond — C. B. Haynes & Co., 608 B. Main
street
WASHINGTON.
Seattle — D. S. Johnston Co., 908 Second ave.
Kohler & Chase, 710 Pike st
Spokane — Spokane Phonograph Co., 7 Post st.
WISCONSIN.
Milwaukee — Lawrence McGreal, 176 3d st.
CANADA.
Montreal— Peter Kelly, 282 St Lawrence st
Quebec — C. Robitaille, 820 Rue St Joseph.
St. John — W. H. Thome & Co., Ltd., 42-46
Prince William st
Toronto — R. S. Williams & Sons Co., Limited,
143 Tonge st.
Vancouver— M. W. Waltt & Co.. 658 Granville
street.
Winnipeg— R. S. Williams ft Sons Co., Ltd..
121 Princess st
In the Words of Others
Sell LC.S. Language Outfits
The best proof that it will pay you to sell I. C. S.
Language Outfits comes from the statement of dealers
that have tried them. We have published several of
these letters before; here is another one from the Denver
Dry Goods Co.
This is piling up
evidence that you
are losing profits of
from 10 to 30 per
cent, on your busi-
ness if you are not
handling these Out-
fits. The phono-
graph system is
fast becoming rec-
ognized as the most
perfect way in the
world to teach for-
eign languages. As
a commercial enter-
prise, the I.C.S. Sys-
tem has always paid
dealers well in the
past, and it is grow-
ing very rapidly.
Wouldn't it be a
good idea for you
to write us today for full particulars of what we can do
for y©H? Let us put our advertising to work for you. It
will not only bring you customers for language work, but
will increase your regular business. Send us a postal
card NOW.
^
!X/21y06.
International Correspondence School**
Scranton, Pa,
Gentlemen:
In "sply to your letter or the 17th lnst<, will «ay «
considered i*« aoracaBtiation of Mr. Vistraud very successful and while
He was here we sold several language Outfits. We have also sold softs
since he left us. We expect to advertise these language Outfits during
December as gifts as you may rest assured we will communicate with the
parties to whom demonstration was given and who have not as yet made a
purchase. - We think the plan of advertising or demonstrating these
Outfits is successful and leads to sales which could not be obtained
We have placed several orders with you. since the dembnstration
and would like to know if we could make arrangements to purohase
whatever we need in this line through your Denver office as wa have had
to do several times recently; same can be billed to up by you. This
would be quite an accommodation to us. .
We will keep you advised from time to time of the reeulte Of
sales o» I. C. 8, language Outfits.
Your* vary truly,
XHB SnraSR SET GOODS CO.,
per
immmimmmi
International Correspondence Schools
SCRANTON. PA.