1
Scanned from the collection of
Karl Thiede
Coordinated by the
Media History Digital Library
www.mediahistoryproject.org
Funded by an anonymous donation
in memory of Carolyn Hauer
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VOL XXXV No. 1
Sunday, January 3, 1926
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DIMITRI BUCHOWETZKI
Production
with.
LAURA LA PLANTE
PAT O'MALLEY, GEORGE SIEGMAN,
RAYMOND KEANE and I undreds of others -. xi i:
A Universal Production Prese Med by CARL LAEMMLE
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Price 25 Cents
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Ben Turpiq
^WilJiam V-
Hobart
* Bosworth
JOHN C. FLINN
PRESENTS
Helens
Sullivan
Walter
Cong
Mgel
B air trie,
PREFERRED
with
VERA REYNOLDS WILLIAM BOYD ^ CHARLIE MURRAV
A METROPOLITAN PICTURE
One, that has everything* Comedy
that is great, a love story that stands
up, melodrama that thrills, and, above
all, a cast that is a cast* It is a picture
that should get money anywhere/'
says VARIETY
Chaflie
Jiuviray
Jidapted byZ\\iQii<}.Qlivi$on From the
SATURDAY EVENING POST STORIES
" The Jfdven fares of iVallu Cay'
by
HERSCHEL S.HALL
Directed by
JAMES HOGAN
f-*
^,
William. Boyd
Vera I^yriolds
R^ELEASED BY '
PRODUCEKS DISTKIBUTING COaPOKATION
( F. C. MUNROE, President RAYMOND PAWLEY, Vice-Prtsident and Treasurer JOHN C. FLINN. Vice-President and General Manager
Member of Motion Picture Producers and Distributors of America, Inc WILL H. HAYS. President Foreign Qislr/bulors Producers International Corporation 130 West 46th Street New York, N. Y.
7Ao brAdstreet
o/" FILHDOM
p^RECOCMZEB
Authority
VOL XXXV No. 1
Sunday, January 3, 1926
Price 25 Cents
* Gordon Edwards Dead
Well-Known Director Succumbs Sud-
denly of Penumonia — For Years
with Fox
J. Gordon Edwards, who was strick-
en with pneumonia on Christmas
Day died suddenly at the Hotel Plaza
on Thursday morning. The funeral
will be private.
Edwards was 58 years old and at
' the time of his death was about to
start for Hollywood where he had
an idea of reentering production.
For several years past he had been
inactive except to act in a general
advisory capacity to the Fox produc-
tion department. Edwards, for years,
was the director of the big Fox
spectacles. When word passed
through the trade of his demise, the
t shock was pronounced. His widow
and one son, Jack, survive him.
Edward's Work
J. Gordon Edwards' work since
1918, as recorded in THE FILM
■* YEAR BODK, follows:
1918
Camille, Cleopatra. The Rose of Blood, Du
Barry, The Forbidden Path, The Soul of
Buddha and Salome.
1919
When A Woman Sins, Siren's Song, When
Men Desire, Wolves of the Night, A Woman
(^Continued on Page 11)
"U" May Add Southern Houses
Atlanta — Dan Michalove of Uni-
"^ versal in the Southeast is making a
tour of Florida towns where company
theaters are located. Upon his return
some definite policy for the expan-
sion of the theater department will
be announced.
Off for Coast
Arlette Marchal departs for the
Coast today. She has been cast for
a role in a new picture which will
' co-star Betty Bronson, and Ricardo
Cortez. William Wellmsn will di-
rect.
> * Here with Viennese Negative
William Resch of 128 Market St.,
Newark, who produced "A King Over
. Night," in Vienna, has brought the
negative to New York.
Features Reviewed
Page
A Kiss for Cinderella
Paramount 5
Sweet Adeline
Chadwick — State Rights 5
Bluebeard's Seven Wives
First National 5
Steel Preferred
Prod. Dist. Corp S
Short Subjects 8
Smith Joins Fox
With New Theater Unit and Not Fa-
mous, as Expected — Carl Milli-
ken Succeeds Him at Hays
Courtland Smith resigned as secre-
tary of the M. P. Prod, and Dist. of
America on Thursday and created
considerable surprise by announcing
an affiliation with the Fox Theaters
Corp. It had been anticipated that
he would handle the proposed news
reel department at Famous.
Smith has been secretary of the
Hays organization since its inception
several years ago. He will be suc-
ceeded by Carl E. Milliken, nationally
known churchman and Governor of
Maine from 1919-1921. Milliken is
prominent also in many activities of
the. Baptist Church, the Y. M. C. A.
and the Federal Council of Churches
{Continued on Page 11)
Gerhard at Warner Theater
George Gerhard, former motion
picture editor of the Evening World,
has been placed in charge of publicity
at the Warner theater.
"The Skyrocket" Booked by Colony
"The Skyrocket" has been booked
into the Colony opening sometime
this month.
Third Week at Warners
"Lady Windemere's Fan" will be
held for a third week at Warners.
"Birth of Nation" at Cameo
The Cameo will show "The Birth
of a Nation" next week.
Foreign Expansion
p. p. C. Acquires Exchange Units
in Brussels and Copenhagen —
Some Sales Outright
Producers International Corp., the
foreign unit of P. D. C. has taken
over three distributing companies in
Europe. These deals were closed by
William M. Vogel who has just re-
turned from a ten weeks' trip through
the Continent.
On Jan. 1, P. D. C, Ltd. of Prague
takes over the Famous Films ex-
changes until now conducted by Jan
V. Musil and M. Z. Chrastil. The
Beige Prod. Dist. Corp., headquar-
ters in Brussels, will take over Etabl.
Dumarteau on Jan. 1 from Georges
A. Bouckaert, who will be associated
with the company's operations. While
in Stockholm, Vogel acquired control
(Continued on Page 11)
Poli Holdings Divorced
Hartford, Conn. — Two new cor-
porations have been formed by S. Z.
Poli, one to operate the Poli the-
aters and the other to act as holding
company for the Poli real estate
enterprises. Heretofore, both have
been under one corporation.
The S. Z, Poli Theater Co., of New
Taven, capital $100,000, will operate
the theaters, while the S. Z. Poli
Corp.. of New Haven, will con-
trol the real estate end. Capital of
the latter is $2,000,000. Incorpora-
tors of both are S. Z. Poli, Rosa'PoIi
and L. M. Sagal.
1926
By DANNY
As evolutionary, as revolutionary as 1925 proved to be,
the coming year promises more radical, even sensational
developments affecting to a marked degree every branch of
the motion picture industry.
There will be vital changes. They will appear not only
in America but all over the world. The internationalization
of motion pictures through the medium of American produc-
tions will find its first definite progress during the coming year.
In some way this may have an enormous bearing regarding
conditions within the United States.
The evolution of conditions noted first in the outlook for
1924. when the prediction was made that large theater chains
were to become a pivotal part of the larger American compa-
nies, developed into actuality during the last six months of
1925.
(Continued on Page 4)
The Ufa Situation
Famous and M.-G.-M. to Cooperate
with Ufa on Production and Dis-
tribution Matters
A Berlin radio late Thursday night
said:
"The contract between Ufa and Fa-
mous Players and Metro-Goldwyn-
Mayer is now an established fact.
While details have not been made
public it is known that under the
terms of the contract Carl Laemmle
of Universal will have certain distrib-
uting rights but that two-thirds of the
board of Ufa will be represented by
officials of Famous and M.-G.-M.
The deal provides for certain pictures
to be made by Ufa suitable for the
United States to be released by each
of the companies mentioned. About
five of such pictures will be handled
by each of the American companies,
which, in turn, will finance a loan of
approximately four million dollars to
Ufa for a period of ten years. Vari-
ous details, such as who will repre-
sent the American companies in Ber-
lin have yet to be worked out Tem-
porarily Herman Wobber will doubt-
less represent Famous and Al Aron-
son, M.-G.-M.. In the event that any
theaters are erected by Ufa during
the next ten years Famous and M.-
(Continued on Page 11)
To Offer M. P. Capital Corp. Stock
It is understood Watson & White
have purchased an additional issue of
30,000 shares of M. P. Capital Corp.
common stock and will make a public
offering next week.
Rowland Lee Sails
Rowland V. Lee sailed on the
Homeric last night for a vacation in
EuropT. He has just completed a
contract with Fox.
Awaiting Governor
Washington — T h e Governor o f
New South Wales has only to affix
his signature to make the 25 per cent
income tax bill a law. The measure
as understood here imposes a tax up
to five shillings on the pound on all
profits accruing from the exhibition
within that state of pictures not of
Australian origin.
The law contains a retroactive
clause and would cover the entire fis-
cal vear ending June 30 last. Officials
of the State Department said yester-
day they have not as yet had their
attention called to the legislation al-
though the understanding exists in
New York that Will H. Hays had
filed a protest on behalf of the indus-
try. It is probable objections will be
registered as soon as further details
become known.
./
THE
<^^
DAILV
Sunday, January 3, 1926
VoLXXXVNo.1 Sunday, Ian. 3, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Piililished Daily except Saturday and bol-
•days at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Edilor;
J. W. Alicoate, Treasurer and Businesi Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mertereau, Advertising Mana,i;Ter;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, I'^IS,
at the post office at New York, N. Y., utidcr
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address alt com-
munications to THE FILM DAILY. 1650
Broadway, New York, N. Y. Phone Cirtle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvpy
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredmaii,
The Film Renter, 58, Great Marlborough St .
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Pathe Anniversary in Two-Reeler
"Flashes of the Past," the Pathe
News 15th Anniversary reel, will be
released again, this time as a com-
plete two reel subject, instead of in
sections.
May Build in Seattle
Seattle — Joseph Muller, Northwest
representative of the Ackerman and
Harris Enterprises, announces that
the circuit is contemplaing a 2.500
seater here, to cost $500,000.
McGregor New Serial Star
Hollywood — Malcolm McGregor
will star in a serial "The Sky Skid-
der," to be produced in 10 episodes
by Nat Levine.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Speeialiete in Motion Picture
mnd Theatrical ineurance f-or
the patt fifteen yeari.
Artkar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 304«
Niblo Goes to Sleep
For the first time in several years
Fred Niblo, director of "Ben Hur,"
had a night of perfect, sound sleep,
following the premiere of the tremen-
dous production at the Cohan thea-
ter, Wednesday night — or rather
Thursday morning, for it was very
late before he got to bed.
When Niblo was given the task,
and went to Rome in the summer of
1924, he realized the enormity of the
job before him. But he did not ap-
preciate all that was going to happen
— and did happen. The result was
that Niblo since then has had a task
of endless difficulties. He was as
nervous as a child on Wednesday
before and during the pr_emiere
In the row in front of Niblo was
Will Hays who had with him Gov-
ernor Jackson of Indiana. Now all
Hoosiers regard Lew Wallace, the
author of "Ben Hur" with more than
natural pride, and so the attitude of
these two Hoosiers was worth watch-
ing. That Hays — who is a strong
churchman — was enthused to a de-
gree was apparent often. At the
finish he stretched back over several
seats and wrung Niblo's hand as
though he was a long lost brother.
Mrs. Niblo (Enid Bennett) also came
in for congratulations. And Niblo's
palms were so damp from nervous-
ness that he was almost ashamed to
clasp hands.
From the moment the last shot
faded out Niblo was surrounded by
important film folk extending con-
gratulations. Sam Katz, Robert
Kane, Richard A. Rowland led the
way. Rowland declared that no mat-
ter how long it took; what difficul-
ties, "Ben Hur" was well worth wait-
ing for. Jesse Lasky was all enthus-
iasm; Eugene Zukor had but one
regret — that "Ben Hur" was not a
Famous production. Lawrence Stal-
lings^ author of "The Big Parade"
and "What Price Glory" hurried to
congratulate Niblo, and when David
Warfield and Marcus Loew finally
took Niblo away the director was
close to bordering on tears.
But before Niblo could retire he
had to talk to Louis B. Mayer and
Irving Thalberg on the phone at
Hollywood; because they did not
want to go to sleep until they had
heard how "Ben Hur" was received
in New York.
But at last Niblo got to sleep. In
a few weeks he will sail for Europe
for a rest.
Boosts "Laugh Month"
Austin, Tex. — Governor "Ma" Fer-
guson on Thursday signed a procla-
mation endorsing January as "Na-
tional Laugh Month" and urging all
citizens to take cognizance of the
celebration.
A committee composed of promin-
ent short subject distributors was
organized in Dallas to get behind
"Laugh Month" and was subse-
quently instrumental in interesting
the Governor. The proclamation has
resulted. Cameramen representing
all news weeklies were in Austin to
photograph the ceremony coincident
with the signing. The pictures will
be released as part of the news reel
which will be placed in distribution
early next week.
B. & K. to Build in Aurora
Aurora, 111. — Balaban & Katz will
erect a theater costing $1,600,000 in
the near future, according to Jules J.
Rubens, vice-president of the Great
States Theaters, Inc., a subsidiary of
B. & K. The new structure will seat
2,500 and be located downtown.
Wild Bird FUm
Berkeley, Cal. — Wild birds of Cali-
fornia and small wild animals of the
State are the two newest films in the
nature series recently compiled by the
visual instruction department of the
extension division at the University
of California.
Tivoli Property Sold
Mandlebaum and Lewine and Max
Nathanson have sold the Tivoli The-
ater BIdg. at 50th St. and 8th Ave.
to the Tivoli Theater Corp. which op-
erates the house under a lease run-
ning to 1941.
Seventh in Cleveland Chain
Cleveland — The Cedar-Lee theater,
the seventh and newest house oper-
ated by Dr. B. I. Brody and his as-
sociates, was opened Dec. 28. It is
a 1,200 seat house, located in Cleve-
land Heights. Dr. Brody has leased
it for 17 years at an aggregate amount
of about $300,000. The opening at-
traction was "A King on Main
Street."
r-OSTUMEC
^L> GOWNS— UNIFORMS K^
FOR EVERYBODy WHO IS ANyBOOy
ON THE STA6E OR SCREEN..EXCLUSIVE
DESIGNS BY LEADING Siyii CREATORS
i^i^Cf vKS NEWyORK
-ALSO ISOOO COSTUMES TO RENT
JOSEPH R. MILES
PRESIDENT
LLOYDS FILM STORAGE CORP.
ANNOUNCES THE OPENING
ON JANUARY 4TH
OF TWO UP-TO-DATE
PROJECTION THEATRES AT
723 SEVENTH AVE., N. Y. C.
Phone Bryant 5600
'POWERS BUILDING"
Charlotte Board Meets Jan. 4 ^
Charlotte, N. C— The Charlotte '
Film Board of Trade will hold its
next meeting on Jan. 4.
'ecasan
.J
jriendbfThid
WANTED
FILM PERFORATOR
MUST BE IN FAIR CONDITION
Communicate with
F. W. KNIGHT
Phone 139 Charles St.
Watkins 6585 N. Y. C.
Specify
GOEI
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 4Sth Street
N. Y. Bryant 7243
— T^ilms
Hotel Christie
in
Hollywood
One of California's finest hotels,
located in the heart of the busi-
ness district of Hollywood,
famous lobby, personal service,
sensible prices.
R. J. Matheson
Owner-Manager
The Outlook for the New Year
rm
BANNER YEAR IN SIGHT
With the country in
the prosperous condition
which prevails today, I
expect that 1926, so far
as the motion picture in-
dustry goes, will be one
of the banner years in the
history of the business.
However, all prosper-
ity in the motion picture
business depends on one
thing— -the quality of the
pictures.
Adolph Zukor Xhis brings into sharp
focus a weakness in the picture industry which has
grown up because of, force of habit through the
years. This weakness is the belief that good pic-
tures cannot be profitably made and shown during
the Spring and Summer.
A little thought will show the fallacy of this rea-
soning. There are no seasons in the motion pic-
lure business. The public has shown repeatedly
that it will patronize good pictures just as well in
the Spring and Summer as in the Fall and Winter.
We know this as a result of our experience in
our own theaters. We know it also from the tes-
timony of those progressive showmen who have
refused to believe that the public cannot be
attracted to the theaters in the Summer, and,
by installing cooling plants, have made their
houses the most attractive spots in town even in
the hottest days of mid-Summer.
Therefore, Paramount this year proposes to take
another great step forward and, beginning Feb-
ruary 1st, will release a group of thirty pictures,
which in investment and screen value represent
the best that this company has ever put out for
any season of the year. We do this in the firm
belief that progressive showmen will appreciate
our efforts toward raising the income of the pic-
ture business in the Spring and Summer to the
high peak of Fall and Winter.
We are making this heavy investment in nega-
tive and we are making this extraordinary effort
in exploitation to correct a habit of mind which
has cost this industry millions of dollars. We are
making this negative investment because we ap-
preciate thoroughly that if theaters are to be as
prosperous in the Spring and Summer as in the
Fall and Winter, they must have pictures that
represent the best in screen entertainment.
We expect — we hope — that other producing com-
panies will follow our example. If they do it
will mean that once and for all the bugaboo of
poor business in the Spring will be killed. How-
ever, whether other companies follow our example
or not Paramount is committeed to this new and
progressive policy, which can be summed up in
the words, "There are no seasons in the motion
picture business."
But, as I said in the beginning, the basis of box-
office prosperity in this business — whether it be
in the Fall or in the Spring — depends entirely on
good pictures. That is what we propose to give
the motion picture industry for this Spring and
Summer.— ADOLPH ZUKOR.
ROSY I
The outlook for 1926,
as far as our business is
concerned, has never
been more rosy.
I am quite sure that
applies to the greater
part of the industry.
MARCUS LOEW.
Marcus Loew
1926
FOX PREPARED
There is every indica-
tion that the season of
1926 will bring to the
motion picture industry
the greatest popularity of
its entire history.
"Hundreds of beautiful
new theaters have been
constructed throughout the
country in the past year;
new forms of presentation
have been created and the
industry is organized to
\«/i„c«i^ -D oi,..i„„ deliver to its public its
Wmfield R. Sheehan greatest program of great
pictures and fine entertainment. Fox Film Cor-
poration has completed all plans for maintaining
its position in the first rank for the coming year.
We have made elaborate additions to our studios
for the creation of our new product; we have se-
cured the outstanding successes of stage and lit-
erature for our productions, and stars and direct-
ors of the highest value for our presentations.
The country generally — in all industries — is in
excellent shape, which always means a prosperous
year for entertainment, and we are prepared to
take advantage of it to the fullest. — ^WINFIELD
R. SHEEHAN.
Hiram Abrams
THE POLICY OF UNITED ARTISTS
_ For 1926 United Ar-
tists has no new policy
to announce. This or-
ganization will continue
to offer, as it has offered
since its inception, the
greatest productions of
the greatest stars, each
production to be sold in-
dividually and strictly on
its merit.
It is of great impor-
tance for the exhibitor
to know that United
Artists Corporation will
continue to offer the best
productions of the out-
standing stars in the industry.
It is of great importance for the exhibitor to
know that present indications are that United
Artists Corporation's releasing schedule for 1926
in all probability will contain a larger list of
pictures of the highest standard than in any pre-
vious year. It also is of great importance that
this fact is by no means to be taken as any indi-
cation that pictures to be released in the coming
year will be of any less high a standard in enter-
tainment or box-oiSce values than heretofore.
Quality will not suffer in the slightest degree
because of an increase in quantity.
It is of the greatest importance for exhibitors
to know the manner in which these quality pro-
ductions from the greatest stars will be offered to
them.
Each picture will be marketed singly. Each
picture will be sold on its individual merit. Each
picture will be sold on an individual basis.
Thus United Artists Corporation will offer the
industry the greatest pictures from the greatest
stars — the most meritorious pictures — through an
absolutely independent and an entirely open
market.
In the six years since the inception of United
Artists Corporation there has been no deviation
from this policy. There will be none in 1926.
—HIRAM ABRAMS.
D. W. Griffith
THE COMING DAY
It has taken ten years
for Americans to realize
motion pictures are the
most potent force for in-
ternational influence. The
leaders of England rec-
ognized this supremacy in
1915. Now we are be-
ginning to hear it gener-
ally discussed in this
country.
Makers of pictures have
more power than any as-
sociation of workers ever
known. All advertising,
all sales efforts have never spread commercial
America through the world as motion pictures have
done. Our manners, our customs, our standards
are becoming current in the most distant lands. A
picturesque illustration is the recent outcry from
the elder statesmen in Japan against the Japanese
kissing on the lips after the American manner.
It is an old adage that the finest weapon belongs
to him who can best use it. So it is with motion
pictures. As long as the makers employ an ex-
pansive intelligence in creating the films; and the
exhibitors employ methods of showing these pictures
to their true advantage; and the public releases it-
self from the petty and prejudiced apery of so-
called 'high-brows' in affected disdain that nothing
worthy is shown in the pictures: then American life
will experience an age of world dominance as dis-
tinctive as that of Greece or Rome. Every patron
of a motion picture should feel that by his or her
approval of real merit in a film he or she is play-
ing an important part in world influence. ^
This is an age of flourishing art in America.
And motion pictures are leading literature, music
and dr.ama in prosperous progress of efforts and
perfections. In their influence on the people of the
world, all the grains and the metals and the tex-
tiles that are of America, are little when compared
to the force that is in motion pictures. And films
will be as powerful in culture as they are in en-
tertainment as soon as the audiences are ready.
May the day speed.— D. W. GRIFFITH.
"ROXY'S" IDEAS
1926 to me is a very
important yeai", because
toward the close of this
year I shall open the
new ROXY THEATRE,
where we hope to carry
on a program that we
have originated, but in a
much greater way.
There will be many re-
finements, a larger scope,
and many more opportun-
^_ „ ities. The pictures as a
'Roxy whole have increased in
artistic values. The time is here, and will be
more so in another year, to give entertainment that
will be a new composite style of showmanship that
will employ a new kind of stagecraft, new lighting
and a service heretofore undreamed of. All this
together, for a price that will be within the reach of
every pocketbook.
1926 will be an important year in the motion
picture industry. To me, it should be the most im-
portant year of my life.— S. L. ROTHAFEL.
MDifc^
TH£
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HMi
-A&f^
DAILY
Sunday, January 3, 1926
1926
{Continued f,
The scramble for picture theaters by the larger producing
and distributing corporations then ceased to be a promise and
became a definite fact. Late in 1923, when this was first fore-
cast, the suggestion was met with ridicule. Exhibitors par-
ticularly scorned the idea. Today, some of those exhibitors
are not in business, or if they are, they have lost control ot
their properties.
The producing and distributing elements of the industry
appreciative of where the real profits are, plus the desire that
their product shall have representation not only in the larger
but even in small communities, started a rampant movement
for the acquiring of theaters during the summer of 1925. This
movement will find its peak somewhere late in 1926, certainly
not later than the spring of 1927.
The idea of theater acquisition as an integral part of pro-
duction and distribution is now accepted as a necessary part
of the operations of a large picture organization. That this
movement will extend to Europe is easily possible, because
Europe, particularly the Continental section, is woefully behind
the accepted American idea of picture presentation.
This movement of necessity on the part of the larger
American corporations naturally will have many serious as-
pects particularly affecting those exhibitors who have a few
or perhaps one house. The development of the chain theater
idea was crystallized late in the year by the amalgamation of
the Famous Players theaters with those of Balaban and Katz,
as a result of which the B. & K. management will have charge
of Famous theaters for a period of ten years. It would not be
surprising if within the next year or two Publix Theaters (cor-
porate title of the organization of B. & K. and Famous) had
at least 800 theaters or more under its management.
When this movement finally developed other large organ-
izations immediately stepped forward during the latter part
of 1925 and in the coming year there will be found a marked
theater-acquiring movement on the part of Universal, Fox
Film, Loews, Inc., Producers Distributing and Warner Bros.
Internal corporate matters will prevent First National
Pictures as such from theatrical expansion, but the activities
of franchise holders can be expected to match such movements.
The prediction may easily be made that one year from now
individual franchise holders of First National will own or con-
trol more theaters than they do today.
An oustanding example indicative of the trend is that of
the West Coast Theaters of which Sol Lesser is president,
which has made gigantic strides during the past few months.
By the end. of 1926 it is easily probable that West Coast will
have 250 theaters or more in its chain. Sol Lesser is an im-
portant franchise holder of First National. The operations of
West Coast along the Pacific slope naturally reach northward
toward the circuit controlled by Jensen & Von Herberg, also
important in First National. If Lesser and West Coast effect
a deal with Jensen & Von Herberg it would be quite the nat-
ural and to be expected development. If this occurs the entire
Pacific Coast for all practical purposes will be in the hands of
one buying organization.
rom Page 1)
With this development in theater operations in all proba-
bility there will come a change in the production and distribu-
tion situation. Those who have contended that chain buying
was the greatest aid to reducing distribution costs are stronger
in their arguments than ever. Obviously, if one buyer can book
product over an entire territory there is little need for an ex-
pensive and extensive selling organization. And practically
all of the thirty or more key cities of America have from fifteen
to twenty-five exchanges, while theater chain buyers have main-
tained steadfastly that practically 70% of these distributing-
agencies were unnecessary. The fact that distribution costs
are far in excess of what constitutes profitable business opera-
tions lends aid to their argument.
The same economic problem holds forth with regard to
production. Statistics show that during 1925, 578 pictures
were released. A figure far in excess of the quantity neces-
sary for the profitable operation of theaters. Excess produc-
tion always leads to price cutting with resultant losses to pro-
ducers. The fact that unquestionably many of these produc-
tions had little or no value from a quality standpoint only
aggravates an otherwise serious situation. It is to be expected,
however, that with the increased theater activities of the larger
corporations that there will follow radical changes with re-
gard to distribution and production.
These will doubtless come in what is known as the "inde-
pendent" field. Not that there will be lack of room for the
"independents," for there will always be room for good pic-
tures, and if such productions come from this "independent"
market, playing dates will also come, but broadly speaking the
"independent" field becomes smaller each succeeding year; the
circle grows tighter. One of the reasons for this is the finan-
cial structure on which many "independent" buyers operate,
or perhaps it should be said lack of the proper financial struc-
ture.
Distributors claim that certain buyers fail to "pick up"
shipments as contracted for. In turn, these buyers maintain
that they have great difficulty in disposing of the product.
But regardless of the reason, the fact remains. And the out-
look is less satisfactory than ever before.
The inroads made by American pictures all over the world
awakened particularly the European countries to a realization
that the general industries of these countries were being
affected because of the mercantile or commercial propaganda
for American products so excellently . demonstrated in many
ways in American pictures.
The Federation of British Industries in England, a tre-
mendously powerful non-political, non-governmental organiza-
tion, led the way in England with the result that during the
coming year there will be more and more difficulties hamper-
ing the distribution of American pictures in Great Britain and
her colonies. And so it goes all over Europe. There are threats
of reprisals, "kontingents," duties, etc., from practically
every Continental country, and if the coming year does not
show more of such movements against American pictures, then
all of the signs read wrongly.
When the "Laugh Month" idea was started no one ever
thought of the possibiHty that there would not be enough
comedies to meet the demand.
Bookings for January have been so tremendous that our
laboratory has been called upon for many extra prints of
many comedies.
Producers have also put their best foot forward. It is,
therefore, our privilege to announce herewith the release, dur-
ing January, of ten corking comedies; and to promise that even
though they are released throughout "Laugh Month," prints
on many of them will be available for pre-release bookings.
Description of the five from Hal Roach follows.
If you have not already made provision for enough com-
edies to adequately tie up with the popular "Laugh Month"
movement, may I suggest that you get in immediate touch with
your nearest Pathe exchange.
"Laugh Month" is a great idea.
It benefits everybody.
But it benefits most those who cooperate best.
ELMER PEARSON
Vice President and General Manager
Pathe Exchange, inc.
Hal
Roach
Two Reel
Comedy
"A Punch in the Nose"
with Lucien Littlefield,Husl(yHanes,ALStJoh
Li|e Conley, Jimmie FinUyson andoXhet
When have you seen a two reel comedy with a
cast Hke this? Not one star but five; and a flock of
others not named. And the comedy in it — !
It's a wise actor who knows where his next meal
is coming from — if he's a trouper and the manager has
just faded out with the B. O. receipts.
This troupe was a panic. Many a better one has
been stranded in a smaller town, but none was ever so
hungry. They were as empty as drums, as flat as a
bride's first cake.
A snappy, scrappy tale of a stranded "turkey."
F. Richard Jones
Supervising Director
Path^comedy
TRADE [ M] MARK
Released
January 3rd
OREI
iimi
.Ri
i ^^1 &. V 1 jL
\ .rtj;. fiS^
Hal Roach
preserrts
ft
ff
r Cans:
m
Good Cheer" Two Reels
A snow picture, the Gang's first, with the inimitable Gang at the
bottom of all the fun and all the drifts.
Over ten thousand exhibitors have found that when they play a
Gang comedy and tell their people they've got it, it will outdraw the
feature.
This remarkable crew of kids is advertised on more marquees and in
more newspaper advertising than probably any short comedies ever made.
Every month is Laugh Month if you play "Our Gang."
rected hy
OBERT McGoWAN
pervising Director
. Richard Jones
anuar^
Path^comedy
Released
January 10th
1926
i
Roach
presents
r
V
Clyde Cook
What is the World Coming
Two Reels
m
To?
f#
Those who have seen, and played, ^'Starvation Blues" and "Should
Sailors Marry" know what high class comedies the Roach studios are
producing with Clyde Cook.
In this one the laughs begin like the patter of rain-drops on a tin
roof; as it sweeps on toward its climax the laughter is like the drumfire
of heavy artillery. Three pips in a row. Can they keep it up? Watch!
F, Richard Jones
Supervising Director
Path^comedy
Released
January 17th
«>,
T
Hal
Roach
presents
nCharleyMyBoy/^^fs
in
The Boy; he only had one suit but he certainly knew how to wear it.
The Girl; the kind that can park alongside a hydrant without getting a
summons.
The GirPs Father; the kind that likes to look a gift horse in the mouth
and then tell the world how old he is.
The Rival; favored by the father. An 1832 model sportsman, dating back
to the era of oil cans, of whom he was the biggest.
The Comedy; a peach. A good sample of the laughter-builders that are
making Chase famous.
F. Richard Jonks
Supervising Director
Pafh^comedy
TRAPE f ^j MARK
January
Hal
Roach
presents
4
Glenn Tryon
in1on«r Pants"
A Iwo Reel Comedy
She was a cute little trick.
A widow, as nice and harmless as a keg of T. N. T.
As for hini the words "puppy love" weren't invented until he clut-
tered up the scenery with his first long pants.
Imagine what a girl like her could do to a chap like him!
It's one long, loud dispeller of gloom.
F. Richard Jones
Supervising Director
Path^comedy
TRADE I Smi MARK
Released
January 31st
Sunday. January 3, 1926
THE
-<^E^
DAILY
"A Kiss for Cinderella"
Paramount
FAIRY TALE FANTASY WITH
ALL THE WELL KNOWN EM-
BELLISHMENTS. WILL DE-
LIGHT THE CHILDREN AND
PLEASE THE GROWNUPS
PICTORIALLY.
Cast. .. .Betty Bronson homely and
somewhat exaggerating in her mo-
tions when she appears in the
opening reels as the little slavey.
Pretty and charming as Cinderella.
Tom Moore the policeman hero
who turns Prince in Cinderella's
dream. Esther Ralston the fairy
godmother. Others not impor-
tant.
Type of Story. .. .Romantic fantasy.
The fairy tale myth about Cinder-
ella, the little slavey whose pretty
small feet won her a handsome
Prince for a husband, makes a
charming entertainment for chil-
dren and Herbert Brenon has en-
dowed the picture with all the
regal atmosphere and splendor that
youthful minds are wont to pic-
ture when they read the story.
There is the marvelous ball in the
great palace, of the King. This
has been done lavishly and Cinder-
ella's transition from a homely
bedraggled urchin, to the beautiful,
shimmering gowned Princess will
be certain to fascinate the young
folks. As entertainment for grown-
ups "A Kiss for Cinderella" may
not be as certain. It will please
pictorially but the story is natur-
ally slight and it is slow in start-
ing and rather tardy at ending.
Story: Bodie, a shop proprietor,
nicknames his little slavey, "Cin-
derella," because she always imag-
ines her pretty little feet will win
for her a Prince like Cinderella in
the fairy tale. Cinderella falls
asleep on the doorstep, after con-
vincing herself that the night of
her adventure is at hand. Her
dream follows and in it all the
wonders of royalty and all the glit-
ter and pomp for which Cinderella
longed is unfolded to her. But
she awakens and finds that the
Prince of her dreams was only her
policeman friend. Eventually Cin-
derella is happy to marry him.
Box Office Angle. .. .Whimsical and
fascinating in atmosphere, beauti-
ful pictorially and enjoyable if you
like a variation. Undoubtedly a
winner for children.
Exploitation. . . .Barrie-Brenon-Bron-
son. One of them, two of them,
or all three are packing them in
at the Rivoli. If that is a sign
for success you can probably dust
of? your own S. R. O. sign. After
Barrie's "Peter Pan," made by
Brenon v/ith Betty Bronson, they
are coming out for "A Kiss for
Cinderella." They will no doubt
go away pleased once more.
Direction Herbert Brenon;
very good
Author James M. Barrie
Scenario Willis Goldbeck and
Townsend Martin
Cameraman J. Roy Hunt
Photography Good
Locale London
Length 9,686 feet
Charles Ray in
"Sweet Adeline"
Chadwick — State Rights
REMINISCENT OF THE OLD
INCE-RAY COMEDIES WITH
CHARLIE IN ONE OF HIS
TYPICAL AWKWARD COUN-
TRY BOY ROLES. GOOD LOT
OF AMUSING SITUATIONS
AND COMEDY GAGS.
Star. . . .In his well known characteri-
zation, the hick who takes the
worst of the bargain but comes
out a winner in the end. Does very
well and will delight his admirers.
Cast. .. .Gertrude Olmstead a pretty
lead. Jack Clifford good as
Charlie's "wise guy" brother.
Others John P. Lockney, Ida
Lewis, Sibyl Johnston and Gertrude
Short.
Type of Story. .. .Comedy. "Sweet
Adeline" is a story entirely remini-
scent of the old Ince-Ray pictures
which first gathered in success for
Charles Ray. It is the type of pic-
ture which made him famous and
which he forsook for such less suc-
cessful ventures as "The Courtship
of Miles Standish." The hick char-
acterization, however, remains
Ray's best bet and at the theater
where "Sweet Adeline" was re-
viewed it seemed to go over big
and held them in spite of the six
preceding acts of poor vaudeville.
It has a good little plot, obvious
enough, but well constructed and
carrying along enough laughs to
keep it almost continuously amus-
ing. Jerome Storm injected many
good touches and Ray's perform-
ance is first rate.
Story: Ben Wilson is handicap-
ped in his courtship of Adeline by
his wiseacre brother. Bill, who con-
tinually domineers the younger
brother. Bill even appropriates
Ben's mail order suit and forces
Ben to wear his father's old clothes
to the picnic. Bill's sense of humor
sends Ben to Chicago where he
tells him a friend of his will give
him a job singing in a cabaret. Ben
bids goodbye to his girl but in
Chicago comes disillusion. He is
hailed as a big joke when he at-
tempts to sing "Sweet Adeline."
Ben bucks the jeers, however, and
filially puts his song over so well
that for a closing shot you see Ben
riding of? in a Rolls Royce with a
chauffeur and a "Just Married"
sign on the back.
Box Office Angle... .Will please the
majority of audiences first rate.
Good box office number for many
exhibitors.
Exploitation. . . .Promise them a typi-
cal Charlie Ray comedy with plenty
of amusing situations and good
laughs. They'll enjoy Ray's work
and the quantity of laughs will
send them out chuckling. A trail-
er will be sufficient to let them
know what to expect. The title
will tie up nicely with the song
and can be exploited accordingly.
Direction Jerome Storm;
effective
Author Charles Banks
Scenario Not credited
Cameraman Philip Tanura
Photography Good
Locale Small town
Length 6,000 feet
"Bluebeard's Seven Wives"
Robt. Kane Prod. — First National
A PIPPIN OF A STORY BUILT
AROUND MOVING PICTURE
FOLKS. SHOULD PLEASE
THE FANS IMMENSELY-
FULL OF GOOD LAUGHS
AND SPLENDID TITLES.
Cast Picture stars should be at
home in the presentation of pic-
ture stars. Ben Lyon as Don Juan
Hartez, the Spanish lover of the
screen, is splendid. Lois Wilson
naturally sweet. Sam Hardy ex-
cellent as Gindelheim, the press
agent, and Dan Pennell looks suf-
ficiently like C. B. De Mille for
the average fan audience to get
"on" to the idea. Blanche Sweet
has a trifling role. Others un-
important.
Type of Story. .. .Comedy, really a
satire on the movies. The authors
have poked a lot of fun at notable
screen celebrities such as a great
director whose name is B. C. Duval
and who has a corps of "yes" men
who nod "yes" at everything he
suggests and if B. C. was turned to
C. B. it would be easy to figure
who they meant. There are many
excellent touches regarding the
movies and there is one sequence
where many well known picture
stars and players are presented just
as was done in several well paying
pictures made a year or so ago.
The story tells of John Hart, a
bank clerk who, when fired, gets
into the movies and the greatest
of all directors malfl)es him the
greatest of all Spanish lovers
through the connivance of an en-
ergetic press agent. The title
comes from the fact that the press
agent makes Don Juan a modern
Bluebeard. After six women, who
are married for publicity purposes,
Don Juan revolts and marries Mary
who is swinging wheat cakes in a
Child's restaurant. The story
slows up a trifle toward the finish.
Box Office Angle.... The names of
so many stars plus the splendid
direction of Al Santell lift this into
a real money maker. Titles are a
knockout.
Exploitation. .. .You have got to get
them in because when they go out
they are going to be tremendously
delighted, so work hard and use
every possible idea to get them in-
terested. You might show photo-
graphs of the seven wives with Ben
Lyon, the Bluebeard, and work up
interest along these lines. But by
all means, get them coming. They
will do the rest.
Direction Al Santell ; excellent ;
many fine touches.
Authors. .. .Blanche Merrill and Paul
Schofield.
Scenario Same
Cameraman Ernest Haller
Photography Good
Locale N. Y.
Length 7,774 feet
"Steel Preferred"
Producers Dist. Corp.
DARN GOOD BOX OFFICE
WITH SEVERAL THRILLS
WHICH, SET IN A STEEL
MILL, WILL PROVE NEW.
REGULATION HERO TYPE
WHO WINS OUT.
Cast. .. .William Boyd a comer who
has had several near "arrivals" but
never seems to have gotten very
far. Likable and should make
progress. Very good in this. Vera
Reynolds pleasing as the girl.
Charlie Murray and William V.
Mong a jovial comedy duet and
others Nigel Varrie, villain, Helene
Sullivan, Ben Turpin, Walter Long,
Hobart Bosworth.
Type of Story Comedy-drama;
adapted from H. S. Hall's Satur-
day Evening Post story, "The Ad-
ventures of Wally Gay." The lo-
cale is a steel mill and the hero is
a steel worker. From this the story
gets its name although the "pre-
ferred" part isn't especially pertin-
ent. It is the grand and glorious
rise of a hero, one of the Alger
type, who works his way up from
the bottom and overcomes all the
obstacles put in his path by a jeal-
ous and scheming villain. There
are millions and a girl to be had by
the winner but naturally hero is
only interested in the girl and his
own success. The dollars weigh
the heaviest with villain. The plot,
in spite of its triteness, develops
rather interestingly and with real-
ism in the locations and plenty of
thrills in the workings of the mill.
It should make good fare for the
average "fan" crowd. The most
exacting film patrons will recognize
a formula plot and for them it may
not hold up as successfully. Wil-
liam Boyd makes a likable hero and
that helps, too.
Story: Wally Gay's progress in
the mill is hindered by Waldron,
the jealous foreman. Wally's en-
gineering plans, which are better
than Waldron's never reach Creeth,
the owner, but Wally's smile
reaches his daughter and later he
saves her life. This sets Wally
right with Creeth and his plans are
accepted. Waldron schemes for re-
venge for his efforts are foiled by
Wally's loyal but half-wit buddy.
Follows success for Wally and his
marriage to the owner's daughter.
Box Office Angle Will do nicely
if you cater to the average run of
nicture audiences.
Exploitation .... You can tallr about
the hero, who had to contend with
the scheming of a jealous boss in
striving for success. Invite them
in to see how "honesty is the best
policy." Idea might be worked in
with catchlines. They'll like Wil-
liam Boyd. Use his name.
Direction .... James Hogan, adequate
Author H. S. Hall
Scenario Elliot J. Clawson
Cameraman J. D. Jennings
Photography Good
Locale Steel mill
Length 6,717 feet
Extra Laughs on Every Program Mean
EDUCATIONAL
FILM EXCHANGES, Inc.
Member, Motion Picture Pro-
ducers and Distributors of
America, Inc.
Will H. Hays, President
Extra Profits for Every Show in 1926
THE SPICE OFTHE PROGRAM'
No other Short Features trade-mark has ever
meant so much to You as a Showman.
To your patrons the Educational Pictures
trade-mark is a guarantee of a fine added attrac-
tion on your program. For years the pictures
bearing it have been the undisputed leaders in
their field.
To you it is an assurance of Added Profit
when you show it in your lobby. You know that
an Educational Picture will generally save the
day when your feature is a bit weak — and that
it will make your best show a little better.
And you know you can count on cooperation
when you book an Educational Picture — the
best service, a full line of accessories, complete
advertising and publicity helps — all backed up
by consistent national advertising.
Educational carries this ad in The Saturday Evening
Post, January 9th, to help you build bigger business in
Laugh Month.
Book (^ducatiCTtaC Ulctwu^
and Boost them for
Bigger Profits.
Vt^^/x
THE whole coun-
try is being en-
couraged to make
1926 a better year by
starting it with a
month of laughter.
One of the prin-
cipal reasons for
America's greatness is
her sense of humor—
her ability to laugh.
Have a good, hearty laugh
every day in January, and
the rest of the year will
surely take care of itself.
The moving pic-
ture theatres will help
you by showing the
best comedies — and
plenty of them— in
January.
The Educational
Pictures trade-mark
will serve as your
guide to the best in
comedies and other
Short Features.
Watch for these
funny pictures in
LAUGH MONTH
HAMILTON COMEDIES
LUHNO LANE COMEDIES
BOBBY VERNON COMEDIES
WALTER HIERS COMEDIES
JIMMIE ADAMS COMEDIES
MERMAID COMEDIES
CHRISTIE COMEDIES
TUXEDO COMEDIES
JUVENILE COMEDIES
CAMEO COMEDIES
LYMAN H. HOWES
HODGEPODGE
FELIX THE CAT CARTOONS
EDUCATIONAL
FILM EXCHANGES, Inc.
E. W. Hsmmont, ^r««iWen(
Ejeculivt OfHce»
370 SEVENTH AVENUE, NEW YORK
THE
;5Bg^
^
DAULY
Sunday, January 3, 1926
Reviews of New Short Subjects
"Film Facts"— Max Fleischer
Red Seal
Novel and Diverting
Type of production. . 1 reel magazine
The first subject is called "Making
Hay" and the camera records some
striking views of the way hay is har-
vested on one of the big western
farms. But before this are shown
the more primitive methods as em-
ployed even at the present day in
other countries. Here is a fine study
in contrasts. To those who have
never seen the great harvesting ma-
chine in operation in our own coun-
try, the views of this wonderful me-
chanism will be a revelation. The
next subject pictures the silk industry
in the Orient, It starts with the silk
worm, and shows how carefully they
are taken care of until tfie time comes
when the valuable insect spins its
thousands of feet of silk strand and
is then cast aside to die. The in-
genuity of the natives in handling
their novel industry is pictured step
by step and proves not only enter-
taining but instructive. The reel
closes with an attempt to show what
time means to man. The hours he
spends at various diversions, relaxa-
tions and work are averaged up and
amount to many years in the lives
of all all of us. In this way dry sta-
tistics are made interesting with
original views of one human being
who illustrates how the rest of us
spend our lives. A well balanced reel
with a novelty slant.
"The Gold Push"— Aesop's
Pathe
Clever Animated
Type of production 1 reel animated
cartoon
Here we see the hero, Mr. Mouse
and his girl friend having their trou-
bles with the villain, Mr. Cat, who is
the bad man in the wilds of Alaska.
It is a clever burlesque on the melo-
drama of the frozen North. The bad
man kidnaps the girl, the Northwest
Mounted come to the rescue — and of
course Mr. Mouse in the end battles
with the villain and licks him to a
frazzle. This idea of "kidding" the
melodrama of the snow country will
prove entertaining to the legion of
fans who never miss their Aesop.
"Live Cowards" — Mermaid — Educ'l
Animal Comedy Stunts
Type ci production. . . .2 reel comedy
Nothint> new in this offering. It is
all tried and true material that never
fails to get laughs. It concerns the
old situation of the young married
couple visited by the bride's parents,
who have no use for hubby and make
life miserable for him. Al St. John
as hubby is cooking in the kitchen
where he gets his face all blacked
up. A real darky comes on the scene.
The fun starts when the wife's par-
ents mistake the colored gentleman
for the husband. Then the old gag
of the relatives visiting them in a
swarm is dragged in. Cousin Elmer
arrives with his stranded menagerie
The lion gets loose in the house and
then the fun becomes fast and furi-
ous. Some really clever stunts are
worked with the lion, which will have
your patrons guessing how it is all
accomplished. Outside of this the
film has nothing particular to recom-
mend it. But the animal sequences
lift it from the average rating.
"Between Meals"— Hal Roach
Pathe
Highly Amusing
Type of production 1 reel comedy
Paul Parrott makes this a breezy
number that carries a fine assort-
ment of gags with laughs in abun-
dance. He is stranded in a town
with a little pickaninny for a pal.
They are hungry. A rich looking
gentleman charitably leads them to
a fruit stand and tells them to fill
up. As they are about to do so, the
cops appear and arrest the kind
stranger who is a "nut' 'who spe-
cializes in giving other people's prop-
erty away. And so it goes. Every
time the hungry pair are about set
for a meal, something crops up to
leave them still hungry. Finally Paul
gets hold of a girl's handbag cram-
med with bills that has been lost. A
gang of gunmen chase him. His ef-
forts to elude them forms most of
the entertainment. A very good
one-reeler that is well up to the
Roach standard.
JUST IN TIME
FOR
LauchMonth
THE BIGGEST, NEWEST COMEDY SUCCESSES—-^
'Wide Open Faces"— Mack Sennett
Pathe
Amusing
Type of production. .. .2 reel comedy
Featuring Ralph Graves, who
comes to a western town as the new
dentist, this offering carries a good
quota of mirth provoking situations.
The bad man who runs the dance
hall has a girl who is a regular vamp
and who starts to make love to the
young dentist when he treats her
teeth. From the street below the
bad man and his gang witness the
love scene, and start to shoot up the
place. But the hero gets even when
the gambler enters his office to fin-
ish his shooting spree. The dentist
feeds him laughing gas, then leads
him downstairs and exhibits the help-
less creature to the rest of the gang.
Immediately the tenderfoot becomes
the town hero. There is also some
good fun with a dentist's chair which
the gambler hooks up to an electric
switch, when the dentist starts a
public demonstration of his skill in
the dance hall. Each patient is given
a shot of electric juice just at the
moment when the dentist starts to
work with his instruments. The re-
sult is that the young hero has his
hands full with the suffering cow-
boys until he discovers the trick that
the villain played on him. Ralph
Graves develops some real comedy in
this one. The direction is good — by
Lloyd Bacon — and the action moves
at a lively pace without the use of
slapstick.
"Ko-Ko Steps Out"— Out-of-the-Ink-
well— Red Seal
Recom,mended
Type of production. . I reel animated
cartoon
Max Fleischer in No. 9 of this
series still maintains his average in
furnishing novelty entertainment that
has a charm and humor all its own.
Ko-Ko learns to do the Charleston,
his teacher being Max Fleischer's
daughter Ruth, who is a professional
dancer and certainly proves that she
knows the steps. Ko-Ko and his dog
are brought out of the inkwell and
then from a sketch which Ko-Ko
makes after borrowing the artist's
pen, the living figure of the dancer
is produced. This is another of
those clever tricks of transforming a
mere drawing into a human being
which has helped to make this series
so popular. There is a lot of variety
to this offering, for even the artist
himself joins in the Charleston. Very
clever and amusing. Recommended.
Comedies/
With Buster Brown, Mary Jane, and faithful, funny,
old Tige. Twelve of them — two reels each. Based
on the immortal ^a'*"nr\<! hv R F. Outcault.
SEE YOUR UNIVERSAL EJCCHANCE
F. B. O. Signs Cooke and Guard
Al Cooke and Kit Guard have been
signed by F. B. O. for the "Fighting
Hearts" series. Larry Kent and Grant
Withers are included in the cast.
Hal Roach Appointed Major
Hal Roach has been appointed a
major in the Signal Corps, Officers'
Reserve Corp.
Putting It Over
Here is how a brother exhib-
itor puts his show over. Send
along your ideas. Let the other
fellow know how you cleaned
up.
Make-Up As Exploitation
Cincinnati, O. — A "Stage and
Screen Make-Up Demonstration" was
advertised in Sunday papers in con-
nection with the showing of "Ro-
mola" at the Capitol.
H. S. Ansley, Metro-Goldwyn ex-
ploiteer, who put this one over, fol-
lowed it up with a shoe-fitting con-
test awarding a small pair of slippers
to the first lady who could put them
on. Stills from the picture and an-
nouncements of the showing were ex-
hibited in the public library with
copies of the George Eliot novel on
which the picture is based, and one
of these exhibits was displayed in a
glass case on the front of the build-
ing on Vine St. Photos of Lillian
Gish occupied another case.
Other windows featuring copies of
the book were contributed by drug
and book stores, and an elaborate
window exploiting cosmetics was se-
cured in Mabley and Carew Co.'s
department store, which, on this oc-
casion, exploited a picture for the
first time.
A tralier was used in the theater
and there was a special lobby dis-
play.
"Deaf and Dumb" Matinee
Colorado Springs, Colo. — A "Deaf
and Dumb" matinee was the high
spot of the exploitation campaign for
"The Phantom of the Opera" at the
Regent, put on by Charles Louns-
bury. Universal man in Denver.
The matinee was attended by 200
students of the Colorado school for
deaf mutes where "Chaney's parents
attended when he was a child" and
their attention was called to Chaney's
hand and gesture acting. The chil
dren marched from the school to the
theater, two by two, traversing the
main streets of the town, and attract-
iu" no small amount of attention.
The Three Bears
L. Evans and George Oakes of the
Gotham, on Upper Broadway put
over a very effective stunt during the
showing of "The Lost World." Cages
in which were baby bears were placed
in front of the theater. The trainer
at intervals would open the cages and
the cubs would prance on the side
walk under the marquee. The bear;
\vere only a year old and were afcoul
the size of a large police dog. They
also did a dancing act.
"Ancient Mariner" on Parade
Toledo, O. — A man made up as
"The Ancient Mariner," paraded the
streets for a week, ballyhooing the
Temple engagement of the Fox pic-
ture. The "Mariner" also paid a visit
to each of the department stores and
larger shops, making a small purchase
in each one.
HOLLYWOOD
HAPPENINGS
, ITHE
^}si^m
vRECOCWZED
Authority
B3'
Warve-^ E. Qausman "
Telephone Granite 3980
Sunday, January 3, 1926
6411 Hollywood Blvd.
Three Started at Warners
Three new productions were star-
ted at Warners this week. "Leave It
to Me" is William Beaudine's first
since his return to the lot. Patsy
Ruth Miller, John Patrick and Mon-
tagu Love have the leads. "The
Grifters" is the title for the produc-
tion being made from L. A. Lan-
cester's novel. The cast includes
Dolores Costello and Dot Farley,
Roy Del Ruth directing. "Why
Girls Go Back Home" is a Marie
Prevost vehicle which is in produc-
tion. James Flood is directing.
Signs Cast for "Paris at Midnight"
Lionel Barrymore has been signed
by Metropolitan for "Paris at Mid-
night," a new Frances Marioil Prod,
which E. Mason Hopper is directing.
Jetta Goudal has been borrowed from
Cecil De Mille for the leading femi-
nine role. Mary Brian, Edmund
Burns, Emile Chautard and Lillian
Lawrence have important parts.
"Forbidden Waters," Dean's Next
With "The Danger Girl," Priscilla
Dean's first picture for Metropolitan,
being edited, preparations are under
way for her second. It will be "For-
bidden Waters," an original by Percy
Heath.
Virginia Faire in Gibson Picture
Virginia Browne Faire will play
the lead opposite Hoot Gibson in
"Chip of the Flying U." Lynn Rey-
nolds will direct and expects to start
work shortly.
Lionel Barrymore to Star
Samuel J. Briskin, of Banner
Prod., announces "The Man with the
Brooding Eyes," by John Goodwin,
to star Lionel Barrymore.
Paul Sloane Ready
Paul Sloane's next picture, "Eve's
Leaves," will go into production early
in January, with Leatrice Joy fill-
ing the star role.
Marion Davies III
Filming of "Beverly of Graustark"
has been suspended for ten days due
to an attack of influenza sufifered by
Marion Davies.
Neely EUlwards Signed
Neely Edwards has been signed by
Universal to portray the featured role
in "Do or Bust," recently purchased.
"Soul Mates". New Title
"Soul Mates" has been selected as
the release title of the production
filmed as "The Reason Why."
Dorothy Revier with "U"
Dorothy Revier has been engaged
by Universal for one of the principal
roles in "Poker Faces."
Nat Carr a Star
"Meet Mr. Ginsberg" will be the
title of the first of a series of thir-
teen comedies, which will star Nat
Carr.
James Madison is the creator of
the new group of pictures, which will
be known as the Ginsberg Series.
Neilan Signs Catherine Owen
Catherine Owen has signed a con-
tract with Marshall Neilan Prod.
James Hogan Finishes Picture
final scenes have been shot on
"The King of the Turf," by James
Hogan. Kenneth Harlan, Alan Ros-
coe, Patsy Ruth Miller, Eddie Phil-
lips, Mary Carr, George Irving and
David Kirby are in the cast.
Peggy O'Day's Next
Peggy O'Day has completed work
on the script for her second, "Peggy
from Headquarters." The original
was written by Finis Fox, who will
supervise. The picture is now being
cast.
Laemmie to Direct
Edward Laemmie will direct "The
Whole Town's Talking," as his next
Universal productions. It will be
made as one of the specials on "The
Golden Rule List."
In "The Blind Goddess"
Louise Dresser, Jack Holt, Ernest
Torrence and Esther Ralston have
been selected for the cast of "The
Blind Goddess," by Paramount.
Now "The Lady of the Harem"
"The Golden Journey," the title
of the new Raoul Walsh production
has been changed to "The Lady of
the Harem" by Famous.
Filming "Prince of Pilsen"
The production staff for "The
Prince of Pilsen" has been assembled
and actual filming is now under way
at Metropolitan.
Theda Bara Starts
Theda Bara has started work at
the Roach Studios on her first com-
edy. She is being directed by Rich-
ard Wallace.
Ames Loaned to Famous
Robert Ames has been loaned to
Famous by Cecil B. De Mille to play
the leading male lead, opposite Pola
Negri.
Alan Hale to Direct Dean
Alan Hale has been borrowed from
Cecil B. De Mille to direct Priscilla
Dean in "Forbidden Waters."
Alice Calhoun Completes Role
Alice Calhoun has completed the
starring role in "Hill Folks," pro-
duced by Alpine Prod.
Mrs. Reid's New Picture
Mrs. Wallace Raid has selected the
cast for her new production, "The
Earth Woman," from an original by
Norton S. Parker. Priscilla Bonner,
Mary Alden, Russel bimpson, Johnny
Walker, William Scott, John Carr,
Carroll Nye and Young Butterworth
will apear. Milton Moore is director
and cameraman.
Mix Begins Work on Next
Tom Mix has completed "My Little
Pal" and has begun his next produc-
tion, "Tony Runs Wild."
Morrison Making "Hidden Cabin"
"The Hidden Cabin " is the Western
feature Pete Morrison is now making
for Universal. Supporting Morrison
are Barbara Starr, James Welsh, Dick
La Reno, Jr., Les Bates, Jerome De
Gasse, Milburn Morante, Peggy
Blackwood and James Lowe, Joseph
Franz is directing.
Strongheart's Last for Associated
Howard Estabrook, producer of
Strongheart Prod, states that "North
Star" in which Stuart Holmes, Vir-
ginia Lee Corbin and Ken Alaynard
were cast, will be the last Strong-
heart for Associated.
Marilyn Mills' Third
The third feature which Marilyn
Mills is making for Davis Dist. Div.
has been cast. The working title is
"The Heart of Paquita." The cast
will be headed by Walter Emerson,
Helen Bruno, Robert Fleming and
Floyd Ames. William McGough will
direct.
Acord Returns from Location
Art Acord and the company film-
insr "The Tuneful Tornado," under
direction of Arthur Rosson, have re-
turned from location to Lone Pine.
Olive Hasbrouck is the feminine lead.
Gravina in "Monte Carlo"
Cesare Gravina has been engaged
for the role of a Count in "Monte
Carlo," which Christy Cabanne is di-
recting for M.-G.-M.
Phil Rosen Starts His First
Phil Rosen has started work on his
first production to be made at M.-
G.-M., an original story of France
during the war.
Finish "Other Women's Husbands"
Warner Bros, have just finished
"Other Women's Husbands," star-
ring Monte Blue and Marie Prevost.
In the cast are Huntly Gordon, Phyl-
lis Haver, Marjorie Gay and John
Patrick. Erie Kenton directed.
Anna Q. Nilsson Recovered
Anna Q. Nilsson has started work
on "The Second Chance," which
Lambert Hillyer is directing for First
National. She was injured recently
by a fall from her horse.
Harry Carey Enterprises Formed
With the appointment of John G.
Rohlja as his business representative,
Harry Carey has formed the Harry
Carey Enterprises, a consolidation of
his various interests.
Pauline Stark Loaned to Fox
Pauline Stark has been loaned by
M.-G.-M. to Fox to play the feminine
lead in "Dangers of a Great City." To
be directed by Chester Bennett.
Joy to Assist Richard Jones
Billy Joy, Leatrice Joy's brother,
has been appointed assistant to F.
Richard Jones, director general of
the Hal Roach studio.
Fox Signs Harry Woods
Harry Lewis Woods has just been
signed to a long term contract with
Fox. His first part is in "A Trip to
Chinatown."
Vidor Editing "La Boheme"
King Vidor is editing "La Boheme"
and at the same time making prepa-
rations to start "Bardelys, the Mag-
nificent."
Mae Busch Loaned to "U"
Mae Busch has been loaned by
Metro-Goldwyn-Mayer to Universal
to plav the lead in "Perch of the
Devil."
Harmon in Langdon Comedy
Pat Harmon will play a heavy role
in Harry Langdon's first feature com-
edy for First National.
STUDIO SPACE
For Independent Producers
Excellent facilities with every
convenience.
CALIFORNIA STUDIOS
1438 Gower St., Hollywood j
Jack Mintx, Studio Mgr.
Phone HO-0162
Hubert with M.-G.-M.
E. Hugh Hubert has been added
to the scenario staff at M.-G.-M.
When in Hollywood
stop at
THE NEW HOTEL REGENT
Every room avith Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart oj Hollywood
6ie? HOLLYWOOD BLVD.
Phone: Holly. 0487
THE
DATE
FEB
6th
1926
Paste this
Date in
Your Hat
AND DANCE
Let the sirens shriek and cannons roar — The big A. M. P. A. Annual
NAKED TRUTH DINNER is coming . . . The Date, Feb. 6th,
1926— The Place, Astor Hotel, New York City.
One Hundred and Seventy-six high pressure A. M. P. A. Advertising
and Publicity Men behind it with full steam up, putting it over in a
manner that will surpass any NAKED TRUTH DINNER in history.
2 — Famous Jazz Orchestras — 2
Two of New York's famous orchestras for constant and continuous
dancing till early dawn . . . (When one stops the other starts).
The "Eye and Hoof affair" of many seasons . . . 100 tables — 100
stars including the 12 immortals of the Motion Picture Industry.
(Note) — Owing to the unprecedented demand for tickets to last year's A. M. P. A.
NAKED TRUTH DINNER, the Committee advises that all desiring tables or tickets
make reservations without delay. Address your requests to Charles Einfeld, care of
First National Pictures Corp., 383 Madison Avenue, New York City. Let's go!!!
THE
PLACE
ASTOR
HOTEL
GRAND
BALL
ROOM
New York
City
rfk«i
THE
Sunday, January 3, 1926
11
VI
In Eastern Studios
Hugh Dierker Starts "Hearts"
Hugh Dierker has started a new
picture for MacFadden Prod., tem-
porarily titled "Hearts." In the cast
are Bradley Barker, Ruth Stonehouse,
Sigrid Holmquist, and Barney Sherry.
Fred Chasten is cameraman.
Change Title on Dix' Picture
Richard Dix' latest for Para-
mount, now in production will be
called "Batchelor Troubles" instead
of "Let's Get Married" as originally
planned.
Tom Meighan Back
Tom Meighan and company have
returned from location in Florida
where they were filming "The New
Klondike." Interiors are being shot
at the studio.
Sarecky Off for Locations
Louis A. Sarecky, business man-
ager of the Herbert Brenon unit,
sailed on the Paris for France where
he will prepare the way for Brenon
and the company filming "Beau
Geste."
May McAvoy in "The Savage"
May McAvoy has taken the part
■ previously announced for Dorothy
' Mackaill in "The Savage," which will
go into production on the 7th at
First National.
Tenth Week on "Men of Steel
"Men of Steel" is now in the tenth
week of production. Eight weeks
were spent on location and the com-
pany is now working at the First
National studio.
New Title for Menjou Picture
"A Social Celebrity" is the title
of the Menjou picture being filmed
at Paramount. It was formerly called
"I'll See You Tonight."
King Will Direct Bennett Picture
Whitman Bennett has assigned
Burton King to direct "The Cleaner
Flame," with Bernard McEveety as-
sisting.
School Players at Lake Placid
The Paramount School Players are
in Lake Placid where they are shoot-
ing scenes.
Monte Blue Here
Monte Blue is in New York for a
vacation.
Wheeler a Federated Manager
Pittsburgh — J. C. Fishman has an-
nounced the appointment of Samuel
N. Wheeler to the managership of
the Federated exchange, succeeding
A. M. Goodman, who goes to the De-
troit exchange in a similar capacity.
Wheeler was formerly city salesman
for the Federated exchange.
Barcli, Schenectady to Change Policy
Schenectady, N. Y. — The Barcli
will change its policy on Jan. 1, be-
coming a second run house with four
changes a week.
Rialto, Glens Falls, Reduces Prices
Glens Falls, N. Y.— The Rialto has
reduced its admissions to 20 and 30
cents. It shows pictures and vaude-
ville.
The Week's Headlines
Monday
Chicago spends $15,000,000 for 1925 amuse-
ments as aganist $18,000,000 in 1924.
Generally prospersous conditions in indus-
try reflected in steady rise of stocks.
Eve Unsell, scenarist, asks if exhibitors can
analyze patrons and book types of pictures
accordingly
FILM YEAR BOOK shows 1,227 motion
picture theaters operating in New York
State.
Tuesday
Famous may build three theaters on New
York's East Side. Loew contemplating one,
also.
"Ben Hiu-" opens tomorrow at the Cohan.
Wednesday
New South Wales passes 25 per cent income
tax law against foreign and therefore Am-
erican pictures. Hays office protests to
State Department.
Central Ass'n of Germany Industry draws
up new "Kontingent" restrictions.
National Board of Review to meet here Jan.
28-30, Means of aiding exhibitors on
worthwhile films to be discussed.
Consolidated Realty and Theaters Corp. of-
ficals numbering thirteen indicted for al-
leged misuse of mails. Circuit once im-
portant in Indiana.
Centralization of St. Louis theaters and more
exhibitor representation for producers dis-
tributors looked for in 1926.
British trade expected to introduce new quota
plan to offset Government interference.
FnMix The.iUrs to operate new J.if-O seat
theater in Denver.
Thursday
Metro-Goldwyn-Mayer and Famous reported
in control of Ufa with Universal a pos-
sible participant.
Fox to build first-run in Brooklyn near
Strand and Loew's Metropolitan.
M. P. Commission of New York asks for ad-
litiiiiial In-i'get for next year.
Famous reported after acquisition of United
Studios, Hollywood.
Again reports state Metro-Goldwyn-Mayer
will produce in London.
"Don Juan" first picture for Warner road
show unit.
Coast studios to spend millions on improve-
ments next year.
Ascher Bros, busy on $23,000,000 Chicago
theater building program.
Tirty or.* t! taters in cons r'..;;ion in ard
around Ntu- York.
Friday
New Year's Day.
Saturday
Universal to participate with Famous and
M.-G.-M. in Ufa deal. Ufa to make pic-
tures situable for this market, each com-
pany to handle five.
J. Gordon Edwards, Fox director, dies sud-
denly.
P. D. C. expanding on the Continent. Many
new offices to open.
Sourtland Smith joins Fox Theaters Corp.
Carl E. Milliken, former governor of
Maine, his successor at Hays office.
Peck on Quota System
Ottawa — Raymond S. Peck in a
conversation with Col. John A. Coop-
er of Toronto, president of the M.
P. Dist. and Exhib. of Canada, rela-
tive to the quota situation, explained
that he. personally, was not in favor
at the present time of the application
of a quota system in Canada.
Goldflam, K. C. Manager for Arrow
Kansas City — Sam Goldflam has
been appointed manager in charge of
sales of Arrow productions, which are
to be distributed in this territory
through the Independent Film Corp.
He was formerly manager of the
Tenth Street theater.
Nova Scotia to Get New Censors
Halifax — Following the reorganiza-
tion of the Board of Censors for New
Brunswick, announcement has been
made here that the Censor Board
for Nova Scotia has been dissolved
and new members are to be appointed
for 1926.
Foreign Expansion
(Continued from Page 1)
of Film Aktiebolaget Tule, P. D. C.'s
former distributor there. Lars Bjorck
is taking charge and will preside over
distribution in Norway, Sweden and
Denmark.
_ Outright sales were made in prac-
tically each of the remaining coun-
tries of Europe, it being P. D. C.'s
preference to sell direct. A contract
covering Holland was closed with
Loet C. Barnstyn of the Hague. A
contract was also closed for Spain.
Vogel also arranged the opening
of a P. D. C. exchange in Geneva
for distribution in Switzerland. Joe
Marius Boimond, who opened the
Fox office in Switzerland is in charge.
This time the itinerary included
England. France, Switzerland. Ger-
many, Sweden, Italy, Czecho-Slo-
yakia, Austria and Hungary. Speak-
ing of England, Vogel said:
"An indication of the progress of our
organization is making is the pre-lease en-
gagement of "The Road to Yesterday" at
the Tivoli, London, which is to open Jan.
11. Twelve of the first series of fourteen
productions have now been trade shown ;
owing to the advanced booking system thi*
regular releases will start there in March.
Incidentally the British theaters tre again
doing a splendid business Ibis season — larger
apparently than even that of l.-if,t vear.
"When I arrived in Germany I found
that our new manager, Walter W. Kofeldt.
who arrived in Berlin early in October, had
already established offices at Krausenstrasse
70, 1. This office is primarily to be con-
ducted for the sale of our various pictures
in Central Europe excepting Germany, where
distribution has already been o.nangjd with
National Film A. G. of Uerlii. Duiing my
stay in Berlin the sales comii.iny wis le^is-
tered under the name of P. D. C, G.n-..b.H.
"It was interesting to note that the public
there was very much interested in the im-
provemenls taking place in the theater field
itself within three or four months since I
had last been in Berlin, Some more new
first run theater construction has been started
and a number of leading old fashioned film
theaters were modernized along American
lines, notably the Ufa Palast, Berlin's largest
motion picture theater. Whereas, until re-
cently, this theater had the atmospncre nf a
barren, cold walled enclosure, with a classical
orchestra that rendered music usuall;' un-
related to the subject matter being screened,
with one minute stops between reels, while
its one projection machine was being threaded,
today this theater has a 75 piece orchestra
under the direction of Erno Rapee, rendering
music that interprets the photoplay and syn-
chronizes with its action."
Smith Joins Fox
(Continued from Page 1)
of Christ in America. He is a mem-
ber of the Board of Directors of the
Religious M. P. Foundation. Upon
completing his term as Governor, he
took up motion pictures as a social
force. With a group of Maine men
he produced a series of pictures from
outdoor stories under the name of
Pine Tree Pictures, Inc.
Gordon Edwards Dead
(Continued from Page 1)
There Was, The Light and The Lone Star
Ranger.
1920
Heart Strings, The Orphan, Wings of the
Morning, The Adventurer, If I Were King
and The Joyuos Troublemaker.
1921
Drag Harlan, His Greatest Sacrifice, The
Scuttlers and The Queen of Sheba.
1922
Nero.
1923
The Silent Command.
1924
The Net, The Shepherd King and It It
the Law. »
The Ufa Situation
(Continued from Page 1)
G.-M. will share in the profits from
such houses. S. R. Kent and Leo-
pold Friedman will leave here on Jan.
6 for the States.
"The Times" declared yesterday
the deal was closed following an all
night conference between Ufa, Carl
Laemmle and Famous and Metro-
Goldwyn-Mayer officials and was rati-
fied a few hours later by the Ufa
stockholders, which held their annual
meeting Wednesday. That paper re-
ports the terms were as follows:
"Acting in close combination. Famous
Players and Metro-Goldwyn ha've agreed to
advance $'l,COO,000 to Ufa in exchange for
the distril ution of their pictures in its the-
aters, which, however, they must share with
Unive-.sal in return for that corporation's re-
linquishment of the contract entered into
with Ufa several months ago by Max
Schach, Mr. Laemmle's Berlin representa-
tive.
"Laemmle withdraws the credit of 15.000,-
000 marks he was prepared to grant the Ger-
man company under his original agreement,
and, moreover, he is relieved of any obUga-
tion to place German films on the American
market. Since, on the other hand, he is en-
abled to supply a considerable perc.»ntat;e of
the total number of American o.ctures Ufa
unde lakes to release in Germany, he appears
to have emerged from the deal most advan-
tageously
"They (Famous and M.-G -M.) also con-
tract to produce one or two big features an-
nually in collaboration with Uia nnd to re-
lease in their American theateis ten German
productoins a year on cotidi'.ion t"iat the
German pictures are 'suitable to-- American
taste'."
"The World" cable states the deal
permits Universal to escape the obli-
gation to take German pictures for
America. The Laemmle deal, accord-
ing to this paper, obliged Uni/ersal
to take one-third of the Ufa output
for rclpp.se in America. Now Fam-
ous and M.-G.-M. step forward as
.'inanciers and make the $4.;K)'i,000
loan 1 1 7]A per cent on a ten year
basis.
"The American" said yesterday the
deal calls for the erection of joint
theaters in Germany."
STENOGRAPHER
WANTED
High school graduate with at
least two years' experience.
Must be accustomed to taking
fairly rapid dictation with abil-
ity to turn out neat and ac-
curate letters.
One with motion picture ex-
perience preferred, but not es-
sential.
Give age, experience, nation-
ality and salary expected.
All communications will be held
in absolute confidence.
This ad is not placed by any
producing or distributing or-
ganization.
Address
WORTHWHILE
c/o FILM DAILY
1650 Broadway, N. Y. C.
DAILY
■91
Sunday, January 3, 1926
Newspaper Opinions
New York
"Ben Hur"
Metro-Goldwyn-Mayer
Cohan Theater
AMERICAN— For ten years "Ben Hur"
has been planned. For three it has been in
actual production. We hasten to say that
it is well worth waiting for.
The producers have approached a difficult
subject with reverence and understanding.
The Nativity scenes are strangely beautiful,
with the first technicolor that we can praise
with real enthusiasm. Again and again the
audience broke through its hush with loud
applause. • • *
As a spectacle, the film is magnificent.
Scene a-fter scene of tremendous scope is
flashed on the screen. * **
Any one of a dozen sequences of "Ben-
Hur" would have made a talked-of picture.
Yet, though they have all been piled into
one huge production, there is no confusion.
* # •
"Ben-Hur" has been filmed with power
and taste. As we have said, it was well
worth waiting for.
DAILY MIRROR— "Ben Hur" is a mag-
nificent, lavish production. It bears the im-
pressive stamp of its six million dollar ex-
penditure and stands in isolated grandeur as
the supreme mechanical achievement of the
silver sheet.
Ramon Novarro scores a sensational hit
as Ben Hur — heroic, handsome, sincere, ar-
rogantly youthful and fearless. • * •
Around this adventurous youth surges a
beautiful story, handled with rare deftness
and reverence by June Mathis and Carey
Wilson. The pinnacle of its splendor is
reached wifh the chariot race. • • ♦
It is magnificent. The greatest thing we
have ever seen on the screen of its kind.
The picture has been deftly cast, • * •
EVENING JOURNAL— Beautifully pre-
sented, magnificently made • * • three years
in the making — and it was worth waiting for.
There are such elaborate details, so many
sets of splendor, that the first night audience
applauded scene after scene. But the thrill
of the evening was the chariot race — * * •
The role of the Madonna is marvelously
portrayed by Betty Bronson, and the Nativ-
ity scenes, done in delicate coloring, are
wonderful. • * •
It is a wonderful picture, with a splendid
cast • • • And the chariot race is unforget-
table— -a sequence that makes motion pic-
ture history.
EVENING WORLD— It is a spectacle on
a grand scale • * * But the very magnifi-
cence of the production seemed to dwarf the
individual actors and to make their efforts
less effective than they might have been in
simpler surroundings. * ♦ *
Some of the most charming and effective
scenes were in the opening sequence dealing
with the Nativity. • • • The handling of
the mob scenes, and the long shots of crowds
were perfectly managed and beautifully
photographed. The sets were, if anything,
more than adequate. The sea battle with
the pirates, the galley slaves at their oars,
and the great chariot race were striking ex-
amples of the fields in which the motion pic-
ture is supreme. It is the only medium
for recording such effects.
HERAED-TRIBUNE — • • • we are
tempted to write that the chariot race in
"Ben Hur," • * • is the biggest thing ever
done in pictures. • • •
Ramon Novarro plays Ben Hur and he is
magnificent. • • •
Each player deserves a favorable notice
of his own. so fine was every one. • • •
But we haven't the time or the space to
give it to him now. And that brings us to
the only two complaints we have to make.
From our point of view, "Ben Hur" is too
long and too complicated. • • •
It isn't that "Ben-Hur" isn't one of the
greatest things that ever has been put on
the screen. It is. It's too great. One,
or at least this one cannot assimilate it. We
are still dazed.
Our list of "imperatives" is piling up,
but whatever you do, don't miss "Ben Hur."
POST— The chariot race, be it told, is
considerably more impressive than it used to
be on the old stage treadmill. • • •
As a spectacle "Ben Hur" is mighty
enough — its mob scenes are well handled and
often brilliantly done. The rest is dull, life-
less and unconvincing, sometimes to an em-
barrassing degree. A cast of notables of the
screen world wanders through the picttire
with evident good intentions but little inspira-
tion. • • •
SUN — The settings are lavish and large,
and several scenes — notably those of the Vale
of Lepers, tlje galley slaves and the shep-
herds in the desert — are quite beautifully
composed and striking.
The affair reaches its highest peak, of
course, in the chariot race — which is un-
questionably the most dynamically staged
chariot race in which Ben-Hur ever rode to
victory. * * * It is good. ♦ * •
Most of the religious episodes * * • are
done in colored photography, but stained
glass window still retain their artistic su-
premacy. Fred Niblo directed "Ben-Hur."
He offers no striking innovations — outside
of photographing certain scenes of the char-
iot race from a pit underneath the chariots.
TELEGRAM— Unversed but open-minded
we went to see. And we stayed open-
mouthed and open-eyed to marvel at the
most extravagant and staggeringly spectacu-
lar pictorial pageant in the history of the un-
spoken drama. • • •
Every lover of the silver screen will walk
a mile to see this picturization of "Ben Hur."
Bewildered eyese will blink as scene upon
impressive scene is flashed before them. * • •
But of all the scenes the most vivid and
intense of all, the most ambitious and elec-
trifying, is the chariot race in the Great
Circus of Antioch. * * •
The performance is magnificent, and Fred
Niblo's chariot race "will go down in motion
picture )<(story as one of its most remarkable
achievements. * * * "Ben Hur" is a long
production, and the action is not all keyed
to the acute pitch of the chariot race. • • *
Particularly during the first half of the pic-
ture there are moments where it drags con-
siderably. But in the latter part it picks
up again, and the interest is conscientiously
sustained.
TIMES — As a film spectacle it is a mas-
terpiece of study and patience, a photodrama
which is fTIlcd with so much artistry that one
would like to ponder over some of the scenes
to glean all that is in them, instead of see-
ing just that passing flash. Ordinary con-
ventional methods have for tlie most part
been discarded by Fred Niblo, * * * it is
plain that the stupendous photographic feat
was in reproducing the sea fight, which was
filmed in the Mediterranean.
This comes in the first portion of the
production and it is put forth with amazing-
ly fine effect. ♦ * *
The famous chariot races have been de-
picted so thrillingly that this chapter evoked
no little applause. • • •
Ramon Novarro, who plays the part of
Ben-Hur, is a sturdy, handsome young chap,
with an excellent figure. His performance
is all that one could wish, for he is fervent
and earnest throughout. • • •
WORLD — And this is a cinema which re-
flects upon its makers the utmost credit.
• * * "Ben-Hur" comes out a film drama
scenically superb, dramatically weak land
pictorially a thing of rich and surpassing
beauty. * * * it did seem to me that over
long periods of time a constant determina-
tion to reproduce illusions of bigness * • *
overshadowed, and unwisely so from the
standpoint of the drama, the poignant ro-
mantic attachment as between that splendid
Jewish lad and Esther, • • • Still, it may
be that volume was the aim * * * If this
is the case, then in this respect "Ben-Hur"
takes rank in the very fore ranks of all
screen plays which I have seen. With its
size no man may quibble.
In the splendor of its individual "painting"
— panels in color of views from the Biblical
pajBsages of Jesus's communion with his
followers — "Ben Hur" is of utter loveliness;
"A Kiss for Cinderella"
Paramount
Rivoli
AMERICAN—* » * again Herbert Brenon
has attempted to film a Barrie play, and again
he has succeeded. The sentimentality, of
course, could have been carried away in buck-
ets. But it was whimsical sentimentality and
not too awfully sweet. * • •
DAILY MIRROR—* * * faithfully pictur-
izes the whimsy and charm that is Sir James
Barrie's. Director Herbert Brenon makes of
the fantastic royal ball-room scene a gem of
beauty and dainty humor.
But he fails to inspire sympathy for Betty
Bronson in the leading role of Cinderella, or
Cinders. * ♦ •
DAILY NEWS—* * * Betty Bronson is
an elf. She is not pretty, except for her
lovely nose and her tiny feet and hands, but
she has more than picture-card beauty. Hers
is a wistful, mysterious charm that wholly en-
trances. Take your children to see her. • • ♦
EVENING JOURNAL—* * * Herbert
Brenon, who made "Peter Pan" last year, di-
rected this production, and the dream ball se-
quence is wonderful.
Children will revel in it, for it's beautifully
done. * * *
EVENING WORLD—* * * The stage
could not show hundreds of people at the ball,
with a hall room larger than any theater, let
alone any stage. ♦ • ♦ The set is an achieve-
ment in itself. It is something such as never
appeared on land or sea except in the Para-
mount studio and in the minds of Barrie and
Brenon.
The whole picture is good. This scene is
gorgeous, and well worth the price of admis-
sion. » ♦ ♦
GRAPHIC—* * * Betty Bronson seems to
be an inspired Cinderella. Having seen Miss
Bronson interpret the role, we can't imagine
only one doing it half so well. She has a
fine sense of dramatic values and her close-
ups disclose the fact that a good deal of her
acting is mental. • * ♦
HERALD-TRIBUNE—* * * There is no
way around it — ^"A Kiss for Cinderella" is
another perfect picture. It appeals to the
heart, to the eye and to the love of fairy lore
V hich none ever loses — if he is fortunate.
Betty Bronson is inspired — she is a genius!
We felt like standing up in the theater and
shoutine "Brava!" ♦ * •
MORNING TELEGRAPH—* * ♦ adroitly
raptures the whimsical charm of the noted
Scot, yet it remains at all times substantially
interesting. It is not whimsy for the few, but
good hox office for the many. Every one con-
cerned in it has earned the big star that caps
the ton of the Christmas tree ♦ * *
POST—* * * Miss Bronson endows the
little slavey with the imagination and charm
of a true Barrie Character, and she has al-
most, we think, lost her earlier self -conscious-
ness before the camera, noticeable, now and
t^ien. in several of her former pictures. Miss
Bronson is interesting, and she is especially
so ufHer the direction of Mr. Brenon. • * •
SITN — * * * some good acting by Betty
Bronson and the ever dependable Tom Moore,
some lovely picturesoue pageantry and a mod-
erate miota of the famous Barriesque quaint-
ne«s. This latter element is present princi-
pallr in the substitutes- -rather than in the
pirt^rinl elements. * • •
TELEGRAM—* * * Children and those
men who possess any centle strain, any love
of poetry and whimsicalitv (the word was in-
evitable!) should delight in the film Women
packed the Rivoli, lauehing soimdly and
broadly at the detailed fulfilment of the lit-
tle slavev's everv whim » • •
TIMES- * • • he CHerbert Brenon't has
produced a marvelous rendition of the Barrie
play. He has crowded most cleverlv into a
comparatively short sequence an unbelievably
ioyous conception of Cinderella's ball. It is
a eorgeous piece of work in which the '■amera
wizard and the stage designer have ably sup-
ported Mr. Brenon. • • •
WORLD — * * • is .■> much better nictnre
play than was "Peter Pan" In it there is
expressed a very definite feeling fnr the d^-
sisrn of fantasy in picture form. It is easily
the most refined and T"n=t cha'-acteri^tic n^-r-
formance vet given by *he small and delight-
ful Miss Bronson .* • •
Out-of-Town
"The Big Parade"
Garrick. Chicago
AMERICAN—* • * a war drama that is
different I Here is an American epic of the
conflict in which humor is as prominent a
factor as the love theme. • * •
The story of "The Big Parade" is frank,
but the humor prevents any attempt to
dwell on brutality. It is really a very sim-
ple tale, too, and therein lies another reason
for the film's greatness. * * *
HERALD AND EXAMINER— * * * real
cinema. It plays the game. It does not
combat popular prejudices and superstitions ;
doesn't bite the hand that feeds it. Indeed,
I should hesitate to follow the example of
the New York reviewers who hailed "The
Big Parade" as a masterpiece. A good show
doesn't have to be a masterpiece to be a
good show ; too good to be ruined by
puffing. » * *
JOURNAI^-* * • Hundreds of trucks,
applauded planes, townfuls of villagers,
dozens of motorcycles, the homely gas-masks,
the dugout. No Man's Land, a hamlet of
corpses, everything is piled onto the screen
by a lavish directorial hand that never jams
its effects and continues the majestic picture
of war with a keen and bristling general-
ship. ♦ ♦ *
NEWS — * * * tells more about the war
than any one picture, and probably more
than all other war pictures put together.
♦ • »
It's a story, and it's history and it's
tragedy and comedy.
It would be terrible and heart-breaking
i! it were not for the funny high spots and
the sublime depths of it. * • •
TRIBUNE-M* * « John Gilbert's portray-
al of the hero is clean cut and understanding,
and the supporting cast do their bits with
zest. King Vdor's work shows that he
knows how to use a megaphone and the
photography is splendid ; some scenes of
moonlit French forests are especially good.
» » •
Aldine, Philadelphia
BULLETIN— It is hard to believe that
such preciseness and correctness of detail
could be included in a motion picture, as are
seen in "The Big Parade" • • »
To the overseas veteran it is reeling off
before his eyes things he actually experi-
enced, the maddening, the revolting and
even the humorous side of the "Yanks" life
in the trenches. * * *
PUBLIC LEDGER—* • * The first half
of the film is slow-moving, but in the light
of the second half, the director justifies him-
self. He spends several thousand feet of
film getting everything in readiness for the
big battle scenes. A love story, not too
sentimental or mawkish, is inserted with
great effectiveness. * * *
RECORD—* * » When you have seen
"The Big Parade," which opened at the
Aldine Theater last night, you ha've seen
the war. Other pictures have attempted
to recreate it, but this is beyond anything
ever shown before. It is the real thing. If
other pictures were entitled to superlative
praise, this deserves super-superlatives. • • *
^TUBLIC SERVICE'^
Adventure speakers from
Far places, or films only.
Bureau of Commercial Economics
lI08-16thSt. N.W. Washington, D.C
Schools, Churches and Clubs
using Motion Pictures Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
'*1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South W abash Ave., Chicago, III,
i
Unrivaled for service and quality
Eastman Positive Film, constantly
subjected to drastic tests that must
prove it right, is unrivaled for the serv-
ice it renders and the photographic
quality it gives.
It carries quality from studio to
screen.
To make sure pictures are printed
on the genuine look in the margin
for the black-lettered identifica-
tion, "Eastman" "Kodak".
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
NiPIRATION
RichoAd
I >
^ixA national f pict-ute ^
"Just Suppose'' was made to establish a record for 1926 that
will remain untouched throughout the remainder of the year!
L.
iTHE
7Ao BRADSTREET
o/" FILMDOM
f^RKOCMZED
Authority
VOL. XXXV No. 2
Monday, January 4, 1926
Price 5 Cents
WILL THEY?
An observer — one of the
best posted men in the busi-
ness ; who knows what is going
on in all branches. Who, by
virtue of his profession, is
closely allied to certain phases
of exhibition organization
makes this prediction:
"During 1926 something like
2,500 exhibitors will form a
huge combination for the pur-
pose of protection. It will not
be an organization such as the
existing 7iational exhibitor or-
ganization. But it will be
formed for the purpose of se-
curing pictures, lining up spe-
cialty acts and otherwise pro-
tecting themselves against the
operation of large circuits op-
erated by producers and dis-
tributors."
Had this come from someone who
is usually not so well posted; not so
well informed it might be considered
a rash statement without basis. But
what this man says cannot be passed
by lightly. Usually he knows full
well of what he talks. And he added:
"As individual exhibitors find the
encroachment of these larger circuits
they will be compelled — for their
very existence — to work together.
And they will. One exhibitor here
finds himself without product, be-
cause the larger chain in his neigh-
borhood must be supplied. So he
turns to another exhibitor in another
section who is facing the same prob-
lem. And then these two will find
another harassed exhibitor. So it
will moye until this huge group will
be formed. And when it becomes a
fact this group will produce pictures,
circuit them day and date, and other-
wise meet the coming competition."
This may happen. One of the
probable happenings in case of such
an eventuality is this: the difficulty
of such a large group working to-
gether with any degree of harmony.
If the condition develops as he pre-
dicts they may work together. The
record shows they have not. It was
;iot so many years ago that the old
United Picture Theaters was in opera-
tion. Here was an excellent idea.
But it went to pieces. Why? Only
those inside the organization know.
But here was a group of exhibitors
banded together to make pictures for
their own theaters. Something like
1,000 exhibitors were supposed to be
in this organization. From the out-
side there was every reason to as-
sume that it would work out. It did
not. Selznick later formed National
{Continued on Pagt 2)
"Laugh Month" On
"Laugh Month" has officially start-
ed, with all of the important com-
panies handling short subjects co-
operating.
Fitzmaurice Will Direct Valentino
Hollywood ■ — George Fitzmaurice
will direct Rudolph Valentino's next
"Sons of the Sheik," by E. M. Hull.
Frances Marion will adapt.
Cleveland Opposes Percentage
Cleveland — The Cleveland M. P.
Exhibitors' Ass'n has passed a resolu-
tion opposing percentage booking.
All local exchanges have been so ad-
vised.
English Registration Act
London — Effective Friday last,
every British production unit is il-
legal unless it is registered under the
Theatrical Employers Registration
Act of 1925. It is said only one
company registered in time. Slight
delays and annoyances are expected
until registration can be attended to.
"U" Chain Company Chartered
Albany, N. Y.— The Universal
Chain Theatrical Enterprises, orig-
inally incorporated under the laws of
Delaware, has been granted a charter
by the Secretary of State to engage in
business in New York State. The
concern has a capital of $1,000,000.
Charles B. Paine is the president.
Report Deal Closed
Famous Buys United Studio for Fig-
ure Given as $5,000,000— Row-
land to Coast Today
The World reports from Los An-
geles that Famous has closed for the
United Studio, the figure being given
as $5,000,000. The deal was an-
nounced on the Coast by Joseph M.
Schenck and M. C. Levee.
First National has been using
United for some time past. It was
impossible on Saturday to learn what
Coast headquarters would be used in
the future by this organization. How-
ever, Richard A. Rowland leaves for
Hollywood today.
Stern Wins Point
Supreme Court Justice Crain, in a
decision just handed down, declares
that Eniil Stern was removed as
president and Treasurer of Filmlab,
Inc. by an illegal election of the cor-
poration.
The court states that "justice re-
quires that the proceedings be set
aside." The action hinges around a
meeting held on Dec. 7 at which time,
Joseph M. Bursch and William J.
Westberg voted Stern out of office.
(.Continued on Page 2)
Mellon on 1926
Washington — Secretary of the
Treasury Mellon sees justifica-
tion for the opinion that 1926
will continue progress in world
stabilization. He says:
"There has been a steady im-
provement in general economic
conditions which has been re-
flected in the Government's fi-
nances.
"The past year has also seen
important developments in Eu-
rope. The funding agreemerits,
which have been reached by
this country with the foreign
debtor nations, will have far-
reaching results, and already
there are signs of improving
conditions abroad which inspire
confidence for the future and
justify us in the belief that the
year ahead of us will see con-
tinued progress toward world
stabiUzation."
Europe
What 1926 Has in Store for Countries
Across the Seas — Variance in
Opinions
What about Europe in 1926?
Through the courtesy of the New
York Times, a consensus of Old
World opinion is herewith pub-
lished :
England
London — Bankers and business men gen-
erally regard the outlook with hope, but not
extravagant optimism. In Britain progress
is slow, but there is progress. Unemploy-
ment is gradually decreasing at a time when
normally an increase is to be expected.
Coal exports show some improvement, while
orders are being placed for ships and ma-
chinery which will assist the heavy trades.
Germany
Berlin — Although Germany's progress in
1925 was slower than anticipated after the
rapid recovery of 1924, and although the
year ends in severe industrial depression,
economic authorities take a fairly favorable
view of the present position and are em-
phatically optimistic regarding 1926.
It is expected that in Germany's trade
relations in 1926 the new sentiment created
in Locarno will play a beneficial role. This
is already indicated by improved prospects
of a Franco-German commercial treaty.
France
Paris — In order to forecast the financial
position of France in 1926 it would be neces-
sary also to foretell the political trend of
(Continued on Page 4)
Columbia Signs Allen
It is understood Joe Brandt has
signed Lester Allen to be featured in
a series for Columbia. The contract
becomes effective on June 1 when
Allen completes his contract in mu-
sical comedy. The first picture will
be made in London or in Hollywood.
330 Theaters Definite
1,818 Architects Report Projects on
Hand for 1926 Running Into
$69,783,000
Eighteen hundred and eighteen
architects reporting to "The Archi-
tectural Forum" on theater construc-
tion for 1926 declare they have been
commissioned to draw plans for a
total of 330 houses to cost $69,-
783,000.
A careful analysis of the proper*
tion of architects' offices reporting,
together with an examination of the
volume of work done through tht
various offices as recorded In tht
Architects' Registry which is main-
tained by "The Forum" would indi-
cate that to establish a grand total
of construction for 1926 this amount
should be multiplied by the index fig-
ure 2.5 in the manner established foi
previous surveys and proven to giv*
a close approximated result. It is it-
this manner that $174,457,750 is ar-
(Continued on Page 2)
Cliff Broughton Here
Clif? Broughton manager of Mri
Wallace Reid Prod., is in New York,
Rogers Denies He Will Build Studic
Los Angeles — Reports that Charles
R. Rogers would build a new studio
in Hollywood have been denied.
Gross and Chaplin Split?
Milt Gross, who recently travelec
to Hollywood to write gags for Char-
lie Chaplin, has split with the come-
dian, according to Walter Winchell
in the "Graphic."
Saxe's 29th Theater Opens
Fond du Lac — Tom and John Saxe
of the Saxe's Amusement Enter-
prises opened their 29th theater in
Wisconsin Saturday. The new Ret-
law cost approximately $500,000. A.
J. Mei.iger is manager.
Rapf Sails on the 6th
London — Harry Rapf sails for New
York on the Majestic leaving South-
ampton Wednesday.
Others on the boat will be Harry
Cohn, Herbert Wilcox, Bruce John-
son, J. D. Williams and G. T. Eaton.
Division of Films
Washington — Inquiries as to the
feasibility of the establishment of a
Motion Picture Division in the Bu-
reau of Foreign and Domestic Com-
merce are expected to be made of
Secretary Hoover and Dr. Julius
Klein, director of the bureau, who on
Monday and Tuesday will appear be-
fore the House Appropriations Com-
mittee to discuss appropriations nec-
(Continued on Page 2)
THE
Monday, January 4, 1926
VoLXXXVIUi.2 MoDilay,Jan.4,1926 ;,Price5Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Puljlisheii Daily except Saturday and bol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, IMC.
Joseph Dannenberg, President and Kdi(or;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter Ms'y 21. 1"'18,
at the post office at New York, W. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address: Filraday,
New York. Hollywood, California— Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phoiw,
Granite 3980. London — Ernest W. Fredmaii,
The Film Renter. 58, Great Marlborough St ,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulmer.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak HI 111 111 100
Famous Players 108}<i 107?i 1085^ 1,100
F. P. Pfd Not quoted
Film Inspection Not quotea
f irst National Not quoted
Fox Film "A" 85 83 84^ 700
Fox Theaters "A" 32 il'A 32 1,600
Loew's, Inc 39% 38}4 39J4 8,800
Metro-Gold. Pfd. Not quoted
M. P. Cap. Corp. .. 20J4 20}^ 20^ 200
Pathe Exch. "A" ..77 77 77 100
Skouras Bros Not quoted
Universal Pictures Not quoted
Universal Pict. Pfd Not quoted
Warner Brothers Not quoted
Warner Pictures ..18 18 18 100
WILL THEY?
{Continued from Page 1)
Pictures for the purpose of supplying
a group of exhibitors with product.
That also failed. The idea seems
sound enough, practical enough, but
for some reason it has not worked.
It will be interesting to see what hap-
pens if this new organization is de-
veloped.
On Broadway
Apollo — "btella Dallas."
/iibLor — "iue TSig Jfarade."
£>roadway — "insn Luck."
v..ameo — ihe liirtli ol a Nation."
oapiioi — "boul Mates."
coiian — "Ben Hur."
coiony — "ihe ir'hantom of the Op-
era."
li.mbassy — "The Merry Widow."
L,oew's XMew ^ork — ioday — "Sally,
Irene and Mary."
Tuesday — "The Ancient Mariner"
and "Uneniy of Men. '
VVeanesday — "The Midnight Fly-
er."
Thursday— "The Best Bad Man."
iriuay^ — "Wages i'or Wives" and
"righting I'ate."
Saturday — 'ihe linchanted Hill."
Sunday — "Sieel Preterred."
Loew's State — "A Kiss for Cinder-
ella."
Mark Strand — "Infatuation." '
Kialto — "Unguarded Hour."
Kivoii — "Womanhandled.''
Warners — "Lady Windermere's Fan"
crookiyn Mark Strand — "Bluebeard's
Seven Wives."
Next Week
Apollo— "Stella Dallas."
Asior — "Ihe Big Parade."
Uroadway — Not yet determined.
Cameo — Not yet determined.
Capitol— "Mike."
Cohan— "Ben Hur."
Colony — Not yet determined.
Kmbassy — "The Merry Widow."
Mark Strand— "That Royle Girl."
Rialto — "The Splendid Road."
Kivoli — "Mannequin."
Warners — "Lady Windermere's Fan"
Brooklyn Mark Strand— "The Phan-
tom of the Opera."
Pugh May Produce
London- — Ralph J. Pugh, who re-
cently resigned as managing direc-
tor of First National, may enter pro-
duction.
Fox House in San Diego?
San Diego, Cal. — Plans have been
announced for a $500,000 theater to
be built on C St. between 3rd and 4th
Sts., by Adolph Ramish, vice-presi-
dent of the West Coast Theaters, Inc.
A 25 year lease has been taken
which will run over $1,000,000. A
new theater company, identity with-
held, is behind the project. It is
known, however, that William Fox
is interested in the enterprise, and
Ramish intimated that although the
West Coast were not in any way
connected with the plan at present^
they may be interested at a later
date.
^S^t&uhii^i
Properly Present Your Photoplay
Stern Wins Point
(Continued from Page 1)
Stern claims he gave four shares of
stock in the business to Bursch "as
a matter of friendship" while West-
berg received one. One share re-
mained unissued while Stern held the
rest. Stern, who was represented by
Robert Spear, claims that Bursch and
Westberg did no.t permit him to vote.
The court sustained this contention,
although Justice Crain decided that
there seems to be some doubt over
the signature on the last share of
stock which Stern claims to own.
330 Theaters Definite
(Continued from Page 1)
rived as the total proposed invest-
ment in new theaters in 1926.
By states, architects report the fol-
lowing contemplated work:
*\Uivliii:.Aai r-ivlN Si AXES
Siaie i\o. r-rojects inveotmeuis
iViaii.c
iNcvv J AdllJi^aiixlC 1 ;(»Ju,UUU
V Clli.U.it ....
xvnouc xaiaiia
v^uiiiiccLical
1/
lt.J,UUo
Total Worilieaitern States. ^^ 5,3,u-fU
New i urn. 4tj
iNcvV jciacy z
r'cnii&yivuiiia 21
ijeiaware
iviaryiaiiu
uistnct oi i_ummuia i
2,u»j,
10/
Total N. Atlantic States
iCiL lil£,A:31i:.i\N
Virginia
Wortn Carolina
ioutn Carolina
Oeorgia
bloriua
Total Southeastern States
SOUTliWtSTEKN
Kentucky
we^t Virginia
1 ennessee
Alabama
Mibsissippi
Louisiana
Texas
Oklahoma
04 $10,58d
S TAltS
1 $30
3 3^)0
UUu
UUU
OOU
UUU
1,805,
4Z.J,
UUU
UUU
13 $2,()U7,
STATES
OOU
$75,000
25
80,
11
3,000,
880,
125,
000
OUU
UOU
UUU
OOU
000
Total Southwestern States 23
MIDDLE STATES
Ohio 18
Indiana 11
Illinois 40
Michigan 31
Wisconsin
Minnesota ...
Iowa
Missouri . . . . ,
North Dakota
South Dakota
Nebraska . . . .
Kansas
$4,196,000
$2,345,000
2,540,000
22,1Z7,0UU
10,570,000
1,015,000
87, OOU
230,000
500,000
12,000
75,000
72,000
280,000
m We are in the market for g
I SINGLE REEL NOVELTIES |
I IRIS NOVELTY EXCHANGE 1
1
N. Y. C. i
729 7th Ave.
1 Bry. 3378 |
iiiiwiiUJiyiiiiiiiiuiiiiiiiiiiuiiiiisw^
WANTED
FILM PERFORATOR
MUST BE IN FAIR CONDITION
Communicate with
F. W. KNIGHT
Phone 139 Charles St.
Watkins 6585 N. Y. C.
Total Middle States 127 $39,853,000
WESTERN STATES
Montana
Wyoming
Colorado
New Mexico
Arizona
Utah
Nevada
Idaho
Washington 5 200,000
Oregon 9 845,000
California 60 8,100,000
$40,000
217,000
100,666
Total Western States 81
GRAND TOTAL U. S.. 330
$9,502,000
$69,783,000
Chester Bennett on Fox Lot
Los Angeles — Pauline Starke has
been given the featured role in "Dan-
gers of a Great City," just launched
in production on the Fox lot under
direction of Chester Bennett.
FOR SALE
Unreleased negatives
of features
for
North American Territory
K-131 c-o Film Daily
1650 Broadway N. Y. C.
Spence Service Formed
Albany — The Spence Service As-
sists Motion Picture Producers has
been formed here, listing 1,000 shares
of stock at $100 a share and 100
shares of common, no par value. At-
torneys are Seligsberg and Lewis, 43
Cedar St.
This is a 'Comerblock' cut furnished
FREE for all Pathecomedies at your
exchange.
msm
jriendkUcmd
Negative Developing
and Printing
Complete Title Service
SALAND FILM LABORATORIES, Inc.
Phone Bryant 7577 729-7th Ave, N. Y.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Motion Picture App. Co., Inc.
Ownership management C. G. Willoughby, Inc.
110 West 32nd St.. New York
Phone Penn. 6564
THE
Monday, January 4, 1926
OUTLOOK FOR 1926
IMPORTANT PHASES
Elmer Pearson
A football gaine is
divided in two halves of
two quarters each.
It seems that each im-
liortant phase of our in-
dustry's development di-
vides itself in similar
quarters that, however,
instead of fifteen minutes
each the quarters divide
themselves into (|uarters
of e(|iial importance in
periods of three or four
years.
The present theatei
chain phase appears to have had its first quartet
from 1917 to 1920.
The formation of First National followed by
the Famous Players activity plus the formation
and strengthening of many smaller circuits.
The second phase appears to have started about
1922 until the end of 1925 which would also seem
to finish the first half with the "Battle Array of
Giants" all set for a considerable offensive on all
fronts.
Thus, the third quarter promises much of inter-
est albeit much of the apprehension on all sides.
No doubt every individual in the business sighs
with regret when contemplating what this busi-
ness could have meant to so many more individ-
uals if each could have been contented with one
theater, each producer with his one unit, each
star with his own individuality and each of many
distributors maintaining impartiality between the
several producers he represented.
Modern American business methods are highly
scientific and a grouping-together of individuals fol-
lowed by amalgamations of groups by means of
mergers under the very liberal provisions of cor-
poration law is the order of the day in nearly
all industries.
Until this grouping leading eventually to some
one, two or three groups so gigantic that no un-
conquered worlds remain, the process is relent-
less and necessarily tempered with no more of
good sportsmanship than might of competition
compels or fear of numbed but outraged public
will endure.
Big business as individuals (with rare excep-
tions) wants to be fair but when opposing
groups come to grips, humaneness to each other
and innocent bystanders must give way to ap-
parent necessity.
Thus the individual regardless of prior self
promises must perforce regretfully agree or give
way to those whose ambitions are sufficient to
cauterize scruples.
These very regrettable developments should not
materialize until along towards the end of the
third quarter of the present phase and certainly
not very noticeable until after 1926.
Meantime it will have been observed that some
of our most active captains during the first half
have given it as their profound opinion that cor-
poration control of dominance in this business was
an impossibility.
And while one can hopefully agree with that
opinion one must admit that there seems nothing
known to the industry just now to prevent and
certainly there are some very extensive localities
veritably monopolized right now.
One of the most remarkable facts is that this
industry should have had so little to contend with
in the nature of mechanical and technical revolu-
tionization in the many years since its inception.
It is inconceivable that it will go many more
years (perhaps only months) until we shall see
one or several mechanical and technical develop-
ments that can readily knock into a cocked hat
all previous gravitation toward centralization of
power in this great and useful industry.
Even now many minds are concentrating upon
developments most revolutionary — someone points
the way and as though overnight we may be
deluged by changes that make all previous efforts
worthless and ridiculous.
Again the performers, the stars, who have held
such promise of being different from similar in-
dividuals in other lines continue to suffer them-
selves to be moved about as mere pawns on a
gigantic chess-board — might do something ; even
a worm turns.
ELMER PEARSON
PROMISES TO BE THE GREATEST
The season of 1926
promises to be the
greatest in the history
of the Motion Picture
industry.
Magnificent theaters
are being erected in
many of the larger
cities throughout the
country and produceis
in turn are exerting
themselves to the ut-
most to turn out the
very highest class of
productions that will
appeal to the public
taste.
Fox Film Corporation is leaving no stone un-
turned to secure the very finest artists and direc-
tors that are available. We are determined that
Fox pictures will achieve a standing this coming
season that will be second to none.
With ample financial resources and a thoroughly
trained organization, we are in a position to place
Fox pictures at a standard never before reached.
Business conditions from personal observations,
from traveling throughout the country, indicate
a banner year for ail concerned during the year
of 1926.
JAMES R. GRAINGER
James R. Grainger
Jules £. Mastbaum
ANOTHER OPTIMISTIC VIEW
Prosperity is undimin-
ished in the United States
and that is a' sure indica-
tion of the continued
great success of the mo-
tion picture industry. I
feel that 1926 will be
the banner year in the
cinema world. We of
the Stanley Company are
most optimistic and we
are preparing to give the
public the greatest enter-
tainments ever provided.
We are constantly ex-
tending our activities and are intending to open
ned theaters from time to time. Our new Stan-
ley in Camden, New Jersey, and our new Earle,
Atlantic City, are to represent the last word in
theater construction and are to present as part
of each program the newest and finest films.
There has been steady advance in the quality
of picture, and I am willing to predict that in
1926 we will have such a tremendous improve-
ment along all lines of the industry that the
period will be epochal. An impetus to this im-
provement will undoubtedly be in the Sesqui-
Centennial Exposition to be held in Philadelphia
in commemoration of the 150th anniversary of
the signing of the Declaration of Independence.
That Exposition, having the endorsement of the
United States Government and to be participated
in by the leading nations of the world will have
a special exhibit of motion picture activities. It
is planned to present the exhibit in one or more
buildings and to make the presentation compre
hensive so that not only will there be shown the
latest developments in the art but that there will
also be ready for inspection all sorts of equip-
ment for the making and projection of pictures.
A congress of motion picture players and a sym
posium of leaders in the field with lectures and
demonstrations are in contemplation and this
new Hollywood will give to the world an object
lesson in every phase of the fourth largest indus-
try in America.
The motion picture is continually adding to its
devotees. Nothing has affected its popularity.
And that popularity will continue because the
makers of films are not asleep. They are ad-
vancing with the times and are quick to adopt
every new and worthy improvement. I am glad
to note the betterment in the natural color process
of picture presentation. That is sure to continue
to improve. Meanwhile there is great advance,
too, in the customary black and white photog-
raphy.
So now for the banner year — 1926.
JULES E. MASTBAUM
Cecil B. De Mille
NEW SCREEN PERSONALITIES
While the foundation of
photoplay construction
will always be novel, un
usual, and interesting
stories, the public must
have individuals whom
they can place on the
pedestal of especial prefer-
ence.
We are entering an
era when many new stars
are about •to be created
and J prophecy that dur-
ing 1926, more new out-
standing personalities will
be raised to stellar
heights than at any time during the past five
years.
The reason for this is very simple. Since 1920
motion pictures have been in a period of transi-
tion. Many old stars have been despera'tely hold-
ing to their laurels, fighting at every point against
the inroads of fresher, newer faces.
These old timers have held on in many cases
due to superior experience, but it is inevitable
that they will be succeeded.
The public demands youth, and it demands
change and novelty in its screen personalities.
1926 will be a year during which many of the
older screen idols will crash. In two years, I
am willing to venture that the list of stars will
contain a very small percentage of the names
which are so prominent today.
During 1926, we will continue to make ex-
cellent strides in technical fields. Color photo-
graphy and stereoscopic photography have both
advanced and in the months to come it will be
easier than ever to place beauty upon the silver
sheet.
New and vibrant young people now Compara-
tively unknown will be a feature of the coming
year. I don't say that we are due for a re-
vival of the old time star system, but I dj
contend that new people and personalities will
figure prominently in the progress and develop-
ment of screen art during the next twelve months,
CECIL B. DEMILLE.
CLOSER COOPERATION NEEDED
To my mind the most
important thing in our
business for 1926 is a
better understanding and
closer cooperation be-
tween producer, distribu-
tor and exhibitor. Noth-
ing could be any more
important than this for
the future of our busi-
ness and it looks as
though the time for this
cooperation has at last
arrived.
Harry M. Crandall
HARRY M. CRANDALL.
I'liuto by Harris &■ Eivini/.
•WATTY" BULLISH
The New Year always
looks good to me — and
1926 is no exception.
I am a bull on the
United .States and the
Motion Picture Industry;
1 am pleased and proud
that I am in each.
The significant happen-
ings which signalized the
close of 1925 augur well
for bigger and better pic-
tures and projects which
_ _ ., , promise to materialize "as
Watterson R. Rothacker l^j^ertised."
We have earnest and purposeful and capable
men at the helm of an industry which has p08si-
l)ilitics second to none. There is plenty of room
outside for those who don't believe it.
WATTERSON R. ROTHACKER.
THE
pm
is&m
DAILY
Monday, January 4, 1926
X
5 Million Shares Sold
Famous Players Common Most Act-
ive of Film Stocks on Big Board
During 1925 — Loew's, Inc, Next
As 1926 begins, twelve motion pic-
ture issues are being traded in on
the New York Stock Exchange. A
resume of their activity during 1925
shows that their combined sale was
5,005,400 in 1925.
Famous Players common was the
most heavily traded stock through-
out the year, sales reaching a vol-
ume of 1,888,800. Second in this
classification is Loew's, Inc., of which
issue 1,853,900 shares changed hands.
Famous reached its 1925 high mark
on July 27, when the close was 114^
and touched its low of 90J4 on Feb.
17. The last quotation in 1925 was
108. Loew's, Inc., reached a high
during the year of 44j4 on Nov. 7.
The low for the year was 22, touched
on Feb. 17.
B. & K. Touches High of 82
Chicago — Balaban and Katz stock
reached a high of 82 on July 22, the
peak in 1925. The low for the year
was 51 touched on Jan. 8. The last
quotation for the year was 70.
Skouras Closes at 52
St. Louis — Skouras Bros. Enter-
prises stock was quoted at 52 on the
last trading day of 1925. The high
for the year was 68, reached on Oct.
27. The low was 36.
Keenan Back
Frank Keenan has returned from
a trip abroad.
Stock Fluctuations in 1925
Stock High Date Low Date
Eastman Kodak 118 Jan. 19 104.;:^ July IS
Eastman Kodak, pfd 115 34 Nov. 12 112 Oct. 6
Famous Players 114M -July 27 90M Feb. 17
Famous Players pfd 120 July 27 103^. Feb. 17
First National 110 Oct. 28 100 June 16
Fox Film Class "A" 85 Dec. 4 68'A Sept. 29
Loew's, Inc 44^ Nov. 7 2'2 Feb. 17
Metro-Goldwyn pfd 24^ Nov. 16 IS Jan. 2
M, P. Capital Corp 20'/, Dec. 28 195^ Dec. 28
Pathe, Class "A" 90}^ Oct. 21 70 Nov. 10
Universal, 1st pfd 1035^ Oct. 29 94^ Dec. 12
Warners, Class "A" 22^ Oct. 16 17^ Dec. 30
Last
Year's Sales
lllJi
450,100
115M
600
108
1,888,800
117
55,600
108
5,000
83 M
286,600
38/8
1,853,900
22 M
126,000
20 'X
6,100
7SJ4
195,100
95
3,700
173A
133,900
Europe
(^Continued from Page 1)
things. In that regard the opinion is widely
held in financial Paris at the year-end that
the most dangerous corner has been already
turned.
It is also recognized that French public
opinion will accept the increased taxation
through which the intolerable state of things
caused by the continued depreciation of the
franc should be ended, but the public also
insists that taxation be fairly distributed and
paid by everybody.
Russia
Washington — The Statistical Director of
the Russian Information Bureau reports at
the year-end that Russia is passing through
a period of economic development.
Industrial production was less than 15 per
cent, of the pre-war rate. The recovery, at
first painfully slow, and sadly retarded by
one year of famine, gained momentum not-
ably during 1925. During the Soviet fiscal
year 1925, ended Sept. 30 last, the volume
of industrial production increased steadily
month by month, until, for September, it
stood at 80 per cent, of the monthly rate
for 1913. For the fiscal year as a whole,
industrial production showed an increase
of 60 per cent, over 1924.
Buys Kauffman Novel
Gotham Prod, has purchased Reg-
inald Wright Kauffman's well known
novel, "Money To Burn." It will be
produced early this year.
Hold Dinner Dance
Philadelphia— The M. P. T. O. of
tern Pennsylvania, Southern New
Jersey and Delaware held a dinner
dance yesterday at the Benjamin
Franklin Hotel.
E5t*(
Italy
Rome — In financial circles here the fore-
cast for Italy as the new year opens is far
happier and more reassuring than seemed
possible a year ago.
A slow and reasonable revaluation of the
lira is in view.
Italy's financial fortunes in 1926 will be
largely governed by those of the rest of
Europe, and that will be largely shaped by
what has already happened in 1925 — the
Locarno agreements, the debt settlements of
the United States with Italy and Belgium,
and the great deprecia'tion of the French
franc.
Division of Films
(.Continued on Page 4)
essary for the Department of Com-
merce during the fiscal year begin-
ning July 1.
There is no provision in the esti-
mates for the establishment of such
a division and Secretary Hoover has
indicated that he will endeavor to op-
erate within the appropriation allow-
ed by the Budget Bureau, so that any
action looking toward the separation
of motion pictures from the other
commodities with which they are
1 new associated would have to be ac-
I companied by an appropriation of
\ from $15,000 to $25,000.
I The creation of such a division has
been strongly urged by the industry
during the past two or three years,
and last year was the subject of con-
siderable debate when Secretary Hoo-
ver appeared before the Appropria-
tions Committee to discuss estimates.
I Several members of the committee
expressed themselves in favor of es-
tablishing a division for this com-
modity, but Congress failed to pro-
vide the funds.
manufactured goods. Russia is recognized
as headed now toward a capitalistic regime,
showing signs of a desire to resume the po-
sition in international trade which she
possessed before the war.
severe in proportion. It will not do for even
fortunate Americans to live in a fool's par-
adise."
Holiday Lull On; Revival Soon
A holiday lull has developed, both
in trade and production, following
the record-breaking activities of the
previous week, according to year-end
reviews of Bradstreet's and R. G. Dun
& Co., but an early revival is fore-
cast.
"Many industries have had the
most extraordinary year in their his-
tory," savs Dun's Review.
565 More Failures in '25 Than in '24
Austria
Vienna — Prophecy for financilal Austria
is difficult * • * In Austrian Government
finance, 1926 will be a year of real proba-
tion ; it will be the first year in which the
public finances will be conducted without
the budget control of the League of Nations,
whose so-called "normal budget," the in-
flexible figures of which were prescribed at
Geneva, was arranged too long beforehand
and was therefore incapable of adjusting it-
self to changing economic conditions.
Holland
Amsterdam — Our India rubber, sugar and
tobacco enterprises ha've brought many mil-
lions of new money into the country, for
which our_ own industrial enterprises cannot
give sufficient employment.
The Balkans
Rome — It is firmly believed that the habit-
ual restfulness of the Balkan countries will
be more and more replaced by attempts at
mutual understandings having in their pur-
pose mutual defense, expansion of industry
and development of production. The strong
tonic now at work on convalescent Eurone
is the flow of American capital across the
ocean, which contains the possibility' iof
cure, although that will hardly be completed
within 1926.
Czechoslovakia
Rome; — Czechoslovakia's continued progress
is making her a growing competitor for
A Cautious Note
The Evening Post stated that the
forces which have brought good
times continue to operate, but urge
an exercise of caution. The Post
thinks misuse of credits would kill
the goose that laid the golden egg.
Merryle Stanley Rukeyser, in the
Evening Journal, said business is at
the crest of prosperity and competent
critics agree that the outlook for the
coming months is favorable. He sees
the problem as not one of how "to
enter the happy hunting grounds of
material well being but how to act
wisely in order to preserve and de-
velop favorable conditions."
Stuart P. West, writing in the
Evening World, is of the opinion
the outlook is rather mixed, but on
the whole favorable.
Franklin K. Sprague, financial ed-
itor of the N. Y. Herald-Tribune, de-
clared on Saturday that the pros-
pects continue bright for business and
finance. He pointed to prosperity in
the steel industry as a barometer of
excellent business conditions and said
that while the position of the farmer
was not all that could be desired,
there had been established a better
relationship between farmer and in-
dustrial centers
The Times reports leaders have in-
serted a note of cautious reservation
in almost every forecast for 1926.
Practically every seasoned judge has
restricted positive assertion to the
first half of the year.
Editorially the Times said:
"At home flattering forecasts are heaped
upon the American people. AH the predic-
tions are of continuous prosperity even more
unbounded. Such warning notes as are
■^minded, for example, by Secretary Hoover
relate to the dancers of strainine credit by
excessive speculation. Should this rise to
new and reckless extremes, the fall would be
Preliminary statistics compiled by
R G. Dun & Co. show that failures
in 1925 totaled 21,180, or 565 more
than in 1924, but that the liabilities
involved were smaller, being $438,-
220,000, against $543,225,449 in 1924.
This was considered a fairly satisfac-
tory showing.
Mid-West Active
Abilene, Kan. — That the interior
has sufficient momentum to carry
business activity well into the new
year is the opinion of authorities.
They base this on a record of the
largest volume of business for the
year since 1923 and, judging from
clearings, 11 per cent, greater than
1924. The underlying conditions of
agriculture, live stock, mineral indus-
tries, manufacture and trade are bet-
ter at the end of the year than twelve
months ago.
"Big Parade" in Detroit
Detroit— "The Big Parade" open-
ed here vesterday at the Shubert-
Detroit.
BAY STATE
Second Oldest Continuous
Raw Stock
Producer in America
Negative Positive Safety
Two More for Milwaukee
Milwaukee — A neighborhood thea-
ter on the west side to cost approx-
imately $250,000 is to be erected by
the Badger Building Service Co. and
operated by the Silliman Theater
Corp. The theater will have a ca-
pacity of 1,600. Another theater to
cost more than $100,000 and to be
located on the west side is to be
erected by Peter Grossman.
^T« INDUSTRY
Vtf>NDERS
FIRST NATIONAL'S
SECRET SPECIAL
•db.
Reginald
Utetttsxmpaiamei
;j^'
At.
>--
The
No. 465 — Straight from the Shoulder
Talk by Carl Laemmle, President of
the Universal Pictures Corporation*
D
ENNY, THE INCOMPARABLE! LA PLANTE, THE ADORABLE!
There^s the combination you^ll get in Reginald Denny's very newest
comedy'drama, "Skinner's Dress Suit."
ARTISTS, BOTH OF THEM. CLEAN-CUT, ATTRACTIVE, A RARE
combination of youth and beauty.
"SKINNER'S DRESS SUIT" IS THE KIND OF PICTURE THE WHOLE
world is fairly "eating up" these days. It is a devil-may-care, rollicking, fool
sort of a thing that will keep your audiences in gales of laughter and send
them home happy and satisfied.
STARTING WITH HENRY IRVING DODGE'S CORKING GOOD
story, the director, William Seiter, has added his own personal touches which
are inimitable.
A WHALE OF A STORY— A PEACH OF A CAST— TWO BRIGHT
and shining stars — all moulded together by a brilliant director.
"SKINNER'S DRESS SUIT" IS A MARVELOUS AND FITTING
successor to such current Denny hits as "California Straight Ahead","Where
Incomparahlel
F
Was r^"What Happened to Jones*%"ril Show You the Town'S^Oh Doctor'^
"The Reckless Age'',"The Fast Worker'', and "Sporting Youth'\ All hits—
and made by the star who never made a poor one.
THIS IS BECOMING DARNED EMBARRASSING. AS THESE DENNY
pictures come in from the Universal studios, I find myself telling you that
it is the greatest, grandest,"gloriousest", production on earth. I rant and rave
about the excellence of its story, its direction, its cast, its settings, its every-
thing. And I do my blamedest to pump you as full of enthusiasm for Denny
as I am myself.
THE CONSISTENT, HIGH CLASS BOX OFFICE QUALITY OF
Denny's pictures during recent years has been one of the most gratifying
achievements in the history of the industry. Exhibitors have exulted with
us and have encouraged us to keep up our present pace.
WHEN YOU STOP TO CONSIDER HOW OFTEN YOU HAVE
bought a lot of pictures which contained only a few real successes, it is really
astonishing to compare the records of other companies and the records of
Universal, for we have given you a higher percentage of real hits year after
year than any company in the business.
YOU CAN'T GO WRONG WITH UNIVERSAL— it's miles and miles
ahead of all!
TWE
Monday, January 4, 1926
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YEAR BOOK
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Monday, January 4, 1926
Newspaper Opinions
"Ben Hur"
Metro-Goldwyn-Mayer
Cohan Theater
Additioyial consensus of opinion on
"Ben Hur" follows:
DAILY NEWS— Everything that human
nature desires is furnished in "Ben-Hur."
There is revenge, wonderously sweet ; there
are love, passion, religion, the building of
empires and the tearing down of them. There
' are wealth and beauty and, to help us ap-
preciate them, there are poverty, ugliness
and misery. • • *
There are two tremendous wallops — the
sea battle and the chariot race. The latter
was the greater thrill. The sea battle, amaz-
ing in its way, yet was confused at times
when you wished to be clear as to incident.
In the chariot race, where formerly we were
shown in the stage productions only two
weary teams of plugs racing on treadmills,
this picture shows seven chariots, each drawn
by four beautiful Arabian steeds, racing to
the death. It is an exhilarating sight.
GRAPHIC — That it turned out to be one
of the great productions of the year just
closed — a year that has given us the "big-
gest and best" pictures ever offered — should
be a source of tremendous satisfaction to
its producers, players, and to Fred Niblo,
fits director.
MORNING TELEGRAPH— The chariot
race as it used to be presented on the stage
is enhanced a hundredfold by the camera.
The result is an almost overwhelming thrill,
which must inevitably do likewise to every
successive audience. The galley sequence is
extraordinarily impressive, fascinating in its
detail and stirring in its appeal to the sym-
pathies.
"Ben-Hur" is Ramon Novarro's best role.
* * * It is notable by reason of its massive-
ness and skill of Fred Niblo, the director,
,in handling crowds. Singularly lacking are
moments of charm, imagination or finesse of
• direction. "Ben-Hur" is a spectacle and as
such must not be expected to achieve inti-
mate values.
"Bluebeard's Seven Wives"
First National
Strand
(Week Ending Saturday, January 2)
AMERICAN—* * * Ben Lyon is the star
and a most entertaining one, with Lois Wil-
son as his real sweetheart. But the man who
made the star — and, in our mind, makes the
picture — is Sam Hardy. Sometimes the story
dragged, we must admit, but never when he
was around. * * *
, DArr,Y MIRROR — • • * has been expert-
1 ly titled and directed neatly by Al
Santell. It's crackerjack entertainment, shoot,
ing laughs from beginning to end with the
rapidity of a machine gun in action. * • •
EVENING JOURNAI.— *
IS a gorge-
ous satire on the movies, and Al Santell, the
director, must have had many of his contem-
poraries in the film game in mind when he
created the situations. ♦ • •
EVENING WORLD—* * * best of enter-
tainment. Ben Lyon can be an excellent com-
edian when he has the chance. He has excel-
lent support. It is bright and constantly
amusing. The Strand audience liked it and
other audiences are going to get their full
xouotn of hilarity from this film of the movies,
by the movies, and for the movies. • • •
GRAPHIC—* * * Ben Lyon, as the hero
of ths amusing tale, does the best work of
his career. In fact, Ben is quite amazing.
Having seen him play the role, we can't ira-
' agine any one doing it quite as well. * • •
HERALD-TRIBUNE—* * • Amazingly
frank and spicy is "Blubeard's Seven Wives."
Blanche Merrill and Paul Schofield, aided and
abetted by Alfred Santell and Randolph Bart-
lett, have dared to hold up to ridicule the sa-
cred ones of the movies. * * •
MORNING TELEGRAPH—* * * The
spirit of "Blubeard's Seven Wives" is one of
happy-go-lucky burlesque. Mr. Kane and his
associates seem to have had a lot of fun in
the making of it, and naturally in any such
free-and-easy construction there are many
loose ends and technical lapses. * * •
POST — The moving picture industry is
thoroughly and hilarioiisly burlesque * * " in
a film entitled "Bluebeard's Seven Wives,"
wherein Ben Lyon appears as a near-sighted,
stuttering bank clerk drafted, quite by chance,
into the movies. * ♦ •
SUN — * * * rather a neat satire on movies,
movie stars and the movie public. It is a
courageous thing for the First National Corp-
oration to do. because the film — which is
cleverly dubbed "Bluebeard's Seven Wives"
— consciously or unconsciously pokes fun at
the typical First National photoplay. * * •
TELEGRAM—* * * It is one of those far_
fetched affairs in which an underpaid bank
clerk wins fame and fortune over night in
the flickering films. • • *
TIMES — * * * This picture is a most en-
gaging effort, which is so humorous that one
does not want to turn one's head for an in
stant for fear of missing a single laueh, which
mirth is helped along by witty captions. » • ♦
WORLD — A brisrht. laughab]e_ and sophisti-
cated comedy, which takes satirical pot shots
at the movies, * * * In it Ben Lyon, a young
man addicted to the hat advertising business
as an avocation, and Lois Wilson play the
principal parts. * ♦ •
"The Enchanted Hill"
Paramount
Rialto
(Week Ending Friday, January 1)
AMERICAN—* * * The saving grace of
humor gave the picture most of its entertain-
ment value. We were not particularly thrilled
by the hero's chase of the villain whom he
had just ordered out of town. But we were
amused bv the manner of the chase. • • •
DAILY MIRROR- * * * Tf you like Peter
B. Kyne's red-blooded melodramas of virile
men and feminine women, vnu will relish this
one. as directed bv Irvin Willat.
The picture follows the novel faithfully.
EVENING JOURNAL-* * * The loca-
tions and photography are beautiful, and the
plot concerns a cattle ranch war. Noah Beery
a"d r.eoree Bancroft are an excellent nairof
villains, and while there's plentv of shooting
and dnnWe-crrissincr. there should have been
more ridintr. ♦ * *
GRAPHIC— • • • The story is good
enough — if you like Mexican atmosphere and
across-the-border scenery. • • * Noah Beery
— as is usual with the Beervs — just abotJt
steals the picture. At least he would if it
were worth stealing — which it hardly is, at
that. • • •
HERALD-TRTBUNE— * * • Full of gun
fights and rue^ed srenerv and overrun with
stronir. silent men. this offering at the Rialto
is 31 excitine Western storv. painfully con-
vptiH'nnal vet made entertaining by the antics
nf ■\Tr,^h Tlpprv. » ♦ *
MOTT^'T'^"^ TT^TFGRAPH — * * * the char-
acters and the plot are of the vintage of 1910
Irvin Willat made this picture from a story
bv Peter B. Kvne. but neither has contrib-
uted a^vtbir™ tti^t has not been seen many.
rn:>"i- t'mes h»'f'-'re. • • *
POQT * * * "nnd eno""h Western matter
made unusually bearabV bv the presence of
Florence Vidor as chief ladv in the vicmity.
JOSEPH R. MILES
PRESIDENT
LLOYDS FILM STORAGE CORP.
ANNOUNCES THE OPENING
ON JANUARY 4TH
OF TWO UP-TO-DATE
PROJECTION THEATRES AT
723 SEVENTH AVE., N. Y. C.
"POWERS BUILDING"
Phone Bryant 5600
SUN—* ♦ * authorized by Peter B. Kyne.
It runs according to the customary formula
as regards story, acting and direction.
This means that it will please those who
attend motion pictures principally on account
of the screen Western. Beyond that there
is little more to say. * * •
TtLEtiRAM— * * * The picture, which
sadly lacks homogeneity, comprises more or
less a series of jerky cross-country chases,
punctuated here and there with close-ups of
Holt projecting significant looks from nar-
rowed lids. * ♦ •
TIMES—* • * There is enough heroics
and enough shooting in this photoplay to sat.
isfy those who are partial to Western films,
and persons in favor of other stories will find
this picture one far more diverting than most
efforts of its type. * ♦ *
WORLD—* * * That the film is not overly
engrossing is the fault of the continuity which
hashes up the tricky manoeuvres of the man-
ager of the Bar K ranch to force the owner
of the "Enchanted Hill" ranch to sell out,
this little business deal involving cattle rust
ling, sundry shootings and fist fights. * • ♦
Lady Windemere's Fan"
Warner Bros.
Warners
(Week Ending Saturday, January 2)
AMERICAN—* * * All evening we tingled
with delight at the delicacy, the originality,
the precision of the directing. The picture is
filled with new ideas That, however, did not
astonish us. We'd have been nonplussed if
Lubitsch had disappointed us. * * *
DAILY MIRROR—* * * with the excep.
tion of a few, rare delightful touches, this
picture has every element of the obvious mo-
vie. Because of the multitudinous abundance
of long, long shots, jerked to closeups from
one player to another, the action leaps fitfully
and wearies the eye. » ♦ •
DAILY NEWS— A very good picture this,
although not adhering very closely to the de-
tails of Oscar Wilde's famous play. ♦ * *
EVENING JOURNAL—* * * is a divert
ing comedy. But it's due more to the direc-
tor than the author, for the appeal of any-
thing written by Wilde is based entirely upon
sparkling epigrams and adroit subtleties. • ♦ •
EVENING WORLD—* * * The spirit of
the piece and the action of the play is pre-
served almost faultlessly, but by the camera
instead of by the pen. It is a distinctive film
because it is essentially of the Wilde flavor
with hardiv a word from Wilde.
It should be observed that Mr. Lubitsch had
the assistance of a hiirhlv capable cast. * * *
GRAPHIC—* * * Lubitsch has set a very
high standard for himself, and possibly we
have come to expect too much of him, but
there is little excuse for a director who can
turn out films like "Tlie Marriage Circle"
and "Kiss Me Again" giving us such a dull,
tedious, monotonous eight reels as "Lady Win-
demere's Fan." * * *
HERALD-TRIBUNE—* * * As Mrs. Er-
lynne. Miss Rich is superb as an actress and
so very handsome as a woman. We simply
couldn't see May McAvoy as Lady Windemere
in advance, but when she appeared on the
screen we decided that the choice was a wise
one. She is charming. We believe that we
still prefer Ernest Lubitsch's own stories
screened to his adaptations. * * *
MORNING TELEGRAPH—* * * is an
outstandingly good picture but it isn't so good
as it might have been. It suffers, for in-
stance, from the popular film notion that the
good people should get all the sympathy, and
that immoral people are necessarily either
cheap or bad. It lacks, therefore, some of
the debonair sophistication of the plav. » * *
POST—* * * The celebrated "Lubitsch
touch" is everywhere to be discerned, and the
players, as usual, seem to have come under
the spell of their director, giving, for the
most part, unforgettable performances. * • •
SUN — * * * The photoplay represents, un-
questionably^ one of the directorial triumphs
of the year.
Here is a cinema with a style, with an air.
It is a high comedy-drama directed in the
ciuiet, aristocratic vein which runs only
thrnueh Luhit'^ch. * * *
TELEGRAM — * * * a picture that is neith-
er unnecessarily divergent from the original
nor forced and stilted from too much literal
insistence * * * is as honest and intelligent
a piece of screen entertainment as we have
seen during the entire vear. ♦ * *
TTME.S — * * * Mr, Lubitsch did not see
eye to eye with Wilde in his portrayal of
smart but blase nobility, but he has neverthe-
less fashioned an entertaining picture which
will probably be more popular in provincial
communities — where Lubitsch is better known
than Wilde — than a production that retained
W^'de'o nimble wit. * * *
WORT D — * * * each Lubitsch scene, gar-
nished with the bri'liance of a fanciful, imag.
inative, impressionistic touch, unfolds itself
before it has finished into a full, unmistak-
able and tremendously simplified episode. Even
those views which smack most beautifully of
the rarified essence of vacue suggestion event-
uallv devplon into the most gorgeously obvious
exhibits, * * •
Union Employees Strike
Ottawa — Union employees of the
Maiestic theater are out on strike, be-
catise the owners, Froman & Peti-
eorsky, refused to grant an increase
in wapes.
MOLLY MAY
(of Molly May Series, [Inc.])
12 High Class 2 Reel Comedies
Wishes to Announce That
Her First Night inPliiladelphia
was so enjoyable, she is now experiencing
Her First Night in New York
and that she is promised she shall soon have
Her First Night in the FolUes
thanks to the delightful ingenue. Violet Mersereau; her di-
rector Joseph Levering; her producer Arthur J. Lamb; and
her distributors, Cranfield and Clarke. {Inc.)
u
THE BAT
y{ ROLAND WEST
^roductioro
J Mystery Melodrama
3y
Mary Roberta Rinehart
ant/ Avery HopwoocJ^
Jrom the sta^e play produced by Waaenhals and h(empct'-~^
»
"The Bat"
The stage's greatest mystery melodrama,
has become the screen*s greatest mystery
picture, with a superb all-star cast.
Millions
Saw the stage play which had a $10,000,000
legitimate theatre gross. Those millions
will help you sell this film to the millions
who didn't see it— help YOU share in the
Millions
Certain to flow into the theatres.
March 15tli
Release
LAUGHS
Laughs that
never cease!
One rib-tickler
after another!
Roars! Howls!
Shouts! Yells!
As the great
*50'50' partners
do their stuff
in their new
automobile
partnership.
THRILLS
The Laugh
and Thrill
Sensation
of the
Nation!
Samuel (uddwyn
Thrills that
have no end,
that startle
and leave you
breathless, yet
wanting more!
Pulsc'Stirring
thrills, with
^ *Abe &. Mawruss*
in their daring,
hair raising
airplane race!
^he HenKy King Productiorp
PARTNERS AGAIN
WITH POTASH &^ PERLMUTTER:'^
witli Cicoi'qi' Mi/dcv iitnl Ah'Xdiidei' ( iirr
\
licit In Iniiici'.s MiiiKi.
(^ Jroni tlir hromlwiiy Slaijr Siirrrss In
MoiitdiHK' ("iln,«> iinil Jiile.s Eckcrt Oooiliiuin
Feb*
15th
Release
Now Booking
UNITED ARTISTS CORPORATION
J^ary Pickford Charlej- Chaplin
Douglas Fairbanks D.W. Qriff/fh
Uoj-eph M.Jchenck,.
Chairman . &oard of DirectorU'
Jiiram Obramj-,
President
The trade-ads
tell you tbiot
this is a
(lfUJ(a4itt\
•.'««
boK-ofj^ces
tell you that
BistNadonal
is futntunq awau
uMitf
$2000. CASH PRIZES FOr. EXPLOITATION "FORD"?AVro".'?„nr/»
NATIONAL MONTH CONTEST
•I
iTHE
7Ae BRADSTREET
o/* FILMS tA
r^RECOCMIIEft
Authority i
VOL. XXXV No. 3
Tuesday, January 5, 1926
Price 5 Cents
BARRYMORE
By DANNY
Really a great actor ; probably
one of the finest in America.
Valuable to the pictures particu-
larly because he draws to the
box ofifice the type of clientele
which differs materially from the
usual fans. Has appeared in
some notably fine pictures. But
too often without the true flavor
of the "movies."
But in his latest for the Warners —
"The Sea Beast" — he hits not only
a fine stride for his particular patrons.
But also for the movie goers as well.
He handles a very strong role in
what is really a picturization of
"Moby Dick," one of the greatest
whaling stories ever written. The
big sea beast "Moby Dick" gets one
of Barrymore"s legs — after his brother
hurls him from the boat. Barry-
more spends the rest of his life seek-
ing revenge on the sea beast, and
trying to forget the girl he loves,
because he thinks she has married
his brother. In the end he discovers
that she has been waiting for him
for years, despite his wooden leg.
Around this story the Warners
have built a fine production; Barry-
more never appeared to better ad-
vantage and the probabilities are
(Continued on Page 2)
Cleveland Acts
Exhibitor Ass'n Protests to Ex-
changes Against Supplying Non-
Theatrical Consumers
Cleveland — The Cleveland M. P.
Exhibitors' Ass'n has notified ex-
changes of its protest against serv-
ing film .,to churches, schools and
halls, as it is the belief of the as-
sociation that theaters cannot com-
pete with these places when they run
shows because of their freedom from
operating expenses which theaters are
obliged to assume.
"We feel," said the letter, "that
it is inimical to the interest of our
theater members to have to meet such
unfair competition and we protest
against the serving of them with film
which enables them to run competi-
tive shows to our members."
((
Tea Matinees"
Chicago — "Tea matinees!"
A new social event on your calen-
dar— with B. & K.'s Uptown theater
presenting the invitation.
The first one will be Jan. 11, and
they'll be daily social events there-
after, on the mezzanine floor. Indi-
(Continued on Page 5)
Studio Deal Set
Famous to Get United Plant. Con-
tracts Not Signed, but Details
Agreed Upon
Los Angeles — The deal between
Famous and the United Studios is
practically closed. Details have been
ironed out and terms agreed upon,
although no contracts have as yet
been signed.
The impending deal will necessitate
the removal of First National units
to another studio. This has again re-
vived reports that First National has
been negotiating for the Warner stu-
dio. Warner officials deny the re-
port, stating that the company will
need all of its space for next year's
schedule.
Rovs^land Off
To Coast on Mid-Winter Production
Visit— Certain Star Values Still
Dominate
Richard A. Rowland, general man-
ager of First National, left yester-
day for the Coast where he will re-
main, several weeks in conference
with producers and directors asso-
ciated with First National. This is
Rowland's regular mid-winter visit.
Before leaving, he said production
plans at both the Eastern and West-
iContinued on Page 4)
Radio as Boost
Important Figures Reach 30 States
in Wednesday Addresses — Stress
Films' Usefulness
Interesting addresses on vital facts
concerning the industry are now a
regular part of the broadcasting ser-
vice of the Radio Corp. of America.
Each Wednesday afternoon, some
leader or some figure of national im-
portance who is interested in and as-
sociated with the industry as a fan
(Continued on Page 5)
Garr Joins Famous
Los Angeles — Harry Carr, nation-
ally known newspaperman, has been
appointed managing editor of produc-
tion at the Lasky studio.
Carr is an editorial power, a dra-
matic critic and writer, and western
(Continued on Page 4)
Griffith at A. M. P. A.
David Wark Griffith will be the
next of the A. M. P. A. "Twelve Im-
mortals" to address the association.
The day Thursday; the place, the
Hofbrau.
Dicker, "U's" Scenario Editor
Phelps Decker, formerly with D.
W. Griffith and Elmer Clifton Prod.
is now Universal's scenario editor
in the East.
Russia
The first of a series of five
articles on Russia, based on
material gathered in Moscow
by Ernest W. Fredman, editor
of "The Film Renter" of Lon-
don will appear in tomorrow's
issue.
Mr. Fredman, of course, looks
at the Russian market through
British eyes, but because Russia
is considered in many quarters
as the greatest potential for-
eign market for American pic-
tures, there is much in the
Fredman articles to interest the
trade here.
Probe Minneapolis "Scalpings"
Minneapolis — Federal agents are
investigating ticket scalping for New
Year's eve performances. According
to reports tickets which ordinarily sell
for from 75 cents to $1, were being
sold as high as $4.
192 in Chain
Hasn't Sold Out
Joe Friedman Not in Deal with "U"
for St. Paul First-Runs — Many
Reports Aired in Tvfin Cities
St. Paul — Denial that Universal has
taken over the Tower and Park, as
part of a deal embracing the Ameri-
can Amusement Co. circuit, in Min-
nesota and North Dakota, is made by
Joseph Friedman. It had been re-
ported in advices from New York
that Universal had consummated the
deal, and was preparing to invade a
number of other northwest cities.
A number of companies, according
to Friedman, have made overtures for
(Continued on Page 4)
Advertising Combine
Ten St. Paul Exhibitors Cooperate
to Compete writh F. and R. in
Newspaper Columns
St. Paul— Organization of St. Paul
exhibitors exclusive of Finkelstein &
Ruben has been perfected as the first
step in a move to compete with the
city houses controlleo by the circuit.
The new organization was formed
for advertising purposes, with the ten
theaters represented in its member-
ship to band together in the purchase
(Continued on Page 5)
I. M. P. A. Committee to Meet
The new executive committee of
the I. M. P. A. will hold its first
meeting at the Astor tomorrow. The
association moved yesterday from the
10th to the 9th floor of 1650 Broad-
way. The association and Sam Sax
have exchanged offices.
Of North American Theaters Corp.,
Says Harry C. Arthur — New I
First-Run for Portland Ore. i
Portland, Ore. — North American <
Theaters Corp., generally regarded i
as an affiliation of both the M. P. j
Capital Corp. and the Prod. Dist. i
Corp., now has 192 houses under its
management. I
Local papers quote Harry C. Ar- '
thur, general manager of North
American to this effect in connection ■
with a new deal whereby Arthur's
company secures the lease on the Ac- !
kerman and Harris theater now under
construction on Broadway between
Salmon and Main Sts. Sam Harris ,
of A. and H. declares the deal is a ]
consolidation of interests. His com-
pany will handle the vaudeville and <
North American will supply the prod- j
uct. That the pictures will be P. D. i
C.'s is assumed to be a fact. »
Other houses are to be built in they'
Northwest, according to local papers^^ /
The Portland house will be rushed in^
order to have it ready by June 1. In
Seattle, a $1,500,000 theater at 5th
and University Sts. will likewise be
operated by North American Thea- J
ters. j
Prologues for these houses and j
others to come will be handled on a
road show basis similar to the plan '
of Publix Theaters. ]
P. D. C. in Kansas City
Kansas City — P. D. C. secures first-
run representation at the Globe here
with William and N. J. Flynn. The
deal calls for extensive newspaper ad-
vertising and a change of policy to
permit of long runs when necessary.
Films Lead Mexican Amusements
Los Angeles — The Associated Press
reports from Mexico City that bull
fighting has slumped into second
place. Mexicans now spend four
times more money on films than mat-
adors. Calculations from government
figures show that bull rings in and
near Mexico City took in 1,043,434
pesos during 1925, while picture thea-
ters for the same time and territory
had receipts of 4,683,106 pesos. Au-
thorities think this ratio is represen-
tative of the country generally.
Friedman Transferred to N. Y.
Joe Friedman, Universal manager
in Detroit, has been transferred to the
home office where he will head a new
division in the department of distri-
bution.
Moon, New Detroit Manager
Detroit — Ray Moon is now mana-
ger of the Universal office, succeeding
Joe Friedman.
«
THE
m
Tuesday, January 5, 1926
Vol XXXV No. 3 Tuesday, lan.5, 1926 PriceSCeats
Copyright 1926, Wid's Films and Film Folks,
Inc. Pulilished Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, IMC.
Josepli Dannenberg, President and Edilor;
J. W. Alicoate, Treasurer and Business M»J-
ager ; Maurice D. Kann, Managing Edilor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21. 1*18,
at the post office at New York, N. Y., uuder
the act of March 3, 1879. Terms (Postage
tree) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY. 1650
Broadway, New York. N. Y. Phone Cirtle
4736 4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman. 6411 Hollywood Blvd.; 'PHoik;,
Granite 3980. London— Ernest W. Fredmai',
The Film Renter, 58, Great Marlborough St ,
London, W. I., Paris— La; Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz .. 70-4 70^^ 70/2 ...
Eastman Kodak ..112 110J4 H^'A 1.600
Famous Players ..108^ 107 J4 108 1,100
Fam. Play. Pfd. ..116^ 116^ 116^ 100
Film Inspection . . SH S'A SH 200
First National Not quoted
Fox Film "A" .. 84}4 83^ 84 1,400
Fox Theaters "A". 3254 32si 32-54 9,000
Loevv-'s, Inc 40J4 39}^ 39-4 4,600
Metro-Gold. Pfd... 22% 22}^ 22^^ 200
•M. P. Cap. Corp... 21 20 21 4.000
Pathe Exch. "A".. 76% 76!4 76-4 ' 300
Skouras Brothers Not quoted
Trans-Lux 12j4 12J^8 12-/8 8,800
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers.. 17^ 17'A 17% 300
Warner Pictures Not quoted
"Puppets" to be Rockett's Firs
"Puppets," stage play by Frances
Lightner will be the first production
to be supervised by A. L. Rockett at
Fifst National under the recent su-
pervisor arrangement. John Goodrich
is working on the continuity. George
Archainbaud will direct upon the
completion of "Men of Steel."
Marceline Day as "Barbara Worth"
Los Angeles — After a search of
four months, Principal announces
today that Marceline Day, one of the
1926 "Wampas Baby Stars" has been
signed to play the role of Barbara
in "The Winning of Barbara Worth."
Saxe Backing Berlin, Wis. House?
Berlin, Wis. — A new theater is in
. prospect for Berlin, with an $80,000
[house to be erected. It is reported
[the Saxes may be behind the theater.
FOa R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
COit/i or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave NYC.
Bryan t 3951
BARRYMORE
(Continued from Page 1)
strong that "The Sea Beast" will find
its way to a fine popularity. The
combination of the unusual story;
unusual atmosphere, plus Barrymore,
should prove fine box office material.
On the Air
Radio Corp. is giving Wednesday
afternoon hours over to the picture
folks. Pete Woodhull speaks tomor-
row on the "Art of Making You
Laugh," a sort of introduction to
"Laugh Month." Last week Jason
Joy of the Hays office was on the
air and next week Rev. George Reid
Andrews of the Federal Council of
Churches will talk on pictures.
Chances are that leaders and import-
ant folk of the industry will keep up
the good work — for it is good work.
Harry Arthur dropped a bit
of information. Out in Port-
land, Oregon. To the effect
that the North American The-
aters Corp. — the theater unit
of Producers Distributing —
now has 192 houses in the cir-
cuit. Considering how little
you have heard of this move-
ment the Arthur statement is
significant. Of saying little
and saiving a lot of wood.
The more one hears of the theater
activities of the larger companies, the
more one ponders over when it will
cease. And where?
"Rube" Showmen in New York
So said Alexander Pantages, when
in Minneapolis, in connection with
the statement "that he intends to
'take New York by storm.' The real
showmen," he is quoted as saying,
"are west of Chicago, where the/
have to make a go of it." /
If that doesn't give the New YoVk
show folk something to chatter abouK
we miss our guess. But regardless
of the "Pan" statement, there are a
few mighty good showmen gbout the
big town. Don't discount them too
much.
Censors Cause Doubt
British Columbia Not Set on Policy
One Advocate for Merging Nine
Boards in One
Victoria, B. C. — A debate on the
British Columbia censorship situation
came up in the legislature recently.
Suggestions that censorship be en-
tirely abandoned; that censorship be
redoubled; that the provinces unite
to save the costs of nine separate
censorship boards in Canada, were
all discussed.
G. A. Walkem, one of the mem-
bers of the legislature, favored strong-
ly one censorship body as a measure
of economy, and Attorney General
Manson said he was favorable to the
idea as far as it could be made prac-
ticable; but he disagreed with the
suggestion that censorship was prob-
ably not necessary at all.
M. P. Capital Offering Today
Watson & White today will ofTer
an additional issue of 30,000 shares
of M. P. Capital Corp. common stock
at $20 per share. The corporation
began business in September, 1923,
with $100,000 capital. The working
capital and surplus on Nov. 30, 1925,
were $2,353,306. The corporation had
cash on hand on Nov. 30, of $955,737.
Marcus on Another Trip
Lee Marcus, sales manager of F.
B. O. leaves today for a swing
around exchanges. He will cover
Denver, Salt Lake City. Los Angeles^
San Francisco, Portland, Ore., Seat-
tle and Chicago.
In The Courts
Nathan Burkan has filed a default
judgment for $1585 in the Supreme
Court against Grand Asher Distrib-
uting Corp. for legal services in con-
nection with a franchise agreement
for films to be produced by the M.
P. Directors Holding Corp. and to
be released by Grand Asher.
Pox to Film "Sandy"
Fox has acquired picture rights
to "Sandy" which has been running
serially in more than 100 newspapers.
It was written by Elenore Meherin,
ho also wrote "Chickie."
Helen Lee Worthing Here
Helen Lee Worthing is in New-
York, having completed work as one
of the leads in "Wives for Rent," for
Universal.
WANTED
FILM PERFORATOR
MUST BE IN FAIR CONDITION :
Communicate with
F. W. KNIGHT
Phone 139 Charles St.
Watkins 6585 N. Y. C.
Mahe your dates for Januarv NOW/
5TEP OUT DURING ^ /
lAUGH MONTH ^ , I
in CENTURY COMEDIES
Also starring Edna Marian, Eddie Gordon, Al Alt
and Charles King with the Century Follies Girls.
Two reels each — one every week.
AT YOUR UNIVEf=^J'AL EXCHAMG^
^Drr-'
"Big Parade" in Detroit
Detroit — "The Big Parade" opened
for an indefinite run at the new De-
troit O. H. on Sunday, at $2 top and
two shows daily.
I
OUR GANG co:
HAL ROACH
pTcsentg
GOOD CHEER
Directed Jy-iJoiert McCnxuon
This is a 'Cornerblock' cut furnished
FREE for all Pathecomedies at your
exchange.
f
msm
^riendlyTkaid
BRYANT 3T.40-37-4.-4
Reuben S^vjmuels.Ixc.
i540 broadway
NewYork
Insurance Experts to the Theatrical
And Motion Picture Industry
« \
i
J
n
4
THE
Tuesday, January 5, 1926
Rowland Off
{Continued from Page 1)
ern studios were well ahead of sched-
^ ule. On his arrival at the Coast,
Rowland expects to see a completed
print of "The Viennese Medley."
While in Los' Angeles, he will con-
fer with John E. McCormick. He
will also discuss plans of allied pro-
ducers whose product is being
handled by First National. "I be-
lieve that the coming year will prove
more conclusively than ever the box
office value of popular stars," said
Rowland. "A production may be
artistic, the story may have dramatic
' value and there may be the appeal
of a good box office title, but without
a star whose name means somethang
to the public, the actual worth of a
picture will not be realized. This is
not theory, but fact, as shown by
exhibitors' reports on pictures wL;th-
out stars and those with them."
Metro-Goldwyn Statement
( As noted, Metro-Goldwyn Pictures
Corp. profits for the 12 weeks end-
ing Nov. 21, 1925 showed a net of
$311,820 after expenses but before
deducting Federal taxes. The state-
ment follows:
Gross profit $1,267,027
Operating expenses 1,026,459
lOperating profit $240,568
Other income 71,252
,' Net profit before Federal taxes. . $311,820
Davis to Confer with Briskin
Los Angeles — ^George H. Davis,
president of Banner Prod, is expected
from New York to confer with Sam-
uel J. Briskin, relative to production.
"The Taxi Mystery" has just been
completed.
Edelman Assisting Mel Shauer
Louis Edelman, ad sales represen-
tative of Paramount, has been ap-
pointed home office assistant to Mel.
A. Shauer, manager of the ad sales
department.
Rossman with Detroit Expedition
Detroit — The Detroit Arctic Ex-
pedition yesterday announced ap-
pointment of Earl Rossman as offi-
cial photographer for the expedition,
which will leave Point Barrow, Al-
aska, by airplane, March 31.
Welch in "Hearts"
Niles Welch has been added to the
cast of "Hearts," a MacFadden Prod,
which Hugh Dierker is directing at
Cosmopolitan.
'-Ben Lyon in Florida
Ben Lyon has gone to Florida for
a few days. He will later go to the
West Indies with "The Savage" com-
pany.
Garr Joins Famous
(.Continued from Page 1)
representative of the Brewster Pub-
lications. He has been chief advisor
to D. W. Griffith and literary ad-
visor to Thomas Ince. Also, he is
co-author with Walter Woods of the
story "Old Ironsides." Carr will be
virtually the critical voice in behalf
of the public on the merits and ap-
peal of new Paramount productions.
0 Best for 1926
'The New Yorker," a week-
ly issued for "smart" people,
and written accordingly, car-
ries this suggestion for the 10
Best Pictures for 1926:
De Maupassant's "Bel Ami"
(von Stroheim).
Ditto's "Yvette" (Herr Lu-
bitsch).
Hardy's "Mayor of Caster-
bridge" (Victor Seastrom).
The play "Rain" (with
Jeanne Eagels) (Malcolm St.
Clair).
Conrad's "Secret Agent"
(Tod Browning).
Kipling's "The Man Who
Would Be King" (James
Cruze).
Chesterton's "Flying Inn"
(von Stroheim).
Nathan & Mencken's "Helio-
gabalus" (for private showing)
(Lubitsch).
H. G. Wells' "Tono-Bungay"
(?)
Max Beerbohm's "Zuleika
Dobson" (Malcolm St. Clair).
Theater Changes
Littleton, Colo. — Sam West has purchased
the Bluebird from Williams & Wilson.
Craig, Colo. — Scott Wood and two others,
one a newspaper editor have purchased the
Victory from Chapman & Evans.
Boston — Philip Markell has taken over the
Liberty. It was formerly operated by Louis
Boas. It is in Dorchester.
Maiden, Mass. — Elmer H. Baker has opened
Associate Hall as a picture theater, and will
operate every night with change of program
twice weekly.
Plainsfield, la. — The Legion operated by the
American Legion Post has been closed on ac
count of poor business.
Dublin, Ga. — T. N. demons has purchased
the Crystal from B. L Hall.
Belfast, Me. — The Opera House is under-
going repairing. M. A. Winters operates the
house.
Ampere, N. J. — M. CNeill's Ampere thea-
ter has closed.
St. Francisville, 111. — George H. House has
taken over the Crescent.
Chicago — Harry Moss has purchased the
Commodore Park at Irving Park and Albany
Ave.
Chicago — Harry Miller has added the Palace
at Wauconda to his chain.
Montezuma, la. — Willis Thrall has sold the
local house to M. Hoit.
Evanston, Wyo. — The Orpheus has been
sold to the H. C. & W. Picture Enterprise
Co., by Clarence P. Anderson.
Pawnee City, Neb. — A Beams has sold the
Linwood to Carl Bailey.
Avon, S. D. — Henry W. Reister has sold
the Star to R. T. Berry.
Spring Valley, N. Y. — The Valley closes for
an indefinite period while it is being redecor-
ated.
Hasn't Sold Out
(Continued from Page 1)
the Tower and Park, but to date, no
deal has been consummated. Mean-
while, he is operating the Tower,
while the Park is under lease to Fin-
kelstein & Ruben. Friedman is re-
garded in a strong position by virtue
of leases. While at present he has but
the Tower in the loop, when leases
now held by F. & R. expire, he will
control the Strand and the entrance
to the Princess.
Minneapolis — Many reports are in
circixlation Here regardnig theaiers.
Alexander Pantages, when here, in-
vestigated advisability of a house in
St. Paul, where Pantages vaudeville
is not played'. He is declared to have
been very favorably impressed with
a downtow|i location.
Finkelstein & Ruben have pur-
chased sites for theaters at Aberdeen
and Huron, S. D. The former will be
a 1,400-seat house, while the Huron
theater will seat 1,100. With the
houses the circuit will open and ac-
quire by January 1, its total number
will be /90. Three have just been
erected /the State, Sioux Falls; State,
Fargo, and State, Eau Claire.
Purchase of a strip of land at Ste-
vens Ave. and Lake St. was not for
the purpose of securing a Lake Street
site for a new theater, William
Hamm, head of the Hamm Realty
Co., states. Reports that a combina-
tion house is planned on Lake St.
have been in circulation for several
weeks.
Boyd Succeeds Cary as Pathe Mgr.
Memphis — A. J. Cary has been suc-
ceeded by Charles F. Boyd as man-
ager of Pathe branch. Boyd was
formerly connected with Associated
Exhibitors, and more recently was
employed as salesman for Pathe in
Albany, N. Y.
Schine Managers Shifted
Auburn, N. Y. — Ernest G. Dodds,
of Rochester, has assumed his new
post as manager of the Universal and
Grand here, operated by the Schine
circuit. He succeeds G. B. De Pauw,
who has been transferred to Newark.
Crosbie Exploiting "Phantom"
Winnipeg — Fred W. Crosby, Uni-
versal salesman, has been appointed
exploitation manager for "U" in West-
ern Canada. He is now concentrat-
ing on "The Phantom."
"Chi" Rialto Now Showing 1st Runs
Chicago — The Rialto, last active
vaudeville house remaining under
the Jones, Linick & Schaefer manage-
ment, is now using first-run pictures
for the first time in its history.
P. D. C. Salesman Joins Supply House
Dallas — J. O. Ford, former sales-
man for Prod. Dist. Corp., has be-
come sales manager of the Blizzard
Sales Co., handling typhoon fans, air
conditioning systems, etc.
Butterfield Back from Florida
Detroit — W. S. Butterfield has re-
turned after spending several weeks
in Florida vacationing. He returns
to Florida in February.
French Hollywood
Studio City Projected for Biarritz—
To Be Ready in 1927 and In-
clude Entire Industry
The Associated Press reports from
Paris:
"France is going to have a 'Holly-
wood' of her own. The new center
for the motion picture industry is
expected to be in full swing in the
neighborhood of the exclusive resort
of Biarritz by the Autumn of 1927.
"Le Soir bewails the decline of the
motion picture industry in France,
and especially the fact that Germany
has surpassed France in this field,
but finds a ray of hope in 'the extra-
ordinary suitability of the Basque
Coast' for making pictures."
Schertzinger Directing "Siberia"
Los Angeles — Alma Rubens, Ed-
mund Lowe and Lou Tellegen head
the cast of "Siberia," which has just
been started under direction of Vic-
tor Schertzinger. Mr. Tellegen is the
villain.
Bishop En Route to Coast
Kenneth J. Bishop, president of
Tennek Film Corp. is en route to Los
Angeles to increase the output of the
several producing units making short
subjects for his company.
Sistrom Recovers from Illness
Los Angeles — William Sistrom,
general manager of the De Mille stu-
dio, has returned to his ofTce follow-
ing an illness of several weeks.
fIRST NATIONALS
SECRIT SPECIAl
I
I
it'-'
rise
■orl
hai
1^1'
0^/5 ffidturc will
make history
anU we mean it.
I
MARSHALL
NEILAN'S
great comedy based on
his own story urith
SALLY O'NEIL
CHARLES MURRAY
WILLIAM HAINES
FORD STERLING
\^ctrc^o/dm/n\^;^ct
Tuesday, January 5. 1926
THC
-:xf^
DAILY
"Tea Matinees"
(Coiitinited from Page 1)
vidual patrons are to be asked to be
"tea guests," and fetchingly costumed
young hostesses will l^e present to
serve refreshments with the compli-
ments of the theater. Special groups
clubs, sororities, sewing circles,
church clubs, school clubs and other
organizations are particularly invited.
"In offering 'tea matinees' to theater-
goers, we are not trying to imitate a foreign
custom, but instead are merely carrying out
our original plan of making our theaters
places for t'le utmost happiness of our pat-
rons," say Balaban & Katz' executvcs.
"At the Uptown, the mezzanine floor is
a whole block long. It is a beautiful place,
and we could accomodate 1,500 persons
easily at a tea party, or could screen off
sections of it to accomodate a dozen or
more parties of several hundred each.
"So in order to encourage folks to 'make
themselves at home' in tlie Uptown we have
decided to inaugurate the plan of giving
daily tea matinees.
"We will have the theater hostess in
cliarge, assisted by a number of young ladies
in attractive costumes, who will serve re-
freshments with the compliments of ^he
theater.
"If groups wish to play cards, we will
be glad to provide card tables.
"Of course, there is no charge for this
other than the usual matinee admission price.
We expect our tea matinee guests will take
advantage of our special hospitality from
1 :S0 P.M. to 5 P.M. every day, either be-
fore or after they have seen the show."
Pastor Flays Sunday Shows
Grand Rapids, Mich. — Rev. K. D.
Beach, pastor of the First M. E.
Church here, in a sermon, strongly
flayed Sunday morning shows. The
preacher also petitioned the manage-
ment of the Isis to discontinue this
policy and stated he would urge other
theater owners to help him in the
h_,iit if the Isis owner did not aban-
don the matinees.
Split Policy House for Lancaster
Lancaster, Pa. — This city is receiv-
ing its share of new theaters. George
Krupa is building a vaudeville and
picture house on the site of the old
Aldine, gutted by fire about a year
, ago.
New Theater for Los Angeles
Los Angeles — A new theater will
be immediately erected on Wilshire
Blvd., near La Brea Ave., to seat
2,000. The house will be of Class B
type.
Advertising Combine
(Continued from Page 1)
of newspaper space. This will give
the ten houses a conspicuous panel in
each of the city's three papers.
Heading the advertising used by
the ten houses, will be copy of the
Tower, operated by Joseph Friedman,
A-hich will carry a by-line proclaim-
ng it St. Paul's only independent
irst run.
Curb Stock Fluctuations in 1925
Stock High Date Low
Film Inspection 11^ Jan. 4%
Fox Theater "A" 32 Dec. 26
M. P. Capital 20 Dec. 17
M. P. Capital pfd 25>^ Sept. 25
Universal 47 Oct. 24
Warner Bros 19 Sept. 13"/^
Date
Closed
June
4/2
Nov.
32
March
197/8
July
25
March
39
July
14-/8
New Theaters
Conneaut, O. — The new State, owned by D.
R. Bly, has opened.
Helena, Mont. — The old Liberty, which has
been dark for some time is beins remtiileled
by Dr. Bethel, its owner, and will open soon.
Leavenworth, Wash.— The new Liberty,
owned by J. E. Tholin has opened.
Bangor, Me. — The (irafic has opened.
Utica, N. Y. — South Utica is to have a
new picture house, to be built south of the
West Shore Rairoad, where the site formerly
occupied by the Iroquois Iron Foundry has
been purchased by Max Lichtman and Moses
Cohen of Old Forge. The new theater wi 1
seat 950.
Albany — Adolph Gortatowsky's new theater
is scheduled to open in March, seating 1,800
Blue Ridge, Ga. — Contracts have been let
for the new house to be built by F. C. Butt,
to seat 200.
Dania, Fla. — L. R. Brandon has just open-
ed his new house here, seating 1,000.
Boulder, Colo. — University Inn will so(. 'i
be completed. The theater will seat 900. A
G. Diaz is the owner.
Altus, Okla. — Sam Jones has opened the
new Empire. It cost" $50,000.
Among Exchangemen
Albany, N. V. — Lewis Mendley, of New
York, has joined the sales force of Metro-
Goldwyn.
Milwaukee — Ed Wiesner has been promoted
from salesman to sales manager by First Na
tional.
Boston — William Snyder, formerly with
Universal, has become associated with Pathe
and will cover Maine and New Hampshire.
New Haven, Conn. — Edward J. Farrell ''a-
been named the new manage.' of Metro-Go .1
wyn.
Cincinnati, O. — Bill Danziger, Famous ex-
ploitation man has been transferred to Chi-
cago.
Milwaukee — The Tower, being built bv
Saxe Amuse. Ent., will probably open March
first.
Littlefield, Tex. — The Palace was opened.
It cost $30,000 to build and seats 750.
Corpus Christi, Tex. — Robb & Rowley will
build a new house here.
Stuart, Fla. — J. C. Hancock expects to
open his new h^iise in February.
LOBBY FRAMES
OF THE BETTER KIND
LIBMAN-SPANJER CORP
1600 Broadway New York City
Omak, Wash.— -A new house will be erected
here at a cost of $25,000 and to seat 600.
Portchester, N. Y. — The Portchester is
about completed, and the opening is sched-
uled for Jan. 16.
Newark, N. J. — Bratter & Pollack's new
Roosevelt, seating 2,000, is scheduled to open
Jan. 15.
Higlitstown, N. J. — I,ouis Rosenblatt has
started work on his new 1,200 seat house
which will be completed this summer.
Eustis. Fla. — The contract for the con-
struction of the Alice McClelland Memorial
open air theater in E. L. Ferran Park, to be
presented to the city by Mayor W. S. Mc-
Clelland, has been awarded to the Knicker-
bocker Construction Co., of Detroit.
Mr. Exhibitor: A*k at the Film Exchange*
for the
It'i little to ask for, but it*! the only
reliable aid you can give your muilciani
to help put the picture over.
Philadelphia — Tom Bible has joined As-
sociated Exhibitors. He was formerly with
Keystone Film Exchange.
Detroit — George Johnson is now covering
the west side of the city for Associated
Exhibitors.
Phila<lelphia — Eli Epstein is now with De
Luxe. He was for seven years with l.'ni-
versal.
Des Moines, la. — Fred '^'oung has n-sigi;cj
from F. B. O.
Radio as Boost
(Continued from Page 1)
and as a public contact, speaks over
Station WJZ. The service was* in-
stituted by arrangement with the
Hays office.
The super-service of the Radio
Corp. enables these talks to cover
approximately 30 states and reach
hundreds of thousands. The after-
noon period was chosen l)ecause more
fans may listen in then when other
stations on super-service are not fill-
ing the air.
Colonel Jason S. Joy, d'rector of
the Department of Public Relations
of the Hays Ass'n was the first
speaker. He outlined the plan and
made a plea for the constructive co-
operation in increasing the flhn's gen-
eral usefulness and good. R. F.
Woodhull of the M. P. T. O. will
speak tomorrow on "The Art of
Making You Laugh," as the opening
feature of "Laugh Month." On Wed-
nesday, Jan. 13, the Rev. George
Reid Andrews, chairman of the Com-
mittee on Educational and Religious
Drama of the Federal Council of
Churches of Christ in America, anrl
general manager and vice-president
of the Religious M. P. Foundation,
will talk on "Religious Motion Pic-
tures," and on the 20th, James E.
West, chief scout executive of the
Boy Scouts of America, will speak
on "Why Westerns Pictures."
Schedules are now being worked
out so that the service may be con-
tinuous throughout the year.
Des Moines, la. — The local Associated Ex-
hibitors office is in charge of A. B. Van
Horn, formerly with Mctro-Goldwyn in Kan-
sas City.
San Francisco — W. Randy, Warners, has
been transferred to Seattle.
Cleveland — W. G. Fitzpatridk, formerly
manager of the Helma, Etna, Pa., has joined
Pathe as short feature sales manager.
Cleveland — Richard Deutsch has joined Vi-
tal as special representative.
Portland — George Ekre is now with Uni-
versal. Formerly with Fox.
Salt Lake City — Anthony Hartford has
been added to the Universal staff to cover
Idaho.
Irene Rich Tour Off
Irene Rich will make no more per-
sonal appearances at Warner theaters
in connection with premieres for
"Lady Windermere's Fan." She is
under doctor's care here in "New
York, suffering from a nervous break-
down.
Salt Lake City — ^J. Don Kessler, former
local exchangeman has taken over the Liberty
in Helena, Mont.
Omaha— Ed Den Bests and Roy Bettis
have been added to the sales force of As-
sociated Exhibitors.
Milwaukee, Wis. — Harry Long has been
transferred from the American at Denver to
the Alhambra here.
"KO-KO STEPS OUT"
Out of Inkwell Cartoon Plays
N. Y. STRAND
this week
729 7th Av rfViUHliUlUJ N. Y. C.
EdviHn Miles Fadman, Pres
JOSEPH R. MILES
PRESIDENT
LLOYDS FILM STORAGE CORP.
ANNOUNCES THE OPENING
ON JANUARY 4TH
OF TWO UP-TO-DATE
PROJECTION THEATRES AT
723 SEVENTH AVE., N. Y. C.
"POWERS BUILDING"
Phone Bryant 5600
rii"
;
THE
6
Tuesday, January 5, 1926
St
Attention! !!
INDEPENDENT EXCHANGES
Real Buy for Live Buyers
—SERIES OF—
52 One Reel Novelty Subjects
"MOVIE MARVELS"
Something Different in One Reelers
READY FOR IMMEDIATE RELEASE
Now Playing Loews Theatres
For Territorial Rights
WRITE — PHONE - WIRE
-<®>>-
EXHIBITORS FILM EXCHANGE
130 West 46th Street
N. Y. C.
Cable: Telephone:
XFILM Bryant 0992
SilMIMlllllllllllllllil II
111
J^
> L
V
^■*
^
V
^taa
5
4i
^4e BRADSTREET
o/* FILHDOM
^recocmized
Authority
VOL. XXXV No. 4
Wednesday, January 6, 1926
Price 5 Cents
BUSINESS
By DANNY
Just to Show. That there is
something in the idea. Of bol-
stering up the feature. To get
the big time money in at the
till. Read some of the figures
culled from "Variety's" box-
" office records and collated for
50 weeks of last year. As a
feature of THE FILM YEAR
BOOK. And you will be sur-
prised to see what happens.
When that "added attraction"
is really an attraction; and not
just so much chatter.
' For instance: Average weekly bus-
iness at the Hippodrome, Buffalo, is
somewhere about $16,000 to $17,000 a
week. Yet when they put on Gilda
Gray with "Sally," the gross mounted
" to $29,500. At Loew's, in Buffalo,
which averages around $14,000 to
$15,000 a week, when they put on
The Siamese Twins with "Lady of
the Night" the gross ran to over $34,-
000. The Watson Sisters lifted the
average gross at the Lafayette, in
Buffalo, from about $15,000 to $22,-
000.
// more proof was needed
than this. Of what these spec-
ials bring tn it will be difficult
to find. But you must have a
real attraction. Trying to "get
away" with an "act" which
really means nothing isn't get-
ting you anywhere. Don't try
to "cheat" with this stuff. It's
double-barrelled.
Those week in and week out figures
ceriainl)' show some interesting an-
' gles. When you get the business of
the whole year in front of you in one
column. For instance the Fox folks
may feel very good about "The Iron
, Horse" holding the record at Grau-
man's Egyptian. Imagine! They got
over $28,000 in the SEVENTEENTH
WEEK. If that isn't business show
us. Then "The Phantom of the Op-
era" has done some smashing busi-
ness all along the line. Big grosses in
many houses; holds records in a num-
ber.
(Continued on Page 2)
Leases Selig Studio
Los Angeles — F. A. Powers has
taken over the old Selig studio at 3800
Mise-on road as a central studio for
Associated Exhibitor units. Powers
is here negotiating for new product
for 1926-1927 release, ;
Airing Theater Buys
Trade Comniission Reopens Case
Against Famous Today — To Se-
cure Data on Acquisitions
Washington - — The Federal Trade
Commission today will devote two
hours to the hearing of arguments
on the petition recently submitted by
Its counsel for the reopening of the
Famous Players case to permit the
introduction of new testimony. Coun-
sel for each side will be given one
hour for argument upon the motion.
Reopening of the case is desired
by the Commission's attorney in
order that there may be put into the
record evidence showing the location
{Continued on Fiuje A)
Studio Deal On
First National May Use De Mille and
Metropolitan Plants in Hollywood
— Corinne Griffith First
It is understood Urst National is
negotiating with the De Mille and
Metropolitan studios in Culver City
and Hollywood for space to house its
own and associate units now working
on the Coast. The move is neces-
sary because Famous has purchased
the United plant.
Corinne Grififith has leased space at
Metropolitan where one of the big
stages has been assigned her. Both
(.Contained on Paye 4)
Move in April
Famous Closes for United Plant —
Walter Wanger Leaves Sunday
on Quick Trip to Coast
Jesse L. L'asky yesterday confirm-
ed Coast reports that Famous' deal
for the United studio had been closed.
The studio will be taken over by
Famous in April when production ac-
tivities will be transferred from the
Lasky studio in Vine St., Hollywood.
United has nine stages and 26 acres.
{Continued on Page 21)
Pinch in St. Louis
Small Exhibitors Express Alarm
Over Future — More Producer-
Distributor Activity
St. Louis — This city, the storm cen-
ter of many exhibitor battles, is now
attempting to figure out what the
future holds in store.
There seems to be an opinion here
that the fate of many theaters hangs
in the balance and that maoy exhib-
iContinucd on Page 21)
Marcus Loew on Trip
Marcus Loew is away on an inspec-
tion tour of his theater properties in
Chicago, Pittsburgh and Cleveland.
He will be away about ten days and
will visit Pittsburgh to discuss the
new Loew theater.
RUSSIA
By ERNEST W. FREDMAN
The Film Renter and M. P. News
My Visit to Red Russia
London — Some few weeks ago I
traveled to Moscow to study at first
hand the condition of the Russian
tilm industry to view their films, to
see their suitability for English
screens and above all to see whether
It was possible to add another market
tor the benefit of British manufac-
turers for pictures that we all pro-
foundly hope will be forthcoming in
large numbers in the coming year.
Russia has always been a land of
mystery and for years past there has
hardly been one single authentic piece
of real news concerning the state of
I heir trade, what they were doing and
if there was any possibility of trad-
ing with a country concerning which
there has been probably more imagi-
native tales concocted than of any
other country on the globe. I de-
cided, therefore, that the time had
come when the question of Russia
should be lifted out of the smoke
screen of mystery and a little fresh
air and light given to this very im-
portant country.
I went to Moscow with an open
mind, having only seen one or two
Russian pictures in the last two or
three years and knowing practically
nothing about the conditions under
which her films were made and cer-
(Continued on Page 23)
Prevost Switches
Goes from Warners to Metropolitan
Where She Will Star in Series
for P. D. C. Release
Metropolitan Pictures Corp. has
signed Marie Prevost under a long-
term contract. Announcement of the
contract was made yesterday in Los
Angeles by William Sistrom, general
manager of Metropolitan, and in New
York by John C. Flinn, president.
Under the contract Miss Prevost
who has been with Warners for some
time, will be starred in a series to^be
released by P. D. C.
Beatty, Hays' Assistant
Jerome Beatty has been appointed
assistant to Will H. Hays. He will
assume many of the duties hereto-
fore in charge of Courtland Smith,
who has resigned to join the Fox
Theaters Corp.
M.-G.-M. Renews with Adoree
Los Angeles — Renee Adoree has
signed a new contract with M.-G.-M.
Sennett-Pathe Sign
Contract Covers Several Years and
Embraces Several Hundred Com-
edies Including "Smith Family"
Mack Sennett and Pathe have
signed a new contract, calling for 5*
two-reel comedies a year for a perioQ
of several years. Elmer Pearson, ol
Pathe stated yesterday the produc
tion cost of each two-reeler will bi
increased from 25 to 50 per cent.
Ben Turpin will return in one sc-
ries. Under the general title of tht
"Smith Family," Raymond McKet
and Ruth Hiatt will appear in a new
series. There will also be six releases
with Harry Langdon. All told there
will be five groups a year, aside
from the Langdon comedies. In ad-
dition to the Turpiris and "Smith
Family" series, there will be one
group with Alice Day, another with
Ralph Graves and finally the Sennett
two-reelers.
The Langdon series will include
"Lucky Stars," released recently;
"There He Goes" and "Saturday Af-
ternoon," each in three reels; "Junk
Man" in two reels; "The King" in
four reels and "His First Flame," a
,five-reeler, the comedian's first.
Pearson declared the deal will give
Bennett "ample elbow room" in pro-
d\iction so that comedies of a higher
{Continued on Page 21)
\Gircuit for Glynne
Takfes Over Four Theaters on Long
Island as First Step in Develop-
rr ent of Large Suburban Chain
Mi <e Glynne, owner of the Patch-
ogue at Patchogue, L. I., has taken
over four Long Island theaters and
intirti ites that there will be important
addit ions in the near future.
Tl e theaters involved are the Baby-
lon It Babylon, the Regent and Carl-
ton [O. H., at Bay Shore, and the
Garien at Southampton. This gives
himl a chain of five. Indica-
tioiK point ' " '" g that number
r (C • age 23)
' "Witwer Sues Lloyd
Los Angeles — H. C. Witwer has
filed suit for $250,000 against Harold
Lloyd, alleging that the story of "The
Freshman" was taken from one of
his books.
Witwer asserts the plot comes from
"The Emancipation of Rodney," pub-
lished in 1923.
Lloyd, through William R. Fraser,
his general manager, denies Witwer's
charges.
Warners Start Coast House
Los Angeles — Construction has
started on the new Warner theater
at Hollywood and Wilcox. City offi-
cials and stars attended the ceremony.
THE
iS&<
DAILY
wmmmmmmmmmmmmmmm
Wednesday, January 6, 1926
Vol XXXV No. 4 Wednesday, Jan. 6, 1926 PricoSCenk
Copyright 1926, Wid's Films and Film Folks,
inc. Pulilished Daily except Saturday and bol-
idays at 1650 Broadway, New York, N. V., by
WID'S FILMS and FILM FOLKS. IMC.
Joseph Dannenberg, President and Ediior;
J. W. Alicoate, Treasurer and Business Mai-
ager ; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Mauajser;
Ralph Wilk, Traveling Kepresentative. En-
tered as second-class matter Mav 21. W\t,
at the post office at New York, N. Y^^ under
the act of March 3, 1879. Terms (Postage
tree) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY. 16S0
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address: Filmday,
New York. Hollywood, California — Harvpy
E. Gausman, 6411 Hollywood Blvd.; 'PhoiM,
Granite 3980. London — Ernest W. Fredmaii,
The Film Renter, 58, Great Marlborough St ,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..112^ HI HI 1.400
Famous Players . 107J4 106^ 106J4 800
Fam. Play. Pfd Not quoted
Film Inspection ..6 5^ 6 1,000
First National 103 103 103 200
Fox FUm "A".... 84 83!4 83^4 300
Fox Theaters "A". il^A 38J^ 325^ 9,300
Loew's, Inc 39^ 39 39 1,800
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp.. 21 20}i 20-^ 2,300
Pathe Exch. "A".. 79-4 78^ 78}4 2,600
Skouras Bros 52 52 52
Trans-Lux 12J4 12 12J4 400
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Bros 18 \l\i 18 400
Warner Pictures... 14J4 145i 14^ 4,000
BUSINESS
{^Continued from Page 1)
There has been some poor business,
too, and boy, when they go off, how
they do flop! But while there have
been a few which have driven exhibi-
tors frantic, the prize-winning flop of
the year is "Free and Equal" which
was put on at the Astor and had the
most pitiful business that any picture
experienced in New York since they
moved the Nickelodeons away from
14th St. So no matter how badly one
or two crimped you, brother, remem-
ber Al Woods and what "Free and
Equal" did to him. Because it was
a-plenty.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialiate in Motion Picture
and Theatrical inauranee fxn
the patt fifteen ytart.
Artlmr W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Brjrant Se4fl
Mike Newman in Town
Mike Newman, well-known Coast
showman and exploiteer who recently
made a record run from Hollywood
to New York in seven days in the in-
terest of Al Christtie's comedy of the
same name, has just arrived on busi-
ness. Headquarters at the Christie
office, 2 W. 45th St.
"Chadwick Clarion" Appears
The "Chadwick Clarion," a semi-
monthly newspaper, published by
Chadwick Pictures, has made its ap-
pearance. Charles Reed Jones will
edit. It will be distributed on the
first and fifteenth to exhibitors
through Chadwick franchise holders.
"Ma" Ferguson Theme for Film
Los Angeles — "Ma" Ferguson and
Nellie Ross, respectively Governors
of Texas and Wyoming, will be dra-
matized on the screen in "Her Honor
the Governor," according to J. I.
Schnitzer, of F. B. O.
Scott Sidney May Retire
Los Angeles — Scott Sidney, direc-
tor of "Charley's Aunt," "Madame
Behave," "Hold Your Breath," and
"Seven Days," says he will retire
upon the completion of "The Million
Dollar Handicap."
Arrow Conducting St. Louis Contest
St. Louis — Arrow, in conjunction
with the St. Louis Times, is staging
a contest to select a St. Louis girl to
be given a try-out in films.
Making Two Reelers in South
A series of 12 two-reel "Tin-Can
Tourist" comedy-drama travelogues
will be made at the Tilford studios,
Miami, Fla., with John L. McCutch-
eon directing.
Representing Florida Studios
Ramon Romeo has returned from
Miami and will act as New York rep-
resentative for the Tilford and Clay
Davis Florida studios of Miami.
At Rialto Next Week
"The Splendid Crime," comes to
the Rialto on Sunday.
Lubitsch Recovering from Illness
Word received by the Warners
Bros, from the coast states that
Ernst Lubitsch is recovering from
an acute attack of kidney trouble. No
operation was necessary, although
this seemed probable at first.
135 Houses Book F. N. Solid
First National reports that at the
present time it is ahead of estimated
returns on "First National Month."
Ud to Jan. 1. 135 theaters had booked
First National solid for the weeks
covered by the campaign.
Riesenfeld Presented with Gift
On the eve of his retirement as
managing director of the Rivoli, R'-
alto and Criterion, Hugo Riesenfeld
receivea as a gift from the employees.
1 bronze bust of himself, the origina'
of which was made by Emil Fuchs.
Theater for 79th St. and 3rd
Edward P. Sobel and Abraham
Saces have sold the southwest corner
of 79th St. an 3d ave. to Syndic Realty
Corp., for $400,000. It is understood
they plan a 2,500-seat picture theater.
Goldwyin En Route East
Los Angeles — Samuel Goldwyn and
Mrs. Goldwyn are en route East.
Thev will attend the premiere of
"Stella Dallas" in Boston.
Blackton's Next Announced
Los Angeles — "Hell Bent for Hea-
ven" will be the next to be directed
by J. Stuart Blackton for Warners.
Loew's, St. Louis Meets Soon
St. Louis — Loew's St. Louis Realty
& Amusement Corp. will hold its an-
nual election on Jan. 11.
Tb* fiolahinc touch ai refinemcBt oa
ma dakorata pro4uctioB is tha
handcalorinf hj
m
The Terfttx HandcoiorrnMof Flm
RlTcnide Drire Tdapkone
New York UeniiiinUe 1778
Remember
^'American
Pluck"
and
"Blue
Blood"
Grauman to Show "Ben Hur"
Hollywood — Grauman's Egyptian
will present "Ben Hur" upon the com-
pletion of the run of "The Big Par-
ade." While no definite date is set
for the premiere, it is understood
that it will be soon.
Mel Directing Film Bureau
Los Angeles — Marian L. Mel, as-
sistant secretary of the State Indus-
trial Welfare Commission, has been
appointed director of the women's de-
partment of the Central Casting
Corp.
Adamson on "Rin-Tin-Tin"
Los Angeles — Ewart Adamson is
writing "A Hero of the Big Shows,"
the next Rin-Tin-Tin production for
Warners.
OUR GANG CO:
HALROACa
SreMnLf
Hu Rascals
GOOD CHEER
Dmtttd ly-Rabit MeGaaxm.
This is a 'Comerblock' cut furnished
FREE for all Pathecomedies at your
exchange.
OFFICE SPACE
One thousand square feet, cut-
ting room and projection facil-
ities. 'Phone Wisconsin 3770-1.
"WE NEVE.R DISAPPOINT"
CpowFjm
CftBORATORlEsI
220 WEST 42 STREET
NEW YO»K
PHOfU: -CHlCKt'PiNC
ALiAN A LOWl\f:S. CEN. MCR,
i\
Contest
Fannte
«;wH«?jr..-
full page
' ad appeaced
in 70 newspapers
throuqhout
the countriij
-and
here's
Sorts"'*'' . _„»»-'
than
today
-Staidus^
^-"-;;~t--
^fM""
iS-^*?."^:^
5SS.-^'
^i-"*
..-±ftr.
— ' ■•rii<"!lS.,>.»" " T«
#Zi"- ""* tjlwl'*^
["g^lberty I
??^?i^!RjSf'
60ST0^°''^«ST
?f^^
*»i02.
Grt your <^
"ioj
<^,000.000
people are
now reading
"MANNEQUIN"
weeklii in
Libertii /
^aqazine^
N^H!^
lii^
AOOLPH ZUKOR
JESSE L LASKY
^^^i^i?zc^
JAMES CRUZE
PRODUCTION
WITH ALICE JOYCE - WARNER BAXTER
DOLORES COSTELLO - ZASU PITTS
a g^aramount cpicture
Ml
THE
■^ank
DAILY
Wednesday, January 6, 1926
Change in Releases
Additional Pictures in First Nation-
al's "Winner Group" — Kane to
Make Five, Not Four
Several changes are announced in
First National's "Winner Group" ow-
ing to a development in production
that makes additional pictures avail-
able. Robert T. Kane's initial pictures,
"The New Commandment," "Blue-
beard's Seven Wives," and "The
Reckless Lady," will be augmented
to five instead of four for the coming
season. The fifth will be realsed
June 27th.
There will be three Milton Sills
pictures including "The Unguarded
Hour," "His Partner's Wife" and
"Puppets." One of the dates origin-
ally reserved for him will be taken
by "The Desert Healer" now being
produced on the Coast by Marion
Fairfax and Sam Rork. "Good Luck"
will be produced by E. M. Asher in
place of "The Rose of Monterey,"
which will not be made. Leon Errol
will follow "Clothes Make The Pi-
rate" with "The Lunatic at Large."
Selling plans are not yet definitely
decided upon for Harry Langdon's
first. "Tramp, Tramp. Tramp." This
oroduction will be given test show-
ings in order to gage its box-office
value before a sales campaign is an-
nounced.
Publix, L. A., Appoint Managers
Los Angeles — According to Frank
L. Newman, managing director of the
Publix Thepters here, F. T. Thomas
and Bernard J. Bynes have been ap-
pointed house manager and assistant
at the Metropolitan. These men for-
merly occupied those same positions
at the Million Dollar. Augustus Eys-
sel and George B. Sully will act as
house manasrer and assistant at the
Million Dollar. George Riley, for-
mer house manager at the Metropoli-
tan, has left for Honolulu to become
managing director of four theaters
there.
Danish Film Banned
Los Angeles — A specipl cable to
"The Times." from Conenhagen.
states that a Danish film, "People of
<he Border Districts," produced in
Denmark this Summer, has been ban-
ned on representations of the Ger-
man legation. The nicture is said to
be a hvmn of thanks to the Allied
forces from the small nations liber-
ated during the war.
Lancaster in Detroit Opens
Detroit — The new Lancaster 10530
West Jefferson Ave., River Rouge,
-^nened. It is on the site of t'-
old Lancaster. Ted Williams wiH
manage the house, which seats 1,650
and cost $275,000.
Washington Exhibitors Oppose Bill
Spokane, _ Wash. — Motion picture
and theatrical interests here have
united to oppose the strict censorshin
measure now pendinsr before the
State Legislature at Olympia.
Renaud Now a Theater Manager
Detroit — Kenneth Renaud, former
exploiteer for Paramount here, has
assumed duties as manager of the
Grand Riviera.
Studio Deal On
(Continued from Page 1)
the De Mille and Metropolitan plants
now operate under one management
and there is ample space for compa-
nies aside from those producing for
P. D. C. release.
Richard A. Rowland is now en
route to the Coast. Efforts to secure
information at First National yester-
day failed. John C. Flinn, president
of Metropolitan, said he knew there
had been some talk but was not
aware the deal had been closed.
Associated Makes Promotions
E. J. Smith, general sales manager
of Associated Exhibitors, has pro-
moted Al. Blofson, Philadelphia Man-
ager, to Eastern Division Manager,
with supervision over the Philadel-
phia, Washington, Buffalo, Albany,
New Haven and Boston branches.
Harry Brown, at present Special
Representative, will be assigned a
territorj' soon.
Group Insurance at 1st Nat'l
The executive Committee of First
National has arranged with the Con-
necticut General Life Insurance Co.
whereby the permanent salaried em-
ployees of First National are insured
at the expense of the company. This
blanket insurance is now in force.
Theater Changes
Detroit — Sam Ackerman of the East Side
thea'ter has spent $5,000 in remodeling.
Albany, N. Y. — Changes have been made
in the interior of the Albany while the house
was dark.
Troy, N. Y. — Thomas Norris has been
made manager of the Palace by Julius Ber-
instein.
Wilmington, Del. — -The Queen will close
for alterations.
Chicago — Newell, Retchin & Schaak have
taken over the Hamilton from the National
Theaters Corp.
Earlville, la. — The Eastern Iowa Theater
Co. has bought the Crystal theater from E.
J. Kuehnle.
Okley, la. — The Plaza has been sold by
C. E. Cross to J. E. Travis.
Red Oak, la. — The Towana has been sold
to Good & Son by Charles Callahan.
Portland — The Wotodlawn is being" re-
decorated.
lOcala, Fla. — The Dixie is being alterated
and repaired.
Kent, O. — John Palfy is remodeling the
Princess.
Waldoboro, Me. — The Star has been sold
by Ada Rokes to Sol Hayes, who owns the
Opera House at Boothbay Harbor.
Witopitlock, Me. — The Bijou has closed
until late Spring; also the local theater at
Fort Fairfield.
Van Buren, Me. — The Gaiety has been
taken over by Harold Keegan.
Shadyside. O. — The Ohio has been sold
by W. P. James to L. J. Joseph of the Zane.
Zanesville.
Lincoln, Cal. — The local theater has been
taken over by Jack Ryan who will retain
George Luce, former owner, as manager.
Airing Theater Buys
(Continued from Page 1)
and seating capacity of all theaters
in which Famous Players and its
affiliated companies acquired any in-
terests between Sept. 1, 1924, and
Dec. 1, 1925. It is also desired to
introduce evidence which was ex-
cluded by the trial examiner during
the hearings, which members of the
Commission, during the final argu-
ments on the case in November, ex-
pressed the opinion should have been
admitted.
At Rivoli Next Week
"Mannnequin" goes into the Rivoli
on Sunday. The new John Murray
Anderson revue will be "The Gypsy
Follies."
Acquire Two St. Louis Houses
St. Louis — Goldman & Laventhal
have taken over the Palace and Ma-
jestic on Franklin Ave.
Lev/is Stone to be Starred
Hollywood — Lewis Stone will be
starred bv Marion Fairfax in "The
Desert Healer."
"That Royle Girl" at Strand
p. W. Griffith's, "That Royle Girl,"
will be the feature at the Strand be-
ginning Sunday.
Incorporations
Albany, N. Y. — Shergil Corp., New York.
C.ipital $4(1.000. Incorporators, E. Paley. T.
Brawn and C. Gilpin. Attorney, W. Klein,
1440 Broadway, New York.
Dover, Del. — Chain Theaters Co., Wilming-
ton. Capital $1,000,000. Attorney, Corpora-
tion Trust Company of America, Du Pont
Bldg. , Wilmington.
Albany. N. Y. — Academy Film Corp., New
York. Capital $40,000. Incorporators, L.
Lauro, M. Zticco and E. Lauro. Attorney, P.
Match, 305 Broadway, New York.
Sacramentc, CaLLeavitt Cine Pi.-ture Co
Los Angeles.
Hartford. Conn. — S. Z. Poll Corp., New
Haven. Canital $2,000,000. Incorporators,
S. Z. Poli, R. Poli and L. M. Sagal.
Charleston. W. Va. — Strand Theater Co.,
Ceredo. Incoroorators, C. H. Wellman, W.
H. Lowe, F. M. Webb and Garfield Maynard.
Austin, Tex. — State Amusement Co., Fort
Worth. Canital $50,000. Incorporators. R.
J. Stinnett, S. Charninsky and C. M. Simon.
Albany. N. Y. — ^Waldorf Theaters Corp.,
New York. Capital $200,000. Incorporators.
H. Feldblet. S. Grisman. Attorney, H. H.
Osbrin, 1476 Broadway, New York.
Albany N. Y. — Strahm Theater Corp., New
York. Canital $350,000. Incornorators, L.
Scheuer, W. Powers and A. Ghersen At-
torney, E. J. Ludvigh. 48S Fifth Ave., New
York.
Dover, Del. — Asrher Theaincal -Enter-
nrises. Wilmington. Capital $3,000,000. At-
otrney, Cornoration Trust Company of Am-
erica, Du Pont Bldg., Wilmington.
Albany. N. Y. — Ma'rlboro Pictures Corp.,
New York. Canital $75,000. Incorporators
O. Peters. E. Powell and H. Flavin. Attor-
ney, C. W. E. Froessel, long Island City.
Albanv, N. Y. — Mosholu Theater Corp.
Nfew York. Incorporators. J. Gdler. T.
Hirsch and J. Rosenthal. Attornevs. Hand-
ler, Haas & Collins, 2' Rector St., New York.
BuflFalo — Extensive changes are to be
made in the Columbia. I
Albany, N. Y. — Kodak Urugaya, Inc.
Rochester. Capital $10,000.
Reorganized
Oscar Kantner and Leon Bamberger
Head Paramount Exploitation
Department
A reorganization of the exploitation
department of Paramount, following
the resignation of Claud Saunders as
manager, has been made.
Oscar Kantner, formerly exploita-
tion representative in San Francisco,
has been transferred to the home of-
fice to supervise the field force. Leon
J. Bamberger has been appointed
manager of special exploitation with
national campaigns under his super-
vision. There has been a realignment
of the field force which now com-
prises 16 men. This staff will be en-
larged immediately.
The present field representatives
and their assignments follow:
Lee Balsley, Columbus : Albert Birch. Den-
ver ; Ed Corcoran, Pliiladelphia ; William
Danziger, Chicago; Curtis Dunham. Dallas;
Harry Eagles, Seattle : Kenton Franklin, At-
lanta ; George Gambirll, Cincinnati ; Russell
Moon, New York City ; Luther Putnam,
Minneapolis ; William Robson, Pittsburgh ;
Harry Swift, Los Angeles ; Edward Wall,
Detroit, and Irving Deltmer, Washington,
D. C. ; John Callahan, Boston.
Changes in Cleveland Exchanges
Cleveland — Walter Brandt, recently
assistant manager for Metro-Gold-
wyn, _ is now with First National
covering Toledo territory.
L. N. Connor, formerly with Vita-
graph in Buffalo, is now with the
P. D. C. exchange covering Akron.
A. G. Ainsworth has been trans-
ferred from Pittsbureh P. D. C. to
Cleveland. He will cover Toledo.
A. M. Goodman, former manager
of the Pittsburgh office of Standard
Film, has been made manager in De-
troit.
Foreign Governments to Operate
Famous has received word from
James Cruze, who is in Paris, telling
of a cooperative arrangement with
the French and Italian Governments
in filming "Old Ironsdies."
Handling Mutt and TefF Cartoons
The Forbell Film Exchange, for-
merly Savoy, of 729 Seventh Ave.,
has acquired for distribution, the se-
ries of 52 Mutt and Jeff cartoons, to
be released two a week.
Two New Warner Writers
Hollywood — Warner Bros, have en-
.gaged two new writers. They are
Burl Armstrong, for years in charge
of the library for Uniiv^^rsal, and
Robert Hopkins, who has been doing
title writing.
"Wampas" Entertainment Head
Los Angeles — Sid Griguman will
have charore of the entertainment end
of the "Wampus" Frolic for 1926,
to be held at the Shrine Civic Audi-
torium, Feb. 4.
Fire at First National, Dallas
Dallas — Paper and accessories, on
ten pictures were destroyed fronj fire
and water at First National. The
exchange is located in the Film Ex-
change Bldg.
W. A. Sault with "U" in St. Tohn
St. John, N. B. — Universal has a
new manager here in Wallace A.
I Sault, who succeeds Joe Lieberman.
The Growth
of a Great
Organization
Broadway's newest legitimate theatre, The Embassy, opened with Metro-Goldiuyn- Mayer s
"The Merry JVidow" in August. At the time of writing, this phenomenal attraction
was going into its sixth big month on the Great White Way at two dollars top.
mmmm
ipi^
THE GROWTH OF
A GREAT
ORGANIZATION
THE METRO- Goldwyn -Mayer company
with only eighteen months of merged existence
has done wonders.
The talk, of the Industry is exactly right.
How did they do it?
When you come right down to it, the answer
is —
Good product.
Eighteen months ago Metro and Goldwyn and
Louis B. Mayer merged their vast resources
into one big company.
What mighty producing power is represented
there!
WE SET out to fill a crying need.
Exhibitors needed a dependable source of pic-
ture supply.
A company that could be relied on to give you
box-office product week in and week out —
Isn't that the important thing in your business?
— To keep the crowd coming until it becomes
a habit.
— To assure them of good entertainment
whenever they come.
That's the need we set out to fill.
And we've succeeded.
EXHIBITORS HAVE made money with
our pictures.
Our releases, one after another, have each
written a new page in box-office history.
"Here's a company," exhibitors said, "that
doesn't hand you a big one followed by a lot
of flops."
Steady profits week after week.
Briefly.
Good product is the explanation of the amazing
growth of Metro-Goldwyn- Mayer within the short
period of eighteen months.
Behind the product are showmen.
Marcus Loew, one of the world's greatest
showmen, is sponsor for the business policy of
this organization.
He visioned a producing source that exhibitors
could rely on for the stuff they instinctively
know is box-office.
The Metro-Goldvuyn-Mayer Studios at tJuIver City, California, are the pride of the West Coast. The gigantic production
activities evidenced in The Quality 52 are made possible by the fabulous resources of equipment and
man-power that make these Studios the greatest in the entire world.
That vision has been fulfilled.
Nicholas M. Schenck is responsible for the
executive administration of this great organ-
ization.
Louis B. Mayer has been the guiding genius
of the great Metro-Goldwyn-Mayer Studios at
Culver City, California, from the beginning.
He learned about audiences from years of ex-
perience handling vaudeville houses, stock.
legitimate, picture houses, buying film, selling
film, making film —
That's learning showmanship from the ground
up.
All the men entrusted with making Metro-
Goldwyn-Mayer Productions are showmen of
that calibre.
THE ASSOCIATES of Louis B. Mayer
think in his terms.
Business first!
The industry has come to recognize these men
for their sound knowledge of what theatres
need, and admires them.
Irving Thalberg, Harry Rapf are showmen
first, last and always.
Hunt Stromberg's a shrewd picture man.
Behind Metro-Goldwyn-Mayer Pictures are not
just clever directors and artistic technicians.
Before a foot of film is shot there's a lot of
tall thinking.
Thalberg, Rapf, Stromberg — (all Louis B.
Mayer's aids) — there was never a faster trio of
producing minds gathered under one roof in
all the annals of show history.
When you marvel at the development of this
great organization you take those things into
consideration.
y
A Visitor to the M-G-M. Studios today would marvel at its never-ending development and growth. Every technical facility
known in picture-making is found here. To see these vast Studios is to realize that when you join the ranks of M G-M
exhibitors you sign for security and success in your business life.
You take into
consideration,
too, that the
Studio man-
power, direc-
tors, writers,
creators, all re-
flect the minds
and ideas of the
showmen-ex-
ecutives of M-
G-M.
AND WHAT a work-shop these personali-
ties have to do their stuff in.
The M-G-M studios are the pride of the West
Coast.
'^#-
The ambitious
line-up that
you witness in
The Quality 52
is attainable
only in such a
work -shop,
guided by gen-
erals of film
industry.
Great as this gigantic
Culver City establishment
was at the time of union
a year and a half ago, its
growth would astonish a
visitor there today.
What a Miracle City!
Only with such fabulous
resources as exist here can
the greatest conception of
a producer attain fulfill-
ment on the screen.
Metro - Goldwyn - Mayer
by the very fact of its mar-
velous physical resources is
equipped to do the big
things in motion pictures.
And we're doing them.
We wish every M-G-M
exhibitor could visit the
place where these famous
pictures are made.
It would tell him better
than words what a veritable
Rock of Gibraltar organi-
zation he has linked his
business life with.
That Studio breeds confi-
dence.
SIXTY- EIGHT WEEKS
OF SOLID SUCCESSES
GOOD PRODUCT!
That's the keynote of our success.
Look over the records and you'll find that
while the Industry was chasing this rainbow or
that one, Metro-Goldwyn-Mayer has had its
nose steadily to the grind-stone, working con-
scientiously to give its customers good product.
The figures always tell the story truthfully.
What a line-up of money-makers from the
very start of Metro-Goldwyn-Mayer.
"He Who Gets Slapped," "The Navigator,"
"His Hour," "Excuse Me!"
That's the kind of product that nourished our
growth.
"Cheaper to Marry," "Wine of Youth," "The
Snob," "Lady of the Night," "So This Is
Marriage!" "Wife of the Centaur," "The Red
Lily."
Those pictures only showmen could make!
And we kept up that pace.
Week after week, release after release.
Growing all the time, spreading into new
towns and new theatres.
Winning over new accounts every day, because
it was obvious we knew our business.
And wise showmen were quick to recognize
that the M-G-M product was hitting the mark
and doing it consistently.
SIXTY-EIGHT weeks of solid successes!
That's a record that will stand on the pages of
box-office history 'till kingdom come.
Titles that bring happy recollections to show-
men.
Great audience pictures for big cities and small
cities.
One after another,"The Dixie Handicap," "The
Monster," "The Rag Man," "Seven Chances,"
"Proud Flesh," "Zander the Great," "Man and
Maid," "The White Desert."
We showed you we knew practical producing.
Then we told you that what happened in the
first year of Metro-Goldwyn-Mayer's union
was just the beginning,
WERE WE right?
"The Unholy Three" in August was the first
answer to that question.
And every week since then we've been an-
swering it with great record-breaking attrac-
tions that have amazed the entire producing,
distributing and exhibition world by their
strength.
And we've kept growing; on our toes all the
time.
New stars, new directors, new angles.
The livest showmen in show business.
You hear it everywhere.
And as we keep going and growing, we keep
our original aim uppermost.
We're making product that exhibitors have to
sell to their public.
The public wants stars. The public wants great
stories. And new angles on production.
Showmanship.
We deliver it.
The Ventriloquist .jH^flHlK flT d.
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— cmU climl) imu ^>
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Banded together in V^^ ^^|
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BUILDING A GREAT
COMPANYOFSTARS
MORE STARS than there are in heaven.
In Metro-Goldwyn-Mayer pictures.
The importance of box-office names shapes
the production policy of this organization.
We give you names.
That's important.
The picture's the thing it's true, but with
every M-G-M release you get at the same
time names that draw.
Never a week without a big star name to flash
from your house front.
The public looks for those names.
Only an organization with the resources of
Metro-Goldwyn-Mayer could give you such
million-dollar drawing cards as are gathered
in the starry heavens of the M-G-M Studios.
Lillian Gish, Marion Davies, John Gilbert,
Lon Chaney. What names!
Buster Keaton,NormaShearer,RamonNovarro.
Real stars!
Stars that greet you from the pages of maga-
zines and newspapers circulating among the
millions.
Stars idolized by picture fans — who are more
widely publicized than Mae Murray or Jackie
Coogan?
Lew Cody, Eleanor Boardman, Aileen Pringle,
Pauline Starke, Renee Adoree.
STARS! STARS!
All under exclusive contract to us alone.
We believe in stars because we're showmen.
Claire Windsor, Mae Busch, Conway Tearle,
Carmel Myers, Conrad Nagel, Bert Roach,
Sally O'Neill, Joan Crawford, Kathleen Key
— these are just a few of the great company of
names that Metro-Goldwyn-Mayer has built up.
And is still building !
A few more: Greta Garbo, Frank Currier, Roy
D' Arcy,George K.Arthur, Karl Dane,Gertrude
Olmsted, William Haines, Edward Connelly,
Douglas Gilmore, Nigel de Brulier and others.
Keen showmen at the studio are grooming
new personalities.
YouU Ho<yl I Voull Scnun I YouU Love Ii I
We have what is considered to be the biggest
stock company in the world at Culver City.
That's for a purpose.
To-morrow de-
mands its box-
office names and
Metro-Gold-
wy n - Mayer
looks ahead so
that always this
great organiza-
tion may be de-
pended upon to
give the public
the new person-
alities.
Stars, featured
players, sup-
porting players.
The greatest stock company in the world!
We believe in names.
Because the public plays favorites.
Because it's good business for you to have them.
THE IDEA BEHIND
THE QUALITY 52
HE idea behind The Quality Fifty-Two
is for you to make money.
That's not philanthropy.
If you don't make money with our
pictures, how can we go on?
So this is the way we planned to give you the
money-making pictures which you now see
cleaning up every-
where.
Angles on production,
newstory ideas to catch
the public fancy, big
star names to put in
your ads.
And high - powered
promotion behind it
that an exhibitor can
readily understand and
apply to his local situation.
**The Unholy Three" is great in its unusual
story, but also there's Lon Chaney starring.
The fashion angle is proving just what we ex-
pected with "A Slave of Fashion." Plus
Norma Shearer with Lew Cody.
"Pretty Ladies," "Sun Up," each one has
showmanship angles.
**The Mystic" is the first expose of fake
spiritualism.
"Never The Twain Shall Meet" is hanging
up records. It's the South Sea angle.
Al Woods, showman that he is in the stage
world, never concocted a more hilarious cock-
tail of marital-mixups than "Exchange of
Wives."
Notice the wide range of subjects in The
Quality Fifty-Two.
Then take "The Tower of Lies." Victor
Seastrom, director; Lon Chaney and Norma
Shearer, stars. It's an angle when exhibitors
advertise this thrilling attraction as a "succes-
sor to *He Who Gets Slapped' with the same
director and stars."
GO down the list.
You'll find there's a good reason why each
A Page From the Book of Life !
SHE h«d midc the one («ul mi**
take for » woman, utd all ibc
world had turned agaiiut her. Oalf
bet father, and the boy who loved
htt, kept their bLnd faith in her. . .
Htn u tha ittaan fabric of real draoul,
night)' human ncMagw. Norma Shaawr
•f tb* wajrward gjA wba finda haypinaK
at laM, and Lon Chanar «• dia Calliar,
ban reach (ha triumph ol ibair icraafa
Ertit grttter ihtn ihtit work te "Hf
Who GtU SUpptd."
'tiU far ikt ttttn hf AM** O/bdaa
Hiaa ('■•■ Ikt ■•**! Tk KmHf** H
rtriamii^ »7 SBLMA LACBitiOP
Dm€tti kf VICTOK 8BASTK0U
LONCMNIY
SfUES
I
.i
Virtrtti by tkt man who mtit
"HB Who Gm SlappMT
A VICTOR
SEASTROM
productum
. W&x^oldwi/n-\^/c\
t PICTURE
LON CHANEY
one of The Quality Fifty-Two is making the
big noise at the box-offices.
There's thought behind them.
Ramon Novarro in **The Midshipman." That
places before the public for the first time the
thrills and romanceof our great Annapolis Naval
Academy. A great star. An audience picture.
Pages of front page
publicity before it
hit the public.
Buster Keaton did a
marvelous burlesque
of thewild andwool-
ly West. He kidded
thewide-openspaces
in his screamingly
funny "Go West"
and now it's repeat-
ing **Navigator"
business.
You get angles to
exploit on M-G-M pictures.
Names to sell the public, and story slants to
interest them.
**The Merry Widow" is Metro-Goldwyn-
Mayer showmanship applied to one of the
greatest titles of all time.
We gave it to Von Stroheim to do, because
that's his meat.
We put two drawing names in it, Mae Murray
and John Gilbert.
Going into its sixth month on Broadway at
$2 top!
Now watch "The Merry Widow" as day
by day it sweeps
records before it
everywhere in cities,
towns, hamlets.
That's the idea be-
hind The Quality
Fifty-Two.
To make pictures
with appeal to the
millions !
And to put into our
product the varied appeal so that one week
your audience delights in a heart-warming
comedy like Jackie Coogan in "Old Clothes"
and the next week you give them a stirring
soul-drama like Elinor Glyn's "The Only
Thing."
But first, last and always a good show.
-
yi^
1
\j
conu "Broavn
try laughing in
'estr
Buster Keaton and his
Eyei"ha<ve set the coun
the hit ''Go H
ITS HARD to
keep up the pace
Metro-Goldwyn-
Mayer set for itself.
But we're doing it.
The Quality Fifty-
Two delivers con-
sistently.
"Bright Lights,"
**Sally, Irene and
Mary," Marion
Davies in **Lights
of Old Broadway"
backed by the nation
wide publicity pow-
er of Cosmopolitan
Productions.
We cash in on the
interest that millions
of girls have in the
romance that flour-
ishes in business of-
fices by producing
"His Secretary."
You've got a ready-
made audience for
that. And Norma
Shearer stars in it,
with Lew Cody.
Novelty?
Wait 'till you see
Marshall Neilan's
big comedy "The
Great Love" in
which a runaway
elephant plays the
leading role!
CONWAY TEARLE
IP^~I
fe ^m
fe^."/*
^PrX^
r
BERT ROACH
. .
That's just part of
The Quality 52.
You can decide for
yourself when you
see what's coming.
We think the best
is yet to come.
BrsTji CT^sWUllillMII
LEW CODY
The Meaning of
-G-M Cooperation
A man who has been in show business since
before there was film business said :
"Barnum never conceived a bigger idea than
Metro-Goldwyn-Mayer's Trackless Train."
Here's why it's great.
We knew we had a hi^
tory-making product.
We wanted your public
to know that.
So we plastered the name
of Metro-Goldwyn-
Mayer across the face
of this broad land by
the most startling exploitation stunt that was
ever conceived.
Never such a crowd-stopper. Never such a
publicity promoter !
Metro- Go Id wyn -Mayer's Transcontinental
Train brought our name forcibly to the atten-
tion of uncounted millions.
It has completed its journey across the country
and shortly will start back from Los Angeles
to New York by another route.
ERICH \«)NSTT«)HEIM'S
Production
7w* Grtt Start I
Tht Gcmu Dhtam
«t '!>* Str*imt
CtiUtHag Film ^e-
— no mohoH
picture hat
t*er offered
more!
STATE i"o^A^
Millions in cities and towns have visioned
M-G-M enterprise already. Millions more
will be sold by the victorious return-trip of
the Trackless Train.
Then the Trackless Train will cross the seas
to blaze the M-G-M name throughout Europe.
SHOWMANSHIP— that's our idea of co-
operation.
To do the unusual. And to do it first.
We are propagandizing the public in behalf
of our great product by many methods, stunts,
contests, nationwide publicity, the most inten-
sive system of exclusive press service ever de-
vised to spread a product across a nation.
Everywhere you read about M-G-M.
We started "The Merry Widow" on its record-
breaking career by engaging Gloria Gould,
society celebrity, to manage the Embassy
Theatre on Broadway. A national publicity
stunt.
Our nationwide contest for a new Child star
to appear in Metro-Goldwyn-Mayer attractions
is a marvel of promotion.
Our Bureau of Serialization is planting serial
stories of M-G-M pictures in hundreds of
newspapers.
Creating advance interest in the minds of
millions. Paving the way for your showing.
Have you seen our Masked Player Contest?
We've got some ideas lined up that will de-
velop within the coming months.
That are typical M-G-M promotion.
Business building!
TAe history-making Metro-Goldwyn-Mayer Transcontinental Trackless Train
WHAT SOME EXHIBITORS
FEEL ABOUT M-G-M
iLetier)
*'My best wishes for continuous success producing
pictures like 'Never The Twain Shall Meet' and
'The Midshipman.' Great business 'Never The
Twain' at New Theatre. 'Midshipman' broke records
Century Theatre."— H.M. Messiter, Whitehurst's
Theatres, Baltimore, Md.
(Letter)
"We have increased our prices from ten to fifteen
cents on the new M-G-M pictures. Just finishing
four day run on 'Unholy Three.' Smashed every
existing record. We note from trade journals that
M-G-M product is phenomenally successful all over
the country. We want to assure you it has certainly
done its bit for us." — Frank Edwards, Winter
Garden Theatre, Seattle, Wash.
(Wire)
"Trackless Train arrived Benton Harbor, Michigan,
today while I was in city. This train sure created a
sensation and is without doubt one of most creative
and constructive novelties I have ever seen. I want
to congratulate your company for such a marvelous
clean way of advertising." — Kenneth Fitzpatrick,
Fitzpatrick & McElroy.
(iVfre)
"'Unholy Three' played to biggest business of any
M-G-M picture at State. I have seen several of
the new pictures and I feel that we are in for a series
of record-breakers." — Sol Lesser, West Coast
Theatres.
(Wire}
"Played 'Pretty Ladies' full week against 'Don Q'
eighty-six percent increase over corresponding week
last year." — J. E. Tompkins, America Theatre,
Colorado Springs, Col.
(Wire)
"'Never The Twain' broke all records Kunsky's
Madison. Opened second week bigger than the first.
Looking for a third." — H. S. Ansley, Detroit, Mich.
Ramon Novarro thrills in "The Midshipman"
(Wire)
"Just completed most unique engagement with 'The
Merry Widow' in the annals of Canton. Our first
run played to turnaway crowds daily. We brought
it back for second run and packed them in. Then
was forced by overwhelming demand to play a third
engagement and still they came, thus establishing a
record for return engagements unparalleled in my
years of experience. It seems there is no end in sight
even now and but for other bookings preventing,
would like to play 'Merry Widow' another week."
— L. B. Cool, Grand Opera House, Canton, Ohio.
(Letter)
"'Merry Widow' at Roosevelt did remarkable busi-
ness. The picture caused a sensation in Chicago. I
believe this picture will be a national success." — Max
Balaban, Balaban & Katz, Chicago, 111.
DIRECTORS WHO MAKE
BOX-OFFICE HISTORY
'^h:
KlBi'jfc'
^S^p
^^^H
REX INGRAM
There's less fancy theory
and more practical theatre
sense on the M-G-M studio
lot than in all Hollywood
put together.
Behind our great product
are showmen!
Directors who know what it's all about.
They know public taste, and they make pic-
tures that you can get back of with showman
skill and sell to the crowds.
Rex Ingram is one of the original Metro direc-
tors. His name on a picture
means "Four Horsemen"
size, the last word in quality
production, dramatic
sweep, brilliance!
Fred Niblo ranks with the
greatest in the Film Hall
of Fame.
King Vidor has stepped into immortality.
There's a trio of names that's hard to duplicate,
nay, impossible to duplicate anywhere in this
industry.
Ingram, Niblo, Vidor are M-G-M personali-
ties that are dicsussed the
world over because they
stand at the topmost pin-
nacle of their craft, the
leading directorial lights
of today!
The importance of the
director behind the pro-
duction has ever
been vital in
jC-
oon't Mlfr
JACKIE
aX)GAN
OLD
aP7H£5
€^'
Metro - Goldwyn - Mayer's
striving for achievement. "
We recognized in Monta
Bell a great box-office di-
rector.
Metro - Goldwyn - Mayer's
style.
He joined the showmen directors at Culver
City, California, and made "Lady of the
Night." And repeated with "Pretty Ladies,"
and other Quality Fifty-Two hits.
M-G-M directors know show business.
When Tod Browning di-
rected Lon Chaney in"The
Unholy Three" he turned
out not only a great attrac-
tion, but a great exploita-
tion picture.
Now he's giving you "The
Black Bird," another great mystery-thriller
starring Lon Chaney.
Watch "The Unholy Three" records repeated
v/ith "The Black Bird."
Metro- Goldwyn- Mayer
has just signed a new con-
tract with Hobart Henley.
"Sinners in Silk" and "So
This Is Marriage" are
Henley's idea of how to
bring 'em in.
"A Slave of Fashion" and
*fHis Secretary" are two of his current money-
getters. Henley makes hits!
r
j|Ar
i^^^^^r?
W
wL ml ya
9 ^M rH/^ nciviis Tk
\
^ 7/rMAsrro m\[)i ^m
-
An elephant provides comedy and excitement in the sur-
prise sensation, Marshall Neilan 's The Great Love '
Edmund Goulding's "Sally
Irene and Mary" following
his production of "Sun Up' '
establishes this director as a
maker of successes.
Goulding's experience
covers every phase of pic-
ture making.
You get confidence in
M-G-M directors just by
looking at their history.
They're all practical the-
,atre men.
For instance, "Cheaper to
Marry" was one of Robert
Z. Leonard's box-office
contributions of last year.
Director Leonard has out-
donehisrecordwith"Bright
Lights," and other audience
successes this season.
Watch for his newest one,
"Dance Madness."
It's names like Victor Sea-
strom's that have been land-
marks of prestige and achievement in the soundly
established progress of Metro-Goldwyn-Mayer.
Seastrom's "He Who Gets Slapped" engraved
his name for all time on the records.
The public showed it when
he gave them "The Tower
of Lies" vvith Chaney and
Shearer, stars of his previ-
ous success.
M-G-M directors set up
marks for others to shoot at!
And when you analyze it.
mS^^m^
mK^M
'S^^^mis
P 9
'^^^M
mI^^*^
sHH
H
ARCHIE
MAYO
The reason for the supremacy of
Metro-Goldwyn-Mayer in this de-
partment is simply a better under-
standing of "what the public wants."
Christy Cabanne did "The
Midshipman," starring
Ramon Novarro. Then he
directed Mae Murray in "The
Masked Bride."
Best sellers at the box-office.
Jack Conway packed thrills
that they love into Elinor
Glyn's "The Only Thing,"
and followed with "Soul
Mates."
The wisest minds in all Hol-
lywood are congregated right
on the M-G-M studio lot.
And always new men with
new slants are being added.
Phil Rosen, who directed
"Abraham Lincoln;" Archie
Mayo, Alfred Raboch — they
will be heard from. Benjamin
Christiansen, the genius of
Europe,hasbeen brought over.
The world's best goes into
the building of the M-G-M
trade mark.
P^HIH^^R^ ^ f^w^m^W^^BKKSm^^^
^M^^
K/d^K'- ':K ' flk Mi^ ^^1
W^K^H^lKli^Kltl^^^
^wlH^MIK' ifllHHHHBHi
Charles Ray and Pauline Starke in Bright Lights
/
1926 WILL BE ANOTHER
METRO-GOLDWYN-MAYER YEAR
The Quality Fifty -Two
commencing with the New
Year, great as it has proved
to be at the box-office so far,
unfolds an even more bril-
liant prospect of big pic-
tures.
Our policy is to assure you
a continuous supply of prod-
uct of importance.
The way to deliver only good pictures is to
hold back any production that we ourselves
are not satisfied with.
When you get it for exhibition, you may be
sure it's right.
That's how we have built to success. And that's
our policy for the future.
Metr o-
Goldwyn-
Mayer
exhibitors
are con-
gratulat-
ing them-
selves on
the business they have done so far with The
Quality Fifty-Two.
Here are some of the great things coming with
the beginning of the New Year.
Lon Chaney's greatest — watch for Tod Brown-
ing's new production, "The Black Bird."
'
A scene from The Devilkin'*
And then"Dance Madness"; Rex Beach's "The
Barrier"; "Ibanez Torrent," a Cosmopolitan-
promoted picture; Norma Shearer in "The
Devilkin"; "The Auction Block," by Rex
Beach; "Money Talks" by Rupert Hughes.
That'sjust part of the fun.
We're looking beyond
The Quality Fifty-Two.
We have done ambitious
things in the past.
But behind closed doors
East and West is being
formulated the most gi-
gantic campaign ever un
BLASCO IBANEZ
Author of the screen V biggest hits
dertaken by this or any organi-
zation.
You who have made money with
Metro-Goldwyn-Mayer.
You who are joining up with the
livest outfit in film business.
Remember this prophecy.
1926 will positively be another
Metro-Goldwyn-Mayer Year!
TALK
OF THE
INDUSTRY
"More Stars Than There Are In Heaven"
A Great Organization from its studio
in Culver City, California, to its
executive offices in NeAV York
City, through its 31 branch of-
fices and all over the world
TMC
Wednesday, January 6, 1926
Pinch in St. Louis
(Continued from Page 1)
^ itors, particularly the smaller ones,
have their backs to the wall. Each
new theater that opens here is
bigger than the next. Each
downtown house is cutting into the
business of the less pretentious, the
less modern outlying theater. The
pronounced growth of chains is mak-
-V ing it more difficult for independent
operators to function.
The first run situation is acute from
the angle of some producer-distrib-
utor companies. Apparently some
^ will have to build in self-defense.
But each new house aggravates the
general situation and local exhibitors
contend the city is overseated.
When Loew's State opened in Au-
gust, 1924, it had an immediate effect
on other houses, but this slump was
not so marked as that which followed
the opening of the St. Louis a short
time ago. First and second runs both
have been afifected by the new com-
petition. The seating situation at
present is this:
Theater Seats
105 ShowinK film 94,234
3 Vaudeville-pictures 8,471
3 Legitimate houses 5,419
3 Burlesque 4,435
114 Theaters 112,559
Other data follows:
Theaters Seati
,' 14 At present closed 9,079
15 Planned 29,748
49 Airdomes 61,793
2 Airdomes proposed 3,500
This includes houses in St. Louis
proper and leading suburbs. This
represents a territory with not more
than 850,000 population. Thus it is
seen the city has one theater seat for
each 7.5 persons. Compared with
other cities this is a large ratio and
is the basis for the contention of the
St. Louis M. P. Exhibitors' League
that the city is overbuilt.
For some time it has been reported
that both Fox and Universal planned
first runs unless they were able to
obtain an outlet. William Fox will
be in St. Louis about Jan, 15 in con-
nection with a theater.
To Build $100,000 Omaha Theater
Omaha — George O. Monroe is
sponsor of a new house which is to
be built on Military Ave, and Fon-
tenelle Boulevard at 55th St. The
ho"se will cost $100,000.
Purchase of the site was comoleted
recently by Monroe for $20,000. The
house will be finished Aug. 1,
Both Exhibitor and Exchangeman
Des Moines — N. C, Rice has been
. appointed manaecr for F, B. O. suc-
': ceeding F. W. Young, Rice, who op-
■ erates the Opera House, Algona, la.,
j is president of the state exhibitor as-
i sociation. In addition, he is a mem-
{ ber of the board of directors of the
! M. P. T. O. of America.
Sennett-Pathe Si^n
; (.Contiuved from Parte 1)
I quality could be turned out. "While,
heretofore," he said, "rental grosses
have not permitted all the production
latitude desired tlie new arrangement
gives the producer ample elbow room
-on this; score.''- r--r ■
s5^^
DAILY
21
Putting It Over
Here is how a brother exhib
iter puts his show over. Sena
along your ideas. Let the other
fellow know how you cleaned
up.
Co-Operative Advertsiing Used
Norfolk, Va. — When "The Lost
World" was shown here, J. J. Mad-
den, manager of the Wells theater,
laid out an unusual campaign.
Madden bought 25 stands all that
were available, and put up additional
25 six-sheets, 25 three-sheets and 25
ones. He splurged on his newspaper
ads, and went after the co-operative
end, landing a double truck for Sun-
day which cost the theater nothing.
The Red Top cabs, the largest or-
ganization in Norfolk, carried ban-
ners for a week calling attention to
the showing.
The theater also put out 5,000 her-
alds and 500 window cards.
"Merry Widow" Stunt
Wilmington, Del. — Norman W.
Pyle, Metro-Goldwyn-Mayer exploi-
teer, put through an effective cam-
paign on "The Merry Widow," in
conjunction with Manager George
Bailey, of the Royal.
The basis of the campaign was a
"Merry Widow" contest carried out
in cooperation with "The Morning
Star."
On Wednesday, the "Merry
Widow" arrived in town and people
started to congregate on the street
corners, discussing the contest. Sev-
eral women started to look for the
widow. Thursday a large crowd col-
lected and the services of the Star's
advertising department were called
on and the idea sold to the merchants.
On Saturday, crowds collected all
along the widow's route. The widow
was not tagged until late Saturdav
afternoon when a young man finally
located her.
Picture Tied-Up with Electric Signs
Ottawa, Ind. — When "Bright
Liehts" played at the Gayety, Charles
Glickauf. Metro-Goldwyn exploiteer.
attracted attention to the showing
hv tying ud two electric shoos for
disnlay and a trailer contributed to
and art cards announcing the show-
ing.
The town was well posted and
a vigorous press campaign was
waged. There was a snecial lobbv
display and a slide used in the thea-
ter.
Usual Stuff Proves Effective
Elkhart, Ind. ^Window disnlavs
featuring conies of the George Eliot
novel unon which "Romola" is based,
were a feature of a campaign recently
waeed by the Orpheum.
Five hundred herplds were distrib-
uted, together with 50 window cards
Five l-shepfs and one ,3-shpet wptp
posted, and nhotos were disnlayed bv
merchants all over the town. Four
grocery tie-ups on Lux and a radio
tie-up helped also. A special lobby
display and a trailer contributed to
the occasion, and 54 inches of space
were achieved in the press.
Small Town "Phantom" Campaign
Saratoga, N. Y.— A feature of "The
Phantom of the Opera" campaign for
the Palace, put on by Sidney C. Dav-
idson of Universal, in cooperation
with Ben Strauss, who manages the
house, was a parade which escorted
the cans of "Phantom" film from the
railroad station to the theater. This
was advertised several days in ad-
vance by a 3-sheet announcement in
the lobby and in the local newspaper.
The theater stated that the film would
arrive at 8 o'clock and that every boy
who was at the station to welcome
the picture and marched to the thea-
ter would receive a bag of candy.
This candy was procured through a
tie-up with the King Kandy store
which shared the cost of 300 bags of
"Surprise Phantom Mixture" with
the theater.
A truck was decorated with red
bunting and carried a ten foot box
painted bright red with "The Phan-
tom of the Opera" lettered on both
sides. Four red lanterns were sta-
tioned at each corner of the truck
and a large painting of Lon Chaney
was up in front.
The crowd began collecting at the
station at 7:30, and the truck bally-
hoo drove up just as the clock was
striking, and with a great flourish,
had film cans loaded on top of the
big red box. (Davidson had left
these cans there the day before).
Then the procession started for the
theater, A bass drum beat marching
time, and two policemen and six older
boys tried to keep the "Phantom
reception committee" in orderly lines.
Following the demonstration, the
candy was distributed in front of the
theater by the policemen and two
men from the candy store.
Candy Horseshoes Exploit Picture
Portland, Ore. — When Tom Mix
appeared in "The Lucky Horseshoe,"
at the Majestic, a goodly portion of
Portland's younger set "ate it up."
This gastronomic achievement was
effected through the aid of a local
candy manufacturer, who was induced
by the theater to display in their
sliop windows, horseshoes of all
sizes made up in taffy and chocolate.
These novel displays were flanked
Move in April
(.Continued from Page 1)
For the present there will be no
disposition made of the Lasky studio
in the center of Hollywood. It is
probable that some production will
continue throughout the summer as
it is not expected that necessary ad-
ditions to United can be made in time
to take care of all of Paramount ac-
tivities for some time to come.
Walter Wanger, production man-
ager leaves Sunday for the Coast.
He will be away a month.
heavily with reading matter on the
attraction.
Builds Floral Bower in Lobby
Cleveland — "Sunny California" was
transported to the lobby of Keith's
105th St. theater during the week
"California Straight Ahead" was plav-
ing. .'\ssisted by Andy Roy publicity
man at Keith's, Andy Sharick, ex-
ploiteer from LTniversal's exchange,
constructed a novelty lobby.
First he borrowed 80 feet of lattice
work and sufficient artificial vines
and roses to cover it from a local
furniture store and then he rented
200 feet of artificial autumn graoe
leaves and 20 bunches of grapes. The
Sunkist Fruit Co. contributed four
crates of oranges and a sheaf of Cali-
fornia advertising, and various stores
and florists loaned a dozen large
palms. With this material Roy and
.Sharick, aided by the Keith ushers
and stage hands, built a bower.
Song Tie-Up on "The Skyrocket"
Associated Exhibitors have com-
pleted a tie-up with Leo Feist, Inc.,
on "The Skvrocket," whereby "Won-
derful One." the theme song, will be
broadcast bv every large radio sta-
tion in the LTnited States and Canada
on Jan, 7th, when "The S'kvrocket"
is to have its premiere on the S. S
Leviathan.
The Feist organization has arran-
ged to send a new orchestration of
"Wonderful One" to every radio or-
chestra. Their branch offices in prin-
cipal cities have been notified of the
tie-up and will arrange with an-
nouncers to precede the playing of
this number with the announcement
that it is being featured in honor of
"Peggy Hopkins Joyce Night" aboard
the Leviathan.
M^P^I^ousf
FlMT NATIONAL iCCRCT ^PECIAL
22
THE
■c&Hk
DAILY
■i
Wednesday, January 6, 1926
Newspaper Opinions
"The Clash of the Wolves"— Warners
State-Lake, Chicago
AMERICAN—* * * whoever thought of
the expedient of putting false whiskers on
Rin-Tin-Tin in the belief that by this means
a wolf could be made to pass in a village as
a dog would seem to deserve a prize for the
highest imaginative flight of the season. * * *
NKWS — * * " Rin-Tin-Tin as the wolf, is
thrillingly intelligent in reflecting a wide ga
mut of emotions. * • *
TRIBUNE—* * * The forest fire with
which the picture starts is realistic. The seen
ery throughout is impressive and all of the
acting of the mere humans involved, credi-
table. * * *
"Compromise" — Warners
St. James. Boston
TRAVELER — * * * Is one of those typi
cal movies in which the smart set ruts ii'
in a fashion that would send them a'' to ti"
psycopathic if followed in real life * • •
"The Desert's Price"— Fox
Isis. IndiananoHs
STAR — * * * Starring Buck Tones, at th»
Tsis the first half of the week, js a thrilHrn'
Western melodrama, full of action and sur
prising situations. * ♦ *
"The Eagle"— United Artists
Oroheum. Boston
TELEGRAM — * * * Valentino has a rol-
decidedly different from any he has yet 111
dertaken, and, he imparts to it a vitality
and mapnetism that will win him many ad
tion. No doubt a good deal of the credit
goes to the excellent cast who interpret the
leading roles. * * *
"The Fate of a Flirt"— Columbia
(S. R.)
Garden, Milwaukee
SENTINEL—* * * The picture is prim
arily a farce, but not of the boudoir, with
the result that it unrolls some mildly laugh
able but clean situations and a pretty ro-
mance. * * *
WISCONSIN NEWS—* * * Is a light,
lively offering — no strain on your grey mat
ter. but includes a series of laughable, whole
some episodes, unfolding an appealing ro-
mance. • • •
"The Fool"— Fox
Strand. MinneaooHs
TRIBUNE — * * * An exreptiona'lv h\s
scene — the miracle episode — which made the
stage play famous, will unoduhtedlv imnres'
61m fans ss surpassing the legitimate produc
tion. * • *
"Hands Up"— Paramount
McVickers. Chicaeo
TRIBUNE—* • * The delightfully extra
vagant yarn is acted in delightfu'lv extrava
pant fashion by Mr. Ray Griflfith and p
picked cast Costumes are picturesque
scenery is splendid, subtitles are clever^ and
the director was on his toes every minute
"Havoc"— Fox
Criterion, Los Angeles
EXAMINER—* » • With the excer>tion
of one thrilling haiid-to-hand trench fight,
the battle action drags and is smokv anri
confused. A number of Signal Corps "shots"
Vave been used to good advantaee, bt't the
"m'niat'ire" dpstrurtion of French villages
ha'1 little nunch. • • •
EXPRESS — * • * As apart from the mnr»
serious nrese^t-dav treatments of tl^p grea*
war. "Havoc" stands ps one in whirh w3-
is onlv an instrument for a rinema*"''' trad*'
a.p-.iVct tbe wiles of tVi#. vamnire. * * *
HERAI,D— • * * The iilnt in tl-is r^ictii'»
has been brought out vrv mast»rfiil'v by thr
directinp- of Rnw'a"d V. Lee. * » •
RECORD — * * * Tho r^st is exce^tionall-
well chosen. Madce BeMamv do'^s s^nT" r^'
the best work of her c^irec. Toving that si""
ou''^'t tn nlav great roles. * * *
TIMES — • • * Geors-e O'Brien bears him
s<'lf gallantly and with exce'lent f'-anrit''-
strength in the hero ro'e. Walter McGrai'
is fine as the revengeful captain, though at
moments stagey. Margaret Livingston plays
the vamp queen cleverly. • * •
"Irish Luck" — Paramount
Metro, Los Angeles
EXAMINER—* * * To be "personally
conducted" by no less a celebrity than Thom-
as Meighan insures success to the under-
taking and a capacity bookinji » • •
EXPRESS — * * * Almost melodramatic in
tinge is this photoplay, pictured on the "ould
sod."
RECORD—* * * "Irish Luck" should
bring in good returns to Tommy Meighan.
It is the best thing they've given him for
manv a day and he ably acquits himself.
» » '•
TIMES—* * * Tommy Meighan, in an
Irish /Iiackground, is delightful. And even
if you don't care for Tommy, there is always
the background, * * *
Wisconsin, Milwaukee
SENTINEL — * * * Scarcely any imagination
has been used in the direction and you guess
every next move that is to be made. • * *
about the picture. She shows a marked im-
provement in technique over any thing she
has done for" a long time. * * *
Karlton, Philadelphia
INQUIRER—** * Marion Davies is not
quite as entrancing as she has been * • * but
none the less manages to act the role of a
blithe Irish actress in a rather convincing
manner. • * •
PUBLIC LEDGER—* * * good light en-
tainment, providing you are not averse to see-
ing an old plot used again, or, unless you ob-
ject. * • •
EVENING LEDGER—* * * Monta Bell has
produced a charming comedy and a tender love
story with his customary admirable taste and
ability. Marion Davies plays the dual role of
the two sisters, orphaned at birth, and raised
in different environments. ♦ * •
RECORD — * * * it is near enough to his-
tory to make a very interesting film. ♦ • *
"The Keeper of the Bees"— F. B. O.
Stanley, Philadelphia
BULLETIN—* * * While not contain-
ing any of those e.xhilarating elements ap-
propriate to more sophisticated themes, con-
tains a lot of wholesome "PoUyanna" philo-
sophy to the effect that good people always
prosper. • ♦ *
INQUIRER—* * * The photoplay is
loosely constructed, so that the action is
not always smooth. • * *
PUBLIC LEDGER—* * * Robert Fra.ser
has the lead in "The Keeper of the Bees,"
* * * He is a remarkably fine actor at a'l
times, and his portrayal of this role is ad-
mirably done. • • ♦
RECORD — * * * The story may be charac-
terized as saccharine, it is true, but it is not
cloying. It is emotional, but not unreason-
able. * • •
"The King on Main Street"— Para.
State. Minneapolis
STAR — * * * Although the situation in real
life would be anything but funny, Mr. Men-
■ou handles it so skillfully as to make it look
funny — and he calls forth peals of laughter
from the audience. * • *
TRIBUNE- * *• In the role of the King
''f Molvania — a democratic ruler who scoffs at
♦he convention of court life — Menjou exhibits
»he whim-^ical satire and subtle humor for
■vhich he is noted. • * *
"The Last Edition"— F. B. O.
Pantages. San Francisco
BLTLLETIN — * * * The storv is the usual
clan trap, well directed, with a splendid
continuity and suspense throughout. • * *
"The Homemaker" — Universal
AlViam'^ra Miiwnke**
SEVTTXET, — * * • Somehow King Bag-
crott has made verv real, what might have
been ridiculous under less competent direc-
"Lazybones" — Fox
Boston, Boston
TRAVELER — * * ' Considering that
"Buck" Jones is absolutely unsuited to the
nart, being a forceful, determined type and a
trained athlete, he does quite well with it.
Reade's, Cleveland
NEWS — There are none of those compli-
cated situations in "Lazybones" which tax the
mind, unduly, none of these so-called "blood-
curdling" thrills which are reouted to cause
ludiences to sit on the edge of the seats, but
it is a real cond photoplay. * *
PLAIN DEAI,ER— * • * "Buck" Joties
• • * portrays here a shiftless, rip-van-win-
klesnue character who is so lazy that he has
-ohwehs nn his feet. • • *
TTATES — T.aughter and tears, blended with
1 little loneliness, a little nathos. a little hu-
manne-s — that is life. * * * is a deft ma.ster-
"iece of living, containing those "simple every-
-lav incidents which make ns smile and those
♦hrr,hbing. snnl-trving undercurrents which
make our hearts ache. • • •
"Little Annie Rooney" — United Art.
Stillman, Cleveland
NEWS — * * * Unoriginal though it may
be, one can scarcely avoid likening the
first half of "Little Annie Rooney" to an
"Our Gang" comedy with Miss Pickford
thrown in as an added attraction to take
the place of Farina. • • *
PLAIN DEALER—* * * Mary is a lot
cuter than this story or review of her pic-
ture ever can be. She simply has the best
time romping with the children in a tene-
ment neghborhood. * * *
PRESS—* * * It's the same overly sen-
timentalized, overly melodramatic Mary Pick-
ford story with a lower New York setting.
It gives a stock picture of Bowery life
quite as Horatio Alger might have drawn
it. * * *
TIMES—* * * With Mary Pickford in the
title role and everywhere else. Mary is the
picture. Mary smiles and the cash cus-
tomers smile with her. Mary frowns and the
mob frowns with her. Mary cries and the
audience actually cries with her. * * •
Granada, San Francisco
BULLETIN—* * * Has everything con-
stituting a good picture. It has the pic-
turesque background of the sea with a wealtM
of romance and tells a stirring story of ad-
venture. ♦ * * t
CALL AND POST—* * * Comes just
about as close to being our idea of how
a fine novel should be transferred to the
screen as it is possible to come. • • •
EXAMINER—* * * Unfurled a'gainst a
jungle background, .portraying the intrigues
and obsessions of creatures of unbridled vio-
lence, it makes nightmareish melodrama far
above the average in interest. • * ♦
NEWS — * * * Percy Marmont is excep-
tionally well cast in the title role, and sug-
gests, in his melancholy reactions to his
adventures, something of that Conrad under-
current which the physical action lacks. * *
"Lights of Old Broadway"— M.-G.-M.
Walnut. Cincinnati
COMMERCIAT— • * * While the story as
*"1d. is rather shallow, Conrad Nagel and
Marion Da-"irs. blonde "creen heauty get the
most out nf their resnective rnles. They are
cuT^nnr*^H by a snVnHM cast, • * *
TT-^fFS — • • • Thi" action is laid i-i the lat-
'er da^^ nf la«t centiirv and. at the revoca-
tion nf rrinntiries. sideburns and pallantrv
grandma smi'-s In lovi"" remembrance, • * •
'P^\^<'^.. Montreal
STAR — • • • The work of Marion Davies
is by no means the least interesting thing
"Lord Jnm" — Paramount
Olympia, Boston
TELEGRAM — * * * Its theme is a great
character story-plus action, heart interest,
melodrama, thrills and love interest. • * •
Regent, Rochester
DEMOCRAT — * f * as fine a piece of fie
tional portraiture, within certain limits as the
combined talents of a great novelist, a gifted
screen actor and an appreciative screen di-
rector could produce. The reaction to this pic-
ture will be directly in proportion to the ob-
server's power of apprehending genuine drama
--admittedly a variable element dependent
upon a thousand and one contingencies which
neither a reviewer nor a producer can antici-
pate— ♦ » »
HERALD—* * * There are some stirring
'cenes in this play, and the atmosphere is all
♦hat could be desired. The uninterrupted feel-
in? of hopefulness and tragedv may prove un-
pleasant to many of the audience. The best
acting is contributed by Raymond Hatton as
an unscrupulous trader. * * *
TOURNAL — * * * This is the picture ver
sion of the late Joseph Conrad's fascinating
novel of the same name, and the picture will
•>nneal partirularlv to the manv admirers of
•his author's work, for the picture version
follows the novel closely. * * *
TIMES—* * * It is always a pleasure to
see Percy Marmont in a picture, especially in
a role renuiring the depiction of subtly con-
flicting instincts and emotions. His sensitive
features, his restrained gestures and his air of
detachment ma''e him esoecially effective in the
role of Lord Tim. * * *
"A Lover's Oath" — Astor Dist. Corp.
(S. R.)
Pantages, Los Angeles
EXAMINER—* * * Not even the vivid
flights of imagination that distinguished "The
Thief of Bagdad" excel some of the epi-
sodes of this artistic creation. * • •
EXPRESS— Many trick effects are ob-
tained in scenic backgrounds, while views
of the harem of the sheik, Hassan B^ Sab-
bath, and the desert stand out in memory
after leaving the theater. • » •
RECORD — Fantastic sets and interesting"
bits of photography are the ba'ckground for
some hero-and-villain melodrama, with
snatches of Omar Khayyam's Rubaiyat serv-
ing as subtitles. * • •
"Madame Behave"— P. D, C.
Strand, Cincinnati
COMMERCIAL—* * * if you are not par-
ticular you can see it at the Strand. If it
hadn't subtitles it mightn't be quite utter, a^
it is; but even so, it would still be just that.
It is said to be a comedy. * • • 1
TIMES — * * * a smear of the crudest slap-
stick and silliest subtitles imaginable, while
Eltinge's make-up is that of an overstuffed
female who is fat, fast and fifty, * ♦ »
"The Man on the Box"— Warners
Metro, Boston
GLOBE- * * * The play has not been fol-
lowed exactly in the film ver ion, but the gen-
eral idea is the same, and there are delightful
bits interpolated by Syd th-it would have been
impossible in the stage action. * * •
TRAVELFR--* • • The o-^e hr^crht spot in
the picture is Sydney Chaplin's imitation of
gold fish.
At times "The Man on the Box" decides tc
rise above farce and become melodrama. * * •
Circle, Indianapolis
STAR — * * * comedy and melodrama ar«
cleverly blended so that there is an interestint
story as we'l as a lot of fun. To compare i1
with his latent picture, it is not as funny a!
"Charley's Aunt" (how could it be), but it is
funny enough still to keep him in the leadin;
cJass among comedians. • • ♦
'TIMES—* * * The Man on the Box' ..
rapid moving hokum with about everything it
it known to the movies except a lion and j
cyclone. • * *
"The Man from Red Gulch"—
P. D. C— Moon. Omaha
WORLD—* * • Harry Carey excites legiti
mate interest • ♦ • The tale is a simple on
strongly depicted. Everything in the photopla
goes to the telling of the story, even to thi
thrills. It is a film without hokum and is ons
of the few worth-while westerns. • • •
(I
u
ri
i
CHROMOS TRADING COMPANY
1123 BROADWAY
RESOLVE for the new year to establish an addi-
tional line of credit and convince yourself of the
manv advantages of financing on the "CHRO-
MOS PLAN."
All Interviews in Strict Confidence
Suite 1207-8 'Phone Watkins 4522
Wednesday, January 6, 1926
THC
m
23
Presentations
A feature dealing with the man-
er in which first-runs build their
rograms and written from the an-
te of one who sits out front.
Designed solely for the purpose of
onveymg to exhibitors ideas to bt
sed m developing their own shows.
Rivoli
Unit No. 1. — Overture: "Gems
•om the Upera." "fnze son" from
The Meistersinger," "Bacchanale'
om "samson and Delilah," sextette
■om "Lucia." Lime 8 minutes.
Unit No. 2. — screen i\uvciL> . Pai.
lan Modes in color, displayed b)
lope Hampton. Time, 4 minutes.
Unit No. 3. — tiddie r^ikins auu h.
Happy-Go-Lucky Melody-Mixers
)rchestra plays popular melodies,
pread across stage with part of or-
hestra seated upon dais. For finale
ley play "I'm Sitting On Top of the
Vorld." Lights play and rear curtain
; drawn revealing four banjo players
eated "on top of the world" with
loud effect for background. Men in
lown costumes. Time, 9 minutes.
Unit No. 4. — Rivoli Movievents
'ime, 8 minutes.
Unit No. 5. — Harold Ramsay at the
rgan playing "Then I'll Be Happy."
"ime, 4 minutes.
Unit No. 6. — John Murray Ander-
on's presentation: "The Dime Mu-
cum." Setting: Gayly decorated
liches in which performers, as auto-
natic figures, are posing. Proprietor
if museum shows spectators around
/ith dancing by four ballet girls in
inique black costumes. Proprietor
loses up shop for night, dusts off his
exhibits" and departs after which
utomatons "come to life." The first
> the Jack-in-the-Box, girl in clown
uit and bushy red wig, does acro-
atic dance, followed by the fortune
eller (girl in witch's costume), Chin-
se trio, sleeping beauty, clown acro-
at, ballet dancer and ensemble of
our girls are dance numbers. Cen-
ral figure of the "exhibits" descends
rom niche and sings solo. Girls
;owned in gold cloth. General en-
emble for finale. About 20 people
ti number. Time, 17 minutes.
Unit No. 7. — Feature: "Woman-
landled." Time, 70 minutes.
Unit No. 8.— "Three Blind Mice."
\esop Fable. Time, 5 minutes.
New Theaters
Georgetown, Tex. — A. C. Moore of Bart-
lett, will open his new theater here soon.
The structure will cost $12,000.
Rex of Ohio Buys Westerns
Cleveland — The Rex Film Co., op-
:rated by J. E. Loeffler and F. W
vlast, have purchased 38 pictures star-
ing Bill Cody, Franklyn Farnum
ind William Desmond for distribu-
ion in Northern Ohio.
Vincennes, Ind. — Theodore Charles, oper-
at.ng the Moon, intends tearing the old
jUucture down and replacing it with a new
100,000 thti.ter, work to start in the Spring.
. he Moon is the oldest picture house in
v'incennes.
Lampasas, Tex. — Lee A. VVaileor lias op -n-
d h.s ne.v Leroy, taking tiie place of ihe
. d opera house, which will be used for
ocal plays.
. eiv Port Richey, Fla. — A syndicate of
ocal business men are erecting a $50,000
lOUse here. The house will seat 500.
Jonesboro, Ark, — Work has started on
ihe new Strand for the Jonesboro Amuse-
iiient Co.
Portland, Ore. — A theater costing $90,000
is to i)e '.I'ilt immediatelv on ICast ( 7th 5.t.
and Foster Rd. for W. H. Meyer.
Bristol, Ccnn. — Colonial Theaters, Inc., op-
erating several in New England, has filed
plans for a new house to be built in Bristol,
costing $350,000
Blythi'villt, Ark — Jimnij T.oyJ hss opened
the new Gem here.
Uristow, O.'Ia. — The l'rince=s, liristow'y
new $30,000 theater, has opened. The house
has 500 seats.
Arkadelphia, Ark. — Cecil Cupp has opened
his new theater here and has named it the
"Co-Ed." He is also owner of the Royal
in this city. James Thompson will be house
manager.
Knoxville, Tenn. — The name of the new
house to be erected here will be the Ten-
uessee.
Summit, N. J. — The Strand, seating 1.400,
has opened. It is being run by the Sum-
mit Theatrical Enterprises.
Roanoke, Va. — The $1,000,000 house which
will be erected here will be started about
February. It is expected to have it ready
by the early part of 1927. It will seat
2,000.
Streator, 111. — C. B. Sawyer and Walter
Durham of the Eastern Illinois Theater Cir-
cuit, plan to erect a new house here.
San Francisco — Alex Levin will build a
new house on 24th St. between Hampshire
and York to seat 1,300 and to cost $250,000.
Cobalt, Ont. — Cobalt has a new house
called the Classic theater. The owners are
Arthur R. and Horace O. Barrett, who pro
moted construction. Arthur R. Barrett is
the manager.
Mutt and Jeff Series in Ohio
Cleveland — Security Pictures have
mrchased 26 Mutt and Jeff cartoons
rom Short Films Sydnicate for Ohio,
rhey will be released two a month.
Circuit for Glynne
(.Continued from Page 1)
vithin several months. He also an-
lounced that he will rebuild the Carl-
on O. H., Bay Shore, giving the the-
iter a seating capacity of more than
im. The Rialto at Patchogue
vhich burned down recently will be
ebuilt.
Kemmer, Wyo. — The new Victory has been
opened by Williams and Davis.
Utica, N. Y. — Moses Cohen and Max
Lichtman have boughf a site upon which
they will erect a 950 seat house.
Russia
(Continued from Page 1)
tainly nothing concerning the show-
ing of their product.
Demand for Entertainment
Moscow is an amazing city; it has
a capital of 2,000,000 and in conse-
quence, is terribly over-crowded. It,
therefore, follows that when you have
a tremendous population such as this
there is bound to be a big demand
for entertainment. The Soviet Gov-
ernment have catered to that demand.
Despite the fact that their theaters
are poorly equipped and that their
studios are nothing like the size and
importance of even the British studio,
Russia today is making more pictures
than our manufacturers are in Britain,
and a biting commentary, they are
making better pictures, because be-
hind their product they have imagina-
tion, courage and vision.
Admittedly only a small percentage
of the pictures they are making are
suitable for British screens, but all
the same they are out to remedy that
and before long I should not be at
all surprised if Russia did not give us
pictures of international appeal cer-
tain to win popularity in any market
of the world. Their productions are
dealt with later.
Another amazing fact that I found
during my visit was that since 1912
there has not been a single British
picture exhibited on any screen in
Russia — not because they have a ban
against our pictures or animated by
any motive of ill-will but simply and
absolutely because they know nothing
about our production, and in fact
were incredulous when I informed
them that we had, particularly since
1919, been making a pretty large num-
ber of pictures.
I think this particular information
was more stagg:ering to me than any-
thing I saw in Russia because it
showed the appalling slackness which
animates the selling departments of
British film manufacturers. In Ber-
lin I found every important American
foreign manager anxious to do busi-
ness and selling vast quantities of
films to Russia. Admittedly they do
not pay huge prices for their product,
but whatever they pay is so much
grist to the mill and any live and up-
to-date firm would visualize that ac-
cordingly.
The sad part of it is that British
film manufacturers when they make a
picture concentrate upon their own
market and apparently seem to for-
n^et that there are other important
Inkster, N. D. — The Bo Tree club has
voted to back a picture theatet. The show
will be held at the Modern Woodman hall
for a time.
Oak Cliff, Tex. — A. C. January has opened
a new house at 1110-12 Hampton Road. It
seats 700.
^lefAadetS^jMi
I'Imost ill Screen Rrillicincv
markets in the world where a big
revenue could be obtained which
would help them in the making of
other pictures.
Industry Government Controlled
The Russian film industry is entire-
ly Government controlled. The Sov-
kino, which is the Soviet, own every
picture house, and with the exception
of one independent producing outfit
that still has to put its pictures
through Sovkino, own the studios and
distribution offices. So that there is
absolutely nothing in the wav of in-
dependent enterprise in this land of
mystery. How the Sovkino controls
its film industry is described later,
but that it has enterprise is un-
doubted. The pity of it is that our
British producers have so little of this
valuable commodity.
Russia is a market; not perhaps as
valuable as other countries such as
Germany and America, but equally
important in its way. They have pic-
tures, some of which would easily be
valuable in this country; many of,
them are utterly unsuitable by reason
of Red propaganda, but there still re-
main a few that would go over well
in any country, and a reciprocal ar-
rangement between the two film in-
dustries might prove very beneficial
to the British film production in this
country.
At any rate, here is a market that
is virgin soil and any untapped source
that we can supply with pictures
should be carefully looked at. Let us,
therefore, apply our energies to sell-
ing pictures to Russia.
"How Motion Pictures Are En-
couraged in Russia" is the subject
of' Mr. Fredman's next article. In it,
he discusses how the industry there
functions under Government direc-
tion. Watch for it tomorrow.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE UST
Motion Picture App. Co., Inc.
Ownenhip'ounasenienl CO. Willoughby, Inc.
110 West 32nd St.. New York
Phona Penn. 6584
JOSEPH R. MILES
PRESIDENT
LLOYDS FILM STORAGE CORP.
ANNOUNCES THE OPENING
ON JANUARY 4TH
OF TWO UP-TO-DATE
PROJECTION THEATRES AT
723 SEVENTH AVE., N. Y. C.
'POWERS BUILDING"
Phone Bryant 5600
■■■■■■■■■■■■■■■p««^««««M«^p«««l
■ ■■■■■■■nnmf««««««i"""'f.i<i
'^^iS5#'
"^^'?>«mmm»'^
vx
'o,»A %>
ilriMMMilll
iTHE
7Ae BRADSTREET
o/' FILHDOM
Authority
VOL. XXXV No. 5
Thursday, January 7, 1926
Price 5 Cents
Columbia Abroad
To Make Several Pictures in Eng-
land With British Casts and
May Later Produce in Paris
Harry Cohn is aboard the Majes-
tic which is due here on Tuesday.
He and Joe Brandt, who recently re-
turned from London, have formed a
British producing unit for Columbia
Pictures and may at a later date pro-
duce in France.
The English unit will deliver sev-
eral pictures to the American organ-
ization for distribution here next
year. They will have British casts
and British technical crews, al-
though one or two of the leads in
each may be American. Brandt
stated yesterday the company will
be financed in London. On condi-
tions generally, he added:
"Although the British Government has
not as yet placed a statutary regulation on
{Continued on Page 4)
Joint Production
Schenck and Goldwyn to Make "Gar-
den of Allah" — Norma and Ron-
ald Coltnan in Leads
Los Angeles — It is understood
Joseph Al. Schenck and Samuel
Goldwyn will join hands in the pro-
duction of "The Garden of Allah."
Schenck will supply the story and
Norma Talmadge as the feminine
lead. Goldwyn will supply Ronald
Colman as the male lead and Henry
King as director. The picture will
be made in the Spring in Egypt.
Samuel Goldwyn arrives in New
York today from the Coast. He will
sail for London and the Continent
shortly to attend premieres of "Stella
Dallas" in important foreign cities.
Against Censors
Governor Smith Urges Abolishment
of New York State M. P.
Commission
Albany — Governor Smith yesterday
again urged the Legislature to abolish
the M. P. Commission. The sug-
gestion was part of his annual mes-
sage which he personally read when
the 149th annual session convened at
noon. His message read, in part:
"Foremost among many useless
{Continued on Page 15)
Omaha Merger
World Realty Co., Uperating Six, and
Epstein Consolidate — Latter to
Build Six Houses
Omaha — A deal has been consum-
mated, whereby the World Realty
Co., operating six houses here, and
Epstein Bros., controlling three,
merge their interests.
■ World's holdings include the World,
{Continued on Page 4)
RUSSIA
By ERNEST W. FREDMAN
The Film Renter and M. P. News
Hozv Motion Pictures Are
Encouraged in Russia
London — Propaganda is the prin-
cipal item in every Russian film, no
matter what type of production is be-
ing shown it is seen in some form or
another in almost every picture. The
great activity of the Russian film in-
dustry is due to the big interest
which the Soviet Government has
taken in the films, for the Soviet has
from the start shown interest not
only in the propaganda film but also
in the value of the film from the point
of veiw of culture.
It showed its interest practically
by spending 2,000,000 rubles for film
purposes, being convinced that the
film would do a lot of cultural work
in Russia. These two million rubles
are to be used for the production of
films, for the building of new kinema
theaters and the extension of the old
ones.
Before this year 125 films had been
manufactured during the Soviet Gov-
ernment. Now the aim is to produce
50 films yearly. Twenty-five of these
have already been finished during the
present season. These films will not
{Continued on Page 15)
In New Territory?
Philadealphia Hears Stanley Co. May
Enter Hitherto Untouched Fields
with Theaters
Philadelphia — In discussing the
new Stanley financing which increas-
ed the company's shares to 1,000,000,
Jules E. Mastbaum told "The Ex-
hibitor" new purchases and new the-
aters were planned. They may not
be confined to the Philadelphia ter-
ritory.
{Continued on Page 15)
Buys Wallace Novels
A. L. Erlanger, Following "Ben Hur"
Success, Closes for "The Prince
of India" and "The Fair God"
From a reliable source comes the
information that negotiations were
completed yesterday whereby Abra-
ham L. Erlanger secured from the
estate of General Lew Wallace the
{Continued on Page 15)
Famous Players Hearing Postponed
Washington — The Trade Commis-
sion hearing against Famous sched-
uled for yesterday has been post-
poned until today.
May Road Show "Beau Geste"
Famous may send "Beau Geste"
out as a road show. The picture
which will be directed by Herbert
Brenon will be made on a big scale.
Efforts were made to secure Emil
Jannings for one of the leads, but
he was unavailable and Wallace
Beery was therefore substituted
Other leads will be Ernest Torrence,
Mary Brian, and Alice Joyce. Ex-
teriors will be made in Biskra.
Griffith in Fantastic Comedy
Los Angeles — Paramount will make
"The Ship That Sailed to Mars,"
starring Raymond Griffith. Active in
the making will be Roy J. Pomeroy,
responsible for the Red Sea effects
in "The Ten Commandments."
Clarence G. Badger will direct. Fan-
tastic effects will be a feature.
Fox Renews with Madge Bellamy
Los Angeles — Madge Bellamy has
renewed her contract with Fox. She
is now playing the feminine lead in
"The Dixie Merchant."
Hays to Coast
Will Hays will leave for the Coast
in a few days on his semi-annual
visit.
Pathe "A" Advances
Stock Rises Three Points on Report
of Sales of New Pathe Cam-
era— Closes at 81}^
"The Evening World" said yes-
terday:
"Stocks of motion picture and re-
lated companies provided consider-
able interest in the stock market to-
day, with Pathe Exchange Class A
the outstanding feature in point of
advance. Bankers for the company
are expected to make an important
{Continued on Page 4)
Dramatists Meet Today
The American Dramatists will hold
an important meeting today, at the
Roosevelt. The counsel for the au-
thors, Dudley Field Malone and
Arthur Garfield Hays, will present a
report upon which the future policy
of the association will be determined.
Over 125 leading dramatists are to
be represented.
New Trade Paper in Boston
Boston— L. J. ("Ruby") Rubin-
stein will edit the "New England
Spotlight," a semi-monthly which
will make its initial appearance on
the 15th. Publication offices at 44
Church St.
Syracuse Admissions $3,250,000
Syracuse, N. Y. — Patrons of thea-
ters in this city paid admission total-
ing $3,250,000 during 1925.
Famous Buys In
Secures Half Interest in Rialto, Abe
Blank's Big Downtown First
Run in Omaha
Omaha — Famous has closed a deal
with four of the stockholders of the
A. H. Blank Enterprises giving Par-
amount a half interest in the Rialto,
Omaha's biggest house. Mr. Blank
will retain his half interest.
Tlie four Nebraskans selling their
holdings were John Latenser, Arthur
Mullen, Walter Brandes and Keith
Neville. While the figures were not
made public, it is a known fact the
consideration exceeded $25^0,000.
It is expected the sale will in no
way affect the erection of the new
theater at 20th and Farnam Sts. now
gomg on by the Blank interests, al-
though it is said the erection of this
new house was indirectly the cause
for the minority stockholders .be-
coming uneasy because they feared
the better pictures would be shown
in the new theater when it was com-
pleted. Famous bid for their hold-
ings and the deal was closed.
Two Annexed in Canada
Peterborough, Ont. — The Grand
and Royal have been acquired by
Famous Players Canadian Corp., ac-
cording to report. Famous has the
Capitol at Peterborough, the man-
ager of which is A. G. Crowe, one
of the best known theater men in the
Province.
Four Chanr v, Florida
St. Petersburg, i-ia.— . r St. Pet-
ersburg theaters, which heretofore
have been operated by the Southern
Enterprises, have been transferred
to Famous Players. They are the
Pheil, Rex, Plaza and Paramount,
the last named is under construction.
William Melvin will be retained as
resident manager.
Peak in Exports
Famous Grossed $10,000,000 Last
Year— How Wall St. Views the
Foreign Situation
Famous grossed $10,000,000 in for-
eign markets in 1925, the largest one
year business in its history, according
to a long article published in "The
Wall Street Journal" yesterday,
which dealt with Paramount's activi-
ties abroad. Sales for 1925 were 25
per cent ahead of 1923 and more than
double 1921.
Declaring that the foreign business
{Continued on Page 4)
Kent Back Tuesday
S. R. Kent of Famous returns to
New York Tuesday on the Majestic.
Leopold Friedman of Loew's, Inc.,
who went abroad with Kent, is due
back toward the end of the month.
THE
-;xf^
DAILV
Thursday, January 7, 1926
Vol XXXV No. 5 Thursday, Jan. 7, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WIUS FILMS and FILM FOLKS, IMC.
Joseph Uannenberg, President and Editor;
J. VV. Alicoate, Treasurer and Business tlan-
ager ; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manajjer ;
Ralph Wilk, Traveling Kepresentative. En-
tered as second-class matter Maiy 21, I'^'IS,
at the post office at New York, N. Y., twdcr
the act of March 3, 1879. Terms (Postage
Iree) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
«hould remit with order. Address all com-
:sunications to THE FILM DAILY. 1650
Voadway, New York, N. Y. Phone Cirtle
736-4737-4738-4739. Cable address: Filmday,
New York. Hollywood, California — Harvey
.i. Gausman, 6411 Hollywood Blvd.; 'Phon*,
^nnite 3980. London — Ernest W. Fredmai,
/hv Vilm Renter, 58, Great Marlborough St ,
>oi .)n, W. I., Paris — La Cinematographie
fraksaise, 5, Uue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak lli;^ llOJi 111^ 300
Famous Players 107 106J4 107 400
F. P. Pfd 117 117 117 200
Film Inspection . . 6^4 6;4 6^ 500
First National 102}^ 102Ji 102^ 100
Fox Film "A" .. 83J4 83 83 700
Fox Theaters "A" ZlVt, 32^ 33J4 8,500
Loew's, Inc 39}4 38Ji 39 3,300
Metro-Gold. Pfd. .. 22}/^ 22J4 22i4 100
M. P. Cap. Corp. .. 20M 20 2O14 1,400
Pathe Exch. "A" .. %2Yi 78}4 81j4 6,100
Skouras Bros 52 52 52
Trans-Lux 13 12i4 13 8,100
Universal Pictures Not quoted
Univ. Pict. Pfd. ..95 95 95 100
Warner Brothers .. 18>i 17J4 18J4 100
Warner Pictures Not quoted
Film Bureau Carnival Feb. 3
The Film Mutual Benefit Bureau
will hold its third annual carnival
at the Plaza, Feb. 3, for the benefit
of charity.
Part of the proceeds will go to
charity and part to finance a picture
of Kentucky mountain life.
Rayart Conference On
Thomas A. Curran, special West-
ern representative of Rayart, is here
from Australia. Milton Simon and
George West, Rayart representa-
tives, are here also for a conference
with W. Ray Johnston to formulate
sales plans for 1926-27.
Van Loan Originals for "U"
Universal has engaged H. H. Van
Loan to write seven originals, two
for Denny, and one each for La
Plante, Philbin, Kerry, Gibson and
Hersholt, the first, "So's Your Old
Man" is for Denny.
Roach Signs Swain
Los Angeles — Hal Roach yester-
day signed Mack Swain foj" a stellar
role in a forthcoming two-reeler des-
tined for Roach's Keith-Orpheum
vaudeville tie-up. Swain is finishing
in "The Torrent" at M-G-M.
Claire Adams in Flynn Film
Los Angeles — Claire Adams has
been chosen for the lead in Emmett
Flynn's next for Fox. It is a story
by Gene Hughes, called "Yellow
Fingers."
Kurt Schindler With "Roxy"
"Roxy" has engeged Kurt Schind-
ler to direct the permanent chorus
of 100 which will be a feature at the
new Roxy theater.
Acquires New One; Now Has Three
Kansas City, Mo. — The new Oak
Park, just completed by the Ward
investment Co., has been leased to
Jay Means, who also operates the
Murray and Prospect. The new
house, located in the suburbs, at 3935
Prospect Ave., seats 1,000.
Fire in Pennsylvania House
Washington, Pa. — Fire that started
in the basement of the Regent for
a time threatened the complete de-
struction of the house. The blaze
was subdued before any serious dam-
age resulted.
Fire in Hastings House
Hastings, Neb. — Fire totally de-
stroyed the Empress owned by the
Hostettler Amuse. Co. Its seating
capacity was 650. They will rebuild
investing $150,000 in a house to seat
1,100.
Barker Suffers Breakdown
Hollywood— -Reginald Barker has
been confined to his home since
Christmas with several physicians
and nurses in attendance, following a
nervous collapse.
Break Ground for Grauman's House
Hollywood — Ground breaking cere-
monies were held Tuesday night for
Grauman's new Chinese theater on
Hollywood Blvd.
Valentino to Return
London — Rudolph Valentino will
return to New York on the Levia-
than, sailing about the middle of
January.
To Make Educationals Abroad
A. Pam Blumenthal, treasurer of
M. P. Consultants, Inc., will sail for
Paris Saturday on the Berengaria.
His trip is being made to begin
shooting of 10 educationals, exteriors
of which are to be made in Africa
and Palestine. He will pick up his
camera men and crew in Paris.
Interiors will be made at Tec-Art
in the Spring.
Stern to Build in Union, N. J.
Uniorij N. J. — Joseph Stern and
Louis Golding have procured land
for a theater at Morris and Stuy-
vesant Aves. The theater will seat
1,250 and will cost $200,000. Plans
are being drawn by William E. Leh-
man, Newark. Construction will
start on Feb. 1.
Schaumann Leaves Artclass
Leslie G. Schaumann, director of
publicity and advertising for Artclass
Pictures, has resigned to devote his
time to a fabric decoration business.
"Red Kimono" to Be Shown
"The Red Kimono" will be
shown tomorrow afternoon at 2.30
in the East Ballroom of the Hotel
Astor.
Retitle "Three Bad Men"
Hollywood— "Three Bad Men," a
John Ford production, will be released
as "The World of Promise."
Now Handling Shorts
Philadelphia — Twentieth Century
Exchange is going in for short sub-
jects and will increase its personnel
accordingly. The product of Tennek
Film of New York has been secured,
72 subjects all told.
Chain Up to 12
Philadelphia — The East Coast
Theaters Co., Oscar Neufeld and
Sam Stiefel have purchased the Op-
era House, Swedesboro, N. J. East
Coast's chain is now up to 12.
Marie Prevost Operated
Hollywood — Marie Prevost is con-
fined to her home, following an op-
eration. She has been ill for several
weeks.
Sanford Here
F. M. Sanford of Sanford Prod.,
Los Angeles, is in New York.
"Mike" at Capitol Next Week
"Mike" will be shown at the Cap-
itol next week.
OFFICE SPACE
One thousand square feet, cut-
ting room and projection facil-
ities. 'Phone Wisconsin 3770-1.
Sig Schlager Here
Sig Schlager, Coast representative
for a number of important players,
arrived in New York yesterday.
"Skyrocket" Preview Tonight
Associated Exhibitors will give a
preview of "The Skyrocket" in the
ballroom of the Leviathan tonight.
Griffith Talks Today
D. W. Griffi'th will deliver an ad-
dress before the A. M. P. A. today.
Gore Here
Abe Gore of West Coast Theaters,
Inc. is in New York.
Norris Managing Troy Palace
Troy, N. Y. — Tom Norris has been
promoted to the managership of the
Palace.
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George A. Hickey, Metro-Goldwyn- '
Mayer division manager in Philadel-
phia, has been confined to the Com-
modore for some days. He is serious-
ly ill.
Dallas — Jack Underwood is now
managinp the local office of Enter- |
prise Dist. Corp.
OUR GANG c
RAX ROACH
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On its way to make history
It happens once in years —
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Tlie Greatest Laughing Show on Earth
"IVIIKE" is headed for fame and fortune.
METRO - GOLDWYN - MAYER
THE
-.ggg^
DAILY
Thursday, January 7, 1926
I
Omaha Merger
(Continued from Page 1)
Sun, Moon, Empress, Muse and
Princess. The Roseland and Or-
pheum, both in South Omaha, and a
new house being built at 16th and
Corby Sts., belong to the Epsteins,
who intend developing their chain.
They will build six others in various
neighborhood sections of this city.
Theater Changes In and Around N.Y.
Theater deals closed recently, in-
volving houses in New York terri-
tory include the following:
Goldfarb & Leiman have closed their
Ga'tes theater, Coney Island. They now oper-
ate the Eagle, in Brooklyn.
M. Stenzler, of the Lyceum and Regent
theaters, at College Point, has acquired the
Kings Park, effective Jan. 1.
Walter Reade has acquired the Grand, at
Freehold, N. J.
The New Palace, on Broadway, Brooklyn,
has closed.
Secretary Phillips, of the M. P. T. O. of
Brooklyn, has disposed of the Central, Brook-
lyn, to a former Cleveland exhibitor.
The Olympia theater and property, 107th
St. and Broadway, has been acquired by Paul
Herzog from Samuel Berner.
A. De Lucia has taken over the Ritz,
Brooklyn, from Harry Lightstone. The house
has reopened.
Harry Shepherd, formerly a theater man-
ager for Suchman Bros., has bought the
Alpha, Bellville, N. J.
Morris Schange, operating the Lyric and
Band Box, has taken over the Park, at
180th St. and Boston Road. After altera-
tions, the new owner will reopen.
The Lyric, at Elizabeth, has been reopened
by M. Kodak, formerly of Dobbs Ferry.
Pathe "A" Advances
(.Continued on Page 15)
announcement shortly regarding re-
sults from the sale of the new Pa-
thex camera, which was placed on
the market for the first time several
months ago. Another feature in fa-
vor of Pathe Exchange is that
through the formation some time
ago of the DuPont Pathex Co., one
of its subsidiaries, it is in a position
to obtain its raw film at a compara-
tively low figure. It is estimated
that requirements for 1925 amounted
to something over 100,000,000 feet
of film."
Pathe closed at 81 H, a rise of three
points over Tuesday's close.
Three Exchanges Opened
BuflFalo — Rochester, Syracuse and
Albany exchanges have been opened
b- the Freedom Film Corp., and are
to be under the management of No-
ton L. Conner, Frank C. Moynahan
and Joseph Cantor respectively.
Levin to Build in Frisco
San Francisco — Another new house
is announced. Alex E. Levin will
start construction immediately on a
site at 24th St., between Hampshire
and York. The house will be a 1,500
seater and cost about $150,000.
To Remodel Keith House in Da3rton
Dayton, O. — A permit has been
granted to the Keith interests to
make extensive improvements land
remodeling at the Colonial. Fifth and
Ludlow Sts. A new $30,000 organ
will be installed.
Eastman Subsidiary Chartered
Albany, N. Y. — Corporation papers
have been granted Kodak Urugaya,
Inc., a subsidiary of the Eastman
Kodak Co., of Rochester. Capital is
listed at $10,000 and the incorporators
are C. Ames, A. Paul and D. Del-
gado.
Hostettler House Under Way
Omaha— The $250,000 theater which
Hostettler Amusement Co. is build-
ing in Grand Island is ready to be
placed in actual work. The old build-
ings are now being wrecked.
Another Neighborhood for Omaha
Omaha — A new theater at 45th and
Military Aves.. and to cost $75,000
wll be erected by Ernest A. Harms,
owner of four, the Apollo, Lyric,
Rohlf, and the Mueller.
Columbia Abroad
(Continued from Page 1)
its books to provide for a fair proportion
of British made films for exhibition on the
domestic screen there is enough influence
behind the legislators who are fostering the
mevement to make such a regulation an al-
most certainty, and in my opinion, some
law will be passed to satisfy the demand for
such a statute.
"At the present France is so keenly oc-
cupied with the stabilization of its finances
that the film contingent idea is forced into
the background, but one newspaper, Le
Matin, is acting as spur to a few selected
French lawmakers who have a fixed idea
that France, too, must protest against the
monopolization of its screens by American
pictures. Anticipating the ultimate adop-
tion of such a policy, Columbia pictures
have entered into a tentative arrangement
whereby should French legislators eventually
adopt this idea a Columbia producing unit
will also operate in Paris. I am not at
liberty at this time to divulge the names
of those who are ready to financially support
the French Columbia producing company,
but their responsibility is beyond question
and they are at present definitely identified
with the motion picture industry."
Schine Interests Add Another
Gloversville, N. Y. — The Schine
Theatrical Enterprises has purchased
the Kasson O. H. at a price exceed-
ing $100,000. Schine took over the
Opera House some time ago on a
lease.
100 Days for Fox Shorts on Loew's
Loew's New York circuit has
booked a group of Fox short reels,
includnig four two-reel comedies and
two one-reel Varieties. One hun-
dred days are involved in the booking
deal.
Cleveland House Sold by Kaplan
Cleveland — Peter Laki has bought
the building in which the Park Na-
tional theater is located from Henrv
Kaplan. Laki will operate it himself
under the name of the Lyric.
Sunday Ban Lifted
Amityville, N. Y. — At the recent
regular meeting of the Amityville
Village Board, an ordinance permit-
ting the showing of pictures on Sun-
day was passed, eflFective in two
weeks.
Another for Carolina Chain?
Statesville, N. C— The Stears Mo-
tor Co. will finance a new house to
be built here shortly. It is reported
that the Carolina Theaters. Inc., have
arranged to take over the lease.
Cuts and Flashes
Monroe Schram has joined the
Hod'"' exchange as salesman, cover-
ing Brooklyn.
Theuerkauf with Assoc. Exhbiitors
San Francisco — C. L. Theuerkauf
has resigned as manager of the
Cameo and is now Western division
manager for Associated Exhibitors
C. L. ToeflFer has taken charge of
the house.
Goodman Managing Rex, Dallas
Dallas — W. O. Goodman is now
manager of the Rex. He has been
connected with the S-pecialty Film
Co. for a number of years and was
later manpger of three theaters in
Cornus Christ! operated by the R
& R. Theater Co.
Weinberg Heads M. P. Salesmen
Joseph Weinberg has been elected
president of the M. P. Salesmen, Inc.,
which numbers among its members
salesmen of the local territory. Other
officers include: Harry Furst, first
vice-president; Gustave Solomon, sec-
ond vice-president, and Saul Trauner,
treasurer.
New Schine House to Open
Newark, N. Y. — The Capitol, being
built by the Schine Theatrical Corp.,
is to open in January. The theater
seats 1,250 and was constructed at a
cost of $200,000. G. D. _De Pauw,
former manager of the Universal and
Grand here, is to be manager.
Managers in Convention
Mahanoy, Pa. — Managers of the-
aters operated in Pennsylvania by the
Chamberlain Amusements Enter-
prises Inc., held a convention here
recently.
Resigns as Chicago Manager
Chicago — "Happy" Meininger has
resigned as manager of the Forest
Park theater, one of the Ascher cir-
cuit.
Fox will celebrate the week begin-
ning Jan. 24 as "Fox Week."
Onjheum, Lansing, to Chanre Policy
LansincT Mich. — The Ornheum
starting Jan. 1. will show first runs,
with three changes weekly. Clem
Jarvis is owner.
Transferred to Milwaukee Office
Milwaukee — F. M. De Lorenzo,
manager of the Omaha P. D. C. of-
fice has been transferred here. At
Danke will take his place at Omaha.
Atkinson Indianapolis Manager
Indianapolis — Al Atkinson, former
Universal salesman, is now manager
of the local Associated Exhibitors
exchange.
Peak in Exports
(Continued from Page 1)
of 1921 of American companies is
rapidly growing, the Journal con-
tinued •
"It is felt the real development of
the moving picture in Europe has
only begun. Most of Europe is still
in the 'neckelodeon' stage and there
are few theaters of the modern Am-
erican type. Most moving picture
houses, particularly in the less im-
portant towns, are converted stores
and small halls. Construction of new
and more attractive houses are ex-
pected to bring larger audiences. It
will then automatically follow that
film rentals can be increased in pro-
portion to the size of the theater audi-
ences, even without greatly increas-
ing admissions.
"Average moving picture admission
in England is 2/6 to 3/6 and in
France is six francs or about 21 cents
at current exchange.
"Purpose of Famous Players in
erecting its own theaters in the capi-
tal cities is to furnish examples and
incentives for other theater owners
to follow which it is hoped will lead
to a general improvement of theater
facilities in Europe with resultant
larger revenues to both domestic and
American film producers."
Exhibitor Buys Newspaper
St. John's Station, Mo. — Henry
Hallway, owner of the local picture
house, has purchased the Gem Over-
land-St. John Record. The paper
is issued weekly and is to be largely
devoted to tell the public about good
pictures.
Sold in Half Hour
$10,000,000 Issue to Finance Para-
mount Theater and Building
Quickly Placed in Wall St.
Thirty minutes after the books had
opened yesterday morning, a $10,000,-
000 bond issue floated by Kuhn, Loeb
and Co., Hallgarten and Co., and
Marshall Field. Glore, Ward & Co.,
on behalf of the Paramount Broad-
way Corp., had been entirely placed.
This company, a subsidiary entire-
ly owned by Famous, will build the
Paramount theater and office build-
ing at Broadway and 43rd-44th Sts.
The issue is in first mortgage cer-
tificates, paying 5^ pear cent inter-
est and maturing in 25 years. The
offering was made at 98 1^. Famous
agrees to lease the building for a
period of 25 years at a net annual
rental which is said to equal the
largest amount required for interest
and sinking fund on the entire $10,-
000,000 loan in any year.
Data made available in connection
with the issue revealed some interest-
ing information on the Famous Play-
ers financial condition. Goodwill as
of Dec. 27, 1924 is placed at $3,647.-
000 to which is now added proceeds
from the sale of 121,715 shares of
common, making a total item of over
$42,000,000.
Sell Auburn House for $100,000
Auburn, N. Y.— The Strand the-
ater building has been sold by Nor-
man Loeb, New York City, to Fitzer-
Auburn, Inc., for $100,000.
BishoD Now Located in St. Louis
St. Louis — M. G. Bishop, Metro-
Goldwyn exploiteer, will make St.
Louis his permanent headquarters.
He formerly worked around Okla-
homa City.
Ritz, Chicago Changes Policy
Chicago — The new Ritz on the west
side, has changed its policy, now
making five changes a week instead
of three.
Managing Two Illinois Houses
Macomb, 111. — A. J. Fish has been
made manager of the Illinois and
Grand.
Sunday, January 10, 1926
fl
THE
i^E^
DAILY
Russia
(Continued from Page 1)
tares out in Russia but now the Sov-
kino is all powerful and controls the
entire situation.
A stranger to a Moscow or Lenin-
grad kinema gets the complete shock
of his life when he sees an Ameri-
can picture that he has enjoyed view-
ing in London. If it is a social drama
and contains scenes of high life it is
either cut to shreds or it is twisted
about so as to convey propaganda
that the rich are living at the expense
of the poor.
With the exception of cowboy films,
pictures containing physical prowess
of some kind by the principal actor
and films of outdoor life and simple
homely pictures or the heavy German
type of picture, there is nothing much
else shown. Native production gets
preference naturally everywhere, and
as almost everyone of these films has
propaganda of some kind it can be
easily understood how the Soviet
subtly weaves their ideas into the
minds of the people.
Outside of their own pictures, I
should say that American films were
most popular and the greatest favorite
of alii, Douglas Fairbanks. The suc-
cess of this actor is astounding, for
when I was in Moscow, his latest pic-
ture, "Th eTief of Bagdad" was still
being talked about. It ran for four
months at one theater and repeated
its success for two months at other
theaters while all over Russia it had
gone tremendously.
Fairbanks is looked upon with great
favor by the kinema-goer and by the
Soviet Government for he typifies to
them not only physical prowess but
a type of joyous abandon which they
like their people to see. "The Thief
of Bagdad" was bought by the Sov-
kino for $18,000, almost a record price
for any picture. "Robin Hood" had
not been shown but was being looked
forward to with great anticipation.
Similarly, W. S. Hart achieves al-
most as great a success as Fairbanks
and his pictures, together with Tom
Mix, showing life in the wide open
spaces, always go well. Good cow-
boy films are very popular. Mary
Pickford achieves as great a success
as Fairbanks. "Little Lord Fauntle-
roy" was showing in Moscow to big
business and "Rosita" achieved phen-
omenal success. They like Mary
Pickford because she is a specimen
to them of simple girlhood and does
not indulge in the lavish dresses that
Swanson appears in.
Incidentally, Gloria Swanson is al-
most taboo in Russia. They have no
time for pictures of that character
and any film in which she appears is
cut to shreds. Betty Compson, Pola
Negri, Colleen Moore, Corinne Grif-
fith and Norma and Constance Tal-
rnadge share a similar fate. These
actresses who are immensely popular
in other countries are not allowed to
achieve the same measure of popu-
larity in Russia because they intro-
duce a type of performance and por-
tray life which is frowned upon by
the Soviet so that they never get a
chance of beings exactly popular with
Russian audiences.
The censor board is very strict in
Russia. It gives one kind of certi-
ficate only, namely for universal ex-
hibition and turns down dozens of
pictures as hopelessly unsuitable.
They viev/ everything from the revo-
lutionary point of view. Films in
which monarchy is portrayed are ut-
terly taboo; kissing is frowned upon;
"The Ten Commandments," "Moon
of Israel" and all Biblical films have
been banned.
Harold Lloyd is immensely popu-
lar. Chaplin not quite so well-known.
Incidentally, Chaplin's picture, "The
Woman of Paris" was nearly twelve
months before it was allowed to be
shown. No fairy stories are allowed
in Russia as the Soviet believe in edu-
cating their children on material
facts.
Scientific films and medical sub-
jects are shown and it is quite a com-
mon sight to view a picture dealing
with a venereal disease in the ordi-
nary kino.
The program usually consists of
one picture of six reels, a small com-
edy and a scientific film and lasts
an hour and a half. "The Nibelungs"
was also tremendously successful in
Russia, being spoken of appreciatively
throughout the country.
It is no uncommon thing for a
film to run many weeks at the prin-
cipal theaters. For instance, "Aelita,"
one of their own pictures, a fantastic
film dealing with a trip to Mars made
with cubist aijd futurist settings, ran
for three months at the Ars theater
in AIoscow and some 80,000 people
saw it.
Despite the fact that there are only
800 kinemas in the whole of Russia
with some 3,500 workingmen's clubs
the cost of a picture can be got back
in their own country. The Sovkino
is the controllinrr factor in the Rus-
sian kinematograph industry; they
own all the studios with the excep-
tion of one and control every theater.
It is thus plainly seen that without
Sovkino j'ou cannot possibly oper-
ate.
They have a huge building which
was form.erly a rich man's palace in
which great departments are at work
with hundreds of employees. The
task of making pictures, distribution
and running theaters is no easy one
and it can well be imagined the tre-
mendous staff that is necessary to
successfully run them.
The Government encourages the
kinema in every way. Sensing public
likes and dislikes they know that the
popular and cheap form of entertain-
ment is the film and accordingly they
encourage it. They also develop
workingmen's clubs and above all
they are anxious to educate the chil-
dren by means of the kinema. Small
kinema theaters are to be adapted to
most of the schools in Russia, many
of them already being installed.
Sovkino is the dominant concern;
The Goskino and Proletkino make
pictures while the Georgia Kino make
pictures in Tiflis; Wufkino (Ukraine)
also make films but cannot exploit
them. The Sovkino does everything
in this respect.
Under the intriguing title of
"Stenka Rasin," Russia's most im-
portant production is now under
Presentations
A feature dealing with the man-
ner in ivhich first-runs build their
programs aiid written from the an-
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used in developing their own shows.
Rialto
Unit No. 1. — Overture: "Chimes of
Normandy," from Planquette's Opera.
Time, 9 minutes.
Unit No. 2. — "The Iron Trail."
Fox Scenic, 6 minutes.
Unit No. 3.— L. Wolfe Gilbert, com-
poser and song writer, singing popu-
lar hits of his own composition.
Black velvet curtains overdraped
with green and rose silk drapes. Or-
namented tree placque against black
back curtain. Time, 6 minutes.
Unit No. 4. — Rialto Cinemevents.
Time, 7 minutes.
Unit No. 5.- — Ann Gray, harp vir-
tuoso. Same setting as Unit No. 3.
Time, 5 minutes.
Unit No. 6. — My C. Geis, at the
organ, playing "An Apology." Time,
6 minutes.
Unit No. 7.— Feature: "The Un-
guarded Hour." Time, 73 minutes.
Unit No. 8.— "Set 'Em Up Again."
Mutt and Jeff Comedy. Time, 6 min-
utes.
Three Minneapolis Salesmen in Lead
Minneapolis — With three members
of its sales force leading the nation,
the' Famous branch finished sixth
in the competition which has just
closed. Sioux Falls under manage-
ment of Ted Mendenhall was in third
place at the finish, and so shares in
the awards. The salesmen are Fred
Benno, James Cobb and Frank
Thayer.
Favors Federal Control
Minneapolis — Urging women to op-
pose attempts to establish state cen-
sorship and to work instead for set-
ting standards of production, Mrs.
Robbins Gilman, local clubwoman, in
an address before the Fifth District
Minnesota Federation of Women's
clubs, advocated support for Fed-
eral control of motion pictures.
Maitland Managing at Watertown
Watertown, S. D. — Joe Maitland
has taken over management of the
Colonial, for W. A. Steffes. Elmer
Bohling, former manager, has been
transferred to the New Logan, Stef-
fes' new Minneapolis theater, recent-
ly opened.
Fire Razes Theater at Midland
Midland, S. D. — A match tossed by
an employee to the floor caused fire
which destroyed the Rex, operated
by Roberson & Welch. The dam-
age is set at $10,000, of which $6,000
is covered by insurance.
Incorporations
Albany, N. Y. — Spence Service Assisl
tion Picture Producers, New York. <
corporators, F. Finkelhor, S. Newman 1
E. Seigfried. Attorneys, Seligsburg &
43 Cedar St., New York.
Albany, N. Y.— The Kid Him«H, [^
New York. Capital $20,000. In /rporaij
G. Murphy, K. McGuire and S. Frinl
Attorney, A. H. T. Banzaf, 130 West 42ii,l
St., New York.
Albany, N. Y. — Madaler Patent Right/
Holding Corp., New York. IncorporaKri
H. Bays, F. Von Madaler, W. Graboe i.
P. Taylor. 1
Albany, N. Y.— The J. M. and L.
Theater Corp., Albany. Incorporators,'
Burmester, M. Pedlow and M. Leonard.
Springfield, 111. — lUini Amusement Q\
Chicago. Capital $10,000. Incclrporators, .
Gumbiner, A. Goldman and V. Frank.
Springfield, 111. — Lawndale Theater Cotfl
Chicago. Capital $125,000. IncorporatO!|
F. Gehrke, B. Smith and I. Fox
Trenton, N. J. — Downtown Theater
Jersey City. Incorporators, M. Kleban,
Kutinsky, A. Feder and B. Heyman.
Trenton, N.^ J.— United Theaters' Holij
Co., Jersey City. Incorporators, M.
ker, M. Kutinsky, R. Schoen and M. Kid
Trenton, N. J. — Washington Film Produc-
ing Corp., Newark. Capital $200,000. In-
corporators, C. Forrester, E. Towne and G.
Coe, Jr.
way. The story deals with a 17th
Century Muscovite Robin Hood. Mr.
Fredman tells about it and produc-
tion in general in Russia in his last
article.
Trenton, N. J. — Bound Brook Theate/J
Co., Newark. Capital $125,000. Inncorpol
tors, J. Stern, L. Stern and B. SchwabaclJ
Albany, N. Y.— Shergil Co^- '>^;
Capital $40,000. Attorney ' >
1440 Broadway, New Yoi(^.P ^
Trenton, N. J. — United '
'ein.
Co., Jersey City, Incorporar
R. Schoen, M. Kleban and ^ol^j
torneys, Heyman & Heyman, ysjf,*^
\ At.'
Springfield, 111. — Irving Pi
Co., 6!6 South Michigan A\A
Capital $60,000. Incorporator
A. Beck and E. Strachan. '
Springfield, 111. — Fitzpatrick-
202 South State St., Chicago. li
B. McElroy, E. Fitzpatrick an
cken. Attorney, Charles S.
South La Salle St., Chicago.
Springfield, 111. — The Tensent'
Corp., Room 933, 160 North La Sa>
Chicago. Capital $10,000. Incorpor\
S. Morris, H. Blech and W. Morris,
torneys, Blech & Herson, 160 North
Salle St., Chicago.
Springfield, 111. — Chicago Drama Prod ^
ing Co., 26 South Michigan Blvd., Chicai?
Attorney, Murray Nelson, 203 South Dcf
born St., Chicago.
h
Springfield, 111. — The Actors and E
t;iiners' Social Club, Inc., 3538 Machij
Ave, Chicago. Attorney, S. B. Tur^
East 28th St., Chicago.
I
Albany, N. Y.— Charmont Theater C i,
Inc., New York. Capital $10,000.
porators, A. Fauci, B. Gagliani and N
tucci.
Albany, N. Y. — Oceanside Theater,
New York. Capital $5,000. Incorpor,->: r,,
M. Sherman, S. Riegelhaupt and W. Blai/i.
Albany, N. Y. — Milray' Amusement Co.. '
Inc., New York. Capital $10,000. S, Raiv<
and M. Raives. I
Albany, N. Y. — Anboard Theaters Corp.,
New York. Capital $5,000. Incorporators,
M. Schwartz and M. A. Schwartz.
Albany, N. Y.— R. S. P. Amusement 0>-'
Inc., New York. Capital $15,000. IncfJ.
porators, E. Alper, G. Schwartz and E. W»»
THE
-;^tf^
DAILY
Sunday, January 10, 1926
"The First Year"
John Golden Unit — Fox
'^N THEY DON'T ROAR,
THEY'LIr CHUCKLE. WHEN
THEY DON'T CHUCKLE,
THEY'LL GRIN. WHAT A DE-
LIGHTFUL COMEDY THIS
TURNS OUT TO BEI
■■.ast Matt Moore is just Matt
Moore at his best. He easily domi-
nates the picture. Katherine Perry
!l right although she is getting a
bit stout. Margaret Livingston
splendid as a railroad agent's wife.
The colored maid a riot.
r^ of Story Comedy; adapted
from Frank Craven's stage play.
What a comedy! Frank Borzage
ihas kept for the screen all the de-
\ghtful, human and splendid situa-
rfions— everything that made "The
jiFirst Year" one of the greatest
iHtage successes of the decade. It
wasn't easy to do this but by the
skillful use of many of the stage
lines as titles, besides photograph-
ing the play practically as it was
presented, this one gets over splen-
didly. It is straight picture mak-
ing along comedy lines with no
"' "*-- thrills but just delight-
-tions, one after the other.
ically everyone knows the
. .f the small town young folks
^^ leir first year of marriage, how
tc ittle wife almost spoils her hus-
ard's business, has a quarrel and
is home to her mother. In the
cd, of course, hubby comes for her
nd' in the picture there is a fine
ight after which Moore is told
that he is about to become a father
and there is the usual clinch.
Box Office Angle Everybody likes
to laugh and everybody will laugh
—and howl, at "The First Year."
Exploitation Get back of this one
as hard as you can for after they
are in they will be the best adver-
tising mediums that you can get
when they go out. It will be diffi-
cult indeed to find a better angle
than the use of wedding rings in
virions ways. The difficulties of
^ first year of married life are
lown to countless millions of
■.ople who have gone through it.
' hey will enjoy it as well as those
ho are about to take the step if
1, ^ any method you can get them
"m. Catchlines might be in order.
Direction. .. .Frank Borzage; excel-
lent.
'Author Frank Craven
Scenario Marion Fairfax
Cameraman Chester Lyons
Photography Very good
Locale Joplin, Mo.
Length .A.bout 7,000 feet
"Soul Mates"
Metro-Goldivyn-Mayer
AN ELINOR GLYN IDEA WITH
TYPICAL SITUATIONS AND
ATMOSPHERE. GOOD PRO-
DUCTION AND CAST BUT
STORY IS OF A WHOLLY
CONVENTIONAL ORDER.
Cast Aileen Pringle pleasing but
not as attractive in her new bangs.
Edmund Lowe a bit over active as
the hero but good nevertheless.
Phillips Smalley suitable as Ai-
leen's matchmaking uncle. Others
Edythe Chapman, Antonio D'Algy,
Mary Hawes.
Type of Story. . . .Dramatic romance;
adapted from Elinor Glyn's novel
"The Reason Why." Although
this hasn't quite the spice of some
Elinor Glyn romances still "Soul
Mates" lives up to a reputation in
a certain degree and if the story is
familiar perhaps a good production
and an interesting company of play-
ers will help to cover it up. You
have a conventional enough skele-
ton plot with the old mortgage
question slightly reversed. This
time it is on Lord Tancred's castle
instead of on the farm of the poor
gal's father. The development
holds no real surprises but if they
are not too critical they may not
complain. Jack Conway has sup-
plied a good looking production and
probably made the most of the
story's possibilities.
It deals with the attempt of
Markrute to have his niece, Velma,
marry Lord Tancred on whose
holdings he has a mortgage. Velma
refuses without even seeing Tan-
cred. Later she meets him and not
knowing he was the husband se-
lected for her, falls in love with
him. They plan to marry and then
Velma discovers who her fiance
really is. Thinking he is marrying
her to cover the mortgage she pro-
ceeds to hate him but agrees to
become his "wife in name only."
They are at constant odds after
the ceremony but eventually Tan-
cred turns caveman and it is then
that Velma decides she really loves
him. To further pacify her, Tan-
cred shows her the paid mortgage
papers.
Box Office Angle. .. .Fair entertain-
ment. May thoroughly please some
audiences while others may find it
just another Elinor Glyn novel.
Exploitation. .. .With the name of
Elinor Glyn backing it you can
probably count on a certain ma-
jority coming in out of curiosity.
They'll expect a spicy love story
and while there are a few good
scenes in the picture, it is by no
means another "Three Weeks."
Aileen Pringle's and Edmund
Lowe's names can be used in an-
nouncements. Both do good work.
Direction. .. .Jack Conway; adequate
Author Elinor Glyn
Scenario Carey Wilson
Cameraman Oliver Marsh
Photography Good
Locale England
Length 6,073 feet
Richard Dix in
"Womanhandled"
ParaTnount
CORKING GOOD STORY AND
DIX IN ANOTHER DELIGHT-
FUL ROLE. SURE TO SEND
THEM OUT HAPPY WHERE-
EVER IT'S SHOWN. FINE
DIRECTION.
Star Pleasing, easy-going and
good natured in a role that fits
him ideally. Makes the most out
of it and seems to have a good time
doing it.
Cast. . . .Esther Ralston winsome and
appealing as the "girl of his
dreams." Edmund Breeze good as
the "modern" westerner. Others
Cora Williams, Olive Tell, Eli Na-
del.
Type of Story. ... Romantic comedy.
Here is a new angle on the West —
where men aren't men at all. Ar-
thur Stringer's Saturday Evening
Post story gives Richard Dix an-
other fitting successor to his ex-
cellent "Shock Punch." "Woman-
handled" is packed with laughs, ori-
ginal and amusing, and has an air
of newness about it that is de-
cidedly refreshing. There is a love-
sick svi'ain and a much desired girl
as a conventional enough start but
the work-out and subsequent com-
edy complications ai^ brand new.
There is real comedy kick in "Wo-
manhandled" and it appeared to be
registering at every turn with the
Rivoli crowd.
Story: Bill Dana loves Mollie, —
he meets her in Central Park.
Mollie, assuming Bill is a western-
er, vents her disgust for Eastern,
womanhandled men. Bill, to win
her favor, decides to become a full-
fledged cowboy. He is disillusioned
when he finds the West isn't the
West any more. Flivvers take the
place of horses and Eastern
fugitives impersonate cowboys, the
real ones all having joined the
movies. Mollie comes West to
witness Bill's re-making. How Bill
tries to disguise the modern ranch
to make it appear like a ranch in
the good old days of the rough-and-
ready West, affords innumerable
comedy gags. Finally Mollie learns
of the deception but after the usu-
al explanations there comes the
clinch.
Box Office Angle .... Sure-fire enter-
tainment. You can't go wrong on
this one.
Exploitation A trailer of the West
— the new West — as hero Bill Dana
finds it. will be enough to assure
them of the comedy contained in
"Womanhandled." You have a fine
title to work with and enough talk-
ing points to get them interested.
Work to bring them in. Once in,
your worries are over. Arthur
Stringer's story, Dix's playing and
Gregory La Cava's fine direction
will do the rest.
Direction Gregory La Cava ;
excellent.
Author Arthur Stringer
Scenario Luther Reed
Cameraman Edward Cronjager
Photography Very good
Locale N. Y. -Western Ranch
Length 6.765 feet
.\
"That Old Gang of Mine"
Kerman Films, Inc. — State Rights
A KID PICTURE FOR GROWN-
UPS. THEME BUILT ON
CHILDHOOD MEMORIES
FULL OF EMOTIONAL AP-
PEAL. TITLE AND STORY
MADE FOR EXPLOITATION.
Cast. . .Maclyn Arbuckle and Brooke
Johns are the two old cronies who
were boyhood pals together. They
both catch the spirit of the story
and get it over very effectively.
Little Tommy Brown does good
work as the gang leader. Rest of
cast good types.
T5^e of Story. .. .Comedy-drama of
- boyhood memories, founded on Irv-
ing Berlin's song, "That Old Gang
of Mine." Here is a sincere effort
to picturize the memories of boy-
hood that are aroused by the meet-
ing of several men who in their
youth had grown up on New
York's East Side together. The
manner of presentation is simple
but effective. The old cronies
gather at one of their childhood
haunts after having been separated
all their lives. As they pass
through the familiar neighbor-
hood they recall to each other vari-
ous fond memories of boyhood
days. These are presented, show-
ing them as they were as kids in
the "old gang." Finally they ar-
rive at the meeting place, where
they meet their childhood sweet-
hearts, now mothers of large and
thriving families. The scenes de-
picting their boyhood days are well
directed. They represent life in
the old ward section as any adult
New Yorker will recall them. There
is no slapstick or burlesque. Just
a simple portrayal of the joys and
sorrows of boyhood which count-
less thousands of men all over the
country have lived, whether in New
York or Smith Junction. Here lies
the picture's powerful appeal. It
will gets the dads. It is real boy
life. And it is bound to interest
the children. It pictures their
boyhood dreams of what they, are
going to be when they "grow up."
A plain production without fancy
sets or costly trimmings — but it
has the genuine box office appeal
always aroused by a straightfor-
ward theme dealing with boyhood
memories and mother and home.
Box Office Angle Splendid pro-
gram number with universal ap-
peal. Real box ofiice hokum that
is done with sincerity, founded on
fine emotional elements.
Exploitation. .. .As this is a picture
of boyhood memories, play up the
"father and son" theme. Here is a
fine chance to get dad and the kids
in together.
Direction May Tully; good
Author Same
Scenario Same
Cameraman Not credited
Photography Fair
Locale New York
Length 4,800 feet
^»^
i^^
Sunday, January 10, 1926
OUT IN TWO WEEKS
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(Published Once a Year by The Film Daily)
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Directors, Writers, PubHcations, M. P. T. O. of A., Studios, Accessories, In
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NAME
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ADDRESS
THE
/
!'f
1 Corinne Griffith in
,~ "Infatuation"
f" First National
:annqt compare with
"classified." story weak,
conventional and slow
moving. a great handi-
CAP TO STAR AND A GOOD
SUPPORTING CAST.
Star Labors with a dull and unin-
teresting role. Given too many
close-ups that also go toward slow-
ing the tempo. Personally attrac-
• tive, as usual, but this isn't enough.
Cikst. ... Percy Marmont in a color-
less sort of characterizational al-
though his portrayal is adequately
done. Malcolm MacGregor an ar-
dent but unsuccessful suitor. War-
ner Oland in one of his typical wily
riental roles. Others not impor-
,nt.
of Story. . . .Dramatic romance;
pted from W. Somerset Maugh-
s play, "Caesar's Wife." Violet
[organ calls her husband "Caesar"
he replies that she must be
esar's wife and quotes a text:
(Caesar's wife must be above sus-
icion." And all because of that
notation the beautiful, but bored,
iolet gives up a promising ro-
ance and remains faithful to her
onotonous sort of husband. It
ould have been a decided relief
he had fled with her lover and
'•;:-."" the too calm spouse a run
for his money. It is a dull role
tiat Corinne Griffith essays in her
Mtest, a story that is far behind
fte very fine one she had in "Clas-
*fied." The star and even a good
/supporting cast is not sufficient to
iget this one by. Corinne wears a
frown through most of it and there
isn't a single bright spot to cheer
an atmosphere of over-indifference.
_Btory: Sir Arthur Little, stationed
in a Far Eastern port, is considered
cruel by Violet Morgan, London
belle. She marries him neverthe-
less but the monotony of the East
and her husband's all consuming
business sends Violet into the arms
of Ronny. She is about to elope
with him when Sir Arthur quotes
the passage about Caesar's wife.
Ronny is banished and Violet saves
her husband's life as a prefix to a
reunion.
Box Office Angle. . . . Not good enter-
cull' 1^"^ ^"'^- especially coming
thi( |S"'^h a fine one as "Classi-
viliii I they are going to be disap-
E,'q)Ioitation. . . .The title sounds in-
■■.eresting and with Corinne Griffith's
name attached to it, they'll probab-
i^ T ly come in. If the star has a
IrH strong following it is possible
-^ th-sy'll be willing to overlook some
of the story's shortcomings. She
wears some good looking clothes
and has two good leading men to
help oflFset the picture's weakness.
Direction Irving Cummings;
could not improve the poor story
Author W. Somerset Maugham
Scenario Albert Shelby Levino
Cameraman Hal Rosson
Photography Good
. ''Locale London-Far East
j^VengA 5,794 feet
Pete Morrison in
"Blue Blazes"
Universal
THE POPULAR TRIO AGAIN
WITH THE CUSTOMARY
PLOT DEVELOPMENT. CAR-
RIES FAMILIAR BUT EFFEC-
TIVE ACTION AND THRILLS.
Star. . . .Likable hero who is bound to
clear himself before the girl and
bring her around to a clinch ending.
Does some fine ridng.
Cast Barbara Starr, pleasing
heroine, one of those doubting fe-
males who places her trust in the
villain, adequately portrayed by
Lee Bates. Others include Jim
Welsh, Jerome La Gasse, Milburn
Morante, James Lowe, Lew Ben-
net, J. A. Wiley.
Type of Story. .. .Western. A cloud
burst is the outstanding thrill in
"Blue Blazes," one of Universal's
new series of Blue Streak West-
erns. And it serves a good thrill
if they fail to observe that it is done
in miniature. Nevertheless the
thrill is there and hero beats up
villain and his band in a glorious
finish that sends him into the girl's
arms, just as you expected. The
story runs true to formula and with
the exception of some good bits of
action, fast riding and the climax
thrills there is little to recommend it.
The crowd that wants action, how-
ever, probably will be willing to
overlook the shortcomings of the
story. You have the usual trio:
hero-villain-girl. This time the
girl is trying to locate a hidden
cabin containing a treasure. Vil-
lain very gallantly offers to help
her but secretly does some scout-
ing himself. He also claims that
hero had killed her uncle. The
development brings about the
usual line of complications with
hero doing his best to prove true
blue and villain working to find
the treasure before hero can expose
his scheme. Of course hero comes
out the winner and villain meets a
fitting death in "Death Wash" dur-
ing a cloudburst.
Box Office Angle. .Regulation west-
ern offering with the usual plotting,
action, thrills and romance. Will
fill the bill if your folks like an oc-
casional western.
Exploitation. .. .If Pete Morrison is
gaining in popularity you might
get them interested by announcing
his name and the title of his latest.
Talk about the battle in "Death
Wash" and the cloudburst which
serves as a climax. The usual
trailer, stills and catchlines will
take care of further announcements.
Direction Joseph Franz;
average
Author Frank C. Robertson
Scenario Frank Beresford
Cameraman Jack Young
Photography All right
Locale West
Length About 5,000 feet
Larry Semon in
"Stop, Look and Listen"
Pathe
SOME GOOD LAUGHS AND A
COMEDY THRILL CLIMAX
THAT BRINGS IT TO FIRST
RATE FINISH. NOT HILARI-
OUS BUT CONSISTENTLY
AMUSING.
Star. .. .Plays his usual role of boob
who isn't so "dumb" after all.
Gets the most out of the situations
and will please his following.
Cast. .. .Dorothy Dwan pleasing and
pretty. Mary Carr rather snowed
under as the comedian's mother.
Others William Gillespie, Lionel
Belmore, Bull Alontana, "Babe"
Hardy.
Type of Story. .. .Comedy; adapted
from the musical comedy. Natur-
ally the original has undergone
considerable treatment in prepara-
tion for its picture debut. The basic
plot remains and with it Larry
Semon succeeds in making a rather
amusing offering replete with his
usual line of stunts and gags and
with a comedy climax that brings
it to quite an exciting and laugh-
able finish. There are no specially
riotous comedy situations but the
laughs come evenly and consistent-
ly. The climax chase, though fa-
miliar, is the best of the stunts,
with Larry pursuing the fleeing
bank robbers in autos, trains
and other conveyances until finally
he overtakes his men, recovers the
money and wins the usual reward —
the girl.
Story: Luther Meek, town goody
good, loves the local school teacher
but she craves a career on the
stage. To please her Luther fi-
nances a traveling troupe that goes
broke in the town and Dorothy is
made leading lady. The staging of
the show contains many good
laughs and the mishaps that come
during the performance are espe-
cially funny. While the show is
in progress the manager is robbing
the local bank and making a get-
away. Luther's wild chase follows
and after due complications and in-
terferences he gets his man, re-
trieves the money, and Dorothy,
cured of her theatrical ambitions,
consents to become his wife.
Box Office Angle. .Average comedy
entertainment that will please the
crowd that wants to be amused
and unless they are very critical
should satisfy most anywhere.
Exploitation. .Where Larry Semon's
pictures draw well boost his name
in advance and tell them his latest
is an adaptation of the musical
comedy. The title will work well
with the usual street ballyhoo of
signs, etc. and can be tied up with
safety signals, etc. A trailer includ-
ing shots of the comedy climax will
get them interested.
Direction Larry Semon ;
ample
Author Harry B. Smith
Scenario Larry Semon
Cameraman .... H. F. Koenenkamp
Photography All right
Locale Small town
Length 6 000 feet
Sunday, January 10, 1926
"The Ancient Mariner"
Fox
CLASSIC POEM MADE INTO
GORGEOUS SCENES OF FAN-
TASY AND BEAUTY. VERY
MUCH OUT OF THE ORDI-
NARY. TIED UP WITH MOD-
ERN STORY.
Cast.... Paul Panzer is the Ancient
Mariner in the poetic sequence,
and acquits himself with high hon-
ors. He catches the imaginative
spirit of the fantasy with rare feel-
ing. In the modern story, Leslie
Fenton's work is outstanding in a
rather weak theme. Clara Bow
seems miscast in a part calling for
finer em.otions than she is capable
of expressing on the screen. Nigel
De Brullier as the Modern Mariner
■vWio tells the tale, does a really
impressive piece of work. Earle
Williams effective.
Type of Story. .. .Dramatic fantasy,
based on famous poem by Samuel
Taylor Colerid,ge. This classic
story is amplified by a modern ver-
sion which melts into the story of
the Ancient Mariner in a very natu-
ral manner. In the modern story
a wealthy rounder meets a school-
teacher and induces her to run away
with him on a little jaunt around
the world. The setting is a town
on the southern California coast.
Leslie Fenton is the rustic sweet-
heart of the schoolmarm, played by
Clara Bow. In steps the Modern
Mariner, induces the wealthy man
to visit his cottage, where he re-
lates to him the,, story of the An-
cient Mariner, who slew the al-
batross, emblem of purity. The
famous poem is presented practi-
cally as Coleridge wrote it. Henry
Otto directed the poetic sequence,
and has done as big a piece of
work as he did with "Dante's In-
ferno." It is more like a series of
panels or animated tableaus, but
this form of expression serves per-
fectly to present the immortal story.
Otto has created some really gor-
geous effects of rare artistry and
beauty. The lighting effects are
novel and highly unusual. One of
the highlights is the reproduction
of the Phantom Ship. The spectral
and unearthly effect that this ship
produces is gripping. Here is a
faithful adaptation that will win the
praise of all those familiar with the
original work. And who is not?
It has been for years part of the
English course in most public
schools. At the end of the story
of the Mariner, it reverts back to
the modern yarn — with happiness
for all.
Box Office Angle. . . .Artistic produc-
tion combined with famous poem
and modern version will exert a
wide appeal.
Exploitation Dress man as An-
cient Mariner for street ballyhoo —
a real noveltj' at slight expense.
Feature Coleridge's poem, known
to almost everyone.
Direction Henry Otto— Chester
Bennet; fine.
Author Samuel T. Coleridge
Scenario Bradley King and pve
Unsell.
Cameraman Joseph August
Photography Excellent
Locale California
Length 5,548 feet
^ i
Signing America's >^
greatest actor,
the acknowledged ^
leader of the drama-
tic art, whose name
is always box of-
fice magic, is some •
ace omplishment '"
-il has been
'I •'
THE
'c^H
DAILY
Thursday, January 7, 1926
\
No Seating Danger
Theater Rush Natural Move to Sup-
plant Old Houses with Modern
Ones, Says Architect
A few days ago, "The Architectur-
al Forum" announced that $174,457,-
000 would be spent in new theaters
in 1926. In an editorial commenting
on this fact, "Danny" subsequently
declared that the apparent indiscrimi-
nate rush in construction was making
for a grave situation to which few
were paying heed.
Victor A. Rigaumont, Pittsburgh
architect, who is at present working
on plans for the new 5,000 seat Row-
land and Clark house in that city,
fails to see any danger. He estimates
there are 5,000,000 theater seats in
the United States of which 3,000,000
belong to the antiquated type of the-
ater. His views follow:
"Theater building has only taken
serious impetus within the last four
years, being a forerunner of better
class of structures.
"Beautiful structures are supplant-
ing mediocre ones, practical audi-
toriums are getting the best of the
uncomfortable ones with bad sight
lines, poor ventilation and the dread-
ful peanut heaven galleries, the strik-
ing lesson being that it costs less to
build well because of the greater re-
turns.
"There are about 5,000,000 seats in
theaters throughout the United States
and it may be conservative to say that
more than 3,000,000 of these belong
to the antiquated type or show
houses, built twenty years ago, with
columns in the seats, steep galleries,
and other disadvantages.
"The 242 new theaters constructed
in 1923. 1924, 1925 and the ones pro-
jected for 1926 will total about 500,-
000 seats or ten per cent increase in
four years over present seating.
"The theater and motion picture
business ranks together with the
automobile and steel industries, and
to do good business today the exhibi-
tors, big and small, must have mod-
ern plants, for good shows. There is
no danger of 'over-new-seating' any
town with poor seating."
F. & R. Buy Site for Theater
Huron, S. D. — Property in the
down town section has been bought
by Finkelstein & Ruben, on which a
modern 2,200 seat theater will be
built.
Putting It Over
Here is how a brother exhib-
itor -puts his show over. Send
along your ideas. Let the other
fellow know how you cleaned
up.
New Theater for Parkersburg
Parkersburg, W. Va. — A new the-
ater, costing $150,000 is to be erected
on the present site of the Hippo-
drome by the Smoot Amusement Co.
Fred Elliott of Columbus is prepar-
ing plans for the theater and con-
tracts will be let in Feb. October,
1926, is set as the date of opening.
Vaudeville and pictures will be fea-
tured. It will seat 1,100.
"Vet" Batavia Theater Sold
Batavia, N. Y.— The Delinger, old-
est legitimate theater house here
which for several years showed pic-
tures, has been sold by William F.
Haitz. In addition to the theater,
seating about 900, there are two
stores. The sale price is said to be
$75,000. Joseph R. Rosenbloom, of
Batavia, acquired the property for
others.
New Stunts on "Phantom"
Buffalo, N. Y.— Earl Arnold, ex-
ploitation man for Universal in the
Buffalo territory', recently put over
some good stunts for "The Phantom
of the Opera."
At Shea's theater in Jamestown, a
demonstration of the new Victrola
machine was used in place of the the-
ater's usual overture, previous to the
engagement. The machine played
selections from "Faust" and an an-
nouncement of the coming of the
"Phantom" was made at this time.
In Elmira, where it played the Re-
gent, he used a man dressed as the
"Phantom" for advance work on a
double truck cooperative. This bally-
hoo wandered" about the streets for
four days prior to the appearance of
the ad, jotting down automobile li-
cense numbers as cars drew up to
the curb near where he was standing.
His significance was kept a secret
and he became the subject of much
speculation. Then, just before the
cooperative appeared, a big splash in
the newspaper explained that this
mysterious person was selecting auto-
mobile numbers, the owners of which
were to be presented with free tickets
to see "The Phantom" by advertisers
in the double truck.
Another stunt was on the lipstick
tie-up arranged by the home office.
In addition to a windowful of "Phan-
tom Red Lipsticks," a local drug
store arranged to have a girl in the
window making up with one of the
sticks. A streamer announced a
"Special Lipstick Matinee" when ev-
ery woman would receive a sample
lipstick.
Telegrams Delivered at Patrons Seats
Bellingham, Wash. — The willing-
ness of the Postal Telegraph Co. to
support exploitation campaigns was
manifested in a new way at Belling-
ham, when the American executed a
lierald delivery. The stunt was
worked at everj' performance during
the week that preceded the engage-
ment of "Lightnin' " and consisted
of boys wearing messenger uniforms
brrrowcd from Postal, delivering
"wires" to patrons in their seats. The
tel'igrams were printed in imitation
typewriter type on receiving blanks
and purported to be a message from
Jay Hunt, commending "Lightnin' "
and Postal service.
Effective Window Tie-Up
Toronto — A simple but effective
window display was used by Ned
Miller, manager of Pantages, on an
engagement of "The Best Bad Man."
The display consisted of a "five gal-
lon" lid worn by Tom Mix while
making the picture, together with
saddle, chaps, spurs and various styles
of lariats. These objects were placed
in a window of the L. J. Applegarth
department store, as the center of a
hat display. All of the Mix impedi-
ments were properly placarded.
Incorporations
Albany, N. Y. — Oceanside Theaters, New
Vork. Capital $5,000. Incorporators, W.
Blam, M. Sherman and S. Riegelhaupt.
Albany, N. Y. — Famous Attractions Corp.,
New York. Capital $500,000. Incorporators.
J. Bachman, M. Schlessinger and D. Palley.
Albany, N. Y.-— Roosevelt Exhibition Corp..
Queens. Incorporators, H. Hudener, L. Strong
and F. Rubin.
Salt Lake Citv, Utah — Kinema Theaters,
Inc., Salt Lake City. Capitol $25J)00. In-
corporators, L. N. Strike, et al.
Dover, Del. — Dent Theaters, Inc. Capital
ICSOO.OOO. Attorney, United States Corpora-
tion Co., Dover.
Dover, Del. — Vanguard Moticn Pictures,
Inc. Capital $500,000. Incorporators, S.
Wood, M. Castaldix and R. German. Attor-
ney, United States Corporation Co., Dover.
Dover. Del. — Colonial Pictures, Inc. Capi-
tal $50,000. Attorney, Colonial Charter Co.,
,104 Ford Bldg., Wilmington.
Dover, Del.— Pyramid, Inc. Capital $3,-
000. ,000. Attorney, Corporation Trust Com-
pany of America, Du Pont Bldg., Wilmington.
Dover, Del. — Maxwell Studio Hall Corp.
Capital $4,000,000. Attorney, Corporation
Trust Company of America, Du Pont Bldg..
Wilmington.
Dover. Del. — Bridge Theater Co. Capital
$100,000. Attorney. Corporation Service Co..
Equitable Bldg., Wilmington.
Dover. Del — Bridge Theater Co. Capital
SI 00.000. Incorporators, R. Levine. H. Leh-
man and R. Hamilton. Attorney, Corporation
Trust Service Co., Equitable Bldg., Wilming-
ton.
Dover, Del. — College Theater Corp. Capital
'";500,000. Incorporators, H. Lehman. R. Ham-
ilton and H. Adams. Attorney, Corporation
Service Co., Equitable Bldg , Wilmington.
Baton Rouge, La. — Capital Amusement Co..
Inc.. Shreveport. Capital $100,000. Incor-
porators. C. Thompson, S. Henderson and D.
Thompson.
Trenton. N. J. — Brown's Music Shop, Hack-
en-^ack. Capital $125,000. Incorporators, E.
Brown. F. Brown and A. Brown.
Albany, N. Y. — Ludlow Operating Corp..
New York. Incorporators, D. Blum, L.
Greenfield and B. Zelenko.
Albany, N. Y. — Chanin Theaters Corp..
New York. Canital $25,000. Incorporators,
R. Pincus, L. Passtnan and R. Nackenson.
Albatiy, N. Y. — Claire Productions, New
York. Incorporators, A. Rubine, M. Mach-
lis and J. Robbins.
Albany, N. Y. — Imitations Producing Co.,
New York. Incorporators, R. Batkin, R.
Schwartzman.
Albany, N. Y. — Laymon Co., New Y'orl
Capital $50,000. Incorporators, G. Ferrar
G. Laymon and J. Cusiniano.
Albany, N. Y'. — Anboard Theaters Corpl
New York. Capital $5,000. Incorporator^
M. Schwartz, A. Schwartz and M. Schwart;!
Dover. Del. — National Arena and AmustI
ment Corp. Capital $1,000 000. AttornesI
United States Corporation Co., Dover.
Dover, Del. — Sternenberg Studio and Hisl
torical Photograph, Inc. Capital $25,00Cl
Attorney, Delaware State Corporation Char|
ter Co., Dover.
Albany. N. Y. — Murray Productions Co. I
New York. Capital $30,000. Attorney, Mur|
ray Riskin, 32 Court St., Brooklyn.
Trenton, N. J. — Seashore Amusement Co. I
Ocean City. Capital $120,000. Incorporaj
tors, C. Hamburger, B. Sagel and D, Berl
ger. Atotrney, George R. Greis, Ocean Cityl
Hartford, Conn. — S. Z. Poli Theater Co.
New Haven. Capital $100,000. Incorpora|
tors, S. Z. Poli, R. Poli and L. M. Sagal.
Peck Was Misquoted ^
Ottawa — Raymond S. Peck, direc-
tor of the Canadian Government M.
P. Studio, who was quoted recently
as favoring the British quota plan
and said it would be a good thing
for Canada, claims he was misquoted.
Peck states he is "not particularly in-
terested in the quota pian for Canada
at present."
12Sth St. House Reverts to Vaudeville
The New 125th St. theater, across
the street from Proctor's has re-
verted to a policy of vaudeville, bring-
ing back to the Proctor house the
opposition it received from it last
winter when a combination policy
of acts and pictures was tried.
Liberty, Boston, in New Control
Boston— The Liberty, Blue Hill
Ave., Dorchester, has passed into new
control. The manager of the new
house is Charles Morse, formerly of
the Atlas, Adams, and Strand, Water-
town.
Canadian Exhibitor Defeated
Ottawa — At the municipal elec-
tions, P. J. Nolan of the Rex, was
defeated for the Board of Control.
Nolan ran for the same office a year
ago and was likewise defeated.
Jersey House Goes Under Hammer
Orange, N. J. — The Bijou theater
and building at 285-287 Main St., was
sold at public auction. Joseph P. Day
of New York was the auctioneer.
Every Month is
LAUGH MONTH
TO ME BUT WATCH MY SPEED IN
JflNURRy/
» CHARLEY PUFFX
ij ^Bluebivd Comedies.
Also starring Arthur Lake. One reel each— Fifty-two
a year. More fun packed into one reel than you
ordinarily find in three.
- AT yOUR UNIVERSAL EXCHANGE -
Finding for a great star
a novel that is a rec-
ognized classic and
at the same time has
every element neces-
sary for box office
bigness, is another
accomplishment -
it has been done!
DAILY
ihursday, January 7, 192G
Newspaper Opinions
"All Around Frying Pan"— F. B. O.
Moon, Omaha
REE — * * * Is Fred Thomson's latest con-
tribution to western pictures, Featuring the
famous Alturas Round-up, this picture is the
best of the Thomson series shown here to
date. * * *
"The Ancient Highway" — Paramount
State, Detroit
NEWS—* * * Included in the beautiful
scenic events that follow .ire a remarkcibly
tine log jam scene and a melodramatic rescue,
the hero saving the girl from death in the
rapids. * * *
TIMES — * * * it is ;i graphically enter-
taining subject, nicely <lev;iopcd by Irving
Willat, its director, and peuoled with an ex
ceptionally expert group of performer.*, * ■* *
"The Ancient Mariner" — Fox
Boston, Boston
GLOBE—* * * Great care and a liberal
expenditure of money ha^e been given by
the producers to insure accuracy in every
detaU, beautiful photography and entertain-
ment of a superlative nature. * * *
HERALD—* * * It is one of the most
novel pictures that has been presented this
season. It is produced in two parts, one of
which follows the story of the poem and
tlie other a delightful sequence with modern
cliaracters. Paul Panza plays the title role.
"The Ancient Mariner" — Fox
Fox, Philadelphia
BULLETIN — Except for a bit of slowness
in the unwinding of the theme, the cinema
version of Samuel Taylor Coleridge's fam-
ous poem, "The Ancient Mariner " ♦ ♦ •
is an entertaining photoplay. ♦ • *
INQUIRER- If the William Fox produc-
tion of the "Ancient Mariner" * * * were to
be stripped of its modern story, it would
be within a stone's throw of a masterpiece
of screen production. * * ♦
PUBLIC LEDGER—* * » is divided into
a modern story and an allegory ,and it is
in the latter that the picture is most realistic
and impressive. * * *
"The Beautiful City"— First Nat'l
Rivoli, Baltimore
SUN — * * * Dorothy Gish appears oppo-
site the star (Richard Barthelmess) in a
role that allows her but little opportunity for
the exercise of those histrionic powers which
are said to be hers. ♦ * »
Chicago, Chicago
AMERICAN—* * * When you sift it all
down, of course, the plot of "The Beautiful
City" is not unfamiliar. However, it has
suspense, well sustained, and a novel touch
or two, particularly the Italian atmosphere
and the Chinese theater scenes. * ♦ *
HERALD — * * * Mr. Barthelmess is again
the good actor, the romantic young man.
Though "The Beautiful City" isn't his best
plot he makes it a lively and honest melo-
drama. * ♦ *
TRIBUNE—* * * The plot is neither com-
plicated nor unusual, but the subject matter
has been skillfully handled, colorfully pre-
sented, and the acting, I think, is as good
as it possibly could be. * * *
Capitol, Cleveland
COMMERCIAL— Both Barthelmess and
Miss Gish have appeared in mor* notable pic.
tures. Still this one serves as a vehicle.
TIMES — * * * will not be remembered as
one of his (Barthelmess) greatest pictures, but
it has enabled him to present a character study
which ranks with his finest efforts. » • «
Metro, Washington
HERALD—* * * It is a story of gang
sters, frame-ups and hair-raising episodes —
real action all the way.
Barthelmess again proves himself the finest
young actor on the screen. * * *
"Below the Line" — Warners
Forum, Los Angeles
EXAMINER— Rin-Tin-Tin covers himself
with glory and perspiration as the canine-
hero of "Below the Line," a Dixie "man-
hunt" story. * * •
EXPRESS— * • * Rin-Tin-Tin is equally
as good an emotional actor as he is a
fighter. * • •
HERALD—* * * Rin-Tin-Tin, the dog
marvel, playing in "Below the Line," * * •
outshines any and all of his past perform-
ances, * * ♦
RECORD — Rin-Tin-Tin is without a peer,
» • • jjg rises to dramatic heights and sinks
to dramatic depths with the ease of a veter-
an, and sways his audience with hjm.
Through him the photoplay is more than in-
teresting. • • *
TIMES — * * * Rin-Tiii^in gives a re
markable interpretation of a cowardly, fear-
stricken animal. He cringes at the approach
of a mongrel and runs to shelter when a
poodle bites at him. • * •
"The Best People" — Paramount
Missouri, St. Louis
GLOBE-DEMOCRAT—* * * Much of the
whimsicality of the stage play has been lost
in its transition to the screen. Still it is
good entertainment. ♦ * •
TIMES — * * * brings us such old favor-
ites as Kathlyn Williams, who work out
satisfactorily and with a lot of laughter on
the part of the audience an ever-popular
theme in this democratic U. S. A. * * *
"Bright Lights"— M.-G.-M.
Criterion, Los Angeles
EXAMINER—* * * The story is so well
directed by Robert Leonard that it becomes
acceptable, although its innate value is but
slightly above zero. ♦ » ♦
EXPRESS — * * * it gains momentum in
clever titles and situa'tions that evoke laugh
ter and gets over because Ray parallels
heights that few have approximated. • * •
TIMES — * * * Once again are disclosed
the old eccentricities of character which set
Ray in a niche of his own in seasons past.
The inherent shyness, the confusion, the
blushes, the squirmings, and the awkward
antics of what is commonly known as a
hick, are all in evidence again. * * *
Strand, Montreal
STAR — * * * Is amusing but exaggerated
in parts. And Mr. Ray's make-up as a rube
was absurd. The leading parts, however,
are well portrayed by Pauline Starke and
Charles Ray. • * *
"Clothes Make the Pirate"— 1st Nat'l
Allen, Cleveland
NEWS — * * * Leon Errol's game leg pro-
vides much of the merriment. No matter
how many times his afflicted knee collapses
and conveys him to the floor in an earspin,
each stumble and each flop is good for an
unr.shamed guffaw. * * *
PLAIN DEALER—* « * A little repres-
sion would have made Errol much funnier
than he is, but he is still satisfyingly funny.
# # »
PRESS—* * * The director seems to have
been uncertain whether he was making a
comic or a movie of romantic adventure.
The result is that in neither way is it better
than just pretty good. * ♦ *
Warfield, San Francisco
BULLETIN—* * * Errol gets his first
real chance on the screen in the current
picture, and it might be said he is a pro-
nounced surprise. * * *
CALL AND POST—* * * Leon Errol
and his wobbly legs cannot hold up an en-
tire production. Errol is as funny as ever
in "Clothes Make the Pirate," but the rest
of the 'cast is dead from the crossbones up —
and down. * * *
CHRONICLE—* » * A merry blood and
thunder burlesque with Leon Errol and Dor-
othy Gish as the stars. The picture is
founded on a Holman Day story and Maurice
Tourneur, who is good at that sort of thing,
directed. ♦ * *
NEWS — * * * gives Errol about as "fat"
a part as the movies have ever offered a
star. There is scarcely a foot of film but
what the comedian is in front of the camera
doing his comedy stuff. * • *
I ladies of the screen as ever in "Cobra." He
does appear slightly different than in his
last picture. It might be said he is less
boyish. * ♦ *
CALL AND POST—* * * The old, old
story of illicit love, stolen sweets, but with-
out any of the tawdriness, the ten-cent store
emotionalism which generally runs througa
such stories. It is filled with subtleties, re-
finements. • * *
CHRONICLE— * * * Valentino looks
handsome as the Italian nobleman, his man-
ners are wonderfully polished and his love-
makmg as vigorous and seductive as ever.
» * #
EXAMINER—* * * Valentino acts with
considerable polish, looks markedly hand-
some, and never veers a second from the
character of an alien of high degree who has
a weakness for the ladies. * * •
NEWS—* * * Nita Naldi is ideally cast
in the name role. She is indeed the cobra,
luring her victim with the writhing, seduc.
tive charm of the snake to which she is
likened. * * *
Capitol, Montreal
GAZETTE— Valentino has adopted a pre-
possessing air of diffidence and is a more human
figure than in some of his better known roles.
There is something particularly convincing in
his portrayal * " * There is not much action,
but the theme has large possibilities and is in-
terestingly developed. * * »
STAR — * * * Considering the improbability
of some parts of the story, he gives an excel-
lent performance as the man fascinated by the
Cobra. * * •
Stanley, Philadelphia
BULLETIN— in "Cobra" * * * are dem-
onstrated the strongest and weakest points of
the motion picture industry. Where light
comedy enters, the film reaches an excellence
rarely to be expected of a Valentino produc-
tion; when an attempt is made to depict the
social graces of society life of New York, the
deportment portrayed becomes truly Valen-
tinian and almost grossly ridiculous. * • *
INQUIRER—* * * Rudolph Valentino, in
his Italian role does some real acting, far bet
ter than his work in "The Eagle," He is dra_
matic in a quiet convincing way, and possesses
much of his former magnetism. Nita Naldi,
the cobra woman, makes her sinister part
stand out, with a subtle, cunning art. * • *
PUBLIC LEDGER— * * * The picture i?
not one for a masculine star, and the scenes
necessary to make it a Valentino vehicle are
long drawn out and dragging. « » •
EVENING LEDGER--* * * The picture is
much better suited to the personality of Val-
entino than any he has done for some time.
He is supported by Nita Naldi. who is the
usual tiger woman, and Casson Ferguson, who
doe^ some good acting. * * *
RECORD— * * * was well directed and the
photography won much admiration. • ♦ *
"The Coming of Amos"—
Prod. Dist. Corp.
Colonial, Indianapolis
STAR — * * * The photography is splendid,
the direction is adequate, the cast is excellent;
altogether a good picture if you like violent
melodrama. * * *
"Cobra" — Paramount
Granada, San Francisco
BULLETIN—* * * Rudolph (Valentino)
is just as polished, just as irresistible to the
East Lynne" — Fox
Rialto, Washington
STAR — Notwithstanding all the elements
of the melodramatic, however, "East Lynne"
as a screen drama passes from its old realm
into a new one, bids fair to hold title with
the best 10 pictures in 1925.
TIMES—* * * The play itself is uncon-
vincing, but who goes to see "East Lynne"
to be convinced of anything? It's good en-
tertainment all the way through. • * •
Alhambra, Milwaukee
SENTINEL—* * * It has a splendid pro-
duction but the outstanding quality is the
ideally selected cast. The lachrimose drama
has been produced on the screen before, but
never with the investiture and star cast that
the present version boasts. ♦ • •
"Fine Clothes"— First Nat'l
Chicago, Chicago
AMERICAN — * * * No one can portray
male virtue on the screen better or in more
likable fashion than (Percy) Marmont, and
throughout the plot of this film he is sufficient-
ly unappreciated to gain any one's sympathy.
NEWS — * * * Highly intelligent this story,
told leisurely but keenly, with a good portion,
if not all. of Molnar's satire left in. * * *
TRIBUNE—* * * an easy going, deftly
turned out l)it of entertainment with a kind
Christian hero who is despitefully used by all
those he endeavors to do good unto, • • •
"Flower of Night" — Paramount
Merrill, Milwaukee
SENTINEL—* * • it hardly is the type of
vehicle for the brilliant Pola. For one I'd
like to protest against the thrusting of such a
story on an actress of Miss Negri's fine abil-
ity.
As for the star, she is brilliant at times
and always convincing. • • •
"Go West"— M.-G.-M.
State, Boston
TELEGRAM-* ' * the frozen-faced eo
median. Buster Keaton in his most elaborati
and convincing gloomchaser, "Go West." Al
though made for laughing purposes, "G<
We.jt" has a threat of pathos and a dramatii
sweep that mark.s a new note in feature com
edies. * * *
TRAVELER—* * * This is not the besi
of Buster Keaton's comedies, but it offer;
quite a little that is new in the way of humor
McVickers, Chicago
AMERICAN — ' * * As a matter of fact
Buyer's newest may not be as funny as his
last. But — it's much more appealing to oui
wav of thinking. * * *
TRIBUNE—* * * There are a lot of funny
incidents in "Go West." Mr. Keaton, sitting
in front of Brown Eyes, beseeching her to
give milk into the bucket yawning under her
is one of them * * *
Apollo. Indianapolis
STAR- -• » * The fun is not hilarious untill
well into the last reel but there are plenty ofl
chuckles all the way through. ♦ ♦ *
TIMES — * * * Out on the prairie is wherel
the humor of Keaton shines at its best. Fol-f
lowed by his friend, the cow, he gets intol
many scrapes and tangles. All through the!
picture, however, tl e humor is there that is|
■lis own special brand. * * *
"Graustark"— First Nat'l
Grand, Minneapolis
TRIBUNE—* * * As the princess of Grau-I
stark. Norma Talmadge maintains throughout!
the story a wholesome portrayal that will uu-f
doubtedly please her many admirers. * *
"Headlines"— Ass'd Exhib.
Gift's, Cincinnati
TIMES — Excellent acting by Alice Joycel
and Virginia Lee Corbin * • ♦ cast is good|
and the play is highly entertaining. * *
"His People" — Universal
Figueroa, Los Angeles
HERALD—* * * Under the direction ot |
Edward Sloman, the story of family develop-
ment ripens to a magnificent epic, in which I
that convincing and sympathetic actor. Ru-
dolph .Schildkraut, plays a virile role. * " *
RECORD — Reminding one of the splendid
hit made by "Humoresque" several years ago,
"His People," * * * is a faithful portrayal
of life in the lower east side of New York,
carrying with it a heart throb, a laugh and
a story that should win lasting fame for the
author, the director and the players. • • •
TIMES—* * * "His People" is not only
one of the best pictures of the year to my
way of thinking, but it is without doubt |
the best story of Jewish life in the Ghetto or
anywhere else that the screen has knosvn.
"His Secretary"— M.-G.-M.
State, Los Angeles
EXAMINER—* * • Hobart Henley, tlic
director; Hope Loring and Louis Lightoii,
scenario writers, and a cast headed by Nor-
ma Shearer, Lew Cody and Willard Louis,
have wrought a trivial story into a liigli-
spirited comedy. * * *
EXPRESS — Sophisticated situations, spark-
ling subtitles and a trio of skilled comedians
— Norma Shearer, Lew Cody and Willard
Louis — make "His Secretary" an out-of tlie
ordinary film. • * •
HERALD—* " • Supported by Lew Cody ,.
and Willard Louis and directed by Hobart j|l
Henley, Miss Shearer plays two distinct
types in the course of the action, and does it ,
in a manner that is entirely pleasing. » • •
RECORD—* * * Norma (Shearer) a trud
dramatic actress, has proved that she, tool
can clown around, doing light comedy worlT
with a greater finish to it than some who
have concentrated their entire efforts on
that line. * • ♦
TIMES—* * * flobart Henley's direction
and Carey Wilson's story, together with the
treatment bestowed by the irrepressible Hope
Loring and Louis Lighten, manages a
breezy laugh-pager that is a knockout. * * "Jl
Capitol, Detroit "■
FREE PRESS— * * * It is one of the most
delightful comedies of the year — a picture
that father, especially if he is an office man,
will laugh at, his stenographic daughter will
appreciate and mother, if she is a good sport,
will enjoy, too. * * *
"In the Name of Love" — Paramount |
New, Baltitnore
SUN—* * * Howard Higgins, the director,^
has provided some good comedy touches.
Creating a ^i^an-
•tic sea epic of unpre-
cedented magnitude
by power of Iheme,
realism of produc-
tion and perfection
of acting, is aVork
that ^vill live forever'
-it has been done!
1
N "The Sea Beast'' Barrymore
is at his matchless best. He
has the greatest box office story
of his career. It is an Epic Ro*
mance — its love story is so sin-
cere, real, overwhelming. It is
an Epic Adventure story — a
rousing tale of the whale -hunt,
of the thrilling chase of the sixty-
ton sea monster, dragging his
puny pursuers through the
waves, and matching their wits
with his terrific brawn. It has
all the color, the glamour, the
fascination of the brave old
days of New Bedford whaling.
(k
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From. tKe novel ''Moty' Dick!', by Herman \
DOLORES COSTELLO and GEOR;
Directed by Millard Webb
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The supreme screen achievement of
John Barrymore
A JOHN BARRYMORE production is more than a picture -- it is an event in the theatrical
world. He who has, by the force of his genius, made his name a world-wide
tradition and lived in the public mind as the most fascinating, brilliant and magnetic
personality in the dramatic world, cannot and will not, fail to give a perfect performance.
But now, in "The Sea Beast," he has gone beyond his goal. Not only his most pow-
erful screen role, not only bigness of production, but real greatness, power and force make
"The Sea Beast" what it is— a monument to the magic personality that is Barrymore's.
Thursday, January 7, 1926
THE
mtk
DAILY
13
"Mannequin" — Paramount
Metro, Boston
■ GLOBE — * * * "Mannequin," the Fannie
Hurst prize story * * * is the best photo-
play that has been at this downtown theater
for some weeks. It serves to introduce a
very charming new actress, Dolores Costello.
* * •
HERALD — * • * Dolores Costello, who
looks very much like Elsie Ferguson when
younger, does Orchid with a lightness and
grace that are rare among the ingenues of
the screen. • • • _ . „
TRAVELER — * * Fannie Hurst certain
ly didn't go out of her way to be original
when she wrote "Mannequin." The Liberty
Prize picture • * * oflEers nothing that has
not been done before and done often ; but
on the other hand few stories have been
so well done. • • •
Ohio, Indianapolis
STAR — * • * Is a good picture, strongly
dramatic and with a twist of plot that makes
it very interesting and entertaining but it
hardly seems worth $50,000. • • •
Wisconsin, Milwaukee
SENTINEL — * * * James Ci-uze has di-
rected it and he has no rea-son to be ashamed
of the finished product. • • •
"Old Clothes"— M.-G.-M.
Rialto, Chicago
JOURNAL — * * • The picture is some-
what above the average in entertainment.
Jackie, by virtue qf the spohistication
that comes to eleven years, has shed his
shyness and naivete, and I suppose there is
no one who can rightly blame him. • • •
State, Cleveland
PLAIN DEALER—* * * He's hatidicapped
by an exceedingly poor story, and I guess
the oply thing that remains to be said of
it now is that "Old Clothes" is probably
the worst picture Jackie (Coogan) has ever
made. • * »
TIMES — * * * There's nothing new in
the picture and yet it's a success, simply
because Max Davidson and Jackie Coogan
act with each other. The directing is good,
working wonders with the story and settings.
« • •
Merrill, Milwaukee
SENTINEL — • • • An amusing enough
comedy with Jackie in laughable antics that
range from throwing bricks to subbing for
Cupid. • • •
Arcadia. Philadelphia
BULLETIN—* • » Jackie Coogan in "Old
Clothes" • • • has been provided with only
a fair vehicle in which to display his talents
as an exceptional child actor. • • *
INQUIRER—* * * Even though Jackie
Coogan is older than he used to be. he still
has the juvenile charm and the perfection
of appealing shyness which made him such
a whirlwnid success ^hen he first appeared
on the screen. • • •
"Peacock Feathers" — Universal
La Salle Garden. Detroit
FREE PRESS— • * * Lovers of the so-
ciety drama, into which has been incorporated
one smashing thrill, have a treat in store.
"The Pleasure Buyers" — Warners
^ Orpheum, Chicago
AMERICAN—* * * the chessboard moves
of the District Attorney of "The Pleasure
Biivers" and his suspects through thousands
of feet of film grow we.irisome. we'll wager, to
even the Trn-t ardent followers of such screen
pbv<! • • •
POST — * * * In the number and variety
of suspects and in the manner in whif-h the
Mentitv of the culprit is kept a secret until
the end of the story, the picture is quite un-
us''t1. * * *
TRTBTTNK — * * * a mysterv film that is
pretty irnnd. It holds the interest and the
su-^pense is well sustained. ♦ ♦ •
Circle. Cleveland
XFWS— • * * The picture is billed as a
"mystery_ drama," and that it is. It had
me mystified more times than I'd care to
n'ention. and it seems safe to assume it had
the director and nlavers baffled from the
moment thev started filming it. • * •
PLAIN DEALER—* * •_ Fairlv good
melodrama, possessing a tantalizine plot and
narking an unusual "punch" in the climax.
"Red Hot Tires"— Warners
St. Louis. St. Louis
GLOBE-DEMOCRAT— • • • This film is
entertaining from start to finish, with enough
hokum to please those with a funny streak,
enough love to please the romantic and cer-
tainly enough adventure to please everyone.
• • «
POST-DISPATCH—* * * the stars do
some neat comedy work in Patsy's father's
jail (he's a rich old chief of police) but the
piece is too thin for sustained enjoyment.
It is time to retire movies strung on nothing
more amusing than the speed mania. * ♦ •
STAR—* * * Monte Blue puts over the
role with a big comedy click and is charm-
ingly supported by Patsy Ruth Miller. * ♦ •
"The Road to Yesterday"— P. D. C.
Capitol, St. Louis
GLOBE-DEMOCRAT—* * * There is in
it a bid for the bea'uty lovers, for the seekers
of romance, for those who crave thrills. It
pleases at every turn, and is an artistic piece
of work done to the fadeout. * * *
POST-DISPATCH—* * * Somewhere in
the magnificence there is a cheap little story
based on the successful stage play of the
satne name, dealing with reincarnation. • * *
STAR—* * * This Cecil B. De Mille mas-
terpiece hasn't as many tremendous spectacles
as "The Ten Commandments," but trans-
cends even that great film in deftness of
treatment, cohesion of plot, and tragic ele-
ments. • • •
"Rose of the World"— Warners
Colonial, Detroit
TIMES — * * * Patsy Ruth Miller plays the
heroine in a delightful manner and this is per-
haps her most dramatic role to be played be-
fore the camera. • * •
"Sally of the Sawdust"— United Art.
Eastman, Rochester
DEMOCRAT— "Sally of the Sawdust" IS
a direct appeal to the box-oflfice, but it is the
sort of appeal that is quite likely to stir those
human hearts that have still the good fortune
to retain a little sentiment in this matter-of-fact
world. • • •
HERALD—* * * D. W. Griffith has taken
this material which would ordinarily strike one
as pretty slender for a movie plot and tnake a
picture which is a masterful combination of
humor and pathos. » • •
JOURNAL — * * * is one of the best pic-
tures that has come along this way in some
months. Not so much from the point of view
of the story, which, in the final analysis, is
not the least bit exacting, but due to the splen
did work that is done in the leading, roles of
the picture by Carol Dempster, who proves she
is a real comedienne, and by W. C. Fields,
* * * and because of Mr. Griffith's really su-
perior talent for directing. * • *
TIMES — * * * Aside from the comedy of
the characterization of W. C. Fields as Pro-
fessor Eustace McGarule — and much of that is
sheer slapstick — "Sally of the Sawdust" is
lust another Griffith sentimental melodrama.
* * * The picture is lavishly staged and skill-
fully photographed. * • *
"Seven Sinners" — Warner Bros.
Circle, Cleveland
NEWS — * * * the most entertaining photo-
play that has been on the screen in the Circle
theater in many a week. The narrative, con.
cerning =even of the lieht-fingered gentry who
'eek to deceive one another as the film unfolds,
is not quite sane, but it furnishes a pleasant
'li version. • • •
PLATN-DFALFR— * * * Despite this ap-
narent plagiarism, whif-h is not at all unusual.
-i"d the undue len"^h of the film. ".Seven
t;;,,r.<.rs" is fairly enterfainine. It has a lot
of M.nrk Sennett hor-'cnlay. much broad bur-
1es""p'h"Tnor nnd several (rood surprise twists.
TTM^'^ — * * * Thoueh some of its situa-
tions are iialnaMv over-drawn -nnd possible
onlv behind the footliehts or. Klieg lights, to
he f'-^'act. fl^ere's plentv of suspended interest
•" "Se\en Sinners." • * *
"Simon the Jpster"— Prod. Dist. Corp.
Garden. Milwaukee
SFTVTTTNKT. — * * * The chief troub'e with
tliis piVtnrp is that it h-is been heavilv direeted.
ATiicli nf the meat of the T.oc''e novel has been
omitted, and .t pond manv of the thincs that
h.TPpen are not loeicnllv explained • • *
"A Son of His F^«^her"— Paramount
Strand. Milwaukee
SENTINET,— • * * Like most westerns
it has magnificent scenery, a good share of
gun play and some wild riding, although
there is not enough of the latter. ♦ • *
"The Splendid Crime"- Paramount
California, San Francisco
BULLETIN—* * * As the "Magpie," as
she (Bebe Daniels) i^. known to the under-
world, she is able to capture the audience's
sympathy at the very beginning. * ♦ »
CALL AND POST—* * * The story is
De Mille's own and is a good one, inter-
esting and admirably presented. * * *
CHRONICLE—* * * William De Mille's
direction is always earnest and honest. There
are few frills, but a good deal of heart, plus
an occasional bit of fun. * * *
"The Splendid Road"— First Nat'l
Olympia, Boston
TRAVELER—* * * Will not break any
records, but the fatis whose nickels and dimes
have made the movies what they are today
will probably be satisfied with it. * * *
Souls for Sables" — Tiffany
Park, Cleveland
NEWS — * * * implies a risque element and
that alone is quite enough to cause an ava-
lanche of dimes and nickels at the box office.
The only element of risk in this production
is, however, the ignoble manner in which the
director treats his characters.* * *
PLAIN-DEALER—* * * there's not much
inspiration in the acting. And it's a little too
long, but there's a gorgeous background all the
time, fashions and fashions which, the male
dressmaker cautions me, will delight the mad-
ames' hearts. * * *
TIMES—* * * A picture full of action,
pathos, realism and excellent acting. Good
enough for the best theaters. Will please old
and young alike. See it. * • •
"Stage Struck"— Paramount
State, Detroit
FREE PRESS—* * * It is quite a new
Gloria that steps into view. Her role per-
mits her to burlesque her way through sev-
eral reels of nonsensical comedy. • * •
"Steel Preferred"— Prod. Dist. Corp.
State-Lake, Chicago
AMERICAN — * * * The photoplay is a
splendid effort to tell a story of steel, as
written in its redhot furnaces and glowing
ingots. It has a marvelous cast and suc-
ceds /in mixing romance and molten metal
admirably. • • •
NEWS^* • * Few, if any, million dollar
productions of the last year make compari-
son with this one for big splashy backgrounds
of scenery. • • •
TRIBUNE— * * * I should size up "Steel
Preferred" as a jolly melodrama. For the
end of each deep, dark dilemma is a chuckle.
"Thank You"— Fox
Fox, Philadelphia
BULLETIN—* * * the tide might not indi.
cate it, as a rare eem of the screen. • • *
TNOITTRER— "Thank You," * * * is raised
to the level of great films by the acting of two
of the foremost character actors on the screen
today — Alec Francis as the Reverend David
Lee. and T. Fnrr.el MacDonaM, as "Andy," a
wine bibhinp nid reprohste whom the minister
had reformed in his quiet way. * * •
PT'BT TC LEDGER—* * * a picture adap-
tation of the stage play by Winchell Smith
and Trim Cushinf. Alen Francis. George Faw-
rett. George O'Brien and Jacqueline Logati save
the film version bv competent actine in an
imp'nitsil.'e storv of one who turned the other
cheek. * * *
"That Royle Girl"— Paramount
Century, Baltimore
SI''N — * * * The production provides an in
terestinsr melodrama of averaec "program"
merit — it does not belonc in that class of ex-
tra-superspcial films i^TiJef) one has come to
associate with Mr. Griffith's name. » • •
Adams, Detroit
NFWS — * * * this picture keeps the specta-
tors pinned to their seats, civing them laugh-
ter, suspense, shocks thrills, melodrama an(i
some fr'st-steppinc cabaret srenerv. * * ♦
TTM'^'5 — * * * is a serious drama, ronvinr-
intr and plain spoken and embellished with
much romedv relief. * • •
Ohio, Indianaoolis
'^TAR — *• * a melodrama with several par
ticularly strong scenes and a cvclone that de-
molishes evervthinir and evervbodv but the
\yp~^ fi..,1 the lierri'-e in file last reel. • • •
TIMES — * * * "That Royle Girl" is a melo-
dramatic knockout coupled up with some of the
most realistic acting that the screen has ever
reflected. • * *
Imperial, San Francisco
BULLETIN—* * • For sheer, unadulter-
ated realism and fierce, frenzied action, the
tremendous scene which comes as a smash-
ing, dramatic finale in Griffith's .picturiza-
tion of Edwin Balmer's novel is' the last
word in melodrama. ♦ • •
CALL AND POST—* * * Griffith demon-
strates anew that he is a past master in
directorial technic the art of bringing out
and emphasizing all those intimate, human
touches that lift the picture out of the make-
believe into the real. * ♦ *
EXAMINER—* * • the story unfolds a
dramatic conflict between justice as typified
by a strait-laced district attorney and human
nature as typified by a worldly modiste's
model, a popular jazz band leader and a no-
torious gunman. ♦ ♦ ♦
HERALD—* ♦ * is the best melodrama
given us so far by that master of melo-
dramatic photoplays, D. W. Griffith. » « •
NEWS—* * * Under the shrewd and re-
sourceful direction of Griffith the plot of
this picturized drama of Edwin Balmer's
story, vibrates with tense, swift moving ac-
tion, piling thrill upon thrill. * * *
"Time the Comedian"— M.-G.-M.
Rialto, Chicago
TRIBUNE—* * ♦ The story is mildly in-
teresting and exceedingly well acted. As
worked out, though, it fails to be convincing.
Garrick, Minneapolis
STAR — * * * "Time, the Comedian" is just
one more of the type of society dramas seen
again and again, telling the same story of the
small town wife who becomes involved with
the wealthy and worldly friend of her hus-
band. * * *
TRIBUNE—* * * serves satisfactorily as a
film vehicle for Lew Cody and Mae Busch,
revealing a novel development of the triangu-
lar plot. * * »
"The Tower of Lies"— M.-G.-M.
Palace, Montreal
GAZETTE — may not meet the entire ap-
propriation of the groundlings, but will be a
delight to all who can recognize and appreci-
ate a distinct advance in cinematography, and
any who claim that a moving picture cannot
also be a work of art should visit the Palace.
* * * They will be both enlightened and re-
warded. * * *
STAR — * * * There are no passionate love
scenes, no thrilling chases, no titillating flir-
tations; but over all there is a sense of brood-
ing drama one only meets in productions of
the highest calibre. That Victor Seastrom suc-
ceeded in conveying this atmosphere to the film
is prajse enough, so rarely is it done. • * •
"The Unchastened Woman"— Chad.
Randolph, Chicago
HERALD — • * • And it wasn't. It was a
seven-or eight-reel comic. But it didn't mean
to he a comic. It was as serious as Mr. An-
spacher is going to be when he sees what the
movies have done to his play * ♦ •
"The Unguarded Hour"— First ilatl.
State, Cleveland
NEW.S — * * * Miss Kenyon is not as at-
tractive * * * as she has been in several pre-
vious vehicles, nor is Milton Sills quite as
he-mannish and heroic. • * •
PLAIN DEALER— * * * a little hesitant
about getting down to business at the outset.
Mi's Kenyon doesn't fill a bathine suit quite
as it should be filled and Milton Sills looks a
little stuffy in a dress suit. But the picture
has manv excitine and pretty interesting mo-
ments. It's just fair. • • *
TTMFS— * * * The story is absorbing and
well screened. The plot light, but entertaining.
"The Wedding Song"- P. D. C.
Family, Cincinnati
COMMERCIAL—* • * If you enjov
"ernok" plays of the modern type, flavored
with romance. • • • should win vour approval.
TIMES—* * * a rather dull photop'av
wliich a clever dirp'-tnr and extremely capable
actors have made delightful. ♦ * •
"Where Was I?"
Riviera, Detroit
FRFF PRESS—* * * is essentiallv a com.
edv. with a romance running through it to pro-
vide the heart interest, and Denny again
proves himself one of the screen's cleveres*
funsters. • • •
;.\
irhursday, January 7, 1926
THE
15
Russia
{Continued from Page 1)
le made with a view to a foreign mar-
ket, they are rather films which will
erve the purpose of educating the
ountry, and also serve the purpose
if propaganda films. The peasant
specially can be taught much through
he film, and it is easily to be under-
tood, therefore, that the Government
lays careful attention to the peasant
k^hen one remembers that 125.000,000
if the people of Russia are peasants.
Naturally, in choosing films which
re to be for the Russian people,
hoice is made of those possessing an
gricultural angle which will interest
hem. All things which will help the
ntellect of the peasant or will im-
irove his knowledge in any wav will
le represented by the film for this
(urpose, and efforts are being made
Iso to get agricultural films (edu-
ational tilms) from foreign sources,
specially from Germany, and other
11ms that deal with agriculture.
The great interest which the Soviet
overnment is showing in the film as
ar as the peasants are concerned is
xplainabie through the facts already
nentioned, that most of the films
manufactured in Russia are only made
or their own country. They are
low beginning to recognize that
heir films must have a wider market
nd for that reason the films that
hey are now concentrating upon will
lave an appeal more particularly to
he peoples of other countries.
One of their latest pictures, "The
Station Master," from Pushkin's well-
nown story, would appeal to any
ype of audience although it is es-
entially a film for high class houses.
)ther pictures that are in course of
iroduction contain far more interna-
ional appeal than previous films pos-
essed which plainly indicates that the
jovkino now recognize that while
hey may make films for themselves,
here is every possibility of their ob-
aining a wide public if they are made
>n a scale and with entertainment
'alue that will appeal to other na-
ions.
Russia has its first-runs, too, but
he situation there differs from En-
Hand and America in decided fash-
ion. Mr. Fredman's next article
leals with theater conditions in Rus-
sia, which he calls the "land of mys-
ery."
McBride, Denver State, Resigns
Denver — H. D. McBride, manager
)f the State has resigned. He has
)een manager since its opening sev-
ral months ago.
Elks to Have Picture Shows
Phillipsburg, Pa.— On Feb. 1, the
ocal lodge of the Elks will open. An
luditorium is equipped for pictures.
In New Territory?
(Continued from Page 1)
^ With the opening of the Stanley,
Tamden, and the Earle, Atlantic
Tit'", the chain now numbers about
00 theaters. Irving D. Rossheim
ccountant and comptroller since 1918.
s now treasurer, succeeding Law-
ence D. Beggs. Morris Wolf,
iarry Crandall and Clifford B. Haw-
ey have been elected directors.
Against Censors
(Continued from Page 1)
activities of the government is our
attempted censorship of moving pic-
tures. Censorship stands in open
opposition to the American idea of
freedom and liberty. We have suf-
ficient laws to punish those who
outrage public decency. It we
haven't they should be enacted. But
the arm of the State must never
reach out against freedom of speech
or freedom of the press, and the ex-
hibition of moving pictures is not
far removed from those fundamental
liberties that we have sought to guar-
antee to every citizen. It will be
no backward step because the cen-
sorship of moving pictures was
caught in the mad scramble to cen-
sor everything only a few years
ago."
Buys Wallace Novels
(Continued from Page 1)
motion picture rights to "The Prince
of India" and "The Fair God."
It is probable that completion of
the negotiation was brought about
so soon after the opening of "Ben
Hur" by its guick success.
The acquisition of these two novels
with his many other holdings gives
to Erlanger possession of much val-
uable screen material. It is planned
that the production of these two nov-
els will be made in an elaborate
manner.
Flynn Managing Alexandria, Frisco
San Francisco — W. C. Flynn, with
the Imperial, has resigned his post
there and is now manager of the
Alexandria.
Among Exchangemen
Cleveland — George Wilson, former short
subject salesman for Pathe is once selling
for Pathe.
Philadelphia — Michael Thomas has jonied
Associated Exhibitors and is covering Har-
risburg and vicinity.
Pittsburgh — Seymour Stone, formerly with
Metro-Goldwyn in^ Boston has been trans-
ferred here.
Denver — Charles Beall has resigned from
Metro-Goldwyn and has left for Hollywood.
Cleveland — Norman Vibbard has resigned
from Pathe.
Chicago — M. Whitmore has been added to
the sales staff of Pathe as special two reel
comedy salesman in Central Illinois.
Salt Lake City — Harry Kreiter has been
added to the salesforce of P. D. C. covering
Idaho. He is replacing Dave Schayer, re-
signed.
Salt Lake City — Anthony Hartford has been
added to the sales department of Universal.
He will cover Idaho.
San Francisco — H. W. Osborne has joined
Universal as salesman. He will cover all
zones specializing in short subjects.
St. Louis — ^Paul Haynes has left First
National and is now wth P. D. C. as sales-
man.
St. Louis — C. L. Hickman has resigned
from Arrow and is now selling for Uni-
vers'al.
Dallas — ^Jack Petit has resigned as sales-
man.
Omaha — J. H. lOleson has joined Asso-
ciated Exhibitors as salesman for Southern
Nebr.iska territory. He was formerly with
F. B. O.
Theater Changes
Bridgton, Me. — The Opera House and
Riverside have been purchased by the Acme
Amusement Co., who iiave also gained con-
trol of the Acme, Kennebunkport.
Denver^Hatfy Long, manager of the
American, has been transferred to the Al-
hambra, Milwaukee, as manager.
Houston — H. L. Kelly, manager of the
Palace, has resigned from the Interstate
Amusement Co.
Jacksonville, Fla. — The Frostproof will be
ready by January. It is owned by Frank
C. Ihompson of the Frostproof Amuse. Co.,
tost $100,000, and will seat 700.
Ansonia, Conn. — A new house will be
built by I. J. Hoffman, owner of the Capi-
tol. Work will commence shortly .
Salem, Ore. — Fraiik Bligh and George
Guthrie will open two new houses here.
North Anson, Me. — The Rainbow has been
reopened by R. M. Huggins.
Albion, N. Y. — The Rialto has opened. It
seats 800.
Chicago — The Milo has reopened.
San Francisco — The West Portal, owned
by Samuel Levine, is to open soon.
Houston — Work on the Ritz has been
practically completed. It is hoped to have
the house open by the first.
Houston — A new theater is being erected
on the ground floor of the Kirby Lumber Co.
building.
Monitowoc, Wis. — The Strand, owned by
George Herzog, has opened.
Racine, Mich. — The Strand opened last
week under the managership of Steve Doris.
Weatherford, Tex. — After being closed ten
days for remodeling, the Princess is now
open. Courtney & Kindell are the owners.
Anniston, Ala. — The Noble theater and
office building has been offered for sale by
F. T. Banks, of 1206 Quintard Ave. The
house seats 1,292.
Perry, la. — R. M. Harvey has sold his
theater here to Will Youngclaus, of Jeffer-
son. The Perry Grand Opera House was
hilt in 1907. The consideration is said to
have been $40,000.
Yoakimi, Tex. — E. J. Draganis, of the
Grand and Queen, has completed the installa-
tion of new equipment in the former.
Watonga, lOkla. — Charley Rook, of Sayre,
has become owner of the Liberty, buying
Ivlmer L-wis, of Erick ot t
Sharon, Pa. — Remodeling of the Liberty
on North Diamond St., has been deferred.
It was originally intended to cut through a
new entrance.
Northport, N. Y. — The Northport recently
underwent considerable remodeling.
Oakland, Me. — The Cascade has reopened
after having been closed for a month. E. J.
Nadeau is running the house and has changed
its name to the Toy.
Flint, Mich. — The Regent will be remod-
eled in the Spring, W. B. Butterfield, presi-
dent of the Bijou Theatrical Enterprises an-
nounced.
Presentations
A feature dealing with the Tnan-
ner in which first-runs build their
programs and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
co7iveying to exhibitors ideas to be
used in developing their own ahowa.
Capitol
Unit No. 1. Capitol Grand Orches-
tra: Overture to the Operetta "Die
Fledermaus," Johann Strauss. Time,
9 minutes.
Unit No. 2. Carlo Ferretti. Solo:
"Lolita Serenade," Buzzi-Peccia.
Singer in matador costume. Setting:
Decorative portico of Spanish design
with velvet draperies in back, parted
in center with green light reflecting
through latticed window. Time, 5
minutes.
Unit No. 3. "At the Rainbow's
End." Pat Sullivan Cartoon. Time,
6 minutes.
Unit No. 4. Julia Glass, pianist.
"Concerto in D. Minor" by Rubin-
stein. Performer at baby grand piano
in foreground. Floor lamp close to
piano with background of green vel-
vet draperies, drawn apart at far end
of stage and disclosing entrance hall
with staircase, crystal chandelier sus-
pended and large floor vase at side ;
of staircase. Time, 7 minutes. i
Unit No. 5. Capitol Magazine. V
Time, 10 minutes. \
Unit No. 6. Capitol Ballet Corps t
Ballet in masquerade costumes. Set-
ting: green and gold draperies with
balcony exit center back of stage.
Small iron rail at exit with orange
color drapery thrown over rail. Bal-
loons and paper streamers festooned
from above. Time, 6 minutes.
Unit No. 7. Feature: "Soul Mates."
Time, 66 minutes.
Unit No. 8. Organ solo. Time, 5
minutes.
Amityville, N. Y.— The Avon Theater
Building has been sold to the Nook Realty
Co. for $160,000.
North Baltimore, O. — The Crown has been
leased by Kra'ft and Sterritt from Mr. and
Mrs. William Gibson who has managed the
house for 12 years. It will be remodeled.
Levine Now Has Two in Cleveland
Cleveland — B. Z. Levine has bought
the Grand Central theater from M.
Kaplan. Levine now owns two
houses in Cleveland, the other being
the Erie.
MighKer than eveni
other picture
HRST NATIONAL'S
SECRET SPECIAL
A
7A6 BRADSTREET
o/* FrLNDOM
Authority
VOL. XXXV No. 6
Friday, January 8, 1926
Price 5 Cents
(<fKT'9
IN
By DANNY
"The First Year," Fox re-
lease, made by Frank Borzage.
If audiences do not cackle,
chuckle, and roar at this comedy
we're all out of focus. This was
undeniably the best box office
attraction which Fox secured
from John Golden. And Bor-
zage hasn't missed an inch.
The delightful play, which had a
long Broadway run, happens to be
the type which fits in pictures like
it was made to order for the camera.
(Which, incidentally, is much more
than can be said for a lot of stage
material.) Golden was offered huge
sums for this one, but insisted on a
deal for his entire product and Bill
Fox was sporty enough to take them
all on. He certainly won't regret it
with "The First Year." If ever a
comedy was set to go this one is.
Matt Moore is delightful and Bor-
zage deserves a lot of praise for what
he has gotten out of the material.
Good for those who like to laugh—
from eight to eighty.
Developing a Director
When "Al" Santell stepped out of
comedy making and became Corinne
Griffith's director for "Classified"
there were many doubters. But "Clas-
(Continued on Page 2)
Grifl&th Speaks
Big Gathering at A.M.P.A. Lunch
Hears "The Old Master"— Indi-
cates Will Retire in 2 Years
David Wark Griffith, "The Old
Master" of the screen, in an address
yesiferday to the members of the
AMPA, indicated that he hoped to
retire from picture making within
two years.
He was telling of how he had tried
to present the truth in pictures and
{Continued on Page 4)
Clark Joins M-G-M
Los Angeles — Victor Clark, for
years general manager of the Lasky
studios, has resigned to become as-
sociated with M.-G.-M. He is to
occupy the newly created position of
manager of studio operations.
Hoffman, Clark's Successor
Hollywood — Milton E. HoflFman
has been appointed executive man-
ager of the Lasky studio, succeed-
ing Victor Clark' He is now pro-
duction manager at the DeMille
plant.
y
$581,557,141 Capital
Listed by 1,685 Companies Chartered
in 1925. 750 Units Formed in
New York
The year just passed established a
new record in corporate activity,
insofar as motion picture units were
concerned. During 1925, according to
the second annual survey prepared by
THE FILM DAILY, 1,685 compan-
ies received charters, or more than
400 over the previous year, and 919
more than 1923. The 1925 charters
represent the enormous capital of
$581,557,141, with only 1,175 compan-
ies listing active capital, and 510, cap-
ital stock instead.
Within the past three years, nearly
one billion dollars has been listed by
{Continued on Page 8)
RUSSIA
By ERNEST W. FREDMAN
The Film Renter and M. P. News
No Comparison with English
Theaters
London — One thing that strikes a
visitor to Moscow is that with the
bare exception of some four or five
important kinema halls, this city that
has a population of 2,000,000 has only
some sixty or seventy kinemas at the
most, the great majority of which are
bare and uninviting and seat only a
very limited number of people.
In the main center of the city its
largest kinema, the Koloss, a very
beautiful building and seating close
upon 2,000 people, invites inspection.
With revolving electric signs it can
be seen for a considerable distance
and is a very handsome kinema in
every sense of the word. Large wait-
ing rooms are to be found inside
capable of holding some hundreds of
people and it is modern and up-to-
{Continued on Page 5)
Dramatists Act
Adopt Report Stipulating Contract
with Stage Managers to Fully
Protect Their Screen Rights
The Ass'n. of Dramatists held a
meeting yesterday at the Hotel
Roosevelt at which the committee
submitted its report designed to pro-
tect the screen rights to plays writ-
ten by members. Arthur Garfield
Hays and Dudley Field Malone were
present as counsel.
The committee's chief recommen-
dation was its advocacy of a strong
association so organized that, as a
{Continued on Page 4)
Says 7 Major Units Buy Interest in
669 Theaters Since September, '24
85% Coast-Made
Los Angeles — The Herald, in
its summary for 1925 states
Los Angeles last year produced
pictures valued at $160,000,000,
or 85 per cent of the world's
production.
Fight Looms Abroad
Secretary Hoover's attack on Alien
Monopolies Gets Sympathetic At-
tention in Film Industry
Speaking before the Committee on
Interstate and Foreign Commerce in
Washington on Wednesday, Secre-
tary Hoover urged the organization
of a fight against alien monopolies
which, through price control and
manufacture are making it difficult
for the United States to secure basic
commodities. Foreign governments
are held directly responsible.
Yesterday the strong stand taken
by Hoover was to some extent re-
flected in carefully guarded state-
ments in trade circles relative to ex-
actly in what manner the adminis-
tration attitude affects motion pic-
tures.
{Continued on Page 9)
Chain of 25
Planned by A. H. Schwartz — Six Ad-
ditional Houses for Long Island
Towns in New Development
A. H. Schwartz has purchased a
large theater site at 212th St. and
Jamaica Ave., Queens, where he will
immediately erect a new theater
with a capacity of 2,500, together
with stores.
From all indications, it seems that
Schwartz is set to carry out his plan
of establishing a circuit in Brooklyn
and on Long Island.
The first two now under construc-
tion ai Avenue U and Coney Island
Ave,' and at Kings Highway and
{Continued on Page 5)
New Warner Policy
With the opening of "The Sea
Beast," Jan. IS, Warner Bros, will
put into operation new policies af-
fecting the Warner theater. It will
cease to be a continuous performance
house, and will limit showings to
{Continued on Page 4)
Fox Leads with 162 — Famous
Has 107 Its Coimsel Tells
Federal Trade Commission
Washington — In order that the
Federal Trade Commission might
have information on the number of
theaters acquired by Famous since
September, 1924 without reopening
the case, Robert T. Swain, Famous
counsel, submitted a stipulation yes-
terday which showed that Famous
has secured an interest in 107 houses,
including the Gordon chain in New
England.
In that same period, Swain assert-
ed, other organizations acquired th"
following:
Fox— 162.
First National — 132.
Cecil B. De Mille— 128.
Universal — 114
Warner — 16.
Loew-M.-G.-M.— 10.
Expressing confidence that, on the
basis of testimony already on record,
the Commission could not do other-
wise than find in favor of the re-
spondent, Swain opposed the re-
opening because of the great expense
{Continued on Page 2)
M. P. T. O. to Discuss 1st Nat'l
Joseph M. Seider^ business man-
ager of the M. P. T. O. A., in talking
before the M. P. T. O. of Western
Pennsylvania, stated that the national
organization would call a confereance
of First National franchise holders,
large and small, to discuss franchises
He asked exhibitors present if they
felt their interests were in jeopardy
and whether they feared being dis-
franchised.
McCardell on State Board?
The Telegram reported yesterday
that if there would continue to be a
censorshi ' i piis state the industry
wants repi >p^ion on the commis-
sion. The Soaker understands Will
H. Hays favors the appointment of
Rov L. McCardell.
Big Group on Majestic
London — Additional departure on
the Majestic for New York include
Mae Murray, Betty Compson and
James Cruze.
Zanft on Ascher Directorate
John Zanft, vice-president of Fox,
has been elected a director of Ascher
Bros. Enterprises of Chicago.
■CiKAi
'!rr3iarii«i<lllM«ii;i
1
THE
■cM<
DAILY
Friday, January 8, 1926
"IN"
Vol XXXV No. 6 Friday, Ian. a, 1928 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Pulilished Daily exceju Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, \nC.
Joseph Dannenberg, President and EdiJor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Edi tor ;
Donald M. Mersereau, Advertising Manajirer ;
Ralph Wilk, Traveling Representative. En
tered as second-class matter Maiy 21. I'PIS,
at the post office at New York, N. V., utidcr
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
«hould remit with order. Address all com-
■sunications to THE FILM DAILY, 1650
Hroadway, New York, N. Y. Phone Circle
^736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
S. Gausman, 6411 Hollywood Blvd.; 'Phoree,
^/tnite 3980. London — Ernest W. Fredmaii,
jhv Vilm Renter. 58, Great Marlborough St.
S.011 .-in, W. I., Paris — La Cinematographic
yraiiaise, 5. Rue Saulnier.
Quotations
High
L0V7
Close
Sales
Balaban & Katz
Not
quoted
Eastman Kodak .
.11154
110}^
iim
1,000
Famous Players .
.l09Ji
108
1097^
6,300
F. P. Pfd
.\\^y^
116^^
116^
1,200
Film Inspection .
■ 7J4
(>Vi
m
1,800
First National . .
.103
102
103
500
Fox Film "A" .
. 83J4
83
%iV^
1,100
Fox Theaters "A"
3454
33M
34M
13,700
Loew's, Inc.
. 40/2
39}i
40
6,000
Metro-Gold. Pfd.
Not
quoted
M. P. Cap. Corp. .
. 21
20-^
20^
1,400
Pathe Exch. "A"
83
81J4
82
2,700
Skouraa Bros. .
. 52
52
52
Trans-Lux
. nVz
12J4
MVi
20,000
Universal Picttiies
Not ouoted
Univ. Pict. Pfd.
Not
quoted
Warner Brothers
im
17H
\^Vi
400
Warner Pictures .
Not quoted
18,000,000 Attend F. & R. Houses
Minneapolis— More than 18,000,000
persons attended Finkelstein & Ruben
theaters during 1925, Theodore L.
Hays, general manager, told 100 dele-
gates to the second semi-annual con-
vention of F. & R. managers.
Business conditions in Minnesota,
North Dakota, South DakofS. and
Wisconsin have been good dtK^ing
the past year, Hays said.
Production Plans Not Decided On
A. L. Erlanger, who bought the
film rights to Gen. Lew Wallace's
two novels, "The Fair God" and
"The Princess of India," has made>^
no production plans.
/
Nigh to Direct Fp erick
Bil> Nigh will dl».t Pauline
Frederick in "The Ne^," her first
for Excellent Pictures. Production
at Cosmopolitan.
^SlMadeii^
Utmost in Screen Brilliancy
(Continued from Page 1)
sified" is close to being Corinne's
best box office bet. Then he made
"Bluebeard's Seven Wives" and it
will be a real money maker. No
doubt about that. Santell is set.
Have you noticed how the comedy
folk are stepping out? How Chester
Conklin all but stole Pola Negri's
latest, and how Mai St. Clair, who
directed comedies long ago is now
a sure fire bet for Famous? Lots of
others. The laughmakers are the
money makers.
Small town exhibitor talk-
ing: "Don't know what pic-
tures get the business in the
big cities. But do knoiv this:
that my First Nationals are
doing business way beyond
what I expected. They seem
made to order for my folks."
If anj'one ever wrote anything
about a picture. Which completely
satisfied the producer or distributor.
He is entitled to wings. And a place
near St. Peter. Looked at a picture
awhile ago. Liked it. Said so, frank-
ly and openly. Said it looked like a
fine box office; said the work of the
star was splendid. Just what else
was expected only Heaven and the
producer know. But if you think he
was pleased, satisfied or anything
else you're dead wrong. His com-
ment was that we had damned the
picture with faint praise. There is
little new in that. They never have
been satisfied — they probably never
will be. It is part of the curse of
being a producer.
Harris Amusement Co. to Build
Pittsburgh — Senator Harris and as-
sociates have acquired the entire
Moreland property facing Penn Ave.,
Center Ave. and Sheridan square,
East Liberty. The property is leased
in perpetuity for $8,000,000. It will
be used for theatrical and business
purposes.
Would Close Maine Theaters Sunday
Augusta, Me. — The committee on
Sunday closing of the Maine M. P.
improvement Ass'n. has called a
special meeting to discuss the pro-
posed closing of all picture houses in
Maine on Sunday.
Von Herberg Recovering
J. H. Von Herberg is recovering
irpjn-^ very serious illness. He has
been confined to his rooms at the
Roosevelt for weeks past. C. S.
Jensen, his partner, has left for Port-
land, Ore.
Sam Sax to the Coast
Sam Sax left yesterday for the
Coast to arrange production for 1926-
27. He will be gone about four
months.
OFFICE SPACE
One thousand square feet, cut-
ting room and projection facil-
ities. 'Phone Wisconsin 3770-1.
Fox Leads With 162
(Continued from Page 1)
and time which would be required
"Parading around the country" for
that purpose. He said the cost of the
case to the respondents, exclusive of
counsel fees, has been over $200,000
and added it would cost many thous-
ands more to reopen the case. Ht
offered a motion to dismiss the ac-
tion on the record, but, if it should
be denied, consented to reopen it
provided the Commission designated
the testimony to be admitted.
A. F. Busick, assistant counsel for
the Commission, argued the reopen-
ing would not only bring in this evi-
dence but would permit the respon-
dents to offer similar evidence of
theater ownership by competitors. A
reopening at this time, he said, might
prevent its being thrown back by
the courts for rehearing on the
ground that material evidence had
been excluded through prejudicial
errors on the part of the examiner.
The Commission will announce its
decision later.
Each of th companies mentioned
by Swain was asked for comment:
Admitting that North American
Theaters Corp., the theater affiliation
of De Mille and therefore P. D. C.
had been active, John C. Flinn, vice-
president of P. D. C, added that
there was nothing further to say.
Sam Spring, secretary of First Na-
tional, did not care to make any com-
ment in the absence of more detailed
information.
John Zanft, vice-president of Fox,
could not be reached.
No comment was made at Loew's,
Inc.
E. H. Goldstein, treasurer of Uni-
versal, said he didn't off-hand know
how many houses his company had
acquired since September, 1924.
Sam Warner stated yesterday the
exact figure for his company was 14.
Dallas "Laugh Month" Stunt
Dallas — The committee which put
over the "Laugh Month" proclama-
tion by Governor "Ma" Ferguson is
sending copies to all Texas exhibitors
for lobby display. The committee is
composed of F. A. Tomes, manager
Educational, Oscar A. Morgan, Pathe,
P. K. Johnston, Fox, and R. C. Mc-
Ilheran, Universal.
Turner at the Roosevelt
E. D. Turner. President of tht
Carolina Theater Corp.. of Asheville
N. C, IS stopping at the Roosevelt.
Universal Pictures of India Formec
Dover, Del. — Universal Picture.'
Corp of India was chartered hen
vesterday. Capital $10,000.
OURGANGCO
RALRQA.Ca
May McAvoy Here
May McAvoy arrived yesterday
from the Coast to play the lead in
"The Savage" for First National.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE UST
Motion Picture App. Co., Inc.
Ownerthip'management C. Q. Willoughby, Inc.
110 West 32nd St.. New York
Phone Penn. 6564
GOOD CHEER
DincttJ iy -Robert MeGoaxm
This is a 'Corn-^hlock' cut furnishec
FREE for all Pathecomedies at youi
exchange.
SriendlnJbnd
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadway
Tdephenw Bryant 9aS0-93Sl
BAY STATE
Second Oldest Continuous
Raw Stock
Producer in America
NegatiTe Potitire Safety
J.
starts on its history-making
career Sunday at the Capitol (N. Y.)
WATCH METRO-GOLDWYN-MAYER'S
MIRACLE COMEDY
k-m
THE
s?^^
DAILY
!
Friday, January 8, 19261
Griffith Speaks
(Continued from Page 1)
how much this had cost him. "Pray
for me," he said, "for after two more
years I hope to have a place down on
the Chesapeake where I can read
and rest."
He told the advertising men that
all advertising men were "the trans-
lators of everything in the world."
He told how he had entered pictures
coming from journalism; of how he
had worked in a small town on a
small paper and later worked in
Louisville at $8 a week, "where I
was doubtless overpaid." He spoke
eloquently of the new press — the
motion picture, which, he said, spoke
a language without translation.
"What a marvelous thing it is," he
said, "a nation cannot be a great na-
tion unless it has a great motion pic-
ture industry. For the American mo-
tion picture has proven to be the
greatest sample room in the world."
He told of making some of his
great pictures, and how only last
September he had completed paying
for this production which when
made some years ago cost a million
and a half — "a lot of money today —
a much greater amount then." He
concluded this by saying he was "the
most successful money loser in the
world." Referring to his imagined
wealth of millions, he held up a sil-
ver watch. The crowd caught the
smile and roared.
Montreal Receives $588,606 in Taxes
Montreal — During the fiscal year
ending Nov. 30, $688,606 was paid by
theaters in taxes, representing 10 per
cent on 19 513,128 admissions. The
whole population of this city is 875,-
OnO. The tax is remitted quarterly
to the city treasury which pays one-
half to the Quebec Provincial treas-
urer and distributes the balance to
public charities. Following is a
comparison of the receipts, by quar-
ters :
Quarter
Ending Tax
Feb. 28, 1925 $185,475
May 31, 1925 178,114
Aug. 31, 1925 139,075
Nov. 30, 1925 185,940
No. of
Adnussions
4,682,187
5,104,945
4,569.532
5,246,464
Total for Year: $638,606 19,513,128
Novarro and Bushman Return
Ramon Novarro anu Francis X.
Bushman have returned to the Coast.
New Warner Policy
(Continued from Page 1)
two a day. It is proposed to follow
the new arrangement permanently.
Tentatively the Warners have de-
cided to start the afternocJt:; perform-
ance at 2:45, the evei 'ng program
at 8^30, and Sunday afiernoons at 3.
A revised schedule of admission
prices calls for an evening top price
of $2 and an afternoon top of $1.
Evening prices will be $1, $1.50 and
$2, and matinee prices fifty cents and
$1. It is also purposed to arrange
elaborate prologues for each photo-
play.
Warners Open in Seattle
Seattle — Warners have opened
Warners Egyptian theater. It is a
$250,000 building. The house seats
1,300. L. K. Brin, is managing di-
rector.
Dramatists Act
(Continued from Page 1)
fundamental principle, "its members
agree, among other things, not to
submit any play to any manager
who shall not enter into a fair and
equitable basic agreement with the
association."
The report recommends the fol-
following minimum conditions of a
basic contract between the associa-
tion and the managers:
(a.) That the manager shall agree
not to accept plays except from
members of the association, who
agree not to submit a play to any
manager who shall not enter into the
agreement.
(b.) That the control of the picture
and foreign rights of the play be in
the author.
(c.) That a competitive market be
conserved for picture rights.
(d.) That no secret dealings or in-
direct profit be made by any man-
ager.
Frank Gillmore, executive secre-
tary of the Actors' Equity, submitted
a letter promising the support of his
organization where united action will
solve equitably those problems which
may at any time call for joint co-
operation of the two organizations.
Ray Lewis on the British Quota Plan
Toronto, Ont. — Ray Lewis, editor
of the "Canadian M. P. Digest," edi-
torially states:
"The quota defeat in England by
about 70 votes is not a defeat for
the British film industry, but a vic-
tory. It revealed how strong was the
feeling in England that protection
was necessary; and do not overlook
the fact that 'some lobbying' must
have been in order to have estab-
lished the 70."
Coast Unit Handling Projector
Los Angeles — The Leavitt Cine
Picture Co., a new organization, has
opened offices in the Preston-Wright
BIdg., on Wilshire Blvd. The com-
pany will act as Western representa-
tive for a new window display pro-
jector.
Goodman in New Post
Detroit — The illness of Bob Row-
an, manager for Standard Film Ex-
change, has necessitated his taking
an indefinite vacation. A. M. Good-
man, who has been managing Fed-
erated, Pittsburgh, has been placed
in charge.
Tacoma House in Realty Deal
Tacoma, Wash. — The Tacoma the-
ater and property have passed from
the Tacoma Theater Bldg. Co. to S.
R. Balkwill. The deal involves $450,-
000. The Tacoma was built in 1888.
Portland, Ore. — Jensen & Von Her-
berg are erecting a new theater on
Sandy Blvd. Construction is half
finished.
FEBRUARY 28th
Still Probing
Postal Inspectors Seek "Master Mind"
Behind Operations of Consoli-
dated Realty and Theaters Corp.
Chicago — Postal inspectors are in-
vestigating the connection of Attor-
ney Leonard L. Cowan with the
Consolidated Realty and Theaters
Corp., which recently was declared
bankrupt. 10,000 investors losing
$4,000,000 thereby, and Frederick H.
Gruneberg Sr., his son, and eleven
others being indicted in the charge of
using the mails to defraud.
Cowan formerly was a member of
the board. Federal inspectors said
they desired to know what advice, if
any, Cowan might give the investi-
gators.
The postal authorities said they
were amazed to find that credit
agencies had listed the Grunebergs"
company at $2,225,000, while now it
is a matter of record that the con-
cern had little if anything more than
the money paid in by trusting in-
vestors in bonds, which were bonds
in name only or on paper only. A
master mind is believed to have en-
gineered the deception, and when his
dentity is disclosed there will be addi-
tional indictments, the inspectors said.
Another for Jefferson Amuse. Co.
DIallas — The Jefferson Amusement
Co., operating in several Texas towns,
has acquired property on Fannin St.,
Beaumont, from the Beaumont Real-
ty Co., on which will be erected a
new theater. The realty deal invol-
ved $71,000.
Strand Co. Formed in West Virginia
Ceredo, W. Va. — The newly or-
ganized Strand Theater Co., headed
by C. W. Wellman, W. Lowe and
Garfield Maynard, has taken over
the Strand here from A. E. Booth.
Maynard is president. M. Webb will
manage.
Harmonica Playing Contests
Educational has made arrange-
ments with M. Hohner, Inc., for a
tie-up for a series of harmonica play-
mg contests for exhibitors booking
the Educational-Juvenile comedies.
Repurchases Ohio Theater
Shadyside, O. — William P. James,
who recently sold the Queen to L. J.
Joseph, has taken it back again.
New First Run in Winnipeg
Winnipeg — The Classic, a new first
run neighborhood house, owned by
George Graham, has opened.
Sues Chicago
Fire Ordinance Against Lobb;
Standees Causes Action to Be
Filed by Nat'l Theaters Corp.
Chicago — Injunction proceedings t
restrain the Chief of Police and Fir'
Commissioner from enforcing the fin
prevention ordinance which prohibit;
theater patrons from waiting in lob
bies while a show is in progress hav(
been filed in the Superior Court bj
the National Theaters Corp, ownei
of the Capitol, Stratford, Chathan
and Cosmopolitan.
The company declares that its busi-
ness is being seriously injured by en
forcement of the ordinance.
Mayor Dever has issued a second
order to the Fire Dept. to serve
notices on all managers who allow
crowding in the lobbies.
Montreal in Trouble with Titles
Montreal — Local newspapers print?
complaints from the public on the}
length of subtitles. Captions here
are usually both in English and in
French and it is claimed the time al-
loted for reading is not sufficient.
iJt
To the trade:
Just Completed!
"The Masked Wolf"
in 5 Reels
First of
"You Can't Win"
SERIES
As Revealed by
William J. Flynn
Former Chief of the
United States Secret Service
In Preparation
"Counterfeit"
Produced by
AERIAL CINEMA SYNDICATE
New York
k
\
TIFFANY PRODUCTIONS, Inc.
1540 BROADWAY
N. Y. C.
Announces that it has in course of
production a motion picture entitled
VINDICATED"
(Suggested by "The Travis Coup")
(One of the Tiffany "Big Twelve")
ALL RIGHTS PROTECTED
ff
Friday, January 8, 1926
THE
Chain of 25
(Continued from Page 1)
latbush Ave., Brooklyn, are rapidly
;ing closed in. Both will open
abor Day. Foundation work in the
lushing and Freeport theaters is al-
ost completed. In Huntington,
ort Washington and Corona exca-
iting will start before Feb. 1, and
1 of these houses will be opened
id operating by the first of next
:ar.
In addition to thie above,
:hwartz will have under construction
;fore the end of this year six more
Duses throughout Long Island,
hich, in conjunction with his pres-
it chain will give him a chain of
most 25. The following are now
aerated in Brooklyn: Ablemarle,
arragut, Kingsway, Rialto, Century
id Linden, and in Jamaica: Merrick
id Rialto.
Milwaukee Active
ew Theater Construction Now
Planned Will Total $2,500,000
During Current Year
Milwaukee^ Present plans under
ay show a total of $2,500,000 will
: spent on construction of new pic-
ire houses, mostly in outlying sec-
ons. Three of the largest struc-
ires will be on the west side and
ne in Wauwatosa. The Stillman
lain plans one of these for the
)utheast corner of 37th and Center
ts. It will be erected by the Badger
uilding Service at a cost of $250 000.
: will seat 1,600. Work will com-
lence in the spring.
Other new houses will include a
1,000,000 theater and business build-
ig by M. L. Annenberg at Farwell
ve. and Ivanhoe Place; a $500,000
reject by Semi & Pessin at North
id Fond du Lac Aves., seating 2,000;
Saxe Amusement Enterprises struc-
ire at 48th St. and Lisbon Ave.,
jsting $500,000; the Wauwatosa
ouse will be built at W. Main St.
;id Garfield Ave., by C. C. Gilles,
ho will erect a $300,000 theater and
ifice building under plans by archi-
ct John Topzant.
Russia
Building Boom
1 Omaha and Surrounding Territory
During 1926 — Two $1,000,000
Houses Planned
Omaha — During 1926 this city, ac-
)rding to present plans, will experi-
ice the biggest theater building
)om it has ever known. Two
,000,000 first-runs are planned, the
. H. Blank house which is being
ected at 20th and Farnam Sts., and
e Omaha, which the World Realty
3. plans to construct at 16th and
ouglas, and planned for September
)ening.
New suburban houses are springing
I all over Omaha. Six are planned
' the Epstein Bros., who operate
e Orpheum and the Roseland in
)uth Omaha.
The Minne Lusa being built at
th and Titus, will open March 1.
lother to open soon is that of
ter Bribilis and Henry E. Hower.
33rd and California, a $35,000
luse. Ernest A. Harms plans a
eater at 49th and Military. The
Drth Star, at 24th and Ames, open-
aboiit three months ago.
(Cotitinucd from Page 1)
date in every respect. A fine orches-
tra is to be found here and special
attention, as with most kinemas, is
paid to music.
There are some four or five other
equally important kinemas in Mos-
cow, most of which seat from 800
to 1,200 people, notably the Pery-
gosko theater which has a seating
capacity of 850, an orchestra of 25
and a fine concert hall. This is a
very well managed house with smart
attendants and runs six programs a
week and plays from 4:30 till 11:30
The hours for showing pictures in
Moscow at theaters are usually from
6 o'clock till 11:30 or 12 o'clock.
There is only one theater that is
open from 12 till 12, namely the Mod-
ern theater which is a house curiously
constructed with three small theaters,
one seating 300 and two other rooms
seating 250, together with a large re-
ception room.
Houses All on One Floor
It is a common sight in the best
kinemas in Russia for the people
waiting for the next performance to
be entertained by the orchestra who
leave a pianist in charge of the con-
cluding reel of the picture and play
to people waiting for the next house.
Kinemas in Russia of the smaller
kind are particularly poor and very
uninviting. They are all on one floor
and the atmosphere is not at all eood.
One comes arcross theaters run by
invalid soldiers, and" one in particular
that I visited in Moscow had a seat-
ing capacity of 550 seats, gave five
performances on Sundays and three
on week days with an orchestra of
four only and every member of the
theater had suffered some physical in-
firmity through the war. All the same
the theater was extremely well run.
The smaller houses have wooden
forms for seating and the floor is
quite bare. In the best houses smok-
insf is not permitted. No children's
matinees are given but children attend
all the performances. The prices of
admission vary.
In the large houses such as the
Koloss and others the cheapest price
of admission is 50 kopecks, equal to
Is. Id. (27 cents) and then rises to
1 ruble. 50 equal to 3s. 3d (81 cents").
This obtains in most of the bigger
houses, but in the smaller theaters
the price varies but it is usually 25
kopecks, about 6d. (12 cents), and
rises to the better seats, 75 kopecks
enual to Is. Id. (36 cents). In the
towns there appears to be nothing
under 25 kopecks admission charge.
The machines used are mostlv old
Pathe and Ernemann machines. They
Blank will also build a house to
cost about $1,200,000 in Des Moines.
Location is to be 9th and Locust,
and work will be started in the spring.
The theater will seat 3,000. _ A new
house, recently opened in Des
Mo-nes, that of Rov Jones. It is
?t 27th and Beaver Sts.
Grand Island is witnessing compe-
tition in the new Universal and the
Famous Plavers houses being erected
there. Universal plans a $250,000
house, to be situated near the Yanrev
Hotel, in the heart of the citv. The
Parimount house will cost $310,000
and will be built on West Second St.
throw a good picture, but in the
smaller houses are in a bad state of
repair. The programs are changed
in Moscow according to the impor-
tance of the film. For instance, "The
Thief of Bagdad," one of the most
popular pictures ever shown in Rus-
sia, played in one theater for four
months and in four theaters for two
months and a real good film will play
two weeks and a week, but the or-
dinary program is sometimes changed
each day.
A curious thing about Russian kin-
emas is the wasted space that one
finds in their halls. In one theater I
visited with a seating capacty of only
350, there was a tremendous hall used
as a waiting room for people for
the next house in which the orchestra
were playing and which, if converted,
would have easily given another 350
seats at least to the house. One finds
in all directions whether it be in Riga,
Leningrad or Moscow this state of
things obtains and is in curious con-
trast with our own kinemas which
give nothing like the same amount of
space to people waiting for another
house.
The Modern theater which opens,
as I have remarked, at 12 o'clock,
is a building containing three theaters
and appeared to be doing excellent
business from the time it opened, and
a second theater was open at 3 o'clock
which was equally well filled. The
people appeared to have the kinema
habit just the same as in any other
country. Every theater looks as if
a coat of paint would do it a world
of good. Everyone, with the excep-
tion of one or two, needs re-furnish-
ing and Russia is badly in need of a
number of super kinemas. Moscow
particularly could do with more
houses. They have great legitimate
theaters capable of seating 4,000 and
5,000 people, but the kinema, which
is equally important in Russia to the
legitimate, has no house capable of
seating more than 1,600 at the most.
Three in Leningrad
Leningrad, with a smaller popula-
tion ever since the capital has been
transferred to Moscow, has declined;
it has three excellent kinemas in the
heart of the city, one of which. "The
Splendid," does, in fact, seat over
2,000 people and is a remarkably fine
building. The three principal Lenin-
grad kinemas, "The Splendid," "The
Piccadilly" and "Parisians," two of
which are on the Nevsky Prospect
*the principal shopping center in
Leningrad), are fine halls and are
well furnished and up-to-date in
every respect.
Here again most of the kinemas
open at 6 o'clock although there is
one that is open from 1 o'clock. Mati-
nee performances are not particularly
popular in Russia. Altogether there
are 800 kinemas in Russia, a countrv
with 3 population of 160,000,000, al-
though there are 3,500 workingmen's
clubs which show films. The Soviet
send round traveling kinos to these
clubs. Naturally, preference is given
to their own productions, although
they have to rely to a very large ex-
tent upon other films, most of which
thev obtain from America, Germany
an-^ other Continental countries.
America and Germany sell them a
tremendous amount of pictures. N6
British pictures have been sold there
since 1912. The average Russian is
a great picture-goer; they are pretty
easily pleased but they certainly pay
good attention to the picture. Ameri-
can films are often so terribly cut that
they are altogether unrecognizable
and have no continuity whatever, but
this apparently does not particularly
disturb the Russian kinema-goer.
Even in Russia every kinema has a
cloakroom where most members of
the audience leave their coats and
hats, a thing rarely done in England.
The means of advertising films are
poor. It consist mostly of double
crown and a four sheet poster which
are on boardings where building is
going on but all the same with even
these limited means at their disposal,
the Government makes a fairly good
show.
No Independent Enterprise
It is a curious situation in Russia
because there is no independent en-
terprise. There is no entertainment
tax. The Government would welcome
the introduction of foreign capital,
but they have their own peculiar ideas
on how it should operate. For in-
stance, if anyone wishes to erect a
huge super kinema in Moscow they
may do so on the following terms:
suppose, for the sake of argument,
that the erection of the house would
cost £100,000, you are allowed to put
the house up and the Government
will then lease it to you for a period
of 10 years during which time they
anticipate that you will get the in-
terest on your capital and a fair mar-
gin of profit, but at the end of the
period named above, the theater is
theu property.
You have to depend upon them for
your film supply, and it can easily be
imagined that if one of the houses
in juxtaposition is not doing too well,
the more important films would find
their way into the opposition and you
would be left in a pretty perilous posi-
tion. It is possible that with barter-
ing you would get a lease for 15 years,
but that is the longest time you are
likely to '""t. so it can be well imag-
ined that there is not likely to be any
American menace in Russia.
All the same, I know that one Am-
erican company has been dickering
with the Sovkino to put up a super
kinema in Moscow, but the terms I
have outlined above are the only ones
upon which the Government will ne-
gotiate. If you are not anxious to
put up the whole of the money, the
Government will go in a fifty-fifty
deal with you but they would then
manage the theater themselves and
you would merely be a sleeping part-
ner.
I cannot see any great introduction
of foreign capital on these terms.
"How the Sovkino Operates" is
the subject of the next in this series.
In this article Mr. Fredman also
discloses some unusually interesting
information on ivhat stars are popu-
lar in Russia.
"Pre-Release of "Just Suppose"
A special pre-release of "Just Sup-
pose" will be shown in the Plaza
ballroom on the evening of Jan. 20.
to be followed by a supper dance and
cabaret. Proceeds arc for the babies'
t\-ard of the Tonsil Hospital, and
tickets can be secured from Miss M.
Linderskold, 153 E. 62nd St.
mxxrr^r^r.-
RE ADV NOW
Scan the line-up below and on the next page. Check up the titles,
casts, directors and selling points. Is there anything in the field
comparing with it?
AND THINK— every one of these pictures, AND MORE TOO,
is ready to be played between now and the end of February!
TITLE
STARC.CAST DIRECTOR BOX OFFICE HIGH SPG
=
AMERICAN
YENUS
Esther Ralston
Ford Sterling
Lawrence Gray
Miss America
Bathing beauties
Frank Tuttle
Dazzling beauty show.
Pageant tie-up. Local
shows.
Atlantic Cit]
style, beaut]
Alice Joyce
Warner Baxter
Dolores Costello
Zasu Pitts
James Cruze
Fannie Hurst's $50,000 Liberty Mag»
zine prize story. National ad campaign
A KISS FOR
CINDERELLA
HANDS UP!
^"^ENCHANTED
HILL
Betty Bronson
Tom Moore
Esther Ralston
Herbert Brenon
J. M. Barrie's stage masterpiece. Evei
bigger hit than "Peter Pan,"
Rasmiond Griffith
Marion Nixon
Virginia Lee Cerbin
Montagu Love
Clarence Badger
Another comedy success for this fas
rising star. His best yet.
Jack Holt
Florence Vidor
Noah Beery
Geo. Bancroft
Irvin Willat
Peter B. Kyne's best seller picturized
as only Paramount can make outdooi
specials.
Ernest Torrence
Greta Nissen
Wm. Collier, Jr.
Kathlyn Williams
Raoul Walsh
The brilliant spectacle-romance of th«
Prodigal Son. A $2 road show noM
available at popular prices.
SPECIAL ATTRACTION —
A PARAMOUNT RELEASE •> PRODUCED BY HAROLD LLOYD CORP.
HAROLD LLOYD m' For Heaven's Sake!'
Directed bv Sam Tayior
'NUF SED!
(TENTATIVE TITLE)
ISi^
'j>ictiues
t***>.
Cpammojwt
HEADY NOW
BIG pictures, high-peak revenues, all through 1926, spring, sum-
mer and fall, IF YOU PLAY PARAMOUNT. These two pages
are a sample — ^with such great specials as Allan Dwan's "Sea
Horses," Gloria Swanson in "The Untamed Lady," Thomas
Meighan in "The New Klondike" and other big ones coming, too,
between now and March!
TITLE
STAR£.CAST DIRECTOR BOX OFFICE HIGH SPOTS
iAVNISHING
AMERICAN
"THE GRAND
^ I DUCHESS AND
™=SOHOAND
.DANCE MAN
"BEHIND
THE FRONT
Richard Dix
Lois Wilson
Noah Beery
Malcolm
McGregor
Geo. B. Seitz
Supervised by
Lucien Hubbard
Zane Grey's epic of the Indian — an-
other $2 road show for you.
Adolphe Menjou
Florence Vidor
Malcolm
St. Clair
The sparkling Parisian love comedy
that got $31,000 in one week at Mc-
Vicker's, Chicago
Tom Moore
Bessie Love
Harrison Ford
Herbert Brenon
George M. Cohan's stage comedy suc-
cess superbly screened.
II
Wallace Beery
Mary Brian
Raymond Hatton
Edward
Sutherland
All Hollywood's agog over this com-
edy special about the sunny side of
the war.
r^ THE SPLENDID
CRIME
DANCING
MOTHERS
Bebe Daniels
Neil Hamilton
William de Mille
Bebe as a captivating heartbreaker
and safecracker.
Conway Tearle
Alice Joyce
Clara Bow
Herbert Brenon
The Broadway stage sensation. How
pretty mothers step out with sheiks
and flappers.
AND FOLLOWED BY 33 BIG SPECIAL
\fajxumuuvtQ*ictures
TO TURN SPRING INTO FALL /
\
;r Motion Picture Producers & Distributors of America, Inc. Will H. Hays, President.
^Li .ja.*! — ^ZK~
THE
DAILY
«
Friday, January 8, 1926
1,685 Units in 1925, Listing $581,557,141
232 Filed in May
(Continued from Page 1)
new corporations in this industry, and
over this period, 3,668 units were
formed. Nearly a third of the latter
number, 1,015 did not list capital.
Following is a resume of activity for
the last three years:
Total No.
Year Chartered
1925 1,685
1924 1,217
1923 766
Capital
$581,557,141
178,636,906
208,313,500
Chartered
Without
Capital
510
328
177
Totals 3,668 $968,507,547 1,015
May was the most active month in
1925, when 232 units were chartered.
This is the largest number filed in
any one month, the nearest approach
being March with 224. January is
next with 162. More than $130,000,-
000 was listed by December charters.
This establishes a new monetary rec-
ord, although June is a fairly close
runner-up with $103,640,900. Below
will be found a list of 1925 incorpora-
tions by months:
Chartered
Without
Capital
54
Total No.
Month Chartered
January 162
February .... 87
March 224
April 115
May 232
June 135
July 146
August 146
September .... 98
October 102
November .... 109
December .... 129
Capital
$66,107,000
21,239,000
36,946,440
42,583,500
29,010,721
103,640,900
27,591,000
31,995,600
62,656,800
8,877.500
19,448,180
131,460,500
Totals 1,685 $581,557,141
23
63
36
74
30
42
51
32
38
30
37
510
Capital Range — $500 to $100,000,000
Never, according to record, has
there been such a wide range of capi-
tal as that listed by 1925 charters.
Corporations were formed with capi-
tal ranging from $500 to $100,000,000.
Following is a list of companies with
a capital of $1,000,000. Those with
a capital of more than $1,000,000 will
be found on the next page.
Company State
American Composers Delaware
Asheville Motion Picture Corp. . .N. Carolina
Bard Theaters Corp California
Christie Mortgage Co California
Cino Theater Co Ohio
Fine Arts Building, Inc California
Grauman's Greater Hollywood The-
ater, Inc California
Hansen Theaters, Inc Delaware
Hippodrome, Inc New York
Independent Theaters Corp Delaware
Junior Theaters, Inc California
Leading Players' Producing Co.,
Inc Delaware
Living Records, Inc New Jersey
Mary_MaddaIein Films Delaware
National Arena and Amusement
Corp Delaware
Players' Motion Pictures, Inc. . . . Delaware
Projector Advertising Corp Delaware
Reel Town Enterprises Delaware
Rhodes Amusement Enterprises
Inc Delaware
Rowland & Clark Service, Inc. ...Delaware
San Francisco Motion Pict. Corp. California
.Schumann Heink Corp Delaware
.Stromberg Unit. Hunt California
Transbay Theaters, Inc California
Universal Chain "Theaters Corp.. .Delaware
Washington Park Corp Delaware
World-In-Pictures, Inc., The Delaware
Survey By States, Giving Aggregate Capital
Alaljama
Arizona
Ai kansas
California
Colorado
Connecticut . . . .
Delaware
Florida
Georgia
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi ....
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey . . .
New Mexico . .
New York ....
North Carolina
North Dakota .
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island . .
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washincrton
West Virginia .
Wisconsin
Wyoming
■U-"
TOTAL UNITED STATES 1,
In Foreign Countries:
Canada
China
E.igland
France . . . .
Germany . .
India
Italy
Si'ain
Switzerland
TOTAL. FOREIGN COUNTRIES
GRAND TOTAL 1,685
3
$57,000
2
75.000
2
50,000
173
44.126,000
37
2
150,000
7
394,000
2
197
449.372.800
6
8
600,000
5
1
1
98
6,957.701
98
6.957,701
26
17
1,587,000
3
2
74,000
5
111 000
1
2
2,000
1
1
1
3
30.000
1
i
30
1.809.440
4
14
1,068.000
5
3
50,000
2
2
6,200
14
498.000
3
1
50.000
1
10,000
iii
25,445',666
26
750
23.311.100
289
9
1,660,000
2
62
1,743.500
7
5
99,000
7 ■
10,151,500
3
20
1,790,000
7
2
150.000
2
20.000
1
500400
2
3.512.400
18
458.000
8
3
175.000
5
90 000
"i
16
1.238 500
3
9
615.000
22
40''. 000
15
2
25,000
1
635
$578,407,141
463
11
3,150,000
8
1
21
21
4
4
1
6
1
1
50
$3,150,000
47
685
$581,557,141
510
Comparison of Three Most Active States
Of the total amount of capital listed by the 1,685 units, Delaware cor-
porations embraced nearly four-fifths of the total, $581,557,141. The 197
Delaware companies listed $449,372,800.
In New York State, 750 companies received charters. Second in this
category is Delaware, with 197, and third, California, 173. Following is a
comparison of the three most active states;
NEW YORK DELAWARE CALIFORNIA
No. Cos. Capital No. Cos. Capital No. Cos. Capital
January 92 $5,369,000 14 $49,053,000 15 $9.1.55,000
Ff'^ruary 30 1,362,000 9 12',260.000 11 3,170 000
March 108 1,953.500 25 26 385.000 22 3.945,000
Al'ril 50 971,500 9 24,135,000 ]2 2.126 000
May 97 3,165,100 27 17.945,200 17 1.325'oOO
J""e 57 1.721,000 23 98,553.000 16 1070 000
J"'y 66 3,122,000 13 16,640,000 21 4,485000
Ai'Ku^t 62 920,000 19 25,795,000 18 2,615000
September 48 948,000 20 55,171,600 9 5880 000
"ct"''" 40 821,000 5 810,000 17 5.820 000
November 45 1,135,000 15 6.775,000 7 3 510000
December ^ 1,823,000 18 115,750,000 8 1,025,000
TOTALS 750 $23,311,100 197 $449~372;800 I73 $44,126,000
Many Important Units
Alany important organizations re
ceivcd corporation papers during thi
year.
In California were formed Monty Banli
Pictures Corp., Bear State Theaters Corp.-
important in theater circles on the Coast-
Chadwick Pictures Corp., Cecil B. De Mill
Pictures Corp., Far West Theaters Corp.
George Fitzmaurice Prod., Samuel Goldwyr
Inc., Hirlagraph-Bennett Laboratory Ass'n
Harry Langdon Corp., Marshall Neilan Prod.
Inc., Pantages Theater Corp, Rudolph Val
entino Prod., and West Coast Junior Circuit
Inc.
In Delaware: the Associated Art Realt
Corp., the A. H. Blank Theater Co. of Ne
braska. Cinema Corp. of America, Consoli
dated Theaters Corp., Dahnken Theaters, Inc,
Dent-Musselman Theaters, Inc., Du Pont
Pathe Film Mfg. Co., Fox Corp. of America
Inter Ocean Sales Corp., Robert Kane En
terprises, Lubliner & Trinz Theaters, Nortl
American Theaters, Inc., Preferred Pictures
Inc.. Stanley Co., of Delaware, Stanley Corp
Stanley Corp. of Washington, Stanley-Crai
dall Co., of Washington, Inc., Universal Pic
tures Co., Urban-Kineto Corp., and Warnei
Bros. Hollywood Theater Corp.
In Illinois: Ascher Brothers, Inc., Balabai
& Katz Building Corp.. Fitzpatrick & McE!
roy. Inc., and Lubliner & Trinz Theaters, Inc
In Kansas: the Midwest Film Dist. Co.
In Massachusetts: Film Booking Offices 01
New England, Inc., Golden Distributing Co.
and Schulberg Prod., Inc., of New England
In Michigan: Balaban & Katz Corp.
America, and W. S. Butterfield, Inc.
In New Jersey : Artclass Film Exchange
the Elrae Corp. of Atlantic City (a Stanlej
subsidiary), Fabian Theaters, Inc., Fort Le
Studios, Inc., Alfred Gottesman Enterprises
and Joseph Stern Enterprises, Inc.
In New York : C. H. Buckley Theatrica
Enterprises, to operate a chain in Northeri
New York; Catskill Operating Co., a subsidi
ajry of Famous ; Colony Theater, Inc., Davij
Dist. Division, Lee DeForest Phonofilms, Inc.
Henri Diamant Film Co., Empire State M. P
Operators' Union, Inc., Famous Players Real
ty Corp., Fox Theaters Corp., Henry Ginsbep
Dist. Corp., Edmund Goulding, Inc., Hodi
Short Film Exchanges, Inc., Loew's Ne
11
Onl/ life ii
bigger/
J
THE
riday, Janiaary 8, 1926
\
57 With Capital of More Than $1,000,000
It fri"'
ilani
J Company
Ijtomatic Musical Instrument Co., Inc
jrth American Theaters, Inc
liversal Pictures Co., Inc
Manufacturing Corp
Mountain Holding Co
lor Cinema Productions
ihnken Theaters, Inc
ascadero Motion Picture Co.
nerican Amusement Corp
itomatic Movie Display Corp
lema Corporation of America
nsolidated Theaters Corp
rae Corporation
le Arts Pictures, Inc
cific American International Exhibition Co. . .
ent Drama Corp
ban Kineto Corp
r West Theater Corp
tional Theaters of California, Inc
asco Productions, Inc
ae Corporation of Atlantic City
ita Monica Amusement Co
rthwest Theater Circuit, Inc
West Theaters, Inc
anger Realty Corp., A L
xwell Studio Hall Corp
ghborhood Motion Picture Service
ithern Development Co
nIey-Crandall Company of Washington
her Theatrical Enterprises . . . .
amid, Inc
ted Amusement Corp., Ltd
ociated Art Realty Corp
nmunity Amusement Corp
ater Palace Amusement Corp
-.Patrick & McElroy Co., Inc. . .
5t Coast Junior Circuit, Inc
.^Itl ociated Realty Operators, Inc
y Land Film Co
tomaton, Inc
r State Theaters Corp
nett Production Co
Forest Phonofilm Corp. of Mexico and Cuba,
nger Amusement Enterprises, Inc., A. L. . .
iter San Francisco Theaters
onal Press Club Realty Holding Corp
ta Monica Amusement Co
:a Monica Amusement Corp
Film Co
ner Brothers Hollywood Theater Corp
;va Optical Co
k Theater Company of Nebraska, A. H. . . .
iley Enterprises, Wm
phonaer Co ^
ed Color Pictures Co., Inc
Pont Pathe Film Manufacturing Co
dashea Pictures Corp
■ Si
'S
Capital
fioo,onn,ooo
55,000,000
32,000,000
25,000.000
15,000,000
14,000,000
12,500,000
11,000,000
10,000,000
10,000,000
10,000,000
10,000,000
10,000,000
10,000,000
10,000,000
10,000,000
10,000,000
6,000.000
5,500.000
5,000.000
5,000,000
5,000,000
4,750,000
4,500.000
4,000,000
4,000,000
4,000.000
3,500.000
3,400,000
3,000,000
3.000,000
3,000,000
2,900.000
2,750,000
2,750,000
2,500,000
2,500,000
2,250,000
2,250,000
2.225,000
2,000.000
2,000,000
2.000,000
2,000.000
2,000.000
2,000.000
2,000.000
2,000,000
2,000,000
2,000.000
1,600,000
1.500.000
1,500,000
1,500.000
1.500.000
1,200.000
1,100,000
State
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
New Jersey
Delaware
Oregon
Delaware
Delaware
Delaware
California
Delaware
New Jersey
Delaware
Delaware
California
Delaware
Delaware
Delaware
Tennessee
Delaware
Delaware
Delaware
Canada
Delaware
Delaware
Delaware
Illinois
California
Delaware
Delaware
New York
California
Delaware
Delaware
Delaware
Delaware
Delaware
California
Delaware
California
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
Delaware
f
elle Corp., Lupino Lane Comedy Corp.,
c Strand Theater Corp., "Motion Pic
Today," National-Evans Film Labora-
i. Our Gang Realty Corp., Paramount
re School, Paramount Theater Managers'
I ling School, Publix Theaters, Inc. — the
\k ■ three all Famous corporations, Publix
\ ters, Inc., the new operating company
Paramount and B. & K. theaters; Rail-
Express Film Transport Co., the F. B.
rs M. P. Corp., "Roxy" Theater Corp.,
r Films Syndicate, Tennek Film Corp.,
Exchanges, Inc., and Jack White Com-
:orp.
North Carolina: Warner Bros. Southern
ers. Inc.
Texas: Liberty Film Dist. Co.
Wi.'consin: Badger Theaters Corp. and
lan Theater Circuit, Inc
Wyoming: Wyoming Theater Owners
|VIanagers Ass'n.
nong those filed in foreign coun-
were:
Canada: Canadian Performing Rights
y, Ltd.; Canadian Preferred Pictures,
and the M. P. Prod. & Dist. of Canada,
J England: Jeflrey Bernerd & Co., Ltd.,
|[i Universal Prod., Ltd. Fitzpatrick
1-es, Ltd., Pathe, Ltd., and Principal
les, Ltd. (Pathe, Ltd., was chartered to
|e in Ireland).
iFrance: Societe Anonyme Des Films F.
Societe Anonyme Des Films Paramount
liociete Des Films Gaumont-Metro-Gold-
Germany: Westi Film Aktien Gesell-
|[taly- Ufa Film Societa Anonima Itali-
llcal & Educational Films Cooperative
lif, Ltd., was the only film corporation
I bartered in the Punjab, India.
\
Some New Incorporations
Trenton, N. J. — Drafak Amuserhents Corp..
Caldwell. Incorporators, W Drake. C.
Hinck, D. Bryan. Attorney, Henry Trimble,
Montclair.
Jefferson City, Mo. — Laventhal Theaters
Inc., St. Louis. Capital $100^0. Incor-
porators, A. Leventhal, R. Leventhal, L.
Stahl and G. Lubely.
Albany, N. Y.— M. C. Distributing Co.,
Inc., New York. Capital $25,000. Incor-
porators, L. Gilsinger, L. Jentes and E,
Freedman.
Albany, N. Y. — Excellent Pictures Corp..
New York. Incorporators, M. Krellberg, A.
Krellberg and D. Palley.
Albany, N. Y. — Two Treys Amusement
Corp., New York. Incorporators, J. Hain,
A. McNamara and O. Moran. Attorney.
O'Brien & Cassidy, 36 West 44th St., New
York.
Dover, Del. — Outdoor Amusements, Inc.,
Philadelphia, Pa. Capital $500,000. Incor-
porators, Capital Trust Company of Dela-
ware, Dover.
Albany, N. Y. — Raspen Enterprises, New
York. Incorporators, F. Finkelhor, S. New-
man and E. Siegfried. Attorneys, Seligs-
burg & Lewis, 43 Cedar St., New York.
muiiiiiiiiiim'ik
FEBRUARY 28th
Fight Looms Abroad
(Continued from Page 1)
Hoover dealt with raw materials.
He discussed rubber, nitrates and
potash and told of the Government's
difficulties in working on an equita-
ble basis with foreign nations. He
said privately diplomatic representa-
tions had failed and added that
"Washington must build up a resist-
ance" against these moves.
Hoover's emissaries in the Depart-
ment of Commerce are known to have
paid particular attention to motion
pictures abroad for a year or more.
The powerful influence of the Amer-
ican film in foreign countries and
sporadic attempts on the part of oth-
tr governments to foist "kontin-
gents" and restrictive quotas on this
industry have been taken cognizance
of. Bearing this in mind, those fa-
miliar with the situation see in Hoo-
ver's remarks much to think about.
$100,000 Theater for Huron, S. D.
Huron, S. D. — Huron will have an-
other theater, if plans of Joe Daum
are carried out. With the condemn-
ing of the old Opera House by the
state fire marshal's office, Daum plans
to raze the house and build a $100,-
000 theater, work to start in the
spring. The house will seat 1,180.
Last week, Finkelstein & Ruben
announced plans for a new theater at
Huron. At present there are the
Lounge and Bijou theaters in opera-
tion.
Addresses Paramount Managers
Peggy Doran, director of the Pathe
Dept. of Public Relations, addressed
the Publix Theater Managers' Train-
ing School yesterday, upon the estab-
lishment of important institutional
assets.
Graham Arrives from Coast
John Graham is now here, having
finished some work on the Coast with
the Majestic Prod. Stock Co. His
last film work was with Lon Chaney
in "The Mocking Bird."
Seena Owen to Return
Los Angeles — Seena Owen will re-
turn to pictures in "Shipwrecked."
from Langdon McCormick's play
"The Storm."
'KO-KO STEPS OUT"
this week at
N. Y. STRAND
Next week a
"Reelview" at
N. Y. CAPITOL
729 7th Av niU£UiliUsU N. Y. C.
Edwin Miles Fadman, Pres.
£Vrpy /AONT^i IN /926 BLTT
cJAHUARV \§>JT\b F£ST T/Me-
To SrA\Sr VAUS^ ITS [ApCH-
rAOHTH . HAve. you qot
^L^
f~(^i<tc<nti.c7vaJ! U tctu-xxA^^
u
THE BAT'
^ ROLAND WEST
^roductioru
^ Mystery Melodrama
By
Mary Roberta RineharL
and Avery HopwoocL
Jnm the stP^e play produced by Waaenhals and Kemper —^
Mystery! Melodrama! Millions!
"The Bat," the greatest mystery
melodrama ever staged becomes
the greatest mystery fUmi melo-
drama ever made, and March 15ih
"The Bat's" $10,000,000 legiti-
mate theatre drawing power is
available at box offices of picture
houses. A lavish production. A
superb cast. A picture that will
draw big money to the box-office.
Now Booking
UNITED ARTISTS CORPORATION
'Jianj Pickford Charlej- Chaplin
Douglaj- Fairbanks D.W.Qriffifh
Joseph }A Jchenck,
Chairman Board of Directory-
"Jliram Obramj,
President
WF
March
15th
Re-
lease
Samuel Goldwyn
pfesent'S
^^^^^^^^^^^^^^^^^^^^^^^^^^Kt/t^^^^M^"^"'^^
\^
%e Henry King Productiorv
PARTNERS AGAIN
WITH POTASH &^ PERLMUTTER''
tviih Oeofge Sidney and Alexander Cair
^yldapted by ^fances Ma/ion
fjrom the Broadway Stage Success by
MonUiguc Glass and Jules Eckei^ Ooodmon
The
Laugh
and
Thrill
Sensation
of
The
Nation
Potash & Perlmutter played nine years on Broad-
way. Ran nine years in the Saturday Evening Post.
In newspapers. In magazines. In book form. On
records. Over the air by radio. Here the "50-50"
partners are in the automobile business. By far the
biggest Potash & Perlmutter picture.
Packed with laughs/ Tingling with thrills!
February 15th Release^
Now Booking
UNITED ARTISTS CORPORATION
'Mary Pickford Charlej- Chaplin
Douglaj- Fairbanks D.W. Qriffifh
.Joseph M.Jchenck,
Chairman , Jioard of Directorj:
Jiiram Qbramj-,
President.
r \
In
m
WK
.■0 f^r
■vv
ROBERT YJ^1i(}rtsenU
Bi(/EB£ARDi
7 W/VEJ~'
BLANCHE MERRILL aM</ PAUL SCHOFIELO
Directed by kl^'^^\i A.SANTELL
**A knock-out! The audi-
ence fairly rocked with laugh-
ter. Dont let this picture go
by without seeing it" says the
N. Y. Graphic. *'A wow!*'
says the Indianapolis Star.
Every critic echoes — **A
wow!'
3irAt
national
Pictures 4
BLANCHE SWEET
LOIS WILSON
BEN LYON
DOROTHY SEBASTIAN, SAM
HARDY and DIANA KANE
r
Exhibitors themselves ai
passing the word along: **Pli
*Bluebeard*s Seven Wivei
Ifs the wow of the Industry^
With winners like this fo
1926, no wonder First Nt
tional is running away with I
yy.
^Afi brAdstreet
»/* FILMDOM
i L. XXXV No. 7
ECOGMIZED
Sunday, January 10, 1926
Price 25 Cents
limitri Buchowetzki Production
A UNIVERSAL PICTURE
Presented by CARL LAEMMLE
\^ lincc
ksthc
sctccn
JOHN C. FLINN
PftescNTs
Stcelfiefetred
loith
VEi^ EU&YNOLDS
& WILLIAM BOYD
adopted by Elliott J. Clawson
Jrem the
SAIURDASr EVINING POST STORIES
"TheAiveninresoj WallyCay^
^ 6y HERSCHEL S. HALL
' Directed hij James Hogan
A METROPOLITAN PRODUCTION
WILLIAM BOYD
Mae Tinee in the ''Chicago
Tribune ' '—says :
"If this picture doesn't 'make' William
Boyd, so far as the movies are concerned, I
miss my guess. It shows him up as having
just about everything that goes to insure the
popularity of the male screen idol. Good
looks, bonhomie, pep, humor, appeal, the
winsomest smile that ever won a woman's
heart, and a clean-cut, two-fisted manliness
sure to put him over with the men — all these
things are his, AND he can act!
"I ask you— is that filling the bill?"
RELEASED BY
PKODUCEKS DISTKIBUTINC COKPOKATION
F. C. MUNROE. Presidcnl RAYMOND PAWLEY, Vice-President and Treasurer JOHN C. FLINN. Vice-President and General Manager
Member of Motion Picture Producers and Distributors of America, Inc. WILL H. HAYS, President
Foreign Distributors
Producers International Corporation
130 West 46th Street., New York, N. Y.
■w.
7Ae BRADSTREET
o/ FILMDOM
Authority
OL. XXXV No. 7
Sunday, January 10, 1926
Price 25 Cents
RUSSIA
By ERNEST IV. FREDMAN
The Film Renter and M. P. News
ow the Sovkino Operates
London — The Government recog-
zes what a force the kinema plays
the Hves of their people and takes
.rticular care that the films shown
e in accordance with its ideas of
dat the people should see. They
e able to impose their will and
ow only the pictures they want to.
The Government controls under
e name of Sovkino which is a state
partment that entirely deals with
e film industry. The Sovkino is a
g renting organization which has
e monopoly in film renting through-
it the whole of Soviet Russia and to
horn every foreign company sells
; product. Before the Sovkino came
to existence the Goskino and other
mcerns had the right to rent pic-
(Continued on Page 4)
Progress in Russia
London — The Prague correspond-
t of the Morning Post writes that
le industry in Russia has recently
idergone considerable development
id is concentrating on home pro-
iction. He places the number of
eaters between 1,500 and 2,000 and
;clares they have been used in the
ain to disseminate propaganda.
oduction is centered in Leningrad,
flis and Charkov.
10 for Los Angeles
New Theaters to Cost $6,400,000—
West Coast Floating Bonds for
One House
Los Angeles — "The Examiner" has
surveyed theater projects for this city
and reports ten are either under way
or planned, involving a total of $6,-
400,000.
The houses and costs are:
Eleventh and Hill Sts., $500,000;
Vine near Hollywood Blvd., $200,000;
Wilshire near Lat Brea, $300,000;
Warner's Hollywood Theater, Wilcox
(Continued on Page 2)
"Blues" Busy Again
Group in Congress Launches Efforts
Again to Close District of Co-
lumbia Houses on Sunday
Washington — Reform forces in
Congress yesterday renewed their ef-
forts to apply Sunday "Blue Laws" in
the District of Columbia through the
re-introduction by Representative
Lankford of Georgia. "To secure
Sunday as a day of rest."
"The bill would prohibit all work
except of necessity or charity and
would preclude the giving of shows
on the Sabbath.
Features Reviewed
Page
The First Year
Fox 6
Soul Mates
Metro-Goldwyn-Mayer 6
Womanhandled
Paramount 6
That Old Gang of Mine
Kerman Films — State Rights 6
Infatuation
First National 8
Blue Blazes
Universal 8
Stop, Look and Listen
Pathe 8
The Ancient Mariner
Fox 8
Enemy of Men
Columbia — State Rights 8
The Midnight Flyer
Film Booking OfBces 9
The Still Alarm
Universal 9
The Enchanted Hill
Paramount 9
Short Subjects 1 J
Tax Removal Still Debated
Washington — Senator Hareld of
Oklahoma has introduced an amend-
ment to the revenue bill under which
all admissions not exceeding $1.50
would be exempt from tax.
The Senate Finance Committee,
upon reaching the admission tax pro-
visions, passed them over the time
being. It is understood that the
Democratic members will recommend
an exemption of $1, in which they
may have the support of one or two
Republican members.
Niblo, Eyton, Guy Smith Sailing
The outbound Leviathan will today
have on board Fred Niblo, and Enid
Bennett (Mrs. Niblo), who will va-
cation in Europe; Charles Eyton,
who will assume production duties
for Famous on the Continent, and
Kathlyn Williams (Mrs. Eyton);
Guy Crosswell Smith, Paris manager
for United Artists, and Mrs. Smith,
and Sir Hugh Ward, important the-
ater owner in Australia.
Warners Abroad
Harry M. Sailing on Foreign Distri-
bution, Particularly England —
Flint Accompanying Him
Harry M. Warner, Motley H.
Flint and Albert S. Howson, the lat-
ter literary editor of Warner Bros.,
arrived from the Coast yesterday
after discussing production plans for
1926-1927.
Warner and Flint sail on the Ma-
jestic on the 16th for a two months'
trip. The Warner organization has
a number of interesting developments
in mind for the European market.
The deal with Vitagraph provided the
company with an exchange system in
England and other offices in France.
With the delivery of the last of the
current output, the Warners are free
to do what they will in foreign mar-
kets.
When Abe Warner was abroad last
year, he visited Russia and also dis-
cussed theaters for Paris and Lon-
don. Harry Warner will continue
certain negotiation launched by his
brother.
"Theater Pool" Called Silly
Commenting on a Morning World
article that Publix Theaters intended
to draw all first-runs "estimated to
number about 3,000" into one gigantic
holding corporation worth $1,000,000,-
000, a Publix official said yesterday
the story was "utterly silly."
M.-G.-M. Signs Harry Millarde
Hollywood — Irving Thalberg has
engaged Harry Millarde, director of
"Over the Hill," to direct "Lovey
Mary."
Lasky a Major
Jesse L. Lasky was sworn in yes-
terday as a Major of the Officers' Re-
serve of the Signal Corps.
Anxiety
By DANNY
Exhibitors worried. Doin^ a lot of thinking. Over the
growth of the chain theaters. Operated by large prodticmg and
distributing interests. Should not be surprised if the T. O. C. C.
—the local exhibitor body— had the matter up for discussion at
an early meeting.
Many suggestions offered as an offset to what these men
claim is a "great menace." The news from Washington on Fri-
day of the growth of the chains— as evidenced in the Famous
Players-Federal Trade Commission— may have stirred up a lot
of ideas. What will happen remains to be seen. Certainly some
of these men are talking along serious lines.
CRYING IN THE WILDERNESS
A small town exhibitor, owning a small theater sends this in :
"I have been bawled out, bawled up, held up, held down,
bulldozed, black jacked, walked on, cheated, squeezed and
(Continued en Page 3)
Barker Recovering
Los Angeles — Reginald Barker, who
suffered a breakdown Christmas
night, is recovering rapidly. Doctors
report him out of danger.
Nagel Continues with M.-G.-M.
Los Angeles — Conrad Nagel has
signed a new long term contract
with M.-G.-M.
Metro-Goldwyn in Prague
Paris — Metro-Goldwyn will form
its own distributing agency in Czech-
oslovakia with a capital of 1,000,000
Czech crowns.
Handling Shorts
Globe Pictures have opened an of-
fice in the Godfrey Bldg. The com-
pany will produce short reels and
distribute via the state right market.
"Lessons in Modern Magic," featur-
ing Ralstcn. the Monarch of Mystery
have been completed; there are ten
in the series. Walter Miller and
Nellie Burt are featured in "True De-
tective Tales," a series of seven two-
reelers, directed by William P. Burt.
A serial in ten episodes will be
started shortly, and a group of one-
reeler comedies based on Professor
Hokum stories. New York rights
have been sold to F. Goldfarb, well
known in local circles. He has just
reopened his exchange in the God-
frey Bldg., under his own name.
THE
■c^<
DAILY
Sunday, January 10, 192
Vol. XXXV No. 7 Sunday, Ian. 10, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Piililished Daily except Saturday and hol-
idays at IfiSO Broadway. New York. N Y., by
WID'S FILMS and FILM FOLKS, I7<C.
Joseph Dannenberg. President and EdrJor;
J. W. Alicoate, Treasurer and Business Han-
ager ; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Mana.fer ;
Ralph Wilk, Traveling Representative. En
tered as second-class matter May 21. 1"'18,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
tree) United States, outside of Greater New
York, $10.00 one year; 6 months. $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
«hould remit with order. Address all com-
■Munications to THE FILM DAILY. 1650
*Jroadway, New York. N. Y. Phone Circle
"36-4737-4738-4739. Cable address: Filmday,
New York. Hollywood, California — Harvry
K. Gausman. 6411 Hollywood Blvd.; 'Phon>«,
%fnite 3980 London — Ernest W. Fredman,
Jhv Tilni Renter, 58. Great Marlborough St ,
Lorain, W. I., Paris — La' Cinematographie
Franaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz .. 69}4 6954 69^4
Eastman Kodak ..111 110;4 110J4 600
Famous Players ..109^ 107}^ 108^4 6,200
Fam. Play. Pfd. ..117 116H 117 800
Film Inspection .. 7J4 754 7Vi 2,200
First National Not quoted
Fox Film "A" .. 83 82'4 83 400
Fox Theaters "A". 34^ 33?4 34 200
Loew's, Inc 40 39}4 40 2,200
Metro-Gold. Pfd... 225^ 2254 2254 100
M. P. Cap. Corp,.. 2054 205^ 20f^ 300
Pathe Exch. "A".. 81 79 81 3,200
Skuoras Brothers Not quoted
Trans Lux 13J4 1354 1354 11,800
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers.. 1754 1754 17)4 600
Warner Pictures ..14 14 14 100
Dramatists' Committee Named
The Association of Dramatists has
appointed a committee to draw up a
form of contract to cover dealings
with stage producers in connection
with screen rights. It will report as
soon as contract is completed. Mem-
bers of the committee are: Rachel
Crothers, John Emerson, James
Forbes, George Kaufma, George Kel-
ly, George Middleton, Channing Pol-
lock, Otto Harbach, J. Hartley Man-
ners, Le Roy Clemens, Roi Cooper
Megrue, Eugene O'Neill, Gene Buck.
Says Boom Depends on Wages
Whether or not the nation-wide
building boom of the last three years
will continue at the same pace in the
immediate future, will depend mostly
on the trend of building wages and
the cost of building materials, accord-
ing to a study of the National Indus-
trial Conference Board.
Strand to Have Special Show
The Strand will hold a special per-
formance at 2 o'clock Sunday of
"That Royle Girl." D. W. Griffith,
Carol Dempster, W. C. Fields, Harri-
son Ford and James Kirkwood will
appear.
Thompson Back Monday
Major H. C. S. Thompson of F.
B. O. returns on the Majestic Tues-
day. He has been abroad three
months making a survey of condi-
tions.
"Charleston Carnival" at Colony
In place of Harry Richman at the
Colony next week, there will be a
production entitled "Charleston Car-
nival."
Forty for Associated
Los Angeles — Associated Exhibi-
tors Inc. will probably release 40 pic-
tures next year. The Selig Studio
which P. A. Powers has leased will
bear the company name. Eric von
Stroheim will produce there for Fa-
mous.
Two British Producing Units
London — British Authors' Prod.,
Ltd. has been chartered with a capi-
tal of £10,000. Another new pro-
ducer is British Screen Classics, Ltd.,
capital £2 000. H. S. Chambers of
Phillips Films, Ltd., is one of the di-
rectors.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spvcialiata in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthnr W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Grainger Leaves for Cuba
James R. Grainger of Fox sails
for Havana today where he will be
joined by E. B. Hatrick, general
manager of International Newsreel.
Truog Leaves
Bill Truog, Universal district sales
manager with headquarters in Kansas
City, has left for his territory follow-
ing a visit here.
Roberts Back at Work
Hollywood — Theodore Roberts is
back at work, after an illness of two
years. He is still confined to a wheel-
chair.
"Screenland" to Select Best Titles
Beginning with the March issue,
"Screenland" will select each month,
the best titles and catch lines seen
on the screen.
Kittaning Theater Burns
Kittaning, Pa. — The Columbia was
destroyed by fire yesterday, loss be-
ing estimated at $150,000.
I900 BUTTONWOOD
PHILADBLPHIA.PA.
ilms
Seek Lower Taxes in Winnipeg
Winnipeg — Representatives of all
picture theaters and officers of the
Manitoba Exhibitors' Ass'n, appeared
before Premier Bracken and Hon.
D. L. McLeod, municipal commis-
sioner, to ask that legislation be intro-
duced for a reduction in the Provin-
cial amusement tax on tickets of 50
cents and under.
Canadian Heads Lined Up
Winnipeg — I. H. Allen, of Winni-
peg, has been appointed Western Can-
adian manager for Vital. This com-
pletes the organization of Canadian
district representatives. Bill Melody
having been made manager at Tor-
onto and James A. Kirkpatrick at
Montreal.
Boston Sabbath Ban Loosening
Boston — Mayor Curley has ap-
proved the opening of the Metro-
politan on Sundays. The house
shows special stage and musical num-
bers on the Sabbath, heretofore un-
known in this city.
Baltimore Acquisition Opens Soon
Baltimore — The newest link in the
chain of the Independent Film Co.,
of Philadelphia, is the Embassy,
which is being reconstructed from
the former Victoria, on East Balti-
more St.
Operating Unit Formed
The Universal Chain Theatrical
Enterprises, Inc., has been chartered
in Albany as the operating company
in New York for the new Universal
Chain Theaters Corp., recently in-
corporated in Albany.
Graham Opens New House
The new Classic has been opened
by George Graham. The new house
is in the suburbs, and replaces a
former theater, partially wrecked last
summer.
Buy Rialto in Havana
Havana. Cuba — Carrera & Medina,
Cuban distributors, have bought the
Rialto as a first run house.
Cooneys Start Their Paradise Theater
Chicago — Work on Cooney Bros.'
new Paradise theater, in Madison,
near Crawford Ave., has started. The
house is to seat 4,000.
Mrs. Walter J. Price Dead
Atlanta — Mrs. Walter J. Price,
wife of Fox manager in Charlotte, is
dead.
GOWNS —UNIFORMS
FOR EVERYBODy WHO IS ANyBOD/
ON THE STAGE OR SCREEN..EXCLUSIVE- •
DESIGNS By LEADING STYLE CREATORS
BROOKS {^E^v^ffi
-ALSO rS.OOO COSTUMES TO RENT-
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimmiiiniiiiiiiiiiJiraiiiii
FEBRUARY 28th
IliiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiuiiiDUMiiiiiuiii^
Crosbie, Exploitation Chief for "'
Winnipeg — Fred W. Crosbie
been appointed exploitation manaj
for Canadian Universal in West
Canada and is now working on "li:i
Phantom." [I
Manitoba House Burned
Portage la Prairie, Man. — The Pr
cess was destroyed by fire with a I
of $20,000 when flames spread fp
the furnace. Insurance covered $]
000.
msm
ii /'
BriendkTIand
mmmmm
Specif;
GOF*^
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 4Sth Street
N. Y. Bryant 7243
Hotel Christie
m
Hollywood
i;
I
One of California's finest hotels,
located in the heart of the busi-
ness district of Hollywood, '
famous lobby, personal service, <
sensible prices. '
R. J. Matheson :
Owner-Manager [
lunday, January 10, 1926
«•
Anxiety
N
(.Continued fr
tjochecl; stuck for war tax, excess profit tax, state tax, and dog
[k; Liberty Bonds, Baby Bonds, and the Bonds of Matrimony;
hd Cross, green cross; and double cross; asked to help the
liei, and Stomach Relief; I have worked like Hell and have
en worked like Hell; been drunk and got others drunk; lost
I had and part of my furniture; and because I won't spend
the little I earn and go beg, borrow or steal, I have been
ssed and discussed, boycotted, talked to and talked about, lied
and lied about, held up and hung up, robbed and damn near
ined, and the only reason I am sticking around now is to
ije what in the Hell the exchanges will do to me next."
WHAT'S IN A NAME?
Mack Sennett, applying for naturalization papers, informed
court that his real name was Michael Sinnott. Now the
th is out at last. And did you know that Mack was a Canadian?
NEW YEAR CARDS
Some of the more unusual ones: Sid Grauman, Norma and
innie Talmadge. Sending a postal which reads : "Joe Schenck
esents The Nifty Trio — those natty dressers — who wish one
d all a Happy New Year." Then comes their photos and the
jtion reads "We carry $700 worth of scenery and wardrobe,
ing three large wardrobe trunks. Will do 5 shows daily."
Duke Orbach shoots postal from the Coast: "I hope you
ike two million in 1926!"
Dave Fleischer sends his greetings on a strip of colored film.
NOVARRO
Since the premiere of "Ben Hur" Ramon Novarro becomes
other outstanding star. Incidentally how many folks know
It Novarro was found by Ferdinand Pinney Earle who used
n in a picture and then sent him to Rex Ingram with a letter
introduction? The rest is screen history.
J. GORDON EDWARDS
A prince among men ; one of the finest who ever entered into
is business of motion pictures. His passing will leave a void;
there are few indeed of his understanding and calibre.
Ddest, democratic, simple and with a great heart J. Gordon
Iwards passed away as he had lived — quietly, simply. Many
us who knew him well have lost much.
"FILMS OVERSEAS"
Says "The Los Angeles Times" editorially:
"What makes the Britons angry over the movies is the
fact that the English audiences are getting so that they can
catch some of the American humor on the wing. The British
films are improving in plot and purpose, but there is a lot of
foam and froth in the Hollywood comedy that all nations
are growing to understand and enjoy. It may be dog-gone
foolishness, but the world loves an easy laugh. This is what
the American flickers can furnish. The English cannot en-
force a full program of home-made films on patriotic grounds
because their people insist upon a course or two of American
frivolity as a part of the spread."
THE SKYROCKET
Peggy Hopkins Joyce first. Shown amid unusual surround-
js on the Leviathan. This is certain : the picture isn't as good
the advertising that Bob Welch has so cleverly prepared. But
spite the weak direction, the lack of action, and all that isn't in
e picture it promises to get a lot of money. Because the curi-
ity of women to see what Peggy looks like, and how she acts,
11 get them into the theaters. Hardly a doubt about that. Just
w they feel after they see the picture remains another story. The
king could be much better in spots ; and several titles are a bit
ong. Peggy wears a lot of gorgeous clothes and jewels; and
e women are always interested in this sort of thing. Plays The
)lony on Broadway soon. .
ADVERTISING /
Jimquin was in San Diego doing some window locations
id
rool
[vici
om Page 1)
for DeMille's "Road to Yesterday." Here is a sign he discovered:
SHOP EARLY. EVERLASTING FLOWERS,
ORDER FOR YOUR FUNERAL NOW.
THOSE GOLFERS
Clyde Walker of the M. P. Record — the Northwest regional
— hastens to add the name of Low Rosenberg, sales manager for
DeLuxe Feature Films, Seattle, to the Hole-In-One film golfers,
who, as you know, include William Fox and Oscar Morgan.
Incidentally, Lou Blumenthal wants a series of tournaments
for exhibitors only, this summer.
THAT TOCC PINOCHLE CLUB
Of which Blumenthal, the Brandt boys, and several others,
including Hy Gainsboro, are members. They meet weekly at
each others homes to do a little trimming. At a coming session
all players are expected to wear high silk hats — during the
game. Just an innovation.
PICTURES FOR 1926
In presenting his list of Ten Best in "Life" Robert Sherwood
(who gives 13 instead of 10) says, in part:
"It is important that four of these outstanding pictures,
'The Last Laugh,' 'The Gold Rush,' 'Kiss Me Again' and
'The Big Parade,' were stories writt^en primarily for the
screen. 'Don Q' and 'The Unholy Three' were remotely
traceable to novels, and 'The Merry Widow' was based on a
light opera libretto, but all were, in effect, composed directly
in terms of moving pictures. 'Peter Pan,' 'The Wanderer'
and 'Lady Windermere's Fan' were derived from plays; 'Greed'
was a novel; 'Stella Dallas' was originally both a novel and a
play; 'Grass,' of course, was an unadorned record of life as it
is lived in a strange corner of the earth.
"It will be observed, then, by those of a hopeful disposition,
that the day is passing when motion pictures must depend
upon other forms of creative artistry for their hfe blood.
More and more they are learning to cultivate an individuality
of their own. They ar^ realizing that it is possible lor an idea
to be born, and to be brought to maturity, within the four
walls of a movie steudio. ♦ * ♦
"I hesitate to predict that the excellent record established
in 1925 will be equaled in 1926, but there is just cause for
optimism. A new breed of movie producers is growing up
and in them may be placed the confidence that has been denied,
with so much justification, to their' dim-witted predecessors."
WHERE EGGS ARE EGGS
Fred Newmeyer, Harold Lloyd's director, visiting the Big
Town for the first time, dropped into a night club where, ac-
cording to Karl Kitchen of The Evening World he paid $12.50
for ham and eggs after which he said he was going back to
California, "where eggs are eggs and hens are not in the million-
aire class."
CREDIT LINES
Everyone knows of the troubles which producers and ex-
hibitors have with those long, tiring titles which give credit to
everyone from the producer to the Lord knows what. But up
at Universal they go further than in most places. For when they
show pictures in the home office projection room they include on
the press sheet the name of the operator. What next?
\ BOOSTING
\ Walter B. Brown, publisher of the Tribune-Herald, Chis-
holyi, Minn., paid a fine tribute to Finklestein & Ruben, when
he -^rote at length on how the chain theater had brought "real
recreation to the smaller towns."
HOW IT HAPPENS
There is a strike on — or was — at the Plaza theater, Staten
Island. Some of the strikers did the usual picketing stunt, and
carried big cards marked :
UNFAIR
PLAZA THEATER
And a passer-by, noticing the signs, thinking it was a pub-
licity stunt, asked one of the carriers: "What's this 'Unfair' — a
new picture?"
THE
j^^
DAILY
■■■■■■■■■■■*■■'
Sunday, January 10, 19i
The Week's Headlines
Monday
Famous to buy United Studio for $5,000,000.
Richard A. Rowland leaves for Coast to
arrange new home for First National units.
Columbia Pictures sign Lester Allen to be
featured in series.
1,818 architects report theater projects for
1926 total 330 houses which will cost
$69,783,000.
Resume of stock activity for 1925 shows
more than 5,000,000 shares change hands.
Tuesday
North American Theaters Corp., chain now
totals 192 houses.
Harry Carr joins Famous as managing editor
of production at Lasky studio.
Balaban & Katz inaugurate "tea matinees"
at their Uptown theater, Chicago.
Cleveland M. P. Exhibitor Ass'n protests to
exchanges supplying non-theatrical con-
sumers with films.
Ten St. Paul exhibitors combine to compete
with F. & R. in newspaper advertising.
Joe Friedman denies he has sold out to Uni-
versal his St. Paul first runs.
Associated Press reports that a studio will
be established at Biarritz.
Wednesday
P. A. Powers takes over old Selig studio for
Associated Exhibitors.
Famous closes deal for United plant. To
be taken over in April.
Marie Prevost goes to Metropolitan from
Warner Bros. To be starred in P. D. C.
releases.
Series of articles by Ernest W. Fredman on
Russia begins in THE FILM DAILY.
Mike Glynne takes over four Long Island
houses as first step in developing chain.
Mack Sennett and Pathe sign new contract
covering several years.
H. C. Witwer sues Harold Lloyd for $250,-
000 claiming Lloyd took story of "The
Freshman" from one of his stories.
Comedian denies.
Thursday
Columbia to make several pictures in Eng-
land with British casts. May later produce
in Paris.
Jos. M. Schenck and Sam Goldwyn to join
hands for filming of "Garden of Allah."
Governor Smith urges abolition of New
York State M. P. Commission.
World Realty Co., Omaha, operating six
houses and Epstein Bros, in merger.
Report Stanley Co. may enter new territory.
A. L. Erlanger closes for "The Prince of
India" and "The Fair God," novels by
Gen. Lew Wallace.
Famous closes deal for half interest in
Rialto, Omaha, with Abe Frank.
Famous grossed $10,000,000 last year in for-
eign markets.
Friday
Robert T. Swain, representing Famous in
the Trade Commission case, says that
seven major units have bought interest in
669 houses since Sept., 1924.
Starting Jan. 15, Warners theater will be a
two a day house.
Victor Clark joining Metro-Goldwyn-Mayer.
M. E. Hoffman succeeds him at Famous.
$581,557,141 capital listed by 1,685 compan-
ies chartered in 1925, according to FILM
DAILY survey.
Secretary Hoover, speaking before Commit-
tee on Interstate and Foreign Commerce
urged organization to fight alien monopo-
lies.
A. H. Schwartz plans chain of 25 Long Isl-
and houses.
Dramatists to insist on contract with stage
managers to fully protect screen rights.
Saturday
Harry M. Warner and Hotley H. Flint to
go abroad on distribution.
Launch new eflfort to make District of Col-
umbia "blue."
West Coast Theaters, Inc. floating bonds for
new theater; ten houses planned for Los
Angeles.
10 for Los Angeles
(Continued from Page 1)
and Hollywood Blvd., $2,000,000.
A. C. Murphy will erect a $550,000
theater and hotel in Beverly Hills;
West Coast Theater, 35th and Wes-
tern, $200,000; Vermont south of Hol-
lywood, Fred Miller and associates,
$350,000.
Grauman's Chinese Theater, Hol-
lywood and Orange Drive, $1,500,000;
6th St. adjoining Savoy Hotel, Mu-
tual Theater Building Co., $300,000;
northwest corner Wilshire and Shatto
Place, Fred A. Miller, $500,000.
West Coast will float a bond issue
to finance the $850,000 building to go
up at Wilshire and Sycamore. The
theater portion will cost $400,000 and
there will also be bachelor apartments
and stores.
Fire in Two Theaters
Altoona, Pa. — An overheated fur-
nace for a time threatened complete
destruction of the Palace in the D.
G. McCullough Bldg., 1121 11th Ave.,
operated by A. Notopoulos. Firemen,
however, confined the blaze to the
cellar.
"Blues" Win at Bronson, Minn.
Bronson, Minn. — "The Sour Sab-
bath will prevail in February, as a
result of a special election on the
issues held recently. Twenty-five
votes in favor of Sunday shows were
cast with 34 against.
English-Made Projectors in Canada
Torton — A. J. Ames is managing
director of a new company which is
marketing the Ross projector, a Brit-
ish-made machine. Ames' company
is also distributing it in the States.
Capital Changes to Pictures
Ottawa — A ten-piece orchestra and
pictures is the new policy at the Capi-
tal, managed by P. Keyahes, which
formerly had a straight vaudeville
policy.
"Met," Winnipeg, Showing Pictures
Winnipeg — The Metropolitan, built
by the Allen Enterprises, and leased
recently by creditors to Famous,
has changed from a split policy to
straight pictures.
Discuss "Little Theater"
Baltimore, Md.— "The Place and
Possibilities of the Little Theater"
were discussed at a recent meeting
of the Import and Export Board of
Trade here. Speakers were G. H.
Pouder, W. H. Russell and J. Barry
Mahool, Jr.
Newark Theater Sold
Newark, N. J. — The Horowitz
Realty Co. has disposed of the Cameo
theater and building at 71-87 Eliza-
beth Ave., to a sydnicate of local
business men for $300,000.
Open in Three Rivers, Mich.
Three Rivers, Mich. — Fitzpatrick
and McElroy have opened their new
local house, the Riviera. It cost $150,-
000, and will run pictures and vaude-
ville.
Form Universal Club in Kansas City
Kansas City — The employees of
the local Universal exchange have
formed a club called the Universal
Club of Kansas City.
Lincoln, 111. — Fire that started
when the boiler of the Grand ex-
ploded caused considerable damage.
Manitoba House Total Loss
Portage la Prairie, Man. — The
Princess, operated by M. Steinmann.
is in ruins from fire. The property
was only partly covered by insurance.
Loss was $20,000.
Newspaper Opinions
New York
"Infatuation"
First National
Strand
AMERICAN — * ♦ • Corinne Griffith's
beauty floods "Infatuation." There is no
denying it. She grows lovelier and lovelier
with each picture. * * »
The story ♦ * * would not be dull were it
properly filmed. As it is,, the action has
been pulled out until it moves as slowly
as a turtle with a sprained ankle. • * *
DAILY MIRRIOR — * * * The sets are
splendid. If they and Corinne Griffith's beauty
can make entertainment, then you'll not do
as much wriggling or yawning over "In-
fatuation" as we did. * * *
DAILY NEWS—* * * The picture is
beautifully staged. Percy Marmont looks
every inch the English gentleman, and War-
ner Oland is always good as the villain.
One never tiers of looking at Corinne Grif-
fith, and her acting is splendid. * ♦ *
EVENING JOURNAL—* * * There is no
doubt of Corinne Grifiith's beauty. Superla-
tive after superlative has been used to de-
scribe her soulful close-ups, and she is very
lovely in this picture. • • ♦ The story's
rather hackneyed. * * *
EVENING WORLD—* * * It is about as
tawdry a story as ever wasted the efforts
of three such capable players as Miss Grif-
fith, Percy Marmont and Malcolm Mac-
Gregor. ♦ * •
HERALD-TRIBUNE—* * * But so is
"Infatuation" — or, very dull. * * * Corinne
Griffith plays the wife, but it should not be
held against her. The titles, the sets, the
acting and even the lighting was bad. • * ♦
MORNING TELEGRAPH—* * * Corinne
Griffith is beautiful, charming, appealing,
clever, delightful and interesting, but if ever
again she makes us sit through seven reels
of the forced and blatant emotion * * * we're
going to speak to * * * somebody about it.
* * *
POST — * * • seems to be very badly
photographed much of the time, thus making
the picture even duller than it needs to be.
* * •
SUN — * * • The cinema is probably a
faithful enough version, but whether faithful
or not, it is a rather commonplace effort,
offering nothing more than the usual undis-
tinctive acting, direction and story. • * •
TELEGRAM—* * * The impression one
receives * * * is that it was constructed
and completed * * * without the expendi-
ture of more ergs of energy than sheer neces-
sity demanded. * * *
TIMES — * * * It is no longer startlingly
original to rhapsodize over Corinne Griffith's
good looks. ♦ * • This is a fairly interesting
picture with signs of strain in certain epi-
sodes. * * *
WORLD—* * * An English-Egyptian
chowder of love with diplomats is this slow
moving drama that once was Somerset
Maugham's mild "Caesar's Wife." which as
a play received few cheers. • * *
"Soul Mates"
M.-G.-M.
Capitol
AMERICAN—* * * A typical Elinor Glyn
story, produced in the typical Elinor Glyn
style, and acted by Miss Glyn's favorite act-
ress (Aileen Pringle). * * * Edmund Lowe
has the most amusing part we have seen him
play. • • •
DAILY MIRROR—* * * Will also make
you wonder why "Rain," "The Green Hat,"
and "The Constant Nymph" have been bar-
red from the screen. It suffers from violent
neurosis and, in comparison, Vesuvius is the
North Pole.
DAILY NEWS—* * * You'd know this
was an Elinor Glyn story no matter where
you saw it. The north pole probably would
be the best place to show an Elinor Glyn
picture. The Eskimos, never having seen a
movie, wouldn't know what it was supposed
to be about, anyway. • • •
EVENING JOURNAL—* * * An Elinor
Glyn story without a Count or Lord as the
hero would be like an Elinor Glyn story
without an impassioned love scene. • * * Ed-
mund Lowe is an impoverished nobleman with
a vacuous line of small talk, but a heart of
gold.
EVENING WORLD—* • • Aileen Pringle
and Edmund Lowe * * * manage to be in-
teresting and entertaining except when the
Elinor Glyn plot interferes. The plot is ut-
terly impossible — except, of course, in an
Elinor Glyn novel or screen production. • • »
GRAPHIC—* * * In short, according
madame's standards, "Soul Mates" is a
cidedly tame production.
However, it is an entertaining and an
ing romance, which owes much to the \
good acting of Aileen Pringle and to
mund Lowe. * • •
HERALD-TRIBUNE—* * * A while b
Elinor Glyn wrote to us disowning one
her brain children called "The Reason Wh
She said, "When it appears on the scr<
absolve me." And, ha'ving seen the pict
* * * we understand Mrs. Glyn's relucta
to appear as the instigator of it. * * * i \
MORNING TELEGRAPH—* * * "S!J
Mates" is in Mrs. Glyn's lighter vein ;
will be thought good entertainment * ♦ *
it combines those elements she knows ?
how to present in easily assimilated fo;
» * ♦
POST—* * * The story is like most '
the other Glyn writings — nothing to
shocked at in this day and age. In f;
"Soul Mates" is quite an ordinary tale. *
SUN- — * * * But the producers can bar
expect the critics to eulogize the movie ;
further than saying that it is better direc
and acted than the usual program picti
* * *
TIMES — * * * Everything happens as M
Glyn intended it should in this narrati J
* * • I
WORLD—* * * After reels of this sot
what aimless manoeuvring, the film ends ii
scene of domestic bliss through which
romantic and mercenary considerations
pleasantly mingled. * * •
"Womanhandled"
Paramount
Rivoli
AMERICAN—* * * Our idea of what
modern Western should be. Perhaps ths
because it's not a western in the usual sei
of the word. It's pure comedy, and i
lightful comedy, too, from the first reel to i
last. ♦ * * The cast is excellent. Estl
Ralston not only looks altogether delicio
She does some nice acting. ♦ * *
DAILY MIRROR—* * * Deftly direct
by a newcomer in Gregory La Cava; tre;
itself to a good natured poke at the rom;
tists's conception of the West. 'Tis a mer
romping, love charged comedy-drama w
Richard Dix simply corking in a role ma
to order for hira. ♦ * *
DAILY NEWS—* * * One of the b
picttu-es we've seen is "Womanhandled."
is not great, nor spectacular, nor any
the usual things said about pictures tl
please, but it is a joyous sort of thing tl
doesn't bore you a moment, and that,
think, is a splendid achievement. * • *
EVENING JOURNAL—* * * The p
ture is a gorgeous satire on our cinemai
wide open spaces, and Gregory La Cava,
unknown director, deserves and hereby ■
ceives three enthusiastic cheers. This
Dick's best picture in a long, long tiirl
and what with good acting on his part, i
excellent story to start with and clever (i
rection and gags, the combination is spar|
ling entertainment. * * *
EVENING WORLD—* * * To start t
picture year right, see Richard Dix in "W
manhandled." It averages as many laug
to the foot as any recent film. Only o
casionally is the humor subtle. Few of t
situations miss fire. But the laughs cor
rippling along, one after the other, and ti
audience leaves wiping tears of merrime
from laughing eyes. * • •
GRAPHIC—* * * (One of Richard Vh
best. It is a highly amusing comedy, co
taining an original theme and some hackneyi
gags and situations. * * •
HERALD-TRIBUNE-* * * Richard D
is quite himself, therefore very attractiv
Esther Ralston plays the impossible heroii
very nicely. * * *
MORNING TELEGRAPH—* * * The
is a lot of delightful nonsense in "Womai;
handled," * « » and Richard Dix romi
through it as though he enjoyed making
quite as much as a hilarious audience di
seeing it.
POST—* * * Another director with
flair for light comedy — and they are all toj
few ♦ ♦ * chiefly concerned with the engaj
ing antics of Richard Dix. The director
Gregory La Cava, hitherto unknown. * • I
If you want screen entertainment presents
in an intelligent fashion, try "Womai
handled." ♦ « *
TIMES—* * * Evoked a good deal i
boisterous laughter » « » but the humc
could seldom be termed sharp or brigh
* * * There is an enfant terrible in this fill
who is anything but funny : this child sui
ceeds in making the hero appear quite sill
» * *
WORLD—* * • Is a good-natured, wit|
(.Continued on Pag* 12)
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Associated Exhibitors Inc '\
Oscar A Puce Pics
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111
Laugh with HAROLD LLOYD in Asto-
dated Exhibitors Popular Demand Editions
of his Hal Roach Successes, "NEVER
WEAKEN." and "I DO I"
Laugh with GLENN HUNTER in the Fine
Arts hits, "THE PINCH HITTER," with
Constance Bennett; and "THE BROADWAY
BOOB," with Mildrtd Ryan.
Laugh with MONTY BANKS in Howard
Estabrook's Pictures, "KEEP SMILING,"
Directed by Albert Austin and Gilbert W.
Pratt; and "PLAY SAFE," Directed by
Joseph Henabery.
Let^s Laugh
Every Month
^=^^^^faiemcm
I
With Associated
Money-Makers
THE
Sunday, January 10, 1926
-.ggg^
DAILY
' Dorothy Revier in
"Enemy of Men"
Columbia Pictures Corp. — S. B.
VERY HUMAN STORY HOLDS
TENSE INTEREST THROUGH
SPLENDID WORK OF STAR
AND INTELLIGENT DIREC-
TION. THE KIND THAT AL-
WAYS SCORES HEAVY WITH
NEIGHBORHOOD HOUSES.
Star Dorothy Revier proves her
self a versatile actress by handling
a. difficult role with fine change of
pace to fit the various emotions
she portrays. She is one of the
rare combinations — a screen beauty
whose histrionic art is backed up
with brains.
Cast Cullen Landis plays a young
doctor pleasingly. Charles Clary
acts the heavy very effectively.
Cesare Gravina and Leo White
both do character bits that score
repeated laughs, so human are
they.
Type of Story. .. .Modern drama of
social and business life. The bare
outline of the plot sounds quite
melodramatic, yet the production is
happily free of lurid highlights.
This is due to a wealth of very
human touches in the story, fine di-
rection and good team work on
the part of the cast. But the work
of Dorothy Revier alone would lift
this film out of the ruck of com-
monplace presentations. She has
personality plus good looks — and
makes them both score heavily by
her very human interpretation of a
role that required careful handling
throughout. Dorothy's young sis-
ter is betrayed by a well known
politician. Upon her death, Dor-
othy takes the baby and swears that
all men will pay insofar as she has
power to make them. She soon
becomes a notorious siren who
lures all men, takes all and gives
nothing. The jewels men shower
upon her she converts into cash,
with which she supports a home for
girls. Meanwhile she has met a
young doctor who does not suspect
that she is the famous beauty of
the boulevards. Finally she meets
the politician who caused her sis-
ter's rum. As she is about to shoot
him, a shot is fired from the gun
of another avenger. Sounds lurid,
as we said. But it is so skillfully
presented, and filled with so many
touches of fine human sentiment
and humor that it turns out to be
a very pleasing and absorbing story.
A fine example of what a good
director and cast can do with in-
diflferent material.
Box OfEce Angle. .. .Just made for
neighborhood houses. A whole-
some family picture that holds a
fine assortment of box office values
always popular.
Exploitation. . . .Feature Dorothy Re-
vier in a role of a man hater won
jver by love. The idea of making
men pay for the wrong done her
sister is full of publicity possibili-
ties.
Direction Frank Strayer; fine
Author Douglas Bronston
Scenario .• Same
Cameraman Frank Good
Photography Good
Locale City
Length S,5b8 feet
"The Midnight Flyer"
Film Booking Office
RAILROAD MELLER WITH
THE VILLAIN AND HERO
AT GREATER ODDS THAN
EVER. FARFETCHED BUT
NO DOUBT WILL PROVE
FIRST RATE BOX OFFICE
NUMBER AT THAT.
Cast Carefully selected and well
suited. Cullen Landis good as the
weakling who turns hero in a
grandstand finish. Buddy Post the
giant bully who glories m the role
of villain. Does it well, too. Char-
les Hill Mailes good as hero's
father with Elmo Billings and
Claire McDowell a ferocious pair
of mountaineers, parents of villain.
Buddy Post. Dorothy Devore the
girl in the case, but not important.
Type of Story. .. .Melodrama. "The
Midnight Hyer" is the kind of mel-
ler thriller that, in, spite of its lack
of logic and the imposing presence
of a villain who gets away with the
well known "murder" and a hero
who stands the bluffing for five-
sixths of the footage, will no doubt
thrill and please a good many pic-
ture patrons and subsequently sat-
isfy a proportionate number of box
offices. It has thrills galore, it has
many tense moments and it has
plenty of action and suspense.
Never mind that you would often
like to choke hero for his en-
durance. If you wait long enough
you know he is bound to get the
better of the bargain. The possi-
bilities for railroad thrills with
head-on collisions, trains running
wild, accidents at crossings, making
un the full quota, are used to full
advantage. It must be admitted
that Director Forman hasn't al-
lowed a dull moment to creep into
the development. "The Midnight
Flyer" does move fast.
Story: A feud caused Cale to
kill Henderson's wife. She exacted
a promise which prevented Hender-
son and his son Davy from ever
avenging the dead. Cale's son Mel
bullies Davy all his life and Cale
further brings disaster to Hender-
son by causing the wreck of the
flyer which Henderson engineers.
Davy is given his father's place
but Mel is hot on the trail. There
is a thrilling climax wherein Davy
proves his mettle and the Cale clan
is finally and properly dealt with.
Box Office Angle Undoubtedly
well suited to box office require-
ments in spite of wild melodramatic
situations. Some fine railroad
thrills.
Exploitation .... The title will readily
indicate the type of story and a
trailer including any of the thrills
will assure them of an exciting hour
with "The Midnight Flyer." You
have some good names to use in
the cast and the usual ballyhoo will
take care of announcements.
Direction Tom Forman; good
Author Arthur Guy Empey
Scenario Same
Cameraman Harry Perry
Photography Good
Locale Western town
Length 6,200 feet
"The StiU Alarm"
Universal-J ewel
MELODRAMA WITH TWO
GOOD FIRES THAT FURNISH
GREAT THRILLS. HAS BOX
OFFICE PULLING POWER
AND WILL UNDOUBTEDLY
THRILL AND SATISFY THEM
EVERYWHERE.
Cast. .. .William Russell the fireman
hero with the best role the story
has to oiier. Makes the most of it
and does some of his best work in
a long time. Helene Chadwick in
a rather unsympathetic role which
does not give her much to do. Ed-
na Marian cute and Edward Hearn
her fireman sweetheart, quite suit-
able. Others Richard "Travers, the
heavy, Dot Farley, John T. Mur-
ray, Erin La Bissoniere.
Type of Story. .. .Melodrama; adap-
ted from the stage play by Joseph
Arthur and A. C. Wheeler. The
crowd that enjoys a good thrill —
and there is a big crowd to whom
a rip roaring fire is always a thrill
— will certainly find "The Still
Alarm" much to their liking. It
has at least two corking fine fires
with some good shots showing the
apparatus making the mad dash to
the scene. Besides the thrills pro-
vided by the fire — there are other
elements of audience appeal that
make it attractive. The romance
of the fireman's daughter and the
rich roue who entices her to his
apartment and the coincidence
wherein the triangle of the wife-hus-
band-and-the-other-man meet, un-
der dramatic circumstances, will
serve to keep them interested also.
The actual plot ingredients are of a
familiar order but they probably
won't mind it a bit. Director Ed-
ward Laemmle has injected some
noteworthy touches such as that in
which a dog jumps from a burning
ledge with a young pup in its
mouth, into the fire net, and a fine
bit of suspense is where the fire-
men make their way to safety from
the burning building by walking a
narrow ledge.
Story: Dick Fay's wife disap-
pears with Perry Dunn. Seventeen
years later Dick, happy with an
adopted daughter, meets his wife,
owner of a fashionable modiste
shop, established for her by Perry
with whom she had never lived.
She still loves Dick and after com-
plications are cleared away there
is a general re-union.
Box Office Angle Good for the
masses. They'll enjoy the thrills
and probably get first rate satis-
faction out of the entire picture.
Exploitation. .. .Play up the fire se-
quence and be sure to let them
know about the spectacular rescues.
A trailer should take care of this
angle quite satisfactorily. Use
William Russell's name and say
that he gives a first rate perform-
ance. Title should sell readily and
local fire departments might help
you exploit the picture.
Direction Edw. Laemmle; good
Author Jos. Arthur and A. C.
Wheeler.
Scenario Chas. Kenyon
Cameraman John Stumar
Photography Good
Locale Small town
Length 7,207 feet
"The Enchanted Hill"
Param,ount
WESTERN WITH SOME FAM-
ILIAR TWISTS BUT FINE
COMEDY RELIEF AND GOOD
ACTION THAT KEEPS IT
FROM BEING ORDINARY.
WILL PLEASE MANY.
Cast.... Jack Holt the hero who is
doubted comes through the victor
and wins the girl, appealingly play-
ed by Florence Vidor. Noah
Beery in one of his comedy roles
that he does so delightfully. George
Bancroft a conventional villain.
Mary Brian and Richard Arlen a
cute couple. Others not important.
Type of Story Western comedy-
drama; adapted from Peter B.
Kyne's story. "The Enchanted
HiU" probably isn't a great deal
different than many western plots
that have come and gone before
but it is bolstered up with a strong
line of comedy and interesting
touches and bits that it loses any
semblance of conventionality quite
readily and comes through an en-
tertaining and interesting feature.
Noah Beery is responsible for some
of its success for his comedy busi-
ness that never fails to register.
Jack Holt is a likable hero who
suffers his "ups" and "downs" in
true hero fashion but you know
the girl will realize her mistake and
receive him in open arms at the
close. And she does, of course.
There are some fine airplane stunts
with a plane chasing villain in an
auto. Some fine thrills in this se-
quence.
Story: Lee Purdy, ranch owner,
is in love with Gail Ormsby, ow-
ner of a neighboring ranch. Gail's
foreman, Todd, knows of a secret
vein of iron running through both
ranches and sets about to cheat his
mistress and do away with Purdy
in his plan to get control of both
ranches. He manages to brand
Purdy a murderer and thus kills
his mistress' interest in the man she
now loves. How Purdy bides his
time and finally manages to prove
Todd the guilty one includes many
exciting twists and turns plus good
thrills and is followed by the ex-
pected reunion of Gail and Purdy.
Box Office Angle. . . .Good action and
comedy easily make this recom-
mendable. Will please the majority
anywhere.
Exploitation. .. .Promise a fine west-
ern with splendid comedy relief and
let them know that Jack Holt and
Florence Vidor are a splendid hero-
heroine team. Noah Beery's name
can be capitalized also. The title
and name of the author can be used
also. A trailer will do its usual
work.
Direction. .. .Irvin Willat; first rate
Author Peter B. Kyne
Scenario James Shelley Hamilton
Cameraman Al Gilks
Photogfraphy Good
Locale The West
Length 6,326 feet
HOLLYWOOD
HAPPENINGS
o/'FILMDOH
Authority
By
Harvey E. Qausman
Telephone Granite 3980
Sunday, January 10, 1926
6411 Hollywood Blvi
MacDonald in Fox Film
J. Farrell MacDonald has been se-
lected to play the title role in "The
Dixie Merchant," directed by Frank
Borzage Madge Bellamy, Jack Mul-
hall, Claire McDowell, Harvey Clark,
Edward Martmdale, i-rank Beal, Qu-
est Conly and Cherry Blossom, a
thoroughbred, are in the cast.
Leonard Cutting "Dance Madness"
As soon as Robert Z. Leonard fin-
ishes cutting and editing "Dance Mad-
ness," he will be loaned by M.-G.-M.
to the Corinne Griltith Jr'roductions
to direct "Mile. Modiste."
Edwards Completes Comedy
Neely Edwards has completed "Do
or Bust," at Universal. I'hree more
pictures remain to complete his con-
tract.
Paul Sloane Assisting
Paul Sloane is at present assisting
Elmer Harris in the adaptation of
"Eve's Leaves," which Sloane will di-
rect.
Dugan to Aid Brabin
Charles Brabin, who will direct
"The Winning of Barbara Worth" for
Principal, has selected James Dugan
as his assistant.
Hoot Gibson Back
Hoot Gibson has returned to Uni-
versal after a location trip to King
City, Cal., where exteriors for "Chip
of the Flying U" were filmed.
William De Mille Back
William De Mille returned to Hol-
lywood. His next Paramount pro-
duction will be "The Flight to the
Hills."
De Mille Has Big Set
Cecil B. De Mille is pulling his
studio apart to make room for some
of the large settings for "The Volga
Boatman."
Mark Hamilton Signed by "U"
Mark Hamilton has been signed by
Universal for a supporting role in
"Chip of the Flying U," featuring
Hoot Gibson.
Anthony to Title
Walter Anthony has been chosen
to title "My Old Dutch," which Lar-
ry Trirrihk-^directed for Universal.
To Do "Finnegan's Ball"
Max Graf is planning to produce
"Finnegan's Ball" from the old Mur-
Mack stage play.
Herbert with M.-G.-M.
F. Hugh Herbert, magazine author,
has been added to the scenario stafi
of M.-G.-M.
Ruth Roland in Vaudeville
Ruth Roland has gone into vaude-
ville over the Keith-Albee circuit.
Cast of "Mystery Club"
The cast for "Ihe Mystery Club,"
which Herbert Blache will direct for
Universal is being selected. Matt
Moore and Edith Roberts will be fea-
tured. Warner Oland, Mildred Har-
ris, Charles Pulfy, JNat Carr and Char-
les Crane are also in the cast.
Hillyer Begins "Second Chance"
Lambert Hillyer has started work
on "The Second Chance" with Anna
^. Nilsson in the leading role and
iluntley Gordon and Charles Murray
in featured male parts.
Renee Adoree's Sister in Part
Renee Adoree's sister, Mira, is play-
ing a part in Phil Rosen's new M.-
G.-M. picture in which Renee is play-
ing the lead.
Kenyon to Adapt
Charles Kenyon has been assigned
the adaptation of "The Old boak,"
for Universal. Edward Sloman to di-
rect and Jean Hersholt to star.
Frances Marion's Next
Frances Marion's next will be
"Calamity Jane" by Bret Harte.
Harry Carr is working on the con-
tinuity.
Boylan to Title
Malcolm Stuart Boylan has been
engaged to write the titles for "The
Danger Girl," Priscilla Dean's initial
Metropolitan.
Mix on Location
Tom Mix and a company of 75
have left for Arizona, where they will
film scenes for "Tony Runs Wild."
Jacqueline Logan is playing the lead.
Owen Moore in "Money Talks"
Owen Moore will play the leading
male role in "Money Talks" for M.-
G.-M., with Claire Windsor as femi-
nine lead.
200 on Location
More than 200 Paramount Players
are in Merango Valley to film open-
ing scenes for "Desert Gold," which
George B. Seitz is directing. Neil
Hamilton, S'hirley Mason, Robert
Frazer, William Powell and George
Rigas are in the cast.
Patsy Ruth MiUer in Lead
Patsy Ruth Miller and not Marie
Prevost will play the lead in "Why
Girls Go Back Home." ihat moves
Dorothy Devore into the lead in
"Leave It to Me."
Katherine MacDonald to Return
Katherine MacDonald will return
to pictures after several years of re-
tirement. She has signed a contract
to play the leading roie in "The Des-
ert Healer."
Meredyth to Write Barryraore Film
Bess Meredyth has been assigned
by Warner Bros, to write the third
John Barrymore feature, "The Tav-
ern Knight."
Seiter to Start "Rolling Home"
William A. Seiter will start "RoU-
ng Home," starring Reginald Denny
shortly. Rex Taylor is finishing the
adaptation.
Ernest Torrence Cast
Ernest Torrence is cast in "The
Blind Goddess," adapted from the Ar-
thur Train novel. Victor Fleming is
to direct.
Florey Again with Vidor
Robert Florey has again been as-
signed by M.-G.-M. to head the tech-
nical staff in the production of Bar-
delys, the Magnificent," starring Jack
Gilbert.
"Married Bachelors" Begun
Production has been commenced on
"Married Bachelors," a Gold Medal
comedy.
Viola Dana Completes Role
Viola Dana has completed the lead-
ing feminine role in "Wild Oats
Lane."
On Dog Comedy
The Christie company is now work-
ing on a dog comedy called "Run Tin
Can."
Moomaw to Locate Here
Louis H. Moomaw has decided to
establish his headquarters here instead
of Portland, Ore.
Finish "Taxi Mystery"
"The Taxi Mystery," with Edith
Roberts has just been finished at Fine
Arts. This is a Royal production.
For release through Henry Ginsberg.
Myrtle Stedman in Role
Myrtle Stedman has been signed
by Belasco Prod, for the role of the
Princess in "The Prince of Pilsen,"
under direction of Paul Powell.
"Padlocked," Dwan's Next
"Padlocked," a story by Rex Beach
will be Allen Dwan's next for Fam-
ous.
Lilyan Tashman Loaned
Lilyan Tashman has been loaned
by Metropolitan to play the feminine
lead in "Siberia" for Fox.
Virginia Lee Corbin 111
Virginia Lee Corbin is suffering
a nervous breakdown, according to
her mother.
Harlan Starts Work
Kenneth Harlan has started work
at Laguna Beach on "The Sap," for
Warners. Erie Kenton is directing.
Acord Starts Another
Art'Acord, Universal star, has be-
gun work on "The Frontier Rider,"
under direction of Cliff Smith.
Carewe Begins
Edwin Carewe has begun filming
"Twentieth Century, Unlimited." Hi;
cast is headed by Mary Astor anc ,
Lloyd Hughes, with Dolores del Rio, ■
Rita Carewe, John T. Murray, Alec
Francis Edwards Davis, Clarissa Sel-
wyn and Charles Sellon in support.
Added to "His Pal" Cast
Al Alt, Eddie Harris and Bob Mc-
Kenzie have been added to the cast
of "His Pal," a Van Pelt production
being filmed for Joe Rock. "Fear-
less," the dog, is being featured.
To Film Amazon River
Motion pictures of the Amazon
River and its unexplored regions are
to be taken by the expedtion headed
by Thor. S. Ramberg and Lieut. Odd
Dahl.
Otis Harlan in Cast
Otis Harlan has been engaged by^
A. H. Sebastian for a role in
Prince of Pilsen," which Paul
ell is directing.
cu uyi
"The
Pow-I
Alan Hale Borrowed
Alan Hale has been borrowed from
Cecil B. DeMille to direct Priscilla
Dean in "Forbidden Waters," for
Metropolitan.
Asher Purchases "Painted Face"
E. M. Asher has purchased the
stage and screen rights to "The Pain-
ted Face," by Bayard Veiller.
Norma Talmadge at Work on "Kiki"
Norma Talmadge has started work
on the first scenes in "Kiki."
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For Independent Producers
Excellent facilities with every J
convenience.
CALIFORNIA STUDIOS
^ 1420-22-24 Beachwood Drive j
Hollywood
Jack Mlntz, Studio Mgr.
Phone HO-0162
When tn Hollywood
stop at
THE NEW HOTEL REGENT
Every room 'with Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
■ ■■■■■■■"■"■a;
THE
Sunday. Tanuary 10. lf?6
■c^H
DABLY
11
In Western Studios
cast includes Ronald Colman, Ger-
trude Astor, Marc MacDermott,
George K. Arthur and Frankie Darro.
Clarence Brown is directing.
Del Lord Begins
Del Lord has started a new com-
edy for Mack Sennett with Billy Be-
van .
Warrenton with Johnson
Gilbert Warrenton, cameraman, has
been engaged by Emory Johnson to
)hotograph "Non-Stop Flight."
Gil Pratt Directing Comedy
jl Gil Pratt is directing Raymond Mc-
TCee and Ruth Hiatt in a new Smith
, Family comedy.
Donald Keith Here
Donald Keith has arrived in Hol-
• Ivwood from New York.
"Flyin' Thru" Finished
Al Wilson has completed "Flyin'
Thru" for Davis Dist. Div.
Malcolm Denny in Cast
Malcolm Dennv has been added to
the cast of "The Volga Boatman."
Gade Cutting "Wives for Rent"
Svend Gade has finished "Wives for
Rent," and is now cutting.
Lew Lipton Signs Again
Lew Lipton, author, under con-
tracts with M.-G.-M., has signed for
another year.
Rae Ethlyn in "The Torrent"
Rae Ethlvn has been added to the
cast of "The Torrent."
Claire Windsor in "Money Talks"
Claire Windsor will plav the lead
in "Money Talks," a Rupert Hughes
story.
Henry King Finishes
Henry King has completed "Part-
ners Again"— with Potash & Perl-
mutter."
Two-Thirty-Three Holding Co.
Hollywood — The Two-Thirty-
Three riub has organized a Two-
Thirtv-Three Club Holdin? Co.. to
arrange the funding of a $1,500,000
building, for the designing of which
leading architects will comnete.
Officers for the vear 1926 are:
President, Fdward Travis (re-elected) ; Vice-
Presidents. Frank T.loyd, ToTin McCormicV
and WaVace Beery : Corresnondire Secretary,
Bryant WasTiburn : 'Recordinp- Secretary. Kav-
tnond McKee (re-elected) : Executive Cleric,
Fred Douflas: Treasurer. Samuel TCress (re-
elected) : Board of Directors Georire Sar-
gent, Ciairman ; ToVin Tnce. Perrv VnlcrofF.
Tames W. Home. Lewis W. Gill, f^eorere
Fawcett. Edward V. Rowland. Jolin E. El-
liott. David H Tliompson. tonis Plivsioc.
Joseph r^oldsmitli. Tr. and Tolin LeRoy Jolin-
ston. The Memhership Pominittee is Win-
fred North Lewis W. Gill. Mitchell Lewis
Herhert Prior. William H. Turner. David H.
Thompson. During the year the Hilarity De-
cree wi'l he given hy committee headed hy
Harry O. Dull. Charles Stevens. George Mar-
sha'!. Paul Htirst and Scotty Beal.
Membership now totals 1265.
Short Subjects
"What's the World Coming To?"—
Hal Roach— Pathe
Fantastic Farce
Type of production. . . .2 reel comedy
This offering gives us a glimpse one
hundred years into the future, when
men have become effeminate and
women very masculine. The direc-
tor, Richard Wallace, has handled his
subject with a light farcical touch
throughout. Clyde Cook is the chief
funmaker in the role of the effemi-
nate bridegroom who is "given away"
by his fond father. Katherine Grant
takes the part of the manly wife and
places the ring on the finger of the
blushing groom. In a word, this
farce which humorously pictures life
in another century, completely re-
verses the present order of social life
Women have become hard boiled and
run everything, including their hus-
bands, who stay at home while wifey
goes to business and stays out late
at night. The mother-in-law gag is
also reversed in favor of the father-
in-law. The latter becomes the med-
dlesome, fussy old dear who mixes
in Cook's domestic quarrels with his
wife. A lot of fun is uncovered
through a female sheik who keeps
pursuing poor little hubby and trying
to win him away from his bride. The
whole thing offers good comic di-
version by this reversal of the pres-
ent day relations between the sexes.
Clyde Cook has caught the proper
farcical note necessary to get this
idea over. If he and the director
had allowed it to descend to bur-
lesque or slapstick, most of the light
humor would have been entirely lost.
Has a good novelty angle that should
please all comedy fans.
Zane Grev Sails for Antipodes
San Francisco— Zane Grey has left
for an extended stay in Australia and
New Zealand. His trip is partly for
new story material.
"Pathe Review No. 3"— Pathe
Top Notch
Type of production. .1 reel magazine
A second series of remarkable
views of Knud Rasmussen's Arctic
trip are offered. Wonderful shots of
the huskies pulling the sleds over
fields filled with great boulders of
ice. It brings home with a powerful
punch the hardships and dangers ex-
perienced by adventurous explorers
of the frozen North. The views are
so wonderful that you wish to see
two or three reels of them. The sec-
ond subject is "Makers oi Men,"
which presents some interesting
plimpses of the life at West Point.
Here are shown the future army gen-
erals hard at work over knotty mathe-
matical problems, or else constructinc
some mechanical device requiring real
craftsmanship. Then vou realize that
life at the famous militarv headriuar-
ters is not all dress parade. But we
also see them in armv manoeuvers.
and finally receiving diplomas. The
reel ends with "The Sea Rover," an-
other fine contribution to the color
series, which shows seagulls in their
haunts along the rorkv shores nf the
Atlantic coast. Set in the cold frame,
with the natural colors of the sub-
iect matter, these animated paintin's's
seem like some famous paintingsin
the art gallerv suddenly come to life.
Bound to please everywhere.
"The Iron Trail"- Fox Scenic
Modern Transportation
Type of production 1 reel scenic
You'll probably learn some things
about transportatoin that you never
knew before when you see "The Iron
Trail," a Fox scenic that deals with
th various methods of railway con-
veyance. It is a sort of world tour
of the railroads and covers about
every country on the globe with such
widely separated means as the
American locomotive and the Ger-
man suspension road contributing to
the variation. It is a particularly in-
teresting subject showing the many
unfamiliar modes of traveling, espe-
cially the English "train that never
stops." When it comes to a station
the train slows up sufficiently to per-
mit the passengers to get on and off
without apparent difficulty — which
may be all right in England but pic-
ture it in the New York subway.
The Rialto orchestra provided a real-
istic, if somewhat noisy, accompani-
ment for the reel with the chug-chug-
ging of the locomotive given special
attention by the drummer. Good
Good novelty scenic that should fit
nicely on your program.
"Searchlights"— Urban-Kineto— Red
Seal
Educational Novelty
Type of production. .. .1 reel novelty
The first half deals with the re-
markable effects of sound waves. The
effects of a violin bow scraped on
the rim of a glass of water as caught
by the sensitive eye of the camera
are unique. They will prove highly
diverting to any audience. A spe-
cial mechanism is employed to show
what ordinary vibration does. The
delicate instrument is set in motion
and a pencil point records the result
on paper. Remarkable designs are
produced, conspicuous for their grace
and beauty of line. The second half
of the reel deals with albinos, or the
rare white species in the animal king-
dom. Some of the specimens shown
in their native habitat are the weazel,
deer, rattlesnake, tortoise and frog.
A short reel this, but filled with au-
dience appeal because of its genuine
novelty.
Complete Music for Shorts
Pathe is about to release the "Fam-
ous Melody Series," produced by
James Fitz Patrick. Complete or-
chestrations for as many as 65 mu-
sicians will be supplied exhibitors
with each release. The first three
are "Songs of Ireland," "Songs of
Scotland" and "Songs of England,"
all made abroad.
In Eastern Studios
Start "The Cleaner Flame"
Burton King will start shooting on
"The Cleaner Flame" Monday at the
Bennett studi<xJEllsieWerner wrote
the continuity^'King'WWBe^ssisted
hy Bernard F. McEvette and Alen
Hazelton will acts as production man-
ager. The cast consists of Alice
Lake, Louise Carter, Kenneth Mc-
Kenna and Warner Richmond. Ar-
row will release.
"Savage" to Start on the 13th
"The Savage" will not go into pro-
duction at First National until Jan.
13. May McAvoy arrived here from
the coast on Thursday. Ben Lyon
will play opposite.
Philo McCulIough has also been
added to the cast, and is leaving the
coast on Sunday.
Making Third Laymon Comedy
The third Fatty Laymon and Char-
lie Dorety comedy is under way at
Estee. It is entitled "Hard to Hold."
Fitzpatrick Completes Fourth
James A. Fitzpatrick has comnleted
the fourth of the "Famous Melody
Series" for Pathe. It is called "Songs
of the Northern States." Peggy Shaw
is featured.
Gloria on Location
Gloria Swanson and the company
making "The Untamed Lady," for
Paramount, are on location at Pine-
hurst, N. C. Frank Tuttle is direct-
ing.
Hoerl on Jessel Scenario
Arthur Hoerl is finishing the scen-
ario on "The Cherry Tree," in which
George Jessel will be starred by Al
Lichtman. Production will start about
Feb. 1.
Added to Dix Cast
Joe Kilg'our, Tom T<"indlav and
"Gunboat" S^nith have been added to
the cast of "Bachelor Troubles," star-
ring Richard Dix.
Elsie Lawson in Menjou Picture
Elsie Lawson has been added to
the cast of Adolphe Menjou's latest.
"A Social Celebrity," taking the place
whcih Greta Nissen was to have had
originally.
Schol Still on Location
The Paramount Picture School pu-
pils are still on location at Lake Placid
taking exteriors.
Ralph Ince in Acting Part
Los Angeles — Ralph Ince has been
cast for the leading role opposite
Olive Borden in "Yellow Fingers.'
Booked in Boston
Boston — The Metropolitan has
booked "Buster's Bust Up," one of
the Buster Brown series.
Meighan Unit Busy
Tom Meighan and the companv
making "The New Klondike" are still
at Paramount filming interiors.
Working at Cosmopolitan
"Men of Steel" unit, being directed
by George Archainbaud, is working
on interiors at Cosmopolitan.
Ethlyn Williamson in Cast
Ethlvn Williamson, under contract
to Robert Kane, is plaving a part
in his picture, being directed by Al
Santell at the Cosmopolitan studio,
"The Dancer of Paris."
y
v /.
12
THE
■e&tHk
DAILY
Sunday, January 10, 1926
Newspaper Opinions
(Continued from Page 4)
and altogether adult comedy, based upon the
passing of the American cowboy. * • *
To be sure, much of the picture's appeal
must have been supplied by the expert and
easy acting of Richard Dix and his asso-
ciates. * * * To Mr. La Cava humorous in-
cidents retain their sparkle even when you
turn a camera upon them. * * *
"The Unguarded Hour"
First National
Rialto
AMERICAN—* « * From the first reel
the title of "The Unguarded Hour" was an
obvious one. • • •
DAILY MIRROR—* * * Doris Kenyon
injects vivacity and charm into her portrayal
of the adventurous, mischievous American
beauty. Indeed, 'tis Miss Kenyon's best
screen contribution in many a day. And
she is ravishing. • * •
Yet "The Unguarded Hour" is willy-nilly
entertainment, carelessly, loosely directed by
Lambert Hillyer. • * *
DAILY NEWS—* * * Doris Kenyon, as
Virginia, is as full of change as an April
day. Her expressive features are never dull.
This is one of her best pictures. * * •
EVENING JOURNAL—* * * Doris looks
absolutely beautiful in this picture, and she's
a good comedienne, but her director shouldn't
let her over-do it. Milton is still the strong,
silent he-man, and while some of the titles
and situations are absurdly overdrawn, the
scenery is lovely. • • •
EVENING WORLD— * * * It is not
much of a picture for Sills. Miss Kenyon
has all honors, comedy, tragedy and melo-
drama, and a good variety of fetching cos-
tume changes. Considering the plot she
makes it fairly entertaining. • * •
HERALD-TRIBUNE- * * * We consider
this the best thing Miss Kenyon ever has
done and never before has she looked so
handsome. • • •
* * * All of "The Unguarded Hour" did
not suit us. * • •
MORNING TELEGRAPH—* * * Not so
long aeo First National made Milton Sills
a full-fledged star. Since then he has had
no vehicle worthy of his ability. "The Un-
guarded Hour" at the Rialto this week, is no
exception. * • •
POST—* * * The whole picture, from
maudlin start to insipid finish, is unbeliev-
able. * * •
TELEGRAM — * * * Deals with the strange
experiences of one of these modern young
women in affluent circumstances, who craves
more than the comforts of home and gives
parties for yeggs, bandits, burglars and mur-
derers to provide her friends with a thrill.
• • •
TIMES— * * * A wild effusion in which
the young heroine, Virginia Gilbert, is pur-
sued by some mysterious fate that singles
her out to be the leading figure in a number
of thrilling experiences. She is described as
a leader of New York's blase younger set.
• • •
WORLD — * * * Unimaginative, hackneyed,
straining for humor in its sub-titles, stilted
in its performances, it stood out as a glow-
ing example of the things in the cinema
which made me tired. • • *
OuUof-Toivn
"The Ancient Mariner" — Fox
Fay's, Philadelphia
INQUIRER—* * * It has such a punch
and a pull at the heart-strings that it is
touching. The modern sequence contanis a
pretty love story, and the allegorical sequence
intertwines neatly. • * *
Kines. St. Louis
POST-DISPATCH—* * * Dramatization
of the "Ancient Mariner" is well done, even
beautifully done, but it is tied up with a
cheap, modern story handled by a second-rate
cast and clumsily directed. • • •
"The Best Bad Man"— Fox
Garden, Milwaukee
SENTINEL—* * * It is only after the
story swings to the west and Mr. Mix into
the saddle that the tale moves rapidly enough
to sustain the interest. From that point
on it is a thrilling mixture of bursting
dams and wild posse chases. • • •
Moon, Omaha
BEE — • • • The picture offers real en-
tertainment for those who enjoy a snappy
western and for the Mix fans. * * •
WORLD-HERALD—* * * Tom Mix and
his horse, Tony, gallop through "The Best
Bad Man" ♦ * ♦ with usual speed. The
picture is full of action and is the kind Mix
should make inasmuch as it requires no his-
trionic talent on the part of the star. * * *
"Go West"— M.-G.-M.
Merrill, Milwaukee
SENTINEL — * * * The picture is curious-
ly choppy but then one never expects a co-
herent plot in slapstick. Buster Keaton and
Brown Eyes are the whole show, with
Buster wearing his regulation ironclad ex-
pression. * * •
"Her Sister from Paris"— 1st Natl.
Wisconsin, Milwaukee
SENTINEL—* * * Connie Talmadge as
the star is her old, gay self with a dazzling
array of Paris gowns atid a steadfast smile
that helps her to guide the comedy deftly
along when it threatens to run aground on a
too shallow plot. * * *
"His Secretary"- M.-G.-M.
Palace, Washington
HERALD—* * * The splendid work of
Norma Shearer in "His Secretary" appearing
this week at Loew's Palace, excels even
that of her former screen triumphs. * • *
POST — * * * Norma Shearer has done
some very fine work as "His Secretary," es-
pecially in the first part of the picture.
"Irish Luck" — Paramount
Missouri, St. Louis
GLOBE-DEMOCRAT— • * * Well worth
anyone's seeing, because of the authentic
backgrounds. They are as beautiful as they
are interesting. Dublin, teeming with ac-
tivity, excites both attention and laughter
by its double-deck street cars, its donkey-
pulled wagons and its bicycles. * * *
POST-DISPATCH— That noble Irishman,
Thomas Meighan, is showing his best per-
formance since "Male and Female." ♦ * *
STAR — * * * The plot is ordinary, but
the charm of the settings and fine photo-
graphy make the production interesting.
Meighan does a tidy bit of doubling in the
story. * • »
"A Kiss for Cinderella" — Paramount
Strand, Milwaukee
SENTINEL — * * * The dream ball is not
only beautiful to the eye, but deliciously
funny, for Mr. Brenon has presented it as a
child would imagine a ball, with royalty
munching candy, and enough ice cream cones
at the end for everybody. • * *
Palace, Montreal
GAZETTE — • * * Betty Bronson has not
as effective a role as she had in "Peter
Pan" and consequently her performance is
not as impressive. But it is a capable and an
intellieent ones. * * *
STAR — * * * For sheer delight it is to be
doubted whether anything as good _ as the
Barrie film has been seen here this year.
Certanily there has been nothing to com-
pare with its elfin charm, its beauty of pro-
duction, its other worldness. • * •
Piccadilly. Rochester
EVENING JOURNAL—* * * The com-
bination of Barrie, Brenon and Bronson,
which produced such good entertainment a
year ago with "Peter Pan" has done the
same thing again in "A Kiss for Cinderella."
* * •
TIMES-UNION— * * * It is only in the
last few moments of the film, "A Kiss for
Cinderella," that Betty Bronson seems to
catch the whimsical spirit of the Barrie play.
» * »
Stanley, Philadelphia
BULLETIN — * * * Betty Bronson keeps
up her record for never es.saying a role un-
worthy of her best effort, aTid that her best
effort is artistry of a high order is evidenced
throughout this adaptation of J. M. Barrie's
play. • * •
INQUIRER — * * • Betty Bronson in ber
role of Cinderella possesses that indefinable,
intangible charm that is the stamp of genius.
« « »
PUBLIC LEDGER—* * * Has been trans-
ferred quite as charminglv from stage _ to
screen as was "Peter Pan," and that is hieb
praise. There are a few minor changes, but
so slight that they hardly cause even a pass-
ing regret to the most ardent Barrie ad-
mirer. * • •
Columbia, Washington
HERALD — * * * Betty Bronson's master-
ful acting in "Peter Pan" led many to call
her the most "promising" of the young screen
actresses. After this new movie there is no
need adding of the "promising." ♦ * *
"Little Annie Rooney" — U. A.
Alhambra, Milwaukee
SENTINEL—* * * Mary Pickford is
amazingly small and childlike and she acts
so beautifully and so appealingly that you
laugh with her and cry with her. A mistress
of all cinema technique she can make even
moments of hokum enjoyable. * * *
Capitol, Montreal
GAZETTE—* • * Whether because Mary
Pickford has not done this type of thing
for such a time or because real art is al-
ways enjoyable, there is a freshness to her
performance that makes Annie Rooney a
treat from beginning to end. • * *
STAR — * * * True, it is perhaps over-
loaded with pathos, in which Miss Pickford
nobly does her share with a plentitude of
tears, but the pathos is not allowed to ob-
scure those moments in the film when the
audience really does sit up and take notice.
"The Live Wire"— First Nat'l
Earle, Washington
HERALD—* * * It is a fair guess that
the average patron this week will get the
real kick of the performance out of Johnny
Hines' new comedy, "The Live Wire," one
of the fastest-moving farces that has been
shown here in many a day. • ♦ •
"The Man on the Box"— Warners
Karlton, Philadelphia
BULLETIN—* * • Still, it is a good pic-
ture— if one has not read the book. (Syd)
Chaplin's personality and ability to draw
laughs from the audience are continaully no-
ticed. * * *
INQUIRER— * * • Pile laugh on laugh
until it is almost unendurable. It's a good,
clean picture that can be enjoyed whole-
heartedly. * * *
PUBLIC LEDGER—* * * Proves to be
an excellent vehicle for the antics of Syd
Chaplin. He has a brand of comedy all his
own, entirely different from the subtleties
of his famous brother. The story is packed
with complications and excitement. * • •
RECORD—* * * There are many funny
situations, all of them logical, though all far-
cical. • * •
TIMES-UNION— * * * The story of "The
Midshipman" strikes one as having been con-
cocted by some one with a very good grasp
of melodramatic principles at either elbow.
"The Merry Widow"— M.-G.-M.
Eastman, Rochester
EVENING JOURNAL—* • * It has al-
most everything that good motion pictur«
should have. It tells a story that is enter-
taining ; it has a good cast for actors ; it has
superior backgrounds, and the photography
all the way through is excellent. * • •
TIMES-UNION—* * * The picture is un-
doubtedly one of a series of light operas
which will be brought to the screen, for its
producers have shown what can be done with
a plot of this character, given elaborate
settings and a director of originality. • * *
"The Midshipman"— M.-G.-M.
Regent, Rochester
EVENING JOURNAL—* * • The picture
seems to have been carefully done and all the
scenes at the naval academy were taken with
advice from officers at the institution. * • ♦
"Old Clothes"— M.-G.-M.
State. St. Louis
GLOBE-DEMOCRAT—* * * He (Jackie
Coogan') cuts up, cries, laughs, and grimaces
exactly as he is told. The most pleasing
things he does are the ones done naturally
(and they are few), as he interprets them
and not as they are dictated to him. • * *
STAR—* • * The story is drab enough,
but young Coogan's line is as refreshing as
ever. Jackie is an orphan. * • *
"Red Hot Tires"— Warners
Globe, Philadelphia
INQUIRER—* * * The story is a bit old,
just as all "hit and run" stories are likely
to be old. packed full of villains and such
things, with a beautiful lady captured and a
thrilling chase. * • *
PUBTLIC LEDGER—* * * The story is a
rip-roaring comedy of accidents, automobiles,
and laughs in which the hero, injured in a
wreck, becomes afraid of motorcars. * * •
RECORD—* * * Starring Monte Blue and
Patsy Ruth Miller, is fast, humorous and
entertaining. * * •
"Some Pun'kins"— Chadwick (SR)
Capitol, Philadelphia
RECORD—* * * Only Charles Ray could 1
ha've taken the part of the country "rube" ]
in such splendid fashion as it was portrayed.]
"Thunder Mountain"— Fox
Fox, Philadelphia
BULLETIN—* * * Never before has th.
petite Madge Bellamy taken a role like the
one she has in this picture and she acquits
herself splendidly. * • •
INQUIRER—* * • Any picture in which
Alec Francis plays a promiment part is made
and in this picture he is so surrounded with
an excellent cast that there is little need
for criticism of the acting, if there is for oc
casional bits of the plot. • * *
"Where Was I ?"— Universal
Rialto, Washington
HERALD—* * • The story, of course, is
pure farce, fast moving and entertaining all
the way. It is one of Denny's best. * • •
POST — * • * There is always plenty of
laughs and again "Where Was I?" is season-
able, for it is merry. * • •
I
^TUBLIC SERVICE"
Adventure speakers from
Far places, or films only.
Bureau of Commercial Economics
1108-ietfaSt. N.W. Washington. D.C
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
'*1001 FILMS**
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave,, Chicago, 111,
Unrivaled for service and quality
1 1.
Eastman Positive Film, constantly
subjected to drastic tests that must
prove it right, is unrivaled for the serv-
ice it renders and the photographic
quality it gives.
It carries quality from studio to
screen.
To make sure pictures are printed
on the genuine look in the margin
for the black-lettered identifica-
tion, "Eastman" "Kodak".
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
\v
„,<
Let the Pictures Speak for First National
"House Full!" They are the two best words that the box-office
knows. And First National's January-to-June Announcement of its
unprecedented line-up of long-run pictures and outstanding specials
says just that: "House Full"!
The biggest stars, producers and directors who make what the public wants, the
real stage-hits, the novels that the whole world talks about- — these are First National's
AND YOURS for 1926.
When anyone asks "Who's got it this year?" — no wonder the industry answers,
"First National is running azvay with it. ' '
JANUARY'S HITS!
TOO MUCH MONEY— with Lewis
Stone and Anna Q. Nilsson. Directed
by John Francis Dillon.
RICHARD BARTHELMESS in "Just
Suppose."
MEMORY LANE— John M. Stahl pro-
duction with Eleanor Boardman and
Conrad Nagel.
THE RECKLESS LADY with Belle
Bennett, Ben Lyon. Lois Moran, James
Kirkwood, Lowell Sherman. Charles
Murray.
GIRL FROM MONTMARTRE with
Barbara La Marr and Lewis Stone.
\
iTHE
7A& BRADSTREET
o/ FILMDOM
:s(^rec0cmizeii
Authority
VOL. XXXV No. 8
Monday, January 11, 1926
Price 5 Cents
SHOWS
By DANNY
Well known exhibitor. Iden-
tified with an important chain.
Talking about the building of
big shows. For picture houses.
"The whole idea is wrong," he
said, "and one of the reasons
why exhibitors should discour-
age it is that it leaves the door
wide open to the larger compa-
nies to make poorer pictures;
and trying to get away with
them behind the big show. If
we don't get big pictures, good
pictures, all the big shows in
the world won't help the busi-
ness."
Of course he is right to this ex-
tent: The minute you put on poor
pictures your business suffers. Even
with the big shows at the Capitol the
record shows that good pictures, fine
box office pictures, draw thousands of
dollars more than "weak sisters" — no
matter how good the show was.
Of course there is always going to
be a percentage of pictures which are
not so good. That cannot be helped.
But there is no doubt of this: that
no producer starts making a picture
without trying his best to make a
good one. The trouble is that the
effort often goes wrong. And that
is where the good show helps — and
helps a lot. You cannot keep j'our
house open only for the big pictures;
the good pictures. You have to run
52 weeks a year. It is a tough job
to find 52 first class pictures for week
in, week out business, the way pic-
ture.s are sold today.
You cannot block book 20
or 40 or more pictures, from
one, two, or m,ore companies,
and expect to get perfect ser-
vice. No company can do that
for you. It can give you an
average grade of entertain-
ment. No more. You have no
right to ask for more. So long
as you are willing to buy in
blocks.
As long as block booking is the
rule you have recourse to fine short
features. Use them all you can.
Build your program along that line.
If you can afford a good show with
this all right. But never forget that
the picture audiences want pictures.
The rest may entertain. That is true.
But they come in the picture house
for pictures. Never forget that.
Frowns on Zones
Cleveland System of Apportioning
Jfirst Kuns Creaimg uissatis-
laction Among iixnibitors
Cleveland — A number of exhibit-
ors of Cleveland are opposed to
the zoning system as at present op-
erated by the Film Board of Trade
on the ground that it is not equita-
ble. They are not opposed to the
plan of zoning the theaters, and
think that it can be worked out lor
the mutual protection of the distrib-
utor and the exhibitor. But the pres-
ent plan, according to some ot the
leading exhibitors of the city, is en-
tirely tavorable to the distributor.
Cleveland, at the present time, is
divided into 39 zones. Twenty zones,
the exhibitors say, would be more
equitable, because it would maintain
a better balance of competition. The
present zoning system makes it often
necessary for theaters to play day
and date runs, when under natural
conditions they would be competit-
ors. Ihe biggest objection to the
system in its present form is the
uncertain release date of the first-run
engagement. A change in the first-
run date necessitates all subsequent
runs pushing their dates back or for-
ward as the case may be.
It the exhibitor has other pictures
booked for those dates, he has to let
his competitor take the picture, or
{Continued on Page 5)
Reade's Chain Up to 24
Walter Reade has purchased at the
sheriff's foreclosure sale, the prem-
ises known as the Strand, Freehold,
N. J. The purchase price was $181,-
000. The building will be closed and
completely remodelled and will be
added to the Reade chain which now
gives him 24 in the following towns:
New York, Cleveland, Asbury
Park, Long Branch, Plainfield, Perth
Amboy, Trenton, New Brunswick and
Freehold.
Friedman, New Contact Executive
Joseph Friedman, manager of Uni-
versal's Detroit exchange, who re-
cently came to the home office, will
act as contact executive, a position
created by Arthur Kane. The latter
resigned some time ago to enter pro-
duction. Friedman will be concerned
with the maintenance of liaison be-
tween the studio and the sales force.
Carolina Meets Jan. 15
Charlotte, N. C— The M. P. T. O.
of North Carolina will hold its md-
winter meeting here on Jan. 15.
March, F. B. O. Month
Colvin W. Brown, of F. B. O. an-
nounces March will be known as F.
B. O. Month.
RUSSIA
By ERNEST W. FREDMAN
The Film Renter and M. P. News
What the Russian Studios
Are Doing
London — A visit to the Russian film
industry is entirely different from
visiting film production in any other
country in the world, for it is the
only country I know of where the en-
tire him industry is Government con-
trolled. 1 know of no other country
where not only are the films made to
Covernment order but pictures are
distsibuted by them and foreign films
also bought by the Soviet so that one
views the situation from a completely
different angle.
Visiting Russia one has to bear in
mind that the Sovkino are all power-
ful, and to remember that with the
exception of the Mejrabpom, which is
the International Workers Relief of
Moscow, all other studios are direct-
ly controlled by the Soviet. Even the
Mejrabpom, which incidentally is the
best producing unit in Russia, has its
pictures taken by the Soviet so that
a vastly different state of affairs ob-
tains than would be the case in Eng-
land, America, France, Germany or
any other European country.
it must also be remembered that
Russia has a vast population, esti-
mated at some 160,000,000, and of
that number at least 120,000,000 are
of the peasant class and correspond-
ingly ill-educated and entirely ignor-
ant, so that when the Soviet make
pictures they have to be of a charac-
ter that will be understood to some
extent by the peasants who will see
them in the small towns and hamlets
throughout the country.
Russians Using Imaginative Power
Nevertheless, it would be a mistake
to think that Russia makes pictures
of a type that will appeal to only
ignorant people, for while several of
them tell a very simple story, they
are exceedingly well-acted and pos-
(Continued on Page 4)
After N. W. Houses
North American Theaters Corp. Act-
ive— Further Deals With Acker-
man and Harris Possible
Frank R. Wilson, president of the
North American i heaters Corp. and
one of the bankers associated in the
company, will leave for the Pacific
JSlorihwest in about a week in con-
nection with a number of theater pro-
jects launched by Harry C. Arthur,
general manager of the company, in
that territory.
A report emanating from Portland,
Ore., on Saturday had it that North
American had closed a deal with Ack-
erman and Harris for an interest in
their theaters. Wilson said he was
not aware of any such move, but that
he did consider it likely that Arthur
had closed with A. and H. for North
American's participation in the for-
mer's houses in other cities. Arthur,
who is now in the West, has pur-
chased the Fresno house which Ack-
erman and Harris have just finished.
It is estimated that A. and H.'s affil-
iation with other circuits, particular-
ly in California, embrace a total of
100 houses and that vaudeville houses
operated directly by A. and H. num-
ber eight.
North American, as noted, has
taken over under lease the Portland
house planned by A. and H. This
theater is being built on Broadway
(Continued on Page 4)
M. P. Capital Seeks Listing
Application has been made with
the N. y. Stock Exchange to list i3,-
690 additional shares of common
stock without par value of the M. P.
Capital Corp.
Simmonds-Kann Buy Foreign Rights
Simnionds-Kann have purchased all
foreign rights from S. S. Krellberg
of Excellent Pictures on the forth-
coming series starring Pauline Fred-
erick.
Three Runs for "Ben-Hur"
"Ben-Hur" will open in Chicago
Feb. 1; in Boston on Washington's
Birthday, and in Philadelphia on
April 19.
"U" To Build in Nebraska
Hastings, Neb. — The Hostettler
Amusement Co. of Omaha, a sub-
sidiary of Universal, has obtained op-
tions of two lots here on which it
will erect a theater and office build-
ing to cost $100,000.
This is the first move growing out
of the fire recently, which destroyed
the Empress, one of three operated
by Hostettler.
Graham Wilcox to Make "Bindle"
London — Graham Wilcox Prod.
has purchased "Bindle." Harry Park-
inson will direct.
"Garden of Allah" Starts Sept 1.
Los ^Angeles — "The Garden of
Allah" 'will go into production about
Sept. 1.
Shea's Buffalo Opens Jan. 15
Buffalo— Mike Shea's new theater,
the Buffalo opens on the ISth.
i
THE
i
s
^E^
DAILY
Monday, January 11, 1926
Vol. XXXV No. 8 Monday, Ian. 11, 1926 PrictS Cents
I
Copyright 1926, Wid's Films and Film Folks,
tnc. PiiMished l)aily except Saturday and hol-
idays at 1650 Broadway, New York, N Y., by
WID'S FILMS and FILM FOLKS, IWC.
Joseph Dannenberg, President and EdiJor;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manaj-Ter ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter Mar 21. I'lS,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15. 00. Subscribers
«bould remit with order. Address all com-
-Munications to THE FILM DAILY. 1650
Broadway, New York. N. Y. Phone Circle
■736 4737-4738-4739. Cable address: Filmday,
Vew York. Hollywood, California — Harvey
X. Gausman, 6411 Hollywood Blvd.; 'Phon«,
<»7jiite 3980. London — Ernest W. ■Predman,
th. Tilm Renter, 58, Great Marlborough St,
Lor on, W. I., Paris — La Cinematographie
?raMaise, 5. Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak Not quoted
Famous Players 108>« 108 108 400
F. P. Pfd 117^ in-^ 117^ 100
Film Inspection .. 7'A 654 7 2,200
First National Not quoted
Fox Film "A" 83 8354 8254 200
Fox Theaters "A" 34 Ji 33% 33^ 2,300
Loew's, Inc 4054 40 40j^ 1,200
Metro-Gold. Pfd. ... 22^ 2254 22^ 100
M. P. Cap. Corp. .. 2054 2054 2054 200
Pathe Exch. "A" .. 8154 8154 8154 100
Skouras Brothers . . 52 52 52 ....
Trans-Lux 14 13 J4 1354 8,200
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers Not quoted
Warner Picture Not quoted
Record in Freight Traffic
The movements of railroad cars
loaded with revenue freight are al-
ways a barometer of business condi-
tions. The greatest freight traffic on
record was handled by the railroads
of the United States during 1925, ac-
cording to the Car Service Division
of the American Railway Ass'n.
Loading for the year amounted to
51,177,962 cars, an increase of 2,643,-
529 cars, or 5.4 per cent., over 1924
and 1,365,849 cars, or 2.7 per cent.,
over 1923. It also was an increase
of 6,059,490 cars, or 13.4 per cent.,
over 1920, while it was a still greater
increase over 1921 and 1922.
Code Change Makes Theater Possible
Hartford, Conn. — Under the pro-
posed draft of the building code it
will be possible to make use for thea-
ter purposes of the site now occu-
pied by the City Hall Grocery. Un-
der the old code restrictions were
such that on a technical provision
about courts surrounding a theater
where exits to the street were lack-
ing, even a small theater would not
be possible.
< Tentative sketches have been sub-
mitted on the proposed theater. Plans
provide for a capacity of 4,200.
Chicago Dismisses Theater Action
Chicago — Proceedings brought to
restrain the city from enforcing an
ordinance prohibiting crowding of
theater lobbies were dismissed by
Judge Oscar E. Hebel.
Attorney Ray E. Long, counsel for
the National Theater Corp., the com-
plainant, states an amended petition
to enjoin Chief of Police Collins and
Fire Commissioner Joseph F. Con-
nery from enforcing the ordinance
will be filed.
Another Large Rochester House
Rochester — The Monument The-
ater Corp. of Buffalo, has purchased a
site at Court St. and Clinton Ave.,
for a 3,500 seat theater. The con-
tracts for the real estate, involving
$1,150,000 have been closed.
Construction will start in the
Spring. Morris Slotkin is general
manager. It is understood that A.
H. Fennyvessy is interested.
Two New Sax Units
Los Angeles — Two new units will
be added by Sam Sax, a comedy unit
with Lloj'd Hamilton starring in 12
two-reelers, and William Fairbanks
in eight features. Lon Young, now
in New York, will join Sax as soon
as preliminary work has been com-
pleted. Young will collaborate on
adaptations and continuities. "Quar-
antined Rivals," by George Randolph
Chester, has been purchased bv Sam
Sax for 1926-27.
May Change Minneapolis Ordinance |
Minneapolis — An effort to amend
ordinances pertaining to licenses and
theater regulations to permit motior ,
picture theaters not equipped as reg-j
ular theaters to give vaudeville per- ;
formances was discussed at a meet-
ing of council committees on licenses
and ordinances and legislation. At \
present only one performer is allow-
ed on the stage of picture theaters.
Newell, Reitchin & Schack Move
Chicago^ — Newell, Reitchin' &
Schack, operating five theaters —
the Howard, Jeffrey, Adelphi, Key-
stone and Panorama — have moved
their headquarters to 616 South Michi-
gan Ave.
'OUR GANG C
Aschers Sell Columbus Theater
Chicago — Ascher Bros, have sold
the Columbus to a realty firm. The
house at 639 Ashland Ave. is under-
stood to have been outgrown by ex-
panding Ascher activities.
Saturday Morning Shows at Sulgrave
The first of a series of Saturday
morning matinees for children will
be given Saturday at the Sulgrave
Hotel, 67th St. and Park Ave. The
proceeds will go to the fund of the
Yorkville Center Junior Camp for
Boys. Several Pathe subjects have
been booked.
Baker Titles "Just Suppose"
The titling of "Just Suppose" has
been completed by C. Graham Baker,
who also prepared the scenario.
Baker will now assist Don Bartlett
in the preparation of "The Kid from
Montana " and picturize Jeffrey Far-
nol's novel "The Amateur Gentle-
man," both of which will be directed
by Sidney Olcott. Dick Barthel-
mess starred.
In Courts
In a dispute between Alfred L.
Harstn and Jerome Rosenberg, of
the Savoy in W. 34th St., over the
sale to Rosenberg of equipment in
the Gotham in E. 125th St. in 1920,
the Appellate Term has affirmed a
judgment for Harstn for $2,021.
Dwan to Direct "Padlocked"
Los Angeles — Allan Dwan will di-
rect "Padlocked" by Rex Beach.
Paramount expects it to be one of its
important pictures for the fall.
$500,000 Bronx House
Jacobs & Livingston have sold
property at Gunhill Road and Web-
ster Ave., to a builder who will erect
a 1,600 seat theater to cost $500,000.
Calendar from Fox
Fox is issuing a large wall calen-
dar to the trade.
^^SeMadefSMa
Look Betterand Wear longer
"skyrocket" Again on Leviathan
"The Skyrocket" was again pre-
sented on the Leviathan, this time,
last night at sea. It was introduced
by a short reel which was made
Thursday night at the premiere,
showing the arriving guests.
May Not Build in Ssrracuse
Syracuse, N. Y, — Plans for the
$1,500,000 theater to be built here by
the Mark Strand Corp. are still in
embryo and there is a possibility the
house may not be built at all, accord-
ing to report.
A. & H. in 'Frisco
San Francisco — Ackerman & Har-
ris will erect a $450,000 neighbor-
hood theater on San Bruno Ave. be-
tween Burrows and Bacon Sts. The
theater will have 1,500 seats.
Negative Developing
and Printing
Complete Title Service
SAUND FILM LABORATORIES, Inc.
Phone Bryant 7577 729-7th Ave, N. Y.
Exhibitor Turns Newspaperman
Edmonton, Alta. — Walter Davis,
manager of the Empress, has become
a newspaper writer, his column being
a feature of the dramatic section of
"The Edmonton Journal" on Satur-
days.
hal roach
His Rascals
GOOD CHEER
OimicV ty-Robext MeCottnuv
This is a 'Corn«»"hlock' cut furnished
FREE for all Pathecomedies at your
exchange.
ARENA CHOP HOUSE
148 West 46th Street
Rendezvous of the Film Trade
A quilt plact to talk husintu
Luncheon Blue Plates 60c up
Also a la Carte
— PRIVATE DINING ROOMS—
FOR SALE
Unrdeased negatives
of features
for
North American Territory
K.131 c-o Film Daily
1650 Broadway N. Y. C.
SrienikTbnd
BAY STATE
Second Oldest Continuous
Raw Stock
Producer in America
NeKatire PotitiTe Safety
MAP OF
.^ CITY OF^\
M NEW U>>
ALL
NEW
YORK
is
plastered
cixc^olduH/n'^^cx^s
WATCH MARSHALL NEILAN'S
COMIC SENSATION
tvith
Sally O'Neil
Charles Murray
William Haine*
Ford Sterling
IT STARTS ON A PHENOMENAL CAREER
WITH TREMENDOUS. CAPITOL (N,Y.) PREMIERE
THE
-^S^
DAILY
Monday, January 11, 1926
Russia
{Continued from Page 1)
sess few crudities. The productions
themselves show plenty of imagina-
tive power on the part of the pro-
ducer, and while it must be confessed
many of them are of a type unsuit-
able for this country, mainly on ac-
count of the story, yet at the same
time they are entertaining and far and
away better than some of the heavy
and crude German pictures that we
nave seen trom time to time.
Production is earned on in Russia
by Goskinos of which the hve most
important are Mejrabpom Goskino ot
Moscow, Goskino of Leningrad,
Georgia and the Ukraine Gosjcino,
as weil as a concern called Prolet-
kino which mainljy concerns itselt
with the production of trade union
subjects.
Ihe studios of Mejrabpom and the
Goskino in Moscow are not particu-
larly large, but are smaher in size
than some of the producing studios
in this country, such as the Alliance
and the B. ik C. They have a good
tioor space capable of taking one
fairly large set but their equipment
is inhnitely below that which we hnd
in any British or German studio, to
say nothing of America.
Most of the lighting equipment is
German, but all the same they man-
age to obtain a pretty good picture.
In the Goskino studios they have Bell
and Howell cameras, but tne lighting
equipment is poor. There are two
studios here, one fairly large and the
other somewhat small, but they also
have laboratories for the printing of
their hlms as is the case with Mej-
rabpom.
One Unit Plans 14 Films
It is quite a common thing for
them to work all night on scenes, and
in the Mejrabpom studios /hen they
were making "Aelita," a fantastic pic-
ture dealing with a trip to Mars, one
scene was placed three days, then
taken down, another put up and the
original scene placed back again. This
company started in 1924 and made six
films during that and this year. They
are making 14 pictures, all with a
view to export, together with small
educational and propaganda films.
Mejrabpom are responsible for the
best pictures. Probably their great-
est film is "The Station Master" from
the story by Pushkin, the well-known
Russian author. This features Mosh-
win, an a<;tor of world-wide renown
from the Moscow Art Theater, who
incidentally is the producer of the
picture. Moshwin, it will be remem-
bered, appeared in "Politushca."
"The Station Master" is a very
simple story, some seven reels in
length with part of the settings made
of reproductions of old Petrograd in
the period of 1830. It sets out to
show a station master in a country
village who idolizes his only daugh-
ter. A handsome officer of the Czar's
army while changing horses sees the
girl and entices her to Petrograd
where he installs her as his mistress.
Frantic at the disappearance of his
daughter, the station master tracks
her to the house, is thrown out by
the officer, but ultimately secures ad-
mittance. He is made a laughing
stock of at a party by the officer's
friends and ultimately dies of a broken
heart.
The feature of the picture, with its
beautiful settings of intense interest,
is the amazing performance of Mosh-
win, who one might describe as the
Jannings of Russia. He invests his
part with a sincerity that is moving
in the extreme and particularly fas-
cinating to watch.
Negatives Costs Nominal
As an instance of what Russia
spends on a picture 1 understand
that "The Station Master" cost $00,-
UUU to make, while a nim called "The
Tliree Thieves," produced by Jacob
Protozanooff, in six reels and starring
lllinski, a well known artist, now in
the course of production by Mejrab-
pom, is estimated to cost ^oO.UUO, and
will take three or lour months to
make. Another picture which created
some sensation in Kussia, produced
by this company, is "Aelita," pro-
uuced by JacoD rrotozanoott who is
Che (arimtn ot Russia, inis producer,
wno has made a great name lor nim-
seit in Russia, previously produced
pictures tor Gaumont in raris.
ihe settings in tnis nim are weird
and tantastic to a degree and the
story IS an imaginative one and deals
witn a trip to Mars with all the
cuDist and futurist settings that one
associates with the German pictures.
i:<rankiy, I found it the most impos-
sible nonsense, wearisome to follow
and a picture that would stand no
possible chance of success in this
country, it introduces a rather beau-
tiful Russian actress, Julia bontzeva,
an eighteen year old artiste, new to
drama, who has previously only
played in comedies, while the re-
mainder of the cast are all recruited
from either the Moscow Art Theater
or the Kamerui theater.
Incidentally, in this picture I saw
the artiste named igor ilinski who
has established a reputation as a great
comedian and is looked upon as the
Russian Charlie Chaplin. Person-
ally, I found him a distinct libel upon
our Charlie. "Aelita" is a picture
that will probably come over here
but is not likely to achieve any suc-
cess in this country.
Lenin's Death in "His CaU"
A film with distinct possibiHties, if
it were not for the vast amount of
propaganda there is in it, is a picture
entitled "His Call," also produced by
Protozanooff, with plenty of drama
which opens in the time of the 1905
revolution. It has a somewhat simple
story, portraying the son of a rich
merchant who has to secrete his
wealth before fleeing the country. Af-
ter the revojution he plans to return,
intent on recovering the jewels, and
uses the heroine to help his plans.
At the critical moment his disguise
is penetrated, he murders her mother
and is himself slain.
A moving scene, in this picture is
the death of Lenin and its effect upon
the populace, and one sees hundreds
of people stricken by the news of th^'
death of their leader. There are aUb
excellently photographed sceney of
the funeral which take up almosf the
entire length of the last reel. /"His
Call" is a picture that, cut drasfflcally,
could be used over here without its
propaganda element and has dSstinct
possibilities. Finely acted and well
produced, I found it holding one's at-
tention throughout its entire
leWth.
The producer has shown plenty of
imagination in his treatment of the
story and deserves commendation for
his effort. Here again the artistes
were recruited from the Theater Com-
edia and, in fact, there was only one
recognized kinematograph artiste in
the whole picture.
Other Mejrabpom pictures I saw
were "The Steel Stork" made last
year, an aeroplane adventure film
starring Egert, the well-known Rus-
sian actor; "The Cigarette Maker,"
a story of life in Moscow, not by any
means badly done but doubtful of any
appeal in this country. "The Bear s
Wedding," a 17th century picture ol
Lithuanian nobles, starring the same
actor, is another film to which tht
same remarks apply, while "The Tail-
or from Torjak, " a comedy by the
same man who wrote "His Call,'
featuring Ilinski, was one that 1
was not able to see but of which re-
port speaks highly.
Russa's Best Effort in Work
A big picture that this company is
enfpeed upon is entitled '^sienka
Rasin," and i should imagine it is
likely to be the most ambitious pro-
duction that has been made in a Rus-
sian studio. "Stenka Rasm " was a
kind of Robin Hood operating in the
17th century and the story is, i be-
lieve one ot tremendous power, deal-
ing with the Russian revolution of
that time which will take, it is esti-
mated, some eight months to make.
A great deal ot the scenes are laid
in the region of the Volga and it is
estimated the film will cost from
$150,000 to $200,000.
Costumes were being prepared for
this film, all of them of exceptional
beauty. All the costumes were be-
in" orepared in the Mejrabpom work-
shops at the studios and some thous-
ands of them are necessary. The
amount of labor involved in the mak-
ing of these costumes is incredible
and much of the material is made
from priests' robes which are avail-
able since the revolution. The work
is heavy but the effect is beautiful in
the extreme. The preparatory work
alone on this picture has taken a con-
siderable amount of time, and it is
obviously going to be the most am-
bitious picture that has been turned
out of a Russian studio to date.
Activities of the Goskino, impor-
tant Russian producing unit, are
taken up in the concluding install-
rnent of the article, the last of the
F'redman series.
Alternate Jazz and Classical
Chicago — Lubliner & Trinz have
worked out a new idea at the Senate
and Harding, by switiching music
directors each week from one house
to the other. One week, the Senate
orchestra plays jarr--~imder direc-
tion Of Art Kahn, and^l
syhiphony music, led by Ben
On Broadway
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — "The Wedding Song"
Cameo — "The Phantom of the Opera";
Capitol— "Mike" i
Cohan— "Ben Hur" 1
Colony — "California Straight Ahead"
Embassy — "The Merry Widow"
Loew's New York- Today— "A Kiss
for Cinderella"
Tuesday — "Counsel for the De-
fense' and "The Arizona Sweep-
stakes"
Wednesdaft' — "Classified"
Thursday — "The Itew Command-
ment"
Friday — "The Broadway Lady" and
"The Ship of Souls"
Saturday — "Sweet Adeline"
Sunday — "Womanhandled"
Loew's State — "His Secretary"
Mark Strand— "That Royle Grl"
Rialto— "The Splendid Road"
Rivoli — "Mannequin"
Warners — "Lady Windermere's Fan"
Brooklyn Mark Strand— "The Phan-
tom of the Opera"
Next Week
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — Not yet determined
Cameo — Not yet determined
Capitol — Not yet determined
Cohan — "Ben Hur"
Colony — Not yet determined
Embassy — "The Merry VVidow"
Mark Strand— "That Royle Girl"
Rialto — "The Vanishing American"
Rivoil— "Hands Up"
Warners— "The Sea Beast"
Brooklyn Mark Strand — "Infatua-
tion"
After N. W. Houses
(Continued from Page 1)
between Salmon and Mam Sts. in the
Oregon city and will be known as the
Broadway. In Seattle, the company
is building a large first-run. Other
expansion is certain in the near
future.
next,
In Tilt Over "Bobbed Hair"
Chicago — The Warners are in diffi'
culties here over "Bobbed Hair." Or-
ganized Catholics protests the scenes
which pertain to a girl garbed as a
nun. 'The organizations seek their
deletion, while the Warners contend
that if this is done, nothing would
be left of the picture.
\^Y 0A^^
^
Reports Rife in Northwest
Portland, Ore. — There is consider-
able talk here about theaters. Al-
though the Northwest has been look-
ed upon as opportune for a number
of the producing-distributing com-
panies which are rapidly acquiring
theaters in which to show their own
productions, none of the firms actu-
ally acquired property until the work
was started on the new Fifth Ave.
theater in Seattle by North American
Theaters. Warner Bros, announced
plans to buld in Portland but dropped
the project.
Reports of new theaters projected
here have also included Famous and
Metro-Goldwyn-Mayer. It is re-
ported and believed here in theater
circles that the Heilig is to be sold.
The purchase of the Heilig in Tacoma
this week by a Tacoma corporation
has strengthened this belief, and it
is iinderstood that the owners of the
Heilig here have been negotiating
or a sale.
The Orpheum is now erecting a
ntw theater in Seattle, and is re-
pm-ted to be negotiating for property
here. Whether they will build or
pufchase the Heilig is yet a matter of
speiculation
i
Monday, January 41. 1926
Newspaper Opinions
"The Ancient Mariner"— Fox
Monroe, Chicago
AMERICAN—* * • This picture is elab-
ate and has a large and capable cast. The
legory * * * is woven well with the modern
■obleni and the whole thing is made enter-
ining. * • *
TRIBUNE—* * * The picture is a splendid
jliday offering with its fantasy sequence fol-
wing as closely as the producers could Gus-
ve Dore's illustrations nicely worked out.
is well played and will have a strong ap-
:al to the imaginative dreamer. ♦ ♦ *
Keith's, Cleveland
PLAIN DEALER—* * * While some of
e dramatic situations do not come up to our
cpectations and others seem rather exagger-
ed the recounting of Coleridge's poem, on a
hile, is fairly accurate and interesting. ' ' '
Washingfton, Detroit
FREE PRESS— * * * one of the finest
jliday pictures seen here in many years. It
a Christmas picture, in that the time of the
cry is during the Yuletide season. • • ♦
"The Beautiful City"— First Nat'l
State, Los Angeles
EXAMINER—* * * Barthelmess really does
)nvince you there is beauty in that city, de-
)ite the atmosphere of tenements and selfish-
1- pss in which he is surrounded. * ♦ •
EXPRESS—* * * As a dark-skinned, ideal-
tic dreamer, Barthelmess touches the heart
1 his characterization of the flower vendor,
ony Cillardi. * * *
HERALD—* * * Ricard Barthelmess, play
ig the part of Tonv Hillardi, does a rare
t of acting as the Italian flower seller who
more in love with his dreams that with
is husinesR. • * *
RECORD—* * * The work of Barthelmess
paralleled by the excellent handling of her
|)le by Dorothy Gish. who is rapidly develop
ig a dramatic ability which may rival her
)rmer comedy efforts. * » ♦
TIME.S — * * * The worn-ont theme is made
|assahly interesting hv Brirthelmess's char-
terization of an Italian youth of the tene-
lent district, and by Dorothy Gish's very
leasing playing of the Irish heroine. * • •
"Black Cyclone"— Pathe
Circle, Cleveland
PLAIN DEALER—* * * Here is a photo
lay that may be described as being "difi'er-
nt." It is unusual in that it glorifies the
orse, inuch in the same manner as the van-
ihine buflfalo was featured in "The Thunder-
ig Herd.
, "Bobbed Hair"— Warners
Strand, Cincinnati
TIMES-STAR- * * * While not a mas'^cr-
iece of literary ingenuity, it serves its pur-
ose by providing plenty of action and fun
'ithout any accompanying Iirain strain. • • *
"Bright Lights"— M.-G.-M.
State, Boston
TELEGRAM—* • * It has been a long
itne since Charles Ray has done anything so
pontaneous. • » •
'Clothes Make the Pirate"— Param't
Olympia, Boston
TRAVELER—* * * There isn't much to
1; simply that the atmosphere is a little dif-
erent, and CLeon) Errol is at times very
unny. • • •
Walnut, Cincinnati
TIMES-STAR—* * ♦ Leon Errol's funny
ace and folding lees make one continuous
cream of "Clothes Make the Pirate. • * •
em garb has nothing to do with the lamented
decline of chivalry. • • •
EXPRESS—* * * Despite stunning interi.
ors, picturesque shots in Italy and an uncon-
ventional plot, action lags at times. • » •
HERALD—* * * It's a thing of consider
able potential box office appeal. A great per-
centage of flapper fans of every feminine age
will find "Cobra" good for what ails 'em.
TIMES— * * * "Cobra" is chiefly a series
of long, slow-motion close-ups of a man whose
greatest success came with rapid, romantic
action. • • •
"Go West"— M.-G.-M.
Orpheum, Boston
TELEGRAM—* * * It is the biggest
scream the frozen-faced comedian has ever
done and surely must set a new record in
elaborate laugh-provoking protoplays. Buster-
(Keaton) portrays a role ideally suited to his
inimitable brand of screen clowning. • • »
"Hands Up" — Paramount
California, San Francisco
BULLETIN—* * * There is always a
wealth of entertainment in the Raymond Grif-
fiith comedies. • * * If anything, the cur-
rent picture is more unusual than any he
has made up to the present and in many re-
spects it is funnier. ♦ * •
CALL AND POST—* * • Here is one of
the most subtly delightful travesties yet to
reach the screen — a burlesque of war, West-
ern and wagon-train stuflP. * • •
EXAMINER—* * * Griffith has an impas-
sive countenance, with sudden comical fleshes,
and a demeanor always on the verge of some-
thing surprising, which is effective and en.
joyahle. • • •
NEWS—* * * "Hands Up" is easily the
best thing that Raymond Griflfith has ever
done, and that is saying a lot. Gag men and
stibtitle writers have overlooked no angles
from which to aim the shafts of their satire.
"A Kiss for Cinderella" — Paramount
Metro, Boston
GLOBE — • * * Of course, it is the Cinder-
rella motif with the Barrie touch, however,
and the producers have spared no expense to
make this second Barrie film quite as good
as was "Peter Pan." • • •
fRAVKLER— * • * The famed Barrie
whimsicality screens exceptionally well. Her-
bert Brenon. the director, and Willis Goldbeck.
who did the scenario, have deftly reproduced
the so-called Barrie touch. • » •
Century, Baltimore
SUN — * * * The dream episode which cov-
ers two or three reels is a fantastic creation
that reflects great glory on Brenon. It has
all the bizarre Tinrealitv of the dream in "The
Beggar on Horseback." • • •
Roosevelt, Chicago
AMERICAN—* * 'Oh boy, how the young-
sters are going to enjoy it. though! And this
applies to those of 80 as well as 8. For, here
is the whole story of Cinderella acted out for
their benefit. * * •
JOURNAL—* * * No one better than Bar
rie can take charm and tie it tip and stow it
away In the pages of a book and no one bet-
ter than Herbert Brenon can filch the thine
from between the book covers and make it
dance unon the silver sheet. • • •
POST — * • * The picture is a most gor.
geous affair, as cay and beautiful and richlv
decorated as a Christmas party. Cinderella's
adventures are everv child's dream come true.
Caoitol. Cincinnati
PRESS — * * * The whole movie is full of
comedy, of an elusive, whimsical sort. We
can think of no picture which so successfully
has cautrht the spirit of the original play or
novel. • • •
TIMES-STAR- • • * While there are
certain elements of structure and continuity
which could be improved, the effort is so mer-
itorious as an entirety that it deserves to rank
with the superior pictures. • • •
Allen. Cleveland
PLAIN DEALFR- • * * She (Betty Bron-
son') has caueht the nathetic charm and wlst-
fulness of the London slavery so expertlv
that T think no other could have done it half
«o well. * * *
K'''iii|lliiiii"i"""'ii"'iiiii'iiiiiiii""niii"iiiii"niiiiiiiiiimmmiiniiiffliii'iiiimiwiillllllli''J
B We are in the market for __
I SINGLE REEL NOVELTIES j
I IRIS NOVELTY EXCHANGE |
1 729 7th Ave. N. Y. C. i
i Brv. .?.'?78 1
amwiMiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiimiiiiiiiiiiiimiiii^ l^^iimiiiiiiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiip^
"Cobra" — Paramount
Metro. Los Angeles
EXAMINER—* * * affords Rudolph Val-
entino a rare opportunity. Not hi.strionicallv.
•erhaps — but mo^t certainly sartorially. He
(roves to the yoini? ladies nf todav that mod-
miiiiiiiiiiiiiiiiiiim
FEBRUARY 28th I
Frowns on Zones
(Continued from Page 1)
run it day and date, under the pres-
ent method of city zoning.
Because each exchange has an av-
erage of not more than four or five
prints and there are many more the-
aters in line for the pictures, under
the present plan, an unhealthy feel-
ing of distrust has arisen between
exhibitors and the distributors. Ex-
hibitors say that favoritism is being
shown. Circuit owners are being
favored before individual owners. In-
stances of personal favoritism have
also been known.
J. J. Harwood, president' of the lo-
cal exhibitor organization, stated on
Salurdaj' that the zoning plan was
never adopted by his association, hut
that it was approved by the New
York headquarters of distributing
companies and then put into opera-
tion. He describes the situation in
the following manner:
"There are 39 zones in the city, nine on
the west side and 30 on the East side of the
Cuyahoga River. East and West do not
conflict. After the first and second runs a
picture becomes available to all the first
run houses that have bought it for their re-
spective zones, and where a distributor has
sold say 20 of these first-runs from ten to
fourteen of them are disappointed. The
zones are so small that in a number of in-
stances the first-run houses in connecting
zones are really competitors, so you can
imagine bow the exhibitor that does not get
the picture will feel.
"The situation becomes keener in the case
of the so-called big specials, such as 'The
Ten Commandments' and 'Don Q,' where the
exhibitor has been compelled to pay a big
guarantee and than an overage. It would
aid the situation somewhat if a distributor
had a sufficient number of prints to serve
every house sold when the picture is de-
clared available, or to withhold selling the
subsequent runs until the houses he can
furnish are through with the picture. Then
if the other houses feel that the run has
hurt them they can buy at a lower figure so
that he can see a possible profit."
Unions Showing Labor Film
Chicago — Various union organiza-
tions throughout this territory are
showing "Labor's Reward," made by
the label trades department of the
American Federation of Labor. The
film is screened in connection with
meetings of various locals.
Novel Stunt in Canada
London, Ont. — As a means of cre-
ating interest in the showing of "The
King on Main Street," the manage-
ment has offered a free ticket to ev-
eryone who brought to the box office.
the king of hearts from a deck of
cards.
Action Deferred on "Kimono" Ban
Harrisburgh, Pa. — The final deci-
sion of whether or not "The Red Ki-
mono" can be shown in this state has
been deferred by the Censor Board,
which originally banned the pictuffe.
Franks Now a Manager
Kansas City — H. Franks, formerly
with the local branch of the Junior
Orpheum Booking Offices, is the new
manager of the 10th St. theater, Kan-
sas Citv.
Capitol, Montreal, Broadcasting
Montreal — Program features and
special numbers are being regularly
broadcast from the stage of the Capi-
tol every Sunday afternoon for an
hour under Harry Dahn.
OFFICE SPACE
One thousand square feet, cut-
ting room and projection facil-
ities. 'Phone Wisconsin 3770-L
Arthur J. Lamb
presents
THE MOLLY MAY SERIES
(INC.)
12-2 reel comedies
Written by A. J. LAMB
Featuring VIOLET MERSEREAU
Direction of JOSEPH LEVERING
1st release "Twas Her First Night In Philadelphia" — Jan. 18th
also
MAKE ME LAUGH!
featuring Joe Raymondl
6-2 reel comedies written by A. J.^Lamb
supervision Joseph Levering — 1st release March 5th
The World' s Distributing Rights to the abovt vesud in
CRANFIELD & CLARKE, Inc.
1476 Broadway, New York City
*f
a
ANNOUNCEMENT,
January-to-June, is ivritten
in Showman* s language
It lets the pictures speak!
26 outstanding Box-office Hits
and 2 Stupendous Specials!
Coming Friday in the "Motion Picture News'
7Aff BRADSTREET
ojC FILHDOM
,A,,A^ Xj^
J'Ur^-^
;9(^re(0cmizeii
Authority
roL. XXXV No. 9
Tuesday, January 12, 1926
Price 5 Cents
Warner Franchises
heaters Signing for Time Periods
Ranging from One to Five Years
— Pantages Deal Closed
The Warners are busy selling fran-
lises, ranging from one year to five
duration. It is understood several
undred theaters have already signed,
ie franchise to become effective with
le 1926-1927 product.
The Warners have closed a deal
ith the Pantages circuit to which
ley will turn wherever vaudeville
comes necessary in the operation
the 16 theaters now comprisinc: the
/arner chain. In return, the Pan-
ges circuit of theaters, operating in
)out 30 mid-Western and Far West-
n cities will book Warner pictures.
is stated by a Warner oflficial the
antages bookings aggregate close
I to 30 weeks.
Clpvelar.d — The Circle, operated by
arner Bros., will offer Pantages
iideville in connection with features,
arting either Jan. 16 or Jan. 23.
{Continued on page 4)
Levee Continues
le of United Plant Will Not
Interrupt Series for First
National
Hollywood — The sale of the United
udios to Famous in no wise inter-
nes with M. C. Levee present plans.
e is under contract to make a series
r First National. Several more pro-
ctions are yet to be made.
Levee will expand his rental enter-
ises. The storage building and its
ntents which Levee asserts are
Drth $1,000,000, remain the prop-
ty of the holding company. Joseph
(Conttmied on page 4)
'hina Wants Theaters
>vernment Representative Here to
Interest American Interests in
Developing That Field
Motion pictures are having such an
luence for good in China that the
linest Government has sent a rep-
sentative here to encourage the
ilding of more theaters bv Ameri-
ns and for the wider distribution of
nerican films. China's representa-
e is Sum Nung Au-Young of Pek-
7. Commissioner of Social and Eco-
mic Research in America and-Eu-
(Continued on Page 4)
Ghaney Re-Signs
Flollywood — Metro-Goldwyn-Mayer
s exercised its option with Lon
laney. The new contract covers
one; period of time,
"wen Lee and Estelle Clark have
en also placed under contract ,by
G.-M.
fl
Fox Chain in Florida
Miami Deal, Reported Under Way,
the First Move for Theaters in
That State
Miami — William Fox arrived here
yesterday on the S. S. H. F. Alex-
ander from New York,
^t is understood he has secured an
■iiterest in the Wolfson-Meyer cir-
cuit, operating the Lincoln, several
houses for colored patronage and the
builders of a new first-run which will
open in March or April.
Fox is expected to meet James R.
Grainger, general sales manager, here
later and together they will visit
Jacksonville, Daytona, and other
Florida cities with the plan in mind
of developing a theater chain.
Sidney Meyer of Wolfson-Meyer
was former sales manager for Fox.
Group Nears Port
Many Important Film Folks Aboard
the Majestic Which Docks Here
Tomorrow Morning
Probably the most important group
of mo;tion pidture personalities to
reach New York from Europe on
one boat is aboard the Majestic which
is due here tomorrow morning from
Cherbourg and Southampton. The
boat was scheduled to arrive today
but has been held up by bad weather.
The group includes:
Harry Cohn of Columbia who, with
Joe Brandt, organized a British fin-
nance unit for Columbia and arranged
to make pictures in England.
Betty Compson and James Cruze
who have been vacationing on the
Continent. Cruze visited Northern
Africa to secure preliminary data for
"Old Ironsides" which Famous ex-
(CoHtinued on Page 8)
RUSSIA
By ERNEST W. PREDMAiJ
The Film Renfef and M. P. nS^
What the Russian Studios \
Are Doing
PART II
The other producing unit is the
Goskino, many of whose pictures T
was able to view. Here also produc-
tion was booming and the two stu-
dios were employed. Incidentally, it
was a queer sight to see milk and
butter given free to the laboratory
workers at these studios. Both the
Goskino and Mejrabpom studios are
only some twenty minutes car ride
(Conttnwtd on Page 8)
T. O. G. G. Disturbed
Members' Future Causes Concern —
Support to First National With
Sam Katz Out Considered
The Theater Owners' Chamber of
Commerce will hold what bids fair to
be an important meeting today. The
theater situation in New York as it is
now constituted and reports that Fa-
mous and Fox are ready to invade the
local territory in a more pronounced
manner are to be considered.
The effect of these moves as well
as the growth of the Loew circuit,
will be gone into. Another impend-
ing topic reported on Film Ro\y yes-
terday concerned the participation of
Sam Katz in the affairs of both First
National and Famous. Although
Charles L. O'Reillv, president of the
Chamber, declared vesterdav that it
was news to him, the reports on the
street had it that the T. O. C. C, was
about to approach First National on
the following proposition:
That the Chamber would give its
whole-hearted support to First Na-
tional, provided Sam Katz were re-
(Continued on page 4)
Booking Combine
Independent Exhibitors Consider a
Buying Whip — Larger Circuits
Mav Be Invited to Join
St. Louis — There is in formation a
booking combine designed to include
oractically every independently-owned
house in St. Louis. The plan is in
the formative stage.
Joseph Mogler, president of the M.
P. Exhibitors' League who also owns
the Mogler. Bremen and Excello, ad-
mits such a plan is being considered.
"We have not fully decided^ what
will be done but are endeavoring to
secure data on similar plans in opera-
tion in other cities," he said.
"We contemplate including every
independent house and mav also in-
vite <;onie of the larger theater chains
*o ioin. It is certain that a booking
-irrangement to serve manv of the
(Continued on pane 4)
Overselling in N. W.
12.'; Exchaneemen in Minneapolis and
Sioux Falls Move to Tmp-ove
Conditions — Pledge Action
Minneapolis — Dangers of oversell-
ing were discussed and pledges nade
to remedy the evil at the annual get-
loB'ethcr of branch managers, sales-
men and bookers of the Minneapolis
and Sioux Falls territories.
The meeting was attended by 12S
exchangemen, who pledeed their ef-
forts to imnrovint? conditions in the
territory. That there is a period of
real prosperity in the offing for the
Northwest was the consensus of
opinion expressed.
Combine Forming
10 Local Circuits Discussing Holding
Company to Secure First Runs
Through Joint Buying Power
There is a move under way in lo-
cal exhibitor circles to form a hold-
ing; company which would embrace
fen of the more independent Greater
New York circuits for the purpose of
securing better first-runs representa-
tion through the force of concentrated
book buying power.
The scheme has its origin in Brook-
Ivn. Its sponsors would include in
the fold circuits which cover every
important section in the greater city.
Seventy theaters are talked of in the
olan as now framed. It is said to
have passed the embryonic stage.
(Continued on page 4)
F. & R. in Vaudeville
To Enter New Field — Roadshows and
Prologues Planned — To Increase
Chain to 100
Minneapolis — Plans for the en-
trance into the roadshow and vaude-
ville field were outlined to Finkel-
stein & Ruben managers at a confer-
ence here. Under the plan, vaudeville
presented in the Twin Cities will be
routed over the firm's circuit of ap-
proximately 90 theaters.
Announcement was made by Theo-
dore L. Hays, general manager of
the company, accompanied by the
(Contimicd on page 4)
Favor Cutting Tax
Minority Members of Senate Finance
Committee Would Free All
All Admissions— A New Plan
Washington — Entire elimination of
the admission tax is made one of the
planks in the tax program of the mi-
noritv members of the Senate Finance
Committee, submitted to the commit-
(Continued en Pane 8)
Six L. A. Houses Open Soon
Sol Lesser states that \yest Coast
will open six new houses in the next
60 (i^vt; in Los AnEreles. involving
■J^Z.OOO.OnO. "And this is merelv the
fore-rnnncr of what we propose do-
''ncr dnriniT the comincr year." he adds.
"In addition we have eight more in
'-onstrurtion. and the directors are _al-
readv considcrinir a several rniJHon
dollar appropriation for additional
ones."
Fleischer Suceeds Fadman
Max Fleis'-hrr. nroducer-creator of
Oiit-of-the Inkwell and the_Ko-Ko
si^ries. has been elected nre<;iden^^ of
Red Seal, sticccdinfr Edwin _Mile<;
Fadman. resitrncd. Fadman will sai'
for Europe to enter on a program of
novelty productions.
•n
ZJ?5^
DAIUY
i^
Tuesday, January 12, 1926
ViLXXXVNo.9 Tuesday, laa. 12. 1926 Prices Cant$
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
tiger ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
«t the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $S.OO; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E, Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, S8, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak 111 109J4 109^ 2,400
Famous Players 108f< 106J4 107 3,000
F. P. Pfd 11754 117 UTA 1,000
Film Inspection .. 7ii 654 6J4 700
First National Not quoted
Fox Film "A" .... 82 H' 8254 8254 800
Fox Theaters "A" 34 335« 33H 4,000
Intern'l Projector Not quoted
Loew's, Inc 4054 3954 40 1,600
Metro-Gold. Pfd. .. 2254 2254 2254 300
M. P. Cap. Corp. ..21 20 20 5i 1,100
Pathe Exch. "A" .. 785^ 78;4 7854 300
Skouras Bros 52 52 52
Trans-Lux 14 \2H 13 9iiM
Universal Pictures Not qaoted
Univ. Pict. Pfd Not quoted
Warner Brothers .. 17J4 1754 17J4 500
Warner Pictures Not quoted
Leases Delmonte, St. Louis
St. Louis — Fred L. Cornwell, owner
of the Delmonte, leased it for a long
period to Ray Miller of Mexico. Mo.,
and Jack Weil of St. Louis. Miller
has disposed of the Grand, at Mexico,
to Smith & Josephson of Kansas
City, and will take personal charge
of the Delmonte theater. He also
sub-leased his theater in Moberly.
Weil is the head of Jack Weil Pic-
tures.
Hays En Route to Hollywood
Los Angeles — Will H. Hays has
left New York for Hollywood. He is
expected the end of the week.
DeMille to Feature Jetta Goudal
Hollywood — Cecil B. DeMille will
feature Jetta Goudal in several pic-
tures.
FOfL_nE^LT
BELL - HOWELL
AND
AKELEY CAMERAS
WU/i or Wilh.out Cameramen
SEIDEN CAMERA EXCHANGE
7'."' Seventh Ave. NYC.
Bryant 395 1
Theater Changes in Omaha Territory
Omaha, Neb. — Several changes in
theater management are reported, in-
cluding the sale of the Lucas, Lucas,
S. D., by Frank Meyer to C. S.
Yages; Star, at Maurice, la., by J.
L. Mieras to E. Mieras; Tivoli, at
Bartley, Neb,, by J. W. Arbogast to
W. R. Daniel; Opera House, at
Brunswick, Neb., by Ed Rohwedder
to M. Stevens; Gem, at Emerson, la.,
by Wm. Huntsman to J. C. Wilkins,
and the Plaza, at Ackley, la., bought
by J. E. Trovas.
To End Competition at Berlin, Wis.
Berlin, Wis.— Ed. M. Starkey will
end competition here by taking over
the Rex on a long term lease. He
now owns the Opera House. This,
it is expected will end the plan of
outside parties to erect an $80,000
house.
"Silky Anne" for Connie
Los Angeles — "Silky Anne," an
original by Edward Clark will be
Constance Talmadge's next. Ray-
mond L. Schrock is adapting, in col-
laboration with Clark. Sidney
Franklin will direct.
Premier to Distribute Chadwick
Milwaukee — John Ludwig and I. E.
Chadwick have formed Premier Pic-
tures to handle the Chadwick product
in Wisconsin.
Ludwig has acquired distribution
to four two-reel Chaplin comedies for
the Ludwig Film Exchanges here and
in Minneapolis. For Wisconsin only.
Cleveland Dinner Feb. 1
Cleveland — The Cleveland M. P.
Exhibitors Ass'n has set Monday,
Feb. 1, as the date of its annual
dinner dance. It will take place at
the Music Box. Everybody connect-
ed with the film business, in Cleve-
land and outside has been invited to
participate.
Fire Destroys Wash. Ind., House
Washington, Ind. — Fire destroyed
a local house, causing a loss estimated
at $150,000. Nearly 1,000 persons
were in the theater when the fire
started but all filed out quietly.
To Show "Hell and the Way Out"
The League of Nations Non-Parti-
san Ass'n will show "Hell and the
Way Out," Saturday morning_at 10 „ ,
A M., at the Tivoli, SOth-SCaJTa^S+bJ ^^lasco and Star
Ave.— '-"^ \
M.G.M. to Make Conrad's "Romance"
Los Angeles — "Romance," by Jo-
seph Conrad and Ford Madox Huef-
fer will go into production at M. G.-
M.- in the near future.
"Stella Dallas" in Boston
Boston— "Stella Dallas" opened
last night at the Colonial. Sam
Goldwyn, Hiram Abrams and Lois
Moran attended.
Vital Exchanges at "729"
The New York and New Jersey ex-
changes of Vital Exchanges, Inc..
will be housed on the ninth floor of
729 7th Ave., on or before Feb. 1.
"Everything's Alright," Bank's Next
Hollywood — Howard Estabrook
states the next Monty Banks com-
edy will be "Everything's Alright."
"Skyrocket" Opens on 24th
"The Skyrocket" has been booked
for an indefinite run at the Colony,
starting the 24th.
BAVANT 3740-3744
Reuben S.AJMXJELs,lTsrc.
"Fine Manners," Gloria's Next
Gloria Swanson's next will be
"Fine Manners," an original by
James Ashmore Creelman. Eugeoe
O'Brien will have the leading maTe
role. Creelman, along with Town-
send Martin is adapting the story.
Frank Tuttle will direct for Famous.
Many Employes Long with Pathe
Twenty-seven per cent, or 434 of
1,600 employees have been with
Pathe for five years or more; 353,
from five to nine years; 64 from ten
to fourteen years; and 17, fifteen years
or more.
Quincy Deal on Again?
Quincy, 111. — B. & K. are dickering
for the Washington Square theater.
Some time ago it was reported that
B. & K. sought to take over all of the
houses in Quincy, including the
Raoul Walsh Here Monday
Jlaoul Walsh who will direct
"What Price Glory?" for Fox, will
arrive here from Hollywood on Mon-
day. He will confer with Laurence
Stallings.
Famous Signs Georgia Hale
Hollywood — Famous has placed
Georgia Hale under long term con-
tract. Charlie Chaplin, with whom
she was under contract, released her.
$500,000 Uptown House
Emerdyck Realty Corp. will build
a theater and stores at 4915 Broad-
way, from plans by E. De Rosa,
architect.
Hollywood — Special funeral ser-
vices for Dwight Cleveland were held
by the Screen Writers Guild and The
Writers at the Gates, Crane & Earl
Chapel.
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Milwaukee — Saxe Enterprises pla
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1926. The Tower on the west sid
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to cost about $800 000.
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Along comes
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THE
■^^
OlAILV
4
Tuesday, January 12, 192
Combine Forming
(Continued from Page 1)
All houses would be thrown into
one pool, as it were, this pool to be
represented by the holding company.
Stock in the holding company would
be distnbutted on the basis of num-
ber of theaters, cost, seating capacity
and location. Each of the ten circuits
would be represented by one director
on the board of the holding company.
The plan of operation provides for a
series of committees, each with a defi-
nite duty to perform.
In this connection, it is learned that
a Wall Street firm which has figured
in a number of sensational financial
coups in the past few months has ex-
pressed its willingness to advance a
loan of considerable proportions —
$10,000,000 is the figure given for ex-
pansion purposes.
One exhibitor who knows the local
territory and all of its ramifications
said yesterday that he foresees two
large independnt circuits in New
York to counteract the buying pres-
tige of the three big circuits: Loew,
Keith and Fox.
The move is reported to have
reached the point where lawyers have
been consulted on the legal aspects.
Booking Combine
(.Continued from Page 1)
houses in the city will be put
through."
Mogler has not heard from William
Fox the exact date he will be in St.
Louis to discuss the first run situa-
tion.
"We hope to be able to convince
Mr. Fox that he will be protected on
first runs for his pictures," he said.
"We are opposed to any more thea-
ters being constructed in St. Louis in
the near future because we feel that
the city is now over-built. Our move
was not directed against Mr. Fox or
his organization, but against new
theaters."
$2,500,000 House for Chicago
Chicago — Frank Ragen, manager
of two Chicago hospitals, has bought
property on the South Side, on which
will be erected a theater seating 2,950
and costing $2,500,000.
The Northwestern Amusement Co.
is behind the erection of a 2,200 seater
on the North Side. It will cost about
$500,000.
Non-Theatricals Cause Trouble
Seattle — The Seattle Exhibitors'
Ass'n and the Film Board of Trade
have protested to the Kings County
School Board on the increasing num-
ber of non-theatrical performances
occurring in schools. A hearing has
been set for late this month.
Levee Continues
(Continued from Page 1)
M. Schenck remains as chairman of
the board.
A new building, larger than the
present, structure, will be built at
the corner of Melrose and Bronson
to house additional furniture which
will be purchased for rental to pro-
ducers and provide sales-rooms where
the public may buy oddities. Thomas
Little will continue as head of the
mstitution.
New Duluth First-Run
Three-Cornered Situation Develops
With Opening of the Orpheum
—Six First-Runs There Now
Duluth — Bringing a new factor to
the city's first run situation, the Or-
pheum has reopened. The house is
operated by the Orpheum Amus. Co.,
newly-formed corporation, controlled
by Blackmore Bros. Prosper F.
Schwie is general manager of the
company and a partner.
The Orpheum on Second Ave E,
above Superior St., is the city's sixth
first run. It seats 1,400. The others
are Finkelstein & Ruben's Garrick,
Lyric and Zelda, and the Lyceum
and Strand, operated by Clinton
Meyers. Famous is financially in-
terested in the Lyceum.
The three-cornered situation which
results from entrance of the new com-
pany into the first run field is ex-
pected to provide keen competition.
Schwie will manage the Orpheum.
T. O. C. C. Disturbed
(Continued from Page 1)
moved from active management in
the company. This is predicated on
the belief that as long as Katz re-
mained on the executive committee
of First National a merger of that
company with Famous was a possi-
bility. With Katz removed, so the
report goes, this danger will be elim-
inated and the Chamber then could
throw its support to First National,
thereby secure for itself for itself a
powerful affiliation with one of the
leading producing organizations.
Sam Spring could not be reached at
First National for a statement.
F. & R. in Vaudeville
(Continued from Page 1)
Statement that the chain is to be ex-
panded to 100 theaters. Roadshows
will be routed over the circuit wher-
ever stage facilities permi't. Pro-
logues also will be circuited, he said.
Economy and summer business in-
crease were the outstanding topics
discussed.
1879 "Blue Law" Rejected
Golden, Col. — A "blue law" passed
in 1879 has been rejected by the lo-
cal council as a referendum in the
Sunday fight. It was decided that
as there were no motion pictures on
any day of the week let alone Sun-
day, in 1879, it would be impossible
to use the law in enforcing a closing
Fined for Rimning "Country Store"
Seattle — Simon Danz and S. D.
Maine, of the Hollywood, were
brought up on charges of running a
lottery and fined $125 in Kings Coun-
ty Court. The charges grew out of
a "country store" staged at the the-
ater. They have appealed to the Su-
preme Court.
Quits United to Enter Exhibition
St. Louis — James Gately, formerly
assistant manager for United Artists,
has resigned to join William Gold-
man's theater organization.
The first annual ball of the Jazzbo
Club, the social organization of P. D.
C, will be held Friday, March 26, at
the Astor.
Presentations
A feature dealing with the man-
ner in which first-runs build their
programs and written from the an
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used in developing their own shows.
Rivoli
Unit No. 1. — Rivoli Orchestra:
"Forza del Destino," Verdi. Time,
10 minutes.
Unit No. 2.— "Marionettes." Tech-
nicolor fantasy with Hope Hampton.
Time, 11 minutes.
Unit No. 3. — Eddie Elkins and his
Melody Mixers: Songs of the Day
(popular hits). Nutcracker Suite and
Lights and Shadows. For last num-
ber stage is darkened and during ren-
dition of "Glow Worm," colored
lights flicker on and off. Following
this there is a shadowgraph stunt
with ukelele players singing and their
shadows reflecting on the screen,
also Elkins' shadow as he directs his
orchestra. Time, 15 minutes.
Unit No. 4.— "Lighter Than Air"—
Aesop Fable. Time, 6 minutes.
Unit No. 5. — Harold Ramsay at
the organ, playing "Bam Bam Bam-
iny shore" with words on screen,
comic cartoons accompany each new
slide. Time, 4 minutes.
Unit No. 6. — Movievents. New
Reel. Time, 6 minutes.
Unit No. 7. — "Gypsy Follies."
John Murray Anderson's presenta-
tion with The Lenora Steppers, Ted-
d- Walter and Roy Ellis, The Royal
Gypsy Ensemble and Marvel. Set-
ting ^ five gypsy tents. The first two
swing around revealing eight dancing
girls in gypsy costumes. After their
dance larger of the tents swings
around introducing female quartette,
in costume, and five men — baritone
soloist and four guitar players, also
in costume. Follow vocal numbers,
solo dances and general ensemble
number. About 20 people in num-
ber. Time, 13 minutes.
Unit No. 8. — Feature: "Mannequin"
— Paramount. Time, 74 minutes.
May Close for Two Weeks in July
Baltimore— The M. P. T. O. of
Maryland has sent out questionnaires
to exhibitors, to decide whether or
not theaters in Maryland shall close
for two weeks in July.
China Wants Theatej
(Continued from Page 1)
rope for the Chinese Government
Au-Young is conferring with Wii
H. Hays, and with various distnbu
tors. Before coming to New York
spent several weeks in Hollywood,
"China wants American picture
said Au-Young, yesterday. "At pr^
ent there are less than 80 theaters
all of China and these are heavily pal
ronized. The Chinese like best tl
comedies and the so-called socie
dramas. Ihey are very fond of Chi
he Chaplin and Harold Lloyd.
"The Chinese are progressing r
idly ni production of pictures, rhe'
are 15 studios in China, many of the
quite small. Extra people are pail
:>() cents a day and the stars get :pO j
day. Now and then one of our sta:
from the speaking stage makes a pii
ture and receives as much as $1U,1)I
tor one picture.
"The chief factor in retarding tht
popularity of American motion pic
tures has been the fact that few oi
them are captioned in Chinese. T
theaters print the story in Chinese
the program so the spectators ci
understand the plot, i believe t
with more extensive distributij
through the building of more theatei
the American producers will find
worth while to insert Chinese till
The production of Chinese picture;
for the Chinese is a thing to be en
couraged. I hope that American pro
ducers can be interested in aiding u
in this. At present, the Chinese o
side the cities do not underst
American costumes and Amerii
ways and will be most interested fii
in pictures about their own peo
Later, however, they will welcoi
American pictures just as they
now welcomed in the cities."
I
Insiu-e Against "Dark Houses"!
Kansas City — The Midwest Fij
Distributors, Inc., has establisheo'
dark house insurance for the small
houses. The plan is to provide a p^
ture to theaters to keep in readine
in case delivery is held up on fill
because of weather conditions.
Warner Franchises
(Continued from Page 1)
George Dumond, in charge of War-
ner theaters, has been here for sev-
eral weeks and will remain until the
new policy is working. The change
of policy is due to an increasing de-
mand for variety programs and to
cater to the college element which
lives near the Circle.
Mr. Exhibitor: Atk at the Film Exchanse*
for the
It's little to atk lor, but Wt the only
reliable aid you can sito your musieiani
to help put the picture over.
Complain Because of Bad Prints
Kansas City — Local exchange m«ai
are complaining because of the ill-
creasing number of bad prints being
returned. They contend operatoO
are becoming more careless. '
Urban-Kineto' s First
REELVIEW
Plays
N. Y. CAPITOL
729 7th Av
N. y. C.
DISTRIBUTORS
"Sandy"
"Sandy"
"Sandy"
"Sandy"
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■Now a tremendous circul-
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100 newspapers in U. S.
and Canada.
■Whose intensely interest-
ing life story has establish-
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more than 20,000,000
people.
.Which, as a story for the
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THE
-PH^
DAILY
Tuesday, January 12, 1
Russia
(Continued from Page 1)
from the center of the city and have
a fair amount of room for expansion.
The Goskino pictures that I par-
ticularly saw were "Jewish Luck,"
giving an almost perfect representa-
tion of the Jew as typified by music
halls in which the adventures of a
marriage broker are depicted. A con-
siderable amount of humor is to be
seen in this film which would, how
ever, mainly appeal to East End
audiences.
"The Strike," a very fantastic kind
of picture made by a producer named
Tsenstein who, in this film, has made
his first picture. It is brilliantly con-
ceived and deals with the effect of a
strike in a big factory upon the small
town and the successful effort of the
military to crush the strike. It is
amazingly directed, has enormous
crowd scenes and when the Cossacks
ride down the strikers one even sees
the horses mounting staircases and
riding around the galleries of a six
or seven story building. At times
the film is difficult to follow, but the
weird impgination of the producer is
responsible for some of the most
striking effects ever seen in a motion
picture. This film is utterly unsuit-
able for the British market.
Propaganda
"The Fight for Gold," a six reel
picture, showing a struggle between
the White troops and the Reds is one
that contains considerable propa-
ganda actually not a bad film in many
respects which, if the propaganda was
either cut out or twisted round, could
be made into a pretty good picture
suitable for popular houses. The poli-
tical aspect of the struggle between
^he White and the Reds could easily
be overcome, and there are many ex-
citing scenes in the struggle for bul-
lion which is being sent in a train
guarded bv Red soldiers.
"Two Forces," a film of country
life that was shown to me, is utterly
tmsuitable for this country, being of a
very simple nature and likely to only
anneal to the peasants in Russia.
"Hard Years," a Goskino produc-
tion made in Leningrad, is a film of
the revolution which is also totally
unsuitable for this country.
A picture made by Proletkino en-
titled "The Moslem Girl," acted en-
tirely in Turkestan with Russian ar-
tistes, has some wonderful Eastern
settings and has an extraordinarv
n'ood atmosphere. The picture is pad-
ded out to a great length without anv
ereat excitement in its story, but it
pets over mainly on the fine desert
v-ews and the wonderful settings that
the film has been taken in, but the
«torv is noor and becomes some-
what wearisome.
First After Revolution
"The Red Devils," a picture dedi-
cated to the Red Armv and produced
l->v the Georgia Goskino, is the first
film produced after the revolution/
It is some 12 reels in length and
Heals with the fantastic adventures
fif a bov and girl who read Fenimore
Cooper's novels. This was a picture
which was put out in two narts of six
reels each. It was made in 1922 and
was very popular in Russia. The
story is of a somewhat noveletty kind
concerning a boy and girl whose
father is killed and who, joined by
a negro, seek service with a cavalry
leader and succeed in capturing the
bandit who murdered their father.
The photography in this picture is
poor and leaves a lot to be desired.
In any case it is not a film that we
could use in any way.
There were many other pictures
which I saw while I was in Russia,
notably "The Store of Gold." "Mena-
chen Mendel," too, deserves to be
mentioned. It deals with the Jewish
folk elements in Russia and has been
made with American capital. The
sets for this film were taken through-
out the whole of Russia, and were
finished in about the middle of Aug-
ust. The principal characters are
played by artistes of the Moscow
Jewish Kammer Theaters, of no value
for the foreign market.
Goskins in Leningrad
The Goskino have a fairly good
studio in Leningrad where films are
made and generally it is quite com-
mon for the Goskino to have four
pictures being made at one time, three
produced in Moscow and another in
the Caucasus or Siberia. They take
one negative of small productions,
two of the larger and three of the
biggest, while the film stock used is
mostly Agfa but sometimes Kodak.
Nearly everyone of the films con-
tain propaganda and Lenin's photo-
graph or bust is to be seen in nearly
every picture. The simplest story
is twisted so as to give propganda
of the revolution in some form or
another, but their pictures certainly
have a distinctive qualitv about them
that makes them quite interestng.
I should say that the best film they
have made to date is "The Station
Master" and an entertaining picture
is "His Call," and ''Stenka Rasin"
will probably be their biggest film.
As they go on they get better ideas
and far better technical quality. Films
that were made in 1922 are poorly
photographed but later productions
show a great improvement in this
respect.
Under present conditions, T should
not imagine Russia will ever be a for-
midable factor in the world's markets
because their producers are handicap-
ped in the type of film they have to
produce, but nevertheless one must
pay tribute to the imaginative quali-
ties of their producers.
They are favored in a very large
respect bv having excellent artistes
who applv themselves to the kinema*
in everv resnect as well as thev do in
the legitimate theater and that is whv
however technicallv poor their films
may be, thev are plwavs redeemed
bv the oualitv of the portrayals of
the varoius artistes engaged. "
Made-e Bellamy Will Do "Sandy"
Hollywood— Madge Bellamy will
have the title role in "Sandy" for Fox.
Others are Leslie Fenton, Bardson
Bard, Harrison Ford, David"* Tor-
re+ice and Edvtli£L-ChapmaT!r^
Group Nears Port
(Continued from Page 1)
pects to send out as a road show next
year.
George T. Eaton of British Nation-
al Pictures, Ltd., who, with J. D.
Williams, expects to arouse a greater
interest here in the possibilities of
British production. He is bringing a
print of "Nell Gwyn," produced by
Herbert Wilcox.
Sidney R. Kent, general manager
of Famous, who is returning to New
New York, following the consumma-
tion of the three-cornered deal with
the Ufa in which Metro-Goldwyn-
Mayer and Universal are participants.
E. Bruce Johnson, foreign manager
of First National, who opened a num-
ber of new offices for his company
while in Europe. When in London
he handled details in connection with
the appointment of J. Frank Brock-
liss as British sales manager, succeed-
ing Ralph J. Pugh.
Mae Murray who is completing a
short vacation. She visited Berlin in
connection with her Ufa contract.
Harry Rapf who is returning with
his family. They have been vacation-
ing.
Sam Rachmann, well-known on the
Continent.
Howard Strickland, publicity repre-
sentative attached to the Rex Ingra-
ham unit at Nice, who is bringing to
New York a print of "Mare Nos-
trum."
H. C. S. Thomson, managing direc-
tor of F. B. O. who has been investi-
gating conditions in Europe. He has
been away some weeks.
Herbert Wilcox, English producer,
who is coming over on one of his
periodic visits. One of his new pro-
ductions, "The Only Way," will be
directed by United Artists in this
country.
J. D. Williams, moving factor in
British National Pictures, Ltd., who
is aboard with George T. Eaton of
the same company.
Frederick Wynne-Jones, managing
director of the Ufa-U. S. A., who sat
in the Ufa conferences in Berlin. He
has been absent from New York for
about five weeks.
Ruth Rich Joins Board of Review
Ruth Rich has joined the National
Board of Review as secretary of the
National Committee for Better Films,
succeeding Alice B. Evans. Miss Rich
has been editor of the "Independent
Woman" for several years past.
Paul Powell Hurt
Hollywood — Paul Powell, directing
"The Prince of Pilsen," sprained his
ankle in stepping from his auto. He
is continuing work with the aid of a
cane.
Lou Metzger on the Coast
Los Angeles— Lou Metzger, sales
director of the western division for
Universal, is conferring with studio
officials and exchange managers on
the "Golden Rule List" for 1926.
i HALPERIN
■ ■n""r' flfifiiitTTiT
Favor Cutting Taxf[||
(Continued from Page 1)
tee yesterday by Senator Simmon!
North Carolina.
This is one of the three nii
points drawn up by the Deniocr
the other two dealing with surta
and capital stock tax. Repeal of
admission tax, it is declared, can
financed by applying to the Gove
ment's Sinking Fund for the liqui
tion of its indebtedness all payme»w
received from foreign fiovernme
and reducing the amount to be ,
cured for that purpose from taxatii
l)
Houses Close in Iowa and Nebras
Omaha — Several theaters in tl
section have closed, including t
Magic, at Pearson, la.; Opera Hou
at Elbon, Neb.; Star, at Cordov
Neb.; Opera House, at Farew(
Neb.; Paramount, at Harrisburg,
D.; Floyd, at Alton, la., and the Pat
mount, at Ainsley, Neb.
\To the trade:
Just Completed!
"The Masked Wolf
in 5 Reels
First of
"You Can't Win"
SERIES
As Revealed by
William J. Flynn
Former Chief of the
United States Secret Service
In Preparation
"Counterfeit"
To Follow:
"Blackmail"
"Kidnapped"
"Smugglers"
"The Conn Lady"
"The Jewel Theives"
"The Gun Gang"
"Wanted"
Produced by
AERIAL CINEMA SYNDICATE
INCORPORATED
New York
N
Vi,
7Ae BRADSTREE
9/* FILMDOM
1^
■i'f
recocmbed
Authority
Wednesday, January 13, 1926
Price 5 Cents
EW FACES
By DANNY
Once again the old cry: "Let
give you some new people."
om the distributors. To the
hibitors. But what is the an-
fer: "Whooze in it?" That
me old cry. Which has
ecked producers probably
re than any other cause. In
ving the screen new faces,
^nd how much these new people
needed. Is proven time and again,
hen some newcomer steps forward,
id everj'one interested in pictures,
ishes to see him or her. In this
inection Sam Goldwyn has earned
ich deserved praise. For bringing
tlie screen more important new
3ple in the past year than proba-
any other producer in the busi-
,__-S.
Ill Recevtly a fairly well-known
Western star tvas booked into
a neighborhood house in a
large city. The distributor
argued the star should go in
the big, downtown house
owned by the exhibitor. The
latter demurred. Finally the
Western star went in the big
house — and the rental was
what he would have paid for
the neighborhood showing.
The salesman wanted to show
this exhibitor something. He
did. The star did big busi-
ness. So much so that this
exhibitor forwarded a large
check to the distributor. And
will hereafter book that star
in the big house.
But how many distributors would
nk of such an idea. Or how many
•uld be willing to sacrifice the mon-
involved? As was done in this in-
nce. Very few. And it isn't fair
expect that development of new
ks to come only from the distrib-
)r. Many exhibitors have con-
" ided for a long time that they are
source of star popularity — that
thout their boosting and advertis-
(Continued on Page 2)
nee
28 from First Nat'l.
26 Regular Releases and Two Spe-
cials Comprise Spring List —
9 Stars Supply Pictures
First National Pictures will distrib-
ute 26 regular releases from January
to June and two specials. The star
constellation includes Norma Tal-
madge, Colleen Moore, Corinne Grif-
fith, Constance Talmadge, Richard
Bartlielmess, Milton Sills, Harry
Langdon.
The company expects much of the
two specials now nearing completion,
"The Viennese Medley," made in
Hollywood, under supervision of
June Mathis and "Men of Steel," an
Earl Hudson production starring
Milton Sills. The list of pictures from
January to June reads:
Norma Talmadge in "Kiki." directed by
Clarence Brown. Cast includes Ronald Col-
man, Gertrude Astor, Marc McDermott,
Cieorge K. iXrtliur and Frankie Darrow.
Hans Krab made the adaptation.
Colleen Moore in "Irene," directed by
(Continued on Page 11)
No Censors in N. W.
Olympia, Wash. — The pro-
posed censorship bill intro-
duced by Senator Christensen,
is dead in committee. It was
alleged women's clubs through-
out the state favored the mea-
sure. This was vehemently
denied by representatives of
some of the leading clubs who
went on record as never hav-
ing 'avored censorship.
lAli
Increase Exemption to 75 Cents
Washington — The Senate Finance
immittee has agreed to increase the
imption on admissions to 75 cents.
motion by the Democratic mem-
rs to repeal the tax in its entirety,
IS not agreed to and the motion to
rease the exemption adopted.
Sues Ince Estate
Los Angeles — Louise Glaum has
jd suit against the estate of Thom-
H. Ince for $405,000, alleging a vio-
ion of several contracts.
Not To Be Road Shown
Griffith to Make "Sorrows of Satan,"
But on Modest Scale — Won't
Be $2 Picture
Following a series of conferences
between D. W. Griffith and Famous
production officials, a definite decision
has been reached to produce "The
Sorrows of Satan," but not as a road
show production as first contem-
plated.
The production department saw big
possibiiities in the CoreUi story and
to that end, designed the picture as
or>c of the high-lights of next year's
program. Griffith, liowever, while
keen for the novel, failed to see it
{Continued on Page 11)
Hoblitzelle Buys
Takes Over Mudd and Colley Inter-
ests in Birmingham — Deal Em-
bracing First Nat'l Franchise
Birmingham, Ala.— Carl Hoblitzelle
has bought the Mudd & Colley
Amusement Co.. The First National
franchise for years held by Mudd &
Colley has been transferred to the
Hoblitzelle interests. This marks the
passing of one of the few original
First National strongholds in the
Southeast. Mudd & Company were
among the first to take on the fran-
(Continued on Page II)
"U" in Fort Myers, Fla.
Fort Myers. Fla. — Dan Michalove's
Florida trip has resulted in Uni-
versal's announcement that a 1,500
seat theater will be built in the busi-
ness district here. Universal Chain
ris houses.
Seattle Again
All-Night Theater Problem Up Again
— Censorship Offenders Placed
on Trial Here
Seattle— The all-night theater and
censorship have again cropped up.
On charges preferred by the censor
board, David and Percie Martin,
Walter Owens, Robery Wolfe and
Lina Perry, were brought to trial for
contributing to the delinquency of a
minor in showing an alleged immoral
play at the Rex, a small downtown
theater open all night.
Mrs. Mary Green Lewis, secretary
and Fred W. Strang, chairman of the
censor board were the chief witnesses.
Attorney Dore for the defendants
made Mrs. Lewis quote and act the
questionable passages of which she
complained. The jury disagreed and
was then dismissed.
Turn to Hays
T. O. C. C. Seeking More Equitable
Allocation of Product to Protect
Its Members on First-Runs
It is understood the T. O. C. C.
last night framed a letter and dis-
patched it to Will H. Hays reopen-
ing the problem of allocation of prod-
uct in this territory. •
The communication resulted from
the meeting held at the Astor yes-
terday at which time the expansion
of the three big local circuits — Loew,
Keith and Fox — was discussed. On
several occasions, the T. O. C. C.
has discussed ways and means of se-
curing a greater percentage of first-
runs by splitting releases with these
three circuits. The present move is
another in the same direction.
Allocation of product was taken
(Continned on Page 11)
Lichtman Plans 12
"Cherry Tree First, to be Made Here
— Others Slated for Production
in Hollywood
It is understood Al Lichtman will
make a series of 12 pictures this year.
The first, as noted, will be "The
Cherry Tree," starring George Jessel.
Jessel is appearing in "The Jazz
Singer" and it will be necessary to
make the production in the East.
Lichtman, however, is desirous of
concentrating studio activity in Hol-
lywood and consequently it is in Hol-
lywood that the bulk of production
(Continued on Page 2)
Warner Signs Two
Los Angeles — Willard Louis has
been signed on a five-year contract
and will have his own company with
Warners. He will be co-starred with
Louise Fazenda in a comedy series.
Jane Winton has been added to the
Warner stock company. Her first
appearance will be in "The Love
Toy" with Lowell Sherman.
June Marlowe Quits
Los Angeles — June Marlowe will
leave Warners on Jan. 15, at the ex-
piration of her contract. She has fin-
ished work in "The Light Cry" and
in "Don Juan."
De Mille Finishing with Famous
Hollvwood— "The Flight to the
Hills" will be William De Mille's last
picture for Famous with whom he
has been associated for a number o^
years.
Hollywood believes De Mille
join his brother, Cecil B.
Sunday Move in Atlanta Dies
Atlanta — The movement, inaugur-
ated by W. D. Hoffman, newly elec-
ted president of the Chamber of Com-
merce, to secure Sunday amusements
and Sunday baseball, collapsed yes-
terday under the concentrated fire of
ministers and two local newspapers.
M. P. T. O. Committee to Meet
The Administrative Committee ot
the M. P. T. O. will meet here Jan.
26-27. The meeting will be of spe-
cial importance. Reports of progress
made since the last meeting will be
rendered at this session.
11
Fox to Make "Josephine"
Ax is reported that Fox will make
story of the life of Josephine, scenes
ior which will be shot abroad. There
Theaters recently purchased the Har-) is some talk of Harry Beaumont di-
' recting.
New M.-G.-M. Contracts
Hollywood — Owen Moore has
tgned a long term contract with M.-
G.-M. And at the same time Louis
B. Mayer also made new contractual
arrangements with Gertrude Olmstead
and Maurice Kaine.
nnual M. G. Meeting Feb. 4
The annual meeting of the stock-
holders of the Metro-Goldwyn Pic-
tures Corp. will be held Feb. 4, to
elect directors.
n
m
—JX0^
DAILY
Wednesday, January 13, 1!
VaL XXXV No. 10 Wednesday, Ian. 13, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks.
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoati, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
•t the post office at New York, N. Y., under
the act of March 3. 1879. Terms (Postage
fcte) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
Wiould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W, I,, Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katr . . 68 68 68
Eastman Kodak ,.110 I09i4 109'4 800
Famous Players ..108^ 106^ 107 2,400
Fam. Play. Pfd Not quoted
Film Inspection ..6% 6^ 654 1.000
Fist National Not quoted
Fox Film "A" ... S2^ 81 81 1,700
Fox Theaters "A" . , 33}^ 32 32 300
Inter'l Projector Not quoted
Loew's, Inc, , 40^4 39^ 3914 2,000
Metro-Gold, Pfd Not quoted
M, p. Cap. Corp... 20^-8 20 205^ 1,400
Pathe Exch. "A".. 7954 79!/^ 79'4 200
Skouras Bros. .... 52 52 52 ....
Stanley Co. of Am. 505^ 50 50 200
Trans Lux 13/i 13 13 '4 5.000
Universal Pictures Not quoted
Universal Pict. Pfd Not quoted
Warner Brothers ,., 17Ji., .1754 175^ 500
Warner Pictures , .,,"..,.i ...■.,,,,.. Not quoted
"Black Pirate" Completed
Los Angeles — Plans are now under
vayir,- a special arrangement in New
York for. Douglas Fairbanks' "Black
Pirate," which has just been com-
pleted. The picture will not go into
general distribution until next au-
tumn.
Betty Bljrthe Returns Soon
London — Betty Blythe will sail for
New York on the Leviathan on Jan.
19. She has been in Europe almost a
year, and appeared In two pictures,
"She" and "Jacob's Well."
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spocialiata in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
NEW FACES
(Continued from Payc 1)
ing the stars would be nowhere. This
is the old story of whether the hen
or the egg came first. It makes lit-
tle difference who does the develop
ing — everyone should help. That is
one sure-fire way to get the new peo-
ple started. And this is vital to the
continued success of pictures. Right
at the box office. Nowhere else.
"Al" Back
"Al" Lichtman is to make 12 pic-
tures this year. So the story goes.
Well, well — it will seem like old
times. To have "Al" Lichtman back
on the firing line. You can bank on
it that is where he will be — right out
where the sales are made. That is
where he belongs.
Incorporates in California
Sacramento, Cal. — The Mary Pick-
ford Co, has been chartered here,
listing capital of $1000,000,
The Pickford Corp. was formed
in Albany a few days ago. Dennis
F. O'Brien, Miss Pickford's attorney,
stated at the time the company was
formed for no special purpose, but to
heindlt general business.
Another for the Bronx
As a site for an 1800-seat theater
and taxpayer, Haring & Blumenthal
have leased from Shaw & Sanford,
the plot at the northeast corner of
Jerome Ave. and Tremont Ave., the
Bronx. The lease is for 21 years. Da-
vid Berk of the firm of Berk & Mo-
ross was the broker.
Fox Location in Detroit Not Settled
Detroit — The location of the ne.W
Fox theater, to be started within /he '
next few months, has not been cfefi- '
nitely set. Conflicting reports pVce '
the house in Bagley and others %^_ ''
Woodward and Columbia. ^'^'
Barrymore Ready for Third
Los Angeles — John Barrymore's
schedule for the Warners consists of
"The Sea Beast," "Don Juan," and
"The Tavern Knight." "The Tavern
Knight" will go into production next
month, while finishing touches were
put on "Don Juan" last week.
To Broadcast Motion Picture
At the Hotel Astor First National
will tonight stage a dress rehearsal
of the broadcasting of a motion pic-
ture, the actual event to follow to-
morrow evening over Station WJZ,
with the cooperation of the Radio
Corp. of America.
Butterfield Capitalizes at $5,000,000
Detroit — An amalgamation of the
various Butterfield theaters and min-
or corporations is now under way,
the new organization to be known as
W. S. Butterfield Theaters, Inc, Cap-
ital will be $5,000,000 consisting of
preferred and common^ but no public
offering is scheduled, according to
present plan.
Butterfield House for Kazoo
Kalamazoo, Mich. — W. S. Butter-
field announces a new theater to be
called the State, will be built here
this Spring at a cost of $500,000,
Paramount's Plans on the Coast
Los Angeles — Decision as to plans
of Paramount on the occupancy of
the United Studios indicates that Fa-
mous will take gradual possession, in-
stalling one unit at a time, as con-
tracts made bj- United with rental
companies are fulfilled. Full charge
will be taken May 1, while the first
unit, "Fresh Paint," with Raymond
Griffith, will commence work on Jan.
18 The equipment at the Lasky stu-
dio will be moved to United,
Films on Big Passenger Boat
The largest and fastest passenger
steamship to be built in the United
States will have facilities for the
showing of pictures both in the
lounge and on the open deck. The
ship is the Malolo, being built for the
Matson Navigation Co. at Cramp's
Shipyard, Philadelphia. She will be
placed in service on the San Fran-
cisco-HoijoJ«tn-«run in 1927.
ozier After Meighan Material
/ Emmet Crozier, of the Paramount
scenario department, has been com-
missioned to begin a search for ma-
terial for Thomas Meighan's next
series of pictures to begin earlv in
April.
Hollywood — ^William Beaudine iii
direct Douglas MacLean in "Ttij
My Baby" by arrangement with V™
ner Bros,
This is a 'Cornerblock* cut furnisl
FREE for all Pathecomedies at y(
exchange.
lans 12
(Continued from Page 1)
will be carried on. It is understood
distribution has not been set, but be-
cause of Lichtman's long experience
in the sales end of the industry, it is
assumed he wili figure actively in dis-
tribution as well as production.
I
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/^Tc/f.
The Perfect Handcolormg of PUm
S28 Riverside Drive Telephone
New York Momingside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
TTERE is a striking example of the effectiveness
of financing through us. One of our clients
had a production contract for six pictures. With
the profits he made on the first three, he went
through with the balance "on his own."
We'll Be Glad to Explain How It Works
Suite 1207-8
'Phone Watkins 4522
ARENA CHOP HOUSE
148 West 46th Street
Rendezvous oj the Film Trade
A quitt plact to tali busintjs
Luncheon Blue Plates 60c up
Also a la Carte
— PRIVAI K DINING ROOMS—
"WE NEVER DISAPPOINT"
.^SBORATORIes
11 INCORPORATED
220 WEST 42^-P STREET
NEW YORK
PHONE-CHICKERINC 2937
ALLAN A.LOWNES. CEN.MCR.
THE
dnesday, January 13, 1926
DAILY
'3
^ublix in Knoxville
100,000 Theater for Tennessee
nterprises — Seating Capacity
WUl Be 2,300
iioxville, Tcnii. — rublix Theaters
,. is planning a new $1,000,000
c lor Knoxville. R. E. Hall &
Inc., of New York, architects
engineers, have prepared plans
Lcnnessee Enterprises, Inc. Raz-
ol the old buildings now occupy-
the site at the corner of Clinch
and State St. will be started at
March 15 ought to see build-
loperations well under way.
he theater, with a seating capacity
300, will be the largest m Tenncs-
The hrst floor frontage on
ch Ave. will contain six stores.
entrance will be on Clinch Ave.,
jsite the Farragut Hotel. An ar-
; will run through to Gay St.,
:h will be used as an exit. Allow-
;s have been made for a $50,000
tn and accommodations for an
lestra of 25. The stage will be
ft. wide by 31 ft. deep and will
:ompletely equipped for the pre
irni ation of all types of theatrical
at^ction.
— Plaza, London Opens Jan. 8
he new Plaza, London, will open
. 8, under direction of Albert A.
ifman, director of theaters for the
lous in Europe, according to an-
ncement by Harold B. Franklin.
Ilk Tours will be musical director;
ticis A. Mangan, formerly of the
|. itol, Chicago, will be general pro-
[ ;r, and Albert Hay Malotte, chief
inist.
Frank? in to Florida
arold B. Franklin of Publix The-
s, leaves for Florida today.
No Decision on Newman
ansas City — Frank Newman may
.rn to Kansas City as managing
ctor of the Newman and Royal.
ansas City reports that the ulti-
e ownership of the Newman and
al is involved in the possible re-
i of Frank Newman to his home
are declared to be without foun-
on by a Publix oftitial. Newman
= jported to be anxious to make his
le in Kansas City again. Should
switch be made, Milton Feld
Id return with him.
pheum Makes Chicago Changes
hicago — The Orpheum Circuit has
le several managerial changes,
met Hayes, for several years man-
r of the Majestic, is now in charge
the Riviera, succeeding Clarence
Hams, who has been promoted to
management of the new St. Louis
liter. Henry Sommers is now as-
int manager of the Riviera. His
ition has been filled by Harold
Fman.
Valleau, F. & R. Manager
|au Claire, Wis.— V. B. Valleau
been selected as manager of Fin-
Itein & Ruben's new State.
River Rouge Theater Opens
iver Rouge, Mich. — The new Lan-
er. West Jefiferson Ave., has op-
1. The house cost over $25 000
seats 2,000.
Opportunity at Hand
Charles R. Rogers Says Independents
Naturally Fall Into Two Classes,
But both Can Be Successful
Los Angeles — in the face of the
fears expressed by many indepen-
dents that producer-distributor dom-
ination of theaters will force them
out of business, the opinion of
Charles R. Rogers that independent
producers are confronted with the
greatest opportunities on that have
been theirs is interesting.
Rogers holds independents fall into
two groui)s: the producer, who makes
the so-called "super production" and
he, who makes the program pic-
Lure. He calls the "super produc-
tion" the type that can command
hrst-runs and stamps the producer
who should embark on this class ol
product only the one who has box-
office assets in the Torm of star, di-
rector or literary material. In theater
control, Rogers sees a benefit, basing
his argument on the need of chains
for big pictures. He points to the
number of contracts secured from
important distributors by indepen-
dent producers and stars as another
argument.
He says the producer of program
pictures is also in belter position than
heretofore because competition is
not as keen as formerly. He adds
this is is due to the fact that the big
producing - distributing - theater-con -
trolling companies have ceased to
make program pictures. He describes
a program picture as one produced at
leasonable cost, has good entertain-
ment values, and features popular
personalities.
"This independent producer should forget
all about the big first-run houses, and aim
to supply the demand of the thousands of
other theaters; tlie ones which need from
three to seven pictures a week. He, like
the other producer, must keep his eye on
the public taste, and select his stories and
stars accordingly.
"I do not see how an analytical study of
present-day conditions can lead to any other
conclusion than the one I have reached : that
there are to tie. during 1926, just two kinds
of producers, the 'super-feature' and the 'pro-
gram' kind."
See Sharper Pinch
Hollywood — Independents will face
a greater struggle for existence as
well as greater prosperity during the
present year than ever before. Para-
doxical as this may seem it is a fact,
says Samuel J. Briskin, of Banner
Prod.
"From now on it will be a case of
the survival of the fittest," he con-
tends. "Those independents who do
survive the high cost of production
and the strenuous competition for
bigger stories and bigger names in
players, will reap the proverbial gol-
den harvest as there exists a strong
demand for independent film specials.
"But scores of the smaller free-
lance producers are bound to drop by
the wayside in the struggle. They
are unprepared to stand the financial
storm that is now brewing and as a
result will have to 'give up the ship'.
As a result of this condition, 1927
will see fewer independent producers
in the business than heretofore and
those who do manage to 'hang on|
will enjoy unprecedented prosperity."
More Theaters in This Territory
Additional new projects for the
Greater New York territory include
the following:
Moss' new Coney Island theater and the
Oritar.ia, at Hackensack, N. J., being built
for Batter & Pollak, both open on or about
I'eb. 1.
Samuel Atkins is building a $100,000 the-
ater on Lakeside Ave., Paterson, to open
about April 1.
.(Vnother new house for Jersey, Joseph
Oschwald's new theater, at Red Uank, seat-
ing 2,800, opens next September.
Uavid Houser is building a house, to seal
1,500 on iirooklyn Heights. it will open
on Peb. l.S.
Music Publishers Offer Help
The Music Publishers Protective
Assn of America has offered help to
"National Laugh Month" Committee
in aiding exhibitors put over "Laugh
Month" programs. Programs can be
arranged by communicating with E.
C. Mills, 54 West 45th St., New York
City.
St. Louis Exchange Changes
St. Louis — Bill Collins, formerly
with "U," has resigned and joined
United Artists.
Warner Bros, have a new salesman
in Hall Walsh, formerly with Univer-
sal.
A. H. Klein, of the Warner staff,
has left for Memphis, to join Fox.
F. P. Canadian Head Returns
Toronto — J. P. Bickell, vice-presi-
dent of Famous Players Canadian
Corp., has returned from a trip
through the West. H. M. Thomas,
of Winnipeg, Western Division man-
ager for Famous, is here on a visit.
Weiss in Deal with Skirbc.
Weiss Bros.-Artclass Pictures Corp.
has disposed of the 1925-26 series
of Buffalo Bill, Jr. Westerns and the
Buddy Roosevelt Westerns to Skir-
boll Gold Seal Prod., of St. Louis,
for Ohio and Kentuckv.
Switch in Canadian Managers
Fort Williams, Ont. — Frank Rob-
son has been appointed manager of
the Royal, a Famous Players house,
filling the vacancy caused by trans-
fer of Walter Davis to the Empress,
at Edmonton, Alta.
Costen Adds Two
Des Moines — James Costen, head
of the Western Iowa Theaters Co.,
announces the acquisition of two tne-
aters. the Crystal, at Earlville, and
the Garden, Lisbon. This makes 12
I'n the string.
Gambrill Shifted
St. Louis — Paramount's exploitation
representative here, George W. Gam-
brill, has been transferred to Cin-
cinnati, in charge of Indianapolis.
Louisville and Cincinnati territories.
Ralph Kissinger Sells Out
Omaha — Alex Johnson, of Blair,
Neb., has purchased the Hippodrome,
2514 Cuming St., from Ralph Kis-
singer.
Tacoma Theater Brings $450,000
Tacoma, Wash. — Sale of the Ta-
coma to S. R. Balkwill for $450,000
is announced.
Stanley on Curb
334,306 Shares Secure Trading Privi-
leges Without Listing — Out-
growth of New Financing
The New York Curb Exchange
has admitted to unlisted trading
privileges 334 306 shares of new capi-
tal stock of the Stanley Co. of Amer-
ica of Philadelphia on a "when, as
ajul if issued" basis in exchange for
Class A and Class B stocks, against
subscription rights and as a stock
dividend.
The issue is a development aris-
ing out of the new financing as ex-
plained in an announcement sent to
all Stanley stockholders on Dec. 9.
Mednikow Here from Chicago
John Mednikow, Associated Ex-
hibitors manager in Chicago, is here
for a conference with E. J. Smith,
general sales manager.
Uruguay Wants Agriculture Films
Washington — The National Ad-
ministrative Council of Uruguay,
states American Consul O. Gaylord
Marsh at Montevideo, in a recent re-
port to the Department of Commerce,
has appropriated 2,000 pesos to pur-
chase films showing modern agricul-
tural methods employed in the
United States. These films are to be
displayed by the Information and
Educational Section of the Direction
of Agriculture.
Buchanan in Dallas Headquarters
Dallas — H. K. Buchanan, vice-
president of the Home State Film
Co., who has been managing the Lit-
tle Rock branch and lately handling
Oklahoma City, will locate here as
general manager of the three
branches.
$100,000 Hastings Theater
Hastings, Neb.— The George Rot-
ter Amuse. Co. of Omaha, is spon-
soring a $100,000 theater. The com-
pany formerly operated a house here,
which was destroyed by fire.
Another for Chrystmos
Matthew Chrystmos will add an-
other to his string when he opens
his new theater at Frog's Neck, on
Westchester Ave., and 174th Sts., in
March.
Fleming Back at Work
Hollywood— After an extended va-
cation Victor Fleming has resumed
his directorial duties and has started
production on "The Blind Goddess"
To Roadshow in Dakotas
Minneapolis— W. T. Christianson
has secured distribution in North
Dakota and northern South Dakota
of "His Master's Voice."
Sandberg in Ennis, Tex.
Ennis, Tex.— Harry G. Sandberg
has been placed in charge of the Jewel
and Grand, both R. & R. houses. He
formerly managed the Liberty and
Orpheum in Parsons.
Rosenwald in Denver
Denver, Col.— G. E. Rosenwald has
succeeded Eugene Gerbase as Uni-
versal manager.
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THE OLD YOUNG
AUDIENCES SHAKE
JELLY ON A PLATE
WATCH MARSHALL NEILAN'S
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COMIC SENSATION f^^^...
w^-H^'
William Haines
Ford Sterling
'Cr PICTURE
NOW! The Greatest of a'
The Outstanding Spectacle
^ CUSTER'S LAST STAND
/rhrilling Western Dramas!
ae Glorious American West!
NQITTLE BIG HORN ^
Hi'M' ilT ^tA
Universal's Spectacular Epic \i
The Last Word in Great WesternJ
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Lieut. Col. Custer. .. Dustii
Sam Melden Wa
I>ucretia Belden Katli
"Jonesy" Eddie
"California Joe" Hs
Lawrence Stanwood. Harold
Senator Stan wood. . . Georg(
Sitting Bull Nobli
Senator Hargess. .Charles 1
Cyrus Penfield Willia f*.
President Grant .... Walter
Grant's Secretary E
Kain-in-tlie-Face Joe
||^
^^
AGREATTHRILLIN(I
EVERY THEATR
M\hRSAL SUPER-PRODUCTION
PRESENTED
1
e Last American Frontier!
e Ultimate in Great Thrillers!
^cVia ^^
■.I
,0(01
J«l
Charl
V/i«
Waltl
.INC., SPECTACULAR
every red-blooded Amer-
^ant to see. The great
and plainsman, Colonel
iter, lives again with his
radcs, the stirring battle
e fight at The Little Big
re Chief John Gall and
rous medicine man, Sit-
l'" surprised and massacred
EaJ er and his little band.
>rT GRANT, GENERAL
"""■Red Cloud and Sitting
thrilling scenes, as
rious tribes of Indians,
ps of cavalry and thou-
eople. A beautiful love
erwoven in this pulsing,
erican epic. For every
icatre !
AEMMLE
AMERICAN EPIC FOR
U AMERICA
AN EDWARD SEDGWlCk l'KUDUL;llOiN
'MM
«i«»:
ROBERT C. BRUCE
Pictorial Photographer
AGAIN THIS YEAR
Robert C. Bruce, foremost artist of the screen
in outdoor photography, has created
SOMETHING NEW
in Screen Novelties for the
SHOWMEN OF AMERICA
A series of scenic effects and scenic novelties|
Avhich can be built into a show in any length
desired.
•♦«»•♦•
Thirty different subjects, varying in length
from 200 to 900 feet.
Designed as aids to presentation for showmen whoi
want to build a varied program.
•♦«iSf*-'
The miusician's great opportunity to combine the
harmony of sound v/ith art on the screen.
Address
ROBERT C. BRUCE
6101 Sunf^et Blvd., Hollywood, Calif.
or
Room 1704, 5 W. 45th St., New York City
I
key
Inesday, January 13, 1926
THE
iS&^
DAILY
11
from First Nat'l.
(Continued from Page 1)
led Green.
lleen Moore in "Miss Nobody," directed
Mfred Green.
nstance Talmadge in "Silky Anne," di-
d by Sidney Franklin.
ilton Sills in "Men of Steel," directed
eorge Archainbaud. Cast includes Doris
on, Victor McLaglen, Mae Allison,
k Currier, George Fawcett.
ilton Sills in "His Partner's Wife."
rinne Griffith in "Mile. Modiste," di-
d by Robert Z. Leonard. Cast includes
an Kerry, Rose Dione, Willard Louis
Dorothy Cummings.
rinne Griffith in "Ashes."
Schard Barthelmess in "Just Suppose,"
ted by Kenneth Webb. Cast includes
Moran, Geoffrey Kerr, Bijou Fernandez,
chard Barthelmess in "The Kid from
tana," directed by Sidney Olcott. Sup-
riffith and Tom Murray,
hnny Hines in "Rainbow Riley," di-
d by Charles Hines.
hnny Hines in "The Brown Derby,"
ted by Charles Hines.
try Langdon in "Tramp, Tramp,
tip," directed by Harry Edwards. Cast
ides Joan Crawford, Laward Davis, Carl-
Griffith and Tom Murary.
on Errol m "The Lunatic at Large,"
ted by Fred Newmeyer. Cast includes
)thy Mackaill and Kenneth McKenna.
'he Desert Healer" Sam Rork-Marion
fax Prod., directed by Maurice Tour-
bo Much Money," directed by John
icis Dillon. Cast includes Lewis Stone
Anna Q. Nilsson. Supervised by Earl
son.
he Far Cry," directed by Sylvester Bal-
Cast includes Blanche Sweet, Jack
lall, Hobart Bosworth, Myrtle Stedman,
Sainpolis and Dorothy Revier.
demory Lane," directed by John M
I. Cast includes Eleanor Boardmati and
ad Nagel.
'he Second Chance," directed by Lambert
'er. Cast includes Anna Q. Nilsson,
tly Gordon, Charles Murray, Mike Don-
Dale Fitller, Sam De Grasse and Corliss
er.
he Savage," directed by Fred New-
T. Ben Lyon and May McAvoy fea-
iood Luck," E. M. Asher Prod. Con-
Tearle starred.
'he Reckless Lady," produced by Robert
Cane, and directed by Howard Higgin.
: Bennett in title role.
jil 'he Viennese Medley," directed by Curt
^" feld. Cast includes Conway Tearle,
I Q. Nilsson, Mae Allison, Ian Keith,
Beaumont, Nigel de Brulier, John
,)olis. Edward Earle.
'he Dancer of Paris," directed by Alfred
iantell. Cast includes Dorothy Mackaill,
vay Tearle, Robert Cain.
accaneers of the Baham^e." called
lasses," directed Ijv Al Santell. Pro-
d by M. C. Levee.
wentieth Century Unlimited," directed
idwin Carewe.
[als First," directed by Edwin Carewe.
he Girl from Montmartre," Sawyer-
n Prod
w
ti«
?rank Lloyd Back from Orient
[ollywood — Frank Lloyd has re-
led from a four-month's trip to
Orient. He will start work short-
or First National.
Buys Play by Karl Kitchen
irst National has purchased screen
its to an unpublished play "A
I's Way," by Karl K. Kitchen.
Hoblitzelle Buys
(Continued from Page 1)
e. Their Trianon has been the
le of First National for seven
rs.
or the present B. H. Mooney, gen-
manager, will remain at the Tri-
n. W. S. Mudd retired some
iths ago from active participation,
loblitzelle owns the only big time
deville theater in Birmingham.
other theaters are located in Tex-
py cities, with one in Little Rock,
Presentations
Capitol
Unit No. 1.— Capitol Grand Or-
chestra: "Cappriccio Espagnole" —
Rimsky-Korsakoff. Time, 13 min-
utes.
Unit No. 2.— "Tunis"— Red Seal
picture. Time, 4 minutes.
Unit No. 3. — Vlasta Maslova, Rus-
sian ballerina in "The Swan." White
scrim used with dance performed be-
hind it. Silk drapes to back and
sides with varied colored lighting ef-
fect Time, 4 minutes.
Unit No. 4. — Brass Sextette. "Mi-
serere" from "II Trovatore," by
Verdi. Played by members of Capi-
tol Orchestra. Time, 5 minutes.
Unit No. 5. — "A Chinese Fantasy,"
with '"Chinese Lullaby" from "East
Is West," sung by Marjorie Harcum
and "Star of My Soul" from "The
Geisha, " sung by William Robyn.
Setting: Balcony of Oriental shack
with Miss Harcum singing from bal-
cony, garbed in Chinese costume. Ac-
companying decorations of lanterns,
etc. Mr. Robyn wheeled in in rick-
shaw. Time, 4 minutes.
Unit No. 6. — Capitol Magazine.
Time, 8 minutes.
Unit No. 7. — "The Legend of the
Pearl." Fantasy. Music: Selections
from "Parsifal." "The Walkyrie,"
"Rheingold," Wagner. Setting: Blue
back drop with light giving effect of
water and rocks in foreground with
mermaids draping themselves about.
Alight to dance the ballet and to
arouse the "pearl" from its shell.
Huge shell in foreground from which
dancer steps to be met by fisherman.
She returns when a storm threatens
and again comes from the shell when
the storm departs. The fantasy fol-
lows out a myth which is described in
the program. Time, 6 minutes.
Unit No. 8. — Interlude. Cfepitol
orchestra. Time, 1 minute.
Unit No. 9. — Feature: "Mike."
Time, 70 minutes.
Newspaper Tie-Up in Ottawa
Ottawa — Local exhibitors have ar-
ranged with the two daily newspapers
for the publication of reviews each
week on current attractions for the
first time in local history. The papers.
The Journal and The Citizen, have
agreed to publish the reports under
a special heading, giving all theaters
the same space. The houses using
regular display advertising every day
are included in the arrangement. The
managers interested include Franklin
of Keith's, Bishop of the Regent, Sta-
pleton of the Centre and O'Regan of
the Imperial.
"Hands Up" Next Week at Rivoli
Raymond Griffith in "Hands Up"
will be the Rivoli feature next week.
The John Murray Anderson review
will be "The Skylark."
Turn to Hays
(Continued from Page 1)
up on at least one other occasion
by Nathan Burkan who held many
conferences with Hays. Hays "square
table" letter to the Administrative
Committee of the M. P. T. O. of
more recent date has been considered
in some quarters as the answer to
that particular question. It will be
remembered that its text pledged
Hays to listen to the grievance of any
exhibitor anywhere against one of
the members of his association.
No word emanated from the T. O.
C. C. last night on business discussed
at the meeting. It is understood the
first-run situation has again become
acute because of a situation in Upper
New York City where the Loew cir-
cuit intends building and where a T.
O. C. C. member therefore fears for
a continuous supply of first run pic-
tures.
Hays is now en route to the Coast.
It is not expected any action can or
will be taken until his return in about
three weeks.
Wilson in Fitzgerald Film
Hugh Wilson was signed yesterday
by James A. Fitzgerald for a lead in
a new production Fitzgerald will
film in Virginia. Wilson just com-
pleted a part in "Keep It Up" for F.
Herrick Herrick and in "Rainbow
Rilev."
Norman Trevor has been signed to
a long-term contract by Paramount.
He will sail with the "Beau Geste"
production unit on Jan. 30.
Not To Be Road Shown
(Continued from Page 1 )
as a $2 picture and therefore demur-
red. For several days, its fate hung
in the balance.
It has been determined that Grif-
fith will direct it, but as part of the
fall group of releases. Greta Nissen,
Ruardo Cortez and Carol Dempster
ha\t been selected for leads, with a.
fourth, a man, to be selected.
Opens Shanghai Theater
Los Angeles — Leong Butjung, au-
thor-producer of "Lotus Blossom"
better known as James B. Leong,
has returned from a six-months' trip
in China where he handled some
work in connection with the opening
of the Odeon, Shanghai's largest and
newest house.
En Route to Coast
Wiliam Russell and Helen Fergu-
son are en route to the Coast. While
East Russell played the lead in
"Shooting Stars," a Lem Kennedy
production made in Florida.
Bellman Here from Chicago
Henry Bellman, of the Capitol Film
Exchange, Chicago, is here confer-
ring with Columbia officials on 1926-
1927 distribution. At the Knicker-
bocker.
Frank Keenan will open at the
Palace Feb. 1 in "Twilight." a one-
act drama. Bryant Washburn is at
present rehearsing "Bedlam," a com-
edy sketch which will soon open over
an Eastern vaudeville circuit.
SCREEN FAVORITISM
The fint of a series of articles by
BENJ. B. HAMPTON
To appear in
COMPLETE NOVEL MAGAZINE
Mr. Hampton says:
Dollars dictate to motion pictures"
The box-office rules the casting office"
Thesalesdepartmentdominates the studio"
Read his interisting comment on and comparison of
POL A NEGRI and EMIL JANISINGS
Get the January issue of
COMPLETE NOVEL MAGAZINE
From your Newsdealer. If he is sold out send 25c to
NOVEL MAGAZINE CORPORATION
188 West 4th St., New York
Iln^
rt
(s"^
O
iTHE
iff BRADSTREET
< FILHDOM
RECOCWZED
Authority
XXXV No. 11
Thursday, January 14, 1926
Price 5 C .Kt«
y
TARIFFS
By DANNY
Jram Abrams — United Art-
^ -talking. "The best method
posing of all ol our difficul-
dbrcad is for all nations to
de a high tariff against
ican films; the tariff to be
ive chiefly against positive
5, or upon negative, with a
inteed minimum of the
ler of prints to be struck
tie positive. That is the
; way to avoid all the dif-
les which exist today."
Stic, unusual idea, especially
y^ g from a film man. There has
|nuch discussion during the past
y important film folk as to how
) meet the situation which is de-
ng abroad. The Abrams idea
aot please a majority. It will
ily provoke comment.
FUm Club In Sight
leveloped yesterday that plans
ing prepared by a well-known
;ct for a club room for film folk
Embassy Theater Building,
'>J)ly on the 15th floor. The plan
or ample accommodations for a
on club, together with library,
and other appointments. Those
rting the idea feel that it will
difficult to interest at least 300
oik to lunch daily at the club;
{Continued on Page 2)
lemes Over Radio
itic Action Sent Through Air
First National and Radio
Torp. of America Tie-Up
t National, in conjunction with
adio Corp. of America, held a
rehearsal last night of what it
broadcasting a motion picture.
)urse, actual motion pictures
lot shown, but dramatic action
, "Too Much Money," was en-
before the microphone for the
of the unseen audience and
er to arouse a greater desire
the actual picture.
{Continued on Page 4)
Italy Aroused
Dispatch Reports Moves On
Combat American FDms —
Discounted in New York
Angeles — A special cable to
rimes" from Rome states in
y, captured by Southern Cali-
s great industry, the cinema,
heless is going to set about to
; the rebirth of the Italian in-
• {Continued on Page 4)
Glass Graduates
30 Managers Complete First Course
in Paramount Training School —
Assignments Public Friday
The first class at the Paramount
Theater Managers' Training School
will graduate tomorrow. Thirty stu-
dents will then complete their course
and be given assignments in the vari-
ous Famous Players theaters now op-
erating under the Publix banner.
One group is scheduled to go to
New England to take over theater
houses now under general supervision
of William P. Gray. Others will be
given posts in the South. The com-
pletion of the first course was cele-
brated at a dinner tendered graduat-j
ing class by officials of Publix at
the Roosevelt on Thursday night.
Adolph Zukor, Sam Katz and Harold
B. Franklin delivered addresses.
Production Possibilites Abroad
Interest Returning American\
Grange Denies $300,000 Contract
"I signed no movie contract for $300-
000 or anything like it; in fact, my
football career including every source
of revenue will not bring in more
than $200,000." The above statement
was made by "Red" Grange in an
interview by John B. Kennedy pub-
lished in the last issue of Collier's
Weekly.
White Writes on Movies
In the current issue of Collier's
Weekly, William Allen White has
written an article dealing with mo-
tion pictures under the title "Are
the Movies a Mess or a Menace?"
The lack of standards, graded by in-
telligence is the main trouble that
Mr. White finds in pictures.
Edwards' Revues in Publix Theaters
Gus Edwards, musical comedy pro-
ducer of revues, has signed with Pub-
lix Theaters to produce three stage
revues. The first, "The Garden of
Girls," with 30 in the cast, will open
at the Rivoli on Feb. 14. The re-
maining two will appear at intervals
of six weeks.
Another Presentation Studio
Los Angeles — Fanchon & Marco,
of West Coast Theaters, Inc., are
having plans drawn for a studio, to
be erected on the outskirts in which
their acts will be rehearsed in a model
theater. The studio will have a full-
sized stage with complete equipment.
Fox Now Set in Detroit
Detroit — Fox will build its 5,000-
seat first-run on Woodward Ave., be-
tween Columbia and Montcalm Sts.
The house which will be ready in
Sept. 1927, will increase seats in first
run houses to 27,500.
Co-Operation Sought
Film folk arriving yesterday
on the Majestic issued the fol-
lowing statement:
"We, the undersigned film
executives, producers, directors,
and stars, now on board S. S.
Majestic have had under con-
sideration the ever growing
power of the motion picture
throughout the world, and we
are unanimously of opinion
that the future of the film, as
an international art and as an
international influence on mod-
em civiUzaton, is wholly de-
pendent on the friendly co-
operation of all peoples.
"The beneficient results of unity in
the larger and graver issues promot-
ing the welfare of nations within them-
selves, and making for a better under-
standing between all peoples, are
such that it is, in our opinion, es-
sential that this beneficent unity
should be made manifest and effec-
tive in every sphere of human en-
deavor.
"With such consideration before us,
we declare our determination to work
together in every possible way so
that the motion picture, with its
world-wide appeal and its constantly
increasing importance, may be of the
utmost service to mankind.
"We believe in world vndt co-
operation, and we are resolved to
demonstrate its value and its strength
to the whole world.
"We believe in no rivalries, other
than the friendly rivalries of those
who are travelling together towards
the same goal, and we are striving
for the realization of what we believe
to be a great ideal.*'
E. B. Johnson
George T. Eaton
J. D. WUliams
Mae Murray
Harry Rapf
H. Charles S. Thomson
Samuel Rachmann
Leopold Friedman
Harry Cohn
Herbert Wilcox
S. R. Kent
F. Wynne Jones
James Cruze
Betty Compson
Dorothy Sebastian
Harry B. Ham
Executives Praise German Films
—J. D. Williams Enthused
Over Wilcox's Pictures
American film folk of importance
returning yesterday on the Majestic
were enthusiastic over production pos-
sibilities in foreign countries. While
most of them were raving over the
big Ufa specials, notably "Metropo-
lis," J. D. Williams of British Na-
tional Pictures was equally as en-
thusiastic over the productions com-
ing from Herbert Wilcox of Eng-
land; the most recent of which, "Nell
Gwyn," was brought over.
On the Majestic were S. R. Kent
of Famous Players and Leopold
Friedman of Metro-Goldwyn-Mayer,
returning from Berlin where the deal
with Ufa was set; Harry Rapf and
Mrs. Rapf who were enjoying a tour
of Europe; Harry Cohn of Colum-
bia Pictures, with Mrs. Cohn, who
were also on pleasure; James Cruze
and Betty Compson who were in Al-
giers looking over locations; J. D.
Williams and George T. Eaton of
British National Pictures, Ltd.; Her-
bert Wilcox, the producer; E. Bruce
Johnson of First National and Mrs.
Johnson; Mae Murray, who has been
vacationing abroad; Sam Rachmann
{Continued on Pag* 10)
Paramount Ofi&cials to Buffalo
A number of Paramount and Pub-
lix Theater officials and others will
leave for Buffalo tonight to attend
the opening of Shea's Buffalo, on Fri-
day evening. Included are Adolph
Zukor, Jesse L. Lasky, S. R. Kent,
Sam Katz, George Weeks, Phil Reis-
man, Sam Dembow, A. M. Botsford,
John Murray Anderson, Barney Bal-
aban and Herbert Stern, president of
Balaban and Katz Corp., Hugo Son-
nenschein, B. & K. attorney and John
Hammel. "The King on Main Street"
will be the feature.
Frown on "Upstairs" Theaters
Omaha — Operation of "upstairs"
theaters is being discouraged in Ne-
braska, as a means to reduce fire haz-
ards. Mayor Nelson of Kerr, has
asked for a special investigation of
the Kerr, operated by Holstettler
Amusement Co.
Silzer Favors "Blue Law" Repeal
Trenton, N. J. — Gov. Silzer in his
farewell message to the Legislature,
stated that he was in favor of repeal-
ing the "Blue Law," allowing cer-
tain modifications.
George Davis to Coast
George H. Davis, president of Ban-
ner Prod., left yesterday for the
Coast to confer with Samuel J. Bris-
kin on next year's production sched-
ule.
■it
m
—JXi^
DAILY
Thursday, January 14,
oL XXXV No. 11 Thursday, Ian. 14, 1926 Prices Cents
Copyright 1926, Wid's Films and Film Folks,
nc. Published Daily except Saturday and hot-
days at 1650 Broadway, New York, N. Y., by
VID'S FILMS and FILM FlOLKS. INC.
^oseph Dannenberg, President and Editor ;
_"". Alicoate, Treasurer and Business Man-
'^r ; Maurice D. Kann, Managing Editor ;
onald M. Mersereau, Advertising Manager ;
'.alph Wilk, Traveling Representative. En-
rttred as second-class matter May 21, 1918,
•t the post office at New York, N. Y., under
th« act of March 3, 1879. Terms (Postage
tr«e) United States, outside of Greater New
Jfork, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
Wiould remit with order. Address all com-
^.unications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak.. 109^ 109J^ 109^ 300
Famous Players ..103 107J4 108 600
Fam. Play. Pfd. ..118 118 118 200
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 82}4 8m 82 1,000
Fox Theaters "A". 34Ji 32^ 33^ 11,700
Intern'l Projector.. ISJi 15 H 155^ 100
Loew's, Inc 40J4 40 40 600
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 20H 2054 20fi 1,500
Pathe Exch. "A" Not quoted
Skouras Bros 52 52 52
Stan. Co. of Am Not quoted
Trans Lux UH 13 13?^ 1,100
Universal Pictures Not quoted
Univ. Pict. Pfd. , Not quoted
Wiarner Pictures .. 17^ 17^ 17Ji 600
Warner Pictures Not quoted
P. D. C. Managers Here
The eight district managers of P.
D. C. are in town conferring with
William J. Morgan, sales manager.
They include L. J. Hacking, P. H.
Clark, G. F. Lenehan and Robert
Cotton, representing sales divisions
1, 2, 3 and 4, covering the eastern and
central sections. C. E. Maberry, C.
D. Hill and R. A. Morrow, represent-
ing districts 5, 6 and 7; covering the
mid-western division, and Tom Brady
representing Canada.
Horwitz to the Bermudas
Cleveland — M. B. Horwitz, gener-
al manager of the Washington Cir-
cuit, comprising a dozen Cleveland
theaters, has left for a four-weeks'
trip to the Bermudas.
A COMPLirrE LABORATORY
AND TITLE SERVICE
=aiH]l^
^fit^fesi^
TARIFFS
(Continued from Page 1)
and this would prove amply satisfac-
tory so far as finances are concerned.
The details will probably come for-
ward shortly. Certainly the idea of a
central gathering place for film folk
is sound. That these men meet far
too seldom is evidenced at each suc-
ceeding golf tournament. Indeed, that
is probably the reason for the success
of these tournaments — men who meet
nowhere else seem mighty glad to be
with each other on these occasions.
The Travellers
How glad these incoming film folk
seem to be to reach home! And how
eagerly they want to know what has
happened since they left. Met the folk
on the Majestic down the bay yester-
day. Had a difficult time to secure
information — thay all wanted to know
so much. And when Harry Rapf
asked for an American made cigar we
knew just how he felt — he was glad
to get home. Any one who goes
abroad feels the same way. When we
met Abe Carlos in Vienna and later
Francis X. Bushman in Rome it was
the same thing— they wanted an
American cigar — and how!
Sues for $132,017
Los Angeles — Ralph B. Staub has
filed suit for $132,017 against Davis
Dist. Division, Inc., alleging failure
on the part of Davis to live up to a
releasing contract.
Won't Make "Beau Geste" Abroad
Due to the preoccupation of the
Foreign Legion in Morocco, it will be
impossible for Herbert Brenon to
film "Beau Geste," in Algiers. As a
result, production on the English se-
quences will be started at the Long
Island studio. Desert scenes will be
made in California.
"Technic" for Mary Philbin
Los Angeles — Universal has pur-
chased "Technic," a Satevepost story
by Dana Burnett for Mary Philbin.
Sada Cowan will write the continu-
ity. Francis X. Bushman will be one
of the featured players. Lois Weber
may direct.
J. K. Adams, vice-president of Da-
vis said yesterday Staub's suit evi-
dently resulted because the plaintiff
misunderstands his contract and the
terms on which Davis agreed to re-
lease Staub's one-reelers.
Marin and Bunn Return
Ned Marin, Western sales manager
of First National and C. W. Bunn, of
the distribution department, returned
yesterday from a week's trip during
which they visited Chicago, Milwau-
kee, Toronto and Montreal.
Dempsey May Become Exhibitor
Los Angeles — Jack Dempsey has
formulated plans to become an ex-
hibitor. He states that he has three
sites under option and will start
building theaters in the near future.
P. C. T. Buys Big English House
London — Provincial Cinema Thea-
ters have acquired the Majestic Leeds
This is the largest theater in the
provinces. It cost $1,560,000 to build
and seats 2,500.
inilllinilillllllillllllllllllllllllllllllDlllllilllllllllilllillllllDi
FEBRUARY 28th
MiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiioiiuiniiiiiiiiiiDuiiiiiiiiiiiiiiiiiiiia
Start Birmingham House Feb. 1.
Birmingham — Work on the pro-
posed theater and mercantile building
for 3rd Ave. and 18th St., to be occu-
pied jointly by the Famous and Love-
man, Joseph and Loeb, is expected to
get under way Feb. 14. Deeds to the
property have passed and tenants or-
dered to vacate preparatory to an
early start on construction of the new
building.
Signs Ten Year Leases
Minneapolis — Thwarting efforts of
a large distributor-exhibitor to obtain
leases of two theaters, the Beatrice
Amusement Co. has signed ten-year
leases for the Sun and Dean theaters,
York, Neb., beginning when the pres-
ent leases expire August, 1927. Blaine
Cook is president of the Beatrice firm
which operates at Beatrice and North
Platte.
Conklin Denies "Tennek Di
Chester Conklin, through his
sentative, Sig Schlager denied t
will be starred by Kenneth Bis
12 two-reel comedies for T
Conklin is at present working
Famous and will later go to
wood to work on other feature
has definitely forsaken the shoi
ject field. Tennek says its cc
was with Frank E. Nicholso
that upon Bishop's recent arri
California, he found the Nic
contract was invalid.
i
II
r'afhecon
HAL
ROACH
hresenls
Photoplay League Seeks Product
Sidney K. Bennett, representing the
Photoplay League of Hollywood is at
the Astor, looking for pictures that
can be classified as "original, uncen-
sored, artistic, or typical of advanced
deas in screen production."
"Sea Beast" Premiere Tomorrow
"The Sea Beast" will ha;ve its pre-
miere at the Warner theater tomor-
row night. A special electric sign is
being erected on the theater front.
Miss Rose Resigns
Miss Rose, well known to the pro-
fessional fraternity through her long
connection with the Edward Small
Co., has resigned.
Powers Signs Cody
Hollywood — P. A. Powers has
signed Bill Cody for an Associated
Exhibitors series, according to re-
ports.
Another Queens House
Sheer & Allen have sold property
on Queens Blvd. and 51st Ave., at
$45,000 to builders who will erect a
theater.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE UST
Motion Picture App. Co.. Inc.
Ownenhip managemenl C.G. Willoughby, Inc.
110 West 32nd St.. New York
Phone Pena. 6S64
^de Cook
in " _
Miat'stheVorU Coming to'l
This is a 'Cornerblock' cut furr
FREE for all Pathecomedies a^ |
exchange.
1
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iiolsoi
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As
and When Promised
\
We promised you Big Paramount Pictures
right through from now till Fall.
We promised these Big Pictures on or
before precise release dates.
JVe're making good 100% on both promises.
For instance:
FEBRUARY
J,
/
THE WANDERER.
Raoul Walsh's road show spectacle now
at popular prices. With Ernest Torrence,
Greta Nissen, WilUam ColUer, Jr. From
Maurice Samuels' famous play.
THE GRAND DUCHESS and
THE WAITER.
A Parisian love cocktail with Adolphe
Menjou, Florence Vidor. Malcolm St.
Clair Production.
THE SONG and DANCE
MAN.
Geo. M. Cohan's stage comedy hit with
Tom Moore, Bessie Love, Harrison
Ford. Herbert Brenon Production.
THE
VANISHING AMERICAN.
Zane Grey's Epic Romance of the Red
Man. With Richard Dix, Lois Wilson,
Noah Beery. Directed by Geo. Seitz.
BEHIND THE FRONT.
Big comedy special with Wallace Beery,
Raymond Hatton, Mary Brian. By Hugh
Wilev. Edward Sutherland Production.
DANCING MOTHERS.
The ultra-modern society stage success
starring Conway Tearle, Alice Joyce,
Clara Bow. Herbert Brenon Pro-
duction.
NOW
4
Q>aramounl Q>ictures
DAILY
Thursday, January 14 I!
Rush Still On
* Many Houses Building in Mid-West
t — Exihibitors Look for Banner
Year, Harry Scott Reports
=^ Harry Scott, general sales manager
•LHof Pathe returned yesterday from a
=tour of the South and Middle West.
He visited 15 exchanges in 20 days.
In each he conducted a sales meeting.
. Detroit, Pittsburgh, Cincinnati, Indi-
^g, anapolis, Chicago and the "Double I"
^^^ offices, Milwaukee, Minneapolis, Des
'<Si Moines, Omaha, Kansas City, Ok-
Y^homa City, St. Louis, Cleveland and
^'/Buffalo were touched.
"I had the opportunity of interviewing a
number of prominent exhibitors who reported
that their business during 1925 had greatly-
exceeded expectations," said Scott. "Most
of these exhibitors expressed the conviction
that their business in 1926, judging by the
present outlook, would exceed that of the past
year. Many new theaters are under construc-
tion, which indicates that capital shares the
same optimistic viewpoint with the theater in-
terests.
"In the industrial sections I found a tem-
porary lull due in part to the holiday season
and to the fact that it was inventory time.
Many big factories at this season of the year
pursue a practice of laying off some of their
force until their inventories have been com-
pleted. This, of course, has a tendency to
slow up theater business a bit.
"In the mining districts conditions seem to
be only affected by the anthracite strike. Farm-
ing sections are evidencing prosperity to a
notable extent, and the theaters in these ag-
ricultural districts are reflecting the healthy
trade conditions in most instances by substan-
tial box-office receipts. The farmer is out-
stripping the city dweller in the acquisition
of up-to-date facilities and even luxuries. In
a few of the towns where business is not so
good the situation may be attributed to the
fact that the local exhibitors are not furnish-
ing their patrons with shows of sufficient merit
to entice them away from their radios, bridge
clubs, etc."
Foundation Selects First Subjects
Two pictures based on the story of
the Prodigal Son and the Twenty-
third Psalm," will be the first produc-
tions of the Religious M. P. Founda-
tion. A series of "How We Got Our
Bible" is contemplated for the future.
The production of a few shorts and
the working out of a plan of distribu-
tion to churches constitute present ac-
tivities of the foundation, which was
as noted, organized by the William
Harmon Foundation with the coop-
eration of the Federal Council of
Churches of Christ in America and
the Hays organization.
Intern! Projector Picks Directors
At the annual meeting of the Inter-
national Projector Corp. the follow-
ing directors were elected for the en-
suing year: H. L. Clarke, B. A.
Squire, W. E. Green, Geo. H. Trout,
S. R. Burns, W. C. Michel, O. E.
Koegel, Murray W. Dodge, Cliflford
Bucknam, W. T. Bruckner, C. W.
Higley.
"Dance Madness" at the Capitol
"Dance Madness" opens at the
Capitol on Sunday.
FOR R.ENT
BELj^- HOWELL
AKELEY CAMERAS
LDUh or CViltloul Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Awe.. N.YC.
B ryan t 3 95 i
Themes Over Radio
{Continued from Page 1)
An impromptu radio studio was
erected in an adjoining room of the
Astor. In here the broadcasters en-
acted their roles before a microphone
which sent the sound waves only
across the hall into a loud speaker
in the dining room. An actual broad-
cast of the picture will be made from
Station WJZ at 8:30 o'clock tonight.
This will mark the inauguration by
First National of weekly broadcasts
of all its productions. They will be
handled by Station WJZ as a regu-
lar portion of its program, each
Thursday at the same hour.
"Just Suppose" will be broadcast
the following week; "Memory Lane"
will follow and other pictures will
go on the air in sequence of release.
The idea was first conceived by
Cosmo Hamilton, playwright, some
two years ago. While the broadcast
necessarily eliminates some of the
tangibles of the picture, it still holds
to the dramatic values and gives the
listener-in an idea as to the action
and settings.
The dress rehearsal was preceded
by a dinner at the Astor. Among
those at the speaker's table were
Robert Lieber, Samuel Spring. C. F.
Chandler, C. C. Burr, Johnny Hines,
and Lois Moran. Representing the
Radio Corp. were Elmer E. Bucher.
Harold T. Melhuish, Capt. Howard
Angus, Col. C. F. Davis, Charles B.
Popenoe and Robert D. Newton.
Chansres in Salt Lake
Salt Lake City, Utah— Lou Hutt,
staff cameraman for Pathe, has re-
turned to the Coast after photograph-
in"' many of the local industries of
this city.
L. Manx, assistant to Fred J. Mc
Connel, head of the Universal com-
plete service department, is here.
Tony Hartford, sales representative
for Universal, is here from Seattle.
Dave Frazer. special "rep" for Prod.
Dist. Corp.. after a week's visit here,
is now in Denver.
The Film Board of Trade held its
annual meeting Monday.
C. John Predarie. who is road-
showing "Siegfried," is here.
Dave Bershon, Western district
manager for Metro-Goldwvn-Maver.
is here to confer with Paul F. Berger,
from the home office.
Renaud HofFman Signs Walthall
Los Angeles — Henry B. Walthall
has been placed under contract bv
Renaud Hoffman for a stellar role in
"The Unknown Soldier." Marguerite
de la Motte and Charles Emmett
Mack are the two other players to
^lay featured roles.
Schenck to Make Westerns?
Los Angeles — An unverified report
states Joseph Schenck is to produce a
series of westerns. Rov Stewart, will
be starred in at least one.
Lila Lee May Be Jessel's Lead
George Jessel. who is to appear in
"The Cherry Tree," to be produced
by Al. Lichtman, may have Lila Lee
as his lead.
Italy Aroused
{Continued from Page 1)
dustry. The Italian film congress
which is behind the move admits,
however, that it will be a most diffi-
cult problem. There is belief that
the only hope is in a working ar-
rangement with American producing
and distributing interests.
"The government has been eager
to resuscitate Italian film production
on account of the national prestige
and as a means of propaganda among
its own citizens. Schemes have been
proposed to subsidize production and
oblige film houses to exhibit a fixed
minimum of national films annually.
"Meanwhile American film com-
panies are endeavoring to buy up the
chief Italian cinema theaters to in-
sure a market for their films. A
lively fight is expected between their
representatives and the agents of the
patriotic movement that seeks to "de-
Americanize Italian filmdom."
Those familiar with the situation
in Italy were inclined to discount the
"Times" dispatch yesterday. It was
pointed out that a year ago, disturb-
ances were reported from Rome.
They emanated from Italian pro-
ducers and distributors, but not ex-
hibitors who later insisted upon play-
ing American pictures. At that time,
the theater owners pointed out how
important to their financial success
American pictures were.
Incorporations
Albany, N. Y. — Bershap Theater Corp.,
New York. Incorporators, H. Andur, H.
Cohen and B. Shapiro.
Albany, N. Y. — Ludlow Operating Co.,
Inc., New York. Incorporators, D. Blum,
L. Greenfield and B. Zelenko.
Albany, N. Y. — Dnten Theater Corp., New
York. Tncorporaotrs, J. Joelson, S. Price
and L. Metz.
Albany, N. Y. — Repent Holding Corp.,
New York. Capital $35,000. Incorporators,
S. Gould, J. Caesar and J. Martin.
Albany, N. Y. — Roosevelt Exhihition Corp.,
New York Incorporators, H. Hudener, L.
Strong and F. Rubin.
Albany, N. Y. — Danger Trail Motion Pic-
tures. Inc., New York. Incorporators, N.
Messinger and D. Brown.
Albany. N. Y. — Florida Park Association,
Queens Countv. Capital $1S,000. Incor-
porators. R. Gebig, G. Seidel and W. Hauck.
Albany. N. Y.— -Shergil Corp., New York.
•"apital $40 Ono Incorporators, E. Paley,
T. Brown and C. Gilpin.
Alba-ny. N. Y. — Academy Film Corp., New
York. Capital $40,000. Incorporators, L.
Lauro, M. Zucco and E. Lauro.
Albany. N. Y. — Murray Producing Co.,
New York. Capital $.10,000. Incorporators,
G. Conroy and N. Rafel.
Albany, N. Y. — Rothe and LavmaTi Stu-
dios, New York. Capital $5,000 Incor-
porators, B. Rothe, D. Layman and S. Kas-
sell.
Albany. N. Y. — Mitchell Studio, New
York. Incorporators. M. Epstein, L. Selay
and F. Epjein.
Albanv, N. Y. — Sussman Thea'ter Ticket
Office, New York. Incorporators, R. Kassell,
I. Weiss and H. Weinatein.
T. O. G. G. Ball Fe
Sixth Annual Dinner-Dance
Held on Lincoln's Birthda
the Astor — Talk of Clubho >«
The sixth annual dinner-da :|g
the Theater Owners Cham
Commerce will be held on Lit!
Birthday, Feb. 12th, at the Hol[
tor. Aside from the usual aim cjl
ing the affair a huge social s ; [
there is a significance attached »|
year's affair, as the members :e|
siroiis of obtaining a new club i|
Therefore every effort is beiiif
forth to make the function a fijjl
success.
In former years only the|
Room was utilized, but so ex i
are the plans for this year's fil
that all banquet rooms have b<
quired.
Vincent Lopez and his o-
have been placed under conti
furnish music. Many celebriti
attend. Those in charge of the|
tainment promise some inte
features.
The committee is headed b
Ochs, assisted by S. I. Berma
Gainsboro, J. Louis Geller, J
Hirsh, Joe Hornstein, Charles '.
J L. Ryan and M. D. Schwart
i
Trans Lux in Deal
The Trans-Lux Daylight I
Screen Corp. has signed wit
Projector Advertising Corp., of
Bert A. Atwater, vice-preside
the Wm. Wrigley, Jr., Co., is
dent, for the rental of 5,000 aut
machines for advertising purpc
The other officers and direc
the Projector Advertising
which will exploit Trans-Lux cj
exclusively, are: Harry A. S
formerly of the Wrigley organi:
now president of the Hoff Vi
Corp. of America, which dist
exclusively Wrigley gum in
packages in vending machines;
S. Parker, of Joseph Walker &^
Maurice E. Davis, president (|
Davis Equipment Corp., and S
Peabody, Jr., of Peabody
Kenna.
Special Censor for Na
Washington — It was disciosec
terday with the publication c
Navy Appropriation Bill that nf
pictures that pass the National ]
of Censors secure the special
tion of extra censors before the
shown to sailors on board sh
"Hell's 400" Started
Los Angeles — Work has been
ted on "Hell's 400" for Fox,
John Griffith Wray is directing
Margaret Livington, star, I
Kolkner, Wallace MacDonald,
celine Day, Rodney Hildebrand,
ber Norman in the cast. B
King adapted the scenario.
Singerman to Universal Ci
Sydney Singerman, head o
program department for Uni\
is on his way to Universal Ci
confer with Coast executives
cerning the 1926-1927' schedule.
"Allah" Through United
"The Garden of Allah," to be
in Egypt and Northern Africa
be released through United Arti
111
m
iSfS^
lursday, January 14. 1926 ^^~M^^^ DAILY •» 5
Announcing the Arrival
in America
of
NELL GWYN
A word from y. D. Williams —
Nell Gwyn arrived yesterday on the Majestic.
Nell Gwyn is selected by Paramount as the pick of the
world's attractions to open their beautiful, new Plaza
Theatre in London — the finest in Europe.
Nell Gwyn fascinated the King of England.
Nell Gwyn fascinated the English Public.
Nell Gwyn will surely fascinate the American Public
who are always prepared to welcome a new person-
ality.
You will meet Nell Gwyn soon — and to meet her is to
love her.
J. D. Williams
When a fa,t mxn
chases Kis Kat on
a v^rindy day
^
tKat's funny
O
When an actoi-
trips ovex his
lines
.-Jfc^
that's tiagic
(but a good laugk)
&
<lnd when vou
get ahea<l ofjroviv
offosition. oti al>ig bet-
thai-s a scream @
OUX all tKc laLugks jrouVe
laughed ave mere girins
coiubaied to those you ftet ijx
^'^xxq^oldwi/n^^tx
&
THE
«^E^
DAILV
Newspaper Opinions
"The Ancient Mariner" — Fox
Parkway, Baltimore
SUN — * * * It is now possible for you
to resume acquaintance with that fantastic
relic of your childhood days, "The Rime
of the Ancient Mariner." * * * We rather
envied those youngsters who were encoun-
tering the classic poem for the hr5t time in
its gelatin guise. • * *
"The Arizona Sweepstakes" — Univ.
Moon, Omaha
BEE — * * * Hoot Gibson gives another
demonstration of his horsemanship by leap-
ing, plunging over hedges, ditches, fences
and fallen trees. It makes your nerves tingle
with excitement. * ♦ *
Globe, Philadelphia
RECORD—* ' * Hoot Gibson takes the
leading roles and, as is the usual custom
in his pictures, thrills with his daring rid-
ing. ♦ • ♦
"The Beautiful City"— First Nat'l
State, Minneapolis
TRIBUNE — * * * The vehicle is admir
ably suited to Barthelmess, offering him a
role that calls for emotional ability. * * *
Arcadia, Philadelphia
INQUIRER- * * * It is a good story,
well acted and with a modicum of saccharine
in its human interest. * ♦ •
PUBLIC LEDGER—* * * A simply told
idyl of New York's East Side tenements,
with just enough melodrama woven into the
story to assure its popularity. • • *
RECORD — * * • Is melodrama, mediocre
and old-fasl-.ioned in theme, but overflowing
with incidents of human interest, that are
made real and appealing by the sincerity
of Barthelmess. • ♦ •
"The Best Bad Man"— Fox
Reade's, Cleveland
NEWS — * * * The story lunges along
spontaneously, gagged like a two-reel comedy,
with events rushing in one upon the other
without foreplanning in the plot. ♦ * *
PLAIN DEALER—* * * Its merit lies
not in the story, which is rather familiar
aTid over-crammed with complications, but
in the dashing Douglas Fairbankesque style
of the principal, Tom Mix. * * ♦
TIMES—* * * It is a typical Tom Mix
production. The dynamiting of the dam and
the saving of the girl from the torrent by
Tom and Tony supply some of the thrilli
in the picture. * * ♦
Washington, Detroit
FREE PRESS—* * * There is plenty of
snap and action and a lot of good comedy
in this picture. ♦ * *
NEWS—* * * Like all Mix pictures, it is
replete with wild rides and wild parties, with
a cabaret and Charleston thrown in here and
there. • * *
TIMES—* * * A Mix comedy of the
highest tyiic. He has added a few new
things to his repertoire of hair-raising acts
and has used a number of the old thrills
that have proved so efifective. • * •
Delmonte, St. Louis
GLOBE- DEMOCRAT— * * * A thriller,
exciting enough for the most rabid Mix ad-
mirer, and entertaining to a degree that will
please the balance of movie-goers, is Tom's
latest effort. ♦ • ♦
Canyon pictures Corporoiion
presents
y4>S^ERIE5 OF
TWO REEL
THAT
REALLY
ARE
umnY
cJack Richardson
"Ver^l^eynoldff
Gale Henry
FOR TERRITORIAL RIGHTS
CANYON PICTURES CORP.
■729 — -y^** >KVE. NEW YORK CITY
wilK
Fun and
y4ction
"The Big Parade"— M.-G.-M.
Shubert, Detroit
NEWS — * * * Its first part is packed
with amusing incidents and romance back of
the front lines. Its latter part is war; war
as it really is, stripped of its glamour and
flag-waving and gold lace. * • *
TIMES — * * * With all the praise that
must be given the players, the real honors
go immediately to King Vidor, whose direc-
tion scales new heights. * *■ *
"Bluebeard's Seven Wives"— 1st Nat.
Circle, Indianapolis
STAR—* * * The humor is of that rich
sort that keeps the audience chuckling in-
wardly continuously, with occasional out-
bursts of hilarious appreciation every little
while. * * *
"Classified"— First Nat'l
State, Los Angeles
EXAMINER—* * * Unusually clever sub-
titles, and a novel characterization lend spe-
cial interest to Corinne Grififith's new film
"Classified." * * *
EXPRESS—* * * Corinne Griffith breezes
through the photoplay at a 75-mile-an hour
gait. • * *
HERALD— * * ♦ There are four main fac-
tors that enter into the Quality of this film,
namely; a good story, good acting, capable
direction, and — here's the big kick — excep-
tional titles. ♦ » •
RECORD—* * * "Classified" started 1926
out for us and it has set a comic-drama
standard that will be decidedh' difficult to
top. * ♦ •
TIMES—* * * Is the sort of bright,
clever, sparkling and also smart comedy that
everyone will want to see. Up to date, and
up 1o till- niiniitc. * * *
"The Eagle"— United Artists
Stillman, Cleveland
NEWS — * * * Mr. Valentino seems to have
benefited by Mr. Brown's direction and to
have appreciated the fact that Miss Banky
was a valiiable asset. She is so beautiful to
look upon that her presence makes his gal-
lant deeds all the more convincing. * * •
I'LAIN DE.\LER— * * * "The Eagle"
travels too rapidly to give Valentino much
opportunity for emotional display, but, if
that he considered a loss, there is plenty of
humor picked up at the cross roads ^ en
route. * * ♦
I'RKS.S--* * * Valentino appears to pretty
good effect in this movie. Vilma Danlcy
makes eyes as beautiful as those she made
in her first movie appearance. * * •
TIMES—* * * Rudolph Valentino in a
tyi)c of picture wliich gives him an oppor-
tunit\- to prove the reason of his former popu-
larity as the sheik of the screen. To say
that he redeems himself in the eyes of the
movie fan, would be putting it in mild terms.
Valentino not only proves he can act, but
that he is a trained athlete as well. * ♦ *
Adams, Detroit
FREE PRESS—* * * Ruddy doesn't have
a great deal to do in the way of thrilling
stunts, and at times the action drags. * • *
.NEWS — * * * Directed with some of the
cunning of Lubitsch and acted in better grace
and manner than Valentino has exhibited
since his first big coming out party. • ♦ *
TIMES—* * * In this production, Valen-
tino works as he never has before, thrills
as a daring bandit hero and grows more
passionate than ever in his love making.
« » *
Strand, Minneapolis
TRIBUNE-* * * The production is a
distinct departure for Valentino, having more
action and comedy than any of his previous
film vehicles with the exception of "The
Four Horsemen." * * •
Eastman, Rochester
DEMOCRAT—* * * Mr. Valentino him-
self does some of the best pantomimic work
we have yet seen him accomplish — and that
is generous praise indeed. * * *
HERALD—* ♦ * He shows all his old
confidence and audacity, and he occasionally
looks languidly into the camera ; but wiier.
it comes to competing with the so-called "he
men" of the screen, Valentino is not ti^ere.
* « «
JOURNAL—* * * It is a picture in which
Valentino is given a role that fits him and
one of the sort his feminine admirers like
best to see him in. * * •
TIMES-UNION—* » * Clarence
the director, has shown originality n
rectness in his dealing with the scei
seems to have drawn their best from
bers of the cast. * * »
J
"The Fool"— Fox
Fay's, Philadelphia
INQUIRER- • * * Strong drar
peal, and deep, human sentiment a
bined in "The Fool."
"A Kiss for Cinderella"— Pan^
Capitol, Detroit
FREE PRESS—* * * It is a colo;
ish production, wonderfully beautiful
with several scenes that have seldom
celled in gorgeousness or richness of I
NEWS—* * * Betty Bronson, th
tional Peter Pan discovery again p
role of an imaginative little girl w
sincerity that not a person in the audi
doubt the existence of fairies. • • '
"Lights of Old Broadway"— M
Piccadilly, Rochester
HERALD—* * * It is not mu.
story to build a picture on, nor is th
of a kind to excite the average mot
ture goer. But it serves more or I
quately for the excellent scenic fea
the picture. • * •
JOURNAL—* * * Miss Davies
better in comedy than in drama. SI
it with a charm that cannot fail to
and is so natural she cannot help bu
"Little Annie Rooney" — Unite
Madison, Detroit
FREE PRESS—* * * the kids of
who are fortunate enough to see Miss
in the rags of "Annie Rooney" are as
a hundred hearty laughs, just a few y
some real thrills. • • •
NEWS- Little Annie Roone;
oldest type of movie hokum but it is
fine motion picture just the same. T
laughs at the beginning, at the finish
between. * • •
"Magpie" — Paramount
Park-Mall, Cleveland
PLAIN DEALER—* * * But I ;
quite entertaining; never taxing and
paying considerable attention to minoi
which were interesting and most of the
building. * * *
"Mannequin" — Paramoun
Granada, San Francisco
CALL AND POST—* * * It's a >
man story with a happy ending.
Its characters are real.
Its plot is plausible.
It introduces Dolores Costello,
charm, personality and beauty. * *
CHRONICLE—* * * Thanks lat
the efforts of Director James CruzCi
ture is raised from the general run o
movie stuff" and placed somewhere r
heights. • • •
EXAMINER—* * * The film has I
women, gorgeous sets, pictorial garden
a thrilling court scene climax, and
contrasting episodes of tenement life.*
NEWS—* * * The result is a mot
ture play that lays claim, in the gt
fashioned way, to the interest from e^
gle. * * *
"The Masked Bride"— M.-G
State, Boston
TELEGRAM—* * * is a stirring d
adventure, mystery and under world r
set in the spectacular cafes of Pai
strange haunts of the Apaches. • • "
TRAVELER—* * * The atmosp
beautifully carried out, Miss Murray
suited to her role. • • •
"The New Commandment" — Isl
Chicago, Chicago
TRIBUNE -* * * It's really ouit.
lightful production, not so much bee;
its plot as because of the splendid ai
presents. • • •
"Why Women Love"— First
Criterion. Los Angeles
EXPRESS—* * * Blanche Sweet
nigficent as the girl. She makes the
ter lovable without being saccharin
makes the heroine chacacterful withou
ing her strike a single attitude. * *
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Booked for a run at B.S.Moss
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resented bi/
Associated
Exhibitors A:
Oscar A.Piice
^president
JPresi
it's unprecedented premiere aboard
the S.S. Leviathan ^^ -*' ^^
PEGGY HOPKINS JOYCE
THE SKYROCKET
A Marshall Neilan ProductiovL
From ike Cosmopolitan Magazine Story b/ Adela Rogers St John^'
Produced by Celebrity Pictuies, Inc.
THE
10
■e^m
DAILY
Thursday, January 14,
Aboard the Majestic
(Continued from Page 1)
of the Ufa Palast theater, Berlin;
Major H. C. S. Thomson, of F. B.
O.; F. Wynne-Jones, New York
representative of Ufa; Howard Strick-
land, publicity representative of Rex
Ingram, who brought with him a
print of "Afare Nostrum''; Harry
Ham, Dorothy Sebastian and H. Fell-
ner, the latter well-known in film
circles in Berlin.
Johnson Fearful of Restrictions
• Probably the most important news
" brought from the other side came
from E. Bruce Johnson, who said
]f. that conditions in Hungary were be-
coming such that it might prove ne-
cessary for all the larger American
film companies to cease doing busi-
ness there.
"There is a tax of about $80 a
print on all American films entering
Hungary," he said, "and in addition
to the fact that this revenue is turned
over to Hungarian producers they
have a restriction which compels
all Amedrican companies to make one
picture in Hungary for every 20 pic-
tures released there. This is prac-
tically prohibitive — because it is not
only impractical but almost impos-
sible to make pictures in Hungary.
"The countries nearby Hun-
gary, Czecho-Slovakia, Austria,
can be expected to bring about
like legislation unless something
is done here to prevent it. Such
restrictive legislation will practi-
cally force American pictures out
of these countries."
Johnson said he hoped to remain
in America for some time. He said
the greater part of his visit was spent
in opening exchanges throughout Eu-
rope where First National had not
been represented in this manner. He
added that the day of the "agent"
for the larger companies was about
over; that the large companies must
have their own exchanges.
Kent on the Ufa Deal
S. R. Kent had little to add to what
had been printed with reference to
the deal made by Famous and M.-
G.-M. with Ufa. He spoke highly of
Carl Laemmle and his attitude with
reference to the situation. He said
that Herman Wobber would remain
in Berlin some time reorganizing the
sales stafiF of Ufa to bring it up to
existing American standards, and
added that Wobber would make the
same effort in all of Famous' Eu-
ropean offices.
"I cannot speak too highly of the
manner in which we were treated by
the officials of Ufa and the Deutsches
Bank," he said. "Our last session
carried on for 24 hours without a
halt, and the final papers were signed
at 8:15 in the morning. It was quite
a session. Under the terms of the
contract, we believe that it will prove
helpful for all of us. We will release
ten pictures here made by Ufa — as-
suming that these pictures will b •
desirable for the American market;
we fully expect they will be."
Wynne-Jones Concurs
Frederick Wynne-Jones, American
representative for Ufa, said he felt
very gratified over the deal. "It is
that for which we have been work-
ing for five years," he said, "and
naturally we are gratified. The pic-
tures which will come to America
will suit the American market; there
need be no doubt of that."
Wynne-Jones was anxious to know
what had been happening in America
during the past five weeks.
Ingram Working on "The Magician"
Howard Strickland, who brought
with him a print of Rex Ingram's
"Mare Nostrum" for M.-G.-M., said
Ingram would start work in a few
days on Somerset Maugham's "The
Magician." with Alice Terry and Paul
Wegener, the well known German
actor, in the leading roles. Ingram's
plans, upon the completion of this
production, are indefinite. "Mare
Nostrum" is in 10 reels and will be
released as a special.
Rapf Enthusiastic
Harry Rapf of the M.-G.-M. pro-
ducing staff, was enthusiastic over
several Ufa specials he saw in Ber-
lin. " 'Metropolis'," he said, "is a
magnificent production. It is tremen-
dous in size and should prove a sen-
sation. I also saw 'Variety' and 'The
Waltz Dream' made by Ufa, and they
also are splendid pictures. But I
saw practically nothing else in the
way of pictures which would have
any value over here. The Germans
are far advanced in technique. I
saw nothing in France in the way of
pictures suitable for America. The
entire European industry is far be-
hind America both in production and
exhibition. Some of the theaters X
visited were on a par with some of
our store shows of ten years ago.
Many of them were actually dirty."
Fleas Bother Cnize
James Cruze and his wife, Betty
Compson, went to Algiers to secure
an idea of local color for "Old Iron-
sides," which Famou."! will release as
a special. He got what he went for
but also collected a lot of fleas — and
this annoyed Cruze a lot.
Cruze also saw some of the shots
of "Metropolis" and added to the
enthusiasm regarding this spectacular
production. "It cost about a million
dollars, even though produced in Ger-
many," he said, " and it would have
cost twice that much if made in
America. Some of the stuff is simply
marvelous."
Cruze, like the others, was much
interested to know what had hap-
pened while he was abroad and was
astounded at the news that Famous
had purchased the United Studio in
Hollywood.
Cruze leaves for the Coast today
with Laurence Stallings who will pre-
pare a dramatic treatment for "Old
Ironsides," which will be made in
California. It will be unnecessary
for him to go abroad for any of the
scenes. While in Tripoli Cruze pho-
tographed numerous locations and he
will match these along the. California
Coast line.
Williams Enthused over Wilcox
J. D. Williams, the leading fac-
tor of British National Pictures,
was all enthusiasm over the new Wil-
cox production. "Nell Gwyn," made
by Herbert Wilcox. "It is the finest
picture ever made in England," he
said, "and one of the best ever made
anywhere. When I tell you that Al-
bert Kaufman selected this as the
picture for the opening of the new
Famous theater, The Plaza, in Lon-
don on Feb. 8th, you will appreciate
what it is.
"I am very anxious to have Wil-
cox come in with British National
which has purchased 'Nell Gwyn.'
He i« the outstanding producer-direc-
tor in England, and best of all he is
a sliovrnan.
"Under the impetus which exists
in England today there is every
reason to believe that we will make
pictures which will be fit and suit-
able not only for America, but for
the whole world as well. Fine, out-
standing pictures always have a mar-
ket, and British National will present
only such pictures."
Wilcox Modest
Herbert Wilcox is a modest, quiet,
unassuming man, who said that he
hoped that America would like "Nell
Gwyn." He believes that the per-
formance given by Dorothy Gish is
probably the best thing she has ever
done. In all probability Wilcox will
sign Miss Gish for three more pic-
tures, all to be made in England.
He will remain in New York for a
few weeks, and then go on to Holly-
wood before returning to England.
Major Thomson Denies Reports
Major H. C. S. Thomson of F.
B. O. said he had little to say re-
garding his visit abroad which was
in the nature of an investigation of
the foreign offices of his company.
In regard to the reports circulated
regarding F. B. O., Thomson said
they were all "silly." "We are doing
a splendid business," "he said, "and
our directors are very well satisfied
with conditions. Evelyn Brent is our
most successful star in Europe, 'Lefty'
Flynn is next but Fred Thomson is
coming along fast in Europe."
Rachmann Seeking Pictures
Sam Rachmann said he was inter-
ested in seeing pictures for his Ber-
line houses. He modestly admitted
that the shows he was giving
were the talk of Berlin. Many
of the Americans said that the
Rachman show was equal to the
best entertainment offered in Ameri-
can picture houses.
"Radiobile" Makes Its Appearance
F. B. O. is advertising its new
"Gold Bond" specials throughout
New York by means of a "radiobile."
the basis of which is a Ford chassis
surmounted by a brightly colored
wood body, on which aopears 12 one
sheet posters. A radio is installed in-
side and an announcer in a booth
alongside the driver's seat speaks
into a microphone, announcing news
of F. B. O. pictures and stars.
The "radiobile" will soon leave on
a tour of Pennsylvania, New Jersey
and New England.
"Romola" Finally Passed in Quebec
Montreal — "Romola," which was
held uo by the Quebec Board of Cen-
sors, because it is alleged the picture
depicted infidelitv in marriage, has
finallv passed and has opened at the
Capitol. Some revisions have been
made.
Contest Actively (
"Laugh Month Committee" ^I
More Exhibitors to Participat<
Competition
"National Laugh Committee'
clares every exhibitor has an o
tunity for performing real servi
his fellow exhibitors as well
chance to win one of the cash j
in entering the "Laugh M(
exploitation contest in which the
mittee is offering $850 in prize'
the best local campaigns tyin
with the national drive.
One of the principal advantag
the campaign from the exh:
standpoint is expected to be th
amples it will furnish of 100 per
advertising campaigns providing
tra profits from short features as
as the longer features. The "L
Month Committee" invites ever
hibitor conducting any local cam]
to enter the contest with proofs
photographs illustrating his camp
If the exhibitor ties up with the
tional Laugh Month" campaign
local advertising and publicity
week in January, he can entei
contest with each week's camp
In this way, the exhibitor has
opportunities to win one of the
prizes which run from $100 t
for each of the four weeks of Jan
Reports should go to the comn
headquarters at 218 W. 42nd St.,
York City, within two weeks
the close of each week's camp
Floral Park to Have Two The
Floral Park, L. I.— This vi
is to have two new theaters
Park Place and Jericho Turn
excavation work is under way i
theater which will be finished by
fall. It will seat 1,500 and show
tures and vaudeville. It is I
backed by the Floral Park An
ment Co.
At Tyson Ave. and Jericho 1
pike, on the site where the old 1
ter Hotel stood, another large
ater and store building will be
ted, work having already starte(
This is being built by the Fc
Realty Co., Brooklyn, and will
about 1,500.
United to Build Another
Montreal — United Amusem
Ltd., will erect a theater in Vei
Que., to cost $200,000. There ar
ready two other houses in Vet
the Park and Palace. United An
ments operate eight theaters in I
treal.
Far Eastern Visitor En Rou<
Hollywood — After a two mo)
stay in Hollywood studying c<
tions, Joe Fisher, with First Na,
al in the Far East, has left for
York. He will remain in New 1
several weeks.
Minneapolis Theater Man De
Minneapolis — C. W. Campbell,
West 31st St., manager of the,
goon, and prominent in thea
circles for six years, died of inflt
at St. Barnabas hospital. Cam
was formerly manager of the T
and Blue Mouse, St, Paul.
II
fresented by
Associated
Exhibitors A:
OscaiA.Piice
!President
Vresi
cuss OF SERVICE
SYMBOL
TELEGRAM
DAY LEHER
BLUE
NIGHT MESSAGE
NITE
NIGHT LEHER
NL
If none of these three symbols
appears after the check (number of
words) this is a telegram. Other-
wise its character Is indicated by the
symbol appearing after the check.
WEST]
WESTERN UNION
UNION
NEWCOMB CARLTON, PRESIDENT
AM
OEORGE W. E. ATKINS. FIRST VICE-PRESIDEMT
CLASS OF SERVICE
SYMBOL
TELEGRAM
DAY LEHER
BLUE
NIGHT MESSAGE
NfTE
NIGHT LETTER
N L
If none of these three symbols
appearsafter the check (number of
words) this is a telegrem. Other-
wise its character is i ndicated by the
symbol appearing after the check.
Th« filing time as-ihOMm In the date line on full rate telegrvns and day letters, and the tlma of rwelpt at destination as shown on all messages, Is STANDARD TIME.
Received at 54 West 45th Street, New York.
*^A323 77 NL 3 EXTRA I/65 1926 JAN 11 PM 11 I9
WATERLOO IOWA It
OSCAR PRICE
PRESIDENT A33N EXHIBITORS NEWYORK NY
THE FRANK AMUSEMENT CO OF IOWA WILL CELEBRATE ITS SIXTH
ANiaVERSARY DURING THE WEEK OF FEBRUARY SEVENTH STOP AFTER SCREENING
MANY AVAILABLE SUBJECTS FOR THIS MOST IMPORTANT EARLY EVENT I AM
PLEASED TO ADVISE YOU THAT THE PLAZA SIOUXCITY AND THE ISSI3
CEDARRAPIDS WILL PRESENT THE SKYROCKET AS PREMIER PRESENTATIONS
IN THE STATE TO BE FOLLOWED WITHIN A WEEK BY WATERLOO AND CLINTON STOP
WE EXPECT A SKYROCKETING ANNIVERSARY WEEK REGARDS AND THANKS
FRAUK A1/:USSMENT CO OF IOWA ALEXANDER FRANK PRES.
fr.
tha
A
iTHE
^ff brAdstreet
< FILMDOM
^^rRECOCMIZED
Authority
XXXV No. 12
Friday, January 15, 1926
Price 5 Cents
PROFITS
By DANNY
cresting figures. Presented
mous Players. To tl.^ l^ecl-
rade Commission. Relative
possible re-opening of the
These figures show from
o year the profits of some
; larger companies. And
cceedingly interesting.
instance Warner Brothers
increased in 1924 nearly |900,-
er the figures of the preceding
Famous profits showed an in-
of about $1,200,000; Loew-
M. about $2,400,000. First Na-
about $900,000, and Fox only
|;200,000. The table also shows
e of earnings of these compan-
/'arner Brothers with tangi-
assets of over $5,000,000
earnings for 1924 of 21.5
cent,
irst National, with assets of
$11,600,000 earned for 1924
per cent,
amous with assets of over
370,000 earned for 1924 13 5
cent.
w-M.-Ci.-M. with assets of
$40,200,000 earned 13.4
cent.
niversal, with assets of
ly SI 1.000,000 earned 12.8
cent.
(Continued o» Par/e 2)
iw Class Feb. 20
r Group to Train for Positions
Publix Managers — First
raduates Assigned Posts
Spring term of the Publix
- Managers Training School
y bearing the name of Para-
will start Feb. 20.
cations are now being received
■ollment. These applications
sifted and the successful can-
notified during the coming
In the next class will be
nagers now on the circuit,
ill attend the school for three
at a time when the schedule
so arranged that they can
he most benefit from the spe-
training.
(Continued on Page 4)
arlos to Expand
wood — Abe Carlos, upon his
here yesterday from New
announced expansion of his
ion program to five units. At
. Carlos has onlv one companv
k, headed by Richard Tal-
Gensors Reject 12
3,310 Reviewed by N. Y. Commission
In 1925— Profits to State To
Date, $480,058
The M. P. Commission of the
State of New York made public its
report for 1925 yesterday. It showed
that 12 films out of 3.310 reviewed
had l^een rejected in their entirety
and eliminations made in 712 others.
Total receipts since the date of its
organization. Aug. 1, 1921, amounted
to $853,986.85, while all expenses
amounted to ^373,927.97. The state
has therefore received a net profit
to Jan. 1 1926, above all expendi-
tures, of $480,058.88. The net profit
for 1925 amounted to $107,093.01. The
receipts and expenditures follow:
Receipts
Total receipts to Jan. 1, 1922 . . .$15S.0R.';.97
Tan. 1, 1922 to Tan. 1, 192.1 154,919.80
Tan. 1, 192,1 to Tan. 1, 1924 16,1,227.29
Tan. 1, 1924 to Tan. 1, 1925 180,704.45
Tan. 1, 1925 to Jan. 1, 1926 197.049.34
Total $853,986.85
(Continued on Page 4)
White Hurls Words
"The Sage of Emporia" Discusses
"Movies" as Mess or Menace and
Decides on the Former
William Allen White of Kansas,
sometimes known as "The Sage of
Emporia," is the author of an in-
teresting article in the current issue
of Collier's. He dubs it "Are the
Movies a Mess or a Men?ce?" and
then casts his vote for the former.
The article begins in the follow-
ing fashion:
"Everyone agrees that tlie moving picture
either is a mess or a menace, unless he's in
one of two classes: those who regularly go
to the moving pictures and those who make
them.
"There are millions who do not go to
movng pictures but who would go if they
could. No one is making pictures for them
"Speaking rather broadly, and allowinc
for some exceptions, the outcasts from the
moving picture wo-ld are the inte'lieent
people. They have no time for the movies
iiecause the movies generally have no nies
(Continued on Page 15)
Nat'l Parks Open
19 Government Zones Available to
Producers for Wild Animal and
Scenic Background Locations
Negotiations launched some time
ago by Fred W. Beetson of the M.
P. Producers Ass'n in California on
behalf of important Hollvwood pro-
ducers have resulted in thousands of
square miles of national parks being
made available, under proper restric-
tions, for locations. The arrange-
(Canlinued on Page 4)
Hal Roach Here
Hal Roach arrived from the Coast
yesterday. At the Biltmore.
Quota Plan l
itain Is Tabled;
^.V Booking In Sight
=t=
Quirk Owns Photoplay
James R. Quirk, who until rece; ..y
held a large minority interest in
Photoplay, now owns that publica-
tion, as well as Opportunity Maga-
zine, published by the same organi-
zation. Quirk joined Photoplay in
1914 when the publication had a
circulation of 13,000. Today it has
a circulation of over 500,000, and is
regarded as the leader in the field of
fan publications.
Dramatists Working on Contract
The committee appointed by the
Association of Dramatists at a meet-
ing at the Roosevelt, Jan. 7, to draw
up a form of contract, is hard at
work. It is not expected the draft
will be completed till the middle of
February, when the committee will
submit to the Association the pro-
posed contract with stage_ managers
for the protection of film rights.
Mexican Trade Chief Here
General Norberto C. Olvera. pres-
ident of the Mexican Film Board of
Trade, is here from Mexico City. Im-
portant distributors are members of
the board which handles the book-
ings there. Olvera is also general
manager of the Ajusco Pictures Co.
Headquarters at Jawitz Pictures, 729
7th Ave.
). ^t Cominittee Advises Trade
to Drop Quota at Thi,s Time
— Central Studio Endorsed
Rowland Conferring on Production
Hollywood— Richard A. Rowland is
here conferring with John McCor-
mick, West Coast representative for
First National, relative to a studio to
house the comnanv's units when Las-
ky takes over the Ignited plant._ Row-
land is also discussinsf production.
New Con Tact for Seiter
Hollywood — TTpivprsal hns renewed
the contract of William Seiter. fb'rec-
tor. The new agreement is for a long
term.
June Marlowe bns been signed on a
five-vear contract.
"Johnstown Flood" Finished
Los Angeles — Irving Cummings has
completed bis fir-^t for Fox. "The
Johnstown Flnod." Geortre O'Brien
and Florence Gilbert have the leading
roles.
Wood Res'Vns from Fox (British")
London— H. D. Wood b^s re«ie^ned
--s marneing director of Fox Films.
Ltd. It is understood that, follow-
ing a vacation, he will enter produc-
tion.
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — The British quota plan
has been pushed into the background.
It will be many months before there
will be any moves in that direction.
The Joint Committee, representing
the principal divisions of the British
industry, will urge the entire trade to
accept its new recommendations
which do not embrace the quota, but
recommend the adoption of the block
booking clause and the acceptance of
the central studio plan.
If the trade determines on accept-
ing these two recommendations, the
Government willbe so advised. Just
how the Federated British Industries,
a nowerfnl, non-polit'ical organization
will react to this development re-
mains to he seen.
The F. B. I. has indicated that rep-
resentations will be 'made to the Gov-
ernment if the trade' failed to agree
on some plan. Tiie Government, too,
has unofficially st;ited' it will be spur-
red to action, although it of course
prefers that the industry draws up a
modus operandi of its own makincr.
The purpose of putting off the
quota is to see how the block book-
ing restrictions and the central stu-
dio plan develop and work over a
period of months. ' — '
The official texf of the " British
quota plan as presented to the trade
in early November contained the fol-
lowing clauses relative to block book-
ing:
B'ock Booking
7 — On and after 1st Tnnuary. I'>2fi, every
vcw contract for exlu'bitinn of films rhust
snticfv the folIow'n<T conditions :
(i) Kverv fiijn sh.nll hn.^'e p.Tsced the CeiT.-
(Confinued on Page ^$^
A {Jreement Near
Set*^'''mer+ of Arbitration and Play
D"*-'" C)atis°s in Npw ITniform
Contract Reported at Hand
Conf^'rencc': bet\\cfn tlic 'M. P. T.
O and. the Havs office on the. new
uniform contract were reported vcsr
t'^rdav to have apt>roarbcd a favor-
•ib'p staore.
The '-ontract 'as redrafted bv the
Hav<; office ro'itai'icd sci'orni clausp-"
'vhich n1ea«'-d the M. P. T. O but rlid
not settle the arbitration and availa-
(Continued on Page 4)
THE
■a&mi
DAILY
Friday, January 15,
ViLXXXVNa.12 Friday. Ian. 15. 1926 PricsS Cents
Copyright 1926. Wid's Films and Film Folks.
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York. N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate. Treasurer and Business Man-
Bger ; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
•t the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
Irte) United States, outside of Greater New
York. $10.00 one year; 6 months. $5.00; ?.
^aonths, $3.00. Foreign $15.00. Subscribers
>iould remit >;ith order. Address all com-
-*iunications to THE FILM DAILY. 1650
Broadway, New York, N. A'^ — ^Pkone G-'.r }-
4736-4737-4738-4739. Cable address: Filmday.
New York. Hollywood. California — Harvey
E. Gausman. 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman.
The Film Renter, 58, Great Marlborough St..
London, W. I.. Paris — La Cinematographie
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak . A09Vi 109^ 109J^ 2.500
Famous Players ..107^ l07yi \OT/i 1,000
Fam. Play. Pfd. ..1185^ 118 n8'4 300
Film Inspection . . 6J^ 6J4 6% 200
First National Not quoted
Fox Film "A" ... 82^2 82 82^5 300
Fox Theaters "A". 33^ 33fJ 33T< 3,800
Internat'l Projector Not quoted
Loew's, Inc 40 39J4 39'^ 400
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... ZOVt 20 20 1,000
Pathe Exch. "A".. 79'/5 79^ 79'/i 100
Skouras Bros 52 52 52
Stan. Co. of Am Not quoted
Trans-Lux 13 J< 135^ UM 7.600
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers .. 17}4 17^-5 17J4 100
Warner Pictures Not quoted
Next Week on Broadway
"The Vanishing' American" goes
into the Rialto on Sunday; "Hands
Up!" at the Rivoh' with the Ander-
son Revue, "Skylarks"; "The Phan-
tom of the Opera" will move to the
Broadway; "Lady Windermere's Fan"
at the Cameo, and "California Straight
Ahead" will be held over at the Col-
ony.
W. B. Frank Starts East
Los Angeles— W. B. Frank, vice-
president and Eastern representative
for the Hal Roach studios, who has
been here going over production plans
for 1926, left for New York yesterday.
Nankivell to Make Series for Hodes
The first of a series of "Kid Noah"
comedies being made by Frank Nan-
kivell for Hal Hodes has been fin-
ished.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadway
Tdephones Bryant 9330-9331
PROFITS
(Continued from Page 1)
Fox, with assets of nearly
116.500,000 earned 12.2 per
cent.
Here, in a nutshell, is a fine idea of
what the larger companies did during
1924. The figures for last year are
not available. They will probably
prove more interesting than the
above. Certainly the figures of War-
ner Brothers are very interesting, es-
pecially by way of comparison.
Should Be a Picture
Fox is making "The Chicken Wag-
on Family" by Harry Benne field, and
will release it under the title of "The
Dixie Merchant." Frank Borzage is
directing. Jack Mulhall, Madge Bel-
lamy and J. Farrell MacDonald are
i'l the cast.
This should be a pip of a picture.
Started reading it about midnight and
was up nearly all night finishing it.
And the time was mighty well spent.
The adventures of the owner of the
chicken wagon, as well as his family,
who drive across country from Texas
into New York City are a rare op-
portunity for delightful material for
pictures. Can you imagine what can
be done showing a chicken wagon
coming down Broadway? It is rich
in possibilities. And then the family
live in an abandoned fire engine
house. What possibilities of atmos-
phere here, too. This should make a
mighty fine picture. Let's hope Bor-
zage does
Coming Managers
Had a little talk yesterday. To the
members of the school for managers
conducted by Publix Theaters. Spoke
to them chiefly on the value of build-
ing good will in the community.
They seemed to be a bright set of
young men, and certainly are inter-
ested in the work. Of learning all
about running a picture theater. That
is one wav we are going to get the
right kind of managers for the new
houses — as well as the old ones.
Teach them.
Philo McCullough Here
Phil McCullough arrived here ves-
<erday from the coast. He has been
signed for five vears bv First Nation-
al and will begin work soon in "The
Savage."
Negri's Newest Retitled
Hollywood — Pola Negri's new pic-
ture, formerlv titled "The Peacock
Parade]' and "The Pasteboard
Queen," will be released as "Because
I Love You."
Start Grauman's Chinese Theater
Hollywood — A c t u a 1 construction
has started on Sid Grauman's Chin-
ese theater, which will seat 2,500.
Illilillilllllllllllilllllllllllllllllini
FEBRUARY 28tli
Robertson on U. S. Films Abroad
John S. Robertson declared that
American-made pictures have an
international appeal and exercise
a great influence in the business of
the world, in an address given
at the A. M. P. A. meeting yesterday.
He stated that important Englishmen
and Frenchmen are beginning to real-
ize the value of good pictures. The
trade situation has awakened them.
France is going to make pictures to
promote local industries, he said.
M. P. Capital Income $239,994
The consolidated statement of Mo-
tion Picture Capital Corp. to New
York Stock Exchange for 11 months
ended Nov. 30, 1925 shows net in-
come of $239,994, after allowing ex-
penses, interest and Federal taxes.
Surprise Promised for "Naked Truth"
Those in charge of the "Naked
Truth" dinner of the A. M. P. A., to
be held at the Astor on Feb. 6th. yes-
terday promised a "whale of a sur-
prise" for the affair. No detail but
much mystery.
New Short Series for British Unit
London — Widgey R. Newman has
been signed to direct a series of one-
reel comedies, to be called "Peculiar
People," and a group of two-ree1ers
dealing with the psychic, for Pageant
Films, Ltd.
Another for P. C. T.
London — Following closely the
lease of the Majestic, in Leeds, comes
the announcement that Provincial
Cinematograph Theaters will erect a
large house in Sheffield, where a site
has been secured near the Town Hall.
Denver Wins Accessory Sales Contest
The advertising accessories contest
ronductcd by Warner Bros, has come
to a close, with Denver in the lead.
A silver loving cup is first prize. The
contest lasted three months.
West Coast Subsidiary to Build
Los Angeles — The Venice Invest-
ment Co.. a subsidiary of West Coast
Theaters, will build a new house on
Hawthorne Blvd., north of Broad-
wav. It will seat LOGO.
Cruze and Stallings Leave for Coast
James Cruze left yesterday for
Hollywood to begin production of
"Old Ironsides." Laurence Stallings
?ccompanied him. Mrs. Cruze ^Betty
Compson), also left.
WANTED
tn purchase or rent Motion Picture
laboratory — one with sma'l studio
space preferred.
Automatic Movie Display Comorab'on
117 E. 24th St.. New York City
Teh Mad. Sq. 114.1
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FOR RENT
r;
Office space. large and small offices.
telephone connection, cutting room
and projection facilities.
Tel. Wisconsin 3770
Room 302 Candler Bldg.
220 West 42nd St.. N. Y. C.
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ij!
Menjou to Play "Satai
Adolphe Menjou has beer
for the role of Satan in "1
rows of Satan."
This is a 'Cornerblock' cut fuis
FREE for all Pathecomedies £ (
exchange.
ARENA CHOP HOUS
148 West 46th Street
Rendervous of the Film Traa
A guiet place to tali Business
Luncheon Blue Plates 60c v
Also a la Carte
— PRIVATE DINING ROOMS—
BAY STATli
Second Oldest Continuous
Raw Stock
Producer in America
Negative Positive Safety
^IS,
^oop-ee /
G4PITOV
iicn
MARSHALL
N E I L A N ' S^
great comc<l> ba>«l on
his own story «viih
SALLY O'NEIL
CHARLES MURRAY
WILLIAM HAINES
FORD STERLING
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-4Ji^
iini
THE
-^5«^
DAILY
Friday, January 15,
Censors Reject 12
(Coiitiuin-il j-.om Fayc 1)
Expenditures
August 1, 1921 to Jan. 1, 1922 ..$ 36,687.80
Jan. 1, 1922 to Jan. 1, 1923 82,883.05
Jan. 1, 1923 to Jan. 1, 1924 80,717.43
Jan. 1, 1924 to Jan. 1, 1925 83,683.36
Jan. 1, 1925 to Jan. 1, 1926 89,956.33
Total $373,927.97
Net Profit $480,058.88
Net Profit for 1925 $107,093.01
The report states producers gen-
erally approve the work of the Com-
mission as is indicated by the fact
that only Z2 appeals were made to
the entire Commission from the deci-
sions ordering eliminations and no
Court Reviews were had during the
year. "^
Discussing the eiev'dLioM of produc-
tion standards and the work of the
idays office, the report says:
"The weakness of this organization,
however, lies in the fact that it is a
voluntary association and those who
intend to or persist in making vicious
films will not become allied with it
or submit to its regulation."
The Commission recommends that
Section 6 be amended so as to re-
move the uncertainty and confusion
which now exists as to what con-
stitutes an educational, charitable or
religious him and also so as to give
the Commission authority to issue
permits for industrial films without
the payment of the tee fixed by the
statute.
The Commission's work included,
in part:
Films with eliminations 712
Films without eliminations 2,598
Granted without examination 592
Films completely condemned 12
The following is a statement of
the grounds upon which eliminations
were made. In some cases, elimina-
tions were made on more than one
ground:
Indecent 656
Inhuman 1,438
Tending to incite to crime 1,804
Immoral or tending to corrupt morals.. 318
Sacrilegious 20
The films from which eliminations
were made. In some cases, elimina-
lows^
Dramas 428
Comedies 140
Comedy dramas 61
Serials 65
News 2
Educational 2
Cartoons 1
Miscellaneous 13
Total 712
Nat'l Parks Open
(.Continued from Page 1)
ment was made with Secretary Work
and Stephen T. Mather, director of
the National Park Service in Wash-
ington.
The public will thus have an op-
portunity to see the natural beauties
of America as background for ap-
propriate films.
These will not be limited to his-
torical stories.
The parks now open to producers
are Hot Springs, Ark.; Yellowstone,
Sequoia, Yosemite, General Grant,
Mount Rainier, Crater Lake, Wind
Cave, Piatt, Sullys Hill, Mesa Verde,
Glacier, Rocky Mountain, Hawaii,
Lassen Volcano, Mount McKinley,
Grand Canyon, Lafayette and Zion.
Less Employment
While Manufacturing in 1925 Made
New Record, Fewer Hands Were
Needed to Do the Work
Washington — Factory output and
activity in basic industries, always
a barometer by which amusements
advance or retard, reached a high
record in 1925, according to the Fed-
eral Reserve Board. Manufacturing
production was nearly 30 per cent
greater th.an in 1919 and about 5 per
cent greater than in 1923, when the
former record was established. How-
ever, the number of employed in
factories in 1925 was smaller than in
both 1919 and 1923, and only 7 per
cent greater than in 1919.
The automobile industry broke all
previous records in both monthly and
auiinal production, and the output of
gasoline and tires was correspond-
ingly large. The building materials
industries — lumber, cement and brick
— equaled or exceeded output of earli-
er years. Cotton and woolen tex-
tiles were active early m the year, but
later became less so. The silk indus-
try, on the other hand, had a year
ot maximum production. All pre-
vious records for the vomme of manu-
facturuig, construction activity, out-
put of steel ingots and the produc-
tion of automobiles and of petroleum
were broken.
The construction activity, as meas-
ured by the volume of permits issued
and contracts awarded, was far in
excess of all previous records. This,
of course, embraces theater construc-
tion.
Lease W. Va. House
Ceredo, W. Va. — The Strand has
been leased by A. F. Booth to the
Strand Theater Co., recently formed
by a number of local business men.
Garfield Maynard is president.
New House for Parkersburg, W. Va.
Parkersburg, W. Va. — The Smoot
Amusement Co. have announced plans
for a new $150,000 theater on the
site of the old Hippodrome. The
opening is set for tlie first of October.
Agreement Near
(Continued from Page I)
bility of play dates sections to the
satisfaction of exhibitor officials.
These two issues are of prime im-
portance in the present situation, but
It is learned that renewed meetings
hold definite promise for what, it is
hoped, will be an amicable and satis-
factory settlement.
At the same time, it is understood
the letier sent to the Will H. Hays
by the T. O. C. C. on Tuesday night
informed the former that these two
clauses in the present contract were
not acceptable. The T. O. C. C.
asked that the Seider form of con-
tract be accepted and warned that if
its request was not made, it would
withdraw from arbitration proceed-
ings of the local Film Board of Trade.
There is reason to believe, however,
that the T. O. C. C. acted without
knwledge of the new deliberations in-
volving the disputed clauses. When
the word is passed on that an agree-
ment seems likely, the T. O. C. C.
may feel constrained to change its
attitude.
"Extra" Scale Fixed
California Welfare Commission De-
termines Conditions Governing
Employ of Women in Studios
Los Angeles — An order governing
employment of women and minor
"extras" providing for sanitary work-
ing conditions tor ail women and
minor employees has been issued by
the State industrial Welfare Commis-
sion. The order provides that work
for extra women in excess of a stand-
ard day of eight hours shall be paid
for at not less than one-quarter of
the daily wage, not less than one-
half of the daily wage after 10 hours,
and up to 12 hours, not less than
three-fourths of the daily wage after
12 hours and up to 14 hours, and not
less than double after 14 hours.
In estimating time of employment,
the commission ruled that payment
shall be made for all time necessarily
consumed at the direction of the stu-
dio. Employers are required to pay
in cash or negotiable checks at the
completion of the day's work. Car
fare must be paid for reporting in
"weather permitting calls."
Extra women who are required to
work at night shall be dismissed in
time to permit return to their homes
by public transportation, otherwise
appropriate transportation must be
provided. Meals are to be provided
for all who are required to work in
excess of a standard day after 11:30
p.m.
This order has been made with the
co-operation and support of Fred W.
Beetson and the M. P. Producers'
Ass'n.
Another for Laventhal Circuit
St. Louis — The Laventhal circuit
has added the Wellston, on Easton
Ave., Wellston, to the chain it now
control', in North and West St. Louis
The Wellston, a 1,200 seat house,
makes the eighth in the circuit, of
which Louis and Maurice Stahl are
the owners. The other houses are
the Mikado, Union, Embassy, Plaza.
O'Fallon, Ashland and Newstead.
Vaudeville for Picture House
Rochester, N. Y. — After 11 years
of picture programs, the Regent, be-
uuing tliis week, will include a fea-
ture act in its bill in addition to
the regular picture program. Even-
ing prices will be advanced five cents,
but matinee prices will remain the
same.
Parties to Defray Expenses
Milwaukee — Four balls will be
given by the M. P. T. O. of Wis-
consin, one every other week, begin-
ning .Tan. 27. Proceeds will be used
to defray the expenses of delegates
who will attend the national conven-
tion.
O' Kelly with Natopolus
Altoona, Pa. — Fielding O'Kelly,
well known exploitation man, is now
exploitation director of the Nato-
polus Enterprises here and in Johns-
town.
Rialto, Winnipeg, Again First-Run
Winnipeg — The Rialto has been re-
opened as a first fun, under the direc-
tion of H. Jernberg.
New Glass Feb. ^
(Continued from Page 1)
This semester will terminal
July 22. The Fall term is slat
start on Sept. 11 and gradual
Feb. 15, 1927.
Nine members of the class
Saturday for Chicago where
will spend two more weeks in
ing at the theaters operated I
& K. One member takes ove
Fenway, Boston, this Saturday,
members report to the New
land district of the circuit op&
by Publix Theaters and will b
signed on Monday. Eight men
of the class, will report to the M*
politan, Boston, for two weel
training before they are given!
signments in different districts,
member is already assigned to a 1
ida district. One is already in
home office advertising departn
one to the statistical departmen
the home office, while one leaves
a Paramount exchange for fti^
training in exploitation before he
to an assignment in South Ame
This makes a total of 30 men,
as graduates will be affiliated
Publix Theaters.
Sam Katz, president of the Pi
Theaters, addressed the class
Roosevelt Tuesday, and his ren
developed the following coinil
which is carried in the school ^
logue for the comiiij^ session; I
"The Paramount Theater Managers ]j
ing School, which has juct completed
first term, has proved itself of inestif
value in its work of providing a d(i
specialized and complete course of pra
motion picture theater managership trai
"I have watched the work of this ^
with the greatest interest, in its scope
its possibilities of service, both to the stA
who desires to become an efficient tli^
manager, and to the theater where he e'
ally will he placed. Its position in a;
gram for the constructive and co
raising of the standards of motion
theater entertainment is of the utm
portance.
"The Paramount Theater Managers
ing School now becomes the training si
of the Publix Theaters Corp., and is om|
the most important divisions in the organ
tion of Publix Theaters.
"I have great hopes In the futiue o(
Publix Theater Managers Training Scli
both because of the splendid record of
past year, and because we can all see thioi
it, the means of adequately providing
high type of educated, intelligent and I'
oughly trained theater managers that
great business has now come to demand.'
The final session was held yesi
day. Among those who spoke v
Mr. Swanson of Swanson and 0,l
vie, management engineers, whose
dress dealt with "Principles of (
ganization as Applied to Thca
Management." This firm is assift
in the organization of Publix T
aters.
"Danny" of the riLM DA! I
also spoke and stressed- the ci
munity work of the theater and h
the managers' personality can '
velop it to a hitherto untoud
point.
Sixty-One Permits Issued in a Yf
St. Louis — Theater construct'
played a prominent part in a reci
building vear in St. Louis during 1"
Of a total of $54,877,013, permits
61 theaters totals $3,247,680, wli
alterations to theaters totaled $4"'
825.
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Universal
BoxOfllce'
"Of the melodramas of fires and fire-fighters 'The Still
Alarm' is the best." — Harrison's Reports.
"Has box-office pulling power — will thrill and satisfy
everywhere. Two corking fine fires." — Film Daily.
Exceedingly realistic fire sequences. It will make you
hold your breath !"—M. P. World.
"Smashing, exciting melodrama. The most realistic fire
scenes ever pictured. Rare treat for lovers of melo-
drama."—M. P. Today.
With WILLIAM RUSSELL and HELENE
CHADWICK
An Edward Laemmle Production
From the famous melodrama by Joseph Arthur
and A. C. Wheeler
Presented by Carl Laemmle
S(ajs jildioti Vitbmhiews
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THE
Friday, January 15, 125
Incorporations
Albany, N. Y. — Leander Development
Corp., to oferate theaters; New York. Capi-
tal $1,000,000. Incorporators, H. Boyce,
T. Hammond. Attorney, O. W. Muehlen-
brink, 47 West 34th St., New York.
Albany, N. Y. — Fifth Avenue Circle The-
aters and Restaurants, to operate theaters
and restaurants. New York. Capital $25,000.
Incorporaotrs, J. Vigneaux, B. Rose and W.
Held. Attorney, H. P. Gouldston, 145 West
45th St., New York.
Albany, N. Y. — Universal Chain Theatrical
Enterprises, Inc., New York. To operate a
theater chain.
Albany, N. Y. — Albion Attractions, New
York. Capital $10,000. Incorporators, E.
Speigel, M. Kerman and A. Kerman. At-
torney',- E. K. Ellis, 1482 Broadway, New
York.
Springfield, 111. — University Theal^-o Co.,
1560 Sherman Ave., Evanston. Capital $400,-
000. Incorporators, C. Elliot, R. Obenchain,
and C. Harvey. Attorney, R. Obenchain,
105 West Monroe St., Chicago.
Springfield, 111. — Aristo Theater, Inc., 2560
Lincoln Ave., Chicago. Capital $1,000. In-
corporators, C. W. Soenuth, J. Mussatto and
P. Levy. Attorney, H. J. Berman, 139 North
Clark St., Chicago.
Springfield, 111. — Power Amusement Co.,
5743 West Chicago Ave., Chicago; to oper-
ate theaters. Capital $1,000. Incorporators,
H. Brandell, L. Traegerm and W. Shirra.
Attorney, W. Shirra, 10 South La Salle St.,
Chicago.
Albany, N. Y. — Dragon Pictures, Inc.,
New York; to produce. Capital $1,000,000.
Incorporators, J. Hart, C. Loman and H.
Walmsley.
Albany, N. Y. — Motion Picture Consult-
ants, Inc., New York. Capital $5,000. In-
corporators, H. Blumenthal, B. Blake and
R. Marmer.
Albany, N. Y. — Camera Pictures Corp.,
New York. Incorporators, A. Bryan, S.
Klein and T. Schickling.
Albany, N. Y. — Two Treys Amusement
Corp., to operate theaters. Capital $50,000.
Incorporators, J. Hahn, A. McNamara and
O. Moran.
Albany, N. Y. — Straham Theater Corp.,
New York. Capital $350,000. Incorporators,
L. Scheuer, W. Powers and A. Ghersan.
Albany, N. Y. — H. and K. Pictures Corp.
Incorporators, H. Lewis, G. Hoerner and
W. Herzbrun.
Some New Coast Units
Sacramento, Cal. — Many new com-
panies have received charters re-
cently, among them:
West Coast Peninsula Theaters, of San
Francisco, with a $1,000,00 capital, to oper-
ate a theater chain. Incorporators are E.
Arkbush, D. Arkbush and M. Griffin.
The Gumbiner Amusement Co., Los An-
geles, capital $40,000. Incorporators of this
unit, which will operate theaters, are: H.
Gumbiner, H. Rosenblum and L. Rosenblum.
Faultless Pictures, Inc., originally char-
tered in Delaware, will make its headquarters
in Los Angeles. A. Miller, T. Croteau and
A. Miller are incorporators. Capital $250,000.
David A. Berg Prod., Inc., Los Angeles.
Capital $50,000; will produce. David Berg,
W. Taggart and H. Kelley are incorpora-
tors.
The Herniosa Amusement Corp., chartered
to operate theaters, will operate out of
'Frisco, with a capital of $10,000. Incor-
porators, J. Anderson, J. Craig and T. Bass-
ford.
Charles Hutchinson Prod., Inc., of Los
Angeles. Capital $20,000. Incorporators, E.
Bringhurst, F. Schafifner and M. Compton.
Jewish-Art Pictures Corp., of Los Angeles,
capital $15,000, will produce. E. JalofI, et
al., incorporators.
Marion Fairfax, Inc., Los Angeles. Capi-
tal $100,000.
Chinatown Amusement Corp., of Santa
Monica, capital $20,000, to operate theaters.
Developing Chain in Illinois
Sycamore, 111.- — H. B. Fargo has
opened the Fargo, which seats SOU.
i he house is run by the Fargo cir-
cuit, which expects to acquire more
houses Ircni time to time.
Switows Adding to Chain
Danville, Ky. — Pusnin Bros, closed
a contract with M. Switow & Sons,
of Louisville, to erect a $200,000 the-
ater here. The bwitows own six
theaters in Louisville and one in Lex-
ington.
Bandits Get $5,000
St. Louis — A band ot six bandits
held up seven men at the Liberty
Music riall, 3627 Delmar Blvd., and
made away with $5,000, receipts from
Saturday and Sunday. Uscar Dane
Ulcerates the house.
Ilhnois House Goes Under Hammer
New Athen, 111. — The property of
the People's Amusement Corp., in-
cluding the Community, a 500 seater,
was sold at public auction.
Ministers' Ass'n to Fight Bill
Elmira, N. Y. — The Ministerial
Ass'n of this city has indicated its
intention of lighting an ordinance re-
cently introduced which provides for
legalized Sunday shows.
Fabian to Open Old Proctor House
Newark, N. J.— Jacob Fabian will
open the old Proctor theater on Feb.
I. It seats 2,500.
Gebhardt Head of Omaha Board
Omaha— F. W. Gebhardt, Pathe,
has succeeded Frank M. De Lorenzo,
P. D. C, as president of the Film
Board ot Trade, with the latter trans-
ferred to Milwaukee. Mayor Mon-
sky, Liberty, is first vice-president
with A. Bell, Warner, second vice-
president.
Horn, Des Moines Asso. Ex. Mgr.
Des Moines — Fred Horn has been
appointed manager of the Associated
Exhibitors exchange. Horn for the
last seven years has been with Metro-
Goldwyn.
H. S. Gallup to Coast
Minneapolis — H. S. (Doc) Gallup,
general manager of Delft theaters, is
in Hollywood.
To Manage Grand Riviera
Chicago — Kenneth Renaud has
been appointed manager of the new
Grand Riviera theater by the Munz
interests.
Voight, 'Frisco Associated Manager
San Francisco — Fred Voight has
been made manager of Associated Ex-
hibitors here, succeeding R. S. Stack-
house, transferred to Seattle.
1,200 Seater in Wayne, Mich.
Wayne, Mich. — A new house will
be erected by C. K. Miller to seat
1,200.
Fourth in Texas Chain
Tyler, Tex. — Operating three
houses here, Dent-Musselman, Inc.,
have bought out the fourth, the Elec-
tric Palace, which has been closed.
It was taken over from Julian Smith.
A Unique Policy
St. Louis — The Criterion,
Broadtway near Olive St., a
second run house speciahzing
in Westerns and comedies, on
Jan. 16 will enter a policy of
running daily from 9 A. M. to
5 A. M., closing daily between
11 P. M. and 12 M. The hour
before midnight and the four
hours in the morning wiU be
utilized for cleaning.
More Theaters In and Around N. Y.
The new theater being built by
Salkin, Goldbatt and Kurleck at 1st
Ave. and 76th St. will seat 3,500.
Another house opening Feb. 1 is Golding's
Embassy, at Orange, N. J.
Louis Rosenthal, operating the Lyceum,
at Bayonne, N. J., and the New and Star,
on Staten Island, is building a 1,200 seater
at Hightstown, opening in the summer.
Abraham Fox will erect a new house on
Bay Parkway and 19th St., Brooklyn, seat-
ing 2,500.
Walter Reade has plans for another. He
will open a new house, to seat 2,500 at
Asbury Park, Feb. 15.
Harris & Morrow, who are erecting a new
house at City Island, will open the new
Bunny, at Mt. Vernon, on Jan. 20. This
makes the sixth in the string.
The Park, to be operated by Morris
Schange, and located at 180th St. and Bos-
ton Road, opens on the 15th. He also con-
trols the Bandbox and Lyric.
Goldreyer & Fleischman open their new
Mt. Vernon theater Feb. 1.
Ruckle Bros. Dumont, at Dumont, N. J.,
as noted, opens on the 15th.
Stern's Capitol, in Milburn, N. J., also
opens on the 15th.
Neilson's Elite, in Brooklyn, opens this
week.
Saxe and Fischer Have Opposition
Milwaukee — At least six new the-
aters were opened in Wisconsin with-
in the past two weeks, with interest
centering on the Retlaw at Fond du
Lac, operated by the Saxe in direct
opposition to the Fond du Lac, open-
ed several weeks ago by the Fischer
circuit.
Theater in Amusement Pier
Miami, Fla.^ — Plans for the new
amusement pier at Miami Beach are
practically complete. They call for
a structure two stories high and ex-
tending 600 feet out into the ocean.
The pier will have a steel frame-
work on concrete piles and will have
a large theater, dance hall, radio sta-
tion and restaurant on the second
floor.
Joe Daum Abandons Plans
Huron, S. D. — With Finkelstein &
Ruben preparing to break ground for
a new house, Joe Daum, owner of
the Opera House, now being razed,
has abandoned plans for a new the-
ater and will erect store buildings on
the site of the old house. The new
F. & R. theater will be at Fifth and
Dakota Sts., and will cost $225,000.
The house is to seat 1,100.
Fire at Grand, Frankfort
Frankfort, Ky. — Fire damaged the
Grand to the extent of $9,000 recently.
Fire at Ohio Lodge Hall
Withamsville, O. — Fire destroyed
the Junior O. U. A. M. Lodge Hall,
which showed pictures on Saturday
nights. Loss was $16,000.
Putting It Ove
•4
1 '
Here is how a brother ea c
itor puts his show over, i u
along your ideas. Let the o e
fellow know how you cle{ r
up.
Old Stage Coach as Ballyhoo
Denver — Charles E. Loui
"U" exploiteer in Denver,
with the local stockyards for ;
Calgary Stampede," when it
the America theater.
When Lounsbury discovere
the Denver Stockyards Co. ov
stage coach which had survivec
the early days of the West, h
rowed this for a ballyhoo, ana
given a driver and cowpuncl
sit up in front, four dapple
horses to pull it, and two
horses with riders to follow.
A quartette of usherettes fro
America, dressed in '69 cos
rode on top of the stage, wav
the street crowds. Through
rangement with the police d
ment, two of Denver's "cops" 1
equipage through downtown s
Banners on either side of the
announced that the girls were o:
way to the "Calgary Stampe
the America theater. At nooii
stage was drawn up in front c'li
theater where for half an hour i a
the center of a curious throng.
For a street ballyhoo, Sharick
up a 1901 Ford in good condn
With the brass work polished U|
a banner on one side reading: '
car led the Ford migration to Ca i
nia in 1901 — see Reginald D
make the trip in 'California Str
Ahead'— Keith's 105th— Now."
Newspapers Make This Inexpei
Buffalo, N. Y.— When Shea's
podrome played "The Lost Wo
recently, an exploitation canif
was put on by Walter Lindla
First National. There was no
propriation and no additional ex
tation expense. The house tool
extra advertising and no posting
employed. Five hundred cards
inserts and 5,000 rotos constituted!
outdoor campaign.
The newspapers, however, wen
terested in several ideas. "The
press" went for the "Weight G
sing" conte"^st and ran this for
consecutive days under a three-
umn head with two column art.
they gave the title in the big h
Extra stories were run announi
winners.
"The Star," a tab sheet, use
series of six pictures, running ti '
on six days on the inside dot
truck.
"The Sunday Times" ran a 1
page feature story on the possibili
of a dinosaur coming to Buffalo, v
a four column layout. This was
on the opening Sunday.
The public library inserted bi
marks announcing the coming of
picture.
^OUH
BOX'
OFFIC
•1C«
COUPON
^
^
iS
%^
%«*
national
Picture/^
January-June
irTTm-^imririi
'•rij Langdoji Corporation presents i^\
tTUE DESER
re sent
j^ Marion Fairfax ProductioJ
8,000,000 have read this gripping 'se*-
quel to "The Sheik." Lewis Ston|,
Barbara Bedford and TuUy Marsha
are the stafSr directed by Mauril
ii ■■ II" ■■ II II ■ " " " " " " " " " " " ifirif wii inm«"'^g'»i' 'I II " w If iniH'H II Et
t'aultless rictiD'cH Corp.
mnrt
OODLJ
with Gonwav Tearle
ight from Drury Lane — and
know what that means ! A big spe^
cular melodrama of thundering
id throbbing hearts. Your box-
Joseph M. Schenck presen^
NORMA TALMADGE
r,^ ^ in "Kikil '
The famous Belasco stage hit directed
by Clarence Brown, with Ronald Col«
man heading the supporting cast. ^
Richard A. Rowland presents ~^'
pZHE VIENNESE 5
i ,^ MEDLEY" In'^^
First National's "Secret Special" writ-
ten for the screen and produced by
JUNE MATHIS. ^^
WAY TEARLE, ANNA Q. NTt! "
nrrl
» II II II II ii'w irir
i
-irst National Pictures present
.™^ LEON ERRU,,^ ,
'^^ Lunatli^^L^ge" .
t tiirns a madhouse into a mint !
Play this for a clean-up as big as
"Clothes Make the Pirate." Directed
by Fred Newmeyer. Produced under i,
the supervision of Earl Hudson, i(
I' I li"l^l I' II ■■ " I'll "■"-II I' l-ll 'J "1 " nil II H.JI II IMI ll'll 11 II II il 11 II H II .1 IMI M II II tTTi '
wa
^HE REGM^ESSjSiili
with Belle Bennett, Ben Lyon,
Lois Moran, James Kirkwood,
ell^ jherman and__Chaj^s
Murray "~^ ^
|i » » II iriT 11 irim II ]i 111 [[ a II V nil ir ii ii ii ii ir ir hh ii ihmi iiiiiitibii ii ii ii ii inni n'lnnr
^dwin Carewe presents
"PALS FIRST'
in Carewe calls this one of^ fh^
best pieces of screen material that
have come his way. The drama of a |
hobo who inherited a southern estati^
and of eyes of love that saw throug
him into incredible shado
" iri/.n \i irir'iTTr
John McCormick jiresentS^
COLLEEN MOOR
^ in "Irene" ,
|worid's greatest musical cortimy
is screened magnigiieatiyj^
'To be followed
iMiss Nobody" and "Twinkletoe^
Griffith Productions, Inc., present
INNE GRIFFFEH,
in "Mile. Modiste^^
V unforgettable stage success) '
[jiry Blossom and Victor Herbert,
lirected by Robert Z. Leonard
l^be followed by another Br9^dwayi
^^^ hit, "ASHES."^^^^^
iMMhuiniH II II Hitllll.il 11 Egg
TruTTTtn nnr.iin i
Ttirewe prv'smvts
JOTHGENT
[LIMITEB"
with Mary Astor and)
Lloyd Hughes ^(
lip Gibbs' best-seller — the drama ol
Smad London pictured with terrific bostj
;e Dunc
THE FAR GRY"^
*vith Blanche Swe^t and
^' JackMulhafc. HI
ii\ir Richman's international stage sue
s,' brought to a terrific, spectacular cli-
X when flames sweep upon the feasters
a Venetian pageant and leap across can-
after escaping gondplas,_ Thrills^ com!;
^<THE SEGorm^
^^^^^ GHANGE^^^^^
Q. Nilsson and Hunt
ey Gordon
her Htprary Vi^^^ hy Mrfj, ^JJ^
1^^'^ Thrilling^ rac^^ack epIsodegT scat
it sweep from penitentiary cells to fasl
lable Fifth Avenue all make excellei
nee stuff.
:T^lJ^'lMlJ^^^r■1rH » imii ii mm
^?S:a3<S,^B=»^SSSj&?^
Joseph M. Jichmcf<f preslentft
ITALMADGE
in "S[IkxAnn':
bigger^i^a*=S€=^o'^x'^f
i**Her Sister from Paris.'
ittffl;
l»»
'DNS]
in^Meii of St^'
\f ith Doris Kenyoii
'^pic of steel, produced under'^
upervision of Earl Hudsc
ILTON SILLS in "PUPPl
I
!
<i II II 1^ » II irir » nil "l II n n II » v i; ii i"t i fff'l llfrfrn |i*>1?Sf^^rt1i it n rli .fi. ii n i! in .
mtim Pictures, Inc., presen
RIGHARD
BARTHELME
in "Just Suppose
Thrills of the polo-iieldis; glittering
romance in a production that will break
the records of "Shore Leave.'
Also: "The Kid From JjoiitaBai^
mil nil II IIJMI II ill, ITTI II « II II li u 11 ml II i; ILW IHi II llll itli: li li irii'iriL ii ii ii i ii ii ii ii ii iimnl
i)
DANGE]
^ PARIS'
^ith Gonway Tearle a^
Dorothy Mackaill
Michael Arlen never wrote a better story.
It reaches the screen at the very crest of
phis popularity. Directed by Alfred A. San- ;,
I II iiXCu STTiriiTirlT I'lVi'iriTTi'ir^lM^.'Tr 'iL iTiuTh^yifi; n u li ii'ii'i'irr'iTritlnfiiTniwinB |
Nagfc^Ps; John M. Stahl's finest— not
even excepting "The Dangerous Age"
Hi-aad :iyVby Men, LeavR Home."
|Mmi II till II II II II II II 11 1. II li u II II II II II II II II n im » mi i;jn;HiraM IL II H II ILiUll..ll li II II II ILII 1
^yirsf Nafiondl Picfitrcs, Inc., present
BJQB-MONEY"
Anna Q. Nilsson and
Lewis Stone
'Fdoin the play by Israel Zangwill, author
ij'of "We Moderns." Directed by John Fran-
cis Dillon, director of "Flaming Youth" and; .
;"We Moderns." That's the box-office com- iijci
s .9 0 cmteanmding Corp^ttWTT
"THE GIRL PR
^ONTMART
ith Barbara La Mar
and Lewis Stone
Anthony Pryde's famous novel — sunlight
J. and shadows of a Spanish island blended in-; ,,
'HP' to a gripping story of a woman's past. Di- -';
IM^j-ected by Alfred E. Green
• --TnTTnnn: ,1 i iiiii|.|iti
ii^I. C. Levee j)rcse)its
^MOLASSEJ
i-row pictured for the first time
The' Bahamas, the sea, the upperworld
and underworld provide the strange
figures of thrill and action that Al San-
I
I:
(Jf First National Pictures, Inc., preset
;avage'*^
ith May McAvoy an|
Ben Lyon
The 'newest idea in surprise stories,
ftl^mencing with a Sou^SSBa;>«^»^S~^
veloping the thrill of the newspSp^-
By Ernest Pascal, who wrote "The Dark
ii
lirSwan" and "Hell's Highroad."
Standing
innersO
Stupendous
specials
cMd^ by the qrcakst
mn producers and
directors /
%ised on the biggest
sfaqchits and Stories
that millions read !
i
j
r
y missed somethincr^
-and there's not one word on that spread
that any box-office can afford to miss!
JpXAMINE the list with a showman^s eye.
Even if you can forget the magnitude of the
stars who have made them; even overlooking
the unquestioned ability of the producers and
directors; even putting aside First Nationals
record of performance which backs every First
National Picture with the full force of a guaran-
tee; but getting right down to ^^whafs in the
production V^ —
The answer is: **]ust what the public conies crowd'
ing to see,**
With instinctive and practised showmanship
First National offers you your kind of pictures!
They play to capacity*
Sorinnt
oJohnnij
-^
)
/
(Solkin.
cMlton
^arihdmtss
THE
Friday, January 15, 1926
-SftH^
DAILY
11
Newspaper Opinions
"The Golden Cocoon" — Warners
Circle, Cleveland
NEWS — * * * Had any one of the eight
more characters displayed the slightest
telligence, the picture would have ended
iruptly about the end of the third iicl
stead of rambling on and on through a
loney vale of tears and synthetic sacrifice.
* *
PLAIN DEALER—* * * The same sort
crimson, sentimental hokum that made
vellie, the Beautiful Cloak Model," and
liertha, tlie Sewing Machine Girl" so popu-
r in their day. * * *
TIMES — * * * Is full of suspense, good
tion and novelty of plot, but is almost
lined through lack of attention to detail
id coherent continuity. * » *
"The Golden Strain"— Fox
Monroe, Chicago
HERALD — * * * Schertzinger's direction
id attention to detail are excellent, and a
ally all-star cast takes equally good care
their roles. * * ♦
JOURNAL — * * * The picture rejoices in
ime superlative photography done in sc-pia.
zould have a considerably better pace if
e earliest reel, employed for the introduc-
3n of characters and cutbacks, wsre shor-
ned. * * *
Figueroa, Los Angeles
EXAMINER — * * * Sentiment and action
e well combined and the story is at all
mes interesting. * * *
Tt.MES — * * * The delicious human touches
lat make the whole world akin are not
lere and the comedy relief is negative. * * *
"Graustark"— First Nat'l
Grand Riviera, Detroit
FREE PRESS—* * * The picture makes
1 ideal vehicle for Miss Talmadge to display
er talents as an actress and her beauty.
"Hands Up" — Paramount
Metro, Los Angeles
EXAMINER—* * * I don't know that I
ver liked any silk hat quite so well as that
ne of Griffith's. It is one of the cleverest
f adjuncts to comedy, and it's a marvel for
taying in place. * * *
EXPRESS-* * * It is all pure spoofing
y authors, director and star, but they do it
0 well that "Hands Up" is an hour's diver-
on that will drive dull care away. Ac-
epted as pure travesty it is first class. * * *
HERALD—* » * The story and filming
pproaeh mediocrity in places but Griffith's
iterpretation of his part attains a finish
nd polish ais> great as that on his alti-
udinous, silken skypiece. * * •
RECORD—* * * Raymond Griffith is
tiving his fans hysterical history hysterics.
* *
TIMES — * * * Bright spontaneity marks
he whole bunch of fun, and one feels sure
hat if you got to the bottom of the matter,
•ou would find Ray Griffith pretty well re-
ponsible for the production. ♦ * »
'Her Sister from Paris"— First Nat'l
Palace, Montreal
^ GAZETTE—* * * "Her Sister from Paris"
^ * * is one of the funniest farces in which
!!)onstance Talmadge has starred. * * *
"His People" — Universal
Alhambra, Milwaukee
SENTINEL—* * * Rudolph Schildkraut,
he internationally noted character actor,
nakes an auspicious screen debut as the
levoted Hebrew father of the story whose
ove for his eldest son is the ruling passion
)f his life. * * *
"His Secretary"— M.-G.-M.
Allen, Cleveland
NEWS — * * * The story contains enough
latire to make it delightful and enough
^^omedy to cause repeated chuckles. Norma
shearer is thoughtful and earnest in the role
)f the stenographer. * * * *■
PRESS — * * * This movie shows what can
3e done with a story so slight it is no more
ban an anecdote. Its simplicity is one of its
:hief merits. » • •
"Infatuation"— First Nat'l
Capitol, St. Louis
GLOBE-DEMOCRAT—* * * But Corinne
is eternally talking, looking wounded, sour
on the world and weepy. Which is more
than even the most rabid Griffith fan can
wish. * * *
STAR — * * * The story itself 13 good en-
ough, bolstered by romance, myst..;ry and
the glamor of unusual settings. ♦ * *
TIMES — * * * The whole thin^j is ravhtr
lukewarm and considerable bolstering up with
scenes of Egypt is necessary to r.iake the
thing go over. In fact, the color.'ul sheik
settmgs are the whole thmg. ' ' "
"Irish Luck" — Paramount
State, Detroit
FREE PRESS—' * * The rare treat of a
travelogue in Ireland as well as s.?i mter-
estmg story of love and adventure. * * *
NEWS—* * * Some delightful shots cf
Dublin, the Killarney Lake country, the His-
toric old abbeys, the quaint villages and ll.'e
Blarney Stone itself, which Tom kisses in
regulation fashion. * * •
iiMt-S — " * * Meighan has a dual role
and bears up veil under a story that is made
attractive only by its settings and possessed
of a melodramatic plot whicn is Irequenllj
unreal a id unconvincing. * * *
Regent, Rochester
DEMOCRAi— * * * It is truly a beauti-
ful glimpse of a land of loveliness that Mr.
Meighan has brought from Ireland itself.
* * *
JOURNAL — * * * The picture has many
beauty spots that will appeal to the lover
of scenery and will have an especial appeal
to those who have been in Ireland. ♦ * *
TIMES-UNLON— * * * Is moderately
entertaining and will please admirers of Tom
Meighan who do not care what he does
so long as he is on the screen as much of
the time as possible. * * *
"Joanna"— First Nat'l
Capitol, Detroit
FREE PRESS—* * * As for the literary
merits of the production little can be said
but it does provide a hundred chances for
scenes of the wildest sort of excesses * • *
NEWS — * * * You can add "Joanna" to
the Chickies and the Flaming Youths, and
with that classification you know what it is,
and who should go to see it. * * *
"Keep Smiling" — Assoc. Exhib.
St. Louis, St. Louis
STAR — * * * It turns out to be a Monty
Banks comedy of the screaming sort, a pic-
ture worth seeing both for its fun and
thrills. * * *
TIMES — * * * Monty Banks as a fear
stricken pilot in a speed boat that does
strange antics and as the inventor of a new
life belt, keeps his audience up to the title
"Keep Smiling." * * •
"A Kiss for Cinderella"- Paramount
Missouri, St. Louis
GLOBE-DEMOCRAT—* * * (Betty Bron-
son) is a wise choice for the role of English
slavey in "A Kiss for Cinderella." She has
the appearance, intelligence to interpret such
a character, and the so-very-necessary imagi-
nation to go with it. * * *
STAR — * * * It is a picture that wiU de-
light the children, and has enough realism
to stand up as a story for grown-ups also.
* * *
TIMES — * * * Betty Bronson is cute,
clever and attractive in anything and Barrie's
eerie imaginative dreams are ideal vehicles
for her ability. ♦ • *
"Lady Windermere's Fan"— Warners
Orpheum, Chicago
AMERICAN — * * * As a matter of fact,
Ernst Lubitsch, who directed the picture,
has confined his efforts to improving so
Wilde drama, since it was impossible to
improve on his conversation. * * ♦
JOURNAL — * * * The photoplay made
from "Lady Windermere's Fan" is good
entertainment, particularly if you can brush
away your memory of the Wilde lines ^and
not expect them even in subtitle. * * *
NEWS — * * * Mixer, clever, fashionable,
probably Ernst Lubitsch has done better
by this play than any one else could have
done; it seems to be his kind of a play;
many quiet moments of it get over to the
audience and there are ripples of laughter.
POST — * * * The light, sure directional
touch of Ernst Lubitsch is a satisfactory
substitute for Oscar Wilde's brilliant lines in
telling upon the screen the story of Lady
Windermere. * ♦ *
TRIBUNE- » * * This picture is a smooth
and finished product that, though moder
nized, clings as closely as one could reason-
ably expect to the original play by Oscar
Wilde. • * »
"The Limited Mail"— Warners
Family, Cincinnati
TRIBUNE—* * * Played by a competent
cast, well directed and well photographed.
"Little Annie Rooney" — United Art.
Madison, Detroit
FREE PRESS—* * * There are a few
tears in "Little Annie Rooney," and a few
scenes that will touch deeply, but there are
more smiles and laughter. * * *
Ohio, Indianapolis
STAR—* * * It is a typical picture of
the old Pickford school, filled with comedy
shots and heart interest. As a vehicle for
the old Mary it is superb, but as an up-to-
date photoplay it may be something else
again. * ♦ *
"The Live Wire"— First Nat'l
Strand, Minneapolis
SENTINEL—* * * Johnny Hines finds
a very situable and happy vehicle for his
individual comedy talent in "The Live Wire,"
a comic melodrama based on Richard Wash-
burn Child's story, "The Game of Light."
"Lord Jim" — Paramount
Metro, Baltimore
AMERICAN—* * * Regular South Sea
thriller. This, while it can scarcely be in
accord with your ideas of Joseph Conrad,
can scarcely fail to be in accord with your
ideas of good red movie meat. ♦ * ♦
NEWS — * * * The finest traditions of the
merchant marine's are glorified in Joseph
Conrad's "Lord Jim." * * *
"Lovers in Quarantine" — Paramount
Earle, Washington
STAR—* * * Bebe Daniels, supported by
a brilliant cast, including Harrison Ford,
stars in "Lovers in Quarantine." a delightful
screen comedy. * * *
"The Lucky Horseshoe"— Fox
Victoria, Rochester
HERALD — * * * Proved to be one of the
most unusual and interesting screen produc-
tions in which this popular star and his well
known performing horse have been seen. * * ♦
"Madame Behave" — Prod. Dist. Corp.
Colonial, Indianapolis
STAR — * * * The picture is a hilarious
comedy with many farcical situations and
much swift action. In fact, it is about all
action. * * *
Rivoli, St. Louis
STAR — * * * Julian Eltinge injects large
doses of hilarity into the film, "Madam Be-
have" * * * by a feminine impersonation,
a sort of role he always excels in. ♦ * *
TIMES—* * * Is a rollicking farce and
brings one continuous wave of laughter from
start to finish. Dashing policeman, funny
old gentlemen, good looking girls including
Ann Pennington. * * *
"Made for Love" — Prod. Dist. Corp.
Rialto, Chicago
AMERICAN—* * * Some attempt has
been made to introduce comedy in this photo
^biAadeti^t
Property Present Your Photoplay
play, but the humor is secured with too much
effort and as a' result gets hardly any laughs.
Then, too, the whole thing is too long drawn
out. ♦ * *
"The Merry Widow"— M.-G.-M.
Million Dollar, Los Angeles
EXAMINER — * * * As it stands, the pic-
ture is one of the most entertaining which
the screen has oflFered recently, it is with-
out doubt the best opportunity Miss Mur-
ray has ever had. • ♦ *
EXPRESS — * * * Spectacular coronation
scenes, done in color, are shown at the
end of the photoplay ; they give a transcen-
dent theatrical touch to the production. » • *
RECORD—* * * Franz Lehar's famous
operetta is rather submerged by the bombas-
tic direction, yet light veins of it tinkle
through daintily at the will of the mega-
phone master. * * *
Stanley, Philadelphia
INQUIRER—* * * Mae Murray as Sally,
and later, "The Merry Widow-," gives th?
best jjerformance of her movie career. Her
dancing i§_i;- aeifght. « * *
J^UBLIC LEDGER— * * * Erich von
Stroheim has created something distinctly
different in atmosphere. His sense of beauty
savors of the Wilde, Beardsley and Dowson
school, and he has achieved some strikingly
beautiful effects from an artistic viewpoint.
* * *
RECORD—* * * There is regal beauty in
settings and in the presentation generally and
the acting is especially good. Mae Murray
and John Gilbert in the two leading roles
deserve special mention. * * *
"The New Commandment" — 1st Nat'l
Rivoli, Baltimore
NEWS—* * * Miss Sweet is fine as the
girl. That woman certainly does know how
to make love. ♦ * *
SUN — * * * Screen adaptation is respon-
sible for some of the rather distressing sen-
timentality in which the story occasionally
wallows. The continuity also leaves a good
bit to be desired. * * *
Neighborhood, Chicago
POST — * * * The picture makes up in
lavish settings and sentimental appeal what-
ever it may lack in novelty of plot or dra-
matic strength. * • •
Allen, Cleveland
NEWS — * * * the picture impressed me as
beiny no more than mildly interesting despite
its cast of imjjortant players. • ♦ *
Pl.AlN-DEAI.EK— * * * a splendidly told
kive storv, and its love scenes are of the ten-
derest order. The ending is probably in the
\vi\A of what the producers think the public
wants. It's pretty sugary, but the telling of
the ta'e puts "The New Commandment'' on jhe
list of highly recommended pictures. ♦ • *
TIMES — * * * may be termed good enter-
tertainnient so far as program pictures are
concerned, but as an epic or masterpiece of the
screen it certainly falls short. • * *
Urban-Kineto's First
REELVIEW
Plays
N. Y. CAPITOL
this week
729 7th Av Yi\
DISTRIBUTORS
N. Y. C.
whe PaUic Jtnows th
Member Motion Picture Producers & Distributors of America, Inc. Will H. Hays, President.
rfU
Kt Pictures in 1936
ictures
The Biggest National
Advertising Campaign
in the History oS the
Industry is telling
them so!
^VER 70,000,000 people ar^
reading in 40 national
publications monthly that
Paramount Pictures are bigger
and better than ever this
Spring.
The list includes Saturday
Evening Post, Ladies' Home
Journal, Liberty Magazine, all
the national fan magazines and
26 farm journals.
That means audiences created
in advance at your theatre for
Harold Lloyd in "For Heaven's
Sake!" (his first Paramount re-
lease), "The Vanishing Amer-
ican," "The Wanderer," "Be-
hind the Front," "The Song and
Dance Man," "Dancing Moth-
ers," Douglas MacLean in
"That's My Baby," "The Grand
Duchess and the Waiter" and
the 22 other big Paramount
Pictures to be released between
now and Fall.
When you book Paramount,
you not only get the screen's
finest box office product. You
tie up, to your profit, with the
$15,000,000 worth of good
will created for Paramount
Pictures by nine years of big,
consistent national advertising.
«<z?;"
FAMOUS PLAYERS-LASKY CORPORATION
H^^
.tUfcrtll
kS.i<hllilli« Z^i»-
THE
MMER
Abenieen. S.D.
-iai---V^
•l?i
iERS \(/i
' '^('"""O lor Fa/n> Worn,
fS.
There
.90
dock lOvirA.
';^' '/u v\ ,
r/.r,
■m
«:k^,
ESaaaaaK!!^^
<.'>uii! rii. (n fni thtilt
14
"The Road to Yesterday"— Prod.
Dist. Corp.
Orpheum, Chicago
AMERICAN—* * * Even though it makes
your lieart ache, however, you enjoy it. And
you're quite likely to decide that it's one
of the best and most sincere things Cecil
B. De Mille has ever done. * * *
HERALD — * * * It is better cinema than
it was stage. It is high romance, full and
flowery. * * *
NEWS—* * * The best Cecil B. De Mille
production since "The Ten Commandments,"
most moviegoers will be inclined to say.
* * *
POST — * * * A first-class offering and is
certain to please the majority of picture
patrons. It is elaborate but not too pre-
tentious. It aims to beguile your fancy and
intrigue your imagination. * * *
TRlliUNE — * * * Is ten reels long, which
is about two reels too many. It is fascinat-
ing for auoul- eight, of them.
Jntensely romantic, it is lavishly produced
and beautifi:lly acted. ♦ * - -„
"Sally, Irene and Mary"— M.-G.-M.
State, Los Angeles
EXAMINER—* * * Edmund Goulding,
who wrote the adaptation and directed it,
has been deft enough to bring absolutely
new personalities into his cast. * * *
TIM lis— * * * As a light, frothy and
rather Hashy affair it will probably merit
a -ue amount of attention. * * *
."Satan in Sables" — Warners
Forum, Los Angeles
EXAMINER—* * * It isn't quite such
hot stuff as the title suggests. In fact, it
is little more than slightly warm, and the
title has very little to do with it. * * *
EXPRESS—* * * '"Satan in Sables" be-
longs in the "popular entertainment" category,
with time-tested situations. * » *
RECORD—* * * The story is rather a
complicated affair and travels many devious
paths before it reaches a satisfactory close.
* * *
TIMES—* * * (Lowell) Sherman is a
capital actor, but he has only a tew scenes
where he may fittingly disclose his talent. The
role is pretty much a stand-around-and-wait
one, except for the moment that he drives
to an auto smash-up finish. * * •
"The Scarlet Saint"— First Nat'l
Criterion, Los Angeles
EXAMINER—* * * The screen version
is rather long and moves at a very slow
tempo ; as a result the suspense is not the
thrilling kind a faster moving plot creates.
* * *
EXPRESS — * * * Director Archainbaud
has evidently ransacked the four corners of
cinemaland for situations to evoke sympathy
for his long-suffering heroine. ♦ ♦ *
RECORD — * * * With Mary Astor and
Lloyd Hughes in the leading roles, no pic-
ture could fail to be entertaining, and a large
share of the honors go to tliem as the young
lovers. * * *
"The Splendid Crime" — Paramount
New, Baltimore
AMERICAN—* * * La Bebe (Daniels)
acts well, of course, but it is a shame to
make a reformed crook out of so good a
comedienne. She would have made such a
nice unregenerate safe-breaker i * * «
"Stage Struck" — Paramount
Columbia, Washington
HERALD—* * * In "Stage Struck," one
is afforded the pleasure of seeing an ordi-
rarily slapstick comedy pieced out by the art
of the gag man to the proportions of a hve-
rcel feature. * ♦ *
POST — * * * The play does not do justice
to Gloria herself or her wardrobe or jewelry
collection. She acts very well and does the
best she can with her vehicle, but there are
only a few laughs. » * *
STAR — * * * Gloria's role is one a little
strange to her, but she did well with what
she had, ind wove into the theme a back
ground of pathos that could not be resisted.
nd Miss Swanson was amusing. * • *
TIMES — * * * The sets are we'l done.
' the whole thing is filled with trick
-igraphy that is unusually good. Hut the
e as a whole is terribly disappointing.
THE
j55^
\
4|
DAILY
Friday, January 15, 1926
"Steel Preferred" — Prod. Dist. Corp.
Modern, Boston
HERALD—* * * The screen version lacks
coherence for the narrative appears to be
dropped every once in a while when comedy
scenes are introduced. * * *
"The Storm Breakers" — ^Universal
Strand, Detroit
FREE PRESS—* * * There are vivid
vi^ws of the sea, of terrific storms, of daring
rescues and fishermen at work that make
(he picture unusually interesting from a scenic
view. * * *
"Tessie"— Arrow (S. R.)
Karlton, Philadelphia
BULLETIN—* * * May McAvoy does
probably the best piece of light comedy
acting seen in films in this city for some
time, in the new picture, "Tessie." * * *
"Thank You"— Fox
Washington, Detroit
FREE PRESS—* * * Through the com-
pelling force of artistic excellence William
Fo.x has given us a photoplay that enlists
the support of the thinking public. * * *
"That Royle Girl"— Paramount
Capitol, Cincinnati
TRIBUNE — * * * After a slow beginning
the picture picks up along towards the
middle and has some rousing melodrama
to give it life. * * *
Wisconsin, Milwaukee
SENTINEL — * * * Has been given an
excellent screening by D. W. Griffith.
The film is not a super-production, but
Gritiith has narrated in an entertaining way
the melo-mystery. * * *
Palace, Washington
HERALD—* * * The acting and directing
are consistently good. Carol Dempster is
first hoydenish and then ritzy in a rather
exacting part. * * •
STAR — * * * Is a better piece of work
than any thing Mr. Griffith has done in a
long, long while. It has a number of really
big moments whose dramatic intensity are
rarely equaled on the screen. * ♦ *
"Three Faces East"— Prod. Dist.
Corp.
Forum, Los Angeles
EXAMINER—* * * The picture and the
direction offer Clive Brook one of his best
roles, with a nice touch of the romantic
which he plays well. * ♦ ♦
EXPRESS—* * * For its able direction
in presenting the climaxes and sustaining
suspense are things to admire, no less than
the facile work of some of the cast. * * *
HERALD — * * * Suspense is the keynote
of "Three Faces East." Did the picture
possess no other merit, this would serve as
a factor to make it entertaining. * * *
RECORD—* * * A thrlling melodrama,
not just one with cold-blooded thrills, but
love theme running widely through it. * * *
TIMES—* * * It is by all odds one of
the best inystery stories with the European
war as a background that has yet been
made for the screen. * * *
Garden, Milwaukee
SENTINEL— By far the best production
that has come out of Cecil B. De Mille's new
production unit to date is the absorbing film
version of the famous mystery war play,
"Three Faces East." ♦ * •
"Time, the Comedian" — M.-G.-M.
Park, Cleveland
NEW'S — * * * It is not more than a mildly
entertaining photoplay offering little in the
way of originality. * * *
PLAIN DEALER—* * * Just when this
film seemed to have finished its prolog and
was about to settle down and tell a story,
there came "The End" title and so there's
not much to tell about the film. * ♦ ♦
"The Tower of Lies"— M.-G.-M.
Zaring's, Indianapolis
STAR — * * * It is a somewhat depressing
tale but one with tremendous dramatic power.
The director has caught the spirit of the
book admirably. ♦ * ♦
"Tumbleweeds" — ^United Artists
Victoria, Philadelphia
RECORD — * * * The hero of the picture
is William S. Hart. He has all his old dex-
terity in shooting and fighting and is other-
wise as of old. He is, indeed, rather over-
shadowing, rather too dominating, in that the
other characters whom he is called upon to
triumph over are not very real in their re-
sourcefulness or in putting difficulties in the
way. * * *
"The Unguarded Hour"— First Nat'l
Walnut, Cincirmati
TRIBUNE—* * * Miss Kenyon and the
solemn-faced Sills do their ,best, but have a
hard time raising the picture above the ordi-
nary, for the plot is quite hackneyed. * * *
Chicago, Chicago
AMERICAN—* * * As a screen feature
needs considerable bolstering up in the way
of accompanying entertaniment. * ♦ *
TRIBUNE — * * * Nothing the matter with
acting, sets, or scenery. The plot's the
inatttr, dears! The silly, silly plot!
Metro, Washington
HERALD—* * * "The Unguarded Hour"
is a rollicking romance of a young American
girl and a convention-bound Italian duke.
* * *
POST- — * * * There is many a laugh as
the vein of humor is always cropping up
and there is a little part that touches the
lieart strings. * » *
STAR — * * * Starts off in a roar of laugh-
ter and sustains its vein of humor up to the
clima-x, at which time it suddenly veers from
comedv to melodrama, thus missing a rare
chance ot being rated one of the comedy
jewels of the season. * • ♦
"The Vanishing American" — Para-
mount
Olympia, Boston
TELEGRAM—* * * Overshadows any
similar exposition ever written and establishes
a new high mark in motion picture produc
tion. It is gigantic in spirit and presenta-
tion. * ♦ *
Apollo, Indianapolis
STAR — * * * Action and more than or-
dinarily beautiful scenery are the chief char-
acteristics of the picture aside from the story
it tells of the wrongs done the Indians in
the years past. * ♦ ♦
"The Wanderer" — Paramount
Metro, Boston
GLOBE—* * * The chief charm of the
photoplay is the marvellous photographic ef-
fects, which have been handled so effectively
that various scenes might well have been
paintings. * ♦ *
HERALD — * * * Those who came pre
pared to scoff went away marvelling at the
beauty of Raoul Walsh's settings, at the
artistic groupings, at the oriental sumptuous,
ness of it all. * * *
TRANSCRIPT—* * * No one can deny
the opulence and garish lustre of "The
Wanderer." Miss Nissen's Tisha is a sinuous
animal creation, instilled with a skilled dan-
cer's natural grace. » * ♦
TRAVELER—* * * It is an opulent
oriental spectacle to delight the senses, gor-
geously set and photographed by an artist.
"The Wedding Song"— Prod. Disi.
Corp.
Read's, Cleveland
NEWS—* * * In an effort to compensate
for the lack of action in the early ree's.
the director seeks to pep things up in the
concluding chapter and the picture goes quite
mad. * ♦ *
PLAIN DEALER—* * ♦ Crook melo-
drama seems to be the rage at the moment.
* * * One of the best we have had the
pleasure of seeing this season is "The Wed-
ding Song." * * *
"When the Door Opened" — Fox
Colonial, Indianapolis
STAR — * * • 'i^es, it is pretty strong melo-
drama but those who are willing to take it
with about four grains of salt will undoubtedly
enjoy it^ Ft is a typical James Oliver Cur-
wood picture. • * *
"We Moderns" — First Nat'l
Rivoli, Baltimore
SUN — * " ' A good cast nas been asset
ulea to project tuis latest oae lo me n^ppc
jacK iviuinaii, wtiu Iooks bO niucn jikc ji-u^ci
(J JJrien, piays opposite iVjliss iVioore anu uo
very niceiy. * '
■'What Happened to Jones' — Univei
sai — strand, ueiroit
FREE riv£.ic) — ■ ■^ vv iLU iuis piCiU
Ucuuy sieps luio the raiilis oi Cuiucuians aioi
vvita v.,liapiin, Lloyd, ±su=ter .cveaiou anu jooi
iiy Jtiiiico. ■ ' ^
iNuVvi — * * * It is not pretentious but
posbCasej. real entertaiiiraeut almost every toi
ui Its actioii-pacKed way, ^ -^ ^
"Where Was I?"— Universal
iioston, Boston
GLOBE — XI Is an amusing story i
an aiuucuve bachelor wUo gets imu oonic vet
amusing preaicameiiis turougu his iiiaunuy i
recall nis wnereauouts on a certain lugd'!
"Why Women Love" — First Nat'l
Criterion, l^os Angeies
EXAMi.iMi,n. — j.ne uumcnueas of thi
bacKgrounu, tne humanly cUaraciers aim jogi;
cai story development all hoiu uie iiiieie-i
tiXl'KESij — ' " ' IS a composite oi time
honored events which action ueinanus oi til'
stern and rock-bound coast; ' yet incidents ai'
modern enough to bring tneni withm prcoeiii
day conventions. * » «
riCKAI^Jj — " * * The plot of the story i:
rather slow but the wonderlul pliotogi<.pnv
and beautitul sea scenes will perliaps niaMj
one torget that Jault. » » *
KECOKD — * * " the excellent characteil
studies and admirable interpretations by tlltj
actors, leave little to be desired m the way
jt euiertainment. ' » *
liMES — ' ' * Blanche Sweet is magnifi
cent as the girl. She maKes tne characterl
.ovable without being saccharine; she make,
che heroine characterful without making he/
strike a single attitude. * * •
Arcade, Philadelphia
BULLETIN—* * * The usual hokum of the
sea story. Storms at sea, a fire in an on
tanker, a woman rescued, the hermitage life
un a lighthouse station all appear in tne hlm||
jycle. And Blanche Sweet tries to act. * * ~
INgUIRER— * * * None of the acting
such as to deserve any unusual comment — bu .
.he entire atmosphere of the picture is ta^
iietter than the average picture of the sea. '
PUBLIC LEDGER—* * * it has a grea
deal of the good old-fashioned melodrama.
RECORD — * * * A simple, straightforward'!|
tory without a flaw in its direction and pos^il
k. 1
sessmg a decided fascination
Piccadilly, Rochester
DEMOCRAT—* * * the tale has been given
an extraordinary realism in the fine acting of
.Miss Sweet, Robert Frazer, Dorothy Sebas-
.ian, Alan Roscoe and Edward Earle, who en-
act the principal holes. ♦ » *
HERALD—* * • Don't be misled by the
title of this picture. It has nothing to do
.vith modern marriage problems; it does not
delve into the question of sex lure, * * ♦ is
.eal melodrama, full of action. The only dif-
lerent thing about it is that the hero of the
nory is a woman. ♦ ♦ ♦
JOURNAL— * * ♦ All of the sea atmos-
in immense amount of amu-jement from it. In
fact, some members of the audience became
fairly hysterical over the melodramatic pro-
.louncements :ind sentimental poses of the
heroine of "Why Women Love," and seemed
phere that was in the stage p'ay has been re-
tained in the movie version. In fact, it has
been increased, owing to the ability of the cam-
era to reproduce shots of real sea scenes. * * *
TIMES — * * * If one may judge by the
attitude of those at the Piccadilly, the present-
day audience utterly refuses to take senti
mental melodrama seriously but it can extract
thoroughly to enjoy the performance as a gem
of comedy. ♦ ♦ ♦
"Womanhandled"— Paramount
McVickers, Chicago
AMERICAN— ♦ * ♦ Incidentally, if vou
miss "Womanhandled" you're going to pass up
a chance for a good loud laugh; for it is one
of the funniest comedy dramas presented in
some time. * ♦ *
State, Cleveland
PLAIN DEALER—* ♦ ♦ This is supposed
to be a companion piece to "Manhandled,"
but It seems far more amusing to be "Wo-
manhandled," which presents Richard Dix at
his stride which is fast, and amusing. * • •
ana
^
day, January 15, 1926
THE
White Hurls Words
(Continued jrom Page 1)
1)1- intelligent people.
iit also is subject to some amendment
I considerable debate. For it must be
!(-il tliat from half a dozen to a score
motion pictures offered every year
! interest intelligent people. But that
mhnitesimally small number of pictures
red with the output of the film makers.
1 liaps the leadership of America — the
ity with critical intelligence — does not
c the consideration of the men who are
i; fabulous fortunes out of the movies
pealing to the ui. critical group, Ptil
a financial basis — the basis of their
iial patronage in dollars — the claims
minority that avoids the movies are
alid. Put upon any other Ijasis, the.r
mIs are righteous. For until the mov-
icture industry accepts the dictum and
1 adership of the critically intelligent
iiy the industry will contmue to be tlie
flashy sister among the muses that she
he sister of easy money and easy
Says Money Sets Standard
I )iscussing production standards,
iHtL' says:
f standards that exist are worthless.
are set too frequently only by the
spent on a production — money spent
(.tors, for scenic effects, for various
ill accessories. The money spent for
rarely enters the gauge in grading a
r. It is billed as 'magnificent,' 'gor-
' 'thrilling,' 'gripping,' but never as
iuid, baffling, delightful, whimsical or
ating. ♦ * *
;ic Scarlet Muse of the silver sheet
- inly money, big money, quick money,
liity money of her dupes. * * *
The world of moving pictures has few
utists, no producers, no creative genius
omparable to the contemporary leaders
bf Uterature, of the plaiitic or of the dra-
matic arts either in America or in
teurope.
I hf reason is obvious. Creative genius
,1 liigh order generaHy appeals first to the
> ligcnt, then to the unintelligent who ac-
ii the leadership of those who can tell
^ood from the bad. Hut in all the
\ iL world no place is provided where per-
1- o( wit or gmiiption may go to find
line plays that are directed at the dis-
iiiiiiating. * * •
j".\ow and again — perhaps a dozen times
year — something is produced upon the
reen which gladdens the understanding
art. But in the flood of chaff the wheat
Inst. The shallow, the sappy, the spoony.
' heavy and the blatant cover tlie good
c'l It is not graded, therefore it creates
) standard. * * *
"It (the movie mob) certainly would walk
It on the pictures of the National Geo-
aphic Society if they were sent out upon
e ordinary movie circuit.
And there is the crux of the whole matter
-the ordinary moving picture circuit. The
oving picture business should be graded
id classified by houses, as, for instance,
ie theater was graded before the moving
icture business came to destroy the provin-
al stage."
"Industry Only a By-word"
At a later point, White bitingly as-
erts:
"What the moving picture industry must
ave, before it becomes anything but a by-
ord, is a string of theaters across the land
hat will advertise 'Lowbrows. Cripple-wits
nd Sex-seekers barred from this house.'
"Given ten or twenty million dollars — no
irge sum when one considers what it would
chieve in Amercian life — a theater could be
bartered in every country town of more
han twenty-five thousand inhabitants whore
he minority that loves truth in art could find
t in the moving picture film.
"That does not mean 'clean, who'esome
lays' — nothing like it. That means, rather,
■. selective reality in the presentation of life
hat makes truth rise and shine in a pic-
ure. It does not mean salacious plays —
luite the contrary. It means sex would not
le snubbed or repressed, but also neither
iphasized nor exploited, but take its place
ndidly as a part of life and its motives.
"This all means that the moving picture
ndustry might develop an art. as writing
md painting and sculpture and the drama
have developed arts, without the accursed
-•ensorship of the aesthetically lame and the
tialt and tlie Mind forever snuffing out the
fire of truth in the moving picture as ig-
orance puts out the divine fire." * * *
On "The Artless Dollar"
"Xow, the answer to this thesis, of course,
will come back from the makers of tlie
movies that the intelligent public, if there
is any such public, does not care for in-
telligent movies. The movie makers contend
that theirs is not essentially a medium for
conveying information or controversial ideas
but is merely a means for occupying sonie-
whati the same place in the schedule of an
intelligent person as detective stories occupy
in literature; something to amuse, to divert,
to pass an id'e hour. ♦ * *
"Criticism of the moving picture business
comes down to this : The f)usiness is not
intellectually honest because it is not intel-
lectual. It has no notion of how bad it is
because it has developed no commanding
artist who has power to follow his intcUgient
instincts and so develop an intelligent public.
* * *
"The ru'es of the niotion picture busi-
ness are based on business sense, not on
artistic sense, and so the motion picture is
not developecl as an art form hut as an eye
teaser, a toy, a mechanism to puzzle, thrill
and divert — but not to tell the truth, not to
carry ideas as every art form that is real
must carry ideas and so bring the truth
to the heart. * ♦ ♦
"Of course a few films are released, one
ill a thousand or ten thousand, which allow
the background to take its proper place as
a medium of artistic effect. But they are
so few that they stand out signally. 'Nanook'
was one, and Mr. Robert Flaherty and his
wife Frances, who produced 'Xanook." have
just produced another, a' most significant pic-
ture called 'Moana.' In it, to all intents
and purposes, a new art form is revealed.
Here we have an hour and a quarter of the
South Seas. Samoa, Stevenson's country, with
the slightest eerie thread of a love story
which is not even revealed until the end of
(he last two reels.
"The moron will walk out on it, possibly,
he will wonder what it is all about, why
something doesn't happen, and will say in
the foyer of the theater, 'Well, what's the
answer?' and walk away bewildered. But
i' pictures like 'iMoana' could come into the
theaters where people might be regularly at-
tracted and should continue attracted by the
promise of pictures appealing, as 'Moana' ap-
peals, to a reasonably high intelligence, the
moving picture producer could annex an en-
tirely new section of the population as pat-
rons of the films. But to produce, night
after night, in any theater, pictures of this
gentle sort, the door keeper would have to
bar the lowbrow. * * *
"The value of the discovery of the moving
picture is cheapened by the kind of thing
discovered. It offers a nervous relaxation
for tired people. It is little better than
chewing gum, in that. The whole vast ino-
tion picture industry, with its billions in-
vested and with its hundreds of thousands
employed, under the present status of pro-
duction, distribution and exhibition, gives us
little that is much better than a glittering
toy for an imbecile giant."
Presentations
A feature dealing with the mari-
ner in tvhich first-runs build their
profirams and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used in developing their oivn shoivs.
Colony
Unit No. 1. — Overture — "Here and
There in the Pit." Gives opportunity
for various members of the orchestra
to render solos. Time, 4 minutes.
Unit No. 2. — Weekly Magazine.
Time. 7 minutes.
Unit No. 3. — Revue — "Charleston
Carnival." Consisting of numbers ex-
ploiting the Charleston, featuring
Charles King, leader of the jazz band,
and Bobby Folsom with 12 Charles-
ion Girls, (a) Allen White's v^o'ileg-
ians and Charleston Girls in "Clap
Hands, Here Comes Charlie." (b)
Charles King sin.ging "You Remind
Me of My Mother." (c) Chester
Fredericks, boy dancer in "Some Fast
Steps." (d) Collegians in jazz num-
ber, "A Little Bit of Everything" (e)
Song number, "Lonesomest Gal in
Town." (f) Jazz number, "Echoes
from Barnum and Bailey." (g) Song
number, "That Certain Party," (h)
Dance siiecialty, "Whirls and Twirls."
(i) Song number, "Pnt Going Back
to Charleston." (j) Charleston spec-
ialty by Ethel Bryant, (k) Charleston
Girls in specialty number. (1) Entire
ensemble in "A Little Bit of Charles-
ton, featuring "Dot" Jeanie, a !)aby
dancer. This revue is well staged with
vari-colored drapes, ornamental flow-
er pieces, and arti.'jtic lights. The
Charleston Girls wear startling cos-
fumes a la "Ziegfield Follies." Time,
30 minutes.
Unit No. 4. — Feature — "California,
Straight Ahead." Time, 80 minutes.
Editor's Note — \Vr. White may
have selected the several photos
which are used to embellish the ar-
ticle. Or the selection may have
rested with the art department at
Collier's. However, one scene is re-
produced from "jManncquin." It
de;'ls with a part in the home of Or-
chid Sargossa as Dolores Costello
is known in the picture. The photo-
graph shows Orchid seated on the
lap of one of the boys at the party,
carries the caption. " 'Mannequin'
doesn't show the ascension of virtue,"
and reveals the rest of the party, ap-
parently laughing an endorsement.
As a matter of strict accuracy, in the
picture Orchid is forcibly pulled on
the boy's lap and the action clearly
shows ' her resentment, her blows
against the boy's face in a wild ef-
fort to free herself. That's one point.
Quota Plan
Universal Titles Changed
Hollywood — Titles of three Uni-
versal features now in production
have been changed. "Wives For
Rent," Svend Gade's latest, in which
Virginia Valli and Pat O'Mallcy are
co-st?rred has been changed to
"Watch Your Wife"; "Poker Faces"
which Harry Pollard is directing
with Edward Everett Horton and
Laura La Plante, will be known as
"Beware of Blondes," and "Crimes
of the Arm-Chair Club" will he
known as "The Mystery Club "
Herbert Blache is directing.
(.Continued from Page I)
sor and be capable of being shown to an Ex-
hibitor on demand.
(ii) The exhibition date for any foreign
film must not be more than si.x months from
the booking date.
(iii) In the case of a serial or series, each
part or number not being more than 2,000 feet
in length, these conditionsi shall ai)ply to the
first three parts or numbers.
There has been no change except
insofar as the date is concerned. The
inn)ression has prevailed for some
time in New York that if the block
booking clauses should become effect-
ive, independent distributors would
6nd the going far easier in England.
This, because, those big companies
which now block book c; an exten-
sive scale would Vkj longer 1)e able to
sell pictures for delivery far in the
future, inasmucli as each production
will have to be seen and passed by
the Board of Censors. "Paper" pic-
tures will in that way be eliminated.
Relative to the central studio, the
ollicial plan provided:
A Central Studio
S — The Sub-Commitlce puts on record its
belief that the success of the foregoing scheme,
so far as it relates to the establishment of a
permanent British film producing industry,
will be very materially aided by the estal)-
lishment of a large Centra] Studio. A com-
mittee to investigate and report on the details
of a studio scheme could with advantage be
appointed as soon as the Government signifies
its willingness to give effect to the other pro-
posals contained in this reimrt for the revival
or establishment of a British film producing
iiidustry.
J. D. Williams of British National
Pictures, Ltd., who is now here is go-
ing ahead with two stages of the eight
stage studios planned by his company
on a large estate near London and
liclieved to be outside of the city's
fog belt. It is more or less of an open
secret that Williams hopes to pro-
vide llie -studio space necessarv for
the creation of the central studio
talked of by the British producing in-
dustrv.
Hampton Series in Magazine
The first of a series of articles by
Benjainin B. Hampton on "Screen
Favoritism" is appearing in the Janu-
ary issue of Complete Novel Maga-
zine.
New Universal Directors
Hollywood — Two new names have
been added to the directorial staff at
Universal, William Wyler, will di-
rect Art Accord in "Lazy Lightning"
as his first feature, Ernest Laemmle,
who has been an assistant for several
years, is preparing a western in
which he will direct Jack Hoxie.
"U" Signs Adrienne Dore
Los .Angeles — Adrienne Dore has
been signed by Universal under a
five year contract. Her first part is
in Herbert Blache's production, "The
Mvsterv Club," directed by Herbert
Blache.'
Sp'c'l British Film
"Daily Express" of London to Spend
£50,000 on One Picture in Na-
ture of Produciion Test
London — Considerable interest has
been aroused in the announcement of
the "Daily Express" of its intention
to investi.gate the possibilities of Bri-
tish production. To this end, a test
picture will be made at a cost of
£50,000, a sum which the directors
of the newspaper have voted. The
paper announces —
"It is proi)osed to take the reader
by the hand, so to speak and lead him
ihrough all the mysteries of lilni pro-
duction, to analyze them, discuss
them, and if possible triumph over
them. The 'Daily h'xpress' will take
the reader fully into its confidence
over this venture, and will describe
from day to day and stage to stage,
the progress of the film, publishing
an exact return of all monev expend-
ed and a faithful accotmt of all the
difficulties and failures in the path.
The total cost of the film will be giv-
en as the production makes progress.
A return of the proceeds when it-i->
distributed to the cinema theaters
will also be i)ublished."
Two Weeks for "Mike"
"Mike" will be held for a second
week at the Capitol.
Beaumont to Direct "Sandy"
Los Angeles — Harry li^aumont wil
direct "Sandy" for Fox. Madge Be
lainy has the lead.
WILLIAM S. HART
IN
44
TUMDLEWEEDS'
Sioru ba HAL G. EVARTS ^daptedfor the screen bj C. GARDNER. SULLIVAN
"Directed bylkWQ DAGGOT
The New York Verdict
**Hart and his Tumbleweeds* packed 'em in,
and we recommend it. —Herald Tribune.
"Elaborate production lifts 'Tumbleweeds' out
of the 'Western' class. The land rush scenes
are magnificent." — American.
"We like Bill Hart in his Tumbleweeds' and
'we believe you will, also."— Graphic.^
"If Bill Hart continues to film such pictures as
*Tumbleweeds' he is back to stay with his host
of fans."— Journal,
"'Tumble weeds' is one of Hart's finest — if not
his finest — picture." — Telegraph.
"Hart's superb riding stirred Strand audiences
to rousing cheers,"— Mirror.
Stl
sht
Ml
Now BdbKiNf
UNITED ARTISTS CORPORATION
IMarif Pickford
Douglaj- Fairbanks
Jojeph M Jchenck,
Chairman . ^oard of Directorj'
Charles Chapl
D.W.Qriffifh
Oiiram Qbramj-,
Presic)c.nt
/^^-^^^
iTHE
iff brAdstreet
< FILMDOM
2^<?RE(0CMIZE^
Authority
.. XXXV No. 13
Sunday. January 17, 1926
Price 25 Cents
THE ULTIMATE IN SPECTACULAR . HRiLLERS !
A Universal Super-Production Presented by CARL LAEMMLE
THREE FAaS EAST
triumph for
Jetta Goudal
Los^ncjeks Sxamimr
T_JERE is a three-fold triumph — a hox-ojjice
triumph, an artistic triumph and a triumph for
Jetta Qoudal, Cecil B. De Mille's exotic star.
Read the reviews and be convinced.
Book the picture — and turn this conviction into
dollars at the box ojfice!
"Should prove a winning box office
card for any theatre." M. P. News
"Not for many years has there been
,, ^ picture in which suspense is so uni-
j 'formly maintained."
Harrison's Reports
"Jetta Goudal does some of the best
aWork of her entire career."
Los Angeles Herald
"Holds the interest of the audience
from the first foot of celluloid until the
'grand climax. * * * A success? Well,
one should say so!"
Los Angeles Daily News
"The direction of Rupert Julian is of
exceptionally good quality. Indeed, in
many ways, he has done a more effective
piece of work in this than in 'The Phan-
tom of the Opera.' * * * The inscruta-
ble appeal of Jetta Goudal which first
{brought her to the fore in 'The Bright
rShawl' is used to considerable advan-
tage." Los Angeles Times
CECaB.DEMlLLE f resents
THREE
"Witks
jetta goudal
robektAmes
HENRyBMLTHALL
and CLivE Brook
FACES
EAST '
A Rupert Julian Production
RELEASED BY
PRODUCEKS DISTKIBUTINCCOKPORATION
F. C. MUNROE. Presidcnl RAYMOND PAWLEY, Vic«.P,«idenl and Treasurer JOHN C. FLINN. ViM-Pr«ldenl and General Manager
Member of Motion Picture Producers and Distributors of America. Iric. WILL H. HAYS, President
Foreign Distributors
Producers International Corporation
J30 West 46th Street., New York. N. Y.
ie BRADSTREET
/* FILHDOM
2^^RE(OCMIZE6
Authority
i
|i. XXXV No. 13
\
Sunday, January 17, 1926
Price 25 Cents
Mewels for Spring
iiy in Three; La Plante, Philbin
il Peters in One Each — Other
Stars in List, Too
liiversal will release 17 Jewels in
"Second White List" which
rs the Spring and Summer of
! The releases include three star-
I Reginald Denny; one each for
I a La Plante, Mary Philbin,
i;e Peters; four starring Hoot
bn; two for Norman Kerry; one
■ arring Virginia Valli and Pat
lalley; one with Glenn Hunter.
t three all-star productions. In
tl they follow:
January
' le Little Giant," starring Glenn Hunter
llirected by Will Nigh. Edna Murphy
ted.
*ie Arizona Sweepstakes," starring Hoot
in and directed by Cliff Smith.
'ella Maris," starring Mary Philbin and
eed by Charles J. Brabin.
"hat Happened to Jones," starring
t aid Denny and directed by William
{Continued on Page 11)
kford in "Brown of Harvard"
ll-G.-M. has signed Jack Pickford
jpear in "Brown of Harvard" to
rected by Jack Conway and Bes-
^ove for the title role in "Lovey
iv." Harry Millarde will direct
I atter.
ke
K. G. Rejects Five
;or Board Reviewed 1.801 Pic-
res During 1925 — Eliminations
Ordered in 338
insas Citv. Kan. — During 1925,
Kansas Citv Board of Censors,
hich Miss E. Viets is chairman.
wed 1,801 pictures. There were
' others which went through the
il s hands, but were not reviewed
■i eliminations had been ordered.
five were rejected entirely.
{Continued on Page 11)
Features Reviewed
Page
That Royle Girl
Paramount 6
ounsel for the Defense
Associated Exhibitors 6
Sraveheart
Prod. Dist. Corp 6
The Palace of Pleasure
Fox 6
iMike
I Metro-Gold.-Mayer 7
|My Lady of Whims
Arrow — State Rights 7
Fighting Fate
Rayart — State Rights 7
Mannequin
Paramount 7
Short Subjects 9
14,000 New Seats
8,000 Added in Kansas City, Rest
Planned — Warners Decide Not
To Build There
Kansas City, Mo. — While St. Louis
exhibitors are attributing a slump to
over-seating — setting forth the figures
of one seat for every 7.05 persons —
an entirely different situation exists
hpre. A check-up about a year ago
revealed that there was a seat for
every 4.05 persons in this city. Since
then, approximately 8,000 seats have
be^n added, with 6,000 more to come
by jthe middle of next summer. And
business is good, not theoretically, but
in fact.
nnouncement made concerning
th^ new 4,000-seat Midland theater,
(Continued on Page 11)
May Join United Artists
Hollywood — Local papers report
ijliam de Mille may sign with
United Artists. He admits he has
conferred with Joseph M. Schenck.
On the other hand, reports likewise
persist that he will join his brother
and release through P. D. C.
Benson to Europe
Bernhard Benson, vice-president of
Pathe, sails today on the Majestic.
The Buffalo Opens
Latest in Publix Chain Seats 4,000
and Costs Over $1,000,000— Of-
ficials Present
Buffalo — Shea's Buffalo opened last
night with a private performance.
The theater seating about 4,000 and
costing more than $1,000,00 to erect
is the latest in the Publix chain.
Important officials of Paramount,
Publix and B. and K. came from New
York and Chicago for the premiere,
among them Adolph Zukor, Jesse L.
Lasky, S. R. Kent, Sam Katz, George
Weeks, Phil Reisman, Sam Dembow,
A. M. Botsford, Barney Balaban and
Herbert Stern, of Balaban and Katz
Corp.. Hugo Sonnenschein and John
Hammel.
{Continued on Page 2)
Sales Months On
January, in addition to being known
as "Laugh Month," is also First Na-
tional Month; February will be
known as P. D. C. Month and March
has been designated as F. B. O.
Month.
Dinner to Loew
The Green Room Club will give
a dinner tomorrow night for Marcus
Loew.
The Kickers
By DANNY
They come and go. Usually they offer little of real help-
fulness. Little of real constructive value. But they fill a lot
of space. They "get it out of their system," and that is about
all there is to it.
We have several of that type of gentlemen with us this week :
William Allen White, the sage of Kansas newspaper men, and
Benjamin Hampton. White had an article in "Collier's Weekly"
captioned "Are the Movies a Mess or a Menace?" When we
finished the criticism this is certain : we would like to know just
what Mr. White means by his caption? The chief point of his
attack stressed the need of theaters graded for various types of
pictures. (Incidentally Mr. White doesn't know a terrible lot
about pictures. At least his writings do not indicate that_ he
does. Rather it is the usual outburst from those who know just
a bit about the industry. A little knowledge, as another sage
once put it, is a dangerous thing.)
The other article by Ben Hampton appears in "Complete
Novel Magazine" and is captioned "Screen Favoritism." This
deals with phases of life in Hollywood. One of the interesting
angles of the Hampton article is that the author knows of what
he writes. In that it is dependably different from the Whitei
article.
(Continued on Page 4)
Gov't May Act
British Parliament Reported About
To Take Steps on Quota Plan
Despite Trade's Protests
In spite of the recommendation
of the joint committee representing
the British industry against a quota
plan at this time, developments yes-
terday indicated that the English
Government may act.
E. Bruce Johnson, foreign man-
ager of First National, was advised
from London yesterday that Sir
Philip Cunliffe-Lister president of
the British Board of Trade, told the
Daily Mail that the Government
would put through a quota scheme
of its own.
That Parliament will be approached
on this question is certain in the
minds of many American executives
who are familiar with the situation
in England. It must be remembered
that the; joint comm?ttee's recom-
mendation is merely that; it has not
been voted upon by the trade. It
should also be borne in mind that
the exhibitor referendum on the quota
plan resulted in a majority vote for
rejection.
Sues Famous for $1,000,000
Los Angeles — Irving W. Irving,
self described as an author, has filed
suit for $1 000,000 damages against
Famous, Henry James Forman and
Walter Woods, alleging "The Code
of the Pony Express," a story, was
"pirated" in the making of "The
Pony Express," the picture. He also
seeks an accounting and an order to
stop further showings.
A Paramount official yesterday
hadn't heard of the action and didn't
seem a bit impressed.
Warner and Flint Depart
Harrv M. Warner ad Motley H.
Flint sail for Europe this morning on
'he Majestic.
Studio Hits Snag
Receiver Apoointed for Indianapolis
Company Which Intended Build-
ing Florida Plant
Indianapolis — Receivership of the
20th Centurv M. P. and Dramatic
Clubs of Indianapolis, an organiza-
tion which, it is alleged, turned over
more than $50,000 to the 20th Cen-
turv Land Co.. Florida of which
Stoughton A. Fletcher is president,
pnd said to be a subsidiary of the
Dramatic Club concern, was ordered
by Judge Clinton H. Givan.
O. H. Hendren, president of the
{Continued on Page 11)
THE
3W
■<B^
DAILY
Sunday, January 17, 19
'F*
Vol XXXV No. 13 Sunday, Ian. 17, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Ire. Published Daily exeept Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Grea-ter New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographi*-
Francaise, 5, Rue Saulnier.
Quotations
(These quotations are as of Friday.)
High Low Close Sales
Balaban & Katz .. 68J4 68^ 6854
Eastman Kodak ..109J4 108^4 107^ 1,800
Famous Players ..107,'4 106 106 1,500
Fam. Play. Pfd Not quoted
Film Inspection . . . 6J4 6 6 600
First National Not quoted
Fox Film "A" ... 81 81 81 100
Fox Theaters "A". 33^ 32^ 32^1 3,200
Intern't Projector Not quoted
Loew's, Inc 39f^ 39J^ 39^ 1,000
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 20H 20^4 20J^ 1,000
Pathe Exch. "A".. 78 77 77 200
Skouras Bros 56 56 56 ....
Stan. Co. of Am. ..50 50 50 100
Trans Lux 13Ji 12 12Ji 10,000
Universal Pictures Not quoted
Univ. Pict. Pfd. .. 93H 93}4 93^ 100
Warner Brothers .. 17^ 17^ 17?^ 100
Warner Pict. Pfd Not quoted
Phonofilm of Markham
Lee De Forest will make a phono-
film of Edwin Markham, the Ameri-
can poet, at the studio on East 48th
St.
WANTED
Manager for Large Greater New York
Motion Picture Theatre. Must be
familiar with exploitation of pictures
and Presentations. State Reference
and Salary. Confidential.
Box M-290 c-o Film Daily
1650 Broadway New York City
PFfceti i/ott thivit of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Feld Joining Publix Here
It is understood Milton H. Feld, for
some time with Frank Newman in
Kansas City and now with the latter
in charge of production at Publix's
s Angeles theaters, will be brought
to Nevv York to handle new duties
concerning representations. Jack Par-
tington, for years with the Rothchild
houses in San Francisco, will succeed
Feld.
Arthar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Stars to Attend "Naked Truth"
If half of the stars who have al-
ready requested reservations for the
Naked Truth Dinner at the Astor
on Feb. 6, will be present the com-
mittee may have to knock down the
walls of the grand ball room to ac-
commodate some of the other guests
who will attend. The minute it got
around that there would be no bore-
some speechmaking or any of the
former amateurish entertainment
there was a concerted rush for reser-
vations and tickets, proving that after
all a brilliant dinner and dance plus
plenty of "razzing" or film folks and
plenty of wisecracking on everyone
connected with the industry was
plenty, and then some.
_ Charlie Einfeld, over at First Na-
tional offices, has the tickets.
Several Contracts Comprise Suit
Los Angeles — Louise Glaums' suits
against the Thomas H. Ince estate
for a total of $405,000 are based on
contracts alleged to have been signed
in 1919-21. Miss Glaum demands
$103,000 with interest from Dec. 30,
1921; $5,000. with interest from June
17, 1921; $50,000, with interest from
May 15, 1922, and $65,000, with in-
terest from Nov. 15. 1922; $78,000.
with interest from May 15, 1923, and
$104,000, with interest from Novem-
ber 15, 1923.
$1,000,000 Theater Unit
Sacramento — West Coast Peninsula
Theaters, capitalized at $1,000,000, has
filed articles of incorporation with
the secretary of state. E. J. Arkush
and Loretta M. Arkush of Bur-
lingame, Mary K. Griffin of Redwood
City and Jacob Samuels of San Fran-
cisco are directors.
Walrath May Succeed Cobb
Albany — Governor Smith will
shortly appoint a new censorship
commissioner to fill the vacancy
caused by the expiration of George
H. Cobb's term. Former Mayor
John H. Walrath of Syracuse will
probably be the selection.
New "Frolic" at Strand
"Just Suppose" will be the feature
at the Mark Strand next week the
"Second Edition of the Mark Strand
Frolics of 1926."
WANTED
to purchase or rent Motion Picture
laboratory — one with small studio
space preferred.
Automatic Movie Display Corporation
117 E. 24th St., New York City
Tel. Mad. Sq. 1143
Craver Sells Franchise
R. D. Craver of Charlotte, N. C,
has sold his original First National
franchise for the Southeast to A. F.
Sams of Winston-Salem. Craver,
who is now in New York confirmed
this yesterday. He said he is en-
deavoring to interest First National
in holding its semi-annual meeting in
Miami in April.
The Buffalo Opens
{Continued from Page 1)
Vincent McFall will be managing
director and Harry Wallace, musical
director. The public will have its
first opportunity of seeing the house
today. The opening feature is "The
King on Main Street" with the pre-
sentation, "The Melting Pot," a John
Alurray Anderson review. The Buf-
falo will follow New York and Bos-
ton on reviews.
The theater is a beautiful structure.
Fine bronze doors lead into a small
lobby where one box-office stands,
Five more doors lead into the lobby
proper where blended coloring, mar-
ble panels and huge mirrors vie with
one another for attention. The ceil-
ing 50 feet above the entrance is di-
vided into panels decorated with mu-
rals. At the end ot the lobby is the
grand staircase of marble leading to
the promenade.
The walls at first glance seem
taupe, but upon closer inspection the
reds, greens and purples are discern-
ible. Panels of lighter marble break
the monotony. Large pillars of the
dark marble separate the exit from
the entrance. Extending from the
level of the promenade, three huge
mirrors cover the left wall, extending
to the ceiling. In their polished sur-
face are reflected the graceful arches
opposite.
At the level of the staircase, an-
other narrower promenade extends to
ward the front of the theater to a
large balcony over the space occupied
by the ticket office. From this bal-
cony there is an excellent view of the
beauty of the lobby, the lower en-
trance into the orchestra seats and
the entrance to the foyer, which ex-
tends into the center of the theater.
A huge window, 40 by 19 ft, forms
the back of this balcoov. Blues, tans
and reds are beautifully blended and
each separate design is outlined with
gold. Narrow panels on the side prom-
enade are of particular merit. They
are stencil designs in red and yellow
and can be seen through the arches
along the balcony. Oil paintings and
statues meet the visitor at every turn.
riOSTUMEG
^L> GOWNS-UNIFORMS 1^
FOR EVERVBODy WHO IS ANVBOOy
ON THE STAGE OR SCREEN..EXCLUSIVE >
DESIGNS BY LEADING STVLE CREATORS
M^m%tX^\MmS»^ NEwyoRK
——ALSO I5.000 COSTUMES TO RENT
FOR RENT
OfRce space, large and small offices,
telephone connection, cutting room
and projection facilities.
Tel. Wisconsin 3770
Room 302 Candler Bldg.
220 West 42nd St., N. Y. C.
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
HALPERIN
MIL
ERSSELLSEAIS
fe^ilm
I909 BUTTON WOOD ST.
PHIUA.DEUPHIA,.PA.
Hotel Christie
in
Hollywood
One of California's finest hoteli,
located in the heart of the busi-j
ness district of Hollywood,
famous lobby, personal service,
sensible prices.
R. J. Matheson 1
Owner-Manager
1$
This Showman Makes
25 Per Cent Added Profit
by Exploiting His Short Features
Roy Tillson, who runs the Fuller Theatre in Kalamazoo, Mich., played
the two-reel Lupino Lane Comedy, "The Fighting Dude", the first week
in January, and built a great Laugh Month exploitation campaign
around it.
Here's his own story of the results at the box-office :
Cla^ of service
SYMBOL
Telegnun
Oiy Letter
Biua
Night Message
Nita
' Nigh) Lclter
NL
II none of these three symbols
appears after the check ( number of
•ords) this is a telegram. Other,
wise Its character is indicated l>y the
symbol appearing alter the check.
YiBSTEMm. UNION
AM
NEWCOMS CARLTON. PRCSIOINT
GEORGE W. E. ATKINS. FIRST vicC-racSIOCNT
CLASS or SEIIVICE
SYMBOL
Telegram
Day Letter
Blue
Night Message
Nile
Nighl Letter
N L
If none of these Itiree symbols
appears after the checit ( number of
words) this IS a telegram. Other-
wise its character isindicaledbylhe
symbol appearing atter the theclt.
RECEIVED AT
KALAMAZOO MICH JAN 12 19£6
EDUCATIONAL FILMJ;eXCHANGES INC
370 7 AVE NEW YORK N Y
BOX OFFICE PEPPED UP AT LEAST TWENTY FIVE PERCENT
DURING LAFF MONTH PATRONS SEEM TO HAVE CAUGHT
THE SPIRIT THEY LAUGH COMING IN AND GOING OUT
CONGRATULATIONS ON SOME WONDERFUL EDUCATIONAL
LAFF MONTH SPECIALS EVERYONE A KNOCKOUT
NOW PLAYING CHEAP SKATES BOY HOW THEY ROAR
ROY TILLSON
You, too, can make big Added Profit by booking and boosting
Pictures
Educational A
Member, Motion Picture Producers and Distributors
EDUCATIONAL
FILM EXCHANGES. Inc.
i
.of America, Inc., WiU H. Hays, President
tHC
Ml
jg^
DAILY
Sunday, January 17,
The Kickers
(Continued from Page 1)
Says White towards the end of his article: "The rules of the
<jaotion picture business are based on business sense, not an artis-
ric sense, and so the motion picture is not developed as an art but
as an eye teaser, a toy, a mechanism to puzzle, thrill and divert —
but not to tell the truth, not to carry ideas as every art form
that is real must carry ideas and to bring the truth to the heart."
Yes, Mr. White, but only partially so. Many great truths
have been preached in pictures. Many more w^ill be. Motion
pictures are an essential industry. Without subsidy, but with
only the funds of their own behind them the producers of motion
pictures have carried the struggle to a yesterday of but a few
months ago when banking capital came in and helped — but helped
only a bit. That many pictures could be better is true. But
Heaven forbid that they be art motion pictures. A small minority
might enjoy them — the vast majority would pass them by.
We could discuss this matter endlessly. But instead read
what Martin Quigley, that clever editor of "The Exhibitor's
Herald" says in conclusion of his reply to White :
"Mr. White's critique is neither fair nor considerate; he
arraigns the industry which is hardly a quarter of a century old
because it has no creative genius comparable to the contem-
porary leaders of literature — and literature has been some three
thousand years in the building!
"He expects a great deal of the industry but probably would
be very much surprised if a great familarity with the industry
and its personnel enabled him to realize that there are many
persons in the business who expect much more from the motion
picture than he does. And, incidentally, these latter are doing
something toward bringing about the desired objective."
THE OTHER SIDE
Interesting because it appears at practically the same time.
Is Arthur Stringer's comment on "Ben Hur." This appeared in
The New York American on Friday. Says Stringer :
"It (the motion picture) can be manipulated. In so far as
it can be manipulated, in so far as it can be bent to the will
of man, it transcends mere chemistry and mechanics and
promptly becomes an Art with a capital A.
"Its crowning accomplishment, through such manipulation,
is the achievement of splendor, the persuasive attainment of
stupendousness.
"For this it can rifle time and ransack the whole wide world
of today. It can take a portion of Leonardo da Vinci and a
sprinkling of Sienkiewicz and a touch of Wagner and a modi-
cum of Meissomer and a suspicion of Michelangelo, stirred into
a full measure of Lew Wallace, with perhaps even a tinge of
Barnum at his best, and out of that apparently mongrelized
concoction give you a story that holds you spellbound by the
color and sweep of its movement and a spectacle that stuns
you with its sheer majestic immensity.
"And this is what 'Ben Hur' does as no other picture has
done. It achieves the final victory of magnificence." * * *
"INTOLERANCE" AND "BEN HUR" COMPARED
This from Hoey Lawlor, the clever title editor :
"With all the present comparisons between 'Ben Hur' and
'The Birth of a Nation,' I am wondering if the former will
eventually proclaim the origin of as many stars and directors
as Griffith's masterpiece? With all its magnificence, it is doubt-
ful that 'Ben Hur' will produce ten stars and four directors to
compare with that number who arose from plantation charac-
ters to the great reputations they bear today.
"Of the directors, we are reminded of Raoul Walsh, Donald
Crisp, Joseph Henabery and Elmer Clifton, who each played
comparatively small parts in the preceding screen triumph.
"Indeed, the presbyopia tells nothing, and ten more years
in motion pictures should place that medium far beyond the ken
of present-day opinions."
And this from Herman Axelbank: "Haven't seen 'Ben Hur,'
but don't you think Griffith's 'Intolerance' stands all alone (its
happy melo ending notwithstanding) oh, so all by its lonesol
the grandest, finest, vastest one of all — the one monument tol
industry thus far? * * * That, by the way, was at the Libert;!
1916. Ten years ago — and (unless I'm pleasantly surprisedj
your masterpiece) no notable advancement!"
Well, it's been a long time since "Intolerance" was sho
We are going to take a look at it — and have something to say.j
A HINES GAG
Johnny Hines is working on his third for First National
will be called "The Brown Derby." Just to keep his gag n'
and others in atmosphere, Johnny has ordered that all of thjl
wear a brown derby when they sit in on conferences. '
in
I
OPERA WITH MUSIC
In Dresden a few nights ago they gave "The Rosen Kavaliei
an opera, set to pictures. Cabled reports say that technically 1
film did not measure up, as the film had to be halted to allow ij
music to catch up with it. But the eflfort has been made — whi
s the chief point. J
"Boheme" will soon be presented by Metro-Goldwyn-Mayj
Wonder whether the score of the opera will be used as the accoi
paniment? No effort was made to screen the production to mi
he score.
LAUGH MONTH
"King" Solomon, plus the committee, has done a fine job wij
Laugh Month. Whether the idea has been adopted by suffici
theaters may be doubted. But it takes time to develop sui
movements, and the committee of short subject folk should n|
be disappointed if the result is not up to their hopes — or expec
tions. It took Herman Wobber several years to put over Grea
Movie Season in San Francisco. But after it was under wi
several years it went over with a bang. And last year the nati(
started a Greater Movie Season which will doubtless be a grea
success each succeeding season.
YOU WIN, TOMMY ^~
Ring Lardner is the ideal type of motion picture authc
according to Tom Meighan, who is at work on Lardner's fir
screen opus, "The New Klondike."
Here are Lardner's good points, according to Meighan :
1. He admits he doesn't know anything about motion pi
tures.
2. He never hangs around the studio with a worried coui
tenance.
3. He never says. "See here, let's try this," thereupon su^
gesting some utterly impractical scene costing a million dollars.
4. He has never tried to get any of his friends in the cast.
He wrote the story in less than a week (a world's record
5.
6.
He has never tried to change it since.
\.
BONUS STUFF
A certain broker, identified with a large banking institutioi
was charged last week with exacting bonuses from L. J. Selznicl
and that the favors shown to Selznick resulted in the bank losin
$600,000. The banker, through his attorney, denied this emphat;
cally.
All of which is incidental to the real point : that the days o;
bonus takers in the film field are rapidly reaching an end. It ha!
been proven a long time: the firm which gets into the hands o
bonus boys is on its way to failure. There isn't enough profi
in the business to allow the producer to make a living and at th!
same time feed the kitty of the bonus collectors. The quicke
they are all out of the business, the better the business will h
for it.
its lonei
igtos
'ationai
ill 01 1
Kav
■n-JlJ
ito[
I*
Ae FIRST Authorized
<nd Complete Scenes of the
EX-KAISER AT DOORN
WILL BE SHOWN IN TODAY'S AND
NEXT WEDNESDAY'S ISSUES
OF THE
PATHE NEWS
Fragmentary and hazy shots with a telephoto
lens, and taken through a fence, have hith-
erto constituted the motion picture record
of the Kaiser since he lost his throne.
Now see the man who plunged the world into
chaos as he actually is today^ in pictures
which were authorized by him, and for which
he willingly posed!
FIRST and BEST as usual!
THE
i?«^
DAILY
oiEsm
Sunday. January 17, li!
D. W. Griffith's
"That Royle Girl"
Paramount
IN WHICH GRIFFITH PLAYS
STRAIGHT TO THE BOX OF-
FICE AND HITS HIS MARK.
PICTURE RUNS LONG BUT
WHIRLWIND CLIMAX IS
SURE TO SEND THEM OUT
FORGETTING ALL ABOUT
IT.
Cast. .. .Carol Dempster does some
splendid work. She has quite over-
come her pet eccentricity of great
abandon and settled down to a win-
some, yet hard-to-define, little love
vixen. She wins the heart of a Dis-
trict Attorney, played capably by
James Kirkwood. Paul Everton
as the notorious Baretta is especial-
ly well cast. W. C. Fields' comedy
interludes seldom seem of conse-
quence. Does some effective clown-
ing but his role is not important to
the story. Florence Auer a partic-
ularly good type. Others Harrison
Ford, who does very well, Marie
Chambers, George Rigas, Ida Wat-
erman, Alice Laidley, Frank All-
worth.
Type of Story. . . .Melodrama. "That
Rovle Girl," which follows Grif-
fith's "Sally of the Sawdust" in his
new box of¥ice line of endeavor, is a
far more sensational attempt than
his first one. This time D. W. has
taken Edwin Balmer's Cosmopoli-
tan Magazine serial and with a
mass of material and situations he
has brought forth a melodrama, un-
ique in its sensations and develop-
ment if not in situations and de-
nouement. Griffith used a cyclone
for his climax in "One Exciting
Night" and he does it again in
"That Royle Girl" with startling ef-
fect. In fact the realism is so strong
that you are apt to come out of the
theater unconsciously dodging fall-
ing trees, and truant rooftops. The
picture runs too long, due to Grif-
fith's ever dominating desire for de-
tail, closeups and long subtitles.
And yet it seems to hold you to the
end. The story concerns the dar-
ing and spectacular ruse of a girl to
clear a man of a murder charge.
How she succeeds and even wins
the heart of the district attorney is
far too complicated and engrossing
to do justice to in this small space.
Box Office Angle Play up to it in
great style. Will reach many that
previous Griffith offerings have
failed to do. Likely to stack up fa-
vorably with the big sellers.
Exploitation A trailer of the cli-
max thrills alone should be suffi-
cient to bring them storming back
for admission. Griffith's name to
use, his reputation — Carol Demp-
ster's name and pictures, and her
appearance in other Griffith pro-
ductions, plus popularity of the
story as a magazine serial — all good
talking points.
Direction D. W. Griffith;
very good
Author Edwin Balmer
Scenario Paul Schofield
Cameramen .... Harry Fischbeck and
Hal Sintzenich
Photography Excellent,
intricate
Locale Chicago
Length 10.253 feet
Betty Compson in
"Counsel for the Defense"
Associated Exhibitors
POWERFUL STORY HAS PLEN-
TY OF PLOT, BUT CLEARLY
TOLD. LOTS OF HUMAN IN-
TEREST. DIRECTOR BUILDS
DRAMA TO A GRIPPING
CLIMAX.
Star. .. .Handles an emotional part
with fine restraint. Cast as a law-
yer trying her first case is not so
convincing, but fortunately the
court room scene pla3'S a small
part in the plot.
Cast.... Jay Hunt as the old town
doctor gives an exceptionally fine
portrayal. House Peters as the
newspaper editor gets little chance
to show his strong personality, but
gives a fine performance just the
same. Rqckliffe Fellowes very
convincing as the heavy.
Type of Story Drama of small
town life. Adapted from Leroy
Scott's novel. Here is a picture
with more than the usual amount
of plot and counterplot. However.
it is a logical plot, quite cleverly
constructed. The adaptation by Ar-
thur Hoerl shows it off to the best
possible advantage. It is not a
story of "hick" types, but portrays
life in the average small city in a
very faithful manner. The charac-
terizations throughout are intensely
human — just everyday people as we
know them. The action centers
around the efforts of a small group
of rich men to gain control of the
public water works — to turn it over
to a private company for their
own profit. The old doctor has
sponsored the project. The gang
succeeds in railroading him tempor-
arily on a trumped up charge so
that they can have a clear road
for their scheming. Here the doc-
tor's daughter enters as the young
lawyer. With the help of the
town's newspaper editor, she suc-
ceeds in exposing the crooks. The
story is filled with dramatic high-
lights and human interest touches.
Some of the high spots are the re-
lease of the doctor from prison to
aid in a typhoid epidemic, inciden-
tally saving the wife of one of the
crooks, who then makes a confes-
sion; the final climax shows the
newspaper editor saving the arch
crook from a lynching mob. The
director has built up cleverly so
that suspense is evenly maintained
through a strong story . Holds the
interest with a true-to-life flavor
very unusual and refreshing.
Box Office Angle Wholesome
story of life in the average Ameri-
can city that will exert wide appeal.
Well chosen cast with clever di-
rection puts over a strong human
interest story.
Exploitation Use Betty Comp-
son's name. She does fine work
in a very sympathetic role. You
can promise a gripping story that
will please the whole family.
Direction Burton King; good
Author Leroy Scott
Scenario Arthur Hoerl
Cameraman Not credited
Photography . Good
Locale Small city
Length 6,022 feet
Rod La Rocque in
"Braveheart"
Cecil B. De Mille Prod.
Producers Dist. Corp.
COLORFUL ROMANCE WITH
INDIAN HERO. OFFERS VA-
RIATION TO THE USUAL
RUN OF STORIES AND WILL
PLEASE THE ROMANCE
LOVERS. GOOD PRODUC-
TION.
Star. . . .Does very well as the Indian
hero, Braveheart, and for the most
part, looks like a brave although it
requires sacrificing his good looks.
Cast. .. .Lillian Rich pleasing as the
white girl who falls in love with
him. Arthur Housman her double-
dealing brother. Others Robert
Edeson, Tyrone Power, Jean Ack-
er, Sally Rand, Henry Victor and
Frank Hagney.
Type of Story. .. .Romantic drama;
adapted from William C. De Mille's
play "Strongheart." The story of
the Redman and his struggle
against civilization's invasion of his
territory is the main theme of
"Braveheart" and there is a romance
of a white girl and an Indian brave,
one of the tribe who is sent to the
white man's college to learn the
ways of the white man so that he
may protect his people against the
invaders. "Braveheart" is a pleas-
ant variation to the usual run of
film entertainments, includes inter-
esting situations and atmosphere,
has a good production, and is
played by a well suited and capable
cast, which all together should make
it a good bet. The conclusion
wherein the race barrier prevents
the happy ending is entirely logical
and correct even though it may
not be the accepted box office end-
ing.
Storv: Nelson, owner of a sal-
mon fishery, drives off the Indian
tribe in spite of their rights to fish.
Braveheart, a young Indian, is sent
to Swarthmore college that he may
learn how to cope with the white
man's law. He meets and falls
in love with Nelson's daughtter, Dor-
othy. Her brother, envious of the
brave who is a football star, sells
the code and places the blame on
Braveheart. His own people brand
him a traitor but eventually Brave-
heart proves his innocence, re-
trieves the fishing rights for his
people and is cleared of the college
charge. He returns to his tribe in
spite of his love for Dorothy, the
race barrier preventing their mar-
riage.
Box Office Angle Will interest
and entertain an even majority.
Good cast and production.
Exploitation You can talk about
the education of the Indians and
about their struggle against the
white man's inviasion. Play up
the hero role which Rod La Rocque
plays capably and tell them it is
something different from anything
he has done heretofore.
Direction Alan Hale ; good
Author William C. De Mille
Scenario Mary O'Hara
Cameraman Faxon Dean
Photography Good
Locale State of Washington
Length 7,225 feet
"The Palace of Pleasun
Fox
HIGHLY SEASONED ROMAN
WITH RATHER COLORFUiNGi
ATMOSPHERE AND PLENH tHAI
OF DRAMATIC INCIDElBK.iiSl
FAIRLY ENTERTAINI lB|. " '
THOUGH STORY IS SELD(IJh1R1
VERY CONVINCING. U^i
Cast. .. .Betty Compson well sui | . s'J)
and attractive in a black wig. I 'utM
mund Lowe one of those dari iti
nobleman heroes, good in the pj i Y^ '.
Others, not important, include H( ^'^^\
ry Kolker, Harvey Clark, Ni siii'l
Ramano, Francis McDonaJpB ' ■
George Seigmann. ilsti"*'
Type of Story Dramatic romam ■
adapted from Adolf Paul's no^ ■
anl play, "Lola Montez." Pohtic ■
intrigue still carries on and elJ .
though the story in general hlr','!"'
been modernized, Lola, the dancH*' '
heroine of "Lola Montez," continuft
to break the hearts of a retinue ill '
followers of whom Ricardo Madoilf ' '
is the most persistent. The stor''^
is one of those highly flavore'
Old World romances with un'-
formed courtiers dashing about an'
foreign customs prevailing. As fa'
as Old World atmosphere is con-
cerned otherwise, the locale mighi
be anywhere as well as Lisbor
Director Emmett Flynn hasn"
found it necessary to bring tha
angle out very strongly except witl
regard to the costuming. Madon;
is a fiery suitor whose spectaculai
wooing furnishes the dramatic in-
cident and Lola adds a dramatic
climax when she permits herself to
be shot for love of Madons.
The plot concerns the many loves
of Lola and while she is stalling
off a retinue of admirers and chiefly
Premier Esportero, there is a plot
on foot to capture the daring Roy-
alist leader. Madons, who is also
in love with Lola. Madons kid-
naps Lola and forces her through a
marriage ceremony. Esportero and
his aids arrive and arrest Madons.
When Lola hears he is to be shot
she realizes she loves him and at
the risk of her own life, she proves
to Madons that she loves only him.
The development holds the inter-
est even though tlie outcome is
more or less obvious from the start.
Box Office Angle .... Fair entertain-
ment. Will please the crowd that
likes the exotic type of romance
with the pomp and ceremony of a
foreign setting.
Exploitation The title is apt to
bring in a certain contingent and
readily suggests the type of story
that interests many. You have
good names to work with in those
of Betty Compson and Edmund
Lowe. You might mention that
the story is from "Lola Montez,"
and the usual trailer and stills can
be used effectively.
Direction Emmett Flynn; satis-
factory.
Author Adolf Paul
Scenario Bradley King
Cameraman Ernest Palmer
Photography Good
Locale Lisbon
Length 5,467 feet
THE
ay, January 17, 1926
j55^
DAILY
T-
Plea!
m
COLOt]
"Mike"
rod. Marshall Neilan,
t. : Metro-Goldwyn-Mayer
ING AND SUBTLE COM-
THAT JINGLES ALONG
H A SOOTHING LINE OF
GHS AND WINDS UP IN
HIRLWIND MELLER
■Kk
I in
f'illCllliii
Clark,
licDi
"Jlic ront
!i Paiir<
■I"." Pol
i on
' general
"i.«z,"coni
"' a retiii
''cardo 11;
11. Ilie
iigtly Jar.
«s win
hg about
failing, Ai
spliere is :
f locale ui|
:" as Li|
Flynn I
to bring
'y except
ing. Mil
e specijc
dramatic
i a draE
its liersel:
: rany kj
: is siaL
■ and cliii
re is a f
laniii;
llie iji:
tconif:
tlie sti'
'jterrc
);vd li;
romif:
inv o:
Sally O'Neill cute. Does her
s as though she had been well
ed. Doesn't seem to be as sure
erself as she was in "Sally,
e and Mary"^or perhaps the
alls are a handicap. William
,es a sure enough hero who
his work well. Charles Mur-
and Ford Sterling a dependable
edy duo who mix up the laughs
cod style. Frankie Darro, Ju-
Coghlan and Muriel Frances
a a cute trio of youngsters.
of Story Comedy. Neilan
injected considerable original-
in both situations and atmos-
re and although "Mike" never
kes any really hilarious points
oes maintain an average consist-
;y in its comedy and the laughs
;p it amusing most of the time,
has tagged on a railroad meller
sh with a crash for a thrill and
ows it up with the usual clinch
the lovers. It is an audience com-
ation and should fill box office
ands quite satisfactorily. Neil-
has assembled a first rate cast
made the most of their abili-
Ford Sterling and Charles
rray hold up the laughs capably
d their sprees, particularly the
e where they walk around a wa-
r tank all night in an effort to get
>me, are especially funny.
Story: Mike, who mothers two
unger brothers and a kid sister,
s her hands full what with mind-
the children, keeping an eye on
inebriate Dad and his pal, as
as keeping her freight car
3me in order. Dad is a section
Dss between drinks. Mike falls in
ive with a young telegrapher who
trying to clear a false charge of
riminal negligence before he
laims Mike as his wife. How hero
acceeds comes between the laughs
d follows through to a laughable
|nd also thrilling climax.
Office Angle. . .Good amusement
nd sure to strike them right when
ver they enjoy a laugh.
loitation If you are a star
ooster and find that your folks
ome in for new names and new
aces you might get busy on Sally
'D'Ndll, Marshall Neilan's "find"
ind talk about her appearance in
'Mike" and also in "Sally, Irene,
md Mary." Run a trailer showing
Mike's home in a freight car and
Dtherwise acquaint them with the
lew comedy gags. Use Neilan's
name and those in the cast who
may happen to draw your particu-
llar crowd.
Irection Marshall Neilan;
good
ithor Marshall Neilan
;enario Marion Jackson
imeraman David Kesson
otography Good
bcale Mid-West
ength 6,755 feet
Clara Bow in
"My Lady of Whims"
A7-row Pictures — State Rights
A WEAK MODEL OF "WE MOD-
ERNS." JAZZ-MAD DAUGH-
TER THEME LACKS CLEAR
CUT STORY INTEREST TO
MAKE IT CONVINCING.
Star. . . .Clara Bow is a good type for
the jazz-mad flapper. She injects
a lot of pep into the hectic pro-
ceedings, but this cannot overcome
the absurdities of the part.
Cast Donald Keith as the hero
who tries hard to reform the flap-
per is too sincere for the flippant
story. Lee Moran supplies the
comedy relief. He is a comedian,
but they gave him few real laugh-
makers to play with. Carmelita
Geraghty makes the best of the
colorless part of the flapper's friend.
Type of Story. .. .Comedy-drama of
a flapper's escapades. Adapted
from the story by Edgar Franklin.
It looks as if the adapter fell down
hard on building this story for
the screen, as it lacks the comedy
and coherence which are to be
found in Franklin's work. The
characterizations are not properly
built up. In many instances the
motives or intent of the characters
in different actions are not properly
emphasized. The result is that you
are left guessing in several places
as to the why or wherefore of
the proceedings. The effect is that
of a rambling story that tries
through sensationalism to make up
for regulation screen values that
are too often lacking. At the out-
set the hero is hired to safeguard
the daughter of a rich man who
has run away from home to live a
carefree life in the "Village." For
many hundred feet of film you are
led to believe that hero's life is in
danger by undertaking a highly
dangerous mission. After it is all
over you realize that the most haz-
ardous thing that happens to him
is to get knocked out in a brawl
with a prizefighter. In other words
you are confused trying to classify
this story as drama, comedy or
burlesque. It could have been
made into a corking satire if Lee
Moran had played a comedy hero
rescuing the jazz daughter from
her foolishness. The story is
practically a rehash of "We Mod-
erns," only instead of a honeymoon
in an airship they employ a yacht.
Clara Bow works hard and scores
effectively in her jazz role.
Box Office Angle.... Has sufficient
jazz scenes and "art" atmosphere
to please sensation lovers who are
not particular about the general
presentation of a screen story. Not
for critical people.
Exploitation. .. .Play up Clara Bow
in a "We Moderns" role. You can
appeal strongly to flappers with
this, for it has the elements they
never tire of.
Direction .... Dallas M. Fitzgerald;
handicapped by material
Author Edgar Franklin
Scenario Dorothy Schroeder
Cameraman Jack Young
Photography Good
Locale Greenvifich Village
Length 6,089 feet
Billy Sullivan in
"Fighting Fate"
Rayart Pictures — State Rights
FAST MOVING STORY OF
PRIZE RING CONTAINS A
KICK LIKE WITNESSING AN
ACTUAL CHAMPIONSHIP
FIGHT. ONE OF THE BEST
OF ITS TYPE.
Star.... This boy Sullivan certainly
knows how to muss things up in
the roped arena. They say he is a
nephew of the famous John L. —
and he sure fights that way. And
he can act as well as fight. Has a
smiling personality that should car-
ry him far.
Cast .Johnny Sinclair supplies
comedy relief as the fighter's man-
ager— and scores a goodly bunch
of chuckles. Nancy Deever acquits
herself well as the girl. Tom Mac-
Quire as an oldtime fighter gets
over a realistic characterization.
Type of Story. .. .Comedy drama of
the prize ring. Director Rogell
has a happy knack of putting over
these Sullivan pictures with a nice
balancing of human interest, com-
edy and thrills. The big climax
of course, is the fight scene. At a
Broadway transient house it had the
customers leaning forward in their
seats as one fast, thrilling round
followed another to the final knock-
out. A kick in it like sitting in a
ringside seat at a "grudge" fight.
If the two fighters pulled their
blows — which, of course, they did —
it was so well acted and directed
that it had all the illusion of the
real thing. The hero got pummelled
plenty before he landed the winning
blow. A very human story is un-
wound, showing the fighter from a
small town trying against heavy
odds to break into boxing fame
In his first fight he is doped, and
then ruled out by the boxing com-
mission for throwing the fight. His
efforts to prove his innocence, with
onlj' the girl and his manager be-
lieving in him, build up a strong,
sympathetic part. Additional in-
terest is added by the sheriff about
ready to close down the restaurant
run by the girl's fattier. Of course,
the hero just wins the fight and the
prize money in time to save the
situation. Old stuff — but done with
a light touch that saves it. Lots
of incidental fast action besides the
two fight scenes makes this a snap-
py picture that never drags.
Box Office Angle. . . . A sporting story
for boys and men. You can judge
whether it will attract your women
clients. Has sufficient love interest
and clean story to appeal to fam-
ily trade.
Exploitation. . . .Bill the realistic prize
fight as one of the best ever
screened. There will be no come-
backs on this. Tie up with sport-
ing goods stores with stills of star
in fighting togs for window display.
Direction. .. .Albert Rogell; excellent
Authors Henry R. Symonds and
John W. Grey
Scenario . . Same
Cameraman Lyman Broening
Photography Good
Locale City
Length .... 4,991 feet
"Mannequin"
Paramount
GOOD ENTERTAINMENT AND
UNDOUBTEDLY FIRST RATE
BOX OFFICE ATTRACTION.
DOES SOME TUGGING AT
THE HEART STRINGS. MANY
FINE BITS OF DETAIL AND
ATMOSPHERE.
Cast. .. .Alice Joyce splendid as the
mother although she doesn't always
photograph attractively. Dolores
Costello beautiful and does espec-
ially well; she's a comer and
will bear watching in the future.
Warner Baxter well suited. Zasu
Pitts in another of her eccentric
characterizations. Walter Pidgeon,
Freeman Wood and Chariot Bird
complete the cast.
Type of Story Drama; adapted
from Fannie Hurst's "Liberty"
magazine prize story. "Mannequin"
is destined to at least fulfill the
wants of the exhibitors whose folks
demand something out of the ordi-
nary. Fannie Hurst supplies the
medium in her story, a mother love
theme in part and again a romance
of a little girl of the tenements, un-
certain of her origin and yet who
rises to great heights as a njanne-
quin. The story is delightfully told
and director Jaines Cruze again dis-
plays his rare finesse in atmosphere
and detail. His direction is excel-
lent. The period of the prologue,
about 20 years ago when flowing
skirts and pompadours were the
rage, is a rare treat. The develop-
ment brings many surprise twists
and the interest is held at a high
tension all the way.
Story: Joan Herrick is kidnapped
by a half-wit nurse when an infant.
Years pass and Joan is a feted man-
nequin, risen from a tenement ho-
vel, and loved by the rich Martin
Innesbrook who introduces her to
Judge Herrick and his wife, Joan's
long-lost parents who had given up
hope of ever finding her. It is not
until Joan is held for the murder of
Terry Allen, a bounder, and finally
acquitted by the jury in spite of a
movement to prevent beautiful
murderesses from being acquitted,
that her identity is established
through a message coming from the
kidnapper's death bed. There is a
reunion of Joan and her parents.
Box Office Angle Will fascinate
and entertain them. Should go big
at the box office.
Exploitation. .. .The story already
has the benefit of the publicity ac-
corded it as a prize winner in the
Liberty Magazine contest. Further
than this you have the well-known
name of Fannie Hurst and with
Alice Joyce heading a first rate cast
it should be simple to get them in-
terested. Talk about Dolores Cos-
tello, daughter of the erstwhile fa-
mous Maurice Costello, and use
plenty of pictures of her.
Direction James Cruze;
excellent
Author Fannie Hurst
Scenario Frances Agnew
Cameraman Karl Brown
Photography Good
Locale New York
Length 6.981 feet
ANNUAL
AM PA
REVEL
TRUTH
DINNEIt e^DAMCE
HOTE •■ Qh/s is not a subuuaq rush
" a seat for everybody at 100 tQble<r
seating 100 celebrities -attendance
limited to 1000. Two Jazz Bands
will provide continuous music for
hoof and eye entertainment • •
TICKETS
no.
TABLES
HOO
[SEftTING TEN
>^
y^^omSCHARLESEINFELD- First National
365 Madison Ave.sVanderbilt 6600
John Adams presents
LARRY SEMON
in
a
TOP
^
and
LISTEN !
n
Adapted from the Musical Comedy —
by Harry B. Smith
Ifs all to the
meYry^raerry
1
Directed by Larry Scmon
Pafhepicture
^'^^'^^ f^^
MARK,
^
LARRY SEMOIS
STOP wishing for a big feature
comedy. It's here!
LOOK at it! Girls, gags, giggles,
shrieks of laughter, speed, spice,
suspense, romance, — as fizzy as
champagne, as satisfying as a
banquet to a hungry man.
A Feature Comedy
LISTEN to what they are all say-
ing; "1926 will be the greatest
year yet for comedy." Start
right with one that will raise
your roof,— "Stop, Look and
Listen!"
^; ^__ ^ ^ f ^ rrr r r rTrT]
Pafhepicture
TRADE
MARK,
tut
niy, January 17, 1926
DAILY
ihort Subjects
oijs of Ireland," "Songs of Scot-
jld" and "Songs of England"—
James FitzPatrick— Pathe
Music Series Well Done
of production. .. .1 reel educa-
lal.
J lies FitzPatrick has made a sin-
•(tffort to picturize in tabloid form
; heart songs" of different coun-
e By "heart song" is not meant
; lational airs or patriotic tunes,
tongs which are characteristic of
; ountry. Correct musical accom-
nient helps considerably, of
u e, and scores have been arranged
r he exhibitor so that this may
cilitated.
^'c first three reels of the series
bhown for review and consist of
reels for Ireland, England and
!id respectively. A pleasing
t story has been arranged for
.c so that the action is interesting
Kbrings in as many songs as pos-
the Irish reel such songs as
hleen Mavourneen," "Killarney"
'As She Sat in Her Low Backed
are used.
le English reel brings in "Alice,
re Art Thou," "Just A Song At
ight" and several others, while
iigcotch reel includes such favorites
. Annie Laurie," "Robin Adair,"
Te Bonny Bonny Banks of Loch
.cjiond" and "The Campbell's Are
xaing." The production values are
oti and care has been taken all the
through. This series should be
:o|l for the highest type house.
V Fancy"— Iris Film Exchange
For the Youngsters
e of production 1-reel color
ure.
\ Fancy" is especially appropn-
ori a holiday program where
ngsters are likely to make up a
e part of the audience. The otfer-
is done in color and presents toy
pets in action. There is a beau-
1 "lady doll" who primps up and
)ierwise displays her lovely work-
mship and there is an amusing cir-
ri with toys all performing the well
cifwn ring tricks. They include
;lwns, dolls, and the other "make
eves" that thrill the youngsters.
: animation and color photography
first rate and will no doubt inter-
the grownups as well as amuse
. thrill the children.
o-Ko Song Car-Tune"— Fleischer
Red Seal ,
Clever and Diverting
pe of production....! reel song
lovelty.
I'Ko-Ko," the Inkwell clown, and
1| funny little quartet induce the
ajlience to sing the old-time favorite
"filing. Sailing, Over the Bounding
lin." If you have played any of
s series of Song Car-Tunes, you
ow just how effective they are and
w much fun they are good for.
ailing" is no exception and many
:ver little touches have been em-
)yed in the typical Fleischer style.
"Old Virginia"- Fox Variety
Lovely Views
Type of production 1 reel scenic
"Carry Me Back to Ol' Virginny"
is the best and only accompaniment
lor this delightful Fox scenic, a Sou-
thern reverie which carries you into
Virginia with its historic background
and beautiful country. The reel is
replete with beautiful views that in-
clude interesting data on Virginia's
fertility as well. The tobacco fields,
the apple orchards, the farms, fish-
ing, duck-shooting, fox-hunting — all
the elements of pleasure and business
are combined to make a most inter-
esting offer. The titling is especially
effective and purports to be the work
of an old "darkey" who asks to be
taken back to Virginia and then they
present the series of lovely shots of
Virginia as sufficient reason for his
wish. The subject is splendidly han-
dled and well worthy of a place on
your program.
"Reelview 'A' "— Urban-Kineto
Real Seal
Nicely Balanced Reel
Type of production....! reel novelty
The manufacture of pottery in the
oriental city of Tunis is shown in
a very graphic and interesting man-
ner. The entire process is of the
crudest methods of ancient times. It
is all hand labor, from the time the
the clay is dug from_^ the soil until
the potterj: is ready for the market.
A big percentage of the work is done
by children and women, and the
speed and skill that they attain is re-
markable. The second half of the
reel offers good contrast with nature
studies entitled "Fighting the Ele-
ments." We see nature in her angry
moods, and the struggles of human
beings to overcome the effects of
storms, fire, water, ice and flood.
Some fine shots of ships battling
through ice-covered seas are shown.
A nicely balanced reel that will en-
tertain anywhere it is shown.
"A Honeymoon Squabble" — Century
Universal
Theme Rather Suggestive
Type of production. .. .2 reel comedy
Where they aren't fussy about the
fact that their comedy must be of
the highest class, and where the sug-
gestive and rather risque is liked,
this will undoubtedly get the laughs.
However, where you have to be care-
ful about the type of material, better
see this first. It deals with the
troubles of two married couples who
are registered separately at a hotel
and all of whom occupy separate
rooms. A most suspicious house de-
tective creates a good deal of ex-
citement and many of the laughs are
caused by the trouble and discom-
fort he occasions them. Mix-ups in
rooms, wrong husbands in the ladies'
rooms and vice-versa are some of the
things which occur in "A Honeymoon
Squabble." Edna Marian is featured.
Incorporations
Albany, N. Y. — Limited Productions, Ltd.,
New York. Capital $525,000. Incorpora-
tors, A. Smith, V. Mathews and J. Perdue.
Albany, N. Y.— F. G. & K. Amusement
Corp. Capital $6,000. Incorporators, S.
Kirschenbaum, M. Greenberg and B. Frank.
Albany, N. Y. — Basil Dean, Inc., New
York; securities and motion pictures. Capi
tal $10,000. Incorporators, B. Dean, P.
Feiner and A. Scheer. Attorneys, Stern &
Reubens, 149 Broadway, New York.
London, England — Chariot Repertoire
Prod., Ltd., London ; to operate theaters.
London, England — Graham-Wilcox Prod.,
Ltd., London; Capital £1,000. To pro-
duce, distribute and operate theaters.
Chicago, 111,. — ^Powers Amusement Qo.,
5743 West Chicago Ave., Chicago; to oper-
ate theaters. Capital $1,000. Incorporators,
H. Brandell, L. Traegerm and W Shirra.
Attorney, W. E. Shirra, 10 South La Salle
St., Chicago.
Albany, N. Y. — Madaler Patent Rights
Holding Corp., Hampton Bay. Incorpora-
tors, F. Von Madaler, W. Grabie and P.
Taylor.
Albany, N. Y.— M. C. Distributing Co.,
Inc., New York; to distribute. Capital
$25,000. Incorporators, L. Gilsinger, L.
Jentes, E. Freedman, et al.
Albany, N. Y. — Excellent Pictures Corp.,
New York ; to produce. Incorporators, M
Krellberg, D. Palley and A. Krellberg
Albany, N. Y.— J. M. and L. W. T^ater
Corp., Albany. Incorporators, H. lyrmas
ter, M. Pcdlow and M. Leonard.
Springfield, 111. — Clark Howard iTheater
Co., 190 North State St., Chicago; » oper-
ate theaters. Incorporators, L. Wriss, G.
Fried and B. Klass. Attorneys, Sooi^^n
Echein, Berkson, Lautmann & Levinson
cago Temple Bldg., Chicago.
London, England — Amusements Equipment
Sydnicate, Ltd., London ; to equip and stage
cinematographic displays, fairs, etc. Capital
£1,000.
London, England — Associated Dance Halls,
Ltd., London; to build dance halls, theaters,
and music halls. Capital £2,000.
London, England — Norman and Barker,
Ltd., London; to produce and distribute.
Capital £500.
London, England — C. and M. Productions,
Ltd., London; to produce and distribute.
Capital £500.
London, England — Westland Productions,
Ltd., London ; to operate theaters. Capital
£100.
London, England — Tivoli, Ltd., New
Brighton ; to operate theaters. Capital
£3,000.
London, England — College Picture House,
Ltd., London ; to operate theaters. Capital
£2,000.
London, England — S. and H., Ltd., Lon-
don ; to operate theaters and produce. Capi-
tal £5,000.
Jenkins Perfects Speed Camera
Washington — C. Trancis Jenkins,
inventor, has perfected a machijie
that will take 3,200 pictures in one
second. Jenkins says that the ma-
chine, because of the rapidity with
which it takes pictures, will enable
engineers, after slowing down the
speed in the reproduction, to study
the effect of rocks and gravel on bal-
loon tires, and the progress of a pro-
jectile from a cannon can be traced
through the air with the device.
In Eastern Studios
Fields to Start Feb. IS
W. C. Fields will start on "The
Old Army Game" about Feb. 15 at
Paramount. Edward Sutherland will
direct. Clara Bow will play opposite.
Most of the exteriors will be made
in Florida. Luther Reed has finished
the story, based on J. P. McEvoy's
stage play "The Comic Supplement."
Tom J. Geraghty will supervise.
Several Shots Ready
Another of the "International Se-
ries" of single reelers has been com-
pleted by Cranfield & Clarke, who are
releasing a series of two-reel dramas,
written around famous paintings, such
as "The Doctor," "The Angelus," and
"The Mother." The first two releases
of the "Molly May" series of two-
reel comedies are likewise ready.
Insures Employees
The Connecticut General Life In-
surance Co. has completed plans with
First National for the insuring of all
permanent employees against accident
and death. The insurance runs from
$500 to $5,000, according to the length
of time the person has been in the
company's employment.
Russell Going to Hollywood
John Russell leaves for Hollywood
today to collaborate with Hermain
Hagedorn on "The Rough Riders."
It is to be produced by Paramount
with Theodore Roosevelt imperson-
ated as he appeared during the Span-
ish-American war.
hool Back at Studio
The Paramount Picture School has
returned from a three week loca-
tion trip for exteriors at Lake Placid
to the studio. Next week they will
go to Red Bank for additional shots.
Swanson Unit in Havana
Gloria Swanson is at Savannah for
exteriors.
Hardy Added to "Savage" Cast
Sam Hardy has been added to the
cast of "The Savage," now in pro-
duction at First National, with Ben
Lyon and May McAvoy as leads.
Don Hetrick will assist John Francis
Dillon on the direction.
Menjou Unit on Location
"A Social Celebrity," starring
Adolphe Menjou, which is being
made at Paramount under direction
of Mai St. Clair, are spending a
few days on location at Huntington.
L. I.
Added to Dix Picture
Edna May Oliver has been added
to the cast of the Richard Dix pic-
ture, "Bachelor Troubles," being
filmed at Paramount.
"Dancer" Nearly Finished
Al Santell is directing "The Dan-
cer of Paris" at the Cosmopolitan
studio. Shooting will be completed
in about two weeks.
'^T-j I'^-TTgr-rr^.Tian
i^^i^^ssd^^ai^^^m^saB^mi^
HOLLYWOOD
HAPPENINGS
:S^BIlADSTREET
oyFILHDOM
vRECOCHIZED
Authority
By
Harvey E. Qausman
Telephone Granite 3980
Sunday, January 17, 1926
6411 Hollywood Bl
Warner Bros. Renew Contracts
Warner Bros, have renewed con-
tracts with Louise Fazenda and Wil-
lard Louis. They also have placed
Jane Winton under contract.
Renew with Universal
Dorothy Gulliver and Blanche
Fisher have had their contracts with
Universal renewed for another six
months.
Warners Sign Roche
Arthur Somers Roche has been en-
gaged by Warner Brothers to write
a series of original stories. He will
arrive here April 2nd.
Marion Nixon, Denny's Lead
Marion Nixon has been chosen for
the leading feminine role in Regi-
nald Denny's "Rolling Home." Wil-
liam Sciter will direct.
Roberts Back at Work
Theodore Roberts will return to
work next week at the Paramount
studio in a picture co-featuring Betty
Bronson and Ricarao Cortez.
Herbert Here
F. Hugh Herbert, novelist, has ar-
rived at the M.-G.-M. studios in Cul-
ver City to join the scenario staff
under a contract recently signed.
Additions to "Mystery Club"
Charles Puffy, Nat Carr and Char-
les Crane have been added to the
cast of "The Mystery Club," which
Herbert Blache will direct at Uni-
versal
Hoffman To Go East
Renaud Hoffman, who is making
"The Unknown Soldier," will take
the entire company East where cer-
tain sequences will be shot in New
York in about six weeks.
Starts Another O. Henry Story
"From the Cabby's Seat" is the
latest O. Henry two-reeler to be
made by Fox. Gladys McConnell,
Gene Cameron, Art Rowlands and
Ernie Shields are in the cast. Ben-
jamin Stoloff is directing.
Flood Directing Next
"Why Girls Go Back Home"
(Warners) is under way with James
Flood directing an all-star cast head-
ed by Patsy Ruth Miller and Clive
Brook. Others are George O'Hara,
Myrna Loy and Jane Winton.
Cast on "Battling Butler"
Buster Keaton has started "Batt-
ling Butler." Sally O'Neill, who has
been loaned to Joseph M. Schenck
Prod, by M.-G.-M. will be the lead.
Others are Francis McDonald and
Walter James. Keaton will direct.
Bacon Starts First for Fox
Lloyd Bacon has started direction
on the first comedy he will direct
for Fox, "The Garden of Edam."
"Three Bad Men" Title Changed
Fox has changed the title of "Three
Bad Men" to "The World of Prom-
ise.
Becky Gardener Here
Becky Gardener has arrived from
New York and will adapt "Padlocked"
for Paramount.
Bill Fairbanks First
The first William Fairbanks pro-
duction for Sam Sax will be "Catch
as Catch Can."
Ksme Begins First
Peter B. Kyne has started work
on his first screen story for Fox,
"Rustling for Cupid." John Ford will
direct.
Ince to Support Olive Borden
Ralph Ince will support Olive Bor-
den in "Yellow Fingers." The pic-
ture has been started under the di-
rection of Emmett F'ynn.
Ray Griffith Back
Raymond Griffith has returned
from New York to appear in "Fresh
Paint," which Arthur Rosson will di-
rect. "The Ship That Sailed to Mars"
will follow.
Crisp to Direct for De Mille
Donald Crisp will direct for C. B.
De Mille.
Billy Joy Assisting Jones
Billy Joy, Leatrice's brother and
an assistant director at the Roach
studio for the past few months, has
been made assistant to F. Richard
Jones, diiector-general.
McKenzie Heads Rock Scenarists
Bob McKenzie will head the scen-
ario department of Joe Rock Prod.
Besides writing originals for Stand-
ard and Blue Bird comedies, he will
pass on all story material.
Himm Completes Editing
Editing of "The Devil Horse," Hal
Roach feature starring "Rex," has
been completed by Carl Himm
Gladys McConnell, Roy Clements,
Robert Kortman are in the cast.
Directed by Fred Jackman.
L. A. Gets Two New Houses
Two new theaters and office build-
ings, to cost $150,000 apiece, will be
erected by the West Coast circuit,
one in Hawthorne and one in Monte-
bello.
The Montebello house, to seat 900,
will be built at the corner of Whit-
tier Blvd. and Spruce St.
The Hawthorne theater, to be
known as the Roosevelt, will seat
over 1,000.
Estelle Clark with M.-G.-M.
Estelle Clark has signed a con-
tract with M.-G.-M.
"The Door Mat" for Lubitsch
"The Door Mat" is to be Ernst
Lubitsch's next production.
"Silken Shackles," Irene Rich's Next
"Silken Shackles" is to be the title
of the next Irene Rich feature.
Schayer with M.-G.-M.
E. Richard Schayer has joined M.-
G.-M. as author and playwright.
Theodore Kosloff A Director
Theodore Kosloff is now a director,
for he is assisting Cecil B. De Mille
on "The Volga Boatman."
Pidgeon in Fairfax Pictures
Walter Pidgeon has been signed
by Marion Fairfax for one of the lead-
ing roles in "The Desert Healer."
Sax Leases Space at F. B. O.
In addition to space used at Metro-
politan for Gotham Prod., Sam Sax
has contracted for space at F. B. O.
for a second unit which will start in
February. Sax will shortly have four
distinct units.
Fitzgerald to Begin Another
Dallas Fitzgerald will start his next
shortly. He has purchased from
Ethel Donoher a story tentatively
titled "Silver Lanterns."
Jackman Buys "Rex"
Fred Jackman, director for Roach
of the pictures starring Rex, the stal-
lion, has purchased the animal from
Hal Roach and will produce pictures
starring the animal.
Montagne Doubles as Editor
In addition to his regular duties as
supervising scenario editor of Univer-
sal, Edward J. Montaene has found
time to personally write scenarios
and adaptations on several of the
company's films. Among his writing
efforts of the past few months are the
adaptation of "Skinner's Dress Suit,"
scenario on "The Still Alarm," co-au-
thor with J. G. Hawks on "Combat,"
and scenario on "The Flaming Front-
ier."
Hawks Finishes "Road to Glory"
"The Road to Glory" has been
completed for Fox by Howard
Hawks. May McAvoy and Leslie
Fenton have the leading roles, with
Ford Sterling, Rockliffe Fellowes and
Milla Davenport in support.
De Sano to Direct for M.-G.-ft
Marcel DeSona will direct
Praise of James Caribine" for Mckiu,.
Goldwyn-Mayer. "
Added to "Pilsen" Cast
Otis Harlan and Rose Tapley ll
been added to the cast of "The Prfc
of Pilsen."
Cummings Working on Nexti|
Irving Cummings is preparing
script for "Rustling for Cupid," If hi!
next for Fox.
Rosen on Location
Phil Rosen is directing Con
Nagel and Renee Adoree on a moppl*'
tain location fifty miles north of
Angeles.
Ford Sterling Gets Lead
Ford Sterling has been given
leading role in "The Show-OfcH;:
which Mai St. Clair will direct t pe;
Famous.
Pat O'Malley Chosen As Lead
Pat O'Malley has been chosen P.^-
play the featured lead opposite li *■
Busch in "Perch of the Devil," K^l|
Baggot's next for "U." I ■fj.
lilt':
Active at California Studios
Production activities at the C?
fornia Studios include the new Bi ten
con serial with Bob Dillon directi ;f"
and featuring Herbert Rawlinson a
■ ■■■■■■■■nil
nrm
fWTt
STUDIO SPACE n
For Independent Producer!
Excellent facilities with every
convenience.
CALIFORNIA STUDIOS
1420-22-24 Beachwood Drive
Hollywood
J4^« Mintz, Studio Mgr
Phone HO-0162
m
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT |tt
E'very room nvith Bath and Radio *"*''
A beautifully appointed moderately
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD. p,,
Phone: Holly. 0487
day, January 17, 1926
THE
^5^
DAILY
ir
h Western Studios
I Joy. The Levlne-Bischoff dog
, starring Malcolm McGregor
ouise Lorraine is making "The
: Flyer." The H. C. Witwer
[jold Medal comedy units have
started production on comedies
Biff and other companies are
ring to start.
iight Cry" Almost Finished
le Night Cry," Rin-Tin-Tin's
st, is nearing completion. June
Dwe and John Harron have the
,g roles with Gayne Whitman,
lie" Conklin, Don Alvarado and
Louise Miller supporting. Her-
Raymaker is directing. Ewart
ifiison wrote the story and script
Whispering Smith" Cast
th the signing of James Mason,
n McDowell, Richard Neil, Will
ing and Warren Rodgers, the
for "Whispering Smith" is now
lete. George Melford is direc-
with H. B. Warner, Lillian
, John Bowers and Lilyan Tash-
, featured.
Added to "Rolling Home"
n Hendricks, Jr., H. J. Ratcliffe.
garet Seddon, George Nicholl,
•ge Marion, Alfred Knott and
'hurston have been added to the
of "Rolling Home," which Wil-
A. Seiter is directing for Uni-
al.
I "The Grifters" Under Way
he Grifters," (Warners) is well
r way with Dolores Costello and
— Harron in the leading roles.
ers in the cast are Matthew Betz
Farley, Lee Moran, Gertrude
re and Joseph Dowling. Roy Del
h is directing.
Sierra Pictures Start
reduction on the first of a series
comedy dramas "The Assign-
it," starring T. Roy Barnes and
lel Shannon has started under
■ction of Horace B. Carpenter.
s series is being produced by
•ra Picture for A. C. Steen.
Begin "The Sap"
The Sap" has been started with
'nneth Harlan in the leading role,
Warners. Mary Mc.A.lister is the
;'ie lead. Others include "Heinie"
,;i/iin, Dave Butler, Eulalie Jen-
1 and John Cossar. Erie Kenton
:directing.
Beaudine at Work for Warners
Leave It To Me" is William
audine's first production since re-
•ning to Warners. The cast is
aded by Dorothy Devore, John
trick and Montague Love, sup-
rted by George Pearce and Jim
)rdon.
"Seventh Bandit" Complete
"The Seventh Bandit" has been
jmpleted and the final cutting fin-
led. This stars Harry Carey, and
e cast includes Harriett Hammond
rilby Clark, James Morrison and
Falter James. Scott Dunlap di-
eted
17 Jewels for Spring
(Continued from Page 1)
February
"U<icler"v Western Skies," starring Norman
Kerry and directed by Edward Sedgwick.-
/"The Beautiful Cheat," starring Laura La
Plante and directed by Edward Sloman.
March
"The Cohen and the Kellys," featuring
George Sidney and Charlie Murray and di-
rected by Harry Pollard.
"The Man in the Saddle," starring Hoot
Gibson and directed by Herbert Blache.
1 "Combat," starring House Peters and di-
rected by Lynn Reynolds.
I April
1 "Watch Your Wife," co-starring Virginia
i'alli and Pat O'Malley and directed by
jSvend Gade.
j "Skinner's Dress Suit," co-starring Regi
iiald Denny and Laura La Plante and di
reeled by William A. Seiter.
May
! "The Still Alarm," featuring William Rus-
'sell and Helene Chadwick and directed by
Edward Laemmle.
"Chip of the Flying U," starring Hoot
Gibson and directed by Herbert Blache
"My Old Dutch." featuring May McAvoy,
Pat O'Malley and Jean Hersholt and directed
by Larry Trimble.
June
"The Live Thief," starring Norman Kerry.
"Rolling Home," starring Reginald Denny
and directed by William A. Seiter.
July
"The Phantom Bullet," starring Hoot
Gibson.
Century Name Passes
A reorganization of policy and
production is planned by Stern Bros.
Hereafter, their comedies for Uni-
versal release, will be known as
Stern Brothers Comedies. Their
former name. Century Comedies, is
being discontinued.
There will be at least five series
on the 1926-1927 schedule, Buster
Brown comedies forming the nucleus.
Another series in the making is
"What Happened to Jane," situation
comedies, starring Wanda Wiley.
14,000 New Seats
(Continued from Page 1)
construction on which starts in a few
weeks that the new theater's booking
will be controlled by Metro-Goldwyn-
Mayer.
Following announcement of the
building of the Midland comes from
Warner Bros., that the proposed
plans to build a large first run house
have been abandoned.
Barabara La Marr 111 Again
Press dispatches from the Coast
state Barbara La Marr is again in a
serious condition, following a relapse.
K. G. Rejects Five
(Continued from Page 1)
Eliminations were made on 338.
Under a ruling authorized by the
state legislature at its last session,
news reels were exempt from censor-
ship and the fee for censoring educa-
tional and scenic reels was cut from
$1 to 25 cents.
Fees received during the year to-
taled $23,454. Of this, 10 per cent
was transferred to the general fund
of the state and the remainder used
for salaries and maintenance of the
board.
The Week's Headlines
Monday
North American Theaters Corp. reported
after Pacific Northwest houses. Further
deals with Ackerman and Harris possible.
Cleveland system of apportioning first runs
creating dissatisfaction among exhibitors.
Tuesday
Local combine forming. 10 circuits discus-
sing holding company to secure first runs
through joint buying power.
Finkelstein and Ruben plan to enter vaude-
ville field.
Minority members of Senate Finance Com-
mittee favor cutting tax from all admis-
sions.
T.O.C.C. disturbed, members' future causes
concern. Support to First National with
Sam Katz out considered.
Fox chain reported in Florida, with Miami
deal, under way, as the first.
Warners selling franchises from one to five
five years. Pantages deal consummated.
M. C. Levee to continue production, sale
of United studios in no way afifecting him.
Representative of Chinese Government says
that China wants more houses. To in-
terest American concearns in development.
Lon Chaney re-signs with M.-G.-M.
Wednesday
T.O.C.C. ask Will H. Hays to aid them in
seeking new allocation of product.
All night Seattle theater question up again.
Al I.ichtman to produce series of 12. "Cherry
Tree"' first.
Twenty-eisht pictures to be released by First
National on Siiring list.
"Sorrows of Satan" not to be made on road
show scale.
Karl Hoblitzelle takes over Mudd and Colley
interests in Birmingham. Deal embraces
First National franchise.
Stanley Co. of America on Curb ; 334,306
shares admitted.
Publix to erect house costing $1,000,000 in
Knoxville, Tenn., will seat 2,300.
Thursday
Sixteen notables return from abroad aboard
the Majestic. Possibilities of production
abroad interest them.
Thirty managers of first Publix training
school graduate.
"Red" Grange denies $300,000 picture con-
tract.
Rome dispatch reports move is on to com-
bat American films. Discounted in New
York.
Friday
British quota plan is tabled. End to block
booking in sight. Central studio endorsed.
Censors reject but 12 of 3,310 films reviewed
during 1925. Profits to state to date,
$480,058.
New class of managers for Publix to start
Feb. 20.
Abe Carlos to expand, increasing activities
to five units.
William Allen White discusses films as mess
or menace and decides on the former.
Nineteen Government parks available to pro-
ducers for wild animal and scenic back-
ground locations.
Report that settlement of arbitration and
play date clauses in new uniform contract
is at hand.
Saturday
Despite trade commitee's opposition to a
British quota, the Government there may
act.
Universal to release 17 Jewels in the Spring
and Summer.
Fourteen thousand new theater seats to aug-
ment Kansas City's theater capacity. Six
thousand now building or pLinned.
Studio Hits Snag
(Continued from Page 1)
Hendren Printing Co., was appoin-
ted receiver.
The 20th Century M. P. and Dra-
matic Clubs, headed by Roscoe Car-
penter, was incorporated with 5,000
shares of common stock of no par
value. The Florida company was in-
corporated for $5,000,000 capital stock.
The purpose of the land company,
it was said at the time it was or-
ganized, was to buy land for studios.
Receivership of the local concern
was made on the complaint of Alf
Chouimard, photographer and opera-
tor, who alleged the concern owed
him back salary and was insolvent.
Newspaper Opinions
"California Straight Ahead"
Universal
Colony
AMERICAN—* * * There's nothing very
new in all this. But Denny is a merry
enough Tom, and Tom Wilson is his fun-
maKing valet. The story may drag oc-
casionally, but it has its hilarious moments.
The racing sequence, although it is well
photographed, needs much cutting. * * *
DAILY MIRROR—' * * There's action
galore, ending with Tom coming out on top,
entering the race, and, of course, winning
in thrilling fashion.
"California Straight Ahead" is cracker-
jack fun, with Reginald Denny at his best.
Which is 'nuf sed." * * *
DAILY NEW.S— * * * Here's a healthy,
hapyy movie, little on lesson, but lots on
laughter.
Reginald Deny is up to his fastest racing
trick again. Bryan Morgan, demon at writ-
ing automobile stories, collaborated with Di-
rector Harry Pollard on this one — so all is
well on the scieen. • * *
EVENING JOURNAL—* * * Denny's
a likable rl ap and the racing scenes are
good, but the story lacTcs the effervescent
comedy of his former efforts due to the fact
that there wasn't much sTory to begin with.
» « *
EVENING WORLD—* * * There's no
meat in 'California Straight Ahead." It
teaches no moral — and it doesn't pretend
to do so. It has pace and is full of action
with something doing evei v minute. D.'^nny
does his share, no matter low he n'ls his
effects. * * •
HERALD-TRIBUNE—* * * This Hanoe
halls on wheels is almost as good an idea
as one of those ships that get gav twelve
miles out ; though so far as the picture
points out, the only laws thai are bnken tre
the speed laws. The picture has a ii.-irpy
ending, for by the time the hero reaches
California, lie is sweeping every fh.'ng before
him * * *
MORNING TELEGRAPH—* * • His
(Reginald Denny's) new vehicle lacks a co-
hesive story and sustained interest, becoming
instead a hodge-podge and rough and tumble
comedy with stretches of dullness between
none too frequent laughs. However, it is
easy to look at, taxes one's imagination not
at al! and probably will please those who are
casual in their quest of entertainment. * • •
POST — * * * Of course, the big race is
the chief matter at hand, and although every-
body in the audience is quite aware that our
hero will win it after sundry mishaps, it
is. as usual, as exciting as most movie races.
Mr. Denny is his old amusing self and Ger-
trude Olmstead is pleasant enough as the
girl. • * •
SUN— * * * The body of "California
Stragiht Ahead" comes from the old Mack
Sennett comedies wherein circus animals pur-
sued the actors through movie settinijs.
The Mack Sennett comedies remain supreme.
• • •
TELEGRAM— ** * Reginald Denny, in
the role of the all-American racing fool, is
a genial comedian who finds able support in
the black-face jocularity of Tom Wilson, to-
gether with such stage properties as the ex-
travagances of the scenario demand. * • ♦
TIMES — * • * That energetic and cheery
actor, Reginald Denny * * * in a pleasing
photoplay entitled "California Straight
Ahead." The picture, like the actor, is
alwavs agreeable and wholesome. * ♦ *
WORLD — * * * Fast moving nonsense of
a familiar brand through the fore part, with
a subsequent "punch" episode so strange as
to border upon fantasy. Almost entirely was
this peculiar notion beyond the scantiest
probability, and still general satisfaction was
exhibited practically throughout the large and
eagre audience. * * •
"Mannequin"
Paramount
Rivoli
AMERICAN—* * * As a plot "Manne^
quin" is somewhat thin. As a means of
dazzling the eye with Dolores Costello, it is
almost perfect.
Miss Costello appears in an important role
for the first time in her yourg career ^1 hat
it will not be the last is certain. *
DAILY MIRROR—* * * '• he beauty of
this prize ficker, however, is Dolores ( os-
tello, daughter of that oU fmie movie idol.
Maurice * * * She is medium height, slim,
graceful, and lovely in a blonde, yearningly
THE
12
-^^
DAILY
Sunday, January 17,
feminine way. She stands out from this
hodgepodge of poky, jumbled film like a
delicate cameo. * * *
DAILY NEWS—* * • It is a remaikat'le
picture, wonderfully directed to the mmu'est
detail, and it has an exceptional cast. Dol-
ores Costello's fragile beauty is a treat to
gaze upon. Alice Joyce, as i\:'. mother of
.loan Herrick, gives an artistic interpretation
of that character. ♦ ♦ •
EVENING JOURNAL—* * * If it does
nothing else, establishes Dolores Costello on
the screen. Dolores * * - reminds cue of
both Corinne Griffith and Constance Bennett,
and besides having that advantage, slie"3 a
good little actress. * * •
EVENING WORLD—* * * jamcs Cruze
did a fair enough but uninspired job of
directing. * ♦ ♦ Dolores Costello as Or-
chid Sargosso contributed a performance
of striking excellence, establishing herself as
a player capable of heavy roles. She is
graceful and winsome to an unusual aegrce.
and pleasing to the eye for good measure.
♦ * »
HERALD-TRIBUNE— * • • Is Fannie
Hurst's $50,000 prize story, and it is a pretty
good story ; though it seems to us the gen
eral excellence of the picture is due in a
great measure to the unerring direction of
James Cruze and the fine, sincere acting of
the people in it. * * *
MiORNING TELEGRAPH—* * * Every
exhibitor will appreciate the exploitation value
of a title like that! Fannie Hurst has pro-
vided dramatic material for a dozen stories
and packed it all in this one. There is just
about every element of popular appeal any
audience can ask for. ♦ • ♦
POST — * * * Cruze has made "Mannequin"
into a picture that is thoroughly interesting
and possessing the illusion, at least, of im-
portance. * * *
SUN — * • • "Mannequin," the film, is
at best, a plotty, trivial yarn and indifferent
entertainment with minor human values. * * •
TELEGRAM—* * * Fannie (Hurst) * * *
has taken every conceivable trite situation of
the movies and jumbled all into her scenario.
* * *
TIMES — * * * Through James Cruze's
adroit direction and his aptitude for shading
incidents with originality, this subject is
quite stirring, but it misses being a really
sound melodrama through some strained and
unconvincing situations. ♦ * *
WORLD — * • * This latest product from
Fannie Hurst emerges on the screen as a
shrewd combination of all the old melodrar-
matic tricks of film craft, glossed over with
the polish of elaborate settings and deft
direction. * * •
GRAPHIC—* • * If "Mannequin" is the
best that was offered out of so many scen-
arios, American originality, not to mention
American literature, is in a very bad way —
a very bad way indeed I * * *
"Mike"
M.-G.-M.
Capitol
AMERICAN— • • * Neilan, who is cred-
ited with the plot, evidently wrote it as he
went along, piling on incidents just for the
pleasure of the thing.
Whatever the plot may or may not be.
Sally O'Neill's vividness cannot be denied.
Neilan's find is a genuine one. She is fresh
and pretty, with an apparently unending flow
of energy. • • *
DAILY MIRROR— * * * Dedicated to
those who enjoy a laugh. "He who laughs
last is the last to start," concludes one of
the subtitles. Neilan's latest effort is very
entertaining in spots but the spots are ob-
literated at the end to yield to decrepid melo-
drama. • • •
EVENING JOURNAL _ • • • Sally
O'Neill, the cute little trick who made her
film debut in "Sally, Irene and Mary," is
the heroine. • • • She has a distinct screen
personality and the story, written and di-
rected by Marshall Neilan, gives her plenty
of opportunity to romp about girlishly. • • ♦
EVENING WORLD—* * * Sally O'Neill
wears overalls most of the time. She is a
sprightly gamin, but this film did not de-
mand much. The "gags" are for the most
part sure fire stuff, many of them tried and
tested. • • •
GRAPHIC— * • • 'The story is pitifully
slim. In fact, there isn'a story. Just a
series of unfunny situations. So Mr. Neilan
has injected a couple of train wrecks and an
aeroplane chase to try to speed things up a
bit. But somehow nothing "rings true" and
you don't get the least thrill out of the
thrilling (?) scenes. • • •
HERALD-TRIBUNE—* * • To us it
seemed dull, silly and superfluous. Colleen
Moore did it so much better in "Desert
Flower," and Sally O'Neill, who appeared
suddenly and sweetly in "Sally, Irene and
Mary," cannot possibly help her popularity
along any as Mike. She never has a chance.
MORNING TELEGRAPH—* * * Is the
most amusing poor picture we have ever
seen. Or, perhaps it is the worst good pic-
ture. Any one who has seen many of Neil-
an's productions will understand what is
meant. For the others, let it be recorded
that "Mike" has but little plot and that is
developed in fits and starts. But it has
a wealth of endearing, human touches. • * *
POST — It is an axiom of the film studios
that, given a box car and a cunning little
actress in overalls, comedy will result. Mar-
shall Neilan, however has tried the formula
once too often * * * and the result is "Mike,"
which turns out to be that sort of comedy
best described as "mild." ♦ * *
TELEGRAM— * * * Responsibility for the
direction and authorship thereof is assumed
by Marshall Neilan. * * ♦ We should never
have suspected the hand of this veteran ex-
ponent of the silent drama in connection with
anything so utterly devoid of distinction as
this "Mike" of his. ♦ • *
TIMES—* * * There are several ingeni-
ous episodes and the heroine, who travels
through life as Mike, is cleverly portrayed
by Sally lO'Neill. This production is a
movie and does not pretend to anything
else. It has its moments of amusement and
the closing chapter of thrills. • ♦ ♦
WORLD— • * • (Marshall Neilan) can-
not sustain a reputation with such scenarios
as he wrote for himself to direct in "Mike."
With unexpected tenacity he clung in this
piece to the notion that wherever the story
breaks down a sufficient number of kids and
animal life will cement it together again.
♦ » *
SUN— * • • It isn't that "Mike" is badVy
directed or acted. It is just that its childish
humors are so very, very childish and so
very, very old. I should think that even
tots who have had a year or so's experience
amongst the fleeting shadows would emerge
from "Mike" with the feeling that whereas
they, the tots, were growing up, the movies
were remaining in their infancy. * * *
"The Splendid Road"
First National
Rialto
AMERICAN—* * * It is the director
who must be blamed for spoiling this film.
He had a capable cast, which includes half
a dozen well known names, and the story,
though weak, was not an impossible one.
In resorting to cut-backs and other out-dated
devices, Frank Lloyd hasn't done right by
cast or story. • ♦ *
EVENING WORLD—* » * It seems to
be as much a machine made product as a
Ford car. It fills the formula of a good
picture. It is made scientifically. As a first
motion picture it would be wonderful. But
as it is, it is just another movie — just an-
other movie at a time when we already have
too many of the model in stock. • * *
HERALD-TRIBUNE—* * * Picked up
all the loose scraps lying around, molded
them into the clay containing all of the
material which ever had gone into the making
of a gold-rush picture and sculped out a
story which is identical with thousands of
others which have traveled the splendid road
in the last decade. * * •
MORNING TELEGRAPH—* * * Is a
story of the Forty-niners told in the terms
of lurid melodrama but handled with great
restraint and some humor by Frank Lloyd,
the director. With plenty of action and
strong love interest, it should have con-
siderable appeal. * * •
POST — * * * Will either bore its audience
into a state of insensibility or reduce them
to the same desirable condition from hys-
teria.
"The Splendid Road" oozes sentimentality,
and in spite of what might well be termed
an "all-star cast," it emerges as a very silly
movie. * * •
^iniiiiiiiiiiiiB
SUN—* * * Unfortunately "The Splendid
Road" confesses to one of those old plots
that were popular when the cinema was but
a tot. Which is to say that its emotional
vakies are infantile and stupid. At times the
affair savors uncomfortably of burlesque.
* » #
TELEGRAM— * * * Apart from its ward-
robe, there is nothing about the picture geo-
graphically, historically or atmospherically
that suggests aught but the good old bar-
room melodrama in its more unnatural mo-
ments. * * *
EVENING JOURNAL—* * * There's an
excellent cast, and the direction was in the
hands of Frank Lloyd. * * * But even
though there is a thrilling flood, and the
scenery is perfectly grand, the picture is
merely a repetition of situations purely movie.
• # *
TIMES — * * * Lionel Barrymore figures
as another scoundrel — Dan Clehollis — a man
who dervies his money from a saloon and
gambling den. Mr. Barrymore gets as much
as possible out of his part.
The story is vague and filled with in-
cidents that are colorless. * • •
WORLD — * • * It shows a melodrama ol
the rush by water to California during the
gold episode of 1849, which is just about
the most dilapidated screen drama to be
found in this town. • * »
"That Royle Girl"
Paramount
Strand
AMERICAN—* * * Is one of those films
predestined to box office success. It even
has a moral for those who crave one. The
picture is sure to bring much money to Fam-
ous Players, a still bigger reputation to Miss
Dempster, and much enjoyment to the many
who like melodramas. ♦ * *
DAILY MIRROR— * * * Carol Dempster
gives a superb performance as the many
"charactered" Daisy Royle. As the news-
girl, she is divine. As the model, she is
impish and lovely. As the nocturnal jazz
stepper, she is luring. As the American girl,
battling against odds for justice, she is
burningly sincere and dramatic. • * ♦
EVENING JOURNAL—* * * Packed
with everything guaranteed to make what
is known as a box-office success. * ♦ * The
climax, in which Carol (Dempster) tries to
blame the murder on the guilty gang-leader,
produces a thrilling cyclone, made with the
typical Griffith touches. • ♦ *
EVENING WORLD—* * * The fights,
the trite situations, the plentiful applications
of hokum are carried througli with a swing
and punch that hold the spectators. And
the cyclone is a little masterpiece of the
spectacular. It really looks like the real
thing. * * *
GRAPHIC—* * * "That Royle Girl" is
a sure-fire box office picture. It possesses
color, mystery, suspense, intrigue, thrills and
love. In short, it's a fine story exceedingly
well done and proves that D. W. Griffith
is just as good at melodrama as he is at
art. * * *
HERALD-TRIBUNE—* * * Carol Demp-
ster, the best acting that yoimg woman
ever has done. Also, she seems to have
developed new charm and is now an ex-
tremely alluring person. Also, she never has
been so well photographed in her life. She
appears on the screen quite as pretty as she
really is ! * * *
MORNING TELEGRAPH—* * * The
cyclone is without doubt the most frightfully
real thing of its kind ever put into films,
and this, added to the terrific human storm
raging inside the tavern, makes the emo-
tional tension about as great as it could be
in a theater.
Carol Dempster adds new laurels
already good store by her intelligi
skillful performance in the name part
POST—* * *In the tile role Carol
ster manages, now and then, to brin
Royle to life, likewise revealing to th
the hitherto unknown fact that sh«
mean competitor for the title of "^
male Douglas Fairbanks," swinging o
and dangling from that in trulv breati
style. * * *
SUN — * * * The principal achievei
"That Royle Girl' 'is a picturization
Illinois cyclone * * * which comes
climax or grand finale to the previou
we say, "luridities." ♦ ♦ »
I unhesitatingly recommend the wii
ings on of this storm to those in se:
a screen thrill. * * ♦
TELEGRAM— * * * Miss Dempst
her legs and feet to advantage. Th
of an instep, pointing of the toe, sci
the heel are all significant and purj
There are seme effective close-ups in
Miss Dempster's eyes, her other cons]
asset, play an important part. ♦ * "
TIMES—* * * Mr. Griffith has si
sustained suspense in this melodrama,
has handled his groups of players
cabaret scenes in a masterly fashion. '
While it vould be more encoixraging
Mr. Griffith's genius devoted to a
plausible vehicle, his work on this su
aside from the wild stretches — proved
most part a decidedly satisfactory enl
ment to the audience. * • ♦
WORLD—* * * "That Royle Girl'
out in the films a fair-tomiddling, slail
melodrama, with a cyclone at the end.
The melodrama is acted, for th.e mos
with vim, vigor, vivacity and a sma!
of "menace." while the cyclone, a
realistic exhibition of houses and trees:
blown over by wind pressure, is, I h;j
doubt, of sufficient impact to blow
towns toward the box office. » * ♦
May Increase Inspection Fi
St. Lonis — A bill raising th('
spection fee for theaters from $
a sliding scale with a $5 minii
has been presented to the local B^
of Alderman, at the request of E
tor of Public Safety Brody. U
the new scale, houses with 1,000
or less would pay $5 for each ins
tion. The larger houses would
$5 extra for each additional
seats.
"PUBLIC SERVICE'
Adventure speakers froi
Far places, or films onl;
Bureau of Commercial Economics
1108-16thSt. N.W.Washington. D
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, III.
Unrivaled for service and quality
Eastman Positive Film, constantly
subjected to drastic tests that must
prove it right, is unrivaled for the serv-
ice it renders and the photographic
quality it gives.
It carries quality from studio to
screen.
To make sure pictures are printed
on the genuine look in the margin
for the black-lettered identifica-
tion, "Eastman" "Kodak".
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
What\
1 1
19
^verejoui
^ competitors
about at IuhcIl
Jim
•It
about your pictures!
: about the.business
You'll do !
:about the trimm
YOuXe going to
GIVE THEM now
you've gof
"S.
NATIONAL
I
line-up the ^v '^'^^^^^""-^^^
induswy
lirAt
national
Picturei^
i^
2f^«RE(0CMIZE(
Authority
^ •
XXXV No. 14
Monday, January 18, 1926
Price 5 Cents
EATON
By DANNY
Jist remember this name:
ge T. Eaton. Stick a men-
3in to it. Because in the
re you may have good
e to recall it. George T.
)n is interested heavily in
ish National Pictures,
ch J. D. Williams organized
England. British National
produce. And best of all
e productions will not be
e things — you can't really
them productions — M^hich
; been made in England at
.St of about $25,000. But
will be productions made
jast with an effort to com-
! with the best of Ameri-
pictures. And they will
not less than $200,000. All
vhich should mean some-
ton, quiet, reserved, is letting
ee do much of the actual work
British National. He admits he
,'S comparatively little about pic-
, — except that he goes to see a
)f them. But he is acquiring a
f information — and doing it rap-
And you will hear from him,
doubt that.
A Month Layoff
Biese exhibitors sure know how to
things. For instance: that trip
e M.P. T. O. of A. for the Los
eles convention in June. The
osed trip calls for visits to all
)rtant points of scenic interest
in going to and after attending
convention. And the trip calls
leaving New York on May 23.
(Continued on Page 2)
Richey Warns
Michigan Exhibitor Official Says
Theaters in Towns of 3,000 and
Less Face Extinction
Detroit — H. M. Richey, business
manager of the M. P. T. O. of Michi-
gan has just completed a trip to the
"sticks." He interviewed exhibitors,
far and wide, and returned with an
interesting and concise summary of
conditions as he sees them. Richey
declares exhibitors in towns of small
population — specifically 3,000 and un-
der— are facing extinction.
"If the small town theater owner
is, as so often has been said, 'the
backbone of the motion picture in-
dustry,' we had better look to our
backbone. It is not in such good
shape," he says.
"Never before did I realize what
the small town theater owners were
up against until I visited about 175
of them during the trip I made thru
the 'sticks of Michigan' visiting each
one at his own little theater and see-
ing with my own eyes the situation.
"Good roads, radio, supers that fail
to 'supe,' high cost of deliveries and
high-pressured but low-conscienced
salesmen are all combining to eventu-
ally eliminate the exhibitor in the
towns of 3,000 and under, Frankly,
T do not know what they are staying
in business for now.
"Before making, the trip I had
heard from over-wise managers the
statement that the average small
town exhibitor did not deserve tp
make money because of the unsani-
tary and unattractive houses they
were asking the theater-going public
of their community to come into. I
did not find that to be the case. True,
I found some theaters were dumps,
(Continued on Page 7)
Buys Two Outputs
Harry Rowson of Ideal Secures 1926
and 1927 Pathes and Education-
als for Great Britain
Harry Rowson, of Ideal Films Ltd.,
one of the most important of the
English distributing organizations,
left for London Saturday on the Ma-
jestic.
While here he closed two deals of
prime importance in the foreign field.
He purchased the United Kingdom
rights to the entire Pathe and Edu-
cational outputs for 1926 and 1927.
The contracts involve a figure said
to be well over the half million dol-
lar mark. By the transaction, Ideal
will be enabled to continue opera-
tions in England as the unquestioned
leader in short subjects, a place as-
sumed last year when, supplement-
ing the Educational output, the com-
pany closed for the entire Pathe pro-
gram.
entucky Organizes
heater owners of Kentucky are in
s over a recommendation to the
eral Assembly to sanction a lux-
tax which would mean an assess-
t on all theater tickets. The Ken-
:y unit of the M. P. T. O. has
saled to the national organization,
(Continued on Page 6)
Plans Geo. Washington Film
niversal announced on Saturday
lecial built around George Wash-
on. Edward Moffat has been
ducting research work. Produc-
ts slated to start when Carl
mmle returns to Universal City
1 Europe in a few weeks.
700 Houses in Mexico
44 in Mexico City— Theaters There
Turn to America for 90 Per Cent
Of Their Proerams
Los Angeles — The Times in a dis-
patch from Mexico City, stated that
the last customs house reports of
imports from the U. S. to Mexico,
show that the American oirtures arc
growing in popularity in that country.
During the nine months endiuT with
September, 1924. theaters in Mexico
bought from American producers 3,-
052,955 ft. and during the same time
last year, 5,389,915 ft., 1,436,960 ft.
more or about 1500 more pictures.
Nearly 90 per cent of the pictures
shown in Mexican theaters come
from the United States, 6 per cent
from Germany and 4 per cent from
France, Spain and Italy. There are
(Continued on Page 7)
"U" Busy in Florida
Follows Ft. Myers Theater With One
at Arcadia — Others May
Develop Later
Universal, which entered the Flor-
ida theater field originally through a
deal with the Sparks circuit, is con-
tinuing activity in that direction.
At noted, Dan Michaelove, South-
eastern supervisor for Universal
Chain Theaters, has been visiting a
number of Florida towns with a view
to taking over existing theaters or
building new ones. One recent de-
(Continued on Page 6)
Jannings to Famous
Famous German Actor Coming Here
Later — Contract Will Run
for Three Years
"The Motion Picture News" says:
"Emil Jannings, famous German
stage and screen star, has been sign-
ed by Famous Players-Lasky to a
ihree-vear contract, according ^to a
'-;iblegram received from Berlfn on
Tbursdav. Under its terms he will
he oermitted to return to Germany
pach winter to make one picture for
(Continued nn Pane 6)
Big Deal Brewing
Reports Link Together North Ameri-
can Theaters Corp. and Entire
Pantages Circuit
The North American Theaters
Corp., some of the directors of which
interlock with directors identified
with Prod. Dist. Corp. and the Pan-
tages circuit are understood to have
under discussion a joint deal.
Frank R. Wilson of North Ameri-
can was inclined to be non-committal
on Saturday. E. C. Bostick who
represents Pantages in the East de-
clared the move was news to him.
However, Wilson was presumably to
continue discussions on his proposed
trip to the Northwest, but he will
now probably visit Hollywood first.
Pantages operates about 30 thea-
ters, the more important in the fol-
lowing cities: Newark, N. J., Tor-
onto, Hamilton, Ont., Cleveland,
Toledo, Indianapolis, Detroit (two).
Chicago, Minneapolis, Spokane, Van-
couver, Seattle, Tacoma, Portland,
Ore., San Francisco, Los Angeles,
San Diego, Long Beach, Salt Lake,
Ogden, Denver, Omaha, Kansas City
and Memphis.
Aside from North American's in-
terest in these properties as such,
the tie-up would naturally assure for
P. D. C. first-run representation in
these cities.
Demand "Blue Law" Enforcement
Perth Ambov. N. T.— Rev. Wilhert
Westcott headed a delegation of cler-
o-vnien and citizens who called on
Tudge John P. Kirknatrick in New
Brunswick to demand enforcement of
the Sunday "blue" law in Perth
Amboy
Lo''s Moran in "Padlocked"
Lois Moran left for the Coast Sat-
nrdav to nlav one of the featured
parts in "Padlocked," Allan Dwan's
next for Famous.
Studio Project Under Fire
The Associated Press reports from
St. Louis that Carl O. Pinckard,
district manager of Sympho Cinema,
Inc., a $5,000,000 Texas project,
which Post Office inspectors alleged
existed largely in the minds of its
officers, on Friday furnished $5,000
bonds for appearance at San Antonio,
Tex., on charge of conspiracy to use
the mails to defraud by stock sales.
Rights to a screen presentation of
"Parsifal," spacious land holdings and
"beautiful studio buildings," were
among the alleged misleading or
false talking points, according to the
dispatch.
Opposition to Schwartz
The Board of Standards and Ap-
peals has approved a site 155 by 190
ft. at Kings Highway and East 18th
St., Brooklyn, as a theater site.
Fleischman and Goldrcyer will build
thereon a 2,200 seat house with stage.
It will be opposition to the big thea-
ter which A. H. Schwartz is building
on the Highway.
Garrett Leaves
Sidney Garrett of Inter-Globe Ex-
port sailed on the Majestic Saturday
for London.
THE
m
-:^^
DAILY
Monday, January 18,
Vol. XXXV No. 14 Monday, Ian. 18, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00, Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematograph)''
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak 108^ 1085^ 108J4 1,100
East. Kodak Pfd. 11554 n5?4 n5J4 100
Famous Players 10754 106Ji 10754 1,000
Fam. Play. Pfd. .. 11754 117 117 200
Film Inspection 554 554 55^ 100
First National 104^4 104^4 104^4 100
Fox Film "A" 80H ^W^ 80^4 300
Fox Theaters "A" 3254 32 32j4 4,600
Intern '1 Projector Not quoted
Loew's, Inc 39i4 395i 39^^ 400
Metro-Gold. Pfd. .. 22^ 22Yi 2254 100
M. P. Cap. Corp. .. 2054 20 2054 1,800
Pathe Exch. "A" .. 7754 7654 77 400
Skouras Brothers . . 56 56 56 ....
Stan. Co. of Am Not quoted
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers Not quoted
Warner Pict. Pfd Not quoted
EATON
(^Continued, from Page 1)
And returning on June 23. That's
what we would call a trip. My, what
a lot of playing cards are going to
be used up!
The Bruce Idea
Robert C. Bruce will have a new
line-up for his releases for the com-
iiig season. Will deal direct with
exhibitors — as last year — but the nov-
elties, and scenics, and travelogues
will all be so assembled that they
can either be used individually, or as
a complete reel of short subjects.
The 13 subjects comprise a bit over
10,000 feet. The new series will
show scenes from Hawaii as well as
other points. Some of the stills are
gorgeous — like many of the famous
shots of this artist producer.
New Board President in Cleveland
Cleveland — Maurice Safier has re-
signed as president of the Film Board
of Trade, following his appointment
as central division manager for
United Artists. Ward Scott, Fox
vice-president of the Board, auto-
matically takes the chair and Grand-
well Sears, First National, was elec-
ted vice-president to succeed Scott.
Picketing Banned
Olympia, Wash. — "Peaceful picket-
ing" in this state has been banned by
a recent measure of the Legislature.
The measure followed the failure of
Bill No. 135 passing the House. It
was declared that the so-called peace-
ful picketing of non-union theaters
was impossible.
Stern Buys Warehouse Plant
Chic'go — Herbert L. Stern, presi-
dent of Balaban & Katz Inc., has
purchaf-ed a building at Kinzie St. and
Ashland Ave. for $95,000. After ex-
tensive alterations, the property will
be used for the storage of scenery
i>nd accessories by the Chicago, Tiv-
oli, Uptown and other B. & K,
houses.
Sudekum Buys from Lynch
Gadsden, Ala. — The Imperial, ow-
ned by the Gadsden Enterprises, Inc.,
a subsidiary of the Lynch chain, has
been sold to the Crescent Amusement
Co., of which Tony Sudekum, of
Nashville is the president. Lee Castle-
berry, who formerly traveled for
Warner Brothers, has been engaged
as manager.
R. C. Steuve Retires
Canton, O. — R. C. Steuve has sold
the Orpheum to Frank Nolan, of
Cleveland, and has retired. Steuve
has gone to Florida for the winter.
Nolan is interested in the Terminal,
Penn Square and Monarch in Cleve-
land.
Midland, K. C. Site Clear
Kansas City — With the passing of
the ordinance authorizing the closing
of the alley between Baltimore Ave.
and Main Sts., it is believed all ob-
stacles in the way of the new Mid-
land are cleared. Work on the the-
ater will start soon.
iiini
S We are in the market for I
I SINGLE REEL NOVELTIES I
I IRIS NOVELTY EXCHANGE |
1 729 7th Ave. N. Y. C. B
i Bry. 3378 1
Vajda Writes Another
Hollywood — Ernest Vajda, who has
written one original for Pola Negri,
has completed his second original,
written for Betty Bronson and Ri-
cardo Cortez. William Wellman will
direct.
miiiiiiiiiiiniiniiiiiiiiifm
Three Theaters Burn
Frankfort, Ky. — The Grand, oper-
ated by N. K. Pattle, burned recent-
ly. The loss is estimated at $10,000,
partically covered by insurance.
Medina, N. Y. — Damage estimated
at $3,000 to the Allen, resulted from
fire which broke out in the projection
room. More than 200 were in the
house at the time.
Hawley, Pa. — The interior of Rich-
ardson's theater on Church St. was
badly damaged by fire which broke
out in the cellar, causing loss esti-
mated at $1,200.
Ochs Active in Real Estate
Two important real estate trans-
actions were completed Sunday by
Lee A. Ochs. The first was between
the Bethlehem Engineering Corp., and
the Howells Cine Equipment Co.,
whereby the latter will take posses-
sion of the entire third floor front at
an aggregate rental of $225,000 for a
term of years.
The second was the leasing of the
theater now in construction at 204th
St. and Perry Ave., to the Mosholu
Theater Corp. (Geller & Hirsch).
Mortgage on Big Jamaica House
The Hillside Theater Corp. has se-
cured a first mortgage building and
permanent loan of $375,000 through
Senator Charles C. Lockwood and
former Deputy Attorney General Na-
thaniel L. Goldstein, attorneys, on
the theater in course of construction
on Sutphin Blvd. and Jamaica Ave.,
Jamaica, L. I. The theater will gieat
3,000.
An "Eye and Hoof" Party
The "Naked Truth Dinner" at the
Astor on Feb. 6 will be strictly an
'Eye and Hoof" party with plenty of
"razzberrying" and lots of wisecrack-
ing. Incidentally no one in the in-
dustry will be omitted from the wise-
cracking quips. They're going to take
a crack at everybody.
"Butterflies in the Rain" for "U"
"Butterflies in the Rain," a serial
which ran serially in 16 daily news-
papers, has been purchased by Uni-
versal for Laura La Plante.
Three More for California
San Francisco — A new $4S|
theater to seat 1500 is to be erect|
the University Mound district or
Bruno Ave. between Burrows
Bacon Sts., by Ackerman and
ris.
Fresno — Leasing of 50 feet O! I 71
ditional Fulton St. frontage fi
theater site for a total rental of %\
000 was closed by Charles Cole,
resentative of Alexander Pantage
Plans are under way for the
ater and office building project w
will occupy the entire site. No
for the beginning of construction
announced.
Sunday Ban Lifted in Elmira
Elmira, N. Y. — Elmira theaters
opened their doors Sunday, the ordi-
nance permitting Sunday pictures
having been passed by the common
council.
FEBRUARY 28th
nniiiiiiiiiiiiiiiimuHiiiiiiiiMiiiiraiiiiiiiiiiuiiiiaiiiniiiiiiiiu^
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE UST
Motion Picture App. Co., Inc.
Ownership management C. G. Willoughby, Inc.
110 West 32nd St.. New York
Phona Penn. 6564
Owensmouth — Work will start
week on the construction of the
Paramount theater. It will seat
Honor Winnipeg Owner
Winnipeg — A life membership
a gold badge have been prese ,
to A. R. McNichol by the Great "
Veterans' Ass'n, in honor of his ]
anthropic work here during thd
few months.
Martin Printz to the Coast .
Cleveland — Martin Printz, geti
manager of the Circle, has left
spend the rest of the winter in (
fornia. Ray Goldberg is tempers
in charge.
HAL ROACH PRiscNTs
ChARLEV
Chase
"Charley M)
; Boy/" i
t
This is a 'Cornerblock' cut furnis!
FREE for all Pathecomedies at y
exchange.
ARENA CHOP HOUSE
148 West 46th Street |
Rendezvous of the Film Tradrm
A iuiit flact u tali buiintti
Luncheon Blue Plates 60c up
Also a la Carte
— PRIVATE DINING ROOMS—
BAY STATE
Second Oldest Continuous
Raw Stock
Producer in America
NegatiTc Potitire Safety
1^
,^unrungwild
on T^roadwpuf
WEEKS AT THE
Hailed by the critics and the public of New York as the acme
of wild, weird and wonderful entertainment. Against all the
opposition of Broadway attractions this picture played to eight
big weeks of capacity business at the Astor Theatre, Broadway
plus
and
WEEKS AT THE
COLONy
Immediately following the eight week run at the Astor Thea-
tre, The Phantom opened at the B. S. Moss' Colony Theatre
The first week drew $32,500 to the box office in its ninth week
on Broadway and public demand stretched this run out, week
after week, for six weeks when —
'at the
CAMEO
public demand brought it to its third engage-
ment in a Broadway first run house. The
Cameo. And still the crowds pour in; still
The Phantom is making Broadway box offices
ring. Another record for the greatest box!^
office attraction of the year.
A UNIVERSAL PRODUCTION presented by CARL LAEMMLE
Rrst Nadonal has
line-up Ifae indiisdy
THE
All
M
sJB^
DAILY
Monday, January 18,1
Potato Matinees
Illinois Exhibitor Has Been Using
Them for Years and Finds Them
Very Effective
A few days before Christmas, the
Fialton theater, a big Jersey City
house, ran a potato matinee and col-
lected a number of barrels of pota-
toes for charity. Harry Thornton,
general manager of the W. W. Watts
Amusement Co. of Springfield, 111.,
writes this publication that he has
used the stunt in 1915 and many times
since with interesting results.
" We gave our first potato mati-
nee," writes Thornton, "just before
Christmas in 1915 and have been giv-
ing them on and off every year since
that time.
"On Dec. 19 of this year, we gave
a potato matinee and had to open all
three of our theaters (the Princess,
Gaiety and Vaudette) to accommodate
the kids, who formed in line as early
as eight o'clock in the morning, each
with a potato in his hand for his ad-
mission.
"We played to over 3,200 children
in our three theaters and took in 12
barrels of potatoes, which at the mar-
ket value were worth about $110.
"These potatoes were turned over
to the Good Fellows' Club, who
placed them in baskets and were dis-
tributed among the poor of the city.
"Our program for the morning po-
tato matinee was Charles Ray in "The
Village Sleuth' — Charlie Chaplin in
'The Vagabond' and 'One Wild Ride,'
an 'Our Gang' comedy, which made
an ideal program. We had a relay
of boys taking the films from one
theater to another."
Establish "Photoplay University"
University City, Cal. — The Laemmle
Photoplay University has been estab-
lished here. Thirty-five have en-
tered various courses and will receive
five year contracts with Universal in
ease they make good.
Frankfort Fire
Frankfort, Ky. — Damage to the ex-
tent of $9,000 was done to the Grand
when fire of unknown origin swept
the house. The theater is operated
by N. K. 'Pattie.
"U" Busy in Florida
(Continued from Page 1)
velopment is a new 1,500 seat theater
for Ft. Myers. Now comes word of
a 1,200 seat house for Arcadia to be
started May 1 and to be ready in the
fall. Other deals are pending.
Famous' theater holdings in the
state of Florida have been operating
on a very successful basis for some
time. The latest distributor to in-
vade that field is Fox through a deal
with the Wolfson-Meyers circuit of
Miami.
Negative Developing
and Printing
Complete Title Service
SALAND FILM LABORATORIES, Inc.
Phone Bryant 7577 729-7th Ave. N. Y.
Good-Will Builder
Arthur Lucas Establishes Personal
Contact Dep't — Savannah House
A Community Institution
Savannah — Since he has started his
policy of personal contact and volun-
tarily tendered his house for concerts,
lectures, religious services and com-
munity celebrations, Arthur Lucas
has received over 11,000 letters of ap-
preciation, all duly catalogued and
filed.
Lucas opened his house on Dec.
26, 1921. At first he lost heavily,
his operating costs over $2,000
against $927 taken in during the
week. He hit on a plan of building
good will in order to make the Lucas
a community institution.
His public relations work consists
of greeting every child born in the
city with a letter of congratulation
and welcome; it provides every new-
comer to the city with a personal
greeting from the management and
a guest card admitting the newcomer
to the Lucas for one week; it signal-
izes the visits of all distinguished
guests and provides a guest card as
an invitation; it sends a birthday card
to thousands of Savannah's citizens
each year, the card containing admis-
sion for two to a performance, and,
as Sunday is a closed day, the theater
is offered for community use.
His file system also includes a rec-
ord of marriages, to which a note of
felicitation and an admission for two
is sent. The City of Savannah has
come to look on the Lucas as a semi-
civic enterprise.
Rice in Williamsport for Keeney
Williamsport, Pa. — Harry Rice has
succeeded Milton Forman as man-
ager of the Keeney and Grand, both
Keeney houses.
Loew's 7th Avenue, Back to Pictures
Loew's 7th Ave. theater will re-
vert to a picture poHcy, beginning
Jan. 25.
Jannings to Famous
(Continued from Page 1)
Famous-Metro-Ufa, and to appear on
the legitimate stage for two months.
"It is reported that his first pic-
ture will be under the direction of
D. W. Griffith."
The Jannings deal is an outgrowth
of the Ufa deal with Famous, Metro-
Goldwyn-Mayer and Universal. At
Famous, it was stated Saturday the
date of his arrival and his first pic-
ture were unknown.
WANTED
Manager for Large Greater New York
Motion Picture Theatre. Must be
familiar with exploitation of pictures
and Presentations. State Reference
and Salary. Confidential.
Box M-290 c-o Film Daily
1650 Broadway New York City
FOR RENT
PRIVATE OFFICE WITH
VAULT SPACE AND USE
OF FILM ROOM
Chas. Stern
729 Seventh Ave. New York City
Phone Bryant 1067
Kentucky Organizes
(Continued from Page 1)
and as the result a campaign is being
inaugurated to defeat this recom-
mendation.
Immediately upon the announce-
ment by Governor Fields in his an-
nual message that he would advo-
cate additional taxation. President
Dolle called a meeting of Louisville
exhibitors, at which session a resolu-
tion was adopted, condemning the
proposed tax. Preliminary move-
ments in the fight also included the
sending of telegrams by Dolle to 250
Kentucky exhibitors advising them
to oppose this tax, in dispatches to
the Governor and to all representa-
tives.
The resolution made known that
Kentucky theater owners had their
license tax increased approximately
from $40 in 1919 to $200 for each
theater doing business in 1920. The
latter tax, the resolution describes,
does not include the government tax
of over 50 cents on tickets.
West Coast Plan House
Los Angeles — A new theater seat-
ing 1,600 and costing $140,000 is to
be built at Pasadena Ave. and Ave-
nue 26 for West Coast Theaters.
Filming 'Desert Healer"
Hollywood — Filming of "The Des-
ert Healer," by Marion Fairfax star-
ted last week. Lewis Stone will have
the lead, supported by Tully Mar-
shall.
Some Corporate Chang
The Shea Operation Corp
tered in Delaware, has beer
nated in Albany to do business i
State with a capital of 3,000 si
common stock, no par value
Zinbern Pictures trorp., of
lyn, has filed dissolution paj :
Springfield, 111.— The M. & ] J
aters Corp., of Chicago, has
name change to the Ambassadt
aters Corp.
Williamson Forms Holding C<ll
Tallahassee, Fla. — Corporatil
pers have been granted E. (
liamson, of Winter Haven, 1
South Florida Enterprises, Inc.
will operate Williamson's
houses, the Avolon, in Avon
and the Grand and William!
Winter Haven.
Markum to Build Anothi
Indianapolis — Property a
North Talbott St. is to be rs
make way for the constructio
$50,000 theater, by Jacob M
owner of the Belmont and S: ii-^
The new theater is to be sr
about April 1, and will have 80( ir
FOR RENT |!inf9tr
Office space, large and small oi ^^ '
telephone connection, cutting
and projection facilities.
Tel. Wisconsin 3770
Room 302 Candler ]
220 West 42nd St., N. Y. C
itiEr
!! lEft
■ ■ ■ 1 ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ 1 1 li 11 1 1 1 1 1 1 i 1 1 1 1 1 1 i 1 m n m 1 i i g g i j g
Arthur J. Lamb
presents
THE MOLLY MAY SERIEJ
(INC.)
12-2 reel comedies
Written by A. J. LAMB
Featuring VIOLET MERSLREAU
Direction of JOSEPH LEVERING
Number one now ready 4
"Her First Night in Philadelphia"
in a tie-up with the comedy song of the same title b;
Lamb & Solman (Joe Morris Music Co., Selling Agents,
Philadelphia and New York.
No. 2. — Her First Night on Broadway
No. 3. — Her First Night in the Jollies
No. 4. — Her First Night with the Salvation Army
No. 5. — Her First Night in Honolulu
Cranfield and Clarke (Inc.)
Distributors for the World
1476 Broadway New York Cit:
mtiii
Ikt'r
"^
January 18, 1926
—^Xf"^
BAILY
ft -•
'
ichey Warns
\Cont\nucd from Pacje 1)
every theater that was not
an and as attractive as the
yi he community would permit,
ten that were all that a town
; could expect, predicated on
s business possible,
rally, business conditions in
n are good but that does not
the small towns. There has
considerable change in their
for the future since the build-
the many good roads that
>s4n now has. Smaller town
that at one time were con-
excellent propositions for
e have been hard hit because
ct, that with a good road and
ty 10 to 20 miles away, it is
the matter of a 20 or 30 min-
re into them to secure a class
rtainment not possible where
ntele is limited,
so what is happening? The
is being run by the local
r, the butcher, the taxi man or
3t for the simple reason that
not make enough money to
theater alone . And the men-
:tion of many is interesting,
y know that business is bad.
every one of them wants to
It they carry on as they have
irrying on and unintentionally
ly cases are rendering to the
of their community a service,
lue of which, they themselves
t appreciate. Many of them
signed to their fate. Not hav-
ird many complaints about film
for several months I was un-
e impression they were satis-
They are not, they simply re-
. They have been told so many
that it costs from $3.50 to $5
iver a print of film ready for
ise that they just go from day
', hoping that the next will be
meone said if they got their
ental free, they still could not
money. That may be true.
the producers of the United
, if every sales manager who
ehind a mahogany desk could
seen what I have during the
wo months, could see the im-
it place that motion picture oc-
in that community, see the effort
ttle fellow is putting forth to
his community the best he can
, I believe all of them would
that we cannot afford to have
closed, even if they have to
them the pictures. For the pic-
an of tomorrow is the one who
s in the smaller community
vho tomorrow will be attracted
le big cities, from which the
r producers expect to get the
of their business.
did not find them 'sobbers,' I
1 most of them honest, worth-
^ilMadeii^
most in Screen Brilliancy I
In the Courts
In a suit of the Commonwealth
Film Corp. against the East Coast
Films, Johnny Hines and Charles C.
Burr, the defendants, have applied
in the Supreme Court for an order
to examine George Ross, a salesman
for the plaintiff, concerning the con-
tracts made with exhibitors for "The
Speed Spook." The defendants also
want to find out about the interest
of Sam Zierlcr, president of the plain-
tiff, in any other pictures sold in as-
sociation with films made by the de-
fendant.
Graphic Prod, has filed suit in the
Supreme Court against Eugene Spitz
for $2,500 on a note, made in 1923.
The defendant denies that the note
was given for value and alleges it
was for the accommodation for the
plaintiff. He counterclaims for $350
on the ground that the plaintiff agreed
that if he were to arrange for the
use of the Estee Studio for the pro-
duction of a film by the plaintiff, he
could have half the profits, and says
he arranged for the studio but that
the plaintiff failed to produce the
picture.
while citizens, who though they live
modestly, were facing the situation
with an optimism ITiat is uncanny,
once \ou see their books as I have
seen them.
"Unable to be close to the point of
contract they are taken advantage of
by salesmen, not always because the
salesmen went to them with that in-
tention, but because he left unsaid
so many things that he with his ex-
perience should have told them.
"The $50 minimum on big pictures
is a thing of the past for many of
these smaller communities who, un-
less there is a change in the situation,
cannot longer afford to buy and show
the big pictures. The money is not
there.
"Radios, of course, have hurt, and
hurt badly. It is the old story of the
daily exodus to the city. Just as the
young people of the communities are
leaving the farm and the smaller
towns for the city, so the motion pic-
ture theater-going public of these
communities, motor clad, are spend-
ing a lot of their amusement money
where they can get 'three acts and a
feature' for a quarter.
"The situation for the smaller the-
ater owner in the smaller towns is
certainly 'not so good'."
FOR SALE
Unrdeased negatives
of features
for
North American Territory
K-131 c-o Film Daily
1650 Broadway N. Y. C.
On Broadway
Apollo— "Stella Dallas"
Astor — "The Big Parade"
Broadway — "The Phantom of the
Opera"
Cameo — "Lady Windermere's Fan"
Capitol — "Mike"
Cohan — "Ben Hnr"
Colony — "California Straight Ahead"
Embassy — "The Merry Widow"
Loew's New York — Today — "His
Secretary"
Tuesday — "The Checkered Flag"
and "A Desperate Moment"
Wednesday — "Stage Struck"
Thursday — "His People"
Fridaj' — "The Lure of the WMld"
and "The Phantom Express''
Saturday — "Mannequin"
Sunday — "We Moderns"
Loew's State — "Soul Mates"'
Mark Strand — "Just Suppose"
Rialto — "The Vanishing American"
Rivoli— "Hands Up!"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Infatuation "
Next Week
Apollo— "Stella Dallas"
Astor — "The Big Parade"
Broadway — Not yet determined.
Capitol — "Dance Madness"
Cohan — "Ben Hur"
Colony — Not yet determined.
Embassy — "The Merry Widow"
Mark Strand — Not yet determined.
Rialto — "The Yankee Senor"
Rivoli — "The American Venus"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "That Rovk
Girl"
700 Houses in Mexico
(Continued from Page 1)
none from England and only now and
then one made in Mexico by some
special company.
There are 44 picture houses in the
City of Mexico, and 700 in the coun-
try. American producing companies
all have Mexican offices to distribute
their pictures. The managers are
combined into a Film Board of Trade,
the president of which is Gen. Ol-
vera. The owners of the theaters are
also organized.
The import duty on films from
abroad is very high — 5 pesos ($2.50)
a kilo. That makes the duty on a
picture of average length about 60
pesos ($30).
Bargaining for Site
Redlands, Cal.— Harry Sugerman,
head of the Junior Theaters, a branch
of the West Coast, has been in con-
ference with local business men re-
garding a site for a $200,000 theater.
T. J. Charette Dead
New Bedford, Mass. — Thomas J.
Charette, 46, owner of a string of
theaters in New England, died at his
home recently.
WANTED
to purcl.ase or rent Motion Picture
laboratory — one with small studio
space preferred.
Automatic Movie Display Corporation
117 E. 24th St., New York City
Tel. Mad. Sq. 1143
it
JOE ROCK
Presents
S"
12-2 Reel Van Pelt Productions
First Two Subjects Ready
"A String of Pearls"
"His Pal"
Distributed by
Chesterfield Motion Pictures Corporation
1540 Broadway New York
This Series Now Available for Greater N. Y. Territory at
HAROLD RODNER EXCHANGES
I
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< FILMDOM
Wn^-
Authority
XXXV No. 15
Tuesday, January 19, 1926
Price 5 Cents
CENSORS
By DANNY
here certainly is no good
)n why the commission (the
on Picture Commission)
Id be continued — its report
't convinced me otherwise."
lus Governor Smith is
ed m The New York Times.
assumed that he has been
ed correctly.
id Governor Smith is right.
e certainly is no good reason
the Commission should be
inued. As a matter of fact,
e never should have been
ere was a period — a long time
-when certain producers of the
cat variety made pictures which
far from right. They offended
any ways. They were an insult
is industry — as were their mak-
Today, thank Heaven, it is dif-
t. Most of these alley cat pro-
ps have found their way else-
e. We have a few who today
d like to do some ridiculous, silly
;s. But, generally speaking, the
5try is clean. Pictures are clean.
there is no need for censors —
r in New York, or elsewhere.
Roxy's Move
irt Schindler, a musician and ar-
jf unusual standing, will have an
{Continued on Page 2)
Still More Houses
Omaha Chain Growing — Famous in
St. Joe— F. and R. Activity Be-
comes Even More Pronounced
More and more theaters for the
Mid-West. Yesterday's developments,
as contained in special dispatches,
follow:
St. Joseph, Mo. — Eli Shire, Famous
Players' partner at Lincoln, Neb., will
build a theater here and others else-
where are talked of. Sam Harding of
Kansas City is associated in the pro-
ject. The latter is interested in a
chain in this section.
Omaha — The World Realty Corp.,
which controls five important thea-
ters here and last week closed a deal
with Epstein Bros., who own several
houses and will build six more in var-
ious neighborhoods, is out after a
(Continued on Page 5)
Ward Opens Own Laboratory
G. Bert Ward has leased the lal:)or-
atory at 216-222 Weehawken St., Un-
ion City, N. J., formerly occupied by
the Film Developing Corp., which
will be called the Ward Cine Labora-
tory, Inc., The building has three
floors equipped with modern appara-
tus. Ward started his career with
the Company at Orange, under the
famous Ed Porter, in the early days
of the industry.
'wo New Baltimore Theaters
•Itimore — A theater building to
$500,000, which will include 30
ling alleys, a poolroom and other
sational features, together with
ral stores, will be erected on
nsylvania Ave. at Fulton, by
rles Raith. Construction will start
tly. The theater section will have
pacity of 2,500.
3uis Morganstern will install a
ter in the community building
.iberty Heights Ave. and Gwynn
Junction. It will seat 400.
East Side Finances
$1,250,000 Bond Issue to Cover Four
Theaters to Have Total Seating
Capacity of 3,420
The American Bond and Mortgage
Co., Inc., is floating a $1,250,000 issue
of 6j/2 per cent first mortgage ser-
ial gold bonds to finance four thea-
ters planned on the East Side by the
Delancey-Clinton Realty Co., Inc.
The bonds will mature in from two
to fifteen years, will carry interest
payable twice a year and are being
sold in denominations of $1,000, $500
and $100.
The theaters are: A combination
theater and commercial building at
180-186 Suffolk St., running through
to 11 Clinton St.; the theater propen
will seat 1,220. The six-story building
(Continued on Page 5)
Powers May Lease Space /
OS Angeles — ^^The old Selig studio,
lired by P. A. Powers, covers ten
;S of ground. Through an ar-
jement to use Luna Park adjoin-
available acreage is increased to
icres. Therefore, Associated Stu-
., Inc., as the plant will be known.
probably lease space to outside
:s. There are four stages.
X GWYN is Box Office. And I don't
J maybe. JAYDEE.— Advt.
To Film Barnum
Life of "P. T." Will Be Made by
Paramount,with Wallace Bfeery
In Stellar Role
Famous announced yesterday it
woind produce a picture based on the
life of P. T. Barnum. It will be called
'^The Greatest Show on Earth," and
star Wallace Beery.
Monte Katterjohn two years ago
began to study the life of Barnum
and put it into scenario form.
To supplement Katterjohn's story
with additional biographical data
Paramount has purchased W
(Continued on Page 5)
Robert Pritchard Dead
Robert Pritchard was burned to
death early Monday morning in a fire
in his room at the ,Richmojid Hotel.
Pritchard for a time wrote publicity
for First National sales department
and resigned on Dec. 26. He was 57
years old.
Famous Dissolves Coast Story Dept.
Los Angeles — Famous has dis-
solved the story department on the
Coast — all storios from now on will
be read and purchased in New York.
Mary O'Connor will join some other
company.
Opposition to Casting Bureau
Hollywood — Louis Lacas, 519 Tem-
ple St. and A. W. Jacobs, 655 N.
State St., are circulating a petition
which will later go to Fred Beetson
asking for certain changes in the
Central Casting Bureau.
Barthelmess in "Ransom's Folly'
switch in production plans makes
ansom's Folly" by Richard Hard
ing Davis, Dick Barthelmess' ne^t
picture and not "The Kid from Mgi'n
tana." Sidney Olcott will direct
Will Censors Go?
Republican Political Strategy of Not
Opposing Governor Smith May
Result in Commission's Death
A change in political front of the
Republican party and new tactics of
passive resistance in meeting Demo-
cratic influence in Albany may have
a vital effect on the future of censor-
ship in this state.
Following an important Republican
conclave in New York last week, Re-
publican leaders returned to Albany
over the week and determined to
throw no obstacles in the path of
Governor Smith and his program.
The G. O. P. is determined to do
everything which is consistently pos-
sible from a party viewpoint to dodge
a repetition this year of the fights
that retarded the legislative wheels
(Continued on Page 5)
Warners Selling
Theaters in Lexington, Concord and
Columbia, N. C, Annexed by
Charlotte Chain
Atlanta — Ed Turner, president of
the Carolina Theaters, Inc., when in
Atlanta, said his organization was
about to take over the Warner thea-
ters in Concord, Lexington and Co-
lumbia, effective Feb. 1. On this same
date the company will annex the the-
aters at Elizabeth City, Statesville,
Rock Hill and the suburban theater
at West Asheville. Present operations
include theaters at Hickory, Lincoln-
town and Newton.
-- Raboch Gets Ne«v Contract
Los Angeles — Louis B. Mayer has
signed Al Raboch, director, under a
new contract.
'^--^__FoxTh52^s Seeinristing
Ap'pncaTtmrTias been made to the
Stock Exchange to list 800,000 shares
of non-voting, no par value Class A
common stock of the Fox Theaters
Corp. 3 ^
Metroi6oldwyn Name Changed
The Vetro-Goldwyn Dist. C^rp.
has filed a name change in ^Ib^y to
the; M^tro-Gpldwxia^Ma3?er Dist.
Cor
Sam Warner said yesterday the
deal was on, but added it had not
been closed. The houses are all small.
Fireworks for "Skyrocket" Premiere
Associated Exhibitors, Inc. is en-
deavoring to secure permission to
stage a fireworks exhibition in Long-
acre Square next Saturday night in
connection with the opening of "The
Skyrocket," at the Colony.
T/o Remodel Five Publix Houses
,£ittle Rock, Ark.— Publix Theaters
_orp. will rebuild and remodel their
five theaters here, the Kempner, Roy-
al, Capitol, Gem and Rialto.
Warners Sign Walter Morose*
Hollywood — Walter Morosco will
direct for Warners. His first will be
a vehicle starring Irene Rich.
NELL GWYN— creature of Beauty, Love and |> M -- — - -
Laughter. Great boxoffice 1 JAYDEE.— Advt. | Boxoffice I JAYDEE.— Advt.
■s?S^ but six. NELL GWYN,
Report 25% Increase in Receipts
In response to an inqury from
Educational, as to how "Laugh
Month" is aiding the box ofl[ice, Roy
Tillson of the Fuller, Kalamazoo,
Mich., reports an increase in receipts
of 25 per cent.
New Butterfield House in Saginaw
Saginaw, Mich. — W. S. Butterfield.
who controls the Franklin, Jeffers-
Strand, Regent, Wolverine and Audi-
torium, will build another.
NELL GWYN. Spice is nice. Puts pep
into Box Offices. JAYDEE.— Advt.
THE
2
-3*
DAILY
Tuesday, January 19,
VtLXXXVNo.15 Tuesday, Ian. 19, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
«ger ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
I^^ondon, W. I., Paris — La Cinematographi''
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109 108J^ 109 400
Famous Players ..107^ 107^ 10754 200
Fam. Play. Pfd. ..11714 117'/ myi 100
Film Inspection . . S^i S% ^H 200
First National Not quoted
Fox Film "A" ... 81 81 81 100
Fox Theaters "A". 327A 32'A %2% 3,800
Intern'l Projector.. 14M 14?4 14J4 100
Loew's, Inc 29% 38'4 3854 900
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 2054 20'4 2054 1.000
Pathe Exch. "A".. 79J< 77 79^ 500
Skouras Brothers.. 5S 55 55 ....
Stan. Co. of Am Not quoted
Universal Pictures V . Not quoted
Univ. Pict. Pfd .>Not quoted
Warner Brothers . . I7}i 17 iX 400
Warner Pict. Pfd NotSluoted
In Fewer Crook Pictures
Evelyn Brent will not appear in as
many crook pictures as first planned,
B. P. Fineman of F. B. O. told Har-
rison Carroll, Sunday World writer
in Hollywood last week. Fineman
said several foreign countries had
banned "Smooth as Satin" in its en-
tirety because of the theme.
As noted, British restrictions
against this type of picture have
cently been made more drastic
CENSORS
{Continued from Page 1)
active part in the music department
of the new Roxy theater. Otherwise
he will continue with the Schola Can-
torum, one of the outstanding musical
organizations of this country. How he
will operate is as yet a question. But
Schindler has for years favored a
combination of choral music with folk
dances. This should prove highly de
sirable in the new, big house.
Street Advertising in Paris
How quickly the picture folk will
grasp the opportunity opened in Par-
is is questionable. But now that the
Municipal Council has allowed 1,000
lamp posts to be used for advertising
purposes, the chances are that the ex-
ploitation boys will be on the job
quickly. The regulation decrees that
the signs must be artistic, and must
not be placed on streets which have
special or sentimental associations.
A Deal
A half million dollars invested in
short subjects! For England. If that
isn't a lot of money Pd like to know.
Yet Harry Rowson, of Ideal, slips
into town, slips out again, and no fuss
is made at all. Of this purchase.
That's the way Englishmen have. Of
doing things. And letting it go at
that. No fuss, no talk — just doing
business.
Soviet Invitation to Chapl
The Associated PresS reported
from Leningrad yesterday that Char-
lie Chaplin had been invited to take
part in a film based on Nikolai
Gogol's satire on Russian life, "The
Overcoat."
FOR. R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
with or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. NYC.
B ryan t 3 95 l
Lloyd Hamilton Corp. Chartered
Albany, N. Y. — Incorporation pa-
pers were granted yesterday to the
Lloyd Hamilton Corp., New York,
listing 1,000 shares of preferred stock
and 1,000 shares of common, both no
par. Incorporators are I. M. Michel-
man, R. Liebhoff and A. Johnston.
H. Goldman, 120 Broadway, acted as
attorney.
Predicts Broadcasting of Films
Cambridge, Mass. — Broadcasting of
motion picture films is a definite pros-
pect for the near future. Prof. Ed-
ward L. Bowles of the Massachusetts
, nstitute of Technology, told an audi-
eH<^e. He said motion pictures in
silhbyette already had been trans-
mitted-^uccessfully by radio.
Russell Signed by French Company
_ Los Angales — William Russell has
signed a^Pontract with Concordia
Films Gff of France and will leave
for JB*fris the end of the month.
Two "Big Parade" Openings
"The Big Parade" opened last
night at the Colonial, Boston and at
Poll's, Washington.
FOR RENT
PRIVATE OFFICE WITH
VAULT SPACE AND USE
OF FILM ROOM
Chas, Stern
729 Seventh Ave. New York City
Phone Bryant 1067
iiummnummiiiMiiiim ,
HALPERIN i
Grand Rapids Merger
Six Houses Now Under One Banner
in Michigan City — New One
Building There
Grand Rapids, Mich. — A group of
community theaters is now* under
common ownership as the result of
a deal whereby G. Glen Fleser and
Charles J. Callaghan of the Creston
and E. N. Brown of Brown's Stock-
ing Ave. theater purchased the stock
of Beecher's, Inc., holding corpora-
tion of the Liberty, Madison, Alcazar
and Franklin.
The same interests who purchased
the stock of G. L. Wilier of Beecher's.
Inc., are building the new Galewood,
a neighborhood theater on Burton
Ave., which will open sometime in
April.
Another Uses 'Potato Matinee" Idea
Hagerstown, Md. — "Potato Mati-
nees" are becoming popular in the
East. During the past few weeks the
idea has been put in use by several
owners of neighborhood houses in
various cities. Now comes Nixon's
Academy, which allows children to
see the Saturday mroning show upon
presentation of a "spud," or any other
vegetable, at the box office. The
vegetables are turned over to charity.
Weingarten Loaned to Levee
Los Angeles — By special arrange-
ment with Jack Coogan, Sr., Larry
Weingarten, publicity director of
Jackie Coogan Prod, has been loaned
to Mike Levee to handle the cam-
paign on "Molasses." Since dispos-
ing of the United Studios Levee has
organized a producing company and
will make two or three pictures a
year. Weingarten maintains super-
vision of the Coogan press depart-
ment.
Nosier Leaves for Hollywood
Lloyd Nosier, film editor of "Ben
Hur," left for the M.-G.-M. studios
yesterday He came East with Fred
Niblo four weeks ago to attend the
premiere at the Cohan. Upon his
return, he will take a vacation be-
fore resuming work again. Nosier
edited the picture from 850.000 feet
to 12,000 feet.
STOCK SCENES
NEGATIVE AND POSITIVE
P R l_N T S
Stone film Library
"jaO W. 42nd St. ROOM 303
Phone Wisconsin 3770
WANTED
News cameramen in every Jewish cen-
ter throughout the world to photo-
graph the most important Jewsh
events of today and scenes pertaining
to ancient Jewrish history, for the
we»kly "JEWISH PICTORIAL RE-
VIEW."
For terms, write or cable,
IVAN ABRAMSON. Pres.
JEWISH EDUCATIONAL PIC-
TURES, INC.
729 Seventh Avenue
Cable Address, "JUDPICT,"
New York
Metropolitan Signs SchildkrM
Hollywood — Metropolitan Pic
have signed Joseph Schildkraut.
HAL ROACH P«sev7y
m.
"Charley M
Boy/"
Pathecomedy
This is a 'Cornerblock' cut furniii
FREE for all Pathecomedies at 3]
exchange.
LOBBY FRAME;
OF THE BETTER KIND j
LIBMAN-SPANJER CORP. ',
1600 Broadway New York Cil
Tcl-CSickering 5550 Sluu\- R(hm;
BIG EXECUTIVES need capable
assistants. There will be one avail
able after February 1st, a man of 3S
unmarried, with six years of thorough
experience in the film business, three
of which were spent as Traveling
Auditor for one of the industry's big'
gest companies. He has traveled
throughout the U. S. and Canada,
covering all film exchange centres.
He would prove invaluable as Pro-
ducer's Representative. Permanent lo-
cation in New York preferred but
traveling agreeable if salary is inter-
esting.
CONSIDER the qualifications — abil-
ity, experience, loyalty and conscien-
tious devotion to YOUR interests.
What can you offer? Address
Box M-284 }
Film Daily 1650 B'way, N. Y. C
OBVANT a?'*0-ST44
Reuben S-ajviuei^.Ino.
i540 broadway
NewYork
Insurance Experts to the Theatrical
And Motion Picture Industry
^♦♦♦♦.•♦.♦♦.•♦.♦♦.♦♦.♦♦.♦♦.♦♦.•♦.♦♦.♦♦.♦♦.•♦.•♦.♦♦.•♦.♦♦-♦♦.♦♦.•♦.•♦.♦*. 1
DURATi2:p
YOUR FILM Li
-mm
< PROKCIO
220 WEST 42^ STREET
NEW YORK
PHONE
:HiCKERlNC ALiANA.LC
"^^^ei^^^^k^
By Harry Hershfield
creator of "Abie the Agent'*
and other nationally circulated comics
America's leading
Comic Artists and Writers
Are Talking about
Metro-Goldwyn-Mayer's
Miracle Comedy
THE
Ji
4
-pn^.
DAILY
Tuesday, January 1*1
'ALMOST INDISPENSABLE
To Producers, Distributors and Exhibitors"
says
Greater Amusements
i
An Important Factor
WITH the advent of the new year, the entire industry
is looking forward to issuance of the Film Year
Book, printed each year by Film Daily.
The Year Book fills an unusual niche in the industry,
for it has become recognized as the most reliable printed
authority on general film information, whose value to the
trade cannot be overestimated. It is a handy reference
guide, printed in compact and concise form, so that its in-
formation is easily accessible to the reader.
The Film Year Book has become almost indispensable
to producers, distributors and exhibitors. The manner in
which its every issue is filed and used is proof of that. As
a source of information it is unrivalled in the field — a dis-
tinct credit to the industry it serves.
Editorial — Greater Amuiements— Dec. 26, 1925
Referring to the
1926 FILM
YEAR BOOK
OUT NEXT WEEK
)
^11
THE
ly, January 19. 1926
jggg^
DAILY
ill More Houses
(Continued from Page 1)
of combination houses in 15
;ka cities, starting with Colum-
id Fremont. The Columbus
will cost $100,000 and Fre-
$150000. All new theaters are
t 1,000, except in the case of
gs and Grand Island where
)acities will be larger. Univer-
mous and A. H. Blank are no-w
d in fortifying their positions.
sal is marking time, after sev-
ditions to the Hostettler circuit
xh several deals in Nebraska
ider consideration. Famous,
has a foothold at Lincoln, is
ready to expand as evidenced
move in sponsoring, with Eli
a theater at St. Joseph. Blank
expected to expand in Nebras-
lOther circuit expected to prove
or in Nebraska is the Frank
;ment Co., which is controlled
)rth American Theaters Corp.,
ed as an ally of Producers Dis-
ng Corporation. This company
n Omaha house and is expected
len its scope, now confined on-
to Iowa, to include Nebraska.
neapolis — F. and R. continue to
orward. William Hamm, one
wealthiest and most powerful
in this section of the country
1 important factor in F. and R.,
hing the activity. L. J. John-
n architect, has been hired to
: all his time to planning new
rs. The company is dickering
site at Minot. N. D.. with a
!r of other deals under consid-
1.
ile there has been discussion of
anolis suburban theaters to be
d l)v the circuit, no decision has
made.
uth — ^The opening of the Or-
1 as a first-run is expected to
matters easier for open market
I )Utors to get in.
Paul — Prod. Dist. Corp. is ex-
H to enter the city in a theater
:ion of some nature. A deal is
ng fire in New York accordins'
)ort here. Whether or not it is
Pantages and North American
ers ""orp. cannot be determined.
iree Faces East" for Carnival
o Riesenfeld will direct the pre-
of "Three Faces East." to be
ted as part of the entertain-
at the Motion Picture Carnival
e Plaza Feb. 3.. by the Film
al Benefit Bureau.
Premiere for "Nell Gwyn"
5. Williams of British National
res, Ltd^, will give a private
ng of "Nell Gwyn" at the Ritz
le evening of the 25th.
Exhibitor: A«k at the Film Exchange*
for the
icmoiic Aiusic
'm6m
Cue „SAcc(^
Uttla to >«k for, but it's the only
able aid you can give your musicians
to help pot the picture over. (-
To Film Barnum
(.Continued from Page 1)
Werner's biography, "Barnum," pub-
lished two years ago.
Beery will arrive in New York on
Sunday to discuss the part. The
director has not as yet been selected
Although the story of Barnum con-
tains many incidents pertaining to
circus life, the picture will not be
a circus picture. It will, of course,
contain many scenes of "big ring"
life.
Hoffman Starts New Duties
Hollywood — Milton E. Hoffman
yesterday assumed duties as execu-
tive manager of the Lasky studio.
His first task will be the arranging
for the transfer of production to
United.
More Stars to "Support" Juniors
Thomas Meighan, Lila Lee and
Chester Conklin have been added to
the cast of "Gldrious Youth," in
which the Paramount Junior Stars
will make their debut, under direction
of Sam Wood.
Gertrude Olmstead Signs
Hollywood — Gertrude Olmstead
has signed a new contract with M.-G.
M. She is now appearing in "Monte
Carlo."
To Make Third
Los Angeles — David Kirkland has
been signed to direct a third picture
for Fred Thomson, "Hands Across
the Border."
Leads in 'Continental Limited"
Hollywood — Jack Daugherty and
Blanche MehafTey will play the lead-
ing roles in "The Continental Lim-
ited," which Edward Sedgwick will
direct for Universal.
Will Censors Go?
(Continued from Pape 1)
last year, with results not so pleasing
to Republican prestige.
Governor Smith is now expected to
appoint John Walrath, former Mayor
of Syracuse, chairman of the censor-
ship commission. That body will then
be entirely Deirocratic. It must also
he remembered that the Republican
party finds many of Smith's recom-
mendations more onerous to bear
than censorship. Bearing these facts
in mind, those f" .liliar with workings
in Mbany j'esierdaj' expressed a
hope — not too pronounced but yet a
hope — that the commission may be
legislated out of existence.
Held Over This Week at
N. Y. CAPITOL
Urban-Kineto's First
REELVIEW
DISTRIBUTORS
East Side Finances
(Continued from Page 1)
at 195 Rivington St., will be remod-
eled to contain an exit for a theater
to be built on the remainder of the
plot; the house will seat 600. A 1,700-
seat theater will be built at 126-128
Clinton St. with a roof garden seating
1,000: there will be a commercial
building in connection with it. The
fourth will be at 185-191 Ave. B. and
602 E. 12th St. and will seat 600.
The officers and directors of the
company are also majority stockhold-
ers of the Bijou Holding Corp. which
guarantees the completion of these
various projects. Bijou controls the
Hadem 5th Ave., 110 St. and 5th
Ave.; Regun, 60 W 12th St.; Cosmo,
116th St. and 3d Ave.; Stadium, 110th
St. and 3rd Ave.; New 125th St. the-
ater, 165 E. 125th St.; Harlem Grand
O. H., 119 E. 125th St.; Harlem
King, 3rd and 125th and Palace, 2402
2nd Ave.
Chicago Bond Issue
Chicago — The Union Bond and
Mortgage Co. has issued for the Na-
tional _ Theaters Corp., a $1,250,000
bond issue at seven per cent to fin-
ance the construction of the new
Paradise theater.
Hank Hearn in Charge of South
Atlanta — Hank Hearn, now with
Oscar Oldknow's Liberty exchange,
has been made Southern district man-
ager for Associated, effective Jan. 23,
with supervision over Atlanta, Dallas,
New Orleans, Charlotte and Mem-
phis.
Tom White to New York
Hollywood — Tom White, produc-
tion manager for James Cruze, is en
route to New York where he will
purchase a large amount of antique
naval supplies for "Old Ironsides."
FEBRUARY 28th
5iira
Incorporations
London, England — New Era Productions,
Ltd., London; to operate theaters. Capital
£10,000.
London, England — Manor Park Pavilion,
Ltd., London; to operate theaters. Capital
£10,000.
Dover, Del. — Universal Pictures of India,
Wilmington, Del. Capital $10,000. Attor-
ney, Corporation Trust Company of Amer-
ica, Du Pont BIdg., Wilmington.
Albany, N. Y.— Vyse Amusement Co.,
Bronx ; theaters. Capital $5,000. Incorpora-
tors, R. Rosenthal, S. Pariser and G. Price.
Attorney, A. M. Pariser, 51 Chambers St.,
New York.
t
Joseph Levering
1*5 directing the
third of the
Molly May Series
■featuring
Violet Mersereau
entitled
"Her First Night
in the
Jollies"
ybu win Tirvcr 5CC a marc elusive n^fwy fhan—
smM
'from the novel by-
J.BrecKenriogeBlus, "
With
eileen percy
Creightdn Hale
OALEFulLER,WM.MDNB andsfarcasf-
—Astran^ man's fishttamaaivrfaic— •
IT'S A GOTHAM PRODUCTION
Distributed by
LUMAS FILM CORPORATION
^-R-
1650 Broadway
SAM SAX, Pres.
New York City
K^--^
iTHE
brAdstreet
FILHDOH
r^RECOCMIZEB
Authority
. XXXV No. 16
Wednesday, January 20, 1926
Price 5 Cents
VALUES
By DANNY
1 Goldwyn giving advice to
rt Wilcox— Wilcox the young
sh producer, whose "Nell
i" will be shown Monday next
: Ritz. Goldwyn, the old timer,
with experience and who knows
cture book. Better than many.
1 Goldwyn: "In this business
is only one thing which counts
lity of product. The best
Is I have cannot play my pic-
— and will not — unless the pic-
measure up to box office stand-
and requirements. My worst
ies will play my pictures — if
are good pictures. That applies
u; to everyone making pictures,
t forget it. Don't think anyone
any prejudice against English
! pictures. They will take pic-
over here and show them, no
er who makes them or where
come from — but they must be
pictures.
Somid advice. Good advice,
icidentally, the truth. Good
ietures are the answer to this
usiness. Nothing else. And
othing else ever will be. Which
ccounts for one company
aving three big successes on
roadway, while the largest
nd oldest producing unit in
he business hasn't had a long
un picture on Broadway in
^nths.
idfwhat Sam Goldwyn told Her-
Wilcox might be told the pro-
rs of Hollywood and Shanghai,
might profit by it.
The Show Windows
le old idea of first runs in key
Which were used as show
lows by the large companies; and
h might help build interest in a
re for exhibitors of nearby com-
{Continued on Page 2)
Jack With M.-G.-M.
OS Angeles — Reginald Barker has
!d a long term contract with
o-Goldwyn-Mayer. Following his
gement with Fox, Barker returns
M.-G.-M. where he made "The
at Divide" and "The White Des-
among others. His first picture
not been determined as yet.
Browning to Make Series
OS Angeles— Tod Browning has
placed under a new contract by
„.-M. to make a series of Tod
wning Prods. The first will be
le Four Stragglers."
"U" in Northwest
Friedman Deal Again Reported On —
Rumbling of Universal Chain in
Minnesota
Minneapolis — Reports are again
current that Universal is negotiating
for purchase of the Friedman theaters
in Minnesota.
Joseph Friedman, who owns the
Tower, in St. Paul, said, that, while
Universal interests are negotiating
for a partnership deal, no agreement
has been reached.
He said Universal "is trying to
establish a strong foothold in this
state, in order to line up against the
Finkelstein & Ruben theaters."
E. H. Goldstein of Universal de-
nied the above report yesterday.
GWYN. The Box Office Girl makes
bow Monday night. — Advt.
Schine SelHng Out?
Up-State Exhibitor, Now Partner
With Universal, May Dispose of
Holdings, GloversvUle Hears
Gloversville, N. Y.— It is reported
that the Schine Theatrical Corp.,
which controls about 60 theaters
throughout the state, with offices in
Syracuse, is negotiating with a
large corporation for the disposition
of its entire holdings amounting to
upwards of $3,000,000.
Meyer Schine, wnen mterviewed,
refused to make any comment, and
iCotitinued on Page 4)
Favors 10% Tax
Governor Baker of Missouri, Consid-
ers Levy on Amusements in Pro-
posed Amendment
Jefferson City, Mo.— Governor Ba-
ker and State officers, in conference
here, have agreed to add a 10 per cent
tax on amusements to the proposed
constitutional amendment, to be vot-
ed on in November. The amendment
would be used to raise added revenue
for the state school system.
Important educators have been m-
vited to Gov. Baker to discuss the
measure on Jan. 26th.
New Twist
Sunday Closing Law Comes Up in
Florida, Where Judge Rules The-
aters Can Operate After Sunset
Jacksonville, Fla.— Those fighting
Sunday closing may find helpful the
decision handed down by Judge John
U Bird at Clearwater, in the case ot
J 'k Gilhooley, an exhibitor, charged
with violating the Sunday law
Judge Bird held that Gilhooley did
(Continued on Page 4)
NET L GWYN won a king's heart and a
nation's love. Mine too! Jaydee.— Advt.
The First Move
Albany — Senator J. Griswold
Webb (Republican) yesterday
introduced a bill to modify the
censorship law so that news
reels would be exempted from
supervision.
The bill is considered the first
shot in the move for the en-
tire abolition of the statute in
which Republican support is
more than a possibility.
Man Power
The Development of New Factors in
Production the Big Feature of
Past Year
Los Angeles — Will H. Hays said
yesterday that to his mind the most
significant feature of the year has
been the growth development of man
and woman power in the industry.
He added:
'The only reason the 600 motion
pictures produced within the year are
not all of the quality of the 200 out-
standing ones is for the same reason
that we do not have 600 great novels
or 600 great plays in a twelve-month.
{Continued on Page 4)
"Bicyding" Is Out
Renewed Agitation Against Practice
Launched in the Northwest —
Exchanges Aroused
Minneapolis — "Bicycling" will not
be tolerated in the Northwest. This
warning, broadcast some time ago by
exchanges and the Northwest Exhibi-
tor Ass'n., was emphasized again at
a meeting of the Minneapolis arbitra-
tion board.
In a case brought by Prod. Dist.
Corp. versus Earl Scott, who has op-
erated theaters at Galesville, Black
(Conti7tued on Page 4)
$10,000 Reward to Spike Report
Boston — In an effort to kill reports
that the building is unsafe, the Met-
ropolitan management has offered a
reward of $10,000, deposited with the
First National Bank, to the person
who can produce information leading
to the origin of the report.
Cantor in "Kid Boots"
While Edward Sutherland is in
Chicago to confer with W. C. Fields,
on "It's the Old Army Game," he
will meet Eddie Cantor, now appear-
ing in "Kid Boots." which will be
produced in the summer, with Suther-
land directing.
No Action on Censors
Republican Course Undetermined
Pending Report of the Hughes
Reorganization Committee
Albany — At present the Republi-
can program does not include non-
resistance to the repeal of the censor-
ship law. Inquiries to ascertain
whether the G. O. P. tactics of pas-
sive opposition to Governor Smith's
program embraced censorship brought
this to light.
The plan as outlined by the lead-
ing Republican majority in the As-
sembly as well as the Senate accord-
ing to the best authorities is that no
action will be taken or the Republi-
can attitude on censorship will not
be known until the Charles E.
Hughes non-partisan reorganization
(Continued on Page 4)
3,000 Seat First Run for St. Louis
St. Louis — It is understood a new
3,000 seat theater, to be independent-
ly operated as a first run, will be
erected here. The identity of the
backers has not been made known,
but ine house will be part of a large
office building at Grand and Delmar.
This step is expected to relieve the
first run situation.
Cameo Music Service Expanding
The Cameo Music Service Corp.,
makers of the "Thematic Music Cue
Sheets" will move from 112 W. 44th
St. to 35 W. 47th St. M. J. Mintz
declares the removal is necessary
because of increased business. He
will install what he says will be the
largest musical research library in ex-
istence.
A king is lOnly a man — and NELL GWYN
is beautiful. — Advt.
Depression in Film Stocks
As a result of a general depression
on the Exchange yesterday a number
of film stocks suffered losses. Pathe
dropped 4^ points; Famous Players
dropped 3H; Fox Film "A," 1^;
Eastman Kodak, J^; Warner Broth-
ers, 1, Loew's, Inc., ^ and M. P. Cap.
Corp., ]4. The Curb remained nor-
mal.
B. & K. Acquire Another
Chicago — Balaban & Katz have
taken over the Washington Square
theater in Quincy, a new house which
has been operating under a split pol-
icy.
Holah Sues "U" for $56,500
Hollywood — C. E. Holak has filed
suit against Carl Laemmle, and Uni-
versal Pictures Corp. for $56,500 al-
leging breach of contract.
"SomcthinK special", said the KinR, eyeing
NELLCVVVN. Special is riuht! Jaydee— Advt.
THE
SB
■<&<
■a9
DAILY
Wednesday, January 20,
Val.XXXVNo.16 Wednesday, Ian. 20, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
tVID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematograph!''
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109 108^ 108!^ 800
Famous Players ..106^ 103^ 103}4 5,400
Fam. Play. Pfd Not quoted
Film Inspection Not quoted
First National 105 1055^ 105 Ji 200
Fox Film "A" .... 81J4 79^ 79^ 1,500
Fox Theaters "A" 335^ i2y» 32% 2,900
Intern'l Projector 14 14 14 300
Loew's, Inc 395i 37i4 38 1,300
Metro-Gold. Pfd. .. 22^ 225^ 22^ 200
M. P. Cap. Corp. .. 20^ 20^^ 20-^ 1,000
Pathe Exch. "A" .. 79% 75^ 7Sfi 800
Skouras Bros Not quoted
Stan. Co. of Am Not quoted
Trans-Lux 12J4 12J^ Uyi 4,100
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers .. 17^4 16 16 1.000
Warner Pict. Pfd. .. liVi 13j4 13"/^ 100
Two Rockaway Theaters Sold
The New theater, at 80th St. and
the Boulevard, and the RivoH, at Hol-
land Boulevard and 91st St., Rocka-
way Beach, have been sold by Max
Selikopf, and his partner, M. Man-
dell.
^MmhtS^
Utmost in Screen Brilliancy
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Brsrant 3040
VALUES
{Continued from Page 1)
munities is dead and gone. Flatter
than a pancake. Today the exhibi-
tion of pictures means only one
thing: good, money making pictures,
If a producer owned 1,000 theaters,
and had only poor pictures for them
he could close them all. For without
good pictures the old reliable public
will close them, anyway. And what
hurts — as much as helps — is that the
more good pictures which are shown
the better Mr. and Mrs. Public want
those which follow. It becomes a
matter of education. A picture which
looked splendid five years ago to the
public would be passed by today.
Because production and other stand-
ards have developed so much.
Chamberlain Sues McElroy & Sharpe
Shamokin, Pa. — The Chamberlain
Amusement Co. has filed suit against
David McElroy and C. J. Sharpe, of
Coaldale, resulting from a deal for
the purchase of 2,400 shares of stock
in the Panther Valley Amusement
Co. by Chamberlain. It is alleged the
stock, representing a majority of the
holdings in the Panther company,
was sold to the Chamberlain organi-
zation without any mention of $60,000
in bonds issued to secure a mortgage
and that Chamberlain was refused ac-
cess to the records, after having paid
more than $10,000 for the stock in
question.
Contract Cancelled
Los Angeles — By mutual agree-
ment, the contract of Robert Frazer
has been cancelled by First National.
He has been signed by Paramount
for "Desert Gold."
"Irene," a Special
Colleen Moore's newest for First
National, "Irene," will be released
as a special.
Texas Directors Meet Feb. 5
Dallas — The Board of Directors of
the M. P. T. O. of Texas will meet
here Feb. 5.
Norma Shearer Coming East
Hollywood — Norma Shearer left
California for New York yesterday
for a vacation.
A. G. Steen 111
A. G. Steen, head of A. G. Steen
Enterprises, is seriously ill at his
home.
27,750 First-Run Seats in Detroit
Detroit — Construction will start
shortly on a new theater to be erected
for Fox. It will seat 5,000 and open
in Sept., 1927. The new house will
give Detroit a total of 27,750 first-
run seats within a radius of half a
mile.
Denies 1st Nat'l Deal with F. B. O.
Los Angeles — The Examiner re-
ports First National has been negot-
iating for the purchase of the F. B.
O. studio on Melrose Ave., for $1,500,-
000. B. P. Fineman, speaking for
F. B. O., denies.
Sheehan Returns from Coast
Winfield R. Sheehan, general man-
ager of Fox, returned yesterday from
Hollywood after four months spent
at the studio. He will remain here a
month and then go back to the Coast
First Nat'l Signs Balboni
Hollywood^ — Sylvester Balboni has
been given a long-term contract by
First National to direct.
Arrivals from the Coast
Charlie Chase and Leo McCarey of
the Roach studios arrive here today
from the Coast.
F. Richard Jones is due in town
from Hollywood on Sunday.
W. B. Frank, Eastern representa-
tive for Roach, has returned from
Hollywood.
Walsh Here
Raoul Walsh, who will direct
"What Price Glory," is in New York
from Hollywood to put final touches
on the scenario. He expects to be-
gin filming on the lot in Hollywood
Feb. 10.
Stewart, Phillips and Dean to Tour
Hollywood — Anita Stewart, Doro-
thy Phillips and Priscilla Dean will
tour the world together. They expect
to leave here in the Spring and will
be away a year.
Jannings Here in Summer
Emil Jannings, who has been signed
to star by Paramount will arrive in
this country in the summer.
The finithing touch of refinement on
an elaborate production is the
handcotoring bj
/^Tc/f-
The Perfect Handcolormg of Film
S28 Rirerside Drive Telephone |
New York Momingside 1776 !
CHROMOS TRADING COMPANY
1123 BROADWAY
FINANCING SERVICE FOR
FILM PROPOSITIONS
Our Reasonable Rates and Convenient
Terms Are Worth Investigating
Suite 1207-8
All Dealings In Confidence
'Phone Watkiiw 4522
Out-of-Towners at "Naked TriJ
The committee in charge of
forthcoming A. M. P. A. "Nj
Truth" dinner and dance rep
many requests for tickets from n
points outside of New York. Chs
Einfield, of First National, is h;
ling the sale.
HAL ROACH Pnestm-
CharleV/:
Chasb
CharleyM^
I Boyr
Pafhecomedy
lisl
|(
This is a 'Cornerblock' cut furnisl
FREE for all Pathecomedies at jf
exchange.
FOR RENT
PRIVATE OFFICE WITH
VAULT SPACE AND USE
OF FILM ROOM
Chas. Stern
729 Seventh Ave. New York Citjl
Phone Bryant 1067
ARENA CHOP HOUSE
148 West 46th Street
Rendezvous of the Film Trade
A quiat plact u talk husiniit
Luncheon Blue Plates 60c up
Also a la Carte
— PRIVATE DINING ROOMS—
the
con
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I want some real salesmen for.
the Western territories, meni
who aren't afraid to hit the<
sticks, and who will make more s
money than they could ever
see in the film business before.
Write me at once, as I am now
alloting territories. I
NAT. BARACH
M-286 c-o Film Daily
1650 Broadway N. Y. C.
"WE NEVER DISAPPOINT"
piflw m
.irABORATORics,
L INCORPORATED ^
220 WEST 42^-° STREET
NEW YORK
PHONE-CHICKERING 2937
ALLAN A.LOWNES, CEN.MCR.
MARSHALL
NE1LAN»S
great comedy hated on
his own story wicK
SALLY O'NEIL
CHARLES MURRAY
WILLIAM HAINES
FORD STERLING
(now in its second hig week at the Capitol, N. Y.)
is the film event
of the day
John Held, Jr*
the nationally-known
comic artist joins
the ranks of the
famous who
welcome
Mike
«
Watch It !
Metro-Goldwyn-Mayer's
Miracle Comedy is IVIaking History
r^
Wednesday, January 20, 1
Man Power
(Continued from Page 1)
The necessary man power does not
exist.
"It is merely a question of finding
men and women who have the talent
necessary to make always the very
best. Motion picture producers are
trying to employ only the directors
and writers who have that ability.
They are doing their utmost to devel-
op them. Directing and scenario
writing are two great professions
that are a part of this and no other
enterprise. Applications by the thou-
sands come from persons who want
to write scenarios or direct pictures.
In most cases they are persons who
are not qualified to pass even the
first test.
"Producing companies are taking experi-
enced writers into the studios and teaching
them the technique of motion picture com-
position. Many of them have learned and
have prospered. Actors, newspaper men,
dramatists, stage directors, artists, photog-
raphers— men whose training would best
make them adaptable for motion picture
directing are being given every opportunity
to learn this new art. Schools for these
purposes have been established by producers.
"These eflforts are succeeding. Every few
weeks the public is shown a picture directed
by a person whose name they have never
seen on the screen, with ai scenario written
by one of whom they have never heard;
and great pictures by those they know are
doing finer things than ever before.
"It is the development of men and women
with the ability to tell a story well on the
screen that has been the year's most im-
portant progress — this, and the growing ap-
preciation and support of the public for the
truly good."
Hays Turns Author
Will Hays is included in a group
of 14 notables, most of them authors,
who have combined in the making
of an unusual book, "As I Look at
Life," just issued by Cosmopolitan
Magazine. In each chapter one of the
fourteen reveals for the first time in-
timate autobiographical facts and de-
scribes his or her emotions in the face
of some unusual experience. As I
Look at Life" is not for sale. Its dis-
tribution will be confined to Cosmo-
politan subscribers.
In Deal With Pantages
Minneapolis — Ben F. Rosenberg, of
Los Angeles, has purchased an inter-
est in the Pantages. While no decis-
ion has been made as to policy, it is
expected to remain a unit of the Pan-
tages circuit.
Bebe Daniels Coming East^
Bebe Daniels' next picture, "The
Palm Beach Girl," is being prepared
by Forrest Halsey and Tom McNa-
mara. It is scheduled to start at the
Long Island studio in February.
The Grand. Buquoin, Destroyed
Duquoin, 111. — The Grand is a total
loss from fire. The blaze started
from an over-heated furnace. Da-
mage, $150,000.
Schine Selling Out?
(Continued from Pope 1)
declined to deny or affirm the al-
leged negotiations for sale.
Universal is interested in the Schine
circuit. E. H. Goldstein denied yes-
terday his company was concerned
in a possible outright purchase.
No Action on Censors
(Continued from Page 1)
committee files its report with the
legislature.
The proposition is to see what
this committee decides relative to the
consolidation of the state depart-
ments. It is reported that the Hugh-
es committee will not recommend the
abolition of the commission entirely,
but will recommend that the func-
tions of the censor board be trans-
ferred to the State Department of
Education. If this method is adopt-
ed then one commissioner will be ap-
pointed by Commissioner of Educa-
tion Frank B. Graves. He will have
full powers and supervision of in-
spection and licensing. This one
commissioner will appoint reviewers,
and a clerical force sufficient to per-
form the duties, much after the ac-
tivities of the present commission of
three members.
It is expected that former Mayor
John H. Walrath of Syracuse, who
was appointed by Governor Smith to
succeed George H. Cobb as a mem-
ber of the commission is likely to be
the head of the commission as
rebrganized.
Seeking Data on Roosevelt
Hermann Hagedorn, director of the
Roosevelt Memorial Ass'n, has left
for the Southwest to gather material
for the motion picture dealing with
Roosevelt and the Rough Riders to
be produced by Paramount.
"Honor Roll" for 100% Members
The M. P. T. O. A. will establish
for its units, an "Honor Roll" to oc-
cupy a prominent place in the Offi-
cial Bulletin. Only members 100%
paid up are eligible.
Fred Martin Dead
Atlanta — Fred Martin, well known
in exchange circles in the Southeast,
is dead. The end came at the Er-
langer Hospital, Chattanooga, where
he had been ill for several months.
Banquet for Charles Johnson
A testimonial dinner and dance will
be tendered Charles W. Johnson,
chief mechanic of the Fox circuit, at
the Astor on Saturday night, by em-
ployees.
Sam Spring Vacationing
Sam Spring, secretary of First Na-
tional, is in Hot Springs, Ark., on a
vacation.
IF YOU ARE IN THE
MA Rff FT FOR A NV RTWD OF
MOTION PICTURE
APPARATUS
CONSULT US- AND ^AVE MONEY
SEND FOR OUR PRICE LIST
Mofion Picture App. Co.. Inc.
Ownership managemenl C.G. Willonshby. Inc.
no West 32nd St.. New York
Phone Penn. 6S64
"Bicycling" Is Out
(Continued from Page 1)
River Falls, Trempelow. West Salem,
Arcadia, Humbert and Melrose, Wis.,
bicycling tactics employed bv the ex-
hibitor were disclosed, resulting in a
severe arraignment of Scott, by W.
A. Steffes. The exhibitor admitted
he had "bicycled" pictures.
Futher evidence of "bicycling" by
any exhibitor will result in criminal
prosecution, the arbitration board
warned, serving notice that its best
efforts are to be devoted to a cam-
paign to stamp out the bicycling evil.
Scott testified that he had lost the
lease of the Marinuka at Galesville,
the theaters involved in the dispute
with P. D. C, but agreed to make an
out of court cash settlement to pre-
vent decision by the arbitration board.
All Set for "M. P. Carnival"
Plans for the third annual "Motion
Picture Carnival" of the Film Mutual
Benefit Bureau, to be held on Feb. 3
at the Hotel Plaza, have been com-
pleted. Proceeds of the affair will go
towards the Kentucky committee for
mothers and babies, according to the
Film Bureau.
The consolidated income account of
the M. P. Capital Corp. for eleven
months ended Nov. 30, 1925, follows:
Total income $431,856; expenses and
interest $154,517; federal taxes $37,-
345; net income $239,994; preferred^
dividends $52,272; surplus $187,722.
The consolidated balance sheet fol-
lows:
New Twist
(Continued from Page 1)
not violate the statute, inasmuc
he operated his theater after st
on the Sundays on which h
charged with a violation. Judge
set forth in his decision that the
clearly defines that theaters, when
crating on Sunday for profit, are
legal. But, according to Judge B
a decision of the Supreme Court!
fines the legal hours of Sunday
being between sunrise and sunsej
It is believed that this decision
be a precedent for action through
the State, as the question of opera'
on Sunday evenings has long be«
mooted question.
I
Rosher Recovers from Inj
According to Berlin advi
Charles Rosher dislocated his s
der when stepping from a ta:
recently. He has entirely recover
Oklahoma City Leads in Drive
With only two weeks more to ;
Oklahoma City occupies first pi:
in the sales drive being conducted
First National.
Flaherty at A. M. P. A. Tomorrt
Robert J. Flaherty, producer
'Nanook" and "Moana," will addn
the A. M. P. A. tomorrow at I
Hofbrau.
, Kane Buys Stringer Story
' "The Wilderness Woman," by i
thur Stringer, has been bought
Robert T. Kane, for First Natiot
release.
We announce
the opening of the
WARD CINE LABORATORY, ik.
216-222 Weehawken Street
Union City, N. J.
Telephone: UNION 4800
Negative Developing and First Prints
Release Prints
Complete Title Service
Amateur Cine Film Developing and Printing
G. BERT WARD, President
rto
i^ you cashing in
On the amazing rise
To Box Office Popjilarity
OF this man
RAYMOND GRIFFITH?
Bve hits in a row ^^^11^
And NOW
^^m. ll!!iUllll| ,111 iji, liffiL «l llil l'« .lilt i!il
HANDS up/
(CLARENCE BADGER PRODUCTION. With MARION NIXON, VIRGINIA LEE CORBIN, MONTAGU LOVE,
MACK SWAIN. 9hm the story by REGINALD MORRIS - Screen play by MONTY BRICE and LLOYD CORRIGAN)
A Ready- to -Play
\^
M
Universal tested it at the box office and no
)ii
LJ
^
\-
READ WHY THIS GREAT PICTURE
IS BEING RE -RELEASED!
Hundreds of exhibitors repeatedly ask Universal to re-release "Outside the Law". In anfiwer to
an unprecedented demand Universal finally decides to re-release it.
A hard-boiled Universalite asks, "How about its box office power today?" And so Universal
answers its own question by putting the picture to the hardest, the most exhaustive, the most
conclusive test possible. Just to prove that the picture is all that any exhibitor could ask for —
to prove that it is more than most exhibitors expect. Read what happened :
At the Cameo Theatre, m Pittsburgh, one of the toughest show
towns in the country, without advance paper or advertising or
exploitation, without special presentation or accompansring fea-
tures, in the worst weather of the Winter (cold, wind, snow, sleet,
rain) this picture HAS JUST BROKEN EVERY HOUSE
RECORD FOR ATTENDANCE AND RECEIPTS— EXCEPT
THOSE PREVIOUSLY ESTABLISHED BY "THE PHAN-
TOM OF THE OPERA."
That's why one of the greatest box office successes the industry has ever produced is now ready
to be re-released — now ready to clean-up again for every exhibitor everywhere
Pi
PRIXCILLA
Sup;
Directed
UNIVERSAL JEWEL
L.\
A
pu the great sensational clean-up
EVERYTHING fiEW— Prints— Paper
Accessories — Press Books!
Everything is new on this picture — all the way from new prints to new acces-
sories of all kinds. A line-up of powerful box oiiice aids unsurpassed for color,
action and every element of box office appeal.
Remember what this picture did in Pittsbtu-g, one of the most difficult show
towns in the whole country, under conditions that were positively cruel, — and
yet "Outside the Law^' came through with the second finest engagement tha*
that theatre has ever had. And that without the new prints, new accessories,
new everything that will be at your disposal when you play itl
It is the opportxmity of a life-time for an extra clean-up; another tribute tO|
Universal showmanship. Now booking at your Universal Exchange!
Presented by CARL LAEMMLE
—s&^
OAILV
Wednesday, January 2
"Guess Who" Contest
Boston Traveler Offers $5,000 in Cash
Audience Picks Names of Stars
from the Screen
Boston— The "Guess Who" contest
for which the Boston Traveler is off-
ering total cash awards of $5,000 is
now in its last week at Loew's State
and Orpheum.
There are six pictures in the "Guess
Who" series which are being state-
righted by Weiss Bros., of New York,
but only four were shown at the two
Loew theaters. The Traveler has
printed blanks daily and has devoted
considerable space to the contest
since the en^ of December. The aud-
ience is asked to identify the stars
as they appear on the screen. All re-
plies are to be held until the fourtli
subject ends its run this week.
Every time the film is shown at
both theaters, there is sufficient light
to see the guide list of actors which
the Traveler has published for each
subject, in this way enabling the aud-
ience to jot down the names in order
of their screen appearance. This, of
course, means increased circulation
and represents the newspaper's inter-
est in the contest. The players on the
screen are not masked. Each goes
through a piece of business and, in
some instances, stars actually ask
from the screen: "Guess Who?"
Persons connected with the indus-
try are not eligible. There will be
$20 in gold to each of ten contest-
ants; $10 each lo 40 more and $5 each
to 154 more. The grand prize will be
a Chrysler sedan; and other prizes,
various articles of merchandise do-
nated by store keepers.
According to Louis Weiss, similar
tie-ups are under way in Milwaukee,
Philadelphia and Detroit. Fox's
Washington has booked the series for
the latter city. In Philadelphia, he
stated, the contest has been _an-
nounced over the radio by "Eno" of
the Gimbel Store station.
Weiss said 150 stars of all compan-
ies appear in the entire six releases
and added the contests are to be de-
veloped at the discretion of newspa-
pers in each city. Where they do de-
velop, he imagines the prizes in the
main, will be merchandise and not
cash. Jack Eaton left for Denver last
night to place the series in distribu-
tion in that territory.
Contracts with Loew Houses
Contracts for the lobby frames and
ticket booths have just been closed
by the Stanley Frame Co. for the new
Loew houses in New Orleans and
Norfolk. Both the State, New Or-
leans, a 3600-seat house, and the Nor-
folk, seating 2400, are from plans by
Thomas Lamb and will both ooen
shortly.
Branham Joins Universal Theaters
Atlanta — Charles G. Branham has
resigned as manager of the Howard
to join Dan Michalove in the opera-
tion of Universal's Southern theaters.
Headquarters not announced.
Ex-Kaiser in Pathe News Reel
Pathe News No. 7 and 8 contain in-
teresting shots of ex-Kaiser Wilhelm
at Doom.
Tax Appeal Fails
No Review for Connecticut Law, but
Industry has Complete Under-
standing with State
New Haven — An effort to have the
United States Supreme Court review
the law imposing a tax on prints has
failed. However, in view of the under-
standing existing between Will H.
Hays for the industry and Governor
Trumbull for the state, the rejected
appeal carries no weight.
The industry is paying the tax
and will continue to do so until the
Connecticut legislature meets early
in 1927. At that time, a complete
repeal is looked for.
Notice came yesterday to the clerk
of the Supreme Court here, denying
the petition of the American Feature
Film Co. of Boston for an appeal
from the decision of the U. S. Court
of Appeals which held the law con-
stitutional.
Originally Fox Film of New York
was a party to the action, but with-
drew. The complaint was that the
law was one of police powers rather
than a revenue measure. Instead of
having the issue tried out in the dis-
trict court the matter went by agree-
ment to a constitutional court con-
sisting of three Federal judges, who
decided for the State.
Smith Heads Milwaukee Board
Milwaukee — G. A. Smith is the
newly-elected president of the Film
Board of Trade. Other officers are:'
Frank De Lorenzo, vice-president;
Max Stahl, treasurer; John Ludwig,
sergeant-at-arms, and Ben Koenig,
executive secretary. New members
of the Arbitration Board include:
Smith, chairman; Edward Dollen-
ford, Sam Shurman, J. Frackman and
De Lorenzo.
Waug, District Manager for Saxe
Milwaukee — Howard Waugh, man-
ager of the Alhambra, has been pro-
moted to district managership for the
Saxe Amusement Enterprises.
Saxe will build a new $500,000 the-
ater in Kenosha, Wis.
Preparing Vehicle for Fields
While Edward Sutherland, who is
to direct W. C. Fields in "The Old
Army Game" speeds Eastward from
the Coast, Luther Reed and Tom
Geraghty, are on their way to Chi-
cago where to confer with director
and star. Actual filming starts here
Feb. 15.
New $1,000,000 Bronx Theater
John J. Tully, Alexander Selkim
and David Mintz have purchased
property on Allerton Ave., at Cruger
and Holland Aves., for a 2,000-seat
theater, stores, bowling alleys and of-
fices. It will cost over $1,000,000. At
present they are finishing the Park-
hill, in Yonkers.
McNamee Replaces Bartlett
Edward ("Ed") McNamee has
been appointed sales promotion direc-
tor for F. B. O. He succeeds R. K.
Bartlett. recently resigned.
F. & R.'s New State Opens
^'Minneapolis — Finkelstein's & Ru-
ben's new State theater opened last
night.
Mussolini Film
Fascist Movement and Italian Pre-
mier Basis of Film In Which
Harry Durant is Interested
Harry C. Durant, father of the
Connecticut tax law, is now at Nice
and, according to the Herald-Tribune,
is discussing a film depicting the life
of Premier Mussolini and the history
of the Fascist movement to be pro-
duced by a group of New Yorkers.
He said that he had seen Mussolini
and had about completed the arrange-
ments for making the picture next
summer. He said that no commer-
cial interests were involved.
Durant stated the idea of preserv-
ing the career of the Italian dictator
originated some time ago and that
he had been working on the plans
since last fall. The author of the
story, which will be the background
of the film, has not yet been decided,
but Durant said that his choice would
be either D'Annunzio or Richard
Washburn Child.
Series of "Strand Frolics"
Joseph Plunkett is planning the
production of a series of "Mark
Strand Frolics of 1926." "The Reck-
less Lady" goes into the Strand Sun-
day.
Tom Mix at Rialto
Tom Mix in "The Yankee Senor"
will qro into the Rialto on Sunday.
'American Venus" at Rivoli
"The American Venus" will be at
the Rivoli, starting Sunday, also the
fifth of the John Murray Anderson
revues, "Garden of Kama."
Preview of "Just Suppose"
A preview of "Just Suppose," to
be followed by a dinner-dance will
be held tonight at the Plaza, the pro-
ceeds going to charity.
New Cranfield & Clarke Series
A new series of two-reelers, based
upon paintings by famous masters
will be released by Cranfield &
Clarke. The first is "The Angelus,"
by Millet, and the second "The Doc-
tor," by Fildes. They are the first of
12.
F. B. O. Housewarming Friday
F. B. O. will hold a housewarming
in its projection room at 1560 Broad-
way on Frid^ - at 4 P. M. "Flam-
ing Waters," and "Mazie's Married"
will be shown.
Whittaker Scenarist on "The Nest"
Charles E. Whittaker has been
engaged to write the scenario on
"The Nest," selected by Excellent
Pictures as the first Pauline Frede-
rick vehicle. Will Nigh will direct.
Pay $200,000 for Bronx Theater
Boris and Keller have purchased
a theater and 14 stores at Westches-
ter and Forest Aves., and 156th St.,
held at $200,000.
Barthelmess 111
Richard Barthelmess has the
grippe, and is not expected to return
to work for a week.
Presentations
A feature dealing with th
ner in which first-runs buii
programs and written from
gle of one who sits out from
Designed solely J or the pui^^
conveying to exhibitors ideat
used, in developing their own
Rivoli
Unit No. 1. — Overture: "P<
Peasant," Von Suppe. Tii
minutes.
Unit No. 2.— "Man or II)
Film novelty presented by I
Pictures. Time, 7 minutes.
Unit No. 3.— Eddie Elkins a
Melody Mixers, (a) George
win's "Rhapsody in Blue" a;
"Sometime." For the last i
the house is darkened and in i
to the rear of the stage is seer
ture of an old couple seated at
place. The scene fades into an
setting with the old man ;
"Sometime" on the cello and '
lady knitting. At the comple.
the number the actual scene fsf
to the painted scene again. T
minutes.
Unit No. 4. — Harold Ramsay
organ playing "Sleepy Time
Words flashed on screen with
panying comedy cartoon. Ai
invited to join in the chorus.
4 minutes.
Unit No. 5.— Rivoli Movi
Time, 8 minutes.
Unit No. 6.— "Skylarks"
Murray Anderson's presentatid
ting of futuristic design witl
clock face in center of spread. .
drop sky effect with large fulll
Company of about twenty in J
of costumes with entertainmet
sisting of dance numbers, voct
and finishing up with a J^
group of flying acrobats. Ti
minutes.
Unit No. 7.— Feature: "Hanr
Time, 67 minutes.
Unit No. 8.— "Topics of the
Time. 4 minutes.
In the Courts
A suit has been filed in t
preme Court by Albert M
against William O. Hurst, to i
$5,000 paid for stock in Hursi
The plaintiff sues on the grou;
he had advanced the money (
resentations by Hurst that 1
ready to make a film from th
by George V. Hobart, "Lo^
Laughter," adapted from th.
"It's Up to You, John Henn
that Bobby Clarke and Paul '
lough had been engaged as
The plaintiff alleges that the
sentations were false and tf
picture was not made.
The case came before S
Court Justice Glennon on an i
tion to strike out the answer,
alleges that the plaintiff bouf
stock with full knowledge
facts, was appointed treasure
knew that the money was to
vested at the risk of the busine
used for general expenses,
court refused to strike out t
swer.
Roche Quits Warners
Los Angeles — John Roche 1
minated relations with Warn
mutual consent.
^y, January 20, 1926
^;
Announcing
the
. Premiere
of the
HERBERT WILCOX PRODUCTION
DOROTHY GISH
in
NELL GWYN
to an invited audience at the
Ritz Carlton Hotel
New York, January 25th at 8:30 p. m.
<«)>>-
Introducing a new personality
NELL GWYN, the Box Office Girl
British National Pictures, Ltd. J. D. Williams, Managing Director
THE
10
j2^
DAILY
Wednesday, January J
Newspaper Opinions
New York
"The Sea Beast"
Warner Bros.
Warners
AMERICAN— Another saga of the seas,
glorying as much in the brutality as in the
glamour of old whalingr days, * * * "The
Sea Beast" is a grim tale, relieved by some
terrifying whaling adventures and several
beautifully played love scenes.
* • • John Barrymore has never seemed
so human before, indulging in slapstick bits
and running up and down riggmgs. His
contortions in the agony scenes might well
have been spared, however. • * *
DAILY MIRROR — * • • is aU Jolm
Barrymore. John of the incomparable pro-
file, John the flaming lover, John, the half
insane whaler despot, with his hair matted
and hanging in his eyes, John Barrymore
realizes in his current photoplay offering a
magnificent histrionic achievement. You will
be thrilled or you will be upset by this
photoplay. It steers no half-way course.
• * •
DAILY NEWS — * * * on which you may
spend all the praises at your command and
still feel that you haven't done the piece
more than half justice. • * • confronts you
with one of the most ghastly scenes ever
screened and it leaves you creepy with hor-
ror. And yet the suggested process of cau-
terizing the stump of Ahab's severed leg is
less moving than the torture depicted in
the lines of Barrymore's face as the black-
smith on board the whaler sears the wound
with irons glowing from the forge. • • *
EVENING JOURNAL—* • * John Bar-
rymore does some excellent acting and the
trend of the tale gives him an opportunity
to do a "Dr. Jekyll and Mr. Hyde." * * *
The sea scenes are spectacularly thrilling,
and the furious lashing of the wa'ves and the
overpowering storm are marvelously done.
« » «
EVENING WORLD— • • • it is good
drama, and the final embrace of the lovers
brought rousing applause such as is rarely
evoked from an audience. • * * it was a
Barrymore starring vehicle, and he made
the most of it. His agonies when his
wounded leg was seared with a red-hot
harpoon were almost too realistic. His mad-
ness was convincingly more than mere make-
up. "The Sea Beast" is well worth seeing.
• • •
GRAPHIC—* * * "The Sea Beast" is a
whale of a tale. It has plenty of action,
suspense, thrills. Jealousy, revenge and love.
The atmosphere is convincingly real and the
east excellent. A gripping story well done.
• « •
HERALD-TRIBUNE — • • * No doubt
"The Sea Beast" will be referred to by every
one as a magnificent production. No doubt
it is. But to us it was a painful and ofttimes
horrifying experience. We simply cannot en-
joy seeing John Barrymore having his leg
torn off by a whale and then watch his com-
panions dragging him back into the boat
with the bloody stump hanging around as
the wounded man froths at the mouth, • • *
If one ever doubted it before he must now
admit that John Barrymore is as great a
make-up artist as Lon Chaney. • • •
MORNING TELEGRAPH—* * * one of
the most powerful and virile character ever
seen on the screen. His mad sea captain
in "The Sea Beast" is a fine achievement
for Barrymore, and from the standpoint of
production a tremendous victory for Warner
Bros. * * * a fine and dignified production,
filled with the salt tang of the sea and il-
lumined with the glory of young love. • * •
SUN — * * * confesses to a typical movie
heroine and to an incurable case of movie
romantic love — which, among other things,
are not to be found in the Melville book.
* * * I think that the Warner Brothers
have a picturesque, melodramatic success on
their eight hands. • • •
"The Sea Beast" is picturesque romantic
melodrama — interest in which is heightened
by Mr. Barrymore's very effective acting.
TELEGRAM — • • • After the picture
ended its vigorous scenes of old whaling days,
waves of applause swept the theater. You
will go away haunted by Barrymore's eyes,
that can turn a whimsical young scamp into
something of a sea beast himself. • • •
His face also is radio-active in aiding Bar-
rymore to play at least four different men
throughout the story. No one can equal the
isturine cast of his countenance. • * *
TIMES-;* * * Mr. Barrymore's real tri-
umph in this photoplay comes in the second
half of the picture, for he has a great oppor-
tunity as the grim master of a whaler with
a mixed crew of half-mad yellow, white and
black scum. * * *
The exploits with the whale are not as
effective as they might be, and virtually all
one perceives of the monster is its tail splash-
ing in the water. • * *
This is a good production and one which
contains much interest, but it is not a great
photoplay.
Out-of- Town
"Stella Dallas"— United Artists
Colonial, Boston
GLOBE-^* * * Henry King, the director,
is too good a showman not to use comedy
relief — but the sheer beauty and poignancy
of the film created an impression that is hard
to forget. • • •
HERALD — * * * Under the direction of
Henry King, what was originally a com-
monplace novel with a poignant theme, has
been made into an admirable gentle film,
smoothly and intelligently done, and excel-
lently acted. * • * are few film characteri-
zations as poignant and roundly conceived
as those of Belle Bennett as the buxom
Stella, and of Lois Moran, as Laurel. • * ♦
POST—* * * "Stella Dallas," the great-
est mother-love story ever filmed. * * * It
is a beautiful and heart-rending picture of
the love between a mother and her daughter.
* * * Belle Bennett gives one of the great-
est screen performances of all time as Stella
Dallas. * * *
TRANSCRIPT—* * * the fine touch, the
delicate etching, of Mr. Henry King, who
in two hours on the screen tells the story
of this mill girl from the time that she met
the young barrister, trying to forget another
love and happier surroundings, until she
stands on the sidewalk in the rain watching
through the window the wedding of the
daughter of their marriage, whom she has
forsaken for the daughter's own good. * • *
TRAVELER—* * * A well directed pro-
duction with a cast which could not be sur-
passed. The work of Belle Bennett as Stella
Dallas is one of those things that happen
just about once in a cinema year. She has
made a most sympathetic character of Stella.
Censorship Arouses Pastors
Birmingham, Ala. — The present
censorship of films used in theaters
of Birmingham will be the subject
of an investigation by the social ser-
vice committee of the Pastor's union
of the Birmingham district, accord-
ing to a decision reached at a meet-
int? of the union.
The union determined to investi-
gate especially the work of the "bet-
ter films committee" in connection
with the pictures approved for local
use. The decision followed an ad-
dress before the union by Mrs. Du-
pont Thompson, social and religious
leader, in which she charged that the
city ordinance under which pictures
are censored "is not accomplishing
the desired results."
Seven Units Chartered in Illinois
Springfield, 111. — Marked increase
in corporate activity in Illinois is
shown by the chartering of seven
companres last week, to do business
in this industry. They include the
Manor Amusement Co., Manor The-
ater Co., Maywood Amusement Co.,
Crystal Theater Co., I. & I. Theaters
Corp., Tiffin Amusement Co. and the
Lido Theater Corp.
The Randolph Operating Co. of
Chicago, was dissolved.
Albany, N. Y.— The Wycko Pro-
jector Corp., of New York City, has
increased its capital from 1,000 shares
to 21,000 shares, of which 1,000 have
par value of $100 each, and 20,000
common shares with a par value of $5
each.
Hunter Wkyes, president of the
Wyko Projector Corp., of 130 W.
46th St., has purchased the entire
stock of Sept Cameras, formerly
owned by the Sept Cinema Camera
Dist., Inc. They are to be sold in
conjunction with the Wyko Projector,
a new still picture projector using
short lengths of standard non-flam
film instead of the slides now in use.
The Wyko company specializes in
preparing industrial films for com-
mercial and manufacturing concerns.
In addition, a service is being estab-
lished which will give access to a
complete film library, either in black
or white or in colors covering all the
subjects of the visual education field.
Binghamton Licenses Expire Jan. 31
Binghamton, N. Y. — All theatrical
licenses in the city expire on_ Jan.
31, and an ordinance will be intro-
duced in the Common Council fixing
the license fee for 1926. The prices
to be fixed are:
Stone, $225; Binghamton. $225;
Strand. $225; Symphony, $175; Star,
$175; Regus, $100; Lyric, $100; Citi-
lyne, Happy Hour, Court, Laurel,
Hider. Grand and Peoples theaters,
$75. They will expire Jan. 31. 1927.
"Unclean" Films Attacked
Des Moines — An attack on the in-
dustry and particularly on companies
which permit the production of un-
clean plays that exploit crime and
lower the standard of morals was
made by Mrs. Ida ^. Wise when she
addressed the P. T. A. on "Mobilizing
for Better Moving Pictures."
New Exchange in Milwaukee
Milwaukee — Premier Films, Inc.,
has been organized to operate an ex-
change here. John A. Ludwig, of the
Ludwig Film Exchange, is secretary-
treasurer.
Rubini in New York
Jan Rubini, who has been musical
conductor at the Howard, Atlanta,
has been called back here for another
appointment.
Fleischer to Tour East
Max Fleischer, president of Red
Seal Pictures and the Out-of-the-Ink-
well studios, plans a short tour
throughout the East to visit a num-
ber of first run exhibitors.
Dave Fleischer, of Out-of-the-Ink-
well stuios. is editing a series of
novelties which may be released late
this spring.
Imperial Palace to Be Filmed
Tokio — Pictures will be made of
the Imperial Palace and distributed by
the Government to various public
bodies and associations. Heretofore
the public has not been permitted to
view the interior.
Inter-Ocean Increases Capital
Albany, N. Y. — An increase in
capital of from $100 000 to $375,000
has been filed by the Inter-Ocean
Film Corp., New York.
Back in March
Harry M. Warner, who is en route
to Eurone, will return to New York
March 2.
"Crying Room" in Omaha
Omaha — A feature of
Minnc Lusa, 'which will be e
the corner of 30th and Titus
Sam Elewitz, will be a nurs
ing room" on the second flo<
mothers will be able to s
their children and yet view 1
only plate glass separating ■
from the main auditorium. (
Fisher is architect.
The theater will be comple;
March 1.
i
Sabbath "Vaude" Shows to i
Patchogue, N. Y. — Sunda
ville shows will be an isst
Patchogue election to be
March. Several years ago
paign was conducted to d'
proposition sponsored b;
Glynne, of the Patchogue t
Ever since their victory
day picture supporters ha'
cated and spread Sunday -s
propaganda.
Missouri Programs Bro*!
St. Louis — Programs of
souri are being broadcast b
KMOX. Skouras Bros, ar
those interested in this sta.
largest in the Central Westi
dio has been fitted out on
floor of the Missouri buildi
which the programs are rr
the broadcasting station.
May Lift Sunday B
Pleasantville, N. Y.— At
meeting of the Board of Tr
Pleasantville, a petition waal
ted asking that they permit]
to open on Sundays. The I
ferred action to ascertain th
of the public.
Coast Club Meets ;j
Los Angeles — The motio Ji
division of the California Fl
of Women's Clubs met re<p
which time all chairmen ga-vji
of work done by the clubs, c (
zations, and discussed their la
the year.
Wilton Resumes Old ]j«
Hamilton, Ont. — H. E
who was manager of the S
til the Savoy was opened
more manager of the St:
Savoy having been closed.
Fruends In Another 1
St. Louis — Fruend Bros.,*
cently disposed of the C|i(
Woodland and Kingsland
St. Louis, are considering
a large recreational building i1
and Cherokee Sts., on the sp
Cinderella Airdrome.
$1,500,000 House for C i
Omaha — Plans are under nl
a new theater to cost $l,50p|
seat 2,500. It is underst
Eastern capital will ope
house.
Kern Busts Two
Sabath, Mo.— O. R.'Kernk
chased the local theaters in [
and Nettleton, Ark.
Ire
resented by
Associated
Exhibitors 4
Oscai A.Price
'President
Presi
Booked for a ruru^
at Paramount's palatial
St. Francis Theatre, Saru.
Francisco, home of long-
run pictures, Beginninay
Januarj^2^ ^^ ^ -^
Peggy Hopkins Joyce
^^THE SKYROCKET
A Marshall Neilan Pvoductioru.
Fvowi the Cosmopolitan Maqazine Stovf by AdelaRogevs StJohm ^
Produced b/ Celebrity Pictures Inc [
mr*^.km*m-^ .«<H<-rf ^ — ••
//
\ /
1
" — One of the most pleasing things
he has done!"
Harriette Underbill in N. Y. Herald-Tribune
Hit up the Business with Barthelmess!
rpHE N. Y. Strand is getting fast action at the
box-office this week. "Barthelmess scores
again!" That's been said for every Barthelmess
picture — and it's true again for "Just Suppose"!
Barthelmess SCORES!
rpHRILLS of the polo fields and brilliant romance
put "Just Suppose" among the big winners of
First National's unbeatable array of money-getters
— the greatest line-up the Industry ever saw.
bv.
\.
national
FIIHTI lOllOMM. is mnning away ^fh it !
^^
\
iTHE
<e BRADSTREET
IT FILHDOM
Authority
No. 17
Thursday, January 21, 1926
Price 5 Cents
HE COUNT
By DANNY
ema" of London reports:
t year the German industry
cd 122 films — the British pro-
only 46."
consider these figures, As
. de the 578 features produced
V erica. And you will under-
d,vhy American motion pictures
I international supremacy,
true that of the great quan-
loduced here, many were poor,
r were mediocre, a number, were
ad indeed, and only a limited
Ir were particularly good; with
1 smaller number reaching the
i at mark.
lit in comparison with pic-
<'s 7nade by these two great
II tries the percentage of
, . box office pictures made
I 1 irierica easily outstripped
4>e made elsewhere.
; nation which makes fine pic-
; — and will be — the nation that
outstanding importance all
the world. For motion pic-
ire unconsciously the greatest
propaganda — for nations, for
1 rce.
I A New Star
!■ res Costello, whose father was
great star at one time. War-
irothers make an excellent
f. Her work in "The Sea Beast"
'.entitles her to stardom recog-
k. \%.\^
{Continued on Page 2)
:tras" Dissatisfied
Circulated on the Coast Ask-
nvestigation Into Operation
Central Casting Bureau
Angeles — Dissatisfaction over
erations of the newly created
1 Casting Bureau is evidenced
etition signed by "extra" play-
lo ask that an investigation be
ted by the Hays organization.
Jacobs, of 655 North State St.
ted the petition.
(Continued on Page S)
few Ohio Circuit
mbus, O. — Ten theater units
ng in various sections of the
lave combined and formed a
ompany, incorporation papers
ich have been granted by the
iry of State.
companies involved include the
:ton-Cinderella Theater Co.,
•Webber Theater Co., Sidney-
ic Theater Co., Logan-Ruble
{Continued on Page 5)
Contract Won't Do
T. O. C. C. Dissatisfied with Hays
Agreement — Favors I. M. P. A.
Form — Willing to Arbritate
The letter regarding the uniform
contract which was sent to Will H.
Hays several days ago by the T. O.
C. C. was released for publication last
night. Its general tenor has already
been noted.
Charles L. O'Reilly declares the T.
O. C. C. special committee has rec-
ommended adopting the contract form
drawn by the Independent M. P.
Ass'n as against the revised Hays
contract. The objection to the latter
is that it follows the contract now in
use. However, in order to enter any
discussion with an open mind, the T.
O. C. C. informs Hays of its willing-
{Continued on Page 5)
Rests with Hughes
Republican Machine Awaits Report —
No Place Found for Censors,
Fred H. Elliott States
Albany — There is reason to believe
that the Republican party will accept
the report of the State Government
Reorganization Commission without
any change. The commission is ex-
pected to recommend a consolidation
of the Motion Picture Commission
with any other bureau.
Acting upon suggestion of Charles
E. Hughes, head of the Reorganiza-
tion Committee, Frederick H. Elliott,
{Continued on Page 5)
JWYN the Box Office Girl. And I
fool you. Jaydee. — Advt.
M.-G.-M. Has Novel Reel
Metro-Goldwyn-Mayer on Jan. 25
will release a "Masked Players" pic-
ture for exploitation showing in lead-
ing theaters. Newspapers in many
large cities will cooperate with exhibi-
tors in putting over the campaign.
The picture is in five reels.
Estelle Taylor En Route
Hollywood — Estelle Taylor has left
for a brief vacation in Miami and
Palm Beach, following which she will
continue on to New York, arriving
about the end of January. She will
spend a week there and stop at the
Alamac.
Increasing Output
London — The Kodak Co. is increas-
ing its factory facilities at Harrow.
The yearly output will eventually
total about 800,000,000 ft.
Gilda Gray's Next
Gilda Gray's next for Famous will
be "The Woman Thou Art."
The Riesenfeld Medal
A jury of exhibitors will be
formed within 4 few weeks to
act as judges for the Riesenfeld
Gold Medal, to be awarded for
the most novel short subject
shown during the year ending
Sept. 1, 1926.
The first medal was awarded,
as noted, to L. Starewitch, of
Paris, for "The Voice of the
Nightingale," released here by
Educational.
Henry King Here
Henry King, having just finished
"Partners Again — With Potash and
Perlmutter," arrived in town yester-
day from the Coast to confer with
Samuel Goldwyn relative to new ma-
terial.
Loew to Florida
Marcus Loew returned yesterday
from Washington where he attended
the premiere of "The Big Parade"
and leaves for Florida on the 28th.
Dolores Costello A Star
Hollywood — Warner Bros, will ele-
vate Dolores Costello to stardom in
the near future.
Charles Christie Arrives
Charles H. Christie reached New
York yesterday from the Coast.
Here for Data
Lord Beaverbrook Reported in New
York to Secure Information for
"Daily Express" Film
Lord Beaverbrook is reported to
be in New York from London in con-
nection with the £50,000 film which
his paper the "Daily Express" will
sponsor as a test of British produc-
tion ability.
Beaverbrook's visit is being held
secret and inquiries made yesterday
failed to establish definitely that he
had arrived in New York. From
{Continued on Page 5)
Does NELL GWYN know about love? Yes,
Yesl Yes, Yes 1 Box Office 1 Jaydee— Advt.
Lease to Publix?
It is reported yesterday that the
big theater planned by the Hollander
Dye Company on a Park Place site
adjoining the Loew theater in New-
ark has been leased to Publix The-
aters for a period of years.
The house will seat about 4,000
and, according to comment among
{Continued on Page 5)
Who made NELL GWYN famous? The king
— of English directors, Herbert Wilcox. — Advt.
Deal on for "Kim"
British Nat'I Pictures Interested-
John Robertson May Finally
Produce "Calafia"
J. D. Williams and George T.
Eaton of British National Pictures,
Ltd., are understood to be negotiat-
ing with Maude Adams and Joseph
P. Bickerton, her attorney, for the
production rights of Kipling's "Kim,"
which was originally to have been
made in India by Meador-Robertson
Prod., now dissolved.
Should the deal go through, the
picture will be made in British Na-
tional's own studio near London on
a scale commensurate with Williams'
idea for all-British pictures.
Bickerton is also negotiating with
another producing group for John S.
Robertson to direct "Queen Calafia,"
an Ibanez story which t*ie director
was scheduled to make in Europe
last year. Robertson spent a good
{Continued on Page 2)
On the Ground
Richard A. Rowland, in Hollywood,
Enthusiastic Over First National
Product
Hollywood — "In all my visits to
the Coast, I have never experienced
so much genuine activity, so much
production wealth, so much enthusi-
asm as that now being displayed
among the West Coast units of First
National," declared Richard A. Row-
land, president, who is here watching
production.
"We are in the midst of manufac-
turing pictures that will give our
sales force ammunition to go out and
fairly shoot up the field." he says.
"They can't go wrong with the list
of pictures and stars that is theirs
for the coming season. The man-
agers should feel highly pleased with
this schedule and the salesmen in
turn should go out with the thought
{Continued on Paiie 5)
10,000 New Seats
In Cleveland— 8 New Theaters Built
In 1925— About 135 Houses in
Entire City
Cleveland — Eight new picture the-
aters were built during 1925, adding
10,000 new seats to the city's total.
The new houses are the Cedar, Lee
in Westpark, Cameo, Broadway, Ritz,
Ambassador, Hough at 79th and
Hough at Euclid.
The additions bring the total of
picture theaters in Cleveland up to
about 135 with a total seating capa-
city of over 105,000.
NELL GWVN leads Dorothy Gish to bril-
liant stardom. Sure as you live I Jaydee.— Ad\t.
fN£
■?*
j^^
DAILY
Thursday, January 21,
Vol XXXV No. 17 Thursday, lan. 21, 1926^ j PriciSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1550 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terras (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
francaise, 5, Rue Saulnier.
Quotations
Hieh Low Close Sales
Balaban & Katz .. 67 66fi 67
Eastman Kodak ..109 108J4 108^ 300
Famous Players ..106Ji 104^4 106 4,200
Fam. Play. Pfd Not quoted
Film Inspection ... 6 5^ 6 500
First Natio.ial Not quoted
Fox Film "A" ... 755/^ 77}4 79^ 4,600
Fox Theaters "A". 32 30}^ 32 9,000
International Projector Not quoted
Loew's, Inc 385^ 37H 38 1,300
Metro-Gold. Pfd. .. 22fi 22^ 22^ 100
M. P. Cap. Corp... 20'A 20 20;^ 2,400
Pathe Exch. "A".. 75>4 74^ 75J4 1,800
ikouras Bros 56 56 56 ....
Stan. Co. of Am Not quoted
Trans-Lux 12^ 12J4 12J4 3,300
Universal Pictures Not quoted
Univ. Pict. Pfd. Not quoted
Warner Brothers .. 15 J< 15 15J4 3,400
Warner Pictures ..13 13 13 100
Newman with Loew, Cleveland
Cleveland — M. H. Newman, former
general manager in the West for Uni-
versal theaters, is here to manage
Loew's Allen. The Allen stage has
been enlarged to permit elaborate
presentations.
Whelan Heads Langdon Staff
Hollywood — Tim Whelan, former
co-author of Harold Lloyd pictures,
has joined the Harry Langdon unit
as head of the scenario department.
Theater Destroyed by Fire
Danvers, Mass. — Loss estimated at
$70,000 was caused by fire which
started in the boiler room of the Elm,
following an explosion.
FOR. RENT
BELL - HOWELL
AND
AKELEY CAMERAS
iOUn o; (Ditl'out Cameramen
SEiDEN CAMERA EXCHANGE
729 Seventh Ave. NYC.
Brvari t 3 95 1
THE COUNT
(Continued from Page 1)
"The Sea Beast," by the way," is
doing a marvelously interesting busi-
ness at $2 top at the Warner (Pic-
cadilly). The crowds are constantly
on hand. This is as it should be.
For "The Sea Beast" is a mighty fine
picture. The Warners believe it to
be the best they have produced. They
plan to continue with these big spe-
cials. It is an ambitious move. For
after all, no company is really out-
standing in this business. Until they
produce great pictures. And the War-
ner's program calls for these big
ones.
Hays on New People
Thinks the acquisition of new di-
rectors, new faces in pictures; the
most significant feature of 1925. Yes,
General; we've been harping on that
idea for some time. If the so-called
leaders in production circles will
carry this work on. Then a really fine
achievement will have been accom-
plished. And let's kill off some of
these exhibitors who won't buy a pic-
ture unless "whoozeinit" spells ev-
ery old timer in picture making.
Reichenbach's Memoirs
Harry Reichenbach is writing a
series of articles for Liberty Maga-
zine on the confessions of a publicity
man. The first is called "Fame Made
to Order," and appears in the current
issue.
New Short Reel Exchange
Felix Goldfarb has formed the F.
G. Short Films, Inc. at 729 Seventh
Ave., to release "Magic Reels," a
series of 26 one-reelers in the local
territory.
New Executive for Stoll
London — H. Bruce Wolfe, manag-
ing director of British Instructional
Films, Ltd., has been appointed
joint managing director of Stoll Pic-
ture Prod., Ltd.
To Broadcast "Mannequin"
A review of the story of "Manne-
quin" will be broadcast by Resta
Crowell from Station WRNY tonight.
Deal on for "Kim"
{Continued from Page 1)
deal of time on the script and in lin-
ing up locations in Spain. Then he
withdrew from Meador-Robertson
Prod, and the original program was
held in abeyance. The interest in
"Calafia" and other Ibanez stories
held by John Meador have reverted
to the author who is represented in
New York by Paul Kennedy.
liiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii!iiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiim^^^^
FEBRUARY 28th
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiinuiiiiiiiiiiijiiiiinuiiiiiiiniuiuiiiwiiiiiuwiiiiii^
No Kicks on Zones
Cleveland Film Board Has Received
No Complaints — Exhibitors Dis-
satisfied, However
Cleveland — Mrs. Georgia Moffett,
secretary of the Film Board of Trade,
states that she has not received a sin-
gle complaint against the zoning sys-
tem from exhibitors. This, in face of
the statement that the majority of local
exhibitors is strongly opposed to the
plan as it is now operated.
These two facts are reconcilable,
however. The Cleveland M. P. Ex-
hibitor's Ass'n has never approved or
accepted the zoning plan. All exhibi-
tors' complaints against the plan are
registered with the local association,
and any adjustments or changes are
expected to be worked out between
the two assoc^liaH«rTrot"bt!lweeit-th£,^
Film Board of Trade and each exhibi-
tor individually.
Norris Novel for Fitzmaurice
Samuel Goldwyn has purchased the
screen rights of "Beauty and the
Beast," by Kathleen Norris. Ronald
Colman and Vilma Banky will be
featured. This is the first G§t>rge
Fitzmaurice production to be, reteased
under Goldwyn's contract with United
Artists.
New Head for British K. R. S.
London — John Pearson of Vita-
graph is expected to be elected chair-
man of the Kinematograph Renters'
Society. The annual dinner will be
held at the Savoy on Feb. 9.
Off for Mediterranean
E. V. Richards, together with Mrs.
Richards and Julian Saenger, leave
Saturday for a trip through the Medi-
terranean.
Pauline Frederick Arrives
Pauline Frederick arrived from the
Coast yesterday to star for Excellent
Pictures. The first will be "The
Nest."
Arthur Remains with M.-G.-M.
Los Angeles — George K. Arthur
has signed a new contract with Metro-
Gold wyn-Mayer.
Gross Remains with Chaplin
Hollywood — Contrary to news-
paper reports, Milt Gross will remain
with Charles Chaplin.
Alma Rubens Signs with Fox
Hollywood^Alma Rubens' contract
with Fox has been renewed.
Cameo Installs Printing PI
The Cameo Musk Service
which will move from 112 W
St. to 315 W. 47th St., on a
level front will have its own
publishing printing plant which
2ng installed at a cost approxii
$100,000.
Theater Suit in Cleveland El
Cleveland — The lawsuit, aski
the dissolution of the Ohio
ment Co., one of the leading d
here, has been withdrawn
plaintiff and the business is beii
as formerly, with Leo Kellar,
dent, and M. S. Fine, vice-presi
"Dance Madness" at the Caj
"Dance Madness" opens at
Capitol on Soinday.
WANTED
News cameramen in every Jewnsh cen-
ter throughout the world to photo-
graph the most important Jewish
events of today and scenes pertaining
to ancient Jewish history, for the
weekly "JEWISH PICTORIAL RE-
VIEW."
For terms, write or cable.
IVAN ABRAMSON. Pres.
JEWISH EDUCATIONAL PIC-
TURES, INC.
729 'Seventh Avenue
Cable Address, "JUDPICT,"
New York
This is a 'Cornerblock' cut funr
FREE for all Pathecomedies
exchange.
1
Young lady desires position,
years experience motion pictur i
secretary — bookkeeper — stenograph •
ofHce and business manager — 1
York representative — correspondi
legal knowledge. Employed at pn
— seeking other employment du(|l
discontinuing New York office,
cellent references.
Box S-322 c-o Film
1650 B'way N. Y;
URATIZ
YOUR FILM
;I1UR*
220 WEST42^STRl!
NEW YORK
PHONE
CHlCKERINC ALLAhfA.Li
M:y2
5trvic(J
1121
' ooij
s own!
wkicll
PPfoul
'. m
l<io J
liig
dli'J
•prq
'Ain't it Ainny
how the trade gets wise
in advance when a real
knockout's coming'?
""' 're talking about
lis eveiywhere/*
/
H
^_ Yeah^ didyou read
^ H^liat that wire from the
^ coast to John Ciarl; said
= about us ? • . it said
^^ehind the Front 'is a riot/
The greatest Paramount
Comedy yet /
[(Hi--
kot
pre
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Den-
siili ;■
sioi '\
w ■ '
Blis-
lip J-«
tras
thy
if Hit
Biiif
loi:i.
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life
II
Tanuarv 21. 192fi
-JXI^
DAILY
: ts with Hughes
ontiniied from Page 1)
lanager of the Independent
;s'n, recently conferred with
(ilas Murray Butler, chair-
he sub-committee which is
iig the disposition of the cen-
ommission as one depart-
se elimination will result in
, onomy. Elliott stated Dr.
licated to him that the cen-
!.l not be transferred to the
lal Department, as discussed
No place has been found
nmmission under the new
I ding to Elliott. The Edu-
Department does not want
loring task. This situation
lilt in the Reorganization
ion deciding to remove the
^■ntirely.
lor Smith is, of course, in
t ■ and if tTie Rejublican atti-
• lains unchanged, repeal of
c p may finally go through.
vras" Dissatisfied^
X ontinued from Page 1)
I claims that he has the
many "extras," who charge
• I itism is rampant in the man-
(.f the bureau. Dave Allen,
he office, and Harry St. All-
istant, are not attacked, how-
the players declare that they
n fair.
xtras," according to Jacobs,
uling from the casting office
he persons who are consid-
I "extras" and those who are
; allowing certain persons to
king emplovment in pictures,
leld thev are totally unquali-
Contract Won't Do
{Continued from Page 1)
ness to submit the matter to arbitration
with one arbiter to be selected by
each side and the third, Judge Moses
H. Grossman.
The negotiations between the Hays
office and the Administrative Com-
mittee of the M. P. T. O. toward the
adoption of an agreed form have pro-
gressed to what can be dubbed a sat-
isfactory point. As noted, the results
may have a bearing on the attitude
of the T. O. C. C. because the M. P.
T. O. representations are made on
the basis of the contract drawn up
by the I. M. P. A. and Joseph M.
Seider.
[ease to Publix?
(Cnntinued from Page 1)
xhibitors, has been much
Mfter by several of the larger
ts which hold that their
situation in Newark is not
satisfactory.
tatement could be secured
hblix yesterday.
. '. Caoital Income, $431,856
Miisolidated income account of
' Capital Corp. for 11 months
Vov. 30, 1925, follows: Total
■ .?;4,1 1.856; expenses and inter-
im.SI 7: federal taxes |.^7..145:
•ime .^239.994: preferred divi-
?2,272; surplus $187,722. The
nted balance sheet follows:
£:TS:
$ 95.S,737
rniints receivable, etc ... 5,284,933
nicrest receivable 55,978
, 11,750
I ^uliscribers for preferred
8,000
iijrl furniture less deprecia-
„ 5,160
ei charges 126,941
$6,448,499
IILITIES:
ns $3,689,914
accrued interest, etc., pay-
76,458
51,299
items 275,241
ng cap. stock of subsidiary 2,280
stock 613,400
stock represented by
>22 shares, no par value.. 1.573,113
1 loss surplus 166,794
$6,448,499
On the Ground
(Continued from Page 1)
that the First National product for
1926 is unbeatable from every angle
that can be conceived. I personally
feel that way and I am on the ground
and have rubbed elbows with our
stars and our producer.^ — have
watched their daily work and the
progress on the individual units. I
am coming home with the greatest
encouragement and if I am able to
reflect my enthusiastic spirit into
those in our organization just half as
much as it really is, then I will be
happy."
Here for Data
(Continued from Page 1)
London word came that he had sup-
posedly left for this country.
The "Daily Express," as noted, iii-
tends producing a picture in the na-
ture of a test. The English public
will be kept advised of its progress,
the cost sheet will be published day
by day and the problems met in the
studio aired in the daily prints. In
London, the trade accepts the scheme
as a newspaper stunt, but at the same
time a good deal of interest is being
aroused.
Globt Sells to Klein
Globe Pictures have sold a series
of 26 one-reelers called "Maeic
Reels" to Edward L. Klein Co. for
Great Britain.
P. D. C. Issues Music Information
P. D. C. is issuing advance music
information on "The Volga Boat-
man." Rudolph Berliner prepared the
cue sheet.
In the Courts
The Steinwav Ave. theater of
Long Island City has filed a sum-
mary judgment for $1,778 in the City
Court against Douglas Faulkner on a
note.
Supreme Court Justice O'Malley
has granted an application by the
Lutheran Film Division for permis-
sion to file a new answer in a suit
of Erwin Ostermeier in a suit aeainst
it and Advance Prod. The suit was
brought on an assigned claim of Paul
Krauss of Munich, to set aside a bill
of sale of "The Life of Martin
Luther," on the ground that it wa?
fraudulent. Tlie Lutheran Film Di-
vision in the new answer alleges that
it has received a general release.
Presentations
A feature dealing with the man-
ner in which first-runs build their
programs and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used in developing their own shows.
Strand
Unit No. 1. — Overture: "Jazz
Rhapsody No. 1," by Eniil Gersten-
berger. Time 10 minutes.
Unit No. 2.— Mark Strand Topical
Review. Time. 8 minutes.
Unit No. 3.— Joseph Plunkett's
"New Mark Strand Frolics." Ca)
Rita Owen and "The Cigarette Girls."
Miss Owen in freak get-up of yellow
dress, high shoes and pulled back hair
with pigtails, sings a number and
does an eccentric dance. This is pre-
ceded by the Cigarette Girls. There
are seven cylinders, each bearing the
name of a cigarette. At a half turn
each reveals a dancing girl, (b) Duo
Piano Virtuosi. Dimitri Tiomkin and
Michel Khariton render Valse in C
Sharp Minor by Chopin and "Polon-
aise" in A Flat Major by Chopin.
Two baby grand pianos with curtain
drapes of metal cloth for a back-
ground. Stage dimly lighted with
spots on players. (c) "Pompadour
Days." Pauline Miller, soprano, sings
"L'Amour Touiour L'Amour" by
Friml. Mile. Klemova, M. George
and the Strand Ballet Corps do the
"Pompadour Valse" by Fall. For
this number a back curtain of nile
green georgette is used, a white rail
comes half way across the stage, sil-
houetted against the green, and with
an elaborate jardiniere placed at the
end of the fence. Hanging vines are
suspended from above and a black
oval frame is to the front of the stage
with the scene forming the picture.
(d) De Pace, mandolinist, plays sev-
eral numbers. Wears clown costume.
(e) "The Night Club." Before cur-
tain, which shows huge padlock and
with the keyhole representing the
door and containing the words 'Club
Padlock." Edward Albano, baritone,
sings "I Want What I Want" by
Herbert. The curtain rises upon a
night club scene. A long table is
decorated with flowers and candle-
sticks. They have the French win-
dow background, used before, and
consisting of manv small panes of
tin covered with silver leaf and giv-
ing a brilliant effect. Guests in cos-
tume watch the performance of Rita
Owen who dances again, and De
Pace who plays the mandolin. The
table is lifted and discloses 16 ballet
girls who come forth and dance. The
elevated table now forms a canopy
of red. General ensemble. Time . 34
minutes.
Unit No. 4. — Feature: "Just Sup-
pose." Time. 70 minutes.
Unit No. 5. — Organ Solo. Time, 5
minutes.
Incorporations
Albany, N. Y. — Hoffman Development
Corp., New York; to operate theaters. Capi-
tal $2,000. Incorporators, W. Hoffman, J.
Dempsev and H. Galan. Address: c-o H.
Galan, 55 Wall St.
Albany, N. Y.— Noble, Ryan & Livy, New
York, Capital $50,000. Incorporators, D.
Sidney, R. Eisenberg and M. Bork. At-
torneys, M. Livy, 233 Broadway, New York.
Albany, N. Y. — Noel Coward, New York.
Incorporators, N. Coward, J. Wilson and
L. Donahue.
Albany, N. Y. — Park Slope Amusement
Corp., realty, 1,000 common, no par. D.
Blum, B. Zelenko, M. Hammerstein. Attor-
ney, L. Friedman, 1540 Broadway.
Albany, N. Y. — Downtown Theaters Co.,
Jersey City, 1.000 shares, no par. Morris
Kleban, Matthew H. Kutinsky, New York ;
Ann Feder, Bayonne; Benjamin Heyman,
Jersey City. Attorneys, Heyman & Heyman,
Jersey City.
New Ohio Circuit
(Continued from Page 1)
Theater Co. Muskingum Theater Co..
Lawrence M. Rich. Max L. Fishel.
J. C. Luckay, K. Clark and L. Lon-
don.
It is stated that operations of the
companv will later be expanded to
include other houses.
Albany, N. Y.— Rhode, Rathjen and Wal-
lace, Cold Springs, $7,500, H. T. Immer-
man, T. Eisenberg, M. I. Garvey, Attor-
ney, E. A. Spenser, 100 West 41st St., Man-
hattan.
London, England — Central Cinema, Ltd,,
Stamford ; to operate a theater. Capital
10,000.
Trenton, N. J, — Union Center Amusement
Co., Nine Clinton St,, Newark; to operate
theaters. Capital $125,000.
Trenton, N. J. — Seashore Development Co.,
Ocean City Title & Trust Co. Bldg.. lOcean
City; to operate theaters. Capital $120,000.
Albany, N. Y.— P. S. & S. Corp.. New
York, Incorporators, F. Goldstein and H.
Fredman.
Albany, N. Y. — Norton Anuisement Corn..
Rochester. Capital $150,000, Incorporators,
N. Kaplar, K. Thompson and W. Bommer-
sheim.
Montreal Board Meets
Montreal — Members of the local
Film Board of Trade and employees
of those members, attended a get-
together luncheon at the Mount
Royal Hotel. William Gehring, of
Fox, is president.
De Mille Signs Sullivan
Hollywood — Cecil B. De Mille has
signed C. Gardner Sullivan to a
long-term contract. Sullivan's first
work will be the continuity of
"Bachelor's Brides," Rod La Rocque's
next.
Morgan Off on Tour
W. J. Morgan, sales manager of
P. D. C, left vesten^ay for a tour of
the West.
BIG EXECUTIVES need capable
assistants. There will be one avail-
able after February 1st, a man of 35,
unmarried, with six years of thorough
experience in the film business, three
of which were spent SB Traveling
Auditor for one of the industry's big-
gest companies. He has traveled
throughout the U. S. and Canada,
covering all film exchange centres.
He would prove invaluable as Pro-
ducer's Representative. Permanent lo-
cation in New York preferred but
traveling agreeable if salary is inter-
esting.
CONSIDER the qualifications — abil-
ity, experience, loyalty and conscien-
tious devotion to YOUR interests.
What can you offer? Address
Box M-284
Film Daily 1650 B'way, N. Y. C.
WHAT
f
OFTH
(No* 469 Straight from the Shoulder
Talk by Carl haemmley President
Universal Pictures Corporation*)
I^VE JUST HAD A SHOCK. AN EXHIBITOR SAID TO ME, "THE
trouble with you Universal folks is that you are too modest. As a matter
of fact you have beaten every other company in the world every year for the
last five years in the high percentage of consistently good box-office pictures*
But you have let some of the other fellows out-yell you. They have been
making claims while you have been making good pictures. YouVe too
darned modest."
WELL, HEAVENS AND EARTH, I NEVER SUSPECTED UNI-
versal was unduly modest. I knew mighty well we had a higher batting
average than anyone, but I thought we had been yelling about it in rather
loud and immodest tones.
ITS SOMETHING OF A SHOCK FOR ANYONE TO BE Ac-
cused of modesty in the picture business .... so Fve had a shock.
NOW, ON LOOKING BACK OVER THE PAST FIVE YEARS, IT
is not only gratifying but it is really surprising to see how far behind we have
left everybody else on the percentage of pictures that have made fat profits for
exhibitors*
OTHERS HAVE SPENT AS MUCH MONEY AS WE HAVE. SOME
have spent more. Some have spent less. Some have made a terrific noise
about the awful prices they have paid for stories, plays and well-known books.
But when the actual pictures were delivered, most of them proved to be
artistic successes and commercial flops.
DURING THESE FIVE YEARS, SOME COMPANIES HAVE HAD
one or two or even three good years as far as product is concerned, hut not a '
single one had hit the mark regularly for five successive years as Universal has*
^
' L
oy THINK
ECORD?
I THINK WE WASTE LESS
money than any producer, though
heaven knows even we waste enough.
It seems impossible to eliminate all
of this waste without running the
danger of producing hash pictures.
But we never relax one moment in
our effort to conserve our resources
where conserving will not affect
quality. ^ '
I KNOW MIGHTY WELL WE
have always charged too little, for
our pictures, if what others charge
can be used as a standard; I know
we are going to get more like a live*
and-let'live price as we correct the
conditions in places where we are
shut out of first'run theatres owned
by other producers ; and I know our
next line-up of pictures will he even
better than our standard for these
past five unbeaten years.
THERE HAVE BEEN TIMES
when the future of the business
looked threatening, but as far as
Universal is concerned the outlook
was never quite so bright. With pic-
tures a little better than ever, with
genuinely representative theatres in
spots which have been closed to us
in the past; and with an exhibitor
good-will which has never been
equalled in the history of the busi-
ness— well, we^re sitting on top of
the world — and there* s plenty of room
for you with us I
Just a f e^v of
the great ones
REGINALD DENNY
CALIFORNIA STRAIGHT AHEAD
in
A Harry Pollard Production
HOOT GIBSON
in THE CALGARY STAMPEDE
Photographed at the Calgary Rodeo Championship of 1925
A Herbert Blache Production
HIS PEOPLE
with Rudolph Schildkraut, Rose Rosanova, George Lewis,
Blanche Mehaffey, Virginia Browne Faire
Story by tsadore Bernstein
An Edward Sloman Production
THE STILL ALARM
with Helene CHAD WICK and Wm. RUSSELL
Adapted by Harvey O. Higgins from the play
by Joseph Arthur and A. C. Wheeler
An Edward Laemmle Production
REGINALD DENNY
in WHERE WAS I?
From the magazine story by Edgar Franklin
A Williatn A. Seiter Production
REGINALD DENNY
in WHAT HAPPENED TO JONES?
George Broadhurst's Broadway Stage Success
A William A. Seiter Production
SPORTING LIFE
with BERT LYTELL, Paulette Duval, Marian Nixon
Famous Drury Lane Melodrama by Seymour Hicks
and Cecil Raleigh
A Maurice Tourneur Production
REGINALD DENNY
in SKINNER'S DRESS SUIT
with LAURA LA PLANTE
From the Saturday Evening Post Story by Henry Irving Dodge
A William A. Seiter Production
The COHENS and KELLYS
with George Sidney, Charles Murray ,Vera Gordon
Based on the Play by Aaron Hoffman. Presented in asso-
ciation with Faultless Pictures Corp., E. M. Ascher, Pres.
A Harry Pollard Production
REGINALD DENNY
in ROLLING HOME
From the play by John Hunter Booth
A William A. Seiter Production
.^^-^-^
iTHE
brAdstreet
FILMDOM
^recocmizeb
Authority
Friday, January 22, 1926
Price 5 Cents
UILDING
By DANNY
of the outstanding develop-
of the business during the past
:hc school for house managers
)ed by John F. Barry for Fa-
» Mayers. Now part of the Pub-
eaters institution. A mighty
ea which seems to be coming
eally worth while head. And
modestly retires to the corner
ows his chiefs to get the credit
work.
lance at the personnel of the
is the answer — bright, alert-
well-clothed, well-groomed,
men — all apparently well on the
side of 30. All apparently very
interested in the school. They
; coming managers of the lar-
;aters of this country. Some of
will develop into exhibitors,
illy.
old-time exhibitor — now out of
)usiness — after watching the
ing for a day — went on record
he had such an opportunity he
have been a far wiser, and far
exhibitor. And he spoke the
/• the larger chains would
'elop such schools; or in
ne way make an earnest ef-
t to develop managers and
tse workers the entire busi-
would be much better.
en the next class starts it will
eresting to see how many pupils
along. It will also be interest-
I note what happens to the stu-
Practically all of them are out
field today. Several have good
not with Publix houses.
Those New Seats
ht new houses in Cleveland
(Continued on Page 2)
onster House for Elizabeth
jabeth, N. J. — The Manhattan
y Co., acting for New York in-
s, has purchased from Frederick
.evey, property at 323-327 N.
St., adjoining Trinity Episcopal
h and from Cheever Jones and
e P. Matthews property in the
It 310-312 Trinity place. '
s reported that a 6,000 seat the-
building to contain stores is
ed.
I
o Action 'Till Hays Returns
e letter regarding the uniform
act sent to Will H. Hays by the
C. C. has been sent to the
er in Hollywood. No action is
;d for until his return a few
:s hence.
Texas May Join Hays
Directors of M. P. T. O. to Consider
Affiliation at Dallas Meeting
Early in February
Dallas — Plans for a membership
campaign in cooperaton with the
Hays office will be discussed by the
board of M. P. T. O. of Texas direc-
tors here on Feb. 5. Existing condi-
tions within the industry and plans
for the new year will also come up
for consideration.
At the recent convention of Texas
exhibitors, C. C. Pettijohn pledged
the support of his association in
building up the ranks of the exhibitor
organization. Convinced of his sin-
cerity, the M. P. T. O. of Texas di-
rectors will work out a definite plan
of procedure.
{Coutiiiued on Ptifie 7)
Ohio Acts
Won't Participate in Arbitration Un-
less Exhibitor Members Belong
To State Exhibitor Unit
Columlius, O. — At the executive
committee of the M. P. T. O. of Ohio
held here this week, the following
resolution was passed:
"The business manager of the or-
ganization is hereby instructed to ad-
vise all exhibitors who are not mem-
bers of the M. P. T. O. of Ohio, that
after thirty days from Jan. 12, 1926,
exhibitor members of the Boards of
Arbitration at Cleveland and Cincin-
nati will refuse to sit in all cases in-
volving exhibitors, who, at the expira-
(Coiitiinicd on Page 10)
Gov't Drops Quota
Official Action in England Ends —
Move Comes As Result of
Trade's Admonitions
The British Government has aban-
doned the quota plan and with it ac-
tion by Parliament for the compul-
sory showing of a percentage of
British pictures in England. This is
the highlight of a special dispatch
published in the New York Times
yesterday which follows exclusive
publication in these columns last
week that the trade had voted to
table the quota.
It appears that the Government
gave up action upon admonitions of
the joint committee representing the
British trade which advised the
Board of Trade *hat enforced show-
ings would defeat the object for
which it had been designed.
The Times reports, however, that
official or semi-official support of
home production will be forthcoming.
Buying in Southwest
W. G. Underwood Takes Over Pub-
lix Houses — Luckett of United Ar-
tists Leases in Little Rock
Dallas — Two local exchangemen,
W. G. Underwood and Joe Luckett,
have entered exhibition.
Underwood, president of the Si)cc-
ialty Film Co., has bought the Cry-
stal from Publix Theaters and is now
in control of the house. He has named
Bill Goodman, formerly of the Rex
house manager.
(Continued on Page 10)
how T love NELL GWYN !
ffice! Jaydee. — Advt.
Beautiful !
Mae Murray About to Sign
It is understood Mae Murray is
about to affix her signature to a new
contract. Famous and Me(ro-Gold-
wyn-Mayer are both reported negoti-
ating.
Denies Hoblitzelle-Famous Deal
Dallas — An official of the Inter-
state Amusement Co. (the Hoblit-
zelle circuit) denies ;ill reports of a
deal with Famous.
Will people pay more for good imported
goods? Try NELL GWYN.— Advt.
Financing Scheme
E. E. Lyons Suggests Exhibitors
Raise £100,000 Fund to Aid in
Making of British Pictures
London — Irrespective of quotas,
plans are still discussed to bolster up
home production.
E. E. Lyons of the Cinematograph
Exhibitors' Ass'n has prepared a
scheme which calls for the formation
of a British Film Board, composed of
exhibitors, renters and authors for the
purpose of aiding British producers.
He urges the formation of a £100,000
fund l)y exhibitors, the assessments
to be based on the A, B and C the-
ater ratings of the C. E. A. This
money is to be controlled by the
British Film Board who will give
(Continued on Page d)
Nov. Exports $623,108
Over 16,000,000 Ft. of Positives Sold
to Foreign Countries — France
Becomes More Active
Washington — Exports to foreign
countries during November included
1,314,2.33 linear ft. of raw stock,
valued at $38,309; 764,925 ft. of nega-
tives, valued at $101,411, and 16.843-
457 ft. of positives, valued at $483,388.
according to the Dept. of Commerce
The total is $623,108.
(Continued on Page^ 7)
1st Nat'l to Build
Site Secured for Company's Own
Studio on Plot Near Heart of
Hollywood Activity
Hollywood — First National, forced
out of a home by the purchase of the
United Studio by Famous, will build
its own plant here.
It is understood a site has been se-
cured and that it is located not more
than ten minutes from the heart of
the Hollywood studio center.
GhapHn Sues
Claims $62,147 Additional from First
National on Foreign Sales of
"The Kid"
Charlie Chaplin has filed suit
against First National it was revealed
yesterday when notice of trial was
filed in the Supreme Court by Nathan
Burkan. The trial will be held in the
February term.
The action hinges around the for-
eign sales of "The Kid" on which,
according to the complaint, Chaplin
was to receive 70 per cent of the
gross. It is alleged First National
has taken in $337,947 to Sept. 30, 1925
and that Chaplin has received his
share minus $62,147 and only after
the distributor's expenses had been
paid.
Efforts to reach executives of First
National's foreign department failed
last night.
Pickford's Next, "Sparrows"
Los Angeles — "Scraps," Mary Pick-
ford's next, has been retitled "Spar-
rows."
Next year is a. -Dorothy Gish year.
CWYN^ays so. Jaydee. — Advt.
NELL
Inspecting Rhode Island Houses
Providence, R. I. — The State Po-
lice have closed a rural theater deemed
unsafe because of its fire hazard, and
reports serious conditions in four
others. Superintendent Chaffee has
ordered a survey of theaters in other
towns. Until the report is filed re-
sults of the survej' and names of the-
aters will not be made public.
Here on West Coast Financing
Sol Lesser and A. L. Gore, who
are both here from the Coast, are dis-
cussing new financing for West Coast
Theaters. Inc.
Du Pont En Route
Aboard the Leviathan — E. A. Du
Pont, Ufa director, who has signed
with Universal, is on board.
Associated Signs Judy King
Los Angeles — Associated Exhibi-
tors, Inc., has signed Judy King for
a series.
Betty Bronson Signs
Betty Bronson has signed a new
contract with Famous. For five
years.
NELL GWYN says "Hello everybody-
Mcet my papa, Herbert Wilcox." — Advt.
^
s
THE
riLXXXVNo.18 Friday,lan.22,1926 PrkeSCtnts
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St..
London, W. I., Paris — La Cinematograph!'"
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109 108J4 108J4 300
Famous Players ..10654 104 104 4,600
Fam. Play. Pfd Not quoted
Film Inspection Not quoted
First National Not quoted
Fox Film "A" . . . 78J4 785^ 78J4 300
Fox Theaters "A". 32^i 31 31 4,500
International Projector Not quoted
Loew's, Int 37^ 38 38 1,000
Metro-Gold. Pfd. .. 22J4 22^ 22^4 600
M. P. Cap. Corp... 20 20 20 400
Pathe Exch. "A".. 77 75 J4 73J< 300
Skouras Brothers.. 54 54 54 ....
Stan. Co. of Am Not quoted
Trans-Lux 125^ 1214 12}4 1.700
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Pictures . . 12 12 12 200
Warner Bros 15 12^ U 4,400
Moeller on Hartford Prod. Board
Detroit, Mich. — A. J. Moeller has
been elected to the board of directors
of the David Hartford Prod. He is
handling? distribution of the com-
pany's first picture, "Then Came the
Woman."
Billy West Here
Billy West, who recently finished
"Thrilling Youth," second of four
five-reel comedies for Rayart. is in
town from the Coast. At the Ala-
mac Hotel.
New Broadcasting Studio
Plans are under way for a new
studio where Major Edward Bowes
and his Capitol radio entertainers
will broadcast Sunday evening pro-
grams.
^BMad^i^OfUi.
Look BelterandWear longer
T'
DAILY
Friday, January 22, 19;
BUILDING
(Continued from Page 1)
with 10,000 seats. With the new Fo:
house in Detroit there will be 27,750'
first-run seats within a radius of half
a mile. Here are the latest reports of
the epidemic of building now going
on. Anyone conversant with these
cities must appreciate that the new
seats are going to play havoc with
the old ones. This development may
be alright. Perhaps the old houses
go by the boards — just like the worn-
out motor cars. Perhaps. If they
do it is all right. If they don't — well,
you try to figure it out. We have
ceased trying to work out cross-word
puzzles for a long time.
Another Roxy Co. — In Ohio
Columbus, O. — The Roxy Theaters,
Inc., have been formed here by Oscar
J. Smith of Tyler.. McMahon, Smith
and Wilson and H. L. Christopher,
M. M. Swisher, G. L. Andrews and
E. C. Mettler.
The above company has no con-
nection with the Roxy Theaters Corp.
of New York, according to W. E. At-
kinson.
Buys Three Sites in Stillwater
Stillwater, Okla. — Three sites on
Main St. have been bought by Fran-
ces M. Tull, of Oklahoma City. The
Camera theater and building is in-
volved in one deal, while the other
two were purchased from Harry
Jones and C. D. Jackson. Tull in-
tends erecting a new theater.
Texas Guinan at "Naked Truth"
Texas Guinan will be the "chief
wisecracker" at the "Naked Truth"
dinner on the 6th. Glen Allvine,
speaking at the A. M. P. A. yester-
day, said the dinner was shaping up
in great shape.
At next week's regular meeting of
the association, S. R. Kent will talk.
Women Oppose Jersey "Blue" Laws
Trenton. N. J. — May Carty and
Mrs. Catherine Finn, Democratic
members of the Assembly, are plan-
"'"^ ,to fight the State's antiquated
"blue" laws during the present ses-
sion. Miss Carty will introduce a
bill to abolish the law, which Mrs.
Finn will support.
Ancient Schooners for "Ironsides"
Salisbury, Md. — Old time schoon-
ers of the Chesapeake Bay oyster
fleet have been bought bv Famous
Players for use in "Old Ironsides."
Crews are being enlisted to sail the
fleet through the Panama Canal to
the Coast.
liiiiiinimmllillilllllllllllliiiiiilllilllinilllllllllllljlll
FEBRUARY 28th
ppipipiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiniiiiiiiiiiiin
Pauline Starke in Glyn Story
Hollywood — Pauline Starke will
have the lead in Elinor Glyn's
"Love Blindness," shortly to be put
into production by M.-G.-M. The di-
rector has not been selected.
M.-G.-M. has engaged Katharine
^Hilliker and H. H. Caldwell to title
V'The Torrent."
I Lars Hanson, SwedTsTi actor, will
nave the lead opposite Lillian Gish in
VThe Scarlet Letter," work on whicl
tarts today, with Victor Seastrom di
ecting.
John M. Stahl will begin work oij
"Toto" tomorrow.
Production commenced yesterda,
n "Brown of Harvard." Jack Co/-
■ ay is directing.
New $700,000 Chicago House
Chicago — Work will start March
15 on the Addison theater, and busi-
ness block at Addison St., and South-
port Ave., to be ready Jan. 1, 1927.
Gumbiner Bros, have leased and will
operate the theater, seating 2,000.
Edward Perry Steinberg is the archi-
tect, and James J. Redding & Co..
general contractors. Shapker, Stuart
& Co. have arranged a $300,000 bond
issue for 12 years at 6^2 per cent, on
the building which will cost $700,000.
Brenon and Party Leave
Herbert Brenon, who will direct
"Beau Geste" for Paramount, left
yesterday for the Coast. J. Roy
Hunt, chief cameraman, left Tues-
day and Rav Lissner, Brenon's as-
sistant, Julian Boone-Fleming, art di-
rectors and Marie Halvey, continuity
clerk, will start West tomorrow. Jul-
ian Johnson, supervisor, will join
them in Hollywood soon.
Flaherty Talks on Samoa
Robert J. Flaherty, producer of
"Moana" addressed the A. M. P. A.
yesterday and told some interesting
experiences met with in making the
picture. At one time, the heat was
so intense that bearings in the Akeley
cameras melted. One of the great
difficulties was caused by the lack of
ice and the proper temperature for
the baths used in developing nega-
tives.
Beauty Winner Signed by "U"
Llollywood — Adrienne Dore, win-
ner of the Los Angeles Examiner
contest and second place winner in
the "Miss America" contest, has been
signed by Universal for five years.
Her first role is in "The Mystery
Club."
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 Weit 32nd St.. New York
Pkme Pcna. (SM
Ballroom in Warners' Hollyw
iiollywood — A large ballro_
hi part of the new Warner Holl
theater building, work on wh;
sen started. The house wi
600, but the capacity may b«
reased.
\
HAL ROACH P««/wy
CharleV/^
Chase
"CharleyM^
I Boyr
Pafhecomedy i
This is a 'Cornerblock' cut furnisti
FREE for all Pathecomedies at y
exchange.
I Ward Cine Laboratory JiK,
ii
215-222 Weehawken St
Union City, N. J.
Telephone Union 4800
G. BERT WARD, Prts.
1
Do
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♦ >• ♦♦•♦>•♦•>♦ ♦♦
HALPERIN
NATIONAL EVANS.
LABORATORIES, In<
Developing — Printing — Titl(
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Tdephenes Bryant 9310-9!
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ARENA CHOP HOUSE
148 West 46th Street
Rendezvous of the Film Tradi
A guitt plact to talk buiinns
Luncheon Blue Plates 60c
Also a la Carte
— PRIVATE DINING ROOMS—
BAY STATE
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Second Oldest Continuous
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Negative Positive Safety
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PEP
TAKE THIS TONIC!
Don't wait 'till old age sets in.
Keep that theatre healthy
With pictures that have vitality.
When things are "off"
And you can't seem to drag Vm in
That's when M-G-M's tonic
Gets in its best work.
We're convincing more showmen every day
That The Quality Fifty-Two
Is a sure cure
For feeble box-ofHces.
Try it once and watch things pep up!
Try it once and —
You'll use it forever!
SHOWMEN
CRY FOR IT !
"I
^ Tor Q^j
r^ had th -^^y^^^rs:
'u^n
^ ^ore/> ^^f /ft^,^ fpnic L^^
^ev,
■Afi
^•AT.
^^h
nc
bad
'ree'
day
irly
^^ ^ses
^Okl
ou
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"'^^^ A^e^.
TAKEYOl
OF THES
(No. 470 Straight from the Shoulder
Talk by Carl Laemtnle, President
Universal Pictures Corporation.)
WHICH TITLE DO YOU PREFER? WHICH ONE, DISPLAY]
on your posters or in your lobby, will draw the greatest crow(
Ileal
i
I
i
"THE FLAMINQ FRONTIER" OR "THE INDIANS ARJ
COMINQ"?
PICTURE TO YOURSELF THE VERY BEST EPIC WESTER;
picture ever made — the very daddy of all great big melodramatic, seim
historical, super-productions.
PICTURE A STORY WHICH DEALS WITH LIFE AT WES
Point, with politics in Washington and with the terrible Indian u|
risings, resulting in the Custer massacre during the seventies*
IMAGINE A BRAVE LITTLE BAND OF SOLDIERS SETTIN
out from their headquarters in the flaming west to put down an u
rising of savages. They have been fooled into thinking there are on
a few hundred Indians on the war path. As a matter of fact, thousanc
upon thousands of painted Indians, armed with tomahawks, bows an
arrows and a few rifles — tribe after tribe — horde after horde — ai
lying in wait to wipe the detachment of soldiers off the earth.
THINK OF THAT GREAT AND FIERY SOLDIER -CUSTE
k
IS
1
IVI
IV(
\
ffll
M4i
CHOICE
ITLES!
eading his men forth upon an expedition which was to result in
lihilation*
PICTURE, AS WOVEN THROUGH ALL THIS, A BEAUTFUL
e story — political intrigue — crooked politicians — lying white men —
th President Ulysses Grant not knowing who was telling him the
th and who was misleading him — and then —
J GIVE IT THE TITLE YOU PREFER-EITHER "THE FLAM^
Ig: Frontier^^ or "The Indians are Coming.^^
IN PREPARING OUR POSTERS, NEWSPAPER ADS AND
er publicity matter which will help you get every last cent out of
Us outstanding special picture, we are arranging it so that you can
tture whichever title you like best* There will be TWO COMPLETE
TS OF POSTERS, ADVERTISINQ AND PUBLICITY HELPS-
EXHIBITORS IN SOME OF THE EASTERN SECTIONS
ve shown a preference for ^^The Flaming Frontier/'
EXHIBITORS IN WESTERN AND OTHER SECTIONS
ve said by all means to give them "The Indians are Coming/'
TO GIVE EVERYBODY A CHANCE TO CASH IN TO THE
eatest possible extent, according to his own local conditions, we have
>ubled our own work of preparation — BECAUSE THE PICTURE
WORTH IT!
AND I HOPE FROM THE BOTTOM OF MY HEART YOU
ill make double the profit you ever made on any other picture.
fHC
j5B^
DAILY
Friday, January
Finds Ufa in Lead
English Editor Looks to That Com-
pany for Germany's Big Pictures
— Review of the Industry Here
Bv ERNEST W. FREDMAN
The 'Film Renter and M. P. News
London — Frankly an inspection of
the film industry in Germany does
not lead one to expect anything par-
ticularly outstanding from that coun-
try in the next few months, for, with
the exception of the Ufa, who are
concentrating on big pictures, several
of which are being produced on a
most ambitious scale, there is noth-
ing that is likely to create any furore
in the British market.
Ufa are still the leading iilm manu-
facturers and there is no likelihood of
their position being usurped by any
other company. With the tremend-
ous loan of four million dollars which
they are receiving from Famous and
Metro-Goldwyn, and with a certain
market for their pictures in America,
it can be well imagined that their
production schedule for 1926 is likely
to be considerably increased. In-
deed, when I saw Erich Pommer in
Berlin a few short weeks ago, he
intimated that his company would
be launching out on a bigger scale,
and in preparation for this event
work had practically been stopped at
the studio so that all forces could
unite on a production schedule that
would be on a greater scale than
hitherto attempted.
It is pretty likely that several big
Famous, Metro-Goldwyn and Univer-
sal stars will make films in Germany
in connection with Ufa, while the
Ufa Co. are also sending producers
into America to make films for them
there. The last picture that Ufa
made is "Variety," which I attended
on its first screening at the mammoth
Ufa Palace, now remodelled and seat-
ing between 3,000 and 5,000 people.
"Variety" is a great picture, superbly
acted, with settings taken for the
most part in the Winter Garden the-
ater and it has a circus atmosphere
that is unique. Emil Jannings gives
another performance that has made
his name of world-wide renown. An-
other big film that Ufa is engaged
upon is "Metropolis," which Fritz
Lang was working on in the big
Staaken Studios. This is a subject
that a producer of Lang's reputation
is well able to undertake, but the pic-
ture will not be finished for some
months as there is considerable work
still to be done.
Other films from Ufa will be
"Faust," with Jannings and Gosta
Ekman; "Manon Lescaut," featuring
Lya de Putti; "A Waltz Dream,"'
from the famous opera and "Tar-
tufTe," with Jannings in the title part,
supported by Werner Krauss and Lil
Dagover.
Probably the next producing unit of any
importance is the Phoebus Film Co., whose
program, however, appears to be consider-
ably curtailed. They are not making any-
thing like the ambitious productions they
made a year or two ago, but are now con-
tenting themselves with a smaller number of
pictures and are enterting the exhibiting
field to a larger extent. The latest and most
up-to-date picture house in Berlin, The Capi-
tol, has been put uj^ by these people, and it
opened with ''The Thief of Bagdad," which,
I understand, was a riotious success. In-
cidentally, the Fairbanks picture has created
an enormous success in Germany for in Col-
ogne it played to record business. There
is nothing particularly outstanding for the
English market in the Phoebus program.
The Westi concern which opened with such
a flourishing of trumpets has gone the way
of all flesh, and hundreds of thousands of
pounds with it.
The Trianon are doing practically nothing
while the Stern Film Co., which was a very
important producing concern and gave us
such pictures as "The Street" and "Arabella "
are not now producing. As a matter of fact
most of the independent producing concerns
in Germany who are making pictures are
having them released tlirough the Ufa or-
ganization which, with its total of some one
hundred and eighty theaters and its grip
upon the English and American market,
makes it of paramount importance. The Na-
tional Film Co., another well-known concern,
are making a number of pictures, but none
of any importance.
The Terra Film Co. have made two pic-
tures on a somewhat ambitious scale, notably
"The Countess Moritzza," after the famous
opera, and "The Man Who Sells Himself,"
an up-to-date and modern story, neither of
which I have seen, but of which report speaks
well.
Outside of these concerns, there is little
production of any importance being done in
Germany. Everywhere one hears of the lack
of money, although the German film industry
appears to prosper in spite of this, but it
certainly is remarkable to note the dwindling
of production, which rather bears out the
suggestion that money is difficult to obtain.
The American loan to Ufa is evidence that
money is tight in Germany and until there is
an easier rate and grater facilities for ob
taining money it is difiicult to see any very
great alteration in the existing state of af-
fairs. What I particularly noticed was that
many firms who have a kontingent for
American films are merely producing small
and cheap pictures so as to comply with the
law. This is a very disquieting feature and
shows what could be done if a compulsory
quota were introduced into Englanj.
The American companies appear to be
flourishing in Berlin, and one comes across
the foreign managers of the big concerns
in considerable numbers. Theater business
m Berlin appears to be prospering and the
Ufa Palace, which has been remodelled, was
playing to very big bjisiness.
Generally speaking, I should say that while
the German film industry is handicapped by
lack of money, at the same time it is still
more or less flourishing, and when the
finance gets a little easier I can well imagine
it going ahead. As usual a visitor to Berlin
is immediately greeted with wonderful stories
of intrigue and plots in the personnel of Ufa,
and while I was there I heard dark stories
of the fight then going on between Jacob,
head of the renting department, Sam Rach-
mann and Erich Pommer, concerning a battle
on the part of Jacob and Rachmann to force
the retirement of Pommer. I expect the whole
thing was greatly exaggerated, for at any
rate, Pommer is in control, and likely to
stay there. The Gerfnan film industry in no
way differs from our own in the gossip and
rumors that are continually cropping up, but,
as here, there is generally little in them.
Bausback Succeeds Kallman
Berlin — Dr. F. Bausback, formerly
a Ufa director, has been appointed
general manager of the company, a
post left vacant since the resignation
last year of Felix Kallmann.
Rosenfeldt Succeeds Saklikower
Berlin— Herman Rosenfeldt, for-
merly of National Film A. G., has
succeeded Saklikower as managing
director of the Ifa, the United Artists
dsitributing organization in Germahy
Tiffany Deal In London
London — British Exhibitors' Films
will handle the current and 1926-1927
output of Tiffany Prod. Fred Bern-
hard closed the deal while in New
York recently.
London — W. and F. Film Service
has purchased "Stage Stars at Work
and Play," short subjects made by
Phil Ross.
Financing Scheme
(Continued from Page 1)
financial assistance to independent
British producers based on the merit
of various cases that come up. The
standing of the producer, the story,
the players and the entertainment ap-
peal are to be the fundamentals upon
which advances will be made.
Lyons feels that under such a plan,
there would be no necessity for dis-
cussions over a quota. He argues
domestic production would be re-
vived with no irksome regulations
placed on exhibitors. The fact that
theater owners themselves would sup-
ply the money would, of course, guar-
antee bookings in their houses.
Lyons has even gone so far as to
draw up a tentative committee. For
the C. E. A., he has named T. P.
O'Connor, the President of the C. E.
A., and in any event, also Thomas
Ormiston William Evans, E. E.
Lyons. Major Gale, Victor Davies,
Mr. Hewitson, Captain Alfred Davis.
For the renters: Sir William Jury,
Reginald Bromhead, S. Rowson, the
President of the Renters' Society, in
any event, George Smith. Others:
Gilbert Frankau, W. B. Maxwell and
Edward Knoblock, representing au-
thors.
"The Film Renter" said of the plan:
"To p4it it briefly, he proposes a film
board composed of exhibitors and renters
with a capital of £100,000, put up by ex-
hibitors to help finance British pictures to
the extent of fifty per cent of the negative
cost. Mr. Lyon's idea is that any producer
who has made creditable pictures in the past
can come to the Board with his suggestions
for the making of a film and, if passed, re-
ceive half his cost before he starts making
the film. Undoubtedly, at first glance, it is
a very sensible contribution to put forward
as a solution of the difficulty, but it possesses
two salient weaknesses. In the first place,
where is the guarantee that the £100,000
will be forthcoming? And secondly, how far
does this comparatively small amount go to-
wards solving the problem of a greater screen
display of British films? £100,000 will make
eiglit reasonably good pictures, not more, so
that isn't a great many to add to the lament-
able small number of British films now being
made."
"Sans Gene" A'warded Prize
Paris — The first prize at the Ex-
position of Decorative Arts has been
awarded Leonce Perret as director
of "Madame Sans Gene." The pic-
ture was made in France-
Hitchcock's Next, "The Lodger"
London — Alfred Hitchcock has fin-
ished "The Mountain Eagle" for
Giansborough and will next direct
"The Lodger," by Mrs. Belloc Lown-
dies^
!e-
Grainge Buys Story
London— Booth Grainge has pur-
chased picture rights to "The Ball
of Fortune," which goes into produc-
tion soon.
etition Comerford to Build
Dunmore, Pa. — The Business Men's
Club, has petitioned the Comerford
Amuse. Co. to build here. At pres-
ent, there is only one local house,
the Garden, in a town of 22,000.
New Producing Unit
Hollywood — A site is being sought
by Lewis H. Moomaw, producer-di-
rector from Portland, for a studio.
In British Stu<
Gainsborough to Make Ni
Year — Several Companic
France for Exterior
London — New productions
or planned here include:
Charles Wilcox has incc
his interests under the firm
Charles Wilcox Prod., Ltd.
and Mrs. Wilcox are the ma
porators.
The next British-Welsh-
production is "The Little
written by George Pearson,
ing directed by the latter at
court studio.
During 1926, Gainsborouj
tures, Ltd., will produce nine
Two stories already acquirec
fut into work soon, are "The 1
by Mrs. Belloc Lowndes, ant
tingflower," by John Buchar
said that Douglas Fairbank
time ago made an ofifer for th(
Stoll has "The Chinese Bui
in work. A company has
Southern France to make ex»
Sinclair Hill is directing. M.
Lang is starred.
Pictos, Ltd., which does
deal of the laboratory work o
lish pictures, has taken large
ters at Tottingham. Six pr«'
rootns are part of the equipir
\
,i -■'
ve '■
2B(1
i«e-
New London First Run Oi'l
London — Many notables a f-
the opening of the new Ken ,
at Court and Kensington Roatjc l
house, which scats 2 400, cost!
000.
New Theater for Spitz
Boston — Ground has been
for the new theater to be erec
Beale St., Wollaston, for Abe
owner of other theatrical ente
in New I England. It will seal
Mc Knight with Stanley C|
Atlantic City — Vincent AIc^
has been appointed publicity m
for the Stanley Co. here. H|
ceeds John Gillespie.
Buys Site for Parking Ci
Maiden, Mass. — A site lar^
ough for the parking of 250 ca
been purchased by Ramsdell
builders of the new Orpheum.
plot is near the theater.
Films Advocate Church
Wichita, Kan. — Films are !
Saturday nights at the Miller,
ing out the benefits to be d
by attendance of church S
^mornings.
Organize Service Departmej
Detroit — A service departmeil
the handling of second-hand tn
cal equipment has been^ opemj
the M. P. T. OrtftTITchigan.
Fox Borrows Owen Moorl
H o 1 1 y w o o d — Fox has bonl
Owen Moore from the WarneiJ*
a lead in "Separate Rooms."
New House for Dearbomj
Dearborn, Mich. — Barney ^'
man has let contracts for a new i
seat house.
THE
\f, January 22, 1926
'^!^
m
DiAILY
Veterans
f Executives and Employees
th Their Companies Five
'ears and Over Surprising
e is another angle to this busi-
;hich, in the trade, is usuall}'
d to as one of constant changes,
ict is often lost sight of that
ire innumerable executives and
ees in the industry who have
issociated with their present
zation for manv years,
way of proof, THE FILM
Y asked the more important
nies for the names of those in
)me office who have rounded
e years or more in their re-
e posts. The inquiry brought
some interesting information.
and United Artists supplied
,'ees in the field as well.
Famous Players
,h Zukor, Jesse L. Lasky, Elek J.
S. R. Kent, Richard W. Saunders,
Shauer, Eugene J. Zukor, Ralph
■in, A. J. Michel, Norman CoUyer,
J. Pineau, Henry L. Salsbury, J. \V.
Louis E. Swarts, George Weeks,
isman, John D. Clark, M. H. Lewis,
lidelman, G. B. J. Frawley, Melville A.
Chas. E. McCarthy, A. M. Botsford,
Holman, Vincent Trotta, Claud Saun-
A. Thorn, P. H. Stilson, Orel Geyer,
ilontgomery, Austin C. Keough, Chas.
thorne, R. G. Barrett. G. M. Spidell,
Cokell, E. A. Brown and Dr. E.
Miscellaneous
Edwin H. Collins, George A. Roberts,
Jacob Sichelman, SteiTa Sidel, Blanche
Strauss, Ella Lifschey, Abe Finkelstein, Ed-
ward K. Kealy, William E. Sennett, Max
Weiss, Louis A. Gabriel, Elsie Hoyler, Carl
Young, William Schramm, Stephen G. Wil-
liams, Katherine Young, William Friedman,
Anna Hasinsky, Xsadore Krotosky, Julius
Smolen, Aaron Fox, Moe Krane, Caroline
Green, Arthur A. Jordan, Hamilton Thomp-
son, Anne'tte Walters, Dora Adelman, Char-
les Devlin, Clyde W. Eckhardt, Lillian
Forma, Irving A. Maas, Fred Boehringei,
Deon J. De Titta, Morris Caplan, Hettie
Gray Baker, Hortense Hechter, Ida Myckon,
Mildred Zinneman, Bertha Hocks, Harry
Reinhardt.
First National
Accessories
. Barlow, E. Koenigswald.
Accounting
Dority, Lester Fenelon, Frances Mil-
L. Becker, J. L. Wallace, Edith
I.
Auditing ^ .
ge Kreamer.
Distribution
tie Levy, Martha Barbey, Sol Sher-
ielen Blumkin, D. J. McGowan, J.
:lly, Kathleen Burke, Minna Reppa,
Crosbie, Nelda Albinesi.
Foreign
ruce Johnson, M. P. Harwood, George
nt.
Publicity
les Einfeld, Jesse Gourlay, C. F.
er, William Mulligan, Elsie Porn-
Stella Shepard, Sylvia Gutterman,
Kirkland.
Miscellaneous
r McCaffrey, Amelia Zoeller, William
,, Emma' L. Shading, Margaret Hughes,
der Pusey, Rita McCarthy, Emma
r, Phyllis Murphy. E. F. Clewley,
n B. Smith.
Metro-Goldwyn-Mayer
Edwin W. Aaron, S. S. Braunberg, F.
Barry, Miss L. 1. Bauer, Col. J. E. Brady,
Paul Burger, Miss E. Callahan, T. J. Con-
nors, A. F. Cummings, Miss Mary Daly, C.
F. Deesen, Howard Dietz, Mrs. F. Eggles-
ton. Miss B. Fried, O. Goldberg, S. Gott-
lieb, W. B. P. Jones, H. C. Kaufman, W.
D. Kelly, Miss R. Klein, H. C. Kleindienst,
H. F. Krecke, Miss A. Leitch, Miss H.
Lesser, Mrs. N. Lewton, F. E. McRoy,
J. S. MacLeod, R. P. MacLeod, Miss J.
Mittleman, Miss L. Messing, E. F. Nevers,
W. Ornstein, Miss D. B. Pollock, C. Quick,
A. Rosenstock, W. F. Rogers, Miss F. Roh-
rer. Miss N. Rothschild, Miss B. Ruma-
shevsky, E, M. Saunders, C. J. Sonin, C.
K. Stern, D. Symon and Miss I. M. Waring.
P. D. C. Trade Showing
P. D. C. will show "The Million-
Dollar Handicap" and "Fifth Ave-
nue" to exhibitors at 2.30 P. M. on
the 28th, at Wurlitzer Hall.
Koppin Leases Detroit House
Detroit — Henry S. Koppin has
leased the Majestic and has inaugu-
rated a policy of vaudeville and pic-
tures.
Greer Stays with Famous
Los Angeles — Howard Greer, de-
signer of gowns, has signed a new
contract with Paramount.
Lerch Managing State, Alexandria
Alexandria, Minn. — Herman Lerch,
formerly with Minneapolis Associ-
ated Lxhibitors, has succeeded George
Bromley as manager of the State.
The house is operated by the Jacob-
son & Peterson Co.
^.
Pathe
Leon Franconi, manager of the film edit-
ing department, is the oldest employee at the
home office; Samuel Macknovitch, Gas-
ton L. Chanier, Brandan P. Egan, Marie
Frejmann, P. Allen Parsons, Manuel Rivera
Regalacio, John W. Kyle, Sadie Gilde, Arthur
Rousseau and John Humm, Antoinette De-
splanil, Thomas Fellows, Katherine Furtner,
Josephine Bullock, Reba Kershner, Edward
Mangeat, Alex. Pluhar, Walter Conklin, An-
drew Hoagland, and Katherine Gulick, Juliette
Champion, Emanuel Cohen, Nettie Kuver,
John A. Bartone, Albert Adatte, John J. Jen
iiings, Walter S. Wessling, Julia Sievers,
William Turbett, George E. Maillard, Ray-
mond Haskell, James A. Curran, L. A. Sam-
uelson, (iertrude Wilbert. John Leary, Erwin
Stahl, Thomas F. Holden, Wade S. Windsor,
Margaret Wooley, Tres Gulich, Andrew J.
•Seip, Charles Jeannerot, Frances Covin, Eliz-
abeth Smith, Louis Hanta, Asa Applegate,
Florence Freuler, Josephine Kohl, Mary Ha-
lev, Arthur W. Miller, John E. Judson, Frank
Bullock, James Jones. John Lusk, Katherine
Frangart, Ormand Riker, Albert Dassa, Har-
ry Hayes. William Fellows and Emory Schoon-
maker, John T. Richards. Edward Kraemer,
Walter Werner, Henry Baker, Elizabeth T.
Calahan. Michael Angaroni L. S. Diamond,
E. S. Heller. Charles J. Fischer, William C.
Smith. Dorothy Lambeck. Joseph Sanfilippo,
Charles A. Brady, Jr., Leo Adler, Frances
B. Roset and Grace Traverse.
Dowling Assistant at Boston House
Boston — Frank H. Dowling has
been appointed assistant manager of
the Olympia. James Moor is man-
aging the house, which is controlled
by Famous. It seats 3,200.
Ryder Chicago Manager
Chicago — Jack Ryder, former man-
ager of the Paramount exchange in
Detroit, has been appointed manager
of the local office by Harry Ross,
division manager.
Theater Company Buys $125,000 Site
Shamokin, Pa. — A large site on In-
dependence St. has been bought by
the Arcadie Amusement Co. The con-
sideration was $125,000.
Fox
Acessories
is S. Levin.
Auditing
h Cohen, George H. Eisele, David O.
George Felix. Florence Gelula, Mau-
oodman, Maurice Grassgreen, F. P.
Michael W. Hill, Sadye R. Keller, Wil-
0. Munn, John A. O'Connor, Emanuel
Max Schloss. Morris Schnialzbach,
1 Seco, Read B. Simonson, Luke Stager,
Wolpin, Robert G. Wyckoff. Wesley
ofi-.
Building Maintenance
nklin R. Bruns, Herbert L. Gilber,
E. Kent. William Reilley, Thomas
rd, Percy A. Grainger.
Contract
sie Blum, Nat Finkler, Anna Fishman,
Kupper, Isidor Lincer, Laurette Phster,
lore Schwartz.
Foreign
Iney E. Abel, John H. Birkenhauer.
h E. Farrington, Patrick M. Hanrahan,
;r J. Hutchinson, David Kalmowitz,
O'Connor, Helen Rautenkranz, John
yan, John P. Ryan, Clayton P. Sheehan.
Fox News
y Anderson, Elsie V. Boland. Lawrence
illis, George N. Garvin, Benjamin L.
iree, Bert Mason, Edmund H. Reek,
s Seebach, Blaine Walker.
Publicity
irry Collins, Vivian Moses, Esther
I.
United Artists
Hiram Abrams, Enrique Baez, Frank A.
Beach, F. E. Benson, A. C. Berman, J. W.
Berman, B, V. Billings, Rose Braunne, M.
C. Coyne. Mary Craft, Charles Dreher, Max
Ehrenreich, M. J. Garrity, Chas. W. Harden,
Charles Hartman, Wm. S. Harrison, T. Y.
Henry, W. W. Hines, Kenneth Hodkmson,
Hannah Kay, Paul Lazarus, J. E. Luckett,
T J. MacEvoy, Carlos E. Moore, Charles
7' Moyer. Henry Muller, W. S. Rand, Anna
Rodgers, Mary W. Rusk, J. F. Salmon, Fred
Schaefer, H. T. Scully, W. A. Shalit, Mau-
rice Silverstone, Cresson E. Smith, Moe
Nov. Exports $623,108
(Continued fiom Page 1)
France has now joined the list of
markets taking more than 1,000,000
ft. a month, actually importing 1,726,-
064 ft. of positives in November, with
a value of $39,033, a footage second
only to that of Canada, which took
1,815,497 ft., valued at $64,436. Other
countries taking more than a million
feet were: Australia, 1,475,428 ft.,
valued at $38,604; United Kingdom,
1,131,444 ft., valued at $36,691, and
Argentina, 1,289,909 ft., valued at
$39,418.
The records also show that during
tliat month the U. S. exported, 988 ft.
of film, valued at $825, to Alaska;
295,628 ft., valued at $2,840, to
Hawaii, and 75,763 ^t., valued at
$4,277, to Porto Rico, in addition to
exports to foreign markets.
Striemer,
Tilzer.
H. W. Traver and Jacob Von
Texas May Join Hays
(.Continued from Page 1)
The Texas directorate is composed
of H. A. Cole, Marshall, C. W. Bat-
sell A. W. Lilly, W. R. Fairman,
John Paxton. H. H. Hoke, Henry
Mulkey, W. A. Stuckert, H. T.
Hodge and H. H. Starcke.
The Hays organization has taken
no action as yet on the application
of the Upper New York State zones
of the M. P. T. O. for membership.
The directors will meet when Hays
returns from Hollywood.
Held Over This Week at
N. Y. CAPITOL
Urban-Kineto's First
REELVIEW
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
Betty Compson tn
ounsel for the Defense'
Associated Exhibitors
POWERFUL STORY HAS PLEN-
TY OF PLOT, BUT CLEARLY
TOLD. LOTS OF HUMAN IN-
TEREST. DIRECTOR BUILDS
DRAMA TO A GRIPPING
CLIMAX.
Star. .. .Handles an emotional part
with fine restraint. Cast as a law-
yer trying her first case is not. so
convincing, but fortunately the .
court room scene plays a smatll
part in the plot.
Cast.... Jay Hunt as the old town .
doctor gives an exceptionally fine
portrayal. House Peters as the ,
newspaper editor gets little chance
to show his strong personaliiy, but
gives a fine performance just the
same. Rockliffe Fellowes very
convincing as the heavy. ^ . ' '^v
Type of Story Drama of small;
town life. Adapted froni Leroy
Scott's novel. Here is a picture
with more than the usual amount
of plot and counterplot However.
It is a logical plot, quite cleverly
constructed. The adaptation by Ar-
thur Hocrl shows it off to the best
possible advantage. it is not. a
story of "hick" types, but portrays
life in the average small city in a
very faithful manner. The charac-
terizations throughout are intensely
human — just everyday people as we' -
know them. The action centers,
around the efforts of a small gfoup
of rich men to gain control of the
public water works — to turn it oyer
to a private company for their
own profit. The old doctor has
sponsored the project. The gang
succeeds in railroading him tempor-
arily on a trumped up charge so.
that they can have a clear road
for their scheming. Here the doc-
tor's daughter enters as the young
lawyer. With the help of the
town's newspaper editor, she suc-
ceeds in exposing the crooks. The
story is filled with dramatic high-
lights and human interest touches.
Some of the high spots are the re- -,
lease of the doctor from prison to,"
aid in a typhoid epidemic, inciden-
tally saving the wife of one of the
crooks, who then makes a confes-
sion; the final climax shows the
newspaper editor saving the arch
crook from a lynching mob. The
director has built up cleverly so
that suspense is evenly maintained
through a strong story . Holds the
interest with a true-lo-hfe flavor
very unusual and refreshing.
Box Office Angle Wholesome
story of life in the average Ameri-
can city that will exert wide appeal.
Well chosen cast with clever di-
rection puts over a strong human
interest storv.
Exploitation Use Betty Comp-
son's name. She does fine work
in a very sympatheiic role. ^ on
can promise a gripping story that
will please the whole family.
Direction lUirloii King; ROixl
Author Lerov Scoti
ccnario Arthur HoerJ
Not credit
d
Smal^iiv
6,0|f (eel
imeraman ,
Pictography
Loci
Lengl
ADVERTISEMENT
i
4r .
^1^
KiM^^^^^'^^^Bkte^ ^^^S^
^r
tNE
m
10
Ohio Acts
jg^
kA
DAILY
Friday, January 22 171
(Coiit!""^ii from Fatje 1)
tion of said period, are not members
of the M. P. T. O. of Ohio."
An official of the Hays office who
is familiar with the workings of the
arbitration under the uniform con-
tract declared that under no circum-
stances would the action of the Ohio
exhibitor group or any other group
be permitted to interfere with arbi-
tration. He was inclined to think
the Ohio move was one to secure
more members in the organization
and pointed out that if exhibitors fail-
ed to become part of arbitration pro-
ceedings, the uniform contract pro-
vided that the mayor of the city in
which the board meets shall be called
upon to appoint three exhibitors.
Then recourse to the president of the
local chamber of commerce is avail-
able and as a last resort, the presi-
dent of the Film Board of Trade.
Under Police Protection
Lawrence, Kan. — Police protection
has been given the Bowersock, owned
bv G. W. Dickinson, after a number
of handbills had been passed aboux
warning the public that they attended
the show on their own risk. The
houi^e had labor troubles.
Not Guilty of Sabbath Violation
Corpus Christi, Tex. — H. H. Elliott,
who operates the Amusu here, was
found not guilty by a jury for viola-
tion of the Sabbath laws of the State
in connection with the opening of his
house on Sunday.
Peavey, Atlanta F. B. O. Manager
Atlanta — C. L. Peavey has arrived
from Cleveland to take charge of
F. B. O., succeeding Fred L. Davie,
who goes to Philadelphia for As-
sociated Exhibitors.
Regent, Ottawa, Reduces Prices
Ottawa — The Regent has again re-
duced prices, this time from 50 to
40 cents for evening performances.
Several weeks ago afternoon prices
were cut.
Manages Hippodrome, Mahanoy City
Mahanoy City, Pa. ■ — T. Edwin
Phipps has succeeded Frank Hills,
who has resigned as manager of the
Hippodrome.
Gately St. Louis Theater Manager
St. Louis — William Goldman has
added Jim Gately, formerly assistant
manager of United Artists, to his staff
of theater managers.
Takes Over Iowa Houses
Des Moines — The Eastern Iowa
Theater Co. has taken over the Crys-
tal, Earlsville and the Garden, Lis-
bon. This brings the chain up to 12.
Horwitz, An Associated Manager
Cincinnati — J. Horwitz is now man-
ager of Associated Exhibitors, suc-
ceeding Lon Muchmore, who is now
with Famous.
Globe, K. C, Loss Is $15,000
Kansas City— The Globe suffered
a $15,000 fire loss, which destroyed
curtains and scenic effects.
Some Changes Around Seattle
Seattle — Theater changes include:
The Ballard, Ballard, Seattle, sold by Mrs.
Ella Kruger to L. J. Thompson;
Columbian, Columbia City, Seattle, sold to
A. Miller;
Armory, at Genessee, Ida., sold to Jesse
Campbell ;
Glen, Almira, Wash., sold to A. Nichols ;
Tonasket, formerly ■ Liberty, Tonasket,
Wash., sold by R. A. Gulp, to J. P. Hiltz;
Colville, Colville, Wash., sold by Walter
Flint to Dan A. Morgan ;
Orting theater, lOrting, Wash., sold by
A. Pecchio to Mr. Selverson.
Benfield Gets Another
Clinton, la. — Continuing his policy
of expansion, B. J. Benfield has taken
over the Delmar, Hancock, changing
its name to "The Hancock." Ben-
field now has houses at Morris, Grace-
ville and Clinton.
Samuels to Manage Universal House
Atlanta — Sol Samuels, who with his
brother, Sig Samuels, recently leased
the Alpha to Louis Bach, has gone
to Orlando, to take over the manage-
ment of the American for Universal.
Miller to Manage Universal House
Lake City, Fla. — R. R. Miller.
manager of the Alamo No. 2. in At-
lanta, has been appointed manager of
the Universal theater here.
Thornton Opens Dallas Office
Dallas — George W. Thornton has
resigned as sales manager of the P.
H. Pierce Co., and will devote his
time to the Blizzard Sales Co., of
which he is owner. He has opened
an office at 1803 Commerce St.
Beery and Hamilton in "Beau Geste"
Wallace Beery and Neil Hamilton
have been assigned roles in "Beau
Geste," which Herbert Brenon is soon
to make on the Coast for Paramount.
Kansas City Fire
Kansas City — Fire of unknown ori-
gin did $3,000 damage to the Elms,
a suburban house owned by Emmett
Buchanan, of Independence. Covered
by insurance.
Burglar Gets $1,200 from San Mateo
San Mateo, Cal. — A burglar visited
the San Mateo, one of the Blumenfeld
circuit, taking $1,200 >way with him.
Resigns as Manager of Grand, Renton
Renton,- Wash. — W. C. Gowan has
resigned as manager of Dunn's Grand
and has joined the Western Film
Corp. as salesman.
Schine Headquarters in Syracuse
Syracuse, N. Y' — Headquarters of
the Schine Theatrical Co., will be
moved here from Gloversville.
Floyd Wesp with Frank
Sioux City. la. — Floyd E. Wesp,
who recently resigned from the Jen-
sen & Von Herberg circuit, is now
manager of the Plaza, operated by the
Frank Amusement Co.
Hawley House Hurt by Fire
Hawley, Pa. — The Dreamland
caught fire recently, due to an over-
heated furnace. Loss is estimated at
$1,000.
Many Around St Louis Closed
St. Louis — The following closings
have been reported:
Advance, Mo., Advance theater;
Blufl's, 111., Home, closed until fur-
ther notice; Dale, Mo., Opal theater,
closed; Macon, 111., Palace; Palmer,
111., Palmer, closing due to poor busi-
ness; Frandford, Mo., Liberty, closed,
and Sigel, 111., Baker's, closed.
Northwest Board Meets
Seattle — The Northwest Film
Board of Trade held its annual open
meeting and banquet for salesmen
and bookers at the Gowman Hotel
here. Over 75 attended. Bill Drum-
mond, of P. D. C, was toastmaster.
Hile Joins Distribution End
Portland, Ore. — Art Hile, former
exhibitor in the Pacific Northwest,
has deserted the exhibitor ranks for
the selling end. He has joined
Greater Features.
Old Tacoma Building Goes
Tacoma — The Tacoma Theater
Bldg., at 9th and Broadway, was sold
for $450,000. This corner is one of
the most valuable in the business dis-
trict and there is speculation con-
cerning the purchasers.
Film Hockey Team Organized
Toronto — A hockey team has been
organized to represent Famous, Regal
and Famous Lasky Film Service. The
club plays in the Toronto Hockey
League twice each week. John Mathe-
son, of Famous, is manager.
One Cent on the Dollar
Chicago — Investors in the defunct
Consolidated Realty and Theaters
Corp. are to realize about one cent
on the dollar, according to a report
published in the Herald-Tribune.
Kimsky Houses to Start Mondays
Detroit— Starting Jan. 25, all of the
downtown Kunsky houses, the State,
Capitol, Madison and Adams, will
have their openings on Monday, in-
stead of Sunday.
Miles to Erect New Detroit House
Detroit ^ Charles H. Miles will
erect ,a new house on West Adams.
Plans are almost complete. It will
show pictures and vaudeville.
New Associated Manager
Seattle — R. S. Stackhouse is the
new local manager of Associated Ex-
hibitors, succeeding Paul Aust, re-
signed.
D)e Luxe Buys Gothams
Seattle — De Luxe has purchased 12
Sam Sax Gotham productions for
Washington, Oregon, Idaho and
Montana.
Hawley House Damaged
Pittston, Pa. — The interior of
Richardson's theater in Hawley was
badly damaged by fire. The loss is
estimated at $1,200.
"Vet" Showman Dead
St. Louis — John G. Sheey, 40 years
a showman in St. Louis and New
York, died at the Melbourne Hotel.
Buying in Southv^ ,,
(.Continued from Page 1)
The Crystal has long be
home chiefly of Westerns.
new management it will be sti
second run.
The Palace at Muskogee h;
been taken over by Underwooc
Publix.
A long time lease has been
by Joe Luckett, sales manager
United Artists, for the Capitol
tie Rock, Ark.
J
Hiram Abrams was empha it
declaring yesterday that the
concerning Luckett must be e;
ous. He said no members (
force can sell film and operate ;
ater at the same time, certainl
without his knowledge, and h<
heard nothing of the reported ir
chase.
To Hold Fire Drills <
Washington — As a result of a i ;t|
ing of the Film Board of Trade ix-
changes in the Mather Buihg,
where the offices of the board jid
most of the local exchanges ar'o-
cated, will hold fire drills regu jyf
Certain alterations are to be manjiii
the building. j
Sarr in Washington ,
Washington — Fred J. Sarr, for^r-
ly manager of Paramount the;»
in New England, has been appoild
manager of the Rialto, succeejg
James V. Carney.
Gumbiner Takes Over Two| '
Chicago — Max Gumbiner has tija
over two more houses, adding tji(
to his small chain. The Harmon;|
43rd St. and the Illini at Sterlingj
■ 1
Weaver Picture Has Premier
Tacoma — ^"Hearts and Fists," jn
H. C. Weaver Prod., filmed at -
coma, had its world premiere at e
Rialto. Work is about to begin n
a new series.
I
"Blues" Boycott Pierson Houal
Pierson, la. — Boycott of the if
ater, which, it is said, followed act
of H. L. Dean in operating his he
on Sundays, has caused closing
the Magic. Dean gave up the str
gle after operating for three moni
I
Grossman Sponsor of New Hou
Milwaukee — Plans for the erect
of a new theater on the west s
have been completed by Peter Gro
man. The theater will seat 1,000 a
cost $100,000.
Spain Joins "Weekly Film Revie
Atlanta — An addition to the rep
torial staff of 'The Weekly Film I
view" has been made in Helen Kn
Spain, former musical reviewer a
contributor to "Musical America.'
Mike Coyne a Branch Manage
San Francisco — M. C. Coyne
been appointed manager of the It
United Artists exchange. He has b|
handling publicity and exploitat
for United in Los Angeles.
Oppenheimer Exchange Moves
San Francisco — The Oppenheir
Film Exchange has moved from
Turn St., to the Loew Theater Bldjl
DAILY
11
Putting It Over
fire is how a brother exhib-
it' puts his show over. Send
a ng your ideas. Let the other
flow know how you cleaned
irJon Strips as Ineraid
'rl'do, Ohio — honicthin^ new in
iways was achieved when tht
cmeiit of 'Tlie Ancient Mar-
erj at the Temple was heraidcd
re a;h the nied urn of a booklet witl
the same size i-s ihe regulation
\iper cartoon strip, and carr\-
trtoon illustrations of all the
je's scenes,
'g
It outside cover of this herald
tpins that the book is an "Illus-
all Version of Samuel Taylor
oi idgc's 'The Rime of the Ancient
la ler' as visualized in the William
o: masterpiece production of mod-
rnrivolity "The Ancient Mariner',''
it play date, etc.
lere are 28 drawings in the strips.
1 descriptive caption under each
ing.
Jsil Stuff Puts This Across
iredo, Tex. — Manager J. H. Row-
of the Rialto, put on a big cam-
n in connection with "The Lost
Id."
)nie time before the showing,
s and trailers were run at the
to and Strand. The lobby of the
to was used for a display of litho-
)s. In the show windows of the
51 md were lithographs, rotograv-
II i, and animal cut-outs. Twenty-
sheets were placed at advan-
ous positions, also six sheets,
reas 1,000 rotogravures, 1,000
dl heralds and 1,000 hanger ani-
1 cut-outs were utilized. The cut-
s were distributed among school
Idren and others; rotogravures
we left at homes in the residential
; tion, and small heralds distributed
lall sections.
Dne feature of the exploitation
s the reproduction of a prehistoric
inster placed above the marquee of
house.
rpical Small Town Campaign
lOpelousas, La. — An effective e.x-
pitation campaign was put over at
e Princess theater, for "The Phan-
m of the Opera," by Manager Gool-
y and Jack Meredith, of the "U"
ploitation staff.
Three months prior to the engage-
ent, the 39 episode serialization of
iston Leroux's novel was planted
"The Clarion-Progress," the
eekly paper of Opelousas. It was
arranged that the story was to
eak in the local newspaper four
eeks in advance of the play date.
Through the use of the local tele-
lone directory, the most prominent
■ople in town were advised in ad-
ince of the showing. One week in
Ivance of the play date, many 24
eet stands were given over to
^hantom" displays, which was fol-
wed three days later by the arrival
town of Universal's exploitation
an, who proceeded to circus the
wn by judiciously placing specially
prepared banners at important inter-
sections. The locations for these ban-
ners were on the leading hotel of
the town, the National Guard Arm
ory, directly opposite the post office,
and on a gas station, which was on
the main street.
The Universal representative next
directed his attention to window dis-
pla>s. The Irene Drug Store Co.
have in their window a Western Un-
-on Llock, which is used as the time
regulator by local residents. This
.-.l)acc was secured for the "Phantom."
Oil paintings were also placed in the
hotel lobby, and in the Candy Kit-
chen, a soda store.
Arrangements were made with the
telephone company to have their op-
erators give the following message
over the rural lines: '.''The Phantom
of the Opera,' which stars Lon
Chancy, will be shown at fhe Prin-
cess Theater. Opelousas, Wednesday.
They say it is even better than 'The
Hunchback of Notre Dame,' so don't
miss it, and by the way, they are hav-
ing a midnight matinee showing of
the 'Phantom' Tuesday night." This
arrangement with the telephone com-
pany was secured for a lay-out of 15
passes.
A midnight matinee, starting at
10-45, and ending at 12:15, was held
Tuesday' night. The object of this
showing was simply to create atten-
tion and conversation with the
"Phantom" as the chief subject.
Exploiting "The Freshman"
Trick automobiles on which are
mounted giant footballs and player-
dummies, large cut-outs and special
paintings of Harold Lloyd and tie-
ups with merchants feature in the
line-up of exploitation stunts used to
put over ''The Freshman."
In Seattle, Manager Johnson of the
Liberty, used a football mounted on
an auto frame for a street ballyhoo.
This ball standing end on end would
easily have reached from the ground
on a gridiron to the crosspiece of the
goal post. At night it was brilliantly
lighted. In addition, Johnson made a
lie-uu with the Seattle Ice Cream Co.
and displayed banners on 35 of their
trucks. Tie-ups were also made with
all stores using a special brand of
ice cream called "Freshman." Tie-
ups were made with all stores hand-
ing "The Freshman" radio sets, and
also book stores and music stores
handling the "Freshie" song . An ex-
tensive college campus prologue v^as
used in presenting the picture.
During the University of Washing-
ton and University of Montana foot-
ball game, over 5,000 megaphones
w'ere distributed. Ballons were also
used in connection with this game
and high school games in the city.
The Liberty, McKeesport, Pa.,
used a Lloyd 24-sheet cut-out on the
theater front, with an immense hand
painted title extending across the
front of the theater and covering
part of adjoining store fronts. The
lobl\v was decorated like the den of a
college dormitory. An automobile
ballyhoo, with a giant football and a
dummy tackier, and carrying players
in uniform inside, was driven around
town.
In Little Rock, Ark., the Capitol
theater used a specially paintrd firiine,
mounted on the side of a street car
Among Exchangemen
St. Louis — Hall Walsh is now eity sales-
man for Warners, succeeding John Morphet
who goes to P. D. C.
Cincinnati — ^Joseph Mayer is with Asso-
ciated Exhibitors as salesman.
Philadelphia — Syd Sugarman, with F. B. O.
for two years, has resigned to take a posi-
ition with Associated Exhibitors where he
will cover Jersey.
Philadelphia — Ed Whaley is covering Wil-
liamsport for Warners. He was formerly
with P. D. C.
Cleveland — John G. Furrer, who owns the
Rivoli in Defiance, a-nd the Harkness in
Clyde, is selling for Progress Pictures. His
houses are being looked after by Mrs. Furrer.
Cleveland — E. J. Hays, formerly of Buf-
falo, has joined Pathe as two-reel salesman,
covering Toledo territory.
Cleveland — Harry Reavey is now with Uni-
versal, doing special work on "The Phantom
of the Opera."
Minneapolis — Earl Lorenz, salesman for
Famous, has gone back to Metro-Goldwyn-
Mayer.
Minneapolis — Carl Miceh, Metro-Goldwyn-
Mayer salesman, has resigned.
St. Louis — Hall Walsh has been appointed
city salesman for Warners. Succeeds John
Morphet who has gone with P. D. C.
Buffalo — George Canty, booker, is now
salesman for Pathe in Syracuse.
Pittsburgh — William Zollner, formerly with
Warners in Baltimore, has been added to the
Metro-Goldwyn-Mayer staff.
Baltimore — Al Garner is now handling
shorts for Universal, while Clarence Eisman
is handling features.
Chicago — Maurice Godshaw has resigned
as M.-G.-M. salesman with Western Illinois
territory. T. E. Delaney will scover it along
with Indiana.
Cleveland — L. N. Connor, formerly with
Vitagraph in Buffalo, has joined P. D. C.
as salesman. He will cover the Akron ter-
ritory.
Salt Lake City — Joe Dowd has resigned
from United Artists.
Minneapolis — L. E. Fairchild has joined
the sales force of Celebrated.
Atlanta — C. L. Peavey is now managing
the F. B. O. exchange.
Minneapolis — Earl Dorentz ha^ rejoined
the sales force of the Metro-Goldwyn ex-
change. L. H. Coen is another addition.
Incorporations
Sacramento, Cal. — Charles Hutchinson
Productions, Inc., Los Angeles ; to produce.
Capital $20,000. Incorporators, E. Bring-
hurst, F. Schaffner and M. Compton. At-
torney, Commercial Corporation Co., Room
408, Lincoln Bldg., Los Angeles.
Sacramento, Cal. — Marion Fairfax, Inc..
Los Angeles; to produce. Capital $100,000.
Incorporators, M. Fairfax, H. Rork and C.
Allen. Address c-o Carroll Allen, Stock
Exchange Bldg., Los Angeles.
Sacramento, Cal. — Jewish-Art Pictures
Corp., Los Angeles; to produce. Capital
$15,000. Incorporators, E. Jaloff, L. Nus-
baum, M. Glockstein, H. Cohen and L. Ru-
binstein. Address c-o Harry K. Cohen, 402
Bryson Bldg., Los Angeles.
Sacramento, Cal. — Chinatown Amusement
Corp., Santa Monica; lo operate theaters.
Capital $20,000. Incorporators, O. Haskins,
R. Golding and L. Hendricks. Attorney,
W. Blair Gibbens, Auto Inn Bldg., Ocean
Park.
Sacramento, Cal.— Giunbiner Amusement
Co., Los Angeles ; to operate theaters. Capi-
tal $40,000. Incorporators, H. Gumbiner,
H. Rosenblum and L. Rosenblum. Attor-
neys, Loeb, Walker & Loeb, Pacific Mutual
Bldg., Los Angeles.
Sacramento, Cal. — Faultless Pictures, Inc.,
Los Angeles; to produce. Capital $250,000.
Incorporators, T. Croteau, A. Miller and M.
Bruce. Attorney, J. A. Frankel, 407 Van
Nuys Bldg., Los Angeles.
Sacramento, Cal. — West Coast Peninsula
Theaters, inc., San Francisco ; to operate
theaters. Capital $1,000,000. Incorporators.
E. Arkush, D. Arkush and M. Griliftn. At-
torney, Jacob Samuels, 315 Montgomery St.,
San Francisco.
Albany, N. Y. — Cinema Art Publishing
Co., New York ; to publish motion picture
magazines. Incorporators, M. Downs, G.
Downs, Jr., and C. Gaber. Attorney, A. L.
Gellich, 175 Fifth Ave., New York.
Albany, N. Y. — Number Six Corp., New
York. Capital $10,000. Incorporators, P.
Goodman, A. Rodgers «nd M. Katz. At
lorneys, 36 West 44th St., New York.
Albany, N. Y. — Level Short Films, New
York. Capital $20,000. To produce. In-
corporators, M. Duell, N. Helerstein and N.
Dronsick. Attorneys, M. Gelles, 110 West
40th St., New York.
Albany, N. Y. — Theater Creative, Inc.,
New York ; theatej s. Incorporators, St
Goldman, C. Monroe and R. Berg. Attor-
neys, Shearman & Sterling, 55 Wall St.,
New York.
Cincinnati — Bill Danziger, dong exploita-
tion work for Famous in this section, has
been transferred to Chicago.
San Francisco — William Bernard has been
added to the sales staff of Mutual Independ-
ent Exchange.
v/hich was rented for a bailyhoo
Two of the big Lloyd cut-outs were
also used on the sides of the lobby.
The Rialto, Omaha, had its artists
paint a large head of Lloyd which
was used at the front of the theater,
with 24-sheet cut-outs on the sides
of the house. "The Freshman"
played the Rialto while the Ameri-
can Legion National Convention was
in session and "welcome buddies"
frames were strung around the sides
of th^* theater. "The Freshman" was
advertised as a "continuous show —
open 24 hours a day."
Boston, Mass. — Liberty Theater Co., Bos
ton. Capital $25,000. Incorporators, P.
Markell, S. Katze, R. Morse and C. Morse.
London, England — Harry Burns, Ltd.,
London ; to operate a theater brokerage.
Capital £100.
London, England — ^Fielding & Co., Ltd.,
Leeds ; to produce and distribute. Capi-
tal £2,000.
London, England — London Revue, Ltd.,
London ; to produce pictures and stage pro-
ductions. Capital £5,000.
London, England — British Authors Pro-
ductions, Ltd., London ; to produce. Capi-
tal £10,000.
London, England — Lyric Theater, Ltd.,
Liverpool ; to operate theaters. Capital
£3,000.
Sacramento, Cal. — Hermosa Amusement
Corp., San Francisco ; to operate theaters.
Capital $10,000. Incorporators, J. Ander-
son, J. Craig and T. Bassford. Attorney,
S. Laz, Lansburgh, Mills Bldg,, San Fran-
cisco.
Tallahassee, Fla. — South Florida Enter-
prises, Inc. ; Avon Park ; theaters.
favorite hero of the untamed west «
DriftiriThr
When Harry Carey rides and fights in a Western feature
there is excitement for all.
He epitomizes the old brave West, — quick to help the
weak, ready to battle the strong, staunch as a rock, cool
as a glacier when the bullets are flying, hard riding, warm
hearted, the cowboy of cowboys.
No wonder the public likes him, wants to see him!
Now presented in his newest and greatest picture, with
thrill, fight, heart interest and pathos. The Carey fans,
who are legion, will eat it up. And it will make many
new friends for him.
It*s twice as good as anything he*s yet donel
Vr^sented by Charles R. Rogers
I
Pafhepicture
WILLIAM S. HART
ffiiyjifiiff'
3^
'TUMDLEWEEDS*
Storu ha HAL G. EVARTS ^dapledfor Ih screen hy C. GARDNER. SULLIVAN
"Directed bulSlinG DAGGOT
4
•
If
i^^
>^
Jr/^ ''Mor^ /?^«/ Money
Y "Tumbleweeds' very good. The
cream of the Westerns. Hart surely
came back with a knockout. One of
our best. Made us more real money
than any picture we have run. Don't be
afraid to step on it.'' — R. D.Young, Polo
Theatre, Polo, Ill.,in Exhibitors Herald.
i
„,J-,rSVo,~
DougW 9«"-bank/
Char/6^ Cho?l^^
President.
Chairman .
■'■»• I .•*^5S;««.JB,- ; . -i»<V
iTHE
brAdstreet
FILMDOM
jb^^recocmizeb
Authority
Sunday, January 24, 1926
Price 25 Cents
;0^/ the Gieatest of alllhriUing WestemBramas/
EXTRA! EXTRA!
MARIE PREVOST SIGNED
BY METROPOUTAN PICTURES;
POPULAR SCREEN PLA YER TO STAR IN f
SERIES OF SPECIAL PRODUCTIONS
Los Angeles, Jan. 11, 1926. —
Metropolitan Pictures has scored an-
other winning move for its line-up of
new productions for the season of
1926-1927 and future star series of
pictures, in the signing of Marie Prc-
vost, one of the brightest of screen per-
sonalities, to a long-term contract,
announced today by William Sistrom,
general manager for Metropolitan.
The contract with Miss Prevost
was closed yesterday, under the pro-
visions of which she will star in a
ssries of Metropolitan Productions to
be released in next season's group of
pictures.
Plans are being drawn, as speedily
as possible, for the series of pictures
in which Miss Prevost will star, with
a search being made for screen materi-
al in famous novels and plays. In the
acquisition of Marie Prevost, the
company is said to have been in com-
petition with the most important film
producing organizations in the busi-
ness.
"We are congratulating ourselves
on the signing of Miss Prevost to a
starring contract," said William Sis-
trom in announcing the new affilia-
tion. "We regard her as one of the
brightest personalities among all the
stars who have earned their popularity
MARIE PREVOST
with the public during the last few years. Tlic public
makes the stars and it has made a favorite of Marie
Prevost, following her work in such pictures as 'Tar-
nish,' George Fitzmaurice's production for First Na-
tional, and pictures like 'The Dark Swan,' 'Recom-
pense,' 'The Marriage Circle' and 'Kiss IVIe Again,'
which she did for Warner Brothers. The two latter
productions, which were directed by Ernst Lubitsch,
have been hailed by critics as among the finest pictures
of the past year, and in every review,
without exception, the work of Miss
Pre\ost has been commented on with ;
highest praise.
"The motion picture fan following
which a. star has, has never been more
clearly demonstrated than in the
case of Marie Prevost, who made a
meteoric rise from bathing girl com-
edies of a few years ago.
"We will announce very soon the
production plans for pictures in which
Miss Prevost will star. Two famous
stage plays are now being considered
and it is likely that one of these will be
the first to be produced. The selection
of material will be in line with i
Metropolitan's policy of picking stor-
ies for their box-office entertainment
value regardless of whether they fall
into the general classifications of come-
dy-drama, romantic comedies or melo-
drama. In securing Miss Prevost we
tcel that we have acquired a star who
can lend her ability and unusual per-
sonality to roles which are in any of
these types. Her own box-office
drawing power has been established,
and her producing unit with Metro-
politan will make the kind of pictures
which will take every advantage of
this popular favor."
RELEASED BY
PRODUCEKS DISTKIBUTINCCOKPOKATION
F. C. MUNROE. Prcsidcm RAYMOND PAWLEY, VictPresident and Treasurer JOHN C FLINN, Vice-President and General Manager
Member of Motion Picture Producers and Distributors of America, Inc. WiLL H. HaYS, President
Foreign Distributors
Producers Jniernational Corporation
J:-0 West 46ih Street, Aew York, N. Ti
Authority
Sunday, January 24, 1926
Price 25 Cents
^^gting $1,000,000 Suit
m IS and Rothacker-Aller Defen-
da:s in Action Involving Film
Development Process
Lc Angeles — Grace Seine Thomp-
id Chester Bennett Laborator-
plaintiffs in patent infringe-
suits against Famous and Roth-
Aller Laboratories. It is alleged
000 is involved.
lOUgh the suit against Rothack
-A|er was filed March 10, 1924, and
t Famous Sept. 18, 1925, neith-
found its way into print until
iw| The plaintiffs are seeking dam-
an accounting and an injunction
1 >t further use of film developing
iKsses on which Fred B. Thomp-
n laims to hold basic patents.
; complaint recites each defen-
has been using a film develop-
process for the last three years
iJDre that in many ways infringes
(Continued on Page 12)
I $1,000,000 Suit Dismissed
nsas City— The suit for $1,000,-
liama.ges filed against Famous
^ by Mrs. Virginia Hahn, who
a her character was maligned
igh the portrayal of Tully Mar-
as Jim Bridgers, the scout in
Covered Wagon," was dis-
?d yesterday on a demurrer. Mrs.
1 claimed Bridgers was her
r.
'ensors See Uptrend
"irrisburg — Figures showing the
ber of releases reviewed by the
isylvania Board of Censors for
have not yet been compiled, but
board members have found their
es increased about 25 per cent,
enry Starr Richardson, secretary
' (Continued on Page 12)
Features Reviewed
Page
3en Hur
MetTO-Goldwyn-Mayer 4
rhe Outsider
Fox 4
^ands Up
Paramount 4
lust Suppose
First National 4
rhe Sea Beast
Warner Bros ". 6
rhe Checkered Flag
Banner Prod. — Ginsberg 6
roo Much Money
First National 6
Rocking Moon
Metropolitan — P. D. C 6
>hip of Souls
Associated Exhibitors 7
rhe Gilded Butterfly
Fox 7
Short Subjects 7
Russian Films Coming
Soviet Product Now En Route —
Gov't Agent Declares Capital
Will Be Welcomed
A number of pictures made in
Russia and described as the cream
of that country's output are now en
route to New York. Leon S. Zam-
kovoy, authorized agent in the United
States of the All-Russian Photo M.
P. Corp. or the "Sovkino" said the
productions will be representative of
what Russian studios are turning out.
Zamkovoy makes purchases for the
Soviet through the Amtorg Trading
Corp. in this city. Discussing the
Fredman series, he said yesterday,
that the English editor had rendered
a service to all producers and dis-
(Continued on Page 12)
De Luxe Buys Out Exchange
Philadelphia — -De Luxe Film Co.
has purchased the American Feature
Film Exchange, thereby adding to its
output the Schulberg and Jans re-
leases. De Luxe, by this move, be-
comes one of the largest state right
exchanges in the United States.
Beatrice O'Brien to Produce
Hollywood — Beatrice V. O'Brien,
actress and scenarist, is reported con-
templating forming her own produc-
ing company.
Strike Hits Theaters
Exhibitors in Pennsylvania Coal Re-
gions Cutting Down Perform-
ances— 50 Houses Affected
Philadelphia — Exhibitors in the
coal mining section of Pennsylvania
are hard hit by the continuance of
the strike. Exchange managers along
Vine St. estimate that more than 50
houses have reduced their playing
time.
According to "The Exhibitor,"
many theaters which formerly ran six
days a week are now booking pictures
for only three or four days while
houses that operated three times a
week formerly now only show on
Saturday. Reports are at hand of ex-
hibitors in the smaller communities
closing down completely.
(Continued on Page 12)
Two Titles for Feature
Universal will release its feature
built around the Custer Massacre
with a double title, "The Flaming
Frontier" and "The Indians Are
Coming." Film titles and advertis-
ing matter are being turned out in
duplicate to fit both titles.
Pommer Resigns
The M. P. News reported from
Berlin vesterday that Erich Pommer
had resigned as managing director of
the Ufa.
This has been expected.
A rbitration
By DANNY
The T. O. C. C. wants the existing contract muddle straigh-
tened out. They suggest that the points in conflict be left to
arbitration. Otherwise — well, there the matter rests.
It would seem that after 18 months of conferences that some-
thing definite should have been reached. We understand that
many of the points in dispute have been ironed out between the
exhibitors and the distributors. Several points are yet unsettled.
Whether they can be straightened out quickly is another matter.
It seems not. But it would seem to be good business for all
parties concerned to iron everything out as speedily as possible —
and meanwhile adopt the changes already agreed upon, and with
this revised contract operate until the other matters in dispute
are worked out. It is almost out of the question to expect to
secure from the conferences a completely satisfying contract.
But certainly a lot of time has been consumed. Something defi-
nite should be done. And done speedily.
"THE OPERA" COMPLETED
Hugh Dierker has just completed "Hearts" for McFadden
Productions. "How is your latest opera?" asked one of his
(Continued on Page 11)
After Franchise
New York Exhibitors Reported In-
terested in Securing Local First Na-
tional Franchise from West Coast
During a meeting between a num-
ber of newspaper men and Sol Lesser
of West Coast Theaters yesterday it
developed that certain New York ex-
hibitors were interested— or claimed
to be interested — in securing the New
York franchise owned by West Coast
Theaters in First National. It is gen-
erally understood that West Coast
owns 60 per cent of the New York
franchise, the Mark-Strand Corp., 20
per cent, and First National the re-
mainder.
When Sol Lesser informed his
questioner that the West Coast would
consider selling this interest the
newspaper man left the room to tel-
ephone, so he said, to the exihbitors
interested, and returned saying his
principals would be in touch with
Lesser and his associates later with
regard to the matter.
While the exhibitors interested
were not named, it was conceded that
they were what is known as "inde-
pendent" exhibitors, and in no way
identified with any producing-distrib-
uting interests.
Editor's Note — In view of the vot-
ing trust agreement now in effect in
First National Pictures, Inc., it would
be interesting to note what effect, if
any, the sale of the West Coast inter-
est in the New York franchise would
have upon the existing situation in
First National. It may not be gener-
ally known, but it is a fact, that since
the inception of the voting trust
agreement that individual franchise
holders have considerably less power
than heretofore. This power is now in
the hands of the trustees who vote the
stock. There is no doubt however,
that the purchase of any interest in
the franchise would give the purchas-
er a voice with regard to the opera-
tion of the corporation.
Decision Put Off
Trade Commission Won't Decide
Reopening Famous Players Case
Until End of Month
Washington — The expected decis-
ion of the Federal Trade Commission
on the reopening of the Famous Play-
ers case cannot be looked for until at
least the end of the month, the Com-
mission having failed to take the mat-
ter up at its weekly meeting yester-
day.
It was anticipated that some con-
sideration would be given the ques-
tion at the meeting, but, it is under-
stood, other matters intervened. The
next meeting of the Commission for
the purpose of making decisions will
be Jan. 29.
THE
-;xi^
'%
DAILY
Sunday, January 24, 19i'
MXXXVNo.19 Sunday, Ian. 24, 1926 Price25Cent$
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
•ger; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
vered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematograph)'
Francaise, 5, Rue Saulnier.
Quotations
/These quotations are as
/
High
Low
Jalaban & Katz .
. 67^
67J4
Eastman Kodak .
.108^4
108^
Famous Players .
.105'^
104H
Film Inspection . .
. 5
5
First National . .
.104^
1045^
Fox Film "A" ..
. 79f^
77J4
Fox Theaters "A"
. 30%
29 H
Loew's, Inc
. 38H
S7n
Metro-Gold. Pfd. .
. 2m.
22ys
M. P. Cap. Corp..
. 20
20
Pathe Exch. "A".
. 77H
74.5^
Skouras Brothers.
. 54
54
Warner Brothers .
. \AVi
13%
Warner Pictures .
■ 10/8
9/2
of Friday:
Close Sales
6754 ....
108J4
400
105J4 3,000
5
10454
100
100
79H 1.400
30yt 5,300
37M 1,600
23y» 3,200
100
2.300
20
77
54
135^ 3,400
9/
600
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y, C.
Bryant 3040
$2,000,000 First Run for Denver
Denver— A $2,000,000 combined of-
fice and theater building and a roof
garden, is planned by the United
Th aters and Building Co., a new
unit. The building will be a 12-story
structure with the roof garden on
the two top stories.
Frank Milton, of the Rivoli, is
president of the new corporation.
The theater, when completed, will
be the largest in the city, with a
seating capacity of 3,960. It will be
called the Pantheon.
East Coast Theaters Active
Philadelphia — Oscar Neufeld and
Sam Stiefel, operating the East Coast
Theater Co., have acquired from the
Stiefel Amusement Enterprises, Inc.,
the Roxborough, Roxborough; the
Palace, Glassboro, and the Fire Hall,
National Park. This gives East
Coast a total of five. Negotiations
are under way for six more.
1st Nat'l Contests Claim
First National, in commenting on
the Chaplin suit for $62,147 arising
out of the distribution of "The Kid"
abroad, said yesterday:
"We contest the claim and assert
the plaintiff is not entitled to the
money he alleges he is."
New $2,000,000 R. & C. House
Pittsburgh — Rowland & Clark have
filed application for charters for sev-
eral theater properties in a merger for
the erection of a new $2,000,000 house.
Four Theaters in Jersey Towns
Haddonfield, N. J. — A new theater
at 31 Kings Highway, ground for
which will be broken in February,
will be the first of four new theaters
which Hunt's Theaters, Inc., will
erect in leading Jersey towns during
1926. The building program calls for
$1,000,000.
Bonds Financing K. C. House
Kansas City — The Midland Thea-
ter and Realty Co. is financing its big
theater project at 13th and Main
through a bond issue of $1,750,000.
r.egotiated with one of the large bond
houses. Loew's will control the
bookings.
F. B. O. Housewarming
At their new offices at 1560 Broad-
way, F. B. O. yesterday afternoon
held a housewarming in the projec-
tion room in connection with the
screening of "Flaming Waters." A
buffet lunch was served to trade and
newspaper representatives.
Sues Over Note
Patrick A. Powers has filed a de-
fault judgment in the Supreme Court
against Murray F. Beier on a note
of the Spectacular Prod, made May
9. 1924, for $5000 on which $1000 has
been paid. The note was endorsed by
Beier and the amount of the judg-
ment is $4397.
1
I
Additions to Chains
Several large companies contem-
plate new houses, including the fol-
lowing:
The Stanley Co., which will build a
new link in Chambersburg, Pa. Char-
les E. Kountz, architect.
H. Schoenstadt, operating in Chi-
cago, have filed plans for a new house
at 3934 West 26th St.. Chicago. Levy
& Klein, 111 West Washington St.,
architects.
The Rainbow Gardens Amusement
Co. will build a theater and dance
hall on McPherson Highway, Free-
mont, Ohio.
The Colonial Amusement Co.,
through their architects, Duck &
Bauer, Milwaukee, have 'filed plans
for a new theater on 984 Sherman
Blvd., Milwaukee.
The Harris Amusement Co. will
build a theater and office building in
Pittsburgh. To cost $8,000,000.
O'Brien Forms Own Company
Edwin O'Brien, formerly head of
the export department of Inter-
Ocean Forwarding Co., has formed
Edwin O'Brien, Inc., with offices at
218 W. 42nd St., to conduct an ex-
port and forwarding business. Of-
ficers are: Edwin O'Brien, president;
Eugene O'Brien, secretary; vice-
president, Charles Penser, and treas-
urer, I. Penser.
New Policy at Warner House
Cleveland — Warner Bros, have in-
troduced their first combination
vaudeville-picture policy at the Circle
Five acts of vaudeville and a fea-
ture constitute the bill. 'The Man
Unstairs" was the first picture shown
under this policy, with Monte Blue
appearing in person the first three
davs of the week.
T. A. Enders Here
T. A. Enders, managing directo A
F. B. O. (London), is at the Ro| *
velt. '
Bebe Daniels Hurt
Hollywood — Bebe Daniels was in-
jured yesterday in a fall while making
a picture. At first it was feared that
she suffered concussion of the brain.
Deibel Convalescing
Youngstown, O. — Christy Deibel. of
the Liberty,- is convalescing after an
appendicitis operation.
rjOSTUMEC
>^ GOWNS— UNIFORMS C/
FOR EVEfiVBODy WHO IS ANVBODy
,0N THE STA6E OR SCREEN..EXCLUSIVE
DESIGNS By LEADING STVIi CREATORS
BROOKS l#v^«
-ALSO IS.OOO COSTUMES TO RENT—
WANTED
News cameramen in every Jewish cen-
ter throughout the world to photo-
graph the most important Jewish
events of today and scenes pertaining
to ancient Jewish history, for the
weekly "JEWISH PICTORIAL RE-
VIEW."
For terms, write or cable,
IVAN ABRAMSON, Pres.
JEWISH EDUCATIONAL PIC-
TURES, INC.
729 iSeventh Avenue
Cable Address, "JUDPICT,"
New York
FOR RENT I
Private office with vault spac'
and film room. i
D
CHAS. STERN *|
I 729 7th Ave. Room 70! ' Wl
! Phone Bryant 1067 '
RUBY CAMERA EXCHANGE
729 Seventh Ave., N. Y.
has EYEMO Cameras—
the new Bell and Howell standiK
100 foot automatic motion pictvn
camera. Come up and give them tb
once over.
FILM CRITIC AND
INVESTIGATOR WANTED
For full time employment in Nr»i
York City. Thorough Catholic train
ing and backgroimd essential. Musti
know motion pictures and be experil
enced in screen criticism. Splendi*
opportunity for right person. Address,'
giving experience and referencei.
INVESTIGATOR
c-o Film Daily 1650 B'wiy
Specify
GOEkZ
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
^=^^ilin
I909 BUTTONNA/OOD ST.
Hotel Christie
in
Hollywood
One of California's finest hoteli, |
located in the heart of the buri- !
ness district of Hollywood, i
famous lobby, personal service,
sensible prices. I'
R, J. Mathesoa
Owner-Manager ,
^
for the First
Time in History
a Judge Plans
ancl Renders a
Decision Based
on what a News
Reel Shows
kut
OP
course it was the
Movie in Court is Test
Of Mother Love For Bti)y
■'^ cldlne TfWcK ol two motHers
was most devoted to a c>)»<* they
both, claimed -wv^ adopted Jn -rood-
em form by Judge V-mcent St Eren-
nan in the Cirenit Court- Saturday
at tike h^axin^ of a writ of ,^s^beas
corpua\ obtained, by Mr, Julia
■Przybyla, 11570 Waltham , avenue,
natural mother of a tjiree-year-old
dauEThter Iren6, tn her ftgbt to wregt
the child from Mrs, Irene Gooa'en,
12699 Flanders avenue,- foster-
iPathe
News
Judge Vincent M. Brennan is a true modern
Solomon.
He not only showed wisdom in planning the
means by which he could render a just decision,
BUT
He selected the most famous motion picture
in the world, the one in which the public
reposes its affection and confidence, to carry
out his idea.
Pdthe/i/ejvs Was First.
There Was No Second/
Today!
kS^
kil
mother of lrej;ie and formerly Mrs.
Przybyla's sister-in-law.
Instead of threatening to dismem-
ber the child with a sword, as did
King Solomon to study tl^e emotions
of the two mothers. Judge Brenpan
announced that be would award the
child to neither Mrs. Frzybyla nor
Mrs. Goosen, but would commit her
to an institution. At the very in-
stant the announcement was made
a movie man under Judge Brennan's
direction trained his Cam«ra on the
two women to record their emo-
tional reactions oa a film-
Judge Brennan said'^e would em-
ploy the aid of psychologists in
■Studying the film and award the
c^ld to the claimant whose features
show the greatest. Expression of
grief. His decision . will be an-
nounced Wednesday.s he said.
After tie hearing of testimony,
which consumed the afternoon.
Judge Brennan ord.ered th« two
women before him and directed
court attaches ^ • Jkk^ce -tl>« child,
who iB iow living with Mrs. GrOosen,'
br*ween them on a chair. Behind
the judge stood the -motion -pictar^
operator with a cazQ«ra and bis
lights.
. "In view of th*" fact tttat the.
Cottrt has beard xmich testtm^y
against both partite ia-tbis action,
I have decided to commit the child
to an l&atltution,'* antumuced the
Jndge.
As the ''movio" lights vrere flash-
ed on the women^ and the operator
started grinding on -his camera,
Mrs, Goosen 'burst ^iiato tears and.
bending over, ,cl*?I^4 'the cbiid to
her arms, while her 13-year-old son,
Edward^ who sat In the front row
of spectators, ~ alst) 'began crying.
Mrs. Przylsyia made no demonstra-
Uon.
Asked if tbey had any statement
to make to the court, Mrs. Prxybyla
said he was married and had a
home, and wished the child for her
own-H5o Irene could benefit by these
advantages. Mrs. Gdosen vfz^ so
overcpme she could mak« no state-
xn«jt<
A Ictnge crowd witnessed tte ex-
P<Kl^iment i>» the courtroom-
Irene, who was bom out of wed-
lock to Mrs. Przybyla Feb. 10, 'l»'22,
wad placed in thOx care of Mrs,
Goosen at the age, of six weeks. On
Feb. lOl ,1925 Mrs. Praybyla wa..s
hianrtead to her present, husband.
Dec. / 24 Mrs. Qoo,Stin obtaiiieid a
decree of divorce from her husband,
William Goosey, tjrbo is Mrs; Przy-
byla's brother, but retained posses-
sion of Irene. March 20irjl925, Mrs.
Przybyla obtained a writ" of habeas
; :c^rpus but it could not be served
' oil-Mrs. Goosej).
- iA. previous writ has b«en refused
<it\.. 24, 1924. The present action
Y^as commeaCed laat week.
Detroit News
Jan. 18
V
M
m
THE
j^^
DAILY
Sunday, January 24, is;
"Ben-Hur"
Metro-Goldwyn-Mayer
ONE OF THE TRULY GREAT
PICTURES WHICH WILL
STAND THE TEST OF ALL
TIME. PARTICULARLY AP-
PEALING TO THOSE WHO
GENERALLY DO NOT AT-
TEND PICTURE HOUSES
AND WILL DELIGHT MOVIE
FANS AS WELL.
Cast. .. .Ramon Novarro superb as
Ben Hur. Francis X. Bushman
outstanding as Messala. All others
excellent. May McAvoy sweet as
Esther. Betty Bronson makes a
marvelous Madonna.
Type of Story. .. .Drama built upon
the great Biblical story of the same
name written by General Lew Wal-
lace. Perhaps there is too much
story in this great piece of litera-
ture to make one picture. There is
so much story indeed that at times
one wonders how Director Fred
Niblo managed to keep the interest
sustained as it is. There are 12
reels of film. An expert cutting
job has been done by l2loyd Nosier
but from the moment that Ben
Hur is sent to the galleys until he,
his mother, sister and sweetheart
are reunited, there is superb devel-
opment, magnificent action, thrill-
ing spectacle and gorgeous color
shots which lift this production to
a point within compass of the great-
est pictures ever made. There are
so many wonderful sequences, so
many beautiful shots, that it is
difficult to say which is the most
thrilling or interesting. Millions of
church goers who do not usually
attend pictures will be delighted
with the color shots of the Ma-
donna, the Last Supper, the Cruci-
fixion. Movie-goers will be thrilled
with the galley battle and the great
chariot race.
It will be some time before "Ben
Hur" reaches the picture houses for
it will be road-showed. You may
therefore watch carefully the result
of the business in the large key
cities. You should run "Ben Hur"
— you must run it. It is great audi-
ence building material.
Box Office Angle.... Not only the
usual patrons but thousands of
church going people in your town
will be anxious to see this greatest
of all Biblical stories.
Exploitation .... Great care must be
taken when you exploit "Ben Hur."
You must bear in mind that it is
connected in many ways with im-
portant Biblical events and church
going folk may object if any form
of ballyhoo is carried out, yet it
would be natural to ballyhoo the
chariot race. Use dignified treat-
ment with everything you do.
Direction. . .Fred Niblo; superb. Had
many assistants, including Al Ra-
boch, Reeves Eason, Ferdinand
Pinney Earle and Christy Cabanne,
all deserving much credit.
Scenario Some question whether
June Mathis or Carey Wilson is
entitled to fullest credit. Both
worked hard on this difficult script.
Cameraman Rene Guissart
Photography Excellent; color
work particularly outstanding.
Locale Holy Land
Length 12,000 feet
"The Outsider"
William Fox
STORY OF MYSTIC'S HEALING
POWER HANDSOMELY PRO-
DUCED. COLORFUL GIPSY
SCENES. CLIMAX CLEVER
AND UNUSUAL WITH NOV-
EL TRICKS OF SUSPENSE
BUILDING.
Cast. .. .Jacqueline Logan fits beauti-
iuWy into the part of a famous
London dancer, and does some of
the best work of her career. Lou
Tellegen plays the part of a gipsy
mystic possessed of great healing
power — a role for which his per-
sonality is ideally suited. Walter
Pidgeon adequate.
Type of Story Drama, adapted
from stage play by Dorothy Bran-
don. The opening sequence is a
splendid presentation of a stage
production. Jacqueline Logan and
her partner are seen in a novel
dance number that is staged with
rich effects. Her partner, who is
also her fiance, takes her to Hun-
gary to add some gipsy dances to
their repertoire. Here Ragatzy, the
gipsy healer is introduced. The
scenes at his camp are very color-
ful, made picturesque and vivid by
wonderful native costumes and gip-
sv dances. A special palm goes to
Director Lee for this sequence.
Novel and attention-arresting. The
mystic is seen exercising his heal-
in"- powers on the natives. Good
theatrical effects. Jacqueline gives
a dance with her partner to enter-
tain her gipsy host, and suffers a
fall that permanently cripples her.
Ragatzy has fallen madly in love
with her. He follows her to Lon-
don. Her father, a great surgeon,
is unable to help her. In fact, all
surgical skill fails. From here on
the picture is an exposition of the
gipsy's persistent efforts to help the
girl, but her father stands between
them . He denounces the mystic
as a fakir. At last to save the girl
he gives the "Outsider" a chance.
Then the director starts building
one of the cleverest suspense
climaxes ever screened. Strong
praise — but deserved. It makes an
ordinary story stand out and fairly
clitter. He keeps you guessing by
clever ruses till the very last few
feet of footage. Then the healing
comes with a novel touch. The
mystic is leaving — unable to cure
the crippled dancer. Then she rea-
lizes her great love for him. For-
getting all else, she rushes to him.
Love performs the cure.
Box Office Angle. .. .Unusual love
story, gipsy atmosphere and strong
clifnax make this a box office draw
in big house or small. You can't
go wrong on this booking.
Exploitation Feature Jacqueline
Logan and Lou Tellegen in a great
love drama. Ballyhoo with man in
gipsy costume. Build up gipsy
atmosphere in your lobby. Play up
faith healing.
Direction Rowland V. Lee; ex-
cellent.
Author Dorothy Brandon
Scenario Robert N. Lee
Cameraman G. O. Post
Photography Fine
Locale London, Hungary
Length 5,424 feet
Raymond Griffith in
"Hands Up"
Param,ount
ROLLICKING COMEDY NON-
SENSE THAT IS SURE TO
PROVE A FEAST OF FUN
FOR THE CROWD THAT
WANTS TO BE AMUSED.
IT DOES ALL OF THAT.
Star.... Kids his way through in his
usual style — a wink here and a
smile there. No effort for Griffith
to get a laugh over. They just
come rolling along.
Cast. .. .Marion Nixon and Virginia
Lee Corbin a contrasting pair of
prettys, one blonde and the other
dark. Mack Swain good comedy
foil and Monatgu Love, as a Union
General, suitable. George Billings
plaj's a short bit as Lincoln. Others
Noble Johnson and Charles K.
French.
Type of Story. .. .Comedy; from the
story by Monty Brice. After a
very solemn and patriotic introduc-
tion, "Hands Up" settles into its
normal atmosphere and the comedy
gets going with the introduction of
Griffith, a Confederate spy. What
toUows is purely comedy nonsense
but such effective nonsense and
with so many genuinely hilarious
comedy complications that the old
prejudices of North and South are
readily forgotten in the maze of
laughs that ensue. Certainly the
cags are along new lines and even
though they are occasionally long
drawn out, they are still good for
laughs if the Rivoli audience is to
be taken as a criterion.
The efforts of Ray to secure gold
for the South in competition with
the efforts of a General who is
after it for the North provide the
basis of the fun. Of course, to
make it more exciting and allow
hero to put over his comedy es-
capes, he is captured several times
in the course of the plot but each
time manoeuvers a slick getaway
that brings with it a load of laughs.
The sequence is and around the
gold mine and the attempt of each
emissary to drive the stage coach
loaded with gold to his respective
North and South is a comedy riot
and only ends when Lee surren-
ders. Hero has yet to solve a per-
sonal problem. He is in love with
two sisters. Brigham Young settles
it for him and hero gets both girls.
Box Office Angle. .. .Another whirl-
wind of laughs that will surely
stack up well at the box office if
you know they enjoy a good hearty
laugh.
Exploitation Griffith's past com-
edy successes should have been
building up a following. Boost his
name and promise them another
delightful comedy in his latest. The
title is a good one and should be
easy to exploit with stunts and
novelty ideas.
Direction Clarence Badger; ex-
cellent.
Author Monty Brice
Cameraman H. Kinley Martin
Photography Good
Locale Western town
Length 5,992 feet
Richard Barthelmess in
"Just Suppose"
Prod. : Inspiration Pictures
Dist.: First National
ROMANCE WITH ROYALS
TING THAT WILL PLE;i
THE BARTHELMESS FJi'
AND THE CROWD TH
LIKES COLORFUL, ROM
TIC TALES.
Star... .Sports some flashy unito
but is more interesting and att
tive as "himself." Has a suit
role that he does very well.
Cast.... Lois Moran of "Stella li
las" fame, cute and appealing
the girl in the case. Geoffrey I
good as the Prince's buddy. H
ry Vibart, George Spelvin, H<
Short and Bijou Fernandez s;
able.
Type of Story. . . .Romance; from
story by A. E. Thomas. "JustS
pose" provides Barthelmess wit
suitable romantic role, the typet
fits him well. The story itself ii
especially weighty in situations
originality but it suffices to pres'
Dick in the sort of role and atrl
sphere that his admirers seem-;
expect. It is another of thj
mythical kingdom affairs with ;
marriage of the heir to the tia'\
providing the chief source of exw i
nient. The comedy touches K I
some liberties with royal etiqm i
and procedure but they serve '' I
mild enough amusement and i; >
love affair of a prince who is bO;
with the prince business niaiU)ii
to hold the interest.
Story: Prince Rupert is suppoii
to be reading a speech at an i|
phanage dedication. Instead heti'
a fairy story and for this his fall
sends him off to America, ail i
which pleases the prince very mi !
because in the audience he had si j
the lovely Linda Lee. Learn; I
Linda had departed for Araer
made things still easier. How'
prince locates Linda and purs|
his courtship in spite of the obj
tions of his royal retinue is i\
lowed by his being recalled to ,
own country by the death of
brother. The complications li
cleared away when the brothf;
widow bears twin boys, freeing )
prince of all obligations to
throne and allowing him to Oili
the American girl.
Box Office Angle Will satisfy 1|
average crowd, Barthelmess f<i
and those who like a highly fl;'
ored romance. Not an outstandi
Barthelmess picture.
Exploitation .... You have the sta
name to boost for whatever it |
worth in your particular neighbcl I
hood. You can talk about the ii i
mance of a prince and tell thi
he falls in love with an Americ |
girl. Let them know that h
Moran, who won consideralj
praise for her work in "Stella D
las," is the star's leading lady.
IXirection Kenneth Webb; suital!
Author A. E. Then:
Scenario C. Graham Bal
Cameraman Stuart Kels i
Photography Go I
Locale Europe-Ameri|, ^
Length ......6,270 ft ^
ASTOR HOTEL
SAT. EVE., FEB. 6th
SIXTH MIVUAL
AMPA
Oh Boy— What a revel
speculators will positively not get their hands
on any of these tickets —
Tickets per Person
$10,00
Tables Seating 10
$100,00
TWO MARVELOUS ORCHESTRAS
SOUL TO SOLE DANCING
THE TWELVE MOVIE IMMORTALS
THE WHOLE INDUSTRY WILL BE
^^RAZZED^^
Charlie Einfeld at 383 Madison Ave., N. Y.,
has the tickets
Nat Rothstein of F. B. O. Chief Announcer
and Master of Ceremonies
THE
s%g^
DAILY
Sunday, January
John Barrymore in
"The Sea Beast"
Warner Bros.
BY FAR THE MOST PRETEN-
TIOUS OF THE WARNER
SCREEN CLASSICS SO FAR.
BARRYMORE'S PERFORM-
ANCE MASTERFUL.
Star.... Has a remarkably fine role,
full of great opportunities and he
meets tliem all. Marvelous as the
lover and forceful and compelling
as the grizzled, vengeful sea cap-
tain. The interest is almost entirely
centered on his performance.
Cast Dolores Costello a lovely
and fragile heroine who hasn't a
great deal to do, however. George
O'Hara v.ery well suited and does
good work. Vadin Uraness, as a
half-wit, and Sojin, a wily Oriental,
outstanding in a big cast.
Type of Story. . . .Drama of the sea;
based on Herman Melville's "Moby
Dick." It is decidedly the work
of John Barrymore that is making,
and will make "The Sea Beast" a
picture to be remembered. He gives
a marvelous character portrayal that
will undoubtedly prove one of the
year's best nerformances. From
the calm, sea rover and ardent
lover to the bedraggled, grizzly,
one-legged captain who rules with
an iron hand a crew of half-wits
and sails forever in search of the
giant whale which he believes had
caused his misfortunes, it is always
Barrymore and his marvelous char-
acter development that hold you
Millard Webb has striven for the'
most part successfully to provide
a virile atmosphere, a stirring
production and yet after such tense
realism as the tearing away of
hero's leg by the whale, he comes
down to miniatures of the sea and
a studio tropical setting. Minor de-
tails and unimportant perhaps but
with so much else that is fine and
big these things might have been
avoided. The gruesome bits inci-
dental to the loss of hero's leg,
the crude cauterizing of the stump
and later when hero burns away
the name of his sweetheart tat-
tooed on his arm— are unnecessarily
distasteful and like!y to offend wo-
men especially. The story builds
to great dramatic heights and even
though there may be points in
story and production on which all
may not agree, still "The Sea Beast"
remains something distinctly de-
serving of box office success.
Box Office Angle. . . .Should do a big
business. Story has powerful ap-
peal.
Exploitation .... You can figure this
one out as a very good bet and
start working to clean up on it. A
good advance exploitation with
plenty of broadcasting on the mar-
velous performance of Barrymore.
the great action in the story, the
splendid love interest and the stir-
ring atmosphere of this whaling
story give you plenty to work on.
Direction Millard Webb;
splendid
Author Herman Melville
Scenario Bess Meredyth
Cameraman Byron Haskins
Photography Very good
Locale Mass. town — at sea
Length 10.300 feet
Elaine Hammerstein in
"The Checkered Flag"
Prod. : Banner Prod.
Dist.: Henry Ginsberg Dist. Corp.
AUTO RACING STORY THAT
TRAVELS OVER SAME OLD
TRACK. NOTHING START-
LING OR ORIGINAL. HOLDS
INTEREST WITH GOOD DI-
RECTION AND ACTING.
Star. . . . Elaine Hammerstein handles
her part with charm. But as this
is a story of a racing car and its
owner, it gives her little chance for
stellar honors.
Cast Wallace MacDonald is a
satisfactory but by no means out-
standing hero. Lionel Belmore as
a hot tempered auto magnate
scores the real hit. Robert Ober
does a humorous characterization
as a Frenchman in love. Lee Shum-
way makes a finished scoundrel
who never overplays.
T3^e of Story. .. .Melodrama of the
auto speedway. Here is another
racing theme built along the regula-
tion lines. Two rival auto manu-
facturers. Spy planted by one in
the other's plant. Business of steal-
ing the plans. Also a "wonder"
carburetor just invented by the
hero that is bound to win any race.
Hero steals it back again. It all
builds up to the big race, of course.
The hero outwits the spy, who is
the superintendent of the plant
owned bj' the father of the girl
he loves. Then when you think
everything is all set, the hero is
kidnapped just before the race
starts, and his mechanic is injured.
Here is where the auto race ex-
perts will find a flaw. The hero's
car is found speeding around the
race track with a driver but no me-
chanic. It is against the rules. But
the director was after a kick by
working in a mystery driver — and
this was the only way he could do
it. The audience is given a very
broad hint that the heroine is con-
cealed behind the driver's duster
and goggles. She has jumped into
the car to save the day — and the
race — for her sweetheart. The rac-
ing scene registers no particular
punch. There are no unusual
thrills, accidents or unexpected hap-
penings to heighten and hold the
suspense. Judged by other pic-
tures of this type, the race scene is
below the average. It does not
build to the whirlwind climax the
fans expect in stories of the auto
speedway. However, the incidental
story is told entertainingly. It has
a lot of plot and counterplot, with
an interesting love story. The di-
rector has got a whole lot out of a
commonplace story. To him and
Elaine Hammerstein and Lionel
Belmore goes most of the credit.
Box Office Angle. .. .Rates only fair
as a racing picture. Good for
neighborhood and small houses.
Exploitation. . . .Play up the name of
Elaine Hammerstein. Use checkered
racing flags in lobby.
Direction John Adolfi
Author John Mersereau
Scenario Tom J. Hopkins
Cameraman Not credited
Photography Good
Locale Citv — race track
Length '. . . . 6,071 feet
"Too Much Money"
First National
MARITAL DRAMA THAT
TURNS INTO SLAPSTICK
COMEDY. QUEER COMBINA-
TION BUT IT MAY PLEASE
THEM WHERE THEY WILL
BE AMUSED BY THE COM-
EDY AND NOT DISAP-
POINTED IN THE DRAMA.
Cast. .. .Lewis Stone starts of? as a
dignified rich business m^n but
ends up as a Keystone comedian in
the role of janitor. Certainly a
new one for him. Anna Q. Nils-
son pleasing at first but she shows
off to best advantage in the luxuri-
ous business of the early reels.
Robert Cain is the mustached slick
article who aims at winning a for-
tune and his friend's wife. Others
not important.
Type of Story. .... .Comedy-drama;
adapted from Israel Zangwill's
stage play. There is a genuine sur-
prise in store for those v^'ho see
"Too Much Money." It may not
be a universally pleasant surprise
but those who go in for slapstick
comedy will find plenty to amuse
them and Lewis Stone's admirers
are going to be surprised, if not
chagrined at his janitor, a la Sen-
nett, portrayal. The story starts
out as one of those three cornered
affairs where an indulgent husband
• spoils a wife who never gives him
a thought. It continues with what
promises to be an interesting ex-
periment— the husband plans a pre-
tense at bankruptcy to bring his
wife to her senses. Instead she
takes him seriously even to the
point of making him work in a
kosher delicatessen. From this point
on the plot loses all semblance of
plausibility and goes in for com-
plete slapstick abandon. And at
that Ralph Spence's fifties have
considerably helped to save a piece
that might otherwise have been
an utterly senseless half drama, half
comedy. As it is they make no at-
tempt to conceal the slapstick and
with Spence's titling it registers
laughs that will get over big with
a certain crowd. Of course, the
affair winds up as you may expect.
with the fortune restored and the
wife cured of her weaknesses and
very much in love with her hus-
band.
Box Office Angle. .. .Should be sold
as slapstick comedy and not pur-
ported to be a farce comedy of the
usual type in which Lewis Stone
has been accustomed to appear.
Exploitation. . . .You might talk about
the extreme methods employed by
a rich man to secure some atten-
tion and affection from the wife
who neglected him. A trailer
showing Stone in his comedy jani-
tor make-up may get them inter-
ested, and of course, his name can
be used to good advantage, also
.\nna Q. Nilsson's.
Direction John Francis Dillon;
fair.
Author Israel Zangwill
Scenario. .. .Jos. Poland — Jack Jung-
meyer.
Cameraman . Geo. Folsey
Photography All right
Locale N. Y.
Length 7.600 feet
W
"Rocking Moon'
Prod.: Metropolitan Pictun
Dist.: Producers Dist. (
FAMILIAR PLOT IN NE
CALE AND WITH
TWISTS MAKES RATH.
TERESTING PICTURE.
TIFUL LOCATIONS
WILL DELIGHT THE ]
Cast. . . .Lilyan Tashman, Joht|
ers and Rockliffe Fellow
famous trio of girl, hero t
lain respectively. All thrc
requirements capably and ea
suited. Laska Winters plea
a half-breed girl. Others
Cosgrove and Eugene Palh
Type of Story Drama; ;
from the novel by Barret
loughby. The plot in the i
conventional ^ame of hero, t
and girl with the three
about in the usual circle
"Rocking Moon," in spite
trite plot; has compensatii ii
tures of interest that make i ii
effective entertainment at th
begin with George Melfoi h
supplied the most picturesq
cations imaginable and entii
keeping with the general
sphere. The beauties of an si
near Alaska and the interesti j
tails in and about a fox ran i
unusual, and Charles Clarke s
Joe La Shell's excellent p o
raphy further enhances the pi
appeal. The development is s
and the continuity good.
Story; Sasha, the heroine
a fox ranch on an island
.A.laska. Nash, a crafty R
pretends to be in love with
but his real business is poi
on her fox herd and makingi
to her half-breed maid, Soya.
Tynan, a stranger, is strand
the island and given a pi
Sasha's ranch. He becomes h
able and Nash, seeing Saij
falling in love with Gary,"
to steal all her animals and
a get-away. First he tries t
suade Sasha to go to the
with him. An elaborate schei
steal the herd and take Gary
as captive fails and Nash's P'
is finally exposed, leaving
free to continue her love for
unmolested.
Box Office Angle. .. .Good av
entertainment with certain elel
of audience appeal that wil
doubtedly reach out to a gooc
jority.
Exploitation. . . . Play up unusua :;
of locale and be sure to r ■
trailer including some of the b( i'
ful shots. There are an unlii •:'■
number in the picture. Produ
worth talking about and you i
get the women folks intereste
telling them they'll see wher(
luxurious furs they crave >
from. Good names to use in
and director's also.
Direction. .George Melford; effe
Author Barrett Willou
Scenario Jack Cunningham
Elliott J. Clawson.
Cameramen. .. .Chas. G. Clarke p
Joe La Shell.
Photography Exc<
Locale Alaskan is ^i
Length . 6.013'e
THE
DAILY
Hk
■ Oi
D
ly
Hut;
of
■k
jI cii
in spi
'"Ship of Souls"
Associated Exhibitors
R OF SNOW COUNTRY
(iS STIRRING DRAMA TO
i.E IT STAND OUT. FAILS
) 3UILD REAL SUSPENSE
I PUNCH IN CLIMAX.
..Bert Lytell makes the most
ipart that give him little op-
-tiity for characterization or
in. The same thing applies
illian Rich, whose part is
o| as colorless as it is possible
sfeen. Cyril Chadwick as head
; patrol makes a good heavy.
Metcalf as a renegade peps
e monotonous proceedings for
ile, but even his part is al-
to sputter and die without a
tic kick. Russell Simpson
. meaty part as old Angus
, factor of the trading post at
McTavish, but they kill him
d the suspense dies with him.
if Story Melodrama of the
|h, adapted from Emerson
,h's novel of the same name,
is story Bert Lytell finds him-
tranded in the frozen country
far northern post with no
Ice to get out till the spring,
ps stopping at Fort McTavish
by a half-crazed fur trader,
only other occupants of the
are his two daughters, one a
breed. With this unpromising
tion lacking any real dramatic
lict, suspense or stirring action,
no wonder that the picture
,s. You sit back waiting for
director to build up to the big
,1. You feel confident that there
me coming — else why all the
laration for something of seem-
importance to happen? But
■e is nothing important — and
a real thrill. As Emerson
igh told the story originally, it
. less a story of action than of
iflict of emotions and characteri-
ion between three people. But
director entirely failed to build
these elements, which would
e made a very gripping picture,
e fur trader insists on marrying
Itell to his favorite daughter,
:n though Lytell has a wife in
States. Here is the real story,
[l of dramatic possibilities. How
the unworldly girl of the North
ict? How did the husband con-
let himself? But the director
:ps it all a close secret. Hence
real story. Just a series of in-
ients. Even the appearance of
head of the patrol who had
In away with Lytell's first wife
lis to add a thrill to the monotony,
all works out happily for the
iwlyweds.
Office Angle Just a passable
"ogram number.
iloitation. . . . Emerson Hough as
J Jthor of "Covered Wagon" fame
your best bet. Also Bert Lytell
j, nd Lillian Rich. Play up angle
f man being forced to marry
i gainst his will.
ection Charles Miller; indif-
;rent.
:hor Emerson Hough
> nario Charles Miller
r'neraman Edward Du Parr
:|Otography Good
1 cale Snow countrv
[ngth 5.416 feet
'The Gilded Butterfly"
Fox
STRONG CAST AND GOOD
ACTING CONSIDERABLY
COUNTERBALANCE RATHER
WEAK STORY. SOME GOOD
THRILLS AND FIRST RATE
ENTERTAINMENT.
Cast. . . .Alma Rubens gives an inter-
esting performance and does one
or two emotional scenes especially
well. Bert Lytell suitable as the
hero although Herbert Rawlinson
and Huntly Gordon precede him in
what threaten to be hero roles but
both turn out cads. Good line up
in cast that includes also Frank
Keenan, Vera Lewis, Arthur Hoyt,
Carolynne Snowden.
Type of Story. . . .Drama. A woman
and a life of luxury — these are the
basic principles in the plot and
readily indicated by the title, "The
Gilded Butterfly." Alma Rubens is
the woman reared in luxury and
who carries on in the same style
even after she finds that she has
not the wherewithal. The develop-
ment brings with it some implausi-
bilities and far-fetched twists but
there is such a good cast, and John
Griffith Wray's production is on
an elaborate scale, that it will prob-
ably find favor with many at that.
It has the atmosphere of luxury
that appeals to many and there is
never an opportunity missed to put
it across. The love interest is there
too.
Story: Linda Haverhill had been
reared in an atmosphere of wealth
but when her father died she found
they had been "sponging" on rela-
tives. Converse, her father's friend,
offers to sell bonds, really worth-
less, and for a time Linda continues
her elegant living until it comes
time for Converse to make the usu-
al demand. Meantime she has met
Capt. Anestry and fallen in love
with him. She keeps up her mask
of wealth even resorting to incen-
diarism to collect insurance and pay
a bill. Threatened with arrest on
the eve of her marriage to Anestry,
she tries to break of? with him
rather than have her disgrace
known to him. How he learns the
truth, forgives and they sail on a
honeymoon, conclude the story.
Box Office Angle. . . .Good for certain
type of audience and probably they
make up the biggest majority —
those who like exotic atmosphere,
lavish display and romance.
Exploitation. .. .The title alone will
be enough to bring in some. Play
it up by talking about the girl,
reared in luxury, who set fire to
her home in order to secure money
with which to pay her bills and
continue the luxury which she was
used to. Use Alma Rubens' name,
also that of Bert Lytell. Good cast
all the vi'ay and can be boosted.
Direction John Griffith Wray;
ample
Author Evelyn Campbell
Scenario Bradley King
Cameraman
Photography Good
Locale Europe-U. S.
Length 6,200 feet
Short Subjects
"Saturday Afternoon" — Sennett —
Pathe
A Laugdon Riot
Type of production. . . .3 reel comedy
Here's another Langdoni knock-
out. Its a three reel comedy with a
laugh every minute. They'll chuckle
when they're not laughing and laugh
when they're not chuckling. Lang-
don with all his typical, ineffectual,
undecided mannerisms, is seen as a
dutiful day-laborer who is in the
habit of letting his wife scare him into
faithfulness. One Saturday, however
his pal — played by Vernon Dent —
makes a date for him with a girl.
Harry is in the habit of holding out
a quarter from his pay envelope and
"banking" it under the carpet. The
scene in which his wife catches him
at it is a howl. Finally she gives
hirn a dime and he sneaks out to
keep his date. Many and funny arc
the things that happen, culminating
finally in a fight between Harry and
his pal and two toughs. Harry is
knocked out, and one of the girl.';
runs to a gas-filling station and brings
him what she things is a cup of
water. Its really gasoline. Harr\
sits on the running board of one of
the parked cars and puts his feet on
the running board of the other. Ht-
is so woozy from the gas that he
doesn't know when they start and
remains sitting on one car with his
feet up on the other until a telegraph
pole interferes. His wife, out looking
for him. picks him up and takes him
home, saying, "Its all my fault. I
had no right to give you that dime."
Get this one.
"My Stars"— Tuxedo— Educ'l
E ntertainiyig
Type of production. .. .2 reel comedy
Johnny Arthur's latest for Educa-
tional has a most entertaining little
plot, and lia.s been directed in excel-
lent manner by Bryon Houck. Ar-
thur's work is very good indeed. His
girl, so the story goes, is an ardent
inU fickle movie fan. That is, she
transfers her adoration from one star
to another with every new photograph
she receives — and she receives them
with each mail. Johnny has a hard
time keeping up with them. Just as
soon as he dresses a la Valentino
and rushes to see her via the sheik
method, he finds that her affections
have changed and are centered on
Doug Fairbanks. When he has don-
ned a Robin Hood get-up, with the
ai- of several of his mother's house-
furnishings, he finds that she is now
in love with Harold Lloyd. Finally,
in desperation, he drags her to his
flivver and rides off with her while
her affections and his make-up co-
incide. Outriding the mailman, he
wins her love, only to find that she
really loves him after all. Virginia
Vane, George Davis and others are
in the cast.
"A Flaming Affair"
Imperial — Fox
Hilarious Gags
Type of production. . . .2 reel comedy
This laugh spiller has a very ap-
propriate title, as it portrays the
troubles of an amateur fireman trying
to do professional stuff at a big blaze
where real rescue work has to be
done under difficulties. Sid Smith
plays his boob part in a way to keep
the chuckles coming almost continu-
ously. They gave him a fine vehicle
for his talents in this one, and he
certainly makes the most of it. Of
course there is a girl for whose smiles
he attempts to pose as a regular fie
eater while almost dying of fright.
He has a job as a street car conduc-
tor, and when he meets the girl un-
expectedly near a fire house, takes
her in and shows he raround, posing
as the fire chief. While demonstrat-
ng the use of a safety belt, it gets
caught in the hook and ladder ap-
paratus. An alarm rings, and he is
whirled away wiggling at the end of
the motor truck. They hoist him to
dizzy heights at the fire. Here, with
his girl and the crowd watching from
below, he is forced to make good.
From here on it is a ripple of laugh-
ter. Some great trick camera work
is done which produces a series of
breath taking falls, slips and spills —
and all the while Sid is pulling the
comedy stuff. He winds up by rescu-
ing two polite Frenchmen. His girl
welcomes him to her arms as her
hero. Full of gags, fast action and
real comedy. Will please all who
like to crack a smile.
"Felix Kept on Walking" — Sullivan
Educational
Felix Continues Funny
Type of production..! reel animated
cartoon
Felix, the funny cat, will un-
doubtedly amuse your folks in this
one. He has what seemed to us to
be a "walk complex." He walked
on everything, even the radio wires
until they got too hot. In th^ course
of his travels, he meets a po^t whose
poems tell him that "beyond the
horizon lie riches." • Felix starts to
find them. But walk as he may — and
he does — he can't seem to catch the
elusive horizon. It is always ahead
of him. Finally, sore-footed and
weary he returns and finds the poet
and sends him with a kick to find the
horizon himself.
"Animated Hair Cartoons No. 1" —
Marcus — Red Seal
A Good Ntimber
Type of production....! reel cartoon
The New York Times cartoonist,
Marcus, offers a new variation on the
animated idea with some highly
original pen and ink sketches. After
he draws a sketch of a person, he
takes portions of the drawing — hair
from the head, the mustache or beard
— and transforms it into a perfect
likeness of well known celebrities
such as Charles Chaplin, Rudolph
Valentino, Jack Holt, Harold Lloyd
and Charles Murray. Here is an en-
tertaining reel, for it keeps the au-
dience guessing as the transformation
proceeds as to which popular screen
star the drawing will eventually de-
velop into. Should prove a good
number for any type of house.
"Pathe Review No. 2"— Pathe
Fine Mixture
Type of production. .1-reel magazine
First is presented "Plundering the
Sea," giving a portion of the highly
entertaining and unusual pictures tak-
en of the Arcturus Oceanographic
Expedition. Here in the little known
THE
iS&^
^
DAILV
Sunday, January 24,
Galipagos Island we see animal life
that probably exists nowhere else.
Some remarkable shots are presented
of unusual specimens of fish photo-
graphed under water which is as clear
as crystal. One interesting view
shows an artist member of the ex-
pedition making sketches on the bot-
tom of the ocean, while air is pumped
through the diving mask. "Inno-
cence" presents some intimate studies
of babies in Pathecolor that should
interest all mothers. The presenta-
tion is made very artistic by giving
the colored photos the appearance of
animated oil paintings in a gold
frame.
The reel concludes with "A Date
In Egypt," which depicts the natives
as they gather dates from the trees.
They are compelled to climb to dizzy
heights, as the fruit is only found at
the very top. The means of ascent
is simple but effective. A rope is
slung about the trunk of the tree in
the form of a loop. The native fruit
picker adjusts it against his back, and
with bare feet starts to climb by a
series of jerks which moves the rope
gradually upward. After you see the
eflfort required to pick dates, you will
probably appreciate them more the
next time you eat them. A well-bal-
anced magazine, finely edited and
photographed.
no doubt garner in the laughs. It is
the old reliable stuff that has never
yet failed. While waiting for some
director to recognize her talents,
Alice takes a job flipping pancakes
in a restaurant. She meets a movie
star, and pretends to be the daughter
of the millionaire owner of the string
of restaurants. The complications
come in the windup when the hand-
some star finds her tossing the g:riddle
cakes. But true love triumphs in the
finish which results in the usual Mack
Sennett fun. Alice Day's work will
put this over easily.
"Brotherly Love" — Cameo— Educ'l
Usual Cameo Standard
Type of production....! reel comedy
"Brotherly Love" is on a par with
the average releases under the Cameo
Brand. It should have no trouble
entertaining. Particular mention
should be made of the photography,
however. It is very good indeed.
The cast includes Cliff Bowes, Helen
Foster, Zelma O'Neal and Howard
Esary, and the action concerns itself
with a mix-up between four lovers.
Jess Robbins directed.
"Man or Illusion"
Plastic Scenic Novelty — Renown
Interesting Subject
Type of production....! reel novelty
"Man or Illusion" is something
new in the way of film novelty.
The reel presents various celebri-
ties among Parisian entertainers —
dancers, ballets and tableaux. The
reel is in color and thrown on a scrim
curtain which has a faint light behind
anda backdrop which gives the ef-
fect of depth. The offering is de-
cidedly novel and should be well
received where they are open to orig-
inal ideas and new entertainments.
"Hot Cakes for Two"— Mack Sennett
Pathe
Movie Burlesque
Type of production. . . .2 reel comedy
Nothing particularly new in this
one, being another variation on the
theme of a girl and her boy friend
who go to Hollywood to break into
pictures. Alice Day as the hick girl
who tries to become a screen star gets
every possible bit of comedy out of
the situations given her. Her work
is a pleasure to watch, for she has
a fine sense of comedy that puts her
near the top. In company with her
hick boy friend, she lands in the
clutches of a fake school where they
are put through a rapid fire lesson
before the camera. This sequence
is all burlesque and slapstick, but will
'Hot Dog"— Blue Bird— Universal
Will Please
Type of production....! reel comedy
This looks good for a fair amount
of amusement, especialliy where they
like "flappers" in their comedy. Young
Arthur Lake is featured and another
young lad whose name is not men<
tioned is in the cast. Arthur and
Eddie both like the same girl who in-
vites both to her home. Eddie's
roadster has only two s^ats and Ar-
thur is therefore compelled to sit on
the spare tire and get full of dust.
After arriving at the girl's house, she
finds she has forgotten her key and
Arthur climbs through an upstairs
window to let them in. He gets into
a bathtub and thence gets tangled up
in all sorts of strange furniture, final-
ly making his way to the front door
on which a note is pinned informing
him that his rival has gone with the
girl.
"The Fighting Tailor"—
Imperial Comedy-Fox
Many Good Laughs
Type of production. . . .2-reel comedy.
A well-blended comedy mixture
with Irish and Jewish humor predom-
inating, makes up the laughs in "The
Fighting Tailor," which has a gener-
ous array of new and amusing gags
and situations. A young Jewish boy
with pugilistic ambitions, the hero,
and an Irish champion, who will
stand no trifling, are at odds and there
is a girl in the case, of course. The
Jewish lad's father runs a tailor shop
and how the boy uses the tailoring
apparatus for gymnasium purposes is
one of the funniest sequences. The
titles are good and are appropriate.
One, where the Irish contender wal-
lops his Jewish opponent, reads: "I'll
hit you so hard your old man will
feel it." Whereupon the Jewish lad
lands on the floor so hard that it
knocks a piece of plaster from the
ceiling below, hitting his "Old Man"
who is in that room. The crowd that
likes comedy at all will find plenty to
amuse them in "The Fighting Tailor"
and the comedy fight climax gives it
a hilarious wind-up.
around the field as they played this
exciting game. All lovers of the horse
will enjoy these shots of blooded
equines in action. The reel concludes
with the race track. Some unusual
close-up shots are presented of the
way the jockeys handle their mounts
as they play for position. This reel is
up to the usual high standard of this
series. Photography excellent.
Incorporations
Albany, N. Y.— Fletcher Produci
New York. Capital $50,000. Incon
W. Saxe, P. Hahn and M. McGahs
Marvels of Motion "H"— Fleischer-
Red Seal
Interesting
Type of production....! reel novelty
The Fleischer Novograph process
of stop-motion is employed in this
issue of "Marvels of Motion" in an
entirely interesting fashion. Jiu Jitsu
wrestlers are shown with the action
being stopped at important points so
that the spectator can see for him-
self just how the different holds,
twists, etc., should be employed to
be effective. Swimming comes in for
some attention in the latter half of
the reel, as does some Apache danc-
ing, but neither of these two latter
subjects is as effective as the wrest-
ling.
Dover, Del. — Colonial Picture Cor
tal $50,000. Incorporators, D. Demi it!!"'
Rule and P. Paravitt. Attorney
Charter Co., 304 Ford Bldg., Wiim
^
Albany, N. Y.— R. S. P. Amusem.
New York. Capital $15,000. Incori j,
E. Alper, G. Schwartz and E. Wagn i
torney, H. Pearlman, 63 Park Rov ,
York.
I
Albany, N. Y. — Anboard Theater I
New York. Capital $5,000. Incorp
M. Schwartz, A. Schwartz, and M. Sc
Attorney, S. I. Segall, 220 Broadwa |
York. I
Albany, N. Y. — Oceanside Theater
York. Capital $5,000. Incorporate
Sherman, S. Riegelhaupt and W. Bl;
torney, S. I. Segall, 220 Broadwaj
York.
"Good Cheer"— Hal Roach— Pathe
A Holiday Number
Type of production. . . .2 reel comedy
This represents the holiday number
from the popular "Gang" and con-
cerns itself with the Christmas sea-
son and the efforts of the youngsters
to bring cheer to the kids who have
no Santa Claus. First they are con-
fronted by the problem of raising
money to buy the presents. The
spirit of Santa is seen suggesting and
guiding them throughout the picture.
It is a good touch which adds some
effective sentiment to the comedy
bits. So at Santa's suggestion they
sell red hot building bricks as foot
warmers to peddlers, policemen and
other pedestrians who are forced to
be out in the snow and cold. Dis-
guised as Santa Claus, the Gang
members run into a bootlegging plot
which adds a lot of excitement to the
proceedings. All in all, the holiday
spirit of this short is well put over
and should register well.
Albany, N. Y. — Roosevelt Exhibitioi;!
New York. Incorporators, H. E. H
L. Strong and F. Rubin. Attorneys,
worth, Lowenstein & Stern, 152 We'
St., New York.
Trenton, N. J. — Freehold Theate
Trenton ; to operate theaters. Capital
Incorporators, W. Schlesinger, M. Cli
L. Greenberg and S. Goldberg. Att
Schlesinger & Schlesinger, New Yorl ■
Trenton, N. J. — Hamilton Amuseme
Newark ; to operate theaters. Incorpc %
J. Griffinger, E. Hopkins and M. Rydelii
torney, Joseph Steiner, Newark.
Albany, N. Y. — Marlboro Pictures
New York. Capital $75,000. Incorpc n
O. Peters, E. Powell and H. Flavia.
"All Astride"- Grantland Rice
Pathe
Fine Horse Picture
Type of production .. 1-reel Sportlight
Grantland Rice shows with pictor-
ial effectiveness in this reel that the
automobile has not entirely replaced
the horse — especially in the field of
sports. The first subject deals with
the value of the pack animal in the
cattle country. Here he performs
work which no auto could possibly
accomplish. Then follows views of
the supreme place the horse holds in
polo. It took some snappy camera
work to follow the polo ponies
Denver Board Holds Election
Denver — The following officers
were elected to head the Board of
8rade: Joseph H. Ashby, First Nat'l,
president; W. E. Matthews, F. B. O.
vice-president; Duke W. Dunbar, sec-
retary.
'Frisco Arbitration Board Reports
San Francisco — The Film Ex-
change and M. P. Exhibitors Joint
Board of Arbitration heard 44 cases
of disput eduring 1925, with $31,891.99
involved. All awards have been ac-
cented wihtout dispute.
Albany, N. Y— Basil Dean, In
York. Capital $10,000. Incorporsi
Dean, P. Feiner and A. Scheer.
Albany, N. Y. — Neslein Picture Corp.-|
York. Capital $3,000. Incorporatoif
Nielson, C. Winitrin and R. Hoseas.
Albany, N. Y.— Moshulu Theater -
New York. Incorporators, J. Hini
Rosenthal and J. Geller.
Newark, N. J. — Polish Amusement
Newark ; to operate theaters. Capital
000. Headquarters. 810 Broad St.. N<
Albany, N. Y. — Straham Theater
New York; to operate theaters. (
$350,000. Incorporators, L. Scheuer
Powers and A. Ghersan.
Albany, N. Y.— H. & K.
New York. Incorporators,
Hoerner and W. Herzbrun.
Pictures
H. Lewi
Albany, N. Y. — Limited Productions,
New York. Capital $525,000. Incorpoi
A. Smith, V. Mathews and J. Perdue.
$250,000 House for Oakland, Cal.
Oakland, Cal. — Beach & Krah.i
Theaters, Inc., are planning a $250,-
000 house at College and Claremont,
to be called the Senator, seating
1,800. J. Albert Marshall is archi-
tect.
Evans Sells
Philadelphia — As a result of a long
illness, John S. Evans recently sold
the Tioga and Drury to James Smith-
an for $225,000.
Albany, N. Y. — Dragon Pictures,
New York. Capital $1,000,000. Incoi
tors, J. Hart, C. Loman and H. Wall
Albany, N. Y. — Camera Pictures
New York. Incorporators, A. Brya
Klein and T. Schickling.
Albany, N. Y. — Tismer Theater (
Rochester. Capital $100,000. Incorpor
L. luppa, J. Paulen and J. luppa.
r.ey, J. Rosenzweig, Rochester.
Trenton, N. J. — Polish Amusement
Newark. Capital $125,000. Incorror,
J. Weskowsky, E. Twartus and C. Wej
sky. Attorney, Edward B. Twardus, n
ark.
Dover, Del. — Pickford Corp. ; holding »
pany for the Mary Pickford enterp '*■
Capital $100,000. Incorporators, T. Cro|*
A. Miller and A. Jervis. Attorney, Corj »■
tion Trust Company of America, Du i'
Bldg., Wilmington.
iratjr
lOLLYWOOD
lAPPENlNGS
RECOOUZED
Authority
mtmisr^
By
Harvey E. Qausman
lie Granite 3980
Sunday, January 24, 1926
6411 Hollywood Blvd.
:1c
>igns with M.-G.-M.
Starke has signed a new
ith M.-G.-M.
sson in Colleen's Role
n Moore will not star in
(now "Miss Nobody"), but
lace Anna Q. Nilsson will be
iw.>— New Find in "Toto"
'"■""Ilia Bradford, considered by
-ifat M.-G.-M. as a new "find"
U one of the featured players
EiiMo," John M. Stahl's next pic-
w in work.
]The Manchester Opens
■Manchester, latest in the West
JChain is open. At the pre-
(Charlie Murray was toastmas-
rhe house seats 1,700 and is
at Manchester and South
vay.
f-lttlackton's Next Selected
"^■ll Bent fer Heaven," will be
Pjji^art Blackton's next for War-
Patsy Ruth Miller, John Har-
arne Whiteman, Gardner James,
Marcus, Evelyn Selbie and
d North are in the cast.
Finish "Volga Boatman"
[^iil B. De Miile's second produc-
T«j'The Volga Boatman," has been
''''led. The cast is headed by Wil-
iBoyd, Elinor Fair, Victor Var-
Theodore KoslofI and Julia
pleting "A Modem Musketeer"
i,^duction is being completed on
Modern Musketeer," featuring
errado, supported by Rhea Mit-
Olive Kirby and others. Jack
n is directing. The Sun M. P.
is the producer. Release
igh Madoc Sales Co.
bolores Dfel Rio to Universal
:'!ores Del Rio will go from First
nal to Univeral City by an ar-
ment with Edwin Carewe, to
r in the role opposite Edward
tt Horton in "The Whole
IS Talking." Edward Laemmle
(lirect.
|tart Next Tiffany Production
he next Tiffany feature, "Pleas-
^ of the Rich," is now in produc-
with a cast including Helene
ilwick, Jack Mulhall, Mary Carr,
dda Hopper, Julanne Johnston,
I Marcine Asher. Gasnier is di-
ting.
Two Vehicles for La Rocque
iarrett Fort has adapted two
re stories slated for early produc-
II at the De Mille studios; one is
achelor Brides," a recent Broad-
y stage play and "The Dancing
m," Edna Ferber's novel. Both
II be vehicles for Rod La Rocque.
Monta Bell Working on "Charm"
Monta Bell is fast completing plans
for production of "'Charm."
Warners Sign Doris Hill
Doris Hill has been signed by War-
ner Bros.
Sally Rand in "Red Dice"
Sally Rand has been added to the
cast of "Red Dice."
Emory Johnson Starts
Emory Johnson has left for San
Diego where he will shoot exteriors
for "The Non-Stop Flight."
Jane Winton in Baggot Film
Jane Winton will play a part in
"Perch of the Devil," which King
Bacgot is directing for Universal.
Otis Harlan, in "U" Picture
Otis Harlan has been signed to a
featured role in "The Whole Town's
Talking" for Universal.
Warner Baxter in Lead
Warner Baxter will play the lead-
iv male role in William De Miile's
next, 'The Flight to the Hills."
Neil! Finishes Buck Jones Picture
R. William Neill has completed
"The Fighting Buckaroo" for Fox,
featuring Buck Jones.
Anthony to Title "The Barrier"
Walter Anthony, former dramatic
critic, has been engaged by M.-G.-M.
to write titles for "The Barrier." i
First National Gets Wilson Story
First National has acquired the
screen rights to "Here Y'Are Broth-
er," by Dixie Wilson. Production
will begin earl^Jn'th^-Spring.
Landis in Chadwick Pictures
Cullen Landis has been engaged by
Chadwick for role in "Winning the
Futurity." Clara Horton will play
opposite.
Change Title on Negri Picture
"The Paste Board Queen" is the
title of Pola Negri's current film
which is being directed by Dimitri
Buchowetzki at Famous.
Le Saint to Direct
Edward Le Saint has been selected
by Samuel J. Briskin to direct Lionel
Barrymore in "The Man with the
Brooding Eyes," a Banner Prod.
Keaton Starts Next
Buster Keaton started work last
week on "Battling Butler," with
Sally O'Neil, who has been loaned
for this production.
First Feature for Ernst Laemmle
"Prowlers of the Night" will be
the first feature that Ernst Laemmle
will direct for Universal with Fred
Humes and Barbara Kent.
Schuessler with Edward Small
Freddie Schuessler, casting direc-
tor for M.-G.-M.. has resigned, and
is now associated with the Edward
Small Agency.
To Start Third Carey Picture
Charles R. Rogers will begin the
third of the Harry Carey series for
1926 this week. Scott Dunlap will
direct "The Frontier Trail."
De Mille Loans Josephine Norma
Josephine Norma, a member of De
Miile's stock company, has been
loaned to A. H. Sebastian for "The
Prince of Pilsen."
Bennett in Fox Picture
Mickey Bennett has been added to
the cast of "Dangers of a Great City"
which Chester Bennett is directing
for Fox.
Moreno in "Temptress" Cast
Antonio Moreno has been engaged
for the leading male role in "The
Temptress." To be directed by
Mauritz Stiller, the Swedish director.
Marceline Day in Fox Picture
Marceline Day has been added to
the cast of '"Hell's Four Hundred,"
John Griffith W^ray is directing for
Fox. ^^-""^
M.-G.-M. Signs Sootto
Aubrey Sootto, film editoir, has
been placed under contract by M.-
G.-M., to be sent to Nice, France,
where Rex Ingram is producing.
.Kirkland to Direct Thomson
David Kirkland has been signed to
direct a third for Fred Thomson,
"Hands Across the Border," an ori-
ginal.
Bernstein on Another Original
Isadore Bernstein, supervisor of
Western productions at Universal, is
writing another original, entitled "The
Ghetto Shamrock."
Henley Cutting "Auction Block"
Hobart Henley is cutting and as-
sembling "The Auction Block," which
features Charles Ray and Eleanor
Boardman.
Adapt "The Old Soak"
Charles Kenyon and Doris Malloy
have finished adapting "The Old
Soak," a Universal production which
Edward Sloman will direct; starring
Jean Hersholt.
Leon Abrams on New Story
Leon Abrams, now under contract
at M.-G.-M., is at work on a new
storv soon to go into production.
Immediately after completing this,
Abrams will direct "Nocturne."
Bronson in "Cat's Pajamas"
Betty Bronson's next for Famous
will be "The Cat's Pajamas," by
Ernest Vajda. William Wellman will
direct. Ricardo Cortez and Theodore
Roberts will be in the support.
"Silence" to Start Shortly
With the adaptation of "Silence,"
in the hands of the De Mille produc-
tion department, actual work will
commence in a few days. Rupert
Julian will direct.
Desmond Back at "U"
William Desmond has returned to
Universal after a several weeks' tour
in vaudeville. His first will be "The
Return of the Riddle Rider," a se-
quel to "The Riddle Rider."
More Additions to "Monte Carlo"
Margaret Campbell, Barbara
Shears, Lori Bara and Eugene Bor-
den have been added to the cast of
"Monte Carlo," which Christy Ca-
banne is directing for M.-G.-M.
Finishes Seventh Witwer Comedy
Sam Bischoff is completing the
seventh H. C. Witwer comedy, en-
titled "Alibi's Forty Thieves," and
featuring Charles De Laney. George
Jeske is directing.
Hoffman Company Busy
The three remaining features to
be made by Renaud Hoffman com-
pany on the this year's program for
the Lumas Film are "Hearts and
Spangles," to be directed by Frank
O'Connor; "Racing Blood," and "The
Sign of the Claw." For 1926-27,
STUDIO SPACE
I For Independent Producers
Excellent facilities with every
convenience.
CALIFORNIA STUDIOS
1420-22-24 Beachwood Drive
Hollywood
J»w« Minu, Studio Mgr
Phone HO-0162
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT
E'very room njuith Bath and Radio
\ A beautifully appointed moderately ■
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
........ggimmiimi
n ■ > 1 ■ ■ mjLXi
THE
10
■;xi^
DAILY
Sunday, January 24,'
■|i^
four novels have been purchased.
These include "The Golden Web," by
E. Phillips Oppenheim; "Money to
Burn," by Reginald Wright Kauff-
nian; "Quarantined Rivals," by
George Randolph Chester, and "The
Girl Who Didn't Care," by Rida
Johnson Young.
To Direct "Uncle Tom's Cabin"
Harry Pollard, who is directing
"Beware of Blondes," with Laura La
Plante and Edward Horton for Uni-
versal, will direct "Uncle Tom's
Cabin" next.
De Sano's First for M.-G.-M.
Marcel de Sano will direct "In
Praise of James Carabine" for M.-
G.-M. This will be his first and is
a story of the prize ring by Donn
Bvrne.
Payne and Crane in "Blind Goddess"
Latest to be given parts in Vic-
tor Fleming's new Paramount pic-
ture, "The Blind Goddess," are
Ward Crane and Louise Payne.
Change "U" Titles
Titles of three Universal pictures
have been changed. "Wives for Rent"
will be known as "Watch Your
Wife"; "Poker Faces" will be called
"Beware of Blondes," and "Crimes of
the Arm Chair Club" will be "The
Mystery Club.'"
Begin Interiors on "Desert Gold"
Two hundred players have returned
from the Southwestern border to the
Paramount studio to begin interiors
on "'Desert Gold." Leading players
include Shirley Mason, Neil Hamil-
ton, Robert Frazer and William
Powell.
Walker Titles Three Pictures
H. M. Walker has completed the
titling of "Scared Stiff," starring
Clyde Cook; "Wife Tamers," starring
Lionel Barrymore and Clyde Cook,
and "Dizzy Daddies," with Tyler
Brooke, Jimmie Finlayson, Mildred
June and Gertrude Astor.
"Taxi Mystery" Completed
Filming of "The Taxi Mystery"
was completed last week and the
picture is now being cut and titled.
Edith Roberts and Robert Agnew are
featured and Virginia Pearson, Bert-
ram Grassby and Phillips Smalley are
in the cast.
Borzage Nears Finish
Frank Borzage is Hearing comple-
tion of "The Dixie Merchant." J. Far-
rell McDonald is featured with Madge
Bellamy and Jack Mulhall, Edward
Martindale, Harvey Clarke, Frank
Beal, Claire McDowell and Evelyn
Arden in the cast.
"Silver Lanterns" to Begin
"Silver Lanterns." the newest Dal-
las Fitzgerald picture, is to get under
way at Universal next week. The
cast includes Pauline Garon, Dorothy
Dwan, Ethel Clayton, Johnny Wal-
ker, Lee Moran, Ernest Wood and
Harold Miller.
In Eastern Studios
Hold Studio Party
First National Studio will hold a
luncheon today for newspaper folk on
"The Savage" set.
Pola on Location
Pola Negri, Dimitri Buchowetzki,
her director, Robert Ames, Noah
Menjou to Finish Shortly
Adolphe Menjou will shortly fin-
ish "A Social Celebrity" at Paramount
and will start work immediately in
"Sorrows of Satan."
Making Two-Reelers at Vitagraph
Dedic Velde will start production
Monday on the second of 12 two-
reelers at the Vitagraph studio,
Brooklyn. Jack O'Neill will di-
rect and Stewart B. Moss will act as
chief cameraman.
King Finishes "Cleaner Flame"
Burton King finished shooting "The
Cleaner Flame" Thursday at Whit-
man Bennett's studio. An Arrow re-
lease.
Swanson Unit Back Soon
Gloria Swanson and the company
making "The Untamed Lady," with
Frank Tuttle directing, is expected
back at Paramount next week.
Working on "The Brown Derby"
Johnny Hines and his gag men are
at work on "The Brown Derby." Ex-
teriors will be taken in Florida and
casting will start about Feb. IS.
Louise Brooks in Fields Picture
Louise Brooks will have the femi-
nine lead in "It's the Old Army
Game," starring W. C. Fields, which
will go into production in February.
Edward Sutherland will direct.
Dix and Meighan Finishing
Richard Dix and Thomas Meighan
will both finish their present vehicles
in about ten days to two weeks.
Charley Winninger has been added to
the cast of the Meighan picture.
Edwin Markham in PhonofUm
Edwin Markham has just com-
pleted a De Forest Phonofilm in
which he recited "The Man with
the Hoe," at Tec-Art 48th St. studio.
He also made another on President
Lincoln. These are two of the three-
reelers finished during the week, the
third being the Clyde Doerr saxo-
phone sextette. Bertram Phillips is
director.
Pauline Frederick Starts Wednesday
Pauline Frederick will start work
Wednesday on "The Nest" for Ex-
cellent Pictures at Whitman Ben-
nett's studio. Charles Whittaker
wrote the scenario, and Will Nigh
will direct.
"Dancer" Near Finish
Al Santell will complete "The
Dancer of Paris" for Robert Kane at
Cosmopolitan next week. Immedi-
ately after, he and Conway Tearle
will leave for the Coast to start on
"Molasses" on Feb. 7th, for M. C.
Levee.
Herrick Back in Town
F. Herrick Herrick has returned
from Florida with atmospheric shots
for an automobile racing story he
will complete in the Spring. He starts
Monday on another of the "Frag-
ments of Life" series for Davis Dist.
Div., at Tec-Art 44th St.
"Puppets" Only Tentative Title
"Puppets" upon which John Fish
Gooderich is at present writing the
scenario, is only a tentative title.
Work will start about Feb. 15. Mil-
ton Sills will be starred, with George
Archainbaud directing. It will be A.
L. Rockett's first supervised picture
for First National.
Complete "The Savage" Cast
The complete cast for "The Sav-
age," now being filmed at First Na-
tional includes Ben Lyon, May Mc-
Avoy, Sam Hardy, Philip McCul-
lough, Tom Maguirc and Charlotte
Walker. Fred Newmever is the di-
rector, assisted by Don Hetrick, with
George Folsey as cameraman. Nick
Barrows is gag man.
Beery, and other members of the
company are on location in Truckee.
The production is from an original
story by Ernest Vajda. Title has
not yet been selected.
Walsh Picture on Location
"The Test of Donald Horton" is
the next Chadwick picture starring
George Walsh. The company is in
Truckee and the cast includes Tyrone
Power, Eugenie Gilbert, Mickey
Moore, Edward Coxen, Virginia True
Boardman, Robert T. Graves, Evelyn
Selbie, John T. Dillon and Frank
Lanning. Reeves Eason is directing.
In "Paris at Midnight" Cast
Brandon Hurst, Jocelyn Lee, Ma-
thilde Comont, Carrie Daumery, Jean
De Briac and Fannie Yantis have
been added to the cast of "Paris at
Midnight," Frances Marion's version
of "Pere Goriot," for Metropolitan.
Jetta Goudal, Lionel Barrymore,
Mary Brian, Edmund Burns and
Emile Chautard have leading roles,
under direction of E. Mason Hopper.
U. P. Collaborate with Metropolitan
Officials of the Union Pacific have
given free reign to the Metropolitan
unit filming "Whispering Smith." The
cast headed by H. B. Warner, Robert
Edeson, Lillian Rich, John Bowers
and Lilyan Tashman, are now on lo-
cations along the line between Holly-
wood and Chicago, and locomotives,
Pullmans and freight cars have been
placed at the disposal of George Mel-
ford, who is directing.
m
The Week's Head
Monday
Reported big deal brewing betwet
American Theaters Corp., and
circuit.
Harry Rowson of Ideal Films Ltd
19261927 output of Pathe and Ed
for United Kingdom. k; ' "'
H. M. Richey of Michigan M. P, T. K .
theaters in towns of 3,000 and P''"'
facing extinction.
Emi Jannings signs three year contii
Famous. ff "i"
Mexico has 700 theaters. U' f'ijj
Kentucky M. P. T. O. organizej
proposed state admission tax. Ill, I'l'
Tuesday iiaj a
Republican party may agree to (Li.'liK
Smith's legislative program, thus iP.
death knell of M. P. Commission, n flV It
Life of P. T. Barnum to be filmed by ; ,ii'i,
with Wallace Beery in stellar role it, •.
$1,250,000 bond issue floated to C0'i.(r(v;
houses to be built on New Yorif'
Side. Total seating capacity will'
gate 3,420,
Warners sell theaters in Lexington, Kit ^''^
and Columbia, N. C. to CaroliK ji Vij()v
ters. Inc. Al •
Theater activity in Mid- West BlBIltf
Nebraska looms up as scene
rush.
the
mi
It lit
lanv '
,,De:
itwl
iw.let
lewii
olSti
"h
H'yi
IB!!
hi
Wednesday
No provision on Republican plai
nation of censorship. Possibiliti^
strong, however.
Reginald Barker returns to Metr
Mayer.
Reports are current that Universi
negotiating with Friedman chain
sota.
Schine circuit reported as selling o»j
Governor Baker of Missouri contb]
per cent levy on amusements in ifi|
constitutional amendment, . j
New twist on Sunday closing law dol
in Jacksonville, Fla, Rule that hon!*
operate after sundown.
Will H, Hays sees development jl
factors in production as big dewl
of 1925. ^!
Thursday
Deal on for "Kim." British Nationl
tures interested. John S. RoberiM'
produce "Calafia."
Richard A. Rowland in Hollywood, t:
astic over First National product.
Lord Beaverbrook reported here to •
information for London "Daily E
film,
10,000 new seats in Cleveland. Eigl
houses built in 1925. ;
Ten theater units in Ohio form new •'
T.O.C.C. dissatisfied with Hays cc
Favors I.M.P.A. form, but it will
arbitrate.
Friday , .
First National to build own studio djiiWC
near heart of Hollywood activity.
Charlie Chaplin sues First National,, i,
ing $62,147 additional on foreign l|
"The Kid."
British Government drops quota. Move
as result of trade's admonitions.
Lyons suggests exhibitors raise H
Jf 100,000 to aid in the making olj
pictures.
November exports total $623,108.
Directors of Texas M.P.T.O. to
affiliation with Will H. Hays at
next month.
Ohio M.P.T.O. won't share in arb^
unless exhibitor members on Clevebl
Cincinnati Film Boards belong to
theater owners' unit.
of 4
I
tltv
tail
fill
Ik]
lU:
Saturday
Group of independent New York elk
reported after West Coast's intOfl
local First National franchise.
Famous and Rothacker-Aller labora*Of
ing $1,000,00 suit over Thompson dl
ment patent.
Russian films en route here, says SovillilK
ernment's buying representative iMn
York. Y
Pennsylvania theaters hit by coal hI
Many houses cutting down on playinMI
Federal Trade Commission puts ofl d(l^
•n reopening of cass against FamouaMt
Tom O'Brien in Two More
Hollywood — Tom O'Brien, ||
last appeared in "Poker Faces/f
first for Universal, will be feat
in two more, the first to start in
diately.
THC
JOQlli
'•"J,
muary 24, 1926
11
Arbitration
(Continued from Page 1)
Fine," said Dierker, "and opera it is — for we have shot
les from 'Rigoletto' for this one — right at the Manhattan
Duse."
LEGS AT $1.10 EACH
highbrows sitting in back of me at "The Sea Beast"
[rvehng at the abiHty of Barrymore to walk on the peg
it the fact that his real leg was not very visible. They
ing about it until one suggested that perhaps Barrymore
ly had one leg. Finally a none too refined Broadway(
my left said to me, loud enough for everybody about
"My God, for her $1.10 that dame would want them to
guy's leg off for real."
AIR MAIL SERVICE
e and more the film folk are using the air mail service.
handy. Saves time — and incidentally the telegraph com-
Iren't getting all the money out of the business any longer.
it is going to the Post Office. Which is as it should be.
MAJAHS
at a lot of miltary folk we now have in the picture busi-
Ilvlany well known folk now in the Reserve Corps. They
iJfWill Hays; Jesse Lasky ; Saul Rogers of Fox; Robert
if M.-G.-M.; Edmund Lynch, Pathe ; R. H. Cochrane, Uni-
Richard A. Rowland ; Abe Warner ; Earl W. Hammons ;
, De Mille; Hal E. Roach; Fred Beetson ; E. B. Hatrick,
ional News ; Jack Connolly, and others.
w, let's wait for a war to see our Majors in, action.
DA VINCI AND THE PICTURES
rewith an interesting note from Harry Lee, formerly of the
f Steel" company (First National) :
"In your column last Sunday covering reviews of 'Ben
ur,' you include one by Arthur J. Stringer in which he men-
ns a man who should be hailed as the patron saint of the
ovies. I refer to Leonardo da Vinci. I wonder if it is gener-
ily known that at about the time Columbus was trying to raise
oney to finance his momentous trip, da Vinci invented the
vice called 'Camera Obscura' from which has grown the
esent day motion picture camera. Also, I believe, he was the
Otagonist of the argument in favor of moving pictures over
e spoken drama.
"Near the close of the fifteenth century, or to bring it
oser, about 1495, in the City of Milan, Italy, where he was
en living, da Vinci, in the course of an argument with Messer
juidotto Prestinari, a poet from Bergamo, Italy, said:
Painting is higher than poetry, inasmuch as it reproduces
he eternal works of God and not human inventions, to which
he poets, at least of our day are too apt to confine themselves,
they depict not, but describe, borrowing all they have and
fading with each other's wares. They but put together and
:ombine the refuse of knowledge. They may be compared to
he receivers of stolen goods.
" 'The eye gives a more complete knowledge of nature than
the ear. Things seen are less to be doubted than things heard.
Painting, which is silent poetry, comes nearer to positive science
than poetry, which is invisible painting. Words give but a
series of isolated images following one another; but in a pic-
ture, all the forms, all the colors appear synchronously, and
are blended into a whole, like the notes of a chord of music;
and thus both to painting and to music a more complex har-
mony is possible than to poetry. And the richer the harmony.
the richer is that delight which is the aim and enchantment of
irt. Question, say, any lover, whether he would not rather
lave a portrait of his loved one than a description in words of
ler countenance though it were composed by the greatest of
poets.'
Here a narrative from my own experience. A certain
Florentine youth fell into such longing for the face of a woman
whom I had painted in one of my sacred pictures, that, having
bought it, he cancelled all the signs of its religious character,
so that he might kiss his adored one without fear or scruple.
But soon the voice of conscience overcame the passion of love,
nor could he recover his tranquility of mind till he had removed
the picture from his dwelling."
"Here, in the words of the first experimenter in flying ma-
chines, is contained the real reason for the marvelous success of
our industry. Don't you agree?" j
loainl '
> -Vstl
icai
it
MARCUS LOEW AT THE GREEN ROOM
Those Greenroomers are a lively crowd. They recently had
Marcus Loew over as "the jest of honor" and 36 members each
presented a line which told graphically of his life. Some of them
were very witty. But the last of all was the best. It went like
this : "At the age of 55, in 1925, he produced 'The Big Parade,'
'Ben Hur,' 'The Unhol)^ Three,' 'The Merry Widow' and a
grandson."
ALIKE THE WORLD OVER
A line from Oscar Morgan. Once a New York lad. Now
sojourning in Dallas for Pathe. Says Oscar:
"The motion picture business in Texas is just the same as
it is in Brooklyn, Tuckahoe and Hoboken. Exhibitors and film
men use the same arguments and alibis here that they use
everywhere.
"Harold Lloyd goes just as big in Texas as he does on
Broadway. Aesop's Fables are enjoyed by the boys on the
plains the same as they are in the finest theaters in New York.
We have paved streets, sewers, electricity and everything.
Western pictures go very big in Texas because they don't have
any cowboys any more, and the cow hands who all use Ford
cars, get a great kick out of the round-ups on horse back. Up
to date ranches have electricity, and the ranch owner drives a
Cadillac.
"Flappers wear sheer silk stockings, and short skirts, and
they can do the Charleston here as well as they can in your
town, and that's that."
HEADACHES
Someone asked Lloyd Nosier, who edited "Ben Hur," whether
the cutting job of getting the footage down to 12 reels had wor-
ried him. "No," said Nosier, "it was the 838,000 feet I cut out
that caused the headaches."
Yes — and heartaches, also.
''THE PARADE OF THE
GOLDEN DOLLARS"
RIGHT INTO THE BOX-OFFICE
The Serial "With That SOMETHING Different"
VANISHING MILLIONS
Written and directed by ALVIN J. NEITZ
WILLIAM FAIRBANKS and VIVIAN RICH
Alec, B. Francis, Sheldon Lewis, Bull Montana
and a host of others.
Produced and Distributed by
SIERRA PICTURES
Incorporated
316 Taft Bldg. 729 Seventh Ave.
Holl3nvood, Cal. New York City
12
THE
;gBg^
DAILY
Sunday, January 24
Russian Films Coming
(Continued ftom Page 1)
tributors in Europe and America by
his clear exposition of the Russian
industry's status.
"Now, after I have carefully gone
over Mr. Fredman's articles, I must
saj', first of all, that, in the main,
Mr. Fredman undoubtedly pictures
correctly the development of the cin-
ema industry in the Soviet Union,"
he said. "I say 'in the main', because,
in spite of his candid study of the
situation, he could not, as a foreigner,
during his short stay in Russia, make
a complete study of a problem, which,
according to Mr. Fredman himself,
is a riddle.
"Still, to do him justice, Mr. Fred-
man was the first foreign motion pic-
ture man, who was not afraid to enter
'Red Russia' — which many have re-
garded and continue to regard as a
bug-bear and, because of this attitude,
remain in the dark as to the true
state of aflfairs there — to investigate
on the spot the Russian market, to
study the historic development of our
motion picture industry, using the
material available at the source.
"He has thus rendered, in my opin-
ion, a valuable service to all motion
picture producers and distributors of
Europe and America, who lately have
shown a marked interest in the Rus-
sian film market. To my mind, fre-
quent and regular information, given
in the press to the motion picture in-
dustry, about the needs and demands
of Soviet Russia, would be beneficial,
beyond a doubt.
"I think that those interested in
the study of the status of the Russian
motion picture industry would find
it useful to send directly from
America a representative to Soviet
Russia, who would at his leisure in,
perhaps, a couple of months study
the conditions of our motion picture
industry and would present a clear
picture to American producers and
distributors, which would give them
a correct line of orientation and
would serve as a bridge for a com-
mercial rapprochement in this field
between two great countries.
"When I speak of a thorough
study of the Russian film industry, I
have in mind especially a number of
producing organizations, to which Mr.
Fredman did not devote much space
in his articles, which have, however,
especially within the last year been
centers of great activity and have
produced a number of big artistic
features — such organizations, as the
lJ|kr)anian pho.to-cinema administra-
tion and the 'Gruzprom', the organi-
zation working on the Caucasus.
"A few of the pictures, mentioned
by Mr. Fredman and having an
artistic value, not for Russia alone,
but for the world in general, are on
their way to this country and, by in-
troducing them to the American
spectator, I shall let him judge for
himself as to their value and show
the American producers the progress
made by the Russian motion picture
industry.
"Although I stated in the beginning
that in the main I agree with Mr.
Fredman's conclusions, I must re-
mark that in the matter of attracting
foreign capital for the greater devel-
opment of the cinema business in
Soviet Russia, I must differ from him
and ascribe his point of view to in-
complete information on this subject.
I know that constructive capital from
well established firms, in the form of
a serious proposition, will always be
considered and welcomed by Sovkino,
the organization controlling the en-
tire Russian motion picture industry.
The exceptional position of the Sov-
kino in the Soviet Union opens a
wide perspective to those firms, which
within the next ten to fifteen years
will, together with the Sovkino, de-
velop the cinema industry, and there-
fore cannot be compared with the
position of any organization in any
other country."
Washington All Het Up
Officials in Washington are busy
figuring out what would happen to
Charlie Chaplin if he accepted the So-
viet Government's offer to appear in
"The Overcoat." Officialdom fears
for Red propaganda. If Chaplin left
for Russia — but there is no reason to
imagine that he will — he may have
difficulty in reentering because he is
now a legal alien resident here.
Norma Shearer Here
Norma Shearer arrived from the
Coast yesterday. At the Commodore.
Ten Eyck to Build Another
Trenton, N. J.— Georgfe B. Ten
Eyck, operating three houses in
Trenton, and a fourth under con-
struction, plans a new house. Ten
E-i-rk owns the South Broad, Tren-
ton, which plans vaudeville, and the
Orpheum and Gaiety, both of which
pla-i' pictures. The new house, to
be called the Olympia, is a $250,000
theater and may play a combination
policy.
Negro Theater Company Formed
Durham, N, C, — The First National
Ne,gro Theater Corp., an organization
with a capital of $100,000, has been
formed here by F, K. Watkins, Will
Scales, operator of the colored the-
aters of Winston-Salem, and S, H,
Vick, banker. The new unit will
operate theaters and produce.
Sax Signs "Peter the Great"
Hollywood — The police dog star
"Peter, the Great" has been placed
under contract by T.am Sax to ap-
pear exclusively in Gotham Prod,
"Peter" will be starred in two
"Greater Gotham Prod."
Betty Jewel Returns
Betty Jewel, who went to the Coast
for a part in "Partners Again — with
Potash and Perlmutter," is back in
town.
Working on Norris Story
Hollywood — Frances Marion, who
recently signed with Samuel Gold-
wyn, has begun work on an adapta-
tion of "Beauty and the Beast."
FEBRUARY 28th
iiniBiiiifflmiii
New Fox Productions
Hollywood — Frank Borzage is di-
recting "The Dixie Merchant" for
Fox, with Madge Bellamy, Jack Mul-
hall and J. Farrell MacDonald in the
cast. Emmett Flynn has started
"Yellow Fingers," with Olive Borden
in the lead, supported by May Fos-
ter, John Wallace and Josephine
Crowell. "Dangers of a Great City"
is another production under way with
Chester Bennett directing, with Paul-
ine Starke and Rockliffe Fellowes in
the leads.
Sloane Finds Lack of Plays
Hollywood — Paul Sloane, of the De
Mille directorial staff, recently back
from the East, declares there is a
dearth of material to be obtained from
new plays and that as a result, the
producer must turn to late fiction and
the original story for his plots.
New One for Hansen in Work
Los Angeles — Construction work
on the new Marcal, on Hollywood
Blvd,, between Bronson and Gower
Sts., is progressing rapidlv. The
house is being built by Hansen The-
aters, and is scheduled to open
around March 1.
Chamber Against Censorship
New Orleans — Emphatic opposition
to a bill in the Mississippi legislature
designed to create a censorship board
is expressed in a resolution adopted
b'- the directors of the Pass Chris-
tian (Miss,) Chamber of Commerce,
Union Theaters May Build
Sydney, Australia — Union Theaters.
Ltd,, have purchased one of the most
valuable sites in Sydney for $750,000
?nd mav erect thereon a theater cost-
insr $1 000,000. This house will prob-
ably be used for vaudeville and pic-
tures.
"Johnstown Flood" Finished
Hollywood — Irving Cummings has
completed "The Johnstown Flood,"
featuring George O'Brien and Flor-
ence Gilbert.
Strike Hits Theaters
(Continxed from Page 1)
In Wilkes-Barre, an epidemic of
measles has resulted in a Board of
Health decision keeping children un-
der 15 out of theaters. In Tunkhan-
TiOck, authorities have closed theaters
to minors for 30 days because of the
prevalence of scarlet fever. In Potts-
ville, soup and bread lines are report-
ed growing in length day by day.
Censors See Uptn
(.Continued from Page 1)
of the board, stated a far (l
number of pictures was brougil
this territory for review than
preceding year. He found a
able improvement in the calilj
type of pictures being made f(, ,
lie consumption.
Producers for the most part i
ardson said, have abandoned
meldodramatic situations. Theil
greater finesse evident in all tl'
tures and the sex question is
handled in such a way as notj
objectionable. Doubtful thenni;
being superseded by plots atid'
tions that are equally as entert,
and engrossing and leave the ^
advantage of raising the calil i
motion picture entertainment, jjl
opinion.
Two Orchestras at "Naked T;
The most brilliant dancing
of all of the "Naked Truth Dii
so far is what's promised at t
M. P. A. revel at the Astor, f
Two of New York's finest orcli
have been engaged and instead
usual ■ body wearying dancerj
usually tire, there will be short
py dances, when one orchestra
the other starts thus enabling
to dance with everybody and
body's friend.
Charlie Einfeld over
tional says those who want
step lively. Not many tickets
!
at Firs! (
'ant tickj
Facing $1,000,000 5
{Continued fiom Page 1) \
on the Thompson basic patenti'
defendants, in their answers, .
nize Thompson as the invente
refuse to discontinue use of tb
spective processes until the
have determined their standin|
Adventure speakers
Far places, or films on
Bureau of Commercial Economlci
1108-16tbSt. N.W. Wathington.E
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, 111.
1
I
Unrivaled for service and quality
Eastman Positive Film, constantly
subjected to drastic tests that must
prove it right, is unrivaled for the serv-
ice it renders and the photographic
quality it gives.
It carries quality from studio to
screen.
To make sure pictures are printed
on the genuine look in the margin
for the black-lettered identifica-
tion, "Eastman" "Kodak".
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
THE FIRST TO BE ACCLAIMED AS ONE
OF THE GREAT PICTURES OF 1926— NO
MATTER WHAT OTHERS FOLLOW!
ROBERT KANE Presents
W IPIECIKiESS
LADY
m
Ititiv
lutli
l-arr
^ySIR PHILIP GIBBS %/^/i
BELLE BENNETT
BEN LYON
LOIS MORAN
JAMES KIRKWOOD ii
LOWELL SHERMAN ll
ondCMARLIE MURRAY
SCtHAftIO BY ' 5ADA COWAN
Directed bt/M^NmHmU
(vmANN '^
HEW rati >■
I
Her winnings are yours! And "The Reckless Lady
is the surest winner you ever played!
You know picture values. You know what it means t
group six stars, each at the crest of nation-wide popularity-
and give them to your patrons in one magnificent productioi
A famous story, too — selected for its heart-punch and screer
ed with sequences of drama that will hold any audienc
tense — breathless— still !
A 3itAt national Pictuie
Printed in U.S. A.
* * * * • another from ihe Grealett
Line>Up the Industry ever taw!
iTHE
^ brAdstreet
FILMDOM
Authority
^
XXV No. 20
Monday, January 25, 1926
Price 5 Cents
LAEMMLE
By DANNY
!v years of pictures. The
arl Laemmle. Whose
-ary occurs towards the
next month. Even now
the leaders of the busi-
\e sent him wires and
ulatory letters. Certain-
>■ ileserves all the kindly
ions; all the praise that
ic. And more. For Carl
!c has devoted 24 hours
day to help build this
Few have done as
^o one has done more.
.line an exliiljitor when store
re the order of the day. He
distributor when it was all
ri.ijht l)usiness: a producer
studio" was just a phrase.
one could write endlessly
icnnnle's 20 years. Why
we. By golly we w^ill. And
' ing 1925 the Arbitration
•s settled 11,887 cases
ing $2,542,544. Only 17
ii'cnt to the courts after
cisions of these boards.
ivere 5,450 awards
involving $1,351,206.
record does not justify the
of the Arbitration Boards
itlemen, would you like to
course there are problems;
the contract isn't what it
e. Naturally some things
r. But isn't that record some-
i)e proud of? Imagine the
lie litigation if those 11,887
lit to the courts throughout
try — and the delay!
Summer Closing
iaryland MPTO intends to
aters during the first two
, (.Continued on Page 2)
To Discuss Franchise
Conference Scheduled Between Sol
Lesser and Arthur James on
Local 1st Nat'l Situation
It is understood that a conference
will be held shortly between Sol Les-
ser of West Coast Theaters, Inc., the
company owning 60 per cent of the
New York First National franchise
and Arthur James, who, as spokes-
man for a group of exhibitors, asked
Lesser last Friday if the West Coast
interest in the franchise could be
bought. As noted, Lesser said that
West Coast would consider selling.
Nathan Burkan, who has been more
or less active in T.O.C.C. matters,
said on Saturday thai on several oc-
casions Charles L. O'Reilly, presi-
dent of the T.O.C.C, had broached
{Continued on Fage 3)
All-Northwest Unit
Oregon M. P. T. O. Meets Feb. 2
With Washington to Plan New
Situation Disturbs Exhibitors
Seattle— The M. P. T. O. of Ore-
gon will meet with Washington ex-
hibitors at the Hotel Benson in Port-
land on Feb. 2nd, to discuss plans
for the formation of an all-Northwest
organization. A temporary general
committee has been formed to carry
out necessary details of the meeting,
which is expected to be attended by
300 theater owners. A banquet in the
evening will close the sessions.
(Continued on Page 3)
Tearing Feb. 1
ipolis — Federal Judge W. A.
set Feb. 1 as the date for a
iring on issues involved in
of stockholders and former
iers of the Miles Theater Co.
M. L. Finkelstein, M. L.
n.d William Hamm, officers
win City Amustment Trust
' ys argued for three days on
s to a reception of H. D.
ister in chancery, and Judge
licated he would rule on
s It issue in the report, before
.f( I (Continued on Page 2)
■ WYN Premier tonight 8:30—
n— Advt.
335 Theaters
Launched in 1925 — Based on Con-
tracts Awarded as Reported by
F. W. Dodge Corp.
The statistical department of F. W.
Dodge Corp. reports that 335 theater
contracts were awarded in 2)7 states
during 1925, aggregating a total in-
vestment of $28,000,000. The terri-
tory covered includes practically
everything east of the Rockies and,
according to the Dodge Corp., rep-
resents at least 90 per cent of the
(Continued on Page 3)
To Honor Grainger
The Fox sales force, unknown to
James R. Grainger, has set aside
February as "Jimmy Grainger
Month'." A concerted sales campaign
will be launched.
Stanley Plans Another
Hazelton, Pa. — The Stanley cor-
poration will open a new house at
McAdoo.
NELL GWYN Premier tonight 8:30—
Ritz-Carlton — Advt.
Closing in July
Maryland Exhibitors to Shut Down
Two Weeks — Non-Theatrical
Organization
"Tommy" Goldberg, one of the ac-
tive workers of the M.P.T.O. of A. of
Maryland, was in New York on Sat-
urday. He reported that the state
organization had practically perfected
plans to close down all houses, large
and small, including first runs, in
Baltimore, and through the State, the
first two weeks of July.
"Business at that time in Baltimore,
is always poor," he said, "the Rivoli,
the first-run house, has closed for
some years at that time to re-paint
or decorate. The other houses get
little or no business, and we think it
will stimulate bu.^iness and help
things generally if all of us close."
Goldberg said that the only real
trouble exhibitors were having in
Maryland was the annoyance of non-
theatrical showings. He maintained
that some of the largest exchanges
(Continued on Page 2)
"Nell Gwyn" Premiere Tonight
The "Nell Gwyn" premiere will
occur tonight at the Ritz. Joseph
Plunkett will make the presentation
and Carl Edourde will conduct the
orchestra. Dorothy Gish will be on
hand. A dance will follow the screen-
ing. George T. Eaton, and J. D.
Williams, of British National Pic-
tures, Ltd., will be there with the
glad hand.
The New York State Censors, ac-
cording to Jaydee, have been good
to our Nell. Altogether, the af?air
looks like a party.
Seek to Examine Lieber, Spring
In the suit of Charles Chaplin
against First National the plaintifif
has applied in the Supreme Court for
an order to examine Robert Lieber.
president and Samuel Spring , secre-
tary, concerning allegations that
$62,000 is due on the foreign distri-
bution of "The Kid." The defendants
have made a denial, and for that
reason the application to examine
the officers is made.
Pathe's Year One of Its Best
Pathe Exchange, Inc., will close
one of the best years in its history,
according to Elmer Pearson in "The
Wall Street Journal." He says: "Not
only will we show an increase in vol-
ume due to a greater number of pic-
tures distributed during the year but
our profits should also show an in-
crease over 1924. I am optimistic
over the outlook for 1926," he said.
11,887 Gases Settled
1925 Arbitration Involved $2,542,544,
As Compared to 11,197 Cases In-
volving $2,119,622 in 1924
During 1925, the H Boards of Ar-
bitration throughout the country
settled a total of 11,887 disputes be-
tween exhibitors and distributors, in-
volving $2,542,544, and made 5,450
awards, representing $1,351,206.
Activity in 1925 was significant for
two facts, one that only 17 cases were
taken to the courts after the Boards
made their award, and the other
showing the extent of the Boards'
work, 99 per cent of the total cases
having been decided 30 days after
filing.
The number of cases brought be-
fore the Boards in 1925, and the
money involved, show a slight in-
crease over the previous vear. In
1924, 11,197 cases, involving $2,119,-
622, came up, with 4,269 awards.
Nearly all the cases in 1925 were
decided by the unanimous vote of the
Board. Only 22, totalling $12,341 re-
quired the services of a seventh arbi-
trator, while 15 of the 1924 disputes
required a seventh arbitrator and four
were litigated after arbitration. In-
1925, in addition to the 5,450 disputes,
(Continued on Page 3)
Inspiration Party Off to Coast
The company making "Ransom's
Folly" for Inspiration left on Satur-
day for the Coast. Among the de-
partures were Sidney Olcott, J. Boyce
Smith, Lillie Hayward, Caryl S.
Fleming, David W. Gobbett, Dan
Venturini, Kitty Bartels and others.
Richard Barthelmess, who is recover-
ing from a slight illness, follows
shortly.
Eiu-opean Arrivals
The Leviathan, due here today, has
among its passengers Rudolph Valen-
tino, who has been vacationing
abroad; E. A. Du Pont, a German
director, who is being brought to
thir. country by Universal; Inedro de
Corbo, Steaila Doyle and Betty
Boyle, the latter three European
players.
Comerford Chain to Remain Open
Scranton, Pa. — The Comerford
chain, the majority of which play a
combination policy, will keep all
houses open despite the inroads on
receipts due to the coal strike.
M. P. T. O. A. to Meet
The M. P. T. O. A. administrative
committee meets here tomorrow and
Wednesday.
NELL GWYN Premier tonight 8:30— NELL GWYN Premier tonight 8:30—
Ritz-Carlton — Advt. Ritz- Carlton — Advt.
THC
-.ggg^
DAILY
Monday, January 25,
VelXXXVNo. 20 Monilay,laa.25.1926 PriceSCcnts
Copyright 1926, Wid's Films and Film Folks,
Ire. Published Daily except Saturday and hoi-
idayi at 16S0 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of CJreater New
York, $10.00 one year; 6 months, $5.00; i
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Mairlborough St.,
London, W. I., Paris — La Cinematograph!''
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ...109^ 109 109;^ 400
Fam. Players 105.>^ 105.>i 105^ 200
Fam. Play. Pfd Not quoted
Film Inspection Not quoted
First National Not quoted
Fox Film "A" 7914 7954 79!4 500
Fox Theater "A" 19K' 1954 19}^ 100
-Inter*»'l PtoJ£Ctor Not quoted
Loew's. Inc 37^ 37^ 37^ 200
Metro-Gold. Pfd. .. 23J^ 23^ 23 J4 200
M. P. Cap. Corp. .. 20^ 19=/^ 19H 1.400
Pathe Exch. "A" . . 77U 77 77H 600
Skouras Brothers Not quoted
Stan. Co. of Am Not quoted
Trans-Lux Not quoted
Universal Pictures Not quoted
Univ. Pict. Pfd. Not quoted
Warner Brothers .. 14^ 13J^ 14 1,400
Warner Pictures Not quoted
LAEMMLE
(Continued from Page 1)
weeks of July. A fine move — a splen-
did start for the entire country to
consider following. Certainly all of
the sections south of the Mason-
Dixon line — assuming it went all
across the continent — feel the effects
of summer weather. Right at the
box office. No question about that.
And many sections elsewhere — as
well.
It would be a splendid thing if the
theaters showing pictures closed dur-
ing July — not only two weeks, but
the entire month. That may be ex-
pecting too much. Certainly two
weeks closing will help the business.
And cut some of the losses as well.
I
Faithfully Pnrtraj Full Ne^alivelHues
.\
Lynch Building in "Windy City"
Chicago — Downers Grove is to
have a $500,000 fireproof theater, ac-
cording to the architect, Elmer F.
Behrns. The new house will seat
1,200. It is to be erected on the
east side of Main St., facing Grove
Ave., and will contain stores and
apartments.
The Potter property has been
bought and the theater will be erected
by James J. Dvorak and Vincent T.
Lynch, president of the Lynch The-
aters of Chicago.
New F. & R. House to Seat 1,100
Huron, S. D. — The new house
which Finkelstein and Ruben will
erect in the Spring will seat 1,100.
Purchase of property for a theater in
Aberdeen also is announced. The
company now is completing a $300,000
theater at Sioux Falls, and another
at Fargo.
Stoll Acquires His Fifth
Toledo, O. — John Stoll has bought
the Lion, Bellevue, making the fifth
in his chain. He intends acquiring
more. His others are the Linwood
Square in Norwalk, a house in Huron
and two in Marysville.
Wood Plans Bronx Theater
Samuel J. Wood has bought a block
front on Hugh Grant Circle, I77th
St. to Westchester Ave., at a subway
station, with two corners, as a site
for a theater seating 1,800 and offices.
Sidney to Manage Loew House
Pittsburgh — Louis K. Sidney, divi-
sional manager of the Pennsylvania
territor^r for Loew, will manage the
new theater to be erected at Sixth
and Penn.
Fleischer on Directorate
Dave Fleischer, of the Inkwell
comedies and Ko-Ko Sign Cartunes,
has been given a share of stock in
Out-of-the-Inkwell Films, Inc., and
has been elected a member of the
board.
Goulding Back on Coast
Los Angeles — Edmund Goulding
has returned from a visit of several
weeks in New York.
F. Richard Jones Here
F. Richard Jones arrived Saturday
from the Coast.
Closing in July
(Continued from Page 1)
were putting their shows in churches
and institutions to the detriment of
exhibitors. So far practically no help
has come from the exchanges.
Arbitration work, according to
Goldberg, was in splendid condition.
liiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiioiiininiiimiiiiiiiniiniiiiiimiiiii!!^^
FEBRUARY 28th
i'riiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiraiiiiiiniiiiniimiinniiiiiuiiiiignniininuiafl^
"Vet" Canadian Exhibitor Dies
Toronto — The local film colony
was shocked at news of the death in
Barrie of Capt. John Powell, manager
and owner of the Grand O. H.
Ottawa — Sir Henry Egan, promi-
nent financier, who died recently leav-
ing an estate of several million dol-
lars, was one of the share holders of
Famous Players Canadian Corp.
Bars Tent Shows
Hubbard, Tex. — As the result of
a fight led by C .W. Nice of the Crys-
tal theater, tent shows and circuses
have been barred from this town by
an ordinance signed by Mayor Meck-
lin.
Morrissey Promoted
Milwaukee — James L. Morrissey,
managing the Majestic and Burke
theaters for Saxe, has been placed in
charge of the Orpheum and New
Rhode, in addition to the former two.
Bernstein Finishing Second
Universal City, Cal. — Planned as a
follow-up on "His People," the story
of "The Ghetto Shamrock" is near
completion by Isadore Bernstein, for
Universal.
Ezell in Charge in Atlanta
Atlanta — John T. Ezell has been
named manager of the Warner ex-
change here, succeeding O. P. Hall,
resigned.
New Studio for Northwest
Eugene, Ore. — W. H. Cope is presi-
dent of a new company which has
started construction of a new studio
here. Cost $100,000.
Hearing Feb. 1
(Continued from Paac 1)
Feb. 1. Then a final hearing will be
conducted, with taking of testimony
to clear up remaining points.
Stockholders brought a receivership
action, asking that stock held b)' the
F. & R. interests be canceled on the
ground they had paid nothing for it.
They ask that profits of the entire
estate be divided with them.
Pierce Butler, Jr., attorney for the
defendants, insisted that Judge W. F.
Booth, in the original decision, al-
most two years ago, in which he ap-
pointed a master to work out details
of the case, ruled definitely that only
the corporate status is involved in the
present argument, and that allega-
tions of fraud or of bad faith were
left for later consideration.
I For Service & Economy J
Forward Your Film Shipments
I Through
I EDWIN O'BRIEN, INC.
Foreign and Domestic For-
warders, Customs Brokers, In-
surance Agents
218 West 42nd St.
New York City
Telephones: Wisconsin 0109-6969
\
Levy Buys $1,500,000 Si*' '^
Louisville — Col. Fred Ley
National franchise holder, hi
chased for investment, theW'"''
Bldg., at 4th and Guthrie "
$1,500,000. The estate was
from the Speed heirs.
Edwin Tilton Dead
Los Angeles — Edwin Boi
ton, old time actor, passed ;
his home, 1640 North Kenmt
He was 66 years of age.
;i
Loew's 7th Ave. to Pict
Beginning today Loew's 7
reverts back to a picture po!
Hal RoJL
This is a 'Comerblock' cut f^;
FREE for all Pathecomedie
exchange.
♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.•♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦•ijw^
**♦♦♦'♦♦•♦♦'♦♦♦♦♦♦♦♦♦•♦♦♦♦♦♦>♦ ♦♦♦♦♦♦♦♦.♦♦•17
I Ward Cine laboratoi)ji
xl 216-222 Weehawken \h
I Union City, N. J. p
t-J Telephone Union 4800
♦•♦ G. BERT WARE
v>
:^ btnt
'.A
i FOR RENT . jy !
I Private office with vault^ j^jji^j
I and film room. ; j, ,,f
CHAS. STERN Won
, 729 7th Ave. Root faioc!
I Phone Bryant 1067 |ptf )i
'kant
mm
Negative Deve/oljs
and Printing
Complete Title Sen^
n
SALAND FILM LAB0RAT0R1
Phone Bryant 7577 729-7th A«
read}
01 til
iitEai
SiJCtio
Hot
iii? in
inf ii
Band
BAY STA'
or- in I
^e will
ttsian'
■It oi a
fcjilst
I
Second Oldest Contii
Raw Stocl
Producer in Amerio
Negative Positive
'en Its [
sekeen
tat mot'
ik the
Joping
needs,
Betty!
I
*
;^ exc
irb, re
THE
lay, January 25, 1926
red
'Older,
em,
Mk
ite
^""""■SS? Gases Settled
(.Continued from Page 1)
[vhich actual awards were made,
were 4,269, involving $802,747,
by conciliation after having
lied, but before being determ-
y the boards.
hundred and fifty-four dis-
I involving $124,797, were with-
I by complainants; 292 cases, in-
g $87,147, were dismissed by
s of Arbitration. On Dec. 31,
ithere were pending in the vari-
oards , 539 disputes, involving
16.
bitration has been a tremendous
|;s in settling commercial dis-
in the motion picture industry,"
the Arbitration Society of
|ica in commenting on the work,
has made recourse to the courts
t unknown in deciding contro-
!■»■ between distributors and thea-
wners. It has saved tremen-
sums that would have been
in litigation and has operated
tntly and without delay to the
laction of both parties,
pth in its country-wide scope
n its volume, the functioning of
[ration in the motion picture in-
y is pre-eminently the outstand-
|;xample of the successful use of
Tieans of settling trade disputes."
he experience of the film indus-
is duplicated by an increasing
^—vCr of trade and professional as-
.tions which are making more
more use of the principle of com-
ial arbitration," according to
ard Washburn Child, president
he Arbitration Society, in com-
bing upon the report.
or the second year the motion
ire industry has given the Ameri-
business world striking proof of
effectiveness of commercial arbi-
on in the speedy and economical
ement of business disputes," said
i. "As yet, no other industry can
ny way approximate either in
bar of cases or in the scope of
r distribution, the rapid progress
e in this industry, but the use of
tration in other businesses and
'essions is becoming in the ag-
ate an important and a most
lificant factor in present-day busi-
developments.
Already four States, including
e of the greatest industrial States
the East, have enacted legislation
sanction arbitration as a final
hod of settling business disputes
ring in interstate trade, and the
wing interest of national associa-
is and of business men and le^is-
jrs in other States indicates that
re will be a rapid spread of the
tessary legislation. To the develop-
nt of a public opinion which will
Tiand such laws and will make use
them, the Arbitration Society has
en its best efforts and it has in no
;e been happier and more success-
ly than it has in interesting the
jat motion picture industry in ap-
ring the principle of arbitration and
velqping the machinery for its spe-
ll needs."
;i;
Betty Rose Exchange Manager
Washington — Betty M. Rose has
en appointed manager of the Prog-
ss exchange, succeeding Jerry
arks, resigned.
335 Theaters
(Continued from Page 1)
total construction in the entire coun-
try, divided as follows:
No. New Floor
1925 Projects Space Cost
Sq. Ft.
Jan 11 50,800 $351,000
Feb IS 81,900 497,500
March 27 491,500 4,890,500
April 28 674,600 9,111,000
May 35 234,600 1,217,000
June 27 365,400 2,378,500
July 33 372,800 1,985,800
Autr 46 405,000 2,308,000
Sept 30 336,400 1,781,300
Oct 25 186,100 1,208,000
Nov 27 203,100 1,012;000
Dec 31 246,400 1,521,000
TOTAL 335 3,648,600 $28,261,600
Figures for the first 11 months of
1925 compiled for this publication by
"Engineeri-ng News-Record" and em-
bracing theaters costing $150,000 and
over, showed that contracts for 119
houses were awarded, involving a to-
tal investment of $55,542,355.
For 1926, data obtained by "The
Architectural Forum" directly from
architects places the number of new
theaters for this year at 330, involv-
ing an estimated outlay of $69,783,000.
All-Northwest Unit
(Continued from Page 1)
If present jjlans are worked out,
Oregon will join Washington and
soon after Idaho and Montana will
be invited to join.
It is pointed out by those interest-
ed in the move that the only handicap
of such an organization would be the
question of practicability, inasmuch
as the territory is so large. District
meetings, however, are suggested as
a remedy for this, in addition to the
usual conventions.
Exhibitor Dies
Albany — Charles McCarthy, well-
known exhibitor in Hoosick Falls, N.
Y., and active in state association af-
fairs for a number of years, died at
his home after a long illness.
Heavy Damage Done by Fire
Kansas City — Damage to the ex-
tent of $45,000 was done to the Royal
and Globe by fire; loss at the Royal
being $30,000 and $15,000 at the
Globe.
-- To Be Made in Italy
Hollywood — ■ "Beauty and the
Beast," in which Samuel GoLdwyn
will feature Vilma Banky, will be
made partly in Palermo, Italy, by
George Fitzmaurice.
In the Courts
The Appellate Division has af-
firmed the judgment for Margaretta
Tuttle, author of the play, "Feet of
Clay," in the suit brought against
her by Laura D. Wilck, play broker,
to recover commission of $2,350 on
the sale of the film rights to Famous
for $23,500. The defendant offered
proof that she paid another broker
for the transaction, although the
plaintiff insisted that she had started
the negotiations by conferring with
Julian Johnson and sending a tele-
gram to Cecil De Mille.
On Broadway
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — "California Straight
Ahead"
Cameo — "Lady Windermere's Fan"
Capitol — "Dance Madness'
Cohan — "Ben Hur"
Colony— "The Skyrocket"
Embassy — "The Merry Widow"
Loew's New York — Today — "The
Eagle"
Tuesday — "The Golden Strain" and
"S. O. S. Perils of the Sea"
Wednesday — "Made for Love"
Thursday— "The Beautiful City"
Friday— "The Desert's Price" and
"One of the Bravest"
Saturday — "Mannequin"
Sunday — "The Unguarded Hour"
Loew's State— "Hands Up!"
Mark Strand— "The Feckless Lady"
Rialto— "The Yankee Senor"
Rivoli — "The American Venus"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "That Royle
Girl"
Next Week
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — Not yet determined
Cameo — Not vet determined
Capitol— "The' Blackbird"
Cohan — "Ben Hur"
Colony — "The Skyrocket"
Embassy — "The Merry Widow"
Mark Strand — "Memory Lane"
Rialto— "The Wanderer"
Rivoli — "The Song and Dance Man"
Warners— "The Sea Beast"
Brooklyn Mark Strand — "Just Sup-
pose"
To Discuss Franchise
(Continued from Page 1)
the purchase of an interest in the
local First National franchise so that
exhibitors in this territory could
handle the allocation of first-runs in
their own manner. He declared, how-
ever, that, this new move was en-
tirely unknown to him.
O'Reilly said he knew nothing of
the Friday meeting. He added that
several groups in the Chamber had
been working on various ideas for
some time past but that this develop-
rnent at this particular time was en-
tirely new. He pointed out such ac-
tion was in line with the intention
of important members of his organi-
zaiton to settle definitely the question
of securing first-run bookings.
Will Represent Barrington
Curtis Brown, Ltd. has been ap-
pointed agent for E. Barrington,
author of "The Glorious Apollo," and
"The Exquisite Perdlta."
Another "Big Parade" Opening
San Francisco — "The Big Parade"
opened here last night at the Curran.
RUBY CAMERA EXCHANGE
727 Seventh Ave., N. Y.
has EYEMO Cameras—
the new Bell and Howell standard
100 foot automatic motion picture
camera. Come up and give them the
once over.
Arthur J. Lamb' s
MOLLY MAY SERIES
(INC.)
(2 reel comedies)
Featuring Violet Mersereait
Sole Direction of Joseph Levering
No 1. Her First Night in Philadelphia
No. 2. Her First Night on Broadway
No. 3. Her First Night in the Jollies
No. 4. Her First Night with the Salvation Army
No. 5. Her First Night in Society
No. 6. Her First Night in Honolulu
Granfield and Clarke (Inc.)
Distributors for the World
1476 Broadway New York City
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LADY^^^Ostars
taesented at the height
01: their success, out-di^
everyr other attraction
on moadway^ ^and
thatfe straight from the
box-office/
BEILE BENNETT- BEN lYON • • • \
lOlSMOBAN- JAMES KIRKWDOD • • •
'"EU SHERMANdCHARHE MORRAS^
9resenkdbu
BOBERT
KANE
l«
V BRADSTREET
f FILHDOM
2i^^re(ocmize6
Authority
Tuesday, January 26, 1926
P'ice 5 Cents
DANGER
By DANNY
JTere is much hullaballoo and
fssthese days. Over "presen-
4 IS," special acts, "revues,"
for motion picture houses.
1 first run house vies with
fther. In trying to present
to aid in putting over the
Ire. One tries to outdo the
Just where it will end is
^ionable.
|;sentations, special features, all
trimmings are fine. But don't
jok this, please: that people who
picture houses want to see pic-
That is why they go to such
|s. There are usually vaudeville
;s in the larger cities. If people
vaudeville they know where
lean get it.
\ Don't overlook the fact that
ie Orpheum circuit {vaude-
llle) is showing a lot of pic-
Ires — good pictures; fine pic-
ires. And if you want to know
that business they are doing
^k the exhibitors who run
icture houses in these cities,
they will give you the answer.
\nd in no uncertain terms.
le one great danger that the
-or advanced — idea of presenta-
is that it will detract from the
which the picture has to the
)ns of the house. If you want
|d the bill, fine — splendid — go the
But don't build the rest of
show to that extent that it over-
|ows the picture. You're inviting
)le if you do.
lat the picture is, after all, what
Ipublic wants to see, is evidenced
{Continued on Page 2)
Gumbiners to Build Five
hicago — A 2,000-seat theater will
;rected at the northeast corner of
lison and Southport Aves., to cost
),000. The house has been leased
jumbiner Bros., Inc., at a rental
to rise from $15,000 to $25,000
ually.
he new house is the first of five
)e added to the chain of Gumbin-
$1,500,000 Studio
1st NatTs Own Plant Ready June 1
— General Expansion in Sight
— Start Immediately
Robert Lieber, president of First
National, yesterday revealed details
in connection with the company's
own studio in Hollywood. The invest-
ment, including property, studios and
equipment, totals $1,500,000. Con-
struction will start at once with ex-
pectations that the majority of the
company's coast units will be in their
new home by June 1.
"This studio will provide First Na-
tional with its own plant," Lieber
said, "for the continuation and the en-
largement of the policy which has
been that of First National from its
inception in the production and distri-
bution of pictures. Through First
National Productions Corporation, we
will continue our individual efforts in
(Continued on Page 6)
Los Angeles — The new studio to
be erected by First National will cost
$1,500,000. It is understood that the
site is in San Fernando Valley and
covers 75 acres.
Grau Succeeds Pommer
ondon — It is learned here that
ior Alexander Grau has succeeded
;h Pommer as active head of the
in Berlin.
leilan to Direct Marion Davies
lollywood — Marion Davies' next,
le Red Mill," will be directed bj
'shall Neilan.
Britain Picks Site
National Studio Planned on 76-Acre
Site Near Brigton — Will Cost
$1,500,000
The plan for the establishment of a
British national studio is assuming
concrete form. A site at Whitehawk,
at the bottom of a picturesque valley
near the sea at Brighton, has been se-
lected, according to a special dispatch
in the Times yesterday.
The location has an area of 76
acres. About $1,500,000 is required to
erect the plant and, of this amount,
the British Government is expected
to grant half, the Times declared.
If all goes well, the preliminary
(Continued on Page 6)
Two Arbiters
T. O. C. C. Would Settle Differences
Over Uniform Contract Through
Intervention of Outside Parties
The Theater Owners Chamber of
Commerce will confer with Will H.
Hays upon the latter's return from
the Coast in an endeavor to reach
an understanding involving settlement
of the uniform contract dispute.
(Continued on Page 6)
New M. P. T. O. Dep't.
The first function of the Legislative
Department, newly formed this week
by Joseph M. Seider of the M. P. T.
O. A., was to take up in Washington,
a I^lea from the Wisconsin unit of the
organization that the railway com-
(Continued on Page 6)
Up Before Committee
The administrative committee
of the M. P. T. O. A. which
meets here toaay will discuss
the theater closing policy
adopted by the Maryland M. P.
T. O. Joseph M. Seider, busi-
ness manager of the national
organization, said yesterday the
question was one of policy and
will be taken up by the com-
mittee.
N. Y. Shutdown Held Unlikely
According to opinions advanced
yesterday, a summer closing of local
theaters is not to be considered seri-
ously. A move of that nature, it
would seem, must develop through
the T. O. C. C. A decision embrac-
ing uniform action from all theater
owners represents one of the many
difficulties in the path of such a de-
cision.
Four on Broadway
Two More M.-G.-M. Openings—
"Mare Nostrum" at Criterion and
"La Boheme" at Embassy
Metro-Goldwyn-Mayer has leased
the Criterion from Famous and will
open "Mare Nostrum" there begin-
ning Feb. 15.
"The Merry Widow" is terminating
its run at the Embassy and, as noted
will be followed shortly by "'La Bo
heme." This will give the company
a total of four pictures on Broadway.
The others are "The Big Parade" at
the Astor and "Ben Hur" at the Co-
han.
Watching 5 States
Aaverse Laws Pending in Mississippi,
Kentucky, West Virginia, Mis-
souri— New York Interested
Legislative programs in five states
concern the industry at the start of
the new year. In Missouri where a
drastic censorshinp bill is considered
a strong possibility, the situation is
most serious. 1 he other states where-
in laws affecting this idustry are in
contemplated legislative programs
are Missouri, Kentucky, West Vir-
ginia and New York.
In Mississippi, a day of prayer has
been set aside by churches and wo-
men's clubs. Censorship agitation is
under way there and, according to ex-
cellent authority, a bill will be intrf>
duced in the state legislature.
In Kentucky, the Governor is con-
sidering a 10 per cent, admission tajt
The M. P. T. O. is active in prearin^
(Continued on Page 3)
Beaverbrook After Ingram?
London — "Kine. Weekly" reports
Lord Beaverbrook has gone to
Cannes, not America in order to in-
terest Rex Ingram 'n directing the
Daily Express' £50,000 test film.
50% More for Product
M.-G.-M. Budget $15,000,000 This
Year, Felix Feist Tells Atlanta
Sales Force
Atlanta — Metro-Goldwyn-Mayer
will spend $15,000,00n on production
this year, an increase of 50 per cent
over last year, according to Felix
Feist, general sales manager when
visiting Atlanta as part of a tour of
Southern exchanges. He said it was
the largest budget for a single 12-
month period ever arranged by any
producing unit.
Following his visit here. Feist left
for New Orleans.
Scofield Free Lancing
Paul Scofield has completed his
contract with Famous and will do free
lancing scenarios in the future. He
expects to visit Texas on a vacation
and upon his return will do at least
two scripts for Robert T. Kane.
Reformers to Meet in Chicago
The fourth National M. P. Confer-
ence will be held at Chicago, Feb. 10-
12, under auspices of the Dept. of
Moral Welfare of the Presbyterian
church in the U. S. A. Canon Chase
is a prime mover.
Borrow Mary Brian
Los Angeles — M.-G.-M. has bor-
rowed Mary Brian from Famous for
the feminine lead in "Brown of Har-
vard."
Hobart Henley's next picture will
be "Bellamy the Magnificent," star-
ring Ramon Novarro.
Conflict in Titles
The title of Buster Kcaton's new
picture, originally called "Mister
Nobody." has been renamed "Tramp!
Tramp! Tramp!"
Harry Langdon's initial picture for
First National bears the same name.
Two Kenosha Houses for Saxe
Kenosha, Wis. — Saxe Enterprises
will build a new $500,000 house and
also rebuild the Burke, recently de-
stroyed by fire. The new theater
will replace the present Rhode.
Arthur Loew in Cuba
Miami — Arthur Loew, head of
Metro-Goldwyn-Mayer's foreign de-
partment, was here the other day
from New York, prior to leaving for
Havana on business.
tH£
-fXlK^
i
■
DAILY
Tuesday, January 26, 1
t^f
riLXXXVNo.21 Tut$ilay,lan.26,1926 PriceSCcnts
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and liol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FIOLKS, INC.
.Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausnian, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. 1., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109^ 109>4 109J4 300
Famous Players ..107^4 10SJ4 107J^ 5,800
Fam. Play. Pfd. ..118 118 118 100
Film Inspection Not quoted
First National Not quoted
Fox Film "A" . . . 78M 78 78^ 600
Fox Theaters "A". 30^ 30 3054 4,200
Intern'l Projector.. \t J3 13 100
.Loew's, Inc 38 37^ 38 800
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 20 19?^ 19% 200
Pathe Exch. "A".. 79^^ 77M T^Vi. 2,600
Skouras Brothers ..54 54 54 ...
Trans-Lux 13 1254 12J4 400
Stan. Co. of Am Not quoted
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers .. \Ay% 14 14^i 1,000
Warner Pictures Not quoted
Students Run Theater
Rochester, N. Y. — A theater own-
ed, managed and operated by stu-
dents of the University of Rochester
opened Friday night.
Alexander Dunbar, a senior, is
manager and ushers, stage hands,
operator and all employees are stu-
dents at the university. The door-
man is the football captain and Dun-
bar directs the university glee club
and track team. The theater is run
by the students to earn their way
through school.
Santell Party Leaves Sunday
Al Santell and party leave for Hol-
lywood Sunday where the director
will produce "Molasses" for M. C.
Levee. Vera Gordon, one of the
group, will appear in the cast.
FOP RENT
BELL- HOWELL
AKELEY CAMERAS
Willi or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. n.y c
Bryant 3 9S I
DANGER
(Continued from Page 1)
by that most direct of tests — the box
office. The Capitol, New York, the
Chicago, in Chicago, every big house
in any large city, has had this
proven: that the difference in the
gross of the week can — and does —
vary, tremendously, depending on the
picture shown. The Chicago, accord-
ing to Variety's figures, varied over
$26,000 from the high to the low,
during 1925. According to the same
publication, McVickers in Chicago,
showed a difference of over $16,000
between the attraction drawing the
high, and that doing the worst busi-
ness of the year. The Metropolitan,
Los Angeles, showed a difference of
over 120,000; the Capitol, New York,
a difference of over $40,000 a week;
the Rialto, New York, a difference of
$20,000; the Rivoli, New York, a dif-
ference of $15,000.
Who, in the face of these
figures, dares deny that the
picture — not the show — is the
real attraction? And, there-
fore, let us stray not too far
in this worship of new gods.
Help the picture all you can.
Don't overburden it — don't kill
it with too much show.
Sees Over-Seating Remedy
Kansas City — "The Reel Journal,"
in discussing over-seating in Kansas
City and St. Louis, says editorially
in part:
"Kansas City is overseated and so
is St. Louis. But the opening of the
new state highway a few days ago
should greatly relieve the situation.
Kansas City's drawing population is
not within its city limits, nor is that
of St. Louis."
"U" in Hastings
Hastings, Neb. — The Hostettlcr
Amusement Co., Universal subsidiary,
will erect a $200,000 theater here.
Universal will spend $15,000 remodel-
ing the North at Columbus converting
it into a 1,100 seat house. The com-
pany has secured an additional ten
year lease.
Five Offices for Composers' Society
Atlanta — William E. Arnaud, attor-
ney for the American Society of
Composers, Authors and Publishers
in the Southeast it back from a trip
to Florida where he opened offices in
Jacksonville, Daytona, Palm Beach,
Miami and Tampa.
Furthman Heads Editorial DIept.
Hollywood — Lasky has appointed
Charles Furthman, editor-in-chief at
the Paramount studio.
■illHlliimilS
FEBRUARY 28th
s
New Theater for Heights
The Upper West Side Develop-
ment Corp., through L. J. Philips &
Co. has leased property on the south-
west corner of 170th St. and Broad-
way (Mitchel Square) for 21 years
and for more than $1,000,000, total
rental. They will build a theater on
the site, to be constructed by M. Sha-
piro & Son.
Newest in F. & R. Chain Opened
Eau Claire, Wis. — The State, new-
est of the F. & R. circuit, has opened.
The house means competition for the
Eau Claire Theaters Co., which op-
erates a string here and houses in
Chippewa Falls. V. B. Vallear is
manager of the new State, built at a
cost of $315,000 and seating 1,300.
Seek Abolition of A:l-Night Houses
Seattle — The censorship board is
threatening to quit, unless the Public
Safety Committee digs up the petition
to close all night houses, which was
filed last June, and gives an imme-
diate decision. The petition has been
tabled several times, lacking sufficient
evidence.
Consolidate Two Van Nuys Houses
Van Nuys, Cal. — The Van Nuys
Theaters, Inc., has been formed by
N. Scheinberg and M. P. Horowitz
of the Van Nuys theater, and Louis
Greenberg of the Rivoli, with capital
of $100,000. Both houses will merge
with Scheinberg as manager.
Robbins to Direct Nagel
Hollywood — Jess Robbins has been
engaged by M.-G.-M. to direct Con-
rad Nagle in his next, "There You
Are."
Fox Signs Kerr
Hollywood — Robert Kerr has been
given a long-term contract by Fox
to direct. His first picture will be
"30 Below Zero," starring Buck
Jones.
Bernstein Promoted
Harry Bernstein has been appoint-
ed general sales manager of Red Seal.
He previously was head of the New
York exchange.
Sternberg to Direct Edna Purviance?
Los Angeles — The Examiner re-
ports that Joseph von Sternberg may
direct Edna Purviance in her next.
Mathis and Balboni Coming East
Los Angeles — June Mathis and
Sylvano Balboni have left for New
York.
Harlan's Next
Hollywood — Kenneth Harlan will
play the lead in "Crashing Timbers"
for Universal.
SliiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiinniiiiiiwiiiiiiiiiiiiiiuiiiMigiBHiuim^
Young lady desires position, 12
years experience motion pictures —
secretary — bookkeeper — stenographer —
office and business manager — New
York representative — correspondent —
legal knowledge — capable of taking
charge of office or department. Em-
ployed at present — seeking other em-
plojmient due to discontinuing New
York office. Excellent references.
Box S-322
1650 B'way
c-o Film Daily
N. Y. C.
Charlotte Exchanges Gross $10
Charlotte, N. C— C. O. Ku
business manager of the Chamb ;
Commerce, gave a luncheon last '
to the managers of exchanges']
theaters. It developed that the vc'r
of business done here by tht '
changes totals about $100,000 a '
Powers Signs Hale ^
Hollywood — P. A. PovversL|L
igned Creighton Hale. f
/?V/ \ ^'Hal Roach
GLENN f RYOl
LON&PAMTl
This is a 'Comerblock' cut furnii
FREE for all Pathecomedies at j >
exchange.
i halperiin;;
LOBBY FRAME!
OF THE BETTER KIND
LIBMAN-SPANJER CORP
1600 Broadway New York C.
Tel-Chickerlng 5550 Sliow R.
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BRVANT 37.»0-374-*
REXJBEIST S^V>HJELS,Il«rC
i540 broadway
NewYork
Insurance Experts to the Theatri
And Motion Picture Industry
♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦•.♦♦.♦♦.♦♦•JMMMl-JMlItJJ
I»%j
*sGfoi,
THE
Jy, January 26, 1926
■S^Hk
DAILY
Presentations
« Hal,'
A.
ature dealing with the man-
which first-runs build their
ms and written from the an-
one who sits out froyit.
^gned solely for the purpose of
mg to exhibitors ideas to be
developing their own shows.
Rivoli
No. 1. — Overture; "Pique
' by \'on Suppe." Time, 7
s.
No. 2. — "Winter Sports at St.
," Service Film Co. Time, 5
s.
No. 3. — "The Garden of Ka-
A dance drama, based upon
dian Love Lyrics of Lawrence
and set to the music of Amy
ford Finden. Arranged and
by John Murray Anderson,
lal stage setting with raised
|rm at center back representing
castle doors. Story concerns
f dancing girl for the Mahara-
her disappointment when he
a bride, her self-destruction and
rrow of her lover when he finds
as killed herself for love of an-
Oriental costumes and atmos-
predominating throughout with
s and solo numbers making up
rogram. Time, 18 minutes,
it No. 4. — Rivoli Movievents.
10 minutes.
it No. 5. — Harold Ramsay at the
Selections from "Rose Marie."
5 minutes.
It No. 6.— Eddie Elkins and
ion Revue. "I Love My Baby,"
enoi Ostrow/' and "American
s Revue," by the orchestra, fol-
d by (he fashion parade. Girls
nd on stairways at either side of
estra and walk out on runway
platform which extends into or-
tra. (Jovvns displayed are the
le as those used in the fashion
in the feature. Fav Lanphier,
ler of Atlantic City Bathing
ty Contest, in person. Time, IS
utes.
nit No. 7.— Feature: "The Ameri-
Venus." Time. 79 minutes.
Universal Starts Four Pictures
Hollywood — Universal has signed
almost a score of players for forth-
coming productions. The following
will be started this week: "The
Whole Town's Talking," Edward
Laemmle directing, starring Edward
Everett Horton with Dolores Del
Rio, Trixie Friganza, Virginia Lee
Corbin, Malcolin Waite, Robert Ober
and Margaret Quimby; "The Beauty
in the Box," directed by Melville
Brown with Laura La Plante. Mack
Swain, Cissy Fitzgerald, Billy Kent;
"Crashing Timbers," directed by
James O. Spearing, with Viola Dana,
Kenneth Harlan, Henry B. Walthall.
Frank Hagney, DeWitt Jennings,
Fred Kohler and Billy Kent, and
"The Old Soak," directed by Edward
Sloman with Jean Hersholt, Louise
Fazenda, George Lewis, June Mar-
lowe, George Seiginan and William
V. Mong.
Laura La Plante Starts Work
Los Angeles — Laura La Plante'.';
next, to be called "The Big Night,"
has just gone into production. Mel
ville Brown is at the helm, directing
This picture was formerly known as
"Doubling for Lora."
Censoring Posters
The Associated Press reports
from Geneva that picture houses
in Switzerland are not permitted
to display posters which may
excite the imagination of the
young, and every poster has to
be carefully doctored with ink
blots before it may be shown.
Collings Leaves for Coast
ierre Collings left yesterday
Laskv studio in Hollywood
are the screen version of "The
)w-Off." which Mai Si. Clair will
'ct with Ford Sterling featured.
for
to
Kopman Replies
Minneapolis — In reply to a suit
brought against Gold Seal Pictures
by P. P. Craft, owner of "The Frei-
burg Passion Play," George Kop-
man, of Gold Seal stated he does not
intend to budge an inch in his fight
for rights, -According to Craft, Max
Kopman, who purchased distribution
rights to the picture, has failed to
make payments as scheduled, with
Craft serving notice of cancellation
and demanding return of the film and
advertising matter.
Jersey Fight On
Two Bills Introduced in Trenton
Touch on "Blue Law" Situation
— Exhibitor Unit Busy
Two bills, modifying "blue-laws"
arc now in the hands of the Jersey
Legislature. One, known as the "Lo-,
cal Option Sunday M. P. Bill" is
sponsored by the New Jersey unit of
ihe M. P. T. O. and would license
voters to go to the polls and cast
their ballots for or against Sunday
shows.
The other bill, calls for the creation
of a commission to be known as "The
Blue-Law Revision Contmission" and
to be effective in 1927. This bill,
which was introduced by Senator
Williams on Jan. 12, has been re-
ferred to the Committee on Judiciary.
The Williams Joint Resolution now
being deliberated upon provides that
Ihe Joint Commission shall comprise
three members of the Senate, to be
appointed by the President and three
members of the House of Assembly
to be appointed by the Speaker to in-
vestigate the Vice and Immorality
Act with a possible view to amend-
ments.
Piccadilly, Birm'ngham, Opens
Birmingham, Ala.— Willis F. West-
reland opened the new Piccadillv
h "The Road to Yesterdav."
In the Courts
supreme Court Justice Levy has
leld the complaint in a suit by
ew's Atlanta Theater Co., against
Knickerbocker Insurance Co., to
over $10,000, on an insurance pol-
covering the Grand Opera House
Atlanta. The complaint alleered
t the plaintif? had a poUcv for $50,-
', and that on Oct. 17, 1922, the
;an was entirely destroved by fire,
ising the damage sued for. The
intifiF at first claimed onlv a
lage of $480. but filed an amended
of of loss later, on the cround
t the organ was useless. The in-
ance company demanded that
:w be compelled to make the com-
nt more definite but the court
I that it is sufficiently clear.
"Manhattan Venus" Chosen
"The Evening Graphic's" contest
to choose the most beautiful girl has
closed. The contest, conducted in
conjunction with Publix Theaters, re-
sulted in the selection of B. A. Wil-
son of 610 West 110th St., as "Miss
Manhattan." Others were selected
as the most beautiful girls in their
boroughs. Each "Venus" will be
featured one night at the Rivoli
where "The American Venus" is play-
ing this week.
R. & C. to Install Orchestras
Pittsburgh — Rowland & Clark are
making arrangements to install or-
chestras in the Liberty and Regent.
East Liberty.
Returns to Metropolitan
Hollywood — Marguerite De La
Motte has completed her role in
"Red Dice," for Cecil B. De Mille and
has returned to the Metropolitan stu-
dio where she is under contract.
Henry King on "Box Office"
Henry King, in a talk to news
papermen yesterday, said that wlia'
he considered the "box office" in this
business was not the ticket office
but the audience. He leaves for the
Coast in about ten days. While here
he will secure a. story for Ronald
Colman and Vilma Bank\'.
Colonial Amuse. Co. to Build
Milwaukee — Work is to be started
soon on the $300,000 theater, offict
and store building to replace the pres-
ent Colonial, at Fifteenth and Vliet
S'ts. .Architects are Dick & Bauer.
Cutting "The Volga Boatman"
Holl\ wood — "The Volga Boatman"
is completed and cutting is now un-
der way.
Watching 5 States
(Continued from Pane 1)
to meet the situation. The Hays of-
fice is likewise on the job.
In Missouri, money is needed to fi-
nance further school construction. To
that end, it is proposed to add a ten
per cent tax to admissions. The issue
will come up at a referendum in No-
vember.
In West Virginia, a move is on to
impose an admission tax aggregating
ten per cent.
In New York, considerable inter-
est is still evinced in the ultimate re-
moval of the censorship commission.
Much depends on the exact text of
the Hughes report dealing with econ-
omies in state administration.
St. Louis Primed for Fight
In response to a telegram from
the M. P. T. O. A., exhibitors in St.
Louis have signified their intent to
fight to a finish any additional amuse-
ment tax in Missouri.
Kentucky Bill Reported Checked
Latest dispatches from the Ken-
tucky unit of the M. P. T. O. A. to
national headquarters indicate the
proposed bill to establish a luxury
tax which would effect admissions has
been practically killed.
"Mel" Shyer Back
Melville Shyer has returned from
Miami where he assisted director
Lem F. Kennedy on a production for
Tilford Pictures, Inc. William Rus-
sell and Dorothy Knapp are featured.
Wm. H. Draper Dead
Providence, R, I. — William H.
Draper, president of the William H.
Draper Land Co., and the United
Land Co., and treasurer of Ivan
Players, Inc., of New York, is dead.
Max Fleischer' s Ko-Ko Song
Car-Tune
"DOLLY GRAY"
This Week Plays New York
CAPITOL
729 Seventh Ave., N. Y.
DISTRIBUTORS
I
RAMON ROMEO AND ASSOCIATES
Coast Group Here
Edward Sutherland has arrived
from the coast to prepare for "It's
The Old Army Game." With him
came Tom Geraghty, Luther Reed
and Townsend Martin.
Anna Aiken Patterson Here
Anna A. Patterson, publisher and
editor of the Weekly Film Review
of Atlanta, is in town, stopping at the
Ritz-Carlton.
Announce that they are about to produce a series
comedies under the general title
of two-reel
THE TIN CAN TOURISTS
to be released under the following sub-titles:
"The Covered Flivver"
■'The Ancient Machinist"
"Desire Under the Cocoanuts"
"Ballyhoo Brokers"
"Eat Our Dust"
"The Four Horsepower of the Tropics"
"The Lady of the Leg"
"So This Is Palm Beach"
"The Taming of the Shrewd"
"A Merchant in Venice"
•'Hullo Miami!"
"Time to Re-Tire"
Wisconsin 1460
RAMON ROMEO
104 West 42nd St., N. Y. C.
Ihis
man passed
up 'Mickey" eight
r
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e won^t
pass
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s^»^\
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Marshall
Neilan's
great covfiedy hit
^
"^tigi
Sally 0*Neil , Charles Murray, William Haines, Ford Sterling
SK METRO-GOLDWYN-MAYER
I
THE
Is Exhibitor Liable?
Dakota Exhibitor Disclaims Respon-
sibility for Prints Lost in Fire
Not Originating in Theater
Minneapolis — Is an exhibitor liable
for films destroyed in a fire which
starts through no fault of his in an
adjoining structure?
This is the perplexing question put
before the local Board of Arbitration
in a case brought by F. B. O. against
the Gem theater, Inkster, N. D., op-
erated by Hilden. An F. B. O. print
was destroyed in a fire which razed
the house.
In pointing out that the blaze
started in an adjoining building,
Holden questioned his liability in the
matter, with exhibitor members of
the Board declaring they could not
obtain any insurance on prints, save
against fire which starts in the theater
booth.
Aschers to Build House for Stock
Chicago — International Theaters of
y^merica, Inc., have leased the Cha-
teau theater for 10 years, beginning
Sept. 1, at a term rental of $240,000.
The lessees have an option to buv
the house at $1,000,000. Ascher
Bros. now have stock in the house
ani their lease holds until the last
of August. Ascher Bros, will build
a new theater within a block of the
Chateau for the use of the stock
company now in the Chateau. It is
to cost $1,000,000 and have 1,200
seats.
Orders Paramount Picture Cut
■ Milwaukee — The first censorship
elimination in more than a year oc-
curred at the Wisconsin, when the
Milwaukee board ordered the cutting
of 100 ft. from "The New Command-
ment."
Rivers Buys Two Houses
Eugene, Ore. — Paine's Colonial has
been taken over by Eddie Rivers, who
has also acquired the Arcade, Walla
Walla, Wash. He has renamed both
theaters the Strand.
Wall, Detroit Paramount Exploiter
Detroit — Edward J. Wall has been
transferred from Washington to the
local Paramount office, as manager of
the exploitation department.
"Don Q" in Los Angeles
Los Angeles — "Don Q" will open
here for the first time on Thursday
at the Million Dollar theater.
New M. P. T. O. Dep't.
(Continued from Page 1)
panics again place film on the perish-
able list. For a long time the M. P.
T. O. A. has been contemplating the
establishing of this department. It
has now been completed.
Seider. aware that local efforts for
this classification would be practically
futile, communicated with the Inter-
state Commerce Commission, re-
questing relief. Seider calls the at-
tention of the Commission to the fact
that prior to Government ownership
of railways, film was included on the
oerishable list, but since the return
of the railroads to their respective
companies, shipments have had no
preference.
Incorporations
Dover, Del. — Photoplay Publishing Co.,
to publish fail magazine. Capital $600,000.
Incorporators, T. L. Croteau, et al. Attor-
ney, Corporation Trust Company of America,
Du Pont Bldg., Wilmington.
Albany, N. Y. — Parward Productions, Inc..
New York. To operate theaters. Incorpora-
tors, H. Stearns, C. Beale and L. Randell.
Attorneys, Goldsmith, Goldhlatt and Hanover,
1540 Broadway, New York.
Albany, N. Y. — -Dinero Cafeteria, Inc.,
New York; to operate theaters and restau-
rants. Capital $1,000. Incorporators, A.
Sokal, H. Krauss and L. Feingold . Attor-
ney, F. S. Marshall, 154 Nassau St., New
York.
Albany, N. Y. — Semel-Edelstein Amuse-
ment Corp., Brooklyn; to operate theaters.
Capital $10,000. Incorporators, S. Semel,
M. Semel and R. Edelstein. Attorney, H.
S. Axelrod, 261 Broadway, New York.
Albany, N. Y. — Noble, Ryan and livy.
Inc., New York. Capital $50,000. Incor-
porators, D. Sydney, R. Eisenberg and M.
Berk. Attorney, M. Livy, 233 Broadway,
New York.
Albany, N. Y. — Hoffman Development
Corp., New York ; to operate theaters, hotels,
etc. Capita! $2,000. Incorporators, W.
Hoflman, J. Dempsey and H. Calaam.
Albany, N. Y. — ^Apro Amusement Corp..
Mt. Vernon ; to operate theaters. Capital
$5,000. Incorporators, B. Appell, L. Ap-
pell and C. Rosner. Attorney, B. Tunick,
Mt. Vernon.
Albany, N. Y. — Short Features Advertising
Association, New York ; to foster common
interest in short subjects.
Boston, Mass. — National Theater, Inc.,
Boston to operate theaters. Capital $100,-
000. Incorporators, F. Cronin, J. Good-
man and S. Soul.
B.>?ton, Mass. — ^The Embassy, Inc., Bos-
toi ; real estate and operate theaters. In-
corporators, J. Draper, W. Hoblitzelle, Jr.
and G. Slade.
Hartford, Conn. — 'The State Amusement
Co., Hartford ; to operate theaters. Incor-
porators, T. Harris, M. Harris and S. Harris.
Salem. Ore.— Avalon Theaters Corp., Ort-
land. Capital $25,000. Incorporators, E.
Potter, P. Potter and K. Cockerline.
Albany, N. Y. — A. and L. Film Adver-
tising Co., New York. Capital $1,000. In-
corporators, L. Appelton, F. Lincoln and S.
Kramer. Attorney, H. Turchin, 498 Broad-
way, New York.
Albany, N. Y. — Greater Service Theater
Tickets, New York; to conduct a theater
ticket agency. Capital $75,000. Incorpora-
tors. T. Bell and C. Christie. Attorney, R.
C. Brown, 342 Madison Ave., New York.
Albany, N. Y. — Woodrock Amusement
Corp., Queens ; to operate theaters. Incor-
porators ,E. Spieger. C. Fisher and I. Racer.
Attorney, S. Goodman, 1560 Broadway, New
York.
Trenton, N. J. — Hey-Day Amusement Co.,
Paterson. Capital $100,000. Incorporators,
F. Eathorne, K. Larkin and M. Gilson. At-
torneys, Hudson & Joelson, Paterson.
Albany, N. Y. — Kingdun Producing Co.,
New York; to produce. Capital $10,000
Incorporators, H. Bloomberg, R. Amado and
I. Finkel. Attorneys, Bloomberg and Bloom-
berg, 1482 Broadway, New York.
Albany, N. Y. — Boheme Film Producing
Co., New York; to produce. Capital $10.
000. Incorporators. A. Florino, J. Laino
and D. Cassios. Attorneys, Lo Piccoli &
Satriano, Italian Savings Bank Bldg., New
York.
Albany, N. Y. — Fitzer, Inc., Syracuse and
Auburn. Capital $10,000. Incorporators, G.
liiessing and J. Schwartzwalder. Attorney.
J. M. Meetyard, Syracuse,
Two Arbiters
{Continued from Page 1)
The exhibitor attitude is this:
That it is futile to continue further
conferences because of their appar-
ent inadequacy. For that reason, it
is proposed to appoint two arbiters,
Judge Moses H. Grossman, head of
the Arbitration Society of America
for the T. O. C. C. and one other
for the Hays office. It is felt that
with this impartial audience, both
sides can be presented and then a
decision satisfactory on all sides
made.
It is understood the Hays office
feels that a settlement along these
lines will not be satisfactory because
trade practices which an outsider will
have difficulty in understanding but
which enter into any such discussion
present a barrier too difficult to sur-
mount.
Elaine Hammerstein Hiu-t
Hollywood, Cal. — Although pain-
fully cut and knocked unconscious
while tobogganing, Elaine Hammer-
stein is recovering under care of doc-
tors. The accident occurred while
Miss Hammerstein and a number of
friends were at Arrowhead.
Theater Owners to Select Attorney
Kansas City— The M. P. T. O. of
Kansas-Missouri decided at their last
meeting to select an attorney to act
as counsellor and to represent the
body in all legal matters. R. R. Bie-
chele and A. F. Baker will make the
selection.
Lynn Censors Abolished
Lynn, Mass. — There will be no
more free passes for policemen and
firemen in Lynn theaters. Mayor
Bauer has declared that practice out.
He also has placed Lynn theater
managers on their "nonor to present
only clean entertainment and has
abolished the censorship board.
Bloom on "Skyrocket" Exploitation
Dewey Bloom of the Associated
Exhibitors' publicity department is
in Altoona and Pittsburgh handling
special exploitation on "The Sky-
rocket."
Britain Picks Site
(Continued from Page 1)
[)reparations on the site will be begun
in two months.
The British Government intends to
introduce legislation to prohibit block
hooking. The Government abandoned
its intention to fix a legal quota for
British films for the present, but it
will possibly hold it over the exhibi-
tors' heads, unless by voluntary ac-
tion they show a fair proportion of
home productions, the dispatch said
in conclusion.
Mr. Exhibitor: A«k at the Film Exchange!
for the
yAvmiiticMv
-ILaEj
Cue wSAcc^'
It's littU to atk for, but it't the only
reliable aid you can give your muucinnt
t. to help put the picture over.
$1,500,000 Stuc
(Continued from Page 1
making pictures for the enti
As a distributing company
continue to handle not only i
uct but that of independetit
ers.
"Our selling policy will l'
oped along the same lines ;
past and changed only by t
of the business as it expands,
meet all changes in condit i
meet them in the spirit oil
that has always characterized
icies of First National. And;
continue to conduct our selliil
tions in our own way and \t
with an ever-increasing nu!
exhibitors.
"The very fact that we an
ing into this studio project is il
of our intention to meet i\
needs. It is evidence also oii
tention to continue First K
part, and in a bigger way, it
ing the exhibitors of the ^*o
the only necessity that they
for the growth of their 1
namely, good pictures."
Special lighting system and
cold temperature for stages v
feature, also experimental:
graphic laboratories will be.:
for the obtaining of novel
Plans call for the largest i
the world with sufficient spac
many stages as necessary
I
Levy Heads Warners' K
Kansas City — Joe Lev>', 11
special representative with
Chicago, has been appointed il
of the Warner exchange he
succeeds Louis Reichcrt, tra
to Washington. ',
Schenck Signs Pidgeor
Los Angeles — Joseph M,
has signed Walter Pidgeon
rear contract.
WANTED
News cameramen in every Jewii
ter throughout the world to
graph the most important
events of today and scenes pi
to ancient Jewish history,
weekly "JEWISH PICTORI
VIEW."
For terms, write or cabl(
IVAN ABRAMSON, Pr
JEWISH EDUCATIONAL I
TURES, INC.
729 Seventh Avenue
Cable Address, "JUDPICT,
New York
IF YOU ARE IN THE
MARKET FOR ANY /CINE
MOTION PICTUl
APPARATUS
CO/VSULr us- AND SAVE M6
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, In
Motion Picture Departmei
110 West 32nd St.. New Y
Phone Penn. 6564
I
A NEW PAGE OF PROGRESS FOR 1926
With the new year we started delivering to our clients — at the
same old price of $4.00 per week — a still further
ADVANCE in TRAILER SERVICE
a new and more impressive presentation of coming attraction
announcements that cannot fail to attract the eye and
SELL YOUR PICTURES
TO "SHOW ME" AUDIENCES
In less than two years we have lined up over twenty-five hundred
theatres for our economical service, and by the end of this year
we confidently expect to have
5000 SATISFIED CUSTOMERS SUCH AS THESE:
"If your service is to be judged by that rendered to
us then I may well recommend it to all exhibitors
seeking a consistent money making advertising medium
for their features." Rialto Theatre, Pittsburgh, Pa.
"Words of praise are never too late, so add my in-
dorsement to those you have already on file. 1 am
thoroughly satisfied with your trailers and besides
your printed material carries a strong and fine argu-
ment why patrons should see the picture."
W. F. Burke, Pres. & Mgr., Mecca Enterprises, N. Y. C.
"Thanks for your prompt attention to our orders.
When you render service like this it is useless to wish
you a Prosperous New Year; you can have nothing
else but." Rialto Theatre, Hartford, Conn.
"1 have been using your trailer service for the past six
months and have found it first-class. It has done con-
siderable, toward increasing my attendance and I can
heartily endorse and recommend it to my fellow exhibi-
tors. Your opening and closing trailers are A-1. Your
service on quick bookings has been the same. In fact,
there is not one single thing that I could complain of.
LET US
SELL THE
PICTURES
YOU BUY
Keep it up and your success is assured.
Nicnolas !> . Powers, Mgr., Strand Thr, Doylestown, Pa.
"Your service is proving very satisfactory. Trailers
on the pictures are very good. Service like this ought
to improve any exhibitor's business, and it is well
worth the price." Capitol Theatre, Canton, III.
"Your service is novel, unique and superior to any-
thing of its kind I have ever seen, and at the same
time costs considerably less."
Warner Bros. South. Theatres, Charlotte, N. C.
"We have in the past used another company's trailers,
but feel confident that we will receive a superior trailer
service both from the advertising of attrac-
tions and service you will render.
Robb & Rowley Theatres, Dallas, Tex.
"Your service fills a long felt want, as previ-
ous prices on trailers made them prohibitive
for theatres in smaller cities."
— Capitol Theatre, Delphos, Ohio
"Since using your trailer service
my receipts have increased 20%."
Cliff Queen Theatre, Dallas, Tex.
F
AD-VANCE TRAILiER SERVICE CORP.
^^ 111 Westchester Sq., N. Y. City
THEATRE
ADDRESS
CITY
NAME
POSITION •
(■'
/j
olLi
IBRADSTREET
Ifilmdom
Authority
■CKV No. 22
Wednesday, January 27, 1926
Price 5 Cents
[L GWYN
By DANNY
ise fulfilled. An expec-
[■nost completely real-
fine effort. And a
|w o r t h y result. "Nell
produced by Herbert
!)£ London ; presented
jh National Pictures,
released in America
the largest companies,
deserves it.
iwyn," incidentally, is the
f triumphs for Dorothy
steps into stardom as a
inedienne. Certainly no
director or producer, ever
ch work from Dorothy.
he best work of her long
|nd she is a delight.
e of oitr largest dis-
g organizations fails
86 "Nell Gwyn" it will
■sgrace. Not that it is
than some of the pic-
mde here. It isn't. It
lort of many. But it is
)han a tremendous num-
de and released by our
mt companies.
be hoped — sincerely hoped
ell Gwyn" finds a release
mportant distributor. Not
use it is deserving of such
But because — considering
ening situation abroad — it
xemendously in solving the
roblems which face Ameri-
cers all over the world.
of the leaders of the in-
recently declared that
Id be a terribly difficult
on if it came to pass
American producers
be compelled to produce
worth while pictures
e next decade. He is
It would be. We need
le aid possible — from,
nd, from, Germayiy, from
everywhere.
[Continued on Page 2)
Seal Exchanges
Del. — Red Seal Exchanges,
e formed yesterday, listing
$20,000.
al Pictures, now operating
)ranches in New York, San
and Los Angeles, intends
xchanges in other cities as
is is the reason for the for-
the above company. Much
vork will rest with Harry
newly appointed general
lager.
Another Broadside
Again H. M. Richey Hits from the
Shoulder — Ethics in the Business
His Topic
Detroit — H. M. Richey, business
manager of the M. P. T. O. of Mich-
igan, is at it again. His observations
on Michigan theater conditions, first
published in THE FILM DAILY,
created much interest last week. Now
in the "Michigan Film Review" he
talks about ethics and tells some
things that will undoubtedly cause a
lot of reflection and not a little
squirming. Most of his remarks are
reorinled herewith:
"Mr, Theater Owner, when you negotiate
with a salesman for his product are you
carried away by the verbal part of the
transaction? Or do you carefully analyze
what you are contracting for? Have you
fortified yourself with information a-s to
what these pictures have done elsewhere,
(Contitined on Page 6)
Solution at Hand
"Play Date Availability" Clause in
Uniform Contract Being Ironed
Out— I. M. P. A. to Meet
What Joseph M. Seider of the M.
P. T. O. A. heralds as a solution to
the "availability of play dates" prob-
lem is embodied in a clause which he
advances for incorporation in revised
uniform contracts. The M. P. T. O.
A. and the M. P. P. D. A. have been
working jointly for a long period.
Seider also substitutes this clause
for the Burkan clause in the Standard
Uniform Exhibition Contract. Dis-
iContinned on Page 6)
To Fight Tax
Missouri Exhibitors to Wage Cam-
paign Against Proposal to Levy 10
Per Cent Tax on Amusements
St. Louis — Exhibitors intend wag-
ing a campaign against the proposal
made by Governor Baker that a 10
per cent tax be levied on amusements
for the support of public schools and
higher educational institutions of the
state. The tax would be included in
the constitutional amendment to be
submitted to voters at the general
elections next November. The pro-
(Continued on Page 6)
Daytona Theaters Will Test Law
Daytona Beach, Fla. — Harry Som-
erville, Publix Theaters, was arrested
by deputy sheriffs here on the initial
opening of the Sunday night theaters.
.A.dmission was free, the only ticket
being sold was one to Deputy Sheriff
Joseph Adney for the purpose of a
test case.
Star Deals Pending
p. A. Powers Negotiating for Two
Prominent Players — Three Units
Start for Associated Feb. 1
Hollywood — P. A. Powers is ne-
gotiating for two important feminine
stars, which will result in additional
units starting work immediately at
the Associated Studio.
Within 30 days, the Associated lot
will reach the height of its activity.
Thomas L. Griffith, who will make a
series of comedy-dramas, and Bert
D. Carber, who will star Bill Cody in
a Western series, are largely installed,
with a third producer, as yet un-
named, to begin operations immedi-
ately. Judy King will be co-starred
in tire Griffith series with an unnamed
player.
S. S. Hutchinson is transferring his
organization from Hollywood to As-
sociated. Hutchinson will produce
three additional pictures, starring Ed-
ward Everett Horton.
"Ben Hur" in Chicago
Chicago — "Ben Hur" will open at
the Woods, Feb. 8.
Gish Ueal Closed
Dorothy to Make Three More for
British Nat'l Pictures — Herbert
Wilcox Probably Will Direct
When Herbert Wilcox arrived in
New York several days ago. he stated
a deal was on with Inspiration to fol-
low "Nell Gwyn" with three more
nirtures starring Dorothy Gish. J. D.
Williams, of British National Pic-
tures, Ltd., announced yesterday the
■^ntract had been signed.
Miss Gish is under a five-vear con-
tract to Inspiration with which com-
nanv Williams made his arrangerAent.
It is considered probable that Her-
bert Wilcox will direct all three iK
London.
Seeks to Examine 1st Nat'l Executives
The Osida Prod., Inc., which with
George Fitzmaurice and the George
Fitzmaurice Prod., is suing First Na,;
tional over "A Thief in Paradise,"
"His Supreme Moment" and "The
Dark Angel," which the plaintiffs al-
lege the defendants are distributing
under an unfair rental value which
will reduce the inrnme of the plain-
tiffs more than $500,000, applied in
the Supreme Court vesterdav for an
order to examine officers of the de-
fendant, inciudine Robert Lieber,
Samuel Spring and Richard A. Row-
land.
Smith Back; Illness Over
F. J. .^mith. peneral sales manager
of .Associated Exhibitors, is back at
his desk, following a week in Atlan-
tic Citv where he recuperated from
the grippe.
Fineman to 1st Nat'l
Quits F. B. O. to Become a Produc-
tion Supervisor — Latter to Adopt
Unit System
Hollywood — B. P. Fineman, for
many years with F. B. O., has ten-
dered his resignation as production
manager, to join First National as a
supervisor. His new contract pro-
vides for the making of four pictures
during the year under his supervis-
ion, and becomes effective March 1.
He leaves F. B. O. on Saturday and
will then go East for a vacation.
Arrangements have also been con-
cluded whereby Jeun Mathis will su-
pervise four for First National.
The resignation of Fineman places
J. I. Schnitzer, vice-president, tem-
porarily in charge of production at F.
B. O. He will immediately reorgan-
ize and introduce the unit system.
Montana and Idaho to Meet, Too
Seattle— The Montana M. P. T. O.
and the state exhibitor organization
of Idaho wiir join with Oregon and
Washington in discussion of an "All-
Northwest exhibitor unit, to be
brought up at a meeting in Portland
on Feb. 2.
Committee Adjourns Until Today
The administrative committee of
the M. P. T. O. A. held its first
session yesterday and adjourned
around six o'clock until this morning.
It is understood matters— pertaining
to First National were discussedX
Frank Lloyd's Next
Los Angeles — "The Wise Guy," an
original by Jules Furthman, has been
selected as Frank Lloyd's next for
First National. Adela St. Johns is at
work on the adaptation.
/^ Aileen Pringle to Star"
Aileen Pringle, through an arrange-
ment with M.-G.-M., will be starred
by Robert Kane in "The Wilderness
Woman." No director has been se-
lecte
Pathe Dividend
Pathe Exchange, Inc. yesterday
declared a two per cent dividend on
the preferred stock, payable on March
1 to stockholders of record Feb. 8.
Rowland Due Today
Richard A. Rowland is expected
in town today from Hollywood.
Hays Leaves
Los Angeles— Will H. Hays left
for New York yesterday.
Pearson Going South on Vacation
Elmer Pearson of Pathe leaves for
the South on a vacation.
THE
-a&m
BAiLV
1|i
Wednesday, JanuaryJ
ViLXXXVNo.22 Wednesday, Ian. 27. 1926 PriceSCcnts
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109^ 109'/^ 109^ 30''
Famous Players ..109-5^ 106^ 107H 14,800
Fam. Play. Pfd. ..118M 118 11854 400
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 7854 77J4 ^^y^ 1.000
Fox Theaters "A". 31 30^ 30j4 1.400
International Projector Not quoted
Loew's, Inc ' 38.;^ 37J4 3754 1.400
Metro-Gold. Pfd. ..23 23 23 100
M. P. Cap. Corp... 19J4 19 19^4 1.800
Pathe Exch. "A".. 7951 77'/^ 77^4 1,100
Skouras Brothers.. 54 54 54
Stan. Co. of Am... 50^ 50^ 50/^ 100
Trans-Lux 12^ 12/. \2V^ 1,000
Universal Pictures Not quoted
Unir. Pict. Pfd. .. 93^ 93'/^ 93^ 200
Warner Brothers .. 14^ 13^ 13?i 1,500
Warner Pictures ..10 10 10 100
Hoffman En Route West
M. H. Hofifman, vice-president of
Tiffany Prod., has left for Los An-
geles, to be gone several weeks.
i/^iaAadei^ya>
Properly Present Your Photoplay
TFAen you think of
INSURANCE
you are thinking of
S T E B B I N S
Spoeialistt in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N, Y. C.
Bryant 3040
NELL GWYN
(Continued from Page 1)
And the Wilcox production shows
that American producers will not be
compelled to carry this burden. The
production is all that could be asked;
the direction superb; the acting ex-
cellent. Perhaps a story better knit;
or less episodical might have been
better. Editing will help "Nell
Gwyn" — but it should be a simple,
easy thing to do this. It needs little
cutting to remedy this. A minor dif-
ficulty. Easy to be set right.
Congratulation to Wilcox. He is
entitled to all that is — and will be
said. He has come through. That
J. D. Williams was shrewd enough
to purchase an interest in "Nell
Gwyn" for British National is only
proof of his astuteness.
Frank Shellabarger Dead
Frank Shellabarger died early yes-
terday of heart disease, at the
Plainfield Hospital, N. J., where he
had been confined for the past ten
days. He was about 48 years old.
His experience in motion picture pub-
licity started some years ago with
Selznick and later embraced Associ-
ated Exhibitors, Vitagraph and War-
ners. Services will be held from the
Runyon Funeral Parlors, 402 Park
Ave., Plainfield, tomorrow morning.
Drastic Licensing Sought in London
London — The Theaters and Music
Halls Commfttee has reported to the
London County Council that it is in
favor of asking Parliament to restrict
theater licenses to British citizens
only. There are many well-known
exhibitors who are not English-born
or who are not naturalized.
Local Fox Dep't Moves
The film shipment and advertising
accessories department of Fox's New
York exchange has moved to tempor-
ary quarters in the home office build-
ing at 850 10th Ave. Upon the com-
pletion of the new exchange at 343-45
W. 44th St., all departments will be
transferred.
McDiermott Gets "U" Contract
Hollywood — Under terms of a new
contract, Jack McDermott will direct
a series for Universal.
To Film Africa
Carl Akeley will head an expedition
which leaves here Saturday for Af-
rica to explore the Kivu regions of
Africa. Pictures will be taken.
Opposes Favoring "Spoken Drama"
Washington — Charging that exemp-
tion of the "spoken drama" from the
admission tax would be a discrimina-
tion against other forms of theatrical
entertainment, the >enate Finance
Committee, in reporting on the pend-
ing revenue bill, disclosed this as
one of its reason for not accepting
the House amendment.
"Daily Express" Film Off?
London — "The Cinema" says the
"Daily Express" £50,000 film may
not be made. The publication ap-
parently bases its opinion on the
fact that there has been nothing said
following the announcement. M.
Aubert, French theater owner and
producer, has volunteered to release
the picture in France without charge.
Glynne to Build at Bay Shore
Mike Glynne has abandoned plans
to rebuild the Carlton O. H. at Bay
Shore, with the purchase of a big
plot on Merrick Road for a new thea-
ter, office building with store front.
The theater will have a capacity of
2,500.
Schoen and Stem to Build House
Joe Schoen of the Palace, Bound
Brook, N. J., in conjunction with Joe
Stern of Newark is erecting a house
in Bound Brook, costing $300,000. It
will seat L800. Ground has already
been broken and the house will open
Oct. L
Slight Appeal in Palestine
Washington — -With a population of
800,000, seventy per cent of whom are
illiterate Arabs, there is a limited
marlcef for motion pictures in Pales-
tine, according to Trade Commission-
er R. A. May of the Department of
Commerce at Alexandria, Egypt.
Crisp to Make Three
Hollywood — Donald Crisp's con-
tract with Cecil B. De Mille provides
for the direction of three productions
this year.
Massce Sailing Saturday
William Massce of Massce and Co.,
film forwarders, sails for Europe
Saturday on the Aquitania.
The
an
finiihlne touch of refinement on
elaborate production is the
handcoloring by
/c7mt/\.
The Perfect Handcoloringof Film
S28 Riverside Drive Telephone
New York Momingside 1776
CHROMOS TRADING COMPANY
1123 broadway
Motion Picture Financing
Funds for Production
or Loans on Negatives
Suite 1207-8
'Phone Watkint 4S22
This Is a 'Comerblock' cut i
FREE for all Pathecomediw
exchange.
10
♦♦•♦♦♦♦♦♦♦♦#♦•♦♦♦>♦♦♦>♦♦♦•♦♦♦♦•♦♦♦♦♦♦«
I Ward Cine Laboratoi]
216-222 Weehawken l\
Union City, N. J. :
H Telephone Union 4800
♦j{ G. BERT WARD.j
*>«♦« V«>*V*V«V« WV^W^^W* »>•♦♦♦♦♦♦>•>»( I
if
Look Out
Here He Comes h
FOR RENT
Private office with vault qj
and film room. j
CHAS. STERN
729 7th Ave. Room j
Phone Bryant 1067
For Service & Econw
Forward Your Film Ship
Through
EDWIN O'BRIEN,
! Foreign and Domestic
I warders, Customs Broker
surance Agents
218 West 42nd St.
New York City
Telephones: Wisconsin O109-6i
'WE NEVER OISAPPOIN
„^BORAT0Ri
INCORPORATED
220 WEST 42^1° STRE-
NEW YORK
PHONE-CHICKERING 29,
ALLAN A.LOWNES. CEN.MCf
iTiOlBIOX OFFICE
MEASURE/
GIRLS-. . •
/oo p^ifipinA.
APPEAL"
GOWNS -
THRILLS-////
• * * i
LAUGHS-^ ,
QneQerfect
B&jcQMce
QUJuSk
mup
the
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New Qork
Ill's week
a
BIG
(paramount
Qicture
ESTHER RALSTON
FORD STERLING
LAWRENCE GRAY
*MISS AMERICA"
(^ay /jinphier)
AND
THE ATLANTIC CITY
BATHING BEAUTIES
FRANK TUTTIE
PROOUCTlOn
BY TOWN SEND MARTIN
SCENARIO ■ - BY
FREDERICK STOWERS
ERICAN VENUS
II
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'a:
Wednesday, Januarj
Another Broadside
(Continued from Page 1)
or have you assured yourself that they are
the type of picture that will bring you
profits from the people of your community?
If you have, fine !
"Or were you almost bewildered by the
florid statements that he made, are you
carried away with the excellent presenta-
tion of his side of the story {which, be-
cause of the number of times he used it,
approaches perfection) to tlie point that
you forget that society dramas have al
ways flopped in your town and there isn't
much reason to believe that these are any
different?
"Have you considered the transaction
from the angle that when you sign your
name to the contract, regardless of whether
you make money at the price of the picture
or not, you must complete the contract, even
if it forces you to close up?
"If you have, let's go further. How
many pictures did you buy? Were you busy
selling tickets at 20 cents apiece when tlie
salesman made out the contract, and did you
sign without looking at it, with the result
that you bought twice the number of pic-
tures you understod you were buying? * * *
Were you one of those who bought a con-
tract because a salesman told you that un-
less he got a contract he would lose his job?
Better that he lose his job than you your
theater ! Don't forget that !
"Did you appreciate the fact that you were
obligating yourself to a contract that will
cost you between $500 and $5,000 in real
money, not paper or promises?
To the Salesman
"How do you regard your job? Is it to
sell the exhibitor all tlie pictures you can,
at the highest price obtainable, regardless
of your own future or his? If you did. you
have no place in this industry. Did you
leave a lot of things unsaid that you sliould
have said, therefore technically not telling
him anything that was untrue, but leaving
him under a mistaken impression? If you
did, how would you like to have someone
do that to you?
"'Or did you carefully sit down with him,
and with full justice to the company that
is paying you, intelligently present your
story, seeing that the man with whom you
were doing business was ignorant or unac-
quainted with the fine points of the game,
try and explain to him just what he was
buying, what his obligation was, and what
he would have to do? Did you sell him so
that he would stay sold, or are you a
'one-timer,' who gets in while the getting is
good and says, 'To hell with the future'
"Are you one of the majority of fine, high-
type salesmen that Michigan can boast of,
who realize that unless the exhibitors they
sell are successful, they are not going to
be future prospects, and therefore the ex-
change for wliom they are working will not
be successful? Are you one of those fine
fellows who try to help exhibitors, giving
them the benefit of your advice and your ex-
perience? When you see that an exhibitor
is over-sold, do you try and make a bad
matter worse by selling him more, or do you
help him out of the difficulty, knowing that
eventually you will profit by that policy?
Or, are you one of the minority who,
unfortunately, are retained in the business
and knowingly employ tactics that are wrong,
unfair, unreliable and in some cases down-
right misrepresentations? If you do, how
do you sleep nights?
To the Manager
"What is the reputation of your sales-
men? If after receiving a number of com-
plaints along these lines you still keep him,
there is no use of your reading this message.
Silence of inaction in these matters can only
mean consent that they be carried on.
"Yes, it is true that some unfair exhibi-
tors will blame the salesman for things that
they themselves, through their carelessness,
are responsible for. These cases are not
the fault of the salesman or the manager,
but entirely the exhibitor's. If an exhibi-
tor isn't a businessman, all the salesmen and
managers in the industry cannot change
the condition. But it is certainly a bad
situation when one company goes in and ties
up the play dates of a man in business only
a few days, with 156 pictures? No matter
how good a product is, no exhibitor can run
100 per cent anything and should not be
asked nor permitted to ! Therefore your re-
sponsibility is doubled I
"Yet, during the past year, certain com-
panies have invented new selling plans that
offered to exhibitors large blocks or quan-
Demand for Color?
Hollywood — In discussing the fu-
ture of color pictures, "Science Ser-
vice," says in part:
"Black and white motion pictures,
now popular may soon be superseded
almost completely by films taken and
produced throughout in natural
colors, judging by the activity of
several companies here.
"Slapstick comedies will doubtless
continue to appear in drab mono-
chrome for some time, but in fea-
ture photography the large conserva-
tive Hollywood producers are now
capitulating to the demand for color.
At least a part c? ."feveral major
screen dramas now in preparation
will revel in chromatic glory.
"With the aid of super-illumina-
tion much in excess of the usual
studio requirement, the photogra-
pher now takes two films of the same
scene simultaneously through a sin-
gle leris. One of these responds only
to green light, and is finished as a
green transparency. The second, re-
cording only red, is finished in red.
The two films, pasted back to back
in exact register, are ready for the
exhibitor. There is no photographic
deposit of metallic silver as in the
case of the ordinary black and white
picture.
"To most fans it will be hard to
believe that red and green alone can
yield such accuracy and variety in
shade. Sky tints, anything you wish
in leaf, tree-trunk or earth shades,
every possible hair and flesh tint, and
even the regal effects of warm black
plush and golden satWi are faithfully
and beautifully recorded. Pure lemon
yellow, cobalt blue and the pure pur-
ple shades are not available, however.
The three-color process must be
perfected for these. These short-
comings nevertheless are not noticed
by the fan, who spends most of his
or her time appraising the flesh tTirts-
anvhow. * * *"
Lew Lipton, New Director
Los Angeles — Lew Lipton, com-
edy construction man at M.-G.-M.
has been made a director. His first
picture will be "Baby Mine."
Charles \Ray, Eleanor Boardman,
Bert Roa6h and- Gwen Lee are in
the cast. ''
1,500 Seater for Larchmont
Larchmont, N. Y. — Vincent CuUen
is president of the Parkway Operat-
ing Co., which will build a 1,500-seat
theater here. The site is on Larch-
mont Ave.
Perkins, Dstrict Manager for M-G-M
S. D. Perkins has been appointed
district manager for Salt Lake City
and Denver. Joseph Samuels is now
manager in Salt Lake.
titles of pictures for a lump sum, and the
result has been that many of the exhibitors
I'ave not found the transaction profitable nor
satisfactory.
"Consequently, careful buying on the part
of the exhibitor, fair selling, on the part of
the salesman, with the axe for those who do
not play fair, and more careful supervision
on the part of managers will correct this
condition that each day is finding more and
more gray hairs not only among exhibitors,
but among al! those connected with this great
motion picture industry."
Wages Increase
National Industrial Conference Board
Shows Work Increase of 6 Per
Cent Since July
Not only has employment increased
since last July but average weekly
earnings of those now employed have
regained the high level that prevailed
early in 1925, according to studies of
monthly wages, made public by the
Niational Industrial Conterence Board.
This indicates that at this level the
elements of production, wages and
other costs and prices are well bal-
anced.
Employment in November showed
an increase of 1.8 per cent, over Oc-
tober, and a total increase of nearly
6 per cent, since July, 1925, accord-
ing to the last monthly study cover-
ing 25 different industries employing
about 700,00 wage earners.
Most notable during the month of
November, was the increased activity
of the agricultural implement indus-
try. Substantial increases in em-
ployment were also reported by the
chemical, electrical manufacturing,
iron and steel, meat packing, paint
and varnish, wool and rubber indus-
tries. In all, eighteen of the twenty-
five industries covered by the study
showed gains in employment. Aver-
age work hours per week in all in-
dustries showed a slight gain, from
48.3 to 48.5 hours.
Akers Buys Interest in Exchange
Kansas City — G. E. Akers, well
known in exchange circles, has re-
entered the business. He has bought
an interest in the Standard Film Ex-
change, becoming a partner of Jack
Langan and Frank J. Warren. Akers
will handle the sales.
Kent Has Sore Throat; Won't Talk
S. R. Kent, one of the A. M. P. A.'s
"Twelve Immortals," will be unable
to speak at the regular weekly lunch-
eon tomorrow because of a sore
throat. He will talk at a later date.
Ernie Andrews and His Gloom
Chasers will dispense the jazz.
Powell, Oldest Exhibitor, Dead
Barrie, Ont. — Capt. John Powell,
owner of the Grand, and the oldest
exhibitor in Canada, is dead at the
age of 83.
In the Courts
In the suit of Harry Houdini as
trustee in bankruptcy of the Octagon
Films against Elizabeth D. Fischer,
widow of Adelbert H. Fischer, to re-
cover $77,000 for unpaid subscrip-
tions on stocks of the company, and
for $24,722 alleged to be due for
moneys of the corporation used by
Fischer for his personal use, the de-
fendant has applied in the Supreme
Court for permission to examine rec-
ords of the corporation in the posses-
sion of the attorneys for the plain-
tiff. Mrs. Fischer said that she has
been unable to get any trace of the
books although she applied to an as-
sociate of Mayer Walker, who was
her husband's attorney, but has been
informed by counsel for the plain-
tiffs that they have extracts from the
records. She wants to make a copy
of all such records that have any
bearing on the case.
Solution at Hji
(.Continued from Page 1
cussing the situation in thi
Bulletin, he says:
"Recently it was reported in
papers that the Theater Owners i [|
Commerce of New York has r I,
proposed form of Hays' contrac ]
forwarded to the Hays' organizat
of contract purporting to come
Indpendent M. P. Ass'n of Ame I
contract is, in fact, the one th.
submitted them and the industry'
and if it is to be used, we urgen
that a new thought which we h; '.
'availability of play dates' clause
simpler than the clause incorpora
and a clearer solution of the p
substituted."
I. E. Chadwick of the I. '.
has received a communicati
Charles L. O'Reilly, sugges
tain changes in the proposed
The T. O. C. C. proposes
sion for protection against sp
named theaters, and to folic
also to be named, after a p
be definitely prescribed in
tract. Other changes suggt
elude:
The right to challenge membe
arbitration board being limited t<
stead of three; that the chairmj
board of arbitration shall be elei
nately between distributor and thea^j
representatives ; that provision be
liquidated damages for breach of
tract which provides that no |
specified in the contract shall be
from old negative unless so expresti
Also, that the assignment of cor:
permitted without consent, in whi
without release to the assignor asi
may be; and the elimination of the
Arbitration Commission consisting
exhibitors and three distributor mci
be appointed by the Independent M.
and the M. P. T. O. A.
The contract has not be^
mitted to the association mem
so the suggestions of the T. (
will be referred to the contra
mittee consisting of Oscar 1
Jack Bellman and Jos. A. '.
ville. Neufeld is expected tc|
meeting of his committee at 3
date.
■'1
Tolmas Joins Sierra
Ben Tolmas has resigned
eral manager of Independent
Philadelphia to join Sierra II
as sales representative. He an(l
L. Mayer leave this week on |
trip to various exchanges.
Ogdensburg Theater in Fi
Ogdensburg, N. Y. — In tl'
which destroyed the city H;
municipal theater was also des|
Total loss $250,000.
Rudolph Pelisek DeadBtl
Ottawa — Rudolph Pelisek. c\
tor of the Regent orchestral
1913, died after a long illness.
To Fight Tax
(Continued from Page 1)
posal already carries a tax of
cent on the sale of cigars, cigl
and other forms of tobacco.
Governor Baker anticipate.']
this tax will drag from $3,000,|
$4,000,000 into the school fund,
proposed arrangement has been]
up by the exhibitors' organizati]
St. Louis and Kansas City ani
certain that the organizations
Eastern and Western sections
state will also organize to defe;
effort.
reat Stuff
(No. 472 Straight from the Shoulder Talk by Carl
Laemmle, President of the Universal Pictures Corp.)
J "FOR SWIFT ACTION, MELODRAMATIC PUNCH AND KEEN EDGED
spense this film registers way ahead of anything yet screened in the fire-fighting line'\ (I
dn*t write that, but it refers to a Universal picture, "The Still Alarm.")
"GREAT STUFF IN BOTH INSTANCES, CHOCKFUL OF VIBRANT
rills, splendidly photographed and warranted to stir up the most blase spectator". (I
dn't write that. Isn^t it great stuff for you to use in your own advertising of this picture?)
"A SCENE SHOWING THE TRAPPING OF THE BATTALION CHIEF HERO
id his men in a burning building and their escape along a narrow cornice, pressing
at against the wall in single file is the very acme of realism and one that nobody wit-
essing it is likely to forget", (I didn't write that but golly 1 wish 1 had!)
"BUT THE PICTURE IS A WHIZ ALL THROUQH, AS STRONG IN SEN-
mental as it is in sensational allure". (I didn't write that, and money couldn't have
ought it unless "The Still Alarm" deserved it.)
"WILLIAM RUSSELL IS IMMENSE IN THE HERO ROLE, HELENE
hadwick excellent as the erring wife and the support faultless". (I didn't write that,
0 read it again.)
"PRODUCTION HIGHLIGHTS. SPEEDY ACTION, DEVELOPMENT OF
uspense, romance and melo phases. Scenes where firemen are trapped, Dick's fight
vith Dunn and rescue". (I didn't write that, but you can when you advertise "The
kill Alarm".)
"DRAWING POWER. SHOULD QET THE MONEY IN ANY HOUSE,
urge or small", (I didn't write that. I tell you this unqualified praise of Universal pic-
:ure is becoming embarrassing.)
"SUMMARY. A BULLY FIRE FILM. HAS POWERFUL MELODRAMATIC
land sentimental appeal. Rescue scenes wonderfully well done and effective. Will please
fans everywhere^\ (I didn't write that. Isn't it simply knockout stuff?)
"CATCH LINES. PACKED TO THE GUARDS WITH SUSPENSE AND
exciting situations." (I didn't write a word of it. It was written by Mr. George T. Pardy,
screen critic of the Motion Picture News, and published in the Motion Picture News
of Jan. 16, 1926. Not a word of it came from the Universal organization. That's why
1 say again it's great stuff!)
Authority
CXXV No. 23
Thursday, January 28, 1926
Price 5 Cents
6W MANY?
By DANNY
e were 578 releases of
length. Made in 1925
American motion picture
V. How many had a
) stand out? To attract
III? What we mean to say
few? Because, try as
s you can, it is difficult
I iber the outstanding- pic-
■ eyond 15 or 20.
1 leads to the thought: should
ke 578 features for 1926?
;t not prove a lot better to
i!) and release a certain per-
of outstanding pictures rather
\c a lot of film resting un-
1 the exchange shelves?
I starts to make a poor pic-
Ihat IS admitted. But pic-
king— under the existing sys-
the larger companies — be-
largely a matter of percent-
\ certain number make the
Others are fair to poor.
are just trash. A large per-
of the 578 made last year
jut with no other possible re-
riiey cost little; they were
1 a few days or a few weeks;
id no basis of existence save
ey were on a schedule.
but about five per cent of
output is outstanding —
that's what the figures
— why not decrease the
put and automatically
e for a better product?
rounds like the old slogan of
iiid better pictures. Well, why
They certainly are needed.
' hdestly Expressing Thanks
; with a few words from Earl
ammons, president of Educa-
I Films.
ir constant readers, I am sure,
pressed any number of times
the season with the great logic
od sense with which you write
articles. From time to time,
ding these articles, I feel like
down and immediately writing
ut like others, something else
(.Continued oh Page 2)
OSS Jumps Without Radio
year ago, the Strand, with ra-
roadcasting and an ordinary
program grossed an average
r business of from $26,000 to
D. Now, without radio and with
refully-prepared" presentation,
eater is doing from $24,000 to
0 weekly, a\:cording to "Var-
Gharges Bad Faith
M. P. T. O. A. Says Will H. Hays
Hasn't Kept Promises Relative
To Arbitration Work
In a long statement issued yester-
day, Joseph M. Seider, business man-
ager of the M. P. T. O. A., charged
Will H. Hays with bad faith in mat-
ters pertaining to arbitration.
Seider took exception to the report
dealing with arbitration in 1925 and
said, in part:
"Mr. Will H. Hays, to say the least, has
not played fair on the contract and arbitra-
tion situation. By issuing a statement he is
giving the impression that arbitration in the
motion picture industry has reached its mil-
lenium and is satisfactory to all factors, nam
ing specifically the distributors who sell the
pictures and the exhibitors who purchase them.
"The statement of Mr. Hays that the arbi-
tration board consists of an erjual number of
exhibitors and distributors is not based upon
true facts. The distributors actually appoint
(Continued on Page 7)
Ally on Coast
Independents to Organize There —
Will Be an Auxiliary to the In-
dependent M. P. Ass'n
Independent producers on the
Coast will be organized as an auxil-
iary to the Independent M. P. Ass'n.,
it was determined at the regular
monthlv meetinor at the Astor vester-
dav. This meeting was attended bv
Dale Hanshaw, of Sierra, and P. J.
Andrews, of Hercules Prod., who re-
cently returned from Los Angeles
and were enthusiastic regarding the
Drosnect. The association has recom-
mended to the executive committee a
(Continued on Pane 7)
Changes at United
Sales Executives Realigned in View
of Additional Product Forth-
coming Shortly
Hiram Abrams has made spvera'
f-hanees in the selline end of United
Artists in v'p^v of inrreaspd nrodiii~t
Rnd the antirin^tion of additional in-
creases in the next few months.
E. A. Fsf-hmp"" former sa1p=
manager of First N^t'onal. is now as-
sistant to the oresideti*^ as noted. W.
Duoont Arrives
Ufa Director In from Berlin tr, Start
Three Year Contract with Uni-
versal— To Coast Saturday
E. A. Dupont, European director
whose most recent Ufa picture is
"Variety," arrived vesterdav on the
Leviathan, en route to the coast,
where he will direct for Universal.
His contract with Universal is for
three years. He still has one Ufa pic-
ture to make under his contract. It
is not yet decided whether he will re-
(Continued on Pag» 7) _
Harris' Death A Shock
The sudden death of Senator John
P. Harris on Tuseday came as a de-
cided shock here. Harris, a member
of the Pennsylvania Legislature and
part owner of the Harris-Davis En-
terprises of Pittsburgh, died suddenly
in Harrisburg. He was 55 years old,
is survived by his widow, two sons
and two daughters. Harris-Davis En-
terprises operate a chain in Pitts-
burgh and recently announced an
$8,000 000 theater and commercial
project in that city.
Boost "Laugh Month"
"Laugh Alonth" is proving a suc-
cess in the Pittsburgh and Washing-
ton territories, according to B. H.
Moran and R. Clinton Robin, Pathe
branch managers in their respective
districts, who visited the home office
recently.
Famous Common Jumps 3^
Closing at a new high of 111^
after 14,100 sales. Famous Common
yesterday showed an increase of 3%
points over the previous day's closing.
Valentino to Leave Sunday
Rudolph Valentino will leave for
the Coast Sunday, to start on "The
Son of the Sheik," which George
Fitzmaurice will direct.
Will Censors Stay?
Albany Hears Hughes Favors Com-
mission's Retention But Not in
Present Form
Albany, N. Y. — It was reported last
night that the Hughes commission on
state government reorganization will
recommend that the censoring of mo-
tion pictures be continued.
The commission, however, as it
exists now, will be abolished. Re-
ports at the Capitol indicate that the
'"'in'-tioii of reviewing pictures and
their regulation will be conferred on
•he new department of education as
't ^I'ill exist imder the proposed reor-
ganization plans. The move is said
to have been agreed upon.
Nat1 Board Meeting
Annual Conference on Today at the
Waldorf — Terminates with
Luncheon Saturday
The second conference of the Na-
tional Committee for Better Films
stprts tod?v at the Waldorf, and will
culminate .Saturdav in the lltb an-
•iiinl luncheon of the National Board
of Review.
Deieerates of all better film move-
ments in the country are here, and ?t
least 250 are expected to attend,
^Continued on Page 6)
Appeal to Hoover
Industry After Special Film Division
To Help Meet Foreign Oppo-
sition to American Pictures
Washington — The Bureau of the
Budget is considering the request of
Secretary of Commerce Herbert
Hoover than an emergency appropria-
tion of $26,000 be made by Congress
to create a full division to handle the
problems of the motion picture in-
dustry abroad.
During the past six weeks, the situ-
ation in foreign countries in regard
to restrictions against American mo-
tion pictures have reached such a
serious status that Secretary Hoover
was appealed to by the Hays office
for assistance. A survey of the situa-
tion was made and Dr. Julius Klein,
Chief of the Bureau of Foreign and
Domestic Commerce, appeared before
the Bureau of the Budget on Mon-
day advocating this appropriation.
A hearing on this matter will be
held before the sub-committee of the
appropriations committee of Con-
gress this week at which time Jack
S. Connolly of the M. P. P. D. A.
will represent the Hays organization.
"Don Juan" on Broadway
Although "Don Juan," Warner's
second picture starring John Barry-
more, will not be released until next
year, it is planned to give it a Broad-
way run at a theater aside from the
Warner. Perhaps Jack Warner will
bring the print East in a few weeks,
timing his arrival to coincide with the
return of Harry Warner from Eu-
rope. All four members of the firm
will then confer on production.
Allen in De Luxe String
Cleveland — Loew's Allen will be
booked directly from New York un-
der a new arrangement made here.
The Loew circuit is developing a
chain of de luxe presentations. There
are now seven houses in that category
with the expectation that it will be
increased ultimately to 20.
Studio Legally Transferred
Los Angnles — The United studios,
comprising 26 acres, yesterday be-
came the legal property of Famous
with the signing over of the plant by
M. C. Levee and R. W. Allison,
representing United, to the buyers,
represented by Frank James.
Sterns to Make "Newlywcds" Series
Stern Bros, have contracted with
George McManus, cartoonist, where-
by they acquire the rights to the car-
toon characters, "The Newlyweds and
Their Babv." which will be produced
as a series of 13 two-reelers, for re-
lease through Universal.
THE
^agg^
DAILY
Thursday, January
yoLXXXVNo.23 Thursday, Jan. 28, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks.
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y., by
WID'S FILMS and FILM FiOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one*year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..109J4 109^ 109^ 200
Famous Players ..111!^ 107^ 111!4 14,100
Fam. Play. Pfd. ..118% II814 HSJi 300
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 79 78^^ 79 700
Fox Theaters "A". 30K 3054 3054 3,100
International Projector Not quoted
Loew's, Inc 38% 37'A 38% 500
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 19^ 1954 1954 100
Pathe Exch. "A".. 77H 77 77^ 400
Slcouras Brothers.. SS 55 55 ....
Stan. Co. of Am. . . 52 52 52 200
Trans-Lux 1254 125i 1254 700
Universal Pictures Not quoted
UniT. Pict. Pfd Not quoted
Warner Brothers .. 13% 13 ' 13 1,700
Warners Pictures Not quoted
HOW MANY?
(Continued from Page 1)
arises and we forget it. This time,
fortunately, I happened to have a
piece of paper in front of me and a
pen and ink, when your issue of Janu-
ary 26th came to hand, and I read
your article on "Danger" with a
great deal of interest, and as before
stated, in view of the fact that I have
a piece of paper and pen and ink be-
fore me, I want to tell you that you
have "hit the nail on the head"
again, and it is about time that cer-
tain people wake up and take your
advice. In my opinion you are one
hundred per cent right and you put
it in mighty readable form."
For which we modestly say "thank
you."
A COMPLETE LABORATORY
AND TllXE SERVICE
NEW YORK
721 7ih Ave.
Stewart M. Walkinshaw Dead
Wilkes-Barre, Pa. — Funeral ser-
vices will be held today for Stewart
Maxwell Walkinshaw, president and
general manager of The Lyman H.
Howe Films Co., Inc., who died Mon-
day. He was a real pioneer in the
business, having joined Lyman H.
Howe in 1898. The deceased is sur-
vived by his widow, Marion Harrow-
er Walkinshaw, and one sister, Mar-
garet Walkinshaw, of St. Catharines.
Romeo Producing Series
Ramon Romeo, 104 W. 42nd St.,
Clay Davis, and others will go to
Florida to produce a series of trave-
logue-comedies called "The Tin Can
Tourists." There will be 12 in this
series. In three weeks production
will begin in Miami. Romeo plans
another series in about two months
depicting New York life.
Hammell Seriously Hurt
John Hammell, one of the sales su-
pervisors at Paramount's New York
exchange, is seriously ill. He is at a
private hospital on Long Island.
Batigne Returns
Rene Batigne, American represen-
tative of the producers of "The Mir-
acle of the Wolves," returned from
Paris yesterday on the Leviathan.
Reissuing "Outside the Law"
Universal intends reissuing "Out-
side the Law," starring Priscilla
Dean. New prints and new accessor-
ies will be supplied exhibitors.
Albertini Back with "U"
Luciano Albertini, who was a Uni-
versal serial star several years ago,
will make a series of features for
Universal, and A. E. Dupong.
To Scenarize Barthelmess' Next
Hollywood — Lillie Hayward will
write the scenario for Richard Bar-
thelmess' new picture, "Ranson's
Folly."
Raquel Meller in Films?
The World yesterday stated that
Raquel Meller may make a picture
at the end of her American tour,
probably for Famous.
Franklin Returns
Harold B. Franklin of Publix The-
aters has returned from a trip to
Florida.
Gilmore Signed by M.-G.-M.
Hollywood — Douglas Gilmore has
been placed under long-term contract
by M.-G.-M.
Flaherty Film at Rialto Feb. 7
"Moana of the South Seas" opens
at the Rialto Feb. 7.
iiiiiiniiMiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiniiiiuiiiniiiiiii«in
Six Arrested on Attempted Robbery
St. Louis Police are holding six
men, and others are being sought
following an alleged attempt to rob
the Grand Central theater. Grand
Blvd. at Lucas Ave.
Jeanie MacPherson Coming East
Hollywood — W^ilham K. Howard
and Jeanie MacPherson are editing
and cutting "Red Dice." Miss Mac-
Pherson plans to take a short vaca-
tion to New York upon its comple-
tion.
Fox Department Not Moving
As a result of a last minute change,
the film, shipment and accessories
department of the Fox exchange will
not move to the home office but will
remain in present quarters until its
new building is finished.
Mannix Quits as Studio Manager
Hollywood — It is reported Edward
J. Mannix has resigned as general stu-
dio manager for M.-G.-M. He intends
becoming a producer and is now
working with Irving Thalberg.
Vilma Banky 111
Los Angeles - — Vilma Banky has
been confined to her bed for the past
few days due to a severe cold.
Lon Chaney at the Capitol
Lon Chaney in "The Black Bird"
will be the attraction at the Capitol
next week.
"Partners Again" Print Here
Stuart Heisler, film editor for Sam-
uel Goldwyn Prod., arrives from Hol-
lywood today, bringing with him the
print of "Partners Again — with Pot-
ash and Perlmutter."
Dix Returning to Coast
Richard Dix's forthcoming vehicle,
"Romance a la Carte" will be made
on the coast. Dix will leave New
York within the next two weeks to
begin production.
St. Clair Off for Coast
Mai St. Clair left yesterday for Cal-
ifornia to direct Pola Negri. Accom-
panying St. Clair was Lonnie Dorsa.
STOCK SCENES
NEGATIVE AND POSITIVE
PR l_N T S
Stone film Library
■Z20 W. 42nd St. ROOM 303
Phone Wisconsin 3770
WANTED
News cameramen in every Jewish cen-
ter throughout the world to photo-
graph the most important Jewish
events of today and scenes pertaining
to ancient Jewish history, for the
weeklv "JEWISH PICTORIAL RE-
VIEW."
For terms, write or cable,
IVAN ABRAMSON, Pres.
JEWISH EDUCATIONAL PIC-
TURES, INC.
729 Seventh Avenue
Cable Address, "JUDPICT,"
New York
Buddy Stuart With Ass I
Buddy Stuart has resigr!
structor of the Publix Thea
gers' Training School to jo
vertising and publicity depa j
Associated Exhibitors. His
signment will be exploitatioi
Skvrocket" first-runs.
Eugene O'Brien in Swansoi
Eugene O'Brien will b|
Swanson's leading man in
picture, "Fine Manners,"
around Feb. 10.
Ontario Has 400 Thea
Toronto — The Province oil
has 400 pictures and splil
houses, according to the
Dept.. which has been delui|
applications for permits for
Hal Roaci
GI^ENH TKYI
This is a 'Comerblock' cut tu
FREE for all Pathecomedies i
exchange.
OFFICE WANTED
Two or three rooms in good I
ing within a few blocks of 42ni
and Sth Ave. Will buy furnitur
Box M-285
1650 Broadway
c/o FILM DA
New York I
EAVE IT
0
«ETRO-
0 LD WYN-
AYER!
} I WeVe just signed him
^ I Reginald Barker
The famous director
Will now make hits
For M-G-M
You know what that means
Great action pictures
Like his^'White Desert"
And his'^Great Divide"
And many, many more
Every day M-G-M shows you
More good reasons why
It's fast taking leadership
In this showman's business
TRO-GOLDWYN-MAYER
T/ieir Directors Are
THE TALK OF THE INDUSTRY
M
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A Marshall Neilan Pvoductiovk,
From the Cosmopolitan Magazine Story by AdelaRogevs St Mm
Produced by Celebrity Pictures Inc
Presented by Associated Exhibitors Inc.
Oscai- A. Price, President
^p
\
AT THE COLONY
PEGGY HOPKINS JOYCE
IN
"THE SKYROCKET"
by Marshall Neitan.
THE CAST , ,
,-. _ . Peeev Hoplclns Jovcel
Sh-i-on Klinm .■. Peggy ""Ji^gri Moore I
Mlc;:«y;Held Gladys flulette
l.uii. Morgan.. paulette Duval
MUdred Bldeout illvan T:i?l"naii
Ruby WriBht vlrXe WlUiama
X\ llftam ■ Dv;pra'T lifi^iart Randall
Sam Uertzfelt ^ *rArnold Gregft
itanlej* Cralff...., Beiinv Hall
I'el r StaiUoii j^'|,.it Daiidjii
Vladmir -Strcttn Sanimv Cohen
Mtirrla- l'iii'"u» pun Montana
Filn'i'Comedlan Eddie Olllmi I
Comedy Director ..Hank Minn
Comedy Producer ..Joan Standing:
?sW"o§e^MUu/s"»-li;^- •^-^"'' ""^""^ I
The fragllely whUe arid Jnterna-
tionally provocallvc Miss Peggy HOP _
U,n» Joyce, one-time show girl and
n^arned ao importantly and so ofle
.B to have engaged the envy o ht
whole world oi fennnit.ity. Is being
,oen tand by large and eag^r crowds)
U,ls week at the Colony in a motion |
t>toture called "The Skyrocket- whch
« a story about a motion picture .extra |
gin in lioiiv^yood.
i
Wf
fmore than VlltUe enll^hteninff. and
]j?eneraUy sensible piece of C rid.-rell..
Zf whS- h" '^ '''''' thanlozens
r^r, M. °'' ^^^'"^ passed down tlie
to have held this reviewer tlirougl, to
the end without a struggle
As fdr Miss Joyce (I forget for the
r.rS\"ol:'' '"'• ''-'"'' «'• entire name
IS) this young woman appears hi the
Sh: '°'? ^'^'••^°» °^ --^— b/on ':
coioi ng. I see no rea.son for denu
Z < -^,beanty which .3 .so riX heT
deightfrin,"';' ^"""^ even- .more
iT 5 I. ^ '°'''' "PO"- allhotigh one
'^ willing to add that ^ith the em
Ployment of the merciful diffusing Tse
, i<3ow so much hi favor will, hi 7 ,
: Who wou,d fudge a litti: e Tff Jf'of
he Joyce facial perfection may v^ry
wen have been enhanced. Thl^f ,.ow!
~:^^aL::^r' ^- '^ ^>-
of live cf tl,e ot,I r, ^ '°'"' <^^'t
seem Eiited vvi<i, .1 """'^"^' "id she
form her ir^'ul "° ^'•"''•"- '^^ l"^'--
.^-lisstvHshl^eTonSrorr^" ''"''
/.
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*^*^..' ' "^^l-*;^'^'-*- '- ^' ^\X^~r^t!*^<9^*m» I w
tH£
DAILY
■iitaMMHMitatai
Thursday, January 2 1
In the Courts
In the suit of Charles Chaplin
against First National, over the for-
eign receipts from "The Kid," Su-
preme Court Justice O'Malley has
granted an application to examine
Samuel Spring before trial concerning
the contract with Chaplin and the
receipts. The court decided that if
sufficient information is obtained
from Spring that it will not be neces-
sary for Robert Lieber, president of
the defendant, to be examined.
The R. & R. Realty Corp. has filed
an injunction suit in the Supreme
Court against the Diamant Film Co.,
William J. German, and Henri Dia-
mant Berger. The cause is not dis-
closed in the papers iiled by Deiches,
Goldwater & F"lynn, attorneys for the
plaintiff.
The fact that the Fidelity Pictures
Co. is suing the H. C. Witwer Stories
Prod., Inc., was disclosed in the Su-
preme Court when Morris and Sam-
uel Meyers were substituted as at-
torneys for the defendant. No other
papers are on file.
The Equitable Trust Co., as execu-
tor under the will of William Kramer,
has filed suit in the Supreme Court
to foreclose a mortgage of $200,000
on the Thalia theater on the Bowery.
The suit is brought against the Acier-
no Amusement Corp., on the ground
that the defendant has defaulted in
the payment of taxes and the
premiums on $100,000 of insurance,
and has assigned rents of the prop-
erty without the permission of the
mortgagor.
Stock Issue for Up-State House
Goshen, N. Y. — Property on S'outh
Church St. has been purchased by the
Shawnee Development Co. from the
estate of A. C. Sutherland. The
company plans to erect a theater on
the site, seating 900. The company
will ofTer for sale 10,000 shares of
common, par value $10, non-assess-
able, at $10 per share.
Sunday Shows Win in Montevideo
Montevideo, Minn.^ — -Sunday shows
won in the referendum conducted
here, with a majority of 223, out of
1,535 votes cast. Two years ago,
Sunday shows were victorious by
about 200 votes.
M.-G.-M. Signs DUlon
Los Angeles — John Francis Dillon
has been signed to direct "Love's
Blindness" for M.-G.-M. Pauline
Starke will be featured.
New House in Bristol, Conn.
Bristol, Conn. — Plans are being
completed for a new $350,000 house
to be built for the Colonial Theaters,
Inc.
Ince Estate $846,177
Los Aneeles — Thomas H. Ince left
an estate valued at $846,177, accord-
ing to an appraisal filed in Superior
Court.
"U" Buys "Beware of Widows"
"Beware of Widows" has been pur-
chased by Universal.
Incorporations
Albany, N. Y.— EyoU, Inc.. New York.
Incorporators, F. Wharton, O. Gustafson and
D. Whitney. Attorneys, Weiss & Wharton,
34 Pine St., New York.
Albany, N. Y. — Parward Productions, Inc.,
New York ; to operate theaters. Incorpora-
tors, C. Beale and L. Randell. Attorneys,
Goldsmith, Goldblatt & Hanover, 1540 Broad-
way, New York.
Albany, N. Y. — Silo Enterprises^ New
York. Capital $1,000. Incorporators, E.
Gurin, W. Resting and J. Casalbore. At-
torney, J. Clifford, 145 W«st 45th St., New
York.
Albany, N. Y. — Atken Properties, New
York. Incorporators, K. McGuire, S. Frank
and G. Murphy. Attorney, A. H. T. Banzhaf,
130 West 42nd St., New York.
Trenton, N. J. — National Art Associates,
Inc. ; Hawthorne. Capital $50,000. Incor-
porators, A. Dodds, T. Malatesta, W. Jones
and D. Guggenheim. Attorney, Herman Sha^
piro, Newark,
Trenton, N. J. — Vallsburg Theatrical En-
terprises, Inc., Newark ; to operate theaters.
Capital $50,000. Incorporators, A. Karl, S.
S. Setel and C. Preuss. Attorney, David
Bobker, Newark.
Albany, N. Y. — Lloyd Hamilton Corp., New
York; to produce. Incorporators, I. Michel-
man, R. Liebhoff and A. Johnson. Attorney,
H. Goldman, 120 Broadway, New York.
Albany, N. Y. — Bellaire Amusement Corp.,
Queens County; to operate theaters. Capi-
tal $2,000. Incorporators, R. Schiff, J. Suss-
man and I. Finkelstein. Attorneys, Michael-
son & Bernkopf, One Madison Ave., New
York.
Trenton, N. J. — Hudson Amusement Corp.,
Newark; to operate theaters. Capital $20,000.
Incorporators, I. Liebman, B. Tendler and
I. Gussow. Attorney, J. L. Bernstein, New
York City.
Dover, Del. — Hollywood Film Productions
Co., to produce. Capital $1,000,000. At
torney. Corporation Service Co., Equitable
Bldg., Wilmington.
Springfield, 111. — Tiffin Amusementi Co.,
4059 West North Ave., Chicago ; to operate
theaters. Capital $1,000. Incorporators, V.
Lynch, G. Kappus and J. Mellinger. At-
torneys, Ryan, Condon & Livingston, 231
South La Salle St., Chicago.
Springfield, 111. — Lido Theater Co., 4059
West North Ave., Chicago; to operate the-
aters. Capital $1,000. Incorporators, V.
Lynch, S. Simansky and W. Mueller. At-
torneys, Ryan, Conon & Livingston, 231
South La Salle St., Chicago.
Springfield, 111. — Maywood Amusement Co.,
4059 West North Ave., Chicago ; to operate
theaters. Capital $100,000. Incorporators,
V. Lynch, E. Miller and S. Simansky. At-
torneys, Ryan, Condon & Livingston, 231
South La Salle St., Chicago.
Albany, N. Y. — Albion Attractions, New
York. Capital $10,000. Incorporators, M.
Kerman, F. Speigel and A. Kerman. At-
torney, E. K. Ellis, 1482 Broadway, New
York.
Dover, Del. — Mollie May Series, Inc., New
York; to produce. Capital $100,000. Attor-
ney, Corporation Service Co., Equitable Bldg.,
Wilmington.
Dover, Del. — Dover Chain Theaters, Inc. ;
to operate theaters. Capital $1,000. At-
torney, Corporation Trust Company of Amer-
ica, Du Pont Bldg., Wilmington.
Dover, Del. — College Theater Corp. Capi-
tal $500,000. Attorney, Corporation Service
Co., Equitable Bldg., Wilmington.
Albany, N. Y. — Vyse Amusement Corp.,
New York; to produce. Capital $5,000.
Incorporators, R. Rosenthal, S. Pariser and
G. Price. Attorney, A. M. Parifcr, 51
Chamber! St., New Yoifc .
Presentations
A feature dealing with the man-
ner in which first-runs build their
programs and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used 171 developing their own shows.
Rialto
Unit No. 1. — Overture. "The For-
tune Teller." Victor Herbert. Time,
10 minutes .
Unit No. 2. — "The June Bride."
Aesop Fable. Time, 6 minutes.
Unit No. 3. — Frank Siegrist. Trum-
pet Virtuoso. Time, 5 minutes.
Unit No. 4. — Rialto Cinemaevents.
Time, 11 minutes.
Unit No. 5. — John Barclay in char-
acter impersonations: Mephisto, Boris
Goduonow, the American Indian
("Pale Moon") and the Toreador,
with the "Toreador" from Carmen,
the solo. Time, 10 minutes.
Unit No. 6.— Hy C. Geis at the
organ: "Lonesomest Girl in Town."
Words thrown on screen. Time, 5
minutes.
Unit No. 7. — I'eature: "The
Yankee Senor." Time, 54 minutes.
Unit No. 8. — "Buster's Skyrocket."
Universal comedy. Time, 16 minutes.
Two More for West Coast
Los Angeles — A theater and office
building to cost $150,000 will be
erected in Montabello by the West
Coast Junior Circuit. A lot on Whit-
tier Blvd. has been bought, on which
will be erected a theater seating 900.
A $150,000 theater and store building
will be built in Hawthorne by the Ve-
nice Amusement Co., a subsidiary of
West Coast Theaters, Inc.
Construction will start immediately
en Hawthorne Blvd. The theater will
be known as The Roosevelt.
To Produce in Florida
Kissimmee, Fla. — Plans have been
made for the immediate entrance in-
to production by the Florawood M.
P. Corp., according to Charles A.
Abbott, president. Lester Park is to
direct the first picture, "The Soul
of a Woman."
Finds Art in M. P. Organ Music
London — The Royal College of
Organists will introduce lectures on
the motion picture organ and organ
music this year. The college now
recognizes organ music for film thea-
ters as an art.
Gloria's Unit Returns
Gloria Swanson and the unit mak-
ing "The Untamed Lady," in Florida
and the south, returned yesterday on
the S. S. Kroonland, from Miami.
Changes at United
(Continued from Page 1)
W. Hines continues as general sales
manager. Paul N. Lazarus, who re-
cently rejoined the company after a
flyer into another business, has been
named general sales manager of the
Southern and Western divisions.
Cresson E. Smith, long with the or-
ganization, will handle the Mid-West
and Moxley A. Hill, the East.
The company is approaching its
seventh birthday.
Defeats the "Bk
Pleasantville, N. Y. Gets
Shows — Campaign Can Bi
plied Elsewhere
Pleasantville, N. Y., a i
about 4,000 population, will h.
day shows. I'here is an in
story behind the campaign v!
suited in a victory for the libt
dismal defeat for the "blues."
John J. McCutcheon, the
lives in Pleasantville which
,50 miles from New York,
pens to know Phillips and S
owners of the Rome theater,
er they mapped out a scheni
cure Sunday shows. It rese
political checkerboard in t^
spect. The local newspaper \
while pretty women traveled
the town in automobiles ti
names on the petitions favoi
move.
Pleasantville, although a
town, has seven churches. A
ministers opposed the idea,
petitions were therefore circul
the final vote tallied late
showed a six to four ratio in
a liberal Sunday.
McCutcheon explained yi
that the campaign might be
innumerable small towns wl
Sunday situation is identical w
in Pleasantville. He and Phil
Sussman invite queries on
how the campaign was put o
Nat'l Board Mee
(Continued from Page 1)
"Selection — not censorship-
lution" is the slogan of the >
Committee and plans for I
the strongest possible local
to exhibitors throughout the
showing the best in films will
cussed and a program of loca,JL ,
eration formulated. Over l,;! tit
expected to be present at the U
Saturd?^' which will have a
speaker, Mayor James J. ^
Many stars and persons promii ju;
the business will be on hand.
L. Laskv, Dr. Hugo Riesenf^Juni
Rockett, Milton Sills, John C.
Horace D. Ashton, Dr. Geoi
Kirchwey. Dr. A. A. Brill and
will speak. The topic will bi
New Dav in Motion Pictures
A plan for study clubs is a
ing promoted in an ei?ort t
Better Films Committee a i
standard in the promotion of
interest in better films. It 0
kind jf university extension
on the subject of pictures. Th
originated at the last cent
The experience of local groi
carn-ing into effect will be dis
and new work will be outlined
The conference committee c
of:
Dr. William B. Tower, Chairma
L. Grant Baldwin, Wilton A. Barr* Wil
Frank W. Clark, Louise Coruioll!
James A. Craig, Ernest L. Crands
Elmer G. Derr, Mrs. Howard S
Mrs. Harry G. Grover, Lee S. HaniBi
Oliver Harriman, Rita S. HochheilW Jit
Charles Stanley Jones, Olive M. JM)
Jasmine Keith, Dr. George W. X
Mrs. Harry Lilly, Mrs. John Mai
Chester C, Marshall, Mrs. George
Mrs. Bloorafield Moore. Mrs. Louis,
eau Myers, Kate OelelDay, Mrs. J. A,
Elizabeth Perkins, Armstrong Perry.J
A. Perrvj Ruth" Rich, Dr. Myron
der, S. L. .Strivings, Mrs. Dudley
land, George J. Zehrung, Mrs. Lo!
ineau Myers, and Alice Belton Et<
k
Il3l:
kfll
fc
mil
."X:-
THE
r* y, January 28, 1926
■c&^
DAILY
h rges Bad Faith
ront-hiued from Page 1)
IS because of the fact that their
the Film Board of Trade — is a
small unit.
etching the imagaination to assume
ibitor or theater owner has a voice
:tion of his arbitrators when an
in which he is not a jnember is
o appoint the arbitrators for him.
ion to the fact that the arbitrators
:d for the exhibitor and not se-
im the exhibitor has not even the
allenge any of the exiiiliitors ap-
irbitrate his case. We must also
d that voluntary arbitration is one
mpulsory arbitration is another.
irbitration is the form in use in
0 picture industry."
traft Revisions
lU
ative Committee Draws Up
ires in Contract — Two Day
session Terminates
ion of the uniform contract
dt goodly portion of the de-
of the administrative
of the M. P. T. O. A.
erminated yesterday. In
lection, the following took
Cnmittee instructed the Committee
iti t and Arbitration to obtain a re-
the number of days for which the
15 to accept a contract because
i facilities! afforded by the air
Committee also condemned the
s ofTered by Will H. Hays, be-
> form and language,
ntract Committee was instructed
ipon a change in the percentage
provide for a definite amount be-
the exhibitor in the event the
' I jes not like play percentages.
t Committee's stand for a pro-
specific amount to reimburse the
1 in the event a distributor does
a percentage picture, was also
The selection of a designation of
Jause as presented by Joseph M.
^15 endorsed.
jirst National situation came
• ! the close. After being thor-
iiisidered from all angles by
rtee its disposition was en-
the business manager.
an this no statement was
stion that the M. P. T.
rganize sub-headquarters
li the country was also ra-
the business manager. At
ime Seider was authorized
^tate presidents that Harry
! the Tax Free Music Bu-
arranged a schedule when
-it their oragnizations and
ihem with tax free music in
Ml with their campaign
icndments to the copyright
\ ells was named as the con-
I t between headquarters and
state organization in the
which Virginia exhibitors
, ing out against a proposed
ent State tax.
ind exhibitors have petitioned
lization tolntercede for them
ction with the use for ex-
iirposes of armories and such
titutes. Seider intimated he
le Maryland's Governor on
(■ct.
ittee members present in-
A. Julian Brylawski and
'.rylawski, Washington; Syd-
Cohen, Joseph M. Seider,
ork; Jake Wells, Virginia;
Davis and M. J. O'Toole,
/ania; Jack Harwood, Ohio,
imy Goldberg, Maryland.
Newspaper Opinions
"The American Venus" — Paramount
Walnut, Cincinnati
ENQUIRER—* * * Aside from the rich
background and the display of feminine
charms, "The American Venus" has but lit-
tle to recommend it. Although there are a
few amusing incidents in the plot, the produc
tion is chiefly eye entertainment, and as such
becomes a trifle wearisome. * * *
Stanley, Philadelphia
BULLETIN —Gorgeous costuming and
magnificent scenery are the outstanding fea-
tures of "The American Venus," * * ♦ mark-
ing the first film appearance of Fay Lanphier,
•'Miss America" of 1925. * * *
INQUIRER—* * * Fay Lanphier is very
good for a l)eginner in the movie game. Most
of the picture is done in technicolor and the
fashion scenes are beautiful. • • *
PLBLIC LEDGER— * * * Fay Lanphier,
who won the title of "Miss America," has a
part in the picture, but she does not photo-
graph particularly well. Some of the color
photography is interesting. * • *
"The Clash of th Wolves"— Warners
Moon, Omaha
BEE- * * * Rin-Tin-Tin has a personality
that registers like that of any actor, and he
has an instinctive power of expressing emo-
tion that makes everything he. does vividly real
and memorable. • ♦ *
"Durand of the Bad Lands"— Fox
Garden, Baltimore
NEWS — * * * is a colorful, fast-moving
drama of the great Southwest, in which hard-
riding, quick-shooting he-men and heroic girls
play important parts. • ♦ ♦
"The Eagle"— United Artists
Ohio, Indianapolis
STAR — * * * The story is not so great but
it IS the way it has been handled that makes
"The Eagle" a notable picture and decidedly
good entertainment. * ♦ ♦
TIMES—* * * "The Eagle" is the right
kind of a vehicle for Valentino. Not a pow.
erfnl story, but the thing that one expects and
is willing to pay to see Valentino appear in
on the screen. • • •
Alhambra, Milwaukee
SENTINEL — * * * There are some beau-
tiful love .scenes between Valentino and V^ilma
Banky, who in this, her second appearance,
reiterates the good impression made by the
combination of her good looks and ability in
"The nark Angel." * * *
"The Enchanted Hill"— Paramount
Park, Cleveland
NEWS — * * * involves sundry shooting af-
fairs, fist fights, cattle rnstling and the like,
but the continuity is rather hashed up and the
picture is not as interesting as it might have
been.- * • . , j
PLAIN DEALER—* * * Airplanes and
machine guns are the only innovations in the
tale, but the action is never permitted to lag.
"The Golden Cocoon" — Warners
Rialto. Chicago
TOURNAI * * * Hnntly Gordon. Frank
Campeau and Margaret Seddon are all rea
snnable in unreasonable circumstances and the
picture is strong by its very weakness, being
not at all bad entertainment. • * *
"The Golden Strain"— Fox
Family. Cincinnati
KNOT^T-RER — * * " A whole tribe of "Tn-
iiin=" and a eallant reciment of ITnited States
ravalrv help to make "The Golden Strain" as
exciting as melodrama is suppo.sed to be. * * *
"Televisor" Shown
Wireless Pictures Shown in London
Before Royal Society of Engi-
neers— Not Perfected Yet
Discussion in London over the
"televisor" invented by John L. Baird,
a British engineer, again came to
the fore, following a demonstration
the other daj' before the Royal So-
ciety of Engineers. The invention
broadcasts pictures by wireless.
The Evening Post yesterday pub-
lished the following special dispatch
from London describing the inven-
tion:
"The inventor already has a license from
the British Post Office, and a company which
has been organized is now busy manufactur-
ing portable wireless 'seeing sets' to be sold
for $250.
"Mr. Baird's claims to have invented a
successful television apparatus were borne
out by the demonstration, but he was the
first to put a modest estimate on the suc-
cess so far gained, and to admit that vital
improvements were still essential.
"Through the instrument, however, one
could watch a person through a brick wall
smoking a pipe in the next room ; one could
see through an inch board and study the
internal workings of a mechanical doll. A
land wire was used in the demonstration, but
operation is equally efficient without wires.
"The televisor was described as an elec-
trical telescope which enables objects to be
seen not by light but by electrical energy.
"A large disc containing lenses is used
with a revolving shutter to pass the image
of the object to be transmitted at an im-
mense speed over a special light-sensitive cell.
This cell reacts as the light falls upon it
and varies the current, which is transmitted
to the receiver, where it controls a light be-
hind an optical apparatus similar to a trans-
mitter.
"All that is seen at first glance is the
huge revolving disc of the transmitter and
a -smaller one going at exactly the same
speed.
"Upon the screen of the receiver a light
flickers and a picture emerges that is com-
parable to the images produced in the early
days of primitive motion pictures.
"He admits he has a long way to go be-
fore reaching perfection. Until recently he
has been hampered by a lack of funds, but
now he believes he has enough capital to
perfec-t his invention in a short time."
Decide on "The Devil's Circus"
Los Angeles — Final title for Benja-
min Christiansen's first American
production, starring Norma Shearer,
is "The Devil's Circus." It has had
two titles previously, "The Light
Eternal" and "The Devilkin."
Shea Handling "Big Parade" in Phila.
Joseph C. Shea, who has been do-
ing publicity work in New York, has
been appointed business manager of
"The Big Parade" company at the
Aldine, Philadelphia.
"Hands Up"— Paramount
Metro. Boston
GLOBE — * * * I'ives Raymond Griffith the
rhance to pro'-e what nn excellent comedian
he reallv '». "Hands TTp" is the sort^^of pho-
toplay which is generally described as "scream-
inpK- fiinnv." • * •
HK^AT,n — ♦ • * Delirious adventure, rinne
with the ntmo=t aplomb and swiftness of foot
snd eesture. There have been few moment":
of film comedy this season to rival it. * * *
"Infatuation"— First NatT
State. Minneapolis
STAR roVirfu! seHinirs sre the chief in
tfrest in Corinne OriflStli's latest film vebicit,
"Infatuation." • • •
Next Week at Big Houses
"The Song and Dance Man" will
play the Rivoli next week, with the
Anderson revue, "The Isle of Para-
dise," "The Wanderer" goes into the
Rialto and "The Skyrocket" will be
held over at the Colony.
Dupont Arrives
(Continued from Paije 1)
turn to Germany to make it or wheth-
er it will be made during his stay
here. No information is available as
to the first picture he will do for Uni-
versal. He will leave New York Sat-
urday. Dupont's pictures are "White-
chapel," "The White Peacock," "Al-
cohol," and "The Ancient Law." He
wrote the story for "Variety" as well
as directing it.
"I am not. as far as art is concerned, a
Continental, but am striving to build pictures
in an international sense" he said yesterday.
"Europe has lots to learn from the film indus-
try in America, and America can learn cer
tain things from Europe. It is not an impos-
sil>le task to combine both tendencies in the
screen business, so as to satisfy the public,
the art critic and the box-office, at one and
the same time.
"1 have learned from American film condi-
tions that a director must Ite in a position to
gauge public sentiment correctly. In order
to study the public I assumed the direction of
a v.iudeville theater and a film theater for a
consideral>le period. This taught me much
and I feel that my pictures are beginning to
show this appreciation of the man's viewpoint
who puts his miiney in at the box-office win-
dow."
Ally on Coast
(Continued from Page 1)
classification of producer-distributor
members and as a result of this action
it is anticipated that at least 15 com-
panies will affiliate with the I. M.
P. A.
The association approved a short
animated trailer to be attached to all
independent productions. Several
company executives present stated
that they had given instructions to
have this trailer attached to their re-
leases.
Oscar Neufeld, of Philadelphia,
chairman of the contract committee,
will call a meeting here on Feb. 6 at
which time the adoption of a standard
e(iuitable exhibition contract will
come up.
Ethel Donoher Recuperating
Ethel Donoher, whose story "Silver
Lanterns" has been bought by Dallas
Fitzgerald, for Arrow, is recovering
from a serious attack of influenza.
Young lady desires position, 12
years experience motion pictures —
secretary — bookkeeper — stenographer —
office and business manager — New
York representative — correspondent —
legal knowledge — capable of taking
charge of oflSce or department. Em-
ployed at present — seeking other em-
plojnnent due to discontinuing New
York office. Excellent references.
■ Box S-322
IP 16S0 B'way
c-o Film Daily
N. Y. X..
"Memory Lane" at the Strand
"Memory Lane" will be the feature
at the Strand next week.
HERE HE COMES
^ with a message of cheer |
for the B. O.
^■■■■.^■■■■■■■■■■■■■■■■■■■■■■■*j
IF YOU ARE IN THE
MARKET FOR ANY IflND OF
MOTION PICTURE
APPARATUS
CONSULT LIS- AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6S64
mtm
I.>
iTHE
brAdstreet
FILHDOM
:^^RE(0CMIZE6
Authority
XXV No. 24
Friday, January 29, 1926
Price 5 Cents
jft We Forget
By DANNY
1 years ago there was active
y itusiness a mighty fine indi-
He had great plans, great
s. For one of the larger
;s with which he was iden-
Eventually he became the
ad of that company. He had
'. ikvhich was unusual; an execu-
""ity of a pronounced nature.
ved, for instance, that "Ben
Duld make a superb picture.
:ved that King Vidor, when
e right material, would de-
ito one of the greatest of
tiunately, he was stricken with
He was compelled to leave
is company was merged with
Today, ill, unable to work,
i hting for his life in Switzer-
^nd in view of what "Ben
rned out to be; of how King
IS become one of the greatest
r tors — plu». other matters
lick of space prevents touch-
in, and lest we forget, let all
call Joe Godsol, former head
)wyn Pictures. And oflFer a
i yer for his recovery.
Another "Month"
ii means the Fox sales organi-
t Will make an effort to smash
Sjirds. For Jimmy Grainger,
ing next week. Just why
lies drives seem in order is
to figure. This is sure. Jim-
inger never waits for any par-
onth to do a lot of driving.
. ts in at Rockaway Beach on
fand ends up on Saturday in
e or Seattle. He is driving all
;. All of which may account
unusual sales rolled up for
lice Jimmy joined that organi-
His office is a lower on a
so long as the boys have
out a "month" for his benefit,
uld anyone else mind. Here's
it is all they want it to be.
Moving Around
surprising that Bernie Fine-
as left F. B. O. and joined
ational. The larger producing
ations are after young pro-
Make no mistake about that,
n's record at F. B. O. was
:. In fact, I happen to know
her large organizations which
in could have stepped into,
t trouble.
Breaks with Warners
Angeles — Dorothy Devore,
lly slated for stardom by the
rs, has severed relations with
npany by mutual consent. She
e lance.
Big Laemmle Party
Universal Staff to Launch Their
Chief's 20th Anniversary in In-
dustry at Commodore
The initial function to commemo-
rate the 20th anniversary of Carl
Laemmle in the industry will be a
supper dance to be given by execu-
tives and employees at the Commo-
dore a week from tonight. Laemmle
is on the Olympic en route from
Europe and, weather permitting, will
arrive here on Tuesday.
More than 1,200 will be present,
including many leaders of the indus-
try. Employees present will include
the home office force, the personnel
of the Big "U" exchange and the
stafT of the laboratory at Fort Lee.
The affair will be held in the main
ball room of the Commodore. Dan-
(Continued on Page 10)
Reconsidering Tax
Exorbitant Levy Against American
Pictures by New South Wales
Government May Be Checked
Private, but authentic advices re-
ceived from Australia yesterday in-
dicated that the tax of 25 per cent on
gross receipts levied primarily against
the American industry may not be-
come a law.
The Premier of the Australian Pro-
vinces is understood to have stated
that a way will be found to kill off
such apparently discriminatory ac-
tion against foreign trade. The pro-
posed law which has not as yet been
enacted would turn over to that Gov-
ernment 25 per cent of the gross ac-
(_Continued on Page 10)
Site Selected
First National West Coast Studios to
Be Erected in Burbank, Suburb
of Los Angeles
The new West Coast studios of
First National will be in Burbank, a
suburb of Los Angeles, and three
miles from Hollywood, according to
a statement issued yesterday by Rich-
ard A. Rowland who has just re-
turned from California.
Arrangements have been completed
for building one of the largest and
best equipped studios in the world.
(Continued on Page 10)
Schenck Here in February
Los Angeles^oseph M. Schenck
will leave for New York about the
ISth, accompanied by Norma Tal-
madge.
Fox Set in 'Frisco
San Francisco — A theater and hotel
building to cost $5,750,000 will be
built here by William Fox. The the-
ater will seat more than 5,000.
Erlanger Plays Now Available
A. L. Erlanger, in association with
Charles Dillingham, will release for
films all of the plays which they have
produced, individually or together, in
the past twenty years. The list in-
cludes: "Sunny," "The Last of Mrs.
Cheyney," "These Charming People,"
"Stepping Stones," "Tip Top," "Chin-
Chin," "Jack O'Lantern," "Good
Morning, Dearie," "Loyalties," "The
Lullaby," "Apple Blossoms," "The
Pink Lady," "Oh, Oh, Delphine,"
"Papa's Darling," "The Soul Kiss,"
"Chris and the Wonderful Lamp,'"
"The Prince of India," and "The Fair
God," the last two by Gen.^^ew
Wallace.
To Pay $807,500 Yearly Rental
A rental of $807,500 will be paid by
Famous for the 31 story Paramount
Bldg. being erected on Times Square.
The Paramount Broadway Corp., a
wholly owned subsidiary of Famous,
is the owner and lessor of the prop-
erty. The lease runs for 25 years,
from Jan. 1, 1926, and the lessee is
obligated to make half-yearly pay-
ments of $403,750, the entire aggre-
gate rental to total $20,187,500.
Central Casting Bureau Starts
Los Angeles — The Central Casting
Bureau has begun actual operations.
All members of the Hays organiza-
tion will employ its extras only
through the Bureau. All extra play-
ers will be listed and investigated
and only those found qualified will
be given work.
Loew Off for Palm Beach
Marcus Loew, Mrs. Loew and a
party of four left for Palm Beach last
night to remain five weeks. Stop-
ping off at Washington, Loew met
the President. Following the vaca-
tion in the South, Loew will depart
for Europe.
Wanger, Schulberg, Buchowetzki Go
Hollywood— Walter Wanger, B. P
Schulberg, and Dimitri Buchowetzki,
left yesterday for New York on im-
portant screen missions.
Schulberg will stay in New York
only two days.
Stralem on Famous' Board
Casimir Stralem, of Hallgarten &
Co., has been elected a director and
member of the finance committee of
Famous to succeed Maurice Wert-
heim, resigned.
Kane Increases Office Space
Robert Kane Enterprises have
leased an entire floor at 6-8 W. 48th
St., from Dougftas L. EUiman &
Co.
Scouts Abroad
Seek Traveling Emissaries to Watch
Trend of Foreign Opinion Con-
cerning American Films
It is believed serious attention is
being given by Congress to the grant-
ing of an emergency appropriation
of $26,000 to create a special division
to handle motion picture problems
abroad.
The Hays office has been working
with Secretary Hoover to this end.
One of the ideas in back of the cre-
ation of such a department is to main-
tain official Government agents
abroad in order to watch the trend
in foreign tastes. These emissaries,
who would have traveling commis-
sions, would have as their duty the
safeguarding of American motion pic-
ture interests. They would do noth-
ing else. A duty of prime importance
would be a study of changes in the
types of pictures favored by foreign
publics for ultimate benefit, of pro-
ducers here.
The Government is at present main-
taining a representative of the leather
industry in South America where this
individual is now on a three year as-
signment on behalf of the American
shoe trade.
Trade Follows Film
American Pictures Help Promote
Business and Cement Relations
In South America
Washington — Motion pictures are
one of the most important factors in
the development of American busi-
ness in South America and in bring-
ing about a friendly feeling which
will do much to cement the Ameri-
can republics together and avert fric-
tion, according to high officials of the
Pan American Union, the official in-
ternational organization of all the re-
publics of the Western Hemisphere,
founded and maintained by them for
the purpose of exchanging mutually
(Continued on Page 10)
To Publish "Midnight Wampps"
Hollywood— Preparations are bej .
made by the Wampas for a de h., :
edition of "The Midnight Wampas,"
the magazine which they issue each
year in connection with their annual
frolic and ball.
Harry Hammond Beal is publica-
tion supervisor, B. A. Holway, editor-
in-chief.
^^^o Make "Trail of '98"
Los Angeles — Robert W. Service's
"The Trail of '98" will be produced
by Metro-Goldwyn-Mayer. Efforts
will be made to secure Clarence
Brown to direct.
THE
-JXIK
DAILY
Friday, January 29
VoLXXXVNo.24 - Friday.lan.29.1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak . .109'A 109^ 109% 100
Famous Players ..113 109?^ 112 28,400
Fam. Play. Pfd. ..119 118J4 119 400
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 79>i 791^ 79H 400
Fox Theaters "A". 30'A 30 30% 2,700
International Projector Not quoted
Loew's, Inc 38^ 38^ 38"^ 800
Metro-Gold. Pfd. .. 23H 2iVi, 23?^ 300
M. P. Cap. Corp... \91i 19"^ 19% 400
Pathe Exch. "A".. 78 77 77 500
Skouras Brothers.. 54 54 54 ....
Stan. Co. of Am Not quoted
Trans-Lux 12% 12^ 12Ji 2,400
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers : . 13"4 13% 13 H 300
Warner Pictures Not qnoted
Pathe Ties up with Scott & Bowne
The exploitation department of
Pathe has tied up with Scott &
Bowne, of Bloomfield, N. J., manu-
facturers of Scott's Emulsion, where-
by biographical publicity on the
Pathe-Roach "Our Gang" comedians
is used in an elaborate booklet, print-
ed in three colors, which will be dis-
tributed throughout all Spanish-
speaking countries.
Cast of Racing Special Completed
Hollywood — Chadwick has com-
pleted the cast for "Winning the Fu-
turity." It includes Cullen Landis,
who will play the lead, with Clara
Horton opposite; Ernest Hilliar, Eu-
genie Besserer, Harry Todd, Bruco
Covington, Pat Harmon, George
Reed and Mattie Peters.
^sah(^^&
Utmost in Screen Brilliancy
Chaplin Suit Advanced
Los Angeles — Another step has
been taken in perfecting an appeal
from the judgment in the suit brought
by Charles Chaplin to prevent Char-
les Amador and Western Features
Prod., Inc., from imitating the Chap-
lin costume, when the transcript on
appeal was settled and approved by
Judge John L. Hudner, who had ren-
dered a decision restraining defend-
ants from producing any picture
which would tend to deceive the pub-
lic into believing it was a Chaplin
picture. The brief of Ben Goldman,
counsel for the defendants was also
filed.
Trouble Over South Dakota Theater
Minneapoli s — Whether W. A.
Stefifes is to be given immediate pos-
session of the Pleasant Hour at
Brookings, S. D., or to take over op-
eration of the house in June, 1926,
will be decided in the circuit court
soon.
Action brought by the Fraternity
company, owner of the house, to evict
Thompson, found the exhibitor claim-
ing his lease entitles him to posses-
sion until June. The companj^ claims
Thompson's lease expired in Decem-
ber, and already has leased the house
to Steffes.
Object to Navy Show
Seattle — Strenuous objections have
been raised over the showing of "The
Midshipman," by the U. S. Navy in
its theater at Bremerton by J. M.
Home, secretary of the Washington
section, M. P. T.« O. A. The picture
was shown m advance of regular the-
aters.
Hammell Shows Improvement
John Hammell, who is seriously ill
at a private hospital in Long Island,
had a very good day yesterday and
was reported to have "a figthing
change of pulling through."
Pantages in Los Angeles
Los Angeles — Alexander Pantages
and his son, Rodney, have returned
from San Francisco where they have
been active on the completion of the
new $2,500,000 Pantages theater.
Louise Fazenda to Be Starred
Hollywood — Louise Fazenda has
signed a new contract with Warner
Bros., under which she will be starred
on her own and also co-starred with
Willard Louis.
First of "Melody Series" Ready
Dr. Hugo Riesenfeld is responsible
for the musical scores which will be
furnished to theaters with the vari-
ous subjects of Pathe's new "'Famous
Melody Series," the first of which is
"Songs of Ireland."
aiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiuiiiiiiiiiiuuiiuiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiinniiiiiiiiiiiiiP
Burlesque Reel at "Naked Truth"
Vic Shapiro, editor-in-chief of the
annual burlesque news reel at the
"Naked Truth Dinner" promises
more laughs to the square inch this
year than ever before. Asked what
this year's reel will contain he an-
wered, "If you want to find out — come
to the Astor on Feb. 6, and you will
see something you haven't seen be-
fore."
Charlie Einfeld called up yesterday
and said: "Step on the gas, if you
want a ticket."
Three Jersey City Houses
Three new Jersey City houses are
under way, the first at 71 Newark
Ave., to cost $350,000 and to seat
1,500 by the Downtown Theater Co.
At West Side and Communipaw Ave.,
the West Side Theater Co., controlled
by the Unites Theaters Holding Co.,
will erect a 2,200-seat house. This
company will also erect a house at
Cator and Ocean Aves., seating 1,600.
To Turn Church Into Theater
Plans have been filed with the Man-
hattan Bureau of Buildings for mak-
ing over the one-story church edifice
at 127 to 131 West 89th St., recently
occupied by the Battery Swedish
Methodist Episcopal Church, into a
picture theater at an estimated cost
of $5,000. The Benkay Amusement
Co. is the new owner.
New Film Delivery Service
St. Louis — A film truck delivery
service from St. Louis to points in
Southeast Missouri along State High-
way No. 9, has started. Towns served
include Flat River, Festus, Herculan-
eum. Crystal City and Farmington.
Start Work on Loew House May 1
Pittsburgh, Pa. — Construction of
the new Loew theater here, to be
patterned after the Capitol in New
York, will start May 1. Costing $2,-
500,000, the house will seat 4,000.
Football Hero in Films
According to reports from Holly-
wood, George Wilson, Washington
?11-American halfback, is to be star-
red by Warners in a college story.
••♦♦♦♦♦ ♦♦>«>♦>«>«>«>«>««♦>««*>«>«>«>♦>«><«« ♦♦ ♦♦ ♦♦ •
I Ward Cine Laboratoryjnc. I
\^ 216-222 Weehawken St.
J^ Union City, N. J.
J-J Telephone Union 4800
J^ G. BERT WARD, Pres. ♦•{
** ♦*•
♦,♦♦.♦ ♦>♦.♦♦.♦♦.♦ ♦>♦>♦.♦♦>♦> ♦>♦>♦>♦>•>♦>♦>♦>♦> ' AfX^^^* «
I
ELECTRIC GYROSCOPIC
MOTION PICTURE
CAMERA
Unequalled for studio effects —
Made famous by U. F. A.'s
"Last Laugh" — Recently used
by Famous — First National —
St. Regis and International
Newsreel.
FOR SALE FOR RENT
B. M. Powell
350 Madison Ave., N. Y. C.
Telephone — Vanderbilt 2080
Reubenson Holds Foreign R ,
R. Reubenson of Seventh
Film Co., Ltd., London, E
holds a three year contract to s J '^
output of the Short Films Syn
Inc., in all countries except
States and Canada, despite all r
to the contrary.
I
s
Hal Roach
GI^ENN TRYC
iON&PANI
This is a 'Comerblock' cut fun
FREE for all Pathecomedies at
exchange.
WANTED
New model Akeley in go
condition, state lowest ca
price, details. Adress
Box M-283 c-o Fihn Dai
1650 Broadway N. Y.
NATIONAL EVAN
LABORATORIES, In
Developing — Printing— Title
1476 Broadway
Telephones Bryant 9330-t:
OFFICE WANTED
Two or three rooms in good bui
ing within a few blocks of 42nd 5
and 5th Ave. Will buy furniture.
Box M-285 c/o FILM DAU
1650 Broadway New York Ci
HALPERIN
I For Service & Econom
I Forward Your Film Shipment
i Through
i EDWIN O'BRIEN, INC
I Foreign and Domestic Foi
I warders, Customs Brokers, In
i surance Agents |
I 218 West 42nd St.
[ New York City
I Telephones: Wisconsin 0109-6969
J.
3Bj
MONTH -
a
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\
^
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I
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'Look this
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COMPANYS
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Conj(rdtuIatio
Mr Exhibitor.
You're wise — and you're a fast worker.
»
\
I
You know your public won't wait till next Fall i
BIG pictures.
it
11
il
Ifjiei
•!
So you're booking BIG ones now — for immedi^lEi
1
release, from January to June;
I
Paramount's Great Spring Grou
OF 30 SPECIALS
Mi
Jia
You're booking tiiem faster tlian any line-up
pictures was ever booked before! _| .
AND WITH WHAT AMAZING RESULTS ALREAES
AT THE BOX OFFICE !
I
(
<^'THE WANDERER" is cracking all records in Bostc« ^
and other key points.
"THE GRAND DUCHESS AND THE WAITER
topped all previous highs at McVicker's, Chicagi
with $31,000 in a week.
"THE VANISHING AMERICAN," fresh from its I
showings, is going like a box office afire. 1%
m.
HAROLD LLOYD in For Heaven's
Sake" (his first Paramount release) is on the
way.
"BEHIND THE FRONT" is the red hot tip of
[le hour for a comedy cleanup!
GLORIA SWANSON in "The Untamed Lady",
HOMAS MEIGHAN in "The New Klondike",
>OLA NEGRI in "Because I Love You", RAY-
MOND GRIFFITH in "Fresh Paint"— super-star
Ipecials.
"DANCING MOTHERS", "THE BLIND GOD-
3ESS", "SEA HORSES", "THE SONG AND
3ANCE MAN", "THE RAIN MAKER"— sensational
stories with casts studded with favorites.
BEBE DANIELS, DOUGLAS MacLEAN, RICH-
fVRD DIX, W. C. FIELDS— stars that draw and
iraw and draw!
That's the caliber of Paramount's 30 — all coming
pn definite release dates between now and June.
Congratulations, Showmen!
You know the World's Greatest Picture Buy when
you see it — and you^re grabbing it quick!
fpanimount pictures
nswer
BRUSH aside the bunk-sweep away the tinsel
^dust of colored inserts — stuff your ears to
the screech of noisy ballyhoo— dig down under
the extravagant claims of producers-get down to
earth and answer this question with one word:
WHO IS MAKING THE MONEY
GETTING PICTURES THIS YEAR;
Who made "THE PHANTOM OF THE OPERA"? j
Who made "THE HUNCHBACK OF NOTRE DAME"?
Who made "THE FLAMING FRONTIER"?
Who made "THE MIDNIGHT SUN"?
Who made "HIS PEOPLE"?
Who made "THE COHENS ^ND KELLYS?"
Who made REGINALD DENNY'S "SKINNER'S
DRESS SUIT"?
Who made HOOT GIBSON'S "THE CALGARY
STAMPEDE"?
Who made REGINALD DENNY'S "ROLLING HOME"?
Who made "THE TEASER"?
Who made " WATCH YOUR WIFE " ?
I
The answer to the above is the name of
^**
«•
11
uestions
Who made HOOT GIBSON'S "THE ARIZONA
SWEEPSTAKES"?
Who made REGINALD DENNY'S "WHAT HAP-
PENED TO JONES"?
Who made HOOT GIBSON'S "LET 'ER BUCK"?
Who made REGINALD DENNY'S "WHERE WAS I?"?
Who made "SPORTING LIFE"?
Who made "UNDER WESTERN SKIES"?
Who made " THE STILL ALARM " ?
Who made HOOT GIBSON'S "TAMING THE WEST"?
Who made HOUSE PETERS' "COMBAT"?
Who made HOOT GIBSON'S "THE SADDLE HAWK"?
Who made REGINALD DENNY'S"CALIFORNIA STRAIGHT
AHEAD"?
Who made HOOT GIBSON'S "THE HURRICANE KID"?
Who made REGINALD DENNY'S "I'LL SHOW YOU
THE TOWN"?
Who made "LORRAINE OF THE LIONS"?
Who made REGINALD DENNY'S "OH DOCTOR"?
Who made HOOT GIBSON'S "CHIP OF THE FLYING U"?
I
ucer whose product you^ll want next year I
r
DAILY
Friday, January 29,
Newspaper Opinions
"The American Venus" — Paramount
Granada, San Francisco
BULLETIN—* * » Miss Ralston gives a
charming performance and some very ludi-
crous situations are created by Ford Sterling,
the enjoyable villain of the play. * * *
CALL AND POST—* * * Is extremely
clever in spots. But it is spotty. Its leaders
are downright clever. Its characters are all
well cast. ♦ * *
EXAMINER—* * • Paramount had an
optic paralyzer for the American public —
a keg of visionary T. N. T. for movie fans
— when it decided to film the annual ''Miss
America" contest at Atlantic City, and built
around it a simple plot to thread the whole
together. ♦ ♦ ♦
NEWS — * * * Miss Lanphier shows her-
self to be an actress of no mean ability as
well as the possessor of a form divine, and a
face easy to gaze upon. * * *
"The Big Parade"— M.-G.-M.
Majestic, Boston
GLOBE — * * * Is one of the great pic-
tures of the decade.
"The Big Parade" is worth all the ap-
plause it received. It is not propaganda, as
were so many films made during the war,
but it is war as it was fought. The men
characters are not copy-book heroes, and the
heroine is no marcelled atid manicured musi-
cal comedy leading lady. * * *
HERALD—* * * It is without a doubt
one of the finest things that the films have
yet achieved. Here, at last, after what
seemed an endless procession of saccharine
and "bathetical" war movies, is a film of war
that has starkness, a brutal intensity, a
pungent realism, and a mad and grotesque
laughter. * * *
POST—* * * A tremendous film docu-
ment * * » the greatest war picture ever
filmed. * * * It is a powerful and epochal
film, replete' with human moments,- — dra-
matic, comic and romantic — and it pictures
the World war as the doughboys saw it in
all its grim humor and horrible destructive-
ness. * * *
TRANSCRIPT—* * * "The Big Parade"
goes farther towards honest naturalism than
any preceding film of the German war. It
indulges in a minimum of affected flag-wav-
ing, and makes no bones about allowing the
unpleasant to intrude. Mr. Vidor is at every
step quite sure of his mastery of the medium.
The actors take their parts with discernment
and gusto. ♦ * *
Poli's, Washington
HERALD—* * * The question, "Who
made the greatest picture of the war?" finds
its answer * * * in "The Big Parade," King
Vidor's picturization of Laurence Stallings'
gripping story. I am not so sure that "The
Big Parade" is not the greatest movie ever
made, for that matter. * * *
POST — * * * The picture both marks and
makes an epoch. Laurence Stallings has put
into his story the things that are usually
thought because words for expression are
inadequate. The portrayal is accomplished
without cant, tricks or hokum. It gives
producers, authors and directors another goal
to strive for — another mark to shoot at. * * *
STAR—* * * "The Big Parade" is easily
the greatest war picture, and takes its rank
with the greatest moving pictures ever shown.
The marvelous resources, the science and art
of the screen have combined to paint a living
and a true picture of war ; not a pretty pic-
ture, because it is real. * * *
TIMES — •* * * The picture is immense,
t)oth as to scale and story. » ♦ * Director
King Vidor has done miracles with the
battle scenes. No previous story of the
World War has attempted with the serious-
ness nor with the magnitude, a panorama of
war such as we see here. * * *
CHRONICLE—* * * It is a great per-
formance that Chaney gives, both of the
saintly Bishop and the mean-hearted Black-
bird. His" command of facial expression is
phenomenal ; his art of pantomime superb ;
Ills power marked. * * *
HERALD—* * * "The Blackbird," unlike
Clianey's recent vehicles, is not horrible, in-
deed, it is a strong and always interesting
drama, but it leaves a certain shuddery im-
pression. * * *
NEWS—* * * As a story, "The Blackbird"
is crammed with exciting incidents and
startling situations. The Limehouse and the
denizens of the district are interestingly pic-
tured. * * *
"Moana" — Paramount
St. Francis, San Francisco
BULLETIN—* * * Tells the same con-
vincing story of the tropics as "Nanook"
told of the arctic. * ♦ ♦
The picture was made by Robert J. Fla-
herty, who spent two years in the South
Seas making the film. * * ♦
CALL AND POST—* * * The picture is
filled With thrills incidental to primitive life.
Ihere is the snaring of a wild boar in the
jungle and the capture of a giant tortoise
after a battle in the water. There is drama
in the tribal ordeal of tattooing and in the
dance of courtship. * * *
EXAMINER—* * * When the list of the
"best pictures of 1926" comes to be com-
piled, "Moana," a simple story of native
liie is certain to be included. * * *
HERALD—* * * "Moana," beautiful de-
piction of Polynesian life, untrammeled by
Caucasian influence, is being shown.
Robert Flaherty, noted for depiction of
life within the Arctic circle a few seasons
ago, is responsible for this film, better de-
scribed as an animated epic than as a ro-
mance. * * •
NEWS— » * * In "Moana" Flaherty tells
a story of the South Seas and its people,
not as seen by the traveler, but as they
are known to one who has lived there. He
has caught the beauty and glamour of the
land and translated it into a series of won-
derful pictures, in which he tells the story of
their lives, their loves and their worries and
problems. * * ♦
"Seven Keys to Baldpate" — Param't
Grand Riviera, Detroit
FREE PKLSS — ■' * ' Xn its screen form
it provides a picture that kept Sunday's audi-
ence alternately thrilled ana amused, because
It Is more than a comedy. * * *
"Siege" — Universal
Parkway, Baltimore
AMERICAN — ' ' * "Siege" is fine drama,
thanks chierty to Svend Gade and Mary Alden.
» * *
SL'N — ' * * Histrionic heights are trod
by luary Alden, one ot the screens finest
cliaracter actresses. As an old lady, a veri-
table tyrant in her own home town, she is
truly excellent. ♦ » »
"Souls for Sables"— Tiffany
Karlton, Philadelphia
BCLLEllN — "Souls for Sables" is a sug-
gestive title tor the ottering this week at the
Karlton. It tells the story — the fine, smooth
surfaces of life, beautiful gowns, sparkling
jewelry and glittering scenes. * * *
PUBLIC LEDGER-* * * It is hard to
tell just why this tale of domestic strife was
called "Souls for Sables," for at no time do
the ladies in question depart from their souls.
"The Splendid Crime" — Paramount
Apollo, Indianapolis
STAR — * * * The result is not all that
could be wished for in the way of entertain-
ment but those "meller" fans who refuse to
examine too closely into the works of the pres-
ent piece will enjoy it. * * *
TIMES — * * * Taken in a general way the
picture will entertain, but is not what one
might expect were they looking for something
big. ♦ ♦ *
"The Blackbird"— M.-G.-M.
Warfield, San Francisco
BULLETIN—* * * "The Blackbird" is
Chaney's picture from beginning to end.
While he is supported by a most competent
cast, there is not a scene he does not domi-
nate. There is very little comedy in this
picture. * * •
CALL AND POST— » * • Even if "The
Blackbird" were not the most absorbing sort
of screen tale — which it is — it would be thor-
oughly worth one's while to see it, if only
to speculate on how Chaney manages to
throw himself so completely out of joint
and back again without the aid of a chiro-
practor. • • *
"The Road to Yesterday"— Prod.
Dist. Corp.
California, San Francisco
BULLETIN—* * * The leading characters
in the play are victims of a tremendous col-
lision between a freight train and a pas-
senger flyer. Right here it can be said that
this crash is the most impressive train smash
ever brought to the screen. * * *
CALL AND POST—* * * The reincarna-
tion theme is not well worked out in the
picture. The modern story is a good one —
the throwback of three centuries in spots
rather tiresome. The thrills are well staged,
the train wreck most realistically. * * ♦
CHRONICLE—* * * De Mille has been
lavish, as usual, but his money has been spent
to better use than in organizing balloon par-
ties and cabaret entertainments. The pa-
geantry of feudal life is splendidly put on
the screen. * * *
EXAMINER—* * * All the De Mille
tricks are in full evidences, and the "credit"
could be admitted from all advertising.
Photography, cast, selection, direction, story,
thrills, everything are typically De Milleish.
This means good entertainment for everybody.
* * «
NEWS — * * * Bears in its every phase
the master touch of Cecil B. De Mille. It
has been given a magnificent production,
particularly the settings in the medieval Eng-
glish sequences in which the major portion
of the action is set. • * *
"Sally, Irene and Mary"— M.-G.-M.
State, Cleveland
NEWS — * * * little more than a gaudy
tale concerning the after-the theater life of
gold-digging chorus girls. * * *
PLAIN DEALER—* * * The glamour of
stage life as reflected by this film, should find
its mark in film audiences. This story doesn't
dift'cr a whole lot from most of the other "back
stafie" stories. * * *
TIMES—* * * The production is elaborate-
ly staged and well directed with some fair
acting thrown in here and there and will
probably find favor in the eyes of movie fans.
"Sporting Life" — Universal
Reade's, Cleveland
NEWS — * * * With one improbable situ-
ation piling on another, it succeeds in carry-
ing the audience along by its sheer breath-
taking speed rather than by any reasonable
appeal to anyone's better judgment. * * *
TIMES — * * * makes no eft'ort to be classed
as a screen masterpiece, but it does fill the bill
as a fast moving, sensational thriller of melo
drama type. It has a horse race scene that
holds and thrills. * * *
New Theaters
Salt Lake City — The Boise Theatt
have opened the Rialto. |
*
jil*
Madison, 111. — Charles Pauly & Soi
Granite City, 111., are architects for i
house to be erected on Madison Ave.
Red Lodge, Mont. — The Iris, a new 1
has opened. The house was built by a
syndicate headed by B. Downard at
Pryde.
(d
Paris, 111. — The new Paris opened reel
Birmingham, Ala.— The Piccadilly, on j
St., between First arid Second Aves. '
opened.
(
Wayne, Mich. — A $125,000 house w
erected here. I
Detroit — Frank DeLodder, owner o i\
East End, will open a new house about 'i
I, which will seat 1,200.
Denver — Frank Culp has opened the '!
ada. It is a suburban house, seating 60ii
Hill, N. H. — A new house has o !
in Woodward Hall. M. Woodward,
owner, will manage it.
Kemmer, Wyo. — The Victory bas t;
opened by Williams and Davis, owne^
the Kemmer House. The latter is li
closed shortly. I
Theater Ghangese
Granville, N. Y. — Adolph Kohan ol-i
Pastime has sold his theater to Williaiii
Benton who takes possession soon. |
Cleveland — Jules Schwartz has rem '
the Homestead.
"That Royle Girl" — Paramount
Stanton, Philadelphia
BULLETIN—* * * is a good picture. That
is, if the audience knows nothing of crime
detection. For in every department, the sce-
nario is impossible and very badly assembled.
The continuity is miserable. * • *
INQUIRER — When a bootlegger mixes up
his love with two fiery women, things are
very likely to happen — and they do, in "That
Royle Girl," the D. W. Griffith picture. * * *
Perhaps it cannot be called a picture of start-
ling excellence. * ♦ *
PUBLIC LEDGER—* * ♦ Based on the
novel by Edward Balmer it breathes the very
essence of modern city life. * * *
"The Unguarded Hour"— 1st Nat'l
La Salle, Detroit
FREE PRESS—* * * A particularly lavish
and colorful photoplay is "The Unguarded
Hour," which brings Milton Sills and Doris
Kenyon to the screen. * * *
"The Vanishing American" — Param't
Merrill, Milwaukee
SENTINEL—* * * Done on the same
sweeping and picturesque scale of "The Cov-
ered Wagon," this film fails somehow to live
up to that previous masterpiece. * * *
COMING FAST!
HERE HE COMES!
Don't Let Him Pass You By! 3
Findlay, O. — C. L. Bellinger is no»-
ning the Marvin which closed when G;
Dupin failed to renew his lease. Bel!!
ov/ns the building.
Bangor, Me. — The Graphic has reot
after having been remodeled following a
St. Paris, O. — Ethel Cooper has pure
the Strand from Gallagher & Webster, I
Cleveland — Milton Mott is the new r.
of the Castle. It was purchased from ii]
Strunk. 1
Columbus, O. — John Pekras, who opu
houses in Elyria, has purchased the D'
land here. I
Findlay, O. — The Marvin has closed,
reported that it will reopen in Februar
Philadelphia — A lease has been take
the Littleton, 40th St. and Lancaster
by Herbert Effinger. It seats 500.
Lancaster, Pa. — The New Capitol ha
opened after extensive remodeling.
Kansas City — Frank Amos has openc;
new Westport, at 43rd St. and Mercer
seats 1,000.
Max
Son[
Fleischer's Ko-Ko
Car-Tune
"DOLLY GRAY^
This Week Plays New York
CAPITOL
729 Seventh Ave.. N. Y. C.
DISTRIBUTORS
jJi
THE
■c&m
DAILY
^You^ll Find One Everywhere"
i
NO W BEING DISTRIBUTED
TO ALL PARTS OF THE WORLD
THE
10
-.ggg^
DAILY
Friday, January 29, 1
Trade Follows Film
(Continued from Page 1)
useful information and fostering com-
merce, intercourse, friendship and
peace.
While the feature picture acquaints
South American neighbors to some
extent with our mode of living, not
the least important emissary is the
news reel, which brings to them a fa-
miliarity, not only with current events
but also with various places in this
country, it is pointed out. As in many
European countries, the showing of
pictures of our modern life, depicting
our styles, furniture, automobiles, etc.,
has resulted in a real demand for
those products.
One necessity for the continued
maintenance of the friendship which
is being built up via the screen, it is
declared, is for care in the selection
of characters. The nationality of
countries in which the films are
shown should not be adopted for mil-
lions, and there is a natural resent-
ment which inevitably results from
such a characterization. American
films, however, in the main, are now
free of this defect.
Representatives of the Latin-Amer-
ican countries are glad to see our
films used in their countries, and have
expressed the wish that South Amer-
icans could see films of their own_ na-
tions, depicting their modern cities
and their natural wonders.
The interchange of native films
between all countries, it is felt in
some quarters, would do more to
bring abou't international harmony
than all the treaties ever devised. The
film, bringing its lesson in the form of
a story, is more potent than any
newspaper and is less subject to the
sway of personal feeling or ambition.
This is especially true in South
America, where a large part of the
native population is untutored. But
they need no education to follow a
pic+urized story.
"Tt is no exagceration to say that the mov-
ins oictiire has hemme a mo<it important in-
fluence in bringing the people of Latin America
into rioter touch with the life and thought of
the United States," declared the Honorable
T,. S. Row. Director Genera! of the Pan
American I^nion. in a statement to the repre-
sentative of THE FILM DAILY.
"During the early years of the moving pic-
ture industry the films sent to Latin America
did not. as a rule, depict the higher aspects
of American life, but a great change is notice-
able in this respect in recent years. Instead
of the blood-curdling dramas and melodramas
of frontier life, the films now being sent to
Central and South America are placing before
the people of tho«e countries an increasingly
accurate picture of the every-day life of the
peonle of the United States,
"One of the important influences bringing
about this change has been the inclusion of
'news films' in every motion picture program
setting forth current events of universal in-
terest. Motion pictures of the operation of
great industrial establishments are serving
better to acquaint the people of Latin America
with those products in which the industry of
*he TTnited .States excels and are contrbuting
in no small measure toward arousing interest
and even in increasing the consumption of the
manufactured products of this country."
The Keaton-Langdon Error
Due to an error Metro-Goldwyn-
Mayer announced last Monday that
Buster Keaton's next picture would
be "Tramp. Tramp, Tramp." The
fact is that Joan Crawford was loaned
by M.-G.-M. to Harry Langdon to
play in "Tramp, Tramp, Tramp."
The Keaton picture is still titled
"Battling Butler."
Site Selected
(.Continued from Page 1)
Definite decision as to the location
was reached at a meeting of Rowland
and the executive committee, follow-
ing which John McCormick, in
charge of production on the Coast,
was authorized to purchase the land
comprising 64 acres. The site is
known as the Providencia Rancho
and Scott tract subdivision. It adjoins
the Lakeside Golf course. A. V.
Handorf is the owner.
Bids are now being received for the
erection of a group of buildings in a
decorative manner. There will be no
delay as it is planned to have some
units installed in by June. Construc-
tion will be in charge of C. P. But-
ler.
Balboni to Direct Four
Hollywood — Sylvester Balboni will
direct four productions for First Na-
tional this year.
Big Laemmle Party
(Continued from Page 1)
cing will begin at 9 P. M. and will
be interrupted by a supper at 11:30.
Following this, there will be dancing
and entertainment. Music will be
supplied by Ben Bernie and his or-
chestra. E. H. Goldstein will be mas-
ter of ceremonies and R. H. Coch-
rane, the toastmaster.
Laemm.le's twenty years in the busi-
ness constitute almost the entire life
of the industry. When he left the
department store early in 1906 and
opened a small store-show theater
in Chicago on Feb. 26 of that year,
motion pictures consisted of split reel
pictures, mostly of the novelty type.
The present Universal organization,
valued at millions, has grown from
an initial investment of $3,600.
Reconsidering Tax
(Continued from Page 1)
cruing from the exhibition of Ameri-
can pictures, no matter by whom.
The statute would, therefore, hit
purely Australian companies as well
as American-owned subsidiaries of
American distributors. The Australian
Press Ass'n said it was uninformed
yesterday of this development. At
the ofiFice of the Australian Govern-
ment Commissioner, no information
could be secured.
In the Courts
The complaint in the suit of the
R. and R. Realty Corp. against the
Diamant Film Co., William J. Ger-
man and Henri Diamant Berger was
filed in the Supreme Court yesterday.
It seeks to foreclose a chattel mort-
gage on the company's property,
most of which is at Fort Lee. It is
alleged the sum of $5,000 on a $7,000
loan, secured by notes, has not been
paid. Plaintiff seeks an order en-
joining the defendant from disposing
of its property and asks a receiver.
Sierra Closes Deal
Dale Henshaw president of Sierra,
has sold Tony Luchese of the Lib-
erty Film, Philadelphia, a series of
two-reel animal bed-time stories and
the Milburn Morante series for Phila-
delphia.
Presentations
A feature dealing with the man-
ner in which first-runs build their
programs and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
conveying to exhibitors ideas to be
used in developing their own shows.
Capitol
Unit No. 1.— Orchestra— "'March"
from "Tannhauser." Time, 9 minutes.
Unit No. 2. — Baritone Solo — "Eve-
ning Star" from "Tannhauser." Scene:
drop showing landscape in silhouette,
evening effect; dim lighting; spot on
singer. Time, 4 minutes.
Unit No. 3. — Short subject — "The
Land of the Moose." Time; 5 min-
utes.
Unit No. 4.— "Neapolitan Nights"—
featuring Celia Turrill and William
Robyn in song numbers. Scene:
painted drop showing skyline of Ital-
ian city; lake in front with gondolas
floating beside stone steps running
clear across stage; arched doorway
above. Singers in Neapolitan costume.
Tenor makes his appearance in boat
that draws alongside steps on which
the woman is seated. Selections: "Ne-
apolitan Nights," "Come to the Sea,"
"Mother Mine." Time, 7 minutes.
Unit No. 5. — Doris Niles — "Anitra's
Dance" from "Peer Gynt Suite," by
Grieg. Scene: painted drop showing
vivid contrast between palm trees
against dull red sky with glowing
crimson sun. Time, 4 minutes.
Unit No. 6.— Weekly magazine.
Time, 10 minutes.
Unit No. 7.— "Ballet of the Snow."
— Hilda Butsova, ballerina, and bal-
let. Scene: curtain shows trees in sil-
houette against blue sky- — winter
scene with snow falling. Dancers in
white ballet costumes. Time, 5 min-
utes.
Unit No. 8.— Feature— "Dance Mad-
ness." Time, 70 minutes.
De Bruler Quits Majestic
Houston — Ralph De Bruler has re-
si'^ied his place with the Interstate
Amusement Co. as manager of the
Majestic. He came to Houston in
September from Atlanta. He is suc-
ceeded temporarily by Bob O'Donnel
of the Dallas oflRce.
Max Schagrin to the Coast
Youngstown, O. — Max Schagrin,
local exhibitor, has gone to Cali-
fornia for the Winter.
Keith's Palace Win Not Change
Cleveland — The report that Keith's
Palace will change to three shows a
dav with pictures is denied.
new
/
Some Title Changes
Hollywood — A few
changes include:
"Watch Your Wife," changed f
"Wives for Rent," (Sven Gade
recting Virginia Vallie for Univen
"Beware of Blondes" changed f
"Poker Faces," (Harry Pollard
recting Laura La Plante for Uni
sal).
"The Mystery Club" changed f
"Crimes of the Arm Chair CI
(Herbert Blache directing 1
Moore for Universal).
"The Lady of the Harem" chaii(
from "The Golden Journey," f
"Hassan," (Raoul Walsh directed
Paramount).
Switow Theater Co. Meets'!
Louisville, Ky. — The Switow T(
ater Co. of Jeffersonville, which
erates eleven houses, has elected
fleers as follows: Michael Swit
president and general manager; (
C. Kopp, vice president and gen
counsel; Harry Switow, secrets
Samuel Switow, treasurer; W. T.
gram, Charles F. Antz, John Glenll
Geo. C. Kopp, Michael, Harry, S.|
uel and Fred Switow, directors. '
Benton Adds Another
Glens Falls. N. Y. — The Ri
which has been entirely rebuilt
redecorated since the recent fire,
been leased from Keith by \W
Benton, of Saratoga Springs, who
continue to show vaudeville and
tures. Benton also controls the C
gress at Saratoga Springs, the Cai
at Whitehall, Pastime at Grami
and theaters at Ballston Spa, Pla
burgh and Mechanicsville.
Midnight Shows Popular
Dallas — The midnight show is
coming more popular and quite pr
able, in the opinion of Jack M
dith, publicity director in the Soi^
west for Universal, who has returi
from a trip in the field.
School Picture Almost Comole^:
Sam Wood, director o.f the Pi
mount school picture, "Glorij
Youth," is at present cutting|
editing. All scenes have been
except an ice-boat sequence,
will be shot when weather pi
at Red Bank, N. J.
Washington Theater Bum<
Oakesdale, Wash. — Fire comp'
destroyed the Oakesdale theater
The loss of F. C. Weskle is a
$8,000, only partially covered b
surance.
FOR SALE
One hundred one and two reel
comedy negatives, all well known
stars. Released five years ago,
negatives in perfect condition.
ADDRESS
FILM DAILY
Box K-133
1650 Broadway
N. Y. C.
i
LEUJLUSl
bleweeds ^
Everything
yy
" ^Tumbleweeds' has everything a film
best seller should h^ve* Its big scene is
the rush of homesteaders — falling over
each other ,stampeding, trampling, and
dashing on* Nothing like it has ever
been screened/* —Chicago Journal.
I)
\
^-^yrS^^
istt*^
.llS't* Cha''«^,
WILLIAM S. HART
IN
"TUMBLEWEEDS"
-' r b« HAL G. EVARTS ^daptedfor ike screen hj C. GARDNER SULLIVAN
"Directed buYOHG IS AGOOrt
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national
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iTHE
brAdstreet
iFILMDOM
AUTHORltY
XV No. 25
Sunday, January 31, 1926
Price 25 Cents
'"he Most Spectacular Western
'"thriller Ever Filmed!
With a Remarkable Cast
of Great Screen Favorites
oot Gibson
inne Cornwall
teorge Fawcett
oe Bonomo
Vard Crane
loble Johnson
Valter Rodgers
Dustin Farnum
Kathleen Key
Eddie Gribbon
Harry Todd
Harold Goodwin
Charles K. French
William Steele
Ed Wilson
Edward Sedgwick Production
7sented by
RL LAEMMLE
A UNIVERSAL
PRODUCTION ;
HUGO RIESENFELD
ti
1
.1
1
STEINWA.Y HALL
III
NE\\r YORK
r
January
21st
i
19 2
6.
1
Mr. John C. Flinn,
Vice Pres. & Gren'l Manager,
Producers Distributing Corp.,
469 Fifth Avenue,
New York City.
I am very happy indeed that the
choice of the Film Mutual Benefit Bureau for the
special presentation at the Hotel Plaza, New York,
on February 3rd., has fallen on Cecil D© Mille's
supervised production, "THREE FACES EAST".
I have rarely seen a picture M&ierein
the suspense has been sustained to the last moment
without disclosing the mystery surrovuiding the
characters, and I sincerely feel that this picture
is splendid entertainment.
Very sincerely.
^/> /UtAi^i^^tel%/
Foreign Distributors
Producers International Corporation
130 West 46th Street
New York, N Y
/RELEASED BY
PRDDUCEKS DISTKIBUTINC
COKPOKATION
Member of Motion Picture Producers and Distributors of America, Inc. WILL H. HAYS, President
ti
Authority
1 OO Austrian Tax
Legislation Against American
Planned to Raise Funds for
mestic Production There
ding to cables received in
ork yesterday, the Austrian
rhient is seriously considering
age of a law imposing a tax
on every foreign picture
into that country, in view of
i!|ponderance of American pic-
own in Austrian theaters, this
1^ will be the hardest hit.
Ill that an Austrian "Kon-
as been passed up in favor
action. Importers there, in-
K both native companies and
siitatives of American distribu-
ve therefore cemented an or-
ison to combat the move. Ef-
e being made to reduce the
(Continued on Page 4)
m Stocks Active
illy Active Market Reflected in
g Shares Yesterday — Pool
inging Famous Common
stock market yesterday was
Trading was rather brisk and
-neks made sharp advances.
livity was reflected in the
Is of various film shares.
common rose 4% points to
,1 new high for 1926 and 1925.
2,800 shares changed hands.
ferred also rose to 121,atwo-
(Continued on Page 4)
E"ie Zukor, Rachmann Sailing
Zukor and Samuel Rach-
1 pctil on the Aquitania today,
frmer's trip is the usual yearly
Zukor will be away from New
ir six weeks.
Starts Warfield Plays Soon
wood — Production of four
d plays will begin at Fox in
t few months.
2atures Reviewed
Page
1 Gwyn
E ish Nat'l Pictures S
nkmerican Venus
Flamount 5
? ry Lane
F • National 5
K if ankee Senor
8
ianger Girl
d. Dist. Corp
of the Wild
umbia — State Rights 8
feckless Lady •
it National 8
ng Waters
n Booking Offices 8
Subjects 9
Ask Them
By DANNY
Lubliner & Trinz are trying to ascertain what sort of film
fare the Chicago folks want. In the L. & T. Illustrated News,
issued to the fans, they have a questionnaire which the fans are
asked to fill in. It might be a good idea for other exhibitors to
develop. Here is a section of the questionnaire:
HELP US SELECT YOUR ENTERTAINMENT
(Mark with an "X")
Sex Drama
Costume
Education
Service, Ushers, Courtesy, etc.
Prestige, Size of Theater
Beauty,etc.
Female
1.
2.
3.
What type of picture do you like best?
Mystery Comedy
Melodrama Historical
Do you like Scenics?
(Yes or No)
Answer
Do you like News reel?
(Yes or No)
Answer
What attracts you to a Motion Picture Theater?
(Mark with an "X")
The Picture
Star
Stage-Show Story
Music Director
Who is your favorite Film Star?
(Name Three)
Male
1
2
3
Who is your favorite Director?
1
2
3
Do you pay any attention to the names of
Assistant Director?
Cameraman?
Scenario Writer?
Company producing film?
If so, write name of favorite in blank space.
Are you guided by the Reviews of Motion Picture critics?
(Yes or No)
Answer
Who are vour favorite critics?
(Name Three)
1
2 i
3
If interested, write Louis P. Kramer, L. & T., Chicago, for
additional information.
A SHOWMAN
Roy Tillson runs the Fuller, a thousand seat house, in Kala-
mazoo, Mich. Roy has been awarded — almost unanimously —
the first prize for the handling of the "Laugh Month" campaign.
And he more than deserves it. His street ballyhoo ; window dis-
plays and general handling of the campaign was proof conclusive.
That in many of the small towns. Are live, alert, showmen.
(Continued on Page 3)
18,900 New Seats
11 Additional Houses File Plans in
Bronx — 75 Theaters Now Seat-
ing 82,453
Recent newspaper reports on new
theaters for the Bronx have indicated
an unprecedented building orgy in
that borough. In order to ascertain
to what extent this activity is genuine
and not merely paper projects
THE FILM DAILY checked the
files in the Bronx Department of
Buildings.
The investigation covered July 1 to
date and revealed that actual build-
ing plans have been recorded for 11
theaters, with a combined seating ca-
pacity of 18,900. According to infor-
mation supplied by the Film Board
of Trade of New York and published
in the 1926 FILM YEAR BOOK,
there are now in operation 75 motion
(Continued on Page 4)
1st Nat'l Series
Charles R. Rogers Signs to Make Six
Westerns — Now Has Three
Companies
Hollywood — Charles R. Rogers has
signed a contract to make six west-
erns for First National. He intends
forming a separate unit which will in
no way interfere with his other activi-
ties.
Rogers is now producing the Harry
Carey westerns for Pathe and the Re-
naud Hoffman productions for Prod.
Dist. Corp.
Walker to Talk
Mayor Walker will be the chief
speaker at the annual luncheon of the
National Board of Review at the Wal-
dorf today. Others will be Jesse
Lasky, Dr. Hugo Riesenfeld, Al
Rockett, Milton Sills. John C. Flinn,
Horace D. Ashton, Dr. George W.
Kirchwey and Dr. A. A. Brill. About
1,200 are expected.
The church should take its cue in
(Continued on Page 4)
Advance Date for M. P. T. O. Meet
Dallas— The date for the M. P. T.
O. board of directors' meeting has
been advanced from Feb. 5th to the
4th.
What of Summer?
The Maryland M.P.T.O. in-
tends shutting all theaters the
first two weeks of July when
the summer slump is at its
height.
The policy of other state ex-
hibitor units will be outlined in
a special article appearing in
Monday's issue.
THE
-^B^
DAILY
Sunday, January 31,
:l:
M XXXV No. 25 Sunday, Ian. 31, 1926 Price 25 Ctnts
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
•hould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
473S-4737-4738-4739. Cable address : Filmday,
N»w York. Hollywood, California — Harvey
M. Gausman, 6411 Hollywood Blvd.; 'Phone,
»»ranite 3980. London — Ernest W. Fredman,
ihe Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Cheaper Power Up
New Jersey M. P. T. O. Discusses
Lower Rates with State Commis-
sion— Directors Meet Feb. 26
Newark, N. J. — A committee com-
posed of Messrs. Sydney Samuelson,
Gold and Unger, representing the M.
P. T. O. of New Jersey held a meet-
ing yesterday with the Power Rate
Commission of the State of New Jer-
sey to discuss lower rates. The M.
P. T. O. has been seeking a reduction
for several years.
Quotations
High Low Close Sales
(These quotations are as of Friday:)
Balaban & Katz Not quoted
Easman Kodak ..11014 10954 HO 1.100
Famous Players ..1175^ 112^ 116J4 32,800
Fam. Play. Pfd. ..121 120 121 500
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 79^ 79 79j4 800
Fox Theaters "A". 32 30^ 32 7,100
International Projector Not quoted
Loew's, Inc 4054 38 39^ 7,500
Metro-Gold. Pfd. .. 2354 23yi 2354 1,100
M. P. Cap. Corp... 1954 19 19 300
Pathe Exch. "A".. 79J4 77 79 2,700
Skouras Brothers.. 51}4 5154 5154
Stan. Co. of Am Not quoted
Trans-Lux 12-54 125i 12^ 2,600
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warners Brothers., li'/z li'A 1314 500
Warner Pictures Not quoted
The next meeting of the board of
directors will be held at Trenton on
Feb. 26. Between now and that time,
it is anticipated the legislative com-
mittee will have drawn up a resolu-
tion restricting the construction of
new theaters through a control of
municipal licenses. This resolution
will be presented to the organization
and, if approved, then submitted to
the state legislature. It is designed
as a move to protect small town ex-
hibitors against encroachments by
larger theater interests.
"Naked Truth" Approaches
The annual "Naked Truth Dinner"
is close at hand. About 1,000 guests
divided at 100 tables will gather at
the Astor next Saturday night. No
speechmaking, but loads of wise-
cracks by Texas Guinan will be one
of the features. Three orchestras will
supply three minute dances with two
minuate intermissions all through the
evening — and morning. Charlie Ein-
feld at First National has a few seats
left. They won't last long.
George Eastman to Africa
Rochester, N. Y. — George Eastman
plans an African trip, sailing March
13 on the Majestic. He will carry a
kodak and record the trip from the
time he leaves Rochester until he
returns.
Arkansas Exhibitors Split
Fayetteville, Ark. — A deal has been
closed between E. C. Robertson and
W. F. Sonneman whereby Robertson
becomes sole owner of the Ozark and
Sonneman of the Victory.
Revival Week at Cameo
The Cameo, in conjunction with
the International Film Arts Guild,
starting tomorrow will present a
week of repertoire. "The Last Laugh"
will be shown Monday, "Dr. lekyll
and Mr. Hyde," Tuesday, "A Woman
of Paris," Wednesfiav, "Male and
Female," Thursday, "Dr. Jekyll and
Afr. Hyde will be shown again, and
also "A Woman of Paris" on Friday.
The week culminates on Saturday
with "The Last Laugh" and "Cran-
quebille."
Kane Expands
Robert T. Kane has formed a sec-
ond unit to produce comedy-dramas
with Hampton Del Ruth as super-
visor. The first picture will be
"The Wilderness Woman," in which
(Aileen Pringle is starred. Wesley
'Ruggles will direct. ^
\^^.^01cott Party on Coast
Hollywood — Sidney Olcott and the
Inspiration tmit making Richard Rar-
thelmess' next, "Ransom's Folly,"
have arrived from New York.
Barthelmess will join the company
in a week.
Goudal Case Continued
Los Angeles — Continuation until
July 1 has been made by Judge Holl-
^er in the suit of Jetta Goudal against
Famous Plavers-Lasky, involving
$23.3S0.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spocialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
i
ELECTRIC GYROSCOPIC
MOTION PICTURE
CAMERA
Unequalled for studio efifects —
Made famous bv U. F. A.'s
"Last Laugh" — Recently used
by Famous — F'Yst National —
St. Regis and International
Newsreel.
FOR SALE FOR RENT
B. M. Powell
350 Madison Ave., N. Y. C.
Telephone — Vanderbilt 2080
Walrath in Office Monday
Albany — John Walrath will be
sworn in as chairman of the M. P.
Commission on Monday. His ap-
pointment was officially confirmed
yesterday by Governor Smith.
It is not believed any action on
the future of the commission will be
taken until the Hughes' report on
reorganization is filed in about three
weeks. The Governor will undoubt-
edly abide by the findings of the com-
mission.
Two New Issues on Curb
The Board of Governors of the
N. Y. Curb Exchange has approved
for listing on a "when, as and if
issued" Fox Theaters Corp., listing
800,000 shares of Class A stock, no
par value and 200,000 shares of com-
mon stock, of no par value, of the
International Projector Corp.
Rothstein Quits F. B. O. for "U"
Nat G. Rothstein, first advertising
manager of Universal, rejoins the
company, eflective Feb. 8th, having
resigned from F. B. O. His first un-
dertaking will be the exploitation of
"The Flaming Frontier." Arrange-
ments have nearly been consummated
for a Broadway house.
Publix to Build in Tamoa
Tampa, Fla. — Publix Theaters
Corp., plans a $1,500,000 theater and
office building downtown. It will
seat 3,500.
Skouras Declares Dividend
St. Louis — Skouras Bros, have de-
clared the regularly quarterly divi-
dend of 75 cents, payable on Monday
to the stockholders of record Jan. 25.
nOSTUMEC
%> GOWNS— UNIFORMS C7
FOR EVERVBODy WHO IS ANVBODy
, 0NTHESTA6E0RSCREEN..EXCLUSIVE
'"^ DESIGNS By LEADING STyii CREATORS
■^■^l-r^^I%0 NEwyoRK
— ■ ■i^ALSO I5000 COSTllMC^ to OFWT— — *—
WANTED
News cameramen in every Jewish cen-
ter throughout the world to photo-
graph the most important Jewish
events of today and scenes pertaining
to ancient Jewish history, for the
weekly "JEWISH PICTORIAL RE-
VIEW."
For terms, write or cable,
IVAN ABRAMSON, Pres.
JEWISH EDUCATIONAL PIC-
TURES, INC.
729 'Seventh Avenue
Cable Address, •'JUDPICT,"
New York
Rembusch Heads Booking .
Dover, Del. — Frank J. Rei ,
of IndianapoliSj is named in
mation of the Cinema Bookin
of America, formed with a ca
$\ ,000,000. The ' Corporaton
Co. acted as attorney.
It is understood the above oi
was formed for booking purpj:
Indiana.
Smith on Sales Trip ;
E. J. Smith has left for a sa
to Toronto, Buffalo and Mid-\i
cities on behalf of Associated
tors.
Specify
GOEP
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN COF
4S West 45th Street
N. Y. Bryant 7243
FILM CRITIC AND
INVESTIGATOR WANTEIi,
For full time employment in
York City. Thorough Catholic t
ing and background essential. ]
know motion pictures and be ex
enced in screen criticism. Spk
opportunity for right person. Add
giving experience and reference
INVESTIGATOR
c-o Film Daily 1650 B
km
ffiMESSELLSEAl
[fttSAES
HALPERIJ
■ ■■■■■■■■■■■«■■■»■■■■■■ ■■ ■ ■ I
Hotel Christie
in
Hollywood
I
One of California's finest hot* t(rp
located in the heart of the bo tjt^ .
ness district of Hollywot i Sj, '
famous lobby, personal sertli utji;,
sensible 'prices. ''
R. J. Matheson
Owner-Manai |
lifi;
t
■H'O t
.^
THE
ly January 31, 1926
-;xi^
DAILV
Ask Them
{^Continued fr
1 i that is what this business needs. The more showmen
son, the better the business will be.
'i^on reporting to the Committee, says Kalamazoo took up
Month" with a bang. With such handling that was to
p|:ted.
LAMB, ARTIST, BUSINESS MAN
ring to Tommy Meighan. Who, as Shepherd of the
awoke the actors to a realization of how profitable the I
ilpambol could be. Gambled by taking over the Manhattan
House for the show. Result : enormous business, and
all touting for Tommy.
AN EXHIBITOR AND MR. WHITE
;eived a long, and interesting letter, from L. O. Davis,
ns a chain in Kentucky, with reference to Wm. Allen
e)[and our reply). In conclusion Davis says:
"Come down from your pedestal of knowledge, Mr. White,
human again for tonight and take yourself to the movies
king enjoyment and relaxation from your daily toils and
'eel sure you will not be disappointed. Come and be enter-
ned as millions of other humans do. We will take you away
im the daily cares of life and transport you to the realms of
c^amland and happiness. Yes, will instruct you, too, but we
vll give you primarily two hours of entertainment for your
[Itry admission and what more could you ask? We are not
£ ling courses in Yale for the price of a movie but if you will
cme with an open mind, you will leave knowing just a bit more
tin you did.
"Proud that I am a part and parcel of this great industry
fen though it be but a very small part indeed, because we are
c of us, doing our honest best to bring happiness, knowledge
! d contentment into the lives of all the people of the world
; d no greater task can any man set himself to . From the im-
iDrtal words of that great poem 'Let me live by the side of the
ad and be a friend to man,' I would say, 'Let me live in my
l|eater by the side of the street and seek to instruct, entertain
d bring joy into the lives of all men." * * *
FOR AULD LANG SYNE
ce upon a tiine P. A. Powers, now in Associated ExTiibi-
n an exchange in Rochester. And so, when J. J. Farren
Rochester Theater Co., booked Associated for every week
he wrote P. A., saying in part :
he reason I am writing this letter mostly is to bring before
en times, especially the incident where I purchased the
m you had, when you started the exchange in Rocheste'r
VIr. Mock was the manager, and I was at that time, con-
with the old Bijou theater, which was under the manage-
f Harry Davis. Another incident which I wish to recall
• mind is the time I put it over on you and Mr. Mock when
d the Jesse James picture from you at a rental price of $25
ill the time, I had such a film in my possession, using the
1ms in consecutive form in a house that seated but 224
>»
BUYING BY THE INCH
'hotoplay" uses this one :
'he lights had come up over the Astor theater, throwing
gh visibility the dense throng of actors, writers, directors,
ives and society people present for the New York showing
e Big Parade.' It was the intermission between the first
:ond half of the picture and the applause of the crowd still
the theater.
'wo exhibitors were sitting together far back in the theater.
were young men, each of whom guided the destiny of a
;ity playhouse.
Say,' whispered the one in accents trembling with awe,
1 think they'll sell this film to us?'
Sure they will sell it,' answered the other, 'but by the
oy, by the inch, and at about three dollars an inch, too'."
THE YEAR BOOK
stribution of THE FILM YEAR BOOK, 1926, now under
om Page 1)
way. Pretty big job. The books weigh about three ' pounds.
The first day they were out, one enterprising young gentleman —
who had a half page ad in the book— wanted the presses stopped.
Because he did not like the cut used. That gave the one good
laugh necessary. After all the months of preparation and work.
ALL IN THE MAIL
Sol Lesser has an interesting article in "College Comics,"
current issue. In part he tells of some of the mail which daily
reaches producers. Among the letters received are the following:
"I just won the beauty contest at Hay Corners. Wire your
offer."
"My feet get a laugh wherever I go. Am working in a
hardware store, but will make pictures for you, if you make it
worth my while." * * ♦
"Everyone tells me my eyes are more expressive than Pola
Negri's. Even the sexton of our church says this — and he hates
women."
"Have received a diploma from the Cinema Dramatic Cor-
respondence School. Will not sign any contract until I hear
from you."
"I have played Juliet and Charlie's Aunt at our local dra-
matic clubs and everyone raves over my acting. Will consider
going into the movies. Don't ask me to play bathing girl roles
because I cannot swim."
"See you signed Harry Langdon's million dollar contract.
The kids in this town ask me to make faces for them every
time I go down the street. I have been practicing this for years
and am ready to go in the movies if you want someone just
as good, but cheaper than Langdon."
"I go to all the Western pictures, have read 'The Winning
of Barbara Worth,' and will play the part if you will have
someone teach me how to ride a horse."
"if you can change my father's mind about it, I will come
to California during vacation. P.S.: I make all my own clothes."
HERE HE COMES
That Whirlwind of Speed!
EARLE DOUGLAS
HE'S HERE
Come On In — The Water's Fine
The first one of a new series
you can't afford to miss!
Sierra pictures
INCORPORATED
729 Seventh Ave. 316 Taft Building
New York Hollywood
THE
-^^
^
DAILV
Sunday, January
Tillson Wins
First $100 "Laugh Month" Prize
Goes to Kalamazoo Exhibitor
— Other Awards
Roy Tillson, manager of the Ful-
ler, Kalamazoo, Mich., won first
prize — $100 — for the best entry for
the first week in the "Laugh Month"
exploitation contest. Editors of na-
tional trade papers were judges.
Tillson's entry was perhaps the
most comprehensive campaign ever
displayed on a two-reel comedy. Mak-
ing the Educational release, "The
fighting Dude," the center of his
advertising for the first week of the
month, Tillson backed up a lobby dis-
play with newspaper advertising,
newspaper publicity, street ballyhoo,
special posters, half posters on the
fronts of street cars, trailers and
slides and practically every other
form of advertising available to this
live wire exhibitor.
The second prize for the week —
$50 — was awarded to F. V. Kenne-
beck. North Star, Omaha, a second
run house, for a comprehensive dis-
play which was arranged to run
throughout the month and which,
during this week, was tied up to ex-
ploit the Felix the Cat Cartoon,
"Felix Trifles with Time," Pathe Our
Gang comedy, "Dog Days," and
Aesop Fable, "Noah Had Trouble,"
and the Fox Imperial comedy,
"Cloudy Romance." The Omaha
newspapers were enlisted in support
of the campaign by Kennebeck and
the "Laugh Month" idea was carried
through all the programs as well as
through all advertising and publicity.
The third prize of $25 went to J)
A. Murphy and Lou Williams of
Family, Philadelphia, a neighbor-
hood house with a daily change. It
was Williams who won the cup re-
cently awarded by "The Exhibitor,"
the Philadelphia regional, for "the
best featurette exploitation cam-
paign." A large cut-out of a laugh-
ing face with red cheese cloth over
the mouth was the center of an at-
tractive lobby display at the Family.
Behind this large head was a loud
speaker connected by an automatic
appliance to a phonograph which was
kept continually playing a laughing
record. As a lobby ballyhoo a col-
ored mammy weighing 300 lbs. de-
fied all comers to make her laugh. A
placard on her back bore the words:
"Janunry is Laugh Month. Sober
Sal gives one dollar to anyone who
can make her laugh. Sober Sal is
the only one who won't laugh during
Laugh Month."
Sam Carlton, manager of the
Strand, Frankfort, Ind., took fourth
prize of $12.50, the principal item of
his campaign for the week being a
large newspaper display advertise-
ment, 3 columns by 11 inches, in the
form of a proclamation to the citi-
zens of Frankfort, inviting them to
begin the year with a month of laugh-
ter. Comedies released by F. B. O.,
Universal and Educational were
shown during "Laugh Month" by
Carlton.
The fifth prize— $10— went to Guy
Bays, Globe theater, Buena Vista,
Va.. for a ballyhoo in connection with
the two-reel Century comedy "Queen
cf Aces."
18,900 New Seats
(Continued from Page 1)
picture houses in the Bronx, with a
seating capacity of 82,453. The popu-
lation of the borough is 902,560.
The Bronx pr^ects, with full data,
follow:
Theater and stores at White Plains Road
and Burke Ave. ; owner, Wilgas Realty &
Const. Corp., 2836 Webb Ave. ; architect,
Paddon & Saxe, 1350 Broadway; to cost
$80,000. and seat 700.
Theater and stores at Tremont and Burke
Aves. ; owner, Empec Realty Corp., 151 W.
42nd St. ; architect Samuel Cohen, 45 W.
57th St.; to cost $200,000 and seat 1,500.
Theater, stores and offices at White Plains
Ave. and 224th St. ; owners, Menlo Bldg.
Co., 749 E. 216th St.; architect, J. W.
Telson, 250 W. S7th St.; to cost $175,000,
and seat 1,500.
Theater and stores at Jerome Ave. and
199th St. ; owner, Wm. Hagedorn, 1896 1st
Ave.; architect, Chas. Schaefer, Jr., 148th
St. and 3rd Ave.; cost will be $250,000, and
capacity 2,600.
Theater and stores at Jerome Ave. and
190th St. ; owner, Hamford Realty Corp.,
145 W. 45th St.; architect, Eugene De Rosa,
no W. 40th St.; to cost $300,000, and seat
2,500.
Theater and stores at Mt. Eden Ave. and
Inwood Ave. ; owner, Milnat Realty Corp.,
2382 Grand Concourse ; architect, Margon
& Glaser, 29 W. 57th St.; will cost $500,000
and seat 1,700.
Theater and stores at Morris Ave. and
165th St.; owner, Sam Berlin, 645 Tremont
Ave. ; architect, Jos. Orlando, 645 Tremont
Ave. ; to cost $200,000 and have 1,700 seats.
Theater at Westchester and St. Lawrence
Ave. ; owner, A. F. & 0. Realty Corp., 1300
Rosedale Ave. ; architect, Meisner & Uff-
ner, 563 Tremont Ave.; to cost $100,000,
and seat 1,400.
Theater at Jerome Ave. and 176th St. ;
owner, Jerome Exhib. Co., 5 East 170th
St. ; architect, Moore & Landsiedel, 148th
St. and 3rd Ave.; to cost $250,000 and seat
2,000.
Theater and stores at Tremont Ave., David-
son and Jerome Aves. ; owner. Efficient Bldg.
Corp., 252 E Burnside Ave. ; architect, Nath-
an Rotholz, 252 E. Burnside Ave. ; to cost
$425,000 and seat 1,600.
Theater and tenements at Tremont Ave.
and Eastern Blvd.; owner, Greater Throggs
Neck Synd., Inc., 29 Broadway; architect,
Salvadore S. Calafati, 110 W. 42nd St.; and
will cost $200,000; to seat 1,700.
Film Stocks Active
(Continued from Page 1)
point increase as against Thursday's
closing. A pool in the street is active
in Famous, recent pronounced in-
creases being attributed to this man-
ipulation.
Fox Theaters recorded an increase
of 1% points, closing at 32 with a
7,100-share turnover. Loew's, Inc.
likewise showed a gain of 1% points,
closing at 39%- Pathe "A" closed at
79, or two points over the previous
day's closing.
Total turnover of film shares was
57,600. The high, low, close and sales
of all issues will be found in Column
1. Page 2.
The sixth prize of $5 was awarded
to H. A. Giles of the Royal, Garrett,
Ind. Giles mailed out envelopes for
January bearing a large type display
calling attention to "Laugh Month."
As to the results at the box-office,
Tillson and Kennebeck, winners re-
spectively of the first and second
prizes, can testify.
"Box-office pepped up at least 25
per cent during Laugh Month cam-
paign," is the report wired by Till-
son, while Kennebeck closes his de-
scription of his campaign with:
"We have found that the business
during this period has shown a good
increase. * * * Yours till another
Laugh Month."
$100 Austrian Tax
(Continued from Page 1)
tax from $100 to $50 per subject. At
present, Austrian import duties place
a tax of 35 cents on every kilo of
film. A kilo is slightly over two
pounds. Therefore this duty is un-
important.
The special tax is being seriously
considered as a means of boosting
home production. It is reported the
money thus secured would ultimately'
reach Austrian producers through
some sort of a state subsidy.
Hits Home Industry
Proposed AustraUan Tax on Gross
Business Will Act as Boomerang
on Country's Own Enterprises
The action taken by the Parlia-
ment of New South Wales to impose
a tax of 25 per cent on all money
sent overseas in payment for films
will act as a boomerang on compan-
ies entirely Australian owned. The
purpose of the law is to check the
flow of capital out of that country.
Australasian Films, Ltd., perhaps
the most important of the purely
Australian companies, will have to
pay the tax in the same manner as
the Australian subsidiaries of Ameri-
can companies. Additional advices
received yesterday sTiow that action
on the special tax came unexpectedly
the afternoon the Parliamentary ses-
sion was to end. The proposed
measure was held a secret between
the premiere and the commissioner
of taxation although it had been
talked about several months previous-
ly by Hugh D. Mcintosh, one of the
leaders of the agitation against
American pictures in Australia. It
is believed the premier did not con-
sult either the members of his party
or the cabinet but acted in his dual
capacity as premier and state treas-
urer.
It was the premier's intention to
attack American pictures only but it
later became necessary to draft legis-
lation which would tax all films as
well. If the measure becomes a law,
it will be assessed for the year ending
June 30 last.
Loew's Midland to Start in April
Kansas City — Actual construction
work on the new Midland will start
in April as soon as buildings on the
north side of 13th St. between Main
and Baltimore can be cleared away,
according to the Midland Theater
and Realty Co.
Theodore Hays Loses Brother
Minneapolis — Funeral-services were
held last week for Lambert Hays,
brother of Theodore L. Hays, who is
general manager for F. & R. ,
Competition at Beresford
Beresford, S. D. — The American
Legion is operating a theater at Ber-
esford, S. D. Leo De Loy is mana-
ger of the house, which brings com-
petition to the town. Ryan & Kundert
operate the Empress.
Isobel Elsom to be Starred
London — A. G. Grange has gone to
Berlin to arrange production details
for a "super" production which he
will make in Germany, starring Isobel
Elsom.
The Week's Headl^
Monday
Understood Sol Lesser and Arthui
are to hold conference to discu: 'w
First National franchise situation. ;
Maryland exhibitors to close down \y,
weeks in July.
Arbitration boards throughout con '
1925 settle 11,887 cases involving $2 'b
Federal Judge W. A. Cant sets Fcl k
final hearing in Minneapolis on Mil
ater Co. case.
Tuesday
$1,500,000 studio to be erected by Fi!(,
tional in Hollywood. To be ready i
Site for British national studio will
Whitehawk; cost $1,500,000.
Censorship vital problem in five statfjl
sissippi, W. Virginia, Alissouri, K ,
and New York.
M.-G.-M. production budget this yei
000,000, fifty per cent more than
T.iO.C.C. wants to settle differences o\ :,
form contract through intervention
side parties.
Wednesday
B. P. Fineman leaves F. B. O. an
First National as production super
Dorothy Gish to make three more for
National Pictures. Herbert Wilco
direct.
P. A. Powers negotiating for two
Three units to start for Associated
Missouri exhibitors to wage campaign
proposal to levy ten per cent I
amusements.
Red Seal exchanges formed at Dover,
with $20,000 capital.
Thursday
Industry appeals to Herbert Hoover
cial film division to help meet forei
position to American pictures.
National Board of Review begins th
conference at Waldorf.
M.P.T.O.A. charges Will Hays has Di
promises relative to arbitration wo^
Independents to organize on Coast, as
ary to the I.M.P.A.
Sales executives at United Artists rea
E. A. Dupont arrives on Leviathan
Berlin to start three year contra;
Universal. Rudolph Valentino on.
boat.
Friday
Universal stafiF to launch Carl Lae
20th anniversary in the industry '
party at Commodore next Friday.
Site for First National studios at Bi
Cal.
Exhorbitant tax against American p
by new South Wales Government n
reconsidered.
Saturday
Eleven new theaters to seat 18,900 F
for Bronx.
Charles R. Rogers to make six wester
First National.
Austria may tax imported pictures $1
subject.
National Board luncheon at Waldorf
Mayor Walker to be chief speaker.
L
i?
Walker to Talk
(Continued from Page 1)
religious teaching from the ne\
dustry, the motion picture, the
Dr. George Reid Andrews, chai
of the Committee on Educationa
Religious Drama of the Fe
Council of Church of Christ of A
ica, told the committee yesterdaj
William D. Tower, chairman the
tional Board of Review and chai:
of the National Committee, pre
at the morning session. He sai(
work of the board could be sun
up in one phrase, "suppressing
by emphasizing the good and
wholesome in motion pictures."
Other speakers included Willia
Barrett, Dr. John Lovejoy Elliott
Professor Irving N. Countrymai
I
$2,000 Taken in Theater Robb(
Hutchinson, Kans. — After ki(
ping H. E. Ulrich, manager oi
Midland, and Mrs. Ulrich, two y<
ful bandits forced them to disclos
combination of the safe in the the
escaping with about $2,000.
r
\a
JOHN ADAMS Presents
EMON
m
TOP, LOOK
AND LISTEN!"
Adapted \rom the Musical Comedy — by Harry B* Smith
Directed by Larry Semon.
Big National Stage Success Becomes a
\g Larry Semon Hit
Larry Semon as "Luther Meek" is
Something to remember.
He's absent-minded as a Tadpole;
as innocent as a new hatched chick;
as funny as a 2501b. songstress sing-
ing "Oh that I had wings like a
dove."
Dorothy Dwan is the school-maam,
easy to look at, hard to forget; and
there are Josef Swickard, Lionel
Belmore, Mary Carr and Bull
Montana also in the cast.
A mixture of laughs and thrills,
ending with an auto chase that
shocks you, grips you, and has you
gasping for breath from laughing.
1926 will be a big year for comedy.
"Stop, Look and Listen" will make
it bigger.
Pafh^picture
TRADE
w
MARIC
. NUVfiELyv/v
A Terrific Drama That Is
Being Lived Today!
The front pages of the newspapers are selling **Casey
of the Coast Guard^' for you»
Just look at them. Rum and drug traffic, smuggling of
aliens, — powerful organized efforts, and it's up to the
Coast Guard to stop them*
Pafheserial
f^^^-1 MAIIK
Battles are fought, men In the U. S^ service are killed, — to
defend the law. This story covers the inside lives of these
hardy men. It is amazingly thrilling, yet it's also amaz*
ingly true.
The title both tells and sells the serial. Your public will
want to see the Coast Guard as it is, in a drama that's
being lived today.
Pafhe serial
CHARLES R. ROGERS Presen
HARRY
a
DRIFTIN
You'll make more money
on this than any Harry
Carey picture you ever
played, because it*s a better
picture.
You don't need to look
for a better Western. There
aren't any.
You can't tell the half of it
until you see the whole picture.
Pafh^picture
TRADE
w
MARIC
THE
u ay, January_31, 1926
■c^al
DAILY
Dorothy Gish in
"Nell Gwyn"
: Wilcox Productions — British
National Pictures, Ltd.
ioTHY GISH DELIGHTFUL.
[CELLENT PRODUCTION,
: NE CAST, MAKE THIS
^ITISH-MADE PICTURE AN
JTSTANDING ACHIEVE-
ENT.
In her long career, she has
ver given such a performance,
isily her best work.
..No name well known here but
indle Ayrton fairly satisfactory as
ing Charles and Julliette Comp-
an American hitherto un-
lown, gives a striking perform-
ce as Lady Castlemaine. Others
limportant.
e of Story. .. .Comedy; based on
le historical character of Nell
wyn who sold oranges at the old
rury Lane Theater in London
hen Charles was King. How
harles is captivated by her rogu-
h wit, makes her an outstanding
ctress and incidentally his mis-
•ess, makes up this story.
The story has been treated in
amewhat an episodical manner
•hich culminates in Charles' death
fter one of the most striking se-
uenccs done of late. Here Dor-
thy portrays grief and anguish in
larked contrast to the comedy an-
cs which make up the greater part
f the film.
Director Wilcox has seen to it
lat there is considerable sex appeal
'hich includes an interesting shot
f Dorothy taking a bath in a large
arrel. Dorothy Gish has a beauti-
:1 back.
The picture needs editing and
tling to make it an outstanding
reduction for the American screen.
c Office Angle. .. .Dorothy Gish
; sufF.ciently well known to prove
draw. The title should also find
lany followers.
jloitation Dwell particularly
pon Dorothy Gish for whom you
m make extravagant promises
'ith a full knowledge that she will
ve up to whatever you say. She
; easily an outstanding comedi-
tine among American stars. Where
ou have the right kind of an audi-
nce, you can talk about Nell
rwyn, the famous street gamin
'ho became a King's mistress,
'ou have no other names to use.
action. .. .Herbert Wilcox; excel-
;nt.
thor Marjorie Bowen
nario Herbert Wilcox
neraman Roy Overbaugh
Jtography Superb and out-
tanding.
:ale. . . .Engl. during the reign
f Charles II.
igth Approximately 9,000 feet
"The American Venus"
Paramount
PLENTY TO CATCH THE EYE
WITH PRETTY GIRLS, FASH-
ION SHOW, SCENES IN
COLOR, A CUTE ROMANCE
AND SOME COMEDY HELP-
ING THE ENTERTAINMENT
ALONG.
Cast Esther Ralston and Law-
rence Gray well teamed pair of
lovers and sure to go big with
the romance devotees. Ford Ster-
ling not given very much in his
line, Kenneth MacKenna good.
Fay Lanphier, "Miss America" of
last year's Atlantic City bathing
beauty contest, has a small part.
Doesn't screen as pretty as she
really is. Others Edna May Oliver,
Louise Brooks Ca mighty good
looker), William B. Mack, W. T.
Benda.
Type of Story. .. .Comedy romance.
"The American Venus" is written
around the Atlantic City bathing
beauty contest and with a keen eye
for facts and figures, but mostly
figures. There are many fine speci-
mens of the "glorified American
girl," and as far as pictorial appeal
is concerned, the picture is a com-
plete satisfaction. There are girls
and girls and the tableaux in color
are distinctly artistic and enjoyable.
The plot in this case seems to hang
rather loose from the rest of the
fixings. The comedy is intermit-
tent and the romance rather an in-
terrupted affair and to cap it all
comes a comedy chase that is well
done at least even if it also seems
more or less of a disjointed part.
In spite of what fault you may
find with the make-up, the produc-
tion has entertainment value and
with such recommending angles as
a pretty heroine, a bevy of beautiful
and shapely girls, plus a good look-
ing hero — it can't go far wrong.
Story: Concerns the inability of
Mary Gray's father to make his
cold cream business pay. Chip, a
live-wire salesman, decides to put it
over by entering Mary in the
Beauty Contest, and if she wins to
have her credit her beauty to Gray's
cold cream. Then come the fashion
show, beauty parades, tableaux, a
mad dash to make the contest on
time, an accident, recovery, suc-
cess, marriage and that finishes it.
Box Office Angle Will no doubt
satisfy a big majority through the
available tie-ups with the Atlantic
City annual bathing parade and the
fact that the 1925 winner appears
in the film.
Exploitation. .. .Effective tie-ups and
the usual possibilities of display
afforded by the material in the pic-
ture will easily make this attrac-
tive. Fashion shows, local beauty
contests, beauty shop tie-ups and
the like can readily be arranged.
Good names to use, and stills of
Esther Ralston and Lawrence Gray
will go well in the lobby.
Direction Frank Tuttle; effective
usually.
Author Townsend Martin
Scenario Frederick Stowers
Cameraman J. Roy Hunt
Photography Good
Locale Small town-Atlantic City-
Length 7.931 feet
"Memory Lane"
Prod.: Louis B. Mayer —
Dist.: First National
ANOTHER SPLENDID JOHN
STAHL COMEDY OF MAR-
RIED LIFE. MANY SUBTLE
TOUCHES THAT MAKE THIS
OUTSTANDING ENTERTAIN-
MENT. DELIGHTFUL LIT-
TLE STORY CHARMINGLY
HANDLED.
Cast. . . .Eleanor Boardman sweet and
appealing as the wife. Conrad
Nagel thoroughly sincere and effec-
tive as the husband who strives to
win his wife's love. William
Haines good as the lover.
Type of Story. .. .Domestic comedy.
"Memory Lane" is as subtle and
pleasing a bit of entertainment as
anyone would want. It has a sim-
ple little story that probably
wouldn't get very far without the
unusually fine treatment given it by
Director Stahl. It is decidedly the
skillful handling that makes it so
charmingly sweet and interesting.
It has unexpected twists and with
each new bit comes a surprise.
Best of all is the ending which
comes as a decided surprise and
finds you wholly unprepared. But
it is the logical, only right ending,
for to have the husband give up
the wife whose love he has finally
won would be to spoil the illusion.
Stahl preserves it and leaves off
at the right moment with the hus-
band, wife and baby quite happy
and content. There is a baby in
this picture that is vvorth the price
of admission. One shot showing
the tot sound asleep in a high chair
and suddenly awakened, wholly un-
conscious of camera or audience, is
a gem. Stahl hasn't missed a trick
of audience appeal and his subtle
touches are noticeable in such bits
as a shot showing a gossipy neigh-
bor telephoning a bit of scandal.
As she reaches for the phone she
knocks over a miniature of the
three monkeys — hear, see and think
no evil. The story in this case
cannot be done justice in a brief
synopsis since it is wholly the ef-
fective treatment that makes it. It
concerns the marriage of a girl to
one man while she believes herself
to be in love with another and of
the other man's final plan to kill
her love for him so that she will
give her husband the love that he
has won and deserved.
Box Office Angle Decidedly fine
audience picture. It has all the
drawing power of a real audience
go-getter and will delight.
Exploitation. . . .You can make plenty
of promises for the entertainment
in store for them in "Memory
Lane." Played up in conjunction
with the song of the same name
and by boosting the names of
Eleanor Boardman, Conrad Nagel
and William Haines, plus John
Stalil's good direction.
Direction. .. .John Stahl; unusually
skillful.
Authors John Stahl and Benj.
Glazer.
Cameraman Percy Hilburn
Photography Very good
Locale Small town
Length 6,825 feet
Tom Mix in
"The Yankee Senor"
Fox
TOM AND HIS HORSE HAVE
IT PRETTY MUCH THEIR
WAY AS USUAL. NOT AS
MUCH ACTION BUT PLENTY
OF DOUBLE DEALING.
Star. .. .Steps out of character to do
a tango and otherwise participate
in a fiesta. Gets over several of his
good stunts but not as many as
usual.
Cast. . . .lony is Tom's chief support.
He saves his life twice. Olive Bor-
den, a dark skinned senorita who
falls for Tom. Francis MacDon-
old a curly headed Mexican villain.
Margaret Livingston a bright bit as
the dancer. Others Alec Francis,
Kathryn Hill, Martha Mattox.
Tyoe of Story. .. .Western; adapted
from Katherine FuIIerton Gerould's
novel, "Conquistador." Mix's lat-
est is probably a little fancier
from a production angle than the
majorit}' of his pictures. This one
has a fiesta done in colors and
Tom forgets about Tony and the
saddle long enough to cavort about
to the strains of guitars. But it is
better when he gets back to the
business of the plot. Tom can't
be convincingly at ease in fussy
surroundings. The plot itself is
the regulation trio workout with
the villain doing his darndest and
hero doing his best while the girl
waits around for the ultimate finish.
Tony plays an important part by
twice saving his master's life. A
great horse, Tony, if only his feats
were possible.
Story: Paul is the son of old
Don Fernando's disowned daugh-
ter. He inherits the Don's ranch
much to the disgust of Juan, who
was the expectant heir until Paul
put in an appearance. Business
of Juan plotting to kill off the un-
necessarj' Paul with the scheming;
making up the action and carrying
along while Paul is at the same
time having trouble with the Yan-
kee sweetheart he brought along
and the little native girl who loves
him. Exit Yankee sweetheart, Juan
and his desperadoes are given
their lesson and Paul is happy with
the little native girl.
Box Office Angle. .. .Good fare for
the Tom Mix fans and the general
crowd that likes the western type
of entertainment.
Exploitation Where you know
you can bring them in for a Mix
feature play up the star's name
prominently and tell them his horse,
Tony, has an important part in this
one. A trailer showing the color
scenes might further enthuse them
and you can mention the three at-
tractive girls appearing in Mix's
support: Kathryn Hill, Olive Bor-
den and Margaret Livingston.
Direction Emmett Flynn; satis-
factory.
Author Katharine Fullcrton,
Gerould.
Scenario Eve Unscif
Cameraman Dan Clark
Photography Good
Locale Southern California
Length 4,902 feet
m
i
!
i
FILMDOM'S
ENCYCLOPEDIA
1 92 6 FILM i
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i
i
1
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1
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i
1
I
1
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i
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i
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e
Refii
Oftli
Used Coiullj
ProducenlFil
mi
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I
FILM
t(
L
mmmMMmmmmmmmmmMmM^mMmmmmmmMmuMmmm^^
EAR BOOK
cognized
ce Book
Im Industry
NOW BEING
DISTRIBUTED
by Exhibitors^ Editors,
Film Folk Generally^
5rld Over
— Cloth bound for permanent use.
— Gold stamped — Nearly 900 pages.
—A mine of information.
— Authentic reference data on production,
distribution, exhibition and foreign
market.
— A year in the making.
— A ready reference guide to answer your
questions.
—1001 subjects of interest to everyone in
The Motion Picture Industry.
—Addresses of all Theatres, Studios, Com-
panies, Publications, State Righters,
Agents, Etc.
— A Complete Production Chart of all Pro-
ductions, with Producer, Director, Star,
Review^ Date and Footage.
— Filmdom's Encyclopedia.
— You'll find one everywhere.
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Im^l ■ ■ mi^# I Copy of the 1926 Film Year Book.
I ^ ■ ■ WW Herewith my cheek for $10.00.
NAME
/theatre
,. 'address
THE
i^<
DAILY
Sunday, January
Priscilla Dean in
"The Danger Girl"
Prod.: Metropolitan Prod. —
Dist. : Producers Dist. Corp.
PRISCILLA IN ONE OF HER
CLEVER CROOK GIRL
ROLES. YARN STRETCHES
THE BOUNDS OF PLAUSI-
BILITY BUT OFFERS GOOD
AMUSEMENT AND SOME
FIRST RATE SUSPENSE.
Star.... You just know that Priscilla
is tied up with the secret service
but you are quite content to watch
her bag of tricks and see how she
works it out.
Cast.... John Bowers a likable hero
and Arthur Hoyt his freak brother
who makes a study of fish. His
comedy interpolations not outstand-
ing. Gustave von Seyflfertitz good
as a butler who works in this
capacity while plying his trade as
a crook.
Type of Story. .. .Crook melodrama;
adapted from "The Bride," bv
George Middleton and Stuart Oli-
vier. A pretty girl in a bridal out-
fit coming in through a skylight at
midnight, into a handsome bach-
elor's apartment, begging protec-
tion— it certainly oilers an interest-
gathering beginning for the picture
and Director Edward Dillon main-
tains the same interest all the way
through, even when the story asks
a bit too much of your imagination.
Without requiring any explanation
and even after he had reason to
suspect the girl of being a thief, the
handsome bachelor permits her to
remain in his household. The plot
has been used before and the wise-
acres may suspect, long before the
denouement, that Priscilla is in the
secret service and merely working
on the trail of crooks who are after
the bachelor's famous collection of
rubies. Nevertheless, the develop-
ment casts all sorts of suspicion
upon Priscilla and with her night
prowling, slipping notes to hand-
organ grinders, etc., you have rea-
son to believe she may be a crook
herself. Of course, during her stay
in the bachelor's home, he has
time to fall in love with her so
everything is all set and pretty for
the clinch when the time comes
for Priscilla to expose the butler
and show her own badge.
Box Office Angle Good average
entertaiment that will satisfy the
general run of audiences. Pris-
cilla Dean's following will like it
first rate.
Exploitation. . . .This one can best be
boosted by playing up the opening
situation in catchlines. Say: "What
would you do if you were a bach-
elor and a girl in a bridal outfit
broke into your apartment at mid-
night and begged your protection?
See how it works out lin 'The
Danger Girl'." Use the star's
name prominently.
Direction. . . .Edward Dillon; all right
Authors .... Geo. Middleton and Stu-
art Olivier.
Scenario Finis Fox
Cameraman Georges Benoit
Photography Good
Locale New York
Length 5,660 feet
"Lure of the Wild" ]
Columbia — State Rights
DOG HERO PERFORMS THE
USUAL ANIMAL HEROICS IN
PLOT OF CONVENTIONAL
ORDER BUT WITH THRILLS
THAT SUFFICE FOR THE AV-
ERAGE CROWD.
Cast "Lightning," the dog hero,
an intelligent and well trained ani-
mal who will no doubt win his
audience. Jane Novak pleasing.
Richard Tucker the regulation
"other man" and Alan Roscoe the
business man husband who neglects
his wife. Others Mario Carillo, Pat
Harmon and little Billy Jean.
Type of Story Marital drama.
From the husband who neglects his
wife for his business to the vil-
lainous "other man" who meets
the usual "over the cliff" death,
"Lure of the Wild" runs true to
formula type and at no time gets
of? the beaten path. The introduc-
tion of the dog, Lightning, who
plays detective and otherwise does
remarkable feats, is intended by
way of variation but this, too, has
all been used before. It is Light-
ning that eventually tracks the
wicked one to the cliff's edge for
the well known finish. Director
Frank Strayer hasn't made a very
strenuous attempt to build suspense.
Even though the material was trite
there could have been a little better
sustained interest. The action runs
along at about the same gait all the
way but the occasional feats of the
dog, his protection of the little girl,
discovery of his master's murder
and his tracking down of the mur-
derer suffice for fair thrills.
Story: James Belmont goes
North with his little daughter be-
lieving Daniels, Ins friend, has
stolen his wife's love. Daniels
hires a man to kill Belmont but
the guilty one is eventually traced
and exposed by Belmont's pet dog
who had also secured a protector,
a native trapper, for the little girl.
How Daniels tries to secure the
child and force his attentions upon
Mrs. Belmont is followed by his
eventual death and the marriage of
Mrs. Belmont and the trapper who
had saved her child.
Box Office Angle Fair program
picture that can be used on the
regulation daily change program in
conjunction with good short sub-
ject surrounding program.
Exploitation Not a great deal to
talk about except the work of the
dog. Lightning, and you can in-
terest all dog fanciers by telling
them what he does and the im-
portant part he plays in the picture.
Use Jane Novak's name also.
Direction. .. .Frank R. Strayer; fair
Author Tom J. Hopkins
Scenario Not credited
Cameraman Geo. Meehan
Photography Good
Locale N. Y. — Northwoods
Length 5,570 feet
"The Reckless Lady"
First National
STORY PATTERNED SOME-
WHAT ALONG THE LINES
OF "STELLA DALLAS" BUT
LACKS THE FORCE AND AP-
PEAL OF THAT GREAT PIC-
TURE. HAS THE ADVAN-
TAGE OF BELLE BENNETT
AND LOIS MORAN AS
MOTHER AND DAUGHTER.
Cast. ... Belle Bennett gives a first
rate performance but the role
doesn't provide her with many big
moments. Too much weeping and
mooning and less live bits. Lois
Moran sweet and charming as the
innocent daughter. James Kirk-
wood not given very much to do.
Ben Lyon tries hard to be a "good
fellow" but he never forgets he's
•before the camera. Lowell Sher-
:ii.-^n the suave, well tailored roue.
Cliirlie Murray in a minor comedy
role.
Type of Story. .. .Drama; from Sir
Philip Gibbs' novL".. Following so
closely after "Stella Dallas," bear-
ing a resembling plot and with
Belle Bennett and Lois Moran
a,tiain playing mother and daughter.
"The Reckless Lady" cannot but
suffer in comparison. It has not
the appeal nor the conviction of the
former and althougii Howard Hig-
G:in has probably made the most
of the situations. There are occa-
sional touches that he might have
Handled better. The conclusion,
which leaves Lowell Sherman hang-
Ing on a vine overlooking a preci-
pice while a family reunion takes
pla'-t- within, may be all right tech-
nuaJly but it seems a bit of mis-
placed comedy. And at that Sher-
man hardly deserved the fate. Much
worse film villains have escaped
punishment.
Story: Mrs. Fleming is a reck-
less lady because she flits from one
t;ci]nbling resort to another. In this
way she supports herself and young
dautihter and at the same time
liicles away from tnie husband who
ycavs before had lound her with
the "other man," Count Fedor.
Just as little Sylvia is about to
happily marry a Grand Rapids fur-
niture salesman and have an ice-
box named after her, along comes
the Count and the long lost Col.
Fleming, her father. It looks
gloomy for a while but eventually
Airs. Fleming and the Colonel make
up their differences, Sylvia and the
furniture man are happy and the
Count is left hanging on the vine.
Box Office Angle.... Has its good
points and may please and amuse
even if some of the twists tax
jiKln:mcnt and common sense.
Exploitation .... You have the names
of Belle Bennett and Lois Moran,
who again play mother and daugh-
ter. On account of their similar
roles in "Stella Dallas," you can
play up this point and regarding
the storv talk about the woman who
_gji:iibled to save her little daughter.
Direction. ... Howard Higgin; varies
Author Sir Philip Gibbs
Scenario Sada Cowan
Cameraman Ernest Haller
Photography Good
Locale Monte Carlo
Length 7,336 feet
f
"Flaming Watei
Film Booking Offic<
OLD TIME "PENNY
LER" WITH MODERN
MINGS. STORY Q
FIELDS LOADED WIT
OFFICE HOKUM.
PRODUCTION FOR
HOUSES.
Cast Malcolm McGreg<
hard and makes a far-fete
seem fairly plausible.
Garon lends him able an<
tive support. M!ary C&r
live in her typical role of i
in distress. John Miljan p
heavy with an ability wort
better story.
Type of Story Th« scenari
lined up all the sure-fire b<
hokum for this one. But
no real story to go with ;
poor old mother fleeced
scoundrel selling worthl
stock. Her stalwart sailor
turns to find the old homesi
serted and mother washing,
neighbors. Then to Oil
hunt down the swindler and
him for his trickery. Lovi
est is literally dragged ii
here. A rich oil speculato
the way to the oil fields w
beautiful daughter. The her
her life. From then on th
forces. But later the villai
vinces the girl that the I
really the trickster. And s
lieves it — for no reason ex<-
make the picture run its n
footage. The only real kick
story is when the fake oi
comes in a real "gusher."
the business of the swindler
to double cross the hero out
property. He hires a gang
stroy the well. Several ati
are made. These attempts b
tiresome. The final punch
fetched, to say the least. T
from the gusher is so plentift
they are forced to dam it up
reservoir of drinking water,
villain sets the oil afire. The
gates are opened and the bt
oil surrounds the house contJ
the hero with his mother all
girl. A real melo touch is givt l g
windup by having the hero
the two women to safety
swings along a rope to the
opposite. Of course, the rol
burned through by the terrifii
of the blazing oil beneath — bu
until the hero has reached safej
great picture to thrill children
we cannot believe that the
ducers seriously intended thii
grown-up consumption. It is i
ing but Nick Carter of our c
hood delight placed in a mc
setting.
Box Office Angle. . . .You are the
judge if the above is what
people want.
Exploitation. . . .Play up the thrillr
max of a rescue from a bur*''
oil field. Also Mary Carr.
Direction Harmon Weight;
good as his material.
Author Lloyd Shel
Scenario Fred Mj
Cameraman William Mars
Photography G
Locale Oil fi
Length 6,591
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THE
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DAILY
Short Subjetts
l^y My Boy"— Roach— Pathe
A Good Comedy
; production. . . .2 reel comedy
•s a gloom chaser that should
tity of laughter out of your
Chase is seen as a dumb but
oung man who gets a job as
in the office of a man with
laughter he has flirted. Daugh-
et to marry an old widower
irst name is Charlie and when
is given to young Charlie to
to old Charlie, he thinks it
nt for him and accordingly
his employer's invitation to
So does old Charlie and all
;re is in the situation has been
out of it by Chase. Then old
finds out that they have
in the house and he, being a
1 member of the Volstead com-
calls a squad of policemen.
Charlie has a fine time then,
; several cases of liquor from
0 room and hiding them, which
3 in very amusing fashion. Al-
:r a good comedy.
r of the Day" — Fox — Imperial
Some New Gags
)l production. . . .2 reel comedy
1 the Navy and See the World"
slogan, but hero Harold Good-
ns the Navy to see his sweet-
father and get his O. K. on
rriage question. Papa is Con-
Alveria and Harold figures
St and cheapest way to get
3 via the Navy even if it does
year before they touch at that
Some fun aboard a battle ship
en Alveria where hero's first
comes when he is forced to
e captain's uniform while his
left to dry. How he is dis-
1 by the owner of the uniform
eatened with all sorts of court
s and handicaps in the pursuit
jirl's hand, provides some good
and ends in a whirlwind com-
ase wherein hero proves his
and wins not only the girl
father's approval and the cap-
handshake. Some first rate
Gray" — Max Fleischer— Red
Seal
Very Pleasing
if production 1 reel novelty
Co, the Inkwell clown, and
rtette render the old-time favo-
Joodby, Dolly Gray." With
orchestration, this should
everyone. The crowd at the
., New York, seemed to like
much this week. There is the
ntroduction, with Ko-Ko and
artette coming up out of the
jttle and assuming dramatic
;s; then the words are flashed
screen and the audience is en-
to sing together by watching
;le moving ball which hits the
as they are to be sung.
lot of fun out of it. Some trick stuff
has been used to afford a thrill, show-
ing the child being raised in the air
by a bunch of toy balloons after
which she floats over the city's
streets. A reward has been offered
for her return, and Alt collects it.
Good average comedy.
>ful Al" — Century — Universal
Good Comedy
)f production. . . .2 reel comedy
is an entertaining Century
y, featuring Al Alt. A little
out two or three years old is
;ed to considerable, advantage,
ime is not mentioned, but she
ite kiddie and seems to get a
"Time Flies" — Lupino Lane — Educ'l
Lane Is Funny
Type of production. .. .2 reel comedy
The plot of this comedy centers
about a watch. First we see grand-
father being saved in his youth by
the watch. In a duel, the bullet
meant for his heart hits the timepiece
and thus saves him. It is handed
down from generation to generation
and finally comes to a young lad
about to set out for the cruel city.
His mother gives him, besides the
watch, a little dove, in case he should
want to send a message home. The
parting scene is done excellently by
Lane. Of course, he goes to the
city, gets mixed up with a vicious
vamp and her scheming pal, who
plan to keep him in the family after
they find that his grandfather has
left his entire fortune to him and that
he can only be identified by the
watch. However, he escapes in time.
One extremely funny scene that is
probably one of the best things Lane
has ever done comes when he is
starving in the city. He has just one
dime and if he eats, he cannot sleep.
Finally, after many agonies, he de-
cides to flip the dime and if it comes
up "heads," he will eat. He flips.
And the dime comes down — ^into a
tough guy's cup of coffee. In vain
Lane tries to scoop it up with a fork
when the man isn't looking. Finally,
the fellow drains the cup. Also the
dime. A very funny bit of business.
Searchlight "B"— Urban-Kineto-
Red Seal
Diverting, Engrossing
Type of production. . .1 reel magazine
This magazine reel contains some
excellent material. Extremely inter-
esting experiments with liquid air are
shown first. Among these experi-
ments showing live eels being frozen
by immersion in liquid air and a
plum is frozen by t"he same method.
Next comes some views of flowers
unfolding from buds to full-blown
blossoms. These include tiger lilies,
narcissus, daffodils, anemonies and
roses. The third and last subject
deals with wild water birds and con-
tains some edifying shots of strange
and unfamiliar birds as well as some
known to all, such as the pelican,
kingfisher, etc.
Pathe Review No. 6
Interesting as Usual
Type of production. . .1 reel magazine
The ancient accomplishment of the
Indians, archery is dealt with in this
issue of Pathe's Review. Then comes
a botanical subject which shows the
Anderson Aster, the Chokecherry and
the Blazing star, all American wild-
flowers, in natural colors. By means
of the time-lapse camera, the flowers
are shown in different stages of
growth. A Tolhurst microscopic
study entitled "Enemy Submarines"
deals with the growth and anatomy
of the mosquito.
Mannix A Supervisor
Ed J. Mannix who resigned as gen-
eral studio manager for Metro-Gold-
wyn-Mayer the other day, will be-
come a supervisor of production
there.
First Nat'l Signs Mulhall
First National has signed Jack Mul-
hall on a five year contract . His
first featured part will be in "Mol-
asses."
Sixty from F. B. O.
F. B. O. will produce 60 features
this year. Joseph I. Schnitzer will
handle production detail, now that B.
P. Fineman has joined First Na-
tional.
Gruen's First for Fox
"A-1 Society," Fox's latest "East
Side, West Side" comedy, is in pro-
duction under direction of James
Gruen. This is Gruen's first for Fox.
Change Title on Griffith Film
"Get Off the Earth" has been se-
lected as the final title for the pic-
ture that Raymond Griffith will make
following "Fresh Paint."
Signs Washburn
Famous has signed Bryant Wash-
burn for "Wet Paint," formerly
"Fresh Paint," starring Raymond
Griffith.
Vidor Editing "La Boheme"
King Vidor is rapidly completing
the editing of "La Boheme" in which
Lillian Gish and John Gilbert are
starred.
Now Eva Novak with Roach
Eva Novak has been engaged at
Hal Roach's for the lead opposite
Glenn Tryon in a new comedy, under
direction of Fred Guiol.
Du Pont-Pathe Building Plant
The Dupont Pathe Film Manu-
facturing Corp. is erecting its own
office building here. More than 300,-
000,000 ft. of film are consumed in
this district annually.
Change Warner Titles
Changes in the titles of three pic-
tures now in work at Warners, were
announced this week.
"Outlawed," new Rin-Tin-Tin pic-
ture has been changed back to "Hero
of the Big Snows." Herman Ray-
maker is directing.
"The Grifters" will be known as
"The Little Irish Girl." This is the
next production in which Dolores
Costello will appear, with John Har-
ron, Dot Farley, Mathew Betz, Lee
Moran, Gertrude Clair, Joseph Dow-
ling and Henry Barrows in the sup-
port. Roy Del Ruth is directing.
"Leave It to Me," an original be-
ing directed by William Beaudine,
will be released as "The Honeymoon
Express." This will be Dorothy De-
vore's next picture.
Farnham Titling "Auction Block"
Joseph Farnham is titling "The
Auction Block" for M.-G.-M.
Bara in "High Explosives"
Theda Bara's two-reeler for Hal
Roach is "High Explosives."
Van Bibbers Again m Production
Once more Earle Foxe is "Van
Bibber" in the latest Van Bibber
comedy, "The Reporter."
Fox Gets Ingleton Library
Fox has just acquired the George
Ingleton research library of rare
books. Ingleton is in charge.
Porter in Hollywood
Verne Hardin Porter, editor-in-
chief of Paramount productions, has
arrived here with story material.
Helene Chadwick with Tiffany
Helene Chadwick signed a contract
to star in two pictures for Tiffany
Prod., the first to start immediately.
Roche to Write for Warners
Arthur Somers Roche, who has
been engaged by Warner Bros, to
write a series of original stories, will
arrive here about April 2nd, and will
remain all summer.
Cast on "Yellow Fingers"
Ralph Ince plays the leading male
role in "Yellow Fingers," in which
Olive Borden is starred. The cast
includes Claire Adams, Nigel de Bru-
lier. Otto Matieson, Armand Kaliz,
Edward Piel, John Wallace, Charles
Newton, Josephine Crowell and May
Foster. Emmett Flynn will direct.
STUDIO SPACE
For Independent Producers
Excellent facilities with every
convenience.
CALIFORNIA STUDIOS
1420-22-24 Beachwood Drive
Hollywood
Ji
t Mintz, Studio llgr
Phone HO -01 62
When in Hollywood
stop at
THE NEW HOTEL REGENT
Every room nuith Bath and Radio
■ A beautifully appointed moderately
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
i
THE
10
■c^^
1
DAILY
Sunday, January 31
/'
? • * '-^
Announcement
Extraordinary ! ! !
TEXAS GUINAN
New York's Greatest Favorite and
Broadway's Most Sparkling Personality
Will Be the
GUEST CONDUCTOR OF WISE CRACKS
(AT THE)
That will set the record for all revels
in the history of the Motion Picture Industry
2 -MARVELLOUS ORCHESTRAS— 2
100 STARS 100 TABLES
The Twelve
Movie Immortals
ASTOR HOTEL
SAT. EVE., FEB. 6th
Tickets $10— Tables Seating Ten $100
\
t
NAT ROTHSTEIN— Master of Ceremonies
Tickets (if there are any left) from Charlie Einfeld,
at Ist National, 383 Madison Ave., New York
t.,^J_
^a( January 31, 1926
DAILY
11
e|spaper Opinions
New York
' 'he American Venus"
Paramount
Rivoli
(■AN_» . * Is long. Probably
he in order to do full justice to
e;i.y and comedy, and since the bath-
es are the picture's great drawing
just as well to leave them in their
i it stands, the film has something
who want to laugh and those
lidl to gasp. * * •
tl MIRROR—* * * The result is
a about nothing and ''The American
," vith Esther Ralston in the name
ither, for the first time in her
, idrapes and reveals a lovely figure.
[]■ NEWS—* • • Although the plot
iHs. too silly to bother about, you
i it with good grace, for the story
only to amuse you. It should
liurpose, unless you're dreadfully
INg' JOURNAL— * * * Famous
asky tied up with the recent beauty
I iml the result is a bewildering suc-
ij)f events that range from artistic
ijto a Keystone comedy chase. * ♦ *
ING WORLD—* * * As a whole,
that "The American Venus" would
: been missed had it not been filmed.
the stills would do nicely for lobby
in a burlesque house, but patrons
5 disappointed. It is not risque.
ely stupid and tiresome. * * *
HIC— * * * While the story itself is
t's a plausible background for the
bf feminine pulchritude that adorns
And honestly and frankly, we
Iw so many pretty girls gathered to-
1 one film * * •
iLD-TRIBUNE— * * * Is a charm-
edy with some scenes in technicolor
!light the eye. At least three famous
s were concerned in the making of
vnsend Martin wrote the story, a
ficult task we should imagine. • * ♦
^JING TELEGRAPH— * * * Such
iing display of pulchritude has been
seen in any film house. There's no
bout — "The American Venus," with
ground of beauties, its inclusion of
Atlantic City contest, and its cast
lar favorites, spells dollar signs at
office until the negative wears out.
— Glorifying the more commercial
)f the Atlantic City Beauty Pageant,
nerican Venus" • « ♦ oflfers a some-
wildering mixture of slapstick com-
nely sentiment, gaudy spectacle and
clad bathing beauties. ♦ ♦ •
-• * * It is an expensive, jazzy
er incoherent affair running all the
n lavish costume displays in techni-
a slapstick automobile cha.se. As a
feature it will serve — though it
n that something a hit finer in tex-
]ld have followed the waves of pub-
ich preceded it. * * *
S— * * * This is an elaborate pro-
with a hit and miss story. Some
hotographic skill in the colored se-
is most ingenious. » * * But, after
; is no use taking this story seri-
I it is something that might have
itten as the production was being
^D — * * • It presents a raw and
desire to photograph scantily at-
mg women without any sensible or
le tendency to tell a reasonably
plausible story. Any nervous high
oy might have done the plot and
t a director in captivity who could
told the cameraman when and where
to shoot. * * •
bob and some gorgeous frocks. • • •
EVENING WORLD— * ♦ * "Dance Mad-
ness" is likely to accelerate gum chewing in
the audiences. It is one of those "intimate"
pictures — interpreted either way — with a small
cast and many bedrooms. * * *
HEI^ALD-TRIBUNE— * ♦ ♦ Mr. Nagel is
so obviously bent upon being funny, though
he perish in the process, that it seems likely
"Dance Madness" was intended humorously.
Both Nagel and the picture are about equally
unsuccessful. * ♦ ♦
MORNING TELEGRAPH—* • * Though
flimsy to the point of nothingness in plot,
it has been directed with such a light and
clever hand and is acted with such charm
that it is delightful — that is, it's delightful
to any one whose taste runs to such light
and charming bits as "The Trouble with
Wives," "Her Sister from Paris. » * ♦
POST — * * * Here we have most of the
sly complications of Lenore Ulric's "The
Harem," without, to be sure, many of the
indiscretions. "Dance Madness" is a movie
and it is consequently careful, with one eye
on the censor. * ♦ » "Dance Madness" serves
excellently as frothy entertainment of the
farcical variety.
SUN — * * * When it is desired to give
a drawing power to a script that doesn't
make sense or good nonsense the Metro-Gold-
wyn-Mayer Corporation dresses it up in lav-
ish, garish but striking costumes and parades
it before stunning, magnificent settings.
"Dance Madness" is consequently handsome-
ly festooned. * • *
TELEGRAM—* » * For hell hath no fury
like a woman scorned. Which is what
"Dance Madness" goes out of its way and
round ninety-nine corners to prove. The
way is long and the unexpected never hap-
pens. But there is plenty of fun and harm-
less entertainment en route. * * *
TIMES—* * * An extraordinarily beauti-
ful production which is equipped with a reck-
less sort of yarn that flounders along in a
mildly funny way and then becomes very
silly. It might have been a comedy, but it
is a farce that occasionally is fractious. * * *
WIORLD— * ♦ * Conrad Nagel is a correct
and excessively handsome young man with
a special gift for soulful scenes in the
movies. ♦ « » Humor, however, has been
denied him, which is probably the reason
why tie has been cast in this picture for a
rowdy clown in an all but slap-stick comedy.
POST—* » * Belle Bennett and Lois
Moran play sacrificing mother and loyal
daughter with great efTect in "Stella Dallas,"
so there is no particular reason why they
should not engage in a feeble imitation of
the same tearful situation in something en-
titled "The Reckless Lady." * * •
SUN—* ♦ ♦ With such a tried but untrue
story as "The Reckless Lady" offers for
delectation, Howard Higgins has done rather
well. * * •
^^ Despite silly sections and bad substitutes
' The Reckless Lady" is not uninteresting
program fare. ♦ ♦ ♦
TELEGRAM—* * * Piping a feeble and
a rather foolish echo to Sam Goldwyn's
"Stella Dallas." » * ♦
Belle Bennett, in different attire and a
Hohenzollern coiflure, is steered through
scene upon scene of tortured mother love,
while Lois Moran, again the unsophisticated
oflspring of an unhappy parent, finds her
domestic ties wreaking havoc with the course
of true love * * •
TIMES—* * * Rather reminds me of a
achoolboy's nervous rendition of "Casa-
bianca," as the incidents are set forth clearly
but in a tedious, unimaginative monotone.
Even the dramatic episodes are portrayed in
a conventional fashion, and are therefore
not in the least disturbing to spectators with
weak hearts. * » ♦
WORLD— * * * Throughout "Stella Dal-
las" this talented Miss Moran tripped gayly,
snuggled closely and sympathized lovingly
with the poor parent, Miss Bennett, who lived
only for her daughter's happiness. And here
in "The Reckless Lady," there is more, hours
more it seems, of the same. * * *
"Dance Madness"
M.-G.-M.
Capitol
ICAN— • * * The situation soon
into one reminiscent of "The
"The Guardsman" and such plays
sed personalities. The husband is
ool of so many times that he finally
t himself. * » *
r MIRROR—* • ♦ If you like your
;iyn served by other hands and
irem" in the same manner, the
ire you'll be able to survive this
nedy-drama of a youthful married
)set by Parisian allurements. » * *
ING JOURNAL—* * * It's a hght-
lining story, written for the screen
r Kaufman. The settings are quite
id Claire (Windsor) wears a new
"The Reckless Lady"
First National
Strand
AMERICAN—* * * Until the final reel
the story is straightforward and interesting.
The carnival scenes, with Lois Moran breath-
less with excitement, are well directed and
acted. After the frustrated suicide scene,
however, the story runs a little wild. * * *
DAILY MIRROR— With nary an apology
to "Stella Dallas," "The Reckless Lady"
unreels its vapid story ♦ * * featuring Belle
Bennett, Lowell Sherman, James Kirkwood,
Ben Lyons and Lois Moran. ♦ * ♦
DAILY NEWS—* * * "The Reckless
Lady," we think, is one of the best pictures
of the month.
The only fault we could find is that there's
considerable weeping in it, but then, most
women shed tears when they are having trou-
ble and Belle Bennett and Lois Moran, as the
reckless lady and her daughter respectively,
have a pretty wretchti time for a while.
« * »
EVENING JOURNAL— • * * Belle Ben-
nett is "The Reckless Lady." ♦ * * Lois
Moran is the daughter who shares her moth-
er's social ostracism. But there all resem-
blance to "Stella Dallas" ceases, for its
quite obvious that the scenario writer and
the director did their best to imitate the
appeal of that photoplay. * * *
EVENING WORLD—* * * The cast is
uniformly capable, but to Miss Moran go
the honors for the only strikingly excellent
acting. * ♦ » Few screen players have such
facility in expressing emotions by merel
changes of expression. * * *
HERALD-TRIBUNE—* * * Tells an in-
teresting story without managing to be in
the least an interesting picture. All of the
people in it seem to be doing what they are
doing because they were told to do so and
never because they happened to think of it.
* * *
MORNING TELEGRAPH— • * » With
a sure touch and the utmost delicacy in
handling the situations, Howard Higgin has
succeeded in making a photoplay that con-
tains none of the stereotyped impresses of
the rubber stamp and the scenes with little
Lois Moran in particular bubble with youth-
ful charm and spontaneity. Belle Bennett
once again plays the girl's mother. • • •
"The Skyrocket"
Associated Exhibitors
Colony
AMERICAN—* * * Although we seldom
found Peggy possessed more than ordinary
prettiness, there are many who consider her
beautiful. Her screen personality was not
particularly interesting but, under Marshall
Neilan's direction, she proved herself quite
a capable actress. ♦ * *
DAILY MIRROR—* * * Miss Joyce
makes an auspicious screen bow. She photo-
graphs beautifully in most of her scenes and
though her histrionic scope is sadly limited
in this flicker, she stands out as a well-de-
fined personality. • * *
DAILY NEWS— * • * She (Peggy Joyce)
can't act. She depicts the entire range of
emotions by a peculiar grimace like the
smile of a sweet invalid. If she was hired
for her talents as a clothes-horse, these
talents are wasted because the triumphant
costume of the piece is a gaudy business
made of pearls as big as Brussels sprouts.
* * *
EVENING JOURNAL—* * * Adela Rogers
St. John's story was a frothy recital of the
inner doings of Hollywood, but whoever made
the adaptation, and Marshall Neilan, who
directed, turned out an unsustained plot that
lacks conviction. • • ♦
EVENING WORLD—* * * Miss Joyce
is supposed to be the possessor of great
qualities of the "it" of personality. * ♦ »
"It" is present in "The Skyrocket" only
in limited quantities. The film is generally
creditable for a first effort, but it is not
nearly as "big" as the producers would have
us believe.
GRAPHIC—* * * There's a very good
box office story, well directed, plenty of
heart appeal, a peep behind the scenes of
a motion picture studio, and a good sup-
porting cast in addition to the glorious Peggy
herself. • * *
HERALD-TRIBUNE—* * * You won't
be disappointed in Peggy Joyce nor in her
first picture, "The Skyrocket." Both are
exactly what one would expect. • • •
MORNING TELEGRAPH—* * * Peggy
Hopkins Joyce in this role photographs well
and satisfies the slight demands made upon
acting. She wears her many rich costumes
with accustomed distinction and is as sure of
herself as a screen veteran. She is mag-
netic and appealing by reason of her physi-
cal frailness without, however, any warmth
or depth of feeling, but should make money
for the picture because of her pictorial value
and the publicity attached to her name.
* * *
POST — * * * The picture was directed by
none other than Marshall Neilan, who has,
apparently, lost his sense of humor somewhere
along the way. * * *
The star. Miss Joyce, goes through the
motions well enough and appears really de-
sirous of becoming a film actress. She also
wears a number of handsome gowns with
tifi CO www
SUN — * * * As a screen actress (Peggy
Joyce), the fair girl is 'way below par. She
has the self-conscious air of a newcomer about
her and seems to be playing the part of
the "great stage star who is making her
screen debut" rather than any character in
the story of "The Skyrocket." * ♦ ♦
TELEGRAM — A humorless, extravagant
and consistently unconvincing piece of cine-
matographic eflfort. ♦ • * Peggy is piloted
through the picture more or less as an ex-
cuse, it would seem, to display one decora-
tive costume after another. Of screen per-
sonality she has little, of natural film talent,
still less. But as a mannequin she is su-
preme. • • *
TIMES—* * * Miss Joyce's face is
seen continually throughout this production,
and considering this is her first film effort,
she gives a creditable performance. * * •
This is a fair diversion, the interest in
which is heightened by the scenes in Holly-
wood rather than by the trend of the tale.
WORLD—* * * Miss Joyce is now » • •
as well equipped in screen acting as are four
out of five of the old timers, and further-
more, she gives promise of a fine future.
Especially, I thought, did she seem gifted
with the ability to perform her serious
scenes with effect. • » *
"The Yankee Senor"
Fox
Rialto
AMERICAN— Tom Mix « • » seeks to
prove his versatility in "The Yankee Senor."
* * * Mix lays aside the famous gloves, the
glittering spurs, the always handy guns, and
becomes a fancy danced extraordinaire. » ♦ *
DAILY MIRROR—* * * The only differ-
ence betwen this and previous Mix flickers
is Tom dresses more like a musical comedy
cowboy than his wont ; dances a tango with
elephantine charm ; and surrounds himself
with three women, whose job it is to register
"I'm crazy for you." * • •
EVENING JOURNAL^* * ♦ As "The
Yankee Senor," » ♦ • Tom Mix tries to
do a Rudolph Valentino. And the result is
what might be expected if Rudy were to
do a Tom Mix. ♦ • «
EVENING WORLD—* • * Something
has happened to Tom Mix. Something revo-
lutionary I His current film ♦ • • suggests
that he had developed a "Latin lover" lean-
ing. For, believe it or not, in this film he
not only is supposed to be a half-breed with
a Mexican mother, but has no less than
three— count them, three — girfs contesting
for his aflfections and only one villain and an
assistant villain to overcome. * * *
HERALD-TRIBUNE—* * » The picture
is cut to the usual Mix pattern, though this
time the plot is less complicated than usual
and there is less action. In fact, the ex-
citement is confined to a few scenes at the
beginning and end of the film » • »
MORNING TELEGRAPH— • • • All the
faults and few of the virtues of the usual
Tom Mix pictures are present in "The
Yankee Senor," opened at the Rialto yes-
terday. The swift riding, sudden shooting
and magnificent scenery for which the Mix
pictures are justly famous play little part in
this film. » • •
PpST- * * * In the course of the pro-
ceedings, Mr. Mix rides the great Tony but
seldom, contributes one or two of his well-
known tricks and essays the tango. This
dancing, if it can be called that, is put upon
the screen in color and may be termed color-
ful. * * *
SUN — * * * Mr. Mix also gives his ad-
mirers a new stunt to talk about — he dances
gayly throughout a reel or so. The ter-
psichorenn sequence is done in color and is
rather effective. * • •
TELEGRAM—* • * In common with all
the recent Tom Mix pictures, some lovely
scenery has been used in the backgrounds,
and there are one of two good color effects
in the courtyard scenes of the old Spanish
hecienda. * * *
WORLD—* * • Practically no riding of
wild intensity has been inserted in the scen-
ario for Mr. Mix, who can only delight the
admirers of his horsemanship here by ex-
hibiting his dismounting ahilitiek. Tony,
the wonder horse, without his rider, does
his bit. » * »
Out-of-Town
"His People"— Universal
Colonial, Indianapolis
STAR—* * * Much of the picture's charm
comes from the characterization, the quaint
philosophy of the aged Corainsky and the tru«-
THE
-SH^
d
DAILY
Sunday, January 31
926
to-life setting of the Ghetto. ♦ ♦ ♦
TIMES — Although it has just a simple lit-
tle theme of home life, "His People" is so
human, true and magnificent in its realism
that it becomes one of the ten wonders of the
movie world. * ♦ *
"Infatuation"— First Nat'l
Capitol, Cincinnati
ENQUIRER—* * * The London and Egyp-
tian settings, the loveliness of Corinne Griffith,
the romance and drama of the story will read-
ily win popular approval. * • *
Allen, Cleveland
NEWS — The presence of Corinne Griffith
on the screen is quite pleasing enough to com-
pensate for many of the minor shortcomings.
* * * but it does not, however, cause one to
forget the obvious straining for effect which
is evident in certain chapters of this photog-
raphy. • * •
PLAIN DEALER—* * * not even Miss
Griffith's beauty saves "Infatuation" from be-
ing fairly dull for a good portion of the time.
* * *
State, Detroit
TIMES — • * * Pretty Corinne Griffith is
almost the whole works in the film feature en-
titled "Infatuation." Her director loses no
opportunity to keep the star's face close to the
camera, with the result that the plot is almost
obscured. • • •
Circle, Indianapolis
STAR — * * * The film was made from the
novel and stape play, "Caesar's Wife," by
W. Somerset Maugham, and gives Miss Grif-
fith more than her usual opportunity for emo-
tional acting. • • *
"The Iron Horse"— Fox
Monroe, Chicago
AMERICAN — * * * No two ways about it,
it's one of the greatest cinema plays ever pho-
tographed, and a great step forward along the
progress road. * • *
"Just Suppose"— First Nat'l
Capitol, Detroit
FREE PRESS — * * * The story is not
new, as tbe plot has been used on a dozen oc-
casions, but Barthelmess is just good enough
to lift is above the ordinary, and the artistic
settings and colorful photography will delight
the eve. * » • ...
TTME.'> — * * • has been produced in lavish
stvle, including a fine cast and closes with a
climax that is surprisingly novel. ♦ • •
"The Keeper of the Bees"— F. B. O.
Zaring's, Indianapolis
5XAR — * * * It is easy to see from this
picture why Mrs, Porter's books have sold in-
to the millions. The plot is a unique one, with
an altogether unlooked-for twist. • * *
"Lady Windemere's Fan" — Warners
Metro, Baltimore
AMERICAN — * * * Once more the movies
have done a marvel. They have taken that
essentially word-clever play of Oscar Wilde's
"Ladv Windemere's Fan," and made an es-
sentially action-clever comedy of it. * * *
Circle, Cleveland
NKWS — Mr. Ernest Lubitsch, one of the
surprisingly few motion picture directors who
have the courage to reflect on the screen their
beliefs that cinema audiences possess at least
a smattering of intelligence, has laid at the
feet of the multitude another artistic photo-
pl,-iv. ♦ ♦ •
PLAIN nFAT.ER — * • * is liighly recom-
mended, not onlv because of its simplicity with
a finely maintained suspense, but because it
is tirusiially rood entertainment. * * *
PRESS — * * *TTere is suave and subtle
filming. The result is sophisticated and in-
telligent. The characters of this high-society
play actually seem human. • • •
"The Lure of the Wild"— Columbia
Garden, Milwaukee
SENTINEL—* * * is doubly fortunate, for
not only does it boast a cunning youngster
in its cast, but a clever dog as well, both of
whom help to tide over a dizzily melodramatic
plot and prosaic situations.* * •
"Mannequin" — Paramount
Century. Baltimore
NEWS — * * * Tt is good old melodrama of
the lost cbeeild, filled with fancy clothes and
imposing scenery. All of which has been in-
tellicently directed by James Cruze. • • •
SUN — After looking at Fannie Hurst's
"Mannequin," which won the $50,000 offered
by a weekly magazine, we shudder to think
how bad the other entries in the contest must
ha\'e been. Our own valuation of the story
would amount to about $1.47. * ♦ *
"The Masked Bride"- M.-G.-M.
Orpheum, Boston
GLOBE—* * * The story of a stirring
drama of adventure, mystery and underworld
plot mainly set in the spectacular cafes of
Paris in the strange haunts of the Apaches.
"The New Commandment"— 1st Nat'l
Wisconsin, Milwaukee
SENTINEL— * ♦ * Fortunately for the
story, which has any number of senseless
complications, it was produced by Robert
Kane, who has spared nothing to give it an
elaborate background and a cast of distin-
guished principals. * * *
"Old Clothes"— M.-G.-M.
Strand, Cincinnati
ENQUIRER-* * * The story of "Old
Clothes" is as juvenile as the star (Jackie
Coogan). The comedy is as broad as a church
door, but the fact remains that it is good for
many a laugh. And what more can one ask?
"The Phantom of the Opera"- Univ.
St. James, Boston
GLOBE — In the splendid presentation of
this operatic fantasy Lon Chaney is highly
effective as the half devil who holds ghostly
sway.
POST— • * * a wonderful love story,
screened in the midst of some of the biggest
thrills ever produced, a baffling mystery told
amid gorgeous scenes. * • *
"The Road to Yesterday"—
P. D. Corp.
Keith's, Cleveland
NEW.S— * * * Mr. De Mille would do well
to go back to the di.nmond-studded bathtubs
ind forget all contemplated attempt to reveal
further the secrets of G^d's kingdom. • * *
PLAIN DEALER-* * * Magnificent back-
'^rounds and gorreous costumes there are ga-
lore. Tbe«e. with a story that is not startling-
Iv new but is fascinating and well told, make
"Road to Yesterday" exceptional film fare.
» ♦ *
TIMES-* * * Tt is tnilv an epochal ad-
vance in motion picture arbie^^ement and a ro-
mantic, anpealinc and delightful triumph of
screen art. * * •
Strand. Detroit
FREE PRESS—* * * introduces the sub-
iect of reincarnation in an interesting way.
tending to show that lovers of the present day
were also lovers back in the days of the sev-
enteenth century, and their experiences at
that time provide some of the most interest-
inr^ spf.,Tpc; ever filmed. * * *
NEWS—* • * _ Cecil B. De Mille pours
forth his usual lavi^hness and to top it all off
he staces a train wreck scene that will knorV
a lot of boys and girls out of their seats. * • *
"Sally, Irene and Mary"— M.-G.-M.
State, Boston
POST—* * ♦ There may be no subtleties
nor any pretense at art in this picture, but it
is a perfect box-office film. There is plenty
of colorful atmosphere. * * »
Tea Matinee
Findley, Ohio — With the showing
of "East Lynne" at the Majestic a
series of tea matinees was arranged
through co-operation with a number
of local merchants.
Barry Curran Resigns
Barry Curran has resigned as pub-
licity head of Columbia Pictures.
Presentations
A feature dealing with the Tnan-
ner in which first-runs build their
programs and written from the an-
gle of one who sits out front.
Designed solely for the purpose of
coyiveying to exhibitors ideas to be
used in developing their own shows.
Colony
Unit No. 1. — Overture: "Musical
Tid Bits," introducing Matilda Lo-
cust, solo pianist. Time, 5 minutes.
Unit No. 2. — C o 1 o n y Current
Events. Time, 10 minutes.
Unit No. 3.— "Plain Beach Frolics"
featuring Jimmy Carr and his orches-
tra. Setting: Shore resort atmos-
phere with appropriate backdrop, dec-
orative garden wall, flowers, wicker
furniture, girls in sport costumes and
men in dark jackets with white flan-
nel trousers. Numbers: 1. "Florida,"
entire company; 2. "Doctor of Mel-
ody," Jimmy Carr and his orchestra;
3 Dance Don Apeno and Mae; 4.
"Then I'll Be Happy" and "Louis-
ville," the five Locust Sisters; 5. "I
Love My Baby," Jimmy Carr and his
orchestra; 6. Dance, Norma Gallo;
7. "Boots" and "Who," Jimmy Carr
and his orchestra; 8. Dance, Norma
Gallo; 9. "Skyrockets," Ralph Soule
with entire company. Time, 25 min-
utes.
Unit No. 4.— Feature: "The Sky-
rocket". Time, 80 minutes.
Unit No. 5. — Organ solo. Time, 3
minutes.
Strand
Unit No. 1. — Overture: "March
Slav," Tschaikowsky. Time, 8 min-
utes.
LTnit No. 2. — Strand Topical Re-
view. Time, 8 minutes.
Unit No. 3. — Joseph Plunkett's
"New Mark Strand Frolics." (a)
The Six Empire Girls, dance number,
(b) Jack Smith, the Whispering Bari-
tone, in popular songs. Accompanies
himself at the piano, (c) "Song of
India." Peter Higgins, tenor, and
Amelia Allen, dancer. Setting: Hig-
gins, in Egyptian costume, seated
upon dais which is draped with gold
cloth, canopy of gold cloth with
slave attendant standing by. Rear
curtain parted in triangle revealing
dancer with green and amber light
coming from concealed point at floor.
Green and amber lighting on setting
to left of stage. Soloist renders num-
ber while Miss Allen dances. (d)
Borrah Minnevitch, harmonica vir-
tuoso, (e) "Then — and — Now." Sec-
tional backdrop composed of six
pieces and representing Fifth Ave. in
the 80's. The Polka and Schottische
performed by Mile. Klemova ; v
Bourman and Strand ballet co: »
tired in quaint costumes of the Wf^t
Second part: six girls place {5,.
selves in centers of backdrop s M
each section revolves, revealinj "■
Ave. today and six dancing
Five short dancing numbers Igj
Time, 28 minutes. '
Unit No. 4.— Feature: "The Id.
less Lady." Time, 75 minute
Unit No. 5. — Organ Solo. T
minutes.
Song Car-Tune at Capito,
"Dolly Gray," a Song Car-Tu te-
leased by Red Seal coraple|}
week's run at the Capitol toniglj
is Unit No. 9 and the final nilia'
on the program.
Objects to Theater Openb
Woonsocket, R. I. — Strenuou ib.
jections to the reopening of theSlnd
have been raised by Mrs. Willi }.
Smith, president of the Trinity ab
and various women's organiza is,
The Strand burned down New ^ -'s
Day and plans are being made e-
open the house. The objections re
that it permitted children to ajid
unaccompanied by elders and tljit
was a fire trap. |
$250,000 N. C. House
Wilson, N. C. — Plans have
completed here for the erection
new theater to cost $250,000 andu
over 1,000 by Dr. Saliba. It is h
to have the house ready by the ;l
of November.
Oliver Signed by Famous \
Hollywood — Guy Oliver has
signed for a character role in
Blind Goddess," which Victor F
ing is directing for Paramount, ^ji
tured players are Ernest Torre]
Jack Holt, Esther Ralston and Lcl
Dresser.
"PUBLIC SERVICE'
Adventure speakers froi
Far places, or films onl]
I
Bureau of Commercial Economics
1108-16thSt. N.W. Washington. D.C
lllililllilllllilllll
lllllllllllllli?
Schools, Churches and Clubs
using Motion Pictures Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wahash Ave., Chicago, III
Unrivaled for service and quality
Eastman Positive Film, constantly
subjected to drastic tests that must
prove it right, is unrivaled for the serv-
ice it renders and the photographic
quality it gives.
It carries quality from studio to
screen.
To make sure pictures are printed
on the genuine look in the margin
for the black-lettered identifica-
tion, "Eastman" "Kodak".
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
1
Nobody ever believed there /
could be Such an astonisher/
JOHN M^CORMICK^
tesents
^n het gi-eaUsi comedy achievement
O
Qida^ied Pum ike
Pamouf musical
turned f irium^h
l\f
w"
3^
w
James Monltfomo^T
H4ny Tieirney
0.^ Joseph M^caithy
-i* LLOYD HU0HE9
GEORGE K- ARTHUR
WCHMUiE MURRAT
tiietcie4 bif
ALFRED EGREEM
JUNE MATHIS
Sditorial Direciof
H ni/>i ikiuoxuil^
4'
fictttte
Dotionol
Ihe world's greatest rashionishow.
/r
iTHE
irAdstreet
FILMDOM
7teVi^OOm%
Authority
L. XXXV No. 26
Monday, February 1, 1926
Price 5 Cents
VISION
By DANNY
.ooking ahead. Two or three
rs. And trying to visualize
picture business.
\ keen observer — an old
er in the business — thinks it
1 look like this :
\. closer co-operation and
■rking arrangement. Between
ee of the largest corporations
the business.
A.nother very large corpora-
n formed from several exist-
j large corporations in pro-
cing and distributing. The
dership in the hands of the
)st aggressive of the execu-
es not identified with the
mer group.
* * *
A. working arrangement, along
ry broad lines, between these
o huge organizations. With
^ard chiefly to production and
itribution costs. Neither of
;se large organizations inter-
;ed in theaters which are not
first or second run impor-
ice. With the third run
d smaller houses, as well as
houses in very small com-
mities, to operate practically
they do today.
* * ♦
A. broader market in America
• first class pictures made
road ; with considerable rep-
sentation from England, Ger-
my and France. A number of
table players from American
idios working abroad. The
velopment of artists for Am-
ican companies chiefly feom
■eign countries as well as an
ditional number of directors
d producers from over-seas.
* * *
This is how this man visual-
is the industry within two or
-ee years. Whether his vision
11 become a fact; what, in ac-
ality, will occur, remains to
seen. Certainly his idea is
:eresting. And well worth
itching.
The Month's Pictures
What January Brought Forth in the
Way of Interesting Productions
— A New Feature
A resume of current productions
will appear month by ynonth in THE
FILM DAILY. Pertinent comment
on January revieivs folloivs :
The month brought to Hght such
features as Herbert Brenon's "A Kiss
for Cinderella" with Betty Bronson,
of "Peter Pan'' fame playing the role
of imaginative little slavey whose
dreams send her into realms of lux-
ury and beauty. Elegant production
but not the entertainment that
"Peter Pan" was.
Taking them in the order in which
they were reviewed, next conies
"Bluebeard's Seven Wives," a story
about moving picture folks, full of
good laughs and should please im-
mensely.
Fox's "First Year," an adaptation
of Frank Craven's delightful stage
(.Continued on Page 6)
Missouri Tax Off
Gov. Baker Abandons Referendum
Scheme on 10 Per Cent Measure
— Strong Criticism Responsible
Jefferson City, Mo. ■ — Governor
Baker on Saturday announced the
abandonment of the plan to submit
a constitutional amendment at the
November election to create special
tax funds for public education. He
had planned to include a ten per cent
[tax on amusements and tobacco.
Explaining his action, the Governor
says :
; "I don't often quit and I don't like
to give up but I received adverse
criticism on this proposal and have
decided not to submit it in this form.
I undoubtedly will have something
to submit to the next Legislature in
January, 1927, but don't know yet
what form it will take."
Conference Ends
1,200 Attend Nat'l Board Luncheon
— Many Stars Present — "New
Day" in Pictures Discussed
The National Committee for Bet-
ter Films and the National Board of
Review terminated their three day
annual conference with a luncheon at
the Waldorf on Saturday at which
about 1,200 were present.
; Among the stars in the audience
w.re Mae Murray, Milton Sills, Dor-
bthy Gish, Doris Kenyon, Norma
Shearer, Edna Murphy, May McAvoy
and Johnny Hines.
(Continued on Page 6)
Barbara LaMarr Dies Suddenly
Los Angeles — Barbara LaMarr died
suddenly at her home in Altadena
Saturday afternoon. She had been
ill for several months, complications
having set in following a nervous
breakdown.
Harold Shaw Killed
Los Angeles — Harold Shaw was
killed here Saturday morning in an
auto accident.
Hunting New Faces
Warners Letting Certain Players Go
and Hiring Others in Constant
Search tor Unknown Talent
Hollywood — It is understood that
the Warners are not exercising op-
tions on some of their stock and feat-
ured players. Two or three have al-
ready disappeared from the Warner
ranks and others whose contracts
still have some time to run will like-
wise go when their agreements run
out.
These frecjuent changes are trace-
able to a desire on the part of the
Warners to secure hitherto unknown
talent and develop these men and
women into box-office bets. This
policy is not entirely new with the
organization. Promising players and
directors have been signed on short
term contracts with a series of op-
tions. Usually, the options have
been exercised several times in order
(Continued on Page 6)
Beaudine Resigns
Los Angeles — William Beaudine
has resigned from Warners.
Six New Houses
To Be Built in "Windy City"— Five
Will Represent Investment of
$5,400,000
Chicago — Plans for six new large
theaters are developing in many parts
of Chicago. At Ashland and Milwau-
kee, a $2,000,000 development is con-
templated as soon as the Ashland
Ave. widening project is accom-
plished.
At Ogden and Ashland Ave. a lar-
ger development is planned.
Two large theaters are announced
—a $2,000,000 project on 7Sth St. on
a site covering the block from Essex
to Kingston Av., and a second at the
southeast corner of Main St. and Dix-
ie Highway, Homewood.
The Homewood, costing $650,000,
and containing 1,500 seats, will be de-
(Continued on Page 6)
Columbia Signs King Meighan
King Meighan, brother of Tom,
has been signed by Columbia to star.
Meighan was introduced to trade and
newspaper editors at an Astor lunch-
eon Saturday.
Shutdowns
Colorado, Indiana, Iowa, Nebraska,
N. Y., Washington, D. C,
Against Closing
E aitor leaders in five states and
one important city see no good rea-
son for closing their theaters in the
summer in keeping with the policy
adopted last week by the M.P.T.O.
of Maryland. That organization, as
noted, will darken all of its houses
the first two weeks in July when
"dog days" hit Maryland at their
wors'.
]•' response to communications
sci: out broadcast by THE FILM
D.' .Y, there reached New York
Sa diiy ten replies, by wire and
mai'. Colorado, Indiana, Iowa, Ne-
bras a and the city of Washington,
thr^ gh their respective exhibitor
pre ienls, come out flatly in opposi-
tion o the plan. Minnesota and Ohio |
are \ jv it, although W. A. Steffes can 1
offer no official statement and Wil-
liam James doubts if all exhib.itcrf
will act in unison. North Carolina
offers no clue to its policy while Ok-
lahoma points out small town thea-
ters there close anyway.
The reports in detail follow:
Colorado
Denver — H. E Huffman, president Colo-
rado M.P.T.C:
"Colorado is so cool that many picture
theaters do their best business during thf
summer. The world comes to Colorado tc
cool off. Therefore, we have never con
sidered closing."
Indiana
Indianapolis — Frank J. Rembusch, prea
dent of the Indiana M.P.TjQ. :
(Continued on Page 6)
Miles Theater Hearing Today
Minneapolis— The final hearing on
issues involved in the case of stock-
holders and former stockholders of J
the Miles Theater Co. against M. L. 1
Finkelstein, M. L. Ruben and William
Hamm, officers of the Twin City
Amusement Trust Estate, is sched-
uled for today.
Float Issue on Paramount Studio
Prudence Bonds Corp. are floating
an issue of $M00,000 on land and
buildings of the Paramount studio,
Long Island City, held by the Sen-
eca Holding Corp., which leases it at
1233,000 annually.
New House for Jersey City
The Academy Theater Corp. of
Jersey City has closed a deal through
Godnick & Freeman, 32 Cort St.,
Brooklyn, to erect a 1,800 seat house
in Jersey City which will cost around
$425,000. Henry L. Mulstein was
the broker.
J \
THE
Vol XXXV No. 26 Monday, Feb. 1, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FiOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
ijranite 3980. London — Ernest W. Fredman,
1 he Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
(These quotations are as of Saturday)
Balaban & Katz Not quoted
Eastman Kodak ..109^ 109?^ 1095^ 100
Fam. Players 117^ 115^ 117J4 15,500
Fam. Play. Pfd. ..12254 12154 122^4 300
Film Inspection Not quoted
First National Not qiloted
Fox Film "A" .. 80 79H 80 3,000
Fox Theaters "A" 3214 315^ 315^ 1,600
Intern'l Projector Not quoted
Loew's, Inc 39% 38M 39 1,000
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp. 20 1954 19J4 1,200
Pathe Exch. "A" 7954 7954 7954 600
Skouras Brothers Not quoted
Stan. Co. of Am Not quoted
Trans-Lux Not quoted
Universal Pict Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers 13Ji 135i 135i 1,000
Warner Pictures Not quoted
New Film Boards in Canada
St. John, N. B. — A Film Board of
Trade has been organized here with
the following officers: president, R.
G. March, (Fox); vice-president, P.
J. Hogan (Famous); secretary-treas-
urer, W. A. Sault (Universal). J. S.
O'Loghlin, general manager of Fox
in Canada, presided over the election.
Vancouver, B. C. — A Film Board
of Trade has been organized here and
the following offi,cers elected: presi-
dent, G. M. Ballantyne (Fox); vice-
president, Jack Welch (Canadian
Educational) ; hon. secretary-treasur-
er, J. E. Archer (First National).
C. R. Dippie, 553 Granville St., has
been appomted executive secretary-
treasurer. The Film Board represen-
tatives on the Board of Arbitration
are R. A. Scott (Canadian Universal)
C. C. Kenning (Regal) and R. W.
Wilson (Warner).
May Form Additional Film Guilds
Intern'l Film Arts Guild, through
the medium of Collier's Weekly, will
attempt to organize subsidiary Film
Guilds in other cities. A governing
board now embraces Fannie Hurst,
Sidney Olcott, Robert E. Sherwood,
John Cohen, Jr., Quinn Martin,
Ralph Block and Anita Loos.
New One for J. & H.
Portland, Ore. — Portland will soon
have a new theater to be operated by
Jensen & Von Herberg, as soon as
a suitable site can be determined upon
and plans prepared.
Acquires a Second in Seattle
Seattle — Mrs. S. Z. Williams, own-
er of the Yesler, has bought Jos.
Bradt's Good Luck on Jackson St.
Bradt will relocate either here or in
Portland.
Bloomer Now Has Three
Belleville, 111. — Noah Bloomer, who
recently took over The Gem, Mascou,
tah, 111., and the Gem, New Baden,
111., will rename both the Rex, to con-
form to his Belleville house.
Another West Bronx Theater
A theater project is planned for
the West Bronx section on a plot on
the west side of White Plains Ave.,
about 200 feet north of 216th St.
It was sold by the Marant Realty
Corp. to John A. Lauria of Lauria
Bros. Construction Co. The buyer
plans a picture theater.
Cohen on Brooklyn Eagle
Julius Cohen, filrn and dramatic
editor of the New Yorker Staats-
Zeitung and New Yorker Herold, has
taken over theater advertising of the
Brooklyn Daily Eagle.
Tom Byerle Improving
Kansas City — Tom Byerle, First
National manager here, is reported to
be slightly improved, by physicians at
Research hospital. He has been criti-
cally ill with typhoid fever.
On Broadway
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — "The Red Kimona"
Cameo — Today — -"Dr. Jekyll and Mr.
Hyde"
Tuesday— "A Woman of Paris"
Wednesday — "Male and Female"
Thursday — "Dr. Jekyll and Mr.
Hyde"
Friday — "A Woman of Paris"
Saturday — "The Last Laugh" and
"Cranquebille"
Capitol— "The Black Bird"
Cohan— "Ben Hur"
Colony — "The Skyrocket"
Embassy — "The Merry Widow"
Loew's New York — Today — "Hands
Up!"
Tuesday — "The North Star" and
"The Little Giant"
Wednesday — "Lord Jim"
Thursday — "The Pleasure Buyers"
Friday — "Lover's Island" and "Six
Shooting Romance"
Saturday — "Soul Mates"
Sundaj' — "Rocking Moon"
Loew's State — "Mike"
Mark Strand — "'Memory Lane"
Rialto — "The Wanderer"
Rivoli — "The Song and Dance Man"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Just Sup-
pose"
Next Week
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — Not yet determined
Cameo — Not yet determined
Capitol — "The Auction Block"
Cohan— "Ben Hur"
Colony— "The Sky Rocket"
Embassy — "The Merry Widow"
Mark Strand — "The Grand Duchess"
Rialto— "Moana of the South Seas"
Rivoli — "Behind the Front"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Lady Win-
dermere's Fan"
Dorothy Phillips Joins M.-G.-M.
Hollywood — Dorothy Phillips has
been engaged under a long term con-
tract by Metro-Goldwyn-Mayer.
Harry Bernstein on Sales Trip
Harry Bernstein, sales manager of
Red Seal Exchanges, leaves today
for a sales trip to Chicago and sur-
rounding territory. He will be gone
a week.
Wilton Elected Alderman
Hamilton, Ont.— H. E. Wilson
manager of the Strand, has been
elected alderman for Ward One in the
Hamilton City Council for 1926.
liiiiiiiiiiiiiiiiiiiiiiiiiiinniiiiiiiiiniiiiinini
^^btAathii^
Utmost in Screen Brilliancy
FEBRUARY 28th
illUDIHIIiillllllillllllllDlilillllliJIlililllllillillilllllllilli^
Al Parker Here
Al Parker, director of Douglas
Fairbank's latest production, "The
Black Pirate," is here from the
Coast. At the McAlpin.
Sascha May Resume Production
Vienna — It is reported that Sascha
will again start producing, also the
"Vita."
For Service & Economy
Forward Your Film Shipments
Through
I EDWIN O'BRIEN, INC.
Foreign and Domestic For-
warders, Customs Brokers, In-
surance Agents
I
218 West 42nd St.
New York City
Telephones: Wisconsin 0109-6969
Cleveland Dinner Tonight
Cleveland — The Cleveland
Exhibitors Assn. will hold its
dinner dance tonight at the
Box.
Off on Sales Trip
Louis L. Mayer and Ben Tol
of Sierra Pictures left Saturday
an eight weeks' trip.
Hal Roach
mitUtf
TUs is a 'Cornerblock' cut funudu> <
KKEE for all Pathecomedies at yoi|
exchange.
Negative Developing
and Printing
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^«L
THE
IF
i<'ebruary 1, 1926
i^E^
DAILY
MMMmmmmmmmmMmMmMmmmmM^M^^mMmmm^^^
J. S. GRAUMAN
presents
"THE
CHARLESTON
tn
SIX LESSONS"
with
Clear and Explicit Instruction
by
ARTHUR MURRAY
The man who taught the Prince of Wales
and 400,000 others
Scenario and Titles by Morrie Ryskind
A series of six one reelers \
that is guaranteed to teach \
\ your patrons the Charleston \
\ and allow you to cash in on \
\ the greatest craze in America
I today.
A sensational comedy
\ novelty that is shuffling your
\ feet when it isn't tickling
I
I
1 your ribs!
I
For Territorial Rights Wire
M. D. WEINBERGER, Sales Mgr.
J. S. GRAUMAN, Inc.
117 West 45th Street
New York City
I
I
I
I
I
c
i
i
i
I
I
I
I
I
I
i
m
V
WeVe proud to reprint;;
Variety
"Nell Gwyn"
Presented by British National Pictures,
Ltd., starring Dorothy Gish. From the
itory of Marjorie Bowen. Scenario and di-
rection by Herbert Wilcox. Special pre-
sentation at the Ritr Carlton Hotel Jan. 25.
Running time, 82 minutes.
Nell Gwyn Dorothy Gish
King Charles II Handle Ayrton
Lady Castlemaine Juliette Compton
Mrs. Gwyn Sidney Fairbrother
Toby Clinker Judd Green
Dickon Edward Sorley
This English screen production of "Nell
Gwyn" is going to lead a great many
people to believe that they have discovered
a new Dorothy Gish. But she is the same
Dorothy Gish as always, but here at last
has come a part that gives this consum-
mate screen player a chance to really show
what she can do. "Nell Gwyn" on the
screen as played by Dorothy Gish is going
to do as much to bring Miss Gish back as
the presentation in this country did to bring
Pola Negri to these shores and to make a
screen star of her in the American sense
of the word.
As for "Nell Gwyn" itself and as repre-
sentative of the advancement of British
photopl^ production, it 'simply goes to
prove that the English have grasped the
idea of sexy stuflf and proceeded to undress
their players — or, at least, some of their
women players — and if not to actually un-
dress them, at least give the suggestion of
imdress. That Nell was the mistress of
the king is not left to the imagination,
even though it is not expressed in so many
words in a sub-title; but the action conveys
the story completely.
In the high spots (the de luxe houses)
"Nell Gwryn" should get money, and a lot
of it. The picture as it stands could go into
any of the Broadway hooises and go for
two weeks, taking in the biggest house.
Just what its fate will be in the smaller
houses is going tjo be something of a ques-
tion, but the chances are that Dorothy
Gish's name and her extr*aordinary per-
formance here will bring it through a win-
ner. True, it is a costume picture. One
knows what the aT^erage exhibitor says about
"those French Revolution pictures" (to the
exhibitor anything in costume is French
Revolution), but this one seems to have
enough of that something in the sex line
to overcome the costume handicap.
A pretty touch of sentiment about the
presentation of the story. The little open-
ing and closing shot of St. Martin's, London,
with the tolling of the chimes, is most ef-
fective. The story takes Nell as an oratige
girl at the door of the Drury Lane, her
gamin battle for existence amid poverty,
her meeting with King Charles, her rise as
his mistress and her unfailing loyalty to the
people from whom she sprang and the
monarch to whom she remained true, even in
death.
All is tofd with a touch of comedy amid
hJptoric fact. The clash between Lady*
Castlemaine and Nell for the affections of
the King is the principal theme. The bit
with Nell on the stage of Old Drury, bur-
lesquing in exaggerated costume the aflfec-
tions of Lady Castlemaine, is superbly
handled.
As a matter of fact, there isn't a single
fault to be found with the direction of the
picture in any manner.
But it is to Dorothy Gish that the great-
est tribute should be paid. Superb isn't
the word that fits her performance ; tremen-
dous would possibly more actually convey
the work she does. She is at once Gish,
Pickford, Negri and Swanson in one. In-
cidentally, Juliette Compton as Lady Castle-
maine is a bet that shouldn't be overlooked,
for that girl looks like a million dollars, and
she can troup. Both of the ladies are most
generous in _ the display of their feminine
charms. It is quite possible there may be a
little censor trouble here and there in this
country on some of the scenes.
Randle Ayrton in the role of the King
registered emphatically. He is of the Hol-
brook Blinn type and rather suggests him,
so finished is his work.
Sidney Fairbrother plays Nell's mother, a
character part, while to the lot of Judd Green
and Edward Sorley fall the two character
roles of the old soldier and sailor.
To Herbert Wilcox and the British Na-
tional Films, Ltd., it must be said that
"Gwyn" is the first British picture this re-
viewer has seen, coming from the British
Isles, that seems to have a chance in the
best houses in America. "Nell Gwyn" not
only has that chance, but should more than
make good in those houses. Fred.
Film Daily
Dorothy Gish in
"Nell Gwyn"
Prod.: Wilcox Productions — British
National Pictures, Ltd.
DOROTHY GISH DELIGHTFUL.
EXCELLENT PRODUCTION,
FINE CAST, MAKE THIS
BRITISH-MADE PICTURE AN
OUTSTANDING ACHIEVE-
MENT.
Star. ... in her long career, she has
never given such a performance.
Easily her best work.
Cast.. No name well known here but
Randle Ayrton fairly satisfactory as
King Charles and Juliette Comp-
ton, an American hitherto un-
known, gives a striking perform-
ance as Lady Castlemaine. Others
unimportant.
Type of Story. .. .Comedy; based on
the historical character of Nell
Gwyn who sold oranges at the old
Drury Lane Theater in London
when Charles was King. How
Charles is captivated by her rogu-
ish wit, makes her an outstanding
actress and incidentally his mis-
tress, makes up this story.
The story has oeen treated in
somewhat an episodical manner
which culminates in Charles' death
after one of the most striking se-
quences done of Tate. Here Dor-
othy portrays grief and anguish in
marked contrast to the comedy an-
tics which make up the greater part
of the film.
Director Wilcox has seen to it
that there is considerable sex appeal
which includes an tnteresting shot
of Dorothy taking a bath in a large
barrel. Dorothy Gish has a beauti-
ful back.
The picture needs editing and
titling to make it an outstanding
production for the American screen.
Box Office Angle .... Dorothy Gish
is sufficiently well known to prove
a draw. The title should also find
many followers.
Exploitation Dwell particularly
upon Dorothy Gish for whom you
can make extravagant promises
with a full knowledge that she will
live up to whatever you say. She
is easily an outstanding comedi-
enne among American stars. Where
you have the right kind of an audi-
ence, you can talk about Nell
Gwyn, the famous srtreet gamin
who became a King's mistress.
You have no other names to use.
Direction. .. .Herbert Wilcox; excel-
lent.
Author Marjorie Bowen
Scenario Herbert Wilcox
Cameraman Roy Overbaugh
Photography Superb and out-
stpnding.
Locale. ... England, during the reign
of Charles II.
Length. .. .Approximately 9,000 feet
M. P. News
"Nell Gwyn"
(British National — Nine Reels)
(Reviewed by L. C. Moen)
Nell Gwyn, who charmed the heart
of a king and a nation, comes to life
again, this time on the screen, in what
is certainly the best English produc-
tion which this reviewer has yet seen.
It has life, it has sparkle and fresh-
ness, and the general production
values are of an order comparable
with those in the best Hollysvood
product.
Without detracting in any way
from the glory due to Herbert Wil-
cox for the story and direction, it is
only fair to say that the J. D. -Wil-
liams instinct of showmanship seems
to us fairly evident throughout, and
that the picture can scarcely be im-
agined without Dorothy Gish, so
neatly does the role fit her and she
the role.
Miss Gish is truly magnificent in
the role. She literally "has every-
thing." A well chosen cast surrounds
her. Juliette Compton is excellent
as Nell's rival for the king's affec-
tions. This is a strictly first-class
production and should stand on its
own bottom anywhere.
Theme. Romantic comedy-drama
based on the life of Nell Gwyn, fav-
orite of Charles II during the Resto-
ration.
Production Highlights. Miss Gish's
breath-taking performance. Compe-
tent work by other members of cast.
Excellent atmosphere in settings,
photography and details. Well-knit
construction of story and continuity.
Exploitation Angles. Play up Miss
Gish. Advertise as one of the most
fascinating romances in history,
filmed amidst actual settings. Sell
along romantic, heart interest angle.
Drawing Power. With a particu-
larly strong appeal to feminine pat-
rons, not to forget the men, this
picture has the necessary "class" and
punch to put it across anywhere,
suitably backed up with proper ad-
vertising.
Summary. Offers a pleasing blend
'f romance, comedy, sentiment, dar-
ine and color, and presents Dorothy
Gish in an unforgettable and incom-
parable screen performance.
THE CAST
Nell Gwyn Dorothy Gish
King Charles II Randle Ayrton
Lady Castlemain. . .Juliette Compton
Mrs. Gwyn Sidney Fairbrother
Toby Clinker Judd Green
Dickon Edward Sorley
From the storv by Marjorie Bowen.
Scenario and direction bv flerbert
Wilcox. Photography by Roy Over-
baugh.
Synopsis. Nell Gwvn is seen first
as an -orange girl at Old Drury thea-
tre, London. She attracts the eye of
the King and he makes her one of
the plavers at His Majesty's theatre.
She succeeds, and winning the King's
affection .becomes his favorite, vieing
with Ladv Castlemaine for his fav-
ors. Through her efforts, a palace
which he is btiilding for her is con-
verted into a home for disabled sol-
^'ier« and sailors. When his hour of
death comes, he dies in her arms,
with her name on his lips.
British Nation, Jj
Dorothy Gish Is WondeiljJ
lish-Made Feature TH ()1
Splendid Entertair ^ '
Reviewed by C. S.
CAST: I
Nell Gwyn DJDt}]
King Charles II Raile.l
Lady Castlemaine. .Juliet ; fl
Mrs. Gwyn Sidney
Toby Clinker
Dickson Ed-.
Story by Marjorie
Scenario and direction 1
Wilcox. Length, about
By far the best pictuv
been brought to this cc
England, and one that i
parison wdth the best c,
product is "Nell Gwyn," .^j^
National Pictures, Ltd., 'WK
starring Dorothy Gish, fflP
brought to this country b) Dl
Hams, former manager o' -:
tional and a keen judgi
values.
In construction, "Nell
fers from the usual fiiir.
that it does not follow a
fined plot or attempt to n
story at the close. Frar
character study of one ■>
fascinating characters of 1
dition, presenting on the
career of this girl of i
slums who in the time of
Second, through her beau
attracted the attention of
ijecame the most popular
actress of her day and the
people, and finally was en<
the palace of White Hall i
orite of the monarch. Th r
angle of the film is suppl
jealousy of Lady Castelmaii ;i
vious favorite and in the
gust and dislike of this '
by the heir apparent to ;
whose accession to the crov
Nell's career to an end.
The presence of Dorothy i-
insure American audieno
this picture at least open-r c
tention and her work will '
admiration. Miss Gish pr
an absolutely ideal select i
role of clever, buoyant,
irrepressible Nell. We kn
other actress who could 1
the role nearly so well. ^
to it beauty, vivacity, the
joyousness and abandon req;
her charming personality,
formance is a delight and
the best thing she has ever
dominates the picture and
audience fascinated at all tit
The other plavers give h
able support. We believe
spite the handicap of bein.i
unknown to American audie
will be entirely satisfactory
Ayrton gives a fine perfor
the jolly king and the unnai
er who portrayed the sour-f.i
of York is as perfect a ty
have ever seen.
Herbert Wilcox's directio
picture is excellent and the!
duction details, the lighting
camerawork of Roy Overb'
American cameraman, is Ic
with our high class films,
I
i
■r Today
yn" Will Win
merica
s; has hoped for an
in of British motion
r to demonstrate what
:en asserted, that the
;et wanted good mo-
10 matter who made
A failiire to appre-
ements of the Ameri-
been a British fault
has been the fault of
producers who found
et in this country for
irefully but mistaken-
een printed on both
Atlantic much that
subject of discrimina-
I matter of plain fact,
ble lay with a differ-
ent of view. America
eceived German pro-
let its market and has
n pictures that didn't.
"Deception" are con-
pies of the former,
has welcomed Italian
net its entertainment
•ejected others, which
too tragic treatment,
its approval. The
:tions have had less
)f rapidity of gesture
view not grasped by
lublic. It has remain-
ritain to rise to an in-
ation and finally pre-
that without question
led by the American
Icture is "Nell Gwyn,"
le distinguished direc-
'ilcox for British Na-
Ltd. and now about
nerican premier.
an American, Miss
as we look over the
al available for this
venture that she was
:ause of her national-
se of her suitability.
eveals Miss Dorothy
; she never has acted
beyond measure than
■ admirers could have
so much the ideal of
1 breathing character
that Americans will
)t only that a country-
jlected for so choice,
i so wonderful a role,
as done it better than
lan of any country in
d have done it. With
; establishes herself as
Girl.
as a production, ap-
the first really great
cture. It tells us defi-
e no longer is a differ-
American and British
that good pictures
are certain of success
merica but throughout
ny theatre in America
nate in presenting this
attraction and without
ill roll up box office
lendid height before it
its showings.
ARTHUR JAMES
"Nell Gwyn^^ notices
Ex. Herald
English Picture Wins Ova-
tion at "Nell Gwyn"
N. Y. Premiere
Nearer American Than Any Previous
British Film— J. D. Williams' Part
in Production and Dorothy Gish's
Acting Credited
By JOHN S. SPARGO
New York, Jan. 26. — England has
seen its finest reception of a motion
picture in America. In "Nell Gwyn"
the spirit of reciprocity seems to have
reached a climax. "Nell Gwyn" is
nearer to American than any previous
English film.
There are several reasons for this.
In the first place, J. D. Williams,
who knows American standards, has
had a lot to do with the production
of the picture. Secondly, they have
chosen wfsely in selecting Dorothy
Gish, an American actress, for the
title role.
Valuable to American Theatre
"Nell Gwyn" illustrates that Brit-
ish productions given an American
twist by a showman who understands
Ameiican proclivities can be of ines-
timable value to the American thea-
tre.
Exemplary of this is Billy Brandt's
statement that he would like this
picture to open his new Carlton thea-
tre in Brooklyn. Brandt, however,
was not the only one to view this
picture in that light. Charles O'Reilly,
Lee Ochs and others were of the
same opinion.
One of the greatest and most bril-
liant audiences that has attended . re-
cent premieres was present at the
Ritz-Carlton last night. The ovation
accorded the production was tremen-
dous, and a glowing tribute to the
advancement of British productions.
Director Wilcox Praised
Herbert Wilcox, director of the pic-
ture, has definitely illustrated his
ability to handle the megaphone on
pictures which will meet with Ameri-
can approbation. In the reception
accorded the picture last night, he
received well deserved credit.
"Nell Gwyn" demonstrates that
English made pictures can be made
to cope with our best American box
office attractions.
The presentations for this special
showing was staged by Joseph
Plunkett, whose Broedway frolics
have sounded a new no.te in motion
picture theatre entertainment. The
excellent music with the theme song
"Nell Gwyn," was arranged by Carl
Edourde.
"Nell Gwyn" is a character study
of a street gamin who romps her
way into the heart of royalty. .
Within the year
Dorothy Gish
will be definitely
established as
"The
Box
Offi
ice
Girl"
We are starring her
in three more pic-
tures and each one
will be '' box office. ' '
Jaydee
BRITISH NATIONAL PICTURES, Ltd.
GEO. T. EATON, President
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/* FILMDOM
Authority
XXXV No. 27
Tuesday, February 2, 1926
Price 5 Cents
E UHLE FELLOW
By DANNY
hat about the exhibitor in the
s of 3,000 and under? Is his
t the same the country over
, Michigan? Does he "face ex-
on" as Richey says? And
ey — the hustling general man-
of the M.P.T.O. of Michigan
a star chaser. Neither is he a
mist. He happens to be one
hose lean, energetic men who
^s his job. And does it
)ughly.
far as we know Richey is one of
few officials of state exhibitor
nizations who ever went out
igh the sticks. To talk to mem-
analyze their problems, and try
dp them at first hand. (One of
reasons why Michigan is one of
best organized states in the
try.)
id Richey says the radio, the
roads (leading the small town
to the big towns near-by), high
of deliveries and 'supers which
to supe' are giving exhibitor in
1 towns many problems. Why
y of them remain in business,
ng extinction" as he puts it is
Dblem.
// what Richey says is true
-and lacking authoritative
iformation otherwise it is as-
xmed he knows of what he is
liking — then it is time for a
>t of folks to get together and
0 something.
(.Continued on Page 2)
Galls Nat'l Confab
F. J. Rembusch Wires all Exhibitors
to Discuss Uniform Contract at
French Lick, Feb. 24-25
Indianapolis — Frank J. Rembusch,
president of the Indiana M. P. T. O.
yesterday wired important exhibitor
leaders, identified with the national
M. P. T. O., the Allied group or any
other group to attend a two-day con-
ference at French Lick to discuss the
uniform contract. He has set Feb.
24-25 as the dates. The wire says,
in part:
"A national survey made last week dis-
closes these facts: that for past 14 months
theater owners everywhere have talked and
complained much about the uniform con-
tract but have done nothing because of past or-
ganization political differences, a national
(.Continued on Page 4)
Marine Corps Film
M.-G.-M. Gets Exclusive Contract —
Other Producers Ruled Out for
Full Year
Washington — The U. S. Marines
will be featured in a picture to be
made by M.-G.-M., according to a
contract which, it is understood, pro-
vides that the marines shall not ap-
pear in pictures for other producers
until one year after release of the
M.-G.-M. production. The negative
cost will range between $100,000 and
1300,000.
It is understood that Fox sought
permission from Major-Gen. John A.
Lejeune, commandant of the marines,
who signed the new contract, to use
the marines for "What Price Glory?"
and was refused.
Agitation Against American Films
Prevails in 16 Foreign Countries
French May Increase Duties
Reports from Paris state that the
Minister of Finance, in an effort to
increase the Government revenue, will
shortly introduce a bill raising French
import duties about 30 per cent.
Films, of course, are included.
Hays Satisfied
i from Coast and Encouraged
ver Production Progress — ^Sees
a New Day
'ill H. Hays returned yesterday
I a trip to Los Angeles on busi-
which included the formal open-
of the free Casting Bureau. He
bis Free Casting Bureau is only one of
lany fine things that the California pro-
s are doing to improve conditions on the
II of us in the industry are entitled to
safisfastion at the progress the studios
laking. We are surely seeing a new day
oduction with a tremendous increase in
lumber of really great pictures and an
Mus raise in the standard of all pic-
(Continued on Page 4)
Here's An Idea
olivar, Pa. — Mr. and Mrs.
rles M. Johnston who operate the
ra House adopted a novel way in
:h to celebrate their golden wed-
', anniversary. Open house was
[ at the Opera House for two
(Continued on Page 4)
Won't Join Hays
Texas Merely To Use Salesmen of
Big Companies to Increase Its
Own Membership
Dallas — H. A. Cole, president of
the Texas M. P. T. O., denies his
organization intends joining the Hays
ofifice, as stated in THE FILM
DAILY on Jan. 22.
It was stated in that article that
the M. P. T. O. had accepted the
offer of Charles C. Pettijohn to use
salesmen affiliated with members of
the Texas Film Board of Trade to
(Continued on Page 4)
More on Shutdown
Springfield, 111. — Discussing the
Maryland move to close all theaters
for two weeks in July, K. W. Watts,
president of the M. P. T. O. of East-
ern Missouri and Southern Illinois,
said yesterday.
"In the past we have had some
discussion on the subject locally, but
could never fully agree on the ques-
tion.
(Continued on Page 4)
Studio for Canada
Vancouver Mentioned as Selection for
Production Center by Important
British Company
Ottawa — When Raymond S. Peck,
director of the Canadian Government
M. P. Bureau was in New York last
week, he held a number of meetings
regarding production in Canada.
It is understood one conference
was held with New York represen-
tatives of an important British com-
pany which has expressed a desire
to produce in Canada. A studio in
Vancouver is being considered, one
of the principal reasons for the lo-
cation being the relative proximity
to Hollywood. The idea hinges
largely around the ultimate disposal
(Continued on Page 4)
Situation Abroad Causing Con-
cern, Washington Legislators
Are Informed
Alleged a Bankrupt
Petition on $3,625 Claim Filed
Against Enterprise Dist. Corp.,
By Atlanta State Righter
Atlanta — An involuntary petition in
bankruptcy has been filed by Alex-
ander Marks, of New York, against
Enterprises Dist. Corp., one of the
largest state right distributors in the
Southeast. The claim was for $3,625.
About two years ago Enterprise
was formed by William Jenkins and
John W. Mangham, Jr., to distribute
in Kansas, Texas, Oklahoma, Illi-
nois and other states. Almost coinci-
dent with the bankruptcy proceed-
ings, Mangham formed the Enter-
prise Film Corp. to distribute in the
territory formerly covered by Enter-
prises Dist. Corp.
Famous Abandons Barrie Film
Famous, according to Jesse L.
Lasky, has abandoned plans to make
another fantasy for release about
Christmas. Sir James Barrie was to
write the story for production in Lon-
don.
Washington^ — Speaking before the
House committee on appropriations
on behalf of the adoption of the sup-
plemental appropriation of $26,000
for the establishment of a motion pic-
ture section in the Bureau of Foreign
and Domestic Commerce, Jack S.
Connolly, Washington representa-
tive of the Hays organization, said
legislation and agitation against
American pictures were now under
way in the following countries:
England, Germany, France,
Czechoslovakia, Austria, Hungary,
Poland, Cuba, Australia, Italy, Den-
mark, Sweden, India, Japan, Hol-
land and Spain.
"Within the past six weeks," the
committee was told by Connolly,
"the situation in a number of foreign
countries, expressed either in legis-
lation or proposed legislation, has
become more adverse towards Ameri-
can motion picture interests than
ever before.
"The whole trend — particu-
larly in Europe — is so marked
for legislation which discrimi-
nates in fact though not in
name against American films
that it has created a crisis new
(Continued on Page 5)
"Naked Truth" A Sell-Out
One thousand tickets have been
sold for the "Naked Truth" Dinner
at the Astor Saturday night. This
is a complete sell-out and those who
have been tardy in securing their
seats will now have to depend upon
cancellations. There will be a recep-
tion at 7 o'clock and dinner half an
hour later.
Brinch Joins M.-G.-M,
P. N. Brinch, formerly in charge
for Famous in Vienna, sailed on the
Aquitania Saturday to represent M.-
G.-M. in that city.
Famous Continues Rise
Famous common closed at 119^^
yesterday, an increase of 2}^ points
over Saturday's close. Over 11,000
shares changed hands. The pool is
still operating.
F. & R. Buy in Two Houses
Faribault. Minn.— Will Glaser has
sold a 50 per cent interest in the Sun
and Grand theaters to Finkelstein &
Ruben. Glaser will continue as man-
ager.
THE
■S&<
DAILY
Tuesday, February 2, 1926
Vol.XXXVNo.27 Tuesday, Feb. 2, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FiOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filraday,
Now York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London— Ernest W. Fredman,
ihe Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz . . 71 70/^ 70?4 ■ • • •
Eastman Kodak ..110]^^ 110^4 110^ 400
Famous Players ..120i/4 117;^ 119>i 11,000
Fam. Play. Pfd. ..123 121 121 800
Film Inspection Not quoted
First National Not quoted
Fox Film "A" ... 80J4 78 78 1,600
Fox Theaters "A". 32 3\Y^ 31'^ 2,900
International Projector Not quoted
Loew's, Inc 40'^ 39 40 6,000
Metro-Gold. Pfd. .. 23?^ 20^ 235^ 300
M. P. Cap. Corp... 19^ 19 19J4 1.400
Pathe Exch. "A".. SOJ^ 78J4 80!4 3,300
Skouras Brothers.. 52 52 52
Stan. Co. of Am Not quoted
Trans-Lux 12^ 12 12^4 2,000
Universal Pictures. 37 37 37 100
Univ. Pict. Pfd. .. "il 93 93 100
Warner Brothers .. MVt, UV% MVz 1.400
Warner Pictures Not quoted
Testing Stage Notables
Helen Mencken, Vivenne Osborne
and Katharine Cornell had screen
tests taken at Fox yesterday. R. A.
Walsh is hunting faces for "What
Price Glory?" but players for other
pictures are also being sought.
La Marr Funeral Friday
Los Angeles — ^The body of Barbara
La Marr, who died Saturday in Alta-
dena, will lie in state for three days
to be viewed and will then "be re-
moved to Hollywood where the fun-
eral will take place Friday,
Steinberg Joins Associated
St. Louis — Nat E. Steinberg has
been appointed manager here for
Associated Exhibitors.
FOa R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
with or Without Carmramen
SEIDEN CAMERA EXCHANGE
72<( Seventh Ave. N.Y.c.
Br>'5nt 395 1
THE LiniE FELLOW
(Continued from Page 1)
Just who should start the move-
ment seems uncertain. If the pro-
ducers, or the Hays organization at-
tempt to analyze and remedy the
situation you know just what will
be said. The national M.P.T.O.
cannot be expected to do it — Michi-
gan is out of that organization. If
the Michigan organization does it the
officials will be charged with trying
to get film for nothing. Or some-
thing of that sort. And yet here is
apparently a problem, a very grave
problem, which calls for serious
consideration. Plus action.
Stepping Along
One Charley Rogers. Who comes
pretty near being at the top. Of the
"independent" producers. He has a
finger in the Corinne Griffith series
going through First National; is in
charge of the Harry Carey series go-
ing through Pathe; the Renaud Hoff-
man series going through Producers
Distributing; a series of Westerns
for First National for next season —
so you see Rogers is a busy boy. A
few years ago he started to produce.
Today he has his hands full — with
about 20 pictures a year. That's
moving.
Warners Division Chiefs Shifted
Three of Warners' division managers
have been transferred. Lloyd Willis,
in charge of the Eastern-Central di-
vision, becomes home office represen-
tative, with headquarters here; Her-
bert Elder, former Eastern-Southern
head, succeeds Willis, while the va-
cancy by the transfer of Elder results
in the promotion of C. C. Ezell as
Southern division manager.
Finds Hollywood Normal
Hollywood — The Rev. Clinton Wun-
der, known as the "$100,000 preacher"
of Rochester, N. Y., in a statement to
the United Press declared Hollywood
was neither holy nor horrible, but a
normal city. A series of lectures
along this line will be delivered on
his return.
More Trouble in Sioux City
Sioux City, la. — Some local exhibi-
tors are disturbed over the free shows
introduced in all of Alexander Frank's
houses, for an indefinite period. Frank
has arranged with merchants to issue
passes in connection with purchases,
good at all of his theaters.
New First Run for Florida
Miami — Henry Michel and Elmer
Day of Hollywood, Fla., are spon-
soring a new first run in that town,
to be called the Hollywood Beach
theater.
liiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiMiiniiinimmm
FEBRUARY 28th
iliiiiiiiiMiiiiiiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiniiiiniiiiiiiiiiiiiuiiiiiMmiiiiniiiiiiiiiM
More Westerns for Associated
It is understood P. A. Powers is
about to close for two more series of
Westerns for Associated Exhibitor
release. The stars are Buddy Roose-
velt and Buffalo Bill, Jr., now sold
state rights by Weiss Bros. Artclass
Pictures. If the deal is closed, Les-
ter F. Scott would continue produc-
tion for Weiss Bros., who would in
turn release through Associated.
Wanamaker in "Sea Beast" Tie-Up
"The Sea Beast" came in for an
unusual bit of exploitation recently,
when a tie-up was effected between
Warners and the John Wanamaker
store. A "Moby Dick Week," later
called "Sailing and Whaling Week"
was staged at the store, where old
whaling relics, scenes from the pic-
ture and portraits of Barrymore and
Miss Costello were exhibited. The
Ritz quartette, winners of the Wana-
maker cup, sang a number of old
sailor songs and illustrated lectures
were given in the Wanamaker audi-
torium. Thos. Cook & Sons also co-
operated by advertising in New York
newspapers and by a window exhibit
in their Fifth Ave. office.
Butterfield Adds Another
Grand Rapids, Mich. — The Butter-
field circuit has acquired the Idle
Hour, seating 250. This gives But-
terfield six houses here, the others
being the Powers. Majestic, Strand,
Isis and Orpheum.
Signs Creighton Hale
Los Angeles — Creighton Hale has
signed a long term contract to star
in the productions of Thomas L.
Griffith, to be released through As-
sociated Exhibitors.
New Orpheum House for Omaha?
Omaha — It is understood that a
new first run theater will be built
by the Orpheum interests on 15th
St. The house will seat 3,000 and
cost $1,000,000.
Red Seal Set in Philadelphia
Philadelphia — Under the plan of
operating their own exchanges, Red
Seal has concluded arrangements with
Ben Amsterdam to distribute its
product in this territory.
STOCK SCENES
NEGATIVE AND POSITIVE
PR l_N T S
Stone film Library
■J20 W. 42nd St. ROOM 303
Phone Wisconsin 3770
Young lady desires position, 12
years experience motion pictures —
secretary — bookkeeper — stenographer —
office and business manager — New
York representative — correspondent —
legal knowledge — capable of taking
charge of office or department. Em-
ployed at present — seeking other em-
ployment due to discontinuing New
York office. Excellent references.
Box S-322
1650 B'way
c-o Film Daily
N. Y. C.
Laemmle Signs German Actor
Carl Laemmle is bringing And
Mattoni, a German actor, whom 1
placed under contract, with him (
the Olympic. Due to heavy seas, tl
ship will probably not reach he
until tomorrow.
Tyrone Power with Chadwick
Hollywood — Tyrone Power k
been engaged by Chadwick for "Tl
Test of Donald Norton," Geor|
Walsh's next.
HAtRoACB
is a 'Coraerblock' ciU fiviiAii'
E for aH Pathecomeoles at yo!
exchange. >
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THE famous cartoonist of the New York
World- Will B. Johnstone-now joins
the comic artists and writers who hail
"Mike" as the laughing hit of a lifetime.
ETRO - GOLDWYN - IVI AVER
m
Mi
THE
ia^m
DAILY
MBiiMMiiiMirHM
Tuesday, February 2, 15 1
State Gutting Down
Refuses Added Revenue to Censors
— Much Hinges Around Hughes
Reorganization Report
Albany, N. Y.— The State Board of
Estijnate and Control, in preparing
its annual budget for the coming fis-
cal year, cut $6,410 out of the amount
requested by the censorship com-
mission for expenses.
The commission wanted more mon-
ey to pay the salaries of an added of-
ficial and to increase the pay of those
now employed. The money requested
for the new position was eliminated
entirely but |400 was allowed to in-
crease the pay of four reviewers to
$1,800 each.
It is possible that this state board
of highly paid officials may be abol-
ished, its fate is now in the hands of
the Hughes non-partisan reorganiza-
tion committee which is formulat-
ing plans for the consolidation of
sorne 120 state departments into 21
branches.
It has been reported that the cen-
sorship commission may be abolished,
as recommended by Governor Smith
in his several messages on the sub-
ject submitted to the Legislature.
The Hughes report will probably be
filed shortly after Feb. 15.
More on Shutdown
(.Continued from Page 1)
"I have heard some very good
arguments "pro" and "con," and I
believe the idea a very good one for
some localities, but not so good for
the larger cities. However, the ques-
tion is not up for our consideration,
and I don't believe it will be."
No Closing in Oregon
Portland, Ore. — C. S. Jensen,
speaking of summer closing, said
yesterday:
"On account of the splendid cli-
matic conditions prevailing in the
Pacific Northwest, we find it unneces-
sary and inadvisable to close our the-
aters during the summer. We have
no offensive heat waves here. No
action relative to closing is therefore
contemplated."
Won't Join Hays
^Continued from Page 1)
increase the membership in the ex-
hibitor unit.
This is correct, but the original
report carried an erroneous impres-
sion because of its caption which read
"Texas May Join Hays." Cole is
emphatic in stating no affiliation is
contemplated.
NOW BOOKING
St. Patrick's Day Special
week of March lith. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY.?"
Hand Colored by Brock
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
MAKING THE GRADE-
By Kesslei
I LET
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^s,^ T/gi&UT ?
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'QjX&Zi LlEeJER,. PRE?IDE)OT OF FIGPT A)ATI0AML RCIUfitr WG.
STARTED • DEAAOWfT(?ATlW<S THE i^ECEOfCOPE )W UJP BITUCBJP
ART S^Cm. IM <WDlAWAPOLlP. (WD.
(Reprinted by permission from the New York Graphic.)
Here's An Idea
(Continued from Page 1)
days, at which time the residents of
Bolivar, and surrounding towns, were
invited to attend the theater free of
charge, in honor of the anniversary.
Johnston has been a justice of the
peace for 35 years, postmaster for five
years, and a notary public for 23
years in addition to his activity as an
exhibitor.
On one of the days almost every
family in town was represented, the
town folks called all day to gay their
respects to the old residents, who
have lived the entire 50 years in the
liome in which they went housekeep-
ing. Every one who came received
a generous helping of turkey and all
the trimmings. The gifts were of gold
or trimmed in gold and the couple
received $90 in gold and a valuable
desk.
"Sea Beast" in "Windy City" Feb. 12
The first out-of-town showing of
"The Sea Beast" will be at the Or-
pheum, Chicago, on Feb. 12, to be
followed shortly by the Circle, Indi-
anapolis; Alhambra, Milwaukee, and
Palace, Dallas.
To Adapt "The Red Mill"
Los Angeles — Frances Marion will
do the scenario and adaptation of
"The Red Mill."
Grainger Back
James R. Grainger has returned
from a trip to Cuba and the South.
Studio for Canada
(Continued from Page 1)
of the quota, problem in Great
Britain. If the Government there de-
cides upon such a move, the Van-
couver studio will undoubtedly be-
come a fact. Under the quota plan,
Canadian production would enjoy all
the rights of pictures actually made
in England.
Galls Natl Confab
(Continued from Page 1)
united action has been impossible up to this
iime. The buying season opens within 9U days
stop, unless theater owners unite and make
immediate demands for a fair contract we will
be forced to continue using the same old one-
sided contract. In interviewing leaders of na-
tional, allied and other groups X find all are
willing to join into a national conference to
decide a uniform contract on the following
conditions:
"That the conference shall be entirely free
from politics, personalities, elections and or-
ganization differences and that there shall be
no old organization atiairs discussed or new
organization work undertaken;
"That no producers shall participate in the
deliljerations;
"That the Hays organization will be obliged
to recognize the deliberations and demands of
this conference. Because such a conference
called by any particular group might fail and
being neutral and friendly to all concerned,
we are calling upon all the theater owners of
the United States and Canada, large or small,
in or out of organization to come to French
Lick, Ind., as theater owners for a two-days'
conference on the uniform contract exclusively,
Wednesday and Thursday, Feb. 24-25.
"We are able to do this through the cour-
tesy of the French Lick Hotel Springs Co.
and other hotels in the Lost River Valley.
Theater owners of Indiana will act as hosts."
Hobart Funeral Undecided
Cumberland, Md. — The funeral of
George V. Hobart, who died Sunday
following a long period of illness had
not been set up until late yesterday.
According to THE FILM YEAR
BOOK, Hobart's last scenario was
"Bad Company," starring Madge
Kennedy and released through As-
sociated Exhibitors.
Hays Satisfied
(Continued from Page 1)
tures. I am convinced, too, that we have
seen only the start of the movement. Pro-
duction is on a new basis.
"In my trip across the United States and
back I met many persons who reflect accur-
ately the attitude of the public toward ottr in
dustry. All thinking people are our friends.
They know, of course, that we are sincere and
that we are delivering week in and week out
the kind of entertainment that is satisfying
and which proves completely our ability to
move to still finer things."
Newspaper Opinior|
"All Around Frying Pan"— F. B,
Hip, Baltimore
NEWS—* * * The famous Alturas re
up has been built into the story of I [{.■
Richardson Pierce, with Fred and Silver t
as actual contestants. Fred's great rr [
takes an acting role that tests his
r
"The American Venus" — Paramc
Metro, Boston
GLOBE—* * * It is written around!
great Atlantic City beauty pageant, and
the plot isn't so much, the gorgeously col
scenes of the radiant beauty contestants
quite euougli to make one forget the ill
rjuate story. * * *
HER.VLO- * * * The scenes made all
intic I ity and during the prologue are i|
ically done in Technicolor. Comedy
n abundance is furnished by a wild ant
iiile cliase replete with giggles and tb!
I'lie picture on the whole is entertaiil
* * •
TRANSCRIPT—* * * For "The Ameii
Venus" is unmitigated ballyhoo, press ag jf
puffery of tlic least mistakable sort, a
of bench-made boob-catcher, dedicated Xt\
eaders of tabloid dailies and festooned
symbolic dollar-signs. And this despitetf
act that numerous lirst-rate talents have ■
bined to produce it. * * *
"Before Midnight"— Ginsberg (S.]!'
Central, Washington
TIMES—* * * "Before Midnight" '
crook drama in which ''Big Bill" Rt
has ample opportunity to display his ;
cularity as well as his finesse as an a
"The Best Bad Man"— Fox-
St. James, Boston
HERALD—* * * In addition to Tom
the cast includes Clara Bow, who is see
a real drugstore cowgirl ; the inimitable
Wilson, with a lot of new blackface
and a group of hard-riding and
shooting cowboys. * * *
"Bluebeard's Seven Wives
National
Park, Cleveland
PLAIN DEALER— * * * Here is the
of the many tales from studioland a
studioland. It pokes a healthy lot of
at temperamental directors, burn-'em-up ■
licity agents. ♦ * •
PRESS — * * * Its an interesting pic
splendidly portrayed. * • *
"Bright Lights"— M.-G.-M.
Family, Cincinnati
ENQUIRER—* * * Besides con^
those vital elements of popular appew
mance, pathos, humor and glitter, "8
Lights" presents Charles Ray in the
of role for which he is best fitted — tha
the bashful and uncouth country lad.
"Clothes Make the Pirate"— 1st N
Eastman, Rochester
DEMOCR.VT— * * * More amusing
ever, Leon Errol establishes himself unq
tionably as a shining light in cinema t
edy. * * *
HERALD—* * * It has an elemW
originality and some quaint humor which
been used to fairly good advantage. * * '
JOURNAL _ ♦ ♦ ♦ "Clothes Make
Pirate" is funny all the way through,
uproariously so, enough to send you OU
the theater happy. * * •
TIMESUNION— * * * The film is
cellently staged and directed, the seem
the battle between the pirate ship and
prey being very well done. * ♦ **
"Dance Madness"— M.-G.-M.
Garrick, Minneapolis
STAR — * * * It does go to extrem<
several instances, but it is a fast mo'
vehicle with numerous laughs punctuating
triangle story. • * •
"The Dark Angel"— First Nat'l
State, Minneapolis
STAR — * * * It is a war story with
usually fine settings and photography an
story of great interest. • * *
day, February 2, 1926
THE
j?B^
DAILY
I Eastern Studios
ramount Production Active
mas Meighan finished "The
Klondike" last week, and
d Dix also completed work at
ime on "Let's Get Married."
stories are planned for both.
ry La Cava will direct Dix'
which will be made on the
"Romance a la Carte." Gloria
on is still working in "The Un-
Lady," and after completing
.ill do "Fine Manners," with
e O'Brien as male lead. The
vas written by James Ashmore
lan and Frank Vreelman.
Iphe Menjou finished work on
Dcial Celebrity," Malcolm St.
directing. Menjou will start
)rrows of Satan," which D. W.
1 will put into production about
5.
First National Active
I Cowan has completed the
tion on "The Crystal Cup,"
las started the scenario on
ates" which will probably fea-
loris Kenyon.
n of Steel" will not be com-
for another two or three weeks.
Dpets," A. L. Rockett's first
tion under the new unit plan,
ch Milton Sills will be starred,
inbaud directing will start
Feb. 15.
; Savage," with Ben Lyon and
iIcAvoy is in the second week
)duction. The compaiiy will
■ leave for Florida for exteriors,
joodrich is still adapting "On
inph," for Sills.
"The Nest" Begun
ine Frederick started work
/eek on "The Nest," under
lan Bennett's supervision. This
Excellent Pictures, of which
1 Zierler is president, and Al
erg, secretary and treasurer.
Jigh is directing with Holmes
rt, Wilfred Lucas, Martha
)n, Reginald Sheffield and Jean
in the cast. The story was
1 by Paul Geraldy and adapted
arles E. Whittaker.
ree MoUie Mays Finished
ph Levering has completed the
t of the third Mollie May re-
The first, "Her First Night in
elphia," will be released on
, by Cranfield & Clarke. Vio-
:rsereau is featured.
Burton King Editing
on King is cutting and editing
Zleaner Flame," which he com-
last week at Whitman Ben-
studio. The cast included
Carter, Alice Lake, Warner
an and Kenneth McKenna.
Werner is titling.
Coast Departures
:olm St. Clair is en route to
aast, also Wallace Beery and
ly Tearle.
olph Valentino. Al Santell and
Gordon have also left.
afFt Titling Hines Pictures
1 Krai^t has finished titling
y Hines' latest, "Rainbow
' This is the third Hines pic-
LtafiFt has titled.
Presentations
Rivoli
Unit No. 1 — Overture: "Morning,
Noon and Night in Vienna," von
Suppe. Time, 7 minutes.
Unit No. 2. — Famous Music Mas-
ter Series, presented by James A.
Fitzpatrick: "Ethelbert Nevin." Time,
10 minutes.
Unit No. 3. — Harold Ramsaye at
the organ, playing "I Never Knew."
Time, 5 minutes.
Unit No. 4. — Eddie Elkins and his
orchestra. Three numbers: "I Won-
der Where My Baby Is Tonight,"
"Wagneriana" and "Don't Wake Me
Up, Let Me Dream." For the last
number there is a tableau showing a
street scene in Chinatown; a sweat-
ered white man leaning against a
lamp post sings "Don't Wake Me
Up, Let Me Dream." A Chinaman
sits on the curb smoking a long pipe.
Time, 11 minutes.
Unit No. 5. — Rivoli Movievents.
Time, 9 minutes.
Unit No. 6— "Paradise Isle," John
Murray Anderson's presentation, with
Prince Lie Leni, Thelma Harvey and
the Royal Samoans in tneir native
dances and songs. Prince L'e Leni,
in native garb, sings introductory
song before blue silk curtain with
elaborate tulip design decorative
scheme, worked out in spangles. Cur-
tain rises disclosing Royal Samoans,
in native garb, seated upon floor with
five grotesque figures evidently in-
dicative of the Samoan's gods or
idols, seated upon raised dais to back
of stage. Settings consists of cur-
tains and side pieces of futuristic de-
sign. Follow a .steries of diances,
drills and songs with Thelma Har-
vey doing a Gilda Gray Hawaiian
dance. For finale the scene changes
to two raised daises toward back of
stage with another scenic setting of
futuristic design. Samoans seated on
elevated platforms go through an-
other dance or drill ending with solo
and chorus number. Time, 16 min-
utes.
Unit No. 7. — Feature: "The Song
and Dance Man." Time, 72 minutes.
Hammell Much Better
John Hammell, who is seriously ill
in a private hospital on Long Island,
will no doubt recover unless un-
looked for complications set in, ac-
cording to his doctors.
Atlanta Board Moves
Atlanta— The Film Board of Trade
has moved from the Haas-Howell
Bldg. to the Marietta Bldg.
Solomon in Charge of Publicity
Julian M. Solomon has been ap-
pointed advertising and publicity head
of Columbia.
Mr. Exhibitor: A«k at the Film Exchange*
for the
It't little to Bik for, but it'i the onlr
reliable aid you can Kive your muciciana
to help put the picture over. ■
Balconies by Sexes
Omaha — A separate balcony
for each sex will be one of the
features at the new theater to
be built at 29th and Leaven-
worth Sts. by the Nebraska
Theaters Corp., sponsored by
the World Realty Co., and Ep-
stein Bros. The house is to cost
$45,000.
Agitation Abroad
iC'oiifiiiKcd from Page 1)
to the American producer and
non-existent only a little more
than a year ago."
Citing from an article in the Janu-
ary 3 issue of THE FILM DAILY
regarding the foreign situation, Con-
nolly declared.
"The aid which the Depart-
ment of Commerce can give
the industry during the next
few years in fighting off these
tendencies will be of great im-
portance in determining wheth-
er American motion pictures
will continue to secure nearly
30 per cent of their revenues
from abroad or whether this
will be cut down with the con-
sequent dislocation of the trade
here at home."
Our foreign trade in films brings
in a revenue of approximately $75,-
000,000 a year, although the declared
exports show a value of only $7,-
500,000, the larger figure representing
the actual earnings of American films
abroad. There is a wide field of
permanent effort open to the pro-
posed motion picture section, the
committee was told, in addition to
the urgent need which is now felt for
Federal aid in meeting the simul-
taneous attacks of a score of coun-
tries.
The adoption of the appropriation
was transmitted to the House of
Representatives last week by Presi-
dent Coolidgc after approval by the
Bureau of the Budget and was urged
upon the committee on appropriations
by Connolly.
Buster Brown Comedy at "Hip"
The Hipixxlrome is showing Bus-
ter Brown's "Buster's Hunting Par-
tv" this week.
New Theaters
Kansas City — The Rialfo lias been opened
by Ed Rhodeman. It is a suburban hou^e.
Ivanhoe, Minn. — Seating 400, the new State
was opened recently. H. P. Faulds, owner
oi I lie Gem, operates the new house.
Omaha — Ernest A. Harms is planning a
new house at 45th St. and Military Ave., to
cost about $75,000.
Tremotit, N?b. — A new theater is being
plrnned for this city.
Dickens, la. — C. A. Doty and Oiville Van
Cleve will erect a house here.
Henderson. Tex. — Plans for a new theater
seating 750 have been put in work by Poweri
& Chambcrlin.
Brookings, S. D. — F. R. Thompson will
build a $30,000 house. Thompson at present
operates the Pleasant Hour, recently pur-
chased by W. A. Steffes. The Fad, oper-
ated by P. G. Estee, is ?rooj<ings' other
house.
Clarinda, Ta. — Cecil Gwynn now is present-
ing pictures here.
Menominee, Wis. — Work has been started
on a new local house.
Kingsford, Minn. — Work is practically
completed on the Capitol, which is being
erected by G. W. Brassington, The house
cost $68,000 and will seat 1,000.
Beenier, Neb.— The New Gem has been
opened by I\I. Grosse.
Fox Film
Gorporatiott
I
Nozv in Preparation
For Production Season 1926-27
"A Woman's Heart"
"Unknown Treasure"
"Closed Gates"
HENRY GINSBERG DIST. CORP.
i 1540 Broadway
»i)^^0^^ <>^i»<t«B»'i >•«
»(»«»< >^H»-0«
New York City
<
/
/
iTHE
r^dtlADSTREET
<' FILMDOM
:0$^RECOCHIZE6
Authority
XXXV No. 28
Wednesday, February 3, 1926
Price 5 Cents
^RALLELS
By DANNY
Dne side you see this : that
• 1925 exports of film pro-
in America totaled over
illion feet. That they had
e of over ten million dol-
(Incidentally an increase
;r a million dollars from
eceding year.)
on the other side you can
!s : that in 16 foreign coun-
there is agitation against
can films.
his isn't a decidedly unique
n we'd like to know. Here
business increasing in volume,
tation developing in practically
country (of importance) in
we do business.
: this proves anything it
ainly proves this: that it
ligh time that we changed
methods of doing business
sad. And if we do not
ce these changes, we are
ig to get less foreign busi-
3.
t is needed for the foreign
)n is a better understanding of
deas; a better appreciation of
itiments of those countries, and
irt to meet these conditions as
xist. Rather than force upon
American ideas. In our typical
:an manner.
Summer Closing
I, it looks as if exhibitors all
le country will keep open house
mmer. When the Baltimore
decided on closing down for
eeks in July — ^golly, it's hot in
ore in July — we figured the
light appeal broadly. So we
a lot of exhibitor leaders all
iContinued on Page 2)
Tell It to Marines'
Fox Declares Effort Will Be Made
to Break M.-G.-M. Contract with
the Marine Corps
The contract made by M.-G.-M. for
the exclusive services of the Marine
Corps for a year will be taken to
court in an effort to have this con-
tract nullified, and if this fails a furth-
er effort will be made through the of-
fice of the Secretary of the Navy Wil-
bur and perhaps President Coolidge
will be called into the controversy.
This was made clear yesterday by
Saul E. Rogers, counsel for the Fox
Film Corp., which has filed a protest
with the M. P. Prod, and Dist. of
America against the Metro-Goldwyn-
Mayer Marine Corps, contract.
"The contract made in behalf of the
Marine Corps is illegal," said Rogers,
yesterdav. "No official of the Govern-
ment can sign away the rights of the
public for what is really governmen-
tal property to be used for profit. If
(Continued on Page 7)
^id-West on Secret Mission
rhornton-Kelly, of the Grant-
leater. Palisades, N. J., and di-
of the M. P. T. O. of New
, has been entrusted with a
ential mission on behalf of the
al M. P. T. O. He leaves for
?o on Tuesday and then goes
:troit, Michigan, Madison and
lukee, Wisconsin and Minne-
Minnesota.
Christie Shutdown
Annual Two Months' Lay-Off in
February — Charles Christie and
E. W. Hammons to Coast
Charles Christie and Earl W. Ham-
mons leave for Hollywood today or
tomorrow. While no mention has
been made of new distributing ar-
rangements for Christie two-reelers,
it is anticipated there will be no
change. The fact that Christie and
Hammons will travel west together
lends color to the Impression that
Educational will continue releasing
the two-reelers.
Toward the end of February, the
Christie studio will close down, as is
usual, for two months, reopening
on May 1 when the two-reelers for
1926-1927 will be launched.
Iberg, Vidor, Gilbert Leave
Angeles — Irving Thalberg,
Vidor and John Gilbert left for
York yesterday where they will
s future production and attend
remiere of "'La Boheme."
Syd Chaplin Switch?
Deal Reported on with United Artists
— Abe Warner Says Present Con-
tract Continues Indefinitely
It was reported from the Coast
yesterday that Syd Chaplin is finish-
ing his last production for Warners
under a three picture contract and
that he was considering the forma-
tion of his own company to release
through United Artists. The renort
added the first for United would be
a comedy, part to be made abroad.
Abe Warner of Warner Bros, de-
clared the report ridiculous, pointing
out that Chaplin was under long-
cerm contract with his company. Ar-
thur Kelley at United Artists, , said
the report was new to him.
Move Against U. S.
London — Budapest dispatches
declare Hungarian producers
and exhibitors have issued a
call for film interests in all
European countries to meet in
that city and frame drastic
measures to counteract the
growth of American films.
Germany Unenthused
Trade Papers Wary of Famous-M.-
G.-M. Deal with Ufa — Express
Concern Over the Future
Berlin — The German trade press is
not particularly joyful over the Fam-
ous Players-M.-G.-M. deal with Ufa.
It does not welcome the new ar-
rangement and openly expresses its
concern over the future of the en-
tire German industry, since Ufa is
the bulwark.
A change in Ufa production policy
Is looked for with less attention be-
ing paid to the big specials and more
to the average picture. Since the
deal, the Deutsche Bank is believed
to have secured a closer control with
the intention of operating the- com-
pany along lines that seem more
certain of financial success.
American pictures are denounced
(Continued on Page 7)
Exports Grow
$10,266,274 the 1925 Total As Against
$8,762,863 in 1924 — 1925 Footage,
290,190,973 Ft.
Washington — Export figures for
1925 illustrate better than words why
the industry is disturbed over the
present agitation agamst American
pictures in no less than 16 foreign
countries.
Total exports for 1925 amounted to
290,190,973 ft. valued at $10,266,274,
as compared whh 237,930,085 ft,
valued at $8,762, 863, in the previous
year.
Exports by classes included 225,-
656, 151 ft of positive, valued at $6,-
787,687, in 1925, against 170,347,342
ft, valued at $6,081,917, in 1924;
74,605,179 ft of raw stock, valued at
$1,585,529, against 59,482,479 ft.,
valued at $1,261,087; and 9,929,643 ft
of negatives, valued at $1,893,058,
against 8,100,264 ft, valued at $■"{,-
419,859. /
With the exception of Japan,
where a slight reduction was indi-
(Continued on Page 6)
Pommer to Produce
Berlin — It is reported Erich Pom-
mer, who retires April 1 as managing
director of the Ufa, will produce on
his own.
Intern'l After Rescue Films
It is understood that International
Newsreel is about to close a deal by
cable for the Antinoe rescue films
=;hot from the decks of the President
Roosevelt while the life boats were
being launched. The money is to go
toward a relief fund for the survivors.
M.-G. Meeting Tomorrow
The annual meeting of stork-
holders of the Metro-Goldwyn Pic-
tures Corp. will be held tomorrow.
Directors will be elected.
Drama League Ratifies Contract
At a meeting at the Hotel Roose-
velt yesterday the American Dramat-
ist's League unanimously adopted the
new contract which had been pre-
pared by the special committee, invol-
ving adoption of the "closed shop"
which requires Broadway producers
to deal only with members of the as-
sociation. Dudley Field Malone as
counsel stated that the contract would
be kept secret until copies had been
submitted to all producing managers.
Not Excited Over Rembusch Idea
Charles L. O'Reilly received a wire
yesterday from Frank J. Rembusch
suggesting a conference at French
Lick to discuss the uniform contract.
The T. O. C. C. will take it up at a
directors' meeting, probably after the
annual ball at the Astor on the 12th.
Hard Hit by Strike
Pittsburgh — Theaters in the min-
ing districts are reported to be suffer-
ing the worst box-office slump in
vears, due to the coal strike.
McConnell Quits "U"
F. J. McConnell, manager of Uni-
versalis short product department,
has resigned. Julius Singer has been
appointed hi? successor.
Jersey "Blues" Less Blue
Joseph M. Seider, telephoning M. P.
T. O. headquarters from Trenton
vesterday, declared the Senate voted
to appoint a committee to revise the
"blue laws."
"Wampas" Ball Tomorrow
Hollywood — The annual Wampas
Ball will be held tomorrow night at
the Shrine Civic Auditorium.
Laemmle May Get In Today
Weather permitting, Carl Laemmle
will arrive here today aboard the
Olympic.
/
THE
j?B^
DAILY
Wednesday, February
Vol.XXXVNo.28 Wednesday, Feb. 3, 1926 PricoSCtnts
Copyright 1926, Wid's Films and Film Folks.
\nc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York. N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
x^er; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
•hould remit with order. Address alt com-
•lunications to THE FILM DAILY, 1650
iSroadway, New York, N. Y. Phone Circle
j?3J-4737-4738-4739. Cable address : Filmday,
N«w York. Hollywood, California— Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Cranite 3980. London— Ernest W. Fredman,
ilie Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..110.5^ 110}^ 110^ 200
Famous Players ..119?^ 117i^ 117J4 9.100
Fam. Play. Pfd. .. 12314 121 121 800
Film Inspection .. SVi Syi 5 'A 100
First National Not quoted
Fox Fihn "A" ... 79j4 79 79^4 600
Fox Theaters "A". 3l'A iOVg 30^4 2,000
Intern'l Projector.. 12>4 12^ 12j4 100
Loew's, Inc 40^ 40 40 2,000
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 19J4 19->4 20 1,000
Pathe Exch. "A".. 80 ^8^4 79^ 1,200
Skouras Brothers Not quoted
Stan. Co. of Am... 49J4 49M 49}4 100
Trans-Lux 12^ 12 I2/2 7,200
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers.. \3^ UVz UVi 1,500
Warner Pictures Not quoted
Stanley Co. Drops 2^
Stanley Co. of America stock hit
a' new low yesterday closing at 49>4,
a drop of 2^ points. Only 100 shares
changed hands. The market, in gen-
eral, was slightly depressed.
Sax Signs Ethel Shannon
Hollywood — Ethel Shannon has
been signed to a five-year contract by
Sam Sax for Gotham Prod. She has
left for New York to play the lead in
"The Cherry Tree."
Wh«n you think of
INSURANCE
you are thinking of
S T E B B I N S
Spticialista in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
PARALLELS
(.Continued from Page 1)
over the country. For their reaction
to the same idea. You read what
they think. And they have turned
thumbs down on the plan. So that's
that.
Moves
Considerable buzzing — that an im-
portant deal, affecting several com-
panies is in the wind. Probabilities
are that nothing will occur. But that
will not deter the old line gossips
from having a kaffeeklatsch and talk-
ing it over. What a world of rumors
we live in — in the picture business!
"Tell It to the Marines"
Looks like the Marine Corps con-
tract with M.-G.-M. will hold the
center of the stage for a few days
at least. Meanwhile Saul Rogers is
doing some tall talking for Fox
Film. So let's sit back and be patient
And see what happens.
De Forest Out as Phonofilm Head
Dr. Lee De Forest has resigned the
presidency of De Forest Phonofilms,
Inc., to devote himself to research
work. This has resulted in some
changes and several new directors, in-
cluding Lorillard Spencer, engineer,
H. J. Frey, of RayD. Lillibridge,
Inc.; Robert E. Welsh, of Associated
Exhibitors and William Wright, have
been added. Dr. De Forest now be-
comes second vice-president and tech-
nical director and Wright, first vice-
president, treasurer and general man-
ager.
Phonofilms on Canadian Program
Hamilton, Ont. — A series of De
Forest Phonofilm creations has been
booked by the Tivoli as an extra
novelty, one release being presented
each week, starting with Feb. 1.
To Sell Complete Programs
Kansas City — Standard Film Ex-
change has inaugurated a "Standard
Standardized Service." Complete
programs including a five-reeler, a
two-reeler, and a serial are sold ex-
hibitors. G. E. Akers, sales man-
ager, says if an exhibitor buys 104
complete programs, he will be entitled
to a smaller price per program than
if he only bought one or 52.
Comerford Adding to Chain
Scranton. Pa. — The Opera House,
Susquehanna, and the Ideal, Mon-
trose, have been taken over by the
Comerford Amusement Co. M. E.
Comerford, E. C. Amerman and
Charles Ball, have purchased the
Hand estate property at 518-528
Spruce St. in the heart of the Scran-
ton business district. Reports that the
property was purchased for a theater
site are denied.
Frank Van Hoven in Pictures
Baltimore — Frank Van Hoven, vau-
deville comedian, has been signed by
Harry Van Hoven, advertising man-
ager of the Whitehurst string, for
comedies. Jack Curley, boxing pro-
moter, heads a producing coinpany
which promises to build studios at
Great Neck, L. I. Present headquar-
ters, 1011 N. Calvert St.
Change Plans on "U" House
Grand Island, Neb. — Construction
will start this month on the new
Hostettler house, to have a capacity
of 1,400 instead of the original 1 300.
For Universal.
Hitchum to Make Series
August Hitchum will make a
series of 12 two-reeT comedies at a
studio at 965 Yonkers Ave., Yonkers,
to be distributed through the Moel-
ler Theater Service.
Takes Over Horsely Studio
Los Angeles — Ben Wilson has tak-
en over the Horsely studio.
Abrams Appoints District Managers
Hiram Abrams has appointed six
district managers for United Artists.
They are :
Kenneth Hodkinson. supervisine San Fran-
cisco, '.Seattle. T^os Angeles, Denver and
Salt Lake ; W. F. Seymour. Pittsburgh,
Washington, Atlanta and Dallas; Morris
Safier, Chicago. Cleveland, Cincinnati. In-
dianapolis and Detroit ; T. Y. Henry, Kan-
sas City. St. Louis. Omaha and Minneapolis:
Henry T. Scully, Boston, New Haven and
Portland, and Jack Von Tilzer, New York,
Philadelphia and Buffalo.
In from Coast
Walter Wanger, Dimitri Buchowet-
zki and B. P. Schulberg are in from
the Coast. The latter's stay will be
limited to approximately 48 hours.
Another for "U" in Florida
Lake City, Fla. — LTniversal will re-
build'the Grand at a cost of $75,000.
Th* finiahinc tonch of refinement on
an elaborate production U the
bandcelorinc by
/^fzTc/T-
The Perfect Hofulcolorm* 0/ F4m
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H
Colby Harriman Opens 0|
Colby Harriman, presen'at
ducer, has opened offices
Broadway. A feature will b(
tention to programs for small
ters. He has a series of
Classics" now in production,
formerly at the Mosque, New
if
in
This is a 'ConMrbkck' cot fu U
FREE for aU Pathecomediet 14
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LABORATORIES
We are looking for the s«c^
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The laboratory holding '
negative will kindly commti
cate with UNIVERSAL P,
TURES CORP. OF DEI
WARE, 730 Fifth Ave., ^
York City.
I Ward Cine Laboratory, I
S 216-222 Weehawken St.
S$ Union City, N. J.
S Telephone Union 4800
it C. BERT WARD, I
AU Poster and. Supply Houses li
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for Selznick pictures are requested
send in a complete list together »
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all lists will be specifically ackno
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DAILY
Wednesday, February 3, 1
Newspaper Opinions
"Hands Up" — Paramount
Ohio, Indianapolis
STAR — * * * There is little use in trying
to pick out the funniest scenes. They are
all funny and the windup is a real novelty.
"Hearts and Fists" — Assoc. Prod.
State-Lake, Chicago
NEWS — * * * The picture is an adapta-
tion of an American Magazine story by Clar-
ence Buddington Kelland, and all in all it
is one of the most entertaining of this sea-
son's group of program releases. * * *
TRIBUNE—* * * Has been well directed,
boasts lots of action, and has some fine
scenery to recommend it, in addition to its
good cast, who sure do keep things hum-
ming. * * ♦
"The Man on the Box"— Warners
Alhambra, Milwaukee
SENTINEL—* * * Syd Chaplin is just
naturally funny, particularly in female attire,
and the balance of the cast are merely present
to "feed" his gags
* » *
"His People"— Universal
Rialto, Washington
HERALD—* * » Rudolph Schildkraut on
the screen was just as effective as he ever
was on the stage. He did make his audience
cry and laugh. » * *
"His Secretary"— M.-G.-M.
Stanley, Philadelphia
BULLETIN—* * * Miss Shearer enhances
the humor of a truly funny comedy part by
her portrayal of the secretary in the first
part of the film. ♦ • *
PUBLIC LEDGER—* * * There is so
much good, straightforward comedy in the
picture that, even though the directorial
touch is not always of the lightest, the degree
of amusement which it affords as a whole is
high. * * *
"The Jazz Bride"— Warners
Orpheum, Chicago
POST — * * * It is a frothy little story,
but while not one of those offering '"you
simply must see," it will entertain you suffi-
ciently well while you are looking at it, and
vanish from your memory almost as soon
as its last scene flickers from the screen.
"The Man Upstairs"— Warners
Circle, Cleveland
PLAIN DEALER—* * * Here is a mys-
tery yarn that is so mysterious and filled
with so many complications that you won't
know what it is all about until the denoue-
ment— and then you may not be any wiser.
New Theaters
Hightstown, N. J, — The John and Mary
Hight Amusement theater will be erected at a
cost of $150,000.
Exports Grow
Forest City, Pa. — Julius Freedman has
opened the new Family. It seats 1,000.
Chicago — The new Ascher Bros, house,
the Terminal at Lawrence and Spaulding
Aves., has opened. It cost $2,000,000.
"The Masked Bride"— M.-G.-M.
State, Detroit
FREE PRESS—* * * The picture is a
colorful offering, nevertheless, and for those
who like to see this former Follies girl dance,
the piece promises rich entertainment, because
Mae (Murray) does dance, her efforts in
this direction surpassing any previous pic-
ture. ♦ * ♦
Apollo, Indianapolis
STAR — * * * The picture was made in
this country, but Director Christy Cabanne
has created a real Parisian atmosphere for
jj » « *
"Mannequin" — Paramount
Chicago, Chicago
AMERICAN—* * * Don't pass up "Man-
nequin" if you can help it. It's one of the
year's better films. * * *
Walnut, Cincinnati
ENQUIRER—* * * The rather fantastic
pattern of the plot is more or less forgotten
because of the painstaking character delinea-
tions and the thoughtful acting of the prin-
cipals. * * *
TRIBUNE—* * * It is good work-a-day
melodrama, well presented and well acted. It
is a picture which may be recommended as
good entertainment. * ♦ *
"Joanna" — First National
State, Cleveland
PLAIN DEALER * * * It's sublimated
hokum, and great if you like it — just as ev-
erything else is. * * *
Metro, Washington
HERALD — * * * Bits of pathos and dashes
of humor, together with an excellently staged
production. * * *
TIMES — •* * * Edwin Carewe has directed
the picture and in so doing has brought a
finished, artistic and sometimes elaborate
production to the theater. * * *
"Tust Suppose" — First National
Olympia, Boston
HERALD — * * * It is a smooth and un-
pretentious little film, with some delightful
acting by Richard Barthelmess and Geoffrey
Kerr. * * *
POST — * * * "Just Suppose" is a pleasant
but unexciting little screen tale of a prince
who wants to be free from princely duties.
• • *
TRAVELER—* ♦ * "Just Suppose" is one
of those pictures that the whole family can
enjoy. • * *
Allen, Cleveland
PLAIN DEALER—* * * The play, itself,
is quite entertaining, though perhaps does
not quite come up to Barthelmess' "Class-
mates." * • ♦
PRESS — * * * The movie makers have
gone to great pains to revise this unusual
love play into the usual movie pattern with
a usual happy ending. » ♦ *
"Lying Wives" — Emerald Films
(S. R)
Randolph, Chicago
HERALD—* * * Is rather a trashy story,
but very well done. There is Richard Ben-
nett to play Margery's father and Madge
Kennedy to play Margery. And Miss Young
gives a restrained and convincing perform-
»nce. • • *
"The Merry Widow"— M.-G.-M.
Walnut, Cincinnati
ENQUIRER—* * * To miss seeing this
production is to miss one of the most mag-
nificent, colorful, amusing and emotionally
stimulating photoplays of the present year.
Okeechobee, Fla. — Construction will begin
shortly on the new $.^00,000 theater, hotel
and business block, the Inland Realty Co.,
announces. The theater will seat 1,000.
Eau Gallic. Fla.— A new $75,000 house
will be erected by A. E. VaTi Croix, making
his third house in the state.
Martins Ferry, W. Va. — The Fenray Photo-
play Co. has leased property which they will
convert into a theater. The building was at
one time operated as the Rex.
Georgetown, Tex. — A. C. Moore will open
his new theater in the near future.
Arkadelphia, Ark. — Cecil Cupp will open
his new Co-Ed theater soon.
1
ran I
negil
nl
(Continued from Page 1)' t
cated, all of the principal ma;
which this country exports
ported decided gains over the
ing year. _
In 1924, Europe bought frOD
U. S. about 60,000,000 ft of ne^j
and positives. In 1925, thi
exceeded 86,000,000 ft. Latin
ica, to which in 1924, we sent i
47.500,000 ft received about 63
000 ft in 1925. The Far East,
about 45,000,000 ft in 1924, incn
this total to 53,500,000 in
Figures for 1925 covering Africa
the Near East are not as yet ;
plete.
With regard to individual mar
the United Kingdom continue
lead. The figures here show i
36,500,000 ft— a gain of above
000,000 ft over 1924. Australia
just 24,500,000 ft has displaced
hi
w
in
Springfield, 111.— The Pantheon, 815 North
Ave., has opened.
Cheyenne, Wyo. — A new $200,000 house
will be erected here to seat 1,000. Fred J.
Carlson is the builder.
San Antonio, Tex. — Construction of the
new Lytle on Houston St., will begin at once.
Palestine, Tex. — Demolition of the old Gem
has started. The new house will be erected
by the R. & R. Theater Enterprises of Dallas,
J. S. Bonner is manager.
"The Midnight Flyer"— F. B. O.
Modern, Boston
POST — * * * Has many dramatic qualities
to make it a thrilling photoplay which quali-
ties include a West Virginia feud, train
wreck, fights and a race between two speed-
ing locomotives. Excitement rules the wit-
nessed action. • * *
"Paint and Powder" — Chadwick
(S. R.)
Garden, Milwaukee
SENTINEL—* * * For once life and art
are permitted to take precedence over the
popular demand for miraculously happy end-
ings. * * *
"The Phantom of the Opera"— Univ.
Stillman, Cleveland
PLAIN DEALER—* * * It is frank melo-
drama, a little too long getting at its meat,
but sufficiently exciting once it settles down
to the business of terrifying you. It is not
only frank melodrama, but also richly ap-
pointed melodrama. * * *
PRESS — * * * Lon Chaney is made up
to look a little more dreadful than usual in
"The Phantom of the Opera" (a mystery
thriller which takes itself seriously). * ♦ *
TIMES—* * * Gorgeous in setting. Thrills
galore. Splendid acting. Action that holds
one spellbound and a story mystifying as well
as romantic. * * *
"Too Much Money"— First National
Strand, Cincinnati
ENQUIRER—* • * Is the film version
of a large play by Israel Zangwill, and it
is a much better entertainment than most
of that novelist's attempts at play writing.
« » *
TRIBUNE—* * ♦ In its own right the
film isn't at all hard to take and Stone'i
work makes it even easier. • * •
CotuUa, Tex. — McNeese Bros, of Dallas
will shortly erect a new house. They recently
took over the .Dixie.
Oklahoma City in Lead
The week before the close of the
"First National Month Sales Drive"
found Oklahoma City well in the lead
and four other branches in close com-
petition for second and third places.
June Mathis and Balboni Here
June Mathis and Balboni, the direc-
tor, reached New York yesterday,
from the coast. As noted. Miss Mathis
will produce four features each year
for First National.
Seena Owen Injured
Los Angeles — Seena Owen is laid
up with two broken ribs, following
an accident while on location in San
Pedro.
Badger to Direct "The Rainmaker"
Hollywood — Clarence Badger will
direct "The Rainmaker" with Georgia
Hale and William Collier, Jr., for Fa-
mous.
At Tomorrow's A. M. P. A.
A "nationally famed" columnist,
identity secret, will attend the A. M.
P. A. luncheon tomorrow at the Hof-
brau.
ada for second place. This be
Australia's 1924 total by about 6,
000 ft. Canada, as indicated,
to third place, even tnough her
of 23,000,000 ft topped 1924 by n
4,000,000 ft. One of the most s
ling gains recorded was the 20,00.
ft total from the Argentine — a
of more than 7,000,000 ft over li
which put her in fourth i
France is fifth with a S,000,OC
gain over 1924, her total for
being 14,500,000 ft.
The next five markets in their c
are Brazil, Japan, Mexico, Gerr
and the Straits Settlements,
these Brazil's 2,000,000 ft
brought her up over Japan, v
stood sixth in 1924. Brazil's ;
was 10,500,000 ft and Japan's a :
over 9,000,000 ft, the Japanese '
being a decline of about half a mi
feet from 1924. Mexico's eighth,};
total of 7,500,000 ft bettered thi
record by 2,000,000 ft, and Gen
in ninth place, in spite of her "]
tingent" system, took just over 2,
000 ft more in 1925 than in 1924
figures here being 6,500,000 ft ag
a trifle under 4,500,000 ft.
Exports from the United State;
films sensitized but not exi
amounted in 1925 to 74,605,179 1;
ft valued at $1,585,529 as comi
with 59,482,479 linear ft, value
$1,261,087 for 1924,
\t,
old
(Hi
in.'
lit
it
fc
German Editor Here
S. H. Wagener, editor of
Filmwoche," Berlin, is here for a
manent stay. He will review
tures and is seeking press ma;
from all interested in Germany, j
ent address, 341 W. 51st St.
Toumexir Joins M.-G.-M.
Hollywood — Maurice Tourneur has
signed with M.-G.-M. to direct "The
Mysterious Island."
Corinne's Next
Hollywood^ — Corinne Griflfith's next
vehicle will be "Into Her Kingdom."
Curwood Story for Barker
Los Angeles — Reginald Bar
first picture under his new M.-C
contract will be "The Flaming
est," a James Oliver Curwood :
for Cosmopolitan. Waldemar Y'
is doing the script.
Beaudine Renews
Los Angeles — William Beatl
has signed a new contract with J
ners. Several of next year's sp^
will be assigned him.
Roach Leaves
Hal Roach left for California
terday.
X
>v.
I
/
THE
esday, FeHruary 3, 1926
i^^
DAILY
ell It to Marines'
(Continued from Page 1)
jrts to nullify this contract fail
■t, we will certainly take the
to the Secretary of the Navy
and if necessary, direct to
nt Coolidge."
Fox organization desired the
the marines for certain se-
5 for "What Price Glory" and
iderstood that when an effort
ide to secure the marines at
ego the Fox organization was
d of the existing contract be-
the Corps and M.-G.-M.
The Terms
lington — Metro-Goldwyn-May-
ntract with the Marine Corps
production of a picture show-
life and activities of a marine
ily for the contribution by the
jf such personnel as may be
ry in scenes in which marines
and assistance in handling the
il details, it was stated yes-
by General Lejuene's aid.
: is no change in the attitude
Marine Corps towards the
eels, and cameramen will be
he same opportunities, facili-
1 assistance as they have in the
was emphasized. The picture
lade will be similar in charac-
"The Midshipman," dealing
e in the navy. The scenario
gnally written by Col. Greecy,
Marine Corps, who tried un-
fully to interest practically all
?e producers in it. He finally
the interest of M.-G.-M. in
)ject.
company purchased Col.
's idea, although it will not use
nario. The picture will be made
and at the expense of M.-G.-
d the Marine Corps will have
rest in it other than to see that
y and other technical points
ht.
t Publix Managers
following promotions and
rs have been made in the or-
:ion of Publix Theaters:
romery S. Hill, district manager of
oHna district, headquarters at Cliar-
ransferred to the Atlanta district,
"K J. J- Franklin, transferred to
"■k. J, J. Fitzgibbons, manager of
5f. district, goes ta Charlotte to suc-
II.
t Morrison, formerly manager of
jerial, Asheville, appointed manager
Howard, Atlanta, succeeding Charles
don, resigned. C. B. Stiflf goes from
>erial, Columbia, S. C, to the Im-
Asheville, succeeding Morrison.
Holliday, transferred from the Al-
Charlotte, to the Imperial, Colum-
his place in Charlotte is taken by
McKoy, graduate of the Managers
: School. L. A. Shead, former man-
the Uptown, Chicago, has been ap-
manager of Loew's Palace, Memphis.
eeds George Brown, who goes to the
Birmingham, succeeding Roscoe
resigned.
^IMadeii^anl
iBellerandWear longer
Buys 36 Features
Rayart Secures Anchor Film Output
Including a Series of 12 Bobby
Ray Comedies
A deal has been consummated be-
tween Rayart and Anchor Film Dist.,
Hollywood, whereby Rayart will dis-
tribute Anchor product. Included
are 48 subjects, 36 features and 12
comedies.
The features are divided into three
groups, eight starring Al Hoxie, of
which four are completed; railroad
"melos," starring Helen Holmes, of
which four are completed, and a
third group with Bob Reeves. Four
of this series are completed. The
comedies star Bobby Ray. Five are
completed.
Broadway Features Next Week
"Moana," opens at the Rialto Sun-
day. The Rivloi will play "Behind
the Front." while "The Grand
Duchess and the Waiter" will be the
feature at the Strand.
Ed. Hyman has booked Vincent
Lopez's orchestra for the week be-
ginning Feb. 20 at the Brooklyn
Strand.
New One for Gore
Los Angeles — Work will soon start
on a $150,000 theater and store build-
ing, by the Venice Amusement Co.,
headed by Adolph Kamish and .A.be
Gore. The site is on Hawthorne
Blvd. and Broadway. It will be
called the Roosevelt and seats 1,000.
"Carnival" Tonight
The M. P. Carnival of the Film
Mutual Benefit Bureau will be held
tonight at the Plaza. The premiere
of "Three Faces East" will be held,
with a special score arranged h\y
Hugo Riesenfeld.
Calcagni Signs John Gildo
John Gildo, Italian actor, brought
here by H. M. Karper, has been en-
gaged by David Calcagni of Vera
Arte Pictures, Inc. as juvenile m
"Every Man's Chance," which goes
in production this week at Fort Lee
Studios, under direction of Adeline
Hendricks and Calcagni
Inspiration Stars to Coast
Dorothy Gish leaves for the Coast
on the 18th to visit her sister, Lillian.
She will then come back to New York
and leave for London. Richard Bar-
thelmess will probably leave tomor-
row to join his unit in Hollywood.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE UST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6564
Presentations
Capitol
Unit No. 1. — Capitol Grand Orchestra.
"Romeo and Juliet," Tchaikovsky. Time,
II minutes.
Unit No. 2. — Carlo Ferretti, baritone from
Moscow Grand Opera. "Toreador Song"
from "Carmen," Bizet. Setting: Backdrop
of Spanish street scene. Two girls in Span-
ish costume seated at table, one does tango
prior to Ferretti's entrance. Two girls re-
main at table during rendition of number.
Time, 5 minutes.
Unit No. 3.— "The Quest of the Big 'Un,"
Educational. Time, 3 minutes.
Unit No. 4. — Jose Fuchs, concert master.
"Hejre Kati," Hubray. On the violin. Time,
4 minutes.
Unit No. 5. — Irving Berlin's newest song,
".\lways." Setting: Black circle frame with
scene representing deck of the Leviathan.
Gladys Rice, seated in steamer chair, and
W'illiam Robyn sing Berlinls new song,
"Always." Time, 5 minutes.
Unit No. 6. — Capitol Magazine. Time, 9
minutes.
Unit No. 7. — A Persian Market, with Doris
Niles, Jack Triesalt and the Capitol Ballet.
Setting: Persian edifice with ballet entering
through center aperture. Ballet in garbs of
slave girls. Dances and ensemble with Doris
Niles and Jack Triesalt into solo numbers.
"Musezzin's Prayer." sung by Mr. Robyn
from balcony of edifice. Time. 7 minutes.
Unit No. 8.— Feature: "The Black Bird."
Time, 71 minutes.
History Films Part of Curriculum
Cleveland — "The Chronicles of
America" series will be made part
of the curriculum of Cleveland
schools. .
Gurming with First National
Los Angeles — Wid Gunning has
joined First National to agsist on
stories for Colleen Moore.
Germany Unenthused
(Continued from Page 1)
daily in trade publications. Pro-
ducers, exhibitors and the public con-
tinue to deplore their importation and
yet it is obvious that American
product represents the trade's real
profit. One American recently made
the statement that American films
are consuming sixty per cent of the
playing time of all German theaters
but that of the total receipts at the
box-office only three per cent go to
American distributors.
Fox Film
Garporatioa
Arthur J. Lamb
presents
THE MOLLY MAY SERIES
(INC.)
12-2 reel comedies
Written by A. J. LAMB
Featuring VIOLET MERSEREAU
Direction of JOSEPH LEVERING
Number four will be
"Her First Night with the
Bootleggers"
L
Cranfield and Clarke (Inc.;
Distributors for the World
1476 Broadway New York City
■■■ ti
y^
\
you didn't take the reliable old box-office's advice
and so you missed First Nationars unprecedented
line-up of star-hits and specials, February
will be another tough month for you.
Look what you're up against! Colleen Moore in
'' Irene," three great shows in one ! Johnny Nines
In "Rainbow Riley." it's a riot! Michael
Arlen's "Dancer of Paris" starring Conway
Tearle with Dorothy Mackaill. And
"The Far Cry," with Blanche Sweet,
Jack Mulhall and a cast that
would hoist the S. R. O. at
the Roman Coliseum.
They're First National's hits for February. Knock-
outs! Record-smashers! Four Box-office bo-
nanzas in one month. Nothing can beat
them-*and if you haven't got them, there's
only one hope for you—
Shut Up Tour. Sho
Und Go To Florid
1 ^
y
brAdstreet
FILHDOH
iTHE
Authority
XXV No. 29
Thursday, Febmary 4, 1926
.Prica 5 Cents
4Y SUCH?
By DANNY
Red Kimono" is being
It the Broadway. It deals
hite slave traffic. Mrs.
; Reid, who produced this
sensationalism, offers it
reachment, and with an
intent to correct the evil
vhite slave traffic. Mrs.
probably sincere. But
led Kimono" will have
f the result Mrs. Reid
[. And the probabilities
; unless it is changed, and
lly changed, that it will
lot of trouble to the in-
have been a number of pic-
idiiced which contained cer-
aences, or plot development
vere far from satisfactory,
unately most of these pic-
t nowhere. But no picture
1 in years goes so far in de-
detail of the lives of these
ate women as this. There is
ne particularly where the
is awaiting "callers," which
the limit.
stributors say they intend to
rtain changes in the story
ill go far to remove the ob-
voiced against the picture.
it hoped they do. Not only
own good, but for the good
idustry. Otherwise not only
(.Continued on Page 2)
Ban in St. Louis
ns Not Pledged Entirely to
ct of Three Leading Com-
lies, Skouras Bros. Say
)uis — A good many distribu-
' be interested in an explana-
he first-run situation here, at
ofar as Skouras Bros, and the
is Amusement Co. are con-
lissouri, operated by Skouras
a Paramount first-run while
d the First National franchise
t Skouras Bros, say they will
(.Continued on Page 6)
May Sign Tomorow
ilurray's future activities will
' be settled tomorrow. A
has been pending for several
1 for Studio Improvements
/ood — Improvements costing
3 are to be made at the
s-Pickford studio.
For Rembusch Plan
Many Exhibitor Leaders Promise to
Attend French Lick Conference
on Uniform Contract
Indianapolis — Frank J. Rembusch,
father of the idea to hold a conference
at French Lick at which the uniform
contract would be discussed, said yes-
terday the response to his invitational
telegrams was splendid.
H. M. Richey, of the Michigan M.
P. T. O., wired his state will be there
on the 24th. W. A. Steffes of the
Minnesota and Dakotan units said
the same of the Northwest. Fred
Dolle of the Kentucky M. P. T. O.
thinks the idea is great. Charles Na-
than of Peoria, 111., wired he was
heartily in accord and felt certain
concerted action would bring results.
William James, president Ohio M.
P. T. O. congratulated Rembusch on
(Continued on Page 6)
Ginsberg-Kann Go.
New Organization Enters Local Field
and Will Release 12 to 18 Pic-
tures Next Year
Henry Ginsberg and George E.
Kann, both long known in the field,
have formed a partnership for dis-
tribution in the independent market
in this country and abroad. The
corporate name will be Ginsberg-
Kann Dist. Corp.
The contracts of the Henry Gins-
berg Dist. Corp. for Banner and
Royal Prod, will be taken over by
the new concern which, for the com-
(Continued on Page 6)
Publix in Toledo
To Erect 3,000 Seat House in One
of Biggest Realty Deals Ever
Made in That City
Toledo — Publix Theaters have en-
tered into a contract with Orra L.
Brailey for the construction of a the-
ater to seat not less than 3,000.
Brailey has leased an entire office
block in the downtown section run-
ning from the northeast corner of
Huron and Adams, to the southeast
corner of Jackson and Huron. The
total cost of improvements will be
(Continued on Page 6)
Wisconsin Uncertain
Milwaukee — Henry Staab, secretary
of the Wisconsin M. P. T. O. has
this to say on summer closing:
"It would be a rather difficult task to
inform you just how many theaters in Wis-
consin would be willing to close for a period
of two weeks in July.
"Closing for a period of time in the sum-
mer has been tried by some of our exhibitors
and found very unprofitable.
(Continued on Page 6)
To Change Gharter
Stock Exchange Then Expected to
Approve Listing of 800,000 Shares
of Fox Theaters Corp.
William Fox will return from
Florida in a day or so at which time
Saul Rogers, general counsel, will
likewise have returned from Detroit.
There will then be discussed changes
in the charter of Fox Theaters Corp.
Revisions are necessary before the
Stock Exchange will permit the list-
ing of 800,000 shares of non-voting
common.
In order to meet the Exchange's
requirements, it may be necesary to
make changes in the financial struc-
ture of the company.
Fox Film Retires Bonds
Fox Film has completed the retire-
ment of its 7H% first mortgage real
estate bonds on the Fox office build-
ing and studios. This bond issue orig-
inally $1,300,000, was placed on the
property in 1922. Retirement has been
accomplished largely through earn-
ings.
Gharge Favoritism
Some Independent Exchanges Allege
Army M. P. Service Deals with
National Distributors Only
Charges of discrimination against
independent producers and distribu-
tors by the U. S. Army M. P. Service
have been filed with the Independent
M. P. Ass'n by distributors in the
South and Southwest.
It is alleged this service which buys
films for War Department theaters
is favoring national producers with
bookings, notwithstanding the fact
(Continued on Page 6)
Ghicago Theater Rush
xhousands of New Seats rCmbraced
In New Houses — Karzas' North
Central Opens
Chicago — The Spring is to see un-
precedented theater activity here.
Neighborhood business men held a parade
of decorated floats and celebration yester-
day in connection with opening of Andrew
Karzas' new North Central, a 3,000 seat
theater. Rex lO. Lawhead is manager.
B. & K.'s Oriental, now nearing comple-
tion, is to have a remarkable mechanica)
stage, constructed by B. C. Emon. The stage
rises nine feet into the "flies" and lowers
into the basement, operating on oil-hydrauHc
lifts ; it splits into four parts and moves
backward and forward and to each side, and
represents an investment of $100,000. The
Oriental is expected to open the middle of
March.
Marks Bros, are seeking a name for their
$8,000,000 theater in the exclusive North
Shore residential district. It seats 5,000 and
(Continued on Page 7)
"U" Leases Golony
Will Use Broadway House for Its
First- Runs from February to
September
Universal yesterday closed long-
pending negotiaitons for the lease of
the Colony.
Under the terms of the agreement,
the company will operate the theater
for a six months' period, beginning
next week with "What Happened to
Jones," and terminating some time
in September.
About 62 from "U"
Complete 1926-1927 Line-Up Ready,
Months Before Actual Season
Gets Under Way
Universal yesterday captured foi
itself the distinction of being the first
national distributor to announce its
complete program for 1926-1927. The
announcement, coming as it does, ful-
ly six months before the new season
opens, is held to be somewhat unique.
Beside several specials such as "The
Flaming Frontier," "The Midnight
Sun," "Uncle Tom's Cabin," "Gulli-
ver's Travels" and " Les Miserables,"
there will be five or six Reginald
Denny Prod., to be ijiarketed sepa-
rately; 28 Jewels, 24 Blue Streak
Westerns and a strong array of se-
rials and shorts. Denny's first will
(Continued on Page 7)
Famous Signs Lya de Putti
Lya de Putti has been signed to a
long-term contract by Paramount and
will arrive next month from Germany
to be starred. Her first appearance
here will be in "Variety," made by
E. A. Dupont for Ufa, and one of the
productions to be released in America
as a result of the alliance between
Ufa, Paramount and Metro-Goldwyn.
Canadian Boards Fully Organized
Calgary — ^With the organization of
the Calgary Film Board of Trade,
there are now six in the Dominion.
Officers here are E. H. Teel, First
National, president; L. C. Smart,
United Artists, vice-president, and J.
H. Huber, Fox, secretary-treasurer.
Royalty to Write Scenario
Los Angeles — Queen Marie of Rou-
mania will write an original for
M.-G.-M. Film rights to her other
published material also goes to the
company.
Diaeuss Northwest Unit Today
Portland, Ore.— The Pacific North-
west states will discuss an "AU
Northwest" exhibitor unit at a meet
ing here today.
THE
-pn^
DAILY
Thu-sday, February
Vii:XXXVN(i.29 Thursday, Feb. 4, 1926 Price SCents
Copyright 1926, Wid's Films and Film Folks,
%ic. Published Daily except Saturday and hol-
•days at 1650 Broadway, New York, N. Y., by
■SriD'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
i. W. Alicoate, Treasurer and Business Man-
•ger ; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
ilalph Wilk, Traveling Representative. En-
vred as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
liunications to THE FILM DAILY, 1650
iroadway. New York, N. Y. Phone Circle
y3«-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
tiranite 3980. London — Ernest W. Fredman,
ihe Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..110 110 110 200
Famous Players ..1185^ 116^^ 116^^ 5.300
Earn. Play. Pfd. ..120^ 120^ UQYz 100
Film Inspection Not quoted
First National 105 105 105 200
Fox Film "A" .. 79iA 78^ 79 1,600
Fox Theaters "A". 31^ 30i4 31f|
International Projector Not quoted
Loew's, Inc 40j4 39^ 39% 1,000
Metro-Gold. Pfd Not quoted
M. P. Cap. Corp... 20 19i4 19% 1,000
Pathe Exch. "A".. 79 -4 79 79 200
Skouras Brothers Not quoted
Stan. Co. of Am Not quoted
Trans-Lux 12^ 12i4 12% 3,200
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers.. 14% 13% 14^^ 2,100
Warner Pictures .. 10% 10% 10% 100
"Roxy" Signs for Fox News
The first contract for film service
at the new Roxy theater was signed
yesterday when "Roxy" closed for
Fox News. James R. Grainger,
sales manager and Truman Talley,
managing director of Fox News, at-
tended the ceremony.
Mullin Joins Publix
M. J. Mullin has been appointed
supervisor of maintenance for Pub-
lix with headquarters in New York.
Plans involve the establishing of
warehouses at convenient points
throughout the country, similar to
Atlanta and Dallas.
Jay Kaufman at A. M. P. A.
S. Jay Kaufman will be the guest
of the A. M. P. A. at the Hofbrau
today. ^
FOR. RENT
BELL - HOWELL
AND
AKELEY CAMERAS
With or (vitliout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave N.Y.c.
B ryan t 3 9S l
WHY SUCH?
(.Continued from Page 1)
will "The Red Kimono" fail, but the
effect on motion pictures may be
marked. Of course, such a release
had to occur while State legislative
bodies are assembled all over the
country.
"Shows" or "Names" in Film Houses
Under this caption, "Variety" has a
most interesting editorial. Current
issue. In part "Variety" says:
"Shortly, all over the country, will
come another test fon 'shows' or
'names' as best box office draw. A
'name' in the show business is some-
thing different, according to who
owns or owned it and his capacity.
* * *
"Yet a certain show or brand of
show may be built up to a draw for
the houses played. That's Publix
Theaters (Famous Players) plan. It
can be done, but wit^i a hazard. The
show must be good every week; it
must be at a certain standard, for if
not, two bad shows in a row will
require five good shows in a row to
re-establish the lost prestige of that
theater.
"This isn't theory; it's the record.
* * *
"Show business never changes. Its
policies may change; attractions may
change; managements may change;
circuits may change, but while a the-
ater has a box office, show business
can never change, for when the box
office is there, the one idea of the
showman will be to have people pat-
ronize that box office."
Fazekas, Playwright, in Hollywood
Hollywood — Irme Fazekas, third of
a group of European playwrights
signed by Paramount to write origi-
nals, arrived yesterday to write a
story for Pola Negri.
Vital in New England
Boston — Vital Exchanges of New
England have been formed here.
Vital recently purchased the Astor
Prod., Inc. exchange from Harry
Segal. There is also an exchange in
New Haven.
New Federal Censoring Plan
Chicago — -Nelson L. Green, editor
of "Educational Screen," will suggest
a new method for Federal regulation
at the Federal M. P. Council in
America conference here Feb. 10-12.
Cranfield and Clarke Expansion
Cranfield and Clarke, Inc., yester-
day increased their capital from
$10,000 to $100,000. The new stock
is paid up.
Chaliapin to Appear with Negri
Feodor Chaliapin, opera star, will
appear in a picture with Pola Negri
next winter.
Ward Lascelle Here
Ward Lascelle, coast producer, is
in town from the Coast. Stopping
with friends.
Denny's Latest for Colony
Commencing Feb. 7, the Colony
will show "What Happened to
Jones," starring Reginald Denny.
Rothacker Officers Re-Elected
Chicago — The following have been
re-elected officers of the Rothacker
Film Mfg. Co., for 1926: Watterson
R. Rothacker, president; Douglas D.
Rothacker, vice-president; C. E. Pain,
Jr., treasurer; John G. Hahn, secre-
tary; John Mammoser, assistant
treasurer, and E. H. Seifert, assistant
secretary.
Hollywood — At the annual meet-
ing of Rothacker-AUer Laboratories
the following were re-elected, for
1926: Watterson R. Rothacker.
president; Joseph AUer, vice-presi-
den; Wesley Smith, secretary-treas-
urer.
Fifty Actors Escape Drowning
Los Angeles — Fifty actors, includ-
ing Joseph Schildkraut and Seena
Owen landed yesterday in the wind-
jammer "Indiana" after drifting help-
lessly for hours off the coast during
a hurricane. The boat, used for scenes
in "Shipwrecked," became helpless
after heavy seas had torn down masts
and rigging.
Adler Put Over Campaign
"The Sea Beast Week" arranged
with Wanamaker's on behalf of the
Barrymore picture was arranged by
Bert Adler. Grossett & Dunlap, book
publishers, sponsored distribution of
5,000 eight-page folders describing the
picture and containing scenes from
it.
Souvenirs at T.N.T. Dinner ,
Specially selected souvenirs will be
given to the ladies attending the
"Naked Truth Dinner" Saturday at
the Astor. These novelties will be
but one of many unusual features of
the big revel.
Montague Glass at Premiere
"Partners Again — With Potash &
Perlmutter" opens at the Strand,
Feb. 14. Montague Glass, the au-
thor will be present.
Capitol Has New Radio Set
The new broadcasting studio of
the Capitol is now in operation. It
is so constructed as to eliminate vi-
brations of every kind.
Seek Used Films for China
Shanghai — The Dong Chong Cycle
& Motor Co., P 344 Nanking Road,
is in the market for American pic-
tures.
Johnnie Burke with Sennett
Los Angeles — It is understood that
Johnnie Burke, monologist, has been
signed by Mack Sennett on a star-
ring contract for five years.
Young lady desires position, 12
years experience motion pictures —
\ secretary — bookkeeper — stenographer —
■ office and business manager — New
f, York representative — correspondent —
p legal knowledge — capable of taking
H charge of office or department. Em-
■ ployed at present — seeking other em-
\ ployment due to discontinuing New
York office. Excellent references.
C Box S-322
m 1650 B'way
c-o Film Daily
N. y. C,
First National Changes
The title of Edwin Cqrewl
coming picture has been SL-t
Steppers." This is an adaplir'
"Heirs Apparent." Another
nounced by First National
Second Chance" instead
Second Chance."
Sixth Annual T. O. C. C. m:.
Governor Smith and Majini
ker will attend the sixth ani.U
ner-dance of the T. O. C. ( iti
Astor on Feb. 12. Vincen Li
and orchestra will play.
Sanders Is Booker for ibii
Earl P. Sanders has been .a
as booker of acts playing \.tx
the Publix theaters. Office 1
Broadway.
Thif is a 'Cornwblock' cut f u ib
FREE for all Pathecomedies ; /c
exchange.
NEW YORK
Bmnt 1410.1 ^\jt^x-\
HOLLYWOOD
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with
Dolores Costello
IScotn
Herman Melville"*,
^'MOBY dick:'
Scenario by
BESS MEREDYTH
Directed by
Millard Webb
the Bi^dest
Thinfon
Broadway •
JOHN BARRYMORE in "The Sea Beast" has been a
sell-out at Warner theatre, New York City, since it
opened on January 15th! That makes it BIG. But its
advance sale — the biggest on record of any photodrama
on Broadway — makes.it BIGGER!
**The Sea Beast" has caught on — and it's holding fast. It's
the best entertainment bet on the screen today, because itW^
built right for the box office. Press criticisms and its
Warner theatre record prove it. Watch it growr-^-No,,
picture this year, last year or next, will touch its -money'
making record. ^^
^\H
THE
Thuisday, February
For Rembusch Plan
(Continued from Page 1)
the constructive manner in which he
was taking hold of "a proposition of
the most vital importance to every
independent theater owner in Amer-
ica "
Rembusch said Charles L. O'Reilly
of the New York T. O. C. C. will at-
tend, although the impression pre-
vails in New York he will not. From
Rochester, N. Y., comes another en-
dorsement. Nathan Ascher of Chi-
cago promises to be on hand and from
Jack Miller, of the Chicago Theater
Owners Ass'n there emanates a
pledge of attendance if politics is
eliminated. A long distance call from
Iowa compares the meeting with a
"Locarno of theater owners."
Thirty Day Limit
Charles C. Pettijohn, general coun-
sel of the Hays organization, has
given exhibitors 30 days in which to
state definitely what they desire or
else the present uniform contract will
be enforced for next season, accord-
ing to a wire received last night
from Frank J. Rembusch, who quoted
Pettijohn as follows:
"We agree that the uniform contract is
far from perfect. The Constitution of the
United States was amended 19 times. You
may not believe it, but Mr. Hays and the
producers want the theater owners to have
a fair and equitable contract, but the theater
owners are divided into so many groups that
we cannot get the matter settled. And_ if
you do not wire us a united expression
within 30 days of what you want, the old
contract will be enforced next season."
Rembusch gives this as a prin-
cipal reason for the French Lick
meeting.
"Talk is cheap and action alone
counts," says Rembusch. "I have a
written expression from practically
half of the States of the Union say-
ing they are in favor of this con-
ference."
He is due in New York tomorrow
to interest New York in attending.
Rembusch promises political influence
is out.
Incorporations
Dover, Del. — Photoplay Publishing Co. Cap-
ital $600,000. Incorporators, T. L. Croteau,
et al. Attorney, Corporation Trust Company
of America, Du Pont Bldg., Wilmington.
Trenton, N. J. — White-Pach, Inc., Broad
and Mechanic Sts., Red Bank. Capital $100,-
000.
Boston, Mass. — National Theaters, Inc.;
Boston, to operate theaters. Capital $100,000.
Springfield, 111. — Clark-Howard Theater Co.,
190 North State St., Chicago; to operate the-
aters. Incorporators, L. Weiss, G. Fried and
D. Klass. Attorneys, Sonnenschein, Berkson,
Lautmann & Levinson, Chicago Temple Bldg.,
Chicago.
Dover, Del. — Bridge Theater Co., to operate
theaters. Capital $100,000. Attorney, Corp-
oration Service Co., Equitable Bldg., Wil-
mington.
Dover, Del. — College Theater Corp., to op-
erate theaters. Capital $500,000. Attorney,
Corporation Service Co., Equitable Bldg., Wil
mington.
Dover, Del. — Chain Theaters Co., Inc., to
operate theaters. Capital $1,000,000. Attorney,
Corpor.itinn Trust Company of America, Du
Pont Bldg., Wilmington.
Dover, Del. — Colored Players' Film Corp.,
to produce. Capital $75,000. Attorney, Cor-
poration Guarantee & Trust Co., 927 Market
St., Wilmington.
Dover, Del. — Mollie May Series, Inc., to
produce. Capital $100,000. Attorney, Cor-
poration Service Co., Equitable Bldg., Wil-
mington.
Dover, Del. — National Cinema Studios Cor-
poration of Florida, to build and operate a
studio and produce. Capital $25,000. Attor-
ney, United States Corp. Co., Dover.
Springfield. III. — Quincy Theaters, Inc., 162
North State St., Chicago; to operate theaters.
Incorporators, M. Leonard, S. Siegel and I.
Gevirtz. Attorney, Morris G. Leonard,
Conway Bldg., Chicago.
Springfield, 111. — South Shore Theater Build-
ing Corp., 6760 Stony Island Ave., Chicago;
to build and operate theaters. Capital $20,000.
Incorporators, E. Bloom, N. Dougherty and
T. Cochran. Attorney, Charles S. Deneen, 29
South La Salle St., Chicago.
No Ban in St. Louis
(Continued from Page 1)
not confine their purchases to First
National and Paramount. Their pol-
icy has been to buy any big picture
they believed would make money,
and they have paid record prices for
film bought on the open market.
The St. Louis Amusement Co., con-
trolled by Skouras Bros, and Harry
Koplar which operates 24 houses
maintains it has also been willing to
purchase any desirable picture re-
gardless of the brand. A check of
these houses on Jan. 31 showed the
following: Metro-Goldwyn-Mayer, 7;
First National, 4; Paramount, 3;
Prod. Dist., 1; Warners. 2; Fox, 3;
United Artists, 1 and State Right
Pictures, 5.
Ginsber^-Kann Co.
(Continued from Page 1)
ing season, will handle from 12 to
18 pictures.
For the past two years, Kann has
been a member of Simmonds-Kann
Enterprises. Inc. Under the new
deal, he will handle foreign sales and
Ginsberg, domestic.
Austin, Texas. — Ella B. Moore Amusement
Co., Dallas; to operate theaters. Capital $50
000. Incorporators, E. Moore, C. Moore and
W. James.
Albany. N. Y. — Efficient Stage Lighting
Corp., New York. Capital $5,000. Incorpor^
ators, S. TafiFet. J. Conklin, and I. Taffet. At
torney, L. D. Volk, 52 Court St., Brooklyn.
Newspaper Opinions Revolutionai7\F
"Cobra" — Paramount
State, Boston
HERALD—* * • Nita Naldi, more allur-
ing than ever before, is the cobra woman
and does some excellent work. Casson Fer-
guson and Gertrude Olmstead give fine sup-
port in their important roles. * * *
TRANSCRIPT—* * * More here, perhaps
than in any former effort, Mr. Valentino
appears to advantage as a thoughful player
of parts rather than a maker of passionate
faces. How much of the credit for this should
go to him and how much to Director Joseph
Henabery is an open question. * * *
"The Eagle"— United Artists
Bowdoin Square, Boston
GLOBE—* • * Rudolph Valentino is
shown as the staT in "The Eagle," a thrilling
romance in which he again appears in a
series of picturesque and exciting episodes
as soldier, bandit and rover. * * *
POST—* * * Rudolph Valentino in "The
Eagle," a story in which the ideal lover
is given an opportunity to display his talents.
As the soldier and bandit he is good but
as the lover he is ideal. • • *
Columbia, Washington
HERALD—* * * Mr. Valentino has shown
a marked improvement in acting ability
since his return to the screen, and it is
generally agreed that in "The Eagle," he
has surpassed his former best efforts. * * ♦
"The Enchanted Hill" — Paramount
Metro, Baltimore
SUN — * * * There's plenty of action —
swift, sizzling and spectacular — and for good
measure, not only two love themes, as the
saying goes, but two bad men as well. * * *
McVickers, Chicago
AMERICAN—* * * Due to the acting of
Florence Vidor and Jack Holt, and to some
splendid photographic scenes, and to an un-
usual touch or two, it really ranks far above
the average ranch-life photoplay. * • *
NEWS—* * * Silks and satins and all the
myriad fabrics with which women decorate
their persons in the name of modesty. Quite
a style show in "The Mannequin" and quite
a group of young ladies to adorn it. * * *
TRIBUNE — * * * It's a clever western
that pauses in many of its most serious mo-
ments to give you a gay little dig in the
ribs. * * *
"Flaming Waters"— F. B. O.
Hippodrome, Cleveland
PLAIN DEALER—* * * Except for a
few minor details, "Flaming Waters" does
not differ from the usual Horatio Alger type
of melodrama. ♦ * •
PRESS—* * * Throwing thrills and ro-
mance into a mad jumble of unreality, the
movie writer attempted to make a highly en-
tertaining picture out of nothing. * » *
Albany. N. Y. — Obenaus Studios, Albany.
Capital $25,000 Incorporators, J. Obenaus
and S. King. Attorney, F. W. Rieck, Albany.
Dover, Del. — Red Seal Exchanges, Inc.,
Wilmington, to distribute. Capital $20,000.
Dover, Del. — Stern Film Corp. Capital
$500,000.
Tallahassee, Fla. — Sun City Studios Co..
Bradentown; to build and operate a studio and
produce. Capital $100,000.
Albany. N. Y. — William K. Hedwig Picture
Enterprises, New York. Capital $10,000. In-
corporators, E. Hedwig, E. Makholm and W.
Hedwie. Attorney, H. H. Oshrin, 1476 Broad-
way, New York.
Albany, N. Y. — Cynosure Projecting Ma-
chine Co,, New York; to manufacture and dis-
tribute protection machines. Capital $10,000.
Incorporators, P. May, P Ludwig and E.
Doolev. Attorney. A. E. Hinrichs, 140 Lib
crty St., New York.
Albany, N. Y. — Schulman-Goldberg Theatri-
cal Corp., New York. Capital $150,000.
"The Gilded Butterfly"- Fox
Boston, Boston
TRAVELER—* * * The picture has all
the Fox characteristics. There are no titles.
Opportunities for colorful scenes are made
the most of, often with disregard for con-
sistency or continuity. * * *
"The Gold Rush"— United Artists
Strand, Minneapolis
STAR — * * * Here is a picture that will
make everybody laugh from grandfather to
the baby. * * •
Big Russian Production, Usmj
sands of Extras, Based on
rising of 1905
Washington — "The Russia Jl
view," published semi-monthlj .ji
Russian Information Bureau, ir,
that the Northwestern M. \
(Sevzapkino) is producing an
ate picture dealing with the
tion of 1905 and called "Ninth j
uary." In many of the early 'e
500 actors and over 2,000 extn (
used.
The picture will be shown
celebration of revolutionary a
saries. In one portion, an ent
tion of Leningrad was turned 1..
years. Horse cars ran on the Kji
ny Ostrov instead of electric i,
and streets leading into this n
oughfare were shut off to the i;ei
public.
The Cultural M. P. Co. (Kuik
intends producing rural films,
ing in conjunction with the P
Commissiariat for Agricultur
other organizations. One poriii
each subject will contain a
throwing light on production :
and the remainder, a scientific
ment of farming methods.
"The Golden Strain"— Fox
Washington, Detroit
FREE PRESS—* * * Putting over a big
barrage of thrills, offering a wealth of beauti-
ful photography, and a plot with original
touches and sentimental lure. * • •
"The Great Love"— M.-G.-M.
Rialto, Chicago
TRIBUNE—* • * Ordinary. Uninspired.
Unfunny. Borders on tTie stupid and vul-
gar. • • •
Charge Favoritis
(Continued from Page 1)
that independents say they ha\
action westerns, melodramas ar,|
tures of that type which are hel<
able for soldiers. The head of tt|
vice is charged with issuing ordl
bookers to patronize national df
utors only. Frederick H. Elliott
eral manager of the I. M. P.
taking up the matter with Wa
ton.
Wisconsin Uncerttj
(Continued from Page 1)
"Wisconsin in the summer months I
of the playgrounds of the nation, i
about the first day of June until til
day of September, there are approx |
70,000 tourists traveling in our state »j|
small town exhibitor in the lake regiot||
Wisconsin is nearly all lake regions, fill
the business of July and August is!
profitable than the entire winter seasoj
in view of this condition, it would bl
for the theater owners of Wisconsin tj
at any time during the summer."
Publix in Toledol
(Continued from Page 1)
about $5,000,000, a 15 story
building being included. Wor
the theater will start June 1.
lease has been acquired for 99
and will aggregate over $10,0(
in rentals. Brailey owns thfe
cess.
Meeting the Competition
Uxbridge, Ont. — Manager I.
man of the Strand, has establisl
co-operative basis with the peof
the town with respect to counti
tractions in the form of h(
matches which excite great inti
He closes the Strand tight or
night that the weekly hockey I
is played. In return he expect!
public to extend him better patro
on the other five nights. The ^Br
has taken kindly to the suggestil
/1 926
THE
<S^
DAILY
ieater Rush
,litinucd from Page 1)
n Spanish Renaissance style. A
the interior is a huge dome which
multi-colored lights. The house
early in March.
:tion of Marks Bros.' Paradise the-
est side to start within ten days,
under way on Ascher Bros, new
heater on the North Side.
ivity Elsewhere
theater projects as reported
; FILM DAILY yesterday
Idaho — Thornberg & McDermott
a new thaeter here this Spring.
-Frank Culp has just opened the
)n West 25th Ave. and Federal
)range, N. J. — A permit has been
Frank Ross to build a new theater
*ood, a residential section pre-
tricted.
rd, N. J. — Plans are being com-
the new theater to be built on
r, N. Y. — A new neighborhood
:> be erected at a cost of $200,000
f and Merchey.
, 111. — Charles Pauly and Sons, ol
ty have been chosen as the archi-
new theater to be erected here.
ille, Fla. — Citizens of Wauchula
1 funds toward the building of a
000 community theater, plans of
being drawn up by Roy A. Ben-
Pa. — ^William G. Boyd will erect
use to seat 2,000 at Eagle Road
Chester Pike.
lolis — Property has been purchased
Talbot St. and will be razed to
for a house to be opened by April.
e, Tex. — The Gem, owned by Mrs.
glas and burned down a few months
be replaced by a new house.
, Ky. — Work has started on a new
;ng built here by M. Sitlow & Sons,
ille.
Theater Openings
ancisco — ^^Samuel H. Levin Enter-
i opened the Portal in the West
trict.
Oakland Theater Leased
Oakland, Cal. — Herbert A. Harris
and Edward P. Levy have secured a
long-term lease on the Lurie, 12th
St. and Broadway, and will open the
house under the name of the Hippo-
drome, Jan. 23. First-run pictures
and Ackerman & Harris vaudeville
will be booked.
To Show First Runs
Kansas City, Mo. — The Garden,
Thirteenth and McGee Sts. is under
new management. A. L. Greene, for-
merly of Goodland, Kas., and C. F.
Case have leased the theater from the
Davidson estate for first runs.
Downes in Charge of Loew Theaters
Cleveland — Emory N. Downes,
manager of the Allen, has been pro-
moted to the newly created post of
field manager of the nine local Loew
theaters.
Yakima Theaters Acquire American
Sunnyside, Wash. — The American,
operated for several years by Wm.
Farrell, will be operated by Yakima
Theaters, Inc., of Yakima. Farrell,
whose lease has expired, is seeking a
new location.
To Build in Oil City
Oil City, Pa. — Plans have been
completed for the erection of a 1,200-
seat theater here by F. L. McCul-
lough, to be located across the street
from the Lyric and Venango.
Fort Lee Theater Sold
The Fort Lee theater, the only pic-
ture house in the northern end of
Fort Lee, has been sold for $60,000
by Peter Grieb to James D. Moore.
Chicago House to Open in March
Chicago — Announcement has been
made that the Oriental, new B. & K.
house on Randolph St., will be
opened to the public in March.
Another for Frank
Bode, la. — Another theater has
been added to the list owned by the
Frank chain with the purchase of the
Princess.
Idaho — The new Kenworthy has
-The Jewel is scheduled to open
It is at the corner of Jewel and
iver. Conn. — The new Essex Square
d.
?ort, Pa. — Frank Pepe has opened
lOuse here.
, Pa. — Hugh McMahon has opened
, seating 250. it will change shows
neral Amus., Ltd. Starts
'a — The Imperial, long oper-
tiie late Harry Brouse, has
quired by a new Ottawa en-
Gcneral Amusements, Ltd.,
ig term. Those identified with
pany also control and operate
rier and Eden in Hull, Que.
i^aquin is president, and as-
with him are Harry O'Re-
James T. Moxley.
Woodwards Buy Two
Brighton, Colo. — Woodward Bros,
have bought the Grand at Storey
City, la., and the Star at Kanawha.
In "Perch of the Devil"
Lincoln Steadman, Gertrude Oak-
man, George Kuwa and Martha
Franklin have been added to the cast
of "Perch of the Devil," King Bag-
gott's next for Universal. Mae
Busch, Pat O'Malley, Jane Winton,
Theodore Von Eltz and Mario Cor-
illo have leading roles.
Start New Puffy Series
Production of a new series of com-
edies starring Charles Puffy, has been
started at Universal. Dick Smith is
directing with Elsie Tarron, feminine
lead.
Baxter and Bow in "The FHght"
Warner Baxter and Clara Bow will
have the leading roles in "The Flight
to the Hills." whicti William De
Mille will direct for Famous.
About 62 from "U"
(.Continued from Page 1)
be "Beware of Widows"; the others
were unannounced. The Jewels will
include five La Plantes, seven Gib-
sons, two Philbins, two Kerrys, one
House Peters and others with various
players. The Blue Streak Westerns
will embrace six each from Jack
Hoxie, Art Acord and Fred Humes
as well as others. They will be re-
leased the weeks where no Jewels are
available. All told there will be at
least 62 features. The short subject
line-up will include six short comedy
series made by the Stern Bros., in-
cluding the Buster Brown Comedies,
the "The Newlyweds and Their
Baby" Comedies.y the "What Hap-
pened to Jane" Comedies and other
series, five "Popular Author Serials,"
104 issues of the International News-
reel, a series of weekly of short west-
ern dramas and other special shorts.
The 1927-1927 output will be known
as "The Greater White List," and
will be marketed on a special "Golden
Rule Contract."
The Jewels are:
September
"Poker Faces," co-starring Edward Eever-
ett Horton and Laura La Plante and directed
by Harry Pollard.
"The Old Soak," featuring Jean Hersholt,
and directed by Edward Sloman.
"The Texas Streak," starring Hoot Gib-
son.
October
"The Star Maker," starring Mary Philbin
and directed by Lois Weber.
"Perch of the Devil," featuring Mae Busch
and Pat O'Malley and directed by King
Baggot.
November
"The Ice Flood," featuring Kenneth Har-
lan and Viola Dana and directed by James
O. Spearing.
"The Prairie King," starring Hoot Gib-
son.
December
"The Whole Town's Talking," featuring
Edward Everett Horton and directed by
Edward Laemmle.
"Prisoners of the Storm," starring House
Peters and directed by Lynn Reynolds.
"The Big Night," starring Laura La
Plante and directed by Melville Brown.
January
"The Buckaroo Kid," starring Hoot Gib-
son.
"The Runaway Express."
"The Nerve of Foley," featuring Jack
Daugherty and directed by Edward Sedg-
wick.
February
"Riding Like Fury," starring Hoot Gib-
son.
"The Mystery Club," directed by Herbert
Blache.
"Butterflies in the Rain," starring Laura
La Plante.
March
"Too Many Women," starring Norman
Kerry and perhaps featuring May McAvoy.
"Brides Will Be Brides," starring Laura
La Plante.
"Taxi, Taxi."
Presentations
Strand
Unit No. 1.— (a) Prelude, (b) The Bird
Song from "Pagliacci," Leoncavallo. Kitty
McLaughlin, soprano. Time, 5 minutes.
Unit No. 2. — Strand Topical Review.
Time, 8 minutes.
Unit No. 3. — Vincent Lopez and his or-
chestra. Popular melodies, violin solo, vocal
solos, piano number by Lopez, radio broad-
casting. Setting : Garden scene with high
hedge in three sections. Two large urns with
flowers decorating either side of center sec-
tion. As curtain rises orchestra is heard
in opening strains of "I Love My Baby."
Center section of hedge revolves with Lopez
and his men seated on reverse side of plat-
form. Time, 23 minutes.
Unit No. 4. — Feature : "Memory Lane."
Time, 66 minutes.
Unit No. 5.— "Ko Ko Baflfles the Bulls,"
Max Fleischer Cartoon. Time, S minutes.
Unit No. 6.^0rgan solo. Time, 5 min-
utes.
Gordon in Warner Pictures
Huntley Gordon has been signed
by Warner Bros, for the leading male
role in "Silken Shackles," Irene Rich's
next for Warners, with Walter Mor-
osco as director.
Arthur Miller to Photograph
Arthur Miller has been selected to
photograph Leatrice Joy's next "Eve's
Leaves." Paul Sloane will direct.
"Brute Breaker," Spearing's Next
"The Brute-Breaker," by Johnston
McCuUey has been selected by Uni-
versal as the first which James O.
Spearing will direct.
Roach Signs Vivien Oakland
Hal Roach has signed Vivien Oak-
land on a long term contract.
April
"A Hero on Horseback," starring Hoot
Gibson.
"Another Woman's Life," starring Mary
Philbin.
"Down the Stretch."
May
"Spangles," directed by Edward Sloman.
"Take It from Me."
"The Silent Rider," starring Hoot Gibson.
June
"A Savage in Silks," starring Laura La
Plante.
"The Love Thrill," probably starring Laura
La Plante.
"The Big Gun," starring Norman Kerry
and directed by Edward Sedgwick.
July
"Ace High," starring Hoot Gibson.
20,0OQOOO
arcrcaaing <
Now in preparation
For Production Season 1926-27
** Tongues of Scandal"
"The Cruel Truth"
Henry Ginsberg Dist. Corp.
1540 BROADAVAY N. Y. C.
-the
Sensation «/'''^ year
Fox Filmi
Gorporatioa
\
v\
iTHE
brAdstreet
FILMDOM
TAeUEXOmm
Authority
XV No. 30
Friday, February 5, 1926
Price 5 Cents
EPPING
By DANNY
sal announces a com-
;-up of its product for
'. Sixty-two features
Perhaps a few more.
:Ties of titles, casts, all
d made public during
week of February. If
; beating all the others
irrier we would like to
■ words. Universal is ready
ness for next season. Boy,
of getting an early start is
St. Up to a few years ago,
ncements began arriving in
Spring. Of what the com-
lected to have. For the fol-
ason. The sales rush was
e and July. Now it looks
selling season will start
an ever before. But re-
f this, it surely is a feat for
to be ready with its pro-
early in the year. It shows
production department of
is on the job.
Congratulations
i Players will distribute
yn." And "Nell" was made
rt Wilcox of London. In
And — as has been men-
eviously — is a darned good
For making this decision.
Players is to be congratu-
1 also is Wilcox. Also Brit-
nal Pictures in which J. D.
plays an important part.
[ays issues a statement on
action. Glad to find good
nade abroad finding a mar-
Right. Time they did.
(Continued on Page 2)
26 the First Year
State Righters to Handle American
Cinema Ass'n Product — Oxford
Gets Local Rights
Following a meeting of a number
of state right exchangemen in Detroit
on Wednesday, the American Cinema
Ass'n was formed in that city with
a capital of $500,000. The company,
backed by Detroit capital, was incor-
porated in Delaware and will produce
and acquire 'for release 26 features
the first year, for independent dis-
tribution.
A. J. Moeller, former general man-
ager of the Michigan M. P. T. O.
and later active in a like capacity
with the M. P. T. O. A., is president
of the company. He has for some
time past operated the Moeller The-
ater Service at 1650 Broadway and,
as part of that activity, released
scattered pictures direct to exhibitors
the physical handling resting with
various state .right exchanges.
David M. Hartford who now heads
(Continued on Page 3)
The Trend Abroad
China now proposes an im-
port duty of 20 per cent on
certain commodities. The
Chinese market for films is
practically untouched and as
yet, there is no definite indica-
tion that films are included,
but this move, like many others,
indicates the attitude of many
foreign Governments towarri
American manufacturers and
producers.
In France, a 30 per cent duty
is proposed on all imports.
12 New Exchanges
Cranfield and Clarke Plan Own Of-
fices to Handle 12 to 14 Series
of Short Subjects
The increase of capital of Cran-
field and Clarke, Inc.. from $10,000
to $100,000 presages the opening of
the company's own exchanges in
key cities. The first will be in New
York, probably at 723 or 729 7th
Ave., and according to present plans,
will be followed by 11 others.
The company is developing its
plans to embrace 12 to 14 series of
(Coiitii ued 0)1 Page 11)
Repeal Moves On
Albany Legislature Gets Bill to
German Move to Combat Ame-' —
London — It is reported from Br
lin that prominent exhibitors are cm
sidering a move to combat the d'^s-
sible purchase of German theatcr^^ ' y
American interests. A membershir^
fee of 3,000 gold marks has been
fixed to make the organization finan-
cially powerful. The Llfa-Famous-
M.-G.-M. -Universal deal is held re-
sponsible for the move.
"Gwyn" to Famous
English Picture Starring Dorothy
Gish to Be Released by Para-
mount in the Fall
American distribution of Herbert
VVilcox's Engish production, "Nell
Gwyn," went to Paramount, after
bids on the part of several compan-
ies, according to a joint statement
yesterday by S. R. Kent and J. D.
Williams. It is understood First Na-
tional and Prod. Dist. Corp. were ne-
gotiating for the rights.
George T. Eaton, president of Bri-
tish National Pictures, Ltd., immedi-
ately cabled the news to the London
office, together with the following
message to English producers: "Bri-
tish National Pictures, Ltd. assures
British producers that the American
pul)lic welcomes fine pictures and that
the market is wide open to British
productions of quality."
No arrangements have been made
for the three Dorothy Gish produc-
\\u\\s to be directed by Herbert Wil-
(Coiitinued on Page 3)
Remove
Build 5 Stages
d Pickford-Fairbanks Studio
ouse Majority of United
Artists Units
'ood — Five new stages will
at the Pickford-Fairbanks
It is at this plant that the
Inited Artists production will
d on.
and Constance Talmadge,
Valentino, Mary Pickford,
Fairbanks and all specials
:d release will be made here.
I. Schenck declares fully $2,-
^'ill be spent on new stages
dings. His own units will
m the United studio in about
:eks. It is anticipated six
will be spent on the con-
program.
All Supervision
News Reels
Over
Albany — A bill introduced yester-
dav by Assemblyman F. Trubee
Davison and Senator J. Griswold
Webb provides that news reels need
not be submitted to the Board of
Censors. Many believe this is the
first move looking toward a possible
ultimate repeal of censorship. In a
(Continued on Page 11)
De Mille Plans "Legit" House
Los Angeles— Cecil B. De Mille
will start construction at once on a
1 100 seat theater tor legitimate pro-
ductions. A site ar Vine St. and
Hollywod Blvd. has been secured.
De Mille's interest is for investment
only since Wilkes Bros, will run
the house under a 20 year lease,
which involves over $1,000,000.
Six Big Markets
55 Per Cent of 1925 Exports Center
in Half Dozen Countries with
United Kingdom Leading
Washington — Further analysis of
export trade shows that approximate-
ly 55 per cent of the negative and
positive film shipped abroad during
1925 was absorbed by six markets.
These mar4<ets, in the order of
their importance, were the United
Kingdom. Australia, Canada. Argen-
tina, France and Brazil. Figures
just compiled by the Department of
(Continued on Page 11)
Meighan-Talmadgc Film 0£f
Tom Meighan and Norma Tal-
madge will not co-star in a picture
for Joseph M. Schenck. It is un-
derstood Meighan was scheduled to
make the picture before launching on
his new two year contract with Fam-
ous, but the latter agreement is about
to become effective.
Laemmle Sati*=fied
Well Pleased with Ufa Deal and
What It Means to "U"— Home
Office Honors Him Tonight
Carl Laemmle returned from Ber-
lin late Wednesday night bn the
Oylmpic, well satisfied with the out-
come of the Ufa deal which, origin-
ally framed with Universal as the sole
participant, resulted in a three-cor-
nered arrangement, the other inter-
(Continued on Page 11)
Zukor, Lasky, Katz to Florida
Adolph Zukor, Jesse L. Lasky and
Sam Katz left for Florida yesterday
on a vacation.
The motion picture contingent now
in the South includes Marcus Loew
and Elmer Pearson. William Fox
is on his way back.
Army Dep't Denies
Washington — Independent films as
well as those of national distributors
arc used by Army theaters, accord-
ing to officials of the War Depart-
ment vesterday in discussing charges
that state right distributors in the
(Continued on Page 11)
Seidelman to Meet Shauer Abroad
Joseph Seidelman of the Famous
foreign department sails on the Olym-
pic tomorrow to meet E. E. Shauer,
head of the department, in Europe.
The latter is returning from Aus-
tralia, via India.
Beery Signs with Famous
Wallace Beery has signed a new
two year contract with Famous. This
year he will appear in "Old Iron-
sides," "The Greatest Show on
Earth" and "Beau Geste."
Storm Damages Coast House
Los Angeles— Terrific storms rag-
ing all along the Coast have caused
considerable damage to theaters and
amusement places generally in sea-
shore towns.
4>~r
THE
■a&an
DAILY
Friday, February
ViLXXXVNo.30 Fri<lay,Feb.5,1926 PriceSCegts
Copyright 1926, Wid's Films and Film Folks,
%ic. Published Daily except Saturday and hol-
idayi at 1650 Broadway, New York, N. Y., by
triD S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
>. W ^'.Hcoate, Treasurer and Business Man-
^ef; Maurice D. Kann, Managing Editor;
>enild M. Mersereau, Advertising Manager ;
iblph Wilk, Traveling Representative. En-
.^red as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
■lonths, $3.00. Foreign $15.00. Subscribers
ihould remit with order. Address all com-
Jiunications to THE FILM DAILY, 1650
iroadway, New York, N. Y. Phone Circle
>36-4737-4738-4739. Cable address : Filraday,
N«w York. Hollywood, California — Harvey
£. Gausman, 6411 Hollywood Blvd.; 'Phone,
tJranite 3980. London^Ernest W. Fredman,
ifce Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close
Balaban & Katz Not
Eastman Kodak ..110 110 110
Famous Players ..118>4 \\(>% 11754
Fam. Play. Pf d Not
Film Inspection .. 5J4 5J4 SH
First National ...106 106 106
Fox Film "A" ... 79^ 79 79
Fox Theaters "A". Z\\i iWi 31
Intern'l Projector.. 13J^ 13J4 13J^
Loew's, Inc 40 39J^ 40
Metro-Gold. Pfd. ..23^4 2354 2354
M. P. Cap. Corp... 20 1954 19%
Pathe Exch. "A".. 78"/^ 78}^ 795^
Skouras Brothers.. 515^ 5154 SIH
Stan. Co. of Am Not
Trans-Lux 1234 12 12^
Universal Pictures Not
Univ. Pict. Pfd Not
Warner Brothers .. 1454 13J4 13H
Warner Pictures Not
Sales
quoted
100
7,600
quoted
200
100
600
1,800
100
2,100
100
100
100
quoted
7,100
quoted
quoted
3,100
quoted
Warfield a M.-G. Pictures Director
At the annual meeting of the
Metro-Goldwyn Pictures Corp. yes-
terday, all directors were re-elected.
David Warfield replaced W. E. At-
kinson on the board. A meeting to
be held Monday will elect officers.
Another Big House for London
London — Belgravia, Ltd., a new
company has paid £200,000 for a site
at Vauxhall Bridge and Wilton
Roads upon which a 3 000 seat pic-
ture theater will be built. A. E.
Abrahams is reported interested.
La Marr Funeral Today
Los Angeles — Prominent folk will
attend the funeral of Barbara La Marr
today. Burial will be in Hollywood
Cemetery^
"Sweet Rosie O'Grady" in Films
Columbia has purchased rights to
the song, "Sweet Rosie O'Grady,"
for immediate production.
Shaw Services Held
wood — Funeral services for
Harold Shaw, killed by an automo-
bile last Saturday, were held yester-
day under auspices of the Two-
Thirty-Three Club.
STEPPING
(Continued from Page 1)
And this is sincerely hoped: that
more pictures made abroad will be
released here by the larger com-
panies. It is a splendid step in the
right direction. It will do more to
offset movements abroad against
American pictures than anything else
that could be done in America. Again,
congratulations!
Among Those Present
All of us know how little the short
subject is featured. All of us know
how Mister Average Exhibitor fails
to credit this important part of his
entertainment. All of us know that
the producers of such material usu-
ally fail to secure the credit to which
they are entitled. All of which is
wrong — dead wrong. And so, because
these men are so often lost sight of,
let's not forget a word or two of
praise. For James A. Fitz Patrick.
Whose novelties have been giving
thousands of fans real delight for sev-
eral years. His Music Master series
is splendid; but not better than Great
American authors. If you haven't
played them, or aren't, you might
take a look at least. Fine stuff.
"Vet Manager Resigns
Seattle — The Palace Hip, managed
by Joe Muller for many years, has
been placed under management of
Bill Fay, manager of the Portland
Hippodrome. Muller, who has been
with A. & H. for over 25 years, is
going to California for a long vaca-
tion.
Bryon Foy En Route
Los Angeles — Bryon Foy. "gag"
man for Syd Chaplin, is en route
East.
Stefles Expected
W. A. Steffes of the Minnesota
M.P.T.O. is expected here tomorrow
on a pleasure trip.
W. & F. Buy "Sea Wolf"
London — W. and F. Film Service
has purchased "The Sea Wolf," pro-
duced by Ralph Ince for England.
Cheney Film Held Over
"The Black Bird" will be held a
second week at the Capitol.
Mitchell Joins Ginsberg-Kann
L. H. Mitchell has joined Ginsberg-
Kann Dist. Corp. as director of ad-
vertising and publicity.
Barthelmess Leaves
Richard Barthelmess left yesterday
for the Coast to begin production on
"Ransom's Folly."
Dave Lustig Resigns
Dave Lustig has resigned as man-
asfing director of the Regun theater.
Harlem.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadw^ay
Tdepbone
Bryant 9330-9331
L. & T. Form Publishing Unit
Chicago — Lubliner & Trinz have
formed the Illustrated News Co., to
take over the publication of the "L.
& T. Illustrated News," a tabloid
weekly issued to patrons. At the
initial stockholders' meeting, Louis
P. Kramer, who has been editor, was
elected president, and J. J. Hess,
Secretary and treasurer.
Special Theater for Children
An Associated Press dispatch from
Constantinople yesterday told of an
arrangement between the Turkish
Women's Union and exhibitors in
Constantinople, whereby a theater
will be built in Constantinople for
children only. Upon its completion,
kiddies under 16 years of age will be
barred from all other houses.
Service De Luxe
At the height of yesterday's snow-
storm, two splendidly liveried door-
men at Loew's New York met in-
coming patrons with whisk brooms
and proceeded to diveSt the snow-
flakes from the public.
Olvera Returns to Mexico
General N. C. Olvera, president of
Ajusco Pictures Co., Mexico City,
and head of the Film Board of Trade
there, has completed a business trip
here, during which he acquired 18
Columbias for Mexico.
Fifty Boats Bought by Cruze
Los Angeles — With the purchase
oP 12 Chesapeake B^y 'schooners,
a total of fifty boats have been col-
lected by James Cruze to make up
the fleet to be used in the filming
of "Old Ironsides."
Hagedorn Arrives on Coast
Los Angeles — Hermann Hagedorn
who is collaborating with John Rus-
sell in preparing "The Rough Riders"
for Paramount, has arrived here, fol-
lowing a 5,000 mile trip in search of
material.
Coast Exchange Head Coming East
San Francisco — George N. Mont-
'^^" president, Supreme Film
Co.. has left for New York, via the
Canal. He will vacation in Havana
and Florida and then go to New
York, arriving there March 1.
Trevor Leaves for Coast
Norman Trevor left yesterday for
Hollywood to start Work on "Beau
Geste," Herbert Brenon's next for
Paramount.
Jersey Board Meets Today
Directors of the M.P.T.O. of Ne
Jersey will meet today in Newark.
I gtiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiii
(^,i4"»
To Aid Writers iilli^
Paramount intends introdiff
methods of magazine publ
handling authors in the
Verne Porter is responsibli
plan which provides for dir
being kept on every author
nence in the United States |
sultation purposes. A club-i
library for writers will be
in the new Paramount bui
Coast Office for Kelley
Kelley Color Laboratory,
Palisade, N. J., will shortli
laboratory on the Coast,
cent meeting, J. B. Harris,
of the State theater, Jersey i
elected treasurer, and J. B
Jr. vice-president. Other
remain the same.
Gavazzi King Resigr.^
London — William Gavaz:
has resigned as secretary
Cinematogra.ph Exhibitors'
There is talk that rccognitic
long services will take concn
t
This is a 'Con><H-block' cut fi
FREE for all Pathecomedies
exchange.
♦,♦♦,♦♦.♦♦,♦♦ •♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦•.♦♦.♦♦.♦♦.♦♦.♦♦>♦.♦*•
♦«♦♦♦•♦♦♦♦♦♦♦♦•♦♦♦♦>♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦*
I Ward Cine Laboratory
Xi 216-222 Weehawken £
^ Union City, N. J.j|ic.«:i
!•; Telephone Union 4800 *•«(
ft G. BERT WARDJ''I«
♦♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦♦.♦ ♦.♦♦.♦♦.* ♦.♦ ♦.* ♦.♦♦.♦♦.♦♦.♦ ♦.♦ *J^'
i HALPER
il(«!i
IF YOU ARE IN TI
MARKET FOR ANY KIN^p,,
MOTION picn
APPARATUS
CONSULT VS—AND SAVE *__
SEND FOR OUR PRICE LlO'w
Chas. G. Willoughby, ^-^^
Motion Picture DepartiBjiujj'i
110 West 32nd St., New lli»'
Phone Penn. 6564
ebruary 5, 1926
THE
1 Music Week i Meet Wednesday
anization and 24 Musical
'ie-Up in Country-Wide
jaign Set for May 2
r a great national drive to
jpreciation for music were
yesterday by the National
5ek Committee, of which
I is chairman.
le plan proposed, the Gen-
ation of Women's Clubs,
Week Committee repre-
national organizations with
;hip totalling millions, and
, picture industry will join
a musical demonstration
ure theaters, prior to and
sic Week, May 2nd to 8th.
isical selections, known as
ssics and familiar through-
luntry, will be chosen for
; national music memory
the feature of the cam-
irough local organizations,
al Federation will enlist
ation of theater managers
ese latter will play the sc-
aring their showings for at
)nth in advance,
same time, school super-
teachers will be asked to
by having these selections
sung in classrooms, so that
■eni may become familiar
. Other ciViC organizations,
stations, and churches are
o cooperate.
during National Music
aters will be asked to play
5 of the selections during
rmance, either in overtures
the exhibition of pictures.
II be supplied the children
ames of the compositions,
s of the composers, and
lestions will be answered.
the relation of the motion
music are also conteni-
le Theater Unit Elects
le, Ky.— The Majestic The-
eld its annual stockholders'
ecently and re-elected the
of directors to serve for
y are Laban Phelps, W. H.
E. Wathen, L. J. Dittmar,
imer, Geo. M. Clark, Char-
ebs, J. Graham Brown and
;holtz, Jr.
npany owns the Rialto and
ed in the operation of the
Mary Anderson and Majes-
der the management of B.
Coast Producers to Discuss Organi-
zation Which Will Affiliate with
I. M. P. A.
Los Angeles — Independent produc-
ers are to meet Wednesday, following
the issuance of a call by I. E. Chad-
wick, president of the Independent
M. P. Ass'n.
It is the purpose of the meeting to
perfect an organization to serve as an
auxiliary to the I. M. P. A., with a
complete roster of officers, including
a vice-president who is to be elected
to a similar office in the Independent
Association.
In perfecting this new unit Chad-
wick will have the assistance of sev-
eral of the Association officers and
directors who are now on the Coast
including M. H. Hoffman of Tiffany,
Sam Sax of Lumas, Harry Cohn of
Columbia with Morris Schlank rep-
resenting Rayart. Dale Hanshaw of
Sierra, and P. J. Andrews of Hercu-
les expect to leave for the coast from
New York this week to attend the
meeting.
yn" to Famous
'ontinued from Page 1)
ritish National this year. It
ood that "Nell Gwyn" will
;d next August as one of
t's fall group.
nting on the "Nell Gwynn"
Will Hays yesterday said:
mt in America the very best
herever they are made. Too,
can motion picture industry
ly from foreign countries
reatment which the merit of
es command. It is splendid
)ur good pictures in every
id it is splendid to have the
ures of every country dis-
ere."
Contract Committee Meets Tomorrow
The contract committee ^of the I.
M. P. A. of which Oscar Neufeld, De
Luxe Film, Philadelphia is chairman,
will hold a meeting here tomorrow.
President Chadwick yesterday ap-
pointed Gene Marcus of 20th Century
Film, Philadelphia and Edward A.
Golden of Golden Dist. Corp., Bos-
ton, as members of the committee
which also comprises Jack Bellman,
Renown, New York, and Joseph A.
McConnville, Independent Films,
Boston.
Rogell Editing Three
Hollywood — Ed Rogell, directing
Westerns for Universal, is editing his
three last pictures, mcluding "'Raleigh
of the Range," "The Desperate
Game" and "Grinning Guns," all
starring Jack Hoxie.
New Chicago Theater Firm
Chicago — H. A. Feickes, A. E.
Hathaway and C. E. Richie have
formed a company to run theaters.
Offices at 410 S. Michigan Ave.
Canastota for Sunday Shows
Canastota, N. Y. — The town has
voted in favor of Sunday shows. The
Avon is operated by M. J. Kallet.
"Wampas" Frolic
6,400 At Big Coast Function— Thir-
teen New "Baby Stars" Presented
Last Night
Hollywood — Sixty four hundred
tickets were sold and used for the an-
nual "Wampas" Ball, which was held
last night at the Shrine Civic Audi-
torium. The party, usually one of the
highlights of the Hollywood film func-
tions, was a success.
Bert Lytell, Lew Cody and Char-
lie Murray were masters of ceremon-
ies. The Metropolitan theater or-
chestra opened the party. Ballet
dances under the direction of Ernest
Belcher was one of the features. As
the climax Sid Grauman staged a
chariot race, in conjimction with Met-
ro-Goldwyn-Mayer.
Colleen Moore, not so long ago a
"Baby Wampas" star herself, acted
as hostess for the 1926 stars who in-
cluded:
Mary Astor, Mary Brian, Joyce
Compton, Dolores Costello, Joan
Crawford, Marceline Day, Dolores
Del Rio, Janette Gaynor, Sally Long,
Edna Marion, Sally O'Neill, Vera
Reynolds and Fay Wray.
As this dispatch is filed, the party
is on in full swing.
26 the First Year
(Continued from Page 1)
a producing unit bearing his name,
will make four pictures a year for
the company. His umt is an offshoot
of the ill-fated Detroit M. P. Corp.
with which David Kirkland, director,
was affiliated at one time and which
later ran into financial difficulties. It
is understood American Cinema will
sponsor other production and acquire
whatever remaining product is neces-
sary to round its proposed program.
There will be at least one series of
comedies, these to be made by the
Hitchum M. P. Corp. in Yonkers.
Ben Levine of Oxford has secured
local distribution. Other territorial
distributors, in part, are: Harry
Grelle of Supreme in Pittsburgh;
Gene Marcus of 20th Century, in
Philadelphia; Stern Bros, of Inde-
pendent Film in Omaha, and Fav-
orite Film, in Detroit.
News from Atlanta
Atlanta — George Allison, Fox man-
ager has returned from a two-weeks'
stay in Florida.
Dan Michalove has left for Florida,
to return next week.
A. J. Borders, Liberty salesman for
Tennessee, is in town after a trip
through his territory.
L. C. Lowe, Atlanta representative
for United Artists in Tennessee, and
Ray Beall, represented the Film fra-
ternity of Atlanta at the Fred Martin
funeral in Chattanooga.
Hank Hearn has left for New York
to confer with officials of Associated
Exhibitors, preparatory to taking
over the Southern district.
M. Waldron, general manager of
Wallerstein Theater Co., of Miami
and Dania, Fla., is here on a visit.
His new theater opened at Dania
yesterday.
Incorporations
Albany, N. Y.— F. G. Short Films, Inc.,
New York. Capital $5,000. To produce and
distribute.
Albany, N. Y. — Parward Productions, New
York; to operate theaters.
Alliany, N. Y. — Oriam Film Corp., New
York; to produce. Capital $25,000.
Albany, N. Y. — Bellaire Amusement Corp.,
Queens Borough; to operate theaters.
Albany, N. Y. — Apro Amusement Corp.,
New York. Capital $5,000.
Albany, N. Y.— Semel-Edelstein Corp.,
Brooklyn. Capital $10,000.
Albany, N. Y. — Aitken Properties, Inc.,
New York; theaters.
Albany, N. Y. — Hoffman Development Corp.,
New York; to operate theaters, hotels and res-
taurants. Capital $2,000.
Springfield, 111. — Lawrence Theater Co.,
3308 Lawrence Ave., Chicago; to operate the-
aters. Incorporators, S. Halper, A. Feder
and E. Blackman. Attorneys, Hall, Spitz &
Rooks, 307 North Michigan Ave., Chicago.
Springfield, 111. — Gregory-Bernsack Theater
Corp., 190 North State St., Chicago; to oper-
ate theaters. Capital $1,000,000. Incorpora-
tors, S. Gregory, B. Bernsack and J. Craidon.
Attorneys, Ela, Grover & March, 140 North
Dearborn St., Chicago.
Robbers Working in Kansas City
Kansas City — Police officials are
working on a clew in connection with
many recent robberies in the film dis-
trict. Thieves broke into the Film
Inn and stole money from the safe.
Recently, A. H. Chaffee^ First Na-
tional cashier, was held up and
robbed and later the safe of the Edu-
cational office was entered.
Springfield, 111. — National Florida Exhibi-
tors, Inc., 732 North Van Buren St., Chicago.
Capital $50,000. Incorporators, E. Clocksin,
M. Kallis and M. Ehrenberg. Attorney, H.
Finder.
Columbus, Ohio — ^The Pythian Theater Co.,
Columbus ; to operate theaters. Capital
$500. Incorporators, W. James, A. O'Ryan,
J. Connor and F. Hyman.
Columbus, Ohio — Coschocton-Cinderella
Theater Co., Coschocton ; to operate the-
aters. Capital $500. Incorporators, L Rich,
H. Luckay, H. Clark, M. Fishel and L.
London.
Columbus, O. — Dover-Weber Theater Co.,
Cleveland; to operate theaters. Capital $500
Incorporators, L. Rich, H. Luckay, H. Clark,
L. London and M. Fishel.
Columbus, O. — Logan Ruble Theater Co.,
Cleveland; to operate theaters. Caiptal $500.
Incorporators, H. Rich, H. Luckay, L. Lon-
don and M. Fishel.
Columbus, O. — Canton Windsor Theater
Co., Cleveland; to operate theaters. Capital
$500. Incorporators, L. Rich, H. Luckay,
H. Clark, L. London and M. Fishel.
Columbus, 'O. — Muskingham Theater Co.,
Cleveland ; to operate theaters. Capital $500.
Incorporators, L. Rich, H. Luckay, H. Clark,
L. London and M. Fishel.
Wales' Travel Film Shown
Vancouver, B. C. — The official pic-
tures of the British Admiralty of the
trip taken through South Africa and
South America by the Prince of
Wales and made into a 10-reeler
called "The Prince of Wales' Toiir of
South America and South Africa,"
were given their premier in Canada
at the Strand.
United Salesman Joins Exhibitor
Kansas City— M. Koeppler, a sales-
man for United Artists, has taken
over the Buyers Theater at Excelsior
Springs and will reopen the house
March 1.
Columbus, O. — Sidney Majestic Theater
Co., Cleveland ; to operate theaters. Capi-
tal $500. Incorporators, L. Rich, H. Luck-
ay, H. Clark, L. London and M. Fishel.
Lansing, Mich. — ^McGee Theatrical Enter-
prises, Inc. ; to operate theaters. Capital
$20,000. Headquarters in Detroit.
Lansing, Mich. — L. F. Sunlin Amusement
Enterprises, Flint ; to operate theaters. Capi-
tal $50,000.
Trenton, N. J. — Hamilton Amusement Co.,
Newark ; to operate theaters. Incorporators,
S. Griffinger, E. Hopkins and M. Ryder, all
of Newark.
Albany, N. V. — Frank Clark, $nc.. New
York ; music publisher. Incorporators, A.
Bryan, S. Klein and T. Schickling.
Albany, N. Y. — Vyse Amusement Corp.,
Bronx; to operate theaters. Capital $5,000.
Incorporators, R. Rosenthal, S. Pariser and
G. Price.
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Newspaper Opinions
New York
"The Black Bird"
M.-G.-M.
Capitol
AMERICAN—* * * Lon Clianey is at his
best in crook roles. "The Black Bird" is
not a second "The Unholy Three." But it
is the same type of story, smoothly directed,
well cast. * ♦ *
DAILY MIRROR—* • • In its way, it is
a superb screen offering. It throbs with
primitive emotions. Its action swirls in the
cesspool of hate, love, fear and subordinating
emotions. * * *
DAILY NEWS—* * * An interesting
story. The squalor of the London slums
is well depicted in scenery and by some
exceptionally good character people arrayed
as "background" for thie principals. * * ♦
EVENING JOURNAL—* * * Browning
has picked startingly unusual types for the
picture. * * * But it's the weird atmosphere
and the creepy thrill of Limehouse that
makes it all so thrilling. If you like crook
play, you'll stay to see this one a second
time. ♦ ♦ •
EVENING WORLD—* * * Unless 1926
is a' year of most unusual pictures, "The
Blackbird" will be a strong contender in the
lists of best pictures. It is the picture of
the month by a comfortable margin. • • •
HERALD-TRIBUNE—* * * "The Black
Bird" is a fascinating picture, at least 100
times better than "The Tower of Lies."
* * * Renee Adoree is charming ♦ ♦ ♦
Lon Chaney is a generous star to have
Miss Adoree in the picture. She almost
steals it away from him. » » *
MORNING TELEGRAPH— * * * Chan-
ey's characterization is replete with deft
touches. He can toss away a cigarette in
3! manner to send a shiver down the spine
of the apprehensive ; can pluck a ^aisy from
Miss Adoree's bouquet with a sinister im-
plication that cannot be put into words.
* « «
POST — * * * Lon Chaney, as usual, is
blest with a most effective contrasted dual
role — that of a Limehouse crook, who mas-
querades as his brother, the crippled "Bish-
op" of the neighborhood welfare mission —
and Mr. Browning has seen to it that a
story of more than a little interest ac-
companies his setting and his star. * • •
SUN—* * * His (Tod Browning) excep-
tional talent for eerie, malevolent melodrama
is visible in almost every scene of "The
Blackbird," and perforce, it is the best of
its kind since Mr. Browning made screen
history with a few unholy grotesques from
a sideshow. * * •
TELEGRAM—* * * Lon Chaney, while he
does not approach the nadir of repulsiveness
which he achieved in his Phantom makeup,
still contrives to be commendably sinister.
* * »
TIMES—* * * Tod Browning, who pro-
duced "The Unholy Three," strikes the gong
again with a production which possesses a
streak of "Jekyll and Hyde," glimpses of
"Limehouse Nights" and incidents of Horn-
ung's "Raffles." * * * Mr. Chaney's depic-
tion of the two types of crook is one of the
finest exemplifications of screen artistry one
would hope to behold. * * »
WORLD— * * * Mr. Chaney acts as him-
self, a thug, and his brother, a Bishop,
and unjoints himself to beat the very devil
in arriving at grotesquerie in makeup. Still.
Mile. Fifi (Renee Adoree) is, to my way of
thinking, far the most interesting person
treading the screen where "The Blackbird"
is showing. * • •
"Memory Lane"
First National
Strand
AMERICAN—* * * A picture that is just
so much candy to wives and an equal
amount of poison to husbands. The number
of husbands who are going to sink way
below the zero mark in their wives' esti-
mation because of "Memory Lane" is appal-
ling.
Sweetness simply oozes out of its every
reel. * • •
DAILY MIRROR—* * » The story, fea
turing Conrad Nagel and Eleanor Board-
man, scales into the bantam class, being
amazingly light and lilliputian in plot.
Eleanor Boardman contributes a grace-
ful, lovely performance as the girl Mary,
beloved by two men. * • *
EVENING JOURNAL—* * * It's a sim-
pel tale about two boys and a girl, and is
mildly enjoyable. There is some delightful
pantomime when the neighbors start gos-
siping, and all the players are well cast.
* » *
EVENING WORLD— * * * Every one
connected with this production deserves full
credit, but Director John M. Stahl probably
earned the credit for all. See "Memory
Lane" — particularly if you are in the habit
of damning the movies for their manifest
sins. "Memory Lane" is different. * * *
GRAPHIC—* * * The settings are at-
tractive and the production is well directed.
It would have to be, for such a slim story
poorly handled would be banal. Inciden-
tally there is the sweetest baby in this pic-
ture that we've ever seen on the screen.
«- * »
HERALD-TRIBUNE—* * * That master
of comedy, John Stahl, has fashioned one of
the saddest picture-plays we ever saw. * * *
It is a story of a girl who marries the man
she respects instead of the man she loves.
* « *
MORNING TELEGRAPH—* * * Some
"dififerent" shots of the cutest year-old baby
ever seen on the screen. * ♦ • The scenes
in which he (?) appears are delightful, and
it's a great pity that they are so few and
are preceded by so many feet of utterly
actionless and uninteresting film. • » *
PlOST — * * * Eleanor Boardman, Conrad
Nagel and William Haines deport them-
selves well enough throughout the not very
exciting proceedings, making "Memor>
Lane" just one of those nice, sweet pic-
tures, restful to the eyes. * * *
TELEGRAM—* * * Is good enough en-
tertainment * * * and it contains the best
work that Conrad Nagel has produced in
some time. * • *
TIMES — * * * An amusing, smoothly
running small town comedy *, * * In it a
baby shares honors with the natural and
charming Eleanor Boardman. * • *
WORLD — * * * Among the illustrious sob
sipters of the current year may be noted in
heavy red ink "Memory Lane." * * • It
is perfectly true that this may represent a
slice of life in the towns out yonder, but
it seems pretty dull stuff to me. * * *
"The Song and Diance Man"
Paramount
Rivoli
DAILY MIRROR—* * • Is good all
around hokum, sliding helter-skelter-ish from
"sob" to love spirited action. * * *
DAILY NEWS—* * * The picture is well
worth viewing, however, if for no other
reason than to watch Bessie Love dance the
Charleston. * • *
EVENING JOURNAT.— * * * The film
follows the George M. Cohan play faithfully,
and there is plenty of color and entertain-
ment. * » *
EVENING WORLD—* * * In this oic-
ture, Mr. Brenon made particularly effec-
tive use of close-ups, showing how one char-
acter and another reacted to dramatic mo-
ments in the action. "The Song Dance
Man" is good entertainment of the lighter
sort. • ♦ •
HERALD-TRIBUNE— • * * No great
contribution to the art of the motion nic-
ture is this "Song and Dance Man," but
aided considerablv by the attractive perfor-
mance of Tom Moore in the Cohan stage
role, it does manage to be. despite its sen-
timental exaggerations, reasonably pleasant
entertainment. * * *
MORNING TELEGRAPH— * * * Proved
agreeable entertainment. In fact, some of
the titles contributed more than that. The
audience freouently laughed heartily at them.
But there always seemed a let-down when
the action was resumed. * * *
POST — * * * Measures up verv well in-
deed to the old movie formula : "Give 'em
a tear and then a smile, then another tear
and another smile, but end up on a smile."
» * ♦
SUN — * * * In its motion picture rein-
carnation, borders at times on conventionali-
ties, although it is a passably entertaining
production. • * •
TIMES — * * * The story of which, ex-
cept for a few good comedv interludes and
an occasional flash of originality, is iust
about what one might expect from such a
title. It contains spongy sentiment without
much that could be construed as suspense.
* » »
WORLD — * * * Mr. Brenon has made ex-
cellent use of fleeting incidents which spell
out the characters of his people. A prac-
tice all too seldom engaged in. if I know
anything about directors of the cinema. And
largely because of this he has given to the
screen an almost continuously entertaining
play. • • »
GRAPHIC—* * * There is much "back
stage" atmosphere, which is always in-
triguing, in this picture, many beautiful
girls and gorgeous gowns. Yes, Herbert
Brenon has done another good job in di-
recting his latest film. * * *
SUN — * * * Innocent and harmless, meek
and mild — that string will describe "The
Song and Dance Man," a movie version of
George M. Cohan's play. * ♦ * Probably its
one authentic gleam, its one spark, is the
Uather ingratiating performance given by
Tom Moore, as Happy Farrell, the vaudeville
trouper of the title. * ♦ ♦
Out-of-Town
"Clothes Make the Pirate"— 1st Nat'l
Capitol, St. Louis
GLOBE-DEMOCRAT—* * * Leon Errol
is the principal figure in the entertaining
satire, in which there is not a dull moment.
» » #
POST-DISPATCH— * * * Clothes may
make the pirate, but they do not make the
play. Nor will a pair of collapsible legs
support a feature length comedy. These re-
flections must come to anyone who has seen
Leon Errol's disappointing performance.
* « *
STAR—* • • The story is fun clear
through, and amply fills its mission of usher-
ing in Laff Week at the Skouras houses.
Leon Errol of the famous comic legs is the
transformed Tidd. * * *
TIMES—* • • There are a goodly num-
ber of laughs in "Clothes Make the Pirate."
And the action is effected by a minimum of
slap-stick devices. * • *
"The Keeper of the Bees"— F. B. O.
Strand, Detroit
FREE PRESS—* * * The picture is not-
able also for its scenic views, providing a
picture that will delight the eye and appeal
to the intelligence of an audience as well.
* * *
St. Louis, St. Louis
GLOBE-DEMOCRAT—* * * As it stands,
the film is good entertainment. There is
just enough of the old-fashioned home and
living atmosphere to make it interesting. • • ♦
PiOST-DISPATCH— * * * There are two
long death scenes, plenty of bees, an uncom-
monly picturesque setting and an always en-
tertaining story. • * *
STAR—* • • All are related in pictures
with much of the charm of the original
novel. Lovely rustic scenes and seabeach
views abound. • • •
TIMES—* * * A strong vein of humor
threads the story, despite the affluence of
pathos and sob stuff introduced by Clara
Bow, who does a death-bed scene. • • •
"Lights of Old Broadway"— M.-G.-M.
New, Baltimore
AMERICAN—* * * But after all its Mar-
ion Davies you're going to be thinking about
when you leave. Marion who can make you
weep and forget it with laughing. * » *
"The Only Thin?"- M.-G.-M.
State. St. Louis
GLOBE-DEMOCRAT—* * * It is senti-
ment, clumsily and unhealthily handled ; the
only reason for its scoring at all being some
artistically designed sets. Conrad Nagel and
Eleanor Boardman. • • •
STAR— • • • The story is depicted with
a background of glitter and pageantry, and
an accompaniment of quick passion that
sweeps the lovers off their feet and will not
be denied • • •
TIMES— • • • Elinor Glyn's greatest
glories are not so apparent in "The Only
Thing, • « • but the picture is not without
merit. The author and the producer have
sought to put a thing into pictures that
goes very much better in printed words. • • •
"The Road to Yesterday"— Prod.
Dist. Corn.
Caoitol. Cincinnati
ENQUIRER—* • * Embodies all those
elements of popular anneal which usually may
l)e found in a De Mille feature — picturesque
settings, throbbing romance, a bit of humor
and spectacular scenes ♦ • *
TRIBUNE—* » * It is the delirium or
dream or nightmare section of "The Road
to Yesterday," showing at the Caoitol this
week, which makes the picture worth seeing.
Here melodrama and tragedy join hands for
an effective episode. * * *
Friday, February 5,
"Sally of the Sawdust"— M.- 1
Madison, Detroit
FREE PRESS—* * * is lackin
many little touches of pathos and <
tinguishing marks that set Griffith aj :
other directors, but it is a picture
entertain and delight from first to la
NEWS—* * * There is more la,
the picture than in any Griffith has e
and the customary melancholy colo:
works is surprisingly absent. * * •
"The Splendid Road"— First
Circle, Indianapolis
STAR—* * • There is somethir
every minute and those who like t
of picture with a strong love stor;
background will thoroughly enjo
Splendid Road."
"Sporting Life" — Univers
Piccadilly, Rochester
DEMOCRAT— ♦ * * The play, a
on the screen, is what may be terme(
fortable melodrama ; one doesn't
think much. * * *
JOURNAL—* » * Melodrama,
but intelligent, plausible melodram;
since andiences seem to love me
"Sporting Life" ought to please. *
TIMES-UNION—* * * Maurice 1
has been very successful in his dire
the old Drury Lane success, and it 1
given elaborate setting and good photi
"Steel Preferred"— Prod. Dist.
Fay's, Rochester
DEMOCRAT—* * * A romance
steel industry with a picturesque bac
and exciting melodramatic scenes. •
HERALD—* * * Melodrama wit
of realism in its background and mv
ring action. * » ♦
"The Unguarded Hour"— First
Rivoli, Baltimore
SUN— • * * Doris Kenyon is
opposite the stern Mr. Sills in a p(
would better have been given to sol
hoyden as Colleen Moore, to meni
first name that comes to mind. Miss
is such an attractive and utterly I
creature that we hate to see her a
such things. * * »
"Wages for Wives"— Foi
Fox, Philadelphia
BULLETIN— Guy Bolton's stage
"Chickenfeed" comes to the screen "
"Wages for Wives," and it is a corkii^
comedy. * *
PUBLIC LEDGER—* * * The
kept well in control and Mr. Born
brought out the simple, homely cobI
everj^day life to a fine degree. *
"The Wanderer"— Paramoi
Adams, Detroit ii
FREE PRESS—* * * "The Wan^i
not a great photoplay, but it is pl«|
entertaining throughout, with a nun
scenes that while they may shock t
sophisticated, will afford an interestin(|
of the female form, because little
to the imagination. * * •
"We Modems"— First Nat
Arcadia, Philadelphia
BULLETIN—* * * With Colleen,
portraying one of her finest character!!
this is a spell-binding picture which ii
woven about a London background. * *
PUBLIC LEDGER— * * * The uni
story of a flighty, thrill-seeking girl
missing having her wings singed befot
ing to realization of the true worth of
hie, conservative husband is frankly littl
than a backdrop against which the St
display her graces. • * *
Regent, Rochester
DEMOCRAT— • * * Falls below tl
entertainment standard we have come
pect of this little player's (Colleen
films. * • •
HERALD—* * * She does a grd
of grimacing, but fails to make thi
acter at all human. The picture is
fair to Colleen Moore. * • *
JOURNAL—* * "The picture,
intensely interesting, is saved by the
and charm of Colleen Moore, who gi^
other good picture of a hare-braineiw
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Pleases Critic
And Exhibitor
"*Tumbleweeds' in our
opinion is by far the best
picture of this year. Am
holding it oven"
-The Pollard, Guthrie, Okla.
"Comedy, villainy and ex-
citing adventure in ^Tum-
bleweedsj a splendid Hart
'comeback.' The mad dash
of homesteaders is an epic
of its kind."
— MaeTiiiee,in Chicago Tribune.
"We think Tumbleweeds'
the best Bill Hart picture
for several years."
— Chicago News.
"Star will draw them in
and the film should please
Hart fans and prove strong
at the box-office."
-M.RWorid.
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Now Booking
UNITED ARTISTS CORPORATION
lAary Pickford Charles Chaplin
Douglas Fairbanks DMQriffifh
Joseph M.Jchenck,
Chairman , Zoard of Directonr.
Jiiram Qbramj;
President
V
10
"What Happened to Jones"— Univ.
Colonial, Indianapolis
STAR — * * * The picture is good enter
tainment. Just good, clean, wholesome com-
edy. Most of the film comes from the
work of Reginald Denny in the title role.
"When the Door Opened"— Fox
Washington, Detroit
NEWS — * * * it is taken from a James
Oliver Curwood story, and is a stirring ro-
mance of the north woods. The settmgs in-
clude many beautiful outdoor scenes. * * *
"Winds of Chance"— First Nat'l
Roosevelt, Chicago
AMERICAN — * * * It deals with no sim-
ple triangle so familiar in most films. It has
instead a huge cast, admirably handled, in
episode after episode of the famous Yukon
rush. * * *
JOURNAL — * * * is good entertainment,
having all the sure-fire material that has made
all such offerings a success since the Broncho
Billy days. » » •
POST — * * * The picture is a good one
of its type and will be enjoyed by those who
like outdoor melodramas. It has action, ex-
citement and humor, with a dash of romance.
« # «
TRIBUNE—* * * "Winds of Chance" has
good acting, good staging, good direction, and
lots of action to recommend it. Don't see
why on earth you shouldn't like it. * * *
Strand, Milwaukee
SENTINEL— Frank Lloyd has turned out
an impressive production, massive in its scope
of detail and the number of people employed,
in "Winds of Chance," a Rex Beach story
of the gold rush days. * » ♦
"The Winding Stair"— Fox
Keith's, Cleveland
PLAIN DEALER — * * * Exotic back-
grounds help to make the foreground of
action in this ambiguously titled photoplay
seem much more interesting that it really is.
"A Woman of the World"— Para-
mount
Century, Baltimore
AMERICAN—* * * Pola (Negri) is more
aloof than usual. Mr. St. Clair gives her
small opportunity to overact and keeps as
clear of emotional scenes as is possible. * * *
Wisconsin, Milwaukee
SENTINEL—* * * The subtitles are
spontaneously clever and Director Mai St.
Clair has introduced several novel touches.
« * *
WISCONSIN NEWS—* • » The stage
presentations are splendid — worth the price
of admission alone. * * *
New Lyric, Minneapolis
STAR — * * * Pola Negri, as always, domi-
nates each scene. Her manner is statuesque,
silently suffering, and then impulsively dra-
matic. * * *
"Womanhandled" — Paramount
Strand, Milwaukee
SENTINEL—* * * The picture is not
spectacular nor great but it is subtly hu-
morous, entertaining and intelligently present-
ed. * * *
Missouri, St. Louis
GLOBE-DEMOCRAT— • * * The joke is
on the women all the way through in this
film, but even the women get a hearty laugh
out of it. It is fun and romance, combined
with Richard Dix and Esther Ralston to
make a good "movie." * * *
POST-DISPATCH— ♦ * • A neat theme,
deftly handled at the start, but the satire
gets heavier and heavier. * * •
STAR—* * * Western farce, punctuated
with situations that make it worth seeing
for its comedy, though probably for nothii.a
else. * • *
TIMES—* * • After a somewhat weary
and cluttered start, the action turns comical
and from then on the picture is at least
interesting. * • •
THE
■c^Hk
DAILY
Friday, February sK|tB
Theater Changes
Harrisburg, Pa. — The Colonial has been re-
modeled.
Brewton, Ala.— The Vaudette has been
taken over by M. Hendricks from J. M.
Morgan.
Cleveland, Okla. — The Olympic seating
capacity has been enlarged.
Mount Pleasantj Tex. — Robert Baker has
bought from M. J. Chapman the Dixie, a
negro house.
Crowell, Tex. — J. D. Vaughn has sold the
Home to M. M. Hart, Jr., and Bill Norman
who have taken charge.
Williams, la. — Earl H. Johnson is the new
owner of the Strand.
Omaha — A. R. Hansen has opened his New
Dundee at Dundee, a suburb.
Sloan, la. — F. M. Beam has reopened the
Sloan.
Columbus, Neb. — The North has been re-
opened. Pictures are presented on Sundays
with roadshows the balance of the week.
Will Jewell is manager.
Phillips, Wis. — A. L. Sorenson is the new
owner of the Garden, which George Miner
and W. L. Crouse were scheduled to take
over.
Marathon, la. — The 'Opera House was sold
for taxes. It formerly was operated as a
picture theater.
Claremont, Minn. — A committee of business
men has taken over the Opera House.
Kanawha, la. — Woodard Bros, have taken
over operation of the Star.
Marcus, la. — Herman Drefke has taken
over the Kay from Kenneth J. Livingstone.
Brunswick, Neb. — Leslie Stevens has taken
over management of the Brunswick.
Virginia, Minn. — The Rex has been closed
by Finkelstein & Ruben.
Duluth — Work has been started on a new
addition to the Orpheum, which will give
the theater an entrance on Superior St.
Muscatine, la. — Extensive improvemente
are planned at the Palace, operated by Capi-
tol Enterprises.
New Market, la. — The Isis has moved to a
new location.
Corning, la. — Stanley & Cecil, new owners
of the American, are remodeling the house,
presenting shows at the Opera House mean-
while.
Selfridge, N. D. — Charles Pulling has taken
over the City Hall, presentng pictures once a
week.
Kilbourne, Wis. — Cyrus Knudson now is
operating the Mission.
Miami, Okla. — Sarah C. Staton, owner of
the Glory B, will take over the operation
of the house at the end of the present lease.
Elk City, Okla.— W. H. Hughes has com-
pleted remodeling a site for a theater.
Houston — The Cozy, which has been closed
since it was taken over by the J. W. Lytle
interests several months ago, has opened.
McCook, Neb. — Improvements to the Tem-
ple have been completed by O. F. Glasi.
Doon, la. — G. McAllister of Madison, S.
D., will operate the Cosmo here, which his
father, C. McAllister recently purchased from
August Kahl.
Ackley, III. — James Drobas has taken over
the Plaza from C. S. Gross.
FROM
Motion Pictures To-Da)
ISSUE FEB, 6th 1926
ADVERTISEMENT— Have you got your copy oi
Danny's Film Year Book yet?
¥ F you haven't — get busy — it's the most valuable and
comprehensive reference volume ever compiled in the
history of the industry and you can't afiford to be with-i
out it.
Merritt Crawford.
Thanks Merritt
"^
;' I..
THE
( February 5. 1926
DAILY
11
. emmle Satisfied
(Continued from Page I)
ompanies being Famous and
Joldwyn-Mayer.
ary to that part of the con-
hich calls upon Famous and
loldwyn-Mayer each to dis-
five Ufa pictures yearlj' in
untry for a period of years
nderstopdl Universal is not
0 such an arrangement and
a will get its sole representa-
American screen through the
two companies.
rsal is relieved of the neces-
dvancing a loan of 15,000,000
rks ($3,600,000) to Ufa. By
iment with Famous and M.-
Univtrsal will secure a cer-
lount of added revenue over
lated period from the Ameri-
eaters allied with these two
lies. Speciticallj' from Ufa,
ill is assured of the distribu-
Germany of a certain num-
Jewels for a period of years
ertain clauses covering time
jns.
inlerchsnge of players which
;n reported from Berlin will,
r, include Universal. As
Famous has secured Emil
rs and Lya de Putti. Metro
idouhtcdly get others. Uni-
first acquisition was E. A.
, German director who has
Dw worked for the Ufa. He
here last week. The second,
Mattoni, a leading man. ar-
ith Laemmle on the Olympic.
imle expects to leave for Cali-
a week from tomorrow. At
nmodore tonight, the Univer-
Tie office win tender him a
1 in honor of his 20th anni-
as an exhibitor.
le returning Laemmle party
s children, Miss Rosabelle and
:., Sigmund Moos and Henry
on, his personal representa-
id Charles Ross, his secretary.
he Colony Deal
Is of the deal whereby Uni-
will operate t'ae Colony for
nths were announced yestet-
Universal will retain the entire
t the house and control the
f, management and advertis-
it Happened to Jones," with
Id Denny, is the first "U"
to play under the new agree-
jpening on Sunday and run-
definitely. Following the Den-
ure will be "The Cohens and
' "Watch Your Wife," "Com-
The Flaming Frontier" and
lidnight Sun."
es Signs Five Year Contract
fwood — Fred Humes has been
by Universal under a five-year
r contract. He will continue
:ar in westerns.
New Post Created
ita — The educational depart-
f Pathe has just inaugurated a
ilicy by which a traveling rep-
tive is assigned to Atlanta and
tte. Mrs. Elizabeth Dessez,
f the department, placed Miss
lion in the newly created post.
How 1925 and 1924 Exports Compare
1924 • 1925
Lin. Ft. Value Lin. Ft. Value
Negatives 8.100.264 $1,419,85" 9,929,643 $1,893,058
I'ositive 170,347.342 $6,031,917 225,656,151 $6,787,687
Total motion-picture films e-xposed .... 178,447,606 $7,501,776 235,585,794 $8,680,745
Exported to —
Denmark 2,615,477 $ 109,878 3.075,811 $ 115,367
i-rance 9.375,321 262,974 14,575,429 438,344
Germany 4,447,012 216,059 6,513,941 436 600
Spain 2,946,775 135,740 4,297.214 115,761
Sweden 4,567.103 164,065 4,355,104 133,085
United Kingdom 26,087,555 1,867,963 36,786,400 2,301,750
Other Europe 10,421,817 487,226 17,067,227 530.970
Canada 19,734,009 857,331 23.037.094 914,665
Central America 2,315,943 59,052 3.015,111 56,863
Mexico 5,601,873 204,067 7,633,043 246,364
Uritisli West Indies 5.618,407 125,810 5.620,555 143,225
Cuba 4,586.687 172,171 5.926,834 201,389
Argentina 13,996,998 536,434 20,505,682 640,315
Brazil 8,405,094 295,746 10.725.826 337,209
Chile 2,369,406 77,102 4,105,393 129,298
Other South America 3.683,890 109,321 5,908,962 178,898
Uritish East Indies 5,418,611 171,424 6.035.314 194,413
China 3,320,884 74,105 2,779,943 62,696
Dutch East Indies 1,988,840 55,452 3,044,840 74,579
lapan 9,821,249 399,674 9.124,030 239,590
Philippine Islands 2,111,249 87,166 3,g53,955 86.837
Australia 18,647,232 656,606 24,488,797 712.249
New Zealand 3,959,894 145,958 5.027,369 151,463
British South Africa 4,020,957 168,862 3,397,730 131,568
Other countries 2,355,324 61,584 5,484,190 107,247
Change in Newman Policy
Kansas City, Mo. — The Newman
will start showing pictures Saturday
instead of Sunday beginning Jan. 30.
The change is made largely to ac-
commodate the showing of the revues
which are produced in New York,
first featured at the Rivoli in that city
and then sent westward by Publix.
They will play the Missouri the week
before the Newman.
Bates Recovering from Accident
Cleveland — Jack Bates, who recent-
ly recovered sufficiently from a two-
year illness to rejoin Pathe as sales-
man, suffered a severe automobile
accident last week and is recovering
slowlv.
Transferred to Boston
Boston — Philip Spitalny is now con-
ducting the orchestra at Loew's State.
Boston. He was a leading musical
figure in Cleveland first run theaters
for the past ten years.
Exton Back in Exhibition
Toledo, O. — Billy Exton, who took
a "flier" in Florida real estate, is
back in the theater business again,
as manager of the Temple.
12 New Exchanges
(Continued from Page 1)
one and two reelers. The present
line-up includes 12 MoUie May two-
reel comedies; 12 two-reel Make Me
Laugh comedies; 12 two-reel Famous
Paintings series, produced on the
Coast by Arthur Maud; the "Interna-
tional 12," each in one reel, and a
new series of "Gems of the Screen."
Frank Rogers, for years with
Pathe, has been engaged as general
sales manager.
^OSm^^^
Utmost in Screen Brilliancy
Postpone 'Silence"
Hollywood — The starting date of
"Silence," which will feature H. B.
Warner, has been set ahead by De
Mille studio to allow Warner to do
"Whispering Smith" for Metropoli-
tan.
Wells Buys Summer Resort
Richmond Va. — Jake Wells has
purchased Forest Lodge, a summer
resort between Richmond and Ash-
land.
Repeal Moves On
iContinncd from Page 1)
joint statement the introducers of the
measure, said:
"The State should not exercise its drastic
power of censorship except in very extreme
cases. There is no more reason to censor
motion picture films which portray exclu-
sively current events of the day than there
is to censor newspapers. It is our belief
tliat tlie censorship of motion pictures should
be liberalized to this extent.
"We underscore the fact that the bill
does not in any way change the censorship
law in relation to ajjv other type of film.
Thus, it does not unde.-.iine the theory of
film supervision which is the basic idea: of
the censorship law."
It is held significant that Davison
is party to the bill. It had been
anticipated he would lead a Repub-
lican fight for censorship repeal.
Now he favors a compromise mea-
sure. The conclusion drawn in some
quarters is, therefore, that the Re-
publicans would offer no opposition
to a complete repeal.
NOW BOOKING
St. Patrick's Day Special
week of March 14th. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY.?"
Hand Colorod by Brock
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
Six Big Markets
(Continued from Page \)
Commerce show that, in value, only
one market, the United Kingdom,
took films with an export \a/uation
of more than $1,000,000.
Seven countries imported less film
in 1925 than in 1924. These are
Spain, which dropped from $135,746
to $115,761; Sweden, from $164,065
to $133,085; Central America from
$59,052 to $56,863; China, from $74.-
105 to $62,696; Japan, from $399,674
to $239,590; Philippines, from $87,166
to $86,837, iMid British South Africa,
from $168,862 to $131,568.
Army Dep't Denies
(Continued from Page 1)
South and Southwest are being dis-
criminated against.
Independent productions are among
those shown in the Potomac Depart-
ment which covers activities in the
vicinity of Washington.
In a bulletin sent lo all Army the-
aters, dated Jan. 13, Thomas H. Mar-
tell, director of bookings of the Army
M. P. Service, pointed out that prac-
tically all Army theater needs could
be supplied from programs of nation-
al distributors. He said that because
of the general high type of picture
and the eciuitable price arrangements
made for them, there might be little
recourse to state right pictures neces-
sary. This bulletin is believed to be
the basis of the charges.
Martell has just returned from a
trip, duriner which he dprlares be
closed for a number of state right
pictures. He explained the policy
was merely one of good pictures se-
cured at a price which the Army
theaters could pay. Talk of dis-
crimination, he characterized as silly
and ridiculous.
There are 94 Ami)- posts in this
service.
Reichert to New York
Kansas City — Louis Reichert. for-
mer manager for Warner Bros, here,
has left for New York. It is under-
stood that Reichert will join an East-
ern company shortly.
Fox Film
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\ FILMDOM
• Tf^
7Ae\
AUTHORltY
^XV No. 31
Sunday, February 7, 1926 /
Price 25 Cents
^/
Eatiie Iiulustiy \Vill VoteThisTtie Most
orious Picture Of IheWestEverMade/
■with this ^veat assemblage
HOOT GroSON DUSTIN FARNUM ANNE CORNWALL
EDDIE GRIBBON GEO. FAWCETT KATHLEEN KEY • HAROLD GOODWIN JOE
DONOMO HARRY TODD NOBLE JOHNSON • WARD CRANE • C.K. FRENCH
A UNIVERSAL PRODUCTION
Evctything a picture
nccos is in Bravchcatf
LA ROCQUE
MAE TINEE Chicago Tribunr
"Emil Jannings has been quoted as saying that Rod
La Rocque is his favorite American screen actor.
Wait'll he sees him in 'Braveheart' ! He'll be crazy;
about the boy.
'Braveheart' has a fascinating and intensely dramatic
story. The papa of the photoplay was 'Strongheart,'
a play by William De Mille, and the hero is a young '
Indian brave, son of a chief, Standing Rock. * * *
Want you to know that engrossing situation after
engrossing situation follow rapidly after each other;
that the action is swift and convincing and the acting
throughout — immense !
Some of the most magnificent scenery you ever saw
is in 'Bravheart.' The football scenes are thrilling.;
The love interest is grave, tender and beautiful and is
given a satisfying and — right! — finale.
The film ends as all good white and red men alike
would wish it to.
With which woids I cry selah to this paean of praise
and will
See you tomorrow!" MAE TINeE
IVITM
LILLIAN RICH
ROBERT EDESON
TYRONE POWER
JEAN ACKER
JIdaptfd by MARY O'HARA
from the playSTRONCHEART-
by WILLIAM C.OEMILLE
i
RELEASED BY
PRODUCEKS DISTKIBUTINCCOKPORATION
L
f, C MUNROt rrf»«(n< BAVMOND PAWLEV. Vn» r....d.f>l»nj Tr,
lOHN C TLINN. VKtPtn
• od C(i>
Member of Mormn Pururc ProJuccrs
and Diitnhufof >. nf America. Inc-
Wh.i H.HAYv.r'oi.ifm
stnbulora Producers tntemational Corporation
130 Wtst 46th Street
/Vew York. N. Y
iTHE
e brAdstreet
^ FILMDOM
J^^RECOGMIIEfi
Authority
[XXV No. 31
Sunday, February 7, 1926
Price 25 Cents
)01 at "T. N. T"
iner-Dance at Astor Tonight
Tardy Applicants Disap-
pointed
sixth annual "Naked Truth
' the big annual function of
sociated M. P. Advertisers
. somewhat comparable to the
Gridiron Dinner in Washing-
be held at the Astor tonight.
will be 1,001 persons present
)se holding tickets attend. The
ividiial will be an unnamed
an who will attend alone and,
be hoped, find solace in the
his right or on his left — as
; may be.
•eservations were limited and
)ld out earlier in the week.
)mers to the number of 400
rned down by the committee
{Continued on Page 4)
. W. Idea Fails
Votes to Continue Its Own
e Organization — Tri-State
Affiliation Off
md, Ore.— The M. P. League
?on has voted to retain its
It would therefore seem
iporarily at least the idea of
■Northwest" exhibitor unit to
; Washington, Oregon and Id-
not materialize,
meeting at the Benson Hotel,
vere 102 exhibitors present
ese three states. The work-
the Washington M. P. T. O.
{Continued on Page 12)
1 Firms to Build 15 Houses
a — Following the merger of
rid Realty and Epstein, an-
ient has been made that this
ition will erect IS houses in
:a cities this year. The first
be built will be at Columbus
?mont.
eatures Reviewed
Page
Black Bird
tro-Goldwyn-Mayer 6
Song and Dance Man
ramount 6
Shadow on the Wall
tham-Lumas — S. R 6
e Madness
rtro-Goldwyn-Mayer 6
1 Star
sociated Exhibitors 7
; for Love
id. Dist. Corp 7
Beautiful Cheat
liversal 7
Cowboy and the Countess
X 7
t Subjects 8
Fox in Kansas City
Reported That Company Will Oc-
cupy New First-Run Planned As
Part of Eight-Story Building
Kansas City — An eight-story office
and theater building will be erected at
13th and Grand Sts., sponsored by the
S. W. Strauss Co.
It is reported that Fox will occupy
the house upon completion. The site
is two blocks east of Loew's Midland,
now being built by Shanberg & Wolff.
After Product
Eight Offers Up Before American
Cinema Ass'n, A. J. Moeller De-
clares— Directors to Decide
The executive board of the newly
formed American Cinema Ass'n will
shortly discuss the offers of eight
producers to make pictures for the
organization which, as noted, will
operate through 32 exchanges in this
country.
In addition ot those independent
{Continued on Page 12)
More Prize Winners
The Short Feature Advertising
Ass'n met yesterday and announced
the three winners of the second week
of the "Laugh Month" contest. First
prize went to H. G. Olfon of the Ma-
jestic. Reedsburg, 111.; second to F.
V. Kennebuck of the North Star,
Omaha and third to David J. Lustig
of the Regun, 600 W. 116'th St., New
York.
Regarding Syd Chaplin's Plans
The following wire was forwarded
by Syd Chaplin yesterday to Warner
Bros.:
"Very sorry to hear that an erron-
eous rumor has been circulated to the
effect that I am leaving Warner Bros.
This is entirely misleading and I
have never contemplated such a move.
Warner Bros, have given me an ideal
engagement and this has been proven
by the success of my Warner Bros,
pictures."
The report published was to the
effect that Chaplin was considering
the formation of his own producing
unit with release through United Ar-
tists.
Pass Dividend on Techicality
Warner Bros.' directors yesterday
decided to omit the usual quarterly
dividend of 37l4 cents a share on the
Class A stock due at this time. Pass-
ing of the dividend was said to be not
due to anything concerning earnings
or the financial position of the com-
panv. Warners recently paid out $2,-
000,000 .for production which was
charged to earnings, although this
was really a capital expense. The
passing of the dividend was said to
be due to a technicality and therefore
had no effect upon the market for the
stock.
Signs with F. B. O.
Los Angele.s — Adamae Vaughn, sis-
ter of Alberta, has signed a long-
term contract to be featured by F. B.
O.
An Idea
By DANNY
Conferences On
Exhibitor Leaders Here — Reported
Uniform Contract Has Brought
Them to Town
There was a considerable air of
mystery around certain rooms at the
Biltmore yesterday afternoon. It was
a difficult matter to pin anybody
down to a definite statement of fact.
One passed the inquirer on to an-
other and so it went.
However, the future of the pro-
posed French Lick conference de-
pends a good deal on what happens
in New York in the next few days.
There may be no necessity for such
a meeting and again, the need may
become more pronounced. All this
alleged mystery surrounds that much-
mooted question: the framing of a
uniform contract which exhibitors de-
clare will be more equitable.
A number of individuals import-
ant in exhibitor organization arrived
(Continued on Page 12)
Jesse Lasky talking. Suggests that some of the money now
spent for censorship be used to raise the taste of theater-goers.
And as a sohition, that a course for the appreciation of pictures
be established in the public schools.
That seems sane enough. Certainly the thousands and thou-
sands of dollars now wasted on censorship might easily be used
for much better service. And if such a course as Lasky sug-
gests can be put into operation, so much the better. But who will
start this, who will pave the way, seems difficult to figure.
Those agitators who are so busy knocking pictures would
certainly be in the front line of opposition to such a move. That
can be depended upon. _ ^
PRESS STUFF
Bebe Daniels fears she is to be poisoned. So sends a box of
candy received in the mail to be analyzed. Reggie Denny be-
(Conttnued on Page 10)
Organize in South
"U" Forms Special Theater Depart-
ment in Atlanta with Dan
Michalove in Charge
Atlanta — The theater department
of Universal in Atlanta was entirely
divorced from the distribution de-
partment when Dan Michalove
moved his offices from the quarters
in the Universal exchange to a suite
in the new 101 Marietta Bldg. The
theater department will function as a
division of the newly organized Uni-
versal Chain Theaters Corp.
With Michalove went Marjorie
Lagen who has been connected with
Universal in Atlanta in an important
capacity for years, and G. Russell
Baker, head of the accounting depart-
ment of the theater department.
Some interesting developments by
Universal are anticipated.
More New Theaters
15 Additional Projects Announced or
Advanced to New Stage of
Development
New theater construction from
various sections of the country as
reported to THE FILM DAILY
yesterday involves IS theaters. Some
of them are new, others have been
advanced to a new stage in their
development. The projects are:
Albany, N. Y. — A new house is be-
ing built here by the Mark-Strand
chain.
Chelan, Wash.— R. A. Kelsey has
purchased property upon which he
{Continued on Page 4)
■'I
THE
j?e^
DAILY
Sunday, February 7,
Vol. XXXV No. 31 Sunday, Feb. 7, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FlOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Mariborough St.,
ijondon, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Quotations
(These quotations are
High
Eastman Kodak
Famous Players
Fam. Play. Pfd.
Fox Film "A" .
..110
..118J4
.A20H
.. 81
Fox Theaters "A". 31^
Loew's, Inc 39%
Metro-Gold. Pfd. .. 23^4
M. P. Cap. Corp... 20
Pathe Exch. "A".. 74 J4
Skouras Brothers . . 52
Trans-Lux 12M
Warner Brothers . . 14^
as of
Low
110
117^
120Ji
79
30^
39Ji
23 H
1914
74 J4
52
12
Friday.)
Close Sales
110
11754
80
39H
23 J4
20
74^
52
1254
13J4
200
4,500
100
8,800
2,500
500
100
1,400
100
2,700
7,100
"Wampas" to Entertain Editors
Hollywood — Barrett C. Kiesling,
publicity director for Cecil De Mille
has been named by the "Wampas"
as chairman of committee to devise
ways and means for the entertain-
ment of 2,000 editors of the National
Editorial Ass'n during the Los An-
geles convention next July. Will H.
Hays asked the "Wampas" to take
this matter in hand. Other members
of the committee include Arch Reeve,
Pete Smith, Tom Reed, Hal WalHs,
Harry Brand and Harry Wilson.
New Western Circuit
Salt Lake City — Louis Marcus is
now operating four theaters under
the name of Louis Marcus Theaters,
Inc. He controls the Paramount-
Empress and Victory, Salt Lake City;
the Paramount, formerly the Alham-
bra, in Ogden, and the Idaho Falls,
at Idaho Falls, Id. Marcus is also
district manager here for Famous.
The new circuit is to be increased.
Two Universal Units Increase Capital
Dover, Del. — The Universal Pic-
tures Corp. of Chile, headquarters in
New York, and the Universal Pic-
tures Corp. of Peru, likewise of New
York, have filed capital increases, the
latter from $5,000 to $25,000 and the
Chile company from $10,000 to
$25,000.
Morrison to Manage Howard
Atlanta — Ernest Morrison, now
city manager for Publix Theaters in
Asheville, N. C, will take over the
management of the Howard here, suc-
ceeding Charles G. Branham who re-
signed to join Dan Michalove in the
operation of Universal's theater in-
terests in Florida.
Gilbert, Vidor and Thalberg Here
Irving G. Thalberg, King Vidor,
and John Gilbert, arrived here yes-
terday to attend the premier of "La
Boheme," at the Embassy.
Now It's "Greater Movie List"
Universal's 1926-1927 product which
was to have been designated as the
"Greater White List," will be released
as the "Greater Movie List."
Pictures, Navy's Chief Pastime
A United Press dispatch from
Washington states that pictures out-
rank all other forms of entertainment
in the navy. According to a statisti-
cal comparison films contribute 42.6
per cent of the "recreation, content-
ment, amusement and comfort of the
enlisted personnel."
New 1,800 Seater for New Rochelle
J. A. Mahstedt is head of a syn-
dicate which will build a theater seat-
ing 1,800 on the corner of North and
Winvah Aves., New Rochelle, to cost
$400,000. H. Lansing Quick, archi-
tect.
Warners Buy All of Roche's Works
Hollywood — Arthur Somers Roche,
who has been engaged by Warners
to write originals, will arrive here
about April 2. Warners have pur-
chased rights to all of Roche's
Works.
Johnston Again at the Broadway
Charles Johnston is again manag-
ing the Broadway after an absence
of five years. During this time he
was with Harry Davis in Pittsburgh
and for Fox. Assisting Johnston is
George Terhune, former assistant of
the Colony. They succeed Manager
Stanion and James Devlin.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Brjrant 3040
Marcus Returns
Lee Marcus, general sales manager
of F. B. O., has returned after a trip
to the Coast, visiting Los Angeles,
San Francisco, Denver, Portland, Salt
Lake, Seattle Minneapolis and Chi-
cago. He reports business conditions
are excellent everywhere.
Harris to Hollywood
Jos. B. Harris, Jr., of Kelley Color
Laboratory, Inc., left yesterday for
Hollywood to make plans for the
opening of a Coast plant.
M.-G.-M. Borrows Clarence Brown
Los Angeles — Louis B. Mayer has
borrowed Clarence Brown from Jos-
eph M. Schenck to direct "The Trail
of '98" for M.-.G.-M.
Seiter Here for Denny Premiere
William A. Seiter arrives today for
the premiere of "What Happened to
Jones" at the Colony.
"Sea Beast" in L. A. Feb. 19
Los Angeles — "The Sea Beast" is
to have its local premiere at Miller's
new Figueroa theater on Feb. 19.
Monroe Theater Opens Tuesday
The Monroe at 1st Ave., and 76th
St., will open next Tuesday. Gilbert
P. Josephson is manager.
Spertfv
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
Verschleiser to Make "Good Luck"
Hollywood — Ben Verschleiser, has
contracted to make "Good- Luck" for
First National. Carey Wilson adap-
ted this to the screen. Conway Tearle
will head the cast, work to start
about Feb. 10, at Metropolitan.
GOWNS— UNIFORMS
FOR EVERyeOOy who is ANVBOOy
ON THE STA6E OR SCREEN..EXCLUSIVE
DESIGNS By LEADING STYLE CREATORS
BROOKS '4^v^»
-ALSO I5.O0O COSTUMES TO RENT-
! HALPERIN i
ill! ■■■.■ !■»■■»■ ■ JJJ
Lichtman's First
Al Lichtman's initial prod
will be "Charley's Niece," wo
which starts tomorrow at Te
under direction of Harley K
Universal will release. The s
production will be the "Cherry
Two More Units for De J
Los Angeles — Cecil B. De M
planning new expansion pro
The first of two new units wi!
ture Vera Reynolds and I
Ames. The second will be a st;
unit for Jetta Goudal.
Now in preparation
For Production Season 1926-27
"In the First Degree
by Reginald Wright Kauffn
'^Bankrupt"
Henry Ginsberg Dist. Coi
1540 BROADAVAY N.V
I909 BUTTONWOOD
PHILADELPHIA..^^.
When m Hollywood
stop at
THE NEW HOTEL REGEI
Every room nvith Bath and Rad
A beautifully appointed moderati
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD
Phone: Holly. 0487
■ "■■■'
1
i
It seems to be the
loveliest bit of color
work these old eyes
ever have rested on. Miss
Hampton is exquisite ....
Don't miss this.
N. Y. HERALD-TRIBUNE
Exquisitely tinted . . . .The story's
a charming fantasy .... The colors
are unusually lovely, the picture is
very effective.
NEW YORK JOURNAL
Of the short films and novelties in the
Broadway motion picture houses this week
Hope Hampton in "Marionettes" at the Rivoli
seems to have led by an easy margin.
NEW YORK EVENING WORLD
Remember ''THE VOICE OF THE |NlGHTINGALE''
Winner of the Riesenfeld Qold Medal!
Here's another beautiful fantasy in colors
that's making the same kind of record
everywhere — cheers from the audience,
praise from the critics and extra profits
at every box-office —
''MARIONETTES «*
with
HOPE
HAMPTON
Directed by
Henri Diatnant Berger
Photography by
Technicolor
Process
WESTERN UNION
TELEGRAM
LOS ANGELES CALIF
MARIONETTES IN TECHNICOLOR IS A MARVELOUS
LITTLE FEATURE AND A GREAT SUCCESS HERE
THIS WEEK DRAWING APPLAUSE AND HIGHEST
PRAISE PROM AUDIENCE AT EVERY SHOWING
H B WRIGHT MANAGER
LOEWS STATE THEATRE
A lovely fantasy,
made adorable by
the presence of its star.
Miss Hampton is a mar'
velous subject for the won-
ders of technicolor. The
beauty of her coloring is accen-
tuated by stunning settings and
fine lighting effects, which, all com-
bined, become marvelous.
ZITS WEEKLY
Produced by DIAMANT FILM COMPANY of America
f (QdoAza-ticruxi (j-CctuAjLA^
^^.£i
■THE SPICE OFTHE PROGRAM"
Member, Motion Picture Producers
and Distributors of America, Inc.
Will H. Hays, President
EDUCATIONAL
FILM EXCHANGES. Inc.
^uy^Uut^
President '
J
THE
■S^
DAILY
Sunday, February
More New Theaters
(Co)iiinued from Page 1)
will erect a $30,000 house. Work will
start in the Spring and the house will
open in September.
Goshen, N. Y.— The Shawnee De-
velopment Co., has purchased prop-
erty to build a $100,000 house, to
seat 900.
Hart, Mich — Plans have been made
for the erection of a new house here
by Fred N. Harris.
Johnstown, Pa. — George Pananga-
toco's new house which he is erect-
ing is almost complete.
Kingsville, Tex. — A new house is
to be erected here by the R. & R.
Enterprises.
Oakland, Gal. — The Beach-Krahn
Amuse Co. will erect an 1,800 seat
house at College and Claremont
Aves., to cost $250,000.
Parkersburg, W. Va. — Ben Nathan
will build a new State theater on 7th
St. It will seat 900, and Pete Thomas
will manage.
Quincy, Mass. — Ground has been
broken for a new theater to be
erected at Hancock and Cushion Sts.
It will cost $90,000.
Reno, Nev. — The Reno Theaters
Co., Charles Dorimo, manager, is
erecting a new theater across from
the Hotel Golden.
Richmond, Ind. — Plans have been
completed for a two-story brick the-
ater to cost $150,000 by the Remeyl
Corp.
Utica, N. Y. — Harry Brooks is
erecting a new 900 seat house, which
S. L. Wolf will manage.
Washington Park, 111. — Orville
Boswell has purchased a site upon
which he will build a house to cost
$25,000. Work will start shortly.
Wauchula, Fla. — A 900 seat house,
to be called the Strand, costing $125,-
000 will be erected here.
Wayne, Mich. — Ground has been
broken near the Henry Ford factory
for a $125,000 theater.
Theater Openings
Aliceville, Ala. — Walter Connor,
proprietor of the Lyceum at Macon,
Miss., has opened a house at Alice-
ville, near the Mississippi and Ala-
bama line.
Anadarko, Okla. — Wade Moore has
opened the new Moore.
Chelsea, Okla. — The 500-seat thea-
ter which was recently erected by
I. R. Ketchum, William Pittsenber-
ger, R. A. Williams and Lee Pratt
has opened.
Delano, Gal. — Frank P^nero is
erecting a new house, to open some-
time this month.
And Now This
Cincinnati — The Salvation
Army has obtained a tempor-
ary injunction to prevent erec-
tion of a theater adjoining the
Catherine Booth Home for
Girls, on the ground that music
from the theater would instill
"jazz emotions" in babies born
at the home.
Detroit — A new theater to seat
1200 is to be opened June 1, by Frank
De Lodder, owner of the East End.
Georgetown, Tex. — A. C. Moore
will open his new theater in March
Gotebo, Okla. — A new house open-
ed recently in the Conner Building.
Hamburg, N. Y. — The Palace was
opened recently by George Biehler,
who for many years operated the old
Palace.
Houston, Tex. — The New Ritz has
opened.
Mayfield, N, Y. — Louis Jerome
will open the Jerome shortly.
Mentor, Minn. — Charles Knudtson
has opened a theater here.
Mount Shasta City, Cal— The
Shastona has been opened by J. W.
Bascom.
Notart, Okla. — The Rialto has been
opened by W. E. Wolfenterger.
Richwood, W. Va. — Holt and
Hamilton will open shortly a new
house to seat 650. Wendell Holt will
manage.
Roselle, N. J. — The new Roslyn
theater has opened.
Walla Walla, Wash. — The new
Strand has opened.
San Francisco — The new theater at
30th and Alberta is practically com-
pleted.
Sioux Falls, S. D. — March 15 is the
tei^tative date for the opening of
Finkelstein & Ruben's new State
theater.
Springfield, 111. — The Pantheon has
opened under management of Theo-
dore Gray and Charles Coutrakon.
Three Rivers, Mich. — A new thea-
ter opened here recently under man-
agement of L. H. Warner.
Waco, Tex. — A new theater is to
be opened here shortly by Q. R.
Thompson.
Carey in Realty Deal
Los Angeles — Purchase of a 1,272
acre ranch in San Fernando Valley
has been made by Harry Carey, who
also owns a large tract in San Fran-
cisquito Canyon. The deal involves
$200,000.
Granted Injunction
Famous Gets Temporary Order in
Suit Involving Cooney
Bros, of Chicago
Chicago — Ihe plea of Cooney Bros.
for a dismissal ot a suit brought
against them by Famous for an ac-
counting has been denied and Fa-
mous has been granted a temporary
injunction restraining the Cooneys
from changing or auditing their books
in any manner.
I'amous IS expected to ask for an
order from the court permitting an
examination of the Cooney accounts
in about twenty days. It is charged
Cooneys kept a double set of books
in order to confuse Famous on the
business done with certain Paramount
pictures under a percentage arrange-
ment. The action involves about
$12,000.
In commenting on the action, Ben
J. Cooney asserts the suit consum-
mated a long attempt by "recent as-
sociates" of Famous to defame the
character of Cooney Bros, and the
National Theaters Corp. He said the
Cooneys have enjoyed a distinct
measure of success in the operation
using independent product with Uni-
of the Capital and Stratford theaters,
using independent product with Uni-
versal as the backbone. He asserts
National Theaters have paid less than
$8,000 for Paramount service in the
past year, thereby making the suit
lUiculous and preposterous.
Capitol Increases House Staff
Major Edward Bowes, of the Capi-
tol, is reorganizing and augmenting
the house staff. rwenty additional
ushers have been engaged, increasing
the total number of the uniformed
staff to 110 men.
Howard Emmett Rogers Joins Par-
amount
Howard Emmett Rogers, author of
vaudeville sketches, has been added to
the scenario staff at the Paramount
Long Island studio. His first assign-
ment is "Paradise for Two."
Karzas Erecting Big Indiana House
Hammond, Ind. — Work is under
way on a theater said to be the largest
and most beautiful in that state. It
is being erected by Andrew Karzas
of Chicago.
Yates Buys Babylon Property
Herbert J. Yates has purchased
from Upjohn & De Kay, 12 acres on
the Montauk Highway, Babylon,
Long Island, for $75,000.
Purchase Road Show Rights
The Continental Feature Film
Corp. of San Francisco has pur-
chased road-show rights of "William
Tell" for the Middle West and West.
Theater Damaged by Fire
Wininpeg — A serious fire in the
heart of the retail section caused con-
siderable damage to the Lyceum.
Damage to the theater was $10,000.
Famous House Turns to Stock
London, Ont. — The Grand theater
is now playing dramatic stock. J.
R. Minhinnick is manager. It is
controlled by Famous.
1,001 at "T.N.I!
(Continued from Page 1)
— regretfully but firmly, neveii
Dinner will be served prom
seven. Nine Pinkerton men ha|
engaged to keep a watchful
the jewels. The committee!
this seriously.
Texas Guinan and her gang!
present, Texas to be in cf
charge of all wisecracks. Ii
will be abetted by Nat
There will be no speeches,'
one news reel — the usual annil
ject. There will be, howeveij
ing and lots of it. Three ore I
have been engaged to wear|
selves out. •
"Crashers" are warned to
away from the gates. There
two special policemen there — I
armed and determined to call
their duty.
Banker on Eastern Boat
Toronto — W. D Ross, well
banker, has been elected to th(
of directors of Eastern Theater
affiliated with Famous Players
is a director of the bank of
Scotia. A financial statement
first quarter of the fiscal year
ing September last, showed
stantial increase over the earnii
the same three months of t!
vious year.
7
Canadian Managers Cha;
Sault Ste. Marie, Ont.— T
goma is now under the nianai
of W. P. McGeachie who, for
was manager of the Capitol a
land, Ont. Ray Tubman, fo
manager of the Algoma,.is t
charge of the Capitol, Hamill
Schine Deal in GloversviC
Gloversville. N. Y. — The ■
Theatrical Corp. has taken pos!:
of the Kasson Opera House ■
housing the Family. Stamps a1
to the deed indicate that th
paid for the property was $10
Mueller Sells His Two He
Jefr'erson City, Mo. — Billy I
has sold his Jefferson and Mil
Dubinsky Bros.
Educational, Omaha, Mot
Omaha — The Educational exi
has moved into the Film Bid
was formerly at 1511 Chicago
In the Courts
A judgment has been filed
Supreme Court in favor of the
gram Publishing Corp., for $5,
the suit of the Bay State Film
Co., Inc., in which a jury befor
tice Grain gave a verdict for t
fendant on its counter-clair
$5,089. Bay State sued on tra
ceptances amounting to $12,952
in April and May 1925, and foi
674 for raw stock delivered bt
May and Julv of that year, ma
total of $29,627. In its counter
Kinograms asserted that undi
contract Bay State agreed to
the prices for raw film by the
man company and for that feasi
defendant was entitled to a reb
$34,260 on payments already
The jury upheld the contention
ir, February 7, 1926
THE
SsSE_!_££
DAILV
Many New Corporations
ral important companies have
hartered, including the follow-
Red Seal Exchanges, Inc.,
in Delaware with a capital of
; The Stern Film' Corp., also
ed in Delaware, with a capital
),000.
Coshocton Cinderella Theater
le Dover Weber Theater Co.,
)gan Ruble Theater Co., the
Windsor Theater Co., the
igum Theater and the Sidney
ic Theater Co., all formed in
headquarters in Cleveland, by
1, H. Luckay and M. Rich and
ing a capital of $500.
short Features Advertising
ition was formed recently in
ork. This is the organization
red by localinterests interested
t subjects.
Gregory, operating a chain in
, is head of the Gregory The-
)rp., chartered in Illinois with
al of $1,000,000.
Jome Corporate Cl^nges
ny, N. Y.— The Pine Hill
ment Co., a Buffalo corpora-
is been dissolved.
:r, Del. — The Elevated Amuse-
'o. and the Strand Theater Co.,
Delaware corporations, have
:instated.
gfield. 111. — The Kedzie-Roose-
orp. has increased its capital
25,000 to $50,000.
t Issue to Back New House
• Lake, Minn. — The Commer-
lub of Prior Lake, plans to
r formation of a stock com-
/hich will build a theater.
;r present plans, the Palace is
Drn down to make way for the
)use, which is to seat 2,200.
Remodeling Saxe Houses
)sha. Wis. — The Burke theater,
the Saxe houses, is being re-
d. A $20,000 Barton organ is
nstalled.
ard Dayton has resigned as
;r of the Orpheum to devote
e to other interests.
is, District Chief for Arrow
ias City — Floyd Lewis, form-
strict manager for Associated
tors in this section, has been
red by local interests interested
11 make his headquarters in St.
rley Employees Organize
nectady, N. Y. — Employees of
riev Theater Enter, have or-
1 the W. W. Farley Ass'n to
: entertainment after working
s in Seattle with Custer Film
:le — Wm. Cutts is here with
r's Last Fight" which he if
ig independently. He was for-
lanager of the Columbia for
sal.
Gross Back
Gross has returned from Hol-
l where he developed gags for
w Chaplin comedy.
Lewiston in Community Film
Lewiston, Pa. — Globe Films and
the Pastime theater will soon produce
a local picture which is to be shown
at the Pastime and afterwards to be
run in nearby towns.
"The Story Without an End" is the
name.
Inspection Bill Up
St. Louis— At the request of the
Director of Public Safety, a bill has
been introduced into the Board of Al-
dermen raising the inspection- fee
from a $2 flat price to a sliding scale
with a minimum of $5.
New Agricultural Film
Washington— A new U. S. Depart-
ment of Agriculture four-reeler,
"From Ranch to Ranch in Califor-
nia," has been issued. It was made
in cooperation with the University of
California.
Casey Reappointed Censor
Boston — John M. Casey has been
reappointed city censor for four more
years by the new mayor, Malcolm
E. Nichols. Casey has served in this
capacity for 16 years under four dif-
ferent administrations.
Jack Plant New Manager of Merrill
Milwaukee — The Merrill, one of the
Saxe houses, has a new managing di-
rector. He is Jack Plant, former man-
ager of the Grand of Green Bay. He
will succeed S. J. Kennedy, resigned.
Elwell Commences New Duties
Atlanta — Jack Elwell, formerly of
the M.-G.-M. exchange, is the mana-
ger of Liberty Film's Atlanta branch,
succeeding Hank Hearn, now district
manager for Associated Exhibitors.
Competition at Winona
Winona, Minn. — Bringing real com-
petition to the town, the Apollo, built
by Beyerstedt Bros. & Hodge, has
opened. The house has 1,340 seats
and was built at a cost of $150,000.
New Illinois Company Formed
Evanston, 111. — Clyde Elliott, Ralph
Obenchain and Charles Harvey have
organized the University Theaters
Co., with offices at 1560 Sherman
Ave.
Benton Acquires Two
Glen Falls, N. Y.— The Rialto and
Park have been taken over by Will-
iam E. Benton who now controls the
entire stock of the Glen Falls Oper-
ating Co.
Van Praag, a Universal Manager
Washington — Morton Van Praag,
formerly Universal salesman is now
managing the local exchange, suc-
ceeding Morris Epstein.
Gallanty Managing Exchange
Washington — Sam Gallanty has
succeeded Norman J. Ayers as man-
ager for Independent Film.
"Classified Week"
Seattle— The Mayor designated one
week, during the showing of "Classi-
fied" at the Liberty, as "Classified
Week."
"The Cup," Hurlbut Play, Purchased
P. D. C. has bought "The Cup," a
play by William Hurlbut.
Just Arrived!
Bell and Howell
E-Y- E-M-0
The MOTION PICTURE CAMERA
NEWS MEN HAVE LOOKED FOR
The extreme portability, flexibility and speed
of "EYEMO" makes it the perfect instrument
for the busy nevv^s photographer.
No heavy weight to carry
around — no tripod — no
cranking.
When the "call" comes,
he simply picks up his 7-
pound automatic "EYE-
MO" and a few rolls of
day-light loading nega-
tive— and is off.
Once on the scene, he
puts "EYEMO" to his
eye, adjusts the focus, sets
the diaphragm, pulls the
trigger — and the picture
is taken.
"EYEMO" loads in day-
light— shows at all times
how much film has been
exposed — assures absolute
maximum speed from the
pull of the trigger to its
release.
Now on Demonstration or Booklet on Request.
WILLOUGHBY'S
MOTION PICTURE DEPARTMENT
110 W. 32nd St. New York
THE
Sunday, February "}
Lon Chaney in
"The Black Bird"
Metro-Goldwyn-Mayer
CHANEY IN ANOTHER MAS-
TERFUL PERFORMANCE
WITH CROOK STORY BACK-
GROUND THAT IS BOTH
NOVEL AND INTERESTING.
GREAT SUSPENSE AND DRA-
MATIC ACTION.
Star. ... Plays dual, contrasting roles
with his usual finesse. As "The
Black Bird," a notorious crook and
his masquerade as the Bishop of
Limehouse, Chaney reaches his
customary heights for unusual char-
acterization. The character of the
crippled bishop is somewhat simi-
lar to that which he played in "The
Miracle Man."
Cast. . . .Renee Adoree a pleasing ad-
dition as Fifi, the little French pup-
pet performer. Owen Moore first
rate as the English dude crook.
Doris Lloyd good in small part.
Type of Story .... Crook melodrama.
Tod Browning may have conceived
the idea for this story, for which
he is credited as author as well
as director, from "The Miracle
Man." At any rate Lon Chaney
plays a similar part, that of a
crook who manocuvers his escapes
by a masquerade shift. When he
isn't plying his trade he dons the
hideous make-up of the Bishop of
Limehouse, distorting his body into
that of an unsightly cripple and
playing the saver of souls in a tiny
Limehouse mission. The idea is
cleverly worked out and reaches
some heights in dramatic action as
well as bringing in some effective
romantic touches that offset the
rather gruesome cripple business.
It is mightly cleverly done but
may be just a trifle unpleasant in
detail for some tastes, particularly
when they show Chaney in the act
of bringing his joints out of the
cripple posture, and vice versa.
Story: Concerns the elaborate
scheme of the Black Bird who
takes turns at robbing and playing
bishop to the poor in Limehouse,
of his great love for a little French
girl and his trick to break up her
love affair with English Eddy, a
gentleman crook, of his subsequent
actual crippling, the result of a fall
when trying to elude the police, of
his agonizing death and the re-
union of Fifi and her lover.
Box Office Angle.... A Lon Chaney
release is always a momentous oc-
casion. "The Black Bird" is no ex-
ception. May be a bit gruesome
for some people.
Exploitation. . . .You can go the limit
on promises regarding Chaney and
his latest role, or dual role. Tell
them about the remarkable con-
trast between the two parts he plays
and run a trailer to further bring
home the contrast. Boost Chaney's
niame for all it is worth to you.
Direction Tod Browning; good
Author Tod Browning
Scenario Waldemar Young
Cameraman Percy Hilburn
Photography Good
Locale. . .Limehouse District, London
Length 6,600 feet
"The Song and Dance Man"
Paramount
GEORGE M. COHAN'S STAGE
PLAY MAKES FOR RATHER
AMUSING PICTURE— GOOD
DIRECTION AND FINE SET
OF TITLES HELP CONSIDER-
ABLY.
Cast. . . .Tom Moore and Bessie Love
a fine pair of troupers. Both es-
pecially well suited and do excel-
lent work. Bessie Love pleasing
and entertaining as usual. Others
in good cast include Harrison Ford,
Norman Trevor, "Bobby" Watson.
Type of Story. ... Comedy romance;
adapted from George M. Cohan's
stage play. Cohan's play gets away
from the beaten track for one
thing and even though it isn't an
easy matter to make up for the loss
of the dialogue that carried the play
through to amusing heights, a
clever set of subtitles help in no
small way to make up for the defic-
iency. They get over most of the
laughs since most of the gags are
dependent upon words to make
their point. The struggle of the oft
"panned" "ham actor" is the basis
of the story and makes for some-
thing out of the ordinary. The
fans may be a bit disappointed that
they don't pair off Bessie Love and
Tom Moore in the usual clinch.
Story: "Happy" Farrell's ambi-
tion is to play the "big time." He
finally wins the opportunity of a
tryout, taking along with him
Leola. a dancer whom he had be-
friended. It happens that Leola
is signed on a long contract while
Farrell fails to shake off the rating
of "ham." Leola becomes a fam-
ous star. Meanwhile, "Happy" de-
cides to try another "line" and
makes good because Nelson, the
producer, had faith in him to the
extent of a thousand dollar loan.
In three years "Happy" returns,
a success, but still yearning to be a
"song and dance man." Leola is
about to give up her career to
marry Murdock, a playwright.
"Happy" arrives in town leaving
success behind him to resume his
"song and dance man" act, claim-
ing that he can be happy in no
other role. Murdock, fearing to
lose Leola, decides to allow her to
continue her career after they arc
married.
Box Office Angle. .. .Will please the
average audience. Has goodly
share of laughs and amusing situa-
tions to keep them interested.
Exploitation. .. .George M. Cohan's
name and the fact that "The Song
and Dance Man" was one of his
plays will be a good start for this
one. You have Bessie Love and
Tom Moore to attract them also.
Amateur night performance, Char-
leston contest, etc., can be used to
boost the picture. Throwaways in
the form of name cards can read:
" 'Happy' Farrell, The Song and
Dance Man — Songs, Dances and
Snappy Sayings."
Direction Herbert Brenon; good
Author Geo. M. Cohan
Scenario Paul Schofield
Cameraman Jas. Howe
Photography Good
Locale New York
Length 6,997 feet
"The Shadow on the Wall"
Prod. : Gotham Prod.
Dist. : Liimas Film Corp. —
State Rights
MYSTERY DRAMA PACKS SUS-
PENSE AND HUMAN INTER-
EST. STORY FAR FETCHED
—BUT STRONG CAST AND
DIRECTION GET IT ACROSS
CONVINCINGLY.
Cast Eileen Percy is featured in
a .part that leaves her nothing to
do but be appealing — which suits
her down to the ground. Creigh-
ton Hale carries the story in a
sympathetic part that he handles
admirably. William V. Mong is a
very powerful figure casting the
proper sinister air over the picture.
Dale Fuller and Jack Curtis create
two underworld parts that are
'way above the ordinary run.
Type of Story Mystery drama.
Adapted from the novel. "The Pic-
ture on the Wall," by J. Brecken-
ridge Ellis. Here is a story that
the producers were able to transfer
to screen terms graphically. It has
all_ the elements that make for a
gripping, entertaining story. Full
of improbabilities, it is true — but
the development or tense situatioi >
is so well handled by cast and di-
rector that the entertainment values
make you forget any lapses in plot.
Creighton Hale starts right off to
grab the sj'mpathy as a youth domi-
nated by a heartless bully, and he
holds this sj'mpaihy to the end.
One of those parts screen actors
pray for. The bully forces him to
pose as the son of millionaire War-
rinjg, kidnapped when a baby. Hale
falls in love with Warring's daugh-
ter. He finds that the millionaire's
attorney is slowly poisoning the old
man. Then the underworld bully
enters the picture, and frames a
deal with the lawyer to get rid of
Hale so they can share the mil-
lions. How the hero brings the two
scoundrels to justice makes a very
tense picture full of human inter-
est from a varietv of angles. A
very unusual finish fight is staged
wherein Dale Fuller as the wife of
the bully helps the hero to over-
come her brutal worse half. An-
other unique touch is "the shadow
on the wall" — being the painted
shadow of the twin brother who
recentlj' died. Half's shadow fits
the painterl wall shadow perfectly,
thus establishing him as the miss-
ing son. It develops in the end
that Hale really is the long lost
son. The girl turns out to be an
adopted daughter — so the love fin-
ish is secure.
Box Office Angle.... A real family
I'icturc. An audience picture, too.
Good buy for average house.
Exploitation. ... Play up strong cast.
Press book contains real novelty
for "shadow" contest in connec-
tion with a one-sheet that any ex-
hibitor can use without expense.
Direction. . . .Reeves Eason; first rate
Author J. B. Ellis
Scenario . Elsie Warner
Cameraman Ray June
Photography Fair
Locale City
Length 6,200 feet
(^
"Dance Madness'
Metro-Goldwyn-Mayer
GAY HUBBY IN PARIS TA
TO STAY HOME Nil
SLIGHT STORY. NOT N
OR NAUGHTY— BUT
WITH CHARM.
Cast. . . .Conrad Nagel seems i
in farce-comedy part — a b
parture from his usual role.
Windsor delightful as the
who teaches hubby to tre.
"straight and narrow."
Hopper fascinating.
Type of Story Farce-ci
Nothing original in ide
originally handled. Follows
what the idea of "Her Siste
Paris." Nagel as the An
husband is a good scout \
overcome by the night life
trip to Paris. He becomes
ated with a masked dancer
opera. His wife iearns of ■
fair, and discovers that the d
husband is her old dancing ii
tor in New York. So a
frame-up is arranged,
walks into it. The French i
strings him along until tb
dons the mask and leads thei
one a merry chase. The i
idea is light and frothy
hands of a less clever dire'
would have fallen flat. Th<l
cdy values are all contained
husband's awkward attemp
steal awa>' nights on pretel
going to the club, and the
apparent innocence in be
him when all the time she is
ing him in deeper and deeper
the sort of thing that Ern;
bitsch would have fashionc
a screen classic — that Adolph''
jou playing the part of hi
would have revelled in. .A.nc
ert Leonard did remarkabi;
with a. theme so slight that
quired fine directorial ingcni
carr\' through to feature
and still hold the audience,
it did. The Broadway an
chuckled audibly throughout-
cially the women. It was qui
dent that the idea of a si
husband being kidcied along
clever wife made a great hit
doubt it will wherever the:
women with husbands who ai
ceptible to "dance madness."
settings are up to the usual
ard of Metro. The casti
Nagel in a farcical role isn't
The comedy titles aided him
rially in getting over the lai
for his farce pantomine w<
always highly successful.
Box Office Angle. .. .Good foi
entertainment and sophis'
chuckles. Not for children.
Exploitation. . . .Good title to pi
Also work of Claire Windso
over idea of erring husband
taught a lesson — with laug
Paris.
Direction Robert Z. Le
clever
\»
m
,
Author S. Jay Ka
Scenario ....■• Alice '.
Frederica Sagor
Cameramen John /
William Daniels. — ^
Photography E»ff*"
Locale ■ •
Length 6,35
fe
I,
<"ebruary 7, 1926
THE
-^^tf^
DAILY
»
Strongheart" in
North Star"
iociated Exhibitors
DOG DRAMA GIVES
JGHEART" EVERY
E TO SHOW HIS
CLEAR CUT SCEN-
PUTS OVER AN AV-
STORY.
itrongheart" holds the in-
henever he gets before the
oes nothing startlingly new
s regular stunts are good
to please the fans.
irginia Lee Corbin has the
light part that has been
iized for heroines in dog
. Stuart Holmes very much
; as the heavy. Ken May-
id Clark Gable divide the
e between them acceptably,
rossley and| J'eilry Mandi
eccentric tramp skit that
le story pepped up and full
kles.
Story. .. .Melodrama star-
)g. The story interest is
he average for pictures of
e. The ihcnie is slight but
ectorial touches throughout
; niterest. The girl's broth-
:s he has killed a man in a
and escapes to the North
with his dog. The latter is
it eventually picked up by
o. Meanwhile the girl re-
letter from her brother and
tut in search of him. The
is posing as a friend of the
jt in reality he is black-
her brother in connection
he crime. This situation
all parties eventually to the
in the woods where the
is in hiding. The black-
gets there first. He is forc-
; boy to sign a confession
ic hero and dog come to the
With the dog at his throat,
nits the "killing" was a
ip to blackmail the brother,
e escapes from the cabin, but
g pursues him relentlessly.
lish is the best part of the
for real suspense and thrills.
)ne of the best man hunts
Dg that has yet appeared in
pc of production. A half
times you think the dog has
;d his quarry. Sut each
le hunted human gives him
p. He climbs some dizzy
Here Strongheart does some
d work in pursuit. Finally
g corners him on the edge
ecipice. To escape the dog's
he is forced over the cliff,
thrill in thts wind-up. But
ork of the two eccentric
that runs through the pic-
a real novelty. And they
:t the laughs.
ice Angle A dog story
ne human interest and corn-
ill appeal widely.
tion, . . ."Strongheart's" name
ing enough to bring in the
ins. See press book for a
but effective street ballyhoo.
1 Paul Powell ; good
Rufus King
Not credited
nan Not credited
aphy Good
North woods
4,692 feet
Leatrice Joy ir.
"Made For Love"
Producers Dist. Corp.
EGYPTIAN LOVE — ANCIENT
AND MODiERN — MINGLES
ROMANCE AND MELO-
DRAMA PLEASINGLY. HAS
GOOD BOX OFFICE APPEAL.
Star. . . .Leatrice with her boyish bob
is captivating in a part that shows
her ofif to the best possible advan-
tage. Will please her admirers —
and create new ones.
Cast- •.. Edmund Burns a satisfactory
hero. Ethel Wales as an old maid
Egyptologist creates an amusing
characterization. Bertram Grassby
gives an entertaining characteriza-
tion of a very modern sheik.
Type of Story Melodrama with
strong romantic flavor. Evidently
based on the discovery of King
Tut's tomb by Lord Carnavon.
Burns as a young archaeologist is
busy with his men digging up
treasures from the tomb. The
desert scenes are very well done.
Enter the young explorer's wife.
She feels that hubby should spend
more time with a- modern jewel
like herself rather than digging up
ancient junk. And one screen
flash of Leatrice leaves no argu-
ment. But hubby keeps on dig-
ging. Wifey gets peeved. Starts
flirting around with Mahmoud
Bey, an oily native prince. Here
is introduced a sequence of ancient
Egypt that cleverly hooks up with
the modern story. Two royal
lovers of Pharaoh's court are killed
by the king and buried in the tomb
the modern explorer is about to
enter. In like manner Mahmoud
seeks to get rid of Burns and steal
his pretty wife. But in dynamit-
ing the itoml^ as Burns; enters,
Leatrice is also imprisoned. Then
ss thev face death Burns realizes
that life was "made for love" and
not for salvaging mummies. A
last minute rescue occurs. Good
punch in climax. Fine mixture of
ancient and modern atmosphere
that melts into one harmonious
story. Sloane's direction sparkles
with sprightly touches. Keeps the
interest pepped up all the way.
But business of three admirers of
heroine doing alleged comedy not
so good. They use old musical
comedy gag of executing every ac-
tion together — like dummies on a
string. And from out front it
looks dumb.
Box Office Angle New brand of
melodrama with romantic trmi-
mings will appeal to any audience.
Exploitation Fine title. Oriental
atmosphere in lobby. Advertise as
"a new style sheik" film.
Direction • • • • Pa"1 Sloane ;
first class
Author Garrett Ford
Scenario ....•■ Same
Cameraman Arthur Miller
Photography Above par
Locale Egypt
Length 6,645 feet
Laura La Plante in
"The Beautiful Cheat"
Universal- Jewel
MOVIE ATMOSPHERE AND
THE RISE OF A STAR PRO-
VIDE EXCELLENT MATERI-
AL FOR STORY THAT GETS
OVER SOME PERTINENT
COMEDY SITUATIONS AND
MANY GOOD LAUGHS.
Star Pleasing in role that she
handles very nicely. From Mary
Callahan to Meritz Callahansky
for exploitation purposes and star-
dom is the rise of the heroine.
Cast. .. .Harry Myers not the best
suited lead but able for the comedy
business that comes his way.
Alexander Carr great as the pic-
ture producer. Kate Price and
Walter Perry a typical Irish team
who help the laughs over.
Type of Story. .. .Comedy ; from a
Nina W^ilcox Putnam Saturday
Evening Post story. The attempt
of a motion picture producer to
foist a new star on the American
public and the extreme methods of
exploiting the laiest ready-mad^
"find" is the gist of "The Beauti-
ful Cheat," a story with stud,<i
atmosphere and production gags
and with enough laughs to make it
entertaining for the average person
"out front" who Ts not actually
familiar with the inside workings.
It will probably hand them a big
laugh but for those in the "know"
it isn't always so funny. The
comedy, especially the antics of
Alexander Carr, the ambitious pro-
ducer, has some decidedly amusing
turns and if only the laughs could
have held to the starting the pace
"The Beautiful Cheat" could go
down as a sure-fire hit. Only they
don't. They run the footage to
excess for one thing and the com-
edy situations get weaker toward
the end.
Story: Concerns the efforts of
Goldringer, the producer, to put
Mary Callahan over as a star, un-
der the name of Callahansky, his
great Russian "find," of Goldrin-
ger's sudden bankruptcy and Mary's
threatened fall just as she is about
to reach the heights, of the unex-
pected appearance of a bankroll in
the person of a young "extra" who
is trying to make a go of it in the
movies, and subsequent success
and happiness for all.
Box Office Angle Effective audi-
ence material. Movie atmosphere
will make it thoroughly attractive
for average crowd.
Exploitation Tell them the story
deals with the rise of a shop girl
who becomes a movie star. Let
them know how she goes to Paris
to acquire an accent so that she
can be boosted as a great foreign
star. Use Laura La Plante's name
and photographs liberally, also
Alexander Carr, whose Yiddish
characterizations are well known.
Direction Edward Sloman; good,
but should have curtailed footage
in latter reels.
Author Nina Wilcox Putnam
Scenario A. P. Younger
Cameraman Jack Rose
Photography Good
Locale Paris — Long Island
Length 6,583 feet
Buck Jones in
"The Cowboy and the
Countess"
Fox
JONES TAKES IT EASY MOST
OF THE WAY BUT THERE IS
A GRAND SMASH FOR THE
FINISH THAT WILL LIKELY
SEND THEM OUT SATIS-
FIED.
Star. ... Atmosphere a little out of
his line but he has some customary
opportunities for heroics which he
does in his usual effective way.
Cast Helena D'Algy good type
as the Countess and Diana Miller
pleasing as her friend. Harvey
Clark struggles with a weak com-
edy role. Others Chapelle Dos-
sett, Fletcher Norton.
Type of Story Comedy-drama.
Buck Jones forsakes the desert and
travels afar for atmosphere in his
latest and all because a Countess
had smiled upon him. Buck joins
a circus and thereby retains his
cowboy uniform but otherwise there
isn't a great deal of the typical at-
mosphere and action of which Jones
is a part. They introduce situations
that give him a chance at rescues,
and the like, but it is not the wide
ojjen spaces of the west nor the
thrilling action that is usually iden-
tified with the Buck Jones westerns.
The story is a bit out of the or-
dinary for Jones, but Director Neill
has handled it rather cleverly and
made the most of the material.
Story: Buck decides to join a
traveling circus only because it will
take him to Europe and posavbly
to the girl whose life he had saved.
It happens, however, that Justina
is betrothed to a Duke as per an
arrangment made by her father
when the Duke loaned him a large
sum of money. The Duke becomes
suspicious of the Yankee and in-
sists upon a hurried marriage. It
happens that the circus takes part
in the fete preceding the ceremony
and during it Buck kidnaps the
bride. Follows a chase and after
the usual conflict the unwanted
Duke is sent on his merry way
and Buck wins the fair Justina.
Box Office Angle. . . .Buck Jones' ad-
mirers may accept the variation
and as long as it winds up with
some good action, they'll go out
satisfied.
Exploitation. . . .The title is out of the
ordinary and you can play it up
with catchlines relative to hero
Buck's adventures in winning the
hand of a Countess in opposition
to a Duke and a band of despera-
does. Street ballyhoos will work
out nicely and the usual trailer;
throwaways, etc.
Direction R. William Neill; satis-
factory.
Authors Maxine Alton and Adele
Buffington.
Scenario Charles Darnton
Cameraman Reginald Lyons
Photography Good
Locale Europe-U. S.
Length 5,345 feet
THE
i^m
DAILV
i
Sunday, February
Short Subjects
"Casey of the Coast Guard"—
Grey Prod., Inc.— Pathe
Box-Office Serial
Type of production. 10-chapter serial
"Casey of the Coast Guard," Pathe's
latest chapter play, contains all the
elements necessary in a successful se-
rial. From the hrst three chapters
seen for review, we shauld say that
the serial gains in interest and mo-
mentum with each succeeding chap-
ter. The third episode was much
tighter so far as action and suspense
are concerned than the first.
The picture has been produced with
the cooperation of the U. S. Coast
Guard. This should be of consider-
able pulling power for advertising
purposes, and it actually does give
many realistic touches to the picture.
U. S. Navy boats, sea planes, air-
planes, and crews have been used
with telling effect.
George O'Hara and Helen Fergu-
son are the featured players and the
cast includes J. Barney Sherry, Jean
Jarvis, Coit Albertson and others.
O'Hara has been doing some nice
work recently — particularly in "The
Sea Beast," and this might also prove
a talking point for you. You can also
mention Will Ntgh's direction. It is
entirely satisfactory.
The story deals with the efforts of
Ensign George Casey, of the Coast
Guard, to avenge his brother's death
and capture the gang of smugglers
who perpertrated it. The brother, also
in the Coast Guard service, is mis-
taken for Casey and shot by the
smugglers in an attempted get-away.
Casey is still in love with beautiful
Doris Warren,' wealthy daughter of
John Warren, a widower, who is in-
fatuated with a bogus countess. She,
together with another society crook,
posing as her brother, are the ring-
leaders of the gang, whose chief pur-
pose in life, other than smugglihg dia-
monds and drugs, is to 'get' Casey
before he 'gets' them.
Where your folks enjoy serials, and
particularly where the "crook" atmos-
phere is liked, you should be able to
please with this.
"The Quest of the Big 'Un"— Educ'l
Decided Novelty
Type of production 1-reel scenic.
This one is a decided "fish" story,
either way you take it, but decidedly
novel and interesting for all that. You
are treated to an enchanting trip up-
stream in the Catskills where a lone
trout holds sway without interference
until his presence is discovered by the
ever-persistent fisherman. Long after
the patience of the average human be-
ing would have been exhausted the
true fisherman sticks to his post and
is finally rewarded by a nibble, is
dragged well down stream by the
frigTitened trout which he finally
lands. A disappointed woman angler
begs to admire the big trout, — she
does but the trout wiggles through
her fingers and before his captor
knows it he's well down stream and
of? to freedom. Imagine the careful
fisherman trusting his catch to a wo-
man's hands. That's the fish story
part of it. But "The Quest of the
Big 'Un" is as enjoyable a short sub-
ject as you could find and certain to
delight any audience, men particu-
larly.
"Careful Please" — Hamilton — Educ'l
Sure to Please
Type of production. .. .2 reel comedy
Lloyd Hamilton's latest depends
on novel gags rather than slowly
built up series of incidents making
for ludicrous situations to get the
laughs. The first reel gives Lloyd
some good opportunities to be the
usual bashful boy that he does so
well. He is seen as the collector for
a furniture house and is sent to col-
lect a bill from a tough guy who is
the terror of the neighborhood. Not
being able to collect, he throws all
the furniture out of the window, but
on meeting the tough downstairs, and
getting one look at his face, turns
around and carries all the furniture
back upstairs. A gag that should
give them a thrill is used in the sec-
ond reel, when a limousine filled with
people gets hoisted into the air by
mistake and without their knowledge,
and they step out of the car, one by
one, each on a different errand, one
to get some chewing gum, another to
crank the car, etc. "Careful Please"
should have no trouble in pleasing
them .
"All for a Queen" — Hal Hodes —
Short Films Syndicate, Inc.
Interesting
Type of production. ... 1 reel scenic
This is an extremely well-photo-
graphed reel, showing in detail the
beautiful Taj Mahal in India, built
centuries ago by the Emperor Shah
Jahan for his Queen. The camera-
man has managed to get many differ-
ent and varied shots of the tomb,
showing the approach, the marble
terrace, several close-ups, and finally
a part of the interior and the view
obtained from the vast entrance gate.
The reel might well be used on any
program, but would be particularly
effective when used with a feature
that has an Eastern tlieme or setting.
"Mother Goose's Movies" — Lyman
H. Howe— Educ'l
Type of production....! reel novelty
This is a cleverly presented collec-
tion of unrelated scenes, with cap-
tions and cardboard cut-out borders,
greatly enhancing their attractiveness.
A cut-out figure of Mother Goose
introduces each scene and nursery
rhymes are inserted wherever they
will fit in. For instance, in showing
a shot of the Wall of China, first
comes a drawing of Humpty Dumpty
sitting on a wall, and then that fades
into the actual photograph. Other
scenes show Mount Assiniboine in
Canada, natives of the Phillipines,
and the tiniest motion picture in the
world.
"Lighter Than Air"— Aesop's— Pathe
Bubbles With Fun
Type of production. . 1 reel animated
cartoon
Paul Terry's studio outdid them-
selves in this one. It is by far the
most clever and original subject which
they have released for a long time
past. The Mice Family take to the
air on bubbles blown from a pipe
with soap suds. There is very little
repetition, new gags being introduced
at such frequent intervals that the
fun is kept diversified and highly
original. Of course Mr. Cat plays
an important part. He has a funny
sequence where he sells bubbles to
the mice, picking them from his pipe
after he blows them and tying a
string around them, for all the world
as if they were made of rubber. This
is a fair sample of the originality of
the entire cartoon. You can book this
with a confident feeling that it will
please the hardest boiled audience.
"Sea Scamps"— Juvenile— Educ'l
Kiddies Do Delightful Stuff
Type of production. .. .2 reel comedy
A bunch of assorted kids in par-
ticular one wonderful one, who goes
by the name of "Big Boy" — and
Pal, the dog, make this Juvenile
Comedy an enjoyable twenty minutes
or so. The action deals with the
antics of a bunch of wild young or-
phans who are taken for an outing
on an excursion by a kind-hearted
elderly lady. Of course, the kids turn
the boat upside down, creating havoc
generally and in particular, getting
the captain's goat. The action is
rapid and many of the gags funny,
but it is the scenes between "Big
Boy" and Pal that will bring the
laughs most spontaneously and make
the ladies in your audience chorus
"Oh. isn't he cute!" "Big Boy" is
just about big enough to walk, but
he's got a personality — plus.
In Eastern Stu(
Tom Meighan in the So
Tom Meighan is in Florii
vacation.
"Savage" Company on Loc
"The Savage" cast (First N
will leave tonight for Florida
exteriors.
"Montana of the Ranges" — Mustang
Universal
Pleasing Western
Type of production. . . .2 reel western
Josie Sedgwick, featured player of
this two-reel western, makes a thor-
oughly likable heroine for this type
of picture. She certainly has been
given ample opportunity to demon-
strate her ability to ride in this one,
which sums up as a satisfactory and
average western. Ruth Spear, a flap-
per, educated in the East, is left the
owner of the ranch at her father's
death. Montana is the ranch boss
and forbids Ruth to see Mel Bromwell,
a scoundrel who is* after the ranch
and incidentally, Ruth. Montana's
sweetheart, Dave, is shot in an effort
to capture a gang of rustlers of
which Bromwell is the leader and
later Ruth is lured away to Brom-
well's camp in the hills, ostensibly to
be married. However, Montana pur-
sues her, true to form, and of course,
rescues the gal and gives the villain
his just deserts, with the help of the
sheriff who rides up just in time.
"Egypt Today"— Fox Variety
Egyptian Architecture
Type of production....! reel scenic
This latest Fox Variety deals chief-
ly with the unique style of Egyptian
architecture and gives a sort of anal-
ysis of the designs followed. Ac-
cording to the subtitles, the lotus
flower was used extensively in the
patterning of columns, etc. The reel
includes views of the Sphinx, King
Tut's tomb, the massive pile of Kar-
nak. the lotus beds along the Nile,
a variety of temples, tombs and pyra-
mid ruins. It is interesting material
and offers pleasant variation for a
program.
Templin in Flint
Flint, Mich. — Forrest C. Templin
has assumed management of the Gar-
den. Templin comes to Flint from
Steubenville, O.
Another for Johnny Hi'
Johnny Hines' picrure aft(
Brown Derby" will be "Kid
(First National), by C. B. i
ton, Jr. I
"Old Army Game" to S
"It's the Old Army Game,
mount), starring W. C. Fiek
Louise Brooks, wiiT start
weeks. Eddie Sutherbmrl wil
Haas Art Director
Robert M. Haas is art direi
"The Wilderness Woman" (Fi
tional), which goes into pro
on the 8th at Cosmopolitan.
Nellie Savage in "Tnitl
Nellie Savage has complel
role in a True Story Prod. "
and will shortly begin work
other Hugh Dierker product
"The Nest" Well Under \
Will Nigh, directing Paulim
erick in "The Nest" (Excelle:
tures) at Whitman Bennett d
has work well under way. Ml
will be completed in about m\
Higgin to Direct Anodv
Howard Higgin will direct i
for Robert Kane. As soon at
hide has been selected, Pau^i
will go to work on the
Production, as usual, at C
tan.
Clay Davis ilere So
Clay Davis, associated witl;
Romeo in the production
Tin Can Tourists" series, wi|
here shortly from Miami to
leasing arrangements.
Wally Merrill in Comedy
Wally Merrill having compk
role in Lem Kennedy's "Florii
bles," has been engaged as
lead for a series of Billy Rui
edies now being produced ii
sonville.
Hitchcum to Make "Lost
August Hitchcum will stai
Lost Soul" at his studio at 9(
kers Ave., within two weeks,
both direct and play the leadil
Others in the cast are Sylvia
Joseph Franse, Elaine Dav
Freda Anchin.
"Men of Steel" Near Fii4
Shooting on "Men of Sti
First National and Cosmopol:
almost complete. Work will
ished next week.
Organs for Martin's Three H(|
Galveston, Texas — Purchase ofi
special Reproduco organs from]
H. Pierce of Dallas, to be is'
in the Dixie No. 2, Key and Di
3 theaters, has been consummat
A. Martini.
You'll Find One Everywhere
1926 FILM YEAR BOOK NOW BEING DISTRIBUTED
-Cloth bound for permanent use.
-Gold Stamped— Nearly 900 pages.
-A mine of information.
-Authentic reference data on produc-
tion, distribution, exhibition and
foreign market.
-A year in the making.
-A ready reference guide to answer
your questions.
-1001 subjects of interest to everyone
in M. P. Industry.
-Address of all theatres, studios, com-
panies, publications, state righters,
agents, etc.
-A complete production chart of all
productions, with producer, director,
star and footage.
-Filmdom's Encyclopedia.
-You'll find one everywhere.
The Recognized
Reference Book of the
Film Industry
Used constantly by Exhibitors,
Editors, Producers and Film Folk
Generally, The World Over
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i
THE
10
■^Hk
DAILY
Sunday, February 7
An Idea
^Continued from Page 1)
lieved lost at sea. Pola Negri and Valentino happen to meet at
Albuquenque. Are they to be married? Some of the stufif ap-
pearing in print the past week. No press agent sob stuff; canned
material or old time stuff can match this.
QUIMBY HAPPY
Over at the Fox plant Fred Quimby is all smiles. Closed
an exclusive deal for the news weekly to go into the new "Roxy."
THE SHERWOODS
Robert E., a rotund bookman of Washington Square section,
w:ell over 60, secured by Famous to play the title role for "Bar-
num." Because he looks like the greatest showman America
ever knew. (Sid Grauman and "Roxy" notwithstanding.) And
another Robert E. Sherwood — the editor of life, will do the titles
for "Barnum." The Sherwoods seem to be monopolizing
"Barnum."
Incidentally, "Barnum" should make a picture. For weeks
and months Monte Katterjohn worked on the script. He believed
in it to the very last. And for a time it looked as if he would
have trouble getting this one placed. But Famous finally took it.
P. T, Barnum was a great, outstanding character, beloved by the
boys of all ages, and the picturization of his career should prove
unusually interesting. Just think what can be done with the
freaks and the circus stuff?
THOSE MARINES
Incident to the troubles of the Marine Corps and several
picture companies, "Beau Broadway" writing in The New York
Telegraph, says :
"The next time we send the U. S. Marines to quell an uprising
in one of the banana republics, the program will have to carry
a credit line: 'Loaned to the War Department by the Metro-
Goldwyn Corporation'."
SHARPSHOOTERS BUSY
The moment First National announced the purchase of acre-
age out Dark Canyon Pass, near Hollywood, all the realty sharp-
shooters got busy. And bought up all the nearby acreage.
Natural. Studio development has always been followed by booms.
25 YEARS IN SERVICE
In January, 1901, Jake Wells opened the old Granby theater
in Richmond. He brought his brother Otto up from Florida —
where he was in the mercantile business — to be manager of the
house. Since then the Wells boys have been in the front line of
theater activities in the South. And a few weeks ago his asso-
ciates in the Wells enterprises tendered Otto a silver loving cup.
For his 25th anniversary. The papers used a lot of space telling
about it. The best part of all is that the press thinks so highly
of a man who has put a quarter of a century of work in the show
business.
There aren't many men active in work today who were in
pictures 25 years ago. That's sure.
"FILM PLAYS AND PUBLIC TASTE"
Commenting on Lasky's ideas — as expressed at the annual
luncheon of the National Board of Review — The New York World
said, editorially, in part:
"The moving pictures are the people's. The industry is
the people's industry. They make it reflect just what they
want. The producers are business men, catering to the public
like all other business men, but to a greater extent. If the
people want trash and will take nothing else, then the producer
must furnish just that or go into bankruptcy. Mr. Lasky is
clearly right when he says that until the public taste demands
the best it will be disastrous financially to produce film plays
of that description."
KITCHEN'S HUMOR
In the N. Y. Evening World, Karl Kitchen runs this:
Friends of Dolores Costello, daughter of Maurice Costello,
the first movie matinee idol, sent her the following telegram
after the opening of "The Sea Beast," in which she appears
with John Barrymore:
I
I
"You are one of the screen's greatest artists."
The young actress sent the following reply:
"So's my old man."
MARY'S FIRST FALL
Up to the time Mary Pickford consented to fall in th(| ""^
saic River. She was getting $25 a week. When she agrt
get wet she got a raise. Interesting ; very. One of the
anecdotes which appear in "When the Movies Were Yc
written by Mrs. Linda Griffith.
SERVICE
Oscar Neufeld, of De Luxe Film, Philadelphia, belie\
service. And practices what he preaches. When contract
acknowledged, a policy is in effect at De Luxe that the exh
is thanked for the business, and then advised that if De U'
can perform any service for him that will save him a trip 1,
city it will cheerfully be done. Neufeld conceived the idea di
the Xmas rush, but it proved so effective that it will be carrit
More of such ideas would help this entire business. Wj'
too much about service ; and render too little.
A DICTIONARY
Of studio people. Compiled by Buster Kenton.
PRODUCER — Man who signs the checks which some-
times come back. Likes Will Hays and would do anything
to please him.
STAR — Person who rents house and furniture to have stilli
pictures of himself made for fan magazines. Is paying ono
three autos. Person whom studio gateman fails to recognized
because of super-make-up. Has police dog for photographic "
purposes.
DIRECTOR — Formerly wore puttees; now wears knick-
erbockers. Has name on back of his chair on set. Is modest
person, but is inclined to pick flaws in "The Birth of a Na-Jl
tion," "Humoresque," "The Miracle Man," and other box office |«
successes.
ASSiSTANT DIRECTOR— Gentleman who agrees with*
director so long as he is on payroll.
SECOND ASSISTANT DIRECTOR— Yes man to first
assistant director.
SCENARIO WRITER— One who can improve on the
works of Shakespeare, Milton, Anatole France and Charles
Dickens.
TITLE WRITERS- — Coterie of males and females who
are responsible for such titles as "Dawn," "That Night" and
"Then Love Came."
• PRODUCTION MANAGER— The man who lays out a
four-week working schedule for a picture that takes 16 weeks,
to make. Efficiency expert who cuts down expenses by firing
property man and raising star's salary.
CAMERAMAN — Gentleman who blames bad photography
on electrician.
ELECTRICIAN — Man who takes blame from cameraman
so he can hold job.
PROPERTY MAN— Disappointed director. Man whoj
thinks he can do better than director if only given chance
FILM CUTTER— Person who admits he "saved the pi
ture" after director and star failed miserably.
GAG MAN — Well-paid loafer with mentality two degree
higher than scenario writer. Suggests tides and situations foi
comedians that are never accepted.
STAR'S MANAGER— Gentleman who has no visibl
means of support.
PUBLICITY MAN — Impossible person who writes ream;
of copy for newspapers, most of which is not printed. Mem-
ber of Wampas, with no other bad habits. Is addicted to show-
ing box clipping that appeared in metropolitan newspaper wit
circulation of ISO. Admits he's good, but can't prove it. Fail
ure as a newspaper man.
ART DIRECTOR — Former sign painter or correspond-
ence school graduate in art who is self-admittedly better than
Michael Murillo, Van Dyke, Sargent and Whistler. Incidentally
gets ten thousand times the money that Michael Angelo pulled
down.
TECHNICAL DIRECTOR— Formerly known as boss
carpenter. Has beautiful title, but doesn't get much money or
credit.
STUDIO VISITORS— Those persons, who are blamed by
director when picture is behind schedule. /
/
I
Is
mi-
lOLLYWOOD
lAPPENINGS
:^<?bradstreet
OJ^FILHDOH
f^RECOCMIZED
Authority
By
Harvey E. Qausman
Granite 3980
Sunday, February 7, 1926
6411 Hollywood Blvd.
rUrg Back with Chaplin
\'on Sternberg has signed
lie Chaplin to direct Edna
L Picks First for '26-27
(Rogers St. John is writing
»k Hat," an original for Tom
will be Mix's first picture
[(season.
Kyne Yarn for Jack Ford
ob Kelly's Benefit," by Peter
will be Jack Ford's next
It will be released as "The
k Handicap."
St for Mary Philbin Picture
:r Oland, Caroline Snowden,
jomer and Grace Darmond
:n chosen for roles in "The
ker," which Lois Weber will
ith Mary Philbin starring.
oylan to Write Titles
for "The Prince of Pilsen"
written by Malcolm Stuart
He will also title "The Man
; Brooding Eyes," starring
Jarrymore for Banner Prod.
jrray Rock Promoted
y Rock, for a year produc-
lager of Standard and Blue
comedies, has been elevated
office of general production
for all of his brother Joe's
irion Finishes Titling
; Marion has finished titling
er Women's Husbands," a
feature, made by Erie Ken-
Monte Blue and Marie Pre-
jntley Gordon and Phyllis
on "Money Talks" Script
Burns and Bernard Voor-
: writing the continuity of
Talks," a Rupert Hughes
ich Archie Mayo will direct
}.-M. Claire Windsor and
oore in leads.
Blackton at Work
rt Blackton is making "Hell
Heaven." Fatsy Ruth Mil-
ne leading role supported by
rron, Gayne Whitman, Gard-
es, James Marcus, Wilfred
id Evelyn Selbie, for War-
f Barnes Completes First
rst of a series of comedy
tarring T. Roy Barnes with
lannon, by Sierra Pictures,
ler direction of Horace B.
r, has just ■oeen completed,
elmore, Stuart Holmes, Ber-
irburgh, Ernest Wood and
Jones are in the cast.
Green to Direct Colleen
Al Green will direct Colleen
Moore's next picture, "Ella Cinders,"
adapted from a comedy strip running
in the Times by Bill Counselman.
Hoxie on "Fighting Three"
Jack Hoxie has started work on
"The Fighting Three," for Univer-
sal with Al Rogell directing, and
Olive Hasbrouck as feminine lead.
Famous Signs Hungarian Actress
Irma Kornelia, Hungarian actress,
has been signed by Famous on long
term contract.
"Scarlet Letter" Started
"The Scarlet Letter," being directed
by Victor Seastrom, was put into pro-
duction last week. Jules Cowles and
H. Tooker are in the cast.
Making His Last for Famous
William Powell, George Bancroft
and Edyth Chapman have been added
to the cast of "The Flight to the
Hills," William De Mille's last for
Famous.
At Work on "Kiki"
Work on "Kiki," starring Norma
Talmadge, is under way. The sup-
porting cast, under the direction of
Clarence Brown, includes Ronald
Colman, Gertrude Astor, Marc Mc-
Dermott, George K. Arthur and
Frankie Darrow.
James Flood Starts Shooting
"Why Girls Go Back Home," se-
quel to "Why Girls Leave Home,"
was started this week. James Flood
is directing. Patsy Ruth Miller will
have the principal role supported by
Clive Brook, George O'Hara, Myrna
Loy and Jane Winton.
McDermott's Next for "U"
Jack McDermott's first under his
new contract with Universal will be
"The Love Thief." McDermott was
originally signed as a writer, but was
switched to the directorial staff fol-
lowing his work on the adaptation of
"Rolling Home."
Big Cast for La Plante Picture
Lee Moran, Zasu Pitts, Mack
Swain, Tully Marshall, Tom Rick-
etts, Cissy Fitzgerald, Walter Mc-
Grail and William Austin have been
cast in "Beauty in the Box," featur-
ing Laura La Plante with Einar Han-
son, male lead; Melville Brown di-
recting.
M.-G.-M.'s Fire System .
Metro-Goldwyn-Mayer is now
equipped with a complete fire fighting
system. The system consists of a
600,000 gallon reservoir, a water tower
144 ft. high, holding a reserve sup-
ply of 100,000 gallons, two electric
pumps capable of hurling 3,000 gal-
lons of water a minute through 12
hose lines at a pressure of 120 lbs.
to the square inch for a distance of
200 ft.
Le Roy Gets New Contract
First National has signed Mervyn
Le Roy, "gag" man, for another year.
Anna Q. Nilsson's Next
Anna Q. Nilsson's next will be
"Collusion," according to John Mc-
Cormick.
Clara Bow at Work
Clara Bow will have as her first
role at Paramount here, the feminine
lead in "The Flight to the Hills."
Preparing Leatrice Joy Story
Tack Jevne is collaborating on the
continuity of "Eve's Leaves," Leat-
rice Joy's next picture for De Mille.
Acord Starts Another
_ Art Acord has begun "The Fron-
tier Rider," under direction of Cliff
Smith.
Start Rin-Tin-Tin's Next
Rin-Tin-Tin's next, "Hero of the
Big Snows," from a story and scen-
ario by Ewart Adamson and directed
by Herman Raymaker, has started.
M.-G.-M. Signs Ridgewell
George Ridgewell, fiction writer.
has been placed under contract by
M.-G.-M. as a scenarist and contipu-
ity writer.
Fred Myton on Script
Fred Kennedy Myton is at work
on the scenario for "The Isle of Re-
tribution," at F. B. O.
"Brown of Harvard" Begun
Jack Conway directing "Brown of
Harvard," for M.-G.-M., is in Sac-
ramento en location with a company
headed by Jack Pickford, William
Haines, Francis X. Bushman, Jr. and
Edward Connelly.
Clara Horton, Feminine Lead
Clara Hoitcn has tlie feminine lead
in "Tl.'' Winning of Futurity," which
C'harles R. Rogers is producing for
Chadwick, with Scott Dunlap direct-
ing
Lefty Flsmn Finishes
Lefty Flynn has finished "The
Traffic Cop," adapted from Gerald
Beaumont's story "The Kitten and
the Kinp-." an F. B. O. production.
Irene Rich Starts Next
Irene Rich has started "Silken
Shackles," by Walter Morosco and
Philip Klein. It will mark the debut
of Morosco as a director. Huntly
Gordon, Bob Schnable and Victor
Varconi are in the cast.
Lionel Barrymore Starts
Production of "The Man with the
Brooding Eyes," starring Lionel Bar-
rymore, has started under direction
of Edward Le Saint. Samuel J. Bris-
kin is supervising. In the cast are
Ruth Clifford, Montague Love, Alma
Bennet. Lucien Littlefield, John Mil-
jan and William V. Mong.
D'Algy in "Toto"
Antonio D'Algy has been added to
the cast of "Toto" at M.-G.-M.
Anthony Writing "Don Juan" Titles
\V Tiller Anthony is writing the titles
for "Don Tuan."
M.-G.-M. Renew with Gilmore
Douglas Gilmore has renewed his
contract with M.-G.-M.
On Pola Negri's Next
Mai St. Clair, upon his arrival, will
direct Pola Negri's next, an original
by Ernest Vajda.
Neeley Edwards Starts Another
Neeley Edwards has started on a
new picture at Universal City under
direction of Dick Smith.
Kirkwood in "The Guy"
Frank Lloyd has arranged a deal
whereby James Kirkwood will play
the title role in "The Wise Guy,"
Lloyd's next for First National.
Guihan with M.-G.-M.
Frances Guihan, scenario writer,
has been signed by M.-G.-M. under
a long term contract.
Hutchinson in Arrow Serial
Charles Hutchinson is at work on
"Lightining Hutch," the 10 episode
serial which Arrow will release. Four
episodes have been completed.
Stallings on "Old Ironsides"
Laurence Stallings is/ making a
stay of a month here conferring with
James Cruze, Wal,ter Woods and
Harry Carr on "Old Ironsides."
Fleming Completes "Blind Goddess"
Victor Fleming has completed "The
Blind Goddess," with Jack Holt, Er-
nest Torrence, Esther Ralston, Louise
Dresser in the cast.
"Desert Gold" Finished
George B. Seitz and Lucien Hub-
bard, director and supervising editor
on "Desert Gold," are adding the
final touches in the cutting room.
Shirley Mason, Neil Hamilton, Rob-
ert Frazer and William Powell are
featured.
Hotel Christie
m
Hollywood
One of California's finest hotels,
located in the heart of the busi-
ness district of Hollywood,
famous lobby, personal service,
sensible prices.
R. J. Matheson
Owner-Manager
THE
12
i^Bg^
DAILY
Sunday, February I
After Product
(Continued from Page 1)
exchangemen who attended the first
meeting in Detroit on Thursday, were
the following who, it is expected, will
be identified with the A. C. A. pro-
duction and distribution:
David Hartford and Edward Leszcynski,
trustees of Hartford Prod., Detroit; A. J.
Moeller, president and Harry S. Manus, vice-
president of the Moeller Theater Service,
Inc., New York; A. C. Snyder, Dependable
Pictures Corp., Boston; Ben. F. Simpson,
Pacific Coast Distributors, San Francisco ;
and representatives of the Allied Distribu-
tors of Chicago, Indianapolis and Milwaukee.
The board of directors is com-
prised of Gene Marcus, William Hul-
burit, Joseph Stern, Ben Simpson,
Leonard Leszcynski, Joseph P. Wolf?,
Adam J. Blake, and A. J. Moeller,
Detroit, and Harry Manus, New
York. Offilcers are: A. J. Moeller,
president; Josfph Ff 'WolfTj vice-
president; Harry S. Manus, second
vice-president; Adam J. Blake, sec-
retary and Edward Lesczynski,
treasurer.
Moeller, telegraphing from Detroit
yesterday, took exception to several
statements made in this publication
yesterday regarding the company. He
said, in part:
"In my opinion it is most important to
correct the impression that American Cinema
Association product is intended for 'iti>-
dependent distribution.' That term is a mis-
nomer— what is independent distribution?
The term describes nothing. There are two
channels by which pictures may be distributed
— either upon a territorial basis (which is
the channel now termed 'State Rights') or
on a national basis. American Cinema As-
sociation is in all respects a new national
producing and distributing organization. Its
productions will be made for national distri-
bution.
"It is reported that the company is backed
by Detroit capital. This is not correct. The
company is being, if you want to term it
'backed.' from within its own ranks, by the
producing and distributing factors which go
to make up the new organization in its en-
tirety. The exchange factors which go to
make up the corporation are as vitally in-
terested in it, and as much a part of it,
as the producing factors which will make its
pictures.
Furthermore, David Hartford Prod, is not
an ofifshoot of Detroit M. P. Corp. There
is no connection between the two — they
were and are entirely separate and distinct
enterprises. During the filming of David
Hartford's first production for A. C. A., the
studios built by the Detroit M. P. Company
were used. But they were designated as the
David Hartford Studios, and owned and con-
trolled by David Hartford Productions.
"There will be two series of short length
productions but up to the present time no
contract has been entered into with any
producer by American Cinema Association
for their production."
Eleanor Boardman Coming East
Eleanor Boardman is due in from
the Coast in a few days.
Honored on Coast
M.-G.-M. was advised yesterday
that at the "Wampas Frolic" in Hol-
lywood Thursday night, announce-
ment was made that Los Angeles
dramatic and picture critics had se-
lected Eleanor Boardman as the
"Wampas Baby Star" who made the
most progress in the past four years.
Joan Crawford and Sally O'Neill
were presented and were named cus-
todians of a cup which Miss Board-
man will receive upon her return to
Hollywood.
Cuban Firms Open Office Here
Select Pictures and the Victory
Amusement Co., both of Havana,
have opened an office at 130 West
46th St., with Jose Alcarez in charge.
The Week's Headlines
Monday
Barbara LaMarr dies suddenly at Altadena,
Cal.
Gov. Baker of Missouri abandons referen-
dum plan of 10 per cent tax. Strong
public criticism responsible for change.
1<200 attend National Board tof Review
luncheon, terminating three day confer-
ence at the Waldorf.
Six new Chicago houses involve total in-
vestment of $5,400,000.
Warners letting out number of players ; hunt-
ing new talent.
Colorado, Indiana, Iowa, Nebraska, New
York and Washington, D. C, against
summer closing of theaters.
Reteume of month's pictures appears Hn
THE FILM DAILY. A monthly fea-
ture hereafter.
Tuesday
Agitation against American films now on
in 16 foreign countries. Situation abroad
causing concern.
F. J. Rembusch wires all exhibitors to at-
tend conference at French Lick, Ind.,
on Feb. 24-25 to discuss uniform con-
tract.
M.-G.-M. signs contract for exclusive use
of Marine Corp, with other producers
ruled out for a year.
Will H. Hays returns from Coast satisfied
with progress in production.
Texas M. P. T. O. not to join Hays organi-
zation.
Vancouver mentioned as studio center for
Canada production by important British
company.
Enterprise Dist. Corp. of Atlanta alleged a
bankrupt on $3,625 claim.
Wednesday
Fox declares effort will be made to break
M.-G.-M. contract with Marine Corps.
Chtristie will, as heretofore, close studio for
two months beginning the end of Feb-
ruary.
Reported Syd Chaplin will leave Warners
and make own pictures for United Art-
ists. Abe Warner denies.
1925 exports reach total of $10,266,274 as
against $8,762,863 in 1924.
German trade papers fail to enthuse over
Famous-Metro-Ufa deal. Express concern
over the future.
Thursday
Many exhibitors promise to attend Rem-
busch conference on uniform contract at
French Lick.
Universal leases the Colony, New York, for
six months. Announces complete 1926-27
line-up of about 62 pictures.
William Fox may change charter of Fox
Theaters Corp. to get 800,000 shares of
stock on Stock Exchange.
Some independent exchanges charge Army
M. P. Service deal only with national
distributors.
Henry Ginsberg and George E. Kann form
organization to release 12 to 18 pictures
a year.
Publix to erect 3,000 seat house in Toledo.
Friday
Famous to distribute "Nell Gwyn" in
America.
American Cinema Ass'n formed in Detroit
with $500,000 capital. State righters to
handle 26 a year.
Cranfield and Clarke plan 12 exchanges.
Pickford-Fairbanks studio to build five new
stages. United Artists production to be
centered there.
Albany legislature gets bill to remove all
supervision over news reels. May mean
final repeal of all censorship.
Carl Laemmle back from Germany, satis-
field with Ufai deal. Employees hold
celebration at Commodore to commemorate
20th anniversary.
Army denies discrimination against statje
righters in booking for 94 war theaters.
Saturday
Oregon votes to continue its own organiza-
tion, tabooing tri-state affiliation.
Universal forms special theater department
in Atlanta.
Eight producers make offers to American
Cinema Ass'n. To operate 32 exchanges.
1,001 attend "Naked Truth" Dinner at Hotel
Astor, New York.
Virginia Morris Joins Lichtman
Virginia Morris has resigned from
the publicity department of Fox to
handle publicity for Al Lichtman
Prod.
Fires
Bonner Springs, Kan.
Bonner Springs, Kan. — Loss of
$30,000 occurred at the Royal when
fire of unknown origin razed the
house.
D eland, Fla.
Deland, Fla. — The Athens, man-
aged by I. L. Kennedy, was partially
destroyed by fire when the furnace
became overheated.
Duquoin, 111.
Duquoin, 111. — Fire of unknown
origin starting shortly before the
afternoon show recently totally de-
stroyed the Grand. Damage at $150,-
000. The house seated 1200.
Fitchburg, Mass.
Fitchburg, Mass. — The Majestic,
valued at $150,000, burned to the
ground in a fire that destroyed prac-
tically an entire block.
Fonda, N. Y.
Fonda, N. Y. — After raging un-
checked for four hours, a fire, which
threatened to wipe out the entire bus-
iness section was brought under con-
trol after completing destruction of
the local picture theater and three
other buildings. The loss is estimated
at $50,000, partially covered by insur-
ance.
Haverhill, Mass.
Haverhill, Mass. — Fire which de-
stroyed Haverhill's oldest theater,
the Academy of Music, caused a loss
estimated at $150,000.
Kansas City, Mo.
Kansas City- — Damage to the ex-
tent of $15,000 was done to the Globe
when fire broke out backstage.
About $12,000 was lost in receipts
during the week that the house was
subsequently closed.
Midland, S. D.
Midland, S. D. — Fire caused by the
tossing of a match in a wastebasket,
burned the Rex to the ground and
destroyed two adjoining houses.
Damage $6,000 covered by insurance.
New Britain, Conn,
New Britain, Conn. — Fire did dam-
age to the extent of $75,000 in the
Palace, one of the oldest houses in
the state.
Ogdensburg, N. Y.
Ogdensburg, N. Y. — An explosion
and fire wrecked the Opera House
here recently. Loss, $400,000.
i
Conferences 0
(Continued from Page 1)
from the Mid-West yesterd
immediately did a good deal
phoning. Maybe some of tl
were directed at Charlie O'Re-
Seider and Charlie Pettijohn.
actually occurred was hard ti
However, here are cold, har
and as such cannot be disputei
Frank J. Rembusch, presiden
Indiana M. P. T. O. arrived ii
So did W. A. Stefifes, presiden'"
Minnesota M. P. T. O.; so did
Richev, general manager of thd
igan "M. P. T. O. R. R. B,
president of the Kansas-Missoij
is expected today. And so is
Cole, president of the Texas M
O.
Everybody apparently has
talking of the uniform contra
its faults. Why not conjectu
it is that which the Mid-V
group will discuss? Why nol
T. E. Mortensen, publisl
"Greater Amusements" of M'
ois, arrived yesterday with th
west group.
N. W. Idea Fail
(Continued from Page 1)
were discussed. Then followed i
eral meeting on the affijiationl
which resulted in Oregon decid
maintain its own identity and
its by-laws to hire a paid sec
An assessment of five cents p(
was determined upon in order i|
ate the initial fund. A com
will report on this matter later.-
The "All-Northwest" idea \
be developed through subs
meetings in Spokane, Butte
Boise and, according to the pre
impression here, was expected
voted upon favorably.
"PUBLIC SERVICI
Adventure speakers fro
Far places, or films om
Bureau of Commercial Economics
1108-16thSt. N.W. Washington,!
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS''
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave,, Chicago, IlL
You can check up
There is no question about the popular
demand for photographic quality on the screen.
Your patrons expect it.
Eastman Positive is the film that carries
the quality of the negative through to the
screen.
And you can check up — the black-lettered
identification ^'Eastman" ^^Kodak" is in the
transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
v., x:
^ \^
brAdstreet
FILMDOM
:S^^RE(0CMIZE6
Authority
XV No. 32
Monday, Febniary 8, 1S25
Price 5 Cents
TALK
By DANNY
ich of it. In this busi-
meone or the other is
liking. Advising; sug-
and where does all the
to?
stance : discussing with
embusch — that stormy
om Indiana — the con-
lation. Expressed the
there had been so much
until the matter clari-
would wait. Before
. And to our amaze-
Vank said : "Think
ight — think there has
much talk. Think, by
e talked too much my-
tlie past few days another
n statement. From an "in-
" producer. Who expresses
length. On "What the Ex-
Facing." There is the usual
ustification, and "exhibitors
awakened too late to find
s wrecked on the shoals,
of indifference, but of ig-
>f the true state of affairs."
lis is sure: if., after all that
written and said on this
uiy exhibitor, anywhere, is
nt" or "ignor,an,t" of the
e of affairs" then is it to be
that reading one more
will awaken him?
Three Faces East"
i suspense. Lots of thrills.
5tery story with the back-
)f the Great War, and a
ir attack by air craft on
should awaken a tremendous
erest. The mystery atmos-
cks the love story, but that
i difference. The thrills and
carry this over. Rupert
irection at times outstanding
Lidal triumphs.
Fox Earns $2,527,241
1925 Profits Equivalent to $5.05 on
500,000 Shares— $1,000,000 More
Than 1924
The Fox Film Corp. reports net
profits of $2,527,241 for the first
eleven months of 1925. The statement
covers the period from Dec. 27, 1924
to Nov. 28, 1925. The earnings are
equivalent to $5.05 a share earned on
a combined 500,000 shares of Class
A and B stock.
After certain deductions there was
a balance of $2,387,534 available for
dividends. A total of $750 000 was
distributed in the form of cash divi-
dends during the period. The profit
and loss surplus on Nov. 28, 1925.
amounted to $12,404,438. Total as-
sets amounted to $26,655,000.
The balance sheet showed current
and working assets valued at $17,656.-
000, of which $4,268,000 was in cash
{Continued on Page 2)
Warners Show Loss
Financial Statement for Six Months
Ending Sept. 26, 1925 Reveals
Deficit of $333,413
The financial statement of Warner
Bros. Pictures, Inc.. and subsidiaries
for six months ending Sept. 26, 1925,
shows a net loss of $333,413 after in-
terest, amortization, etc. The con-
solidated income account for that
period follows:
Gross profits $1,337,525
E.xpenses 1,537,549
Operating loss $200,024
Interest, amortization, etc 129,563
Balance $329,587
Min. interest proper 3,826
Net Loss $333,413
ik Lloyd with Famous
Lloyd has been signed to a
1 contract by Famous. He
Paramount -at the termina-
s present contract with First
for whom he has one more
'The Wise Guy," to make.
)0,0000 P.D.C. Program
igeles — The De Mille studio
ropolitan Pictures will make
es for 1926-1927 distribution
1 expenditure of $10,000,000.
Notables at "T. N. T."
Gentle Fun Aimed at "12 Immortals"
— Guests Numbering 1,0000 In-
clude Many Stellar Lights
For once in this business at least
advance advertising justified the at-
traction. The yells from the house-
tops about the "Naked Truth Din-
ner" while loud were not improperly
too much so because the long-talked
dinner-dance took place at the Astor
Saturday night. More correctly, it
(Continued on Page 2)
"Closed Shop"
The Dramatists' Guild has reveal-
ed terms of the "closed shop" agree-
ment which has been submitted to
theatrical managers. It is drastic
and sews the producers up to iron-
clad terms that protect the play-
wrights in every possible angle. The
(.Continued on Page 2)
F.B.O. Changes Hands
Control Passes from English Inter-
ests to J. P. Kennedy of Boston
— H. C. S. Thomson Remains
At midnight Friday negotiations
were consummated wherelj)' control
of R-C Pictures Corp. and Film
Booking Offices of America and their
various subsidiaries was transferred
by Lloyd's bank and the Grahams
of London, to Joseph P. Kennedy,
Boston financier.
The arrangement was concluded by
Kennedy and Lord Inverforth, rep-
resenting Lloyd's and Grahams, who
came to New York with Major H. C.
S. Thomson, president and managing
director of the companies, a few weeks
ago. Thomson will continue as presi-
dent and managaing director and the
executive and operating personnel
will remain unchanged. W. W. Lan-
caster, representing Lloyd's in Ameri-
ca, will continue as a director.
The policy will also continued un-
changed.
The corporations included are
(Continued on Page 3)
Laemmle's Homecoming
By DANNY
The Universal chief was all smiles.
He beamed approval on the big party.
At the Commodore Friday night —
that is to say, Saturday morning.
Incidentally Carl Laemmle never
looked in better health. Never ap-
peared in better spirits.
* * *
Constantly surrounded by well
wishers. From Will Hays to the lad
who had been the first operator. Of
his first theater. In Chicago. Charles
Chasteen, who hasn't seen CL in
something like 20 years. And they
talked over old times with a lot of
satisfaction.
* * ♦
Then there was a group of wild,
roaring exhibitors. From the West.
Led by Al Steffes. His "cowboys"
(Continued on Page 3)
25 Mid-West Houses Merge
Sedalia, Mo. — Announcement of a
$500,000 merger of approximately 25
theaters in Missouri and Kansas by
the American Theaters Co. is made
by Jack F. Truitt. in connection with
the closing of a lease with S. C. Car-
ter of Nevada, Mo., for the Sedalia
and Liberty of Sedalia and the Strang
theater from Lee Jones of Kansas
City.
Agree on Contract
M. P. T. C, Alied Group and Will
Hays Reach Equitable Basis of
Adjustment — Differences End
An agreement designed to end
contractual disputes in the industry
was reached Saturday at a luncheon
given by Will H. Hays, for the of-
ficials of the important exhibitor or-
ganizations.
The group — representing all the
factors in the industry — agreed upon
a .Star.dard E.xhibition Contract
which \\iil be used by all theater
owners and distributing companies.
The exhibitors of the L^nited .States
were represented by:
R. F. Woodhull, President, Joseph
M. Seider. Business Manager, and A.
Julian Brylawski, Chairman of the
Administrative Committee of the M.
P. T. O. A.; Charles L. O'Reilly.
President of the T. O.C.C; W. A.
Steffes, President, M. P. T. O. of
Minnesota; H. M. Richey, General
Manager, M. P. T. O. of Michigan;
R. R. Biechele, President, M. P. T.
O. of Kansas and Missouri; Frank
Rembusch, President, M. P. T. O. o\
Indiana; Jules Michaels, President,
M. P. T. O. of New York State, Buf-
falo-Albanv Zone, and H. A. Cole,
President, 'M. P. T. O. of Texas.
At the same time arrangements
(Continued on Page 3)
T.O.C.C. Party Friday ■
The si.xth annual dinner-dance of
the T.O.C.C. is next important social
function. It takes place at the Astor
Friday night and will be attended by
about 2,000. Governor Smith and
Mayor Walker have definitely prom-
ised to attend. As usual, practically
all of the important film companies
will take boxes.
Mary and Doug in Alpine Picture?
A dispatch to the Times from Gen-
eva states that Mary Pickford and
Douglas Fairbanks, accompanied by
the French author, Pierre Benoit,
will arrive at Montreux in March to
make an Alpine film named "Boots
of Giants," specially written for them
bv Benoit.
State Tax Up '.n 'Virginia
Richmond, Va.— Delegate Robert
O. Norris has introduced a ten per
cent admission tax bill. Revenue
from this source would be $600,000.
Cantor & Brandell to Produce
Cantor & Brandell, vaudeville pro-
ducers, will make two-reel comedies
at Cosmopolitan, starting about Feb.
IS. Vaudeville artists will be used.
Bryan Foy has been engaged to di-
rect the first in which Donald Kerr
will be featured.
Universal Takes Over Boston House
Boston — Universal has taken over
the Franklin Park Theater, Dorches-
ter from C. H. Williams. The house
holds a Keith vaudeville franchise.
I
THE
Y«LXXXVNt.32 MoRday, Fet. 8, 1926 Price 5 Celts
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
Jjjndon, \V. L, Paris — La Cinematographit
Francaise, 5, Rue Saulnier.
Quotations
(These quotations are as of Saturday)
High Low Close Sales
Balabaii & Katz Not quoted
Eastman Kodak ..109?i 109^ 109U 100
Famous Players ..118 117^ 117 K 4,000
Fani. Play. Pfd. ..121 121 121 100
Film Inspection .... 6 6 6 100
First National Not quoted
Fo.K Film "A" . . 81 80 81 1,200
Fox Theaters "A" 3154 31 31'A 1,000
Intern'l Projector Not quoted
Loew's, Inc 39i/$ 39-/$ 39yi 100
Metro-Gold. Pfd. .. 23^ 23^ 23J^ 100
M. P. Cap. Corp. 20 19^ 19^i 300
Pathe Exch. "A" .. 78J-g 78J^ 785^ 100
Skouras Brothers .. S2'4 5254 52^4
Stan. Co. of Am Not quoted
TraiisLux Not quoted
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warner Brothers .. 13j4 1354 13M 1,800
Warner Pictures Not quoted
Brandt's Carlton Opens Thursday
The Carlton, at 7th and Flatl)ush
Aves., Brooklyn, built 1)y William
and Harry Brandt, will open on
Thursday. Alayor Walker will at-
tend.
"Closed Shop"
(Continued from Page 1)
contract provides a 50 per cent cut
to authors on screen rights and for-
eign rights, and the privilege to ob-
tain bids tor such rights.
The "closed shop" c'ause that puts
teeth in the contract reads:
"The manager agrees to make no contract
concerning any play or dramatic-musical
composition, for the United States and Can-
ada, without the consent of the Council of
the Guild, with any playwright, author;
writer or composer who is not a member
in good standing of the Guild. The manager
shall be entitled at all times to be informed
of the names of members of the Guild in
good standing."
Managers who liavc signed are:
Charles Frohman, Inc.. Henry Mil-
ler, Patterson Mc^utt, Horace B.
Liveright. It is expected that the
Theater Guild, the Actors' Theater
and William A. Brady, Jr., will soon
sign.
Army Chief Denies Favoritism
Following denials of Thos. Martell,
chief booker for the Army M. P.
Service, that favoritism was shown
n booking only national distributors
for War Dcpt. Theaters. R. B. Mur-
ray, director of the Service, in a let-
ter to Fred. H. Elliot, head of the
Independent M. P. Ass'n.. likewise
refutes the charges.
Mrs. Prevost Killed; Others Hurt
Los Angeles — Mrs. H. Prevost,
mother of Marie Prevost, was killed
and Vera Steadman and AI Christie
injured in an auto accident near
Lordsburg, N. M., Saturday. Miss
Steadman and Christie are in a hos-
pital in Lordsburg with lacerations
and cuts.
10,000 More Seats for Detroit
Detroit — With new downtown the-
aters to be erected by Balaban &
Katz-Kunsky Enterprises, Charles H.
Miles and Wi.lliam Fox, Detroit's
capacit5^ in the loop will be increased
by at least 10,000 seats.
$2,000 Demand Causes Resignation
Chicago — Charges that Alderman
Frank J. Nosek, alderman in Berwyn,
demanded $2,000 to permit them to
continue business, as filed by Biba
Bros., local theater owners, have re-
sulted in the resignatron of Nosek.
British One-Reelers Sold
R. Rcubciison of Seventh Ave.
Films, Ltd., London, has sold Short
Films Syndicate a series of 12 Eng-
lish one-reelers called "Twisted
Tales," produced by G. B. Samuel-
son.
In Control at Prinoetown, W. Va.
Princetown, W. Va. — Control of
the three theaters here is in the hands
of Goodwill Theaters, Inc., following
the acquisition of the Roj'al from F.
F. Von Couit.
Illinois Exhibitor Dead
Danville, 111. — John McCurry, 66
years old and for 20 years connected
with local thcater.s, is dead as a re-
sult of pneumonia.
London Theater Opening Delayed
London — The Plaza, new Para-
mount house, will not open Monday
as originally planned. The premiere
will take place in March.
Bishop Back in New York
Kenneth J. Bishop, of Tcnnek
Film, has returned from the Coast
•with five two reel subjects, each the
first of five new series.
K. C. M.P.T.O. to Meet
Kansas City— The M. P. T. O. of
Kansas and Missouri will meet at
the Baltimore Hotel here today and
tomorrow.
Notables at "T. N. T."
(.CoHtitiued from Page 1)
started Saturday night and broke up
— well, the time varied.
The "12 Immortals,'' as seen
through A.M. P. A. eyes, came in for
much kind kidding. Lt made no
difference that all twelve were not
present. One inquisitive mind saw
something ulterior in the presence,
at this night of nights, of Adolph
Zukor, Jesse Lasky, Sam Katz and
Marcus Loew in Florida, but nobody
paid very much attention to him.
Dinner started shortly after seven.
Caricatures of the "12 Immortals"
who are Adolph Zukor, D. W. Grif-
fith, Marcus Loew, Will Hays, Jesse
Lasky, Sidney Kent, Carl Laemmle,
Joseph M. Schenck, William Fox, S.
L. Rothafel, Sam Katz and Richard
Rowland graced the boxes occupied
or held by each of these gentlemen
and so, even those who weren't act-
ually present were razzed anyway.
Later, the drapings over each were
dropped.
Texas Guinan was the wisecrack-
ing lady who poked fun at everybody
and everything in the industry. Nat
Rothstein was not so slow either at
this stage of the proceedings.
Toward the end of the dinner a
skit called "It's All for the Sake of
the Grandchild" was put on. It
proved to be a takeoff of Messrs.
Zukor and Loew and was set to
slides and music in which the assem-
blage participated.
Vic Shapiro who prepared the an-
nual reel did a great job. His com-
I)inations of action and titles were
hugelj" ludicrous and got over with
a couple of bangs.
Along about this time the waiters
Ijcgan to clear the floor and when
that job was done, the dancing began
in earnest. Jimmy Caruso and his
Naked Truth Orchestra and Duke
Ycllman and his bunch alternately
played for three minutes and rested
for two.
Fox Earns $2,527,241
(Continued from Paric 1)
and $500,000 in call loans. Inven-
tories were carried at $8,554,000 and
land, buildings and equipment at $7,-
862 000.
The net income compared with
$1,515,000 for the same period in
1924. The increase is said to be due
largely to the signing of contracts in
the latter part of 1924 and running
into last year, which increased gross
business between 40 and 60 per cent,
and resulted in a net income of $954,-
000 in September, October and No-
vember, 1925, compared with $437,000
in the corresponding period of 1924.
iiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiHiimiimiiiiiiiiiiiiiiiiiiiiim
FEBRUARY 28th
^linillllllllllililliiiiiiiiiiiiliiiiiiiiHiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiii
On Broadwi
Apollo — "Stella Dallas"
Aster— "The Big Parade"
Broadway — "The Midnigl
Cameo^"That Royle Gir
Capitol— "The Black Hire
Cohan — "Ben Hur"
Colony — "What Happenec
Embassy — "The Merry W'u
Loew's New York — Toda )
Tuesday- — -"The Gilded j
and "The Fighting E(
Wednesday — "The Wed
Thursday — "'California
Ahead"
Fridav — "The Palace oiti
Saturday— "Don't"
Sunday — "New Brooms"
Loew's State — "The Song
Man"
Mark Strand — "The Gran
and the Waiter"
Rialto^"Moana of the Si
Rivoli — "Behind the Front
Brooklyn Mark Strand— "l*)
dermere's Fan"
Next Week '
Apollo— "Stella Dallas"
Astor — "The Big Parade"
Broadway — Not yet deterir
Cameo — Not yet deterniim
Capitol— "The Auction Bl
Cohan— "Ben Hur"
Colony — Not yet determim
Criterion — "Mare Nostruim
Feb. 15.
Embassy — "The Merry W^
Mark Strand — Not yet detji
Rialto — "Three Faces East
Rivoli — "Dancing Mothers'
Warners — "The Sea Beast"
Brooklyn Mark .Strand-
Lane"
This is a 'Cornerblock' cut '
FREE for all Pathecomedie
exchange.
♦ ♦♦•♦'#♦♦♦♦♦♦••♦♦♦♦♦♦•>♦••♦♦♦♦•♦♦♦♦*#*'
I Ward Cine Laborator
\l 216-222 Weehawken
i} Union City, N. J,
li Telephone Union 4800
••♦ G. BERT WAR]
♦V
««*»»> ♦.♦ ♦.♦ ♦> ♦ > •> ♦>•> *> ♦,♦ ♦,♦ •> ♦> ♦> ♦>*»*fl
"
Negative Develoi
and Printing
Complete Title SeM
SALAND FILM LABORATORIE
Phone Bryant 7577 729-7th Ave
THE
,>niay, February 8, 192o
DAILY
emmle's Homecoming
iCniiliiiiird from Piiiic I I
irlcd Fri'iik RembusL-h, H. M.
cv from Michigan and others.
CL was (IcliKhted to sec them.
I * * *
l-.d when IrviiiR '^i hali)erg arrived
was quite a scene. There is a
cndous affection between the
producer and CL. Incidentally
!l)crg owes his start as a pro-
r to Lremmle. He had been
. secretary until CL made him
production head of Universal
And the whole world knows
1 Thalberg has accomplished
* * *
young girl congratulated CL.
u don't know who I arii?" she
(1. CL beamed. "Yes I do,"
aid, "you are Miss " "No,"
-aid. "I'm Miss " And CL
embarrassed.
* * *
hen supper was served a life
portrait of the Universal chief
uiulrapeidl, and again he was
h embarrassed, t^ater when the
! -ra sharks got him to stand up
shake hands with Hays he could
smile sufficiently. "Bigger, big-
' yelled the cameramen. They
ily got a grin that suited them.
* ♦ *
he moment the grand march
;: ted Laemmle, his daughter, and
Vll Hays took front position. They
about 1.500 employees around the
several times, and then when the
ing started Will Hays led off
1 Miss Laemmle. It was a great
rt. The head of the industry
n't forgotten how to dance. And
Ncd it.
* * *
i')Ob'' Cochrane was on hand;
L-t. modest, keeping in the back-
und. As he always does. What
ombination these two men make?
H. was as happy over Laemmle's
ight ?s if he was being honored.
Saxe to Build $1,000,000 House
Madi.son, Wis. — The Saxe enter-
ses will erect a theater here cost-
$1,000 000 to be known as the
pitol.
Films In 'Planes
From Berlin, the Times reports that
the German Air Service Co. plans to
install radio and projection machines
on passenger planes, as a means of
entertaining passengers. The first
showing in Germany of "The Lost
World" was made in an airplane
while in flight over Berlin, and music
furnished by the Berlin Broadcasting
Station.
.To Continue "Strand Frolics"
tjfe Mark Strand has decided to
ntihue "Joseph Plunkett's Strand
dies" as a regular weekly feature.
th a new program each week.
Agree on Contract
(Continued from I'ayr 1)
were made for the further considera-
tion of the matter with an Advisory
Committee, aided by an Advisory
Commission if necessary.
The following signed statement
was issued by those participating in
the conference:
"The undersigned have today ap-
proved a new standard Exhibition
Contract. This contract shall be put
into use immediately. Concurrent
with this approval an arrangement
has been effected for the appointment
of an Advisory Committee to consult
with the Motion Picture Prod, and
Dist. of Am^/ica relajiv/i' to 'still
further improving the conltract, if
possible. This Advisory Committee
consists of the following: Charles L.
O'Reilly, R. F. WoodhuU. W. A.
Steffes, and E. V. Richards.
"In addition there has been desig-
nated an Advisory Commission con-
sisting of Hon. Henry W. T?ft and
Judge Moses H. Grossman, who shall
be jointly consulted by the -Advisory
Committee and the Motion Picture
Prod, and Dist. of America in the
event such Advisory Committee and
the Motion Picture Prod, and Dist.
of America are unable to agree on
any further changes which may be
decided advisable.
"The contract agreed upon today
is mutual and contains many sub-
stantial improvemeii«s. It is our
purpose sympathetically to interpret
its provisions, to carry it out and to
aid in efforts to improve it."
.B.O. Changes Hands
(Continued from Par/e 1)
C*^ Pictures Corp, F. B. O. (of
merica. Inc., F. B. O. of Canada,
td., and F. B. O. Studios, Inc. In
mimenting upoii the transfer of
Mitrol, Major Thomson said in part:
"Graham and Lloyds have loiiR felt that,
cause of the fact that tlicir inlcrests are
most entirely confined to EnRland and
at these " companies represented virtually
eir only hig husincss interest in America,
at the development of the companies could
at he carried out under resident control."
Kennedy, the new owner, former
resident of the Columbia Trust Co
E Boston, was at one time connected
ith the Bethlehem Shipbuilding Co.,
nd with Haydeii, Stone & Co., and
i a director and trustee of many
lew England enterprises.
Better Business Bureaus Help
Innumerable Better Business Bur-
eaus and Ad Clubs throughout the
country are cooperating with the
Havs organization in enlightening the
public on "fake" scenario schemes,
schools and the like. The Better
Business Bureau of Kansas City, Mo.,
recently published in its weekly bul-
letin facts concerning scenario writ-
ing. A booklet on this subject, issiied
by the Hays organization, is being
widely distributed.
Denver Theater Owners Elect
Denver— The Theatrical Managers'
Ass'n of Denver, an organization of
first-run picture houses and the legi-
timate theaters, held its annual elec-
tion recently. J. Mulvchill was re-
elected president and Joseph Roth,
manager of the Isis. secretary and
treasurer, succeeding Ricketson. This
organization is in no wav connected
with the M. P. T. O. of Colorado of
which TT. E. Huffman is president.
Dunlap Signs with Rogers
Los .\ngelcs — Scott Dnnlap has
signed with Charles R. Rogers to di-
rect.
LEE-BRADFORD CORPORATION
ARTHUR A. LEE, President
Presents
JANE NOVAK
IN
The BLACKGUARD
From the book by RAYMOND PATON
Directed by GRAHAM CUTIS
Greater New York and Northern New Jersey Distribution
By
GOLDMARK FILM CO.
SUITE 408
729 SEVENTH AVE. NEW YORK
PHONE BRYANT 7519
\
feitiii
PfiSi.
r
/^
-!;
Hi (
Authority
XXV No. 33
Tuesday, February 9, 1926
Price 5 Cents
II CONTRACT
^ By DANNY
, like all the squabbling;
I ussions, the fighting, is
( mporarily, at least — re-
the exhibition contract.
memorable and history
i session exhibitor leaders
hi Hays ironed out many
. lifficulties existing in the
tract. And a new one is
() be in effect by March.
robabilities are that when the
1 niment is in actual usage that
nd problems will develop
t s But it is to be hoped that
ill be ironed out at a subse-
-leeting of the parties inter-
' only regret of the en-
' situation is that it has
' about two and a half
js to get this newer instru-
', ejected. One must real-
he many difficulties and
lems which face the ac-
ince of such an instru-
t. But tivo and a half
8 is too long a period,
■tever changes and im-
ements must be made
Id be done every year.
as Hays has so often said, it
the distance of the step, but
ection which counts. A step
ight direction has been made,
will be made, and from time
? annoyances will be ironed
Vhich is as it should be.
credit for the assembling of
d working out this difficult
n belongs to Gabriel L. Hess
Hays organization. This work
isumed a vast amount of time;
rips to discuss matters with ex-
leaders throughout the coun-
"or all this Hess will receive
ward. He is entitled to much,
spirit in which the Saturday
g worked out proved satisfying
tely to the exhibitor leaders.
Saturday night Frank Reni-
the Stormy Petrel — who has
omplaining of the contract for
declared that the day's work
great triumph, and he was en-
itic to a degree over the result.
id it was a great day for the
(Continued on Page 2)
1st Nat'l to Make 40
Hollywood — John McCormick an-
nounced on behalf of First National
yesterday that the company will
spend $8,000,000 on forty pictures for
1926-927.
Heavy Production Scehdule
First National and allied units will
commence production on seven pic-
tures within the next week or ten
days. They are "Ella Cinders," "Miss
Nobody," "Good Luck," "Molasses,"
"The Wise Guy" "Pals First" and
"Ransom's Follv."
De Milk Coming East
Los Angeles — Cecil B De Mille is
expected to leave for New York on
the 16th.
Convention Off
In view of the agreement
reached by the Hays organiza-
tion, the M. P. T. O. A. and
the Allied group regarding the
Standard Exhibition Contract,
Frank Rembusch has aband-
oned his plan to hold a confer-
ence at French Lick. However,
the Indiana M. P. T. O. will
meet there as per schedule on
the 23rd.
Bernie Fineman Here
Bernie Fineman, who will super-
vise a number of Coast-made pictures
for First National, arrived yesterday
from Hollywood. Here on a vaca-
tion.
King to Direct
Sam Goldwyn Buys "Barbara
Worth" from Sol Lesser — Plan-
ned as Important Special
Samuel Goldwyn has purchased
"The Winning of Barbara Worth"
by Harold Bell Wright from Sol
Lesser. Henry King will direct it.
Production plans call for a picture
in the special class.
Production will be through United
Artists as would have been the case
had Lesser carried out his original
plans. He first intended making it
under the Principal Pictures banner
with Charles J. Brabin directing. In
commenting on the sale to Goldwyn,
Lesser said yesterday he found that
it was difficult to be both a producer
and an exhibitor and that he intend-
ed devoting all of his time to devel-
oping his theater interests.
Up in Arms
Film Interests of Several Foreign
Countries Plan Demonstration
Against American Product
Copenhagen — The film industries
of Norway, Sweden, Denmark and
Finland have decided to take drastic
action against the invasion of Ameri-
can product. A congress has been
called for sometime in May, at which
these nations will be represented and
which is expected to develop into a
huge demonstration against pictures
bearing the mark: "Made in Amer-
ica."
The Scandinavian industry is par-
ticularly upset over the Americaniza-
tion of the German market, which,
until the past few years, was to some
(Continued on Page 5)
In Effect in March
New Contract Becomes Operative
Speedily — What the Changes
Mean to the Trade
Following Saturday's important
meeting at which the differences over
the uniform contract were discussed
and settled, little time was lost. Cop-
ies of the amended agreement, which
now bears the name of the Standard
Exhibition Contract, will be printed
this morning. It is anticipated film
will be bought under the new form
contract by March.
There are a number of interesting
changes. From the theater owners'
angle, the following are perhaps of
chief import:
Clause 8 dealing with the designa-
tion of play dates.
The insertion of a new clause car-
rying a warranty that distributors
subscribing to the Standard Exhibi-
tion Contract use it in complete form
at all times.
A clause which pietiycs distribu-
tors not to insert in their productions
advertising matter for which they re-
ceive compensation.
(Continued on Page 5)
Asher Stays in Boston
:on — It is understood Harrj|.r
of American Feature Film,
Sngland distributor for Univer-
as turned down an attractive
:rom the latter company in or-
continue with American.
Building 20 Houses
Los Angeles — West Coast Thea-
ters, Inc., is spending over $6,580,000
on new houses which will add 30,700
seats to the circuit. The chain at
present totals 168 theaters.
The following theaters are now
under construction in Los Angeles,
some of them practically completed:
Location Cost Seats
Balboa, Slauson and Mesa. .$340,000 1800
Belmont, 1st and Vermont.. 485,000 1800
.Wilshire and Alvarado 435.000 1800
* ffin and Main 175,000 900
ire and Sycamore 375,000 1600
Viv^ nd Lamirade 175,000 900
87th \ Vermont 280,000 1600
Wester and Maplewood.. 380,000 1800
'Continued on Page 5)
Earns $3,459,862
Famous Players Nine Months' State-
ment Out — $2 Dividend Declared
by Directors
Famous in its consolidated state-
ment which includes earnings of sub-
sidiary companies reports net profits
of $1,408,330.19 for the three months
and $3,459,862,90 for the nine months
to Sept. 26, 1925, after deducting all
charges and reserves for Federal in-
come and other taxes.
The directors yesterday declared
the regular quarterly dividend of $2
per share on the common stock, pay-
able April 1, 1926, to stockholders of
record at the close of business on
March 15, 1926. The books will not
close.
Zeldman Resigns from Warners
Hollywood — Bennie Zeidman, one
of the production heads at Warners,
has resigned. He will announce his
new affiliation when he arrives in
New York shortly. Irving Asher has
also left the Warner ranks.
Abe Warner said several well-
known figures in production were be-
ing considered for Zeldman's post.
Chain for Ohio
Columbus, O.— It is understood
that expansion plans of the James
Amusement Co., operating six thea-
ters in Columbus, and one in Louis-
ville, Ky., provide for a large chain
throughout the State. At present, the
James enterprises are erecting a large
theater and office building on State
St., on the site of the old City Hall.
The Ohio James Co. has been formed
to operate the latter.
John Fitzgerald in F. B. O. Deal
Boston— John F. Fitzgerald, for-
mer mayor, will have an active part
in the management of F. B. 0., just
acquired by a group of Boston and
New York interests headed by Fitz-
gerald. Joseph P. Kennedy, an-
nounced as the purchaser, is Fitz-
gerald's son-in-law.
St. Louis "Blues" Again
St. Louis— Plans for a crusade to
eliminate salacious posters and mag-
azines are now being made by a new
committee on public morals.
Billy Goldman Here
William Goldman, of the Kings and
other St. Louis theaters, is at the
Biltmore.
"Ben Hur" Opens in "Windy City"
Chicago— "Ben Hur" opened last
night at the Woods for an indefinite
run.
l{f
THE
Tuesday, February 9,
Val.XXXVNi.33 Tui$ilay,Feb.9,1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Quotations
High Low? Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..110 10954 HO 600
Famous Players ..11954 116 119% 35,200
Fam. Play. Pfd Not quoted
First National Pfd. 106 106 106 100
Film Inspection . . 654 6 6 300
Fox Film "A" .. 80^ 79H 80 1,790
Fox Theaters "A" Sl'A SOyi 30 1,900
Intern'l Projector Not quoted
Loew's, Inc 40 3954 3954 1,400
Metro-Gold. Pfd. .. 2354 2i'A 23'A 300
M. P. Cap. Corp. 1954 19'A 19?4 200
Pathe Exch. "A" 77?4 77 77 100
Skouras Brothers . . 49 49 49
Stan. Co. of Am Not quoted
Trans-Lux 1254 12 12 2,000
Universal Pictures Not quoted
Univ. Pict. Pfd Not quoted
Warners Brothers 1354 135^ 1354 600
Warner Pictures Not quoted
The CONTRACT
{Continued from Page 11
exhibitor. Other leaders while not so
enthusiastic were apparently grati-
fied over the result.
Now, let us see how this new in-
strument works out. But be patient.
It probably is far from perfect. It
probably needs fixing here and there.
But that will be done in time. We
happen to be optimistic over the fu-
ture relations of exhibitor and dis-
tributor. Good business prompts
that there should be — that there must
be.
May Use Original Locale
Universal is reported considering
filming a large part of "The Star
Spangled Banner" in Maryland.
Robert Fairbanks Here
Robert Fairbanks arrived from the
Coast yesterday en route to Europe.
He will arrange for the premeire of
"The Black Pirate" at the Tivoli,
London, and attend to other business
for Douglas Fairbanks on the Conti-
nent. Doug's new picture will open
here about March 1.
Ingram Starts Feb. 15
Production will commence Feb. 15
on "The Magician,"" to be made
abroad by Rex Ingram with a cast
headed by Alice Terry and Paul
Waegner. Ingram's "Mare Nostrum"
will have its premiere at the Criter-
ion Feb. 15.
Barker, President of M.P.D.A.
Holywood — Reginald Barker has
been elected director (president) of
the M.P. Directors Ass'n., succeed-
ing William Beaudine. Henry Otto
is assistant director, Rupert Julian,
technical director, Francis Bowers,
secretary and Frank Cooley, treas-
urer.
VOR RHNT
lU LI - HOWELL
AKH I Y CAMhk AS
^.L!|)1:N i.V»,VitRA EXCHANGE
7:'< iovor.tli .Av,- N.YC.
Fine Arts to Expand
Hollywood — The Fine Arts studio
will spend $200,000 in expansion.
Plans include the building of 50 ady
ditional dressing rooms, six new cut-
ting rooms, four property rooms and
work shops, and an administrative
building.
Coast Departures
Los Angeles — Robert McGowan
and his wife; Fred Jackman and wife;
Warren Doane and wife, and Benja-
min Shipman, attorney for Roach,
are en route to New York, arriving
Feb. 11.
Crandall to Build in Frederick
Frederick, Md. — Harry M. Cran-
dall has purchased the Schley prop-
erty on Patrick St., downtown, for
$75,000. March 1 the building will be
razed to make way for a 2,000 seat
theater.
Cameo to Show More Revivals
The Cameo, which in cooperation
with the International Film Arts
Guild, presented a week of revivals,
plans to show another week of reper-
tory next month.
Three New Pathe Managers
Three new branch Pathe managers
have been appointed, Roy O. Pear-
son at Omaha, F. W. Gebhardt at
Kansas City and John R. Mahan at
New Haven.
i
Fred Balshofer Here
Fred Balshofer, who is handling
the Bob Horner series, has arrived in
New York. He has closed the fol-
lowing deals on the series: to R. A.
Cohen, of E. L. C. Co., San Fran-
cisco, for Northern California and
Nevada; to Griever Prod., Chicago,
for Illinois and Indiana, and to
George Slater, of Los Angeles, for
Southern California and Arizona.
Marian Ainslee Going Abroad
Hollywood — Marian Ainslee, who
has just finished titling "La Boheme,"
is leaving for a vacation in Europe.
iiiiiiiiiiiiii^^
FEBRUARY 28th
Publix Buys Plastex Novelty
The Plastex film novelty, "Man
or Illusion," which was shown at
the Rivoli in January, has been
bought by Publi.x Theaters for show-
ing in conjunction with the John
Murray Anderson presentation ,
"Skvlarks."
Pauline Frederick with Gregi
Hollywood — A report statet
Arthur Gregor had signed I
Frederick to appear in a picture
he will produce independent!)
Krellberg of Excellent Pictures
have Miss Frederick under cd
for several pictures, said yes
that as far as he knew there v
truth to the statement.
$500,000 Operating Losses
Chicago — Evidence that operating
losses of almost $500,000 were incur-
red by the Consolidated Theater &
Realty Co., while the concern was
selling $3,696,000 of its stock to about
6,000 investors, was offered by the
prosecution in the trial of officials
of the bankrupt concern.
"Charleston" Series Complete
J. S. Grauman has completed a se-
ries of six one-reelers, called "The
Charleston," in which Arthur Murray
instructs the dance. Morrie Ryskind
wrote the scenario and titled the pic-
tures.
Colonial Theater Bankrupt
The Colonial theater, 481 Willis
Ave., the Bronx, has filed a volun-
tary petition in bankruptcy. Liabili-
ties are listed at $2,000 with no as-
sets. Alexander and Hyman Radalin-
sky are the owners. ^.
^ Bill Fairbanks' First
■'The Mile-A-Minute Man," art
original by Ed. J. Meagher, is the
first of the Camera Picture series
starring William Fairbanks, for re-
lease through Lumas.
iGarrie Ward Dead
Los Angeles — Funeral arrange-
ments are being made for Carrie
Clark Ward, pioneer actress, who
passed away at her home following
a 12 weeks' illness.
George Walsh Coming
Hollywood — Immediately upon
completion of "The Test of Donald
Norton" for Chadwick, George Walsh
will leave for a "vacation in New
York.
^iiiiiiiPiiiiiiiuiiiinuiiiiniiiiininiiiiiiiiiiniiiimiiiiiuiiiiiiiiiniiDiiiiiiiiiiiiiiniiiiiiiiiiiiif.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PiaURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6564
This is a 'Cornerblock' cut furr
FREE for all Pathecomedies at
exchange.
ffl
HALPERI^
LOBBY FRAME
OF THE BETTER KIND
LIBMAN-SPANJER CORN
1600 Broadway New York i
Tcl^Chiikcnni; ^^'0 ^1,..^ i
^m\
BRVANT 3740-3T44
REtJ:BEI>f S^AJVIUELS.lK
1540 BROADWAY L ,
NewVork ^II ^
Insurance Experts to the Theal
And Motion Picture Industi
u-thurMuiTay taught the Prince ^/Wales/
Let him teach your Patrons/
J ■ S • GRAUMAN
presents
IN riX LESION!
A series oF six one-i-eelei-s
with instructions by-
ARTHUR MURRAY
^'
i-s-v^'
The timeliness of this sensational comedy
novelty means big profits for you! Its practi-
cability was recently proved when forty New
York girls who were novices at the Charles-
ton became experts after watching these
six instructive and mirth provoking reels !
.
t
For territorial rights, u/ire
Mack D. Weinberger,
Sales Manager
J. S. Grauman, Inc.
117 West 45th Street
New York City
;(
\
™^-5Bg^ft Jf
^^r^^^ DAILV Tuesday. February
ONE NIGHT IN A THOUSAND
Lincoln^s Birthday Night
FRIDAY, FEBRUARY 12th
Don't Miss
The Greatest Motion Picture Event
of the Year
SIXTH ANNUAL
DINNER and DANCE H
at
HOTEL ASTOR
Under the Auspices of the Theatre Owners Chamber of Commerce
Stars and Celebrities Galore!
VINCENT LOPEZ
IN PERSON
and his celebrated
CASA LOPEZ ORCHESTRA
y, February 9, 1926
THE
■cM^
DAILY
i
Effect in March
(Continued from Page i)
niore imporiant trade prac-
lich undergo changes as a re-
ijthe new contract follow:
!)n Print Loss — Clause 3
r the new clause, exhibitors
four cents per foot instead
For colored prints, the re-
bascd on laboratory costs.
ime of Exhibition — Clause 4
time for performance is now
Mach exhibitor will hereafter
s own exhibition year, begin-
the date upon which he plaj's
t picture under his contract.
. designed to eliminate over-
Tlie cxhi;l)i'tion period is
nfined to one year.
On Play Dates
clause hp.s been modified so
bsequent runs will no longer
1 up unreasonably in securing
ted pictures. Distributors will
it that second-runs do not put
lying pictures unduly, there-
aking it difficult for the later
secure film.
nance Prevention — Clause 10
ly conditions specified in the
t such as censorship, fire or
damage by the elements, in-
ions, "acts of God or the
enemy" excuse pdrform-
n either side for a continued
of three months,- either may
the contract upon notice of
itcntion. For example, if an
Dr's theater burns down and
period of three months he
re cannot show pictures for
he has contracted, he can be
1 of his obligation by notify-
; distributor Likewise, if a
;r, because of star illness or
een production problems, can-
liver a promised picture, he
relieved of his contract by so
ng the exhibitor.
n Admissions — Clause 15
clause is amended so that the
m admission is ten cents.
n Advertising — Clause 6
exhibitor now agrees not to
;e a picture unless for first-
'ior to the completion of the
1. This clause covers every
; advertising medium from
pers down the line to screen
ir lobbies. It is aimed espec-
t smaller towns where the
)rhood exhibitors urge the
to see the downtown picture
house later for ten or fifteen
as against thirty-five or fifty
larger theater.
Acceptances — Clause 18
clause has been altered to cut
he time limit until now used
ributors to approve exhibitor
ts. In effect, it makes every
je center an authority to ac-
' reject contracts for service.
n Arbitration — Clause 19
operations of the arbitration
remain unchanged. Each side
point three arbitrators as in
it, but. in addition, there will
Dinted one alternate represent-
libitors and one representing
?es. Ff one side challenges
lings of two arbitrators on the
ide, the alternate steps in. Un-
old clause, there was no right
of challenge, although distributors
maintain exchanges have often per-
mitted this.
Additions
All distribubtors using the Stand-
ard Exhibition Contract pledge that
every clause appearing in this form
of contract will be embraced in every
copy that they use. There may be
additions, resulting from the develop-
ment of some one company's own
sales policy, but the guarantees as-
sured exhibitors by the various sec-
tions of the basic contract will al-
ways be his. Exhibitors feel for-
eign riders cannot now be inserted.
If an exhibitor fails or delays to
forward a print to a waiting exhibitor
and the latter exhibitor therefore suf-
fers a loss, the injured theater owner
will* have the right to file a claim di-
rectly against the laulty exhibitor
through the local arbitration board.
On Advertising
The distributor agrees not to in-
clude any advertising in his pictures
for which he received a compensa-
tion.
"Unknown Soldier" in Court
Hollywood — The question of who
wrote '"The Unknown Soldier," was
brought before Superior Court when
James J. Tynan filed suit against
Rcnaud Hoffman Prod.. Inc., Re-
naud Hoffman, Dorothy Farnum
and P. D. C. for an injunction to re-
strain exhibiting any print bearing
anv name other than his as author.
Dunn Acquires His Fourth
Seattle — The Fremont has been
acquired by C. M. Dunn, who also
owns houses in Rosb'n, Cle Elum
and Rcnten. H. Monting soJd the
Fremont.
New Dog Series
Chesterfield will release a series of
six features starring "Sandow, the
Police Dog." Van Pelt Bros, are
making them in California. The first
is "His Brother," directed by Frank
Mattson.
Up in Arms
(Continued from Page 1)
extent held by Sweden. It is under-
stood that the Swedish Parliament
has already held a long debate to
consider ways and means of counter-
acting American competition.
A special dispatch to "The Post"
yesterday said the Hungarian Films
Ass'n has decided that the all-Euro-
pean Conference of Film Industries
which it has called, will concern it-
self exclusively with organizing
against .American films.
Krofta, President Milwaukee Ass'n.
Milwaukee — Max Krofta of thi
Idlehour has been elected prcsiden'
of the Milwaukee exhibitor associa-
tion. Other officers are: Bert
Fischer, vice-president; Ernst Lange-
mack, treasurer; George Smith, sec-
retary.
Harry Scott on Sales Trip
Harry Scott, general sales mana-
ger of Pathe is on a sales trip durinj.'
which he will visit Butte, Seattle
Portland, San Francisco, Los Ange-
les, Salt Lake City, Denver and
Omaha.
Ethel Shannon En Route East
Hollywood — Ethel Shannon has
left for New York to appear in "The
Cherry Tree," upon completion of
which she will return to start work
on her first for Gotham Prod.
M.-G. Meeting Postponed
The meeting of Metro-Goldwyn
Pictures Corp., scheduled for yester-
day to elect officers, has been ad-
journed until Wednesdaj'.
To Start "Mysterious Island" Mar. 1
Hollywood — Maurice Tourneur will
start work on "The Mysterious Is-
land" about March 1, for M.-G.-M.
Klein Going to Europe
Edward L. Klein, who recently re-(
turned from an eight months' sales
trip to Europe, will again sail for
England and the Continent sometime
this month.
Bebe Daniels Leaves
Los Angeles — Bebe Daniels has
left for the East to appear in "The
Palm Beach Girl."
Oklahoma City Wins
Oklahoma City is the winner in the
First National sales drive, which ter-
minated on Jan. 30.
Building 20 Houses
(Cnntinucd from Parie 1)
Construction on those outside of
Los Angeles:
Location Cost Seats
Rialto, .Soutli Pasadena $.^nO,()no 1700
California, Huntinprton Park 42.S,onn 2000
New house. Wilniinpton. . . 240.000 1200
New house, hong Reach.. 2O.S.0O0 900
Building projects in the northern
part of the State:
Town Cost Seats
.San lose $400,000 1600
Fruitvale .140.000 1 600
Taft 300.000 12.S0
OaklamI, 2 houses 985,000 .MOO
Hillstreet, L. A., First Run
Los Angeles — Beginning March 1,
the Hrllstreet will be a first-run,
showing Famous, . M.-G.-M. and
First National in conjunction with
its Orpheum vaudeville.
Sonin Touring M.-G.-M. Exchanges
Charles Sonin, purchasing agent
for M.-G.-M.. left on a tour of the
exchanges yesterday.
Pivar Edits "Flaming Frontier"
Hollywood — Maurice Pivar has
completed editing "The Flaming
Frontier" for Universal.
Buys "Second Honeymoon"
Hollywood — "Their Second Honey-
moon" has been bought by M.-G.-M.
from Donna Barrell, who has been
engaged to adi'pt her story.
Mr. Exhibitor: A*k ml the Film Exchange*
for the
It'* little to ■*k for, but it'f the only
reliable aiil 70U etJt cive rour muMcian*
to help put the picture over.
Presentations
Strand
Unit Xo. 1. — Overture: In Commemoration
of Lincohi's Birthday: "North and South,"
Gerstenberger. Time. 8 minutes.
Unit No. 2.— Mark Strand Topical Re-
view. Time. 8 minutes.
Unit No. 3. — "New Mark Strand Frolic."
fa) "Idyll" with Mile. Klemova and Mark
Strand Ballet Crops. Setting : Tamara Ut-
goff Harp Ensemble (six girls in quaint
costumes) seated upon dais toward back of
stajfe in oval frame with scrim curtain in
front. Upon completion of number light
fades leaving only figures of girls obvious in
the dim light. Front stage lights up disclos-
n|t ballet corps, in white ballet costumes
and white wigs. Numbers: "Rustle of
Spring," Sinding ; Rrahm's Valse and Pizzi-
alo. Delibes. (b) "Billboard Antics." George
Stickney. the man on stilts from "The Mon-
key Talks." Setting: A billboard with a
cig.arette ad reading : "Longfellow Cigarettes,
Within the reach of everyone." Picture of
extremely tall man at one end of board turns
out to be George Stickney. Does Charles-
ton, on stilts. Attired in brilliant red jacket
and bright green trousers. Powdered wig
and clown make-up. (c) "Song of Songs,"
De Moya. Sung by .Tohn Quinlan and Paul-
ine Miller. Scene: Flower covered garden
ijate with soloists in 1860 costumes. (d)
"The Bo.\ of Tricks." Setting: Huge, deco-
ratcil bandbox with performers appearings
through door in center. Song and dance
■lumbers with finale wherein the lid of box
is lifted and forms chandelier of glittering
go'd tinsel. Bandbox open; out revealing
tlie saxophone sextette and 12 dancing girls,
all in gold cloth costumes. Gold cloth lin-
ing of bandbox which opens straight out
makes attractive back setting. Time, 25 min-
utes.
Unit No. 5. — Feature: "The Grand Duchess
and the Waiter." Time, 69 minutes.
Unit No. 6. — Organ solo. Time, 5 min-
utes.
Beck Series for "U"?
It was reported from Hollywood
yesterday Arthur F. Beck will make a
new series for Universal distribution.
This could not be confirined.
Off for Hollywood
James Kirkwood and Lila Lee left
for California vesterdav.
NOW BOOKING
St. Patrick's Day Special
tveek of March lith. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colored by Brock
729 Seventh Ave.. N. Y. C.
DISTRIBUTORS
WANTED
800 sq. ft. in modern office
bldg. in Times Square section.
Either lease or sub-lease.
Must be adaptable for three
private offices.
Give details.
Box K-134 c/o Film Daily
1650 Broadway N. Y. C.
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' FILMDOM
Authority
XXV No. 34
Wednesday, February 10, 1926
Price 5 Cents
CTURES
By DANNY
nt entertainment. Good for
of house — except a "grind
lere it doesn't belong: "The
jchess and the Waiter." A
[enjou picture. Superb di-
r Mai St. Clair. With a great
Florence Vidor. Doubt if
has had a better role. And
joes through with it! A de-
n't someone of the new pro-
owers that be in Famous
ook this one over a second
me. And then cast Florence
lere she belongs? She will
, money in at the box office
lackbird." Yes, should have
week ago. But you cannot
vhere. So that's that. (Only
orm kept me from "Irene,"
itional, at a preview last
Anyway, "The Blackbird"
a lot of money. A typical
ney characterization. Taken
loubt if it will create the in-
lich resulted from his last
id Browning, because you
one like "The Unholy
ver so seldom. More's the
:nee Adoree comes through
fine performance; so does
oore. What a corking good
is.
a," made by Robert J. Flah-
Famous down in the South
{Continued on Page 2)
)tate Control
sey M. P. T. O. Moves To
Mon-Theatrical Competition
ough Legislative Action
n, N. J. — A bill has been in-
by Assemblyman Siracusa,
leader, at the request of
'. O. of New Jersey in the
re, providing for the super-
theaters, carnivals and other
nts by the State Tenement
)ept. This bill, it is hoped,
the efifect of eliminating un-
jetition by the non-theatrical
ns with tax-paying picture
This bill is in the nature of
forked out bv the State De-
and the M. iP. T. O. in com-
(.Continued on Page 9)
\, I. Seeks Quota
n — The Federated British In-
has made public its plan for
quota. This action has been
or — in fact, it has been as-
certainty that even when the
jmmittee voted down the
(.Continued on Page 9)
Big Deal Impending
Rumblings of Renewed Activity in
West Coast Theaters, Inc. —
Executives to Meet
Mike Gore of West Coast Theaters,
Inc., is due here from the Coast to-
morrow. • Mike Rosenberg will ar-
rive on Sunday.
Sol Lesser and Abe Gore have been
here for some time and, upon the ar-
rival of the remaining two executives,
there will be a series of meetings re-
garding important developments in
West Coast.
New financing will be discussed. As
noted yesterday, the big Pacific chain
has no less than 20 theaters in vari-
ous phases of construction or planned.
Aside from this, however, other mat-
ters are scheduled to come up involv-
ing policy and future operations.
Fox Going Ahead
Will Build in St. Louis— Theater at
Grand and Washington Blvd.
Will Seat 5,000
St. Louis — Although there has been
no official word from Fox regarding
a St. Louis theater, it is reported that
the 5000-seat theater and office-apart-
ment building at Grand and Washing-
ton will go through.
During the week papers were
signed whereby the Theater Realty
Co.. a holding company for Fox, came
into possession of property at Grand
and Washington. Involved in the
transfer is the Humboldt building,
two small buildings just west on
(Continued on Page 9)
Five-Year Contract
Hoblitzelle Circuit Closes Extensive
Deal with Fox for Southern
Key Theaters
"Jimmy" Grainger, general sales
manager of Fox, yesterday secured
the signature of Karl Hoblitzelle,
president of the Interstate Arnuse-
ment Corp., controlling the Majestic
theaters in^ Dallas, Forth Worth, San
Antonio and Houstor., the Majestic
in Little Rock, Ark, and the Lyric,
Birmingham, Ala., to a contract call-
ing for 100 per cent first-run of Fox
(Continued on Page 12)
Fox Scouting in Northwest
St. Paul — Fox scouts are reported
looking over theater sites here in
Minneapolis, and in other Northwest
cities.
"U" After Missouri Houses
Moberly, Mo.— J. W. Cotter has
sold the 4th St. theater to Universal.
Lee Jones has been named manager.
Universal is said to contemplate other
purchases in smaller Missouri cities.
The New Contract
The complete text of the
Standard Exhibition Contract,
which is expected to go into ef-
fect about March 1, will be
found on pages 10 and 11, this
issue.
New Arbitration Rules
The development of the Standard
Exhibition Contract has caused sev-
eral changes in the new rules govern-
ing arbitration. New provisions in-
clude: Two alternates will be allowed
for each side in any dispute; the
right is given to either party to secure
adjournment to next meeting: on
complaint of exhibitor, who attends
the meeting and wins the award, the
Board iliay include in award the cost
of exhibitor's fare to and from the
meeting; the secretary will notify the
exhibitor's organzation as well as the
parties to the litigation.
Prevost in "Up in Mabel's Room"
Marie Prevost is to star in "Up in
Mabel's Room," which has been pur-
chased by Al Christie, for P. D. C.
release.
2 P. D. C. Stars
Negotiations On — De Mille Plans to
Outdistance "Ten Command-
ments"— Two from Christie
Los Angeles — In giving next year's
production plans for P. D. C. in de-
tail, F. C. Munroe declared yesterday
negotiations were on for two new
women stars to contribute to the 44
pictures on the new schedule. He
said:
"Mr. De Mille himself will personally
direct a great picture of size and importance
equal to 'The Ten Commandments.'
''At the De Mille studio, twenty-two pro-
ductions will be made. Last year, Mr. De
Mille made but twelve, two directed by him-
self.
"We are arranging for a studio improve-
ment program of $500,000, which will greatly
increase our power to give employment. Wil-
liam Sistrom will start shortly upon the con-
(Continued on Page 9)
To Build Studios
Rex Hedwig to Construct Plant in
Flushing — Laboratory Included
in New Acquisition
Rex Hedwig Labojatories, Inc.,
have taken over the Gaumont prop-
erties. Flushing, L. I. The deal em-
braces a laboratory until now oper-
ated by Lee-Bradword Corp. and
known as the Ritz Laboratory.
The Rex Hedwig plant at 220 W.
19th St. has been moved to Flushing
where both plants have been consoli-
dated. The total machine capacity is
(Continued on Page 9)
Harmony Again?
M. P. T. O. and So-Called Allied
Group Brought Closer Together
By Contract Negotiations
A closer measure of cooperation
between the M. P. T. O. A. and the
so-described "Allied" group of state
exhibitor organizations is looked for,
as a result of the joint deliberations
which resulted in the Standard Exhi-
bition Contract.
The friction which developed at the
M. P. T. O. A. directors' meeting in
Detroit last year when those confer-
ences ended with the Allied group
breaking off relations with the Na-
tional exhibitor body has now been
somewhat eased. It is understood
Renibusch of Indiana, Biechele of
Kansas-Missouri, Steffes of Minne-
sota and Richey of Michigan have
either promised or indicated that their
respective groups will attend the Los
Angeles convention in June.
One fact is certain: there has been
nothing over a long period of time
on which so important a gathering of
state exhibitor leaders has generally
agreed on as the practicability and
workability of the new contract. It is
true a serious rift threatened for a
time. This near storm involved one
individual who was charged with
playing politics when he wasn't.
However, the tempest that was then
brewing subsided later. The incident
is now relegated to the background.
"Barbara" First of Three for 1926
"The Winning of Barbara Worth"
will be the first of three productions
to be made by Samuel Goldwyn for
United Artists in 1926. Henry King
will direct the Wright story and Ron-
ald Colman and Vilma Banky will be
featured. Work starts in April. The
other two will be "Beauty and the
Beast" and "The Garden of Allah."
King Leaves for Hollywood
Henry King left for Hollywood
last night.
May Build in RockvUle Centre
It is reported Irving M. Lesser
will build a 2,500 seat theater, store
and office building on Observer St.,
Rockville Center, Long Island, and
that the policy will be combination
vaudeville, road shows and pictures.
The project will cost $550,000. Lesser
could not be reached yesterday, but
his office admitted there had been
such negotiations under way.
Rowson Heads British K. R. S.
London — Simon Rowson was elect-
ed chah-man of the Kinematograph
Renters Society yesterday. John
Pearson is vice-chairman.
THE
iPitK
w
DAILY
Wednesday, February
Vel.XXXVNo.34 Wiilnesilay,Feb.10,1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, S, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..110 109M 109^ 300
Famous Players ..120 117J4 118 10,800
Fam. Play. Pfd. . . 38J< 38^ 38}4 2,200
Film Inspection ..5^ 554 5^4 200
First National Not quoted
Fox Film "A" ... 79J4 78J4 78^4 200
Fox Theaters "A". 30Ji 30^ 30!4 1,600
International Projector Not quoted
Loew's, Inc 37J4 39J4 39fi 1,500
Metro-Gold. Pfd. .. 24^4 23^ 24J4 800
M. P. Cap. Corp... 19J4 19^ 19^ 900
Pathe Exch. "A".. 77^4 77 77^ 300
Skouras Bros. .. 4954 4954 4954
Stan. Co. of Am Not quoted
Trans-Lux 125^ 12 12 2,000
Universal Pictures.. 3954 395^ 395^ 200
Univ. Pict. Pfd Not quoted
Warner Brothers.. \Wi ^3% 1454 1,400
Warner Pictures Not quoted
"Irene" Premiere
"Irene" was previewed last night
at the Playhouse, Mamaroneck.
^BMadeii^}
Properly Present Your Photoplay
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Spocialista in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y, C.
Bryant 3040
PICTURES
(Continued from Page 1)
Seas. Here is ont of those unusual
pictures which, for the right audience,
may go over excellently. But your
audience must be right for it. Not
as absorbing in interest as "Nanook
of the North" which he made several
years ago; but still very interesting,
full of the daily labors and pleasures
of a fine race of islanders. The lead-
ing characters are physically perfect,
and while this is in the nature of a
super travelogue still it will find favor
with a lot of people. Some women
may find the tat-tooing incident grue-
some.
One of the difficulties of the Broad-
way shows today is that there is so
much "entertainment" that too few
pictures are seen. But even a long
bill at the Capitol could not crowd
out a great series of shots from In-
ternational News of wild beasts — they
were remarkable, and an unusual line
of material, even for those energetic
hounds of the news reels.
Open Sunday in Urbana, 111.
Urbana, 111. — Picture houses were
open Sunday, as a result of the de-
cision of Judge Smith of the Cham-
paign County Circuit Court that a
city ordinance prohibiting Sunday
shows was illegal. He dismissed suits
against the managers of two local
houses.
Sedalia Theaters in Merger
Sedalia, Mo.— The $500,000 merger
involving 25 theaters in Missouri
and Kansas and consummated by the
American Theaters Co., with S. C.
Carter of Nevada, Mo., and Lee Jones
of Kansas City, involves the Sedalia,
Liberty and Strand theaters in this
town.
Carlos in Conference on Units
Los Angeles — Abe Carlos, who is
organizing five units, is here confer-
ring with Richard Talmadge. He
intends to establish one for Westerns,
another for a female comedienne in
features and a third to produce com-
edy dramas.
Pennsylvania Exhibitors Meet
Philadelphia — Oscar Neufeld, head
of De Luxe Film, was host to a num-
ber of Eastern Pennsylvania exhibi-
tors at the Penn "Harr Hotel, Harris-
burg, recently. The gathering, spon-
sored by Neufeld, was called to dis-
cuss matters concerning the better-
ment of conditions in this territory.
It was discovered at the meeting
that Neufeld was celebrating his 41st
anniversary, and, as a token of appre-
ciation, every exhibitor present sub-
scribed to a blanket contract, giving
to Neufeld's exchange, bookings for
open dates.
Masked Players Film Goes Over
Metro-Goldwyn-Mayer's Masked
Players Film has been so successful
in the fifteen big key cities where it
is now running serially, that it has
been decided to add at least ten more
cities to the list by making additional
subjects. This idea, which has se-
cured vast front page newspaper
space, was conceived by Pete Smith
and iilined under his supervision, at
the studios. Howard Dietz worked
out the distribution end. This was
done through the AI.-G.-M. exploita-
tion force.
Ruggles to Saranac Lake
Wessle Ruggles, Aileen Pringle and
Lowell Sherman left last night for
location at Saranac Lake. Making
"The Wilderness Woman" for Rob-
ert T. Kane.
Bess Meredyth Remains
Hollywood — Bess Meredyth has
been given a new year's contract by
Warner Bros. At present she is
working on "The Tavern Knight,"
for John Barrymore.
Buys Patton Studio
Los Angeles — William Wolcott has
purchased the Patton Studio at 6050
Sunset Blvd., and renamed it Wol-
cott Studio.
Lascelle at Astor
Ward Lascelle, who recently ar-
rived from the Coast with a print of
the first of a series of Ruth Mix feat-
ures, has moved to the Astor where
he will make his headquarters during
his stay in New York.
Cranfield & Clarke in London
Cranfield and Clarke will open an
English office in April.
Montague Glass to Address A.M.P.A.
The guest at this week's A.M.P.A.
luncheon at the Hofbrau Haus to-
morrow will be Montague Glass.
The fioitliing touch of refinement on
an elaborate production is the
handcotoring by
/SvxA.
Th< Perfect Handcoloringof Film
I 528 Rirenide Drive Telephone
! New York MomingBide 1776
CHROMjOS TRADINIG flCOMPANY
1123 BROADWAY
IITHILE we are in a position to finance big prop-
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sound one, regardless of its size. Terms to suit
individual requirements. That's one of the reasons
why you will enjoy doing business with us.
'Phone Watkins 4522
Suite 1207-8
Ass'd Exhibitors Boi
Associated Exhibitors
chased "The Earth WorM
by Walter Lang, with 1
Russell Simpson, Priscj
Johnnie Walker and "Thd
directed by George Ter\
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Russell.
Sails on the IG
Berlin— -Lya de Putti,
by Famous, will probat
the Olympic on Feb.
States.
Publix Miami House Odt ^
Miami, Fla.— The Oly^ ^
lix Theater house, will "
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This is a 'Cornerblock' ci
FREE for all Pathecomee
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NEW YORM
PHONE-CHICKERINa
ALLAN A.LOWNES, CEN
I
S.F.BuUetin
-~v^'
■has
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\ very. ■^"^^'*^L has ^«^",Hat ^^^^
tf Ve. V«^f the i-'^Sie picture.
in
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to s«e-- • ^al
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T>.apy sensa
^'°r::usanas
curlosUy
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came »■/ ^y a pViotop__
saw ^°^. °" nuaUties
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mey a^BO sa^^
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nfter
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^etove the . <?,[
GOOD P^^^Iv dra^vV"0 ^^ peeing
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of any ol ^^^ere is f^^^ registers ,
3,andmg^ J ^^,^^io.n that ^^ ^^e
^^ "^'"teTy and P^^^slngly
accurately
Chronicle
Daily News
Pe^li Honl^-'" ^'^^"^'^'^^ -hen
^esgy Hopkins Jovrp i«. ,
screen debut In "Th^ <^ *'^'"
Marshall Neilan directed
'and 18 of thetyn! E'^* '"^'^«« her
, the Calf, in "^^J^f ^"^ n<>^ ha.
Bankr, Consfai^r^ '''tars— Vilma
Costeho '^'^^ Bennett, Dolores
PCNsrVE BEAUTY type
beantiful front fac^I^f"'' T ^""^'^
1.-J nearly al\^av<, « !;,'^'^ ""'^ich there
beauty, but her face l,Vhf= P^^sl^"
|to^s?^dfotn7^;;:r'|^- t..thf., ,.
'out ex;*^^^l.^/f''" staf life, with
PpesenUd by Associated Exhibitors Inc. Oscar A . Price Pi\
/'
y
A Marshall Neilan Production.
r
isco Says:
rated
tier old.
^"^'" ! fil^ea ^-'^^ A late, o^^ f
ied as -.^^)- i a^t^o-^S ^^'^"'^
lias J°V<f atoW^ty. « ^ trans"';.\l,c
the sP""^' vvY^icb sn« t<= 5
•*"*rK vanity, ^^le V>oy^°°\e l.a^
n'^er^^^^" '"same tvme ^^^ ^,,,
and^e*^ At t^c f^^^^ usual c^ ^„
'«^::fperfov«»ance^^^ ^^fers-- "
I
7i(e SKYROCKET
Here Are Just A Few ojf |
'* Who is Maki
Pictures
"UNIVERSAL AND CARL LAEMMLE DESERVE
a world of praise for making sure -profits possible for the
small exhibitor."
Louis Damw, Damm Theatre, Osgood,, Itid.
"I HAVE BEEN USING UNIVERSAL FOR 15
years, and every other make of picture, and I find Univer-
sal aiR good as any and better."
F. C. Astels, Bijou Theatre, Cobalt, Ont.
•I AM BANKING ON UNIVERSAL, KNOWING
that whenever I play one of your pictures I am assured of
a profit."
Joe George, American Theatre, Idaho Falls, Ida.
"MORE POWER TO UNIVERSAL AND THEIR
White List."
J. W. Kellog, Sedgwick Theatre, Colo.
"A GOOD LINE OF PICTURES. AUDIENCES
have taken a liking to everyone shown so far."
H. Witherspoon, Glenboro Theatre, Glenboro, Can.
"I WISH TO JOIN THE RANKS OF BOOSTERS
for Universal and wish you continued success."
N. K. Furey, Patriot Theatre, De Kalb, Tex.
•FOR 10 YEARS WE HAVE MADE MONEY ON
every Universal we have shown and from the looks of
coming attractions, we will continue to do so."
Coos Bay Amusement Co., North Bend, Ore.
"YOUR JEWELS HAVE ALWAYS BEEN
money-makers. I intend to play them as long as I am in
the business."
Tourney Theatre, McPherson, Kan.
"UNIVERSAL PICTURESARETHE ONLY REAL
money-makers I run. My Universal night doubles and
sometimes triples my other nights."
Princess Thegtre Waynesbor^o, Miss.
"1 SAY HIP, HIP HOORAH FOR CARL
Laemmle. Run Universal and make money."
F. N. Harris, AtnUse Theatre. Hart, Mich.
"I CONSIDER THE PICTURES ON YOUR
Second White List the cream t)! the new pictures offered
to the public."
Ef F. Dunlap, Legion Theatre, Derby, la.
"I WANT TO THANK YOU FOR YOUR 11
class shows, your service and square dealing with J
F. E. Toy, Jewel Theatre, Viennc\
"KEEP UP YOUR POLICY AND REAPi
everlasting reward due you for your live-and-ll
policy."
A. E. Gates, Liberty Bell Theatre, Flemington,
"I HAVE ALWAYS FOLND UNIVERSAL
and square in their deal-ngs and true to promises.*' I
H . A. Felps, C met Theatre, Sheltonl
"HAVE BEEN USING UNIVERSAL SER
for four years and have always been treated fairly as
not have to fight for a square deal."
W. M. Lodge, Fulton I heatre, McConnetsbur\
"YOUR NEW PRODUCT THE BEST
have ever made. Best wishes for continued success]
B. Raful, Rialto Theatre, Kenmo\
"INDUSTRY OWES YOU A VOTE OF THAN
Harry McClure, Strand Theatre Corp., Emporia,]
"I HAVE MORE CONFIDENCE IN THE
tures on my Universal contract than in any other I
Elmer Uhlhorn, Dicke Theatre, Downersgrov
"MY HAT IS OFF TO YOU. BEST WISHES |
the silent partner of small town exhibitors." |
F. D. Moore, Liberty Theatre, Robertsdale
DU
II Iron
ilw
m:
uie;
"HAVE BEEN USING UNIVERSAL PICTU
almost 100 per cent since the first one was produced
have found them consistently good."
F. Lissman, Cardella Theatre, Oroville,
"NEVER MORE PLEASED WITH ANY GRC
of pictures than I am with these. We exhibitors owe
Laemmle one big debt."
fV. A. Simon, Liberty Theatre, Fromberg, M
"YOUR FILMS HAVE BEEN MONEY-MAKl|
for us."
fV. E. How rd, Art Theater, Langley, Wh
"IT WON'T BE LONG BEFORE YOU Ha)
me playing Universal 100 per ceiit." **t
P. K. Butterworth, Lyric Thiatre, Minnedosa, M
\.nswers to the Question
rheBest
the Business ?^^
Y, UNIVERSAL HAS THE PICTURES THIS
Made money witheveryone."
IV. H . Hall, Gem Theatre, Memphis, Tex.
.M 100 PER GENT UNIVERSAL BECAUSE
ave been 100 per cent with me. My motto is Uni-
from now on."
H. D. Youse, Pantheon Theatre, Market, Ind.
M NOW 100 PER CENT UNIVERSAL AND
ilways be one of your good accounts."
L. J. Bennett, Liberty Theatre, Mason City, III.
;yond doubt the best programs I
leen able to secure . . . every one a picture that
J all classes."
G. E. Foosher, Fungo Theatre, Golden Pond, Ky.
IIVERSAL COMEDIES FILL A LONG FELT
nd their features never fail to please."
A. W. Martin, Lesion Theatre, Blunt, S. D.
RY GRATEFUL lO YOU FOR THE SPIRIT
ve shown in the matter of the small town exhibitor."
J. P. Vinyard, Star Theatre, Winslow, Ind.
)UR PICTURES ARE AS GOOD AS ANY
lur treatment of the exhibitor is fair and more rea-
e than competitors."
W. H. Dean, Ideal Theatre, Windfall, Ind.
:CEPT MY HEARTY CONGRATULATIONS
r evident wiTlingness to cooperate with the exhib-
Max Patterson, Star Theatre, Waynesboro, Va.
HAVE ALWAYS USED UNIVERSAL PIC
is far back as 1915.
r. H. Hartley, Border Theatre, Rock Island, Que.
BELIEVE I HAVE BOUGHT THE FINEST
pictures there is to be found on the market.
C. H. Bills, Opera House, Lenora, Kan.
WE FOUND UNIVERSAL PICTURES TO
lost 100 per cent for the small town exhibitor and
rsal is the whitest exchange to do business with.
J. S. Kenneaster, Mystic Theatre Clovis, Cat.
"THANK YOU FOR ASSISTING EXHIBITORS
who need assistance such as myself."
Cameo Theatre, Brewster, N. Y.
"I HAVE PLAYED UNIVERSAL PICTURES
for some time and you are giving us as good and consist-
ent pictures as anybody."
M. C. Madison, Rex & Elk Theatres, Rexburg, Ida.
"I WISH YOU SUCCESS IN EVERY WAY AND
hope you can keep up the good work."
John H. Wetz, Rialto Theatre, Middletown, Ind.
"UNIVERSAL DOES NOT OWN MY THEAT&E
but they make it possible for me to own it."
D. 'M. Hix, Garden Theatre, So, Charleston, 0.
"BOTH PICTURES AND SERVICE ARE ABOVE
the average."
L. J. Graffort, Cosmo Theatre, New Carlisle, Ind.
'WE HAVE ALL BEEN GRACIOUSLY THANK-
ful to you in the past, but you have certainly come to the
front for us this time. More power to you."
Ed. Buckley, Idle Hour Theatre, Olivia. Minn.
"YOU ARE TO BE CONGRATULATED FOR
giving exhibitors such a square deal. I am for you one
hundred per cent."
Opera House, Newark', Del.
"HAVE BEEN USING UNIVERSAL PICTURES
for eight or ten years and have always found them to be
of the highest type of entertainment."
J. Nowatske,, Park Theatre, Mukwonago, Wis.
"MR. LAEMMLE, YOU DESERVE A LOT OF
credit for saving the small toWT» exhibitor.' '
L. 4^ Hutnick, Fairview Theatre, Fairview, N. J.
"YOURS IS THE BEST POSSIBLE SERVICE.TO
be found in the reach of the exhibitor."
John W. Priour, Casino Theatre, HebbronviUe^Wx.
"FOR GOOD, CONSISTENT BUSINESS THE
Universal product is hard to beat.
F. Beatty, Garden Theatre, St. Clair, Mich.
f '
Lincoln's
BirthdaY
OaigiitFiiday
February
ss
the greatest
motion picture
event of the year
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ANNUAL
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TICKETS, $12.50 PER PERSON
Can be secured at the Theater Owners Chamber of Commerce
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I,
\
Ai
THE
^e ay, February 10, 1926
itigher Earnings
.^nths' Profits (1925) Increase
: 38,020 over Same Period
of Last Year
'anions Players' profits for
nine months of 1925 which,
ted yesterday totaled $3,459,-
an increase of $538,020 over
period in 1924. The cur-
pfits represent earnings of
share on the common, as
d with $10.35 a share in the
riod of 1924.
he quarter ended Sept. 26,
e net profit was $1,408,330,
larges and Federal taxes,
lit after allowing for dividend
lents on 8% preferred stock
' a share earned on 243,341
:f no par common stock. This
IS with $695,724, or $2.15 a
1 the preceding quarter and
10, or $6.01 a share in the
arter of 1924.
Changes Its Name
\elley Color Laboratory, Inc.,
eafter be known as Kelley
ilms. Inc. The capital stock
lave been increased from 1,000
o 5,000 shares to provide for
>n. Wm. T. Crespinel leaves
17th for Hollywood to take
oi photographic camera work.
ri.
fCenton to Direct Bebe
C. Kenton has been signed to
5ebe Daniels in her next pic-
rhe Palm Beach Girl." In-
are to be shot at the Para-
Long Island Studio.
lula Gould to Universal
I Gould, for four years general
presentative for F. B. O., has
1, to join the publicity depart-
'f Universal. She will assist
othstein on "The Flaming
r" campaign, and will later be
il to special work.
Jix Units at Paramount
wood — The five stages at the
lunt studio are entirely occu-
six different companies now
r to Produce for Associated
wood — Bert D. Carber will
a series of westerns for As-
1 Exhibitors, with Bill Cody
ii
State Control
(Continued from Page 1)
with the terms of Senate Bill
-sed by last year's legislature.
h M. Seider, president of the
rsey unit, sets forth some in-
•■4 figures in this relation.
ire at the present time in com-
^ with a population under 10,-
ihe State of New Jersey 195
^ with a seating capacity of
and 65 halls with a seating ca-
'.f 233,361. Thirteen of the
iters are on the second floor,
I these with balconies. Twenty
65 halls are on the second
id ihree on the third floor. Al-
1 of the 65 halls operate with-
e-proof booths and without
exits.
Fox Assets $26,655,224
The consolidated balance sheet of Fox Film Corp. and subsidiary com-
panies as of Nov. 28, 1925, follows:
<-'ash $ 4,267.528.94
Call Loans
Marketable Securities at Cost
Mortgages Owned
Accounts Keceivable Less Reserves :
Film customers 5S2 722.19
Advance to otificers, employees 266,470.76
Miscellaneous 123,706.19
500.000.00
23,000.00
101,679.50
972,899.14
Inventories :
Released negatives, positives residual value $3,830,832.49
Unreleased negatives, positives 3,186,843.09
' VVork in process 480,565.52
Advertising matter 216,274.14
Scenarios unproduced 689.416.97
Investment in stage productions 150,345.92
8,554,278.13
Investment in other companies 3,236,31 1.66
Total Current and Working Assets $17,655,697.37
Cash m Hands of Trustees for retirement of bonds and pa>ment of bond
interest $82,320.73
Land Kuilding Machinery Equipment:
Furniture and fixtures $9,557,191.90
Less depreciation 1,694,928.50 7,862,263.40
Sundry Investments $26,344.28
Cash Surrender Value of Life Insurance Policies 93.592.95
Charges Against Foreign Branches not reported by them
Deferred Charges
119,937.23
17,009,75
917,995.98
$26,655,224.46
LIABILITIES
Accounts Payable, Accrued Expenses:
Sunday trade creditors, accrued e-xpenses $886,140.81
Federal incoine tax, 1924 53,779.44
Total Current Liabilities $939,920.25
Purchase Money Obligation for Investment in Other Companies 1,624,400.00
Advance Payment for Film Service (self liquidating)
Funded Debt :
First Mortgage 7^2% serial gold bonds. Fox Film Realty
Corp. maturing serially to Jan. 30, 1937:
Authorized and issued $1,300,000.00
Less: retired and cancelled $245,000.00
Held in treasury 81,700.00 326,700.00
221,327.20
First Mortgage 7% serial gold bonds of Broadway Bldg. Co,
maturing serially to Feb. 1, 1936:
Authorized and issued $450,000.00
Less : retired and cancelled 54,000.00
$973,300,00
396,000.00
First Mortgage Leasehold 6^4% serial gold bonds of Fox
Philadelphia Bldg., Inc., guaranteed by Fox Film Corp.,
maturing serially, June 1, 1926 to June 1, 1945 1,800,000.00
Other Mortgages
Reserve for Federal Income Ta.x to Nov. 28, 1925
3,169,300.00
470,531.68
225,306,62
Total Lia-bihties $ 6,650,785,75
Capital Stock :
Consisting 400,000 shares Class A, no par value (900,000 shares au-
thnri^ed). and 100,000 shares Class B, no par value (authorized and
issued) 7,600,000.00
Surplus, as per annexed account 12,404,438.71
$26,655,224.46
CONSOLIDATED STATEMENT
Surplus, Dec. 27, 1924 $10,766,904,67
ProHts, Dec. 27, 1924 to Nov. 28, 1925, before providing for income
taxes $2,752,547.78
Deduct : provision for taxes 225,306.62
$2,527,241.16
Deduct :
Expenses of issuing Fox Phila. Bldg. Inc. bonds $78,775.02
Expense of new stock issue 60,932.10
Dividends 750,000,00
$13,29?„145.83
889,707.12
Surplus Nov. 28, 1025 $12,404,438.71
Daab Succeeds Rothstein
Hy Daab, at present handling F. B.
O. publicity at the studio, will assume
charge of national publicity and ad-
vertising in the home office, succeed-
ing Nat Rothstein who had joined
Universal. Daab arrives next Wed-
nesday.
Fox Signs Gladys McConnell
Hollywood — Fox has placed Gladys
McConnell under contract.
Rights to Wills-Lenglen Match
An Associated Press dispatch from
Cannes, France, reports that the rights
to film the match between Helen
Wills and Suzanne Lenglen has been
sold to an American producer for
over $100,000.
in evidence, urauiger ana \->. a.
Remy, Southern district manager for
Fox, first approached Hoblitzelle
with the idea of making a long-term
contract.
2 P. D. G. Stars
^Continued from Page 1)
struction of a stage 300 by 150 feet at the
De Mille studio.
"At the Metropolitan studio, work will
be continued to increase stage 4 from 100 by
143 to 280 by 140. A new motor generator
set is to be installed and our woodworking
lacilities will be nearly doubled,
"Marie Prevost, just aimounced, is but
one of the three new stars who will be of-
fered upon the P. D. C. program for the
first time.
"At the De Mille studio three big specials
will be made in addition to Mr. De Mille's
own large production.
"Cliarles and Al Christie will give us two
of their laughmakers, the first of which will
be the hilarious New York success, 'The Ner-
vous Wreck.'
"Mr. De Mille is now completing the
cuttmg of 'The Volga Boatman,' and im-
mediately thereafter will leave for New York
to complete the signing of the papers cover-
ing the 1926 program, details of which have
been arranged here with myself and Frank
Wilson, president of the Motion Picture
Capital Corp.
"Next May we are contemplating a big
national convention of our sales force, headed
by John C. Flinn, vice-president and general
manager. It is more than possible that the
convention will be- held in Los Angeles the
first lime in our history.
F. B. I. Seeks Quota
(.Continued from Page 1)
quota scheme the F. B. I. would
eventually suggest its own to the
Government.
It is significant that Sir Philip
Cunliffe-Lester, president of the
Board of Trade, is only mildly in-
terested in the proposal. His pres-
ent attitude contrasts rather broadly
with his rather pronounced quota
leaning of a short time back. The
trade's rejection is held to be respon-
sible.
The F. B. I. plan would require
every exhibitor to show one foot of
British film for every eight feet of
foreign. The ratio is increased to
three feet of British to five feet of
foreign after two years.
To Build Studios
(.Continued from Page 1)
placed at 3,000,000 ft. per week. Un-
der a separate arrangement, all of
Lee-Bradlord's printing will be han-
dled by Rex Hedwig.
Present plans call for the construc-
tion of a studio beginning July 1.
There .is considerable acreage around
the Gaumont property which is avail-
able for building purposes. Simultan-
eously with this acquisition William
K. Hedwig announces the association
of A. G. Steen, of A. G. Steen, Inc.
and Sensitized Films, Inc., with Rex
Hedwig.
J. A. Kent, vice-president of Rex
Hedwig is seriously ill. Steen has
just recovered from a long siege of
sickness.
Fox Going Ahead
(Continued from Page 1)
Washington and the Midway theater
building on Grand Blvd.
The theater will be the largest in
St. Louis, surpassing by lOOO seats
the St. Louis Theater, now the larg-
est and the Ambassador, being erect-
ed bv Skouras Bros.
Renown Handling Plastic Film
Renown Exchange is releasing
"Girls of Illusions," a Burkhard
Plastic Film.
10
THE
-<^^
DAILY
Wednesday, February
Siandard Contract
Agreement, made in cate this
day of 19
between
a' corporation (heriiiafter called "the Dis-
tributor"), party of the first part, and
an exhibitor operating the
Theater, No. Street,
City, State
(hereinafter called "the Exhibitor"), party
of the second part,
WITNESSETH:
The parties hereto agree as follows :
Warranty As to Form
FIRST: The Distributor warrants that
there is contained herein all of the numbered
Articles of the "Standard Exhibition Con-
tract" filed with the Motion Picture Pro-
ducers & Distributors of America, Inc.,
identified by the signature of its President
on the 1st day of March, 1926. Articles
hereof are in
addition thereto.
License
SECOND : The Distributor hereby grants
to the Exhibitor, and the latter accepts, a
license under the respective copyrights of
the several photoplays designated and de-
scribed, in the schedule herein, subject to
the terms and conditions hereinafter stated
to exhibit (during the year commencing with
the date fixed or determined as hereinafter
provided for the exhibition in the above named
theater of the first photoplay deliverable
hereunder) each of such photoplays at the
said theater only, for the number of_ suc-
cessive days in the said schedule specified.
Such license shall be specifically for the
exhibition of such photoplays at said theater
on the exhibition date or dates specified in
said schedule or determined as hereinafter
provided and for no other purpose.
Time and Place of Exhibition
THIRD : The Exhibitor agrees to exhibit
said photoplays but only at the theater above
specified on the said date or dates and will
not allow any positive print thereof to leave
the Exhibitor's possession during the period
specified for the exhibition thereof by the
Exhibitor, nor exhibit or permit the exhibi-
tion of any such positive print at any other
time or place than those herein specified or
determined as herein provided.
Payment of Fixed Sums
FOURTH : The Exhibitor agrees to pay
for such license as to each of such photo-
plays the fixed sums herein specified at least
three (3) days in advance of the date of
shipment from the Distributor's exchange
or from the last previous Exhibitor of the
positive print thereof.
Percentage Bookings
FIFTH : If this contract calls for pay-
ment or any part thereof computed upon the
Exhibitor's gross receipts the Exhibitor shall
furnish to the Distributor daily a correct
itemized statement of the gross receipts of
said theater for admission thereto upon the
exhibition date or dates of each photoplay
for which payment is so required to be made.
Should the Distributor so requiire, such
itemized statements shall be made upon forms
furnished by the Distributor.
The Distributor shall have access during
the period of exhibition of each such photo-
play and for a period of sixty (60) days
after the receipt by the Distributor of the
final box office statement, for the purpose
of inspection, to the box office and to all
books and records relating to the Exhibitor's
box office receipts during the period of ex-
hibition of each such photoplay.
Payments or any part thereof computed
upon the Exhibitor's box office receipts shall
be made daily during the exhibition of the
print of each photoplay for which payment
is so required to be made.
Payment on Account
SIXTH: Pajmient, if any, made upon the
execution hereof by the Exhibitor shall be
deemed payment on account of the sums last
payable hereunder.
Protection and Run
SEVENTH: During the life of this con-
tract the Distributor agrees not to author-
ize or license the exhibition of any such
photoplays in violation of the run or pro-
tection period, if any, in the schedule speci-
fied. Unless otherwise provided herein such
protection period shall be computed from the
first date of exhibition of each photoplay
as fixed herein.
Delivery of Prints
EIGHTH : The Distributor agrees to de-
liver to the Exhibitor during the period speci-
fied in Article Second hereof a positive print
Text of Standard ^Exhibition jContr act
A number of entirely new clauses have been inserted
in the uniform contract which now bears the name of
the Standard Distribution Contract.
These clauses and other new phrases or series of
phrases appear in the text in boldface type.
of each of such photoplays in time for exhi-
bition at the said theater on the dates speci-
fied or on the dates determined as herein
provided. Delivery of such positive prints
by the Distributor to the Exhibitor at the
Distributor's K.xchange or to a common car-
rier or to the United States postal authori-
ties for mailing or to any agent of the Ex-
hibitor shall be deemed delivery by the Dis-
tributor to the E.xhibitor hereunder.
Selection or Designation of Play Dates
NINTH : The exhibition date or dates
of each of the photoplays unless definitely
specified in the said Schedule or otherwise
agreed upon shall be determined as follows :
(a) The Distributor shall mail the Exhibi-
tor at least fifteen (15) days' notice in writing
of the date upon which each photoplay will
be available for exhibition by the Exhibitor
consiiStent with prior "runs' and/or "pro-
tection" heretofore or hereafter granted to
other Exhibitors.
(b) Within fourteen (14) days after the
mailing of such notice the Exhibitor shall
select the exhibition date or dates within the
four (4) weeks' period commencing writh
such Qate of availability by giving written
notice to the Distributors of the date or dates
so selected.
If the exhibition date or dates so selected
by the Exhibitor are not available to the
Exhibitor then the exhibition date or dates
shall be designated as follows :
1. If other dates within said four (4)
weeks' period shall be available the Exhibitor
shall immediately select from such other
available dates another date or other dates
failing which the Distributor shall designate
the date or dates by mailing two (2) weeks'
notice thereof to the Exhibitor, but such date
or dates so designated shall not be fixed earlier
than two (2) nor later than six (6) weeks
from the exhibition date first selected by the
Exhibitor;
2. If no other date or dates within said
four (4) weeks' period shall be available
(after the Exhibitor's written request there-
for) the Exhibitor shall designate the date or
dates by immediately giving written notice
thereof to the Distributor but such date or
dates £0 designated shall not be fixed earlier
than two (2) nor later than six (6) weeks
from the last day of the said four (4) weeks'
period. If the Exhibitor fails to so immed-
iately designate such date or dates as pro-
vided in this paragraph (2) the Distributor
shall designate the date or dates within the
period last specified by mailing to the Ex-
hibitor two (2) weeks' notice of such date
or dates.
(c) If the Exhibitor fails to make such
selection within fourteen (14) days after the
mailing of such notice of availability then
(1) the distributor may at any time there-
after designate the exhibition date or dates
(no such date to be prior to the initial date
of availability) by mailing notice thereof to
the Exhibitor at least Jourteen (14) days
before the first exhibition date so designated;
(2) provided that the Distributor shall have
then entered into a contract with any other
Exhibitor in which contract is specified a
"run" of any of the photoplays prior in point
of time and immediately preceding the "run"
(specified in the Schedule) granted the Ex-
hibitor and provided further that such photo-
play shall have been exhibited by such other
Exhibitor the Distributor shall in the man-
ner specified in Sub-division 1 of this Para-
graph (c) designate the exhibition date or
dates of such photoplay within the period of
forty-five (45) days commencing with the
date of availability specified in the notice
provided for in paragraph (a) of this Article.
(d) In case the exhibition date or dates
of any of the photoplays shall be designated
by the Distributor pursuant to paragraph
A-»;^i» th. "-'-^o'ati De Sect
Suite 908, Times
of the phfttoplays selected by the Exhibitor
(if available) or designated as above pro-
vided or otherwise agreed upon between, the
Distributor and the Exhibitor shall be for
all purposas the exhibition date or dates of
such photoplay as though definitely specified
in the said Schedule.
(f) In case this contract embraces a series
of feature photoplays, five reels or more in
length, ana featuring a particular star or
director, the Exhibitor shall not be required
hereunder to exhibit more than one photo-
play of such series every five (5) weeks.
Return of Prints
TENTH : The Exhibitor agrees to return
each positive print received by the Exhibitor
hereunder, with the reels and containers
turiiished therewith, to the exchange of the
Distributor from which the Exhibitor is served
or as otlierwise directed by the Distributor
immediately alter the last exhibition of such
positive print licensed hereunder, in the same
condition as when received by the Exhibitor,
reasonable wear and tear due to the proper
use thereof excepted. The Exhibitor agrees
to pay ail costs ot transportation of such
positive prints, reels and containers from the
Distributor's exchange or the last previous
exhibitor having possession ot any such posi-
tive print (as the case may be) and return
to the Distributor's exchange; or if directed
by the Distributor, to ship such positive
prints elsewhere than to the Distributor's
cxohange transportation charges collect. It
is agreed that the delivery of a positive
print properly directed and packed in the
container furnished by the Distributor there-
for, to a carrier designated or used by the
Distributor and proper receipt therefor ob-
tained by the Exhibitor, shall constitute the
return of such positive print by the Ex-
hibitor.
If the Exhibitor fails to or delays the re-
turn of any positive print to the Distributor
or fails to forward or delays forwarding
(as directed by the Distributor) any such
print to any other Exhibitor the Exhibitor
agrees in addition to paying the Distributor
the damage, if any, so caused the Distributor
to pay to such other Exhibitor the damage,
if any, so caused such other Exhibitor as
shad be determined by Arbitration as pro-
vided for in Article Twenireth hereof. In case
the Exhibitor shall be damaged by reason
of the failure or delay of any other Exhibitor
in returning any print to the Distributor or
in forwarding (as directed by the Distributor)
any such print to the Exhibitor the Exhibitor
agrees to assert such claim for damages only
against such other Exhibitor and that such
claim and the damage, if any, shall be de-
teimined by Arbitration provided for as
aforesaid.
Loss and Damage to Prints
ELEVENTH: The Exhibitor shall pay
to the Distributor the sum of four (4) cents
for each linear foot of any positive print
lost, stolen or destroyed or injured in any
way in the interval between the delivery
thereof by the Distributor and the return
thereof by the Exhibitor in full settlement
of all claims for such loss, theft, destruction
or injury. If any such positive print or any
part thereof is colored, then for any such
print or part thereof the Exhibitor shall pay
to the Distributor the laboratory cost thereof
instead of four (4) cents per linear foot.
(Laboratory invoice for such colored print
or part thereof shall be conclusive of such
laboratory cost upon the parties hereto).
Such payment, however, shall not transfer
title to or any interest in such positive
prints to the Exhibitor or any other party,
nor release the Exhibitor from liability aris-
ing out of any breach of this agreement.
The Distributor shall repay or credit to the
Exhibitor any sums paid by the latter for
lost or stolen prints, excepting new reels,
upon their return to the Distributor within
sixty (60) days after the date when the same
should have been returned hereunder. The
Exhibitor shall immediately notify the Dis-
tributor's exchange by telegram of the loss,
theft or destruction of or damage or injury
Vfxd
to any positive print. If any pti
received from the Exhibitor by 1 1
tor or any subsequent Exhibitor I
aged or partially destroyed condi:
be deemed to have been so dami
stroyed by the Exhibitor unless I
on the day of receipt of such prir,!
to the second public showing tt I
have telegraphed the Distributor'!
that such print was received by I
damaged or partially destroyed f
and setting forth fully the natul
damage and the amount of foota, f
aged or destroyed.
Titles of Photoplays: ReisI
TWELFTH : The Distributor iH:
right to change the title of any of H;: i: 1
plays specified in the said schedulH. itdl
not substitute any other photopliH jsif
without the consent of the ExhiT
warrants that none of such phot I
reissues from old negatives or are!
lives renamed excepting those spec|
forth as such in the said schedule.
Assignment and Sale of Thl
THIRTEENTH: The contractl
be assigned by either party withou;taaiS|
ten acceptance of the assignee and'Htij tJ
ten consent of the other party; ■^jid
that if the Exhibitor sells or dispcH, jj
interest in the theater above sp(H|ti|
may assign this contract to the
of such interest without the writtel
of the Distributor and such assignil
become effective upon the written il
thereof by the assignee, such a:
however, not to relieve the Exhibi
liability hereunder, unless the I y
consents in writing to release the i
trora such liability.
Exhibition and Advertising
FOURTEENTH: The ExhibitJ
to run photoplays as delivered w»|
teration, except with the written J
graphic approval of the Distributoil
to requirements of competent publidi
ties necessitating any change. Thi|
tor also agrees to advertise and
each photoplay as a "
In all newspaper advertising and pull
lating to said photoplays issued by f
hibitor, the Exhibitor shall adher«j
form of announcement contained inl
vertising matter issued by the Distil
All advertising accessories used!
Exhibitor in connection with the (|
of said photoplays must be leased
through the Distributor and must-l
sold, leased or given away by the B^
Unless this contract expressly
for the "first run" in the City or TowJ
in the theater hereinabove specified is)|
the Exhibitor agrees not to advertisii
the phtoplays herein provided for b^
of lithographs, slides, trailers, lobby
newspaper announcements, advertiil
otherwise prior to, and until after t|
pletion of, the exhibition of such pi
by any other Exhibitor having the :l
the "finst run" thereof in said City a|
The Distributor shall not in any
liable for any breach of the provision]
immediately preceding paragraph contl
any other Standard Exhibition Contrsl
any other Exhibitor.
Warranty As to Advertisii
FIFTEENTH: The Distributor v
that the photopays herein provided ;
not contain any advertising matter foil
compensation is received.
Taxes
SIXTEENTH: The Exhibitor ag
pay to the Distributor upon demand a
fee or other like charge now and/O
after imposed or based upon the i
and/or the exhibition of positive pr
the photoplays and/or upon the sums
under this contract by the Exhibitor
Distributor. If under any statute 0
nance any such tax, fee or other like
is or shall be payable or paid by tl
tributor and the exact amount payabli
under by the Exhibitor is not therd
nitely fixed or cannot be exactly dete
then the Exhibitor agrees to pay sue
of any such tax, fee or othei
charge, paid or payable by the Dist
as shall be fixed in the manner dete
by the then President of the ArWI
Society of America.
Minimum Admicsion Charge
SEVENTEENTH: The exhibitor
and agrees that during the period Ol
of the photoplays herein provided for
be exhibited in said theater the Ex
hi
Feb,
'OiariJ
February 10, 1926
THE
-e&ank
DAILV
11
•""" IJUlJ
' Ike!
'Illy J
1 scidl,
lilt of
•<■ conli
rty.iU
S'fnet
tr pj,
iliove
< lot!
Ike
id;
: wrild
SliCt
for admission to said theater in
ission fee which shall not be less
ents, unless a greater minimum
:harge is herein elsewhere speci-
each exhibition; and that such
shall not be exhibited unless such
:ee is charged.
n or Prevention of Performance
ENTH : In case the Exhibitor
layed in or prevented from the
e of this Contract writh respect
the photoplays herein specified by
censor rulings, the elements, acci-
es, fire, insurrection, acts of God,
enemy, public calamity or order
urt of competent jurisdiction, then
or failure of preformance with
such photoplay shall be excused
ims or causes of action for dam-
or arising therefrom, are hereby
aived by the Distributor. In any
, the time of the Exhibitor to per-
Contract with respect to any such
shall be extended for a period equal
le of such delay, unless perform-
of because of the happening of any
or contingency is rendered impos-
fhich case performance by the Ex-
th respect to any such photoplay
waived. The resumption of per-
by the Exhibitor shall begin
after the removal or abatement of
gencies or causes of such disability
" lion of performance, provided, that
,1^^ ;lay and/or prevention of perform-
ed as aforesaid, shall continue for
uj|Bof three (3) months either party
, fi ly cancel this contract, but only
* * ',. »_ „„„u „u«» — 1,,. .u. •„_
Itastii
dverts
EiJi
iterej
»rii
lisiiili
:iit pt
i?t-
Be
:ct to any such photoplay the ex-
ereunder of which has been .so de-
prevented, by sending within ten
after the expiration of such three
is' period to the other party notice
to such effect.
the Distributor shall be delayed in
ited fqom the performance of this
with respect to any of the photo-
ein specified by reason of the ele-
:cidents, strikes, fire, insurrection,
od, the pubic enemy, public calam-
t orders, censor rulings, delays of
ion carrier, delays in production or
the producers of any of such photo-
make or deliver them to the Dis-
Itt Bflor of any star or other performer
r therein in time for delivery, as
ovided, or the failure or delay of
Exhibitor in returning any positive
the Distributor or in forwarding
ive print to a subsequent Exhibitor,
h delay in or prevention of perfor-
prs^llPiall be excused and all claims or
action for damages therefor or aris-
cfrom are hereby expressly waived
idvffl Sxhibitor
In any such event, the
the Distributor to perform this con-
th respect to any such photoplay
extended for a period equal to the
such delay, unless performance be-
the happening of any such cause or
'S il^tcy is rendered impossible, in which
formance by the Distributor with
any such photoplay shall be waived,
[imption of performance by the Dis-
shall begin promptly after the re-
|r abatement of the contingencies or
such disability or prevention of per-
and the Distributor shall deliver to
ibitor any such photoplay at the
■ available date thereafter, and such
I in any such case shall be the same
effect as though delivery took place
lie period herein above limited and the
Ir agrees to accept, pay for and ex-
ly such photoplay at any such later
fursuant to the terms hereof, provided,
such delay and/or prevention of per-
le, caused as aforesaid, shall continue
|riod of three (3) months either party
ay cancel this contract, but only
bpect to any such photoplay the de-
nereunder of which has been so de-
Ir prevented, by sending within ten
\y^ after the expiration of such three
Jths' period to the other party notice
to such effect.
Waiver
ETEENTH : The waiver by either
f any breach or default by the other
hall not be construed as a waiver of
er or subsequent breach or default by
her party.
Arbitration
!NTIETH: The parties hereto agree
fore either of them shall resort to any
to determine, enforce or protect the
ights of either hereunder, each shall
to the Board of Arbitration (estab-
or constituted pursuant to rules and
regulations now in file in the office of the
Motion Picture Producers and Distributors
of America, Inc., bearing date March 1st,
1926. and identified by the signature of its
President, a copy of which will be furnished
to the Exhibitor upon request) in the city
wherein is situated the branch office of the
Distributor from which the Exhibitor is
served or if there be no such Board of Arbi-
tration in such city then to the Board of
Arbitration in the city nearest thereto (un-
less the parties hereto agree in writing that
such submission shall be made to a Board
of Arbitration located in another specified
city), all claims and controversies arising
hereunder for determination pursuant to the
rules of procedure and practice adopted by
such Board of Arbitration.
The parties hereto further agree to abide
by and forthwith comply with any decision
and award of such Board of Arbitration
in any such arbitration proceeding, and
agree and consent that any such decision or
award shall be enforceable in or by any
court of competent jurisdiction pursuant to
the laws of such jurisdiction now or here-
after in force ; and each party hereto hereby
waives tlie right of trial by jury upon any
issue arising under this contract, and agrees
to accept as conclusive the findings of fact
made by any such Board of Arbitration, and
consents to the introduction of such findings
in evidence in any judicial proceeding.
In tlie event that the Exhibitor sliall fail
or refuse to consent to submit to arbitra-
tion any claim or controversy arising under
this or any other film service contract pro-
viding for arbitration which the Exhibitor
may have witi: this or any other Distributor
or to abide by and forthwith comply with
any decision or award of such Board of
Arbitration upon any such claim or con-
ti'oversy so submitted, or if the Exhibitor
shall be found by such Board of Arbitration
in any sucli arbitration proceeding to have
been guilty of such a breach of contract
as shall in the opinion of such Board of
Arbitration justify tiiis or any other Dis-
tributor in requiring security in dealings with
tlie E.xhibitor, the Distributor may, at its
option, demand, for its protection and as
security for the performance by the E.xhibitor
of tliis and all other existing contracts
between the parties hereto, payment by the
Exhibitor of an additional sum not exceed-
ing $500 under each existing contract, such
sum to be retained by the Distributor until
the complete performance of all such con-
tracts and then applied, at the option of
the Distributor, against any sums finally due
or against any damages determined by said
Hoard of Arbitration to be due to the Dis-
tributor, the balance, if any, to be returned
to tlie Exhibitor; and in the event of the
E.xhibitor's failure to pay such additional
sum within seven days after demand, the
Distributor may by written notice to the
Exhibitor suspend service hereunder until said
sum shall be paid and/or terminate this
contract.
In the event that the Distributor shall fail
or refuse to consent to the submission to
arbitration of any claim or controversy aris-
ing under this or any other film servic*
contract providing for arbitration which the
Distributor may have with the Exhibitor, or
to abide by and forthwith comply with any
decision or award of such Board of Arbitra-
tion upon any such claim or controversy so
submitted, or if the Distributor shall be
found by such Board of Arbitration in any
such arbitration proceeding to have been
guilty of such a breach of contract as shall
in the opinion of such Board of Arbitration
justify the Exhibitor in refusing to deal with
the Distributor, the Exhibitor may terminate
this and any other existing contract between
the Exhibitor and the Distributor by mail-
ing notice by registered mail within two
(2) weeks after such failure, refusal or find-
ing and in addition the Distributor shall not
be entitled to redress from such Board of
Arbitration upon any claim or claims against
any Exhibitor until the Distributor shall have
complied with such decision, and in the
meanwhile the provisions of the first para-
graph of this Article Twentieth shall not
apply to any such claim or claims.
Any such termination by either party, how-
ever, shall be without prejudice to any other
right or remedy which the party so ter-
minating may have by reason of any such
breach of contract by the other party.
The provisions of this contract relating
to arbitration shall be construed according
to the law of the State of New York.
Representations
TWENTY-FIRST: No promises or r^ep-
resentations have been made by either party
to the other except as set forth herein.
Acceptance of Application
TWENTY-SECOND: This instrument
shall be deemed an application for a license
under copyright only and shall not become
binding until accepted in writing without
alteration or change by an oiificer of or any
person duly authorized by the Distributor and
notice of acceptance sent to the Exhibitoi
as herein provided. The deposit by the Dis-
tributor of any check or other considera-
tion given by the Exhibitor at the time of
application as payment on account of any
sums payable hereunder shall not be deemed
an acceptance hereof by the Distributor.
Unless notice of acceptance of this ap-
plication by the Distributor is sent to the
Exhibitor by mail or telegraph within the
number of days after the date thereof here-
inafter specified immediately following the
name of the city wherein is situated the
branch office of the Distributor from which
the Exhibitor is served, said application shall
be deemed withdrawn and the Distributor
shall forthwith return any sums paid on ac-
count thereof by the Exhibitor. Albany, 10;
Atlanta, 15; Boston, 10; Buffalo, 10; Char-
leston, 15; Charlotte, 15; Chicago, 15; Cin-
cinnati, 15; Cleveland, 15; Dallas, 20; Den-
ver, 20; Des Moines, 15; Detroit, 15;
El Paso, 25; Indianapolis, IS; Jacksonville,
15; Kansas City, 15; Los Angeles, 25; Little
Rock, 15; Louisville, IS; Memphis, 15; Mil-
waukee, 15; Northern New Jersey, 7; Min-
neapolis, 20; Butte, 30; New Haven, 10;
New Orleans, 15; New York City, 7; Ok-
lahoma City, 20; Omaha, 15; Peoria, 15;
Philadelphia, 10; Pittsburgh, 10; Portland,
Ore., 30; St. Louis, 15; Salt Lake City,
20; San Francisco, 20; iSeattle, 20; Washing-
ton, D. C, 10.
A copy of this application,, signed by the
Exhibitor shall be left with the Exhibitor
at the time of signing, and in the event of
acceptance thereof as above provided a dup-
licate copy, signed by the Distributor, shall
be forwarded to the Exhibitor.
SCHEDULE
In the schedule there shall be provided
space in which shall be specified either the
title of each photoplay, or the name of the
star, director or author thereof or the brand
by which such photoplays are known.
The schedule shall also contain the words
"Protection Period" and word "Run'' vnth
space to specify the protection period or run,
if any, agreed upon.
♦Cancellation
*OPTIONAL CANCELLATION
CLAUSE: If this contract designates cer-
tain photoplays by title, it shall be non-
cancellable as to such photoplays. If it
embraces a series of photoplays not desig-
nated by title it may be cancelled as to such
series by either party after two photo-
plays of such series have been played
and paid for, by notice in writing to the
other party after playing the second of said
photoplays, such cancellation to take effect
after ( )
additional photoplays shall have been ex-
hibited and paid for.
*It is optional with Distributors to incor-
porate or omit this clause from their Standard
Exhibition Contract.
DIRECTIONS TO SALESMEN: While
you have every right ot trade among pro-
spective customers to obtain the best offer
possible for your product, after you have
selected a particular exhibitor whose ofier
you believe to be the best obtainable and
take a written application from such ex-
hibitor, you are hereby directed to forward
the application to the office of your com-
pany and make no further effort to sell the
same service to any other exhibitor directly
competing with such exhibitor until the
application has been duly rejected or accepted
or withdrawn in accordance with its terms.
Chamberlain to Expand
Pottsville, Pa. — Chamberlain
Amusement Enterprises will erect a
theater here seating 2800. Prop-
ertv has acquired in the business dis-
trict for $395,000. The house will be
the largest in the Chamberlain string
and will include a hotel, office and a
200 car garage. The Chamberlain
Enterprises contemplate other houses
throughout Pennsylvania.
Form Holding Unit
San Francisco — The Granada Real-
ty Co., a holding corporation which
will operate the Granada theater and
other realty at Market and Jones St.
recently purchased by Famous Play-
ers, has been formed. The company
is capitalized at $3,000,000, and was
organized by Attorneys Nat Schmulo-
witz and Gavin McNab.
Shorewood to Have Another
Milwaukee — Shorewood, exclusive
Milwaukee suburb, which refused to
allow a theater within its confines
but withdrew in the face of bitter
opposition a year ago, will now al-
low a second to go up. The North
Shore Investment Ass'n. will build
the new house, to cost $135,000 and
seat 500. The former theater cost
$250,000.
Jenkins 111
Samuel A. Jenkins, publicity mana-
ger for Grosset and Dunlap, book
publishers, who have arranged many
exploitation tie-ups with distributors,
is at St. Luke's, because of a minor
operation.
Next Week on Broadway
"Three Faces East" opens at the
Rialto on Sunday. The Rivoli will
have "Dancing Mothers" as the fea-
ture, while the Strand will play
"Partners Again with Potash and
Perlmutter."
Michigan Theater Man a Suicide
Fenton, Mich. — Marc Peck, local
exhibitor, is dead in a Flint hospital,
a suicide. He had been in ill health
for some time.
Brooklyn M.P.T.O. Dance Tomorrow
The M.P.T.O. of Brooklyn will
hold its annual dinner-dance at the
Bossert Hotel tonight.
Hines Going South Feb 15th
Johnny Hines and his "Brown
Derby" company leave for Miami on
Feb. 15.
Five-Year Contract
(Continued from Page 1)
product for five years, beginning with
next season's releases.
This means that the Hoblitzelle cir-
cuit will play every feature, comedy,
Variety and news reel released by
Fox; until 1931.
Last October, when active theater
movements all over the country were
in evidence, Graniger and L. B.
Remy, Southern district manager for
Fox, first approached Hoblitzelle
with the idea of making a long-term
contract.
Joseph C. Reichenbach has been ap-
pointed Eastern representative for
Joe Reichenbach Represents Sanford
Sanford Prod.
Washington M.P.T.O. Meets
Seattle— The M.P.T.O. of Wash-
ington held a get-together luncheon
yesterday at the Calhoun Hotel.
Eileen Percy Returns
Eileen Percy has returned to the
Coast, having completed work in
"Self Defense."
Dillon to Direct Glyn Story
Hollywood — John Francis Dillon
will direct "Love's Blindness" for
M.-G.-M.
COLLEEN MOORE IN iRENL
HAS SENSATIONAL TRY-OU
{By Wire to Film Daily)
H
MAMARONECK, WED. FEB. 10, (12:20 a. m.)- Applause
Colleen Moore has just ended after the most enthusiastic |i
view in the industry's history. The capacity audience at m
Playhouse clamored to see the picture again and many refu"
to leave the theatre until the last two reels containing
fashion-parade in colors had been re-screened. Disinterest
film-men present rate the comedy, drama and style-revue at lOi
each at the box-office, and the combination of the three grij
shows in one makes ^^Irene'^ the year's surest hit.
Thanks
First National thani
Film Daily for holdiii
its presses to recein
news of the "Irent
premier at Maman
neck; and while accef
ing full responsibilii
for any delay in tl
delivery of Film Dai
to its readers, Fir
National believes thsi
news of an event s
important to exhib
tors is well worth wai
ing for!
iTHE
brAdstreet
FILMDOM
Authority
Thursday, February 11, 1926
Price 5 Cents
'jDEALS
''fill By DANNY
\np{ Y all along the line. Fox
Spioblitzelle. For his big
JCgi tring. (Great move.
lit il' S^'^^ the folks in Fa-
tJlsmething to think about.
;( there has been a lot of
' gC a deal between Famous
cilitzelle. And the Fox
mans a lot.)
)ing into Texas. Big houses
T large cities. Which will
life interest in the South. Fox
ver Minneapolis, St. Paul
points where Finkelstein &
ritrol. Also going into St.
kiniversal gets a Broadway
! alk of Fox also breaking in
^\aivay.
ofnatter which way you turn.
of more and more deals.
ity of the larger concerns
Mljf ts. Which kept the excite-
iti fever pitch a few months
recto seems to have cooled down
I lit don't think that the move-
"^^$ ver. Far from it. Incident-
jmi lis regard, keep your eye on
Cist. Something big likely to
JCCiP from those quarters in the
,, ire.
>''" Sales Policies
[AiieDf the more important men.
g- companies. Discussing at
D; e idea of getting away from
J., ooking for next season.
fit ties are that their ideas will
(.Continued on Page 2)
s ;i
[][ ') Produce "Boadicea"
icn — Stoll will produce the
111 c| Queen Boadicea on a lavish
lany of the exteriors will be
Italy.
New Chain Active
Latest Mid-West Combine Busy —
Not Acting for New York In-
terests, As Reported
Sedalia, Mo. — American Theaters
Co., formed to acquire a chain of 25
theaters throughout Kansas and Mis-
souri, has negotiations under way for
two theaters in Moberly. One is to
be built at a cost of $150,000 seating
1,000, by George Sparks, Jr. 'The
other is the Grand and is now in
operation.
Jack F. Truit, manager of Ameri-
can Theaters, denies a report current
here that Universal is interested in
the transactions, declaring that
"neither the Universal Film Co. or
any other company has anything to
do with these theaters."
Blame the Public
Industry Giving the Masses What
They Want, Terry Ramsaye Tells
Nat'l M. P. Conference
Chicago — Canon CTiase and others
interested in a complete reformation
of the industry, launched their sec-
ond National M. P. Conference here
yesterday.
Terry Ramsaye, author of "A Mil-
lion and One Nights — The, History
of the Motion Picture," delivered an
address last night in which he told
the assemblage a thing or two that
made them smart. He maintained the
"movies" are and always will be just
whdt the American public wants them
to be. He said:
New Theaters
New and interesting develop-
ments in the theater construc-
tion field will be found on page
8.
To Advance Peace Cause
The fact that closer cooperation
may result between the M. P. T. O.
A. and the Allied group because of
the mutuality of interests in the
proper functioning of the uniform
contract, will not alter Joseph M.
Seider's plan to send E. Thornton
Kelly as a special emissary to visit
states comprising the Allied group in
order to bring about a greater meas-
ure of harmony.
>'>in, Jackman, Doane Arrive
fcGowan, Fred Jackman and
Doane, all of Hal Roach
rive in town from the Coast
p to Make Three in London
n — It is reported here that
1 Allen, who has been signed
T mbia in New York, will make
his five pictures in London.
a isr Series of Scientific Shorts
• Fleischer, president of Red
preparing a series of scien-
ilar short reels which will be
next season.
1 Hx Organizes in Missouri
n^on City, Mo.— The Publix
Corp. has been chartered
ih a nominal capital of $500.
(Continued on Page 9)
"Lab" War in U. K.
Price Cutting Goes on Merrily—
Ralph Pugh Almost Ready to
Start Production
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — There is a small war pro-
ceeding at the present moment among
film printing concerns and prices have
been cut to pieces. Three companies
are printing at prices less than a pen-
ny, one of them being one penny less
ten per cent, another one penny, less
seven-and-a-half per cent and still an-
other less five per cent. How any of
them make a living at these prices is
beyond one's comprehension when it
is remembered that the price for Ko-
(Continued on Page 9)
Bebe Daniels Here
Bebe Daniels is due here today
from the Coast. In the party are
Monte Brice and Tom Gibson, com-
edv constructors attached to her
unit.
Split Costs on Two Films
B e r 1 i n — Ufa is to start two
pictures at once, the cost to be met
in the following manner: Ufa to
supply 50 per cent and Famous and
M.-G.-M. 50 per cent combined. Ufa
will handle sales in Germany; the
rest of the world wilt be sold by the
American companies.
B. & K. Dickering in Danville
Danville, 111. — Negotiations are
understood to be close to consumma-
tion, whereby Balaban & Katz will
take over the Palace and Fischer
here from the Home Theater Co.
Loew in Texas
Theaters in Houston, Dallas and San
Antonio Mark Entrance in State
— Work Started in Houston
The Loew chain will be augmented
by three new theaters in Texas, a
new field for that organization. The
first, already started in Houston, will
be a theater seating 3,000 and a ten-
story office building. The others, in
Dallas and San Antonio, will prob-
ably be built along the same lines.
Property in Houston was acquired
through Jesse Jones, representing
the Houston Properties Corp.
. Two More Local Houses
It is understood that the 3,000 seat
theater and office building now be-
ing built on Sutphin Blvd., near Ja-
maica .A.ve., Jamaica, will be taken
over by the Loew circuit. The house
will be ready about May 1 and is
about two miles from Loew's Wil-
lard. Stern and Jaffer, interested with
Loew in the Gates, are also inter-
ested in this theater with Herman
Weingarten who built the Kameo,
Brooklyn.
The theater on Bedford Ave. and
(Continued on Page 9)
Frederick Films for Ideal
London — Harry Rowson declares
Pauline Frederick is making a series
of three pictures in New York for
Ideal. Will Nigh is to direct. One
subject will be "A Butterfly on the
Wheel."
Miss Frederick is now finishing
"The Nest" under the Excellent Pic-
tures brand. Sam Zierler is president.
Hamilton with Famous?
It is understood Sam Sax has
placed Lloyd Hamilton with Famous
for a series of two-reelers. 'Para-
mount is reported ready to carry out
its plan for a short subject depart-
ment.
Aliens in "Comeback?"
Montreal — What is regarded as a
"comeback" of the Aliens in Eastern
Canada occurred with the opening of
the new Amherst, at Amherst and
St. Catherine St., East. The Amherst,
built by the George Rabinovitch In-
vestment Corp., is under a long-term
lease to H. Allen, a member of the
Allen group which formerly oper-
ated and controlled a chain across
Canada.
Wehrenberg Acquires His Seventh
St. Louis — Fred Wehrenberg has
added the Red Wing, 4557 Virginia
Ave., to his chain of South St. Louis
houses. The Red Wing seats 600 and
formerly was operated by Sam Hor-
wich. Other houses operated by Weh-
renberg are the Cherokee, Melba,
New Michigan, Ivorv Lidel and Mar-
guerite. The latter three are closed.
Stanley, Camden, Opens Friday
Camden, N. J.— The Stanley, at
Broadway and Market St., newest in
the Stanley chain, opens tomorrow
night.
Play Bought by Columbia
Columbia has purchased "The Price
of Honor," stage play by James R.
Carey.
Universal-Mexican Unit Chartered
Dover, Del. — Incorporation papers
have been filed by the Universal
Pictures Corp. of Mexico, listing
capital of $10,000. The Corporation
Trust Co. of America, Wilmington,
acted as attorney.
Brooklyn M. P. T. O. Holds Dinner
The M. P. T. O. of Brooklyn held
a dinner-dance last evening at the
Hotel Bossert. Rudy Sanders, new
president, and other executives were
inducted into office.
\
fj^ES
DAILY
Thursday, Februarj
TiLXXXVNe.35 Thursday, Feb. 11, 1926 PriceSCints
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
X^ondon, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
Balaban & Katz Not quoted
Eastman Kodak ..UOli 109^ 110^ 600
Famous Players ..118;4 116 117% 5,800
Fam. Play. Pfd. . A21U 120J4 120J4 200
Film Inspection . . SVi 5% S'A 200
First National Not quoted
Fox Film "A" ... 78Ji 78J4 78^ 310
Fox Theaters "A". 30fi 29 J^ 30'A 2,500
International Projector Not quoted
Loew's. Inc 39^ 39 39Ji 1,000
Metro-Gold. Pfd. ..24 24 24 100
M. P. Cap. Corp... 19H 19'/2 19'A 1,100
Pathe Exch. "A".. 77H 75^ 75^ 700
Skouras Bros 49 49 49
Stan. Co. of Am Not quoted
Trans-Lux 12^ 12 12 1,300
Universal Pictures. . 40% 40^ 40% 200
Univ. Pict. Pfd Not quoted
Warner Brothers .. IS'A UVs 15;4 2.400
Warner Pictures .. 9Ji 9J4 9H 300
Solomon Joins Red Seal
Martin Solomon has joined Red
Seal's New York exchange to do spe-
cial work in this territory.
"Sea Beast" in Chicago Friday
Chicago — "The Sea Beast" opens
at the Orpheum tomorrow for an
indefinite run.
"The Auction Block" at the Capitol
"The Auction Block" opens at the
Capitol on Sunday.
Ceder Here
Ceder, director of "The
series for F. B. O.,
Will remain
Ralph
Fighting Heart"
is here from the Coast,
only a few days.
FOR. R.ENT
BELL- HOWELL
AKELEY CAMERAS
coit/i or loittiout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. n.y.c. j
B ryan t 3 95 1 /
DEALS
(Continued from Page 1)
get nowhere — that block booking will
be in effect as now. But there is a
lot of talk against the idea; and con-
siderablbe discussion of the desirabil-
ity of playing percentage — even in the
smaller houses — especially with
known attractions.
No doubt of the need and desirabil-
ity of percentage booking with known
attractions, or stars which have a
definite drawing power. But not prac-
ticable for pictures of all other types.
For the average program picture per-
centage playing is out of the ques-
tion. It cannot be done to satisfac-
tion. For the big ones, — well, that's
another story.
Early Selling
This coming season will probably
develop the earliest selling that the
trade has ever known. All of the
important companies will be out with
the proverbial "best ever" in the
Spring. A lot of pictures will be
booked up by June.
The "Peepul"
Terry Ramsaye hit the nail on the
head last night. Talking to the Canon
Chase crowd in Chicago. He pointed
out a never-to-be-forgotten fact — that
"nobody is for the motion picture but
the people." How right he is, is at-
tested by over 10 millions of folks
every day. If you annoy them.
About their pet diversion. You are
liable to get hurt. Bear this in mind,
you. Canon Chase, and your assoc-
iates.
Urges Ban on German Films Lifted
Ottawa — Col. John A. Cooper
president of the M. P. Dist. and
Exhibitors of Canada, while here the
other day said that it was time that
the Ontario Government raised its
ban on German-made pictures. On-
tario is the only province which for-
bids the showing of German films.
In "Borrowed Plumes" Stunt
Arrow is sending out to the trade
a half-dozen brightly colored plumes
on which appears a tag with the
wording "Feather Your Nestl 'In
Borrowed Plumes' A Bird of a Com-
edy."
Heisler Returns to the Coast
Stuart Heisler, editor of Samuel
Goldwyn Prod., has returned to Hol-
lywood after completing cutting of
"Partners Again — with Potash and
Perlmutter."
•Moana" Banned in Toronto
Toronto — The Board of Censors
has ruled that "Moana," cannot be
screened here.
iiiiiiiiiiiii^^
FEBRUARY 28th
amuuiiiiDiiiiiiiiJiiiiiiiiiiMiiHiiiinii
iiiiiiig]iiiiiDiiiiiiiiiiiiffliiiiniiiiiBiiiiiiiiii@
British National Formed Here
Albany — British National Pictures
were incorporated here yesterday list-
ing capital of $200,000.
J. D. Williams pointed out yester-
day that, despite the fact the above
company's papers called for its en-
trance in the theater field, British Na-
tional would not engage in exhibition.
It is an American ally of the parent
British company bearing the same
name.
Returns as "U" Theater Manager
Los Angeles — C. L. Theuerkauf is
back in the Universal fold. He was
forn.erly manager of the Universal
exchange here, and is now at the
Cameo as manager, a position he left
only a few weeks ago.
Coal Shortage Up-State
A number of up-state houses are
feeling the coal shortage. Three
houses in Troy are reported using
wood in their furnaces and com-
plaints are coming in from the smaller
towns of the scarcity and high prices
of coal.
La Marr Left Less Than $10,000
Los Angeles — According to a pe-
tition for letters of administration
filed by her father, W. W. Watson.
Barbara La Marr left an estate of
less than $10,000.
Swedish Star with Universal
Universal Pictures has signed a
five-year contract with the Enar Han-
son, stage and screen actor. He will
co-star with Laura La Plante in
"The Big Night."
Smith on Another Trip
K. J. Smith left last night on an-
other sales trip for Associated. He
will visit Philadelphia, Washington
and Richmond to close first-runs for
"The Skyrocket."
Baker to the Coast
C. Graham Baker, scenario writer,
has left for Hollywood on a vacation,
after which he expects to sign a long-
term contract.
STOCK SCENES
NEGATIVE AND POSITIVE
P R l_N T S
Stone film Library
"220 W. 42nd St. ROOM 303
Phone Wisconsin 3770
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PiaURE
'? •"!
COJVSULT US— AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6564
"Roxy" Buys Herbert's
S. L. Rothafel has pure!
tor Herbert's musical libra
Roxy theater from Ella
daughter of the composer.
"Connie's" Next, "Silkj
Hollywood— "Silky Ann"
selected as the next vehicle
stance Talmadge. Sidney
will direct.
cU*
M.-G.-M. Signs Fiction
George Ridgewell has b(|
by M.-G.-M. to a contract a!
writer and to do continuiti
Screen Advertisers to
New Orleans — The ann
ing of the National Screen
er's Ass'n starts today and
urday.
Routine Meeting.
The meeting of the dii
Metro-Goldwyn Pictures (
terday was purely routine. ;
Denny Film Held 0
"What Happened to Jc
be held a second week at tl
Thtsday, February 11, 1926
ZjffS^
DAILY
mmmm\mm\mm§\ i iiiiiiimiii iiiiiiiipniiiiim mi i iiiiiiiiiiiiMiMiiiii^ m iiii^iiiiiiiiiiiiiiiiiiii»qiiiiiii mmmmm^wm^
They Live and Breathe on the Screen!
A Most Astounding and Startling Novelty Film!
It is so Marvelous and Remarkable that the Largest Theatres in
the United States are Playing It
RENOWN PICTURES, Inc.
Presents
BURKHARD'S PLASTIC FILMS
"GIRLS OR ILLUSIONS"
So Realistic are These Films That Audiences Hardly Believe
They are Witnessing A Motion Picture
These are the Theatres who have hooked this sensational
Screen Novelty
HIPPODROME
RIVOLI
SHEA'S BUFFALO
STANLEY
STANLEY
STANLEY
ALDINE
FABIAN'S MOSQUE
FABIAN'S
CAPITOL
MISSOURI
POLI'S PALACE
POLI'S MERIDAN
POLI'S PALACE
POLI'S PLAZA
POLI'S PALACE
POLI'S MAJESTIC
POLI'S BIJOU
NEW YORK
NEW YORK
BUFFALO, N. Y.
PHILADELPHIA, PA.
ATLANTIC CITY, N. J.
CAMDEN, N. J.
WILMINGTON, DEL.
NEWARK, N. J.
PATERSON, N. J.
DETROIT, MICH.
ST. LOUIS, MO.
SPRINGFIELD, MASS.
MERIDAN, CONN.
HARTFORD, CONN.
WORCESTER, MASS.
WATERBURY, MASS.
BRIDGEPORT, CONN.
NEW HAVEN, CONN.
METROPOLITAN
CHICAGO )
TivoLi y
UPTOWN )
LOEW'S ALDINE
LOEW'S STATE
LOEW'S ALLEN
LOEW'S PALACE
HOWARD
NEWMAN
PALACE
PANTAGES'
PANTAGES'
PANTAGES'
PANTAGES'
PANTAGES'
BOSTON, MASS.
CHICAGO. ILL.
PITTSBURGH, PA.
ST. LOUIS, MO.
CLEVELAND, O.
MEMPHIS, TENN.
ATLANTA, GA.
KANSAS CITY, MO.
DALLAS, TEX.
SAN FRANCISCO, CAL.
LOS ANGELES, CAL.
SAN DIEGO, CAL.
LONG BEACH, CAL.
SACRAMENTO, CAL.
To hook this Novelty Film get in touch with
RENOWN PICTURES, Inc.
HOME OFHCE: 1540 BROADWAY
NEW YORK CITY
Ji
Cparamaunt
and you can book and
xjyou
Braadwtuj/
CfiAND DUCHESS^
AND THE WAITER*
Unes two
blocks lony^
. 'l!*.
Foreign Diatributon
Producers International Corporation
130 West 46th Street
New York, N Y
Previ
the Star with
Audience Apf
J
A Three-Ply Combination That Shouts Box Office!
j\/icirie Prevost — public-made star, who scored distinct personal triumphs in "Tarnish,"
"The Marriage Circle," "The Dark Swan," "Recompense" and "Kiss Me Again,"—
Will Star in
"Uf) In MaheVs Room/* A. H. Woods' sensational stage farce hit that created a furore
in New York, Boston, San Francisco, Los Angeles and other big theatrical centers, playing
to unprecedented business for extended runs, and startling audiences and critics by its
daring situations and inimitable comedy —
Produced by —
Al Christie — who made "Charley's Aunt" and "Madam Behave," the greatest box office
feature comedies of recent years.
BOY, OH BOY! HERE'S A BOX OFFICE BONANZA!
ISTKIBUTING COKPOBATION
THE
'^H
DAILY
Thursday, February
New Theaters
Additional theater projects covering
activity in six cities follow:
Buffalo
Buffalo — Jim Cardina will erect a
new vaudeville-picture house on
Bailey Ave., work to start in the
spring.
Detroit
Detroit — A new house will be
erected at Hamilton Blvd. and
Seward St. The owner's name is be-
ing withheld.
Kansas City
Kansas City — A 1,000 seat house
at 27th St., and Troost Ave., will be
erected by A. Bier.
Maryville, Mo.
Maryville, Mo. — ^J. F. Cook will
build a $50,000 house.
Smackover, Ark.
Smackover, Ark. — W. A. Lightman
and M. J. Prumiski are building a
600 seat house here. This will be
one of a chain.
Tulare, Cal.
Tulare, Cal.— A 1,400 seat house
will be erected here by the Tulare
Theater Co. Construction begins
shortly.
Theater Openings
Berkeley, Cal. — The Campus has
opened. It is owned by Frank At-
kms, and run by" the Golden State
Theater & Realty Corp. Seats 1,500.
Oriskany, N. Y. — Servatius and
Wagner are opening the new Star
soon.
Theater on Morrison Site
A New York syndicate headed by
Saul Mandel intends going ahead
with a large hotel and theater on the
property formerly occupied by Mor-
rison's theater, Rockaway Beach.
Three New Houses for Winsted
Winsted, Conn. — Three new mo-
tion picture houses are planned here
with a total seating capacity of over
4,000.
New One in Florida Goes to Chain
Miami — Opening of- the Rosetta in
Little River is scheduled for early
in February. Paramount Enter-
prises, Inc., has leased the house,
which seats 1,100. Bert Schrieber
built the structure. It is on the Dixie
Highway, one block north of Ever-
glades Ave. and adjoins the Profes-
sional Bldg.
New $50,000 Theater for Boulder
Boulder, Colo. — A new theater, to
be called the State, has been an-
nounced for Boulder. This new house
will be erected by the Boulder Thea-
ter Co., a new $50,000 corporation.
The new theater will be located at
1429 Pearl St. and will have 600 seats.
E. N. Bisney, recent owner of the
Curran theater, has been named man-
ager.
Site Bought for Theater
Kansas City, Mo. — The transfer of
a 99-year leasehold on the northeast
corner of 13th St. and Baltimore Ave.
from the Mokanokla Improvement
Co., Wallace N. Robinson, presi^
dent, to the Woolford Investment
Co., has been completed.
The corner is part of property as-
sembled for a theater, shop and office
project. The acquisition of the lease-
hold is preliminary to the exercise
of a purchase option, under which the
ground will be bought for $300,000.
Pontiac Theaters Open Soon
Pontiac, Mich.— C. B. and D. R.
Wilson, Pontiac manufacturers, are
building the new State, on Saginaw
St. for W. S. Butterfield interests,
who now control 45 theaters. Kleist
Amusement Enterprise, Inc., owners
of the new Orpheum theater, will
have it ready in another month and
will add to its string of four theaters
now in operation.
World to Lease New House
Columbus, Neb. — Plans are being
prepared for a picture and vaudeville
theater to seat 918, to be erected on
the north side of 13tfi St. by •a new
company, organized by local inves-
tors. Upon completion, the theater
is to be leased to ana operated by the
World Realty Co., of Omaha, as one
of a chain of 20 houses.
New House for Manhasset?
It is understood that Manhasset,
L. I., is to have a theater. Interested
parties have gone so far as to have
plans prepared for the building,
which is to seat 1,200, according to
the reports. Three different sites,
all on Plandome Road, are under
consideration.
Stoddards Will Not Build
Milwaukee — Stoddard Bros, have
abandoned plans for a new theater at
Berlin. It was reported the proposed
house would be leased to Saxe Enter-
prises. Decision not to build follows
action of Ed. Starkey, Opera House,
in obtaining control of the city's two
theaters.
Colonial Theaters I'lan Another
New Britain, Conn. — Bristol's new
theater to house vaudeville and pic-
tures and seat 1,800, with a ball room
on the second floor, will be in opera-
tion by Nov. 1, according to Colonial
Theaters, Inc. The new theater is
to be erected on Main St. and work
will be started within a few days.
Wetzman Building in Dearborn
Dearborn, Mich. — Barney Wetz-
man, brother of Frank Wetzman, has
started work on a new house on
Michigan Ave. Ground has already
been broken and the contracts let.
The building will contain stores, of-
fices and a theater and will be com-
pleted in the late summer.
South Shore Building in "Chi"
Chicago — The South Shore Theater
Building Corp. has completed plans
for a $2,000,000 theater to be built on
75th St. The house is to seat 3,500,
contain 14 stores, 30 offices and 90
apartments.
The Harper theater block, contain-
ing a 1,250 seat theater, has been sold
to Le Grand Burton for $440,000.
New Westbury, L. I. House
Westbury, L. I. — The Calderone
Amusement Co. has leased a new the-
ater to be built here at a cost of $225,-
000. The house is to be located on
Post Ave.
New Theater Unit Formed
Milwaukee — With 100 shares of no
par value, J. S. Grauman, Inc., of
Milwaukee, has been incorporated.
William and Elsie Kaumheimers and
Jessie F. Townley are sponsors.
Two Houses for Detroit
Detroit, Mich. — Two theaters are
planned for Detroit, one to be built
at Hamilton Blvd,, near Seward Ave.;
the other at Van Dyke near Eliot.
Owner of the latter is A. Kozdron.
Two First Runs for Lansing, Mich.
Lansing, Mich. — Remode'img has
begun on the Garden and Orpheum.
They are to show first-runs in the fu-
ture.
Big House for Greensboro, N. C.
Greensboro, N. C. — The National
Amuse. Corp. will erect a $500,000
theater, to seat 2,500. To show Keith
vaudeville and pictures.
To Build in Columbus, O.
Columbus, O. — The James Theater,
Ent., are planning a new on East
Maia St. C. H. Crane, Detroit, is
the architect.
After Up-State Theaters
Glen Falls, N. Y.— The Rivoli has
been purchased by William Benton
of Saratoga Springs. He is now ne-
gotiating for the Park.
New Cleveland House
Cleveland — William T. Arnos is re-
ceiving bids on a theater to be erected
in South Euclid at a cost of $200,000.
To be located on Mayfield and Green
Roads.
Rasch Ballets for Stanley Theaters
Philadelphia — Mme. Albertina
Rasch, who has produced a number
of ballet offerings for the Keith-Albee
Circuit, has contracted with the Stan-
ley Company to produce one ballet a
month.
Another Universal Club
Dallas — Choosing "The Universal
Club of Dallas" for its name, the per-
sonnel of the local branch of Univer-
sal exchanges met recently and
formed an organization.
Officers elected were: President, R.
I. Payne; vice-president, H. A. Wort-
ham; treasurer, J. B. Brecheen, and
Miss Vera Turner.
Special Quarters for Members
Toronto — Club quarters for mem-
bers of the Ontario Division of the
M. P. T. O. have been established in
the Hermant Bldg., 21 Dundas St.,
East.
Keen Competition at Little Falls
Little Falls, Minn. — Competition
here, will be made keener through
reopening of the Harwha by H. B.
Smoots, who also operates the Lowell.
The Lyric, opposition house, is oper-
ated by Ben A. Neitzel.
Putting It Ovi
Campaign for "The Skyrockt
Altoona, Pa.— The State
of the first houses in smalle
to put across an extensive c
for "The Skyrocket," starrini
Hopkins Joyce. Dewey Bl j^
the Associated Exhibitors, ha(
of the publicity, which started
first-page streamers in "Th(
i"g Star." "The Tribune"
life of Miss Joyce serially, 'm\
stallments, begmning the day 'i
ture opened at the State. Thi t
zation was preceded in "The Ti
by front page streamers annjj
the story, ihe fact that the;!
was playing the State wji
brought in.
Meanwhile, "The Mirror," £:| .'.
noon paper, had started a s! f
beauty articles by Miss Joyce 't ■
woman's page. This series i
as it appears in the Associatei
book. Window displays app( i
the most prominent establishn j
town and the Penn-Alto Hotfn
"Peggy Hopkins Joyce Dance i
augurate the premiere. Th(j
was extensively advertised i
dailies. At the conclusion
dance, photographs of Miss
were distrbiuted to ladies
On the day following the c
"The Tribune" turned over its
page to a cooperative doub
advertisement on the picture, i
by merchants.
Advertisements of a lead
cream manufacturer announce ]
Peggy Joyce Brick," which
matically resulted in confec:
posting signs in their stores,
stores arranged "Wonderful
windows, this song being the :i
the picture. Innumerable oth
dows were secured, besides th
theater advertising boosting ti
duction.
Films in Churches Not Tax 1
Bridgeport, Conn. — Pictures,
in Connecticut will not be
from taxation merely becaus
are shown in churches or othe
ious or educational institutio
cording to an opinion given by
ney General Prank Healey 1
Commissioner William H. Bl
Oehman Heads Woodridi'
Washington, D. C. — At the 1
meeting of the directors of the
ridge Theater Co., Inc., Col. J(
Oehman was re-elected pri
Work is to start immediatel}
new theater to cost $175,000.
Kemp Buys the Ball Laborat
San Francisco — Edward H.
supply dealer, has announced
quisition of the Waldron Bal
Laboratories. Kemp retires a;
tributor of the Motiograph Pre
Machines.
Independent to Distribute 'Sna
Kansas City — The Indep
Film Corp. has arranged to
the distribution in Kansas and
ern Missouri of "Screen Snap
released by Columbia.
THE
February 11, 1926
iS^aUk
DAILY
resentations
Rivoli
1. — Overture: ''II Guaranyf"
me, 6 minutes.
2. — "Love Nest," Colored Pic-
i^v. Service Film Corp. Time,
m
3. — Harold Ramsay at the Rivoli
(^an playing "Paddlin' Madelin
ustrated with slides on screen.
nutes.
4. — Eddie Elkins and his Melody
(a) "Someone to Love," (b)
a," (c) A Charleston Medley.
John Giolia, World's Champion
Endurance Winner, with Chappie
libby Kay. Time. IS minutes.
5. — "Sailing," a Ko-Ko Car-
d Seal. Time, 4 minutes.
). 6. — Rivoli Movievents. Time,
3. 7. — "The Bughouse Cabaret."
ray presentation. Scene: Curtain
g interior of padded cell with an
rth" on either side. Furnishings
' tables and chairs built out of
I and painted in bright colors. Huge
cks "go off" after each number.
[rmers are attired after the fashion
I persons whose eccentricities run
' lines of queer make-ups. The
lumber is a- selection by the Bug-
liestra with tin pans, a clothes-
tc. as the "instruments." A con-
act, dance numbers, solos, all done
lesque vein, follow with the com-
nse derived chiefly from the od-
Idress and the actions of the per-
Time, 18 minutes.
. 8. — Feature: "Behind the Front."
minutes.
Loew in Texas
(.Continued from Page 1)
Lincoln PI. built by Levy Bros, is
also reported annexed to the Loew
string. It is believed the circuit will
lease its Fulton in the same neighl)or-
hood when the new house is taken
over.
New President of Loew's Theaters
Buffalo, N. Y. — The new board of di-
rectors of Loew's Buffalo Theaters,
Inc., controlling Loew's State, has
elected Max M. Yellen, president. He
is also president of the Buffalo-Biloxi
Corp., and treasurer of the Main-Go
Realtv Co., Inc., which is building a
theater in North Tonawanda.
Other directors are George P. Rea,
Marcus Loew, Maurice L. Parry, Dr.
John R. Perry, Maurice Yellen and
J. Chester Goldberg.
lame the Public
{Continued from Page 1)
jdy is for the motion pictures
people. The movies have al-
een a shining mark because
|e a success. Someone is al-
_.ompIaining about a success.
rflig that moves is sure to en-
nt some censorship opposition.
.? \-y week that the theater career
• '-•'films was born, back in .\nril
he Rev. Asa D. Blackburn
Church of the Strangers in
ork, preached a sermon en-
You cannot serve God and
on a bicycle.' Nobody care?
- motion picture, for itself
except the $55,000,000 cus-
who go to the box office to
nat they want."
'■"se ^vho find t:nilt \v\X\\ the
-\ pictures now being shown and
10 emand that thev be more seri-
s ■ of higher intellectual quality
s 11 teach more or preach more,
» jeak-r offered this prrctical sug-
-t-ln: "If there are enough people
:istes in coninT~in to support
i-cial sort of picture or grade
nture. tbcy have but to organize
ei buying power ;ind it will be
rvi."
"] you fear or find ^'-rious trans-
es ons by makers of the motion
you have plenty of legal ma-
. to use for the normal Ameri-
■thod of depling with such of-
ic support, the speaker con-
•\. and solely that 's responsible
•rjiictures as thev ^re, the stars
'i.i'^lay in them, and the producer.?
iiake them, and the public is
tisfied with all three and does
•nt any legislative interference
IT them.
New $2,000,000 Theater in Ft. Worth
Ft. Worth, Tex. — It is understood
that within the next year the citv will
have a $2,000,000 theater located
about two blocks from the business
section of the city at Seventh and
Throckmorton Sts. At present there
are two vaudeville houses, six pic-
ture and one stock theater in the
city.
Two Houses for Houston
Houston, Tex.- — Jesse Jones is to
build two new houses here at a cost
af $350,000 and $275,000.
To Open the 24th
a Boheme" will now open at the
assy on Feb. 24th.
In the Courts
In a suit by Beverly C. Rule
against the officers of the Crystal
Film Co., on the ground that they
dissolved the corporption in 1920
without making any arrangement to
pay its debts, Supreme Court Justice
Gavegan has found that the officers
got assets of the corporation reason-
ably worth $35,000. The suit was
brought against Josejih A. Golden,
Georgie W. Roscngartcn, and Amiel
and Ada Alperstein to compel them
to pay a judgment obtained b}- Rule
against the corporation in 1920. The
Alpersteins were not served, but the
judgment in the case directs the other
two defendants to pay Rule $577.
Supreme Court Justice Levy has
denied the application by Ernest
Stern, as stockholder of Filmlab Inc.,
to prevent the other stockholders,
Joseph H. Burscb and William J.
Wcstber.g from ousting him as presi-
dent and treasurer. He has been re-
moved and Bursch is now acting.
The court declined to accept the
statement of .Stern that he received
no notice of the meeting at which he
was ousted, and said there was no
occasion for not sending him word
because they had the stock to out-
vote him anyhow. The court also
found that Stern had issued a share
of stock to himself without author-
ity. Westberg asserted that Stern
tried to induce him to join in an ef-
fort to oust Bursch, and that Stern
also tried to strip the corporation of
its funds and to ruin it with its cus-
tomers.
"Lab" War in U. K.
iContiHueil from Page .)
dak stock alone is seven-tents of a
penny per foot. Add to this the cost
for chemicals, labor, overheads and
tins and one can see how utterly im-
possible it is for any company to prof-
itably print at this price. More than
one film printing concern is being
starved out of existence, and there is
quite a possibility of some of them
closing down in the very near future.
When the Kinematograph Renters'
Society met to discuss the Joint Com-
mittee for British Films recommenda-
tions to press for the abolition of
block-booking and to support the
scheme for a central saidio, the K. R.
S. threw out the suggestions of the
Joint Committee, moving a resolution
to the effect that "whilst this meeting
of renters is in favor of suitable meas-
ures for the abolition of blind and
block-booking, it is of the opinion
that the elimination of block-bookiiig
as submitted from the Joint Trade
Commission whether by legislation or
otherwise, will not by itself or in con-
junction with a Central Studio
scheme, increase the number of Brit-
ish films produced, and that the Joint
Trade Committee be informed that
this meeting of renters declines to
consider any block-booking proposals
except as part of a more comprehen-
sive scheme."
rr-i
circles here; and his proposition for a
tribunal is rejected by exhibitor and
distributor alike. It is felt that J-ord
Aihfield will have to amplify his
plans very considerably if they are to
meet with any trade support. Mean-
while, feeling is rife in the industry
that .Sir Philip Cunliffe Lister will do
nothing to enforce a compulsory quo-
ta on the trade.
Lord Ashfield's proposed remedies
for the British film industry have
come in for drastic criticism in trade
Ralph J. Pugh was the guest of
honor at a luncheon tendered him by
the London and Home Counties
Branch of the C. E. A. recently. A
large gathering of distributors and
exhibitors, together with Gilbert
Frankau, well-known novelist. Sir
Charles Higham, the publicity expert,
Mitchell Hedges, well-known explor-
er, Thomas Ormiston, President of
the C. E. A., A. George Smith, chair-
man of the K. R. S., were present to
do honor to Pugh.
Many eulogistic references were
made to the excellent qualities of the
late managing director of First Na-
tional, who, it was plain to sec, was
very popular in the industry. Pugh, in
the course of his remarks, stated that
he would announce his plans, which
embraced the making of British pic-
tures, in the course of the next five
or six weeks. It is understood that
he has all the finance available and
has lined up a number of well-known
authors who will cooperate with him
in his venture. There are believed
to include Arnold Bennett, Sir Hall
Caine, Sir Philip Gibbs and other
well-known novelists. Pugh is ex-
pected to leave for America shortly.
The Qosh —
Darnedest
Yunniest
Jackass on
4 Legs.
UNIVERSAL
Does it Againl
Lincoln's
BirthdaY
nfUgh)^iiday
V February
the greatest
motion picture
event of the year
^1
6h»
T
/■/
ANNUAL
DINNEH
eDANCE
HOTELASTORj
Under the auspices of theTheatre
Owners Chamber of Commerce -
STARS celebrities GALORE
VINCENT LOPEL
in person and his celebrated
CASALOPEl ORCHESTRA
TICKETS, $12.50 PER PERSON
Can be secured at the Theater Owners' Chamber of Commerce
Suite 908, Times Building Telephone : Bryant 2496
THE
February 11, 1926
■c&m
DAILY
11
■
rtest Admissions
I, a'
.;
ripolis — "Hardly a week goes
here isn't sounded * * * the
wn's protest against, 50 cent
ns. This charge, insisted upon
distributors of big pictures,
, is hurting business in the
wn," according to "Greater
ents," which says editorially:
jld be fallacy to argue that some
le ' ily worthwhile pictures are not en-
l tc ;et SO cents in the small town. But
: h;: been too many poor 50-cent at-
ion which have failed miserably to live
o : 'ance promises and the small town
)n8 iven't forgotten how they have been
■n i on these alleged big pictures.
Vnoer thing: usually before the 50
\ p ure reaches the small town, it has
aed everal runs in the key center, with
sma town exhibitor's patrons aware that
pic e has been played in the cities at
price and feeling, in consequence,
local man is cheating them.
rgy of SO .'cents pictures which has
rom the success of a few really big
jrei is bad business, for it is driving
tronage in the small town, which
ope to compete with the big city
in presentation and so is able to
ons less for their money.
,ely, the small town is making most
id pleasing more patrons with the
program pictures. Fast action com-
s aj westerns are going over big, while
the 'big' ones are flopping. Why
rrangement of the system on a basis
which will assure a fair break for
sm town?"
.we
th
The
Itei
y
lot
ter
• P
ly
a I
■qu
5S
lie
itl:
■mi
io Causes Japanese Slump
lington — A big slump in busi-
Japan has been caused by the
according to a statement re-
issued by the Deparament of
rce.
. iK. House Will Be "Oriental"
■ ,,go_The new Balaban & Katz
in the Masonic Temple, now
completion, will be called the
i!. It is expected the theater
\\ \ ready the last week in March.
Jnited to Increase Chain
Giford, Conn.— United Theaters,
ic, which operates a niimber of
in this state and outside of the
will erect a new theater here.
sfc is now under consideration.
L
an
ra
ro<
ire
Harry Carey's Next
Angeles — The next Harry
film will be "The Frontier
which Charles R. Rogers will
ce for Pathe. Scott Dunlap will
T. Expect 40,000,000 Admissions
cago — Patrons totaling 21,838,-
itered the Lubliner & Trinz the-
during 1925. With the opening
e Tower, Belmont and Grove
xt 60 days, it is expected that
:ircuit will play to more than
O,(t),000 admissions in 1926.
N/ Device Eliminates Make-Up
I. Ily wood— Photography of play-
. linus make-up is claimed to have
proven a success with the com-
)n of "Sea Horses," which Al-
)wan directed. None of the male
hers of the cast used any make-
Florence Vidor used only a little
Jer, nothing else. Superior light-
facilities and improved camera
:es make the fact of photography
out make-up possible, according
ames Howe, chief cameraman.
Films in Germany
Berlin — During the period begin-
ning April 1, 1924, and ending Dec. 31,
1925, the German censors passed the
following pictures: German, 380; Am-
erican, 351; French. 65; Austrian,
49; Italian, 23; Danish, 18; English,
18: Swedish, 12; Czechoslovakian, 8;
Hungarian, 8; Russian, 2; Spanish, 2;
Polish, 1; Norwegian, 1; Dutch, 1;
total, 939. There are 559 foreign
films, against 380 German. The Ger-~
man market supplied 40 per cent,
while 60 per cent were imported.
Borger Resigns from Universal
Cleveland — Homer C. Borger, for
nine years office manager of the Uni-
versal exchange, has resigned to be-
come associated with Associated Ex-
hibitors. C. L. Tiejen, formerly in
the auditing department, succeeds
Borger.
Dan Phillips, for many years as-
sociated with Vitagraph, and then
with Warners, is now with Security.
Split Policy House for N. O.
New Orleans — The tirst all-steel
suburban theater to be erected here
will open March 1, when the Cen-
tral Enterprises, Inc., open their Tiv-
oli theater on Washington Ave. near
South Broad St. The structure,
erected at a cost of $150,000, has a
capacity of 1,500.
Progress Secures "Northern Code"
Washington — "The Northern Code"
has been bought by the Progress
from Lumas Film, for Maryland,
Virginia, District of Columbia and
Delaware.
The foreign rights have been dis-
posed of to Ferdinand P. Adam.
Warners' Circle on New Policy
Cleveland — Warner's Circle has
started its new policy of combination
pictures and vaudeville. The opening
attraction was "The Man Upstairs."
Monte Blue appeared in person.
News from Salt Lake
Salt Lake City — Prod. Dist. Corp.
has a new salesman in Harry Kreiter.
Dave Frazer, district representa-
tive for Prod. Dist. Corp., is here on
a visit.
Pathe has a new salesman, George
Jenson, who formerly covered Mon-
tana for Warner.
Louis Marx, complete service man
for Universal, is here, working out
in the territory.
L. J. Schlaifer, division manager
for Universal, is visiting for a week.
Branch manager George L. C.
Howard, of the Metro-Goldwyn-
Mayer office, has resigned. Jos F.
Samuels, who has worked Utah for
M.-G.-M. in now manager here.
C. M. Stern, formerly with the
home office foreign department, has
joined Metro-Goldwyn and will cover
Idaho.
Seth B. Perkins, formerly assistant
district manager for M.-G.-M., has
been made district manager for Salt
Lake and Denver.
The American is lo be remodeled.
About $175,000 will be spent.
George Carpenter, manager of the
Paramount Empress, is vacationing in
California.
Incorporations
Albany, N. Y. — Laconia Amusement Corp.,
New York; to operate theaters. Capital
$10,000. Incorporators, S. Sollfrey and M.
Fruitstone. Attorney, M. Hart, 287 Broad-
way, New York.
Albany, N. Y. — Tismer Theater Corp., Roch-
ester. Capital $100,000. Incorporators, B.
luppa, J. Paulen and J. luppa. Attorney,
j. Kosenzweig, Rochester.
Springfield, 111. — Manor Amusement Co.,
40S9 West North Ave., Chicago ; to operate
theaters. Capital $100,000. Incorporators, V.
Lynch, C. Fricke, W. Stewart, J. Lynch
and M. Savage. Attorneys, Ryan, Condon
& Livingston, 983 Illinois Merchants Bank
Bldg.,-231 South La Salle St., Chicago.
Springfield, 111. — Manor Theater Co., 4059
West North Ave., Chicago; to operate the-
aters. Capital $1,000. Incorporators, V.
Lunch, C. Fricke, W. Stewart, J. Lyncli
and M. Savage. Attorneys, Ryan, Condon &
Livingston, 983 iTlinois Merchants Bank
Bldg., 231 South La Salle St., Chicago.
Springfield, 111. — Crystal Theater Co., 2701
West North Ave., Chicago ; to operate the-
aters. Capital $1,000. Incorporators, F.
Schaefer, F. G. Schaefer and P. Schaefer.
.-\ttorneys, Ryan, Condon & Livingston, 983
Illinois Merchants Bank Bldg.. 231 South
La Salle St., Chicago.
London, England — -John Drummond and
Co., Ltd., London. Capital £1,000. To
operate theaters.
London, England — Bramilow Productions,
Ltd., London; to produce. Capital £100.
London, England — North Ormesby Enter-
tainment Co., Ltd., London, to operate
theaters. Capital £1,000.
Springfield, 111. — I. and I. Theaters Corp.,
156 Vermillion St., Danville. Capital $25,000.
Incorporators, F. Terry, W. Craft and R.
Parks. Attorneys, Burton & Hamilton,
Peoria Life Bldg., Peoria.
Austin, Tex. — ^^State Amusement Co., Fort
Worth; to operate theaters. Capital $50,000.
Incorporators, R. J. Stinnett, C. Simon and
S. Charnisky.
Albany, N. Y. — Hi-Art Theater Corp., New
York; to uperute theaters and other places
of amusement. Capital $5,000. Attorney,
Austin C. Keough, 48S Fifth Ave., New
York.
Albany, N. Y. — Theater Creative, Inc.,
New York. Attorney, Sherman & Sterfling,
55 Wall St., New York.
Albany, N. Y. — Albion Attractions, Inc.,
New York ; to produce and distribute. Capi-
tal $10,000. Attorney, E. K. Ellis, 1482
Broadway, New York.
Albany, N. Y. — Number Six Corp., New
York; to produce and manage theater pre-
servations. Capital $10,000. Attorneys, Ben-
nett & Wallenberg, 36 West 44th St., New
York.
Albany, N. Y. — Level Short Films, Inc.,
New York. Capital $20,000. Attorney, Max
Gelles, no West 40th St., New York.
Sacramento, Cal. — The Mary Pickford Mo-
tion Picture Co., Los Angeles.
Albany, N. Y. — Jewish Educational Pic-
tures, New York; to produce. Capital $250,-
000. Incorporators, H. Einhorn, E. Sachs
and D. Kornbluth. Attorney, M. A. Sachs,
350 Broadway, New York.
London, England — Independent Supers,
Ltd., London; to produce and deal in cine-
matograph m.achinery. Capital £1,000. In-
corporators, A. Thomas, M. Levi and P.
Levi. Attorney, B. Janner, 6 Working St.,
London.
London, England — Cheltenham Playhouse
Co., Ltd., Cheltenham ; to operate a the-
ater. Capital £20.000. Incorporators, A.
Martyo, J. Boulter, et al. Atotrney, J.
Wagherne, 2 Crescent Place, Cheltenham.
Lobby Decorations
"Lobby decorations are a very im-
portant thing," states Elward L. Hy-
man, manager of the Brooklyn Mark
Strand.
"I think they should be given as much at-
tention as any other angle of the theater.
Too often you have probably noticed the the-
aters whose lobbies present the same appear-
ance week after week, month after month.
Their marble walls and exquisite panels may
have been very attractive, but if the house
caters to the same people regularly the beau-
ty of things is bound to wear off and become
monotonous. When that point is reached,
the patrons will take the theater as a matelr
of course, which is always a bad condition
for the house to get itself into," he says.
"I believe in constantly changing the
lobby decorations so that something new
reaches the patrons every few weeks. Hav-
ing a wide passage way running across the
marble staircases it was a comparatively
easy matter to put the hedge row across and
hide striplights on the tloor in front of them
with which to light them. The result is an
effect which catches the eye of every one who
comes in. * * * The two large mirror mo-
saic vases which sit at either end of the
hedge row are at present lighted by vari-
colored spot lights. This, also is a simple
matter. The spot light is placed about three
ft. in front of the vase and shoots directly
at the center. A rainbow gelatine sheet is
placed over the spot-light and the trick is
done."
Hyman is also a great believer in
special photographic enlargements
and special paintings for his lobby.
These generally run 20x50 and 40x60
inches in size.
Western Showman Dies
Fort Morgan, Colo. — B. Niven, 46
years old, part owner and manager of
the Cover and U. S. A. theaters, was
found dead at his home here.
WILLIAM K. HEDWIG
PRESIDENT
Rex Hedwig
Laboratories Inc.
Announces
the
ACQUISITION OF
the
Entire Plant and Properties
Known as
THE GAUMONT PROPERTIES
;( jn Flushing, Long Island
The Rex Hedwig
Laboratories
are now operating the plant
and the office of the Corporation
is now located at
1650 BROADWAY, Room 1007
Phone Circle 8981
&f^
St
Iff
WILLIAM FOX
presents
■ ric sensation
VICTOR
SCHERTZINGER
Production
Fox Film Cbriioraf loa
^Sg fe''^"'^ Soul.
S"d rntrigue'7^ n^ ^^^
Russia '" Darkest
with
I
I
■*f
iTHE
brAdstreet
FILMDOM
Authority
Friday, February 12, 1926
Price 5 Cents
QUESTION
By DANNY
di itor leader talking. A
•vio commands much re-
t his own section. And
nniderable lot elsewhere,
ing the future of the ex-
.oi) who, operating on his
, ) called "independent."
h sees for this type of ex-
;oi a period of difficulty —
)u difficulty.
on of us who could see a few
i io the movements now in ef-
trd to tell some of these men,"
;ai "that they should protect
ise es. For their own good. But
rti ately jnaiiy of these exhibi-
we willing to leave things as
vre. 'They may hit the other
\v;)ut they won't touch me' was
uial plea. Many of them know
vvj today, that their ideas have
tFai a lot. In one form or an-
r he circuits have absorbed
y xhibitors who hitherto have
at I their own houses."
!• cited that today, in a
large State there were
Kix toivns of 10,000 popu-
:i and over, in which the
its had not extended their
toiings. He was far fromop-
initic over how long it woxdd
)e before all of these towns
' (M be in the hands of cir-
operators.
luipractice in efTect was simple,
;le ired, either the circuit was al-
ec ;o buy in, or control the local
se or without hesitation the cir-
^m\d build. That was the ulti-
lu| The result, he said, was sim-
{Continued on Page 2)
5,000 to Attend
nnual Supper-Dance of T. O.
at Astor Tonight — Gover-
r Smith Expected There
sixth annual supper dance of
heater Owners' Chamber of
m|erce will be held at the Astor
'• The function this year has
1 significance in that the T.
. is trying^ to raise sufficient
'o finance its own club house,
jccrnor Smith and his party will
' the state box, according to
t plans. There will be a num-
(.Continued on Page 5)
Pommer Here
Former Head of Ufa in New York —
Says He's Resting but Important
Deal Is Reported
Erich Pommer, former managing
director of the Ufa who resigned
several weks ago following the Ger-
man company's tri-cornered deal with
Famous, M.-G.-M. and Universal, ar-
rived in New York Wednesday on
the Mauretania. He declared yester-
day he was here for a rest.
It is understood, however, that
Pommer was called in to confer with
the heads of an important American
company regarding the German situa-
tion and that, before his departure
for Berlin on the 20th, his new af-
filiation will be consummated.
In discussing general conditions in
Germany yesterday, he said at one
(Continued on Page 5)
ert Fairbanks Leaves Today
ert Fairbanks leaves todav on
aris to launch "The Black Pi-
in Europe.
News Reels Balk
Inform Tennis Ass'n They Will Not
Pay to Shoot Scenes of Wills-
Lenglen Match in France
Fox, International, Kinogranis and
Pathe news reel executives held a
meeting yesterday as a result of
which a protest was forwarded to
J. W. Mersereau, president of the U.
S. Lawn Tennis Ass'n against paying
for the privilege of filming the ten-
nis match between Helen Wills and
Susanne Lenglen at Nice, France on
Monday.
The Associated Press reported ear-
lier in the week that the rights had
been sold to an American named
(.Continued on Page S)
Action Not Final
Bill Eliminating Admission Taxes
Must Go Before the Senate Again
for Another Vote
Washington — The action of the
Senate Wednesday in agreeing, by a
vote of 36 to 34, to the elimination of
taxes on admissions is not to be con-
sidered the final action of Congress,
or even of the Senate for that matter,
on that question. If upheld, Wed-
nesday's vote would mean the total
repeal of all taxes on admissions, but
the vote was taken by the Senate "as
in committee of the whole," during
the reading of the tax bill.
(Continued on Page S)
Coast Confab Put Off to 16th
Los Angeles- — The meeting of inde-
pendents to discuss a subsidiary or-
ganization allied with the Indepen-
dent M, P. Ass'n of New York did
not take place on Wednesday as
I scheduled. It will be held on the
16th after the arrival of two or three
I individuals from New York.
"Movies" and Bible
Chicago — Addressing the Na-
tional M. P. Conference yester-
day. Judge Ben Lindsey of
Denver said, in part:
"I believe the movie is a
healthy pastime for youth. It is
a legitimate refuge from the
perils of the pool-room and al-
ley. In the movies virtue is al-
ways triumphant, while the vil-
lain ignominiously bites the
dust, which may certainly be
called a wholesome lesson.
"All wars, inquisitions, perse-
cutions, and crimes may be di-
rectly traced to a mistaken in-
terpretation of the Bible. There
are more incentives to misdi-
rected passion and immorality
in the 'Songs of Solomon' than
in all the motion pictures ever
produced. And more girls have
been led astray on their way
home from Sunday school than
in 4,000,000 cinema palaces."
Nothing But Rows
Clashes Extraordinary Mark Final
Sessions of Nat'l M. P. Confer-
ence in Chicago
Chicago— The National M. P. Con-
ference which ended yesterday was
anything but harmonious. The clash-
es which marked the first session on
Wednesday came to the fore again
yesterday.
Mrs. Robbins Gilnian, executive
secretary of the Woman's Co-opera-
tive Alliance of Minneapolis, started
the rumpus when she sounded an
alarm that "movies are schools of
crime, a menace to the young" and
otherwise one of the most serious
(Continued on Page 5)
Repeal Bill Up
Legislature at Albany Gets Measure
for Complete Abolishment of
Censorship Commission
Albany — Assemblyman Fred L.
Hackenburg (Democrat) of New
York yesterday introduced a bill for
the entire repeal of the Motion Pic-
ture Commission.
Thus once again the annual meas-
ure looking toward the-J:£nioval of
(Continued on Page 5) \
^-^^"^ '\ )
Woody to Produce
John S. Woodv has entered the
production field. He has acquired the
rights to "The Rise and Fall of
Jesse James," by Robertus Love, now
ibeing published by Putnam. The
(Continued on Page S)
Vital Ex. in Court
Three Employees FUe Petition in
Bankruptcy — Davis Dist. Div.
Ready to Act
An involuntary petition in bankrupt-
cy against Vital Exchanges, Inc., has
been filed in the U. S. District Court
by three employees with claims total-
ing $1,500. George A. Balsdon, Mil-
ton Kempner and Max Goosman are
the petitioners, each having filed a
claim of $500.
Judge Goddard yesterday appointed
Matthew B. Sentner of 42 Broadway
the receiver in bond of $10,000 and
ordered that the business continue
for a period of ten days.
Efforts to secure a statement from
officials of Vital proved unavailing
yesterday. However, Davis Dist.
Division which recently closed with
Vital for the latter to handle its
domestic sales over a period of five
years announced it was taking steps
to protect its interests. A statement
on behalf of J. Charles Davis, 2nd,
said:
"It came as a complete surprise
to him, as he had been advised by
the president of the Vital that it was
in a flourishing condition, but was
hampered by lack of cooperation by
the controlling financial interests.
(Continued on Page 2)
Five More for Stanley
Philadelphia — A decree by Judge
Gest in Orphan's Court authorizes
the executors of Samuel P. Nirdling-
er's estate to dispose of the estate's
interest in the Garrick and Forrest
here, the Ford in Baltimore and the
Apollo in Atlantic City.
The Stanley Co. of America is
named as purchaser. The considera-
tion was $170,000.
Pittsburgh— The Med Theater Co.
takes over Nixon, at rental of $90,000
yearly, with an option of buying for
$1,650,000 within nine years.
Miller Conferring with Seider
Jack Miller of the Chicago Theater
Owners' Ass'n is in New York con-
ferring with Joseph M. Seider, busi-
ness manager of the M.P.T.O.A., on
exhibitor cooperation. Miller's pres-
ence here is the first direct result of
the visit to the Mid-West of E.
Thornton-Kelly, special peace emis-
sary of the national exhibitor organi-
zation.
"Black Pirate" Opens March 8
"The Black Pirate" will open at the
Selwyn on Monday, March 1. Doug
Fairbanks will arrive here in a few
weeks to attend the opening.
THE
VoLXXXVNo.36 Friday, Feb. 12, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, S, Rue Saulnier.
Quotations
High
Low
Close
Sales
•Balaban & Katz.
. 71
70^
70J4
Eastman Kodak .
.110^
noH
110^
400
Famous Players .
.118?^
116J4
n77A
1,500
Fam. Play. Pfd.
..120
120
120
200
*FiIm Inspection. .
S'A
S'A
5/.
200
•First Nat'l Pfd. .
.106
106
106
100
Fox Film "A" ..
79-^
78^
78 '4
500
Fox Theaters "A"
30
29^
30
900
•Intern'l Projector
13'A
13J4
13A
100
Loew's, Inc
39^
39 J4
39J^
700
Metro-Gold. Pfd..
. 23M
23^
23H
200
M. P. Cap. Corp..
20
19J4
20
1,000
Pathe Exch. "A".
75'A
7554
TS'A
100
Skouras Bros. . . .
50
50
SO
....
Stan. Co. of Am..
49^
49 }4
4954
100
Trans-Lux
125^
UH
12
3,400.
Universal Pictures.
40>i
41
40J<
200
*Univ. Pict. Pfd..
93
93
93
100
Warner Brothers .
i6H
15%
ISH
8,500
Warner Pictures .
. 10
10
10
300
* Last figures quoted.
New House in Brookljm Opens
The Ambassador, at Saratoga Ave.
and Livonia St., Brooklyn, newest in
the chain of the Premier Circuit, has
opened with pictures and elaborate
presentations. It seats 2,100, cost
$500,000 and has a 20-piece orchestra.
Other houses controlled by Premier,
of which Samuel Lesselbaum is presi-
dent, are the Stone, Stadium, Shef-
field, Supreme and Capitol.
Hammond House Turns to Stock
Hammond, Ind. — Charles Primrose
has given up a lease on the Temple.
George Webster and Harry Gourfain,
the new lessees, plan a changed policy
of stock.
1,500-Seater for Flushing
Rosenzweig Bros, have acquired in
Bayside-Flushing, L. I., property be-
tween Elmwood and Linwood Aves.,
on Northern Blvd and intend to erect
a picture house, the Coolidge, to seat
1,500. The cost, including the land,
is about $2,000,000. Schwartz &
Gross, architects, are preparing the
plans. Morton Frank, Inc., negotiated
the deal. D. & J.''Freiberger repre-
sented the purchasers.
Recites Hollywood Experiences
Montague Glass and Milt Gross at-
tended the meeting of the A. M. P. A.
'eslerday and recited several humor-
ous experiences encountered in Hol-
lywood.
After City Hall Theater
The Loew circuit is said to be ne-
gotiating for the City Hall theater,
a "grind" house on Park Row. The
house seats 700 and is now controlled
by Joe Weinstock who built the Em-
bassy and later leased it to Loew.
Mary and Doug Tour Indefinite
Hollywood — The trip abroad which
Marv Pickford and Douglas Fair-
banks have been planning is likely to
be postponed, owing to the illness of
Marv's mother.
Schine to Build in Rochester
Rochester. N. Y. — The Schine
Theatrical Co. will construct a $250,-
000 house at 1337 Main St. east. To
seat 1,500. The company alreadv
has one theater here, the Grand.
Eckhardt Transferred to Chicago
Clyde W. Eckhardt, for the past
three years assistant to Winfield R.
Sheehan, at Fox, has been made dis-
trict manager with supervision of
Chicago, Milwaukee and Minneapolis.
George F. Dembow, at present mana-
ger in Chicago, will be transferred to
the home office as special representa
tive.
Famous Strong, Says Financial Organ
The Wall Street Journal remarked
yesterdav that the strength of Fa-
mous is based on sound developments.
For the last two quarters it showed
a total of $11.11 a share earned on its
370,114 common shares.
QUESTION
(Continued from Page 1)
pie. Sooner than have circuit com-
petition the exhibitors involved made
a deal.
From what he said it would be but
a comparatively short while before
circuit operations extended practi-
cally throughout his entire section.
That this was a natural development,
did not, in his opinion, affect the
gravity of the situation. What, if
anything, could be done, to offset the
movement, was a problem. Whether
the circuit and chain operation has
extended too far to be stopped by
any movement of individuals at this
time seemed far too difficult a ques-
tion for him to answer. But he felt
that the movement had gone too far.
Perhaps something might be done.
Probably not.
Here is a situation which, Mr. Ex-
hibitor, has develepod in one State
within a period of two years. Where
do you stand? And what is the gen-
eral condition in your town, and
State?
-r— ->\,
Serial in Feature Form
Pathe will release a feature ver-
sion of "The Bar-C Mlystery," a
forthcoming serial,
Film with International Settings
William M. Resh has returned from
abroad with what he says is a film
featuring scenes of action in all parts
of the world, called "King for a
Night."
Pick Cast for "Toto"
Hollvwood — Players thus far chos-
en bv Metro-Goldwyn-Mayer to play
in "Toto." are: Lew Cody, Marceline
Day, Carmel Myers, Countess De-
sano, Dorothy Phillios, Edward Con-
nelly and Antonio D'Algy.
Brandt's Carlton Open
The Carlton, at 7th and Flatbush
Aves., Brooklyn, opened last night
with "The Beautiful City." It was
built by Harrv and William Brandt
and seats 1,800.
M.-G.-M. Signs Joan Crawford
Los Angeles — Joan Crawford has
just been signed to a new long term
contract with M.-G.-M. She appeared
as Irene in "Sally, Irene and Mary."
Plans are being made to feature her
next year.
Friday, February 12,
Vital Ex. in Gour
(Continued from Page 1)
That he had arranged for fir
on the Coast, and that he caiii(
specially, arriving on Tuesda
the purpose of refinancing the
and purchasing the control fro
A. Price and his associated
panics.
"That while conducting .ne;
tions for this purpose and aw
Mr. Price's definite answer as t
amount that he would accept f(
control, a petition in bankruntn
filed.
"That all the product of the
Exchanges, Inc.. was obtained ;
the Davis Dist. Division. Inc., a
is taking immediate action to pi
the interests of the producers ■
creditors of the Davis Dist. Div
Inc., and the carrying out of a
hibitor contracts on Davis pr
tions." i
In the petition, the following
graph appears:
"Your petition represents tha
said Vital Exchanges, Inc., whil|
solvent, and within four months
ceding the date of this petition '
mitted acts of bankruptcy in tl
did heretofore, to wit:
"(1) Convey, transfer, conce;r'
remove its property or part o
property with intent to hinder c
lay its creditors or by conveyir
permititng to be conveyed an
part of its property to the R
Factoring Corp., a sum the avr
to be of $7,000 per week for <
three months past."
Helene Costello Opposite Griffith
Hollywood — Helene Costello has
been selected to plav opposite Rav-
niond Griffith in "Wet Paint," film-
ing of which began this week at Par-
amount.
Buddy Rogers Coastward
Buddy Rogers, Paramount "junior
star," who has been cast for "Beau
Geste." and Ralph Lewis have left
for Hollywood.
Metro-Goldwyn Declares Dividend
The board of directors of Metro
Goldwyn Pictures Corn, have de-
clared a dividend of 1^/% on pre-
ferred, payable March 15. 1Q26, +n
stockholders of record on Feb. 27.
Chase Leaves Sunday
Charley Chase, Roach comedian
who has been vacationing here, leaves
for the Coast Sunday.
Kent III
S. R. Kent, general manager of
Famous, is confined to his home as
a_ result of an annoying case of ton-
silitis.
NATIONAL EVANS
LABORATORIES, Inc.
Developing— Printing— Titles
1476 Broadw^ay
Td«phM« Bryant 9330-9331
Daab Leaves for East
Los Angeles — Hy Daab leaves for
New York today to head the advertis-
injj and publicity departments for F.
B. O.
Buster Keaton Hurt
Hollywood — Buster Keaton sus-
tained severe head and body bruises
yesterday when he fell from a prize
fight ring, built for his new picture.
piiiiuiiiiniinniiiiiiiiiiiiiiiiiiiiiniimiiii
§
I FEBRUARY 28th
. "OuROANG'CoMBDy
"BURIED TREASUIIE'
PathecomeJV
This is a 'Cornerblock* cut furni
FREE for all Pathecomedies at
exchange.
I Ward Cine Laboratoryjni
S 216-222 Weehawken St.
j| Union City, N. J.
:•: Telephone Union 4800
H G. BERT WARD, Pre
♦V
♦.♦♦.♦ ♦.♦♦.■•♦.♦ •,♦♦>♦,♦♦>♦>♦>♦>♦.♦ ♦.♦•.'••.•♦.♦•>»>*>'.**^
i^SlMadei^(i>
Utmost in Screen Briliian'
%h:#:#:«s#:#x#
WILLIAM S. HART
IN
TUMDLEWEEDS
Stonj ba HAL G. EVARTS ^daptedfor Ih screen hv C. GARDNER SULLIVAN
"Directed ByKlHG DAGGOT
New York Liked ^^Tiimhleweeds^^
"We believe *Tumbleweeds^ will have a long
and vigorous box office life* New York audi-
ences liked it/^ M. p. News Editorial.
"New York liked Tumble weeds\^' — Trade Review.
Now Booking
UNITED ARTISTS CORPORATION
'Jdary Pickford Charlej- Chaplin
Douglaj- Fairbanks D.W.Qriffifh
Joseph M Jchenck,
Chairman . Board of Direcforj-
Tiirgm Jlbcom.r
Presicfent
tHE
^^
DAILV
Friday, February 12; 1
Incorporations
Albany, N. Y. — Production- Display Stu-
dio, New York. Incorporators, C. Harri-
man, M. Machlis and H. Sragow. Attor-
neys, Heiman & Rubien, 1440 Broadway,
New York.
Albany, N. Y. — Spur Amusement Corp.,
New York ; to operate theaters. Incorpor
ators, R. Hildreth, R. Batkin and W. Kess
ler. Attorney, S. Schwartzman, 117 West
45th St., New York.
Albany, N. Y. — Brandon Brothers, Inc.,
New York. Capital $20,000. Incorporators,
W. Brandon, F. Miller and S. Berthoff At
torney, L. C. Schultz, 1674 Broadway, New
York.
Albany, N. Y. — Whitefields Productions,
New York. Capital $10,000. Incorporators,
M. Kurz, C. Kurz and A. Kurz, 25 West
47th St., New York.
Albany, N. Y.— 235 West 46th St. Co.,
New York. Capital $2,000. Incorporators,
J. Mayer, F. Ascher and S. Gilbert. Attor-
ney, Frank Locker, 299 Broadway. New
York.
Albany, N. Y. — Rosereb. Amusement
Corp., Brooklyn. Capital $10,000. Incorp-
orators, M. Goodman, R. Goodman and S.
Strauseberg. Attorneys, Gutman & Gold-
berg, 277 Broadway, New York.
Albany, N. Y. — Crystal Palace Theater,
Buffalo; to operate theaters. Capital $100,-
000. Incorporators, B. Colegrove, J. Quider.
Attorney, Charles Olshel, Buffalo.
Albany, N. Y. — Shelter Production Co.,
New York; to produce. Capital $600. In-
corporators, A. Greenberg, A. Snyder and A.
Rappaport. Attorney, L. H. Ba«r, 1440
Broadway, New York.
Albany, N. Y. — Henry M. Hobart Produc-
tions, New York; to operate theaters. In-
corporators, M. Lesser, H. Hobart and S.
Budd.
Albany, N. Y. — Fred C. Curtis, Inc.,
New York. Capital $10,000. Incorporators,
F. Curtis, H. Klinedinst and H. Factor. At-
torney, E. Morganlander, 1440 Broadway,
New York.
Albany, N. Y. — G. and F. Amusement
Co., Brooklyn; to operate theaters. Capi-
tal $5,000. Incorporators, G. Conroy, J.
McCooey, Jr., and M. Riskin. Attorneys,
McCooey & Conroy, 32 Court St., Brooklyn.
Boston, Mass. — Northeastern Theaters
Corp., Boston; to operate theaters. Incor-
porators, A. Robinson, J. Troy and N. Troy.
Address, N. Troy, Room 941 Tremont Bldg.,
Boston.
New Haven, Conn. — Palace Theater of
New Britain, Inc.; New Britain; to operate
theaters. Capital $25,000. Incorporators, I.
Hoffman, et al.
Jersey House in Fire
Point Pleasant, N. J.— What might
have been a serious fire was averted
by the prompt work on the part of
a fireman, when film at the Grove
caught fire while being shown. Frank
Warden, the operator, was severely
burned.
Weaver Preparing Next
Tacoma, Wash.— Plans for the
next of the H. C. Weaver Prod, are
under way and the picture has been
given the tentative title of "The
Totem Pole Beggar." E. C. Max-
well has completed work on the
script. For Associated Exhibitors.
Lease Grange Theater
William Brainson and Edw. H.
Freedman have leased the Grange, at
1 Hamilton Place, from the Hama
Realty Co., for a period of years.
They have redecorated the house.
Small Change
Dallas — Famous Players, at
the last hearing of the local
Arbitration Board, brought up
a claim for $1.05 against the
Opera House at Whitney. The
claim was thrown out because
it was held to be "too small to
use up the time of six or eight
busy men on trivial items."
Won't Run Film, Morals Involved
Minneapolis — Refusal of L. P
Charles, Grand O. H., Chetek, Wis.,
to play "A Woman of Paris," on the
ground that it is "not fit to run in
his town," brought him before the
Minneapolis arbitraBon board on
complaint of United Artists for
breach of contract. The board ren-
dered a compromise decision direct-
ing the contending parties to share
equally the amount involved which
totaled $18.04. The amount repre-
sented expenses incurred by the dis-
tributing firm in addition to the
rental of $15.
Newspaper Opinions
"As No Man Has Loved" — Fox
Walnut, Cincinnati
TIMES-STAR—* • • Despite indifferent
Jirection, poor camera work and a lot of
mediocre acting of the ham variety, the in-
lierent appeal of the plot is strong enough
to engage and hold the attention. ♦ » *
TRIBUNE—* * • The change in the title
is about as clever as the interpretation of
the book and there is no cleverness there —
simply trash. * • •
"The Beautiful City"— First Nat'l
Zaring's Indianapolis
STAR — • • • There is a touching love
story throughout, the photography is beauti-
fully done and the picture well directed. * • «
Good entertainment.
"The Blackbird"— M.-G.-M.
Garrick, Minneapolis
STAR — * • • A good picture from the
dramatic standpoint • * • where Lon Chaney
that remarkable character artist, is starred
in "The Blackbird." • • •
"Bluebeard's Seven Wives"— 1st Nat'l
Metro, Boston
TRANSCRIPT—* • • But perhaps it is
more fun to believe than habitually to dis-
believe. At any rate, "Bluebeard's Seven
Wives" is an hilarious confection. ♦ • •
Capitol, Detroit
NEWS—* * * The picture is a light-
hearted and amusing satire on the film people
and the disguises of several are so thin there
is no difficulty in seeing through them.
Manchester, Los Angeles
EXPRESS—* * • With its movie box-
office title, its list of stars * * • and its
clever mixture of sentiment with satire, it
will make money. • • •
Eastman, Rochester
DEMOCRAT—* * • An occasional pic-
ture like this and James Cruze's ''Holly-
wood," the first clever satire on movies,
is good for the public — and infinitely good,
we should judge, for the majority of stars
who take themselves and their "art" too
seriously. • • •
HERALD— • • • A clever burlesque of
the motion picture industry and the manner
in which the public is made to read roman-
tic things about certain heroes of the kleig
lighU. • • •
JOURNAL—* * * It is fairly amusing and
makes a good entertaining film. It offers
Ben Lyon a splendid role as the bashful John
Hart. * * •
TIMES-UNION—* * * Delicious comedy
—clean, amusing and with an underlying
thread of satire on the directorial and pub-
licity methods of making a movie sheik
to give it added piquancy. • * •
Warfield, San Francisco
BULLETIN—* * * Is one of the most
enjoyable bits of nonsense combined with a
pretty love story. ♦ * ♦
CALL AND POST—* * * Laughs aplenty,
sometimes just a suspicion of a tear, and
delicious satire. » ♦ *
CHRONICLE—* * * It is light comedy,
done deftly and with a sensitive touch. * * «
EXAMINER—* * * A choppy sort ol
story saved by unctuous bits of acting, a
few comic situations and bright titiSng.
« * *
NEWS — * * * Exposes with a screamini
flare of comedy, the modus operandi preval
ent in the youthful l>ut strong and lustv
industry. • * *
Capitol, St. Louis
GLOBE-DEM«CRAT— * * * "Blue
beard's Seven Wives" is the most clevei
satire we've ever seen ot the movies. * • •
POST-DISPATCH—' * * Pokes fun at
the movies, then it pokes lun at the dear
old movie public. * * ''
TIMES—* * * It is a wholesome, laugh-
producing picture, with nothing of the tragic
or melodramatic about it. * * *
"Clothes Make the Pirate"— 1st Nat'l
Rieviera, Detroit
FREE PRESS—* * * "Clothes Make
the Pirate" is one of the best laugl
ever made. * * * I
State, Los Angeles
EXAMINER—* * * Errol has wi
for the grotesqueries that have \
fame in musical comedy. * * •
EXPRESS—* * * Errol's alter
sumption of bluster and fright throu
episodes is horseplay of the best kin
HERALD—* * ♦ Mr. Errol's
is in a constant uproar and that I
several other reasons why one sb
joy "Clothes Make the Pirate." * "
RECORD—* * * Leon Erroll is r.
types of a comedian — slapstick am
tically a sympathy getter. « » •
TIMES— • * * A slow start is i
only serious defect — that and occas
certain jumpiness. ♦ * *
"Cobra" — Paramount
Regent, Rochester
DEMOCRAT— » * * Not only is t
acting below the standard he has
in other productions ; the play itsi
poor adaptation of the stage p!ay, i
to direction and scenario detail. * *
HERALD—* * * It is mere "se;
and pretty slow for the most part. •
JOURNAL—* * * Ardent aditi
Mr. X'alentino will fjnd plenty in
ture to rave about. * * •
TIMES UNION— * * * It almost
lacks the dramatic power of the St:
sion however, and the nnal 10 moir
the film drag owing to the effort
director to give Rudolph Valentino
portunity for super-heroics. * * *
To- Night! #1
AT THE HOTEL ASTOR
6th Annual
DINNER
AND
DANCE
Under the Auspices of the
THEATER OWNERS' CHAMBER OF COMMERCE 1
-«®»-
SIAKS CELEBRITIES CjAL/Olvrly
VINCENT LOPEZ
In Person and His Celebrated
CASA LOPEZ ORCHESTRA
TICKETS $12.50 PER PERSON
Can Be Secured at the
THEATER OWNERS' CHAMBER OF COMMERCE
Suite 908 Times Building Phone: Bryant 2496
To-l^ght!
THE
\tion Not Final
Continued from Page 1)
nate has yet to go ihrough
gain for final voting, and
time comes, it was declared
by Senator Smoot of Utah,
e debate, he will ask for a
otc upon ihis action, which
likely result in the restora-
lie tax and the adoption of
liittee recommendation for a
[xemption.
the Senate did ratify Wed-
action when the bill is up
consideration, the House
ve to agree, Wednesday's
admissions and other taxes
the Senate something to
ith when the measure goes
lence. It was something of a
in the Senate, the Republi-
ng the opportunity to "ride"'
ocrats, who have been seek-
er tax cuts, by voting to cut
ore in the way of taxes than
lally be agreed to.
id
■0,
n.
En Detroit-Made Picture
It — A screening for the stock-
f the Detroit Motion Picture
heir first picture under the
;ation took place recently at
o. It was "Then Came the
written and directed by
lartford. The stars are Frank
Cullen Landis and Mildred
s "U," Joins Associated
Francisco — Eugene Gerbase
(■me manager for Associated
■rs. He has, for the past 8
ten the manager of Univer-
■ Denver. He succeeds H. L.
;\ resigned.
Brody on a Vacation
and— Dr. B. I. Brody, head
iH Broadway Theater Circuit,
ccntly completed the Cedar-
on a vacation trip to Cuba.
A. B. C. Buys Serial
)rbit— A. B. C. has acquired the
ode-serial, "The Phantom Po-
JpS^
DAILY
Repeal Bill Up
(Continued from Page 1 )
censorship in this state made its ap-
pearance. It is possible a duplicate
bill will be introduced in the Senate
or that this bill will later come up
in the upper house.
Hackenburg's statute would cause
the transfer of all papers and records
to the State Comptroller who would
be charged with winding up the Com-
missioner's activities.
The situation here continues to be
peculiar. Now that all members of
the Commission are Democrats, the
Republican Party can no longer look
for patronage in this direction. For
this reason, it is quite possible that
the G O. P. will listen to a complete
rejieal with sympathetic ears.
Yvette Gilbert in "Faust"
Yvette, Gilbert, French actress, has
been engaged to play the part of
Martha in "Faust," which F. W.
Muriiau, director of "The Last
Laugh," is completing at the Ufa
station, in Berlin. Einil Jannings
plaj's the part of Mephisto, and
Costa Ekman the title role.
Curtis Buys Home TJnder Hammer
Dexter, la.- — William Curtis, owner
of the People's theater at Redfield,
has purchased the Princess at a fore-
closure sale. The house formerly was
operated by V. J. Hudson, whose al-
leged mismanagement caused closing
a few weeks ago, according to Mrs
W. A. Sage, former owner.
News Reels Balk
(Continued from Page 1)
Bulm Blumenthal. One news reel,
it is understood, had been approached
and it was this proposition involving
a sale of the rights that prompted the
joint action of all four news reels.
The U. S. Lawn Tennis Ass'n has
forwarded the protest to the allied
French association while the former
will hold a meeting today to discuss
the matter.
Pommer Here
(Continued from Page 1)
point that in order to break into the
German market. Fox was arranging
to make 10 pictures there and United
Artists, fifteen. This, of course, is
being done to get around the "kon-
tingent" system. Pommer is at the
Biltmore.
Guaranty Pictures Move
The Guaranty Pictures Co., ex-
porters and importers, has moved
from 130 West 46th St., to 729 Sev-
enth Ave.
2,000 to Attend
(Continued from Page 1)
btr of stars present and among the
guests, many important executives in
the industry and the heads of many
cit\' departments.
Lee A. Ochs, chairman of the ball
committee, has been active in arrang-
iig the program, one of the features
of which will be the presence of
Helen Ford and the entire "Dearest
Fneinv" company. Vincent Lopez
and the Casa Lopez orchestra will
supply the music. His orchestra for
this occasion will be considerably
augmented.
The committee declares one of the
real features will be the rendition of
"The Star Spangled Banner" and
"Dixie" by Cecil Arden, mezzo so-
prano of the Metropolitan.
All told about 2,000 are expected.
There will be an assemblage of stars
on the stage at midnight.
Forest Back
Dr. Lee De Forest will arrive here
Monday from Cuba.
r^thing But Rows
(Continued from Page 1)
IS in modern civilization. E.
I ee, New York, a member of
lid of Review, decried the dis-
of facts as given by Mrs. Gil-
-. ad declared the reviewing work
s Irried on by men "who are just
'^lest, if not as intelligent, as
Uting in the audience."
David Ross of Indianapolis,
the delegates, and Frank J.
>ch, president of the M. P. T.
Indiana, charged that the con-
was packed with delegates to
the Upshaw bill. Canon Chase
that there was any idea of rail-
any such measure through
■-S.
lusch told the delegates that
cent of the people do not want
hip. "Nobody wants censor-
it a few of you," he said, "and
I't tell me that you know more
low this country should be run
he 99 per cent, who are op-
to your ideas."
Declares Sunday Shows by Vote
Montevideo, Minn. — A majority of
223 votes out of 1535 cast were in
favor of Sunday motion pictures at
a recent election sponsored by local
exhibitors.
McCloskey, Manager Pittsburgh Ritz
Pittsl)urgh — Dean McCIoskcy has
resigned from the Arsenal in Law-
rcnceville to become manager of the
Ritz here.
Woody to Produce
(Continued from Page 1)
story has already been run serially by
the Thompson Feature Service. Most
of the exteriors will be made in Mis-
souri. Woody plans to spend $250,-
000 on the picture.
Arrangements have been made with
F. B. O. to release the picture. Woody
expects to maintain a permanent pro-
ducing organization and will make
from one to three pictures a year.
NOW BOOKING
St. Patrick's Day Special
week of March lUh. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colored by Brock
729 Seventh Ave., N. Y.
DISTRIBUTORS
To Make Miliions Cheer ,
on both sides of the Mason- Dixon •Line/
The Supreme Epic oP the South
UNIVEP^AL
Does it a^a^in/
-K\.
Wherefore dosf ... ■■'Vb
•^'se enooeh /* """' mock «.,
^orftheass a.
' wrtS''""'>"»o*i.tet''''-'*'*»y, but I u
C.C.BURR pmmts
^
^
i
>i
'>ow THOMPSON BUCHANAN S
TJirecUdby CHARLES I,
2^^RE(0CMIZEI
AUTHORltY
Coming Wiih a Rush I The Qreatest Box- Office
Western of Them All I
HOOT GIBSON, DUSTIN FARNUM, Anne Cornwall, George Fawcett, Kathleen Key
and thousands of others.
An EDWARD SEDGWICK Production Presented by CARL LAEMMLE
A UNIVERSAL PRODUCTION
i
Cecil B. DeMill
^ PRESENTS
feHRE SENTS -^ ■
atrice J qy
Y
/N
MADE/orLOVE
aPAUL SLOANE pro duct/o /w
STORY AND ADAPTATION BY GARRETT FORT
WITH
EDMUND BURNS, BERTRAM CRASSBY
AND ETHEL WALES
%
PRDDUCEKS DISTKIBUTINC COI\POf\ATION
Foreign Distributors Producers Internationa J Corporation 130 West 46 th Street New York, N. Y.
iTHE
brAdstreet
FILHDOM
lAekEiocmai
Authority
XV No 37
Sunday, February 14, 1926
Price 25 Cents
^\}' Coast Studio
ibi
idi
ed
I'es
Ibil
o
Takes Over California
and Drops Waldorf as
Brand Name
ngeles — Harry Cohn an-
eslerday the name Waldorf
as been dropped in favor of
and that the company has
r the California Studio on
as the base for future pro-
nt contains more space than
lb can use, although the com-
Iwi probably increase its 1926-
prluction schedule as against
For that reason, space
ased to outside units.
Ill Atop 1560 B'way
'learned at the sixth annual
.iuce ot the T. O. C. C. last
t it a move is under way to
a Im club in the real sense of
vol. Lee A. Ochs is under-
tjbe the sponsor of the idea
j; the quarters located atop
cw building at 1560 Broad-
O. C. C. has been consider-
)wn club house for several
id may supply the basic tin-
iCoiitinucd on Fage 2)
lise Studio for Wilcox
n« n — British National Pictures
l^sed the George Clark studio
nsfield where, beginning next
Herbert Wilcox will start his
pture. The Elstree studio will
eady in time.
3e '
Ju
katures Reviewed
Page
ehjd the Front
P amount 6
he Million Dollar Handicap
Fd. Dist. Corp 6
ht Phantom of the Forest
C:ham-Lumas Films — S. R 6
01 lat
I iversal 6
h Count of Luxembourg
<|adwick — State Rights 8
n of Diamonds
Im Booking Officee 8
1. . S. Perils of Sea
< lumbia — State Rights 8
.•or's Island
. sociated Exhibitors 8
>i: Shootin' Romance
liversal 9
Red Kimono
tal Exchanges 9
Pleasure Buyers
arners 9
n Love Grows Cold
Im Booking Offices 9
n. Subjects 10
n
Creditors to Meet
Feb. 18 Set for Date on Which Pe-
titioners Against Enterprise Dist.
Corp., Atlanta, will Confer
Atlanta — Notices have been issued
by Harry Bo'dd, referee, that a meet-
ing of creditors of Enterprise Dist.
Corp., bankrupt, will be held Feb. 18,
at Room 325 Grant Building, for the
purpose of examining the bankrupt,
allowing claims, selecting trustee,
passing orders of sale of assets and
taking such other proceedings as may
be proper. The schedule of debts of
Enterprise furnished by ofificers of the
defunct corporation and admitted by
them to be incomplete, shows a total
{Continued on Page 2)
Publix Theater for Oakland
Oakland, Cal. — Rex Midgley, owner
of the American, will build a 3,000
seat theater here in association with
Publix Theaters. A downtown site
has been secured.
Barthelmess in Neilan Studio
Hollywood — Inspiration has rented
the Marshall Neilan studio for the
production of "Ransom's Folly," star-
ring Dick Barthelmess.
The Future
A well-known Chicago ex-
hibicor, speaking of the theater
building orgy in this city, said
yesterday:
"Nobody knows where it is
all going to end. Somebody
some day is going to get badly
burnt. Then squawks will be
heard all the way to New York.
"We have several houses
building and no more are
planned."
Building Boom
Many New Houses Planned for Chi-
cago suburbs — B. & K. to Buiid 3
Ihrough Great Lakes Theaters
Chicago — Many Chicago suburbs
and near-by towns are included in a
theater building boom. Great Lakes
Theaters, a subsidiary of Balaban &
Katz, and operating only outside of
(Continued on Fage 12)
Pugh's Plan Involves Exhibitors
London — It is understood Ralph
Pugh's plan involves exhibitor par-
ticipation. Details not public.
Millions
By DANNY
Not dollars. People. The common folk — those who love
motion pictures. Something like 55 million of them travel to
the picttire houses weekly. Probably more — when the good
pictures are to be seen. (A lot less when the poor ones come
along.)
And it is this force of millions. Which Terry Ramsaye re-
ferred to. When he told a few plain truths to the Canon Chase
organization meeting. In Chicago during the week. Ramsaye
minced no words. "Nobody," he said, "is for motion pictures
but the people." And later he warned the Chase crowd that these
people might have something serious to say to anyone who at-
tempted to interfere with their pleasure. And he is right.
The great jury which will pass, always has, and naturally
should pass on motion pictures are the masses who enjoy them.
Never doubt that they will do the judging. Any time the move-
ment justifies their interest. Look at Massachusetts. A few
years ago some busybodies thought there should be censorship
in Massachusetts. They overlooked the interesting fact that the
original colonists of Massachusetts were folks who wanted lib-
erty. Who wanted to do their own thinking. And settle their
own problems in their own way. Well, the people of Massachu-
(Continued en Page 11)
Fox in Northwest?
Invasion of Pacific Towns, Where
Jensen and Von Herberg Hold
Sway Looked For
From a well-informed source, it is
learned the Fox Theaters Corp. has
about completed plans to build thea-
ters in four or five Pacihc Northwest
chies where Jensen and Von Herberg
are at present the dominating factors.
The cities mentioned in this con-
nection are Portland, Ore., Seattle,
Tacoma and Salem, while others are
a possiiulity.
Duluth, Too?
Duluth — Fox will build a first-run
here, according to report.
The Twin Cities
Minneapolis — A 3,500-seat theater
will be erected here by Fox, according
to information which is believed to be
thoroughly reliable.
Another big theater for St. Paul is
also considered a strong possibility.
Sams Owns 70 Per Cent of Stock
Winston-Salem, N. C. — Senator A.
F. Sams, president of the Piedmont
Amusement Co., which operates the
Auditorium, Amuzu and Pilot, is now
in control of 70 per cent of the stock
in First National Pictures, of the
Southeast, Inc. His recent deal with
R. D. Craver gave him 35 per cent,
but he had already owned the 35 per
cent previously controlled by Frank
H.. Fleer. Sams will probably be
elected president at the annual meet-
ing in the spring.
Wilson Won't Produce for Vital
Hollywood — Al Wilson has can-
celled his contract to produce five
remaining aviation features for the
Davis Dist. Div. Vital Exchanges,
which have been distributing the Wil-
son pictures, will continue to handle
'Flyin' Thru," the first.
Monte Blue Renews
Los Angeles — Monte Blue has
signed a new long-term contract with
the Warners.
Danish "Don Quixote" Film
Berlin — The Palladium of Copen-
ha"-en will produce a "Don Quixote"
film under direction of Lau Laurit-
zen.
Denies Deal with Ideal
Sherman Krellberg of Excellent
Pictures yesterday denied the report
from London that Harry Rowson had
contracted with Pauline Frederick to
make three pictures for his company.
Krellberg declared the U. K. rights
to only "The Nest," first of the Fred-
erick series, has been sold to Ideal.
THE
■c^Hk
.
DAILY
Sunday, February 14, 192
Vol. XXXV No. 37 Sunday, Feb. 14. 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March i, 1879. Terms (Postage
free) United States, outside of Greater New
York $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris— La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
(These quotations are * of Thursday.
Yesterday being a legal holiday, the market
was closed.)
High
•Balaban & Katz. . 71
Eastman Kodak ..UOJi
Famous Players ..118%
Fam. Play. Pfd. ..120
*Film Inspection.. 5J4
•First Nat'l Pfd. ..106
Fox Film "A" ... 79 Ki
Fox Theaters "A". 30
*Intern'l Projector. 13J/2
Loew's, Inc 39^2
Metro-Gold. Pfd... 23^
M. P. Cap. Corp... 20
Pathe Exch. "A".. 75 V^
Skouras Bros 50
Stan. Co. of Am.. . 49'/^
Trans-Lux 12 !4
Universal Pictures.. AOYt
♦Univ. Pict. Pfd... 93
Warner Brothers . . 1654
Warner Pictures ... 10
* Last figures quoted.
L>ow Close Sales
7054
110J4
116M
120
5/8
106
78M
29^8
13J4
39^
23^
1954
75/2
50
4954
im
41
93
15/8
10
70J4
110%
117%
120
5/8
106
78%
30
1354
39/8
23%
20
7554
SO
4954
12
40%
93
15/8
10
400
1,500
^•200
200
100
500
900
100
700
200
1,000
100
'ioo
3,400
200
100
8,500
300
"Sea Beast" in Chicago
Chicago— "The Sea Beast" opened
last night at the Orpheum.
"Mare Nostrum" Opens Monday
"Mare Nostrum" opens at the Cri-
terion Monday night.
A. C. S. Ball on the 20th
Los Angeles — The American Socie-
ty of Cinematographers will hold its
annual ball at the Biltmore on the
20th. Arthur Edeson is chairman.
Starts Rockett's First Feb. 23
"Puppets," the production to be
supervised by Al Rockett for First
National, will go into production on
Feb. 23. Milton Sills will be starred
with Gertrude Olmstead playing op-
posite. Others selected for the cast
are Francis McDonald and Matilda
Comont. George Archainbaud will
direct.
Ronkel to Start "Gumps" Again
Hollywood — Samuel Von Ronkel,
producer of the "Andy Gump" com-
edies for Universal, will start a new
series of 12 next week. Hughie Fay
will direct the first with the old team
of Joe Murphy, Fay Tincher and
Jackie Morgan.
Makes Sunday, Monday Record
"Moana" grossed $6,100 at the
Rialto Sunday, breaking previous
Sunday records for three years past.
On Monday, the gross was $3,100,
the highest on any Monday for two
years.
Favors Exhibitor Speakers' Bureau
R. F. Woodhull, president of the
M. P. T. O. A., favors the formation
of a speakers' bureau at national head-
quarters to oflfset propaganda against
the business. He voiced this idea at
the dinner-dance of the Brooklyn M.
P. T. O. on Wednesday night.
Washington Unit Chartered
Bellingham, Wash.— Dr. E. T. Ma-
thes, former mayor of Bellingham and
Albert Kinkelstein, former manager
of local theaters, have filed articles
of incorporation for the Standard
Theaters Co. of Bellingham. Dr.
Mathes and Mr. Finkelstein are trus-
tees of the company until March 10.
1926. The company will shortly open
a picture house on Magnolia St. near
Cornwall Ave. Stock was listed as
100 shares, preferred, of a par value
of $100 per share bearing 8 per cent
interest per annum, 200 shares of non-
par value stock, and initial capital of
When you think of
INSURANCE
you are thinking of
S T C B B 1 N S
Spvcialiats in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Club Atop 1560 B'way
(Continued from Page 1)
ances for this scheme. One of the
reasons of the party last night was
to raise funds for this very purpose.
Should the plan go through with
T. O. C. C. backing, it would in no
wise mean that individuals identified
with phases of the business aside from
exhibition would be barred out.
Sketches have been drawn. Those
who have seen them declare they pro-
vide for surroundings that are digni-
fied, but yet ornate in the proper de-
degree. The sketches call for dining
room, card rooms and the usual fea-
tures that are considered part of a
modern, up-to-date club.
Creditors to Meet
(.Continued from Page 1)
of $80,889.40, liabilities, while the ap-
praised value of the company's assets
is $492.
Among the items included in the
schedule of debts is one of $21,000 in
favor of Jenkins Securities Corp.; an-
other of $2,167 in favor of Enterprise
Film Corp., a third of $1,379 to En-
terprise Film Corp. of Dallas and
two items listed as "unpaid salaries."
One of these shows the creditor as
John W. Quillian for $375, and an-
other of $600 owed to Wm. K. Jen-
kins.
An involuntary petition in bank-
ruptcy was filed on Jan. 22. On Jan.
25, 1926, a form letter was sent out
by Enterprise Film Corp., Atlanta,
Ga., over the signature of John W.
Mangham, Jr., president, announcing
the formation of Enterprise Film
Corp., to better and more efficiently
meet the demands of exhibitors of the
South."
The foregoing letter would suggest
that Enterprise Film Corp. was or-
ganized subsequent to the filing of
involuntary bankruptcy by creditors
of Enterprise Dist. Corp. However
this inference is refuted by another
letter from Enterprise Film Corp.,
dated Feb. 2, and addressed to the
publisher of the "Weekly Film Re-
view." This letter, likewise signed
by John W. Mangham, president,
says in part: —
"For a considerable length of time
the Enterprise Film Corp. and Enter-
prise Dist. Corp. of Texas, both of
which are entirely distinct from the
Georgia corporation mentioned above
(Enterprise Dist. Corp. of Georgia),
have been in existence and have been
purchasing and distributing state
right film."
Olympic Theater Holds Election
Utica, N. Y.— The Olympic The-
ater Corp., at its recent annual meet-
ing, elected W. H. Linton, presi-
dent; Benjamin Gerwig, vice-presi-
dent; Evan Linton, treasurer and
Elmer Bauder, secretary. The board
of dirc-.tor? includes Gerwig, Lin-
ton and Linton, Aaron Eaton, B. W.
Wood, W. J. Lewis and Edwin C.
Smith.
"Dancing Mothers" at Rivoli
"Dancing Mothers," goes into the
Rivoli on Sunday. Gus Edwards will
present his first revue, "Garden of
Girls."
Florence Turner in "Padlocked"
Hollywood — Florence Turner has
been selected for a role in "Pad-
locked," bv Paramount.
Alexander Joins Southern Equipment
Atlanta — W. C. Alexander has been
added to the sales force of the South-
ern Theater Eqiupment Co. and will
travel Alabama.
GOWNS— UNIFORMS
FOR EVERVBODy WHO IS ANVBODy
ON THE STA6E OR SCREEN..EXCLUSIVE
DESIGNS By LEADING STVLE CREATORS
BROOKS 'n^v^^^^;^
-ALSO I5.000 COSTUMES TO RENT-
Gade Loaned to Griffit
Los Angeles — Universal has
Svend Gade to Corrine Griifii
to direct "Into Her Kingdon
English Version of Wells ; jpK''
London — F. Alfted, chiefly
as an importer and exporter, I
chased the rights to "The Wa
Worlds," by H. G. Wells a
make it here.
Compson, Carr in Lloyd (
Los Angeles — Betty C
Mary Carr and George Coop I
been signed for "The Wistj
Frank Lloyd's last picture f('
National. James Kirkwood !
yesterday to play the lead. !
"Torrent" at Capitol Feb
The New York premiere c
nez' Torrent" will take place
Capitol Feb. 21.
Sunday Pictures at Illion Dr
lilion, N. Y. — Sunday pictu
cenlly maugurated in this c
drawing big crowds, the Moha
Y. ) Herald says.
Says Films Lower Stand
Milwaukee — Harold A. Ehr
ger, lecturer on drama and ar
address before the Milwaukee:
Club, declared that motion
are lowering American stand;
t'M
[iiJlil
-jiiit
m
Specify
GOEP
Raw Stock for QUALITY (
Sole Distributors:
FISH-SCHURMAN CO!
45 West 45th Street
N. Y. Bryant 7243
t^fll
I909 BUTTON WOOD ST
PHILADEUPHrA.PA-
Hotel Christie
m
Hollywood
One of California's finest hot
located in the heart of the bii
ness district of Hollsrwoll
famous lobby, personal serv|j
sensible prices.
R. J. Mathesoiji
Owner-Manaf
ifOLLYWOOD
APPENINGS
)ho
rS^BRAOSTREET
oypiLMDOM
«RE(OCMIZED
Authority
Harvey E. Qausman
Granite 3980
Sunday, February 14, 1926
6411 Hollywood Blvd.
lix Vorldng at Paramount
npanies are now at work at
mount studio. Allan Dwan
"Padlocked;" Betty Bron-
iRicardo Cortez are co-star-
;'The Cat's Pajamas;" Wil-
J| Mille is directing Warner
, Zara Bow, William Powell
Gc' ge Bancroft in "The Flight
he lills;" Raymond Griffith is
rli "Wet Paint;" Victor Flem-
iiking "The Blind Goddess,"
jest Torrence, Esther Rals-
,if Holt and Louise Dresser;
Ciamce Badger is finishing Bebe
ieis "Miss Brewster's Millions"
^prearing to start on "The Rain-
F ming Rounds Out Cast
-le :ast for Victor Fleming's
imunt production, "The Blind
-de.' " has been completed, with
• : JdU, Esther Ralston, Ernest
ren;, Louise Dresser. Ward
le, Lichard Tucker, Louis Payne,
rle Lane and Charles Clary.
~ar
D.
jne
iariret Morris with MacLean
iret Morris will play oppo-
glas MacLean in "That's My
The cast includes Claude
_-_^ ater, Eugenie Forde, Richard
i,ke Wade Boteler and Harry
ilesj William Beaudine is direct-
he story is an original by
J. Crone and Wade Boteler.
'rg
ol
tec
Byram Technical Advisor
el George L. Byram will act
nical and military advisor in
ne ion with "Ranson's Folly,"
<ch vill start shortly under direc-
Sidney Olcott with Richard
ess.
'(■^ c S
'thine
■tkjdio to Photograph "Toto"
Gaudio has been selected to
aphy "Toto" for M.-G.-M.
Alger is assistant director;
Florey, technical director;
Pye, art director, and Char-
C idon, production manager.
or|
to
Tie
l)ei
-ri
Alice Calhoun as Lead
/aier Bros, have selected Alice
hoi to play the feminine lead in
ie !ero of the Big Snows." Others
he:ast will be Rin-Tin-Tin, Don
-arlo, Lee Willis and Baby Blos-
3erman Raymaker will direct.
na May Wong in Legend
nont Prod, has completed a
legend feature, featuring
May Wong, called _ "The
itrii Horse." Mark Goldaine di-
supervision of George L.
w|d Directing La Rocque's Next
iam K. Howard will direct
:lor Brides," Rod La Rocque's
starring vehicle. C. Gardner
li^n has written the screen adap-
01
Seven to Start for First National
Seven pictures for First National
release are scheduled to go into pro-
duction during the next week or ten
days. They are "Ella Cinders," "Miss
Nobody," "Good Luck," "Molasses,"
"The White Way," "Pals First" and
"Ranson's Folly."
Moomaw Film Titled
Lewis H. Moomaw has decided
upon "Flames" as title of "Only the
Brave." Cutting and editing of this
picture has been completed. He yill
leave shortly for New York 19, 'pur-
chase several vehicles.
Film Test Library Announced
Announcement of the establishment
of the Screen Library Service, an
organization which will supply cast-
ing directors with films showing ac-
tors in characteristic poses, is an-
nounced by Brooks B. Harding.
Chadwick Company to London
Reeves Eason will direct Eve Bal-
four and George Walsh in "Sunshine
of Paradise Alley," by Denman
Thompson for Chadwick. The com-
pany may go to London.
Franklin Finishing Davies Picture
Sidney A. Franklin has completed
"Beverly of Graustark" with Marion
Davies and is now cutting the feature.
He will then direct Constance Tal-
madge.
Vilma Hanky with Valentino
Vilma Banky has been chosen as
Valentino's leading lady in "The Son
of the Sheik," which will start soon,
under the direction of George Fitz-
maurice.
Sign Two Scenarists
Elliott J. Clawson and Donna Bar-
rell have been added to the scenario
department of M.-G.-M. Miss Barrell
is the author of "Their Second
Honeymoon."
Titling "The Torrent"
Katherine Hilliker and Capt. H. H.
Caldwell are writing titles on "The
Torrent," directed by Monta Bell
with Ricardo Cortez and Greta
Garbo in the leading roles.
New Companies at Fine Arts
Among the new comnanies at Fine
Arts studio are Bruce Mitchell Prod,
and Hercules Prod. This makes 12
producing organizations leasing quar-
ters there.
Cross to Title Western
Barr Cross has iust completed ar-
rangement.s with T. Josenh Sameth
of the Lariat Prod, to title the fifth
Pete Morrison Blue Streak Western
for Universal, "The P»ghting Romeo."
Hogan Cutting Picture
Director James P. Hogan is super-
vising the cutting of "King of the
Turf," F. B. O. Patsv Ruth Miller
and Kenneth Harlan head the cast.
Arbuckle Signs with M.-G.-M.?
It is reported that "Fatty" Ar-
buckle has signed a contract with
M.-G.-M., using the name of Wil-
liam Gopdrich, to direct "Over Night,"
featuring Conrad Nagel. ^/^
Forbes in "BeSiTGeste"
Ralph Forbes will have a part in
'Beau Geste." Other members of the
cast are Neil Hamilton, Buddy Rog-
ers, Wallace Beery and Norman Tre-
vor.
Kirkland Back to Direct
David Kirkland returned from nor-
thern California and will begin direc-
tion of Fred Thomson's new produc-
tion "Hands Across the Border" at
F. B. O. studios.
Harry Carey on Location
Harry Carey is on location on "The
Frontier Trail." Carey has a new
leading woman, Mabel Julienne Scott.
Scott R. Dunlap is directing.
Dillon Directing Serial
Bob Dillon is directing the new
Beacon serial, "The Phantom of the
Police," featuring Herbert Rawlinson
and Gloria Joy.
Added to "Unknown Soldier"
Claire McDowell and Jess Daver-
ska have been added to the cast of
"Unknown Soldier," Renaud Hoff-
man production.
Corinne Griffith's Next
"Into Her Kingflom," by Ruth
Comfort Mitchell, will be Corinne
Griffith's next, according to E. M.
Asher.
Film "Diavy Crockett"
Kathryn McGuire has been signed
by Sunset Prod, and will be co-fea-
tured with Roy Stewart in "Davy
Crockett."
Beresford to Adapt
Frank Beresford has been engaged
to do the continuities for the Lew
Cody series and write original stories.
In "The Scarlet Letter"
Jules Cowles and Fred Herog have
been added to the cast of "The Scar-
let Letter," an M.-G.-M. production
Marley Loaned to Julian
Peverell Marley has been loaned to
Rupert Julian to photograph "Sil-
ence," a De Mille production.
Marion to Title "The Sap"
George Marion, Jr. has been en-
gaged by Warner Bros, to title "The
Szp" starring Kenneth Harlan.
Harry Langdon Finishing
Harrv Langdon is nearing the fin-
ish of "Tramp, Tramn. Tramp." his
first feature for First National.
Fox to Start Four
Two originals by Peter B. Kyne
are included among four pictures
just started by Fox. John Ford will
direct "The Shamrock Handicap,"
with Janet Gaynor, Leslie Fenton
and J. Farrell MacDonald. Irving
Cummings is directing "Rustling for
Cupid," with George O'Brien, Anita
Stewart, Russell Simpson, Frank Mc-
Glynn, Jr., Herbert Prior, Edith
Yorke and Sid Jordan.. Tom Mix
started "Hard Boiled," under the di-
rection of J. G. Blystone. Mat*
Moore and Kathryn Perry has beea .»
given roles in "Early to Wed," di4y,^iiU'
rected by Frank Borzage. - o- • 'A ^V^
Blackton's Cast Selected
The complete cast for "Hell Bent
for Heaven," J. Stuart Blackton's
next for Warners includes Patsy
Ruth Miller, John Harron, Gayne
Whitman, James Marcus, Wilfred
North, Evelyn Selbie and Gardner
James.
ilU^
Glazer and Thalberg to Collaborate
Benjamin Glazer has signed a con-
tract with M.-G.-M. to collaborate
with Irving G. Thalberg on a con-
tinuity for "Trail of '98."
Added to "Eve's Leaves"
Lionel Braham and Arthur Hoyt
have been added to the cast of "Eve's
Leaves."
Oxford with M.-G.-M.
Buckleigh Oxford has been addcff
to the writing staff of M.-G.-M.
Anna Nilsson's Next
Anna Q. Nilsson will star in "Col-
lusion" for First National.
Tom Ricketts in Paramount Film
Tom Ricketts has been added to
the cast of "The Cat's Pajamas," by
Famous.
Second Syd Chaplin Finished
"Oh, What a Nurse!" is the title
of the second Syd Chaplin picture for
the Warners.
Fox Cutting Two Westerns
"Tony Runs Wild," starring Tom
Mix, and "The Fighting Buckaroo,"
Buck Jones' picture, are in the cut-
ting room.
JV/ien tn Hollywood
stop at
THE NEW HOTEL REGENT
Every room nviih Bath and Radio
A beautifully appointed moderately ;
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
THE
-ffif^
DAILY
Sunday, February )
Putting It Over
Cash In on "Old Fiddlers" Contest
Cleveland — When newspapers
throughout Ohio were printing col-
umns of space on Henry Ford's dis-
covery of Mellie Dunham, the old
fiddler, Ned Holmes, Fox exploita-
tion director, hit upon the idea of
staging old fiddler's contests in con-
nection with "The Golden Strain."
Bookings were arranged to conform
with dates of several such contests in
many Ohio cities. Roger Ferri han-
dled the stunt in which the following
theaters participated.
Rivoli, Elyria; Plaza, Sandusky;
Hippodrome, Youngstown; Mozart,
Canton; Colonial, Akron; Temple,
Toledo; Ritz, Mansfield; Palace, Ash-
tabula; Temple, Bellaire; Marion,
Marion, and Duchess, Warren.
Each theater, in conjunction with
newspapers in each town awarded a
medal, symbolic of the local cham-
pionship, and paid the winner's fare
to and from Cleveland, where the
finals were held to determine the
State championship. The finals were
held at the Hippodrome, which, aside
from paying expenses while the can-
didates were in Cleveland, also
awarded a medal to ttie winner. And,
in addition to the medal, the local
Ford agency presented the winner
with a 1926 touring car.
Similar tieups are planned by
Holmes in Michigan, Illinois, Indi-
ana, Wisconsin and other States,
with the ultimate object of having
the various state champions compete
in a "National Fiddler's Contest."
In Eastern Studios
"Men of Steel" Finished
First National's special "Men of
Steel," starring Milton Sills and di-
rected by George Archainbaud has
been finished and is now being cut.
About March 1, Archainbaud will be-
gin direction on Sills' next, "Pup-
pets," for which John Fish Good-
rich is writing the scenario.
Bebe Here for "Palm Beach Girl"
Bebe Daniels arrived Thursday to
make "The Palm Beach Girl," which
Erie Kenton will direct. It is from
a story by Byron Morgan and adapted
by Forrest Halsey. Larry Grey will
be the lead. Production will start the
end of the month at Paramount.
A Novel Announcement
When Fleishman & Goldreyer's
Manor theater, in Brooklyn, recently
played "Counsel for the Defense,"
"Subpoena —
"Court of Justice, County of Kings, Bor-
ough of Brooklyn.
"The People of the City of New York.
"We command you, that all business and ex-
cuses being laid aside, you are hereby sum-
moned to appear and attend at the Manor
Theater, of the City of New York, Borough
of Brooklyn.
"At the said theater, located at Coney Isl-
and Ave., and Avenue K, on the 18th day of
January, 1926, to attend, witness, and enjoy
the presentation of
"Betty Compson and House Peters
"And
"Counsel for the Defense
"Defendant
"And for failure to attend you will be guilty
of not witnessing a tense drama that will en
trance you with the remarkable acting.
"Witness: Manor Theater," etc., etc.
The above, of course, was laid out
in regulation form, with seals and the
like.
"The Nest" Nearly Complete
"The Nest," being made at Whit-
man Bennett's studio with Pauline
Frederick starring, will be finished
next week. Will Nigh is directing.
Rolland Flander has been added to
the cast.
Hines Sailing Southward
Johnny Hines leaves for Florida to
take exteriors for "The Brown Derby"
Monday, on the Alexander. Head-
quarters will be at Miami. In the
party will be C. C. Burr, Diana Kane,
leading lady, Ruth Dwyer, Bradley
Barker and Harold Forshay of the
cast. Harold Woodmansee and
George Ackerson of the scenario
staff. Howard Green, Benny Burke,
George Amy and a technical force of
18. Charles Hines and Charles Ber-
ner left Tuesday in advance.
Dix to Make Another Here
Richard Dix is at present confined
to bed with influenza, but will shortly
make another picture in the east, to
be directed by Gregory La Cava. He
will then go west to make "Romance
a la Carte."
Wheeler Dryden Active
Wheeler Dryden Is appearing in a
"Famous Melody Series" subject for
Fitzpatrick at Tec Art Jackson stu-
dio and is also playing the part of
Prince Itamura in "'The Cherry Blos-
som" in Newark.
"The Savage" Unit in Florida
Ben Lyon, May McAvoy, Sam
Hard5% P'hilo McCullough, Charlotte
Walker and Tom Maguire left for
Florida for locations this week. They
will be gone for three weeks film-
ing "The Savage" for First National.
Fred Newmeyer is directing. Don
Hetrick and Smith, with Nick Bar-
rows, gag man. cameraman George
Folsey and a large technical staff
were in the party.
Frank Tuttle Busy
Frank Tuttle has been chosen to
direct "Glorifying the American
Girl," written by Rex Beach, and will
start early in April. He will direct
Gloria Swanson's next, "Fine Man-
ners" first, however. Eugene O'Brien
will play opposite.
McCarthy Goes to Milwaukee
Milwaukee — L. J. McCarthy, for-
mer manager of the First National
exchange at Omaha, has been named
manager of the local branch, suc-
ceeding E. T. Dollendorf, resigned.
Tom Meighan Looking for Story
Thomas Meighan is still looking
for story material for his next for
Paramount.
Kane Company on Location
"The Wilderness Woman" com-
pany is in Saranac Lake shooting ex-
teriors. Aileen Pringle is featured;
Wesley Ruggles directing, under
Hampton Del Ruth's supervision.
On Another Phonofilm
Helen Lewis and her jazz band are
being feature^ in the De Forest
Phonofilm being shot at Tec-Art 48th
St., under Bertram Phillips' direction.
Ordered to Curb Crowding
Providence — A general police order
has been issued which provides for
a drastic inspection of theaters to
prevent overcrowding and obstruction
of aisles.
Films for Educational Showing
The Community Councils of New
York City have devised a plan where-
by an entire evening's program con-
sisting of an episode of "The Chron-
icles of America," a comedy if de-
sired, and an industrial or educa-
tional picture, is furnished at a nomi-
nal cost, with projection equipment
and licensed operator, to any educa-
tional, patriotic or church organiza-
tion making the request of Frank
P. Beal, Secretary of Recreation,
Community Councils, Room 2240.
Municipal Building.
Ruth Rich, Sec'y of Nat'l Commission
Ruth Rich has been appointed sec-
retary of the National Committee for
Better Films. Her new duties also
include the editorship of the National
Committee's publications.
New Up-State Company
Syracuse, N. Y. — A new theater
corporation, known as Fitzer-Syra-
cuse, Inc., has been formed. Ben-
jamin Fitzer of this city and Char-
les D. Blessing and Joseph N.
Schwartzland, Auburn, are directors.
The corporation was formed for the
purpose of purchasing- leasing and
managing theaters. The capital is at
$10,000, with 100 shares at $100 a
share.
Incorporation
Albany, N. Y. — Level Short F ! i
New York. Capital $20,000. ■
IE
1 1- 0
Albany, N. Y. — Vyse Amuseii
New York. Capital $5,000.
Albany, N. Y. — Tismer Theal A
New York. Capital $100,000. ""^^
Albany, N. Y. — Laconia Amuaoi
New York. Capital $10,000.
Albany, N. Y. — Albion Attracti
New York. Capital $10,«00.
Albany, N. Y.— Oriam Film C
York. Capital $25,000.
Albany, N. Y.— F. G. Short F
New York. Capital $5,000.
Albany, N. Y. — Silo Enterpri
New York. Capital $1,000.
Albany, N. Y. — Schulman-Gold \
atrical Corp., New York. Capital 'i^
Albany, N. Y. — Parward Product,)
New York.
Albany, N. Y. — ^Aitken Proper
New York.
Albany, N. Y.— Schulman & Gol {'
atrical Corp., New York. Capital JH
Incorporators, N. Schulman and L. H "
Attorney, A. H. Sarnsohn, 245
New York.
Dover, Del.— William E. Spa
Wilmington ; deal in scenery. Capit 2iJ
Attorney, Corporation Service Co.
BIdg., Wilmington.
il
Albany, N. Y.— Semel Edelstei fn
ment Corp., New York ; to operat
Capital $10,000. Incorporators, S. da
M. Edelstein and Semel Edelstei M
ney, H. S. Axelrode, 261 Broad , 1
York.
Salem, Ore. — Featherstone Pict
Portland ; to produce.
London, England — Art Theater ' Li
don, Ltd., London ; to operatt.j
Capital £100.
t
Springfield, 111.— I. and I. Thea
Danville. Capital $25,000; to oij
aters. Incorporators, R. Parks,
and F .Terry. Headquarters, 156 ]|
million St., Danville.
Sacramento, Cal. — West Coast ■
Theaters, Inc., Sacramento. Cil
000,000; to operate theaters. Inc J
E. Arkush, D. Arkush, M. GiS-\^
Samuels.
Jos. Paquin to Build in Hull
Hull, Que. — A new theater will be
erected on Main St. opposite the Post
Office by Joseph Paquin.
Jupiter Film Co. Moves
The Jupiter Film Corp., formerly
located at 1600 Broadway, has re-
I moved to 1457 Broadway.
Steinberg Out of Columbia
St. Louis — Barney Rosenthal and
Bob Tyler have purchased the inter-
est in Columbia Pictures Corp. of
Nat Steinberg, who is undecided as
to his future plans. The exchange
will celebrate its second anniversary
in March.
Dover, Del. — Ascher Theatrical IS
Inc., Wilmington ; to operate theat
tal $3,000,000. Attorney, Corpora .i.
Company of America, Du Pont Ij-i^
mington. |
Springfield, 111.— University Th
Evanston ; to operate theaters. Ca|i',
000. Incorporators, C. Elliot, R,
and C. Harvey.
Springfield, III. — Aristo Theater
cago ; to operate theaters. Capi
Incorporators, C. Soenuth, J. Mr
P. Levy.
Springfield, 111. — Power Amuse
Chicago ; to operate theaters. Cap '
Incorporators, H. Brandell, L. Tr.lP"
W. Shirra. |
Rogers Back to Omaha
Omaha — James Rogers is back
again as manager of the local Enter-
prise exchange.
Trenton, N. J. — Drafalk Amus^
Caldwell ; to operate theaters,
tors, W. Drake, C. Hinck and
Trenton, N. J. — Polish Amus(k''
Newark ; to operate theaters. Ca W '
000. Incorporators, J. Weskowsk C. '
kowsky and E. Twartus. 1
THE
ebruary 14, 1926
■c^ai
DAILY
^paper Opinions
Behind the Front"
Paramount
Rivoli
-* * * Making no pretense
ore than a rapid succession of
mUitrue gags dressed up in khaki,
he gags are a bit too tried and
the succession is always rapid,
at you haven't time for reminis-
quick laugh, and another joke
RIAN-
ig
esihe
til
id
L'i MIRROR— •
of
K'
lig
* * Has rare mo-
jarkling fun. It has also Wallie
jeously unkempt and as playful
Jane dog. Then, too, Raymond
iren to leers, sneers, and stage
tpdies most entertainingly with
they go forth to fight the enemy.
wfa
■LTlNEWS — * * * We are shown
o: comedy, a little fighting and a
o pretty French girls. And there
ho! too. We see the rain and the
balall soldiers remember as typical
inc
...iNtG JOURNAL—* * * There's an
tempt to burlesque "The Big
But there is comedy — some of it
everyone works hard. * * *
>:N|JG world — * * * It is good
;k ^ a pair of well recognized slap
10 rise to a new high level of
>m^ f.
VP|LC — * * * The war atmosphere
iig, the direction very good, and
written by Ralph Spence, are ex-
jdeed, they go a long way toward
. { t picture one of the most delightful
. ies Iroadway has seen in a long while.
Filling the Theater
Hamilton, Ont. — George
Swanwick, of the Lyric, has
established a "Children's Hour"
at the theater, between 4 and 5
P. M. daily, when they are ad-
mitted for hve cents.
RING TELEGliAPH— * » * It is
Bi Parade" with a reverse English,
hU the M.-G.-M. feature is a tense
c the war, relieved with flashes of
'\t jmedy, "Behind the Front" is all
It )medy, shot with flashes of pathos
a ays end up with an unexpected
wl: h sends the audience off into howls
M* • •
* * * It Starts out rather well,
s badly, and pretty soon we have
er one of those comedy things,
ar background to remind one of
pictures. * * ♦
* * Beery and Hatton smirked
faces and fell down and bumped
. another and performed with good
hey are both natural and capable
dnedians, and in consequence some
* t les were really funny. * * •
'LI RAM — * * * Is sprinkled with a
>U! quantity of old gags and a few
.nl generated, it would seem, from
otion that any old laugh is better
' * * *
Lii — * * * There are long intervals
en ;ally good humorous points in "Be-
tl Front," the current offering at
iv , which strikes one as a burlesque
he lig Parade." * * *
IKD — * * * Needless to say, "The
'aaie" itself is seventy-five times fun-
'e humor of "Behind the Front"
. < t from situations common to the
r rm of the cinema. It is a "gag"
T facial expressions of Wallace Beery
doughboy, faces the enemy in the
. France are priceless. • * *
The film is a gay comedy of Continental
life, with Menjou absolutely perfect as the
uland boulevardier. * ♦ *
EVENING WORLD—* * * With St.
Clair and Menjou it is a crisp and brittle
comedy of manners, moving along with a
leer here and a wink there, never dull and
never quite risque in spite of bathroom and
bed chamber sequences. * * *
GRAPHIC—* * * At least a godly share
of the success of this picture — and we've
seen no better comedy on Broadway this
year — can be credited to Malcolm St. Clair,
who directed it with a discnminatnig eye and
a sophisticated touch. • * *
HERALD-TRIBUNE — * * * Mr. Menjou
is just the same as he was in "A Woman
of Paris," and that's good enough for me.
In "The Grand Duchess and the Waiter"
Malcolm St. Clair, the director, has still
turtlier endeared himself to us. * * *
MORNING TELEGKj\PH— * * * Moving
along at an extremely liesurely gait and
serving as an average vehicle lor Adolphe
Meiijou's personality, tne really "big" mo-
ment in the picture occurring when the
clumsy waiter pours a pitchertul of cream
on the decollette shoulder of the duchess
and her black velvet frock is quite ruined.
"The Grand Duchess and the Waiter" is,
as you may have guessed, light. * * *
jj(jSX — * * * Mr. Menjou is his old de-
lightfully suave self, which is, surely, quite
enough to make any one picture most pleas-
ant, but there is also Florence Vidor. Never,
we think, has Miss Vidor shone as she shines
here. » * *
SUN — * * * Is what critics call — for
want of something more appropriate — "spark-
ling high comedy." * * * Is built up of
little episodes joined together. They are
touched with faint satire, for the most part,
and cleverly picturized by Mr. St. Clair.
* * *
TELEGRAM—* * * It skims lightly along
the keen edge of comedy, without once fal-
tering into burlesque. It calls not for the
raucous laughter of slapstick but for happy
chuckles of sustained enjoyment. And, what
is more, it gets them right along. ♦ ♦ *
TIMES — * * * Mr. Menjou surpsasses him-
self in many of the scenes. By a mere
raising of his eyebrows he is able to stir
up peals of laughter. He is never really
abashed, except possibly when he is caught
with a maid's head reposing on his unwill-
ing shoulder. * ♦ *
WORLD — * * * The unusual spectacle of
giving to the amusement-going public Some-
thing which in the pictmes is considerably
better than it proved to be behind footlights.
But to stick to the art, it niya be said that
M. Savior's play as a motion picture is far
cleverer than the so-called society comedies
which come through from week to week on
the screens. * * *
and Duchess and the Waiter"
Paramount
Strand
illy 1 ICAN— * * * St. Clair has Adolphe
■< I direct again. Menjou, of course,
iished an actor as St. Clair is a
"■' Together they have played vvith
of a grand duchess and a waiter
_ u entirely different spheres until it
■ Ijleems important. * • •
, I r MIRROR—* • • Mr. Menjou is
■ . ightful and though his infectious
:t zation differs not at all from the
■u ones, still, he is Menjou, and we
^<e im much. As the millionaire turf-
■«) masquerades a» the clumsy, but
waiter, to be near the Grand Duch-
n he adores, he is charming. * * *
■' NEWS — * * * Charming farce,
cast, ably directed and well photo-
except for a small section of film
me unlovely dark spots appeared on
Vidor's lovely countenance. Even
forgivable, for the rest of the film
lisfying. * * *
; iNG JOURNAL—* * * Malcolm
a one of the megaphoned white hopes
e [idustry, directed the Alfred Savior
ai the result is divertingly delightful.
"Moana"
Paramount
Rialto
AMERICAN—* * * As a story, "Moana"
is not absorbing. As a picture upon which
to feast your eyes it is amazingly lovely.
Flaherty has brought all the enchantment
of island settings and island life. * * *
Those who enjoyed "Nanook of the North"
should certainly see "Moana." * ♦ *
DAILY NEWS—* * * Has no plot and
it is not based on fiction. The picture rec-
ords the customs and natural graces of the
Samoans, perhaps the noblest of the Poly-
nesian races, a fast disappearing people. * * ♦
EVENING JOURNAL—* * * The photog-
raphy is excellent, and natives participate
with no trace of self-consciousness. There
is no suspense, no menace, no manufactured
plot involving a last-minute rescue by the
United States Navy. Simply a pictorial
statement of facts. * • •
EVENING WORLD—* * * In this film,
Flaherty, the dramatist of "Nanook," turns
painter and artist. "Moana" is distinguished
primarily by its pictorial beauty. It has
continuously what the art student strives
for in "composition" of a canvas. ♦ * •
"Moana" is a rare combination of poetry,
biography and drama. It should not be
missed by any motion picture patron. * • *
HERALD-TRIBUNE—* » * The picture
is just the short and simple annals of the
poor South Sea islanders. There is a reel
or two of the tattooing of Moana when he
reaches man's estate, and for his sake we hope
that it didn't take any longer than it ap-
peared in the film. • • ♦
MORNING TELEGRAPH—* * * It is
more than a scenic film for it has the quali-
ty of intimacy which comes only from a
full and sympathetic knowledge of human
life and the ability to present it by means
of pictures. ♦ * • "Moana" as it stands is
a perfect thing to be enjoyed by the thought-
ful, to leave unmoved those who take their
pictures casually. * * *
POST — * * * The photography is beyond
reproach and many of the scenes are beauti-
ful to behold, while the matters of trapping,
spearing, gathering and preparing the daily
bread are interesting and instructive. • * *
"Moana" might well be termed a glorified
travel picture, better made, perhaps more
beautiful than most travel pictures, and
about three times as long. ♦ • •
SUN — ■* * * The golden beauty of primi-
tive beings, of a South Sea Island that is
an earthly paradise, is caught and imprisoned
in Robert J. Flaherty's "Moana" which is
being shown at the Rialto this week. The
film is unquestionably a great one, a poetic
record of Polynesian tribal life. * * ♦
TIMES—* * * In ';Moana" Mr. Flaherty
has captured the spirit of the Polynesians
and reflected their blissful content in their
own surroundings. Here we have a poem
which is filled with charm, without any make-
shift villain to interfere with the effort —
which was produced in the small village of
Safune on the Island of Savau — and the
consequence is that it is a joyful and at the
same time a thoroughly artistic contribution
to motion pictures. * * *
WORLD — * * * There is a completeness
about the episode which becomes amazing
when it is realized there exists no dramatic
story other than whatever drama and ro-
mance may lie in the straightway presenta-
tion of the rise to maturity of youth in a
far away, strange and unenlightened land.
GRAPHIC—* * * As comedies go, "What
Happened to Jones" is better than the aver-
age. If it so chances that you are also a
Reginald Denny fan, you'll like the extremely
good-looking screen star in the role of Jones,
as well as in anything of the kind you've
seen him do. * * *
HERALD-TRIBUNE— * * * Mr. Denny
does not depend on situations. He has not
only a delightiul sense of humor, but he has
the ability to put it across. Besides that,
he is handsome and agile. * • *
POST — * * * It IS all very mad and
not very uplifting, no doubt, but it is funny,
and it moves along without waiting for much
of anything, including plausibility. * * *
SUN — * * * There is not much to say
about it. Its humor is old — the "Charley's
Aunt," petticoated variety — but it seems to
wear well enough. Certainly the audience
at the Colony laughed as though it was a
newly minted brand of fun. * ♦ *
TELEGRAM—* * * It is funny, openly
and unashamedly laugh provoking surface
comedy that brings laughs. It seeks not to
delve into subtle depths nor to invoke pathos
in its protagonist ; it is replete with gags
and they make the audeince laugh often
and loudly. * • *
TIMES — * * * The idea of a young man
on the evening before his wedding being in
a poker game that is raided, followed by his
escape to a Turkish bath on ladies' night,
in itself offers possibilities for fun, and it is
true, that Reginald Denny goes through the
whole gamut of "W'hat Happened to Jones"
with good nature and fortitude. • * *
WORLD — * * * Hardly a man is now
alive who has not observed on stage and
screen ladies' night in the Turkish bath
used for sterling comedy material. Low
and old fashioned as it is, Mr. Denny, as-
sisted by Otis Harlan, a round little fat
man with queer paddling feet, made it all
funny again. * * *
Si
I
ti
lift!.
"The Midnight Limited"
Rayart— S. R.
Broadway
AMERICAN—* * ■* The expected train
wreck proved effective, with the blowing up
of a high bridge to add excitement. The
Broadway theater audience, which relishes
melodrama, seemed quite satisfied. * * *
DAILY MIRROR—* * * The flicker is
so sodden with "drammer" and players heav-
ing all over the place that the trains are
compelled to take second place until the
very end. Otherwise, the picture might have
been more entertaining. * * * , . . ^ ,
MlORNING TELEGRAPH—* * * It's an
exciting tale, full of good touches, and not
overdone as to heart throbs. The suspense
is well sustained and works up to a good
climax, and there's always a thrill in fast
trains rushing through the night to prob-
able destruction. It's old stuff, but it holds
up well, and in this case it proves very en-
tertaining. • * * ,,.,., - . . ,„ .„
POST * * * "The Midnight Limited will
never win a prize for originality, but it runs
along nicely. The cast, including Gaston
Glass, Wanda Hawley and Richard Holt,
helps.
Skirbolls Change to Split Policy
New Philadelphia, O.— The Opera
House will have a combination policy
starting Feb. 8 and for the first three
days of the week only. The straight
picture policy will prevail the last
half. The house is owned by W. N.
and H. R. Skirboll, of Ohio Educa-
tional and Gold SeaT exchanges.
McWilliams With Fischer Chain
Madison, Wise. — Frank J. McWil-
liams, veteran theater manager, has
been named manager of the remod-
eled Parkway, reopened last week by
the Fischer-Paramount chain. The
theater has been virtually rebuilt.
"What Happened to Jones"
Universal
Colony
AMERICAN—* * * There's a snap to
this picture that Denny's recent films have
lacked. The situations were the kind that
gagmen adore, and the action has been
speeded up to keep something doing every
minute. There is very little that doesn't
happen to Jones in the newest and one of
the funniest Denny farces. * * *
DAILY MIRROR—* * * Mr. Denny is
our most adroit screen farceur. He injects
such sincerity and emotion into the most
preposterous and outlandish situations that
one simply sits back and shouts with ain.use-
ment. * * *
EVENING JOURNAL—* * * Zasu Pitts
as the maid is gorgeously funny. Denny
does good work, and both Miss Nixon and
Margaret Quimby are pretty. * ♦ •
EVENING WORLD—* * * It is ai rol-
licking bit of foolery. Denny has something
about him that makes him enjoyable where
many another comedian would be boresome.
He canters along to a boisterous accom-
paniment. * • *
Woman Mayor Flays "Blues"
Minneapolis — Warning against
"blue laws" was sounded in a recent
radio address by Elizabeth K. Ries,
of Shakopee, Minnesota's only woman
mayor.
Pathe, Ltd., Buys Two Shorts
Red Seal has sold "The Silvery
Art," a one reel sKiing reel, and
"Flirting with Death," a two-reel
skiing film, to Pathe, Ltd., through
R. Reubenson, for Great Britain.
Adds to Wisconsin Chain
Milwaukee — The Northern Wis-
consin Amusement Co., which op-
erates a chain in the state, has taken
over the Grand at Mondovie. R. T.
Laatsch is manager.
Ohio Rights Bought
Cleveland — The Ivanhoe Film Ex-
change has purchased "Abie's Im-
ported Bride" from Philip Green-
berg, of Philadelphia, for Ohio.
Montreal Exhibitors Hold Party
Montreal — The Montreal Theater
Managers Ass'n held a bal masque at
the Venetian Gardens last night.
THE
DAILY
Sunday, February 1
»
"Behind the Front"
Paramount
/lOT EVEN THE WORLD'S
WORST GROUCH COULD RE-
SIST THE ROLLICKING COM-
EDY OF THIS ONE. DIREC-
TOR EDWARD SUTHERLAND
WITH BEERY AND HATTON
MAKE IT A LAUGH RIOT.
Cast. . . .Wallace Beery and Raymond
Hatton come forth as about the
funniest comedy team on the
screen. Just a look at this pair is
enough for a laugh. Get their stuff
over in great shape and never mufif
a trick. Mary Brian pretty but not
important as the girl. Tom Ken-
nedy has some innings as the Ser-
geant.
Type of Story. .. .Comedy. "Behind
the Front" is built solely for the
purpose of making you laugh and
if there are those who don't enjoy
a laugh, "Behind the Front" is no
picture for them. They'll howl in
spite of themselves. Wallace Beery
and Raymond Hatton as a couple
of war buddies have been filling
the Rivoli with joy seekers who,
once in, have a hard job of keeping
in their seats. There is real com-
edy in "Behind the Front." You
can go to work on it and pick it
apart from various angles: it
smacks of Chaplin's old "Shoulder
Arms" — it's comedy is broad, sel-
dom subtle — it has its slapstick and
it has certain comedy sequences
that have been used before — and
yet with it all, "Behind the Front"
still deserves the vote of being one
of the funniest shows on the
screen. Edward Sutherland, not
entirely new because he ran the
comedy high in Raymond Grif-
fith's "A Regular Fellow," has put
this over in fine style. He has great
help in the comedy team of Beery
and Hatton which makes it a great
triumvirate. The comedy concerns
the antics of a couple of "misfits"
who join the army, through no fault
of their own, and continue on the
battlefields for the same reason. To
attempt to give the comedy inci-
dents of the battlefield would be
wholly inadequate. They have to
be seen to be appreciated. Suffice
it to say that they are a great bag of
laughs and great comedy entertain-
ment.
Box Office Angle You can't lose
out on this one unless you cater
to a morbid, laugh avoiding crowd.
If you want to please and amuse
them, show "Behind the Front."
Exploitation. . . .Don't stop at signing
up for the picture. Do your level
best to convince them that this is
one of the funniest, laugh provok-
ing pictures they have ever seen.
Boost Beery and Hatton and run
a trailer well in advance. Para-
mount's press sheet has some cork-
ing good novelty exploitation
stunts.
Direction Edward Sutherland;
splendid.
Author Monty Brice; from Hugh
Wiley's Saturday Evening Post
short story, "The Spoils of War."
Scenario Ethel Doherty
Cameraman Charles Boyle
Photography Good
Locale N. Y.— France
Length S,SS5 feet
"The Million Dollar
Handicap"
Prod. : Metropolitan Prod.
Dist.: Producers Dist. Corp.
FINE AUDIENCE PICTURE
WITH PLENTY OF BOX OF-
FICE HOME RUNS. RACE-
TRACK MELLER WITH SOME
FAIRLY FAMILIAR TWISTS
BUT THEY GET OVER BIG.
Cast.... Well balanced and all do
very good work. Vera Reynolds
a cute and vivacious young heroine
and Edmund Burns a goad look-
ing hero. Ward Crane the hand-
some, nius/tached villain. Ra'Jph
Lewis good as the horse fancier.
Type of Story. .. .Racetrack melo-
drama; adapted from W. A.
Eraser's novel "Thoroughbreds."
The money is needed, and the
horse has to win the race and who
brings him in to victory but the
owner's daughter? Sounds trite,
and probably is, but nevertheless
"The Million Dollar Handicap"
serves plenty of good thrills, sus-
pense galore, action, romance and
all the rest of the hokum that
makes for a good audience num-
ber and subsequent Al box office
bet. Director Scott Sidney uses
many of the stock suspense tricks
but he certainly gives them new
life and even a hardboiled specta-
tor is more than apt to succumb
to the excitement of the race and
the grand victory of the little girl
who rides her father's horse to
first place, wins the million, saves
her brother from going to prison
and is happy with the man she
loves. They really stir up a lot
of enthusiasm in this one in spite
of the old racetrack stuff. There
are innumerable good comedy
turns and some reliable darkey
humor that gets over big. Of
course there is a wicked willun
who leaves no stone unturned to
spoil the girl's chances, make her
dependent upon him financially
and thus pave the way to winning
her for himself. Director Sidney
works up to a great climax and
gets it over splendidly. A snappier
finish following the actual climax
would end the picture in better
fashion. It lingers a bit too long
after the finish is sighted.
Box Office Angle. .. .Sure-fire mate-
rial for many exhibitors and can
be counted on to serve up thrills
and suspense that will send them
out talking about it.
Exploitation. .You have had enough
of these racetrack mellers coming
your way to know how best to ex-
ploit them. Plenty of ballyhoo
stunts available and the usual
jockey parade, etc., will work out
nicely. If you are in the vicinity
of a track you can post handbills
conspicuously announcing "The
Million Dollar Handicap." Good
names to use also.
Direction Scott Sidney;
good
Author W. A. Eraser
Scenario • • F. McGrew Willis
Cameraman Dev. Jennings
Photography Good
Locale • • South
Length •• 6,905 feet
"Thunder" in
"The Phantom of the
Forest"
Prod.: Gotham Prod.
Dist.: Lumas Film Corp. .
HOLDS ITS OWN WITH OTHER
DOG DRAMAS. GORGEOUS
SETTING IN CALIFORNIA
REDWOODS HELPS ALONG
A RATHER RAGGED SCRIPT.
Star.... This dog "Thunder" looks
just like all the other canine stars.
He may act better than some oi
them because his trainer knows his
job better.
Cast. .. .Betty Francisco scores ev-
ery time she shows. Eddie Pnu-
lips just "another hero. " James
Mason the best in the line-up —
plays the heavy with a real punch.
Frank Davis, the dog's trainer, is
a terrible actor — but he is only
there to coach the dog, who acts
for him.
Type of Story Melodrama, built
to exploit the dog "Thunder." Ul
the last twenty dog pictures seen,
this one rates wiiii the nrst five
for novel stunts and thrills supplied
by the canine. The story has plenty
of action — but the scenario fails
down on continuity. It does not
build steadily toward the big cli-
max. Too choppy. But the dog's
trainer wrote the story, so perhaps
he s to blame. 'I'raining the dog
star, acting in the picture, ana
writing it besides is a heavy as-
signment. Anybody who can put
an animal through its paces as
irank i'oster Davis does can af-
ford to rest on his laurels. At that
the tale has a big human interest
appeal. It travels the well worn
theme of the dog classics where
the villain is trying to get posses-
sion of the girl's property, while
the hero and the canine star fight
him at every turn. It works up to
quite a spectacular climax. This
involves a forest fire, in which the
scoundrel perishes. It was quite a
relief to see the bad man die some
other way than at, by or through
the fangs of the four footed aven-
ger. Here is a real novelty in this
type of film. But "Thunder" has
plenty of other opportunities to dis-
tinguish himself. lie pulls a new
one by throwing his man and pin-
ning him to the ground. His
trainer "doubles" for the fight
scene between villain and dog. It
is one of the best fights between
a human and canine yet filmed.
"White Fawn," a pure white police
dog plays opposite "Thunder" very
effectively.
Box Office Angle. .. .Good for any
house where dog dramas bring
them in. Fine scenic background.
Exploitation Bill "Thunder" in a
couple of new stunts no dog actor
has done. Big forest fire.
Direction Henry McCarty ; fair
Author Frank Foster Davis
Scenario Jas. Tynan
Cameraman Ray June
Photography Above par
IrOcale California redwoods
Length ...^ 5,800 feet
House Peters in
"Combat"
Universal-Jewel
HOUSE PETERS IN ANC
OF THOSE HE-MAN ]
WITH THE HEROICS
ING HIS WAY. STOR^
VENTIONAL BUT GOC
TION AND ATMOSI
GET IT OVER.
Star. ...One of those "diam i
the rough." You know 1
the knock-about lumber car
that he pretends to be. A
turns the trick, as usual.
well suited and likable in t
Cast. .. .Wanda Hawley adec
the girl and Walter McGi
cad. Others include C. E. ■
son, Charles Hill Mailes
Clemento and Howard Tri
Type of Story Melodra '
lumber camp, a driving car
a girl, a forest fire, — they ;
in correctly and even tho
plot resembles others; th;i
come before there is enouj
action and interesting atn
to refresh it somewhat,
suffiiciently to get it eve'
forest fire climax too, thou
many times before, furni
first rate thrill and Lynn Fr
has secured some mighty
and thrilling shots of huj
succumbing to the grea
House Peters, Universal!
virile star, comes forth in i
of his he-man characteriz :
this time a seeming brute
you know all the while tl-
tenderness beneath and in i,
a woman is going to aw'
Sure 'nough the gal makes ;
of Peters and you find hia
the great sacrifice stunt (
into the flaming forest to
man he thinks she lov
though he wants her him
House gets the best brea
ally and he comes out of ti
alone and all set for a clii
the girl who realizes now
other man was not worth;
Lynn Reynolds gives his
the climax sequence. A I
encounters liven up the e
sodes and the develop
smooth and consistent for
part. Production is good
cations excellent.
Box Office Angle Good
entertainment. Will go t
the crowd that likes a vi
door picture with plenty
force and a forest fire cl
Exploitation. .Play up Hous
name and recall recent 1
pictures in which he i
notably "The Storm ;
Trailer of the fire seqiit
also serve to get them ir
picture.
Direction Lynn I
good
Authors J. G. Ha
Edw. J. Montagne
Scenario J. G
Cameraman Chas
Photography 1
Locale Northern lum'
Length '
RS!(
i
I
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productions, with producer, director,
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NAME
THEATRE
ADDRESS
THE
j5S^
"The Count of Luxem-
bourg"
Chadwick — State Rights
RATHER WELL MADE PIC-
TURE WITH AN INTEREST-
ING LITTLE STORY. WILL
PROVIDE AN AVERAGE EN-
TERTAINMENT, WITH ONE
OR TWO MINOR ELIMINA-
TIONS.
Cast George Walsh completely
disguised with a small mustache.
Hardly the he-man George they re-
member from Fox pictures. Helen
Lee Worthing a pictorial addition
as the lovely Parisian stage queen.
Michael Dark fair as the palsied
Duke. Lola Todd cute and pleas-
ing. Others Charles Requa, James
Morrison, Joan Meredith.
Type of Story. . . .Dramatic romance;
adapted from the operetta of Franz
Lehar. The story has been quite
nicely handled, the production is
good and the direction, with one or
two trifling exceptions, is effective.
But with it all me picture only
strikes about the average line in
entertainment. The story is prob-
ably its chief drawback. It is a
bit unusual but relies so strictly
upon coincidence in its develop-
ment that it loses in conviction
what it gains in originality. One
or two comedy touches, the inci-
dent of the girl losing an under-
garment on a dance floor, for in-
stance, should come out.
Story: Angele Didier, French
stage favorite, is keeping her bar-
gain to marry the old Duke. The
King prevents the marriage be-
cause the girl is not of nobility.
The Duke arranges to have her
marry a nobleman and divorce him
im,mediately, thereby leaving An-
gele a Countess. She never sees
the man she goes through the cere-
mony with. It happened that the
man, the Count of Luxembourg,
merely went through the thing to
obtain money which would permit
an operation on a friend. The
irony of fate was that he then in-
herited a large fortune, returning
to the Duke the marriage "fee."
Ang.ele never marries the Duke
and later meets and falls in love
with the Count, neither knowing
they are really husband and wife.
Of course, they eventually are hap-
py to have the marriage stand.
Box Office Angle. .. .Fair program
number that will undoubtedly
please a majority without causing
much of a sensation either for or
against it. Hits the average line
most of the time.
Exploitation If you figure there
may be some drawing power in
George Walsh's name, play it up.
They may not recognize him in
the make-up of a French Duke,
however. Helen Lee Worthing is
an attractive addition and you
might use stills of her in the lobby.
Title will need catchlines to ex-
plain it. Means little by itself.
Direction Arthur Gregor; ample
Author Franz Lehar
Scenario Arthur Gregor and
John F. Natteford.
Cameraman Steve Smith, Jr.
Photography All right
Locale France
Length 6,400 feet
Evelyn Brent in
"Queen of Diamonds"
Film Booking Offices
LIVELY CROOK YARN WITH
EFFECTIVE SUSPENSE AND
PLEASING ROMANCE WORK-
ED IN. EVELYN BRENT GO-
ING WELL IN THIS TYPE OF
OFFERING.
Star. . . .Pleasing and does good work
in contrasting dual roles, that of
cute little chorus girl and then as
the actress who is accomplice to
her diamond smuggling husband.
Cast. .. .Theodore Von Eltz suitable
lead. William N. Bailey, the smug-
gler and other Phillips Smalley and
Elsa Dorimer.
Type of Story Crook melodrama.
Evelyn Brent has another of her
series of girl crook roles, this time
a dual performance in which she
plays two rather difficult parts clev-
erly and in effective contrast. The
actual plot, mechanical enough and
relying on some old tricks for its
development, manages to hold your
interest and director Chet Whitney
has injected some good touches
that keep it moving. There is a
general round-up for a climax and
it signs off with the usual clinch.
Grammatical errors in titles should
be corrected.
Story: Jerry Lynn, chorus girl
and sole inspiration of her sweet-
heart, David Hammond who is try-
ing to find a producer for his play,
is persuaded to impersonate Jean-
ette Durant, a famous actress
whom she resembles, and thereby
becomes implicated in a diamond
smuggling deal in which a man is
killed. Jerry escapes and is just
about to land David's play into the
hands of a big producer when she
is traced and held in connection
with the murder. How Jerry man-
ages to scale through the maze of
incriminating circumstances that
pile on, and how she finally traps
the man who led her into the fray,
follows in rapid succession and ends
with David's play on the road to
production and Jerry and David
happy with each other.
Box Office Angle. .. .Fairly absorb-
ing and interesting little crook
story and with Evelyn Brent help-
ing to get it over.
Exploitation. . .Talk about the chorus
girl whose ambition for her sweet-
heart's success led into a smuggling
deal which nearly brought disaster
to both of them. Play up Evelyn
Brent and her dual role. If they
have seen any of her previous per-
formances you might say that she
is again a girl crook and recall the
titles of any of the pictures you
may have played.
Direction. . . . Chet Withey ; adequate
Author Fred Kennedy My ton
Scenario Fred Kennedy Myton
Cameraman Roy Klaff ki
Photography All right
Locale New York
Length 5,129 feet
PAILV
"S. 0. S. Perils of the Sea"
Columbia — State Rights
MELODRAMA OF AVERAGE
CALIBRE. PLOT OF A CON-
VENTIONAL ORDER WITH
ENOUGH ACTION AND
THRILLS TO SATISFY THE
CROWD THAT LIKES THIS
KIND OF VARIETY.
Cast Elaine- Hammerstein, the
poor worried heroine who has
rough sailing for most of the film.
Robert Ellis her noble lover with
Pat Harmon his no good brother.
William Franey has the comedy
end of it.
Tsrpe of Story Melodrama. Ship-
wrecks provide the big thrills of
the picture and where they are not
too observing nor over critical
these wrecks may provide a real
thrill. They haven't been especi-
ally well executed and the stock
shots of sinkings are obvious in
contrast to the rest of the film. It
is apparent that they were keeping
down cost of production which was
probably the right order of pro-
cedure since the story wasn't big
enough to warrant a more spec-
tacular presentation. It is the
trite situation of a fortune at stake,
and what happens before it fin-
ally reaches the rightful heiress.
The development Is smooth enough
and, although you know that even-
tually the girl will come in for the
fortune left by her grandfather, you
are sufficiently interested to wait
around for the denouement.
Story: Rose La Coeur is a lone
survivor of a shipwreck, picked up
by fishermen and reared by them,
never knowing that her grand-
father died and left her a huge for-
tune. The fishermen, Jim and
Ralph Seldon, keep Rose aboard
their boat. Ralph and Rose fall in
love and then Ralph is given a
nlace as first mate on a steamship
owned, unknown to him or to Rose,
bv the girl's grandfather. Jim
learns Rose's identity and with a
crafty lawyer who is scheming to
get the fortune himself they plan
to cheat Rose. Complications pile
on, another shipwreck follows, with
Rose saved a second time at sea
and eventually happy with Ralph
and a fortune which finally comes
to her.
Box Office Angle. .. .Average pro-
gram number with fair amount of
action and thrills to get it over with
an even majority.
Exploitation. .. .The S. O. S. angle
might be exploited effectively and
tie-ups with radio shops and dis-
play cards with the title prominent
might work out nicely. You have
Elaine Hammerstein's name to use
and Robert Ellis' if you think he is
well enough known. You might
run a trailer of the shipwrecks also.
Direction James P. Hogan; fair
Author Tom J. Hopkins
Scenario Tom J. Hopkins
Cameraman Geo. Meehan
Photography Fair
Locale At Sea— N. Y.
Length 5,300 feet
Sunday. February 14^ i -^p
"Lovers' Island"
Associated Exhibitm Ifci
STARTS OFF IN A WAY
GIVES HIGH HOPES
SOMETHING VERY IN
ESTING BUT INTP
DWINDLES AS ST
TAKES ON ATMOSPHEK
FAMILIARITY AND Ml
ON DRAMATIC ACTION.
Cast. . . . With James Kirkwood,
mg for Hope Hampton you '
pate proceedings. Kirkwo
rather handicapped by lack i
portunities. Hope Hampton
and pleasing though hardly •
ful enough for the role of ' _
sixteen." Louis Wolheim anc
Linow typical seafaring mer
possiWi^ties for effective c
terizations but not given thei
tunity of development. (
Flora Le Breton and Flora
Type of Story Romantic i
Arcadia, a remote fishing vill
the scene of this romana
starts off with every indicat
uncovering some decidedly in
ing dramatic twists but witl
succeeding turn in the develo|
the anticipation wanes. Tliisi
might have been developed
more dramatic lines and
through a far more interestii
ture. As it is there isn't
concern felt by the audienl
the plight of the heroine
father insists that she marry
who visited Lovers' Island, a
ing place for betrothed c
with her. The truth was tl
girl had been surprised there
bathing in a pool and th
was the burly mate of her f
crew. Instead of giving his
when her father forces her i,
close the man, she gives the
of a man she didn't kno
believed herself in love wit
course, the man is a hero
willing to .go through with it
than have the girl marry a
And anyway, his fiancei
turned jazzy and was steppi
with another. Comes the
ending again. Director
didn't have very good workii
terial, for a start but he migl
gotten a little more action
it and certainly provided a
natural looking swimming
than the obvious studio settii
is used.
Box Office Angle. . . .Best sui
double feature program,
strong enough to hold up
main support of a program,
Exploitation. . . . You have nai
use if that angle of expk •
interests your folks, or it i
all doubtful but what you ■
terest other clientele by a tr,
the swimming pool episod'i
long shots of Hope Ham[
the nude.
Direction Henri Diaraa
gere; fair.
Author Howarc
Scenario Arthur
Cameraman Alfred
Photography
Locale j
Length 4,6
ilJl
0
0"
'M
IIH
si)
Ilk
ife!
E
:;is(r
nil!
Si to
1*0(1
dip
THE
bruary 14, 1926
-JS&^
DAILY
\jack Hoxie in
X Ihootin* Romance"
Universal
IE N ANOTHER OF HIS
!:STRNS WITH ACTION
D DMANCE VIEING FOR
)NC:S. ABOUT EVENLY
LAICED WITH SOME
IR HRILLS TOPPING IT
F.
.His usual confident self.
le's going to win the girl
?et excited about it. Does
^.jd riding and gets over the
al cota of stunts
Olive Hasbrouck, the girl
. ^A Ham A. Steele, the villain
lersflattie Petejs, Carmen Phil-
ar
m t
Virginia Bradford.
1 k
is t
ce
1 y
h %
lilii
; a'
i d
SF
th<
/el(
oot
ed
ste
ha
ilt
><!S
of story .... Western ; adapted
story, "Dashing," by Ruth
tnfol Mitchell. The same old
) ujto the same old tricks: the
OMS the ranch, hero is work-
fo her interests but she puts
fah in the wrong man and
iw from the first shot that
t sure 'nough villain of the
The work-out is the same
have a series of events
lain doing the plotting, hero
the plot and finally com-
und all set for the clinch
; recognition from the girl,
e of the gross familiarity
story and the conventional
ment it seems that "Six
' Romance" is about as well
to please the admirer of
\ entertainment as an-<'^ other,
the natural requisites and
... ip with action, romance,
■nei' and thrills, it conveys the
•t < atmosphere and action that
ps ons admire. Jack Hoxie is
ttl too over-confident for a hero.
> nially seems a trifle over im-
with his heroics but he can
11, rescues the heroine grace-
lugs his opponents a wicked
it and otherwise lives up to
e cowboy type of idol. Olive
ist[)uck is a pert little heroine
ust won't admit that she
._him, but once another girl
;psin and there is competition
field she starts getting in-
d in the good looking fore-
'ith everything riding smooth
etty for the clinch fade-out.
C|ice Angle The regulation
n with all the necessary re-
s to please the crowd that
nd enjoys a western thriller.
> ition . . . . You know best how
i to work on a western. If
3 [oxie they like play up his
■" or if a trailer of the stunts
them in, shoot one a few
v.pefore the showing. You can
fk ibout the action, thrills, ro-
ar;, comedy, etc.
icin Clifford S. Smith; ade
la
tc Ruth Comford Mitchell
la
St I
te
J Alvin J. Neitz
man William Nobles
tc raphy Good
il
•51
.Western ranch
.4.837 feet
"The Red Kimono"
Prod.: Mrs. Wallace Reid-Dist.:
Vital Exchanges, Inc.
INTENT OF MORAL PREACH-
MENT INSUFFICIENT EX-
CUSE FOR SORDID, SENSA-
TIONAL WHITE SLAVE
STORY. UTTERLY UNFIT
FOR WOMEN AND CHIL-
DREN.
Cast.... A good assemblage of per-
formers with Priscilla Bonner pleas-
ing and sincere in a most unattrac-
tive role. Makes a sincere effort
to win sympathy. Theodore Von
Eltz the one bright spot — a wise-
cracking chauffeur who falls in love
with the little white slave. Vir-
ginia Pearson suitable as a social
uplift publicity seeker.
Type of Story. . . .White slave drama.
Mrs. Wallace Reid began her pro-
ducing career with a sensational
picture dealing with drugs. It
proved a sensational box office bet.
Mrs. Reid now attempts a moral
preachment with regard to white
slave traffic which not only fails
to justify its existence but which is
likely to bring upon the industry
further and more difficult problems
with reference to censorship. If
ever there was a crying need for
censorship, "The Red Kimono"
proves it.
The story shows how a girl is
betrayed into white slavery under
the promise of marriage and with
sickening detail presents what oc-
curs with these unfortunates. She
finally kills her betrayer, is ac-
quitted, seeks employment, is un-
successful and is about to return
to her former life when the chauf-
feur, who has fallen in love with
her, arrives to save her. Mrs.
Reid's preachment intent may have
been 100 per cent. The net result
will be zero. "The Red Kimono"
will attract only sensation seekers.
The development of the central
idea might easily have been ac-
complished without the use of so
much footage of a sordid and un-
pleasant nature. But the shots of
the Levee district of New Orleans,
with its miserable atmosphere and
sickening detail leave nothing to
the imagination, and certainly add
nothing to the entertainment value
of the production.
Box Office Angle The grind show
might get away with this. Other-
wise utterly unsuited for family
trade or neighborhood houses.
Certainly not first run material.
Unless you run a grind show you
had better forget this one. If you
have it coming you had better look
it over a second time before you
attempt to show it. If you do,
remenber the possibilities of po-
lice difficulties and be governed ac-
cordingly.
Direction Walter Lang; crude
Author Adele Rogers St. John
Scenario Dorothy Arzner
Cameraman James Diamond
Photography All right
Locale New Orleans
Length About 6,500 feet
Irene Rich in
"The Pleasure Buyers"
Warner Bros.
MURDER MYSTERY WITH
GOOD SUSPENSE. EVIDENCE
TOO PLANTED aNDI DEVEL-
OPMENT VERY MECHANI-
CAL. IRENE RICH PLEAS-
ING. WILL UNDOUBTEDLY
BAFFLE THEM AT THAT.
Star. ... Hasn't a great deal to do.
A lengthy supporting cast pretty
well evens up the acting oppor-
tunities.
Cast Clive Brook not over-im-
portant either as the hero. To
Charles Conklin, black face valet, is
left the comedy relief which he sup-
plies by way of the usual darkey
superstitions. Among the murder
suspects are Winter Hall, June
Marlow, Frank Leigh, Edward
Piel. Don Alvarado. Frank Cam-
peau a typical "movie" detective.
Tsrpe of Story. .. .Murder mystery;
from a story by Arthur Somers
Roche. The plot is one of those
complicated affairs with incriminat-
ing evidence involving at least six
persons and with sufficient reason
to suspect each one. It certainly
provides the necessary baffling at-
mosphere and it is doubtful if they
will actually figure it out before
the denouement. So much for
Chet Withey's successful manoue-
vering. And yet there is a mechani-
cal process about the plot develop-
ment that somewhat detracts from
the interest. Some bit of evidence,
intended to cast suspicion on each
of the possible suspects, is deliber-
ately planted. This has the proper
effect but it might have been put
over with less precision and
methodical regularity. Neverthe-
less, it is very likely that the plot
will baffle many and the denoue-
ment surprise the best guessers.
Story: Revolves about the mur-
der of a gambler and the attempt
of the police to place the crime on
the guilty one. Two women and
four men are suspected but it fin-
ally narrows down to the guilty
one, the disclosure bringing about a
surprise.
Box Office Angle. . . .Will bring them
in where they like the suspense
that goes with a murder mystery
and should send them out rather
surprised with the denouement.
Exploitation The title isn't the
kind that will tell them you are
showing a mystery picture, so you'll
have to resort to other means.
Run catchlines, such as: "A gam-
bler was murdered and six people
suspected of the crime with evi-
dence pointing to each as the
guilty one. See how the mystery
narrows down to the real culprit
in 'The Pleasure Buyers!'"
Direction Chester Withey, ade-
quate.
Author Arthur Somers Roche
Scenario Hope Loring and
Louis Leighton.
Cameraman Joseph Walker
Photography Good
Locale Palm Beach
Length 7,202 feet
Natacha Rambova
"When Love Grows Cold"
Film. Booking Offices
PICTURE WILL NO DOUBT
REAP THE BENEFIT OF THE
VALENTINO DIVORCE PUB-
LICITY BUT AS ENTERTAIN-
MENT IT FALLS WAY
SHORT.
Star.... At times flashes a rather in-
teresting personality and her ex-
otic tastes in clothes and head-
dress m.ay prove attractive. Not
pretty and at times photographs to
poor advantage.
Cast. .. .Clive Brook far too capable
a performer to be snowed under
in such a weak characterization.
Sam Hardy suitable. Johnny Cough
a grating comedian. Kathryn Hill
wholly unconvincing as a Broad-
way butterfly.
Tyic of Story. .. .Domestic drama;
based; on novel by Laura Jeian
Libbey. It is obvious that the pic-
ture has been designed to capitalize
on the publicity of the Valentino
divorce case and as such it will
undoubtedly attract a curious
throng who will be anxious to get
a glimpse of the second woman
to bear the sheik's name, just as
they were curious to get a peep
at Jean Acker when she divorced
Valentino. The film will prove ade-
quate bait but they'll get the hook
and sinker with it and hardly feel
the urge to come out for another.
If Miss Rambova intends to stick
to pictures, seriously, it would
have been far more to her advan-
tage to have sought a worth while
vehicle, offered a better production
and given a little more thought to
fitting herself for the public. She
does not make herself as attractive
as she might. Trie story hardly
needs comment. It is Laura Jean
Libbey with no effort on the part
of Director Harry Hoyt to con-
ceal the shoddiness of the plot.
There is no sympathy for anyone
and the story of a, woman's great
love and sacrifice for the father
of her child rolls along in a hum-
drum tone to an unconvincing and
haphazard finish. You have the
about-to-be-reunited husband and
wife in their apartment in one shot
and in the next they are both div-
ing to rescue their boy from under
the wheels of a Pillsbury flour
truck.
Box Office Angle. . . .Names and pub-
licity will likely bring them in.
Figure the rest out for yourself.
Exploitation You need only to
promise them the appearance of
Valentino's recently divorced wife.
The publicity accorded the event
should have been sufficient advance
boosting without much further ef-
fort on your part.
Direction Harry O. Hoyt; ama-
teurish.
Author Laura Jean Libbey
Scenario John C. Brownell
Cameraman William Miller
Photography All right
Locale New York
Length 6.500 feet
THE
10
■<Stl
DAILY
Sunday, February 14
Short Subjects
"No Woman's Land"— Short Film
Ssmdicate, Inc.
A Novelty Thriller
Type of production 1 reel novelty
With camera men scouring the
world for the unique and unusual, it
would seem that there were no ab-
solutely new scenes to be offered on
the screen. But in this view of
Grecian monasteries is presented a
genuine novelty. It shows the life
of a handful of monks who spend
their days far removed from the rest
of humanity in their dwellings on top
of a cliff five hundred feet high. And
it is no ordinary cliff. A mountain
of solid rock rising sheer from the
ground. The walls are as straight
as those of a skyscraper. You won-
der how those quiet, bearded monks
who look anything but athletic ever
scaled that dizzy height. Then comes
a real thrill. At the bottom of the
mountain a monk places himself in a
rope mesh that resembles a fish net.
Two men gather up the ends, and
sling them over a hook on the end
of a rope. Then we see at the top
of the cliflf four monks pushing the
wooden arms of a windlass which
slowly draws the human freight up
the dizzy height. And when you
watch the monk in the net swinging
round and round as the rope slowly
ascends, you get a real thrill. Here
is no stunt — it is the real goods. And
this rope has been in use for twenty-
five years hauling the monks up and
down. It looks it. The camera shows
several frayed strands. A real shiver
here. This film has you guessing
how they ever got the material to
build the monasteries of stone up that
dizzy height. The quiet life of the
monks far above the Grecian village
is shown. A genuine novelty in ev-
ery sense of the word. It will ap-
peal to any audience.
"Your Husband's Past"— Roach—
Pathe
Decidedly Worth Booking
Type of production. . . .2 reel comedy
"Your Husband's Past" has been
most excellently directed by Fred L.
Guiol. It is upon the clever bits of
business, timed to a nicety, and also
upon the fine work of the cast that
the laughs depend. But no matter
what it is they depend on, they're
there with more than the ordinary
fervor. The action deals with a gen-
tleman crook and his tough pal, both
of whom have gone comparatively
straight. At a theater they become
acquainted with the mayor's daugh-
ter and a few months later the
gentleman crook and the daughter
are about to be married. Some ex-
cellent business is inserted here, when
the tough pal mistakes a detective
hired to guard the weddings gifts,
for a crook. A man from head-
ouarters recognizes the bridegroom
as a famous thief, and goes to get
papers to prove it. However, the
couple is married despite the dam-
aging evidence, but not before there
ensues screamingly funny business
involving a ieweled dog-collar be-
longing to one of the guests' pets.
The tough pal steals the collar and
gets rid of it by dropping it into the
detective's hat, whence it is carried,
all unknown by the detective, to his
bald head, where it rests like a
crown. This one should be in, by all
means. The cast includes Tyler
Brooks, James Finlayson, George
Cooper and others.
"Love Nest"— Service Film Corp.
Color Novelty
Type of production....! reel novelty
"Love Nest" certainly permits of
appropriate musical accompaniment
and being a subject dealing with birds
it is especially fitting that the music
should be effective. The picture pre-
sents a variety of feathered friends
photographed in their natural haunts
and in natural color, the Prizma pro-
cess being used. The coloring is at-
tractive and for still, or nearly still
scenes, very good but where there is
rapid motion the colors blur, the red
p'articularly. Part of the offering
deals with the "labor of love" of an
old gentleman who makes bird
houses. The entire procedure of the
making of the litle clay houses is
given in detail and attractive in col-
ors. Good novelty and well suited
as a program variation.
"Soul of the Cypress" — Gem Series —
Red Seal
Splendid and Distinctive
Type of production....! reel novelty
One of the rare artistic productions
which comes along only too infre-
quently. The scene is a grove of an-
cient, gnarled cypresses on the Cali-
fornia coast. In this romantically
appropriate setting is told the story
of the love of a young musician for
a forest dryad. As the youth plays
his lute, the dryad is enticed from the
trunk of the cypress. Siren like, she
lures him deep into the forest. At
last she tells him it is impossible for
her to allow mortal man to even
touch her fairy raiment. But if he
loves her. let him leap into the sea,
and then they two will be joined to-
gether in immortality. The youth
strup'eles betwixt his love of life and
love for the dryad. The dryad wins.
He leaps from the cliff. Then by
some very clever and artistic photog-
raphy the soul of the musician which
has become the Voice of the Sea is
seen to melt into the form of the
dryad. The kind of production that
all the "better film" movements keen
crying for. This number will lend
tone to any program.
James A. Fitzpatrick Music Master
Series
Especially Interesting
Type of production. .1-reel biography
The latest of the Music Master Se-
ries is of particular interest because
it deals with one of the best known of
the modern composers and because
he was an American, born near Pitts-
burg. "The Rosary"_ and "Mighty
'Lak a Rose" immediately identifies
Ethelbert Nevin for these two com-
positions have reached such heights
of popularity that it seems certain his
name will go down with the best of
the earlier moderns. The picture is
delightfully handled and gives some
lovely views of the countrv which in-
spired tbe writed to write his best-
known ballads. It includes pictures
of Nevin and his wife and oicturesque
views of Nevin's homeland. The or-
chestral accompaniment of the com-
poser's songs enhances the entertain-
ment value and appeal of the number
greatly. Splendid variation for your
program.
"Long Pants"— Roach— Pathe
Very Amusing
Type of production 2 reel comedy
Here's one of the most amusing
comedies Glen Tryon has been seen
in. Glenn is the proud possessor of
his first pair of long trousers. There
isn't a tailor in town so the dress-
maker made them. They're extra-
long and extra-wide and otherwise
"collegiate." A dashing young wo-
man dashes by in a roadster and
Glenn is thrown in the air and comes
down through the roof of the car.
She drives him home and has another
smash-up on the way so she stays
overnight with Glenn's folks. Of
course, Glenn falls hard for her and
even borrows his sisters silk stockings
so that it will appear that he has a
nifty pair of socks. However, his
joy is short-lived for grandpop
dumps a pitcher of water in his lap
and the trousers shrink so that they
become running pants. Some very
clever touches in this give it pep.
Fred L. Guiol directed, and the cast
includes Vivian Oakland, Cissy Fitz-
gerald, Jack "Rube" Clifford and
Sue O'Neal.
"Burmah Blues"— Short Film Sjmdi-
cate, Inc.
Oriental Jazz
Type of production....! reel novelty
A highly colored bit of life in In-
dia, showing the dancing girls in an
outdoor bazaar. Here they do the
latest native dances where all the
public can view them. The profes-
sional Burmese dancing girls trot out
their steps in competition, and it will
startle most people to note the strik-
ing similarity between the popular
native dance and what we consider
the American discovery of the Char-
leston. The Burmese eddition is a
mild, languid edition of our popular
craze. The orchestra consist chiefly
of a drummer who sits within a
circle of small metal discs which he
keeps vibrating with his drum sticks.
Our own trap drummer seems to
have an easy job compared to his
oriental brother. That kids arc, kids
the world over is proven by a group
of youngsters who go through a lot
of amused antics as the dancing beau-
ties strut their stuflf. A program filler
that should be well received in large
and small houses.
Animated Hair Cartoon — Issue 4 —
Red Seal
Very Entertaining
Type of production....! reel cartoon
Again Marcus, the newspaper car-
toonist, demonstrates his cleverness in
the manipulation of his crayon to
transform one well known character
into another. By simply transposing
a few strands of hair from the face
and head of William Taft, he pro-
duces a striking portrait of Marshall
Joffre. Napoleon likewise becomes J.
P. Morgan. Several other transfor-
mations are accomnlished, simply by
the manipulation of bits of mustache,
beard, or a wisp of hair from the head.
The last sketch is a clever novelty.
Marcus draws a nightingale singing
on the bough of a tree. Then he
takes the bough bit bv bit and dis-
poses it about the bird. The sketch
IS then inverted, and the nigh
has appropriately become thf
smger Galli Curci. A very em
ing novelty that has the st;
real class.
"Three Blind Mice"— Paul '
Pathe
Animated Fun
Type of production, .l-reel ai
cartoon.
Here is a good comic fe
three mice who pose as blind t
There is one especially good s
where one of the mice has a
fun with the traffic cop. T
held up while he helps the si
blind mouse across the street
here on a variety of laughat
ations are worked up. Th
other incidents involving th^
table cat, who tries to steal tl
ey the mouse has collected wl
ging. Of course Mr. Mouse ti
"Ko-Ko Baffles the Bulls'
Fleischer — Red Seal
Entertaining as Aiwa
Type of production 1 reel;
comedy.
Ko-Ko, the inkwell imp, ru
from the artist, with his p:
at his heels. The reel de
Ko-Ko's many attempts t
the detectives which the artiii
to pursue him and bring h
Some of the disguises are ve
and all are unexpected,
touch has been used toward !
ish when Ko-Ko, finally ba':i
again, looks in vain for "tl i-
as he calls Fleischer. These i
comedies are always enterta ;
kiet
1
m
tn
"The Wicked City"— Aesop.l
More Cat Fun i j jr:
Type of production. ... 1 ret j«
Paul Terry's pen and ink \\ ^
of Mr. Cat and his pals ;i i;
have no end to variety. In^ r.%
the setting is Times Squarfji
York. The mouse takes hi '''
a lunch, where the cat kidi '
The entire police force is cal
to aid in the chase, but as 1) ,.
the mouse who proves the ;; \
rescues his sweetheart. Ifj '
usual Terry standard.
"Wandering Papas"- Hal
Pathe
Good Mirthmakei
Type of production. . . .2 rei
Clyde Cook supplies the
this one — and they come v
regularity. He is shown ;
for a section gang on thf
One day they demand a vai yj
the bean diet and insist on '^
and rabbit pie. So Clyde !i-l
goes out with his rod and.i»
leaves them sitting at the
his return. He manages 1
a trout, but instead of a rat
home a skunk. Comedy
there are who still feel th;
genuine wit and humor i
of this unpleasant animal
get few lauerhs from be
audiences. With the ex(
this unfortunate lapse, t!
packs fun all the way. T
mixes merriment with t
Clvde is caught in a de
which hangs halfway ove
pice. He does some com
that make you hold your bi tk
hangs over the chasm.
ril
ny, Ibruary 14, 1926
zs^ElS
DAILY
11
vo
the Atlantic Ocean. Buzzard's Bay wasn't deep enough.
Millions
(Continued from Page 1)
d on the proposed censorship. And kicked it far out
Chase crowd may well bear in mind what Ramsaye
d so may some others. Some right in this business of
d consequently we are giving some of the more pertinent
made by Ramsaye :
rht
rk:
Now the very letter which invited me to this function bore
the image of a mailed knight riding in a field of blue under
the logan, 'I have joined the Crusade for Clean Movies.' The
ma;d knight suggests gory combat. I judge that the Feder-
ate Motion Picture Council in America, Incorporated, is out
to Ihristianize somebody by the methods of Richard III.
'That letter of invitation was accompanied by some inter-
g literature. It contained charges that the screen is guilty
L'duction, attempted murder, subornation of burglary, arson
other diverting pastimes. There was also an intimation that
; is a great racial conspiracy afoot, aimed at the domination
merica and the world for the purposes of evil. * * * Since
V thtlracial question has been raised, I desire to point out that
tht
coi
til(
an<
- tht
f of
Motion Picture Patents Co. was under a complete and
cious Gentile control. Nine of its ten members were Gen-
and there was only one Jewish motion picture maker among
thtfifteen or twenty motion pictures makers in the whole world.
Tl-
bu
-ha
or
su
_mt
m;
53
man was tolerated in the Patents Company by his brethren
they had a majority policy of exclusion toward others. I
their word for it. * * *
"Realize this: not one of these famous stars was made by
motion picture industry. Not one of them was advertised
ven named on the screen until they had become great even
'"th< gh nameless. It is hard to believe it, but it took the motion
pi(ire business seventeen years to learn to advertise. It has
ly learned it now. D. W. Griffith evolved the foundation of
ern screen technique in total obscurity and was the admitted
ter of the art for nearly five years before his name ever
type or screen. The motion picture industry probably has
r made a star, and likely never can. I recall now two beau-
young women upon whom millions, literally millions of
f dears, have been spent in vain in the efifort to make them stars.
Miey and power can make them well known, but it can not
'm& the public accept them, or any one else. Publicity helps
' • it does not create and the masters of the screen are merely
ants, succeeding as they serve. * *- *"
his point Ramsaye told how the Canon Chase movement
;horse racing in New York drove Charles Baumann and
essel into pictures; and how later they secured Chaplin,
his best judgment, to make pictures. "The motion pic-
thus a large debt to Canon Chase," says Ramsaye.
"The movies have been a shining mark because they are a
ess. Some one is always complaining about a success. The
real criticism of a motion picture that I have been able to
came from a great authority. In 1907, there was a pic-
entitled 'The Great Thaw Trial.' The Children's Society
the exhibitors of this picture into court and Harry K. Thaw
I was busy elsewhere at the time, sent his lawyer with a
lal criticism in which he desired to inform the world that
hought the shooting scenes were badly done and that the
!ires of Evelyn Nesbit did not do her justice. Mr. Thaw
clearly the first film critic.
"When the independents of 1908 got into the production
1 pictures became a great deal better, as evidenced by the
that they began to command better audiences. The rival-
of the business were rivalries of production. The new
nres improved in artistic content and at least their moral
erties were no worse than those that had gone before. The
ness went to the makers of the best pictures and the Inde-
dents took control — among them Carl Laemmle, William
: and others who had evolved out of the nickelodeon field
the screen's lowly origin. Nearly every important name in
industry today dating from that period is an Independent.
"In 1912, along came another independent, also of five cent
ter experience, Adolph Zukor, who had a bigger picture idea.
Itj: thought that if pictures were good enough a great many of
: better people would become patrons and the business would
ovti'sper with quality. He got laughed at a great deal. He was
Bjing to reach beyond the slums and compete with the stage
flifd the opera. It was ridiculous. Zukor tried it and he had
iny troubles with that absurd notion of making pictures so
long that they took an hour of screen time, presenting stories
of famous plays enacted by famous players. He met large
resistance in one faction of the patents combine on racial
grounds, and through the industry in general because it was a
disturbing notion. But once again the patronage of the public
decided and gave the Zukor idea the power to go ahead and
dominate the screen with a better product.
"If the motion picture on the average is bad today then
the American public has gone wrong by the largest plurality^
ever polled. The motion picture of today is made and con-
trolled by the box office. Successively we have seen the domina-
tion of the motion picture pass in thirty years from the inventor
to the producer to the distributor and lastly down to the retailer,
the exhibitor, the man who meets the public at the door and gets
its judgment every night. Men who began as producers have
had to travel the whole route to keep their places in the in-
dustry. The public made them do that."
PERSONAL APPEARANCES
Regarding which Karl Kitchen says in the N. Y. Evening
World :
"The appearance of movie stars at movie social functions
are becoming less noticeable as the years go on. Last Satur-
day's function at the Astor Hotel had only a handful of them
and they were of the less important variety. The year before
revealed a galaxy of them, paraded in their finery. Some of
them claim it hurts their value as box office cards when in-
timacy enters. Others dislike the inconvenience they have to
undergo, while others have been spoiled by cash considerations
for recent appearances — and argue it is better to sell their ap-
pearances than give them away. One female star claims she
had a $750 evening gown ruined by souvenir hunters who
clipped bits of it as she left the ballroom. Such is fame, especi-
ally in the movies." "
MATERIAL
No matter whom you talk to. In the producing end of
the business. You find their chief problem has to with material.
Where to get it. What will make a good picture. Do you know
anything outstanding? Etc., etc. So the hunt goes on merrily.
Each succeeding year the difficulty of finding material grows
more so. Each year there is less. The various producing units
all have their troubles. Many of the stage plays are unfit for
various reasons. Some make fairly good material. Good books,
fit for pictures, are difficult to find. And when you figure that
the leading companies absorb something like 400 pieces of mate-
rial year after year it is easily appreciated that the search becomes
more strenuous all the time.
There is one great field which, however, has been but lightly
touched — the foreign field. Here there must be thousands of
plays and stories, some of which must have definite values. Of
course many of them are not of practical use. For various
reasons. But there must be a vast source of ideas, suggestions,
hints, which the American producer could use to advantage.
TELEGRAMS
Franchise holders of Columbia Pictures have forwarded a
round robin telegram to Joe Brandt and the Cohn boys. Con-
gratulating them on finishing their program of 18 pictures ahead
of schedule.
We know a lot of state righters who usually send telegrams
of a contrary nature.
ANOTHER RETIRING STORY
Grace Kingsley quotes Norma Talmadge as saying that she
will retire in three years. Maybe so. But we have a hunch that
Joe Schenck isn't taking his business tips from the Los Angeles
Times, or any newspaper.
FAR AWAY
Postcard from Fred Niblo. From Egypt. Where the Niblos
are vacationing. Will go into Persia before they return to Holly-
wood. Making quite a visit
THE
12
-gn^
•1
DAILV
Sunday, February 14
The Week's Headlines
Monday
M.P.T.O. of A., Allied gioup ami Will Hays
finally agree on uniform contract. Differ-
ences end.
Control of F.H.O. passes from English in-
terests to .1. P. Kennedy of Boston. H.
C. S. Thomson to remain.
Fox 1925 proHts amount to $2,527,241,
equivalent to $5.05 on 500,000 shares.
Earnings $1,000,000 more than year pre-
vious.
Warner Bros, financial statement for six
months ending Sept. 26, 1925, show deficit
of $333,413.
Tuesday
New Standard Exhibition Contract to go
in eflfect in March. Frank liembusch
abandons plan to hold conference at French
Lick, Feb 23.
Famous Players, for nine months ending
Sept. 26, 1925, earns $3,459,862. Declares
$2 dividend.
Sam Goldwyn buys "The Winning of Bar-
bara Worth," and Henry King will direct.
West Coast Theaters, Inc., building 20 houses.
Chain now totals 168.
Film interests of Norway, Sweden, Denmark,
and Finland to take drastic action against
invasion of American product.
Wednesday
THE FILM DAILY prints complete text
of the Standard Exhibition Contract.
Rex Hedwig to construct studio in Flush-
ing. Rit2 Laboratory included in deal for
Gaumont properties.
Negotiations under way for two stars for
P.D.C. DeMille plans to outdistance "The
Ten (Commandments."
Fox to build in St. Louis. House will seat
5,000. Hoblitzelle circuit closes with Fox
for five years' service.
New Jersey M.P.T.O. moves to check non-
theartical competition through legislative
action.
Federated British Industries makes public
a quota plan.
Thursday
Loew to build in Houston, Dallas and San
Antonio, Tex.
National M. P. Conference in Chiclago.
Terry Ramsaye says that the industry is
giving public what it wants.
Price cutting laboratory war in U. K.
Ralph Pugh ready to start production.
Friday
Vital Exchanges, Inc., thrown into involun-
tary bankruptcy by three employees with
total claims of $1,500.
Erich Pommer, former nianagin.g director of
Ufa here. Big deal reported under way.
News reels balk at paying for rights to film
Wills-Lenglen tennis match at i\iee, France.
Theater Owners' Chamber of Commerce holds
sixth annual supper-dance at Astor with
over 2,000 in attendance.
John S. Woody enters production field. "Life
of Jesse James" his first for F. B. O. re-
lease.
Bill to repeal censorship introduced in Al-
batiy.
Senate in Washington votes to remove all ad-
missions. Action far from final and is, in
fact, largely political.
Saturday
Columbia Pictures buy California studio,
Hollywood.
Building boom continues in Chicago.
Fox reported about to enter Pacific North-
west with theaters in principal cities. New
activity in Minneapolis and St. Paul
reported.
Georgia House Sold
Brunswick, Ga. — The Brunswick O.
H. has been sold to the McClure
Realty and Investment Co., of At-
lanta, for $50,000. Improvements are
to be made on the building which is
to reopen in the next month.
To Show Films and Plays
Lawrence, Mass. — The Cosmopol-
itan has changed its program and in
the future will have a presentation of
a short play or sketch before pictures.
West Coast House Opens March 6
Oakland, Cal.— The Grand Lake,
being erected by the West Coast
Theaters, Inc., is nearly finished and
will open March 6.
Theater Changes
Schenectady. N. Y. — Plans have been com-
pleted for the enlarging of the Woodlawn
and Star in the spring.
Schenectady, N. Y. — Plans have been made
for the re-opening of the Broadway by
lames K'of.cl;, manager of the Farash The-
aters.
Watertown. .V. Y. — Carl Phillips has
bought the Antique from the Robins group
and will start operations March. 1.
Monogh, W. Va. — George Hall has re-
opened the Lyric. The House will operate
three nights a week. It has been closed
for over two years.
Portsmouth, Va. — The Olympic is now
under new management. Improvements will
be made.
Hanford, Cal. — Robert McNeil has se-
cured an interest in the T. & D. theater,
and will remodel it.
Dixon, Cal. — The Palace has been taken
over by I. W. Ware.
Colusa, Cal — Jack Dunfield has disposed of
his local interests.
Hamburg, N. Y'. — The new Palace has
reopened. George Biehler is operating the
house.
New Bedford. Mass. — The State has been
renamed the Greater State. Manager Bay-
lies has installed a 15 piece orchestra.
Wauseon, O. — Joseph E. Rex has sold the
Princess for $11,500. It seats 400.
Bend, Ore.— T. M. O'Donnel is com-
pletely remodeling his 600 seat Liberty.
Cabool, Me. — S. W. Brown has sold his
theater to C. E. Brawner.
Elsberry. Mo. — Knapp & Crank's Morris
O. H. has been taken over by T. C. Knapp.
Mcintosh. Minn. — ^John Reek of Erskine.
is in charge of the Grand, which he pur-
chased from M. C. Howe.
St. Charles. la. — Bean & Prusha, Winter-
set, will begin showing pictures at the Opera
House, St. Charles, la., at an early date.
Schlesswig, la. — E. Jacobson of Sioux
City has taken over the Palace from Henry
Rickert. L. Sampson is to manage.
Red Cloud. Neb. — A. Beams, Geneva, who
recently sold his Pawnee City house, has taken
over the Auditorium.
Kansas City — Sid C. Alexander and Rob-
ert Fulton recently opened the Paramount,
at Oscelo, Mo.
Montevideo, Minn. — L. E. Prince, former
Regent, N. D. exhibitor, has taken over the
Star from J. L. Hasbrouck.
Bode. la. — W. B. Franke has taken over
the local theater, changing the name to
"The Strand."
Monroe, la. — James A. MflChes-teV of
Des Moines is the new owner of the Monroe,
purchased from G. A. Den Hoedy and C. H.
Young.
Aurora, la. — Motion picture shows have
been discontinued here.
Callaway, Minn. — Emil Nester has pur-
chased the interest of J. Sebesta in the
Sewal.
New Uum, Minn. — Ed Wagner has pur-
chased the Grand.
Building Boom
{.Continued jrom Page 1)
the "Windy City," will erect three,
one each in Highland Park, Lake
Forest and Waukegan.
The Great Lakes program in High-
land Park provides for a 1,500-seater
costing §750,000 and including a
building with stores, offices and
apartments. A site has already been
purchased. In Lake Forest, a house
seating between 1,000 and 1,200 will
be erected, and at Waukegan, prop-
erty has been leased from the Y. M.
C. A. for a house.
Michael Clamage and Albert Bas-
kind have purchased the corner site
at Main St. and Dixie Highway,
Homewood, for a new theater and
business building.
The University Theater Co., headed
by Clyde Elliot, will shortly com-
mence work on a theater costing
1300,000 and seating 2,000 at Evans-
ton. Besides the theater, there will
be a dance hall on the third floor, of-
fices on the second and stores on the
street level. Opening scheduled for
Nov. 25.
Many Michigan Theaters Closed
Detroit — The following theaters
are reported closed in Michigan:
Commimity at Bentley, Elkton at
Elkton, Dreamland at Farwell, Com-
munity at North Adams, Rondavoo
at Brown City, Orpheum at Weid-
man. Montclair at Detroit. Lakeside
at Beulah, Colonial at Roscommon.
Gem at Quincy. AuGres at AuGres,
Palace at Capac. Pastime at Atlanta.
Rex at Utica, and Lincoln at Claw-
son.
Theaters reported closed and now
operating again are: Regent at Ban-
gor, Strand at Jackson, and Elk at
Elk Rapids.
Presentations
Colony
Uni No. 1. — Overture. Melodies
Time, 6 minutes.
Unit No. 2. — Colony Comedy
Scene 1. (a) Miss Prologue. 1
Mignon Hawks begs the audience
in the spirit of the carnival and
Appears before curtain. Wears cu
costume with hat to match, (b)
Little Bit," sung by Leroy M(
Scene 2. Symphony in Pink. \%
girls in attractive black costumes
w-ith silver and skirt of varied color
Scene 3. A Study in Blue and Go
and gold combination drapes with
and his orchestra togged out in
silk clown costumes and caps.
variety of song and dance numbers
dancing girls appearing in two
changes and members of the orcl
fering musical novelty numbers.
minutes.
Unit No. 3. — Colony Current Evei
8 minutes.
Unit No. 4. — "The Shadowgraph.'
number in which green and red g
used and objects appear to come
you. Time, 6 minutes.
Unit No. 5. — Feature: "What
to Jones." Time, 74 minutes.
License Ordinance Declared
Terre Haute, Ind.— With tl
ment that the city exceeded
thority as vested in it by t
legislature, the Superior Cc
declared a city ordinance ca
the licensing of motion pictur
tors invalid. The decision wi
up as a precedent for othii
throughout the state.
Smith Heads Milwaukee Board
Milwaukee — At the annual meeting
of the local Film Board of Trade,
George Smith, manager for Para-
mount, was elected president.
Welfare Committee Shows Pictures
Portland. Me. — A series of pictures
are to be shown at Keith's under the
guidance of the Child Welfare Com-
mittee of the Women's Literary Un-
ion for school children.
Greater Features Move
San Francisco — Greater Features,
Inc., and B. F. Shearer, Inc.. are to
move their offices to a new film build-
ing being erected on 12th St.
British War Picture in C
Toronto — Regal Films, Ltc
ing up a campaign ror the {
tion of a British war pn
"Ypres," for the Canadian i|
The premiere takes place si
the Regent, following "Thij
Widow."
"PUBLIC SERVl!
Adventure speakers (|
Far places, or films <i
II
Bureau of Commercial Econoi
1108-16thSt. N. W. WathingK 1^
Schools, Churches and Chit
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEl
and keep up-to-date with the
new films and new equipment
"1001 FILMS*' ]
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, II
You can check up
There is no question about the popular
demand for photographic quality on the screen.
Your patrons expect it.
Eastman Positive is the film that carries
the quality of the negative through to the
screen.
And you can check up — the black-lettered
identification ^^Eastman" ^^Kodak" is in the
transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
' ,■*
-i^
<^vi
"IBP ^•^^^^H
rf/i^y throuqh d
cliipajc of flame
w-
^^% ro
0C\l»*^fJ.
tedbM ctdi^°''=
lalD'^"
,ct<"'
^#
Adapted by KATHERINE KAVANAUGH
TT^S a scene (or every
audience to gasp at
— ^when fire sMreeps
among the f casters at
a Venetian pageant
and tongues leap
across the canal at the
escaping gondolas.
^IVID as that cli-
^ max is the story is
vivid, too: a poiver-
Eul portrayal oS ^van-
derers abroad, defi'
ant, pleasure-mad
people deriding the
Far Cry from home.
notionol
These Days When Showmen Talk Showman-
ship, You Know They're Talking About—
A l\rhi national Picture
3 MORE HITS
for FEBRUARY
COLLEEN MOORE
in "Irene"
JOHNNY HINES
in ''Rainbow Riley"
MICHAEL ARLEN'S
"The Dancer of Paris" i
starring Conway Tearle, su
ported by Dorothy Mackaillj
iTHE
hJbrAdstreet
FILMDOM
:s^^rec0cmze6
Authority
>CV No. 38
Monday, February 15, 1926
Price 5 Cents
, on Headlines
"The New Yorker")
Bjr "RED"
ncjnt announces "It's the
Game" and for once ex-
ec.
« N: *
signs Marine Corps on
contract and Bill Fox
at price for qlor^r now?
* * *
Steel," a First National
vd Mid-West wants to
's about film salesmen.
FH Rough Riders" will be
mount special next year
C^rlie O'Reilly asks if it's
n former uniform con-
aa )
auses.
*
brings out "Mare Nostrum"
uirse, wisecracking exhibi-
'Never heard of her."
^ * *
[Joyd makes "For Heaven's
i theater owners say the
' ntals.
* * *
// in M. P. T. 0. ranks
on the horizon and Sydney
ontinnes to dabble in Flor-
unestate.
j * * *
revost to be seen in "Up in
oom" and "The Nervous
pears on P. D. C. program.
* * *
^amount announces "The
Wst Show on Earth" and
I :ors say the millenium
» irived.
* * ifi
n\ IS acting "The IJntamed
nd Omaha theater builds
ltd balconies for men and
kyrocket' Is Coming," reads
'I md exhibitors think summer
» ir United Artists are out.
* * *
n Rembusch's French Lick
'.y is off and exhibitors say
li aght New Orleans "mutuels"
, g)d enough anyway.
F nk Lloyd joins Lasky and
r; National picks" The 'Wise
Ji for Lloyd's last picture.
arbitration board hears
fought by Famous against
r for $1.06 and Paramount's
nth profits total $3,459,862.
"Blues" Getting Busy
Church Organizations Frame Law
for District of Columbia As Model
for Nation-Wide Use
Washington — Efforts to induce
Congress to consider Sunday legis-
lation for the District of Columbia,
"to be used as a model for the vari-
ous States." will probably be made
in the near future.
A Sunday closing bill has already
been introduced in Congress, and it
is understood that both the Lord's
Day Alliance and the Methodist Sab-
bath Crusade Committee will seek to
have their measures introduced in
Ijoth the Senate and the House in
the near future.
Reformers from all oxer the coun-
try met in Chicago last week to con-
{Continued on Page 3)
Vital Suit Friendly
Receiver Busy Holding Meetings —
Petitioning Creditors to Confer
This 'Week
F. Dudley Kohlcr, attorney for the
petitioning creditors in the bank-
ruptcy proc-eedings brought against
Vital Exchanges, Inc. last week,
described the action on Saturday as
"a friendly one." A meeting of
creditors will be held shortly, per-
haps the end of this week.
At that time, Kohler stated it is
planned to elect a trustee arid to con-
sider methods of working with the
Federal Court receiver, Matthew P.
(Continued on Page 3)
Convention Plans
M. P. T. O. Committees in New York
and Los Angeles Start Actual
Work
First* definite announcement as to
the forthcoming annual convention of
the M. P. T. O. A. was made on Sat-
urday. Convention committees in the
East and on the Coast have started
functioning. . The Ambassador Hotel,
Los Angeles, has been selected as
headquarters for the convention,
which opens on June 1 and closes on
the 5th.
Arrangements have been completeti
(Continued on Page 3)
Laemmle Off for Hollywood
Carl Laemmle left Friday for Uni-
versal City, to supervise production
on "The Greater Movie List," Uni-
versal schedule for pictures for 1926-
1927. He was accompanied by Carl
Laemmle, jr., and by two noted Con-
tinental personages. One is Andre
Mattoni, who has been engaged by
Laemmle to appear in Universal pic-
tures. The other is E. A. Dupont.
Hans "Winter, a technical expert,
was also in the transcontinental party.
Buys "Pompadour"
Famous Continental Success Secured
by British National For Dorothy
Gish — Party Sails
Herbert Wilcox, George T. Eaton
and J. D. Williams sailed for Lon-
don Saturday on the Paris.
Dorothy Gish sails the middle of
March to make her next picture.
One of the final pieces of business
closed here was for the purchase of
"Madame Pompadour" from Joseph
M. Schenck. (t wil,l be Tec'alled
Schenck secured this famous Con-
tinental success several A'cars ago in
Europe and planned to make it a
special for First National with
Norma Talmadge. Dorothy Gish will
appeb.r in it for British National
Pictures Ltd. It will probably be
the last of the three remaining pic-
tures in the Gish series. The other
two will be modern stories.
Wilcox was, of course, delighted
over the fact that Paramount has
taken over "Nell Gwyn." He said
before his departure that the recep-
tion this picture had received here
had encouraged him greatly. His
other pictures will be made largely
with the idea of hitting the accepted
production and entertainment stand-
ards of America.
Still They Gome
Three Big Theaters Added to Heavy
Construction Program Under
Way in K. C. Territory
Kansas City — The theater building
fever in the Kansas City territory
continues. Three new theaters are
to be built in Joplin, Springfield and
Pittsburg, Kas. The steel work in
the Springfield house has already
been put in place.
Wingo and Wingo, Springfield at-
torneys, are representing foreign in-
terests in the erection of the house
which is to be completed Sept. L
They have not revealed the parties to
(Continued on Page 3)
Barthelmess Signs
Will Star Directly for First National
"When Contract with InspiraMon
Ends in the Fall
Richard Barthelmess has signed a
contract with First National Pictures,
Inc., to star in eight productions to
be made within two years after he
completes his present contract with
Inspiration. He is about to start
work in "Ransom's Folly" on the
Coast and will wind up his relations
with Inspiration in the fall.
The deal was closed by Richard
A. Rowland the day before Barthel-
mess left for Hollywood. Insofar
as releasing arrangements are con-
cerned, there will be no change since
the Barthelmess pictures have been
handled by First National for several
years. Walter Camp. Jr., president
of Inspiration, in discussing the new
contract emphasized the point that
Inspiration's arrangements with First
National remain perfectly harmonious
and indicated that many of its fu-
ture production plans may be car-
ried out in conjunction wiih F'irst
National.
Health Conditions to be Investigated
Will H. Hays has arranged with
Dr. Lee K. Frankel, head of the wel-
fare work of the Metropolitan Life
Insurance Co., to make a general sur-
vey of health conditions in the in-
dustry. Dr. Frankel made a similar
investigation of the Post Office
Dept. when Hays was in charge
there.
Buchowetzki Leaves
Dimitri Buchowetski left for Hol-
lywood yesterday to direct a special
for Famous. He is under long-
term contract.
Building Two Texan First-Runs
William Epstein of San Antonio
and Houston is in New York. He is
building a big first-run at St. Mary's
and Commerce Sts., in the former
city. It is practically ready. In
Houston, Epstein who is president
of the Main Realty Co. is now re-
ceiving bids for a theater to cost
$404,000. This does not include fur-
nishings or the ten story hotel to be
part of the entire structure. Actual
construction starts March 6, with
nine months set for the building
period.
Underwood Acquires More Theaters
Dallas — W. G. Underwood, presi-
dent of Specialty Film Co., has in-
creased his theater holdings with the
purchase of three more houses from
L. W. Brophy, including Brophy's
Yale at Muskogee, Okla., and houses
at Claremore and Venita. Under-
wood has also bought the Strand,
Muskogee, from Dan Myers.
Loew Leases the City Hall
Loew's, Inc. has leased the City
Hall theater from Joseph Weinstock
and associates for 32 years, starting
May 1, at a total rental of $820,000.
Fox Party at "Quaker City" Showing
Philadelphia — William Fox, Court-
land Smith, his assistant, and John
Zanft, general manager, headed a
party from New York which attended
the premiere showing of "The First
Year" at the Fox theater last night.
DAILY
Monday, February l
Vol.XXXVNg.3B Monday, Feb. 15, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
(These quotations are as of Saturday)
►Balaban & Katz .. 71 70^ 70}^
Eastman Kodak ..llO^^s 110!4 HOJi 200
Famous Players ..118!4 117K n7!4 1,500
»Fam. Play. Pfd. 120 120 120
•Film Inspection .. 5% 5% i]/i ....
First Nat'l Pfd. ..107 107 107 200
Fox Film "A" .. 79 78'4 79 300
Fox Theaters "A" 29^ 29^ 295^ 200
•Intern'l Projector 13}^ 13'A 13^
Loews, ' Tnc. .;. . 39J^ 39 39 800
Metro-Gold. Pfd. .. 23U 23H 23?4 100
"M. P. Cap. Corp. 20 19>4 20
Pathe Exch. "A" 76^ 76 76 300
•Skouras Brothers 50 50 50
Stan. Co. of Am. .. 49/^ 49^ 49'/^ 100
Trans-Lux 12 IIM 12 800
•Universal Picture 40J^ 41 40^
•Univ. Pict. Pfd. 93 93 9i
Warner Brothers .. ISJ^ 15Ji ISyi 1,200
•Warner Pictures ..10 10 10
* Prices last quoted.
Wells to Help Fight Virginia Tax
Richmond, Va. — Jake Wells has
been designated by the M. P. T. O. A.
and by the Virginia M. P. T. O. to
head a campaign against the pro-
posed 10% admission tax on all the-
aters in this state. The measure
would become effective July 1.
Contact Bureau at M. P. T. O. A.
A Contact Bureau has been organ-
ized at national exhibitor headquar-
ters with E. Thornton-Kelly in
charge. It is anticipated a number of
field men will be assigned to differ-
ent territories.
The M. P. T. O. A. declares it will
shortly inaugurate a drive against
overseating and the practice of build-
ing new theaters in territories where
pioneer exhibitors now have suffi-
cient seats to take care of amusement
needs adequately.
Four New Paramount Exploiteers
Famous has augmented its field
staff by four new appointments, My-
ron Shellman assigned to Charlotte.
Carl O. Weaver to Cleveland, Elmer
Burger to Des Moines and Omaha,
and F. L. Collins to Indianapolis and
Louisville.
News Reels Won't Budge
It was reported from Cannes Sat-
urday that the Carlton Courts where
the VVills-Lenglen tennis matches
will be held had decided not to go
through witli its arrangement with
Ben Blumenthal, who had secured an
option on the film rights to the
matches, but was now receptive to
bids from news reels direct. The
action followed a protest from Pathe,
Kinograms, Fox and International.
This latest move will not alter their
stand in any manner. They are de-
termined not to pay to film the
matches and have so instructed their
representative at Cannes.
It is expected a last minute change
of front will develop and that tennis
officials will allow the news reels to
shoot the contests.
Refuses to Aid in Membership Drive
Dallas — The original offer of
Charles C. Pettijohn, of the Hays
office, to aid the membership drive of
the Texas M.P.T.O., by having ex-
changemen belonging to the Dallas
Film Board compete to secure new
members for the exhibitor organiza-
tion, has been withdrawn.
Senate Bill to Abolish Censors
Albany, N. Y. — Senator Bernard
Downing, of New York, Democratic
leader in the Senate, has introduced
a bill designed to repeal the State
censorship law. A similar measure
was introduced in the lower house of
by Assemblyman Frederick Hacken-
burg, of New York City.
Senate Passes Tax Bill
Washington — The tax reduction
bill of 1926 has passed the Senate.
This includes the repeal of taxes on
theater admissions. The bill now
goes to the Senate and House con-
ferences before the final vote is
taken.
Two Stories Bought for "Peter"
Hollywood — "King of the Pack"
and "The Silent Avenger" have been
bought for "Peter the Great," who
will appear in a new series for
Gotham Prod.
Lubitsch Pictures on Special Bills
The International Film Arts Guild
will present two weeks of repertoire
at the Cameo, commencing March
7. during which films directed by
Ernst Lubitsch will be shown.
Verne Porter En Route East
Los Angeles — Verne Porter, editor
of Paramount's story department, has
left for New York with new story ma-
terial. He will stop off at Indianapo-
lis.
Holt Injiu-ed at Polo
Del Monte, Cal. — Jack Holt is suf-
fering from an injury sustained when
he was hit by a ball while playing
polo on the Midwick Polo Team.
Negative Developing
and Printing
Complete Title Service
SALAND FILM LABORATORIES, Inc.
Phone Bryant 7577 729-7th Ave, N. Y.
Plans Completed for Canton House
Canton, (jhio — Definite plans have
been completed for the new theater
which will be erected here by Marcus
Locw. The site is at Fifth and Mar-
ket Sts., and work will start immedi-
ately. The cost is $750,000 and plans
provide for 3,000 seats.
New Orleans House Opens in April
New Orleans, La. — Loew's new
State, now in construction at Canal
St., near Rampart, will be ready for
an early April opening. The seating
capacity is 3,200 and the cost, $1,-
500,000.
Loew now operates the Crescent
here, but upon completion of the
State, the former will be taken over
by Saenger for long runs.
Loew's in Cleveland Changes Policy
Cleveland — Loew's Allen, a first-
run picture house, has changed its
policy to vaudeville and pictures.
There are now six such houses here.
$1,500,000 Rental for Two Theaters
San Francisco — Louis R. Lurie, lo-
cal theater owner and realty operator,
has purchased two new theaters, the
Harding, at Divisadero St.. near
Hayes, seating 1,800, and the Balboa,
at 38th Aye., seating 1,200, from
Samuel Levin and immediately leased
them back to their former owner for
99 years, at a total rental of $1,500,000.
Michigan Exhibitor Dead
Fenton. Mich. — Marc Peck, 50
years old, owner of a local theater,
passed away at a hospital in Flint.
The end came following two self-in-
flicted gunshot wounds.
Gray Opposite Bebe Daniels
Bebe Daniels will have Lawrence
Grav as leading man in "The Palm
Beach Girl."
Ceder Returns
Ralph Ceder, F. B. O. Director,
who arrived in town from the Coast
last Wednesday returned to Holly-
wood on Saturday.
Mayo in Vaudeville
Frank Mayo is appearing this week
at Loew's American in a sketch
titled "The Unexpected."
To Remodel Capitol Stage
The stage of the Capitol will be
completely redecorated, with new
curtains, draperies and settings in-
cluded.
Lincoln Theater Co. Expands
Seattle — The Lincoln Theater Co.,
of Port Angeles, has purchased the
1,100 seat Mack theater in that town
from Mack J. Davis. The Lincoln
Theater Co. also operates the Lincoln,
Port Angeles.
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiHiimiinmiiiimiiniiiimniiiiiiiiiiiii
FEBRUARY 28th
^■unniiiiiiiiiiiiiiiiniiiiiiiiiinniniiiiniiDiiiiiiiiiiDiiDiiiiiiiiaiiiiiiniiiiuiimi^^
Producers Denounce Dramatb
West Palm Beach, Fla.— Tl
producing managers at a coi
here vigorously denounced tl
mum basic agreement adoptee
Dramatists' Guild of the
League of America.
0(1 1
Films Donated to Leper (
Metro-Goldwyn-Mayer, l
and Famous have contribute
200 reels, including featui
shorts, to the leper colony in
Canal Zone.
F*
-i'l
r
May Build in Lankersh
Hollywood — Joe Rock is i
ing for a studio site in Laii'
At the present time he is pi
at Universal Citv.
• *♦♦•*♦♦♦♦♦>•#♦♦•>•♦♦>♦♦♦♦•♦♦♦•♦♦♦♦♦•♦' '
I Ward Cine Laboraton
% 216-222 Weehawken
:| Union City, N. J
li Telephone Union 4800
♦•♦ G. BERT WARM
♦*♦ .
IF YOU ARE IN Tl
MARKET FOR ANY Klb
MOTION picn
APPARATU:
CONSULT US— AND SAVE Jl
SEND FOR OUR PRICE L
Chas. G. Willoughby,
Motion Picture Departi
110 West 32nd St., New>
Phone Penn. 6564
bit
I I'm
Si
February 15, 1926
DAILY
(n Broadway
"iclla Dallas"
' Big Parade"
riiat Royle Girl"
' Vatiishing American"
le Auction Block"
■ .1 Hur"
y— f.hat Happened to Jones"
(j Id •io4- 'Mare Nostrum"
•^s^ The Merry Widow"
I '«, s 'f " York — Today — ''The Song and
>anc
sda
■ lai
::di
St
erB-
tljrr
Man"
-"Why Women Love" and "Tlie
Signal"
y — "The Splendid Road"
irSBl— "The Yankee Senor"
Queen O' Diamonds" and
, ""Joanna"
> "Dance Madness"
ite — "The Wanderer"
nd — "Partners Again"
' hree Faces East"
' anting Mothers"
"The Sea Beast"
Mark Strand — "Memory Lane"
/ Next Week
/ o — Stella Dallas"
' —' he Big Parade"
Iwj — Not yet determined
a-«- ot yet determined
CoW The Torrent"
n— ?en Hur"
,iy^ lot yet determined
ri«|-"Mare Nostrum"
'La Boheme" starting 24th
S|and — Not yet determined
'he Girl from Montmarte"
lea Horses"
r j-"The Sea Beast"
'.Mark Strand — "The Grand Duchess
the Waiter"
pires" Getting Busy
(Continued from Page 1)
e better-ment of their fellow-
d it is probable that much of
ciission will revolve around
p(|sibilities of reviving the Puri-
k Sfday. Reformers recently visit-
or 'Washington declared that not
ould there be no amusements
KJays but that they were in
1)f stopping newspapers, trains
other activities, regardless of
ct of such action on the busi-
ul welfare of the country,
iires sponsored by the two
ations named will prob-
brought tQ Washington fol-
1'^ the Chicagb meeting.
tal Suit Friendly
(Continued from Page 1)
for the continuation of the
^. The latter held a meeting
iirday afternoon at which in-
1 parties were present. He
ther conferences would be held
it, pending these the business
u be carried on without inter-
)tn.
:re has been no schedule of lia-
it 5 filed as yet in the Federal
The assets are believed to
the neighborhood of $10,000.
rt;
till They Gome
(Continued from Page 1)
he theater has been or will be
The house will cost $400,000.
iictt, Mo., contractor has ob-
jJ a site in Joplin for a 2,500-seat
jer to cost $500,000. Construc-
lis to start March 1.
other report is to the effect that
phson and Finkelstein, Kansas
exhibitors, have formed a com-
to acquire a new circuit, and
ilanning the erection of an 1,800-
theater in Pittsburg, Kas.
Smile
The Film Daily,
New York City.
Gentlemen :
Thanks sincerely for your notice
in Sunday's FILM DAILY.
It would be wonderful if every-
body got together in this business .
and smiled at each other from the
heart instead of trying to figure out
how you can beat the other guy.
Want to advise you that we are
just instituting a new service. We are
sending to every exhibitor in our ter-
ritory a telephone number and the
address of a man that they can reach
twenty-four hours a day, who will ren-
der quick service to them on miss-
outs, mis-shipments, quick accessory
needs, etc., whether it is for our ex-
change or not.
Very truly yours,
DE LUXE FILM CO., INC.
OSCAR NEUFELD,
President.
Gonvention Plans
(Continued from Page 1)
with the New York Central Lines,
whereby through trains will leave
Grand Central Station. The commit-
tee in charge of transportation is at
work on details and will shortly an-
nounce the complete schedule. The
Middle Atlantic group will have a
special train leaving Chicago.
Innumerable social functions will
be tendered the visiting delegates.
Cecil B. DeMille will give a ban-
quet and ball at his Culver City stu-
dio on one of the convention nights.
Party Held to Defray Expenses
Milwaukee — Funds necessary to de-
fray the expenses of local M. P. T. O.
delegates to the convention in Los
Angeles were raised at a "movie"
ball held here last week.
Similar affairs may be held in other
sections of the country to raise ex-
pense funds.
Appointed American Representative
S. L. Debalta has been appointed
American representative for the fol-
lowing French trade publications'
"Cinemagazine," "Almanach du Cin-
ema" and "Annuaire Generel de la
Cinematographic." Headquarters,
Hotel Brevoort.
"Big Parade" in Baltimore
Baltimore — "The Big Parade"
opens tonight at the Auditorium.
Distributors -
We can furnish you
with HERALDS at
prices that will save
you real money.
Send fof samples and prices
National Poster & Ptg. Co.
729 S. Wabash Ave.
Chicago
"Jazzbo Club" Ball
The first annual ball of the "Jazzbo
Club" of Prod. Dist. Corp. will be
held at the Astor, March 26, J. K.
Burger, president, announces that
the sale of tickets will be limited to
400.
Fulton Back from Trip
Chicago— C. H. Fulton, president
of the E. E. Fulton Co., manufac-
turers and distributors of motion
picture equipment has returned from
an eastern trip.
Color in "Monte Carlo"
Hollywood — Warren A. New-
combe, who produced two opening
Technicolor scenes for M.-G.-M.'s
"The Torrent," has been assigned
to film color scenes for "Monte
Carlo."
New Salt Lake House Opens
Salt Lake City — The Mission, a
new neighborhood house owned by
Mr. and Mrs. J. B. Harrison, opened
Saturday.
Frank Leonard to Universal
Frank 'Leonard, for the last four
years exploiteer with the New York
exchange of F. B. O., has resigned,
to join Universal.
Moskowitz Joins Kaplan
Irving Moskowitz, well known in
the local equipment field, has joined
Sam Kaplan, accessory dealer at 729
7th Ave.
Reubenson Sails
R. Reubenson of 7th Ave. Film
Co., Ltd. sailed for London Satur-
day on the Paris.
Arthur J. Lamb presents
THE MOLLY MAY SERIES
(INC.)
2 Reel Comedies
Featuring Violet Mersereau
Direction Joseph Levering
"T' was her first night in Philadelphia,
"She looked so sweet in her old fashioned clothes;
' 'The boys all said 'Now she is as modest as can be,
" 'You can't even see the color of her hose.
" 'She has the baby stare, she doesn't bob her hair.
" 'She'll never go astray" !
"T'was her first night in Philadelphia,
Philadelphia, P. A."
For further information apply to
Cranfield and Clarke (Inc.)
Distributors for the World
1476 Broadway New York City
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> FILMDOM
2^^RE(OCMIZE6
Authority
XV No. 39
Tuesday, February 16, 1926
Price 5 Cents
IbI isiness
' '2/ DANNY
itn the blizzard in-
the Broadway pic-
hcses are doing real busi
. ( his does not refer only
' e no- run specials, but the
change houses particu-
■ ut the interesting ques-
ire they making money?
he houses indicated are giv-
idous bills. "Entertainment"
cd. Perhaps it is. Undeni-
. are doing business — big
Perhaps the big business
n have developed without the
i-ta nienl" features. But this is
ti: le Broadway picture houses
It bill that is but little differ-
high-grade vautleville — with
included.
Publix idea of enter-
ut started it. The rest
houses followed suit to
h.eir business. Or to im-
it. Whether they are
ij money with these huge
'■ another story.
w far they will go. To what
se bills will be strengthened
lasses. Also remains to be
i;re is a limit. Even to what
house can do. The crowds
ug. No doubt about that,
liusiness is a lot better than
n. But any time you mini-
importance of the feature.
^t the rest of the program,
taking a long chance. Be-
n people want to see vaude-
know where they can get
< cret as to where vaudeville
layed. And when they want
ihey also know where the
re to be seen.
MJecialty bills are of undeni-
's'th and value where the fea-
oor. They bolster a bad
And when a picture is bad
it give it too much nursing,
has been proven. But when,
11 to a mighty good picture,
, tainment" is also considered
ihen another problem devel-
s this is a phase of the show
which must be accepted.
passed through. Most chil-
j to live through a period of
And chicken pox. Usually
ive these minor annoyances,
. to be healthy individuals.
after this period the picture
;. will continue on its healthy
ileanwhile like all the uncles
its who must await the coriya-
period, we stand on the side
\nd view the show.
More Fox Houses
Minneapolis, St. Paul and Duluth
Theaters Behaved To Be Fore-
runners of Northwest Chain
Minneapolis — Fox is preparing an
invasion of the Northwest. It may
be stated that the next year will see
the opening of theaters in Minneapo-
lis and St. Paul and Duluth, with a
number of others proposed.
Under the plans reported to have
been adcpted. theaters of 3,500 seat
capacity will be erected in the Twin
Cities, with the Duluth house to have
(Continued oil Page 4)
The Fox Policy
It is understood that the Fox the-
ater policy includes an idea to de-
velop several large first run neigh-
borhood houses and suburban houses,
where Fox decides to build a first run
downtown house. This, it is said, is
for the purpose of insuring the down-
tow n liouse, a policy put into effect
by a number of first run operators.
Balaban & Katz. for instance, in Chi-
cago, have on the South Side the
Tivoli, y. very large house, and on the
North Side, the big Uptown.
Fox Donates $250,000
William Fox, chairman for New
York of the $15,000,000 United Jew-
ish Campaign, has contributed $250,-
000 to the fund.
Publix in Florida
To Spend More Than $2,000,000 in
New Houses at Miami Beach and
Buena Vista
Miami — Paramount Enterprises plan
to spend more than $2,000,000 in
erecting houses here at Miami Beach
and Biiena Vista. When completed
there will be ten houses controlled by
Famous in Greater Miami.
The Miami house, the Olympia,
will open on the 18th. It cost $500,-
000 and is on West Flager St. This
house and the Buena Vista house are
financed by the corporation itself. At
Miami Beach, Joseph B. Leach and
Ernest W. Patterson are sponsoring
the theater and will lease it to the or-
ganization. The Buena Vista theater
will cost $500,000 and the Miami
Beach structure, $650,000.
Antinoe Rescue Films on B'way
With the arrival yesterday of the
President Roosevelt, International
News, which had closed by cable for
pictures of the Roosevelt's rescue of
the Antinoe crew, rushed the nega-
tive to the laboratory and succeeded
in delivering prints to Broadway first-
runs before four o'clock.
Name Equity Receiver
Action Filed Against Davis Dist. Div.
Described as a Friendly Move to
Preserve Assets
On a claim of Marilyn Mills Prod,
for $5,700, a receiver in equity for the
Davis Dist. Div., Inc., was appointed
yesterday in the Federal Court by
Judge Goddard. Henry C. Rowe was
named as receiver and D. W. Kahn,
attorney for the receiver.
This action, like the one involving
Vital Exchanges, Inc., was described
as entirely friendly by J. Charles Da-
vis, 2nd, president of Davis Distribu-
ting. He said the move was deter-
mined upon by his company in order
{Continued on Page 4)
Combine Reported Off
Not Held Likely That Ten Local Cir-
cuits Will Band Together Under
Wall Street Guidance
It is understood that the principals
of ten important local circuits who
have been considering one holding
company to embrace from 70 to 100
theaters are still discussing the mer-
ger. However, the opposition of sev-
eral important factors first embraced
(.Continued on Page S)
To End Trade Abuses
General House-Cleaning to Stamp
Out Unethical Business Tactics
About to Start in Des Moines
Des Moines — Determined to stamp
out trade abuses in this territory, ex-
change managers are planning to
weed out all the undesirables in vari-
ous local sales forces.
The shake-up, which is just getting
under way, promises to be far-reach-
ing and serve as an object lesson to
(Continued on Page 4)
New Distributor
Film Associates, Inc., to Specialize in
Importations — Showings Here
in March
The Film Associates, Inc.. 66 5th
Ave., have incorporated to distribute
in New York and in other cities new
American and foreign films and to
arrange for revival, as the first an-
nouncement states, "of pictures little
appreciated when they were first
shown here."
The board includes: Christian Brin-
ton, art critic: Sheldon Cheney, au-
thor of several books on the theater;
(Continued on Page 4)
The "Motion Picture Club"
The social and business club which
may come into being atop of the
building at 1560 Broadway shortly,
will probablv be called "The Motion
Picture Club."
Supply Merger On
146 Accessory Houses Throughout U.
S. May Be Consolidated — Move
Launched in Chicago
Under the leadership of Harry Dut-
ton, president of the Exhibitors Sup-
ply Co. of Chicago, an important sup-
ply house which operates in Boston,
Charlotte, Denver, Detroit, Indian-
apolis, Milwaukee, Omaha and St.
Louis, a merger of the 146 supply
houses in this country into a group
of possibly 50 is being seriouslj' con-
sidered.
The purpose is chiefly to reduce
operating costs. It is common knowl-
edge in the accessory field, that most
supply houses have been earning
meagre existences for years. Long
lines of credit have been extended to
this class of business. The Nicholas
Power Co. and the Precision Ma-
chine Co., leaders in the projection
(Continued on Page 4)
Shaw Turned Down $1,000,000
The Times reports from London
that George Bernard Shaw rejected
an offer of $1,000,000 for the film
rights to his works, because he felt
the market for his stage plays would
be killed. Samuel Goldwyn is said
to have made the offer several years
ago.
Pantages Opens with Chaplin Film
San Francisco — The new Pantages
theater, which cost several millions to
build, will open tonight showing Syd
Chaplin in "Oh, What A Nurse!"
"Oh, What A Nurse!" goes into the
Strand Sunday.
West Coast in Ventura
Ventii'a, Cal. — The West Coast
Junior 7. heater Circuit. Inc., has ac-
quired a 50 per cent interest in the
American Amusement Co., including
the American and Apollo. Charles
Corcoran will remain in charge.
Coast Confab Today
Los Angeles — The meeting of inde-
pendents to discuss a subsidiary or-
ganization allied with the I. M. P. A.
of New York is scheduled for today.
Riesenfeld Won't Join Publix
Hugo Riesenfeld denied yesterday
that he would join Publix theaters in
charge of mu.sic, as reported. He
characterized the report as silly.
Break in Famous
Famous-Players common dropped
four points yesterdav. closing at
1135^. Sales were 13,200.
THE
j^E^
DAILY
Tuesday, February l(i
yel.XXXVNo.39 Tne$day,Feb.16,1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
aiger; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wtlk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematogfraphie
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Close
Sales
Balaban & Katz .
68
6754
6754
Eastman Kodak .
.11054
109^
109 J«
900
Famous Players .
.116^
11354
11354
13,200
Fam. Play. Pfd. .
.12054
119^
n9H
200
•Film Inspection .
5%
SH
5%
•First Nafl Pfd..
107
107
107
Fox Film "A" ..
77J4
76
7654
1,700
Fox Theaters "A"
29 Vs
27?<
2854
4,100
•Intern'l Projector
. 1354
1354
1354
....
Loew's, Inc
. sm
ssyi
3854
1,000
Metro-Gold. Pfd. .
2354
2354
2354
100
M. P. Cay. Corp..
19%
19J4
19^
200
Pathe Exch. "A".
7554
735^
73%
2,200
Skouras Bros. . . .
49
49
49
....
•Stan. Co. of Am.
4954
495^
4954
....
Trans-Lux
im
1154
1154
2,500
Universal Pictures.
41
405^
41
300
*Univ. Pict. Pfd..
93
93
93
Warner Brothers. .
15^
IS'A
IS'A
500
•Warner Pictures.
10
10
10
....
• Last prices quoted.
Hammell Much Better
John Hammell, who has been seri-
ously ill at a Long Island Hospital,
has improved so much that he may
be able to return home next week.
Start "Douglas MacLean" Drive
A "Douglas MacLean" drive has
been started by Associated Exhibi-
tors on the four pictures made for
them by him. They are "Going Up,"
'The Yankee Consul," "Never Say
Die" and "Introduce Me."
"The Distributor," M.-G.-M. Organ
Paul F. Burger of the Sales De-
velopment Dep't of M.-G.-M., is edi-
tor of a new house organ, "The Dis-
tributor," issued weekly in the inter-
ests of the sales force.
FOR. R.ENT
BELL - HOWELL
AKELEY CAMERAS
WiLfi or Uiit/icut. Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. NYC.
B ryan t 3 9S i
Saxe Takes Over Racine House
Racine, Wis. — Saxe Enterprises has
taken over the Bijou from Owen Mc-
Kivitt. McKivitt will remain here op-
erating the Orpheum.
Saxe in Madison, Wis.
Madison, Wis. — Saxe Enterprises
will build a $1,000,000 house here on
State St., across from the new Or-
pheum. It will seat 3,000. Saxe will
affiliate Madison interests with the
local Strand theater and the Chris.
Schroeder & Son Investment Co. of
Milwaukee, will handle the first mort-
gage bonds.
Second Suit Against Lloyd
Owen Davis has filed suit for $250,-
000 against Harold Lloyd, Hal Roach
and others for alleged infringement of
"The Nervous Wreck," the rights
for which are now owned by P. D.
C. Davis claims "Why Worry" is
based on his play. In 1923, the play-
wright brought suit in State courts
on a similar charge but the court
rule_d it was a question involving Fed-
eral jurisdiction.
Biltmore Making Color Series
Biltmore Film Co. have finished
the first two of a series of six nat-
ural color novelty films.
George Walsh in Town
George Walsh is here on a vaca-
tion. He will go to Europe before
returning to the Coast.
"Mare Nostrum" Premiere
"Mare Nostrum" opened last night
at the Criterion for an indefinite run.
Alice Joyce Leaves
Alice Joyce left yesterday for the
Coast. she will have a part in
"Beau Geste."
New Stanley House to Open
Camden. N. J. — The new Stanley
theater will open on Friday.
Northwest Deal for "Othello"
Milwaukee — "Othello," starring
Emil Jannings, has been purchased by
Ludwig Film Exchange for Minne-
sota, North and South Dakota, Wis-
consin and Upper Michigan.
Shows Patriotic Pictures
The Film Library of the Roosevelt
Memorial Ass'n is celebrating "Pat-
riotic Wf ek" by showing a Washing-
ton and Lincoln picture. Today at
Roosevlt House, a performance will
be given and one also at eight in the
evening. The life of Lincoln is the
featuie with one reel on George
Washington.
Purchases His Competitor
North English, la. — Elimination of
competition was completed with pur-
chase of the Main St. theater by
Vance Smith, Orpheum owner.
Bronx House Changes Hands
The Jerome Exhibition Co. sold
the site at 17Sth St. and Jerome Ave.,
to Boone D. Hite. A theater to cost
$1,100,000 with 3,000 seats is pro-
posed. Plans were drawn by Eu-
gene DeRosa, and Moore & Land-
seidcl were architects.
Beck to Produce for "U"
Hollywood — Arthur Beck will pro-
duce a series for Universal. Beck
is now making pictures for Arrow
and Associated Exhibitors, and it is
understood that a deal with a fourtii
distributor is under way.
Sues for Commission
Eleanor Boardman was sued for an
accounting in Supreme Court yester-
day by Murray Phillips who alleged
he and Miss Boardman's agent ob-
tained a contract for her with M.-G.-
M., and that she failed to pay him the
percentage of profit the contract
called for.
Supple With Advertising Agency
Ed Supple, who resigned last week
as publicity manager for Pathe, has
joined the Whitman Advertising Ser-
vice where he will handle national
motion picture advertising.
S. Barrett McCormick, it is under-
stood, has taken over Supple's duties
at Pathe in addition to his duties as
exploitation manager.
Belmont to Open Next Week
Los Angeles — Washington's Birth-
day will be the opening date for the
new West Coast house, the Belmont.
It cost $750,000 and seats 1,800.
Stern Bros.' Fourth Series
Hollywood — The fourth series of
comedies to be produced by Stern
Bros, for Universal's 1926-27 pro-
gram, will be a group of 13, titled
"The Excuse Maker." The fifth and
last series for next year has not been
selected. Walter Anthony is writing
the stories for "The Excuse Maker,"
which will feature Charles King.
Andrew Erwin Elected
Atlanta — Andrew C. Erwin, former
mayor of Athens and part owner of
the palace in Athens, has been elected
to the General Assemblv.
Mackaill in "Ransom's Folly"
Dorothy Mackaill will play the lead
opposite Richard Barthelmess in
"Ranson's Folly," being made on the
Coast.
STOCK SCENES
NEGATIVE AND POSITIVE
p R r/y T s
Stone Film Library
"{20 W. 42nd St. ROOM 303
Phone Wisconsin 3770
X De Luxe Projection Room
Adds Tone to the Picture
De Forest de luxe projection
room, beautifully appointed and
modernly equipped, is available
to the trade for screening of
productions.
Jlbsolutely Fireproof- (Sxcellenl
Screen — New, Clean, Comfortable
Write or Phone for Appointments
DeFOREST PHONOFILMS, Inc.
1 560 BROADWAY BRYANT 4685
Reissuing "The Circular Staii
J. M. Goldstein of Exclusiv
tures, Inc., will reissue "The (I
Staircase" on the state right if
The picture is based on a wl
Mary Roberts Rinehart an
made by Selig a number of yea
This is a 'Cornerblock' cut fu
FREE for all Pathecomedies ;
exchange.
HALPERII
LOBBY FRAMi
OF THE BETTER KINDI
LIBMAN-SPANJER COR|
1600 Broadway New York|
Tcl-CKickcring iS>0 ^l•., « '<|
DRVANT 37.40-3744
1540 broadway
NewYork
Insurance Experts to the Th<
And Motion Picture Indu!
si
i.
iB>
MAJOR E. J. BOWES,
of the Capitol Theatre, New
York, says:
"It is the most remarkable
picture of the sea that I have
ever seen. International News-
reel deserves no end of credit
for enabling the American
people to see the thrilling ex-
ploits of the brave men of the
Roosevelt."
Aikrmtional
'Nemreel
An actual film record of the greatest sea exploit of the century, shown exclusively by International
Newsreel in issue No. 15, without additonal cost to exhibitors.
not a set of stills **lifted*' from theitiewspapers^but an actual, thrill-
ing motion picture record of the greatest sea rescue ever made,
APPEARING EXCLUSIVELY IN INTERNATIONAL NEWSREEL
More Fox Houses
(.Continued from Page 1)
a capacity slightly under this. It is
stated on good authority that sites
have been acquired and contracts let.
The tliree houses planned will prob-
ably form the nucleus of a string of
theaters in the IMorthwest. It is con-
sidered quite probable that the com-
pany will enter the Milwaukee, Oma-
ha and Des Moines fields.
Fox has experienced difficulties in
the Minneapolis territory, so far as
the first run situation is concerned. In
the Twin Cities and Duluth, the com-
pany was out for nearly three years,
f tally suing F. & R. to force tulhll-
ment of contract. Last Fall, James
R. Grainger was successful in closing
a deal over the F. ik R. circuit, but
with renewal of the arrangement con-
sidered improbable, invasion of the
territory was considered inevitable.
Supply Merger On
(Continued pom tage \)
field, know this through long experi-
ence. It is believed that it was in
order to better handle current con-
ditions in the accessory held that
these two companies, in association
with several others, formed the inter-
national Projector Corp.
It is Dutton's idea that consider-
able expense can be saved by form-
ing one central organization where
two existed previously. He returned
to Chicago over the week-end after
spending about three weeks here dis-
cussing the plan with local supply
houses. It was reported yesterday
that in several cities the scheme has
caught on. I^or instance, this con-
dition prevails in Philadelphia.
One individual who has spent years
in this end of the business said yes-
terday that, while he was personally
not interested, he felt the consum-
mation of such a plan as Dutton's
would prove a positive boon to the
rank and hie of supply dealers.
"Applesauce "
Frank Kembusch, speaking
before the Nat'l M. P. Confer-
enc in Chicago, said:
"I wish I could re-edit the
dictionaries of the country. I'd
cnange just one thing — the defi-
niiion for censorship. Suppose
you were working out a cross-
word puzzle and you came to a
ten-letter word meaning 'cen-
sorship.' You'd open my dic-
tionary and run down to 'Cen-
sorship' and there you'd find
the word.
" 'Censorship', it would say.
And the definition — 'a p p 1 e -
sauce.' "
Incorporations
.Mbany, N. Y. — Efficient Stage Lighting
Curp., Aew York; lighting equipment Cap-
ital $5,000. Incorporators, S. Taffet, J.
Conklin and ]. Taffet. Attorney, L. D.
\ oik, 32 Court St., Brooklyn.
Springleld, 111. — Manor Amusement Co.,
Chicago; to operate theaters. Capital $100,-
OUO. Incorporators, V. Lynch, C. Fricke,
W. Sieweert, J. Lynch and iVX. Savage. Ad
dress, 4059 Manor St., Chicago.
.Mbany, N. Y. — Greater Service, Inc., New
V ork, to operate a theater ticket agency.
I apital $75,000. Incorporators, T. Bell, K.
lirown and C. Christie. Attorney, K. L.
lirow, 342 Madison A\e., New Vork.
In the Courts
Winnipeg — A decision has been
handed down by the Manitoba Court
of Appeals in dismissing the appeal
of R. Kershaw, owner of the Os-
borne, against a judgment in the
County Court, disrnissing an action
by him against United Artists in
which he made claim to $800 dam-
ages for alleged non-delivery of "The
Thief of Bagdad."
To Censor Posters in St. Louis
St. Louis — About 50 representatives
of various social agencies attended
a conference at the Chamber of Com-
merce to form a committee to cen-
sor posters, magazines, books and
other literature. Rev. Howard Bill-
man, of the Church Federation, long
an advocate of censorship, was re-
sponsible for the inclusion of posters
and advertising.
"Cleaner Pictures" on Platform
Cedar Rapids, la. — With a cleaner
pictures platform and an expressed
determination to make the city a "9
o'clock town," Effie Cherry has again
filed for nomination for mayor of
Cedar Rapids. Two years ago. Miss
Cherry was a candidate for the office
and was defeated by 1,000 votes.
New Distributor
(.Continued from Page I)
Jane Heap, editor of the Little Re-
view; iriednch Kiesler, organizer of
the International Theater iixposition;
Lawrence Langner, autnor and direc-
tor ot 1 heater Guild; Kenneth Mac-
gowan, of the Greenwich Village
theater, and Gilbert Seldes, formerly
editor of The Dial, with Montgomery
Hvans, 2nd, as director.
1 he tirst pictures will be given sin-
gle showings at the Klaw in March,
and will consist of European hlnis
never shown in America. The first
will be Marcel L'Herbillier's "L'ln-
humaine," featuring Jacques Catelain
and Georgette LeBlanc-Maeterlinck,
with modernistic settings by Fernand
Leger, Mallet-Stevens, and others.
Following this will appear four
others, trench, German and Danish,
to be announced later. These are al-
ready in this country, as are the ex
perimental abstract films made by Pi
cabia and the Comte de Beaumont.
Albany, N. Y.— E. H. C. Kea ty Corp.,
i\'ew York; to operate theaters. tap.tai
$25,000. Incorporators, 1. Capian, U. Uwss
aiul K. Capian. Attorney, J. jacub. i,
liroadway, New York.
Springfield, 111. — Maywood Amusement
Co., Chicago; to operate theaters. capita
$100,000. Incorporators, V. Lynch, E. .Mil-
ler, S. Simansky and \\ . Muelier.
Albany, N. Y. — A. and L. Fihn Advertis
ing Co., Inc.; iNcw York. Capital $1,000.
Incorporators, L. .\ppelton, F. Lincoln and
S. Kramer.
Albany, N. Y. — Gromor Amusement Corp.,
Brooklyn; to operate theaters. Capital $100,-
000. Incorporators, H. Grossman, 657 Cro-
tona Parkway, Bronx, et al.
Albany, N. Y'. — Woodrock Amusement
Corp., New York; to operate theaters. In-
corporators, E. Spiegel, C. Fisher and 1.
Kacer.
Albany, N. Y. — Kingdun Productions,
Inc.; New York. Capital $10,000. Incor-
porators, H. Bloomberg, K. Amado and I.
I'inkel.
Fire Threatens Arcaae in Milwaukee
Milwaukee — A panic at the Arcade
was averted by four persons, two of
them detectives, when fire threatened
the house.
$600,000 House for Cicero
Cicero, 111. — R. Levine & Co. have
awarded contracts on their new $600,-
000 theater, store and apartment
building at 2Sth and 53rd Aves.
Vatican Film Opens in 'Frisco
San Francisco — "Treasures of the
Vatican," Pathe's feature on the artis-
tic aspects of the Vatican, has opened
at the Capitol, a legitimate house,
for an indefinite run.
Mullins & Patterson Dissolve
Palmyra, 111. — The partnership of
Mullins & Patterson has been dis-
solved. Mullins will operate the
Star, Palmyra and Patterson the Prin-
cess at Hettick.
"Life of Luther" in Films
St. Louis — "Martin Luther, His
Life and Time," an eight-reeler, had
its first showing at the Holy Cross
Lutheran Church auditorium. Most
of the scenes were made in Germany.
Marshall Quits for Stock
Maplewood, Mo. — The Marshall
has discontinued pictures for dra-
matic stock.
New Haven, Conn. — The Scenic Theater
of New Britain, inc.; New Britain, to op-
erate theaters. Capital $25,000. Incorpora-
tors, John Contaros, et al.
New Haven, Conn. — State Theater Realty
Corp., Stamford ; to operate theaters and
real estate. Capital $25,000. Incorporators,
A. Strauss, New York City, et al.
Dover, Del. — Hollywood Film Productions
Co., to produce. Capital $1,000,000. Incor-
porators, S. L. Mackay, et al. Attorney, Cor-
poration Service Co., Equitable Bldg., Wil-
mington.
Trenton, N. J. — Hudson Amusement Co.,
Newark ; to operate theaters. Capital $20,-
000. Incorporators, 1. Liebman, B. Tendler
and I. Gussow. Attorney, J. L. Bernstein,
New York.
Springfield, 111.— Aristo Theater, Inc., 2560
Lincoln Ave., Chicago ; to operate a theater.
Capital $1,000. Incorporators, C. Soenuth,
J. Mussatoo and J. Levy. Attorneys, H.
Berman, 139 North Clark St., Chicago.
Springfield, 111. — Power Amusement Co.,
5743 West Chicago Ave., Chicago; to op-
erate theaters. Capital $1,000. Incorpora-
tors, H. Brandell, L. Traegerm and W.
Shirra. Attorney, W. Shirra, 10 South La
Salle St., Chicago.
Tuesday, February 16,fc;
To End Trade Abi
(.Continued from Page I)
Other territories where similar
tions prevail. While there hav
no statements made, conditions
are destroying conhdence betwe
hibitors and distributors are s
exist.
Plans are under way for the
ing of a special meeting in New
to cope with the situation, fol,
which drastic orders tor correci
existing evils may be expected
v^uc oo.server deciares that '
of booze" contracts arc the rule
than the exception in the Iowa
tory, and that side agreemen
tween salesmen and exhibitoi
^rearing havoc in the ettort t(
coii tracts enforced. This prac
inserting "trick" clauses in the c
lur s copy ot contract with a di
iorni submitted to the company
be stamped out, distributors ha
solved and they are preparing t
determined steps to bring abo
reform.
At the recent get-together of
men, as the guests of the Des J
Film Board, several speakei
raigned what they described
tolerable sales tactics, indicatin
the campaign for betterment \
get under way at once.
Name Equity Rece
{Continued from Page 1)
to protect the interests of the p:
ers releasing through Davis. "T
ject of the equity receivershij
said, "is to protect the intere
the various producers rel
through our organization and J
protect our creditors who niij
affected by the bankruptcy of
Exchanges, Inc. It is our p
to carry on the releasing of ou
gram through the exchanges
handling our product and also ti
up the remainder of the te:
which will give us 100 per cei
tribution."
He said that in seven weeks
operating in only 52 per cent
country, Vital had written bt
of over $500,000. New excl
were ready to open at the time
bankruptcy action and, accord
Davis, the financing necessa
their opening will be carried out
out interruption.
ih
Hartford, Conn. — C. and K. Amusement
Co., Inc., Norwalk ; to operate theaters. Capi-
tal $80,000. Incorporators, S. Kantor, A.
Collins and W. Tammany.
Albany, N. Y. — City Camera Co., New
York ; cameras, accessories, etc. Capital
$20,000. Incorporators, H. Stein and M.
Cohen. Atorney, I. Sack, 110 West 40th
St., New York.
Dover, Del. — Cinema Cooking Corporation
of America, Wilmington ; film booking agen-
cy. Capital $1,000,000.
Dover, Del. — Peoples' Theater Co., Dover;
to operate a theater. Capital $100,000.
Stemple Expanding
St. Charles, Mo.— Bob Sti
who operates the Strand, and \
building a new house here, has
over the theater in Pine Law
Louis County, formerly operat
Jim Drake. The Pine Lawn
800.
)tt
Joins Famous In Canada
Toronto — Irviin WaterstreCt, of;
merly of Indianapolis, where he
i exploiteer for Famous, has
(he local office of Famous.
King Bee in St. Louis Reve.
St. Louis — A lease on the Kin
just recorded reveals that M. J.
et al are to receive an annual
of $12,300. The lease was giv
P. E. K. Collins and later tra
red to the King Bee Theater Cc
is served by the St. Louis A
ment Co.
'1
:sd
r, February 16, 1926
THE
j2jC*_DAI
DAILY
Rice in Building
eeJ S. D., Scene of Interesting
ua 3n — Competition Hitting
Other Towns
rd n, S. D. — A building race
pect with two new houses
d to the six now in the city.
I'.t R. preparing to build some
th summer, Harry Walker,
i;mber of Walker Amuse.
miunces plans for a $200,000
r.
: nA- house will be located be-
and 5th Aves.. and will have
capacity of 1,000. It will be
le Mecca. Construction will
bnce. Walker operates the
:uj Rialto and Lyric.
Impetition in Jackson
, Minn. — Competition is in
eel s a result of plans announced
A Matuska for a new theater.
m brothers operate the Sandon
High Aspirations
Lemmon, S. D. — Even though
he planned q theater in a town
of but 1,162, John Messer had
high aspirations, and prepared
to give his town a real treat. He
intended to open the new house
with either "Ben Hur" or "The
Big Parade," transmitting his
request to M.-G.-M. Of course,
the exchange told him the pic-
tures would not be available for
months to come. Messer has
therefore abandoned plans for
the theater, which would have
brought competition here.
mine Reported Off
Continued from Page 1)
1 pn has developed to the point
is believed the deal will not
;h.
rpose of the merger which
each circuit to pool its the-
a general company with the
dijs to receive voting power
the extent of their holdings
)resent sufficient or greater
lower than the Loew and
qcuits and in that way secure
The deal made it compul-
each participant not to play
since the Loew circuit has
h4i the more flagrant offender.
. this idea was believed feas-
vvhen a check on current pro-
is made, several decided they
no reason for passing up
o output and declared them-
favor of following the Loew
rather than not play M.-G.-
ro
Tf
in
itto
■ "UT.
fo
.-1
; iaje 1<
' mient
loan was to be floated by
Wall Street firm as soon
erger had been perfected, to
ew construction.
ebraska House Burns
tiJ;view, Neb.— $15,000 is esti-
'llss caused by an early morn-
t the Springview auditorium.
.i.,ies had been burning for sev-
hirs before being discovered.
Films in Buenos Aires
As Many as 40 Reels on Single The-
ater Program — American Pic-
tures Predominate
Buenos Aires — Picture fans here
are treated, in several theaters, to
as many as 40 reels on the same pro-
gram for 40 centavos.
American films control the market,
and American stars are practically as
well known as in the United States.
News reels from the States are popu-
lar. Most of the houses show a local
news reel, which always includes sev-
eral notices from the newspapers in
which the authors, the printer or the
proofreader has made a laugh-pro-
ducing error.
The section system in vogue in
legitimate theaters holds forth in the
picture houses. The film sections
last from two to three hours, and
each section is made up of at least
four features. In the cheaper houses,
dividing reels by centavos, the pat-
ron pays about one centavo for each
reel.
The more expensive houses give
their audiences fewer reels for more
money, but the releases arc more up
to-date. Pictures are usually shown
in Buenos Aires from two to three-
months after their premiere in New
York.
u
3t;e Atlanta Police Benefit
"la a — Willard C. Patterson
,,;dpidnight jubilees for the bene-
e Police Band at the Metro-
in connection with the "At-
eorgian."
"-■ Jse Wells in Realty Deal
•i^rsonville, N. C— Jake Wells
associates have sold 800 acres
to the Countrv Club Estates,
1 about $1,000,000.
Mack Back from Sales Tri?
W. A. V. Mack, short subject sales
manager of Pathe, has returned from
a two weeks' tour during which lie
visited exchange centers in ten cities.
' j-aft to Direct Bill Cody
'iJ\ngele.s — William Craft will
ill Cody in his series of Wes-
■r Associated Exhibitors.
ahy a Manager for First Nat'l
i! aukee— L. J. iicCarthy, for-
" imager of the First National
f apes at Omaha, is the new man-
the Milwaukee exchange, suc-
E. T. Dollendorf, resigned.
Tie-Up on Rice "Sportlights"
A tie-up has been conchuled be-
tween Pathe's Dept. of Public Re-
lations and the Playground and Re
creation .A.ss'n of .\mcrica on the
Grantland Rice Sportlight.s. distri-
buted by Pathe. Through a co-op-
erative plan this association, a semi-
civic organization, has asked its fiela
representatives to encourage the ex-
hibitor in the showing of the "Sport-
lights."
Mr. Exhibitor: Aik at the Film Exchange*
for the
It'i little to ask for. but it'f the only
reliable aid you can sriTO your musiciant
to help put the picture orer.
Newspaper Opinions
"The Eagle"— United Artists
Roosevelt, Chicago
AMERICAN—* * • As a matter of fact,
"The Eagle" is a "bird" of a movie and
one which you ought not to miss.
NEWS—* ♦ * "The Eagle" has the ad-
vantage of a rapid-fire plot, full of action
and romance, with a background of beauti-
ful and interesting settings. * • *
TRIBUNE— • * ♦ This is a charming
photoplay. It has a spicy combination of
romance, adventure and humor. It's beauti-
fully staged and costumed. * * *
"The Fighting Heart"— Fox
Washington, Detroit
FREE PRESS—* * * It is one of the
finest things tliis rising young William Fox
player (George O'Brien) lias done on the
screen. * * *
Colonial, Indianapolis
STAR—* * * Action throbs through tlu-
picture from first to last. There are three
fights. • * *
TIMES — * * *^ Is pleasant entertninnunl
with a bunch of good fight scenes. * * *
the makings of a charming little actress. * * *
TIMES — * * * The picture is directed by
Marshall Neilan, to whom is also accredited
the story, and therefore two hours of thrills,
comedy and love-interest comes forth. » * ♦
"Morals of Men"— Tiffany (S. R.)
Fenway, Boston
TRAVELER—* * * Because modern con-
ditions have increased the discussfon of the
"double standard" this picture is especially
interesting at this time. • ♦ *
"The Golden Strain"— Fox
Delmonte, St. Louis
GLOBE-DEMOCRAT— ♦ * * The plot
and the characters are of exceptional inter
est in themselves. » * *
POST-DISPATCH-* * * "The Golden
Strain" is a clean, ingenuous western. ♦ * *
"Hands Up"— Paramount
RivoH, St. Louis
Missouri, St. Louis
STAR—* * * Raymond Griffith, genteel
comedian, does one of the best roles of his
career as the rebel spy. • * •
"Joanna" — First National
State, Minneapolis
STAR — * * * Is just one thrill after
another, melodrama holding forth through a'l
of the numerous reels. * ♦ *
"Just Suppose"— First National
Circle, Indianapolis
STAR — * * * It is — decidedly good —
plentifully sprinkled with comedy and with
a strong biu conventional love story.
TIMES — * * * The story gets into your
lieart. Am sure of that. And Barthelmess
registers with ease.
"Lights of Old Broadway"— M.-G.-M.
Chicago, Chicago
AMERICAN — * * * As a matter of fact,
■Lights of Old Broadway" is, in our opin-
ion. Miss Davies' best photoplay, bar none.
"The Only Thing"— M.-G.-M.
Apollo, Indianapolis
ST.\R— * * * Those who like the Elinor
Glyn type of melodrama will find Ahis
picture fully as interesting and entertaining
as anything she has done. ♦ * •
TIMES — * * * The costumes rival the
most splendid written descriptions by any
author and the cast is perfect in its parts.
"Mike"— M.-G.-M.
Palace, Washington
HERALD — * * * There is just enough
mixture interspersed throughout the play
to accentuate both the humorous and the
pathetic side. • * *
POST * * * There arc, of course, mo-
ments of thrill and of riotous laughter—
and in this latter item the pictuj-e ^possesses
a rare entertainment value. * , , •
.STAR * * * The picture as a whole is
highly entertaining, and Sally (O'Neill) has
NOW BOOKING
,S^ Patrick's Day Special
veek nf March lith. Fleischer
Ko-Kn Song Car-Twne
"HAS ANYBODY HERE
SEEN KELLY?"
Hayid Colored by Brock
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
"Satan in Sables"— Warners
St. Louis, St. Louis
GLOBE-DEMOCRAT—* * * "Satan in
Sables" literally drips atmosphere. • • •
STAR — * * * It is a good drama, en-
livened particularly by the acting of Pauline
Garon. * * *
"The Splendid Road"--First Nafl
McVickers, Chicago
AMERICAN—* * * The bursting of a
river dam and destruction of a town fur-
nish the ''big scenes" in this and are well
worth waiting for. * * *
"The Unguarded Hour"- First Nat'l
Piccadilly, Rochester
HERALD—* * * The picture is not dull,
but it is very much scattered. There are
some fair thrills in it, and some amusing
comedy. * * *
TIMES-UNION—* * * Actors and act-
resses are placed against elaborate settings
and put through a succession of impossible
dramatic incidents. * * *
DON'T
MISS
THE
FILM
DAILY
FEBRUARY 28th
^illlllilllllii;Wli!lllliliWlli;illllilllllllllllllllllllll"llllllllll"ll' lllllllllllllllllilHIlh:
i
o
c/i\;
^ brAdstreet
/ FrLMDOM
:S^^RE(0CMIZE6
Authority
No. 40
Wednesday, February 17, 1926
Price 5 Cents
CTURES
By DANNY
est Ingram — always an
g moment. Usually an
pictures. But "Mare
'is not to be compared
Four Horsemen" and
m Ingram at his best.
beautiful at times, and
;tion on occasions rises
eights. How exhibitors
this title — "Mare Nos-
s sure to prove of in-
cations, authentic shots of
cities, demonstrates once
value of true surroundings
locations for pictures. The
zations, all foreigners, save
;> lend certain values to the
n. While this runs long —
jiecial showing — it will in all
|! be cut for showing in pic-
jis. This will help consider-
"Partners Again"
test of the Potash and Perl-
M-ries. The argumentative
are at it again. This time
lutomobile business. Inci-
ihis hasn't as many laughs
ling "Potash" pictures have
;t has several sequences that
funny. There is a great riot
•r early in the picture when
ies to drive a car and it gets
in him. The Strand crowd
e house when this episode
Then the laughs drop off
finish when Abe is on an
pl^e. There the stunts are
nny. But there is too much
equence, and it would be far
■ cut. But it was built for
jrposes and it will get along
)ugh where your folks aren't
crical; and especially where they
ih type of comedy.
"Behind the Front"
nef)f my good friends writes in:
ive been seeing some Broad-
res. But you have overlooked
one of the best comedies that
bi| street has seen in months —
the Front," in which Ray-
latton and Wallace Beery are
ly funny. You had better see
hen you will get a real laugh."
ocjbad we missed it. Wish we
to see more pictures. Will
:atch it later.
The Johnstown Flood"
is hailed as one of Fox's big
)r the Spring. And it carries
(Continved on Page 2)
■pi: e.
hijl
id
su
iff=9
«r
West Coast Deal On
Negotiations Being Conducted May
Result in Retirement of Sol
Lesser from Organization
As the result of negotiations now
in progress it need not prove surpris-
ing if Sol Lesser retires from active
management of the West Coast The-
aters, Inc.
A number of conferences relative
to the new financing of West Coast
have been held and it is expected that
the West Coast matters will be com-
pletely settled by the end of the week.
Amending Albany Bills
Albany— The Webb-Davison Bill
which provides for elimination of
censorship in news reels will be
amended to meet certain clauses em-
bodied in the statute covering cen-
sorship and the Freiberg bill to ad-
mit children to theaters when under
the age of 16 provided there is con-
trol tlircugh matrons, will be changed
to embrace all cities in that state.
Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation from the William A. Brady stage success.
Personally directed by Will Nigh. — Advt.
$11,000,000 Budget
For First National Next Year — 40 on
Coast and About 15 to Be Made —
Here
Richard A. Rowland announced
yesterday First National's production
budget for next vear would be close
to $11,000,000. A'bout 40 pictures are
to be made on the Coast and about
14 here in New York.
At the Eastern studios, A. I '^
ett and Earl Hudson will make four
(Continued on Page 11)
Busy on Contract
The Standard Exhibition Contract
is now in the hands of the printer.
When the copies are off the press,
there will be a meeting of the sales
managers of important distributing
companies to discuss it.
From present indications, the con-
(Continued on Page 11)
Seeks Listing
Toronto — N. L. Nathanson, man-
aging director, has made application
for the listing on both the Toronto
and Montreal stock exchanges of $4,-
150000 first preferred and $7,500,000
common of the Famous Players Can-
adian. It is intimated that the appli-
cation has been favorably received.
Set in Two Weeks
Harry Button Looks for Consumma-
tion of Supply House Merger by
That Time
Chicago — Plans for the merger of
146 houses throughout the country
have not reached the stage where an
official indication can be made as to
exactly in what manner the individual
owners will be affected.
Harry Button, president of the Ex-
hibitors Supply Co., prime mover in
(Continued on Page 11)
Coast Convention
The annual sales convention of Fox
will be held at the Ambassador Hotel,
Los Angeles, beginning April 12 and
terminating on the 17th. A special
train will carry the Eastern group to
the Coast.
There will be present the com-
(Continued on Page 11)
10 Cities Routed
Publix Theaters presentations now
cover 10 cities and 12 theaters. Ad-
ditions will be made as soon as the
proper theater links in the chain can
be forged. All presentations are
routed in the following manner:
Rivoli, New York; Metropolitan,
(Continued on Page 11)
Bavis Assets Placed at $1,000,000
The assets of Davis Bist. Bivision,
Inc., which is now in the hands ot
a receiver in equity, are placed at
$1,000,000, and the liabilities at $400,-
000. Vital Exchange's indebtedness
to Bavis is said to total $250,000.
"U" Foreign Business at Peak
Universal reports that foreign busi-
ness in the fiscal year ended Nov. 7,
1925, showed a substantial increase
over the previous year and attained
a new high record.
Rock Closes Beal
Los Angeles — Joe Rock has se-
cured the output of Van Pelt Prods.
which will be distributed by Chester-
field Pictures of New York. The deal
involves 30 pictures including six po-
lice dog features, starring "Sandow;"
12 two-reel police dog comedies, star-
ring "Fearless," and 12 two-reel
'Swede' comedies.
Levee Plans Three a Year
Hollywood — "Molasses" has been
started on the United lot under di-
rection of Al Santell. This is to be
the first of three to be made by M.
C. Levee this year.
Ground will be broken soon for
Levee's new prop building in Holly-
wood.
Moeller Back from Detroit
A. J. Moeller, president of the
newly formed American Cinema
Ass'n, returned from Betroit yester-
day where the organization was
formed recently.
ss\o^^
RAOUL WALSH
PRODUCTION
WITH
ERNEST TORRENCE
GRETA NISSEN
WILLIAM COLLIER/ JR.
WALLACE BEERY
TYRONE POWER
KATHLYN WILLIAMS
FROM THE STAGE SPECTACLE
BY MAURICE SAMUELS/ SCREEN
PLAY BY JAMES T. O'DONOHOE
d paramount Qicture
etv^Lrt.ov^*::.
%^
s\vea-3e\^f^^e^
W^^lt K^*^
v<e
elR&
!!5dtHcnI^/
;f.A
Wednesday, Februar? jj
Newspaper Opinions
"The Great Love"— M.-G.-M.
Criterion, Los Angeles
HERALD—* * * Situations are ultra-
farcical, verging upon the orthodox slapstick.
« » «
RECORD—* * * "The Great Love" will
furnish an hour of fluf?y entertainment which
will prove of more than passing interest.
* * ♦
TIMES—* * * If one will accept Neilan's
kidding, he will find "The Great Love"
laughable and good featherweight entertain-
ment— featherweight, in spite of the elephan-
tine angle. * * *
Havoc" — Fox
California, San Francisco
BULLETIN—* * * The incUnation is to
inject realism into the story, to tell of life
behind the lines and in the trenches as it
existed. * * *
CALL AND PIOST— - * * There are side
lights, some of them with a touch of humor
and others of true pathos. * * *
CHRONICLE—* * * Lee has told the
story vividly and vitally, and has been es-
pecially happy in getting fine acting from
his people. ♦ • *
EXAMINER—* * * O'Brien has a thrill-
ing role; quite his best since "The Iron
Horse." * • *
NEWS — * * * "Havoc" tells a stirring
and interest-holding story of London society
in wartime. » * *
"His Secretary"— M.-G.-M.
Century, Baltimore
AMERICAN—* * * It's been a long
time since we've enjoyed a movie any more
than we did "His Secretary." * * *
NEWS — * * * Norma Shearer, Lew Cody
and Willard Louis are extremely good in the
leading parts. * * *
SUN — * * * It is revealed as a sprightly
little farce-comedy evolved from an original
screen story by Carey Wilson. ♦ ♦ ♦
"Infatuation"— First Nat'l
Rivoli, Baltimore
AMERICAN—* * * And, though Percy
Marmont only scowls and Malcolm McGregor
only looks pleasant, Corinne Griffith is a
joy forever. In "Infatuation" she is too
lovely for words. * ♦ *
SUN — * * * As a screen entertainment
"Infatuation" impresses one as mostly blah-
blah. Its scenario provides little action, a
minimum of interesting drama and an over-
abundance of subtitles. * * *
Metro, Washington
STAR — * * * Should provide much en-
joyrnent, for there is hardly a flash of the
screen that does not show Corinne (Grif-
fith) in one graceful pose or another. * • *
"Lady Windermere's Fan" — Warners
Rialto, Washington
HERALD—* ' * Wilde's drama depends
much on epigram and witty dialogue, impos
sible to bring to screen. However, Lubitsch
has filled the picture with such clever bits
that the omission of the witty remarks finds
ample compensation. * * *
POST — * * * Herr Lubitsch accomplished
the seemingly impossible. He has trans-
ferred to the screen in pantomime and pic-
ture the keen incisive wit of one of the
world's greatest satirists. ♦ * *
STAR — * * * Lubitsch's direction in this
particular instance seems to lack the fire
that has always characterized his creations.
True, the picture has its great and splendid
moments, but there are times, when it is
more or less commonplace. ♦ * *
TIMES — * * * The great German director
is about the only director we have who can
get the most out of apparently trivial situa-
tions, and his imprint is heavy upon this
work. * * *
"Little Annie Rooney" — United Art.
Capitol, Chicago
TIMES-STAR— * * * As the star of "Lit-
tle Annie Rooney, she (Mary Pickford)
is at her best, eflfectively blending laugh-
ab'e tomboy outbursts with emotional touches
of genuirie tenderness. * * *
Ti<IBUNE — * * * Child characterizations
made Mary Pickford famous and in her
picture, "Little Annie Rooney ♦ * « she
:lot.s some of the best work of her career.
"Memory Lane" — First Nat'l
Olympia, Boston
TRAVELER—* * * We enjoyed immense-
ly the work of Conrad Nagel and found the
film on the whole, worth while. * * *
"The Midnight Flyer"— F. B. O.
Fay's, Rochester
HERALD—* * * Cullen Landis has ap-
peared prominently in a number of pictures,
but he has never had the opportunity he
has in "The Midnight Flyer." » » »
"The Palace of Pleasure" — Fox
New Aster, Minneapolis
STAR — * * * There are some pretty scenes
in this picture but it is just an average
film. * * *
"The Phantom of the Opera"— Univ.
La SalJe, Detroit
FREE PRESS—* * * It is a lavish, costly
production, with some of the largest sets
ever constructed. For this picture the fam-
ous Paris opera house was rebuilt. * * *
"The Plastic Age"— Schulberg
Randolph, Chicago
POST — * * * Its college atmosphere and
a certain air of plausibility and reality keep
"The Plastic Age" from being "just an-
other" of those wild youth dramas. * * ♦
"Red Hot Tires"— Warners
Forum, Los Angeles
EXAMINER—* * * Maybe it's trivial, il-
logical, obvious hokum, but it's funny. • * ♦
EXPRESS—* * * Monte Blue, playing
Alfred Jones, is delightfully comical as the
hero. * * *
HERALD — Multiply thousands of laughs
by hundreds of giggles and you have the
entertaining value of "Red Hot Tires." * • *
RECORD — * * * Is a rattling good com-
edy which kept the audience in roars of
laughter. * ♦ *
"Sally, Irene and Mary"— M.-G.-M.
State, Detroit
FREE PRESS—* * * "Sally, Irene and
Mary," one of the most colorful of recent
photoplays. * ♦ »
NEWS — * * * Is a fascinating succession
of Broadway jazz babies, heavy sugar papas,
liJxurioi>} apartments, giorgeously gowned
women and wild parties. * * *
"Sally of the Sawdust"— United Art.
Ohio, Indianapolis
STAR — * * * From mediocrity by dashes
of comedy, most of which are furnished' by
W. C. Fields, and by the more or less
clever work done by Carol Dempster. * * ♦
TIMES — * * * It is just an ordinary story,
but Griffith with the aid of Fields and Carol
Dempster, lifts the picture to the place where
it entertains with ease because it is a human
little afifair. ♦ * *
"Soul Mates"— M.-G.-M.
Rialto, Chicago
TRIBUNE—* » * "Soul Mates" is a fool
thing with subtitles suggestive of the aver-
age servant girl's idea of swell literature.
"The Sporting Chance"— Truart
(S. R.)
Mid-West, Chicago
JOURNAL—* * * The triumph of virtue
over villainy has always been too popular,
especially when a race enters the plot, to
fail this time. * * *
"That Royle Girl"— Paramount
R alto, Los Angeles
EXAMINER— ♦ * * Carol Dempster as
the girl with the jazz and idea's, gives an
amazing display of versatility. * ♦ ♦
EXPRESS—* * * Carol Dempster has
come into her own; she is alluring, gay and
vibrant, and in addition, displays surprising
emotional strength. ♦ ♦ ♦
HERALD—* * ♦ Taking the picture as
melodrama, and that is all anyone could
take it to be. it is good entertainment. * * »
RECORD—* * * Grifilth has his usual
sensational punches and melodramatic thrills
— that is to be expected, and hoped for.
"What Happened to Jones" — Univ.
Hippodrome, Cleveland
TIMES—* * * Denny has a style all his
own in delivering screen comedy entertain-
ment and in this picture he hits the bulls
eye every shot. * * ♦
Metro, Los Angeles
EXAMINER—* ♦ * Coincidence, inven-
tion and delightful improbability joined merry
hands in the preparation of the script. * * »
EXPRESS—* * * Frankly, "What Hap-
pened to Jones" ranks with "Charley's Aunt"
and "The Man on the Box" in its comedy
range. * * *
HERALD — * * * Bazsu Pitts gives a good
characterization of the outwardly dumb, in-
wardly scheming maid. * * »
RECORD—* * * Denny, naturally, is his
usual speedy self, evidently liking his role
immensely. * » ♦
TIMES—* * * If Universal can hold on
to William A. Seitei, who directed this, they
are going to have the greatest line of com-
edies put out by any studio, except the
Chaplin and Lloyd workshops. * * *
Granada, San Francisco
BULLETIN—* * * Reginald Denny has
appeared in many humorous pictures in the
past two years, but "What Happened to
Jones" will go down in history as his fun-
niest screen effort up to date. * * ♦
CALL AND POST—* * * Funny? This
picture would make a dummy laugh its head
off. * * *
EXAMINER—* * * It's a laugh from
beginning to end, and Reginald Denny makes
an excellent comedian. * * *
NEWS — * * * Reginald Denny gives an-
other outstanding exhibition of his ability
as a farceur. * * *
"A Woman of the World"— Para-
mount
• Orpheum, Boston
GLOBE — * * * An up-to-date story, with
an American setting and a modern love
theme. ♦ * *
TELEGRAM—* * * A vital, modern love
drama, packed with dazzle and comedy, as
well as romance and emotional strength.
Putting If Ov(
Here is how a brother i
itor puts his show over,
along your ideas. Let the
fellow know how you c\\
up.
An Exhibitor Aid
The Bristol Barber Co., I
E. 14th St., has made inni
tie-ups with exhibitors in Ni
anH suburbs, whereby a cc
equipped radio set is awarden
rons.
The plan works someth'
this: Bristol Barber supply!
hibitor with the radio and al!
000 keys. A campaign is pi
the theater, announcing the I
the radio will be given to th'
holding the master key whi(
the radio set.
"Quicksands" to be Mar
Sam Marx, representing
ducers of "Quicksands," maj
years ago, is now planning tpj
unsold foreign rights and po;il
issue it in this country. Int(
ficulties in the former Sel;
ganization are said to have
release until now.
m
Karzas Opens His Nev,
Chicago— Andrew Karzas
ing several houses here, haii
his newest, the North Centii'
"Womanhandled" — Paramount
Strand, Cincinnati
TIMES-STAR—* * * A highly amusing
farce, satirizing the popular misconception of
the great open spaces of the wild and
woolly West, is "Womanhandled." ♦ * »
TRIBUNE—* * * One of the brightest,
satirical comedies which has come along in
a good while. * * *
"The Yankee Senor"— Fox
Moon, Omaha
BEE — * * * It is a colorful romance, the
locale of which is laid in Old Mexico and
it affords Mix splendid opportunities to show
that he is an actor as well as cowboy. * * *
WORLD-HERALD—* * * Tom Mix
and his horse, Tony, manage to crowd the
usual number of thrills into his picturiza-
tion of "The Yankee Senor." * * ♦
Butterfield's New Company
Detroit — W. S. Butterfield's new
$3,000,000 corporation, known as W.
S. Butferfield Theaters, Inc., was
formed to act as a holding company
for all the various theater units which
have hereto operated his theaters. It
is expected that a large block of stock
will be placed on the market.
Independent Buys Sierra Serial
Boston — Sierra Pictures has sold
their serial, "Vanishing Millions," to
I he Independent Film for New En-
gland.
Former Manager Elected Sheriff
Poughkeepsie — George Davis, for-
mer manager of the Bardavon thea-
ter, has been appointed under-sheriff
of Duchess County.
New Policy at Ascher I
Chicago — Ascher Bros, hal
duced a five-act vaudeville i
the Mid-West, in connecti
pictures. Program change!
weekly.
Films in Finla
Over Three-Fifths of All
Shown in That Country 1
1925 Were American
Washington ■ — More thai
fifths of all the films exh
Finland during 1925 were A
according to the Finnish Sta
of Censors, states Vice
Frank P. S. Glassey at He
in a recent report to the De
of Commerce. A total of I
were passed upon during
year, and 339 of those were o
can origin.
Germany comes first as a
tor, with 62 films having b
mitted to the censor's offic
Finland, France and Swedei
in order. Two hundred twe
films were of the so-calle(
variety (i.e. ordinary picture:
tertainment only), while 2
were "art pictures." "educati
tures," and the like. Five
jected.
Besides the 339 pictures t
United States, 62 were fr<
many; 52, Finnish; 25, Fr(
were Swedish; 11 were D
were Italian; 5 were Austria
Norwegian; 1 was Russian
ture was English and 2 wer
known origin.
THE
lesd^, February 17, 1926
Inorporations
bus,
■> oi
iCS,
StoU
.n. I
li
. 'apil
y, 1
■> pr
I. Br
0 V.
D. — Ohio James Co., Colum-
ate theaters. Inciorporators,
Neth, J. Connor, J. James
J?S^
DAILV
J. — Lyceum Theater, Inc., 20
e, Newark, to operate the-
$125,000.
Y. — Cantor Comedies. New
uce. Incorporators, L. Cantor,
dell. Attorney, H. F. Spell-
t 42nd St., New York.
y, j-i Y. — High Tide Producing
Vew^ork; produce. Capital $20,-
nconrators, M. Reilly, S. Nichol-
K. [eimburger.
Pidgeon in "The Desert HeaTer"
Hollywood — Marion Fairfajc has
engaged Walter Pidgeon for "The
Desert Healer," in which Lewis Stone
is to star.
Moore Joins Aschers
Chicago — George H. Moore, for 20
years manager of the Orpheum thea-
ter, has resigned, and after a short
vacation will manage one of Ascher
Bros', new houses.
ew
rate
i.
n,
. I
,000
an
Y. — Shetler Producing Co.,
)rk ; to produce. Capital $600.
B. MacoUum, T. Hynes and
At
iss. — Vital Exchanges of New
., Boston; to distribute. Capi-
Incorporators, H. Segal, M.
L. Yacker.
y, . Y. — Shelter Producing Co.,
jrlc. To produce. Capital $600. In-
ors H. Macollum, H. Ford and T.
::ew ork.
11.-
d s
Dramatone Corp., manufac-
devices of all kinds pertaining
picture industry. Capital
J ;orney. Corporation Trust Com-
A:rica, Du Pont Bdg., Wilming-
}rk
rney, J. A. O'Leary, 220 Broad-
ol. — Sixteenth Street Realty
Deiler ; to operate theaters.
. Y. — Marlboro Pictures Corp.
Capital $7S,000.
■I'T.
r. Y. — Basil Dean, Inc., New
Catal $10,000.
ork
!^. Y. — Neslein Picture Corp.,
Capital $3,000.
orl
orl
. Y. — Mosholu Theater Corp.
to operate theaters.
. Y. — Level Short Films, Inc.,
to produce short reels. Capital
j|,iy, ^. Y. — Vyse Amusement Corp.,
To operate theaters. Capital
N. Y. — Tismer Thea'ter Corp.,
; to operate theaters. Capital
ly, 'J. Y. — Albion Attractions, Inc.
foi Capital $10,000.
Viy, M. Y. — Oriam Film Corp., New
I C ital $25,000.
N. Y. — ^Jewish Educational Pic-
New York; to produce. Capi-
c
N. Y.— Schulman-Goldberg The-
p.. New York ; theaters. Capi-
ly ^. Y. — Parward Productions, Inc.,
0
N. Y. — Aitken Properties, Inc. ;
r, )el. — National Cinema Studios Cor-
Florida, operate a studio in Flor
reduce. Capital $25,000. Incor-
I. Hand. M. Castaldi and R. Gor-
^iirney, United States Corporation
^oj England — British Acoustic Films,
''Ai\on ; to deal in and manufacture
'' lis, etc. Capital £5,000.
N^. Y. — Marlboro Pictures Corp.,
Capital $75,000. Incorporator*,
E. Powell and H. Flavin.
Hawks Will Supervise
Hollywood — The continuity for
'Her Honor The Governor," recently
purchased by F. B. O., Hyatt Daab
and Weed Dickinson, is in work un-
der the supervision of scenario edi-
tor, J. G. Hawks.
"Born to Battle" Completed
Hollywood — Tom Tyler has com-
pleted "Born to Battle" for F. B. O.,
under the direction of Bob De Lacev.
Artists' Representatives Formed
Hollywood — The Artists' Represen-
tatives, Inc., a new organization, has
opened offices at 6404 Sunset Blvd.,
to act as representative of actors and
directors. The corporation includes
Jack Sherrill and Phil Friedman, for-
merly connected with the Edward
Small agency; Freddie Shuessler, of
the casting office of M.-G.-M. and
Universal studios; Virginia Van Upp.
formerly with Edward Small, and
Walter Leslie.
At the Astor — At Lindys
On Seventh Ave, —
In projection rooms —
At M. P.T. O, A» gatherings —
On the road — In the home
EVERYWHERE —
44
UNIVERSAL
Is Making the
Best Pictures In
the Business !^^
■mmM
10
KM
—JX0^
DAILY
Wednesday, February U
Presentations
Rivoli
Unit No. 1. — Overture: "Zanipa." Time,
5 minutes.
Unit No. 2. — "Land of Dreams." Scenic.
Service Film Corp. Time, 5 minutes.
Unit No. 3. — Elmer Cleve in syncopated
xylophone selections. Cleve in Scotch cos-
tume. Silk curtain with his initials in circle.
Plays popular numbers. Time, 6 minutes.
Unit No. 4. — Movievents of the World.
Time, 8 minutes.
Unit No. 5. — "Melodies Are Memories."
Harold Ramsay at the Rivoli organ. Time.
6 minutes.
Unit No. 6. — "Garden of Girls." Gus Ed
wards' Revue. Setting : Garden scene with
old fashioned garden flowers the chief decora-
tion. Garden wall and center stairway
through which performers enter. Opening
number "Six Little Gardeners Are We,"
sung by six boys in overalls and straw
hats. Carry garden implements. Rest
of revue in dance and song numbers
with several specialty dance numbers. Vin-
cent O'Donnell, the boy tenor, sings several
Irish airs. Dancing chorus with costume
changes and dance novelty numbers. Time, 21
minutes.
Unit No. 7. — Feature: "Dancing Mothers."
Time, 75 minutes.
Corporate Changes
Albany, N. Y.— The Pine Hill
Amusement Co., of Buffalo, has filed
dissolution papers.
Dover, Del. — The Aldine Amuse-
ment Co., of Philadelphia, has
changed its name to the Penn Fed-
eral Corp. and increased its capital
from $50,000 to $8,500,000.
Albany, N. Y. — The American Brit-
ish Improvement Corp., of Tallahas-
see, Fla., has been designated to op-
erate in New York with a capital of
$165,000. The Secretary of State is
named as representative.
Extra Dividend on Theater Stock
Moline, 111. — The directors of the
Lafayette Square have declared an
extra dividend of $1 a share on the
$100 par capital stock in addition to
the regular quarterly dividend of
$2.50 a share.
Examinations for Censor Post
Chicago — Effie Sigler, Ethel R.
McDowell and William R. Foust, are
announced as three highest of 65 can-
didates who took the examination for
the local censorship board.
Winner of Arrow Contest Announced
St. Louis — Miss P. Curtice, 2115 Ad-
elaide Ave., is the winner of the St.
Louis Times-Arrow Pictures contest.
She will be given a four weeks' try-
out in an Arrow picture in New York.
Labor Film in St. Louis
St. Louis — Screens of neighborhood
theaters are showing "Labor's Re-
ward," the American Federation of
Labor's film depicting the history of
the Labor Movement in America.
Pictures taken at the 17th annual
convention of the Nat'l Ass'n of
Merchant Tailors in St. Louis, will be
used to educate the men of the coun-
try in the proper way to dress.
Michigan Theater Corp. Elects
Michigan City, Ind. — The Michi-
gan City Theater Corp. has elected
the following officers: K. S. Fitzpat-
rick. president and treasurer; John
Ledbetter, secretary, and Herbert Le-
vin, assistant treasurer.
Among Exchangemen
Omaha — Carl Nedley, formerly cf Warners,
is now selling for P. D. C.
Washington — Two new salesman are with
Universal, Harry Milstein and J. L. Schram.
BufTalo — Harry E. Lotz has engaged How-
ard Riehl as salesman. Lotz has acquired the
Golden Arrow franchise for Albany and this
territory.
Washington — Norman J. Ayers^ forjner
manager of Independent Film, has joined
Warners and will cover Virginia.
Washington — E. J .Martin is now sales-
man in Virginia' and Henry Berman in Mary-
land for Independent Film.
Washington — Max Milder has been ap-
pointed special representative for Fox.
Buffalo — J. H. Silbar is here from Mil-
waukee and has joined Dependable.
Washington — Herbert Thompson has been
promoted to salesman for Paramount.
Washington — A. G. Ford has joined First'
National.
Washington — Louis Ribnitzki, former
booker, is now salesman for Universal.
Boston — Seymour Stone, former salesman
for Metro-Goldwyn, has been transferred to
Pittsburgh.
Dallas, Tex. — K. Weinburger has joined
P. D. C.
Portland, Ore. — Art Hile has joined Greater
Features sales staflf for Oregon.
Saettle — R. C. Montgomery is now cover-
ing key towns for Western Film Corp.
Salt Lake City — W. K. Bloom, formerly
with local F. B. O., ha'S been transferred to
Seattle.
Renton, Wash. — W. C. Gowen has rejoined
the Warner staff.
Seattle — W. K. Bloom, formerly with F. B.
O. in Salt Lake City, has joined the local
staff.
Salt Lake City — ^Joe Down has resigned
from United Artists.
Seattle — H. M. Glandfield has resigned
from P. D. C. to join Associated Exhibitors.
Sanford, Fla. — Expenditures totaling $10,-
000 are being made to repair, decorate and
add new equipment to the Princess.
Little Falls ,M!nn. — A. J. Hand has pur-
chased interest of William Anderson in the
Lyric. Hatid and H. Griff are now the
owners.
Portland, Ore. — Charley Beale, San Fran-
cisco, has been added to the sales staff of
F. B. O., working in Southern Oregon.
San Francisco — Karl Kruger has joined
Universal.
Schenectady, N. Y. — Frank Braymeier has
been made exploitation manager for Farash
Theaters.
Albany, N. Y. — Alfred J. Marchetti has
been elected president of the First National
Club.
Albany, N. Y. — Ted R. Hayes has been
appointed salesman for Warners.
Dallas — S. R. Simpson has joined Pathe
as a two-reel comedy salesman.
Minneapolis — Wiliam Grant has been as-
sierned to the sales staff of Pathe. Harry L.
Muir replaces him as booker.
Pittsburgh — Meyer E. Goldstein has joined
the sales force of Coliunbia Film Service,
Inc.
Theater Changes
Stigler, Okla. — C. D. Milam is planning
complete repairs and alterations on the Lyric.
Norristown, Pa. — The Colonial, damaged
by fire last April, has been resurrected and
its new name is the Gloria. It will open
.<-hortly. The house seats 600, and Charles
I. Tremont is manager.
Lewis, la. — Poor business has caused clos-.
ing of the Legion, operated by the American
Legion.
Mandovi, Wis. — R. T. Laatsch has taken
over the Grand.
Perry, la. — William Youngclaus, of Jef-
ferson, has purchased the Grand from R. M.
Harvey.
Kimballton, la. — Hulsubus & Lehr have
taken over the Strand, from Huffman and
Hansen.
Akron, la. — J. C. Kennedy is the new
owner of the Empress, purchased from Char-
les P. Buswell.
Meadow, S. D. — Halliburton Bros, have
leased the Woodman hall.
Marissa, 111. — Noah Bloomer has taken over
the Gem.
Nettleton, Ark. — O. R. Kern has purchased
houses here and in Lake City.
New Berlin, 111. — ^George Kiefer has pur-
chased the Home from J. J. Tranquilly.
Mexico, Mo. — Ray Miller has sold the
Grand to Smith & Josephson of Kansas City,
Mo.
Kansas City — The Gradem, 13th and Mc-
Gee Sts., has reopened after having been
dark for several months.
Ithica, N. Y. — The Lyceum, after having
been dark for several weeks for remodeling,
has reopened.
Belleville, III. — Noah Bloomer has pur-
chased the Gem in Mascoutah, 111., from
Frank Leitz.
Livingston, 111. — The Eagle is being re-
modeled, a new stage b"eing installed.
Delta, Mo. — The Hiway is now under new
m.anagement.
Cobool, Mo. — Brown's theater is now
owned by Sherman Brown.
Eminence, Mo. - — ■ The Opera House is
closed, now being repaired.
Arenzville, III. — The Princess is undergoing
alterations, and will reopen shortly.
Paris, Mo. — The Liberty is now closed
Monday nights, due to a slump in business.
Caldwell, N. J. — The Faulkner Theater Cir-
cuit has taken over the Park, formerly con-
trolled by C. M. Metzger.
Boston — Frank Cronin has taken over the
National.
Fitchburg, Mass. — -N. Faulke has taken
over the Strand and will operate it with
a double bill weekly.
Hoboken, N. J. — Frank and Ben Worth
have purchased the Eureka.
Bettendorf, la. — JacR Georgan has pur-
chased the Princess from F. J. Georgan.
Marshalltown, la.^ — The Strand and Odeon
has been purchased by the Hostettler Amuse.
Co. from A. H. Blank.
Ohio Theater De
Harry Charnas and Jesse Fi '
Buy Six Houses from Hon
Frankel
Cleveland — Howard Franll
closed a deal wtih Harry C!|
president of the Standard Filii
vice, and Jesse Fishman, gener;
ager, whereby he disposes ot
theaters in Ohio to Charnas an!
man, who now operate the
House and Southern theaters j
cyrus. The theaters included i
deal are the Weber, at Dovei
derella, Coshocton; Windsor, (
Rivoli, Zanesville; Ruble, Log
Majestic, Sidney.
F. B. O. Completing Sche
Hollywood— F. B. O.'s stud
complete their current schei
April. Three more "Gold Bo
cials" remain to be made.
Johnson is shooting sea see
a naval story, "The Non-Stop
"The Isle of Retribution," by
Marshall and "A Poor Gir
mance" by Laura Jean Libb
scheduled to go into prodm
the near future.
Among other features yet
filmed are "Secret Orders,"
Evelyn Bfent, with Chet Wit
recting; Tom Tyler's "The
Streak," an original by F. A. 1
Fred Thomsdn in "Hands Ac
Border."
.IIlilOS
;:uiiig
Kt 1
', f aoili
■■■•■gi ol
|:s)llW
, •[ irtt
|i:)iiri
■in
Irif'
vfedt
\l k,
■■fcua
ttaii!
;ii:te
•I'i ifc
•au
d'ki
.■.-.ilai
ll".M
London, England — ^British Screen Classics.
Ltd., London; to produce. Capital £2,000
Attorney, White & Co., 28 Sackville St.,
London.
"U" Cameraman Leaves Si
Seattle— Hans Scholz, U
photographer of Berlin, who
ing pictures of harbors and ;
and transportation facilities
ports visited on his tour of th
sailed from Seattle recently
Nippon Yusen Kaisha lia
Maru.
pi in
We
\ i
Cast for "Hearts and Spai
Sam Sax wires from the cc
the cast is completed and a:n
era work under way for 'He;
Spangles," tenth in the cur
ries of Gotham Prod. Wand
ley and Robert Gordon h
leads, supported by Barbara '
Eric Mayne, J. P. Lockney,
Darro, Larry Steers, George
boro and Charles Force.
Frank O'Connor is directinj
Hill Succeeds Franklii
Atlanta — Montgomery S. '
pervisor of theaters in the (
for Publix Theaters has bee
ferred to Atlanta to succee
Franklin who goes to Nev
The Atlanta district includes
bama and Georgia, with head
at SSyi Cone St.
Arcade, Milwaukee, in I
Milwaukee — A fire in an i
building drove 500 persons i
Arcade into sub-zero weath'
day night. The theater sufi
serious damage.
mn '
!:■»
m
"4 11 1
It; '
ttir
111
Frustrates Robbery
Seattle— P. E. Irving,
back his till from a robber, j
the latter had robbed his c:
the Madrona Garden.
oust
n
illRi
&
'esda
THE
February 17, 1926
s^E^
DAILV
11
lie
Tr
Ta
eve
o
of
^t i
,000 Budget
yt\nued from Page 1)
. j Robert Kane will con-
11 more to the program.
liins two, starring Johnny
ng "The Brown Derby,"
■s now working, and it is
It Richard Barthelmess
other production in the
ilis will have charge of
: of four features. She
■ East making plans for
iAlso in the East at this
1. Fineinan, who will su-
pictures during the com-
lore will star in four, the
ilrene." Corinne Griffith
iir and Harry Langdon's
St of which is "Tramp,
ip." Four westerns are
d by Charles K. Rogers.
e, in addition, vehicles
ma Talmadge and Con-
ladge. Edwin Carewe,
Sam Rork, Marion Fair-
ers are included in the
ied producers.
r will take charge of the
le new Coast studios. His
hat of business manager.
■ter formerly with Lasky, will
1 with Mr. Butler. Dave
, ill hold the post of pro-
iiuager with Dan Kelly as
Hirtor. The auditing divis-
!nder management of A.
"^1 in Rogers' Westerns
eles — It is understood
d will be featured in the
-tern which Charles Rog-
iBve for First National.
lE
Nat'l Buys Two
onal has purchased screen
o fhe Sheik of Florida" by
Worts and "The Lying
Ralph Spence.
'ictres on Chinatown Stage
isco — Realism has invad-
ijithgaters. In a stage
llej "TTTeGolden Butterfly,"
" (cture showing a river was
as part of the scenery.
= tood back of the screen,
i be on the banks of the
hey spoke their lines in
{cHnge in Trinidad Fire
''"'7 to word received here
f Spain, Trinidad, the Co-
Exchange recently suf-
vy fire loss. Besides the
large quantity of prints
cd. W. P. Humphreys,
liain of theaters in Trini-
Guinea and British Gui-
o\.er of Capitol.
h\.
m
ise in Hollywood (Fla.)
3d, Fla. — Construction has
the Hollywood Beach the-
■y Michel and Elmer Day,
ess men, are behind the
2ity Forming Company
ty, Okla. — Plans for a new
)e erected bv Eugene Wet-
Calkins, George H. Brett
A. Douglas, are progres-
;h & Senter are architects.
Novy Gets Possession of House
Austin, Tex. — Louis Novy, former
manager of the Hancock O. H., has
been given possession of the house by
a jury in the county court. The ver-
dict of a jury last July giving Novy
possession of the house, was upheld
by the decision.
New Illinois Theater Unit
Evanston, 111. — Clyde Elliott, Ralph
Obenchain and Charles F. Harvey
have organized the University thea-
ter Co., with offices at 1560 Sherman
Ave., to build the new University.
The new company has a capital of
$400,000.
P. H. Schafer in Kalamazoo
Kalamazoo, Mich. — The Regent is
now under management of Peter H.
Schafer, former manager of the Poli
house in Scranton, Pa. He succeeds
James J. Finan, who has gone to
Jacksonville, Fla.
$2,500,000 House for Springfield, 111.
Springfield, 111. — A new subsidiary
of the Great States Theater, Inc., will
build and operate a $2,500,000 house
here, to seat 2,750. A first mortgage
bond issue of $1,000,000 has been un-
derwritten bv S. W. Straus & Co.
Cooneys to Build on South Side
Chicago — Cooney Bros.' National
Theater Corp. will build a new house
at Cottage Grove Ave., between 91st
and 92nd Sts. South Side. The
house, which will seat 2,000, will be
called the Victory.
New House for Kansas City
Kansas City — A large theater is to
be built on Troost Ave. by A. Brier,
according to an announcement made
last week. Construction is to start
the latter part of the month.
Canadian Showman Joins Regal
Toronto — James Eastwood, former
manager of the Bloor, has joined the
staff of Regal Films. Ltd.
Coast Convention
(Continued from Page 1)
pany's foreign managers from eight
countries, including Germany, En-
gland and Australia. The total as-
semblage will be 100, this number to
include all district and branch man-
agers. Seventeen salesmen, winners
in a drive to be inaugurated previous
to the convention, will be sent to
Hollywood as their reward. The spe-
cial train will leave here on the 12th
and return on the 23rd.
Winfield R. Sheehan leaves for the
Coast momentarily to watch produc-
tion.
Fox in 'Frisco Realty Deal
San Francisco — William Fox has
bought a half interest in a block of
Market St. property in conjunction
with the Capitol Co., a subsidiary of
the Bancitaly Corp.
The purchase price was said to be
in excess of $4,000,000. The property
is on the south side of Market St.,
and extends west from the Whit-
comb Hotel to Market and Tenth
Sts., and is across Market St. from
the site on which a picture theater
seating more than 5000 would be
erected.
Three New Theater Units
Chicago — The Manor Amusement
Co. has been organized by V. T.
Lynch and associates to operate the
new Manor at 4059 West North Ave.
The new company has a capital of
$100,000. Another company has been
organized by the same parties, to be
known as the Manor Theater Co.. to
look after the real estate and busi-
ness holdings.
At Work on Denny's Next
Hollywood — Harvey Thew is work-
ing on his 12th scenario for Reginald
Denny. The story Is an adaptation
of the play, "Beware of Widows.''
William Seiter will direct.
Name Hendron Receiver
Indianapolis — O. H. Hendron,
president of the Hendron Printing
Co., has been named received for the
defunct Twentieth Century M. P.
and Dramatic Clubs of Indianapolis.
Plan New Oakland House
Oakland, Cal. — A new theater to
seat 2,000 and be named the Sena-
tor is being planned tor the down-
-.own section by Beach and Kraht
A limited amount of stock is being
offered.
Cooper to Build at Carlisle
Carlisle, Pa. — Construction is to
start on a new $100,00 theater the
first of April by David Cooper. The
Orpheum, now operated by Cooper,
will be sub-leased.
Film Board Pays Tribute to Shea
Buffalo, N. Y. — As a tribute to
Michael Shea, member of the Film
Board of Trade, presented him with
a framed resolution, inscribed on
parchment. The resolution praises
the veteran on his success.
Du Pont Coast Office
Los Angeles — Newton I Steers,
vice-president and general manager
of the Du Pont-Pathe Film Mfg.
Corp., is here in connection with open-
ing a branch. Steers has appointed
Simon Aller and J. Wesley Smith as
local sales agents.
Busy on Contract
{Continued from Page 1)
tract will be ready by the end of
March. It will undoubtedly come
into general usage in signing con-
tracts for the fall season. It is antici-
pated that many distributors who are
not members of the Hays organiza-
tion will use the new agreement. In
innumerable instances, independent
exchanges belong to the various Film
Boards of Trade and for that reason
will function under uniform contract
provisions.
New York City typifies a situation
that exists in a variable degree in all
key cities. Here, the following ex-
changes are members of the Film
Board and not members of the Hays
organization and yet they will use
the Standard Exhibition Contract:
Associated Exhibitors, Apollo, Ay-
won, Capitol, Commonwealth, De-
pendable, Emblem, F. B. O., Merit,
Oxford, Pathe (New York and New
Jersey), Renown and United Artists.
Set in Two Weeks
(Continued from Page 1)
the merger plan, admitted yesterday
that the scheme was afoot. Steps to-
ward the merger were being taken in
order to save overhead which will, of
course, reflect itself in savings to the
Dwners and induce a quicker and bet-
er service to the exhibitor. He ex-
pects to announce full details in two
weeks.
10 Cities Routed
(Continued from Page 1)
Boston; Buffalo, Buffalo; Capitol,
Detroit; Chicago, Tivoli and Uptown,
Chicago; Missouri, St. Louis; New-
man, Kansas City; Palace, Dallas;
Palace, Memphis and Howard, At-
lanta.
At present. Jack Partington is pre-
paring acts for use in Los Angeles
and San Francisco. Pacifif- Coast the-
aters are not now embraced in the
Publix route, because of the traveling
distances between Southwestern and
Far Western theaters. When the pro-
posed Famous house in Denver is fin-
ished, San Antonio will probably be
added to follow' Dallas with Denver
then to follow San Antonio.
Frank Newman, Jr.. at School
The second term of the Publix
Theater Managers' Training School
opens on Saturday under general di-
rection of John F. Barry. Frank New-
man, Jr., son of the veteran show-
man now managing Publix theaters
in Los Angeles, will have the duties
formerly handled by Buddy Stuart.
Some Important Coast Charters
Sacramento, Cal. — Among the im-
portant incorporations chartered
within the past few days are the fol-
lowing:
West Coast Santa Ana Theaters, Inc.,
headquarters in Los Angeles, and a subsidi-
ary of West Coast Theaters, Inc. Capital
$300,000. The incorporators are Mike Gore,
Abe Gore, Sol Lesser, E. Walker and E. P.
Walker, the latter two of Santa Ana.
Schweitzer & Hutton, of the Citizen's Nat'l
Bank Bldg., acted as attornej-s.
The Associated Studios, Inc., Los Angeles,
was formed with a capital of $500,000, by
P. A. Powers, Emil lOflfeman, Glen Beh-
meyer, D. Howard Painter and C. T. Dono-
van.
The Lloyd Hamilton Corp., formed in
New York last month, has been authorized
to do business in California.
The Stern Film Corp., formed in Dela-
ware in Jatiuary, has also received permis-
sion to operate in California.
To Conduct Show in Church
Booner Springs, Miss. — As a result
of a recent fire that totally destroyed
his Royal, George German has con-
tracted to show picrures in a local
church until a new house is completed.
TILFORD PICTURES, INC. i
announces
The Completion of
"FLORIDA BUBBLES"
A Six Reel Feature Production
Made in Florida
TILFORD PICTURES, INC.
Astor Hotel New York City
1
^^^^Kp^?ss^^
|H|
SNOimS MOTHER,
.--•..^r-i^^'-''^'^^^
■*;*-s. j^C^.^- ^ -'Vii-*^ •.•^c!«*^C^AH«^ •aty^y'o
f^w,"^"
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■■■■ ^^ s^^^.y^^
Skouras Brothers of St. Louis, — tough buyers
of the biggest pictures — are latest to fall in
line with contracts. One statement of fact
that says more than all the adjectives that
can be found in a showman's dictionary.
'■^StS^tgii^.i
^ SKYROCKE
Fi/om the Q)smopoUtanMagazimJtov/b/ Adda RogevsJlJokm-P^^^
Vx^^cr)Xc& bx Associated Exhibitors Inc. |k
Oscai'A.Price,Pre5ident: I
Authority
By
I-
1o
ai^in Still Talks
duction Continues to Ex-
lemendous Interest But
tk >f Importance Develops
RNEST IV. FREDMAN
71 Renter and M. P. News
-Although the British film
still excites tremendous
N' in the press it cannot be
lliere has been any real de-
i outside of the F. B. I. dep-
ich waited upon Sir Philip
ister recently. The K. R.
■ Sub-Committee's decision
dio scheme were not alto-
.xpected so that the trade
fieen unduly excited about
isure.
felt that the K. R. S. in re-
have nothing to_ do with
-booking proposals would
ttitude they did and it has
le support of the whole of
..; ibutors in the industry,
t! central studio scheme pro-
sed jy Mr. Behrens was never
tie other than a part of the
sc;me so that the Sub-Com-
ere quite right in dealing
[Centinued on Page 2)
)i -Theatricals Hit
si)i Legislature Passes Rigid
rs
Lgainst Traveling Shows
In Thai State
ississippi State Senate has
ed a bill which imposes a
tax upon traveling picture
ording to Joseph M. Seider,
nanager of the M. P. T. O.
11 was drafted to protect ex-
from these non-theatrical
(Continued on Page 3)
f e Fourth Largest
/ shington — The Govern-
r in a communication to
louse of Representatives
! President Coolidge, offi-
ij rates the industry as "the
lii largest in the country in
'!^i of capital invested."
lie communication was dat-
Jm. 29 and transmitted an
tiiate of H. M. Lord, Direc-
t\<f the Bureau of the Bud-
' 1 which, among other re-
s, was one asking for an
npriation of $26,000 to es-
bih a motion picture section
Bureau of Foreign and
Stic Commerce.
s is the first authentic and
i: al statement concerning
( ating of the film industry.
Scene from Pauline Frederick's greatest picture, "The Nest." Produced
by Excellent Pictures Corporation from the William A. Brady stage
success. Personally directed by Will Nigh. — Advt.
Tangle Over Star
Checking With Critics
Arthur Gregor Claims Pauline Fred-
erick for One — Excellent Pic-
tures Corp. Denies
Pauline Frederick left yesterday for
the Coast to confer with her attorney
regarding her contractual relations.
A telegram received by this publi-
cation from Arthur Gregor said in
part:
"I have Pauline Frederick signed
(.Continued on Page 3)
Back from Florida Sunday
Adolph Zukor, Jesse L. Lasky and
Sam Katz return from their Florida
vacation Sunday night.
Tiffany Exchanges Planned
Tiffany Prod, intends developing
its own exchanges. M. H. Hoffman,
now in California, will start East
the end of the week.
Roach Fractures Collar Bone
Los Angeles — While at polo prac-
tice at the Midwick Country Club
Hal Roach fell from his horse and
fractured his collar bone.
Hays Organization Gathering Data
From Newspapers on Standards
Of Last Year's Productions
The Hays office has sent out about
75 letters to important newspaper
critics asking their opinion on the
standard of values struck by last
year's productions. Specific inquiries
have been made regarding the moral
and artistic equations, the general
(Continued on Page 3)
Serial Field Active
Independents Reviving Interest in
Chapter Plays — Production
Picks Up
More serials are promised for
spring and summer release than at
any one time for several years past.
Aside from the consistent schedule
maintained by Pathe and Universal,
independent companies are displaying
considerable more serial production
activity than they have in months.
Pathe has yet to release "The
Green Archer," "Casey of the Coast
Guard" and "Bar 'C Mystery" on
this year's program. Next year there
will be six.
This season Universal produced six
serials, the last two being "The Radio
Detective." starting April 19, and
"String of Steel," a telephone story,
starting June 21. "The Famous Au-
thor's Five," will be the five serials
which Universal plans for 1926-27
output. There will be one circus pic-
ture, a railroad picture, one Buffalo
Bill, a fireman and a western serial.
They will be written by well-known
(Continued on Page 3)
Mae Murray Deal About Set
It is understood that Mae Murray's
negotiatnons with one of the leading
producers in the business yesterday
approached a stage very close to con-
summation.
Greta Nissen Out of Famous
Greta Nissen is no longer with
Famous, contractual relations with
the company having ended. It is un-
derstood she has signed with Univer-
sal for one picture at least.
Revise Raymond Griffith Contract
Hollywood — Famous has revised
its contract with Raymond Griffith.
It is undcrstod he gets a cash bonus
now with each picture.
Barrymore with United Artists
It is understood that John Barry-
more, following the completion of
"The Tavern Knight," his third and
last for Warners, will produce two
pictures for United Artists. Bennie
Zeidman, who recently resigned from
Warners, will probably be in charge
of the unit.
Bagdad Yarn for Niblo?
Coast reports declare Fred Niblo's
next will be a huge spectacle dealing
with ancient Bagdad. The report has
no definite foundation in fact.
Fields in "So's Your Old Man"
"So's Your Old Man," will be made
by W. C. Fields upon completion of
"It's the Old Army Game." Fields
is expected to begin work on his first
film next week under direction of Ed-
ward Sutherland.
Authors' League Hold Ball
The Authors' League held its an-
nual ball last night at the Roosevelt.
Reade Purchases More Houses
Walter Reade has purchased two
houses in Kingston, N. Y., the
Keeney and Opera House, from O.
S. Hathaway. This brings Reade's
chain up to 30, operating in Asbury
Park, Long Branch, Freehold, Tren-
ton, New Brunswick, Plainfield, Perth
Amboy and Red Bank, all New Jer-
sey; New York City and Cleveland,
O. Reade will remodel and operate
under a Keith vaudeville-picture
policy.
Two New Chicago First-Runs
Chicago — Two new first-runs will
be built here, one at Kominsky Ave.
and 12th St., seating 3,000 and to cost
$1,000,000, the other to be erected at
Niles Center, a suburb, costing $1,-
500,000. Morris Sider is backing the
latter project, while the Lawndale
Theater Corp. will operate the Kom-
insky Ave. house.
K^sa
THE
jJB^
DAILY
Thursday, Febniaiy ]
VoLXXXVNo. 41 Thursday, Feb. 18, 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FlOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
I^ondon, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Closa
Sales
Balaban & Katz .
685^
68
68 5i
. . . .
Eastman Kodak
iim
110^
111
1,000
Famous Players .
118^
IH-^
U8
17,300
Fam. Play. Pfd. .
120
119
120
200
*Film Inspection.
, .
SJi
....
•First National . .
107
....
Fox Film "A" . .
76
73'/,
75
8,100
Fox Theaters "A"
28 ?i
2SH
28^
900
Intern'l Projector.
\2Y2
ny.
1254
100
Loew's, Inc
39
3m
38Ji
900
"Metro-Gold. Pfd.
23 H
M. P. Cap. Corp..
19?^
19^
19^
900
Pathe Exch. "A".
7354
73
73
400
Skouras Bros
48
47
47
....
*Stan. Co. of Am..
4954
Trans-Lux
im
11
1154
3,000
•Universal Pictures
. ,
, ,
40Ji
•Univ. Pict. Pfd. . .
. .
, ,
93
....
Warner Brothers .
y.sH
1SJ4
15H
200
•Warner Pictures.
. .
U
• > . .
* Last price- quoted.
Schenck Leaves for East the 20th
Hollywood — Joseph M. Schenck
and Norma Talmadge leave for New
York on the 20th.
Rothstein Handling the Colony
Nat Rothstein is supervising the
Colony for Universal.
"Broken Hearts" at Cameo
"Broken Hearts," produced by the
Jaffe Art Film Corp., will go into the
Cameo Feb. 28.
Boas Buys Two from Clinton
Clinton, Mass. — Louis Boas, of the
Boas Amusement Co., has purchased
the Philbin and Globe from the Clin-
ton Theater Co. Joseph H. Wood-
head will continue as manager.
FOR. R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
With or CDittiout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. n.y.c.
Bryan 13951 /
Britain Still Talks
{Continued from Page 1)
with it as such. With these two de-
cisions reached the position is very
much that of status quo, and it can
not be said that it is at all satisfac-
tory.
In point of fact the trade itself feels
that the block-booking proposals if
carried into law will not mean the
making of one single British picture
and it is up against an impasse which
at the moment does not look as if it
is likely to be overcome. All sorts of
stories are in circulation, mostly in-
vented by press correspondents, as to
what Sir Philip Cunliffe Lister is and
is not going to do, but the program
for the ensuing session does not con-
tain a single reference to film legisla-
tion in any shape or form so it is
pretty obvious that the President of
the Board of Trade is going to take
the least line of resistance and do
nothing.
The Federation of British Indus-
tries' deputation was headed by Col-
onel Willey and included:
Charles Tennyson, C. M. G., of the Fed-
eration of British Industries ; the Hon. Sir
John Cockburn, K. C. M. G., M. D.. and
Major Gen. The Hon. Sir Newton Moore,
K. C. M. G., V. D., of the British Empire
League; Harold Pooley of the British Em-
pire Producers Organization ; Edgar Jep-
son and Arthur Applin of the Inc. Society
of Authors, etc. ; J. L. Ridley of the Na-
tional Union of Teachers ; Guy Eden of the
Navy League; Major E. W. Pither of the
Overseas League ; Prof. A. P. Newton of
the Royal Colonial Institute; Mr. Friese-
Greene of the Royal Society of Arts ; Sir
Johnston Forbes-Robertson of the Stage Guild
and representative from the Empire Develop-
ment Union and League of the Empire.
Meanwhile, the L. C. C. have
taken the field, and at a meeting the
report of the Theaters Committee
came up for discussion, and Sir Percy
Simmons, the chariman of the The-
aters and Music Halls Committee
said he thought that the report was
very moderate. It recommended that
(i) It is desirable that a fair proportion
of the films shown in kinematograph halls
should be of British origin, and that, if this
object cannot be obtained by other means,
legislation should be promoted to give effect
thereto. I '.*1WI
(ii) An improvement in the standard of the
films shown, especially those exhibited to
children, should be secured.
(iii) Legislation should be at once pro-
moted to deal with the question of block-
booking of films for exhibition in kinemato-
graph halls.
McConnell on Daily Review
Fred J. McConnell, who recently
resigned from Universal, yesterday
joined the Exhibitors' Review Pub-
lishing Co., publishers of the "Ex-
hibitors' Daily Review" as vice-presi-
dent and editor, succeeding Willard
C. Howe, resigned. McConnell has
purchased a substantial interest in the
company.
Clayton Sheehan Heads Fox Foreign
Clayton P. Sheehan, for nine years
with Fox, has been appointed mana-
ger of the foreign department.
K. R. S. Meets in London
London — On Tuesday, the 9th, the
annual meeting of the Kinematograph
Renters' Society took place. The
chairman elect was John Pearson,
general manager of the Vitagraph
Company.
Dahnken After More Houses
The Dahnken family of San Fran-
cisco intends developing a circuit
in New York City and State; the first
house, a $750,000 project in Richmond
Hill, was taken over on Tuesday.
Fred Dahnken, Jr., is now making
his headquarters in New York.
First Nat'l Joins
London — First National has joined
the K. R. S. The move is important
in the trade here.
Lester Allen Guest of A. M. P. A.
Lester Allen will be the guest of
the A. M. P. A. at the Hofbrau to-
day.
The treasurer's report of "The
Naked Truth" dinner shows $8,530
derived from the sale of tickets. Ex-
penses were $7,940, leaving a profit of
$590.
Rodner Buys Tennek Shorts
Harold Rodner has purchased for
his "One Man Exchange," two se-
ries of two reelers. One is the "Shad-
ows of the Jungle" series, and the
other a group of 12 "International
Detective Stories." The deal was
closed v/ith Tennek Film.
"Wampas" Elects Smith
Los Angeles — Officers for 1926
were elected by the Western M. P.
Advertisers at the Writer's Club.
An engraved gold watch was pre-
sented to the retiring president,
Harry Brand, by Pete Smith, who
was elected president.
Other officers were: first vice-presi-
dent, H. H. Beall; second vice-presi-
dent, Francis Perett; secretary, Sam
W. B. Cohn; treasurer Hal Wallis.
May Vote on Sunday Law
Southbridge, Mass. — The Sunday
closing question has so aroused the
public here that an eflfort is being
made to have the State Legislature
permit a referendum on the issue for
the town election on March 1. Se-
lectmen refuse permits for Sunday
shows because of the opposition of
clergymen. There is a strong senti-
ment for Sabbath shows.
Davis Back from Coast
George Davis of Banner Prod, re-
turned from the Coast yesterday
where he conferred with Sam Briskin
on production for next year. The
schedule is about set. The current
program will be finished with com-
)letion of "Whispering Canyon" now
n work under direction of Tom For-
man.
"Mickey" Walker Sued for $25,000
Stadium Pictures, Inc., yesterday
filed suit against "Mickey" Walker,
pugilist, for $25,000. The action in-
volves fight pictures. Through
O'Brien, Malevinsky & Driscoll,
Walker has filed a bill of particulars
seeking information on how the al-
leged damages are arrived at.
Kley Leaves Picture Business
Los Angeles — Fred Kley, formerly
general manager of the De Mille
studio, has retired from the pic-
tures. He is now associated with the
West Coast Mortgage Securities Co.,
of which he is vice-president.
Kent Improving
S. R. Kent of Famous, wj '
ly had his tonsils- remaved j
ported doing well yesterdal
Goldstein and Fsdt L!
E. H. Goldstein, general i
of Universal, left for Fl(
night on a vacation. Al F '
tor of theaters, who accomp;
is on an inspection tour.
Lardner Stories to Stem
Stern Bros, have closed i
Lardner for his "You Knov •!
stories. A series of 12 or,
reelers will be made for
release. I
Colman in "Beau Gei
By arrangement with I
Goldwyn, Famous has secti
aid Colman for the lead
Geste."
Mae Busch with M.-G .
Hollywood — Mae Busch
placed under a new long f i
tract by the M.-G.-M.
This is a 'Comerblock' cut _
FREE for all Pathecomedie ifi
exchange.
A COMPLETE LABORATOR'
AND TITIE SERVICE
<aiH[S|iSSlB
NEW YORK
IJJ 7th Av«.
Sfvani 14KVI
•%da
THE
February 18, 1926
-^E^
DAIUY
jusiness Aids
tti & Ruben Urge Their
lirs to Adopt "Thank You"
1; — Summer Suggestions
tpolis — Finkelstein & Ruben,
_;>r Business," the organiza-
luse organ, urge their man-
f dopt the "Thank You" plan
;ing their theaters. Managers
o instruct their cashiers and
: to say "Thank You" at the
very transaction they may
. 1 patrons. The following is
a ion managers:
i hen he ticket is purchased it should
kno edged with a 'Thank You' and a
\ len the ticket is dropped in the
' the ame thing should be said by the
len. Long continued experiments with
_.mal iddition * * * has proved its value
' late."
'ers are also urged to "Get
-r the summer." The fol-
Inggestions are set forth to
I'summer box office receipts:
ut now what you intend to do to
at 2 summer depression. Figure out
ise ductions that you may be able to
jt^i. the' same time schedule whatever
ess uilders you can evolve for holding
' s ( n. Some places, bathing beauty
sts idoubtedly would mean more money
let: office. Other places, strict econ-
_ wc d be the best move on the man-
3 • rt. Still another scheme would
/he istallation of additional fans and
/gini over your front to lend an atmo-
:e ' coolness to your theater. Again
naj iccide that summer time is the ideal
d r you to 'hook' up on benefits.
fJc
[i-Theatricals Hit
(Continued jrom Page 1)
liich flooded the state during
nier months causing the legi-
)0x offices to suffer. It pro-
.' s ■ tax of $200 on a show where
i s- ting capacity is more than
lO. The tax of a show carrying
|n SO to 1 000 seats is $150 and
•a low with less than 750 seats,
'. If an exhibition is given in
iiw with a population of between
0 id 2,500, the tax is $25 and
\v :re the population is less than
the show is given in a dance
Wi^ a hall, the tax is $10.
angle Over Star
(Continued from Page 1)
ertontract to produce one picture
^ -Ijiy personal direction."
lent Pictures, to whom she is
n contract for three pictures,
m Miss Frederick signed with
?gj with the understanding that
ijoduction would not be state
according to Sherman Krell-
. ho expects Miss Frederick
; ithin thirty days to begin her
I picture.
r or is to make one picture for
icJ ick, but at their offices it was
lown whether Miss Frederick
be in it or not.
il
fbfa Luddy Gets New Contract
ywood — Fox has renewed the
-X of Barbara Luddy for three
.ears. She is at present work-
the "East Side, West Side" se-
Blank Theater Closes
Moines — Blank's Rialto closed
veek to make way for a new
ig to be erected by the "Regis-
ild Tribune News."
Pidgeon Signs with Schenck
Hollywood — Walter Pidgeon has
signed a two year contract with
Joseph M. Schenck. He has been
loaned to other producers until now
but his first role for Schenck will be
opposite Constance Talmadge in
"Silky Ann."
Fox Departments Merged
Fox has combined its mail order
and non-theatrical departments. The
combined unit will be in charge of
Aaron Fox, who has been operating
the mail order branch.
Scott Here
Lester F. Scott of Action Pictures,
Inc., producer of the Buddy Roose-
velt, Buffalo Bill and Wally Wales
westerns is at the Astor.
Des Moines Film Board Moves
Des Moines, la.— The Film Board
of Trade has removed from 410 Iowa
Bldg. to larger offices in Suite 210-
211, the same building.
Eastman Perfects Amateur Projector
Rochester, N. Y. — Following sever-
al months of experimental work, East-
man Kodak has perfected a projector
for use in the home. The new ma-
chine weighs nine pounds.
Swedish Film Acting School
Washington — The Dept. of Com-
merce has been informed through
William O. Jones, American Vice-
Consul at Malmo, Sweden, that a
school for training film players has
been opened to supply the demand for
local actors. The school is backed by
Bengt Djurberg and is located in the
Metropol theater.
To Film the North
Montreal — A party headed by Com-
mander F. A. Worsley, will leave En-
gland in June, for the Devon Island
on the far northern outskirts of Can-
ada, where they will remain for ten
months making pictures. An explora-
tion and survey of the territory will
also be made.
Another for Goldman
St. Louis — William Goldman's has
completed plans for a $175,000 thea-
ter for Union blvd. and St. Louis Ave.
Liberty in Fire
East St. Louis, 111. — Fire started by
a short circuited electric motor did
$2,000 damage to the Liberty recently.
Gayer Dead
Echlin Gayer, who appeared in sev-
eral pictures for Famous, is dead. The
end came from pneumonia.
Technicians to Hold Ball
The annual ball of M. P. Local 52,
I. A. T. S. E., will be held May 1st
at the Commodore.
New Fan Paper
St. Louis — "Movie News" is the ti-
tle of a new St. Louis monthly fan
magazine. Wallace P. Mullen is edi-
tor. Mullen has been connected with
various producing companies in Cali-
fornia.
Presentations
Capitol
Unit No. 1. — Capitol Grand Orchestra:
Overture : "Evolution of 'Dixie," Lake. Time,
9 minutes.
Unit No. 2. — "Old Virginia." Fox Variety
Film. Scrim curtain in front of screen with
Marjorie Harcum, standing off to one side,
singing "Carry Me Back to Old Virginia."
Faint spot on singer who is dressed in cos-
tume of old mammy. Time, 7 minutes.
Unit No. 3. — Doris Niles in "Danza Si-
beriana." Backdrop of futuristic design.
Dancer in Oriental costume. Time, 4 min-
utes.
Unit No. 4. — Louise Loring, dramatic so-
prano. "Tacea la Notte Placida," from "II
Trovatore," Verdi. Singer in costume. Set-
ting: decorative curtain. Time, 5 minutes.
Unit No. 5. — Capitol Magazine. Time, 10
minutes.
Unit No. 6. — "Pastel Amoureuse," with
Hilda Butsova, Chester Hale and Capitol bal-
let." Setting: Background of cathedral win-
dow effect, lighted from behind, with garden
wall and floral decorations in the foreground.
Dancers in quaint costumes and powdered
wigs. Time, 7 minutes.
Unit No. 7. — Feature: "The Auction
Block." Time, 59 minutes.
Unit No. 8. — "Our Four-Footed Pals."
Service Film Corp. Time, 5 minutes.
Unit No. 9.^0rgan solo. Time, 5 minutes.
A Coast Idea
"Motion picture presentations have
become an art in themselves," says
Sol Lesser, vice-president of West
Coast Theaters, who discusses at
length this phase of exhibition. "They
are recognized as a vital part of ev-
ery well balanced program in the best
motion picture theaters," Lesser de-
clares, and continuing:
"The future possibilities of presentations
is little realized today. No one can foretell
what great developments will be made along
these lines.
"While some of the large exhibitors feel
that a presentation should be an atmospheric
prologue to the feature picture. West Coast
lias been giving the public presentations that
have no connection with the theme or locale
of the picture. This we feel is the only cor-
rect way to balance the program. For ex-
ample, many precede a Spanish picture with
a Spanish prologue. This makes too much
of the same atmosphere on the program. In-
stead we would give a presentation that
would be the exact opposite of the Spanish
atmosphere.
"It is very important that the presentation
appeal to the masses, it should contain enough
variety so that all in your audience will be
entertained by it. While popular music or
jazz is the rule today and most presenta-
tions are built around this, there is a trend
toward a higher class of music and enter-
tainment. There is, however, the danger of
having it too classical. In connection with
this subject it is interesting to note how
much music that accompanies a picture has
progressed from the jazz music of a few years
ago to the symphonies from classical musi-
cal compositions by famous composers which
are played today to accompany the feature
picture. Motion picture audiences have been
educated to enjoy and expect the best in mu-
sic. In the same way, presentations will
advance until they contain the finest talent.
"The greatest reason for entertainment is
to provide a means for the masses to escape
from their every day surroundings, their wor-
ries and troubles. There is an unconscious
longing for the beautiful. Motion pictures
being the largest form of entertainment for
the public, the foremost exhibitors have at-
tempted to give a well balanced program
of music, pictures and stage craft. The use
of presentations is an attempt to give a touch
of the 'land of make believe,' of romance,
scenes of exquisite beauty.
"The sooner exhibitors realize this and be-
gin working up to the point where they be-
come a perfect blending of setting, costume
and music, when they contain that some-
thing which will stimulate the imagination
of the audience, then will presentations begin
to fill their most important part on the pro-
gram. It is here that beautiful lighting and
scenic effects will put over the entire show.
Great is the progress that will be made along
these lines. This is bound to come for every
now and then one sees excellent examples
of the perfect presenta'tion.
Serial Field Active
(Continued from Page 1)
authors like Arthur B. Reeve, Frank
Spearman and Courtney Riley Cooper.
Arrow at present, is planning but
one serial, "Lightnin' Hutch." It is
of the society-action type.
A dog serial, "The Silent Flyer," is
being finished by Levine-BishofT.
Rayart for 1926-27 will make four
serials, the first an aviation picture,
"The Masked Pilot." This year only
three were produced, the last two yet
to be released are "The Flame Fight-
er" and "The Phantom Police."
Sierra Pictures have "Vanishing
Millions," on this year's program.
Davis made three this year and
plan three for 1926-27 season. This
year's releases are "The Mystery
Box," "The Power God" and "The
Flying Squadron."
Levine Here
Nat Levine is in town from the
Coast. Actual shooting on "The Si-
lent Flyer," a dog serial, and, accord-
ing to Levine the first of its kind,
was completed before he left. "Sil-
ver Streak," a German police dog, is
starred. Cutting and editing are now
under way. William Craft directed,
the cast including Malcolm MacGreg-
or, Louise Lorraine, Hughie Mack.
Anders Randolf, and Edith Yorke.
Sam Bischoff will bring the com-
pleted print East in a few weeks.
Checking With Critics
(Continued from Page 1)
tone of newspaper advertising and the
tenor of theater presentations.
The majority of the replies have
been received and, it is understood,
they reflect favorably on the indus-
try as a whole. Other critics have
not as yet forwarded their responses.
Efforts are now under way to secure
these so that a fairly comprehensive
survey of the entire country can be
drawn.
Praises Hays Organization
In a recent issue of "Fire Protec-
tion," one of the leading fire preven-
tion magazines, the Hays organiza-
tion is commended for its work in the
prevention of fires in the industry.
"The M. P. P. D. A. is now the lead-
ing trade organization of the country
in point of efficient supervision of th",
fire hazards to be found in its mdus-
try," the publication stated.
Clawson and Partlow Merge
Tippecanoe, O. — Clarence Clawson,
operating the Auditorium, and Louis
Partlow, owner of the Majestic here
and the Star at New Carlisle, have
merged. Partlow recently bought out
the half interest of his former part-
ner, M. Gates, in the Majestic and
Star.
Cameramen to Hold Party
Los .\ngeles — The American So-
ciety of Cinematographers will give
its fifth amuial ball and entertain-
ment at the Biltmore Saturday.
Jack Retlaw Resigns
Los Angeles — Jack Retlaw has re-
signed as one of the chief executives
for West Coast Theaters, Inc. He
is now connected with the Venice
Amusement Co.
^^1 ■iiwa— ^«
^bane
A BIG CAST! ¥
Ricardo Cortez
Greta Garbo
Gertrude Olmstead
Edward Connelly
Tully Marshall
Mack Swain
Arthur E, Carew
Lucien Littlefield
Martha Mattox
Lucy Beaumont
Mario Carillo
Lillian Leighton
Scenario by Dorothy Farnum
Jrom Vicente Blasco Ibancx.'' no'vel.
Titles by Kaiherine Hilliker and
H. H. Caldivell
A MONTA BELL
Productmt
Metr
4 GREAT NEW
PRODUCTION ARRIVES!
Not since
''Enemies of Women"
Has Cosmopolitan
Given exhibitors
A more positive hit
Tiian ''Ibanez' TORRENT'r
A great production
Of a powerful story
Witll a money cast
Of 12 Big Names
Badced by nationwide
Cosmopolitan promotion
We are proud
To add this picture
To M-G-M's big hits
A Cosmopolitan Production
hldwunWxfti
iTHE
tftfRADSTREET
^PILMDOM
7Aek£(OCmE^
,V No. 42
Friday, February 19, 1926
Price 5 Cents
By DANNY
I Ccjciis and the Kelleys." Re-
ve. Just an "Abie's Irish
ilm tans. Not that it is
the great stage success.
the same elemental ap-
boys, it is a sure-fire box
\er produced the picture
'on with Universal. Eph
on the idea, and went to
way. The result is there
land a yard wide so far
iinent goes. And that is
to it. It was built for
i([;e, and Harry Pollard, the
cd out a perfect fit.
the usual row between
and the Kelleys. They
le time — every member of
ni s, including the dogs.
. A except the son of the
: d the daughter of the
ou guessed it. They fall
w :i each other, are married
. al the baby unites the fami-
uniot before you have had
; Jghs; and a tear or two.
d ast — Charles Murray,
;Jney, Vera Gordon and
-i , Mickey Bennett and a
Gordon put this over —
Wild Money
ht operators, notably dis-
eem imbued with the idea
kij pictures is a five minute
lii anyone living in HoUy-
,Hi do. From the way some
aerators have rushed into
a Df producing you would
a pictures can be made over
ly anyone from the carpen-
fcii.itice to the driver of the
J't From several cities, in-
^ jfTalo, Boston and New
\i : reports that some inde-
m stributors are busily en-
m lanning to make pictures.
">they have their own ideas
existing producers from
usually buy pictures. That
which does not concern
i « is their business. Their
Lmvolved. But if distribu-
I li^ Boston or anywhere
I ''that sitting about a table
(m g about financing is all
Jl o picture making. They
fli • guess again. Or they
■ to Harry Ascher of Bos-
^ 1 had considerable experi-
' ij distributor-producer, sever-
Scene from Pauline Frederick's greatest picture, "The Nest." Produced
by Excellent Pictures Corporation from the William A. Brady stagie
success. Personally directed by Will Nigh. — Advt.
34 From Warners
To Produce That Number in 1926-27,
At Cost of $12,500,000— Eight
Specials Scheduled
Los Angeles — The Warner prog-
ram for 1926-27 has been definitely
decided on. There will be 34 pic-
tures, representing a budget of $12,-
500,000. Eight specials are included.
These will be made by Ernst Lub-
itsch, John Barrymore and Syd Chap-
lin.
A report current in studio circles
that the Warners intend disposing of
their studio and centralizing produc-
tion at the Vitagraph plant is denied.
Producers in Pact
Hollywood — At a meeting of the
M. P. Producers Ass'n., I. E. Chad-
wick and Arthur Beck were elected
a committee of two to form an or-
ganization of independents on the
West Coast. Among those in atten-
dance were Harry Cohn, Sam Bis-
chofif, John Ince, Charles Hutchinson,
H. J. Brown, ClifT Boughton, Re-
naud Hofifman, Sam Sax, Abe Car-
los, Phil Goldstone, Rex Thorpe,
(Continued on Page 7)
36 Comedies for Artclass
It is understood Louis Weiss of
Artclass Pictures is about to close a
deal with George and Billy West for
36 two-reel comedies, in three series
of 12. Billy will not appear in them.
Deals for Westerns
Leo Maloney on Pathe Program —
Three Series, Made by Lester
Scott, for Asso. Exhib.
The deal launched by P. A. Powers
on the Coast some weeks ago for
three series of westerns has been
Signed. Lester Scott, of Action Pic-
tures, will supply Associated Exhibi-
tors with three series of westerns, six
to the group. They will star Buddy
Roosevelt, Buffalo Bill, Jr. and Wally
Wales. Until now, Artclass Pictures
have been handling them.
Leo Maloney has been signed by
Pathe, it is understood, to make about
six pictures a year for three years.
These will alternate with the Harry
Careys on that company's program
for 1926-1927.
Hearing in Albany
Albany, N. Y. — A public hearing
will be held before the Assembly Cit-
ies Committee Feb. 23 on the bill in-
troduced by Assemblyman Freiberg
of Buffalo which is designed to per-
mit children between the ages of 10
and 16 years to attend the picture
theaters unaccompanied by parent.
Freiberg has amended his bill so as
to provide licensift?*1tlithority for such
performances.
(Continued on Page 7)
Mae Murray Signs with M.-G.-M.
Mae Murray has signed a starring
contract with Metro-Goldwyn-Mayer.
The West Coast Deal
Negotiations Looking Toward Change
In Ownership Far from De-
termined at This Time
It was reported yesterday that the
negotiations relative to a change in
ownership of the control of West
Coast Theaters, Inc., were far from
settled. It need not prove surprising,
so it was said, if they were not fin-
ally closed for some time.
As exclusively announced in THE
FILM DAILY, these negotiations
will likely include the sale of the
holdings of Sol Lesser, who is ex-
pected to retire from West Coast.
Lesser and the Gore brothers con-
trol, it is said, about 60 per cent of
the holdings of West Coast.
Among the reports in circulation
yesterday was one to the effect that
several First National franchise hol-
ders and Hayden, Stone & Co., were
actively interested in securing con-
trol of the West Coast.
Creditors Meet
Hearing in Atlanta on Enterprise
EHist. Corp. Bankruptcy De-
velops Interesting Tangle
Atlanta- — What was expected to be
a quiet proceeding developed into an
interesting occasion when an array of
creditors, represented by half dozen
different lawyers appeared at the
creditors' hearing yesterday in. tlie
Enterprise Dist. Corp. bankruptcy
and brought out evidence to ^how
that stockholders of the three cor-
porations involved in the case, name-
ly the Jenkins Securities Corp., En-
terprise Dist. Corp., and Enterprise
Film Corp., are practically identical.
Testimony offered by John W.
Quillian, stockholder in the above
(Continued on Page 7)
Big Brooklyn House
Harold E. Wittman, Brooklyn
builder, has purchased a plot 40,000
sq. ft. in area at Flatbush Ave. ex-
tension, De Kalb Ave. and Hudson
Aves., on which he will build a 14
story building and a 5,000-seat theater.
The plot embraces a large parking
space adjoining the Werba theater
which is now owned by the Brooklyn
Strand Theater Corp. It is anticipated
the house is being built for a large
producing and distributing company,
possibly Fox.
No Paper Monday
Monday, February 22, being
Washington's Birthday and a
legal holiday, there will be no
issue of THE FILM DAILY
published.
U<M
THE
J AS
DAILY
Friday, February
VtL XXXV No. 4^ Friday, Feb. 19, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FlOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wflk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
mot>ths, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
^t: -' ■ ■ ' = « — —
Quotations
Hich
Low
Close
Sales
Balaban & Katz .
68
68
68
....
Eastman Kodak .
111
111
111
200
Famous Players .
H8J4
117
UTA
8,300
*Fam. Play. Pfd. .
120
....
•Film Inspection .
S'A
•First National .
107
....
Fox FUm "A" ..
75
72J4
73 J4
6.S00
Fox Theaters "A"
28^
26
27
4,600
•Intern'l Projector
. . .
12%
Loew's, Inc
3894
38^^
3m
500
•Metro-Gold. Pfd..
2^
*M. P. Cap. Corp.
, ,
19^5-
....
Pathe Exch. "A".
7iH
7354
74}i
400
Skouras Bros. . . .
48
46/,
47
....
•Sun. Co. of Am. .
49 Vi
....
Trans-Lux
. UH
11
11J4
1,900
•Universal Pictures
. . .
40H
....
•Univ. Pict. Pfd. .
. . .
9i
....
Warner Brothers .
. 1654
15J^
15
2,300
•Warner Pictures.
. . .
11
....
• Last prices quoted.
M. P. Capital Assets $6,915,030
The M. P. Capital Corp. reports
a net income of $281,776, after de-
duction of taxes, for the year ended
Dec. 31. Current assets are listed
at $6,762,106, compared with current
liabilities of $4,056,277. Totals assets
are $6,915,030.
The consolidated statement of
profit and loss for the year ending
Dec. 31, 1925, follows:
Income :
Commissions $345,606.81
Interest on loans and
bank balances ... 155,824.37
$501,431.18
Deduct — Financial expenses :
Interest on borrowed
money $ 91,413.17
Commissions on bor-
borrowed money. . 17,676.06
Gets $3,000 in Dues
Treasury of M. P. T. O. A. Bolstered
by Payment of Dues from Con-
necticut and Ohio Exhibitors
Within the past week over |3,000 in
dues has been paid into national head-
quarters of the M. P. T. O. A. by af-
filiated state units. One of the largest
payments was made by L. M. Sagal
of the Poli circuit, New Haven. His
check for $1,040 represents the total
of dues for his own Connecticut thea-
ters. In the same mail came one from
the M. P. T. O. of Ohio which brings
the total of that State's payment up
to $1,648.
Joseph M. Seider says he is elated
over the way the new system of dues
for direct membership and payment
to the national organization is func-
tioning. Under this system, an exhib-
itor can belong to both his state and
national organization without dupli-
cating his dues.
The honor roll of state units pub-
lished in the OtTicial Bulletin is also
considered by the business manager
as another medium for stimulating
exhibitors into meeting dues.
Olympia, Miami Opens
Miami — The Olympia, new Pub-
lix house, seating 3,000, opened last
night with "The King on Main
Street," and Paul Whiteman and his
orchestra. Tickets were sold at $5
per person. Adolph Zukor, Jesse
Lasky and Sam Katz attended.
De Roche Here from Paris
Charles De Roche is here from
Paris with a print of "The Princess
and the Clown," in which he is star-
red. It was made by Aubert Films
of Paris. De Roche is making his
headquarters with Ramon Romeo.
Goldbeck to Direct for Famous
Los Angeles — Willis Goldbeck, who
has signed with M.-G.-M. to adapt
Carey Wilson's original, "Women
Love Diamonds," joins Famous in
May to direct.
Party En Route East
Los Angeles — Ricardo Cortez, Al-
ma Rubens, Gertrude Olmstead and
Charles Van Enger are en route to
New York.
Roach Recovering
According to W. B. Frank, Hal
Roach who broke his collor bone re-
cently while playing polo on the
Coast, is recovering rapidly.
109,089.23
Gross income $392,341.95
Deduct — General operating ex-
penses 67,989.01
Net income before taxes $324,352.94
Deduct — Provision for 1925 taxes 42,576.84
Banks Here from Coast
Monty Banks is here from the Coast.
Ike Libson of Cincinnati and Den-
nis Harris of Pittsburgh are visiting
for a few days.
5 Hollywood Houses
$3,700,000 for New Picture Theaters
— Warner Houses, Costing $2,-
000,000, Head the List
Hollywood — The Examiner, sur-
veying theater construction in Holly-
wood, declares that of the ten new
theaters building or planned, five will
be devoted to motion pictures. Their
total cost will be $3,700,000.
The list is headed by the Warner
$2,000,000 house. A site has been pur-
chased at the intersection of Holly-
wood and Wilcox.
Alice Calhoun heads a syndicate
now building a house to cost $250,000
at 6025 Hollywood Blvd.
Three new West Coast theaters
will soon open their doors. They in-
clude the Maplewood, at Western and
Maplewood, cost $250,000; the La
Brea, at Wilshire Blvd and Sycamore,
cost $450,000, and the Belmont, at
First and Vermont, which will open
in a few days. This is a $750,000 in-
vestment.
Corporate Changes
Albany, N. Y.— Cranfield & Clarke
have received permission from the
Secretary of State to increase its capi-
tal stock from 100 to 6,000 shares, of
which 1,000 have a par value of $100
and 5,000 shares of common, no par
value.
Dover, Del. — Frank Rembusch's
recently formed Cinema Booking
Corp. of America, operating in In-
diana, has changed its name to As-
sociated Cinema Theaters Corp.,
headquarters in Marion, Ind.
Inspiration Pictures has been char-
tered here with a capital of $100,000.
The Corporation Trust Co. of Am-
erica acted as attorney.
Jules E. Mastbaum, head of the
Stanley Co. of America, has formed
the Rodin Museum of Philadelphia,
Inc., the purpose of which is to col-
lect and exhibit works of art.
Albany, N. Y. — The Schine Enter-
prises, headquarters in Gloversville,
have been chartered. E. Barnes, A.
Radeloflf and A. Schimel are incor-
porators.
Two Coast Premieres
Los Angeles— "The Sea Beast"
opened at the Figueroa last night and
Ibanez' "Torrent" at Loew's State.
Robbins to Direct "There You Are"
Hollywood — Jess Robbins will be-
gin direction of "There You Are"
Monday at M.-G.-M. Joan Crawford
will play the lead.
Roach Signs Ethel Clayton
Hollywood — Hal Roach has signed
Ethel Clayton for a two-reel comedy.
Net income carried to bal-
ance sheet $281,776.10
Evansville Exhibitor Here
Marc Sonntag of the Victory,
Evansville, Ind., is here.
^^Ip^MelS^anti,
LooliBellerand Wear Longer
A De Luxe Projection Room
Adds Tone to the Picture
De Forest de luxe projection
room, beautifully appointed and
modernly equipped, is available
to the trade for screening of
productions.
Jlbiolultly Fireproof— Excellent
Screen — New, Cleart, Comfortable
Write or Phone for Appointments
DeFOREST PHONOFILMS, Inc.
1 560 BROADWAY BRYANT 4685
^■■■■^■■■■■■■1
Washington "Blues"/
Washington — The JudicI
committee of the Housil
Committee will take up a
bills for executive consid<|
Saturday. The last on t
measures to be considen 1
Lankford bill, providing {(i]
observance in the Distric
lumbia, which would cloi
shows and other amuseme I
Frederick Not With
Pauline Frederick, report I
signed a contract with Ull
make "Devil's Island," lu||l
such thing, according to ^|
fices.
Nigh with M.-G.-lj
Will Nigh has been sign!
G.-M. to direct and will lesj
Coast upon the completi(|
editing of "The Nest."
This is a 'Comerblock' cui i
FREE for all Pathecomed^l
exchange. \'
NATIONAL E^j
LABORATORIES*
Developing — Printing-
1476 Broadway \
Tdaphatiw Bnrtat Mt^
I Ward Cine Laborato,
if
216-222 Weehawker^
J^ Union City, N.
|-| Telephone Union 4800
ft G. BERT WA|
♦V
IF YOU ARE IN l\
MARKET FOR ANYkI
MOTION PI(
APPARA^
CONSULT US- AND SAytl
SEND FOR OUR PRICE I
Chas. G. WiUoughbjl
Motion Picture Depai m<4
no West 32nd St.. NejYoJ
Phone Pena. 6564' "
i
PICTURES OF THE RESCUE OF
THE "ANTINOF^ BY THE
"PRESIDENT ROOSEVELT"
Major E. J. Bowes, Mgr. Director— CapUol The-
atre, N. Y. says:
'It is the most remarkable picture of the sea that I have
ever seen. International Newsreel deserves no end of
credit for enabling the American people to see the thrill-
ing exploits of the brave men of the
Roosevelt."
Quinn Martin, critic of N. Y. World says:
"By all odds the most exciting thing moving
upon the screen at the Rialto this week is the
International Newsreel showing the steam-
ship Roosevelt rescuing the crew
of the freighter Antinoe."
Your audiences can see this remark-
able rescue only in International
Newsreel — no other has it.
As usual—
Without extra cost
to exhibitors I
)»
EASED BY UNIVERSAL
THE
jg^
DAILV
Friday, February 19 1
Newspaper Opinions
"The Ancient Highway" — Paramount
La Salle, Detroit
FREE PRESS—-* * * It is a typical Cur-
wood story, taking the audience into the land
of snow and perpetual forests. • * ♦
"Arizona Sweepstakes" — Universal
Strand, Montreal
STAR — * * * For those who like cowboy
stories with plenty of good riding atid fight-
ing, this will prove interesting. * * ♦
"The Auction Block"— M.-G.-M.
Warfield, San Francisco
CALL AND POST— ** ♦ Fred and Fan
nie (Hatton) have done a lot of great work
in their time ; but you'd never think it to
look at the hash they have made of what
was a corking good piece of fiction. * * *
CHRONICLE—* ♦ • It is a fascinating
story, full of humor, and its romance has
enough obstacles to make it suspensive. * * *
EXAMINER—* * * The demerits of the
production in the departments of acting,
titles and ideas are perhaps too obvious to
make it acceptable to the critical. It seems
hastily put together. • * •
HERALD-—* * * (Charles) Ray is at his
best as the ingenious young man in a dil-
emma. In "The Auction Block," his dilem-
mas are many. • • •
NEWS — * * * Ray gives a delightful per-
formance and is admirably supported by
Eleanor Boardman as the girl wife. * * *
"Bluebeard's Seven Wives"— First
National
Capitol, Cincinnati
ENQUIRER—* * * Like "Hollywood"
and "Merton of the Movies," this produc-
tion satirizes the whole motion picture in-
dustry, including stars, directors, press
agents and producers. * • *
Stanley, Philadelphia
BULLETIN—* * * Is probably the tru-
est expose of the pictures ever filmed, al-
though it is intended for a burlesque. * * •
INQUIRER—* * * A hilarious comedy
and a delightful surrounding bill. There is
a movie within a movie, and lets the public
in on the know of motion picture pub
licity. • » •
PUBLIC LEDGER—* * * From begin-
ning to end the movies are "kidded" with an
insight that could only have come from a
person thoroughly acquainted with their
workings. • • •
RECORD—* * * Was marked by comedy
as well as straight drama, and had the ele-
ments of a thriller as well as of a costume
romance. • • •
"The Eagle" — United Artists
Rivoli, Baltimore
AMERICAN—* * * Withal, Mr. Valentino
is dignified and suave, restrained and fiery,
brilliant and dramatically true. It is real
acting thai he does in "The Eagle." ♦ * ♦
SUN — * * * An ambitious and eminently
successful attempt on the part of Rudolph
Valentino to recapture his wilting popular-
ity. We found it vastly entertaining and
easily the best thing he's done since * ♦ "
well, for a mighty long time. * * *
Imperial, San Francisco
BULLETIN—* * * "The Eagle" might
be described as a romantic comedy-drama.
Certainly it has all of these elements plus
a pictorial beauty that delights the eye. ♦ ♦ •
HERALD—* * * Women most certainly
will like "The Eagle." Men will find it
better than other Valentino films. * * *
"The Fighting Edge" — Warners
State-Lake, Chicago
TRIBUNE—* * * On the whole, "The
Fighting Edge" may be guaranteed to keep
you awake and interested in its outcomt.
* ♦ #
"The Fool"— Fox
Alhambra, Milwaukee
SENTINEL — * * * People who enjoyed
the play of religious theme will find the
same measure of enjoyment in the picture.
"Bobbed Hair"- Warners
Modem, Boston
TRANSCRIPT—* * * A tasty hotch-
potch of fights, races, hi-ja'ckers and a roll
of "fifty grand." • • •
"Clothes Make the Pirate"— 1st Nat'l
Strand, Milwaukee
SENTINEL—* * * Leon Errol's col-
lapsing legs are good for laughs on the
screen as well as over the footlights. ♦ • •
"Dance Madness" — M.-G.-M.
Park, Cleveland
NEWS — * * * Claire Windsor is excep
tionally pleasing to the eye in this vehicle,
but the result of Conrad Nagel's venture
into the field of light comedy is still in
doubt. * • •
PLAIN DEALER—* * * It really is quite
funny. A Lubitsch would have simplified it
and made it a laugh knockout. ♦ ♦ *
TIMES — * * * Is the modern wayward
husband type of picture whicb at times gives
nne the feeling that he has seen it before.
» * •
Columbia, Washington
HERALD — * * * The thing is labored and
antiouated, depending on stunning sets and
exotic atmosphere for its interest. It is a
living answer to what is wrong with the
pictures. • • •
STAR — * * * Like many of Leonard's pre-
vious pictures, "Dance Madness" h^s_ a
Parisian atmosphere and runs in farcical
tempo. * * *
TIMES — • * • Provides one amusing situ-
ation after another with the regulation eter-
nal triangle for a plot, but with a most
satisfactory ending. • • •
"The Gilded Butterfly"— Fox
Washington Detroit
FREE PRESS—* * * By way of thrills,
a new kind of wreckage is introduced which
more than fulfills its purpose. Scenes of
Monte Carlo with a dash of the life there
are very aaroitly injected. • ♦ ♦
NEWS — * * * The acting is uniformly
good, with Miss Rubens displaying one or
two exceptionally fine emotional scenes. • • '
Fox, Philadelphia
BULLETIN—* * * Is rather an enter-
taining picture, and then Alma Rubens, who
plays her lead role excellently, enhances the
picture with her wistful charm. ♦ * •
INQUIRER—* * * The combination of
Miss Rubens and Bert Lytell is a happy
one, for such a combination of tragedy and
comedy, all nicely overlaid with a' film of
melodrama as the picture is. * ♦ *
CHRONICLE—* * * St. Clair's direction
calls for great praise, for he has not done
a gauche thing throughout the picture, and
there are many opportunities to overstep
the proprieties for a laugh. * * *
EXAMINER—* * * There's first rate
acting in "The Grand Duchess." Menjou
as the philandering turfman who turns waiter
— and a rotten one — to woo the fair Russian,
exhibits a sparkling deviltry. * * ♦
NEWS—* * * Holds nothing but comedy
in its purest vein, delightful and delicious,
brought cut to its last lingering laugh by
Malcolm St. Clair. » * ♦
"Mike"— M.-G.-M.
State, Boston
GLOBE—* * * There is very little plot,
but there is a lot of humor in the situations
that abound throughout the story.
HERALD—* * * As Mike, Sally O'Neill
exhibits a rare beauty and an individuality
that will doubtless carry her far. * • *
TRANSCRIPT—* * * The pleasure of
the picture comes from its savorsome com-
ments on life and character, its understand-
ing of men and of children, its hearty and
una'flfected enjoyment of a comic situation.
♦ # *
"The Girl from Montmartre" — First
National
Strand. Cincinnati
ENQUIRER—* * * The utter banality of
this production is saved by the beautiful
photography and the heroic efforts of Lewis
Stone to make something out of nothing.
"Go West"— M.-G.-M.
Regent, Rochester
DEMOCRAT—* * * In "Go West," the
serious sequences retard the action of the
nlay lamentably and, at the same time, fail
in their obiective as illuminating relief for
the lighter diversion of the comedy moments
♦ * »
HERALD — * * * There are many pood
gags in the picture, and the whole thing
ouo-ht to apneal strongly to Buster Keaton
admirers, * * *
TIMES-UNTON— * * * Call it burlesque,
farce, sheer idiocy, or what vou will, there
is no doubt that Buster Kea+nn's latest
series of comical gags entitled "Co West,"
provides continuuous amusement. ♦ * *
"The Grand Duchess and the Waiter"
Paramount
Metro. Boston
HERALD—* * * Adolphe Menjou does
the "millionaire turfman." turned waiter for
love of the Grand Duchess, with his cus-
tomary urbanitv and sly humor. * * ♦
TRANSCRIPT—* * » The farcical values
of the play remain clear. The characteriza-
tions arc sharp and amusing, if not always
so pungent as at first. » • »
Granada. San Francisco
BULLETIN—* * * Proves a refreshing
and thoroughly enjoyable farcical production.
* * «
CALL AND POST—* * • Menion is too
much of an artist to mnke a sex nlay or a
bedroom farce of this thing, and his inter-
pretation of the scenes that might have been
risque and could very easilv have been made
vulgar reveals a whimsicality which is re-
freshing. ♦ • •
Chicago, Chicago
HERALD—* * * As a matter of fact,
"Mike" has as much form as a pudding,
but just when you get to thinking "Where
is the plot," Neilan gives you another
laugh. * * *
TRIBUNE—* * * The picture is a lively
thing, with spasms of real and near humor,
and some originality — not a great deal of the
latter. * * *
Allen, Cleveland
NEWS — * * * The author-director has
inserted nevcra' really humorous episodes, but
at times he wanders far from anything that
might be deemed probable in his quest for
comedy. * * *
PLAIN DEALER— » * * It is as full of
humor as Colleen Moore's "The Desert
Flower" was, and of the same brand of
humor. ♦ * *
PRESS — * * * This movie contains ab-
solutely nothing that is original. • • *
TIMES—* * * Neilan has certainly put
over a picture he can be proud of, both
in story, direction, cast and entertainment
value. * * *
Garrick, Minneapolis
STAR — * * * Persons who like the bur-
lesque type of comedy will find this pic-
ture extremely amusing. * * *
State, St. Louis
GLOBE-DEMOCRAT—* * * "Mike" is a
lot of fun. There is no gainsaying that.
There is so much in it that it spills over
in sentiment, humor and thrills. • • •
POST DISPATCH—* * * If Mike is
nothing more than a bright comedy, it at
least is nothing less than that, for the in-
cidents are laugh provoking from start to
finish. • «• •
TIMES — * * * It ofiFers nothing new,
iust nlenty of sure fire laughs and shivers.
"Seven Days"— P. D. C.
Capitol, St. Louis
POST-DISPATCH—* * • p,jp
situations, a great deal of shiftini
and disappearing furniture keeps th(
up to a warm pitch all the way
Imbecile, but laughable. * * ♦
».'«
-*
"The Splendid Crime"— Parar
Earle, Washington
STAR—* * * Good acting un
cellent direction goes a long way tow:
ing the picture enjoyable corned
"Sporting Life" — Univers
Boston, Boston
TRANSCRIPT—* * * Is wild-eyi
drama well suited to the possibilitle \
camera ; although by no stretch of
gination could it lend any lustre to
ema as an art. * * ♦
"Steel Preferred"- Prod. Dist,
Keith's, Cleveland
PLAIN DEALER—* * * It denV
the usual hero-versus-villain hackneye
with the hero finally getting his en(l
plans accepted after sa'ving the hero
a fiery death. » * *
PRESS—* * * The theme is rath,
but some spectacular scenes, actual
in a steel plant, make up for that
"That Royle Giri"— Paramc
State, Minneapolis '
STAR—* * * This vivid melod'
the Chicago underworld, features th
tive Carol Dempster. The melod
well handled, even to the cyclone. '
"Three Faces East —P. E
Colonial, Indianapolis .|
STAR—* * * But even without t
tery the picture would have been fj
cause it contains a powerful story (
man's sacrifice for her country. * *
"Morals for Men"— Tiffany (S. R.)
Gifts, Cincinnati
ENQUIRER—* * * The old theme of the
double standard of moralitv is discussed in
this picture in the same old way and with
the .same old conclusion. » * *
"The Only Thine:"— M.-G.-M.
Caoitol, Detroit
FREE PRESS — * * * Lacks the shock
and thri'ls which people expect from an
Elinor Glyn story. * • *
"Parisian Love"— Schulberg (S. R.)
Strand, Detroit
FREE PRESS — * * * The action of the
drama is fast and the plot is filled with hu-
man -nterest situations. * * *
NEWS — * ' * There is a lot of action
and many impossible situations, and for the
patron with a penchant for dramatic fire-
works it should prove entertaining. • ♦ •
"The Phantom of the Opera"— Univ.
Lvric, Cincinnati
ENQUIRER — * * * As a boxofl^ce at-
traction. "The Phantom of the Opera" hasn't
a ghost of a chance of being a failure.
It couldn't fail if it tried. • • •
"Too Much Money"— First
Criterion, Los Angeles
EXAMINER—* * * Lewis Ston
stick is the surprise, as well as tl
light of the picture and Ralph
titles rank second in interest. * * '
EXPRESS—* * * It is one of i
delicious bits of spoofing we have
manv a dav. * * *
TIMES—* * * Several sequence:
most excrucia^tingly dull and drea
stick that has been seen in months.
"The Unguarded Hour"— Firs
State, Los Angeles
EXAMINER— • * * Milton Sill;
Italian duke is as virile and domin
ever but seems too typically Sills
popular conception of a Europcm
man. * * *
EXPRESS—* * * The picture
Kenyon's. In this photoplay she r
Mabel Normand more than any scr
ress we have ever seen. * ♦ *
TIMES — * * * Occasional outb
comedy, which come close to the
line at time to be broadly amusing.
"The Vanishing American"-
mount
Madison, Detroit
FREE PRESS—* * * Dix is
figure, a splendid leader throughout
ture, and in the dramatic scenes reai
power. * * *
StiUman, Cleveland
NEWS—* * * In tragic granr:
scenic beauty the screen has probab
ofifered anything to surp.ass the
scenes of this picture, • * ♦
PLAIN DEALER—* * * The
sweep and surge through most of
never caught before by a picture,
near as the photo play has ever
that quality called epic. • * *
PRESS — * * * The movie is a i
emotionally and by not being qi
enough fails to be great. * • *
"The Wanderer"— Paramc
Adams, Detroit
FREE PRESS—* * * It is a pi
of lavish settings and tremendous
«?
4
tHC
DAILY
U.u
1 Ui
■ners
\nd
big
Publicity
es Neighborhood Theater
o Use Unusual Methods
ot Stereotyped Ideas
eighborhood house should
M-sj|et stands wherever pos-
is is Sydney S. Cohen's
owners, of neighborhood
an article on "bhowman
h appears in the curren,
•"irst National News."
ighborhood house," say
the most vital factor in
ry," and, continuing, he
wners of neighborhood
uld not keep their shows
If they want to success-
ete with their fellows they
1
I tc
s, ii
wh
of
le
indu
s si
lent .
con:
(ell the world and his wife' in
)le terms what they are
the public. Far too many
our own localities do not
we have a certain fine pic-
after it has played our
itak
iig
ns
thj
unt
♦
n't
met
ually
wa
lowii
som
veri
Dalton Joins Marks Bros.
Chicago — Raymond Q. Dalton, en-
gineer and authority on theater illu-
mination, has been added to the staf?
of Marks Bros. Theaters., Inc. He
is the inventor of the method of pro-
ducing artificial sunlight on the stage.
This will be used in two Marks the-
aters now under construction.
Back from Coast
Alfred T. Mannon of the Tec-Art
Svudios, has returned from Holly-
wood. Tec-Art is building the sets
for "Ransom's Folly," now in pro-
duction at the Marshall Neilan studios,
Hollywood. Albert D'Agastino of
Tec-Art is still on the Coast.
content with your usual stereo-
ds of reaching the public. Seek
o reach them in a new and indi-
as benefits the attraction you
The exploitation aids you get
of the film companies help, but
best exploitation will be that
yotl'ourself devise. You know your
yc must also know all about the
es ; 1 are playing. Don't be con-
0
"Our
est
)e t
ad\
ville
may
any
istui
^rs
ses,
ihg' one portion of your show —
hief feature — to the exclusion of
the show. Particularly should
case in all your front of the
tising. Play up your bill as the
ouses do theirs; name every part
ur jlgram distinctly, so that 'he who
ead.'
heater owners who are shrewd
buyers of film, who are clever
men, and who, to all intents and
un their houses perfectly, fail to
e tl: measure of success which would
to I rightfully theirs. They lack some
of lowmanship. It is not enough to
"^ 'sure-fire' attraction, at a right
then just make an ordinary an-
regarding it. Showmen — real
nust not keep secrets from the
e their shows are concerned. * * *
eighborhood house should, if pos-
;4-sheet stands whenever possible;
;ands for exceptional attractions
ypei stands for general use. These not
New Western Stars at "U"
Los Angeles — Curley Witzel, Fred
Gillman and King Nestor have been
elevated to stardom in two-reel West-
erns at Universal. Fred Humes has
been promoted to features and is now
making "Prowlers of the Night," un-
der direction of Earnst Laemmle.
Billie Dove in Philbin Role
Los Angeles — Universal has made
a change in production plans as a re-
sult of which Billie Dove will be feat-
ured in "The Star Maker," which
Lois Weber will direct, instead of
Mary Philbin, as planned.
Morosco Bankrupt
Oliver Morosco yesterday filed a
voluntary petition in bankruptcy in
the U. S. District Court, his liabili-
ties at $1 033,404.52 and his assets as
$200.
nen-
wl
big
use
ial
disi
y in catching style the pictures
re owing, but they keep the name of
?r prominently before the eyes of
2 whom you desire to attract —
ial patrons. ♦ * *
mailer neighborhood houses should
he mistake of using only a couple
le .'{•ets and a set of photos as some
tunply do. • * *
of course, the biggest part
borho'od theater's claim for recog-
they are not everything there is
ut. Let every theater owner keep
tself in such order, so spick and
inviting, that he can brag about
lak
ctu
nei
, \
tifiable pride. A clean, wholesome
house is as necessary to success,
ood picture show on the screen."
.._ in conclusion, Cohen urges
birs to "remember that the full
su
n
;d
t.
Ill
>n<
P. D. C. Answers Agnes Ayres
Los Angeles — In an answer to the
suit for $93,000 filed by Agnes Ayres,
Prod. Dist. Corp. declares Miss Ayres
permitted herself to become over-
weight.
Creditors Meet
(.Continued from Page 1)
three corporations and vice-president
of the bankrupt concern under oath
indicates that when the bankrupt
company became insolvent stockhol-
ders "stepped out and took the as-
sets." Quillian admitted in his tes-
timony that the Jenkins Securities
Corp. of which he and Mr. and Mrs.
William K. Jenkins were only stock-
holders threatened to foreclose the
mortgage they held on Enterprise
Dist. Corp., whereupon the now bank-
rupt company executed a bill of sale
disposing of all holdings to the Se-
curities Corp. and, in turn, the Jen-
kins Securities Corp. executed a bill
of sale disposing of the aforesaid as-
sets to Enterprise Film Corp.
Immediately when these facts were
brought out. Judge Harry Dodd, re-
feree, adjourned the hearing to be
resumed Feb. 26th, when the bank-
rupt is ordered to appear with stock,
books, certificates of stock and papers
of incorporation covering all three
above named companies.
Evidence brought out further shows
that although Enterprise Film Corp.
continues to serve film acquired from
Jenkins Securities, and for whith
Enterprise Dist. Corp. owes pro-
ducers and distributors, no moneys
are being paid creditors represented
at hearing from such rentals. Addi-
tional evidence brought out by Quil-
lian's testimony is to the effect that
the paid in capital of Jenkins Securi-
ties Corp. was only $30,000, all of
which was paid in cash to S. A.
Lynch for the Triangle franchise and
other assets of Enterprise Dist. Corp.
The question arose as to where Jen-
kins Securities received additional
money to finance Enterprise Dist.
Corp. for several large loans claimed
to have been made but no satisfac-
tory answer was forthcoming.
Bowes Plans Florida Trip
Following the premiere next week
of "La Boheme." at the Embassy,
Major Edward Bowes will leave for
a two weeks' vacation in Florida.
Fire Causes Damage of $11,000
Walden, N. Y. — Fire of unknown
origin caused damage of $11,000 to
the Didsbury. The house was crowded
at the time, but a safe exit was made
by the patrons to the tune of "There's
a Hot Time in the Old Town To-
night," played by the organist.
01
of showmanship is reached
)u have not only carefully sc-
our film program, bought it
lut your house in order by
it effilciently, but have let ev-
you can reach know in every
u can devise just what you
ring to your public."
lobbery Attempt Foiled
or Beach, Cal— An attempt by
js o rob the Capitol theater was
d ifter they had succeeded m
kif a safe that contained $1,200.
n were frightened away by a
olan.
To Improve Plant
Columbia, New Owners of California
Studio, Will Spend $250,000 on
Improvements
Discussing the purchase of the
California Studio, Hollywood, Colum-
bia stated yesterday the deal involves
grounds, comprising eight acres with
a 350 ft. frontage on Gower St., three
stages, administration buildings and
various producing equipment.
More than $250,000 will be spent
on improvements. A modern stage
measuring 150 x 270 ft. will be erec-
ted and additional equipment in-
stalled. The name of the studio will
be known in the future as Columbia
Pictures Studio. The company's pro-
duction activities were formerly
housed in the Clune Studios, under
the name of Waldorf Prod.
Producers in Pact
(Continued from Page 1)
Joe Rock, Charles Rogers and Jesse
Goldburg.
A meeting will be held in the near
future to determine the working basis
between the independent organiza-
tion and the producers' association,
which is allied with the Hays or-
ganization, regarding actors.
The new association will enter no
alliance as an organization with the
AL P. Producers' Ass'n.
New Milwaukee House Opens
Milwaukee, Wis. — The Studio, un-
der management of J. B. Cullen, for-
mer manager of the Jackson, opened
last week.
Gas Explosion Wrecks House
Philipsburg, Pa. — An explosion in
the gas mains under the Star com-
pletely wrecked the house. It is plan-
ned to rebuild.
Greta Nissen in Kerry Film
Los Angeles — Greta Nissen has
been signed by Universal to play the
lead opposite Norman Kerry in "The
Love Thief," to be directed by John
McDermott.
NOW BOOKING
St. Patrick's Day Special
week of March lith. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colored by Brock
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
Hearing in Albany
(Continued from Page 1)
Special pictures are to be shown for
hese children who are not to be ad-
mitted to the theater until after two
o'clock in the afternoon and shall not
remain in the theater afer six at night.
The children are to be segregated
from a portion of the theater occupied
by other patrons. The management
shall provide a matron to have charge
of the children while in attendance.
J he license fee for such performances
shall be $10. This proposed law does
not apply to the City of New York.
If enacted it will take effect May 1,
1926.
Freiberg is the chairman of the As-
sembly Cities Committee. Other
members of the committee are: Whit-
comb of Broome; Hackett of Dutch-
ess; Lewis of Oswego; Smith of
Onondaga; Cilano of Monroe; Gren-
ihal of New York; Ferguson of
Oneida; Linen of Albany; Dyckman
of Kings, Meegan of Erie; Vaughan
of Richmond and Miller of Kings.
^^ Cutting the
Qraft Out of the
Movies^^
This is the second of a
series of constructive
articles on the movies
to appear in
Complete Novel
Magazine
Good-bye relatives!
Good-bye sweethearts!
Qraft Must Qoll
Get the February issue
of Complete Novel Mag-
azine from your news-
dealer or send 25c to
Novel Magazine Corp.
188 West 4th Street
New York
''Irene's'' First Love Letter
And there'll be plenty more
because she's a popular gal
Authority
This is a reproduction of the 6 sheet, only one of the great posters on a great picture.
UNIVERSAL PRODUCTION
I
A ROBERT G.VIGN01
SPECIAL
"-the title i
'FIFTH AVENUE'
offers a world of suggestions
for exploitation angles, and
when you add to that the
excellent castas and director's
names, and the fact that the
picture represents REAL
ENTERTAINMENT, you
have a real offering to make
a noise about/'
THE SPOTLIGHT
Cash in on the title
that exploits itself \
RELEASED BY
PKODUCEKS DISTKIBUTINI
COKPOKATION
Foreign Distributors Producers International Corporation 130 West 46th Street jl
Member of Motion Picture Producers and Distributors of America, Inc. WILL H. HAYS, Presij"' I
H
iTHE
brAdstreet
FILHDOH
Authority
x:
KV No. 43
Sunday, February 21, 1926
Price 25 Cents
54
State Righters
n ][siness — Survey Shows No
reas over 1925 — 21 Operat-
ng in New York
re 1 s been no falling off in the
r f independent exchanges
ate right buyers this year, as
red[vith a year ago, according
ilation just completed by
iclftl. Elliott, general manager
Irependeiit M. P. Ass'n, and
>eir prepared for distribution
', n-mbers.
re ere 254 exchanges and buy-
th beginning of 1926, operat-
4; cities scattered throughout
tesmd the District of Colum-
arda has IS exchanges in six
iiaing a total of 269. Of the
r,ge in the United States, New
hei s the list with 35 of which
inplew York City. California
ontinued on Page 4)
ion Postponed
set Virginia Admission Tax Re-
ed :o Subcommittee — Unac-
pta e to Finance Committee
nmid, Va. — Anticipated action
isir the proposed 10 per cent
ta on motion picture theater
sic; has been deferred, follow-
h<ring before the House Fi-
Cdmittee. The bill, sponsored
0 Norris, Jr., has been refer-
I a;ubcommittee. It is under-
th bill in its present form is
jptjle to the Finance Com-
icajonal leaders of Virginia are
f the tax, which would add
Continued on Page 4)
or
Hwkins Action Settled
tion of Wilmont Comfort
the M. P. Prod, and
merica, Inc., and others has
eted.
Futures Reviewed
Page
Cind Duchess and the Waiter
lount 6
Again
1 Artists 6
acoR East
rol Dist. Corp 6
laris
rsal 6
(jar
^itni 1
rni
ee
la
ni
I't
[el
ki
•t
-Goldwjm-Mayer 7
Thru'
7
ich Hitter
iated Exhibitors < . . 7
lount 7
ubjects 8
Two New Chains
Six Houses Lined up for Iowa Cir-
cuit, Backed by Samuel Coston —
Pell Mitchell Active in Florida
Two new theater chains are in the
early stages of formation, one for
Iowa and the other to be developed in
Florida.
Anamosa, la., is the headquarters
of the Eastern Iowa Theater Co., re-
cently formed with a capital of $100,-
000. The company has lined up six
theaters, including the Grand at Ana-
mosa; Gem, at Oelwein; the Cascade,
at Cascade, and houses in Mechanics-
ville, Lisbon and Dyersville. Sever-
al other acquisitions are near consum-
(Continued on Page 4)
Censors in Education Dep't
The State Reorgnaization Commit-
tee headed by Charles Evans Hughes
will recommend to the Legislature
that the M. P. Commission be placed
under control of the Department of
Education at Albany.
More New Theaters Projected
A number of interesting develop-
ments ill the theater field are report-
ed. In detail, these will be found on
page 4.
Warners Renew with Patsy MiUer
Los Angeles — The Warners have
signed a new long-term contract with
Patsy Ruth Miller.
Tax Up to 75 Cents;
To Be Repealed
Washington — The Conference
Committee has agreed to repeal
the tax on admissions up to 75
cents.
Such action will mean relief
for practically the entire exhibi-
tion field.
Off to Coast
Over 30 New Productions to Occupy
W. R. Sheehan at Studio— Busy
Schedule Drawn Up
Winfield R. Sheehan, vice-president
and general manager of Fox, leaves
today for California to remain until
next season's product is completed.
Immediate production at the Fox
plant embraces many of its impor-
tant subjects for 1926-1927, including
"What Price Glory?", "The Auction-
eer," "The Music Master." "The Re-
turn of Peter Grfmm," "Seventh
Heaven." the several plays purchased
from Sam H. Harris, the Selwyns,
"Is Zat So," "One Increasing Pur-
pose," and upwards of 30 other pro-
iContinued on Page 4)
Renew with Universal
Los Angeles — Ed Montague and
William Lord Wright have signed
new contracts with Universal.
Tears
By DANNY
Charley Whittaker sobs his way into print. "I burst into
bitter tears" says Charles, "after reading your paragraph headed
'Material' in last Sunday's issue. The great picture of the year
is 'The Big Parade,' based upon an original story.
"Novi^ try and sell one.
"P. S. : I haven't any to sell. I quit two years ago."
Why the tears, Charles? Why the sobs? Do you expect
producers to be guided by one great success? Is that suffi-
cient-reason for them to change their plans? My, my, how
feiu producers you really knoiv. You must broaden your edu-
cation. After a dozen successes come from originals they will
then begin to consider to plan to perhaps make an original.
And then something will happen. And they will quit. Before
it is completed.
Meanwhile all the good scenario writers are working on
adaptations.
{Continued on Pag* 3)
Booking Combine
Ascher Bros. Sponsoring Move io
Chicago Embracing Independent
Circuits and Theaters
Chicago — It is understood that
Ascher Bros, are sponsoring the
formation-of a booking combine with
independent theaters and circuits in
and around Chicago. Max Ascher is
to concentrate on the buying end.
The Aschers operate nearly 20
houses in Chicago and suburbs and
are building several others.
Henry Twinz Dead
Chicago — Funeral services for
Henry Trinz, who died of heart di-
sease at Hot Springs. Ark., Thurs-
day, will be held from Pisner's
Chapel, 936 Broadway on Monday.
Trinz was chairman of the board of
Lubliner and Trinz, and with his
brothers Aaron, Samuel and Joseph,
started one of the first picture houses
in Chicago in 1903. He was 66 years
old when the end came. He is sur-
vived by his widow and six children.
26 from Gotham
Word has been received from Sam
Sax on the Coast that Gotham will
make 20 features for 1926-27. There
will be six "Greater Gothams," six
Standard Productions, and eight
"Thrill-O-Dramas," which will be
produced in conjunction with Cam-
era Pictures, Inc.
Seider Suffers Breakdown
Joseph M. Seider, business mana-
ger of the M. P. T. O. A., is suffering
from a nervous breakdown. His doc-
tor has ordered cessation from all
work for at least three weeks. Seider
will probably go down to Atlantic
City today for ten days.
De Mille and Party Here Monday
Cecil B. De Mille and his family,
L. M. Goodstadt and Bertram Mil-
hauser arrive from Hollywood Mon-
day. They will stop at the Ambas-
sador.
Orpheum Profits Drop
The Orpheum Circuit, Inc., in its
annual report, shows a net income
of $2,174,820, after depreciation. Fed-
eral taxes, etc., for the year ending
Dec. 31, 1925, against $2,897,314 for
1924.
No Paper Monday
Monday, February 22, bein^;
Washington's Birthday and a
legal holiday, there will be no
issue of THE FILM DAILY
published.
THE
VtL XXXT No. 43 Sunday, Fib. 20, 1926 Prica 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
ibould remit with order. Address all com-
^lunications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
»736-4737-4738-4739. Cable address : Filmday,
"f«w York. Hollywood, California — Harvey
S Gausman, 6411 Hollywood Blvd.; 'Phone,
Spinite 3980. London — Ernest W. Fredman,
Tb-» Film Renter, 58, Great Marlborough St.,
VoPidon, W. I., Paris — La Cinematographie
9°rancaise, 5, Rue Saolnier.
Bowling Notes
Famous won two games Thurs-
day night at Dwyers' in the M. P.
BowHng League. The scores were:
Famous 872, First National, 749;
Famous 804, Fox 697; First National
674, Fox 646. Next week's games
will be played by Universal, Educa-
tional and M.-G.-M. Standing of the
clubs.
Won
Famous 2
Pathe 2
First National 1
P. D. C 1
Fox 0
M.-G.-M 0
Educational
Universal
Lost
P.O.
0
1000
0
1000
1
.SCO
1
.500
2
.000
2
.000
School Graduates at the Ritz
The graduation exercises of the
Paramount Picture School will be
held at the Ritz on March 2. There
will be a reception and dinner fol-
lowed by the premiere of the school's
first picture, "Fascinating Youth."
Quotations
High
Low
Close
Sales
•Balaban & Katz .
68
....
Eastman Kodak .
AlVA
110
1105^
1,600
Famous Players .
nsvt
117
n7H
6,000
•Fam. Play. Pfd. .
120
....
Film Inspection .
5
5
5
400
•First National .
. ,
. ,
107
....
Fox Film, "A" . .
72^
66V^
70
20,000
Fox Theaters "A"
26?i
25
26H
10,500
•Intern'l Projector
1254
....
Loew's, Inc
iS'A
38^
3854
1,100
Metro-Gold. Pfd. .
Ziyi
23^
2354
100
M. P. Cap. Corp..
21
2154
21
1,500
Pathe Exch. "A".
73'A
69
70^
4.700
•Skouras Bros. . . .
47
....
•Stan. Co. of Am..
, ,
, ,
49 5i
Trans-Lux
iiy*
11
1154
1,500
Universal Pictures
.. 39
39
39
400
•Univ. Pict. Pfd..
93
....
Warner Brothers.
1654
16
1654
1,000
•Warner Pictures.
11
• Last prices quoted.
Cameramen's Ball Tonight
Los Angeles — ^The American So-
ciety of Cinematographers will hold
its fifth annual ball at the Biltmore
tonight.
Leeper Goes to Florida
Dwight C. Leeper, vice-president
of Richmount Pictures, left yesterday
for Ballair, Fla., on a three weeks'
fishing trip, after which he will join
W. Ray Johnston of Rayart on the
Coast.
Shorts Sold for Abroad
The Hank Mann comedies and
the Fatty Lamon comedies, each se-
ries consisting of 12 two-reelers, pro-
duced by Tennek Film Corp., have
been sold for England and Europe
to the M. C. Distributing Co.
Levin Acquires Two More
San Francisco — Sam Levin has
taken over the Coliseum and Alex-
andria, making seven under the
Levin banner.
Shannon in "Golden Web"
Ethel Shannon, who is appearing in
"Charley's Niece," an Al Lichtman
production, will be starred in "The
Golden Web," by E. Phillips Oppen-
heim. Sam Sax will produce it.
Ennis on "Roxy" Tour
Bert Ennis will conduct a special
advance campaign for "Roxy and
His Gang" of broadcasters in Asbury
Park, New Brunswick, Jersey City
and Freeport. Ennis will later han-
dle advertising for Artclass Pictures.
When you think of
INSURANCE
you are thinking of
S T C B B 1 N S
Spvcialista in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Proctor Theater Near Completion
Schenectady, N. Y. — Construction
of the $1,250,000 Proctor is progress-
ing rapidly and it is expected the
opening date will be announced
shortly.
Back to Hollywood Soon
Capt. H. H. Caldwell and Kather-
ine Hilliker, M.-G.-M. title writers,
will return to Hollywood next week.
They recently titled "The Torrent"
and "The Devil's Circus."
Denies Deal with Famous
Poughkeepsie, N. Y. — George
Cohen, owner of the Rialto, Strand
and Best, and several other houses
in the Hudson Valley, has denied a
report v/hich gained considerable cir-
culation in this city that he had sold
his theater properties to Famous
Players. The latter, through its sub-
sidiary, the New England Theater
Corp., operates the Bardavon, Strat-
ford and Liberty.
Ohio Favors July Shutdown
Columbus, O. — Contrary to indi-
vidual statements made concerning
proposed closing during the first two
weeks of July the Ohio M.P.T.O.
executive board showed that as a
group it favored closing for the en-
tire month of July, in the hope that
business would be stimulated. The
board may act upon the matter of-
ficially at its meeting on March 10.
Paramount, a Morosco Creditor
Famous appears among the credi-
tors of Oliver Morosco, who filed a
voluntary petition in bankruptcy
Thursday, with a claim of $75,000.
Other creditors are Peggy Joyce,
$15,000, Charles Tuttle and William
Klein, $18,884.
Red Seal Exchange in Chicago
Max Fleischer, president of Red
Seal, is in Chicago arranging for a
new exchange there to open March 1,
at Wabash Ave. Charles Lundgren
will manage.
Fred V. Greene, Jr., has joined Red
Seal as assistant to Fleischer.
Site Enlarged for Loew Theater
Additional property has been se-
cured by Loew on Main St., New
Rochelle, on which will be erected a
theater seating 2,244, one of the
largest in Westchester County.
Walter Hiers Here
Walter Hiers is in from the Coast.
At the Biltmore.
Morgan in Los Angeles
Los Angeles — W. J. Morgan, sales
manager for P. D. C, has arrived
here on the last leg of an inspection
tour of the country.
rjOSTUMEC
>^ GOWNS-UNIFORMS k-7
FOR EVERYBODy WHO IS ANyBOOy
ON THE STA6E OR SCREEN^EXCLUSIVE-
DESIGNS BY LEADING STVIi CREATORS
BROOKS 'n^e^v^I^^^
-ALSO IS.OOO CO«?TijMES TO RENT-
1
W^en m Hollywood
stop at
THE NEW HOTEL REGENT
Every room luith Bath and Radio \
A beautifully appointed moderately
priced hotel.
In the heart oj Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
Hitchcum to Make 26
August Hitchcum declan
gotiating with Edwin Mih
for the latter to distribute
26 one-reel comedies. In
this he is making a series
of 12 two-reelers for th
Theater Service. Work w
Yonkers March 1.
"Cohens and Kellys" at
"The Cohens and Kellys'
a run at the Colony Sund;
ing "What Happened t|
which played for two wet
Ohio Preparing for Con
Columbus, O. — Two sf:
have been chartered by th
P.T.O. for the national
at Los Angeles in June.
Specif
Raw Stock for QUALI
Sole Distributor
FISH-SCHURMAN (
45 West 4Sth Street
N. y. Bryant 7243«
LaaORATORYj
PBOOUCTIOHS*
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We can furnislpfv
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Send for samples and j
National Poster & Pt(
729 S. Wabash Av
Chicago
L'
THE
i bruary 21, 1926
DAILY
Tears
{Continued from Page 1)
=ir
WELL WORTH WHILE
ly house. But get it quickly. The International News-
ing the rescue of the "Antinoe" by the "Presidein^t
Darn unusual pictures. The rescue of the crew is
i most remarkable pictures ever shown. Just a little
But what a picture! And timely to a degree. Don't
nning it. Use it while public interest remains.
EXPLOITATION
ad appeared in the Yuma (Ariz.) Herald:
"Comedy"
LYRIC THEATER
THURSDAY— FRIDAY
"PERCY."
It was in Yuma under the title,
"The Desert Fiddler."
One of the actors was drowned here.
It's a dandy comedy-drama.
— Ad in the Yuma (Ariz.) Herald.
SEEKING INFORMATION
^rtie Beatty of the Hays office has issued the following
to newspaper critics :
\ int to find out from the critics, the men and women who
t i pictures and who are most competent to judge, whether
<rDl)n picture in the last year has advanced in art, in en-
' ^~ nt value, in educational value and in moral value. Are
.*^'cl|res better in every way?
the advertising been more truthful and in better taste?
tit theaters improved in presentations, in music?"
pTi vering the query Chester B. Bahn of the Syracuse Herald
I |n)art:
jT I do think that the movies during 1925 advanced in art,
|l|i ntertainment value, in educational value and in moral value.
llE^ii so it follows, naturally, that the pictures made during the
|l[f'-e' were better in every way.
[[i Proof: The past year saw these notable pictures completed
=ar presented: "The Big Parade," "Stella Dallas," "The Merry
^ low," "Ben Hur," "The Sea Beast," Don Q, Son of Zorro,"
■ Lost World," "Kiss Me Again," "The Last Laugh," "The
1 Rush," "The Freshman," "The Phantom of the Opera,"
er Pan," "The Unholy Three" and many, many others.
To be sure, several — perhaps, indeed, a majority — of those
,,Tiitioned are open to adverse criticism in some particular.
i[» *
Truthful advertising is coming more and more into its own.
I hink producers might pay more attention to some of the
irne and insane blurbs that occasionally come from their pub-
Mi ty men, but, fortunately, no editor is compelled to use that
=siff and very few, indeed, do. * * *
TOM MIX ON SOFT MEN
Larry Carr's column in the Los Angeles Times, Tom
- a lot of space. Relative to some ideas he has on the
en of today. In a nutshell Tom thinks they are soft;
. -y know not how to fix a door, mend a plow; and cannot
^[e implest thing that goes wrong in his car. Tom yearns for
.^l( days when men were men. In other words, for the days
i became a great cowboy ; and later developed into a star.
"'■at a husky he is !
ROWSON'S COMMENT
ly Rowson of Ideal Films, London, just back from
. "The Cinema" reports: "Of exhibitor methods he had
'jhings to say, particularly regarding the new Balaban and
':hemes in connection with the Rivoli and Rialto theaters
^tadway, where these two great showmen are almost sub-
merging the film in the exploitation of added big stage attractions.
"One therefore gets the idea that the 'picture' is quite sec-
ondary and comparatively unimportant — and in view of the big
film interests controlling these theaters it is somewhat surprising.
It can be construed into an admission that the 'pictures' are
incapable of providing adequate entertainment!"
SOME SCOOP
The Fox organization put one over in Detroit. They landed
the front page of "Detroit This Week" which has a circulation
of 10,000 copies, and the front cover of which cannot be bought.
THE WAMPAS PROGRAM
Those boys on the Coast know how to do things. When they
had their last Midnight Frolic they issued a program. And what
a book it turned out to be. Those boys overlook no bets.
THE COAST GUARDS
No film company has so far tied up the Coast Guards. All
of which allowed Grey productions to shoot "Casey of the Coast
Guard" directed by Will Nigh. Pathe release. Now which com-
pany will come along and tie up the Coast Guards?
NOT SO GOOD
Economy Film Service, Kansas City, is issuing what is
apparently a mourning card ; with a heavy black border, the top
line of which reads :
NO— WE ARE NOT DEAD
and then goes on to say Economy is the livest exchange in the
territory. Some people may think this clever. We don't.
REPETITION
The editors of First National News — a house organ — asked
us for a contribution. No — not cash — something to print. So
we did. And they printed it. And now, reading it, we kinda
like it enough to use some of it. The editors wanted advice as
to what to print. So, in part, we told 'em :
"Keep your paper lively with the names of exhibitors.
What they are doing. No — not who they are doing. (It's
libelous.)
"Let your reporters dig up all the activities of chain oper-
ators. Print all of them. The smaller exhibitors love to see
how their big brothers are gobbling up theaters, here, there,
and almost everywhere. It makes them feel so cheerful. They
know the big chain operators will never come to their town.
Certainly not. They have a special dispensation. So that
makes good reading.
"Don't start a column about exhibitors praising a picture.
We had that idea a long time ago. But we discarded it. There
were so many exhibitors rushing into print praising a picture
that we had room for nothing else. You know exhibitors love
to rave over a picture. Because they are so anxious to pay
more for the next one made by the star or producer. And
they are so philanthropic. So big hearted.
"Once upon a time we almost started a column called
'What the Picture Did to Me.' We had a nice drawing made,
and a cut, and then we decided that the li'l old paper was no
place for such scandal. But if the editors of First National
News want to use such a feature we will supply the cut.
Free, gratis — just like all accessories.
"Don't talk about the service your publication is going to
render. Every publisher does that. Be different. Render that
service — and let your readers do the talking.
"You will surely please your readers if you give a page
over to your best producer and let him rave to his heart's con-
tent. On how big, and fine, and wonderful, and grand, and
superbly beauteous his next picture is going to be. This is a
brand new idea. It has never been done. Exhibitors love to
read about producers' promises. They have never done so be-
fore. It will be novel.'"
THE
Sunday, February 21
New Theaters
Some new theater projects as re-
ported to THE FILM DAILY in-
clude:
Albion, Mich. — Geo. E. Bohm an-
nounced recently that the contract for
finishing his new theater will be let
this month. The contract will call
for completion of the theater inside
of four months from April first.
Electra, Tex.
Electra, Tex. — The Grand Theater
Co. here will erect a three story build-
ing.
Goshen, Ind.
Goshen, Ind. — The Shawnee De-
velopment Co. will shortly begin the
construction of a new theater on
South Church St. The house will
seat 900.
Groveland, Fla.
Groveland, Fla. — A new theater is
to be constructed here by Judge J.
B. Kline.
Miami
Miami— Bids are being considered
for the construction of a new motion
picture house at Seventh St. and Col-
lins Ave. by Dr. E. D. Longacre and
James J. O'Hara. Dr. Longacre is
a banker. Mr. O'Hara is a theater
owner.
Pittsburgh
Pittsburgh — Plans have been made
for a new downtown house by M.
A. Rosenberg, owner of the Rialto
and American.
Plymouth, Wis.
Plymouth, Wis.— A $100,000 the-
ater is planned by a syndicate of
Sheboygan and Chicago parties. A.
H. Friese of Elkhardt Lake, is to
manage or lease the house.
Rice Lake, Wis.
Rice Lake, Wis. — A new combina-
tion theater to seat 800, is being plan-
ned here by George E. Miller, Ma-
jestic owner.
Rochester, Minn,
Rochester, Minn. — Decision on sale
of the library site by the city on
which hinges a plan for a new theater
in this city, is to be made in May.
Some time ago, Finkelstein & Ru-
ben began negotiations for the site,
announcing plans for a $250,000 the-
ater.
San Fernando, Cal.
San Fernando, Cal. — The new Ren-
nie being constructed on Macaley
Ave., and which, when completed,
will represent an outlay of about
$100,000. will be ready by March 1.
The new house will seat 1,000.
Springfield, 111.
Springfield, 111. — Plans have been
completed for a $1,500,000 theater by
the S. W. Straus and Co., who have
agreed to finance the project. Ex-
cavation wofk is nearing completion.
St. Charles, Mo.
St. Charles. Mo. — Robert S-tempfle
of the Strand has awarded the con-
tract for his new theater to E. M.
An Idea
Montreal — An interesting re-
served seat plan has been evol-
ved by H. W. Conover, of the
Imperial, a large downtown
house. Five rows of seats on
the orchestra floor are reserved,
as well as the boxes, every
night except Saturdays, Sun-
days and holidays. Patrons may
reserve seats one week in ad-
vance or subscribe for the
same seats for a season in ad-
vance, without advance charge.
If the subscribed seats are not
taken before a Specified hour,
they are sold.
Humphrey. The building will be two
stories and basement, of brick, steel
and concrete and mill construction.
Tulsa, Okla.
Tulsa, Okla. — Work on the Ritz is
progressing rapidly and it is expected
to be opened to the public by the
first week in April, according to Ralph
Tolbot.
Openings
Theater openings in the past few
days include:
Allentown, P)a. — The new Globe
at 4th and Wyandotte Sts., where
stood the old opera house, was for-
mally opened last week. Aaron Pot-
ruch is owner. Benjamin Levine has
leased the theater for 21 years.
Bethlehem, Pa.
Bethlehem, Pa. — B. A. Levine has
opened the new Globe.
Childress, Tex.
Childress, Tex. — The new Palace
theater was recently completed by
Phipps & Layton. It seats 1,000 and
cost $65,000.
Copperfield, Utah
Copperfield, Utah — A new house,
the Diana, has been opened here by
Ernest Pappas.
Eugene, Ore.
Eugene, Ore. — The Colonial, closed
for the past year, is to be reopened
under another name after being re-
modeled. It has been taken over by
G. O. Garrison, of Portland.
Fresco, Calif.
Fresno, Cal. — The Wilson, with
Floyd Rice as manager, will open
sometime this month.
Miami
M'ami, Fla. — The Beach theater
h?.o been opened here by Elmer Day
& Son, of Evansville, 111.
Pontiac, Mich.
Pontiac, Mich. — The Orpheum the-
ater, owned by the Kleist Amusement
Co., opened Feb. 15.
Robbinsdale, Minn.
Robbinsdale, Minn. — With big
crowds in attendance Mrs. Nellie
Gruss opened the new Robbinsdale
recently.
Toledo, Ohio
Toledo, O. — The Ross opened last
week.
254 State Righters
(Continued from Page 1)
is second, with '26, of which 14 are
in Los Angeles and 11 in San Fran-
cisco. Pennsylvania is third, with 25,
of which 15 are located in Philadel-
phia and nine in Pittsburgh. Massa-
chusetts is fourth, with 14, all located
in Boston. There are 11 in Chicago,
while Detroit and Minneapolis have
nine each and Oklahoma City and
Milwaukee eight each. Cleveland, St.
Louis, Atlanta, Indianapolis, Kansas
City, Dallas and Washington, D. C.
have seven respectively.
The list has been carefully checked
in various ways, and is alphabetically
arranged by states, cities and ex-
changes. Any changes in the person-
nel or addresses will be reported by
the association through the medium
of its bulletins to members.
Two New Chains
(Co)itinued from Page 1)
mation. Samuel Coston, formerly of
Chicago, is president of the new com-
pany, and Clifford L. Niles, of Ana-
mosa, is secretary-treasurer.
A chain throughout Florida is con-
templated by Miami and Boston in-
terests headed by Pell Mitchell, for-
merly with the Gaumont Co., London,
and Fox.
The first link will be a $200,000
structure for Miami, work on which
starts within 10 days. This will seat
1.200 and is located in the Allaphattah
district, near 17th Ave. and 36th St.,
N. W. The nearest competitor is
nearly a mile away. Mitchell's head-
quarters are at 8538 Strand Arcade
Bldg., Miami.
Test Case Pendiil
Fond du Lac Exhibitor Charge
Cutting Admissions Contrar
Contract, May Sue Exchanji
Fond du Lac, Wis.— Thre;
with cancellation of contract
cause 't is alleged to have
pictures for lower admissions
the contract calls for, the Fo
Lac Theater Co., operating tl
jou and Orpheum here, is pre j
to make a test case if the ma
brought into the courts.
The exchanges from whic
company books contend that t
cent admission of the Orpheui
Bijou for more important pi.
contracted for at higher adm
injures the prestige of the pictu
causes complaints from other (
tors showing the same pictu
higher prices.
\
Action Postponed
(Continued from Page 1)
$500,000 to the State treasury for dis-
bursement to the educational system.
Some of the educators who appeared
for the bill declared that the people
of Virginia would willingly pay the
extra cost for diversion in order to
help the cause of education, while
Jake Wells, and F. W. Twyman, the
latter owner of two houses in Char-
lottesville, spoke against the measure.
A vigorous campaign has been
waged by the M. P. T. O. in recent
weeks against the bill.
Off to Coast
(Continued from Page 1)
ductions. Sheehan plans to have
production at its peak by the time
the annual Fox convention is held in
Los Angeles in April.
Four New Pictures Started by Fox
Hollywood — Four new productions
have been started at Fox. including
"The Shamrock Handicap," "Rust-
ling for Cupid," "Hard Boiled" and
"Early to Wed." Three others are
nearing completion.
New Policy at Ward's House
Stratford, Ont.— John V. Ward, of
the Classic, has installed vaudeville at
the Classic in addition to pictures.
There will be three acts of vaudeville.
Open Parkersburg Strand
Parkersburg, W. Va.— The Strand,
owned by the Strand Amusement Co.,
has opened.
Teach Care of Fish with Fi
Albany, N. Y.— The State C
vation Commission has compl
picture showing the work c
planting from the time the youi
leave the hatchery until they a
posited in the stream. The pic |
part of the Commision's educ;
campaign.
Stock in Aschers' Adelpb<
Chicago- -Ascher Bros, will!
the Adelp li, in the Loop, into;|
house, opening with the new
on March 7. As noted, the A>,
will also put stock into the CI
Van Beuren in Florida
Palm Beach, Fla. — Amedee ,'
Beuren, of Fables Pictures, In-
Timely Films, Inc., is spendingl
months' vacation here.
Goldmark in Deal with Lee-Br
Lee-Bradford have sold
Blackguard" to the Goldmarl
Co.
New P. D. C. Manage
Salt Lake City— C. F. Par:
has been managing the local
Dist. Corp. exchange, has resif
join M.-G.-M. here. He ha:
assigned the Idaho territory,
will be succeeded by Al O'Ke
Bradt Obtains Control of R
Seattle — Joe Bradt, who r
sold his Good Luck theat
Jackson St., has purchased thi
croft, formerly operated by
Carey. The Roycroft is one o
tie's newest houses, and seats
Purchases Series of Six
Toronto — Canadian Indcf ■
Films, Ltd., has purchased the
of six "Bill" Sullivan action p
They are: "The Fear Fi
"Fighting Fate," "Patent 1
Plug," "The Goat Getter,"
Champion" and) "Broadway
Canadian Independent opera
principal Canadian cities.
Safe Taken from Schine H'
Salamanca, N. Y.— The safe
office of the Andrews, opera
the Schine interests, was take
recently by bandits. Saturdi
Sunday's receipts were remove
to the robbery.
whole face of the Short Feature field
has come a remarkable change within the past
year. The full length picture, during 1925, stepped
out with a full stride. The Short Feature kept
pace with it, and in the matter of relative change,
eclipsed the performance of its big brother . . .
Great things will be done in the Short
Feature field in 1926.
WILLIAM J. REILLY
in Moving Picture World.
And--
are doing them
Right Now!
They are doing great things
in comedies. The records of
such great laugh-makers as
"The Fighting Dude," with
Lupino Lane, prove it!
They are doing great things
in novelties and timely
specials. The inspiring re-
ceptions given to such pic-
tures as "Marionettes" and "Parisian Modes in
Colour," the superb colour subjects with Hope
Hampton, prove it!
All along the line — in providing the best pictures
and the best national exploitation to back them
up — they are doing great things. The hundred
new exhibitors who are every week joining
the thousands who show Educational Pictures
prove it!
EDUCATIONAL
FILM EXCHANGES. Inc.
■^UfyloAU^
Pre-<iden( ■
Member. Motion Picture Producers and Distributors of America, Inc.
Will H. Hays. President
THE
-.%g^
DAILY
Sunday, Februai"
_ _ Adolphe Menjou in
"The Grand Duchess and
the Waiter"
Paramount
ONCE AGAIN MENJOU, IN
ONE OF HIS TYPICAL ROLES
PROVES A DELIGHT BUT HE
IS FORCED TO SHARE HON-
ORS THIS TIME WITH FLOR-
ENCE VIDOR IN A CORKING
FINE STORY.
Star. .. .Never better. A millionaire,
he disguises himself as a waiter
so that he may be near the woman
he loves, a Russian grand duchess.
All of his old tricks polished to suit
any emergency.
Cast. .. .Florence Vidor gives prob-
ably the finest performance she
ever presented to the screen and
best of all she looks the part of
the grand duchess. She has a re-
finement and dignity that few
women of the screen possess.
Other first rate performances con-
tributed by Andre de Beranger,
Lawrence Grant, Brandon Hurst,
William Courtright and Dot Far-
ley.
Type of Story. .. .Romance; adapted
from the play by Alfred Savoir.
Menjou is running in fine luck
when it comes to good stories. He
has been fortunate in securing the
most appropriate vehicles, the sort
that allow for his whimsical, sly
mauoeuvering in a comedy vein
that is distinctive and wholly a
Menjou concoction. He has a way
of getting over a subtle touch that,
done by someone else, might not
mean a thing. But one look at
Menjou when he is flattered by the
attentions of a maid, one glance at
him when he kisses his grand
duchess's foot, and you can't resist
him. The story in this case is
ideally suited and as the millionaire
who accepts the humiliation (that
is the waiter's lot) he is great. By
day he • serves as the awkward
waiter, doing the menial labors for
a grand duchess and all because he
loves her. At night Albert returns
to his own luxurious quarters hop-
ing for better luck the next day.
Albert's persistence finally wins the
duchess in spite of her desire to
keep the insolent waiter in his place.
Box OfPce Angle.... If your folks
haven't been coming in for Men-
jou, you had better educate them
now because he is proving a bet
in many houses. Particularly suit-
able for first runs.
-Exploitation Just promise them
an entertainment gem and go the
limit on promises of Menjou's per-
formance. Play up Florence Vidor
also and use plenty of stills in your
lobby and local newspapers. Give
them an idea of the story by talk-
ing up the millionaire who played
-waiter to be near the woman he
loved.
Direction .... Mai St. Clair; splendid;
his best.
Author Alfred Savoir
Scenario Pierre Collings
Cameraman Lee Garmes
Photography Excellent
Locale P?ris
Length 6,314 feet
"Partners Again"
United Artists
POTASH AND PERLMUTTER
UP TO THEIR OLD ARGU-
MENTS. MARVELOUS COM-
EDY IN EARLY REELS BUT
INTEREST SLACKENS UNTIL
FINISH WHICH IS FUNNY
BUT TOO LONG.
Cast George Sidney plays Abe
Potash and does very well. Alex-
ander Carr is again Perlmutter and
the title writer has given them
their usual humorous argumenta-
tive lines. Allan Forrest has un-
important role as hero. Betty
Jewel acceptable as the heroine.
.. Others unimportant.
Type of Story. .. .Comedy, based on
the stage play. They start this
one with a bang with Perlmutter
trying to show his partner, as well
as prospective buyers for the car
they are handling, how well this
car works. This sequence is a riot
culminating with the car tipping
on the edge of a jackknifc bridge
where only the weight of Mama
Potash keeps the car from toppling
into the river. But after this great
laugh the story slows down. The
comedy fails to be funny until the
finish when Abe and his partner,
seeking to avoidi investors in a
trick motor, are on a plane headed
for Canada. Abe is in his night
shirt and finally escapes to the top
of the plane where they do a Sen-
nett thrill comedy stunt as the
plane topples and Abe slides from
one end to the other with his
night gown eventually catching in
a hook from which he is about
to fall to his death when he is
rescued by another plane contain-
ing the hero and heroine. If the
airplane sequence was cut, it would
be much funnier. It starts off with
a gale of laughter but it is held so
long that it loses the punch.
Box Office Angle.... For the right
crowd — those who like the Potash
and Perlmutter type of comedy —
this one will do splendidly. A great
hit naturally with Jewish audiences.
Exploitation You have enough
thrill stuff, what between the wild
motor ride and the airplane chase
to easily get them back if you use
a trailer. If your fol1<s have liked
the preceding Potash pictures, you
pretty well know what to do to in-
terest them in this. You have few
names of particular value to use un-
less Montagu Glass is well known
in your community as a writer, in
which event you can capitalize his
name.
Direction Henry King; fair
Author Montagu Glass
Scenario ....Frances Marion; not up
to her standard.
Cameraman Arthur Edeson
Photography Good
Locale California
Length 5,562 feet
"Three Faces East"
Producers Dist. Corp.
LOTS OF SUSPENSE, SEVERAL
FINE THRILLS KEEP THE
INTEREST WELL SUSTAIN-
ED UNTIL THE VERY FIN-
ISH. SENTIMENTAL SCENES
MIGHT WELL BE CUT OUT.
Cast. . . .Jetta Goudal gives an excel-
lent and unusual performance as
the spy during the Great War. You
don't know until the very last reel
whether she is employed by the
British or German secret service.
Robert Ames, as her boyish lover,
very good. Rupert Julian gives a
brief characterization of the Kaiser
which is very splendidly portrayed.
Henry B. Walthall very good as
Ames' father. Others unimportant
Type of Story Mystery drama;
adapted from Anthony Paul Kelly's
play. From the start "Three Faces
East" looks like it is going to ham-
mer its way into being one of the
greatest box office releases of the
day. The suspense is carried per-
fectly for several reels during which
your audience will be on the edge
of their seats trying to figure it out
and then it slips and becomes com-
monplace, picking up at the fiinish
and ending in a very satisfactory
manner.
Jettu Goudal appears first behind
the German lines and is decorated
by the Kaiser fur her secret ser-
vice v/ork. Later you see her in
England as a spy, ostehsibly in the
employ of the British Secret Ser-
vice, living in the home of her chief.
Here events develop rapidly. The
great Boelke, head of the German
secret service, is employed as a but-
ler in the home of the chief of the
British secret service. Boelke falls
in love with Jetta who, in turn, is
loved by Ames, the son of the
Britisn chief. Boelke wants in-
formation regarding the British
anti-aircraft guns and Jetta helps
inm jre^ it. On the strength of Ih'i
lui'ii i;;iition Bo-:il<f sends a wire-
less 'o the German air fleet <.j at-
f'ck London. Ti;o late he learns
till information is false and ^be
German air fleet is smashed to
smithereens. Boelke' is shot by
Jetta who tells him she loves him
but a-.spite this he is her prisoner.
She is in the British Secret Ser-
vice. In the end you feel Ames
will win her.
Box Office Angle. . . .Where they like
suspense and thrills and melodrama
"Three Faces East" should more
than satisfy.
Exploitation. ... By all means get a
trailer of this one showing the
German air fleet on its way to at-
tack London. Then show some
of the attack. This should prove
very interesting and help get your
folks back to see Rupert Julian's
splendid picture. Very few in the
cast sufficiently notable to talk
about unless Jetta Goudal has made
a dent among your people.
Direction Rupert Julian; very
good.
Author . . .' Anthony Paul Kelly
Scenario C. Gardner SuIUvan
and Monte Katterjohn
Cameraman Peverall Mor!;y
Photography Very good
Locale England-Germany; dur-
ing 'he Great War.
Length 7.419 feet
d
a;
Mary Philbinii
"Stella Maris !j
Universal-jSt^ Wtf\
CHARACTER STUDV
TWO DISTINCTLY Ifci
SITE TYPES DEVP'
STORY SEEMS TOMliW'
FOR SOME INEXPLi
REASON.
Star.... In a dual role thai
dies very well, .^s tli
slavey she assumes an
not somewhat grotesqu
which conceals every tr i
real Mary Philbin. !:
work as the slavey. li
appealing as the rich litt |
girl. j ,1
Cast.... A weak male supj •*
liott Dexter far from th(
type that he should be
Robards more concerneci
importance of his role tli
ting it across. Gladys
good but overacts. Othe
portaiit.
Type of Story Drama
from the story by Williami
Something is wrong wi
Maris" but it is rather (
define exactly what it
' tory is rather unusual an
aome quite effective dran
ations but it does not con'
sufiici'-ntlj' strong to mak'
trasting characterizations
There is the rich little ci
the homely little slavejl
separate existences are i
contrast. The slavey's
the more colorful and
seem that if they had m
of her, built to greater h
her character development,!
ture might have been farij
terestinn^. Charles Br;f
worked hard for effects il
success. The regal settii
rich girl is gaudy and n.
tive. Some of the double )
effects are distinctly goo
Story: Deals with the
little =!avey for the master'
friended her after his wife
jailed for torturing her, o|
votion to him and of hi
quent supreme sacrifice \i
kills the wife who stands ii
her master and his love
rich h'ttle cripple who 1
cured, and of her own sell
tion. This makes way for i
piness of the man she !o
the one he loves.
Box Office Angle Uncert: I
may be left in more or 1
quandary. "Stella Maris
that feeling. Mary Philt
work is well worth seeing
Exploitation You can i
talk about the unusually
role of Mary Philbin and tj
interested when you show
ing pictures of the two pa
of the beautiful rich girl ;
the homely little slavey.
Direction. . . . Charles Brabiii r
fire; has done many bette;
Author William ^
Scenario Chas. Brabii
Scully.
Cameraman Miltoi
Photography UsuaH
Locale
Length 5
nm
.y.
THE
ebruary 21, 1926
"Don't"
'3 i i^ro-Goldwyn-Mayer
7.L
V » X
PLOT STRUNG TO-
R ON SUB-TITLES
3ITS OF BUSINESS
lAKE FOR SOME FAIR
S BUT NOT A WELL
NED INTEREST.
lly O'Neill cute and win-
t even her capers aren't
to keep the piece hum-
[ohn Patrick is supposed
persistent suitor but he
n'tlippear over-enthused with
TJ DeWitt Jennings is the
Kvith the "don't" habit.
Madehne Fields, Evelyn
)orothy Seay, Johnny Fox,
ache, James Morrison.
of Story. . . . Comedy-romance.
ert Hughes is responsible for
ve' slight romantic yarn that
chiefly on a Coney Island
for its comedy. A long
\ is devoted to the trick
;nt devices of the park with
cipals of the plot partici-
|in the hilarities. Mirrors
ort the appearance, sudden
ts \ wind that play hovoc with
fs, jlling barrels, whirling plat-
ns md greased slides, all con-
ut( to some mildly amusing
ine but this is obviously pulled
in le hope of bolstering up a
ik tie yarn that isn't sufficient-
str^ g in its romance to stand
le. Sally O'Neill as the girl, is
oir bright spot the feature can
st f and she does her best to
p linngs interesting but the
d too heavy for her slim
iul( rs. She is the daughter
mall town man, who the
naintain, talks in terms
urs
ce,
; I-
-nc
od
jen
isei
pr
ng
■d.
it 1
/t." Sally makes the most
t her capricious nature leads
iiD girlish deviltries that in-
romance with a young man
ns a roadster. Abel Totem,
ther's choice of husband,
res ially. She walks out on Pa
ht. There is some belter
action following but eventu-
lly and her man are headed
ritrimony and following the
nter" title, you see Pa quite
■d over his grandchild.
ce Angle. .. .Laughs pretty
but if you cater to the type
de
o r
e 1?
Itc
ear
tht
O
irc
;nt
^hi
oit
b<
ini
■w
nd
th
:al
ciwd that enjoys the amuse-
resort tvpe of fun, they'll
ly like "Don't."
ion.... Sally O'Neill seems
a pretty popular name and
steadily so you might go
rk on the Marshall Neilan
and get your folks familiar
er. Stills in your lobby and
apers will help. Title doesn't
art great deal, so you'll have to
>rkt up with catchlines. A trailer
th amusement part episode may
ra
cti|) Alf Goulding; fair
Rupert Hughes
Rupert Hughes
lan Max Fabian
iphy All right
..Small New England town
5,529 feet
lOl
ar
er;
og
le
ftl
Harry Carey in
"Driftin' Thru"
Pathe
CAREY HAS CHARACTERISTIC
ROLE THAT IS ONE OF HIS
BEST YET. WELL BAL-
ANCED WESTERN WITH
FULL BOX OFFICE QUOTA
OF POPULAR APPEAL.
Star.... The part was just made for
Harrj' Carey's individual style. He
creates an outstanding characteri-
zation of 3 lovable drifter that is
intensely human and natural.
Cast Harriet Hammond is not
only alluring to the eye, but she
possesses acting ability far above
the usual type of colorless western
heroines. Raymond Nye goes
through the role of heavy effective-
ly. Bert Woodruff as an old pros-
pector builds a portrait that is good
for many chuckles.
Type of Story Western drama.
Here is a feature that affords a
welcome relief from the usual stereo-
typed Western with its machine
made plot of gun play, hard riding
and heroics. The producers offer
you a refreshing story full of hu-
man touches, yet possessing all the
suspense and thrills that any Wes-
tern fan could desire. Of course,
it is Harry Carey who makes it all
very much worth while your book-
ing this one. Without doubt one
of his very best. He sure has you
rooting for him all the way. The
kind of part that made "Lightnin' "
stand out. But is also full of some
zippy action, a pleasing love story
and unexpected twists. As a drif-
ter, with a little burro for his pal,
Harry lands in a gambling joint
and gets mixed in the affairs of
Walters, a crooked foreman, who
is scheming to get possession of the
girl's ranch. He alone knows that
it contains a placer gold mine. Wal-
ters is in love with the wife of
the gambling den proprietor. She
shoots her husband, and pins the
crime on the Drifter who happens
along. From here on the story is
full of unexpected twists and fast
action that will keep them on the
edge of their seats. Of course,
Harry falls in love with the girl
who owns the ranch. With the aid
of the old prospector, he keeps
the foreman from gaining posses-
sion of the property and also clears
himself of the killing. Harry Carey
injects some fine human touches
throughout in his inimitable man-
ner. Real entertainment.
Box Office Angle High grade
western. Has all the elements of
popular appeal. Sure fire bet.
Exploitation. .. .Harry Carey's name
is a sure drag. You can go the
limit on promises. Ballyhoo with
man dressed as prospector leading
burro or donkey through streets.
Direction. .. .Scott R. Dunlap; good
Authors. .. .Basil Dickey and Harry
Haven.
Scenario Harvey Gates
Cameraman Sol Polito
Photography First rate
Locale West
Length 4,820 feet
Glenn Hunter in
"The Pinch Hitter"
Associated Exhibitors
BUSH LEAGUE YARN WITH
BOOB HERO PULLING
GRAND-STAND FINISH.
WILL BRING IN ALL THE
YOUNG BASEBALL FANS
AND SEND THEM OUT
THOROUGHLY THRILLED.
Star. .. .Slips into a Charlie Ray role
and does it rather well. One of
the small town college boys, the
butt of all jokes but a crowned hero
at the finish.
Cast. . . .Constance Bennett not given
much chance to shine in this one.
Suffices as the girl in love with
Glenn. Reginald Sheffield, college
"wise guy" and the leauc. of the
mob that pulls the jokes on hero.
Type of Story. . . .Comedy. You know
the story from the first flash when
a fond mother sends her one ar.c;
only son off to college with strict
warning- to wear heavj' underwear
in winter, take a tonic once a week,
a bath on Saturday, etc. Glenn
Hunter is the boy who wants to d
l)ig things but only succeeds ir
playing the boob. It's a typical
Charlie Ray vehicle with Hunter
doing it rather well though not
quite as amusingly as Charlie might
have done it. The story is thin
and built up of comedy incident
that is fairly thin too, but will no
doubt thrill the small boy whose
own ambitions are much in sym-
pathy with Glenn's. Most of the
laughs come from the tricks played
on hero by the college boys who
"ride" him to death. Of course,
there is a girl who believes in hero
and comes to his rescue at various
times. The best hero can do is to
land the place of mascot on the
college baseball team. In his spare
time, however, hero works on an
invention which gives him practice
in batting. He bides his time wait-
ing for his chance at pinch hitting.
The chance comes when the team
is losing the big game of the year
and hero is the only remaining pos-
sibility. He goes in, bats to vic-
tory and is hailed the hero. The
girl is waiting around for the clinch
and even hero's crabby uncle ac-
claims him a great boy.
Box Office Angle.... If you cater to
a crowd of boys, or men, you can
count on getting their interest by
talking about a baseball picture.
The title too will bring them in.
Exploitation. .. .Get your local base-
ball teams working with you on
this one. Should be easy to put
the picture over with their coopera-
tion. Title is good and you have
names of Glenn Hunter and Con-
stance Bennett to use.
Direction ....Joseph Henabery; fair
Author C. Gardner Sullivan
Scenario C. Gardner Sullivan
Cameraman Jules Crcnjager
Photography All right
Locale Small town
Length 6,259 feet
"Moana"
Paramount
SUPERB PICTURIZATION OF
LIFE IN THE SOUTH SEAS
HANDLED WITH MASTER-
FUL TOUCHES. MAKES FINE
ENTERTAINMENT FOR
HIGH CLASS PATRONAGE.
Cast. . . .Natives of the islands consti-
tute the entire cast. Untrained for
the camera yet they furnish excel-
lent subjects for what they are sup-
posed to do.
Type of Story.... The picturization
of the daily life of the islanders
really shows the development of
the career of a youth culminating
in a tottooing episode which indi-
cates that he has reached bis ma-
jority and that he is now a man.
The incidents pictured prior to
this, while full of interest and at
times absorbing, contain little or
no drama as it is usually known in
pictures, nor for that matter, com-
edy, ;uid yet it holds the interest
to a marked degree all along.
This is doubtless due in a great
measure to the superb photograph}'
and the use of a special grade of
film which results in photography
of a most unusual and beautiful na-
ture. Some of the more interesting
shots are those which present a
hunt for a huge sea turtle, the cap-
ture of a wild boar, the smoking
out of a giant crab and a Samoan
dance. The tattooing episode refer-
red to may prove disagreeable to
some women.
Box Office Angle For the right
audience this will prove particularly
good and a clean-up. Where your
folks like wild thrills and meller en-
tertainment this may not satisfy.
Exploitation .... I n every community
there are thousands of folks who
are eagerly awaitmg just such type
of entertainment as this. They are
usually the people who do not at-
tend i)ictures as a rule and you
know best how to reach them. By
all means go after tliem and strong.
They are sure to be pleased with
"Moana." For your regular pat-
rons, make no false promises. Let
them know just what this is. A
trailer may prove effective. Lobby
decorations of a type suitable for
South Sea entertainment will help.
Grass mats and palms will help
create atmosphere in the lobby and
you can use your newspaper folks
to unusual advantage because this
is the type of picture that many
writers like. It offers fhem good
material.
Direction. . .Robert Flaherty; assisted
by Mrs. Flaherty and David Flah-
erty; excellent.
Author Robert Flaherty
Scenario Robert Flaherty
Cameraman Robert Flaherty
Photography Superb
Locale South Sea Island
Length 6,133 feet
THE
s?S^
DAILV
Sunday, Februa:
Short Subjects
"On Thin Ice"— Mutt and Jeff-
Short Films Syndicate, Inc.
Animated Fun
Type of production. ... 1 reel cartoon
In this animated the famous com-
edy strip characters do their stunts
on the ice, showing their ability as
fancy skaters. Jei? poses as a skating
instructor, and finds himself with a
very fat lady as a pupil. His troubles
in helping her to keep her feet on
the ice furnish the chief fun. Mean-
while Jeff is showing his ability as a
fancy skater, and here the cartoon-
ist exercises his imagination to good
advantage in digging up some new
stunts for his brain child. A typical
Mutt and Jeff offering that should
please their army of fans.
"Whispering Whiskers" — Sennett —
Pathe
Average
Type of production. .. .2 reel comedy
Here's a typical Sennett comedy.
Plenty of slap-stick and trick photog-
raphy. Things getting smashed and
floors being torn up. The motive
this time is the search for a stolen
ruby. Madeline Hurlock is seen as
a clairvoyant crook who aids the
gang in concealing the ruby. The
cast includes Billy Bevan, Andy
Clyde, Kewpie Morgan and others,
but the Bathing Beauties are not in
evidence. Much of the action is
amusing, all of it is rapid. Should
give average satisfaction.
merges with the ocean waves. Fine
effects in Pathecolor. A clever com-
bination of educational and entertain-
ing pictures.
"Land of Dreams" — Service Film
Corp.
Pretty Scenic
Type of production. ... 1 reel scenic
"Land of Dreams" goes in for
mountain scenery and the natural
beauties of the mountain regions.
You have gorgeous shots of high
mountain peaks, lazy, picturesque
waterfalls and mountain lakes. In
order to bring out the beauty of the
placid l-'ikes, dancers cavort at the
water's edge and you have some in-
teresting studies in reflections and
shadows. The reel is short but there
are many lovely scenes and for pic-
torial value it is well recommended.
Pathe Review No. 8.— Pathe
Interesting Views
Type of production. . 1 reel magazine
Further pictorial record of Knud
Rasmussen's recent trip in the far
North. The range of smoking moun-
tains is shown. This interesting
phenomtnon is a scientific wonder,
with perpetual smoke from a slum-
bering volcano coming up through
the snow covered mountains. An im-
mense herd of caribou in a reserva-
tion is pictured, and the manner in
which the Eskimos carry on their
new industry of raising these valu-
able animals for shipment to the
United States. The next subject
gives interesting views of Sarajevo,
known as the "cradle of war" in the
restless Balkan states. The daily life
and customs of the inhabitants pro-
vide some entertaining views. The
Review closes with a pictorial presen-
tation of Longfellow's poem, "The
Book of the Wave," showing the
ocean's inception in the tiny moun-
tain stream, which grows into a tor-
rent and then a river — and at last
"The Perfect Lie" — Blue Bird-
Universal
Good Golf Gags
Type of production. . . .1 reel comed\'
Neely Edwards is here cast as a
golf enthusaist, much against his will,
as he is a boob player. But the father
of his girl matches him in a game
with his hated rival for the hand of
the daughter. The rival is one of
these birds who usually shoots par or
better — so poor Neely feels that he
has a tough battle on his hands. He
has. But the girl, who loves Neely,
does some clever manipulation with
the golf balls. So when they reach
the eighteenth hole, only a short put
is necessary for either contestant to
win. Betty stretches her hair net
over the hole when the rival shoots.
He, of course, misses. Neely makes
the hole and wins the girl. Golf
fans wi'.l enjoy this one. But it has
plenty of merrinient for even golf
widows to appreciate.
for his animated drawings are scarce,
the words occupying most of the
reel. Good novelty if you can use
this sort of number.
"Moving Day" — Fox
Comedy Repetition
Tj'pe of production. . . .2 reel comedy
"Moving Day" is another of the
series of pictures based on Mabel
Herbert Urner's "The Married Life
of Helen and Warren." In this one
Helen and Warren are moving from
an apartment into a private house
and the complications arrive with the
moving men when they find Helen
taking a bath and wholly unprepared
for the moving. Some helter skelter
business follows with Helen dodging
in and out of rooms clad in a bath
towel. This doesn't get the piece off
to a very hilaroius start and the sub-
sequent episodes are not blessed with
very much genuine comedy either.
The subway sequence could have
served for some first rate laughs but
like many a gag that is spoiled by
being overdone, the idea is repeated
to such length that Director Albert
Rav seems at a loss to find an exit.
The well known subway rush is the
basis of the comedy with Warren
trying to conceal his wife's pet dog
under his coat. After a wild ride
they arrive at the new house and are
glad to get in out of the rain. For
a final fling you have Helen and War-
ren still under shelter of an umbrella,
the roof of the new home resembling
a sieve. More mild coniedy. It
would seem that they could have done
a little better with the material at
hand. Repeating gags and overdoing
them is a great fault of comedy di-
rectors and is especially the fault to
be found with "Moving Day."
"The Flaming West"— Mustang-
Universal
Fast Western
Type of production. . . .2 reel western
Featuring Edmund Cobb in a clear
cut storv with plenty of hard and
fast riding. It concerns the adven-
tures of the hero in defending the
heroine and her young brother from
the villainy of two outlaws. The
brother is suspected of killing a man
in a gun fight, and is in hiding. The
outlaws know his secret, and force
him through fear of exposure to act
as their tool. There are some good
twists to the plot, which although
lacking originality, has a good con-
tinuity which keeps the hero before
the lens almost continuously in his
fast riding and stunts. Cobb makes
a god showing, and should please
the western fans in this peppy offer-
ing. .A safe booking wherever snappy
western? are well received.
"Buster's Nose Dive" — Century —
Universal
Plenty op Chuckles
Type of production. .. .2 reel com dy
Arthur Trimble as Buster goes
through some lively paces when he
borrows his father's airplane for a
joy ride with his girl and. Tige, his
dog pal. They go clear through the
brick wall of his father's office build-
ing, and so on through the town with
destruction threatening them every
minute. This wild airplane ride is
well staged. Plenty of thrills and
comedy. But, of course, it is that
clever canine, Tige, who collects most
of the honors. Tige more than sus-
tains his reputation in his undisputed
field as the dog comedian. All lovers
of these famous cartoon characters
will eujoy this latest of the series.
It maintains the standarrd of enter-
tainment set by its predecessors. And
Tige pulls some new antics that are
good for chuckles anywhere.
ti
number to interest the sch
The second half of the n ||
an interesting journey in
concealed in the ordinary !
ble. We learn that the
fresh water has a support ,
This explains why certain
able to walk upon a laij
sinking. It also explains i
able resisting qualities of ;
ble. Various experiment i|
ducted with bubbles undc
nifying glass. A series
join together and form
face that much resembl
mense honeycomb. The
come hexagonal in shapi
duce a perfect, uniform p
no air spaces between,
striking example of the
the ordinary soap bubble
que experiments are perfo 4
illustrate graphically the
sistance of water. Sciem
from a popular angle. \\
"Sailing"— Ko-Ko Song Car-Tune—
Red Seal
Illustrated Song
The latest novelty offered by Max
Fleischer in his Ko-Ko cartoons is an
illustrated song number with the
words of the song flashed on the
screen and trick cartoon figures
decorated the sides and playing about
the words. The organ accompani-
ment makes this a friendly little get-
together number with the old sea
song, "Sailing," the tune for this
particular one. Fleischer gets off easy
"The Mail Coach"— Aesop's Fables—
Pathe
A Merry Fable
Type of production. . 1 reel animated
cartoon.
Paul Terry here has his funny
animal creations portray a burlesque
On the Wild West with its famous
stage coach. The driver of the coach
is taken sick, and grandson mouse
offers to drive. Indians appear and
kidnap the girl who is riding on the
coach with the young driver. With
the aid of his faithful horse he pur-
sues and after a tough fight with the
Indians, rescues his lady love. The
usual mixture of Terry fun and clev-
erness.
"Elsie in New York"— O.
ries — Fox
Not Much O'He)
Type of production. . . .2
Elsie arrives in New ^\
to ward off all advanc
sumptuous males. Elsie
and her troubles commeii'
manager of the modiste
she works invites her to
consults her little book (
Avoid the Pitfalls of New
decides that the best proi
announce that she is eng
sends herself flowers, am
delivering them in pcrs(
duced to her fiance. Con j i
wife and Elsie gets he
great mix-up, the clerk vu
her explains that he is
son, and Elsie is ready fi
ending. Not any comed\ ip
in this one. Mildly amus fii
serve to round out a prog ni
can't boost it for great i ghi
lam Cooley and Gladys i:'
have the principal roles i: »
Rav directed.
fri
Animated Hair Cartoon \%n
Red Seal i
Magic Drawin
Type of production .... 1 i
Marcus, the newspape -.ii
presents another series of ^iif
tion line drawings of far u! i
By the transposition of v p> |
from head or face or a ;.v i
the profile, Shakespeare bi60
Barrymore. Other persofilti
Searchlight — Issue C — Red Seal
Science and Nature Wonders
Type of production. . 1 reel magazine
The first half shows the evolution
of the silkworm under the powerful
lens of rhe microscope. First we see
the larvae of the moth, and soon the
little grub worms burst their shells
and start on life's journey — which for
them is very short but eventful. For
they wind up as beautiful moths.
Very fascinating stud}' this. A fine
trayed are Bebe Daniels,
Dorothy Dalton and To
Here is a good offering
the audience who love
contest. It is a clever ii
portraits are very strikii
11 '
"Mama Behave"— Hal R ch-
A Screen Srea "■
Type of production. . . .2 el ''
This looks like the bij ESt
maker Charley Chase 1 I !
peared in. It is a situai B f'*
right up to the minute, «li
its theme the Charleston H^
story tells of the trials of
ness man whose wife ti,
him out nightly to danc tli( '
craze. Charley is an exp It ^'
the Charleston, but he li
his Avife know it. So he S'len
THE
ebruary 21, 1926
■^^
DAILY
o fool wifey. Charley
twin brother who likes
in an effort to find out
;e is true to him. Com-
1 se when the wife's pretty
•i s the hall accompanies
, azz palace. Just clever,
I , with the laughs coming
; fter the other. Charley
ro:s himself to be one of
irsatile of screen comedi-
jj overlook this booking
dbriving your people of a
n^l fest. Highly recom-
^ape Review No. 8
•'ine Diversity
pduction. ... 1 reel maga-
I ces in One" shows Elsie
i kill in make-up. With a
n r and a pencil and grease
s )me verv fine contrasting
is f types, ranging from the
a work to the Christy girl.
"Ic s the American wild flow-
leiddition to the Pathecolor
Vth the time-lapse camera
VI specimens growing in the
e fational Park, such as the
a ulip, trillium, and purple
jhe new series, "The Magic
I ws commonplace things
powerful lens of the mic-
n this number the eye of
irry house fly is the sub-
■ S)ws that this pesky insect's
3! posed of thousands of len-
.sucted on the principle of
a ins. A novelty finely pre-
sthis one, full of entertain-
ducational values. A well
ill, as usual.
The Antinoe Rescue Film
A thrilling and graphic record of
the sinking of the Antinoe, photo-
graphed by a passenger with a port-
able camera from the decks of the
rescue ship, S. S. Roosevelt, is the
most outstanding feature of recent
news weekly releases. International
is showing some mighty interesting
semes of what is heralded as the
greatest of all rescues at sea.
For the camera used, and in the
hands of an amateur, the sinking of
the ship has been graphically recorded
and the shots include scenes of the
doomed vessel at different stages of
the sinking and what is probably the
most tragic note of all is the sighting
of an empty life boat from which two
of the rescuers were tossed to their
death. The decorating of the heroes
by the King's emissary is also in-
cluded, as well as shots of the retun.
of the crew and the ovation accorded
themj upon their landing in N'ew
York.
Berman, of United, on Tour
Toronto — J. Berman, Canadian
general manager for United Artists,
is making a six weeks' tour of the
West, checking up on the situation
in that territory where prosperity is
now reigning because of the immense
wheat crop.
')man of Letters" — Fox
Fair Laughs
oduction. . . .2 reel comedy
another of the "Married
lelen and Warren" series
■ stronger in laughs than
lay." It concerns the sus-
Helen when she finds her
his office with a woman,
law client, who is smoth-
with kisses. Warren ex-
situation well enough and
apparently satisfied but a
omplications pile on that
id to implicate Warren in
' How it works out hap-
Warren establishing his in-
iid Helen happy once more
ome fairly good amusement
eter sort.
./body Here Seen Kelly?"—
. Song Cartune— Red Seal
Song Novelty
'jJiroduction 1 reel novelty
'Mtest in the Max Fleischer
popular song screenings.
d of treatment leaves little
\ for varying the method
ijiation. Ko-Ko appears with
Jquartet, the title of the song
need, and the audience is
join in the singing as the
,e presented on the screen.
nical device of the little white
icing from one word to the
mark the time is used as
revious numbers. This old-
g will no doubt bring back
s to the adults in the audi-
t it will mean little to the
generation.
General Amusements Chartered
Ottawa — A charter has been
granted General Amusements, Ltd.,
capital $22,000. This is the new com-
pany, headed by Donat Paquin of
Hull, which has the Imperial under
lease, with J. T. Moxley as manager.
Paquin also operates the Laurier
and Eden in Hull.
Regent, Ottawa, Manag^er Resigns
Ottawa — Pete Gagnier, formerly
with the Regent, has gone to De-
troit. Charles St. Denis, also for-
merly with the Regent, has returned
to that house, succeeding Gagnier.
Presentations
Strand
Unit No. 1. — Overture: "First Hungarian
Rhapsody," Liszt. Time, 19 minutes.
Unit No. 2. — Strand Topical Review. Time,
11 minutes.
Unit No. 3. — "New Mark Strand Frolic."
(a) "Fete de Jardin," Gruenberg : 1. "You
and 1," sung by John Quinlan and Pauline
Miller, both in elaborate Colonial costumes.
Setting: garden scene with high hedge in
background, stairways leading down from
either side of center. Flower garden in
foreground with two large flower urns on
either side. Garden statuary placed to each
side of center opening in hedge, closed dur-
ing this number but opening in a later
number.
2. Mile. Klemova and, ballet dance to
"The Glow Worm." Closing this number,
lights are lowered, ballet (also in Colonial
costumes) ascends side stairways, hedge parts
in center and each half rolls to right and
left respectively, disclosing singers again,
standing before fountain made of tinsel.
Sing concluding strain of "You and I."
(b) Gene Austin, at the piano. Popular
numbers, (c) Betty Hale and Banjophiends.
Curtains part on darkened stage with side
spots revealing three clown faces seen at
graded heights. When lights go up you see
three banjoists seated upon stools of dif-
ferent heights, garbed in black and stools
in black, disclosing the reason for just the
face being visible in the opening scene.
Betty Hale dances to banjo accompaniment.
(d) Robert Stickney, the man on stilts,
as "The Traffic Cop." Dances on stilts.
Dressed as policeman.
(e) "Valentines." Scene: Huge envelope
addressed to "My Valentine," with a heart
for a stamp and arrows for the post office
cancellation. John Quinlan sings "I'll Be
Your Valentine," with Pauline Miller sliding
back the "heart stamp" and putting her head
through the opening, singing the refrain.
Liveried attendants open the "envelope" by
swinging open each half, revealing a valen-
tine : envelope interior takes the form of
a fancy satin box with gold and red color
scheme, stairways to either side with girls
in red costumes standing one on each step.
Ribbon ties are hoisted from the top of the
envelope for "hanging" purposes. Helen
Santry and James Norton come through the
"heart" center of the valentine, garbed as
"East Siders" ; dance number. Mile. Klem-
ova and Strand Ballet complete the bill.
Time, 25 minutes.
Unit No. 4. — Feature : "Partners Again."
Time, 61 minutes.
Unit No. 5.— "The Glorius Good-Bye"—
Prizma Fantasy. Time. 5 minutes.
To Operate in Church
Kansas City — While waiting for his
new theater to be completed follow-
ing the destruction of the Royal, in
Bonner Springs, Charles German will
have the use of a local church.
Bars School Children
Highland Park, Mich.-— An ordi-
nance passed by the city council
makes it illegal for children to at-
tend shows during school hours un-
less accompanied by their parents.
Liberty in Murphysboro Burns
Murphysboro, III— The Liberty
was damaged by fire recently.
Announces Five New Releases
St. John, N. B.— R. J. Romney,
general manager of Vital Exchanges
of Canada Ltd., has announced the
release in Canada of five James Oliver
Curwood features as wefl as "The
1001 Nights." Vital now has four of-
fices in Canada, St. John, Montreal,
Toronto and Winnipeg.
"Lubitsch Weeks" at Cameo
The Cameo, in conjunction with the
International Film Arts Guild will
give two weeks of repertoire starting
March 7, to be known "As Ernst
Lubitsch Weeks." During the first
week, "Passion," "The Marriage
Circle," "Forbidden Paradise" and
"Kiss Me Again" will be shown.
"Three Women," "Rosita," "Mont-
martre," "The Marriage Circle"and
"Forbidden Paradise" will be pre-
sented the second week. Prepara-
tions for a "Von Stroheim Week"
are under way.
The Week's Headlines
Monday
Richard Barthelmess to star in eight First
National pictures after completion of In-
spiration contract.
British National Pictures purchase "Madame
Pompadour" for Dorothy Gish.
Church organizations frame "blue" law for
District of Columbia, to act as national
model.
M. P. T. O. A. starts work on convention
which opens in Los Angeles June 1.
Tuesday
146 supply houses throughout United States
in merger.
Action filed against Davis Dist. Division,
and equity receiver appointed.
Fox plans Northwest houses.
Publix to spend $2,000,000 in Florida houses.
Wednesday
West Coast negotiations now under way
may result in the retirement of Sol Lesser.
First National to spend $11,000,000 on pro-
duction budget. Fifty-five pictures to be
made next year.
Annual Fox sales convention to be held in
Los Angeles April 12.
Thursday
Serial field active with independents reviving
production.
Tangle over Pauline Frederick's contract.
Britain home production still continues to
excite discussion but no definite action
develops.
Mississippi legislature passes rigid tax against
traveling shows.
Hays organization gathering data from news-
paper critics on standards of last year's
output.
Friday
West Coast negotiations toward change in
ownership far from set.
Creditors of Enterprise Dist. Corp., of At-
lanta meet.
Warners to produce 34 for next season.
$12,500,000 to be the cost. Eight spe-
cials mcluded.
Deals for westerns signed. Leo Maloney on
Pathe program. Three series from Lester
Scott for Associated Exhibitors.
Saturday
Ascher Bros, of Chicago reported forming
Mid-West booking combine.
New theater chains developing, one in Iowa
and one in Florida.
Winfield R. Sheehan of Fox leaves for Hol-
lywood to supervise next year's production
schedule.
Independent M. P. Ass'n surveys state right
field and reports 254 exchanges and buyers
operating at beginning of 1926.
Fire Damage $10,000
Salamanca, N. Y. — Fire that gut-
ted the Strand building did a dam-
age in excess of $10,000, according to
the manager.
Quits "U" Exchange, Now Manager
Winnipeg — Fred W. Crosbie, for-
merly exploitation manager for Uni-
versal in Western Canada, has been
appointed manager of the Starland,
by Charles A. Meade, supervisor of
theaters for Universal, the latter con-
trolling the Starland and two others.
College Man Joins M.-G.-M.
Los Angeles — Charies L. Fernberg,
formerly of the University of Wis-
consin, has joined the Metro-Gold-
wyn-Mayer scenario staff.
New Quarters for T. & D. Circuit
San Francisco — The T. & D. Jr.
Enterprises will move to the War-
field Theater Bldg.
Incorporations
Albany, N. Y. — Orpheum Booking Corp.,
New York ; to operate a booking agency.
Incorporators, J. Mertens, Jr., L. Mabis,
anl M. Brenneman, Attorneys, Holmes,
Lynn, Paul & Havens, 15 William St., New
York.
Albany, N. Y. — British National Pictures,
New York. Capital $20,000. Incorporators,
K. Maguire, S. Frank and G. Murphy. At-
torney, H. T. Banzeh, 130 W. 42nd St.,
New York.
Albany, N. Y. — Herab Amusement Corp.,
New York. Capital $1,000. To operate
theaters. Incorporators, H. Savage, A. Shim-
berg and M. Wilson. Attorney, L. B.
Shimberg, 277 Broadway, New York.
Springfield, III. — Vogue Amusement Co.,
4059 West North St.. Chicago ; to operate
theaters. Capital $100,000. Incorporators,
V. Lynch, W. Mueller and D. Jerka. At-
torneys, Ryan, Condon & Living:ston, 983
Illinois Merchants Bank Bldg., Chicago.
Springfield, 111. — Speci'alty Curtaih (3o.,
2960 Lincoln Ave., Chicago. Capital $20,-
000. Incorporators, J. Bambrach, L. Nudd-
man and G. Brownstein. Attorneys, Kanlcr,
Horwitz, Halligan & Daniels, HI West
Washington St., New York.
Springfield, 111. — Illustrated News Co.,
307 North Michigan Ave., Chicago; to pub-
lish a weekly fan publication. Incorporators,
L. Kramer, J. Hess and I. Rooks. Attor-
neys, Hall, Spitz & Rooks, 307 North Michi-
gan Ave., Chicago.
.1
1
HOLLYWOOD
HAPPENINGS
M^^ :m»re(ocmized
^ ^ ^^ Authority
Harvey E. Qausmi
Telephone Granite 3980
Sunday, February 21, 1926
6411 HoUji
M.-G.-M. Starts Three
Three pictures were put into pro-
duction last week at M.-G.-M. John
Frances Dillon began work on
"Love's Blindness." "Money Talks"
was put into production by Archie
Mayo; and Harry Millarde began
"Lovey Mary."
Stewart in Cummings Picture
Anita Stewart has been cast for the
leading feminine role in "Rustling for
Cupid (Fox). George O'Brien is the
male lead, the others including Rus-
sell Simpson, Edith Yorke, Herbert
Prior. Sid Jordan and Frank Mc-
Glynn, Jr. Irving Cummings is di-
recting.
Nev? Tulare House
Plans are being prepared by J. R.
Miller and T. L. PHueger, San Fran-
cisco architects, for a theater at Tu-
lare and L. Sts., Tulare, for the Tu-
lare Theater Co. It will contain 1.440
seats.
Verschleiser on "Good Luck"
Ben Verschleiser has signed Ed-
ward Roskan as film editor, Fred Ty-
ler as a.ssistant director to Alan Hale
and Horace Jackson as art director
for "Good Luck." Barbara Bedford,
Ward Crane and Charles McHugh
have been cast for parts.
Brown Completes Howe's Pictures
Director Harry J. Brown has com-
pleted shooting "The Self Starter,"
for Rayart release. This is the latest
of the Reed Howes vehicles. Mildred
Harris and Sheldon Lewis are promi-
nent in the cast.
"Silence" Cast Complete
The ci.st for "Silence" is now com-
plete. It includes Jack Mulhall, Vera
Reynolds, Raymond Hatton, H. B.
Warner and Rockcliffe Fellowes. A
De Mille production, Rupert Julian
directing.
Betty Compson Signs
Betty Compson has been signed
by FranK Lloyd, who will direct "The
Wise Guy" for First National. James
Kirkwood, Mary Astor, Mary Carr
and George Cooper are others in the
cast.
Lola Todd in "Star Maker"
Lola Todd will have an important
role in "The Star Maker," which will
go into production under direction
of Lois Weber. Francis X. Bush-
man will play opposite Mary Phil-
bin.
House Peters' Next
House Peters will star in "Pris-
oners of the Storm" under the direc-
tion ofy Lynn Reynolds, for Univer-
sal. Eileen Percy and Allan For-
rest will have supporting roles.
Ready for "Love's Blindness"
Antonio Moreno will play opposite
Pauline Starke in "Love's Blindness."
John Frances Dillon will direct.
Columbia Personnel Announced
Harry Cohn, of Columbia Pictures,
announces the personnel of his or-
ganization for the coming year. Har-
ry L. Kerr, general production man-
ager. Amos Myers, art director.
Burt Wayne, charge of the electrical
department. E. A. Patterson, pub-
licity. The staff of writers includes
George Scarborough, Douglas Bron-
son, Thomas Hopkins and Paul Gan-
gelin.
Second Kyne Story Started
"The Shamrock Handicap" is the
second Kyne story to go into work
at Fox. It is an adaptation of "Corn-
cob Kelly's Benefit," and is directed
by John! Ford, Casit includes ' J.
Farrell Macdonald, Janet Gaynor,
Leslie Fenton, Willard Louis, Claire
MacDowell, Andy Clark, Georgie
Harris and Ely Reynolds.
Jones Starts Another
Buck Jones, having completed all
his pictures for the present season,
has started on next year's product,
with "Thirty Below Zero." Eva No-
vak will play opposite, others in the
cast are E. J. Radcliffe, Frank But-
ler, Paul Panzer, Harry Woods, Fred
Walton and Henry Murdock.
Borzage Begins "Elarly to Wed"
Frank Borzage has started "Early
to Wed" with Matt Moore and Kath-
ryn Perry. Others in the cast are
Albert Gran, Julia Swayne Gorden,
Rodney Hildebrand, Ross McCut-
cheon, .Arthur Housman, Belva Mc-
Kay and Harry Bailey.
Lubitsch to Start
Ernst Lubitsch is preparing to
start work on his first picture with
a real American locale. Irene Rich
has been selected to again play the
lead in "The Door Mat."
Trevor Arrives
Norman Trevor has arrived from
New York for a role in "Beau Geste."
Herbert Brenon, the director, left for
Yuma, Ariz., where exteriors will be
shot.
Heath Back at F. B. O.
Percy Heath has returned to F. B.
O. as scenario editor following the
elevation of J. G. Hawks to the posi-
tion of editorial supervisor of pro-
duction.
Sparks in "Love's Blindness"
Ned Sparks has been cast in
"Love's Blindness," production of
Elinor Glynn's novel for M.-G.-M.
Charles Lane in "Padlocked"
Charles Lane has been added to
the cast of "Padlocked," Allan
Dwan Prod, for Famous.
Mae Busch Back
Mae Busch, recently loaned to Un-
versal to play in "Perch of the Devil,"
returned last week to the studio.
New Directors at Universal
Two scenario writers are making
their bow as directors at Universal
City. They are Melville Brown and
James O. Spearing.
Willy Wyler, who has just been
promoted to a full director, will di-
rect Art Acord in "Lazy Lightning,"
as his first.
Banner Prod, in Work
Banner Prod, has in work "Whis-
pering Canyon," based on John Mer-
sereau's novel. Tom Forman is di-
recting. The cast includes Jane
Novak, Joseph Swickard, Eugene
Pallette, James Mason and Edward
Brady.
Moomaw to Spend $1,500,000
Coincident with the departure for
New Y,.i. of Fletcher Linn, treasurer
of the company, Lewis H. Moomaw,
announces production to start imme-
diately at one of Hollywood's stu-
dios. An outlay of over $1,500,000 is
planned, says Moomaw.
Jetta Goudal's First
Garrett Fort is collaborating with
Jeanie MacPherson on an original to
be used as the initial starring vehicle
for Jetta Goudal under the supervi-
sion of Cecil B. De Mille.
Alberta Vaughan in Features
Alberta Vaughan has begun work
under her new F. B. O. contract
which will elevate her to feature pic-
tures as soon as the series of "Fight-
ing Hearts" is completed.
Andrews Joins Universal
Del Andrews has been added to
the Universal directorial staff to di-
rect Fred Hume, now being featured
in five reelers. "The Yellow Back"
is the first.
Finish Another Comedy
Kathryn Perry and Hallam Cooley,
"Helen and Warren" in the Fox se-
ries, have finished their latest, "Too
Many Relations."
Gordon in "U" Picture
James Gordon has been signed for
a role in "The Runaway Express,"
which Edward Sedgwick is directing
for Universal.
Filmcraft Studios Formed
Robert Power will play the lead-
ing role opposite Gladys Roye, in the
first production of Filmcraft Studios,
a newly formed company.
Brown Starts First
Melville Brown has filled the cast
of "The Big Night," his first direc-
torial vehicle for Universal, in which
Laura La Plante is to star.
Five Units at Sennett
Five two-reel comedy units arc
working at the Sennett studio headed
by Ralph Graves, Ben Turpin, Alice
Day, Raymond McKee and Rnlli
Hiatt and Billy Bevan.
Final Negri Title S|
"The Crown of Lies"
title of Pola Negri's lates-
picture directed by Dini
wetzki.
Additions to "To I
Marceline Ray, Malcolnf
and Roy D'Arcy have
to the cast in "Toto," atij
M. studio.
Finish "The Frontiei^
The Harry Carey coiS
completed "The Frontiei|
Chas. R. Rogers Prod.,
Scott R. Dunlap.
"Tucker in "That's Mj
Richard Tucker has beeJ
the cast of "That's My Bl
ring Douglas MacLean.|
Beaudine is directing.
Hoffman Signs Film :
Leonard Wheeler has bj
as film editor of all Rer<'
man Prod., including tho; ioi
mas and P. D. C. release. f"
Elinor Fair, La Rocqui
Elinor Fair has the fentnel
opposite Rod La Rocque
elors' Brides," which Wm.l
ard is directing at De Mill!
Varconi in Warner Pl
Victor Varconi is playini
ken Shackles," for Warjf
Irene Rich heads the cast
"U" Loans Hanso^
Einar Hanson, has been
Universal to E. M. AsherJ
inne Griffith's next.
M.-G.-M. Signs William
William Daniels, cameral
been signed under a long l|
tract by M.-G.-M.
"Rex's" Latest _
"The Devil Horse," "Re:W
est, is being edited by Cai|
Start Rayart Picturi|
Work has started on the
of a series of melodramas
are release, produced by El
Hotel Christie
in
Hollywood
One of California's finest I '
located in the liearl of Iheji
ness district of Holly!
famous lobby, personal se|l
sensible prices.
R. J. Mallre
Owner-IVI.i
bruary 21, 1926
'" ' 'pictures. The current re-
,:iecl "Perils of the Coast
N. Natteford is the au-
^^h cast includes Cullen Lan-
"-^oy Dwan and Jimmy Au-
1 He,
==:'ilmadge on Next
T,,,-(ralmadge has started work
'*'"ersal on his fifth F. B. O.
ara Horton, Jack Richard-
West, Eddie Gordon and
rrington are in the cast,
amt Fool" was written by
"~~HA'ard Clark. Mason Noel
"i':ii:.
10." Ipt
;ch
ro!f
,ipton a Director
on former "gag" man.
lis first film, "Baby Mme,"
s Ray and Eleanor Board-
.-G.-M.
5 Vino on Script
;. Le Vino is writing the
f his original story, "Ma-
from Armentieres," for
homas Prod.
)
^'Olord with M.-G.-M.
h Oxford, scenarist, and
n editor in the story de-
i Universal, has been added
ing staff at M.-G.-M.
la Gregory Loaned
\gory has been loaned to
by Universal to play in
f Harvard," which Jack
irji directing.
San Fernando House
Rennie at San Fernando,
structed on Macaley Ave.,
100,000, will be ready by
f«|ow Fingers" Finished
Fingers" has been com-
Fox. Emmett Flynn direc-
*T >aglen Returns West
McLa"-'en has been signed
.i-Jacter part in "Beau Geste."
tued this week from the East.
f M. Buys "Tree Souls"
ouls," a novel by Adela
Johns has been purchased
■Q-M. ^^'^
rn
a
•tt
tyS
in
amers'Loan Players
"^ros. has loaned Willard
1 Heine Conklin to Fox.
THE
;gBg^
DAILY
11
Boyd in Chaplin Film
ioyd is playing in Charley
new comedy, "The Circus.
gell Directing Acord
'ell is directing Art Acord
Ranch."
"l.-M. Sign Andre-Ani
vni, costumer, has been
a ew contract by M.-G.-M.
Ifoung on Scenario
lid nar Young is preparing the
( "The Four Stragglers," by
Packard for Tod Browning.
In Eastern Studios
Gloria Starts Soon
Gloria Swanson will start "Fine
Manners" next week at Paramount.
Frank Tuttle will direct.
Griffith Still Preparing
D. W. Griffi'th is still on the pre-
liminaries of "Sorrows of Satan." He
is now rehearsing at Paramount.
Finish "The Nest"
Will Nigh has finished "The Nest,"
starring Pauline Frederick at Whit-
man Bennett studio. It is now in the
cutting room.
e for Griffith Picture
)fif the Earth" is the final
Raymond Griffith's new pic-
Lamb to Produce Feature
Arthur J. Lamb will produce a
feature based on "The Bill of Sale,"
featuring Violet Mersereau. Produc-
tion will start around April 1. About
half of the picture will be done in
Kelley Color.
"Puppets" Starts Tuesday
Al Rockett's first, "Puppets," starts
Tuesday under George Archainbaud's
direction. At present the cast in-
cludes Milton Sills, Gertrude Olm-
stead, Francis McDonald, who just
got in from the Coast, and Matilde
Comont. At First National.
Vera Arte Starts
Vera Arte Pictures, Inc., will start
Mondav on "Every Man's Chance,"
which David Calcagni will co-direct
with Adeline Leitzbach, the author,
at Paragon, Fort Lee. The cast will
include John Gildo Anna Dale, Vin-
cent Delivio and K. P. West. The
leads have not yet been chosen. M.
De Francisco will be at the camera,
with M. H. Karper in charge of ex-
ploitation.
"Savage" Unit on Location
"The Savage" cast has arrived in
Florida and is at work on exteriors.
Working at Pathe Studio
Bryon Foy is directing a Cantor
and Brandell comedy at Pathe studio
on 134th St.
' "Charley's Niece" Under Way
Harley Knoles is directing "Char-
ley's Niece," the first Al Lichtman
Prod., at Tec Art. The cast indues
Madge Kennedy, Little Billy, Creigh-
ton Hale, Flora Finch, Ethel Shan-
non and David Butler. It will be
released through Universal.
"Cherry Tree" Next
"The Cherry Tree" will be the sec-
ond Al Lichtman picture to go into
production. George Jessel will be
starred.
"Wildernes Woman" Back
"The Wilderness Woman" cast is
back from Saranac Lake, and is now
working at Cosmopolitan. Harriet
Sterling and Henry Vibart have been
added to the cast. For Robert Kane.
"Take a Chance" with Dix
Richard Dix will shortly start
"Take a Chance" at Paramount with
Gregory La Cava directing. It is
an original by Howard E. Rogers
and adapted by Ray Harris. Alyce
Mills will appear opposite.
Elmer Clifton Working
"The Virgin Wife" is being di-
rected by Elmer Clifton at Tec Art
Jackson studio for True Story Films.
The cast includes Pauline Garon,
Fritzi Brunette, Niles Welch. Char-
les Beyer, Orville Caldwell, Joseph
Allen, Ricca Allen, Marie Shaffer and
Willima Wolcott. Lewis Allen Brown
wrote the scenario; Alexander G.
Penron is cameraman. Work will
be finished in another week.
Bebe Daniels to Florida
The unit making "The Palm Beach
Girl," Bebe Daniels' next for Para-
mount, left last night for Florida.
Erie Kenton is directing. 'In the cast
are Larry Gray, Joseph Drake, Ar-
mand Cortez, Roy Byron and Maude
Turner Gordon. Lee Barnes is cam-
eraman.
Wingart Goes South
E. W. Wingart is in Tamoa to
look for locations for W. C. Fields'
next picture, "It's( the Old Army
Game." Others in the cast are Louise
Brooks, Mickey Bennett and Mary
Foy. Eddie Sutherland will direct.
It is scheduled to start within ten
days with Alvin Wyckoff as camera-
man.
Fazenda in "The Old Soak"
Hollywood — Louise Fazenda has
been added to the cast of "The Old
Soak." George Lewis, June Marlowe,
George Siegmann and William V.
Monp will be in the cast, in which
Jean Hersholt stars for "U."
Jerry Marks Joins Sierra
Sierra Pictures have added Jerry
Marks to their sales force. Marks'
first stop will be Atlanta and from
there he will make a trip through
the southern territory.
In the Courts
Schwartz Enterprises, Inc., have
filed a judgment in the Supreme
Court against the Cosmopolitan Prod.
Ltd., for breach of a contract made
Jan. 13, 1925, by which the plaintiff
agreed to deliver to the defendant 26
Cross Word Puzzle Films for $3,000
which the defendant had the right to
distribute in the British Isles. The
plaintiff got a default judgment for
$1,509 on the ground that the defend-
ant failed to pay acceptances amount-
ing to this sum.
Newspaper Opinions
"The Auction Block"
M.-G.-M.
Capitol
AMERICAN—* ♦ • Eleanor Boardman
has a sweet graciousness and lack of camera
consciousness that makes her fit naturally
into the part of a small town girl. Her
acting is simple but effective, as the character
is not complicated. « * *
DAILY MIRROR—* • * However, it is
airy film fare, with light, digestible roman-
tic flavoring. It brings Charles Ray to the
screen in a role hitherto foreign to him.
Mr. Ray dresses with the consummate care
of the well-dressed man. * * •
DAILY NEWS—* * * Mr. Ray is a big
boy now and his simpering manners are less
entrancing than he or his director or both
obviously think them to be. He simpers with
his hands, with his feet. He simpers from
head to heel. * » *
EVENING JOURNAL—* • • Every-
thing's nicely cleared up, however, and El-
eanor and Sally look very pretty. But
while Charlie is no longer the barefoot lad,
someone should tell him he's a big boy
now and shouldn't act so bashful. • * ♦
EVENING WORLD—* * * Charles Ray
does not recover from his gawky manner-
isms to a degree that makes him eflfective as
a gay Pittsburgh spender. Sally O'Neill
steals the piece, although it is only petty
larceny. Hobart Henley directed and Fred-
eric and Fanny Hatton made the adaptation.
I have an idea that it will do better at the
box office than it deserves. • * *
GRAPHIC— • • • "The Auction Block"
in book form, is really a vivid and intrigu-
ing story of theatrical life and the society
that plays around it. This, the second movie
version of the popular story, is absolutely
unrecognizable to any one who has read the
book. It is silly, sappy and saccharine to
the nth degree, • • •
HERALD-TRIBUNE— • • • Grant the
photoplay, if you can, its unappetizing char-
acters, its wise-cracking titles and its inability
to make up its mind whether to go in for
light comedy or farce, and "The Auction
Block" can be accepted as a rather enter-
taining comedy. * * •
MORNING TELEGRAPH— • • • Is so
filled with deft and clever touches of whole-
some comedy that it keeps you interested
and amused all the way. You don't laugh
uproariously more than a dozen times, but
you're chuckling all the time between them.
» • •
POST — * * • Charles Ray has stopped be-
ing a shy country boy and the change is
welcome though not exactly complete. He
still retains some of his twisting motions,
needing only a straw in his mouth to bring
back glimpses of the old barnyard. • * •
SUN — •* * * As far as I am concerned, it
belongs with "Mike," with "Dance Madness,"
with "A Slave of Fashion" — those money
making indiscretions of Metro-Goldwyn-
Mayer. * • * The audience laughed at the
film and it will probably make much money.
• » *
TELEGRAM — • • • Is more or less all
"city guy" so far as the leading role is
concerned, but notwithstanding, Charles
Ray's predilection for peeping out wistfully
from behind tree trunks seems as deep rooted
as ever. The characterization has a hazy,
uncertain quality about it that fails to carry
conviction. • • •
TIMES—* • • Although it may reap an
occasional ripple of laughter, "The Auction
Block" • • • is not an effort betokening
much verility. It just about stands on its
entertainment legs, and that's all. • • *
WORLD — • • • To be sure, "The Auction
Block," as drama, is thin and a little syrupy.
It is the performance of the star which at-
tracts. • * * It is a pleasure to see Charles
Ray in a believable bit of acting. It is
great actually to see a man come back. • • •
"Dancing Mothers"
Paramount
Rivoli
AMERICAN—* • * Develops into a prob
lem story, which ends with the problem still
unsolved. Famous Players-Lasky for once
has forgotten the tradition of the happy end-
ing. The final scene is hopeful, but hardly
cheerful. * * •
DAILY MIRROR—* * * A pathetic
flicker. It can't make up its mind what to
do and flounders in a' hackneyed plot swamp.
Director Brenon has personalized his char-
acters with unspeakable crudeness and even
coarseness. There is much night life and
necking and cocktails and cigarette smoking.
THE
12
-^^
DAILV
Sunday, Febru
DAILY NEWS—" • • A picture we re-
commend for your diversion is "Dancing
Mothers," a' film version of the successful
play. Here a woman tires of being left
alone every night by her cabaret-haunting
husband and daughter and sets out to amuse
herself and, at the same time, to sa've her
daughter's reputation. • • •
EVENING JOURNAL—* * * The picture
drags, has too many titles and not enough
humor. Conway (Tearle) is well cast. » • *
EVENING WORLD—* * * Conway
Tearle's vogue as » heartbreaker of the films
has been somewhat of a mystery to me, a'nd
"Dancing Mothers" does not explain it. Clara
Bow takes the honors with the rest of the
cast performing creditably. * * *
HERALD-TRIBUNE—* • * Considering
the vast age and constant usage of its theme
as the subject of motion pictures, Herbert
Brenon has done rather well with his pro-
duction of "Dancing Mothers." * * *
MORNING TELEGRAPH—* * * be-
comes keenly interesting at the first meet-
■ ing of Conway Tearle and Alice Joyce and
from that point it holds attention with in-
creasing strength until one of the most satis-
factory, because the most sane, endings is
achieved. * * •
POST—* * * The direction of Herbert
Brenon is not distinguished — in fact the
treatment is heavy-handed more than once.
The so-called "daring" ending is retained in
the screen version. * ♦ *
TELEGRAM—* * * The photography,
particularly in the initial cabaret scenes, is
exceptionally good. But its lack of proper
motivation has weakened what might other-
wise have materialized into an interesting
photoplay. * * *
WORLD—* * * Mr. Brenon contemplates
the conventional subject and proceeds to
treat it with all the conventionalism at his
command. "Dancing Mothers" plays upon
that old subject of the younger generation
in conflict with its mother. At the Rivoli
it is done up brown. * * *
TIMES—* * * Actually "Dancing Moth-
ers," while not essentially new, is a good
story, but in this screen edition it is told
in a humdrum fashion, with the consequence
that one is not perturbed about what hap-
pens. Mr. Tearle resorts to lifting his right
eyebrow; Miss Joyce looks attractive but
placid. * • •
"Mare Nostrum"
Metro-Goldwyn
Criterion
AMERICAN—* * * Ingram has dared an
unusual ending, one that it would take a
director of his understanding and sincerity
to film. He has avoided fantasy. But into
the drama he has brought poetry and legend.
The underwater scenes are nearly as thrill-
ing in their loveliness as the spectacle of
the great ships destroyed at sea. * * •
DAILY MIRROR—* * * It fails to stir
sympathy for its characters. It stultifies with
its vicious honesty, yet leaves you cold. It
spills gallons of blood in wholesale killings.
It unfolds against the heavy background of
century-old European civilization. Heavy,
very heavy, and sluggish with human frail-
ties. • * *
DAILY NEWS—* * * Rex Ingram has
made a daring picture with a wealth of
scenid background. He traveled to many
countries to furnish authenticity to the lo-
cales prescribed by the author of the story,
Senor Blasco Ibanez. • * ♦
EVENING JOURNAL—* • • With Alice
Terry as the blonde heroine and Antonio
Moreno as Ulysses, a Spanish sailor.
His adventures from Barcelona' to Mar-
seilles, makes this a cinematic Odyssey with
a modern Ulysses placed beteween the sea,
and the Charybdis of the German spy sys-
tem. * * *
EVENING WORLD— ^Whatever else it
may be, "Mare Nostrum," as filmed by Rex
Ingram, is one of the rare things in film-
dom, a tragedy carried to its logical con-
clusion and with no attempt to add a "happy
ending." ♦ * * The whole production was
sinecerely and ably directed. The surge of
the sea runs through it all, and the tragic
mood grows steadily to an efiective climax.
It is an effort not to be lightly dismissed.
• * *
GRAPHIC—* • * Each individual scene is
beautiful as to composition and lighting,
and indicates that Rex did a lot of studying
of locations before he brought his cameras
into play, and the result is a marvelous
travelogue of southern Europe.
Beyond this and the very fine acting of
Michael Brantford, a youthful "discovery"
of Mr. Ingram's, the picture has little to
recommend it. * * *
HERALD-TRIBUNE—* * * Been pro-
duced upon the actual scenes of its story,
amid the beauty of the ancient Latin civiliza-
tion about the Mediterranean. But this does
not account in full measure for the pictorial
loveliness of the photoplay. Each scene has
been photographed with a keen eye for beauty
of composition and design, so that the drama
achieves at times the eflfect of painting rather
than photography. * • •
POST — * * * Mr. Ingram's first care,
apparently, was for beauty of scene, and his
efforts are abundantly rewarded. "Mare Nos-
trum" is photographically beautiful, scenic-
ally authentic — it was made abroad — and ob-
viously a sincere effort to do something dif-
ferent in the cinema. * * * Is well worth
seeing, but its first half is unbelievably slow
in development and the picture as a whole,
considering Mr. Ingram's past performances,
is a disappointment. • * •
SUN — * * * Mr. Ingram has not achieved
any great triumph in dramatic of melodra-
matic suspense with "Mare Nostrum."
Rather does its symbolic tale of "dat ole
devil" sea unwind in a sort of mild E. Phil-
lips Oppenheim haze. Its pace and drama
are considerably lessened by what seemed
to the writer to be the most inadequate jig
sawing continuity. • * *
TELEGRAM — * * * Artistically the pic-
ture is a distinct achievement, but much
of the dramatic value of Ibanez's novel has
been lost in the screen translation. Many
good pictures are slow, but it does not neces-
sarily follow as the fire the smoke that all
slow pictures are good. Situations that
might have lent themselves to tensely com-
pelling effect have been dragged out and
dramatically dulled in the interest of artistic
insistence. • • •
TIMES—* * • Aside from the effective
photography in Spain, Italy and France and
the dramatic sequences concerned with the
submarine's deadly work and the shooting of
a woman spy, this production does not do
justice to the talent of the man who made
"The Four Horsemen of the Apocalypse"
and Scaramouche." • ♦ •
WORLD — * * * It rates pretty good
largely for the reason that even though lack-
ing in dramatic form this semi-fantastic story
of the Mediterranean lends itself to indi-
vidual pictvu-es of great charm. These pic-
tures, these exquisitely photographed scenes
of the beauties of the sea, at its most pic-
turesque and at its most furious, have been
moulded into enchanting, at times thrilling,
episodes of humaTi existence over and be-
neath its booming billows. • • *
"Partners Again"
United Artists
Strand
AMERICAN—* * * There's not a title
that doesn't get a laugh. "Partners Again —
with Potash and Perlmutter," is a merry
tale and something more. It is an unusual
characterization. The picture has been well
cast and directed as Mr. King's other pic-
tures. • * •
DAILY MIRROR—* • " It gets off un-
der full steam to a hilarious start. Then
Director King trips in a maze of detail
that allows the action and the fun. If
much of this were cut, the comedy would
almost measure up to previous Potash and
Perlmutter hits. • * •
DAILY NEWS—* * * It is a hilarious
lot of foolishness, with George Sidney and
Alexander Carr fitting perfectly into the roles
of Potash and Perlmutter. • • •
EVENING JOURNAL—* * * The story
is a riot, and Montague Glass's sub-titles are
worth the price of admission in themselves.
The fifty-fifty partners, played by George
Sidney and Alexander Carr, try to sell the
Schenckman Six — "everything makes a noise
but the horn." • • •
EVENING WORLD—* * * Henry King's
comedy situations were ingeniously developed,
but he trifled too long with Abe rolling
around on the upper wing of an airplane.
Those who had enjoyed previous editions of
the Potash and Perlmutter adventures will
not be disappointed in the current offering.
* • •
GRAPHIC— • • * Henry King directed
the production, and did a very good job of
it indeed. While this picture isn't as funny
as its predecessor, "Potash and Perlmutter
in Hollywood,'" it is too good to miss.
HERALD-TRIBUNE—* • • The direc-
tion is by Henry King, who turned from
the tearful orgy of "Stella Dallas" to try
his hand at slapstick. The trouble with his
photoplay seems to be that he has relied too
heavily for humor on his subtitles. Most
of them are effective in their way — as wit-
ness the laughter of yesterday's Strand amdl-
ence — but a screen comedy leaning too much
on captions for its humor is bound to be
short of satisfying. ♦ • •
MORNING TELEGRAPH—* * * Is
good-natured fun, rambling along from one
unimportantly humorous situation to another
without much thought of the laws of logic,
encroaching on the preserves of the comic
strips for a few hundred feet and then meand-
ering into the realm of sentiment for a ro-
mantic high-light. * • •
POST—* * * Strictly speaking, the piece
is a long series of sub-titles illustrated by
moving pictures. The director, Henry King,
appears to have relied to a great degree os
these titles for his himior. • • •
SUN—* * * Amusing for half of its
slapstick length, silly for the other and
lesser half. * * • Mr. (Henry) King gambles
for your laughs and guffaws. Several times
he wins them. * * •
TELEGRAM^* * * Potash and Perl-
mutter are good food for children, grownups
who take their comedy straight, and simple
suburban folks who do not wish to exercise
their gray matter before the screen. It is a
film for the eyes alone.
TIMES — * * * This production is not as
witty as its predecessors, but, as Samuel
Goldwyn believes in hearing when it comes
to comedy, one might say that there were
frequent bits of horseplay that did arouse
unexpected mirth yesterday afternoon. • • •
WORLD—* * * It its first two reels,
"Partners Again" is as uproarious as any
comedy burlesque film which I have seen
in a year. Heterogeneous it is, and a most
amazing study in good and bad. Like the
hundred-yard dash man who tries for t
mile, "Partners Again," brilliant at the gun,
wilts down by the roadside of utter ex-
haustion. * * ♦
"Three Faces East"
Prod. Dist. Corp.
Rialto
AMERICAN—* * * Jetta Goudal has a
diflficult part to struggle with. She is the
graceful and crafty spy pledged to the
service of the Kaiser and King George.
Even in so distinctly unsympathetic a role,
she keeps the audience with her. » • •
DAILY MIRROR—* * * Jetta Goudal
has the dual feminine role. She struts and
slinks in amazing gowns. She widens and
narrows her optics. She crinkles up her face
in what may be meant a good fellowship
smile, though it conveys a totally different
expression. * • •
DAILY NEWS—* * • The picture is a
faithful adaptation of the play by Anthon)
Paul Kelly. It is ably directed by Rupert
Julian, who himself appears briefly on the
screen in the role of the kaiser. * • •
EVENING JOURNAL—; * * In "Three
Faces East," Jetta Goudal is the heroine, a
lady spy working two countries at the same
time in a manner so complicated that I won't
explain and spoil perfectly good entertain-
ment. * * *
EVENING WORLD— * • • Most enter-
taining if you happen to be one who enjoys
mystery melodrama with the mystery well
sustained. ♦ • •
HERALD-TRIBUNE—* * * Towards tht
end of this cinema melodrama there is an
increase in speed, so that a number of reason-
ably exciting moments are provided, but
on the whole the film is but moderately in-
teresting— particularly to those who have seen
the play and so hold the key to the plot's
solution. • • •
MIORNING TELEGRAPH— • * " Is gor-
geously entertaining. It is a smashing melo-
drama of the secret service during the war,
with more heart interest, suspense and thrills
than are usually found in ten pictures of the
same sort. Intelligent enou
critical. * * *
POST—* * * In spite o
sistencies, which cannot be j
tail just now without giving
ling finale, "Three Faces Ea
and very much like sittin
dead of night to a smash-ba
with a shutter flapping i
TELEGRAM—* * * It ,
the producers, in the deten
the picture steeped in m;
bitter end, have just overs
of public credibility. Ever;
situation they have charge
wealth of subtle or symbolic
the general effect is to mu'
to mystify the audience. * •
WORLD—* * * As mj
"Three Faces East" is not i
Two Fires in Cle,
Cleveland — Two fires i
son, one of the chain I
the Scovill, Essick & i
caused $1,750 damage. ]
curred in the projectior
of a print of "The Mi'
was destroyed,
A fire on the fourth
Standard Theater Bldg
Standard theater to b
smoke and water, cai
thousand dollars dam
Wollcott is the owner.
Sentenced to Federal
Chicago — Frederick l ]
and his son, Frederick <
been sentenced to severt
in the Federal penitentii
part in the fraudulent <
the Consolidated Realty >
Corp. Five others foun
be sentenced March 8. i'j
6,000 investors lost close
in the venture.
Viola Dana, in "Crashir
Hollywood — Viola Da 1
selected by Universal to
Kenneth Harlan in "Cr
bers" with Henry B. V I
supporting role. James
directing.
*TUBL1C SER I
Adventure speake
Far places, or filn
Bureau of Commercial Ei
n08-16thSt. N.W. Walk
Schools, Churches and Clt
using Motion Pictures Should Subscribe (o
THE EDUCATIONAL SCRE
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wahash Ave., Chicago,
t
=\~
U:
lu-
You can check up
There is no question about the popular
demand for photographic quality on the screen.
Your patrons expect it.
Eastman Positive is the film that carries
the quality of the negative through to the
screen.
And you can check up — the black-lettered
identification "Eastman" <^Kodak*' is in the
transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
m,ii>»»i. mni'nn'
^jc world's (jimtcst^hion^how
''Ain't that the truth!
A big picture always
has lots of imitators,
BUT --..-/''
From the famous musical comedy by James Montgomery, author; Harry Tierney and Joseph
McCarthy, composers. With LLOYD HUGHES, George K. Arthur and Charles Murray.
\
:4e brAdstreet
>/* FILMDOM
/
:9^^re(ocmize0
Authority
L. XXXV No. 44
Tuesday, February 23, 1926
Price 5 Cents
Wnes on Headlines
By "RED" KANN
ox finishes "Too Many Relations"
Film Row asks when the shake-
took place.
* * *
Take a Chance" stars Richard
and M.-G.-M. signs Mae Mur-
Ray Griffith stars in "Get Off
le Earth" and Publix acquires
aore and more and more the-
ters.
* * *
f. P. T. 0. A. collects $3,000 in
dbitor dues and Joe Seider suffers
lervous breakdown.
Valdeii (N. Y.) theater catches fire
1 patrons march out to tune of
here's A Hot Time in the Old
wn Tc'Tght."
kfr. Loew's fourth long-run, "La
■ heme," opens at the Embassy to-
rrow and suspicion grows Broad-
y should be changed to Metro-
y-
* * *
Vital writes $650,000 in busi-
■ aess in seven weeks, says yarn
and W. C. Fields stars in "So's
Your Old Man."
* * *
Mary and Doug sport in Califor-
X sunshine and Morning Telegraph
nounces their safe arrival in
yme.
* * *
Hal Roach, flopping from horse,
:nts his Collar bone and the Prince
turns to the saddle.
* • * *
Los Angeles bans "Desire Under
le Elms" and Eugene O'Neill ob-
;rves: "Isn't that where the mov-
ig picture people are?"
* ♦ *
De Mille finishes "The Volga
Boatmen" and one exhibitor
says nothing rough can play his
theaters.
* * *
Bill Fox donates $250,000 to char-
ty and his theater stock slides
ilently downward.
* * *
Richard Rowland signs Barthel-
ness and another Dick joins the
First National family.
Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation trom the Wuliam A. brady siage success.
Personally durected by Will Nigh. — Advt.
A dmissions
By DANNY
How's this box office title? Nell Gwyn —
Paramount — Advt.
What is the average admission price for motion picture en
tertainment throughout the country?
This is always an interesting question. But it is particularly
apropos when the type of "entertainment" now being offered by
some of the larger theaters is taken into consideration. And',
when it is realized that to meet this competition, exhibitors will
either put on bills of corresponding interest or take the chance of
missing out with the fans. If they put on these larger bills will
they be a,t>le to increase admission prices? If they do not increase
admissions, how can they afford to put on the new type of "enter-
tainment"?
So information regarding admission prices was sought. From
all parts of the country. Here are some of the replies (all from
authoritative sources) :
New Haven, Conn.: Adults, 30 cents; children, 15.
Cleveland : adults 25 cents.
Atlanta, Ga. : Average admission, 15 to 25 cents.
Portland, Ore. : First run, average, 50 cents ; subsequent runs,
25 cents. Nearby territory, about 30 cents.
Butte, Mont.: Average, 30 cents; children, 10 cents. Key
cities charge up to 40 cents for Saturday, Sunday and holidays.
Cincinnati: Average, 25 cents.
(.Centinutd on Page 2)
Record Year for "U"
1925 Earnings Sufficient to Meet
Dividends Eight Times — Profits
$1,925,506
Report of Universal Pictures Co.,
Inc., for the year ended Nov. 7, 1925,
shows the year to have been the best
in the company's history, net earn-
ings available for dividends amount-
ing to $1,925,506. This is equivalent
to more than eight times annual divi-
dend requirements on the first pre-
ferred outstanding, and after allowing
for annual dividends on the first and
second preferred stocks is equivalent
to $6.18 per share on the common
stock compared with $5.62 per share
in 1924
(Continued on Page 3)
Lesser to Sell
Final papers whereby the Hoyt
Syndicate will take over the Sol Les-
ser interest in the West Coast The-
aters, Inc. are expected to be signed
in a few days.
Upset Over Patents
Industry Seeks Exemption from Bill
Protecting Patented Designs to
Avoid Production Difficulties
Washington — A request that the
pending patent design registration
bill be amended so as not to bring
the industry within the scope of its
operations, has been presented to the
House Committee on Patents by Ar-
thur W. Weil on behalf of the M. P.
Prod, and Dist. of America, Inc. Weil
was accompanied by Louis E. Swartz,
of that association.
This bill is intended to provide a
simple and effective, as well as cheap
(Continued on Page 2)
Censoring at Source
Philadelphia — Harry L. Knapp,
chairman of the Pennsylvania Board,
has just returned from a visit to Los
Angeles where, in conference with
Joseph M. Schenck and others, he
suggested that all scripts and scenar-
ios be submitted prior to being
placed in a director's hands to an in-
(Contitiued on Page 3)
Loew to Build in Syracuse
Syracuse, N. Y. — The JeflFerson
Hotel Bldg. has been sold to Mar-
cus Loew for $1,600,000. The hotet
will be demolished and a ten-story
theater building erected on the site.
B. and K. in Mexico?
The Times reports the; visit of
Herbert L. Stern, president of B.
and K. to Mexico City for the pur-
pose of extending his company's in-
terests in that field.
THE
•^t!k
DAILY
Tuesday, February 23, 19
r
VsL XXXV No. 44;tTuesilay, Feb. 23, 1926 .(Price 5 Cents
Copyright 1926, Wid's Films and Film Follcs,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y., by
WID'S FILMS and FILM POLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Rklph Wilk, Traveling Representative. En-
tereid as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
^ould remit with order. Address all com-
<*unicatioiis to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
■»736-4737-4738-4739. Cable address : Filmday,
R«w York. Hollywood, California — Harvey
K Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
Ttr^ Film Renter, 58, Great Marlborough St.,
X,oadon, \V. I., Paris — La Cinematographic
Vrancaise. 5, Rue Saulnier.
Quotations
High Lov7 Close
(Theee quotations are as of Saturday,
market being closed Monday.)
•Balaban & Katz 68
Eastman Kodak ..11154 HOH \\\Vi
Famous Players .. 117^ 117^ 117J4
•Fara. Play. Pfd 120
Film Inspection ... 5 5 5
First National 10554 105^^ 105}4
Fox Film "A" 68J4 67 6?
Fox Theaters "A" 26 25 2j'4
Intern'l Projector ..11 11 11
Loew's, Inc 38^ 38J4 38J4
•Metro-Gold. Pfd 23^
I.I. P, Can. Corp. . . 21 20J4 20J4
Patl.c E.x.-h. "A" .. 72 71>4 71H
'Skouias Brothers 47
"Stan. Co. of Am. 39
•Trane-Lt^x 1 154.
•Universal Pictures 39
•Univ. Pict. Pfd. 93
Warner Brothers ..16 16 16
•Warner Pictures 11}4
• Last price quoted.
Sales
the
1,400
1,200
200
100
2,400
3,600
400
300
400
500
100
♦#♦♦•♦♦♦♦♦*♦♦♦•♦♦♦♦♦♦♦♦•♦#♦♦•♦♦•♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦•
I Ward Cine Laboratory, Inc. |
216-222 Weehawken St. ij.
Union City, N. J. H
I? Telephone Union 4800 ^
«5 G. BERT WARD, Pres. K
Admissions
(Continued from Page 1)
Salt Lake City: Adults, 25 to 35 cents; children, 10 to 15
cents.
Detroit : Average, 30 cents.
When you consider these figures you discover that some-
where about 30 oents is the average price of admission — ex-
cepting in the very large cities in the big first run houses. This
should offer food for thought — in several directions.
Upset Over Patents
(.Continued from Page 1)
means of providingi protection for
designs used for ornamental effect in
various industries. It was introduced
in the House by Representative Al-
bert H. Vestal, of Indiana, chairman
of the Patents Committee, and has
received much support.
Weil told the committee he did not
wish either to oppose or criticize the
bill, but to urge upon the members
to make it perfectly plain that there is
nothing in the bill which is to be held
to affect motion pictures or deemed
to imply that the photographing of
designs is an infringement of their
copyright.
A great deal of embarrassment
might be caused the industry, Weil
contended, if afifected by the pro-
posed law. The producer would find
it an extremely hard matter to tell
when he stood in violation of its pro-
visions through taking scenes where
patented designs might exist. He in-
timated that it was all very well to
discuss the matter at the hearings
and for the proponents of the bill to
give assurance that nothing therein
could be taken to mean that the pro-
ducers in filming a picture stood in
violation of the proposed law, when
should a case be brought to court it
would be for a judge and jury to de-
cide the question.
Difficulties might easily arise in
filming a building already existing
wherein there were wallpaper or rug,
or tapestry designs that had been
copyrighted, but the matter might
be aggravated where the director pro-
ceeds to set up a replica on location or
in the studios. Further, in a mob
scene it is not without the realms
of possibility that the gowns worn
by some of the female participants
bore registered designs, but there
would be no way for the director to
determine the fact in advance.
Weil suggested the adoption of a
proviso "that) nothing in thiife act
contained shall be deemed to apply to
any reproduction, copy, use, sale or
public distribution of any design
copyrighted under this act in any mo-
tion picture or in any advertising
matter of any kind and in whatever
form used in connection with the
distribution, or sale, use or other dis-
»•♦•*♦♦•»♦•»♦■♦♦■♦♦*♦♦•«♦•♦♦•♦♦■♦♦•»♦>»•♦♦•»♦"♦»•«♦•♦♦>«*♦♦ ♦♦V»>»V»lj
^BpiA(uA»fii^
Faithfully Portray Full Ne^atlveUes
Coal Strike Made Pinch Severe
Philadelphia — Local exchanges and
theaters throughout the mining sec-
tions felt the worst pinch in many
years during the recent coal strike.
The Comerfords were forced to close
28 of their houses on all or part time.
Rentals were cut to make the burden
for exhibitors easier. Where con
tracts were violated, exchangemen re
fused to take action. In most mining
towns theaters were closed.
Texans to Run Morning Telegraph
E. S. Fentress, president and
Charles E. Marsh, editor-in-chief of
the Fentress-Marsh newspapers in
Texas, have arranged with E. R.
Thomas, editor and publisher of the
Morning Telegraph, to manage that
publication. Thomas will remain in
financial control.
Lya de Putti Arrives
Lya de Putti. formerly under con-
tract to Ufa and about to star for
Famous Players, arrived yesterday
from Berlin on the Minnewaska.
Nine "U" Films in Cutting Room
Hollywood — Universal has nine
pictures in the cutting room, includ-
ing five Jewels, two comedies and
two Westerns. They are "Rolling
Home," "The Mystery Club," "Perch
of the Devil," "The Runaway Ex-
press," "Poker Faces," and a Charles
Puffy and a "Sweet Sixteen" com-
edy. The Westerns are "Lazy Light-
ning" and "Prowlers of the Night."
New Ruling in Effect
Columbus, O. — Both the Cinci^a
and Cleveland Boards of Arbitr
are abiding by the resolution rec
passed by the M. P. T. O., st
that exhibitor members would
sit in cases where non-membei
the M. P. T. O. were being tried.
ruling has resulted in a materia'
crease in membership in the exhi
organization.
%{ 0
H/kl ROACH-
position or motion pictures."
Chairman Vestal indicated that
serious consideration would be given
to this suggestion. Representative
Fritz Lanham, of Texas, expressed
the belief that it would not be possible
to affect the unauthorized use of de-
signs in the way suggested by Weil.
Representative Sol Bloom, of New
York, showed great interest in the
matter and questioned the various
witnesses at considerable length with
a view to bringing out the actual ef-
fect of all of the provisions.
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6564
CHARlEVCHASt
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This is a 'Cornerblock' cut fumisid
FREE for all Pathecomedies at y\a
exchange.
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THE
Tuesday, February 23, 1926
•I
Final Prizes Awarded
"Laugh Month" Contest Ends— Third
and Fourth Week Winners Are
Named
At a meeting held yesterday, the
Short Features Advertising Ass'n an-
nounced the distribution of $390 in
prizes, thus terminating the competi-
tive contest which ran all month of
January, "Laugh Month."
' The third week winners are:
1 — David Schafer, exploitation
manager of the Haring and Blumen-
thal Enterprises, operating in Jersey
City. Prize. $100.
2 — F. V. Kennebeck, exploitation
manager of the North Star, Omaha.
He also won second prizes the first
and second weeks. Prize $50.
3 — Roy Tillson, manager of the
' uller, Kalamazoo, Mich. He also
on the first prize during the first
week of the contest. Prize $25.
4 — Miss Verne Ross, of the Ross,
Toledo, Ore. Prize $12.50.
The fourth week winners:
1 — Walter Fenney, of the Beldorf,
Independence, Kans.
2 — Sam Carlton of the Strand,
Frankfort, Ind. He was a previous
winner, too.
3 — Bud Silverman, of the Gould,
Pittsburgh.
4 — Philip Rand of the Rex, Salmon,
Ore.
5 — M. L. Markowitz of the Pom-
peii, San Francisco. Prize $10.
6— R. Guy Bays of the Globe,
Buena Vista, Cal. Prize $5.
i^^
DAILY
Record Year for "U"
{Coiitinued from Page 1)
A comparison of 1924 and 1925
operations follows:
1925 1924
Gross income $24,823,526 $22,799,924
Net earnings 1,925,506 1,785,011
Net for common ... 1,545,506 1,405,011
Per share of common. $6.18 $5.62
Early last year the company an-
nounced an expansion in production.
This increase in production is re-
flected in the balance sheet by an in-
crease in inventory from $6,057,920
in 1924 to $8,030,769 last year. In-
fliided in the inventory are the films
liich were completed or in process,
l)ut which will be released during the
current year. Earnings from these
films will be reflected in the state-
ment for 1926.
A further evidence of recent expan-
sion was the establishment of Uni-
versal Chain Theaters Corp., a sub-
sidiary corporation organized to op-
erate theaters in all parts of the
country. Negotiations are reported
under way toward the acquisition of
additional chains.
Universal holds an arrangement
with Famous and M.-G.-M. whereby
nine Universals will be given first
run showings in Broadway houses
operated by these companies. In ad-
dition the lease of the Colony for six
months assures the company Broad-
way representation for much of its
product for some months to come.
Woodhull in Seider's Post
R. F. Woodhull, president of the
M.P.T.O.A., will handle the duties
of business manager during the ill-
ness of Joseph M. Seider who is now
in Atlantic City recuperating from a
nervous breakdown.
New Kansas Chain
Josephson-Finkelstein Circuit Ac-
quires Five Houses As First
Step— To Control 25
Kansas City, Kan. — Following an-
nouncements of new chains in vari-
ous sections of the country, comes
word that the Josephson-Finkelstein
interests contemplate a circuit of 25
theaters throughout Kansas. Five
houses have already been acquired
and negotiations consummated for
the leasing of property at Pittsburgh,
Kans., on which will be built another.
Deals for ten more are near the clos-
ing stage, all in widely scattered parts
of the State.
The group behind the circuit it,
headed by Archie Josephson, with
headquarters at 1201 Chambers Bldg.
The chain operates as the Josephson
Amusement Co. and the Josephson-
Finkelstein Circuit, with the follow-
ing officers: Archie Finkelstein, presi-
dent; Rube Finkelstein, vice-presi-
dent and general manager; Reuben
Josephson, secretary and treasurer;
Leonard Uhlman, general counsel;
Moe Epstein, second vice-president;
and Herman S. Gould, director of
publicity and presentation.
Theaters already under control in-
clude the Gillham, Penn Valley and
Lincoln in Kansas City; Main St.,
Lexington, Mo., and the Grand, Mex-
ico, Mo.
Censoring at Source
(Continued from Page 1)
dividual familiar with the censorship
requirements of the country at large
for approval.
He Dointed out that such a plan
would not only effect a great sav-
ing in footage and costs, but would
make all of the pictures practically
censor-proof and alleviate the cost
of reconstruction that has been
necessary in the case of many big
productions that State Boards have
refused to approve.
Famous, Knapp said, has adopted
such a plan and has engaged Harry
Carr as one qualified to judge intel-
ligently of the ethics, situations and
themes of a picture, to review the
scripts before they go into produc-
tion. Knapp believes that United
Artists and First National will also
put the idea into effect.
Mr. Knapp is probably unaware of
the fact that all important producers
exercise such a supervision in a
broad, general way.
British to Aid Home Industry
The Times reports the British
Government is set to aid the home
industry. The national studio pro-
ject will be fostered for one year and
if unsuccesful at that time, legisla-
tion will be passed making purchases
in block illegal. In this way home
product will be assured of bookings.
On Broadway
Apollo— "Stella Dallas"
Astor— "The Big Parade"
Broadway — "What Happened to Jones"
Cameo — "The American Venus"
Capitol— "The Torrent"
Cohan — "Ben Hur"
Colony— "The Cohens and Kellys"
Criterion — "Mare Nostrum"
Embassy — Starting tomorrow, "La Boheme"
Loew's New York — Today — "The Outsider"
Tuesday — "Flaming Waters" and "When
Love Grows Cold"
Wednesday — -"The Wanderer"
Thursday — "Infatuation"
Friday— "The Blue Streak" and "Under
Western Skies"
Saturday — "Fine Clothes"
Sunday — -"The Auction Block"
Loew's State— "The Black Bird"
Mark Strand — "Oh, What a Nurse"
Rialto — "The Girl from Montmarte"
Rivoli — "Sea Horses"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "The Grand Duchess
and the Waiter"
Next Week
ApoUo— "Stella Dallas"
Astor — "The Big Parade"
Broadway — "The Vanishing American"
Cameo — "Broken Hearts"
Capitol — Not yet determined
Cohan — "Ben Hur"
Colony — Not yet determined
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — Not yet determined
Rialto — "The Cave Man"
Rivoli — "Let's Get Married"
Warners — "The Sea Beast"
Brooklyn Mark Strand — Not yet determined
Metzger Back, Closes with B. & K.
Louis B. Metzger, Western Univ-
ersal sales director, is back in town
from Chicago where he closed a deal
with Balaban & Katz whereby "The
Cohens and Kellys", "Skinner's Dress
Suit" and "Rolling Home", will plav
the Chicago ih'oater.
$200,000 Loan on Theater
The Weingarlcn Construction Co..
H. Weingarten, president, secured
a first mortgage permanent loan of
$200,000 for five years at six per cent
through clients represented by the
office of Senator Charles C. Lock-
wood and former Deputy Attorney
General Nathaniel L. Goldstein, at-
torneys, on the Roosevelt, just com-
pleted on Broadway, Flushing, L. I.
Brooklyn House in Deal
The Boro Hall theater. Court St.,
Brooklyn, operated by Samuel Strass-
berg and Morris Goodman, has been
sold to Albert GoIdl)erg and Frank
Koren, former operators of the New-
Atlantic Garden on the Bowery. The
deal was consummated through Berk
& Moross.
Tribute to Carl Laemmle
Hollywood — Carl Laemmle will be
tendered a reception at the Hotel
Ambassador on Feb. 26, in honor of
his 20th anniversary in the industry.
NOW BOOKING
St. Patrick's Day Special
week of March lith. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colorpd by Brock
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
Heiury Trinz Buried
.Chicago — Leading theatrical mcM
in Chicago and vicinity attended the
rites yesterday for Henry Trinz, of
Lubliner and Trinz, who died sud-
denly at Hot Springs, Ark.
Here from Coast
Ricardo Cortez and Alma Rubeni
are in town from the Coast, and are
at the Plaza.
Gertrude Olmstead and Francis
AIcDonald arrived on the same train.
AN EASTER WEEK
SPECIAL!
"George Fredrick Handel"
ONE OF
James A. FitzPatrick^s
FAMOUS MUSIC MASTERS
SERIES
A One-Reel Masterpiece
Issued with full orchestrations,
including solo piano and organ
parts compiled by
Hugo Riesenfeld
Picturizing Handel's Famous
LARGO
and HALLELUJAH CHORUS
The greatest Easter Week
music ever written
Booked direct to First Run
Theatres anywhere in the
United States!
FitzPatrick Pictures, Inc.
729 Seventh Avenue N. Y. C.
Order your Print andMusic noiv!
WATCH THIS SPACE FOR
GREATER
\ \» >
PRODUCT I0M7
1926-27
B^^^^^^^^^^^^^Bhnp^
t-^ 'tW-.V*','^!'
^A'/^fofiSk'-i^'*
William Fcsx presents
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^^m
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vies ^^'
o^^-^\0
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Here it is — showmen! Ju!
wJiat you have been impjjf«
tiently waiting for — the 2n|S
KYNE-FOX big clean-up!
Action! It sizzles with it! Ri\^
mance! Scenic Beauty! Stonf ^*
Box-office name values!
Slim
! i (C
Pox Film Corporatioa.
Em
It's another big profit mak<
in the KYNE series.
i>
a*
iTHE
\4fi brAdstreet
y FILMDOM
Authority
|L XXXV No. 45
Wednesday, February 24, 1926
Price 5 Cents
lOur Films Abroad
Ir the Agitation Against American
llupremacy Now Stands — North
Makes Statement
l^ashington — Speaking before the
lise Committee on appropriations
|ehalf of a supplemental appropria-
te create a motion picture see-
in the Bureau of Foreign and
Inestic Commerce as reported in
IE FILM DAILY recently, Dr.
In, Director of the Bureau, pointed
Jhe fact that there was legislation
lial or proposed and agitation
jinst American hlms in no less than
Itoreign countries. As this state-
lit did not indicate the character
he legislation in each of the for-
countries in question THE
.M DAILY has asked C. J.
'th, who is in charge of the mo-
picture work of the Department
Jommerce to give a brief resume
the situation as it stands today,
■th's statement follows:
There are 16 foreign countries now by
ll count which have concerned them-
with film legislation of some sort
ither and which if put into practice as
have been in certain of them will affect
American motion picture industry in
ter or less degree. This number may
(Continued on Page 4)
Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation from the William A. Brady stage success.
Personally directed by Will Nigh. — Advt.
yi Missouri "Blue"
te-Wide Campaign for Closed
Sunday in the Otiing — Lord's —
Day Alliance Busy
t. Louis — Reformers are preparing
a drive to enforce Sunday closing
all forms of amusements. They
template steps to compel the pros-
ting authorities and police of every
nicipality, and sheriffs and prose-
ing attorneys of all counties to en-
e Section 3596, which prohibits
forms of activity on Sunday except
isehold duties.
idvocates of Sunday closing have
en heart since the Kansas City
(Continued on Page 4)
After Volume
ited Artists Out for Bulk Business,
Discarding Old Selling Plan —
Scaling Prices Accordingly
linneapolis — United Artists has de-
;d on a radical revision in its sell-
policy. In the future, the company
1 strive for volume business, seal-
its prices to meet the new policy.
e sales force will not be revamped.
I minimum of 15 pictures will be
(Continued on Page 4)
17 in Aschec Chain
-hicago — Ascher Bros, chain of 15
aters will be enlarged to 17 next
nth when the Highland and Col-
f open.
: George Weeks about Nell Gwyn. He
' it. with audience. — Advt.
Another Chain
M. T. & O. Corp. Formed in Chicago
—Will Spend $10,000,000 on
New Theaters
Chicago— The M. T. & O. Corp.
has been formed here by M. E. New-
man, George Tearney and Carl
Meeks, who formerly operated the
Archer. Incorporation papers state
that, besides operating theaters, the
company will finance outside pro-
jects. It is understood present plans
call for the expenditure of $10,000,000
on new theaters. Four sites are al-
ready under consideration in widely
scattered sections of the city. All
will seat 3,000 or more, while an-
other on the North Side will seat
4,500.
Vital of Canada Not Afifected
St. John_, N. B.— The financial diffi-
culties of Vital Exchanges in New
York will in no way affect Vital Ex-
changes of Canada, Ltd., which is a
separate organization, according to R.
J Romney, president of the Canadian
company.
North American in Bakersiield
Bakersfield, Cal. — Tentative plans
for a new theater for North Ameri-
can Theaters, Inc., were made known
when a group, including Harry C.
Arthur, Frank R. Wilson, and How-
ard P. Ingles stopped here.
One Censor Plan
Hughes Committee To Recommend
Board be Transferred to Education
Dept. Under Individual's Control
Albany, N. Y. — Present indications
are that the State Censorship Com-
mission will not be abolished, for a
while at least, but its functions trans-
ferred to the State Dept. of Educa-
tion, as an added bureau with one
commissioner who would have entire
jurisdiction in supervising and licen-
sing pictures shown in New York.
This is the anticipated recommen-
dation which the Hughes non-parti-
san organization will file with the
Legislature on March 1. It was first
(Continued on Page 4)
Warners to Produce in England
London — The Warners yesterday
announced pfans to produce in Eng-
land. Future British distribution
will be handled through Vitagraph,
Ltd.
Harry M. Warner sailed last
night for New York on the Beren-
garia.
Schrock at Warner Studio
Los Angeles — Ray Schrock has re-
signed from Schenck Prod, to take
over Bennie Zeldman's duties at
Warners.
Embassy, Baltimore, Opens Sunday
Baltimore — The Embassy will open
Sunday. It is one of the Indepedent
Theaters Corp. chain.
Lesser 's Share, 30%
Hoyt Syndicate, Buyer in West
Coast Theaters, Includes Many
Important 1st Nat'l Officials
The Hoyt Syndicate which is about
to close for the purchase of Sol Les-
ser's interest in West Coast Thea-
ters, Inc., is composed of many im-
portant First National franchise
holders and Hayden, Stone and Co.,
prominent Wall Street bankers.
The First National representation
includes Robert Lieber, Richard A.
Rowland, Moe Mark, the Fabians,
the Skouras Bros., and the Gore Bros.
The deal provides that the Gores are
to manage the big coast chain which,
at its fullest growth, will embrace
about 250 theaters.
Sol Lesser's interest in the com-
pany is about 30 per cent. Together
with the Gores, sixty per cent ol the
stock was thus controlled.
1st Nat'l Conventions
To Hold Three Sales Meetings —
Eastern Contingent Meets Here
Aprd 26
First National is making arrange-
ments to hold its Spring sales conven-
tions, which will be attended by all
branch managers in the United States
and Canada. The Eastern contingent
will meet here April 26. The Southern
district will assemble at Chicago,
(Continued on Page 4)
Hobart Film for 1st Nat'l
It is understood Henry M. Ho-
bart will make one picture for First
National.
No Eteal with Frederick
Reports current in Hollywood that
Arthur Beck would make four Paul-
ine Frederick features for First Na-
tional are declared to be without
foundation at the company's offices
here.
Row in Iowa
Trade Abuses and Unethical Business
Tactics Result in Des Moines
Scrap
Des Moines — Ludy Bosten of the
Amuzu, Muscatine, la., and salesman
for Prod. Dist. Corp. is being sought
on a warrant charging him with as-
sault and battery in connection with
an attack on Mannie Gottlieb, Uni-
versal manager. The attack followed
(Continued on Page 4)
Famous to Build in Canada
Toronto — A large theater will short-
ly be erected in Saskatoon, Sask., by
Famous Players. Famous operates
the Daylight in that city.
I
THE
-3&^
DAILY
Wednesday, February 24 192t
Vol XXXV No. 45 Weduesday,Fib.24,1926 Prices Cents
Copyright 1926, Wid's Films and Film Folks,
Ine. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
•C«r ; Maurice D. Kann, Managing Editor ;
Donald M. Mcrsereau, Advertising Manager;
Ralph WJlk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
^hould remit with order. Address all com-
tiunications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
•736-4737-4738-4739. Cable address : Filmday,
'«w York. Hollywood, California — Harvey
\ Gausman, 6411 Hollywood Blvd.; 'Phone,
r^nite 3980. London — Ernest W. Fredman,
Tk t Film Renter, 58, Great Marlborough St.,
t^oi«don, W. I., Paris — La Cinematographic
Xrancaiae, 5, Rue Saulnier.
De Mille Here
Planning Next Year's Program—
WUl Be in Town For Four
Weeks Lining Up Product
Cecil B. De Mille, Bertram Mill-
hauser, production editor, and Lou
Goodstadt, assistant general man-
ager of the De Mille studio, are here
to hold conference with P. D. C.
and the eastern financial group inter-
ested in De Mille, Metropolitan, and
P. D. C. activities.
De Milk's arrival marks the close
of his first fiscal year with P. D. C.
The Producer will remain in the East
for four weeks and it is anticipated
that a list of titles for his new pic-
tures will be announced before he
leaves for Los Angeles.
Quotations
Balaban & Katz
Eastman Kodak .
Famous Players
High Low Close
. . 70J4 68 70
.111?^ Ill 111
..\2\Vi UTA 121
Fam. Play. Pfd. 120^ 120J4 120Ji
Film Inspection ..6 5J4 6
First National Pfd. 106 106 106
Fox Film "A" .. 71 6734 69^
Salet
500
23,100
200
400
100
5,000
fox Theaters "A"
26H
25
25
5,100
"Intern'l Projector
11
* * • •
Loew's. Inc
38^
3854
38^
600
Metro-Gold. Pfd. ..
23 J4
2354
23H
100
M. P. Cap. Corp.
22
20^
22
2.000
Pathe Exch. "A"
72^
71
7VA
SOU
•Skouras Brothers
47
. . . .
•Stan. Co. of Am.
• • •
39
....
TranS"Lux
11^
11
n%
4;ooo
'Universal Pictures
39
....
•Univ. Pict. Pfd.
93
...
•Warner Brothers
1654
15J4
16
1,500
•Warner Pictures
n%
....
•■Last price quoted.
Remains With M.-G.-M.
Los Angeles- — Louis B. Mayer has
taken up a long term option for ex-
clusive services of Norma Shearer.
M.-G.-M. has purchased an original
"The Next Generation," by Edmund
Goulding.
Expansion Program for Frank Circuit
Des Moines — New theaters in Des
Moines, Sioux City and Omaha are
planned by the Frank Amusement Co.
It is intimated that all three will be
first runs.
Milwaukee Aroused
Battle Against Zoning Law Starts —
Theaters in Certain Section Now
Restricted
Milwaukee — War against the zon-
ing law which prohibits the building
of theaters in certain sections of the
city has been launched by the M.P.
T.O. of Milwaukee. The fight was
brought about by the refusal of W.
D. Harper, building inspector, to
grant a permit to the Colonial Amuse-
ment Co. for the erection of a new
$300,000 theater on the lower west
side.
In this part of the city, the zoning
law does not permit the first floor
of the building to be more than 23
ft. above the grade of the street
The Colonial company has taken their
case before the board of appeals.
Columbia Not in Combintj
Commenting on an alleged cl
nation of independent producers!
Cohn, treasurer of Columbia, saiil
terday, "You can deny that rutr
strongly as you wish. Colum
not in any merger or combine.'
Youngstown May Go "Blul
Youngstown, O. — It is intiil
by officials that the City CouncI
tends forcing a vote on the ell
of all stores and theaters on Surl
$500,000 Butterfield House in Saginaw
Saginaw, Mich.— W. S. Butterfield
plans a $500,000 house here.
Northwest Business Gains
Minneapolis — G e n e r a 1 business
throughout the Northwest has in-
creased between 30 and 40 per cent in
the past five years, according to the
Federal Reserve Bank.
Two San Diego Houses
San Diego, Cal.^ — San Diego is to
have two new theaters to cost $1,000,-
000, according to report.
One is said to be a Sid Grauman
house, at Second, Third and A Sts.
Joseph Schenck was named as as-
sociated with Grauman. The other
house is to be sponsored by either
the Junior Orpheum or Loew in-
terests.
M/kl nOACH-'
Chaplin in Stage Role?
The Telegram reported yesterday
Charlie Chaplin will make a stage
appearance presently in a Greek
tragedy.
^BofAathti^,
Properly Present Your Photoplay
Minnesota Town for "Blue" Sundays
Bertha, Minn. — Petitions are being
circulated here to prohibit shows on
Sunday. The question will be settled
at the Spring election. The poplace
is strongly in favor of "blue" Sun-
days.
Los Angeles — No information is
available from Sid Grauman,. Schenck
denies any connection with the San
Diego project.
Hearing on Sunday Closing Bill
Washington — A public hearing on
the Lankford bill, providing for the
closing of all picture theaters in the
District of Columbia, will be held
before the judiciary subcommittee of
the House committee on March 4.
CharleV Chase
"M^mi Beh3\/e"
PithecomedY
This is a 'Cornerblock' cut fu;
FREE for all Pathecomedies at
exchange.
at in
National Secretary in Atlanta
Atlanta — Dorothy Kenney, national
secretary of the Film Boards of
Trade, has left here for Jacksonville,
Fla., following inspection of local ex-
changes.
WATCH THIS SPACE FO.
GREATER
c\~\< o
When you think of
INSURANCE
you are thinking of
S T E B B 1 N S
Specialiats in Motion Picture
and Theatrical insurance f'or
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Arthor W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Chelsea Quits Pictures
The Chelsea, 25th St. and Eighth
Ave., one of the Yost Circuit, has dis-
continued its picture policy for bur-
lesque. The Chelsea was once the
home of Miner's burlesque.
Jobyna Ralston Loaned to Levee
Hollywood— The Harold Lloyd
Corp. has loaned Jobyna Ralston to
Mike Levee for "Molasses."
Dryden Signed by Fitzpatrick
James A. Fitzpatrick has signed
Wheeler Dryden to appear in the re-
maining "Famous Melody" series.
♦-
The finishing touch of refinement on
an daborate production is the
handcoloring by
/^fe^g/f-
orvngol
S28 RiTCTSlde Drive Telephone
New York Momingside 1776
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1123 BROADWAY
WE are fortified by experience and contact with
every phase of the film business to advise
you on its varied financing problems. Confer
with us and get a new slant on yours.
PRODUCERS— DISTRIBUTORS— LABORATORIES
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PRODUCTION
1926—27
"THE GOLDEN WEl^
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t30 Wmat 46th Street
ffew York, N. Y.
GMABUNO CHAP
I
IVEN a story that deals with real human characters
in a real human way, Marshall Neilan is in a class
by himself.
The maker of "Stella Maris," "Tess of the D'Urbervilles,"
"Rebecca of Sunny Brook Farm," "The Sporting Venus"
and more recent big money-makers, has in "WILD OATS
LANE" the kind of gripping, thrilling human dramatic
material that has made his productions sure'fire box office.
Watch for this one!
It^s one of Neilan^s Best!
L
fKELEASED BY
PRODUCEKS DISTKIBUTINC COKPOBATION
Member of Motion Picture Pcoducen and Distributors of America, Inc Will H. HKtS,Prtsidtnt
THE
^E^
DAILY
Wednesday, February 24, 1926
Row in Iowa
{Continued from Page 1)
criticism of tactics employed by the
exhibitor-salesman as an outgrowth
of a decision rendered against him by
the Des Moines arbitration board.
Attention of Will H. Hays to con-
ditions in the Des Moines territory
has been called and attention will be
focussed on the Bosten case, with
drastic action expected.
Bosten was instructed by the arbi-
tration board to play or pay on a con-
tract involving around $1,100 with
Premier Pictures. Soon after it is al-
leged, in travelling for P. D. C, he
began a series of attacks ag,iinst the
arbitration md film boards. Gottlieb
at a meeting of the board is said to
have stated that Producers Distribu-
ting corporation should rebuke its
salesman. It was this alleged state-
ment which resulted in the attack At-
tention to practices declared to be
flourishing in Iowa was called last
week by "Greater Amuseoients," of
Minneapolis, following a/ survey
which indicated the territoty is a hot-
bed of trade abuse. Distributors are
said to have begun a camt^aign to
weed out undesirables. \
The Hays ofifice yesterday de-
scribed the Iowa incident as a per-
sonal altercation between an ex-
hibitors and a salesman and there-
fore of no interest beyond that.
Minneapolis — "Greater Amuse-
ments" states editorially:
"Iowa needs a housecleaning for its own
good. Distributors who are not afraid to
face the issue squarely admit the fact and
already are tajting action to weed out
the undesirables who are giving the state
a black eye in the motion picture business.
Confidence and cooperation between exhibi-
tors and distributors in the territory is
hardly to be hoped for — or expected — until
the tricksters are removed and discarded and
exhibitor and salesmen made to understaiid
that the territory is going to be conducted
on a clean and above board basis."
All Missouri "Blue"
(Continued from Page 1)
Court of Appeals sustained a $25 fine
assessed against Jack Kennedy, exhi-
bitor of Howard County, for violating
the law. Missouri has had these "blue
lavvs" since 1825 and there are a long
string of Missouri Supreme Court de-
cisions sustaining their constitution-
ality. They will get little co-opera-
tion from the officials and police of
St. Louis and Kansas City and other
large cities, but counsel for the Lord's
Day Alliance and other bodies have
stated there are ways of forcing such
co-operation.
To Build $1,000,000 House for Saxe
Milwaukee — Walter Schroeder, lo-
cal realty and hotel operator, has been
named president of the newly formed
New Capital Investment Co., which
will build a theater costing $1,000,000
at Madison. The Saxe enterprises
will take over the house on a lease.
"F. B. O. Month" in Canada
Toronto — P. C. Taylor, general
manager of F. B. O. in Canada, has
designated March as "F. B. O.
Month."
Stanley Gets the Ardmore
Ardmore, Pa. — The Stanley Co. will
direct the Ardmore theater starting
March 1. It seats 1,500.
1st Natl Conventions
(Continued from Page 1)
April 30 and the West Coast at Los
Angeles, May 6.
Sam Spring will preside over the
meetings.
West Coast Contact Division
Los Angeles — The installation of a
Sales Promotion Dep't for First Na-
tional units is announced for the pur-
pose of establishing a direct contact
between production and the sales
force. George Landy will be in
charge.
Ned Marin on Trip
Ned Marin is on a six weeks' trip
tc the Coast, primarily in the interests
of "Irene" and "Kiki^^r
Buys "Lady Be Good"
First National has purchased the
rights to "Lady Be Good."
For Colleen Moore
Los Angeles — "Daphne Grows
Down" will be a future production for
Colleen Moore. L. B. Fowler will
adapt "The River" from Patrick
Hasting's play.
One Censor Plan
(Continued from Page 1)
believed that the Hughes committee
would recommend the entire abolish-
ment of the board, in line with wishes
and the plans of Governor Smith.
The censorship bureau would work
under an entirely different system un-
der the Hughes plan. The bureau
would be established in the Education
Dept. and one commissioner appoint-
ed by the Governor, who would have
full supervision. The commission
would control the entire situation with
the assistance of a staff of reviewers
and inspectors. This plan would have
the effect of ousting from office, John
Walrath, of Syracuse; Mrs. Kather-
ine Colbert, of Albany, and Arthur
Levy, of New York, the present
board. Walrath's name, however is
mentioned as inspector of the new de-
partment, should this plan be adopted.
After Volume
(Continued from Page 1)
released this year, with a strong possi-
bility that this number will be in-
creased, according to E. A. Esch-
mann.
Acting as advance guard for the
Pickford-Fairbanks party, Robert
Fairbanks, general manager for
"Doug," is on his way to Paris. While
abroad, he will arrange for the open-
ing of "The Black Pirate" in London.
The picture opens in New York at
the Selwyn on March 8th.
The date of departure of the Pick-
ford-Fairbanks party for its world
tour has not as vet been settled. It
depends entirely on the recovery of
Mary's mother.
••♦ ♦♦♦♦♦♦♦♦♦•♦♦♦♦ ••V«1^«V«W<»V«V*V*«V«VV»««i **>vw*
I Ward Cine laboratory, Inc. i
** 216-222 Weehawken St. 8
if
K Union City, N. J
K Telephone Union 4800
» G. BBR1
BERT WARD, Pret. S
J««»K«»»««K«.»»»»K»»«««««^
Our Films Abroad
(Continued from Page 1)
change tomorrow either I addition or sub-
traction, because one of the features of the
situation is the speed with which agitation
develops as likewise the speed with which
it sometimes dies down. It should also be
understood that lack of space prevents giv-
ing more than the barest essentials of the
legislative proposals that have been made or
in certain cases their general trend. These
are presented as statements of fact and with
no implication on the part of the Depart-
ment as to their fairness or their possible
results to the trade here.
ENGLAND— Proposals for the establish-
ment of a quota system by which British
films would have to be shown on the basis
of one in ten rising progressively to one in
four were defeated by the exhibitor vote in
December. Since then it has been believed
that the British Board of Trade wou d lix
its own quota system probably on the basis
of one in seven going up to three in five
by iy30. Whether this will lie done or noi
it is impossible to forecast. Legislation has
also been proposed against block booking and
for help to the industry probably by creat.ng
a national studio.
FRANCE — ^While there has been consid-
erable talk of a "contingent" no one knows
on what basis — no official proposals have
been made along this line. There is further
a general tariff bill pending, which would
increase by 30 per cent or more the duties
on American films. Finally, the decree that
after Jan. 1, 1928, all films exhibited must
be non-inflammable stock is as yet unmodi-
fied, though whether it will go into effect
or not will depend on tests now being made.
GERMANY — It is understood that the
"one for one" contingent plan will be in
effect again next year with even severer
restrictions, as for e.xample that two German
educational films must be presented to se-
cure one foreign film and also the retroactive
feature of the first contingent plan has been
cut down.
HOLLAND — The basis of assessing duties
on American films into Holland has been
changed from their invoice value — of perhaps
3^2 cents a foot — to their exhibition value —
this latter to be determined by the authorities
on the basis of the average exhibition returns
on a number of American films. In all
cases the exhibition value would be construed
as being considerably larger than the invoice
value and duty assessed accordingly. There
is a possibility that this may be modified.
AUSTRIA — Proposals for a "contingent"
on the basis of one jn ten is now being of-
fered plus a censorship tax which may run
as high as $100 a picture. This is now
being negotiated.
I'lALY — The recent proposal to compel
local exhibitors to show Italian films one
week each month has been sidetracked and
probably will not be raised in the near
future.
CZECHOSLOVAKIA — A film contingent
on the basis of one in ten has been offered
on at least two occasions, but at the present
moment stands little chance of adoption.
PlOLAND — A movement is on foot to
place a special tax on foreign distributors of
motion picture films. This so far as is now
known has not crystallized into any definite
proposal and its chances are of going into
effect if it is proposed do not seem favorable.
HUNGARY — A contingent on the basis
of one in thirty was decreed last July but
has not yet gone into effect. At the present
time negotiations are being conducted, which
will result either in its adoption or its dis-
missal. No predictions possible. There is
also super tax on foreign films of 3000 paper
crowns per meter.
SWEDEN — There has been agitation in
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Sweden for some time for a large increat
in the tariff on foreign films, but no pr<
posals have as yet been made so far as
known. Sweden likewise became conside
ably interested in possibility of a genera
association of European film producers I
compete with the American industry.
DENMARK— The situation in Denmar
is somewhat similar to that in Sweden.
CUBA — The Cuban Congress has und«
consideration a censorship law which carric
with it a censorship fee of $5 per reel. 1
is difficult to predict what its chances ar<
BRAZIL— The Brazilian budget law fo
1926 places a consumption tax on all film
effective June 1, 1926, in the country at tha
time regardless of when imported and whetht
released or not. It should be added that th
law applies to a number of other commodi
tics as well.
AUUSTKALTA— There has been consid
erable agitation in Australia against Anieri
can films. Proposals have been made t<
increase the duties on I'lnis. Likewise thill
Parliament of Victoria introduced a prolj
vision into its censorship law by wliicl '
1000 ft. ol British made film would hav(
to be shown in every program. This ha:
not been enacted, however. Finally, jus
alter Christmas the New South Wales Par
lianient passed a law taxing the gross reven
ues of film distributors at the rate of 5 shil
lings in the pound. This law is being testec
in the courts as to its constitutionality.
JAPAN — The recent national censorship
law imposes a censorship fee of S ser
(about 2 cents) for each 3 meters (about
10 feet) of film. Negotiations are now being
carried on with the possibility of this being • 3
reduced.
) 1
Germans Wary on Credits
Washington — The recent Ufa
agreement with several American
firms, states the Department ofl
Commerce has more than ever at*
tracted public attention to the in
dustry in Germany. The "Lichtbild-
buehne" published an article recently,^!
in which it was stated that the in-
dustry belongs to that class of Ger-
man industries receiving the lowest
amount of credit as compared to its
working capital. For example —
whereas in the mining industry 32.4
per cent, in the iron and steel indus-
try 26.2 per cent, and in the textile
industry 39.3 per cent of the working |'
capital is covered by credits, only
0.6 per cent of the working capital |^
of the film industry is covered by
credits.
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Los Angeles, Calif.
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THE
W^esday, February 24, 1926 m^M H^ DAILY
:<?e^^
m
>!lllillll>li:illllllillllll!lilllllllllllllllllll!llllllll!lllllll!
illlllllllilllHIIIIIICIlllli
NEXT SUNDAY
Carl Laemmle Edition
OF
of FILMPOH ^^wHl^ ^ ^^AUTHORtTY
Over 200 Pages
<-<<»>->
A Splendid Tribute
To
A Wonderful Personality
DON'T MISS IT
.IMlli
,||p|lllll,lllllllllllllllllll|i||||||||||y|||||||||||||||||||||||lli||i|||il|||l^^^ Illllllllllllllllllllllll Illlllllllllll llllllllllllllH
1
What
This
m Sf"'^
"''"■'"»<'«^>"^'«ENE
By "fPtKr^..
"'f'ionEj,.
'Pert. ^
^EAR
^P*cia/t
reason, after -^"" ""'"^
. *'^ Ausband
77 coflected the
^°"««» Moore in
J«"«'" exhibitors'
WTJi wear dfatv, .
^^ °^^ man S '^'' yrhUe
boK-omce
li^edll oet 'cm!
%%e'' smashes all records in Hartford, Conn.
Read the bigi^ws: ^'Colleen Moore in 'Irene' breakfitg all records
at Strand, Hartford.^ A heavy rainstorm and extremely cold
weather/ did not stop tremendous crowds from flock-
ing to see this production. Engagement will beat
'Sally' business by several thousand dollars.''
Blocks traffic in Oklahoma City. More Records!
Oklahoma City wires: "'Irene' opened to capacity Empress
Theatre. Crowds blocked traffic. Standing-room only
from 2 p. m. unt^l closing last show. Second day
exceeded firsl^ Weather condition cold, but in
face of this 'Irene'- is breaking records.'"
^stL^sm.
Vppfi
>u^M^^mDr\
a£tcr IVe played
CoUeen Moore
in'lrene' you
can havg.
^ — r
-» — / y'
/^
£
\
MM^
7Aff brAdstreet
y/' FILHDOH
i
;9^^REC0CMIZEi
Authority
"DL. XXXV No. 46
Thursday, February 25, 1926
Price 5 Cents
THE TREND
By DANNY
All through the industry. You
)te indications of a closing-in.
I' a getting together. An effort
ubtJess, to reduce operating
d overhead costs. The latest
come into the focus of news
therers being the possibility
a combination between the
)thacker and the Consolidated
^oratories.
There has been talk for sev-
Ial years. That this consolida-
m might become an actuality.
During the next few days, it is
ticipated that official announce-
:nt will come. Of the consolida-
in of a large number of supply
alers throughout the country.
Several months ago the consolida-
in of several large manufacturers
projection machines became a fact,
id onlj' a short while ago the litho-
aphers got together.
Moi-e and more the trend is
evideyit. More and more this
will develop. The first signs of
these amalgamations were dis-
cussed in THE FILM YEAR
BOOK, 1924. The indications
then in sight have become an
actuality. In many branches.
It tvill become an actuality in
other, and more definite lines,
of exhibition and distribution,
particularly, during this year.
From time to time there has been
Ik of the "independent" distribu-
rs working out some sort of a solu-
3n, by combination, to the problems
hich meet this field. The one real
jpe for "independent" distributors is
work out such a scheme. Oper-
ing individually, with an almost in-
rmountable overhead, they are fight-
g against terrific odds. Personal
ejudices, some natural antipathy of
le group against others, makes this
imbination difficult to put into ef-
ct. But certainly the larger opera-
Ts should know by now what prob-
ms are to be met; to be overcome.
The development of the chain the-
er idea — as noted in many preced-
g issues — has materially affected
le sales possibilities of the distribu-
TS. In all probability there are to-
ly perhaps 30 per cent less buyers
lan two years ago. Another proof
the trend.
ttl What Nell Gwyn would do to those
tlantic City Beauties! — Advt.
Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation from the William A. Brady stage success.
Personally directed by Will Nigh. — Advt.
West Coast Deal
Final Papers Likely to be Signed
About March 7 in Los Angeles —
Hoyt Syndicate to Control
Attorneys representing Sol Lesser
and the Richard Hoyt Syndicate,
which will take over control of the
West Coast Theaters, reached an
agreement yesterday that will, for all
practical purposes, place the West
Coast in the hands of the syndicate
sometime after March 7.
As noted in yesterday's issue, the
Hoyt syndicate includes Hayden,
Stone & Co. and a number of fran-
chise holders and important execu-
tives of First National Pictures.
Sol Lesser will likely leave for the
Coast in a few days. A number of
signatures will be necessary for the
(Continued on Paye 4)
Foreign Canvass On
Continental Governments Carefully
Surveying Film Situation to End
American Control
Los Angeles — The Times reports
by cable from Paris that the economic
importance of motion pictures and its
tremendous value for propaganda arc
causing the principal governments of
Europe to canvass the situation with
a view to making concerted efforts to
halt the steadily increasing American
domination of that field.
The dispatch says the first move
seems to be carefully scattered innu-
endoes that the American domination
(Continued on Page 4)
Trying to Reorganize
Moves on by Davis and Vital — David
Hochreich Announces Brand-New
Company
Davis Distributing Division, Inc.
for which a receiver in equity was ap-
pointed last week, is endeavoring to
effect a reorganization. A number of
conferences for this purpose are under
way.
Matthew Sentncr, receiver for Vital
Exchanges, has ordered an examina-
tion of A. L. Price of the Associated
Banking Corp., and others interested
in the company, but at the same time
reports that the business is continu-
ing as usual, but under his direction.
He added that out-of-town exchange
allies had voiced their sympathy with
the reorganization idea.
JiCoiitinncJ on Page 4)
Big Deal in "Labs"
Extended Negotiations Between Con-
; Dlidated and Rothacker Plants
Reported Near a Close
egotiations between the Consoli-
d d Film Industries, Inc., and Wat-
te )n R. Rothacker covering a pe-
ric of almost two years, are reported
ne consummation.
-nsolidated, operating the Erbo-
gr^i-h. Republic and Craftsmen labor-
atories in the East and the former
Standard plant in Hollywood, figures
in the reports in a dual role. One
story has it that the company has
purchased outright the Rothacker
plant in Chicago and the Rothacker-
Aller "lab" in Hollywood. The other
angle is that Rothacker and Consoli-
dated are figuring on a consolidation
similar to the one embracing Erbo-
graph and Republic and . Craftsmen
and which brought Consolidated into
existence.
(Continucit on Page 4)
Report Favorably on News Reel Bill
Albany, N. Y. — The Assembly
Ways and Means Committee has re-
ported favorably the bill which pro-
vides that news reels may be shown
without censorship. The measure was
introduced by Assemblyman F. T.
Davison (R). No opposition has ap-
peared and the bill will be passed in
the Assembly shortly. A similar
measure has been brought before the
upper house by Senator J. G. Webb
(R.).
First Run Confab
T. O. C. C. to Discuss Bronx and
Queens Situation at a Conference
to be Held Shortly
It is understood the T. O. C. C
members will hold an important con-
ference in about a week relative to
what is always an important problem
with them: the question of a different
allocation of product so that mem-
bers can secure a share of first-runs.
The situation in the Bronx and in
Queens is to be discussed at length.
In the meantime members are dis-
cussing the methods of bringing
about a concentrated buying power to
(Continued on Page 4)
Shaw Turns Down Warner Offer
George Bernard Shaw, who reject-
ed Samuel Goldwyn's offer of several
years ago to sell his plays, has turned
down another generous bid from
Harry M. Warner, according to yes-
terday's Herald-Tribune. Warner
stated before leaving London that
Shaw would not even see him.
Deny Split with Universal
Omaha — Reports that John Hostet-
tler -has severed connections with
Universal to join the Goldberg Bros,
circuit are denied.
Metro-Goldwyn Name Change
The corporate title Metro-Goldwyn
Corp., was changed yesterday to the
Metro Goldwyn Corp. of Delaware,
headquarters in New York.
Walsh Through with Chadwick
George Walsh, who arrived from
the Coast yesterday, has completed
his Chadwick contract.
Edeson Continues with De Mille
Hollywood — Robert Edeson's con-
tract with Cecil B. De Mille has been
extended.
THE
-;xi^.
DAILY
Thursday, February 25,1926
ViL XXXV No. 48 Thursday, Feb. 25, 1926 Prici 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. AHcoate, Treasurer and Business Man-
■ger ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wtlk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
»736-4737-4738-4739. Cable address : Filmday,
■Jew York. Hollywood, California — Harvey
Sf Gausman, 6411 Hollywood Blvd.; 'Phone,
Gr%nite 3980. London — Ernest W. Fredman,
Thi Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
francaise, 5, Rue Saulnier.
Quotations
1W%
2554
High
Balaban & Katz ..69^
Eastman Kodak ..111
Famous Players . AlZYi
•Fam. Play.' Pfd.
Film Inspection .
•First Nat'l Pfd.
Fox Film "A" .
Fox Theaters "A"
•Intern'l Projector
Loew's, Inc. . . .
♦Metro-Gold. Pfd.
M. P. Cap. Corp.
Pathe Exch. "A"
•Skouras Brothers
*Stan. Co. of Am.
Trans-Lux ......
Universal Pictures
•Univ. Pict. Pfd.
Warner Brothers
Warner Pict. Pfd.
Low
6854
110^
118'^
5^ IV2
68
zryi 38^
24J4
72
11^
38
16
11^
22y2
691/2
11
38
Close
697^
110^
12014
120^
106
69
25?4
11
38^
23J4
22 J4
70
47
39
n%
38
93
15H
11^
Sales
600
17,000
100
4,800
3,100
2,700
4,300
3,500
100
400
100
• Last prices quoted.
Weshner Joins Scott
David Weshner leaves for the Coast
Saturdav to enter production with
Lester F. Scott, producer of the Bud-
dy Roosevelt, Buffalo Bill, Jr., and
Wally Wales, westerns. Weshner has
been handling publicity for Charles C.
Burr. Scott expects to leave tomor-
row. Dick Thorpe, one of his direc-
tors, is in Havana on a vacation.
Newspaper Women's Ball on 12th
The Newspaper Women's Club
will hold its annual ball at the Ritz
on March 12. AH of the prominent
stars then in the East will attend.
Hammell Recovering
John Hammell is recovering quick-
ly from his recent serious illness and
leaves the hospital today for home.
FOR. R-ENT
BELL - HOWELL
AKELEY CAMERAS
WttA or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.YC.
Bryant 39S 1
Some New Corporations
Several companies! have received
charters in Albany, among them:
The Oxford Producing Co., capitalized at
$30,000, headquarters in New York. B.
Schrier, A. Nunesand, W. E. Berkowitz are
incorporators. J. S. Klein, of 1560 Bway.,
acted as attorney.
"Just Life," Inc., of New York, formed
by W. O. Lindsey, S. Roseman and W. Gor-
ham. The attorney is J. W. F. Thompson,
36 Madison Ave.
Embassy Finance & Service Co., also of
New York, of which A. Thompson and E.
Bregstein are the: incorporators. H. G.
Kosch, 1540 Bway., is representative.
Namkcid Amusement Corp., New York.
Capital $10,000. Incorporators, A. Nunes
and B. Schrier, both incorporators of Ox-
ford Producing Co.
Dover, Del- — The Vince M. P.
Corp., capital $75,000; John Gorman
Prod., Inc., capital $25,000, and the
Ardmore Theater Co., capital $10,000;
have received charters here. The
Corporation Guarantee & Trust Co.
acted as attorney for the Vince com-
pany and also Ardmore, while Gor-
man Prod, was represented by the
Corporation Service Co.
Bardy Co., Philadelphia, Bankrupt
Philadelphia — At a meeting of the
stockholders of the Bardy M. P. Ma-
chine Co., it was voted to put the
organization into bankruptcy, al-
though sufficient funds are not avail-
able for the purpose. The company
which was capitalized at $250,000,
absorbed all the patents and assets
of the Bardy Projector Co., organ-
ized primarily to develop and market
a projector on which Sam Bardy
spent several years of experiment.
"Bill" Fairbanks in New Series
Hollywood — William Fairbanks
will appear in a new series of eight
"Thrill-O-Dramas" for Lumas. The
initial picture will be "The Mile-A-
Minute Man," in which Fairbanks
will be supported by Virginia Brown
Faire, George Periolat, Jane Keck-
ley, George Cheseboro, Hazel How-
ell, Paul Dennis and Barney Furey.
To Confer on Zoning System
Columbus, O. — A committee con-
sisting of N. B. Horwitz, of Cleve-
land; A. Simmons. Akron; J. J. Har
wood, Cleveland, has been appointed
to represent the Ohio M. P. T. O.
in a conference to be held with the
Film Board of Trade in Cleveland,
regarding the zoning system.
Charles Hutchinson in Town
Charles Hutchinson has arrived in
New York from the Coast with the
third and fourth episodes of the series.
"Lighting Hutch," of which he is
star and director. Arrow will re-
lease.
British Nat'l Opens Here
British National Pictures, Ltd.
have opened a New York office in
the Strauss Bldg with C. L. Yearslev
in charge. Yearsley will work with
Famous on the exploitation of
"Nell Gwvn."
Wyoming Theater Opens
Thermopolis, Wyo. — Wm. Dela-
hoyde opened the Whiting Sunday.
Fischers Add Another to Chain
Milwaukee — A theater to cosi
$750,000 will be erected in Oshkosh
by the Fischer Paramount theaters.
lik
Stanley- W. & V. Deal?
Philadelphia — It is reported nego-
tiations are pending between the
Stanley Co. and Wilmer & Vincent
for the purchase of the latter's in-
terests in the theaters now operated
jointly by the two companies.
The local office of Wilmer & Vin-
cent declares the above report to be
without foundation.
James to Build 1,500 Seater
Colunil)us, O. — The Ohio James
Amusement Co., a new chain organi-
zation headed by Wm. James, will
erect a 1,500 sent theater in Clinton-
ville, a suburb of Columbus, and cost-
ing $250,000. The house will first
have a straight picture policy, but
later will add road shows.
Pictures Supplanting Road Shows?
Richmond, Va. — In a recent issue
of "The Times-Dispatch", the follow-
ing appears, editorially:
"From the theatergoer's viewpoint,
the small-time road show is in straits.
Such a town as Richmond, for in-
stance, sees nowadays a dozen or so
first-rate performances of good plays,
whereas ten or even five years ago
it was iiccustomed to seeing 30 or
more in the same period of time.
Partly, the movies are the cause. * * * "
Three Vehicles Selected for Banky
Hollyv.ood — By arrangement with
Samuel Goldwyn, Vilma Banky is to
start work immediately opposite Ru-
dolph Valentino in "A Son of a
Sheik," to be made by Joseph M.
Schenck. Following that, she will
appear in "The Winning of Barbara
Worth," with Ronald Colman oppo-
site, and then "Beauty and the Beast."
in which Colman will also have the
lead.
"Roxy" to Quit Radio
"Roxy" broadcast last night for
the last time until his new theater
opens in the fall.
Weiner in Philadelphia for A. E.
E. J. Smith, of Associated Exhibi-
tors, Inc., has appointed H. E.
Weiner Philadelphia branch man-
ager.
STOCK SCENES
NEGATIVE AND POSITIVE
PR rN T S
Stone film Library
■J20 W. 42nd St. ROOM 303
Phone Wisconsin 3770
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US- AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Penn. 6564
Midwest Film Adds to Chain
Kansas City — Midwest Film Dist
Inc., has added another theater to il
chain, the Casino at Excelsic
Springs, which has been acquire
from R. B. Christian, effective Marc
1. "Curley" Wilson will manage.
This is a 'Cornerblock' cut {urnisfa(
FREE for all Pathecomedies at yoi
exchange.
WATCH THIS SPACE FOR
GREATER
to Wonrdei
1
.' -y. ..."-* '^' ■
/
■!^.
fi's-*^ «
ms (Biigir
m
■ ■ ■ *
BEMIMD
.^
RRONH
"UGH WrLEvl?'^ "^^f^" BY
^Mg^aB^aro^^aMyiiJ
THE
■oM^
DAILY
Thursday, February 25, 1926 I 1^
I Iliiirsii
Kiddie Problem Up
Up-State Exhibitors in Albany as
Proponents of Measure Allowing
Minors in Theaters
Albany — The question of whether
children bteween 10 and 16 years shall
or shall not be permitted to attend the
picture theaters unaccompanied by a
parent was discussed at a public hear-
ring before the Assembly Cities Com-
mittee on the proposed law intro-
duced by Assemblyman Freiberg of
Buffalo. At the last session of the
Legislature a similar bill was defeat-
ed, but since that time considerable
sentiment has developed in favor of
the enactment of such a law.
The principal speaker in support of
the measure was Valentine E.
O'Grady of Buffalo, representing up-
state exhibitors who was of the opin-
ion that the bill would correct many
of the evils in connection with chil-
dren attending theaters. He stated
that the Women's Club of New York
and the Erie County Federation of
Women's Club numbering 18,000, fa-
vored the bill. Representatives of the
Society of Prevention of Cruelty to
clnildren spoke against the measure.
Big Deal in "Labs"
(Continued jrom Page 1)
H. J. Yates of Consolidated said
last night:
"We have been discussing a deal
L for two vears. but there has been
\ nothing closed."
} Rothacker is at present in the Med-
, iterranean on a cruise.
' Consolidated took over the G. M.
laboratory from Jules E. Brulatour
several months ago and is now about
to open it. The plant is a modern
one and will have a capacity of 2,000,-
000 ft. a week. The G. M. plant was
one of three which Brulatour planned
to operate in order to offset the activ-
ities of the now inoperative Allied
Laboratories Ass'n. It never became
active because of a subsequent agree-
ment by which the Allied members
agreed not to use any foreign raw
stock.
New Exchange for Salt Lake
Salt Lake City — A new film ex-
change building will be erected here.
Leases have been sierned and plans
prepared for a $200,000 structure.
Doug and Mary to Start for N. Y.
Los Angeles — Douglas Fairbanks
and Mary Pickford expect to leave
for New York Tuesday on the first
lap of their world tour.
Seider Much Better
Joseph M. Seider, who suffered a
nervous breakdown last week and is
at present resting in Atlantic City,
will return to his desk sometime next
week.
"La Boheme" Opens
"La Boheme" opened last night at
the Embassy.
First Run Confab
(Continued from Patje 1)
influence important distributors into
pllncatine some first-runs to indepen-
dent theater owners as against the im-
portant local circuits, such as Locw
and Keith.
West Coast Deal
(Continued from Page 1)
final papers to become effective. It is
anticipated that all of these signatures
will have been affixed and the final
papers will be signed in Los Angeles
about the date indicated.
The Gore brothers will have charge
of the operation of the property, and
Sol Lesser will resign from the or-
ganization, although he will for some
time remain on the directorate.
Lesser has no definite plans for the
future. In all likelihood he will take
a long rest before again becoming ac-
tive in pictures. A silly report was
published yesterday that he had I)een
in Atlantic City with Adolph Zukor
over the Washington Birthday holi-
daj^ As a matter of fact he was va-
cjitioning in Pinehurst, N. C. He ad-
mitted yesterday that he had no defi-
nite plans for the immediate future.
The First National franchise for
Southern California, as well as a large
part of the New York franchise is in-
cluded in the deal.
For his share of the West Coast,
approximately 30 per cent. Lesser will
receive over $1,100,000, the first pay-
ment of which is to be 25 per cent,
and the remaining payments carry
over a period of about 18 months.
Trying to Reorganize
(Continued from Page 1)
David R. Hochreich, president of
Vital, announced vesterday that he
had formed tlie World Wide Film
Corp. with offices at 25 Broadway.
The company, he explained, will be
a $5,000,000 corporation: will have 30
exchanges here and in Canada and
branches abroad. He stated there \\\\\
be a total of not less than 67 offices
handling his product which in 1926-
1927 will consist of 52 features, 52
comedies. 2 serials and short reel nov-
elties. F. Dudlev Kohler, receiver for
some of the Vital creditors was
named as first vice-president and
treasurer : Milton Keftipner, one of
the three creditors who threw Vital
into bankruptcy, the secretary and
Henrv E. Genet, assistant treasurer.
This information was embodied in
a verbose statement in which Hoch-
reich discussed the Vital situation. He
claims he did not know internal dis-
sension had reached the point where
a "complete disorganization" was
about to occur. He accuses the in-
terests behind Vital with retrenching
shortly after the sales convention here
in December. In this connection he
maintains half of the sales force was
discharged and salaries discontinued.
He added that later, certain employ-
ees of Vital learned that the control-
ling financial interests contemplated
applving for a receivership, contend-
ing they had only made a series of
loans.
Hochreich, at another point, asserts
when he became fully aware of the
state of affairs, he negotiated to buy
control of Vi<.-iJ, but that he could not
even obtain an option. Then, accord-
ing to his statement, he arranged with
his backers to float another company
snd in this manner, describes how
World Wide Film came into being.
Two Weeks for "Cohens and Kellys"
"The Cohens and Kellvs" will be
held another week at the Colony.
Foreign Canvass On
(Continued from Page 1)
of the cinema may produce political
complications. Generally the Euro-
pean nations express the fear that the
popularity of the American films con-
stitutes a subtle persuasion of Eu-
rope's masses to see all questions
from the American point of view and
this may some day be used to swing
public opinion in important interna-
tional disputes, the. article declares
and continues:
"In France, as in all other important
European countries, there is passionate dis-
cussion, though often in whispers, as to
how the government can use its political
power to protect the home cinema industry.
"But %yhat the French lack, as well as
the English, German and Italians, is pro-
ducers and personnel, not to speak of the
marvelously efficient American methods,
against which Europe is unable to compete.
"In the view of many heated European
patriots, American films with jazz consti-
tute a flank attack supporting the American
financial penetration. Hitherto Europe's
efforts to hold the trenches have been fruit-
less. Nearly all the European producing
concerns are either fighting for their lives
or are living by permission of American in-
terests.
"Meanwhile, American interests are en-
gaged in an intensive campaign to buy up
European theaters and to crowd out local
producers. European film men, therefore,
are divided into two classes — those who
have given up the fight for importance and
have sold out to Americans, virtually be-
coming American agents, and those who are
fighting for elbow room by alliance with
tlie Americans, that is, producing films with
Americin stars, money, photography and lo-
cal labor.
"The national film congress recently called
in Tt.ily to revive Italian motion pictures
was called ofif at the last minute when it
was realized that inevitably it would be a
failure.
"In these circumstances the film men of
France and Italy, as well as those of Eng-
land and Germany, are urging such desper-
ate measures by their govtrnments as pro-
hibitive tariffs a-nd the compulsory exhibi-
tion of national films.
Would Tax Receipts
New Move On In British Press
Against American Films — Idea
Gaining Momentum
Several English newspapers have
launched a campaign to tax Ameri-
can producers on the gross, similar
to proposed legislation in New South
Wales. According to the Herald-
Tribune the promoters of this cam-
paign alle.ge that the British Treas-
ury is losing at least £500,000 an-
nuallv because American companies
are dodging payment on the income
tax on pictures exhibited there. It
is charged that most of the big
American production firms which are
able to be registered separately, as
the limited liability companies are
actually controlled from America.
If, the dispatch states, an Ameri-
can film makes a profit of £100,000
in Eneland the American controller
will charge th^ Enelish subsidiary
company with £80,000 as part of the
cost of the manufacture of the pic-
ture. With this charge and other
distributing costs in England, which
are re.-koned at about 40 per cent,
there is generally a paper loss on
these transactions and as there is no
paper profit, so there is no income
tax to pay.
This camoaicn to tax American
company magnates is gathering in
intensitv as fhn time approaches for
Chancellor of the Exchequer Church-
ill to frame his budget.
America Interested?
Producers Reported Willing to Fi-
nance Pictures for German Ex-
hibitor Organization — Rejected
Berlin — It is reported here several
important American producers have
offered considerable sums of money
to the recently-formed German M.
P. Syndicate— the Deutsche Licht-
spiel Syndicat— to finance production.
The D. L. S. was organized re-
cently primarily to offset American
film mfluence within Germany.
While it will seek to secure an ad-
justment of rentals, one of its pur-
poses is to later enter production on
a cooperative basis. It is here that
the reported financial assistance from
America enters. However, the pro-
posals have been rejected.
Emil Schilling, of Cologne i
president of the D. L. S.. which hai
hxed membership fees at 3,000 mark«
a sum which is prohibitive for th
rank and file of German theaters
'^Tr^^, Decembrists," Soviet Film '
_ Washington— "The Russian Re-
view" reports the most importan
film event of the current season it™
Russia IS the release of "The Del
cembrists," in connection with the*i
100th anniversarv of the uprising of
Dec. 14, 1825. The picture, in scale,
surpasses anything made to date by
the Soviet.
1 '
Race Over Tennis Films
The incoming Olympic vesterdaj,
brought in first pictures of the Willsl
Lenglen tennis match at Nice. Boti
Fox News and Pathe News sent tugs
down the bay to take off the negatives
and rushed them through the labora-
tories.
Here is what the principal Broai
way theaters reported:
Capitol— Fox at 2:30.
Colony — Pathe at 3.
Rialto — Fox, time not recorded.
Rivoli — Fox, time not recorded.
Strand — Pathe at 3
yorli
Idco
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fccl-radi,
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Iltoitt Co
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Ilmi litil ii
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Jim Vorli
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Bay, X™
McManus Cartoons to Stems
Negotiations between the Sters
Bros., and George McManus, can
toonists, have just been completel
whereby the Sterns get screen rightl
to the cartoons "Let George Do It.'
Stern's 1926-1927 schedule now er
braces six series.
Patsy Ruth Miller a Star
Hollywood— Patsy Ruth Miller ha
been elevated to stardom by Warne
Bros. Her old contract has expire!
and an option taken up. She will stal
in four this season, one to be directeq
by Ernst Lubitsch.
.\lbny.
|K(» Vorl
lO'Learr, ;
AIllffiY.
I!«c., Br'osl
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Four Runs for "Ben Hur"
With the opening in Boston Ivlon
day last, "Ben-Hur" is now showing
in New York, Chicago, Philadelphia,
and Boston. These will be the only
engagements anywhere until next
autumn.
Series from Howes, Sullivan, Perrin
Contracts have been signed by W.
Ray Johnston, president of Rayart
Pictures, whereby Reed Howes, Billy
Sullivan and Jack Perrin will each ap
pear in new series of eight on next
year's schedule.
■ -at
iiill
ittui
illM>'l>1il
i
Thursday, February 25, 1926
Incorporations
Albany, N. Y. — Display Service Corp.,
New York; display devices. Capital $100,-
000. Tncorporators, A. Blanek, and A. Zan-
ger. Attorney, M. E. Scliattman, 160 broad-
way, New York.
u-taa
ZS?BK:
moiVB
DAILY
Albany, N. Y.— Crystal Palace Theater,
Buffalo; to operate theaters. Capital $100,-
000. Incorporators, B. Colgrove and J.
Oiiilder. Attorney, C. Oishel, Buffalo.
Albany, N. Y.^Fitzer-Kenniore Co., Syra-
nse. Capital $50,000. Incorporators, M.
I'ltzer, K. Fitzer and M. Fitzer. Attorneys,
Mackenzie, Smith & Lewis, Syracuse.
Trenton, N. J. — Central and Harrison
I heater Corp., Newark; to operate theaters.
I ipital $50,000. Incorporators, A. Karl, S.
S' tel and C. F. Preuss. Attorney, David
l'>'i<er, Newark.
.Ubany, N. Y. — Boheme Film Producing
( o.. New York; to produce and distribute,
tapital $10,000. Attorneys, Le Piccole &
Satriano, Italian Savings Bank Bldg., New
York.
Albany, N. Y. — Kingdon
New York; to produce.
Attorneys, Bloomberg &
Broadway, New York.
Productions, Inc.,
Capital $10,000.
Bloomberg, 1482
Baird and O'Connor Signed by Beck
Hollywood — Leah Baird and Frank
O'Connor have been signed by Ar-
thur Beck to collaborate on scripts
for Embassy pictures. O'Connor
will also direct. His first will be the
initial iclease through Universal.
German Author Arrives
Ludwig Biro, playwright, arrived
yesterday on the S. S. Deutschland.
He will leave immediately for the
Coast to write scenarios. He is the au-
thor of "Czarina" and "Moonfiower."
Albany, N. Y. — Henry M. Hobart Produc-
tions, Inc., New York; to operate theaters
and deal in negative and positive film.
Albany, N. Y. — Greater Service, Inc.,
New York. Capital $75,000; to operate
thater ticket agency. Attorney, R. C. Bow,
342 Madison Ave., New York.
Albany, N. Y.— E. H
New York ; to operate
$25,000. Attorney, J. F.
way, New York.
C. Realty Corp..
theaters. Capital
Facob, 111 Broad-
Another Tennek Deal
Los Angeles — Arrangements have
been made between L E. Chadwick
and Jesse J. Goldburg with Sid Smith,
for the production of 12 two-reel com-
edies to be made under supervision of
Goldburg, for Tennek release.
Koppin Takes Larger Quarters
Detroit — George Koppin has taken
the entire third floor of the Peninsu-
lar State Bank Bldg as offices. He
has just added the Catherine to his
siring, leasing it from Richard Lynch.
Joseph Stem Incorporates
Trenton, N. J. — The Joseph Stern
Theatrical Enterprises, Newark, has
been chartered here to act as holding
company for Stern's theaters and
realty ventures. Capital $125,000, and
incorporators: J. Israel, L. Stern and
J. Karu.
Wilmer & Vincent House Opens
Easton. Pa. — The State, a new Wil-
mer & Vincent house, which cost
$600,000, has opened under supervi-
sion of J. Fred Osterstock.
Sam Bullock 111
Columbus, O. — Sam Bullock, for-
mer field representative for the Ohio
M. P. T. O., is seriously ill at his
home with congestion of the lungs.
Albany, N. Y. — The Presentation Company
of New York, Inc. ; to produce and stage
presentations. Capital $10,000. Attorney,
P. R. Gordon, 790 Broadway, New York.
Theater Stockholder Dies
Louis Cohen, a large stockholder
in Small-Straseberg circuit, is re-
ported among the missing as a re-
sult of ?. hotel fire at Hurleyville,
N. Y. on Monday.
Poor Business Causes N. W. Closings
Seattle — Houses in St. John, La
Crosse and Endicott, all in Eastern
Washington, have closed because of
poor business.
Lloyd Replies to Davis
Hollywood— The suit of $250,000
damages, filed by Owen Davis,
against Harold Lloyd, is the refiling
of a former suit that was dismissed
on a technicality, according to the
Lloyd studios. Davis charges "Why
Worry" was pirated from "The Ner-
vous Wreck." Demand of plaintiff of
an injuction to prevent further exploi-
tation of the picture will have little
result, according to the Lloyd studio,
since "Why Worry" was released two
years ago.
Industry Loses a Friend
St. Louis— W. K. Matthews, edi-
torial direction of "The Times" and
a warm friend of the industry, is
dead here.
Plan New House for Austin, Tex.
Austin, Tex.— J. L. Brown, owner
of the Texas, is negotiating for prop-
erty on Guadalupe St., where he plans
tc. have a new theater ready by June 1.
Daniels Troupe Depart for Soutn
Bebe Daniels, heading a company
of 30, yesterday started for Miami, to
begin "The Palm Beach Girl " ^"*•'-
Kenton is directing.
Earl«
Albany, N. Y. — Shelter Producing Co.,
New York. Capital $600. Attorney, J. A.
O'Leary, 220 Broadway, New York.
Albany, N. Y. — Dolinsky Concessions,
Inc., Brooklyn ; to operate theaters. Capital
$20,000. Attorney, J. L. Bernstein, 5 Beek-
man St., New York.
Albany, N. Y.— William K. Hedwig Pic-
ture Enterprises, New York. Capital $10,-
000. Attorney, H. H. Oshrin, 1476 Broad-
way, New York.
Albany, N. Y. — ^Woodrock Amusement
Corp., Queens Borough ; to operate theaters.
Attorney, S. Goodman, 1560 Broadway, New
York.
Albany, N. Y. — A. and L. Film Advertis-
ing Co., New York; to manufacture advertis-
ing projection machines. Capital $1,000. At-
torney, Hyman Turchin, New York City.
Albany, N. Y. — Avenue Investing Corp.,
New York; to operate theaters. Attorneys,
Enrich & Maticher, 67 Exchange Place, New
York.
New B. and K. House Opens March 1
Chicago — Balaban & Katz's new-
est, the Norshore. on Howard St.,
near Clark, will open on March 1.
It seats 3,000.
"Charley's Niece" Now "Oh Baby!"
Al Lichtman, now making his
first picture at the Tec Art, has
changed its title from "Charley's
Niece" to "Oh Baby!"
Bray and Darmour on Coast
Los Angeles — J. Bray and L. J.
Darmour, the latter vice-president of
the Standard Cinema Corp., are here
conferring with Joe Rock on produc-
tion and distribution.
Big Campaign for "U" Westerns
Universal will shortly launch an ex-
tensive national exploitation cam-
paign for "The Flaming Frontier,"
which opens at the Colony in April
Urges Discontinuance of Showings
Minneapolis — Declaring that in-
flammable films are used in pubic
schools here and non-union operators
employed, the Minneapolis operator's
union has requested the discontinu-
ance of such showings in local
schools.
DeMille Signs Rudolph Schildkraut
Hollywood — Rudolph Schildkraut
has been placed under contract by
Cecil B. DeMille. He will first ap-
pear in "Young April."
Sailing to Open London Office
R. T. Cranfield sails for London
on the 20th to open an office in
London for Cranfield and Clarke.
Split Policy at Schade's House
Sanduskv. O.— On March 1, George
Schade will introduce a combination
vaudeville picture policy at the
Schade.
Keith-Albee House Opens Sunday
Youngstown, O.— The new Keith-
Albee theater opens Sunday with a
three-a-day picture and vaudeville
policy.
Albany, N. Y. — Noiram Realty Corp.,
Long Island City ; to operate theaters, hotels
and restaurants. Capital $150,000. Attor-
neys, Hallinan & Gros, 35 Na.ssau St., New
York.
Albany, N. Y.— 275 Grove Street Corp.,
New York. Incororators, A. Snyder, A.
Greenberg and A. Rappaport. Attorney, L.
H. Baer, 1440 Broadway, New York.
Albany, N. Y.— Studio Electrical Acces-
sories Co., New York; to distribute electri-
cal accessories to studios. Incorporators, A.
Tackson, H. Bittel and J. Strong. Attorneys,
United States Corp., 150 Broadway, New
York.
Trenton. N. J.— Valisburg Theatrical En-
terprises, Inc., Newark; to operate theaters.
Capital $50,000.
H. B. FILMS, Inc.
announce a motion picture
for early release entitled
"THE CITY OF SIN
All rights fully protected
»»
AN EASTER WEEK
SPECIAL!
"George Fredrick Haodel"
ONE OF
James A. FitzPatrick^s
FAMOUS MUSIC MASTERS
SERIES
A One-Reel Masterpiece
Issued with full orchestrations,
including solo piano and organ
parts compiled by
Hugo Riesenfeld
Picturizing Handel's Famous
LARGO
and HALLELUJAH CHORUS
The greatest Easter Week
music ever written
Booked direct to First' Run
Theatres anywhere in the
United States!
FitzPatrick Pictures, Inc.
729 Seventh Avenue N. Y. C.
Order your Print andMusic now!
A COMPLETE LABORATORY
AND TITLE SERVICE
NEW YORK
-iivn
jir,Djsif~5
FORT LEE, N. J
72) 7<h Ave.
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FOX FOR PROFITS!
Two great triumphs come to the screen
with this one.
A personal triumph for that popular
young artist, Olive Borden.
A producing achievement for Fox Film
Corporation.
This picture has S. R. O.
written all over it.
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»/ FILMDOM
)L. XXXV No. 47
Friday, February 26, 1926
Price 5 Cents
I"
In:
BOHEME
By DANNY
Another big money maker,
th King Vidor's name on it.
started with "The Big Par-
" And "Boheme," which
1 will doubtless play ahead of
other success (which will be
d shown) again hits. Also
)ther success for Metro-Gold-
n-Mayer.
Countless people know the story of
Boheme" from the famous opera,
fortunately the score of the great
poser, Puccini, cannot be used
h the picture. But a fine score
s prepared for the picture, and
times it seems remarkably similar
some of the more popular melo-
s of the opera. This score will
ibtless be obtainable; and should
used with the picture,
.illian Gish makes her debut in
Dheme," and gives a striking per-
mance as Mimi, the seamstress,
in Gilbert is remarkably fine as
dolpho. At times, together they
e a marvelous performance, es-
;ially in their early love scenes
ich brought applause time and
lin from the notable first nighters.
The story of "Boheme" is wistfully
, almost tragic, especially at the
I when Mimi dies. But the wom-
folk who like love stories will
't their full of weeping, and as
Plunkett put it, they should serve
ra handkerchiefs to the ladies with
h admission. Not a bad idea,
nto the tender story of this love
lir of the artists quarter of Paris,
lor has put many fine touches;
(production shows much care and
ught, especially in the detail, and
entire cast is superb. There are
ne moments where the story tugs
d at even the hardest; and where
rs are inevitable,
vlany stars visiting town from the
ast were on hand. The usual crowd
annoying fans with their autograph
)ks were on hand to bother them,
in Gilbert and Norma Shearer hid
a corner of the theater to keep
m the mob, and Mae Murray was
lost swept from her feet as she left
house. Police protection was of
le avail. Even Mayor Walker had
able to get by. These pestering
majcel Broadway openings an
loyance.
t will be interesting to watch
ether "Boheme" breaks the seven
nths' record set by "The Merry
dow" at the Embassy.
PH
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Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation trom the William A. Brady stage success.
Personally directed by Will Nigh.— Advt
Pathe at Peak
1925 Financial Statement Will Show
Record Earnings, According to
Wall Street Belief
It is understood from authoritative
sources having their origin in Wall
Street that the financial statement of
Pathe Exchange, Inc., for 1925 will
show record earnings for that com-
pany. The statement is now in
preparation.
Pathe has applied to the Board of
Governors of the Stock Exchange
to increase its issue from 190,000 to
290,000 shares of common. This is
no par value stock of which about
160,0006 shares are in now on the
exchange.
Late in January, Elmer Pearson
stated to the "Wall Street Journal"
that 1925 will be one of Pathe's best
years.
New Glass Starts
35 Enrolled in Publix's Theater Man-
agers School — 12 Paramount
Managers to Take Course
The second class of Publix Theater
Managers Training School has com-
menced. The class was welcomed by
John F. Barry, director of the school.
Terry Ramsaye, author of "A Mil-
lion ai<d One Nights— A History of
the Motion Picture," delivered^ the
first of a series of lectures on "The
History of the Motion Picture."
■ Twelve managers and assistant
managers of Publix theaters will take
this course. A total of 35 is enrolled,
{Continued on Page 7)
Stocks Moving
Famous, M. P. Capital and Fox Ac-
tive on the Exchange — Denial of
New Paramount Issue
Motion picture stocks have been
generally absorbed during all of the
recent reactionary period on the Stock
Exchange under the leadership of
Famous and M. P. Capital Corp.
The American reported yesterday
that Famous has been influenced by
the report current on the Street that
the separation of the theater holdings
from production and distribution is
to result in the flotation of a new is-
sue. This was denied yesterday by
(Continued on Page 3)
Verdict foi Ccmmuiiwcakh
Supreme Court Justice Gibbs yes-
terday decided a $6,220 verdict for
Commonwealth in a suit filed by that
exchange against East Coast Films,
Johnny Hines and C. C. Burr. The
action was based on the sale of "The
Speed Spook" by East Coast to Com-
monwealth for this territory. The
papers alleged Commonwealth paid
$22,000 for the rights and was guar-
anteed a $35,000 gross, with East
Coast to make up the deficit if there
should be any. Commonwealth took
in $29,156, it was alleged. Therefore
the court ordered payment of the
difference, $6,220.
Philbin as Juliet
Los Angeles — Mary Philbin will
star in "Romeo and Juliet" for Uni-
versal.
PPy. pretty Nell Gwyn makes Dorothy
I box office girl 1 — Advt.
Suit Over Invention
Los Angeles — Several producers
are named in a suit filed by Pierre
Artigue who claims to be the person
through whose invention the produc-
tion of shadowgraphs was made pos-
sible He alleges producers have
made $1,000000 to date through his
scheme and that he has received
nothing.
Education Board Frowns on Bill
The Board of Education yesterday
voiced disapproval of the measure
now before the legislature in Albany,
which would permit children under
16 years of age to attend theaters
without a parent or guardian.
New Paramount Director
Los Angeles — Famous has elevated
John Waters from assistant director
to full-fledged director. His first will
be "The Deer Drive," a Zane Grey
yarn.
"Uncle" Smith Retires
London— George Henry ("Uncle")
Sni^th has resigned as director of the
Vitagraph Co. of England, which po-
sition he held since 1907.
Fox in Baltimore March 1
Baltimore— It is understood Fox
will take possession of the Century,
Garden, Parkway and New on
March 1.
Norma Talmadge was at one time
to appear in the famous Shakespearian
love story. Samuel Goldwyn more
recently announced his intention of
producing it. However, he refused
to discuss the matter yesterday.
Capitol and Dependable Merge
The Capitol Film Exchange and the
Dependable Film Exchange yesterday
signed contracts in a distribution mer-
ger, whereby the former will distribute
Dependable's product. In the future
both concerns will buy product to-
gether, but separate sales forces will
be maintained. Both operate in the
New York territory.
Ash Coming to New York?
It is reported but unconfirmed that
Paul Ash whose jazz band has been
an unprecedented success at the Mc-
Vicker's, Chicago, will be brought to
New York in the fall to play at the
new Paramount theater.
tHC
j?B^
DAILV
Friday, February 26, 1926 B^
Vol XXXV No. 47 Friday, Feb. 26, 1926 Pries 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FiOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
»736-4737-4738-4739. Cable address : Filmday,
3tw York. Hollywood, California — Harvey
£ Gausman, 6411 Hollywood Blvd.; 'Phone,
Gs-^nite 3980. London — Ernest W. Fredman,
Ttt Film Renter, 58, Great Marlborough St.,
London, W. 1., Paris — La Cinematographie
francaise, 5, Rue Saulnier,
Quotations
High
Low
Close
Sales
Balaban & Katz .
68J4
68
68
....
Eastman Kodak .
.111
11054
110/
500
Famous Players .
.niVi
118
118
10,500
Fam. Play. Pfd. .
.112/8
12154
121/
200
*Film Inspection .
5/
First Naf 1 Pfd. . .
lOS-^
105/
105/
400
Fox Film "A" ..
. 70H
67/
67/
3,500
Fox Theaters "A"
. 26^
25/
25/
2,800
Intern'l Projector.
. 13
12
12
500
Loew's, Inc. '
38M
38/
38/
2,000
Metro-Gold. Pfd...
. 23^
23/
23/
200
M. P. Cap. Corp.,
. 23'A
22 J^
22 J4
5,000
Pathe Exch. "A".
. 73
69/
69/
1.500
Skouras Bros. . . .
. 49H
49 H
49J<
....
*Stan. Co. of Am.
39
....
Trans-Lux
■ n%
11
11
2.800
'Universal Pictures
. , .
38
....
*Univ. Pict. Pfd. .
. . .
9i
Warner Brothers .
. 15/
15/
15/
300
*Warner Pictures.
11/
....
* Last prices quoted.
In "Duchess from Buff aT6"^:;r^
Los Angeles — Constance Tal-
madge's next picture will be "The
Duchess from Buffalo." This will
be followed by "Silky Ann.'
TTTe
"eater Encroachments Next
"The Official Bulletin," organ of
the M.P.T.O. of A., states that the
next problem it will take up, will be
theater encroachments.
♦♦♦♦♦♦♦♦♦♦♦#♦♦♦♦♦♦♦♦♦♦♦♦♦♦•♦♦♦•♦•♦••♦♦♦♦♦•♦*•♦♦♦**
I Ward Cine laboratory, Inc. i
ii 216-222 Weehawken St. J]{
\i Union City, N. J. Ij
II Telephone Union 4800 ii
\\ G. BERT WARD, Pres. j-j
•♦..♦•♦♦♦.♦♦.♦♦.♦ ♦.♦ ♦,♦ ♦,♦ ♦.♦ *.* ♦.* ♦,* ♦.♦ ♦.♦ ♦.♦♦.* ♦.♦ ♦.* ' .♦♦.^.♦*>*M
^b6im^^;
Properly Present Your Photoplaj'
New $180,000 Bronx Theater
The Bronx will have another new
theater. Plans have been filed for a
new house to be erected on Webster
Ave., near Ford St. It will be a two-
story theater-store structure and cost
$180,000.
Columbia Staff Enlarged
Hollywood - — Columbia has made
several appointments to the produc-
tion staff. Harry L. Karr is general
production manager. Art and techni-
cal work will be in the hands of
Amos Myers, formerly with Marshal
Neilan. The installation and hand-
ling of the new electrical equipment
will be in the hands of Bert Wayne.
The staff of writers has been aug-
mented by George Scarborough,
Douglas Bronson, Thomas Hopkins
and Paul Gangelin. E. A. Patterson
is in charge of studio publicity.
New Print Process
John F. Lyons, for ten years with
Joe Miles and for six with First Na-
tional, has taken over the National
Filni Renovating and Process Co. of
729 7th Ave. The company holds a
cleaning process which lengthens the
life of prints. Lyons states 18 First
National exchanges are already equip-
ped with the apparatus and that Fam-
ous, United Artists and Educational
are about to inaugurate the service.
Next Week on Broadway
Features at Broadway theaters next
week include: "Broken Hearts," at
the Cameo; "Ibanez' Torrent," Capi-
tol; "The Cohens and Kellys," Col-
ony; "The Cave Man," Rialto; "Let's
Get Married," Rivoli, and "Irene," at
the Strand. "The Cohens and Kel-
lys" and "Torrents" are hold-overs.
"Stone Hall of Nations"
The Paramount theater, now under
construction in Times Square, will
have a "Stone Hall of Nations."
Stones from 32 foreign countries have
been collected by representatives of
Famous and these will be placed
around the lobby with plates and ap-
^opriate panels.
"Winnie Winkl^fcm-*ilms
Chicagc^— Martin M. Brannelty>(vho
pens the "Winnie Winkle" cartoons,
syndicated throughout the country by
the Chicago "Tribune," has signed
with the George and Billy West M.
P. Corp., to make a series of two-
reel comedies based ojj...-th€ comic
Sti^p_^__
Discourafite "Notoriety" Contracts
R. F. Woodhull, president of the
M. P. T. O., yesterday secured the
support of publicists and advertisers
belonging to the A. M. P. A. to dis-
courage contracts with persons who
possess no real talent and who seek
only to commercialize notoriety
Holmes Transferred to Coast
Ned Holmes, Fox exploitation di-
rector, has been transferred to the
studio. Charles Cohen, formerly his
assistant, has been placed in charge
of the department.
Harris Left $1,500,000
Pittsburgh— Senator John P. Har-
ris, who died recently, left an estate
of $1,500,000.
Grainger on Sales Trip
James R. Grainger, general sales
manager of Fox, left yesterday for
the Middle West. He will visit Chi-
cago, St. Louis, New Orleans and
Atlanta.
Lubitsch's Next, "Reveillon"
Los Angeles — Ernst Lubitsch's pic-
ture to follow "The Door Mat" will
be "Reveillon." Monte Blue will have
the lead.
Sailing April 3
Los Angeles — Mary Pickford and
Douglas Fairbanks sail for Europe on
April 3rd. They leave for New York
Tuesday.
Dembow Quits Fox for Kane
George F. Dembow, for the past
two years manager of the Cchicago
office of Fox, has resigned to become
general manager of the Robert T.
Kane Enterprises.
"Pompeii" Sold to C. & M.-
London— English rights to the Ital-
ian spectacle "The Last Days of Pom-
peii," have been sold to C. & M. Prod.
Carmine Gallone is the producer of
the new version.
White Signs "Big Boy"
Hollywood — Jack White has sign-
ed "Big Boy," two year old star of
Educational Juvenile comedies, for
next year's series.
De Putti in "Satan" Cast
Lya de Putti, Hungarian actress,
who arrived in New York recently,
has been selected for an important
lole in "The Sorrows of Satan."
Selects Final Title
Los Angeles — "The Runaway" is
the final title of William De Mille's
current picture, made as "The Flight
to the Hills."
Von Hierberg Convalescing
Seattle — J. H. Von Herberg, who
was seriously ill last fall in New
York, is now in California convales-
cing from septic poisoning.
Cleveland House Opens
Cleveland — Max Lefkowitz and Abe
Polster, who operate one of the
largest chains in this city has opened
their new Lyric.
Lew Borzage to Assist Frank
Hollywood— Lew Borzage, brother
of Frank Borzage. Fox director, will
assist his brother in the direction of
"Early to Wed."
Beck Signs Frederick
Hollywood — Arthur Beck states he
has signed Pauline Frederick for four
features, under the Embassy banner.
Hanshaw Leaves
Dale Hanshaw, president of Sierra
Pictures, is on his way to the Coast.
WANTED
Dark room man for film laboratory.
Must have all around training. Write
giving references and past experience
also salary desired.
Box M292
c-o Film Daily 1650 B'way, N. Y. C
i
'\
New Fresno House for Pantagec
Fresno, Cal.— The $2,000,000 tl
ater being erected here will hoi
Pantages vaudeville and pictures. T
structure also contains a 12 story
fice building.
Pommer Sails Tonight
Erich Pommer, former managi
director of the Ufa, sails on
Olympic tonight for Berlin. He T
probably produce on his own in G
many.
Negri in "Naughty Cinderella'
Hollywood — -"Naughty Cinderell
Avery Hopwood's farce, has been pi
chased by Famous for Pola Nej
Mai St. Clair will direct and T<
Moore will have the lead.
iiaya
, Strie
i]Illvai>
' Rav
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:;tions
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This is a 'Cornerblock' cut furnisl
FREE for all Pathecomedies at y^
exchange.
iV
i\WATCH THJS SPACE FOm
G RE ATER
lectei
The'
PRODUCTION
1926—27
"THE GOLDEN WElm
by E. Phillips Oppenhei I
'Ecan,
tar:-
((
t*i^ T» »"
PETER THE GREATS
in NAT!
''KING OFTHEPACl LAB(
"SINEWS OF STEEI
by Ed. J. Neagher
1
riday, February 26, 1926
THE
-:7H^
DAILY
Rayart's New List
;w Series With Howes, Perrin,
Sullivan — Stories in Most In-
stances Selected
W. Ray Johnston, president of
lyart, has signed new contracts for
oductions starring Reed Howes,
lily Sullivan and jack Perrin, each
appear in three groups of eight
1 next year's program.
The Howes pictures will be pro-
iced and directed by Harry J.
rown. Stories purchased include
The Racing Fool," "The Night
wl," "The Kentucky Handicap,"
The Scorcher," "The Birdman,"
The Romantic Rogue." "The Lost
imited" and "The Royal American."
Stories for Perrin are: "Where
orth Holds Sway," "Hi-Jacking
ustlers," "The Code of the Range,"
The Grey Devil." "A Ridin' Gent,"
A/^est of the Rainbow's End," and
rhunderbolt's Tracks." One story
yet to be selected.
The Sullivan series includes "Smil-
g Billy," "The Trouble Shooter,"
Jpeedv Fists," "The Soeed Cop,"
[Tie Heart of a Coward," "The Gal-
nt Fool," "Daring Deeds" and "The
lent Alarm."
Rayart has also closed with H. H.
an Loan for three stories to be used
the series of "Ravart Superior Melo-
amas." They are "The Midnieht
fatch," "Surging Seas," and "The
ixie Fiver." Others will include
;peed Crazed," "The Show Girl,"
ymoke Eaters," "Step-Sisters" and
le more to be selected.
Billy West will appear in four com-
ly dramas the first three to be "The
uckv Fool." "The Trouble Chaser,"
Thrilling Youth" and one to be
lected.
The balance of the Rayart pro-
am will be 26 Ravart-Radiant Com-
lies, produced bv Morris R. Schlank.
aturing Bobby Rav. and four serials.
he first will be "The Masked Pilot,"
arring Rex Lease and Kathryn Mc-
uire. The second, "Troooer IIT
'ightin^r for F?me" will be the third,
d the fourth is yet to be selected.
Johnston will go to the Coast short-
to consult with these units first.
Plans Boy Scout Serial
Rayart will produce "Scotty of the
•outs." a Boy Scout serial, for next
ason's distribution.
Roach Signs Mabel Normand
Los Angeles— Hal Roach has sign-
1 Mabel Normand to appear in one
imetly.
Richard Wallace will direct.
i'Rin-Tin-Tin" Injures His Master
Los /.ngeles— "Rin-Tin-Tin" acci-
' ntally knocked his master, Lt. Lee
iiincan, over a cliflf on location.
'uncan received a broken leg and
ther inturies.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadway
Tdephones Bryant 9330-9331
Divided Over Tax
New South Wales Papers Disagree
Over Proposed Drastic Measure
Against American Films
Sydney — Leading newspapers here
take opposite views on the proposed
provincial tax against the gross on
American pictures.
The Daily Telegraph attacks the
bill in no uncertain manner and de-
clares it is iniquitous. This opinion
is based on the fact that £20,000,000
are invested in Austrahlan picture
theaters. Over 25,000 people are em-
ployed permanently. The newspaper
argues that 90 per cent of the em-
ployees are Australians and therefore
denounces the proposed measure as
pure class legislation. Aside from
that, of the 100,000 000 people who
paid admissions last year. New South
Wales contributed 40,000,000, most
of them workers, small farmers and
low wage earners.
The Sun declares the State esti-
mates it loses £25,000 yearly through
non-payment of taxes on American
pictures. Thirty million people who
paid admissions last year will be
forced to pay so much more, the paper
maintains. The Sun, like the Daily
Telegraph, says it is absurd to main-
tain that distributors do not pay in-
come tax. John W. Hicks of Para-
mount states his company pays on an
average of £4,000 a year in Federal
and State levies.
F. H. Doyle, managing director of
Union Traders, Ltd., has told the
Morning Herald that the legislation
would hit his company — whi(ch is
purely Australian — as it would the
others.
The Sunday Times forecasts a situ-
ation which will prove even more
alarming to American companies.
This newspaper states legislation
similar to this bill is being framed
in other Provinces of the Common-
wealth. "In a very short time," as-
serts the Times, "the whole of Aus-
tralia will be in a position to insist
that these profiteering outlanders
shall either pay or get out."
De Mille House to Seat 1,100
Hollywood— The legitimate theater
which "Cecil B. De Mille will erect
at Vine St. and Hollvwood Blvd. will
cost $400,000 and seat 1.100. ac-
cording \o plans fited by MyVon
Hunt and H. C. Chambers.
Florida House Threatened by F re
Jacksonville, Fla— Quick work of
firemen prevented the Duval frorr
being totally destroyed by fire when
a blaze broke out hack stagc^
NOW BOOKING
St. Patrick's Day Special
week of March Uth. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colored by Brock
7J9 S«*«nth Av«., N. Y. C.
DISTRIBUTORS
Fake Scheme in South
Advertising Solicitors Defraud Exhi-
tors — Money Collected, But Films
Are Not Forthcoming
Atlanta — The next solicitor who
comes South to perpetrate a film ad-
vertising scheme involving theaters is
likely to find anything but a healthy
reception. And even though he
should represent a sound concern, he
would fiPid hard sledding in uhis sec-
tion where resentment is strong for
one F. J. Halsey and the Imperial
Films of Boston, and the Monarch
Film Co. of Boston.
The aforesaid Halsey, who put
over his scheme in Charleston, S. C,
and later in Gainesville, Fla., each
time to Lis evident satisfaction, since
he secured and cashed checks from
merchants participating in the plan,
but to the consternation of those mer-
chants as well as the theaters in-
volved, since films were not delivered
found a third victim before his
schemes were uncovered.
That third victim is J. M. O'Dowd
of the O'Dowd, Florence, S. C. Hal-
sey did not reap a very rich harvest
in Florence, however, because most
of the merchants approached remem-
bered a similar scheme. But there
were two concerns which fell for the
scheme, and gave their checks to Hal-
sey. Those checks were cashed
promptlv and came back to the mer-
chants in question bearing the en-
dorsement of F. J. Halsey with the
name, "Imperial Film Co.." written
on the typewriter.
But no films were delivered, and
although O'Dowd has written to Hal-
sey, he has never received any reply.
Keith Robbery Frustrated
Syracuse, N. Y.— A bold attempt
to brtak into the Keith theater was
frustrated by a night watchman.
Stocks Movini»
(Continued jrom I'lUic I)
Flek J. Ludvigh. The common closed
at 118 yesterday, a drop of 2% i)()inls
over Wednesday's close. Tlie range
was high 121^. low 118 and close.
118 and the sales, 10.500. The pre-
ferred closed at \2\%.- -a gain of ^^
points over Wednesday; sales. 200.
Larger dividends are looked from
M. P. Capital Corp. The stock has
been active, too, of late. Yesterday
range was high 23%, low 22.)^ and
close, 22.]i The sales were 5,000.
Fox "A" lost 1^ points over Wed-
nesday's close yesterday. The range
was high 70K; 'ow 67% and close
67%. Sales 3,500.
Recent selling of Fox on the be-
lief that there was not much of a
spread between current earnings and
dividend rec|uirenients has led an offi-
cial to issue a statement to "set reports
at rest." He states that the companv
will show earnings for 1925 of be-
tween $9.50 and $10 a share on the
averacre amount of stock outstanding
and $5.50 and %6 a share on total stock
now outstanding. He further said
that earnings had increased rapidly
since September of last year and that
November business showed an in-
crease of 140 per cent. "Total as-
sets of the company are eighteen and
one-half times the current liabilities,"
says this ofificial.
The statement savs: "Gross busi-
ness in the LTnited States and Canada
from Sept. 1 to Feb. 1,3 last was 39
per cent greater than in the same
period a year previous. Gross busi-
ness in other countries showed an
increase of 19.3 per cent in the per-
iod. These figures reflect little or
none of the possible earnings from
the almost $7,000,000 of new money,
about 25 per cent of the total assets
of the company, obtained by the new
financing in 1925."
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Over 200 Pages
A Splendid Tribute
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DON'T MISS IT
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Friday, February 26, 1926
In the Courts
The Ideal M. P. Co. has sued Topical
Inis, Film Library and Herbert Miles in
■ Supreme Court for $2,600. The plain
I alleges that the defendants sold it 3
•ial for $3,750, but failed to deliver it,
i returned $1,500, leaving due the sum
id for. The plaintiff has applied for an
ler to take the testimony of Mrs. I'au a
Rogers, who negotiated the terms, be
ISC she is ill in the Neurological ilospitai
I will be unable to testify ni court wne,
case is called soon.
v'athan Burkan, wlio holds an unpaid
jjim:nt for $1,617 against the Grand
ler Dist. Corp., which is unpaid, has ap
id in the Supreme Court lur the appo.iii
It of a receiver for the company becaus..
admitted in testimony already given by
liam li. Levy and Edward James tLai
corporation had something coming from
release of "Racing l^uck," altliough the
ducers. Banks and Triplett, are suing to
ul the contract. 'Ihe sum of $19,000
already been paid into court in the
;. All the property of Grand-Asher is
ined under an assignment to him by
ineth Sherburne for advances of $250,000
tlie company, and it is admitted that if
"•'cts all its assets he will not collect
of the sum due him.
ii. H. Carson, who received a judgment
$J,170 against Cosmoramic Pictures,
:li is unpaid, has app.ied in the Supreme
rt to punish the corporation for con-
t of court for failure to appear and tes-
concerning its ability to pay the judg-
t. The papers were served on on J ames
ackey, treasurer of Cosmoramic, and an
arance was ordered.
New Glass Starts
(Continued from Page 1)
of whom are students who have
previous experience in theater
ration. The average age of the
is 28.
hose enrolled for the session are
oUows:
:orge Baker, Kansas City, Kans. ; Louis
mgarten, Santa ,Pauia„ Cal. ; D. K.
tn. New York; J. A. Coburn, Auburn,
Ray Coller, Lockport, N. Y. ; Char-
Conner, Auburn, Me. ; Arthur Cooper,
a Scotia; W. J. Cotta, Little Compton,
; Paul Doblin, New York; Fred Eh-
Peoria, 111. ; Al Fourmet, Atlanta ; D.
ox. Riverside, N. J. ; A. Roy, Cleve-
A. G. Shear, New Orleans; Louis
, New York; Roy Slents, Forth Worth,
E. D. Steel, Lincoln, Neb.; R. Stone-
:, Hampton, la.; M. Sherman, New
; Joe Wade, Van Dalia, Mo. ; Norman
p, Los Angeles; P. Worthen, Hartford
Ind. ; Virgil Wadkins, Atlanta; Edward
son, Oklahoma City ; Louis Finske,
gan City, Ind. ; Louis Hinckel, Wor-
, Mass. ; Frederick Kislingbury, Lin-
Neb. ; Billy Lauire, Austin, Texas;
. Mason, New York ; Homer Maynard,
York ; Walter McKnight, Helena,
Louis Merrill, Jamestown, N. Y.;
lore Mohr, Iowa City, la. ; George
, Sunbury, Pa., and Joihn O'Shea,
lyn, N. Y.
Day and Night Service
Philadelphia — De Luxe Film
has introduced an emergency
night service for exhibitors in
this territory. The service ex-
tends to those who do not book
L»e JLuxe pictures, too.
Cards are being sent out to
all showmen in the territory
vviin tns emergency 'phone
number.
Abrams Back from Cuba
Hiram ,\l)ranis lias rcturiied from
trip to Havana.
D'Arrast to Direct for M.-G.-M.
Hollywood— H. D'Abbadie D'Ar-
rast has been signed as a director by
Metro-Goldwyn-Mayer, D'Arrast has
been connected with Chaplin as as-
sistant director.
Red Seal in Chicago
Chicago — Harry Bernstein, general
manager of Red Seal, will open offices
at 831 S. Wabash Ave., on March 1,
which will be Red Seal's headquarters
for the Midwest.
Jack Gould on His Own
Jack Gould, brother of Paula Gould
of Universal, has opened an indepen-
dent publicity bureau at 114 W. 16th
St.
Wash. M.P.T.O. to Meet Monthly
Seattle— The M.P.T.O. of Wash-
ington vvill hold monthly get-together
luncheons at the Hotel Calhoun on
the second Tuesday of each month.
Incorporations
Alb.-my, N. Y. — Production-Display Studiol
Inc. Incorporators, C. Harriman, M. Mach-
lis and H. Ragow. Attorneys, Heimann &
Rubien, 1440 Broadway, New York.
Albany, N. Y. — Spur Amusement Corp.,
New York. Incorporators, R. Hildreth, R.
Batkin and W. Kessler. Attorney, S.
Schwartzman, 117 West 45th St., New York.
Albany, N. Y. — Brandon Brothers, New
York. Capital $20,000. Incorporators, W.
Brandon, F. Miller and S. Berthoflf. At-
torney, L. C. Schultz, 1674 Broadway, New
York.
ixe Acquires House in Racine
waukee — Saxe Enterprises have
lased the lease of the Bijou, Ra-
from Owen McKivitt. Mr. Mc-
t will retain his lease on the
eum, also in Racine.
lontest Winner Goes West
rothy Kitchen, choosen as "Miss
York" in the beauty contest
here several months ago by
rsal in connection with the N.
lirror and Keith theaters has
or Universal City.
'ting Story for Hobart I*rod.
wood — "Three Nights of Don
is being adapted by Clara
ger for Hobart Prod. Release
jh First National.
Albany, N. Y. — Gromer Amusement Corp.,
Brooklyn. Capital $100,000. To operate the-
aters. Incorporators, H. Gross, W. Gross
and H. Friedman. Attorney, S. Levy, Gut-
man & Goldberg, 277 Broadway, New York.
Albany, N. Y. — -Official Coach Schedules,
Inc., Syracuse; advertising and motion pic-
tures. Incorporators, A. Malcomb, E. Castle
and R. Jeffreys. Attorneys, Dixson, Searly,
Jeffrey and Cole, Syracuse.
Albany, N. V. — The Beekman, Inc., New
York; theaters. Capital $1,000. Incorpora-
tors, L. Markham, F. Wald and A. Bernfield.
Attorneys, Shaine & Weinrub, 299 Broad-
way, New York.
Springfield, 111. — ^Trans-Continental Produc-
tion Corp., 407 South Dearborn St. ; to
stage prologues, presentations, in motion pic-
ture houses. Capital $10,000. Incorpora-
tors, E. Beving, G. Hennebery, G. Hoskyn
and E. Deane. Attorneys, Bathell & Run-
dall, 208 South La Salle St., Chicago.
Trenton, N. J. — National Art Associates,
Inc., 99 Royal Ave., Hawthorne; theater*.
Capital $50,000. Incorporators, A. Doodi,
T. Malatesta, W. Jones and D. Guggenheim.
O'Reilly Again Nominated
Charles L. O'Reilly has again been
nominated for the presidency of the
T.O.C.C, which will hold its an-
nual election in March. The board
of directors will be nominated next
Tuesday.
Overbuying in New England
Buddy Stuart, special exploitation
representative for Associated Exhibi-
tors, Inc., is back from a month's trip
through New England where he
found that in a great number of in-
stances exhibitors were overbought
Former Exhibitor Buys Newspaper
Lima, O. — J. D. Raridan, former
exhibitor, has purchased the control-
ling interest in "The Evening Ga-
zette." Both Lima newspapers are
now operated by former picture men.
The other, "The Morning Star," is
under the management of George
Clark, formerly of the Faurot O. H.
Eastman Making Amateur Projector
Rochester, N. Y. — Eastman Kodak
announces that a new projector, the
Kodascope C, is to be placed on the
market shortly. The machine is be-
ing built for the amateur trade and
sells at $6U. The model weighs nine
pounds and is described as the most
compact and complete projector that
has yet been constructed. Pictures
are able to fill a 30 by 40 inch screen
at a distance of 18 feet.
New Reel on Antinoe Rescue
"History in the Making," is the
title of a 1 600 ft. picture of the res-
cue of the Antinoe, by the U. S. liner
President Roosevelt^ This picture
was compiled by Leonard Mitchill of
the U. S. Lines, in collaboration with
International Newsreel and was orig-
inally used in connection with the
official entertainment of Capt. Fried
by the city. The film shows the
President Roosevelt leaving New
York on her history making trip,
the call for help, the dash to the
rescue and operations during the four
days preceding the actual rescue.
The Keith-Albee' theaters have
booked it.
Expedition to Film Arctic
An Arctic expedition to study the
habits and make motion pictures of
the narwhal, the Greenland basking
shark, seal and walrus, is annouccd
by the American Museum of Na-
tural History and George Palmer
Putnam, the publisher, its joint spon-
sors. It will sail from New York
the latter part of June.
Leonard Returns to M.-G.-M.
Los Angeles — On completion of
Corinne Griffith's "Mile. Modiste,"
Robert Z. Leonard will return to
M.-G.-M. to direct "The Waning
Sex."
CHICAGO
The
{Balaban & Katz' Qreat Chicago Theatre)
HAS BOOKED
"The COHENS and KELLYS"
REGINALD DENNY in
"Rolling Home"
REGINALD DENNY in
"Skinner's Dress Suit"
r«rther "UNIVERSAL
THAT " Making the
^= Best Pictures in
the Business!"
»1
*
es
woith milGoiLS
to the movies
^ p OBERT KANE scooped the
^ly industry in getting Arlen first
5— just when the public clamors to
^iee his stories screened!
^"The Dancer of Paris"— the rich-
I est tale Arlen ever wrote — stars
iGonway Tearle, supported by
jDorothy Mackaill; it's an Alfred
fSantell production!
I Showmanship adds those box-of-
f^fice names to clinch a production
|that will command the whole na-
Ltion as its audience!
^DANCER of PABIS'i!
anofdier mon^-spiime]
P^w UrAt nationcil
iTHE
tfi brAdstmet
o/' FILMDOM
js^^recocmized
Authority
M
'P'ISlii
,•««'
I
I
I
I
. P. News
"^^.
METROPOLIT/
PRODUCTIOI
JOHNvC. FLINN pf^esents
II
PRISULLA DEAN
Tfie nANGEH GIBL
WITH cJOHN BOWERS
ADAPTED BY FINIS FOX FROM "THE BRIDE" BY GEORGE MIDDLETON 6^ STUART OLIVIER
RELEASED BY DIRECTED BY EDWARD DILLON
PRDDUCEKSDISTKIBUTING COKPOKATION
ForeTgn Distributors -Producers International Corporation 130 West 46th Street New York. N. Y.
iTHE
IfAfi brAdstreet
»/* FILMDOM
2^^RE(OCMIZE6
Authority
IL. XXXV No. 48
Sunday, Febmary 28, 1926
Price 25 Cents
Vew German Deal
elka, Through Theater Merger
rith Sued Film, Now Gains New
Importance in German Field
Berlin — The Emelka company,
)ugh a theater merger with Sued
n, has increased its theater hold-
; to 42 houses. By the same deal,
"kontingent" privileges embrace
pictures. Assets of the new com-
ition are placed approximately at
jO.OOO marks.
|i several quarters here, the Emel-
tdeal is said to have made the
ipany second in the German field.
luir Ziehm will be the contact
It for Emelka in the American
ket.
Still Negotiating
kh American Theaters Deal with
Pantages Still in Indefinite
Stage
is understood that not more than
leek ago, Frank Wilson of North
ierican Theaters Corp. was still
jiotiating with the Pantages cir-
I on the important theater deal
ich is believed to have been launch-
'n New York some weeks previous
ijiVilson's departure for the Coast,
jelegrams from Hollywood yes-
itay indicated there has been
liiing of a definite nature decided
lin and intimate that there is
I' a question of whether or not
•'deal will ever be closed.
|lj Klein Sails
jidward L. Klein, who spent seven
liths of 1925 in Europe surveying
: field, sailed last night on the
mpic for another trip.
Features Reviewed
Page
rhe Far Cry
First National 185
Hearts and Fists
Associated Exhibitors 18S
Dancing Mothers
Paramount 185
litfare Nostrum
n Metro-Goldwyn 185
i?ifth Ave.
i Prod. Dist Corp 187
jrhe Traffic Cop
i Film Booking Offices 187
Irhe Auction Block
Metro-Goldwyn-Mayer 187
I Short Subjects 187
: ain't respectable," but Nell Gwyn just
bed. Dorothy Gish Paramount. — Advt.
Laemmle
By DANNY
Carl Laemmle celebrates his twentieth anniversary — as an
exhibitor — today. Of the small group of executive veterans he
is the first to reach this important mile stone. It is natural that
there should come to him thousands of letters, wires and cables
of congratulation from the remote sections of the world. For
Carl Laemmle was the first to recognize the values of interna-
tionalism in motion pictures.
Many of the congratulatory expressions carry such fulsome
praise ; many are so replete with lovable terms, that it seems
difficult to appreciate that they are ofifered to a man in business,
and a business of such competitive phases as motion pictures,
where petty pride and vanity occupy a place of such seeming
importance.
And the probabilities are that no other executive of im-
portance in the industry could gather such expressions from
so many quarters. Because Carl Laemmle happens to be the
type of man who is so easily admired, respected and highly re-
garded. He has so many lovable traits. His kindness, his chan-
ties, his unselfishness, make him an outstanding figure. No one
could harbor ill feelings against such a man and— so far as we
know— no one in this business does. Rather, indeed, he seems
to be beloved by a very large number of people, many not
connected with his organization.
(^Continued on Page 2)
Scene from Pauline Frederick's greatest picture. "The Nest. Produced by
Excellent Pictures Corporation from the William A. Brady stage success.
Personally directed bv Will Nigh.— Advt.
Tax to 75 Gents Off
President Signs New Revenue Bill —
Probably Effective on
March 28
Washington — President Coolidge
yesterday morning signed the Reve-
nue Revision Bill providing for an
increase in the admission tax exemp-
tion to seventy-five cents.
Under the provisions of the bill, the
change in exemption will take effect
thirty days after approval, and offi-
cials of the Treasury Department are
now figuring out the exact time.
It is believed that the new exemp-
tion will become effective on the
morning of March 28th.
Behind Chicago Move
Chicago — It is reported that Fox
will wield considerable influence in
the development of the proposed buy-
ing combination which the Aschers
are about to launch here in conjunc-
tion with other Chicago exhibitors.
As noted, Fox holds a five year
contract with the Aschers'. Andrew
Karzas and Cooney Bros, for service.
James R. Grainger who is on a Mid-
West sales trip, is expected here in a
few days. His visit is said to be in
connection with the Ascher move and
the possible sale of a number of long-
term franchises for service.
7,500 More Seats
Chicago — Construction will start
immediately on at least three new
theaters, with a total seating capacity
of 7,500 and a cost of $2,050,000. All
are in outlying districts.
A $750,000 structure will be erected
(Continued on Page 195)
Banquet on Coast for Laemmle
Los Angeles— Carl Laemmle was
the guest of honor last night at a
banquet held at the Hotel Ambassa-
dor, in celebration of his 20th anni-
versary in the industry. Those pres-
ent included prominent film folk. As
a feature of the banquet, a replica of
Lacmmle's first theater in Chicago
was reconstructed.
Credit
Through the courtesy of Ter-
ry Ramsaye, the author, and
Simon & Schuster, publishers
of Ramsaye's book, "A Million
and One Nights," a number of
photographs and excerpts from
that historical book appear in
this issue.
THE
These tributes are offered to Carl
Laemmle for his twenty years of service
and for his twenty years of kindnesses.
They are offered sincerely. They are
offered to Carl Laemmle, who has proven
through twenty long — often hard fought
— years, that it is seemingly easy to be
a gentleman and in every sense of the
word, a man, despite all of the problems,
the difficulties, through which he has
made his way.
It is extremely doubtful if Laemmle
can ever obtain from the people of this
industry that credit to which he is en-
titled. For to Carl Laemmle more so
than any other, belongs the credit for
many moves, all of which have helped —
and helped materially — in the develop-
ment of the motion picture as it stands
today. Of all the group who were promi-
nent when he entered the business in
1906 no other remains in an outstanding
position in this industry. Some have
passed away, others have retired, others
have been pushed to the rear by the
whirlwind events which have always
characterized the movements of this in-
dustry. But Laemmle remains. And
with good health will, for a long time
to come. Because in his hourly service
to motion pictures he finds not only en-
joyment, but recreation as well. The
head of an organization which spells its
earnings in millions, he gives himself
with indefatigable zeal to matters which
many men would consider the veriest
of trifles.
It has been my good fortune to have
been with him in many places. From
Carlsbad, (where he takes the "cure"
every summer), to Tia Juana, Mexico,
where he occasionally passes week ends
watching the horses. To have dinner
with him in Carlsbad I flew four hours
in a plane, from Paris. His apparent
delight over this effort was more than
one can imagine. He beamed all over.
He kept saying, "You flew from Paris!
You flew from Paris!" as though it was
an incredible sort of thing. His naive
enjoyment of the idea was comparable to
that of a child. He was the personifica-
tion of innocent delight. And half an
hour later he was dictating to his then
secretary, Harry Zehner, meticulously go-
ing over trifling matters which even the
vigilance of the home office four thou-
sand miles away could not keep from
him.
At Tia Juana one Sunday afternoon, in
the midst of the racing, he turned to
Zehner. "Remind me tomorrow about
that exhibitor in Illinois w'hose letter
we could not find." That "exhibitor in
;%g^
DAILY
Sunday, February 28, 1926
Laemmle
(.Continued from Page 1)
Illinois" was complaining of poor prints.
That is Laemmle.
When, several years ago, Universal
began using that famous column of space
in The Saturday Evening Post, Laemmle
hit upon the idea of asking the sev-
eral million readers of that publica-
tion for ideas, suggestions, etc. Little
did he reckon what would happen. Hun-
dreds, literally thousands of letters came
to him from the Post readers. The ac-
cumulation of mail would have staggered
anyone other than Laemmle. It did not
fease him. It did not upset his routine
for a moment. He spent hours, almost
every hour every night, reading this mail.
He wanted to know what this advertising
leturned. Despite the labor, the fatigu-
ing hours, he enjoyed it. It was well
over a year before he allowed the handl-
ing of this mail to pass to others. And
then, with the strict injunction that he
wanted to see anything out of the or-
dinary-
He is wrapped up in his work. His
business is his sole interest. He does
not know how to play or loaf. He likes
to gamble, but then only when the pres-
sure of work allows. He would no more
think of going off to watch a horse race
(if there was anything important to do
otherwise) than to take a nap in the mid-
dle of the afternoon. He isn't built that
way.
His pride in Universal is enormous;
far more so than anything which affects
him personally. At Milwaukee, when he
gave the M. P. T. O. A. a donation of
$50,000, many considered this a gesture
for the purpose of advertising Universal,
When this was mentioned to him, he
snorted, "How can people think things
like that?" he wanted to know.
Not that he isn't a believer in advertis-
ing. It would be difficult to find any exec-
utive of this industry who was a greater
believer in the value of the printed word
than Laemmle himself. He has proven it
for years. And when you mention adver-
tising in conjunction with Laemmle, you
automatically think of Robert H. Coch-
rane, who, more than any other, is re-
sponsible first for Laemmle's entry into
this business, and who later, more than
any other, developed that line of adver-
tising which has made the name of Uni-
versal respected and admired wherever
pictures are shown — from the hinterland
of Korea, to the stretches of Iowa prairie.
What Laemmle might have accom-
plished without Cochrane is an u
written book. This is certain : the boc
as it is written could never have bet
the same without the uncanny ability c
"Bob" Cochrane to weld words into nev(|
to be forgotten phrases. Cochrane's a
sociation with Laemmle has made hiii
a wealthy man. Cochrane's associatic — ■
with Laemmle has made Laemmle i
international figure.
One hesitates and halts, realizing thi
within limitations of space only so mu(
can be told- But in a life so full of a
tivity much must obviously be omitt© wu
his virtues as well as other matters. B^
one cannot pass by his home life easil
Since the death of his wife — and what
loss that was to him ! — Carl Laemmle h;
devoted himself to his two children, Ros;
belle and Julius. His large apartment c
West End Avenue is open but a fe
months of the year ; the rest of the tiir
they are in California or Europe. Ar
every moment his children are with hir
He did not marry young — another reasc
why he dotes on his children. And whe
he tries to "boss" them, it is delightft
Of course, they do as they wish ; and, (
course, he thinks they do as he wishe
He brought Julius to one of the Film Go
Tournaments several years ago. Yc
should have seen the delight with whk
he watched Julius as the lad drove f(
one hundred yards ! No "pro" ever ha
a braver gallery. As for Miss Rosabel
Laemmle, it is hoped she will never d
sire to know if the moon is made of gree
cheese. Because her father might be pei
suaded to start an exploring expedition
One of Laemmle's few weaknesse
and really one of his delights, is to mC'
prominent people. That is the one thin
which gives him an actual kick. Seven
years ago I happened to be with his part
in Washington when he was to meet tli
late President Harding. The engagemer
was for noon. All that morning, Ca;
Laemmle was nervous. You would hav
thought that this was the first time in hi
life he was to meet a great personalit)
And when, finally, the time arrived, an
he met and talked with President Hard
ing, he was aglow with delight- Am
when it was suggested that he and tb
President pose for a photograph he wa
tickled pink.
The past twenty years have been ful
to the brim for Carl Laemmle. May the
next twenty years grant him all that he
would wish himself — certainly he has
earned it. In turning over to him the,
pages of this issue, it is our thought that
this is the least that could be done by an
industry wHich owes him so much.
THE FILM DAILY
ViLXXXVN«.48
SundaT.Fik.28.1926
Prici25Cint$
Copyright 1926, Wid's Films and Film Folks, Inc.
Published Daily except Saturday and holidays at 1650
Broadway, New York, N. Y., by WID'S FILMS and
FILM FOLKS, INC. Joseph Dannenberg, President
and Editor; J. W. Alicoate, Treasurer and Business
Manager ; Maurice D. Kann, Managing Editor ; Donald
M. Mersereau, Advertising Manager ; Ralph Wilk, Trav-
eling Representative. Entered as second-class matter
May 21, 1918, at the Post Office at New York, N. Y..
under the act of March 3, 1879. Terms (Postage free)
United States, outside of Greater New York, $10.00
one year; 6 mpnths, $5.00; 3 months, $3.00. Foreign
$15.00. Subscribers should remit with order. Addres
all communications to THE FILM DAILY, 1650 Broad-
way, New York, N. Y. Phone Circle 4736-4737-4738-
4739. Cable address: Filmday, New York. Hollywood,
California — Harvey S. Gausman, 6411 Hollywood Blvd.,
'Phone, Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St., London,
W. I. Paris— \La Cinematographic Francaise, 5, E>"
Saulnier.
THE
day, February 28, 1926
MOTION Picture Producers a Distributors of America. Inc.
469 Fifth Avenue
New York City
will h. hays
president
carl e. milliken
secretary office of the president
January 8, 1926
Mr. Carl Laemmle,
Universal Pictures Corp-,
730 Fifth Avenue,
New York, N. Y.
My dear Mr. Laemmle :
I am pleased indeed to join with
the others in commemorating the
twentieth anniversary of your success-
ful career in the motion picture
industry as exhibitor, distributor and
producer.
I congratulate you.
Your years in the industry have
been years of useful service—service to
the industry and service to the public
whose servant the industry is.
As splendid as these years have
been there are ahead of you those of
still greater fullness, of still further
constructive service and the greater
consequent happiness.
For all you have done for the
industry, I am grateful and with the
others I rejoice in your success.
With kindest personal regards, I
am
Sincerely yours,
WILL H. HAYS
CITY OF NEW YORK
OFFICE OF THE MAYOR
February
twenty-five
1 926
Mr. Carl Laemmle,
Universal Pictures,
730 Fifth Avenue,
New York City
My dear Mr. Laemmle,
Twenty years of service
in a profession marked with
service to the people— a real
and splendid achievement.
Congratulations.
Sincerely yours,
JAMES J. WALKER
Mayor
i
i
t is a real pleasure,
Mr Laemmle, to extend to
you my sincere congra -
tulations as you celebrate
your twentieth year of
praiseworthy achievement
in the motion picture
industry and to wish
you a long future of
continued success.
IMP r
Sunday, February 28, 1926
THE
A CLOSE-UP OF
By R. H.
Carl Laemmle, The Man —
that's a subject worthy of a
far better pen than mine.
It would require a Rex
Beach to describe Laemmle,
The Fighter. None less than a
Steinmetz could draw an ade-
quate comparison between
Laemmle and a human dynamo.
Edison himself will never dis-
cover anything more closely
approaching perpetual motion
than Laemmle. As for Laem-
mle's more personal attributes,
his gentleness of spirit, his
blandly child-like qualities of
nind, his marvelous faith and belief in his fellow man despite
nnumerable instances which would have destroyed the faith
)f most men, well Barrie himself would have to use his most
lelicate touch to do justice to the task.
For twenty years I have known Laemmle. For twenty years
have seen him work like a truck horse, day and night when the
ccasions required it and in many instances all night when some
ort of a crisis was on hand. For twenty years his work has
een his play, for the only sort of play he indulges in is work.
His is a restless spirit. Often when his life's goal has seemed
0 be in sight, his insatiable desire to go on and on with work
nd more work has caused him to discover some newer and
Teater goal. Repeat this ad infinitum and you have a picture
f Laemmle at work.
He never burdens his mind unnecessarily with things to
emember. He has a funny little habit of carrying in his pocket
funny little book. Whenever he hits upon an idea, whether
is own or advanced by others, he tears a funny little leaf of
aper from the funny little book, writes a word or two of re-
linder on the funny little page and stows it in his pocket for
eference. I have seen him come to his desk in the morning and
uU memo slips of paper from his pocket enough to cover the
op of his desk like a snowstorm. One may deal with an idea
or producing a picture costing upward of a million dollars, the
ext may be a memo to be sure to find a job for the boy who
/rote him a letter the day before, and the next may remind
im to be sure to have his hair cut. That's Laemmle again —
lie queerest possible mixture of the important and the non-es-
ential.
As for his memory, I have never seen its equal. The Uni-
ersal company has offices all over the world, yet without the
:ast effort I have seen Mr. Laemmle in looking over a weekly
r monthly or yearly report of some office draw a comparison
nth what it did the week, month or year before — all from
lemory and without consulting the previous records. He
emembers names, faces and incidents with the same startling
amera-like accuracy.
Not realizing that he has unusual qualities of mind and an
bnormal desire to work, he is often impatient with others who
0 not manifest the same desire to work their heads off. He
oesn't golf, he doesn't swim, he doesn't skate, he is too restless
5 enjoy the theater and he never has time to read books because
e carries home with him a stack of papers and letters which
'ould be a day's work for the average man. He has never quite
nderstood why others like to golf, skate, attend the theater or
ftn smoke, because each of these things takes the mind off of
ork.
He is at once the shrewdest and most gullible of men. Try
) take an undue advantage of him in a business deal and he will
rive a bargain as hard as nails. But approach him on his softer
de, lay yourself wide open to him, put the cards on the table and
:11 him the honest truth and he at once becomes the easiest
CARL LAEMMLE
Cochrane
mark you ever traded with. Do him a wrong and he will forgive.
Do him another and he will forgive again. Do him another and
he will begin to suspect that you are not exactly the kind of a
friend he wants nor the kind of man he cares to do business with.
Many a young fellow has gone wrong while in our employ,
as is sure to happen with any large corporation. There is no
cold blooded offhand judgment. I have seen Laemmle talk with
such unfortunates as he would to his own child, then pat them
on the back, say "Forget it" and give them another chance.
Keenly sensitive to criticism, nevertheless if the criticism
is fair he profits by it. If unfair he suffers genuine mental
anguish, regardless of the complete unimportance of the critic.
During the course of a year we receive thousands upon
thousands of letters in answer to our advertising. Laemmle per-
sonally reads nearly every one of them, except perhaps in the case
of an extremely lengthy one, in which instance one of his secre-
taries marks the parts which seem to be worth while. As he
reads these stacks and stacks of letters, he has his funny little
memorandum book before him. He jots down notes, tears out
pages and jots down more notes. Possibly the name of a book
is suggested by a correspondent — a book which the correspondent
thinks would make a good picture story. Down goes the little
memorandum, and on that, same day the scenario department
receives a personal note from Mr. Laemmle to read the book
and report on it.
Liberal to a fault in charities in various part of the world,
giving large amounts wherever he thinks they will do the most
good, nevertheless if his bank has credited him with two dollars
too little he knows it and he sees that that it is corrected. He
will fight half a day over the terms of a contract, exacting every-
thing he thinks he is entitled to, only to volunteer to make the
terms easier for the other fellow in actual practice once the con-
tract is signed, sealed and delivered.
He never tires of meeting men in public life or men who have
made their mark in business affairs. He asks them questions.
He does it with such a disarming smile and with such humility
that no one is ever offended by even the most personal sort of
a question. He invariably comes away from such interviews
loaded with new ideas to apply to his own business. He figures
that if a successful business man applied a certain principle to his
business there is no reason why the same principle cannot be ap-
plied with equal success to the making, selling and showing of
moving pictures.
There is none of the show-off in his nature. He will sit at
the foot of the very humblest if he believes this humble soul
can furnish one, lone idea which can be converted into a reality.
Turning ideas into things, making thoughts into actualities —
that's his hobby and he gives it a ride during all his waking hours.
M.
I'll never forget the first time a newspaper published his pic-
ture and used the caption, "A Film Magnate." He showed it
to me in high glee and, with a broad grin, exclaimed, "See. I told
you I'd make them recognize me." That was in his early days
(Continued on Page 7)
I
o^jl
UNITED ARTISTS CORPORATION
Extends Its Greetings to
Mr. CARL LAEMMLE
1906 - February 26 - 1926
Our heartiest congratulations to the man
who has given so many years of his Hfe
to and has achieved such great things in
the motion picture industry.
UNITED ARTISTS CORPORATION
Mary Pickjord
Douglas Fairbanks
Joseph M. Schenck,
Chairman Board oJDirectors
Charlie Chap/in
D, JV. Griffith
Hiram Abrams,
President
Sunday, February 28, 1926
THE GREATER MOVIE LIST
The day of the Greater Motion Picture
is at hand.
Instead of looking backward, and pat-
ting ourselves on the back for what the
industry has accomplished in its short
span of existence, let us, rather, look
forward and see what the future will
bring forth. We cannot afford to rest
on our laurels; we must advance; each
forthcoming year must show a progres-
sive improvement.
Universal has made some powerful pic-
tures in its long and successful career;
but the mere fact that we broke box-
ofifice records in 1924 with "The Hunch-
back of Notre Dame," or established new
attendance marks in 1925 with "The
Phantom of the Opera," isn't going to
help the exhibitor make money in 1926-
27.
I wish I could tell you a formula where-
by the Greater Motion Picture will be-
come almost a reality this year. I am
almost tempted to tell you there is no
such formula; but, after considerable re-
flection, I realize that in every one of the
twenty years I have been in the moving
picture business, each year has seen a
distinct and noticeable improvement in
productions over the year before. In
some years this advance has been a great
deal more spectacular than in others ; but
on the whole the progress has been quite
even and always clearly discernible. For
an industry that started with men who
knew little about photography and less
about acting, it will be readily admitted
by everyone that the progress made has
been phenomenal, and such as a critic of
twenty years ago would never have con-
ceived in the wildest moments of his
imagination.
By R. H. Cochrane
For that reason, then, I have not the
slightest hesitation in predicting that the
pictures of 1926-27 will exceed in every
respect all pictures which have gone be-
fore, with a few possible exceptions. In
the aggregate, moreover, they will be
Greater Motion Pictures. A great many
men whose opinions are usually published
at the commencement of a new season
must necessarily talk from the standpoint
of prediction. I presume I have predicted
about as much as anybody; but in this
instance I don't have to predict nearly
as much as to declare, because many of
the pictures Universal will release have
already been made, or are now in pro-
duction, have been tried out through our
exhaustive experimental methods, and I
have no hesitancy in saying they are the
best pictures, taken by and large, I have
ever made.
There is a great deal of luck, a great
deal of good fortune, and a very consider-
able gamble in the moving picture busi-
ness. But I take pride in saying it isn't
a matter of luck that Universal's 1926-27
pictures — the Greater Movie List — are
the sort of productions they are. They
were made under a formula. And that
formula is the formula which, in the best
minds of the many men contributing to
the making of Universal Pictures, will
produce the best pictures which the mo-
tion picture art, as it stands at present,
can produce. There isn't any secret about
this formula. It can be used by Ameri-
can producers, by English producers,
French producers, Italian producers, Ger-
man producers, Swedish producers, or the
producers of any land under the sun. But
I claim it is the only formula on which
pictures with a universal appeal and
which can rightly be called Greater Mo-
tion Pictures can possibly be made.
In the first place, they were selected
from thousands of stories which were sub-
mitted or which were read in our con-
stant endeavor to find plots which would
interest not a few people, not the idle rich
or the desperately busy poor, not the ball-
room crowd or the factory hands alone;
but stories which had the spark of human
appeal, stories calculated to strike a re-
sponse in every breast. Furthermore,
every one of the stories accepted had to
have a clean bill of health. There is no
place in the Greater Movie List for
soiled, unclean, revolting or cheap stories.
The Greater Motion Pictures of 1926-27
and of every year to follow must be made
from honest stories, from stories whose
reaction is a healthy one, and from which
the spectator will go out with a feeling
of satisfaction, of wholesome enjoyment.
In other words, these pictures must be,
and will be WHITE pictures.
In the second place, the people who
made these pictures were white people —
our directors, our actors, our extra people,
the technicians, the artisans, who per-
formed such an important part in the ad-
vance of the motion picture — all are care-
fully selected for the part they are to
play. When we realized what he had and
how all of the component parts of our
program had been welded into a perfect
whole, then and not until then did we de-
cide to call this array the Greater Movie
List, because that is exactly what it was.
It fitted its name perfectly.
Having seen the pictures in this list,
you will readily realize I don't have to
do any predicting as to the Greater Mo-
tion Pictures of 1926-27.
in the picture business, before he was a
big factor, and when he was fighting for
his business existence against seemingly
hopeless odds.
In this picture of Laemmle as I see
him, I have omitted one vital spark which,
I firmly believe, has enabled him to con-
tinue this amazing grind of work. I refer
to his keen sense of humor. It has saved
him on innumerable occasions — saved him
from others and saved him from himself.
My experience has shown me that the
average man who turns himself into a
human dynamo of work soon loses his
sense of humor, if he ever had one.
Laemmle has been spared this disaster.
More than once, when everything had
gone dead wrong and our company had
taken a severe licking, I have seen Laem-
mle lifted from the depths of depression
to the height of glee by some simple, fun-
ny story or by a chance humorous re-
mark.
To complete the picture, take his knack
A Close- Up of Laemmle
(Continued from Page 5)
of making friends. I don't know how he
does it, but he does. He is not a great
big brute of a man physically. He is short,
a little rounded as to shoulder and with
just a touch of plumpness around the
waist line.
Once a big strapping Californian came
into Laemmle's office and met him for the
first time. He had received letters from
Laemmle and had read many of his fire-
eating advertisements. When he first
caught sight of Laemmle and was intro-
duced, he said: "What! Do you mean to
tell me you're Carl Laemmle ! Why I
thought you were at least eight feet tall,
had fists like hams and that you would
give a fellow a sock on the nose if he
looks hard at you. You ! Why, say, you
wouldn't hurt anybody if you could."
There was in his tone a little touch of
strange affection which Laemmle attracts
almost instantly from man, woman or
child. Call it magnetism or charm or sim-
plicity or what you will, Laemmle's full
cause of others which I cannot find words
to describe that I have had twenty won-
derful and happy years of partnership and
association with Laemmle, The Man.
It is because of all these traits and be-
of it and yet unconscious of it.
Mi
\V/HILE the whole motion picture
w
industry is joining in paying tribute
to you, MR. LAEMMLE, on this notable
anniversary, we know that your greatest
satisfaction still must come from your own
conviction that these twenty years of actiV'
ity have also been twenty years of service
to an art and an ideal that you have loved,
and from the knowledge that this unselfish
service will make your name known and
respected as long as motion pictures exist.
u^i«
• • •
,^^c0'34tx4i)u^^^<^-^^^
8
T""^!
THE
Sunday, February 28, 1926
■c^<
DAILY
0
STARS OF OLDEN DAYS
Www
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Car/ Laemmle
who has won the esteem and
friendship of all his fellow-
men, by his kindliness, genius
and generous contributions
to the upbuilding of the
motion picture profession.
To him, 1 join with others
and tender my respects on
this, the celebration of his
twentieth anniversary, and
wish him even greater pros-
perity for the future.
10
*.
ti'
^ *
_L
THE
Sunday, February 28, 1926
LAEMMLE'S VARIED CAREER
The infant industry is not too
young to have traditions. Con-
sider the legend) surrounding Carl
Laemmle's early activities in motion
pictures, and his fight against the
Trust.
Mrs. Mollie Netcher, of the Boston
Store, Chicago — C. L. worked there
OS a lad.
Laemmle was not a youngster when
he defied the monopolistic General
Film Company and the Motion Pic-
ture Patents Company, nor was he a
stripling when he opened his first
theater, The White Front, in Chi-
cago.
Laemmle was in his fortieth year
when he gave up a profitable position
to stake his life's savings on a veri-
table gamble.
Despite his lack of previous ex-
perience in the amusement world,
Laemmle, solely through his talent
for selling, in a few short years made
himself a dominant factor in the mo-
tion picture industry. Where did
Laemmle gain his salesmanship abil-
ity?
^^^^^^^^^^p<^
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■■■■H 1 Ira t
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gllll ap
Almost before he could walk,
Laemmle used to accompany his
father, an itinerant vendor, on his
daily trips to the back doors of Laup-
heim homes. Proudly holding the
reins of the patient nag, young
Laemmle would listen to his father
describing the merits of whatever ar-
ticle he was trying to sell.
Years later, he went to work in a
small general store in his native
town. The proprietor was evidently
both a kindly man and an expert in-
structor in the art of salesmanship,
teaching the youngster many things,
because, for many years on his an-
nual trip to his birthplace, Laemmle
invariable made a point of visiting
his former employer to whom, he ad-
mitted, he was indebted for his
a meagre outlet, and he went to
work in the Morris stock-yards. He
stuck to this job for several months,
devoting his nights to study, and soon
saved enough money to travel far-
ther west.
Arriving at Mitchell, South Dak-
ota, Laemmle became a hired hand
on a farm, spending his all-too-short
nights in study. Eventually, he re-
turned to Chicago. Although handi-
capped by his ignorance of the Eng-
lish language and American business
methods, he obtained employment as
a clerk in The Boston Store. His
next job was with the E. B. Butler
Store, now one of the greatest houses
in the Middle West. From Butler's
he went to the jewelry firm of Otto
Young & Co., as a bookkeeper.
The Continental-
-the Stern clothing store at Oshkosh—from which
C. L. developed into pictures.
Butler Brothers' store in 1893 —
when Laemmle worked in Chicago.
knowledge of salesmanship as well
as his business training.
While still in his 'teens, Laemmle
set out for America, arriving in New
York with less than $50, carefully
pinned to an inner pocket.
His first job was that of errand
boy in a Bowery drug store. The
hours were long, the work tiresome
the pay inconsiderable; but the young
immigrant applied himself to his work
with characteristic diligence and, in
a dingy hall bedroom, devoted his
spare hours to mastering the English
language, the better to fit himself
for his struggle to gain a living in
the land of his adoption.
He managed to save a few dollars
and, impressed by the sage advice
of Horace Greeley to young men,
bought a ticket to Chicago. Here, as
a newsboy, his selling ability found
Crilly building, Chicago, with flag-
pole on roof — home of first Laemmle
Film, Exchange.
His last contact with the mercan-
tile trade was in Oshkosh, where he
worked for the Continental Clothing
Co., owned by Sam SteFn, who was
also proprietor of the Stern Clothing
Store in Chicago. Here Laemmle
became general manager. Ever am-
bitious, he decided to go in business
for himself.
It had long been his intention to
inaugurate a chain of five-and-ten
cent stores. He had about $3,000.
He went to Chicago to choose a site
for his store. Instead, he discovered
the Nickelodeon and determined to
sell entertainment to the public. And
for twenty years he has done nothing
else.
Had Laemmle remained in the
clothing business one of the most
interesting, most lovable and most
unusual characters that has devel-
oped in the picture industry would
have been missing. In view of the
battle he led against the old Trust —
it is interesting at least, to speculate,
as to what might have occurred in
this business, had Laemmle remained
in clothing. Almost anything can be
imagined — but whether the result
would have been the same is some-
thing that even the historians might
well speculate upon.
Morris & Co.— out in the stockyards— yes; Laemmle worked <{;^rf' «^»°-
morns oc (Photoaravhs from Terry Ramsay e Collection.)
{Photographs from lerry
12
To
CARL LAEMMLE
On His
Twentieth Anniversary
As An Exhibitor
1906-1926
THE FILM DAILY
»k
'ii
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in
■^
^'■^^
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W w W
t
Exhibitors Herald
congratulates
CARL LAEMMLE
on the occasion of his
20th Anniversary as
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FELICITATIONS T(i(
vJn this, the twentieth anniversary
of your entry into the Motion
Picture Business, in which you
have been
EXHIBITOR,
PRODUCER,
DISTRIBUTOR,
and always, in all ways, the
Advance Agent
of
Progress^
EXHIBITORS REVIEW
Exhibitors Review
P3
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CARL LAEMMLE!
It is our Most Sincere Hope as it is the Hope
of all your friends —
That the distinguished Success you have achieved
in these two decades may be utterly dwarfed by
what you will accomplish in the next two;
That you may long continue the Friend of those
who value Friends, the foe of those who do not
work for the advancement of the Motion Picture
Industry;
That your conception of Good Will may spread
throughout the industry, to the benefit of all;
That in all you undertake, visioning as you do
the worldwide power of the screen, success may
equal your ideals, appreciation may support your
striving toward a higher art.
LISHING CORPORATION
Exhibitors Daily Review
10 tk
ANNIVERSARy
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Carl Laemmle's
First
Advertisement
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Motion Pifture
News
19 0 8
My sweet competitors
are hammering at me again
with anonymous letters to exhibitors.
If it wasn't so disgusting it would be funny.
Utterly lacking the nerve to come out in the
open, they are adopting the tactics of the gue-
rilla, working in the dark and behind the back.
It only goes to prove that the rush of exhi-
bitors to my different offices is hurting the
anonymous letter writers. But all the letters
in the world can't damage the quality of my
service nor the quality of my genuinely in-
dependent films. I have become the biggest
film renter in the world by sticking to quality
and I'm going to stick to that same thing
through thick and thin. If you care to get in
on a winning game, write to me this day.
CARL LAEMMLE, Pres.
The Laemmle Film Service
THE BIGGEST AND BEST FILM
RENTER IN THE WORLD
196-198 Lake Street - CHICAGO
111 E. Fourteenth St., NEW YORK
MINNEAPOLIS OMAHA PORTLAND
EVANSVILLE SALT LAKE CITY MONTREAL
16
Sunday, February 28, 1926
Carl Laemmle's parents.
Julius and Rosabelle Laemmle, when children.
L^UPHEIM DAYS
Probably the best insight into Carl
aemmle's character may be gained from
le fact that, although he is one of the
usiest of men, he makes a yearly pil-
rimage to the home of his parents where
•e enshrined all his earliest memories.
Carl Laemmle, pioneer, financial
enius; above all, is a sentimentalist —
yal to his friends, his home, his family,
is ideals and, dearest of all, his memo-
es. There is no ostentation connected
ith his yearly pilgrimage to his birth-
lace ; merely a longing to enjoy again
le surroundings so dear to his boyhood,
) taste once more the sad, sweet sor-
)w of recalling the remembrance of his
ther and mother.
Of his sincerity, concerning his deep
notional nature, there can be no doubt
'ter one has seen him in the scenes of
s childhood. Each turn of a lane, ev-
y grove of trees reminds him of some-
ling.
One wonders at the greatness of Carl
aemmle's father ; his must have been an
spiring nature to implant in his chil-
'cn so deep, so lasting a reverence. An
inerant vendor — country stores were
rtually unknown then- — his laden cart
as a familiar and welcome sight to the
ligent haus-fraus for whom the elder
aemmle always had a cheering word, to
e rosy-cheeked children for whom a lit-
; trinket could always be found.
Laupheim is now a prosperous town in
uth Germany. It is a clean, thriving
:tle community, far greater than when
By FELIX L. SENFF
Carl Laemmle used to make the rounds
of its pretty, tree-lined streets, sitting
atop his father's cart.
Each year he visits the girl — she is now
an old woman — who wrote in his album
a message of well-wishing when, more
than forty years ago, he set sail for Am-
erica with but a few dollars carefully
pinned to an inner pocket. On every trip
to Laupheim he makes a point of calling
on the man to whom he attributes much
of his success, the keeper of a small store
whose training proved the foundation of
his success.
His visits to Laupheim are more than
house-to-house calls ; they partake more
of the nature of an Old Home Week.
From surrounding hamlets, from nearby
villages come the many who know and
love Carl Laemmle. Night after night
they gather at the old-world inn to pay
Where Laemmle was born.
homage to one of their most illustrious
sons.
His benevolence needs no chronicler.
In fact, one hesitates to narrate the count-
less charities, the generous endowments,
Carl Laemmle has effected. Race or
creed matter not, if there is need or want;
he is willing, eager, to make someone's
path a little easier, make somebody's sad
heart a little lighter. Hearing that the
magnificent cathedral at Ulm, a neigh-
boring city, was in need of repair, he gave
a substantial sum, sufficient to save its
lofty spire, considered to be the tallest
in the world — on the same day he had
already given liberally to two other chari-
ties.
"You're doing too much !" a pastor
once told Mr. Laemmle. "You are really
doing more than is necessary — the people
have as much as they need, perhaps more
th:in they know what to do with."
"So have I," was Mr. Laemmle's re-
sponse. "Fortune has smiled on me; the
least I can do is dispense it where it will
do the most good. Tell me how I can
help the people of Laupheim — my people,
my father's people."
Many civic improvements now appar-
ent in Laupheim owe their existence to
Laemmle's largesse. Gymnasiums, rows
of beautiful shade trees, pulDlic build-
ings— . He is especially proud of having
brought motion pictures to Laupheim,
just as he did to Oshkosh, Wisconsin,
six thousand miles away.
Sunday, February 28, 1926
LAEMMLE'S MONUMENT
E'
LEVEN years ago, on March 15, 1915,
to be exact, Carl Laemmie inserted the
golden key which unlocked the gates of
Universal City — the first municipality in the
world devoted exclusively to motion pictures.
Jjlt was an impressive ceremony and a fitting
climax to the great vision which had made this
city possible.
Ten days before, a special train had pulled
out of the Grand Central Station, New York,
on its way across the continent to Universal
City. It carried Mr. and Mrs. Carl Laemmie,
Louis Laemmie, Frederick Schraeder, P. A.
Powers, Mr. and Mrs. M. H. Hofifman, Hy
Mayer, who drew cartoons for
the Animated Weekly; Homer
Croy, the humorist and official
recorder of the journey; M.
Fishel, Mr. and Mrs. Robert
Grau, Mr. and Mrs. Harry Wolf
and George McGee and others,
t was given a real send-off.
Artists from Universal's East-
ern Studios, who came to bid
their chief farewell, numbered
imong their ranks King Bag-
?ot, William Garwood, Hobart
Henley, Matt Moore, Violet
Mersereau, Harry C. Myers,
"harles Ogle, Ben Wilson,
f'rances M. Nelson and Wil-
iam Welch.
At each stop on its way to
he Coast the train took on
nore cheering Universalites
rom the exchanges until by the
ime it reached Universal City
t was a big special of twelve
:oaches.
The first stage on the old Universal
City lot.
Entrance to Universal City.
UNIVERSAL CITY
President R. H. Cochrane and Treasurer P.
A. Powers presiding as associates on the
bench.
Then there was a scene put on by Francis
Ford and his company; Allen Curtis and his
"Kategory of Kurious Kritters" side-show ;
aeroplane stunts with Aviator Frank Stites at
the controls, and a cameraman riding on the
wings.
Universal City was new then, brand new.
Its machinery was stifif and its facilities were
somewhat of the experimental order. But the
world did not know this. To all appearances,
Universal City was perfect. And, as a matter
of fact, it was as perfect a stu-
dio as it was possible to con-
struct at that time. It was the
best in existence.
Universal City proper con-
sists of two hundred and thirty
acres in which are included sev-
eral mountains, two so-called
rivers, plains, a miniature des-
ert, a drill ground where ten
thousand troops could easily
maneuver, and which has form-
ed the background of innumer-
able Universal pictures, typical
ranch buildings and environ-
ment, as well as locations which
one might expect to see in any
city, whether east or west of
the Mississippi River. Inci-
dentally, it is highly probable
that under the ground are very
valuable oil-bearing strata.
Naturally, one expects to find
people living in a city. In this
respect. Universal City will be
a disappointment. Its actual
night inhabitants, those who
actually live there and have
In its daytime
After getting their first taste
i how the movies were made,
he visitors were treated to a
eview of the cowboys, cavalry and Indians, actors working in homes there, are limited to nine or ten persons
Jniversal's Western pictures. After luncheon the party went to aspect, however, there are seldom less than a thousand people in
/atch Henry McRae and his company of 101 Bison players make these forty-two acres of sets and stages and buildings, and fre-
spectacular scene where a village was destroyed by flood. Then quently when such big pictures as "The Hunchback of Notre
n hour was spent with Al Christie, Eddie Lyons and the Nestor Dame," "The Phantom of the Opera" and "The Flaming Fron-
lomedy Company, who conducteci a farcical court and haled tier" are being made, this number increases to more than four
lany of the better known visitors to the bar to answer the va- thousand. In order to get them to and from Universal City,
ious charges. President Laemmie acted as judge with Vice- Universal has established its own bus service. In addition to
A panorama view of Universal City.
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Sincere Congratulations
to
CARL LAEMMLE
"The Man Who is Known Universally"
^
Agfa Raw Film Corp.
ALFRED WEISS, President
209 West 38th Street, New York City
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Sunday, February 28, 1926
that, Universal owns a fleet of
twenty-five Cadillac touring- cars,
eighteen Reo busses and five
Flageol trucks. These cars are
frequently "inadequate .for pic-
ture purposes and the automo-
bile agents of Los Angeles and
Hollywood are called upon to
supply cars numbering as high
as one hundred at a time. To
keep Universal's transportation
department in repair requires
thirty-four men, mechanics, driv-
ers, painters, designers and re-
pair men. A huge garage is one
of the features of this strangest
city in the world.
When one reaches Universal
City, one is impressed with the
beauty and utility of every sin-
a^le building on the lot. The ad-
ministration buildings and offices
[or the most part built in the
prevailing style of Spanish arch-
tecture so suitable for Califor-
lia, have formed the background
fi?e^
DAILY
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Another view of Universal City,
showing some of the big sets.
In order to dress and undress these sets, a veritable army of
carpenters is required. Inasmuch as Universal City is thoroughly
unionized, every carpenter has his own place and kind of work.
The standing requirements of the studio are fifty-five stage car-
penters, twelve stand-by carpenters, fifty field carpenters, and
thirteen grip carpenters. To this number are frequently added
four or five hundred carpenters when some tremendous set is
required for quick delivery. Most of this work is done at night
under electric light, so that the "shooting" can be performed in
or innumerable office buildings in pictures. Their utility in this the daytime,
espect has many times paid their cost in construction. Their In addition to the stages, there are fifty-one permanent build-
)rincipal business, however, is housing the many departments ings within the confines of Universal City. These buildings are
nd department heads controlling the arteries of this busy city. all practical, livable buildings, but in addition to that, there are
In the front line will be noticed a post office. This post office something like six hundred which look perfectly practical and
s a regular United States post office and is so listed on the pos- livable from the front. If one walks around to the back, how-
al maps. It is one of the busiest post offices for its size in the ever, one discovers that they are merely shells, propped-up fronts
Jnited States. In fact, if you wish to correspond with any actor and front elevations. From the angle of the camera man, how-
a California, a letter addressed to Universal City Post Office ever, they are as complete as any moving picture requires. Civic
.'ill reach him. The reason for this is the efficient Casting De- pride usually calls upon most cities and citizens to put up a front,
artment which Universal maintains. Four people are required but that is the watchword of Universal City. It puts up the
0 keep in efficient working order the filing system whereby Cast- greatest front of any community in the world,
ig Director Kohner can put his fingers at a moment's notice on
he photograph, address, telephone number and general details
f appearance and experience of every actor in California, and
aere are thousands of them.
Another feature which will attract immediate attention is the
hospital. Erected in the first
place as a prop in a moving
picture, it has developed into an
actual necessity. Two doctors
and two trained nurses are al-
ways in attendance. There is
a waiting room with a clerk,
there is an operating room,
two wards and a clinic. Among the permanent buildings are a chicken ranch estab-
Universal City boasts five of '"shed in June, 1924, by Mr. Laemmle, which has proven not only
the biggest stages in the world, f" adjunct to picture makmg, but has actually turned a very
sta-es which will hold three to handsome profit on the mvestment. The California chicken is
five settings all thoroughly about the saddest piece of eating in the world. It is thin, scrawnv
electrified Universal recently ^"^ boney. The toothsome article which the Easterner regards
finished a stage whose propor- ^s chicken is absolutely foreign to California. Laemmle deter-
tions are 250 feet in length by mined to show California what real chicken was like, and $54,000
1150 feet wide with a 45-foot ^^^ expended to make a real chicken ranch. At the present mo-
elevation in height. This is the "^^"^ t^ere are six thousand white leghorns there, and their num-
most enormous stage ever pro- ^^^J^ mcreasing by leaps and bounds, for the capacity of the
jected and is built of Grade A rnodern incubator is fifty thousand chickens every three weeks,
structural steel upon concrete '^^is occupies two acres of unused land and the whole works are
foundations. On these stages ^"trolled by one man A very thriving industry in broilers and
twelve companies, consisting I," ^^^ h^^^^^" ^^^f^fP^^ '" t^'« ^ The Studio Inn
iwcivc I , , , ° at Universal City and the several restaurants across the Lanker-
of anywhere from one hundred ^^-^ Boulevard from the studio proper absorb a great proportion
to five hundred persons, can of the eggs and the chickens, but gradually others are learning
, -. , , „ „ ^ , "^ake pictures without interfer- of the succulent chickens which Universal raises and it seems as
ForTTtZudfng%nZ''rZvt '"? >" ^"^ ^^.^ ^^^^ ^"^ ^^ '^^ though this experiment will develop into one of the biggest
<tern studio. other companies. money-makers on the lot.
The first group of buildings erected on the old lot about 1915.
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A Man Who Makes
Millions Happier
The directors, the officers, and the per-
sonnel of the Manufacturers Trust Com*
pany congratulates Mn Carl Laemmle
on the completion of twenty years of
service to the motion picture industry*
With the film as his medium, Mn
Laemmle has brought entertainment,
happiness and education to millions of
persons in all parts of the globe* With
pleasure we join in public appreciation
of his work*
Manufacturere
tCruet CompaniP
NATHAN S. JONAS, President
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Sunday, February 28, 1926
THE
23
\ Laemmle's next experiment is go-
^ iiig to be a blooded cattle ranch and
, ht is now looking for a suitable acre-
\ age in which to establish a bovine
^ prototype of the chicken farm. He
has had a most gratifying success
with his recently established breed-
ing stable, containing some of the
imest Arab stallions and mares in
the United States. Besides one hun-
dred Arabs, several score Percherons
, and many fine Hackneys, there are on
\ the ranch more than one hundred cow
ponies and untamed bronchs, some of
them extremely valuable. A stable
gang of twelve men is required for
their care.
Other institutional buildings which
are permanent include the zoo, which
houses animals trained especially for
moving picture work, elephants, cam-
els, lions — fourteen of them — mon-
keys, wolves, bears, tigers, kanga-
roos and leopards. Many of these
come from famous zoos, and Univer-
sal City is momentarily expecting a
full-grown gorilla, said to be the only
one in captivity amenable to direc-
tion. A specially constructed con-
crete cage has already been built for
this "Joe Bonomo" among animals.
The zoo is built around a quadrangle
with working cages wherein pictures
of desperate action involving the use
of animals can be easily photograph-
ed while the cameraman and the di-
rector are in positions of safety and
only the actors are exposed to dan-
gers which frequently threaten.
The building, dressing and wreck-
ing of the elaborate sets built on the
five main stages occupy the constant
efforts of from five hundred to one
thousand individuals, whose offices
and workshops require many acres in
the city proper. Incidentally, every
one of these buildings is of such a
character that it can be used as a
background or an appurtenance of a
set if the occasion requires. In ad-
dition to the carpenters who draw
their raw material from a lumber
yard which would do credit to a mil-
lion-dollar building concern, and
which alone occupies a whole acre
and the services of six laborers, there
are many workers in wood and trim
constantly used for the sets. There
are two wood carvers and upon occa-
sion Universal City, with their as-
sistance, can present a room or fur-
niture which would flatter Sheraton
or Chippendale.
In the mill shop there are also
eight mill hands, three trimmers,
twenty painters, two scenic artists,
three graduate interior decorators
and two sign writers. Sign painting,
back drops and unusual efifects which
under artificial lighting must look like
the real thing, occupy the constant
attention of forty-four sign painters.
On manv occasions these forty-four
are doubled. For the dressing of the
scenes there are eleven plasterers and
apprentices, ten paper hangers, five
canvas stretchers and four seam-
stresses, while the art and dressing
department proper maintains a Jugu-
lar corps of eighteen experienced and
high salaried artists and technicians.
With the sets erected and ready for
work, the next important department
called upon is the electrical depart-
ment. Universal City maintains an
electrical department both for actual
operation of its working facilities, and
for experimental work, working to-
ward discovering new facilities and
better methods of utilizing better
ones, which would do credit to the
Westinghouse or General Electric.
All told, 135 men are employed in
this department alone. Two of the
largest turbines in any except water
driven power houses, provide the dyn-
amic force behind the tremendously
powerful flood lights, searchlights and
arc lights. Many inventions along
electrical lines owe their being to the
inventive genms of the electrical en-
gineers in this department. At the
time of the power shortage through-
out California, due to the drought.
Universal equipped itself with mech-
anism that cost $200,000, which would
enable it in such an emergency to be
entirely independent of power from
the Los Angeles Power Company,
which ordinarily supplies sufficient
current for use in the studios.
With the lights provided and all the
sets erected the services of twenty-
five cameramen, under normal con-
ditions, are required. The cameras,
very valuable in themselves, many of
them costing $2,000, are stored in a
camera shop which of itself employs
five men to keep these delicate in-
struments in repair and thoroughly
tested.
When the scene is over, and the
director issues his laconic order to
"strike," a wrecking crew of fifty
men is available for taking the set
down in jig time.
The directors and stars are hc)used
in cute little dressing rooms lining
what is called Bungalow Row. There
are twenty of these bungalows and
many of them are livable. In addi-
tion to the fourteen or more highly-
salaried directors and thirty or more
assistants at the present time on the
payroll. Universal keeps constantly
in stock fifty actors, actresses and
stunt people who are available for all
kinds of pictures and all sorts of
characters. For the three thousand
to five thousand extra people requir-
ed for super-productions. Universal
erected a huge temporary dressing
room contiguous to the costume de-
partment in which the costumes could
be assigned, changed, fitted and al-
tered. The wardrobe department or-
dinarily employs from ten to twelve
people, including costume designers,
seamstresses, tailors, hairdressers and
clerks, but for special occasions twen-
ty to thirty persons are required in
this department, mostly tailors. The
costumes rented, bought and made
for "The Hunchback of Notre Dame
ran over $100,000.
Another department which is of
great interest to a sightseer and tre-
mendously important to the company
is the property department. In it
are included an arsenal with weap-
ons of every period, every army, and
every branch of the service of these
armies and periods which an able an-
tiquarian and military genius can lay
his hands on.
A laboratory for the development
and printing of negatives and posi-
tives and still pictures occupies the
attention of forty people, in a thor-
oughly up-to-date building.
In the executive offices one finds
the general manager's office, the pro-
duction department's' offices, the busi-
ness manager's office, and the execu-
tive rooms.
The scenario department, with for-
ty-two people, is one of the most im-
portant departments of the company,
ihe accounting department employs
twenty people. The advertising de-
pariment has six; the publicity de-
partment eight, the still department
eight, and the laboratory department
forty. Universal City maintains a po-
lice department of ten uniformed
cops, duly authorized by the City of
Los Angeles as policemen. In addi-
tion to that there are ten janitors
and men whose duty it is to keep the
gardens, lawns and shrubbery in first-
class appearance.
Universal City has constructed its
own sewerage at a tremendous ex-
pense and maintains a corps of men
schooled in drainage and sewage dis-
posal. Its municipal water supply
consists of two sources: one from the
Los Angeles River, which is the only
stream of water within twenty miles
of the city, and which runs straight
through the environs of the city. In
addition to its own river banks, Uni-
versal has leased considerable area
along this river for the purpose of
maintaining the purity of the river
itself. The water used for drinking
purposes and for the many uses of
the studio is drawn from the artesian
wells, bored on the opposite side of
the river itself by an ingenious water
forcing plan, invented at Universal
City, and thence to two huge water
towers on the top of Laemmle Moun-
tain, whence by force of gravity it
is useable in all the studio.
The City has a thoroughly equipped
fire department, with apparatus of the
most up-to-date character.
Every phase and development of
Universal City is a lastfng monument
to the genius and vision-of one man —
Carl Laemmle.
Old Man Overhead
To almost everyone who applies
at Universal's offices on Fifth Avenue
for admission to the Universal Stock
Company, a polite gentleman replies,
with the stock phrase: "All our pro-
duction is done at Universal City,
California."
And then, realizing that Universal
has one of the largest studios in Fort
Lee still in operation, he hopes that
said applicant does not know about
that, because a lot of explaining will
have to be done to tell the applicant
why it is that no Universal produc-
tions are ever made there.
Universal City was opened in 1915,
and while it was not planned on the
gigantic scale which it has now at-
tained, it gave the company facilities
for production such as it had never
had before, and which it was hoped
would be sufficient for its growing
needs. But, hopes are vain things —
they seldom materialize 100 per cent.
Hopes for Universal City didn't —
at first. In the meantime Universal
had entirely outgrown its little studio
at Coytesville, and it had virtually
been ordered out of its old ramshackle
studio on Eleventh Avenue by the
fire department. So Universal set
to work to build a studio in Fort
Lee.
The highest point of land in the
Fort Lee township was acquired, and
with it a famous old mansion. It
occupied the site which was designed
for the studio. But, before it was
turned over to the ruthless hand of
the wreckers. King Baggott requisi-
tioned it for a picture he was pro-
ducing. And then, to save the
wreckers trouble, he decided to have
fire scenes in this picture. When
Baggot got through with that house
the wreckers had nothing much to do
except to clear away ashes and char-
red beams. Then, to give it the de-
sired publicity flavor, Carl Laemmle
and R. H. Cochrane together posed
in a furrow, each holding the handle
of the plough which was to start the
excavation of the site for the studio.
The plans were drawn by Archi-
tect Post, who designed the Singer
Building, and combined the very lat-
est ideas of fire proofing and elimina-
tion of fire hazards. To prove cer-
tain theories which underwriters and
fire chiefs had, two million feet of
film were burned in a specially con-
structed vault, while fire experts from
every city in the United States looked
on and took notes, and valiant cam-
eramen fell back with hair singed
and cameras blistered as galloping
flame shot out of a little glass barred
doorway for a distance of seventy-
five feet. The test, however, proved
that film, properly stored and venti-
lated, was not subject to combustion,
and that given a proper vent and
room to exhaust itself, was not a
menace to surrounding property.
One of the most remarkable things
in the building of this studio, and of
the laboratory which still turns out
all of the Universal product, was the
fact that there was no contractor or
builder. Every bit of this work, call-
ing for bids, deciding on the success-
ful bidders, the overseeing of their
work, etc., was done entirely by Wil-
liam Sistrom, (now with Metropoli-
tan Pictures), who was then Purchas-
ing Agent of Universal. It was one
of the most remarkable accomplish-
ments in the history of Universal,
and one which eventually led to giv-
ing Sistrom the job of General Man-
ager of the studio and later of Uni-
versal City.
Why did Universal give up this
studio? The answer is "Overhead."
There came a day — as numberless
title writers have said — when the ac-
counting brains of the company got
together and compared notes of pro-
duction in the East and in the VVest.
They figured it out that old man
"Overhead" was a very tough guy
and that two "Overheads" were still
tougher — and that the only thing to
do was to reduce this disagreeable
quantity to one. It all figured out
very nicely on paper, and inasmuch
as there were plenty of other people
willing to pay a handsome rental for
the Fort Lee studio, the Eastern com-
panies were closed up or sent out to
the Coast.
Since that time, old man "Over-
head" has been served, and has only
had one production to kick about —
that was "The Little Giant''— the
picture which Will Nigh made for
Universal.
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UniverjilClty.Oal.
D.oar Cirl on thld auapioioua oco&dlon '^llow ii.e to add iny con£T':ilulatlona
.jlncerely ./our friend.
irlts Chaplin.
Ciiar
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Received at
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1»03
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Carl ^«*Tml«,
unl-.fr5«l city, CnUrorrie.
My Ctnr yr. L»-!T.-nle- can^rt tuUHons on this tbr t.-nU»th »nr.1»^rsarT o
your BPlfndld sctrltlei In 6a- iPOuitry •» o.s yov. • d^bt of nr.tlt.'-
vour loy.l e-j stir^frti fndeo«)r to r>lac eur tterd.rd .nd ire ;r.,tn' th«
emflcenc* ihr FJclU ''''■° : l« = e<' *" "•• Sincerely.
ir«r» PlckfonJ.
9;CS.o.n. :i-'ln.
7/////////////////////////f/////////''/^^^
MOTION ncnn«EP«°°^^P,^^v«.v.
January 8. ^^^..
llr. carl I'»*'^^Jb
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TRCCT I~OI»NAPOUS INO
2« WtST WaSm.noION Str
8*«
lOTk,
■ ««BfMl oars"' „roi«o«'''
January 9th. 1926.
e,r»ioe
of
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of JO"
tbOBO of
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Btlll f«
tbor
COOBO
,uent. bBPP
gxsto
For
tul
oonstrno
inoee
tl-»e
aervi
«!»"
«fr- Carl Uooml.,
^ H»» Iforlt Ci£y.
^>ear Br. laemmle :
tot 'hatthra^laarVjIa.'"" .'"JS"' '" "■•
|n%r„«??o%-";Ln£:""-»--'-a--'
I
''■• 14.
If 36,
4on»
for
ioiuBtry .
1 »»
J^'l 70Ur work hae h?!: .?^?"?^ «" »f this l?»=s. '"« 7ou on yo„r w»
ovnere
I rojoio*
JJ>
your
gOOOB**
I '
nb.1
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,l,t ^i"*"" "" 3V00"i*a
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//"> 7oar work haa h..„ ., 7^ "'' "' this
|.t m the adv^o:::°t\rfhfr?L°f.!-".i'>«t
|tlU oBod ,ou-no;-';.":-jr[n^ Jh%%Ti,
I
t Of thl8 Industry of
tn^ir^fat'^oVr "'" "°''°« to
.d =»' ' f" °"'W yosra to cooB
i'
ture
J'O'ir ircnder*
SXaoerel^^ yours
^;i,^ "rly St
f r'<!i ""^ ^- t "ishos for
I
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the
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continued
--^^^^./...^^,,.,,,^^^^^^^J
polr.cerely,
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'""^-'^y/'w^,^
25
cip
• • •
^// my sincere admiration
and lasting friendship for
my old friend Carl
:ns
<e1
Www
• •
Jules E. Brulatour
•OJ
^
15 V
I Bill
llltllD
pe,i
KlDl
Wiiii
26
THE
Sunday, February 28, 1926
«
27
"LAEMMLE LUCK"
Carl Laemmle's Spectacular Rise in the Film World
Seemed Uncanny to His Slower-Witted Critics. "He's
Lucky— That's All," They Said, and "LAEMMLE
LUCK" Became a Tradition.
//^ I AHE greatest piece of good luck
I** I that ever struck Carl Laemmle,"
I said R. H. Cochrane, retniniscently,
"was his winning of the verdict
against the General Film, or Patents Company,
as it was familiarly known. At one stage of the
suit 'C. L.' was licked. He was up agamst a
jtone wall of patent laws^ regulations, proced-
are and red tape. Besides which, if he couldn t
produce in court the next day evidence and
3roof of the prior use of perforations similar to
hose of the sprocket holes on motion picture
film, the defendant would have established his
:laim to a basic patent and 'C. L.' would have
anly the melancholy satisfaction of paying
lis bill and remembering he had given them
1 fight they would remember. We didn't
icnow it at the time, but 'Laemmle Luck'
was just around the corner, for at the last
moment, when there was barely time to pre-
pare the evidence for the court, one of the
associate attorneys recalled the perforations
on rolls of paper, in common use. and made
it stick. The defendant's claim of a basic
patent was "smashed to smithereens and the
motion picture business was freed from a
crushing monopoly. .
"The story of that fight, waged single
handed by Carl Laemmle, who supplied the
facts, the lawyers and the necessary money,
is too long to be repeated here, but it m-
volved the payment by all exhibitors of roy-
alties to the Patents Company on the so-
called 'Latham Loop' for projection ma-
chines. As then arranged this constituted
a tax so burdensome that it would speedily
have put them all out of business. In fact,
it is in no way short of the truth to say-
that if Carl Laemmle had not won his fight
against the absolute monopoly then involved,
we would have no motion picture industry
today. . .
"Affecting as it did, their very business
existence, it is needless to say that this cele-
brated case was known and discussed by
every exhibitor in the country. Carl
Laemmle's rise in the industry had been
spectacular. Determined from the outset to
be independent, he hoed his own row, and
like other independent spirits he was fre-
quently involved in a battle for what he
considered his rights. Uniformly success-
ful in these business engagements, he be-
came, with the rising of his star, a marked man.
To his more conservative contemporaries there
was something almost uncanny in his being al-
ways right.
"Soon, 'Laemmle Luck' became proverbial,
and in the industry at least a tradition.
"Unlike most traditions, however, its origin
was not shrouded in the mists of time; it was
not a mystery of the past, nor was it based on
superstition. To psychologists and character
analysts we may safely leave the P[oblem o*
what part Carl Laemmle's foresight, pl^.^k- good
judgment and fighting spirit played m tnose
fascinating business incidents upon which ine
tradition of 'Laemmle Luck' was based. By the
same reasoning we might attribute to luck tnc
success of John D. Rockefeller John W Gates,
Senator William A. Clark, F W.. Woolworth
or any one of the scores of American business
leaders who saw or created opportunities which
their duller witted fellows overlooked.
"Twenty years ago the chief problem of the
few hundred exhibitors who were showing ele-
mental one-reelers and 'chase pictures' in such
make-shift auditoriums as vacant stores, skat-
ing rinks or town halls, was to get pictures —
something to show — it didn't matter much what.
The public had shown itself willing and eager
to patronize this new form of entertainment,
but after the novelty had worn off, the fans of
the day rivalled their present day brothers and
sisters in their sophistication. You couldn't get
'em in to see the same show twice, and the ex-
Collapse of the Trust*s
Colossal Bubble
After nearly two years of unsuccessful bluffing,
the Trust's bluff bubble has busted! Instead of
threatening the exhibitors of America with all sorts of gh.istly things, it is now
wheedling them, feeding thein with flattery and honeyed pmmises and trying its
Wimfdcsl In will thcrn aivay (roni (lu ranli ot the ImlriiuLKiit. ■ Id ..i.iny C3«t it i- actually 'inT-- '■ - '
thiilfr* lu mix » (iw Inilcpendciil suUjccIs in »illi
>sc(l Iiils! U hill uould hair hafpcHfd to anv /)' <
Irr a yeoi ago. or ci.cn lii moitHis agoT
ivli rxl»b<1oi<. (r.Mii ilic
I l„<lrf.nd.-nt film m hn
What is the cause of this sudden change in
tactics? The answer is simple. The trust has
seen its customers leaving it byiundreds and by thousands during the past year
or two. It has finally awakened to the fart that the exhibitors of .America arc not
; br;iiny li(;Iiicf on ilic ifu.i
II U ^luffrd; and ilial there »tc ten good fighters on the !iiile|itniler
^iile it now it-fh 10 gain by flatttry v/kat 1/ lotl by bone-headed miimonogcmetil.
You've won a tremendous fight and it*s up to
you to reap the benefits. Don't be wheedled or
flattered into giving up the fruits of your victory. The Japs licked the very
dickens out of Russia on the field of battle ana then lost on the field of
•liI'lomKy. Don't let chat hippen to yoM Don't believe jr>» .>! iIk jiron.i^s of ihe wry iru»i thai ined ti il.f.nle juti.
I'late your failh in the Iiidciicndcnti , in tlic film txchangci »hidi h-ve hcipeJ you make a «.>.ininf fighi . m the Inde-
iTniicni manufjciurcrs who mide il posiible for you to be yout o"n boss and who »re turning out Urllcr films every
•Ij) io that you can crush your eonipclition by mean* of Q-u-a-1-i-ty ! and not by t)lufl» or threali, Haok uf tmtk
Lammlt filmi. Unnmle terimt and ■Lofminle luck" and make the frofili you ere tntilltd lol
CARL LEAMMLE. Prttident
%e LAEMMLE FILM SERVICE
N«w Wumber 294 West L&ke Street. it ii :: Chlc&go. III.
Sykes Block - Mittfieapolis, Mifin. .sis' Mttlberry Street, DcsMoines. low.j
1517 Fartiam St. - OiTiaha, Ni^b. itio Wydiidyite St . Katisas City, My.
THE BIGGEST AND BEST FILM RENTER IN THE WORLD
So relentless were Carl Laemmle's public at-
tacks on the Trust that Government investi-
gation was inevitable. "Laemmle Luck" in
this instance benefited the entire industry.
hibitors were usually in a state of despair. Carl
Laemmle, in 1906, had opened his first theater,
a hundred and ninety seat house (store build-
ing) on Milwaukee Avenue, Chicaeo, and see-
ing great possibilities in this new form of en-
tertainment for the masses, had backed his
judgment by opening a second within ninety
days. No exhibitor in the country had more
to lose from the shortage of pictures than he,
and his solution of the problem was character-
istic. He began to produce his own pictures,
which — in the time-vvorn phrase — is another
story. In vain the Patents Company threat-
Heading of
an adver-
tisement
used in
1909.
ened to refuse him any more of its releases.
He went ahead with his plans and established
the first independent motion picture producing
company in the United States, and called it
Independent Motion Pictures. For years the
initials of the sturdy young company gave it
its popular name, and before it was aban-
doned 'Laemmle Luck' had forced the show-
ing of 'Imp' pictures all over the world.
"So rapidly was motion picture history
being made in those palmy days that it is
almost impossible to cite further instances
of 'Laemmle Luck' in their chronological se-
quence. However, the reader must imag-
ine Carl Laemmle, young, energetic, bound
heart and soul to the industry for which his
faith and untiring efforts were largely re-
sponsible; producing 'Imp' pictures on the
one hand, on the other guiding his string of
theaters, the while his busy brain was in-
volved in working out distribution plans that
would release his fellow exhibitors from the
Patent Company shackles, from which he
had barely released himself.
"And so we come to another story, that
of 'Traffic In Souls,' Carl Laemmle's first
ambitious attempt at a full lejigth photoplay.
After such griefs and delays as can come
only to the pioneer and experimenter, 'Traffic
In Souls' had been completed for Carl
Laemmle by George Loane Tucker, and in
ten reels. It was for the same Carl Laemmle
to explain to an irate and hostile board of
directors what he meant by spending $5,690
on a single picture. They used unprintable
language, to which Laemmle listened with
a poker face. Though his heart was un-
doubtedly in his boots, he faced them all.
With all the courage he could muster he
defended his action, and offered to take 'the
damned thing' off their hands and pay them
$10,000 for the privilege. Perhaps some
prescient inkling of 'Laemmle Luck' troubled
the minds of the angry directors, mingled,
maybe, with a bit of awe, and a grudging
admiration of the sturdy little figure that
called their bluff. True to human nature, they
changed their minds, and refused to sell. Still,
they had $5,690 tied up in four reel cans, and
they put it up to Laemmle to get it out.
"Again the unprecedented. The young 'Imp'
president rented Weber's Theater, Twenty-
eighth Street and Broadway, and opened 'Traffic
In Souls' with a matinee performance at a one
dollar admission.
"The cost of the film, not only extravagant,
but revolutionary in those days, the rent of the
theater, the advertising and other expenses, had
deepened the gloom among the directors, and
none of them, not even 'C. L.' himself, had any
desire to attend the opening — or perhaps they
hadn't the courage to face what they consid-
ered a sure flop. A little after two P. M. the
phone bell rang. The house treasurer on the
I
ti
m"
i!"
YVyiTH an appreciation based upon long and
pleasant business and personal association,
we felicitate Mr. Carl Laemmle upon his
twentieth anniversary as a motion picture
exhibitor, and wish him many years of con-
tinued achievement.
LINCOLN OFFICE
IRVING BANK-COLUMBIA TRUST COMPANY
EAST FORTY-SECOND STREET (opposite Grand Central) NEW YORK
Resources $400,000,000
\^'y't
tit
iilsm
Ui
lisi
28
THE
unday, February 28, 1926
29
vire. 'Come down and see your show,' he said,
there's a double line at the box-office two
locks long' — and this in one of New York's
'loomiest of drizzling rains. 'Laemmle Luck'?
I'ou tell.
In three days 'Traffic In Souls,' playing con-
inuously to S.R.O.', had attracted the attention
)f the Shuberts — Lee, Sam and Jake. Just
'etting into their stride as theatrical managers,
ircuit owners and producers, it is possible that
hey saw in the success of this less than pop-
ilar priced amusement a competition worthy of
heir investigation. To make a long story short,
hey the Shuberts, bought a third interest in
Traffic In Souls' for |33,333.33, Carl
Laemmle's directors having: condescended
;o recognize the $5,690 white elephant as
1 business property, and put a $100,000
.aluation upon it.
"It may surprise some who read this
0 learn that our leading theatrical mag-
lates were ever so deeply involved in
notion pictures of the early days. They
,vere not — for long. Possibly because
hey had never heard of 'Laemmle Luck'
hey could only balance $33,333.33 against
third interest in four cans of film, but
he operation gave them cold feet and
hey asked, and were permitted, to with-
Iraw. The $33,333.33 was returned to
hem, a bit of 'Laemmle Luck' that netted
C. L.' more dollars than he would ever
dmit.
"Likely enough 'Laemmle Luck' was
)eginning to affect its possessor, for his
lext move was to rent nine theaters in
jreater New York (New York and
kooklyn), for the simultaneous showing
f 'Traffic In Souls.'
"This is unquestionably the first time
hat any form of entertainment was ever
'ffered to the public in nine theaters at the
ame time and in the same city. This
nulti-engagement proved amazingly suc-
essful and launched the picture on a long
nd profitable career. But 'Traffic In
jpuls' did more than net a fortune for its
reducers. It proved that a full length
icture or motion picture entertainment
ould be produced in this country, and
hat the public would pay to see it. It
:ave the 'Imp' company an unvoiced in-
entive toward the 'bigger and better' pic-
ures but recently so phrased. It revived
he drooping courage of the other inde-
endents, most of them suffering from
inancial weakness, or disability of the
reasury. Perhaps it was a bad picture
r^ii the present critical standpoin*^ _ but
0 one can deny that the traditional
Laemmle Luck' that marked its career,
tamped upon 'Traffic In Souls' the sig-
ificance of a milestone of the industry,
nd one of incalculable importance to its
uture.
"Out of all the cards in the deck, to
/in a stake with a two-spot would most
ssuredly be called luck. There came a
ime when Carl Laemmle, busy produc-
ig pictures and in defying the Patents
•ompany, had reached the point where he own-
d in addition to his studio and circuit of thea-
ars, nine distributing exchanges. But the old
ugbear, or nightmare, of not enough pictures
} supply the demand still haunted him, and he
I'elcomed an opportunity to buy certain foreign
ictures outright. There were ten of these pro-
ared in France, Germany and Italy by J. J.
llurdock, now of the United Booking Offices,
len actively engaged in pictures.
"Murdock had taken a chance and brought
ver from Europe ten one-reelers, and Carl
.aemmle bought them. They flopped. Total
tss. But somehow, there had been included a
)lit, or half reel, thrown in for good measure,
F the cavalry maneuvers of the Italian Army.
s faithfully recorded on the then magic screen.
4(
LAEMMLE LUCK
? 9
daring riders accomplished unbelievable feats of
horsemanship; they rode their beautiful and high-
spirited mounts down cliff sides that seemed per-
pendicular; they cleared tremendously high walls
and fences, and ditches of fearsome width. In
short they put a thrill into motion pictures that
made the old dash of the Empire State Express
into the very faces of the spectators seem mild
by comparison. So the little half-reel — the two-
spot — saved the day. It was popular for years.
Many a house played it over and over again at
own firm convictions. Applied to horse racing
this attitude might be termed 'taking a chance.'
But Laemmle was never a gambler. He studied
and mastered every business problem. Never
satisfied with surface evidence, he dug into ex-
isting conditions, past examples, the present
demand; a tireless question asker, he knew bet-
ter what the people wanted than they did them-
selves. He never guessed. He knew. Over
and over, the pros and cons, he studied, he rea-
soned, until he arrived at a conclusion. More
thought, and the exercise of a rare and unique
critical and judicial faculty, and 'C. L.' reach-
ed his convictions — from which nothing could
shake him.
"Such an instance was the purchase of
the celebrated — almost another milestone
I Have Quit THE Patents Company
Her««,ft«r I wilt-buir
Sl.OOO wcth of N«w
>-v»ry day in th.*> y««r
«(ea<t at buyirtg on
j>l«n- l»n.*l ft,|4i:-<Ka,(:
nKlional Proiecttnif
*nd Produc{n«[ Com-
pomy hn« 01v«n m«>
proof poslUv* tb«t It
tlon ofhijCh cItUM Aim
■uk^vcta in *h«» ^nrortidl
tt aa iDfd^lgate ia*g mm to dcvca w«ks. ami iavcsHgate
MTf LETTER. TO THJT, PATENTS CO..
■Bat fitoe m Dtiier rosaoi tor tk (Sasgc most importamt of wtiidi b
J
No More Ucenses! No More HeartbreaRs!
Nothiag but a straight business proposition, the best of films, the
most reUabSe service, aad prices that are within your easy reach
CAKt. IJ^EMMLE. Pr«»ja»i»t
The I^aemmle Film Service
HEADQUARTER*^ 196-198 LaKe Street CHICAGO.
aCECIAI. NOTICK
iti™ in B*y <»tti*^ (rfOe«» So
MINNEAPOI.I». Mlon. POR.TLAND. Or«. SAXH LAnC CITY. U««l»
An
the
interesting example of Carl Laemmle's independence, upon
successful outcome of which tvas based the tradition of
"Laemmle Luck."
intervals. It rolled up rentals. It made so much
money that 'C. L.' could afford to junk the ten
one-reel flops without a pang. Perhaps the half-
reel was 'Laemmle Luck.'
"It may have dawned upon the reader's con-
sciousness that 'Laemmle Luck,' as recorded
here, is exclusively confined to his association
with the motion picture industry. A philosopher
might point out that such faith, love, hard work
and singleness of purpose as Carl Laemmle put
into the business is but 'luck' in polysyllabic
spelling. But there is another important feat-
ure of 'Laemmle Luck' that deserves specific
mention. In every incident noted here Laemmle
backed his best judgment; unmoved by the
pleas or arguments of his conservative asso-
ciates, he lived up to and acted only upon his
— Paul J. Rainey's 'African Hunt' pic-
ture. The pri^e was $15,000. He was
told that he was crazy; that the people
wouldn't pay to see a lot of wild animals;
that the wise movie fans would brand the
picture as a fake. Who ever heard of
hunting wild animals with a camera?
Give 'em comedy. That's what they
wanted. They wanted to laugh. Show
'em scenes they could recognize. That's
what put a kick in a picture. 'Goodby
$15,000, was the mildest criticism hurled
at them by men who knew both of them
well enough to call them by their first
names.
"How much money that picture made
is buried, but for three or more years it
was an outstanding picture, shown and
shown and shown until it had been book-
ed by practically every theater in the
world. It was the first of its kind. The
then greatest novelty the screen had ever
shown. Perhaps 'C. L.' knew this, or was
it 'Laemmle Luck?'
"If, in citing these few, though out-
standing, instances which have served in
part to create the 'Laemmle Luck' tra-
dition, you have been given the impres-
sion of a man who acted upon instinct,
moved by impulse, indulged in snap judg-
ments, and otherwise exhibited the char-
acteristics of a 'plunger,' you have not
read aright. If ever an ultra-progressive
executive deserved the adjective 'sane' —
Laemmle, whose judgment is honored by
every individual in the industry — is that
man. Yet so consistent has been his
success that even the most conservative
ot observers of his career cannot but have
a feeling, that shrewd or not, Laemmle's
luck has never deserted him. Whether
or no, the fact remains that from every
branch of motion picture activity; from
studio and laboratory; from behind the
megaphone and the camera, the type-
writer and the brush and pencil; from be-
hind the mahogany desks of the high sal-
aried executives, the highest talent flocks
to the Universal banner — eager to serve
under the man who has proven that he
can be right so much oftener than he can
be wrong that the latter instances really
do not count. Therefore, the stars, di-
rectors and executives that 'C. L.' has made —
their name is Legion — is a fascinating story
told elsewhere in these pages. Perhaps, again,
it is the 'Laemmle Luck' that attracts them.
"Of the seemingly plain cases of 'luck' that
have come to Carl Laemmle in the past twenty
years, there is one which viewed from another
angle, seems to reveal a flash of genius — that
instant recognition of the ultra desirable which
picks unerringly and without hesitation, the
ripest plum on the tree of opportunity. Such
an instance was the choice of the word 'Uni-
versal' as the name of the new company formed
in 1912 by a group of independent producers.
Of the then producers there were two camps,
each nameless, which emerged presently as
'Mutual' and 'Universal.' It was at an organ-
ill
W
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To CARL LAEMMLE, President
UNIVERSAL PICTURES CORPORATION
Heartiest Congratulations on Your
Twentieth Anniversary
Your joy on this occasion should be
unbounded as you realize what your 20 years
of successful activity have meant to many
twenty times twenty individuals throughout
the entire world, whose prosperity, in a large
measure, reflects their contact with you.
HOWARD S. TIERNEY. Inc
Eighty William St«
New York City
specializing in Insurance for the Film Industry Throughout the^World
c^
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30
THE
Sunday, February 28, 1926
I
■^^
DAILY
31
ation meeting of the latter when
arl Laemmle, R. H. Cochrane (who
one are still with Universal), Jules
rulatour, Charles Bauman, Adam
:essel, David Horsley, William
wanson, P. A. Powers and one or
vo more independent producers,
Doled their individual properties and
)ok the equivalent value in stock
1 the new company promoted by
arl Laemmle. The question of a
orporate name came up, and after
le usual futile suggestions had been
lade, 'C. L.,' who had been standing
y the window looking down into the
reet, turned to the group. 'I've got
le name,' he said, and paused to get
tieir full attention. 'Universal,
'hat's what we're supplying — univer-
jl entertainment for the universe,'
ad enthused by his own words he
ammered that name into the ears
f his associates until they were con-
inced that in any other selection lay
nly ruin and disaster.
"After the meeting someone said:
j L., how did you happen to pick
le word "Universal?"' The little
iant displayed his familiar boyish
rin as he answered: 'I was look-
ig down on the street as a covered
:uck went by. On the top was
ainted "Universal Pipe Fittings." I
ad never thought of the word be-
)re. Good name, eh?'
Laemmle Luck?' "
bought 124,000 feet of brand
new fUiti in one d&y last
week!
link of It' O'e -■ •",!'- of Fresh
In** B'^
&
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from Jbc
iot<i from
.... . ker* *
!. to lit J reguiisr %prMPf
r.d I m »'>« gitiiiiii: Ui
1 i?xtr« for ' &TM run
f new en»t<mifr>. wiU
*" b« a raft of !u-^ • ! I .4
r« wsHii thtJ" !i. »' '•I 'if ''•
iS» sbow^ }•'■ 1 \viiMt 1 tl.in«v k! thr
■pit>\in^ )ucui'» ixi-incafc- it pr<i\«;^
Khnt 1 '■< ' • ""»•'- »)"«t
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tbar- \h> t -
I CARL LAE.MMLB, Preaideot
heLaemmleFilniSenfice
I96.J98 LAKE STREET, CHICAOO
. •iii>l.»-t«ly e<iulpp<><l Htth
ev«»s»/«e, /orf-Maiu & etb Str*<-t«
tMiempbU, lema.-:^ south Fr.^.t m
- /V«»y Vor* »■ T t '''""-'
Loaaoa Berlm fmris
Opening Exchanges
The film business is now so dis-
tinctly settled as a business in such
well-orde'red and carefully thought
out grooves that it is amusing to look
back eighteen years and realize the
hit or miss fashion in which Carl
Laemmle and the progenitors of the
film business broadened their distrib-
uting endeavors in the dawn of mov-
ing picture history.
Less than two years after he es-
tablished his first picture theater on
February 26, 1906, Laemmle's film
exchange business was growing at
such a rate that he found it extreme-
ly difficult to supply outlying cities
economically from Chicago. The
proper thing to do, obviously, was to
establish exchanges. But these men,
new in the film business and new in
all manner of distributing machinery,
were utterly ignorant of the proper
centers from which they should work.
Julius Singer, one of Laemmle's first
lieutenants and one of the most ready
advisors that a man ever had, took
a map of the United States and gave
it a hasty glance.
"This looks like a good place, Mr.
Laemmle. It's in big type on the
map and looks like a big city."
"What is it?"
"Evansville."
"All right. Take some film and go
down there and open up an office."
As casual as if you had offered a
man a cigar!
Singer collected all the film he
could and went down to Evansville,
some seven hours away from Chi-
cago. The basement of the Ameri-
can Trust and Savings Bank Build-
ing had a "To Let" sign on it and
Singer approached Marc Sonntag,
president of the Bank. Arrange-
ments were satisfactorily made and
the Laemmle Film Service opened its
first exchange outside of Chicago in
the basement of the bank, with a big
sign saying "Laemmle Film Service."
But inside of three months Mr.
Sonntag became aware that the in-
surance adjusters were about to raise
the rate of insurance on the building
to an alarming extent. Without more
ado he summarily ejected the Laem-
mle Film Service from the building
and it moved up the street.
This circumstance was laughingly
related to the Editor of the Film
Daily, when they were sitting to-
gether in the Universal projection
room the other day looking at "The
Cohens and Kellys." Sonntag
is still the President of the American
Trust and Savings Bank, but it has
grown into a tremendous financial
institution, and a splendid building
erected on the site of the little old
bank of eighteen years ago. Further
than that, Sonntag is also the Presi-
dent of the Standard Realty Corp.
which controls the new Victory The-
ater, a million dollar proposition with
2300 seats, the pride of Evansville.
His first interest in the picture busi-
ness w?.5 occasioned by the presence
in his building of the Laemmle Film
Service.
Many other exchanges were de-
cided upon and established in the
same seemingly careless manner.
For instance, Council Bluffs was in
heavy type on the map that Singer
showed Laemmle.
"That looks like a good place," said
Singer.
"All right," said Laemmle. "Let's
establish an exchange there."
Singer knew an operator in Chi-
cago named Harry Lewis. Lewis
passed away several years ago. He
called up Lewis and told him to run
down to Council Bluffs and open an
exchange. Lewis got on the train
that night and the next day arrived
in Council Bluffs and spent the en-
tire day in looking for a possible site
for the exchange. But the property
owners of Council Bluffs were cold
to the proposition. They had heard
of the moving picture business and to
their mind it was a very inflammable
one. No landlord would have a film
exchange in his building for love or
money. At his wit's end, Lewis
called, up Chicago on the long dis-
tance telephone and got hold of
Singer. He told him that he had
spent the whole day and still was un-
able to find a place to locate the ex-
chpnge. "But," said Lewis, "there's
a city right across the river which
looks yr,='tty good to me."
"What's the name of it?" said
Singer.
"Omaha," said Lewis.
"All right. Go over there and see
if 3 ou can find a place there."
That's how the Universal exchange
got started in Omaha, and the rea-
son that Council Bluffs hasn't one to
this day.
Singer seems to have been a sort
of Richard III as far as the Laem-
mle early exchanges were concerned.
The story of the Memphis exchange
is just as bizarre as Evansville and
Omaha. It seems that Maurice
Fleckles had just married the sister
of Carl Laemmle's wife. There had
been an intense rivalry between
Fleckles and Singer, and Singer sat
up all night thinking of some way
in which he could destroy the new
influence which he feared since
Fleckles had married into the family.
Fleckles went on his honeymoon to
Memphis and the crafty Singer ap-
proached Mr. Laemmle and told him
that he thought they ought to have
an exchange in Memphis to cover
the whole South.
From the looks of the afore-men-
tioned map, it seemed like the most
ideal situation and the presence of
Fleckles there made it an easy thing
to accomplish. They decided to do
it. So Singer called up another op-
erator. This time F. R. Richardson,
who later was to figure as the pro-
jection expert of the Moving Picture
World. All night Singer packed
reels, carbons, moving picture ap-
paratus and everything that the
Laemmle Service supplied to exhibi-
tors, and the next day sent Richard-
son down to Memphis, following a
telegram which he had sent in Laem-
mle's name to Fleckles, asking him
to get a site and to assist Richard-
son in opening the exchange. On
one pretext and another Singer kept
the honeymooning Fleckles in Mem-
phis for something like nine weeks
while Singer was cock o' the walk.
Then Fleckles smelled a rat and sent
an indignant telegram to Singer say-
ing that he was coming right straight
back to Chicago.
In alarm. Singer told Laemmle that
he thought it was time for him to
establish an exchange himself. So
he got together all of the parapher-
nalia he could lay his hands on and
again looking at the trusty map,
placed his finger on Des Moines and
got a ticket for that city. That's
how the Universal became established
in Des Moines.
The Minneapolis office was also
one in which chance and circum-
stance figured. James V. Bryson,
now general manager of the Euro-
pean Motion Picture Company which
releases the Universal product in
Great Britain was also an operator.
In 1907 he had traveled to California
and back with W. S. Rand, now one
of Universal's sales managers, and
his father, who were investigating
theatrical property in the West. So
strong was Bryson for this kind of
thing that he told Laemmle that he
wanted to go to California and estab-
lish an exchange there. But Cali-
fornia seemed a tremendous long
ways away from Chicago, and Laem*
mle told him that he didn't want to
have an exchange so f-ar away from
his base of supplies.
"But," he said, "you get on the
train tonight and the next morning
you stop off at the biggest town you
go through and let me know what,
you think of it."
The next morning Bryson awoke
at Minneapolis and looked out the
window, and liked it. He got off
there and established the Universal
exchange.
In 1926 Universal finds itself with
forty exchanges covering the United
States.
Snhfjifnbrnt Uloiimg •putitrpa (Eomvana
j^i Am^nra..
(f«r ftprrUltJl
PHONC* 726 •TUYVC»*NT
72T
II nenrpaBBrb
arrerntrtiSg
CARL LAEMMLE. PRCS
in last IFnurtPpntli ^XxttX
C. L.'s first business card.
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TWENTY MARVELOUS YEARS
From the "Store Show" to the Aladdin's Palace
From the flight of the Empire State Express to the chariot race
of Ben Hur
From the "Imp" comedies to "The Hunchback of Notre
Dame"
From nothing to the Niagara of modern business
TWENTY MARVELOUS YEARS!
Henry Ford struck the patent shackles from the automobile and
made it a household necessity
Carl L^aemmle struck the patent shackles from the motion picture
and made it the entertainment mecca for countless millions the
whole wide world around
And always in the vanguard of the mighty march of the movies
CARL LAEMMLE
SALUTATIONS - FELICITATIONS
LARRY GIFFEN
W u W
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32
THE
Sunday, February 28. 1926
«^^
DAILY
33
POSTERS MIRROR — TRADE'S ADVANCE
By BEN WELLS
Just as the motion picture is a de-
•elopment and, occasionally, an im-
)rovement, of the legitimate, so is
he motion picture poster an off-shoot
f the theatrical poster.
Theatrical posters had attained con-
iderable development before the
)irth of the silent drama, yet the vig-
)r and youth of the budding industry
nstilled into lithographic "paper" a
ew vitality, a greater scope for imag-
native and artistic ability.
The first motion picture posters
arried only the title of the produc-
ion and the name of the company,
were printed in one, two and three
colors, and ranged in size from a one
and three to, occasionally an eight-
sheet. Sometimes the name of the
company on the poster would be
altered four times as the picture
changed hands on its rounds from
one states right organization into an-
other. This chaotic condition con-
tinued until the larger companies sys-
tematized the business, at least as
far as distributors' titles were con-
cerned.
The smaller concerns bought stock
posters, stripping in a new title. How-
ever, if a picture company filmed a
stage play, this alteration was not
necessary. In either case, the poster
company benefitted, the lithographing
industry enjoying a tremendous boom
and disposing of huge quantities of
surplus stock.
The early motion picture posters
had stock borders, made up to repre-
sent elaborate, ornamental frames.
These were succeeded by pictorial
"paper" in which a scene still was en-
larged to requisite size. That the
scenes selected were of the most
blood-and-thunder variety goes with-
out saying, as there were few re-
strictions until about 1910-11. Cer-
tain subjects, however, had always
been taboo, such as scenes showing
men shooting one another, stabbings
and too-scantily clad female figures.
The last-named prohibition was not
necessitated by offending motion pic-
ture posters, but dated back to the
regulating of "paper" for burlesque
shows.
Although the coloring, situations
and action of the early movie pos-
ters were very lurid, some of the ear-
ly efforts were better than present-
day examples, because the artist had
a freer rein.
At first motion picture companies
c««,^ nU no-iters from the George Kleine collection, referred to in Terry Ramsaye's
''RoZntc mstorv of the Motion Picture," published by "Photoplay'^ 'and "A M^l-
liZandOne Nights,'' published by Simon & Schuster. Used by perrmasion.
?, t'
• • •
Our Sincere Congratulations to
Mr. Laemmle
THE MORGAN LITHOGRAPH COMPANY
10 tk
ANNIVERSARy
UUUMi\\\\\\\^
34
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THE
•unday, February 28, 1926
med out their poster jobs from
DP to shop of the various litho-
iphers. About 1909, some of the
; lithographers took over the en-
e poster production and distribu-
n, paying the motion picture com-
nies so much a week for the yearly
vilege. These contracts gradually
tended from one year to three and
jntually five years, the bonus to the
mpany increasing as the volume of
siness enlarged. This continued
til after the war, when the bonus
..s dropped and a mutual profit-
iring arrangement was adopted.
\t the time of Carl Laemmle's en-
V into the motion picture industry.
Ire was very little demand for pos-
i]s, orders for runs as low as 125 or
;) frequently being received. Nat-
ililly, little effort was spent in mak-
j: these picayune quantities artistic,
1 it was not until Laemmle deter-
ned to back up his 3-reel super-
p, "From the Bottom of the Sea"
h an unprecedented number of 1-,
and 6-sheets, that the quality of
ependent motion picture posters
Droved.
t was this picture that gave birth
the 6-sheet, a poster-size even now
:uliar to this industry. Laemmle
I noticed on his own, as well as
|ier theaters, that the maximum
h possible on the boards outside
Nickelodions was a 3-sheet; wish-
to double the size of this display,
[arranged to have 6-sheets printed,
bling exhibitors to utilize two
rds, placed side-by-side. The idea
ved equally feasible on bill board
nds, as these, being four sheets
h, made it possible for the exhibi-
to stick on a 1-sheet date strip,
klthough theaters and particularly
tuses have often used 28,- 32- and
n 64-sheets, the motion picture has
lom if ever exceeded the 24-sheet
;. One of the first instances of a
tion picture poster following the
le of circus "paper" was Laem-
;'s displays for his film of the Paul
ney big game hunt; these chromos
■e done in the best Barnum &
ley manner and crowded more
d beasts onto a 1-sheet than are
)e found in a half-dozen of Africa's
St be-animaled water holes.
Universal made the first "telegram
poster." Delay in the arrival from the
studio of production stills from which
posters were designed necessitated
sending a wire to the production de-
partment asking for an immediate
reply sketching the dramatic punches
of the forthcoming picture. When
this arrived the posters were based on
the telegraphic suggestions, a method
now frequently used when emergency
requires. It was Laemmle's keen
sense of advertising and exploitation
that resulted in the first "teaser" pos-
ter.
One of the first examples of a 16-
sheet used for a picture was its in-
clusion in the then comprehensive ar-
ray of posters — 16's, 8's, 3's, I's and
J/^-sheets— for "Traffic in Souls".
That "paper" then as now possessed
patron-pulling power is shown by the
fact that there were almost nightly
riots at the Weber & Field Music Hall
where the film was being shown.
Following the first pictorial posters,
crude chromos quickly made from
stills, an era of better and more dig-
nified billboard advertising began.
Many prominent, able and high-salar-
ied artists were engaged, including
such well-known designers as Willy
Poganny, Charles B. Falls, Arthur
Cbbey, Arthur Triedler, George II-
lian, Lou Fancher, Edward Penfield
and George Peters. Their designs
were mostly done in the flat, German
technique, examples of the school es-
tablished by the Beggarstafif broth-
ers, two English artists, pioneers in
the use of the pure poster style.
The next phase in development of
poster technique was another Univer-
sal innovation, the combination of
partially flat and partially modelled
style. This style is now in general use
by most motion picture companies.
Universal has made and distributed
more posters than any other motion
picture company, more than 20,000
designs having gone through their
poster department. Millions of sheets
of Universal posters have been pro-
duced and displayed; the greater por-
tion of these were distributed in con-
nection with Universal Serials when
Chapter-plays were at the height of
their popularity.
35
'Papa Carl" being vamped
by Carmel Myers
The Old, Old Days
BY ISIDORE BERNSTEIN
Three men on horseback, on a
balmy day in the summer of 1914
rode down a dusty, dirt road north
of Hollywood, surveying the mustard
fields which surrounded them on all
sides.
Except for a few shacks where
Mexican families lived, there was not
a single indication of human exist-
ence, and it would have appeared
preposterous that any ereat industrial
plant would ever be built there.
The three men were Carl Laemmle,
Otis Turner, one of the leading di-
rectors of the day, and myself — then
general manager of Universal.
Choosing a wide, flat location front-
ing on the road, Mr. Laemmle out-
lined his plans for a great motion
picture studio, a veritable city de-
voted exclusively to one occupation.
While other producers were just
beginning to arrive, Mr. Laemmle al-
ready had foreseen that studios lo-
cated in the city of Los Angeles
would eventually be crowded out.
Twelve years ago, he saw the in-
dustry as it would develop in the
next decade, and he prepared for the
future with amazing foresight.
The location was chosen, the land
was purchased, and by October of
the same year, ground had been
broken.
In March IS of the following year,
Universal City officially became the
home of Carl Laemmle's picture ac-
tivities, and the studio was moved
from the little group of buildings at
Sunset and Gower Streets in Holly-
wood, now the home of Stern Bros.
Comedies, to the great sea of tre-
mendous buildings, stages and sets
on Lankershim Boulevard.
While general manager of Mul-
tiple Films in New York, I first met
Mr. Laemmle in 1912. I had am-
bitious plans to make a great film pro-
duction based on the book of Daniel,
and. armed with an outline of my
plans, with a number of sketches. I
sought an interview with Mr.
Laemmle. We talked for several
hours. "It's a splendid idea," Mr.
Laemmle said, "but you are too far
advanced for the picture industry in
its present stage."
Before the interview ended, I haa
been engaged as general manager of
Universal's production activities, and
shortly after took charge of the tiny
studio where Mr. Laemmle started
his activities in Hollywood.
The old Universal studio was the
first big film plant in the west, and
its bustling activity, and its host of
personalities astounded the quiet vil-
lage of Hollywood. J. Farrell Mc-
Donald, Al Chlristie, Lois Weber,
Otis Turner, Allan Dwan, Charles
Giblyn, Dave Hartford were Uni-
versal's leading directors.
Warren Kerrigan, Marie Walcamp,
Pauline Bush, Edwin August, Sidney
Ayres, Wallace Reid, Cleo Madison,
Grace Cunard, Francis Fi^rd, Robert
Z. Leonard, Margarite Fischer, Harry
Pollard, Ella Hall, Anna Little were
the reigning stars.
Production activity was increased
when the company's headquarters
were moved to Universal City.
"Sampson and Delilah," a four-
reel super-production starring J. War-
ren and Kathleen Kerrigan was the
first big picture to be made in the
new studio, and it was followed a
short time after with "Damon and
Pythias," starring Herbert Rawlin-
son, William Worthington and Ann
Little.
The first miniature used in motion pictures. From "The Burbling of San Francisco" made in the early days by Biograph.
{Terry Ramsaye collection. Used by permission).
it
i
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«
1
i t V ?. J i J '
Carl Laemmle
A unique and friendly personality in
motion pidtures, one of the pillars in
its ^rudture, one of the solid, depend-
able and lovable men, who compels
our admiration and who commands
our enthusiasm.
None save Carl Laemmle could in-
duce us to spend our money in a rival
publication to extend to him our
be^ wishes.
'^
MOTION PICTURES
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36
■"^M
lunday, February 28, 1926
37
Developing California
The Part Played by Motion Pictures
in the Progress and Rise of
Los Angeles
The motion picture industry has
been the greatest single factor in
he development of Southern Califor-
lia.
That is the surprising but unani-
nous opinion of business men, city
officials and realty experts in Los An-
geles, who with one voice declared
hat the decision to center film pro-
ductions in that city some fifteen
,'ears ago was the deciding factor in
iiaking the movie city the metropolis
)t the west.
The motion picture plants of Los
\ngeles constitute the real reason for
he city's tremendous prosperity," de-
iared H. L. Averill, prominent An-
;eIeno capitalist and real estate ex-
lert.
"I have always regarded the action
f Carl Laemmle, of the Universal
omptny as the leader, for he was
he first man to recognize the future
f the mdustry and the fact that its
ennanent home should be located
lere in Southern California.
'In the first few years of the in-
■ustry's existence in Los Angeles,
he studios were ramshackle affairs,
nd the business seemed to be too
nftable to interest business men.
"However, when Mr. Laemmle.
iith his vision of the future, founded
he tremendous plant at Universal
;ity, it was the beginning of a new
ra for the business, and for the city
f Los Angeles.
"Other studios followed Mr.
,aemmle's action and acquired large
ludio sites, and began to invest in
he gigantic studios which now give
mpioyment every year to hundreds
It thousands of persons.
"1 have not figures on the subject,
lut I imagine that the film industry
rives employment to more workers
han any other one business in the
ity. Universal alone, I am told, em-
iloys about two thousand persons
tcac'ily.
"The industry has brought the for-
unes, and the business brains of
uch men as Mr. Laemmle, Joseph
it. Schenck, Mr. Lasky and the
)thers to the west, and aside from
heir picture activities, these men
lave had a great influence on other
)usinesses."
Sheriff William A. Traeger and
lis aide, Eugene Biscailuz, who are
)oth regarded as among the West's
nost prominent public officers; Boyle
A^orkman, of the City Council; Sam
iehrendt, prominent business man;
)l!icials of the Chamber of Com-
nerce, and scores of others, voiced
iimilar sentiments on the "fifth in-
lustry" and its tremendous benefits
0 Los Angeles.
"The celebration of the twentieth
mniversary of Mr. Laemmle's par-
icipation in the motion picture in-
ustry is really an event of importance
0 evelryone in this city," Sheriff
r^aeger declared. "Another import-
nt date would be that on which Mr.
^aemmle first established his studio
ti this city, for I can think of no
nore important event to Los Angeles
han this.
"I have been a public officer m
.OS Angeles for as many years as
"Papa Carl" surrounded by the Singer Midgets
Mr. Lijtmmle has been in the motion
picture industry, and I have watched
the growth of the studios with keen
interest.
"From the standpoint of law en-
forcement, which, naturally, is mine,
the industry is an ideal one. Labor
troubles are virtually unknown. The
worucis are happy, they are good
citizens, and the average wage paid
by all branches of the studios is
probably the highest of any industry
in America.
"Mr. Laemmle and his business
associates have done Los Angeles an
inestimable service by choosing the
city as the home of their gigantic in-
dustry."
The First "Big" Mob Used
Every January the lay and trade
press critics publish a list of the ten
greatest pictures of the past year. Oc-
casionally they print, if in a reminis-
cent mood, a list of the more import-
ant productions of earlier years. In
the latter list one usually finds
"Judith of Bethulia," "The Birth of
a Nation," "Blind Husbands," "Brok-
en Blossoms," and other worthwhile
productions.
But, because memories are short
and fame ephemeral, seldom is men-
tion made of one of the greatest sen-
sations of its time, "The Great Train
•cacD
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-■f^^
The "big" mob scene shot in "The Great Train Robbery"
{Terry Rarnsaye collection.)
Robbery," the first of the super-
thrillers. Made when Carl Laemmle
was starting his career, "The Great
Train Robbery" was considered the
last word in elaborate production, not
when it was first conceived, but when
released!
This peculiar situation arose from
what may be termed a fluke. When
E. R. Porter started making "The
Great Train Robbery," his idea was
to produce an ordinary picture of
conventional length, a few hundred
feet at most.
Wishing to keep his expenses at a
minimum, he told the members of the
cast to invite as many of their friends
as they desired, to see how movies
were made. He had chartered an
Erie train for the day, so a few dozen
extra passengers meant no additional
expense.
So keen was the interest in motion
pictures, however, more than 150
vi.=iting guests arrived at the depot.
When, later, these people were stam-
peded out of the train by t} r- sup-
poso<l bandits, they looked lik. many
more.
Eric von Stroheim, years after-
wards, duplicated the idea of obtain-
ing crowds gratis when he invited
all the guests of a California hotel to
appear as atmosphere in "Foolish
V* ives," but to E. R. Porter must
go the credit for staging the first big
mob scene.
Porter's scene showing the hundred
and fifty passengers lined-up by the
hold-up men looked so big, he de-
cided to build up the rest of the pic-
ture to correspond. He inserted extra
footiige and released what was actu-
ally the first big picture, which
achieved tremendous success.
• •
Our heartiest congratulations and
best wishes to you, Mr. Laemmle, on
the anniversary of your twenty years
association in the moving picture
industry, and wish you many, many
more years of that warm friendship
and goodwill that your nature and
personality inspires.
'^
H. L. HEPPE, President
ELCO GELATONE PUBLISHING CORP.
49-57 Ninth Avenue : : : : : : New York City
7.0 tk
ANNIVERSARy
38
W y tf
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;unday, February 28, 1926
Cornering the Star Market
THE
i?B^
DAILY
39
BY GEORGE E. KANN
Carl Laemmle was one of the first
0 see the advantages of featuring
(roadway stage stars in pictures. At
his time I was his secretary.
He insisted only stars of nation-
vide popularity be engaged. This
resented some difficulties as, at that
imc, a star to be famous all over
he United States must have spent
ears on the stage and appeared in
Imost every city. That a star had
ttained prestige on Broadway meant
othing. Laemmle was banking on
heir appeal to the picture-goers liv-
ig in the other sections of the coun-
ry. Naturally, the choice narrowed
own to the best-known legitimate
tars, most of whom were not so
oung as their newer rivals on Broad-
/ay.
Undaunted by this obstacle,
^aemmle signed up a galaxy of talent
robably greater than has ever before
r since been enrolled under the ban-
ler of one producer. Among the
otables contracted for by Universal
ere Lulu Glaser, Helen Ware, Her-
lert Kelcey, Effie Shannon, Henri-
tta Grossman, George Fawcett, Wil-
on Lackaye, Marie Cahill, Lawrence
)'Orsay, Pavlova and many others.
To procure such a formidable line-
p of celebrities was no mean feat;
lecause of the youth and as yet un-
eveloped artistry of the motion pic-
urej many stars considered it be-
leath their dignity to appear on the
creen. Nor were the stage stars
low to express their contemptuous
ttitude towards, what they con-
idered, the dumb drama.
In justice to the legitimate stars
vho apparently high-hatted those in
he studio, it may be said that the
lirectors of that day, and the scen-
irio writers as well, were not up to
he present standard. They did not
know how to handle with tact or
finesse these interlopers from the
legitimate stage, and were quick to
resent any evidence of superiority.
Despite factional jealousy and in-
ternal disputes, production eventually
progressed and a marked advance in
the motion picture resulted. That
a higher type of screen entertainmient
was the outcome, may be attributed
to Carl Laemmle's vision and far-
sightedness.
Universal at this time made the
first large feature comedy, starring
Lawrence D'Orsay in a six-reel ver-
sion of his stage success, "The Earl
of Pawtucket." Directed by Harry
Myers, the picture paved the way for
most of the latter efforts along these
lines.
Pavlova's first and only appearance
on the screen was in Universal's "The
Dumb Girl of Portici." Her salary
was the largest ever paid a screen
player (at that time) which fact went
far in establishing in the public mind
a better appreciation of the magni-
tude and possibilities of the motion
picture.
For the first time in motion pic-
ture history, a company was moved
from the studio to another city. This
was the result of Pavlova's appear-
ance in the Chicago Opera at the
time; Phillips Smalley and Lois
Weber, co-directors, transporting an
entire unit 2,000 miles from Universal
City to Chicago in order to film Pav-
lova without interrupting her operatic
engagement.
Continuous rain for several weeks
impeded production and it was neces-
sary to hire a special train to take
the com.pany back to the Coast. Rup-
ert Julian, director of many of Uni-
\c;rsars later successes, and Douglas
Gerard both played bits in the Pav-
lova flm.
About this time Helen Ware ap-
peared in "That Lass o' Lowrie's,"
re-:n?de years later as a starring ve-
hicle for Priscilla Dean. Miss Ware's
director virtually scoured all Los An-
geles in mid-summer heat trying to
find sufficient coal to dress the set
supposed to represent a Welsh col-
liery.
Julia Dean's screen debut was made
at Universal City, in "Judge Not!";
while Marie Cahill began her pic-
ture career in a vehicle by the then
unknown Avery Hopwood, "Judy
Forgot." In both these productions
there appeared, as an extra girl, one
of Broadway's later popular stars,
Roberta Arnold.
* ■»■ -r *
******** *4^^S*
o 2 a
JL»
CAGI-
LAEMMLE
Producing Under Difficulties
BY CHARLES S. ARNOLD
Necessity's other child. Economy —
twin sister to Invention — was born
and reared in the early moving pic-
ture studios. As an assistant direc-
tor in those money-tight days in the
old Imp studio, I did everything from
cutting newspaper snow storms and
suping in three-reel specials to seek-
ing cactus-spotted locations on Staten
Island tor Westerns and painting fur-
iture on scenery, that is, when I was
per comprised, when cut into little
bits, an entire blizzard, and for an ex-
tremely violent hurricane two elec-
tric fans were used mstead of one.
(A single electric fan was considered
ample for a moderate gale effect, as
more than this number frequently
blew the set over.)
Borrowing was developed to a fine
art, one of the unsung patrons of the
infant art being the bartender of a
r. L. Tally's first show shop, Los Angeles. {Courtesy Terry Ramsaye.)
unable to borrow the required pieces
from nearby homes.
As casting director, I frequently
scoured the streets in search of types.
The agency's market price on supers
was $3 a day; I saved the company
considerable money by picking up
types and paying them $1.50 and
their meals.
Although six bits was big money
in those days — Miriam Battista's
father (my barber then) thought his
little girl was rolling in wealth when
Imp paid her $1.50 a day; and the
Lee Kid's mother was tickled to death
when Jane or Katherine was given
a day's work at that figure — the
extras then, as now, were not slow
to seek even more princely stipends.
One of the first strikes in the in-
dustry occurred when a troupe of
extras from an agency insisted they
should be paid a double check if
kept working after midnight. As
paying more than $1.50 to each of
a dozen extras would probably have
put Imp on the rocks in those days,
the director let the supers go, and,
donning their wigs and costumes, the
studio staff, including "grips," car-
penters, electricians and scene-shif-
ters, "scabbed" until the picture was
finished in the early morning hours.
Effects in those days were of the
crudest sort. A man on a ladder with
a sprinkling can furnished rain for
torrent scenes; one Sunday newspa-
nearby saloon. It was he who, when-
ever bottles (empty) and glasses
(ditto) were required for a gin-mill
setting, always lent these properties,
occasionally forgetting to empty all
the bottles.
When unable to borrow furniture
from neighborhood homes to dress a
set, a sign artist would paint the re-
quired piece on the scenery. This i
method, however, was considered in-
ferior to the former, as actual furni-
ture could be moved about and pic-
tures rehung to give the effect of a
different setting. As four or five pic-
tures were completed in a week, it
will be seen the borrowed furniture
received plenty of usage before and
if returned.
Many of the early pictures were re-
markable for the animation of the
furniture on the sets. A table photo-
graphed in one corner of the room
would suddenly disappear, only to
make its reappearance on the other
side of the set; framed pictures would
frequently change places on the wall,
or a potted palm would mysteriously
metamorphose into a jar of ferns.
This was the result of several di-
rectors using the same set, and casu-
ally forgetting to replace articles of
furniture they had moved to suit their
particular ideas of interior decorating.
These alterations usually took place
on rainy days when the director,
rather than expose himself and his
HIGH GRADE COLOR WORK
imy
MAGAZINES CATALOGUES
225 WEST 39TH STREET
Hew York,
January 29th, 1926.
q^
• • •.
Mi
My dear Mr. Laenunle:-
It is with genuine pleasure that I
add my expreseions of congratulations and good
will to the many you have received from your
legion of friends.
Your trilliant aocoxoplishsients in
the Motion Picture industry are and ever will be
a shining example for younger men in the business
to emulate.
Your fine sense of fairness and your
practice of the Golden Rule have endeared you not
alone to your associates but to all who have come
in either social or business contact with you.
This Twentieth Anniversary should
prove one of the happiest events of your long and
useful life and it is with a great sense of admira-
tion and respect that I add my very aincerest good
wishes for your continued success and your good
health and happiness.
NC:BR
Hr. Carl Laemmle
7 SO Pifth Avenue
Hew York City
uoat cordially yours,
MOHBOS PBXSS
oi
ill
40
THE
iday, February 28, 1926
W
mpany to the elements, would start
new picture, shooting interior scenes
the studio and postponing the ori-
nal picture's exterior shots until
e next sunny day.
Those who remember the early
up pictures may recall seeing white
pes stretched across the floor of the
ttings. These were placed as mar-
rs to show the players how far
ey could move without stepping out
camera range. Many of the
reen's earliest and most dramatic
oments were marked or marred by
e hasty downward glances of a
ayer to see if he or she was within
e lateral limits of the lens, their
tention having been called to their
is-position by the cameraman's
;nzied warning: "Get inside where
use belong!"
Not only Westerns but also North
cods pictures were filmed at
otch Farms, Staten Island. To
idents of American flora and fauna,
is may prove of surprising inter-
t; but in answer to their taunt that
e Borough of Richmond looks noth-
y like the Canadian forests, let it
remarked that it resembles them
3t as much as it does the sage-
ush wastes of the far West. To
nance the authenticity of these early
orts, pictures depicting packs of
)Ives impressed into service every
ailable dog to be found between
11 van Kull and tTie Narrows. If
iny of the ertswhile wolves showed
narked Collie or Fox Terrier cross,
the motion picture foxes exhibited
noticeable Terrier or Spaniel
•ain what of it?
'^S^
DAILV
41
One of our early experiences wit»i
a canine screen player is of interest
inasmuch as it evidences the paucity
of money in the early days, a scarcity
proven by the fact that even a few
years later Carl Laemmle was loath
to invest $6,000 in producing "Traf-
fic in Souls," a picture which grossed
more than $90,000 profit in its first
year.
To save the $15 salary of a
trained dog the writer scouted the
neighborhood of 44th Street and 11th
Avenue, finally obtaining and bring-
ing to the Imp studio a huge St.
Bernard dog which, its owner de-
clared, could do anything and every-
thing, all for $2.50 per diem.
The dog was required to cross the
set and lie at the feet of the star
who was reading a book. Repeated
attempts to make the St. Bernard
do his stuff were futile. "Get some
meat, and let Miss Lawrence conceal
it between the pages of her book,"
was suggested. It was a great idea
but it didn't work; so the director
rewrote the scene and had a butler
serve tea to the star, putting the
raw meat into one of the tea cups,
which he had let the dog sniff off-
stage.
Evidencing a temperament which
to a later day star would have been
worth an extra thousand dollars on
a contract, the dog refused to
budge. The scene was finally taken
by means of an invisible wire pulling
the visibly unwiUing dog across the
set, its paws doggedly set against
its removal.
modern exploitation. This daring in-
novation consisted of a striking lobby
display designed to represent a rail-
way terminal. The attendants garbed
in railway uniforms sold admissions
printed to resemble railroad tickets;
the box-office resembled a ticket of-
fice in a station, and patrons entered
through the observation platform of a
bona-fide train coach.
Entering the car, one sat in typical
railway carriage seats. When the
coach was filled, a starting bell
sounded, a steam whistle blew, and
the chug-chug of a puffing locomotive
was heard. A system of vibrators
made the seats sway and tremble to a
surprisingly effective degree.
Most of the pictures had been pho-
tographed from a locomotive, so the
spectator enjoyed the sensation of be-
ing on an actual train. Occasionally
scenes of train hold-ups were shown,
and three or four masked desperadoes,
armed to the teeth, would actually
come through the car brandishing
fire-arm.s, thus heightening the illusion
to a superlative degree.
This was the first of the Hale's
Tours, which later spread all over the
country and, owing to their novelty,
attained considerable popularity. It
is of interest that these were financed
by William A. Brady, who later be-
came a prominent motion-picture pro-
ducer, but who eventually confined
his activities to the legitimate stage.
Interesting as these early shows
were, it was not until several years
later that pictures began to show
promise of developing into something
greater than a mere novelty, con-
cludes Mr. Sargent. It was not until
stiff competition necessitated superior
production that the movies began to
rise above the standard of a five-cent
peep show.
Some Early Shows
Helping Ince
BY ISIDORE BERNSTEIN
When Universal City was
first opened a cycle of civil
war pictures had started and
every studio was making war
productions.
The late Thomas H. Ince
was then producing at Inceville,
down near Santa Monica, and
he was engaged in a big pro-
duction called "The Battle of
Gettysburg," when a fire de-
stroyed practically his whole
studio, and all the hundreds of
costumes and guns which were
being used in the picture.
It was a desperate sittaation
for Tom Ince, for he was op-
erating then on a small mar-
gin, and it seemed impossible
for him to finish the picture.
A day after the news of the
fire reached New York, I re-
ceived a telegram from Mr.
Laemmle. It ordered me to
turn over all our costumes and
guns to Ince, and to offer him
all our facilities for making pic-
tures so that "The Battle of
Gettysburg" could be finished.
The last line of the wire said:
"DO NOT CHARGE HIM A
CENT FOR THEM."
I turned over ever}^hing to
Ince, who was almost speech-
less at this unsolicited and over-
whelmingly generous aid. He
had just about decided that it
was impossible to finish his
picture. He looked at me in
amazement, sat silent for sever-
al moments, then said: "He is
the only man in the industry
who would do that. I believe
he is one of the few men in the
world who would do as much
as that for a business competi-
tor."
New York's first "store show," es-
bUshed in the early 'nineties, was
tuated in a basement on lower
roadway somewhere between Trm-
Y Church and St. Paul's, says Epes
/■inthrop Sargent, who has edited
is department in Moving Picture
/orld continuously since September
I, 1911, and prior to that had several
Jars' experience in the trade paper
jld.
The first New York showing with
1 Edison Kinetoscope — the "store
low" used an Idealscope — was in a
enny Arcade located in a basement
ineath the old Princess Theater, be-
ireen 28th and 29th Streets. There
as no shutter on these machines; an
ectric spark flashed sufficient illu-
ination when the picture or "frame"
as in place according to Sargent.
Later, about 1895, B. F. Keith ob-
jned a Lumiere machine and some
m for his Union Square Theater.
he hire of the projector included
m rental in those days, and pictures
ere presented until worn out, or un-
l the exhibitor could "swap" pro-
•ams with another theater manager.
Motion oictures were first regularly
exhibited in the Eden Musee by Rich-
ard Hollman, wno later became as-
sociated with the Simplex Projector.
At that time— the "fifty-foot days,"
no one dared imagine a longer pic-
ture, as producers were stumped at
the possibility of what might happen
if a patron should come in in the mid-
dle of the film!— Hollman was using
a Lumiere projector and Lumiere
films. These, made in France, usu-
ally depicted chases wherein the ob-
ject of the pursuit always hid in a
trunk which later fell from a wagon,
bounded down long flights of steps
and' eventually landed in the River
Seine. A popular novelty of thattime
was the animation of various objects;
dishes washing themselves and stack-
ing themselves up in neat piles, or the
cutting and marking of a suit, or fur-
niture moving about a room, without
any human agency apparent. Thus,
scissors would snip out patterns,
needles would sew pieces of cloth to-
gether, without a hand being visible.
In 1898-9, considerably before Carl
Laemmle's advent into motion pic-
tures, a Penny Arcade on Union
Square evidenced the fore-runner of
X
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4
4
1
Congratulations
and Greetings to
CARL LAEMMLE
Motion Pictures'
Man of the Hour
%
EDWARD SMALL COMPANY
FOUNDED 1910
HOLLYWOOD : : NEW YORK
ANNIVERSARy
yl//il/A\\K^\^<
42
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THE
Sunday, February 28, 1926
-^^
DAILY
43
THE VALUE OF LARGE SETS
. 7 . ...^ nf Universal City for "Foolish Wives," "Merry-Go.Round,""Hunchback of Notre Dame" and "The Phantom of the Opera
tome large sets erected at Univei sat Vicy f 01 , , ., .„„._... T,„.t,„. .i,.., a..il himse
Carl Laemmle was one of the first
roducers to realize the advertising
alue of massive settings for motion
ictures.
It would have been less expensive,
o doubt, for Laemmle to have sent
an entire company to Monte Carlo
to film "Foolish Wives" in its actual
locale; but Laemmle knew that to
piect a replica of the Riviera pleasure
resort in California would be of im-
measurable value in obtainrng uews-
paper publicity and word-of-raouth
advertising for Universal City.
The French Government would,
one may safely assume, have been
glad to accord every facility in film-
ing "The Hunchback of Notre Dame"
in Paris. Rather than avail himself
of this cooperation, however, the
Universal chief preferred to under-
take the prodigious feat of reproduc-
in.u' twtnty blocks of medieval Tans,
at his studio.
q(^
ti? :
As Exhibitors
to
An Exhibitor
on his
20th Anniversary
We Congratulate You and Wish You
Continued Success
Schine Theatre Company
I. MYER SCHINE
LOUIS W. SCHINE
W u W
• • 4 T 1 • .
•• * • T
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^
THE
Sunday, February 28, 1926
■c&<
DAILV
45
EXECUTIVES DEVELOPED BY CARL LAEMMLE
Carl Laemmle's success while due
lostly to his own perservering ef-
)rts, vision and fighting spirit, may
Iso be attributed in part to the fact
hat he has been able to detect and
evelop hidden talent in his subordi-
ates. A glance at a list of the in-
ustry's outstanding figures will re-
eal a considerable quota of men
'hose abilities were first brought to
ght and fostered by Carl Laemmle.
Probably the most notable of
Laemmle's proteges is Irving Thal-
berg, whose sensational and meteoric
rise dates back to his "discovery"
by the Universal president. A few
short years ago, Thalberg was one of
several score stenographers em-
ployed at the Universal Home Office
at 1600 Broadway. Today he is one
of the most important figures in the
producing field, recognized as one of
nam.c JAdP (Independent Moving
Pictures) in case a court injunction
should restrain the latter company
from making pictures because of in-
fringing on The Trust's rights.
(Laemmle's defeat of the monopolists
rendered the latter contingency un-
necessary).
Rothacker, then on The Billboard,
was to run the newly-formed sub-
sidiary company. Later it was turned
(•H'l''^' -**
Es\»
the brainiest executives on either
Coast.
Detecting this youth's genius was
no mean feat, as Thalberg was then,
as now a bashful, retiring, modest
lad whose shy nature restrained him
from pushing himself forward. Laem-
mle seemed to sense his possibilities,
however, and made him his assistant
secertary, soon promoting him to full
secretaryship. As is his custom, he
took Thalberg with him on one of
his frequent trips to the Coast.
A Producing Chief at 21
Still in his teens, Thalberg dis-
played a masterly grasp of studio
management, and every evening ten-
dered certain suggestions to Laem-
mle, ofilering remedies for various
faults he had detected in his day's
inspection. Impressed by the lad's
capabilities, Laemmle left him at
Universal City as his personal repre-
sentative. Thalberg continued to im-
prove his knowledge of production
and the "U" chief showed his confi-
dence in the youngster by making him
director general of Universal at 21.
Despite his extreme youth. Thalberg
displaved a marked faculty for getting
the niaximum results from his col-
leagues. Although the studio per-
sonnel was composed of all classes
of persons, all of varying personah-
ties, Thalberg was able to obtain
splendid results by working with—
not over — his subordinates.
Another of the industry's notables
who owes his start in motion pic-
tures to Carl Laemmle is Watterson
Ro-1-.ackcr. Mr. Laemmle and R. H.
Cochrane formed the Industrial Mo-
tion Picture Company for two rea-
sons: fi'M, to make advertising pic-
tures and, second, to project the b and
ing out into the laboratory field,
wherein he is now one of the leading
figures.
Cohn and Brandt
Two names long associated with
that of Carl Laemmle. under whose
guidance they obtained their great
knowledge of motion pictures, are
those of Joe Brandt and Jack Cohn.
Brandt was originally the first pub-
ficity director for the Imp, later gain-
ing promotion to the general man-
agership of that company. When the
Universal was formed, Brandt became
publicity director, eventually becom-
ing sales manager and, finally, gen-
eral manager.
Jack Cohn, Laemmle's laboratory
manager, received his comprehensive
training with the Laemmle Film Ser-
vice, Imp and Universal companies.
Starting his career at a time when
the laboratory worker had to know
every phase of his job from mixing
developer to printing, editing and
even acting in a film, Cohn attributes
his present success to the experinece
gained by working under Mr. Laem-
mle. It was Cohn who was largely
responsible for the present develop-
ment of the news reel, his Animated
Weekly and Screen Matra^ine being
the fore-runners of many of to-day's
topical gazettes.
E. J. Smith, now general manager
for Associated Exhibitors, started
his motion picture career as a film
salesman for Universal. His ability
over to him, Laemmle and Cochrane
to be paid back their investment from
the profits he made. Always a great
business builder, Rothacker devel-
oped the Industrial Motion Picture
Company to a remarkable degree, and
later augmented his activities, branch-
1 — Irving Thalberg and Carl
Laemmle.
2 F. A. Van Husen, Jr.
3 — Ned Depinet.
4 — George E. Kann.
5 — Frank Brockliss.
(3 — Henry McRae.
Www
i
t
1 • I • 1
1 *^ » 1
Congratulations to Carl Laemmle
20 years an exhibitor
HARDING
PHOTO-ENGRAVING COMPANY
'PHONE CHELSEA 0680 106-110 SEVENTH AVE., N. Y.
'\^
W V W
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• • •
* 1 • I
Oi
Sunday, February 28, 1926
THE
;%g^
DAILY
47
d not remain unheeded by Carl
aemmle, and he soon was made ex-
lange manager, followed by further
omotion to general sales manager,
is organizing and executive ability
suited in his being chosen manag-
g director of European Motion Pic-
res, Ltd., Universal's representatives
the United Kingdom. The or-
mization he built up there is still
garded as one of the most efficient
stributing bodies in England and is
sponsible in no small degree for
e present popularity of Universal
oduct in that country.
Art Schmidt is another example of
rl Laemmle's policy of promoting
mbers of his own organization to
portant positions. Starting as a
n salesman, Schmidt rapidly mer-
d the confidence Laemmle had
ced in him, and became exchange
nager, eventually being named gen-
1 sales manager for Universal.
Graham Another
fohn C. Graham, another protege
Carl Laemmle, soon worked his
y up from the bottom of the lad-
■ to general manager as well as
leral sales manager. His ability,
;t recognized and fostered by Mr.
emmle, soon encouraged other
npanies to bid for his services.
is now managing director of Fam-
, Players-Lasky in the United
igdom, recognized as one of the
ding figures in the Continental
Another of Carl Laemmle's "finds"
ames V. Bryson, one of the hard-
working men who ever got into
motion picture industry. Starting
a film salesman for Universal,
:mmle soon recognized his ability
: made him manager of the Min-
polis exchange. He next went
Australia, opening up that terri-
er for Universal, and reorganized
:mmle"s office in the Orient. He
i then promoted to the position
export manager, was later given
[iplete charge of road shows of
lie Hunchback of Notre Dame,"
is now managing director of the
•opean Motion Picture Company's
■en offices in the United Kingdom,
;re he is obtaining unprecedented
ilts.
ed Depinet first attracted Carl
mmle's attention by his work for
3srs. Oldknow and Fichtenberg,
)Se Consolidated Films & Supply
npany had a Universal franchise.
en Oldknow resigned. Depinet
given more responsibility by the
chief and forged to the fore.
later was made one of the tri-
nrate of Universal Sales Managers
was one of the best-liked execu-
s ever engaged in that capacity,
lining the greatest possible loyalty
n those under him. He is now
aged as one of the three sales
lagers of First National, where
traits developed by Carl Laemmle
standing him in good stead.
'an Lederman, now one of the
t important sales executives with
ociated Exhibitors obtained virtu-
his entire motion picture experi-
under Laemmle's tutelage. In
long and varied career he has
1 secretary to Mr. Laemmle, ex-
ige manager, general manager of
Home Office, and was instru-
ital in developing Universal's
th American business to its
present high level, accomplishments
for which his training under and de-
velopment by Carl Laemmle well
equipped him.
George E. Kann, one of the best-
informed authorities on the motion
picture export trade, entered Univer-
sal without any motion picture ex-
perience. Answering an advertise-
ment, Kann immediately "sold him-
self" to Laemmle and started as his
secretary. At once grasping the fun-
damentals of his new career, Kann
was given more and more responsi-
bility. His first coup was the out-
come of a business trip to London
where he effected a distributing con-
tract with the Clavering Brothers,
which assured Universal product a
splendid outlet throughout the United
Kingdom. Soon afterwards, he
was appointed foreign manager,
succeeding James V. Bryson. His
good, loyal, faithful work in this
position attracted the attention of
outside companies, and he ac-
cepted the position of Foreign
Manager for Goldwyn Pictures. Find-
ing that working for a huge corpora-
tion did not give his abilities sufficient
scope, Kann determined to be his
own master and, in partnership with
Joseph Simmonds. started the suc-
cessful Simmonds-Kann Enterprises.
Other Producers
In the production field, the name
of Henry McRae looms formidably,
and has long been associated with
that of Universal. One of its first
directors, McRae was directing Wes-
terns when Universal City opened,
later taking a serial company to the
Orient to film "The Dragon's Claw."
Impressed by McRae's tact and dip-
lomacy, Laemmle made him general
manager of the vast studios at Uni-
versal City, a position he again oc-
cupies after several years' absence
from the "U" banner.
William Sistrom, another outstand-
ing figure in the industry, began his
career under Carl Laemmle soon after
the formation of Universal. Brought
into the company by William Swan-
son as an efficiency expert, he was
put on the job of following a pro-
duction from its purchase as a story
through all the stages of its develop-
ment to its eventual presentation on
a theater screen. So able did he
prove at eliminating waste and domg
away with "loss of motion," Laemmle
promoted him to purchasing manager.
He was next put in charge of Uni-
versal's Fort Lee studios, where he
acquitted himself so creditably he
was sent to Universal City. There
he worked so conscientiously and dih-
gentlv his health suffered and he was
forced to discontinue temporarily his
production activities.
Another "old timer" developed by
Laemmle is Henry Hoffman, one of
the most efficient sales executives ot
his day. Starting as a salesman,
Laemmle noted his earnest efforts
and put him in charge of one of Uni-
versal's two New York City ex-
changes (at that time the U had
both an uptown and a downtown dis-
tributing center). He was later made
General Sales Manager, a position he
filled with great satisfaction until his
resignation several years ago.
Brockliss and Van Husen
Frank W. Brockliss, one ot tlie
oldest and most popular motion pic-
tures executives in the United King-
dom, virtually started his career at
Carl Laemmle's request. Seeking a
European representative, Laemmle
detected in Brockliss the makings of
a high-class executive and organizer.
Turning over to him the entire dis-
tribution of Universal product not
only in Great Britain but also the
entire continent of Europe, Carl
Laemmle made Brockliss his first
foreign representative. Brockliss is
now managing director of First Na-
tional's organization in the United
Kingdom, having recently succeeded
Ralph Pugh.
F. A. Van Husen, Jr., now owner
of one of the largest motion picture
supply companies in the country,
started with Universal as a film re-
pairer in its Evanston exchange in
1907-08. On one of his periodic trips
around the offices, Laemmle noticed
the boy's application to his work and
transferred him to Omaha where
there was an opening for a salesman
expected. Van Husan made good,
was eventually promoted to manager-
ship of the exchange and, had he not
left the distributing-and-sales end of
the industry to sell supplies would
have undoubtedly been one of the big
figures in the motion picture business
today.
Yes, We Have No Press Books
Hard to Imagine How They Did Without Them— But
They Did — A Glance Backward at the Development
of the Press Book Now Considered as Necessary as
the Positive Print.
It
ture
was in 1909 that a motion pic-
trade paper stated in a brief
article that "Exhibitors have ex-
pressed a desire to obtain photo-
graphic enlargements of scenes from
feature films for display in their lob-
bies. * * * Many high class houses
will not exhibit posters, who would
be pleased to provide a suitable frame
for photographs * * * but the manu-
facturers do not see it in the same
light. It is doubtful if it would re-
sult in the sale of any more copies
of the film. Some (exhibitors) cut
pictures and story from this paper
and exhibit them on bulletin boards
in front of their theaters. The local
newspaper is a good medium, and it
pays, as it usually begets a lengthy
mention of the show in the paper."
Advertising men, publicity experts,
press representatives and exploitation
bugs, read this and weep. Where
are they gone — those happy and in-
nocent days when exhibitors cried to
be fed what they are now popularly
supposed to be fed up on?
To revert to history. The first
mention of advertising accessories
other than posters to be found in the
trade press of the day is an adver-
tisement of a frame and mat for stills.
Individual players were not mentioned
in the advertising until 1911, and then
but infrequently. Carl Laemmle broke
the ice by running a page size sil-
houette of King Baggott's head, and
mentioning him in the copy; another
block in the paving that led to the
From one of the earliest press books on "The Master Key"
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Carl Laemmle
0«^ (?/ l/ie honof'ed figures in our industry
J4^e extend
on his twentieth anniversary our
heartfelt greetings and felicitations
May his future be crowned with health and success!
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Sunday, February 28, 1926
THE
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49
ipplying of advertising props other
lan posters, the sale or cataloging
• which eventually made the press
Dok necessary.
A year or so after Laemmle began
reducing under the "Imp" brand in
)10, he issued "The Imp Book," no
)py of which, unfortunately, remains
. existence. From current adver-
sing, however, we gather that it
as intended to help the exhibitor
jit over "Imp" pictures, and one is
:prced to the conclusion after an ex-
iiustivc search of contemporary rec-
|ds, that the "Imp Book" was the
igitimate sire of the press book of
26. In 1912, Laemmle began pub-
ihing "The Implet," a sassy lltth:
)use organ which carried on the
lod work of educating exhibitors,
w of whom were trained showmen.
Few there are who will concede
y degree of normalcy to any phase
the motion picture industry, and
rtainly is this negative comment
ie in the matter of the development
advertising supplies and press
loks. No steady improvement is
own. Only the old phrase "by
ips and bounds" describes the
1 anges that have taken place from
ne to time. For instance, one of
e first and most popular of serials
its day was Universal's "Trey of
earts." The press book was a
elve page affair about six by nine
:hes in size, printed in red ink.
contained a few advertisements of
lall size for exhibitors' use, some
blicity stories, and a catalog of the
iagre supplies then thought neces-
ry-
By contrast and in support of the
ess book's uneven progress, we cite
! next serial press book issued by
liversal, that for "The Master Key,"
eased in December, 1914. In al-
JSt every respect this would bear
rarable comparison with any press
ok of 1926, even to the cataloging
novelties, a generous supply of
eparcd ad cuts, and other props.
In every act or deed, Carl Laemmle
8 always aligned himself with the
hibitors. His innovations in the
itter of exhibitor help are not mat-
's of guess or opinion. They may
found first in "The Imp Book,"
sn in "The Implet," and finally in
i "Universal Weekly," which was
pplying showman's helps at a time
len no other similar publication
isted.
With the advent and growth of the
w (to most producers), idea of
Iping the exhibitor to put over his
ograms, the press book assumed its
il importance. But where another
ecutive might have seen fit to aban-
n the costly "Universal Weekly,"
icmmie saw in it his most eflfec-
e mieans of giving the exhibitor
eded assistance. Today it is un-
ubtedly the most notable house or-
n in the industry. From the
Universal Weekly," the exhibitor
ts the low-down information on
liversal releases. Week after week
• nearly fifteen years, under the
Ie direction of Paul Gulick, it has
isentcd not only these matters, but
o a vigorous stand upon the many
jblems confronting the exhibitor,
^nsorship, wherever threatened,
i^atious tax questions; unfair sales
1 ictices, these and a thousand mat-
ters affecting the motion picture the-
aters throughout the country are dis-
cussed in the "Universal Weekly."
Like every other producer the
Universal has experimented with
press books. That the press book
might be used to boost sales is not
a new thought, but a few trials of
this convinced Carl Laemmle that the
closer he stuck to his original idea
of rendering a service to the exhibi-
tor, the better he satisfied his own
conscience, and that no sales argu-
ment could have an equal appeal.
From the appearance already noted,
of the press book for "The Master
Key," exhibitors' aids multiplied rap-
idly. Frame and novelty manufac-
turers, prints of postcards, heralds
and lobby displays, photographers
and artists; every man in the world it
seemed, with the advent of the ex-
ploitation idea, swooped down upon
the producers to pick up some easy
motion picture money. Here again
the Carl Laemmle idea of a press or
service book for exhibitors proved its
value. For through the sifting pro-
cess of the Universal's advertising
and exploitation experts, little that did
not actually help the exhibitor ever
reached their attention.
The first nickelodeon — Harry Davis, proprietor. Located in Pittsburgh.
From an old issue of The Implet.
An Old Laboratory Record
Here is an old record. From the laboratory of the old
Imp plant on 14th St. It belongs to Jack Cohn, of Columbia
Pictures, who, in those days, was chief aid and general as-
sistant to the whole works.
(On many of the releases it will be noted that two sub-
jects appear — this was the custom at that time.)
Releases From Sept. 22, 1910, to Dec. 15, 1910
£)3tg Director Remarks
Sept 22 The New Butler Mr. Solters Passed by B. of C.
Sept. 26 Pressed Roses Mr. Solters Passed by B. of C.
Sept. 29 Annie Mr. Powers Passed by B. of C.
Oct 3 All the World's a Stage Mr. Powers Passed by B. of C.
1000 ft.
Oct. 6 The Deciding Vote Mr. Smiley Passed by B. of C.
Oct 10 Jes' Plain Dog, and A Game of Mr. Smiley Exhibited to B. of C. Sept. 28
Hearts Passed by B. of C.
Oct 13 The Garden of Fate Mr. Powers Exhibited to B. of C. Sept. 28
Oct 17 Mother and Child Passed by B. of C.
Oct 20 The Fur Coat Mr. Powers Exhibited to B. of C. Oct. 12
Oct 24 The Count of Montebella Mr. Smiley Exhibited to B. of C. Oct. 12
Oct 27 The Hobble Skirt and That Mr. Smiley Exhibited to B. of C. Oct. 12
Mendelssohn Spring Song .Mr. Powers Exhibited to B. of C. Oct. 12
Oct 31 Idol's Eye Mr. Smiley Exhibited to B. of C. Oct. 25
Nov 3 Willie Mr. McGlynn Exhibited to B. of C. Oct. 25
Nov 7 Keeping His Word Mr. McGIynn Exhibited to B. of C. Oct. 25
Nov 10 The Model's Redemption Mr. Smiley Exhibited to B. of C. Oct. 25
Nov 14 The Double Mr. Smiley Exhibited to B. of C. Nov. 10
Nov 17 Fortune's Wheel Mr. McGIynn Exhibited to B. of C. Nov. 10
Nov 21 Their Day of Thanks Mr. Smiley Exhibited to B. of C. Nov. 16
Nov. 24 The Country Boarder .Mr. McGIynn Exhibited to B. of C. Nov. 16
Nov 28 The Revolving Doors Mr. McGIynn Exhibited to B. of C. Nov. 21
Dec. 1 A Child's Judgment Mr. Smiley Exhibited to B. of C. Nov. 21
Dec 5 The Aspimtions of Percy Mr. Smiley Exhibited to B. of C.
Dec 8 Twixt Loyalty and Love Mr. Smiley Exhibited to B. of C.
Dec 12 A Clever Ruse Mr. Smiley
Faithful Max Mr. McGIynn Exhibited to B. of C.
Dec 15 The Poor Student Mr. McGIynn Exhibited to B. of C.
Ice Box Camera's
How the Independent Producers Had
to Scheme to Outwit the Patents
Company
"Carl Laemmle used to shoot pic-
tures through an ice box," says Epes
Winthrop Sargent, veteran of the ear-
ly motion picture combats, whose as-
sociation with the then Trust furn-
ished him manv first-hand experi-
ences with the wily ruses employed
by Laemmle and other "Independent"
producers to outwit the powerful "oc-
topus" of twenty years ago.
"Exteriors were photographed by a
camera artfully concealed in a closed
express wagon. Certain patent rights
controlled by his opposition necessi-
tated Laemmle's taking pictures with
'bootleg' cameras. In the studio, the
players never saw a camera, as the
machine was hidden, together with its
operator, in a huge ice chest. This
was done so that, in the event of a
law suit, the actors, if called to the
witness stand, could truthfully testify
they had seen no camera in any way
resembling that protected by the now
famous Latham Loop patent.
"Outside the studio, which was then
located at Columbus Ave. and 100th
Street, the camera was always con-
cealed in a closed express wagon, its
shutter projecting through a small
aperture in the back of the van. The
Trust had two detectives constantly
employed, whose duty it was to de-
tect and seize or smash any 'outlaw'
cameras in use by Laemmle and the
other independents or, as they were
then called, 'pirates.'
"As the two detectives were known
by every 'pirate' then operating, the
minute they were seen approaching,
scouts reported their presence, and.
the express wagon drove away, later
to meet the director and company at
an appointed rendezvous, where film-
ing was continued until the 'bulls'
again hove in sight, where the pro-
cedure was repeated^ As to detecting
patents rights violation in a studio, it
was virtually taking his life in his
hands for one of the Trust detectives,
or any suspicious-looking stranger
to be found in a studio without multi-
countersigned credentials.
"Dummy cameras were a frequent
occurrence. More than once Laemmle
used an 'extra man' to turn the crank
of a fake camera to distract attention
from the real machine, artfully ca-
mouflaged on some other portion of
the set. At one time, Laemmle was
forced to send his entire company to
Cuba to avoid having his enemies
captured.
"On another occasion, Carl La-
emmle and R. H. Cochrane were
forced to hide in a Fort Lee cellar
all night with the company's cameras,
while sleuths fiom the Palejits Com-
pa:.> scoured the neigli'j"! ' ood. A:?
a ni-i'.ter of fact, camennun 'vere siv
hvted in th;,- early days, not for their
artistic ability, but for their fislic
prowess. Pitched battles between ri-
val factions were frequent, and the ul-
timate release of a picture i;sually de-
pended on the fleetness of the cam-
eraman in escaping his pursuers,
plug-uglies especially recruited from
unsavory neighborhoods to interfere
with the opposition's production ac-
tiviiies. In fact, some of the best
gang fights of the period to )k place
over the possession of the motion pic-
ture cameras."
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J/r. Carl Laemmk
We extend to you on your 20th
Anniversary our sincere congratulations and
best wishes for continued success and good
health
JOHN D. TIPPETT, INC.
Los Angeles Office
6040 Sunset Boulevard
HOLLYWOOD
1540 BROADWAY
NEW YORK
London Office
91 Shaftesbury Avenue
ANNIVERSARy
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THE
>unday, February 28, 1926
j5B^
DAILY
51
"TRAFFIC IN SOULS"
(From Terry Ramsaye's "Million and One Nights," published by Simon & Schuster.)
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THE actor-directors of motion pictures of the time — 1913 —
were but newly from the stage, and the drama of the stage
still occupied their most serious attention. The larger destiny
of the motion picture was still uncertain. Among these actor-
directors was the late George
Loane Tucker, now famous as
the maker of "The Miracle
Man," the picture which made
Betty Compson, Thomas Mei-
ghan and Lon Chaney stars.
But in 1913 Tucker was merely
one of the several young meen
engaged in grinding out one
reel program pictures for the
"Imp" release on the Universal
Program.
Tucker saw everything on
Broadway including "The
Lure" and "The Battle" both
of which were so highly colored
that they brought police inter-
vention.
Tucker came away from the
theater aglow with inspiration
He would make a great reveal-
ing motion picture, a police
picture dealing with the white slave traffic. At the studio
laboratory he bubbled his idea to Jack Cohen, the film cutter
and editor of Imp releases
It was part of the scehming economy of the Imp administra-
tion to try to induce its directors to photograph what they
thought were one-reel pictures and then to pad them into
two-reel releases in the cutting room. If the directors had
realized fully that they were engaged on such pretentious pro-
jects as two-reel pictures their prices and the cost of production
would have gone up. A great deal of the practical diplomacy
of this technique fell upon Cohn. In execution of the policy
he became interested in talking picture story ideas to the direc-
tors to decoy them into exposing enough film footage to permit
the application of the amplification process in the cutting room.
This had made him a literary confident of Tucker.
Jack Cohn's Background
Now fate had laid exactly the proper background for Tuc-
ker's white slave picture idea. Jack Cohn's father had been a
police outfitter, with an establishment not far from the old
Tenderloin station. In his pre-picture days Master Jackie Cohn
was a raid fan who answered all of the exciting calls for the
reserves along with the officers. Jack knew the subject. He of
rourse caught fire with Tucker's enthusiasm. Walter McNamara
was enlisted in the elaboration of the idea and soon the whole
studio force was involved in the excitement.
"With the assurance born of this interest, Tucker went to
Carl Laemmle, the president of Universal, to get authority to
put the picture into production. Laemmle and the chieftams of
the motion picture industry in general in that day were con-
cerned with concentration on the business of controlhng the
industry of the motion picture and not at all interested m the
pictures themselves. The film was a mere incidental, but nec-
cessary, instrument of the pursuit of money and power. The
?reat war between Laemmle and Pat Powers over the control
of Universal was still raging.
The great slogan of the moment was "Let who will make
the picture, but let me make the money."
Tucker with his white slave picture project got put out.
Laemmle was of short patience with silly young men who
wanted to bother him with such details especially since Tucker
admitted he wanted to spend $5,000 on his picture. That was
enough money to make a dozen Imp program pictures.
Tucker went back to the studio to report defeat. A con-
spiracy was born. Five of the enthusiasts plotted to make the
picture even without the approval of the big boss, and then
if in the last resort he could not be won by a screen demonstra-
tion, to pay the cost themselves. The five conspirators agreed
to stand good for a thousand dollars each.
Four Financiers
They were Tucker, Herbert Brenon, King Baggot, Jack
Cohn and Bob Daly.
Luck played into their hands. Julius Stern then the Imp
studio manager was called away to Europe to settle a dispute
between Baggot and Brenon who had been sent to England to
make "Ivanhoe." Stern was connected with Laemmle by family
ties and was the watchdog of the administration at the studio.
In his absence, Mark M. Dintenfass owner of the Champion
Brand pictures on the Universal program was brought across
the river from New Jersey to take charge of the Imp studio..
Now as has been indicated in early chapters. Dintenfass was
up to his ears and sometimes over them in the internal wars
of Universal and the battles at 1600 Broadway.
While Dintenfass was busy concentrating his attention on
the affairs of the Powers-Laemmle war, the boys at the studio
were merrily engaged in photographing "Traffic in Souls," a
scene at a time, in odd moments when opportunity permitted,
keeping up meanwhile the continuous grind of one and two-
reel pictures. "Traffic in Souls" was cast by Jack Cohn and
directed by Tucker.
Tucker in Row, Quits
In four weeks the picture was photographed. It was 10
reels long without titles. By this time Dintenfass had begun
to spare more attention to the studio, resulting among other
things in alercations with Tucker, who quit and went to the
London Film Co. in England.
Meanwhile Universal was unaware of the existence of the
ten-reel negative. Tucker sailed with a final admonition shouted
at Cohn at the steamer dock not to cut the picture below seven
reels in length.
Cohn was left alone with the ten reels of negative and
Laemmle to face. He hid the negative in the bottom drawer
of his safe and worked on it secretly at night with the door
locked. In a month he had it in six reels, including titles.
The day had arrived for the showing. Cohn swallow'edl
the lump in his throat, loaded the film into a taxicab and headed
for 1600 Broadway.
The home office viewing committee was called together and
filed into the projection room to look at "Tucker's Folly." But
the home was all agog with the latest shower of bricks
in the Powers-Laemmle fight. Carl Laemmle and one of his
lieutenants sat through the picture in angry whispered discourse
about their new line of action.
Cohn Downhearted
Cohn left downhearted. It looked as though he was going
to be liable for his share of the guaranty of the five underwrit-
ing plotters of the project. It also looked very much like he
was going to be the goat in a most dismal failure.
Late that night Cohn reached the desperation of a deci-
sion. He had to put this thing through. In the middle of the
night he went over to Laemmle's residence and aroused him.
"I've come about 'Traffic in Souls.' You talked all through the
picture and you didn't see it. Nobody can look at a picture and
talk business all the time. Won't you come down now and
really see it?"
Laemmle promised to see it the next night.
m
,RTS AND SCIENCES IN ONE AND THE
SAME CENTURY HAVE ARRIVED AT
GREAT PERFECTION, AND NO WON-
DER, SINCE EVERY AGE HAS A KIND
OF UNIVERSAL GENIUS, WHICH IN-
CLINES THOSE THAT LIVE IN IT TO
SOME PARTICULAR STUDIES; THE
WORK THEN, BEING PUSHED ON
BY MANY HANDS, MUST GO
FORWARD."
Dry den.
^h^
90 John Street
NEW YORK
10 tk
ANNIVERSARy
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52
THE
Sunday, February 28, 1926
-^s&an
DAILY
53
The film fared better on its next showing. It was admitted
to be a picture. But there was a big question as to what might
be done with it. The Universal Program was made up of one
and two-reel subjects. This was a six-reeler. No motion pic-
ture theater of the day considered such a monstrosity. The few
long pictures that had been shown before, such as the "Fall of
Troy," "Quo Vadis," "Queen Elizabeth" and the like had gone
to the legitimate theaters and town opera houses. The situation
wM further complicated by the internal politics of Universal.
The opponents of Laemmle were charging him with having
squandered the company's money on a fool director's fool ideas.
Investigation proved that "Traffic in Souls" had cost $5,700.
It became the text of a violent meeting of the board of
directors.
"All right, I'll take the picture off the company's hands and
pay $10,000 for it," Laemmle shouted. Then came a lull, a
whispering in conference. Dire suspicion arose in the opposi-
tion. "If you'll put up $10,000 it must be worth a million,"
taunted the opposition, crying a bid of $25,000.
This of course resulted in the film remaining the property
Df the Universal.
Reaching for a channel of distribution a representative of
the Shubert theater system was called in to see the production,
rhe Shuberts bought a third interest in the picture for $33,000
ind took on its exploitation. Universal now had a profit of
527,300 on an investment of $5,700 and retained a two-third
nterest in the production.
"Traffic in Souls" opened at Joe Weber's Theater on M(jn-
day afternoon, Nov, 24th, 1913: The announcing advertisement
read:
"TRAFFIC IN SOULS— The sensational motion picture
dramatization on the Rockefeller White Slavery Report and on
the investigation of the Vice Trust by District Attorney Whit-
man— a $200,000 spectacle in 700 scenes with 800 players show-
ing the traps cunningly laid for young girls by vice agents—'
Don't miss the most thrilling scene ever staged, the smashing of
the Vice Trust."
A Great Gross
The picture played to 30,000 spectators in the first week.
There were four showings daily and five Sunday. The ad-"
mission price was a flat 25 cents all over the house. In a short
time the picture was playing to a total of 28 theaters in Greater
New York. Its gross receipts totaled approximately $450,000.
The cast included Jane Gail, Matt Moore, Ethel Grandin, Wil-
liam Welsh, Howard Crampton, William Turner, Arthur Hun-
ter and Laura Huntley.
George Loane Tucker, meanwhile, was in England with
the London Film Co. He never saw "Traffic in Souls" in its
completed form on the screen, although its astonishing suc-
cess contributed considerably to his career. By the time he
returned to the United States it was off the screen, and never
to the day of his death some years later did opportunity present
itself for him to screen it.
Pirating Pictures
In the early days of the industry,
distributor's life, to paraphrase Sul-
ivan, was not a very merry one.
'irating and bicycling of films were
frequent occurrence, causing the
istributor to lose thousands of dol-
irs in uncollected revenue.
The worst offenders were agents of
xpress companies, many of whom
/ere "in cahoots" with exhibitors of
ontraband prints. These agents also
sed to collect the film rentals on de-
ivery of the print, but occasionally
eing in need of ready cash, used the
loney to meet their grocers' and
utchers' bills.
Through the connivance of an ex-
ress agent an exhibitor, the city clerk
f a town in Tennessee, was in pos-
5ssion of several hundred reels for
'hich he had paid a rental on but
■velve. When discovered by the
presentative of the Laemmle Film
ervice, he was running a nice little
mtal business of his own — on Laem-
ile's films!
One of the most sensational cases
jcorded was brought to light by the
imbined detective ability of Mr.
inger and Earl Crabb, another early
■nployee of the Laemmle Film Ser-
ice. Crabb showed Singer an entry
I the books where an exhibitor had
lid $5 cash on an order aggregat-
g more than $500. The shipment
as traced through the American Ex-
•ess to the Southern Express. The
iginal consignee claimed never to
ive received the order (a projec-
r) and the Southern Express and
e Laemmle Film Service were at
1 impasse, as the latter company
luld not show a receipt from any
press company except the first one
.nded them by the representative of
e American Express.
The matter was almost completely
rgotten when, many months later,
. exhibitor in Alabama wrote re-
lesting the cost of repairs to his
machine. Purely on a hunch. Singer
wrote to the man and said he couldn't
tell what type projector the man had
and asked him to send the serial num-
ber of the machine. When this ar-
lived, a glance at his books showed
it to be the one which had disap-
peared in transit many months be-
fore.
fnvestigation disclosed the reason
that no receipt had been obtained
from the Southern Express Company
was because its freight shack in the
town of delivery had burnt to the
ground the very night the consign-
ment arrived. The discovery of the
pro;ector in actual use started further
sleuthing and a wholesale fraud was
uncovered.
A gang of seven, including the ex-
hibitor and the express agent, had
ordered goods from all over the coun-
try, timing their orders so the con-
signments would arrive approximate-
ly together. When the freight depot
was full of this unpaid-for merchan-
dise, the gang secretly removed the
goods from the cases and burnt the
shack to the ground, using what
goods they could, and selling the re-
furore arose, the seven fraud artists
mainder to "fences." Considerable
were rounded up and sentenced to
long terms in prison.
N>t content to pirate prints — he
had hundreds of reels of unpaid-for
pictures in his vault when detectives
visited his theater— this exhibitor
thought to extend his activities into
projector pirating as well. That the
severe jenalty inflicted did not deter
other.s from engaging in the same il-
licit tactics is evidenced by the fact
that pirating continued for many
years. In justice to the great body
of exhibitors, it must be said that in-
stances of unethical practices of the
.sort were infrequent, and not repre-
sentative of the exhibiting industry.
The Fighter
By HENRY MACRAE
A keen sense of justice is to be
found in the makeup of any great
man. And to my mind, it is the
most striking thing in the personality
of Carl Laemmle.
In all of my reading, I have been
most interested in biographies of
great men. And one point I have
always observed in statesmen, war-
riors, great business men and kings
who have been truly great is an over-
whelming sense of justice. Accom-
panying this love of justice is the
determination to fight to the last to
preserve and foster it.
This is a quality I have observed
in Mr. Laemmle as long as I have
known him.
When he widened his scope of ac-
tivity years ago, from the exhibition
to the production end of the business
it was this fight for freedom and
justice. Small exhibitors were being
squeezed out because the big pro-
ducing companies would not sell
them pictures. Mr. Laemmle invest-
ed and risked his whole fortune in
an entirely new field, to establish
freedom for himself and other similar
men.
Later on in his motion picture
career he fought the Patents com-
pany and was the leader of the group
known then as the independent com-
panies. He was fighting for the right
to make pictures, not only to gain
that right for himself, but for any-
one else who wished to enter the
business. He was fighting tremen-
dous competition, but he won, by
waging his battle in the theaters and
in the courts. The patent cases
went all the way to the U. S. Su-
preme Court before his fight was
won.
Today he is still fighting for the
rights of independence in the motion
picture industry. Now his war is
against the theater monopoly. He is
taking sides with companies in which
he has no personal interest. His
own product is so well known and
so popular that the fight hardly holds
a personal aspect, but that blind
love of justice and right will always
command him.
It is this quality, combined with his
generosity and his great heart, which
make him one of the truly great men
of his age.
"Shoot" Meant Something
When the present day director in-
structs his cameraman to "shoot" he
probably does not realize that a sim-
ilar order a couple of decades ago
might have been taken literally. A
six-shooter was part of a camera-
man's equipment in the early days,
according to Jack Cohn, veteran of
the Laemmle Film Service, Imp and
Universal.
Cameras were nailed up in camou-
flaged boxes, to prevent spies of the
powerful Motion Picture Patents
Company detecting their presence, as
all the machines were supposed to
violate certain patent rights controlled
by the monopolistic Trust. These
sleuths were always lurking around
the Imp and other independent
studios, seeking to prevent the
"pirates" (as Laemmle and his co-
independents were known) from us-
ing the contraband machines.
Immediately the studio hands man-
aged to sneak into tlieir plant (!)
shades were drawn and every pre-
caution taken to prevent the spies
viewing the taking of scenes from
adjacent roofs. The trust's hirelings
were sometimes sufficiently enter-
prising to gain entrance by devious
means into the studio. Their pres-
ence detected, production halted
while the entire staff joyously and
strenously ousted them.
m
■til:
International Newsreel
226-238 VnuAMSTiiEEr
NewYobkQty
-i?
INTERjNATIONAL NEWSREEL salutes you,
Mr. Carl Laemmle, and extends sincere congratu-
lations upon your completion of twenty years in
the motion picture industry. You have accom-
pHshed great things during those twenty useful years
and International Newsreel has been one of the
many beneficiaries. May your great success con-
tinue uninterrupted through twice twenty years.
Edgar B. Hatrick,
General Manager
c^
A *
INTERNATIONAL NEWSREEL
Released Through UNIVERSAL
ANNIVERSARy
54
Sunday, February 28, 1926
The battle of the "Independents" was on in full force back
in 1906, when Carl Laemmle opened his historical fight against
the Trust." The cartoons appearing above were used in the
THE
i5B^
DAILY
55
Twenty Years of Battling
trade papers then in existence, but there is no doubt that the
Laemmle advertising, doubtless prepared by R. H. Cochrane,
was the opening gun against the old Patents Company.
CARL LAEMMLE SAYS TO EXHIBITORS:
"Stick to the Original Independents''
Here's the ^Inside Storv" of What Has Been Going On in
Independent Film Manufacturing Circles— Evqry
JEuxhiWtor Should Read E\er\' Word of It
Tfc. "i-^ri.-,..^^.^to" hnitl^^ in fhp old days. Note the caption in the "ad" used in The Implet; also one of the cartoon ads, "Everybody works
bt! fithe?" alsThJ^^^^ The other cartoons are from the Terry Ramsaye collection of photographs used in "A MMion and One
out jatner, also from i ne imp Nights," and presented herewith by permisston.
More Power to You
Mr. LAEMMLE
is the wish of
m
4i
M. J, MINTZ and JAMES C. BRADFORD
ll
1^
Cameo Music Service Corporation
315-317 West 47th Street
NEW YORK
.11
$ ¥ lit
56
■'-^:
Vi
nday, February 28, 1926
FOURTEENTH STREET
When Carl Laemmle
entered the moving
picture industry he
took with him, as the
entire trade knows, R.
H. Cochrane, one of
the mainstays of the
Witt K. Cochrane Ad-
vertising Agency. Soon
afterwards, I enlisted,
another recruit from
the advertising field,
had been one of the first men to enter
le Hampton Advertising Agency which
umbered on its staff many who have
nee made their mark in motion pictures,
itnong these were Arthur James, Wil-
am A. Johnston, J. D. and Ben Hamp-
30, Joe Brandt, Arthur Leslie, G. A.
V^eeks and many others.
Back about nineteen years ago, there
ras something buzzing in my ears about
le motion picture industry. I had years
f training in advertising, and I figured
le picture business was the coming in-
ustry. I quit Hampton and joined Carl
.aemmle, who at that time was about to
ranch out into the independent field.
In those days we developed and printed
Im in a small room and we were fortun-
te in making even a one-reeler. We
/ould advertise the picture long before
rt started to make it. We would take a
itle and write a picture around that title,
s we had to get the advertising into the
rade papers before a picture was even
tarted. George Loane Tucker, Florence
.awrence, Mary Pickford, King Baggot
nd Tom Ince were all extra people then.
There was a very small stock company ;
don't believe there were more than two
eople on a regular salary those days.
Our pictures were made over in Con-
umers Park in Brooklyn, in back of a
eer garden. We had no studio and had
o make pictures wherever we could find
ipace. "Hiawatha" was the first inde-
)endent picture ever made. We had our
)attles day and night with the Patents
"ompanies who tried to enjoin our cam-
:ras and printing machines which they
•.laimed they had patented. At one time
hey got an injunction against the whole
•.ompany, and the nearest place we could
fo to make pictures was Cuba. This was
he time, I remember, when Mary Pick-
ord and Owen Moore were married.
We were then releasing one reel a
veek. There were other independent con-
:erns, like Kessel and Bauman, who were
naking one-reel cowboy pictures.
Those the Happy Days
"Those were the happy days," Carl
Laemmle and the big men say. They
nade more money then than they do to-
iay. They had no worries about stars
By Jack Cohn
and stories. The actors would go out at
night and see a show, and in the morning
come back and make a picture. I remem-
ber one set of actors at Staten Island
going out in the morning to make a pic-
ture and 'phoning in about noon ^hat the
picture was finished. We dug up another
idea for a picture, and they made it that
afternoon, which meant two pictures in
one day.
(Editor's Note : This was prior to Stro-
heim's entry into the motion pictures.)
A good many of our pictures were so
short we had to go out to find a little
scenic to put into it to make it a full
reel. It is not so long ago that Henry
Lehrman made a couple of half-reel com-
edies. He was years ahead of the crowd
on slapstick comedies, but there was no
one in the organization who appreciated
these pictures, and he was laid oflf before
he ever screened his work.
Tom Ince played a sailor in a picture
called "The Idol's Eye," one of his first
pictures. I worked on these pictures at
the time and can remember when George
Loane Tucker was our first leading man.
He left the pictures to go on the stage
years after. Getting tired of stage work,
he came back as a director. There were
lots of wild experiences those days.
I well remember the place where we
spent the first year or so developing our
pictures in a small floor on East 14th
Street. We only had a very limited num-
ber of racks to hang the films on to dry.
After we used up the racks we would sit
around for hours waiting for the film to
dry before we could go ahead with more
developing. We also sat around for days
at a time waiting for raw stock. In those
days, the Eastman Kodak Company never
sold us any stock. We used positive stock
wherever and whenever we could get it.
It was all made abroad by three or four
different companies. Whenever there
was a storm or bad weather, a ship was
late in coming in and we had nothing
to do at the factory for days until the
steamer arrived. Exchanges were wiring
for prints and we had no stock on which
to print them.
Waiting for Raw Stock
Brulatour, who was agent for Lumiere,
supplied most all of the stock. We used
to sit around on the street waiting for
the wagon to come in with stock. Every
independent laboratory had a crew wait-
ing and as soon as a wagon would arrive
everyone would make a dive to grab a
couple of cans of stock and get back to
the laboratory with it. There was al-
ways a wild scramble for raw stock. Stuff
used to come in as short as 50-foot length,
never more than 150 feet. When the
first batch of Eastman stock in rolls 400
feet long was given to the independent
producers, the laboratory men were the
happiest persons in the industry, because
the waste was tremendous, printing on
miscellaneous stock with lengths so small.
The Eastman method saved lots of time
in printing and developing.
The printing room accomodated six
hand-driven machines and six operators
^all in a space eight feet long by three
wide. There was no ventilation ; in hot
weather the men could work only at
night. As each of the machines could
print but 3,000 feet daily (if run continu-
ously), the output was, consequently,
meagre. Today one girl can operate three
machines, each one capable of printing
20,000 feet.
Despite these handicaps, we had the
reputation of having the best printing and
developing in the field. Many exhibitors
thought the Imp, a branch of Biograph —
the finest company in the country in those
days, thanks to D. W. Griffith and his
able staff.
The Imp was the first company to
adopt and develop every new device, its
enterprise resulting in the most excellent
laboratory work of the time. Credit is
due "Doc" Willat, then studio laboratory
manager, for the quality of developing
and printing. The title of Studio Labora-
tory Manager — or any title, for that mat-
ter— meant little in those days. There
were no departments or heads of depart-
ments ; every man had to know all ends
of the game, from mixing developer and
directing pictures to acting in and selling
films. In his spare time (if any) a de-
partment head was occasionally called on
to write a scenario, title a picture, cut a
print or take part in a mob scene.
One of the things I will never forget
as long as I live is the first two-reel pic-
ture ever made by any independent con-
cern. This was entitled "From the Bot-
tom of the Sea." It was a picture for
which J. Parker Reade had obtained the
rights to use submarines, and Tom Ince,
then the director, had a wonderful pic-
ture we could not cut down to one reel.
Director Ed Le Saint and Eddie Lyons
were both working as extras in the crew,
and when we looked at this picture, Mr.
Laemmle thought it was so wonderful
that it could be released in two reels.
The next big job was to get the ex-
changes to buy a two-reel picture when
they had been accustomed to buying
nothing longer than a single-reeler, and
we had a terrible time in the organiza-
tion, and wired everybody we had made
a wonderful picture, but nobody wanted
it, because it was two reels long. They
claimed the public would never sit
through two reels of any one picture.
t
* ;*
iwi
I know the man
My association with CARL LAEMMLE
for a period of twenty years, has not been
a moment too much.
// has been a privilege and a pleasure
If
m
58
'«fli
THE
inday, February 28, 1926
■pn^
DAILY
59
Ramsaye, The Historian, On Laemmle's Early Days
From "A Million and One Nights," by Terry Ramsaye, published by Simon & Schuster.
In 19 04 in
Chicago, the
Cochrane
Brothers, Bob,
Phil and Witt,
were conduct-
ing an adver-
tising agency.
One of their
major accounts
was the promo-
tion service of
a large clothing
manufacturi n g
Terry Ramsaye and wholesaling
icern. A side line of less importance
s a ready-made advertising service
small ready-made clothing con-
ns. * * * Among the many cus-
•rs of this predigested advertising
vice of the Cochranes was the Stern
thing Company's store at Oshkosh,
isconsin. The manager was Carl
emmle, who had married a niece of
muel Stern, the owner of the business.
This Laemmle made himself conspicu-
s in the mail of the Cochrane agency
Chicago. Laemmle not only used the
(chrane ready-made ads, he took them
riously and studied them, amendmg
em for his special purposes. He con-
lually wrote in comment and inquiry.
e wanted a lot of advice. This was
ther outside the purpose of the ad ser-
:e, and Robert Cochrane, who dictated
e replies to the mail order clients of
e agency, was by turns annoyed at the
jublesome customer at Oshkosh, and
eased at his aggressive interest. He
.ve Laemmle's letters faithful attention
d a good deal of service that was not
the regular line of business.
This disinterested labor on the part of
Dbert Cochrane, this time and effort
ent without an eye on the dollar, was
•iore long to be rewarded beyond the
Ivertising man's largest dreams of af-
tence.
Laemmle took these letters to heart,
le man in Chicago whom he had never
en was a real friend. Also as to the
tie clothing salesman in Oshkosh, this
licago person was an imposing figure
the business world, a master of the
ience of merchandising. This mail ac-
laintance grew. Laemmle had some
:rsonal problems that he ventured to
nfide to Cochrane, seeking advice One
,y in the winter of 1905, when Cochrane
t down to his desk and went at the
orning mail, there was a larger letter
an usual from Oshkosh ^Wonder
hat's on his mind now?" Cochrane
.used in his dictation and scanned the
.ges. In substance, Mr. Laemmle said
"l' am sore and tired of this job. I'm
just a figurehead manager here. The
store is full of relatives and they won't
pay any attention to what I say and they
go over my head to Mr. Stern when I
try to make them do anything. I am
thirty-nine years old now and I've got
$2,500. I want to get into business for
myself if I can? What do you think?"
Bob Cochrane cleared his throat, hit-
ched his chair a little closer to the desk
and as the stenographer sat with pencil
poised, started a reply, couched in the
best Bruce-Barton-Frank-Crane holy ef-
ficiency language of the inspirational ad-
vertising writer of the day. That letter,
read today, reminds one atmospherically
of Coue, Doctor Munyon, Herbert Kauf-
man and Elbert Hubbard.
"Don't be a salary slave," it opened.
"If you are going to be anything in this
world, you must start before you are
forty, before your period of initiative has
ended.
"Do it now !
"Today is the day. Delay, procrastina-
tion, uncertainty — these are the negative
sins of the business man.
"Action — etc., etc."
Having unloaded himself of these and
more sparkling generalities, calculated to
be inspiring, authentic and above all to
make the client know that he was get-
ting personal attention, Cochrane went
on through his mail. By the time a lunch
at the Palmer House and a busy day had
intervened, this letter, just a tiny frag-
ment of the day's work, had been for-
gotten. But the letter that went flutter-
ing down the mail chute at the five
o'clock clean up in he Cochrane office that
afternoon carried a heavy freight of un-
born events.
When Laemmle got the letter up there
in the Oshkosh clothing store he opened
it with expectancy. The writing of it
had not been much in Cochrane's life, but
it was a great deal to Laemmle. Laem-
mle was seeking an answer to the biggest
problem of his life. He read the letter
several times that day. Also he took it
home with him and read it to his wife.
There had to be a family decision. It
was a grave, important day.
Two weeks later a secretary entered
Robert Cochrane's office and announced,
"There's a Mr. Laemmle from Oshkosh
wants to see you." "Oshkosh-Laem-
mle?" Then Cochrane remembered the
letter with inward alarm. "Gosh — Oh
well, show him in." The client had fol-
lowed the doctor's advice with a com-
pleteness that was overwhelming. Laem-
mle, a solid, smallish chap with an im-
ported German accent, came in.
"I have resigned and I am ready to
start over. What shall I do"?
Inwardly Cochrane made a resolve to
be more careful in writing advice to out-
of-town clients thereafter. His copy was
evidently too powerful. It worked alarm-
ingly.
Meanwhile here was Carl Laemmle in
Chicago, aged 39, capital $2,500, waiting
to be shown the route of delivery from
salary slavery, waiting to start something
"before forty."
There was considerable conferring.
Cochrane was in touch with the whole-
sale clothing business. Laemmle had
experience in the clothing trade. Simply
enough the first quest led in that direc-
tion. The Cochrane agency put out some
feelers to find a small clothing store into
which Laemmle might put his money
and services. There was some delay in
getting promising responses. Meanwhile
Laemmle was looking Chicago over and
getting some ideas for himself.
One day the man from Oshkosh was
walking down State Street wondering
what was to be done next when he ob-
served a line of people standing before
some sort of a show place. Closer in-
spection developed that this was one of
those new Hale's Tour devices, a railway
coach theater in which scenery went
sweeping by on a moving picture screen.
The admission was ten cents and the
dimes seemed to trinkle in all day.
Laemmle watched a while, then sought
his friend Cochrane up at the advertising
agency. "I've found a good business —
faster than selling clothes."
"Steady, now — don't be in a hurry."
Cochrane interrupted. "You want to
look into this thing carefully. You can't
afford to make any mistakes with a thing
like that." Cochrane was highly dubious
about the amusement business in general
and this novelty of the motion picture
especially. He liked this earnest little
chap from Oshkosh and wanted to see
him started right. There was a certain
sense of responsibility about that very
convincing letter he had written.
"Now Mr. Laemmle, you'd better get
all the facts about this business so we can
make some sort of an analysis of it on
a real business-like basis. Go count the
number of customers, find out how much
the place costs to operate, help, films,
light and all that kind of thing."
Laemmle went diligently about those
very errands. This man Cochrane was
a scientific business man and Laemmle
knew it. This was the way to do it, be-
cause Cochrane said so.
Cochrane had a stretch when Laemmle
went out. This would keep the man from
Oshkosh busy for a day or so — mean-
while there would probably be something
interesting turn up by way of a clothing
store opportunity and that would be the
end of it.
Wishing You Continued Success
Joe Hornstetn
• • •
5 Servant and master am 1 ; servant of those
dead, and master of those living. Through
me spirits immortal speak the messages that
make the world weep, and laugh, and won-
der, and worship. — I AM MUSIC
To
I tell the story of loves the story of hate, the
story that saves and the story that damns. I
am the incense upon which prayers float to
Heaven. I am the smoke which palls over
the field of battle where men lie dying with
me on their lips. — I AM MUSIC
Carl Laemmle
WHO HAS MORE FRIENDS THAN ALL THE FRIENDLY MEN ON EARTH
Our 'Sxnctrest 'S^ish.ts For A Long, Happy And
Successful Life
BELWIN, Inc.
5 I am cloie to the marriage altar, and when
the graves open I stand nearby. I call the
wanderer home, I rescue the soul from the
depths, I open the lips of lovers, and through
me the dead whisper to the living.
—I AM MUSIC
Music
Publishers
and
Dealers
1 know no brother, yet all men are my
brothers ; I am the father of the best that is
is in them, and they are the fathers of the best
that is in me, I am of them and they of me.
For I am the instrument of God.
—I AM MUSIC
III
60
THE
iday, February 28, 1926
or two days the little man from
ikosh stood down in State Street,
nng just enough to keep from
ig conspicuous, while he counted
attendance that went in to see
Hale's Tours pictures. When he
through he had a rather good
ion of what kind of people went
see the pictures, what hours of
day they found the time to do it
(" and how many of them there were
hour and per day.
Vith judicious questions in various
:es Laemmle discovered what it
t to go into the business and how
IS were bought and rented from
hanges. He made a rapid inten-
study of his tediously acquired
:s. Then he went back to Coch-
e's office. He had listened to a
from Cochrane. It was Laemmle's
1 to talk. Laemmle had facts and
ires, whole columns and rows of
m. He talked hard and fast to
;hrane. Probably there was a no-
i in his shrewd head that if he was
; to sell the idea to Cochrane it
aid be a rather good indication
t he was right.
here is no suspense to this story.
; world rather generally knows
t Carl Laemmle went into the mo-
1 picture business, still sticking
reciativel}' to Bob Cochrane and
advice. Laemmle eflfectively sold
motion picture idea to Cochrane
t afternoon. This conversation
ie it the big day in the business
s of both of them. Laemmle
ced about for a location, one that
not too expensive and one on
sort of a street where the traffic
"led plenty of the kind of people
i he saw going into the Hale's
ir show in State Street.
'ebruary 24, 1906, at 909 Milwau-
Avenue, in Chicago's west side,
1 Laemmle opened the ticket of-
of his theater and made ready
receive the first dime. This may
nd like the end of the excitement,
!i plain sailing ahead. But it was
slighest beginning. Mr. Laemmle
just set up his tent on the edge
the battleground, as he was soon
liscover.
But ever since that date
Carl Laemmle and Bob Coch-
rane have been factors to be
counted in every move in the
motion picture industry. Their
issociation and friendship
through thick and thin — but
more especially the thick — of
notion picture affairs, continues
oday as sincere and warm as
n the beginning, with them
)oth sharing a personal good
mil both unique and reassuring
imong the bickerings of the
screen people.
i^ithin six months Laemmle had a
exchange in operation and was
■nding his theater business with
e shows. He was on his way.
about decided he was through
I the clothing business for a long
Old Time Advertisers
he picture column in the Dramatic
ror grew rapidly and in the adver-
ig pages of that summer of '08
finds the names of Carl Laemmle
I his system of exchanges in the
die west, the American Muto-
>e & Biograph Company announc-
mg its pictures, and a line of adver-
tisements of "The Humanovo" with
"A. Zukor, proprietor."
Starts Producing in 1909
Laemmle with his big system of
independent exchanges was among
those to feel the pressure of the de-
mand for the film, and by mid-sum-
mer of '09 he was thinking of pro-
ducing. In the fall Tom Cochrane
one of the Cochrane brothers of the
advertising agency, which had served
Laemmle with syndicate advertising
when he was selling clothing back in
Oshkosh, came to New York to es-
tablish the Laemmle producing con-
cern, to be known as The Independ-
ent Motion Picture Company, soon
abbreviated to the famous "Imp."
Studio space was rented at Dinten-
fass' Actophone studio and produc-
tion started with William V. Ranous,
employed away from Vitagraph, as
director. The first subject was "Hia-
watha" a one-reel version with Ran-
ous playing opposite Gladys Hulette.
Success encouraged Laemmle's ef-
forts and soon he had his eye on the
better players of the Patents Com-
pany studios. A big raid on Biograph
was forming in his mind.
And the Patents Company had its
eye on Laemmle. Here was an up-
start to be wiped out under the steam
roller of the law.
Cochrane's Biting Advertising
Carl Laemmle stood forth conspic-
ulously among the Independents with
his extensive exchange system and an
aggressive merchandising war pol-
icy. He waved aloft a flaming torch
and shouted from the housetops. In
the trade journals he carried the fight
into the face of the enemy with a line
of cartoon-illustrated advertisements,
couched in simple but wily words and
as graphic as Brisbane editorials.
Robert Cochrane, the Chicago ad-
vertising man identified with Laem-
mle's entry into the motion picture
field as related in an earlier chapter,
was the author of those stirring, bel-
ligerent advertisements. "The Film
Trust" was his daily target.
The Star System Begins
Laemmle observed with a jealous
eye the evident superiority of Bio-
graph's product, the best of the li-
censed film, and the product was after
all the strongest club in the film war.
Ihe theater men could be depended
on to follow where the best pictures
could be found.
One of the most conspicuous screen
figures of the day was Florence Law-
rence, known to the patrons of the
theaters as "The Biograph Girl." She
was in fact a star, but the motion pic-
ture did not know it. * * * It was not
long after the formation of Laemmle's
"Imp," that Miss Lawrence vanished
from the Biograph studios.
A story reached the newspapers
from out in St. Louis that she had
been mysteriously slain.
Then on April 2, 1910, a due and
proper sequel to any such story dated
April first, Miss Lawrence appeared
under Laemmle's auspices, whole and
sound and in person on the stage to
let the world know that "The Bio-
graph Girl" was now "an Imp."
Laemmle had hit at the Biograph
and the "Trust" to make a spectacu-
lar play before the customers of his
exchanges. And, along with Miss
Lawrence, he acquired the services of
Harry Salter, her husband and direc-
tor.
This move was the beginning of
the system.
Latham Loop Litigation
Meanwhile, or rather simultaneous-
ly, just to keep the morale of the sit-
uation up, the Patents Company in-
stituted a new action against the Imp,
charging infringement specifically of
the "Latham Loop" patent. The "La-
tham Loop" was the slack film or
loop, first applied in Woodville Lath-
am's picture machines, which enabled
the successful manipulation of long
films. This one patent was definite
and specific. The Patents Company
had many others, but experience and
legal advice made it seem advisable
not to risk some of those other frailer
claims in the courts. A whole series
of separate and successive court ac-
tions were brought against "Imp,"
but they can now be considered as
one.
* * *
While the battles of the courts
raged on, the "Imp" merrily proceed-
ed to make pictures and profits.
"Imp," as the leader of the inde-
pendents, began to draw heavily on
the trained forces of Biograph. Bio-
graph, under Griffith was, in effect,
the training school for actors and di-
rectors and the experimental research
establishment for the evolution of the
art.
Ince Breaks In
In the late fall of 1910, Joseph
Smiley, a member of the "Imp" stock
company, was strolling Broadway at
the lunch hour when he encountered
his friend, Thomas F. Ince, an actor
Ince was in ofT the road at the end of
an indifferent summer season, broke
and "resting," as they say on Broad-
way. Smiley volunteered the infor-
mation to his stage associate that he
was now working in the pictures.
Ince made a wry face to indicate his
sympathy with this sad plight and
in the next instant eagerly inquired:
II Any chance for me?" '
"S-ure," Smiley answered, "come
on."
Salter, the director, took Ince into
the cast of the picture in progress as
a "heavy" at five dollars a dav
* * *
While Ince was working on his
first picture at "Imp" Mrs. Ince
known to the stage as Alice Kershaw,
found an engagement playing in Bio-
graph pictures under the direction
of Frank Powell. The director sug-
gested that she might bring her hus-
band to his studio. So Thomas Ince
made his one and only Biograph ap-
pearance in a comedy, entitled "His
New Lid," the Biograph release of
November 24, 1910.
But when Ince next encountered
Smiley he was invited back to "Imp."
"You rnade a hit," Smiley informed
him. "Go See Tom Cochrane — he
likes your work."
By this time the shrewd young Mr.
Ince had made a discovery for him-
self. He was rather short and un-
heroic of proportions. He decided
that he was not of the architecture
of which stars of the screen would
be made. He therefore decided that
he would be a director and plotted
to that end. Now was his oppor-
tunity.
Ince the Director
Ince argued with Cochrane that,
if he returned to "Imp" he should be
given the first opening as a director.
This was reluctantly agreed.
Then came the day when, over-
hearing a telephone conversation
Ince discovered that a director had
quit. He marched up to Cochrane.
"That makes me a director," Ince
announced.
Cochrane hesitated. Presumably
he had not intended this development
at all, but Ince was cocky and in-
sistent.
"Yes, sure." A smile spread over
When Will Hays entered the industry. Note the important leaders gathered.
I
VIZ
t
iWi
To Mr. CARL LAEMMLE
Congratulations on your deserved success and
every good wish for its continuance.
From
AFRICAN FILMS, Ltd.
Represented by
I. V, T. A, Inc., 218 West 42nd Street
/^N our second anniversary we extend best wishes
and congratulations to MR. CARL LaEMMLE on
his twentieth anniversary.
W w W
\t
I
• t •
m
m
c<
THE
mday, February 28, 1926
^5^
DAILY
63
Dchrane's face. He had to see it
rough. "You start now."
The actors of the "Imp" Company
id seemingly less enthusiasm for
jf^'ice as a director than Cochrane.
ffhe cast gave the new director the
"' lid shoulder. Ince was annoyed
ith the amateurish high school girl
enarios available and resurrected
bit of verse, entitled "Little Nell's
obacco" for his first production,
ayvvard Mack, later a director, play-
I the lead.
When the picture was completed,
aemmie accompanied by Mr. and
rs. Ince, went down to Fourteenth
reet to see it in the "Imp" projec-
in room. Throughout the screen-
g of the picture Ince plied Laem-
le with rapid conversation and ex-
)unded vigorously on the super-
erit of the picture. It seems to
ve been a masterpiece that needed
good deal of boosting. Then, as it
lished on the screen, Ince seized
lemmle by the arm and rushed him
it of the room before any adverse
mments from the rest of the audi-
ce could be overheard.
Ill this fashion Ince made himself
director.
Laemmle Gets Mary Pickford
'Imp" was growing more and more
urageoUs.
The raiding of Biograph for Fier-
ce Lawrence had proven a decided-
profitable move. Now an emis-
y was sent down to Biograph again
see if "Little Mary," a rising
reen favorite, could be lured away
)m Griffith. She could— for $175
week, a most amazing salary.
Owen Moore, with whom Miss
ckford had been playing at Bio-
aph, came along. They were as-
ned to the direction of Thomas
ce. Presently "Imp" announced
r release "Their First Misunder-
inding" with "Little Mary" in the
iding role. The name of Pickford
IS yet unknown to the screen pub-
She was just "Little Mary."
But the Patent's Company's law-
rs were pressing hard and "Imp"
:ed the immediate possibility of be-
? shut down by injunction over-
?ht. Carl Laemmle had been plan-
ig to send Ince and his company to
ilifornia, but an escape from the
risdiction of the United States
>-rt seemed advisable. Hastily,
ins were made for a flight to Cuba.
C. A. Willat, known in all the mo-
•n picture world as "Doc," labora-
ry chief for "Imp," was sent ahead
make studio arrangements.
The vessel on which Ince and his
mpany sailed had hardly cleared
nbrose Channel when Mrs. Pick-
rd, mother of Mary, in great ex-
ement demanded of Ince and the
ptain of the ship that it be put
out and returned at once to New
)rk. She had discovered, not en-
ely to her pleasure, that "Little
ary" and Owen Moore had been
cretly married in New York, short-
before the sailing.
Peace was restored with difficulty
d, in due season, the party was
ided in Cuba — followed by sleuths
the Motion Picture Patents Com-
ny and J. J. Kennedy's intelligence
•vice.
Doc Willat had leased a forbidding
)ne structure as quarters and studio
■ the company. There was that |
about the place which seemed chilling
and inhospitable to the actors. They
were vastly reassured, however, when
it was explained that this was nothing
less than the Palacio del Carneado
of Vevado. Joseph Smiley and King
Baggot, however, did some inquiring
on their own account and found that,
in spite of its sumptuous name, the
Palacio was in fact an abondoned
jail. They moved.
The company had been at work
but a few days when everyone be-
came mysteriously and desperately
ill. The situation was doubly critical.
"Imp" in New York was dependent
for its very existence on the uninter-
rupted output of the company in
Cuba.
Ince, recovering, first, made a
searching investigation. He found
that Charlie Weston, the property
man, with an eye to business and per-
sonal profits, had taken to Cuba with
him a very large wholesale tin of
cold cream. Weston calculated that
there would be no drug stores in
Cuba and that he would make a for-
tune out of selling his cold cream
to the actors for the nightly removal
of their makeup. So far so good.
But he stored his drum of cold cream
in the kitchen ice box. The Cuban
cook decided it was just a fancy
perfumed American lard and pro-
ceeded accordingly.
"That," remarked Ince, "explains
everything — fried chicken a la Col-
gate."
In Havana, Ince met J. Parker
Read, who had been adventuring
about Cuba as a salesman. He em-
ployed Read as an interpreter for
his dealings with the Cubans.
"Watty" Becomes a Producer
The war of "Imp" against the Mo-
tion Picture Patents Company had
an incidental result of interest in the
formation of totally unrelated busi-
ness. Watterson R. Rothacker, the
Chicago representative of Billboard,
an amusement journal, in the oppor-
tune year of 1910 was struck with the
possibilities of a business devoted to
the making of motion pictures for
industrial and advertising purposes.
He looked about for backing and dis-
cussed his project with Carl Laemmle
and Robert Cochrane.
Cochrane and Laemmle were not
especially interested in advertising
pictures, but they saw a handsome
legal loophole in sight. They agreed
to finance Rothacker's project if he
would name it "Industrial Moving
Picture Company" — thus giving it
those same valuable, trademarked in-
itials, IMP. In the event the Inde-
pendent Company was shut down by
the Courts, the producing activities
could, at an instant's notice, be shift-
ed over to the Industrial Company
and the trademark would be saved
along with the product — at least un-
til a new injunction should issue.
Meanwhile the trend of the court
war shifted. The emergency situa-
tion which gave Rothacker his op-
portunity passed without a crisis and,
two years later he purchased the
"Imp" interests. Presently the con-
cern took on its present name, the
Rothacker Film Manufacturing Com-
pany.
Another Battle Brews
The prosperity of the "Imp" con-
cern and Laemmle's film service in
defiance of the trust increased the
general courage of the independent
field, and others rapidly rose to co-
operate and compete. A brand new
war, a desperate civil war among the
independents was brewing, long be-
fore the main issue with the Patents
Company had come to a conclusion.
* ^f if
With the Independents aligning
themselves with some semblance of
cohesion into the two camps of the
newly-formed Mutual Film Corpora-
tion and the Universal concern, the
industry of the motion picture en-
tered upon a new phase in the early
months of 1912.
* * *
In the new Universal group some
of the most intricate, eccentric and
delicious film politics of the day was
played. * * * The first round of con-
flict resulted in the secession of C.
O. Baumann and Adam Kessel, who
went over to the Mutual. This re-
duced the strong personalities in the
Universal camp to P. A. Powers on
one side and Carl Laemmle and Rob-
ert Cochrane on the other. For the
purpose of the chess game of the
picture industry, Cochrane and Laem-
mle may be considered ^by the his-
torian as one man. As a team they
have put on the only continuous per-
formances in the history of the mo-
tion picture. * * *
The war began at once. There
were plenty of pretexts on all sides,
if any pretext had been needed.
William Swanson, David Horsley
and Mark Dintenfass, the other fac-
tors in Universal were part of the
pieces on the chess board, but
Powers and Laemmle were the
players.
Dintenfass and Horsley occupied
most uncomfortable positions on the
fence, while Swanson dashed from
side to side as the vantages of battle
changed.
The top of the fence became ex-
ceedingly uncomfortable and Mark
Dintenfass wanted, down, off and
out. His stock was for sale. Since
there was considerable question in
those hurly-burly days as to whether
that stock was ever to be worth any-
thing, there were no bids from either
side.
Dintenfass became highly dis-
turbed. The ructions in Universal
were doing him and his Champion
brand pictures no good. And move
any day might bring ruin.
Enter L. J. Selznick
At this especially fateful period,
Lewis J. Selznick was conducting
with most indiflferent success, a jewel-
ry store in Sixth Avenue, near Four-
teenth Street, in New York. The
business was falling ofif. In fact, it
was so anaemic that Selznick decided
to turn his defeat into a victory by
holding an auction, the conventional
and often profitable last resort of
ailing jewelry stores. The auction
left Selznick with nothing to do and
a whole waiting world to do it in.
History shows that this is a time
when things happen. Dintenfass
presently returned from Chicago. He
called Selznick on the telephone.
* * *
They got together for a talk about
the old days, the jewelry shop and
the salt herring and all-schoen
gemuthlich.
And then came the film business
into their discussion, along with it
Dintenfass' troubles and his efforts
to negotiate with P. A. Powers.
* * *
Selznick with a profound sense of
humor, scented both amusement and
opportunity. Now that he had auc-
tioned himself out of the jewelry
trade there might be something to do
here.
Not long after this conference,
Selznick * * * presented himself at
the office of P. A. Powers. No, he
would not state his business. He
would speak only to Mr. Powers in
person and privately, and it was about
a matter in which Mr. Powers was
profoundly interested. This eventu-
ally got Selznick private audience in
the Powers sanctum.
* » *
This day Selznick was ostensibly
selling diamonds of great value at,
oh, the merest song of a price. As
he had calculated, Powers was inter-
ested and enough appreciative of a
bargain to feel friendly. He bought.
Selznick brought his chair a bit
closer.
"Why don't you buy my friend
Dintenfass's stock in this Universal
company? He only wants seventy-
five thousand."
Powers grinned— so that was it.
"I don't want his stock — if I did
I'd get it."
"Yes, but you do want it — it would
give you control — that's what makes
it worth the price." Powers would
not deal.
* * ♦
With the little white paper of
stones Selznick went to call on Laem-
mle. They got along famously,
dickering back and forth over the
sparkling blue-whites.
"Now this fellow Dintenfass, may-
be you think his stock isn't worth
much, but it would give you control
of the company."
This time it worked. Laemmle
bought the stock and Dintenfass was
happy, for the moment anyway.
Laemmle was now the biggest stock-
holder in Universal, but he said
nothing about that for the time.
* * *
Selznick Lands in Pictures
A little more conversation resulted
in Selznick ingratiating himself into a
somewhat undefined job and a desk
in the office of the Universal. It was
the hazy general understanding that
he was to be useful to the corpora-
tion in general and to the Laemmle
interests in particular.
* * *
One of Mr. Selznick's first discov-
eries was that the corporation
did not have a general mlanager.
This was a grievous oversight to be
remedied. He appointed himself at
once.
* * *
A vigorous dispute between Powers
and Laemmle soon broke into the
open. Powers contended that his ex-
changes were not getting the bene-
fit of the same low prices from
Universal that Laemmle enjoyed. He
wanted a rebate. He got refusal.
Selznick was rejoicing in his self-
made job of general manager one
morning in this period when the man-
ager of one of the Universal studios
MANY HAPPY
RETURNS
OF THE DAY
»m*
CHARLES ZENKER
]ULIUS A. LEWIS
PROSPECT PRESS, Inc.
188 WEST FOURTH STREET
NEW YORK CITY
H)'^^0^^0^^<)«i>-0'«
A A *
The Wyanoak Publishing Co. extends
to Mr. Carl Laemmle on this, his
20th Anniversary, its best wishes
for the continuance of his
Good Health, Happiness
and
Success
-^
20tk H
ANNIVERSARy
^
64
THE
lunday, February 28, 1926
-gm^
DAILY
65
New York called up in great ex-
ement.
'Pat Powers is up here with a
ig of trucks moving the props
ay, and we're right in the middle
a picture. What shall I do? Selz-
k grinned. "Call the police and
;n report again to rrye in half
ur."
\t the end of the half hour the
idio manager was on the phone
lin. "Did the police come? How
: you getting along?" "Yes, the
lice came," the voice on the wire
)lied. "And they are getting along
e. They are helping Pat Powers
d the trucks." So ran the comedy
the Universal war from day to
Selznick is "Fired"
Jut the time came when Selznick's
)anding powers in his self-ap-
nted post undid him — and liberated
1 for further adventures. One
;rnoon a secretary from Laemmle's
,ce went to Selznick's desk and
ii a letter before him, glancing up
the clock as he did it.
Mr. Laemmle went to Chicago on
Century — he told me to give this
you two hours after the train left,
ielznick opened the letter, but he
iild read it without looking at it.
was "accepting your resignation."
Did he think I would dynamite
train?" Selznick smiled and
ched for his hat. He was on his
)r out into the world of opportun-
to play the new game he had
rned. A busy ten years were
:ad.
The Powers-Laemmle war mean-
ile progressed merrily.
Vhen in doubt. Powers attacks.
about this juncture he caused a
eivership action to be brought
linst the Universal. Nothing espe-
lly resulted but more fighting,
rhe annual meeting of 1913 found
5 situation at high climax. The
eting opened in a highly dignified
nner at the company's offices at
lO Broadway. There was, how-
!r, an electrical tension in the air
1 a good many private policemen
the hall. The Laemmle strong-
d was well manned.
The reading of the minutes was
■ely under discussion, however,
en Mr. Powers and his occasional
"tner, William Swanson, ventilated
situation by neatly tossing the
Dks and the great seal of the cor-
ration out of the window into the
per air of Broadway.
This may have been connected with
; presence of certain persons wait-
r below. Anyway it was a valiant
tve with every promise of success,
t, some way, fate so often inter-
les in the affairs of melodrama.
le nick of time is always being
ked.
The lone horseman galloping across
; horizon in this thriller chances to
ire been William Oldknow of the
nsolidated Film Co. New Orleans,
i elsewhere southerly. Mr. Old-
ow had just arrived from the
uth and was making his way with
jtening steps to the office of his
;nd Carl Laemmle. We left the
Dks and the seal going out of the
rd floor window of the Mecca
Ig. When they came down it was
the feet of Oldknow. H his train
i arrived one-hundredth of a sec-
ond earlier he would have been pre-
cisely under the books and the great
seal as they arrived at the sidewalk
level. As it was, the visitor, stum-
bled over the crashing heap and then
picked it up. A glance at the books
told him volumes. They obviously
belonged to Laemmle's office.
A crowd surged about Oldknow
and the police rushed in. They took
the visitor and his catch up to the
offices of the Universal. A police
police court action ensued and the
books were tied up in the courts for
a long period.
In one of the many alignments on
the checkerboard, Horsley's stock be-
came of vital importance. Laemmle
held an option on it, so did Powers.
One afternoon, in this merry war of
1913, Robert Cochrane and Carl
Laemmle raced about the banks of
New York to get $179,000 in cash
to take up the stock. Horsley de-
manded spot cash. After a quest of
hours, the taxicab was laden, with
small bills. The entire sum was in
denominations of ones, fives and tens
— mostly ones. The motor car raced
across the Hudson river to Horsley's
New Jersey establishment. He had
prevailed on a bank to stay open to
receive the money, and insisted that
it be counted three times, personally
inspecting each bill. At four o'clock
in the morning the tired bank clerks
for the third time verified the total,
marked the bundles and tossed them
in the safe. But Powers contended
with some measure of success that
the stock could not be delivered to
Laemmle because of his option.
Laemmle contended the Powers op-
tion expired at noon, Powers said
midnight.
When the fighting was all over
and endless changes and manoeuvers.
Universal was practically divided be-
tween Laemmle and Powers, the lat-
ter holding some forty-odd per cent
of the stock. In May 1920, he sold
to the Laemmle-Cochrane interests
and the reports of the price run from
one to two millions.
* * *
U's First Chapter Play
April 4th, 1914, Universal released
the first installment of "Lucile Love"
starring Francis Ford and Grace
Cunard, with the story syndicated by
the Chicago Herald.
Four years had now elapsed since
Selznick invaded Broadway to sell
diamonds to Pat Powers and Carl
Laemmle. * * * Officially Selznick
was vice-president and general man-
ager of the World Film Corporation.
* * * Selznick scored with Nazimova
in "War Brides."
* * *
The roaring success of Selznick
was dazzling Broadway. At Uni-
versal * * * a new appreciation of
Selznick arose. * * * Now for a mo-
ment Selznick and Laemmle became
almost chummy. A temporary com-
mon interest drove them together.
Both of them wanted for their pic-
tures a share of the glamour of
Broadway. The two important thea-
ters of the street were closed to them.
The Strand, first of the great houses,
was under contract and filled with
the pictures of Paramount. The
Rialto was playing Triangle pictures
exclusively. These dominant first
run theaters on the world's greatest
amusement street were of large com-
mercial value in prestige. In their
joint quest of a place among the lights
of the great white way Selznick and
Laemmle joined in a lease of the
Broadway theater, where their pic-
tures were to be presented alternately.
Neither of them, could then main-
tain a continuous supply of feature
pictures for a theater, but between
them they could achieve a program.
Meanwhile Selznick had so ably
demonstrated the power of his sales-
manship that Laemmle delivered his
feature entitled "Twenty Thousand
Leagues Under the Sea" to Selznick
for distribution in New York terri-
tory. Selznick appreciated the com-
pliment and piled up an amazing
total for the Laemmle picture.
* * *
Court Decision But An Eicho
On April 9, 1917, the United States
Supreme Court handed down a de-
cision holding, in the cast of the Mo-
tion Picture Patents Company vs.
the Universal Film Mfg. Co., that
it was not lawful to enforce the use
of licenced film only on patented pro-
jection machines. To all practical in-
tents the patent war had been won
outside the law by the Independents
some years before. The decision
came only as an echo of other days.
Alan Dwan, in group with Laemmle, -when Dwan was with Universal —
a long time ago.
Adolph Zukor, as he appeared dur-
ing the days of Laemmle's early bat-
tles. {Photo from Terry Ramsaye
collection.)
Trade Marks on Trees
Also on Furniture — Necessities of
Old-Time Producers to Protect
Negatives from Being Duped
In the early days of the industry,
one of the evils confronting produc-
ers, was the prevalence of duplicat-
ing pictures by rival concerns. It was
a common occurrence for a producer
to find one of his pictures duped and
distributed within twenty-four hours
of its release.
Occasionally, this practice was tol-
erated by a group of allied producers,
but often legal talent was employed
to prosecute the offenders. The dam-
ages collected were inadequate com-
pensation for the loss involved. By
the time the duping had been de-
tected, and the long-drawn-out law
suit terminated, the damage had been
done, and the original version was
almost worthless in territories where
the duped copy had received prior re-
lease.
Often it was difficult to prove act-
ual piracy, claims of duping being
met by the indignant response that
the suspected print was the original
picture, and the claimant's picture a
spurious copy. When a set had been
"struck," how was it possible to prove
whether a scene had been shot in one
studio or another?
Infringements on a registered trade
mark, however, were a most serious
offense, and some unsung genius had
the bright idea of including a copy-
righted trade mark in all the scenes
photographed. This served a double
purpose: it established the ownership
of the picture, and gave the owner of
the original picture valid and concrete
grounds for suits against infringe-
ments.
It was not long before Carl Laem-
mle's figure of an imp was seen more
or less conspicuously placed in every
scene photographed by the Indepen-
dent Moving Picture Company, fol-
lowed almost immediately by the
crowing rooster of Pathc, the A. B.
monogram of the American Biograph
Company, and the many distinctive
trade marks of the various producing
companies. In interior settings these
trade marks (about six inches in
height), were placed on the wall,
along the floor moulding, or leaning
against the leg of a table or chair; on
exterior scenes the miniature symbols
were tacked on tree trunks, leaned
against rocks or, if there was noth-
ing against which to rest them, a
stake was driven into the ground to
serve as a support.
4.
rr
Mi
Ul Y <^
CARL LAEMMLE
HEAD OF THE UNIVERSAL FAMILY
COOLING SYSTEM
is now in
UNIVERSAL USE
Bringing prosperity to thousands oj
progressive theatre owners and
operators thruout the
ENTIRE WORLD
WRITE FOR OUR ILLUSTRATED DESCRIPTIVE CATALOG
ARCTIC NU'AIR CORPORATION
8i8 State Lake Building
CHICAGO, ILL.
20 ^4
ANNIVERSARy
,,//!, ilAi.\xxy
*.
m
^
4i
66
^
SHM
THE
fiday, February 28, 1926
-^^.
DAILY
67
Carl Laemynle in 1906.
amples of business minouyicements
ich alternated with "C. L.'s" reg-
ular advertisements.
The Development
of Film Advertising
How the Growth of the Film Industry Is Reflected in
the Display Advertising of 1906-1926 — Paid Business
Announcements Took the Place of Present Day Pub-
licity— Examples of Innovations That Gave Incentive
to Present Advertisement Progress.
T
aDie in
ginning as
his vision
in three years
most influential
HAT advertising writers,
like poets, ''are born, not
made," is the fixed convic-
tion of the best critics of business
literature. A knowledge of the
English language, familiarity with
type styles, and the ability to make
effective layouts— these are things
that any man can acquire by per-
sistent practice. But that inner
spirit that makes words living
things; that carries conviction to
the most skeptical reader— that, as
Abe Potash would say, "is some-
thing else again."
The hard work, singleness of purpose, and
enthusiasm, that marked the rise of Carl
Laemmle in the film business is clearly trace-
ble in his earliest advertisements when, be-
a small and unimportant exhibitor,
of the future of pictures made him
the boldest, most daring, and
individual in the industry.
Using less space in the trade press than almost
any one of his competitors, he managed to put
such ringing sentences into his weekly adver-
tisements that they still, even under vastly
changed conditions, and with our small knowl-
edge of the problems that gave them birth, have
alfthe punch and knockout quality that, twenty
years ago, marked every move that Carl
Laemmle made.
The truth is that Laemmle advertised as he
worked If he had a business fight on his
hands he did not hesitate to use paid advertis-
inc- as a powerful weapon against his antagonist
whether that meant the "Trust," or crooked
competition, or any other evil which his keen
eve saw the moment it bobbed up over the pic-
ture horizon. Carl Laemmle's advertisements
•n the trade press from 1906 to the present date
give an actual history of his twenty years m
e pictu'-e industry. It is also a biographv ot
the man or one might say, an autobiography,
save only the details of his personal life. Con-
ditions in the then very limited trade paper held
encouraged his method. Publicity as we know
it now, was hardlv known then. As m alniost
every other periodical field in those days, if a
Inisiness man favored a publication with an
advertisement, he was entitled to a "puff," that
is a few inches of reading matter, usually a
laudatory description of his plant or his prod-
bald, and uninteresting to the point of re-
;i<r the ••eader.
Laemmle put his publicity into his advertise
What he had to say he said in
uct.
ments.
/ords
Carl Laemmle in 1926.
Trust busting advertisements that
did the work.
2? '^
with the bark on. Beginning with a
and uiucty scat house on Milwaukee
hundred
Avenue,
THE
68
-Stl
DAILY
Sunday, February 28, kfo '
:««i,
Chicago, he had in three years acquired a chain of theaters, had bid defi-
ance to the "Trust" and its "two dollar a week permission to shave your-
self," as he put it in an advertisement; he had established hirnself as a
"film renter," with six or seven exchanges, and modestly proclaimed him-
self as "the biggest and best film renter in the world."
So interwoven are his personal activities and the advertised expressions
of his ideas, plans and visions of the industry's future; his fight for inde-
pendence, not alone for himself, but for all exhibitors whether they were
his customers or not, that his entire career may be traced through the
printed pages of the trade press. He himself would be the last to claim
that he wrote every advertisement himself. But he supplied the weekly
subject. He told what he wanted to have written, and he criticized, cor-
rected and "pepped up" the copy submitted to him so thoroughly that
every printed display became a faithful mirror of his mind. No matter
who wrote the copy, the advertisement was the work of Carl Laemmle's
brain. It is not strange then, that today, a score of years later, the
strong, punchy copy of the Universal still reflects the virility of its
fighting president.
As the examples accompanying this article show, Carl Laemmle's
first advertisements were on "Laemmle Service," but he never hesi-
tated to include a paragraph urging exhibitors to follow his lead and
become independent. Releases were none too plentiful, and many
times only a shrewd coup enabled the aggressive "film renter" to
supply his customer's demands. Note the advertising beginning, "I
bought 124,000 feet of brand new film one day last week." When he
opened a new exchange, or turned a trick against the "Trust," or un-
covered one of its monopolistic practices, he told about it in a paid
advertisement. In words that scorched, and burned and stung, he
pounded away week after week. It was these public exposures, paid
for by Carl Laemmle, that brought about the government investiga-
tion that proved to be the beginning of the end of the "Trust."
Though the space used was small, the inevitable heavy border, and
the portrait with the diagonal line back- _
ground, always "dominated the page," as if
the advertising men say, and commanded
attention. As for the "straight from the
shoulder" copy, that was read every week
by everyone in the business, whether
friends or enemies. No literary graces
mark these verbal weapons. Frequently
slangy, always written in the language of
the man on the street, they put over Carl
Laemmle's messages, and rapidly lifted
him head and shoulders above his com-
petitors.
Occasionally large space was used to
make special announcements. No "ad-
vance publicity," other than word of
mouth gossip, heralded the progressive
moves of the man who always did the
unexpected, and who, having no hobbies
but his business, accomplished seeming
miracles by the simple pro-
cess of always sticking to his'
job. Whether the men in the
industry throughout the coun-
try believed in him or not,'
there was a constant tricklel
The Pathe advertisement in the average style of 1906-7; an Im
feature ad; King Baggot (1912) in the first and nearest ai
proach to 1926 styles; another modern style (1912), and obven
and reverse of one insert from the famous Blue Bird Series — 191(
PATHB FRBR.es
^ FILMS ^
This Week s Novelties
Ttie Electilc Bell
43.!!0
ler,
a c
\k
'Sta
•IWi
iijfi
't cr
imai
ot supporters
Laemmle banner of
dependence, to develo;
length in a rush to ge
the band wagon when
at length bid defiance to
"Trust" and began pro(
ing pictures on his o
His fight against the M Ij
ing Picture Patents C(
pany, and later the G
eral Film Company
his subsequent victory,
one of the most notable
cidents in the history
motion pictures. The
nificance of the statem
so far as this record is c
cerned is that the wh
fight was made public wi
after week in the "Laemr
Service" and the "Imp" adverti
ments.
So far this has dealt only w
what after all were almost perso
advertisements, and these cont
ued with but little change in fo
or content until the year 1910. It is
teresting to note what others were
ing in the trade press during this pei
Biograph was using quarter pages, \ '-'"i
graph and Pathe full pages, and in
light of their subsequent advertising ■«
making but poor use of their space. The 5
vertisements of these two then leaders repi ''
duced here are typical of the advertising
features of the period from 1906 to 1910. Of
of the first strange things to strike the read ''''
who pores over these old volumes is the fa '^\
that players were never mentioned by name. Evi""
Florence Lawrence, popularly known as the "Hi *'
graph Girl," was not mentioned in the Biograph alT't'
vertisements. Her picture anoears in an "Imp" Z'
vertisement in December, 1909, the first picture
I
!■ ;:;
llJt
lit'
fee
B .
THE
nday, February 28. 1926
i^^
DAILY
69
individual player to be found in the trade pa-
rs. Ten months later "Reliance" films (later
become part of Universal) announced "Ready
release — the finest moving pictures in the
Hjrld will be issued under the name Reliance
ir' * interpreted by talented actors of reputation
:luding Marion Leonard, James Kirkwood,
aiiry Walthall, Phillips Smalley, Frankie
irns, Anthony O. Sullivan, Gertrude Robinson,
hvard Morrissey and Eugene San-
r, the latter acting as director."
ne week later these names were
splayed in bold-faced type. Evi-
ntly the star system had not even
en heard of. Even in the current
fc'iews players were never mention-
Carl Laemmle's Independent
otion Picture Company, popularly
own, and releasing under the "Imp"
md, for some time followed the
evailing style of feature advertis-
j: announcement of the title, with
short synopsis of the story, and
ually the length of the film. In the
rrent review of the first "Imp" re-
ise, "Hiawatha," the reviewer men-
med no individual players, but said
le various parts were depicted by
: entire company in a sympathetic
inner." But the players were be-
ining to get recognition. The
oving Picture World, every week
so, ran a column under the head-
"Picture Personalities," the sub-
:ts might be "manufacturers," as
oducers were then called, or busi-
ss executives, or leading "renters,"
d at last a leading player. Thus,
orence Lawrence's portrait and
)graphy appeared in December,
[)9, and Pearl White's in the win-
• of the same year. Maurice Cos-
10 was similarly honored in De-
mber, 1910, and Mary Pickford, as
"Imp" star, not until a year later.
But a change was coming. Produc-
were beginning to see that pic-
res in their advertisements would
Ip sell their screen pictures, and in
:tober, 1910, the Reliance company
d a one column cut of its star,
iss Marion Leonard, in a page ad-
rtisement. No mention was made
her, however, other than her name,
d "Star of the Reliance Company"
derneath the cut. Scene stills were
ming into general use; in less than
igle column sizes at first, and one
imagine the talk caused by the
i Thanhouser company's use of a
11 that filled half its page advertise-
;nt. But this was nothing to the
ring of Laemmle, who put out a
pecial Imp Feature" which depict-
the life of "Count Beaufort,'" a ti-
d adventurer who had married the
ughter of a wealthy Chicago family,
d been promptly told that he was persona
in grata until he went to work. The irre-
essible Laemmle used two pages for his an-
luncement of this plunging enterprise, and a
sek later a full page portrait of the Count,
p hat, monocle and all.
But "C. L." had too many irons in the fire to
e all his advertising space for the purpose of
losting his features. It was in 1910 that he
gan a series of cartoon advertisements that
the film industrv were as important as the
homas Nast cartoons were to its citizens
len the series at last out the notorious
'weed Ring" out of business in New York
ty. and sent the hitherto all-powerful Boss
weed to tl;ie penitentiary. The Patents Com-
nv. his old antagonist, had been absorbed by
e General Film Company, and the Laemmle
rtoons characterized it as a thick-necked,
w-browed military man always referred to as
"General Flimco." Some of the cartoon subjects
and accompanying opening lines of the adver-
tisements seem positively libelous today, but
that was the period of "muck-raking" all big
businesses and little businesses that showed the
slightest sign of monopolistic tendencies or
methods; and "Gen. Flimco" had indulged in
these to an extent that made any attempt at
public or printed defence impossible. So, joy-
>Ol.V£„
a^tio
'?"^^X'-
^'*'^^,v,^' ~ smuon
of
■ "T n,
"'"Ill
(Above) Universal the first producer to ad-
vertise nationally for the benefit op exhibitors.
Large spaces were used in the principal daily
papers of the United States. (Below) An ar-
ray of names that marked the beginning of
the practice of featuring players (1914).
ously the "General's" doughty and tenacious
little enemy jabbed away at him week after
week, until as he stated, in a paid advertise-
ment of course, "When I started after Gen.
Flimco' he had 7,000 customers— today he is in
luck to have 4,000— the other 3,000 having join-
ed me in declaring independence." In another
advertisement he said, "You can Gulliverize
Gen Flimco and tie him hand and foot by work-
ing together. Assert your independence now
while the asserting is good." For his New
Year's advertisement, 1911, the cartoon showed
an exhibitor kicking the general out the door,
and the copy began: "Now that you are
through with 1910, start the New Year right
by putting the boots to Gen. Flimco."
The force of Laemmle's advertised statements
regarding the "Trust" was due in no small
measure to the circumstance that he was al-
ways right. He always had the facts. The
"Trust's" most damaging, threatening letters to
exhibitors would be sure to find their way into
Laemmle's hands, sent in by some exhibitor
who, though helplessly bound to it, was at heart
an independent and doing everything he could
to shake himself free of the "Trust's" shackling
contracts, royalties and other impositions. Thus
he had always ample ammunition; the signifi-
cant fact being that he did not hesitate to use
it. It seems simple enough now, the
things Laemmle did in advertising.
Easy after it is all over to trace the
successive steps by which he won
independence for the entire exhibitor
body; but that is merely an exam-
ple of the saying that "hindsight is
easier than foresight." This adver-
tising battle was waged at a time
when Laemmle was fighting for his
business life. Fighting against a
strongly intrenched monopoly that
had the power and the capital and
other means to utterly crush him out
of existence. The one thing they
lacked was Laemmle's business abil-
ity, his shrewdness, and, too, his in-
domitable fighting spirit.
If the reader wonders what these
wordy attacks had to do with the de-
velopment of film advertising, the an-
swer is ready. It taught many an
inexjDerienced advertiser the power of
the printed word. It marked the first
definite step away from the conven-
tional business advertising of the day,
and laid the foundations for the fur-
ther differences which now distin-
guish entertainment advertisement
from that of commercial lines. Every
man in the industry knows that the
show business has elements peculiar
to itself, and that these must be ex-
pressed in showman's language. That
circuses had indulged in overstate-
ment and culled every superlative ad-
jective from the dictionary long be-
fore Laemmle started his own aggres-
sive style, is beside the question.
Laemmle used even stronger stuff
than the circuses, but he stuck to
facts, to the truth, without "fear or
favor," an old-time locution that
proves on examination to be a meaty
one, and not a mere catch-phrase.
To digress for a moment from
Laemmle's personal advertising ac-
tivities, it is interesting to note how
slowly the present advertising sup-
plies and props came into use. In
July. 1909, under the heading "Ad-
vertising Feature Films," the Mov-
ing Picture World said: "Exhibitors
have expressed a desire to obtain
photographic enlargements of scenes
from feature filins for display in their
lobbies. Some manufacturers are go-
ing to great expense in providing
large posters, lithographed in many colors, but
there are many of the high-class show houses
that will not exhibit posters, no matter how at-
tractive, who would be pleased to provide a
suitable frame for photographs. Manufacturers
do not see it in the same light. If they pro-
vided photographs at great expense to all ex-
hibitors, it is doubtful if it would result in the
sale of any additional copies of the film."
(And get this) : "Some exhibitors adopt the
method of cutting pictures and the story from
the Moving Picture World, and from circulars
sent by the manufacturers, and exhibiting them
on bulletin boards in front of their theaters.
Local famijy newspaper is also a good medium,
and we would like to see more exhibitors adopt
this method. It pays, for generally, it begets
a lengthy mention of the show in the paper."
Shades of all bygone press agents, where
were you twenty years ago?
THE
70
As for the enlarged photographs it was not
until November, 1910; that an advertisement
of a photograph frame, with space in the mat
for seven pictures, appeared in the advertising
columns of the World. But the following week
Thanhouser advertised the "photoframe," at
$3,50 each, which held portraits of the twelve
members of the Thanhouser stock company.
Laemmlc was not behind in recognizing the
value of the suggestion, only, in characteristic
fashion he refused to be hurried into putting an
inferior article on the market, so that a week
or so elapsed before he offered the portraits
of the "Imp" company, also twelve in number,
in a handsome frame, the nearest approach of
the time to the modern lobby display frames.
The price was only five dollars, and consider-
ing the novelty, the quality, and the fact that
it formed a permanent and profitaijle display
was a good investment for the exhibitors who
welcomed the innovation with rush orders from
all parts of the country.
There was surprisingly little change in the
trade paper advertisements of features from
1906 up to 1911. True, in January of that year,
Laemmle's "Imp" advertisement was a full
page half-tone cut, the upper two-thirdt of
which was a silhouetted head of King Baggot,
against a gray background, and King was actu-
ally mentioned by name. This was the first
and nearest approach to the present style that
an exhaustive search of the files reveals. Later
in the same year Vitagraph began running six
or more thumb nail half-tone portraits of
players in each advertisement. Just why, can-
not be determined at this time, but it was not
until November, 1911, that another half-tone
pictorial "Imp" advertisement appeared. In
the previous September, however, was a strik-
ing double spread; a background of the froat
page of the "Charleston Evening Post," with
the "Imp" advertisement superimposed and
surrounded with a heavy black border. The
occasion was the Charleston Flood, and the
heading reads "The 'Imp' Was There!" It
was a bit of enterprise that must have caught
the Pathe Weekly, established some months
before, napping, as the Pathe advertisement
in the same issue makes no mention of the
disaster. Without the adventitious aid of the
airplanes of today, while the disaster occurred
on August 28th, the "Imp" announcement of
this "Special Release" did not appear until
September 16th. But it was a "scoop" at that.
As already mentioned the changes in feature
advertising were slow in finding general ac-
ceptance. Only three times during 1911 did
the "Imp" use the large still display, tiiough
other companies had followed the Thanhouser
lead and begun the use of one large still in
place of the customary four to six small ones.
Players' names appeared with singular infre-
quency in the disp'ay pages, but began creep-
ing into the text pages with publicity stories
in constantly increasing numbers. Scene stills
were used more freely by the editors, some of
them of half page size. Double spreads were
unusual, except that in 1911 David Horsely's
Nestor company, afterwards a part of the Uni-
versal, ran them frequently. A truly modern
touch is found in one double spread used by
the old World Films to advertise an Italian
production "The
■^Hk
DAILY
Sunday, February 28, IJ
A "TrMst-biisting" advertisement cartoon of
1911 — Fifteen years later appeared another
"Last Stand" illustration." {Below)
tedious to trace the gradual improvement in
the copy and style of all the feature advertisers
of that time, particularly so, as the change was
really gradual, sometimes imperceptible from
issue to issue, but the changes were being made
nevertheless.
The first "insert" to be discovered was four
pages of buff stock printed in green ink. In
the table of contents it is listed as "Imp In-
sert," but the pages were shared by Kalem
and a manufacturer of drummer's traps. The
next was in two colors on buff stock, and ap-
peared a month or so later. Aside from the
use of colored inks on tinted stock there was
nothing to distinguish these inserts from the
ordinary page ads, except that in the "Imp"
insert is found the first use of a reproduction
of a strip of film, these with scenes from the
Charleston Flood, forming a border down each
Crusader,' a mor-
tised pen drawing
occupying two full
pages. Except for
the occasional de-
oartures here men-
tioned the adver-
tising of motion
pictures from 1906
to 1911 was about
as bad as it could
be. The real a-
wakening came in
1912. It would be
"Custer's Last Stand" is shown in "The Flam-
ing Frontier" — an achievement which marks
Carl Laemmle's 20th anyiiversary.
side of the page. But these were the high spots,
and there is no way of telling why, after dis-
covering the attention-getting value of the un-
usual in a desert of mediocrity and the com-
monplace, the principal user, the "Imp," (three
in a year), and one or two others even less
frequently, did not keep to the style; why after
a single splash they all reverted to the previous
uninteresting display. The "Imp" advertise-
ments must be considered exceptions, however,
for Laemmle was running separate ads for his
Laemmle Service and his feature ads w-ere like
nothing else in the book. They were still of
the "straight from the shoulder" type, but pic-
torially less interesting than his own innova-
tions noted above.
The formation of the Universal Film Manu-
facturing Company in 1912 brought into one
organization ten or a dozen of the leading
"brands" and the appellation "Big U" crept into
the earliest announcements. Double spreads
were frequently used. The Laemmle Film Ser-
vice, later part of the new organization, to-
gether with the distributing facilities of the
original owners of the other brands establishing
I
Tis was |.\M^
a nation wide exchange system. Thi
tensively advertised, two or three exchani* ^
to an advertisement, the whole exchange J^T.
nouncement forming a series that in dou|f|'A
spreads continued weekly for several montlj^Vf
In the latter part of 1914. and with the it
expectedness of a lightning flash came i
actual forerunner of the modern advertiseme Nil
a wash drawing of Uncle Sam holding in 1
: ai
nounced the release of an augmented reisa
hands a submarine. In this Laemmle
Cj3
of "At the Bottom of the Sea," previous *i
mentioned, and made with the cooperation /JiV
the U. S. Government. The Universal WeekF
established in 1912, took the lead in the use
drawings instead of stills for illustration puj
poses, and soon set a pace that was reflect
in the advertising pages of the trade prei
Universal at this time was releasing tweiit;
eight reels a week, principally one, two a:
three reelers, the latter being considered '•{'
length" features. Special subjects being co:.
stantly added to the "Universal Program," tlj
pictorial style was constantly used for thes
exploitation. It was not until Universal begaji
the making of "Broadway Universal Featuresl
in five and six reels, with stars drawn from tM
legitimate stage, that the pictures overshadow
ed the type matter in the weekly advertising
Close upon the heels of that series came th
famous "Bluebird Features," and if ever Laeir
mle showed himself to be a daring and inspire(
advertiser it was in that notable series of coIo
inserts, still considered the high water mjtfl
of film advertising. Like most of Laemmft'
innovations the "Blue Bird" series was bdp
of an emergency. There was none too mwl
time to "get Blue Birds over" to the exhffij
tors, and a radical departure from all knowr
film advertising was required. The right idta
and the right artist were found, and if 'C. L.
thought his instructions to produce somethtpg
"different" had been exceeded, he kept it stricfly
to hiniself. Original and daring himself,
appreciated the originality and daring of
"Blue Bird" inserts. Attracting world wt5e
attention they put "Blue Birds" on the map
quicker than any similar series of big features
had ever been popularized and marketed be-
fore.
Inaugurated early in 1916, the "Blue Birds"
became the forerunner of such vigorous and
telling advertisements as the industry had never
dreamed of. The advertising department was
expanded, an art department added, and the
foundation laid for the notable advertising
product for both itself and the exhibitor that
has since marked the Universal's advertising
policy.
It is interesting, however, to note, that
great as has been the change in the layouts,
illustrations, and physical aspects of Uni-
versal's advertisements, there still remains the
old spirit of independence; the insistence on
the rights of the exhibitor; the ringing
phrases, and "straight from the shoulder"
messages that made his first small announce-
ment stand out from all the rest then appe;
ing in the one trade paper, way back in 191
Laemmle has reached the heights as a pro-
ducer, as a distributor of pictures. Few know
him as an advertising expert; or pause to
think that so busy an executive ever has
time to give even a thought to such details.
But the record is plain. 'To have carried to a
gloriously successful conclusion, and with-
out deviation,
an advertising
policy laid
down twenty
years ago
marks him as
one of the great
advertising ex-
perts of the
world of busi-
ness.
4^
m
cjjjp
* If *
T
Anniversary Greetings
to
President Carl Laemmle
UNIVERSAL PICTURES CORPORATION
Heckscher Building
New York, U. S. A.
Distance is no bar to friendship, and from
far Vienna, we send this warm hand clasp to
convey to you our heartiest greetings on this
eventful occasion. Your long and unblem-
ished career, now marked by this Twentieth
Anniversary, is not unknown on this side of
the Atlantic, and is to us a constant source
of inspiration which should be gratifying
to you. It is our earnest wish that your
Golden Anniversary will find you still
extending the felicitations of your friendship
in both business and personal relations.
EDUARD WEIL & CO
WEIN VII, Neubaugasse IS
Distributors for
AUSTRIA :: ROUMANIA BULGARIA
20tft
ANNIVERSARy
71
• •
Ui:
T
^ T 0^
ili
s^
President CARL LAEMMLE Jil
Universal Pictures Corporation
Heckscher Building
New York
G R E ir
^ ^ ^r^ privileged to extend congratulations avi\
May the years ahead bring you the joy and peace ^ am
of productive activity you have laid so sure and stro)
relations that have existed between us in the past.
3llSyi!fe
72
5
c^^-
rom
Filmhouse Bruckmann & Company
Actiengesellschaft
Friedrichstrasse 25
Berlin, Germany
n NGS
ho ^ from long and close business association with you ^
'St wishes to you on this your 20th Anniversary,
itinued prosperity^ for which through twenty years
i foundation; and may we continue to share the cordial
iTi
II
Greetings from Budapest
to Mr. CARL LAEMMLE
President of the
UNIVERSAL PICTURES CORPORATION
New York City
on the occasion of his
Twentieth Film Anniversary
It is with the sincerest feeling of cordial regard that we
extend to you on this auspicious occasion our heartiest
congratulations. To have built up so great an institution
as the Universal is a real achievement; to have made its
name synonymous with high quality and the strictest
business integrity, is greater. May we express the hope
that the pleasant business relations which have always
existed between us will continue on the same basis of
good will.
Again our heartiest felicitations.
Star Film Fabrik & Film Vertrieb A.G.
Budapest IV, Kossuth-Lajos Utca 13
Territory. HUNGARY, JUGO SLAVIA
10 tk
ANNIVERSARy
^
/j,ii,„ii^\\^^\^^^
74
Sunday, February 28, 1926
m
75
HOW THE LAEMMLE EXCHANGES STARTED
One of the biggest surprises that
Carl Laemmle ever had in his whole
,ife confronted him on February 5th.
That was the night of the Dinner and
Dance given at the Commodore Hotel
by the Universal employees in iionor
of his twentieth anniversary in the
moving picture business.
The Dinner and Dance wasn't any
urprise to him; he knew all about
that. But he didn't know that his
,ery first employee in the moving pic-
ture business was going to be there.
You can imagine his surprise, there-
fore, when, in the midst of greet-
ing some thousands or more em-
ployees ?nd friends, a tall young maji
^tood in front of him, and taking off
lis glasses, said:
'Do vou remember me, Mr. Laem-
Inle?"
Laemmle has a famous memory for
faces. He can pick a face that he
lias seen out of a crowd, and he can
ell you almost exactly what any one
if his exchanges did on almost any
month of any year that you might
iiention to him. And he was not
tumped by this face, although he
ladn't seen it for nineteen years.
Peering intently up at him, he star-
ed "you used to work for me — in
me of my theaters — you were an op-
erator. By gosh, I believe you were
he first man I ever employed in the
noving picture business."
'I am," said the tall man, "and I
ook off my glasses so that I would
ook as nearly like I did when I
ivorked for you as I possibly could —
I cannot help the grey hair. I've
come by it honestly. I don't suppose
you remember the name, so I'll tell
you — Charles Chasteen. I started to
run the old machine in your place
several weeks after you opened.
George Gilmore recommended me to
you."
"Well. I am mighty glad to see
you, Charlie" — and "I'm mighty
glad to see you," said Chasteen. "I
want to congratulate you on this
twenty years, the start of which I re-
member so plainly."
"And do you know," he said, as
he turned away after a few minutes
talk witii Mr. Laemmle, "that it was
due to an unpardonable mistake on
my part that Mr. Laemmle rose so
rapidly in the business."
And this is the astounding story
that he told:
"I had come up to Chicago from
St. Louis where I had been on the
fringe of the show business for a
little while. I had always been in-
terested in machinery and machines,
and whei- I saw one of those Hale's
Tours operating in Chicago, I wanted
to see more than the front of it, so
I went back and examined the pro-
jecting ;, achine. It did not take me
more than a day or so before I knew
all about how that machine worked,
and when an opportunity came
I jumped in and started to run one
myself for George Gilmore. Gilmore
was one of the few operators in Chi-
cago at that time. I don't believe
that in a'l there were more than nine.
"I was in Chicago when Mr.
Laemmle saw his first moving picture
theater. It was Dan Lingarda's
house down in the Italian section on
Halstead and Taylor Streets, and I
remember well Dan's telling me how
Laemmle came and carefully counted
the number of people that went in to
every single show, and estimated the
amount of money that the cvistomers
left in the box-office. It was that
show thyt determined him to go into
the moving picture business. I didn't
operate his first machine — George Gil-
more installed the machinery and ran
it for a few weeks. Then he intro-
duced me to Mr. Laemmle, and with
one other man I was the only one
outside of his immediate family whom
he employed.
"The great mistake which turned
out so happily was this:
"One day we were running a pic-
ture called "The Fat Woman's
Trouble,' and you can iiet that she
caused us trouble enough that day.
For some reason or other, old man
Lewis, who ran one of the few Chi-
cago exchanges, wanted his film back,
and I v-as dumb enough to let him
take it away from me just before the
heater \\j,s to open for the day. When
I realized that he was going to cart
it vay I was almost crazy. I don't
know how I ever let that happen,
but I did, and there we were with-
out any show. When Laemmle came
around I was afraid to tell him, but
I had to. He took it much better
than I expected he would.
■' 'Well.' said he, 'you let the show
pet away, what do you propose to
do now:' "
"Then an inspiration came to me. I
lemembered I had seen an old Pathe
picture called 'The Pearl Fisher's
Dream,' which had several hand-
colored scenes in it, and I knew that
it was for sale, so I suggested to
Laemmle that he buy it — there being
nothing else to do. Laemmle, with
some di'Ticulty, dug up ninety-six or
so necessary dollars, and went down
and bought 'The Pearl Fisher's
Dream."
"In tliosc days we either ran the
film until it was worn out, or until we
got another one. In this case we got
another one pretty quick, and I sug-
gested something to Laemmle which
might h;.ve changed his whole out-
look on the moving picture business.
I suggested that he rent out this
film to other theaters; and that is ex-
actly what he did. 'The Pearl Fisher's
Dream' was the start of Carl Lacm-
mle's exchange business. It was the
first picture he ever owned outright,
and the first one he ever leased to
an>' othjr theater, and I don't know
when he would have started to do
that — although I know that he would
have done it eventually, if it had not
been for my darn foolishness and
stupiditv in letting old man Lewis get
away with 'The Fat Woman's
Troubles '
Chasteen is now manager of the
Forest Hills Theater, in Forest Hills,
L. I.
THEY WORE UNIVERSAL PUTTEES
If the Universal screen has been a
veritable stamping ground for the de-
relopment of stars, its prop rooms
lave equipped many a stalwart and
imbitious director with pattees and
■negaphone. Many directing geniuses
lave learned their craft in Univer-
sal studios, and the names ^i many
Thomas H. Ince, in his Imp days
of the industry's greatest picture
makers have been emblazoned on the
canvas backs of its studio camp-
chairs.
Back in the old days of the Imp
Company one traces the beginnings
of the careers of men who have writ-
ten screen history. The late George
Loane Tucker carved out a niche for
himself in the hall of fame by mak-
ing for $6,000 the six reel "Traffic
in Souls" picture which grossed a
quarter of a inillion dollars. Herbert
Brenon directed "Neptune's Daugh-
ter," as well as scores of other lesser
Imp pictures. Thomas H. Ince soon
graduated into the directing class, and
almost as rapidly into the more select
one of producers. Robert Leonard
for many years played in pictures
which he himself directed, with Flla
Hall, until he became a feature direc-
tor. Rupert Julian developed on the
Universal lot from a star into a direc-
tor. Jack Dillon, Tod Browning,
Elmer Clifton, Francis Ford and Jack
Ford, King Baggot. Hobart Henley,
Marcel de Saiio. Phil Rosen, Jack
Conway, Ben Wilson, John Adolphi,
O. A. C. Lund, Clarence Badger,
Reginald Barker, William Beaudine.
Louis Chaudet, Al Christie, Joseph
de Grasse, Alan Dwan, Reeves Kason,
Harry Franklin, Louis Gasnier, Char-
les Giblyn, Alan J. Holubar. T.
Hayes Hunter, Rex Ingram, Jacques
Jaccard, Erie Kenton, Henry Lehr-
man, Henry MacRae, Harry Millardc,
William Nigh, John Noble, Stuart
Paton, Leonce Perret, George L. Sar-
gent, Al Santell, Paul Scardon, Mau-
lice Tourneur, Laurence Trimble,
Travers Vale, Charles Brabin, Eric
von Stroheim and Wallace Worsley,
are all names well known in the
realm of the feature photoplay.
Universal also has the distinction
of having developed, more than any
other company, the woman director.
The most famous in this category is
Lois Weber, who began in the old
Rex Company, and who is again on
the Universal lot directing Mary
Philbin in "The Star Maker," adapted
from Dana Burnett's "Technic." Ida
May Park made a number of splendid
productions for LIniversal in the old
days, as did Ruth Anne Baldwin.
Universal also has a corps of splen-
did directors on its lot at the present
time, many of whom it has developed.
William A. Seiter, for instance, one
of Univcrsal's best directors, secured
his first job on the Universal lot as
an extra. King Baggot, with the
exception of one or two years, has
been in Laemmle's employ for four-
teen years as actor and director. He
is now producing Gertrude .^therton's
picture, "Perch of the Devil." Her-
bert Blache, who has just finished
"The Mystery Club," is much for
famous as a Universal director than ho
ever was in the old days of the Solax.
when you could count the principal
producers on the fingers cf Iniii
hands. Fd Slomaii. who is now di-
recting "The Old Soak," <-tarted with
L'nivcrs;i) in the old "Trey ot Hearts"
serial, and his first director's work
was "Under the Crescent" series.
King Baggot, in his early days
with Imp.
w
CARL LAEMMLE
PRESIDENT
UNIVERSAL PICTURES CORPORATION
New York, U. S. A.
It gives us the greatest pleasure
To be permitted to join
In the World-wide
Outpouring of
Congratulations,
Friendship and
Good will —
On the occasion of your
20th Motion Picture Anniversary
Will you accept this
Tribute
As an expression of
Our sincere best wishes
For your continued
Success in the field
Where you have
Dominated for
Twenty historic years.
From far oflF Athens
We salute you.
JOSEPH MARGULIES
CANINGOES STREET
ATHENS, GREECE
ANNIVERSARy
76
Sunday, February 28, 1926
nth Princess Ibrahim Hassan. Ed
;ard SedgAvick, who has just com
leted "The Flaming Frontier," star-
ted with Universal as a comedian,
nine years ago. Edward Laemmle,
I who is directing the John Emerson
ind Anita Loos stage play, "The
Whole Town's Talking," began his
picture career with Carl Laemmle as
in errand boy in the White Front
r.'ieater on Milwaukee Avenue in
Chicago, twenty years ago.
Harry Pollard, who will make "Un-
:le Tom's Cabin," went to Califor-
lia with Laemmle's first company to
ake advantage of the Los Angeles
iunshine. Lynn Reynolds, who sev-
!n years ago was regarded as the
icreen's premier outdoor director, is
)ack again at Universal City, direct-
ng House Peters in "Prisoners of
he Storm," by James Oliver Cur-
vood. Sfven Gade, the director to
vhom L^niversal gave the first op-
)ortunity in this country, has just
ompleted "Watch Your Wife." And
Jniversal will introduce to America
hat excellent German director, E. A.
)u Pont, whose "Variety" is now
aking Europe by storm.
Old Time Deliveries
So rapid was the growth of the
.aemmle Film Service that its sh:p-
)ing facilities frequently proved in-
idequate to handle the suddenly-aug-
nented business, according to Abe
stern, now vice-president of Stern
Brothers, who with Louis Laemmle
lad charge of despatching programs
0 exhibitors of twenty years ago.
"urther difficulties were encountered
lecause the express companies were
low to realize the importance of de-
ivering consignments promptly.
The Laemmle Film Service at-
ained its success almost overnight.
Hie sudden response to Laemmle's
)Iea that exhibitors support his cam-
>aign for Independence overwhelmed
IS. Our business grew by leaps and
)ounds, and where during the pre-
'ious week we had shipped one pro-
;ram to a city, a week later we were
lespatching three, four and five times
hat many.
"So flooded were we with orders
hat we had to work at top speed,
lay and night, to get our shipments
)Ut on time. Frequently, after an
:ighteen hour day, mistakes would
)ccur, and we'd get the labels mixed.
kVhen the exhibitor frantically tele-
graphed to us saying we'd sent him
he same picture he'd shown a week
)r two before, we told him he'd have
o run it again, as we didn't have
;nough product on hand to supply
he ever-increasing market.
"The worst offenders in adding to
he already existing confusion were
he baggage men on the trains. Not
ealizing the importance of prompt
lelivery, they would often find their
•apn'age cars contained film cans
hat should have been dropped off
everal stations back. Their idea of
ighting matters was to throw the
tuff off at the next stop, regardless
^f the destination on the label," Mr.
stern concludes. "Considering the
landicrips under which they operated,
t's a marvel to me that exhibitors in
he early days functioned as well as
hey did."
The First Tie-up
The first recorded one, at all events.
Appearing in "The Implet," the old
house organ of Imp. Here it is, 14
years old, and as good a tie-up as
may be noticed as an average today.
The Imp Films Company, with offices in
New Vork, Chicago and a dozen European cities, u*e« /«
Ikmund lilttriaJi s writ— or 520.000 a yeai-— »ometime«
many more than thai. The conuMoy imc« OLD COUNCIL TREE
BON O nciiHiTctr. tad the reaKMH Prcvtkm C«H Laenunle livn in t>r*r
"The men that I write to m vide.ewake ud mj much Mp.todate. If
1 ■AhTtd Umn oa Uster aalidnry Ihr/d |K wr». Vatj vtwld 'nfanl .t u
NeiMh FVpeh Company
-■ \V«a U X A.
The advertisement appeared in The
Chicago Tribune and other publica-
tions, and in the newspapers was
about eight times as large as the
cut.
What Will We Use
for Money.''
By Julius Singer
One Edison projector comprised
the stock of machines available for
customers of the Laemmle Film Ser-
vice during the first year of busi-
ness. This machine was sold and
resold to exhibitors who were com-
pelled to wait until another projector
was shipped — C. O. D., no credit —
from New York. The customer
thought he was buying the sample on
view; but Carl Laemmle wasn't tak-
ink any chances of having his "prop-
ci projector leave the premises.
Orders for additional machines
were scribbled on bits of scratch pa-
per, and Maurice Fleckle's handwrit-
ing being as illegible as Horace
Greeley's, shipment from the Edison
factory usually was held up until a
telegram query solved the mystery of
his pencilled hieroglyphics. The pro-
jection machine manufacturers were
not the only ones to suffer, as the
Laemmle Film Service was continu-
ally ordering new supplies of car)>ons,
condensers, chairs, booths and even
bed sheets (for screens) as well as
graphaphones (for orchestral pur-
poses").
Later, Laemmle gave up the Edison
for the Nicholas Power projector, not
only because he thought it a bet-
ter machine, but because its manu-
facturer allowed him ten days'
credit. Money was so scarce that,
even with ten days' credit, it was
frequently necessary to "forget" to
si^n checks that were mailed to manu-
facturers, in order to "stall for time."
An abject apology always followed
the "oversight," a delay of a few
days thus being gained to enable the
Laemmle Film Service to collect en-
ough money to back up its checks.
Partly due to the scarcity of money
and partly to the paucity of product,
Laemmle was compelled to operate
with a limited number of films. There
were no states rights or territorial
concessions twenty years ago, and all
exchanges handled the same pictures.
Often an exhibitor would receive the
same subjects from different ex-
changes, while it was a frequent oc-
currence for two houses in the same
neiphborhood to show identical pro-
grams concurrently.
A Modern Fairy Tale
Many books have been written
about the success achieved in the land
of opportunity by sons and daughters
of the old world. They are the sil-
ver lining of our immigration history
— the high spots in the tale of im-
migration which began with the voy-
age of the Mayflower.
But in all this library of gilded
literature, there is no tale more as-
tounding than that of the four young
men who came over from Germany
on the Steamship Neckar, and landed
in New York in 1885. Their names
were Julius Klugman, Leopold Hirsh-
field, Julius Hilder and Carl Laem-
mle. Each had $50 in his pocket af-
ter paying his passage money. Each
of them became a millionaire in the
land of opportunity.
On the day they landed these young
men decided to keep in touch with
each other, but they did it only at
intervals, and it was not until thirty-
five years after that they had an an-
niversarj' of their entry into this
country. At that time Leopold Hirsh-
field was the millionaire president of
a candy company. He has since pas-
sed away. Julius Hilder was a part-
ner in the big export and import firm
of Samstag & Hilder Brothers, Jul-
ius Klugman, head of the fur com-
pany of Julius Klugman & Sons, and
Carl Laemmle was president of the
Universal Film Mfg. Co.. now the
Universal Pictures Corporation.
Thus does opportunity reward
those who pursue it with honest pur-
pose and whole-hearted endeavor.
Bob Leonard's company at Universal.
Note Valentino at upper right.
A Travellin' Man
Carl Laemmle — globe-trotter extra-
ordinary.
The most widely traveled man in
the industry is Carl Laemmle. who
has covered more miles during his
twenty-year motion picture career
than Marco Polo, Burton Holmes and
Edward Payson Weston combined.
Even now, on the twentieth anniver-
sary of his entry into the industry,
instead of staying at the Universal
Home Office in New York to receive
the plaudits of his many admirers
and well-wishers, he is adding a few
thousand miles to his travel log, pay-
ing a hurried visit to Universal City,
California.
The twentieth anniversary of Carl
Laemmle's entry into motion pictures
is also being signalized by another
record established by the "U" chief.
This month's trans-continental trip
brings Laemmle's mileage to the half-
million mark.
Mae Murray golfing, with "Bob"
Leonard instructing.
Eleven round trip crossings of the
Atlantic since his entry into the in-
dustry establishes a total of 77,(X)0
miLss of water traversed by Laem-
mle. On each of these trips to Eu-
rope he has traveled the length and
breadth of the continent — England,
France, Germany, Czecho-Slovakia.
Switzerhmd, etc., etc. — averaging 5,400
miles of land per trip. On his eleven
European journeys he has traveled
by train and auto no less than 59,400
miles. This, together with his nauti-
cal niilc.igc, gives him a total of 136-
400 miles traveled outside the United
States.
In this country, Carl Laemmle has
made, on the average, three round
trips to Universal City per year since
1910. In the past sixteen years he
has traversed the continent ninety-six
times, running up a total of 336,000
miles. Added to his European and
Atlantic mileage, this establishes a
total of 472,000 miles. A yearlv trip
to Chicago since 1912 adds 28,000
miles to his total, giving Carl Laem-
mle an aggregate of 500,400 miles, ex-
clusive of pleasure trips, equivalent
to twenty-one trips around the world.
From the standpoint of compari-
son with planetary distances 500,400
miles is... well, it's a lot of miles for
one man to have traveled since his
fortieth birthday.
qp
CARL LAEMMLE
President
Universal Pictures Corporation
New York, U. S. A.
May the great achievements of your
past twenty years be but the burst of an
effulgent dawn — Ughting your path on-
ward to the highest pinnacle of success
in the future.
As your years increase, may they con-
tinue to bring to you the blessings of
health, happiness and prosperity, and
the amenities of good will and friend-
ship— as well as the unswerving loyalty
of your business associates, among
whom we are proud to be numbered.
C^l^
raissi freres
CARL LAEMMLE
President
Universal Pictures Corporation
Congratulations
on Your 20th Motion
Pifiure Anniversary
Since not the least of your accom-
plishments during the past twenty years
has been the establishment of your lead-
ership in the international film market,
it gives us great Jpleasure to send you
from this far-flung distributing point
our sincere wishes for your continued
happiness and prosperity.
We are glad to be connected with
your marvelous organization whose
efforts have made possible the fact that
" The sun never sets on Universal Pitfures."
Again our hearty congratulations.
american films
consortium
«M 9
OJ:
IM
hi
78
THE
Sunday, February 28, 1926'
79
Hobbies
A cartoon showing some of C. L.'s hobbies.
To Hiose who see Carl Laemmle
ily in the office or upon l)usiness, it
ight seem that he had no hobbies
iiatever. and apparently he hasn't.
e is a man with an insatiable desire
id capacity to work. He leaves very
;tle time to play in his schedule. He
living refutation also of the most
[iivcrsally accepted axiom that to be
big executive, a man must leave
tails entirely to others.
Bv pure force of application, Lacm-
le' not only plans his campaigns.
s organization, and his far-reaching
jsiness, but no drudgery of detail
too unimportant for him to know
)out or concern himself with
nd still this man has hobbies. It
n't unnatural that a man, whose
asiness life is as full of thrills,
locks and excitement as Laemmle's
s been, would need a rather violent
■nusement to satisfy him. It is prob-
)ly true that the greatest relaxation
the way of a hobl)y with Laemmle
horse racing. If anything can tear
111 aw^ay from his desk on a busy
!.v, it is an invitation to Belmont,
le Empire track, Tia Juana or Long-
lamps. He is a true lover of horse
esh — not only on account of the
irill which racing gives him, but be-
luse he knows horses and loves
lem.
At Universal City recently he es-
blished a stable to which he is con-
antly adding thorough-breds which
ivc taken his fancy. These not only
e a gratification of his love for
)rscs, but they also play a utilitarian
irt in the scheme of things at Uni-
>rsal City, and arc very frequently
en in Universal pictures.
.\nother hobby of Laemmle's— and
lu will notice that very few of his
ibbies are without some reasonable
:cuse other than the mere collection
animals or things in which he is
tcrested — is a chicken farm on the
niversal City back ranch. Laemmle
very fond of chicken, and when he
St went to Califronia the prevalent
iccies there was as thin and cadaver-
is as a Tennessee razor-back. In
fact, the whole of California scarcely
knew what a real chicken looked like,
or tasted.
Now, it seems that in Laemmle's
eager youth, he made up his mind
what he intended to do at some time
in his life. He once spent a year on
a South Dakota farm. He frequently
ascribes to that year the splendid
foundation of health which has en-
abled him to put in twelve to eighteen
hours a day of the hardest kind of
application in business. But here he
came to love animals as he never
had loved them before, and while he
was on that farm an ambition took
possession of him to have a farm or
ranch or an estate of his own upon
which he could raise every kind of
animal and every sort of vegetable
and shrub. Almost every year of his
life since, he has planned that ranch
in anticipation.
Some day he may realize it. He
hasn't yet. If he docs, it will be
the supreme hol)by of all; but so far
he has been too busy to devote suffi-
cient time to plan and acquire the
only big dream of his life for him-
self.
Development of the News Weekly
By 'WM. J. GANZ
(One of the first cameramen em-
ployed by the Old Animated Weekly)
Originally released once a week,
the (Universal) Animated Weekly
was one of the first news reel to alter
its polic)' and appear semi-weekly.
Considerable hesitation delayed this
innovation, however, as Universal
feared the additional expense would
be prohibitive; but Mr. Laemmle was
insistent.
Although the enterprising feats of
the early news reel cameramen were
at the time, considered daring and
brilliant, they would pale into insig-
nificance if compared with the coups
of the present day photographers. The
old timers, it must be said, established
a tradition of courage and quick-wit-
tediiess that has imbued in the cam-
eramen of today a desire to manifest
the same alertness and efficiency.
In obtaining my biggest scoop— -ex-
clusive shots of the munitions ex-
The chicken ranch at Universal City; Laemmle's pet hobby.
plosion at Kingsland, N. J. — I was
wounded by flying shell fragments,
but kept on grinding until a piece of
siirapncl carried away the leg of the
tripod, causing the camera to crash.
Two other Animated Weekly cam-
eramen, U. K. Whipple and Joe
Rucker, also had narrow escapes while
on duty. During the Bayonne riots,
strikers attacked them and tried to
demolish their cameras, as they feared
the pictures would be used as evi-
dence against them in court if they
were brought up on charge of riot-
ing. Both narrowly escaped with
their lives and the pictures!
My camera was almost ruined in
the Suffragist demonstration at
Washington on the eve of Wilson's
second inauguration.
Although scenes protographed from
an aeroplane now appear with such
frequency as to be considered in the
nature of "stock shots," Laemmle's
Animated Weekly was the first news
reel to send a cameraman up in a
plane. Mort IHanders, piloted by the
late Lawrence Sperry, photographed
New York City from the air for the
first time, for which feat his weekly
salary was raised from $20 to $25.
In the early days, when twenty or
twenty-tive copies of a reel were sold
as against three or four hundred to-
day, every effort was made to keep
expenses at a minimum. An amusing
story is told of a novice cameraman
on the Animated Weekly who, heed-
ing his superior's constant injunction
not to waste film thought to econo-
mize by grinding his camera slowly
on a funeral procession. The result,
although perhaps economical, was
startling. Just as rapid cranking
results in slow motion, so, inversely,
did the film-sparing novice's slow
grinding have the effect of making
the hearse and cortege race across
the screen in the best slapstick com-
edy manner.
This policy of strict economy
placed me on the Animated Weekly
payroll. Jack Cohn, in charge of
the news reel, did not wish to in-
crease the company's pay roll and.
when I asked for a job, he suggested
I go to Philadelphia where a free
lance photographer was needed. As
a free lance. T made so much money
Wuh compliments to
Mr. CARL LAEMMLE
PHONE C C Q O
CIRCLE: ^ ^ O O
Carranza & Co., Inc.
Quality Printers
tl
The Spanish and Portuguese
PRINTERS
of the Leading Houses of the
Moving Picture Industry
136 WEST 52nd STREET
NEW YORK CITY
iwi
m
* T *
»<>-^^U^^(l^^(l«
>-l)-^H»il«H»l)«
EVERY GOOD WISH TO YOU
MR. CARL LAEMMLE
ON TOUR 20th ANNIVERSARY
STEREOtYPERS
5HE MAT MAKERS
225 West 39 Si. NEWYORK
TELEPHONE
PENnsylvania
0845-6-7
10 tk
ANNIVERSARy
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80
THE
jnday, February 28, 1926
th the Animated Weekly, Cohn
lought it would be less expensive
put me on the pay roll.
While stationed in Philadelphia, I
ceived a tip that the "Deutchland"
ould, on her maiden trip, make
altimore her port of call. Tele-
loning New York to ask if I should
)ver her arrival, I was told not to
I )ther as the assignment would be
" indled by the local cameramen in
orfoik and Baltimore. Several days
ter a frenzied long distance call
om New York rushed me to Bal-
Tiore to get some shots of the liner,
the opposition news reels already
ere showing pictures of her at the
roadway theaters. After getting the
ots, eager to discover why the op-
sition had scooped the Animated
eekly, I found that the Norfolk
erator was in church when the liner
amed up the Chesapeake, while the
iltimbre cameraman had decided he
uld make more money selling his
:ture post cards of the submarine
d was still busily engaged in ped-
ng these on the streets.
That finance and photography go
nd-in-hand is evidenced by the story
the Animated Weekly cameraman
Mexico who found it necessary to
d his expense account. When his
windle sheet" arrived containing a
arge for a horse he claimed to have
ught to enable him to follow a rebel
neral into the interior, nothing was
id. But when a subsequent account
ntained a charge for a second horse
the first had died, he said — investi-
tion was made, disclosing the fact
It "the horses" were of the race
ick variety. When the cameraman
xt reported he found out that he
d not only lost his mount but also
> job.
One of the first examples of cam-
iman enterprise was effected by Bill
jnson, formerly a still photographer
ecializing in baseball pictures,
ven his first movie camera with
itructions what to get, but not how
take them, Ironson went to Flor-
1 with the Giants and got along all
fht until it came time to obtain,
per instructions, a panoramic view
the team. Not knowing how to
an," Ironson lined the squad up in
3nt of his camera and made the
en slowly sidle along in front of
e shutter.
A more recent example of news
el enterprise occurred last month.
International Newsreel photog-
pher was sent post-haste to Provi-
nce from New York to get some
iportant shots. Arriving at the
rand Central station, the cameraman
und that the next, and last train,
mposed entirely of sleeping cars,
IS booked solid, and that he would
unable to board it. Calling up a
tective friend of his the cameraman
d him come to the Grand Central,
sh his badge, and tell the conduc-
tor it was imperative he take "this
convict" on that particular train. The
ruse worked.
Probably the most important of
the Animated Weekly's many achieve-
ments was winning a law suit brought
by Mrs. Grace Humiston. demanding
$20,000 damages for having her pic-
ture appear without her consent in
one of its issues. In the public eye
at the time for having discovered the
body of a young girl who had been
kidnapped, attacked and killed by the
Italian Proprietor of a Harlem bicycle
repair shop, Mrs. Humiston wished
to establish a principle that news
reels exceeded their rights in photo-
graphing and distributing motion pic-
tures of private individuals without
their permission.
The case was thrown out of court;
Mrs. Humiston appealed, but the
higher tribunal decided in Universal's
favor. This established a most im-
portant precedent, placing news reels
in a class with newspapers and en-
titling them to similar privileges. A
news reel, the court decreed, had just
as much right to publish photographs
as a newspaper.
The Animated Weekly was not
the first news reel in the field. It
had been preceded by some years by
Pathe which had a very well estab-
lished business before the Animated
Weekly ever was thought of by Mr.
Laemmle, in fact, so well established
that he saw a profit in a news reel to
go with his own service of pictures.
Aubrey Kennedy was the man who
had charge of the first issues of the
news reel. Its office was in the
Eleventh Avenue studio and its first
cameraman was U. K. Whipple, who
is still going strong as one of In-
ternational New's first string photog-
raphers. After six months, Kennedy
was given other work to do and the
news reel was put in charge of the
late Hal Reid, father of Wally Reid,
who at the time was working as as-
sistant to Otis Turner, one of the Imp
directors. Reid conducted it for about
vx months.
Then, fearing that Jack Cohn didn't
have enough work to do in editing,
titling and supervising the six com-
panies using the little Imp studio,
Laemmle gave him charge of the
news reel. Jack conducted it with
astonishing success, considering all of ,
the difficulties of the gathering of
news in that day and the appropria-
tion he had to work with. He had
charge of it as long as Universal
owned and operated a news reel of
its own. It was his idea to get out
a second news reel a week, and this
was called Current Events.
Eventually both of these were dis-
continued when Universal undertook
the release of the International News.
made by the Hearst organization.
^/^7t
Pioneer House Organ
The Implet, predecessor of the
Universal Weekly and pioneer house
organ of the motion picture indus-
try, was founded for two reasons, ac-
cording to R. H. Cochrane. The first
was that no trade magazine could
afford to print advertisements as Imp
wanted them printed; the second was
to print full-page illustrations of pro-
duction scenes for exhibitors to use
as lobby displays.
Carl Laemmle's anti-Trust adver-
tisements carried so much dynamite,
were so outspoken, trade paper edi-
tors w-ere continually asking Imp to
modify the vigorous style in which
it was attacking the General Film
Company and, later, the Motion Pic-
ture Patents Company. To print
these straight-from-the-shoulder on-
slaughts verbatim would, they said,
cause the Trust to withdraw its own
most remunerative advertising.
Week after week Laemmle's ad-
vertisements had fearlessly told the
truth regarding the dangers, as well
as the opportunities then prevalent.
Rather than give up its right to free
expression, the Imp decided to pub-
lish its own journal and, in the win-
ter of 1911-12, Uie first issue of The
Implet appeared.
Its instantaneous success showed
Mr. Laemmle that his efforts were
being appreciated by the many inde-
pendent exhibitors, and he inaugur-
ated many innovations which, because
of the high advertising rates main-
tained by the trade press, he had not
One of the first copies of "The
Implet."
paper — the trade press was then us-
ing a coarse newsprint stock — the il-
lustrations of scenes from Imp pro-
ductions were affixed to lobby walls
by means of thumb tacks.
Implet. Made with finer screen half-
tones and printed on better quality
page illustrations published in the
W lll'RI' IMP MI.M.S \\<\ .SHOW N
li- !Mi-
BOND THEATRE, Pontii>c, IlhnoU
How "The Implet" advertised exhibitors who were showing Imp pictures.
been able to effect through the regu-
lar advertising channels. Unham-
pered by editorial policies dictated by
outside advertisers, he intensified his
campaign against the existing mon-
opolies, eventually driving them out
of business.
The first lobby displays ever used,
it is interesting to note, were the full-
One of the first lobby frames in
the industry was made and distri-
buted by the Imp Company.
When the Imp became the Univer-
sal in 1912, it changed the name of
its house organ to The Universal
Weekly. This soon grew in size to
forty pages and today its circulation
embraces every corner of the globe.
To Mr. Carl Laemmle:
ON YOUR TWENTIETH ANNIVERSARY
WE EXTEND TO YOU OUR HEARTIEST
CONGRATULATIONS WITH THE HOPE
THAT THE MOTION PICTURE INDUSTRY
MAY CONTINUE TO BENEFIT FOR MANY
YEARS BY YOUR VALUABLE EXPERIENCE
AND HIGH IDEALS.
w >
International Projector Corporation
90 Gold Street, New York/N. Y.
4i
Simplex Projectors
Power's Projectors
Acme Projectors
82
THE
unday, February 28, 1926
83
FROM OSHKOSH, BY GOSH I
A good many years ago, a young
hap, with fifty dollars in his pocket,
nd a lot of ambition and enthusiasm,
ime over from Germany to see if
le Statue of Liberty told the truth.
f- le had read, or heard somewhere,
lat some great man had said some-
ling about young men going west
) grow up with the country. So,
e remained in New York only long
lOUgh to purchase a ticket to Chi-
go, and, about the time the World's
air was in progress we find him
rapping bundles in one of the big
ores. Now, we must admit there is
)mance in business, and this youth
as romantic. However, he saw
)thing romantic in wrapping-paper
id twine, and so, he was not con-
nt to stay in this lowly vocation,
ith the result that a little later we
id him a clerk in a music store,
lit, being ever on the alert for bet-
r opportunities, he soon left this
)sition and was lured to Oshkosh,
isconsin. You may ask, "Did any-
ng really worth while come out of
shkosh?'' Well, read on: this youth
going to answer that question. In
at much maligned town, this boy
Dm Germany entered the employ of
clothing firm, where, in a space of
veral years he rose from clerkship
manager.
In 1906, feeling that he had ex-
usted the possibilities of his Osh-
ish job, and with an idea born of
bat he had read, that the then in-
nt five-and-ten cent store field of-
red unlimited opportunity, he gave
I his managership, packed his be-
ngings, and moved his family and
couple of thousand dollars' saving
Chicago, where, he looked about
r a site on which to establish the
St link in a chain of five-and-ten
nt stores. Fate intervened, bow-
er, and instead of renting a store,
e young man, impressed by a queue
people wating to pay their nickels
a few minutes' entertainment,
nted a vacant store and opened a
^e-cent theater, using what crude
ms were available at that time.
In renting and buying films for his
ra little theater, he found that he
luld cooperate with other small the-
er owners by making longer leases,
more extensive purchases and pro-
ting the expense. This led to the
tablishment of a film exchange. Its
ccess was immediate, and he went
New York and branched out into
e exchange business in earnest. At
is time, the General Film Com-
ny was known as "The Trust," and
e young man found that to remain
business, as matters stood, was to
ke dictation from the bigger con-
rn. He had broad visions.
He saw ahead, and visualized a
eat industry, an ample field for ar-
itic development of pictures, and
so a great field for the producer
le to serve the needs of the thou-
nds of small exhibitors beginning
spring up everywhere. He decided
produce his own pictures, and then
oceeded to organize the Independ-
t Moving Picture Company, later
own as the Imp, for this purpose.
doing this, he started something!
le Trust declared war. It was will-
{Editors Note: In this article, printed by courtesy of THE STORY
WORLD, the writer — a noted pioneer of the eighth great art — describes
Carl Laemmle as one who has been responsible to a considerable degree
for the progress of this industry, and who, in his opinion, is entitled to
be listed among the ten greatest names in the motion picture world.)
L^^KyiiilLK i
i»J "i, rf / 1 f J f < , .
The first Laemmle Film Exchange, in Chicago.
ing he should stay in the exchange
business — but he mustn't produce, the
bigger firm decided. His answer was
to put out the first Imp pictures. The
clamps were put on, but he stood
firm. Picture after picture issued
from the Imp studios as the trust
withheld its own pictures from ex-
hibitors. He laid his cards on the
table to the theater owners using his
films. He explained every detail of
his fight — and the theater owners
backed him up.
Even in those days, the idea of the
big picture was in his mind. He sent
King Baggot and a company to Eng-
land to film Sir Walter Scott's "Ivan-
hoe" in its original setting. This
revolutionized the picture business in
England and established the film ex-
change there. The Trust finally capi-
tulated, and his exchanges handled
both Trust and Imp pictures from
then on. Always an organizer, this
young David of the industry estab-
lished new exchanges, often in vir-
gin territory, until today he controls
more exchanges than any other or-
ganization in the world. His ex-
changes fairly dot Europe as well as
America.
"We'll break you!" he was in-
formed by The Trust. But he
smiled, and putting on his armor.
went into battle. He proved that
right always overcomes might. It
takes money to form a trust; it takes
brains to smash one.
In 1909, an ugly cobra, in the
form of the Motion Picture Patents
Company, was stretched out along
the trail of the independent produc-
ers, filling their hearts with fear and
scorn. This cobra was collecting
two dollars a week for each licensed
projection machine used by the ex-
hibitors, in addition to paying a li-
cense on each film shown and a li-
cense for running his theater. Our
friend from Oshkosh said this was
outrageous and should be fought.
The other independents agreed with
him, but few of them had the cour-
age to go into battle. So, he gathered
some more ammunition and led the
fight. For years that battle waged,
going from one court to another; for
it must be remembered The Trust
had money and each time a decision
was rendered it was appealed and
taken to a higher court. Finally it
reached the Supreme Court, and that
august body rendered its final ver-
dict in favor of the plaintiffs. The
giant had been slain and The Trust
smashed ignominiously, and beaten
by a man who doesn't stand five feet
with his shoes off. But, every inch
of his stature is composed of courage,
determination and grit; a man who
kicked the word defeat out of his life
before he left his cradle. He has
never known the meaning of the
word fear. To illustrate; in the very
thickest of the Patents war he de-
livered a strategic blow to the adver-
sary; a blow which left it gasping.
And, in the same move he altered
the course of the industry and made
the actor forever indebted to him.
At that time, Florence Lawrence,
known to the picture patrons as "The
Biograph Girl" was working for a
member of The Trust. Suddenly,
she vanished from the Biograph
studios. A little later, the St. Louis
newspapers printed a big story that
she had been mysteriously slain. A
short time afterwards the announce-
ment was made she had left the Bio- 1
graph studios and joined the Imp
Company. It was a master stroke,
and meant that The Trust had lost
its greatest box-office attraction. In
addition to this, it marked the be-
ginning of the star system. It also
meant that henceforth the actor would
receive the biggest salary he had
ever received in the history of his
profession. For, when Florence
Lawrence signed that contract, it
stipulated that she was to receive one
thousand dollars a week. Such a sal-
ary, for an actress, was beyond the
wildest imaginings of a distorted
mind. For years Florence Lawrence
was the "Queen of the Screen," and
her name was a household word, and
she was idolized by every patron ot
the picture theater. She amassed a
fortune and purchased a beautiful
estate at Westwood, N. Y., where
many ot us have spent enjoyable
week-ends.
But to return to our man from
Oshkosh. In 1912 he amalgamated
the leading independent companies
including the Bison 101, Nestor,
Powers, Imp and others, as the Uni-
versal Company, and two years later
established the first Universal studio
in Los Angeles, in an old brewery
at the corner of Sunset Boulevard
and Gower Street. But the small
studio was entirely inadequate to his
belief in the future of pictures.
The result was, in 1912, the pur-
chase of 1200 acres in the San Fer-
nando Valley, where the present Uni-
versal City was started. Today the
largest studio in the world stands on
this former ranch property — a city
of sets and scenery, in which every
part of the world may be found in
mimic. It is a monument to the
greatest fighter in filmdom — Carl
Laemmle. He is undoubtedly the
little giant of the motion picture in-
dustry, and has never lost a battle;
because he always fights for the
right. Some have said that he has
been gifted with "Laemmle Luck,"
but those who know this little man
realize the absurdity of such a state-
ment. Carl Laemmle always makes
certain he is right and that his cause
is just, before he goes into battle.
\\ ii.ilevcr he does is for the good of
the iihlustry, and he is never in-
spired bv selfish motives. He fought
The Trust almost single-handed and
spent a fortune to do it. He is quiet,
reserved and benevolent. He seldom
raises his voice, and is one of the
most gracious men in America. He
speaks freely and frankly, but not
obtrusively. In fact, modesty is
the first quality one observes in him.
He is primarily an euthusiast — an
idealist. His generosity is one of
his noblest traits. He has given
thousands of dollars to people he
didn't even know. He is absolutely
self-made. He has risen from obscur-
ity to the title of "Napoleon of the
Motion Picture Industry" by his own
efforts.
He smashed The Trust; he defeat-
ed the Motion Picture Patents Com-
pany; he started the system of ex-
changes; he was the first producer
to send a company abroad to make a
Mr, Carl Laemmle
\ 70ICING the sentiments of the
Theatre Owners of Eastern
Penna. , Southern New Jersey and
Delaware of which we are the mouth-
piece we extend to you congratulations
upon the fruition of 20 years of useful
service and the wish for many more
years of the good things of life
\/ w W
W i
m
KT^s^issr^
THE EXHIBITOR
OF PHILADELPHIA
DJFE BARRIST FRED SULLY J
CHARLIE GOODWIN "PAUL"
"EMO" "LUKS"
JACK "SERVICE' BROWN
me
Uiiit,
84
a
THE
Sunday, February 28, 1926
picture in its actual settings; he
brought the stage to the screen when
he signed up in one day fifty Broad-
way stage stars to appear in five-reel
pictures; he made the first sensa-
tional pictures, entitled "Traffic in
Souls," which cost less than twenty
thousand dollars and made more
than a million for his company; he
presented Sarah Bernhardt in her
last moving picture, called "Jeanne
Dore"; he made the first million dol-
lar picture, "Foolish Wives"; he
started the star system, when he in-
troduced Florence Lawrence and paid
her one thousand dollars a week,
which should endear him to the heart
of every screen actor; he has intro-
duced more stars to the public than
■^&^
DAILY
85
any other producer; he, alone, is re-
sponsible for the high salaries being
paid to screen actors; he is the
greatest friend of the original writer;
he has done more for the industry
than any other individual in it. In
addition to all this, he built Universal
City, the most complete studio in the
world — and it will remain a lasting
monument to his ability.
In view of these accomplishments,
I believe he is rightfully entitled to
be listed among the ten greatest
names in the motion picture industry.
His name will go down in film his-
tory. He cannot be eliminated, he
has done too many big things, and
the industry is proud of him. He
came out of Oshkosh, too!
Advertising 20 Years Ago
Carl Laemmle entered the indus-
try in 1906 — but he commenced to
make a noise in 1909. Laemmle and
his company effected the first intelli-
gent advertising done for motion pic-
tures. Laemmle's frank and candid
style created a sincere and lasting im-
pression.
Universal's black-and-white striped
backgrounds were the first used in
picture advertising of a distinctive
lay-out. One's attention was always
caught and held by the heavy rules
in which these ads were boxed, and
one always recognized, and read
these advertisements on seeing the
diagonal parallel stripes serving as
background for the half-tone illustra-
tions.
Besides being the first man in the
industry to realize the value of
brightening up his advertising with
cartoons, Laemmle was a pioneer in
appreciating the potency of wit and
satire. Exhibitors in 1909 were more
interested in seeing one of the Laem-
mel Film Service caricatures lam-
pooning the Trust than they were in
reading the news sections of the early
trade papers. Always, in a conspicu-
ous position among the pithy para-
graphs of these courageous attacks on
the so-called Octopus, would be some
satirical and amusing — but never bit-
ter or venomous — shaft launched at
the oppressive monopolists controlling
the field in those days.
The cartoons and lampoons were,
in 1909, for the most part, directed
against the imposition of a weekly $2
patents royalty on motion picture pro-
jectors which, although usually owned
by the exhibitor, were subject to this
tax. Although the theater managers
were justly angry at having to pay
for machines they already owned,
nothing was done about it until
Laemmle fought on their behalf.
Cudgel is hardly the right word,
because Laemmle's weapons were
lighter, though no less effective.
Shafts of biting sarcasm in cartoon
and printed form soon aroused the
exhibitors to the folly of accepting
further dictation from the Trust,
which they had long feared. Every
week a new cartoon attacking and
ridiculing the Trust would appear in
his advertisements. The Trust was
sometimes pictured as an elephant in-
side a picture theater, his sides burst-
ing out the walls of the house while
a dejected rube (the exhibitor) pitch-
forked huge loads of two-dollar bills
into the pachyderm's gaping maw. At
other times the Trust was drawn to
resemble a fat, pig-faced gentleman
in silk hat and dollar-marked vest,
before whom where kneeling shackled
slaves bearing offerings of bales of
two-dollar bills.
Laemmle's caustic wit and humor
found continual expression in his
pointed jibes at the imposition of the
weekly two-dollar tax. Each of his ads
carried a squib aimed at the oppressive
royalty levied by the Trust: "Good
morning, have you paid two dollars
so you can kiss youd wife?" "Good
morning, have you paid your tax so
you can smoke your pipe?" and
"Good morning, have you coughed
up two simoleons to be allowed to
breathe?" were a few of the clever
shafts launched at the obnoxious tax.
The Rainey Pictures
Paul j. Rainey's African Hunt, a
picture that established more records
than any subsequent production of
any sort, was the outcome of a
chance remark of Mr. Rainey that
the dog was the king of beasts.
Maae when Carl Laemmle was in
his fourth year of bis motion pic-
ture career, it is tiiTiely that we w'.;
are now celebrating the twent'cth
anniversary of his entry into the in-
dustry should recall a few incidents
concerning this picture's rele.'sc.
In 1908, two years before his
iiieinorable trip to Africa, Rainey
and Ilarrv Payne Whitney went on
a specially equipped yacht to Gr'^cn-
land where they hunted and ilio'o-
grapl'cd (he big game of the Antic
regions. Unfortunitely thov di'i noi
take sufficient negative with them
and niisEcd several worth while shots,
although Rainey was able to bring
back a remarkable scene showing a
mother i olar bear sacrificing herself
to the hunters to save her cub's life.
Rainey v.as accompanied on this Irij)
by several of his prized Airedales
which rendered valuable aid in track-
ing and cornering big game.
The following year while hunting
in the cane brakes of Louisiana,
Rainey told of the wonderful work
his Airedales had accomplished in the
Arctic and casually mentioned that
he considered the dog to be the king
of beosts. A warm discussion ensued
and Rainey offered to prove it by
taking a pack of them to Africa on
a big gr.me hunt.
In 191G, accompanied by the late
Jack Hemment, who had been offi-
cial photographer of the U. S.
forces at the entry into Pekin during
the Boxer rebellion, and Carl Ake-
ley, who had been to Africa. Rainey
cahtered a ship and went to the
East Coast of Africa. There he
chartered an entire train and con-
tinued to Nairobi, where a safari of
nearly eight hundred natives was ar-
ranged.
Considerable delay was experi-
enced because 100,000 feet of nega-
tives sent from America via England
was held up by a stevedores' strike.
This film stayed on the Liverpool
dock in the sun for weeks, with the
result that, later, careful manipula-
tion was required to get any results
in the finished print.
Although nearly four-fifths of the
footage, containing many marvelous
shots, were spoiled because of its
long exposure on the docks, nineteen
or twenty-thousand feet were saved,
including the phenomenal water hole
scenes as well as the remarkable shots
of the Airedale going up into a thorn
tree after a cheetah and driving it
out.
On his return to America, Rainey
edited the picture to 10,000 feet and
showed it to members of the Union
League Clubs in Cleveland and New
York, the Smithsonian Institute in
Washington and the American Mu-
seum of Natural History in New
York. Of the ten thousand feet of
film shown — or the entire hundred
thousand feet photographed, for that
matter — not one single inch was
faked. It is probably the only hunt-
ing picture ever made wherein re-
course to faking was not necessary.
(Even had it been necessary, the
writer doesn't think Rainey would
have permitted it if Hemment had
known how — which he didn't.)
Advertising The Rainey Picture.
Eager to go on another hunt,
Rainey turned the film over to Hem-
ment. It seems strange that Rainey
should manifest such indifference
towards the disposal of a property
which had cost him more than $250,-
000 to produce, his only stipulation
being that Hemment should receive
a certain amount from its sale, equal
to the bonus which Rainey had
promised him. Rainey's annual in-
come was $666,000, the U. S. Gov-
ernment having guaranteed him, his
brother and his sister $2,000,000 an-
nually for ninety-nine years for their
coke interests in West Virginia, so a
quarter -of-a-million was of secondary
importance to a hunting trip.
Hemment showed the picture to
Poseph P. Bickerson at the writer's
suggestion. Later, the writer ar-
ranged a meeting of Carl Laemmle,
Hemment, Bickerton and H. B. and
William Harris, Jr. Mr. Laemmle
agreed to furnish the money, the Har-
ris interests to supply a theater where
the picture would be shown on a per-
centage basis. It is of interest that,
because of its instantaneous and con-
tinued j-uccess, it was never necessary
to pay a single dollar rental in any
New York theater during the ex-
tended run of the Paul J. Rainey's
African Hunt.
Another Rainey advertisement.
Among the many records establish-
ed in connection with the Rainey
African Hunt are the following: It
was the first picture to cost $250,000
to produce; it was the first time so
much footage (100,000 feet) was pho-
tographed in making a picture; it was
the forerunner of all big game pic-
tures; it was the first time a ship
or train had been chartered for a
long journey in connection with the
making of a picture.
w i w
Mr. Carl Laemmle
We extend our congratulations
and sincere good wishes to you on
your 2oth anniversary as an exhib-
itor and hope for your continued
success and happiness.
c^N^..
• • •
PITTSBURGH MOVING PICTURE BULLETIN
MAYER PUBLISHING & PRINTING CO.
PUBLISHERS
231-235 Collins Avenue Pittsburg, Pa.
THE
lunday, February 28, 1926
^^
DAILY
87
It was the first motion picture to
cceive full page publicity; it was
he first picture to break down the
liscrimination against the movies;
he first motion picture to be review-
■d by dramatic critics, its New York
jremiere receiving unanimous and
,iiperlative praise from such eminent
uthorities on the drama as Alan
! Dale, Burns Mantle, Robert Gilbert
■" Welsh, Charles Darnton, Acton Dav-
^ es, Louis Sherwin, Rennold Wolf,
Charles P. Sawyer, Louis Defoe and
Adolph Klauber.
It was the first picture to play the
Lyceum Theater, where it ran for
live motlths, then being moved to the
Bijou, where it played nine months —
joth record-breaking engagements —
establishing a total of fourteen con-
secutive months on Broadway. It
ivas the first picture to get weekly
publicity for the duration of its run;
or almost fourteen months pictures
)f an elephant, a lion or a water
JufTalo would appear next to the por-
rait of some Broadway star in the
ay-outs of the Sunday papers.
It was the first picture to be road-
showed, at one time no less than
;even companies were touring the
:ountry, establishing records in every
:ity. It was the first time a lecturer
iccompanied a picture, each com-
)any having as expositor of the pic-
ure's finer points, a veteran Shake-
spearian actor, especially chosen for
he resonance of his voice.
It was the first picture to play a
egitimate theater in London. The
English considered it almost a sacri-
ege, for a picture to be shown in a
A^est End House, so a theater was
■anted. The house had long been
:onsidered a jonah, but the Rainey
)icture put it back on the map.
In Hamburg the picture played
ive months; in Italy it scored a tre-
nendous success, as the Italians were
;ager to see scenes of Abyssinia with
(vhich their country was then at war.
[t was shown and scored a tremen-
ious hit i nevery country in Europe.
It was the first time in which
icenes of a picture were cheered.
Crowds vociferously applauded the
istounding scenes at the water hole
(for which Rainey had to wait seven
jweeks) and the remarkable shots of
the dog pursuing a cheetah up a tree
as well as the charge of a wounded
buffalo which demolished a camera
and nearly cost Hemment his life.
It was the first picture which made
as much money for the states right
Irepresentatives as it did for its
priginal distributors. It was the first
picture to be handled in a dignified
way, presented in as imposing a
manner as E. H. Sothern or Richard
Mansfield would have handled one of
their own shows.
It was the first — and probably the
last — picture ever to receive so terrific
.1 tribute as that printed in the De-
troit Free Press by George P. Good-
ale, dean of dramatic critics who had
reviewed thousands of productions in
his sixty year's career. He wrote:
"Nothing has ever thrilled me as
this, the finest of all dramas of ferra
natura. . .this marvelous play and
spectacle produced and directed by
the One and Living God, Who, to
show His versatility, built the stage,
painted the scenery and created the
character types to enact the roles."
Making "Theodore Roosevelt in Africa" in an American studio. {From
the Terry Ramsay e collection of photographs.)
Universal Fought First Copyright Battle
One of the most unsatisfactory
situations in the moving picture busi-
ness, as in many other businesses,
is the copyright angle. It has al-
ways been an extremely difficult and
problemptical thing to copyright a
moving picture. It didn't seem to
follow r.ny of the classifications which
were originally laid down in the
Copyright Law and so far none of
the bright minds in the industry have
evolved a complete and fool-proof
method cf copyrighting which would
protect the film not only in America
but abroad as well. Every company
follows the course it prefers.
In the old days when Carl Laem-
mle was laying the foundation of his
moving picture career, the pirating
of film was one of the easiest and
most lucrative of get-rich-quick
schemes. In the fever and tumul-
tous life of the films, there was no
way of protecting a film except by
eternal vigilance or catching a thief
red-handed. One of the expedients
which was adopted was the placing
in a set of a little round disk about
eight inches in diameter, bearing the
brand insignia of the company on it.
One of the greatest shocks that
ever came to Universal in these early
days was in connection with the ex-
pedition which the Mary Pickford-
Owen Moore company made to Cuba.
R. H. Cochrane, vice president of
Universal, took this occasion to va-
cation a little on the Island and was
therefore a party to the aforesaid
shock.
It seems that a bland individual
came to him with the ofifer to permit
the Universal to do business in Cuba,
and, preposterous as that may seem,
he had acquired the right to make
such an ofifer. No one had thought
to register these trade marks in Cuba,
and this individual, profiting by the
omission, had registered not only all
tb trade marks of the film com-
panies. Universal and others, but the
trade names of numberless other
American made products, like type-
writers, pianos, sewing machines, etc.
It was an amazing situation.
In no unmistakable terms he told
the bland individual, where he could
find an ;'biding place which was still
more tropical than Cuba was and im-
mediatelv started suit in the Cuban
courts to obtain redress. In this in-
stance. Universal was again fighting
the battle for others as well as it-
self. In this fight they were success-
ful and obtained not only the right to
do busi;iess in Cuba for themselves,
but for all other American manufac-
turers.
n f a^
" REWARD
FOR INFORMATION LEADING
TO THE ARREST AND CON-
VICTION OF ANY PERSON
DUPING THE FILMS OF THE
MANUFACTURERS WHOSE
TRADE MARKS SURROUND
THIS NOTICE
The First Daily
When the Exhibitors League
met in convention in Chicago
in 1912, The Implet issued a
daily bulletin of news of the
gathering. Incidentally Laem-
mle devoted considerable space
to his attack on the Trust.
This was the first "news-
paper" issued in the industry.
The first issue of THE FILM
DAILY appeared about six
years later.
m
S
Hill or PAID 81 ini
MOTION PICTURE DIST.
AND SALES CO.
ni tAST I4trt STREET NEW VORK
<^^
S^
£^.
An old-time advertisement intended
to protect trade marks.
Studios
Because the Trust had comm.an-
dered all the available studios in its
attempt 1o freeze out Carl Laemmle
— and possibly because he might not
fiave h-id sufficient cash to rent one,
had he found it — the Imp chief's
first pictures consisted almost en-
tirely of outdoor scenes. With the
profits obtained from these first all-
exterior pictures, Laemmle was able
to rent studio space in a converted
warehouse at 56th Street near the
North River, New York City, To
prove that money was tight in those
days, let it be mentioned that one
wall paper design was used in eigh-
teen pictures,
.So successful were the efforts of
Tom Cochrane, the company's gen-
eral manager, and "Doc" Willat, stu-
dio chief and laboratory supervisor,
Laemmle would have been able to
move into more commodious produc-
tion quarters, had any been avail-
able. But at this time, 1912, the Trust
was concentrating its attack on Laem-
mle, and nobody whose existence de-
pended on the monopoly's support
dared aid the Imp chief.
However, Laemmle's opportunity
came. When Ed Porter became di-
rector general of Universal, soon af-
ter its formation, Laemmle took over
his Rex studio, at 44th Street and
11th Avenue, and made Julius Stern
its general manager. Modern devices
were installed and. under Stern's di-
rection, the studio prospered and
many notable productions were made.
Need for larger space soon became
apparent, and Laemmle took over the
Victor Studio on West 43rd Street,
now the site of Universal's ware-
house. The distance of these studios
from exterior locations suitable for
the outdoor type of pictures Univer-
sal specialized in at that time per-
uaded Carl Laemmle to establish pro-
duction centers outside New York,
and he started operations in the old
Champion studio at Coytesville, N.
J., and bought the Nestor plant in
Bayonne, N. J.
It was also in 1912 that Laemmle,
realizing the climatic and topographi-
cal advantages of California, started
production on the West Coast, in a
converted brewery on Gower Street,
Hollywi'od. Constant and prohibitive
increases in this studio's rental deter-
mined Laemmle to own his own stu-
dio and, a year or so later, he pur-
chased several hundred acres on the
site of the present Universal City.
While waiting for this waste land
to be transformed Laemmle erected
the huge Universal studio at Fort
Lee.
Y
4>
t
4t 1 1
Congratulations!
CARL
LAEMMLE
on your
20th Anniversary
as a showman
It
THE
Sunday, February 28, 1926
s50^
DAILY
89
THE STAR MAKER
It is doubtful if any man in the moving picture business
has made or advanced so many stars as has Carl Laemmle.
In the old days producers hesitated to put the names of
the players on the screen. There were a number of reasons for
this, and they were probably all good reasons, from the stand-
point of the producers. Not so good, though, from the stand-
point of the actors. When Laemmle came along with his old
Company to buck the then powerful Biograph, Kalem, Vita-
graph, Edison, Essanay, Selig, Lubin combination, he had to
have something beside an ofifer of more money to induce players
to desert these "old line companies" for a new and untried one.
It was the advertising and the placing of the name on the
screen which turned the trick in many instances. Among the
original screen stars who were influenced by, these inducements
were Mary Pickford, who came to the Imp from Biograph, Flor-
ence Lawrence, from the same company ; Owen Moore and Mary
Fuller, who came from Edison. Before joining Universal they
were known as "Little Mary," "The Biograph Girl," and "the
Edison Girl,"
Harry Myers and Rosemary Theby joined Laemmle when
"Pop" Lubin relinquished the hold he had on the old Philadel-
phia studio. Lois Weber and Philip Smalley were acquired when
the old Rex Company was bought outright, and it was only a
few weeks after that purchase that the business end of it, Ed
Porter, Benny Schulberg and several others were raided away
from him by another company. Harry Carey, who was known
as the "Biograph Burglar," became a modern Western hero in
Laemmle's hands, and was developed into a big box-office draw-
ing card. J. Warren Kerrigan received his first recognition in
Universal pictures, and for years was one of the mainstays of the
Universal program. Harry Pollard and Marguerita Fischer were
in the first company which Laemmle sent to California to make
productions under the direction of E. J, Le Saint. Dave Hors-
seley was in charge of this expeditionary force.
It is not generally known that Larry Semon received his
first opportunity in the picture business in the old Imp studio at
43rd Street and Eleventh Avenue, then under the management of
Julius Stern. Another to receive his apprenticeship in this stu-
dio, though in back of the camera, not in front of it, was Ben
Turpin. J. Farrell McDonald, now a well known character actor,
began in the old Imp Company and soon developed directorial
genius of a high order. One of his greatest directorial accom-
plishments was "Samson," starring J. Warren Kerrigan.
Lon Chaney began his work on the Universal City lot, and
there acquired the technique which has made him today one of
the greatest character delineators before the public. Edith Rob-
erts and Priscilla Dean started as "atmosphere" in the same old
Imp Company on Eleventh Avenue, and so did Jack Pickford
and Lottie Pickford. William Worthington's first big role was
in "Damon and Pythias," with Kerrigan. Rudolph Valentino,
though he did not actually start on the Universal lot, came there
while he was still doing a dance turn in the precursor of the
modern cabaret, and played in Universal pictures with Mae Mur-
ray, then a Universal star, and Dorothy Phillips ,for upwards
of four years. Dorothy Phillips was an acquisition from the
Essanay Company of Chicago, where she supported that high
and mighty star— Francis X. Bushman— now working on the
Universal lot in "The Star Maker." But it was Laemmle who
gave her and her husband, Allan Holubar, an opportunity by
which both profited tremendously.
The famous Wally Reid started in the picture business as
assistant to Otis Turner, when he was making Western pictures
on upper Broadway and had to be extremely careful that the
all-revealing camera did not take in the tell-tale Broadway cars
which every once in a while skimmed along back of a bunch
of painted Indians and Broadway cowboys. Later, on the Uni-
versal City lot, he and Dorothy Davenport made a series of pic-
tures which established both as stars of the first water.
The late Thomas H. Ince began as a Universal extra, and
later as a director of this Imp Company, as did Hobart Henley,
and King Baggot, now one of Universal's first string directing
geniuses. Annette Kellerman made her debut in Universal pic-
tures, as did James J. Corbett, Jess Willard, Jack Dempsey,
Anna Pavlova, and several others whose fame does not rest
solely on their cinema triumphs. Colleen Moore, Jack Holt,
Louise Glaum, Pearl White, Neal Hart, Louise Lovely, were all
brought to stardom, and virtually started in Universal Com-
panies. Lois Wilson came to Universal through the first na-
tional Beauty Contest ever conducted. Raymond Griffith began
the career, which has only recently reached its apogee, in El-Ko
Comedies, in. support of Billy Ritchie, "Mr. Mcldiott's Assas-
sination," being a typical title. Joe Murphy was another whose
peculiar talents lent themselves to El-Ko Comedies long before
Andy Gump was born in the brain of Sydney Smith. Eddie
Lyons, William Franey, Max Asher, Lee Moran, Gale Henry
and Milburne Moranti were among the best known comedians
of a decade ago, and now Moranti is turning his talents to direct-
ing, having just finished his first five-reeler with Pete Morrison,
another star to be developed on the Universal lot. Marie Pre-
vost emerged from bathing girl comedies to stardom on the Uni-
versal lot.
Among the many who started as children on the Universal
lot may be mentioned Clara Horton, Miriam Battista, Ben Alex-
ander, Baby Peggy, Lina Basquette, Violet Horner, Lincoln
Steadman, Antrim Short, Billy Kent Schaeffer, the Lee sisters,
and Lois Alexander, now a feature of the Follies, who played
the little girl in "20,000 Leagues Under the Sea."
Gertrude Astor played her first part in a Universal picture,
as did Mary McLaren, Betty Compson, Ella Hall, Mildred Har-
ris, Cleo Madison, Violet Mersereau, Ralph Graves, Herbert
Rawlinson, Zazu Pitts, Eric Von Stroheim, Frank Mayo, Frank
McGlynn, (now known for his impersonations of Abraham Lin-
coln), Lulu Glaser, Effie Shannon, Grace Cunard, Francis Ford,
Jack Ford, Rupert Julian, Louise Fazenda, Esther Ralston, Ken-
neth Harlan, Carmel Myers and Eddie Polo.
Among those whose prestige Universal has greatly en-
hanced, although they did not start on the Universal lot, are
Gladys Brockwell, Hobart Bosworth, Ruth Stonehouse, Paul
Panzer, Mitchell Lewis, Patsy Ruth Miller, Emory Johnson,
Monroe Salsbury, Alan Hale, Tyrone Power, Jane Novak, Roy
Stewart, Neal Burns, Carter de Haven, Flora Parker, Helen
Terome Eddy, Maude George, Mae Busch, Ben Wilson, Mabel
Ballin, Walter Miller, Betty Blythe, Wallace Beery, Niles Welch,
Edna Murphy, Helen Holmes, Billy Dove and Renee Adoree.
In the list of stars now appearing at Universal City there
are also several who began their careers on the Universal City
lot : Hoot Gibson, Universal's premier Western star, is one of
them. Reginald Denny, though he had made one of two incon-
spicuous appearances in other companies, is almost entirely a
Universal product. Rudolph Schildkraut made his picture
debut in "His People," which also included Virginia Brown
Faire, who came to Universal City as the winner of a beauty con-
test. Laura La Plante, although she played extra parts in Chris-
tie Comedies, has almost exactly paralleled Denny's successful
rise. Mary Philbin was one of Laemmle's discoveries, while
Jack Hoxie is playing his second long starring engagement on
the Universal lot. The first one was under the name of Hart
Hoxie, Jean Hersholt. now under five years' contract, began his
American screen career as a character man in several of Dorothy
Phillips' pictures made at Universal City. Although House
Peters has been on the screen for many years, it was not until
"The Storm" was released that he came into his greatest vogue
and popularity. That picture also was the start of the starring
career of Virginia Valli,
tpMU
W w \/
tl
#
4
Jl
f.
Accept Ours,
Mr. LAEMMLE
FILM
The Washington Regional
NEWS
Published Twice A Month
Read by Every Exhibitor in the Region
ATLAS BUILDING :: WASHINGTON, D. C.
10 th.
ANNIVERSARy
90
9m 3*
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ill
51?
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Sunday, February 28, 1926
—J&^
DAILY
91
rhe FIRST and BIGGEST
BEAUTY CONTEST
A Contest As Is a Contest — Carl Laemmle Set a Pace
Ten Years Ago That Has Never Been Equalled — How
Fifty-six American Beauties Saw Their Homeland
First From a Special Train De Luxe — A Mere Jog of
3,500 Miles From New York to Universal City, Cal.
rHE highest authorities estimate that of the millions of girls
of eighteen or older in these United States, all but 2,397
I have at some time been participartts in a "Beauty Contest,"
le of those sweetly competitive affairs that, perennially or oft-
ler, yields to the Sunday roto editor his crying need for pul-
iritudinous portraits.
It none of these entrants, if we accept their own birthdate
itements, and who would doubt a woman's word on so
licate a question, was old enough to participate in the
ddy of them all— the "Nation Wide Beauty Contest"
jged by Carl Laemmle ten years ago, in the Spring ^
; 1916. On that attention-arresting occasion, not
ily were fifty-six of the more or less fairest of
eir sex chosen as winners from forty-six states,
om Canada and from Chicago and Greater New
)rk, but thev were selected by forty-six of
i leading daily newspapers of the United
ites and Canada. Further, they comprised
train-load of fair femminity — a specia'
lin de luxe, if you please — that luxuriated
strenuous program of sight-seeing
that included the beauty spots of
many municipalities, but the Grand
Canyon, Mt. Tamalpais, the Cliff
House, and innumerable other
places of interest or local pride.
The train was in charge of Joe
Brandt, Nat Rothstein and H. H.
Traffic blocked tin
Denver.
It I., mild Canyon, Garden of
the Gods.
ee hours tn
Los Angeles
staged an elab-
orate Wild
West parade.
om set, specially built for the
the Beauty Squad.
Not Bathing Beauties, but Beauties
Bathing in Great Salt Lake, Salt
Lake City.
in the hospitality of warm-
hearted citizens at all stops
between New York and Uni-
versal City, Cal
A mere jog of 3,500 miles,
yet it gave these "home
town" girls such an oppor-
tunity to "See America
First," as is rarely enjoyed
even by a retired butter and
egg man. At all daylight
stops they were met by wel-
coming committees; four or
five banquets, lunches and
impromptu spreads every
twenty-four hours for five
days, were offset not only by a
Van Loan. A half-dozen chaperones
were provided, gold vanity cases were
distributed, and fifty-six hearts were
kept in a fluttering state for two
weeks — from both the lavish hospital-
ity of Carl Laemmle and the possi-
bility of being chosen for stellar cin-
ema honors.
Arriving at Universal City new
unexpected attentions awaited the
winning fifty-six. A gorgeous throne
room had been prepared on one of
the largest stages, guarded by pretty
girls in pages' costumes: while seated
on the throne itself, ready to abdicate
in favor of the "winner of winners,"
sat J. Warren Kerrigan himself, at
that time, as since, the very idol of
the female fans. The winner proved
to be Ruth Purcell, of Washington,
D. C, wlio later saw fit to forego
stardom for a state of married bliss.
What hopes and ambitions died
aborning; what undeveloped talent
was doomed to early blight, only the
subsequent history of the chosen
fifty-six would disclose. The fact re-
mains that of them all one bright,
particular star still illuminates the sil-
ver screen — one lovely, talented girl
of all that representative American
group saw her dreams come true, and
more than true, as she climbed the
perilous ladder of motion picture
fame. To Carl Laemmle's shrewd
judgment she owes her first oppor-
tunity. Her subsequent career is
known to the fans the world around.
Her name, the sole survivor, is —
Lois Wilson.
Since that historic occasion there
have been and doubtless will continue
to be Beauty Contests galore. In
time there may be formed an exclu-
sive society with membership limited
to "the most beautiful girl in Amer-
ica." For since Carl Laemmle set the
pace her name is legion. We nomi-
nate for honorary president of that
society "the man who — " etc., Carl
Laemmle.
3 A\A\'2.-^
V .-^ '^
e Years
.tact ^itl^ "°
,« of weln«=%llr WBine=«-
t-Tortr. Wori^o« of ^^,,.
,lou4 on „^servaUo« i»
7^^^
iday, February 28, 1926
^hat Becomes of
Win
ver since the spectacular beauty
itest of 1915, Universal has been
nark for this most interesting and
sational method of newspaper cir-
ation builder. A dozen a year is
;afe estimate of the number, until
casting director, tne management,
directors and even the press de-
tment grow sick with the sight of
m. The question is frequently
:ed: "What becomes of the beauty
iners of these contests?"
Jnfortunately, beauty is not the
y requisite that a screen star has
have in order to become a draw-
card in pictures. One must have
iins, and the ability to portray
ling sympathetically and graphi-
ly. Where these are combined
h beauty, and such a combina-
a has enabled a girl to win a
luty prize contest, it has usually
ulted in making that girl a pic-
e proposition. But out of the
ire forty-eight girls who were
te winners in that first great con-
t, and who went to Universal City
the greatest beauty train ever to
1 into San Bernardino, only one
! weathered the vicissitudes of the
nera's cruel partiality, matrimonial
irement, and the obvious difficul-
facing one in the struggle to
nb the ladder ot success. That
: is Lois Wilson,
t is understating it to say that in
intervening years there have been
least one hundred other winners
beauty contests at Universal City.
t those who have left their mark
i who are favorites today, can be
y easily enumerated. Mary Phil-
i is probably the outstanding ex-
ple. It is true that Mary did not
ti a beauty contest; she w^s in one
Chicago, and attracted the atten-
n of Laemmle and Erich von Stro-
m. Though she did not receive
: award of the judges. Laemmle in-
ed her to Universal City and gave
r a contract. The winner of that
itest was Gertrude Olmstead.
Another prize winner is Virginia
owne Faire, who is at present sup-
rting Hoot Gibson in "Chip of the
ying U." Wanda Wiley came to
s movies also as a beauty winner
d she is there to stay. But outside
these few, what others can you
e? Very few — and those few too
w in the business to hazard a
ess as to their permanence.
What becomes of the others? Most
thern went back home, thoroughly
sillusioned as to their own qualifi-
tions for moving picture stardom,
thers, who were unable to get back
me, or who were too proud to re-
rn, have found occupation in Cali-
rnia. They say that Los Angeles
S the most beautiful waitresses and
op girls of any city in the world,
d that for the most part they are
cruited from the disappointed win-
rs of beauty contests of every city
the world.
There is one authenticated instance
a beauty winner who came to Los
ngeles as a prize winner but who
;ver went to the studio, never had a
St made, never saw a Hollywood
ar. She had a return ticket and
the Beauty Contest
ners?
vi/hen she had spent all her money
sightseeing in Los Angeles she went
back home. And the studio execu-
tives who had watched her board the
train said she was the pretties girl
they had ever seen. No movies for
her. Sounds fishy, doesn't it?
But in spite of the discouragements,
of the lack of success of others, the
contests go merrily on, and the win-
ners, all undaunted, advance in ser-
ried ranks on the great picture
metropolis of Los Angeles.
Block^Booking
You may not know it, but
block booking as it is under-
stood today became effective
back in the days of the first
serials.
Competing against the serial
"The Adventures of Kathleen,"
a Patents Company release, was
"Lucille Love," an Imp release.
In order to get "The Adven-
tiu"es of Kathleen," exhibitors
were compelled to buy the en-
tire output of the Patents Com-
pany. Imp sold "Lucille Love"
otherwise and did a whale of a
business.
Naming the Baby
Every exhibitor in the land was facing poverty — not a
shortage of many, or of patronage — but of pictures, releases,
shows. Everyone of them was in the mood to anticipate Irv-
ing Berlin by writing and composing "What'll I Do." That
was in 1912. Laemmle was an exhibitor and a "renter," who,
to get enough pictures, had begun producing. He couldn't
produce enough "Imps" to help — much. Reliance, Nestor,
Bison, Rex, Powers, and a half dozen more independents were
in the same boat. Independence, preached, practiced and
fought for by Laemmle, was in the air. "Never surrender,"
was their motto. So they got together, pooled their holdings,
and had a new organization. A meeting was held, business
discussed, and the question of naming the new company was
brought up. The usual number of silly suggestions were made.
Every film man has sat in on title conferences, and knows —
when Laemmle, who had been standing by the window look-
ing down on the street, said, "Gentlemen, I have the name —
'Universal' — what is more universal than entertairunent for
the masses which we are producing and selling? We haven't
touched even the high spots. The time is coming when every
spot on the globe, civilized and uncivilized, will clamor for
pictures," and so on, inspired by his own words. His en-
thusiasm sold the whole crowd and the name was unanimously
adopted.
Leaving the meeting with Mr. Laemmle, R. H. Cochrane
said, "C. L., where did you pick up the name 'Universal,' and
how long have you had it in mind?" C. L. grinned his fam-
ous shrewd, yet boyish grin. "R. H.," he said, "I've been
so busy I haven't had time to think about a name. I just
happened to see the name on top of a passing delivery wagon
'Universal Pipe Fittings,' I think it was, and many a child
has been named for no better reason."
Executives Who Started As Laemmle
Secretaries
Probablv no man in the moving
picture business has ever been so well
served with secretaries or had the
good fortune to secure men of such
high caliber or who later develooed
into more responsible positions than
Carl Laemmle. One reason why this
latter is so, is that Laemmle has al-
ways been perfectly willing, and in
fact, desirous, that his secretaries. _ in
addition to performing the routme
duties which devolve upon them, un-
dertake other matters of a business
nature which are more or less re-
lated. And when they have proven
their ability in executive capacities, he
has been more than willing to assist
them In establishing themselves in
more individual positions.
Carl Laemmle's first secretary was
Joe Brandt. He came to Laemmle
with a splendid background of news-
paper and trade paper experience,
having been on the Evening World
and the Billboard and the Mirror. Joe
had a l»j;al training and was admitted
to the Bar, all of which was impor-
tant in the early days of the indus-
try. As the business developed out
of the old Sales Company, Joe's ex-
perience in publicity naturally led
him in that direction, and George E.
Kann was engaged as private secre-
tary, relieving Brandt to undertake
the publicity and eventually the gen-
era! management of the Universal.
To Kann also fell more responsible
duties. One of them was the pur-
chase of books, plays and the signing
pn of Broadway stars at the time
Universal attempted to corner the
market in this particular. Eventually
he became manager of Universal's
foreign department and from that
branched out into business for him-
self.
Dan Lederman, one of the original
Laemmle adherents, who joined him
when Universal started its first ex-
change system radiating from Chi-
cago, was the next secretary. But
his natural field was selling and it
wasn't long before he undertook the
job of carrying the Universal banner
into South America.
He was succeeded by Al Tuchman,
who joined Universal to take execu-
tive charge of Laemmle's private
holding.-, in several pictures which
were released through Universal.
Later, he became purchasing agent
and is now serving in a similar capa-
city with F. B. O.
While he was still with the com-
pany, Irving Thalberg was recom-
mended to Mr. Laemmle through a
social acruaintance and was taken in-
to his office to do special work. This
snecial work was so well done and
his ability so impressed Laemmle
that he eventually took him to Cali-
fornia with him and left him in
charge of the studio. Though he is
one of the best known production
managers in the industry at the pres-
ent time, the title which he then ac-
quired of "The Boy General Man-
ager," still clings to him.
E. H. Goldstein, who for a num-
ber of years prior had served in vari-
ous capacities in the exchange sys-
tem, was then called into Laemmle's
office as secretary. Like the others,
he broadened his usefulness to in-
clude the office management, and is
now the Treasurer of Universal.
He was succeeded by Harry E.
Zehner, who served Laemmle in the
capacity of secretary for more years
than any other of the secretaries. His
service was rewarded by Mr. Laem-
mle with an executive position at Uni-
versal City as Assistant to the Gen-
eral Manager, Henry MacRae.
Laemmle's present secretari' is J.
H. Ross, who was appointed just
prior to the recent trip which took
Laemmle to Europe.
Tough Sledding^
When Carl Laemmle's Film Ser-
vice opened in Chicago, it attained
almost instant success, and embol-
dened him to establish branches in
Minneapolis, Des Moines, Omaha
and other cities in the Middle West.
Its mushroom-like prosperity nearly
proved a boomerang, however, for
not only did this overnight success
make Laemmle overconfident but also
it incurred the displeasure of the
powerful and monopolistic Trust. It
was not until he opened an exchange
in the midst of the fight against the
Patents Company, that Laemmle be-
gan to feel the force of the enmity
he had aroused. With almost pro-
phetic apprehension that this belliger-
ent independent's presence in the
field might have undesirable results,
the Motion Picture Patents Company
centered its attack on Laemmle.
Realizing the impossibility of ob-
taining from the sources then avail-
able sufficient product to supply his
customers with programs, Laemmle
decided to carry the warfare into the
enemy's camp and, in 1912-13, turned
his downtown exchange into a manu-
facturing office and opened a distribu-
ting center at 23rd Street and 4th
Avenue.
More in the nature of a defiant
gesture than because the territory
required more than one exchange,
Laemmle opened an uptown distri-
bution office at 1600 Broadway.
THE MERCHANTS NATIONAL BANK
OF OMAHA, NEB.
Capital and Surplus, $1,500,000.00
/^UR congratulations to Mr. Carl Laemmle for his
splendid work, during these many years, in upbuild-
ing an industry which has done so much for both the
pleasure and the education of our people.
Sincerely,
FRED P. HAMILTON,
President
the
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To
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Carl Laemmle
On his twentieth anniversary as an
exhibitor
"This bank, as your Company's depository in
Charleston, its officers and employees, who meet con-
stantly with your local representatives, extend to you
heartiest congratulations, and to the wonderful organ-
ization you have built up, continuous growth and
prosperity in the years to come."
THE BANK OF COMMERCE,
Charleston, W. Va.
ill
f
llOlIip;
94
THE
) day, February 28, 1926
)l
j2^
DAILY
95
BLAZING THE TRAIL
n Export Department with a per-
nel of one signalized the birth
Jniversal's present foreign organ-
ion of no less than eighty-seven
riches and sub-branches abroad,
jr to that time, 1912-'13, Universal
1 its product outright to foreign
s agencies, particularly for the
;ish Empire, at so much per foot,
ire was not enough product to
ply the Continental European
ket; export commission agents
difficulty in supplying the needs
heir customers in England's vari-
colonies.
arl Laemmle was the first Ameri-
motion picture magnate to recog-
ithe possibilities of the foreign
I, which, to other companies, for
ly years remained a terra incog-
Ever a, pioneer, and seeing
value of distributing his pictures
)ad, he grasped the opportunity
in 1915, sent Toiri D. Cochrane
;he Far East, where he opened
es in Manila, Bombay, Singapore,
dong and Tokio. Although many
offices have since been establish-
n the Orient, Universal's Asiatic
inization /as at present consti-
d, was founded then by Mr.
hrane.
t the same time, I went on an
t months' trip through South
srica breaking into virgin terri-
as far as American motion pic-
s were concerned, by establish-
a Universal office; at Rio de
ero and establishing sales agen-
in Chile, Argentina and Peru.
Laemmle soon afterward in-
sed the number of South Ameri-
offices to embrace the entire
inent.
he Imp films were handled
)ad by Frank W. Brockliss, re-
:ly appointed Managing Director
First NaJtional Pictures in the
ted Kingdom. Later these were
tracted for by John D. Tippett
, when increased product enabled
Laemmle to supply the Euro-
a market, on the Continent by
ar Einstein.
Producing Abroad
ealizing the importance of gain-
the native good will as well as
ertising his activities on foreign
, Carl Laemmle conceived the
I of producing pictures abroad.
: first efforts along these lines
e in 1914 and 1915, when Univer-
companies journeyed to and made
ijures in both England and Japan,
er, other countries formed the lo-
: of Universal pictures; all of
l^ch served to build up immeasur-
I ' the prestige both of Mr. Laem-
1 and his organization.
1 1920, Universal sent James V.
'^on to establish a sales distri-
uii in Australia, which he did
1 such satisfactory results that
ly, under the directorship of
^c. C. Mclntyre, Universal's
i itralasian organization is regarded
one of the most comprehensive
efficient distributing companies
he many since founded in Austral-
i nd New Zealand.
By KURT
Carl Laemmle's success abroad
may be attributed to the fact that
Mr. Laemmle is a product of Ger-
many, a land dependent on foreign
trade, where exporting has developed
to a science. This, combined with
Mr. Laemmle's vision and farsighted-
ness, is largely responsible for the
rapid advances made by Universal
in the foreign field.
Manheim's Comnuent
"The reason Universal has not
opened up any new foreign offices in
several years is because Carl Laem-
W. LINN
mle was already represented there
years before any other company re-
alized the possibilities and opportun-
ities of the export market," says
Nate L. Manheim, "U" Export Man-
ager.
"Universal distributes its product
directly all over the world, except in
Central Europe and South Africa.
The present channel of distribution
in Central Europe is through a ilfe-
long friend of Mr. Laemmle, a mat-
ter of sentiment and yet so satisfac-
tory as to preclude the possibility of
TESTIMONIALS
A. M. P. A.
WHEREAS: Carl Laemmle is now celebrating the
Twentieth Anniversary of his entry into the Motion
Picture Industry, concluding the second decade of a
career distinguished by its consistently clean tactics,
unfailing independence and ceaseless worthiness of ef-
fort and
WHEREAS: Carl Laemmle has, by virtue of his
tireless efforts, been instrumental in advancing the
progress of the Motion Picture Art, and enhancing the
prestige of our great industry ; and
WHEREAS: Carl Laemmle has, in recognition of
his splendid achievements, been justly described as
one of the Immortals of the Motion Picture Industry;
and
BE IT RESOLVED : That we, The Associated Mo-
tion Picture Advertisers, Incorporated, do hereby ten-
der to Carl Laem.mle, President of The Universal Pic-
tures Corporation, our heartiest congratulations on the
occasion of his Twentieth Anniversary in Motion Pic-
tures, and do extend to him our sincerest good wishes
for the continuance of his long and deserved success
as a Producer, Distributor and Exhibitor of Motion
Pictures.
W. A. M. P. A.
WHEREAS: Carl Laemmle has for twenty years
exerted a powerful and beneficial influence in mould-
ing the destiny and character of the motion picture
industry, bringing to bear the same forcefulness, in-
tegrity and honesty that have distinguished his entire
career; and
WHEREAS: Carl Laemmle has ever been a pro-
ponent of a clean screen, a staunch advocate of fair
play and one of the outstanding figures in the develop-
ment of the motion picture art ; and
WHEREAS: Carl Laemmle, by never swerving
from his lofty ideals nor deviating from his persistent
efforts to advance the motion picture industry, has
achieved a signal success in furthering the progress
of the cinematographic art; therefore
BE IT RESOLVED: That we. The Western Mo-
tion Picture Advertisers, Incorporated, do hereby ex-
tend to Carl Laemmle, President of The Universal
Pictures Corporation, our most heart-felt congratula-
tions on this memorable occasion of his Twentieth
Anniversary of activity in the Motion Picture Indus-
try, voicing with our admiration for his many splen-
did traits our sincerest good wishes for his continued
and deserved success and prosperity.
any alteration. In South Africa,
Universal's relations with the I. V.
T. A. are so pleasant and satisfac-
tory, Mr. Laemmle would not con-
sider any change.
"Carl Laemmle's success abroad is
due to the universal appeal of his
pictures. Universal does not make
pictures for any particular country
in Europe, Asia, Africa, Australasia
or South America. He long ago
realized the cosmopolitan make-up of
American audiences assured for his
product a like appreciation ^n [all
parts of the globe. Mr. Laemmle
knows that if an American audience
composed of representatives of every
race, nationality and religion likes a
picture, that film will enjoy a similar
success in those countries from which
America's heterogeneous population
is made up."
That Carl Laemmle's theory is
practical is evidenced by the rapid
and tremendous growth of Univer-
sal's foreign activities. In a few
short years it has expanded from
virtually nothing to twenty-four main
offices and sixty-three sub-branches.
In sixteen of the former and forty
of the latter, it is claimed Universal's
business exceeds that of any com-
petitive company.
BERLIN
Mr. Laemmle is a genius for him-
self. Insignificant were the begin-
nings of his work, but he understood
how to conquer the world and create
for himself a world position.
Mr. Laemmle was a pace-maker
for the film-industry. Being an in-
dependent manufacturer he had to
fight hard against the Trusti and
owing to his energy, his character and
his respectability he came forth vic-
torious.
Reviewing the past of the film-
industry and drawing a parallel we
must state that Mr. Laemmle is the
only one in the whole world, con-
sidering the founders of that period,
who has reached this height. Mr.
Laemmle is a great go-getter and
understands how to win his collabora-
tors by his gentle heart that feels
with all others. Whoever had the
opportunity to make Mr. Laemmle's
personal acquaintance is charmed by
his sincerity and his good-natured
smile.
His power lies also in the ability
to carry away with him by his rest-
less and indefatigable work all the
others.
No wonder, that his organization
is a leading one. And all this has
come forth from the very smallest be-
ginnings! Indeed he is a "Napoleon"
in the film industry.
To no other man may the word
"Live and let others live" be better
applied than to Mr. Laemmle. He
supports the poor in a very refined
way and gives them money without
hurting them in the least. He is
overjoyed, to do charitable deeds, and
this without difference of religion
and nationality. He has helped most
Heartiest Congratulations
and
Sincere IVishes
for many more years of continued success
^Sf ^*
• • •
• • •
Ul'
A 1 A
01 Y ^
X
Jl
f.
Mr, Carl Laemmle
I beg to extend to you my sincere felicitations on the
20th anniversary of your association in the motion picture
industry. Your ever-ready support to the progress and
development of the industry in general, does you great
credit and has been a wonderful inspiration, not only to
those directly associated with you, but to the trade thru-
out the world. With best wishes for your continued
success.
(o. ty^ ^y&tcc^iAt
'et'7?z-e'?*
1650 Broadway
New York City
20f^
ANNIVERSAKy
-■ii
w
unday, February 28, 1926
97
enerously widows and orphans
irough the terrible years and has
iven large sums for the blind and
eaf during his stay in Europe,
ome thousand persons were given
leals for Christmas, which were
reatly appreciated, and the poor
ind and deaf and dumb persons sat
abundant tables on New Year's
ve and drank to the health of the
nd benefactor.
OSKAR EINSTEIN
of your friendship in both business
and personal relations.
EDUARD WEIL & CO., Vienna.
GREECE
It gives us the greatest pleasure to
be permitted to join in the world-
wide outpouring of congratulations,
friendship and good will — on the oc-
casion of your 20th Motion Picture
Anniversary.
JOSEPH MARGULIES, Athens.
FRANCE
Having been with Mr. Laemmle
for nine years and travelled the
world I know he has the respect of
every exhibitor in foreign lands.
All his foreign managers are under
instructions to give exhibitors white
pictures and white treatment. Good
pictures and honesty is the keynote
of love and respect by not aJone ex-
hibitors but his managers for him.
BROOKHEIM
sonally since two years, and I can-
not conceal my admirataon for his
personality. It is really amazing to
see how everyone of his managers is
looked upon by him like upon a mem-
ber of a great family.
Although he is staying in Karls-
bad to take the cure, he cannot aban-
don his business affairs. Last year
I had also the pleasure of being in-
terviewed together with Mr. Laemmle
by our worthy president Mr. Ma-
AROUND THE WORLD w'^*" CARL LAEMr^LE
HUNGARY
It is with the sincerest feeling of
rdial regard that we extend to you
I this auspicious occasion our heart-
3t congratulations. To have built
) so great an institution as the Uni-
irsal is a real achievement; to have
ade its name synonymous with high
aality and the strictest business in-
grity, is greater. May we express
]e hope that the pleasant business
lations which have always existed
tween us will continue on the same
isis of good will.
Again our heartiest felicitations.
STAR FILM FABRIK & FILM
ERTRIEB A. G., Budapest.
AUSTRIA
Distance is no bar to friendship,
:<1 from far Vienna, we send this
irm hand clasp to convey to you
ir heartiest greetings on this event-
1 occasion. Your long and unblem-
lied career, now marked by this
wentieth Anniversary, is not un-
lown on this side of the Atlantic,
id is to us a constant source of in-
iration which should be gratifying
you. It is our earnest wish that
)ur Golden Anniversary will find
lu still extending the felicitations
EGYPT
May the great achievements of
your past twenty years be but the
burst of an effulgent dawn — lighting
your path onward to the highest pin-
nacle of success in the future.
As your years increase, may they
continue to bring to you the blessings
of health, happiness and prosperity,
and the amenities of good will and
friendship — as well as the unswerv-
ing loyalty of your business asso-
ciates, among whom we are proud
to be numbered.
RAISSI FRERES, Cairo.
Since rot the least of your accom-
plishments during the past twenty
years has been the establishment of
your leadership in the international
film market, it gives us great pleasure
to send you from this far-flung dis-
tributing point our sincere wishes for
your continued happiness and pros-
perity.
We are glad to be connected with
your marvelous organization whose
efforts have made possible the fact
that "The sun never sets on Universal
Again our hearty congratulations.
AMERICAN FILMS CONSORT-
IUM, Cairo.
BRAZIL
Commemorating Carl Laemmle's
appearance on the film field two de-
cades ago the writer and the entire
Brazilian orgianiz;ation congratulate
their chief and friend for the mar-
velous success which has crowned
his twenty years strenuous and un-
tiring efforts to place the industry
where it belongs, and can assure him
of their constant and heartiest co-
operation, and express their best
wishes for his personal welfare.
AL SZEKLER
CZECHOSLOVAKIA
Every year Mr. Laemmle is visit-
ing our country to take a cure in
Karlsbad. No soon June has ar-
rived than we receive every day in-
quiries as to when Mr. Laemmle will
be here, when it will be possible to
speak with him, or whether he would
buy manuscripts or engage actors —
in a word — everybody wants to see
Mr. Laemmle. For everybody knows
that he is very willing to lend his
ear to everybody and that he has an
open purse. And there are really
many who owe him their living.
I have known Mr. Laemmle per-
saryk. Mr. Laemmle was received by
our president very cordially.
Last year about 40 theater owners
from all parts of the country came
to Mr. Laemmle to show him their
cratitude and admiration for the
splendid pictures he had made. There
was arranged a festival banquet in
his honor. All that were present
will always like very much to re-
member that day.
"The Phantom of the Opera" met
with the greatest success which a
picture ever had in this country. In
appreciation of this masterpiece the
Association of the cinema owners in
Czechoslovakia arranged a masked
ball on January 7 under the device:
"Phantom of the Opera." All promi-
nent members of our officialdom and
of the theater owners took part.
FRITZ TAUSSIG, Prague.
MEXICO
The large gains, the conspicuous
careers wrought out in our country
in the past and to be attained in the
future, have resulted or will result,
from change in conditions, from the
exploitation of new projects by men
of intelligence and daring originality.
Such has been the career of Carl
(CoiUMued on Page 109)
0(p
• •
m
To CARL LAEMMLE, President
UNIVERSAL PICTURES CORPORATION
New York City. U. S. A.
Hearty Congratulations and Sincere Good Wishes.
May the Occasion of this
Your 20th Motion Picture Anniversary
Encourage You to Continue
In the High and Notable Endeavors
That in the Past Have Led To
Those Remarkable Achievements
In Which the Entire Motion Picture
Industry Has Shared.
THE OFFICERS AND EMPLOYEES OF THE
European Motion Picture Company
Distributors of Universal Pictures in Great Britian
LONDON, ENGLAND
S^^
\ r ..
98
ay, February 28, 1926
99
The Man Who Never Falters
By R. F. WOODHULL
President Motion Picture and Theater Owners of America
In my travels up and down the country although I
ave often read that the word of some men is as good
s gold, I find that the market of humanity is not sur-
ited with men who measure up to the strict letter of
lis description. Of course, I am forced to hasten and
ualify this observation before my hosts of friends are
ambling as to who amongst them are really qualified
)r this classification. But right deep in my heart, I
m mention without mental reservation the name of
arl Laemmle.
Carl and I are old, friends. We have been in motion
ictures together a long time — Carl as a producer and
and then renege because they have not
the fortitude of will and farsightedness of
purpose to continue. Carl Laemmle, par-
ticularly the Carl Laemmle that I know, is
a man when he once makes up his mind to
a sincerity of a purpose, never falters
until that worthy objective is completely
realized.
That Carl Laemmle's word is as good as
gold, coincidently, was literally evidenced
during the past year. His word was given
at Milwaukee when the Theater Owners of
the country were in need of something more
than verbal encouragement. With hundreds
of exhibitors deliberating in convention and
in the stress of an atmo-
sphere of hectic patriot-
ism, many pledges were
made to aid the most val-
uable asset of the indus-
try-exhibitor organization.
Carl Laemmle was one of
the strong men who made
nyself as an exhibitor. Such a comparison may seem a little
elf-assuming on my part but I make mention of it to show
ny thorough understanding of one of the finest characters ever
Lcknowledged by the industry. The greatness of Carl Laemmle
s appreciated not only by those friends of long standing but
)y those of brief acquaintance ; in fact, by many who have never
haken his hand and who have never seen him except for a
ut in a newspaper, magazine or trade paper. Those who know
ittle about him personally can tell his sterling type by just a
)rief study of his photograph. Laemmle's deeds are founded
ipon sincerity and sincerity is stamped upon the face of the
•resident of the Universal Film Corporation. His sincerity is
real sincerity! Many men are sincere as far as their ideals
re concerned but oftentimes the execution of these ideals, neces-
itating a sacrifice of physical and mental exertion, reduces
hat sincerity to such a minimum that it is no longer definable
n the true sense of the word. Relatively there are men who
vant to do things but fail when favored with the opportunity.
Sometimes the failure is attributed to a weakness, but more often
t is caused through fear and greediness. There are other men
vho carrv out the sincerity of their ideals up to a certam pomt
such a pledge. For the Universal Film Corporation he gave
his word to contribute $50,000. It was purely a matter of verbal
sincerity. The first date for the material execution of these
pledges fell due and as you all know some of them were
executed. Some of them weren't. Some of the pledgees wrote
long letters. Some of the pledgees spoke long sentences. But
Carl Laemmle had spoken at Milwaukee. He had nothing fur-
ther to write about. Nothing further to say except to submit
to the National Headquarters of the Motion Picture Theater
Owners of America his check for $10,000. On the next date
for the execution of these Milwaukee pledges some fell by the
wayside with alibis long and short ; others just "forgot ;" but Carl
Laemmle's sincerity remained steadfast. National Headquarters
received another check for $10,000 from the chieftain, of the Uni-
versal Film Corporation. And so it has been on each and every
one of these dates.
Since this is more or less a world of material things, I am
talking about material things in association with Carl Laemmle.
Materiality, however, is but a mere scratching of a verbal sur-
face wlien it comes to describing his true character.
Heartiest Good Wishes to
CARL LAEMMLE
PRESIDENT
UNIVERSAL PICTURES CORPORATION
ON THE OCCASION OF HIS
,--'■"'
' 20th Motion Pidure Anniversary
• •
M t Ml
' <• f >f ■ > ,
It is with the greater pleasure that we avail ourselvi^
of this opportunity to pay tribute to you, with whom
we have so long enjoyed the warmed personal and
business relations. From your high achievements in
the past, we venture to prophesy that your Twentieth
Anniversary is but the threshold to biggeffand better
things than you have accomplished i^ the pa^. With
the hope that your great success m the international
field may continue, and with sincere expressions of
of our higher regard we send this greeting across
the sea to you.
T. G. Sarbenindu^rie Adliengesellschaft
Di^ributors of AFGA Raw Stock
BERLIN, S. O. 36 - : - GERMANY
NEW YORK : 209 WEST THIRTY - EIGHTH STREET
• •
M
junday, February 28, 1926
tEt)e i^attonal BoarD of UebiefaD
of ilotion |)ittareB
ESTABLISHED BY THE PEOPLE'S INSTITUTE
70 FIFTH AVENUE
NEW YORK CITY. N. Y.
TILCPHONE: WATKINS 7946
PLEARE ADD9ESS ALL CORRESPONDENCE TO THE NATIONAL BOARD OF BEVrEW
February 18th, 1926
Mr. Carl Laemmle,
Universal Pictures Corporation,
730 Fifth Avenue, New York City.
My dear Mr. Laemmle:
Twenty years ago on the coming February 26th you opened your
first motion picture theatre. Fifteen years ago, approximately, the
Universal Company began submitting its product for review to the
National Board. You alone, among the present heads of the great
producing and distributing companies, remain as one who directed a
company showing films to the Board at that time - a decade and a half
ago. As the twentieth anniversary of your entering the film business
approaches, the thought of the Board, of its Executive Committee and of
its staff, naturally turns to the long and fruitful years of your
cooperation with us, with a full sense of appreciation of your, and
Universal 's, steadfast support of all that the National Board stands
for in its own work and, beyond that, of the cause of motion pictures
themselves and what pertains to their best interests and their finest
growth.
When recalling that of all those who in the beginning were
identified with motion pictures and their development you, personally
and as the head of Universal, have so signally endured the many changes
and vicissitudes that have taken place in the industry, the pleasant
knowledge is borne in upon us that you have reached that solid ground,
in this new day in motion pictures, that is only attained as a result
of character, vision and courage.
It seems appropriate to our Executive Committee, acting on
behalf of the Board, to take this opportunity to convey our recognition
of your success and Universalis in that field of activity to which you
have devoted your life, your best thought and energies for the last
twenty years. We congratulate you upon the attainment of the position
so truly merited that you now hold, and so long have held, not only in
the mind of the motion picture industry, but outside as well, in the
thought of the public who patronize the great entertainment of the
screen.
In wishing you long life, happiness and the continued
prosperity you deserve, the Executive Committee express the desire to
tender you a luncheon, at such date in the near future as your time best
affords as the Board's recognition of the occasion which you are now
celebrating.
Sincerely yours,
WILTON A. BARRETT
WAB.DLG Executive Secretary
Www
4>
• • •
iwi
m
Mi
* A*
CARL LAEMMLE
J^or Twenty Tears
A Benefa&or in
Motion PiBures
HAGOPIAN PHOTO -ENGRAVING CO
39 EAST 20th STREET
ISJew York City
FOR FORTY YEARS A FACTOR IN PHOTO-ENGRAVING
ANNIVERSARy
Www
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1^
1 A.
4
102
Ik
THE
iinday, February 28, 1926
-a&^
DAILV
103
JNIVERSAL'S UNIQUE?
FOREIGN EXPEDITION
Early Venture Made, Not To Get Foreign "Atmo-
sphere," But To Solve Production Problem
\ QUESTION that seems perpetually to bother the inquiring layman
is, "Why don't the motion picture people go abroad to make their
foreign scenes?"
The oft-repeated and somewhat complicated answer of increased pub-
:ity, foreign rivalry, the advantage of having the locations or sets always
'ailable, instead of having to depend upon the whims of foreign officials
• custodians, which combined, mean eventual economy, are not of special
incern here. That the present rule is born of experience is more to the
)int, foreign expeditions for the purpose of filming original locations hav-
g been a common practice in the earliest days of the industry.
Among these "foreign invasions" fathered by the Universal, and which
suited in notable pictures in their day, are King Baggot in "Ivanhoe,"
ade in England, and "Absinthe," made in France; Eddie Polo in "The
anishing Dagger," a serial laid and produced in the
rient; another serial, starring Marie Walcamp, and di-
eted by Henry McRae, also filmed in the Far East. Of
lecial Universal expeditions there may be mentioned the
Ider-Laemmle expedition to Borneo; the Universai-
nithsonian Institute expedition to Africa; the Smith-
tnian expedition Cape Town to Cairo, and the subjeci
the present article, the queerest of all — two companies
nt to Cuba in 1910 to make pictures of American sub-
jrsonnel of the
ban invasion :
ck 'em out. In
e several groups
e Murdoch Mc-
larrie. Isabel
y. King Baggot,
; Daly, Mary
ckford. David
iles, Edith Bost-
ck. Jack Pick-
d, Joe Smiley,
!orge L o a n e
cker, J. Far-
11 McDonald and
to White.
and stories in American settings,
foreign atmosphere meant noth-
ing, and had nothing to do with the
purpose of the trip, strange as it may
-n, for there were plenty of tropical scenes and Spanish architecture
. ly to hand within a short distance of the Coast studios. There was,
) uever, a production problem to be solved, and a mechanical one at that,
that time there were perhaps twenty different American made cameras
use, most of which were infringements upon the rights of some foreign
tentee. Vastly inferior to the foreign machines,, these native cameras
ve anything but sure results. The use of the foreign makes involved the
tiyment of an almost prohibitive royalty, and many were the subterfuges
"foTted to by the producers to evade this tax in their struggle to contmue
the business of picture making. Having secured severa of thej^est for-
m makes. Universal was little better off than without them
Thomas H. Ince, directing Mary Pickford and company; Joe Smiley, di-
recting King Baggot, Isabel Ray and company; David Miles, Joe Daly,
Farrell McDonald, Murdock McQuarrie, Owen Moore, Edith Bostwick,
George Loane Tucker, Doc Willat, and, then a lad in his early teens,
Jack Pickford.
Isabel Ray, then a bright, particular star in the film firmament, recalls
some of the incidents of the trip, which have little to do with the technique
of picture production. Mary Pickford, then just bursting into screen fame,
though supposedly always under the watchful eye of her mother, revealed
to Mrs. Pickford on the southern steamer trip that for some months she
had been married to Owen Moore. King Baggot was the reigning screen
idol, but was not above serving with Messrs. Ince, Smiley and Miles, as a
scenario committee, if such it may be called. The two companies took
with them the synopses of
some thirty scripts, and
from this material evolved
the photoplays produced in
Cuba.
Quarters for the party
were found in a former hotel,
the "Pase Verdada Ade-
lante," in the suburb of Ver-
dada, some five miles from
Havana. The owner, a lo-
cally prominent citizen,
housed several families bear-
ing his name, • in the base-
ment and outhouses of the
place. "The children," says
Miss Ray, "were a never-
ending source of amusement.
Our efforts to teach them
to speak English resulted in
even the smallest
tots reducing their
lessons to a for-
mula; that is,
whenever we met
any of them they
, -- would bow grave-
ly and say 'Hello.
Goodby. Go to
hell.' We were
there three months
and made, I don't
know how many
one reel pictures,
but they were
mostly all in
American settings
such as we were
accust o m e d to
make tn the New
York studio of the 'Imp' company. Many
companies have been sent to all parts of the
world to get the true foreign locations and
atmosphere, but I think ours was the first
and only time a troupe ever went abroad to
make American pictures."
An examination of the old records, how-
ever, discloses that whether the directors
were lured by the scenic beauty of the land,
the locale fitted available scripts, or that
they thought pictures of the land of manana
would prove a popular novelty, they im-
proved the opportunity by making a split reel, "The Dynamiter and Cuban
Army Maneuvers," and several one reelers — "Secret of the Palm," "The
Fishermaid" and "In Old Madrid."
Again Carl Laemmle had proven that "It can be done."
Their use
; this country was too expensive, and so the problem was solved by send-
;. two companies to Cuba, far from the watchful eyes of the scouts of
1= "Trust" and the dangers of confiscation.
Altogether the party numbered forty or n^^"' '"^^"^'"^ .^^^^T, \l^
I5ir staffs: cameramen, actors, business managers, etc. It mcluded the late
Humanity
By Hugh Hoffman
A nunnery in the town of Ginsberg, Germany. A sweet-faced
nun reading a poem of gratitude and thanks. Composed by the
Sisters. In honor of Carl Laemmle, who stood with bowed head,
his chin upon his breast. One leg was slightly bent before him
and he rested on the other, with his hands clasped before him.
Smaller than most anyone in the room, he reminded me of Napo-
leon on some height, serene in thought, while the battle of life
raged on in the deep dim valley below. There stood this Jewish
gentleman in the temple of the Christians, which all but him had
neglected and left these Catholic women for a Jew to save. Here
was prejudice and intolerance reduced to nothing and in their place
was kindness and humanity. Jew helping Catholic, with Protestant
looking on in admiration.
cjp
• •
'W
f A-
i
Tribute From
The Testing Laboratory of the Finished Product
•e "8? "s
THE UNIVERSAL THEATRE DEPARTMENT
Where CARL LAEMMLE takes his own medicine
and thrives on it
LEO BRECHER, Qeneral Manager
F. A. FLADER, Assistant
DOROTHEA PENSEL, Secretary
M. E. HENRY, Auditor
A. H. Bachman, Randolph.fChicago, 111.; W. R. Bender, Columbia, Seattle, Wash.; R. R. Boomer, Clemmer,
Spokane, Wash.; James A. Carrier, Broadway-Strand, Detroit, Mich.; Samuel Carver, Liberty, Kansas City,
Mo.; Simon Charninsky, Capitol, Dallas, Texas; Jack Edwards, Rivoli, St. Louis, Mo; James Jackson,
Tudor, Atlanta, Ga.; Livingston Lanning, America, Denver, Colo.; Harry E. Long, Alhambra,Milwaukee,
Wis.; Fred J. Sarr, Rialto, Washington, D. C; K. Strachan, Cameo, Pittsburgh, Pa.; E. Marshall
Taylor, Columbia, Portland, Ore.; C. L. Theuerkauf, Cameo. San Francisco, California;
J. B. Whitney, Olympic, Buffalo, N. Y.
Warmest Congratulations
and Sincere Good Wishes
To President CARL LAEMMLE of the
UNIVERSAL PICTURES CORPORATION
zJYLkY you long CONTINUE TO LIVE AND TO
ENJOY THE SUCCESS YOU HAVE SO SOLIDLY
ACHIEVED, AND NOW^ SO MEMORABLY
MARKED BY YOUR
20th Motion Picture Anniversary
LABORATORY CARL GEYER
BERLIN, GERMANY
AMNIVERSARy
104
(uflday, February 28, 1926
Jan. 17, 1867
Born in Laupheim, Wuerttemberg,
lermany. Son of Julius Baruch and
:ebekki Laemmle.
THE
105
Carl's Chronology
Feb. 14, 1884
Landed in New York.
1885
Employed on a farm in South
akota, at $4 a month.
1886
Employed at Butler Bros., in Chi-
igo.
1888
Employed as bookkeeper in whole-
ile jewelry firm of L. Heller & Co.
1889
Clerk in stock yards for Nelson
[orris & Co.
Aug. 28, 1898
Married Recha, daughter of Loeb
Stern, of Flieden, Germany.
Feb. 24, 1906
Opened his first theater, the White-
front, at Milwaukee Ave., Chicago.
Two months later opened second
theater on Halstead Street.
June, 1909
Chose title I. M. P. by contest.
Oct. 25, 1909
First Imp release, "Hiawatha.'
988 feet.
y* governs the Head and Face,
July, 1912
Opened first independent foreign
office.
March 15, 1915
Opening of Universal City.
1916
Universal studio constructed at
Fort Lee, New Jersey.
March 16, 1920
Laemmle and R. H. Cochrane buy
out P. A. Powers and obtain control
of Universal.
J^ Feet.
Oct. 1, 1906
Established Laemmle Film Service,
in Crilly BIdg., Monroe & Dearborn
Sts., Chicago.
1894
'.Vent to Oshkosh as bookkeeper
I Continental Clothing House.
April, 1909
Quit the Patents Company and be-
came an independent.
1909-1912
Fought Patents Company.
May 20, 1912
Carl Laemmle, Charles Bauman,
David Horsley, P. A. Powers, W.
H. Swanson combined their interests
and formed Universal Film Mfg. Co.,
offices opened at 1 Union Sq.
October, 1924
Universal moved to Heckscher
Building, Fifth Ave., New York.
1925
Universal Pictures. Inc. issue ap-
pears on New York Stock Exchange.
Universal Chain Theater Corp.,
with $3,000,000 capital, formed.
1926
Makes deal with U. F. A. of Ger-
many.
ACI«»A
cjh
X'
it
• • •,
I • 1 * 1
T ♦♦•*T
All good wishes for continued success
from
iliiniiiiii:iiiiiiiiii
illllllllllllS
INTEB-OCEAN pILM GORPOMTION |
jnlllllllilllllll
iiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
imniiiin©
LACY W. KASTNER
President
T^o The Little Qiant
CARL LAEMMLE
10$ )
T
* I if
■I
^\Ik\i\
m
:VJ: \ II
28, 1926
THE
s%g^
DAILY
107
'Straight From The Shoulder Talks"
Origin of Pungent Articles That As Either Advertisements or
Editorials Have Proven Powerful Weapons in Laemmle's Fight
for Exhibitors — Many Motion Picture Evils Crushed Through
Their Terse and Ringing Truths — Common Sense Expressed in
Biting Words, That Knew Neither Fear Nor Favor, Their Most
Potent Characteristic. ,
-CONTINUITY of effort; single-
ness of purpose; going straight
-^ to the mark; keeping your eye
the ball; playing hardest when
eat is at your elbow — how best can
expressed that gritty, plucky, un-
ering, unswerving determination
t is bound to achieve victory in the
i— no matter what the odds?
n the biographies of the doers of
world we read of the possession of
5 one trait — the particular one
ich all successful men seem to
re in common. Seldom, however,
these big men leave so clear and
in a record of its continuous pos-
sion as we find in the "Straight
)m the Shoulder Talks," which,
r Carl Laemmle's signature, and
isecutively numbered, have, with
jrief hiatus, appeared in print
;kly for more than a decade,
t is strange and regrettable that
musty files disclose "Talk No. 1."
. Laemmle, himself, does not re-
. when or why these vigorous ar-
es were so aptly named; nor does
H. Cochrane, usually a fountain
id of facts in the Laemmle his-
y-
Jut the origin of their spirit is
5 obscure; it is in fact patent to the
; of any who cares to turn to the
icle on "The Development of Film
vertising" in this issue. There, in
miniature reproductions of Carl
emmle's first printed advertise-
nts will be found the same virility
phrase; the same hard-hitting
rds; the same utter disregard of
: amenities of language. Based on
: best of all reasons for writing —
ich is having something to say —
)se early advertisements, frequent-
but three or four inches, single col-
m, or less in size, absolutely domi-
ted, through their forceful vigor,
the advertisements in the current
de press.
Carl Laemmle was an exhibitor,
ying a crushing financial tribute to
then all-powerful "Trust." While
first advertising in 1907 marked
entry into film distribution, he
>n found that the best way to gain
herents in his fight for independ-
:e was to expose "trust" evils in
weekly advertisements, and to ask
fellow exhibitors to join him.
lat fight is not only historic, but
)ved to be the foundation of the
)tion picture industry as we know
:oday; but it need not be elaborated
on here. It is, however, pertinent
this, that it developed Carl Laem-
e's fighting powers; revealed those
wers to himself, and above all
ight him the inherent magic of the
"ceful Qtinted word,
[n this particular form of address-
r his market and his fellow exhib-
itors he was not only the pioneer,
but his advertising developed indi-
vidual characteristics that could never
be copied. Through the trade press
of the day can clearly be traced the
conformity to a single style of copy.
It must be remembered that press
conditions were vastly different in
those days. Motion pictures were not
recognized by the newspapers as the
cles, not strictly advertisements, in
which C. L. said what was on his
mind in the matter of a current sub-
ject. Look at the miniature repro-
ductions which appear here, and their
similarity to the later "Straight From
the Shoulder Talks" will be appar-
ent. These "Implet" articles may
truly be said to be the genesis of the
"Talks"; the similarity extending
Below — A re-
cent "Talk" —
still hammer-
ing away in the
exhibitor's in-
terest.
THt -rMPurr-
^-^;sr
Exhibitors, Wake Up!
[Br Ctrl Lstmml,\
Do you know that you have the power tr-
make or unmake any man oc jny set of men in thr -
Do you know ihat hc/opt •!>, caching* o, '
' I »ik*h-
At Left — An early
article from "The
Implet" ■ — before
they were num-
bered and titled
"Straight From
the Shoulder
Talks."
■Mkc the txiitiioti ■otx,.'
• you! Vow ifc ihc poi
a// thf (imc
•bout itf WhM —
the following subject, gave the week-
ly articles added force and power.
In the rapidly changing and fast
growing motion picture business there
was never a lack of a suitable or
timely weekly subject for the "Talks."
Thus one week found a straight right-
hand jolt to the solar plexus of the
nigger concealed in some unjust tax
woodpile; then a forceful talk on a
big Imp, or later. Universal produc-
tion; again a shot straight between
the eyes as some censorship evil
showed its ugly head. Abuses with-
in the industry were summarily dealt
with; impending attacks on the ex-
hibitor were foiled by premature dis-
closure in the virile "Straight From
the Shoulder" language; the at one
time vital question of higher admis-
sions, was fought out in the same
vigorous manner — many a weak-
kneed, or timid, or brow-beaten ex-
hibitor was brought to see the light,
and his business saved for him by
the facts as persistently presented in
the weekly "Talks." Whatever the
subject, and they are by far too nu-
merous to mention, the independence
of the exhibitor, his inherent right to
run his own business, was never for-
gotten. Like a golden thread this
thought runs through every one of the
some five hundred articles which have
appeared subsequent to the unnum-
bered ones previously appearing. No
producer has been in closer touch
with exhibitors and their problems.
It is for this reason then that it safe-
ly may be said that whether he shows
Universal Pictures or not, there is
not an exhibitor in the land who does
not read Carl Laemmle's "Straight
From the Shoulder Talks."
entertainment entity they have smce
become, and publicity, as we know
and use it now, was unheard of. In
fact the columns of even the trade
press were singularly free of an-
nouncements or advance news re-
garding projected motion picture ac-
tivities In short, if a film man had
anything to say to his clientele there
was but one way to say it, and that
was in a paid advertisement.
Having learned the efficacy of cold
facts put into burning words Carl
Laemmle sought to widen their influ-
ence by the publication of a house
organ. He was then president of the
Independent Motion Picture Com-
pany, producing the "Imp" brand.
The house organ was named The
Implet." Unhampered by considera-
tions of space limits, full pages were
used in the little publication for arti-
even to the typography.
There is no denying the fact that
the printed form of attack used in the
trade press and in the "Implet" by
Carl Laemmle was the first cause of
the ultimate downfall of the "Trust."
But this was through no scattered or
hit-and-miss effort. Constantly ham-
mering away, week after week, with
never a let-up, one wonders that,
vital as the issue was to him, the
sturdy little trust-buster did not tire
of his self-appointed and always on-
erous task; but he did not, and as
is now known, he gathered strength
from the fight. However, there
gradually came about a more con-
crete concentration of effort that
eventually shaped its own expression
in the "Straight From the Shoulder
Talks." In fact, the mere adoption of
the permanent heading, regardless of
Katz's First' Job
Mordaunt Hall, in a bio-
graphical sketch of Sam Katz
in the New York Times, says
in part:
"His first theatrical experi-
ence came when Carl Laenunle,
now president of the Universal
Pictures Corporation, gave
Samuel Katz a job as pianist
in a small theater, in which
the boy had a better oppor-
tunity to continue his studies,
as he worked in the evenings
from 7 until 10:30, for which he
received $12 3 week. That was
in 1906. To this day Mr. Katz
remembers the red-whiskered
manager."
At this time Katz was 13.
I iijki «
• •
* A-
Carl Laemmle
President Universal Pictures Corp.
RING LARDNER
GEO. McMANUS
RUBE GOLDBERG
R. F. OUTCAULT
BUSTER BROWN
MARY JANE
TIGE AND THE
STERN BROS.
6100 Sunset Blvd., Hollywood, Cal.
Join in extending to you their
hearty congratulations and
best wishes on the occasion of
your 20th Motion Picture
Anniversary,
ANNIVERSARy
unday, February 28, 1926
109
Brief Expressions from Hundreds of Congratulatory Letters and Wires
(Continued from Page 97)
leramle, President of Universal Pic-
res Corporation. A career twenty
ars as an exhibitor, distributor and
oducer of moving pictures. A
reer of success and triumphs, actu-
:d by an ambition to better the
3tion picture throughout the world,
venty years of excitement, but al-
lys a real diplomat liked by all
:n, combining keen enthusiasm with
tistructive initiative. Twenty years
joys and worries, but always an
:rt business vision coupled with
ourcefulness in emergencies. A
;at business success, always a step
ead of conditions — Never a trailer
the world of Motion Pictures. — A
:at personality. — Here's wishing
n another such twenty years.
UNIVERSAL PICTURES,
Sucursal en Mexico,
Jack R. Hayes, Manager.
ENGLAND
London
fames V. Bryson, officers and em-
)yees of European Motion Picture
I.;
May the occasion of this, your
entieth motion picture anniversary,
courage you to continue in the high
d notable endeavors that in the
St have led to those remarkable
:ievements in which the entire mo-
n picture industry has shared.
Newcastle
Here's wishing Carl Laemmle an-
ler 20 years of prosperity and inde-
ndence in the Moving Picture
orld.
This message is from all the hearts
the exhibitors and showmen in
i four Northern Counties of Eng-
id, and they hope Universal will go
the same as it has done in the
St, always fighting for its own.
GORDON CHESTER
ARGENTINE
(By Cable)
Upon Carl Laemmle's twentieth
anniversary permit me to convey
through the Film Daily my deepest
admiration for the pioneer of the
motion picture industry, one who
has faithfully devoted his whole
life and energy to its furtherance
and development. Carl Laemmle's
success has been worldwide and
epoch making. May the next twenty
years prove to be even more sensa-
tional.
MONROE ISEN
Birmingham, England
I am convinced that I am voicing
B earnest opinion of the whole of
B Trade in this Territory, when I
y that we hope that there will be
any more 20,lth Anniversaries of
r. Laemmle's activities in the In-
jistry.
|0n behalf of the Birmingham Ex-
lange we send our "Heartiest greet-
|gs to Carl Laemmle for his con-
liued good health, and success,
hich will then mean that the prog-
iss of Universal will be no less
;pid in the next 20 years, than it
IS been in the past.
."HERE IS MORE POWER TO
|IS ARM."
A. BRAITHWAITE
BRUSSELS
It gives great pleasure to be able
express my great appreciation of
le "pioneer" of the cinema — Mr.
aemmle — who has done so much in
inging the "trade" to its present
gh state of perfection.
The whole world is now benefiting
r his twenty years hard work.
Here goes for another twenty of
e best.
M. STEIN, Brussels.
GERMANY
We venture to prophesy that your
twentieth anniversary is but the
threshold to bigger and better things
than you have accomplished in the
past.
T. G. SARENINDUSTRIE ACTI-
ENGESELLSCHAFT,
Distributors of Agfa Raw Stock,
Berlin.
May you continue to live and to
enjoy the success you have so solidly
achieved.
LABORATORY CARL GEYER,
Berlin.
EXHIBITORS
C. D. Sigler, East Side Theater,
10555 Ewing Ave., Chicago.
"Always got a square deal, also
made money." — S. J. Sardino, Strand,
Old Forge, N. Y.
Sol Brill.
A. W. Goodman, Orpheum The-
ater, Utica, N. Y.
M. Gore, West Coast Theaters, Inc.
Lyons Biocolor Picture Theaters,
Ltd., London.
C. L. Theuerkauf, San Francisco,
Cal.
Phil Gleichman.
Mrs. Francis McGraw, Rialto The-
ater, Little Falls, N. Y.
Gavazzi King, London, England.
H. G. Lux, Alhambra Amusement
Co., Inc., Utica, N. Y.
"The undersigned has and is one
of the oldest accounts on the Univer-
sal books." — A. H. Abrams, Mozart
Theater, Canton, O.
lona May Redden, Mgr., Lyric
Theater, Dover, N. H.
Julius Leopold, Manager, Mecca
and Midget Theaters, Dayton, Ohio.
"The industry owes you much." —
D. A. Harris, Harris Amusement Co.,
Pittsburgh, Penn.
L. V. Hepinger, Mgr. Orpheum
Theater, Clarion, Penn.
Silverman Bros., Strand, Altoona.
H. L. Berinstein, William Berin-
stein Theaters, Elmira, N. Y.
"You have indeed been a true
friend to the exhibitor."— A. Kinzeler,
The Elite Movie Co., Dayton, Ohio.
W. F. Maginnis, Capitol Theater,
Elyria, Ohio.
John Pekras, RivoH Theater, Ely-
ria, Ohio.
A. Lehman, Canton Theater, Can-
ton, Miss.
M. J. Kallet, Madison Theater,
Oneida, N. Y.
Carl L. Brattin, Princess Theater,
Sidney, Mont.
"You have done big things and 1
am quite sure vou are not through
doing them."— Homer V. Guy, Mgr.
Apollo and Ideal TBeaters, Dayton,
Obiow
Edwin B. Rivers, Gen. Manager,
Inland Theaters Co., Walla Walla,
Wash.
Louis Rosenzweig, Victoria Thea-
ter, Greenfield, Mass.
Gavazzi King, England.
Joe Mcgler, president. Exhibitor's
League, St. Louis: "You have proved
a faithful friend to exhibitors through-
out the country."
B. S. Moss, New York: "It must
be a source of pride and great
pleasure to achieve a name honored
as your is."
W. J. Clark, Strand, Vacaville,
Calif.: I hope you will continue to
make pictures for) another twenty
years.
0. J. Lambiotte, Tivoli, Misha-
waka, Ind.: Twenty years of grati-
fying work and success is an envia-
ble record to establish, and you are
in my estimation certainly "The
Grand Old Man of the Industry."
Mary A. McDonnel, Elite, Santa
Rosa, Calif: You certainly are the
small exhibitors best friend.
Harry E. Long and staff, Alham-
bra, Milwaukee.
John Kaiser, Royal, Chillicothe, O.
E. Rhodes, the Rhodes, South
Bend, Ind.
N. Calbeck, manager. Auditorium,
Nappanee, Ind.: We need your as-
sistance in the future.
A. P. Botzum, Orpheum, Akron, O.
Mayer & Schneider, New York
City.
Walter Decker, manager. Empire,
Frederick, Md.: Here's to you — the
Daddy ot the industry.
T. Evans, Provincial Cinema The-
aters, London.
1. Schwartz, Schwartz circuit, Cin-
cinnati.
"Your record is one to be proud
of." — George L. Law, Law Theaters,
Portsmouth, O.
"You are truly the benefactor to
the small exhibitor." — Cecil McDon-
ough, Auditorium Theater, Liberty-
ville, 111.
E. E. Brennemann, Colonial Thea-
ter, La Salle, 111.
Over 70 and-
"1 wish to congratulate you
on your twenty years as a pro-
ducer of pictures. Your pic-
tures are very good, you know
they must be good. I have
been playing them. For ten
years I hope to play them. For
ten more if I can live that
long, I hope. I am now 72
years the 12th of April, 1926,
and I wish you all the good
health and happiness that are
to be had in this life."
EDWARD HENDRICKS,
Web Theater, Savana, 111.
H. C. McDonough, Majestic Thea-
ter, Milford, 111.
"If we had more Carl Laemmles as
Distributors, we would have less use
for Arbitrating Boards." — Geo. M.
Butler, Mgr. Opera House, Wash-
burn, 111.
"Our greatest wish for vou i"" that
the next twenty years of your life
may be spent in advancing the mo-
tion picture industry as much as you
have in the past twenty years."— W.
C. Geer, Princess Theater, Vermont,
111.
"Twenty years of Service! What a
record to be proud of." — W. L.
Pracht, St. Charles Theaters Co., St.
Charles, 111.
STARS, DIRECTORS, PRO-
DUCERS, Etc.
Georg: Fitzmaurice: The celebra-
tion of the twentieth anniversary of
your advent into the motion picture
business reminds mc that it must be
just about twenty years ago that I
first applied to you for a job.
You were so busy pioneering that
I haven't yet received my answer.
This little oversight, however, does
not seem to have stopped your for-
ward march and with all my heart
I hope that the next twenty years
will see duplicated your tremendous
past successes.
(Continued on Page 112)
^ ^
.^ » ^
In 1913 someone inveigled Carl Laemmle into a studio where they^ do this
sort of thing. A disgruntled competitor suggested the caption, "A Typ-
ical Laemmle Conference." One guess as to whose opinion prevailed at
this meeting.
m
A *
A 1
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GREETINGS and C(K
To CARL LAEMMLli
Morris Alin
Celestine Aronson
Ralph Aderer
Cecilia A. Aaron
Mrs. R. V. Anderson
R. V. Anderson
Joseph Arney
Hugh Arney
Daisy Alexander
Frank G. Adams
P. Adams
B
Walter Blum
Barnard Briskman
Edward Barison
Max Berg
Oscar C. Binder
David Bader
David Beehler
Paul Baron
Robert Beckley
Geo. Brown
Wm. Bollman
Wm. Bruns
E. Bartsch
Max Berger
R. S. Biggert
Rose Burrell
Henry J. Blood, Jr.
Meyer Beran
Richard C. Behrens
Louis Bemheim
Ben Blum
Joseph Butler
Henry C. Bate
Ethel Black
Cornelius Berk
Charles E. Burden
Leo Brecher
Julius Bemheim
Bert F. Carmichael
730 FIFTH AV
Efl
Adrian C. Chartier
Letitia Carney
Valeria Contini
Marion Chambers
Geo. Cochrane
R. H. Cochrane
P. D. Cochrane
Joseph Cantor
Eugene Curley
Eugene F. Cox
Raymond Cavanagh
Geo. D. Cobb
Margaret M. Corrigan
Winifred Corwin
Janet Clayton
Vincent Carney
Fred Cameron
Anna C. Carroll
D
Thomas F. Dunne
Gladys Dillon
John Draghl
Chas. E. Dwinell
Anna I. Dobson
Lorene L. Daghistah
Howard Dillinger
Cecilia R. Danna
Phelps Decker
Katherine Dwyer
S. C. Davidson
£
George Epp
M. J. Etchingham
Henrietta Enders
Dorothy Eisenstadt
F
Madeline Foss
Hannah Fahrer
Albert E. Fair
Mrs. Ford
F. A. Flader
Estelle Fried
Joseph Friedman
John B. Finn
Helen Feinberg
Leonard Fields
Helen R. Farley
Henriette Friedman
Geo. A. Fish
Helen M. Fetten
Catherine Feehan
Anna Fanning
August M. Froehlich
Rubye Fuller
Marion Flanagan
Erick M. Fimmen
Irving M. Crolde
Bernard Greenbaum
Carl Grosz
Irving Goldman
Dorothy Guernsey
Edwin Garry
David M. Gould
Grace F. Gaugh
Emilie Gallinger
Lillian Goodell
Daniel George
Thos. W. Gerety
Eda Galantiere
Frank Giles
M. Goodman
James J. Geller
Paul Gulick
E. H. Goldstdn
Gus Gardner
James M. Goss
Paula Gould
H
Helen E. Hughes
Lillian Hodge
Fred R. Herche
Freda Henseler
Philip J. Hum
Mrs. Alvin Haifner
Edward Hladik
Edw. I. Hewitt
Ehzabeth Hragjril
Frances Higgins
Cora E. Haffner
Marie Horowitz
Grace Hayes
Carrie Hall
Lillian Hirsch
Ruth Hilbert
Violet M, Hirsch
G. Hyatt
M. E. Henry
Mildred Hartridge
Catherine Healcy
Frances Hoffman
Nicholas P. HaUey
Marjorie G. Holmstrom
Rebecca Joffee
Burritt Jacocks
Edward Johnson
K
Chas. A. Kirby
Chas. Kemer
Theresa Keane
Vera Kostick
Florence D. Kane
E. W. Kramer
Lillian Kastenbaum
Bert Kadish
R. Kasse
Edward Kelly
Eidward Klinger
Wm. J. Kauertz
Eugene Kenna
Siegfried Kaufman
Irma Kendrick
Pierre Ludwig
Louise C. Lamkin
Dick Lascalzo
Ralph Lund
Ben Lowenthal
Simon Lehr
Virginia Lee
Frank Leonard
i
I
I
I
I
20 f^
ANNIVERSARy
GRATULATIONS
rom the Home Office Staff
lEW YORK
Romeo Lacorte
Murry G. Levine
Otto Lehnherr
Minnie Lax
Otto Lang
E. D. Leishman
E. G. Lobb
Josephine Levin
Marion D. Lay
Ivy Leeson
Catherine Levy
Kurt Linn
J. Ludwig
Sidney Lehman
Minna Linsenmayer
Nettie Lefkowitz
Barney London
M
Jas. J. McHugh
Forest McGinn
Sara E. McNeiU
Blanche Mott
Rose McGuishen
C. Joseph de Maio
Margaret McGowan
Ethel Marx
Gladys M. Mooney
F. H. Mastroly
Charles Meyer
Mellanea Mayer
Irene McKillop
Marie Meditz
Samuel Maas
J. H. MacFarland
Grace McDevitt
Sol Mittelman
Sam Minter
Louis B. Metzger
Alphonsus J. Myles
William McKee
N. L. Manheim
Thos. Meehan
Daga L. McKibben
Fred Maas
Jamies A. Mead
Helen A. Marshall
Frank J. Murray
Madeline McMeel
Benjamin Margolis
Carl R. Mos
Agnes Mullin
Thos. Minicucci
N
Mabel E. Nutley
R. T. Newton
James Nussbaum
O
Claire M. O'Brien
Louis Olshan
Helen A. Ollen
Alfred J. Olsen
Simon Oshrin
Frank Pinque
Melvin H. Potts
Henry Pinkenfield
Sebastian Pampalone
H. W. Pollock
Joseph Porte
Pauline J. Pope
Chas. B. Paine
Lillian R. Prager
Margaret Puvogel
August Pontius
Dorothy Pensel
Paul Perez
Katherine Phippen
J. Pfeifer
R
Jesse M. Riley
Maude E. Roth
Reuben Rosenberg
Phil L. Ryan
Edw. Rosenbaum
J. H. Ross
Gonsala Rivero
Esther Rose
Ann M. Rourke
Jerome Robinson
Dan Rosenthal
Wm. O'Rourke
Jos. J. Rock
Harriet B. Ratner
H. E. Rosenquest
Jay H. Ross
Nat Rothstein
Wm. Rosenbaum
S
May C. Smith
Rose Setlow
Barney Samuels
M. S. Stanoyevich
Julius Singer
Chas. R. Stadler
M. Schneider
Julie C. Senior
Beulah Sinclair
Monroe Steinbacker
L. Solomon
Albert Scheinhaus
Jack R. Savage
Ina H. Spoer
Carl H. Sumell
Gladys Southworth
Murray Spector
Caroline Schuman
Sophia Szemitz
Harold Sanders
Frederick B. Schwebel
L. J. Schlaifer
Samuel Sedran
Ida Slavitt
Bertha Schatz
Flora Stewart
Richard Schwalm
Felix Senee
Milton L. Silver
Martha Schaumburger
Leonard Sanders
Roy Schatt
S. Singerman
Anna A. Slattery
Claire V. Scheldt
Martin Schiff
Frances Stafford
Wesley Snyder
ElFa Siemsen
Paul Tobin
A. F. Tobosky
John Tiemey
Mae Taube
Arthur Trotter
Ray Turtletaub
U
Edgar Ulmer
Leon Urban
Katherine Van Worth
Bertha L. Van Gilder
W
Eleanor F. Wilson
Marion Wallace
Martha Wolf
H. N. Wenzel
R. B. Williams
Irving Weiss
Joe WeU
Lawson Williams
John V. Ward
Jack Warren
David C. Werner
Eugene F. Walsh
Eli Wolkowitz
Helen R. Worthington
Katherine Wallack
N. B. Williams
Arthur A. Wakoff
LucUle S. Whitlyn
Charles Wenzel
Frances Wiener
S. R. Zweriim
Solomon Zom
Bernard E. Zerman
• •
JL 1
111
THE
112
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OlAILV
Brief Expressions from Hundreds of Congratulatory Letters and Wires
t
(Continued from Page 109)
William A. Seiter: If the old
adage that "the first twenty years
are the hardest" is correct, every-
thing is bound to be clear sailing.
Elmer Glifton:
May your
Twenty years of victory
In this world of strife
Bring twenty years of happiness
To be added to your life.
Al Santell.
Henry MacRae.
Bebe Daniels: May you retain the
spirit of youth which you have always
evidenced and may I be privileged
to offer you, after another score of
years have passed, equally felicitous
greetings.
Virginia Lee Corbin.
Pete Morrison.
Matt Moore: The picture industry
needs you for twenty years more.
Dick Smith.
Frank Lloyd: "Through those
twenty years, Mr. Laemmle, you
have remained like a genial Colossus,
watching the triumphs and falls of
others, but always going forward and
upward yourself. You are to be ad-
mired.
Harry Langdon: All of us who
think we know everything about the
business should hear your story. I
doubt if your association in this
great business can be more colorful
and interesting and I am glad of the
opportunity of expressing in these
few words, my good thoughts toward
you and the many achievements for
which you are responsible.
Edwin Carewe.
Sam E. Rork: Not only are you
to be congratulated on having accom-
plished the stupendous task of creat-
ing from a negligible beginning such
a huge enterprise as Universal Films,
but you are also to be admired for
retaining the friendships with which
you started, and increasing them,
proving that a great man need not
be a friendless man.
Colleen Moore: You entered the
business when it started and have
grown up with it and in just as great
a way as the industry itself.
John E. McCormick: You are one
of the real pioneers in the business
which has grown from a tiny seed
to be classed as the third greatest in-
dustry in the World.
June Mathis: You are one of the
important spokes in our wheel and
it is indeed a pleasure to know you
and know of the many truly big ac-
complishments that are to your
credit.
Mat Carr.
Eddie Laemmle.
E. M. Ascher: Your fairness and
high principles have been a cerdit
to this industry.
J. V. Hogan.
Laura La Plante.
Vera Gordon: "Tonight while light-
ing my Sabbath candles I prayed to
God to save you to carry on your
glorious work for your people and
keep you a pride for our race."
George Lewis.
Otis Harlan: "May you always be
the acknowledged leader, as you con-
stantly have been in the past."_
"The industry today occupies its
marvelous position, thanks in no
Brulatour.
"God grant you long life and good
health."— Al Lichtman.
"To those who have been fortunate
enough to possess your friendship
for this score of years, I offer my
congratulations." — Isadore Bernstein.
"Without a semblance of exaggera-
tion, in rubbing elbows with all ele-
ments of our industry, I have often
noted that no individual therein is
more highly respected and beloved
than Carl Laemmle."- — C. C. Petti-
john.
"If all of us have profited by as-
sociation with you during the past
few years could be gathered together
in one place, the gathering would tax
the largest auditorium." — Jeanie Mac-
pherson, DeMille Studio, Culver
City, Cal.
"You have surely been one of the
greatest factors in the building of this
splendid industry by producing what
is probably a bigger share than any
other one company of the world's
entertainment."- — Charles H. Christie,
Al E. Christie. -
Edwin J. Loeb.
Sam Van Ronkel.
Tom Reed.
"It has been a period of brilliant
achievement." — Sam Behrendt.
W. F. Haddock, 243 W. 55th St.,
N. Y.
F. H. Richardson
Joseph Dannenberg
V R. Carrick, Universal Film Ex-
change, Philadelphia, Pa.
Charles R. Rogers, Great Western
Productions.
"Your record has been one of un-
daunted perserverance and unending
accomplishment." — Abraham Lehr,
Samuel Goldwyn, Inc.
Sigfrid M. Adler, 2327 So. Marne
Ave., Los Angeles, Cal.
"You have gained ninety-nine per
cent good will of all exhibitors" —
Ludwig Hess, Mgr., St. Louis Ex-
change.
Irving Thalberg.
Ned Marin.
Ned E. Depinet.
William A. Dever, Mayor of Chi-
cago.
"Illinois greets you as a Dis-
tinguished Citizen and Powerful Fac-
tor in the wonderful motion picture
world." — Governor Len Small, Chi-
cago, 111.
George Smith, Chairman Kinema-
tograph Renters Society of Great
Britain and Ireland.
Watterson R. Rothacker, Chicago,
111.
E. W. Hammons, Educational Film
Exchanges, Inc.
C. A. Nathan, San Francisco.
George L. Levine, Milwaukee.
Louis Laemmle, Chicago.
H. Taylor, Kansas City .
W. E. Truog, Kansas City.
John Eberson, architect, Miami.
"Your wonderful leadership of the
picture business shall never be for-
gotten."— Jack Hoxie.
"May your next twenty be even
greater." — Pat O'Malley.
Curtis Benton.
Lola Todd.
"This is one of the most import-
ant events since this business began."
— Hoot Gibson.
Bernice E. Lewis.
"You have led the industry wisely
and well." — Jean Hersholt
"You have played a major part in
building the greatest industry of our
times and posterity will not forget
it." — King Baggot.
Charles H. Puffy.
Henry MacRae, Director-General,
Universal Pictures Corp., Universal
City, Cal.
House Peters.
Lillian Rich.
"What a wonderful career you have
had through all these years." — Betty
Bronson.
"Few people have enjoyed such a
tremendous career as yours" — Ernest
Torrence.
"Your record of achievement and
success in the picture industry dur-
ing the past twenty years has made
you an internationally esteemed and
respected figure" — Reginald Denny.
Bebe Daniels.
"A record without parallel" —
Charles Maigne.
Anne Cornwall.
Raymond Keane.
"All honor to you. Uncle Carl!" —
Norman Kerry.
"As one old-timer to another, I
send you greetings" — Bill Desmond.
Constance Talmadge.
Norma Talmadge.
Buster Keaton.
Frederick Streiff, and associates,
Cincinnati exchange.
George L.| Lavine, Milwaukee.
H. Frasier Kruege and associates,
San Francisco exchange.
Clair Hague and associates, Tor-
onto exchange.
S. Wittman and staff, Philadelphia
exchange.
Cecil I'i. De Mille: Twenty years in
motion pictures is not only a novelty
but a distinct honor. You stand al-
most alone among the pioneers, who
stood by this business when all
laughed — and none applauded. And
because nothing stopped you, we,
who came afterwards, wish to extend
sincere congratulations on this, your
twentieth anniversary.
Wm. A. Johnston, Motion Picture
News: You have meant much to one
of the greatest of the world's insti-
tutions; and my sincere wish is that
you continue to give us your good
leadership for many years to come.
Martin J. Quigley, The Exhibitor's
Herald: You have done much for
the motion picture and for the indus-
try; there are few persons in the
great motion picture family who may
not be genuinely thankful that you
have lived and worked in this busi-
ness.
Fred W. Beetson, Asso. of Motion
Picture Producers, Hollywood. You
have stamped yourself as a great
leader in a great industry and your
personality is reflected throughout
your entire organization. Yours has
been indeed a huge accomplishment.
Charles D. Pike, Union Pacific
R. R.
L. J. Schlaifer, Seattle, Wash.
J. H. Linordlinger, Pittsburgh.
H. N. Bundeson, Commissioner of
Health, Chicago.
T. M. Klotz, Cincinnati.
Roscoe W. Sear, Portland, Oregon.
J. Molitor. Tampa, Fla.
Milwaukee. Wise.
February 17, 1
Carl Laemmle,
Universal Film Exchange,
730 Fifth Avenue, N. Y.
The directors of the Motion
ture Theater Owners of Wisco
in meeting assembled extend to
heartiest congratulations on this 3
Twentieth Anniversary. May 3
health and vigor permit you to
main on the firing line for ano'
twenty years in the same exhib
service that you have rendered t
ing the past. Your interests are
interests for a progressive and 1
cessful future.
MOTION PICTURE THEATl
OWNERS OF WISCONSIN
Henry A. Staab,
Executive S
W. W. Brumberg, Chicago.
Louis Marx, Blue Roundup,
Stern, Ullman Co., Chicago: E
did we dream that our little frj
with the jovial smile, who mana
our Continental Clothing Store
O'shkosh, Wis., would some day
one of the richest and most prosj
ous figures in the great picture fi
Frank O. Lowden, former G
ernor of Illinois.
Capitol Film Exchanges, Chica
To the little giant, Carl Laemi
May he never stop growing.
I
H
Gave Independents First Bvray O
Edward C. White, present se
tary of the Pacific Lodge, F. &
M., was the first exhibitor to si
independent motion pictures
Broadway. As manager of
Weber Theater on 29th Street
Broadway, one of the distino
houses of the time, White confi
his programs to releases of the ]
tion Pictures Sales Company, wl
included Imp, Rex, Eclair, So
Lux, Champion, Reliance, Majei
Powers and other independent <
cerns.
Originally built as the Imperial
sic Hall by Tim Sullivan and Gee
Krauss, the house had met with
verses until Joe Weber and 1
Field put it back on its feet finant
ly with a series of successful re^
in which appeared, besides Weber
Field, such notables as David AA
field, Frankie Bailey, William Col
Lillian Russell, Dan Daly, Cha
Fenton and Mabel Ross.
When Weber and Field dissol
partnership. White took over
theater, lowered the admissions
ten and fifteen cents, and preset
pictures continuously from 10 A
to 11 P. M. Pat Powers bougt
25 per cent interest in the proj
and arranged with the Sales C
pany that all its pictures play Web
first-run and, occasionally, pre
lease.
Although the Sales Company's
change was at 3rd Avenue and
Street, many of the producers of
time personally carried over the (
and two-reel films to the Weber 1
ater, either for reasons of econ(
or because they hesitated to entst
their precious product to alien ha^s,
so prevalent was pirating and dui E
in those days.
0/
11
il
i
cip
U(
Greetings from
THE FIRING LINE
FROM far beyond the Northern Boundary to the
blue waters of the Gulf of Mexico, and from the
Atlantic to the Pacific Seaboard, we men and women
of the Universal Film Exchanges are happy to join in
this sincere expression of our great good will to you —
Carl Laemmle — our President — and Friend.
To those of us who have the privilege of knowing you
personally your 20th Motion Picture Anniversary is an
occasion of great rejoicing, and even those who have not
are glad to be included because of your constantly ex-
pressed interest in the welfare of even the humblest.
We are proud to be enrolled under the "Universal"
banner; proud of the high standing and popularity of
"Universal" with our Exhibitors; proud of the wonder-
ful pictures which your genius supplies; but above all,
we are proud of our association with you and the merit
which such contact reHects.
One and all, we believe that your marvelous record of
the past twenty years is but the foundation of the bigger
and better things you will achieve in the future.
It is therefore, with the deepest feeling of loyalty and
sincerity that on the following pages we append our
names to this Anniversary Greeting.
20 f^
ANNIVERSARy
atitiuwwv
113
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EASTERN DIVISION
EARL W. KRAMER, Sales Director
ALBANY
H. C. Bissell
C. R. Halligan
Fred Duffy
R. Smith
L. Herman
Manager
Sales Staff
Sales Staff
Sales Staff
Sales Staff
H. Fowser
M. Cole
Sales Staff
Sales Staff
BUFFALO
C. E. Goodwin
0. T. Schroeppel
H. Manheim
A. T. Barnett
J. J. Spandau
H. L. Levvy
Geo. Schaeffer
C. N. Johnston
Manager
Assistant Manager
Exploiteer
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Sales Staff
NEW
Morris Joseph
A. L. Titus
L. F. Britton
L. A. Herman
S. Jacobs
Bob Wood
CLEVELAND
A. J. Mertz
L. C. Tietjen
A. Sharick
J. Lefky
Cowan Bain
J. Krenitz
J. Schoeninger
D. Stearns
S. Gerson
Manager
Assistant Manager
Exploiteer
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Sales Staff
HAVEN
Manager
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Exploiteer
PHILADELPHIA
S. Wittman Manager
Vernon R. Carrick Treasurer
A. W. Young Assistant Manager
Al Feinman Exploiteer
Dave Miller Short Product Manager
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Sales Staff
Sales Staff
W. J. Doyle
J. G. Gill
Nat Levy
Ray Smith
M. Shulman
J. P. Stapleton
R. E. Moon
Wade Allen
F. R. Cleaver
Geo. McCoy
C. Davie
S. Gilbert
DETROIT
Manager
Assistant Manager
Exploiteer
Sales Staff
Sales Staff
Sales Staff
E. H. Ginzburg Sales Staff
J. Marks Sales Staff
PITTSBURGH
H. M. Herbel Manager
H. A. Weinberger Assistant Manager
Lon Ramsdell Exploiteer
W. Lee Barton Sales Staff
T. Sweeney Sales Staff
H. Greenblatt Sales Staff
S. Jacobson Sales Staff
J. Harris Sales Staff
G. Wilson Sales Staff
i
114
WESTERN DIVISION
t
LOU METZGER, Sales Director
MIDWESTERN DIVISION
CHICAGO
MILWAUKEE
L. W. Alexander
Director
W. Brumberg
Louis Laemmle
E. Brichetto
A. Astrachan
M. Rosenberg
J. Schuster
J. St. Clair
W. Baker
R. Funk
B. Eisenberg
J. O'Connell
M. Dunas
B. Godshaw
Assistant Sales
Mid-West. Division
Manager
Assistant Manager
Salesman
Salesman
Salesman
Salesman
Salesman
Salesman
Salesman
Salesman
Salesman
Exploiteer
MINNEAPOLIS
P. Dunas
H. Quinn
J. Jacobs
I. Schlank
M. Ross
W. Brass
Branch Manager
Assistant Manager
Salesman
Salesman
Salesman
Exploiteer
G. Levine
M. Lavin
J. Camp
Mrs. Ann McCurdy
Branch Manager
Salesman
Salesman
Exploiteer
DES MOINES
M. Gottlieb
G. Naylor
C. Ross
J. McGivern
H. H. Cass
F. Walters
Branch Manager
Salesman
Salesman
Salesman
Salesman
Exploiteer
OMAHA
H. Lefholtz
G. McCool
H. Craig
B. Greenblatt
A. Seymour
F. Walters
Branch Manager
Salesman
Salesman
Salesman
Salesman
Exploiteer
SIOUX FALLS
H. Chapman
M. Thompson
Branch Manager
Salesman
ll
m
II
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WESTERN DIVISION
LOU METZGER, Sales Director
WESTERN DIVISION
SAN FRANCISCO
L. J, Schlaifer Assistant Sales
Director — Western Division
C. Nathan Branch Manager
C. F. Baker Assistant Manager
I. Wolfe Salesman
J. Huff Salesman
J. Frazier " Salesman
W. Getty Exploiteer
LOS ANGELES
M. Aparton
E. Winward
J. Beale
M. Hartford
C. Lounsberry
SALT LAKE
Branch Manager
Assistant Manager
Salesman
Salesman
Exploiteer
DENVER
D. Mitchell
C. Griffiths
B. Cadman
J. Frey
J. Halstead
C. McVickers
E. Hitchcock
Branch Manager
Assistant Manager
Salesman
Salesman
Salesman
Salesman
Exploiteer
G. Rosenwald
B. Rose
S. Cain
J. M. Skorey
C. Lounsberry
Branch Manager
Salesman
Salesman
Salesman
Exploiteer
SEATTLE
PORTLAND
G. Jackson
F. Talbert
J. Moran
E, Hudson
A. Kennedy
Branch Manager
Assistant Manager
Salesman
Salesman
Exploiteer
J. B. Reilly
Al Bloom
M. Winstock
J. Cohen
A. Bruce
A. Kennedy
W. Heineman
J. Henson
Branch Manager
Assistant Manager
Salesman
Salesman
Salesman
Exploiteer
BUTTE
Branch Manager
Salesman
ANNIVERSARy
'I '
141 a
IM I ^
4
T
" 1
m
RALPH B. WILLIAMS, Sales Director
ASSISTANT SALES DIRECTORS
Dan Michalove W. E. Truog
BRANCH MANAGERS
Ben Y. Cammack
Atlanta
E. F. Dardine
Charlotte
J, E. Daly
Charleston
Frederic Strief
Cincinnati
R. C. Mcllheran
Dallas
G. L. Wood
El Paso
Wm. Esch
Indianapolis
J. R. Barton
Jacksonville
Harry Taylor
Kansas City
W. E. Sipe
Memphis
W. M. Richardson
New Orleans
Lou Hess
St. Louis
W. P. Moran
Oklahoma City
ASSISTANT MANAGERS
R. I. Payne
Dallas
W. A. Wilson
Indianapolis
A. W. Gebauer
Kansas City
V. A, Maurin
New Orleans
L. E. Goldhammer
St. Louis
HEAD BOOKERS
R. B. Gann
Atlanta
J. A. McWhorter
Charlotte
Carl Goff
Charleston
F. Schreiber
E. Shumati
Chas. P. Lester
J. B. Loomer
M. J. Dowling
Cincinnati
El Paso
Jacksonville
Memphis
Oklahoma City
EXPLOITEERS
Earle E. Griggs Chas. Loewenberg
Miss Josephine Thayer
W. R. McCormick
R. C. Gary
C. T. Charack
SALESMEN
ATLANTA— J. W. Greenleaf, C. Jor-
dan, H. Williams, S. C. Ware, P. C.
Williams.
CHARLESTON— G. Porter, B. Eskew.
CHARLOTTE— C. Cheek, C. S. Ander-
son, A. Rook.
CINCINNATI— H. Woolfe, W. La
Sance, J. Johnston, M. Margolis,
H. E. Shaw.
DALLAS— G. McDonnell, M. Graetz, J.
Lutzer, L. Brauer, G. Blackburn,
J. C. Petit.
20 ik
ANNIVERSARy
{Ullllllt'^^WWW^
117
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O. Blumenthal
A. Jacobson
N. Sauber
L. Stephens
EASTERN DIVISION— Cont'd
WASHINGTON
M. Van Praag Manager
Assistant Manager H. Millstein
Sales Staff A. Garner
Sales Staff W. Davis
Sales Staff V. L. Schram
Sales Staff
Sales Staff
Sales Staff
Sales Staff
TORONTO
Clair Hague
Harry Law
M. H. Wilkes
L. M. Devaney
S. Taube
J. Davidson
F. Gilbert
General Manager
Manager
Exploiteer
Sales Manager
Sales Staff
Sales Staff
Sales Staff
MONTREAL
D, Leduc Manager
H. N. Hooper Sales Staff
ST. JOHN
W. A. Sault Manager
E. Whelpley Sales Staff
WINNffEG
Geo. F. Law Manager
H. Swartz Sales Staff
CALGARY
Frank Vaughan Manager
E. Carruthers Sales Staff
VANCOUVER
R. A, Scott Manager
SOUTHERN DIVISION— Cont'd
SALESMEN (Continued)
INDIANAPOLIS— E. Donnelly, S. C.
Saffell, P. B. Elliot, C. W. Tyler, L.
B. Davis, T. McConnell.
JACKSONVILLE— H. Simpson.
KANSAS CITY— C. Reynolds, J. Ros-
enberg, J. E. Dodson, S. W. Kidd,
W. Haynes, M. C. Brodsky, L. Na-
thanson, T. M. Taylor.
MEMPHIS— H. Finney, T. 0. Tuttle.
NEW ORLEANS— P. Spindler, C. C.
Nungesser, E. W. Leland.
OKLAHOMA CITY— G.
Quade, M. Tritch.
Ellison, W.
ST. LOUIS— L. Goldhammer, S. Rose,
H. Sanders, C. L. Hickman, F. S.
Fissinger.
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CARL LAEMMLE
-^
T/ie BIQ ^^U" sends you its heartiest
Qreetings and Congratulations on the
occasion of your 20th Film Anniversary,
If we seem to take to ourselves a particular
personal pride in sharing the event, it is
because of our close association with the
home office where, as the chief executive,
your judgment is our never -failing guide.
May each of the coming years prove to
he a milestone to mark only your health,
happiness and prosperity.
^
BIG "U" FILM EXCHANGE
W. C. HERMAN, Manager
1600 Broadway : : New York City
ANNIVERSARy
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(greetings and Qongratulatio7is | X W ENXY YEARS
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to \
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CARL LAEMMLE |
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President
Universal Pictures Corporation
Heckscher Bldg. New York City
On the Occasion of Your
Twentieth
Film Anniversary
May Tou Have Twenty
Tears More Of
''LAEMMLE LUCK"
And May We Be Here to Share It
W)m:
Universal Laboratories
FORT LEE, NEW JERSEY
Irving Stoe/zer, Henry Eysmann,
Laboratory Mgr. Reclamation Mgr.
I
Mr. Laemmle, is a long time
For any man, in any business,
To maintain supreme leadership.
You will receive
Many cordial expressions
Of good will on this occasion —
Because of your
Unblemished record.
May I add mine
On the grounds of
Sincere appreciation
Of our cordial
Business relations,
And a personal friendship
Which each succeeding year
Continues to strengthen.
We hope to greet you
As warmly this time hence
TWENTY YEARS
American Feature Film Company
Harry Asher, President
37 Piedmont Street Boston, Mass.
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CONGRATULACOCS AO SNR LAEIQILE ?£L0 SEU
VI0E3IU0 ANNIVER3ARI0. -„ ^ _ .
Portugese
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5UNIVERSAL Pictures
speak a universal lan-
guage. They know no
race, creed, color,
tongue, or geographical
boundary.
*IFrom Thirty-two Uni-
versal Distributors have
come the tributes printed
here, each in its native
form— an interesting and
graphic illustration of
the universality of Uni-
versal Pictures.
5WITH but slight varia-
tions this is the senti-
ment expressed:
^'Congratulations to
CARL LAEMMLE
on his 20th Motion Pic-
ture Anniversary.
'm.MrM.M.M.».M.M.M.M.MLM.M.M.M.M.M.M.KrrK-mrmL
Ofpua
["'■^^--.P.a.,,,
PAHHAAT OCNEN'TOIVOTUKBET HERRA LAE«l!IF
TFITAN I 0 VUOTISJUHLAKN'^ JOHDOSTA.
'^^^^'^" HJEPTELIGOBE LYKANS KHINOER TIL HERR UEMTiStn
MBBetu. PA A HANS TYVE AARS JUBELEUM.
lA^rr^yy^ia.^ <^ f'Cec^h feje Danish' yAjy''^ ' /f'
. 'ir^h Opt _ 'Jl3'c ^ S>:>->^1 joife
-n'c s^J^J ji^Zy j)3i^-j^ '"'J^ -o^ar
Lyekonstoingar till Mr-Laemrie
Serbian
Ceatitaria Ooopodlne Laenmle
na Vafioj dvadeseto-
godisrioj proB-
lavl .
APSREICAM FUS LAEMMLE RUNCS DIRDESMITGADU
JUBILEJAA Latvian
"baNJJIX SLAMaY TOEAN LAEMMLE 8AMA
SOBAT poenja tahoen BAROE doewa
POELOE. Msday
LE3 PLUS SINCERES U. LAEUMtt vSeuX
,POUB Ih. fStE 0E 20 lEUE L ' ANI VERSAIRE
French
fELIGITATIES MIJNHEER LaEUULE TER
GELEGESHEID UW TWINTIGSTE HERDENKINO.
Dutch
feliohamos a vd. sebor laemmle con toda
OORDIALIDAD, ADMIRaOION Y RESPECTO EN EL
7IGESIU0 AHIVEH3ARI0. . Spanish
7^^ COROI^X AL SIGNOR LAEMMLE P.„
SO AinVERSARlO
Italian
DIE HER2LICHSTEH GLUECKWUEN3CHE HERR
LAEa:.'LE 7.\M 20 JAEHRIOEH JUBILAEUM.
Germaa
URIME 0: UEMMLE PER ANM VE.ISAR IM. (jJi;-:i;T.
.«lbinian
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ANNIVERSARY
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^ Tribute from the
EXPORT DEPARTMENT
THE entire personnel of the Export Department,
from one end of the world to the other, welcomes this
opportunity publicly to pay its respects to its guiding
spirit — to the greatest organizing genius in the motion
picture industry — to the man whose very name is a
symbol of progress and achievement — to you — CARL
LAEMMLE!
Vast stretches of land and water separate us. Although
farthest away from you geographically, you have made
us feel closest to you in devotion, in loyalty, in under-
standing.
You have always been sympathetic, always eager to point
- out to us the quick, the sure, the right way in the con-
duct of our business. For this we thank you, but our
feelings go far deeper than those of grateful employes.
We know you and love you as a friend.
We rejoice with you in that twenty years of service have
happily passed in the field to which you have dedicated
your life. May you continue to reap the harvest of your
generous sowing, to which end we pledge our constan
loyal efforts.
In genuine admiration we subscribe our names to the
following pages:
10 tk
ANNIVERSARy
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N. L. MANHEIM, Export Manager
AUSTRALASIAN DIVISION
Hercules C. Mclntyre, General Manager
AUSTRALIA
H. Mclntyre, General Manager
SYDNEY ADELAIDE
D. Martin Manager R. H. Perry
And Staff And Staff
BRISBANE PERTH
R. Jones Manager H. McCrae
And Staff And Staff
MELBOURNE
D. Casey Manager
And Staff
NEW ZEALAND
WELLINGTON
C. F. Eskell, Manager
E. Bolton, Sales Manager
And Staff
Manager
Manager
E. B. Rowe, General Manager
CHINA
SHANGHAI
N. Westwood, Manager
K. C. Way, Mgr. Tientsin
And Staff
JAVA
E F. K. Borner, Acting Manager
And Staff
BANDOENG SOERBAYA
Mr. Flinzner, Asst. Mgr.. and Staff E. Lambert, Manager, and Staff
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FAR EASTERN DIVISION, Con't
PHILIPPINE ISLANDS
MANILA
J. N. Weir, Manager
And Staff
CEBU
H. W. Hope and Staff
ILOILO
W. Horstman and Staff
STRAITS SETTLEMENTS
SINGAPORE
K. H. Tann, Manager
And Staff
JAPAN
L. Prouse Knox, Manager
And Staff
TOKYO KYUSHU
A. Sherlock Assistant Manager Nagayama
Arata Tsukadi Business Manager ^^^^ Staff
OSAKA HOKAIDO
Makiguchi Manager S. Shirokane
And Staff And Staff
Manager
Manager
INDIA
Chunilal Munim, Manager
And Staff
BOMBAY CALCUTTA
Vasantreu H. Desai Asst. Manager A. V. Row Manager
And Staff And Staff
MADRAS LAHORE
N, R. Desai Manager A. S. Pandya Manager
And Staff And Staff
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SOUTH AMERICAN DIVISION
Monroe Isen, General Manager
ARGENTINE
BUENOS AIRES
Leo Beran, Manager
And Staff
ROSARIO
A. R. Fernandez Manager
And Staff
CORDOBA
Luis A. Sarmiento Manager
And Staff
SANTA FE
Antonio Jones Manager
And Staff
BApiA BLANCA
Carlos Wilkinson Manager
And Staff
Vi
BRAZIL
Al Szekler, General Manager
RIO DE JANEIRO
A. Judall Rio Branch Manager
And Staff
BAHIA
Waldemar Barros Manager
Caetano C. Gemino Asst. Manager
And Staff
BELLO HORIZONTE
Fernando Rangel Manager
And Staff
Manager
CAMPOS
Jose Cardoso Filho
And Staff
Manager
CURITYBA
Jacob Holzmann Manager
Lauro Holzmann Asst. Manager
And Staff
RECIFE
Renzo G. Baglia
And Staff
PORTO ALEGRE
Julia Marpas Manager
J. B. Vieira Assistant Manager
And Staff
RIBEIRAO PRETO
Isaac Bergstein Manager
And Staff
SAO PAULO
E. Trucco Manager
And Staff
DE SOLEDADE
Octacilio Jose Barra Manager
And Staff
UBA MINAS
Jose Rocha Manager
And Staff
ANNTIVERSARy
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SOUTH AMERICAN DIVISION
CHILE
Jorge Suarez Orrego, Manager
SANTIAGO VALPARAISO
Rauld E, Hector Asst. Manager Onofre Arriagada Manager
And Staff And Staff
CONCEPCION
Osvaldo Lobos Manager
Vincente Inostroza Asst. Manager
And Staff
PERU
LIMA
A. Fernandez Nogiiera, Manager
And Staff
MEXICO
Jack Hayes, Manager
MEXICO CITY
Juan C. Alarcon, Assistant Manager
And Staff
TORREON, COAH., MEXICO
S. C. de la Garza, Manager
And Staff
PANAMA
COLON
E. N. Ferro, Manager
And Staff
CUBA
HAVANA
Nat Liebeskind, Manager
F. G. Planas, Assistant Manager
And Staff
VENEZUELA
CARACAS
Ernesto Aue, Manager
And staff
PORTO RICO
SAN JUAN
A. F. W. Frohlich, Manager
And Staff
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ANNIVERSARy
126
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EUROPEAN DIVISION
L. Burstein, Supervisor
FRANCE
C. L. Brookheim, Manager of Latin Europe
PARIS
J. Viguier Assistant Manager
And Staff
STRASSBOURG
M. Muller Manager
And Staff
BRUSSELS
M. Stein Manager
M. Wittebol Assistant Manager
And Staff
DE LYON
M. Aubert Manager
Martin Comptable Asst. Manager
And Staff
MARSEILLE
M. Gardelie Manager
And Staff
LILLE
A. Vael Manager
And Staff
SPAIN
MADRID
Jose Fernandez de Alzola, Manager
And Staff
VALENCIA
Jaime Torruella Manager
And Staff
BILBAO
Meliton de Eiguren Manager
And Staff
SAN SEBASTIAN
Gregorie Landazabal Manager
And Staff
A. Torres, Manager
And Staff
PALMA DE MALLORCA
Jose Planas Manager
And Staff
MURCIA
Miguel Lopez Manager
And Staff
MALAGA
Eduardo Diaz De Cossio Manager
And Staff
LA CORUNA
Jaime Lameyer Manager
And Staff
POLAND
WARSAW
S. Burstein, Manager
GERMANY
BERLIN
0. Einstein, Manager
And Staff
SWEDEN
STOCKHOLM
Eskil Wahlstrom, Manager
And Staff
HOLLAND
AMSTERDAM
H. Van Veen, Manager
And Staff
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EGYPT
ALEXANDRIA
Paul Schlatermund, Manager
And Staff
CZECHO SLOVAKIA
PRAGUE
Fritz Taussig, Manager
And staff
ITALY
H. Gunderloch, Acting Manager
And Staff
A. Scherk
ROME
Assistant Manager
And Staff
GENOA
Mastrelli Ifiuo
And Staff
MILANO
B Andreoli
And Staff
TRIESTE
Attilio Lippo
And Staff
Manager
Manager
Manager
PALERMO
Ing. Mario Fedolino Salesman
And Staff
BOLOGNA
A. Borelli Manager
M. Schiavina Assistant Manager
And Staff
NAPOLI
Guido Pulga Manager
And Staff
BARI
Cataldo Lippo Salesman
And Staff
TORINO
Sig. Tito Vaudetti Salesman
And Staff
GREAT BRITAIN DIVISION
James V. Bryson, General Manager
London, England
Birmingham, England
Liverpool, England
Leeds, England
Manchester, England
Newcastle, England
Cardiff, Wales
Dublin, Ireland
Belfast, Ireland
Glasgow, Scotland
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UNIVERSAL
CITY
SENDS
GREEIINGS
TO
CARL LAEMMLE
10 tk
ANNIVERSARy
129
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MAY GOD BLESS
Laemmle
The Dispenser of the
Golden Rule
with many such anniversaries
ANNIVERSARy
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THREE CHEERS FOR
Carl Laemmle
ON HIS 20th ANNIVERSARY
May there be many
"RETAKES"
From The
PHOTOGRAPHIC DEPARTMENT
Roy C. Hunter
Arthur Todd
E. G. UUman
Harry C. Neumann
Jerry Ash
John Stumar, A.S.C.
Edward A. Kull, A.S.C.
Chas. Stumar, A.S.C.
Ray L. Ramsey
Jackson J. Rose, A.S.C.
Edw. Linden
Elmer Dyer
20 f4
ANNIVERSARy
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Greetings to
Carl Laemmle
Svend Gade
20 ^/i
ANNIVERSARy
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To One of
God's Noblemen
Carl Laemmle
133
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CONQRATULATIONS TO
Carl Laemmle
from
A BVhlCH OF THE BOYS
FRANK S. EATON
PAUL PERRY
HARRY TURNER
A. S. SERVICE
BURT HOWELL
S. J. TWINNING
CHARLES HUBBARD
WARREN S. EATON
HARRY BURKE
JOHN SCHELLBERG
C. A. DE LANE
HARRY KROHN
P. S. — The First Twenty Years Are The Hardest
My Best To You ''Unclc CaH''
On This—
Your Twentieth Anniversary
In The
Motion Picture Business —
May You Have —
Many — many —
Happy Returns
Of The Day.
Sincerely,
JACK HOXIE
20 ^^
ANNIVERSARy
134
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Carl Laemmle
IVhose Twenty Years of
Faithful Enterprise Inspires
Ambition and Admiration
Marian Nixon
ANNIVERSARy
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Mr. Laemmle
1 EXTEND MY SINCERE
CONGRATULATIONS
THIS 20th ANNIVER-
SARY.
MEL BROWI^
•%>«»(l^^<>-^^0'«H»-l>'4a»<>^^U«^a^^O^i»<>^^O'^^O^^O«H»-(>^^O'^^0^Hi»(>'«^(>^^M)4^»O'^^O«»(l«
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CONGRATULATIONS
TO -CARL LAEMMLE -
FROM - SOME — OF —
THE — BOYS — WHO —
DO — A LOT — OF — WORK —
ACCOUNTING DEPT. :: :: PAY-ROLL DEPT.
PERSONAL and INSURANCE
CENTRAL PILES
UNIVERSAL CITY — CALIFORNIA
20th
ANNIVERSARy
136
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A Fiiend in the
Fullest Meaning
of the Word,
CARL LAEMMLE
HARRY POLLARD
DIRECTOR
In Preparation
''Uncle Tom's Cabin"
SUPER-JEWEL
''California Straight Ahead"
''Oh, Doctor"
"I'll Show You the Town"
"Sporting Youth"
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Congratulations to
Carl Laemmle
from
Hoot Gibson
»(>^^ii«i ^o-^^ii^^c; ^^( I'^^o ^^( >'^^<>^^<>'^^( >^^0'^^()-«^(i-^M-<>-^^()^^()^^( >^i»<).^»^i*%
To
Carl Laemmle
MAKER OF PICTURES— AND OV MEN
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A%/ Tou Live to Enjoy Many
More Such Anniversaries
SINCERELY YOURS
J. JOSEPH SAMETH
PRESIDENT
LARIAT PRODUCTIONS, Inc.
featuring
Pete Morrison
for
UNIVERSAL
10 tk
ANNIVERSARy
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To ''UNCLE CARL"
THE CHANCE-GIVER
/rom his
;4
NEPHEWS"
PUFFY
and his Director
"DICK" SMITH
»'U-«B»'a^^(l^^(>«^()-«^O^^<>4^0«^()^^0-^»-0'^^()'^^0'^^(>'«H»C>^^0-^»-O-^^<)-^^<)'^^<>'^^(>«
»<)^^()-a^o^Hfr<>^^<>«
•■()-^M-(>^i»<)'«
J'O A PIONEER AND A VETERAN %i. &«
Mr, Carl Laemmle
Heartfelt congratulations on the Twentieth
Anniversary of the birth of UNIVERSAL
Harry D. Brown
Cinema Studios Supply Corporation
20 tk
ANNIVERSARy
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CARL LAEMMLE
Who has kept faith for twenty years
and has more friends than there are
O'Malleys in the history of the world.
Always,
PAT
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To CARL LAEMMLE
Congratulations and Best JVishes
for Your Continued Success
MATT MOORE
"The Narrow Street"
(Warner Bros.)
"How Baxter Butted In"
(Warner Bros.)
"The Cave-Man"
(Warner Bros.)
"The First Year"
(Fox)
"The Mysterv Club"
(Universal)
cp
*T«>^»»^»()«
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CARL LAEMMLE is the World's Qreatest Producer!
TOM REED
Didnt he engage me as his press agent?
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To that Pioneer of Picture Progress:
Carl Laemmle
WINNIFRED EATON REEVE
iOnoto Watanna)
Author
SCENARIO EDITOR
'and LITERARY ADVISOR
UNIVERSAL PICTURES
•'O^i^Ol^lO
Serials!
The Serials of Motion Pictureland carry romance,
speed and thrills! Clean and Colorful with Power,
Punch and Pep! BUT xh^ story of Carl Laemmle' s
twenty years in Movieland with its thrills, — and
romance^ — its accomplishments y makes the most
colorful of Serials do a Fade Out.
Leigh Jacobson
George Plympton
Carl Krusada
William Lord Wright
Arthur Henry Gooden
Lola D. Moore
George Morgan
Fred J. McConnell
20tk
ANNIVERSARy
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LYNN REYNOLDS
Director
Had three pictures named by leading journals among the First Fifty-two Box Office attractions of 1925.
They Were
"RIDERS OF THE PURPLE SAGE"
"THE RAINBOW TRAIL"
"THE DEADWOOD COACH"
This tops a record of seventy-three feature productions made by him during the past eleven years. Not
a single flop and many outstanding successes. Fifty-six of the continuities were written by him and
eleven were his original stories. As a record of consistency this is seldom equaled.
P. S. Mr. LAEMMLE:
Everyone is offering you congratulations on your splendid record of twenty years of honest service.
I am sitting way back in the corner and recalling the days when you gave me my start directing on the
old Gower street lot. I am thankful,
LYNN REYNOLDS
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To CARL LAEMMLE :
Who hardly needs an anniversary to remind his
loyal employees of his sterling qualities which
have endeared him to everyone who has had
the privilege to serve under his banner.
EMIL FORST
ikl
•■<l'«W-0-^M-()-^W-( >••
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To UNCLE CARL
You've heard about
THE WARNER BROTHERS, THE CHAPLIN BROTHERS,
and
THE DE MILLE BOYS
Now^ you're going to hear about
THE WYLER BROTHERS
WILLY and ROBERT
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ANNIVERSARy
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ANNIVERSARy
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To Carl Laemmle:
/// profound admiration.
Charles Kenyon
''The Still A/arm''
''The Old Soak"
"Flaming Borders''
»'(>-W-»^^(>^i»(>^^C)«»'CI^^O«
May there be 20 and 20 and 20 more years
bringing your life to 120 — the Talmudic
allotment to all good Jews.
Vrom ISADORE BERNSTEIN
AutKor 0/
"His People"
"Kol Nidre"
"The Ghetto Shamrock"
"The Cobbler"
10 tk
ANNIVERSARy
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<^r.
to
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Carl Laemmle
The Father
of Motion Pictures
FROM
CLIFFORD S. SMITH
and
JOSEPH S. BARRY
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Carl Laemmle:
A man who wins confidence, respect and affection
from every man capable of appreciating genuineness.
JAMES O. SPEARING
»0^^(>4^»U^i»l I^IW'i )^H»(I^^O^^O^^(l-^^(I^^O^i»'( I4^»0«i^(>«
»-<»^H»-lJ'^i»()^^C) )«H»0^^()-«
To CARL LAEMMLE:
JVith every good wish
from
EDWARD SLOMAN
and
"HIS PEOPLE"
10 tk
ANNIVERSARy
«M «
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• • • !
f
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Dear Mr. Laemmle:
"THE WHOLE TOWN'S —
TALKING"— about you—
Your twenty years — of — service — in-
the industry — is — unparalleled.
Congratulations
EDWARD LAEMMLE
PS.
Your friendly — rivals — are
STILL— alarmed.
20 tk
ANNIVERSARy
'<^""''"">ti;
151
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To ''The Little Giant of the Movies^''
CARL LAEMMLE
BEHRENDT-LEVY CO., Inc.
General Insurance
Insurance Exchange Building
NINTH AND OLIVE STREETS
I-OS ANGELES
CAL.
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152
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Congratulations
Mr. CARL LAEMMLE
RED ARROW COMPANY
INCORPORATED
Congratulations to
Mr. Carl Laemmle
from
Bess Schlank
Hollywood
6528 Hollywood Boulevard
Hempstead 9945
California
20 tk
ANNIVERSARy
153
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Our Qood Wishes and Congratulations
ON YOUR
TWENTIETH ANMVERSARY
from
WARDROBE DEPARTMENT
E.
N.
Woolf
Johanna
Mathieson
S.
B.
Ware
Edward
Ware
Lily Lashian
Sol Finnerman
»-(>-^^0-^»'0«^(>^l»0-^»-(>-^»-()-^M-C)^^0^^()«
»()^^>-^»>t>-«^<>-^»-( )-^w-< >^^<)^^(>^^(>'«
To
"Uncle Carp'
from
EDNA
EDNA MARION
AND
FAY WRAY
FAY
UNIVERSAL'S WAMPUS STARS OF 1926
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I Am Grateful
For
Universal City!
Universal Pictures
Universal Business Methods
T/ie
Universal Cordiality
Universal Sincerity
And
I Am More Than Grateful
for
Carl Laemmle
Who
Was and Is the Inspiration
of
This Gigantic Enterprise
Hugh S. Jeffrey
Hugh S. Jeffrey Co
ANNIVERSARy
155
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CARL LAEMMLE
Ma^ We Long Enjo-^ the
Sunshine of Your Smile
-^
EN A QREQORY
"SPORTING LIFE"
"THE OVERLAND TRAIL"
"RED-HOT LEATHER"
"THE CALGARY STAMPEDE"
"GRINNING GUNS"
"VALLEY OF THE RANGE"
CARL LAEMMLE
I Write to You '^Personally*
Congratulations
CHARLES A. LOGUE
Recent Originals and Continuities
'THE MAN ON THE BOX"— SYD CHAPLIN
"BELOW THE LINE" )
"CLASH OF THE WOLVES" \ RIN-TIN-TIN
"THE NIGHT CRY" )
JAZZ BRIDES"— MARIE PREVOST AND MATT MOORE
"ARIZONA SWEEPSTAKES"— HOOT GIBSON
"PRISONERS OF THE STORM"— HOUSE PETERS
"FORBIDDEN WATERS"— PRISCILLA DEAN
ANNIVERSARy
156
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CONGRATULATIONS
Mr. Laemmle
On Your Twentieth Anniversary
with our si?tcere wishes for your continued success
FROM
ART AND TECHNICAL DEPARTMENTS
CHARLES D. HALL
EDGAR G. VLMER
ARCHIE H. HALL
»l>«»0^i»'l>^i»<t«i»0^H»C>^^>)-^^>)-^W-c)-^»>t)'«^>)-«l^f>^^f)'^^r^^<i4
•■o«w-()-^Mi()i«»'( I'^^l •^■frd-a
To Carl Laemmle:
Congyatuiations on Your Twentieth
Anniversary in the Motion Picture
Industry
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Eleanor fried Dariing
and her husband, Scott
Dear Uncle Carl:—
If you hadn't given me a job at
Universal City, I w^ould never have
met her.
Then I had to marry her to get
the pictures edited MY way.
SCOTT
Raymond Cannon
ADA
"The Whole rown's rdking''
20tk
ANNIVERSARy
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Congratulatiom
Mr. Laemmle
on your twentieth anniversary,
sincere wishes for your continued
success from the
TRANSPORTATION
DEPARTMENT
Maurice Kurland —
Transportation Manager
Frank Gross
John Mutaw
John Lynch
Paul J. Murphy-
Leslie D. Smith
Grady Whittington
Harry Divver
Dewey Skipworth
H. George Smith
Roland Strathearn
Frederick E. Manning
Frank Gorback
Arthur Fields
Elmer Randall
Marion S. Smith
William Rabb
David Brodie
George Patterson
Wallace Munyan
Cye West
Albert L. Gregory
Jack Gannon
Henry Perez
Henry Janssen
Arthur L. Pinney
Charles J. Love
Morris Moore
Congratulations
to
i Mr. Laemmle
i
I On His
i
i
I Twentieth
1 Anniversary
RENTAL DEPARTMENT
THOMAS K. LITTLE, Mgr.
UNITED STUDIOS
5341 MELROSE AVENUE
Phone: Hollywood 4080
LOS ANGELES CALIFORNIA
ANNIVERSARy
m
159
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To a Leader among Leaders
Carl Laemmle
LOS ANGELES FIREWORKS CO.
W. H. WILLSON, Mgr.
410 EAST THIRD STREET
Tel. VAndike 5031 LOS ANGELES, CALIF.
>-n-^^o«^i>^^U-^^()'^^i)-M»-()«
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TO
To
''The Little Qiant of the Movies'' \ Carl La^CITimlc
Carl Laemmle
More a Friend
Than a "Boss"
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HEARTIEST CONGRATULATIONS
to
CARL LAEMMLE
on his
Twentieth Anniversary
With the Friendship
and Good Wishes of
•Ti'-figf-f'^''''^
LOIS WEBER
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161
Congratulations
Mr. LAEMMLE
ON YOUR TWENTIETH ANNIVERSARY
DURING twelve of these years I have w^atched your climb to the foremost place in
the industry with unusual and, I might say, personal interest —
For it was twelve years ago that I sold my first motion picture story — TIMELY
REPENTANCE — to you. And it was this sale that started me in the business —
It is unique that in the peculiar turn of events in this industry I should again be with
you and at a time when you are celebrating your TWENTIETH ANNIVERSARY.
And it seems fitting that the past year, just closed, should be a banner year, marked by
such pictures as
HIS PEOPLE
THE GOOSEWOMAN
THE MIDNIGHT SUN
THE FLAMING FRONTIER
THE PHANTOM OF THE OPERA
THE HOME-MAKER
SIEGE
THE STILL ALARM
SPORTING LIFE
I'LL SHOW YOU THE TOWN
THE COHENS AND THE KELLYS
CALIFORNIA STRAIGHT AHEAD
WHAT HAPPENED TO JONES
SKINNER'S DRESS SUIT
I am proud of my association with these pictures. I am espe-
cially proud of THE FLAMING FRONTIER, SKINNER'S
DRESS SUIT, THE STILL ALARM, and THE COMBAT
— for which I personally wrote the scenarios or adaptations.
Every one — the public and exhibitors alike — are looking to
you to carry on — as you have for
TWENTY YEARS
EDWARD J. MONTAGNE,
Supervising Edttot
20 tk
ANNIVERSARy
c;^
//ii/ii//i\\\\\\\^\
162
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1 ♦
Carl
Laemmle
TAe Amiable Father of the Films
And the Beloved Universal Uncle
r
Curtis Benton
Originals : Adaptations
Continuities
Author of
((
CONSCIENCE"
"SPORTING LIFE"
Universal
"COHANS AND KELLYS"
In Collaboration «
"WHITE HEAT"
Metro-Goldwyn
"THE UNINVITED GUEST"
Metro-Technicolor
(Universal's "WOW" Three-Reeler in
1914)
''MIGHTY LAK A ROSE"
First National
"IT IS THE LAW"
Wm . Fox
"FREIGHT PREPAID"
Fatty Arbuckle
"HALF-A-DOLLAR BILL"
Metro
( (
IN PRODUCTION
THE ROCKY MOUNTAIN FLYER"
Universal Super-Jewel
Undet Exclusive Service Contract With Universa/x. ..-i /^t y :- b
qp
If)?,
Mr. CARL LAEMMLE -
Universal - Pictures - Corp. -
730 - 5th - Avenue -
New - York - City -
DEAR - MR.- LAEMMLE -
I - respectfully - report - that -
Director - Public - has - cast - you - as - the - best -
loved - figure - in - motion - pictures - for - another
twenty - years, -
Cordially —
HAROLD - DODDS
BILLY - GORDON
BILL - MAYBERRY
ASSISTANTS
Casting - Supervisor —
Universal — City — Cal,
L APPROVE - HEARTILY
To CARL LAEMMLE
-♦
• • •
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Trail-blazer and pioneer
in the Empire of Dreams —
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May the years to come be
added "JEWELS" in your
crown of UNIVERSAL success.
Harry Wurtzel
GUY COBURN, Inc.
ANNIVERSARy
Y/^""'"'"^'
Guy Coburn
h *
164
1 1
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The Best Press Agent
On The Coast
Is
cither Tom Reed or
EDDIE
HITCHCOCK
"rhe Man With A Load of Mischief
PUBLICITY DIRECTOR
Universal Film Exchange
Los Angeles
Criterion Theatre
Boulevard Theatre
Uptown Theatre
Louis J. Golden
Managing Director
West Coast Boulevard Theatre
C-J
M5 Best Wishes'
^■
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=5? '
^: HOBART HENLEY
ciljjp
te
Illllllllllllllllh
iilllllllilllllllllllM
i=i
OUR TOKEN OF ESTEEM AND BEST WISHES TO
CARL LAEMMLE
Let us continue to help "'cut" the way to still higger^ndUttetipk^uhrlv^'^'[-'^^^^
The Editorial Departmen
rMENT
Unlvprsai,West Coast Studios
: \
EDITOR-IN-CHIEF
MAURICE PIVAR
ASS'T EDITOR-IN-CHIEF
MARTIN G. COHN
OFFICE STAFF
Grace Johnson Sam Timbrell
WALTER ANTHONY
Gilmore Walker
Thomas Pratt
Raymond Curtiss
Harry Lieb
Edmond Hanna
DeLeon Anthony
Alvin Todd
TITLE WRITERS
GARDNER BRADFORD
FILM EDITORS
Desmond O'Brien
Ted Kent
Byron Robinson
Thomas Malloy
Max Cohen
Jack Kelly
Daniel Mandell
Eleanor Fried
Edward Todd
ASSISTANT EDITORS
Philip Kahn Robert Wayne
Harold Tarshis Jack Irwin
Donald Lindberg M. C. Dewar
PROJECTIONISTS
Jean Havelik Oliver Emert
ART TITLE DEPARTMENT
Harry Kaufman John MacCormack
JACK COLLINS
J. R. Rawlins
Charles Craft
Corbett L. Joiner
A. C. Schaefer \
Edwin Meyer '
Lindsay Thomson
JIM
jlllll'iiB
167
X
Sincere Qood Wishes to
CARL LAEMMLE
% CONSTANTLY EXTENDED THROUGH THE YEARS SINCE I
— BOUGHT MY FIRST IMP RELEASE "HIAWATHA"—
—BOUGHT "THAT UNIVERSAL PROGRAM"— INDIANAPOLIS—
— OPENED THE UNIVERSAL EXCHANGE— INDIANAPOLIS —
—OPENED THE UNIVERSAL EXCHANGE— ST. LOUIS—
-OPENED THE UNIVERSAL EXCHANGE— KANSAS CITY—
—OPENED THE UNIVERSAL EXCHANGE— OKLAHOMA CITY—
AND NOW
—STARTING PRODUCTION "SPANGLES"— UNIVERSAL JEWEL—
ARTHUR F. BECK
1
168
THREE CHEERS FOR OUR
"UNCLE CAKL"
ON THE
20th ANNIVERSARY OF HIS ENTRANCE INTO
THE MOTION PICTURE INDUSTRY
f''°'" THE ELECTRICAL AND MECHANICAL BOYS
AND THEIR CHIEF - :^ universal city, calif.
1926
Arthur E. Shadur.
Joe Lapis,
Frank O. Graves,
F. Artman,
Phillip J. Shuler,
J. Ritter,
R. Ammons,
T. Johnston,
C. McFadden, Sr.,
Frank Munroe,
A. N. Dubeau,
H. Graham,
V. Groger,
H. Chambers,
R. Lacey,
L. MacFarlane,
J. Moulin,
Thos, Valdez,
H. L. Huston,
M. Mathieson,
R. Cov<;ney,
A. Baffert,
E. Kirkpatrick,
F. Pinhey,
G. Merhoff,
A. H. Froelich,
R. Saxton,
W. Hedgecock,
E. Burkhalter,
E. W. Munroe
W. Evans,
T. C. Pullins.
P. Stith,
E. Keiser,
W. R. Munroe,
E. Cooley,
I. Smith,
C. McFadden, Jr.,
E. Hobson,
F. Dyer,
R. Fullerton,
A. H. Harding,
F. Feichter,
W. Monk,
J. Mertes,
G. Tobey,
C. F. Johnson,
C. Moffatt,
P. Nippell,
H. Kohler,
L. H. Searle,
J. Bellah,
W. Wheeler,
F. Chaney,
W. F. Hughart,
J. Long,
H. Sanborne,
E. L. Cannon,
J. D. Brooks,
C. Canepa,
W. Tonsor,
C;. Lundy,
C. C. Stoll,
H. W. Tiedeman,
R. V. Manring,
T. Vashkulat,
Warren Munroe,
B. Graves,
W. Lipscomb,
Al. Manring,
E. Heim,
C. Mehlman,
J. H. Putnam,
E. Wulsten,
W. Ormond,
L. Kearns,
M. Nippell,
H. Todd,
H. C. Moran,
R. J. Thompson,
F. Knudtson,
S. Mihailoff,
M. Dattelbaum,
J. McCristal,
N. Kurland,
B. Carter,
G. Morton,
R. J. Pritchard,
C. McCarty,
G. Oliver,
T. S. Soderberg,
W. McPheeters,
A. Hall,
R. McGaughey,
Frank Valdez,
A. Barnes,
A. Boeckmann,
J. Gutekunst,
H. Martin,
G. E. 'Anderson,
D. Johnson,
H. Hauser,
B. Dyer,
R. Mescher,
J. Fernandez,
R. Lindsay,
M. Starkman,
W. R. Gruel,
E. Cunningham,
L. Malak,
N. Goodman,
C. A. Cooper,
A. MuUer,
C. Hullmrd,
M. Woods,
A. E. Boeckman,
J. C. Franklin,
F. G. Monroe,
E. Blore,
J. N. Kennedy,
W. Dickinson,
T. Evans,
S. D. Tenny,
A. Serbin,
C. Meyers,
L. E. Gregory,
C. Blacke.
169
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, Sincere St Congratulations
[/i ^/-- '^ -j:4(
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MR: LAEMMLE
LAURA LA PLANTE
'.\<:
/ Salute You
Mr. Laemmle
on Your Twentieth Anniversary
This is one thing on which Vvzv not 'lost out to sea'
So Here's To
Your Greater Success
REGINALD DENNY
ANNIVERSARy
""""^'"■"■i
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WENTY years ago, Mr. CARL LAEMMLE,
. you began your career in the motion picture industry
as one of the few far-seeing doers and believers among
those pioneers. Today you are beginning your next
"twenty*' — still a leader! You have made "Universal**
the trademark of the finest in screen entertainment-
You have my sincerest admiration and respect, and
my heartiest congratulations on YOUR TWENTIETH
ANNIVERSARY.
Wm. A. Seiter
P. S. — // will cheer you up to k^ow that the first twenty
years are the hardest I
'{llllilUiWM
20tk
ANNIVERSARy
I
• • -
171
CARL LAEMMLE i
ff^ith heartfelt congratulations and
keen appreciation of his kindness,
from
C ARM EL MYERS
I
Twentieth Anniversary
Greetings
Lefs
Give Three Cheers
For Our
and
Brother ZION
Carl Laemmle
VIRGINIA VALLI
A,.
To
1:0
Carl Laemmle "Uncle Carl"
^^^^^^S9iie
AN
APPRECIATION
!
Nanie Reis
sa'^s you've the biggest heart
of any man she knows —
and we know it's true
(rasfiQlse^
JACQUES JACCARD I ^^^INA and GRETTA
Diream DOYLE
20 ^^
ANMIVERSARy
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PFishing
CARL LAEMMLE
Health and Happiness
Always—
Jack Ford and Harry Carey
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/-
Qreetings to
M}' Beloved Chief
Carl Laemmle
The Best Boss and the Best Friend
1 ever had
Congratulations to
Mr. Laemmle
on your
Twentieth Anniversary
from
Marion Jackson
riUCjii riC)rrM.AN 1 Onginals, Adaptations and Continuities
Cp
• •
To Carl Laemmle
IN APPRECIATION FOR THE CREATION OF
UNIVERSAL CITY
20 years ago
The wonderful film industry of Holly-
wood is due to his energy and courage.
His efforts for clean-artistic productions
are recognized by the Citizens of Los
Angeles.
Congratulations
TO
Mr. CARL LAEMMLE
ON HIS
Twentieth Anniversary
MAX MEYBERG COMPANY I
1
I from
j ASTON MOTION PICTURE TITLE CO
I
Distributors of Westinghouse Lamps
I
NEW address:
3823 Lankershim Boulevard, Universal Citjr
Phone Lankershim 403
ANNIVERSARy
171
■ii
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a
'zyi^nniversary Greetings
to
Carl Laemmle
The man who does hig things in a big way^"*
UNIVERSAL picked a FAGEOL TRUCK for their 6,000 mile cross-country
tour. Result: Not one cent for repairs. An uninterrupted trip, a credit to
Universal and to FAGEOE MOTORS.
Fageol Safety. Coaches
Fageol Compound Trucks
FAGEOL MOTORS COMPANY
OAKLAND CALIFORNIA
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p.Clf.C CO.SI STUDIOS
„ u- ^cseier, President
l,y deer ».r • a^-'«'i«'' =
„,• rv pxeasent and
^P.catatlo experlen ^^^^^^,,,, "Perch
i, Vtchell and tne r-i
^ry» .,„ has been
,,r<i 01- tne Photograpny f %,<,^„<i that
Tne standard 01 ^^^tion. I 'y^.^ver.
,,erveUous and V ^^g,,endous time
^ne lAtcneU la enthus^.s
-^^^rinind^r:^:^^"- ^^^-^^"'
loin nlm in «■'"
Sincerely, yo"'-»'
E. R. Spellman
wishes you
CONTINUED SUCCESS
Mr. Carl Laemmle
•8?
Spellman Desk Company
6159 Santa Monica Blvd.
Hollywood, Calif.
»-o-^^<>^^o«
Samuel C. Shine
GREETS YOU
Mr. CARL LAEMMLE
ON YOUR
TWENTIETH ANNIVERSARY
IN MOTION PICTURES
ON SERVICE WITH SERVICE TRUCKS
GENERAL TRUCKING
Ph. Ho. 2672
6568 Santa Monica Blvd., Hollywood
ANNIVERSARY
_ '///^""''■''^''WWi
176
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CARL LAEMMLE^S
Twentieth Anniversary
— JVot only twenty years devoted to the
discovery and exploitation of stars
— But also twenty years of square deal-
ing in the development of the Screen
as a respected industry.
Congratulations, Uncle Carl I
front
GRANT E. DOLGE
and his exclusively managed artists
Henry B. Walthall
Charles Emmett Mack
Chester Conklin Kate Price
Harland Tucker Laska Winter
Claire Adams
Mack Swain
Ethel Wales
Director, Ralph Ince
904 GUARANTY BLDG.
HOLLYWOOD
OR. 4308
GL. 6806
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7k/y Sincerest Congratulations
to you
Mr. LAEMMLE
o;^ your
Twentieth Anniversary
••o-^M@^
GEORGE A. SIEGMANN
i»>>'^*'"^B*'<>4H^<>-^i*-')-4H*-( >-«i*-(>'^»-0'^^0'^^0'^^ 0'4^»'a'^l»0-«H»-0-«a» O-^M' I >-^^(>«
»() ^^o-^^o ^^o-«
»( )'^^(>-^^M >'^^<)'^i»0-^^()-^l»()'^^(>-^a»( >'^^M)-«
HARRY M. LICHTIG
BEN A. ENGLANDER
say
"A long life to Carl Laemmle''
ANNIVERSARy
178
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THEIPROPERTY DEPARTMENT GREETS YOU
MR. LAEMMLE
ON YOUR
Twentieth Anniversary
HARRY GRUNDSTROM
PAUL KAMP
WALLIE KIRKPATRICK
J. VALE
WM. DAVIDSON
H. D. GLADDEN
WM. LARABY
WM. LOW
M. HEITEL
R. A. Gausman
ERIC WILKINSON
LYNN SUTTON
HUGH HEINDL
J. CHALLSTROM
E. SMITH
J. HINDS
M. CICHY
T. KELLY
V. WAHLGEMUTH
LESTER HYDEMAN
R. D. SMITH
HARRY LONSDALE
T. OFFENBECKER
FRED FRANKS
J. SEALY
MRS. H. DODGE
C. W. ANDREWS
AL. THAYER
To Carl Laemmle:
At the end of twenty TEA RS you are
the greatest figure in motion pictures —
But
Every twenty HOURS I make a picture.
Wu W
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• • •
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To Carl Laemmle:
On the Twentieth Anniversary of his entrance
into the Motion Pidure World which his en-
ergy has Simulated, his wisdom has promoted,
his integrity has inspired and his charader has
adorned — to Carl Laemmle, a gentleman by
the grace of God.
WALTER L. STERN
BUSINESS MANAGER
Pacific Coast Studios Universal Pictures Corporation
►I >'^^ I >-^^i >-«i»'< }•«
^O^^O-^^O'^^O^^O^M^O'^^O*
»'(>^^0^i»'04
•■< >'^^n'^^( >«B»0'«^)^^( A
Congratulations to
MR. LAEMMLE
0/? your
Twentieth Anniversary
r
FROM
Edith Roberts
Kindest Reagrds
And Si nee re St
Congratulations
to
Carl Laemmle
FROM
Blanche Mehaffey
hjJHAty^s.K\yy^
ANNIVERSARy
^J|^J2J^^^^M
180
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M}' Sincerest Congratulations
To You
MR. LAEMMLE
On Your
Twentieth Anniversary
WARNER OLAND
a
Best Wishes"
— Viola Foster
»()'^^<)-^^( t-^^i )'«
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•(>«^f i-^»-<>-«^< >^^( )4
Congratulations Mr. Laemmle "j"
on your Twentieth Anniversary j Congratulations
To Yc
ou
from Gertrude Astor
MR. LAEMMLE
On Tour Twentieth
Anniversary
White Pine Lumber Co.
GUS LUELLWITZ. President
3430 South Grand Avenue Los Angeles
HUmbolt 6060-1782
Supplying the foremost studios on the Coast
V
AMNIVERSARy
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Partners in Progress Through The
Changing Tears
Carl Laemmle
and
Independence
are
Synonymous
GREATER AMUSEMENTS and
CARL LAEMMLE have been
friends for the last eleven years. Since
its inception Greater Amusements
has commended the principles and
policies which have enabled the able
Universal Leader to reach his pre-
sent high pinnacle in the industry's
hall of fame. Side by side we have
progressed and the friendship [has
been cemented by strong adherence
to the ideals which have guided the
development of both; and so it is as
pioneer to pioneer and friend to
friend that Greater Amusements ex-
tends its congratulations to you, Carl
Laemmle, on the occasion of your
Twentieth Anniversary with the
wish that this"] treasured friendship
may be perpetual
GREATER AMUSEMENTS
America 's Foremost Motion Picture Regional Trade Journal
ANNIVERSARy
182
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Greetings
to
CARL LAEMMLE
A pioneer and leader whom the
Motion Picture Industry honors !
Congratulations on the record that
he has established during his twenty
years in business.
And to this, we add our thanks
for Carl Laemmle is the man
responsible for our being in
the motion picture industry.
May he live and prosper exceedingly
to celebrate many more anniversaries !
Anna Aiken Patterson, Fuhlisher
WEEKLY FILM REVIEW
ATLANTA :: QEORQIA
20t/i
ANNIVERSARy
qjjp
w u w
r
iwi
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and It gives us a
great deal of real
pleasure to kno^r
*we played a part
In aiding you to
achieve your suc-
We Congratulate You
Mr. LAEMMLE
on your
TWENTY YEARS
of Progresssion
and -wish you
CONTINUED
SUCCESS
.!"9wj„r
J««u,
lary 4
^926
MOVIE AGE
Cohering Nebraska, Iowa and South Dakota
414 So. 13th Street
Omaha Nebraska
184
k.^
THE
inday, February 28, 1926
-.gEg»*£
DAILY
185
"The Far Cry"
First National
ifORY IS NOT VERY STRONG
BUT DRESSY PRODUCTION
AND SOMETHING BRAND
NEW IN THE WAY OF A
JAZZ PARTY. RUNS LONG
FOR MATERIAL OF THIS
KIND.
tist. .. .Blanche Sweet attractive as
the millionaire's daughter who
busies herself with Paris flirtations,
lack Mulhall, the Yankee artist who
loves her and John Sainpolis, the
moneyed Frenchman with an eye
on Blanche. Myrtle Stedman and
Hobart Bosworth not important as
ihe father and mother of Blanche
and William Austin an effeminate
.little playmate for Myrtle. Others
JLeo White, JuHa S'wayne Gordon.
>/pe of Story. .. .Romance; adapted
from Arthur Richman's play. Bal-
boni, who makes his directorial de-
hut with "The Far Cry," didn't
have much to go to work on but
he courageously decided that he
iwould make something of it and
Iso you have a picture with little
story, dressy settings, a modern
jazz party in the form of a Caesar-
ian orgy (done in a conglomeration
of color) and some comedy that is
forced in. The result is much ado
about nothing — or practically noth-
ing. Claire Marsh squanders her
father's money on Paris divorces
and Mrs. Marsh amuses herself
with the ladylike Erick Lancefield
who parks in her boudoir while she
has her face lifted and her corns
pared. Claire falls in love with
Dick Clayton, artist, but Dick's
mother intervenes and it is called
off, Claire follows Dick to Venice,
however, and everything is rosy
until Dick's jealousy of Count Stu-
rani drives Claire back to Paris.
The Count follows and stages the
Roman fete in Claire's honor. The
guests wear Roman costumes, the
setting is after the fashion of Caesar
and negro waiters serve huge
chunks of beef on long daggers.
Oh, it's a Roman orgy all right and
sets the stage for a thrilling re-
union of the lovers. The drapes
catch fire, hero rushes in — clinch.
The color sequence is rather attrac-
tive but the set is so elaborate and
so crowded that the colors are lost
in the confusion.
lox Office Angle Average num-
ber. May have a little difficulty
holding them at the start but
should send them out satisfied.
ixploitation A trailer of the
Roman fete may easily interest your
folks and you can use Blanche
Sweet's name in your announce-
ments. The title isn't very strong
so you will have to work it up with
catchlines and other stunts to get
it over. Trailer is probably the best
bet on this one.
Jirection Balboni ; fair
Author Arthur Richman
Jcenario Katherine Kavanaugh
ii^meraman John Boyle
Photography All right
:^cale Venice-Paris
Length 6.868 feet
"Hearts and Fists"
Prod.: H. C. Weaver
Dist.: Associated Exhibitors
LUMBER CAMP YARN WITH
ACCOMPANYING ACTION
AND SOME GOOD CLIMAX
SUSPENSE. STORY TRITE
BUT WELL SUSTAINED IN-
TEREST A GOOD ASSET.
Cast John Bowers the likable,
curly-haired lumberjack whose op-
timism and whole-heartedness
make his performance interesting.
Marguerite De La Motte, pleasing
as his sweetheart and Alan Hale
good as the villain who doesn't
overdo the part, which is a rare ex-
ception. Dan Mason an amusing
old codger. Jack Curtis especi-
ally well suited as the burly lum-
berjack. Others not important.
Ts^pe of Story. . . .Dramatic romance;
from a magazine story by Clar-
ence Budington Kelland. With a
story that makes no pretense of
disguising its familiarity, Director
Lloyd Ingraham has done a pretty
good job. He has injected a wealth
of fme lumber camp atmosphere
iind detail with the accompanying
action and thrills and woven in the
ronantic thread without breaking
in on the main plot. The story
winds up in a first rate climax
that carries plenty of good sus-
pense of the last minute variety.
The rush to get the logs down in
time and hero's battle against odds,
with villain doing his best to pre-
vent the completion of hero's deal
and h;s efTorts to win hero's sweet-
heart, all goes toward good action.
Story: Hero Larry Pond's father
dies leaving his lumber business in
dire straits. Tolly, a local com-
petitor, plans to get control of the
Fond concern and blocks all efforts
of Larry to secure loans. Tolly
ali-o manages to engage himself to
Alexia, Larry's childhood sweet-
heart. The girl eventually realizes
that Tolly is not on the level and
through her, Larry secures funds to
put his plant in operation. The
remainder of the plot is the fight
between Larry and Tolly with
Larry eventually successful in put-
ting his business back on its feet
and winning Alexia.
Box Office Angle Good average
entertainment that will no doubt
please the usual crowd, especially
the tvpical fan crowd.
Exploitation John Bowers does a
lot to make this interesting. You
might concentrate on his perfor-
mance as the happy-go-lucky lum-
beriack who won in spite of all ob-
stacles. The fan crowd will no
doubt know that Bowers and Mar-
guerite De La Motte were married
recently so you can count on bring-
ing them in if you play up both
names.
Direction .... I^loyd Ingraham; good
Author Clarence Budington
Kelland
Scenario Abe Schultz
Cameraman Not credited
Photography Good
Locale Lumber camp
Length 5,438 feet
"Dancing Mothers"
Paramount
ANOTHER SLANT ON THE
MODERN GIRL. NOTHING
VERY NEW IN THE STORY
BUT HERBERT BRENON'S
DIRECTION, WITH ALICE
JOYCE AND CLARA BOW IN
THE CAST MAKE IT ABSORB-
ING.
Cast Alice Joyce delightfully
pleasing and there are innumerable
lovely shots of her although she is
"close-upped" a trifle too much.
Clara Bow a devilish little piece
but she gives a corking perfor-
mance. Conway Tearle, as usual,
takes himself too seriously. Other-
wise does good work. Norman
Trevor suitable as Alice's husband
and ethers Donald Keith, Elsie
Lawson, Dorothy Cumming. Inci-
dentally Dorothy Cumming should
get somewhere if she ever gets the
right opportunity.
Type of Story. .. .Domestic drama;
adapted from Edgar Selwyn's and
Edmund Goulding's play of the same
name. The old triangle has given
way to the latest in domestic prob-
lem plays and you have the quad-
rangle. The newcomer is the mod-
ern daughter and besides having a
husband who "steps out," poor
Ethel Westcourt has a daughter
who is a "chip of the old block."
The idea isn'i new nor is the manner
in which Ethel solves the problem
entirely original but Herbert Bren-
on has so deftly directed this that
it quite overcomes its own weak
spots in interesting bits that make
it a good proposition for the ma-
jority of entertainment seekers.
Alice Joyce is lovely. Her per-
sonality and easy grace command
your attention at all times and Clara
Bow's cute naughtiness holds, too.
There is the usual round of night
clubs of unique design and a liberal
display of jazz atmosphere while
Dad and daughter make merry and
then when Alice decides to shake
ofT her old fashioned notions and
enjoy life there is more in the way
of jazz. Alice pulls the mother
sacrifice idea by vamping her
daughter's suitor and losing both
husband and daughter as a result.
In the end they beg her to come
back and you are left to believe
that perhaps she will.
Box Office Angle Sort of atmo-
sphere that will appeal to many
and the story has been so capably
handled that it is likely to hold.
Exploitation. .. .In showing the pic-
ture the Rivoli requested patrons
to fill in the blank on the program
stating whether or not they liked
the uncertain ending or if they
would rather have had the family
reunited. A good stunt and it
might pay you to work it out this
way, too. Plenty of talking points
especiajly work of Alice Joyce and
Clara Bow, plus Brenon's direc-
tion.
Direction. . . .Herbert Brenon; very
good.
Authors Edgar Selwyn — Edmund
Goulding.
Scenario Forrest Halsey
Cameraman J. Roy Hunt
Photography Excellent
Locale N. Y.
Length 7,169 feet
"Mare Nostrum"
Metro-Goldwyn
INGRAM'S USUAL ARTISTRY
IN PRODUCTION AND HAND-
LING OF STORY. THEME
NOT ONE OF UNIVERSAL
APPEAL AND TRAGEDY OF
HEROINE'S EXECUTION
SHOULD BE SHORTENED.
Cast. .. .Alice Terry lovely and very
beautiful in many splendid close-
ups. Still a little cold but her love
scenes with Antonio Moreno are
not under the same influence. Mor-
eno's performance excellent. Mich-
ael Brantford a capable and likable
youngster. Hughie Mack a Sen-
nett sort of comedian who depends
on his bulk to register the laughs.
Others all foreign players, good
types but no outstanding perfor-
mances, except that of Mme. Pa-
c|ueretle as Doctor I'edelmann, who
is first rate as the spy ringleader.
Type of Story Tragedy; from
Blasco Iljanez' novel. As might
be expected, "Mare Nostrum" is
another exposition of Rex Ingram's
masterful directorial genius and his
ability to do the unusual is again
portrayed in his stirring picturiza-
tion of the Ibanez sea story, a war
tragedy that allows for a wealth
of atmosphere and action and
builds to great heights its romantic
element. The picture, made abroad,
has a wealth of colorful back-
grounds which make for added in-
terest. Only at times it seems as
though Ingram has gone in a bit
for travelogue views — when he has
the hero and heroine meeting in
various historic spots. The devel-
opment is smooth, the action well
timed and even though the comedy
antics of Hughie Mack are obvious-
ly forced in for relief, they are
well registered. The stark tragedy
in the death of the heroine is the
regrettable incident of the picture.
To stand the heroine against a fir-
ing squad, to show the execution
and to flash a shot of the waiting
wagon and its casket is piling real-
ism on too thick. To be sure it
braves conventions and is far from
the sugar-coated end'"- that the
searchers for realism so often flay
but it is unpleasant. Hero dies a
martyr to the U-boat and for a
finale you see the souls of hero
and heroine meeting under sea.
3ox Office Angle Will undoubted-
ly draw through the power of In-
gram's name but title is not well
suited for .general box oflicc pur-
jioses.
Exploitation. . . .Again the trailer is a
good bet and, of course, you have
plenty to talk about in the author's
name, Ingram's foreign-made pro-
duction, historic locations, beauti-
ful views, excellent performances
of Moreno and Terry and stills of
beth for lobby and newspaper ad-
vertising. Enough to talk about;
the rest is up to you.
Direction. .. .Rex Ingram; splendid,
as usual.
Author Blasco Ibanez
Scenario Willis Goldbeck
Cameraman John F. Seitz
Photography Excellent
Locale Italy-Spain-Francc
Length 10,050 feet
Greetings, Mr. Laemmle
In this hurly-burly American
life of ours twenty years is a
long career in any business.
Especially so is it in the
motion picture industry,
where everything seems to be
a sort of the will o' the wisp
and daily change is the com-
mon thing. So we feel it an
honor to congratulate you
upon the fifth of the century
of consistent progress and
successful accomplishment
as an exhibitor since the
pioneer days.
tit
Fraternally yours y
REELAND REVIEWS
ANNIVERSARy
y/<y/;;A\>v>^^y
186
Sunday, February 28, 1926
OMur
187
"Fifth Avenue"
Prod.: A. H. Sebastian
Dist.: Producers Dist. Corp.
,juld have been a pleas-
NG LITTLE COMEDY RO-
MANCE BUT THE OLD
STRUGGLE OF A LITTLE
3IRL IN A BIG CITY TAKES
DN SOME UNNECESSARILY
DISTASTEFUL TURNS.
St Marguerite De La Motte the
nnocent young thing from the
^outh. Makes the most of the
ole and Allan Forrest is likable
IS her sweetheart. Louise Dresser
las the rather obnoxious character
li a disorderly house proprietress.
^Villiam V. Mong a mild sort of
Jaredcvil old fogey. Crauford Kent
jne of the "birds of prey." Others
lot important.
.'ve of Story Dramatic romance;
uiggested by Arthur Stringer's
Saturday Evening Post Story.
Fifth Avenue" could really have
jeen developed into a pleasing
enough, thus not auspicious, little
-(.mance with a comedy angle suf-
ficient to keep it interesting and
imusing in turn. But intsead of
kicking to the even more conven-
ional alternative they have drag-
,'ed in considerable distasteful busi-
less that may damage its appeal
or family trade. The heroine
ming to New York to make a
me for herself as a designer of
wns, meets Mrs. Kemp, a busi-
;• ss woman, on the train and is in-
stalled in the Kemp home until she
;ets settled. By very obnoxious
•neans and methods you are given
;r understand that Mrs. Kemp's
business" is supplying young girl
lompanions for rich butter and egg
nen. "One "sugar baby" appears
3n the scene wearing a gorgeous
:ur wrap and the title: "I wore it
lome for fear he might change his
mind"— speaks for itself. Of course
the very good heroine escapes an
ignominious fate and finds refuge
n the arms of a rich young man
who pretends he is poor. The poor
?al is in for more hard luck when
the lad's uncle explains that she
had been his companion in Mrs.
Kemp's home. Fortunately hero
won't believe anythmg wrong about
Barbara and even Mrs. Kemp has
a change of heart, proves the girl
innocent of all wrong doing and be-
comes conscious stricken for her
own past. Hero and Barbara do
the usual clinch exit.
)x Office Ani?le All depends on
patronj'.ge you cater to. A pity
they dragged in these unsavory bits.
They might have gotten around
them in a less offensive manner.
Kploitation A good title, good
cast and no doubt enough talking
points to bring them in. Unless
atmosphere of certain sequences
can be toned down, though, you
cannot present this to discriminat-
ing family trade.
irection Robert G. Vignola ;
should have avoided unpleasantries.
uthor Arthur Stringer
lenario Anthony Coldewey
uneraroan Jas. C. Van Trees
notography Good
Jcale N. Y.
sagth 5,503 feet
"The Traffic Cop"
Film Booking Offices
COMEDY-ROMANCE COMBINA-
TION THAT DOESN'T BLEND
WELL BUT HAS LAUGHS
EVEN THOUGH THEY DO
INTERRUPT THE ROMANCE.
Star. .. .Makes a handsome cop and
has a first rate role that he does
very well. Not much of the com-
edy comes his way but he takes
good care of the romantic part of
it.
Cast Kathleen Myers pretty but
that is about all. She is the girl
Lefty falls in love with. James
Marcus is jovial as her father and
Adele Farrington is one of those
rich women whose pet diversion is
high priced "ailments." Nigel Bar-
rie, the fortune hunter, and Ray
Ripley, a French tutor who looks
like a barber. Little Jerry Murphy
cute.
Type of Story Romantic comedy;
adapted from Gerald Beaumont's
story, "The Kitten and the King."
There is comedy and there is ro-
mance in "The Traffic Cop," but it
is a toss up between the two as
to which one will come out ahead.
They don't mix well, or at least
Harry Garson hasn't improved on
a poor continuity. It is episodic
and in almost every instance the
comedy breaks in on the romance
in irrelevant fashion. Those who
are willing to take their laughs
now and then may not mind the
jogging development. Some of the
comedy business is first rate, es-
pecially such bits as the traffic cop
collecting his Christmas gifts while
on duty with one man handmg him
a nicely wrapped bottle of gm
which he drops and quickly kicks
under his standing platform. Some
of the gags in and about a sani-
tarium where rich women are
"done good" are amusing. The ro-
mance is the usual affair of a so-
ciety doting mother trying to marry
off her daughter to a highbrow
while her husband favors the hap-
py-go-lucky traffic cop as a son-
in-law. How the mother is cured
of her big league notions and all
hands "come down to earth," even
the mother doing away with her
French tutor and accepting the cop
as the best bet.
Box Office Angle.... Average com-
edy with enough laughs to amuse.
Some deliberate looking boosting
for Smith Bros, cough drops, Coca
Cola and Lux that you might
watch.
Exploitation.... Perhaps you could
work a deal with your local traffic
cops for exploiting the picture. Title
should be easy to put over and
stills of Lefty Flynn in the uni-
form will attract your feminine pat-
ronage
Direction Harry Garson; fair
/Author Gerald Beaumont
Scenario. . ..Jimmy Gruen and John
Grey.
Cameraman Gilbert Warrenton
Photography Good
Locale California
Length 5.193 feet
"The Auction Block"
Metro-Goldwyn-Mayer
A COMPLETELY RENOVATED
EDITION OF THE REX
BEACH NOVEL. EASY SORT
OF COMEDY THAT MAY GET
OVER NTCELY WITH MANY
AND I^jOT GET VERY FAR
WITH OTHERS.
Cast Charles Ray comes from
Pittsburg, wears Broadway togs,
and sports a fat bankroll — which is
stepping entirely out of character
for Charlie. Ray gets the part over
well enout(h but it is obvious that
he doesn't find it easy to overcome
his old tricks as the bashful coun-
try boy. Sally O'Neill easily the
outstanding bright spot. Far out-
shadows Eleanor Boardman who
has a drab, unattractive role.
Others Ernst Gillen, Charles Clary,
David Torrence, Ned Sparkes.
Type of Story Comedy. Hobart
Henley probably used splendid
judgment at that when he let "The
Auction Block" go for a slapstick,
wise-cracking comedy. There is a
big crowd that enjoys the type of
smart alec that Ray portrays as the
rich Pittsburger who has free ac-
cess to his father's bankroll and
alternates spending money and
spillincf wise-cracks. Whoever did
the titling certainly put some cor-
kers in Charlie's mouth. All good
laughs for the right crowd. The
story isn't much and at times it
runs quite low. This is especially
the case when the moral code of
the South sends an irate father
and brother gunning after Charlie
because he was out all night with
Sally. There is real Sennett twang
to this sequence, good for a laugh
at first but lost in the repetition.
The story concerns the elopement
of Lory Knight, beauty contest
winner from South Carolina, and
Bob Wharton, rich rounder. Lory
walks out when she finds a lot of
girls' pictures in Bob's apartment,
trails back to South Carolina and
forgets Bob. He decides to pass
up his father's cTtieck book and
make good. He becomes a star
shoe salesman and after dire mis-
fortunes and complications, etc. —
clinch.
Box Ofb.ce Angle If you have the
right crowd for this one you can
probably sell out for each perform-
ance. Good names to use.
Exploitation Title may be mislead-
ing if they remember the picture
made in 1917. But they probably
won't. Comedy will no doubt go
bie with many. You have Ray's
name, Sally O'Neill and Eleanor
Boardman to boost.
Direction Hobart Henley; prob-
ably used material to best advan-
tage.
Author Rex Beach
Scenario Frederic and Fanny
Hatton.
Cameraman John Arnold
Photography Good
Locale Pittsburg-Chicago-S. C.
town.
Length 6.239 feet
Short Subjects
"Colorful Fashions from Paris"
McCall Fashion News
Educational
A Beauty Eye-filler
Type of production....! reel fashion
display.
Another of the McCall Fashion
series in natural colors in which Hope
Hampton will delight the ladies with
the display of Parisian creations. All
the famous costume creators of Paris
display their latest styles through the
medium of Miss Hampton's form and
personality. Every costume milady
wears from boudoir to street is dis-
played. A dazzling array that will
surely delight the feminine heart
wherever screened. The coloring is
unique in that only two tints — red
and green — are employed. Yet it
seems that every shade in the spec-
trum results as one model follows an-
other in a veritable festival of beauty,
fashion and color. Here is a com-
plete fashion show ready to hand —
for the price of a one-reeler.
"Ko-Ko's Paradise"— Out-of-the-Ink-
well— Red Seal
Original and Clever
1 ype of production....! reel cartoon
Max Fleischer seems to have limit-
less ideas for his clown born of the
Inkwell. Here is one of his clever-
est. The artist rigs up a miniature
shooting gallery, and puts the clown
with his dog to work holding the tar-
gets. He accidentally shoots them.
Then they are seen floating to heaven.
The dog's conception of heaven is
especially funny. It consists of Bone
Street and Marrow Avenue. And
these two thoroughfares are lined
with those two dog dainties. Ko-
Ko has a lot of trouble manipulating
his halo and wings. The dog is
chased by a cop for stealing halos.
Both land up on the back of ducks
swimming in a canal in the outer
precincts of heaven. Then comes a
clever surprise ending. The line of
swimming ducks winds up in the
shooting gallery where the picture
started. And Fleischer opens his
eyes wide as his Ko-Ko and the dog
come back alive as ever where they
started. No factory made cartoon,
this. Full of originality and clever-
ness.
Pathe Review No. 10— Pathe
Science and Travel
Type of production..! reel magazine
The process of manufacturing op-
tical lenses at the Government plant
in Washington furnishes novel and
instructive entertainment. It takes
five days to heat the furnace to the
necessary 2 597 degrees Fahrenheit
before the glass mixture is placed in
the clay pot. All the interesting steps
are shown till the glass is finally pol-
ished and ground into the completed
optical glass. The second half of the
Review gives another fascinating in-
stallment from the camera record of
Dr. Will-am Beebe's Arcturus Ocean-
ographic Expedition. Here we see
the exploring party at work in the
Galapagos Islands. The scientists are
shown on board ship doing labora-
tory work on the specimens oi zm-
mal life collected. Rare views of the
Conolophus, a reptile resembling a
Chinese dragon will prove exciting to
cjp
• • •
m
Sincere Congratulations
to you
Carl Laemmle
on your
Twentieth Anniversary
as an
Exhibitor
ay, February 28, 1926
"Hold Your Hat"— Mermaid
Educational
Thrillaughs
(C of production. . . .2 reel comedy
hrills and laughs combine nicely
eature Al St. John in an offering
ch has all the ingredients of popu-
appeal. Al goes courting. The
, Virginia Vance, has a dad who
lard boiled. The old man and
ake to each other like two strange
dogs. The comedian plays the
b lover with some clever gags
: score nicely. A lot of slap-
k is introduced, but it is handled
a light touch by director Ste-
n Roberts and St. John. One
thful gag is where Al stands out-
: the girl's home and whistles
der to join him in an elopement,
each whistle a batch of dogs in
corners of the town respond,
n the hero is surrounded by an
ly of canines ranging from a
die to a stag hound. Finally Al
ipes with his sweetheart in a hired
pursued by pa and ma in the
lily flivver. A good chase sequence
ows, and winds up on the edge of
ancrete wall protecting a cliff with
city far beneath. A first-rate
ic for that jaded audience appe-
especially when a member of the
y sv/ings the vicious looking ani-
from the ground by its tail. Un-
il birds such a the albatros are
vn. Here is a finely balanced Re-
i in every way.
sued by the police, jumps into the
instrument while Puffy's attention is
elsewhere. Innocently the fat man
delivers his load in triumph to the
girl who is entertaining her father's
police lieutenants. The real fun comes
when Charles tries to play the piano
with the convict inside. His eventual
discovery makes the comedian the
hero of the occasion. Nothing very
original, but Puffy scores all the
chuckles it is possible to extract.
le Only Son"— Hal Roach— Pathe
Funny Nonsense
pe of production 1 reel comedy
'aul Parrot is featured in a laugh-
absurdit'" wherein as the only
he prepares to leave home to seek
fortune. The town is so glad to
rid of him that they arrange a
send-off at the station. At last
jI steps aboard the rear platform
the train. As it pulls out, the
o is revealed standing Vaving
)dby on a hand truck on the other
e of the track. In his excitement
had stepped clear across the train
tform. The villagers leave him in
fust. So Paul dons his uniform
lin and takes up his discarded job
baggage smasher at the station.
t the real fun comes when they
ke him sheriff. A bad man is at
ge who has a reputation as a man-
ler. So the job Is wished on the
0. Through a fluke he cleans up
: bandit and his gang and is pro-
imed a real hero. Good fun all the
y. Will go nicely wherever the
)grani needs a laugh tonic.
"Flying Wheels"— Century
Universal
Sport Burlesque
Type of production. .. .2 reel comedy
Wanda Wiley proves herself a real
comedienne and somewhat of a stunt
performer in this lively hodge podge
of golf and auto racing. The first
half picturizes the trials of a girl
trying to play an honest game of
golf while two male tormentors try
their darndest to gum up her game.
Some original gags are introduced
that call for strenuous action on the
part of Wanda. She plays into the
middle of a lake, and goes through
some fancy underwater shots in her
efforts to salvage the little white ball.
The second reel has to do with the
comedienne's entry in an auto race,
where she drives the car of her father,
an auto dealer. Her racer is one of
those toy sized machines, and it does
everything but climb the perpendicu-
lar. In the final sequence she hits a
haystack, and carries it along with
her. Quite a mixture of events in
this one — but Wanda is at her best
and gets over the laughs with snap
and action.
certain facts regarding the natural
splendor of the islands. The scene
switches to Lake Champlain with
more lovely shots of nature at its
best. Ausable Chasm lends more
charm to the reel and views of Lake
George and Lake Placid conclude the
offering which is well vested in pic-
torial appeal and worthy of a place
on your program.
"The Great Arena"— Grantland Rice
Pathe
Great Water Sports
Type of production....! reel Sport-
light.
Here is shown in a highly enter-
taining way that a big proportion of
the outdoor sports take place on
water. Scenes at Florida coast re-
sorts show all the varieties of aquatic
sports indulged in. Especially inter-
esting are the views of swimming
events in the pool. To those who
cannot sport in Florida, this reel gives
a fine presentation of how they amuse
themselves with the many water di-
versions. The second half depicts
sports at Lake Placid in the Adiron-
dacks, when the water carries a
frozen surface. Here all the ice
events of this famous resort are de-
picted graphically. Sportlight has
gone through practically all phases
of sport, but here again they have
assembled something different and
diverting. Will appeal to all lovers
of outdoor sports.
Incorporations
Albany, N. Y.— Bellaire Amuieraent Corp.,
Queeni; to operate theaterf. Capital $2 000
Incorporator!, R. Schiff, J. Sustman and I.
Finkelstein. Attorneys, Michelson & Bern-
kopt, 1 Madison Atc., New York.
Trenton, N. J. — Hudson Amusement Co.,
Newarlc ; to operate theaters. Capiul $20,000.
Incorporators, I. Liebmao, B. Tendler and
I. Gussow. Attorney, J. L. Bernstein, New
York City.
Dover, Del.— Hollywood Film Productions
Co., to produce. Capital $1,000,000. At-
torney, Corporation Service Co., EquitabU
Bldg., Wilmington.
Albany, N. Y.— Eyiof, Inc., New York.
Incorporators, J. Wharton, O. Gustafson and
D. Whitney. Attorneys, Weiss and Wliar-
ton, 34 Pine St., N. Y.
Trenton, N. J.— Oriam Film Corp., Capl
tal $25,000. Incorporators, M. Visco, D.
Portnova and R. Fanoelle. Attorney, V
Semetis. 125 Thompson St., New York.
Albany, ^. Y. — Cynosure Projectinc Ma-
cmne Co. ; to manufacture and distribute
projectors. Capital $5,000. Incorporators, J.
GoldUrb, F. Goldfarb and L. Goldfarb At-
tortiey. I. Cohn, 1540 Broadway. New York.
Dover, Del. — Cinema Booking Corporation
of America. Capital $1,000,000. Incorpora-
tors, Frank J.fl Rambusch, et al Attorney,
Corporation Service Co., Equitable Bldg.,
Wilmington.
Tune Up" — Bulls Eye — Universal
Musical (?) Comedy
pe of production .... 1 reel comedy
That amusing stout person, Charles
iffy, enters the field of music to
tract the laughs for this one-reeler.
le fun all centers around a piano
lich he has bought for his girl, the
ughter of the police chief. The
ro has a lot of anxious moments
ing to deliver the purchase to his
eetheart, as he is not an expert
ino mover by any means. The gag
the piano falling from the truck
d running up and down hill is too
ig, and grows a trifle tiresome,
itting here would improve im-
insely. An escaped convict, pur-
"Felix the Cat in Blunderland"
Pat Sullivan
Educational
Fairyland Cartooned
Type of production..! reel animated
Felix the Cat comes back in this
one strong. He yearns to join Alice
in Wonderland after reading of her
fairy adventures. Her wish is grant-
ed. In turn he mixes in clever ad-
ventures with such old friends of
childhood as Old King Cole, Bean-
stalk Jack, Little Bo Beep, and
others. One of the highlights comes
when he is chased by a dragon. Felix
steals a seed from Jack in the Bean-
stalk, plants it, and climbs the vine
which instantaneously sprouts heaven-
ward. But the dragon cuts the stalk
with his saw-like tail. Felix right
there loses one of his nine lives when
he hits the ground with a dull thud.
The atmosphere of Wonderland is
finely produced in the cartoonist's
drawings. They compare favorably
with the famous color art pictures
featured in the fairy book. A chil-
dren's classic in Shorts. Will delight
kids everywhere. But Felix's antics
are funny enough to entertain their
parents as well. Will lend sparkle
to any showman's screen.
"Drops from Heaven" — Fox Variety
Study in Lakes
Type of production....! reel scenic
"Drops from Heaven" specializes
in the beauties of American and Can-
adian lakes and opens with a birds-
eye view of the Thousand Islands,
proceeds with picturesque views of
some of the more interesting and
beautiful of them and with the titles
giving interesting bits of detail and
Theater Changes in Akron
Akron, O. — The Astor, closed for
the past year, has been reopened un-
der the ownership of Harry C. Wil-
liams. The house has been renamed
Rex.
O. F. Baker, formerly with the
Allen, has bought the Royal, closed
for the past few months, from John
Wolf.
Robert Courson has purchased the
Pastime from Mike Ratoff.
New 'Frisco House Near Ready
San Francisco — The Park View
owned by Mark Harrison, is near-
ing completion and will be open in
about two weeks. The theater is lo-
cated at 46th and Irving.
Dover. Del.— People's Theater Co., to oper-
ate theaters. Capital $100,000. Incorporators,
Harry C. Hand, et al.. New York City. At-
torney, United States Corporation Co.,
Dover.
Albany, N. Y.— 235 West 46th Street Co..
New York. Capital $2,000. Incorporators,
J. Mayer, F. Scher and S. Gilbert. Attor-
ney, F. Locker, 299 Broadway, New York.
Albany, N. Y.— Rosereb Amusement Corp.,
New York. Capital $10,000. Incorporators.
M. Goodman, R. Goodman and S. Strause-
berg. Attorneys. Levy, Gutman & Gold-
berg, 277 Broadway, New York.
Albany, N. Y. — Whitefields Productions,
New York. Capital $10,000. Incorporators,
M. Kurz, C. Kurz and A. Kurz. Attorneys,
Kurz & Kurz, 25 West 43rd St.. New York.
Dover, Del. — Gasparilla Productions, Inc. ;
to produce. Capital $400,000. Attorney.
Corporation Trust Company o( America, Du
Pont Bldg. Wilmington.
Fischer Buys Two for Ohio
Cleveland — Fischer Film has pur-
chased "She" and "The Blackguard,"
from Lee Bradford for Ohio. "She"
will be a March release and "The
Blackguard" for April.
Queen in Ontario Destroyed
Niagara Falls, Ont. — The Queen
was destroyed in a fire which broke
out in the projection room, while the
house was crowded. The loss was
estimated by Manager A. Huttel-
meyer at $6,000.
Lee-Bradford in Ohio DIeal
Cleveland — Rex Film Co., operated
by J E. Loeffler and F. W. Mast,
has purchased four picturees from
Lee-Bradford for Ohio. They are
"'Male Wanted," "The Lure of Love,"
"Slaves of Scandal," and "Paying the
Price."
Cleveland House Changes
Cleveland — Joseph Tittl has taken
over the Park Vine, formerly oper-
ated by Joseph Fink.
Dover, Del. — Bell Theaters Co. ; to oper-
ate theaters. Capital $10,000. Attorney,
Corporation Guarantee & Trust Co., 927
Market St., Wilmington.
Albany, N. Y. — Percival Productions,
New York. Capital $20,000. Incorporators.
C. Jeffers, L. Whicher and W. Percival. At-
torneys, Parker & Aarons, 30 Broadway,
New York.
Albany, N. Y— W. J. Moral Laboratories.
New York. Capital $10,000. Incorpora-
tors, W. Morat, E. Mielezarek and E. Lagu
noff. Attorneys, L. Forst, 165 Broadway,
New York.
Albany, N. V. — Hightide Producing Corp.,
New York. Capital $20,000. Incorporators,
M. Reilly, S. Nicholson and K. Heimburger.
Attorneys, Greene & Kurd, 52 Broadway,
New York.
Trenton, N. J. — Hey-Dey Amusement Co.,
Paterson; to operate theaters. Capital $100,-
000.
Albany, N. Y. — Masque of Venice, Inc.,
New York; to produce. Incorporators, J.
Wharton, O. Gusfafson and D Whitney.
Attorneys, Weiss & Wharton, 34 Pine St.,
New York.
Albany, N. Y— Stanhope-Bimberg Pro-
ductions. Incorporators, F. Stanhope, M.
Minskoflf and A. Bimberg. Attorneys, Frost,
Watson, Cass & Looby, Albany.
'^
Congratulations To
CARL LAEMMLE
—*-'^m^^r*—
JACOB WILK
CONGRATULATIONS
TO YOU
MR. LAEMMLE
ON YOUR
20th ANNIVERSARY
STEINBERG PRESS
PRINTERS OF UNIVERSAL WEEKLY
EVER SINCE THERE WAS A UNIVERSAL
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f-^5^
DAILY
191
[ewspaper Opinions
"Hands Up" — Paramount
Walnut, Cincinnati
■QUIRER— * » * It would require the
ower of a medieval hermit not to laugh
le ludicrous events that are depicted.
Karlton, Philadelphia
FLLETIN— • • * It is a combined Civil
and Western comedy and provides Grif-
with some highly amusing situations.
QUIKER— * • • The picture is full
ughs from start to finish, while Mack
and Griffith divide the honors. * * *
'BLIC LEDGER—' * • Raymond Grif-
IS the Southern spy knows his comedy
s perfectly and while he plays farce up
le hilt he never once overacts. * * •
iCORD— • * » It is all pure comedy
some satiric touches which are amus-
though too much of it is mere slap-
» * •
New Lyric, Minneapolis
AR — * * * This is an amusing film,
an incoherent story as a background
foil for Mr. Griffith's many witticisms.
Palace, Washington
;RALD— * * ♦ And while it is slap-
comedy to the 'nth degree, it is still
, suave and a tiny bit sophisticated.
AR — * * * Particularly colorful are the
s with the Indians. Somehow, "Hands
just misses being a really clever com-
"His Jazz Bride" — Warners
Circle, Cleveland
AIN DEALER—* * ♦ In this tale of
bickerings and mushy sentimentalism
)ven another broken romance. * • *
chuckle merrily over a splendid hour's enter-
tainment. * * *
TIMES — * * • The diadem of praise goes
to Ernst Lubitsch for the making of a pic-
ture production of super-spohistication, that
to all intents and purposes is going to prove
a surpassing attraction for film-going audi-
ences. * ♦ *
Capitol, Montreal
STAR — * * * To take an epigrammatic
play with little action and transform it into
a notable film is a feat indeed. • • •
"Lorraine of the Lions" — ^Universal
Rialto, Washington
HERALD—* ♦ ♦ The play is one of con-
tinuous thrills. ♦ ♦ »
STAR — * * * Would make a nice, imagina-
tive nightmare, but is too great a tax upon
credulity in broad daylight. It has all the
delightful lack of logic which characterizes
dreams. * * *
"Mannequin" — Paramount
Palace, Montreal
STAR—* * * A thrilling drama of mod-
ern life, with speedy action from the first
reel to the last, and some very good acting
on the part of the four principal characters.
"Hogan's Alley" — Warners
Metro, Baltimore
fN — * * * The juiciest piece of bunk
has been drawn across the screen for
time. But bunk or not, we sat there
laughed. * * *
'Infatuation"— First Nat'l
Wisconsin, Milwaukee
;NTINEL— ♦ * • Corinne Griffith it
er loking than ever in her latest pic-
Infatuation," which made the tawdry
nee and slow moving plot much easier
iar through its seven reels. * * »
ISCONSIN NEWS—* * * The trouble
it in what it offers — but what it doesn't
It is in no way original ; no climaxes
impress or thrill ; the Egyptian atmo-
e is colorless and without mystery — it
every way unworthy of Corinne. • • *
"Irish Luck" — Paramount
New Grand, Minneapolis
/AR — * * * Mr. Meighan is much at
; in this picture and there is a charm
t his presentation tliat Meighan fans
like. • • *
'Just Suppose"— First Nat'l
Grand Central, St. Louis
JOBE-DEMOCRAT- ♦ * * Is an imi-
n of many past suctesses, and, as imi-
ns go, is weak. But it is entertaining
degree, and has the virtue of starring
helmess. * ♦ *
dy Windermere's Fan" — Warners
Forum, Los Angeles
<AM1NER— • * • Sans all the sophis-
ion and cynicism of the written play,
ly Windermere's Fan" at the Forum
week brings a new triumph for Lubitsch.
KPRESS— * • • As Lubitsch has trans-
ed it the plot is engrossing, because he
elaborated on details which were mere
ications in Wilde's play, and done it with
vivid style, humor, dramatic sense and
al to universal emotions that the picture
s one spellbound. * • ♦
ERALD — * * * Lubitsch has given his
tion of the popular play a delicate inter-
ition with the characteristic "Lubitsch"
h. * ♦ *
ECORD — * • • Director Lubitsch con-
the mighty switchboard of dramatic
ents, dallying delightfully with theme,
ing out fuses and then finally, tired of
ing with his htunan dolls, he calls a
inserts a happy ending and lets us
"The Masked Bride"— M.-G.-M.
State, Cleveland
NEWS—* * * Clever subtitles, pleasing
directional touches and scenic art, coupled
with efiicient acting, tend to make "The
Masked Bride" rather agreeable entertain-
ment for the average audience. * ♦ *
PLAIN DEALER—* * * Rathbone, as
the Apache, does the best work, and the
passing years appear to have rested very
lightly on Francis X. Bushman's matinee idol
smile. * • *
TIMES — * * * The scenes are elaborate
and much money was probably spent to get
the right effect, but with a worn-out story
and weak acting, the poor director couldn't
do much. * * *
Piccadilly, Rochester
DEMOCRAT — * * * We infer that the
director did as well as could be expected with
such existing conditions as a banal plot, a
dominating and mistaken leading woman and
a superfluity of detail in setting. • * •
HERALD — • ♦ * The settings are elab-
orate, the atmosphere is "colorful," and Mae
Murray is her usual self, and that about
sums up the picture. • * *
JOURNAL — * * * It is a colorful adven-
ture story laid in Paris and the Montmartre
with Miss Murray as a French dancer, en-
meshed in a strange Apache plot. * ♦ *
TIMES-UNION—* * * Is a rather trashy,
flashy vehicle, displaying Mae Murray's phy-
sical charms and her ability as a dancer.
"What Happened to Jones" — Univ.
Orpheum, Chicago
AMERICAN—* * • Reginald Denny is
one of the most entertaining men in films,
judging from "What Happened to Jones,"
which is making the Orpheum again resound
with hilarity. • * •
HERALD—* * • There isn't much sense
to the Denny comedies. But who cares
when you can laugh a lot? Laughter was
loud in the Orpheum, and there was plenty
of it. * * *
NEWS—* * * A farce, a study in the art
of the provocation of human laughter, is
what we may find in this exhibit. * ♦ •
TRIBUNE—* * * It's a fast and funny
farce comedy — -foolish and improbable and
ludicrous. * * •
"When Husbands Flirt" — Columbia
Kings, St. Louis
TIMES—* * * The film will never be
ranked as a great or original work of art,
but it affords good amusing entertainment
with a world of laughs. ♦ • *
"When the Door Opened"— Fox
Figueroa, Los Angeles
EXAMINER— • ♦ • It is directed by
Reginald Barker, who has built about the
emotional stress of the title an elemental
atmosphere of suitable and powerful force.
California, San Francisco
BULLETIN — * * * Mae Murray is at her
best in the colorful environments of the
Parisian night life. This is again proven in
her latest picture. * * *
CALL AND POST—* * * There is very
little instruction or edification to be gamed
from seeing Mae Murray in "The Masked
Bride," but there is mighty good entertam-
ment. • • •
CHRONICLE — * * * Miss Murray looks
very pretty indeed, although she has gone
back to the squared mouth makeup and
does several of the scenes with a consider-
able amount of art.
EXAMINER—* * * There's a heap of
action, plenty of romance, fair contmuity and
a complicated enough plot to satisfy the
most blase of thrill-seekers. • * *
NEWS — * * * An entertainmg picture,
written to order for Mae Murray and suc-
cessfully giving her wide opportunity to dis-
play her peculiar charms. * * *
"A Woman of the World"— Para-
mount
State, Detroit
FREE PRESS-* * * Although there are
bits of real drama in the piece, it is es-
sentially a comedy with Chester Conklin, in
one of the richest roles he has ever enacted.
» « »
Missouri, St Louis
GLOBE-DFMOCRAT— • * * On the
whole, it is a sophisticated and humorous
splurge that owes its merit to the excellent
direction ol Malcolm St. Clair. ♦ * ♦
TIMES—* * * The picture is devoid of
interest and slow in action. Pola Negri's
acting is nothing wonderful and neither are
her gowns. * * *
Hold Convention in April
Pittsburgh, Pa.— The M. P. T. O.
of Western Pennsylvania will hold its
sixth annual convention here April
19-20.
Manager Averts Riot
Whiting, Ind. — Gentle words issued
from the stage to the backs of the
audience by Mrs. Anna Grogan, man-
ager of the Hoosier during a fire, are
held responsible for averting a riot.
Warn Houses to Get Licenses
Philadelphia — A warning has been
issued to theater owners to take out
their new licenses by the fire warden,
who threatens to close all houses who
have not done so by March 1.
Lease Up-State House
Syracuse, N. Y. — Fitzer-Syracuse,
Inc., have taken a 10 year lease on
the new community theater built by
the Davidson & O'Brien Co. The
house, which seats 1,500, is expected
to open April 1.
New House for Buffalo
Buffalo— A 1,500 seat theater is to
be erected in the South Park section,
according to announcement by
George Hanny, Jr., of the South Park
Amusement Co. It is to open in the
fall.
Completes "Bom to Battle"
Hollywood — "Born to Battle" has
been completed by Tom Taylor for
F. B. O. under direction of Bob De
Lacey. Taylor will shortly start on
the "Arizona Streak."
"What Fools Men"— First Natl
Metro, Washington
POST * * * The picture is merely a
train of events in which a daughter con-
tributes to the downfall of her father and
helped to set him on his feet again, but
interesting at that. * * *
TIMES — * * * It is a picture that makes
a good effort to grapple with life and it
does so with fair success. It is an enter-
taining production. • • *
"Womanhandled" — Paramount
Grand Riviera, Detroit
FREE PRESS—* * * It is a picture of
alternate thrills and laughs, with pretty views
of western scenery and a lot of interesting
situations, * * *
Metro, Los Angeles
EXPRESS—* * * It is a cleverly ironic
picture that combines hilarity with sly ridi-
cule of popular Western romancing. » * *
HERALD — * * * "Womanhandled" is very
entertaining and must be classed as good.
It is full of good clean humor with a
very clever love story. * * *
RECORD — * * * As for Director La Cava
he is rather new at the megaphone game,
and lacks a true sense of continuity and even
tempo. * * *
TIMES — * * * This is the neatest, witti-
est little picture put on the screen in a
long time. Arthur Stringer wrote the origi-
nal story. * * •
Eastman, Rochester
DEMOCRAT—* * * "Womanhandled" is
really a delightful bit of nonsense for the
most part, well acted and well directed. • • *
HERALD — * * * It shows in an amusing
and entertaining manner the reverse side of
the West as pictured by Zatie Grey and
other famous writers of Western fiction, pok-
ing good natured fun at the popular con-
ception of ranch life. * • *
JOURNAL — * * * Mr. Dix gives a good
picture of Bill Dana and does not seem to
see that most of it is bosh. He plays him
earnestly and sincerely, two qualities which
Mr. Dix always has in his acting. * • *
TIMES UNION— * * * The picture is
delightful in its burlesque of the popular
"western' film and it is crammed with ridicu-
lous incidents. • • *
Metropolitan Completes Three
Los Angeles — "Paris at Midnight,"
"Whispering Smith" and "Forbidden
Waters" have been completed at Met-
ropolitan Studios.
In Control in Princeton, W. Va.
Princeton, W. Va. — Goodwill The-
ater, Inc., through a number of re-
cent deals, has gained control of the
entire theater field here.
Gardiner Representative in Atlanta
Atlanta — F. F. Sturgis, European
representative of L. J. Gardiner,
manufacturer of Gardiner Velvet
Screens, is here on a brief visit, pre-
liminary to sailing for Europe.
Amundsen on Tour with Polar Film
Raold Amundsen, explorer, is ap-
pearing in a number of theaters
throughout the country in connection
with "The Amundsen Polar Flight."
Further publicity is being given the
picture through a series of syndicated
newspaper articles written by Lin-
coln Ellsworth, partner of Amund-
sen in the flight to the North Pole.
Consensus of newspaper opinions
of pictures at Broadway houses this
iveek will be found on page 197.
New Wyoming Unit to Build
Cheyenne, Wyo. — Articles of incor-
poration for the Capitol Investment
Co., organized to construct a theater,
store and office building on the cor-
ner of 18th St. and Capitol Ave., were
filed with the Secretary of State.
The incorporators are: Percy
Smith, of the Percy Smith Mercan-
tile Co.; Wm. Dubois, architect; C.
C. Riner, of the C. W. Riner real es-
tate and insurance agency; and N. F.
Gobe, of the Stock Growers National
Bank. The corporation is capitalized
at $300,000.
MORE POWER TO
CARL LAEMMLE
Squarc'rounded corners
:-;^ A man of ''BULLDOG" tenacity
^y and "SQUARE DEALING"
Square
BULLDOG"
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Universal Film Exchanges
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192
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day, February 28, 1926
THE
■^<
DAILY
Presentations
Rivoli
Jnit No. 1. — Overture: "Southern Rhap-
y," Hosmer. Time, 4 minutes.
loit No. 2. — Jas A. Fitzpatrick presents
ephen Foster," one of the famous Music
ster Series. Quartette off stage singing
y 'Old Kentucky Home," one of Fos-
s compositions. Time, 12 minutes.
Jnit No. 3. — "A Castilian Fantasy," Jack
Hand and Jean Barry, dancers, in Spanish
tumes, do a tango to marimba accompani-
it of Adrienni Troubadours. Troubadors
:t in guitar number. Dance Charleston
their own accompaniment. Holland and
rry in second dance. Setting : Backdrop —
inish scene. Time, 7 minutes.
Jnit No. 4. — Rivoli Movievents. Time, 9
lUtes.
Jnit No. S. — Harold Ramsay at the organ
ying "A Ballad of the Sea." Time, 4
lUtes.
Jnit No. 6. — "Great Moments from Grand
era." Prologue announced by man in
tume of knight, preceding each scene.
The first, the Prayer Scene from "Caval-
a Rusticana." Curtain backdrop. Oper-
ensemble kneeling in prayer (garbed in
isant costumes).
second scene: "Miserere" from "II Trovar
e." Scene : exterior of prison with Man-
0, the lover, seen in a prison window ;
onora on. the outside. Ensemble off stage.
Third scene:' Prison scene from "Faust."
tting : Interior of prison with Marguerite
ng on bed of straw. Faust and Mephisto-
eles ente-.- and the trio commences. At the
ise, as Marguerite denounces Faust and
Is dead upon the bed of straw, a place
the floor of the stage opens, smoke issues
lamed with red light and Mephistopheles
igs Fanst down. Curtain to the back rises
d Marguerite is shown rising toward Hea'v
escorted by angels. Time, 19 minutes.
Unit No. 7. — Feature: "Sea Horses." Time,
minutes.
Unit No. 8. — "When Hell Freezes Over."
utt & Jeff Cartoon. Time, 5 minutes.
Next on Rockett's Program
The second picture Al Rockett will
supervise for First National will be
"Sadie," adapted from "Sadie of the
Desert," by Mildred Cram. The
scenaris: was Adele Conandimi. Dor-
othy Mackaill and Jack Mulhall will
be featured and Al Santell will come
on from the Coast to direct. Produc-
tion is to begin April IS. About
June ISth, the third, "The Sheik of
Florida," will begin with Ben Lyon.
The story is by George L. Worts.
Santell will also direct.
Strand
Unit No. 1. — Overture: "Mignon," Thorn-
Time, 8 minutes.
Unit No 2. — Strand Topical Review. Time,
minutes.
Unit No. 3. — "New Mark Strand Frolic.
(a) "Tulip Time in Holland." 1. "Tulip
me," sung by Pauline Miller. 2. Wooden
loe Dance by Mile. Klemova and M. Daks.
Ensemble. All in Dutch costumes. Set-
ig : Light blue backdrop with varied size
utch windmills silhouetted aganist it and
lip garden in foreground.
(b) Bernard De Pace, madolin virtuoso.
;tting ; black drapes and stage dark. Spot
I De Pace, garbed as Pierrot, and seated on
ver crescent.
(c) Rita Owin, in freak make-up, does
irlesque on classic dance. Metal cloth cur-
in backdrop with green georgette curtam
rer it. _ ,,
(d) "Collegians" with Maryland Collegians
chestra. Setting: four pennants bearing
e name of the orchestra conceal the cheer-
g collegians as the curtain rises. Number
preceded by John Quinlan singing "Don't
ou Remember." Orchestra and novelty num-
;rs by Collegians, include vocal and dance
limbers. Rita Owen does another of her
icentric comedy dances. Huge slate to back
stage, upon which are written comedy
nes, gives way to scrim curtain revealing
trand ballet in red, white and blue cos-
imes and white wigs, dancing for finale.
ime, 29 minutes.
Unit No. 4.— Feature :■ "Oh! What a
ursel" Time, 75 minutes.
Unit No. 5. — Organ solo. Time, 5 mm-
tes.
"Puppets" in Work
"Puppets" started Wednesday when
this First National company went to
Fort Schuyler to shoot exteriors. Mil-
ton Sills is starred with George Ar-
chainbaud directing. The cast con-
sists of Gertrude Olmstead, Francis
McDonald, Matilde Comont, William
Ricciardi, Lucien Prizal and Nick
Thompson. Al Lena is assisting Ar-
chainbaud in the direction and Char-
les Van Enger is cameraman.
James Rennie Signed
David Calcagni of Vera Arte Pic-
tures has signed James Rennie and
Dagmar Godowsky to play the leads
in "Every Man's Chance." Produc-
tion started Thursday at Paragon.
Clifton to Finish Shortly
Elmer Clifton will shortly complete
"The Virgin Wife" for True Story
Films at the Tec Art Jackson studio.
Lucia Backus Seger has been added
to the cast.
'ercentage Contracts Must Be Played
Philadelphia— Percentage contracts
lust be played out entirely, according
0 a ruling handed down by the Phila-
elphia Board of Arbitration. Ex-
hanges are entitled to a return on
he business actually done, it was de-
ided.
Fields on Location
The W. C. Field's troupe making
"It's the Old Army Game," with
Eddie Sutherland directing is en route
to Ocala, Fla., to take exteriors. The
cast includes Louise Brooks, Blanche
Ring, Mickey Bennett, William Gax-
ton and Mary Foy. Tom Geraghty
is supervising and J. M. Jerauld is
handling publicity for both this and
the Bebe Daniels unit which is also
in Florida.
Sheldon Joins Bebe Daniels
E. Lloyd Sheldon, supervising edi-
tor of Bebe Daniels' production, "The
Palm Beach Girl," left Tuesday to
join the unit.
Working on Hines Picture
Johnny Hines is at work on ex-
teriors for "The Brown Derby" at
Miami. The company expects to re-
turn in two weeks.
On Richard Dix' Next
Scenarists are still working on
"Take a Chance," Richard Dix' next
for Paramount. Alyce Mills is in
from the Coast for the feminine lead.
Dorothy King Opposite Ken-
Dorothy King has been selected by
Cantor and Brandell to play the lead
opposite Donald Kerr in "Some
Baby," the first of a series of 10 two
reel com.edies which Cantor and
Brandell will make at the Pathe stu-
dio. Bryant Foy is directing.
"The Savage" Back Soon
After about three weeks of exteri-
ors in Florida the cast of "The Sav-
age" is expected back at the First
National studio tomorrow or Mon-
day. Ben Lyon and May McAvoy
are featured.
"Fine Manners" Started
Frank Tuttle is directing Gloria
Swanson in "Fine Manners" at Para-
mount. Eugene O'Brien appears op-
posite.
Nearly Finish "Oh! Baby!"
"Oh! Baby!" formerly known as
"Charley's Niece," will be finished
next week at Tec Art. Harley- Knoles
is directing for Al Lichtman.
Griffith Ready
D. W. Griffith is ready to begin
"Sorrows of Satan." Shooting will
start any day.
Service Code
Edward L. Hyman. managing di-
rector of the Brooklyn Mark Strand,
and one of the progressive showmen
in this territory, has compiled a "Ser-
vice Code" for his employees. It
may suggest an idea to other exhibi-
tors and therefore follows, in part:
"From the time a patron enters the outer
lobby it is our purpose and our duty to make
him feel that the 'house is his.' The car-
riage man and the outside attendant can both
pave the way by courteous service that cre-
ates a welcome air before the patron ever
enters. The cashier must realize that pleas-
antness was made for the box office as well
as other places, and greet patrons with ac-
curate and prompt service accompanied by a
smile. Expressions of pain or boredom or
impatience or curtness have no place in the
scheme of things. A percentage of every
coin laid down by the patrons must be earned
for the theater by the cashier with pleasant
personality and correct service.
"The patron expects every employee to
answer any question intelligently, and the
management expects every employee to give
the best possible reply to anything asked.
If explanations are in order, the wise and
intelligent employee will inform the patron
in a manner that will create admiration and
respect for the theater and for the employee.
"The doormen, in their manner of taking
a ticket from the hand of the patron, may
either add to or detract from the pleasure
of the patron, while in the theater. The
doorman who 'grabs' a ticket instead of 'ac-
cepting' it is exercising a lack of judgment
incompatible with the general tone of the the-
ater, and the doorman who jabs ai stub back
at the patron instead of placing it in his
hand will not long remain.
"At the inner door, the directress must
contribute an important service by directing
patrons to those portions of the theater in
which are the best remaining seats. If the
directress says : 'To the right, please,' and
the patron wishes to go to the left instead,
the patron must be accomodated.
"The ushers must be alert and endeavor
to seat patrons where they want to sit, or
make the patron feel that he will be seated
in a location just as good. The usher will
not disagree with the patron on any point,
no matter how provoked, for the good work
of a whole week may be entirely spoiled by
an indiscreet answer.
"Good service extends further. Patrons
losing articles, no matter how trivial, must
be given wholehearted attention by ushers,
head ushers and attendants, and honest ef-
forts must be made to find the article for
the loser. Each member of the force is valu-
able to use only in proportion to his or her
ability to serve our patrons. * * *"
J. F. Cook to Build
Marysville, Mo. — J. F. Cook, father
of C. E. Cook, business manager
of the M. P. T. O., will build a
$50,000 theater. The house is to
open July 1st.
Bennett in Kane Picture
J. Moy Bennett is playing a part
in "The Wilderness Woman," for
Robert Kane. At Cosmopolitan.
Goodrich to the Coast
John Fish Goodrich, First National
scenarist, has departed for the Coast.
Bethlehem House Back to Pictures
Bethlehem, Pa.— The Colonial has
reverted to pictures and vaudeville.
Managing Strand, Shenandoah
Shenandoah, Pa.— Edmund Water-
bury has succeeded O. E. Taylor, as
manager of the Strand.
Compete with Free Shows
Chicago— Theaters in the "looP"
re being forced to compete with
eal estate agents who offer a free
how to induce prospects into their
.ffices. The show consist of motion
lictures of Florida.
Galvin in 'Frisco
St Louis— Frank Galvin, formerly
publicity director for William Gold-
man's houses here, is now pubhcity
man for the San Francisco office of
Prod- Dist. Corp.
Sunday Shows Up at Friend, Neb.
Friend. Neb. — The Sunday shows
issue will be voted on at the April
elections.
Veteran Theater Man Dies
York, Pa. — John D. Raffesnberger
connected for many years with the
Orpheum and York O. H., is dead
from a heart attack.
Pastor Presents Films
Sebnng, Fla.— Dr. O. S. Michael,
of the Church of the Good Shepherd,
announces he will show pictures on
Sundays. The first is to be the "Lit-
tle Church Around the Corner."
New Hostettler House in Hastings
Hastings, Neb. — The new house
on Burlington Ave. and Second St.
by the Hostettler Amuse. Co., Uni-
versal subsidiary, will cost between
$100,000 and $150,000, and is to be
completed by Aug. 1.
Bring Up Old "Blue" Law
Memphis— This city is seeking to
enact a blue law passed in 1803, in a
campaign to enforce a "Sour Sab-
bath." All persons who sought to
transact business on a recent Sun-
day were served with summons to
appear in court.
Two New St. Louis Houses
St. Louis — The new house on Union
Blvd., near St. Louis Ave., erected by
Sam Inger and associates, is ready.
It has 1,700 seats.
The Columbus, on Southwest Ave.,
has/ opened under management of
Mrs. B. F. Schuler.
\H
"I
1
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M}' respeds to
the kid himself
Carl Laemmle
to you
Mr. Carl Laemmle
on your
20th Anniversary
AL GREENSTONE
1547 Broadway, New York
Telephone, Chickering 265/
-^
COLUMBIA ENGRAVING CO.
165 William Street - New York City
Sincere Qood Wishes
and
Warmest Congratulations
To President CARL LAEMMLE
On the Occasion of His
20th Motion Picture Anniversary
TRANSOCEANIC FORWARDING CO.
61 Greet Street, Soho Square W. 1
LONDON, ENG.
PARIS
ROBERT HABERLING
Schonberger Strasse 13
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THE
inday, February 28, 1926
■<Si<
DAILV
195
he Week's Headlines
Monday
jal holiday.
Tuesday
5 a record year (or Universal. Earnings
uflicient to meet dividends eight times.
'rotits $1,925,506.
lustry seeks exemption from bill protect-
iig patented designs to avoid difficulties in
iroduction.
rry L. Knapp, chairman of Pennsylvania
Joard of Censors proposes that censorship
)e invoked at production source through
upcrvision of scripts.
lal "Laugh Month" prizes awarded.
w Kansas chain formed. Josephson-Fin-
telstein circuit acquires five houses and
)lans to control 25.
Wednesday
ita'tion against American films in 16 for-
ign countries still exists,
formers preparing state-wide campaign to
nake Missouri "blue." Lord's Day Alli-
ince busy.
lited Artists discard old selling plan, and
low aim for volume business. Scaling
prices accordingly.
other Mid-West chain formed. M. T, &
0. Corp. organized in Chicago to spend
flO,000,000 on new theaters.
ighes committee to recommend censor
Soard be transferred to State Educational
Department.
rst National to hold sales convention.
First begins here April 26 for Eastern divi-
sion.
Thursday
est Coast deal to be signed about March
7 in Los Angeles. Sol Lesser's 30 per
cent share to be taken over by the Richard
Hoyt Syndicate, composed of Hayden,
Stone and Co. and important First Na- \
tional executives. To receive $1,100,000 (
for his interest. First National franchise i
for Southern California included. I
g laboratory deal pending. Extended nego- I
tiations between Consolidated and Roth- |
acker plans coming to a close.
O. C. C. to hold conference to discuss
Bronx and Queens first run situation.
wis and Vital trying to reorganize. David |
Hochreich announces formation of new
company, World Wide Films.
Friday
ithc earnings for 1925 expected to reach
peak.
m stocks on the Exchange active. _ Report
that Famous plans new issue denied,
icond class at Publix Theater Managers'
■Training School started. Twelve Para-
mount managers taking course.
Saturday
esident signs Revenue Bill exempting tax
on admissions up to seventy-five cents,
ooking combination in Chicago may gain
impetus through backing of Fox organiza-
tion.
jurteen new theaters under way in Chicago,
heater deal in Germany makes Emelka sec-
ond largest company there,
orth American Theaters deal with Pan-
tages circuit still being discussed.
1 4 Chicago Houses
Chicago — No less than 14
new theaters will be built in
Chicago during 1926. Many of
them have already been started.
It is quite probable that there
will be more.
Propose More Drastic Law
Little Rock, Ark. — Censorship more
severe than any proposed in Little
Rock is embodied in the new legis-
lation suggested by City Council. Off-
setting the local rules, which have
been in force for nearly two years,
this new ordinance was approved by
the local board of sensors also.
Under the regulations of the ordinance,
ridicule of the 18th Amendment, or aTiy
scene in which drinking is made attractive,
or any scene which portrays drinking in
violation of the Volstead Act, is an infrac-
tion of the laws of the ordinance, the pen-
alty being a fine of from $50 to $200. Other
provisions prohibit nakedness. All scenes de-
picting obscenity or suggestiveness, in mar-
riage or lovemaking, are barred. No sho\ys
which portray the life of the underworld in
an attractive way, love scenes between whites
and negroes, white slavery, long love scenes
or ridicule of religion or patriotism can be
exhibited.
The ordinance was referred to the Police
Committee.
Plan Theater for Salt Lake
Salt Lake City— A new theater will
soon be erected in the Westerly sec-
tion, if present plans of Lee Stall-
ings, of Richfield, Utah, and Clifton
Pierce, of Brigham, materialize. The
theater will seat 400.
Protest Bans Rochester Permit
Rochester, N. Y.— The City Coun-
\ has refused to grant penrission
S. Vclpe to erect a $200,000 the-
ter on Culver Road at Rosewood
errace. Volpe sought permission to
uild a house seating 900. Protests
cm citizens in the vicinity of the
roposed theater was the reason for
le Council's refusal.
ieneral Amusements, Ltd., Chartered
Toronto — The General Amuse-
lents, Ltd., has been chartered at
•ttawa with capital of $20,000. This
the new company headed by Donat
aquin, which has leased the Im-
erial at Ottawa. Paquin also oper-
les the Eden and Laurier at Hull.
Zasu Pitts in "Early to Wed"
Hollywood — Zasu Pitts has been
-st for a part in "Early to Wed."
latt Moore and Kathryn Perry play
lie loads. Fox has added Ethel Gray
>rry to the cast of "Hard Boiled."
New Film Board in Canada
St. Johr. N. B. — A new Maritime
I- ilm Board of Trade has oeen formed
here, with the following officers:
President, R. March; vice-president,
P. Hogan; and secretary-treasurer,
W. Sault.
7,500 More Seats
(Contimied from Page 1)
on West Irving, seating 2,500. It
will be ready by Oct. 1, and, besides
the theater, will include an 18 apart-
ment and office building. Mitchell
Bros, are sponsoring the project.
The Lawndale Theaters Corp. will
erect a $1,000,000 house, with 3,000
seats, at Roosevelt Road and Kom-
ensky Ave. Stores, offices, apart-
ments and a bowling alley will be
part of the structure.
Glenn Ellyn, a suburb, will have a
2.000 seat house, costing $300,000.
This one is backed by Charles Hadley,
of Wheaton, Roy Spaulding and A. C
How, of Glen Ellyn. Edward Mc-
Laughlin and John Mitchell have
leased the theater for 20 years.
Start $125,000 Seattle Theater
Seattle — Construction has started
on the $125,000 Granada on Califor-
nia Ave. and Hudson St., West Seat-
tle. The building is being erected
for George Herpwick and Frank Ed-
wards, now operalting the Winter
Garden. The new theater will be one
of the largest suburban play houses
in this vicinity and will seat 1,000.
The building is to be completed bv
May 15.
New One for Schine Chain
Rochester, N. Y. — Negotiations
have been completed by the Schine
Theatrical Co. for the erection of a
new theater at 1337-1343 Main St.
east. The new structure will seat
1,500.
Acquire Additional Territory
Denver— The Denver Theater Sup-
ply Co. has taken on additional ter-
ritory as representatives of the Motio-
graph De Luxe Projector. The new
territory is Arizona and Southern
New Mexico.
Bill Warner in Charge
Kansas City — Bill Warner, repre-
sentative of First National in the key
cities, has been named temporary
manager of the local office, pending
the recovery of Tom Byerle.
Bar Films in Boston Temple
Boston — The opposition of mem-
bers of Tremont Temple to the ex-
hibition of pictures in the Temple
building has resulted in the executive
committee voting to discontinue this
policy.
First Manager, Now Salesman
Salt Lake City— C. F. Parr has
tendered his resignation as manager
for P D. C. to join M.-G.-M. as sales-
man, covering Idaho. He is succeeded
by Al O'Keefe of Denver.
Cleveland House Burns
Cleveland— Fire broke out m the
Madison, 9613 Madison Ave., during
a matinee, and caused damage esti-
mated at $2,000
Raymond Quits Publicity Post
Kansas City — Charles Raymond,
publicity manager of the Ne^vman
and Royal, has resigned. He will go
to the Coast.
In the Courts
Cumberland, Md.— A jury in the
suit of the Palace Theater Co., Inc.,
of Frostburg, against the Superior
Fire Insurance Co., Inc., Pittsburgh,
tried in the Circuit Court, brought in
a verdict for $3,198 in favor of the
theater company.
Property Leased for New House
Toledo, O. — First actual movement
of tenants to make way for the 15
story office building and theater to
be built at Adams and Huron Sts.
by Orro L. Brailey and Famous oc-
curred when Jamles F. McManus,
president of the McManus-Troup Co..
announced the completion of negotia-
tions for a long term lease on prop-
erty at 713-15 and 17 Jefferson Ave.
Indian River Company Building
Titusville, Fla. — The Indian River
Theatrical Enterprises is erecting a
$250,000 theater here, which is ex-
pected to open the latter part of
March.
Fails to Exercise Theater Option
Springfield, Mo. — Universal did not
exercise the option which it held on
the Jefferson. S. E. White is the
present lessee.
WATCH THIS SPACE FORC
GREATER
Theater in New Masonic Temple
Roseville, Cal— With the interior
decorators already at work on the
structure, Roseville Masons are mak-
ing plans for the dedication of their
new temple about April 1st. The
lower floor has been leased by the
West Coast Theaters for a picture
theater.
Another for Chamberlain, Comerford
Williamsport, Pa. — Chamberlain
and Comerford interests will erect a
$625,000 theater on the site of the
old Sterling hotel. It will seat over
2,500. Work will start shortly.
Buys Two WoodviUe Houses
Woodville, Tex.— E. A. Swearin-
gen has purchased the Crescent and
Airdome from E. B. Buffington and
has already taken possession.
To Represent Enterprise in 'Frisco
San Francisco— The Enterprise Op-
tical Mfg. Co., of Chicago, who manu-
facture the motiograph machine, has
appointed Preddy Supply Co. as their
distributor here.
Exhibitors to Back Local Film
Akron, O.— H. S. Wagner, director
of the Summit County metropolitan
park board, states that the Akron M.
P. T. O. has agreed to finance mo-
tion pictures of winter and summer
scenes of beauty spots in the county.
A well known Akron merchant has
donated 3,000 ft. of film.
PRODUCTIONS
1926-27
"THE GOLDEN WEB"
by E. Phillips Oppenheim
"PETER THE GREAT"
in
'KING OF THE PACK"
"SINEWS OF STEEL"
6y E^. J. Meagher
'♦QUARANTINED
RIVALS"
by George Randolph Chester
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You'll Find One Everywhere
1926 FILM YEAR BOOK NOWi BEING DISTRIBUTED
The Recognized
Reference Book of the
Film Industry
Used constantly by Exhibitors,
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-A mine of information.
-Authentic reference data on produc-
tion, distribution, exhibition and
foreign market.
-A year in the making.
-A ready reference guide to answer
your questions.
-1001 subjects of interest to everyone
in M. P. Industry.
-Address of all theatres, studios, com-
panies, publications, state righters,
agents, etc.
-A complete production chart of all
productions, with producer, director,
star and footage.
-Filmdom's Encyclopedia.
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NAME
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ADDRESS
t
MiMto
THE
iday, February 28, 1926
i^^
DAII.Y
197
sjewspaper Opinions
"The Cohens and Kellys"
Universal
Colony
MERKAN— * * * Except for a few
es Ml rather poor taste, "The Cohens
Kellys" is a picture which should delight
followers of the "Abie's Irish Rose" and
sher Kitty Kelly" school of comedy.
*
AILY NEW.S^* * * Enough tears are
I by the Cohens and the Kellys to wash
snow off the streets. They fight and
and, at last, they smile, but the story,
:h has been used so many times tliat it
bit frayed, seemed to us fearfully long
vn out. ♦ • •
VENING JOURNAL—* * * Slapstick
edy built on verbal and gesticulatory ar-
ents. The only difference between it and
ie's Irish Rose" is that in this tale it's
Irish lad who loves the Jewish girl.
VENING WORLD—* * * George Sid-
and Vera Gordon and Charlie Murray
Kate Price as the Cohen and Kelly par-
indicate that they could have made ex-
nt comedy with a semi-passable story,
ch they did not have. Harry Pollard
3ted and directed the picture and deserves
blame. • • *
ERALD-TRTBUNE— * * * The entire
edy was, I thought, excessively witless,
then it amused me about as much as
''Abie's Irish Rose." In the entire pic-
; there are, I suppose, ten legitimately
ising moments. There are provided en-
ly by the acting of such competent play-
as George Sidney, Vera Gordon, and
rlie Murray. * * •
llORNING TELEGRAPH—" * * The
gives all that is necessary to know
ut the story, but it doesn't begin to give
n an idea about all the glycerine that
used in the many heart-throbbing scenes
about the Irish-Jewish gags which have
n cleansed of the dust of years to form
backbone of this "comedy." * * •
OST — * * * Some unusually clever per-
has hit upon the notion of having the
h son fall in love with the Jewish daugh-
instead of the other way around, and
result will probably delight the souls of
se discriminating patrons of the drama who
e already managed to see "Abie" four or
times. * * *
UN — * * * It is cheap, manufacutred
l)ie's Irish Rose" hokum.
have not recently seen such a cinema
ich gave pff to such an extent the air
having been put together, bit by bit, for
box office purposes as "The Cohens and
llys." ♦ ♦ *
TELEGRAM—* * * This rehash of in-
nerable anaemic variations of the "Abie's
ih Rose" theme will probably still find
ne votaries who want to sigh when the
hen's sigh and cry when they cry. which
)pens at not infrequent intervals. ♦ ♦ *
TIMES — * * * Good-natured horseplay
ips through "The Cohens and the Kel-
" • • ♦ vvhich appeals to one as a sort
step-child of "Abie's Irish Rose." It is
eptionally well cast. * • •
kVlORLD — * * * a rickety old wheeze
ed on Irish-Jewish marital entanglements
ich runs the accustomed length of time
1 is scarcely ever what you might call
Dd. » * *
The Girl from Montmartre"
. First National
Rialto
AMERICAN—* * * From the cabarets
Paris to the dance halls of Spain, "The
rl from Montmartre" wanders, pausing oc-
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spocialista in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
I
casionally for a peek at a gambling house.
The story never seems quite sure where it
IS going. ♦ » •
T ^iV^'T MIRROR-* • * She (Barbara
La Marr) is exquisite in this picture. Gone
IS the vo'uptuous lure of previous produc-
tions. Gone is the abundance of sex appeal
that made her a screen vamp. There is a
lovely, etheral quality about this film, gallant
film shadow that stirs sadness and awe in
one's heart.* * *
EVENING JOURNAL— * * * the last
picture in which the late Barbara La Marr
appeared. ♦ * ♦ It's a melodramatic story.
EVENING WORLD— ♦ * » It is just
about as near cinema hash as could be
imagined, and is less because of the acting
than because of the story. The title and the
final subtitle^"You'd Marry Me, Knowing
What the People Say About Me?"— will
tell the tale to those who have a morbid
mterest in motion picture garbage cans.
GRAPHIC—* * * We feel glad that this
last picture shows Barbara La Marr in her
real nature — a generous, impulsive, whole-
souled and loving girl, wlio, despite her hectic
environment, has the wisdom to know the
true from the false. ♦ ♦ ♦
HERALD-TRIBUNE—* * * Miss La
Marr's last vehicle, it is my unpleasant duty
to report, is a dull and conventional roman-
tic drama, with the star's flaming presence its
only asset. The heroine is one of those
masked dancers of Paris of whom, if we
can believe the motion pictures, there must
be millions. ♦ • ♦
MORNING TELEGRAPH—* * * A great
deal of sunlight has been retained in the
process of transferring the story to the screen,
but it would seem that about everything e'se
has been overlooked for the characters are
unreal, chiefly because their motives are not
understandable. Titles by George Marion. Jr..
do little or nothing to solve the puzzle, but
only add to the confusion. ♦ * •
POST — * * * So many ppop!e in this film
are equipped with unexplained "pasts" and
so many others seem to be included for the
one purpose of complicating the plot that it
is difficult to say exactly what went on after
tlie war closed and everybody went back to
sunny Spain. ♦ ♦ *
SUN — * * * The movie is second rate
pictorial m.elodrama. It's ramifications are
unimportant and not worth remembering.
Due to efficient acting, it reaches a notch
slightly below the level of the average pro-
gram picture. * » » Mjss La Marr's image
is distinctly beautiful. ♦ * ♦
TELEGRAM—* * * There is much danc
ing, fighting, shooting, scheming and love
making to be digested before ye old-fashioned
church looms in the moonlight, but with
all its action the piece lacks homogeneity
and histrionic distinction. • * *
WORLD — * * * A comedy of no special
merit, but rather one stamped with the
frenzied production plans which rushed in
upon its directors wlien the star, grown too
ill to go on, was taken out of the cast, so
the story goes, and replaced by a young
woman who looked a great deal like her.
"Ibanez' Torrent"
Metro-Goldwyn-Mayer
Capitol
AMERICAN—* * * Monta Bell directed
"Ibanez' Torrent," which means a carefully
chosen cast and sensitive direction. This
sympathetic tale of a singer, who finds every-
thing but the simple love she longs for,
lias been beautifully and effectively filmed.
Distributors -
We can furnish you
with HERALDS at
prices that will save
you real money.
Send for samples and prices
National Poster & Ptg. Co.
729 S. Wabash Ave.
Chicago
DA.ILY MIRROR—* * * In Greta Garbo,
Swedish actress, the screen welcomes a grace-
ful, s ender girl who capitvates with her
youth, allure and vitality. She is highly
individualistic and dashing as the tcmpestu
ous Leonora, famous prima donna, though
in a remote way she resembles Carol Demp-
ster and Natacha Rambova. « » ♦
EVENING JOURNAL—* * * Miss Garbo
makes her American debut in "Ibanez' Tor
rent" at the Capitol this week, and the
combination of star, story and director is an
excellent one. It's a highly romantic tale,
laid in Spain. * '* *
EVENING WORLD— * * * The produc
tion is beautifully conceived and executed.
Motita Bell's handing of provincial types
and small town characters is again excellent.
The humor is sly and mildly satirical. The
characters are people. The action is natural
and sincere. * * ♦
GRAPHIC— * * * The shots of the torrent
might have been thrilling if they had been
brought in in a convincing sequence, but
as it is, they seemed to be dragged in. This
is not one of Monta Bell's (the director's)
best efforts. The picture is decidedly choppy,
which may be due to bad cutting. In any
event, it lacks dramatic climaxes. * * *
HERALD TRIBUNE— * * * Pictorially it
is lavish, tasteful and always beautiful. Dra-
matically it is effective and succeeds in cap-
turing to a considerable degree a half-tear-
ful romantic spirit that is appealing. * • *
MtVRNING TELEGRAPH— * * * It
shimmers with beauty, intelligence, skill and
at all times is a p'easure to contemplate.
Audiences, however, have a way of demand-
ing more than a fine production in deciding
the merits of a picture. That is why "The
Torrent," in spite of Ibanez, Monta Bell and
all the others who are given screen credit
have not made more than a passing picture.
♦ ♦ *
POST — * * * Has a rain storm followed by
a flood — a sad, sad love story, slow moving
plot matter — and Greta Garbo. Movie-goers
with violent objections to stories with so-
called unhappy endings may not enjoy "Iban-
ez" Torrent," but nobody can help enjoying
Miss Garbo, recent importation from Swed-
en. * * *
SUN — * * * The film is a Spanish love
tale, a tracing of the lives of sweethearts
who were not destined for one another. The
audience obviously enjoyed its manufactured
melancholies and. as far as the writer is con-
cerned, ""The Torrent" is far better than
average Spanish hokum. * * •■
TELEGRAM — * * * Without laying claim
to any particular brilliance or distinction, it
is an honest, conscientious piece of work
that affords scope for more than mere optical
exertion on the part of the audience. It
would not lose much, however, by the elimi-
nation of one or two color effects that havp
been used to glorify the opening scenes. • » *
TIMES—* * * Greta Garbo, a Swedish
actress, who is fairly well known in Germany,
makes her screen bow to American audi-
ences. As a result of her ability, her un-
deniable prepossessing appearance and her ex-
pensive taste in fur coats, she steals most
of the thunder in tliis vehicle, which was
directed by Monta Bell. • * *
r^OSTUMES
>^ GOWNS— UNIFORMS L^
FOR EVERVBOOy WHO IS ANYBOOy
ON THE STAGE OR SCREEN..£XCLUSIVE<-
DESIGNS By LEADING STVLE CREATORS
BROOKS "'^'^^''^
'NEWyORK
-ALSO IS.OOO COSTUMES TO BENT-
Hotel Christie
in
Hollywood
One of California's finest hotels,
locaied in (he lienrl of the busi-
ness (lisliict of Hollywood,
famous loh!)y, personal service,
sensible prices.
R. J. M:itbesoi)
Owner MaiiaK<'i
WORLD—* * • In it there are to be
found numerous extremely pretty pictures,
flashes of brilliance in photography, an oc-
casional episode of equisite treatment in se-
quence, and a new actress — Swedish — who is
fairly good looking and pretty terrible as
an actress. • ♦ ♦
Earle, Atlantic City, Opens July 4th
Atlantic Cit}', N. J.— The Staiile)-
Co.'s new Earle will be ready for
formal opening on July 4th. The
house will have a policy of vaudeville
and pictures.
New Gemiantown House
Philadelphia — Colder Bros, will
erect a new 1,000 seat theater in Ger-
mantown at Chelten and Ogotnz
Aves., to cost $200,000.
Kapner to Build Philadelphia House
Philadelphia — L. Kapner, owner of
the Park and Jefferson, will erect a
house at 31st and Diamond Sts., to
seat 1,800.
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
irresiifrilms
KIISSELLMS
i HALPERIN
UNIFORMS
For Ushers, Door-
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Made to individual
measures, fit guaran-
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up-to-date st-jles, and
samples sent free
postpaid.
WESTERN UNIFORM CO.
206 So. CI«rU Street
Chicago, III.
W u V
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HOLLYWOOD
HAPPENINGS
:S^BRAOSTREn
o/'FILMDOHi
^ fl^HB
^
Jrtf Vn^^ 2»«RE€0CNIZED
^^m^^ ^ ^^ Authority
Han-t^}' E. Qciusnian
ephone Granite 3980
Sunday, February 28, 1926
6411 Hollywood Blvd.
"U" Buys Stories
li versa! has purchased "Beware
Widows," from the stage success
CJwen Davis, for Reginald Denny.
[\il Taxi!" a Saturday Evening
4 story by George Weston, Pat
\lallev to probably be featured
'Tal<e It from Me," musical com-
by William Johnston.
Cast for "Old Soak" Filled
he cast of Universal's "The Old
ik," to be directed by Edward Slo-
11, has been completed with Jean
rsliolt starring and George Lewis,
K' Marlowe, Louise Fazenda,
Drge Siegmann, William V. Mong,
rtrude Astor, Lucy Beaumont and
da Gleason. Camera work has
rted.
Gordon in "Runaway Express"
anies Gordon has been signed for
role in "The Runaway Express,"
ich Edward Sedgwick is directing
Universal. Blanche Mehaffey,
:k Daugherty, Harry Todd, Les
lor, Tom O'Brien, Charles K.
snch and William Steele fill the
it.
"The Love Thief" Started
'The Love Thief," Norman Kerry's
thcoming Universal picture, will
rt this week with Greta Nissen.
irc McDermott, Charles Puffy,
gel Borrie in the cast. John Mc-
rmott, directing.
Dexter on "Stella Maris" Tour
Elliott Dexter, who supports Mary
lilbin in "Stella Maris," will tour
; country in a one act play in con-
ction v.ith the picture.
Sigmund Moos Back
Sigmund Moos has returned from
irope, resuming activities at Uni-
rsal City as head of the leasing de-
rtment.
Jackson Adapts "The Big Gun"
Josepli Jackson has completed the
laptakion of "Thti Big GunyT a
ive! by Richard Berry, for Uni-
rsal.
Added to "Love Thief"
Jack Santoro has been added to the
St of "The Love Thief," Universal
eduction.
Tiffany at Fine Arts
Tiffany Prod, has made its head-
larters at Fine Arts Studio, and will
art "Vindicated," a story by Ar-
ur Strmger, with L. J. Gasnier di-
eting.
Dorothy Devore Signs
Dorothy Devore, until two weeks
JO a contract player with Warners.
IS signed to play opposite Edward
verett Horton in a Hutchinson pro-
4ction for Associated Exhibitors.
Theaters Under Way
Plans are being prepared by John
Paxton Perrine tor the erection of a
theater building on C. St. between
Third and Fourth Sts., San Diego, for
Kass & Ruben. The structure, which
will cost $400 000, will seat 2,000.
Plans are under way for a $400,000
theater at Vine St. and Hollywood
Blvd., by Myron Hunt and H. C.
Chambers, for Cecil B. De Mille. It
will accommodate 1,100.
Plans are being made by Morgan,
Walls & Clements for the erection
of a $150,000 theater building at 6120
Hollywood Blvd., for the Hollywood
Music Box, Inc. To seat 950.
Barthelmess At Work
Richard Barthelmess started on
"Ranson's Folly" at the Marshall
Neilan studio last week. Sidney Ol-
cott is directing with Dorotliy Mac-
kaill, Pat Hartigan, William Norton,
Baily, Brooks Benedict, Col. C. T.
Smith and Colleen Ness Grover in the
cast.
Dean Starts Third
Priscilia Dean has started on "The
Dice Woman," her third Metropoli
tan production. John Bowers, Gus-
tave von Seyffertitz, Malcolm Denny,
Lionel Belmore, Phillips Smalley and
George Kuwa are in the cast. It was
written by Percy Heath, who also
prepared the continuity. Georges
Benoit is cameraman.
Complete "Donald Norton"
"The Test of Donald Norton," at
Chadwick, h,as been completed.
George Walsh, Eugenia Gilbert, Ed-
ward Coxen, Evelyn Selbie, Tyrone
Power, Micky Moore, Virginia True
Boardman Robert J. Graves, Vir-
ginia Marshall. John T. Dillon and
Frank Lanning are in the cast.
"Desert Healer" Nearly Finished
Marion Fairfax expects to finish
"The Desert Healer" this week
Lewis Stone has the title role and
Maurice Tourneur directed. Barbara
Bedford has the feminine lead. Others
are Tul!y Marshall, Walter Pidgeon
Katherine McDonald, Arthur Rankm
Ann Rork and Albert Conti.
Cast for "Beau Geste"
Mary Brian has been awarded a
featured role in "Beau Geste." The
cast now includes Ronald Colman,
Neil Hamilton, Ralph Forbes, Buddy
Rogers, Alice Joyce, Wallace Beery
and Norman Trevor.
Appointed to Film Congress
Edward L. Bernays of New York
has been appointed Connnissioner for
the United States of the International
Film Congress to be conducted in
Paris next June. The congress is the
result of a resolution adopted by the
League of Nations in July, 1924, and
will convene June 26, it was said.
Willard Louis in Henley's Next
Willard Louis will appear in Hob-
art Henley's next, "Bellamy, the Mag-
nificent," to be produced early in
March.
Added to "Silence" Cast
Virginia Pearson and Louis Na-
theaux i'ave been added to the cast
of "Silence." Rupert Julian's latest
for De Mille.
Goldberg on Comedies
Jesse Goldberg is making a series
of two itel comedies for Tennek Film
Corp., starring Sid Smith. The first
"North of 6ys," has been finished and
the second is now in production.
Monitague Love in Valentino Film
Monta.o;ue Love has been selected
to play the villain in Rudolph Valen-
tino's next, "The Son of a Sheik."
Production starts this week.
Helen Eddy in "Padlocked"
Helen Jerome Eddy has l)een added
to the cast of "Padlocked," which
Allan Dwan is directing for Fam-
ous.
Sign Florence Ulrich
Florence Ulrich has been signed
to play the feminine lead in "The
Love Fighter," to be produced by
Van Pelt Prod, at the Wolcott stu-
dios.
Logan Comoletes Film
Jacqueline Logan hrs concluded
work as leading lady to Tom Mix
in "Tonv Runs Wild."
"Young April" for De Mille
"Young .Xpril," Egerton Castle's
romance, has been secured by Cecil
B De Mille, and Joseph Schildkraut
will plav the leading role. Jeanie
Macphcrson is working with Doug-
las Doty on the adaptation.
Garson Prod, at Fine Arts
Harry Garson Prod, starring "Lef-
ty" Flynn, has established headquar-
ters at the Fine Art Studios.
Henry King Here Again
Henry King has returned from New
York to put "The Winning of Bar-
bara Worth" into production.
Smalley in "Money Talks"
Phillips Smalley has been added to
the cast of "Money Talks," now be-
ing directed by Archie Mayo at M.-
G.-M.
"The Bat" Finished
"The ].'at" lias just been finished by
Roland West. The cast includes
Jewel Carmen, Jack Pickford, Louise
Fazends, Emily Fiizroy, Robert Mc-
Kim, Tullio Carminati, Andre de
Beranger, Eddie Gribbon, Arthur
Houseman, Charles Herzinger, Lee
Shumway and Sojin Kamiyama.
Warners to Star Dolores Costello
Harry M. Warner will star Dol-
ores Costello.
Willis and Conklin at Work
F. McGrew Willis and Frank R,
Conklin are adapting "Up in Mabel's
Room."
Webb with Columbia
Robert Webb has been signed by
Columbia Pictures as casting director.
Harlan in Chadwick Picture
Otis Harlan has been engaged by
Chadwick for a part in "Winning the
Futurity."
Jones Back
F. Richard Jones has returned from
New York.
The ONLY exclusive
leasing plant in L. A.
Fine Arts Studio
Los Angeles, Calif.
offers to producers the most
modern and best equipped plant
in California. Four large stages,
scores of dressing rooms, of-
fices, etc. Best of electrical
equipment and props. Write
or wire for details.
FINE ARTS STUDIO
4500 Sunset Blvd.
Los Angeles, Calif.
Mary Pickford Finishes Picture
Mary Pickford has finally completed
"Sparrows" William Beaudine
rected.
di-
Boylan TitUng Two
Malcolm Stuart Boylan has been
engaged to title "Miss Brewster's
Millions" and "The Cat's Pajamas,"
for Famous.
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT ■
Evety room ivith Bath and Radio
A beautifully appointed mocierately J
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
!
200
I
I
li
ij
C
iwi
m
^ ±-'
^
Wishing
Mn Laemmle
another twenty years^ success
as an Exhibitor
Geometric Stamping Co. j
221 East 131st Street
Cleveland, Ohio
^>'^^0'^a»c)^^<>^^<)-«
»04^»(>^i»ii^^<)-«
»'(i^^r ^^()'«^()4^»()'«
^Cl-^^f l-^H^O^^f I'^^t l'«^( H
Bes/^ Wishes for
your continued success
*j* Congratulations To
ADV. CO '«
DISPLAY CARDS CUT OUTS
BANNERS GILDING
1600 BROADWAY
NEW YORK
Phones: Chickering 3636-3137
CARL LAEMMLE
A Real Leader in the Industry
MOTION PICTURE RECORD
' The Only Weekly Regional on the Coast '
SEATTLE
ANNIVERSARy
iHllill'\\\\\W\^
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201
cjp
• •
iTi
Ui
MR. CARL LAEMMLE
PRESIDENT
UNIVERSAL PICTURES CORPORATION
rhe
RIALTO THEATRE
(IN THE NATION'S CAPITAL)
WASHINGTON, D. C.
Extends heartiest greetings and congratu-
lations, commemorating your twenty •
years of wonderful achievement
in the motion picture world.
HEARTIEST CONGRATULATIONS AND EVERY
BEST WISH FOR YOUR CONTINUED
SUCCESS AS A LEADER IN THE
FOURTH LARGEST IN-
DUSTRY IN THE
UNITED
STATES
!
1?
FRED J. SARR
Managing Director
MOREAU PRESTON
House Manager
MISCHA GUTERSON
Director of Music and Presentations
CORBIN SHEILD
Director of Publicity
Neo-Gravure Printing Co.
380 Second Avenue
New York
ART-CLASS i With Every Good Wish
h.ithograph and Printing Co. \
\
I
SEND THEIR j
Heartiest Congratulations \
and Every Best Wish \
on Your 20th Anniversary
owned AND CONTROLLED BY
Uneedour Printing Sewice
Twenty Years in the Printing Business |
to
CARL LAEMMLE
on his
Twentieth Anniversary
in the Motion Picture Industry
FRANKLIN TRUST AND
SAVINGS BANK
100 East 35th
202
• • •
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11
i
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X
• 11 •
• • •
m
m
:^
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ii^4
Mr. Carl Laemmle
We beg to extend our sincere congrat-
ulations on your 20th anniversary
as an exhibitor. With best
wishes for your continued
SUCCESS
MiCHAELSON Lithograph Co.
INCORPORATED
Alfred H. Michaelson, President
53-55 THIRTY-THIRD STREET
BROOKLYN, N. Y.
Letterheads - Billheads - Noteheads - Statements - Envelope!
Labels - Posters - Car Signs - Show Cards - Cut Outs
Commercial and Color Work
Mr. Carl Laemmle
President of The Universal Pictures Corporation
New York City
Dear Mr. Laemmle :
As agents for foreign Authors and Play-
wrights we wish to express to you our
appreciation for the great fairness with
which you always dealt with us.
Kindly accept our heartiest congratula-
tions with our best wishes for your health
and prosperity.
Very sincerely yours,
DR. EDMOND PAUKER
BORY OSSO
T^o (Sari Jjtemmk
genius of Cinema Produc-
tions, the creator of art and
beauty, the educator of
Nations, the philanthro-
pist, the great organizer of
business and patron of con-
temporary art — the E. M.
Diamant Typographic
Service joins with his many
many admirers in this in-
adequate tribute on his
Twentieth Anniversary.
Best Wishes
on Your
20th Anniversary
LEITNER'S EXPRESS CO., Inc
* GENERAL TRUCKING & SHIPPING
I to all Railroads Depots and Steamship Lines
\
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414-416 West 54th Street
JBet. 9th & 10th Aves.
ANNIVERSARY
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'jtwiiii\\\\\\\sii
203
c
iv^
ongratulations
«4(S)CI<!^^l?N(3V
M. S. ROSENFIELD
1540 Broadway
New York City
State Right
Representative
Foreign
Distributor
• • •
E TOO, lend our voice
to add to the thunderous
congratulations that are being
"Universally "tendered to that
master of Filmdom — CARL
LAEMMLE, on the advent
of his passing the second
decade of a career that knows
no equal !
The
SKILPRINT CO.
INCORPORATED
136 West 21st Street New York
Congratulations
to you
Mr. Carl Laemmle
on your
20th Anniversary
Mutual Window Cleaning and
House Renovation Co., Inc.
145 West 41st Street
New York City
i
LIKE CARL LAEMMLE
"BIO"
CARBONS
j Are Known Wherever
Pidures Are Shown
m
204
A
You can check up
There is no question about the popular
demand for photographic quality on the screen.
Your patrons expect it.
Eastman Positive is the film that carries
the quality of the negative through to the
screen.
And you can check up — the black-lettered
identification "Eastman" "Kodak" is in the
transparent margin. Look for it.
EASTMAN KODAK COMPANY
tr
n
S'
■u
n
la
a
d
ic
ai
s
I
P
ROCHESTER, N. Y. k
a:
ii
e:
a'
le Barnes Printing Company, Inc., 229 West 28th Street, New York. 31
'F-
Qo Qarl laemrmt-
CV
C%0 €%>
TF he had achieved
^ but one -tenth of
what his efforts have
actually attained in
upbuilding the mo-
tion picture industry,
the personnel of First
National Pictures still
would be happy to
pay this tribute to
him*
i
national
1
iTHE
fAff brAdstreet
>/ FILMDOM
Authority
/!L. XXXV No. 49
Monday, March 1, 1926
Price 5 Cents
FIRST NATIONAL
By DANNY
jjever has First Natioiical
c'ked so strong as today. The
ring over of a large part of
1 Coast Theaters (through
, Richard Hoyt syndicate)
\ile not finally set, seems cer-
t\ of accomplishment, and with
) strong California chain con-
lled by leaders in First Na-
lal it need not prove surpris-
if this was the first of a
nber of moves, the impor-
ce of which should not be
llerestimated.
he Spring meeting of First Na-
al executives occurs in April. Do
be surprised if by then a move
(gigantic size is set. Do not be
jrised if you see the franchise
iers of First National, backed
_i millions from Hayden, Stone &
;, and other bankers, in an active
,t for a large number of important
liters.
Do not be surprised to see
18 the nucleus of such a move
I combination tvhich will in-
clude the Mark Strand chain
.n New York and New Eng-
and; the Fabian circuit in
Wew Jersey; the Rowland &
JIark chain of Pittsburgh,
ind, not unlikely ivith this
jroup the Stanley Co. which
tperates through Eastern
Pennsylvania and Philadel-
phia.
'uch an alliance would make a
Bit formidable organization which
" '!'! easily prove the nucleus of a
iial organization into which all
franchise holders of First Na-
threw their theater holdings.
h a move developed First Na-
would be in almost impregna-
Msition to meet the developments
i are certain to occur in the
r chain operations of the future.
this organization would, of
c rse, go the West Coast.
It u'ill also' be well to keep
in eye on Richard Hoyt, whose
onnections in banking circles
ire of importance. If Hoyt
hould happen to have a posi-
ion of unusual significance in
(Vst National in the future it
could be quite within the
cheme of things.
(Continued on Page 3)
imce the "wyn" in Nell Gwyn like
Box office sure. Paramount. — Advt.
Scene from Pauline Frederick's greatest picture, "The Nest." Produced by
Excellent Pictures Corporation from the William A. Brady stage success.
Personally directed bv Will Nigh.— Advt.
The Month's Pictures
What February Brought Forth in the
Way of New and Interesting
Productions
A resume of current productions
will appear month by month in THE
FILM DAILY. Pertinent comment
on February reviews follows:
Paramount carried off the bulk of
comedy honors of the month with
two laugh riots. Wallace Beery and
Raymond Hatton, a team of war bud-
dies with chuckles galore, made this
a knockout comedy, and Adolphe
Menjou in another of his rollicking,
politely comical portrayals made "The
Grand Duchess and Uie Waiter" an-
(Continiied , .■'^age 4)
"Bow to Europe"
A More Complete Understanding on
America's Part Would Help
Abroad, Lee States
Rowland V. Lee, the director, left
Saturday for the Coast following an
extei sive tour of Europe, during
which he studied conditions in prin-
cipal countries. He disclosed some
interesting facts pertaining to condi-
iContinued on Page S)
F. B. O. Convention
F. B. O. will terminate 'he current
selling season with a sales convention
at Los Angeles, an April 1-3. The
staff of the entire company, includ-
(Continued on Pagt 5)
Contract Pointers
M. P. T. O. A. Advises Exhibitors to
Exercise Judgment when Using
Standard Exhibition Contract
If care is exercised by the exhibitor
in his contractual dealings with pro
ducer and distributor, the new Stand-
ard Exhibition Contract should prove
a real boon, according to an article by
Joseph M. Seider, business manager
of the M. P. T. O. A., in that organi-
zation'" "Official Bulletin."
€-- "Arable- of the difficulty,
Seiuer says, is due to exhibitors be-
coming careless after the price, run
and time of protection have been
agreed upon.
(Continued on Page 5)
Pommer With Famous
Will Make Series in Germany, Fol-
lowing Visit to Hollywood
in the Spring
It is understood Erich Pommer,
until recently managing director of
the Ufa in Berlin, will make a series
of pictures in Germany for Famous.
Pommer left for home on the Olyrn-
pic early Saturday morning, but will
return here in April.
At that time he will go to Holly-
wood to watch American production
methods and, upon his subsequent re-}
turn to Germany, will start producj
tion. The despatch of several Paraj
mount players to Germany for thi?
series would not prove surprising. •.
It was under Pommer's regime at
the Ufa that the special productions
of that organization were made. To
his credit there must be mentioned
"Siegfried," "Tartuffe," "Varieties,"
"The Waltz Dream" and "Metrop-
olis," now in its final stages.
Report Full Harmony
All Factors Concerned in Davis Dist.
Divis'.on Reorganization in Ac-
cord, Davis and Adams Assert
J. Charles Davis and J. K. Adams
report they are working with their
counsel and certain financial inter-
ests on the reorganization of Davis
Dist. Division and the exchanges
controlled by Vital Exchanges, Inc.
(Continued on Page S)
Bureau Balked
Only $15,000 Voted for Film Section
in Commerce Dep't.— $26,000
Will Be Sought
Washington— Only $15,000 is car-
ried for the establishment of a motion
picture bureau in the Department of
Commerce in the Appropriation Bill
reported to the Hojase by the Appro-
priations Committee.
This amount, it is declared, will
make it impossible for the proposed
division to carry out the program of
service to the industry originally
planned, and when the bill comes be-
fore the Senate Appropriations Conir
mittee an effort will be made by t\i£
trade to have the original amount oJ
$26,000 restored.
The full appropriation has received
the endorsement of both the Presi-
dent and the Budget Bureau.
Associated Signs for 18 Westerns
Associated Exhibitors have signed
contracts with Lester E. Scott, Jr., for
18 Westerns. Expectat' ' 6 if the an-
r^i
FILM DAILY recentlj . pictures
are to be divided into three groups;
six starring Buddy Roosevelt, six
starring Buffalo Bill, Jr., and six star-
ring Wally Wales.
To Produce Abroad
Edwin Miles Fadman, formerly
president of Red Seal, will sail for
Europe in April, to make arrange-
ments for the production of novelties
(Continued on Pagt 4)
Seven Long Run Films on B'way
When "The Black Pirate" opens
at the Selwyn next Monday night
there will be seven long run pictures
on Broadway. They are: "The Big
Parade," "Stella Dallas," "Ben Hur,"
"The .Sea Beast," "Mare Nostrum,"
"La Boheme" and "The Black
Pirate."
THE
Vol XXV No. 49 Monday, Mar. 1, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Ine. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wi:lk, Traveling Kepresentative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
^ould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
♦736-4737-4738-4739. Cable address : Filmday,
Slew York. Hollywood, California — Harvey
£ Gausman, 6411 Hollywood Blvd.; 'Phone,
Cnnite 3980. London — Ernest W. Fredman,
Tb» Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
francaise, 5, Rue Saulnier.
Quotations
High Low Close Salei
(These quotations are as of Saturday)
•Balaban & Katz 68
Eastman Kodak ..108J4 108 J4 108 J4 400
Famous Players ..118^ 117 J4 11754 2,700
Fam. Play. Pfd. ..120J4 120J4 UOVi 100
*Film Inspection .. .. Syi ....
•First Nat. Pfd 105^4
Fox FUm "A" 68J4 67 67 700
Fox Theaters "A" 25 J^ 25'A 25'A 1.200
•Intern'l Projector . . . . 12 .
Loew's, Inc 38^ 37H 37M 800
Metro-Gold. Pfd. ..23 23 23 100
M. P. Cap. Corp. .. 23 22J4 225^ 800
Pathe Exch. "A" . . yoyi 69 69H 400
Skouras Brothers .. ASyi 48^ 48}^
•Stan. Co. of Am 39
Trans-Lux 10^ lOJi 10}4 800
•Universal Pictures . . . . 38 ....
•Univ. Pict. Pfd 93
Warner Brothers . . 47 47 47 100
•Warner Pictures .... .. 11 J4 ....
* Last prices quoted
Lines on Headlines
By "RED" KANN
"Money Talks" enters production
at M.-G.-M. and Sol Lesser with-
draws from West Coast Theaters for
$1,100,U00— no less.
Gilda Gray to shimmy on
Broadway with "Aloma" and
First National buys " Lady Be
Good."
* * *
David Hochreich's World Wide
Films to establish 52 offices and "Is
Zat So?" goes to Fox.
* * *
Carl Laemmle celebrates his 20th
anniversary and Universal gets "The
Whole Town's Talking."
* * *
Hiram Abrams returns from Cuba
and "The Black Pirate" opens at the
Selwyn next Monday.
* * *
"Let's Get Married" opens at
the Rivoli, New York, and
Peggy Hopkins Joyce's name
is linked with a film magnate
in HoUsrwood.
* * *
Lya de Puiti arrives from Berlin
and AL Lichtman produces "Oh,
Baby!"
* * *
Lewis J. Selznick continues to sell
Southern real estate and "The Sheik
of Florida" is announced for Ben
Lyon.
Shauer Returning Soon
E. E. Shauer, head of the foreign de-
partment at Famous, will return from
a business trip which took him around
the world in a few weeks. Joseph
Seidelman, his assistant who met him
in Europe, will return with him.
Internat'l Projector Dividend
The International Projector Corp.
has declared regular quarterly divi-
dends of 25 cents on common and
$1.75 on the 7 per cent preferred
both payable on April 1 to stock of
record March 15.
Two "Sea Beast" Openings
Bert Adler has just returned from
making arrangements for the premi-
eres of "The Sea Beast" in Philadel-
phia at the Stanton and in Richmond,
at the National, both to open tonight.
Schencks Coming East
Joseph M. Schenck and Norma
Talmadge will arrive in New York
from the Coast the second week in
March.
New Projection Device
San Francisco — A new projecting
device, said to combine every fea-
ture of stationary slide and motion
picture film, has been perfected by
William J. Citron.
The new device permits film to be
exposed to the full rays of the pro-
jection light without burning the film
when it is stopped for a number of
seconds before the contact point.
Walsh in Six for Excellent Pictures
Excellent Pictures, which has just
finished "The Tvlest," with Pauline
Frederick. George Walsh will star
in a series of six. The first will be
"The Kickoff," a football story. Ex-
cellent also plans to start soon on
"Heroes of the Sea."
Lesser Leaves
Sol Lesser left for the Coast Satur-
day where final papers transferring
his interest in West Coast Theaters
to the Hoyt Syndicate will be signed.
He will eventually resign from about
40 corporations in which he is now
interested.
Plaza Opening Tonight
London — The Plaza opens tonight
with "Nell Gwyn." It is one of Fa-
mous' new theaters here.
^Sbt/kihiiM
Utmost in Screen Brilliancy
Charleston Contests Banned
Milwaukee — The District Attorney,
following complaints of the Welfare
Dept. of public schools and the juv-
enile court, has issued a ruling for-
bidding Charleston contests for chil-
dren in picture theaters.
George Smith Here
George Henry Smith is here from
London. He recently resigned from
his post as director of the Vitagraph
Co. of England which he held since
1907.
W. J. Morgan Returns
W. J. Morgan, sales manager of P.
D. C, returned to New York Friday,
after a tour during which he covered
all branches.
Vidor Leaves Today
King Vidor leaves for the Coast
today.
WANTED TO BUY:
Laboratory equipment tanks, step
printer, 16 M.M. printer, developing
racks, drying drums, etc., also light-
mg equipment for small studio.
Address
M-29S c-o Film Daily
1650 Broadway N. Y. C.
•♦♦♦♦•♦•♦•♦♦'♦
I Ward Cine laboratory, Inc. I
216-222 Weehawken St.
g Union City, N. J
j-j Telephone Union 4800
t'JJJKSJt'lI***** ♦.♦♦.♦♦.♦ V
G. BERT WARD, Pres. ||
Charles Simone Returning
Charles Simone, who in 1923-24
established the Fox office in Italy,
and who since has organized an in-
dependent sales and distributing
company with headquarters at Via
delle Finanze, 6, Rome, Italy, has
concluded a number of deals for in-
dependent product and is returning
shortly to Europe.
Move to Halt "Death Film"
The Herald-Tribune reported
urday that the French Embassy
moving to confiscate the "death fi
showing) a Parisian aviator's f
attempt to fly under Eiffel To\
The print is reported en re
on a French liner. An American
tributor is said to be negotiating
the picture.
>^
"^^
''^:>
GlennTryon
.-THE HUG Bi;e ' p„k„„„.
This is a 'Cornerblock' cut furnisll
FREE for all Pathecomedies at yvf
exchange.
WATCB THIS SPACE PCl\
GREATER
Greek Producer Plans "Pericles" Film
Los Angeles — The Grecian Art
Kinema Corp. will produce a story of
the time of Pericles with George Mc-
Daniel in the title role. It will be
made at Culver City and will cost
$500,000. Costes Brania, general man-
ager, states there are 4,500 Greek the-
ater owners in America.
Heath Back at F. B. O.
HoITywood — Percy Heath has
returned to F. B. O. as scenario edi-
tor, following the elevation of J. G.
Hawks to editorial supervision of
production.
«»»»:;«««^
IF YOU ARE IN THE
MARKET FOR ANY KIND OF
MOTION PICTURE
APPARATUS
CONSULT US— AND SAl^E MONEY
SEND FOR OUR PRICE UST
Chas. G. Willoughby, Inc
Motion Picture Department
110 West 32nd St.. New York
Phone Pena. 0564
PROD
1926-27
"THE GOLDEN WEI
by E. Phillips Oppenhei i
*TETER THE GREAT
in
''KING OF THE PACl
"SINEWS OF STEE)
by Ed. J. Meagher
♦♦QUARANTINED
RIVALS''
by George Randolph Chest
"HEROES of the NTGH1
by Frank O'Connor
— • ^
THE
londay, March 1, 1926
-Ptf^
DAILY
FIRST NATIONAL
(Continued from Page 1)
•syl
S|Uiitil individual franchise holders
First National became interested in
est Coast there was nothing to indi-
te that they desired to wander out-
le of their own individual locations,
deed that spirit has been manifest
r years. Clark was interested only
Pittsburgh; Von Herberg only of
e Far Northwest; Finklestein only
his own section, etc. Few indeed
Jj First National have looked to the
I;tional problem which First Na-
zi )nal presumably faces. But the ac-
f ;ity demonstrated regarding West
4 Dast indicates an awakening. And
^here that awakening will end no
le today can foretell. This_^ is cer-
in: there is a spirit of nationalism
'ident; a spirit of mutuality of in-
rest which has only developed re-
ntly.
If. in the scheme which may be
;veloped between now and the
|mc of the April meeting, there is
1 evident interest; if the chains in-
caled decide to pool their resources,
id thus form the nucleus of a na-
anal chain, spreading from Coast to
oast, then First National will be a
Hctor which must be counted — and
)unted definitely— for all future op-
stions.
I The Mark-Strand chain includes
' -arly 30 houses, according to THE
ILM YEAR BOOK; the Fabians
-ivc 11 houses in Jersey; Rowland &
lark 24, and the Stanley Co. 77
ith several building. These figures
■hiie not exact, are approximately
jrrect.
Many of these houses are first
lass, first run properties, with values
jnning into the millions.
With these properties combined,
, le nucleus of a national organizafion
rould easily be set. The rest of the
anchise holders, whose holdmgs
re enormous, might easily be ex-
acted to join such a movement,
ome figures with reference to these
lokHngsi will be presented in to-
lorrow's issue.
Metropolitan Increases Capital
Dover, Del. — Metropolitan Pictures
Corp. of California, Hollywood, hold-
ing a Delaware charter, yesterday
filed an increase in capital of from
$200 000 to $302,000.
In the Courts
The suit of the Graphic Prod., Inc,
gainst Eugene Spitz to recover
2,500 on a note, went to trial in the
upreme Court of New York County
nd resulted in a verdict for the de-
endant. Spitz alleged that the note
/as given merely as an accommoda-
ion, and that the plaintiff broke an
greement with him by failing to
•roduce a film from which he was to
:et half the net profits after he had
rranged for a studio in which it was
o be made.
German "La Boheme" Here
The La Boheme Film Co., with of-
;ces at 220 West 42nd St., has been
ormed to release "La Boheme," pro-
uced by the National Film Corp., of
terjin.
Metropolitan produces for Prod.
Dist. Corp.
Pro-Dis-Co. Dist. Convention Held
The annual convention of the field
force of the P. D. C. was held at the
Commodore, Fridav and Saturday.
Cecil B. De Mille, W. J. Morgan and
Ralph FI. Clark were the principal
speakers with H. O. Duke presiding.
Negative Developing
and Printing
Complete Title Service
SALAND FILM LABORATORIES. Inc.
Phone Bryant 7577 729-7th Ave, N. Y.
Rayart's 36 Sold to Security
Irving Mandel of Security Pictures,
Chicago, has closed for Rayart's "Re-
liable 36," for Northern Indiana and
Illinois.
Sheehan Back on Coast
Hollywood — Winfield R. Sheehan
has returned to the Fox studio after
a five weeks stay in New York.
Marion Davies Here Today
Marion Davies is due to arrive
from the Coast this morning.
Associated Leases More Space
The accounting and statistical de-
partments of Associated Exhibitors
have been moved to the Powers
BIdg., 723 7th Ave. Additional floor
space has been taken bv headquarters
at 3.S W. 4Sth St.
Fox Scenarists Busy
Hollywood — Fox is assembling a
large staff of scenario writers to pre-
pare' next season's stories for the
screen.
Kansas City Speculates
Kansas City — Spyros Skouras, of
St. Louis, and former Mayor Henry
W. Kiel the other day visited a local
group associated with picture enter-
prises Skouras said the visit was
indicative of new construction op-
portunities.
Several other St. Louisans were in
the party who are prominent in the-
ater activities. Their visit has started
another round of reports that an-
other big house may be in prospect
here.
Staffs for Schulberg, Turnbull
Hollywood — G e n e r a 1 production
staffs for B. P. Schulberg and Hector
Turnbull, include:
For. Schulberg, William Shea, Ruth
Brenner and Alfred Hustwick. Turn-
bull's aides will be Garnett Weston,
Dorothy Cams and Ethel Doherty.
William Griffith will continue as
TurnbuH's personal assistant and Sam
Jaffe is retained in the same capacity
by Schulberg.
Educational Use of Films Growing
Washington — The appearance of
motion pictures in schools and col-
leges has made great strides, accord-
ing to the National Academy of Vis-
ual Instruction.
Beth O'Shea Back from Europe
Beth O'Shea has returned to the
publicity department of Fox after a
three months' stay in Europe.
Arrow Departments Merge
The publicity, advertising and ex-
ploitation departments of Arrow have
merged with Lee Kugel in charge.
Fight Against Bldg. Restriction Won
Milwaukee — The Colonial Amuse-
ment Co., which was denied a per-
mit for the erection of a $300,000 the-
ater on the west side by the Building
Dep't., because of restrictions in that
section, has won its case before the
Board of Appeals. Work on the pro-
posed new house will begin immed-
iately.
Monrovia House Sold
Monrovia, Cal. — The Colonial,
owned by Frank Alexander and lo-
cated in the heart of the down-town
district, has been sold to the Associ-
ated Theaters Corp., a new chain re-
cently organized by C. L. Langley.
Kellenberg Acquires Three Houses
Pittsburgh — C. C. Kellenberg has
taken over three West Virginia
houses, the Grand and Hippodrome
at Elkins and the Grand at Belington,
all formerly owned by R. H. Talbott.
Ray Shoemaker will manage.
Steffes Gives Up Claim
Minneapolis — Declining to enter a
legal battle for possession of the the-
ater, following a move to dissolve the
corporation owning the house, W. A.
Steffes has relinquished a lease held
on the Pleasant Hour, Brookings,
S. D.
Business Good Around St. Louis
St. Louis — Nat Steinberg, manager
for Associated Exhibitors, reports
business exceptionally good the past
few weeks.
Pauline Neff in "Hanson's Fdly"
Hollywood — Pauline NefT has been
added to the cast of "Ranson's Folly."
HELD OVER FOR ANOTHER WEEK
EC that thousands can continue to battle their way into the Colony and
scream hilariously at "THE COHENS AND KELLYS," Universal's
Harry Pollard production now rocking New York. The laugh explosions
are in the hands of George Sydney, Charles Murray and Vera Gordon.
THE
mn
H
DAILY
Monday, March 1, 1926
The Month's Pictures
(Continued from Page 1)
Other mirth provoker. Florence Vi-
dor scored an inning all her own as
the Duchess. United Artists' "Part-
ners Again," one of the Potash and
Perlmutter stories with George Sid-
ney and Alexander Carr, put over
some fine comedy also.
Lon Chaney in another of his
unique characterizations made a two
weeks' stay at the Capitol. The pic-
ture was "The Black Bird," Metro-
Goldwyn-Mayer release, a crook story
with the Parisian underworld for a
background. Chaney in a dual role of
remarkable contrast, his usual fine
performance and Tod Browning's ex-
cellent direction made the picture
mighty absorbing entertainment.
Producers Distributing came forth
with a neat little box office bet in
"The Million Dollar Handicap," the
old race track yarn again, but with
some corking fine suspense and thrills.
P. D. C. also had "Three Faces East"
at the Rialto. The adaptation of An-
thonj'^ Paul Kelly's stage play served
up some fine suspense and thrills to
f.ne business.
Robert Flaherty, whose "Nanook
of the North" won such a great deal
of favorable comment and which was
voted one of the best pictures in the
year it was released, brought an-
other delightful epic of life to the
screen in "Moana," a South Sea Is-
land story which Paramount showed
at the Rialto. Beautiful picture with
particular appeal for high class pat-
ronage. "Dancing Mothers," another
Paramount, was commendable chiefly
for the splendid work of Alice Joyce,
lovelier than ever in this.
Rex Ingram's latest contribution,
"Mare Nostrum," reopened the Cri-
terion as a picture house. The direc-
tor's usual artistic handiwork is out-
standing and the fact that the pic-
ture was made entirely on foreign
soil lends picturesque atmosphere.
Alice Terry and Antonio Moreno are
excellent as the lovers. The title and
tragic ending somewhat handicap the
picture as a box office attraction.
Metro-Goldwyn release. "The Auc-
tion Block" (M.-G.-M.), a second pic-
turization of tlie Rex Beach novel,
came to the Capitol very much dis-
guised in modern settings, atmo-
sphere and slang. Charlie Ray makes
the big leap from hick to wise guy
and manages very well. In "The
Auction Block," as in practically 75%
of the pictures shown lately, the
Charleston is one of the modern
touches. The Charleston even found
its way into Ibanez' "Torrent," con-
ment on which must be reserved for
March's resume.
Mrs. Wallace Reid's latest propa-
gandic effort, "The Red Kimono,"
was shown at the Broadway for a
week. Its flagrant handling of white
slave traffic entirely precludes its en-
tertainment possibilities. Billed as:
Natacha Rambova (Mrs. Rudolph
Valentino) found a one day showing
at a daily change Broadway theater
for her picture, "When Love Grows
Cold" (F. B. O.). Neither Mrs. Val-
entino nor her initial screen effort
make anv great promises.
"The Far Cry," a First National
production, was Balboni's initial di-
rectorial effort. Some subtle comedy
and an elaborately staged Jazz party
by way of a Roman orgy, attractively
done in colors, were the high lights.
Other pictures included in the
month's reviews were: "The Song
and Dance Man," Paramount; "Dance
Madness" and "Don't," M.-G.-M.;
"The North Star," "Lover's Island,"
"The Pinch Hitter" and "Hearts and
Fists," Associated Exhibitors; "Made
for Love" and "Fifth Ave.," Produc-
ers Distributing; "The Pleasure Buy-
ers," Warners; "The Beautiful Cheat,"
"Combat," "Six Shootin' Romance,"
and "Stella Maris," Universal; "The
Cowboy and the Countess," Fox;
"The Queen of Diamonds" and "The
Traffic Cop," F. B. O.; "Driftin'
Thru," Pathe; "The Shadow on the
Wall" and "The Phantom of the For-
est," Gotham Prod.; "The Count of
Luxembourg," Chadwick, and "S. O.
S. Perils of the Sea," Columbia.
To Produce Abroad
(Continued from Page 1)
in France, England and Germany.
Both American and European capital
will be interested. Fadman, who will
have his own releasing company in
Americawill, at the same time open
distribution offices in the larger cities
while abroad.
Fadman intends opening his own
offices in this country. He will be
in the market for product aside from
that which he will arrange for in
Europe. When he sails, he expects
to take over a number of pictures
suitable for Continental distribution.
Although Fadman retains a finan-
cial interest in Red Seal, he is not
actively engaged in its management.
The new company, he states, will
have no connection with Red Seal.
Arrangements are under way with
August Hitchcum for the production
of 26 one and two-reel comedies for
1926-27 distribution.
Incorporations
_ London, Eng. — Charles Wilcox Produc-
tions, Ltd., London; to produce and distri-
bute. Capital £100.
London, England — Haven Hotels, Ltd.. to
build and lease theaters and hotels. Capital
£1,000.
Hartford, Conn. — State Amu'sement Co
41 Village St., Hartford; to build and oper-
ate a theater. Incorporators, T. Harris, M.
Harris and S. Harris.
Boston, Mass. — National Theater. Inc.
Boston; to operate a theater. Capital $100,-
000. Incorporators, F. Cronin, J. Goodman
and S. Soul.
Olympia, Wash. — Inland Empire Theaters
Co., Walla Walla; to operate theaters. Capi-
tal $25,000. Incorporators, E. Rivers, H
Peck and M. Terhune.
Dover, Del. — Gasparilla Productions. Inc.,
Wilmingotn; to produce. Capital $100,0o6!
Springfield, 111. — Vogue Amusement Co.,
Chicago; to operate theaters. Capital $100-
000.
Albany, N. Y. — Novelty Theatrical En-
terprises, New York; to stage prologues, pre-
sentations, etc. Incorporators, W. Smith
P. Warsaw and ,T. Becker. Address: 1650
Broadway, New York.
fP'^'opfield, III. — University Theater Co.,
1560 Sherman Ave., Evanston ; to operate
Jl^aters. Capital $400,000. Incorporators,
C. Elhot, R. Obenchain and C. Harvey.
Harrisjbnrgh, Pa.— Lusse Bros., Philadel-
phia. Capital $25,000. Incorporators T
Lusse, R. Lusse and Richard Lusse '
Presentations
Capitol
(Week Ending Feb. 28)
Unit No. 1. — Capitol Grand Orchestra.
Excerpts from the grand Opera "Natoma,"
by Victor Herbert. Time, 11 minutes.
Unit No. 2. — Celia Turrill, mezzo-soprano.
"Elegie," Massanet. Solist in summer frock
and carrying leghorn hat. Setting : Decora-
tive scrim curtain in back which fades into
garden scene. Time, 4 minutes.
Unit No. 3. — "Deep River," an A. B. Car-
rick film. Southern scenes with scrim cur-
tain which rises at conclusion of film and
fades in upon Jubilee Singers. Setting:
Levee scene with river boat tied up at pier.
Baggage and dock paraphernalia for atmo-
sphere. Singers in plantation clothes. Light
on water in background gives moonlight
effect. Singers render : "Deep River," "Levee
Tune," "I Got Shoes" and "Dis Boat Am
Bound to Go." Time, 4 minutes.
Unit No. 4. — Yasha Bunchu, solo cellist,
plays "'Traumerei," by Schumann, from or-
chestra pit. Time, 4 minutes.
Unit No. 5. — Capitol Magazine. Time,
4 minutes.
Unit No. S. — Capitol Magazine. Time, 9
minutes.
Unit No. 6. — "Spanish Rhythms." Set-
ting : background a doorway setting with a
red lattice door, black and red drapes on
either side, also standing flower baskets.
Four dance numbers all in Spanish cos-
tumes: "Pavanne," with Alice Wynne and
Mile. Desha; "Flamingo," with Doris Niles;
"Tango," Mignon Dallet and Ruth South-
gate; "Valse," Miss Niles and ballet. Time,
5 minutes.
Unit No. 7. — Feature: "Torrent." Time,
73 minutes.
Unit No. 8. — Capitol Grand organ. Time,
5 minutes.
Colony
(Week Ending Feb. 28)
Unit No 1. — Overture: American Fantasy,
\ ictor Herbert. Tableau : bust of George
Washington on pedestal with wreath decora-
tions. Time, 5 minutes.
Unit No. 2.— Colony Current Events. Time,
6 minutes.
Unit No. 3. — "Prisoner's Song," by
Massey, sung by Gudio Chiccolini. 5
flooded with dim violet light, cell cot v:
and faint light coming through grated
dow at which singer, in prison unii
stands and sings. Time, 3 minutes.
Unit No. 4. — Scenic: "To the Top
Tumbledown." Service Film. Time, 4 i
utes.
Unit No. 5. — "Just Girls." Vanity :
Orchestra. All girl orchestra. Blue
orange silk curtain backdrop. Girls of
chestra in fancy costumes and 14 Col
da'ncing girls appearing in dance numb
(two costume changes). James Doyle,
comedy cop uniform, does trick dance
Ruby Keeler in clog dance. Musical n
bers : "Always," orchestra ; dance, Dan<
Dollies; "That Certain Party," orches
Syncopated ballet novelty, Dolores Far
Queens ot Melody, Wainwright Sisti
"George M. Cohan's Medley," orchesi
Tips and Taps, Ruby Keeler; "An Off
of the Law," James Doyle; Bam Bam B
my Shore, entire company. Time, 18 n
utes.
Unit No. 6. — Feature: "The Cohens
Kellys." Time, 79 minutes.
[out
Buy Baseball Club
Toledo, O. — 'Oscar Smith and Jo
McMahon have purchased the Tole
American Baseball Club. Smith a
McMahon are associated with
Mandelbaum in the Temple.
I! ■!■:
Brown Joins Associated
Cleveland — Harry Brown, form "»
manager for "U," and recently wr Jj.^
Jacob Baker in the Baker studios i ],•
Cleveland and Winterhaven, Fla., hi s, «m
become Associated Exhibitors brant^
manager in Boston.
New Policies at Moore Houses ,
Tacoma, Wash. — H. T. Moore, «
the Moore Amusement Co., has \
troduced a split-week policy at bot
the Rialto and Colonial.
liW
llT
JOE ROCK
presents
FEARLESS
in
"The
Love Fighter"
George Larkin, Florence Ulric
Sylvia Nadina, Tui Lorraine
Burton Rupp
12-2 Reel Van Pelt Productions
Distributed by
Chesterfield Motion Pictures Corporation
1540 Broadway
New York
^Sm££s^^^
!■
THE
iday, March 1, 1926
Contract Pointers
(Continued from Page 1)
fficial information which the busi-
manaper extends to exhibitors in
ig them to interpret the new con-
t so that they may appreciate its
kabihty is contained in the fol-
ng:
Vatch for and read carefully the provis-
that are written in. See to it that your
rstandinc is clearly expressed in these
en provisions.
Vatch the allocation of prices. A lump
for the entire contract would not he dan-
is if all the pictures contracted for were
ered. In the case where the hest pic-
with the smallest price allocated is not
M ered. you are very much co;icerned.
9 [ave your protection clearly set down,
Jl mn, wh.nt theaters you follow, the num-
of days of protection, the number of
after your preceding run that you .ire
ed to receive the photoplay for exhilji-
F you want to make sure that a certain
er will play the picture (exploitation rea-
) have the followinfj words written in:
nistriliutor warrants that all the photo-
described in the schedule herein will
a first run showing in the theater
lis city.'
lake sure that the exhihitor's copy that
receive conforms with the other copies
you sign and with your understandinc;.
not take anyone's word, not even the dis-
manager's. Have every representation
promise written into the contract.
Vhen your contract is returned to you
■)ved, compare it carefully with the 'F,x-
nr's Cony' that you have in your pos
on. _ If there are any alterations or
ges, immediately bring it to your organi-
fl.
^ou have the right at any time within the
id that the exchange has to accept your
Ication and prior to its acceptance to can-
pr withdraw your application.
f your application is not accepted within
specified period, it is void.
f you give a date for a picture designated
he apnlication and the date is accented, or
ou play a picture, even though the con-
: may not formally have been accepted,
may consider the contract accented be-
e of the partial performance. Likewise
are bound through the partial perform-
t is always best to insist upon the deliv-
of the approved contract in preference to
•eeding to book your picture upon the
al assurance of the manacer that the con-
t is O. K. You will thereby avoid a com-
ation in the event the applications are
nered with bv the distributors, a la 'Van-
it American' and 'Connuered.'
ff you doubt on anv point at any stage of
process consult with the M. P. T. O. A.
s or directly with headquarters.
If you have taken every precaution and
a dispute arises, bear in mind that you
5 as much right to cite the distributor to
arbitration proceeding as it has against
You have the right to challenge two ex-
tor arbitrators and two .exchange arbitra-
In the case of fraud, bias or illegal pro-
ire, you may have recourse to the courts
the land.
In arbitration proceedings it is most im-
ant that vou prepare your case very care-
Tlie distributor is alwavs well equipned
h legal advice and compVte records. The
P. T. O. A. will, from headnuarters
)ugh its units and where it has no affiliated
ts directlv with the theater owner involved,
nare and present and prosecute its mem
s cause."
Bowling: League Results
The usual three games were nlayed
larsdav night at Dwver's M.-G.-
defcated Educational. 8.34 to 549.
i Universal 823 to 780. Universal
m from Educational 860 to 601.
•xt week's games will be played bv
mous. Educational and P. D. C.
inding of the clubs.
Won Lost P. C.
nous 2 n inoo
he 2 n innn
G.-M 2 2 .500
St National 1 1 -'SS
■DC 1 1 •5"''
.ers^-.:::::.......j j -^
jcationaiV;.:;: O 2 .000
"Bow to Europe"
(Continued from Page 1)
tions abroad. He offers some sug-
gestions which he thinks would tend
to alleviate the acute situation in most
European countries, caused by the
position of American films in Europe.
Lee points out American produc-
ers will, in the not distant future,
have something to think about, for
several European countries are deter-
mined that pictures "Made in the U.
S. A." shall not dominate. The Aus-
trian Government, he said, has pass-
ed a ruling providing for the showing
of one Austrian picture for every 30
made in foreign countries, and, as an
incentive, has set aside about $125,000
for use of domestic producers. "Can
you imagine how far an American or-
ganization can go with $125,000?" he
asked.
He urges American producers to
forget about New York and Los An-
geles and "produce for Europe." He
suggests that European film men, fa-
miliar with their own audiences and
censorship restrictions, should be
brought to American studios, and
that each scenario and adaptation
should be carefully gone over by an
individual acquainted with European
standards.
"He would reveal to our producers
certain twists in the story that could
be filmed to meet the demands of
certain countries," said Lee. "For in-
stance, a story would provide for a
German sequence, or, say an Aus-
trian sequence. The producer could
easily develop this sequence more so
than he ordinarily would. Film an
extra 1,000 ft. of this particular twist.
This would strongly appeal to the
people of the countrv mentioned in
the story. The 'padded' foreign se-
quence does not necessarily have to
be included in the American negative.
American pictures now being screen-
ed in Europe are cut bevond recogni-
tion, as a rule. I saw 'Havoc' on the
other side, and it was turned and
twisted and slashed to bits. The same
with a Keaton picture and one sfar-
ring Novarro which I saw while
abroad."
By adapting some such method as
set forth above, the director thinks
American films would be received
much more favorably bv foreign gov-
ernments. They would not contain
so much American propaganda, he
thinks. For, after all, that is the
main reason why 16 foreign countries
desire to put their foot down on
American pictures, according to Lee.
"American film men forget about
the huge audience thev have in Eu-
rope," he stated. "When an Ameri-
can executive visits Europe, he meets
onlv those of his own kind. He could
derive great benefits by a visit out
into the sticks of Europe and find
out in a first-hand way what audi-
ences of foreign countries want in
the line of pictures."
Lee's future plans are indefinite.
Expert with a thorough knowledge of
the distributing organization of all
prominent American Producers and of
American film production, offers his
services to all those anxious to de-
velop their business in EUROPE and
LATTN-AMERICA specially in
SPAIN.
Box M-293 c-o Film Dailv
16S0 Broadway N. Y. C.
Report Full Harmony
(Continued from Page 1)
"Owing to the statement published
by David R. Hochreich, late presi-
dent of Vital, we wish it distinctly
understood that our plans are entire-
ly separate and distinct and have no
connection with plans announced by
Mr. Hochreich," said Davis on ,Sat-
urday. "In our new organization,
the interests hostile to us in Vital
Exchanges, Inc. are entirely elimi-
nated, and our producers, Rcx-Hed-
wig Laboratories and the exchanges
formerly asociatcd with Vilal are
working in full harmony; and we
are in control of the negatives, prints
and accessories for the Davis Dist.
Division productions already made
and any statements indicating thai
our productions will be distributed
by any other organization are with-
out foundation of fact.
"Mr. Adams and T originally form
ed Vital Exchanges, Inc. and Davi.s
Dist. Division today is the largest
creditor of the Ijankrupt corporation
Had the control of Vital remained in
our hands, as was originally planned
it would be functioning cfficienth'
today."
Hallberg Controls Port Angeles
Port Angeles Wash.— W. A. Hall-
berg, who operates the Lincoln, has
bought Mack J. Davis' Mack theater,
eliminating competition in this town
Hallberg will shortly build a new
house in Mount Vernon, ready late in
March.
St. Lou's Gem Damaged
St. Louis — The Gem, 14 South 6th
St.. was damaged by smoke and water
when crossed electric wires started a
fire.
F. B. O. Convention
(Continued from Page 1)
ing executives of the home office and
the 34 exchanges, will atend.
Plans for distribution during the
coming season will be formulated
then. A special train will carry the
New York contingent to the conven-
tion. Head(|uartcrs are to be the Ho-
tel .Ambassador.
F. B. O. Signs Gertrude Short
Hollywood— F. B. O. has signed
Gertrude Short on a five year con-
tract. To appear in two-reelers.
Ife's donna
stepout
in his new
Ttamp-tiainp-tramp/
I
j Watch for the Big Box-Off ice Smash!
Excellent Pictures Corp.
begs to announce the
first of a series of six
George
Walsh
Specials
"The Kick-off"
A thrilling football story
" Heroes
of the
Sea"
Att Excellent
Super-Special
Photoplay
FYr»#all*Mif Pict"''es Corp.
J_jA.^dldll 729 7lb Aye., New York
_4
lov
,,c|^«?l5^t^M?J^l^»:^-*3?*j*|^^^
^_^^
iteii^^^——^
iim^^^^^^^^^^^^'^^^^^'^^m^^f^i,
^"XSx^XV';::;.^
•'"'*'"'"" 'Vt^^S'
lATlON
r,«u ■
t I.H - .. .- ^ ,
Tain j(Stoii"4« ot ntt'^
ihMt- *i Sy
KR. The tjowl hou»fii?.,
h thik one .^"J
1 n,ll b«vr ii. ao <-^
■??
;Cormick presents :
tleen Moore in ** Irene" — a comedy riot!
Here's how they love her!
INOMENAL business at War-
d, San Francisco; T & D Thea-
akland; and Senator Theatre,
lento.
t receipts of the year at Garrick
e, Duluth.
ndous at Circle, Indianapolis,
eds turned away every evening.
'Sally" by thousands at Strand,
rd.
ty at Grand and Liberty, Pitts-
i^XXTE never handled such crowds
▼ ▼ at the Alhambra," reports
John Kessler, Canton, Ohio.
Wisconsin Theatre, Milwaukee, stood
them in line on the sidewalks for mat-
inees.
Scored records for attendance and
gross at Pantheon Theatre, Toledo.
Stand-out at every show at Main
Street Theatre, Kansas City.
Held over at Adams Theatre, Detroit.
PLAYED simultaneously to knock-
out business at Grand Central,
West End, Lyric and Capitol Theatres,
St. Louis.
Records anticipated at Branford Thea-
tre, Newark.
Beat all opposition — and tough oppo-
sition— by $500 in first two days at the
Rialto, Providence.
Akron, Ohio :— " 'Irene' knocking
them cold!"
Crowds blocked traffic in Oklahoma
City. Despite zero weather, "Irene"
broke records.
lecQtds
smashed
in one week
THIS SPACED
RESERVED
FOR MORE RECORDS
THAT HAVE BEEN
BROKEN SINCE THIS
AD WAS WRITTEN-
BECAUSE "IRENE" IS
BREAKING THEM
EVERY DAY!
J A Txul national Picturi
ajAB—^MeiHMitai
-iTHE
7Afi BRADSTREET
of FILHDOM
VOL. XXXV No. 51
Wednesday, March 3, 1926
Price 5 cMts
PLANS
By DANNY
Selling plans for the coming
season. All of the larger organi-
zations have about determined
on policy. Four companies meet-
ing in Los Angeles in April will
also discuss this vital question.
When the meetings have ad-
journed; when all the talk is
over, the chances are that the
prevailing system of block book-
ing, with some modifications,
some variations, will be in force
by most of the larger companies.
It should noi be surprising, how-
ever, if some of the very large com-
panies did not modify the block book-
ing sales policy to make room for
morr "specials" than has been the
case previously. The disposition of
the large special productions has al-
ways been a problem to the sales or-
ganizations. With more big pictures
promised for next season than before,
it means that the problem will be-
come more acute. That is all. For
the regular run of program material,
the chances are that the sales poli-
cies will generally prove the same as
{Continued on Page 2)
M. and S. Expanding
The Meyer & Schneider Circuit will
open the Hollywood, Avenue A, be-
tween 6th and 7th Sts., tomorrow
night. This is the newest in the M.
& S. chain, which includes nearly
a dozen on the East Side, half of
that number in Harlem and about
10 in Brooklyn.
Building is nearing completion on
another new M. & S. house on 2nd
Ave. It is understood that several
sites have been acquired in the Har-
lem district for new houses. Plans
are now being drawn for a num-
')er of theaters.
Warner and Motley Flint Back
Harry M. Warner and Motley H.
Flint arrived in New York last night
aboard the Berengaria.
Warners Buy Three Stories
The Warners have purchased
"Black Ivory," by Polan Banks; "The
Better 'Ole," by Bruce Bairnsfather,
and "Revillion," by Meilhac and Hal-
evy. Syd Chaplin will appear as "Old
Bill" in' "The Better 'Ole." Lubitsch
will make "Revillion" as his next, in-
stead of "The Door Mat," as planned.
Is Dorothy Gish real boxofficestar? See
Nell Gwyn. — Advt.
Shapiro With United Artists
Victor M. Shapiro today joins
United Artists and will be in charge
of exploitation and advertising. For
some time past Shapiro has been with
Samuel Goldwyn. He originally left
Pathe Exchange to succeed Harry
Reichenbach, who had been handling
the Goldwyn publicity.
"Laugh Month" a Success
The committee in charge of "Laugh
Month" of the Short Subject Adver-
tisers' Ass'n in reporting on results
of the campaign, points out that, al-
though onlj' 15 per cent of the exhib-
itors throughout the country partici-
pated, the benefits derived were more
than anticipated. Plans will be laid
for a more elaborate "Laugh Month"
for January, 1927.
Will Not Merge
Report of Consolidation Among In-
dependents in Phila. Unfounded —
Exhibitors Hit by Coal Strike
Philadelphia — A report involving
leading independent exchanges in a
consolidation is unfounded. The re-
port was traceable to the coal strike
which worked considerable hardships
on all exchanges here.
The six months' coal strike has left
exhibitors in all of the small towns,
and in many large ones, too, in a sad
condition. It is expected that condi-
tions will not be normal for at least
three months. Exchanges have cut
their rentals about 35 per cent in all
but first-run houses. This, however,
floes not include short subjects.
Detroit Later
Equipment Manufacturers at Astor as
Prelude to National Convention
in July
Between 50 and 75 manufacturers
of equipment or their representatives
will meet at the Astor March 13-14
in what will be the prelude to the na-
tional convention of the Ass'n of M.
t^. Equipment Dealers of America in
Detroit, July 15-17. At this second
convention, several hundred dealers
will be present.
It is the Manufacturers' Division
which will meet in New York on the
13th. This group holds associate
memberships in the National Ass'n of
which the retail supply dealers form
the nucleus The Detroit meeting
will be marked by an entire absence
of exhiliits because the national con-
vention of the M. P. T. O. A. sched-
uled for Los Angeles will have been
held l)y that time.
Tilt in Albany
Unexpected Opposition to Non-Cen-
soring of News Reels Develops
in State Capital
Albany — When discussion of the
Davison bill for the elimination of
censorship of news reels came up in
the Assembly yesterday, there devel-
oped unexpected opposition. Assem-
blyman Cuvillier of New York, Boyle,
Jr.. of Suffolk County and Gedney of
Nyack objected to advancing the
measure.
They made the point that if the bill
is passed — and there is a similar one
in the Senate where Senator J. Gris-
wold Webb introduced it — such ob-
scene pictures as have recently ap-
peared in several of the New York
(Continued on Page 7)
Southern Bill Dead
Censorship Measure in Mississippi
Killed Yesterday in the Senate
Danger Spot Removed
Jackson, Miss. — The Senate yester-
day defeated the censorship bill by a
vote of 27 to 14. The measure is
now detiriitcly killed.
4 Conventions Set
Universal, Fox, F. B. O. and P. D. C.
Decide to Hold Sales Pow-wows
In Los Angeles This Year
Selling plans for the 1926-1927 sea-
son will be discussed somewhat ear-
lier than usual this year. Already
four of the big national distributors
have formulated their plans and, in-
terestly enough, each city is Los An-
geles.
Universal will hold five meetings,
the first to get under way in NrnV
York not later than April 1. l%e
second will be held in Cleveland,
then, in turn, Chicago, San Fran-, '
Cisco and Los Angeles. Lou B. Metz-
ger, Ralph Williams and Earl Kram-
er, the Universal sales managers, wiM
attend each meeting which will be olf'
two days' duration.
Prod. Dist. Corp. has not set nK
dates for its convention as yet,
(Conliiiued on P.^t. Tj
The censorship law proposed in
Mississippi was the most drastic piece
of that type of legislation the indus-
try has had to fee this year.
F. B. O. Schedule Lined Up
Hollywood — Besides 12 "Gold Bond
Specials," F. B. O. will have 48 others
on its 1926-27 schedule, including six
each, starring Fred Thompson, Eve-
lyn Brent, Lefty Flynn and Alberta
Vaughn. Tom Tyler, Richard Tal-
madge and Bob Custer will appear in
eight each.
Ohio Appeals on Copyright Law
Columbus, Ohio— The State M. P.
T. O. has appealed to Ohio Repre-
sentatives and Senators in Congress
to vote against the proposed amend-
ment to the copyright law which is
supported by the Society of Authors,
Composers and Publishers.
42 Foreign Offices
Operated by First Nat'l — BranC
Opened in Bombay, Singapore,
Soerabaya, Batavia, Shanghai
First National now operates a total
of 42 branches in foreign countries,
with the opening of five new branches
by Bruce Johnson, foreign manager.
The new offices are in Bombay, In-
dia; Singapore, in the Federated
Malay States; Soerabaya and Ba-
tavia in Java, and one in Shanghai,
China.
The company now operates in the
following foreign cities:
Birmingham, t^ardiff, Leeds, Liverpool,
London, Manchester and Newcastle, EnKlanij;
Lille, Lyons, Marseilles, Paris, Toulouse ',nd
Straussburg, France; Adelaide, ISrisbane,
Melbourne, Perth and Sydney, Australia ; Pet-
(.Continued on Page 7)
Baltimore House for Stanley?
Baltimore — Negotiations for the
purchase of the Academy of Music
by the Stanley Co., are under way.
"Kiki" Previewed
Hollywood— "Kiki," Norma Tal-
niadge latest, was previewed here last
night. Those who were on hand say
she gives the best performance of her
screen career.
On the Sick List
Sidney R. Kent has completely re-
covered from his recent illness and ,
has returned to his desk at
mount.
Joseph Scider, of the M. P. T.
A., now convalescing at Atlantic
from a nervous breakdown, is expi
ed back the latter part of this w^
John Hammell, a local sales ma
ger of Paramount, is conval^sc
from a serious illness.
Hal Roach-still has his arm encal
in a sling. He sustained injuries ii
fall from a horse while playing po^
in Hollywood.
Chamisky to Build Toronto— N. L. Nathanson, man.
Dallas— -Si Charnisky contemplates ging director of (he Famous Playej"
building a new $250,000 theater in and T. J. Bragg, comptroller, hal
Dallas. He operates several in this both returned to their desks, folic"
territory. / I '"K recent illnesses.
THE
-Pll^
DAILY
Wednesday, March 3, 1926
PLANS
i XXV No. 51 Wednesday, Mar. 3, 1926 Price 5 Cents
jpjright 1926, Wid's Films and Film Folks,
||k. >'ublisbed Daily except Saturday and hot-
VS at 1650 Broadway, New York, N. Y., by
US FILMS and FILM FOLKS, INC.
. ';il,Jl3nnenberg, President and Editor ;
ft}. WTAlicoate, Treasurer and Business Man-
lager; Maurice D. Xann, Managing Editor;
IftDonald M. Mersereau, Advertising Manager;
HRalph VVilk, Traveling Representative. En
lltered as second-class matter May 21, 1918,
■ jt the post office at New York, N. Y., under
I the act of March 3, 1879. Terms (Postage
■ itee) United States, outside of Greater New
' York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
)lhould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
W36-4737-4738-4739. Cable address: Filmday,
Sew York. Hollywood, California — Harvey
i Gausman, 6411 Hollywood Blvd.; 'Phone,
Civite 3980. London — Ernest W. Fredman,
Tit Film Kenter, 58, Great Marlborough St.,
London, W. 1., Paris — La Cinematographic
Francaise, 5, liue Saulnier.
y i Quotations
High Low Close Sales
Balaban & Katz ..67 67 67
Eastman Kodak ..108 107J^ 107J4 1,000
Banous Players ..llSyi 115 115 J4 16,800
'Fam. Play. Pfd 117^
tb Inspection .. 5Ji S'A 5li 1,000
%st Nat'l Pfd 105J4
I Film "A" ... 66 63j4 63^ 3,300
VTheaters "A". 25 Ji 25 25 6,000
mtern'l Projector.. .. .. 12 ....
.oew's, Inc 36J^ 34Ji 3SJ4 8,800
etro-Gold. Pfd... 23 22"^ 22J4 300
IM. P. Cap. Corp... 22^ 20)4 22 1,100
PatKe Exch. "A".. 68}4 63% 64 5,200
•Skouras Bros . . 48}^
Stan. Co. of Am 38
Trans-Lux 10J4 8 8 11,800
'Universal Pictures. .. .. 93 ....
I Univ. Pict. Pfd. .. 91 J4 91H 91 J4 2,100
I Warner Brothers .. 15 J4 14M 14J4 1,000
I Warner Pictures ..115^ 11^ HJ^ 200
f * Last prices quoted.
"Lubitsch Week" Starts Sunday
The International Film Arts Guild
will inaugurate its "Ernst Lubitsch
Weeks of Repertoire" at the Cameo
Jti Sunday, with "Passion."
(Continued fivm Page 1)
this year. The only difference is that
the selling will be started earlier than
usual.
Shapiro Advances
There are a lot of clever boys in
the advertising end of the picture
business. Occasionally something
happens — too rarely, where one steps
out and attracts unusual attention.
Today Victor Shapiro takes charge
of United Artists advertising depart-
ment having resigned from his con-
nection with Samuel Goldwyn. Sha-
piro has demonstrated for a long
time that he is a very clever work-
man; he knows his business. Inci-
dentally, he is a showman. We need
a lot more showmen in the advertis-
ing departments of all the companies.
An Example
Louis Rosenthal, who operates a
chain in New Jersey. Whose devel-
opment within the past ten years
matches with many others, the ro-
mance that lies in almost every branch
of this business. It was only about
15 years ago that Louis Rosenthal
sold newspapers. And when he star-
ted with one little house things
didn't look so bright. Five years ago
when he tried to borrow a tew thou-
sand dollars he wasn't so welcome.
In any bank. Today he can borrow
a quarter of a million without any
banker seriously being worried. Be-
cause Rosenthal has made good; be-
cause he has prospered. Probably the
best qualification Rosenthal has is
that "he is on the level." When they
say that about you in the picture
business it means something.
JSTOCK SCENES
NEGATIVE AND POSITIVE
P^R hN T S
STONE FILM LIBRARY
•{20 W. 42nd St. ROOM 303
^ Phone Wisconsin 3770
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Sptfcialieta in Motion Picture
and Theatrical insurance for
the past fifteen years.
I Arthur W. Slebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Ontario Bans "The Last Laugh"
Toronto — "The Last Laugh" has
been banned in Ontario, because of
the country of origin. Ontario is said
to be the only province or country in
the world that still holds a ban
against German productions. Many
prominent personages have appealed
to the Legislature to lift the ban to
no avail.
En Route
Hollywood— Douglas Fairbanks,
Mary Pickford, Paul Madeux and
George Thomas left for New York
yesterday. Mrs. Pickford and little
Mary will follow later. Madeux will
have charge of the Fairbanks trip
abroad. Thomas is Miss Pickford's
studio publicity representative. Pas-
sage has been booked on an Italian
steamer leaving New York for Naples
on April 3.
Parker in Town
Albert E. Parker, who directed
"The Black Pirate," returned from
Boston yesterday where he has been
working in the Technicolor laboratory
on the print to be used at the open-
ing of the newest Fairbank's picture
Monday next at the Selwyn.
British Importing More Films
Washington — British imports in
1925 amounted to_179,297,380 linear
ft., valued at £1,279,801, an increase
over 1924 of more than 56 per cent
in footage, while the value rose only
by slightly more than one per cent,
according to a survey made by Alfred
Nutting, of the American Consulate
General's Office, London, for the Bur-
eau of Foreign and Domestic Com-
merce.
115 Rejections in Free State
Washington — Harold M. Collins,
American Consul at Dublin, in a re-
port to the Dept. of Commerce, says
Irish Free State Censors reviewed
5,451,326 ft. in 1925, an increase of
507,526 ft over 1924. There were 115
dramas rejected.
Warns Exhibitors on New Clause
In "The Official Bulletin," current
issue, members of the M. P. T. O. A.
are warned that unless the new
Availability of Play-Date clause is
given a thorough trial and its me-
chanical structure operated from a
practical point of view, certain hard-
ships may be encountered by the the-
ater owner.
Bebe Daniels in Accident
Miami — Bebe Daniels and her di-
rector, Erie Kenton, were suffering
from shock yesterday, when the speed
boat in which they were riding
crashed into a yacht and sank.
Dietz to Coast
Howard Dietz, advertising and pub-
licity director for M.-G.-M., leaves
for the coast today to confer with
Louis B. Mayer and Pete Smith on
next vear's schedule.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/cTmxy/^.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
Mr. Producer:
We offer a very advantageous financing plan if you
have a contract for a series of productions.
Feel Free to Discuss It With Us
'Phone Watkins 4522 Suite 1207-8
Vital Exchanges of Canada Chartered
Ottawa — Vital Exchanges of Can-
ada, Ltd., has been chartered here
with a nominal capital of $25,000. R.
J. Romney is president and general
manager. Headquarters are at St.
John.
This is a 'Cornerblock' cut furnished
FREE for all Pathecomedies at your
exchange.
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I Ward Cine Laboratory Jnc. |
H 216-222 Weehawken St. :jl
it Union City, N. J. H
K Telephone Union 4800 g
ft G. BERT WARD, Pres. U
*'* ■ S»
»♦•.••.•♦.♦♦.♦•.•♦.*♦.♦•.*•.•♦.*».*•.•♦.•♦.•♦.♦♦.♦♦.♦♦.♦♦••*. ♦♦.♦♦•♦♦.'••HI
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
WANTED
ORIGINAL NEGATIVES
SKATING AND RACING
IN HOLLAND
-?■■
W. D. KELLY
Phone Bryant 9850
'WE NEVER DISAPPOINT"
CRiMfiiH
INCORPORATED
220 WEST 42^-° STREET
NEW YORK
PHONE-CHICKERINC 2937
ALLAN A.LOWNES, CEN.MCR.
Q^nd Ho
THIS La
Tife^ BIG Stars.
1/ieBIG Hits-
You get them
now, as always,
from
Qaramount
\
%
ao
VARIETY
'AMERICAN VENUS' DRE
IN LOOP, AGAINST DPI
"Bcn-Hur" Started to $16,000 at $2— "Behin^ront
Got $33,000 at McVicker's — "Parade" Drew
$16,800 at $2 in Sixth Week at Garrick
Ohlcaco. Feb 16
While the upUfters of the coun-
try were hoUlinK their convention
at the Conj^resp Hotel Inst weeli the
'lot poUol weie flocking In consid-
prabk- niimhers to view "The Amer-
tcan Venus" at the ChlcaKo theatre.
The riot of nudity dlahcd up by
Fomous Players Intt-rested the com-
mon 'pee-pul' more than whai the
rofjvmerf h;id to say the latter
drnwing: a thin irallery. while Bnla-
han and Kalz had a J42.flOO week
Metro-Ooldvvyn. with two of the
four theaticf pn the main stem tied
up with specials. 18 huildtng plenty
of preatlKe. "Th»* Big Parade" is
Htlll popular and "Ben Hur" has
started strong They turned in w
The arrival of the Warner Broth
ers "Sea Beast" was the occasion for
a boost in prices at the Orpheum
from 50 to 85
PORTLAND HAS GOOD
WEEK IN GENERA
stars of "Behave" Popular—
"Secretary" Couldn't Hop
Up 2nd Week
PICTURES
le o:
tcny
Use bl
Isistanj
;utive.
few in;
lolds
'thing
The grafter upon efff^oting
a booking, baldly aska the
agent of the act, "Can i buy
myself anything''" and then,
upon notifying the agent of a
hold -over works the same (rag
twice
The ^raft is nominal such as
aat or tijf but an
agent!
Wedaeiday. Pebruary ^7. 19Jto
Baltimore. Feb 16-
The heavy snow storm Tuesday
slowed up the box office trend. It
was the heav-iest fall of the season
locally and within an inch of last
years demoralizing fall This time
there was no transportation break-
down, however, and conditions re-
turned to normal Thursday
Fox Drops to $16,500
—''Splendid Road"
Flopped
Portland, Ore Feb, 16
{Drawing Population. 300,000)
Al Christ If "8 'Madame Behave
al the A & H Hip. registered
around Jin.OOO. top money for the
■|0wn that week Tula house Is hlt-
im on all six with its new policy
a udevUle and producers* plc-
res Second money went to the
liberty Jensen & Von Herberg'a
e playhouse which pulled them In
Ih "Mannequin
Gross Only Limited by
original backers hep;ime Involved
in a tranrtal into whicb prominent
politicians wore dragged The
house has an uptown location on a
wide croHSiown thoroughfare and
on t he fringe of the city's most
fashionable suburb- It plays sec-
ond runs.
The Whltehurst-b"ox dual is srill
in process of the final Ironlnj; "ut
There hav,e been several stockhold-
er-r meetings to romp'**lj^
but Jegal lechnlcalltit
ditfifuUles still retard
cation
According to late, but
limed reports, th& eai^e^
the Century and
■es. the Whil*hu
,trol of the Garde
^e legit Auditt»riu'
he . films tempora
'The Big Parade" came ii> for
^Ited run at %2 toi)
(^■(.ent re-aliKPment of flrsi
^ leases ffives the Hivoll
ted Artists' first showing.
Hippodrome to follow
films, howevei go straight
ipp. it looks like Metro
n thf Century to replaca.
taer-MetropoIltan will
rprlse next week when
iast" comes in at reg-
prices. establishing a
edent for this super-
eard-s Seven Wives"
Inr drew well from
th, Victor barl-
m Tuesday crip-
ight and perhaps
to a lesser de-
select uptown
andicaps fairly
about $12.0
shins Ame:
Big weste
e draw b
,fflce L^ny
better lil
Libera
w" (1,S0
,at cauq:
ling re
ilorlur
He
13.0(
Fox 0,000
e" (Fox.L
weather;
0. Picture
Iped.
Stanton (
jplendid Roa|
uple of W'
fad taken off
J7.000. way lol
Karlton (1,
tion" (1st N;
making It worse
Arcadia <$00,
(F P
ticep.
lej', with the third picture in five
weeks which had had an original
showing at the AldJne, tared rather
poorly The film was "The Wan-
derer" Hilda Ferguson, billed as
equally Important, saved the da"
from belne much worse than It was.
and the gross was about t23.noo
The house might have dropped be-
low 420.000 for the first time in sev-
eral seasons if i( had not been for
hird
lace
t h ^^■^^^■^C n dc r
The ^^^Hl^rincluded
Git^^HT >l3" Kuhin.
igel. a
atea ^
4.000]^^^^^^"The
First fM^H^here at
Aldine last fall. Not much of a
draw Hilda Fergruson. hilled with
equal prominence, helped lot. Gross
only about $23,000. considerably un-
der nortnal
.Aldine tl.BOO. J2)— "Big
(M-G 8th week.) Off a
or .so, due to weather
j.sfaciory and
About $1,750
501 — "Mannequin"
1st week) Quite good no-
Rusiness fair considering
"Sea Beast" in Figueroa
Reserved Seat Run Film
Los Angeles. Feb 16.
Figueroa. one of the newer pic-
ture houses located In a* outlying
district, has b«oked Warner -Broth-
ers "The Sea'Beast" and will open
with it at a $6 top Feb 19. . ^^^J
The house wilt operate with a re-!
served seat policy during the run
of the picture It will be closed for
one day prior to the opening
Bmlle Pe Recat who has been
appointed producing director of the
house will stage an atmospheric
prolog In conjunction with the pic-
ture
VON STERNBERG RETURJffS
Los Angeles Feb IR
Joseph von Sternberg who dlreci-
The Exquisite Sinner* tor
fjiro-Goldwvn -Mayer and ha.stily
the lot before the picture wa.s
foi a European trii). has re-
ed to the studio In Culver City
now engaged in cutting the
When completing thai
e will go over to the Charlie
Studio where he u* to pro-
picture atarrins; Edna Pur-
ist Natl.'s "Wasterns"
La>s Angeles V'eb Ifi
a'rles K Rogers, who producetj
Hurry Carey Western subjects.
signed a contract with First
nal to make a series of West-
rry J Brown will Hupervtse
thf peries. for which Marlon Jack-
son will make the screen adapta-
tions
you don't advertise tn
VARIETY
don't advertise
Wednesday, February 17. 1926
PICTURES
VARIETY
31
BROADWAY'S Bl
Busmcris on Broadway pretty yen-
era liy recovered from the storm Ihmi
woi'k Top money went to the Capi-
tol with a holdover attraction. "Thp
Khu-k Bird, " which got almost JTi* -
000 on the week and giving the (Mc
lurc neiu'bl MM.fiOO on Its Iwd
wee
lOEf S STATE. L A, AT $22,700
BIG SHOWING AND IN LEAD
Got $54,j
$25,000-F^ea Beast'* Leads Specials
LOST BATTALION" IN P'VENUS" FLOPI "^^^ ^^'^'^'" ^^'^^^ ^^
State's Capacity 2,300 as Against 3,700 for Met,
Doing $21,500 Last Week with "Am. Venus"—
"Auction Block" and Rube Wolf at State
AT 50c FLAT, DID $3,800
Cameo
lo Jonci
ihe 'Royle Girl'
pulled $4,550.
A new special came on the street
Mciidiiy with the opening of "Mare
Nostrum" at the Criterion. Metro-
taken the house '
the houses last week The town got
umKled up in a fierce snowstorm
that knocked evcryihinfi tn the
amusement line completely oui
"The Rojid ti» Yesterday." the arm
rush through
hBicod the storm
o-'^s recorded foi^
ok.s good when
Into conyidcra-
The Am
(> lattf r s
U _
weekT Feemti
own with business remaining firm
in neighborhood of $li;.600.
Aster- "Big Parade" iM-G-M)
tl.1^0. »3.10-?2.20> (13th week)
J(ump of almost $700 Vast week, to
Cameo— -That Royle GirV (K
L) (54S; 50-86) Little bus
fiere. but under average for
house, showing J4,550
_. — Rird' (
feld ovj
vlng
(Inal
brough
two
(M
fter
belore'
Hght b;
and took almost $X.600 jump laat
week, getting $1U,970.
Colony — " What Happened to
Jones" (U) (1,9«0. 50-83) l*'or first
week of Universals tenancy house
got $24,3115 picture taking greatest
pan of. thQ credit for the pull at the
box ofijce.'.
Criterion — "Mare Nostrum" (M-
iB-M) (60S', $1.10-$2.20) (1st week)
Opened Monday night Not of-, $i.
road show, type of picture, but may
hold on here for poasibly three
months because of limited capacity
and plugfsing that will be given pic-
ture '
Emba«sy— "The Merry Widow'
(M-G-M) (600, $I,.l0-$2.20) Final
week of Mae Murray picture here,
the run bavin- been over six mbnths
in duration 'La Boheme" next
week Last week's receipts, $6,565
Riatto — "Moana of the South
Seaa' (F' P -L.) (1.960: 3t.-60-S5-
9$) Combination of circumstances
last week thai shot business up
Tlunning of screen tests of depart-
ment store girls pulled and picture
Itself carried considerable draught
at box ofnce. Almost $25,000.
Rivoli — "Behind <the l?"ront' (F
P Ut (2.^00. 3a-^-8^-i(y> Cork
Ing laugh producing picture together
with best revuo presentation. "The
Bughouse Cabaret,* which Publix
has as yet put i>n ran busineys up
to best figure theatre has had since
"Madame Sans Gene." Take. $32 ^
600.
Strand — "The Grand Duchess and
the Walter" (F P -L.) (2.900, 35-
50-85) Menjou's name draw and
in good picture togflher with cork-
Warner — "Ihe Sea Beast" (W;ir-
Iner Bros.) (1.380. $1 lO-$2.20). AI- ,
1 roost lift of $1,100 here last week
[over storm figures of week before
I That means picture is doing capac-
llty and standing them up on two-a-
f day policy $21,965
Bert Ennis' Serial
Bert Ennis. former publicity di
r«ctor for Sawyer A Lubin, and
personal press ag-^m of the late
Barbara La M-m. hiia signed to
writo 12 arllclea on the picture busi-
ness for "Photoplay Magazine,"
Ennis will deliver one article of
a,600 words monthly for one year
under the title, "Thorn Were the
Happy Days." The storiea win be
reminiscent and cover t^loturea since
ifllO,
Last Week
merican V'en
35-50) Bad re^
• I luined works
itan, "Roati to Ye;
(1.542. 35-50)
.nds names. T'.
weather cut in considerably $8,500
Palace, Lon Chaney in 'Black
Bird" (M-Gl (2.432. 35-50) Had
it maintained pace of opening, would
have broken house record- $14,500
"Big Parade" (M.-G.-M.)
mall Tol
on Wee
— Other Flops, Too
TopeKa. Kans. b'eo lf>
(Drawing Population, 75,000)
Yesterday" failed
ox office of the
r 0 week's ru
■saw It wondert
Fibout and llio oth'
"gruesome
The
I Hway
ing picture oi the
andled " At the
Venus" was run
heavy tidvertls-
,us" scored an-
other Hop, though not 80 heavy as
that at the Coxy
Estimates for Last We^k
Isis (700. 40>— "The American
Venus' Just bathing beauty parade
Folks here did not care for small
own stuff $1,400
Cozy (400, 30)— "Road to Vester-
" did not get business Picture
irety
500,
This Week
Columbia. "Mannequin Metro-
politan, "Bluebeani's Seven Wives".
Palar-e. "Song and Dance Man* ,
President. "Lost Battalion" <2d
week) Kialtt*, "P>«lace of Pleasure"
BOSTON REPEATS
Storm and Business Same As Pre-
' v<ous Weclt
Cond^ion<
la.st week '
the previou;
that swept
nesday cr
(int^ the w .
Despite the storm, 'The Big Pa-
rade' at the Majestic did $17,000
This, \tas on a par with the busi-
ne.ss ^^the' week before The pic-
ture ^ir its fifth week has so far
;ss as any
:ed in
.rl" and
'enwayj
The
,000.
aro
busines-s is still luttmg n high fig-
ure under the n.w policy, which Is
in direct competition i^tth the big
■Met
f, total r6r week up to normal-
"Peacock Feathers," first half, good
picture, but this theatre "Just one of
those weeks." Total. $600.
Tt'pt^n
oeks KIK*n*
lith the PuMiX
Liokt-tl thruush
.•tli more weeks
Theatres Corp.
VVilljani Morris,
hd he will probably rotate m the,
her Puhllx hou.ie."* to play out t
n tract
The JH/-Z pulley ai tti« Riv
iiidn'i click. It being decided th
the pii orchestra and the Jot
.Murray Anderaon units we
enough
let N. Exeh. in Sioux Falls
Los Angele.s Keb IC
First National i^ t<. establish
exchange here wiihin the near f
turc it Is rumored A lease (oi si
room.s has been sent to New Y
tor approval
Paramount I'nrvfr.iat and K F^
each have an exchange liere
K. C. Houses Dropped Off
BadJy Last Week— No Out
(Drawing Population, 600,000)
Kansas City Feb._16
Last week's _
leems to bi
ich lecerf
lie to picturi
, gave It
ictures, "Th;
but the
y sen.sati' _
ggest show on the street was the
offering at the Newman, where an
elaborate preservtation was given in
connection with the film, "The
American Venus' Seve,
contestants In the
PROVIDENCE; HELD OVER
Warners' Film Made Big Show-
ing in Bad Week — Snow-
storm Kicked Grosses
Providence. Feb 16
'The Sea Beast' held over by the
Rialto. where it played to $8,500.
breaking all records last week,
Bu.siness elsewhere in town was
below par The stormy weather
slowed it up. and the pictures lacked
the right appeal, after weeks of,
similar stuff
MajeSi^ (2.r>00, 10-40) "The
Woman of the World' iK Pj, "The
Unwritten Law" ilndep) \Veek off
Rialto— (1,448, 15-40) "The Sea
Beast" (Warners) $8,500 Excep-
tionally good. Held over
--- tory — (1.950; 15-40) "Palace^
.\Tmin^en'.H PolS^ Viishf d'ot h e )
Good except (or .storni\ 'Ko -^ J".-
300
Strand — (2,200. l5-40> "The Koad
10 Yesterday* (P D C) Manage-
ment claimed picture over public's
heads $5,800
Thia Week
Majestic. 'Far Cry" "C(l^e Man",
Strand, "Bvaveheini.' "Fifth Ave-
nue"; Victory. "Sally, Irene and
Mary' and "Stella Maris": Rialtc.
'The Sea Beast" (holdover)
Playing Ic Ante?
I,,os Angelcii. Feb li>.
Quito a few inctiire actors and
-siudlo employes at the Fox lot, vis-
ited a soft drink establi.shmeni
Western avenue and were playi
poker/ When the police walked
they fcKind $2. 45 on the table
They look ihe following into cuj
tody Joseph Planch. 29 direrl
Thomas Smith 31 property mr
Leo Collins, 22. film cutter. .1
Fox, 25; Fred Davis. 32. Richa
Humphreys, 29 Rupert N'arvtl
John C We.fkey 52 Billy Beaumi]
lohn Brown
All of them proved to be actors
as they had their make-up on and
were tn costume
Lo.s Angeles, Feb 16
(Drawing Population, 1^50,000)
l.oevv'.s Stale, \vith 2.300 capacity,
e the road up last week against
.sister compotllor. Metropolltnn.
ich h:ta ii holding -iti'ongth of
i>0 Tluj cause foi ll wa.-* tfie
)ut of Ruhe Wolf and hft Gi'cutor
nd Wolf Is one of those inuRl-
n -entertainers who can do any-
11^ iind amuse an audience The
vn went wild over him from the
rt ns they had been lipped off
to what he had tiunt? at the
uievard, whence he came from
th the tesiilt that the evening
ide at this house was holdout,
l-'aiurhon and Marco .seem to have
ipiieii over ft great "idea" (n plac-
ik' their brother here and at this
rue, as he has set a pace which
erne Buck who is coming Into the
l*-iroiioHtan with a big blare of
triinipttH and similar style of enter-
tainment, will find hard to keep up
with- There was little difference in
the actual gro.ss. if any. of. both of
these houses, with, of courSe, the
mailer house thereby entitled to
irst place.
Tile feature punm-e at the State
us J Hobart Henley opus. "Auction
lock " At the Metropolitan they
id Just one of those average stage
hows in conjunction with the
screen showing of "The American
Venus " No one got over-enthus-
la.stic about aeeing the unclothed
females, as that is nothing novel out
here. One evening early in the week
by actual count at 9 p. m. there
were III persons scattered about the
vast Ijulcony of the Metropolitan.
Gr.tumon'H Egyptian, with "The
Bl;.^ Parade" in its 14th week, kept
Hbreust of the two doxvntown
houses. It Is hard to figure how
long "The Parade" will last here, as
the profits each week at Grauman's
are way In excess of $6,000.
"Don Q," in its third week, ran
along at a good gait In the Million
Dollar The Rialto sort of began to
lose hold with "That Royle Glfl"
last week, and it looks as though a
ban
'Lady Wlndermere'a Fan," In ital
second week at the Forum, stlU kept ^
up at a remarkable gait, only run-
ning about $1,000 less than the Ini-
tial week. It Is carded this week |
for its third and last stanza.
"'The Jazz Bride." at the Flgueroa,1
caused a bit of excitement with the I
cash buyers, who brought up the!
gross just a bit above that of the]
week before.
F
oyal
,.,
rhe B
lu<
k Bird" T52
0 a
501
■P
lie
(lid
not mean so
much
Tr.
Lht
f.-
n.s .
R
the n.Tnu'
bf
m
Ch
inoy
Hoy^
I
Syncopalor
s
n
Linea^^^^g^vanci director
Tiii-'I^i^Bimici Brothers
canine star ijiokc his te^: in Jump-
ing from a clifi at Elysion Park
which at the same time stopped
production of the hero of the bis
ynow.s.
Look place when
anotliei dug wcrt
.«»e'] fake fight
he aninialb wei>T at
I mud* a leap lo
houi his muKiei
Rin Tin Tin will not work .so the
picture niurii In. held up until hl.s
t>oss rpn ;,-ei on the Jul.
wave It inoH
proouction but diaw wa» not up to
ixpeCtationH, Abt)Ul $12,000
Liberty. I.is P«-f.i>l«- (V > i i .muk
Ixtnt
"^ BoMt fn «'S«a BM»t"
^ Chlcmivo, r*h. U.
Thm Orphaum. Warner Brotttera
tli«a«i% sbowtnc tli* Chioa«a -pre-
mlM* oT tb« "Sea Bea«t,- ^& taken
ftdi«at«t« of th* p6^>aiarft7 t Jotu
Barrymura and booated thatr jM-<
mlaaton from M, oenu to II tf«Bta.
Xhe#« prteea aealin to ha«« made-ao
turc made prioi to hei fatal lllnll■s^
Miss La Marr's name will
.liniinaied froni the title and fronj
hilling with the new r>ame tlili|
idtnR
First National Prertpnt^
'The Gin fi'om Montlu;iilie
with
LcwiH LewiB
milker last week with the Ellnoi
Glyn iiroduct, "Th« Only Thing."
Th)?< is the flrs.t time In several
months that the house got out of the
"rriV column
Estimates for Last Week
Metropolitan — "American Venus"
(F r L.) (3.700, :;5-65 ) Too
many of th«- "Venus' type in this
conuruinily to cause people to bo
curli»iis enough to see how they look
on screen Poor week $21,600
Million Dollar — 'Don Q' (V A)
( 2.200 2h- 85 ) Thi.s Doug Fair-
l,>;ink> pntui-e m third week did
very Wf'll $21,000
Grauman's Egyptian— "The Big
Fariide' (M-G-M> (1.800. 50-
$1,50 I Sid Graiiman carried this
pictnit through Its I4lh week to
ver\ healthy returns $20.'jOO
Loew's State — 'Auction Block"
lM-t;-.\I . (2,300 2S-85 » Great
ballast in Rube Wolf and ori-nestra.
with icsull that it brought most
ple.-.sinp gross $22,700.
Criterion — "The Only Thing'
M-G M) (l.SOO, 15-35) That
Olnioi Glyii name on piece oi cellu-
iO rne>in.s greni deal more thaii
igiiiJI'i'iMyi.roiiii'"-""
Forum — "Lady Windermere's Fan'
(Warner) (1.800. 15-50.) Held u
.tmazingly ftell for second week
no. 700.
3
..) H.ifj iM-gun (■) skid
. iUMronoe with tba ^b:ia. wh*-«r«
ff Kjttc tbe houoe at all performaaoca*
AHa tti* Viaaagement will probably]
rotatii thlM ao^ throuctrout
Denver Changes
Denver Fei. H^
,1 W Eaton has taken charge as
utcei or thv: local Slate, succeed-
J Q Clemmer who has gone
I iht^ Coast
i-nt- Gerl»a?*e, tor »«j\<'r:il > e iifl
(h.iiii;* nianiiKtT fpr rniversal
has iesigiu?(l to ninnii;*- the
■1 exchonpe of Aaso. uitf.i Kx-
hnorn
Figueroa-- "The Jazz Bride" (War-
ner) (1.650. 25-76.» Title and ,
type picture as well aa featured
pliiyers liked here Result satlsfa
ory $5.700,
SCREEN STAR SUBBING
Salt Lake City, Feb I6
Mary Newit>n leading woman of
the Raltih Clonlnger Players (Wilkes
theattp) has been forced out of thr
company through a minor opera-
tion and may be out indefinitely.
Helene .Millard, formerly in pic-
tures, luis bnen called here to sub
fur Miss Newton Mies Millard
opened in "Silence,'
Anothei new VVllkew company
member I* Fana Whltnoy. secon^
lead.
THE
-.gBg^
DABLY
Wednesday, March 3, 1926
Row Over Vital
David Hochreich Counter Charges
Davis Statement with a Long
One of His Own
David R. Hochreich, new president
of World-Wide Film Corp., and for-
mer president of Vij:al Exchanges, is-
sued a long statement yesterday re-
garding Vital and Davis Dist. Div.
It said, in part:
"I wish it to be emphatically understood
that the plans of the World-Wide Film Corp.
are in no way connected with any plans
or projects instituted by the Davis Dist. Divi-
sion, or anyone connected with them.
"Mr. Davis' statement that the exchanges
comprising Vital Exchanges. Inc., are work-
ing in harmony with his company in their
effort now being made to raid Vital Ex-
changes, Inc., and make it part of a re-
organization plan in the mind of Mr. Davis
and his associates, is very much out of line
with the facts.
"Believing their statement that they (Davis
Dist. Div.) had this quantity of product
ready (30 features and 20 comedies), I
joined in the plan to interest Mr. Leo. A.
Price and his associates in the Associated
Banking Corp. to finance Vital Exchanges,
Inc., and it was only after these gentlemen
hecame part of Vital Exchanges, Inc., that,
to the intense amazement of Mr. Price and
myself, we discovered one fine day, Nov.
10, 1925, a full two months after we started
our exchanges, that only four features out
of the mythical thirty promised by Mr. Davis
for Sept. 10, and eight comdeies out of twen-
ty were ready."
Deals on "Vanishing Millions"
The Capitol Prod. Exporting Co.
has disposed of "Vanishing Millions,"
a serial, to Universal for Argentine
and the West Coast; to Fox, for the
I Philippine Islands, to Akra Film
"Sales, for Porto Rico and Santo Do-
mingo: to Alliance Trade Agency,
for India, Ceylon and Burma, and to
F. Matarazzo & Cia, ior Brazil^
Pollard on "Uncle Tom's Cabin*'
Harry Pollard is reported to be at
Franklin, Pa., shooting ice scenes for
"Uncle Tom's Cabin." Pauline Fred-
erick is said to be on her way back
East for the leading role. Universal
wired the coast yesterday for confirm-
ation, but at a late hour had received
v.no word.
^^^ George Smith Here
George Smith, managing director
of P. D. C. of England, who arrived
here last week, may return to Lon-
don Saturday.
At the Rialto-Rivoli Next Week
"Miss Brewster's Millions" will
plav the Rivoli next week, while the
feature at the Rialto will be "The
First Year."
Decision Near
In Enterprise Bankruptcy Case —
Creditors May Allow Company
To Continue Operations
Atlanta — A more sympathetic at-
titude on the part of creditors re-
sulted from the second hearing in
the case of Enterprise Dist. Corp.,
bankrupt, when Wm. K. Jenkins,
president, explained that the forma-
tion of Enterprise Film Corp. was an
emergency move designed to protect
the assets which Jenkin's Securities
Corp. held in the bankrupt concern.
In lengthy testimony before Judge
H. Dodd. Jenkins declared the action
of Jenkins Securities in threatening
foreclosure of a mortgage which the
latter company held on Enterprise,
and the subsequent action of Enter-
prise in executing a bill of sale dis-
posing of assets to the securities com-
pany as well as the later action of
Jenkin's Securities in executing a sec-
ond bill of sale redisposing of those
assets to Enterprise, prin^arily to
save the assets of the company —
mainly prints of pictures — whose only
value rested' in the fulfillment of
contracts
Jenkins asserted that if the court
grants him permission to continue to
operate Enterprise, the revenue ac-
cruing from rentals will be set aside
to satisfy the claims of creditors as
rapidly a? possible.
While no decision has been handed
down, it seems certain that the more
sympathetic attitude evidenced by
creditors at the hearing, when sev-
eral of the larger creditors expressed
a willingness to allow Enterprise to
continue to operate, may result in a
decision from the Court providing
for the newly formed company to
carry on.
In such an event, it is anticipated
that Enterprise would continue to
operate under the jurisdiction of the
court and through a receiver.
Testimony brought out at the hear-
ing, and substantiated by records,
shows that while Enterprise was
origin?lly capitalized at $250,000. only
$25,000 in stock was issued. When
Jenkins, John W. Quillian. Jenkins
Securities Coro. and St. Elmo Mas-
sengale negotiated the purchase of
Enterorise from S. A. Lynch, the
capital stock actually issued showed
as only $25,000. The rest was turned
over to Jenkins and others m?rkcd
"cancelled" and had actually never
been issued so far as the records
show.
It is expected that a decision will
be handed down this week.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT VS-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Penna. 6564
St. Louis Courts Busy
Famous Sues the Delmonte — L. A.
Cella's Estate Reaches the
Calendar There
St. Louis — Famous has filed suit
for $6,705 in the local Circuit Court
against Fred L. Cornwell, who for-
merly operated the Delmonte, alleg-
ing that amount due for rentals on
Paramount Pictures used between
Aug. 6 and Dec. 23, 1925. The Del-
monte was closed last week i)y Jack
Ray and R. M. Miller, of Mexico,
Mo., lessees. The Delmonte Invest-
ment Co. owns the building. Corn-
well, who was formerly president of
the Delmonte Investment Co., denies
that he owes Famous $6,705, which,
as set forth, is claimed to be the
amount due from $14 182 rentals.
A suit brought against the execu-
tors of the estate of the late Louis
A. Cella, St. Louis theater and hotel
owner, to recover $272,470, was dis-
missed by Circuit Court Judge Itt-
ner, when it developed that all actions
of the executors. Cliarles J. Cella and
Joseph Martin, had been approved by
the Probate Court of St. Louis Coun-
ty and that the prices paid for assets
of the estate sold by the executors
were based upon the clear market
value of the stock.
A. J. Bott, orchestra leader of the
O'Fallon theater, St. Louis, has with-
drawn his suit against the Musician's
Mutual Benefit Ass'n, Local No. 2
of St. Louis. Bott had asked the
Court to enjoin the union from ex-
pelling him from membership, inter-
fering with his contract as orchestra
leader.
Siegfried Laemmle Arrives
Siegfried Laemmle arrived last
night on the Berengaria to make a
surprise visit to his brother. Carl and
his two sons, Ernst and Walter, all
of whom are at Universal City.
Texas County in Bad Shape
Taylor, Tex. — AVilliamson County,
n which Taylor is situated, is rated
agriculturally this year as "the hard-
est hit spot in the state," according
to a prominent film man of Dallas.
The ONLY exclusive
leasing plant in L. A,
Fine Arts Studio
Los Angeles, Calif.
offers to producers the most
modern and best equipped plant
in California. Four large stages,
scores of dressing rooms, of-
fices, etc. Best of electrical
equipment and props. Write
or wire for details.
FINE ARTS STUDIO
4500 Sunset Blvd.
Los Angeles, Calif.
The West Coast Deal
Official Announcement from First
National Tells of Signing for
Transfer of Interests
Announcement was made yesterday
by First National that contracts have
been signed whereby the interests of
Sol Lesser in West Coast Theaters
will be acquired by a group consist-
ing of First National franchise hold-
ers and others.
The Gore Bros, have not sold any
of their interests in West Coast The-
aters and will remain in charge of
operation with the control held joint-
ly by the First National Pictures
group and the Gore Bros.
The closing of this deal, which has
been in negotiation for a considerable
period, will mark another important
development in the progress of First
National. The West Coast Chain is
one of the most valuable theater prop-
erties in the country, comprising ap-
proximately 169 houses. It was start-
ed five years ago in association with
Gore Bros., and has steadily
grown to its present dominant po-
sition.
AN EASTER WEEK
SPECIAL!
"George Fredrick Handel"
ONE OF
James A. FitzPat rick's
FAMOUS MUSIC MASTERS
SERIES
A One-Reel Masterpiece
Issued with full orchestrations,
including solo piano and organ
parts compiled by
Hugo Riesenfeld
Picturizing Handel's Famous
LARGO
and HALLELUJAH CHORUS
The greatest Easter Week
music ever written
* * *
Booked direct to First Run
Theatres anywhere in the
United States!
* ♦ ♦
FitzPatrick Pictures, Inc.
729 Seventh Avenue N. Y. C.
Order your Print andMusic now!
^BMaci^S^iml
look Betterand Wear longer
►jfei^.
Wednesday, March 3, 1926
fHl:
i^^
DAILY
42 Foreign Offices
(Continued from Fuge 1)
liii, Germany; Vienna, Austria; (Jslo, Nor-
way; Stockholm, Sweden; Copenhagen, Den-
mark; Dublin, Ireland; Glasgow, Scotland;
Brussels, Belgium ; Amsterdam, Holland ;
Zurich, Switzerland; Rome, Italy; Warsaw,
Poland; Prague, Czecho-Slovakia ; Budapest,
Hungary; Wellington, New Zealand; I'okyo
and Kobe, Japan; Mexico City, Mexico;
Havana, Cuba; Bombay, India; Singapore,
Federated Malay States; Soerabaya. Java,
and Shanghai, China.
Financial Statetment
The consolidated financial state-
ment of First National e'ictiircs. Inc..
for the quarter ended Sept. 26, 1925
as .compared with the same period
last year, follows, in detail:
1925 1924
Operating income.... $.S,.S6y,193 $4,903,754
Expenses, &c 3,844,315 3.408,765
Balance $1,724,878 $1,494,989
Other income 99,313 18,562
Total income $1,824,191 $1,513,551
Federal tax, tilm ex-
haustion, &c. 1,446,948 1,174,656
Net profit ..... 377,243 $338,895
Consolidated income account for nine
months ended September 26, 1925, compares
as follows :
Operating income $17,892,477 $16,326,425
Expenses, &c 12,528,152 12,608,217
Balance $5,364,325 $3,718,208
Other income 232,961 108,511
Total income $5,597,286 $3,826,719
Federal tax, film ex-
haustion, &c $3,971,952 2,570,558
Net profit $1,625,334 $1,256,161
Work Starts on New Studio
Los Angeles — Actual construction
work has commenced on First Na-
tional's new studio.
Following "Ella Cinders," Colleen
Moore will appear in "Twinkle Toes."
After this will come "Delicatessen"
and then "Daphne Grows Down."
Hatch Assumes Additional Duties
S. W. Hatch, of the First National
distribution department, in addition to
supervising franchises will, in the fu-
ture, have charge of open market sell-
ing. This arrangement follows the
resignation of C. W. Bunn.
"Savage" Company Returns
Director Fred Nevvmever and meni-
TusttoU
•'jxiles
Awstbaum
III he back
mPhihj
^ soon .
'bJcay ",
saidjtiles
tS^^IS^^^^I^S^
bers of "The Savage" unit have re-
turned from Miami. In the party
were May McAvoy, Ben Lyon, Philo
McCullough, Sam Hardy, Charlotte
Walker, Tom McQuire, George Fol-
sey, Russell Ball, Nick Barrows,
Business Manager Joseph H. Nadel
and Don Hetrick.
"Stanley Hand Week"
The Kew Mitk exchange of First
l.dLiunai lias uesignated ilie week
commencing April 11 as "Stanley
l-!an(l Week." m honor of their man-
ager.
Rogell to Direct Maynard
Hollywood — Ihe series of West-
erns, featuring Ken Maynard, which
Charles R. Rogers will produce for
First National, will be directed by Al
Rogell.
Sixteen Paramount School Graduates
Contracts starting at $75 a week
were the diplomas handed last night
to the 16 students of the Paramount
Pictures school at the graduation ex-
ercises held at the Ritz. Immediately
following a dinner, "Fascinating
Youth" was screened. The students
were:
Ivy Harris, Atlanta ; Josephine Dunn, New
York; Iris Gray, Wichita; Thelda Kenvin,
Brooklyn ; Jeanne Morgan, Medford Hillside,
Mass.; Dorothy Nourse, Roxbury, Mass.;
Mona Palma, New York; Thelma Todd, Law-
rence, Mass. ; Charles Rogers, Olathe, Kan. ;
Robert Andrews, New York ; Greg Blackton,
Brooklyn; Charles Brokaw, Columbus, O. ;
Claud Buchanan, Boston; Walter Goss, New
York ; Irving Hartley, New York ; Jack
Luden, Reading, Pa.
One Year Old
"Open Door" Policy Launched by the
Hays Organization Reaches Its
First Milestone
The "Open Door" policy of the in-
dustry, launched by the Hays office,
has ended its first year. A year ago
this month, the Committee on Public
Relations of the M. P. P. D. A. was
developed into the Dept. of Public
Relations. All interested groups and
individuals throughout the country
were invited to cooperate with the in-
dustry by offering helpful suggestions
and constructive criticism. This has
rnet with tremendous response, ac-
cording to its sponsors.
Tieup on "Black Pirate"
United Artists has arranged a tie-
up with "The Evening World" "The
Black Pirate." The tieup is in the
nature of a lost key hunt.
Capt. Haug Sails Thursday
Captain Haug, in charge of the film
department of the Hamburg-Ameri-
can Line, sails for a vacation in Eu-
rope tomorrow aboard the Deutsch-
land.
4 Conventions Set
(Continued from Page 1)
the city will be Los Angeles and the
month, April.
F. B. O. will meet on the Coast
April l-,3. There will undoubtedly be
several special cars engaged to carry
the Eastern members to Los Angeles.
The Fox group has engaged a spe-
cial train from New York direct to
Hollywood. The meetings will run
five days, from April 12-17.
In each instance, the designation
of Los Angeles as the convention
city has been influenced very largely
by the fact that the various sales
forces will be enabled to see many of
next year's releases actually in the
making.
Tilt in Albany
(Continued from Page 1)
City tabloid newspapers might be
photographed and inserted in news
reels as topical events.
The bill was finally advanced, how-
ever. It will come up for final pas-
sage in two days at which time the
opponents announce they will contest
it.
IT'S THE WEARIN' OF THE LONG GRIN WITH THOUSANDS
screaming at "The COHENS AND KELLYS" these days. George Syd-
ney, Charles Murray and Vera Gordon are shamelessly breaking the
house record of the Colony Theatre while audiences are losing their dig-
nity in continued hysterics at this Universal Harry Pollard Production.
' Advt.
12 Next Season
From Ginsberg-Kann Corp. — Stories^
and Titles Already Selected —
Ginsberg to the Coast
The recently-formed partnership of
Henry Ginsberg and George E. Kann
has completed production plans for
next year. Twelve pictures are sched-
uled, under the name of Sterling Pro-
ductions. They include: "In the
Third Degree," "Unknown Treas-
ures," "Red Signals," "A Woman's
Heart," "Tongues of Scandal," "Bank-
rupt," "Her Next Step," "Closed
Gates," "The Cruel Truth," "Men of
the Night," "Wolves of the Air" and
"She's My Baby."
Ginsberg leaves for the Coast soon
to start work on the first and com-
plete arrangements for the rest. On
his return he will visit key cities.
: \WATCtJuTHIS'. SPACE FOR\^
GREATER
PRODUCTIOM7
1926-27
"THE GOLDEN WEB'*
by E. Phillips Oppenheim
"PETER THE GREAT"
in
'KING OF THE PACK"
"SINEWS OF STEEL"
^y Ed. J. Meagher
♦♦QUARANTINED
RIVALS"
by George Randolph Chester
'HEROES of the NIGHT"
by Frank O'Connor
"THE WOMAN WHO
DIDN'T CARE"
by Rida Johnson Young
"PETER THE GREAT"
in
"TheSILENT AVENGER'^
Capitol, YiXpkfs
"KIKI" (Upril 4k
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JOSEPH M. SCHENCK^ - — presents
NORMA
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Scrt&n storij bij ■ -~ HANS KRALY
Based on the sto^e plcuf 'KI KJ" IVriiien by ANDRE PICAPJD
and DAVID BELA8CO
c4 CLARENCE BROWN 9rodmilion^^
Rational Picture
-iTHE
7Ao BRADSTREET
o/* FILMDOM
2^«RE(0€NIZE6
Authority
VOL. XXXV No. 52
Thursday, March 4, 1926
Price 5 Ceuts
NEW FACES
By DANNY
16 — count 'em — 16.
All new faces. New people.
New possibilities. Perhaps stars.
Sounds like circus stuff,
doesn't it? But it isn't. It's
real. Genuine. The unexpected
has happened. And happened in
large and interesting chunks.
The "graduation" exercises of the
first Paramount Pictures School.
With 16 graduates, each receiving a
diploma, and better still, a contract
for $75 a week. To appear in Para-
mount Pictures.
Of the 16 a few show real possibil-
ities. That boy "Buddy" Rogers looks
like he will go a long way. He comes
from out Kansas way — and maybe
you won't think the corn and hog
raiscra of Kcinsas vvoii't want to see
"Buddy." Then there is Ivy Harris.
Hailing from Atlanta — who wanted
to go back to her "mammy" and fi-
nally showed the greatest promise of
the girls. She looks like a comer.
Didn't think so much of the rest, ex-
cepting Jeanne Morgan, who seems
to promise a lot.
Jesse Lasky happy over the result.
Will start immediately developing
possible entrants for the next class,
which begins work next July.' They
had 40,000 entries for the first class.
and this list worked down to 16. So
you imagine the interest in the prop-
osition.
The group made a picture — "Fasci-
nating Youth" — not a great picture,
but should get some real money. Be-
cause of its exploitation possibilities.
{Continued on Page 2)
Import Duties Stir France
Reports reaching New York from
Paris indicate that the French Gov-
ernment has been considering an in-
crease of 15 per cent in customs du-
ties on motion pictures. Investiga-
tion proved, however, that while the
reports had some foundation in fact
there has been no decision to indicate
that such an increase will go through.
Studio Payroll $1,500,000 Weekly
"The Wall Street Journal" stated
yesterday that the weekly payroll at
Los Angeles studios amounts to $1,-
500,000. M.-G.-M. and Famous ex-
pend $200,000 a week, Universal
about $155,000, and Warner Bros.,
$150,000 weekly, according to the
article.
Justlovelyl says Nell Gwyn inre Paramount-
distribution. Dorothy Gish marvel.-r-Advt.
May Ban Hungary
"Kontingent" Demands by That Gov-
ernment May Force Important
Distributors Out
The insistence of the Hungarian
Gov't for a "kontingent" based on a
ratio of one home-made production to
every JO foreign shown m that coun-
try may result in important Ameri-
can distributors withdrawing entirely
trom that territory.
Fox, M.-G.-M. and First National
have their own exchanges there, while
Paramount, like the majority of
American companies, releases through
a local medium. The revenue derived
from Hungary is far too small to war-
rant production there in order to per-
mit imports to flow in without inter-
ruption. The Hungarian Government
(Continued on Page 4)
To Produce Abroad
Warners Will Make Pictures in En-
gland, Germany and France —
Arrangements Made
The Warners intend producing in
England, Germany and France. Ar-
rangements were made by Harry H.
Warner while abroad.
In an interview in the New York
Times, Warner declared:
"The people of every country in
Europe think that the United States
Government is behind the motion pic-
ture industry for political and busi-
ness reasons.
"I am positive that as soon as the
masses start going to the picture the-
iContitiued on Page 4)
A 13-Gar Special
M. P. T. O. Train to Leave New
York for Los Angeles Convention
on May 23 — An Idea of Expense
The special train which will carry
the Eastern delegation to the forth-
coming exhibitor convention in Los
Angeles on June 1 will travel to Chi-
cago over the N. Y. Central Lines
and will be known as the "M. P. T.
O. of America Special."
It will be composed of 13 cars with
sufficient accommodations for 135
persons. Already, 90 reservations fill-
ing four cars have been made. The
{Continued on Page 4)
Stock Later Perhaps
Mark Strand Circuit May Float Any
Issue, but Financial Hook-Up at
Present is Denied
Moe Mark admitted yesterday that
there is a possibility that the Mark
Strand circuit will issue its own stock
issue later, at some undetermined
date, but denied reports appearing in
{Continued on Page 4)
Delivered by Plane
Hollywood — The Carl Laem-
mle Tribute Number of THE
FILM DAILY was delivered
by aeroplane at Universal City
yesterday. The ship circled sev-
eral times over the studio and
deposited a copy of the edition
wrajjped in silk streamers and
roses on a canvas 40 feet
square which was held by 20
employees.
All Universal stars, directors
and employees were present.
The news weeklies and Los An-
geles dailies photographed the
event. The paper was then
presented to Mr. Laemmle by
Harvey E. Gausman, West
Coast representative of THE
FILM DAILY.
Publix Convention
Theater Unit to Meet in Atlantic
City, March 16-18 — Paramount
The Following Week
Publix Theaters Corp. will hold its
first annual convention on March 16-
18, at the Hotel Ambassador, Atlan-
tic City. Most of the important offi-
cials of the home office and all those
who can be spared from the field will
attend.
The meeting will open on the 16th
with the introduction of Adolph Zu-
kor, Jesse Lasky, Sidney R. Kent,
and George W. Weeks, of Famous,
followed by John Kunsky, Detroit;
Spyros Skouras, St. Louis; William
{Continued on Page 4)
3 School Films
Paramount Graduates to Assemble
Every Three Months for Joint
Appearances
The 16 graduates of the Paramount
School for Acting will appear jointly
ill three more pictures to be made
at. intervals of three months.
Jesse L. Lasky explained at the
graduating exercises which were held
until an early hour yesterday morn-
ing at the Ritz that some of the
graduates will remain here and others
will go to Hollywood for parts in
new Paramount pictures. In three
months they will assemble to appear
in a second picture.
Cooperation
Will H. Hays was one of the speak-
ers at a dinner given last night at
the Waldorf by the Federal Council
of Churches of Christ in Arnerica. In
discussing the relative positions of
^Continued on Page 5)
Stocks Hold Up
Despite Violent Movements in Wall
Street, Film Issues Show Re-
markable Steadying Powers
A highly significant development is
taking place in Wall Street this week.
In the throes of financial markets
which are described by veterans as
the most hectic and violent since the
outbreak of the Great War in 1914.
the 18 film stocks which are traded
in on the Exchange and on the Curb
have shown an unprecedented and en-
tirely unusual power. Where leaders
in the list have suflfered falls from
high and mighty places, films stocks
have fallen off an insignificant ex-
tent. It speaks volumes for amuse-
ment stocks which in the not distant
past were the first to tumble when
the market was under pressure.
Yesterday the Exchange turned
over 3,525,000 shares, the heaviest
trading in its history. Where Fam-
ous coniuion dioppcu ..yx points yes-
terday, American Can dropped 23
{Continued on Page 2)
New Talking Film
It is reported from Paris that M.
Faucon-Johnson has perfected a cel-
luloid film which is capable of repro-
ducing motion pictures as well as mu-
sic. The completed film shows marks
similar to the scratching of a pin.
Kane Signs German Director
Robert Kane has signed Lothar
Mendez, now a Ufa director, for a
year. Mendez arrives from Germany
about March 13.
, "Blue Danube" in Films
; London — Wardour Films, Ltd. will
produce "The Blue Danube," adapted
from the famous waltz piece.
Curtis Schedule Filed
The schedule of assets and liabili-
ties of the Cathrine Curtis Corp. of
347 E. 42nd St. has been filed in the
U. S. District Court. Associated First
National is one of the chief creditors
with a claim of $310,000 secured;
Blanche E. Veeder has a claim
$168,000 secured, while Albert Flower
has a claim of $24,500. *
Drs .
:d; \
Levee's Warehouse Launched
Los Angeles — Ground was broken
yesterday of a seven-story Class A
loft building at 5341 Melrose Ave. for
M. C. Levee. The structure will cost
$400,000, and will be used for the
storage of stage properties and equip-
ment.
Guy Morgan Joins B. a. H.
C. C. Burr has appointed Guy Mor-
gan general manager of B. & H. En-
terprises
THE
■^^
DAILY
h\
Thursday, March 4, 1926
V(ri.XXVNo.52 ThDrsilay.Mar.4, 19261 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Publi^jhed Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
aiger ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wrlk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
»736-4737-4738-4739. Cable address : Filmday,
Sew York. Hollywood, California — Harvey
f Gausman, 6411 Hollywood Blvd.; 'Phone,
Cr«nite 3980. London — Ernest W. Fredman,
Tbt Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
. 66
.108
.11754
.119«
Balaban & Katz
Eastman Kodak
Famous Players
Fam. Play. Pfd.
Film Inspection
•First Nat'l Pfd. ....
Fox Film "A" ... 6354
Fox Theaters "A". 25
•Intern'l Projector. ..
Loew's, Inc. 36
Metro-Gold. Pfd. ..2254
M. P. Cap. Corp. . 21 }4
Pathe Exch. "A".. 6554
Skouras Bros
•Stan. Co. of Am.. ..
Trans-Lux 105^
Universal Pictures. . 35
Univ. Pict. Pfd. .. 92
Warner Pictures .. 1154
Warner Bros 14^
• Last pictures quoted.
Low
65
107J4
1135i
119J4
5
61
2154
35
2254
20^
6054
35
92
11
14H
Close
65
107H
11454
119J4
5
10554
61'/
25
12
35
2254
2m
6054
4854
38
ZH
35
92
11
Sales
600
81,300
100
200
1,600
14,500
7,000
100
1,400
3,600
7,700
100
100
300
600
Stocks Hold Up
{Continued from Page 1)
points; where Loew's, Inc. dropped
J^ point over Tuesday's close, Gen-
eral Electric dropped \W2- AH of
the film stocks showed slight losses,
the heaviest drop being met by Pathe
"A" which lost 3H points. _ However,
by comparison with other industrials,
film issues came out with flying col-
ors. As a matter of fact, Universal
preferred recorded a gain of one-
fourth of a point.
MAN ALIVE
with ideas
■ for copy
and layout^
thoroughly ex-
perienced in
motion picture
field — can
connect with
good position
by seeing
George Brown
Advertising Director
UNIVERSAL
Pictures Corporation
730 Fifth Ave.
NEW FACES
(Continued from Page 1)
Best of all is that Lasky has broken
the ice. The effort to get new faces
on the screen has materialized in a
real way. Now won't some other pro-
ducer keep the ball rolling?
"Irene"
Colleen Aloore's triumph. A real
box office bet, too. Don't forget that.
If you have it coming pat yourself
on the back. If you haven't, get it.
If you cannot get it, weep, and regret.
Here the cunning Colleen has every-
thing her own way — and how she
romps through the picture! You see
the work of a lot of clever people
from June Mathis and Al Green down
the line. Some real showmanship in
the picture — some great hokum. Trust
Charley Murray for that. And the
fashion show in color is a delight.
Some splendid stuff for the women
folk. And after all who keeps your
house open? Not the husbands and
brothers. Nary a bit. It's the wo-
men— God bless 'em, who make it
possible for you to keep the show
shop open. And Colleen plays to
them as if "Irene" was her middle
name.
Keep an eye on this Colleen girl.
Because when Norma passes off the
First National schedule — well, you
know what I mean.
"Some Baby" at Special Preview
"Some Baby." first of a series of
12 Cantor comedies, being produced
by Cantor-Brandwell, will be shown
at the George Jessel dinner at the
Friars Club March 14. Donald Kerr,
who is starred, will speak on his pic-
ture experiences.
Work on "Out of Luck," by Bert
Hanlon, second of the series, will
start March 15 at the Pathe studio.
Bryan Foy will direct, with Jay Tur-
ner as cameraman.
British Taxes in Jan. £574,000
London — During January, the Eng-
lish Government received £574,000
in entertainment taxes, the highest
since last October, and the second
highest in a year. Below will be
found returns for the past ten
months.
April, 1925 £ 504.000
May 429,000
June 306,000
July 389,000
August 447,000
Sept 543,000
Oct 590,000
Nov 491,000
Dec 421,000
Jan., 1926 574,000
Secures Winkle Cartoons
Artclass has secured rights to the
Winnie Winkle cartoons by M. H.
Branner. Through the Daily News
Syndicate, it is estimated the Winkle
cartoons reach a daily circulation of
millions. West Bros. Prod., Inc.,
will make them in two-reel form for
Artclass. There will be two other se-
ries of 12 each, the second to be called
Izzie and Lizzie.
Morgan Erfthused Over Conditions
W. J. Morgan, sales manager of P.
D. C, is back in New York from a
six weeks' tour of the country which
brought him as far West as Los An-
geles. Discussing business prospects
for the year, Morgan stated that
everywhere he found a gradual and
steady improvement in business.
De Mille Talks Over Radio
Cecil B. De Mille spoke on "Star-
Picking" over Station WEAF and
affiliated radio stations last night. He
pointed out that stars are picked sole-
ly by the public.
"Death Film" Seized
Paris — The French Government
has secured possession of the "death
film" which was enroute to America
on the S. S. France. The film shows
the aviator Collot meeting his death
while attempting to fly under the
Eiffel Tower.
Mary in Crook Story
Los Angeles — -Mary Pickford's next
picture will probably be a crook story
with an international appeal. Ernst
Lubitsch may direct.
Arrested on Fake School Charge
'Chicago — Michael Costello and five
others were arrested yesterday on a
charge of operating the Kingston M.
P. Co. as a fake school for acting.
Coast Suit on Patent Starts
Los Angeles — Pierre Artigue's suit
involving the invention and patent of
the "Shadowgraph" has been filed.
Many notables in the Coast colony
and practically all of the large pro-
ducing companies are defendants.
This is a 'Cornerblock' cut furnishec"
FREE for all Pathecomedies at you)
exchange.
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
Says 34 Features are Ready
J. Charles Davis, 2nd, of Davis
Dist. Div., in denying charges of lack
of available product, made, by David
R. Hochreich, former president of Vi-
tal Exchanges, said yesterday that
on Aug. 8, 21 features were ready for
distribution and that 34 are now
ready.
Fox Building New Exchange
Cleveland — Fox has started con-
struction on a new one-story ex-
change building at East 22nd St. and
Payne Ave.
M>« |{|
FOa R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS .
<<OlVi or Without Cameramen
SEIDEN CAMERA EXCHANGE ;
729 Seventh Ave. n.y.c. 4
■ Bryant 3951 f
Julia Faye Here
Julia Faye, under contract with Ce-
cil De Mille, has arrived in town from
the Coast on a vacation.
com/na n
FROM A. H. WOODS
SENSATIONAL STAGE FARCE-
WRITTEN BY WILLSON
RBLeASBOBY WUISON tOTTO HARBACH
PRODUCERS DISTRIBUTING COKP'
AL
CHRISTIES^
Surprise
Special
ION
A COMPLETE LABORATORY
AND TITLE SERVICE
FORT LEE, N. J
Fort Lm I«^?
I
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riv%
■■V ^
V-
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AND STILL
THEY COME!
(from Metro-Goldwyn-Mayer
of course)
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Vv AIT *till you see how CosmO'
politan's nation-wide promotion
resources get behind this greatest
COSMOPOLITAN PRODUCTION
METRO-GOLDWYN-MAYER EXHIBITORS WEAR
the smile that ivorCt come off I
THE
DAILY
I
Thursday, March 4, 192
Vf
To Produce Abroad
{Continued from Page 1)
aters it will be necesary to manufac-
ture pictures for their particular de-
sires, made with characters of their
own countries, and for them exclus-
ively. It is not surprising to note that
the majority of picturegoers in Eu-
rope want to see their own lives por-
trayed, as they understand their own
conditions and history so much more
thoroughly than we can depict them
in America."
Warner said that he had signed a
long-term contract with a man in Ber-
lin named Lieberman, whom he called
the greatest writer for pictures in Eu-
rope. He added that he had several
deals pending with other people of
prominence, particularly in Germany,
to come to Hollywood.
A 13-Gar Special
(Continued from tage \)
30-day trip, which will include practi-
cally the entire United States, pro-
vides an individual with all the luxur-
ies of a compartment and covers all
expenses on the road for $585. The
New York Central is not defraying
expenses in Los Angeles on June 1-5,
but the special rates made by the Am-
bassador makes a resonable estimate
for the five days at $75 a couple. This
figure includes a room for two per-
sons and also meals.
Stock Later Perhaps
{Continued from Page 1)
Variety that a refinancing plan in
which Hayden, Stone and Co. figured
was under way.
Likewise, Mark denied a report
linking his circuit with the chain in
New Jersey. He declared he scarcely
knew Reade, having met the latter
but a few times.
It has been reported for some time
the Strand stock would ultimately ap-
pear on the curb.
May Ban Hungary
{Continued from Page 1)
would compel the use of local direc-
tors and local talent.
There will be a meeting at the
Hays office very soon at which a dis-
cussion to withdraw completely will
probably be made.
Sales on "Guess Who" Series
Artclass' "Guess Who" series has
been purchased by Specialty Film for
Texas, Oklahoma and Arkansas and
by Liberty Film of Philadelphia for
Eastern Pennsylvania and Southern
Jersey.
Warning!
Washington — The Treasury
Dept. warns that a new coim-
terteit $5 bill is in circulation.
It is a note on the Nat'l Bank
of Commerce, St. Louis, series
1902, charter niunber 4178, bank
number A223730, and bears a
portrait of Benjaniin Harrison.
The face of the bill is cleverly
worked out, but the back has a
smudgy appearance.
Lumas Deal with Inter-Ocean
Lumas has sold its foreign rights
to Inter-Ocean. L. W. Kastner of
Inter-Ocean which recently made a
substantial increase in capital, is en
route to Europe to open an office in
Italy. It is understood Inter-Ocean
plans a general expansion.
Frankfort Theater Biu'ned
Frankfort, Ky. — The Grand, owned
by Mr. and Mrs. William R. Pattie,
IS a total loss by fire. A new house
will be erected.
Kane to Film Gibbs' Story
Robert Kane will produce "The
Great Deception," from George Gibbs'
"The Yellow Dove." This will follow
"The Wilderness Woman."
Ray and Miller in Serial
Adelne Ray and Walter Miller are
being co-featured in "Snowed In," a
new Pathe serial, and not in a series
of features, as reported. Spencer Ben-
nett is directing at the Fine Arts stu-
dio on the Coast.
In the Courts
•Marie E. Wells has filed two judgments
in the Supreme Court, one against Walter
C. Goodkoop for $5,628 on notes made in
July, 1924, and the other for $2,696 against
Goodkoop and Rudolph E. Hagenah, trading
as the Funful Films on a note made in 1920.
The Chelsea Exchange Bank has filed a
default judgment in the Supreme Court against
Colonial Prod., Inc., of 1560 Broadway on
checks drawn by Geo. A. Horth to the de-
fendant corporation and endorsed to the plain-
tiff, which were not paid.
A suit of John H. Ryan against the Ge-
vaert Co. of America, Inc., to recover
$10,000 for alleged misrepresentations in the
sale of raw stock, was dismissed when
it came to trial before Supreme Court Jus-
tice Tierney because the plaintiff did not
appear. Ryan alleged that the defend-
ant represented that the raw stock he
purchased would have the speed of and
was equal to the Eastman stock which he
alleges was not the case. The defendant in
its answer denied any misrepresentation, but
said it agreed to replace any defective films.
I ■ ■ ■ J
j Coming
I MARCH 21st i
Testimonial to Joe Seider
The M. P. T. O. of New Jersey
will tender Joseph Seider, president,
a testimonial dinner. A committee,
consisting of Louis Gold, E. T. Kelly,
Louis Rosenthal, Sam Stieffel and
William Keegan, will work out de-
tails.
New Govt. Films on Farming
Washington — The Dept. of Agri-
culture has completed four new films
pertaining to farming, "Cooperative
Marketing — Tobacco," "Cooperative
Marketing — Cotton," "Birds of a
Feather" and "The Golden Fleece."
Weil Free-Lancing
Richard Weil, formerly witli Arrow
as director of advertising and public-
ity, is now doing sales promotion for
dififerent companies in diversified
fields.
He is preparing a 72-page announce-
ment for Rayart.
Riesenfeld Writing Score
Dr. Hugo Rie.senfeld will conipik-
a musical score for "The Flaming
Frontier."
State, Beacon, Burns
Beacon. N. Y. — The State and five
apartments in the same block were
destroyed by fire yesterday.
Publix Convention
(Continued from Page 1)
P. Gray, Boston; Michael Shea, Buf-
falo, and John Balaban. Chicago. The
first morning session will include ad-
dresses by Harold B. Franklin and
Sam Katz on the theater managers'
business drive now under way. The
personnel of the Publix production de-
partment will then be introduced.
Important discussions will be held
on buying and booking, theater man-
agement, projection, the manager as
a business man, on advertising, radio,
and exploitation. The aflfair will
close on the 18th with a banquet.
The following week the annual con-
vention of the Paramount distribution
department will be held in Atlantic
City for the same number of days.
tmiup-
-tramp
-tramp
PITTSBURG
t>» DETROIT i
"1 ■
Notables to Attend Ball
The fourth annual ball of the N.
Newspaper Women's Club will
held at the Ritz, March 12. Be
holders include Jules Brulatour a
Hope Hampton, Richard A. Rowla
and Jesse L. Lasky. Inspiratic
United Artists and Joseph M. Schen
have taken blocks of seats.
Rin-Tin-Tin on Tour
Hollywood — Rin-Tin-Tin has 1(
on a tour of personal appearances
connection with his "The Night Cr)
Extra Week for "Cohens and Kelly,
"The Cohens and Kellys" will I
held a third week at the Colony.
WATCH THIS SPACE F0R\
GREATER
PRODUCTIONS
1926-27 :
"THE GOLDEN WEB'\
by E. Phillips Oppenhein,
"PETER THE GREAT'
in
''KING OF THE PACK'
"SINEWS OF STEEL'i
6y Ed. J. Meagher
''QUARANTINED
RIVALS"
by George Randolph Chesteri
"HEROES of the NIGHT' i
by Frank O'Connor I
"THE WOMAN WHO
DIDN'T CARE"
by Rida Johnson Toung
"PETER THE GREAT'
in !
'TheSILENT AVENGER'
"MOUNTAINS of MANHAHAN"?
by Edward J. Meagher
THE
sday, March 4, 1926
J?^^
DAILY
jwspaper Opinions
"Sea Horses"
Paramount
Rivoli
A^eek ending Saturday, Feb. 27)
:RICAN— * * * There are some re-
le shots of the typhoon approaching
the ship a«- it is overpowered.
of "Sea Horses" is entertaining.
ory drags, to bt sure, and there is
preparation for climaxes which never
ff. • • •
LY MIRROR—* • • Director Allan
viho formerly raced Gloria Swanson
1 clothes-horse and burlesque reelers,
;wise with "The Sea Horses," judging
lis results, though he succeeded in
some nifty scenerv in from time to
» •
:NTNG W0RT,D— • • • As Allan
made it, "Sea Horses" is another ver-
f that cinematic staple dealing with
ong silent man, the beautiful woman,
r husband who has deteriorated in the
*
LY NEWS—* * * A splendid nlot, a
: typhoon and some good acting by
ellent cast tonped with lovely Florence
and Jack Ho't. make "Sea Horses"
entionallv entertaining film. * ♦ *
CNTNG .TOURNAT.— * • * There is
isually thrilling tynhoon. and the back-
s are photogranhically gorgeous. It's
eresting tale, with some excellent act-
)ne by Powell and George Bancroft.
?AT.D-TRIBUNE— • • • In individual
"Sea Horses" is of considerable inter-
ut it suffers, I think, from a slow
Tt is not until the action reaches
>pics that the picture attains any great
t. It suffers, too, from thf. effects
iding the spectator off into blind
• » «
RNTNG TELEGRAPH—* • • Thankt ^
/an's direction, the picture yields in- '
every foot of the way. He has con- J
to make the ship scenes as intimately I
ting as if the spectator were aboard,
Iso has seen to it that Jack Holt,
ce Vidor. William Powell, George Ban-
md, for that matter, every member of
ist, acts as if they had never played
fhpr part. • • •
5T — * * * Is unusually effective at-
erically and photographically. It is
the avemge in film fare from start to
being likewise equipped with an im
cast. • • •
^ — • • • Unfortunately the tale told
ea Horses" is rather silly and ostenta-
■ familiar to the screen. And, un-
ately, no amount of clever direction
jke the synthetic imprint off of "Sea
s." with its myriad titles and its typi-
■tion situations. •' • *
,EGRAM — • • • The climax of the
; is an extraordinarily well presented
m, ccntrived with reverse photography,
ich the greater part of Panda is anni-
and the good ship all but founders
. "Sea Horses" reef. The picture has
veil directed. • • •
lES — • • • The redeeming feature in
icturization of Francis Brett Young's
"Sea Horses." is the change in back-
. It is a relief • • • to be looking
aboard a ship bound for East Africa.
The story has fairly good chapters.
a whole it drags and is far from
icing. • • •
)RLI) * • * Mr. Dwan has fashioned
cvenely glamorous and occasionaly sus-
'ul picture play out of a story which
ned more detail than any cinema ought
:empt. It is photographed- nicely, and
is in it a considerable amount of the
office menace. • * *
ts
)X
"Oh, What A Nurse!"
Warners
Strand
(Week ending Saturday, Feb. 27)
ILY MIRROR—* * * That gay emula-
>f feminine wiles. Syd Chaplin, frisks
rolics * * * in "Oh, What a Nurse I
lurricane of laughter aroused by Chap-
drolleries pronounce his new funfest a
wow plus. • • * . „, .
x.'.Y NEWS • • • The crowds
ned and rolled in their seats. It's the
, funniest, most laugh provoking film
jyd has yet made. Don't miss it. And
,re to take the children. *
ENING WORLD—* * * It has a more
fairly comic itory running throuii
more plausibUity than is to be e^Pect'"
farct. There are dozens of lerti"*"''
good laughs arising from the situations, and
to these Syd adds by a full share of falls
down stairs, into barrels, over tables and
the like. • « •
GRAPHIC— * * * The comedian and the
gag men and the director evidently got to-
gether and worked overtime, and then called
in a title v^riter, who put the funniest lines
imaginable into their mouths. So, of course,
this latest farce simply can't help going over
big. • • •
HERALD-TRIBUNE—* * • A reasonably
bad farce, with a minimum of real humor
and with Mr. Sydney Chaplin only moder-
ately comic. * • •
EVENING JOURNAL—* • * Every
known gag and a few new ones have been
put into the film, and the comedy is fast
and furious. Chaplin has several delightful
pantomimic bits, and one can't complain of
lack of action or slapstick humor. • * •
MORNING TELEGRAPH—* * * You
admire Syd's (Chaplin) cleverness, you take
your hat off to his splendid ability in this
field, and you laugh heartily a few times at
the best of the new gags ; but on the whole
you find the effect rather zipless. • • ♦
POST—* * * Is funnier than Mr. Chap-
lin's last slapstick effort, "The Man on
the Box," mainly because its authors now
and then have felt called upon to poke fun
at a number of "smashing situations" com-
mon to our more emotional drama. ♦ * *
SUN—* * * The film ar fas as this re-
viewer is concerned is far more humorous
than either "Charley's Aunt" or "The Man
on the Box." Even so, it can hardly be
called a great adventure in low comedy. * * ♦
TELEGRAM—* * * Chaplin uses his
hands with as much pronounced -effect as
any of the screen comedians, and with more
success than most. His gestures are as
varied as they are expressive and he has the
knack of manoeuvering his facial muscles to
just the telling degree of exaggeration. • * «
TIMES—* * * This present offering is
an improvement on "The Man on the Box,"
but is far from being as wildly funny as
"Charley's Aunt," in which Sydney Chaplin
first appeared in skirts. He betook himself
to female attire afterward in "The Man on
the Box," and he continues to be seen in
petticoats in "Oh, What a Nurse i" • • *
WORLD — * * * In itself is the sort of
riotous and slip-moving slapstick that moves
its audiences to delighted whoops and squeals
of mirth. * * *
Wilson Opening Another
DeWitt, Ark.— DeWitt Enterprises
headed by R. A. Wilson, will open a
new theater here on Monday.
Award Contract on First Nat'l Studio
Los Angeles — The Austin Co. of
California has been awarded the con-
tract for the erection of 40 new studio
buildings on the new Burbank site
of the First National studios. The
buildings, according to the contract
will cost $700,000.
Cooperation
(Continued from Page 1)
he church and the industry, Mr. Hays
said, in part: '
"The influence which the Federal Council
of Churches has, and will have, with the
soiu-ce of the great majority of all pictures,
is an influence which the church had no idea
could be brought about. It is invaluable to
the whole cause. This same kind of contact
is developed with those great religious groups
not in the Federal Council. This will all
continue. It is the one effective way for
right influences to bring right results.
"Sympathetic cooperation has been offered
by the industry and has been a'ccepted by
the Federal Council of Churches. The whole
chureh will, of course, cooperate, as now it
can, with this great influence for good — an
influence that reaches 20,000,000 people every
day. The church cannot refuse, the industry
cannot refuse. It is the formula which com-
mands our support. It is the one method to
bring about better and still better pictures.
Political censorship of any method of expres-
sion, whether pulpit, press or pictures, is as
utterly un-American in its conception as it is
absolutely ineffective in execution. Sym-
pathetic cooperation, such as is proposed, is
the one and only way. There never before
has been a time when the -organized church
could enfluence any organized business as
right now it can help guide motion pictures —
and motion pictures are the answer to every-
thing that man yearns for in his demand for
relaxation."
Play to 9,300 Daily
Minneapolis — Average daily atten-
dances at Frank circuit theaters
since Oct. 1 approximates 9,300, with
the month's average totaling around
300,000. The company has 145 per-
manent employees with a payroll in
excess of $5,000 a week, spending an-
other $5,000 a week on vaudeville at-
tractions, $1,800 for music and $2,500
for advertising.
Manager of Plaza, Milford, Dead
Milford, Del— Ira W. Otwell, man-
iger of the Plaza, died in the Milford
Emergency Hospital after a short ill-
ness.
Barbour Moves
Springfield, Mo. — Enslev Barbour,
circuit owner, has moved his head-
quarters from Toplin to Soringfield, in
the Landers-Orpheum Bldg.
Epidemic Closes Scenic
Assumption, 111. — A scarlet fever
epidemic here has closed the Scenic
Presentations
Rivoli
Unit No. 1.— Overture: "The. Fortune Tel-
ler." Herbert. Time, 8 minutes.
Unit No. 2. — "Leaps and Bounds," Grant-
land Rice Sportlight, Pathe. Time, 5 min-
utes.
Unit No. 3. — Rome and Dunn. Harmony
Duo.. Gentlemen in formal afternoon dress.
Render three numbers. Setting : decorative
backdrop curtain with easy chairs and lamps
tastefully arranged about stage. Time, 10
minutes.
Unit No. 4. — Rivoli Movievents. Time, 10
minutes.
Unit No. 5. — Harold Ramsay at the or-
gan in a review of Irving Berlin melodies.
the words on the screen for the audience's
benefit. Time, 6 minutes.
Unit No. 6. — A Garden Festival, devised
and staged by Frank Cambria. Curtains part
disclosing a Watteau painting of large dimen-
sions with deep gold frame. Artist with
brush and palette in the foreground presum-
ably working upon the painting. Walks
off stage as music commences and flute is
heard playing "Call Me Thine Own."
Painting, which is done on scrim curtain,
fades from view as lights from behind show
up tableau posed after the manner of those
in the Watteau picture. Following numbers
rendered by those in the tableau : soprano
solo, "Shadow Song." fi'om "Dinorah" ; quar-
tette, Schubert's "Serenade." Again in the
foreground (before the picture frame) a bal-
let in Colonial costume dances to "Gavotte"
by Gillett and "Gavotte" by Frances Joseph
Gosse. Classical dance number done by Vuri-
eva and Swoboda, also in Colonial costume.
Violin solo : Chopin's "Nocturne." Tableau
scene fades back into painting with artist
resuming his place at the "cativas." Time,
15 minutes.
Unit No. 7.— Feature: "Let's Get Mar-
ried." Time, 70 minutes.
Aiding Bank Commission
Conversion of the Federation Labor
Bank of New York from a commer-
cial bank to a trust company has been
announced. An advisory committee
of more than 200 prominent persons
among the stockholders, has been
announced, including Governor A]
Smith. Mayor James Walker, Charlie
Chaplin, Adolph Zukor and Thomas
Meighan.
Film Record of African Expedition
Washington — Under the leadership
of Dr. Wm. W. Manh. Supt. of the
National Zoological Park, and fi-
nanced by Walter P. ChrvsJer, one of
the largest expeditions ever attempted,
will leave here sometime this month
for Africa. Charles Charlton, pho-
tographer, will make a complete rec-
ord of the trip in pictures.
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iTHE
'ifff brAdstreet
y FILMDOM
Authority
L. XXXV. No. 53
Friday, March 5, 1926
Price 5 Cents
IVILL HAYS
By DANNY
our years ago today, Will
ys became a factor in the mo-
1 picture industry,
le undertook a task from
ch most men would have
,iled. He found an industry
kvhich distrust, lack of confi-
ce, and other silly ideas had
eloped a state of affairs which
J almost impossible to sur-
ant.
nd in these hectic four years
service, Will Hays has per-
med his job. He has more
n made good. The motion
ture industry — every branch
wes him a debt of gratitude,
lebt which money cannot off-
lays entered this industry
t in time. He was confronted
a very messy situation. News-
»ers were giving vast amounts
space to sensational happen-
s; exhibitors were fighting
:ry move, whether good or
I, which distributors and pro- 1
ers attempted to effect ; with- I
the lines of the producers and
tributors were annoyances
1 evils which seemed impos-
le to straighten out.
But this man Hays seemed to
derstand much about this —
y something could not be
le? And so quietly, unosten-
iously, without any blare of
blicity trumpets, he went to
rk. First one, then another
loyance was taken up. To be
aightened out. And today,
th a record of four years he-
ld hin?. Hays might well sit
:k, cheerfully contemplating
: accomplishments of his or-
lization.
Lack of space precludes the
ssibility of recording what the
lys organization has accom-
shed. But it is not necessary,
stead, read what Terry Ram-
/t has to say of Hays. And
(Continued on Page 2)
Big Northwest Deal
Jensen and Von Herberg Houses
May Go to North American
Theaters Corp.
Portland, Ore. — An imp'-tant meet-
ing is being held at the Bi-.ison Hotel.
It concerns the reported sale of the
Jensen and Von Herberg houses to
the North American Theaters Corp.
which is allied with Prod. Dist. Corp.
All the J. & V. officials are here
as well as stockholders. North Am-
erican is represented by Harry C.
Arthur. It is believed the sale is
imminent. The circuit embraces 22
theaters in the State of Washington,
eight in Oregon and four in Mon-
tana. J. H. Von Herberg, who has
been recuperating in Calitornia from
his severe illness, came to Portland
for the conferences. It is understood
that meetings preliminary to those
here were held by him in California,
tiius again resuming negotiations
{ContLiiued on fuye -IJ
I atman wouldn't fallfor Nell Gwyn? —
£ cofficegirl. Paramount — Advt.
"Blue" Law Hearing
Measure for District of Coliunbia Up
— Only Advocates for Bill
Appear
Washington — Hearings were open-
ed yesterday morning on the Lank-
ford Bill, providing for Sunday clos-
ing in the District of Columbia, be-
fore a subcommittee of the House
District Committee. Only a few
witnesses were heard, all proponents
of the bill, who were introduced by
Representative Lankford.
The provisions of the measure were
explained by Mr. Lankford, who de-
nied that the bill was in any sense
a "blue" law. The hearing was en-
livened by a passage between Repre-
sentative Blanton of Texas and Rep-
resentative Sol Bloom of New York,
the former having asked one witness
whether it was not true that all legi-
timate theaters in New York closed
on Sunday and if the Lankford Bill
sought for the District only the same
(CoHtimted on Page 4)
Stocks Gain
Rallying Market Carries Film Issues
to Higher Levels — Fox Jumps
Over Six Points
In a rising market film stocks
traded in New York exchanges ad-
vanced yesterday. Fox "A" made the
most notable increase, recording an
increase of 6J^ points over the previ-
ous day's close. Farnous closed at
117j^, an increase of 3% points over
Wednesday, with 14,000 shares chang-
ing hands.
Loew's, Inc., gained 2 points, clos-
ing at 37; Pathe "A" which was
rather badly hit in the frenzied sell-
ing on Wednesday rallied and closed
at 63ji, an increase of 3j^ points.
On the curb Universal dopped 2%
points, closing at 32%.
Would Ban Free Shows
Baltimore — With the object of
stopping Sunday shows to which no
admission is charged, a committee of
ministers, headed by the Rev. Dr.
W. W. Davis of the Lord's Day Al-
liance, has attempted to enlist the
aid of Frank A. Furst, Democratic
political leader, in getting new ruling
on city's "blue" laws from Attorney
General Robinson.
Battle in Jersey
Many Bills Affecting Industry Before
Legislature — "Blue Laws" are
Included
Joseph Seider, president of the M.
P. T. O. of New Jersey, reviews leg-
islation now before the Jersey law-
making body, in the current issue of
the national organization's house or-
gan. He lays particular stress upon
the Williams resolution, passed by the
Senate and reported favorably in the
Assembly Committee, urging every
exhibitor to exert all his mfluence
with Senators and Assemblymen to
(Continued on Page 2)
Queries on Big British Film
London — "The Cinema" says:
"What has happened to the Daily
Express film? Surely some progress
should have been reported since their
first announcement seven weeks ago?"
This is the £50,000 film planned
to demonstrate the full capabilities of
the British industry.
Praise for Hays
Leaders in Industry Review Work of
M. P. P. D. A. and Commend
Its President
On March 5, 1922, Will H. Hays
assumed the presidency of the M. P.
jL reducers *and Distributors of Amer-
ica, Inc. Today, that organization
starts it_s fifth year of active service.
There is apparently little doubt in
the minds of executives connected
with important producing and distrib-
uting companies of the manner in
which they regard the Hays work.
Asked to comment on this, the fourth
anniversary of Mr. Hays' entrance
into the industry, important leaders —
and many of them are charter mem-
bers of the M. P. P. D. A., Inc.— had
this to say yesterday:
R. H. Cochrane, vice-president of
Universal, said in a letter to Hays:
"T don't know how you feel after
four years of moving picture work,
but I do know that the industry itself
feels a darned sight better lor your
having come into it.
"To be plunged into the whirl of a
fast-moving business such as this, to
have gained a good grasp of its prac-
tical needs, to have brought its vital
working parts into a fine cooperation
and still to have clung to your own
high idealism and to have impressed
it upon all of us — that was no small
order, but you filled it to perfection.
"So, we're glad you're with us, and
if the millions of movie fans through-
out the world could know as much as
(Continued on Page 4)
M. & S.'s Twentieth Opens
The Hollywood, Avenue A, be-
tween 6th and 7th Sts., opened last
night. This is the 20th house in
the Meyer & Schneider chain in
Greater New York. Four are in con-
struction.
"Black Pirate" London Premiere
"The F.lack Pirate" opens in Lon-
don at the Tivoli, simultaneously with
the New York premiere at the Sel-
wvn on March 8th.
Savage Joins Universal
Universal has engaged Jack Say-
age as presentation director. He will
plan presentation ideas in connection
with all Jewels and Universal specials.
Maloney Joins Pathe
Pathe officially announces that Leo
Maloney joins the company upon the
completion of an existing contract
calling for one more picture.
Hobart to Make Four
It is understood Henry M. Hobart
will make a series of four for First
National, and not merely one, as first
reported. He leaves for the Coast
Monday to get "Three Nights of Don
Juan" under way. Lewis Stone will
be featured. The remaining three will
be made in New York.
British Question Up in October
London — It is anticipated that the
question of British quotas will come
up again in October at which time
Sir Philip Cunliffe-Lester, president
of the Board of Trade may have
something of interest to say.
Weeks Returns
George W. Weeks, Paramount's
general manager, has returned from
the Coast.
Rork Expected Back
Sam Rork is expected back from
the Coast about the middle of next
week.
THE
;$B^
DAILY
Friday, March 5, IK
Vol. XXV No. 53 Friday, Mar. 5, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
Joseph Dannenberg, President and Editor;
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph WHk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York. $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM D'AILY, 1650
Broadway, New York, N. Y. Phone Circle
»736-4737-4738-4739. Cable address : Filmday,
jJew York. Hollywood, California — Harvey
ff Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
Ttt Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Close
Sales
Balaban & Katz .
65
64 K
.6454
....
Eastman Kodak .
28
27
28
2,100
Famous Players .
117^8
11454
117 Ji
14,000
•Fam. Play. Pfd..
11954
•Film Inspection .
5
•First Nat'l Pfd. .
105^
Fox Film "A" ..
68
63
68
5,800
Fox Theaters "A"
25
24
25
5,400
*Intern'l Projector
12
....
Loew's, Inc
37
34J4
37
2,400
Metro-Gold. Pfd. .
22 H
22^
22 5«
100
M. P. Cap. Corp..
2m
21
21J4
400
Pathe Exch. "A".
64
58
63H
3.800
Skoiu-as Bros. . . .
46
46
46
....
•Stan. Co. of Am..
38
....
Trans-Lux
9 'A
9
9H
8,600
Universal Pictures.
32/8
32/8
32 Ji
100
•Univ. Pict. Pfd. .
92
Warner Brothers .
15
13^
14^
1,400
•Warner Pictures..
11
....
* Last prices quoted.
Film Section for "Britannica"
Three supplemental volumes to the
Encyclopedia Britannica are to be
prepared. There will be approxi-
mately 10,000 words devoted to the
motion picture. There will be a tech-
nological section, written by Dr. C.
E. K. Mees, of the Research Depart-
ment of the Eastman Kodak Co.;
Terry Ramsaye will write a chapter
on the history of pictures; and Gil-
bert Seldes will write a section on the
art of the motion picture.
International Gets Exploration Film
The International News Reel has
acquired pictures on the American
Museum of Natural History's third
Asiatic expedition into the Gobi Des-
ert of Mongolia.
^b(Aadet£^t
Properly Present Your Pliotoplay
WILL HAYS
(.Continued from Page 1)
Ramsaye, who is accepted as the
historian of the motion picture
industry, is not overly friendly
to Hays personally, and is usually
brutally frank in his expressions and
ideas. And here is what Ramsaye
says in the closing chapter of "The
Romantic History of the Motion Pic-
ture":
"Since the coming of Hays, motion
picture sensations have not been so
sensational. A slight and normal
sprinkling of divorces and the like
still occur in the Latin quarter of
the films, but they are not now sym-
bols of the industry. Picking on the
films is no longer the national sport.
Some legislative triumphs for the pic-
tures have been recorded, and, most
important of all, people with a pain
about the films can now tell it to
Hays instead of shouting to the news-
papers.
"The Hays office costs the motion
picture industry, and therefore the
public, about a half a million dollars
a year.
"It is the biggest bargain since
Thomas Ekiison spent $24,000 in-
venting the Kinetoscope in 1899."
Back in May, 1919, THE FILM
DAILY published a report of a lun-
cheon gathering at the old Claridge
Hotel. The caption read: "Mystery
Lunch — Who Was the Little Man at
the Important Party," That "little
man" was Will Hays. That was his
first connection with important folk
of this industry. Three years later
he became the head of an organiza-
tion which succeeded the old national
organization. For four difficult years
he has made his way solving prob-
lems of vital import to this industry
— affecting every branch thereof.
If the executives of this industry
ever let Will Hays get away, they
will deserve everything which might
so easily follow. We agree thor-
oughly with Terry Ramsaye. He is'
the greatest bargain — the finest in\
vestment this industry has ever made
Battle in Jersey
(Continued from Page 1)
bring pressure upon members of the
Commission whose duty would be to
revise the "blue laws" under this
measure. Opposition to Assemblby
Bill No. 115 is urged by Seider on the
ground that it "will permit a person
claiming that he had been discrimi-
nated against to sue for damages."
Regarding Assembly Bill No. 397,
Seider says that it does not provide
"further safeguards for use of moving
picture machines in Public Schools"
which, he says, is the contention of
its author. Miss Jones. Regarding
this particular bill, however, he states
that there need be little worry since
it includes in its category educational
film only. Support b}' the theater
owners of the Siracussa Code Bill is
urged. It is described as an import-
ant aid in thwarting the overbuilding
problem.
A bill introduced by Assemblyman
Pascoe of Union County, the purport
of which, he states, is to prevent a
theater owner from niaking a political
campaign contribution. Backing of all
Jersey theater owners for Assembly
Bill No. 395 providing for a state su-
pervision of the fixing of rates, is ad-
vocated bv Seider.
West Coast in Oakland
Oakland, Cal. — Construction o
15-story $5,000,000 theater and h(
or theater and office building, is p!
ned by West Coast Theaters. A.
Bowles declines to either afiirm
deny the report.
The new building will be on
old Southern Pacific station bl(
owned by the Bancitaly Corp., or
one of two other pieces of ground
which West Coast has options. '
theate- will be the largest on
Coast outside of the Shrine At
torium, Los Angeles.
If
McRae Stays with "U"
Los Angeles — Despite reports to
the contrary, Henry McRae will. stay
with Universal in charge of produc-
tion. Henry Henigson will handle
financial details.
Foreign Offices for Warners
Gus Schlesinger, foreign sales
manager for Warners, has opened an
office in Berlin. Ronald A. Reeder
has been placed in charge in Paris.
When Harry M. Warner was in
Berlin, he signed Paul Ludwig Stein,
a Ufa director. The first of the 'pro-
posed foreign-made pictures will
probably be made in France.
Liebrrann, Former Ufa Scenarist
Robert Liebmann. German scenar-
ist, who has been signed by the War-
ners. v;a? formerly on the Ufa staflF.
his last wqijc— f«r — chat orgax^ization
being ^l!Tfre Waltz Dream." His repu-
taji<rn in Germany is"a spleTrdi4-..£)ne,
Sign Peggy Fears
Los Angeles — The Warners have
signed Peggy Fears on a long term
contract.
WeBtr-te-Djrect Na
Los Angeles — Millard Webb has
been loaned by the Warners to Jos-
eph M. Schenck to direct Norma Tal-
madge.
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This is a 'Comerblock' cut furnisl I
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EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
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Telephone Dewey 8600
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MRS. EXHIBITOR :*WHY SO GAY AND FESTIVE, JOHN? YOU BOUGHT MB
THIS NEW FUR COAT -AND THE CAR- AND "
MR. EXHIBITOR*. ^THAT'S ALL RIGHT. MARY. WE'RE SITTING PRETTY
NOW AND ALL MY BUSINESS WORRIES ARE
OVER - I'VE BOOKED PARAMOUNT/^
tHC
15^^
DAILY
Friday, March 5, 1926
Praise for Hays
(Continued from Page 1)
we do about your achievements for
the screen, they would be just as
glad."
Cecil B. Dc Mille said:
"It would be difficult if not actually
impossible to estimate the great value
of the work which Will H. Hays has
done since his affiliation with our in-
uustry. He stands in much the same
position as an inierpreter in the
World Court where, though the high-
est intelligence from every nation be
seated in judgment, nothing could be
generally understood and agreed upon
without the invaluable services of the
hnguistic interpreter.
"Mr. Hays has been not only our
representative, but our interpreter in
his untiring efforts to make us under-
stood by the people, the press, the
law-makers, and those organized
gioups who, not knowing our real
aims and ambitions have sought to
retard our progress and deprive us
of that freedom of expression which
is as much the inherent right of the
screen as it is that of the press."
John C. Flinn, vice-president and
general manager of Prod. Dist. Corp.:
"At a time when literature is filled
to the brim with salacious and ob-
scene themes, it has been Will Hays
more than any other individual who
has held this industry in a place where
it has commanded the respect of the
public. This he has done by seeing
to it that only fine, clean pictures
have been made. It has been to Will
Hays' fine sense of leadership with
those who make pictures that this
condition exists."
Elmer Pearson, vice-president and
general manager of Pathe:
"It is a privilege and a pleasure to
ofTer heartiest congratulations to Will
H. Hays on the occasion of his fifth
anniversary as a vital factor in the
motion picture industry. Equally to
be felicitated is the industry itself,
which owes him so much.
"Mr. Hays has been a constructive
power in the upbuilding of our busi-
ness. His name and his wide influ-
ence have added materially to the
prestige of motion pictures and have
resulted in converting many from out-
spoken hostility to friendship and sup-
port for the screen and its work.
"May he continue his highly effec-
tive efforts in this field which means
so much to all of us."
Saul Rogers, general counsed Fox
Film Corp.:
"Every wish in the minds of the
various interests who joined in the
movement to unite all in a common
cause, under one general leadership,
has been more than realized. The re-
sult was inevitable under the organi-
zation established.
"It is simply another demonstration
of the wisdom of unified action by an
industry resulting in the solution of
a serious problem."
Richard A. Rowland, general man-
ager of First National:
"It is my belief that the benefits
accruing from Will Hays' administra-
tion of the Motion Picture Producers
and Distributors Ass'n will be of in-
estimable value to all of us for years
to come.
"In the five years during which he
has acted as our spokesman and rep-
representative he has been directly
instrumental in bringing about a bet-
ter understanding of the motion pic-
ture business by the public at large —
consequently, a more sympathetic at-
titude. Many of the accomplishments
of Mr. Hays are of the kind not read-
ily appreciated. Through his wisdom,
strength of purpose and foresight he
has been able to ward off legislation
that might have been, well-njgh the
ruination of the motion picture busi-
ness. Work of this kind is not spec-
tacular, but it is scarcely possible to
overestimate its importance.
"On this,, his fifth anniversary as
leader of our industry, I wish to ex-
tend to Mr.' Hays not only congratu-
lations, but my sincerest thanks for
all that he has done. The entire mo-
tion picture world is to be congratu-
lated on having Mr. Hays at its
head."
Nicholas M. Schenck, first vice-
president Metro-Goldwyn-Mayer Pic-
tures Corp.:
"Words fail to adequately describe
the splendid achievements which Gen-
eral Hays has performed for the en-
tire motion picture industry. He has
brought to the industry a_ccomplish-
ments which have resulted in pro-
found aids. In addition, General Hays'
sincerity is a challenging mark. We
of the industry owe him a great debt
of gratitude."
Major H. C. S. Thomson, president
and managing director of F. B. O.
said:
"The vigorous leadership of Mr.
Hays, through the last five years has
had a salutary effect upon the motion
picture industry the world over. His
influence for good has been far-reach-
ing. Not only should we of the in-
dustry bestow upon him our heartiest
congratulations, but it is not exag-
gerating to state that the peoples of
the world at large owe him also a
debt of gratitude."
Warner Bros, made the following
statement:
"The record made by General Hays
and his organization speaks for itself.
Need any more be said. We here
hope to see the day when General
Hays celebrates his fiftieth anniver-
sary in the industry."
Adolph Zukor, president of Famous
Players:
"Mr. Hays has a more important
role in the motion picture industry
than any other one man. Let any per-
son who is in touch with the indus-
try compare conditions as they now
are with conditions as they were
when Mr. Hays became president of
EVERYBODY'S BOOKING
St. Patrick's Day Special
week of March lith. Fleischer
Ko-Ko Song Car-Tune
"HAS ANYBODY HERE
SEEN KELLY?"
Hand Colored by Brock
in Sarenth Av«.. N. Y.
DISTRIBUTORS
the Motion Picture Producers and
Distributors of America, and he can-
not fail to be greatly impressed with
the tremendous influence for good
that Mr. Hays has exerted.
"Motion picture entertainment has
improved in every way, and Mr. Hays
has been a great factor in this im-
provement. The friendly relations
that now exist between the motion
picture industry and the public, be-
tween producers, distributors and ex-
hibitors, between the industry and
other business, between the industry
and leaders of public thought
throughout the world, have been
brought about almost entirely tlirough
his ability, foresight and patience.
"His tireless efforts for the im-
provement of this great business have
been felt by the public, by exhibitor.'^
distributors and producers. I wish
him many, many happy returns of
this, the fifth birthday of the Motion
Picture Producers and Distributors o'
America."
a
Blue" Law Hearing
{Continued from Page 1)
regulation as applied in New York.
Representative Bloom objected to
the question, pointing out that only
shows in which a curtain or costumes
were used were affected by that or-
dinance. Representative McLeod of
Michigan, who presided at the meet-
ing, sought to develop whether the
bill was not in fact class legislation.
He also asked whether working men,
who would be most affected, should
not be given an opportunity to be
heard.
Representative Gilbert of Kentucky
declared he was in favor of Sabbath
observance, but doubted the advisa-
bility of depriving working men and
women of the one day a week which
they had for films and other recrea-
tion, especially in winter.
The hearings were continued to-
night. So large an attendance was
present that it was necessary to use
the caucus room in the house office
building, the largest room to be had.
livvers are all
^ts
Northwest Deal
(Continued from Page 1)
which were dropped during his re-
cent illness.
It is also reported that if the J. and
V. deal goes through. North Ameri
can will take over the Multnomai
chain, a group of leading theaters ir
Portland suburbs.
New Series for Joe Rock
Hollywood — Les Saylor and Alici
Ardell have been signed by Joe Rod
to co-star in a series of comedies.
WATCH THIS SPACE FOR
GREATER
PRODUCTIONS
1926-27
"THE GOLDEN WEB"
by E. Phillips Oppenheim
"PETER THE GREAT"
in
**KING OFTHEPACK*'^
"SINEWS OF STEEL''
by Ed. J. Meagher
"QUARANTINED
RIVALS"
by George Randolph Chested
"HEROES of the NIGHT"
by Frank O'Connor
"THE WOMAN WHO
DIDN'T CARE"
by Rida Johnson Young
"PETER THE GREAT"
in
"The SILENT AVENGER" «
'MOUNTAINS of MANHAHAN"
by Edward J. Meagher
"MONEY TO BURN"
by Reginald Wright Kauff man i
Ti ■ i S^"^
^'-^m
m
It s c^ettind
..^"
.#"
ioi
,' A .y r f ••■/ df -?
/ # i ^f /? / ^
f i ^ ^ f> ^ I
^' .? I / '^^ r
f ^ a t :l 4
^ "^ ?' /
everij daij
D
T'S the same story everywhere. For instance, this
wire from P. Mortimer Lewis, Strand Theatre, At-
lantic City:
"Peggy Hopkins Joyce in 'The Skyrocket' playing
capacity. Doing August business in February. Patrons
pleased. Peggy a sure box-office bet."
©
PE66Y H(M>KINS JOYCE /
I Marshall MlmProdach'on'^ From ILeCDsrnopoIiian Magazine QoryLylJek Powers ^i^^
Oscar A. Price. President
i
Roaming Wives —
Homing Husbands —
THE ROMANCE OF
A PARIS DIVORCEE!
Timely?— They're sitting
up waiting for just this kind
oi show!
AMAZE BEWILDER
the undispukd masterpiece
of the screen's newest genius
, BALBONI
HI OLiapledJromARTmJR. RICHMAN'S Play fry KATHERINE KAVANAUGH
"^ 7.i//.Blanche Sweet
N JackMulhall
MyrdeStedman HobartBosworth
^une Mathis 6diionai avwJo,-
(ArlTHrtaor E.J.SHULTER. tphotvgraplter JOHN BOYIE CfiUnldlhr At.
mUttt
^
V/
rAff brAdstreet
>/* FILMDOM
Authority
)L. XXXV No. 55
Monday, March 8, 1926
Price 5 Cents
PROCRAMS Many New Charters Baltimore Deal Off? Merger Falls Through
L A VV-r V^A^*^M » Aki^ TTphrnarv Tnrnmnratinn<i Tntal 191 Hit<-Vi T?«>r.rtr+AH 'Rp'f'uafpn T7nv anH Robbins-Mark Strand Consolidation
By DANNY
How much attention do you
y to your program? Yes,
ur house program?
Do you "wish the job" on to
ur printer? Or some cheap
Miter. And get back a county
b job? Or do you really de-
IK some time to it? Some
oiight ; some work.
Two young fellows interested in
tting out a better type of theater
ogram left us copies of programs
(lay or so ago. Some programs
lich rallicr good sized houses were
iiig. And also a few samples of
lat they were doing. In an effort
improve the programs which ap-
rcntly are in use.
When you study the programs now
use — and figure what might be done
th them — you get a tiny bit sick.
3U wonder why — in a business
which so much depends upon pub-
ity and advertising — that men who
11 themselves exhibitors would al-
w such atrocities to be issued to
eir patrons. And then expect these
llks to come back.
R Most of these programs are about
X 5 inches. On flimsy, cheap paper,
ith poor to bad printing, and with
little interesting text as could be
lagined. They use type so small
at it seems impossible that it can be
ad in a picture house with usual
;hting, and where cuts are used
ey are so poor that only a genius
ould recognize the star. If you
nni. ; use a cut or -^hoto which al-
ws anyone to know ofif the bat who
)u are trying to present, you had
:tter use no cut at all.
Another program has on the very
p vjx p:ige one this line: "When bet-
r pictures are made the— will
low th".m." Of course, the thought
tended is that the house is showing
le best pictures made. But how
uch belter, and how much simpler
lis could be expressed?
Many exhibitors could well af?ord
I issue a finely printed program,
/ith the right kind of an issue suf-
:ient advertising should easily be
mailable from neighborhood accounts
■ more ban justify such an exp-'nse.
Certainly the "throw away" type
■ program so often used can have
Jt little value. Either to the ex-
ibitor or the patron. If the program
intended to be used to whet an
)pctrte for coming attractions, most
f them must surely fall far short
i what is intended.
languisliinp
February Incorporations Total 121,
Sixty-Six Will Engage' in Exhibi-
tion— 123 Formed in January
Corporate activity within the in-
dustry for the first two months of
1926 showed a slight falling-of? over
the last month of 1925. In January,
123 charters were issued and in Feb-
ruary, 121, as compared with 129 in
December. The January charters
listed a total capital of $19 177,000,
while those in February were incor-
porated for $9,726,100.
The amount of capital listed by
new motion picture corporations in
January and February does not even
approach the record-breaking total
listed by charters filed in December,
which boasted of $131,460,500. Be-
low will be found a resume for the
past three months:
Chartered
No. of Cos. Without
Month Chartered Capital Capital
December, 1925.. 129 $131,460,500 38
J.inuary, 1926 123 19,177,000 47
February 121 9,726,100 36
The exhibition field is the most
actively representated, production
coming next. In January, 71 com-
iContinued on Page 6)
24 from Columbia
Best Sellers Lined Up for '26-'27—
Two Popular Songs to Be
Filmed, Says Joe Brandt
Chicago — Production of series of
pictures taken from works of such
writers as Rupert Hughes, Alfred
Henry Lewis, Gertrude Atherton,
William Hamilton Osborne, George
Bronson Howard, and Richard Hard-
ing Davis will start soon, said Joe
Brandt, president of Columbia, when
passing through to the Coast.
Some of the stories in the group,
which involves 24 pictures, are listed
among best sellers of nast few years,
including Howard's "Birds of Prey"
and Atherton's "Stolen Pleasures.
Several stage plays also to be adapt-
ed, including "Poor Girls." from the
(Continued on Pane 6)
Hitch Reported Between Fox and
Whitehurst Interests Over Trans-
fer of Theaters There
Baltimore — Negotiations for the
purchase of the Century, Parkway,
New and Garden by Fox have been
postponed indefinitely, according to
the Sun. The paper declares au-
thorities of both corporations admit
that the negotiations might be can-
celed at any time.
They said that discussions between
the interested parties had reached an
impasse and that an understanding
appeared impossible. Last week the
stockholders of the Century Theater
Co. of Maryland announced they
would sell the Century and Parkway
to Fox. Later the iFox authorities
stated the New and Garden also were
included in the deal.
"There is little likelihood of the
negotiations being continued," one of
(Continued on Page 6)
Virgink Tax Killed
Richmond, Va.— The Senate on
Saturday voted against the Beaty
bill providing a state tax of ten per
cent on theater admissions by a vote
of 24 to 14. The measure is now
dead.
To those who had been fighting
the bill, the vote came as a surprise.
They were certain of victory in the
House, but the Senate presented a
different story. Jake Wells has been
active in the campaign since the bill
first came up.
Robbins-Mark Strand Consolidation
Fails to Materialize — Strand
House for Syracuse
Syracuse, N. Y. — It is reported
here that plans for the consolidation
of the Robbins Enterprises, Inc. with
the Mark Strand chain have fallen
through. The Strand circuit will
erect a costly new house here.
Walter Hayes, president of the
Syracuse Strand Theater Co.. and
vice-president of the Mark-Strand
Corp., was in Syracuse last week for
consultation with architects.
An imcxpected hitch developed in
the Roljbins merger, and the nego-
tiations were ended as futile, meet-
ing the same fate that befell the
earlier deal between the Robbins in-
terests and Famous. With the Rob-
bins merger off, it is understood that
the Strand organization is preparing
to expand in Syracuse on its own,
and the plans for the iicw house on
the Bastable site are the result.
Prior to the negotiations for the
purchase of the Robbins interests
in this city, Utica and Watertown,
the Strand executives considered the
erection of a second house here.
The Robbins deal caused them to be
(Continued on Page 6)
More New Theaters
Activity in the construction field
continues. Detail on new theaters
reported over the week-end will be
found on page 7.
car Mr.
T you.
Le n. — Nell Gwyn is
Dontchulover ? — Advt.
"Blue" Law Test
Memphis Exhibitor to Defy Tennes-
see Statute By Opening Theater
on Sunday
Memphis— A .R. Richards, pioneer
exhibitor, who operates the Princess.
Beauty and Empire, has attracted
considerable attention by his an-
nouncement that he intends to defy
the Tennessee law closing theaters
on Sunday. Richards bases his ac-
tion on the recent ruling of a circuit
court judge in Florida which techni-
cally ends Sunday at 6 P. M. and
(Continued on Page 6)
New Move in England
The British Government is inves-
tigating charges that American pro-
ducers are evading taxes in England,
according to International News Ser-
vice. Under the terms of the Brit-
ish tax laws, American producers may
be taxed upon the profits their films
make in England, or if films are pro-
duced in England they may be taxed
upon total profits.
Gothem 1926-27 Schedule Set
"The Woman Who Did Not Care,"
"The Golden Web," "Quarantined
Rivals," "Money to Burn," "King of
the Pack," "The Silent Avenger,"
"Sinews of Steel," "Heroes of the
Night," "Mountains of Manhattan,"
"The Silent Power," "The Block Sig-
nal," "The Final Extra" are an-
nounced by Gotham as its 1926-27
product.
Hungarian Restrictions Retroactive
"Kontingent" restrictions against
foreign pictures planned bv the Hun-
garian Government are designed to
he retroactive as of July 1, 1925.
American distributors who are seri-
onslv considering withdrawing from
that market have certain contracts
which must be fulfilled before such
a step can be taken.
Epidemic Closes Sennett Plant
Hollvvvood— The Sennett studio
has closed down for two weeks be-
cause of vaccinations made necessary
by a smallpox epidemic.
Independent Buys Gotham Output
Gotham Prod, has closed with
Montague and Conville, of Indepen-
dent Films, of Boston, whereby the
latter will handle 1926-27 product in
New England.
Baggott to Make "Lovey Mary"
Hollywood — King llaggott has
been engaged by Metr^-Goldwyn-
Maver to direct "Lovey Mary." Bes-
sie Love has the title role.
Luber Sails
Harrv I. Luber. president of Chro-
mos Trading Co.. left on the Beren-
garia Saturday for Europe to investi-
gate foreign producing conditions.
t
THE
DAILV
Monday, March 8, 1
i
MXXXVNo.SS Minday.Mar.B. 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM POLKS, INC
Joseph Dannenberg, President and Editor
J. W. Alicoate, Treasurer and Business Man
ager ; Maurice D. Kann, Managing Editor
Donald M. Mersereau, Advertising Manager
Ralph Wilk, Traveling Representative. En
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Pans — L
Francaise, S, Rue Saulnier
1 Cine
matogi
'aphie
Quotations
(These quotations are as of Saturday)
High
1.0W C
;iose
Sales
•Balahan & Katz ....
67
Eastman Kodak ..108^
108
108
700
Famous Players . . 116-5^
115^
116
4,500
♦Fam. Play. Pfd, ..
109 }4
•Film Inspection . . . .
5
....
*pirst National . . . .
105 54
....
L Fox Film "A" ... 67
64/.
66J4
800
Fox Theaters "A" 25 H
22
25
1,000
*Intern'l Projector
12
Loew's, Inc 37J/i
36^
37
500
♦Metro-Gold. Pfd.
223^
M. P. Cap. Corp. .. 23
2154
23
700
; Pathe Exch. "A" .. 65;^
63J^
64/8
400
*Skouras Brothers
44
....
tStan. Co. of Am.
4554
Trans-Lux 10^
lOH
10/
500
♦Universal Pictures . . .
, .
32%
*Univ. Pict. Pfd
92
♦Warner Brothers
14
♦Warner Pictures
11
* Last prices quoted.
t Phila. Exchange.
War on "Lifting" Poster Ideas
London — A vigorous campaign is
under way against the "lifting" of
poster designs. StoU Pictures have
complained to the British M. P. Ad-
vertisers because designs of posters
on Gotham pictures are being dupli-
cated exactly by other renters.
Attacks Derogatory Article
Frederick H. Elliott of the Inde-
pendent M. P. Ass'n. mailed an open
letter to all exchangemen on Satur-
day in which he attacked a deroga-
tory article which had appeared in
"Reeland Reviews" in a New York
regional. He said, in part:
"In this article a New York exchange-
man is quoted as saying that a few years
ago he had paid as high as $45,000 for a
picture in the New York territory and made
money with it. During the past season he
secured pictures at a very small advance
and doubted if any exchange in the terri.
tory could make any money on such pic-
tures.
"The exchanges cannot buy good pictures
at poor picture prices, as production costs
have increased tremendously during the past
few years. Actors are getting more money
than ever before, and to maintain a standard
of quality production the producer must ac-
cordingly increase negative costs. Further-
more, it requires a capable and efficient or-
ganization to make good quality product
which alone will secure theater bookings."
Still Disagree Over Home Production
London- — Thie C. E. A. General
Council has announced that there still
exists a trade disagreement in regard
to the home production problem. The
Council has called a new conference
with renters and producers.
B. & K. Plans Theater at Paris, 111.
Paris, 111. — Balaban & Katz plan to
erect a $100,000 theater in this city.
The corporation has negotiated with
Mrs. D. I. Lillard of Chicago for
the ground on which stood the Ma-
jestic, recently burned.
Warners Open Berlin Office
Berlin — Warner Bros, have opened
offices at 14 Freiderichstrasse. Gus
Schlesinger is in charge.
Coast Courts Busy
Los Angeles — A number of court
actions involving film folk are pend-
ing in local courts.
Lumiere Studios, of New York,
have fifed suit against M.-G.-M. for
alleged use of copyright photos of
stars.
Eleanor Boardman is made defen-
dant in a suit for commissions, filed
by Murray Phillips, of New York,
casting agent.
Exhibitors Holding Corp. Chartered
Albany, N. Y. — Incorporation
papers have been granted the Exhibi-
tors Holding Corp., of Buffalo. The
company will operate theaters in
upper New York State, according to
the papers. D. Michaels, F. White
and H. Schonfeld are named as in-
corporators. Aaron & Dautch, Buf-
falo, acted as attorneys.
Here's Cooperation
Louisville — The Paramount,
First National, Educational and
Big Feature exchanges have
conceived a novel idea in trade
showings. One day each week
is set aside for each exchange to
conduct its trade showings in
order to avoid conflict.
Two New Loew Houses Open Soon
The Loew circuit will open two
more theaters in the next month, one
in New Orleans and one in Norfolk.
The New Orleans house will open
April 4th. In Norfolk the new Loew's
is scheduled to open April 15th, with
road shows playing full-week stands.
Capacity of the two new houses is
3,200 each.
Kunsky Interested in New House
Birmingham, Mich. — Construction
of a $300,000 theater on South Wood-
ward Ave. will begin soon. The
building will be ready by next Sep-
tember. The Griggs Investment Co.
of Detroit will invest $200,000, while
John H. Kunsky will invest $100,-
000.
Fined for Failure to Heat Building
Norwich Conn. — Dr. N. B. Lewis,
owner of the Strand theater building,
was fined $25 and costs by Judge
Libby, for faihire "to furnish heat at
a temperature equal to 68 degrees."
A. Davidson, owner of the theater,
brought the complaint.
Covent Garden, Chicago Sold
Chicago — The L. & T. Amusement
Co. has sold the Covent Garden the-
ater building to Ethel V. Tapscott.
Consideration not disclosed. Theater
seats 2,250. Building is nine stories
high, and contains a 66 room hotel.
Costello in Ornato Prod.
Ornato Prod. has completed
"Lights of New York," starring Mau-
rice Costello. The company is mak-
ing a series of 11 two-reel comedies
for Tennek Film. The second will
be started this week, probably at the
Ideal studio. Sid Smith and Charles
Dorety will be featured with Joseph
Ornato directing.
German Hunting Film Shown
A trade showing was given at
Lloyd's projection room Friday of
a film entitled "The Hunter's Year,"
showing a variety of hunting scenes
taken in the Bavarian Alps. The pic-
ture has been brought over by George
Semler, of George Borgfeldt & Co.,
Ill East 16th St. The film has no
story interest, being a recounting of
the hunting exploits of members of
an association of hunters on the great
game preserves in Bavaria. The
methods in hunting all kinds of birds
and animals are shown in detail. The
film runs about seven reels.
Newman Becomes Clarke's Assistant
Hollywood — E. de B. Newman, for-
mer general manager of Mary Pick-
ford's company, has been appointed
assistant to Victor Clarke, manager
of studio operations for M.-G.-M.
In the Courts
An order has been signed in the
Supreme Court advancing for trial
on March 22, a suit by Solon Man-
dell as administrator of the estate of
Edwin L. Kalish against Samuel
Goldwyn for $10,000, for legal ser-
vices rendered in 1919 and 1920 which
sum the plaintiff alleges is a reason-
able value of the services. An an-
swer has been filed by Nathan
Burkan in behalf of the defendant
denying the allegations.
Doug and Mary Here
Douglas Fairbanks and Mary
ford arrived from the Coast 5
day and registered at the Ritz.
will attend the premiere of
Black Pirate" at the Selwyn to
Orpheum Leases State-Lake, Ch
Chicago — The State-Lake Bui r
containing the State-Lake th
has been sold by the Orpheum
cuit, Inc., to a syndicate for ai
disclosed consideration. The
pheum circuit has taken a 21
lease on the theater portion.
Hartford to Work on Coat
Los Angeles — David Hartford)
produce at the Fine Arts S!
where he plans to make a serii,,
12 features. Gavin Young is hijjj
sisant and Walter Griffin, \i.
cameraman.
This is a 'Cornerblock' cut furni i
FREE for all Pathecomedies at i
exchange.
Negative Developing
and Printing I
Complete Title Service
SALAND FILM LABORATORIES, ln< I
Phone Bryant 7577 729-7th Ave, N. 1
A default judgment for $1,279 has
been filed in the City Court by S. M.
Badler, Inc. against the National-
Evans Laboratory for the installa-
tion for carpentry and metal work.
♦ ♦ • ♦ ♦ • ♦'♦ • > ♦> • ♦
Suit has been filed in the Supreme
Court by the National-E^-ans Labora-
tory against the Semler Cinema Ser-
vice Co. for $2,295 for labor and
services in 1925.
Nathan Blank has filed a judgment
in the City Court against Samuel
Crystal for $2,254 on a note of the
Crystal Co., Inc. to the City Theater
Investment Co.
Ward Cine Laboratory Jn(
216-222 Weehawken St. \
Union City, N. J. ;
is
^; Telephone Union 4800
8
G. BERT WARD, Pre'
•>*•**«•«.•«>>« *
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
OFFICES FOR RENT
2 Private Offices
with or without vault space
Godfrey Building
729 7th Ave., N. Y. C.
Box No. K-135
Film Daily
^Madeti^
Faithfully fort r^ Full Nc^ativeWu
MMi
* ™3g^
*^iday, March 8, 1926 ^^^^^ DAILV
fre
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'oai
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Si
trie
GRATITUDE
I
\
HOW CAN I EVER THANK YOU ALL FOR YOUR WONDERFUL EXPRESSION
of kindness and friendship in connection with the twentieth anniversary of my start in
the moving picture business ?
I DON'T WANT TO BE MUSHY ABOUT IT AND YET I WANT YOU TO KNOW
that you touched the very depths of my heart with your letters, your telegrams and
other methods of congratulating me.
NEVER DID I HAVE SUCH A HAPPY HOME-COMING AS WHEN I RETURNED
from my recent trip abroad to find stacks of telegrams, letters, notes and flowers — all
breathing good will and sentiment.
I COULD NOT HELP CONTRASTING THIS WITH MY FIRST TRIP TO THIS
country as a boy, but I won't go into that !
WHILE I POSITIVELY REFUSE TO CONSIDER MYSELF MORE THAN A MAN
of middle age, still I am old enough to appreciate the fact that I am gloriously blessed
with your friendship, and that real friendship is more lasting and more profitable to the
heart and to the soul than anything else on earth.
AS A MAN GROWS OLDER HE GENERALLY FINDS HIS LIST OF FRIENDSHIPS
diminishing, either through death or loss of contact. Nothing is much more pitiful than
this. Imagine, then, what it means to me to find words of congratulation and even
affection coming from every part of the world. Picture, if you can, what it means to
find my list of friendship growing instead of decreasing !
SO, I THANK YOU AGAIN AND AGAIN WITH ALL THE SINCERITY IN THE
world. I wish I could make you feel even a fraction of the happiness you have given me.
IN THE PRESENCE OF THIS OVERWHELMING EVIDENCE OF YOUR SENTI-
ment, I am humbled, sobered and— eternally grateful.
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THE
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DABLY
Monday, March 8,
New Camera
Eastman Kodak Co. Perfects Mach-
ine for Amateur Use — Uses Film
One Half Standard Width
Rochester, N. Y. — Eastman Kodak
has perfected a camera for amateur
use, called the Cine Kodak.
Until recently amateur photo-
graphers interested in the making oi
motion pictures have been limited to
apparatus using standard width film.
This equipment was cumbersome and
the film upkeep expensive. The Cine
Kodak overcomes both difhcuiti.es.
It weighs only seven pounds, is day-
light loading, spring driven, operated
from the hand as easily as a Kodak
and the use of film 16 m/m wide —
or less than one half standard width —
effects a great reduction in film cost.
Five pictures on the small film occupy
the same length as two on the stand-
ard width, so. that 100 ft. of Cine
Kodak film are equal to 250 ft. of
standard and 400 ft. equal to the
standard 1000 ft. reel, giving a period
of approximately 15 minutes of pro-
jection on the screen.
The film is a special type of sensitized
emulsion coated on safety or acetate base.
With this film the negative may be developed
in the regular way and then by a new proc-
ess reversed to give a' direct positive picture
ready for projection. Eastman processes or
finishes the exposed film without cost to the
user. Laboratories for this special purpose
have been established at various points. After
being exposed the film is replaced in its
original container and special mailing carton
and forwarded to the nearest laboratory where
it is finished and returned to the sender.
The Kodascope, which projects the picture,
is equally as simple in operation as the Cine
Kodak. It is motor driven, entirely auto-
matic, and once a film is threaded the mach-
ine requires no further attention until the reel
is exhausted.
A lens of 2" focal length is used, the pic-
ture filling a 30x40 inch screen at a distance
of 18 ft. and a 40x54 inch screen at 21ft.
Many New Charters
(Continued from Page 1)
panies received incorporation papers
to operate theaters. February had
66 theater units.
New York, as usual, leads in the
number of companies chartered dur-
ing both months. In January, 47
companies were formed in New York,
while in February, there were 52. A
comparison of incorporations charter-
ed in January and February, by
states, follow:
iState January February
California 11 4
Colorado 1
Connecticut 3 4
Delaware 9 12
Florida 2 1
Illinois 14 10
Iowa 1
Louisiana 1
Massachusetts 3 2
Michigan 1 2
Missouri 2
New Jersey 8 7
New York 47 52
Ohio 1 8
Oregon 1 1
Texas 1 1
Utah 1
Washington ]
West Virginia I 2
Wisconsin 1 2
Wyoming 1
Canada 1
England 18 8
Totals: 123 121
W. H. Martin Moves
West Palm Beach, Fla.— The W.
H. Martin Photoplays Corp. has
moved to new quarters at 213 South
Rosemary St.
Baltimore Deal Off?
(Continued from Page 1)
the interested attorneys explained,
"and it can be said that the deal is
off indefinitely."
The Sun then states that at the
New York offices of Fox it was said
that negotiations are still pending,
with no definite date named for re-
sumption of discussions. Differences
have arisen on the purchase price, it
is asserted, although other factors
are reported to have had a part in
creating the present situation.
The Stanley Co. of America is
expected to take over the Academy
of Music from the Shubert theatrical
interests this week. Stanley is ne-
gotiating for the purchase pf the
Boulevard and other picture theaters
in this city.
Saul Rogers, general counsel for
Fox, declined to make any statement
on Saturday. It had previously been
reported that Fox was to take pos-
session of the Baltimore chain on
March 1.
24 from Columbia
(Continued from Page 1)
Story by Guy de Maupassant, "Adele"
and "The Girl Who Smiles." Irving
Berlin's song, "Remember," will be
picturized, as will Maud Nugent's
melody, "Sweet Rosie O'Grady."
Henri Ellman, president, Capitol
Film Exchange, has purchased the
entire block of 24. Cooney Bros.,
owners of Capitol, have made ar-
rangements to use most of these pic-
tures at the Capitol and in their new
Paradise and Avalon theaters, now
under construction.
Merger Falls Through
(Continued from Page 1)
shelved, the Strand people planning
to remodel and enlarge the Eckel.
The new Strand will be constructed
along the lines of the large houses
in New York City. It will have a
stage of sufficient size to permit the
staging of elaborate prologues and
presentations.
Efforts to reach Moe Mark or
Walter Hayes on Saturday for a
statement failed.
Title of Levee Picture Changed
Hollywood — M. C. Levee's next for
First National, originally titled "Mo-
lasses," will be released in May as
"Sweet Daddies." George Sidney and
Charlie Murray are featured with
Vera Gordon.
Spence En Route West
Ralph Spence is on his way to the
Coast from Florida to title "For
Heaven's Sake."
Stewart White Yarns for Thomson
Hollywood — Stewart Edward White
has sold "Arizona Nights," "The
i^wo-Gun Man" and "The Desert Le-
gio^i," to Fred Thomson. J
F. B.-O. Annonaces Two
Two of F. B. O.'s productions for
the coming season are "Bigger Than
Barnum's," a circus story by Arthur
Guy Empey, and "The Roaring
Crowd," a fight story by John
Brownell. New York locale.
EUbee Lineup for 1926-27
Louis Baum, president of Ellbee
Pictures, announces the 1926-27 line-
up. The titles are "Race Wild,"
"Roaring Fires," "Pursued," "The
Lightning Reporter." "The Warning
Signal," "Duty's Reward," "The Pay
Off," "Hazardous Valleys," "Riding
to Fame," "Frenzied Flames," "For-
est Havoc," "Defend Yourself,"
"Burning Gold," "Thundering Speed,"
"Fire and Steel," and "Accused."
Baum will leave shortly on a sales
trip.
"Blue" Law Test
(Continued from Page 1)
allows the Florida theaters to open
at that hour.
Ralph Lavis, a prominent attorney,
has been retained as counsel by
Richards to make a test case of the
validity of the law. The Princess
is the only house which will be used
in the test case and it will be opened
at 6:30 P. M. Sundays.
This move jeopardizes Richards'
future here inasmuch as to fail to
defeat the act will mean the revoca-
tion of his license forcing him to
either sell or close his theaters. He
states, however, that he cannot con-
tinue to operate his theaters profit-
ably unless he can run on Sunday
and intends to take his case to the
highest tribunal in the country to
win his point.
Dallas Exhibitors Form Club
Dallas — ^To function as a trade
luncheon club, managers of Dallas
theaters have formed a permanent or-
ganization.
Si Charninsky, of the Capitol and
Pantages; Bickert, of the Old Mill,
and John Friedl, of the Palace, were
the prime movers. S. G. Howell. Co-
lonial and Parkway — was named per-
manent chairman. Other officers are:
Bickert, vice chairman, and Harry
Burke, manager Palace, secretary-
treasurer.
John D. Wheelan of Dallas Dead
Dallas — John D. Wheelan, pioneer
film man of the Southwest and head
of the J. D. Wheelan Pipe Organ Co.,
is dead.
"Girls or Illusions" at Colony
Renown Pictures, Inc., have book-
ed the Burkhard Plastic Film, "Girls
or Illusions," into the Colony for two
weeks commencing yesterday.
On Broadway
Astor — "The Big Parade"
Apollo— "Stella Dallas"
Broadway — "Three Faces East"
Cameo — "Ernst Lubitsch Week"
Capitol— "The Merry Widow"
Cohan — "Ben Hur"
Colony — "The Cohens and Kellys"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
I>oew's Nevy York— Today — "Behind
Front"
Tuesday — ^"The Road to Glory" and
Midnight Limited"
Wednesday — '"The Road to Yesterda;
Thursday— "The Johnstown Flood"
Friday— "Stella Maris" and "The
Champion"
Saturday — "Let's Get Married"
Sunda> — "Fifth Avenue"
Loews State — "Dancing Mothers"
Mark Strand — -"Irene"
Rialto— "The First Yeas"
Rivoli — "Miss Brewster's Millions"
Selwyn — "The Black Pirate"
Warners — "The Sea Beast"
Brooklyn Mark Strand— "Oh 1 Whj
Nurse !"
Next Week
Astor — "The Big Parade"
Apollo — "Stella Dallas"
Broadway — Not yet determined.
Cameo — -"Ernst Lubitsch Week"
Capitol — Not yet determined.
Cohan — "Ben Hur"
Colony — -Not yet determined.
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — "The Dancer of Paris"
Rialto — "My Own Pal"
Rivoli — "The Untamed Lady"
Selwyn — "The Black Pirate"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Let's Get Marrjl
i
the Worlds Fair d
mmmi ^9io wiU look sm
TRAMP
TRAMP
TRAMP
touis.
fo KANSAS CITY i
I Coming
■ MARCH 21st
ly
THE
day, March 8, 1926
■c^^
DAILV
New Theaters
w London, Conn. — Work on the Garde
leen held up by the building inspector
le findings of a wall to be four inches
hin. Construction will start as soon as
can be altered.
Iiil
Pherson, Kans. — The Jackson Amuse-
Co. has completed plans for a new
e to be built here in the fall.
ildwood, Fla. — Plans for a new theater
been announced by Meyer E. Toddy.
house is to seat 1,000 and will be erected
cost of $60,000.
Petersburg, Fla. — J. P. Thomas has
e plans for a new theater to seat 1,600 in
mit Park, local suburb.
ethlehem, Pa. — The new Globe has been
led by Aaron Potruch. The house cost
000.
Coast Brevities
In "Money Talks"
Dot Farly has an important role in
"Money Talks," which Archie Mayo
is directing for M.-G.-M.
"Runaway Express" Finished
Edward Sedgwick has finished "The
Runaway Express," for Uni'versal.
lack Daugherty and Blanche Mehaf-
fey play the leads.
Forbes in "Beau Geste"
Ralph Forbes has been added to the
cast of "Beau Geste," for Famous
•etroit — Waldo Bros, have started con-
ction of a new East Side theater.
I 'all River, Mass. — The Capitol, seating
DO, has opened under management ot
than Yarmins.
)allas — The Ritz has opened.
Jillette. Wis. — J. T. Morgan, owner and
nager of the Rex, has made application for
building permit. It is Morgan's plan to
ct a new theater on the site of the Rex.
Laemmle Cutting Feature
Edward Laemmle has completed
"The Whole Town's Talking" at
Universal, and is now cutting.
Young Fairbanks in "Padlocked"
Douglas Fairbanks, Jr., has signed
for a role in "Padlocked," for Fam-
ous.
Julian Cutting F:!m
Ruperi Julian, who ha.? ijcimpleted
directoi'al work on "Silence" at the
De Mille studio, is now ed'ting the
p-'ctrie.
5pooner, Wis.— March 10 is the date for
joing of the new Palace by Miner &
ouse. The house will seat 500.
Midland, S. D. — Franzel & Nelson have
mpleted plans for showing pictures. Mean-
liie, a new theater is being planned.
Knoxville, la. — Byron Watson is planning
new theater. Work on the house starts
aril 1.
Marathon, la. — G. E. Davis has leased a
aiding to house a theater.
Omaha — Work started this week on the
tw $100,000 house being built by George
(oore.
Oil City, Pa. — Plans for a new theater
)r Oil City, with a seating capacity of
,200, have been completed by a Company
eaded by J. W. Straub and F. N. Mc-
miough.
Carew in "Uncle Tom's Cabin"
Arthur Edmund Carew has been
signed by Uiniversal to play a fea-
tured role in "Uncle Tom's Cabin."
Seiter Back
Bringing with him the rights to
two stage plays, which will provide
Reginald Denny with vehicles, Wil-
liam A. Seiter has returned from New
Yo'k to start a new series for Uni-
Newspaper Opinions
The American Venus" — Paramount
Chicago, Chicago
AMERICAN — * ♦ * Its color scenes are
the finest we've ever had the pleasure of
viewing, proving doubtless that color work
is at last out of the experimental stages.
» » »
NEWS — * • * The tricks of the magician,
who produces an amazing array of gowns
worn by picked mannequins, employs the
motion picture technique at what it can do
most skilfully. * * •
TRIBUNE—* * * The story isn't a world
beater, but it's an interesting little yarn
so well diiected and beautifully boxed that it
will sell anywhere. * * *
Park, Cleveland
NEWS — * * * The drama is essentially
of the one-piece bathing suit variety, yet
Ford Sterling provides more than a few
merry moments. ♦ * ♦
PLAIN DEALER—* * * One is invariably
disappointed in the ravin', tearing' beauties
who emerge victorious from beauty contests.
Miss Lanphier, the "Miss America" from the
last boardwalk enterprise, is no exception.
To Roadshow Foreign "La Boheme"
According to Vladimir Herz, who
controls the nine re^l foreign ver-
sion of "La Boheme," produced by
the National Film Co. of Berlin, ar-
rangements are being made for road
shows.
WATCH THIS SPACE FOR
GREATER
"The Auction Block"— M.-G.-M
State, Cleveland
NEWS — ' * * One can scarcely recog-
nize any of Rex Beach's virility in the nar-
rative, yet the picture is as good as its title
» * «
PLAIN DEALER—* * * The titles are un-
usually smart, the action is swift, and the
comedy values are given in full. • • *
PRESS—* * * "The Auction Block" is a
comedy of nick-o-time escapes filled with the
virtue and manly bashfulness of Charles Ray.
» » #
TIMES — * * * As a comedy it's a scream
and Charles Ray, who has returned to the
screen in roles that his employers dictate, is
ideally cast for his role. * * *
Jetta Goudal in "Her Man"
"Her Man" is the tentative title of
Tetta Goudal's first starring picture
for De Mille. It goes into produc-
tion soon.
Opens New House in Johnstown
Johnstown, Pa.— A. Notopoulos.
perating three houses in Altoona
las opened his New Strand theater
m Main St. It seats 600 and cost
?200,000.
New House in Milwaukee
Milwaukee— The Studio theater, an
east sid2 neighboorhood house, has
opened. J. B. Cullen, manager of the
Jackson theater for five years, "is
manager.
New Theater in Needham
Boston— The Needham theater, a
$250,000 enterprise, sponsored by
David Murdoch of Great Plam Ave.,
Needham, was opened with addresses
by Lieutenant Governor Allen, Sena-
tor Samuel H. Wragg and others.
New House for Hollywood Theaters
Los Angeles— A contract has been
awarded to A. V. Perkinson at about
$200,000 for a two-story and base-
ment brick theater, store and othce
building on Lankershim Blvd., Lan-
kershim, for Hollywood Theaters,
Inc.
"U" Renews with Montagne
Universal has renewed its contract
with Edward J. Montagne as super-
vising scenario editor for the coming
The Bowling League
' Famous leads the M. P. Bowline
Leatriie by c'efe^tino^ Educational 721
to 696 and P. D. C. 748 tn 700, st
Dwyer's, Thursdav niprht. P. D C
won from Educational, 749 to 585.
Next week's schedule calls for pames
between Pathe, Fox ?nd Universal.
Standing of the clubs^^_^ ^^^^ ^^
Famous ^
Pathe 2
M.-G.-M 2
P. D, C 2
First N.Ttional '
Universal '
"Behind the Front" — Paramount
McVickers, Chicago
AMERICAN— » * * The picture that
shows the "sunny side of the war," is a
scream. It's so amusing, indeed, that in our
opinion, it ranks as a classic. * * *
POST — * * * Is remarkable in being un-
diluted comedy, with the glory and the
tragedy completely left out. But the humor
is so all pervading that you don't want
anything else. • * *
Fox
n
Educational "
innn
innn
..son
..■ion
son
..■;nn
.000
.000
Fourth Added to Cleveland Chain
Cleveland — Paul Gusdanovic. who
owns the Orphcum. Norwood and
Corlett, has purchased the Retrent
theater' and building from H. Pola-
cek.
"Ben Hur"— M.-G.-M.
Wood's, Chicago
HERALD — * * * This picture is, without
doubt, the biggest and the most beautiful
thing ever screened — just as Mr. Gest's "Mir
acle" is the biggest of all stage produc-
tions. • * *
NEWS — * * * Of all the so-called sacred
pictures which we have viewed on the screen,
this one has a truer and more reverential
tone than any we have seen. » * •
POST — * * * A beautiful and stirring pro-
duction which exceeded even the highest ex
pectations in its magnitude and dramatic
force. * * •
TRIBUNE — * * * Too much cannot be
said for all of the acting. It is just about
perfect, Novarro is a picturesque and roman
tic hero, and Francis X. Bushman as Mcs
sala has at last found his place. • * *
"Bluebeard's Seven Wives"— First
National
Rivoli, Baltimore
SUN — * * * It is such pictures as "Blue
beard's Seven Wives" which makes movie re
viewing a joy. • * •
"The Cave Man" — Warners
Orpheum Chicago
TRIBUNE— • * * I'll tell you how good
this picture is — I was sorry when it was
over ! • * i*
Sonin in Seattle
c^pattle — C. J. Son'n, of the M.-G.-
M. sales and acressorv department
is here, nuttinp into effect his plan
to stimulate activity in the accessory
department.
"The Cowboy and the Countess"—
Fox
Monroe, Chicago
AMERICAN—* " * (Buck) Jones has
never ben quite as likeable as in this ve-
hicle, in our opinion, nor has he had as much
fast action to mix into. * * * ,..,,,
POST * * * This one has a little dash
of novelty, without sacrificing the usual
western thrills, and therefore, it passes as
satisfactory. • * *
PRODUCTIOMT
1926 - 27
"THE GOLDEN WEB"
by E. Phillips Oppenheim
* * *
'TETER THE GREAT"
in
"KING OF THE PACK"
* * *
"SINEWS OF STEEL"
/>y Ed. J. Meagher
♦♦QUARANTINED
RIVALS"
by George Randolph Chester
t * *
"HEROES of the NIGHT"
i?y Frank O'Connor
* * *
♦THE WOMAN WHO
DIDN'T GARE"
6y Rida Johnson Toung
PETER THE GREAT"
in
'TheSILENT A VENGER"
♦'MOUNTA'^'2-of MANHAHAN"
6y Edward J. Meagher
♦♦MONEY TO BURN"
hy Reginald Wright Kaufman
♦♦THE BLOCK SIGNAL"
by T. Oakley Crawford
♦'THE FINAL EXTRA"
by De/os Sutherland
* ♦ ♦
Foreign Rights controUed by
Inter-Ocean Film Corporation
((
H
national
PictureA
BIG
EDWIN CA^tw
rAe brAdstreet
^y FILHDOM
M^^'^H.^
Authority
>L. XXXV No. 56
Tuesday, March 9, 1926
Price 5 Cents
To Sell at Auction
uity Pictures Corp. to be Finally
disposed of in New York in Next
Two Months
A^ilmington, Del. — Two orders af-
ting the sale of the assets of the
uity Picturfes Corp. of New York
;e been signed here by Chancellor
Dlcott sitting in Chancery Court.
)ne of the orders directs the receiv-
of the corporation, Christopher L.
ard, Jr., of this city and Wilson
e Cannon o^ New York, to sell at
blic auction in New York within
0 months' time, the corporation's
hts in 17 pictures and the 25 per
It stock interest it owns in the Dan-
Carson Goodman Corp. and Good-
n Prod., Inc.
The second order directs the receiv-
to accept the offer of £1,000 made
(Continued on Page 2)
Bill to be Shelved
strict of Columbia's "Blue" Meas-
ure Won't Go Through, Wash-
ington Believes
Washington — Hearings on the Sun-
y closing, law for the District of
)Iumbia were brought to an end at
dnight Saturday with indications
It the subcommittee having the bill
charge would make a favorable re-
rt to the full committee by a vote
four to three. It is freely pre-
;ted, however, that the full com-
(Contiitued on Page 5)
Leaves for Coast Friday
Nicholas M. Schenck officially an-
unced yesterday that Mae Murray
d signed a new contract with M.-
■M. She will leave for the Coast
iday.
Contest Ends
ineteen Exhibitors Get Cash Awards
In First National Exploitation
Month Contest
Judges have selected the winners
the First National Month Exploita-
)n Contest. Checks covering the
;ards have been mailed and those
the honor roll will receive parch-
ent testimonials. The winners were
follows:
Class A— Theaters Above 1,500 Seats
First prize for complete campaign: Joel
vy, Capitol, Reading, Pa., $250.
Second prize for complete campaign : Leroy
Johnson, Liberty. Seattle, Wash., $150.
(Continued on Page 4)
Famous Declares Dividend
Famous yesterday declared a regu-
- quarterly dividend of $2 on the
eferred, payable on May 1 to stock-
ilders of record as of April IS.
Fox in Atlanta
May Build There — Four Fixst-Runs
Now in Operation Tied up with
Other Product
Atlanta — Fox will build in Atlanta.
It is understood James R. Grainger's
visit here last week was partially con-
cerned with looking over three loca-
tions.
The four regular first-runs are
sewed up with other product: the
Howard and the Rialto controlled by
Publix are where Paramount pictures
get the first break; Loew's Grand, is
the show window for M.-G.-M., and
the Metropolitan is a First National
traiichise house.
Two experts from the real estate
(^Continued on Page 5)
:aT Geo. W. — Nell Gwyn wants to meet
; Paramount Boys at Atlantic. — Advt.
49 from Fox
It i* "idprstoorl Fox nlans to spend
in excess of $10,000,000 on its 1926-
1927 program. It will contain 49 fea-
tures and 52 comedies, besides the
novelties and news reel.
Removal to Coast
United Artists to House Operations
in Hollywood Building, Joseph
M. Schenck Says
Hollywood — Before leaving for the
East, Joseph M. Schenck said:
"Within a year, the releasing and
distributing facilities of United Art-
ists, now centered in the East, will be
moved to Los Angeles.
"I am convinced, that it is a logical
move from an economic standpoint.
I expect, now, that the entire organi-
zation will be permanently located in
this city by Oct. 1, unless Hiram
(Continued on Page 5)
■ "U" Leases New Floor
Universal has leased the eighth
floor of the Heckscher Bldg. When
ready for occupancy in a month or
so, it will house the foreign and ac-
counting departments now on the
7th floor and the Universal Chain
Theaters Corp.
News Reel Tangle
Film Showing Death Flight Under
Eiffel Tower Rouses French Gov-
ernment to Action
International Newsreel who own
the shots of the fatal flight of the
French aviator, Lieut. Leon Callot,
whose aeroplane crashed as he at-
tempted to fly under the lowest arch
of the Eiffel Tower, Paris, is endeav-
oring to obtain the reel from the local
French Consulate.
The film was confiscated aboard the
(Continued on Page '4)
Foreign Film at Klaw Sunday
The Film Associates, Inc., wijl pre-
sent the American premiere of "The
New Enchantment" by Marcel L'Her-
hier at the Klaw on Sunday. It is the
first of a series of foreign pictures the
organization will offer.
Bray's 1926-27 Schedule Set
Los Angeles— J. R. Bray, president
of Bray Prod., has lined up his 1926-
27 schedule. It will include, besides
the regular cartoon comedies, two
series of two-reel comedies, 12 sub-
ijects in each group.
Negri Going to Germany
Pola Negri will sail from New York
for Berlin the end of April to start
work in Berlin on June 1 on what will
be the first German-made pictures un-
der the Ufa deal with Famous. A
German director will make the picture.
Lloyd's Film Ready
Los Angeles — "For Heaven's
Sake," Harold Lloyd's first for Para-
mount, has been finished. Lloyd
leaves for the East in a few days on
a vacation.
Denial from Iowa
Des Moines Film Board Resents In-
ference Illicit Practices Hold
Sway There
Des Moines — The Film Board of
Trade has sent a strong denial of
charges of shady business operations
on the part of exchanges to "Greater
Anmsements" of Minneapolis. It was
alleged Iowa was a hotbed of business
politics. The letter says, in part:
"The constituents of the Des Moines. Film
Board, as well as the salesmen representing
the various exchanges in this territory, are
(Continued on Page 4)
In 11 States
West Coast Expected to Expand All
Through West as Result of New
Ownership Deal
Los Angeles — There are indications
that the operations of West Coast
Theaters, Inc., will shortly be en-
larged to embrace eleven Western
states.
West Coast, through the medium of
the Southern California and Northern
California companies, is set to reach
out after 250 theaters and present
plans are being so arranged. How-
ever, this expansion will include only
the State of California. With First
National franchise holders and the
Hayden, Stone Co. in control of the
circuit, it is anticipated that extension
of activity into other states will fol-
low.
First National Studios Chartered
Sacramento, Cal. — firsc National
Western Studios, Inc., of Los An-
geles, has been chartered with a capi-
tal of $1,000,000, to operate studios
at Burbank. John E. McCormick,
Western representative; C. P. Butler,
Harry Wilson, David Thompson and
A. J. Hughes are incorporators.
Publix Theaters Corp. and Inspi-
ration Pictures, Inc., have received
permission from the Secretary of
State to do business in California.
Theater for Edgemere, L. I.
The Nosgel Realty Co., Max Fogel-
son, president, has completed plans
for a 2,000-seat theater to be erected
at 32iid and 33rd Sts., Edgemere, to
cost around $400,000.
Many Shorts from F. B. O.
F. B. O. shorts for 1926-1927 will
embrace 12 "Bill Grimin's Progress,"
H. C. Witwer's stories, and 12 of an-
other series. There will also be 52
one-reelers.
New Haven House Opening Friday
New Haven, Conn. — Arthur S.
Friend, president of the Roger Sher-
man Theater Corp., will open the new
Roger Sherman Friday. The theater
seats 2,500.
Notables Returning on Aquitania
London — Ben Blumenthal of Ex-
port and Import Film sails for New
York tomorrow on the Aquitania.
Others on the boat will be Eugene
Zukor, Emil E. Shauer and Joseph
Seidelman of Famous Players.
R. H. GiUespie Here
R. H. Gillespie arrives in New York
today aboard the Majestic. He is
managing director of the Moss Em-
pires, a British chain of 64 houses.
New House for Beechurst, L. I.
A syndicate has bought a plot on
the northeast corner of 14th and 30th
Sts., Beechurst, L. I. It will build a
1,500 seat theater.
Film Inspection Increases Capital
Dover, Del. — The Film Inspection
Machin2 Co., of New York, has in-
creased its capital from $10,000,000
to $13,572,800.
Gets French Copyright
M. J. Mintz has received a French
patent for JJJietnatic Music Cue
Sheets.
27 Directors at M.-G.-M.
Hollywood — M.-G.-M. now has 27
di^^tors under contract.
THE
;gBg^
DAILY
Tuesday, March 9, 19 1
Vel.XXXVNo.56 Tuesday, Mar.9. 1926 PriceSCents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue SatJnier.
Quotations
High
Low
Close
Sales
Balaban & Katz .
685^
673^
68H
.'. . .
Eastman Kodak .
108
10754
108
500
Famous Players .
1205^
11454
119^
12,800
Fam. Play. Pfd. .
.120
119
119^
300
•Film Inspection .
5
. . . .
•First National .
105J4
. . . .
Fox Film "A" ..
66
64
66
1,600
Fox Theaters "A"
25
24J4
25
600
•Intern'l Projector
12
. . . .
Loew's, Inc
seyi
36
36J4
1,400
Metro-Gold. Pfd. .
22ii
22 ?i
22^
100
M. P. Cap. Corp..
. 22M
22H
22H
1,400
Pathe Exch. "A".
65J4
eiVi
62J4
2,200
Skouras Bros
46
46
46
**Stan. Co. of Am.
47
47
47
....
Trans-Lux Screen.
lOH
10
ioy»
2,200
•Universal Pictures
32H
. . . .
Univ. Pict. Pfd. .
90
90
90
100
Warner Bros. . . .
1454
14J4
14J4
200
•Warner Pictures.
11
....
• Last prices quoted.
•• Philadelphia market.
Emery C. Dunn's Mother Dead
Mrs. Amelia Dunn, mother of Em-
cry C. Dunn of the F. B. O. foreign
department, died Sunday morning.
LOBBY FRAMES |
OF THE BETTER KIND |
LIBMAN-SPANJER CORP |
1600 Broadway New York City
Tc!-CKu leering =550 Shew Room |
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G, Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
Fischer and Saxe Competing
Oshkosh, Wis. — Thomas Saxe has
purchased the interest of W. G. Max-
cey in Oshkosh, and a new $450,000
house is planned. In addition, the
Milwaukee firm will completely re-
build the Grand O. H. at a cost of
$100,000.
Completion of a Fischer house here
will bring the rival firms into direct
competition in three Wisconsin cities.
They are now arrayed against each
other at Fond du Lac, with the Saxe
firm preparing to build at Madison, a
Fischer stronghold.
Theater Fires Few
Records kept by the National Board
of Fire Underwriters show that every
day, on the average, fires occur in var-
ious classes of buildings as follows:
schools, 5; churches, 5; dwellings
(city), 618, hospitals, 1; warehouses,
4; farms, 96; public garages, 81; dry
goods stores, 3; theaters, 2, and print-
ing plants, 3.
Langdon Here Friday
For the first time in four 5c£ars,
Harry Langdon, who has just com-
pleted "Tramp, Tramp, Tramp," for
First National, is coming to New
York. Langdon, accompanied by Wil-
liam H. Jenner, will reach here Fri-
day. His next picture will be "The
Yes Man."
Taylor Quits Lloyd
Los Angeles — Sam Taylor, after
five years' directorial association with
Harold Lloyd, has severed his con-
nections with the comedian. He has
just completed "For Heaven's Sake"
and will accompany Lloyd East. Tay-
lor will enter independent production.
Stems Signs Ethlyne Clair
Ethlyne Clair, signed by the Sterns.
to play Mrs. Newlywed in "The
Newlyweds and Their Baby," left for
the Coast yesterday. She has ap-
peared in a number of Eastern-made
pictures.
Bunn with Warners
C. W. Bunn, formerly a sales exec-
utive for_ First National, is understood
to have joined the Warners in an im-
portant capacity.
Seider Back
Joseph M. Seider, business man-
ager of the M. P. T. O. of A., is back
at his desk, following a nervous break-
down. ' ^'
To Sell at Auction
(Continued from Page 1)
by Cranfield and Clarke, Inc., of
New York for the Great Britain and
Ireland rights to "Week End Hus-
bands."
The offer of Cranfield and
Clarke is subject to a ten per cent
commission to be received by them
for negotiating the sale of the rights,
and also to the approval of the Good-
man Corp, Both orders were signed
by the Chancellor at the request of
the receivers who desire to sell the
corporation's assets so that its affairs
may be wound up quickly.
'len the assets in question are
sold a 25 per cent deposit will be
asked, under the order of the Chancel-
lor, the sale will be subject to the con-
firmation of the latter.
The pictures affected by the Chan-
cellor's first order are "Eyes of
Youth," "Forbidden Women," "Soul
of Rafael," "Mid-Channel," "Hush,"
"Silk Husbands and Calico Wives"
and "Whispering Devils," which the
corporation owns, "Straight from Par-
is," "Charge It." "What No Man
Knows," and "The Worldly Madon-
na," in which the companv has rever-
sionary rights; "What's Wrong with
the Women," "The Worldly Madon-
na," "Week-End Husbands" and
"Daring Years" in which the corpor-
ation has rights under contract to per-
centages of profits, "Black Panther's
Cub." "Heedless Moths," "Where Is
My Wandering Boy?" in which the
corporation has rights under contract
to distribute and receive percentages
from payments.
Estelle Taylor to Coast
Estelle Taylor left yesterday foi
Coast.
This is a *Corncrblock' cut furnis
FREE for all Pathecomedies at j
exchange.
Several in Work for Butterfield
Detroit — The Butterfield Circuit
has many new theaters in work
throughout Michigan. The new Capi-
tol, at Owosso, opened a few days
ago. The new State, Pontiac, is
scheduled to open the end of this
month. Work has started on a new
house in Flint, to be called the Capi-
tol. A 99-year lease has been taken
on property in Saginaw, located at
Federal and Baum Sts.. on which wil'
be built a new house.
Off for Hollywood
Sam Wood, director, Bvron M<»r-
srsn, author; and Harrv Sweet, com-
edy constructor, leave today for the
Coast. All were associated in the pro-
duction of "Fascinating Youth."
PERTINENT
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Warehouse 85 Reade St., N. Y, C
Telephone Worth 2944
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national
PicturGA
ymmhd bf John McGormick
cAdapkd from tlw famous musical comedy triumph
James MontgomeiT, Jbdhor, Hairy Tierney aid
Joseph NfcCaithy, Composers
mth LLOYD HUGHES
GEORGE K.ARTHUR.«iCHARLE8 MURHAT
flimjed I,, Alfred EGranJuneKMiisS'fe'iS'
A liMt naiionol Picture
THE
4
Contest Ends
(Continued from Page 1)
Third prize for complete campaign : Pete
Egan, Capitol, Calgary, Alta., $100.
Best newspaper ad : Frank Steffy, Coliseum,
Seattle, $50.
Best lobby, David Scliaefer, Central, Jer-
sey City, $S0.
Most original stunt: H. B. Wright, Loew's
State, Los Angeles, $50.
Cla»s B — Theaters Seating from 1,000 to 1,500
First prize for complete campaign : Harry
E. Brown, California, San Jose, Cal., $250
Second prize for complete campaign: A.
S. Wieder, Rivoli, Portland, Ore., $150.
Third prize for complete campaign: B.
\V. Bickert. Old Mill, Dallas. $100.
Best newspaper ad : A. S. Wieder, Rivoli.
Portland, lOre., $50.
Best lobby : Harry E. Brown, California,
San Jose. Cal., $50.
Most original stunt, M. W. Korach, New
Broadway, Cleveland, O., $50.
Class C — Theaters Seating Under 1,000
First prize for complete campaign : R. S.
Touney, Rialto, Fort Dodge, la., $250.
Second prize for complete campaign : L.
T. Lester, Jr., Ideal, Columbia, S. C, $150.
Third prize for complete campaign : P.
A. Boone, Broadway. Mt. Airy, N. C, $100.
Best newspaper ad: L. T. Lester, Jr.,
Ideal, Columbia, S. C, $50.
Best Lobby : John de Marce, Viking, Ben-
son, Minn.. $50.
Most original stunt: W. A. Lanagan. Pal-
ace, Beaumont, Tex., $50.
Most effective newspaper stunt for any
class of theater : Leroy V. Johnson, Liberty,
Seattle. Wash., $50.
On the honor roll are: Aubrey Keil. Palm,
Pueblo, Col.; J. Jones, Palace, San Angelo.
Tex.; Don Alexander, Garrick. Duluth,
Minn. ; A. F. Battiston, Lyric, Yukon, Pa. ;
T. Miller Davidge, Queen & Liberty, Dur
ant, Okla. ; Bert Rakestravv, Electric. Galena,
Kans. ; John Scanton, Alhambra, Torrington,
Conn. ; Montague Salmon, Rialto. Macon,
Ga. ; O. F. Glass, Masonic Temple. McCook,
Neb. ; Mr. Triller, New National. Winnipeg,
Man. ; C. E. Wagner, Rex, Elk City, Okla.
Frank Newman, West Coast, Long Beach,
Cal. ; Dan Burgun, Garden, Des Moines, la. ;
J. E. Newell, Sumter, York, Ala. ; Jack
Cross, Capitol, Carthage, Mo., and Manager,
D. & R., Aberdeen, Wash.
Loring and Lighton Join Famous
Los Angeles — Hope Loring and
Louis D. Lighton yesterday became
members of the Famous Players sce-
nario department under a long-term
agreement.
Now "The Greater Glory"
"The Greater Glory" has been se-
lected as the permanent title for "The
Viennese Medley." It has its New
York premiere at the Strand on April
11.
1*11 "tramp
-tramp
trauip
iuto tlie
heart of the
heaif of I
Aiueri^a '
-JX0^.
DAILY
News Reel Tangle
(Continued from Page 1)
French liner, France, from a repre-
sentative of International News by
Capt. Joseph Blancart, acting on or-
ders from the French Government.
A writ of replevin was served here
upon Blancart, and in order that the
liner be allowed to sail, an agreement
was entered whereby the film would
be transferred to the French Consu-
late, pending the outcome of the liti-
gation launched by International.
At the newsreel's offices it was
learned that no official word has been
received by them from the French
Government that the -latter did not
wish the film to he shown. It is
thought, however, that the seizure is
for sentimental reasons as the pilot of
the plane was one of France's most
gallant flyers. In the meanwhile, the
French Consulate is holding on to the
film and also trying to get official
word from Paris.
Attempt to Bomb Minneapolis, House
Minneapolis — Edward Oliver, man-
ager of the \\'onderland, frustrated
an attempt to blow up the house by
throwing a bomb he found behind
the screen, into a snow drift. This is
the second bomb found in the theater
in the last few months. J. J. Camp-
bell is owner.
Depinet in Atlanta
Atlanta — Ned E. Depinet. First Na-
tional sales chief in the southern ter-
ritory, was here late last week in con-
ference with the local sales staff.
Denial from Iowa
(Continued from Page 1)
as gentlemanly a type of film men collectively
as you will find in any territory in the L'^nited
States. We take great exception to your
unjustifiable phrase with reference to 'bottle
of booze' contracts, because we sincerely be-
lieve that there is as little drinking in this
territory as you will find in any part of the
country.
"The meeting that was held on January
2nd was an annual good fellowship dinner
given by the Des Moines Film Board, and
every conceivable subject in connection with
the uplift of the industry, was discussed,
including clean contracts ; but clean co'
tracts was not the major issue any more th
any other subject that was discussed thac
evening. In this territory we have a flood
of requests from exhibitors as well as repu
table exchangenien, to overcome the venom-
ous reference to your 'bottle of booze' and
'trick' contract plirases as being applied to
the methods of the Des Moines exchange
representatives. There have been obscure
cases where side agreements came to light
but very few and far between.
"The discussion with reference to clean
contracts was made from a constructive
standpoint and not because they were un-
earthed in abundance.
"The majority of managers and salesmen
in this territory are men who have been
affiliated \vith their respective companies for
unusually long periods of time and are the
type of men that go in daily pursuit of their
business with the idea of serving their home
ofiices and exhibitors in a mutual way.
"We want the fact emphatically brought
to yciur attention that the clean-up campaign
in the Iowa territory was conceived by the
members of the Des Moines Film Board of
their own volition, with the unequivocal de-
termination of making this territory spotless
from every standpoint. There are innumer-
able other facts of which we might convince
you that is only an average condition that
exists in this territory, but because we have
taken the intiative, we have made ourselves
susceptible to your infinitely unjust criticism,
whicli • we desire to reiterate further, is de-
void of the true facts."
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In the Powers Building
COMPRISES 2500 SQUARE
FEET of space, flooded with
light and air from windows on three
sides — the neatest little office floor
in all New York.
Building equipped with film vaults
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Arrange now to house your busi-
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POWERS BUILDING
723 SEVENTH AVENUE
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PRODUCTIONS
1926-27
"THE GOLDEN WEE
by E. Phillips Oppenhei
TETER THE GREAT
in
"KING OF THE PACK
"SINEWS OF STEEI
/?y Ed. J. Meagher
♦'QUARANTINED
RIVALS"
by George Randolph Cbestt
* * *
"HEROES of the NIGHT
by Frank O^ Connor
"THE WOMAN WHC i
DIDN'T CARE" '
by Rida Johnson Toung \
"PETER THE GREA11
in
"TheSJLENT AVENGEIl
"MOUNTAINS of MANHAHAfl
by Edward I. Meagher
"MONEY TO BURN'
by Reginald Wright Kaufmk
"THE BLOCK SIGNAI
by T. Oakley Crawford
"THE FINAL EXTRA
by Delos Sutherland
♦ • •
Released bf
LuMAS Film Corporaticj
Sam Sax, Pres. \
1650 Broadway, N. Y. Cityi|
Foreign Rights Controlltd by
. INTER OCEAN FILM CORP;
2i8 W. 42na St., N. y. Cit:] i
m eaat
Tuesday, March 9, 1926
THE
Bill to be Shelved
(Continued from Page 1)
mittee will shelve the bill as too full
of dynamite to be fooled with.
The bill which will come up from
the sub-committee, however, will in
no sense resemble the one origin-
ally introduced, except that it will
provide for Sunday closing. Although
disclaimed by its proponents as hav-
ing any religious basis, their claims
were punctured by pertinent questions
from opponents as to why^'!if'' tl^'s
is not a religious bill, aV .
churchmen here," and cha'rj^,^^Jiat
"the churches admit that they can-
not hold their people and are seeking
a law to aid them."
The Ku Klux Klan was dragged
into the issue, when a local news-
paper reported that it had thrown its
'influence for the bill as bringing
about a Protestant Sunday, and the
entire hearings were devoted more
to the religious question than to any
other phase of the matter.
Motion picture interests of the city
kept away from the hearing, holding
that this was a question to be decided
by the people, but the people also
were absent, the battle being waged
almost entirely between the Lord's
Day Alliance and its affiliated organi-
zations, on the one side, and the
Seventh Day Adventists, on the
Other.
At the close of the hearings, it was
indicated that Representatives Hous-
ton of Delaware, Blanton of Texas,
Hammer of North Carolina and Gil-
bert of Kentucky would vote in favor
of a Sunday observance law, while
Congressman McLeod of Michigan
(chairman of the sub-committee) and
Reid of Illinois would be- against it,
with posibilities that Representative
Rathbone of Illinois also could be in-
fluenced to vote in opposition to the
measure. It is Representative Mc-
Leod's intention to bring the bill up
in sub-committee within a few days.
Moss' Tilyou Opens March 18
Moss' New Tilyou theater will
open in Coney Island on the 18th. It
seats 2,500 and will be operated on a
split-week policy, showing pictures
and Keith vaudeville.
European Actor Here
Owen Gorin, who has played oppo-
site Lya De Putti in several Euro-
pean-made pictures, is in New York
from Europe. Ramon Romeo is his
representative.
EASTERN
STUDIO FOR RENT
EXCEPTIONAL 'FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
Mr. Exhibitor: A*k at tlie Film Exchanga*
for the
It'i little to ask for. bat it's the onlr
reliable aid jou can give rour miuiciani
to help put the picture OTcr. ■
A Nickel Show
Hamilton, N. Y. — Children
are allowed into the Lyric dur-
ing four and five in the after-
noon for a special show known
as the children's hour. Admis-
sion is five cents.
Removal to Coast
(.Continued from Page 1)
Abrams, president of United Artists,
an convmce me it is not the proper
move.
"It will make Los Angeles the
headquarters of all United Artists fi-
nancing, and will mean that all prints
of the Unit«d Artists' pictures used
in the distribution will be made in Los
Angeles.
"It means additional millions for
this city and the employment of ad-
ditional hundreds."
A building to house the combined
organialions will be erected in Holly-
wood upon a site as yet not definitely
selected.
Hiram Abrams refused to make any
omment yesterday.
Joseph M. Schenck, Norma Tal-
madge, Sid Grauman and Edwin J.
Loeb, the latter Schenck's attorney,
arrive from the Coast today. The
Schencks will remain here for a
month: then Norma will return to
the coast to make a picture. Later,
they will join the Fairbanks in Eu-
rope.
Constance Talmadge will complete
a picture and arrive here the latter
part of April.
Laemmle Tribute March 18
Los Angeles — Carl Laemmle has re-
covered from his recent illness, which
necessitated postponement of a ban-
quet in his honor on Feb. 26. The
banquet will be held now on March
18th.
M. P. T. O. of Ohio Meets Tomorrow
Columbus, O. — A meeting of the
executive board of the M. P. T. O. of
Ohio is called for tomorrow. J. J.
Harwood and M. B. Horwitz of
Cleveland will attend.
Fox in Atlanta
{Continued from Page 1)
department of Fox Theaters Corp
have already examined the three prop-
ositions on which Fox holds an op-
tion.
Five deals for Fox theaters have
been closed recently in as many key
centers. They are in Detroit where
Fox will have a 5000-seat house;
Washington, where work has already
started in wrecking an old building to
make way for a 5,000 seat theater; St.
Louis, where work will start soon;
Los Angeles and San Francisco, Kan-
sas City, Minneapolis, St. Paul,
Brooklyn, N. Y.. and Buffalo are be-
ing considered.
James G. Grainger returned from
his sales trip yesterday, but had no
comment to make on theater plans.
Baggot to Direct "Lovey Mary"
Hollywood — King Baggot will di-
rect Bessie Love in "Lovey Mary"
for M.-G.-M.
Leave for Hollywood
John S. Robertson and Mrs. Rob-
ertson (Josephine Lovett) left for the
Coast yesterday. The director, as
noted, has signed with M.-G.-M.
Howard Dietz, director of publicity
and advertising, also left to discuss
nejct year's product with studio offi-
cials.
Vaudeville Theme of New Film
Walter De Leon, a vaudeville per-
former, has been signed by M.-G.-M.,
to write a story based on life in the
vaudeville world.
Leonard Leaves
Robert Z. Leonard left New York
yesterday for the Metro-Goldwyn-
Maver studios.
Fire Destroys Pittsburgh House
Pittsburgh — Fire of an unknown
origin destroyed the Liberty, causing a
loss of $100,000. The house is owned
hv Thomas Plant.
Captain E. J. Burke Dead
Detroit — Capt. Enos J. Burke, vice-
president of the Henry S. Koppin
Realty and Investment Co., died re-
cently.
Oppose End to News Censoring
Albany, N. Y.— The G. O. P. wo-
men of the State, including many im-
portant in party affairs, especially up-
state are lining up in an effort to de-
feat the bill to eliminate from censor-
shi]) news films.
George K. Morris, chairman of the
Republican State Committee, is in fa-
vor of the measure. Assemblyman
Davison's bill was on the calendar for
final passage last night. A like
bill introduced in the Senate by Sen-
ator Webb of Dutchess County has
not vet been favorably reported by
the Senate Finance Committee.
This Week
—2—
On Broadway
RIVOLI—
"Soul of the Cypress
RIALTO—
"On the River Conway"
BOTH—
GEMS of the SCREEN SERIES
729 SEVENTH AVE.
Phone Bryant 2566
MARTIN SOLOMON
Mgr. N. Y. Exchange
IN GREEK
MOYtb
ViTHEN GREEK,
MEBTS Gl?Eec
'^V'<'*v^d»
to brAdstreet
/* FILMDOH
XXXV No. 57
Wednesday, March 10, 1926
Price 5 Cents
e Black Pirate
By "RED" KANN
S is box-office, don't mistake
Every minute will mean money
le till. Doug Fairbanks has
d out a corking good picture,
ips not fit for long-runs, but
inly built for first-runs. "The
: Pirate"" runs about 90 minutes.
jifors whose mental gymnastics
to figures can work out how
times they can show it in a
pjr day.
ug does his stuff again, but it's
ent. Here in the first real pirate
to reach the screen, he goes
gh a number of antics that
jht forth spontaneous bursts of
use at the brilliant Selwyn open-
donday night.
e picture smells of the sea. It
juried treasure, pieces of eight,
mtiful damsel, the gallant hero
)lenty of gore— slightly too much
le or two spots. It has atmo-
e that smacks aplenty of the
; tales of old.
e story is slight, so slight in fact,
one often loses sight of it. But
s the difference? Doug is skip-
all over the screen at one time:
in the water and out of it; in
•igging, slashing sails to strips,
cannon, ripping and hewing
his rapier. It's hero stuff but
ids will love it.
e Technicolor process of color
)graphy has been used. Many
e shots beggar description. The
re is by far the finest example
e all-color feature. The explana-
made by United Artists that,
ing beyond the mere use of
was the definite purpose of cre-
the appearance of an old picture
rected from the archives and
d off for showing, has a definite
lation in fact. There are no vio-
colorings; there are many rich
ns and lovely sepias. And yet
•eal dashes of color make their
irance when the action calls for
. After all, what is more ap-
■iate than a blood-curdling,
ip-'em-up pirate story done in
al colors?
d when Doug's fighting men
le their galley and swim aero-
: formation under water to the
specting pirate ship, there is a
ed thrill in store. It's novel and
novelty angle in entertainment
■ has lost or will lose its Punch.
irbanks has turned out a splendid
of work. The fate of 'The
£ Pirate" at the box-office is a
in one. The picture is going
ake lots and lots of money. It
•ves it.
Mr Danny: I haven't forgotten the
tUnts you said. N. Gwyn.-^Advt.
N. W. Building Rush
Famous and Fox to Build in Seattle
Following J. and V. Sale to North
American Theaters
Seattle — Fox will build a first-run
on Pine St. between 8th and 9th. Fa-
mous will build a 4,000-seat theater
at Pine and 9th Sts.
In these brief announcements there
is seen the answer of at least two big
organizations to the sale of the Jensen
and Von Herberg theaters to North
American Theaters Corp., and there-
fore, to interests identified with Prod.
Dist. Corp.
As exclusively noted in THE FILM
DAILY of Friday last, the meetings
at Portland, Ore., did finally bear
fruit. Harry C. Arthur, representing
North American, was scheduled to
(Continued on Page 7)
Advancing a Stage
Assembly Passes Bill Eliminating
News Reel Censorship from New
York Censor Board
Albany, N. Y.— By a vote ot 105 to
13 the Assembly has passed the bill
designed to elminate from the super-
vision of the Board of Censors of films
showing news reels.
When the bill came up for final vote
Assemblyman Hackenburg of New
York made a motion to recommit the
bill for amendment before taking ac-
tion on the motion. Speaker Mac-
Ginnies of the Assembly demanded to
know what were the purposes of the
proposed amendment^. He was in-
(Continued on Page 7)
Aimed at America
English Agitating for Greater Tax on
Foreign Films — Government
Action Sought
With the opening of "The Sea
Beast," "The Black Pirate," in Lon-
don, and the general release in Eng-
land of "The Gold Rush," the Sun
reports English agitation is renewed
for some governmental step to be
taken to levy a higher tax on foreign
films and inaugurate a system of in-
(Continucd on Page 6)
More Exchanges
Cranfield & Clarke Open Office Here
For Shorts, and One in Philadel-
phia—Another for Chicago
Cranfield & Clarke have opened a
New York exchange at 729 Seventh
Ave., to handle short subjects. An-
other branch has been opened at 1314
Vine St., Philadelphia, while a third
is planned for Chicago.
A deal has been closed to distribute
the output of Film Crafts Studios,
Regarding Gloria
When Joseph M. Schenck of
United Artists was asked yes-
terday whether Gloria Swan-
son was to join his organization,
he said:
"I believe she will, but there
has been nothing signed."
Schenck added he expected
to make an announcement re-
garding Miss Swanson before
he returns to the Coast four or
five weeks hence.
To all of which Maurice
Cleary, Gloria's business man-
ager, yesterday fully agreed.
Blank-Publix Deal
Covering New Omaha Theater-Big
House, to Seat over 3,000, Will Be
Ready in October
A. H. Blank is in town from Des
Moines. He has closed a deal with
Publix Theaters whereby the latter
corporation secures a fifty per cent
interest in the big Omaha first-run
which Blank is now building in that
city. , ,
The house, which will perhaps have
the largest seating capacity of any the-
ter in that part of the Middle West,
(Continued on Page 7)
New Sunday Law
District of Columbia Confronted with
New Bill to Make the Sabbath
"Blue"
Washington — Another bill provid-
ing for Sunday blue laws in the Dis-
trict of Columbia has been introduced
in Congess by Representative Ed-
wards of Georgia.
(Continued on Page b)
Broadway Run for "Volga Boatman"
"The Volga Boatman" will have
its world premiere at the Times
Square theater on April 12. Hugo Rie-
senfeld will handle the engagement
Jeanie Macpherson, head of the De
Mille scenario staff, arrives in town
from the Coast tomorrow to confer
wilh P. D. C. Barrett C. Kiesling,
publicity director of the De Mille stu-
dio, will also arrive.
"International Laemmle Day"
St. Louis— Exhibitors have respond-
ed generously to Universal's dedica-
tion of April _ 8 as "International
Laemmle Day."
Fred Niblo Returns
Fred Niblo and Mrs. Niblo (Enid
Bennett) arrived in New York last
night on the Majestic from a tour ot
I Europe.
15 from United
For 1926-1927 Barrymore Contract
Signed — Two Yearly from Mary
Pickford, One from Fairbanks
United Artists will release IS pro-
ductions next season, a schedule
v,fhich may vary slightly from vear
to year but which will always aver-
age that number, Joseph M. Schenck,
chairman of the United Artists board,
exp.'iiined yesterday.-. He is here from
California and is expected to remain
for four or five weeks.
The program will be divided as fol-
lows :
Mary Pickford, two.
Doug Fairbanks, one.
Ch.'i'.iie Chaplin, one.
Rudolph Valentino, two.
Norma Talmadge, two.
Kuster Keaton, two.
John Barrymore, two.
Samuel Goldwyn Prod., three.
Schenck declared that last Friday
^^cfo'e leaving Hollywood for New
York he had signed what may be
" ^Continued on Page 6)
Can Use Old Tickets
Exhibitors Who Have Supply on
Hand Can Consume Them Under
New Exemption Law
Washington — No changes will be
made in the regulations of the Inter-
nal Revenue Bureau respecting the ad-
mission tax other than a change in the
amount of exemption from SO to 75
cents, it is announced.
The bureau has also issued a state-
ment that theaters having a supply of
tickets printed to conform with the
(Continued on Page 7)
Grauman and Loeb Here
Accompanying Norma Talmadge
and Joseph M. Schenck East from
Hollywood were Sid Grauman and
Edwin J. Loeb, the latter attorney for
Schenck. The group arrived yesterday.
Marion Fairfax En Route
Hollywood — Marion Fairfax left
yesterday for New York to com-
plete the cutting of "The Desert
Healer." She was accompanied by
Tully Marshall, Patricia Rooney and
Nat Dyches.
New Financing on the Coast
Hollywood — A financial service for
producers has been installed by Pan-
chromatic Laboratories. Headquart-
ers are at 6475 Santa Monica Blvd. P.
L. Greenburg is in charge.
Lya De Putti Operated on
Lya de Putti, was operated on yes-
terday for appendicitis.
THE
I
Wednesday, March 10, 191
VlLXXXfN«.57 Wednesday, Mar.lO, 1926 PriceSGents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
iday! at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM POLKS, INC.
Joseph Dannenberg, President and Editor ;
J. W. Alicoate, Treasurer and Business Man-
•cer; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
■hould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Close
Sales
4
Balaban & Katz .
. 7154
69^
6954
• • • •
Eastman Kodak .
.1*9
108
109
500
Famous Players .
.1205^
119
119M
11,500
Fam. Play. Pfd. .
.120H
120/8
1205^
200
f
•Film Inspection .
•First National .
••
5
10S54
?
Fox Film "A" ..
. 68J4
65^
66^
3,800
V
Fox Theaters "A"
. 24?i
24H
24^
300
4
*Intern'l Projector
12
. • . .
Loew's, Inc
. 36'A
levs
3654
300
•Metro-Gold. Pfd..
22 H
....
S
M. P. Cap. Corp..
22J4
22 H
22>4
100
\
Pathe Exch. "A".
66
64H
65
1,100
Skouras Bios. . . .
46 H
46 H
4654
....
••Stan. Co. of Am.
48
....
Trans-Lux Screen.
10J4
1054
10^8
2,600
"
Universal Pictures.
32J4
32H
325^
100
•Univ. Pict. Pfd. .
. .
. ,
90
■ < • •
•Warner Bros. . . .
. .
14)4
• . . •
•Warner Pictures .
• •
11
• Last prices quoted.
tf
•• PhUadelphia market.
Scandinavian Film Congress
\Va.shington — Representatives of
Scandinavian producers and exhibitors
will meet at Copenhagen May 20, to
discuss several problems pertaining to
the industry, according to a report to
the Dept. of Commerce, from the
cciiimercial attache at Copenhagen.
Discussions will be held on censor-
ship, taxation, unfair competition in
the trade, advertising and the cultural
influence of pictures.
It is understood that the question
of combating the dominance of Amer-
ican films will also be discussed.
Ufa Organizes Swedish Subsidiary
Stockholm — The Ufa company of
Berlin has formed a subsidiary con-
cern in Stockholm called Aktb. Ufa-
film, with a capital of 100,000 crowns
(,$26,800). The corporation is report-
ed to be the result of an agreement
between Ufa and the Swedish Film
Trust whereby the Swedish company
will take over part of Ufa's product
for Sweden. The directors of the new
concern will be half German and half
Swedish.
New Exchange in Cleveland
Cleveland— Harris Dodelson, for-
merly of Pittsburgh, has opened the
Harris Film Company's new exchange
in 401 Film Exchange Bldg. for north-
ern Ohio distribution of "Uncle Tom's
Cabin," "Custer's Last Fight," "The
Birth of a Race" and "Joseph and His
Brother."
New Contract for Webb
Hollywood — Millard Webb has
been given a new long term contract
by Warners Bros. He hks been
loaned to Joseph Schenck t<i direct
Norma Talmadge's next. \
Harry Warner Leaves
Harry M. Warner left for the
Coast yesterday. \
iiSletAadei^ffi
Utmost in Screen BriUiang
Whtn you think of
INSURANCE
you art thinking of
S T E B B I N S
Sp»oiali8tB in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthnr W. Stebbins &[Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Maas Joins Fox
Ernest Maas, recently with Robert
Kane, has signed a long term contract
with the Fox to engage in production
on the Coast. His initial assignment
will be the supervision of two special
units. He leaves New York within
the next week.
Richmond Buys Tennek Product
Richmond Pictures Corp. has closed
for the foreign rights to "The Thir-
teenth Girl," the Sid Smith series
of 12 two-reel comedies and the
Eddie Gordon series of 12 two-reelers.
Tennek is now sold 100% abroad.
To Confer on Zoning System
Cleveland — C. E. Amy, Metro-
Goldwyn manager, Oscar Ruby,
Pathc manager, and Gradwell Sears,
First National manager, have been
appointed a committee of three to
represent the Film Board of Trade
before the exhibitor committee, com-
posed of J. J. Harwood, Allen Sim-
mons and M. B. Horwitz, to try to
straighten out the exhibitor objec-
tions to the present zoning system.
The exhibitors were appointed by the
M.P.T.O. of Ohio.
New Exchange in New York
A new exchange has been opened at
729 7th Ave., called New Era Pictures,
Inc., in charge of A. B. Carrick. New
Era is handling one reel "Novelti^,"
52 releases, one a week; 12 "Adveh-
tures," released one a month; 12
"Quaint People and Queer Places,"
and a group of "Thru Life's Win-
dows," all groduced by Film Ex-
change, Inc., of 1650 Broadway.
Pantages in Warner House
Bridgeport, Conn. — The Cameo, op-
erated by Warners, will show three
more pictures and then close for re-
modeling. Additional property has
been purchased and a large stage
erected. When the theater reopens
it will have a policy of seven acts
of Pantages vaudeville and two fea-
tures.
Rork Arrives; Buys "Wild Geese"
Sam Rork arrived from the Coast
yesterday. He has purchased "Wild
Geese," a novel by Martha Ostenso
which is creating quite a fuss in liter-
ary circles. It will be produced in
Hollywood. Rork is at the St. Regis.
Brabin and Bara Here
Charles J. Brabin and Mrs. B
(Theda Bara) arrived in New
from the Coast, yesterday. —
Leatrice Joy in "Clinging Vii
Hollywood — Leatrice Joy wi
starred in "The Clinging Vinej
De Mille.
Banner Buys Adams' Novel
^ Banner Prod., Inc., has purchased
the rights to Frank Adams' novel,
"Devil's Dice." It will be distributed
by Ginsberg-Kann Dist. Corp.
Cruikshank to Title
Herb Cruikshank, editor of "Cine
ma Art," has been retained by the
Usa Film Corp. to edit and title two
releases. The first will be "A Prince
Among Lovers," dealing with the life
of Edmund Kean, the actor.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
./SnrcA-
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
Newr York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
OURS IS A SERVICE OF FINANCING AND COUN-
SEL, SPECIALIZING IN THE FILM INDUSTRY.
LOANS ARRANGED ON A REASONABLE BASIS FOR
PRODUCTION HERE OR ON THE COAST OUR
METHODS WILL PROVE A REVELATION.
May We Have the Pleasure of a Call?
'Phone Watkins 4522 Suite 1207-8
Switch in Dupont's Schedu
Los Angeles — "The Affairs of.
1" will be made by Universal
.A.. Dupont will direct with
Philbin starring; while preparini
"Romeo and Juliet." Dupont
Paul Kohner are adapting.
This IS a CorncrDiock cut turni(|
FREE for all Pathecomedies at
exchange.
The ONLY exclusive
leasing plant in L. A.
Fine Arts Studit
Los Angeles, Calif.
offers to producers the moi
modern and best equipped plai
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scores of dressing rooms, oi
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equipment and props. Writ
or wire for details.
FINE ARTS STUDIO
4500 Sunset Blvd.
Los Angeles, Calif.
'WE NEVER DISAPPOINT"
INCORPORATED
220 WEST 42^-^ STREET
NEW YORK
PHONE-CHICKERINC 293
ALLAN A.LOWNES. CEN.MCR.
V
I^ROM THE STORY BY FANNIE HURST
FRANK TUTTLE
PRODUCTION
fl ( P/TYrjyYiryi lYlt C HirfllTP screen play by james ashmore creelahan
l^/C, \jLA^I LA,I I LkJLLI LL \y LLyLLL/C' presenteosy ADOLPH ZUKORano JESSE LUSKY
dverybody^s Doing It
t
IN 5IX LE5;ONf
A series of six one-reelers
with instructions by
ARTHUR MURRAT
The worlds Foremost dancing teacher
C/1 few of the 3iq TLouses that will plaij it soon
\
/.
NEW YORK
CHICAGO
B. F. Keith Theatres
Balahan
& Katz Theatres
8lst Street
Schenectady
Tivoli
Chicago
• ♦ • Uptown
Broadway
Jefferson
Syracuse
Rochester
huhliner
& Trinz Theatres
Fifth Avenue
Bushwick
Harding
Knickerbocker
Regent
Flatbush
Senate
Lake-side
Hamilton
Prospect
Tower
Madison Square
Coliseum
Greenpoint
State
Michigan
Ford ham
Riviera
Pantheon
Oak Park
Franklin
Orpheum
Covent
Paramount
Royal
Tilyou
Garden
Pershing
23rd Street
• • •
Biograph
Vitagraph
Alhambra
• • •
Crawford
West End
Mt. Vernon
Newark
Dearborn
Wilson
Albany
Union Hill
EUantee
Windsor
Troy
Jersey City
Grove
PHILADELPHI
The Entire
Stanley Circuit
WISCONSIN
Saxe Circuit
\i
Bijou Racine
Orpheum . . . Kenosha
Park Waukesl
Jeffries Janesville
Orpheum . . . Oshkosh
Neenah .... Neenah
Orpheum . . . Menasha
Majestic .... Beloit
Strand Marinettcl
Strand Greenbay
and
Garden Theatre
Milwaukee
I
li<ft_a«l«
I
lenibody^f Bookinq It/
1
DABLY
Wednesday, March 10, 15
Aimed at America
(CofUinued from Page 1)
come tax collection whereby foreign
artists, and in particular, heavily paid
Americans, should be mulcted of
some of their earnings.
"The Gold Rush" was released yes-
terday for exhibition throughout Eng-
land after a run for nearly a year at
the Tivoli, London. It is stated that
English bookings for this film have
already totaled $1,000,000.
The Sun declares 'it is claimed in
London that American films that sell
for $50,000 pay a duty of only 10
cents on every $5, ^hile their ex
ploitation value is more than $2.50
a foot.
English theaters are now yielding
Jsl 5,000,000 annually to the Treas-
ury in the form of entertainment tax.
It has been suggested that if a 33 1-3
per cent, duty should be placed on
the exploitation value of the films it
would bring in to the Treasury fully
$5,000,000 a year even after a cor-
responding amount were .remitted in
the form of entertainment tax.
There is the further contention that
certain American concerns are selling
films to their so-called "British bran-
ches at prices which cannot leave a
profit on their distribution, thus evad-
ing an income tax while making sure
of the gold flow to American coffers.
One American film which grossed
$650,000 paid an import duty of only
$1,040. Several famous American
stars, it is estimated in London, left
the country with more than $25 000
each without paying a penrly in in-
come tax because the assessed person
must reside there six months under
the British law before an income tax
can be collected.
Again a British Revival
London — The Joint Committee for
British films will make another at-
tempt to agree upon a scheme to help
a revival of Britislvfilms. It is agreed
that the meeting should be adjourned
until March 24, to allow the sub-com-
mittee to get together and agree upon
a plan.
New Sunday Law
(Coiitinv.cd from Page 1)
The bill provides for the closing on
Sunday of all motion picture and other
theaters and all other amusements op-
erated for secular or commercial pur-
poses, fines from $10 to $100 being
provided for first offenses and from
JflOO to $500 for subsequent offenses.
Imprisonment for not exceeding six
months can also be imposed. All cases
a'-ising under the law would be tried
in the police court.
Tennek in Deal with Liberty
Liberty Film Corp., of Philadelphia,
has bought from Tennek Film, the se-
ries of ?id Smith' comedies, a series
with Lavman and pougherty, 12 star-
ring Hank Mannj 12 with "Light-
ring," the dog, and Eileen Sedgwick,
12 "Jungle" reels and 12 with Eddie
Gordon, all two-reelers.
130,000,000 Weekly
The average weekly atten-
dance at picture theaters in this
country is estimated at 130,-
000,000, according to the Hays
organization.
15 from United
(Continued from Page 1)
tantamount to a life contract with
John Barrymore, who will make John
Barrymore Prod, for United Artists
release. He added that Buster Keat-
on is now finishing his last picture
for M.-G.-M. and will then release
through United.
Contrary to general belief. Schenck
declared that Constance Talmadge
will not produce for United, inas-
much as she will retire upon comple-
tion of tliree more pictures for First
National. He declared that the Pick-
ford-Fairbanks studio upon which
considerable money will be spent by
way of improvements, will be prob-
ably known as the United Artists
studio and will house all of the units
allied with United.
When asked about reports that the
present headquarters will be transfer-
red to the Coast, Schenck declared he
was personally convinced it would be
for the benefit of United Artists as
well as to other national distributors
to make ttifir headquarters in Mr^Uy-
wood, close to the seat of production.
In that way. he asserted, publicity,
exploitation and sales can be better
handled in view of the proximity of
the production units and the better
understanding which would then
naturally ensue. However, there has
been no definite decision made re-
garding United. Hiram Abrams and
other distribution executives may
convince Schenck of the advisability
of remaining in New York.
In explaining the new policy of
volume business, Schenck said that
with a greater numerical Ime-up than
the company has ever had, it will be
possible to enter smaller situations
which have been largely neglected
until now because of the expense of
selling one picture at a time.
Mary Pickford's latest, "Sparrows,"
will go out in the fall ?s will "The
Black Pirate." Charlie Chaplin's
new picture, dealing with circus life,
will likewise be a fall release.
Howard, Washington, in Deal
Washington — iKleinfeld & Good-
man, theater brokers, have, sold for
J. Cruppa, the 11200 seat Howard
theater, to A. Lichtman.
Fire Damages Illinois House
East St. Louis — Fire did damage to
the extent of $2,000 to the Liberty.
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
I Ward Cine Laboratory, Inc. |
1^ 216-222 Weehawken St. %
iX Union City, N. J. g
I'l Telephone Union 4800 §
ft G. BERT WARD. Pres. K
* « •,«
New Circuit Forming
St. Louis — Jacob Inger and David
Fishman a few weeks ago took
over the Southampton on Southwest
Ave. and will open the New Palm,
April 1. They are after outlying
houses.
Sid Smith in Town
Sid Smith, making a series
shorts for Tennek Film, has arri
in town from the Coast to finish
series.
George Matthews, formerly vi
Warners, has joined the Tennek sa|
force.
YOU SAID A COLUMNFUL, DANNY !.
Vol. XXXV No. 55 Monday. Mar. 8. 1926 Price 5 Cents
PROGRAMS
By DANNY
How much attention do you
pay to your program? Yes,
your house program?
Do you "wish the job" on to
your printer? Or some cheap
printer? And get back a county
fair job? Or do you really de-
vote some time to it? Some
thought ; some work.
Two young fellows interested in
getting out a better type of theater
program left us copies of programs
a day or so ago. Some programs
which rather good sized houses were
using. And also a few samples of
what they were doing. In an eflfort
to improve the programs which ap-
parently are in use.
When j'ou study the programs now
in use — and figure w-hat might be done
with them — you get a tiny bit sick.
You wonder why — in a business
in whicn so much depends upon pub-
licity and advertisinsr — that men who
call themselves exhibitors would al-
low such atrocities to be issued to
their patrons. And then expect these
folks to come back.
Most of these programs are about
7x5 inches. On flimsy, cheap paper,
with poor to bad printing, and with
as little interesting text as could be
imagined They use tyne so small
that it seems impossible that it can be
read in a picture house with usual
lighting, and where cuts are used
they are so poor that only a genius
would recognize the star. If you
cannot use a cut or photo which al-
lows anyone to know off the bat who
you are trying to present, vou had
better use no cut at all. * * *
Many exhibitors could well afford
to issue a finely printed program. * * *
Certainly the "throw away" type
of program so often used can have
but little value. Either to the ex-
hibitor or the patron. If the program
is intended to be used to whet an
anpetite for coming attractions, most
of them must surely fall far short
of what is intended.
There's no mysteryJ
about the "two youngj
fellows" — we are they.
The NATIONAL PROQRAM J
SERVICE relieves you of that i
concern —
Wake up ! Mr. Exhibitor, are ;
you the guilty party ?
I
Allow us— William Slater and '
Coletnann Michaels 'producing
a four'page program designed 'I
especially for the movie-goer.
What are you doing about this?
Don't stay in that rut, Mr. Ex'
hibitor^get out, keep in step
with the times— tastes are
changing, you know that!
Danny hits the nail on the head -
here. He explains exactly tthy
"these two young fellows,"
which means NATIONAL
PROGRAM SERVICE, "are
getting out a better type of pro- "
gram. ^
The NATIONAL PROQRAM
keeps your regular patron
"sold" — and "sells" new faces!
COMPARE!
...OUR PRICE SAVES
YOU MONEY.
ACT AT ONCE!
WRITE— PHONE— CALL
FOR PARTICULARS
I
NATIONAL PROGRAM SERVICE
1650 Broadway
William Slater
Editor
Telephone:
Circle 5543
New York City
Colemann Michaels
Associate Editor
:
Wednesday, March 10, 1926
N. W. Building Rush
(.Continued fium Page 1)
n final contracts late yesterday,
lereby all of the J. and V. holdings,
luding 31 theaters in operation and
e under construction, passed to his
mpany. The deal means the retire-
;nt of Claude Jensen and J. G. Von
erberg from the exhibition field.
le money involved ranges all the
ly from |3,000,000 to 5^6,000,000 with
e probability that a figure some-
lere between both is about right.
J. and V. own 50 per cent of the op-
ating company, Greater Theaters,
c, in Seattle. The theaters here are
berty, Coliseum and .Strand and J.
d V. partners are Jake Gottstein and
-ed Fischer, fn Tacoma, Ed Moore
interested in the liouses operated
ere. In I-'ortland, the holdings are
ber,y, Majestic, Peoples and I^ivoli,
eratcd in association with J. J. Par-
r and Gus Metzger. The new Pub-
: theater in Seattle was arranged
rough Louis Cohen who closed a 25-
ar lease at a total rental exceeding
|i,500,000.
The theater will cost $1,250,000 and
ill be launched at once. Regarding
le Fox theater, Elon L. Brown, man-
ner of A. C. Blumenthal & Co., Inc.,
Los Angeles states the theater
hich will seat 4,000, will be a radical
'parture for Seattle, so far as presen-
tion is concerned.
Various distributors have been men-
pned in connection with the purchase
t the J. and V. holdings. Famous
as interested at one time. When S.
Kent was in San Francisco last
jmmer on the Rothchild deal, the
latter was taken up and later
ropped. James R. Grainger of Fox
as in Seattle in July and investigated
e properties at which time he urged
s organization against the deal.
The reaction in New York to the
le yesterday was this: It was point-
1 out that little new construction had
een launched in the Pacific North-
est in the last ten years and that the
and V. theaters are not of the big
odern time which all distributors are
pparently now after. It is understood
ox and Famous will probably build
Portland, Ore., as well as Seattle.
|ne of the interesting sidelights in the
tuation is the fact that Grainger and
on Herberg are warm personal
iends. However, Grainger has never
esitated to enter the Northwest ter-
itory in a highly competitive man-
er whenever the occasion arose. It
ras Grainger who influenced William
Randolph Hearst to finance the John
lanirick theaters, opposition to J. and
^ in Seattle, Portland and the Ta-
enia to the extent of $100,000 in re-
urn for Hamrick's pledge to play
letro-Goldwyn.
Regional Conventions for "U"
Cleveland — Universal will hold a
onvention at the Hollenden Hotel on
tarch 29-30-31. Attending will be E.
Cramer, Lou Metzger and R. Wil-
ams, sales manager; Joe Friedman,
pecial representative for Reginald
)enny; Julius Singer, short subject
epresentative, as well as managers of
xchanges in this division. O'her re-
ional conventions will be held in New
(^ork, Chicago, New Orleans and San
''rancisco.
Blank-Publix Deal
(Cuntinucd from Page 1)
is now in course of construction and
will seat over 3,000. Blank declared
yesterday that he will operate it.
Famous or Publix recently secured
a htiy pL-r cent m tlie Kialto in Oma-
ha, another of the Blank houses, by
buying from individual stockholders
that share of the control.
Minncapoli.s — "G r e a t e r Amuse-
ments" report under a New York date
line that Publix next week is sched-
uled to take over the Blank circuit of
theaters in Iowa, Nebraska and Illi-
nois.
Shannon and Hale Coast-Bound
luhei Sliannon and Creighton Hale
have departed for the Coast, follow-
ing a five weeks' stay here during
which they appeared in "Oh, Baby!"
Press Books Becoming Popular
In the number of entries received
and the quality of the contributions,
the contest covering the advertising,
publicity and exploitation on "First
National Month" (January), is report-
ed most successful. The judges ex-
perienced difficulty in selecting the
best because there were so many of
them. This was especially true in
Class C theaters, houses with less
than 1,000 seats, which topped either
of the other classes in contributions.
The judges were unanimous in their
opinion that the entries indicated a
marked advance in showmanship, es-
pecially in smaller houses. Another
fact commented upon was the increas-
ing influence of press books in news-
paper advertising. Whereas a few
years ago most of the larger exhibi-
tors were in the habit of preparing
their own advertising, it appears that
now a great body, of them rely upon
the lay-outs and copy prepared by the
distributors.
To Produce in Oregon
Portland, Ore. — The Featherstone
Feature Film Co. has been formed to
produce in blocks of six. Westerns,
dog and mounted police features will
comprise the program.
Des Moines
uiajr be kuowij
€br the corn
it keeps —
ill ufake
my hit with
the laughs
I Grvd^l
Advancing a Stage
(Continued from Page 1)
formed that they provided for the en-
tire abolishment of the State M. P.
Censorship Commission and transfer-
ring its entire business to the State
Comptroller who would be empower-
ed to wind up the business of the cen-
sorship board by June 13, 1926.
Whereupon Assemblyman Hacken-
burg immediately withdrew his mo-
tion.
The vote was then taken on the
original bill to relieve the news reels
trom censorship, which was passed.
The measure was sponsored in the
lower house by Assemblyman Davi-
son, Republican, of Nassau County.
No opposition was presented against
the passage of the bill. The compan-
ion bill in the Senate introduced by J.
Griswold Webb of Dutchess County
is in committee and will be reported
favorably tomorrow.
Features at Rialto-Rivoli Next Week
Tom Mix in "My Own Pal" opens
at the Rialto on Sunday. The Rivoli
\vill play "The Untamed Lady," star-
ring Gloria Swanson.
More Exchanges
(Continued from Page 1)
Inc., of Los Angeles, including four
features starring Alice Calhoun and
several series of short-reel comedie.s.
Film Craft will represent C. & C. I-.i
the Western territory, handling the
latter's product from Denver to the
Coast.
Cranfield & Clarke's 1926-27- sched-
uel includes the "Mollie May" series,
featuring Violet Mersereau; the "Fam-
ous Painting" series, the "Interna-
tional 12" series, the "Novelty 12,"
12 "Round Corner" comedies, 13
"Boys'^ Adventures," 12 "Make Me
Laugh" subjects and miscellaneous
comedies.
Excellent May Sign Compson
It is understood that Excellent Pic-
tures are about to place Betty Comp-
son under contract for three pictures.
Moray Joins Warners
Cleveland — Norman Moray is back
from a six months' try at Florida real
estate and has become manager of
the local Warner exchange. Moray
was manager of the First National
exchange when he went South. He
succeeds Jack Stewart, transferred to
Cincinnati. James V. Allen, who was
Cincinnati manager, is now holding
a similar position in Detroit.
Nat Barach has been appointed
central division manager for Warner
Bros. H. E. Elder has been given
charge of the eastern division..
Can Use Old Tickets
(.Continued from Page 1)
1924 law may continue their use for a
reasonable time after midnight, March
28, when the new admission tax be-
comes effective, in order to dispose of
them, if sold at the established price
of admission.
It is pointed out, however, that a
ticket marked "established price 54
cents, tax paid 6 cents, total 60 cents,"
may not be sold for 60 cents, but must
be sold at 54 cents.
Censors for Tunis
Washington — A decree instituting a
censoring committee whicVi will meet
at Tunis, is reported by Consul Leland
L. Smith at Tunis to the Dept. of
Commerce.
The committee will be composed of
the following members: President, the
public prosecutor, or his representa-
tive; members, the vice-president of
the Municipality of Tunis, or his rep-
resentative; the chief of the "Surete,"
or his representative; an inspector of
the Dept. of Education; a police com-
missioner and a representative of the
film agents.
Changes in Texas Houses
Houston, Tex. — Max Borger, busi-
ness manager of the Majestic and
Palace, has resigned, along with Jay
Redfro, assistant manager.
IT'S A FREE-FOR-ALL LAUGH FEST
at the Colony, where "THE COHENS and KELLYS" are turn-
ing hundreds away from the box-office and thousands inside out
with laughter. "This film is a darn good laugh picture that will
get a lot of dough !" says Variety. George Sydney, Charles Mur-
ray and Vera Gordon are making it come true with this Univer-
sal Harry Pollard Production. — Advt.
y^'td^^Afk
by om who wants to be themi
Joseph M. Schenck presents it; with RONALD COLMAN, screen story by Hans Kraly,
based on the stage play "Kiki" written by Andre Picard and David Belasco;
A CLARENCE BROWN production; A First National Picture
ioii
Tl
iicti
Til So^^
A
7Ae BRADSTREET
\9f FILMDOM
2f(^RE(0CMIZEP
Authority
OL. XXXV No. 58
Thursday. March 11, 1926
Price 5 Cents
"DANNY"
it se« ; but yesterday when
ist we met, Joe Dannenberg
id I. His dream of a daily pa-
I for the motion picture indus-
) was just coming true.
1 nicknamed him "Danny."
\ e became pardners. Our agree-
lent a handshake, our contract
Kit sincerity of understanding
) hard to define.
rhen ten years of the happiest
>>ociation ever enjoyed by two
len. Ten years of smiles and
?ars with never a cross word
elween them. Ten years of
iiitual trust, understanding and
ihniration that seem but a
ay.
"Danny" has passed on to the
|Verlasting rest. In his own
lords he has taken "the beauti-
j1 adventure." He has gone.
ut his name will live as long
s motion pictures are shown —
jiever.
The world has lost a courage-
us, dominant personality. A
eautiful character, firm in the
/trength of his convictions.
fJDrcefuUy honest in thought
^nd still with the finer sensi-
iilities and sentimentalities of a
i'oman.
1 The motion picture industry
ias lost a sincere, constructive
hampion, a clear mind, a clean
cart and a beloved confidant.
The Film Daily has lost
powerful leader and counsel-
ir.
f have lost the best pal a man
r had — my buddy.
^JACKAUCOATE.
Services at 4 P. M.
Funeral services for "Danny"
will be held this afternoon at
four o'clock at the Universal
Chapel, Lexington Ave. and
52nd St.
The services will be con-
ducted by Dr. Krass.
January 9, 1878 "DANNY" March 10, 1926
At New High
Famous Players common yester-
day reached a new high level for the
year, relative to which the financial
editor of "The Evening World" com-
mented:
"Recent buying of Famous Players and
the persistent strength in the stock today
was based on the highly favorable earn-
ing^ of the company, which have been
increased substantially through the expan-
(Continued on Page 2)
Equipment Meeting Opens Friday
The Manufacturers' Division of the
Association of M. P. Equipment Deal
ers of America, will open its conven
tion Friday at the Astor. About 75
or 80 concerns are expected to attend.
It is understood that the Detroit con
vention, designed to be national in
scope, will be called off.
Expanding
"Danny" Passes On
Editor and Publisher of The Film
Daily Dies — Industry's Leaders
Pay Tribute
Joseph Dannenberg, familiarly and
iffectionately known throughout the
ndustry here and abroad as "Danny"
because of his long association with
The Film Daily, as editor and
pul^lisher, died at the Post Graduate
Hospital, New York, at 9:45 a. m.,
yesterday.
The end came after four days of ill-
ness, beginning Saturday morning.
That night he underwent an opera-
tion for appendicitis. His condition
failed to respond to treatment and on
Tuesday, his attending physicians, Drs.
John F. Krdmann and William H.
Maddren operated a second time.
Complications had set in which gave
tlie case a decidedly serious aspect.
This second operation likewise failed
to bring the anticipated relief and
I'rom that time on "Danny" grew
steadily worse. There was a slight
rally about 2 o'clock Wednesday
morning, but it proved only momen-
tary. The fatal ailment is described
as appendicitis with paralysis oi the
intestines.
Funeval services will be held at four
o'clock this afternoon at the Univer-
sal Funeral Chapel, Lexington Ave.
and 52nd St. Interment will be made
tomorrow afternoon at the Hebrew
Friendship Cemetery, Baltimore, Md.
"Danny" is survived by his widow,
Mrs. Perl Dannenberg and his two
sisters, Mrs. Edna Sussman and Miss
.\ddie Dannenberg, both of Baltimore.
Montford Steele, manager of for-
eign offices for United Artists, has left
for a four months' tour of the Orient
for the purpose of opening new
branclus in that territory. New
offices will be opened in China, India,
the Straits Settlements and the Philip-
pine Islands.
E. A. Eschmann, assistant to Hi-
ram Abrams, left for the Middle West
(Continued .on Page 2)
Hersholt and Stroheim to Star
Los Angeles — It is understood Jean
Hersholt and Erich Von Stroheim will
co-star in Von Stroheim's first for
Famous.
Hersholt has also been loaned to
Fox for the lead in a Warfield play.
"Danny's" Career
"Danny" was born in Baltimore
on January 9, 1878, the son of Philip
H. and Lina Dannenberg. He was
apparently wooed to the press from
his beginnings, for in his college days
and when only a boy of fifteen, he
undertook his first newspaper work
for the old Baltimore Telegram, pub-
lished singularly enough by James
Young's father.
This was in 1893. In 1895 he
"joined the staff" of the Baltimore
World, at the munificent salary of $3
per week. There he was "printer's
devil," police reporter, and whatever
(Continued on Page 2)
THE
i^tiK
DAILV
Thursday, March 11, 19i
Vol XXXy Nt. 58 Thursday, Mar. 11, 1926 PriceSCeots
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise. 5, Rue Saulnier.
Quotations
High
I-ow
Close
Sales
Balabani & Katz.
. 71^8
70/0
71
Eastman Kodak .
.109
109
109
600
Famous Players .
.125^
120^i
125
4,300
Fam, Play. Pfd. .
.123
121!^
123
200
•Film Inspection.
5
Fox Film "A" . .
. 68K
67
68J4
2,300
First National . . .
.103
103
103
100
Fox Theaters "A"
. 24J4
24;'J
241/J
600
*Intern'l Projector
12
Loew's, Inc
. 377^
365^
37^
2,000
Metro-Gold. Pfd. .
. 23/8
23J^
2Zyi
100
M. P. Cap. Corp..
. 23
23^
23
400
Pathe Exch. "A".
70
65 J4
70
9,200
*Skouras Bros. . . .
46H
••Stan. Co of Am.
48
48
48
Trans-Lux Screen.
lOj'^
10^
10J4
2,200
^Universal Pictures
32'^
Univ. Pict. Pfd. .
91^
9154
9154
100
'^Warner Bros. . . .
14H
Warner Pictures .
15
15
IS
700
* Last prices quo
ted.
** Philadelphia market.
At New High
(Continued from Paric 1)
sion program of the company by new acquisi-
tions from time to time. The stock sold at
a new high for the year when it crossed
122}^. Dividends are being paid at the
annual rate of 8 per cent, and in some quar-
ters something more than the usual distribu-
tion at the next meeting was being looked
for. The more conservative opinion was,
however, that nothing along the line of in-
creased distribution could be expected in the
immediately future. Famous Players is ex-
panding in the foreign field, tour large the-
aters having been built on the Continent.
According to the latest figures available, in
the first nine months of 1925 net income was
equal to $12.16 a share on the common, com-
pared with $10.28 a share in the corres-
ponding period in 1924."
The Stock reached a high of 125;^
and closed at 125. The turnover was
4,300 shares.
France Selects U. S. Films
A special cable to the Sun states
Ihat three American films figure first
in the list selected for the inaugural
season of the repertory screen thea-
ter.
Eight have been chosen, all of them
French with the exceptions of "The
Kid," "Little Lord Fauntleroy" and
"Robin Hood."
"A Great Loss"-
-Hays
Mr, Dannenberg was a leader in trade journalism in
America. His work for motion pictures was always con-
structive, always progressive, always honest. Every man
was his friend and he was a friend of all men. His death
is a great loss to every one of us.
WILL
H. HAYS
Canadian Censors
Ottawa — The banning of several
important publications by the Can-
adian Federal Censor has led to some
discussion in official circles as to
whether the Government would de-
cide to place a Federal censorship on
pictures Following the banning of
the papers, announcement was made
by the Dept. of Customs and Ex-
cise regarding the legislative power
held by the Department in prohibit-
ing the entry of any publication, pic-
ture or any printed view from the
country.
At present the censorship of pic-
tures has been conducted within the
various Provinces through the estab-
lishment of Provincial boards. At
times, picture men have pressed for
a Federal censorship board to pas=
upon all pictures once and for all for
showing anywhere in Canada, thus
saving delays, express charges, fees
and other details. Federal film cen-
sorship has now become a discussed
question again.
Switch in England in September
London — The Warner distribution
contract with Gaumont expires in Sep
tcmber. Thereafter, Warners will han-
dle their own product in Great Bri
tain through Vitagraph exchanges.
Leblang on Bank Directorate
Joseph Leblang has been elected a
director of the American United Bank,
which has opened a new branch at
8th Ave. and 37th St.
Managing Two Texas Houses
Ranger, Tex. — Jack Taggart is now
managing the Liberty and Lamb. Tbe
former seats 1,000 and the latter. 765.
Niblo Here \
Fred Niblo and Enid Bennett, who
arrived yesterday morning from Eu-
rope, leave- fcuL Hollywood tomoftow
Famous to Make "Man Trap"
"Man Trap," by Sinclair Lewis, will
be a special on Paramount's fall list
\^ctor Fleming will direct,
Lichtman Starts April 1
Al Lichtman will start work on hi;
second picture in New York on Apri!
1.
Expanding
(Continued from Page 1)
yesterday in connection with the com-
pany's new policy of volume business.
As noted, towns, no matter what the
size, will now figure in the United
sales efforts.
Self-Supporting
Washington — Only 35 of the 94 pic-
ture theaters operated by the War De-
partment showed a profit last year, ac-
cording to a report made public, but
the surplus from those theaters was
sufficient to supj^ort the houses at the
smaller posts.
Something over 4,800,000 attended
the shows given at these theaters, the
report states, during 1925. The ser
vice is now self-supporting and needs
no Government funds.
n
Webb Back with Warners
Hollywood — It is understood Mil-
lard Webb will not direct Norma Tal-
madge's next picture as first planned
Dut will resume direction for Warn-
ers. Norma's next may be a story of
the life of Gaby Deslvs, French ac-
iress.
Warner Richmond Arrives on Coast
Hollywood — Warner Richmond
has arrived from New York. He
has signed to appear in Pola Negri's
"Good and Naughty," to be directed
by Mai St. Clair.
Lawton in Search of Locations
Jack Lawton, location scout for
Universal, arrived in town late yes-
terday from up-state where he has
been on location for "Uncle Tom's
Cabin." He left two hours later for
Memphis and New Orleans to find
suitable exteriors.
Leave for the Coast
Elizabeth Patterson and Maybelle
Turner, who appeared in the stage
version of "The Book of Charm," have
left for Hollywood to appear in the
picture version, to be made by Metro-
Goldwyn-Mayer as "The Boy Friend."
"Danny's" Career
(Continued from Page 1)
else his city editor deemed he shea
be. When the World ceased
publish, "Danny" joined the Bal
more Sun where he continui
until 1910. At that time he w
sent to New York to take charj
of the Sun's news bureau. Howevi
his many years with the Sun in Bali
more were interspersed with a nui
ber of notable assignments, many
them dealing with Maryland and iii
tional politics.
When "Danny" came to New Yor
for the Sun, it was to remain as Ne
York chief for about eighteen month
In the last days of 1911, he joini
the Fairchild Publishing Co.. the
just launching "Women's Wear
There "Danny" remained for sev«
years as advertising manager ar.
general editorial counsel. In thi
period, "Women's Wear" grew froi
a four page daily newspaper to
present proportions and prestige
the official voice of the garmeB
trades. Much of that success mtu
be attributed to "Danny."
»-
0-
b'
IT..-
id'
In 1918, he saw the possibilities (
a daily newspaper in the motion pi*
ture industry, and with John W. Al\
coate, purchased an interest in whs
was then "Wid''s Weekly." On Ma
8, 1918, "Wid's Daily" made its af
pearance, the first newspaper in th
industry. It was the subject of mu<i
discussion and perhaps equally a
much criticism. Many were cert
it could not last, but it did.
In 1921, control of the paper passft
to "Danny" and Alicoate, and th
name was changed to The Fill
iiicli;
From that time on, the reepK'^ '
Dail
ord is as an open book. Under tb
guiding hand of "Danny," the prei
tige of the publication became iii
ternational.
ir.'j
Saxe in Oshkosh
Oshkosh, Wis. — The Opera House,
operated by the Saxe Amusement Co.,
\vill be completely remodeled. The
Saxe interests will also build a new
S^450,000 theater here.
$3,000,000 Chicago House Under Way
Chicago — Work has begun on the
new $3,000,000 house being erected
by Marks Bros. Theaters, Inc. at
West Madison and Crawford. The
house will seat 3,000.
Dorthy Gish Back
Dorothy Gish is back in New York
after a week in Los Angeles. She
sails for England on the Aquitania,
March 20.
One of "Danny's" greatest achiev^
ments in the motion picture publisS.
ing field is the Film Year Boci^ ^' -!
which has grown from 160 pages iftFi.'
1918, to 860 in 1926. This standa«
volume, accepted far and wide as filiB'
dom's encyclopedia, is perhaps tW
acme of his efforts. I
''Danny"— The Man
Nothing greater can be said
"Danny" than that he was humi
Those traits that make for worth
character were inherent in the mi
Understanding, sympathy, fairnesi
these attributes and many more foi
which there are vague and futile grop-
ings are synonymous with his memory
The industry knows. Eulogies art
not necessary. "Danny" had said
"The record speaks for itself." True
indeed, and never more fitting than
now.
A true immortal — a prince of the in-
dustry— the best fellow that ever lived
— these tributes and more came yes-
terday from the industry's leaders
Ojie who has worked by "Danny's"
side for many years knows how true
these encomiums are.
"Red" Kani
knio!
:11
iii
; III
t'. :«(
k
(line
Int
Ifrjl
tiyb
tkatai
ftes
1
ti u
till
»ij
tie
slaiei
ttUllii
t
"¥ ■ » n^^
THE
lursday. March 11. 1926
i^L__££
DAILY
ndustry Pays Tribute to ^^Danny^^
'he death of Mr. Dannenberg is a
ressing blow to the picture indus-
His conservatism and the right-
5 and righteousness of his view-
it about this industry will make it
cult to replace his influence. I am
ply distressed at his passing— Mar-
Loew.
* * *
he industry has suffered an irre-
jble loss in the death of "Danny."
ring the eight years that he has
n a part of the motion picture
iness, he has won the esteem and
friendship of all with whom he
ae in contact. His vital person-
y found expression through a
ceful publication always keenly
re to the problems of the moment.
t is doubtful if the industry pos-
sed a keener or more analytical
dent of the motion picture indus-
in all its phases. And "Danny"
•ays tried to be fair to all sides.
a frank, fearless and inspiring
tor and as a man whose friends
numbered in the hundreds, he
1 be sadly missed.— Richard A.
wland. General M'g'r, First Nat'l
rtures.
* * *
fDanny!" "Danny," who has been
much a part of the motion picture
jiness. who has been so much a part
its growth— his death is a sincere
s. I have known "Danny" for many
irs. His death was a distinct shock
me. I cannot express in words the
■row which his departure has
ised.— Jesse L. Lasky, Vice Presi-
at. Famous Players-Lasky.
* * *
[ came to New York first about five
ars ago and at once my relations
th "Danny" became most intimate
were very, very warm personal
ends. I cannot begin to tell how
ep was my regard for him.
Can I say more than to tell you
A Leader Gone
In the death of Mr. Dannen-
berg the motion picture indus-
try has lost one of its foremost
characters — a man who has held
the screen in reverence, and
who has fought persistently for
its world recognition and for
the high standard which it has
attained. Every member of
the motion picture industry
shares alike the grief which his
death has caused. His death has
stunned me. His is a difficult
gap to fill.
ADOLPH ZUKOR
WHEREAS - The Board of Directors of United
Artists Corporation - Mary Pickford, Charles
Chaplin, Douglas Fairbanks and D. W.
Griffith; Joseph M. Schenck, Chairman of th§
Board, and Hiram Abrams, President, learn
with deepest regrets of the sudden and un-
timely demise of Joseph Dannenberg, editor
and publisher of The Film Daily, therefore
BE IT RESOLVED - That the Board of Directors
of United Artists Corporation and its mem-
bers collectively and individually extend
their sincerest and heartfelt sympathy to
the stricken widow and grieving relatives;
express their profound regret at the loss
to the motion picture industry of the_ de-
ceased as a Man personally and as an in-
fluence that ever sought to point the way
toward progress, harmony and advancement; a
man and an influence that never faltered
but always led in thought and in movement
for greater achievement in all the manifold
phases of photoplay production and presen-
tation; a man and an influence which may
never be replaced.
^!^^^
^^^^^-^'^'Cf^y^
that I grieve for him as I would for a
member of my own family? — Dr. A.
H. Giannini, East River Natl Bank.
♦ * *
Close friendship with "Danny"
makes it difficult to put in words the
ihoughts that come to mind at a mo-
ment like this. "Danny" and I en-
tered the motion picture industry
about the same time. I am proud to
feel that he considered me a friend
ever since that time. We cut our
eye teeth together in the industry, we
talked and argued friendlily over its
problems. I don't think anyone un-
derstood the industry's problems bet-
ter than he did — and I am proud to
acknowledge his friendship, aid and
helpful advice. He will be missed in
the industry and — well, the word does
not say it all— and I will miss him.
— Oscar Price, President, Associated
Exhibitors, Inc.
* * *
Words fail us to express our regret.
"Danny" was the best fellow that ever
lived and will be missed by us all.
— Warner Brothers.
The untimely death of Joseph Dan-
nenberg was a great shock indeed.
Danny" had risen rapidly in the
ranks of trade paper publishers and
the industry will ever remember his
unique style.
\ye extend to Joseph Dannenberg's
survivors and many friends our deep-
est sympathy in this hour of their be-
reavement.— Joseph M. Seider, Busi-
ness M'g'r, M. P. T. O. A.
* ♦ *
One of the true immortals of the
motion picture industry has passed
on. "Danny" was always a power-
ful factor for fair play on the screen
and his loss will be felt by all. — Sid-
ney R. Kent, General M'g'r, Famous
Players-Lasky.
* * *
We are inexpressibly shocked. We
shall miss "Danny" for the qualities
we know he possessed. A real loss.
— R. H. Cochrane, Vice-President,
Universal Pictures Corp.
I cannot tell you how unutterably
shocked was the personnel of Film
Booking Offices of America to learn
of Mr. Dannenberg's untimely pass-
ing away To us he represented one
of the truly vital forces of this indus-
try and we know that his going is a
loss the industry can very ill afford.
— Major H. C. S. Thomson, Manag-
ing Director, F. B. O.
4= « *
Please accept the sympathy of my
family, myself and the entire Finkel-
stein and Ruben organization. I can-
not realize "Danny" has passed on.
— M. L. Finkelstein.
* * *
I have enjoyed "Danny's" acquain-
itance and friendship for a great many
years, and always found him ready
and willing to assist me in connec-
tion with any of my organization ac-
tivities identified with the motion pic-
ture industry. In his sudden demise
I feel that I, too, have suffered the
loss of a good friend and adviser. —
Frederick H. Elliot, Gen. M'g'r, In-
dependent M. P. Assn.
* 4> *
The requiem is sounded and one of
the princes of our industry gone. As
much as Joe Dannenberg has been a
power in the past, just so much will
he be missed in the years to come. —
George W. Weeks, General Sales
M'g'r, Famous Players-Lasky.
* ♦ »
I am shocked beyond words at
"Danny's" death.— Colvin W. Brown,
Vice-President, F. B. O.
\
THE
Thursday, March 11, 19
$109,679 Claimed
Tilt Over Building Costs Involving
the New Ambassador in St. Louis
—Suit On
St. Louis — A petition for a mechan
ic's lien and demand for an accounting
on $109,679, alleged to be due for work
on the new Ambassador theater and
office building under construction at
7th and Locust, was filed in the Cir-
cuit Court by the Lotz Construction
Co. against the Boaz-Kiel Construc-
tion Co. and the Central Properties
Corp., owners of the building. The
latter is a Skouras Bros, holdmg cor-
poration. Boaz-Kiel are the general
contractors.
The Lotz Construction Co. had the
sub-contract to do the wrecking, ex-
cavation, caisson work, concrete work
and back-filling. Between May 8,
1925, and Dec. 10, 1925, the work done
amounted to $258,043.81, of which but
$148,364.67 has been paid the petition
sets forth. The accounting is demand-
ed of the general contractors.
The Boaz-Kiel company in refusing]
to pay has held that certain items on
the bill were too high. The petition
claims priority over $4,500,000 of first
mortgage bonds on the property, the
deeds of trust for which were recorded
May 2, 1925.
Leo Rassieur, Jr., treasurer, Central
Properties Corp., said that corporation
stands ready to pay all bills for work
done on the building, and will pay the
Lotz account as quickly as the two
contracting companies can agree on a
settlement.
Four Religious Pictures in Production
Four one-reel pictures based on re-
ligious tliemes and church history are
now being produced by the Religious
M. P. Foundation for use in churches.
They will be ready in two months.
Tax to Remain Another Year
Winnipeg — No more action will be
taken on the 10 per cent admission
tax in Manitoba for at least another
year, appeals to have the law repealed
having failed.
Large Oakland House Opens
Oakland, Cal. — The new Grand
Lake theater which cost $1,000,000 to
erect has opened. It seats 2,800 and
is a West Coast house.
l^acrae Managing the York
Toronto — G. K. Macrae has been
appointed manager of the York, for-
merly owned by the late Harry
Brouse. Macrae succeeds Douglas
Fletcher.
Webb Handling Columbia Casting
Hollywood^Robert Webb has
joined Columbia as casting director.
Heights Theater Sold
H. & S. Sonn, Inc., has sold the
Palace, 176th St. and St. Nicholas
Ave., to Gisela Humphrey.
Next Week at the Colony
House Peters in "Combat" will go
into the Colony on Sunday.
"Flaming Frontier" Premiere
Universal's "The Flaming Frontier"
will have its premiere at the Colony
midnight, Thursday, March 25.
Judell Here from Chicago
B. Judell who owns the Judell
Film Exchange and is Chicago dis-
tributor for Arctic Nu-Air Corp., is
here and is making his headquarters
with Nat Levine, 1650 Broadway.
Purchase New Building
Boone, la. — The Arctic Nu-Air
Corp. recently purchased a new fac-
tory building, where with added ma-
chinery, the new improved Arctic
Nu-Air Cooling System is manu-
factured.
Retiring Stock Issue
St. Louis — The Metropolitan Thea-
ters Corp., owners of the St. Louis
theater at Grand Blvd. and Morgan
St., will retire the entire issue of $800,-
000 first mortgage 6 per cent bonds
on May. 1. There will be no public
financing in connection with the re-
demption of the bonds.
Mandelbaum Home
Cleveland — H. J. Mandelbaum.
manager of the Virginian, has re-
turned after a three months' vacation
in California.
A. & H. Reopen Palace "Hip"
Seattle — Joe Muller, who resigned
as manager of the Palace ,"Hip" two
months ago, has rejoined Ackerman
& Harris and will reopen the Palace
"Hip" which has been dark for two
months.
Now Managing Palace, Memphis
Memphis, Tenn. — L. A. Snead, for-
merly manager of the Roosevelt in
Chicago, is now managing the Pal-
ace.
To Represent Automatic Ticket Co.
Omaha — George Mead, of the Au-
tomatic Ticket Register Co., New
York, while here recently, closed
with the Western Theater Supply Co.,
to act as representative in this terri-
torv for Automatic.
New F.&R. Theater Opens March 15
Fargo, N. D. — The Fargo, the new
F. & R. theater, will open March 15th
by Ted Force, who has come to Far-
go from Battle Creek to manage.
1/
Five More for Aschers? Lr—
Chicago— Ralph Kettering, t«j
sentative of the Ascher Broth
says, "Aschers are getting ready
announce five more theaters in
many suburbs of the citv."
Moomaw Floats $25,000 Stock Is
Portland, Ore.— Lewis H. M
maw Prod.. Inc., has been authorf
to sell notes amountine to $25^
and $5,000 worth of stock.
"U" Transfers E. G. Dobbs
Auburn, N. Y. — E. G. Dobbs. who
has been manager of the Universal
and Grand, has been succeeded by
C. J. Rose, who has been acting as
district manager for the Schine En-
terprises.
Valley Co. Relinquishes Palace
Pittsburgh — Floyd D. Morrow, in
conjunction with Louis Stein, of New
Kensington, have acquired control of
the Palace, Tarentum, from the Val
ley Amusement Co. The deal com-
prises theater and property.
Can't Show "Birth of Nation"
Columbus, O. — A request by the
Ku Klux Klan for permission to give
private showings of "The Birth of
a Nation," which was barred in the
state, was refused by Attorney Gen-
eral C. C. Crabbe.
Two in One Town Change Hands
Pittsburgh — Two picture houses at
California, Pa., have changed hands.
They are the Lyric, bought from
Joseph Saeli by James Retter, owner
of the Capitol, and the Grand, bought
by William Bulgarius, former man-
ager of the Olympic, from M. White.
Keith House Closes March 27th
Columbus, O. — First steps in the
demolishment of the Keith theater,
to facilitate the erection of a bank
building, will start April 1.
The theater will close March 27th
and there will be no Keith vaude-
ville in Columbus until the opening
of the new Palace.
"Moana" Shown in Ontario
Toronto — "Moana of the South
Seas," much-disputed in Ontario, has
finally been presented in the Province.
"Moana" became an issue between
the exchanges and the Ontario Board
of Censors, following the decision of
the board to make certain deletions.
To Foster Clean Plays
Dayton, O. — The Dayton Stage and
Screen Council, an organization to
"encourage patronage and commenda-
tion for clean and artistic plays and
films in this city," was organized at
a meeting held in the office of
Attorney T. A. Lind, 727 Dayton
Savings and Trust building.
10 Cent Admissions at Park
Indianapolis — The old Park Has
been reopened as a 10 cent picture
theater.
A seven year lease has been ob-
tained by Louis B. Goulden, manager
of the Indianapolis office of Cele-
brated Flayers, and Al Feldman, man
agar of the Miller-Wohl store.
Back to Sunday Opening
Detroit— John Kunsky's State i
reverted to Sunday openings. So
weeks ago openings were changed
Mondays, but the plan did not w«
out. The Capitol is now the o:
Kunsky house opening on Monday
Carr & Schad Managers Shiftec
Reading, Pa. — Carr & Schad hs
brought James Clay, manager of \
Colonial in Lebanon, to Reading
take charge of one of C. & S.'s
cal houses. He is succeeded at L«
anon by Charles A. Campbell.
S)
Urges Exhibitors to Aid New Bi
Buffalo, N. Y.— J. H. Micha
chairman of the Buffalo zone. M.
T. O. ol New York, has sent t
members a communication in whi
he calls attention to the need for ii
mediate action to aid Assemblym
Freiberg put through his childrei I
bill in Albany and Congressman Ma
Gregor eliminate the tax on music. |
New President for Omaha Board
Omaha — Mayer Monsky, of Liber-
ty Films, is the new president of the
Film Board of Trade, succeeding F.
W. Gebhart. Pathe, who has gone
to Kansas City. Earl Bell, of Vita-
graph, fills the first vice-president's
chair, while Leo Blank, of Educa-
tional, is second vice-president.
Chinese Want American Pictures
"China and Chinese want Ameri-
can pictures. They love them." This
is the report brought back to this
country by James Yard, a mission-
ary for ten years in West China. The
Sze-Chawn district, according to
Yard, which is about the size of
Texas, has 80,000,000 inhabitants.
There are not more than four the-
aters there.
Golden State Leases New House
San Francisco — Construction of a
new theater to cost $200,000 was star-
ted last week on the corner of Haight
and Fillmore Sts., site of the old Star
said to be 'Frisco's oldest picture
house. W. S. King, owner and build-
er of the new house, has leased the
theater for fifteen years to the Golden
State Theater and Realty Corp., of
which E. H. Emmick is president and
R. A. McNeil general manager. Mark
Harrison will manage the theater. •
New Niagara Falls House Opens
Niagara Falls, N. Y. — The ne
Capitol, owned by the Niagara Th
ater Corp., Thomas De Santis, pres
dent and treasurer, and Peter P
onessa, vice president and gener
manager, has been opened here c
Niagara St. near 13th. The hous
which cost $300,000, seats 1,400.
Eastman Off on African Trip
Rochester, N. Y. — George Eastma
leaves here tonight for New York. H
sails on the Majestic Saturday on
six-months' journeny through Britis
East Africa to procure pictures of ai
imal life for the proposed African Ha
of the American Museum of Natun
History.
Elmira Goes "Blue"
Elmira, N. Y. — The ordinance per
mitting the exhibition of pictures o
Sunday has been rescinded by tli,
Common Council, a majority votini
in favor of stopping such shows. Pro
vision has been made, however, fo
submitting the question to the publi
in a referendum to be held Nov. '.
next.
Another 5,000 Seat House for Chicag<
Chicago — Another new 5,000 sea
house is proposed for the South Side
near Halstead and Sixty-third Sts. I
will be designed by Joseph Piern
Nuyttens. the famous Belgian paintei
and etcher. Herbert Frankham ii
president of the National Bookings
Offices, sponsors of the new theater
Work has begun on the new Irving
a 2,500 seat house on the West Side
The house, to cost $750,000, will b<
owned and operated by the Mitchel
Bros.
h
»
iTHE
4o brAdstreet
JC FILMDOM
7Aek£C0CmSi
Authority
.. XXXV No. 60
Sunday, March 14, 1926
Price 25 Cents
k
Quarter sheets as illustrated below
available at your Universal Exchange
A
WILL BE CELEBRATED
THIS YEAR BY
AND
Qeovk Sidney Vs
ChailesMunay ^^
VeraGordon/na
l^myVoVLdxdrtoduction^
RomihepkvTWO BLOCKS AWiff "
by AARON HOFFMAN
y^^/f^Ai/CARL LAEMMLE
inassocTviih FAULTLESS PICTURES (»
'^)
"" f^a
'<?^
E.M.ASCHER.Pres. ^Cs'
J I,
'if I
I'lir^Vn'
'^,
A^j
)^u.;>'i*/uA*ii "
u
iJ
?Pn^
The LatigK Hit o/
the Year/
Stellar ^ooVingsl
4th week at The Colony, New York
2 weeks at The Adams, Detroit
3 weeks at Imperial, 'Frisco
The Metropolitan, Los Angeles
The Chicago Theatre, Chicago
The Stanley Co., Philadelphia
Etc., etc., etc.
\,i
9
y
w
^•2
^V
^
9*'^
uy " • » I
UNivERSAL'S WHITE LIST i^ MILES -AND MILES AHEAD OF ALL
ROD LA RDCQUIB
has another
It*s made for the
puhlic~and profit!
presented by
Cecil B. De Mille
A yielodramatic
Punch Picture
A story of a strange bargain which
Unks a promise of death within
a year with a $100,000 life insur-
ance policy.
A melodramatic-comedy expos-
ing the greatest criminal combin-
ation in the country today — a
picture with a thrilling climax
and a *kick' in every scene!
A story teeming with action,
intrigue, and heart appeal, with
Rod in the role of a man who
gambled with fate — and won!
RELEASED BY
PRODUCEKS DISTKIBUTINC COKPORATION
Foreign Distributors Producers International Corporation 130 West 46th Street New York, N. Y.
' ZL.
.^ brAdstreet
(»/' FILHDOH
7Aek£iOCmit
Authority
C, XXXV No. 60
Sunday, March 14, 1926
Price 25 Cents
^ anufacturers to Act
: uler Resigning from Equipment
:alers' Ass'n and Forming Own
Organization
ihc Hotel Aster yesterday, the
nl.icturcrs' Division of the Ass'n
, I'. Equipment Dealers of Amer-
lr\()ted the morning and after-
-rssions of their special meeting
. ^msideration of the question of
iiing from the Association and
i!iL( one of their own. At the
IK inn session the tentative vote
I was practically unanimous that
( tion be taken. However, the
was held over until today's ses-
1 10 o'clock to allow absent
IS to express their opinion. The
iiicturers represented included:
I Vallen, Akron: William Kunz-
Xational Carbon Co., Cleveland;
{Continued on Page 12)
Supply Merger Nears Close
It is understood that Harry Dut-
ton, president of the Exhibitors' Sup-
ply Co. of Chicago, tiie prime mover
in the plan to consolidate the 146
supply dealers now in operation
throughout the country into about 40
or 50, is moving rapidly. Dutton is
reported to have secured 65 per cent
of those now in operation, through
purchases and options.
P. Engineers Meet in May
le annual convention of the So-
of M. P. Engineers is scheduled
: held at the Hotel Lee, Washing-
on May 3-6.
Dimatists, Managers Get Together
result of the joint meeting of
amatists' Guild and the produc-
inagers at the Hotel Roosevelt
<lay was the appointment yester-
1 a joint committee to consider
.sic contract of the dramatists,
xpected that within a week the
■ ommittee will be able to submit
■ sals looking toward an amicable
Mient.
Features Reviewed
Page
he Dixie Merchant
Fox °
ascinating Youth
Paramount ^
hf! Cave Man
Warner Brothers 6
In-ltr Western Skies
Univecsal ^
n Borrowed Plumes
Arrow '^
ca Horses
Paramount °
Vhite Mice
Associated Exhibitors 8
iroken Hearts
Jaff e Art Film— State Rights 8
'he Border Sheriff
Universal "
liss Brewster's Millions
Paramount '
he Set-Up
Universal
he King of the Turf
Film Booking Offices ^-
;hort Subjects /^^
^
Neilan with Famous
Marshall Neilan has signed with
Famous to produce a series. They
will be made on the Coast. The first
will be with a special cast and the
second with Betty Bronson. This
was intimated in THE FILM
DAILY on Oct. 26, 1925.
"Danny" Laid to Rest
Cessation of work in many or-
ganizations throughout the in-
dustry at 1 P. M. yesterday was
the final tribute of his host of
friends to "Danny," for this
marked the interment ceremon-
ies taking place at the Hebrew
Friendship Cemetery, Balti-
more. Dr. Israel, of that city,
officiated at the final requiem
services. Only the immediate
family accompanied the funeral
car, which left New York yes-
terday morning at 8 o'clock, ar-
riving in Baltimore at noon.
Famous in Toledo
Toledo, O.— More than $5,000,000
will be spent by Famous on a new
house on Huron St., at Adams. Work
will start in the summer, and will be
finished in a year.
Langdon's Preview Last Night
Harry Langdon, William Jenner,
production manager, Tim Wehlen,
gag man and Frank Capra, film cut-
ter, arrived in New York from Holly-
wood yesterday morning and are stop-
ping at the Roosevelt. Langdon will
remain about five days. A preview of
his latest, "Tramp, Tramp, Tramp"
was held last night in Rye.
Orpheum House for Omaha
Chicago— The Orpheum Circuit,
Inc., has concluded arrangements for
erection of a new theater in Omaha,
to seat more than 3,000. It will occupy
the site of the present Orpheum and
adjacent property as well. Work will
commence May I and the new theater
is expected to be ready March 1, V)^7.
E. G. King to F. B. O.
Edwin C. King, who has been gen-
eral manager of Paramount's Long
Island studio for the last several years,
has resigned to take charge of the b.
B O studio in Hollywood. An-
nouncement of his successor as man-
ager of th£j'.i*«««uuit,^d>o IS ex-
• ^6 be forthcormrT5*stt a few
Hereyes— herankles and (hervvaysl
> Gwyn, yumyum, ParamouVit.— Advt.
Buys "Kosher Kitty Kelly" ^j
"Kosher Kittv Kelly," one of last
season's Broadway musical plays has
been acquired by F- .^ O. and w.ll
comprise one of their 'Gold Bond
features for the coming season.
World-Wide Tribute
Innumerable tributes from all parts
of the world continue to pour into this
office, an impressive indication of the
high esteem and affection in which
"D a n n y" was held universally
throughout the industry. Among them
were the following:
Universal City — On behalf of the
whole Universal organization and my-
self, who knew the wonderful quali-
ties which made "Danny" beloved
everywhere, I extend sincerest and
most heartfelt sympathy. — Carl Lacm-
mle.
* * ♦
I think I know what a tremendous
loss you have sustained and you have
my every sympathy.
Having recently seen "Danny" at
Pinehurst in apparently good health
and spirits you can imagine the shock
the news was to me. The industry
has lost one of its best friends and
a host of people have lost a great pal.
—Elmer Pearson, Pathe Exchange,
Inc.
* * *
London — Sincerely sympathize in
loss of your friend and associate.
Everybody in the picture industry
will feel a personal bereavement. —
J. D. Williams.
* * ♦
Los Angeles— Have just learned of
your distressing loss and you have the
heartfelt sympathy of myself and my
entire organization. Your loss is the
loss of the entire motion picture in-
dustry and we grieve deeply for you^
— Harold Lloyd
* * *
Arrived at Ambassador Hotel yes-
terday morning to be shocked with
news of "Danny's" death. William
Sistrom wired from the Coast to
.state that every star, player, direc-
tor and official of the De Mille and
(Confi'tii'frf on P«9' 3)
Goldwyn Action Up
Producer Seeks Court Referee in Ac-
tion Against First Nat'l — Exhibi-
tion Values Involved
Three deveolpments have taken
place in the Supreme Court in the
litigation between Samuel Goldwyn's
Osida Frod. and First National Pic-
tures over distribution contracts for
"The Eternal City," "Cytherea,"
"Tarnish," "A Thief in Paradise,"
"His Supreme Moment," and "The
Dark Angel." George Fitzmaurice
and the George Fitzmaurice Prod, are
also plaintiffs and in their complaint
asked that the defendant be restrained
from putting an exhibition value on
the three last named which would
result in the plaintiffs receiving no
profit after spending $2,000,000 in
making them.
It is alleged First National stopped
sending the plaintiff's weekly checks
after the suit was brought, and on
that ground Nathan Burkan, for the
plaintiffs, has applied for an injunc-
tion restraining First National from
continuing to distribute the films.
{Continued on Page 12)
Matt Moore Ends Warner Contract
A wire from Matt Moore states that
his contract with Warners has been
terminated by mutual understanding.
He is now in Santa Monica, Cal., and
intends to take a vacation.
Roger Sherman, New Haven, Opens
New Haven — The Roger Sherman
opened last night with "The Sea
Beast." The house is modeled after
the Rivoli, New York and cost over
$1,000,000. It will show pictures with
a bi-weekly change. Arthur S. Friend
is president of the Roger Sherman
Corp.
Sail to Join British Nat'l
Adrian Johnson, scenarist, and
Shaw Lovett, production manager,
sail on the Celtic today for London,
where they will join the production
staff of British National Pictures, Ltd.
Together with Herbert Wilcox, who
will direct Dorothy Gish, they will
prepare for the first.
To Aid in Music Drive
The board of directors of the M.
P. T. O. A. yesterday decided to co-
operate with the General Federation
of Women's Clubs in promoting a
greater interest in music throughout
.\merica. This move follows an in-
itial step taken by the Hays office
earlv in February in unison witli the
Federation. National Music Week
occurs May 2-8.
THE
-.ggg^
DAILY
Sunday, March 14, 1
Vol.XXXVNo.60 Sunday, Mar. 14, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
ftred as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close
(These quotations are as of Friday.)
Balaban & Katz ..73 71 72^
*Eastman Kodak 109^4
Famous Players ..12654 124-^ 124^
•Fam. Play. Pfd 123
*Film Inspection .... . . 5
Fox Film "A" ... 68 67 67M
Fox Theaters "A". 26 25 26
•Intern'l Projector. .. .. 12
Loew's, Inc 39^ 38 39
Metro-Gold. Pfd. .. ilV-z 23^ 23'/^
M. P. Cap. Corp.. 23 22.>i 23
Pathe Exch. "A".. 71/2 70J4 1\V%
♦Skouras Bros 46 J4
**Stan. Co. of Am 48
Trans-Lux Screen.. 10-^ lO^i lOj^
Universal Pictures.. 30Ji 30'/^ ZW%
♦Univ. Pict. Pfd 9m
♦Warner Bros 1454
Warner Pictures ..15 15 15
* Last prices quoted.
** Philadelphia market.
Sales
16,300
1,200
500
6,400
500
700
1,200
1,700
100
200
Bowling Scores
First National won two games, one
from Universal by a score of 741 to
739, and from Pathe by a score of 834
to 785, Thursday night at Dwyer's.
Universal beat Pathe 847 to 740. The
league standing follows:
Won Lost P.C.
Famous 4 0 1.000
First National 3 1 .750
Pathe 2 2 .500
Universal 2 2 .500
M.-G.-M 2 2 .500
P D. C 2 2 .500
Fox 0 2 .000
Educational 0 4 .000
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spocialista in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins &^Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Acquires Rights to Scientific Film
Entertainment Pictures Corp. has
acquired United States rights to
".Spiritualism Exposed," now being
produced in England by A. E. Coleby,
scientist.
Film Associates' First Showing
The Film Associates will conduct
a matinee and night 1 «;rformance
of "The New Enchantment," a French
picture featuring Georgette Le Blanc
and Jacques Catelain at the Klaw to-
morrow night.
i^sl^isrt
" ~— ~J)ouglasMapX^an'
Hollywood ^^T)ouglas MacLean's
next picture, which is to be directed
by William Beaudine for Famous, will
be "Ladies First," not "Ladies Night,"
as originally announced.
Fine Arts Studios Expand
Los Angeles — The Fine Arts Stu-
dios have purchased an acre and a
half of land adjoining their studio,
where four new structures will be
erected to accomodate free lance
units.
F. & R. Open New House
St. Paul, Minn. — The new Alham-
bra, rebuilt on the site of the old
Alhambra, which was destroyed by
fire last April has opened.
The new house is the latest ad-
dition to the Finkelstein & Ruben
chain.
Associated Theaters Buys Colonial
Monrovia, Cal. — The Colonial has
been sold by Frank Alexander to the
Associated Theaters, Inc., a new chain
now being organized by C. L. Lang-
ley, who recently sold his holdings
in the West Coast chain.
New Theater in Somerville, Mass.
Somerville. Mass. — Contract has
been awarded to Joseph Greenwood
of Boston to erect a theater at 302
Broadway for P. Vartigian. It will
be of terra cotta and limestone con-
struction, one story, mezzanine and
balcony. James Tuck of Boston, is
architect.
Lurie Sells Out
San Francisco — Sale of the Hard-
ing theater and building on Divisa-
dero St. to Mrs. B. K. Taylor for
$225,000 was consummated by Louis
R. Lurie, realty operator, who pur-
chased the holdings about three weeks
ago. The building is a Class A struc-
ture, the theater seating 1,500.
Pittsburgh Firm in Realty Deal
Pittsburgh — For a reported con-
sideration of $200,000, a four-story
brick building has been sold through
the Comm.onwealth Real Estate Co.
for Jane L. Lawrence to the Wes-
tern Pennsylvania Amusement Co..
Inc., v/hich operates a number of
theaters. H. Goldberg is president.
Earning the Industry's Stamp
of Approval —
NATIONAL PROGRAM
SERVICE
1650 BROADWAY
Phone: Circle 5543
WRITE— PHONE— CALL
Famous Denies Clara Bow Report
Famous announces that the report
from Berlin that Sued Film Co. of
Munich has engaged Clara Bow for
a series is incorrect. She is still un-
der contract with Paramount.
J. Herbert Frank a Suicide
Los Angeles — J. Herbert Frank,
v»'ell-known "heavy" is dead, a suicide.
Henry Lehrman Hurt
Los Angeles — Henry Lehrman, di-
rector, sustained a rather serious in-
jury to his knee while working on a
production.
Fourth for Gusdanovic
Cleveland — Paul Gusdanovic, who
owns the Orpheum, Norwood and
Corlett, has purchased the Regent, a
1,000 seat house.
Western Pennsylvania House Bums
Tarentum, Pa. — The Star, operated
by Guy Ida, was completely destroyed
by explosion and fire.
New House for Gouvemeur, N. Y.
Gouverneur, N. Y. — Sol Kaplan is
making plans for the remodeling of
the second and third story of the
Kaplan block into a theater.
Exhibitor Gets Civic Post
Clarendon, Tex. — Homer Mulkey
has been appointed president of the
local Chamber of Commerce. He is
a veteran exhibitor.
To Manage Four in Texas
Tyler, Tex. — Robert Sparks has
been appointed by the Dent-Mussel-
man interests as manager of four
houses here.
First Nat'l Cashier an Exhibitor
Pacific Junction, la. — T. W. Dixon,
cashier of the Omaha First National
exchange, has purchased the Lyric.
Opens With New Policy
St. Louis — The Southampton, 5500
Lansdov/ne Ave., has reopened under
new management with a policy of
pictures and vaudeville.
Schine to Remodel Coming House
Corning, N. Y. — The Schine The-
atrical Corp. will remodel the Strand,
increasing the capacity to 1,200. About
$75,000 will be spent.
Robb and Rowley Growing
Whitewright, Tex. — Robh and
Rov/ley have purchased the Odeon,
seating 250, from Legg and Pace.
This makes the Slst theater in this
chain.
Managing Butterfield House
Owosso, Mich. — Harry Easton, for-
mer manager of the Blackstone, in
South Bend, is now managing the
new Butterfield house, the Capital,
which opened recently.
dPSTUMEG
>^ GOWNS— UNIFORMS C7
FOR EVERVBODy WHO IS ANVBOOy
ON THE STAGE OR SCREEN..EXCLUSIVE-.
DESIGNS By LEADING STVLE CREATORS
BROOKS '^^^ ^^'^^
' NEWyORK
-AtSO 15,000 COSTUMES TO RENT-
New Quarters for Fox Excha
Harrj' Buxbaum will occup;
new Fox exchange at 343-5 W
St. on March 21st. Buffet lun
will be served to exhibitors. I
dition to housing the sales and
ing forces, the building will be
pied by the accessories departm'
Film Stolen
Los Angeles — The Theater Su
Co. of Long Beach has notifid
police that one of their trucks
taining $3,000 worth of film was
en while making collections in
mington.
ilfci
L
ri
Its not tbe ah*
of Deuver
that makes
me so proud
it'stliefacr
that I'm a
^Manner in
'tramp-
Specify
GOERZ
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP,
45 West 45th Street
N. Y. Bryant 7243
ted ivl
laiiriv'i
o:;e '
v;as
!J V,OI
ism, a
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
HALPERIN
:ri, ti
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Cf f,{
«IW,
THE
day, March 14, 1926
i2S^f»^££
DAILY
^orld-Wide Tribute
(Continued from Page 1)
:)politan Studios mourns with
at this time. Cecil De Mille,
is here, has already expressed
iu his sympathy. "Danny" al-
secmed like one of us on :he
irie Prevost, Rod La Rocque,
ilia Dean, Leatrice Joy, Rupert
1. George Melford, Lilyan Tash-
Lillian Rich, Joseph Schildkraut,
Hale, Frances Marion and many
s of our two studios asked me
resent personally an expression
e deep loss they feel we have
uffered.
mc personally, "Danny" was
deal business man, tremendously
informed, impartial, scrupulously
3t, a true and loyal friend. I
you boys must still carry on
inder the new arrangements un-
which I will work I want to
;e to you every last atom of
3rt.— Barrett C. Kiesling, De
Prod.
u have no idea how shocked I
to learn of "Danny's" death.
:is cannot convey my feelings. I
jst broken down as a result of it.
know "Danny" was my most in-
e chum. — William Klein.
'anny" has gone, but through our
association I shall carry fond re-
brances of him which will endure
me until the very day I join him.
— Don Mersereau.
ords cannot express the shock I
ved when I learned of the news
Danny's" sudden death. Certain-
5 one will be missed more than
I personally feel his loss greatly
e was always interested enough
ly work to make some helpful
sm, and his judgment was al-
i sound. — Adolphe Menjou.
* * *
licago — Just learned of your mis-
me and words fail me in express-
o you my sincerest condolence. —
'A. Warner.
* * *
iro, Egypt — "Danny's" passing is
:at loss to our industry. Deepest
)athy.— Watterson R. Rothacker.
n Francisco — Just heard the ter-
news and it's impossible for me
spress my feelings at the sudden
unexpected loss of such a friend.
Dannenberg and you all have
sincerest sympathy and I regret
inability to be with you.— George
Jlair, Eastman Kodak.
* * *
ords fail us to express to you
deep felt sympathy and sorrow
1 your loss. "Danny" was a
:e of good fellows and will be
ed by all of us.— Mr. and Mrs.
Tt Warner.
H: * *
hen the industry loses as an unsel-
and intelligent a friend as
liny" it has suffered an incompar-
loss. — Ward Lascelle.
Entire British Trade Mourns
London — The whole British film trade asks me to ex-
press deepest sympathy with you and condolences in the
awful loss you have sustained. The entire industry here is
stunned by the sad news and acknowledges it has lost a dear
friend.— ERNEST FREDMAN, "The Film Renter."
London — On behalf of all British renters, I hasten to
send you our expression of universal sorrow at the sad news
of "Danny's" sudden death. "Danny" was always held in
affectionate regard by every British renter who knew him
as a true friend of the British industry, not easily replaced.
— S. ROWSON, Chairman, Kinematograph Renters Soc.
It was with a sense of profound
regret and shock that I learned of
"Danny's" death. It was so sudden
that it is hard to realize he has gone.
I know what a distinct loss and grief
his death, is to you and how much
he will be missed, and I am very
sorry. — Sydney S. Cohen, Motion
Picture Theater Owners of America.
Los Angeles — I regret and deeply
sympathize with all at the loss of
"Danny," your chief. — Rupert Julian.
* * *
Culver City, Cal. — Shocked beyond
words over the passing of my dear
friend "Danny," and to his family and
to you goes my deepest sympathy. The
character and fine fearless ideals of
"Danny" were a tribute to the picture
industry and his memory as a square
shooter and true pal will remain and
inspire all of us who loved him. —
Hunt Stromberg.
* * *
Please accept our deepest sympathy
and heartfelt respect in your great loss
and in our loss of an inestimable
friend. — June Mathis and Silvano Bal-
boni.
+ * *
London — Shocked to hear the sad
news. Please accept by sincerest sym-
pathy.— Harry Rowson.
* * *
Please accept my sincerest sym-
pathy in the great loss which has
come to you. — Jason S. Joy.
* * *
Los Angeles — Please accept my
deepest sympathy in your bereave-
ment.— John W. Considine, Jr.
* * *
Los Angeles — Received news of
your deep sorrow. A great shock.
Please accept our sincere sympathy.
— Lila and James Kirkwood.
+ + +
The untimely death of our poor
friend "Danny" has left me absolutely
nerve-shattered. I heard of his sad
death whilst I was out of town and
on my return this morning I find that
the funeral has already taken place.
I want you to know that this unavoid-
able absence was the only thing
which prevented my attending and
paying my last respects to my old
friend
The motion picture industry will
suffer greatly from his sudden death,
but all of us who loved him will
really never forget this terrible catas-
trophe.—J. E. Brulatour.
We v/ho knew and liked "Danny"
so well, wish to extend to you and
the other boys who worked with him
our deep sorrow at his passing.
Silas F. Seadler
William R. Ferguson
R. W. Baremore
H. A. Leonard
Morrie Ryskind
Hubert L. Voight
Donald H. Clarke
* * *
My sincerest sympathy goes out td
you and all your associates.
Strange how, after years of per-
sonal contact, one does not appreciate
one's friends. I was always fond of
"Danny" but I never knew how fond
I was of him until this sudden shock
out of a clear sky — I really feel like
one of my own had passed on.
Mere words will mean nothing to
you bvit I must go on record that
"Danny'' was the squarest shooter of
them all— Fred J. Beecroft, "M. P.
News,"
* * *
The passing of "Danny" has stun-
ned me. I have never met anyone
in the industry who contributed as
much to the lifting of motion pic-
tures from a position of indifferent
interest to the fifth largest industry
in the United States.
He left a heritage to us all in the
memory of his wonderful friendship,
his perfect understanding of motion
picture problems and the example he
set to all of us by his untiring, never
ceasing labors for the good of all
concerned in this business. — W. E.
Shallenberger, Arrow Pictures Corp.
* * *
San Francisco — Was very sorry to
hear about the loss of your associate
and my friend and want you to ex-
tend for me my sympathy to his dear
ones. — Sam Sax.
* * *
Washington — I was inexpressibly
shocked this morning to read of
"Danny's" sudden and untimely
death. It seems doubly hard to be-
lieve this in view of the fact that
less than a month ago I had a long
talk with him and at that time he
seemed in the best of health and full
of plans for a supplement for the
Film Year Book.
I think that in his passing both the
Department and myself have lost a
friend. I wonder if you would extend
my deepest sympathy not only to his
family but also to the members of
your office force who had the privi-
lege of working under him. — C. J.
North, Chief, M. P. Section, Special-
ties Division, Department of Com-
merce.
Washington — The death of your
able editor, Joseph Dannenberg,
comes as a great loss to the motion
picture world and to the Bureau of
Commercial Economics, wlio found
much inspiration by his formative
opinions and constructive criticism.
Government officials, many of whom
knew him personally and read your
daily, empower me to also express
their regrets of his passing. — Ran-
dolph M. Boggs, Dean, Bureau of
Commercial Economics.
* * *
I had known "Danny" for many
years, and, like all those who admired
and esteemed him as a power for
good ill cur industry and who loved
him for his intensely human, sym-
pathetic and ever cheerful outlook on
life, I rejoiced in the trust and con-
fidence imposed in him by men high
in executive positions in the field he
served so well. This was but a just
reward for his honesty, his integ-
rity and his self-sacrificing desire to
advance the cause of motion pictures.
—J. E. Storey, Pathe.
* * *
The shock that you must have re-
ceived was second only to one you
probably experienced at the passing
of a dear and beloved relative. My
sincere and heartfelt condolences to
you from one who always loved him.
— Maury Kraus.
* * *
On behalf of Ben Blumenthal and
myself, I want to extend to you my
sincerest sympathy for the loss you
have sustained at the demise of
"Danny."
You can readily understand what a
terrible shock it was to all of us,
and to tell you how much we will all
miss him is even impossible to put
into words. "Danny," with his great
personality, was always ready to give
advice — to be a friend to every one
of us.
He was a great force in the film
industry, and to us, who knew him so
well, irrespective of his connections
with the film business, he is a loss
that is practically irreparable. — Louis
Auerbach.
* * *
Inexpressibly shocked and grieved.
— Florence Strauss, First National.
* * ♦
Accept my deepest sympathy. — J.
J. McCarthy.
* * *
London — Deeply grieved at "Dan-
ny's" death. Heartfelt sympathy. —
Tom Davies.
* * *
I was certainly shocked to hear of
"Danny's" passing. Let me express
my deepest sympathy and regret. —
Edward Silton.
* * *
Please accept my sincerest sym-
pathy.— Jacob Wilk.
* ♦ ♦
Permit me to extend to you my
heartfelt and sincerest sympathy. —
Herman Fellner, Berlin.
* * *
I have just read in The Film Daily
of "Danny's" passing. Every tribute
which you publish rings with spon-
taneous truth. My personal contact
with him impresses me with two out-
THE
-fftH^.
DAILY
Sunday, March 14, 1
standing characteristics: his forceful
and sound judgments, and his sincer-
ity in giving expression to them.
r know of no other personality in
this industry who had his breadth
and authoritative power of decision
upon so many and diversified activi-
ties in all its branches.
The one feature which I never
failed to read was his daily editorial.
I shall miss it much. — George Kleine.
* * *
We were inexpressibly shocked to
hear the news of "Danny's" death.
He was a "regular fellow" and will
be very much missed by the industry
and his personal friends. — W. F.
Clarke, Cranfield and Clarke, Inc.
* * *
"Verily, a mighty cedar hath fal-
len."—Ralph Wilk.
* * *
Please accept the deepest sympa-
thy of our entire organization. Your
loss is also our loss and we shall miss
"Danny" every day both " in person"
and "in print." Words are futile
things at such a time as this and only
time can slowly close the wide gap
left in the front rank of filmdom's
foremost. There was only one
"Danny." — Budd Rogers, Lumas Film
Corp.
+ * *
A virile and trenchant pen has been
stilled, but to those who have known
"Danny" for his indomitable courage
to do the things he thought were
right, he will forever live as one of
the tremendous dj'namic forces whose
words of advice, wisdom and caution
were ever a beacon light during the
grave questions that arose to con-
front the industry he so loved. — A. L.
Selig, Tiffany Productions.
* * *
Of all the men affiliated, directly or
indirectly, with the motion picture
business, it seems to me that "Dan-
ny" was the largest single contributor
to the welfare of the industry. I be-
lieve that he did more for common
sense in the business and for good pic-
tures than any other one single man,
and I hope that his friends and admir-
ers will not let his death go by with-
out signalizing their regard for him
in some formal and permanent man-
ner.— W. N. Seligsberg.
* * *
The sudden passing of "Danny"
has been a blow to every one who
has ever come under the pleasant in-
fluence of his wonderful personality.
— Joseph A. Hoffenberg, for Jacobo
Glucksmann.
* * *
Please allow me to extend to you
and your associates my heartfelt sym-
pathy in your great sorrow. — T. J.
Connors.
* * *
Just as everybody else must have
been, who knew "Danny," I was
shocked beyond expression to learn
o* his untimely death. As a friend
and a fellow he had no peer. In his
chosen work as publisher of The
Film Daily he was a stabilizer and
an influence that the industry can
very ill afford to lose. — Herbert R.
Ebenstein.
* * *
Newark, N. J. — Just heard about
"Danny." Advise if I can help you.
Yon can imagine how it hit me.
— Tony Lynch
Tributes from the Press
liih
Joseph Dannenberg was a kindly
and honorable man, an indefatigable
worker, a trained and excellent editor,
and gave the very best that was in
him to the best that is in this indus-
try. Probably he worked too hard, and
it is sad indeed that a man who has
so diligently and ably created for him-
self a respected and unique position
must lose the fruits of his labor so
early in life. And the industry, need-
less to say, suffers a genuine loss.
"Danny," as he w-as wisely and al-
ways afifectionately known, was "Dan-
ny." His place will not be filled; but
like all well done tasks, his influence
will go on. I have known him well
since he began his journalistic career
in this field and invariably found him
a co-worker doing his own job with
an exceptional and admirable fairness,
courtesy and manliness. — William A.
Johnston, Editor, "Motion Picture
News"
* * . *
Mr. Dannenberg, because of his
likable personal qualities and an ag-
gressive and active mind, made him-
self felt throughout the industry al-
most from the beginning of his con-
tact with it. He was a man of extra-
ordinary fine social qualities, with an
unusual capacity for making friends,
and even those, among his competi-
tors in his chosen field, were included
in the wide circle of his friendships.
— Arthur James, Editor and Merritt
Crawford, Publisher, "Motion Pic-
tures Today."
* * *
London — Deeply grieved to learn the
sad news. Please convey my sincere
ympathy to his relatives. — J. Cabourn,
Editor, "The Bioscope."
* * *
The passing of "Danny" is a shock
as well as a genuine loss. He was a
picturesque and forceful figure, as
trenchant and individual as a conser-
vationalist as he was a constructive
influence in the publication of his
trade magazine. — Norbert Lusk, Mo-
tion Picture Editor, "The New York
Morning Telegraph"
With deepest regret I read about
the sudden death of "Danny," and
I want to extend to your paper my
heartfelt sympathies as well person-
ally as on behalf of mj' paper. With
"Danny," a personality passed away,
one of the milestones in motion pic-
ture journalism and you may be is-
smed that his name and his kind
memory will never be forgotten on
the ether side of the ocean. — Wolff
M. Henius, Lichtbildbuehne, Der
Filmspiegel, Berlin.
* * *
Pittsburgh — Accept our greatest
sympathy on the passing of Joseph
Dannenberg. — "Moving Picture Bulle-
tin."
* * *
Toronto — Sincere regret and sym-
pathy extended to you on your very
great loss of "Dannv." — Ray Lewis,
"Canadian M. P. Digest."
"Danny" was one of the picturesque
personalities of the field, admired by
many, and motivated by the laudable
object of furthering the interests of all
those engaged in the field.
Mere words are pitifully inadequate
to express the sorrow and sadness
that follow in the wake of his death.
Nevertheless, this simple eulogy is of-
fered in the sincere conviction that it
humbly expresses the sentiment of
those who knew him and knew of
him.
"Danny" has gone, but his spirit
remains ever to glow with the light
of affection and inspiration to his
memorv. — George C. Williams, Pres-
ident, "The Exhibitors' Daily Review"
* * *
"Danny's" gone. But there will be
a place for him at every film table in
the land. No matter where the ban-
quet or what the fare, "Danny" will
be a guest. He'll sit with us as of
old. "Danny" has left "Danny" with
us.
God rest a merry gentlemen, a true
comrade, a loyal friend and helper of
the motion picture. — Bill Reilly, Edi-
tor, "Moving Picture World"
* * ♦
"Danny" was a popular figure in
the motion picture industry. He did
much to encourage worthj^ produc-
tions.—"The New York Times"
* * ;;:
I was shocked when I heard of the
death of my good friend "Danny"
yesterday. It was a sincere shock
because our relations, as publishers
and as individuals, have been of the
most pleasant sort. — P. S. Harrison,
Publisher, "Harrison's Reports."
* * *
"Danny" was truly one of the great
figures in the industry. We feel his
death keenly. — Boone Mancall, "Reel-
and Reviews."
* * *
We Salute —
Joseph Dannenberg, afTectionately
known to the entire picture industry
as "Danny."
We saiute his accomplishments and
his genuineness. He was a splendid
influence in motion pictures and he
will be missed and grieved for by his
many friends. — Dorothy Herzog, "N.
Y. Daily Mirror."
* * ♦
I join the motion picture industry
in mourning the loss of "Danny." I
really cannot conceive that "Danny"
is no more and that his delightful
personality will no longer radiate at
motion picture gatherings which were
never complete unless he was there.
"Danny" was a constructive force in
the film indust5ry. His terse and
philosophic column in The Film Daily
was a distinct contribution to the
cause of bringing about good will
and better understanding among the
various branches of the industry. His
untimely death is a grievous loss, not
only to the great host of his friends,
but to the whole film world as well.
— Bernard Edelhertz, "The American
Hebrew."
With deep regret I hear that
Dannenberg has passed away
want to extend to you my dei
sympathy and assure you that
Dannenberg had a wonderful r
tation in Germany and that he
considered the best American
journalist over there. All Ger
film journalists feel with me a
is an honor for me to tell you tha
behalf of myself, my publication,
Filmwoche" and all German
leagues. — Siegfried Wagener.
* * *
I certainly feel terribly a
"Danny's" death. My deepest s
pathy to all his associates. — Eliza'
Lonergan.
Baltimore — It was with deep re
that I learned of the death of
friend "Danny." The industry
lost a good friend in "Danny
Thos. D. Goldberg, Walbrook
Harford Theaters.
May I join the great host
"Danny's" friends in expressing
you my sincere sympathy in ha\
lost so fine a leader and doer, as
Dannenberg. — Harry Bernstein.
* * *
Ini
lllifi
00, !iij
"Danny" — you are gone. But
alone. You gained the good will,
your fellowmen. And the love of
who worked with you.
"Danny" — you leave behind you
spirit that will never die. A mem
that will live forever. In the hejjic^ ^
of men and women who were pi)
ileged to know you. And will moi
your loss as a brother.
"Danny" — may your soul rest
peace. — J. D. Trop, Sierra Pictures
* * *
.^:!ijni
msi Co.
IP0-!I01
Just heard- the sad news of di
"Danny's" death. I' want to exte
to you and the entire force of T
Film Daily my heartfelt sympat
and condolence. We have all lost nv'rj^
dear, good friend. — George H. Da' M
ri
bv,
Votk
(til.
hid
lion
IS, a
It seems hard, even now, to expri
the terrible shock of realizing ti
"Danny" isn't going to be in |
close-ups any more. It seems ev*
harder to realize that only last Tue
day we were seated around a taf
at which all the rest of us were q
most of the time in order to get h
best knowledge of the industry. M
are going to miss that knowledge at
more than that we shall miss h
kindly smile and the helpful spilfc
that he has always imparted. v„'i
Words are so useless in trying 1 ^™
convey the thoughts that must I i 'I
pouring in on you from all side
The best we can say is that "Danny fe,.
has left behind him an inspiration an h
ideal for us all to live up to in thi ?"'
industry.— Walter F. Eberhardt, Firs i,^^
National.
* * * .
■ toy
It was with most sincere regrs ^
that I learned of "Danny's" demisJ B.
Nothing that has been said or writ
ten could do him and his characteriS hti
tics justice and I know that he wil *
not be one of those that are quickljl '■
forgotten.— J. Pollak, National Sere
Service.
Friday, March 14, 1926
THE
-;&-h
DAILY
Hi
Incorporations
irtford. Conn. — State Theater Realty
., Stamford ; to operate a theater. Capi-
" $25,000. Incorporators, A. Strauss, et
t
irrisburgh, Pa. — Theater Lobby Display
Pittsburgh ; exhibitor supplies and ac-
S iries. Capital $25,000. Incorporators, J.
s, R. Soltz and Miss R. Stoltz.
iTtford, Conn. — Capitol Theater of New
lin, Inc., New Britain ; to operate a
er. Capital $50,000. Incorporators, I.
man, et al.
ringfield, 111. — The Illustrated News Co.,
ago; to publish a motion picture fan
ly.
irrisburgli, Pa. — Park Device Mfg. Co.,
idelphia. Capital $50,000. Incorpora-
J. Lusse, R. Lusse and Richard Lusse.
irrisburgli, Pa. — Edwardsville Amusement
Edwardsville ; to operate theaters. Capi-
^20,000. Incorporators, M. Comerford,
S. Comerford, and J. Dikas.
irrisburgh. Pa. — Willows Beacli Co.,
nont ; to operate theaters. Capital $250,-
Incorporators. E. Woodings, J. Ander-
and P. Reinhold.
irrisburgh. Pa. — The Stoneboro Park Co.,
eboro ; to operate theaters. Capital
100. Incorporators, A. Daily, H. Hines,
Slater and C. Hines.
nver, Colo. — Boulder Theater Co., Boul-
theaters. Capital $50,000. Incorpora-
T. Herbert, P. Howard and T. Harg.
ver, Del. — Gasparilla Productions, Inc.,
lington; to produce. Capital $400,000.
rney. Corporation Trust Company of
rica, Du Pont BIdg., Wilmington.
)ver, Del.— Bell Theaters Co., Phila-
lia ; to c^erate theaters. Capital $10,-
Attorney, Corporation Trust Guarantee
rust Co., 927 Market St., Wilmington.
Ualiassee, Fla. — Pinellas Amusements,
Harpon Springs; to operate theaters,
rporators, VV. Butler, H. Crawford, Jr.
R. Stockton.
bany, N. Y. — Brandon Brothers, New
;; to produce. Capital $20,000. In-
orators, W. Brandon, F. Miller and S.
hoff.
bany, N. Y. — Beekmaii Theater, Inc.,
York; theaters. Capital $1,000. In-
orators, L. Markham, F. Wald and A.
field.
bany, N. Y. — Bay Shore Amusement
Patchogue; to operate theaters. In-
jrators. M. McCooey, Jr., M. Roskin,
N. Rafel.
iston, Mass. — Colonial Photoplay Corp.,
on. Capital $25,000. Incorporators, H.
5rs, H. Farrell and L. Radi.
bany, N. Y. — Jones and Green Prod.,
York ; to produce and operate theaters.
rporators, E. Bloomberg and I. Shumis.
rney, W. Kaufman, 1482 Broadway, New
bany, N. Y. — G. and F. Amusement
Brooklyn; theaters. Capital $6,000.
rporators, G. Conroy, J. McCooey, Jr.,
M. Riskin. Attorney, H. Oslirin, 1476
dway. New York.
bany, N. Y. — Winkler Film Corp., New
:; to produce short reels. Incorporators,
Vinkler, C. Mintz and N. Mintz. Attor-
H. Oshrin, 1476 Broadway, New York.
ly, N. Y. — Rockwell Amusement Co.,
>,Li;!,e; to operate theaters. Capital $10,-
Ol Incorporators, K. Dutcher, P. Flana-
a «nd C. Tucker. Attorney, E. C. Mur-
I) Syractue.
Michaels Leases Buffalo House
Buffalo, N. Y. — The Palace, on
Main St., erected a decade ago by
Mitchell H. Mark, has been leased by
the Michaels Theatrical Enterprises,
Inc. The house has been operated
for the last several years by J. Smith,
Reducing Fire Hazards
Seattle — The Film Board of Trade
has taken further steps in fire pre-
vention measures by securing the co-
operation of the Fire Dept., in an
electrical inspection of exchanges.
Far Rockaway Strand Co. Dissolved
Dissolution papers have been filed
in Albany for the Far Rockaway
Strand Theater Co., which operated
the Strand in Far Rockaway, prior to
its sale by the Moss Circuit.
Add to Samuel Levin Chain
San Francisco, Cal. — Another the-
ater will be added to the Samuel H.
Levin group of citywide, neighbor-
hood houses, with the dedication of
the New Balboa, on Balboa St.
Lou Hess Plans Trip to Europe
St. Louis — L. E. Goidhammer has
succeeded as manager of the local
branch of Universal. Goidhammer
had been assistant manager. Hess is
going to Germany.
MacMullen Gets New Post
Chicago — Roy C. MacMullen, who
has been production manager for As-
cher Bros., has resigned to become
manager of Ascher's new Highland
to open in March.
Berg Managing "U" House
Moberly, Mo. — Ben Berg is the
new manager of the 4th St. theater,
recently taken over by Universal. He
hails from Kansas City.
Form Illinois Theater Company
Carmi, 111.— Frank E. Barnes, Char-
les E. Barnes and Charles B. Coch-
rane have formed the Strand The-
aters Co., with a $35,000 capital.
Fire Destroys Iowa House
Iowa City, la.— Fire completely de-
stroyed the Englert, causing a loss of
$125,000. The house seated 600.
Among Exchangemen
Seattle — Melvin W. Winstock has resigned
from Universal a^ter many years and has
joined Warner Bros.
New Haven, Conn. — Harry Krskin has
been transferred from the local office of
Associated Exhibitors to London.
Albany, N. Y.— George Goldberg has re-
signed from P. D. S. to become a salesman
for Associated Exhibitors.
Kansas City— Guy S. Pmnell has been
added to the Educational force. He was
formerly Paramount representative in Denver.
Kansas City — Thomas Thompson has re-
siRned from Warner's to take a position as
salesman with M.-G.-M.
St Louis — ^Harry Saunders has been added
to the sales force of First National, taking
the place of J. J. O'Neil, resigned.
Denver, Barney Gurnette, former manager
of the Salt Lake Universal exchange, is
now with Universal.
New Theaters
Childress, Tex. — The new Palace, costing
$64,000, has opened.
Brownsville, Tex. — John Planning has op-
ened the Texas.
Brownsville, Tex. — The Queen has opened.
Pontiac, ,Mich. — The new Orphcum has
opened.
New Baltimore, N. Y. — Matt Moran has
opened another house here.
Hazelton, Pa. — The new Capitol, seating
2,600, is about half finished. The opening
is set for May.
Brownsville, N. Y. — The Brownsville has
opened.
Ivanhoe, Minn. — William Lange has op
ened the State.
Larkins, Fla. — The new airdome, seating
1,000, will open shortly. J. L. Schwartz is
the owner.
Ponca City. Ark. — A new theater is to be
constructed here by Eugene Wetzel.
Utica, N. Y. — John Angello will open his
new house Easter Week.
Casey, la. — R. F. Valentine has opened
the New theater.
New Orleans— The Charleston, at 323 S.
Rampart St., has opened.
Orange, N. J. — The Ambassy has opened.
West Palm Beach, Fla.— The new Flam-
ingo at South Dixie and Wildemere Road has
opened. It cost $30,000.
Utica. N. Y. — P. Linton's new house will
open sometime in April.
Liberty ville, 111.— G. C. Gridley of the Lib-
erty i.s planniiiy a new theater.
Harligen, Tex.— The Rex, a new $40,000
house, has opened under management of
Jack Pickens.
Woodward, Okla. — The Woodward has
opened.
Bellingham, Wash. — The Standard Theater
Co. will open the new Avalon on March 18.
E. T. Mathis will manage.
East Hampton Beach, Long Island — Con-
tracts for a $125,000 theater have been let.
Leonard A. Edwards is behind the project,
which will be located at Main St. and New-
ton Lane. Seating 1,100, the house will open
July 1.
Saranao Lake, N. Y. — The New has open-
ed. It seats 400 and is owned and managed
by Leon N. Sanschagrin.
Work Starts on 5,000 Seat Theater
Chicago — Marks Bros, have begun
work on the new 5,000 seat house at
Madison and Crawford Sts. It will
be called the Paradise.
Expansion Program for Comerfords
Scranton, Pa. — The Comerford
Amusement Co. has announced ex-
pansion plans that will greatly in-
crease the holdings of the company.
A theater at Lackawanna Ave. which
will be patterned after the Embassy,
is to be erected by the company. At
present a three-story building is on
the property and is being used for
stores. These will be entirely re-
modeled.
The Ideal, Montrose, recently taken
over by Comerford, will also be re-
modeled at a cost of $100,000.
The Comerford and Chamberlain
companies have merged their inter-
ests in a proposed 2,500 seat theater
on the site of the Sterling Hotel,
Fourth St. and Government Place. It
is expected that $625,000 will be spent
on this venture.
Flans are also crystalizing for the
erection of a theater in Sunbury. A
plot has been held there by the Com-
erford interests for some time.
Bethell to Cover Philadelphia
Philadelphia — John Bethel], recent-
ly special representative for Associ-
ated Exhibitors, has been transferred
to Philadelphia.
Charles Martin, lately with Univer-
sal and Associated Exhibitors, has
joined Pathe and will work at New
Haven.
Pete Ryan has resigned as P. D. C.
salesman here to join Associated in
Washington.
Plans East Orange Theater
East Orange, N. J. — Postmaster
Frank J. Bock had started construc-
tion of a new theater at Harrison
and Central Aves. Samuel Bratter,
Fred W. Falkner, Samuel Pollack and
Louis R. Golding, who are afSliated
with a large chain of theaters
throughout the State of New Jersey,
have leased Bocks theater for a term
of years. It will seat 2,000.
Raives Now Has Five
The Sol Raives Circuit now oper-
ates five in New York, having ac-
quired the Pastime, at 54th St. and
2ncl Ave. Charles Steiner's new 14th
St. theater was recently purchased.
Others include the Acme, Gramercy,
and Lyric.
Local Theater Changes
The Metropolitan district is having
its share of theater changes, among
theiri the following:
Goldreyer & Fleischman ha-ve taken over
the Hughes in the Bronx, formerly oper-
ated by Suchman & Tendler.
Morris Kodel has disposed of his Lyric
at Elizabeth, N. J., to W. F. Weld.
Matthew Chrystmos has taken over the
Roth Bros.' interest in the Broadway and
Orpheum theaters, as well as the Rosedale,
seating 2,000, all in the Bronx.
"Blues" Active in Sullivan, Mo.
Sullivan, Mo. — The city authorities
have compelled the local picture house
to close on Sundays. The reform ele-
ment of the community insisted that
Section 3596 of the Revised Missouri
Statutes be enforced.
Getting Ready for Convention
Cleveland — An executive board
meeting of the Cleveland Exhibitors'
Ass'n was held recently to make plans
to attend the national convention in
California in June.
Bernard Smith Quits Reade
Cleveland — Bernard Smith, former
assistant manager at Reade's Hip-
podrome, is now manager of the Am-
erican, East Liverpool.
Morrison Back in Cleveland
Cleveland— H. S. ("Pete") Mor-
rison, well known in local circles, has
returned to Cleveland as two-reel
Pathe representative.
— ;gBg^
DAILY
Sunday, March 14, 19
»
'The Dixie Merchant
Fox
HUMAN INTEREST YARN
WITH J. FARRELL MAC DON-
ALD PLAYING A VERY REAL
AND INTERESTING ROLE IN
FINE STYLE.
Cast J. Farrell MacDonald, best
known for his comedy characteriza-
tion in "The Iron Horse," does an-
other very amusing and sympathetic
role in "The Dixie Merchant."
Makes a very real personage of the
vi-ell n^eaning but bungling old cod-
ger, "J. P." Madge Bellamy and
Jack Mulhall the romancers and
Claire McDowell good as the
mother. Others Harvey Clark, Ed-
ward Martindel, Evelyn Arden,
Frank Beal.
Type of Story Comedy-drama;
adapted from Barry Benefield's
novel, "The Chicken Wagon Fam-
ily." Here's an interesting story
about a man who continually did
the wrong thing at the wron^ time
and whose intentions, though good,
always went wrong. His is a realis-
tic character and J. Farrell Mac-
Donald's handling of the role makes
it doubly interesting. There is a
strong human interest element in
his character and a strong sym-
pathetic influence for the old fel-
low, his good natured bungling and
his devotion to his horse, Marseil-
laise. Director Frank Borzage has
handled the story splendidly and
his deft touches of comedy and
heart interest build up to a fine cli-
max that comes in the reunion of
the estranged family. After J. P.
Flippany's (known affectionately as
"J- P-") wife had left him because
of his forgetfulness and apparent
neglect of her for his horses, and
his daughter had decamped also be-
cause of a quarrel with her sweet-
heart, old J. P. realized that he had
been all wrong in his attitude
toward his family and its responsi-
bilities. He sold his dearest pos-
session, his horse Marseillaise, and
sent his wife the check. This
caused a change of heart in her.
How she planned to bring J. P. out
of hiding by putting his horse in
a race brings the story through to
a fine conclusion with smiles all
around.
.Box Office Angle. .. .Sure to please
your folks. Combination of com-
edy, human interest business and
bits of pathos certain to make this
entertaining.
Exploitation. .. .The title, unfortun-
ately, is the weakest thing about
this picture. It merits a better box
■office name than this. You had
lietter do some explaining and spe-
cial exploiting to get them inter-
ested and put the picture over. Be
sure to talk about MacDonald's
work and recall his great comedy
in "The Iron Horse." Play up
Borzage's name also.
Direction Frank Borzage; splen-
did.
Author Barry Benefield
Cameraman Frank B. Good
Photography Good
Locale Small town
Length 5.1-6 feet
"Fascinating Youth"
Paramount
THE RIGHT KIND OF PUBLI-
CITY SHOULD PUT OVER,
WITHOUT DIFFICULTY, THE
FIRST OFFERING OF THE
SIXTEEN JUNIOR STARS OF
THE PARAMOUNT SCHOOL.
STORY WELL HANDLED.
Cast. . . .The sixteen graduates of the
first class of the Paramount School
of Acting are all in this, together
with some other well known stars
and players. The best performance
of the newcomers is given by Bud-
dy Rogers of Kansas, while Ivy
Harris, from Atlanta, does very
well in the leading feminine role.
Others give good performances, not
outstanding, but creditable.
Type of Story. .. .Comedy. Byron
Morgan, that veteran of the Para-
mount scenario stafif, needed all of
his ingenuity and Ralph Block, su-
pervising editor, put through un-
doubtedly a great editing job in
this, the first production made by
the youngsters who made up the
first graduating class of the Para-
mount School of Acting. Efiforts
were undoubtedly made to have
these youngsters at their best and
director Sam Wood undoubtedly
had his troubles also, but the re-
sult is quite all right. The story
is trite and tells of the development
of the usual rich man's son into 9
real business personage, thus satis-
fying his father's ambitions and, of
course, he gets the girl he loves
instead of the heiress his father had
planned him to marry.
There is a corking good sequence
at the finish where Buddy Rogers
wins the ice yacht race and so far
as is known, this is the first time
that ice yachting has been used in
this direction.
Box Office Angle. .. .Everything de-
pends upon what you do with your
exploitation. The right kind should
put this over easily.
Exploitation. . . . Something like 40,000
young folks entered into the con-
test which eventuated with the six-
teen selected to appear in this pic-
ture. All of these, plus their
friends and relatives will be anxious
to see the picture which they failed
to qualify for. In communities
where the sixteeen players hail from
there should be unusually marked
interest which can be stimulated to
a great degree by the right kind
of publicity. You will have to get
back of this but it can be easily put
over with the right eflfort.
Direction .... Sam Wood; very good,
all things considered.
Author Byron Morgan
Scenario Paul Schofield
Cameraman Leo Tovar
Photography Very good
Locale N. Y.-Adirondacks
Length About 7.000 feet
"The Cave Man"
Warner Bros.
TAKES GREAT LIBERTY WITH
PLAUSIBILITY BUT OFFERS
SOME GOOD BROAD FARCE
AND MANY LAUGHS. OCCA-
SIONAL SLOW SPOTS COULD
BE ELIMINATED BY CUT-
TING.
Cast Marie Prevost and Matt
Moore a fine team. Moore great as
the coal heaver. Others haven't
much to do. They include John
Patrick, Myrna Loy, Phyllis Haver
and Hedda Hopper.
Type of Story. .. .Farce. This is a
rather well known plot only swit-
ched into reverse and you have the
girl playing the cave man and the
man playing the patronized one. In-
stead of a rich man amusing him-
self by lavishing luxuries on a poor
girl, there is a rich girl who lav-
ishes the good things on a poor
man, a coal heaver. The idea serves
for some first rate farce, absurd al-
most to the extreme, but with en-
ough good comedy situations to
make ii interesting for the average
audience. Of course you have to
overlook a lot in the way of plausi-
bility if you would enjoy this to
the full. There are occasional slow
spots when the laughs run low but
this might readily be eliminated by
proper cutting. The story concerns
the effort of a rich girl to find a
new thrill. Her manner of going
after it is decidedly novel. She
hurls a half of a hundred dollar hill
from her Park Avenue window and
awaits a caller because an attached
note told the finder to call at Myra's
apartment to receive the other half.
Mike Smagg. coal heaver, is the
man and Myra decides to renovate
him and introduce him to society
as the eccentric Professor Smagg.
Mike suffers barbers and tailors and
comes through a gentleman to all
appearances. How Alike becomes
the "rage" and then finds himself
loved bj' all the debs, but him-
self in love with Myra, is followed
by his proposal to Myra. She re-
pulses him and Mike realizes she
has made a fool of him. He goes
back to coal heaving, but the cave
man will out and he carries Myra
off on his coal wagon, headed for
the minister.
. . .Will undoubt-
entertain an av-
Box Office Angle
edly amuse and
erage audience.
Exploitation A trailer showing
Matt Moore as the coal heaver and
followed by shots of how he looks
after lieing "made over" is likely to
get them interested. You can make
promises for Matt Moore's work
and use plenty of stills of Marie
Prevost in the lobby. The title is
a good one and can easily be ex-
ploited in various stunts and bally-
hoos.
Direction Lewis Milestone; av-
erage.
Author Gilette Burgess
Scenario Darryl Francis Zanuck
Cameraman David Abel
Photography Good
Locale New York
Length 5 800 feet
Norman Kerry in
"Under Western Skies
Universal-Jewel
NOT QUITE AS GOOD A STC
AS KERRY SHOULD UA
BUT SOME FINE ACTl
AND SOME REALISTIC Bl
NESS OF PENDLETON
DEO MAKES IT ENTERTA
ING.
Star Kerry has a typical I-
Gibson role which he handles i
well even though he doesn't s
quite the right type for the i
Has some grand heroics.
Cast Ward Crane one of tl
hard working villains who is ou
ruin hero and win his girl. A
Cornwall cute as the girl. Ei
Gribbon takes care of the si
comedy business quite capa
Others George Fawcett, Kathl
Key, Harry Todd, Charles
French.
Type of Story. .. .Western. Edw
Sedgwick who has been steer
Hoot Gibson through most of
westerns both with megaphone ;
pen, wrote and directed "Un
Western Skies," with Norman K
ry. It is really a Hoot Gibson j
ture. Kerry is better suited to gi
tleman-hero roles than the he-in
western things that you immediat
identify with Gibson. Neverthe^
you have enough good action i
thrills to keep you interested
gardless of who is doing the h{
ing. The plot is the age-old he
villain-girl yarn again with the ii
running around in its fami
course, villain plotting against h
both to prevent his success in I '
vesting the wheat for the farn
and to spoil his romance with
girl in the case. There follows
customary series of double-crd
ings, captures, escapes, fights, i i
cues arid the like until the big wi
up which comes in the form of
Pendleton Roundup with hero
to win the hurdle race. Vil
has his gangsters make away w
hero so he won't be able to p
in an appearance and thereby spr
his chances all around. In tr
hero style, Kerry makes a last mi
ute entrance and, of course, wii
the race and the girl. Trite, to I
sure, but it works out with eno
good suspense and action to h
them interested.
Box Office Angle. . . . Will fill the b
quite capably if your folks like i
occasional good bit of action ai
suspense and won't mind if it is
little familiar.
Exploitation. . . . A trailer again is tl
best advice. Show them scen(
from the Pendleton Roundup wil
the various contests and the accon
panying thrills. You might play tl
Norman Kerry's name although
they come in on the strength of hi
name, they may expect a differei
story altogether. No other name
to use.
Direction. .. Edward Sedgwick; goo
Author Edward Sedgwit
Scenario Charles Whittake
Cameraman Virgil Mille
Photography Very gow
Locale N. Y.-Oregoi
Length 6,452 fee
Ii
r
^^^.
1
Leon Brecker, Harmon Yaffa, Charlie Moses, Sol. Brill, Sam Bach,
Matty Chrystmos, Jack Springer, Harry Blinderman, Sam
Baker, Jack Steinman, Harold Eldridge.
These are just a few of the big timers who now are all set for the early April opening
in Greater New^ York territory of
Photoplay
Magazine's
$10,000
MOVIE LOVERS' CONTEST
First week's sales by limited staff closed fifty per cent, of this territory. New contracts
being signed hourly. Only a few more theatres can now obtain this great business-
building attraction.
ALL THE GREAT STARS OF THE INDUSTRY
ALL THE BEST LEADING PLAYERS
ALL THE FOREMOST DIRECTORS
Brought together for the first time in one mammoth attraction — the most novel and
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ROOM 705 ( Phone Bryant 9423 ) 729 SEVENTH AVENUE
«
DAILY
Sunday, March 14, 1!
"In Borrowed Plumes"
Arroiv Pictures — State Rights
FAIR PICTURE WITH SOCIETY
ATMOSPHERE AND CROOK
BUSINESS MAKING UP THE
BULK OF THE PLOT WITH
A ROMANCE ON THE SIDE,
Cast Some well known names but
no one has any chance to shine.
Mediocre roles handled as well as
they deserve by Marjorie Daw,
Niles Welch, Arnold Daly, Louise
Carter, Wheeler Oakman, Dagmar
Godowsky, Peggy Kelly.
TjT)e of Story Comedy drama.
"In Borrowed Plumes" may satis-
fy a transient trade audience or a
crowd that isn't critical but such
a weak story and more or less
haphazard direction fail to find it
a very high place on the enter-
tainment schedule. The produc-
tion is passable but it is obviously
of studio manufacture. The de-
velopment doesn't gather very much
speed and the comedy business is
of a weak order. Plenty of atten-
tion is devoted to exposing the pet
fad of American society in doting
on foreign personages and feting
them as Mrs. So-and-So's particular
house guest and her private "find."
The scheme whereby Marjorie Daw
impersonates a Countess in order
to help a chum win a certain rich
lady's son is a tedious bit of plot-
ting that brings with it a combina-
tion of romance, comedy and some
action but runs pretty low on all
three. Such a personage as the
erstwhile famous Arnold Daly in
a slap-stick skit is an indication of
the strange absurdities in "In Bor-
rowed Plumes." They have made
a rather strenuous effort to get
somewhere in this picture but it
seems an over-concentrated effort
has spoiled the results. There is
. the usual jazz Tntroduction with a
i cabaret scene and the inevitable
Charleston again scoring an inning.
The ending is the all around clinch
affair with everybody happy.
Box Office Angle Neither one
thing nor the other — very good nor
■ very bad. Passable fare that will
do unless you cater to regulars and
you must please them to keep them
coming.
Exploitation Some fairly well
known names to work with and the
title gives a ready indication of
what the story is about. It can be
further exploited in catchlines rela-
tive to the girl who played Countess
in order to help a girl friend win a
husband but won him herself.
Direction .... Victor Hugo Halperin;
fair.
Author Leroy Scott
Scenario . . . . E. I. Halperin and Leon
D'Usseau.
Cameraman Edward Paul
Photography All right
Locale ..' N. Y.
Length 5,719 feet
"Sea Horses"
Paramount
LACKS THE ACTION THAT
YOU WOULD NATURALLY
LOOK FOR. ALLAN DWAN
HASN'T SUPPLIED A VERY
REALISTIC SEA ATMO-
SPHERE FOR A STORY THAT
IS LARGELY OF THE SEA.
Cast.... Jack Holt can't seem to find
himself. Is always on hand to res-
cue the heroine but there isn't a
great deal of punch in his work.
Florence Vidor lovely as usual but
the role does not give her very
many fine opportunities either.
George Bancroft, the burly first
mate, gives the outstanding perfor-
mance. His work in the climax is
the best in the picture. William
Powell good.
Type of Story. .. .Drama. Allan
Dwan either was held down on pro-
duction costs or else he figured he
could get around it in a short cut
but he certainly failed to make the
most of "Sea Horses." It is es-
sentially a story of the sea but the
sea is conspicuous by its absence.
He uses a studio set for the deck
and gangplank and a few full shots
of a ship at sea. The typhoon is
miniature, well done, but obvious.
There isn't the virile sea atmo-
sphere that you look for and ex-
pect, no action aboard ship during
the typhoon, only shotsi of the
miniature ship swamped in the huge
waves. But the good old miniature
rides the "Sea Horses" and sails
out into deep water safe and sound
— if you believe it. The story,
though containing some farfetched
angles, might have served to better
advantage with a little more action
and a more concenrtated effort
to get over the realism in the peril
of the "Sea Horses." There is not
much sympathy felt for the heroine
especially when she elects to stay
on the tropical island in the hope
of reclaiming her derelict husband.
The incident where she calmly tells
her tiny city-bred daughter to "go
out and play" (in a near jungle)
is a bit of very bad judgment on
the part of director Dwan. The
trump card in the story and action
is George Bancroft's solo bit in the
climax when he holds off the at-
tacking natives, the puncturing of
a crate of gin, the shot that gets
him and his dying "thanks, me
bucko." Closing sequence is the
best thing in the picture.
Box Office Angle.... May get over
where they are not very critical,
but they are certainly going to won-
der why there wasn't more of the
sea and more action.
Exploitation. .. .You have some good
names to work with and no doubt
the title will work up effectively
with catchlines. A trailer showing
the sequence where George Ban-
croft does his solo act will un-
doubtedly bring them in.
Direction. .. .Allan Dwan; didn't give
his best to this one.
Author Francis Brett Young
Scenario . . . .James Shelley Hamilton
Cameraman James Howe
Photography All right
Locale East Africa — shipboard
Length 6,565 feet
«
White Mice"
Prod : Pinellas Films. Inc.
Dist.: Associated Exhibitors
SOUTH AMERICAN REVOLU-
TION AGAIN. CLUMSILY
CONSTRUCTED WITH DE-
VELOPMENT HAPHAZARD
AND RESULTANT POORLY
SUSTAINED INTEREST.
Cast. .. .Mediocre. No well known
names. William Powell, who has
done one or two rather good things
lately, fails to help this one very
much. Jacqueline Logan fair as the
girl and Ernest Hilliard an uncon-
vincing villain. Others not im-
portant.
Type of Story Drama. Even with
Richard Harding Davis as the au-
thor to give it a good headway,
"White Mice" fails to hold to any
promises of entertainment that the
author's name might suggest. The
picture is a jerky, poorly con-
structed affair that not only fails
to hold the interest but distracts
because of its careless execution, its
awkwardness, obvious not only in
the treatement accorded the story
but in the handling of the players.
They are in a constant state of
commotion with arm gestures regis-
tering various emotions. Perhaps
the editing and cutting is respon-
sible for the bungling results but
director Edward H. Griffith must
share the responsibilities for he had
the management of the cast and the
story development in his hands. To
begin with, he fails to establish a
sufficient premise which is one
reason for the inability of the in-
terest to gain a foothold. The ex-
teriors were made in Cuba and with
such picturesque atmosphere and
excellent locale, it is to be regretted
that the action for the setting was
not better. The plot is one of those
oft repeated revolutionary schemes
with a villain trying to win the
hand of a senorita while he keeps
ber father in prison, with promises
of release if the ^--"rhter marries
him A Yankee hero, a member ot
a ch'.b called the "White Mice,'
devotfd to performinGf services for
people in distress, comes to the
rescue and all ends happily.
Box Office Angle Little in this
that can be recommended, especi-
ally if ou cater to regular patron-
age. On a double bill or transient
trade rrogram, it might serve the
purpose
Exploitation Only the fact that
the film v.'as made m Cuba and con-
tains some interesting views of that
place can be used as inducements
for your folks to see the picture.
Neither the acting, action nor story
have much to satisfy them.
Direction E. H. Griffith, poor
Author Richard Harding D.qvis
Scenario Randolph Bartlett
Cameraman
Photography All right
Locale ....South American Republic
Length 5,412 feet
"Broken Hearts"
Jaffe Art Films — State Right
tfty^liw
'Till'
p
B
Orv
nt:;
iti:
EFFECTIVE HEART INTERI
IN STORY WITH PARTICl
ARLY STRONG APPEAL F
JEWISH CLIENTELE.
Cast Lila Lee the only kn< |nC
member of the cast. Does nit
as the Jewish girl disowned
cause of a marriage contrary to
parents' wishes. Maurice Schwi
suitable as her lover. Many g
types but all unknown to film av
ences.
Type of Story Drama; adap;
from Z. Libin's stage play. M
rice Schwartz, identified with
Yiddish Art Theater in New Y<
assumed the double responsibi
of directing and playing the le
ing role in this story of Jewish c
toms as applied to marriage
brings in an effective heart inl
est and succeeds in establishing
rigid adherence to the old laws
the Jewish people. The atmosph
of the ghetto, the struggle, ci n
flict, the crowding, the ever incre
ing army of people of industrj
all arc very correctly pictured a
help instill the human interest c
ment and serve for an approprii
setting for the story which, of
self, is moderately appealing thoulel'
never striking any particular hi
lights either in humor or heart
terest.
There is a pretty Jewish
whosj father, cantor in the syn
gogue, has the marriage broker i
range a betrothal to the son of life p
rich man. Ruth violates the a m
cient law and marries Rezanov,
Russian refugee, whose wife h'
died in a Russian prison, Rui
is disowned but happy with her
band until word comes that
first wife is still alive. Ruth se
him back to Russia. Poverty stenlipe vi!
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in and on Yom Kippur, Ruth wem
her way back to her home, hi
baby in her arms. She is taken
because it is a day of forgivenei
Later, Rezanov returns with proi
that his wife had died and there
a glad reunion.
Box Office Angle This will be d
cidedly well received by a Jewis
audience since it deals with the
people and customs. Fair heart ii oit.
terest may make it appealing for
average crowd.
Exploitation. .. .Play this up as
story of Jewish people and cui
toms and let them know that
concerns the ostracism of a gi:
who defied her father's wish thi fatii
she marry the man of his choicifli
Appeal particularly to your Jewis
patrons. Lila Lee is the only nam *«s
Mer
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that will be familiar to your folk!
The rest of the cast, all good types,
are unknown although Mauriclt'c
Schwartz is prominently identific
with the Yiddish Art Theater ii
New York.
Direction Maurice Schwart|
average. 1
Author Z. Libiifci
Scenario. . . .Frances Taylor Patersoi m
Cameraman Frank Zuko!
Photography All righ
Locale New York-Russis
Length it
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THE
lay, March 14, 1926
;%g^
DAILY
Jack Hoxie in
'The Border Sheriff"
Universal
STERN THAT LIVES UP TO
'HE BLUE STREAK" BRAND
DR ACTION AND THRILLS.
ONVENTIONAL STORY
ROBABLY WON'T SPOIL IT.
...Better in this than in many
his previous releases. Attends
rictly to business and wastes lit-
; time on posing and close-ups
is his wont.
. . .Olive Hasbrouck a pretty lit-
lead and suitable. S. h-. Jen-
ngs the dyed-in-the-wool villain
ith a brand new dope smuggling
ea. Gilbert (Pee Wee) Holmes
comedy pal for hero Hoxie.
thers not important.
e of Story. .. .Western; adapted
om V\^ C. Tuttle's story "Straight
lootin'." As long as a western
n hum along on all six with' en-
igh good action pepping the de-
:loping and good thrills holding
e pace, it is more than likely that
en a conventional plot can be
lowed under. The story is the
ied and true trio formula with the
ell known villain pursuing the
ell known gal while hero does the
scuing. The one new slant is a
:heme of dope smuggling that
a't at all bad. You have the
;ry brilliant idea of using cattle
I get dope across the border,
illain places large artificial horns
/er the natural horns of the cows
id places his prize packages there-
. The only give away is that they
jn't have long horned cows in
lat region and hero, being clev-
, discovers this discrepancy and
le game is up. Besides smuggling
Dpe, villain is out to get the girl
id her father's ranch which pro-
des hero with a triple complex
hich he must entirely clean up
rior to the clinch. He does it
eatly and you have, as a result,
le regulation line of action with
ist and fancy riding, fights, cap-
ires, escapes and the like holding
le interest very satisfactorily.
ome comedy interjections get over
uite well also.
[ Office Angle. .. .First rate wes-
;rn entertainment with plenty of
ood action and thrills to make it
jmpletely satisfying for the crowd
lat favors this form of diversion,
)loitation. . . .If Hoxie claims a
lillowing in your neig'hborhood
i\ up his name and recall past
I tures in which he appeared. Run
nailer showing some of the action
lints and you can let them know
1! re if. a good sprinkling of laughs
i\ed in with the thrills.
) action. . .Robert North Bradbury;
-d.
ihor W. C. Tuttle
nario Robt. North Bradbury
' leramen Harry Mason and
111. Nobles.
' tography Good
. ale West
, gth 4,440 feet
Behe Daniels in
"Miss Brewster's Millions"
Paramount
THE GEORGE BARR McCUT-
CHEON NOVEL WITH A
CHANGE IN SEX. LIVELY
PIECE OF SLAP-STICK IN
WHICH BEBE IS FORCED TO
FOREGO ALL DIGNITY FOR
THE SAKE OF LAUGHS.
Star.... Has a hectic time of it as
the girl with a million who must
get rid of it in thirty days. Tackles
the role with enough energy but
it is not the best sort of story for
her.
Cast. . . .Ford Sterling chief comedian
and Andre de Beranger a study
in pantomime with his impersona-
tion of a director. Warner Baxter
suitable but unimportant hero.
Type of Story. .. .Slapstick comedy;
adapted from George Barr McCut-
cheon's "Brewster's Millions." Har-
old Shumate and Lloyd Corrigan
simply borrowed McCutcheon's idea
but they didn't use his story. In-
stead they have picked a Holly-
wood locale, a girl, a hero, a mob
of extras and went to work think-
ing up a quantity of slapstick gags
that, when strung together, make
for a fast moving if completely
nonsensical lot of business with
Bebe suffering a great lot of in-
dignities on the altar of entertain-
ment. Bebe makes the best of it
and proves herself quite a "good
fellow" for it, even though she is
entitled to a little more "down to
earth" stuff than this. Like a lot
of other slapstick features, "Miss
Brewster's Millions" is good for
first rate laughs for the first few
reels but they run lower and lower
toward the end.
Seen through the maze of slap-
stick is a girW with a million in-
herited from one uncle on condi-
tion that she invests and a prom-
ise of five million in cash from a
competitive uncle if she squanders
the first million in thirty days.
Crazy investments turn out success-
ful and when Bebe at last squan-
dfcrs the million she learn^ the
uncle with the five million has gone
bankrupt. A last minute invest-
ment in picture production comes
through successfully and Bebe still
has a hold on the money bags of
uncle No. 1. Hero is on hand for
the chnch also.
Box Office Angle Will probably
make money for certain exhibitors.
If your folks like a l.vcly pict? of
slapstick and won't mind if it
doesn't hold to its starting pace,
you can handle this one nicely.
Cutting would remedy the slowing-
up in the latter reels.
Exploitation Bebe Daniel's name
can be exploited for whatever it
is worth in your community and
of course the Hollywood atmo-
sphere is still a good talking point
and with a trailer to get the idea
over, you might easily bring them
back for the picture.
Direction Clarence Badger; fair
Author Geo. Barr McCutcheon
Scenario Monty Brice
Cameraman H. Kinley Martin
Photography Good
Locale Hollywood
Length 6,457 feet
Art A cord in
"The Set-Up"
Universal
CUSTOMARY FRAME-UP WITH
HERO PULLING ALL THE
WELL-KNOWN STRINGS AND
COMING THROUGH TO THE
GLORIOUS FINISH. A LIT-
MORE ACTION AND LESS
ACTING WOULD HAVE
HELPED CONSIDERABLY.
Star. .. .Should confine his efforts al-
most strictly to action. Not suited
to mooning about a heroine and
toddling around with a bunch of
kids.
Cast Alta Allen suitable lead.
Thomas C. Lingham the true-to-
type villain and Jack Quinn his son,
a "chip of the old block." Others,
Albert Schaeffer, Montague Shaw,
Wni. Welsh.
Type of Story. .. .Western; adapted
Irom "Horse Sense" by L. V. Jef-
ferson. Art Acord and a trained
horse bring this one through to the
usual satisfactory finish with the
glory piling up as the heroics peal
off First the horse, Buddie, pulls a
stunt and then hero does a trick so
between them they have the honors
shared about evenly. The plot is
one of the usual western formula-
with the conventional plotting and
the well-known characters all ap-
pearing on the scene in due course.
The introduction of a band of kids
who play at being deputy sheriffs
is a little off the usual routine but
their part in the plot is not espec-
ially convincing even though the
fact that they find the bag of money
which would have cleared matters
considerably. The girl's father had
been waylaid in Tolliver's attempt
to rob him of the monej' and steal
his famous horse, Buddie. The Tol-
livers, father and son, continue to
hound the dead man's daughter by
foreclosing on the ranch. She mis-
understands hero's attempts to help
her and is about to be cast from her
home when she renews her faith in
hero and finally, through his efforts,
the guilty Tollivers are exposed and
peace restored through the inevita-
ble clinch. Some good action in the
climax chase and subsequent battle
between hero and villain and his
band ))ut more of this in the early
reels would have provided a livelier
piece of entertainment.
Box Office Angle. . . .Fair western. In
a field where there is such keen
competition they may expect a lit-
tle more excitement than they get in
"The Set Up."
Exploitation. ... If Art Acord's name
stands for anything in the way of
bringing them to the box office, play
it up for what it is worth and lie
sure to tell them that the horse,
Buddie, |)lays an important part in
the storv. This angle will appeal to
some folks.
Direction ... Clifford Smith; average
Author L. V. Jefferson
Scenario Harrison Jacobs
Cameraman Eddie Linden
Photography Good
Locale Western ranch
Length 4,600 feet
"The King of the Turf"
Film Booking Offices
R A C E-T RACK FORMULA
AGAIN. NOT MUCH VARIA-
TION IN THE PLOT. USUAL
ACTION AND SUSPENSE
MAKES FOR PRETTY WELL
SUSTAINED INTEREST.
Cast. .. .Patsy Ruth Miller pleasing
and pretty. Kenneth Harian is the
rescuing hero and Al Roscoe the
villain who will stop at nothing to
win the girl. George Irving the old
Southern Colonel, horse fancier.
David Torrence his dishonorable
business partner. Others, Kathleen
Kirkham, Mary Carr, Dave Kirby,
William Franey and Eddie Phillips.
Type of Story. ... Race track nieller.
Again the formula plot with the
workings very much the same as
before. Hero saves the day and
rides to victory instead of the girl
donning the jockey suit and bring-
ing in the prize. There is the usual
villainy. This time it takes the
form of a double-crossing partner
who frames the bank's books to cov-
er his own shortage and sends the
old Colonel to prison. The partner's
son, Tom, is in love with the Colon-
el's daughter, Kate, who plans to
win her by hook or crook. He is
unsuccessful and his operations
cease until the Colonel's release
from prison. The Colonel brings
with him a quartette of prison bud-
dies, all reformed, who work to-
gether for the Colonel's and Kate's
good. One of them. Smith, falls
in love with her. .^fter all he had
only been in for speeding but that
doesn't stop Tom from trying to
block him as an entry in the race
wherein Kate hopes to retrieve the
family fortune with her horse. At
this time Smith learns that Tom
has a signed confession in which
his father cleared the Colonel of the
hank charge. Much excitement,
race climax, last minute suspense —
and clinch. Not much that is new
in the story but where they like
action and suspense plus the usual
romance it will likely do well
enough.
Box Office Angle. . .You should know
about what you can do with a pic-
ture of this type.
Exploitation The race can be
played up with the usual trailer
shots and you can talk about the
girl who put her faith in an ex-con-
vict and came through to a glori-
ous finish even to clearing her
father's name of an innocent charge
of theft. Title is self-explanatory
but can be worked up with the
regiil.ition catchline.s.
Direction James Hogan; fair
Author Louis Joseph Vance
Scenario John C. Brownell
Cameraman Jules Cronjager
Photography ^1' right
Locale South
Length 6,210 feet
THE
10
;%g^
DAILY
Sunday, March 14, IS
Short Subjects
"Al's Troubles" — Century — Universal
Good Chase Stuff
Type of production. .. .2 reel comedy
Featuring Al Alt, this offering is
gagged up to a fast pace which
keeps the comedian and his pal busy
side stepping trouble that threatens
them at every turn. It starts with a
raid on a poker game where the two
cronies have lost everything but their
underwear. They escape by joining
in a cross country run, and travel
so fast that at the finish they are
surprised with winning a silver cup.
But the cops are still on their trail.
They dive in a pawn shop and ex-
change the cup for two suits of
clothes. Later they drop down a
chimney to elude their pursuers, and
emerge in a room all blacked up
from soot. Two colored brides are
waiting for the grooms, and throw
their arms around the two unfor-
tunates. They are forced to go
through the marriage ceremony, and
escape only after difficulties that are
filled with merriment. Later with
the cops still on their trail they walk
down the street disguised inside two
packing boxes. But the clever bulls
steer them straight into the hoose-
gow. Good variety of gags, snappy
action, with a full quota of mirth.
In spots the chase sequences are too
long drawn out.
"The Hug Bug"— Hal Roach— Pathe
Juvenile Jokesters
Type of production. .. .2 reel comedy
This starts out as a situation com-
edy, but the situation was too slight
for the two reel distance. So Direc-
tor Fred Guiol was forced to pad con-
siderably in order to get necessary
footage. It starts with the theme
of a harassed householder who finds
it pretty tough going with his wife
and children constantly messing up
his peace of mind. Then along comes
his son, Glenn Tryon, and his love
affair with a girl who has a raft of
boy friends. She gives a party, and
Glenn decks himself out in his dad's
dress suit and gets himself into a
lot of more or less humorous complica-
tions with his high hat which be-
comes glued to his head. Then the
director introduces a fire in the house
for the lack of anything more origi-
nal, and thus succeeds in dragging
out the footage. The trouble with
this is that the comedy started out
for no place in particular and arrives
there. It is too choppy, and the fun
in spots is obviously forced. It does
not shine in the Hal Roach Gallery
of Gurgles.
"Meet My Girl"— Mack Sennett—
Pathe
Love Burlesque
Type of production. .. .2 reel comedy
All about the troubles of a girl
and boy who love each other, but dad
has picked some heavy opposition in
the way of a rival for his daughter's
hand. Ralph Graves is the hero, and
his rival is Marvin Lobach, the heavy-
weight. They do not realize they
are both in love with the same girl
till they both date her up for supper
at the same food palace. Then the
fun begins. The laughs all hinge on
making a boob out of the fat and
clumsy swain, who gets himself in
a variety of funny predicaments. So
Marvin Lobach is really the fun-
maker, while Ralph Graves plays a
straight part. The situations are suf-
ficiently diverting to hold the inter-
est, but as a laugh producer it is
rather light. The best thing in the
offering is the work of the vamp who
is hired by the heavy lover to put
a crimp in the hero's love affair. Here
Grave's does his best work and proves
that he i? capable of doing some real-
ly fine work in light comedy — if they
give hira one.
"The Phoney Express" — Bluebird-
Universal
Indian Burlesque
Type of production. ... 1 reel comedy
Charles Puffy, the fat fellow, bur-
lesques the western hero to good ef-
fect and his portly form astride a
poor nag is ludicrous and laughable.
The covered wagon is also burlesqued,
containing the poor girl on her way
to Hollywood. Indians attack, and
Puffy on his nag puffs up to the
rescue. Before it is all over, Puffy
is pretty well filled up with arrows,
but as he has taken the precaution
to place a board in his trousers, no
damage is done. The Indians are
disgusted, and Puffy leisurely saun-
ters away from them with the hero-
ine. Up to the standard of the fat
comedian's work. It is good kid-
ding which never fails to get its
share of merriment.
Capital Changes
Albany. N. Y. — Photomaton, Inc..
of New York, yesterday filed an in-
cr':ise in capital, of from $2,225,000
to $2,325,000.
Springfield, 111. — The Biltmore The-
attr! Co. has decreased its capital
frrn: $200,000 to $75,000.
Jutkowitz Bros, to Manage Three
Alexander and Isadore Jutkowitz,
owners of the Columbia, Far Rocka-
way, will manage that theater as well
as the Central in Cedarhurst and the
Strand in Far Rockaway, for the
Moss circuit.
Progress, St. Louis, Moves
St. Louis — Progress Pictures Corp.
has moved into larger quarters at 3320
Lindell Blvd. Tom Leonard is man-
ager.
New Paramount Exploiteer
William Jensen has been assigned
by Oscar Kantner, exploitation man-
ager of Paramount, to cover Indian-
apolis and Louisville.
Mutual, 'Frisco, Moves
San Francisco — The Mutual Inde-
pendent Exchange has moved from
281 Turk St. to 289 Turn St.
R. & C. Lease Penn. House
Washington, Pa. — Rowland &
Clark have leased the Globe. Sam
E. Bleyer will manage.
Texas House Burned
Rising Star, Tex. — The Lyric was
recently destroyed by fire.
Newspaper Opinions
"The Black Pirate"
United Artists
Selwyn
AMERICAN — A roistering tale this is, a
glorious riot of adventure. To the colorful
exploits of a pirate crew has 'leen added the
most perfect technicolor yet flashed upon
the screen. ♦ * *
All the care he has lavished on (Iii,; pro-
duction has been quite justified. It's the
pirate lore of a thousand books -splas le 1 on
the screen by a confident, experienced ha.id.
I This is a production which marks ano
forward stride for the screen, one that
boy and his mother will enjoy and one ■
is a healthy entertainment for men of
ages. * ♦ »
WORLD—* * • With quite as much
genuity in dramatic restraint, we find a
of daring heroism, acted by that gall;
adventuring fellow, Fairbanks, and acted v
all the terrific pace which he has always 1
to his works. "The Black Pirate," in <
I have neglected to express an opinion ab
it, is a prodigiously lovely cinema, the a
tocrat of our town.
» * *
DAILV NEWiS— * * ♦ riie Lest pxture
ever made in technicolor. ' * "
It is a thrillingly, exquisitely photographed
film with Douglas Fairbunk? in the role of
the Blai-x Pirate himself, giving one of the
best pertormanccs of his long stardom. Doug
looks quite a bit older tl.an he did. * * ♦
Several years of prelimi'iary work v/ere re-
quired to gather the material, to build the
ships and to study the many details neces-
sary to ni.ike the picture .1 true representa-
tion of piratical history. the finished prod-
uct is ample reward for the time spent to
make it an outstanding picture. * * *
EVENING JOURNAL—* * » Is as color-
ful a production as the photography which
is in color. The fihn is beautifully tinted
and is so well done that it enhances the
romantic backgrounds. The hues are all
browns, tans, yellows and light greens, which
are restful to the eye and pictorially effec-
tive. ' I I . I
The story is a vivid yarn. * * * The pic-
ture is a great entertainment, and Doug, who
fights against all odds, is a perfect hero.
* * *
EVENING WORLD— * * * An oustand-
ing achievement to the credit of Douglas
Fairbanks, his director, Albert Parker ; his
pliotograplicr, Henry Sharp, and the numer-
ous other individuals who helped in the mak-
ing. * * * Shows scene after scene of un-
forgettable beauty. * * * "The Black Pi-
rate" is recommended without reservation.
GRAPHIC — * * * The color never domi-
nates the picture. * * *
•'The Black Pirate'' should be a real treat
for children. It's the stuff that fairy tales
are made of. * * * Doug Fairbanks as you
like to see him. The story is colorful and
entertaining.
HERALD-TRIBUNE— * t * Some of the
scenes achieve a striking beauty, much in the
manner of a Maxfield Parrish pirate painting
come to life. * * *
* * * It is less full than usual of the
Fairbanks tricks and the Fairbanks humor,
but it is a good, fast-moving tale of ad-
venture that seems bound to please the ad-
mirers of this hugely popular star. * * ♦
MORNING TELEGRAPH—* * * Pirates!
— there's a word that takes you back to your
boyhood days. * * * Small wonder, then, that
Doug's new picture will act as a magnet for
all the small boys from 7 to 70. * * *
"The Black Pirate" is fine, but it isn't
great, it isn't Doug's best, by any means.
* * *
POST—* * * The best of the sea films
shown thus far on Broadway. * * ♦ Splen-
didly done from a pictorial point of view.
Made entirely in subdued colorings, sooth-
ing to the eye, and something of a- relief
from the prevailing black and white, the en-
tire film is a series of exquisitely lovely
pictures.
SUN — * * * The writer, however, liked it
less than the gorgeously beautiful "The Thief
of Bagdad," and also less than the zestful
"Don Q, Son of Zorro," but there is much
that is really noteworthy within its techni-
colored reels, much that is vastly entertain-
ing. * • *
Only an .irtist in line could have made
up scene after scene in the film. In this
respect, indeed, it is the equal — if not the
superior — of the season's movies. "The Black
Pirate" in essence, is fairly good Sabbatini —
told by the latest camera methods. * * *
TELEGRAM—* » * But this lavish teem-
ing film does have all the straightforward,
direct appeal of the immemorial pirate yarn,
while' the love interest has been reduced to
a slender thread, consisting mainly of a
couple of shots of Doug going into a cata-
leptic trance in the fair lady's arms. * * ♦
The greatest novelty of all, however, was the
color, and full advantage was taken. • • •
TIMES—* * * With its excellent titles
and wondrous colored scenes this picture
seems to have a Barriesque motif that has
been aged in Stevensonian wood. * • *
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"Miss Brewster's Millions"
Paramount
Rivoli
AMERICAN—* * * not only starts
children giggling but induces many of
grown-ups to chime in. It's rapid, rot
and tumble slapstick. ♦ » *
DAILY MIRROR—* * * This is an 9
hodgepodge of nonsense that sparkles i
races along, hitting merry moments. ;
Bebe (Daniels) gives a corking accoi
of herself. Bebe knows her stuff when
comes to. comedy. * * *
DAILY NEWS—* * * Bebe Daniel's ^
picture starts you off to a roar and ke*
you laughing 'til the end. It is, in the mi
Bebe's picture.
She is on the screen almost every minii
and you're glad of that, for she is a clei^E
comedienne and an able gymnast. * * *
EVENING JOURNAL— * * * Andre
anger does some delightfully nonsensical
tomime, reminiscent of his role in '
Parents People?" and it's good. Most^
the gags are funny, and the film is ligl
diverting. * * ♦
EVENING WORLD-* * * The resi
as directed by Clarence Badger, was 1
on costumes and slapstick and short on 01
inality and legitimate development of hu)
* * * any audience is likely to laugh ]
many of the episodes, but it seems to 4|
that Bebe Daniels and Ford Sterling i
comedians worthy of a much better vehicll
» « »
GRAPHIC—* * * may be called cornel:
by some. To us every situation and gag • 'K 'M
strained to the nth degree until they b
come very unfunny. If it wasn't for the i
ways clever and delectable Bebe one migl,.
be tempted to walk out on the picture, bi!
Bebe has her public and deservedly »
» * #
HERALD-TRIBUNE—* * • It can <
set down as a labored and crazy farce i
the Mack Sennett school, with some m(
ments of comic effect, but suffering acutel
from an effort to substitute silliness for
mor. » ♦ ♦
MORNING TELEGRAPH— • * * It
the acme of bunk, bunk it probably
make money. Why? Miss Daniels, F(
Sterling, splashy sets and costumes, and
well-known desire of the a'verage patron
slapstick, regardless of all reports to
contrary — these are the reasons. Bebe nff
has had a worse story — that is, from
other point of view than slapstick. * *
POST — Considerable breaking of crocki
goes on at the Rivoli this week in the coun)
of a slapstick comedy called "Miss BreW
ster's Minions," wherein the indefatigabl
Miss Daniels does everything but hurl ctM j
tard pies at the footmen. * * *
SUN — * * * has enough laughter mix'ei
with its silliness to keep sufficiently amuse
the average seeker after movie fun. It i
still another proof in support of the ides
that paramount is, nowadays, the trade marl
of six reel Mack Sennett comedies in Ritz;
clothes and settings. * * *
TELEGRAM—* * * It is quite the mad
dest picture in which Miss Daniels has evei
rioted. It is madder even those in whicl
she used to drop iron girders down on peo
pie in gay association with Harold Lloyd
In fact. Miss Daniels seems to have revertet
to those early film escapades, and to be 01^
to become a feminine Lloyd — only mor<
so. * * *
TIMES—* * * There are obtrusive gags
some of which are not always as funny at
they must have seemed to Clarence Badger,
the director, while the picture was being
produced. * ♦ *
Miss Daniels displays no little ability atlv.
the energetic girl with $1,000,000. Thil
actress really ought to be cast in a vehicle
that would serve her better than such t
rambunctious picture. * • •
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HOLLYWOOD
' HAPPENINGS
o/'RLMDOH
AUTHOPITY
By
Harvey E. Qausman
. phone Granite 3980
Sunday, March 14, 1926
6411 Hollywood Blvd.
Hartford at Fine Arts
avid Hartford, formerly of De-
:, has taken quarters at Fine Arts
!io where he plans to make a se-
of 12 features. Gavin Young is
tford's assistant and Walter Grif-
chief cameraman. Production on
initial picture will start soon.
Harry Carey to Start
[arry Carey has started "Satan
vn." Edward Mortimer is direct-
and the supporting cast includes
.rles Clary, Ben Hall, Richard
11, Charles Delaney and Trilby
rk. The story is by Jack Boyle.
Varconi Finishes
'ictor Varconi has completed his
t in "Silken Shackles" at Warners,
s is his second picture since his
irn from Europe, where he played
lead in "The Last Days of Pom-
Banner Starts Another
anner Prod, has started work on
le Millionaire Policeman." It will
directed by Edward Le Saint.
iding the cast will be Herbert
vlinson and Eva Novak.
Barker to Begin Soon
The Flaming Forest," from the
-y by James Oliver Curwood, will
directed by Reginald Barker, with
ontinuity by Waldemar Young.
Carroll Nye Signs
Carroll Nye has been given a part
Evelyn Brent's next starring pic-
e, which Chet Whitney will direct
F. B. O.
To Start "Tin Hats"
Tin Hats," an original written by
Sedgwick, will shortly go into
iduction under his direction, for
-G.-M.
in "Uncle Tom's Cabin"
^ucien Littlefield will play the part
Marks, the law'yer. in "Unc^e
m's Cabin."
Ricketts in "Old Soak"
Tom Ricketts has been added to the
of "The Old Soak," Universal
iduction.
New Lloyd Picture Completed
karold Lloyd has completed "For
raven's Sake," his first release for
I'mous.
Doris Hill, Syd Chaplin Lead
Iloris Hill will play opposite Syd
aplin in "The Better Ole," for
larners.
Finish "Siberia"
Actual shooting of the Fox ver-
sion of "Siberia" has been completed.
Alma Rubens, Edmund Lowe, Lou
Tellegen, Lilyan Tashman, Helena
D'Algy, Paul Panzer, Tom Santschi
and Vadim Uraneff are in the cast.
\'ictor Schertzinger directed.
Tom Mo/ore as Lead
Tom Moore will be Pola Negri's
leading man iir "Naughty Cinderella,"
which is to be directed by Malcolm
St. Clair. Other members of the cast
are Ford Sterling, Stuart Holmes and
Miss Dupont.
Start First Maynard Film
Under the title of "Senor Dare-
devil," Charles R. Rogers is prepar-
ing to start on his first picture of the
series for First National. Ken May-
nard will be featured. Al Rogell will
direct.
Farnum Completes Script
Dorothy Farnum has just com-
pleted the script for "Bardelys the
Magnificent," M.-G.-M. production in
which King Vidor will direct John
Gilbert.
Glazer on Scenario
Benjamin Glazer is busy on the
scenario of "Love- — The Magician,"
from Ernest Vajda's original story.
Tor Famous.
Added to Cast
Lionel Belmore and Arthur Hoyt
have been added to the cast of "In
Praise of James Carabine," at M.-
G.M.
Hank Mann Starts Series
Hank Mann will soon start the first
two reel comedy of his series of 12
for Tennek Film Corp.
"Old Ironsides" Starts March 15
James Cruze will start actual pro-
duction on "Old Ironsides" tomorrow.
Esther Ralston has been selected by
Famous to play the lead.
Silvey Joins Hobart
Ben Silvev, who was assistant di-
rector on "the Desert Healer," will
act in the same capacity for Henry
Kobart Prod., to be made for First
National.
1 Currier Better
Frank Currier is recovering from
.nervous breakdown.
Barrymore to Start Soon
lohn Barrymore will start work at
arner Bros, studios shortly in Ra-
;1 Sabatini's "The Tavern Knight,"
dcr the direction of Alan Crosland.
Kirkland to Direct Thomson
David Kirkland has been retained
by Fred Thomson to direct "The
Two-Gun Man," by Stewart Edward
White.
Start; "Fig Leaves"
"Fig Leaves," an original by How-
ard Hawks, started in production yes-
terday with Hawks directing. George
O'Brien, Olive Borden, Phyllis Haver,
Dorothy Dunbar. Eulalie Jensen and
Andre de Beranger are in the cast.
A Fox production.
Patsy Miller Convalescing
Patsy Ruth Miller, who has been
suffering from an attack of pleurisy
at her home in Beverly Hills, is con-
valescing and probably will be able
to return to work within the next
week.
Colleen Moore Starts
Colleen Moore has begun active
production of "Ella Cinders." The
cast includes Lloyd Hughes, who
plays opposite; Vera Lewis, Emily
Gerdes and Doris Baker.
Henley to Start Soon
Hobart Henley will soon start on
"Bellamy the Magnificent," M.-G.-M.
production, featuring Ramon Novar-
ro. Willard Louis will play an im-
portant part.
Connie Talmadge to Start
Sidney A. Franklin will start work
tomorrow on Constance Talmadge's
new picture, "The Duchess of Buf-
falo." The story is an original by
Hans Kraely.
Finish "Brown of Harvard"
Jack Conway is editing his latest,
"Brown of Harvard," in which Jacl
Pickford, William Haines and Mary
Brian are featured.
Fleming's Next
Sinclair Lewis' newest novel, "Man-
trap," is being scenarized by Adelaide
Heilbron. Victor Fleming will direct
it.
Keaton Completes "Battling Butler"
Buster Keaton has completed "Bat-
tling Butler," which he directed him-
self. The cast includes Sally O'Neil,
Snitz Edwards, Tom Wilson, Francis
McDonald, Eddie Bordon, Mary O'-
Brien and Walter James.
Rogell Starts Acord Picture
Al Rogell has started work on
"Flashing Heels," Universal western,
with Art Acord, Ena Gregory, Al
Smith, Charles Avery, William Welsh,
George A. Williams and Curley Wit-
zel.
On "Old Ironsides"
Forty-three carpenters and techni-
cal experts are at Catalina Island to
begin the construction of old Tripoli,
to be used in the filming of "Old
Ironsides." Paramount production.
Bischoff Plans Eastern Trip
Sam Bischoff's serial, "The Silent
Flyer," is now in the cutting room
and Bischoff will soon leave for New
York to join Nat Levine. "The Silent
Flyer" is the first of Bischoff's dog
series.
"U" Signs Hayden Stevenson
Hayden Stevenson has been added
to Universal's stock company.
Added to "Big Night"
John Roche and Nat Carr have
been added to the cast of "The Big
Night," Universal production.
Ethel Shannon 111
On her arrival from New York,
Ethel Shannon was taken to the Os-
teopathic Hospital suffering from
pneumonia.
Burlesque on "Big Parade"
"Excuse Us," a travesty on "The
Big Parade," will be made by Joe
Rock, featuring "Fatty" Alexander,
"Kewpic" Ross and "Fat" Karr.
Rawlinson Engaged
Herl)ert Rawlinson is to play the
title role in "The Millionaire Police-
man," a new Banner picture to be di-
rected bv Edward Le Saint.
The ONLY exclusive
leasing plant in L. A,
Fine Arts Studio
Los Angeles, Calif.
offers to producers the most
modern and best equipped plant
in California. Four large stages,
scores of dressing rooms, of-
fices, etc. Best of electrical
equipment and props. Write
or wire for details.
FINE ARTS STUDIO
4500 Sunset Blvd.
Los Angeles, Calif.
Laemmle Working on Humes Film
Ernst Laemmle has started "Duke
of Black Butte," starring Fred Humes.
Fay Wray has the feminine lead, and
Lotus Thompson, Harry Todd and
Julia Griffith are also in the cast.
"U" Loans Ray Keane
Raymond Keane has been loaned
by Universal to Chadwick to play the
juvenile lead in "April Fool."
Joan Crawford Opposite Ray
Joan Crawford will play the femin-
ine lead in "Paris," which Edmund
Gouldinp will direct for M.-G.-M.
Charles Ray is in the lead.
fSrn
When tn Hollywood
stop at
THE NEW HOTEL REGENT
E'very room nxiilh Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLVD.
Phone; Holly. 0487
THE
12
-;xi^
DAILY
Sunday, March 14, 192
The Week's Headlines
Monday
Robbins-Mark Strand consolida-tion in upper
New York fails to materialize. Strand
house for Syracuse.
Baltimore deal between Fox and Whitehurst
interests reported off.
Senate kills Virginia state admission tax of
ten per cent.
February incorporations total 121. Many
new cliarters.
Columbia Pictures announces 1926-27 lineup
with 26 pictures planned.
Memphis, Tenn. exhibitor to test "blue" law
by opening on Sunday.
Tuesday
West Coast Theaters to expand in eleven
Western states, as result of new ownership
deal.
United Artists may house all business opera-
tions in Hollywood.
Fox may build in Atlanta. To spend $10.-
000,000 on 1926-27 program, which calls
for 49 features and 52 comedies.
Film showing death flight of French aviator
under Eiffel Tower seized by French gov-
ernment
Equity Pictures Corp. to be disposed of in
New York. Court orders assets to be
sold at auction.
District of Columbia "blue" law expected to
be shelved.
''First National Month Exploitation Contest"
ends. Awards made to exhibitors.
Wednesday
And Now This
Columbus, O.— Testifjring be-
fore the Ohio State PubUc Util-
ities Commission in behalf of
the Logan Gas Co.'s applica-
tion for increased rates, K. C.
Krick, general manager of the
company, stated that motion
picture shows are taking people
away from their homes so much
that the amount of natural gas
used for domestic purposes has
been curtailed.
Reports Favorably on Theaters
Ottawa — A. A. Dion, vice-president
of the Children's Aid Society, in a
report at a meeting held in City Hall
declared that local theaters were ob-
serving the strict letter of the law
with regard to the admission of
juveniles with parents or guardians.
"Danny," editor and publisher of The
Film Daily, dies after brief illness.
His untimely demise shocks entire
industry. Leaders pay tribute.
United Artists 1926-27 program to embrace
15 releases. John Barrymore signed and
deal with Gloria Swanson hangs fire.
Blank-Publix deal on new Omaha theater.
House will seat 3,000.
Famous and Fox to build in Seattle and
Portland. Ore., following Jensen & Von
Herberg sale to North American Theaters
Corp.
New York State Assembly passes bill elimi-
nating news reel censorship.
English agitating for greater tax on foreign
films. Gcvernm.ent action sought.
Cranfield & Clarke open exchange in New
York for shorts and one in Philadelphia.
Chicago later.
Thursday
Funeral services held for "Danny" at the
Universal Funeral Chapel. Expressions of
sympathy pour in by the hundreds.
Friday
"Danny's" body laid to final rest in Hebrew
Friendship Cemetery, Baltimore.
M. P. T. O. of A. fighting Sunday "blue"
law in District of Columbia.
German studios active. Max Schach to enter
production.
Cantor and Brandell to have three two-reel
comedy units.
Manufacturers' Division of the Ass'n of M.
P. Equipment Dealers opens a two-day con-
vention at the Aster, New York.
Saturday
Samuel Goldwyn's suit against First National
over exhibition values of six pictures aired
in court.
Edwin C. King resigns as Eastern studio
manager for Famous to take charge for
F. B. O. on the Coast.
Equipment manufacturers consider resignation
from Assoc, of M. P. Equipment Dealers.
May organize on their own.
Stuart Joins Warners as Manager
Cleveland — Jack Stuart has been
appointed manager of the Warner ex-
change. He recently returned to this
country from Belgium, where he rep-
resented First National. Stuart suc-
ceeds Harry Decker, promoted to a
special post in the New York office.
Two Old 'Frisco Houses Doomed
San Francisco — Two old picture
houses will be torn down to make
way for stores. They are the Silver
Palace and the Panama, both on Mar-
ket St. The former has been in op-
eration ever 20 years and the latter,
14.
Heyde Leases New Olney House
St. Louis — Phil H. Heyde, owner
of the Elks and Arco at Olney, 111.,
has leased the new theater in that
city which has been named the Ar-
cadia. The house, which seats 650,
will open in March.
Joins West Coast Theaters
Salt Lake City — Weir Cassidy has
resigned as publicity and exploitation
chief for the American theater to ac-
cept a similar position with West
Coast Theaters in Los Angeles.
Elder Takes Over New Post
Cleveland — Herbert E. Elder has
arrived in town to take over his new
duties as central division manager for
Warner Bros. He will make Cleve-
land his headquarters.
Goldwyn Action Up
(Continued from Page 1)
Burkan also asked for the appoint-
ment of a referee to take the testi-
mony of Charles S. Pinkerton, E. A.
Eschmann and C. W. Bonn, for-
merly employed by First National,
and of Leo Brecher, Charles Stein-
man, Max Felder, E. R. Behrend,
Charles Goldreyer, Albert Gould and
John Manheimer, exhibitors, concern-
ing allegations that the films have
been distributed in bad faith by First
National.
The third development was the
granting by Justice O'Malley of an
application by the plaintiffs to com-
pel Robert Lieber, Samuel Spring and
Richard A. Rowland, as officers and
a number of employees to testifj'
before trial,, concerning the alleged
conspiracy to release the plaintiff's
films on an unfair basis. The court
decided, however, that the defendants
should not be inconvenienced if it
can be avoided, in being compelled
to produce records and correspon-
dence with its franchise holders, and
said that if the plaintiff attempts to
give undue publicity to the examina-
tion that an application to vacate the
examination may be made.
An affidavit by Andrew Smith, Ji.,
for First National, said that the plain-
tiffs are now doing business with a
competitor, and that charges of con-
spiracy have already injured First
National to the extent that its stock
has been depressed on the market.
He asserted that serious interference
with First National's business will re-
sult because the transactions with the
plaintiff amount to only 6 per cent of
its total business of $20,000,000 a
year, and that First National has net
tangible assets of $7,500,000.
Takes Over Educational Dept.
Cleveland — Miss T. Hermon has
arrived in Cleveland to take charge
of the Pathe educational department.
She has already closed with the
Cleveland Board of Education for
programs to be shown in ten com-
munity centers.
Manufacturers to A
(Continued from Page 1)
Irving Samuels, Automatic Dev
Co., Allentown, Pa.; Sam Lears, .i
ington Seating Co., Arlington Hg
111.: J. C. Kroesen, Edison L;
Works, Harrison, N. J.; C. Fulton
E. Fulton Co., Chicago; J. E. Ro
Morelite Co., New York City; V
ter Green, International Projei
Corp., New York; Dalite Screen
Scenic Co., Chicago; O. F. Spahr,
terprise Optical Co., Chicago; I
Becker, Hugo Reisinger Co., ^
York; A. L. Raven, Raven Scr
Co., New York and Rudolph Mi
ling, Morelite Co., New York.
Two Tie-Ups for "Volga Boatm<
Under a deal made by P. D.
with G. Schirmer, Inc.. music pi
lishers, a new edition of "The So
of the Volga Boatman" will be issui
with a cover designed from stills
the production. Arrangements ha
been made with the Victor Talki
Machine Co. in connection with f
standard records made by Vict
One of these is a violin solo of "TI
Song of the Volga Boatman," play
by Fritz Kreisler. The other is^
vocal rendition by Fedor Chaliap;
basso of the Metropolitan Opera C
"Trackless Train" Touring South
The M.-G.-M. "Trackless Train
having completed its work on tl
coast, ba'.lyhooing "The Big Parade
is returning to New York, via tit
Southern States, and from there ws
go to Europe.
Calvert Quits "Pan" House
Tacoma, Wash. — George Calvert «
the Pantages. has resigned and is o
his way to Australia for a protract]
visit. He has been succeeded ]
Kenneth Talmadge.
Deals on Fred Church Series
The following territories have been
disposed of by Fred J. Balshofer on
the series of six Westerns starring
Fred Church:
Northern Illinois and Indiana, to Greiver
Prod., Chicago; Michigan, Ohio, Kentucky,
Western Pennsylvania and West Virginia, to
Harry Charnas, Cleveland ; Texas, Oklahoma
and Arkansas to Home State Film, Dallas;
North and South Carolina, Georgia, Florida,
Alabama, to E. & H. Film Co., Birming-
ham, Ala. ; California, Arizona and Nevada.
to E. L. C. Co., San Francisco ; District of
Columbia, to Federal Films, Washington ;
Argentine, Urugual and Paraguay, to Henry
Arias, New York, and all other foreign
rights to the Earldom Trading Co., Lon-
don.
Columbus Interested in Films
Columbus, O. — The CHamber of
Commerce has appointed a committee
of five to investigate publicity for
Columbus, in connection with motion
pictures.
Fire Destroys Blank House
Iowa City, la. — The Englcrt, an
A. H. Blank house, was completely
destroyed by fire. A new theater is
to be built.
Associated Joins Cleveland Board
Cleveland — Associated Exhibitors
has joined the Film Board of Trade.
All the national distributors are now
members
Citv Urged to Buy Theater
San Francisco — The Eureka Val-
ley Promotion Association has peti-
tioned the San Francisco Board of
Supervisors to purchase the new Pan-
tages at Mark, Fulton and Hyde Sts.
and turn it into a municipal building.
Closed After Fire
Wellington, Colo. — As a result of a
recent fire the Community has closed
for an indefinite period.
"PUBLIC SERVICE"
Adventure speakers from
Far places, or films only.
Bureau of Commercial Economics
1108-16thSt. N.W. Washington. D.C
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, 111.
rita
You are confident
When the picture is printed on Eastman
Positive Film you are confident of photo-
graphic quality on the screen.
Eastman Film is subjected to exacting tests
in the Kodak Research Laboratories that prove
it right.
And it is identified throughout its length
by the black lettered words ^'Eastman" and
^^Kodak".
Look for the identification
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
"Her Second Chance'' is your big
first chance for a drama of amazing thrills I
Neither time nor New York's gay night-
life could make her forget her vow. But
when her chance for vengeance finally
presented itself, love had crept into her
heart. Her spirit cried "revenge." Her
heart pleaded "mercy."
n
V
Jirs-t ria-tional Pictures, \r\.Q.^T^resenis.
JlP^
ANNAQ.NILSSON
HUNTLV GORDON
^"d CHARLES MURRAY
ContinuHy />y— EVE U N S E LL
Directed by LAMBERT HILiyER
mtorial Director i\}W^ MATHIS
^gi A FIRST NATIONAL PICTURE
Adapted from
Mrs» Wilson Woodrow*s
Novel
nBBsa
\
Gripping Drama, Thrilling Adventure, Set to th
Thudding Hoof-beats of Kentucky Thoroughbred^
rAff BRADSTiEET
>/ FILMDOH
Authority
IL. XXXV No. 61
Monday, March 15, 1926
Price 5 Cents
Move to Organize
iuipment Manufacturers to Submit
*roposal for Separate Organiza-
tion to Membership
fhe special lucutiiig of the Manu-
turers' Division of the Assoc, of
P. Equipment Dealers of America
the Hotel Astor concluded its two-
.,' session Saturday.
The final session discussed the ad-
abiUty of resigning from the As-
ation and forming a separate or-
•ition. Members present were
-tically unanimous in approving
h action. The officers and directors
re appointed to act as a committee
submit the resolution to the en-
membership of 62 manufacturers,
ese officers each represent one of
12 main groups of manufacturers,
f the majority vote is in favor, a
nittee will be formed to draw up
,\vs. Sam Lears, president, of-
cd the use of his Chicago office as
tnporary headquarters. Some inter-
Icing problems of general concern
various manufacturing groups were
;cussed, such as sales through
alers versus direct sales to exhibi-
rs; certain practices such as sub-
iPles through dealers offered to cir-
(Contimted on Page 2)
How Merger Works
ipply Dealers in 30 Cities Reported
Lined-Up — 26 Distributing Points
Planned
In the movement under way to
nsoHdate the supply dealers that
arry Dutton, president of the Ex-
bitors' Supply Co. of Chicago is
ganizing, the method of procedure
as follows;
A dealer is approached with the
oposition that his entire stock and
s building will be taken over for an
itright cash payment covering the
(Continued on Page 3)
Publix Convention
Session in Atlantic City Tomorrow
— 250 Theater Men to Gather
There
Important officials of Publix The-
aters leave for Atlantic City this af-
ternoon m advance of the first annual
convention of that organization
which opens tomorrow at the Hotel
Ambassador and terminates Thurs-
day night.
About 250 executives, district thea-
ter managers and theater managers
will attend. The assemblage will em-
brace representatives from Publix
theaters all over the countrj\ All
managers who can he spared from
their usual duties will be on hand.
The New York group will include
Sam Kalz, president; Harold B.
Franklin, vice-president; Harry
Marks, general manager; Sam Dcm-
bow, in charge of booking; Hcrschell
.Stuart, in charge of presentations;
Austin Keough, legal affairs; William
(Continued on Page 3)
Coast First Run
Ben Verschleiser to Build in Los An-
geles— Independents to Have
an Outlet
Los Angeles — Ben Verschleiser,
whose recent activity has been cen-
tered in production, has purchased
property at Ninth and Hill in con-
junction with his father. Together
they will build a 3,000 seat theater.
It is their idea to build a house
which will use independent product as
a basis. The theater has been under
consideration by them for some time.
Coolidge Opposes
President Sees No Necessity for
Enactment of Sunday Closing
Laws in Washington
Washington — President Coolidge
sees no necessity for the enactment
of Sunday observance legislation for
the District of Columbia, it was in-
timated at the White House Satur-
day by a spokesman for the Admin-
istration.
The President, it was said, feels
that the Lord's Day is very well ob-
served here. The law is not quite
so strict as in Massachusetts, the
President has noticed, but it is his
opinion that the tendency of legisla-
tion is rather towards more Hberality
on the question of Sunday observ-
ance than towards stricter laws.
It was recalled that as Governor of
Massachusetts, the President signed
a bill permitting the playing of base-
ball on Sunday, but not professional
baseball, or where admissions were
charged.
«1
Encroachments"
o Be Discussed at M. P. T. O. A.
Convention in Los Angeles — Other
Problems to Come Up
What is described in the Official
ulletin of the M. P. T. O. A. as the
ost important problem and the
•eatest menace which has ever con-
onted the exhibitor, and known in
le industry as "encroachment," will
:)me up at the national exhibitor con-
ention in Los Angeles in June, ac-
(Continued on Page 2)
De Mille Party Leaves
Cecil B. De Mille and his family,
ou Goodstadt, personal representa-
ve, Mitchell Leysen, art director,
nd Adrian, gown designer, left for
lollywood yesterday.
Levee Plans Studio
New Plant in Hollywood Will Have
Ample Space for Independent
Producers
Hollywood— M. C. Levee, long the
former active head of the United Stu-
dios, which goes to Famous May 1,
will build another plant here for the
se of the many independent units now
working here.
This will mark his second buildmg
operation. He has in construction a
large building to store "props" which
will be leased to producers as their
needs develop.
ongrats Vic I I love to see you get
head. Nell Gwyn. — Advt.
To Make 52 One-Reelers
Mac Lasky intends producing two
series of 26 one-reelers, based on pop-
ular and old time songs. "I Wish I
Had My Old Girl Back" is the first
of the popular songs to be made at
Tec Art Jackson Ave. studio under
direction of Elmer McGovern. There
will be a story thread running through
each subject with the words of the
song flashed on the screen. No dis-
tribution has been arranged for.
Boom in Florida
40 Houses Building in State, 21 More
for Miami, E. J. Smith Found on
Recent Trip
E. J. Smith, sales manager of As-
sociated Exhibitors, Inc., has just re-
turned from a trip to Florida. He
says the erection of theaters is almost
unbelievable. He said a year ago
there were 215 picture theaters in
Florida. Today there are some 260
in actual operation, with at least 40
more under construction.
"In the city of Miami and nearby
Miami Beach," Smith declared,
"there are 14 theaters showing pic-
(Continued on Page 3)
Turns to America
English Trade to Seek Conference
with Leaders Here on British
Production Problem
Leading English producers have
decided to seek a conference with the
leaders of the American industry
who will be asked if they are wliling
to assist in finding a solution to the
British producing problem.
According to the Herald-Tribune,
Sir Philip Cunliffe-Lister. president
of the British Board of Trade, told
representatives of the trade in Lon-
don that the Cabinet is contemplat-
ing taking no drastic action at pres-
ent to pull the English industry out
of its depresion. He informed them
the government preferred that the
trade find its own salvation, and
would wait at least a year before
seeking to push through Parliament
legislation compeling British exhibi-
tors to show a certpin proportion of
Britisn films with fo^vi^n pictures.
The government, however, would
have a law passed, Sir Philip said, to
abolish the booking system under
which the exhibitor accepts a number
of mediocre films in order to get one
star attraction, in case the British
industry desired such legislation.
Extra Dividend
First National Pictures Saturday
declared an extra participating divi-
dend of $1.44 a share and the regular
quarterly dividend of $2 per share
on the 8 per cent, first preferred
stock, payable April 1 to stockholders
on record March 15.
The extra participating dividend is
to be paid out of earnings of the fis-
cal year ended December 27, 1925,
and represents 8 per cent of the
amount by which earnings were in
excess of $1,500,000 and not in ex-
cess of $2,500,000.
Play Purchased by M.-G.-M.
Rights to Philip Bartholomae's
play "Over Night," and to the plav
"Kettle of Fish," of which "Over
Night" is a later version, have been
purchased by M.-G.-M. The com-
pany has also bought "Three Twins,"
by Charles Dickson.
Determine to Fight Music Tax
Columbus, O. — At a special meeting
of the board of directors of the Ohio
M. P. T. O., it was decided to wage a
vigorous campaign against the "li-
cense fee' system pertaining to the
music copyright law.
14th Street Theater Sold
Breitbart & Bretbart, attorneys,
representing the New Fourteenth St.
Theater Co., backed by Weisner,
Steiner & Schwartz, has leased the
theater at 235 East 14th St., for 21
years. The house seats 650.
Lloyd Party Here Today
Harold Lloyd, his brother Gaylord,
John L. Murphy, production manager,
and Joe Reddy, publicity representa-
tive, arrive from Hollywood today.
"For Heaven's Sake" will have its
premiere at the Rialto April 4.
"French Dressing," Mendes' First
Lothar Mendes, the German direc-
tor, who arrived on the Majestic will
have as his first for Robert Kane,
"French Dressing" an original by
Blanche Merrill.
E. R. Wilk Joins Warners
Minneapolis— E. R. Wilk, formerly
with F. B. O., has joined Warner
Bros. here. He will cover Northern
Minnesota.
THE
2
iiiii]
VolXXXV No. 61 Monday, Mar. 15, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low Close
Sales
*Balabaii & Katz .
72'A
Eastman Kodak
.110
109M
I09M
300
Famous I'layers
.123; 4
121
12174
6,600
*Fam. Play. Pfd. .
123
*Film Inspection .
5
Fox Film "A" .
. 68K
65 K
66
2.100
Fox Theaters "A"
25'A
25
25
600
*Intern'l Projector
12
Loew'V, Inc.
■ i9Vi
2334.^2344
3.500
Mctru-Goiu. Pitmgt. ^^yi
■J 100
M. P. Cap: Corp. .
. 22?^
22
22;.^
600
Pathe Exch. "A" .
. 71
6»'A
69
1,800
*Skouras Bros. . . .
48J4
**Stan. Co. of Am
48
Universal Pictures .
. 30
30
30
200
*Univ. Pict. Pfd. .
9154
* Warner Bros. . . .
14^
*Warner Pictures .
15
* Last prices quoted
** Philadelphia market
Stem Continues Active
-Newark — Joseph Stern, in conjunc-
tion with Louis Golding, has procured
land on Tuscan St., Maplevvood, on
which will be erected a picture and
vjiudeville theater costing S250,000 and
seating about 1,500.
flai'jry
n
TRAMP, ^
.T4AMP'
Vaamp
I JO ST SENI-r
AMORMON/ OW
A LAUGH-ING
JAG AND IT1bO<
HIS NINE WIVESTO
BRING HIM CUT OF
THE coMA-oy.
"Encroachments"
(Continued from Page 1)
cording to R. F. Woodhull, who said
in a statement to exhibitors Saturday:
"The consideration of the most vital
of problems, headed by encroachments
of business bj' producers, distributors
and screen bootleggers and leeches
who overbuild communities already
well served with malignant intent to
confiscate the investment of you es-
tablished pioneers."
Kansas-Missouri Meets April 20-21
Kansas City — Plans are being made
for the eighth annual convention of
the M. P. T. O. of Kansas and Mis-
souri, to be held at Joplin, April
20-21.
Murphy Editing New Foreign Picture
Dudley Murphy is editing "The
Three Wax-Works," a German-made
picture, which will have its American
premiere Thursday at the Cameo,
under the auspices of the Interna-
tional Film Arts Guild. Ben de Cas-
seres is titling.
Murphy's abstract film, made by
Fernand Leger, French painter, and
shown last night at the Klaw, will
also be part of the Cameo program.
Four New "U" Pictures
Hollywood — Scenarios are being
written for four new Universal pic-
tures: "Beware of Widows," to star
Reginald Denny; "The Man in the
Saddle," for Hoot Gibson; "Down
the Stretch," a King Baggott picture,
and "Butterflies in the Rain."
Gance Injured
Private cables from Paris state that
Abel Gance, French director, was se-
verely but not fatally injured while
making scenes for his Napoleonic film
on which he has been active for some
time. Gance was within the range of
an exploding mine used in a battle
scene.
Two New Houses Open in Cleveland
Cleveland — The Lyric, Lorain Ave.
and W. 116th St., seating 1,200, has
opened. The Lyric was built by Max
Lefkowitz and Abe Polster at a cost
of $180,000, and is the eighth in the
Lefkovvitz-Polster chain.
The Memphis, a new theater built
by Frank Liska at Memphis Ave
and 49th St., has opened. It has
600 seats.
Missouri Threatened by Fire
St. Louis — Fire from an actylene
torch of an iron-worker employed in
making improvements to the stage of
the Missouri, caught some rope ends
and spread to the drapery above,
causing damage estimated at $3,000.
Theater Sold by Court Order
Batavia, N. Y. — Joseph R. Rosen-
bloom has filed deeds in the Genesee
County Clerk's office as attorney and
agent for the purchasers of the Del-
linger theater on Main St. The prop-
erty wai sold by William J. Darch in
accordance with an order issued by
Supreme Court Justice Pierce. The
names of the purchasers are not an-
nounced, but the purchase price is
$70,000.
Move to Organize
(Continued from Page 1)
cults for using exclusively products
of certain manufacturers to the ex-
clusion of competitive lines; inter-
change of trade information; manu-
facturers who are also handling equip-
ment supply lines outside their own
product.
The annual convention of the Di-
vision will be held in conjunction
with Equipment Dealers' Assoc, in
Detroit in June, according to present
plans. However, the proposed sep-
arate organization may cause a
change in plans.
President Lears emphasized the
fact that the proposed withdrawal of
the manufacturers from the Dealers'
Association was no reflection on that
organization. It was simply the con-
sensus of opinion among the manu-
facturers that a separate organization
was imperative in order to propcrh-
handle the problems peculiar to the
manufacturing field which were
necessarily entirely independent of
equipment dealer matters.
In addition to manufacturers al-
ready mentioned as represented the
following were in attendance:
A. E. Rose, Projection Optics Co., Roches
ter, N. Y. ; R. C. Martin, Chas. W. Phellis
Co., N. Y. ; H. B. Hammond, Rockbestos
Products Co., New Haven, Conn. ; Frederick
Kalenbach, General Machine Co., N. Y.:
Herbert Griffin, Powers Div. of International
Projector Corp., N. Y. ; H. B. Freedman.
Menger. Ring & Weinstein, N. Y. ; L. W.
Atwater, Lux Alba Co., N. Y. ; O. A. Van
Ess, Kohler Co.. Kohler, Wise. ; Karl Bren-
kert, Brenkert Spotlight Co.
Suit on Non-Theatricals
Kansas City, Kans. — The Electric
Theater -Co., A. F. Baker, L. Vaughn,
R. R. Biechele, president of the Kan-
sas M. P. T. O., W. O. Fite, T. L.
Ricksccker and Fred Meyn have ques-
tioned the right of the Soldiers' and
Sailors' Memorial building to rent
space for private purposes, in a suit
filed seeking to restrain R. G. Lig-
gett, Harry Darby, James Otterman
and Frank P. Strickland, trustees of
the building from leasing the building
to parties competing with theaters.
Boxing bouts have been held since
the building opened.
Associated Signs Al Wilsa
Hollywood — Al Wilson has
signed by Associated Exhibitor
a series of eight aviation fea
Details were completed between
Oflfeman, representative of Assoc
and Abe Carlos, to whom Wils
under contract.
Meighan Returns from Floric
Thomas Meighan, who wer
Florida for a vacation followinj
work if. "The New Klondike,'
turned. He and Townsend M
are discussing a story for his
vehicle. This will be made in
East.
This is a "Corr^ierblock' cut turmi
FREE for all Pathecomedies at ;
exchange.
Laigest Curtain for Orien'a'
Chicago — The Oriental, new B. &
K. house in the loop now under con-
struction, will have what is said to be
the largest drape-curtain ever hung in
a theater. The curtain will have 4,000
square ft. of area and will be cov-
ered with a newly-invented Japanesse
material — a metallic "leaf" that can
be painted on cloth.
"Charleston" in Films
Milwaukee — A "Charleston" pic-
ture in a series of six weekly films
has been produced by J. S. Grau-
man, president of the Celebrated Film
exchange.
Negative Developing
and Printing
Complete Title Service
SALAND FILM L\B0RAT0R1ES, loc ^
Phone Bryant 7577 729-7th Ave, N. H ^
h
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
I Telephone Dewey 8600
♦••♦'♦♦♦•#♦♦♦♦♦♦•♦♦♦♦♦•♦♦♦*♦•♦•♦♦♦♦♦•••♦♦♦♦♦♦♦•*
I Ward Cine Laboratory, Inc.
if
ft
y.
."illlK
itct
'i
sas
216-222 Weehawken St
Union City, N. J
Telephone Union 4800
g G. BERT WARD, Prei
If You Are in the
Market for Any Kind of
MOTION PiaURI
APPARATUS
CONSULT US-AND SAVE MONEY I
SEND FOR OUR PRICE LIST
Chas. G, Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
at
THE
Monday, Match 15, 1926
:%g^
DAILY
On Broadway
(^stor— "The Big Parade'
f^pollo — ■"Stella Dallas"
Broadway — "Oh ! What a Nurse"
Cameo — "Ernst Lubitsch Week"
Capitol— "The Merry Widow"
Cohan — "Ben Hur"
Colony — "The Cohens and Kellys"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Loew's New York — Today — "Dancing
Mothers"
Tuesday— "The Only Way" and "The
Love Toy"
Wednesday— "That Royle Girl"
Thursday — "Too Much Money"
Friday — "The Cave Man" and "The New
Champion"
Saturday — "Miss Brewster's Millions"
Sunday — ^"The First Year"
Loew's State — "Ibanez' Torrent"
Mark Strand— "The Bat"
Rialto — "My Own Pal"
Rivoli — -"The Untamed Lady"
Selwyn- "The Black Pirate"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Let's Get Married"
Next Week
Astor— "The Big Parade"
Apollo— ^"Stella Dallas"
Broadway — Not yet determined
Cameo — "Ernst Lubitsch Week"
Capitol — "The Barrier"
Cohan — "Ben Hur"
Colony — Not yet determined
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand— Not yet determined
Rialto — "Bride of the Storm"
Rivoli — "The New Klondike"
Selwyn— "The Black Pirate"
Warners — "The Sea Beaest"
Brooklyn Mark Strand — "Irene"
Publix Convention
(Continued from Page 1)
Saal, hooking; D. J. Chatkin, short
subjects; Fred Metzler, comptroller;
John Barry, director, Publix Theater
Managers' Training School; L. E.
Schneide^-, personnel; Jack Mansfield,
physical operations; A. M. Botsford,
director, publicity and advertising;
Ed Olmstead, exploitation; Lem
Stuart, advertising; Nat Finston
music and James Cowan, business
manager, presentation units.
Executives of important circuits
allied with Publix will likewise be
there. Charles Skouras will repre-
sent Skouras Bros., St. Louis; George
W. Trendle, the Kunsk^- chain, De-
troit; and Mike Shea, Buffalo thea-
ters.
The discussions will cover a varied
field. Radio, buying, booking, l)ox-
officc check-up, presentations and re-
lations with the public will have their
part in various addresses.
A banquet on Thursday will be the
final event of the three day session.
For this function, officials of Famous
Players including Adolph Zukor,
Jesse L. Lasky, Sydney R. Kent and
Walter Wanger will be present.
Others will be Barney and John Bala-
ban, Abe Blank, Frank Buhler, N. L.
Nathanson and Jack Arthur.
Publix has extended invitations to
several important executives outside
of its own and the Paramount or-
^'anizations. Joseph M. and Nicholas
M. Schenck and Richard A. Row-
land are expected to attend the din-
ner.
Mayer Leaves for Publix Meeting
Chicago — Arthur Mayer, supervis-
ing executive of Lubliner & Trinz
Theaters, Inc., has left for Atlantic
City to attend the Publix convention.
Webb Signed by Associated Studios
Los Angeles — Bobby Webb has
been appointed casting director of the
'Associated Studios.
In the Courts
St. Louis— Suit for a fee of $133,333,
alleged to be due for services rendered
in connection with the preparation of
a legal action which Demetrius Skou-
ras, it is claimed, intended to file
against Charles, Spyros and George
Skouras, has been filed in the Circuit
Court on behalf of the law firm of
Laughlin, Frumberg, Blodgett & Rus-
sell. The plaintiffs are represented by
Edward L. Foristel, Mudd, Hezel &
Habenight.
The plaintiff claims that on Feb. 3
it entered into a written contract with
Demetrius Skouras' to act as his coun-
sel to investigate the merits of his
alleged claim against his brothers, to
negotiate a settlement, or to bring
suit to enforce payment of the claim.
It is further claimed by the plaintiffs
that no settlement was to be made by
Skouras without the knowledge and
consent of his attorneys. The mini-
mum value was placed at $400,000.
It is claimed Demetrius Skouras
was to base his action on the fact that
years ago he helped his brothers
through school, brought them to
America and thej% in turn, promised
a division of profits. The lawyers
representing Skouras say they pre-
sented their claim to Charles, Spyros
and George and demanded a settle-
ment within 24 hours. The night this
claim was presented, it is alleged, De-
metrius composed his differences with
his brothers, releasing them from any
further obligations and notified his
lawyers that he wanted to dispense
with their services, refusing to pay the
fee of $133,333.
How Merger Works
(Continued from Page 1)
valuation. In addition to this, he will
be given stock in the new combine to
cover the book valuation of his
profits for the last twelve months.
It is reported that 30 cities are now
represented by dealers already in on
the merger. Boston, New York and
Detroit are the only key cities not
included. Dutton proposes 26 dis-
tribution points to be under direct
supervision of the merger alliance.
Persistent reports connect a big
manufacturing company closely allied
with the industry as being the finan-
cial backer of the proposed combine.
Among Exchangemen
Pittburgh — J. Allison Gribble has been
added to M.-G.-M. as salesman.
Atlanta — Robert Simril, formerly with Fox
in Charlotte, has joined Liberty's local office
as salesman.
Atlanta — J. E. O'Gara, former- owner of
the Nashville Theater Supply Co., has joined
the sales force of Theater Supply Co. of this
city.
Omaha — C. R. Malm and J. H. Olson have
been added to the sales staff of Associated
Exhibitors.
Omaha — Charles W. Taylor, formerly man-
ager of Warners in Buffalo, has been made
manager of the Associated Exhibitors here.
Omaha — Educational has moved to the
Film Building.
Omaha— James Rodgers has again returned
as manager of the Enterprise Exchange in
the place of Tal Richards, now in St.
Louis.
Boom in Florida
(Continued from Page 1)
tures — six more are under construc-
tion— and 15 additional theaters will
be completed within the next year.
This growth, although rapid, is not
purely speculative. Within the next
year I feel certain a theatrical census
will reveal upwards of 400 theaters
in the State."
Pittsburgh — Robert Lynch has resigned as
salesman for Metro-Goldwyn-Mayer.
Chicago — Ted Meyers has returned to
Pathe and been assigned to the south side.
Chicago — John MacFarland and Bob Slay-
back have been added to the sales force of
Associated Exhibitors.
Buffalo — George Canty has been appointed
sales representative for Pathe.
Albany — Nathan Cohen has been added to
the Vital force.
NOTICE
All persons are hereby notified that any negotiations
regarding the purchase of territorial rights to the motion
picture entitled, THE NIGHT LETTER, starring
Johnny Fox, produced by Bernard Productions, must
be taken up with the undersigned, as the said motion)
picture has been purchased by me including the world's
rights thereto.
William Horsley
6060 Sunset Blvd. Hollywood, Cal.
IN ITALIAN
CarambQ VepefJfa
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All of which means ^hal■
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national
, Pictures
••••
,,.» Mm
A liui national Picture
"L
Ronald Golman
is fhe Frenchiesh box-office aftrachon ever made
Presenhed by jO(EPM M. SCHENCK.
Screen story by HANS K.RALY
Based on the (tage playVlkl* Written by ANDRE PICARD
and adapted by DAVID BELASCO
A CLARENCE 5ROWN Production
ctAss or sDWice symbol
WESTB^i UNION
WESTERN UNIOn
:am
NKWCOHB CARLTON. ^vmioBrr OCOROE W. C ATKINB, mvT vie ■.!•(■ km leurr
CLASS or sehvicc
srmoL
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n Bont of Omm Bvm •mAeb
*ardi> Mi b a Ma^M. OflW-
SAM SPRING
NEWYORK CITY
HOLLYWOOD CALIF
MARCH 4 1926
KIKI BEST PICTURE NORI.IA EVER PRCDUCED HER
CHARACTERIZATIOH MARVELOUS AM ^;ERY PROUD OP
HER WORK STOP THERE IS ENOUGH ENTERTAINIffiNT
IN PICTURE FOR THREE PICTURES ABSOLUTE DT
CERTAIN IT WILL BE GREAT BOX OFFICE SUCCESS
YOU KNOW I DO NOD EXAGGERATE ON QUALITY CF
MY PICTURES STOP BEST REGARDS
JOE SCHENCK
I:
IB!"'
:Ae brAdstreet
o/* FILMDOM
:9(^re(0cmizeii
Authority
(.. XXXV No. 62
Tuesday, March 16, 1926
Price 5 Cents
Settled in April
c ,olidated to Act on Rothacker La-
boratory Option in Next Few
Weeks
atterson R. Rothacker, who is
on a Mediterranean cruise, re-
s to New York some time around
1 1. At that time, the option on
Rothacker laboratory in Chicago
the Rothacker-Aller plant in Hol-
lod will be acted upon by the Con-
lated Film Industries, Inc., the
t important group of laboratory
ests in the industry.
is considered probable that the
Rothacker plants, valued at over
J0,000, will go to the Consolidated
p with Rothacker personally
ifying himself with the buying or-
zation for a stipulated period of
By the tenth of April, however,
deal will be determined upon
r way.
New Nebraska Chain
maha — A chain of theaters in
cipal cities of Nebraska is the
of G. O. Monroe, M. H. Gavin
Calvin Bard, who have announced
projects for Omaha, Beatrice and
tings. The Beatrice house will
1,100. At Hastings, $300,000 is
:ost of the proposed house. Sev-
suburban houses here are plan-
$4,500,000 L. A. Building
DS Angeles — Harold L. Arnold
s to construct a $4,500,000 ronv
lion building at 7th and Figu.sroa.
. combination will include two
ters. connected with an office
;!)ng. One theater will be loas.-d
William Fox and the other to
mas Wilkes.
To Star Vera Reynolds
ollywood— Cecil B. De Mille has
ded to star Vera Reynolds in four
luctions. The first is to be an
Jtation of "Sunny Ducrow." Don-
risp will direct for P. D. C.
Special Film Dep't.
U. S. Senate Votes $30,000 for Divi-
sion of Motion Pictures in the
Department of Commerce
Washington — The Senate has pro-
vided $JO,000 for the establishment of
a motion picture section in the Bu-
reau of Foreign and Domestic Com-
merce, in the bill making appropria-
tions for the Department of Com-
merce for the coming fiscal year.
The House allotted $15,000 for the
proposed division, for which $26,000
was asked by the Department. The
(Continued on Page 7)
"U" to Convene
First of Five Conventions Starts Here
Friday — To Discuss Sales
Plans for 1926-27
The first of five Universal sales con-
ventions will be held at the Astor on
Friday, Saturday and Sunday. Sales
managers from exchanges in all north-
western and Middle Atlantic States
will attend. Lou Metzger, Earl Kram-
er and Ralph Williams, comprising
the Universal Sales directorate, will
preside.
This meeting, like the others, will
discuss sales plans for 1926-1927. The
fall selling season, it would appear,
will get under way early this year. The
{Continued on Page 7)
Publix Meets Today
Important Theater Convention Starts
in Atlantic City — 250 in Attend-
ance
Atlantic City — The special chair
cars conveying the New York group
of Publix Theaters, arrived here last
night. The party registered at the Am-
bassador. From scattered points, dis-
trict managers and theater managers
arrived for the three-day convention
which opens at 9:30 this morning.
The program will be a crowded one.
Today's session will be capped by a
meeting between Sam Katz and the
theater district managers at ten
o'clock tonight at the hotel. S. R.
Kent will appear at 1:30 today to dis-
cuss distribution and, it is expected,
production. The production of presen-
tations and methods of handling them
will be taken up by Herschel Stuart,
John Murray Anderson and others.
(Continued on Page 4)
New Bill Drawn
Lankford Sunday Measure for Wash-
ington Rewritten to Meet Objec-
tions from Opposition
Washington — A new version of the
Lankford Sunday-closing bill has been
introduced in the House by the Geor-
gia Congressman with a view to re-
moving objections voiced at the recent
hearings before a subcommittee of the
House District Committee.
Lankford's new bill is practically
unchanged, except for the wording, in
(Continued on Page 7)
Copyright Battle
Ohio M. P. T. O. Persuades Senator
Fess to Aid in Forthcoming Wash-
ington Tussle
Columbus, .O— U. S. Senator Fess
has been enlisted by the M. P. T. O.
of Ohio in efforts to fight the copy-
right law, which will go before Con-
gress soon. Fess met with the execu-
tive board here and the exhibitor's or-
ganization succeeded in interesting
him in its work.
He was impressed by the argument
(Continued on Page 2)
J. J. Uatli, Kl'irg^ Successor
J. Gain, former assistant to E. C.
g, who resigned as Paramount
lio manager at Long Island studio
week, to join F. B. O., has been
ointed King's successor.
25 New Theaters
OS Angeles— A building campaign
embrace 25 new theaters is an-
nced by West Coast Theaters,
istruction will be rushed.
: is announced that the policy of
chain, controlling 169 houses, will
be changed.
Johnnie I Johnnie Clark! Yoo-hoo ! This
ur Nellie. Nell Gwyn — Paramount— Advt.
Fischer Chain Announces Another
Portage, Wis. — Fischer's Para-
mount Theater Chain has announced
a new house for Portage. It will
cost $150,000.
Bartlett En Route to London
R. K. Bartlett is aboard the An-
dania en route to London to transact
export business. He will stop at the
Savoy.
Massce Aboard the Aquitania
William Massce is due home on the
Aquitania tomorrow, following a five-
weeks' trip to England and the Conti-
nent.
Three Kansas Houses for "U"
Pittsburgh. Kans.— Klock & Fraz-
ier's three houses here have been
taken over by the Sears Amusement
Co., holding company in this terri-
tory for Universal Theaters. The
houses arc the Colonial, Klock and
Grand.
Presentations for Small Houses
Chicago— Premier Attractions have
formed a new production unit known
as Little Theater Presentations. The
new unit is to cater to small neigh-
borhood houses, supplying these the-
aters with acts and presentations.
Bray May Work on Coast
Los Angeles— Bray Prod., Inc may
establish headquarters here. John K.
Bray is here with this idea m mind.
Al Green May Join Fox
Los Angeles— It is reported Al
Green, now with First National, may
direct for Fox.
Mae Murray En Route to Coast
Chicago — Mae Murray passed
through here on her way to the Coast
Sunday.
Famous Net Higher
1925 Profiits $5,718,053 As Against
85,422,349 in 1924— Assets Now
$75,984,711
Famous Players in its consolidated
statement which includes the earnings
of subsidiarv companies, reports net
profits of $3,459,862.90 for the nine
months to Sept. 26, 1925, $2,258,190.95
for the three months and $5,718,053.85
for the twelve months ending Dec. 26,
1925, after deducting all charges and
reserves for Federal income and other
taxes.
This statement issued yesterday,
compares with $5,422,349 earned in
1924; $4,245,784 in 1923 and $4,110,987
in 1922. Assets are placed at $75,984,-
711.
There were issued and outstanding
during the first nine months of the
year, 243,431 shares of common stock,
and during the last three months ot
the year, 370,114 shares of common
stock. Based on the shares outstand-
ing at end of year, 1925 earnings were
equal to $13.67 a share. After allow-
ing for payment of dividends on the
preferred, the above earnings amount
(Continued on Page 4)
Investing in San Diego
The Times reports from San Diego,
Cal., that a number of well-known
figures in the industry, including Carl
Laemmle, Mack Sennett, Joseph
Schenck, Buster Keaton. Ralph
Graves, Sid Grauman and Lou Anger
have invested over $3,000,000 in real
estate there. Quite naturally, there
has ensued talk of San Diego replac-
ing Hollywood as a production center.
There is nothing especially new in the
idea, except that whereas San Fran-
cisco for a long time agitated along
those lines, the city now becomes San
Diego.
May Float Keith Stock
E. F. Albee and associates control-
ling the Keith enterprises, according
to report, have held conferences with
he Bankers' Trust Co., at which plans
for the sale of Keith securities have
been formulated. Plans under con-
struction will provide for a new hold-
ing companv which will control all
Keith activities and the securities
therein sold to the public. The first
oiTcring will probably consist of stock
in the new holdine company to the
amount of $5,000 000.
Edwin Hill Promoted
Hollvwood— Edwin C. Hill has
been appointed supervisor of West-
erns at Fox. He is succeeded as sce-
nario chief by Ned Holmes.
1
THE
■^^
DAILY
Tuesday, March 16, 19
VaLXXXV No. 62 TBesday, Mar. 16, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS. INC.
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Quotations
F. & R. to Build House
Rochester, Minn.— A $500,000 house
will be erected by F. & R., to seat
1,800. At present F. & R. have an
interest in the Lawler and the Metro-
politan. A $20,000 organ is being
installed in the Lawler.
Blackton to Remain on the Coast
Hollywood — Reports that J. Stu-
art Blackton planned to return to
England to engage there in produc-
tion are unfounded. He is under con-
tract to Warners, and will soon start
work on "The Pasgjonate Quest."
Robertson Casting for M.-G.-M.
Hollywood — Clifford Robertson has
been engaged by Louis B. Mayer as
casting director for M.-G.-M. He will
replace Fred Leahy, who is trans-
ferred to the production department
as a unit manager.
High
•Balaban & Katz ....
Eastman Kodak ..109^
Famous Players ..122J4
Fam. Play. Pfd. ..123
•Film Inspection. . . .
Fox Film "A" ... 68
Fox Theaters "A". 25
•Intern'l Projector. ..
Loew's, Inc 405^^
Metro-Gold Pfd. .. 22y»
Pathe Exch. "A". . 69
Skouras Bros 48^3
••Stan. Co. of Am.. ..
•Universal Pictures. ..
Univ. Pict Pfd. ..91%
"Warner Bros
Warner Pictures .. 15
• Last prices quoted.
•• Philadelphia market.
Low
Close
7254
Sales
10954
10954
500
11954
121J4
14,700
123
123
5
68
100
66
1,000
24 Ji
25
12
1,200
38J4
40y2
23,900
2254
225^
100
67yi
69
800
48 H
48%
49
30
....
90
90
14J4
500
uyi
15
400
Monty Banks on Pathe Program
Hollywood — Pathe has signed
Monty Banks to star in a series of
feature comedies under supervision of
A. MacArthur. Production will start
about April IS. Three a year is the
schedule.
N»w M.-G.-M. Contracts
Los Angeles — M.-G.-M. has several
players under new contracts, includ-
ing Conrad Napel, William Haines
and Antonia D'Algy. Warren A.
Newcombe, cameraman, has also been
signed.
Start Paramount House
Charlotte, N. C— The Cutter, a
$500,000 theater, on North Tryon
St., which has been leased to Famous,
is in course of construction. It will
seat 1.700 and will be ready Dec. 1.
Hochreich Promises a Club
Some of the New York dailies yes-
terday carried a story about a 22-story
building and film club to be erected at
150 W. S9th St. by David R. Hoch-
reich and associates. Hochreich glad-
ly confirmed the report. He admitted
it was all true. The club would con-
tain Ritz class and if possible, ap-
pointments even more sumptuous.
The building proper would contain 400
hotel rooms, explained Mr. Hochreich.
who, after a long day, said he had
completed full arrangements for a
bond issue. This gathering place will
be known as the Cinema Club of
America. The Times said it already
had a membership of 5,000, but Hoch-
reich conceded the figure was a trifle
high. At any rate, exhibitors, produc-
ers and others in the industry will be
"invited" to become members.
Film on the League
"Hell and the Way Out," produced
by the League of Nations Non-Parti-
san Assoc, of New York, will be
shown tonight at the Parish House of
St. Luke's Episcopal Church, No. 435
West 141st St.; and at the Pilgrim
Hall Forum, 211 West 56th St.
The picture was financed and pro-
duced by the League of Nations Non-
partisan Assoc, under the direction
of Dr, James K. Shields, Avho wrote
the scenario.
Copyright Battle
{Continued from Page 1)
that although the industry is greatly
responsible for the popularization of
modern music, the composers and
publishers aim, through the license fee
planned in the amendment, to make
the theater owners pay fees for the
mere privilege of using the music,
which is purchased at regular prices.
c5^
iPS ANGELES/
Hays Appeal on Cleveland Zoning
Columbus, O.— A letter to Will
Hays will be forwarded by the Ohio
M. P. T. O. as a result of the con-
ference of the committee on the re-
zoning proposition in Cleveland.
New Omaha Film Board Head
Omaha — Mayor Monsky has just
been elected president of the local
Film Board of Trade. He succeeds
F. W. Gebhardt, transferred to the
Pathe ofiRce, Kansas Citv.
De Mille Signs Elinor Fair
Hollywood — Elinor Fair, who re-
cently completed the feminine lead in
"The Volga Boatman," has been
signed to a long-term contract by Ce-
cil B. D- Mille.
Tied Up With Music Clubs
Pathe has arranged for a coopera-
tive tie-up of musical societies with
their "Famous Melody Series," to aid
exhibitors in these bookings. These
one-reelers are produced by James A.
Fitzpatrick, and feature Peggv Shaw.
The first three are "Songs of Ireland,"
"Songs of Scotland," and "Songs of
England." — -_^
Baron Joins Cranfield & Cla:
Laurence Baron, formerly exch
manager for Red Seal, has be«
manager of the new Cranfiel(
Clarke exchange in New York.
F. B. Rogers, sales manage
in Chicago to complete details
taining to a new Cranfield & CI
branch there.
John Russell on Trip
San Francisco — John Russell
arist. has left on a trip around
world.
COM
\LftOtt M'
nsstf.
MOMKEy BUSINES
' oinccneti KontAin^GtvM Ptkhetomei--
This is a 'Corneroiock cut turmsiftl
FREE for all Pathecomedies at yo
exchange.
LOBBY
FRAMES i
OF THE BETTtR KIND
LIBMAN-SPANJER CORP
Ross to Direct "April Fool"
Los -Angeles — Nat Ross has been
chosen by ChaJwick Pictures to di-
rect "April Fool." in which Alexander
Carr heads the cast. The support in-
cludes Mary Alden, Pierre Gaudron.
Max Davidson, Snitz Edwards, Eddie
Phillips. Baby Peggy, Pat Moore and
Leon Holmes.
New F. & R. House Opens
Fargo, N. D.— The Fargo, latest
Finkelstein and Ruben house, opened
yesterday
Briskin Convalescing
Hollywood — Samuel J. Briskin, the
producer, is recuperating from a re-
cent illness.
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lb Hie eveHaiting Horn oP fhe
screen FIR^T NATIONAL ^iVe(
7b in/p/re file heor/j oP humanihii--
Hie living fhoiy of a hidden hvhh —
now It can be tola-fo daving In theme
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Preicnted bif . . . RICHARD A. ROWLAND
Wiiffen For the screen bq jUN Q M ATM IJ"
from EDITH O'ShAuGHN ES^V'S novel"
VIENNESE MEDLEY
CONWAY TEARLE
ANNAQ^NmSON
and a caft including MAY ALLISON, IAN KEITH
JEAN HERSHOLT and LUCY bEAUMONT
o7 JUNE MATMIS Production
Directed bi, CURT REHFELD
Production /H^n^gcr .t^A\ ROCKETT Chief Onemjfogriphcr JOHN BOVIE
••'-•■ 'I VulllTCR nim CHIInr GEORGE McGUIRC
l\xhK national
Picture
Members jT Motion Picture Producers
I
Publix Meets Today
{Continued from Page 1)
John N. Barry, to whom must be
credited the idea of the theater mana-
gers' training school, will talk on that
work.
The climax of the convention will
be the dinner on Thursday night at
which both Publix and Paraniount of-
ficials will be present.
The full program follows:
Today
9:30 A. M.— Roll Call
A bow from some visitors.
H. B. Franklin, vice-president, Pub-
lix Theaters Corp.
Sam Katz, president, Publix Thea-
ters Corp.
The Publix Theaters production de-
partment: Herschel Stuart, John
Murray Anderson, James Cowan
and Nathaniel Finston.
L. E. Schneider
"Personnel"
John Barry,
"The Training School"
Fred Metzler,
"The Theater Manager As a Busi-
ness Man"
12:30— 1:30— Lunch
1:30 P. M.— S. R. Kent.
Sam Dembow — Buying and Book-
ing
Earl Sanders
David Chatkin
William Saal
District Bookers
Harry Marx — Theater Management
Jack Mansfield
M. J. Mullin
J. T. Knight
Dr. E. Stern— "Welfare"
Remarks by Katz, Kent, Franklin.
Dinner
8:00 P. M.— Some films of Publix
Theaters
10:00 P. M.— Meeting of Katz and dis-
trict managers
City-Boston-St. Louis, Detroit-
Buffalo-Chicago. Kansas City.
Tennessee
Florida
Thursday, March 18
Sectional meetings in the morning:
12:30— Lunch
1:30— Roll Call
Austin Keough, Counsellor, Publix
Theaters Corp.
Arthur Swanson, of Swanson and
Ogilvie
Messrs. Katz, Kent, Franklin and
open meeting of the convention
7:30 — Assemble for Banquet in the
convention room
8:00 — Convention Banquet
Those who have already arrived or
who are expected, follow:
T. J. Ahearn, Jr., home office; Henry
Anderson, home office; C. H. Amos, Carolina
theater, Greenville, >5. C. ; W. R Allen
Strand, Memphis, Tenn. ; A. J. Aram Flor-
ida District Manager; Adna M. Avery, Capi-
tol theater. Oklahoma City, Okla • Pat
Argust, Kialto Colo. Springs, Colo.; John
Arthur, Famous Players-Canadian Corp.. Tor-
onto, Ont.
A. M. Botsford, home office; J. R. Bart-
zall, home office; Rodney Bush, Galax, Bir-
mingham, Ala.; F. W. Brunnelle, Bijou
KnoxviUe, Tenn.; M. L. Blitzer, Broadway,
Newburgh, N. if.; Barry Burke, Palace,
lexas; i!,dward B. Barron City Manager,
San irancisco; John F. Barry, Director
Manager, Training School, N. Y.; B Bala-
ban, Balaban & Katz, Chicago 111 • A H
Blank, Des Moines, la. ; F. P. BriggV, Rialtoi
fJ"?blo. , <-olo- ; OUie Brownlee, Criterion,
iinid, Okla.; Mr. and Mrs. J. Balaban, Chi-
cago; Floyd M. Brockell, B. & K. Midwest
Theaters, Chicago. 111.; T. W. Baker, At-
lanta Warehouse, Atlanta, Ga. ; W. F. Brock
Strand KnoxviUe, Tenn.; S. Barutio, Rivoli!
JNew \ork; L. Bamberger, home office.
D. J. Chatkin, home office; R. E. CrabiU I""'' "^ooV-^r.
ace Theater, Lakeland, Fla. ; J. P. Harrison,
City Manager Theaters, Waco, Tex. ; J. Haas,
City Manager Theaters, Denver, Colo. ; Mar-
shall Helms, Dallas Warehouse, Dallas, Tex.;
C. Warren Irbin, Imperial, Charlotte, N.
A. J. Jones, Atlanta Warehouse. Atlanta
Ga. ; Bert Jordon, Majestic Theater, Mem-
phis, Tenn.; Lacey Johnson, home office;
A. J. Judd, home office; John Judge. Vic-
toria Theater, New Smyrna; Raymond B.
Jones, Palace, Dallas, Tex.; E. C. Jeffress,
Chaise Buftalo, Buffalo, N. Y.
Sam Katz, home office; Sydney R. Kent
home office; A. C. Keough, home office; Geo.
W. Keyes, City Manager Theaters, Johnson
City, Tenn.; Guy A. Keiiimer, Jackson-
ville, Fla.; W. A. Kiause. Palatka, Fla.
Power Theater ; Geo. Koehler, Idaho, Twin
Falls, Idaho; Mr. Kleuber, New York City;
P. R. Kent, home office; W. J. Kelly, Rialto
Theater, Columbus, Ga. ; H. M. King, Strand
Theater Asheville, No. Car. ; Oscar Kant-
ner, hoine office; J. Knight, B. & K., Chi-
cago.
Arthur Lucas, Savannah, Ga. ; Harry
Leach, Miami. Fla. ; Walter Lloyd, Olympia,
Miami, Fla. ; Jeff Lazarus, Metropolitan,
Boston, Mass. ; L. Lusty, Rialto Theater, N.
Y.
Harry Marx, home office; M. J. Mullin_
home office ; Ernest Morrison, Howard, At-
lanta, Ga. ; F. J. Miller, City Manager The-
aters, Augusta, Ga. ; W. T. Murray, Rialto
Theater, Atlanta, Ga. ; J. H. McKoy, Alham-
bra. Charlotte, N. C. ; Charles S. Morrison.
Imperial. Jacksonville. Fla. ; Joseph L. Maren-
tette Mullane Theater, Sanford, Fla.; W. J.
Melvin, City Manager Theaters, St. Peters-
burg. Fla. ; Mr. Moule. Kunsky Enterprises.
Detroit. Mich. ;Russell Moon, home office;
Pat McGee, Criterion, Oklahoma City, Okla. ;
J. Mclnerney, Rivoli, New York City; Louis
Marcus. Colorado District Manager; A. J.
Moreau, Capitol, Little Rock, Ark.j F. L.
Metzler home office; Arthur Mayer, Lubliner
& Trinz, Chicago, 111. ; Jack E. Mansfield,
home office; S. J. McDonald, Melba, Dallas,
Texas.
A. R. Nininger, City Manager of Theaters,
Ocala, Fla. ; Frank Newman, Jr., Managers'
Training School, New York City; Ralph Noble,
Palace, McAlester, Okla.; M. Norden, New
Y'ork City; L. Notarius, New York State Dis-
Tuesday, March 16, 1926
I
Famous Net Higher
{Continued from Page 1) i
to $18.39 per share on 275,102 shar
the average number of shares of coi
mon stock outstanding during t
year. This compares with earnmgs
$20.08 a share on the 235,931 shares
common stock outstanding in 1924.
The balance sheet shows current a
sets of $29,496,581 and current liabi
ties of $9,520,446. The property ac
count has been increased to $31,916,
199 after giving effect to the increasii
m land values arising through an inj
dependent appraisal, comparmg wif
$13,679,651 in 1924. Cash totaled $r
346,049 against $2,700,829 in 1924. T
income account compares as folio
192.
$6,22 l,7i
1925
Operating profits $6,418,053
Federal taxes 700,000
Net profits 5,718,053
Preferred dividends . 658,000
Common dividends . . 2,200,814
Sub. cos. divs « . . . .
Surplus 2,859,239
The common was active yesterday
reaching a high of 122^. It closed ai
121 -J^ with a turnover of 14,700 shar "
I'he preferred closed at 123.
799,42l.|
5,422,34"
68J,80i
1,867,45^
l,13:i
2,869,961
Wednesday, March 17
9 A. M.— Roll Call
A. M. Botsford,
Advertising, Exploitation, Publicity
How Producers Exploit — Oscar
Kantner
Advertising Publix — Ed Olmstead
Revue Publicity, Close-up — Sam
Palmer
Big City Tie-Ups, Radio— Jeff Laz-
arus
The New Home of Publix — Russell
Moon
Booking Letter Contact — Ed Rob-
erts
Advertising — Lem Stewart
Katz will speak on small town prob-
lems and methods for increasing
business
12:30— Lunch
The sectional meetings begin at 1:30
1. Texas-Oklahoma-Arkansas; Col-
orado-Utah-Nebraska
2. Georgia- Alabama — N o r t h and
South Carolina
3. New York State-California, Bay
Metropolitan, Boston, Mass.; A. C. Cowles'
Atlanta District Booker, Atlanta, Ga. ; J r'
Co wen home office; J. L. Cartwright Mar-
lowe. Jackson. Tenn.; Jesse L. Clark, Du-
vall, Jacksonville, Fla.; John B. Carroll, City
Manager of Theaters, Tampa, Fla.; E E
Collins. Queen Theater. Galveston, Texas; M
A. Cooper, Rialto, N. Y.; F. A. Cruise,
Rivoli IM. Y.; C. E. Carpenter, Paramount
Empress, Salt Lake City, Utah; G. H. Coats.
Service Man; George T. Cruzen, Palace The-
ater, Lockport, N. Y.
Sam Dembow. Jr., home office; Jules Del-
mar, B. F. Keith Albee, New York; F H
Dewier, Jr., Tenn. District Manager; W E
Drumbar. Riviera Theater, KnoxviUe, Tenn.;
George L. Denton, Queen Theater, Ft. Lau-
derdale. Fla.; A. lO. Dillenbeck, New York •
¥/• ^°'^.' S^^ England Theaters, Boston,
Mass.; G. Dickson, home office.
Eric Ericson, home office; J. G. Evans
Lucis Theater. Savannah, Ga. ; M. F Estes'
Lyric, Gainesville, Fla.; T. Wilson ' Erwin
Majestic. Austin. Texas; J. H. Everett City
Manager Theaters Maryville, Tenn. '
Harold B. Franklin, home office; H C
Frawley, Manager Theaters, Montgomery
Ala.; W. C. Fleming, Bijou Theater, Savan-
nah, Ga. ; J. J. Fitzgibbons, No. and So
Carolina District Manager; J. J. Friedl
Texas District Manager; Bruce Fowier, New-
man and Royal Theaters, Kansas City. Mo •
Milton Feld, Los Angeles, Calif. ; J. J. Ford'
New England Theaters, Boston Mass. ; Mr'
Fink. Empire Theater, San Antonio, Tex •
Mr. and Mrs. N. W. Finston, home office!
A. S. Grist, Howard Theater, Atlanta
Ga. ; P. D. Griffith. Criterion Theater, Macon,
Ga. ; W. L. Gross, Aladdin Theater, Cocoa)
Fla. ; J. Garrigan, Rivoli, New York, At-
tache; H. J. Gould Palace Theater, Port
West, Texas; L. R. Geyer, Queen, Austin
Texas.
Nat Holt, Granada, San Francisco, Calif.;
H. Hollander, home office; Charles T. Hos-
kins, Tampa, Little Rock; A. M. Holtz
rravelmg Auditor; M. S. Hill, Alabama, Ga
District Manager; I. Halperin, Chaise, Buf-
falo, Buffalo N. Y.; Harry Hardy, No. and
So. Carohna, Booker; T. H. Holliday, Im-
perial Theater, Columbia, So. Car.; John
Hannon, Rex Theater, Sumter, So. Car.;
Sam Hammond, Egyptian, Greenville, So.
Car.; W. H. Hemphill, Venita Theater,
Chattanooga. Tenn. ; George E. Hoffman, Pal-
Ed. Olmstead, Home Office; A. W. T. Ogil-
vie, home office; C. E. Oakley Lake Worth,
Fla. ; C. L. Oswald, Traveling Auditor.
Sam Palmer, New York Home Office; Elis-
abeth Powers, Home Office; Emerson W. Pool,
Royal, Little Rock, Ark.; W. S. Perutz, Rialto,
Chattanooga, Tenn.; H. L. Pierce, Kunsky
Ent., Detroit, Mich.; Carl Porter, Victory,
Sah Lake City, Utah; C. M. Pincus, Imperial,
San Francisco, Calif.; Boris Petroff, Home
Office.
Paul Raibourn, Home Office; Grace Robert-
son, Home Office; John P. Read, Ft. Smith,
Ark.; E. B. Roberts, Home Office; Jules Ru-
bens, Chicago, 111.; George Rea, Grand, Colum-
bus, Ga.; E. R. Rogers, Tivoli, Chattanooga,
Tenn.
L. E. Schneider, Home Office; Wm. Saal,
Home Office; Herschel Stuart, Home Office;
Geo. M. Spidell, Home Office; Dr. E. Stern,
Home Office; A. Swanson, Home Offie; M. L.
Semon, Forsyth, Atlanta, Ga. ; H. J. Smart,
Noble, Anniston. Ala.; M. Salmon, City Man-
ager of Theaters, Macon, Ga.; George Smith,
Grand, Macon, Ga.; C. B. Stiff, City Mana-
ger of Theaters, Asheville, N. C; T. L. Stell-
ing. Plaza, Asheville, N. C; J. H. Stelling,
Rex, .Spartanburg, S. C. ; H. Somerville City
Manager of Theaters, Daytona, Fla. ; L. S.
Shead, Loew's Palace, Memphis, Tenn.; M.
Slandish, Rivoli, New York attache; E. Stacey,
Rivoli, New Y'ork attache; Chas. F. Shire, Ci^
Manager of Theaters, Lincoln, Nebr. ; R. Spie|i|
California, San Francisco, Calif.; Ed. A
Smith, St. Francis, San Francisco, Calif,
Chas. Skouras, St. Louis, Mo.; Kmmett Sorg
Paramount, Ogden, Utah; E. J. Sullivan, Se|
vice Man; Geo. Snedeker, Stenographer; Jol
C. Smith, San Antonio, Texas; Lem Stewart
Home Office; M. Shea, Buffalo, N. Y.; Chas
E. Sasseen, Oklahoma-Arkansas District MaB
ager. 1
Clayton Tunstill, City Manager of Theaters!
Chickasha, Okla.; Geo. W. Trendle, Kunsk;]
Ent., Detroit, Mich.; J. Newton Treece, Kialtc j
lacksonville, Fla.; James L. Thornly, MelDa
Australia. ,
Harry Van Deraark, City Manager of Thea
ters, Houston, Texas.
Geo. W. Weeks, Home Office; E. B. Whit
ham, Atlanta Warehouse; Kendall Way, Dalla:
Warehouse, J. A. Walsh, Home Office; T. Yj
Walker, Theato, Anniston, Ala.; F. E. Wil
liamson, Avon Park, Fla.; W. L. Whitehead
Republic, Jacksonville, Fla.; Mr. and Mrs
Stanley Warrick, West Palm Beach, Fla.; A
Wolf, Rialto. New York, attache: T. Wells Wil
liams. Palm Beach, Fla.; Jean Wildensteini
Empire, San Antonio, Texas; Ceo. C. Walsf
City Manager of Theaters, Y'onkers, N. \. ;
C. Watson, City Manager of Theaters, Ba);
City, Mich.; F. P. Whiting, Home Office; Wal
ter Wanger, Home Office.
Adolph Zukor, Home Office; Eugene Zukor
Home Office; Ed. A. Zorn, City Manager ol
Theaters, Poughkeepsie, N. Y.
'i
Feld Reaches New York 1
Milton H. Feld, for years associated
with Frank Newman in the operation
of the Royal and Newman theaters
Kansas City, and later in charge ol
presentations of the Publix theaters
in Los Angeles, is in New York tc
join the Publix executive organization
comina -i
FROM A.H.W0005
SENSATIONAL STAGE FARCE-
WRITTEN BY WILLSON
RBLBASED BY ^^^^'^^"^ ^°^™ "^'^^^'"
PRODUCERS DISTRIBUTING CORP
AL
CHIUSTIE51
Surprise
Special,
Ion
An Avalanche of Bookings
By America's Greatest Showmen
For Year's Big Laughing Hit!
w
2 weeks at Adams Theatre, Detroit;
3 weeks at Imperial Theatre, 'Frisco;
Chicago TheVitre, Chicago; Metropolitan
Theatre, Los Angeles; The Stanley Co.,
Philadelphia; Kin's Theatre, St, Louis;
Liberty Theatre, Kansas City; Capitol
Theatre, Dallas, Texas; Rialto Theatre,
Chattanooga, Tenn.; Liberty Theatre,
Oklahoma City, Okla., etc., etc.
GEORGE SIDNEY, CHARLES MURRAY,
VERA GORDON
in
A HARRY POLLARD Production
from the play "Two Blocks Away"
By Aaron Hoffman
Presented by CARL LAEMMLE
in association with Faultless Pictures Corp.
E. M. Asher, Pres.
UNIVERSAL — m\[es audi rrvAes ahead of alll
IT DIDN'T TAKE THESE GREAT
SHOWMEN LONG TO SEE STRAIGHli
TO TH„E POINT ABOUT THI'«'
TREMENDOUS FOX PICTURI
LOEWS CIRCUIT:— State, Boston, Mass.— Loew's, Buffalo, N. Y.— Loev/'s State, Clevelam;
-Loew's Grand, Atlanta, Ga. — Loew's Palace, Washington, D. C. — KARL HOBLIT-
Ohio-
ZELLE:-
-Majestic, Dallas, Texas — Majestic, Ft. Worth, Texas — Majestic, Houston, Texas —
Majestic, San Antonio, Texas — Majestic, Little Rock, Ark. — Lyric, Birmingham, Ala. -
FAMOUS PLAYERS: — California or Granada, San Francisco, Cal — Paramount, Mi-
ami, Fla. — Rialto, Colorado Springs, Colo. — Rialto, Pueblo, Colo. — Regent, Bay City,
Mich.— COMERFORD CIRCUIT :— Strand, Scranton, Pa.— Savoy, Wilkes-Barre,
Pa.— Grand, Hazelton, Pa.— MOE MARK:— Strand, Lynn, Mass.— Strand,
Maiden, Mass. — Strand, Worcester, Mass. — PANTAGES: — Pantages,
Kansas City, Mo. — Pantages, San Diego, Cal. — Pantages, Salt Lake,
Utah — Pantages, Memphis, Tenn. — Pantages, Spokane, Wash. —
I. LEBSON : — Lyric, Cincinnati, Ohio — Strand, Dayton, Ohio —
FOLFS CIRCUIT:— Majestic, Bridgeport, Conn. — Capitol,
Hartford, Conn. — Poll's, Meriden, Conn. — Palace, New
Haven, Conn.— ROBBINS AMUSEMENT CO.: —
Eckel, Syracuse, N.Y. — Avon, Utica, N.Y. — Avon,
Watertown, N. Y.— JOHN H AMRICK :— Blue-
mouse, Portland, Oregon — Bluemouse,
Seattle, Washington — Bluemouse,
Tacoma, Washington
FRED DOLLE : —
Alamo Theatre,
Louisville,
Ky.
I /it
Itfilil!
Eai'
i
HARRY
BEAUMONT
Production
i
BIG PROFITS!
Fox Film Com oration^
Mi
iTHE
7Ae brAdstreet
o/* FILMDOM
Authority
OL. XXXV No. 63
Wednesday, March 17, 1926
Price 5 Cents
Tax Off March 28
I Amusement Industries to Save
$9,000,000 Annually— Total to
Government $24,000,000
Wasliington — The increase in ad-
ssion tax exemption to 75 cents
II become effective at midnight,
^rch 28th, under regulations issued
the Internal Revenue Bureau. No
imate has been made of the amount
money exhibitors v^'ill be saved as
esult of the increase, but the Sen-
Finance Committee estimated that
',000,000 would be secured from
nissions and dues during the pres-
calendar year against Treasury
imates of $33,000,000 under the old
imption of 50 cents.
{Continued on Page 12)
Victory Near
mination of News Reel Censorship
Looked For in Albany — Bill Be-
fore Senate
.ll)any — The bill for the elimination
n< \vs reel censorship came up be-
the Senate yesterday. The ac-
anying bill in the Assembly has
! parsed. A group of professional
liners is making an effort to de-
the Senate bill. Their objec-
failed to make much of an im-
lon and there is no doubt that
'ill will be passed.
anon Chase of the Civic League
1 that the passing of the bill
il take at least $30,000 from the
(Continued on Page 12)
Play Date Drive
s Nat'l Preparing Now for Summer
— 13 Weeks' Campaign to be
Waged
lie sales cabinet of First National
res it has prepared to meet the
ler slump. A drive covering play
to mature during the thirteen
period starting May 30th is on.
will be substantial rewards for
alesmen showing the best re-
{Contitiucd on Page 12)
Syracuse Bids On
1 k Strand Among Interests After
g Theater There — Boston Capi-
tal to Build
lacuse, N. Y.— The Bastable
site at E. Genesee, S. Warren
1 1{. Water Sts., has been sold in
nsaction involving more than
00 and calling for erection of a
1,000 theater and office building
5 stores it was announced
v.oseph Ryder of Ryder & Rice,
'iv tment brokers.
(Continued on Page 12)
il novelty attraction. Boxofficegirl.
wyn — Dorothy Gish — Paramount — Advt
Fears Nat'l Action
Sunday Closing in Washington Model
For Other Bills, R. F. Woodhull
Asserts at Public Hearing
Members of the film industry yes-
terday appeared before the sub-com-
mittee of the House District Commit-
tee in charge of the proposed Sunday
closing law to protest against the
enactment of such legislation.
Julian Brylawski of the Earle the-
ater protested against the bill, point-
ing out that undqr an agreement
made 15 years ago between the the-
aters and the Federation of Churches,
(Continued on Page 12)
Kiddie Bill Up
Pros and Cons Heard in Albany on
Measure Admitting Minors to
Theaters — Action on Tuesday
Albany, N. Y. — The measure pro-
viding for the admission of children
of certain age to attend theaters un-
accompanied by a parent, met with
some objections when the measure
was reached for advancement in the
Assembly late Monday night.
(Continued on Page 12)
Test Case
Boston Decision on Uniform Contract
Acceptance Clause May Have
Bearing on Similar Instances
An interesting case covering the
Acceptance Clause embodied in the
Standard Exhibition Contract has just
been decided before the New Eng-
land Film Board of Trade. It in-
volves a dispute of W. V. Hone and
R. A. Flors with Famous centered
(Continued on Page 12)
Ufa Retrenching
Discarding Special Films for Ordi-
nary Society Dramas — Major
Grau in New Duties
Washington — Asst. Trade Commis-
sioner Miller in Berlin reports im-
portant developments in Ufa to the
Department of Commerce.
Major Grau, who has taken the
place of Erich Pommer as managing
director, has assumed new duties and
(Continued on Page 9)
Fifty in World Chain
Onihaa— The World Realty Co. is
planning tc extend its chain through-
out Nebraska and will run its houses
on a plaa of joint vaudeville and pic-
tures. The chain may include 50
houses eventually.
Warner Conventions in April
The Warner sales conventions will
be held in April. There will be three
meetings, one each in New York, Chi-
cago and Los Angeles.
Canadian Sale
Toronto— "The Canadian M.
P. Digest" reports that J. P.
Bickell has sold his interest in
Famous Players Canadian Corp.
and that N. L. Nathanson is
likewise considering selling his
share to Publix Theaters Corp.
Famous Players Canadian
distributes Paramount Pictures
in Canada under a 25-year fran-
chise which has some years to
run.
Atlantic City — Efforts to reach
Sam Katz and N. L. Nathanson
last night for comment on the
Toronto report, proved unavail-
ing.
Rialto for Long Runs
With Opening of "For Heaven's
Sake" on April 4, New Policy Is
Expected to Become Effective
Atlantic City, N. J. — At the open-
ing session of the Publix convention
yesterday, it was announced that Har-
old Lloyd's first for Famous, "For
Heaven's Sake," will open for an in-
definite run at the Rialto, New York,
on April 4.
It IS reported that the Rialto may
continue such a policy for all time.
When Paramount finally completed
plans for its new Times Square the-
ater, th.-; disposition of the Rialto and
Rivoli naturally came up for discus
sion. Some months ago, it was prac-
tically determined to switch the Riv-
oli from a weekly change to a long
run house.
Preview Lloyd's Latest
Members of the Paramount organi-
zation gathered at the Wurlitzer Hall,
yesterday afternoon for a private
showing of "For Heaven's Sake."
Paramount Next
500 to Attend Sales Convention Next
Week — Foreign Managers Here
Today, Others En Route
Three special trains, carrying about
500 repnsentatives from the I'-ast,
the South and the West, will arrive
in Atlantic City next Monday and
Tuesd'iy for Paramount's second con-
vention, which will be held at the
Ambassador, March 23-27.
(Continued on Page 4)
Leatrice Joy's Contract Extended
Hollywood — The option held by
Cecil B. De Mille on services of Lea-
trice Joy has been exercised. Miss
Joy will star in four pictures the
coming season.
"Publix Everywhere"
World-Wide Chain Predicted by Sam
Katz — Entering Presentatio»
Field More l-teaviiy, loo
Atlantic City, N. J. — Addressing the
first annual convention of Publix The-
aters, Sam Katz, president of the
company, stated yesterday that even-
tually there would be a Publix the-
ater in every country throughout the
world where American films are ex-
hibited.
Later it was learned from other
sources that Katz estimates this am-
bition will be realized within five
years.
Katz made this statement in a gen-
eral talk to the assembled theater
managers, 189 in number, on the op-
portunities in the Publix organization
for real merit. In this connection, he
touched on the "S. R. O. Drive"
launched in January and scheduled to
run for six months. On the basis
of these returns, promotions in the
organization will be made. Katz re-
marked that he does not believe in
prizes for his men, but elevations in
rank and importance as merit re-
vealed itself. He pointed out his
own history as an example of what
can be done when perserverance and
honesty of purpose come to the fore.
He sketched the growth of Balaban
and Katz down to the consummation
of the big deal with Famous and
the formation of Publix last Fall,
and ventured the opinion that the en-
tire Publix idea was based on the
premise of service to the public. "The
motion picture theater is not a fly-
by-night institution any longer," he
said at one point.
The first day's session at the Am-
bassador developed a mass of inter-
esting information. Sam Dcmbow.
head of the booking and buying de-
partment, said in his address that the
organization spent $15,000,000 on ren-
(Continucd on Page 4)
New Keith Unit
A charter was granted the B. F.
Keith Ctrp. in Albany yesterday. The
new company has a capital stock of
5()0.()0() shares of common, no par
value, and w\as formed to take over
an interest in the B. F. Keith's New
York Theater Co., New York. The
incorporators are M. Robinson, M.
King and E. ¥. Albee.
Lang Joins Russian Company
Berlin — Fritz Lang, director .of
"Siegfried" and "Metropolis," has
bee\i engaged by the Grusinischcn
Goskinprom, a Russian cmnpany, to
direct "Tlie Panther's Fu^' based on
a poem by Schota Rn.stavelli'.
f
m
THE
-JXi^
DAILY
Wednesday, March 17, 1926
hlQ ■IIIIMIIHIIIIH ■
aSeBUomm .^Jtf Wmu^^ MttKocma
of FIL>«>OM ^^W W^' ~ AUTHOBITY
VtLXXXy N». 63 Widne$ila>, Mar. 17, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address: Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
71
Balaban & Katz
*Eastman Kodak
Famous Players
*Fam. Play Pfd.
Film Inspection
*First National .
Fox Film "A" .
Fox Theaters "A
Intern'! Projector
Loew's, Inc 41
*Metro-Gold. Pfd
M. P. Cay. Corp..
Pathe Exch. "A".
Skouras Bros. . . .
•*Stan. Co. of Am.
Trans-Lux Screen.
'Universal Pictures. ..
♦Univ. Pict. Pfd
*Warner Bros j .
*\Varner Pictures . . . .
* Last price quoted.
** Philadelphia market.
Low
71
..124M 122^
..5 5
25
11
22 J4
70^
48H
lOM
66
24?^
10^
22 !4
67}4
48^
Close
71
10954
122H
123
5
103
66M
25J4
10^
38^
22-/8
22^
67^
48 J^
49H
10^8
30
90
14J4
15
Sales
14,000
100
2,200
600
1,100
8,600
200
1,100
1,400
Saxe After Another
Milwaukee — Tom Saxe is negotiat-
ing for the Neenah theater at Neenah,
Wis.
^SbtAofhti^
Utmost in Screen Brilliancy
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins &To., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Pittsburgh Chain Growing
Pittsburgh — The Western Pennsyl-
vania Amusemeijt Co. has bought two
properties downtown and plans to
erect two new theaters.
Work will commence May 1 on the
remodeling of the building at 809
Liberty Ave., a theater to be known
as the Avenue will be installed and
will probably be ready in July. The
other house will be located at 933-935
Liberty Ave., and will be known as
the Liberty Ave. theater. The com-
pany operates five theaters, the Re-
gent, Beaver Falls; Diamond, Pitts-
burgh; Grant, Milvale; Main, Sharps-
burg, and the Braddock at Brad-
dock.
Plans Set for First Nat'l Studio
Burbank, Cal. — Actual work on the
new First Nat'l Studio will commence
next week. C. P. Butler is in i'^ew
York with architect's drawings of the
plant, which will cost $1,750,000. As
soon as Richard A. Rovvland approves
them, Butler will return to Hollywood
and supervise building. Eight stages
are to be erected and when part of the
studio is ready in June the various
units will be gradually transferred to
it.
Southern Illinois Badly Hit
St. Louis — Reports from Southern
Illinois indicate coal mines may close
indefinitely. Thousands of miners are
out of work in a period when in other
years the mines were booming. It
looks like a hard Spring and Summer
for the theater owners of the towns
depending directly or indirectly on the
mines.
Levee After Studio Site
Hollywood — Several sites are be-
ing considered for M. Levee's new
studio, hut Levee will not divulge any
of the prospective locations. The nu-
cleus of the studio will be the prop-
erty building now being erected on
a Melrose Ave. frontage adjacent to
the present United lot.
Midwest Buys Excelsior Spgs. House
Kansas City — -The Midwest Film
Distributors, Inc., has taken over the
Byers, Excelsior Springs, formerly
owned by R. B. Christian, who will
retire.
Harrisburg, 111. Consolidation
Harrisburg, 111. — Steve Farrar and
Oscar Turner have joined forces and
the Grand and Orpheum will operate
under the same management in the
future.
Warner Production Progressing
Hollywood — Preparations are under
way for the productions on the pres-
ent season's program at Warpers'
studio, v/here four productions are
now in the cutting room. The! fol-
lowing are almost ready: "Why ]Girls
Go Back Home," and "Hell Bent for
Heaven" "The Hero of the; Big
Snows," and "Silken Shackles." /"The
Passionate Quest," "Broken Hearts
of Hollywood," "The Social High-
wayman," and "The Footloose Wid-
ow" go into work immediately.
Jjme Mathii 111
June MartiiS^as taken ill suddenly
yesterday.
"Ben Hut" in Philadelphia
Philadelphia — "Ben Hur" will open
at the Forrest April 19. In Septem-
ber, ten companies will tour the
United States and Canada with spe-
cial orchestras, staffs and crews.
"Big Parade" Abroad
"The Big Parade" will open in the
near future in London, Paris, Berlin,
Buenos Aires, Sydney and Melbourne.
"In the First Degree"
Ginsberg-Kann Prod. Dist. Corp.
will release "In The First Degree"
next season and not in "In The Third
Degree" as originally announced by
them.
$1,000,000 Theater for Omaha
Omaha — Work will start May 1 on
the new $1,000,000 Orpheum, which
will seat 3,000. It will be erected on
the site of the present Orpheum.
Fitzpatrick Back Today
James A. Fitzpatrick returns today
from Florida and Cuba, where he has
been working on production.
"Good Luck" Finished~-::::5x_
Hollywood— "Good Luck," E. Af.
Asher's latest for First National, has
been completed at Metropolitan.
Southern Exhibitor Dead
Richmond, Va. — Charles W. Rex
manager of Keith's Lyric for the past
12 years, is dead of heart trouble.
He was 53 years old.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/<7nrxy^.
I The Petfect Handcoloring of Film
i 528 Riverside Drive Telephone
New York
Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
FINANCING SERVICE FOR
FILM LABORATORIES
PRODUCERS
DISTRIBUTORS
Can We Be of Assistance to You?
All Transactions in Confidence.
'Phone Watkins 4522 Suite
1207-8
Bronx Site Changes Hands
Philip Stivelband has purchased
property at Jerome Ave. and 183rd
St., from Margaret A. and Emily S.
Jackson, Adelaide R. and Louise F.
Henry, to erect a theater. Abraham
Karp represented the purchaser and
Middlebrook & Borland, the
"U" to Produce Stege Plays
Universal announces the organiza-
tion of a play department for
presentation of stage offerings in
York. Their first will be a play
Reginald Denny.
the/
Nev
COMEOyt
>10MKEy BUSINESS ?
This is a "CornerDiock cut lurmsnei]
FREE for all Pathecomedies at youri
exchange.
"Cost per thousand less than
pay now — use the better!"
NATIONAL PROGR
SERVICE
Phone, Call, Write —
1650 B'way, N. Y. C. Circle
5541
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
♦.♦♦.♦♦♦♦♦♦.♦*.♦♦.♦♦.♦♦.♦♦.♦♦.•♦.♦♦.♦♦.•♦.♦♦.♦♦.•♦.♦♦.♦•.♦•.♦♦.♦*.••
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I Ward Cine Laboratoiyjnc
216-222 Weehawken St.
Union City, N. J.
if
i}
St
M Telephone Union 4800
li
G. BERT WARD, Pr«i |
■ il:
"WE NEVER DISAPPOINT"
mmm.
.CsBORATORics
II INCORnoRATED
220WEST42- STREE-
NEW YORK
PHONE- CHICKERINC 293
ALLAN A.LOWNES. CEN.MCR. i
THIS MAN IS
RECEIVING
CONGRATULATIONS
ON
THE DEVIL'S CIRCUS
(another Big Surprise
from M'Q'M)
T
<
Benjamin Christianson has made
A Truly grand motion picture.
Watch for a Big One!
Norma Shearer (what a star role!)
"The DeviPs Circus'* (a great title!)
Powerful beyond description.
Spectacular in its size.
A Showman's gold mine.
r lyietro-Goldwyn-Mayer
Does it again!
M-G-M exhibitors again declare
The Quality 52 is the best deal
Any showman ever made.
AGAIN ITS METRO-GOLDWYN-MAYER!
Starring Norma Shearer.
Wiih Charles Emmctt
Mack, Carmel Myers.
Written and directed bj
Benjamin CKristianson.
THE
s^ElS
DAILY
Wednesday, March 17, 1926
"Publix Everywhere"
(Continued from Page 1)
tals last year and estimated that the
total for 1926 will reach $20,000,000.
He announced that Publix was to take
out group life insurance for 250 em-
ployees, the family of each of whom
would be made the beneficiary of a
$1,000 policy.
David J. Chatkin, buyer of short
subjects stated that purchases of this
type of material would be decen-
tralized, with authority vested in the
various theater district managers.
This method of handling shorts will
therefore vary from that of feature
buying, which is handled through
Katz and Dembow in New York.
John Barry, director of the Publix
Theater Managers Training School,
spoke during the morning on the
work of that institution. He said
ten assistant managers and ushers
now employed in Publix theaters will
be brought to New York on full sal-
ary and enrolled in one of the classes.
Fred Metzler's topic was "The The-
ater Manager as a Business Man."
His address apparently had a peculiar
appeal smce a good-sized ovation was
accorded him upon hjs retirement.
He pointed out that the acme of the-
ater operation was not always re-
flected in box-office receipts, but that
in cutting waste the theater man^
ager had a constant job on his hands.
Hiarry Marks, one of Katz's right-
hand men, spoke on "Management,
Man Power and the Man."
Publix Presentations now cover
about 12 or 14 weeks. In a few
months, it is hoped to add on seven
Coast weeks, making 21 weeks all
told, or a telling influence to use in
annexing new vaudeville acts and tal-
ent of that calibre.
It is probable that the less im-
portant Publix theaters will secure
presentations of a minor nature in the
near future. Plans are being dis-
cussed.
S. R. Kent did not deliver a talk
yesterday as per schedule. He may do
so today, but it is understood he is ill
in New York and may have to pass
up the meetings entirely.
Norma Talmadge and Joseph M.
Schenck are expected today.
Paramount Next
(Continued from Page 1)
The sessions will be attended by
district and branch managers, sales-
men, bookers, ad sales representatives,
exploitation men, foreign representa-
tives and members of home office de-
partments. George W. Weeks, gen-
eral man; ger of distribution, will pre-
side.
Company policies, the new season's
product and the foreign situation are
the primary subjects for considera-
tion during the conclave, which will
conclude on Saturday night with a
banquet Addressing the assemblage
at the dinner will be Otto Kahn.
Senator Capper, D. W. Griffith and
others.
Executives who will attend are
Adoloh Zukor, Jesse L. Lasky, Sid-
ney R. Kent. Walter Wanger, B. P.
Schulberg, Hector TurnbuU and Wil-
lian Le Baron; Phil Reisman, J. D
Clark, Charles E. McCarthy, Russell
Holman, Mel Shauer, G. B. J. Fraw-
ley, George Spidell, Oscar Kantner
and Lecm J. Bamberger.
Comparative Statement, Famous Players
Famous Players' financial statements for 1925 and 1924. in detailed com-
parison follow '
ASSETS
1925
Cash $7,346,049.56
98,624.31
Bills Receivable
Accounts Receivable:
Advances to subsidiary cos.
(not consolidated)
Advances to outside prod. . . .
Film customers and sundries.
1924
$2',700,
56,
829.72
5 70.43
$567,456.97
889,666.01
2,102,721.69
Inventory :
Negatives, positives $17,043,473.01
Rights to plays, scenarios, etc 1.171.521.47
3,559,844.67
Securities
18,214.994.48
277,068.66
$160,476.42
767,085 94
1,275,907.74
$15,221,704.77
756,310.07
2,203,470.10
15,978,014.84
,446 82
285,
Total current and working assets $29,496,581.68
Deposits to secure contracts.
Investments in suljsidiary cos
Land, buildings. leases and equipment, after
depreciation (including equities of subsidiary
cos. suljject to mortgages thereon of $19,817.-
536.83 being obligations of subsidiary cos.)
after giving effect to increase in land values
arising through independent appraisals of
$7,438,174.19
Deferred charges
Goodwill (after applying $7,438,174.19 appre-
ciation in land values, based on independent
appraisals)
1.054,532.52
3,952,691.21
31.916.199.69
2,071,491.23
7,493,214.83
$21,224.331.91
642,343.80
3,268,042.56
13,679.650.84
1,558,237.75
8,645,788.79
TOTAL ASSETS $75,984,711.16
LIABILITIES AND CAPITAL
Bills payable None
Accounts payable $1,668,721.32
Owing to subsidiary cos, (not consolidated)... 192.189.73
Excise taxes, payrolls and sundries 1.861.092.43
Owing to outside producers 1,037,887.45
Purchase money notes and mortgage bonds of
COS. maturing serially witliin 12 mos 1,471,516.25
Serial payments on investments due within 12
months 1,609,173.17
1925 Federal taxes (estimated) 779.638 30
Reserve for dividend declared on common stock
payable Jan. 2. 1926 740.228 00
Reserve for dividend declared on preferred stock
payable Feb. 1, 1926 160.000.00
Total current liabilities $9,520,446.65
Advance payments of film rentals, etc. (self-
liquidating) 1,665,158.37
Purchase money notes of subsidiary cos. matur-
ing serially after one year 635,978.54
Serial payments on investments due after one
year 8,856.925 29
Reserve for contingencies 543,866.08
$49,018,395.65
$1,532
222
1,342
479
476,
800,
471,
166.
None
363.40
668 72
850.98
426.01
None
,483.55
000.00
862.00
OOO.OO
$5,491,
1,722,
110,
906.
409,
654.66
735.92'
,978.73
,288.44
,085.98
TOTAL LIABILITIES $21,222,374.93
Interest of minority stockholders
COS. with respect to capital and
Capital (represented by) :
Preferred stock (80,000 shs.
$100 par value)
Common stock (370,114 shs.
of no par value) 31,183,244.70
in subsidiary
surplus
$8,000,000.00
369,774.85
$8,640
84,
743.73
801.40
Surplus
$39,183,244.70
15,209,316.68
$8,300,000.00
19.642.773 69
$27,942,773.69
54.392,561.38 12,350,076.83 40. 292,850.52
$75,984,711.16 $49,018,395.65
Contingent mortgage liability of subsidiary com-
panies on properties sold $ 735,500.00
Contingent liability on investment notes dis-
counted 900,000.00
Guaranty of advances 157,625.18
$635,000.00
1,100,000.00
250,000.00
$1,793,125.18
$1,985,000.00
CONSOLIDATED PROFIT AND LOSS ACCOUNT FOR THE
TWELVE MONTHS ENDED DEC 26, 1925
1925 1924
Operating profit for 12 months $ 6,418,053.85 $ 6,221,769.12
Less: Provision for Federal taxes 700,000.00 799,419.92
Balance carried to surplus $ 5,718.053.85
Consolidated Surplus Account at Dec. 26. 1925
Surplus at December 27, 1924 $12,350,076.83
Add: Profit for 12' months to December
26, 1925, after providing for Federal
taxes, as above 5,718,053.85
$18,068,130.68
Less Dividends:
On common stock (paid and reserved
in 1925) ._ $2,200,814.00
On preferred stock (paid and reserved
in 1925) 658,000.00
Subsidiary cos
$ 2,858,841.00
Surplus at December 26, 1925 $15,209,316.68
* Including equities of subsidiary cos., subject to mortgages thereon of
bemg obligations of subsidiary cos.
$ 5,422,349.29
$ 9,480,112.79
5,422,349.29
$14,902,461.08
$ 1,867,450.00
683,800.00
1,135.25
$ 2.552.385.25
$12,350,076.83
$12,817,000.64,
Fifteen foreign sales managers will
attend the convention and will later
discuss distribution with E. E. Shauer,
general manager of the foreign de-
partment. John W. Hicks, managing
director of Famous-Lasky Film Ser-
vice, Ltd., of Australia, arrived from
Sydney yesterday, via San Francisco.
He was accompanied by James L.
Thornley of the Capitol, Paramount
first-run in Melbourne. John L. Day,
general manager of the Paramount
companies in South America, also
reached New York yesterday, George
Weltner, special representative with
Day's units, has been here for sev-
eral days.
John C. Graham, general foreign
representative and managing director
of Paramount's two British com-
panies, arrives today on the Aqui-
tania. The same vessel has aboard
Eugene Zukor, who has been in Ber-
lin; E. E. Shauer and Joseph Seidel-
man, Shauer's assistant; Carl P.
York, general manager in Scandi-
navia and Hermann Wobber, repre-
sentative of the distribution depart-
ment in Europe.
Other expected arrivals are Tom D.
Cochrane, representative at Kobe,
Japan; William C. Wimship, district
manager in Mexico and Central Am-
erica, and Gordon C. Dunlap, his as- :
sistant, and Clarence C. Margon, of
Cristobal, Canal Zone.
Seven from Detroit
Detroit — Those who will attend thf
Paramount convention from Detroit
are Otto Bolle, branch mnaager; Bill
Lippincott, Chuck Du Bell, Tom Har-
per, Ruel Williams Tom Peters, Ed-
die Kennedy, Don Rose and Ed Wall.
Many From the South
Atlanta — ^A large delegation from
the South will be on its way to the
Paramount convention in Atlantit
City on Monday, when the Atlanta
contingent joins New Orleans and
Jacksonville on the eastbound train
that will pass through Charlotte.
The Atlanta party will be headed
by Dave Prince, manager of the locail
exchange; Scotty (Thestnut, ^ft
heads Paramount forces in Floi
will be in charge of the JacksonTlllf
group; and Ben Stiles, Charlotte man'
ager, will marshall North Carolina.
Heading the Southern contingO
as a whole will be Harry G. BallaflK
Included in the Atlanta group wl
be Kenton Franklin, exploitatio
representative; O. L. Freeman, Iw
of the accessory department, and til
following salesmen. R. B. Wilbank
J. C. Whitlock, Phil Longdon, Curt
Felder, Bill Muller. Charles Ralej|
and Mr. Maughan.
If You Are in the !
Market for Any Kind of '
MOTION PICTURE)
APPARATUS '
CONSULT US-AND SAVE MONBYl
SEND FOR OUR PRICE LIST (
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New Yorif
Phone Pcnna. 6564
Everybody loves die lusft
Sbiae iSxyie the box-office shweethe^its
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VIRAMP, TRAMP. TRAMP
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T IrANK HOLUDAY, GERALD DUFFY and MURRAY ROTH
Qlireded by
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Bwh-
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iC^if/ ELGIN LESSLBY... ^?2-5^f,;Jr
S/m r^ir HAROLD YOUNG
THE
Wednesday, March 17, 1926
-^E^
DAILY
t_
On Presentations
Special Acts Causing Higher Admis-
sions and Forcing Many From
Theaters, States Fred Quimby
"During the past two years the
larger New York picture houses have
been showing a large number of pre-
sentation acts and prologues in con-
nection with features. More recently,
the smaller exhibitors have displayed
a tendency also to experiment with
this new form of entertainment.
"It is a tendency which should be
discouraged," says Fred C. Quimby,
Fox short subject sales manager,
"partly because it takes the program
time formerly allotted to comedies
and other short reel films, and prin-
pally because the expenses of securing
these elaborate programs forces up
the admission price to a point beyond
the reach of the average picture goer."
Frank Tuttle III
Frank Tuttle is ill at his home in
Greenwich, Conn., with a severe case
of influenza. Lewis Milestone is fin-
ishing direction of Gloria Swanson in
"Fine Manners."
Dix Buys Jersey Property
Richard Dix has purchased a tract
of 40 acres on the Kinderamack Road
in North Hackensack, N. J., for a
home. The land overlooks the Hack-
ensack Valley.
New Production Managers
Hollywood — William Grififith has
been named production manager for
Paramount units handled by Hector
Turnbull, while Sam JafTe will act in
the same capacity for the units su-
pervised by B. P. Schulberg.
Behn, Josephson to LaskjT^
Hollywood — Famous has signe(d
^Harry Behn and Julien Josephson on
^ long-term contracts to write scenarios.
_ Kohn Appointed Superintendent
^ Hoilywood-^Norman E. Kohn has
been appointed superintendent of stu-
dio operations at Paramount.
Kiesling Heads P. D. C. Publicity
Barrett C. Kiesling leaves for Cali-
fornia tomorrow to undertake the po-
sition of general publicity director for
P. D. C. The present New York de-
partment has been divided into two
sections. Charles Giegerich and
Frank Wilstach will represent Kies-
ling in New York for advance pub-
licity while George Harvey will direct
all advertising and exploitation. Billy
Leyser will continue as publicity di-
rector for the Metropolitan studios
and Philip Gersdorf becomes special
magazine and newspaper representa-
tive.
Dolores Costello in Barrymore's Next
Hollyv;ood — Dolores Costello has
again been selected to play the femi-
nine lead opposite John Barrymore m
his third Warner production. Bess
Meredyth is at work on the script.
Banquet for Laemmle Tomorrow
Los Angeles — The banquet for Carl
Laemmle in celebration of his twen-
tieth anniversarv, which was post-
poned on account of illness, wdl be
held at the Ambassador tomorrow.
It is sponsored by the M. P. Prod.
Assoc.
Ufa Retrenching
(Continued from Page 1)
will now be responsible for all pro-
duction. Director Bausback, former-
ly of the Deutsche Bank, has also
been placed in the board of directors.
An important change by the new
management is the bringing of most
of the studio work to Tempelhof.
while Neu Babelsberg is likely to be
reserved for the making of education-
al and cultural films. This is as-
sumed to mean that Ufa is planning
to reduce production of costly films
and will concentrate more on the or-
dinary society dramas which can be
made without the aid of large out-
door sets. It is reported that over
400 employees of Ufa have already
been discharged, including persons in
rather important positions. The
watchword of the company is now
said to be economy rather than ex-
pansion.
German Films Win
Theater Owners There Find Native
Films Most Popular — American
Product Second
Washington — A questionnaire sent
out by a German film newspaper to
theater owners in that country, show-
ed native films were most popular,
according to a report to the Depart-
ment of Commerce from Asst. Com-
mercial Attache Douglas Miller in
Berlin.
In response to one question as to
the most popular film of the year, and
as to the one which was the best
money maker, German films received
63 votes, American films 20 and other
European films 17. Asked which
three films were the greatest failures,
German films were mentioned for this
place in 49 replies, American films, 38
and other European films. 13.
A list of 14 German films were
placed at the head of the list aj
money getters for the year. No Am-
erican or other European films were
included. The report states that this
result shows that when it comes to
the question of profit in the smalT
towns, domestic films, particularlv
those which appeal to popular senti-
ment, are in the Jead. "The Last
Laugh," although it has met with
considerable success in foreign coun-
tries, is not mentioned, nor is "Way
to Strength and Beauty," the physi-
cal culture film, which did well in
large cities.
New Soviet Films
Productions with Unusual Pictorial
Values Now Under Way by
Government Film Units
Washington — Commenting on pro-
duction activity in Soviet Russia,
"The Russian Review" states:
"Besides the historical releases, the
Soviet moving picture industry is put-
ting out a number of films taken in
the exotic settings of outlying ter-
ritories of the Soviet Union. The
Northwestern Moving Picture De-
partment has made a picture called
'The Strv;ggle for Westinghousc,' in
the Caucasus. The picture was
staged in the region of Batum and
Sochi along the Blark Sea coast. Dur-
ing the summer of 1925 an expedi-
tion was sent to Bokhara to film an
export picture entitled 'Minaret of
Death.' The plot of the picture is
taken from the history of Central
Asia in the seventeenth century. The
entire setting for the film was real,
including the palaces and gardens of
the Emirs of Bokhara, the costumes,
the weapons, and other details. The
picture was directed by Viskovsky
who has hitherto been engaged
abroad.
"Notable among the other films to
be released by the same motion pic-
ture organization is a comedy from
Soviet life entitled 'The Adventures
of Miss October,' (this month name
being sometimes given to children in
honor of the Bolshevik Revolution,
which occurred in October, according
to the eld Russian calendar). The
entire picture is filmed in a real set-
ting on the streets of Leningrad and
is the first successful efifort at Soviet
moving picture comedy."
Taxes Reduce Poland's Theaters
Washington — The Department of
Commerce has received a report from
Ass't. Trade Commissioner L. J.
Cochrane of Warsaw, stating that the
number of picture theaters in Poland
has declined from 800 in 1924 to 500
in 1925 and to 383 at present. Ac-
cording to the Polish Cinema Union,
this is mostly due to unusually high
taxes collected by various municipali-
ties, which in the case of Warsaw,
run to 50 per cent on gross receipts.
A strong protest is being raised by
theater owners against these taxes,
and recently all houses closed in
Lodz after negotiations had failed.
"Amusements Fly No Flag"
The World said editorially yester-]
day:
"The British Government has made it
plain to the film industry in England that
it is not prepared, at this time, even to
consider the proposal to .subsidize the home
industry which is falling behind in its com-
petition with the greater, more aggressive
and progressive industry in this country.
* * * This is a common sense decision. It
is a reasonable presumption that the Eng-
lish theaters, like those of all other countries,
are primarily interested in satisfying their
patrons. If the American film is outstripping
the English in popularity, it is due to the
fact that it makes a stronger appeal to the
movie fans. It is asking too much of people
to demand that, in their entertainment, they
accept an inferior product because home-
made. The desire for amusement flies no
flag. It recognizes no national boundaries.
And it is right."
Adapting "Amateur Gentleman"
Hollywood — Richard Barthelmess'
next picture will be "The Amateur
Gentleman," the Jeffrey Farnol novel,
which will be adapted by Lillie Hay-
ward.
\_^ Epperson Transferred
Kansas City — J. A. Epperson, for-
mer manager for Pathe here, has left
for Salt Lake City, where he will take
charge of the office for Pathe.
He has been succeeded here by F.
W. Gcbhardt, formerly Omaha branch
manager.
Branch Managers 111
Kansas City — Ben Blotcky, Para-
mount branch manager, and Tom Ey-
erie, First National branch manager,
are both away from their desks,
through illness.
Short Subject
Quarterly
of the
FILM DAILY
"Everything about
Short Subjects"
Coming
MARCH 28th
■"^.
K'x
Poli's Capitol
Hartford, Conn.
For first time since
opening seven years
ago, breaks policy to
hold "Behind the
Front" over second
week.
>
i
^~^'
I
M
State Theatre
Sioux Falls, S. D.
"Behind the Front"
sensation! Theatre
seaJs 1400 - show«l
to over 5,000 people
opening day.
ADOLPH ZUKOR and JESSE L. USKY present
♦
ii
BEHIND .
THE FRONT
iL_ ^
-^x
^-<r^
^^r.
Madison Theatre
Detroit, Mich.
"Behindjhe Front"
playing to more people
than have ever wit-
nessed a picture here.
SRO every perform-
ance.
Bomb-
She//
wwttoum
V .^ .-
Ne«mao Theabre
Kan.a» City, Mo.
SRO aU week.
and it's only one of a flock of -~
QammmuU hits you can nlav NOW /
THE
12
-Stl
DAILY
Wednesday, March 17, 1926
Tax Off March 28
(Continued from Payc 1)
As no change was made in the tax
on dues, the saving to all indust es
making returns of admission taxes
will be ybout $9,000,000.
Managers of important Broadway
picture theaters have agreed to reduce
their 85 cent seats to 75 cents when
the new tax exemption goes into ef-
fect at midnight, March 28. Balcony
seats will remain unchanged at 60
cents.
St. Louis Saves $300,000
St. Louis — There will be no reduc-
tion in admission prices after March
28 when the war tax is taken off. The
explanation is that St. Louisians have
been receiving a 75 cent show for 65
cents, the theater owner absorbing
the tax. Theaters af?ected are the
Missouri, Grand Central, Loew's State
and St. Louis. The tax cut will save
about $300,000 annually for exhibitors.
Victory Near
(Continued from Page 1)
State's revenue, which would be a
saving to the motion picture indus-
try. George H. Cobb, former chair-
man of the Censor Board v^'as present
to oppose the bill. He admitted that
during his term the news reel sel-
dom showed anything that justified
censorship. J. Henry Waters, for-
mer state senator and now one of
the directors of the Keith organiza-
tion, said that news reels should not
be subjected to censorship, because
they were really films of the public
press. The bill will be turned over
to a committee and will probably be
passed within a few days.
Play Date Drive
(Continued from Page 1)
First National will release 13 pic-
tures. There will be one Colleen
Moore, one Milton Sills, one Con-
stance Talmadge, one Robert Kane
and "Irene," "Kiki," "The Greater
Glory" and others.
y ■ First Nat'l Buys Story
Rights to "Riders of the Wind," a
novel by Elsworth Thane, have been
irchased by First National.
purchased by
I TWu Ne'
w Chico Theaters
Chico, Cal. — Two new houses are
planned. The Golden State Theater
Corp. has three sites under option and
will select one shortly upon which to
erect a $175,000 theater to seat 1,700.
West Coast already has a site at Fifth
and Main for a $300,000 theater build-
ing with a capacity of 2,000. It will
be called the Senator, and will be a
duplicate of the Senator, Sacramento.
It will be ready in December. The
National Theater Corp. is now in the
field doing business in two houses.
Grieve Art Director on "Reveillon"
Hollywood — Warners will borrow
H'irold Grieve from Marshall Nieilan
to take charge of the art directiofi on
"Le Re- eillon."
Rogers of Lumas on Trip
Budd Rogers of Lumas Film has
left for a visit to the franchise holders
in the South and Middle West.
Fears Nat'l Action
(Continued from Paijc 1)
no theaters in Washington would
open before three o'clock and that
there has never been a violation of
the pact.
Representatives Gilbert of Ken-
tucky and Hammer of North Caro-
lina injected censorship into the dis-
cussion by asking what steps were
taken in Washington to prevent the
showing of objectionable films, and
were toid by the witness that the
theater owners believe it to be di-
rectly against their best interests to
show anything objectionable.
R. F. Woodhull, president of the
M. P. T. O. A., attacked the bill as
being the first step toward nation-
wide laws, declaring such a law could
not be enforced as it would not have
public opinion behind it.
The organized musicians of the
country are against the measure, it
was asserted by Albert C. Hayden
of the American Federation of Mu-
sicians. He pointed out the proposed
measure would permit a church or-
ganist to work for pay on Sunday
but would not permit a theater or-
ganist to do so.
Statements by Woodhull that the
industry itself was trying to improve
conditions and had made great prog-
ress, were challenged by Dr. M. W.
Womer of Detroit, representing the
A'lichigan Lord's Day Alliance, who
charged that 5,000,000 people are
compelled to work on Sunday be-
cause of the demand for amusement
and that the screen has had "a de-
cided slump" in the last five years.
He charged theaters with being the
greatest lawbreakers in the country
and attributed to them a great in-
crease in juvenile crime which he
said has occurred.
Another hearing will be held at a
date to be set later.
Test Case
(Continued from Page 1)
upon the Acceptance Clause in the
old unifoim contract which provided
the exhibitor with practically no re-
lief from alterations made in the con-
tract, according to Joseph M. Seider,
business manager of the M. P. T. O.
A.
The old form makes a contract in-
valid, he states, unless such altera-
tions are assented to by both parties
with the intervention of a suitable
period or. grace during which time
both sides may judiciously study such
profTered conditions. Seider states
the two Maine exhibitors mentioned
secured a partial victory through the
efforts of the M. P. T. O. A., in that
the Boston board decreed a postpone-
ment of the execution of their con-
tracts with Paramount. The board
found as follows: "That the original
contract as signed on Aug. 22n<X as
per copy of application left with the
exhibitor was to stand and the ex-
hibitor was to play two pictures per
month starting with April 1, 1926."
This trial is said to have aroused
considerable interest among exhibi-
tors as a test case. The March 15
issue of the "Official Bulletin" re-
views these cases at length, stating
that the facts involved are similar to
those confronting hundreds of ex-
hibitors.
Kiddie Bill Up
(Continued from Page 1)
Assemblymen Hackenburg and
Cuvillier, both of New York, opposed
action on the bill. Assemblyman Mil-
ler of Kings spoke in favor. He
said that the provisions provided for
by the bill which was introduced by
Assemblyman Freiberg of Buffalo
would take care of the situation ad-
mirably. Having the children attend
film shows under supervision of a
competent matron would be far bet-
ter and safer than having them on the
public streets in danger at all times
of being run down by automobiles,
Assemblyman Miller said.
Hackenburg contended that the en-
actment of the bill would be the
means of promoting censorship for
the reason that the bill provided for
the showing of a selected class of
films which must be considered be-
fore shown to the children. This
would have the effect soon of classi-
fying all films for showing before
men, women and other pictures spe-
cially selected for classes, he said.
It was finally decided to hold the
bill over until next Tuesday, when
another effort will be made to have
favorable action taken.
Monroe and Baird in Partnership
Hastings, Nebr. — George Monroe,
former Omaha exhibitor, and Calvin
Baird, are partners in a proposed
$180,000 theater and hotel building.
This is the second new theater to be
announced, with Universal preparing
to spend from $100,000 to $150,000 on
a new house.
Syracuse Bids On
(Continued from Page 1)
The property passes from the Bas-
table estate to the Professional Build-
ing Co., of Boston, of which firm
Charles E. Abbott of Boston, million-
aire builder, is head. Work on the
proposed building, which will be the
highest in Syracuse, will start as soon
as the property officially changes
hands. Plans call for its completion
within a year.
An adjoining plot of ground, for-
merly owned by the Cahill Bldg and
owned by Carlisle Murphy, was also
purchased by the Boston concern for
a figure said to be $60,000. This plot,
adjoining the Bastable property on
the east in E. Genesee St., gives an
aditional 20 feet frontage. It is 90
feet deep on one side and 60 feet on
the other.
Ryder said several companies have
already entered bids for the theater.
The Mark Strand circuit has offered
to take a 42-year lease. If this fails
it is possible the theater may be
turned over to a company producing
legitimate plays.
Tennek Films Sells Chicago
Its entire schedule of short subject
has been sold by Tennek Films to
Maynard Schwartz of the Short Sub-
ject Exchange of Chicago.
New Manager for United in Omaha
Omaha — Jimmie Ambrose has re-
signed as manager of First National
exchange to become manager for
United Artists.
They're All Going!
to the
FIRST ANNUAL BALL
of the
JAZZBO CLUB
(Producers Distributing Corporation)
HOTEL ASTOR
Friday Evening, Marcli 26
DINNER DANCING
BOO-KOO ENTERTAINMENT
Get Your Ticket Now !
SIX SMACKS PER PERSON AND WORTH IT
J. K. Burger, 469 5th Ave. Phone Vanderbilt 3300
I
tAo brAdstreet
9/' FILMDOM
f^RECOCMIZEP
Authority
\)L. XXXV No. 64
Thursday, March 18, 1926
Price S Cents
I Seek Market Here
litish Renters Look for American
I Cooperation in Securing Repre-
sentation in United States
By ERNEST W. FREDMAN
The Film Renter and M. P. News
^.ondon — Important members of the
] itish renting industry have met
])iidon representatives of leading
.nerican distributors and have asked
\i latter's cooperation in marketing
.'iglish films in the United States.
The Joint Committee will again
i;et on the 24th. Sir Cunlifife-Lister,
lesident of the Board of Trade, has
■ormcd the sub-committee that the
)vernment will do nothing for a
ar relative to a subsidy ])ut will
.;islate for block booking if the trade
desires.
iThe attitude of the industry here
Iward foreign pictures has perhaps
■ver been better illustrated than by
' remarks made by Will H. Hays
the time Famous closed for the
Ntribution of "Nell Gwyn," Hays
It: 11 said:
'We want in America the very
(Continued on Page 5)
Gain Prestige
lilm Stocks Securing More Recogni-
' tion in Wall Street — More News-
paper Comment
There has been a noticeable dif-
rriice of late in the attitude of the
' ncial editors of the New York
• newspapers toward motion pic-
j-irc stocks. The splendid showing of
llm issues when the market was shot
■ieccs only recently has had a defi-
. favorable reaction.
Again, increased earnings of the
lajor companies as reflected in '1925
tatements have been responsible for
Gratifying reaction. Yesterday, the
ncial editor of "The Telegram"
ji.iil this to say:
"Only in the last few years have
heatrical and amusement stocks been
onsidercd of much importance, but
(Continued on Pafje 2)
Keith Issue Soon
Public Offering Expected Shortly —
Bankers Trust Co. Handling
Detail
Reports of new financing for the
Keith organization, many theaters of
■vhich use pictures, have foundation
11 fact. The detail is being arranged
)y the l^.r.nkcrs Trust Co., and a pui)-
!ic offering will be made shortly of
^securities representing properties held
>y E. F. .Mbee and associates.
Officials of the trust company said
(Continued on Pafie 5)
No Freeze-Out
Publix Not Seeking Monopoly, Katz
Asserts — Theater Management
Discussed at Convention
Atlantic City, N. J. — Publix is not
rying to freeze out any small exhibi-
or, Sam Katz told the convention at
ts second meeting yesterdaj'. He as-
serted Publix at present controlled
"quite less than ten per cent of the
theaters in the country" and ended
by declaring the organization was not
seeking a monopoly.
It is understood here that the Pub-
lix methods of operation will be ex-
tended to embrace all Famous Play-
ers theaters as fast as possible. That
this plan will soon include what are
now known as Paramount theaters
in important world capitals seems to
be assured.
Katz in his second address dealt
with a number of highly interesting
angles on theater management. He
urged the 189 managers present to
bear in mind that the gross in any
one week was not so important as
compared with the annual total. He
pointed out that the theatrical year
should be a 52 week year. This par-
ticular angle brought on the summer
(Continued on Page 4)
Fadman Secures "Wax Works"
"Wax Works," produced in Ger-
many and starring Emil Jannings
has been secured by Edwin Miles
Fadman as the first release of his new
producing and distributing organiza-
tion. The picture in seven reels,
is now being edited by Benjamin
de Casseres and Dudley Murphy and
will be shown by the International
Film Guild at the Cameo tonight.
Paging Mr Reisman — Mr. Phil Reisman — Miss
fiwyn calling Nell Gwyn — Paramount. — .\(ivt.
King to Work at De Mille Studio
Before leaving for Los Angeles,
Cecil B. De Mille completed arrange-
ments with Samuel Goldwyn whereby
the next Henry King production,
"The Winning of Barbara Worth,"
will be produced at the De Mille
studio. ^
In From Coast
Laura La Plante and Hedda Hop-
per arrived in New York yesterday
from the Coast. Miss La Plante is
"between pictures," having recently
finished "Her Big Night." She will
return in about a week.
Lloyd at A. M. P. A. Today
Harold Lloyd will appear at the
A. M. P. A. luncheon today. Other
guests will be Harry Reichenbach.
who is in New York from Palm
Beach for a few days and Van and
Schenck.
Katz Won't Talk
Atlantic City — Sam Katz yes-
terday refused to make any
comment on reports from Tor-
onto that the interests in Fam-
ous Players Canadian Corp.
held by J. P. Bickell and N. L.
Nathanson would shortly pass
to Publix Theaters.
Made for "Sticks"
Special Films Will Boost Publix Key
City Houses Through Small
Town Circulation
Atlantic City — One of the most in-
teresting developments at the Pub-
li.x convention concerns a comprehen-
sive plan to interest those small town
folks who may visit the big cities in
their section of the country in the
big Publix houses. And this is how
it is to be done:
Special films, first made for large
towns and to be known as "Know
Your Own City," will be used in key
spots. For example, one dealing with
(Continued on Page 4)
Independent Buys Columbia's 24
Joseph A. McConvilie and Abe
Montague, of Independent Films,
Boston and New Haven, have closed
a deal with Columbia to distribute
he 24 Columbias in New England.
Ellbee in Foreign Deal
J. C. Barnstyn, of the British &
Continental Trading Co., has taken
over foreign distribution rights to 12
Ellbee pictures.
New Copyright Bill
Washington — Representative Ves-
tal of Indiana has introduced in the
House a new copyright measure, de-
signed to meet the objections raised
to thci Perkins copyright bill. It
provides copyright protection for pic-
tures, scenarios and other works. It
also affords copyright protection for
pictures against broadcasting.
Film Group Held Up by Weather
The Aquitania will not dock until
this morning. It has aboard a num-
ber of important Paramount execu-
tives who will attend the sales con-
vention in Atlantic City next week.
Theater Millions
Move On to Annex Small The-
aters On a Wholesale
Scale
Things are moving. The eyes
of many in the industry will be
turned to gigantic operations in
the theater field shortly. Activ-
ity in that direction which has
steadily grown in the past year
will reach heights undreamed of
by many.
There is definite reason to
credit the reports that two of the
leading organizations in the field
will shortly launch a -series of
operations regarding theaters
which will transcend in impor-
tance those moves which have
transpired to date. These inter-
ests, unlike other dist.ibuting
companies which are busy an-
nexing new houses in key cities,
are expected to turn to stnaller
towns where the links will be
forged for strong nation-wide
theater chains.
There are innumerable exam-
ples to hand of what can be done
in small towns which, generally
speaking, have been disregarded
in the mad rush to secure first-
run representation in the key
cities of the country. Not the
least important — and it is in this
direction that much of the in-
spiration is said to hav£ come —
is the record rolled up by the
houses comprising the Mid-West
Theaters grotip. The profits ac-
cruing to Balaban & Katz from
the Atiroras and the Elgins in
Illinois are considerable. It is
believed to be a reasonable con-
jecture that, under a similar plan
of operation and coordination,
theaters in towns of a similar
size and perhaps smaller can be
annexed and made to turn over
a real profit.
Millions are said to be ready.
(Continued on Page 2)
Moss' Tilyou Opens Tonight
B. S. Moss' Tilyou, at Surf and 17th
St., Coney Island, opens tom'ght. It
seats 2,500 and will show Keith-AI-
bec vaudeville and pictures.
To Direct Two for Kane
Lothar Mendes, Ufa director, who
recently arrived in this country to
join Robert Kane Prod., will prob-
ably direct two during the coming
year.
THE
-;7ti^
DAILY
Thursday, March 18, 1926
VoLXXXVNd.64 Thursday, Mar. 18, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph ^Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Close
Sales
Balaban & Katz . .
70^4
70
70
Eastman Kodak .
109^
10854
10854
1,100
Famous Players .
122^8
12054
121^
8,300
*Fam. Play. Pfd. .
123
*Film Inspection .
5
*First National . .
103
Fox Film "A" . .
bWA
66
66
1,000
Fox Theaters "A"
. 24^
24
24
1,500
•Intern'! Projector
10/2
1,100
Loew's, Inc
40^
3S?-i
39
3,700
*Metro-Gold. Pfd..
22. >4
*M. P. Cap. Corp.
22^
Pathe Exch. "A".
. 68^4
67
67
1,300
Skouras Bros. . . .
. 49K
49^
49/2
....
**Stan. Co. of Am.
50
Trans-Lux Screen .
lOM
lOH
10^
1,200
♦Universal Pictures
30
Univ. Pict. Pfd. .
. . .
90
Warner Bros. . . .
. 10/a
10^
WA
100
Warner Pictures .
. WA
14?i
\W%
100
* Last prices quoted.
*• Philadelphia market.
Presentations
Strand
Joseph Plunkett's newest Strand
Frolic is another peppery bit of enter-
tainment that comes as a hveJy pre-
lude to the sensational thrills and
"chills" of United Artists' production,
"The Bat." The Frolic has, as usual,
the Strand steppers and they can step.
They appear first in a colorful Orien-
tal scene, with decoration artistic and
in good taste. John Quinlan stands
romantically at a lattice window and
sings "Nightingale and the Rose," fol-
lowing which Mile. Klemova and the
ballet, dance.
A decidedly attractive number is
"As in a Looking Glass," in which the
Irwin Sisters perform a dance, one in
the foreground and the other in back
of a scrim curtain, fashioned in the
shape of a huge mirror. The girls
dance in the same rhythm with the re-
sult that you fancy the girl in back
is merely the shadow of the girl in
front. Pauline Miller sings "Love
Came Calling" prior to this dance.
The "Mound City Blue Blowers" in
"Little Boys Blue" mount themselves
on a circular dais, painted blue, with
their blue domino costumes matching.
They jazz it up with a mandolin, gui-
tar, banjo and kazoos.
The finale is a magician number
with the Strand ballet, in cute rabbit
costumes, stepping out of a huge silk
hat set in the center of the stage.
James Clemmens adds some intricate
steps to the dance and the Irwin Sis-
ters also join in the all-dance finale.
The Frolic consumes 25 minutes.
The feature runs for about 87 min-
utes and the Orchestra prelude and
news weckl}' take about 10 minutes.
Grobeck and Harms in Omaha
Omaha — Another new theater is in
prospect at 29th and Leavenworth Sts.
With the Nebraska Theaters Corp.,
formed recently by World Realty
Co., and Epstein Bros., building a
new $45,000 theater, E. A. Harms and
L. P. Grobeck, operators of suburban
houses, plan a new house. The pro-
posed house, which is near the site of
the Apollo, operated by Grobeck and
Harms, will seat 700 and cost $100,-
000, opening Sept. 1, which is the date
for opening of the Nebraska firm's
house.
Erection of the theater will be the
forerunner of expansion to be under-
taken by Grobeck and Harms, who at
present operate the Apollo, Rohlfif,
Lvric and Mueller.
Gain Prestige
(Continued jrom Page 1)
nowadays many Wall Street* houses
mention ^hem prominently. The list
includes Famous Players, Loew's.
Shubert, First National, Fox, while
several others are listed on the Curb.
Famous Players, with net income of
$18.75 a share on the common for
1925, is probably the favorite among
the speculative element, but the other
companies are steadily developing
their business and increasing earn-
ings. Loew's, for instance, earned
more than double its $2 dividend in
1925. and wrote off good will of $11.-
000,000 v.hich appeared in its 1925 bal-
ance sheet. Both Famous and Loew's
are large holders of real estate."
FOa KENT
BELL - HOWELL
AND
AKELEY CAMERAS <
UDlUi or Wittiout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.Y.c. ,
Bryant 39S l /
Back From Florida
Peggy Shaw, starring in James
Fitzpatrick's "Melody Series." released
bv Pathe. returned yesterday from
Florida, where final scenes for this
series were made.
Fitzgerald Here with Latest
Dallas Fitzgerald has brought to
New York his latest production. "Sil-
ver Lanterns," with Pauline Garon in
the lead. It is an .-^rrow release.
Long Acquires Three Theaters
Washington — Sidney Long, owner
of the Leader and one of the pioneer
exchange men in this city, has ac-
quired three additional theaters. They
are the Hippodrome, Elite and Grand
Turner in the South
New Orleans — Terry Turner is here
from New York, on a publicity cam-
paign for the opening of the new
Loew theater.
Oklahoma Theaters in Deal
Pawnee. Okla. — Delcamp and Fral-
ey have purchased the Lyric. Pawnee,
and the Senate and Osage theaters at
Shidler, Okla.
Incorporations
Springfield, III. — Vogue Theater Co., 4059
West North Ave., Chicago; to operate a the-
ater. Capital $1,000. Incorporators, V.
Lynch, \V. Mueller and D. Jorka. Attor-
neys, Ryan, Condon & Liivngston, 231 South
La Salle St., Chicago.
Albany, N. Y. — W. and S. Amusement
Corp.. New York; to operate theaters. Capi-
tal $10,000. Incorporators. C. Wolk'owitz,
R. Aarons and L. Wolkowitz. Attorneys,
Aarons & Herbst, 291 Broadway, New York.
Booking Arrow Product
Seattle — D. C. Millward. manager
of Western Film Corp., has sold the
24 Golden Arrow Pictures to 14 Pan-
tages houses in the Northwest.
Ginsberg-Kann to Move
Ginsberg-Kann will move on April
20th to new offices at 1650 Broadwav.
Albany, N. Y. — Schine Enterprises, Glov-
ersville ; to operate theaters. Incorporators,
M. Barnes. A. RadeloflF and A. Schimel. At-
torney. F Hartman, 120 Broadwav. New
York.
Albany, X. Y. — Hymart Realty Corp.,
New York. Incorporators, H. Gainsboro, M.
Schwartz and A. Levy. -Attorneys, Palley
& Zierler, 1440 Broadway, New York.
Dover. Del. — The Mossell Amusement
Corp., Wilmington : fo operate theaters. Capi-
tal $20,000. ."XtUorney. Ctolonial ChartfB
Co., 304 Ford Bldg., Wilmington.
Dover. Del. — Cohen Amusement Co., Wil-
mington; to operate theaters. Capital $265,-
000.
APPLIED INTELLIGENCE
Everybody knows something about Life Insurance. But many of our
clients have only recently learned how to apply this knowledge to
prevent the stoppage of their financial program by the Last Event.
We have a highly developed Life Insurance service worthy of any,
man's consideration.
CONSULT
INCORPORATED
80 MAIDEN LANE, N. Y. .C.
Telephone John 3080
Theater Millions
(Continued from Page 1) a
Far and wide will these actfti
ties spread. The move mi|li
be well described as an effor
to bring the big city theater inti
the small town. The plan ic
volves a combination prograt
of acqtiisition and constructior
dependent entirely on each situa
tion as it comes up.
Masterpiece Gets Red Seal Franchii
Philadelphia — Masterpiece Film A
tractions has closed with Red Seal, i
distribute the latter's product in fh
territory. Masterpiece is the first ind'
pendent exchange to secure a fni
chise for Red Seal product. The ot
covers Eastern Pennsylvania, Soutl
ern New Jersey and Delaware.
COMEOy
H/XLROAC
This is a 'Cornerblock' cut lurr
FREE for all Pathecomedies at
exchange.
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
I Telephone Dewey 8600 i
S^oon everybody
ii)ill be sanin^
\.
'//
Q
FROM THB POPULAR KOVEUBY
FREDERICK S ISHAM--
DIRECTED BY LLOYD INGR/fflAM
DISTRIBUTED BY
ASSOCIATED .
EXHIBITORS.Inc
0SCARAPR1CE.PRBS
Samuel S. Hutchinson
JOjreseTits
Edward
Everett
HORTON
TA){tK
MAE
BUSCH
It's aHUTCHINSON COMEDY
/
THE
j?5^
DAILY
Thursday, March 18, 1926
No Freeze-Out
(Continued from Page 1)
problem. Katz outlined his ideas of
"fighting sunshine," as he put it. He
declared that it was the first six weeks
of any summer season— June 1 to
July 15 — that told the story and added
that if the manager succeeds in doing
business over that period, the rest of
the summer season would take care
of itself.
All through yesterday's discussions
the importance of service to the pub-
lic was emphasized in no slight man-
ner. For example, Katz said he wanted
all of the Publix theaters to join local
organizations, such as the Kiwanis
and Rotary Clubs, the dues of which
would be met by the parent organiza-
tion. He urged the managers to
make and maintain as friends their
city offi.cials and advised them to
keep alert for blaze-trailing.
During the convention, there came
to light what the Howard, Atlanta,
has been doing for some time with
very satisfactory results. That the-
ater gives a matinee for Boy Scouts
once a week and the reaction has
been splendid, it was explained.
Other addresses yesterday were
made by Nathaniel Finston, general
musical director for Publix, who was
described as the leading authority on
short subjects and their presentations
and Oscar Kantner, head of the Para-
mount exploitation department. The
latter suggested a new Publix slogan.
an ofifshoot of the Paramount slogan.
It is "If it is a Publix theater, it is
the best theater in town." No action
was taken on the suggestion.
He produced before the convention
a large wheel which he termed "The
Wheel of Good Fortune." It was di-
vided into sections and illustrated
graphicnlly how the ideal theater was
to be operated. A certain percent-
age was allotted to good-will, so
much to advertising and so on down
the line.
Lem Stewart, associated with A. M.
Botsford in the advertising depart-
ment, declared that each Publix the-
ater was restricted to spending 10
per cent of their receipts for adver-
tising. He made the unusual state-
ment— and then backed it up — that
there were 132 points of contact
through which tie-ups might be de-
veloped.
The i:jcst important address sciied-
uled for today will be that of Arthur
Swanson. of Swanson and Ogilvie, in-
dustrial expert of Chicago. Thi.'i
organization has been instrumental in
saving considerable sums of money
for Balaban and Katz through new
operative methods. Its Chicago rec-
ord has resulted in a contract with
Publix to handle the entire circuit.
Will H. Hays may arrive this af-
ternoon for the banquet tonight,
which practically terminates the con-
vention. This, however, is doubtful.
Other visitors here include Earl Gul-
ick, of O. J. Gude Co.; J. H. Ryan,
general manager of Rudolph Wur-
litzer Co.; Hermann Robbins of Na-
tional Screen Service; Fred Quimby.
short subject sales manager for Fox;
Ben Palley, Newark exhibitor; Ben
Davis, fcrmerly with the Schine cir-
cuit; Harvey Day, of Educational; C.
"The Flying Wedge"
The current issue of "The
Close-Up," house organ of Pub-
lix, publishes a story on the
premiere of the Plaza, London,
and in conclusion declares:
"With the Plaza as a flying
wedge, all of the United King-
dom and the Continent will
soon learn the significance of
Publix."
L. Yearsley, of British National Pic-
tures, Inc., and Mose Gumbel, of
Shapiro, Bernstein and Co.
Special convention copies of THE
FILM DAILY arrived shortly after
11 o'clock and were at once placed
in distribution. They were in de-
mand everywhere.
Statement from Publix
Atlantic City — An important execu-
tive of Publix Theaters Corp. issued
the following statement late last
night :
"Officials of the Publix Theater
Corp. enter a complete denial of
the statement that there would be a
Publix theater in countries outside of
the United States. The corporation
has no such intentions or • plans to
that effect.
"The main aim and work of the
Publix Theaters Corp. is and will be
devoted entirely to raising the stand-
ard of courtesy, service and quality
entertainment in the theaters now be-
ing operated."
Made for "Sticks"
{Continued from Page I)
Kansas City has been shown here.
It reveals all of the landmarks, car-
ries messages from the mayor and
the Chan'ber of Commerce and then
finally works in the Publix house.
This idea is expected to be used for
other theaters in other cities.
Specifically, in New England, there
will be a number of reels, each 200
ft. relaj'ed through all of the the-
aters controlled by Publix and Fam-
ous. Each subject deals with the new
Metropolitan, Boston, and gets over
the argument that it might be an idea
to visit that house when in Boston.
Sidelights
Atlantic City — John Balaban, of Chicago,
is combining business and pleasure. Mon-
day night he and Mrs. Balaban celebrated
their tenth wedding anniversary here.
Sam Katz, Publix president, is a real,
snappy executive. His walks through the
corridors of the Ambassador are as brisk
as the winds off the dear, old Atlantic.
James L. Thornley traveled all the way
from Melbourne, Australia, to attend the
sessions. He is manager of the Majestic, a
Paramount first-run, down in the Kangaroo
country. When the Publix foreign policy
becomes effective, it will, no doubt, come
under that banner.
Thornley easily wins the long-distance
traveling honors. He came East via Holly-
wood and it took him three weeks to reach
the Pacific Coast. On his return to Australia,
he will visit Paris, Brussels and London.
Milton Feld and Frank Newman. Jr., held
a reunion. Feld's first intimation that he
was to be employed in the Publix home
ofifide came when he read THE FILM
DAILY for Tuesday. He and Newman
were formerly associated in Kansas City,
where young Newman's father operated two
first-runs.
Four ushers, from the Rivoli, New York,
attracted much attention, due to their bright
uniforms. They are assisting at the con-
vention. Their uniforms are blue-grey coats
and white trousers. A similar uniform was
first used at the Metropolitan, Los Angeles.
Someone was anxious to get the age of
the youngest man at the confab here. He
learned that Sam Katz is one of the youngest,
being only 33. Katz keeps in good trim by
pounding a punching bag and handballing
daily. Katz is also proud of the fa'Ct that
years ago he pounded a piano in one of Chi-
cago's smallest theaters.
At noon yesterday, the boys had their pic-
tures "took." One pose was with heads
covered and the other minus the headgear.
The brisk winds were not relished.
Dave Chatkin, home office short subject
booker, looks rather strange away from the
Educational fold. He formerly served as
sales manager for the Hammons organization.
Dave is minus his golf apparel, but, never-
theless, is still very natty.
Harry Marx, J. T. Knight, Nat Finston,
Boris Petroff and Harry Hollander, of the
home office, are among old Balaban & Katz
Chicago executives here. It looks like a
Windy City gathering with these live-wires
I present.
Publix is controlling the Hotel Amb;
sador — for three days. Publix sign
everywhere and no Publix delegate can
lost in the roomy hostelry.
imbai
s afl
an
:jt
New York editors must be having a
cation with such energetic press agents
Ed Olmstead, home office; L. Lusty, Rial
and F. A. Cruise, Rivoli, away from tl
desks.
fitsin
Herschell Stuart and Lem Stewart of i |^ loi
home office, are not related, as a close stt i )(,< o
of their names would indicate. g,^f
Is Dei
It iki
Stuart, who has the unusual recor
of not having had to make a speec
in his eight years' connection with Famot
and Publix, kept his record intact yesterda ^^
afternoon. He was scheduled to speak on pri
duction, but was excused by A. M. Botsfori
who presided. Botsford jokingly declared tlu -j, j
Stuart spent two months in preparing h
speech.
One of the outstanding men at the conva
tion is Harry Marx, who is one of Sa|
Katz' invaluable aides. He opens all the ne»'
important Publix theaters. He opened tl
Metropolitan, Boston, last October, and th«
became busy with the remodeled Rivoli, Ne
York. He followed this by going down 1
Miami to christen the Olympia, and froi
the real estate man's paradise, he jumps
to Los Angeles to do some important "Pul
lixing." Next week will find him in Ch
cage, where he will open the Oriental. H
itinerary reads like that of a Presidentil
candidate or a small time vaudevillian
Marx is an interesting figure. At 2
he was graduated as a civil engineer. E
did not enter the theatrical business unt
after the war, but in a' comparatively sho Up-
time, has made himself a force in theatric '. ,
operation. His talk was among the highligh " '•'''
of the convention. He was frequently inte
rupted by applause. His address was gri
ping, made so by clever use of forceful ej
grams.
[k Pabl
lit "to
'hi ;
jo: al
k,:.; I
Al Sobler's friends are kept busy, talkit
of his engagement. He is to be marrieJ"
June to Betty Van Zant of "Rose Marie
They will be married on the Coast. Al
public city manager of Mid-West Theatei
headquarters in Chicago.
The brothers Franklin are much in c
dence. Harold B. needs no introductic
while J. J., it should be announced, is Pf
lix district manager for Up-State New Yoi
The Publix "delegates" have all the e
thusiasm of college friends. They gave rot
ing cheers for Katz, Franklin Marx, Jack
Mansfield, Fred Metzler and others.
James Cowan is a double for Al Jolson
in white face.
(/
"No alibis from San Francisco" re
badges proudly worn by the Golden Gate c |
IN CHINESE
^ii» jssnstt
m.
THE
] rsday, March 18, 1926
iS^t!k
DAILY
n. Among the peppy boys from San
isco are Nat Holt and R. Spier.
s Delmar, Jr., who books all the Keith-
houses in the South is among the busy
it the sessions. J. W. Byrnes, who
cuts "Topics of the Day" and "Aesop
,," is also here.
A'ithin the Law" is the name given to
lever advertising display, which is about
k long and which adorns one of the
lors of the Ambassador. The display
11 ranged by A. M. Botsford and Lem
,art.
of the busiest men here is Botsford.
Imposes of oodles of business without a
Ic appearing on his forehead.
he group photograph taken yesterday
Ic a nit with the boys. The photograplier
!.' ted $1.50 for each picture he sold —
le sold plenty.
Publix men will not become authorities
e "boardwalk." They have found little
to visit any of the local show places
live not even heard of the numerous
in sales along the "walk." However,
be stated that a count of auction pin-
players at the auction sales was ex-
ive and exhausting.
Keith Issue Soon
(^Continued from Page 1)
yesterday that the kind of securities
to be offered to the public had not
yet been decided.
A new holding company to acquire
the stock of the B. F. Keith's New
York Theaters Co. has obtained a
charter from the Secretary of State.
It will be known as the B. F. Keith
Corp. The board of directors in-
cludes former State Senator J. Hen-
ry Walters, Edward F. Albee, John
J. Murdock, Edward G. Lauder, Jr.,
John J. Maloncy, Myron Robinson
and Martin E. King, of New York.
Seek Market Here
{Continued from Page 1)
best pictures, wherever they are made.
Too, the American motion picture
industry wants only from foreign
countries that fair treatment which
the merit of our pictures commands.
It is splendid to have our good pic-
tures in every country and it is splen-
did to have the good pictures of every
country distributed here."
Americans in British Studio
London — According to J. D. Wil-
liams, the new studio of British Na-
tional Pictures in London will be op-
erated under the guidance of Ameri-
cans. R. Field Overbaugh, camera-
man, who is in London, will have
charge of cinematography. Adrian
Johnson, scenarist, and Shaw Lovett,
are en route.
\iiiong the films shown was one dealing
the construction of the new Spyros
nas liouse in St. Louis.
Next Week on Broadway
Thomas Meighan in "The New
Klondike," will go into the Rivoli
Sunday.
Mary Pickford to Talk "Desert Gold" will be next week's
[ary Pickford will address the feature at the Rialto.
lerican Woman's Assn. tonight at "The Barrier" opens at the Capitol
idison Square Garden. 'Sunday.
The Hollywood Yoke'
Its Morals, Its Slang, Its Manners,
. Being Grafted on England, Com- .
plain British Producers
The following Associated Press
despatch was received from London
yesterday:
" 'The Hollywood Yoke' is the way
the British film producers describe
the American film ascendency in
Great Britain against which British
interests are battling.
"One billion persons are attending
the 4,009 film houses in the islands
every year and 85 per cent of the pic-
tures they see are American made.
In the British colonies, American pic-
tures have even a stronger hold.
"Therein the British producers see
a threat to British culture, even to
British civilization, if one may believe
all the fuss which the trade is making
through the press.
"Malaya's rubber yoke under whicBi
the people of the United States are
sweating is not producing half the
outcry that is emitted by press agents
of the British film industry.
"Hollywood manners, Hollywood
slang, Hollywood morals — everything
from Hollywood except the American
accent — ^are being grafted on the Brit-
ish nation, these agents wail.
"But far more temperate voices are
heard. Lord Ashfield, who is head of
the organization controlling more film
theaters than any other in England,
is official spokesinan for the majority
of theater owners who went on rec-
ord in opposition to the plan to force
British made films upon the public by
means of legislation. He says the
public cannot be forced to pay to see
films which it does not like.
"However, he is much opposed to the block
system of booking which ties theaters up
to take a certain number of pictures in order
to get features which it must have.
"Col. Vernon Willey, president of the Fed-
eration of British Industries, believes British
films will never have a fair chance in British
houses until this system is broken up and a
special quota of British is required to be on
every picture program. He has the backing
of British film manufacturers who have not
been able to compete in their home market
with the American product.
"Col. Willey says a majority of the British
theaters are now booked up fully for twelve
to eighteen months through energetic Ameri-
can agents and that British films have no
chance to break in unless there be legislation
in their favor. But many of the theater
owners reply that if British pictures are
forced upon them they must face bankruptcy
as the public will not go to see them.
"Film regulation threatens to become a
problem in party politics in Great Britain."
State^'^j^ts Buyers
don't tie youi^self up
until you get^.
for next season
Soon to he an nounctd
PICT URES
CORPORATION
NEW Y O K K
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3L. XXXV No. 65
Friday, March 19, 1926
Price 5 Cents
II =
Always a Minority
ublix Will Never Control Ten
Per Cent of Theaters," Says
Katz — Convention Ends
Atlantic City — Going even further
his statement of Wednesday that
iblix did not control quite ten per
It of the nation's theaters, Sam
itz told the final session of the
nvention yesterday that the organi-
tion will at no time control even
it percentage.
The three day convention termin-
;d at the Ambassador last night
th a dinner at vk^hich Publix and
.ramount executives were present,
addition to a limited number of
tsiders. The dinner ended around
o'clock and many of the managers
)m more distant cities left for their
stination at once.
Seated on the dais were Adolph
d Eugene Zukor, Jesse L. Lasky,
R. Kent, Sam Katz, Harold B.
• (.Continued on Page 6)
Famous Active on 'Change
SeveriCb^ar groups in Wall Street
ve com^ to grief trying to cause a
eak in Famous stock. "The Tele-
am" yesterday quoted a "Wall
reet financier" in this connection:
'The company has no bonded or mort-
ge debt or bond loans, and shows $11,000,-
0 cash and accounts receivable and a sur-
13 o{ over $15,000,000. In the last eight
irs its net income has averaged about
uble its $8 dividend. In October, 1925,
increased its common stock 50 per cent
issuing new shares at $90, but earnings
this increased capital will only be re-
cted in the present year's income."
It is only a matter of time, he says,
at a melon will be cut from the
mpany's theatrical and realty hold-
Igs.
Lesser Buys Another House
Irving M. Lesser has purchased the
-rand, Rockville Center, from the
ockville Center Theater, Inc. The
)use seats 1,600. Lesser owns a plot
that town on which he expects to
lild later. His chain includes houses
Haverstraw, Great Neck and Bea-
in.
Fox Leases Levy House
I ox Theaters have taken over on
ase the new Levy Bros, theater,
edford Ave. and Lincoln PI., Brook-
* n.
Dorothy Gish Sailing
Dorothy Gish sails for Europe at
idnight aboard the Aquitania.
Earns $1,160,634
Metro-Goldwyn Profits for First 12
Weeks of 1926 Reach High
Level
Metro-Goldwyn Pictures Corp. re-
ports for the 12 weeks ended Feb.
13, 1926, net profit of $1,160,634 after
expenses, but before Federal taxes.
The income account follows:
Gross profit $2,150,655
Operating expenses 1,009,357
Operating profit $1,051,298
Other income 109,336
Net profit, before Federal tax .. $1,160,634
Increase for F. B. O.
Fifteen Per Cent More Production for
Next Season, J. P. Kennedy An-
nounces on Coast
Los Angeles — Joseph P. Kennedy,
the new controlling factor in F. B. O.,
arrived from New i'ork yesterday and
at once announced his organization
would increase production activities
by fifteen per cent over this year.
Ralph Ince will direct "Bigger
Than Barnum." This is designed to
be one of next year's specials. Viola
Dana will play the lead. F. B. O. will
bear watching. A number of interest-
ing moves are under way.
"U" Meets Today
Nine Exchanges to Discuss Sales
Policies — Sessions Will Ter-
minate on Sunday
Universal managers, exploitation
men and salesmen of nine exchanges
will meet at the Astor this morning
in the opening session of what will
be a three day conference.
The sales directorate, Lou B. Metz-
ger. Earl Kramer and Ralph Wil-
liams, will attend, as will Julius Sin-
ger, sales manager of short product;
Joseph Friedman, special sales rep-
resentative; George Brown, director
of advertising; Abe Stern, vice-presi-
dent of Stern Bros.; Nat Rothstein,
handling '"The Flaming Firontier,"
and Dave Bader, manager of adver-
tising accessories.
(Continued on Page 7)
Leave for the Coast
Byron Morgan and Sam Wood have
ft for the Coast.
erbert Wilcox, her papal Whose? Nell
wyn — Paramount'a new baby — ^Advt.
Jersey Active
Legislature Approves Measure Which
Would Appoint a Commission to
Study State's "Blue" Laws
Trenton, N. J.— The Legislature
has adopted a bill which would cre-
ate a commission of three Senators
and three Assemblymen to study the
"blue" laws of the State and report
on their revision at the next session.
The Governor is expected to ap-
prove the bill.
M.-G.-M. Signs Sam Taylor
Los Angeles— M.-G.-M. has signed
Sam Taylor to direct. He will arrive
in New York Sunday for about ten
days, and then will return here and
start his first. -^
Fineman's First, "Forever After" \
Hollywood — First National has pur-
chased Alice Brady's play, "Forever
After." This will be B. P. Fineman's
first picture as supervisor.
Schenck
Joseph M. Schenck has contracted
a cold and is therefore spending much
of his time at his hotel.
West Coast in San Jose
San Jose, Cal.— West Coast Thea-
ters yesterday announced a $500,000
theater for this city.
50 In Two Months
New Theaters for January and Febru-
ary Involve lOU, F. W. Dodge
Reports
During January and February, ac-
cording to statistics prepared for
THE FILM DAILY by F. W.
Dodge Corp., 50 new theater projects
were announced, in 37 Eastern States,
involving a total of $4,229,100. In
January, there were 20 theaters
launched costing $1,480,100 and in
February, 30 costing $2,749,000, this
survey shows.
Thirty-three houses for other
branches in the amusement field, out-
side of pictures, are included in the
two first months. These will cost
$9,814,000.
New Theaters
New construction in the theater
field as reported to THE FILM
DAILY yesterday by special corre-
spondence follows:
{Continued on Page 6)
M
Become "Merchants
Ottawa — An interesting develop-
ment has occurred in Canada, which
yiiay have far-reaching effects, accord-
ing to those who have undertaken
the venture.
Local exhibitors have established a
local branch of the Retail Merchants'
Assoc, thereby lining up with retail
{Continued on Page 6)
Booking Deal On
New York Exhibitors Negotiating
with P. D. C. and Warners —
Central Office Talk
It is understood that a committee
representing the T. O. C. C. will con-
fer with John C. Flinn of P. D. C.
on Tuesday and with Abe Warner of
Warner Bros, on Wednesday regard-
ing an important booking deal for
1926-1927.
This plan is identical with the idea
which has been coursing through the
minds of important T. O. C. C. mem-
bers for some time and concerns itself
with the presentation of a united buy-
ing power so that first-runs can be se-
cured for its personnel as against the
big New York circuits like Loew's,
Keith and Fox.
The Warners will have 34 for next
year and P. D. C. about 44. It is the
exhibitor plan to centralize their
bookings in these two companies and
filling in remaining time with the
product of other organizations. Should
the scheme become a certainty, a cen-
tral booking office would be brought
into being to handle all detail.
Harris Left 19 Theaters
Pittsburgh— The estate of the late
Senator Harris of Harrisburg, shows
the following theater holdings: State,
Washington, Pa.; Sheridan Square,
Palace, William Penn, West End,
Grand, Orhpeum, Davis, Ritz, AI-
hambra, Lyric in Pittsburgh; Hippo-
drome in McKeesport; Majestic in
Butler, Pa.; Strand in Hackettstown,
N. J.; Grand Orpheum in Wilmington,
Del.; Family in Detroit; Strand, Ly-
ric and Palace in Canton, O.
Al Aronson at Roosevelt
Al Aronson, Berlin representative
of M.-G.-M., and N. A. Reichlein, Par-
is representative, are at the Roosevelt.
Here from Europe
E. E. Shauer, Joseph Seidelman,
Carl P. York and Hermann Wobbcr
arrived on the Aquitania yesterday
from Europe. John Cecil Graham,
general European representative for
Famous, gets in sometime next week.
Stanley Gets Baltimore Honse
Baltimore— Th^ Stanley Crandall
Co. has purchased the Academy of
Music for about $750,000. It will be
razed and a $2,000,000 theater erec-
ted.
Laemmle Purchases Realty
San Diego — Carl Laemmle has pur-
chased the northeast corner of 8th and
Broadway for $270,000. The property
was owned by J. Jessop & Sons.
Signs Lionel Baxrymore
Hollywood— M.-G.-IE^L] has signed
Lionel Barrymorc on a long-term con-
tract.
THE
^
-a^Hk
i
■
DAILY
Friday, March 19, 1926
VbLXXXV Nb. 65 .Friday, Mar. 19, 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris— La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 69K
69 J4
69J4
Eastman Kodak .
108^
108H
108H
300
Famous Players .
.12054
118J4
119
18,100
Fam. Play. Pfd. .
.120^
120
120
200
*FiIm Inspection.
, ,
5
•First National .
. . .
. ,
103
< * • *
Fox Film "A" . .
. 65
63 J4
64H
2,800
Fox Theaters "A"
. 23M
23
23 54
500
•Intern'l Projector
10^
Loew's, Inc
. 39J^
37^
37K
3,200
•Metro-Gold. Pfd..
. .
22 K
M. P. Cap. Corp..
■ 22K
22 J4
2254
100
Pathe Exch. "A".
67-4
64Ji
64H
3,700
Skouras Bros. . . .
50
SO
SO
••Stan. Co. of Am.
..
SO
Trans-Lux Screen.
1054
9H
9?i
5,900
Universal Pictures
30/8
30
30
600
•Univ. Pict. Pfd. .
. . .
, ,
90
•Warner Bros. . . .
^ ,
, ,
1054
•Warner Pictures.
. .
WA
♦ Last prices quo
ted.
•• Philadelphia market.
Now Partner with Chrystmos
Through a deal with Matthew
Chrystmos, Harold Eldridge now con-
trols a 50 per cent interest in the
Chrystmos holdings, which include:
Orpheum, Broadway and Park Hill,
Yonkers; Bronxville at Bronxville;
Rosedale, Westchester Ave.; Houli-
han on White Plains Ave.; Throggs
Neck on E. Tremont Ave. Eldridge
bought out the Roth Bros.' interests
in the Broadway and Orpheum, Yon-
kers, and this winds up the Roth in-
terests in all Greater New York op-
erations. They still operate in Mor-
ristown and Summit, N. J. The deal
between Eldridge and Chrystmos was
negotiated by Sofferman Bros., with
Levy, Guttman & Goldberg acting
as attorneys.
Warner Field Force Shifted
Sam Morris of Warner Bros, yes-
terday announced the following
'hanges in the field force:
Nat Barach, appointed division manager
of the Cleveland district, with supervision
over Cleveland, Detroit, Cincinnati, Pitts-
burg and Indianapolis, takes the place of
Herbert E. Elder, now New England division
manager, with headquarters in Boston. Nor-
man H. Moray, formerly of First National,
has been appointed Clevelaiid manager, suc-
ceeding Jack Stewart, transferred to Cin-
cinnati.
J. V. Allan, formerly manager at Cin-
cinnati, goes to Detroit. James Young,
until recently manager at Detroit, will act
as special salesman. Arthur Abeles has
been appointed New York district manager
with supervision over Manhattan, Brooklyn
and New Jersey. Nat Beier will remain as
branch manager of Manhattan and George
Balsdon, Jr., of New Jersey. Harry Decker
is Brooklyn manager.
Paramount Signs Four Scenarists
Hollywood — Four scenarists have
signed with Paramount. Harry Behn,
Julian Josephson, and Hope Loring
and Louis D. Lighten are the new
members.
Al Rockett 111
Al Rockett has been confined to his
home the past week with a case of the
grippe. In another week he is expect-
ed back at the First National studio.
June Mathis in Hospital
June Mathis is in a hospital recov-
ering from a serious operation.
Frank Tuttle Resting
Frank Tuttle who is ill of influenza
was reported to be resting comfort-
ably yesterday.
Robert Haas Operated Upon
Robert Haas has undergone a minor
operation. Haas is art director for
Robert Kane Prod.
Fire at Old Metro Plant
Hollywood — A two-hour fire yes-
terday destroyed a number of stages
and buildings at the old Metro studio.
The loss was not very serious since
the plant was unoccupied.
New Assignments at M.-G.-M.
Hollywood — Howard J. Green, of
the vaudeville team of Hockey and
Green, has arrived at M.-G.-M. stu-
dios to begin work as a "comedy con-
structor."
Will Nigh, recently signed to direct,
has arrived.
Lew Lipton will direct "The Three
Twins," and also "Baby Mine."
Sues "U" for $150,000
Los Angeles — Ralph B. Staub has
filed suit for |150,00U against Univer-
sal Pictures Corp. and Universal Film
Exchanges, Inc., alleging Infringe-
ment of copyright and unfair compe-
tition over a series called "Guess
Who?" Samuel London and Maurice
Salzman are attorneys for Staub.
Carl Laemmle was served personally
by Kenneth McLean, of the U. S.
Marshal's Office.
French Honor Theater Veterans
Paris — Frenchmen commemorated
what they claim was the first public
presentation of pictures by placing a
tablet yesterday on the wall of a
building in the cellar of which the
Lumiere brothers exhibited their first
motion picture apparatus 30 years
ago.
Warner Theater on Old Policy
Next week will mark the last two
weeks of the "The Sea Beast" at the
Warner theater.. The house will then
revert to the continuous policy. The
first picture will be "The Night Cry."
Hope Hampton in Color Reels
Educational may produce four more
two reel color pictures with Hope
Hampton. Educational is releasing
"Marionettes," a short reel entirely
in colors and in which Miss Hamp-
ton is starred.
Howes Renews with Brown
Los Angeles — Reed Howes has
signed another contract to make a se-
ries for Harry J. Brown and Rayart
release.
New Moss Theater Opens
Prominent personages in film and
civic life attended the opening of B.
5. Moss' Tilyou theater at Coney Is-
land last night. "Too Much Money"
was the feature.
Lustig Leaves M. & S.
David J. Lustig has resigned as
nanaging director of the M. & S. Hol-
lywood theater on Ave. A.
Ingram Picks Male Lead
Rex Ingram has chosen Ivan Pet-
rovich, a young Serbian actor, to play
opposite Alice Terry in "The Magi-
cian," which he is now making at his
studio near Nice, France.
Red Seal Incorporates
Albany, N. Y.— Red Seal Film
changes, has been granted a charj
listing 200 shares of common stc
no par value. Incorporators are:'
Meyer, M. Fleischer, M. A. Cha^
Attorneys were Finkelstein & Wd
ing, 36 West 44th St.
Sixth Exchange in Buffalo
Red Seal will shortly open an e>
change in Buffalo with Maurice Cha.>
as manager. Others in operation ar
located in New York, Chicago, Sa
Francisco, Los Angeles and Philade
phia.
^
Kane Away for Few Days
Robert Kane left yesterday for
lantic City. He will be gone ab(
four days.
Arrives in California
Los Angeles — Mae Murray is b<
from Europe and New York.
H)URGAN6
COMED)^
\
Keith House in Shamokin
Shamokin, Pa. — The new Keith
theater, seating more than 2,000, opens
late next week. Vaudeville and pic-
tures will be the policy.
"The Bat" Held Over
"The Bat," now at the Strand, will
be held over for a second week.
"Stella Dallas" for Coast Run
Los Angeles — "Stella Dallas" opens
at the Forum on April 3.
Niblo in Hollywood Today
Hollywood — Fred Niblo and Enid
Bennett arrive from New York today.
Here from the Coast
Alice Joyce is here from Holly-
wood.
This is a "CornerDiock cut lurnisai
FREE for all Pathecomedies at yo
exchange.
"Compare! — quality, text, cuts, price — \ai
why better class showmen prefer
NATIONAL PROGRAM
SERVICE
Phone, Call, Write —
1650 B'way, N. Y. C. Circle 5
^BefAachiS^
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Bro!idway
Telephone! Bryant 9330-9331
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
Ward Cine Laboratory Jnc.
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Telephone Union 4800
G. BERT WARD, Pret.
••**•«♦«**«>.«*>•> •> •> *.* *> •> •> •> *> *.* M M M * •^'Ht'**
If You Are in the
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MOTION PiaURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
w
The Untamed Lady
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FROM THE STORY BY FANNIE HURST
FRANK TUTTLE
PRODUCTION
f / CyrnVnTYim ITlt C Pirfl ITP screen play by james ashmore creelaaan
L/l' x/ L4.I LtllLL/LLlLL \y LL^LLLIC pbcsemedbv adolph zukor and jesse l usky
Member of Motion Picture Producers and Distributors o( America, ln<;.. WILI^ H. HAVS, President.
^*A KNOCKOUT''
^*A knockout. It's woii^
derful. Thrills. Mystery.
Comedyt If you don't see
*The Bat' you are robbing
yourself of excellent enter*
tainment." -daily news
**Creepy thrills and hearty
laughs. Interesting and ab-
sorbing. Entertainment that
makes movie - going worth
while." -MORNING TELEGRAPH
**A picture that will hold
your interest from the first
flicker to the last. Don't miss
*The Bat'." -herald-tribune
Held over Second Week
STRAND, New York
"THRILL-A-SECOND"
*Tor gorgeous entertainment
that keeps you in suspense
and thrills see The Bat'.
Lights flare and darken,
Shadows on the wall. Secret
passages. Suspects. Glews.
And the audience is taken
$1
coi
llts
Ion
in.
»
-EVE. JOURNAL.
"A thrilling picture. Shivers
run up your spine."
-EVE. WORLD)
"You' will enjoy it whether
you saw the play or whether
you didn't!' -eve. post
Sold mdi]^iduallif — - on merit.
XJNITED ARTISTS CORPORATION
IMary Vicl^ovd Charles Chaplin
Douglas ^airhanks C M). (jvifjith
Joseph M. Schenck Gujiinnan. Board of Directors
Hiram Ahrams . President
^'SPINE-CHILLING"
*^ 'The Bat' is both entertain-
ing and exciting. People in
the theatre were distinctly
affected by the spine-chilling
^isodes, and relieved by the
€omedy interludesV times
'^^^he Bat' has lost none of
its humor, mystery, or thrills
on the screen." -graphic
_ "ELECTRIC"
"If you enjoy electric enter-
tainment, go see 'The Bat'.
Our teeth rattled like a
skeleton on the roof with a
cold in its head. We are going
back for more." -telegram
"For all with a taste for a
whooping good mystery
story let me recommend
The Bat\'' -American
A COMEDV—MVSTERV— DRAMA
L MATCx" ROBERTS RINEHART
and AVERi" HOPWOOD
^:hx>m tke siege pLtj produced bj WAGENHALS and KEMPERw
^dapUdanddcrsciedhij R^OLAND WEST-
J'.
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THE
;$gg^
DAILY
Friday, March 19, 192
Always a Minority
(.Continued from Page 1)
Franklin, Walter Wanger, E. E.
Shaiier, George W. Trendle, R. W.
Saunders, John Balaban, Mike Shea,
Phil Reisman, Frank Buhler. George
Weeks. A. M. Botsford, Austin
Keough, J. J. Strickland, John Clark
and Hermann Webber, who reached
New York on the Aquitania yester-
day and came right down.
The principal outside guests were
Felix Feist, who substituted for
Nicholas M. Schenck, believed to
have been held in New York by his
brother Joseph's bad cold, Robert T
Kane, Mortimer Norden and A. O.
Dillenbeck. S. R. Kent arrived ear-
lier in the day accompanied by Dr.
F. Stern and a nurse. He attended
the dinner.
Austin Keough, Publix legal coun-
sellor and Arthur Swanson, of Swan-
son and Ogilvie, efficiency experts,
delivered the final addresses. Pub-
lix officials are pleased with the re-
sults of the convention. They point
to a decided air of optimism and al-
most inspiration which exists among
the managers as ample proof of their
statements.
At the close of the convention,
Sam Katz handed out $1 000 life in-
surance policies to all theater man-
agers.
The New York group leaves around
ten o'clock this morning, arriving in
New York shortly after 1 P. M.
Sidelights
Atlantic ("ity — Mose Giimhle, of the Jer-
ome H. Kemick Co., who, for 20 years has
been an authority on popular songs, declares
picture houses are invaluable in exploiting
new songs and that picture audiences insist
on good melodies. Remick is also here.
The Publi.N managers will lose little time
in going to their respective cities and re-
suming theater management.
May Rebuild the Colonial
Atlantic City — It was reported at
the Publix convention yesterday that
the Stanley Co. will tear down the
Colonial and erect a new house.
Ben Davis, former theater circuit manager
and e-xploileer, is here but not as a "Pub-
lixer." He is still active on his plans for a
circuit in Northern New York.
Emmet Sorg, manager of the Paramount.
Ogden, Utah, can boast of one of the best
theaters in the country. Although Ogden
has a population of only 40,000, the Para-
mount seats more than 1,700. It was built
by Schofield & Midgely. Ogden is noted
for its theaters, Perry's Egyptian being beau-
tiful and large.
Earl Gulick, who is recuperating from the
"flu," is an active figure here. He has not
missed a convention of any nature in 14
years.
Few canes were noticeable among the visit-
ing showmen. Gregory Dickinson wore his
— and gracefully, too.
Ben Bloom, New York office of Irving
Berlin, Inc., and J. B. Kalver, Chicago office
of the Berlin firm, and E. J. McCa-uley are
among the music publishers' representatives
here.
Built By Two
Allentown, Pa.— The Ridge,
owned by Anton Schuster, has
opened. It seats 400. The Ridge
took four years to build. It was
erected solely by Schuster, with
the assistance of a boy. Every
commodity that has gone into
the house was installed by the
owner, including the masonry,
electrical work, painting, plumb-
ing, decorations and marble
work. The house represents an
investment of 815,000.
The opening of the Ridge
brings opposition to the Ham-
ilton, at 2nd and Hamilton Sts.
New Theaters
(.CoiittHiied from Page 1)
The Park Lane Theater Corp. filed
plans for a theater at the northeast
corner of 1st Ave. and 89th St., to
cost sbout $300,000, according to E.
Ross, architect.
Barry Burke, manager of the Palace, Dal-
las, is the first manager to have staged a full
grand opera in a picture house. He did
this _ on a Sunday and tripled his regular
receipts. The opera was "Cavalleria Rus-
ticana" and home talent was used.
Dagmar Godowsky Here
Atlantic City— Dagmar Godowsky
is here from New York. She said
yesterday she expected to start work
on a picture for Associated Exhibv
tors very shortly.
Incorporations
Sacramento, Cal. — First National Westeri
Studios, Inc., Butbank ; to operate a studio
and produce. Capital $1,000,000. Incor-
porators, 1. McCormick, C. Bt-tler, H. Wil
son, D. Thompson and A. Hughes. Attor-
neys, Cruickshank, Brooke & Evans, 820
Pacific Southwest Bank Bldg., Pasadena.
Sacramento, Cal. — Western Star Prod.,
Inc., Los Angeles; to produce. Capital $24,-
000. Incorporators, D. Painter, C. Dono-
van, J. L'Heureiix, I. De Lay and G. Roy.
Attorney, Glen Behymer, 1210 Marsh Strong
Bldg., Los Angeles.
Sacramento, Cal. — El Capitan Theater
Corp., Los Angeles; to operate theaters. Capi-
tal $250,000. Incorporators, E. Smith, H.
''riedman and AI. Gardner. Attorneys, Loeb
Walker & Loeb, 610 Pacific Mutual Bldg.!
Los Angeles.
Harribsurg, Pa. — Comerford Thraters. Tnc .
Scranton; to operate theaters. Capital ^i-n..
nOO. Incorporators. M, K. Comerford, M.
B. Comerford and F. Walker.
Dover, Del. — Cohen Theaters Co. : to oper-
aot theaters. Canital *?6!; 000. Attornev
roroor.ntion Gna'-aTitee & Trust Co., 927
Market St.. Wilmington.
noi'*»»- Del — TTniv'-cnl Plrti^ro* r*orn nt
•^""tra' .America: to distr;bii»<- Cpr>!»n1 ^10
onn Attornev. CorTlor'>♦•'^n T'-nqf Cnmnnn-^
of America, Du Pont Bldg., Wilmington.
One of the most interesting talks was
given by David E. Dow, "right hand man"
to William Gray, of the New England Publix
theaters. Dow was not on the program and
was called to speak from the floor. He ex-
plained how he took some theaters out "of
the red" and made them winners.
In January. Gregory Dickson was asked
to leave Italy — and the leaving was asked
by no less a personage thaTi Premier Benito
Mussolini. Dickson, who is only 25 years
old, was correspondent for the Chicago Daily
News and his dispatches incurred the dis-
pleasure of the Fascist head. Dickson is
now editor of "The Close-Up," a Publix
organ.
A picturesque figure is Mike Shea of Buf-
falo. This vetera-n showman, 14 years ago.
built Shea's Hippodrome, at a time when
vaudeville and picture palaces were rather
unknown. .At that time, the Hippodrome
was one of the largest theaters in the coun-
try. Shea is now very fond of his new
house. Shea's. Harold B. Franklin, of Pub-
lix, made his reputation at the Hippodrome.
Herman Robbins of the National Screen
Service, is here on two missions — one to
get rid of his cold and the other to hobnob
with "Publixers." Robbins is a film veteran
and was with Fox for several years before
joining National Screen.
Harvey Day, who has never missed a film
convention or golf tournament, was here yes-
terday.
Films Hurt Child Health?
Washinffton — Miss Grace Abbott,
chief of the children's bureau of the
department of labor, declares the pop-
ularitv of films has worked against
child health and morality by substitut-
ing "a poor form of passive re.'reation
for active recreation."
Guterson at Rialto, Washington
Washington— The Rialto theater
plans symphonv orchestra concerts
with nn ensemble of 40 pieces. Mis-
cha Guterson will conduct.
Bethelem, Pa.
Bethlehem, Pa. — Aaron Potruch has
opened his new Globe and will oper-
ate it himself. The house is on the
site of the old Grand O. H. which has
been built at a cost $225,000.
Charlevoi, Mich.
Charlevoi, Mich. — A theater and
business bl.ock to cost $100,000 is
planned.
Chicago
Chicago — George Katzman is head-
ing a syndicate to erect a new 3,000-
seat house on 75th St. at Vincennes
Ave. Construction will start in the
next four months.
Cocoanut Grove, Fla.
Miami. Fla. — Cocoanut Grove, ac-
cordiner to Irving J. Thomas, will have
a S200.000 picture theater at Charles
St. and Main Highway.
Become "Merchants
(Continued from Page 1)
trade interests of the community \
whom they will join and be jo:
in varied moves for improvenic
Immediately after organizing the
lion picture branch of the associ
a deputation appeared before
authorities here with the request
the tax on illuminated signs bu
duced. The deputation, headed
P. J. Nolan, owner of the Rex, :
ceeded, the decision being reac
to reduce the annual civic tax
outside illuminated signs, which*
ranged from $10 to $15 per sign
year, to $1 per annum.
The new theaters' branch has ele(
the following officers: Ben Staple
of the Central theater, president
M. Franklin, manager of B.
Keith's, vice-president; and Leon
Bishop, manager of the Regent, ;
retary.
In discussing the new organizat
Franklin pointed out that the 1(
exhibitors now have the full effec
the influence of all retail merchj
m the city behind them. Before
was the case of a mere handful
men, comparatively speaking, try
to secure concessions for the theat
Franklin expected that the associat
would now undertake to orgai
branches of exhibitors in all the k
ing cities and to^vns of Canada ;
that though that association nego
tions would be made in Federal
Provincial tax matters, censors!
theater legislation generally, thei
licensing, labor problems and m.
other details.
^j'"
iCiH
I Co
New Illinois Circuit
Moline, 111. — Julius Lamm and .
wig Sussman of Waukegan, and
Hopp of Chicago have formed
Melvin Amusement Co. The compi
has taken a lease on the Palace h
which will be re-opened shortly,
chain is planned.
Kansas City
Kansas City — The Midland Invest-
ment Co.. is erecting the 4,600-seat
1-ouse at 13th St. and Baltimore Ave.,
for Loew's Inc.. and is owner in fee
of the site. The building will be a 12-
storj' office building and theater.
Oakland, Cal.
Oakland. Cal. — The new Grand
Lake, at Grand and Santa Clara Aves..
which opened recentlv. seats 2.800. It
is operated by the West Coast Thea-
ters. Inc., in collaboration with A. C.
Karski and Louis Kaliski.
Omaha
Omaha — Pretentious plans are be-
ing forrr-.ilated bv Harry Goldberg for
his new Omaha here, construction on
which wil! start in about eight months
A hotel mav be included.
Yonkers. N. Y.
Yonkers. N. Y. — Work on the pro-
t^osed theater on the Andrus property
en South Broadway, which was sus-
pended two vcars ago. has been re-
sumed. The house will seat 2,600 and
will cost over $500,000.
William Bray Starts Chain p*^
Morristown, Minn. — With the opj
ing of his new house here, Willi I
Bray will start a new string of thi
ters. He formerly owned a chaini
Southern Minnesota which y\
wrecked by free show competition]
Kansas Circuit Forming
Mankato. Kan. — Sam H. Blair, w
L. O. Nordstrom, has formed an i
crating company and taken over
Standard here. Deals are pending
the acquisition of houses at Dov
and Osborne. Kan. The circuit ^
also embrace Scandia. Belleville ca
tal is being used.
i
ANYTIME!
It's A Treat
"HasAnybodyHere Seen Kelly' '
Max Fleischer Ko-Ko Song
Car-Tune
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
5-;
tHE
ay, March 19, 1926
jg^
DAILY
'U" Meets Today
{Continued from Page 1)
H. Cochrane and E. H. Gold-
will probably make opening ad-
es. There will be sales discus-
during the morning and in tlie
loon, screenings of several pic-
including "The Midnight Sun,"
Flaming Frontier" and "Poker
." Tomorrow, special product
which classification falls the
aid Dennys, Blue Streak Wes-
and Jewels, will be gone over,
i^riedman, who handles the Den-
will undoubtedly talk. There will
Iditional screenings in the after-
i Sunday, there will ensue a gcn-
discussion and that night, the
itives will leave for the second
ing, which will be held in De-
March 22-24.
nong those who will attend the
York convention are:
V York exchange : W. C. Herrmann,
rill, L. Kutinsky, L. Abrams, J. Fried-
H. Furst, L. Levy, B. Price, D. Rap-
t, E. Rosenbaum, J. Weinberg, P.
ick, J. Denton, H. Richland, S. Ku-
f. Meyers, J. Liggett, J. Hartman and
oldberg.
|.any: H. C. Bissell, R. Smith, Fred
and A. Herman,
ton : Harry Asher, M. E. Morey, ,Sam-
Jrant, W. P. Kelly, Jack Davis, John
n and Ray Curran.
ntreal: L. Leduc and H. N. Hooper.
w Haven : Morris Joseph, J. Leighton,
Rosenbaum, R. C. Wood and F. C.
ihan.
liladelphia: S. Wittman, D. Miller, M.
lan, Nat Levy, Ray Smith, E. H.
urg, S. Friedman, W. Doyle, J. Gill
Al Fein.
, John: W. A. Saoilt.
ironto : Clair Hague, Leo Devancy, J.
son, F. Gilbert, M. Wilkes «.nd H.
ihington: M. Van Praag, N. Sauber,
H. Milstein, Leo Garner, Al Garner,
acobson, L. Schrara and Leo Stephens.
5 "U" Serials
Universal Program Next Season
'o Be Known as "The Famous
n Authors' Five"
niversal announced yesterday that
1926-27 "Greater Movie List" will,
iddition to features, contain five
als. They will be released as
le Famous Authors" five and each
contain ten chapters.
[ ti order of their release, the ser-
I will be "The Great West That
Vs," by William F Cody ("Buf-
iiii Bill"); "The Fire Fighters," by
Pin Moroso; "The Return of the
ildle Rider," by Arthur B. Reeve
il Fred J. McConnell; "Whispering
n ith Rides," by Frank H. Spear-
nn, and "The Trail of the Tiger,"
!| Courtney Ryley Cooper. The Buf-
Bill serial will probably be re-
; sed under a dififerent title.
ack Daugherty, William Desmond
i Wallace MacDonald have been
ned to appear in them. Daugh-
y's two are "The Fire Fighters"
i "The Trail of the Tiger," and
:Donald's, "The Great West That
as" and "Whispering Smith Rides."
smond will be starred in "The Re-
tt of the Riddle Rider."
"Big U" Employees Organize
Employees of the "Big U" ex-
inge have formed the "Big U" Em-
)yees Assoc, Jacob Hartman, presi-
Ruling Helps "Extras"
Working Conditions Bettered and
Standard Wages for Women Fixed
by California Industrial Commission
Los Angeles — -Working conditions
are bettered, wages standardized and
evils of employment seeking corrected
for women "extras" by the new order
of the California Industrial Welfare
Commission, according to Mrs. Kath-
erine Philips Edson, executive com-
missioner. Following investigations
by the state board and hearings at
which studio hands expressed their
willingness to cooperate for bettered
conditions for the women and children
in the industry, the commission draft-
ed a new order.
Approval of the plan is voiced by
all the leading studios through the M.
P. P. D. A. A standard day of work
is defined and provision is made for
overtime pay. Women expected to do
hazardous work or act in bad weath-
er are to be notified in advance of the
character of employment.
When on location the companies
must see that proper sanitary condi-
tions prevail an_fl that young girls are
protected and provided meals and hot
drinks when there is night work.
Theater Changes
Syracu--e, N. Y. — The Rialto and the Var-
sity have closed.
Avant. Okla. — Moore Bros, have redeco-
rated and remodeled the Cozy at Sperry and
have reopened it.
Slayton, Okla. — Floyd Parker has pur-
chased the Palace for $16,000.
Natchitoches, La. — Levy and Suddath have
remodeled the Opera House and reopened
it.
Crockett, Tex. — Reginald Markham has
leased the Crockett and renamed it the
Strand.
Drumrjght, Ollla. — ^J. D. Bennette has
purchased the three local houses.
North English, la.— Vance Smith has pur-
chased the Main Street from D. D. Mason.
Centerville, la.— -Dr. Fogarty has sold the
Orpheum to Leo Moore.
Bettendcrff, la.— J. H. Pabst has pur
chased the Princess from J. F. Gorgan.
dent. Other officers and committes
elected include:
Charles Fallis, vice-president ; Olga Korn-
field, recording secretary; Etta Skillowitz,
financial secretary; Harry Tissot, treasurer,
and Walter J. Bernard, collector.
The Board of Directors includes: Harry
Furst, D. Kaplan, T. Pekehier and George
Brosseau.
The object of the organization is
social.
"Cohens and KeUys" Held Over
The Colony will hold "The Cohens
and Kellys" for another week. This
necessitates the postponement of "The
Flaming Frontier" premiere, which
was to have occurred on the 2Sth.
Jed Dooley as "The Newlywed"
Los Angeles — Jed Dooley, vaude-
ville comedian, will play "Mr. New-
lywed" in "The Newlyweds and
Their Baby" series. Ethlyne Clair
has been selected to play "Mrs. New-
lywed."
Exhibitors
all
over
the
world
will
read
with
keen
interest
:^«brAdstreet
o/FILMDOM
Authority
Short Subject
Quarterly
Out March 28th
fs ....» ■ ««iir
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a re
o dejdribe it
f%?
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pKiented btj . . . RICHARD A. ROWLAf
Wriffen fbr the icreen fc^ ! . . • J U N E MATH I J"
Froni EDITH O'SHAUGHNEHW novel
ViENNEVC MEDLEY*
i\
I WAY TEARLE
lAQNiMSON
^ 'indacafUncfudinq MAY ALLISON, IAN KEITH
^ JEAN WERSHOLTdncy LUCY bCAUls^ONT
c4 JUNE MATH IV Production
Directed bif\ CURT REM F ELD
\_-,j, ■ Production Mmaga: .RAY ROCKETT
kk.t .Chitt dn^iloinphef. JOHN BOVIE
A/f- D;f<?cMf. ..E. J. iHULTER
film editor. GCOt(C£ McGUIRK
x^ =
!l\r
A liK&t national Picture
Member* / Motion Picture ftoducers M4 Distributors of America lnc>««W)U Hays fiuidtnt
national
h
te BRADSTREET
FILMDOM
iTHE
7AeUE(Omm
Authority
XXXV No. 66
Sunday, March 21, 1926
Price 25 Cents
n EDWARD SEDGWICK Production
with HOOT GIBSON, DUSTINJFARNUM
and a great cast of thousands
TNTVFRSAL; miles and miles ahead of aV
y.
or
vn
ce
at
ATriumph
z«THREE
FACES
EAST
CecilB.DeMillE presents
THREE
t/^i^fcrfiy C.GardnerSuUivan
and Monte Katterjohn
Trom the. play' by
Anthony Paul Kelly
JETTAGOUDAL
ROBERT Ames
H£NKfBA^THALL
and CLivE Brook
FACES
EAST'
A RUPERT Julian Production
p . c
T U R-
UONtUBA^f^VMORt ,
MARY BRIAN AND
toMUND BURNS
PRODUCTION
DIRECTED BV
E.MA50NHOPPEPV
A M
^ sensationa
box-office drai ^'
/// her latest
'PARIS at
MIDNIGH
PKODUCEKS DISTKIBUTING COKPOKATION
r4? BRADSTREET
[/* FILHDOM
iTHE
Authority
r
.,. XXXV No. 66
Sunday, March 21, 1926
Price 25 Cents
61 from "U"
Is Minimum Figure — Varied
lorts and Serials, Too — East-
ern Convention On
iversal will release at least 61
irtions for the 1926-27 season
ling to the announcements made
< opening of the Eastern sales
Mil convention at the Astor yes-
These will be in the "Great-
I'lvie List." Fifty-one features
en the current schedule.
t specials will be "The Flam-
rontier," "The Midnight Sun,"
Les Miserables," with a possi-
i of "Uncle Tom's Cabin," "Ro-
ijand Juliet" and "Gulliver's Trav-
(Continued on Page 2)
Theater Unit Seeks Listing
e Paramount Broadway Corp.,
ompany building the Paramount
er in Times Square, has applied
e New York Stock Exchange to
$10,000,000 first mortgage 5i/2
cent 25 year sinking fund gold
certificates, due Jan. 1, 1951.
Zones Go Over
System of Handling Los An-
les Territory Found Satisfac-
ory by Film Board of Trade
s Angeles — The Film Board of
e is of the opinion that much
le haphazard element in distri-
in has been removed by the zon-
iystem which is used in this ter-
y. The chief advantage is held
that the exhibitor knows just
[Continued on Page 2)
Features Reviewed
Page
he Black Pirate
United Artists 6
he Untamed Lady
Paramount ^
'he Love Toy
Warner Bros 6
4y Own Pal
Fox 6
he Bat
United Artists 7
he Night Patrol
Fihn Booking Offices 7
'he Broadway Boob
Associated Exhibitors 7
.'he Only Way
United Artists 7
"wo Can Play
Associated Exhibitors 8
he Road to Glory
Fox 8
The Bar-C Mjrstery
Pathe 8
Jhort Subjects ^
sir! she's my baby— Nell Gwyn-
mount — Advt.
56 Shorts from F. B.O.I
Latter to Distribute the "Krazy Kat"
Cartoons Next Year, and 26
Others from M. J. Winkler
Charles B. Mintz, of the M. J.
Winkler organization, has closed a
deal with F. B. C, whereby the lat-
ter will handle the "Krazy Kat" car-
toons next season. The deal provides
for 52 comedies, including 26 "Krazy
Kats" and 26 cartoons, the nature of
(Continued on Page 2)
$2,500,000 Hotel and Theater
Isidor Zimmer, Samuel Resnick and
Frank Locker have purchased prop-
erty at 243 and 245 West 46th St., be-
tween Broadway and 8th Ave., for a
$2,500,000 hotel and theater. Michael
V. Rosenberg was the attorney.
Awaiting Sales Convention
Atlantic City — Leon Bamberger,
Robert Henley, Oscar Kantner. Rus-
sell Moon and Jay Schreck, who at-
tended Publix sessions, are remain-
ing for the Famous Players conven-
tion which starts Tuesday.
Discuss Dramatists' Contract
Stage producing managers met yes-
terdajf to discuss the terms of the new
dramatists' contract. It is understood
that, with certain provisos, the pro-
ducers will accept the new contract
form.
A Lesson Learned
Atlantic City — Speaking at
the final gathering of the Pub-
lix convention, Jesse L. Lasky
gracefully admitted that Fam-
ous had learned a lesson from
Metro-Goldiwyn-Mayer. He
said his producing company
had been lulled into a false po-
sition of security, but was now
ready to "clean up" Metro.
"Give that message to Nick
Schenck," said Lasky, jokingly,
as he turned to Felix Feist.
Not Selling Out
The report that J. P. Bickell and
N. L. Nathanson were contemplating
the sale of their interests in the Fam-
ous Players Canadian Corp. is vigor-
ously denied in a wire from Nathan-
son to THE FILM DAILY, which
reads:
"Neither Mr. Bickell nor myself
(Continued on Page 9)
Buck Jones to Europe
Buck Jones, who arrived in New
York Thursday -night, sailed last
night on the Aquitania for a two
months' vacation trip to Europe.
There is nothing particularly new in reports that the Keith
organization is to enter production on a large scale. However,
there is reason to believe at this juncture that the move is under
way. The week developed reports that the organization is
financing an important comedy producer, but this brought forth
denials. In spite of denials, the whisperings daily grow
more pronounced that this big vatideville company which turns
to pictures for so many of its houses will shortly make a pro-
nounced dent in the picture-making field.
Vaudeville observers in several quarters hold the opinion
that Keith should have entered production several years ago in
order to insure for its theaters a regular, high-powered flow of
pictures. The presentation idea now used by all big picture
theaters and extending rapidly has hurt vaudeville business.
This is on the record. With Keith theaters placed in the position
of getting a comparatively small percentage of what is held to
be the cream of the market, the need for pictures becomes more
or less an obvious one.
So persistent have the rumblings become that an important
(Continued on Page 4)
Katz Confident
Sees Success for Publix Assured —
Better Standards to be the Ul-
timate Goal
Atlantic City — The success of Pub-
lix theaters is certain, according to
Sam Katz, president of Publix and
one of the principal speakers at Thurs-
day's banquet, which marked the close
of the first annual convention.
"Our obligation is not primarily fi-
nancial," he declared. "If we furnish
the proper service to our patrons, it is
an economic truth that success will
follow. Inspirations in business are
not God-given. Stay with your task,
cleanlv and honestly, until it is fin-
ished."
Katz predicted that the Publix
ideals of service would be praised
(Continued on Page 9)
Panama Combine Formed
The Wilcox-Saenger Co., Inc., has
filed articles of incorporation, and the
home office will be in Colon,
Panama. Offices will be maintained in
New York and New Orleans. This is
the termination of a deal between
Robert Wilcox, distributor in Panama
and the Saenger Amuse. Co., of New
Orleans. In addition to distributing
Famous, United Artists, Fox, Pathe,
M.-G.-M., P. D. C, First National, F.
B. O., and other pictures, the concern
will erect new theaters. The operating
field will include Cuba, the West In-
dia Islands, Central America, Porto
Rico, Santo Domingo, Panama and
other territories.
Notables at Laemtnle Function
Los Angeles — Five hundred mem-
bers of the film colony attended the
anniversary banquet to Carl Laem-
mle at the Ambassador Thursday
night. Speeches were made by Char-
lie Chaplin, Donald Ogden Stewart,
Bert Lytell, Hobart Bosworth, J.
Stuart Blackton, Edwin Carewe,
Henry McRae, Otis Harlan, Joseph
Jackson, Sigmund Moos and Fred
Beetson. Two one act satirical
playlets on Laemmle's career were
presented.
Loew Gets Jamaica House
Jamaica is soon to have a new
vaudeville and picture theater. The
house now under construction on Sut-
phin Blvd. near Jamaica Ave., known
as the Hillside theater, has been defi-
nitely leased by Loew. No date has
been set for the opening, as workmen
are still busy on the interior.
New Fox Exchange Held Up
Cleveland — The new Fox exrhange
building at Payne Ave. and East
22nd St., in course of construction,
is held up by a local labor strike.
ch
at!
lis
y
tst
09
or
va
at.
THE
<*M
tm
^SmSSTMET
oyplLHOOMi
■^tH
DAILY
Sunday, March 21, IS
twmmssstsmm
M WV^^ 2(f RKOCMIZED
TufL^ ^^ Authority
VoLXXXV No. 66 Sunday, Mar. 21, 1926 Price 25 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y., bv
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 191S,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Quotations
High Low Close Sales
(These quotations are as of Friday.)
108^
120^
•Balaban & Katz..
Eastman Kodak . .
Famous Players . .
•Fam. Play. Pfd. . .
Film Inspection . .
First Nat. Pfd. ..
Fox Film "A" . . .
Fox Theaters "A".
"Intern'l Projector.
Loew's. Inc
Metro-Gold. Pfd. ..
M. P. Cap. Corp.. .
Pathe Exch. "A"..
*Skouras Bros
**Stan. Co. of Am..
Trans-Lux Screen..
•Universal Pictures.
•Univ. Pict. Pfd
•Warner Bros
•Warner Pictures. . . .
* Last prices quoted.
** Philadelphia market.
S
102
63 -5^
23
sm
22y2
22ys
9V4
69^
108 108
118J4 11914
120
5
102
62 .>^
22^
W%
38M
2254
22
63H
50
50
934
30
90
10!^
14^
5
102
61
225/8
38
22^
22^
63-/8
600
10,200
I'.obo
100
3.500
7,000
2,260
500
1,000
3,400
18,000
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins &To., Inc.
1540 Broadway N. Y. C.
Bryant 3040
In the Courts
The Choice Prod. Inc., which
brought suit against Associated Ex-
hibitors, has settled the action. It has
been discontinued by Supreme Court
Justice Erlanger.
The fact that Fox Films has
brought suit against Gallagher and
Shcan was shown in the Supreme
Court when an order was signed sub-
stituting Maurice Hotchner, as attor-
nej' for the defendant in place of
Lippman & Sachs.
In a suit of Aywon Film against
Samuel Borten, in which the plaintiff
got an attachment and filed a bond
for $7,000 in February, was settled
when the parties got an order from
Justice Erlanger cancelling the at-
tachment and the levies made by the
sheriff on bank accounts of Borten
in the Chelsea and Pacific banks.
Would Raise Montreal Taxes
Montreal — The city council has
proposed an increase in the local
amusement tax. At a meeting, the
Montreal Theater Managers Assn.
went on record as opposing any in-
crease in the tax, pointing out that
it already averaged 12 per cent of
the gross revenue of the theaters, the
tax in Montreal being greater than
any other place in North America.
The tax is turned into a fund for
Montreal hospitals.
56 Shorts from F. B. O.
(ConfiiiKcd from Page 1)
which has not as yet been deter-
mined.
Mintz, accompanied by William
("Bill") Nolan, left for the Coast
yesterday to attend the F. B. O. con-
vention. Nolan is the creator of the
"Kat" cartoons.
The series has heretofore been re-
leased on the state rights market.
Buys Rights to Witwer Stories
F. B. O. has purchased the rights
to two series of stories by H. C. Wit-
wer for 1926-27. These will be made
into two groups of 12 each. The first
will be released under the title of
"Bill Grimm's Progress," and the
second, "Wisecrackers."
Oppose Copyright Act Amendments
Montreal — Quebec members of the
M. P. T. O. have condemned the
amendments to the Canadian Copy-
right Act now before the House of
Commons at Ottawa. They decided
to oppose the second reading of the
bill and have sent a deputation to the
capital to present the views of inde-
pendent theater owners in the Dom-
inion.
Hitchcock at L. A. Criterion
Los Angeles — Eddie Hitchcock has
been placed in charge of publicity at
the Criterion, a West Coast house.
Zones Go Over
(Continued from Page 1)
when he may expect each produc-
tion.
This phase of activity was discussed
the other day at a meeting of the
board . at the Biltmore. Principal
speakers were Motley Flint, Don
Mitchell, A. Miichael Narlian and
Dave Bershon.
61 from "U"
(Continued from Page 1)
els" also being on the program. "Les
Miserables" is being made in France,
with Henri Fescourt as the director.
Other releases include six Dennys,
the first two of which are "Take It
From Me" and "Rolling Home";
seven Hoot Gibsons, and three Laura
La Plantes. Miss La Plante will also
be featured in other productions.
Mary Philbin will be starred in "An-
other W'oman's Life."
Twenty-four "Blue Streak" fea-
tures will star Jack Hoxie, Art Ac-
ord and Pete Morrison and will be
directed by Cliff Smith, Lynn Rey-
nolds and others.
Harry Pollard, King Baggot, Wil-
liam A. Seiter, Edward Sloman, Ed-
ward Sedgwick, Dimitri Buchowet-
zki, Lynn Reynolds. George B. Seitz,
Harley Knoles, Melville Brown ano
Edward Laemmle are among the di-
rectors represented in the list. House
Peters, Edward Everett Horton, Pat
O'Malley and Norman Kerry are
among the stars listed.
Univer.sal will also release the Stern
Bros.' product, which consists of a
series of new "Buster Brown" com-
edies; the "You Know Me, Al" ser-
ies, "The Newlyweds and Their
Baby" and "Let George Do It,"
based on the George McManus com-
edies; "What Happened to Jane,"
starring Wanda Wiley and "The Ex-
cuse Makers."'
Universal-made short subjects in-
clude the Mustang Westerns, starring
Kdmund Cobb. Curley Wetzel, Ben
Corbctt and "Peewee" Holmes, the
Andy Gump series; the "Bluebeard"
one-reelers, starring Charles Puffy
and Arthur Lake, and the "Fanny
the Trick Mule" series. Universal
will continue to distribute the Inter-
national News. The serial program
has already been announced.
The meeting was held in the East
Ball Room. Earl Kramer, sales di-
rector for the East, opened the con-
vention. Addresses were made by
Lou Metzger, Western sales director,
on the "Greater Movie List"; Joe
Friedman, who is handling the Den-
nys which are to be sold separately
next year; Julius Singer, short sub-
ject sales manager, and Abe Stern,
on Buster Brown Comedies and the
"You Know Me, Al" series. In the
afternoon, "The Midnight Sun" and
"The Flaming Frontier" were shown.
"We've got the whole world licked
with our 'Greater Movie List'," Carl
Laemmle wired from the Coast, "if
we only have the backbone to assert
ourselves."
R. H. Cochrane and "Manny" Gold-
stein win speak at this morning's ses-
sion. David Bader, head of the ad-
vertising accessory department, is
also on the program.
Abe Stern, of Stern Bros., in urg-
ing the salesmen to have cou
and confidence, cited the grit of.
Laemmle in fighting the Motion
ture Patents Company "trust" ]
ago.
Sidelights
Late yesterday afternoon, Laura La P
who is here from the Coast, was intro
to the salesmen. "The Midnight Sun"
heing shown when the star made h
pearance. "This is the first picture I
ever stopped, although I am in it,"
Miss La Plante jokingly. She was
duced by Paul Gulick, publicity managi
Most of the boys attended the Paul
lenbach-Johnny Risko fight last night.
Tonight, the boys will trek to the
Carroll theater to see the "Vanities."
Yesterday afternoon, the "delegates'*
their pictures taken atop the Hec
Building. A strong wind disturbed
pliotographer and his subjects.
Julius Singer, long known as "Sr
Julius," was much in evidence. His
change of "flower" subjects is well ki
to the trade.
Al Feinman, exploiteer in the Philade^:
and Washington districts, was busy rei
ing old acquaintances. He was with
Warners for several years.
Edward McDonough, district acces
supervisor, with headquarters in Washing
is attending the sessions.
I F I T'S
nifUNES
GOWNS OR UNIFORMS
LEARN TO SAY
BR-OOKS"
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT
Specify
GOERZ I
Raw Stock for QUALITY '
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
EASTERN
STUDIO FOR RENT
EXCEPTIONAL FACILITIES
VERY LARGE STOCK OF
PROPS AND FURNITURE
Telephone Dewey 8600
"Programs that 'sell' patrons wel
Our low price is unbeatable!"!
NATIONAL PROGRA"
SERVICE
Phone, Call, Write —
1650 B'way, N. Y. C. Circle '
TRMRSSELLSM
iNTON
RRENCE
OPE
FARRELL
HARRY
BEAUMONT
Production
The biggest box-office hit in many moons. Millions
lis
ist
OS
or
vn
have read the story. Millions will go to see the J^-
ce"!
at
picture.
Fox Film Corpoiatioiv
tHC
DAILY
Sunday, March 21, 1
Rumblim
(.Continued from Page 1)
producing and distributing company has already had its name
linked with the Keith idea.
Theater Ideals
A page in theater history was written in Atlantic City this
week. Ideals and a code of business ethics which theaters far
and wide can either use or adapt for their own purposes were
expounded at length. The keynote was service to the public, to
the community. That, in brief, is the cornerstone of the Publix
idea, as explained by Sam Katz, Harold B. Franklin and others.
Franklin advanced a tremendously interesting thought at the
concluding banquet Thursday when he asserted that theaters
should rank with schools and churches in constructive force.
Katz at one point urged his managers to join their Kiwanis
Clubs, their Rotary Clubs, their Chambers of Commerce, to make
friends of city officials — in short to dc everything which will
give the theater a definite niche in the public esteem.
"Our obligation is not primarily financial. If we furnish
the proper service to our patrons, it is an economic truth that
success will follow," he said.
Words of wisdom, those.
"Your theater is an honorable institution and we want you
to maintain it as such, so that the ideals for which we sweated
blood will be continued," the convention was admonished by
Adolph Zukor.
A real idea, a real ideal in that.
The Gesture Gracious
One of the interesting happenings at the banquet and a most
gracious sort of gesture occurred when Jesse L. Lasky admitted
having learned a lesson from Metro-Goldwyn-Mayer. It was a
big thing to do, but Lasky was frank to say that the Famous
production units had been lulled into a false position of security.
Turning to Felix Feist, he then jocularly remarked that he was
now ready to "clean up" M.-G.-M.
Keeping Faith
The other night a group of people who can be pointed to
as representative of the great masses which attend neighborhood
houses expressed indignation because their local theaters had
developed the habit of boosting prices whenever a picture of
slightly more than unusual drawing power came along. They
resented it.
Day after day and month after month these houses flourish
on regular business drawn from neighborhood patrons. The bait
that increased admissions must indicate something superlative in
entertainment did not draw. The consensus of opinion seemed
to be that such talk was old stuff. This group absolutely
failed to see why the price scale should be so pliant. That cer-
tain attractions cost exhibitors increased rentals did not interest
them. They merely figured that suddenly and without any
indication they found facing them at the box-ofifice a boost in
the price scale. And they simply were annoyed.
This practice exists in certain sections of Greater New York
and in Chicago. It may prevail elsewhere as well. It would
seem that the exhibitor who indulges carelessly in this sort of
procedure is not keeping faith with his public. The other day
in Atlantic City Sam Katz aptly declared that it was a more vital
part of any theater's functions to keep its yearly gross where it
belongs than to roll up a fictitious gross during any one week.
Mr. J. P. Kennedy
The new factor in control of F.B.O. has arrived in Holly-
wood. He at once announces that his organization will increase
production activities by 15 per cent over last year. Kennedy has
a splendid background in big business in Boston. He is under-
stood to have some real ideas and these will, of course, find re-
flection in his new enterprise, F.B.O.
Indications are not wanting that there will be some new
developments. The story in brief is that Kennedy wants to make
his organization the leader in its particular sphere in the indus
He's worth watching.
Bookings and Circuits
On several occasions, the T.O.C.C. has unofficially discu
ways and means of meeting the first-run situation in New Y
Franchises have been considered with Warners, Fox and P
There were prolonged conferences last year. Next week,
meetings will be held, one with P. D. C. and the other
Warners. These two companies will have almost 80 pictu
for 1926-1927, enough to supply backbone service for the T.O.C
members. Those on the inside declare this move is serious. '
others were, too. The great difficulty has been not in inter
ing distributors, but in gathering sufficient momentum ii\mi^^
within the exhibitor ranks to put the deal over.
Doug, Dog and Butcher
"The Black Pirate" during the week made reservations
an Italian boat for Naples. One final detail involved a favoi
dog, which Doug intends carrying along. He made inquir
and asked who on board the boat would handle the canine,
was told those duties fell within the province of the ship's butcl
It almost broke up the trip.
TRUSTEE'S SALE
Under and by virtue of certain deeds of assign-
ment bearing date the twenty-first and the twenty-
fourth days of October, 1922, respectively, to hin.
made by the United Theatre Equipment Corpora-
tion, the undersigned will at his office. Room No.
1325, at 165 Broadway, Borough of Manhattan,
City of New York, on Saturday, the 27th day of
March, 1926, at noon, offer for sale at auction to
the highest bidder all his right, title and interest
under and by virtue of such assignments to the
following property mentioned therein, to wit: —
twelve hundred (1200) shares of the capital stock
of Proctor Automatic Projector Company, Inc.,
standing in the name of the said United Theatre
Equipment Corporation; and a certain agreement
in writing between Proctor Automatic Projector
Company, Inc., and United Theatre Equipment
Corporation, granting, or purporting to grant, unto
the latter the exclusive right and license to manu-
facture and exploit the Proctor Automatic Pro-
jectors and parts; and also all tools, patterns, dies
and parts whatsoever used in connection with the
said Proctor Automatic machine.
HENRY MELVILLE,
Trustee.
AN unprecedented opportunity to obtain a controlling inter-
est in a corporation which owns a modern, high class,
professional projector favorably known to the trade.
The property offered for sale by Henry Melville, Trustee, con-
sists of:
1. Twelve Hundred Shares of Voting Common Stock, out of
a total issue of Two Thousand Shares. There are no other
Bonds or Stocks. The lot offered for sale will, therefore, con-
trol the policy of the Company.
The Corporation owns:
Working Models, Drawings, etc.
U. S. Patents No. 1,298,390, 1,298,391, 1,298,392, 1,298,393,
1,298,394, 1,298,395.
2. Complete title in and ownership of Tools, Dies, Patterns
and Fixtures for the manufacture of the machine in quantities.
With this outfit any properly equipped manufacturing plant can
produce the Projector without difficulty.
The Proctor Projector meets Underwriters' requirements
everywhere. Underwriters' Laboratories File E 3799. Guide
No. 320-113.
No other selling or leasing contracts exist. The owners of
the property will have a clear field for exploitation from coast
to coast.
This sale offers a timely opportunity to a large theatrical
chain; or a group of dealers to combine in the control of an
established Motion Picture Projector, dividing territory between
themselves. Using the Proctor Projector as the foundation, a
national supply business can be pyramided of enormous volume.
The services of an experienced engineer are available, who
is expert in directing manufacturing operations, and can take
complete charge of production at once.
Sale by Henry Melville, Trustee, at Room 1325, No. 165 Broad-
way, 12 o'clock, Saturday, March 27, 1926.
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THE
-e^m
DAILY
*
^hool Competition
^ngton M. P. T. O. Vexed at
-. tice — Seeks Relief from Edu-
cation Department
(—Washington M. P. T. O.
irs have become aroused to the
of taking action against the
ig of films in competition with
-$ by public schools,
etary J. M. Hone has prepared
•esented to Mrs. Preston, State
of Public Instruction, a digest
complete situation as it exists
state, together with legal de-
> handed down in other states
similar problems. Mrs. Pres-
is been asked for her opinion
matter. No further action will
:en until she has had an oppor-
to reply.
In Eastern Studios
m-Theatricals Busy in K. C.
sas City, Kans. — "We are not
g favorites when we refuse to
permission for the installation
ijectors," declares Olander Lind,
hief, who states that many or-
itions, including church bodies,
made requests during recent
IS for permission.
"Uncle Tom's Cabin" Unit Busy
The Universal company headed by
Harry Pollard, which is filming "Un-
cle Tom's Cabin," is on location in
Plattsburg. "Eliza"! is plr^ed by
Margarita Fischer. Arthur Edmund
Carewe, Skipper Seliff, Lucien Little-
field, J. Gordon Russell are also there.
George Seigman and Pauline Freder-
ick, who also have parts, were not
needed in this sequence. "Little
Eva" and "Uncle Tom" have not yet
been selected.
Fields Unit Back
W. C Fields, Edward Sutherland
and the Paramount company on lo-
cation at Palm Beach, making "It's
the Olci Army Game," have returned.
Louise Brooks, Blanche Ring, Mick-
ey Bennett, William Gaxton and
Mary Foy are in the cast.
Talks on Films Over Radio
regular weekly feature of the
casting service installed by the
5t Fathers over their station
VL is the picture talk by Char-
McMahon, editor of the Na-
Catholic Welfare Bulletin. Mc-
)n is giving a series of construc-
alks urging support of good pic-
and outlining the results at-
1 through constructive work
the industry in developing po-
ilities for good.
iddies Boosting Better Films
■mingham, Ala. — Children in lo-
ublic schools are writing essays
listorical, educational and book
Dn pictures, under direction of
Myrtelle W. Snell. The object
e essays is to create more inter-
n good books, good photoplays
good English. Speakers are ap-
ng in the various schools to dis-
values of good books and good
ires. ,
Ends all Competition
nterville, la.— Lee Moore, owner
ne Majestic here, has purchased
Majestic, thus eliminating com-
ion.
Dix Begins "Take a Chance"
Richard Dix's newest Paramouijt,
"Take a Chance," under the direction
of Gregory La Cava, will go into pro-
duction Monday, at the Paramount
studio. Alyce Mills, "Gunboat"
Smith, and Ida Waterman are in the
cast. La Cava will be assisted by
David Todd, and Ed Cronjager will
be chief cameraman.
Producing Magic Series
The Magicians Club of America is
producing a series of 13 one-reelers
on "How to Entertain with Feats of
Magic," at the Sparko studios. The
club will furnish material to news-
papers for a column to be called "En-
tertaining tricks you can do at the
party," a;i a tie-up with first runs.
Walter Goss in Swanson Picture
Walter Goss, a graduate of the
Paramount Picture School, has been
added to the cast of "Fine Manners,"
Gloria Swanson's latest for Para-
mount. About 300 extras are being
used on carnival scenes.
Hines Back Next Week
Johnny Hines and the companv
making "The Brown Derby" have
finished most of their Florida exter-
iors and are expected back next week.
They will work at the Tec Art Jack-
son studios for about five weeks.
Kane's Next in Work
Robert Kane's next, "The Great
Deception," which is to be directed
by Howard Higgin, is in preparation.
Aileen Pringle, Lowell Sherman and
Sam Hardy have been selected for
the principal roles. It is likely that
Ben Lyon will also be in the picture.
vill.^
5.
and
6.
able
7.
Ornato on Smith Series
Joseph Ornato is directing a series
of 11 Sid Smith two-reelers. Mae
Reynold supports the star. The first,
"The Banana^_Eill£.l_Svas started
Thursday.' "
•etroit House Robbed of $2,500
etroit- The safe of the Tuxedo,
8 Hamilton Ave., Highland Park,
broken, open and robbed of $2,500,
days' receipts. On Feb. 7 the house
robbed of $1,400.
Four Now in Indiana Chain
oblesville, Ind.— Mrs. Arthur Jack-
who conducts the Arc and the
nd in Crawfordsville, has pur-
ed the Olympic and the Opera
ise here and will show road
vs, pictures and vaudeville.
New Fresno Theater Opens
resno, Cal.— The new Wilson the-
has just opened with "Madam
ave." Golden State Theaters will
rate the house under a long-term
;ement for the builders, L. W.
son and J. A. Benham. The new
iter was erected at a cost of $500,-
Still on "Puppets"
Work is progressing on "Puppets,"
Milton Sills' starring vehicle, with
George Archainbaud directing.
Changed to "Subway Sadie"
"Sadie of the Desert," a story by
Mildred Cram, announced for First
National, will be filmed under the
title of "Subway Sadie."
On Second Cantor Comedy
Donald Kerr has started on "The
Perfect Flapper," the second of his
series of two-reelers, being made by
the Cantor Comedies, Inc., at Pathe.
Tiny Tim is in the cast. Murray
Roth, gag man, will arrive tomorrow
from the Coast.
Fans' Help Asked
Indianapolis — The Indiana Indor-
sers of Photoplays, one of the strong-
est better films organizations in the
country, has issued a questionnaire
to theaters for distribution among
patrons, in an effort to decide the
progress of good pictures in the vari-
ous communities throughout the city.
The questions asked are as follows:
1. Is the popularity of the motion pic-
ture increasing in your community?
2. What is the criticism of the motion
picture most often made?
3. What type of pictures gives the most
entertainment at the movies?
4. Are your theaters combining vaude-
■.v'lh pictures?
Are pictures shown in your schools
church?
Name a few pictures you think suit-
for church use.
Can you name a picture in which
church, school or state is ridiculed?
8. What is your community doing for the
children?
9. Is there any efifort being made in your
community to create an interest in good,
wholesome pictures?
The association has picked the following
current releases for indorsement :
Adult — Class "A"
"The Wanderer," "Three Faces East,"
"The Rocking Moon," "The Reckless Lady,"
"Council for the Defense," "The Million Dol-
lar Handicap," "Stepping Out" and "Man-
nequin."
Adult — Class "B"
"The Blue Streak," "Sally of the Circus,"
"Don't," "Grass," "Red Hot Tires," "The
Pinch Hitter," "Lights of Old Broadway,"
"Stop, Look and Listen," "Too Much
Money," "The First Year," "Hands Up"
and "Clash of the Wolves."
Comedies — Class "A"
"Her Husband's Past," "Prep School,"
"The Feud," "Cupid a la Carte," "Dinky
Doodle and the Bad Man" and "The Goofy
Gab."
The annual State meeting of the
organizaiion wil be held at the Hotel
Anthony, Ft. Wayne, on April 19-20.
The sessions will open on the even-
ing of April 19 with a banquet, fol-
lowed by the screening of a picture.
May McAvoy to Coast
May McAvoy, having finished her
work in "The Savage," will leave for
the Coast tomorrow to make two pic-
tures. It is understood that she will
return East after they are completed.
Enterprise Film Corp. Formed
Dallas — Wallace Walthall is the
new general manager of the Enter-
prise Film Corp., recently organized.
The
Griffith in Third Week
third week of shooting
on
'Sorrows of Satan" has commenced.
D. W. Griffith has added Ivan Lebe-
deff, Russian actor, to the cast.
Elsie Werner Adapting
Elsie Werner is working on the
adaptation of "Marry My Wife," for
Welcome Pictures Corp.
"Wilderness Woman" Completed
Howard Higgin has completed
"The Wildnerness Woman" for Rob-
ert Kane at Cosmopolitan. He is
editing while Paul Maschje is cutting
and Peter Milne titling.
Boland Recovering from Operation
Oklahoma City — Tom H. Boland,
manager of the Empress, is in a local
hospital, recovering from an operation
for appendicitis.
Carolina House Hurt by Fire
Lumberton, N. C— A $25,000 fire
which destroyed five buildings and the
local picture house, swept the western
part of the town.
Start "Mismates" on the 25th
"Mismates" will go into actual pro-
duction at First National March 25.
Charles Brabin will direct. Doris
Kenyon has the leading role.
Blank Closes Two Houses
Des Moines, la.— A. H. Blank has
closed two houses here The Majestic
will be entirely remodeled, while the
Rialto will be dismantled.
Fire Destroys N. D. House
Mandan, N. D.-The Opera House
was destroyed by fire with a loss of
$10,000.
Sparks Leases Georgia House
Valdosta, Ga.— E. J. Sparks has ac-
quired a lease on the new $200,000 the-
ter now being erected. A |500,000
hotel will adjoin the site.
Name Theater Manager
Canton, O. — Edward Hilderbrandt
has been appointed manager of
Lisbon O. H.
the
Gebhardt Enlarges Pathe Staff
Kansas City — F. W. Gebhardt, new
manager for Pathe, has appointed two
new salesmen to tlae staff. They are
Lawrence Prosser and Earl Oshel,
formerly with First National and Ed-
ucational.
File Papers of Incorporation
Sacramento, Cal. — Articles of incor-
poration for the Alhambra company,
made up of local men and formed to
build the Alhambra, at 31st and K
Sts., have been filed. The project will
cost $750,000.
Grubel Bros. Improving Circuit
Kansas City, Mo.— Grubel Bros, are
planning Improvements for all of their
theaters, which include houses in
Springfield, Mo., Joplin, Mo., and
Kansas City, Kan.
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THE
Douglas Fairbanks in
"The Black Pirate"
United Artists
PIRATES AND PIECES OF
EIGHT ON THE SCREEN AT
LAST. DOUG'S LATEST COL-
ORFUL, THRILLING AND
BOX-OFFICEY. WHAT ELSE
DO YOU NEED?
Star. .. .Splendidly heroic and a riot
in athletic ingenuity. All over the
screen at one time.
Cast Donald Crisp fine as a
Scotch pirate. Sam De Grasse and
Anders Randolf ting true as blood-
thirsty villains. Billie Dove, help-
less heroine. Extras unusual, realis-
tic types.
Tjrpe of Story.... The Spanish Main,
skull and cross-bones, beautiful
heroine, dashing hero, the sweep of
the sea, glittering gold, hard fight-
ing— they're all in Doug's latest.
Here is a real pirate yarn, slightly
too bloody in one .or two spots,
but generally handled with a swing
and a dash that one would expect
in a story of this nature. It is
episodic. Doug vows to avenge his
father who is captured by pirates.
Joining the pirate crew, he soon
earns the self-imposed title of "The
Black Pirate," and proceeds to car-
ry out his vengeance. A large .ner-
chantman is captured. Aboard is a
Spanish noblewoman and, of course,
Doug must save her. The story
then deals with how this is done.
There is plenty of suspense and.
as usual in Fairbanks' pictures, a
surprise finish when his warriors
swim under sea in aeroplane for-
mation to the unsuspecting pirate
ship and annihilate the dastardly
crew.
The highlights are the capture
of the merchantman single-handed
by Doug. It is unique and thrill-
ing. He slits sails as he slides
from rigging to rigging; holds the
crew at bay by manipulating a
cannon with each hand, etc. The
other real thrill comes in the res-
cue of the heroine by the sea-going
soldiers. The photography is sup-
erb. Technicolor was used through-
out. Some of the shots are like the
paintings of the old masters in the
beauty and splendor of their com-
position.
Box Office Angle. .. .This is in. It
has Doug; its pirates are as ter-
rible as anyone ever pictured and
it is the finest specimen of the all-
color feature yet produced.
Exploitation. . . .Shouldn't present the
slightest sort of trouble. You have
the star and the story, a colorful
j^arn that lends itself splendidly to
lobby displays and tie-ups with the
children. The subject offers un-
usual opportunities to get a dis-
tinctive note into your advertising.
Direction Albert Parker; very
good.
Author Elton Thomas
Scenario Jack Cunningham
Cameraman Henry Sharp
Photography Gorgeous
Locale The Spanish Main
Length 8,388 feet
■^^
Gloria Swanson in
"The Untamed Lady"
Paramoiiyit
GLORIA MORE HERSELF IN
THIS THAN IN ANYTHING
SHE HAS HAD RECENTLY.
ENTERTAINING AND SURE
TO PLEASE THE STAR'S FOL-
LOWING.
Star. . . .Succeeds in being herself and
doing it very well. Lovely in many
shots and certain to prove her
gameness in the boiler room epi-
sode.
Cast. .. .Lawrence Gray a very good
looking and entertaining young man
who is going to get some first-rate
attention for his work as Gloria's
leading man. Destined to have a
rush on autographed photographs
after this one gets going. Joseph
Smiley lines up for third place as
the very likable Uncle Larry.
Type of Story Comedy-drama;
written by Fannie Hurst for the
star. Imagine Gloria a wilful, beau-
tiful, but very spoiled young lady
and picture Larry Gray, a hand-
some, very determined young man
and you have a good idea of what
happens. With Uncle Joe Smiley's
urging he sets out to "tame" the
lady. It comes near ending in
tragedy but this affords Gloria
proper opportunity for emotion and
shedding lovely tears for the lover
who is injured through her fault.
There is a real thrill in the hero's
leap across the ravine and his fall
even if the scenery is far from
looking genuine. Frank Tattle's
boat scenes do not bring in any
great amount of atmospheric "real-
ism" either, but that is about the
only fault that can be found with
his end of it. He has handled the
story splendidly, steered Gloria
through her part very correctly,
and seemed to have picked up all
the if'ughs that Fannie Hurst's
story might have suggested. Of
course. Gloria comes through a very
much tamed young lady and after
an ending that threatens — only
threatens — to be tragic, you find
Gloria and hero Larry all set for
a clinch in a lovely fruit orchard
with the trees all in blossom and
Gloriri all togged out in organdie.
Box Office Angle. . . .Better entertain-
ment than the last one or two
Swanson pictures. Will please most
of your audience and sure to de-
light the staunch Swanson follow-
ing.
Exploitation. . . .Play up the fact that
Gloria is a girl of the untamable
variety who breaks a half dozen en-
gagements and returns a half dozen
rings before she meets the man
who doesn't even give her a ring
and manages to bring her around
to his way of thinking at that.
Shots of Gloria at work in a boiler
room of a ship and other bits of
comedj' will interest them.
Direction. . . . Frank Tuttle; decidedly
effective.
Author Fannie Hurst
Scenario. . .James Ashmore Creelman
Cameraman George Webber
Photography Good
Locale N. Y.-New Haven
Length 6,132 feet
DAILY
"The Love Toy"
Warner Bros.
BURLESQUE OF THE MYTHI-
CAL KINGDOM REVOLU-
TIONARY FORMULA THAT
FURNISHES PLENTY OF
COMEDY IN THE WAY OF
WISE-CRACKING TITLES.
Cast. . . .Lowell Sherman good as the
Yankee who forgets an unfortun-
ate love affair by getting mixed up
in the revolutionary business of
Belgradia. Willard Louis the com-
edy king who makes Lowell his
valet and decorates him with a
medal for each service. Others
Gayne Whitman, Ethel Grey Ter-
ry, Helene Costello and Maude
George.
Type of Story. . . .Comedy burlesque.
"The Love Toy" starts off as a
straight romantic yarn with Lowell
Sherman all set to marry the girl
of his dreams. He arrives too
early for the ceremony and finds
his fiancee in the arms of the "other
man." Lowell walks out on the
party and without further ado you
find him forgetting his troubles in
a mythical kingdom where the chief
difficulty exists in that they have
more wars scheduled than\ they
have days in the year. From this
point on the burlesque runs rife
and sub-titles of the wise-cracking
variety put over most of the laughs.
They run something like this:
"Revolutions meant nothing to the
King; he was born on a ferris
wheel," and "Long live the Queen,
long may her marcel wave." Most
of these "cracks" seemed to be
thoroughly enjoyed by a Broadway
audience. Willard Louis, as the
king, and Lowell Sherman, as his
valet, have the comedy in their
hands and make good use of op-
portunities that come their way.
Erie Kenton maintains a fairly live
pace in his development and the
production contains some exten-
sive sets, many of which, however,
are not very real looking. He
stages a thrilling chase for a cli-
max. It contains some great rid-
ing and some fancy auto driving.
Of course, there is the king's
daughter, loved by the Yankee, and
after his mad dash he saves her
from marrying the villainous Prime
Minister, and wins her for himself.
Box Office Angle Good for laughs
if you figure your folks like bur-
lesque. Not a very high class com-
edy, but will get over first rate if
your audience is right.
Exploitation Lowell Sherman's
name should be somewhat of an
asset although they may expect a
very much different story, especi-
ally from the title, "The Love
Toy." Promise some good com-
edy, particularly in the character
of the king, played by Willard
Louis. Run a trailer including
some of the comedy titles and shots
of the chase.
Direction Erie C. Kenton; ade-
quate.
Author Anonymous
Scenario Sonya Hovey
Cameraman John J. Mescall
Photography All right
Locale Mythical kingdom
Length 5,161 feet
Tom Mix in
"My Own Pal'
Fox
MIX FORSAKES THE \
AND TAKES A FLYER
"COP," CONTINUING
HEROICS IN A NEW F]
BUT WITH THE
TION AND THRILLS.
[ILLS
NET!
IGHL'
ITIRE
IRE
ITPIi
USUAIi iIFLE
i la,
Star. ... .Substitutes the polic
uniform for his cowboy su:
then gets things humming i
round-up of a band of croo
Cast Olive Borden suitable
Others little Virginia Maijely.
Helen Lynch, Bardson Bard
ques Rollens, Tom Santschi.
Type of Story Comedy, stun
action story; adapted from (
Beaumont's story, "The G|
Guardsman." "My Own Pal'
little out of the ordinary for
Mix. While it provides him
the usual opportunities for sffl"™.
rescues, escapes and the HI { ^^^'■
takes him out of the custo fj"? ?!
western atmosphere and lands
on the police force of an Ea ; ^^ '
city. Of course, as the offic "sj?!
the law, he has plenty of ' ss. "
chances to "do his stuff" aiJits™i
inichi
ai
does it up brown. No bail
criminals will get away from
and no matter how many oppo i "S^ !
he has against him, hero is a'
■oy ii
lady
tious t
; KCa:
st'st
a SI
and
inv wil
all spick and span for the < f?', C
finish while his adversaries are
ing themselves out of rivers, s
and other handy deposits w:
hero's prowess had sent
Tony serves his master in mail" tk*;
his stunts and little Virginia ^'^^(
shall, who is' the "pal," is UK a lit
biggest booster, outside off|"ott(
chief's daughter.
e, ISO
the
irtiou
Bati, J:
,y-soii
raieni
bi
lilbg.
tm-cl
5 the
The plot concerns the rouri ™'is!
of a band of crooks. Tom is' 'kjtki
on their trail not knowing thai fyU ai
rival for the affections of the cl "" Ifa
daughter is secretly the leade
the band. There is plenty of ,
action afforded in the round-upi fetol
the eventual capture of the ! («•
The work of hero in bringin? Wes
the desperadoes wins for him' "ti^
chief's admiration and his dauj ;OSct
as well. iiiTieiit
Box Office Angle Good fotp'™
crowd that likes plenty of
and for the Tom Mix rooters i|
prove a good variation fror
usual western.
Exploitation. .. .Run a trailer si
ing some of the trick methods
uses to trap the members of
crook band. The one when
lassoes them as they step of
elevator and attaches the rop
an auto which starts off and d iv,
them into the river, is a good t
Use Mix's name and be sur !it;;'r,
tell them he plays the role ■ Jh
mounted cop in "My Own Pa
Direction J. G. Blystone; all i
Author Gerald Beaur
Scenario Lillie Hayi
Cameraman Daniel C "farji
Photography ( %?)
Locale Eastern ''t
Length 6,038 f^
THE
Iday, March 21, 1926
^s^g^
DAILY
"The Bat"
United Artists
:ILLS AND COMEDY COM-
NE TO MAKE FOR THOR-
JGHLY MYSTIFYING AND
ITIRELY ABSORBING PIC-
FRE. GREAT SUSPENSE
FT PICTURE COULD BE A
tlFLE SHORTER.
..An excellent company. All
|iecially well suited types. Emily
zroy is calmness personified as
lady in whose house the mys-
lous business occurs. Louise
'^^-"nda and Eddie Gribbon supply
occasional laughs quite effeq-
Robert McKim, who has
been up to much villainy of
e, IS one of those suspected of
ng the mysterious "Bat." Ar-
ir Houseman, Sojin, Tullio Car-
nati. Jack Pickford, Lee Shum-
y — some more suspects. Jewel
rmen is the girl in the case.
of Story Mystery-drama;
ipted from the stage play. Rol-
i West has succeeded in in-
ting all the thrills and the hair-
sing bits that made Avery Hop-
od's and Mary Roberts Rine-
rt's stage play a sensational suc-
;s. Naturally the possibilities of
; screen permit of the covering
much more territory and the re-
t is an even more mystifying.
mgh probably not any more
illing, entertainment than the
y. Certainly under Director
est's guidance, the "Bat" main-
ns a strict secrecy in his iden-
y and it isn't very likely that
my will pick the guilty one be-
■e they remove the grotesque
sk after his capture. The picture
is a little too long and they are
t to become a bit impatient await-
[ the disclosure. The denoue-
nt is satisfactory and unless they
back over the action very rigidly
ey'll accept it as logical. "The
It" leads a whole household a
erry chase while he operates at
trade of robbery. How he ter-
ies folks, makes breath-taking es-
pes and always evades capture,
ovides the thrills up to the last
inute.
Office Angle Sure-fire enter-
inment if you know they like mys-
ry and suspense.
loitation It is absolutely es-
ntial to see this one from the be-
nning. In order that your pat-
ns may enjoy it to the full, and
that those in their seats for the
;ginning may not be disturbed by
te comers, post the showing times
eminently and stress the impor-
nce of seeing the picture from
e st?rt. Play up the thrills and
e absorbing atmosphere of mys-
ry. Ask them not to disclose the
entity of the "Bat." Stunt ex-
oitaticn and street ballyhoos will
ork well.
jction Roland West; splendid
hers Avery Hopwood and
ary Roberts Rinehart.
lario Roland West
leraman Arthur Edeson
itography Especially good
ale Country estate
gth 8,219 feet
Richard Talmadge in
"The Night Patrol"
Film Booking Offices
STUNT STAR AT HIS BEST.
FURNISHES FIVE REELS
OF ACTION AND SUSPENSE.
CONVENTIONAL MATERIAL
EASILY COUNTERBALAN-
CED BY ACTION AND
THRILLS.
Star.... A mighty poor risk for in-
surance companies. Makes some
spectacular leaps and bounds. His
line of stunts certain to keep his
audience on the edge of their seats.
Cast. .. .Suitable types with Mary
Carr the usual son-worshipping
mother; Rose Blossom, the girl;
Arthur Conrad, Grace Darmond
and Victor Dillingham the crook
trio.
Type of Story Drama. "The Night
Patrol" is one of the best vehicles
Richard Talmadge has had so far.
Its situations are more or less
familiar and the development just
about what you expect, but it gives
Talmadge something to do besides
leaping from roof tops and going
through his well known line of
stunts. These same stunts make
up a big part of the picture but he
puts over a crook impersonation
that gives him some real acting
opportunities and he meets the
situation quite ably. He makes a
great change in his physical ap-
pearance in impersonating a notori-
ous crook and does some first rate
acting.
Story: Hero is a policeman whose
job is to round up a band of crooks.
He captures one after a shooting
fray and his man turns out to be
the brother of hero's sweetheart.
Believing the boy innocent of the
crime, hero sets himself to the task
of bringing in the guilty one. He
impersonates a notorious crook and
becomes one of the band, thereby
winning their confidence and get-
ting inside information on their
various "jobs." Hero has some
hair-breadth escapes from detection
and when the gang finally does
learn that he is a spy, hero is in
for a lively time of it. This brings
the story to a whirlwind finish
with hero bringing in the gang,
clearing the girl's brother and stop-
ping bis execution at the last min-
ute.
Box Office Angle Fast action and
star's great line of stunts and thrills
certain to keep them in suspense all
the way.
Exploitation If your folks like
plenty of action you can give them
their money's worth in "The Night
Patrol." Richard Talmadge works
hard in this one but he puts it
over. Should be gaining quite a
foothold at the box office.
Direction Mason Noel ; good
Author Frank Howard Clark
Scenario Same
Cameramen Chas. Long and Jack
Stevens.
Photography Good
Locale Any city
Length 5,085 feet
Glenn Hunter in
"The Broadway Boob"
Prod: Fine Arts
Dist: Associated Exhibitors
GOOD COMEDY ROMANCE
WITH SOME FAMILIAR BUT
AMUSING SITUATIONS THAT
MAKE IT RATHER INTER-
ESTING FARE. GLENN HUN-
TER IN A CHARLIE RAY
TYPE OF ROLE.
Star. ... Makes good in one of those
well known "hick" roles of the
Alger type: country lad goes to
the city, seems a failure but comes
through a grand success. Plays the
part very well.
Cas.t. .. .Mildred Ryan a pretty but
unimportant heroine who reminds
one strongly of Norma Talmadge
Antrim Short a practical joker who
injects considerable fun. Others
not important.
Type of Story. . . . Comedy-romance
There isn't anything outstandingly
new in Monte Katterjohn's story
but he has dressed up a familiar
skeleton with some new gags anc
incidental bits of comedy and ro
mance that succeed rather well ii;
concealing its triteness. The ider
of a young country lad leaving thf
family fireside to "clean up" in the
big city has had any number o*^
uses and most recently served in a
similar capacity for Charlie Ray ir
his picture "Sweet Adeline." Here,
too, hero breaks into the show
business and after getting by the
"joke" stage, comes through a real
winner. In this case he saves his
father's bank from ruin and wins
the gir! back home. The story is
filled out with cabaret and stage
atmosphere and there is a good lot
of laughs in the doings of the big
butter and egg men who supply
Rolls Royces to hard working
chorus girls. How hero gets the
goods on one of them and uses it
to save his dad's business is one of
the new gags and good comedy
twists. Joseph Henabery has
made the most of the story and he
has kept the laughs coming con-
sistently enough to hold them to
the end. Glenn Hunter does very
well as the notable Daniel Williams
and his burlesque of a classic
dance is sure to bring a lot of
laughs.
Box Office Angle. . . . Good average
picture with enough comedy and
laugh-making sequences to get it
over with any crowd that enjoys a
laugh.
Exploitation. .. .Use Glenn Hunter's
name and tell them he plays the
part of a small town fellow who
sets out to make good in the city
and eventually makes a hit doing a
burlesque of a, classic dance in a
Broadway show. A trailer of this
sequence will amuse them sufficient-
ly to bring them back for the pic-
ture. Title is good and can be
played up.
Direction Joseph Henabery;
good
Author Monte Katterjohn
Scenario Monte Katterjohn
Cameraman Marcel Le Picard
Photography All right
Locale Small town-New York
Length 5,683 feet
"The Only Way"
Prod. : Herbert Wilcox
Dist: United Artists
DICKENS* "TALE OF TWO
CITIES" NICELY TOLD,
WELL ACTED AND GIVEN
FITTING PRODUCTION.
SHOULD APPEAL PARTICU-
LARLY TO THOSE WHO EN-
JOY PICTURIZATIONS OF
THE CLASSICS.
Cast Sir John Martin Harvey
plays the dual roles of Sydney Car-
ton and Charles Darnay in very
fine style. Lends excellent con-
trast to each and puts over dra-
matic bits with effective force.
Other characters in Dickens' novel
ably portrayed by suitable cast, all
English players, none of whom are
known in this country.
Type of Story Drama; adapted
from Charles Dickens' "A Tale of
Two Cities." Herbert Wilcox has
confined his picturization of the
novel almost strictly to developing
the character of Sydney Carton, and
building to the climax where Car-
ton makes the supreme sacrifice by
giving his own life to spare the life
of the man loved by the woman
whom Carton adores. There is no
elaboration upon the novel in its
more actionful sequences such as
the French Revolution, the perse-
cutions, the storming of the Bas-
tille and other episodes that offered
splendid possibilities for action.
Nevertheless there is efTective dra-
matic force in the playing of Sir
John Martin Harvey, notably in
the closing episode dealing with
the ruse by which he effects the
escape of Charles Darnay and also
prior to this when his ready wit
saves Darnay from the revolution-
ary mob. The development, on the
whole, is smooth and the interest
well sustained. The story con-
cerns the love of the inebriate,
though brilliant barrister, Sydney
Carton, for Lucie Mannette, and of
his loyalty which amounts to his
finally sacrificing his own life "to
keep a life she loves beside her."
Charley Darnay, her husband, who
is really a St. Evremonde, one of
the hated French royalists, is con-
demned to death. Saved once by
the clever Carton he is rearrested
and condemned. The likeness be-
tween Carton and Darnay permits
of a switch in identities and it is
Carton who goes to the guillotine.
Box Office Angle. .. .Will appeal to
certain classes and for the right
crowd should go well.
Exploitation You can readily se-
cure the assistance of your local
teaching staff, particularly high
school laculties. High school stu-
dents studying the Dickens' novel
will be interested to see the pic-
ture so it might be well to run the
original title with the new title.
Direction Herbert Wilcox;
effective
Author Adapted from. Freeman
Will's play taken from the Charles
Dickens' novel
Scenario Herbert Wilcox
Cameraman .... Claude McDonnell
Photogrraphy Fa'f
Locale France-England
Length About 7,400 feet
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-«55^
DAILY
Sunday, March 21, 1
Mliy.
%
"Two Can Play"
Associated Exhibitors
ROMANCE THAT TAKES SOME
UNUSUAL TURNS AND FIN-
ISHES UP BY COMPLETELY
SURPRISING YOU IN THE
HEROINE'S FINAL CHOICE
OF HER TWO SUITORS.
Cast Clara Bow a vivacious and
busy young heroine and George
Fawcett good as her uncle. Allan
Forrest and Wallace MacDonald
vie for hero honors with the winner
in doubt until the last moment.
Vola Vale has a small part.
Type of Story Romance; from
Gerald Mygatt's Saturday Evening
Post story. There is a distinctly
novel angle in this little yarn and
it is going to hand a big surprise
to those who see the picture. It
concerns the sudden switch in the
characters of the two male leads,
suitors for the hand of the fair
Clara. At the start, and most of
the way through the story's devel-
opment, Allan Forrest is more or
less labeled the villain and Wallace
MacDonald, the hero, but they end
up with a complete reversal and
you have Forrest walking off with
the girl. There is just a little ob-
jection to this sudden switch in-
asmuch as they fail to clear away
certain evidence planted early in the
story which pointed toward Forrest
not being quite on the level. This
needed a trifle more specific ex-
planation to be entirely convincing.
Director Nat Ross managed to
hold the interest successfully and
he staged one corking good fight
between the rivals that gave con-
siderable punch to the climax se-
quence which brought on the popu-
lar thrill in the way of a storm.
Stcrj': In order to make sure that
his niece picked the right man for
her husband. Uncle John arranged
to have the girl stranded on an
island in company with the two
men. How his scheme works out
brings in some unexpected compli-
cations that include good bits of
action and ends with the girl fin-
ally selecting the man of her choice
who also manages to prove him-
self worthy in spite of the uncle's
suspicions.
Box Office Angle. .. .Good average
entertainment with good cast the
chief recommendation.
Exploitation Clara Bow is appear-
ing in so many productions lately
that your folks must be thoroughly
familiar with her name, a ready as-
set in billing "Two Can Play." The
title is effective and can be boosted
in conjunction with catchlines re-
garding the scheme of a man to
test his niece's love for the man
she had picked as her future hus-
band.
Direction Nat Ross; adequate
Author Gerald Mygatt
Scenario Reginald Fogwell
Cameraman Andre Barlatier
Photography All right
Locale Any city — deserted island
Length 5,465 feet
"The Road to Glory"
Fox
RATHER MORBID STORY AND
HEROINE'S DENUNCIATION
OF GOD MAY MAKE IT UN-
PLEASANT FOR SOME, WOM-
EN ESPECIALLY. SOME
LOVELY PHOTOGRAPHY
AND MAY McAVOY CHARM-
ING.
Cast May McAvoy sweet and
lovely except when the role re-
quires her to rebel against her
Maker. A difficult role with which
to win any sympathy. Rockliffe
Fellowes too likable to make a con-
vincing villain. Leslie Fenton fair-
ly well suited as the hero. Others
include Ford Sterling, Milla Daven-
port and John MacSweeney.
Type of Story. .. .Drama. The pic-
ture starts off with a handicap in a
title that is misleading and not at
all pertinent. It is far from a glori-
ous road that the characters travel.
It is paved with misfortune, death,
unhappiness, defiance of God and
other unpleasantries that pile on
until the final reunion of the lovers.
The atmosphere is brightened only
once when they bring in the Char-
leston, and this for no reason at
all. Howard Hawks has provided
a good production and his compo-
sition and photographic effects are
splendid but these together with
May McAvoy's charm fail to off-
set the heaviness of his story. The
chief drawback is the fact that the
character of the heroine fails al-
most utterly to draw any sympathy
and the coincidence which rights all
the wrongs and restores faith and
happiness to the girl is a well-
known twist — a second accident re-
stores the girl's sight and at the
same time her faith in God. Fol-
lowing her own misfortune and the
death of her father, she had lost
faith, but when harm came to her
sweetheart and death seemed im-
minent she resorted finally to God
and with the recovery of the man
came the happy ending.
Box Office Angle An unhappy
theme at best but if they are easily
won over to sympathy for a heroine
it is possible that May McAvoy
and her work will get it over.
Exploitation. .. .The title sounds at-
tractive and may bring them in.
You might make some reference to
the type of story and talk about
the girl who lost faith in Ged be-
cause of a succession of misfor-
tunes. Invite them in to see how
faith was restored. May McAvoy's
picture will decorate your lobby
splendidly. She is lovely to look
at.
Direction Howard Hawks; gave
himself a difficult story.
Author Howard Hawks
Scenario L. J. Rigby
Cameraman Jos. August
Photography Very good
Locale City
Length 5,600 feet
Dorothy Phillips in
"The Bar-C Mystery"
Pathe
FEATLRE VERSION OF SER-
IAL MAKES FOR GOOD LIVE
ACTION WITH ATMOSPHERE
OF MYSTERY AND SUSPENSE
BUILDING TO EFFECTIVE
CLIMAX.
Star. . . Dorothy Phillips pleasing and
gives a good performance. Wal-
lace MacDonald suitable hero even
though he isn't fully equipped tcr
the cowboy heroics that the role
rcqu'tes. Ethel Clayton anO Philo
McCullough have the trickery in
their hands and get it ovi;r com-
petem'j'.
Type of Story Western mystery-
drama; adapted from "Jan^e <f the
Wanmg Glories," by Raymond
Spears. Pathe is offering this con-
densed feature version of the serial
"The Bar-C Mystery." Consider-
ing the amount of detail and action
that was necessarily omitted in
compihng the serial into a five reel
feature the continuity is compara-
tively smooth and the interest well
maintained. Only once or twice the
action is episodic and the detailed
omissions obvious. This is mostly
in connection with the character
played by Ethel Clayton. Toward
the close of the story she just drops
out of existence without explana-
tion. There is some good action
and the atmosphere of mystery,
while not reaching any especially
thrilling heights, carries some effec-
tive suspense.
Story: Lured West by Robbins,
an unscrupulous plotter, Jane Cor-
telyou finds herself trapped in a
ranch which she was supposed to
have inherited from her dead friend,
Lawrence Trenal. She is be-
friended by a cowboy who calls
himself Nevada. Through his ef-
forts, Robbins and his gang, who
are out to rob Jane of her inheri-
tance, both the ranch and a gold
mine, are exposed and then Jane
discovers that her hero is really
Trenal and that he has feigned
death and posed as the bandit, Nev-
ada, in order to capture Robbins
and his gang.
Box Office Angle .... Average enter-
tainment on the whole but good
mystery business and suspense will
make it very interesting for many.
Exploitation A trailer showing
any one of the thrills or action bits
will serve to whet their appetites
for mere and you can use the regu-
lation catchlines giving an idea of
the scheme whereby a man played
dead in order to capture his en-
emies. Use Dorothy Phillips' name
in your announcements and also
Wallace MacDonald's.
Direction Robert F. Hill; all right
Author Raymond Spears
Scenario William Sherwood
Cameramen Joe Brotherton and
Harry Cooper.
Photography Good
Locale The West
Length 4,756 feet
(i;
SOI
Ici
fcer
Short Subjects
"Light Housekeeping" — Mermj
Educational
Fun Aboard Ship
Type of production . . . .2-reel coi
This is given a rather picture^!
setting with a lighthouse where Liif
Conley keeps the one-legged '■"*
house keeper in constant hot
while trying to act as his assistJIf^
L-ge has an accomplice, a darker,
between them, the poor lighth
keeper is driven to distraction. 1
the plot thickens with the arrival
steamer on board which is a prinU^st '
imprisoned by a villainous baron
is plotting to steal her kingdom
force her to marry him. Here
Conley mixes in, and with the
of the darkey, they turn the liner
side down in their gallant effort Jfo^
save the princess. Several good
are introduced, and director SteJJli
Roberts keeps the merriment at a
pitch all the way. It winds up
a storm at sea. The captain is wa
nto the same cabin with Lige an
princess, and as they roll about i:
terrific storm Lige succeeds in ge
the captain to marry them by the
pie process of suspending himself
the other two to the wall where '
terrific rolling of the vessel has nOs
feet on the ceremony. Lige CoB **
gets this one over nicely, and the if (^
riment is well sustained througlt ielJ
Iwi
"Monkey Business" — Our Gang-; o ii 1
Pathe yisinj
Monkey Shines s iw
Type of production. .. .2 reel com iica
Farina springs a new one by br feiii
irg a monkey into the ganif. T
decide to capitalize the monlji j
tricks by running a show. While 1
are busy with the preparations i
monk goes off on a scouting exp
tion through a neighboring house,
tricks are probably about the cle
est ever performed by a simian
fore the camera. At last he land
the cellar and fills himself up ■
home brew. His pantomime o
drunk is a scream. Then he goe;
a rampage through the town with
whole police force after him.
Gang" has little to do in this oflfei
The monkey is the whole show,
he is funny enough to keep any i
ence keyed up to the merriment w
is continuous
Asto
fiB!:
r;
ffl-
it'
1(1-
k Ji.\-
"Mortgaged Again" — Universs
Pleasing
Type of production....! reel con
Arthur Lake does very nicel;
this one. He is seen as the baf
young grocery clerk who has as
tions to marry his boss' pretty y(
gal. The mortgage is hanging 1
ily over their heads, however,
the nasty sheriff threatens to
close that night unless a heavy
ment is made. The sheriff's silly
also casts calf eyes on the dauj
but to no avail. Arthur saves
day by a clever move with some
ing stocks, and saves the grocer
his girl. A pleasant little coi
for any house.
I'DI!
"From A Cabby's Seat"— O'K
Series — Fox
Good for Laughs
Type of production. .. .2 reel coi
A college initiation has suggh
the situations in "From a Ca»:
i
THE
ly, March 21, 1926
J^^
DAILV
it one of the O'Henry series
ij released by Fox. This one in- I
I some good laughs and the idea ;
3 for many first-rate gags that !
;er in good style. There is an
_ion in progress with a young
;. z chap following the directions
1 ut for him by upper classmen
j/hich he must fulfill before he
les a full-fledged member of
frat" Naturally the require-
are the means of suppiynig
miedy. Hero is togged out as
by and his first task is to kiss
■st woman who speaks lo him.
ppens to be a colored woman
ero hears her voice before he
ler face and saves himself the
ity of kissing her by covering
res and walking on. When a
co-ed approaches him hero is
than willing to live up to the
fd. He next mounts the cab
ed and there is some more fun
ht about by his passengers who
out to be crooks. Eventually
fulfills all the prescribed jobs
vins his entree to the "frat."
laughs and will amuse the av-
crowd.
! Tamers"— Hal Roach— Pathe
arrymore Turns Comedian
of production 2 reel comedy
ife Tamers" is unusual in that
ings Lionel Barrymore to the
1 in his first comedy role. It
prising that an actor of Barry-
s dramatic ability could lend
:lf to comedy of this nature. The
Iso includes Clyde Cook, Ger-
Astor, Vivian Oakland and
y Finlayson— a galaxy of names
will bring them in expecting
thing rather different from "Wife
;rs.'' The action deals with the
s of a couple who are suing for
ce to make each other jealous,
'more, playing the husband, has
■ ed his wife by referring pub-
to the immodesty of her gowns.
informs him that she is going
le Sixty Club in another one
more immodest. He retaliates
aking a still more immodestly
sd young woman. The women
and Barrymore finally grabs his
and takes her home, winning
ympathy by pretending to shoot
:lf. Cook is funny, as always,
lasn't a great deal to do, and the
hat pie-throwing and Barrymore
been assembled in one comedy
I unusual event in comedy his-
Jyovu- Duty"— Hal Roach— Pathe
Amusing
of production 1 reel comedy
lub" Pollard is starred in this,
, Marie Mosquini in support. He
ly m as a tired though willing pol-
ijorce of one. He falls asleep
dreams that a gang of crooks
. t the town, stealing everything
rj everybody. He sees himself as
)i owner of a pawn shop from
h the crooks steal everything
)t the floor and the walls. This
will undoubtedly get quite a few
is because of the way it is
led. The police of the nearest
finally come to his rescue but
too late— they have stolen ev-
ling but the lease. And then
b" wakes up.
Katz Confident
(Continued from Page 1)
years hence. His sincerity of purpose
was impressive.
"President Katz is a 'debunker' and
is entirely free from bunk," said A. M.
Botsford, the toastmaster, in his in-
troduction. "He is an enthusiast who
can be trusted to tell the truth."
Adolph Zukor recalled that 20 years
ago he operated a theater, on the
.^.jciruvvaiK Here, and paid $250 a
month rent. To make both ends meet
he rented the roof to a Chinese res-
limraiu at lp)/3 per month. He was be-
friended by the late Sigmund Lubin,
then a producer m Philadelphia. Zu-
kor proposed a silent toast to his ben-
efactor.
"Famous Players was created about
14 years ago, because, as exhibitors,
we wanted pictures that would bring
sustained business to the box-office,"
Zukor asserted. "We also wished to
take exhibitors out of the class of out-
casts and raise the standards of pro-
duction. We wanted to get into a po-
sition in which we could be proud of
our business. We solved that problem
years ago. Your theater is an honor-
able institution and we want you to
maintain it as such, so that the ideals
for which we sweated blood will be
continued."
Jesse L. Lasky, discussing produc-
tion, said:
"I promise you that every one of
our pictures will be better than those
of last season." He urged his hearers
to regard him as a friend and ally.
"An optimist is a producer who sees
a great light, where there is none; a
pessimist is an exhibitor, who comes
'along and blows out the light," Bots-
I ford said in describing Lasky as an
optimist. The sally caused one of the
biggest laughs of the evening.
"Theaters should inspire, as well as
entertain," said Harold B. Franklin,
Publix vice-president. He told of the
advancement made in pictures in mor-
al and entertainment value and gave
credit to Zukor and Sidney R. Kent
for having pioneered in picture inno-
vations. He asserted that motion pic-
tures should rank with schools and
churches in being constructive forces.
He urged Publix managers to remem-.
ber that success means responsibility
and that they must so conduct their
private lives as to merit the confi-
dence of their patrons.
Kent was unable to speak, but vyas
given a rousing reception. Felix Feist,
in the absence of Nicholas Schenck,
expressed the latter's appreciation of
the co-operation extended by Publix
to Metro-Goldwyn-Mayer.
A wire from William P. Gray, of
the New England Theaters, addressed
to his district men, extolled Katz.
Robert T. Kane, the producer, was
among the speakers.
"The Boardwalk Close-up, a clev-
er satire on local amusement publica-
tions, was distributed.
At the conclusion of the speech-
making, "South of North Dakota"
and "The Roughouse Cabaret" were
shown. They were big laugh-win-
ners, especially the former.
Publix Men Here
A special train brought many of the
Publix manager's and executives from
out-of-town cities into New York yes-
terday afternoon from Atlantic City.
Several will remain here for a short
time before starting for their respect-
ive cities.
Jack T. Knight, who supervises
Publix theater activities in Chicago,
was one. He is an ideal executive,
according to Sam Katz, and is very
popular with his men. Knight has
been active in theater work for only
five years.
Arthur J. Amm, who got his train-
ing in the Mike Shea "school" at Buf-
falo and who is now supervising 50
Publix theaters in 18 Florida towns,
is in town. His headquarters are at
Jacksonville.
L. A. Shead, who started as an
usher in Chicago, is hurrying back to
Memphis to be present for the initial
Publix presentation at Loew's Palace.
Bruce Fowler, who is regarded as
one of the best managers in the Mid-
dle West is here. Fowler is now sta-
tioned in Kansas City.
Richard Gallagher of the Gallagher
Equipment Co., Chicago, was the old-
est man at the convention. He is 81
years old and has a son, aged 60, who
has retired from business. "I believe
my son ought to continue activities, so
as not to get into a rut," Gallagher
says. His firm has placed orchestra
resonators in many Publix theaters.
Song publishing company represen-
tatives, who returned yesterday, re-
member when Carl Laemmle did
some music publishing years ago.
Among his songs were "Mine" and
"Pll Change the Thorns to Roses."
Publix Theater Changes
Publix announces the following
changes:
Charles T. Hoskins has been appointed
manager ol the Capitol, Little Rock. The
Rialto in Chickasha, Okla., will be closed
for the Summer on May 31, and on the same
day the Sugg will reopen for the Summer
with a daily change policy. It has been
decided to discontinue vaudeville at tlie Bi-
jou, Knoxville, Tenn., and the Bijou, Chat-
tanooga, Tenn., March 27.
Not Selling Out
(Continued from Page 1)
have disposed of one dollar of our
interest in the Famous Players Can-
adian Corp., nor have we any present
intention of doing so. This is a
purely Canadian company with 1,500
Canadian shareholders. No sale of
the company has been contemplated
or discussed with Publix Theaters
Corp. or any other company."
Gottesman Enterprises Active
Sofferman Bros, have acted as brok-
ers for Gottesman Enterprises in the
following deals: sold to the late Sena-
tor Hams' estate, the State at Wash-
ington, Pa.; sold to Irving Lesser the
Strand at Rockville Center; bought
the Cameo and Clinton Square at
Newark, N. J.; bought the New Capi-
tol, Middletown, Conn.
Ohio Merger Ends Strife
Mt. Vernon, O.— Messrs. Smoots
and Piatt have combined their in-
terests and are now operating the
Lyric and Vine together, instead of
in competition. They have also
taken over Memorial Hall, which
seats over 1,000, and will operate it
as a picture theater.
The Week's Headlines
Monday
English producers to seek conference with
leaders here on British production problem.
President Coolidge sees no necessity for
enactment of Sunday closing laws in
Washington.
Equipment manufacturers to submit pro-
posal for separate organization.
Supply dealers in 30 cities lined up in con-
solidation. Twenty-six distributing points
are planned.
"Encroachments" to be discussed in Los An-
geles at M. P. T. O. A. convention.
Ben Verschleiser to build a first-run in Los
Angeles primarily for independent product.
M. C. Levee plans new studio in Hollywood
to have space for independent producers.
Forty theaters building in Florida.
First National declares extra dividend of
$1.44.
Tuesday
Publix convention starts today at Ambas-
sador, Atlantic City.
Famous Players 1925 profits total $5,718,053
as against $5,422,349 in 1924.
U. S. Senate votes $30,000 for special divi-
sion of motion pictures in Department of
Commerce.
Consolidated to act on Rothacker laboratory
option in the next few weeks.
Universal plans five conventions. First starts
Friday at the Astor, New York.
Ohio M. P. T. O. persuades Senator Fess
to aid in forthcoming copyright law tussle.
Wednesday
Sam Katz predicts world-wide chain of the-
aters for Publix at Atlantic City conven-
tion. To enter presentation field more
heavily, too.
Amusement tax ofli March 28. Will save
$9,000,000 yearly.
Elimination of news reel censorship looked
for in Albany. Bill before Senate.
First National now preparing for 13 weeks'
campaign sales drive during summer.
Mark Strand after big Syracuse, N. Y.,
theater.
Bill up in Albany on measure to admit
minors to theaters. Action next Tuesday.
Test case in Boston on acceptance clause in
uniform contract.
Ufa reported discarding specials for society
dramas.
Rialto theater for long runs, starting April
4, with "For Heaven's Sake."
Paramount to have sales convention next
week in Atlantic City; 500 expected to
attend.
Thursday
Publix not seeking monopoly on theaters,
Sam Katz asserts.
Special films will boost Publix key city
houses through small town circulation.
British renters loking for American market.
Hold meetings.
Film stocks establishing added prestige in
Wall Street.
Keith issue expected shortly to be made pub-
lic. Bankers Trust Co. handling deal.
Friday
Publix will never control ten per cent of the
nation's theaters, Sam Katz said in closing
Publix convention.
M.-G.-M. earns $1,160,634 in first 12 weeks
of 1926.
F. B. O. plans to increase production IS
per cent for next year.
Jersey Legislature approves measure to ap-
point a commission to study state's "blue"
laws.
Universal starts meeting today at the Astor.
Nine exchanges represented.
Fifty new theaters in two months, F. W.
Dodge Corp. reports.
Booking deal on, with New York exhibi-
tors negotiating with P. D. C. and War-
ners.
Saturday
Publix convention ends. Sam Katz certain
new organization is destined for great suc-
cess. .
J. P. Bickell and N. L. Nathanson deny
report they will sell interests in Faraoui
Players Canadian Corp. to Publix.
M. J. Winkler to release 52 short subjects
through F. B. O.
Universal convention started. Company to
release minimum of 61 features next year.
Wagener Has Scripts Here
Siegfried Wagener, editor of Die
Filmawoche" of Berlin who arrived
here several weeks ago, has a num-
ber of his original stones in New
York with him. He is making his
headquarters at 244 W. 42nd St.
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HOLLYWOOD
HAPPENINGS
o/'FILHDOH
ftfRECOCMIZED
Authority
Harvey E. Qausman
y.
iffS
Telephone Granite 3980
Sunday, March 21, 1926
6411 Hollywood B
Show Two Japanese Films
Through the courtesy of the Japa-
nese Consul and Mrs. Chuichi Ohashi.
two pictures made in Japan were
shown to invited guests at the Am-
bassador Hotel.
The pictures, "The Tower of
Ivory" and "General Nogi" were
filmed by the Shochiku Cinema Co.
of Tokyo.
Added to "Ranson's Folly"
Chief Big Tree has been added to
the cast of "Ranson's Folly," starring
•Richard Barthelmess, which includes
Dorothy Mackaill. Anders Randolf,
Pat Hartigan, William Norton Bailey,
Brooks Benedict, Col. C. C. Smith,
Pauline Neff, Taylor Duncan, Chief
Eagle Wing, Chief Big Tree, and
Charley Brinley.
Al Green Again Engaged
Alfred Green has again been sign-
ed to direct Colleen Moore in her
next First National production, "Deli-
catessen." which she will make im-
mediately following "Ella Cinders."
Bruckman Joins Keaton
Clj'de Bruckman has joined the
contingent of gag men attached to
Buster Keaton's unit, coming from
the Harold Lloyd organization. Kea-
ton's next will be for United Artists.
Edna Purviance Begins Work
Edna Purviance is playing the fea-
tured role in "The Sea Gull," an
original story, written, and to be di-
rected by Joseph Von Sternberg.
Raymond Bloomer will have the
leading role opposite, while Eva
Sothern and Gayne Whitman will be
in the cast.
In Novarro's Next
The cast which supports Ramon
Novarro in his latest, as yet untitled,
adapted from "Bellamy the Magnifi-
cent," being directed by Hobart Hen-
ley, includes Sally O'Neil, Willard
Louis, Renee Adoree, Carmel Myers
and Edgar Norton.
Finishing "The Ice Flood"
"The Ice Flood," directed by
George B. Seitz, with Kenneth Har-
lan and Viola Dana featured, is be-
ing finished at Universal City after
a month's location trip to Oregon.
Craze's Aides Selected
Vernon Keays will be assistant to
James Cruze during the filming of
"Old Ironsides" for Famous. Wal-
ter Reid will be technical director and
Karl Brown cameraman.
Kathryn McGuire in "Midnight Faces"
Kathryn McGuire has been en-
gaged to appear opposite Francis X.
Bushman, Jr. in "Midnight Faces,"
which Ben Cohen is directing for
M. Schreier Prod.
"U" Releases Virginia ValU
The terms by which Virginia Valli
secured her release from Universal
include the making of three further
vehicles. She has signed a Fox con-
tract to make three during 1926 and
will later make three for Universal,
probably in 1927.
I
Cast Opposite Stroheim i
Zasu Pitts has been cast for? WW
lead opposite Eric Von Stroheiri
"The Wedding March."
Carey's New Lead
Kathleen Collins has been selected
by Chas. R. Rogers to play the lead
opposite Harry Carey in "Satan
Town," story by Jack Boyle and di-
rected by Edward Mortimer. Cast
includes Charles Clary, Ben Hall,
Richard Neill, Chas. DeLaney, Trilby
Clark and Ben Headrick.
Postpone "The Deer Drive"
"The Deer Drive," which Para-
mount was to make, has been
postponed for another year at least.
"Born to the West," by Zane Grey,
will be substituted. Jack Holt will
play the feature male role, and Mar-
garet Morris the feminine lead.
"Beau Geste" Unit in Arizona
William Powell, George Rigas and
Victor McLaglen have been added to
the cast of "Beau Geste." which Her-
bert Brenon is directing. A troupe
of 1,750 left in four special trains for
location 25 miles out of Yuma, Ariz.
Fitzgerald Finishes
Dallas Fitzgerald has finished
"Silver Lanterns" with Pauline Ga-
ron, Ethel Clayton, Dorothy Dwan,
Johnny Walker, Lee Moran and Har-
old Miller. Ethel Doncher wrote the
Story.
Anne Cornwall, Feminine Lead
Anne Cornwall has been engaged
to play the leading feminine role in
an H. C. Weaver Prod, "The Totem
Pole Beggar," which will be made in
Tacoma. W. S. Van Dyke will di-
rect.
In "There You Are"
Eddie Oribbon, Phillips Smalley
and George Fawcett have been given
important roles in "There You Are,"
which Jess Robbins is directing for
M.-G.-M.
Warners Get "Black Ivory"
Wa'ners have obtained the screen
rights to Polan Bank's "Black Ivory."
This production will be part of their
1926-27 schedule.
"Lord Hokum," Title
"Lord Hokum" is the title that has
been given the current S. S. Hutch-
inson comedy-drama, with Dorothy
Devore and Edward Horton in prin-
cipal roles.
Added t© "Hardboiled" Cast
Edward Sturgis, Emmett Wagner
and Edward Boland have been add-
ed to the cast of "Hardboiled," latest
Tom Mix vehicle, now in production
at Fox.
To Start "What Price Glory"
"What Price Glory" will go into
production at the Fox studio on Mon-
day. Raoul Walsh will direct, from
a script by James T. O'Donaghue.
O'Connor Directing
Frank O'Connor is directing
"Hearts and Spangles" for Renaud
Hoffman. Wanda Hawley. Robert
Gordon, Barbara Tenant, George
Chesebro, Frankie Darro, Charles
Force, J. P. Lockney, Eric Mayne
and Larry Steers are in the cast.
Start "Into Her Kingdom"
Einar Hanson will head Corinne
Griffith's supporting cast in "Into
Her Kingdom," which will begin
shortly.
Svend Gade has been loaned by
"U" to direct. Script by Carey Wil-
son.
Rock Signs Two j
Joe Rock has signed Max As
comedian and Earl Montgomery,
rector, on long term contracts, j
!IY !l
II.'. -
ike
doi'i
Next for William Fairbanks
The next William Fairbanks
for Gotham will be "Catch-As Cajl-'"-
Can" by William Henry Cook. ,._
ggd'lDT
Mae Busch Loaned
Mae Busch has been loaned C is
M.-G.-M. to Richard Thomas
for "The Cheating Sex.
Millarde to Direct
Harry Millarde will direct
Little Journey," a Rachael Cr<
story for M.-G.-M.
m
fSING
Irii B
To Play Opposite Roy Stewa;
Kathryn McGuire will play op
site Roy Stewart in "Davy Crock! ^]
for Sunset Prod. gcbpi
it to
Frances Marion on Goldwyn Picttftilj
All of the three Goldwyn Uni |„'q
Artists releases will be scenarized
Frances Marion.
Walthall in Role
Henry B. Walthall has been signed
to play a role in E. A. Du Pout's
first American picture, "The Afifairs
of Hannerl," for Universal.
Beaudine to Do One for Warners
William Beaudine will direct one
Warner picture. Following the com-
pletion of "Ladies First," his second
for Douglas MacLean.
Foxe on 17th Van Bibber
Earle Foxe is making his seven-
teenth Van Bibber comedy for Fox,
entitled "The Mad Racer," which
Ben Stoloff is directing.
In de Sano's Next
Ralph Graves will play opposite
Renee Adoree in "In Praise of James
Carabine," which Marcel de Sano
will direct for M.-G.-M.
Seena Owen in "Yukon"
Metropolitan Pictures have secured
the refilming rights to "The Flame of
the Yukon" in which Seena Owen
will appear. "Shipwrecked," her first
for Metropolitan has been completed
Joseph Henabery directed.
Henry Lehrman Better
Henry Lehrman is around aj
after sustaining a fractured leg st-
weeks ago.
Tom Delmar in Cast
Tom Delmar has been added tO'
cast of "The Shamrock Handic
for Fox.
Virginia Vance to Go Fast
Virginia Vance will go East v,
she finishes her current Educati
comedy.
is
Briskin Company Back
Following a week in Sonora where
they made exteriors for "Whispering
Canyon," Samuel J. Briskin and a
company including Jane Novak, Rob-
ert Ellis and Eugene Pallette have
returned.
Hobart Signs DUlon
John Francis Dillon has been sign-
ed to direct "Don Juan's Three
Nights," a Henry Hobart Prod, for
First National. He is at present en-
gaged in direction of "Love's Blind
ness."
To Adapt for M.-G.-M.
E. Richard Schayer, scenarist,
been signed to write adaptations
M.-G.-M.
"Good Luck" Finished
Conway Tearle has completed
role in "Good Luck" for First
tional.
Joan Meredith as Lead
Joan Meredith has been engaged
to play opposite Bob Custer in "'The
Fighting Boob," a Jesse Goldberg
production for F. B. O.
■wTwnTnmm
rfi
W/ien m Hollywood
stop at
\ THE NEW HOTEL REGEN"!
E'very room ivith Bath and Radio
A beautifully appointed moderatel
priced hotel.
In the heart oj Hollyivood
6162 HOLLYWOOD BLVD
Phone: Holly. 0487
fen
■aiBfl
THE
i.y, March 21, 1926
H
"111
i
ewspaper Opinions
Nezv York
"The Bat"
United Artists
Strand
i;ICAN — * * * Roland West has
liaps not the impossible, but cer-
L- improbable. He has transferred a
tage hit to the screen without los-
of its thrills or fun. * ♦ *
^ MIRROR—* » * If you want a
cond, don't miss this crackerjack
mystery drama. ♦ ♦ *
\' NEWS — * * * It's a knockout.
nderful. Thrills. Mystery. Com-
. mu'H be tempted to clutch the fel-
I the next seat and scream if any
vs "Boo"; it's really great fun, and
'don't see "The Hat," you'll be de-
yourself of excellent entertainment.
;NING journal—* • * it an adap-
of the Mary Roberts Rinehart-Avery
lod mystery drama of several years
nd is if anything, more exciting in
een version because of the possibilities
dews a-nd weird photographic effects.
DNING WORLD—* * * It is labeled a
dy mystery drama," and that is prob-
is good a description as any. The
y is never allowed to interfere with
ystery, but Louise Fazenda and Eddie
)n as a maid and hick detective manage
rk in a fair share of laughs, and it is
lis feature that prevents any annoyingly
ime impression from the scenes of
r and violence. * * *
RALD-TRIBUNE— * * * It is a pic-
vhich probably will hold your mterest
the f^rst flicker to the last. The only
on is should a picture be like the play
which it is taken? For the screen
n of "The Bat" isn't very much like
age version devised by Mary Roberts
art and Avery Hopwood. * * *
.RNING TELEGRAPH—* * * Rol-
iVest, who directed, is to be thanked
e masterly way in which he keeps you
ng right up to the end without allow-
he action to become in the least
And there is action— every foot
t: way; but each new development of
ystery fits into the whole like the piece
igsaw puzzle. ♦ ♦ *
SX » * ♦ Quite as engrossing and
as jumpy as the stage version, the
hriUer goes a good deal beyond mere
mechanics and makes tremendously et-
: use of the photographic medium to
'e its purpose. * * *
LEGRAM * * * We doubt whether the
version could have been more intense
petrifying than the motion picture re-
lation of this epic of murder and mys-
of suspense and suspicion, of horror
lilarity. * • *
MFS— * * * Doubtless the film con-
in 'of "The Bat" will prove both en-
ning and exciting despite the mechani-
wists employed in unfolding the yarn
rned with a mysterious and energetic
who disguises himself as a K'-™* J''''*'
is adapted from .be play by Mary^ Rob-
Rinehart and Avery Hopwood.
^RLD * * * If you have any doubts
the importance of muffled groans.
shots and wild screams m a mystery
irama, you should see the plo m the
drama. The directors of The bat
:d off faithfulfy enough to make the
n version follow the action of that stage
■ss. * * '
"The First Year"
Fox
Rialto
(M-'cffc cndiHii March 13)
iIERIC\N * » * is a placid and
■uglily delightful tale of married lue. its
la'ioifs and its joys. It 'eaves you wt
comfortable sensa.ion of having me.
a charming.^ though often ridiculous,
UlTmR'ROR-* * * Matt Moore, as
husband, is Matt Moore. "^ curb his
opens his eyes, and slumps 1 hat leg
, uncertainty, fear, or what .'^^'^^ y°^-
.miles weakly in the face of f>sconifo>-'s.
emotion is anything the sub-title says.
mildly diverting photoplay, lacking both in
great defects and in great virtues. * ♦ ♦
MORNING TELEGRAPH— Without be-
.ng dull, i*" is pretty thin material for a fea-
ture-length picture, as might he expected by
those who saw the play. Those who did
not, will find the picture an average comedy
of married life, agreeably acted by a fairly
interesting cast. ♦ ♦ *
POST — Entertaining as it was on the
stage, Frank Cra-ven's "The First Year"
glows but faintly in screen form ♦ « ♦ jt
is, of course, too bad that any producer
felt called upon to capitalize the name in
celluloid, hut as the age of miracles has not
yet arrived, one did. The result is rather
sad. * * *
TELEGRAM—* * * Frank Borzage has
given the picture the intimate touch for
which he has been famous since the days
ivhen he raised "Humoresciue" to the gold
medal stage. It is largely due to his dis-
cretion in handling the players that the com-
edy situations never become pat or stagy.
TIMES—* * * Throughout this photo-
play there are real human incidents, which
it is true do not create uproarious laughter ;
their effect is even better, for they cause
smiles, and the impatience, the bickering
and the affection of the Tuckers warms the
cockles of your heart. ♦ » *
WORLD — * * * it results in nothing more
than a mildly amusing set of episodes dating
over a period of the first year of trials and
tribulations in the home of a married couple.
It seems, indeed, like a very thin and un-
important drama, if, indeed, it possesses dra-
matic force at all. ♦ * *
"My Own Pal"
Fox
Rialto
AMERICAN—* * * Altogether. "My Old
Pal" is an average Tom Mix picture, which
means something different to everyone. To
countless little boys, anyway, and even some
grown ups, it means just the sort of unpre-
tentious unsophisticated entertainment they
enjoy. * * *
DAILY MIRROR—* * * This is the three
R's kind of entertainment : romping, rollick-
ing, romantic. It doesn't disappoint, either.
Tom (Mix) rides his gorgeous horse Tony
like a streak. ♦ * *
EVENING JOURNAL—* * * Tony.
Tom's justly famous horse, gives the star a
chance to show he can still ride, even
though he rounds up a diamond smuggler by
throwing a lariat from his motorcycle. * * *
GRAPHIC — * * * tf last night's enthusias-
tic audience is any criterion this Mix picture
is the best of them all. Tom has put aside
the Spanish stuff he affected in his last
coupla operas and this time we see him as
"one of the finest" — an Irish motorcycle
cop who cleans up the underworld in a few
reels. * * *
HERALD-TRIBUNE—* * * It is the
most naive picture we have encountered since
1914. and now we're going to be perfectly
frank and tell the truth till it hurts: ^we
thoroughly enjoyed "My Own Pal."
MORNING TELEGRAPH—* * * It
seems to us one of his best, for it contains
all the ingredients that have built up Mix's
tremendous following ; compounded with more
skill than used to he employed in his early
davs as a star, and making for genuine en-
tertainment, if you care for the kind at all.
* * *
POST—* * * The best acting of the piece
is contributed by a very human little dog.
pet of the cocksure child. Although the lit-
tle dog's name is not mentioned on the pro-
gram, we are moved to give it a pat on the
head for an intelligent performance amid
none too inspiring surroundings. * * *
TELEGRAM—* * * .Any sympathy that
we might have entertained for the naive
quality of this highly improbable story was
promptly nipped in the bud by an attack
of intense aggravation induced by the pres-
ence of one of those fatiguing screen children
whose airs and affectations have no more
in common with the genuine article than
a bull with a china shop. • * *
TIMES — * * * Mr. Mix is seen in the
best cut policeman's uniform that has ever
been tailored. He is kept busy for most of
the latter chapters dodging villains and being
falsely accused. He tosses scoundrels into
the water, lassoes four men and sees that
they are dragged by a flivver into the river.
"The Untamed Lady"
Paramount
Rivoli
AMERICAN—* ♦ * It brings Gloria
Swanson to the screen in a new role, which
she plays delightfully. Her part demands and
receives some real acting, as well as per-
sonality, from its star. ♦ ♦ ♦
DAILY MIRROR—* * * Frank Tuttle
directed Miss Swanson in Miss Hurst's "or-
iginal." Simply an incorrigible triumvirate
who once heard that the public mind rated
10 years old and artually believed it. Mr.
Tuttle has excavated all the old gags and
situations familiar to the silver sheet. • * ♦
DAILY NEWS—* * * In the role of the
"Untamed Lady" Gloria Swanson gives a
most natural performance. As the spoiled,
hot-tempered, selfish Joan, heiress to millions,
she makes you want to slap her. Nobody
has ever famed her. She is a beastly brat
as a child. She is beautiful and imperious
as a young woman. * * *
EVENING JOURNAL—* * * Gloria's
(Swanson) a good trouper and Larry's
(Gray) a nice looking boy, but the story
is made up of trite situations solved accord-
ing to formula. * * *
EVENING WORLD—* * * Miss Swanson
has a host of followers through thick and
thin. This is one of the thin ones. It seems
a shame to waste Miss .Swanson's talents in
something that is neither well-knit emotional
drama nor comedy. She is one of the few
plavers equal to either or to a combination of
both. * * *
GRAPHIC—* * * As a feature picture,
"The Untamed Lady" is puerile, but as a
Gloria Swanson appearance, it will be worth
your time. * * *
HERALD-TRIBUNE—* * * And the act-
ing? Well, Gloria Swanson never has been
better in all her life than she is as the un-
tamed lady. And Lawrence Gray is so good
as the determined young man who does tlie
taming j * * *
MORNING TELEGRAPH—* * * Is one
of the best ladies she has brought to the
screen. She has everything that should find a
place in Swanson films, comedy and mag-
nificence and drama and pathos, all nicely
blended and put across by means of one
of the best set of titles of the season. * * ♦
JIOST— * * * "The Untamed Lady" is a
program picture, and at the risk of bringing
down upon our head the wrath of its star,
we label it, after much thought, a dull,
limiiid program picture undistinguished and
ordinary. It is too bad that this should be
so, for Miss Swanson works hard. ♦ * *
SUN' — * * * Whatever it is. the some-
what foolish story has called into play all the
laients of Frank Tuttie to prevent its being
a silly jumble.
In the fierce, hand to hand fight between
tale and Tuttle, Mr. Tuttle comes out the
winner. * * *
TELEGRAM—* * * However wild the
caprices of Fannie Hurst's "Untamed Lady"
are designed to be. the motion picture ver-
sion of the story, which has come into being
at the impulse of I'araniount. can be classed
at best as but a very mild innocuous affair.
« * *
TIMES—* * * Although Gloria Swanson's
latest "picture, "The Untamed Lady," is un-
likely to go down in film history as one of
the monuments to the industry, it is. largely
because of frequent changes in backgrounds
and Miss Swanson's becoming frocks, a mod-
erately entertaining exhibit. * * *
W"ORLD— * * * When one judges a film
play as being one of the worst which Gloria
Swanson has ever made, one is pointing to
a spot on the cinema map about 15 degrees
southeast of terrible. "The Untamed Lady"
is every bit of that, and the responsibility
rests upon the soulder of no one but the
person who finally said : "Let's make 'The
Untamed Lady'." ♦ * *
powerful as the original tale, provides enter-
tainment that is worth anyone's while. * * *
TIMES — * * * A feature reflecting a sin-
cerity and genuineness that places it dis-
tinctly in a class apart. Rowland V. Lee
directed this production. ♦ * *
"The Goose Woman" — Universal
CaJifornia, San Francisco
BULLETIN—* * * To say that this is the
best screen achievement of Miss Dresser
would not adequately convey an idea of the
heights to which the actress rises in the
interpretation of the role of a most unusual
mother in Beach's story. ♦ ♦ ♦
CALL AND POST—* * * Absorbing mys-
tery-crime story, splendidly directed through-
out by TTlarence Brown and rendered notable
by the work of the star (Miss Dresser). * * *
CHRONICLE—* * * Miss Dresser has
not spared herself in the earlier scenes, for
she mades a sodden, drunken, brutish crea-
ture of the "goose woman" ; hard, cruel al-
most inhuman. It is great acting. * * *
EXAMINER—* * * Louise Dresser gives
one of the finest characterizations ever seen
in films. * * •
"Hands Up" — Paramount
Capitol, Detroit
FREE PRESS—* * * Do not be afraid
of another war picture. No spy acted quitt
like Griffith does, and no spy ever caused
such hilarious humor as he does through
five rels of comedy. * * *
NEWS — * * * A series of captures and
escapes are situations made to Griffith's order
for it is in evading the death sentences im-
posed on him by his adversaries that he
manages to provoke the most fun. Prob-
ably the most laughable. * ♦ ♦
TIMES — " * * There are no harrowing
scenes of warfare. The audience is made
to laugh even in the most serious moment!
of the film. * * *
"Infatuation"— First Nat'l
Capitol, Montreal
STAR — * * * Miss Griffith, in our view,
exceeds the limits of her previous perfor-
mance. She is an actress of considerable
merit when suitably cast, and she has here
a vehicle that gives her many opportunities.
"Irene'— First Nat'l
Warfield, San Francisco
BULLETIN—* * * The f.ashion parade is
a new process and it is about the most gor-
geous achievement of film coloring yet ac-
complished. * * *
CALL AND POST—* * * Miss Moore
puts into Irene all the "pep" of the original
musical comedy, with a whole lot more gin-
ger of her own. ♦ ♦ *
CHRONICLE— * * * It gives Miss Moore
another chance to play one of those wide-eyed,
wondering, innocents she does so well, and
it allows her to wear pretty clothes as well
as shabby ones. * * *
EXAMINER—* * • This is a love of a
picture for cinema goers who like to see gor-
geous dresses, fashion shows, garden fetes and
pretty girls in a constant change of exotic
gowns. * ♦ *
Out-of-Tozvn
"As No Man Has Loved"— Fox
Criterion, Los Angeles
E.XAMINER — * * * Edward Hearn. as the
man who was banished because of his sedi-
tious outbursts, gives a thoroughly interest-
ing performance. » • *
EXPRESS — * • * That intensity which
vitalizes Hale's story gives way to an equally
real but slow monotony in "As No Man
Has Loved," for the film suffers from lack
of dramatic economy through expanding.
• # «
HERALD^-* * * While perhaps not as
"Lady Windermere's Fan" — Warners
Capitol, St. Louis
TIMES—* * * The play, by Oscar Wilde.
is brought to the screen by Ernst Lubitsch,
and would have made interesting entertain-
ment for three reels, but stretched to its
present length has become rather tiresome.
"Mannequin" — Paramount
State, Cleveland
PLAIN DEALER-* * * Miss Hurst must
have been a little disappointed when she saw
her $50,000 prize story on the screen, and
discovered she had found no new ideas to
make her "Mannequin" a real prize winner.
Columbia, Washington
STAR—* * * Though for the most part an
alisorbing picture of human appeal, is not
likely to be classed, among the year's best
offerings. * • *
"The Man Upstairs"— Warners
State-Lake, Chicago
JOURNAL — * * * Congratulations, Mr.
Warner Brothers! You've given us one of
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DAILY
Sunday, March 21, 1!
the best program pictures seen in a long
time. • * *
TRIBUNE—* • • Sure have to hand it
to this picture ! Keeps you guessing from
start to finish. * • •
"The Masked Bride"— M.-G.-M.
Strand, Cincinnati
TIMES-STAR—* * * So long as Miss
Murray stays on the screen the audience
stays in its seat. Regarding the plot, we beg
to call your attention to the dancing. * * *
"North Star"— Assoc. Exhibitors
Randolph, Chicago
AMERICAN — * * * It's all good enter-
tainment, and no one could help liking its
dog star — he's a thoroughbred and a gentle
man always. • * •
TRIBUNE—* * • "North Star" is well
directed in the main, holds the interest pretty
well, and relaxes itself now and then with
slapstick comedy that isn't bad at all. • * •
"The Read to Yesterday"— P. D. C.
Metro, Washington
HERALD — * * * A clever utilization of
the idea and reincarnation adds to the in-
terest and tenseness of the modern narrative's
development. * * ♦
POST — * * * One of the most vivid wrecks
in film history takes place.
STAR — * * * It pictures one of the most
vivid train wrecks of the screen, and it also
creates a novel sensation with the startling
twist whicl: turns the he-man hero into a
minister. * ♦ *
"Rose of the World"— Warners
Figueroa, Los Angeles
EXAMINER—* * * Patsy Ruth Miller
plays a loveless, melancholy role which af-
fords her the opporunity to give finer shades
to her moods than she usually does. * • *
HERALD—* * * Patsy Ruth Miller scores
in this film what is perhaps the most enjoy-
able interpretation of her recent pictures.
The part gives her an opportunity to shade
her emotional scenes, and this she does with
ease atid grace. * • •
TIMES—* * * Patsy Ruth Miller, trying
to be sweet and pink-sunbonnetisb, is a sight
to make angels weep. • • •
Fire Hazards Taboo
Cleveland — > Mrs. Georgia
Moffett, secretary of the Film
Board of Trade, states that
more than 1,000,000 ft. of films
are handled daily in the Cleve-
land Film Exchange Building
with no fire loss. Seven hun-
dred exhibitors are served daily
through local exchanges. Fire
hazards have been reduced to a
negligible quantity through co-
operation between city fire in-
spectors and local exchanges.
City inspection is made every
two weeks. Fire drills are held
twice a week.
Incorporations
Londoii, Eng. — All-British Films, Ltd.,
London; to produce and distribute. Capital
£3,000. Incorporators, J. Lambert. A.
Cansfield and J. Holmes. Attorney, E. A.
Masser, 7 Park Square, Leeds.
The Bowling League
Universal won games from both
Fox and P. D. C. Thursday night
at Dwyer's, beating Fox 827 to 642,
and P. D. C. 759 to 746. P. D. C.
won from Fox, 757 to 646. This
week's games will be played by
Pathe, Educational and Fox. The
league standing follows:
Won Lost P. C.
Famous 4 0 1000
First National 3 1 .750
Universal 4 2 667
P. D. C .3 3 .500
Pathe 2 2 .500
M.-G.-M 2 2 .500
Fox 0 4 .000
Educational 0 4 .000
London, Eng. — Vaudeville Players. Ltd ,
London; to produce theatrical plays snd
pictures. Capital £100. Incorporators, W.
Williams, C. Parker and others.
Springfield, III. — Elston Theater Corp.,
3167 Elson Ave., Chicago. Capital $10,000.
Incorporators, A. Geranious, W. Alexander.
G. Stathis. Attorneys, Citherio, Van Schaick
& Stevens, 1924 Otis BIdg., Chicago.
Dover, Del. — Mossell Amusement Corp.,
to operate theaters. Attorney, Colonial Char-
ter Co., 304 Ford BIdg., Wilmington.
Sommers Estate Over $3,000,
St. Louis — Additional invent
the estate of the late David So
filed in the St. Louis Probate
lists notes, accounts, stocks and 1:
aggregating $1,585,300, bringing
total to $3 003,892. Included ii
new listing were 3,700 shares of
ropolitan Theater Corp. stock,
praised at $75 a share, but havi
par value of $100.
"The Skyrocket"— Assoc. Exhib.
Piccadilly, Rochester
DEMOCRAT—* * * Peggy Joyce films
well and wears clothes with some degree
of grace although she is lacking in the subtle
appeal which depth and intelligence alone
can give to finely poised womanhood. * * *
HERALD — * * * Peggy Joyce is pictorial-
ly a big asset to any picture. Combined
with her facial charms the star has the
ability, to wear gowns in the regal fashion
that earned for her the title, "the best dressed
woman on the stage." • • •
TIMES-UNION— • • • The pitiless cam-
era now and then gets in some work upon
Peggy which makes one wonder whence crime
her reputation as "the most beautiful wom-
an in the world ;" and her acting certainly
does not strike one as being anything to
rave over. * * •
"Three Faces East"— Prod. Dist.
Corp.
Keith's, Cleveland
PLAIN DEALER— • » • The thrills and
spectacular scenes are abundant, and so clev-
erly constructed is the film that it is almost
impossible to anticipate events, making them
more enjoyable when they come. * ♦ •
STAR — * • 'Once the plot of the story
is accepted, action follows upon action in
logical sequence that would not disgrace a
far more pretentious effort, and the attention
of the adience is never allowed to flag. • • ♦
Capitol, St. Louis
GLOBE-DEMOCRAT—* * * "To us it is
one of the most thrilling and exciting plays
of intirgue and mystery that has come * • •
in many a day. * * *
POST-DISPATCH—* * * Jetta Goudal
is admirably fitted for the role of a woman
of mystery and the rest of the cast does
good work. * * •
TIMES — * • • It is a relic of the late
war, but the war scenes have fortunately been
shoved into the background and the picture
has been developed into an interesting mystery
play. • • •
Kentucky Bills Pending
Frankfort, K}y. — The censoV bill
and the tax bill are still pending.
The Legislature has only a few weeks
to go, and it is believed that the work
done by the M. P. T. O. of Ken-
tucky to counteract the measures,
will be successful.
Albany, N. Y. — Rochester Corinthian, Inc.,
Rochester; to operate theaters. Capital $20,-
000. Incorporators, M. Konowitz, H. Becker,
and L. Baer. Attorneys, Konowitz & Baer,
1440 Broadway, New York.
Albany, N. Y. — Moral and Educational
Film Co., New York. Incorporators, W.
Matthews, Jr., E. Wemett. Attorney, W.
T. Quinn, 2 Rector St., New York. To
produce.
Trenton. N. T. — Walt Whitman Theater
Co., Camden. Capital J125.0no. To ope---
ate theaters. Incorporators, S. Kaplan. I.
Hoffman and D. Getszov. Attorneys, Wes-
cott and Varbalow, Camden.
Sacramento, Cal. — The Fine Arts Studios,
Inc., Los Angeles: to produce. Capital ^500,-
000. Incorporators. T. Stewart, L. Paige.
L. Beilenson and C. Greenbere. Attorney.
Charles Greenberg, Room 1231, Chapman
BIdg., Los Angeles.
$500,000 San Jose Theater
San Jose, Cal. — Work will ti
immediately on the construction
the new West Coast theater, tj
erected by West Coast Theaters,!
The house will cost $500,000 and'
be of the Spanish type. It will '
2,500, and it is to be located :
to the new Montgomery Hotel
Chesterfield Schedule Maintaim
Chesterfield is now busy on
final picture in its current sche(
Of the six Eileen Sedgwick west!
four have been finished and of the
Bill Pattons, five have been c
pleted. The six two reel Jungle
tures made by W. N. Selig have
wise been finished.
Blank's Executives Here
Harry Watts of Omaha, A.
Stolte of Des Moines and H. W
berg of Des Moines, who are ex
tives of the A. H. Blank circuit,
in New York. They attended
Publix convention and returned
on the special train yesterday.
To Discuss Theater Re-Opening
Mercer, Pa. — Poor business has
closed the Liberty, the town's only
house. The management will soon
meet with the Chamber of Commerce
to discuss plans for the reopening.
Cassidy Joins West Coast
Salt Lake City — Weir Cassidy, for-
mer exploitation manager for the
American, has joined the offices of the
West Coast Theaters. He is succeeded
by Dave Schayer.
Sacramento, Cal.— Sterling Prod.. Inc., Los
Angeles: to produce. Capital $100,000. In-
corporators. A. Koch. M. Simberg and G.
Signor. Attorney. Maurice -Salzman, 1131
Van Nuys BIdg., Los Angeles. I
Sacramento, Cal. — Distinctive Theaters,
Inc.. San Diecro ; to operate theaters. Cani-
tal $50,000. Incorporators. E. Gaderer. W.
Penry, R. Sunderhauf, H. Davis and G.
Malette. Attorney, L. R. Kirby, 218 Com-
monwealth BIdg., San Diego.
Sacramento, Cal. — The Granada Co., Sac-
ramento: to operate theaters. Capital $750.-
000. Incorporators. G. Peltier, J. Jacobs.
1. Morris. E. Read. B. Vandenherg, T. Blair
and A. Williams. Attorneys, Henry & Be-
deau, California State Life BIdg., Sacra-
mento.
Roden Resigns
Salt Lake City — J. B. Roden has re-
signed as assistant manager of Pre-
ferred and will manage his theater,
the Orpheus, at Evanston, Wyo.
New Cleveland Office for Fox
Cleveland — The Fox exchange will
move on May 1 into new quarters at
Payne Ave. and East 22 St.
Managing Pathe's Des Moines Office
Des Moines — Walter Liebmann is
now managing the local Pathe ex-
change, succeeding A. W. Kahn.
O'Keefe with Pro-Dis-Co.
Salt Lake City— The Pro-Dis-Co.
Exchange here is now in charge of
Al O'Keefe.
Berg in Moberly
Moberly. Mo.— The Fourth St. the-
ater is now beine managed by Ben
Berg of Kansas City.
Springfield, 111. — McVicker Fireproof Cur-
tain Co.. Inc.. 2436 Sheffield St.: to manu-
facture and distribuate fireproof theater cur-
t.-iins. Capital SI 0.000. Incorporators, J.
McVicker. P. McVicker and M. Martin. At-
tornev. T. Martin, Room 1518, 10 South La
Salle St., Chicago.
Sprinefield. 111. — Facial Film Co.. 5649
South Michigan Ave., Chicago; to produce
Capital $3,000. Incorporators, A. Ebel, A.
Seidel and M. Seidel. Attorney, F. Marshall,
10 South La Salle St., Chicago,
State Righting "Affinities"
Ward Lascelle is state riglii
"Affinities," featuring Colleen Mc
The picture was made by Las-
in 1922 and was first released by
old Hodkinson company. New I
land has been sold to the Ritz ]
Exchange of New Haven.
n
PUBLIC SERVICE'
Adventure speakers fror
Far places, or films onlj
Bureau of Commercial Economics
1108-16thSt. N.W. Washington, D.<
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, III.
You are confident
When the picture is printed on Eastman
Positive Film you are confident of photo-
graphic quality on the screen.
Eastman Film is subjected to exacting tests
in the Kodak Research Laboratories that prove
it right.
'.%■*
And it is identified throughout its length
by the black lettered words ^'Eastman" and
^^Kodak".
hook for the identification
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
HARRY LAN60ON
COftPOaATION
presents
y
REELS that spin laughs so fast you think you're looking at'
the first when you're half way through the last. They're
calling him the world's greatest comedian!
iTHE
7Ae BRADSTREET
o>" FILHDOM
:s^^re(ocmized
Authority
VOL. XXXV No. 67
Monday, March 22, 1926
Price 5 Cents
Profits to "U" Force
Sales Force to Share in Earnings
Based on Their Records — Year's
Product Sold Via New Plan
The highlight of Universal's East-
ern convention which closed at the
Astor yesterday was the announce-
ment of a profit sharing plan to be'
inaugurated in all branches of the
$ales force. This plan contemplates
the payment of a .5 per cent Ijonis
or commission to each exchange on
the increased net revenue for the
coming year. It will be based on\a
comparison of tlie increased reveniip
of the 12 month period May 9, 1926,
to May 7, 1927, over the period May^
6. 1925 to May 8, 1926.
It is understood that this j-ear Uni-
versal will sell the entire "Greater
Movie List" as such and not divide
up the product on a six months'
Each of the six Reginald Denny's
will be sold individually. Last year
the Dennys w'ere included in the en-
tire Universal output.
"We are in the most highly com-
petitive business in the country,"
said Louis Metzger, Western sales
(Continued on Page 2)
Fox Plant Busy
11 New Pictures to Start Wi.nin
Month — W. R. Sheehan Super-
vising "What Price Glory"
Hollywood — Eleven pictures are
tp be placed in production at Fox
Avithin a month. Winfield Rj Shee-
han, who is now devoting practically
all of his time to production, will
supervise "What Price Glory' .which
goes into production on April 12 with
Raoul Walsh directing.
Frank Borzage has been assigned
"The Pelican" which Sol Wurtzel
will supervise. Emmett J. Flynn's
next will be "Going Crooked" in
which Hallam Cooley, Lou Tellegen,
David Butler, Byron Munson and
Arthur Housman will appear. John
Griffith Wray has been assigned
\ (Continued on Page 3)
Managers Discuss Basic Contract
The stage producing managers
will meet at 1 o'clock today at the
Astor for further discussion of the
closed shop contract of the Drama-
tists' Guild. Then at three o'clock
their committee will go into joint
conference with the dramatists' com-
mittee to ask for certain changes.
The motion picture clause has not
yet been discussed.
Paramount Convention Tomorrow
The New York group which will
attend the Paramount sales conven-
tion at the Ambasador, Atlantic City
tomorrow leaves this afternoon on a
special train. The meetings will con-
clude on Saturday.
"Conditions Improved Everywhere"
Adolph Zukor, speaking on general
business conditions in Arthur Bris-
bane's column, "Today," in Satur-
day's "N. Y. American," declared:
"Everywhere conditions are better.
The improvement is greatest in the
rural communities."
Two Bkl5m Theaters Under Hammer
Joseph P. Day, auctioneer, will
ofTer at public auction next Wednes-
day at noon, in the Brooklyn Real
Estate Exchange, 189 Montague St.,
property at the Boardwalk and Surf
Ave., Coney Island, consisting of the
Eureka baths and theater. Day will
also sell the property and Montauk
theater at 189 Montague St.
See Chance for Copyright Victory
The M. P. T. O. A., in a statement
Saturday stated replies from Con-
gressional representatives to the pe-
titions of state units concerning pro-
posed amendments in the copyright
law, are of a highly optimistic na-
ture.
Germans Watching Prestige Abroad
German films' which might hurt
the country's prestige abroad may
not be exported, if a bill now before
the Reichstag is passed, according
to "The Times."
Fox Local Exchange Moves
The local Fox exchange has
moved into its new quarters at 343-5
W. 44th St. Buffet lunch will be
served to exhibitors today. The
building houses the sales, booking
and accessories departments.
Dearest Mr. HAMMEL— {yep, Johnnie--^
mean you I See you at Atlantic. Nellie G.
Putnam a Play Broker
George Palmer Putnam, publisher,
and John Wheeler, president of the
Bell Syndicate, have become asso-
ciated in the sale of picture rights
of literary works. Headquarters at
2 W. 45th St. Associated with the
pair will be George Bye. Allie Lowe
Miles and Richard Halliday.
June Mathis Comfortable
Late Saturday afternoon, June Ma-
this was reported to be getting along
nicely. She under went a serious
operation late last week.
Christie Product Completed
Hollywood — The Christie studio
has completed its 28 two-reel com-
edies for release on the Educational
1925-26 schedule.
Tilt Over "Ben Hur" in Chicago
Chicago — "Ben Hur" will close at
the Woods on the 27th after a run of
eight weeks. Back of this announce-
ment, it is understood there exists
a difference between Aaron Jones
and A. L. Erlanger over summer
rental for the theater. If they do
not reach an agreement, the picture
will be transferred to another thea-
ter. The weekly gross at the Woods
has been about $14,000 or $15,000.
De Milles Together
William C, Now Finishing Contract
with Famous, to Direct Leatrice
Joy as First for P. Dl C.
Los Angeles- — William C. dc Mille
will join his brother, Cecil, and make
pictures for release through P. D. C.
The first will be "For Alimony
Only," starring Leatrice Joy. The
announcement was made by Cecil B.
upon his arrival from New York.
\William willj join the De Mille
studios upon his return from New
York whither he is now bound.
The De Mille schedule for next
year will involve $10,000,000. About
$500,000 will be spent in addition at
the Culver City plant.
The combine outputs of the De
Mille and Metropolitan studios will
total 40 pictures. As noted, the
probable highlight will be one p?cu.
sonally directed by "C. B.", which
will cost about $1,000,000.
Charles West will take over Bar-
rett C. Kiesling's duties as studio
publicity director while the latter
will devote all his time to a super-
vision of press material from the
(Continued on Page 2)
25,480,000 Patrons in Seven Years
Chicago — The State-Lake, Or-
pheum vaudeville and picture house,
is celebrating its seventh anniversary.
During the seven years, according to
Orpheum officials, 25,480,000 patrons
have passed through its doors, and
16,380 vaudeville acts have been pre-
sented.
M.-G.-M. Signs Sharp and Haines
Hollywood — M.-G.-M. has signed
Henry Sharp, cameraman, and Wil-
liam Haines, juvenile lead, on long
term contracts.
Arrested for Violating Minors Law
Hartford, Conn. — On warrants is-
sued by Prosecuting Attorney Bones,
the manager, ticket seller and ticket
taker of the Grand have been ar-
rested, charged with violating the
minors law. Albert Unger is the
manager.
Premiere of "For Heaven's Sake"
Hollywood — The world premiere
of "For Heaven's Sake" will be held
at the Million Dollar theater . on
March 25.
Frank Tuttle to Bermuda
Frank Tuttle, who has been ill of
influenza, is still quite sick. He ex-
pects to go to Bermuda this week to
recuperate.
Schenck Recovered
Joseph M. Schenck returns to his
desk today, after having been con-
fined to his hotel for several days
with a severe cold.
Rock Signs Another
Hollywood — Joe Rock has signed
Lois Boyd, comedienne on a five
year contract.
Ray Rockett Back
Ray Rockett, who has been ill with
the grippe will return to the First
National studio today.
Straus & Co. Offer Theater Issue
Springfield, 111.— S. W. Straus oi
Co. has purchased and is offering a
first mortgage, 6]^ per cent bond is-
sue of $1,100,000, secured by the Lin-
coln Square Bldg., now under con-
struction. The bonds, which mature
in two to 15 years, are priced to yield
6.10 and 6.50 per cent, constitute a
direct closed first mortgage on the
land, building and equipment and are
the direct obligation of the Spring-
field Theater Co., which is building
the theater.
Griffith Denies Leaving Famous
D. W. Griffith denied on Saturday
published reports which stated thai
friction with Famous would result
in his withdrawal. He has already
made "That Royle Girl," is now at
work on "The Sorrows of Satan,"
and has one more to make under his
present contract.
F.B.O. Delegation Leaves Friday
The F.B.O. contingent in the East
which will participate in the Log
Angeles sales convention leaves for
Hollywood Friday. Colvin Brown
precedes the group by two days.
Herrick to Make 12 for C. & C.
F. Herrick-Herrick has signed
with Cranfield A Clarke to produce
12 two-reel dramas. Production at
Tec-Art.
Al
THE
i^m
DAILY
Monday, March 22, 1926
(XXVNo.GT Monday, Mar. 22. 1926 Price S Cents
pyright 1926, Wid's Films and Film Folks,
:. Published Daily except Saturday and hol-
,ys at 1650 Broadway, New York, N. Y., by
ID'S FILMS and FILM FOLKS, INC.
W. Alicoate, Treasurer and Business Man-
er; Maurice D. Kann, Managing Editor;
>nald M. Mersereau, Advertising Manager;
Iph Wilk, Traveling Representative. En-
ed as second-class matter May 21, 1918,
the post office at New York, N. Y.. under
; act of March 3, 1879. Terms (Postage
e) United States, outside of Greater New
)rk, $10.00 one year; 6 months, $5.00; 3
inths, $3.00. Foreign $15.00. Subscribers
3uld remit with order. Address all com-
mications to THE FILM DAILY, 1650
oadway. New York, N. Y. Plione Circle
56-4737-4738-4739. Cable address : Filmday,
!W York. Hollywood, California — Harvey
Gausman, 6411 Hollywood Blvd.; 'Phone,
anite 3980. London — Ernest W. Fredman,
le Film Renter, 58, Great Marlborough St.,
mdon, W. I., Paris — La Cinematographic
ancaise, 5, Rue Saulnier.
Quotations
High
1.0W Close
Sales
alaban & Katz . . . .
69J4
stman Kodak 108K
108
108
400
mous Players ..120H
119^
1205^
3,800
m. Play. Pfd. ..119^
119J4
119J4
100
ilm Inspection . . . .
5
irst Nat'l. Pfd
. .
102
Tt Film "A" .. 63
6154
63
1,300
X Theaters "A" 22 J4
21
22
1,700
ntcrn'l Projector
10^
)ew's, Inc 39
38
39
1,300
letro-Gold. Pfd.
2214
P. Cap. Corp. .. 2\V%
215^
2\%
400
the Exch. "A" ..6354
63J4
63'/^
500
kouras Bros
50
Stan. Co. of Am.
50
....
ans-Lux Screen .. 9J4
9^8
9K2
400
Jniversal Pictures
30
niv. Pict. Pfd. .. 91
91
91
100
Varner Brothers
lOH
A'^arner Pictures
WA
* Last prices quoted
** Philadelphia market
De Milles Together
(Continued from Page 1)
>mbined studios. Donald Crisp
ill direct Vera Reynolds' first star-
ng picture, "Sunny Ducrow."
asu Pitts, Edward Burns and
reorge K. Arthur will be in the cast.
William K. Howard will direct
Gigolo, The Dancing Man," star-
,ng Rod La Rocque. C. Gardner
ullivan and Marion Orth are pre-
aring the script. Lucian Andriot
; cameraman. -"
Cuts And Flashes
The Chicago United Theaters, Inc.
n Illinois corporation having head-
uarters in Chicago, has been dis-
olved.
Profits to "U" Force
(Continued from Page 1)
director. "Sevenj hundred pictures
are ofifered yearly and exhibitors can
furnish only 365 playing dates. This
means you must know your product
and have money-making pictures
with which to get dates."
Exhibitors are insisting that well
known, reliable, resourceful directors
be entrusted with the making of pic-
tures, according to Metzger. He re-
viewed the work of Universal's di-
rectors and cited the pictures made
by many of them last year. He de-
clared that stars alone are not suffic-
ient and exhibitors want excellent
direction along with the stars and
stories. Metzger explained the new
sales manual. It contains the
quotas desired by the Universal
heads. It is a 96-page book.
Earl Kramer, Eastern sales direc-
tor, laid stress on the specials to be
released by Universal, while Ralph
Williams, Southern sales director,
spoke on the Hoot Gibsons and
"Blue Streak" Westerns.
Nat Rothstein told of the sales
possibilities in "The Flaming Fron-
tier," and George Brown, advertising
manager, went into detail regarding
the studio product, giving the plots
and casts of the pictures on the
"Greater Movie List." He also ex-
plained the national advertising that
is being done.
Joe Well, exploitation director, de-
clared that Universal has always
worked with the exhibitor and that
the exploitation men are invaluable
adjuncts of the exchange and theater.
David Bader spoke on advertising
accessories.
Paul Gulick, publicity manager,
told of the work of his department
in aiding exhibitors in selling to the
public. "A satisfied exhibitor is our
best asset," said Gulick. Saturday
night, the salesmen attended the
Earl Carroll theater.
The second convention will begin
today at the Book-Cadillac Hotel,
Detroit, and will last for three days.
Then there will be a three day con-
vention at the Drake, Chicago, for
the Middle West, followed by a three
day convention at the Roosevelt,
New Orleans, and finally by a simi-
lar conference at the Biltmore, Los
Angeles.
Sidelights
He was bothered by a hand that moved back
and forth near the wall of the "College
Hall" room in the Astor, where the boys
were in session. Investigation revealed the
fact that it was Metzger's own hand and
that he was seeing a reflection from a mirror.
The salesmen were assured that promotions
would continue to be made from within
the ranks.
The sessions ended yesterday, and the man-
agers and salesmen lost no time in getting
back to their exchanges.
A studio representative is expected to at-
tend the Chicago and New Orleans sessions
and furnish much information on the 1926-
27 product. Last year, Ray Schrock, now
with Warner Bros., came from Universal
City to explain the line-up.
Butterfield House Robbed of $3,000
Ann Arbor, Mich. — A lone robber
held up R. L. McHenry, auditor of
the Majestic, a Butterfield house, and
relieved him of $3,000, Sunday re-
ceipts.
M.-G.-M. to Make "Three Twins"
Hollywood — The musical comedy,
"Three Twins," will be made by
M.-G.-M., with Lew Lipton directing.
Manistique in Throes of "Blue" Fight
Manistique, Mich. — This city is di-
vided as a result of a bitter fight on
Sunday shows. The issue will be de-
cided at the April election. Decision
to submit the question to voters was
made by the council at a meeting
marked by wrangling and debates,
with a proposal that Sunday shows be
banned pending the referendum,
turned down.
New Missouri Theaters
St. Louis — A new theater at 20th
and Main Sts., Joplin, Mo., will be
started immediately. John W. Free-
man is the owner. The house will
cost $75,000. The new house at
Maryville, to be built by J. R. Cook,
will get under way shortly, as will a
new house at Blytheville, Ark., to be
built for S. Morgan of Little Rock.
E. G. Pearce will manage.
Incorporations
Albany, N. Y.— Alfred T. Wilton, New
York; press representative and publicity.
Capital $2C,000. Incorporators. A. Pope,
G. Pope and K. Pope. Attorney, J. A.
Timony, 1170 Broadway, New York.
Earl Kramer, presided at all the sessions.
Sunday he held separate meetings with the
various exchange managers and their sales-
men.
The Paradise Theater, Inc., of Chi-
ago, has received permission of the
secretary of State of Illinois to in-
:rease the directorate from three to
■our members.
Exploitation men here included Michael
Wilkes, Toronto and Montreal; J. Hartman
and Abe Goodman, New York exchange;
Bob Wood, New Haven. Wood is the young-
est in point of service, having joined Uni-
versal only two months ago. He is a for-
mer New Haven newspaperman.
The Northern Theater Co., of De-
troit, holding a Delaware charter, has
received a reinstatement by the Sec-
retary of State of Delaware.
All work stopped when Laura La Plante
and Hedda Hopper strolled through the Uni-
versal offices. Many employees shook hands
with the visitors. Miss Hopper is to re-
main in the East to appear in the film ver-
sion of "The Cherry Tree."
Albany, N. Y. — New Gates Amusement
Co., New York; theaters. Capital $28,000.
Incorporators, M. Friedland, L. Oishansky
and O. Liss. Attorney, ,C. S. T. Rosenberg,
350 Broadway, New York.
Two Theater Fkes
Indianapolis — City firemen fought
a fire in the new Bijou, 120 E. Wash-
ington St., recently, while patrons
waited were without knowledge of
the fire. A projector and several
reels of film were destroyed.
Trenton, N. J, — Liberty Fair and Amuse-
ment Co., Jersey City. Capital $125,000.
Incorporators, J. Bosco, M. Bosco and R.
Bosco. Attorneys, Kinkead & Klasner, Jer-
sey City.
Albany, N. Y. — Kansas Theatrical Enter-
prises, New York. Incorporators, F. Zerner,
R. Joyce and L. Mehl. Attorney, S. F.
Hartman, 120 Broadway, New York.
The Universal 1926-27 book for exhibitors
is a work of art. It is in four colors and
was prepared by George Brown and his
associates in the advertising department.
Lou Metzger. who made a decided im-
pression and who is a real spellbinder, was
irritated during his talk Saturday morning.
Reading, Pa. — The Lyric, in the
heart of the busines district at Ham-
burg, was destroyed by fire, causing
loss of $20,000.
Albany, N. Y. — Salina-JefTerson Corp.,
New York ; theaters. Incorporators, M.
Hammerstein, I. Greenfield and B. Zelenko.
Attorney, L. Friedman, 1540 Broadway, New
York.
♦.♦♦,••.♦♦.•♦.•.♦♦♦♦,♦♦.•♦.♦..♦♦.♦♦.♦♦.•♦,.♦,♦♦,♦♦,•♦,♦♦.♦♦.♦♦,♦♦,♦•,♦♦.♦
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i$ Union City, N. J. §
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ji G. BERT WARD, Prei. «
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Novarro in "The Heartbreaker"
Hollywood — Ramon Novarro will
star in "The Heartbreaker," original-
ly titled "Bellamy the Magnificent."
In the cast are Willard Louis, Bert
Roach, Edgar Norton, Sally O'Neil,
Renee Adoree and Carmel Myers.
Hobart Henley will direct.
This is a 'Cornerblock' cut furnished
FREE for all Pathecomedies at your
exchange.
Negative Developing
and Printing
Complete Title Service
SALAND FILM LABORATORIES, Inc.
Phone Bryant 0825 729-7th Ave, N.Y.
Next
Sunday
March 28th
Short
Subject
Quarterly
of
jjmi
^mUdstmet
oypiLMOOM
7>(fl«(0CM1Za
Authority
A
World
Of
Valuable
Information
calling him the world s greatest comeatan
Monday, March 22, 1926
THE
-^©^
DAILY
Government Films
Bureau of Mines Pictures on "Safety
First" Helping to Check Acci-
dents in Mining Industries
Washington — The Government Bu-
reau of Mines, in a check-up on the
reception accorded their safety films
has discovered that, in most instances,
their exhibition resulted in driving
home to workers the necessity of
being cautious in their daily labors.
It has been found that whereas few
industrial workers will attend a lec-
ture on safe practices, they will pack
the house for a film in which the
\ lecture is disguised with "story" in-
1 terest.
j The first pictures produced by the
bureau were crude both in photog-
raphy and plot as compared with
present standards. The Government
photographers kept pace with devel-
opments, so that today their product
compares favorably with that of com-
mercial organizations. More than
100 features have been produced in
which educational material is skill-
fully woven into "story" plots.
Unusual risks are sometimes taken
by Government camera men and
others employed in making these
films.
In the Courts
The Appellate Division has decid-
ed that the Claremont Laboratories,
Inc., are entitled to receive the $5,615
deposited in court pending the out-
come of its suit against F. W.
Kraemer. and the Pacific Southwest
Trust & Savihgls Bank over this
money. The plaintiff sued for ser-
vices rendered to the Selznick Dist.
Co. on "The Son of the Desert," and
claimed this money as due. The
court decided that Claremont is en-
titled to the money with six per cent
interest since it was deposited 'in
court in March, 1924, less any inter-
est paid on the sum, which is to be
a charge against the defendants.
Measles Grips Mass. Town
Leominister, Mass. — More than
1,100 cases of measles in this town
have caused the Board of Health to
close all theaters.
Colonial, Bethlehem, Changes
Bethlehem, Pa.— Straight pictures
will be the policy of the Colonial, the
house having abandoned vaudeville.
Fox Plant Busy
(Continued from Page 1)
"The Return of Peter Grimm"; and
Harry Beaumont, "The Family Up-
stairs," which will have Virginia Val-
li, and J. Farrell MacDonald in the
leads. Victor Schertzinger will di-
rect "The Lily"; Irving Cummings,
"Pigs" with Janet Gaynor; and John
Ford, "The Devil's Master." Edwin
C. Hill will supervise the latter pro-
.duction.
Tom Mix's next will be "Dead
Man's Gold'," Thomas Buckingham,
director. The cast includes Frank
Campeau, Eva Novak, Sam Allen,
Harvey Gripp, Frank Hagney and
Virginia Marshall. Kenneth Hawks
is the supervisor. "Dangers of 9
Great City" will be directed by R.
William Neill with Madge Bellamy,
Edmbnd Lowe and Leslie Fenton in
the leads...
Newspaper Opinions
"The Grand Duchess and the Waiter"
— Paramount
Allen, Cleveland
NEWS—* * * There is no further doubt
in my mind as to Malcolm St. Clair's ability
as a director. He knows his audience and
appreciates the fact that movie-goers have at
least a smattering of intelligence. ♦ * -
PLAIN DEALER—* * * It is by far the
smartest comedy in 1926 and contains two
of the slickest pieces of acting we have
had in 1925-1926. ♦ • *
PRESS — * * * It is a rather amusing
picture, though not one to include in any-
one's list ot the best. * * *
TIMES—* * * Is mighty good entertain-
ment, without being styled in the gorgeous
production class. It's a pleasing story, well
acted, well directed and well cast. * • •
Stanley, Philadelphia
BULLETIN—* • * Menjou is his "perfect
lover" self once more and excels his best
previous work. * * *
PUBLIC LEDGER—* * * There are
many blunders, clean spilled, tea overturned
and so on, comical situations of which Men-
jou makes .the most. * * •
RECORD—* * * Is a photoplay that held
the attention of everyone. It contained many
humorous situations and a few not quite so
hilarious. * * *
Missouri, St. Louis
TIMES — * * * He does some great act-
ing in "The Grand Duchess and the Waiter,"
which is filled with whimsical action and
moments. * * •
"His People" — Universal
Strand, Detroit
FREE PRESS—* * * "His People" is not
only one of the best photoplays of the
year, but is one of the best stories of Jewish
life in New York's great east side ever
told. * * *
"Memory Lane"— First Nat'l
Karlton, Philadelphia
PUBLIC LEDGER— ♦ * ♦ Here is the
tale of two boys and a girl portrayed with
unusual charm and dignity. John M. Stahl
has produced a picture of great beauty and
artistic design. * * *
Grand Central, St. Louis
GLOBE-DEMOCRAT—* * * As enter-
tainment, it is of pretty flimsy stuff, con-
cerning the well-worn triangle of two small-
town boys and a girl. But it is a gem in
regards to detail, direction and photography.
* * *
BOST-DISPATCH— * * * While it is
pretty obvious what the finish will be, the
story is amusingly told and there are sev-
eral surprising twists to it so that all in all
it is a decidedly worthwhile picture. * * *
"The Only Thing"— M.-G.-M.
Criterion, Los Angeles
EXAMINER—* * * Comedy, romance,
melodrama, and a marked specialty for char-
acterization mark this new picture. * * *
RECORD — * * * Unusual sets and beauti-
ful photography added to some good char-
acter portrayals save the day. * * *
TIMES — * * * There is nothing new in
theme or plot. But the production does
reveal ai new Conrad Nagel. * * *
"Sally, Irene and Mary"— M.-G.-M.
Chicago, Chicago
TRIBUNE — * * * Here's a little picture
that pulls at your heart strings and laugh
strings and other strings that in you are and
reach way down deep. * » *
Apollo, Indianapolis
STAR — * * * The picture has been beau-
tifully done in many places and the cast is
just what it should be, even to those playing
the most minor roles. • » *
^SlMadetS^
Utmost in Screen Brilliancy
Boom in Miami
Plans for 14 New Houses Announced
Since Jan. 1— Total Cost $6,-
600,000 and Seating 23,000
Miami — This city is experiencing a
most active theater building boom.
Not so very long ago there was a
scarcity of theaters but, according to
the Chamber of Commerce, plans for
no less than 14 houses have been filed
since the first of the year. In ad-
dition, tentative plans are being made
for three others. Most of the new
houses are for pictures. They in-
clude:
The Allapattah. $200,000; Shenan-
doah, $1,000,000; Cocoanut Grove,
$400,000; Biscayne Plaza, $1,000,000;
Coral Gables, $300,000; three to be
built by Paramount Enterprises, total
cost, $2,000,000; and the Miramar
Strand, $300,000.
The new houses proposed are
backed by Herbert Dreyfuss, of Terre
Haute, Ind. ; W. H. Farley and C.
R. O'Connor and Nina Putnam Wil-
cox, the author. Others have opened
recently, including the Olympia.
Schine Remodeling Theater
Corning, N. Y. — The Schine circuit
will completely remodel the State at a
cost of $75,000.
Woodhead's House Destroyed
Kenilworth, Utah — Sam Wood-
head's Auditorium has burned to the
ground.
On Broadway
Astor — "The Big Parade"
Apollo — "Stella Dallas"
Broadway — "Tumbleweeds"
Cameo — Repertoire Week
Capitol — "The Barrier"
Cohan — "Ben Hur"
Colony — -"The Cohens and Kellys"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Loew's New York — Today — "Ibanez' 1
rent"
Tuesday — "Monte Carlo" and "Chip
the Flying 'U' "
Wednesday — "Pleasures of the Rich"
Thursday — "The Vanishing Americati"
Friday — "The Gilded Highway" and "'
Lady from Hell"
Saturday— "Oh ! What a Nurse"
Sunday — "The Dixie Merchant"
Loew's State — "Partners Again"
Mark Strand— "The Bat"
Rialto — "Desert Gold"
Rivoli — "The New Klondike"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "Irene"
Selwjm — "The Black Pirate"
Next Week
Astor — "The Big Parade"
Apollo— "Stella Dallas"
Broadway— Not yet determined
Cameo — Repertoire Week
Capitol— "The Devil's Circus"
Cohan — "Ben Hur"
Colony — Not yet determined
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — Not yet determined
Rialto — "Bride of the Storm"
Rivoli — ^"The Crown of Lies"
Selwyn — "The Black Pirate"
Warners — "The Sea Beast"
Brooklyn Mark Strand — "The Bat"
Siegmann in "Born to the West'
Hollywood — Universal has IcWj
George Siegman to Lasky for a .
in "Born to the West."
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Joseph M. Schenck presents
NORMA TALMADGE
in
KIKI
with Ronald Colman
screen story by Hans Kraly
Based on the stage play "KIKI"
written by Andre Picard and David Belasco
A CLARENCE BROWN production
A First National Picture
irii
11(1
.ta
• calling him the world s greatest comeatanr
-"I
7Ae BRADSTREET
o/* FILMDOM
:S^^RE(OCMIZE0
AUTHORITY!
/OL. XXXV No. 68
Tuesday, March 23, 1926
Price 5 Cents
Fox Standardizing
2 Fireproof Structures From One Set
of Plans Now In Use — New
York Branch Opens
With the opening of its new New
York exchange yesterday, Fox has
12 exchanges in operation built from
standardized plans. Similar buildings
are under construction in Cleveland,
Toronto, New Haven and Oklahoma
City and others are planned in New
Orleans and Los Angeles. Jack G.
Leo, vice-president of Fox, is in
charge.
The structure on West 44th St.,
near 9th Ave., is as fireproof as possi-
ble, with steel furniture. On the third
floor are seven vaults, each with a
storage capacity of 2,500 reels. Two
(Continued on Page 4)
Fairfax-Rork Plan Studio
Marion Fairfax and Sam Rork in-
tend to erect a studio in Hollywood
to house their units, according to Nat
Dyches, director of publicity for the
dual organization, who is in New
York with Miss Fairfax and her hus-
band, Tuliy Marshall. Preliminary
work will start within a few weeks
after Miss Fairfax returns to Holly-
wood following the premiere of "The
Desert Healer," at the Strand in April.
Miss Fairfax, who is here to cut the
picture, is now confined to the St.
Regis by illness.
The Rork and Fairfax units will
make three more productions this sea-
son.
Coast Organizes
Independent Producers on the Coast
Form New Association — I. E.
Chadwick President
Los Angeles— Plans of independent
producers to launch an organiza-
tion fashioned along the lines of the
Hays association have crystallized in
the Assoc, of Independent Producers.
It is anticipated the group will co-
operate with Hays members.
I. E. Chadwick has been elected
president; Arthur Beck, vice-presi-
(Continucd on Page 4)
Film Rights Mediator
Theatrical Managers and Dramatists
To Decide On Outside Arbitrator
To Settle Disputes
The appointment of an arbitrator
who will act in disputes on the sale
of picture rights has been agreed upon
by the theatrical producing managers
and the Dramatists' Guild. He will
have sole and final authority in the
rendition of decisions.
This was announced by William A.
Brady yesterday afternoon at the
Astor following a meeting of man-
agers called to consider the contract
proposed by the playwrights. The
arbitrator, who will occupy a ppsi-
(Continued on Page 4)
Gainsborough Representatives Here
Michael Balcon and Charles Lap-
worth of Gainsborough Pictures, Ltd.,
arrived on the Cedric yesterday from
London. At the Algonquin for two
weeks.
Buys Famous Studio, London
London — Gainsborough Pictures,
Ltd., have purchased the Famous
Players' studio at Islington. The com-
pany will make "Edward the Peace-
maker," based on the life of Edward
VII. Alfred Hitchcock is directing
'•The Lodger" with Ivor Novello,
Malcomb Keen and Marie Ault and
George A. Cooper is at work on "The
Beautiful White Devil."
Saxe Enterprises Lease Three Houses
Ncenah, Wis.— The Saxe enter-
prises have secured long-term leases
on the Neenah and Doty here and the
Orpheum at Menasha. John Herziger,
former manager, closed the deal.
New British News Reel
London— W. G. Jeapes, A. J. Gale
and W. J. Repard have organized a
new company which will produce a
news reel. It is anticipated Phillips
Film Co. will distribute.
W. E.— SMITH and me. We'll be there I
Atlantic CitE. Nell Gwyn. P. P.— Advt.
"Les Miserables" for B'way Run
Universal will bring "Les Miser-
ables," a new version of the Hugo
novel, to this country as a special and
will probably start an American run
in a Broadway theater in the summer.
At present the picture is in two parts,
one titled "The Soul of Humanity,"
and the other, "The Vengeance of
Jean Valjean." It will be made into
one film for showing here. The film
was produced by Henri Fescourt and
will be released as a Universal-^Film
De France production.
Plan Several Houses in Nebraska
Kearney, Neb. — The Nebraska The-
aters Co., recently formed, is planning
to incorporate a theater in the new
Masonic Temple BIdg. planned here.
The concern intends to erect a theater
block at Columbus, this state. Com-
prising the firm are the World Realty
Corp.. Omaha first run operators, and
Epstein Brothers, South Omaha
showmen. Houses are planned for
principal cities in the state.
Universal Signs Lynn Reynolds
Hollywood— Lynn Reynolds has
signed a long term contract with Uni-
versal.
h
Some Titles
Atlantic City— The highlight
of the Paramount convention
opening today will be the an-
nouncement of new product.
The 1926-27 titles will in-
clude :
"Metropolis," made by Fritz
Lang for Ufa in Germany and
hailed as the finest picture ever
produced on the other side.
"Variety," starring Emil Jan-
nings and Ufa-made.
"Louie, the XIV," musical
comedy, in which Leon Errol
starred.
Wallace Beery and Raymond
Hatton in "We're In the Navy
Now," companion piece' to "Be-
hind the Front."
Emil Jannings in "The Thief
of Dreams."
Others unannounced to date
include "Love Them and Leave
Them," "Stranded in Paris,,"
"Love's Greatest Mistake," and
"Be Yourself."
The following have been
mentioned at various times:
"Old Ironsides," "The Rough
Riders" which Victor Fleming
may direct; Eddie Cantor in
"Kid Boots," "The Greatest
Show on Earth," "Glorifying
the American Girl," "Aloma of
the South Seas," "Nell Gwyn,"
"Beau Geste," "Padlocked" and
"Mantrap."
Buys Dreiser Novel
Theodore Dreiser's "An American
Tragedy," will be filmed by Famous
and D. W. Griffith will direct. It is
understood that the deal provides for
filming of the story exactly as writ
ten. A statement from Jesse Lasky
yesterday pointed out that "An Amer-
ican Tragedy" will be "the most am-
bitious efTort ever made by our com-
ny." Production will begin when
Griffith finishes "Sorrows of Satan."
Paramount Convenes'
550 Sales Representatives from AI
Over the Globe in Atlantic City
Today — Stars Attending
The Paramount sales convention
gets under way at the Ambassador!
Atlantic City today. Via special cars|
the following group leaves the Long
Island studio this afternoon for th«
convention:
Tom Meighan, Richard Dix]
Adolphe Menjou, W. C. Fields, Loia
Wilson, Carol Dempster, Louise
Brooks, Alyce Mills, Ricardo Cortez|
Lawrence Gray, D. W. Griffitl
Florenz Ziegfeld, Frank Tuttle
Gregory La Cava, Erie Kenton, Eddi«
Sutherland, Joseph Urban, William L^^i
Baron, Townsend Martin, Ralph
Block, E. Lloyd Sheldon, Tom
Geraghty, Luther Reed, John J. Gain,
Laurence Stallings, John Monk Saun-
ders, Herman T. Mankewicz and
Gene Buck.
Atlantic City — The Paramount con-
vention starts at the Ambassador
this afternoon at 2:15. The incoming
trains from the East, South and West
were met yesterday by special editions
{Continued on Page 6)
$6,000,000 Keith Bond Issue
Financed by a $6,000,000 bond of-
fering, the B. F. Keith Corp. will be
formed to acquire the vaudeville and
picture houses owned by the Keith
circuit. The new company will oper-
ate or control, directly or through
subsidiaries or afTiliated organiza-
tions, 34 owned or leased theaters.
The bonds will be handled by the
Bankers Trust Co., Lehman Bros,
and Dillon, Reed & Co.
13 New Theaters in Los Angeles
Los Angeles — The 25 new theaters
now under construction and proposed
by West Coast Theaters, will be di-
vided between the Los Angeles dis-
trict and the 'Frisco territory. Los
Angeles and surrounding suburbs will
have 13, while 12 will be built in .Sar.
Francisco, Oakland and Alameda. To-
tal cost is placed at $20,000,000.
Ince to Film Famous Battle
Hollywood — John Ince is preparing
to produce an original story based on
the famous battle between the Moni-
tor and the Merrimac in Hampton
Roads, Va., March 9, 1862. It is re-
ported that the production will cost
$300,000 and will be made at Fine
Arts Studio.
Sam Taylor in Town
Sam Taylor, former director for
Harold Lloyd, who recently signed
with M.-G.-M. to direct, is here for a
brief vacation. He will return to the
Coast in about a week.
-^
Universal Signs Talmadge
Richard Talmadge will make six
pictures for Universal for next year,
first relea.se in September. They will
be produced by Abe Carlos at Uni-
versal City.
Take Over G.-M. Plant
Consolidated Film Industries yes- ,
tcrday took over the G.-M. labnnilory ]
in Long Island City.
Mix to Make all Westerns
Hollvwood- Plans made by Fox for
I the 1926-27 season indicate that all
Tox Mix pictures will be Westerns.
THE
■<Stl
DAILY
c
Tuesday, March 23, 1926
V0I.XXXV No. 68 Tuesday, Mar. 23. 1926 Price 5 Cents
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y., by
WID'S FILMS and FILM FOLKS, INC.
J. W. Alicoate, Treasurer and Business Man-
a'ger; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 montlis, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address: Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
There was practically no fluctuation
in motion picture stocks yesterday.
Trading was light.
The largest sales were recorded
Lin Famous Players common, 14,600
• shares, changing hands, against sales
of 3,800 shares on Saturday. This is-
sue showed the biggest rise of the
day, closing at 122^ compared with
120% Saturday. Some animation
was registered by Loew's, Inc., 6,400
shares being sold.
Movements in the general market
indicated that the selling wave had run
its course for the time being in most
of the issues which had been under
pressure. The advance in prices was
not sufficiently pronounced to justify
the assumption that the bull move-
ment had been resumed.
Quotations
High Low Close
*Balaban & Katz ... .. 69^
Eastman Kodak ...108^ 108J^ 108!4
Famous Players ..123ii IZO'A \22yk 1
*Fam. Play, pfd .. 119i/^
Film Inspection .... 5 5 5
•First Nat'l pfd 102
Fox Film "A" 65H 63 63^
Fox Theaters "A".. 22 21^ 22
Tntern'l Projector ..13 13 13
Loew's, Inc 40 Z^Yz 39}i
•Metro-Gold, pfd 22j4
M. P. Cap. Corp.. 22f^ 21 22^
Pathe Exch. "A".. 6554 6414 65
Skouras Bros 49 48 48
••Stan. Co. of Am . . . . 50
Trans. -Lux Screen 9>^ 9'A 914
•Universal Pictures . . . . 30
•Univ. Pict. Pfd 91
•Warner Bros lOj^
•Warner Pictures 14^
prices quoted
biladelphia market
Sales
20
4,600
200
20
900
100
6,400
600
1,100
700
•Warner
I 'Warner
I *Last
^JIjT ••Phil;
Seib Quits Pathc Post
Salt Lake City — W. G. Seib has re-
signed as branch manager for Pathe.
Battle Lines
The first annual convention of Pub-
lix Theaters, Inc., brought together
virtually the complete managerial per-
sonnel of the largest of the chain-
theater organizations and, by doing
so — ■
Revealed the new type of men who
are pioneering and introducing the
newer types of showmanship and the-
ater operation throughout the nation.
Showed clearly the part that young-
er men are now playing in this great-
est arm of organized amusement.
Gave a vivid proof of the rapidity
with which organized publicity has
brought public recognition of the
Publix name and Publix operating
idea for over 500 theaters that, only
a few months ago, were operating as
separate units under varied miscel-
laneous ownerships.
Watching this convention, filled
with dynamics, alive with new ideas,
reporting on the feasibility of experi-
ments that have been worked out suc-
cessfully in a nation-wide laboratory,
there was no difficulty in sensing what
Big Business is doing in the motion
picture division of the "show" busi-
ness or in realizing the bigness of the
job that has been accomplished by
Sam Katz and Harold Franklin, field
marshals of the newest Zukor cam-
paign.
And this is but one of a dozen simi-
lar forces welded firmly together in
much less than the past ten years —
The immense Loew theater organi-
zation equipped with its own produc-
ing and distributing units.
The nation-wide First National,
similarly equipped, sounding a warn-
ing by its acquisition of West Coast
Theaters control. What a colossus it
can become if it should decide to "na-
tionalize" its theater units into one
operation!
The Fox trinity — theaters, produc-
tion, distribution — expanding with
large capacity theaters in great cities
where audience volume is to be found,
besides owning the part of West
Coast that First National didn't get.
Universal, with production and dis-
tribution, already heavily armed with
theaters in smaller cities and by vir-
tue of these ownerships (where other
producers wish to exhibit) enabled to
improve its outlets in the larger cit-
ies by playing other producers' pic-
tures throughout its own chain. And
besides this, having some highly ef-
fective large city first-runs of its own
— Washington, for example.
Producers Distributing, closely
linked with Motion Picture Capital
and North American Theaters corpor-
ations, these latter two working rap-
idly and effectively under the guidance
of Silent Frank Wilson, ably seconded
by Harry Arthur in the West. Al-
ready well equipped with houses in
the Central West and with dramatic
suddenness in actual full ownership
of the Jensen-von Herberg North-
west, though facing competition as
soon as possible from Fox and Fa-
mous.
And in full command of certain
other sectors — Stanley in Philadel-
phia; Saenger in Louisiana; Finkel-
stein & Ruben in Minnesota; Saxe,
the amusement king of Wisconsin.
Butterfield, the operating ace of Mich-
igan outside of Detroit.
Do not overlook these men who
neither "distribute" nor "produce,"
but, Oh, boy, how they spin!
Each and all of these factors plan-
ning, striving, acquiring and moving
forward. And then will come the day
when the rival trenches will face each
other even closer than they do today.
Some hand will throw a grenade into
an "enemy" trench. WHAT THEN?
LOBBY FRAMES
OF THE BETTER KIND
LIBMAN-SPAN.JER CORP
Gloria Swanson III
Gloria Swanson is ill of influenza at
her apartment. She will resume work
in a few days.
Denver Dixon Here
Denver Dixon is in from the Coast.
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THE TWO DISCOVERIESlj
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>
¥
mArion talley
of Kansas who won i
operatic fame 1.
T.t'
AND
Greta Garbo new sensation.
—Variety.
A new star, Greta Garbo, joins the
Hollywood constellation, and in
signing her up, Metro -Goldwyn-
Mayer have the find of the year.
—Evening Journal.
She will meet with a generous re-
ception from her American public.
— Daily Neu's.
In Greta Garbo the screen wel-
comes a graceful, slender girl who
captivates with her youth, allure
and vitality. -N.Y. Mirror.
The murmurs of praise which her-
alded her appearance were too
feeble by far. Greta Garbo is sure
to prove as much, if not more, of a
sensation than did Poia Negri on
her first appearancci
— N.y. Arnericarj.
.V -S:^
Miss
GARBO is now making
a nation-wide hit in'^lhanez
Torrent." M'G-M not only
presents the Big Names of to-
day, but introduces the New
Faces your public demands.
Watch Greta Garbo!
THE
J
Tuesday, March 23, 1926
'^^i
-A,
Coast Organizes
(.Continued from Page 1)
fdent; Jesse Goldburg, secretary, and
Alorris Schlaiik, treasurer. Harry
Cohen, of Columbia, was named chair-
man of the executive committee, the
members of which are John Ince,
Harry Brown, Arthur Beck, Sam
Bischof? and the president, ex officio.
The executive committee is now
seeking permanent headquarters. An
executive secretary will be engaged.
Founders of the association state
they will function independently of
any other bodj', but will "cooper-
ate whenever practical in matters
affecting the common interests of the
industry as a whole."
All matters affecting the use and
employment of players and protection
of independent producers against in^
roads on their personnel are subjects
that will occupy the principal atten-
tion of the association.
Those identified with the new or-
ganization include:
Charles Hutchinson; Harry Cohen; Ar-
thur Beck; Warrent Maillais, of Film-Craft
Prod.; H. B. Carpenter, Sierra Pictures;
Harry Jones, Film-Craft; Sam BischoflF, Bis-
choff Prod.; John Ince; Harry J. Brown;
Morris R. Schlank, Rayart Syndicate f orp. ;
Jesse J. Goldburg, Bob Custer, Inc.; and I.
E. Chadwick.
Invitations will be tendered to in-
dependent producers not already mem-
bers of the association to become
identified with the new body.
Hollywood Tryout House
Hollywood — West Coast Theaters,
Inc., will use the Criterion for the de-
but of one-act sketches and playlets
with stars in the leading roles and
routed through some of the largest
houses in the country. The initial pro-
duction will feature Lou Tellegen
on March 27, the sketch, written by
Robert Edeson, being titled, "Her
Husband's Friend." Eddie Hitchcock
is in charge of presentations.
Block Anti-Sunday Shows Move
Thief River Falls, Minn. — A peti-
tion for an ordinance banning Sunday
shows has been tabled by the City
Council through the efforts of H. A.
Brummond of the Princess and also
a member of the governing body. The
measure was advocated by the local
Protestant churches.
Defeat Sunday Shows
Belgrade, Minn. — Sunday shows
were defeated by a vote of 75 to 56.
To Act on Sunday Shows
Benson, Minn. — The Sunday shows
<:iuestion will be decided here and at
North Platte, Neb., on April 6 by a
vote.
y (
r
Fox Buys Ford Story
Hollywood — Fox has acquired the
rights to "The Great K. & A. Train
Robbery," by Paul Leicester Ford.
Sam Briskin Returns
Sam Briskin, of Banner Prod., re-
turned yesterday from the Coast
where he conferred on production.
Ford Completes 'Shamrock Handicap'
Los Angeles — John Ford has fin-
ished shooting on "The Shamrock
Handicap" for Fox.
Compensation
Dallas — "Movies, automobiles
and radio have compensated
somewhat the loss of the 'poor
man's club' and have competed
effectively with the bootlegger
for the contents of his pay en-
velope," says The "Cotton and
Cotton Oil News," in an arti-
cle dealing with conditions un-
der prohibition.
Films to Fight Grime
Brooklyn Clergymen Favor Saturday
Morning Shows to Stop Juvenile
Delinquency
Saturday morning shows as a means
of preventing juvenile delinquencj'
have been proposed by leading minis-
ters in all denominations at Brooklyn,
following a recent conference on
crime conditions.
Fifty-two complete programs have
already been arranged for the Hays
organization to be known as the "Sat-
urday Morning Movies." They com-
prise pictures suitable for boys and
girls, including features, comedies and
educational and religious Bible films,
as suggested by the clergymen.
At the conference were Rev. S.
Parkes Cadman, president of the Fed-
eral Council of Churches of Christ;
members of the Brooklyn Juvenile
Protective Assoc; Monsignor J. L.
Bedford; the Rev. Frederick L. Gor-
don; Monsignor Francis J. O'Hara;
Rabbi Louis D. Gross; Rabbi Alex-
ander Lyons; and Rev. John Howard
Melish.
Club Plans $1,500,000 Home
Hollywood — Edward Davis, presi-
dent of the Two-Thirty-Three Club,
announces plans for a $1,500,000 home
for the organization. Fifteen mem-
bers of the board of directors will se-
lect the site.
Cantor Starts April 15
April 15 will mark the start of a
series of comedies to be made by Can-
tor Comedies, starring Harry Delf,
musical comedy and vaudeville com-
edian, who has signed a five-year con-
tract.
Riesenfeld to Conduct
Dr. Hugo Riesenfeld, who has just
completed the musical score for "The
Flaming Frontier," will conduct the
orchestra at the Colony premiere, at
midnight, April 3.
Beaudine Writes on Direction
Hollywood — "The Science of Mo-
tion Picture Direction" is the title of
an article written for one of the na-
tional weekly magazines by William
Beaudine.
Mr. Exhibitor: Atk at the Fihn Exchange*
for the
It'i little to ask for, hot it'f the only
reliable aid you can give your musicians
to help put the picture over. '
Fox Standardizing
(Continued from Page 1)
vaults of similar size are below street
level. The exchange serves Greater
New York, Long Island and northern
New Jersey.
James R. Grainger^ general sales
manager; Milton Schwartz of the
home office and Harry Buxbaum, ex-
change manager, were active in en-
tertaining exhibitors at the open house
celebration.
1,500-Seat House For Albany
Albany — Abraham Stone, owner and
manager of the Arbor, plans a new
house on Northern Blvd. It will seat
1,500.
New Spooner House Opens
Spooner, Wis. — Miner & Grouse's
new Palace opened last week.
Film Rights Mediator
(Continued from Page 1)
tion similar to Judge Landis in base-
ball, will be selected by a two-thirds
vote of each organization and will
come from outside the theatrical busi-
ness.
The arbitrator will be in charge of
a bureau at which dramatists will
register their plays, correspondence
concerning them, proof of originality,
etc. His salary will be paid by com-
missions. Selection of the arbitrator
will be made within a few weeks.
A committee was named to meet
at noon today with representatives
of the Society of Authors, Composers
and Publishers to discuss "small
rights," concerning copywrights on
music used in picture houses, cabarets
and over the radio.
PAST PBIfORMANCES COUNT!
Harry H. Thomas, Vice-Pres-
ident and General Manager of
Merit Film Corporation, New
York, having just completed a
Prosperous and Profitable
Season with Rayart Pictures,
has just contracted with W. Ray-
Johnston for 32 Rayart Feat-
ures and 4 Rayart Serialplays
for 1926-27
Rayart Pictures and Prosperity
go Hand4n-Hand
^^^li^te
,MMIIE
PHeVOSK
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^s
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4
fi'olh uoasi lo v^a&iivairKccbi
BIG WEEKS— METROPOLITAN Thea.
SEATTLE, WASH.
Tremendous box-office clean-up!
th BIG WEEK-ORPHEUM Thea.
CHICAGO
Still }joinj» strong!
h\
rd BIG WEEK - STANTON Th
PHILADELPHIA
Heading into 4th Big Week!
nd BIG WEEK - ST. FRANCIS Thea.
SAN FRANCISCO
Going strong on indefinite run!
th BIG WEEK-FIGUEROA Thea.
LOS ANGELES
Still going strong!
BIG WEEKS — STILLMAN Theatre
CLEVELAND, O.
Held over by public demand!
rd BIG WEEK -STATE Thea.
PITTSBURGH
Still going strong!
WARNER
BROTHERS
present
ITOHN
<WC
pROM COAST TO COAST THIS
great picture continues to smash ex-
isting records regardless of conditions of
exhibition. Nothing can stop it any-
where! Equally as impressive as the
record-breaking long runs which the pic-
ture has commanded is the list of other
of the country's finest theatres which will
play it at an early date. Watch what it
does at the Strand in New York and
Brooklyn, the Metropolitan in Boston,
Circle in Indianapolis, Palace in Dallas,
Blue Mouse in Portland, Victory in Salt
Lake City, Rialto in Washington, and
hundreds of other big bookings !
BIG WEEKS - RIALTO Thea
PROVIDENCE, R.I
Broke all house records! 1
th BIG WEEK-WARNER Thea.
NEW YORK
Still going strong!
BIGWEEKS-METROPOLITAN T
- BALTIMORE
Smashed all records!
BIG WEEKS-NATIONAL Tl
, RICHMOND, VA.I
Smashed all house and city records!!
I
BARMMORE
^1^ -^th DOLORES COSTELL j
THE
Tuesday, March 23, 1925
I
11
:1
r
Paramount Convenes
(.Continued from Fage 1)
V the local dailies, the first pages of
hich dealt entirely with the con-
vention and its program. About 550
representatives will attend.
George Weeks, general manager of
distribution will preside, and there
will be an address of welcome by
A'layor Bader, of Atlantic City, and
others, including Sidney R. Kent,
Weeks, M. H. Lewis, Dr. Emanuel
5tern, G. B. J. Frawley and George
jpidell. Emil Shauer, of the foreign
lepartment, will speak on his recent
rip around the world and will intro-
luce foreign visitors. This evening
vill be given up to meetings of the
d sales and exploitation departments,
md the Paramount "100 Per Cent
plub."
Tomorrow is the production depart-
ment's day, with Jesse L. Lasky, pre-
siding. Kent will take Thursday
morning for his high lights on new
product. In the afternoon the speak-
ers will be Weeks, Russell Hoiman,
and A. O. Dillenbeck on national ad-
vertising and Charles E. McCarthy,
Mel Shauer, and Oscar Kantner and
Leon Bamberger on exploitation.
Friday morning Publix will have the
spotlight, with addresses by Sam
Katz, Harold B. Franklin, A. M. Bots-
ford and Sam Dembow. Phil Reis-
rnan and John D. Clark, Eastern and
Western division sales managers, will
speak. The field force of the sales de-
partment will have its innings Friday
afternoon when district managers will
te heard. Friday night there will be a
^heater party at the Apollo.
Saturday will be given up to special
meetings, and that night will come
the great banquet in the Renaissance
Room. Charles McCarthy will be
Joastmaster, and the speakers will be
Adolph Zukor, Otto H. Kahn, D. W.
Grififith and Senator Capper, of Kan-
sas. The entertainment is in charge of
McCarthy as chairman of the com-
mittee, Mel Shauer, Russell Hoiman,
G. B. J. Frawley, Oscar Kantner,
Claud Saunders, Leon Bamberger and
Vincent Trotta.
Members of the organization who
will attend the sessions include the
following:
Home Office
Adolph Zukor, Jesse L. Lasky, S. R.
Kent, E. J. Ludvigh, E. E. Shauer, Eugene
Zukor, George W. Weeks, Sam Katz, John
D. Clark, Phil Reisman, H. B. Franklin,
A. M. Botsford, Walter Wanger, Ralph
Kohn, R. W. Saunders, Frank Meyer, Mel
Shauer, C. E. McCarthy, Russell Hoiman,
O. A. Kantner, Leon Bamberger, G. M.
Spidell, G. B. J. Frawley, Claud Saun-
ders, M. H. Lewis, A. O. Dilllenbeck,
Joseph" ScidelYnan, Henry Salsbury, Monte
Katterjohn, John Butler, Verne Porter, Sam
Dembow, G. Knox Haddow, T. A. Kilfoil,
Dr. E. Stern, Arch Reeve, J. Albert Thorn,
L. E. Whelan, Glendon Allvine, Vincent
Trotta, Fred Rath, Louis Edelman, James
Clark, Jerome Sussman, W. W. Caldwell,
Fred Blakeley, R. Powers, A. J. Michel, T.
C. Young, Austin Keough, Phil Schaefer,
Wm. Hanniman, Joseph Fronder, H. E. Pot-
ter, Jay Schreck, Maurice Henle, Blake Mc-
Veigh, J. M. Jerauld, Wm. Wright, Law-
rence Flynn, Dan Hynes, E. J. Dennison, H.
A. Nadel, Percy McNeill, B. C. Campe, Jack
Roper, W. Mackintosh, A. J. Dunne, F. V.
Glady, James Reilly, E. A. Brown, Ed De
Cossey, Clifford Poppleton, P. J. Bietti, E.
S. Gelsey, James Zabin, Sam Cohen, Alvin
Adams.
Foreign Department
Herman Wobber, J. C. Graham, London,
J. W. Hicks, Australia, J. Thornley, Aus-
tralia, J. L. Day, South America, T. D.
Cochrane, Japan, G. Weltner, Argentine, W.
C. Winship, Mexico, C. C. Margon, Pan-
ama, G. Dunlap, Mexico, Carl York, Scandi-
navia, R. Blumenthal, Don Velde, O. R.
Geyer, R. Lozano, A. Ferraro, J. N. Nathan.
Production Department
Lois Wilson, Carol Dempster, Carol
Brooks, Alyce Mills, Thomas Meighan, Adol-
phe Menjou, Richard Dix, W. C. Fields, Ri-
cardo, Cortez, D. W. Griffith, Frank Tuttle,
Gregory La Cava, Edward Sutherland, Wil-
liam Le Baron, E. C. King, Townsend Mar-
tin, Ralph Block, E. Lloyd Sheldon, Tom
Geraghty, Luther Reed, J. J. Gain, Laurence
Stallings, John Monk Saunders, Herman
Mankewicz.
New York Exchange
J. Hammell, J. J. Unger, E. W. Sweigert,
J. Weinstein, H. Seed, J. Levine, W. Leith,
E. Ugast, E. Kelly, P. Goldman, J. Gilles-
pie, L. W. Adler.
Atlanta Exchange
H. G. Ballance, D. Prince, R. B. Wil-
banks, C. H. E. Felder, J. C. Whitlock, P.
Longdon, W. R. Muller, T. S. Maughon,
C. J. Raley, O. L. Freeman, K. Franklin.
Albany Exchange
J. H. Maclntyre, M. K. Ross, C. G. East-
man, F. D. Lawlor, J. F. Walsh, P. C.
Stone.
Boston Exchange
G. J. Schaefer, W. Erbb, H, H. Goldstein,
C. M. Crawford, J. F. Gubbins, K. G. Rob-
inson, E. Ruff, C. Mekleburg, J. H. Stevens,
J. Moore, J. F. Shea, J. A. Callahan, G.
W. Jeffrey.
Brooklyn Exchange
F. T. Murray, M. Broad, M. Kurtz, E.
Bell, J. Novat.
Buffalo Exchange
M. W. Kempner, E. R. Brink, Mr. Rose,
M. Cohen, E. M. Kempner, W. F. Berk, E.
A. Williams, G. E. Williams.
Columbus Exchange
H. W. Dodge, C. H. Weeks, G. H. Peter-
son, J. M. Ridge, C. W. Powers, T. L. Ir-
win, J. C. Calhoun, C. E. Kratz, Mel Evi-
don, L. D. Balsly.
Cincinnati Exchange
C. Reagan, H. Owen, L. W. Foster, L.
Muchmqre, G. W. Yule. W. C. Carmichael,
A. A. Grimes, W. L. Schmidt, Ed Cook, E.
C. Naegel, G. Gambrid, N. Hagerty.
Cleveland Exchange
E. H. Brauer, A. D. Wayne, C. W.
Scheuch, J. Himmelein, W. K. Selamn, R.
H. Ramsey, C. W. Kerr, M. S. Cummins,
C. O. Weaver.
Charlotte Exchange
B. P. Stiles, C. W. Starr, E. M. Adams,
M. Dorland, E. Crowell, M. B. Gore, M.
Shellman.
Chicago Exchange
N. F. Agnew, J. E. Ryder, W. D. Wash-
burn, H. W. Washburn, E. L. Goldberg, M.
N. Silver, R. F. Neill, L. V. Kuttnauer, P.
S. Allison.
Detroit Exchange
H. A. Ross, O. W. Bolle, C. J. Bell, W.
[
OSCAR NEUFELD
Another RAYART Booster
WATCH
RED
SEAL
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
Aids Small Theaters
Paramount Exploiteer Stationed at
Minneapolis Specializing in Ser-
vice to "Little Fellows"
Minneapolis — Small town exhibit-
ors are to get increased benefits from
Paramount exploitation service
through Luther Putnam, who has just
been installed as exploiteer covering
this territory. He will specialize in
aiding small houses.
Although the theaters in the larger
cities are equipped for exploitation,
the limited facilities at the disposal of
the "little fellows'" prevent them from
staging extensive campaigns. Put-
nam plans to increase the efficiency of
the small theater through institutional
exploitation.
C. Lippincott, F. O. Peters, T. M. Harper,
R. G. Williams, E. M. Canty, D. E. Rose,
E. J. Wall.
Dallas Exchange
H. G. Rosebaum, J. B. Dugger, J. A.
Muchmore, J. H. Elder, N. B. Houston, P.
P. Reynolds, J. McCarty, B. K. Reed, R.
Larned, C. Dunham.
Denver Exchange
H. W. Braly, C. H. Watson, O. Wog, C,
J. Duer, A. L. Johnson, A. C. Knowles, A.
L. Birch.
Des Moines Exchange
C. F. Rose, R. M. Copeland, H. H. Saver-
side, E. R. Rushing, P. W. Robbins, W. E.
Barker, C. H. McClintic, J. J. Curry, E.
Burger.
Indianapolis Exchange
F. E. Wagoner, D. C. Newman, V. V.
Huddleston. N. Elliott, H. F. Goodamote,
J. R. Neger, J. O. Rodman, E. J. Barnard,
Jacksonville Exchange
S. Chesnutt, M. L. Stevens, J. H. York,
W. Klements, R. T. Kay.
Kansas City Exchange
R. C. LiBeau, B. Blotcky, R. E. Carnis,
W. D. Woods, M. Schweizer, J. T. Manfre,
B. B. Stoll, C. C. Vaughan, A. J. Simmons,
J. H. States, A. H. Cole, E. E. Cunningham.
Los Angeles Exchange
C. N. Peacock, F. C. Clark, I. G. White,
C. Penedel, L. N. Schamahorn, M. C. Bur-
ies, H. Haas, H, Price, H. Swift.
Louisville Exchange
W. J. Ciark, W. B. Kelly, C. H. Behlen,
A. L. Hancock, C. C. Nieman, C. S. Hughes.
Minneapolis Exchange
A. W. Nicholls, A. B. Leak, F. Benno, J.
M. Cobb, F. Thayer, C. Jackson, T. M. Ec-
kert, E. Lovelett, A. R. Anderson, E. Frace,
G. Lozana, L. Putnam.
Milviraukee Exchange
G. A. Smith, F. Kane, C. Ebert, S. Seid-
elman, J. Kraker, F. Felzman, J. V. Lan-
ahan, R. Bassett.
Maine Exchange
A. Bevan, E. C. Bradley, W. L. Hughes,
T. F. Duane.
Memphis Exchange
E. E. Hilgers, A. H. Kaufman, L. E.
Royster, A. E. Lightfoot, R. V. Reagin, W.
R. Soruggs.
Soon
Gieater
Movie List
1^!«
r^^'^
THE
Tuesday, March 23, 1926
j5B^
DAILV
New Jersey Exchange
M. Kusell, A, Gebhart, J. A. Davis, R. J.
Fannon, M. Gluck.
New Haven Excliange
J. D. Powers, J. R. Tierney, J. L. Cro-
man, H. Germainej A. E. Poulton.
New Orleans Exchange
H. F. Wilkes, E. E. Shinn, R. M. Lauer,
W. Saiell.
Oklahoma Exchange
R. E. Hefifner, A. Koebrich, S. Brunk, J.
A. Mason, C. Reed, W. J. Loewe.
Omaha Exchange
C. F. Rose, E. D. Nash.
Philadelphia Exchange
W. E. Smith, P. A. Bloch, K. A. Suelke,
R. J. O'Rourke. B. Griffith. U. Smith, E. J.
Corcoran, V. O'Donnell, H. Rubin, C. S.
Higgins.
Portland Exchange
H. N. East, L. C. Stang, V. B. Kenwor-
thy, V. A. Whitcomb, H. Lawrence, A. R.
Taylor.
Pittsburgh Exchange
J. E. Fontaine, W. Mendelssohn, G. A.
Robb, D. L. Brooks, M. R. Clark, B. Sug-
arman, H. M. Greenwald, T. P. McLaugh-
lin, M. Levenson, M. T. McGreevy, D.
Brown, Wm, N. Robson.
Peoria Exchange
M. M. Hirsch, E. Zorn, M. C. Sinclair,
H. H. Hurn, F. Ondracek, R. Grossman.
St. Louis Exchange
H. I. Krause, A. L. Baggott, J. T. Mc-
Bride, W. Weiss, R. D. Thomson, E. F. De-
Frenne, Wm. Wandel, A. S. Carr.
San Francisco Exchange
H. Wobber, T. Bailey, J. M. Bettencourt,
C. A. Roeder, H. W. Haustein, J. R. Allen.
A. Usher, J. Gibbon, J. P. Meyers, J. J.
Patridge, G. F. Sullivan.
Salt Lake Exchange
L. Marcus, L. J. McGinley, C. G. Epper-
son, E. M. Loy, F. S. Gulbrbansen, F. H.
Smith, A. K. Shepherd, A. K. English, F.
J. Murphy.
San Antonio Exchange
H. E. Pickett, C. H. Weaver, H. L. Dean,
W. A. Ford, J. L. Lyne, M. Karr.
Seattle Exchange
G. P. Endert, M. Segel, A. A. Haley, H.
W. Landstrom, W. E. Nelson, R. C. Brown,
H. C. Eagles.
Sioux Falls Exchange
A. Mendenhall, D. H. Ruliffson, T. F.
Tucker, F. A. Anderson, B. Bergen.
Washington Exchange
H. Hunter, J. Oulahan, H. Davidson, H.
Tompson, H. Beiersdorf, C. Duckett.
Wilkes Barre Exchange
F. Myers, C. C. Charles, J. F. Kirby, J.
F. Burke, H. Kehoe, W. A. Waters.
Canada
Calgary Exchange
W. C. Kelly, R. J. Hutchinson.
Montreal Exchange
E. English, T. Dowbiggan, J. Levitt.
St. John Exchange
P. J. Hogan, R. Thorne.
Toronto Exchange
M. A. Milligan, A. C. Benson, H. Patte,
J. Hunter, L. D. Hatfield, E. Kilackey, W.
B. Moore, E. Stucke, H. Q. Burns, W. J.
O'Neill.
Vancouver Exchange
J. Marshall.
Winnipeg Exchange
W. Hansher, A. N. Ritchie, N. Levant.
Guests
u. S.
Otto Kahn, Senator Arthur Capper, Har-
old Lloyd, M. R. Bickell, A. Griffith Grey,
William Yearsley, William R. Eraser, John
Ragland, Bogart Rogers.
Canada
N. L. Nathanson.
for Paramount. One is "Love O'
Woman," by Adela Rogers St. John.
Neilan's initial production will start
in the next month. Benjamin Glazer
will do the adaptation.
Friel Joins Paramount
Richard Friel, long a "gag" man
for Johnny Hines and a recent arrival
from London, has joined Paramount
where he is attached to the Gregory
La Cava unit.
Paul Dickey, author and actor, is
another addition.
Critic Now Paramount Writer
Herman J. Mankiewicz, dramatic
critic of "The New Yorker," and for-
merly one of the dramatic editors of
the New York Times, has been added
to the writers' staff at the Paramount
Long Island studio.
"Aloma" At Rialto For Summer
"Aloma of the South Seas," with
Gilda Gray, in person, will begin an
indefinite summer run at tb , Rialto
following "For Heaven's SLke," the
Lloyd film opening April 4.
Beauty Prize Winner Cast
Dorothy Hughes has been added to
the cast of "The Sorrows of Satan."
She was twice Miss New York at the
Atlantic City Beauty Pageant.
Rock to Star Asher in Series
Los Angeles — Max Asher has been
placed under contract by Joe Rock to
appear in a series of two-reel come-
dies. Earl Montgomery, who was re-
cently signed by Rock, will probably
direct, while Bob McKenzie will write
the scripts.
Sunday Shows Disturb K. C. ]
Kansas City — Under the caption.
"What Is the Danger?", the follow-
ing appears in the editorial columns
of the current issue of "The Reel
Journal":
"Kansas City exhibitors are threatened
with the enforcement of the old Kansas Sun-
day Closing Law, because of action taken
by them to prohibit a soldiers' and sailors'
Memorial Hall from showing pictures in
direct competition with them. The American
Legion and another oganization have been
incited by the exhibitors action and are
seeking revenge by back-biting the exhibi-
tors with a jab in their most sensitive spot.
"On the face of this report, there is much
for the Kaw City exhibitors to fear. But
going a little beyond the surface, they are
confronted with no real danger. If the
theaters in Kansas City, Kansas, close on
Sundays, the people of that city will seek
their Sunday entertainment on the Missouri
side. And. naturally, they'll spend other than
entertainment dollars when they are over
here. Such action would not meet with
favor among the Kaw City merchants and
wise city executives, empowered to enact
such a law, will surely veto it."
Columbia Names 3 New Salesmen
St. Louis — Barney Rosenthal, presi-
dent of Columbia, has appointed three
new salesmen. They are: "Buns"
Derby, assigned to Southern Illinois;
D. Boswell, Northern Illinois; and
Irving Frankel, Eastern Missouri.
Incorporations
Trenton, N. J. — Joseph Stern Theatrical \
Enterprises, Nine Clinton St., Newark ; to A
operate theaters. Capital $125,000. \ '
1
Albany, N. Y. — Goldbern Theatrical Co.
Inc., New York ; to produce. Incorporators
M. Nassau and R. Bernstein. Attorney, H 1 y\
F. Spellman, 130 West 42nd St., New Yor
Co. 1
atorj j I
Albany, N. Y.— B. F. Keith Corp., N
York; theaters. Incorporators, M. Rob
son, M. King and E. Albee. Attorney,
Goodman, 1564 Broadway, New York. '^
— ii
•Franklin, Dwyer, Inc., ] I
Capital $15,000. In- ) I
n, A. Nolan and D. F. > I
O'Connell & O'Connell. ) '"
Albany, N. Y.—
New York ; scenery,
corporators, J. Nolan
Dwyer. Attorney
15 West 44th St., New York.
Dover, Del. — Moorehouse and Bowman,
Pittsburgh, Pa. ; to manufacture pipe organs.
Capital $25,000. Attorney, Capital Trust
Company ol Delaware, Dover.
Dover, Del. — Mossell Amusement Corp.,
theaters. Capital $20,000. Attorney, Col-
onial Charter Co., 304 Ford Bldg., Wilming-
ton. 0
Volunteers as Speaker
Harold Barnes, of the Rialto, Bur-
lington, la., is the first exhibitor to
volunteer his services to the Speakers'
Bureau recently -naugurated at na-
tional headquarters of the M. P. T.
O. A.
Actors' Gambol April 7
Hollywood— The second annual
gambol of the Catholic Actors' Guild
is scheduled for April 7 at the Phil-
harmonic Auditorium under direction
of Ben Piazza and Walter Wills.
Vital, Philadelphia, to Continue
Philadelphia — Despite the difficul-
ties experienced by Vital Exchanges,
Inc., of New York, the local exchange,
conducted by Mike Levinson and
Dave Segal, will continue. They op-
erate under a releasing contract.
Val Paul, Roger's Production Chief
Hollywood— Val Paul has been ap-
pointed production chief of Charles
R. Roger's Prod. The company has
bought "Satan Town," by Jack Boyle,
for Harry Carey.
Dover, Del. — Cohen Amusement Co. ; t
operate theaters. Capital $265,000. Attoi
ney. Corporation Guarantee & Trust Co.,
927 Market St., Wilmington.
I
Dover, Del. — Century Theater Co., Inc. ;
to operate theaters. Capital $100,000. At-
torney, Corporation Trust Company ©/
America, Du Pont Bldg., Wilmington.
Eleventh Gotham Release
"The Sign of the Claw," with Peter
the Great, police dog, will be the elev-
enth release on Gotham's program for
this season.
"Sporting Lover" New Title
Los Angeles — The title of "Good
Luck," starring Conway Tearle, has
been changed to "The Sporting
'Lover."
Grubels to Remodel Three Houses
Kansas City — Improvements in the
entire chain of Grubel Bros, is plan-
ned this Spring.
The Electric, Springfield, Mo., will
be equipped with all new seats, fur-
nished by the American Seating Co..
while a new Wurlitzer organ, a new
electric sign, new decorations, fur-
nishings and carpets, to cost more
than $60,000, will be added.
In Joplin, Mo., the Elctric w/tij
have alterations made, costing about I
$75,000.
The Electric in St. Joseph, Mo.,
will also be remodeled.
Musgrove Here
Harry Musgrove, well know
Australian field, is in New
Stopping at the Astor.
n in the V
■ York, 'j'
Holmes, Fox Scenario Editor
Ned Holmes has been appointed
'scenario editor of Fox.
Neilan Selecting His First
Los Angeles — Marshall Neilan is
considering two stories for his first
IN JAPANESE
\LLyCMn-&
iTHE
.^« brAdstreet
y FILMDOM
^ Authority
:,. XXXV No. 69
Wednesday, March 24, 1926
Price 5 Cents
OX Has Unit System
Production Plan Similar to
K)se of Other Companies — More
Divisions to Be Made
oUyvvood — Fox has established
unit system of production. Win-
R. Sheehan has charge of the
r-specials, Edwin C. Hill has per-
1 supervision of the Tom Mix and
< Jones Westerns, Sol M. Wurt-
will supervise the specials and
rge E. Marshall will exercise sim-
iurisdiction over the comedies.
e divisions may be mad?» later.
ox is the fourth company to inaug-
e the unit system. Others are Fa-
s, M.-G.-M., and First National.
To Test Attitude
jlish Producers Here to Report to
British Government on Treat-
ment They Receive
'he visit of Michael Balcon and
irles Lapworth of Gainsborough
tures, Inc., to .this country has
;emi-official aspect as British of-
als have requested they report back
icerning the consideration they re-
ve from American distributing or-
lizations. They carry letters of
reduction from, the Federation of
itish Industries, the Cinematograph
(Continued on Page 6)
Hearing Put Off
nal Action on Children's Bill to
Come Up in Albany on March
Thirtieth
i\lbany — The Freiberg bill to ad-
t children under 16 years of age in
waters unaccompanied by parents or
ardians was scheduled for a hear-
f vesterdav. Action was put of? un-
March 30th.
rhe postponement was made at the
luest of Freiberg because he wants
see what effect the effort to transfer
; duties of the M. P. Commission
(Continued on Page 4)
Music Rights Up
ivileges of Small Theaters Aired—
Playwrights' Basic Contract Up
Tomorrow
"Small rights," including the use of
jsic in picture theaters, were dis-
ssed by theatrical managers and
jresentatives of the Society of Au-
Drs, Composers and Publishers yes-
■day afternoon at the Astor. The
ciety was represented by Gene
ick, Otto Harbach and Silvio Hein.
(Continued on Page 4)
do love BALLANCE in a man. H.e's
)od. Nell Gwyn. Par. P. — Advt.
Fore !
The Film Golf Committee is slated to hold a meeting
within the next two weeks at which the details concerning
the Spring Golf Tournament will be determined.
The Spring-like weather of the last few days has occa-
sioned much polishing of brassies, niblicks, irons and what-
not. The fever is in the air.
Fail to Meet "on Bookings
The meeting scheduled for yester-
day between the T. O. C C. commit-
tee and John C. Flinn of P. D. C,
to discuss a booking deal involving
many of the independent circuits in
Greater New York did not material-
ize. It will be held later in the
week. .
Hays 111 with Grippe
Will H. Hays is confined to his
home by the grippe.
Not To Raise Montreal Tax
Montreal — The strong objections
raised by the Theater Managers' As-
soc, has resulted in civic authorities
deciding not to raise the theater
ticket tax to get more revenue for hos-
pitals.
Universal's Announcement Out
Universal has issued an elaborate
announcement, in book form, of its
"Greater Movie List." It includes
pictures of Universal stars, featured
players and directors and full-page
descriptions in color of the new line-
up. The work is credited to George
Brown, director of advertising.
Keith Buys Ottawa House
Ottawa — Keith interests have pur-
chased the former Loew theater for
$537,000. They have been operating
the house under lease for a year and
a half.
F. B. O. Gets Rock Comedies
F. B. O., during the coming sea-
son, will distribute 12 two-reel com-
edies known as Standard Red Rib-
bon Comedies. Joe Rock will direct.
Thornton Kelly to Make Trip
E. Thornton Kelly, head of the
Contact Bureau of the M. P. T. O. A.
will leave early in April for a trip
through the Mid-West.
Roth in Town
Eugene A. Roth is in town. At the
Waldorf.
Want Taxes Repealed
Boston — Producers, distributors and
managers met yesterday to discuss
plans for having the Legislature re-
peal certain phases of theater taxes.
Loew Gets Melba, Dallas
Dallas — Loew has acquired the
Melba from Famous. The house, will
reopen April 7.
Directors to Talk Problems
Hollywood— The M. P. Directors'
Assoc, at its next meeting April 5,
will discuss problems facing its mem-
bers. The directors have urged more
frequent previews of outstanding pic-
tures and serious discussions of their
merits.
R. I. Houses Open Sunday
Providence — Thousands attended
picture and vaudeville shows Sunday
throughout the state, despite the clos-
ing law. At most of the houses ad-
missions were charged while in some,
patrons "contributed" whatever they
pleased.
Hoot Gibson to Direct
Los Angeles — Hoot Gibson will
direct a series of two-reel Westerns
starring Fred Gilman. They will be
made between his own pictures.
Predicts Increased Production
Hollywood — In two years at the
most, 95 per cent of American pic-
tures will be made on the West
Coast, according to Joseph P. Ken-
nedy, here on F. B. O. business.
Edwin King, now general man-
ager of the studio, arrives today.
Die MiUe to Enlarge Studio
Los Angeles— Cecil B. De Mille
has added 42 acres to his Culver
City studio.
Langdon To Make "Yes Man"
Hollywood — Harry Langdon's next
/ill be "The Yes Man."
52 from Famous
One a Week in New Program, Hol-
lywood Reports — Convention Starts
with 6 Months' Sales Drive
Hollywood — It is understood here
that Famous will release 52 pictures
during 1926-27 in two blocks of 26.
Eiforts to secure a statement from
S. R. Kent, now at the Paramount
convention in Atlantic City, failed last
night.
Six Months' Drive
Atlantic City — The Paramount con-
vention got under way yesterday af-
ternoon at the Ambassador. The high-
light of the day was the launching
ol a six months' sales drive on 1926-
1927 product. The friendly but keen
competition starts at once.
There will be suitable awards for
the various exchanges to be distri-
buted when the company's semi-an-
nual conventions are held in the fall.
The figiu for first honors are to be
sharply contested by both East and
West. The fun started when the
Western Division had the local fire
department present John D. Clark,
division chief, with a fireman's helmet
and axe. The East, not to be out-
(Continued on Page 6)
First National Active on Coast
Hollywood — First National is
busy with practically all units work-
ing or ready to start within a few
days.
Mark-Strand in Syracuse
Syracuse — Mark Strand interests
have leased the theater in a 13-story
building planned here by Charles E.
Abbott, head of the Professional
Building Co. About $150,000 will be
spent on the house, which will seat
3,170 and be ready May 1, 1927.
Graham Here from Europe
John Cecil Graham, general Eu-
ropean representative for Famous,
arrives on the Olympic and leaves
at once for the Atlantic City con-
vention.
U. A. Urging Revival Weeks
llnitcd Artists is urging exhibitors
to have their patrons select pictures
for "Revival Weeks."
Doyle En Route from Australia
R. R. Doyle, Australian represen-
tative of Ujiitcd Artists, is en route
to New York to confer with home
office officials.
Schenck to Address A. M. P. A.
Joseph M. Schenck, fourth of the
"12 Immortals" of the industry, will
address the A. M. P. A. tomorrow.
l«
P
fHl:
^^
j5B^
DAILY
Wednesday, March 24,
ViLXXXVNe.69 Wednesday, Mar. 24. 1926 Price 5 Gents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Film3 and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
months, $3.00. Foreign $15.00. Subscribers
ihould remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Fihn Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Financial
Coincident with yesterday's nervousness
and irregularity in price movements. Fam-
ous Players common was forced down iVt,
from \22y% to 119. The stock broke as the
liears continued to hammer away at special
{tocks, especially those with earnings direct-
ly dependent upon the public's spending
power.
Famous preferred took a slight rise from
119 to 120}^. Famous common led in the
trading, 9,400 shares changing hands. Four
hundred shares of Fox Film "A" were sold
but the issue remained at 63 }4 as at the
previous closing.
Cameo, Cleveland, A Long Run
Cleveland — Starting Easter Sunday,
the Loew's Cameo becomes a long
run house, with "For Heaven's Sake."
Storey to Supervise Production
John E. Storey, assistant general
manager of Pathe, leaves today for
Los Angeles, where he will supervise
production. He will continue as as-
sistant general manager.
Syracuse House Changes Policy
Syracuse — The Savoy on Sunday
ends its career as a straight picture
house and will reopen later with both
burlesque and films.
Quotations
High
Lov7
Close
Sales
*Balaban & Katz
69^
Eastman Kodak ..lOBJi
108 5^
108 Ji
100
Famous Players ..122J4
119
119
9,400
Fam. Play. Pfd. ..121
120!/«
120Ji
200
Film Inspection . . S
5
5
500
•First Nafl Pfd
102
Fox Film "A" ... 65 J4
6354
63 J4
4,000
Fox Theaters "A". 22^
2134
22^
1,800
•Intern'l Projector. . .
13
• > • <
Loew's, Inc 40
38/,
38J4
1,800
Metro-Gold. Pfd
2254
• ■ • •
M. P. Cap. Corp.. 22
21'/8
22
300
Pathe Exch. "A". 67
64%
MVi
600
•Skouras Bros
48
**Stan. Co. of Am.. ..
50
Trans-Lux Screen.. 9^
Wa,
954
600
•Universal Pictures. ..
30
•Univ. Pict. Pfd
, ,
91
Warner Bros
, ,
105^
Warner Pictures . . . .
14%
* Last prices quoted.
** Philadelphia market.
-^
Whvn you think of
INSURANCE
you are thinking of
S T E B B I N S
Spveialista in Motion Picture
and Theatrical insurance fi>r
the past fifteen years.
Arthur W. Stebbins &[Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Return Date for "Siegfried"
Hollywood — "Siegfried" will have
a return engagement of one week at
Philharmonic Auditorium, starring
March 29.
Invents "Talking Pictures"
Bakersfield, Cal.— Harold A. Baker
claims to have invented a talking mo-
tion picture machine. He is president
of the Universal Appliance Co. which
is financing the project.
F. B. O. Buys "Tarzan" Novel
F. B. O. has bought "Tarzan and
the Golden Lion," by Edgar Rice
Burroughs.
"Cinderella" at Klaw, April 4
The Film Associates will present
as their second performance, "Cin-
derella," a Uifa production, at the
Klaw on Sunday, April 4.
"Man Power," A. E. House Organ
Associated Exhibitors has laun-
ched a^ house organ called "Man-
Power." Edward Finney is in
charge.
Cari Goe Back from Trip
Assistant General Sales Manager
Carl J. Goe of Associated Exhibi-
tors has returned from a trip to the
Mid-West.
Loan Writer to Coogan
Los Angeles— M.-G.-M. has loaned
Florence Ryerson, writer, to Jackie
Coogan.
Mayer Heads Relief Drive
Los Angeles— Loupis B. Mayer has
been elected chairman of the drive for
the relief of starving European Jews.
Bruce Gallup Joins U. A.
Bruce Gallup has left Fox to be-
come ahead of the advertising depart-
ment at United Artists.
Gorman to Make 4 for Associated
Los Angeles — John Gorman will
produce four features for Associated
Exhibitors. The first is "Home,
Sweet Home." Production starts
about April 15.
5,250,703 Paid Alberta Admissions
Calgary, Alta — The annual report
of the provincial censorship bureau
for 1925 indicates that 1,587 pictures
were shown, covering 5,103 reels. No
changes were made in 4,735 reels, 269
eliminations were made and eight
subjects were banned entirely.
A total of 5,250,703 persons paid
admissions, making an average of 16,-
829 daily or 100,975 weekly. The in-
dustry brought the province revenue
of $12,276, an increase of $884 over
1924. Charges for reviewing amount-
ed to $10,026 and exchange license
fees totalled $2,250.
';;. U. A. Open New Exchange
I Indianapolis — United Artists \
open a new exchange here to sen
Indiana and Central and Eastern K
tucky. W. W. McLean, formerly
Chicago, will have charge of the'
change which opens March 21.
"Ben Hur" to Succeed "Parade"
Los Angeles — Sid Grauman will
conclude the run of "The Big Parade"
after 21 weeks in order to make room
at the Egyptian for "Ben Hur."
M.-G.-M. Re-Signs Scenarist
Los Angeles — E. Richard Shayer,
scenarist, has been re-signed by M.-
G.-M. on a long term contract.
Bookers at F. N. Conventions
First National announced bookers,
as well as branch managers will at-
tend the regional sales meetings this
spring.
"Big Parade" in Cleveland May 11
Cleveland — "The Big Parade" starts
an indefinite run at Shubert's Hanna
May 11.
Loew House in Akron
Akron, O. — Loew plans a new
house here. Work starts in about
a month.
De Mille Re-signs Fort
Hollywood — Cecil B. De Mille has
renewed his contract with Garrett
Fort, writer, for a long term.
New M.-G.-M. Chicago Manager
Chicago— Felix Mendelssohn is now
in charge of the local M.-G.-M. office.
i
The finishing touch o{ refinement on
an elaborate production is the
handcoloring by
/3mc/\.
The Perfect Handcoloring of Film I
I 528 Riverside Drive T.t-„i.„.,. I
New York
Telephone t
Morningside 1776 {
CHROMOS TRADING COMPANY
1123 BROADWAY
FUNDS AVAILABLE FOR PRODUCTION
AND FOR LOANS ON NEGATIVES
Moderate rates and workable
terms are characteristic of
CHROMOS financing service.
Interviews Invited in Confidence
Suite 1207-8
'Phone Watkins 4522
Davis on Sick List
George H. Davis is suffering fr
an attack of rheumatism which n
keep him away from the Banner of
for some weeks.
Reiben, 111
Sam Reiben, well-known in
New York territory, has been c
fined to his home with pneumoi
He is now recovering.
"U" Convention at Detroit
The Universal convention for
Central States, scheduled for Cle
land, is being held in Detroit inste
and closes today.
This is a 'Cornerblock' cut furnisi
FREE for all Pathecomedies at t,
exchange.
"Incomparable Price for Incomj.
able Quality .'"
NATIONAL PROGRA]^
SERVICE
Phone, Call, Write —
1650 B'way, N. Y. C. Circle
I Ward Cine Laboratoryjnc
U 216-222 Weehawken St.
8 Union City, N. J.
:•! Telephone Union 4800
P G. BERT WARD, Prn
"WE NEVER DISAPPOINT'' t
CpowFHH
,CABOR£IORiE:
1 INCORPORATED
220 WEST 42^° STREET,,
NEW VORK 11
PHONE-CHICKERINC 2931
ALLAN A.LOWNES. CEN. MCR. i
A Florida
Comedy-
Romance
by RING
LAEDNER
♦;
*
CParamount
#^^^
■k
*
*
EuiOUS PlXytRS-lASlOf CoM!
Member of Motion Picture Producers and Distributors of America. Inc.. Will H. Hays. President.
THE
■S^
\
DAILY
Wednesday, March 24, 192
3,428 German Theaters
Total Has Increased From Two in
1900—56,000,000 Attend 317 Ber-
lin Houses in One Year
Washington — The Department of
Commerce reports that there are
3,428 picture houses in Germany. In
1900 the country had two theaters,
in 1920, 3,422 and in 1923, 4,107.
On Aug. 1, 1925, Berlin had 317
houses with 123,902 seats. In the
summer there is an average of two
performances a day, catering to about
9,600,000 patrons, or on average of
one-third of a full house. Sundays
and holidays the houses are two-
thirds full, with an average of three
performances and about 8,000,000 pat-
rons. Approximately 56,000,000 pat-
rons visited Berlin houses in one
year.
252 Houses in Norway
Washington— At the close of 1925
there were 252 picture houses in Nor-
way, the Department of Commerce
says. The total gross income of Nor-
wegian theaters during 1925 was 14,-
415,000 crowns.
New Swedish Company
Washington — A Swedish film com-
pany, Sverige-Film, has been or-
ganized, the Department of Com-
merce reports.
Company Formed in China
Washington — The picture depart-
ment of the Commercial Press,
Shanghai, China, has organized into
a separate company known as the
Kuo Kwang M. P. Co., capitalized
at Mexican $150,000, the Department
of Commerce reports.
Johnny Hines Unit Returning
C. C. Burr returned from Florida
Monday night and tomorrow will be
followed by Johnny Hines, Diana
Kane, Herbert Standing, Bradley
Barker, Ruth Dwyer and Harold Fos-
hay, who have been making exteriors
for "The Brown Derby." The unit
will shoot interiors at the Tec-Art
studios on 44th Street and at Jackson
Ave.
Start "Son of the Sheik"
Hollywood— "The Son of the Sheik,"
Rudolph Valentino's next for United
Artists, is in work. Cast includes:
Vilma Banky, Montague Love, George
Fawcett, Mack Swain, Clyde Cook,
Snitz Edwards, Robert Ober. George
Fitzmaurice is directing.
12 from Banner
Six for Ginsberg-Kann and Six for
Another Releasing Medium —
Some Titles Selected
Banner Prod, has closed with the
Ginsberg-Kann Dist. Corp. to release
six more pictures during 1926-1927,
thus continuing a business relation-
ship launched last year. The titles
are "Devil's Dice," "Thumbs Down,"
"Wanted — A Coward," "Cancelled
Debts," "Dangerous Friends" and
"Christine of the Big Tops."
Actual production will start at the
Fine Arts studio, Hollywood on May
1 Sam J. Briskin, who will handle
all production detail, is in New York
but will return to the Coast next week
to get work started.
Banner will make a second series
of six pictures but these will be dis-
tributed through another organization.
18 for Ginsberg-Kann
Ginsberg-Kann will release 18 pic-
tures next season. In addition to the
Banners, there will be a series of 12
Sterling Prod.
Back to Original Title
Hollywood — "Bellamy, the Magnifi-
cent," which was announced as Ra-
mon Novarro's next and later changed,
has been decided upon as the final
title.
Music Rights Up
^Continued from Page 1)
Buck and Harbach will meet with
William A. Brady and Joseph P.
Bickerton Thursday to further con-
sider the clause which is in the pro-
posed basic contract. There will also
be a joint session of the Dramatists'
Guild and the managers.
Appeals from Court Judgment
Los Angeles — Pauline Frederick
has filed an appeal in the State Su-
preme Court from a Superior Court
judgment for $28,694 rendered against
her and in favor of C. H. Scharnikow
and George Edwin Joseph. Joseph,
who, it is claimed, assigned his in-
terest to Scharnikow, asks $36,000 for
legal services in getting Miss Freder-
ick a contract with Robertson-Cole
She has entered counter-claims of
$31,000.
Davis To Preside over Shriners
Hollywood — Edward Davis will be
chairman at the Shriners' function at
the Biltmore tomorrow.
Writer's Club to Preview
Hollywood — The Writers' Club will
preview "Hell Bent for Heaven" to-
morrow.
Publix Graduate in Tennessee
Johnson City, Tenn. — Fred T. Gar-
finkle, of New York, one of the first
graduates of the Publix School for
Managers, has arrived here to become
house manager of the Capitol, the
Majestic and the Edisonia, the three
local houses under control of Pub-
lix. George W. Keys is general
manager of the Johnson City Enter-
prises, a subsidiary of Publix The-
aters, and formerly part of Southern
Enterprises.
Hearing Put Off
(Continued from Page 1) j
to the Education Department willn;
upon his measure. A bill was int
duced in the Senate yesterday proj
ing for this transfer, in compli|
with the report of the Hughes ^
mittee. Should licensing be con "
under the Education Departmei
it is now maintained, Freiberg
make every effort to have his bif
acted.
An examination of the new b:
veals no unexpected changes. It
vides for the establishment of aA
tion picture division in the Eduo
Department, the head of which w
named by the Board of Regents i
recommendation of the Commisa
of Education. The Regents wil
sign to such division all of the :
tions, powers and duties of the pn
M. P. Commission, and would bei
effective Jan. 1, 1927.
"Stella Dallas" Paris Openinf
"Stella Dallas" will have its I
at the Max Linder Ap|
premiere
Jerome Dawson, Theater Owner, '.
Gallitzin, Pa. — Jerome Daw
owner of the Victoria, and onii
the early exhibitors in this
tory, is dead, following a lo
ness.
I
Koppin in Larger QuarteR
Detroit — The George Koppin
operating extensively in theaters'
real estate, is now in enlarged <
ters. occupying the entire third
of the Peninsular Broadway Bld|(
i
Lipton to Direct "Three Twins"
Hollywood — Lew Lipton, recently
made a director by M.-G.-M., will di-
rect "Three Twins," adaptation of the
musical show.
"Crown of Lies" for Rivoli
"Crown of Lies," with Pola Negri,
opens at the Rivoli Sunday.
i^lle^MhtSMUi,
Looli BetteratidWear longer
ARTHUR J. LAMB
announces the engagement of
ANN PENNINGTON
for the stellar role
in the two reel comedies
SALLY RUNS WILD!
Production Starts March 31st
«
everybody
is for it
Endorsed by every big producer and distributor
in the motion picture industry.
Utilizing every star, director and leading player
v^ho has recognized box-office value.
Backed by Photoplay Magazine and the best
newspapers of the nation.
Sold for the opening contest to every prominent
exhibitor in Greater New York.
MOVIE LOVERS'
CONTEST
The thirty-five greatest stars — the forty fore-
most directors— the two hundred leading players
— all shown in the most memorable scenes from
the world's forty most successful motion
pictures.
Exceptional entertainment. Striking novelty.
Newspaper tie-ups that mean something.
Awards that will start the town talking.
Wire today for details of the Contest in your
city.
MOVIE LOVERS' CONTEST
729 Seventh Avenue (Suite 705) New York City
THE
-.%^
DABLY
Wednesday, March 24,
Six Months' Drive
{Continued from Page 1)
done, persuaded five local policemen
to break into the convention hall and
present to Phil Reisman, division
chief, a blackjack, a police club and a
gun. The West then retorted with
an effigy representing the bedraggled
appearance the East will make when
the sales drive ends.
The convention is decidedly pic-
turesque. Paramount is doing every-
thing to make the meetings talked
about and is succeeding. For exam-
ple, one contingent was met in Phila-
delphia with a special edition of the
Atlantic City Daily Press. When the
train arrived here, the band of the At-
lantic City division of the Pennsyl-
vania railroad was on hand. Like-
wise the firemen's band. The sales-
men were then wheeled down the
Boardwalk to the Ambassador in regal
style. The Western salesmen are
wearing cowpuncher outfits; those
from the Spanish-speaking countries
are living up to tradition by eciually
suitable raiment.
Today the production department
will hold the floor and will screen
scenes embracing the highlights of
some fall product. Tomorrow, S. R.
Kcn*^ will discuss the line-up in full.
This part of the convention will be
decidedly important.
There are at hand representatives
from every citv and state in this coun-
try and from 68 foreign nations. Emil
E. Shauer, head of the foreign depart-
ment, gave a long talk based on his
recently completed 50,000 mile trip
during which he circumvented the
globe. He stressed the point that the
foreign activity is now an important
and integral portion of the busiuess
and added that Famous' growth TiT
that direction had been steady and
consistent. Hermann Wobber, who
has been doing special work in Europe
and who figured in on the original Ufa
deal with Famous, then made an ad-
dress. Each foreign representative
was later presented to the assembled
sales force.
George E. Weeks, general sales
manager, is chairman of the conven-
tion and general operating chief.
Mayor Bader did not make an appear-
ance, but Assistant City Solicitor
Presky did and presented Kent with
the key of the city. Of course, it was
accepted. The entire Ambassador is
in possession of Paramount. There
are all sorts of banners and displays
on everv hand, including one showing
many of the company's foreign offices.
Late vesterday, special cars bearing
Adolnh Zukor, Jesse L. Lasky, Wal-
ter Wanger and the star constellation
arrived. 'Most of the players are busy
in the studio and will therefore return
to New York today to return here
again for the concluding banquet on
Saturday.
Forrest Halsey and William Cohill
are here. Likewise, A. L. Grey. C.
L. ("Bill") Yearsley and Fred Bee-
There are fifteen m the Los Angeles
group which arrived yesterday, includ-
ing genial Arch Reeve, studio public-
ity head.
Sidelights
Atlantic Citv — Easily one of the outstand-
ing figures is Sidney R. Kent. It was not
so many years ago that Kent was a sales-
man out in the field and his rise in the
picture industry has been phenomenal. He
serves as a real inspiration to his men and
is a tireless worker.
Although W. C. Fields has been seen in
"Sally of the Sawdust" and other pictures,
tills was his first opportunity to meet many
of the Famous salesmen. There were many
inquiries regarding "Shorty," his assistant,
who has been with him for years in vaude-
ville and productions. Fields arrived here
last night and is expected to return to
New York tomorrow to continue work in
"It's the Old Army Game."
* * *
Oscar Kantner, Leon Bamberger, Lem
Stewart and Russell Moon were among
those who remained over from the Publix
convention last week.
* * *
Tom Bailey, San Francisco manager, is
combining business and pleasure. He is on
his honeymoon trip with Mrs. Bailey, who
was Miss Gertrude Girchner.
To Test Attitude
{Continued from Page 1)
Exhibitor Assn. of Great Britain and
Ireland, and the British M. P. Adver-
tisers.
The English producers have with
them five pictures: "The Sea Urchin,"
"The Rat," "Pleasure Garden" and
"Mountain Eagle." all with Ameri-
can stars. Lee-Bradford is handling
"Dangerous Virtue" for them. They
plan to make at least six this year.
Before returning the visitors intend
to make distribution arrangements for
their product.
French Actor in "The Musician"
Firmin Gemier, French actor and
stage director, will make his initial ap-
pearance on the spreen in "The Mu-
sici^i," w^^icI^R^ Ingram is making
at "
W. W. Hines on Sea Trip
W. W. Hines. general sales man-
ager for United Artists, is on a vaca-
tion trip to Panama. He returns in
April.
Tuttle 111; Sails Friday
Frank Tuttle, who has been ill
with an attack of influenza, will leave
Friday for Nassau, Bahama Islands.
He will remain about a month.
Peggy Joyce in Town
Peggy Hopkins Jovce arrived in
New York last night from the Coast.
Canadian Theaters Sold
Prince Runert. B. C— Bejamin Self
h^s disocsed of his interest in the
Westholme and Emnress, these two
having been operated by the Prince
Rupert Amusement Co., of ivhich he-
was nrinripal stockholder. Paul Al-
vazofT of Vancouver, has acquired
Self's interest.
Paramount Hockey Team Chamnions
Toronto — The hockev team of the
Famous Plavers Canadian Corp won
the commercial chamnionshin of the
Toronto Hockev league bv beatine-
the Banfield team 3 to 0 in the final
contest.
Michalove on Tirio
Atlanta — Dan Michalove is makine
a swing around the territory to watch
the development of Universal's the-
aters. His particular objective is the
group of Florida houses.
Incorporations
Springfield, III. — Elston Theater Corp..
3167 Elston Ave., Chicago; theaters. Capital
$10,000. Incorporators, A. Geranios, W.
Alexander and G. Stathis. Attorneys, Cli-
thero. Van Schaick & Stevens, 1034 Otis
Bldg., Chicago.
Springfield, 111. — Crusader Pictures Co.,
27 North Franklin St., Chicago; to produce.
Capital $3,000. Incorporators, D. Lehane,
F. Hansen and E. Feldott. Attorneys,
Flynn &Lyon, 529 The Rookery, Chicago.
Albany, N. Y.^Consida Theatrical, Inc.,
New York. Incorporators, S. Wallach, S.
Stutson and S. Fleischer. Attorney, J. P.
Bickerton, Jr., 220 West 42nd St., New
York.
Columbus, O. — 'Acme Amusement Corp.,
Cincinnati ; to operate theaters. Capital
$30,000. Incorporators, E. Hoover, J. Cet-
zok and C. Davies.
Hartford, Conn. — Roger Sherman Theater
Corporation of New Haven, Inc. ; theaters.
Capital $2,000. Incorporators, G. Whitelaw,
C. Ferris and F. Taylor.
Charlotte, N. C— The United States Film
Transport Co., Charlotte. Capital $100,000.
To operate a film delivery service.
Dover, Del. — Century Theater Co., Wil-
mington. Capital $100,000. Attorney, Cor-
poration Trust Company of America, Du
Pont Bldg., Wilmington.
Albany, N. Y. — Franhild Theater Corp.,
New York ; to operate theaters. Incorpora-
tors, S. Mecca and P. Goodman. Attor-
ney, S. Goodman, 1560 Broadway, New York.
Dover, Del. — Inspiration Pictures, Inc. ;
to produce. Capital $100,000. Attorney,
Corporation Trust Company of America, Du
Pont Bldg., Wilmington.
Dover, Del. — Kyograph Photo,, Inc.,
Capital $300,000. Attorney, Colonial Char-
ter Co., 304 Ford Bldg., Wilmington.
Dover, Del. — Universal Pictures Corp. of
Central America ; to distribute. Capital
$10,000. Attorney. Corporation Trust Com-
pany of America, Du Pont Bldg., Wilming-
ton.
Dover, Del. — Vinci M. P. Corp, Capital
$75,000. Attorney, Corporation Guarantee
& Trust Company of America, Du Pont
Bldg., Wilmington.
Albany, N. Y. — Gerlack Corp., New York.
Capital $50,000. Incorporators. H. El-
dridge, B. Eldridge and J. Eldridge. Attor-
neys, Levy, Gutman & Goldberg, 277 Broad-
way, New York.
Edinburgh, Scot. — Belfast Plaza, Ltd.,
Edinburgh. Capital 10,000 pds. To eperate
theaters.
London, Eng. — Berwick Theater, Ltd.,
London; to operate theaters. Capital 25,000
pds.
London, Eng. — Cherry Kearton Films,
Ltd., London. Capital 100 pds. To produce
and exhibit.
London, Eng. — P. A. McLoughlin, Ltd..
London; supply dealer. Capital 1,000 pds.
Albany, N. Y. — Red Seal Film Exchanges,
New York. Incorporators. A. Meyer, M.
Fleischer and M. Chase. Attorneys, Finkel-
stein & Welling, 36 West 44th St., New
York. To distribute.
London, Eng. — British Continental Press,
Ltd.. London. Capital 1,000 pds. Story
brokers.
London, Eng. — Pontefract Cinema, Ltd.,
London ; to operate theaters. Capital 20,000
pds.
London, Eng. — London West-End Produc-
ers, Ltd., London. Capital 3,100 pds. To
produce.
London, Eng. — ^Alnwick Playhouse, Ltd.,
London; to operate theaters. Capital 10,000
pds.
Presentations
Capitol
A well rounded program ofll
diversity of entertainment, leadiij
with a spectacular overture, "
by Tchaikovsky, commemoratin|
withdrawal of Napoleon's army
Moscow in 1812. 1 he compel
and arrangement is by Dr. Wl
Axt, and it is so skillfully asset I
that all the tonal values ot the ccl
sition are given full scope. The il
sphere ot this martial conceptil
strikingly emphasized by the ligi
ettects, depicting the burning c|
Russian city by the inhabitants ;l
French were driven out. This is|
alized through gorgeous scrims
heighten the etlectiveness of thj
flames and grey smoke as they
around the buildings seen thi|
panels on left and right of the
In pleasing contrast to this
lacular number is a duet by
Turrill and William Robyn, '
Cottage Small by a Waterfall."
setting is a dim stage showing i\
tic cottage behind which towers
down which a waterfall cascade!!
glistens. The artists are in bojj
girl costume. Then follows a coj
bit by Doris Niles, danseuse, itii
Dance of the Dervish." The sii
is a black velvet drop, with vivivl
drop center and red velvet side d)|
Miss Niles is in a white costumeil
red fez, and she whirls in the
mazes of the Dervish. These)
numbers are short, both stagtj
about three minutes.
Follows a one-reel scenic in tlr
ries, "Cities of Other Lands," dl
ing interesting views of Hanij
screened in six minutes. The
Jubilee Singers follow with touil
ored melody selections. The sti
is a vivid Southern night in It
land, with a deep blue sky, twinj
stars, and a gorgeous yellow r]
The background shows the mooij
shimmering on a river, while to Ij
stage is a log cabin, with palm
left and right completing an :|
spheric picture of much charn:|
chorus of nine singers get the
numbers over very effectively,
runs about seven minutes. The \\
zine News follows, consuming
minutes.
The ballet corps offers the conl
ing number of the presentation vj
classical conception, "Nymphs f
Faun." Connie Polsley as the n;
and Wayne Cohn as the faun arej
ported by a ballet of 15 nymphs,
interpretive dance of the faun
by the wiles of the nymph is fl
didly achieved. The backgrouncj
striking contrast achieved with
houette efllect of yellow trees afl
a black background. The faun \\
under a green spot, heightenin;!
bizarre contrast with the airy [
tumes of the nymphs in their pinll
ations. This number has a ruil
time of nine minutes, followed bl
feature, which occupies the screel
75 minutes. A finely conceived!
gram offering real divertissemeil
"Flying MaU" Al Wilson's Fil
Los Angeles — "The Flying_ ll
the first Al Wilson productioif
Associated Exhibitors, has
placed in work.
Inesday, March 24, 1926
swspaper Opinions
le Auction Block"— M.-G.-M.
Garrick, Minneapolis
— * * * Charles Ray returns to the
one of the funniest comedy <h-amas
e many weeks. * * *
State, St. Louis
BE-DEMOCRAT— * * * Is pleasingly
well played and intelligently directed,
ir to middlin' entertainment, with that
pleasing Eleanor Boardman, Charles
d Sally O'Neill in the starring roles.
ES — •* * * Is sufficiently well pro-
and adequately supplied with laughs
re Ray's return to popularity.
he Big Parade"— M.-G.-M.
Auditorium, Baltimore
RICAN— * * * "The Big Parade"
sort of film that comes once in a
the sort of film that is moving and
and true. * * ♦
S— " * * "The Big Parade" is the
ng in movies !
is a photoplay that completely niea-
p to the good things that have been
)Ut it up New York way. * * ♦
* * * King Vidor directed the pic-
d has earned himself a niche in the
Fame. His battle scenes are mas-
The Blackbird"— M.-G.-M.
State, Boston
3E — • * * It is a powerful picture,
'haney's usual' fine acting. Renee
as Fifi, does as fine work as she
"The Big Parade." * * »
ALD — * * * And it is an exfraor-
dark and persuasive picture, in which,
Mr. Chancy abandons his make-up
I proves himself to be unequaled in
ing of the vicious and calculating
* » #
MSCRIPT— * * * One cannot help
g that, whatever the demands of his
r. Chaney satisfies them vividly and
netrating insight. * * ♦
/ELER— * » * The individual Lou-
ies were especially realistic and the
tmosphere of the picture was that of
ehouse holes of foggy London. * ♦ ♦
AUen, Cleveland
N DEALER—* * * Lon Chaney has
" again for those who like their
Ima strong. Perhaps it isn't quite so
a click as "The Unholy Three," but
Jlackbird" should satisfy the thrill
It's recommended. * * *
— * * * Chaney stamps himself
s master of creepy characterizations.
rk in this new play is comparable
good work in "The Unholy Three."
Metro, Washington
i — * * * The movie-men enjoy a huge
themselves throughout the story and
I to say, they have put the idea across
Jang. * • •
i^ohens and Kellys" — Universal
Imperial, San Francisco
AND POST—* * * The plot has
:served, and the choicest lines of the
e been incorporated on to the screen
orm of sub-titles. * * »
le Gilded Butterfly"— Fox
California, San Francisco
.ETIN— * * * So well are the various
rs handled that in watching the in-
efforts of the players the weakness
points of the picture is forgotten.
illNER— * * * It's an interesting
^ you like them that way — exciting
being spectacular. * * *
iLD — ** * Scenically the picture is
Decially Alpine scenes where a snow-
il elopes a train. ♦ » •
Bl'i — * * * Is one of those improbable
so-called high society, which might
<llence in the minds of the earnest
the paper back novel. » * •
B|jirl from Montmartre" — First
I National
i^ew Lyric, Minneapolis
• » » -j-yig notable feature of the
ilie splendid acting of Barbara La
ic and Lewis Stone share the honors
^ ir * * *
iranada, San Francisco
I ETIN— * * • There is an abundance
n ICC in the play as well as a thrill
now and then and an occasional laugh * * *
.EXAMINER—* » * This was the last
picture Barbara La Marr made before her
death recently, and many people will want
to see it tor that, if no other, reason. * * ♦
"The Sea Beast"~Warners
Orpheum, Chicago
DAILY NEWS-* * * It il a photoplay
sure to be named among those few photo-
plays that have a sea tang. * ♦ *
"Seven Keys to Baldpate"— Para-
mount
Regent, Rochester
DEMOCRAT—* * * Tlie only fault with
the pictured version is the conventional form
and slow-moving manner of its screen inter-
pretation. * * *
HERALD — * * * Is is neither as rich in
mystery or in comedy as the Cohan play,
but with the capable pantomimist, Douglas
MacLean in the principal role, it moves
a'ong at a fast pace and is consistently enter-
taining throughout. * * «
TIMES-UNION—* * * The film version
does lack most entirely the sense of sus-
pense and terror which was a feature of the
stage version. * * *
"The Song and Dance Man" — Para-
mount
Metro, Boston
GLOBE — * * * Many plots are disap-
pointing when transferred from a stage play
into films, but "The Song and Dance Man"
is one of the few that has proved to be
successful in either setting. * * ♦
HERALD—* * * Herbert Brenon has
worked both vividly and sympathetically, de-
spite some e-xtraneous titles that have been
taken over bodily from the play * * *
TRANSCRIPT—* * * But 'the fact is
nevertheless patent that "The Song and
Dance Man" is not the equal of its stage-
brother. In the first place, Mr. Tom Moore
is hopelessly incompetent to fill the stuffing
shoes of Mr. Cohan. * * *
McVickers, Chicago
AMERICAN—* * ♦ A thrilling siage
symphony, with a wonderful characterization
by (Tom) Moore that is like the passionate
cry of the open A string on the violin. You'll
understand stage folk much better after you
have seen it, * * *
Metro, Los Angeles
EXAMINER—* * * Tom Moore brings
his infectious comedy and his sentimental
Irish pathos in "The Song and Dance Man."
* * *
EXPRESS—* * * Many of the Cohan
wise cracks are retained in the subtitles, punc-
tuating the action with a hundred laughs.
* * *
RECORD—* * * You will enjoy some
of the back-stage stuff and many of the smart-
cracking titles that display the snappy pat-
ter of Broadway, boarding house keepers
and actors. * * *
TIMES—* * * A very human and en-
tertaining little picture of life in the world
of the theater, that stays close enoagh to
the original to be reckoned at least a genlle-
manly adaptation. * * *
"Th^ Spll'endid Crim©"— iParamount
State, Detroit
NEWS — * * * Without the engaging Bebe
(Daniels), "The Splendid Crime" would be
the most ordinary of melodramas. With
Bebe it is always interesting and at times
is even plausible. * ♦ *
"The Tough Guy"— F. B. O.
Moon, Omaha
BEE — * * * There is a fine bond of
friendship between (Fred) Thomson and his
intelligent horse, "Silver King." It is a rol-
licking tale of adventure and love under
western skies. * * *
WORLD-HERALD—* * * Thomson's
work is overshadowed a bit by the clever
work of Silver King, the star's beautiful
white horse. * * »
"The Tower of Lies"— M.-G.-M.
Stanton, Philadelphia
INQUIRER — * * * Not since Barrymore's
portrayal of Beau Brummel has there been
such a striking picture of the aging of a
man as Chaney gives. It it little short of
marvelous. * * •
PUBLIC LEDGER—* * * Victor Sea-
strom fights a losing battle between his
own talent, and the obvious thing to be done.
He intersperses beautiful work with shoddy
effects. * * *
RECORD—* • * The picture is well photo-
graphed and the director, Victor Seastrom,
has succeeded to the point of giving the
vyholesome earthy flavor of the simple rural
life of the Scandinavian village. * » *
"The Unchastened Woman"— Chad-
wick (S. R.)
Circle, Cleveland
PLAIN DEALER—* * * The players are
well suited to their roles but one cannot
grow enthusiastic over their characterizations,
not even Miss Bara's despite her fine acting.
TIMES— * * * The picture holds its in-
terest from start to finish and the whole cast
shows capabilities of no small degree. * * *
-Para-
"The Vanishing American"-
mount
State, Minneapolis
STAR — * * * it has so much to com-
mend it from every point of view, giving Mr.
Di.x the best opportunity he has had to
date in the world of cinema. * * *
TRIBUNE—* * * Although an absorbing
romance dominates the picture, a historical
theme picturing the history of the Navajos
from the primitive days of the cliff dwellers
to the present day, is graphically detailed.
* * *
"The Wanderer"— Paramount
Roosevelt, Chicago
AMERICAN — * * * As far as these spec-
tacular effects are concerned, it ranks with
some of the greatest of the recent film of-
ferings which have ventured into this ave-
nue. * * *
DAILY JOURNAL—* * * It is lordly
and extravagant, gay and gaudy and beauti-
ful. Immense sets and throngs and effects
destined to astonish are the order of proced-
ure. * » •
DAILY NEWS—* * * As a spectacle pic-
ture it is nothing to put your spectacles on
and look as if you have hitherto seen one
or two of the so-called spectacle pictures.
POST — * * * The picture is rather slow
in action thruout, but it reaches its climax
in the scenes of the destruction of the an-
cient city after a pagan orgy. These pictures
of crumbling walls and topling towers are
most effectively staged. » * •
Stillman, Cleveland
PLAIN DEALER—* * * Even the beauty
of "The Wanderer" palls a little because the
tale is more suitable for sermons than for
the screen. Its drama is great but it is
thin. * * •
TIMES—* • • should be listed as one
of the greatest pictures produced since the
inception of the screen drama. It is the
kind of a picture that will add prestige to
producers, actors and directors. * • *
Missouri, St. Louis
GLOBE-DEMOCRAT—* * * It is mag-
nificently produced on a stupendous scale,
shows directorial genius, and is given added
value by the choice of an exceptional cast.
» » «
POST-DISPATCH — ♦ * ♦ Pictorially,
from an artistic standpoint, it is all very
well told. But the attempt to dig up sex
appeal and insert an atmosphere of jazz into
a biblical story and with biblical characters
and surroundings has not been entirely suc-
cessful. * * *
STAR—* * * It is a work of art. with
one decided superiority to "The Ten Com-
mandments," no modern story is lugged in
to spoil the continuity. * * *
TIMES—* * * Greta Nissen is sufficient-
ly alluring as the vampire priestess, but for
the most part the scenes of riotous living
in Babylon are colorless. The destruction
of the city and apparent destruction of
hordes of people by the thunderbolts of Je-
hovah's wrath is well done. * * *
"The Yankee Senor"- Fox
Monroe, Chicago
HERALD — * * * is first-rate entertain-
ment. Tom Mix, king of the cowboys, is
the chief reason, though Emmett Flynn, the
director, always knows how to turn out good
cinema shows. * * *
Neufeld Certainly Knows !
Oscar Neufeld, President of De
Luxe Film Company of Phila-
delphia, has built his organization
and prestige upon his personal
knowledge of picture values.
Heading his release schedule this year
will he
8 m HOWES COMEDY DRAMAS
8 SUPERIOR MELODRAMAS
4 BILIY WEST FEATURE-LENGTH COMEDIES
4 SERIALS
Acquired from Ray art Pictures Corporation
BANK ON, WITH AND FROM RAY ART PICTURES!
3irAt
national
Pictures
•f^^feKV-^
iTHE
<fi brAdstreet
J^ FILHDOM
Authority
. XXXV No. 71
Friday, March 26, 1926
Price 5 Cents
3ates for P. D. G.
M. P. T. O. Asks Members to
Give Playing Time to That
Company
eral sales managers yesterday
'ed copies of a communication
0 every member of the Ohio M.
O. by P. J. Wood, business
ger of the organization in which
itors are asked to set aside one
date a week for P. D. C.
eral months ago, P. D. C. en-
upon an arrangement with the
. T. O. similar to the one exist-
1 Kansas. It provided that the
butor is to pay a certain percent-
)f gross bookings into the state
iry. Exhibitors, in turn, pledge
tain amount of their time to P.
Wood's letter concerning 1926-
product.
is understood thaj P. D. C. has
approached by several other ex-
ir units to make a similar deal.
Five from Ufa
On Paramount Schedule — M.-G.-M.
Gets Similar Number — Vidor
And Ralston Stars
Atlantic City — Under the terms of
the tri-cornered deal with the Ufa,
Famous will release five German-
made pictures next season. It is un-
derstood Metro-Goldwyn-Mayer will
do likewise.
S. R. Kent, a sick man, addressed
the Paramount convention yesterday
on the highlights of next season's
line-up. It was an effort for him to
talk. It is understood much of his
discourse dealt with new faces on the
screen.
He stated Paramount expected
much from newcomers like Lawrence
Gray, Arlette Marchal, Charles Rog-
ers, George Bancroft, Louise Brook,
Georgia Hale and Alyce Mills, and
{Continued on Page 6)
Still No Scheme
British Industry Continues Groping
for Way to Bolster Up Home
Pfoduction
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — The Joint Committee
held another meeting yesterday but
failed to submit a scheme for the
revival of British production. The
sub-committee is still continuing con-
ferences.
A resolution was passed expressing
the hope that America will give
friendly consideration to British
films.
New Bond Issue in Trading
i N. Y. Stock Exchange has ad-
d to trading $10,000,000 first
?age Sy2 per cent twenty-five-
sinking fund gold bonds of the
nount Broadway Corp. They
tie Jan. 1, 1951. Company state-
as of Dec. 26, 1925, after giving
to the sale of the $10,000,000 is-
ollows:
ts: Cash, $15,007; accounts receivable,
land and buildings under construction,
,646; unapplied balance of cash pro-
from sale of loan certificates deposited
[agreement dated January 1, 1926 with
Mortgage & Trust Co., $6,400,000;
[ed charges, $1,599,135; total, $12,-
iilities: Capital stock (represented by
|no par shares) $5,000; accounts and
i expenses payable, $2,829,955; sink-
id gold loan, $10,000,000; total, $12,-
e issue closed yesterday at 95^.
F he to Increase Common Stock
^ rkholders of the Pathe ex-
ge. Inc., at a special meeting
nlay, approved an increase in
: izcd class "A" common stock
1 '^0,000 to 290,000 shares.
$300,000 Claims
Vital Exchanges Creditors Name
Matthew B. Sentner, Receiver,
as Trustee — Meeting April 13
Creditors of Vital Exchanges, Inc.,
at their first meeting yesterday after-
noon at the office of Seaman Miller
referee in bankruptcy, named Matt-
hew B. Sentner, as trustee and au-
thorized him to continue to admin-
ister the business for 20 days after
the expiration of his receivership.
Fifty claims for more than $300,000
have been filed, according to Guern-
sey Price, who has been retained by
Sentner as attorney.
A second meeting of creditors will
be held April 13. Sentner furnished
$10,000 in bond.
Ratify Mediator Plan
Dramatists and Theatrical Producers
Approve Arbitrator Scheme —
Another Meeting Saturday
Ratification of the plan to name an
arbitrator to act in disputes on the
sale of picture rights was made by
committees representing the Dramat-
ists' Guild and theatrical producers at
an all-afternoon meeting yesterday at
the Astor. As yet the mediator has
not been selected. It is possible that
this matter will be taken up at another
session Saturday.
(Continued on Page 6)
Lease Missouri House
ingfield. Mo. — Universal has
the Gillioz, now in construc-
n St. Louis St. The lease is for
'0 per year for 10 years.
ij Johnston Going to Coast
M Ray Johnston of Rayart and
V ht C. Leeper of Harry C. Brown
c, leave for the Coast tonight.
h,ton will work on production
>,all people! CHARLIE REAGAN and
re at Atlantic. Nell Gwyn. — Advt.
Hearing Today
Federal Trade Commission to Discuss
Order for Reopening Case
Against Famous
Washington— The Federal Trade
Commission will hold a hearing this
afternoon on the form of order which
the chief counsel has drawn for re-
opening the Famous Players case,
which the Commission was asked to
do some weeks ago in order that their
counsel might introduce testimony
regarding theater acquisitions after
the final dale originally set for such
information.
Dorothy Howell, Production Head
Hollywood— Columbia has appoiilt-
ed Dorothy Howell assistant general
production manager. \
Adopt Combination Policy
Detroit— The Fox-Washington will
I adopt a combination policy.
To Aid Second-Runs
General Presentations Co. to Offer
Acts to Exhibitors Who Can't
Afford Vaudeville
The General Presentations Co. has
been formed to supply individual the-
ater-owners in the Greater New York
and nearby terrhories with presenta-
tions at a nominal cost.
The company is sponsored by Wal-
ter J. Plimmer, booking agent; Colby
Harriman, Tom Waller, editor of the
(Continued on Page 0)
Fears "No Trust"
Theater Domination Not Disturbing,
Joseph M. Schenck Tells A. M.
P. A. — Pictures Only Count
Joseph M. Schenck, fourth of A. M.
P. A. "Twelve Immortals," addressed
that organization yesterday and de-
clared ttiat if all of t'',e theaters in the
United States were owned by one or-
ganization, he w ' ..»! unruffled
and unconcerne the future of
United Artists, i.^. based his argu-
ment solely on the quality of pictures.
He went into detail on a number of
interesting matters. He blamed the
short-sightedness of many exhibitors
for the failure of the merger between
United and Metro-Goldwyn-Mayer.
"That merger would have been the
greatest thing that ever happened in
and for the motion picture business,"
asserted Schenck. "The first policy
to which both sides subs -ibed in their
talks was that there w ' be no fur-
ther affiliations. Thi-. . combina-
tion would have been strong for
others to resist it. It ' have been
(Continued on >)
Hirlagraph Expanding
The Hirlagraph M. P. Corp. has
contracted with the Spoor-Thompson
Machine Co., for the latter to supply
six developing machines, to be in-
stalled by April 3, in their laborator-
ies in Fort Lee where a one-story ad-
dition will be built. Hirlagraph will
then be able to turn out 300,000 ft. a
week.
More Signs for Broadway
Universal has installed the second
largest electric sign on Broadway at
the Colony for "The Flaming Fron-
tier." It measures 40x40 ft.
Warners have erected two 23x27 ft.
signs on the building at Broadway and
51st St. They are placed at right an-
gles to the coj:ner of the building and
overlook Broadway and 7th Ave.
M.-G.-M. Sign Connelly
Culver City— M.-G.-M. has placed
Marc Connelly, playwright, unde;^
contract. They have also purcha^d
rights to "Gates of Doom," by liirtael
Sabatini, and William Anthoi
Guire's stage play, "Tjwdve
Out."
Mc-
Miles
LaRocque in "What Price Glory?"
Hollywood — Cecil Be. DeMille has
loaned Rod La Rocque to Fox to play
Sergeant Quirk in "What Price
Glory."
Belle Bennett will play the lead in
"The Lily," also a Fox production.
Takes Over New Era Exchange
Victor Zebil has taken over the
New Era Film Exchange, of 729 7th
Ave., distributing single reelers. New
Era will release a series of 52 "Novel-
ties," one a week; 12 "Adventures,"
one a month, and 12 "Thru Life's
Windows," also one a month, during
1926-27.
acker Back Soon
Watterson R. Rothacker, who is on
a Medherranean cruise, is expected
back in New York about April 1.
$64,969 Judgment Against Unity
A judgment of $64,969 was filed in
■ the Supreme Court yesterday against
Unity Pictures by the Unione Cine-
matografica Italiana on confession of
the defendant that it owed $56,000
with interest of $8,869 on a note since
July 24 ,1923.
"Sea Beast" for Strand
"The Sea Beast" closes at Warners
April 3, and goes into the Strand
April 11.
THE
2
VoLXXXVNo.71 Friday, Mar. 26, 1926 Price 5 Cents
t
JOHN W. ALICOATE Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer and Business Man-
ager; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager ;
Kalph Wilk, Traveling Representative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
mouths, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
Loudon, W. I., Paris — La Cinematographic
Francaise, 5, Rue Sauinier.
Financial
Film issues experienced but little
movement yesterday. Compared with
the previous day trading was light.
Famous common took a %-point
drop to 117%, continuing in a slight
decline. A total of 11,600 shares were
traded. The preferred slipped 1%
points. First National preferred
dropped two points, closing at 100.
Fox Theaters "A" and Pathe Ex-
change "A" showed a slight rise.
Buying in the general market was
inconsequential. Numerous new low
records for the year were made.
Quotations
.108-5^
.1193^
.119M
.100
. em
. 21
♦Balaban & Katz
Eastman Kodak
Famous Players
Fam. Play. Pfd.
*Film Inspection
First Nat'l Pfd.
Fox Film "A" .
Fox Theaters "A
*Intern'l Projector. ..
Loew's, Inc 38J^
•Metro-Gold. Pfd.. ..
M. P. Cap. Corp... 21 1^
tParamount B'way 96
Pathe Exch. "A".. 64
Skouras Bros 48
♦*Stan. Co. of Am.. ..
Trans-Lux Screen.
♦Universal Pictures.
♦Univ. Pict. Pfd. ..
♦Warner Bros
Warner Pictures . .
♦ Last prices quoted.
♦♦ Philadelphia market.
t Bond market.
High Low
108H
117
119
100
60
20J4
37M
20
95V»
62^
48
9Vz 8M
14
13/8
Close
67 J4
1085^
117^
119
5
100
61H
21
13
38 '/^
22^
20
9SH
64
48
49
9
30
91
lO-^
14
Sales
400
11,600
200
100
2,500
1,900
2,000
1,200
4,800
800
3,900
300
^^letAathi^
Look Better andVear Longer
Watch Him!
When a man chalks up successes
year after year, when he accomplishes
virtually everything he sets out to
do, when his financial interests be-
gin to spread from one industry into
another and always show a profit- — ■
Keep your eyes on such a man.
When a man has the knack, or in-
tuition, or genius for making few
mistakes, and only minor mistakes at
worst —
Watch that man.
A great many pairs of eyes are
watching him intently to see in what
direction Joseph M. Schenck develops
United Artists and its foreign sub-
sidiaries. For there will be develop-
ment— significant expansion in prod-
uct, extension of the organization
reaches throughout the world and (if
distribution mergers are not desired
ultimately by his associates) a fur-
ther strengthening of the sales ma-
chine. This sales mechanism as it
exists now and has existed for five
years is not to be discounted for its
potency and efficiency. Hiram Ab-
rams has weathered many economic
crises and met many types of com-
petitive pressure that would have
swamped other organizations. And,
of great tactical importance, the pic-
tures of his great stars have played
most of the time in the theaters in
which they should have played.
A distribution merger might give
United Artists greater strength,
if none is wanted, the presen^^of
Schenck in their ranks means /reater
strength, greater solidity and (greater
opportunities for the present Vrgani
zation.
Because Schenck nearly always
makes money for himself and for
others who sit in on his operations,
it is not fair to consider him merely
from the standpoint of his financial
operations.
Consider him as a producer from
his very inception. Consider his
ability to select materials that box-
offices needed; that the public wanted.
As far back as 1918 his first star built
her following and her monetary value
to exhibitors with such material, all
selected by Schenck, as "Panthea,"
"Poppy," "The Law of Compensa-
tion." And the customers of that
period eagerly demanded more. As
prices and values rose in the infla-
tionary period there was hardly a
limit to which Schenck wouldn't go
to acquire the material the market
wanted. That is another kind of
judgment — literary judgment, and
Schenck would laugh in your face if
you called him "literary."
His presence in United Artists
means that he will aid in getting the
quality of product that the exhibitor
market needs.
He isn't much on personal pub-
licity— and that's another asset. If
all that is happening in the picture
business is a new evolution into some-
thing else, not yet quite clear to
observers and onlookers, when the
final group gather around the table
with their cards hugged up against
their chests^Schenck will have a seat
at the table and his allies will be
reckoned with.
Commonwealth Film at Broadway
Commonwealth has booked "The
Other Woman's Story" into the
Broadway theater.
P. D. C. Party Tonight
The first annual banquet and ball
of the "Jazzbo Club," P. D. C's so-
cial organization, will be held at the
Aster tonight.
Kerman in Deal with Richmount
Kerman Films has disposed of
"That Old Gang of Mine," five reeler
based on Irving Berlin's song, to
Richmount pictures, for the foreign
market.
Brophy Joins Tannenbaum Co.
John Brophy, well-known in the
laboratory field, has purchased an in-
terest in the Tannenbaum Printing
Co.
Reorganize Publicity Department
Reorganization of the Warner pub-
licity department brings the following
assignments: trade paper and national
advertising, Thomas W. Gerety; the-
ater publicity and advertising, George
Gerhard; trade paper publicity, Ches-
ter J. Smith.
a Parsons on Examiner
OS Angeles — Louella Parson has
been made dramatic and film editor
of the Examiner. Florence Lawrence
has become motion picture editor of
the Chicago Examiner.
oney Island House Sold
The Eureka Baths at Coney Island
including a picture house, was sold
at auction to Hershfeld & Sweedler,
attorneys, acting for a client. Price
$240,000.
Returns to Films
Marguerite Clayton has been as-
signed to a part in "The Palm Beach
Girl," Bebe Daniels' vehicle, exteri-
ors for which Famous is making in
Florida.
Barrows in Charge of Gags
Nicholas T. Barrows has been
placed in charge of "gags" on "Mis-
mates," for First National.
FOR SALE
STANDARD MOTION PICTURE
TANKS ALL SIZES, DRYING
DRUMS AND RACKS.
Box K-136
FILM DAILY
1650 B'way, N. Y. C.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadway
Telephone* Bryant 9330-9331
Not Connected with 'U' Theater (
Universal Theaters Corp. has is
a statement to the efifect that Un
sal Theaters Concession Co., of
cago, which supplies novelties to i
ters is in no way identified with
This IS a 'CorneroiocK cut luiii
FREE for all Pathecomedies at
exchange.
Will Mr. W. J. Stev
art, or anyone f amiliai,
with his present when
abouts, commimicati
with the Estate Servi(
Bureau, 85 Richmon
Street West, Toront
Canada. An importai
communication is heir
held for this person.
I
I
WANTED
Duplex Printers —
Must be in A-1 shape
Box M-243
FILM DAILY
16S0 B'way, N. Y. C.
I Ward Cine Laboratory J(
ll 216-222 Weehawken St
Jit Union City, N. J.
|-| Telephone Union 4800
ft G. BERT WARD, P
•V
If You Are in the
Market for Any Kind oi I
MOTION PICTUR!
APPARATUS
CONSULT US-AND SAVE MON \
SEND FOR OUR PRICE LIS'I
Chas. G, Willoughby, Incl
Motion Picture Department
110 West 32nd St., New Y< |
Phone Penna. 6564
Universal
I6NIN6
YEAR
CONTRACTS
W^ITH LEADING EXHIBITORS
IS you are interested, get in touch at once ^¥ith
Universal Pictures Corp.
CARL LAEMMLE, President
730 Fifth Avenue, New York City
Look 'em 0¥er, Genfkmeii
A:^f:^/Z'Y)':''. ">"
,«r««*'
^i^^
A. H. Blank Circuit, Iowa.
Alexander Frank Circuit, Iowa.
Avon, Utica, N. Y.
^ Balaban and Katz Midwest Cir-
^
t*'
"""^i cuit.
^^^;:y^ Bijou, Richmond, Va.
' ,.<>£^!^ '' J Capitol, New Castle, Pa.
^?^0':^',^^A Capitol Theatre, Dallas, Texas.
^:^P%^'^'^'.^'CiA Capitol Theatre, Newark, N. J.
..^''
^^^ > Century, Baltimore, Md.
^^«% ^ Comerf ord Circuit, Pennsylvania
■^1^. CrandalFs Metropolitan, Wash-
^ --0^^ Eastman's Piccadilly, Rochester,
^^^i^^: -- N. Y.
^S- ' Eckel Theatre, Syracuse, N. Y.
^ Famous Players Southern Enter-
prises.
Finkelstein and Ruben Circuit.
^^ Figueroa, Los Angeles, Calif.
'j^.^-^ ^^\^ Franklin Theatre, Oakland, Calif.
^i^^ ' '"^ Godards, Sacramento, Calif.
'"■■^^K-i ^^>^.:^ Grand, Dubuque, Iowa.
i>^
i**"
Grand Opera House, Terre
Haute, Ind.
Hamilton Theatre, Lancaster,
Pa.
Hippodrome, York, Pa.
Jefferson, Fort Wayne, Ind.
Jensen and Von Herberg, Port-
land and Seattle.
Kearse Theatre, Charleston, W.
Va.
Keith-Albee Houses, Boston,
New York.
Keith's, Portland, Me.
Leland or Clinton Sq., Albany,
N.Y.
Leroy, Pawtucket, R. I.
Liberty, Oklahoma City, Okla,
Lyric, Huntington, W. Va.
Lyric, Lima, Ohio.
Lyric, Springfield, Ohio.
Loew's State, Cleveland.
Loew's Buffalo, Buffalo.
Lisbon Circuit, Cincinnati, Day-
ton, Louisville,
You doi\*t: liave to OWN THeatrres ^
A Marshall MlmProdaction^ From tiieCosmopolihnMa^azwe3:orijLijAJe^^
Look
em oyev
"^i^i-l-il
■p.-f
^-^a.^^.^'i^J^ ;^;^~'^^i^;?!^**^''^^^^^^
\
Main Street, Kansas City, Mo.
Metropolitan, Atlanta, Ga.
Madison, Madison, Wis.
Majestic, Columbus, Ohio.
Martini, Galveston, Texas.
National, Stockton, Calif.
Ohio, Indianapolis, Ind.
Oliver, South Bend, Ind.
Orpheum, Pontiac, Mich.
Park, Johnstown, Pa.
Park, Woonsocket, R. I.
Palace, Hamilton, Ohio.
Palace, San Antonio, Tevas.
Plaza, San Diego, Calif.
Plaza, Salem, Mass.
Pantages, Memphis, Tenn.
Poll's Bijou, New Haven, Conn.
Rex Theatre, Wheeling, W. Va.
Rialto, Tulsa, Okla.
Rialto, Butte, Mont.
Rialto, Fort Worth, Texas.
Rowland and Clark Houses.
■^3i
**?<
"^::\
Saxe Merrill Theatre, Milwau-
kee, Wis.
Saenger Circuit, New Orleans.
Schine Circuit, New York State.
Skouras Circuit, St. Louis, Mo.
Stanley Company of America
Circuit.
St. Francis Theatre, San Fran-
cisco, Calif.
Strand, Hartford, Conn.
Strand, Lowell, Mass.
Strand, Erie, Pa.
Strand, Evansville, Ind.
Strand, Stamford, Conn.
Star, Quincy, 111.
Strand, Atlantic City, N. J.
State, Long Beach, Calif.
Temple, Toledo, Ohio.
U. S., Paterson, N. J.
Universal Circuit, Florida.
Valentine, Canton, Ohio.
Wells, Norfolk, Va.
Wilmer and Vincent Circuit.
ihen uou have an ATTRACTION /
I
wmma
resented by ASSOClated EXhlbltOIS. Inc. Oscar A.Price. Pres.
'//
I
^ J
THE
-;%g^
\Y
DAILY
Friday, March 26, 195
Presentations
Rivoli
A historical fantasy is the John
Murray Anderson presentation, en-
titled "The Fountain of Gold," which
is described as a dream of Ponce de
Leon the great explorer, in search of
the mythical Fountain of Youth. It
opens with the costumed figures of a
man and woman giving a brief out-
line of the historical fantasy before
the curtains part. These two figures
hold their position to right and left
of stage as the action proceeds, ex-
plaining each tableau in song and
story. As curtains part, de Leon ap-
pears with a painted Indian warrior.
The latter explains to him by gesti-
culations (hat there is a wonderful
Fountain of Youth hidden in the
country of his people. Through a
scrim the vision appears of the Foun-
tain, symbolized by a male figure
whose almost nude body is covered
with gold bronze. Other figures of
barbaric Indians support him in a
symbolic dance. The scene changes
to the desert, where the Indian chief-
tain has lured the explorer in search
of the mythical fountain. Before their
arrival, painted warriors appear, and
do a tribal dance in anticipation of
their white victim. When he ap-
pears, they overpower him, and tie
him to a stake. They perform a war
dance about him. One strikes him
with a tomahawk. They leave him
for dead. He recovers, loosens his
bonds. The Indians return. Here
a novelty effect is worked in by hav-
ing the explorer overcome each war-
rior in turn by a series of acrobatic
falls. The chieftain at last kills him.
As he lifts his eyes for the last time,
he sees the vision of the figure sym-
bolizing the Fountain high above him
on a mountain. A unique ofifering
that runs for about 20 minutes.
The rest of the bill includes the
overture, "Slavic Rhapsody," by
Freiedeman, running time seven min-
utes: News Pictorial, five minutes;
Southern Singing Banjoists playing
before a novelty drop decorated with
the notes of the music scale, six min-
utes; the organist at the consol with
a selection, "A Little Bird Told Me
So" six minutes; then the feature,
"The New Klondike," following the
Anderson presentation, which runs
75 minutes.
To Aid Second-Runs
(Continued from Page 1)
M. P. T. O. A. "Official Bulletin;"
Charles Bennington and Leon Rosen-
blatt, Jersey theater-owner.
It is planned to combine acts and
prologues into "Live Fascinations,"
which is the title of the presentations
the company will offer. Their advan-
tage, as explained yesterday, is that
they can be used on any size stage,
even on ihose which have only a
deiith of four feet.
The company was formed with the
idea of solving the needs of a theater-
owner whose stage is not large
enouph for vaudeville, or who cannot
afford vaudeville, and also as a means
for a second run theater-owner to
so've first-run competition.
The First "Fascination" is titled
"The Talkinc Spirit," and has been
booked by E. Thornton Kelly for his
new house in Palisades, N. J.
Five from Ufa
(Continued from Page 1)
likewise looked toward Lya de Putti
and Emil Januings for an interesting
career in American studios.
Esther Ralston has been elevated
to stardom as a result of reports from
exhibitors and exchangemen. It is
understood it was Florence Vidor's
work in "The Grand Duchess and
the Waiter" which elevated her to
stellar ranks. She will be advertised
extensviely as "The Lovely Orchid
Lady of the Screen."
Other detail concerning production
included an announcement that Ed-
ward Sutherland will direct "Casey at
the Bat." Betty Bronson will ap-
pear in vehicles of the Pickford type.
Marshall Neilan's work in direction
of "Rebecca of Sunnybrook Farm,"
has influenced Famous to give him
the Bronson series. W. C. Fields will
star in "The Wild Man from Bor-
neo"; "The Greatest Show on Earth"
Kent is reported to have said, will
carry the Barnum and Bailey circus
to every small town in the country
where the circus never actually
reached; "Hazard of the Jungle" will
be filmed in Indo-China by Merian
Cooper, who photographed "Grass"
in Persia. Fashions for Women" is
out of the schedule.
Meighan was described as "The
Good Will Star." The advertising
campaign for "Old Ironsides" will
carry the line, "The Covered Wagon
of the Seas."
Touching upon the foreign market.
Kent stated that Germany now
ranked next in importance to Great
Britain.
In the afternoon, Sam Katz ap-
peared and said that it was the aim
of Publix to place the standard of
their smaller theaters on a par with
the Publix houses in key cities. Part
of the convention was broadcast in
the morning over Station WPG.
The 18 reels of cutouts will be sent
to all exchanges where exhibitors can
have them screened if they so de-
sire.
It is gathered here that the 1927
convention will be held in the Para-
mount Bldg. now under construction
in New York.
Benno Heads "100% Club"
Atlantic City — Fred Benno, Min-
neapolis, has been elected president
of Paramount's second "Ohe Hun-
dred Per Cent Club." The club is
a factor in Famous selling plans and
was conceived by Sidney R. Kent,
who is life honorary president. Other
WATCH
RED
SEAL
729 Seventh Ave., N. Y. C.
DISTRIBUTORS
ofhcers for the year are Mike Lan-
'au, Philadelphia, vice-president; Rob-
ert Carnie, Kansas City, secretary-
treasurer.
Employees must meet certain sales
quotas and are also voted upon by fel-
low exchange employees as to charac-
ter and other qualifications. From the
successful nominees, new exchange
managers are usually chosen, and this
afternoon promotions will be an-
nounced. The 1926 members are:
James Cobb, Minneapolis ; Edward Bell
New York ; Jack Bettencourt, San Francisco ;
R. M. Copeland, Des Moines; Joseph Davis,
New Jersey ; Joe English, Salt Lake City ;
Louis Goldberg, Chicago; Jack Gubbins.
Boston; Neal Houston, Dallas; Abe "Kauf-
man, Memphis ; Maurice Ridge, Columbus ;
Chester Roeder, San Francisco ; Maurice
Schweitzer, Kansas City; William Selman,
Cleveland ; Karl Suelke, Philadelphia ; Rey-
nolds Wilbanks, Atlanta ; Arthur Coles, Kan-
sas City ad sales; Ulric Smith, Philadelphia,
booker ; Kenton Franklin, Atlanta, exploita-
tion representative ; Jack Hunter, Canada.
This afternoon, each member will
be given a $750 bonus and a $5,000
life insurance policy. Kent will an-
nounce promotions and also decorate
winners.
Sidelights
Atlantic City — Sara Katz, Harold Frank-
lin and Sam Debow arrived Wednesday
night.
Phil Zierler, attorney and brother of Sam,
is here on his honeymoon. His bride was
Miss Fusfeld of New York.
The East-West sales rivalry continues.
Wednesday night, a sign covering eight
floors of a building opposite the Ambas-
sador, was displayed. It read, "The West
Will Win With Work." John Clark spent
trying moments with four union repress
fives before he was allowed to have the i
put up.
George Byrnes, representing "Aesop \
les" and "Topics of the Day," is one
the busiest men here. However, he H
time to indulge in his pastime of wa'king
punishes much shoe leather daily.
Alvin Mayer, of the Photo Repro
is here.
Atlantic City newspapers are insisting
Eric Von Stroheim is here, but the directc
out on the Coast.
Clean cQmedy is very popular with t
tralians, according to John W Hicks, n
aging director of Famous-Lasky, Ltd.,
Australia, Singapore. Malay States, Siam i
the Dutch East Indies. He says Ravm
Grififith, Richard Dix and the Zane di
are well liked. Seven years ago Phil K
man and Ben Blotcky were his salesmcr
Minneapolis.
Trop Titling "Keep Going"
J. D. Trop is finishing the titli^
of "Keep Going," second Sierra
edy starring Earle Douglas.
1
Fields No Longer with Hodes
Michael D. Fields is no longer ci
nected with the Short Film Syndic;
Hal Hodes states.
I
Ratify Mediator Pla
(Continued from Page 1) "■)
Small rights, including pict
rights, were discussed. Beyond ;
nouncing the ratifying of the arbit
tor plan both dramatists and prod
ers declined to make any statement
Prior to the meeting Gene Bii
said that the composers will never
linquish their rights to their music
TWO KEEN JUDGES!
Joe McConville— Abe Mon-
tague-Boston' sBestlThey know
Pictures as you know the palm
of your hand. And so they
bought
For 1926-1927:
8 Reed Howes Comedy-Dramas
8 Jack Perrin Action Classics
4 Serialplays
From Ray art Pictures Corpor-
II
ation.
— . — «®>;
i
Bolster Your Bank Balance with
Ray art Pictures!
(Ask David J. Mountan About Foreign Rights)
^jMH
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now watch tho/e ddncin^"^
heel/ /huffle in new box
office record/ everywhere-
-and /he dance/ on the
tide of the mo/t phenom-
enal publicity ever <j1ven
an author/
«
ICUAEL ARLENI
prize winning /lory
QtDANCE
?f PARIS
$tarrin(j
CONWAY
TEARLE
Supported bij
DOROTHY
KACKAliX
^lefented bu
robert kane
"Alfred 9Antell
PioducHoi
A "JirAt national Picture
'.■^ gf Motkm Picture Producers and Distributors of America Inc^WlU Hay6 J'nsuunt
^^^^
Aol. 19
EXHIBITORS
i
Including EXHIBITORS REVIEW
SATURDAY, MARCH 27, 1926
No. 19
^^
Jk.
HABOUUMD
For Heaven's Sake/
Directed by SAM TAYLOR
a paramount ^eieme Produced by HAROLD LLOYD CORR •
IT
}thL Year
Price 20 Ceuls
Gtaw
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UecVedbV»»'^,3CKnst^;M,Cutc^
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Co»st^»"*^'
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IN ONE MONTH
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MctTo-Qoldwyn-MdiYtv
(no other company
is being talked about
by the public so much
today!)
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-^5
*60^
M
C A RLC
( 1 ) A Brilliant Fashion Spectacle
(2) A Marvelous Comedy
(3) A Thrilling Romance
LEW CODY
GERTRUDE OLMSTED
ROY D ARCY KARL DANE
directed by CHRISTY CABANNE
Sury h Carey Wllion Scenario bj Alice D. O. Miller
''Ce,
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larch 27, 1926
|^SaS2SaSH5252S2SS2S2SM5252S525ffiaS5EHSE525HSHS2SaS2SSSSSSSES2S32SE2SH52S252^^
EXHIBITORS
DAILY REVIEW
,■/ .\iViffiiificr Devolol to ilic Motion Picltire liiitintiy
INCLUDING EXHIBITORS REVIEW
FRED J. McCONNELL, Editor
CONTENTS
Editorial Com ment , 5
"KiKi" FOR Opening , 5
Paramount Convention Ends - 5
Camera Pictures Complete First 5
Hardy Gets Role 5
Gotham's Next 5
Rosenzweig Honored 5
Barbara Worth Signed 5
School Picture for Boston 6
Gallup With United Artists 6
Calendar of Coming Events 6
Tape and Ticker — .,. _ f>
It All Happened This Week .'...... 6
FiL m Row (^
* Robert Lieber Builds f>
Another for St. Louis 6
Big Party for New Orleans-State 6
.LSOO Theatres in Germany -, 7
Mabel's Room Started 7
D UFFY in Feature 7
DeMiu.e Finishes 7
Paramount Makes a Find 7
Fight Saloon - 7
Broadway Theatres 7
The News in Foto-Form 8
Shorts Features Re\'tews !('
Pathe Announces New Product H
Box Office Reviews ^ "^
National Tie-Up Section 21
Christie Actors On Vacation 33
Exploits "Peacock Feathers" 33
Hays Members in Meeting - 33
"Reeling Around" - ■^^
Colleen Moore Starts 33
Music Week '^
New Charleston Series - 33
Opens New Rckjsevelt Theatre ■ 34
-5 1
Theatre Construction News ...■.■.• •'"*
Classified Opportunities - 34
Copyright, 1926, by Exhibitors Publishing Corporation
Geo C. Williams, President; Fred J. J«'=Connell Vice-President; F.
Meyers- Henry A. Unet, News Editor; A. Bernstein, Staff and Short Sub-
ject Ed'itorrMichael L. Simmons, Theatre Management and Reviews Editor.
lames A Cron, Advertising Manager; Herman J Schlder, Bus^n^-ss Man-
agerrUrryS Harris, Equipment Manager; B. F. Livingston, Circulation
Manager.
Executive and EHitorial Offices: Hearn Building, 45 West Forty-fifth
streerN^w York. Telephone, Bryant 6160. Address all communications to
l«ecutive Offices Published daily at East Stroudsburg. Pa. and New
Vork NY by Exhibitors Review Corporntion Subscription Rates: Post-
age paid per year. United States, $5; Canada, $8; Foreign $13; single
cfnies 20 cents Remit by check, money order, currencv or postage.
En'^Lre'd as second-class matter January 4, 1926 at Post Office at East
Stroudsburg, Pa. and additional entry New York, N. Y. under the act of
March 3, 1879.
. h
I
BROWN of
HARVARD
Watch for
details of
the Greatest
Football Picture
Ever Screened
IszszsBSgSESgSaSeSgSESESgSgSgHSESgSESgSgSaSESHSHSgSgSgSgSgSgSg'i
TT-^i^f^E^;^;;^^ "ii?r,hSjSl
r
Page 4
Exhibitors Daily Revi
"S
itCi
m)RlD9ofPRMSE
CKcf 5^cS owZy Aif one foivn so far I
Qlmodlqc
"KIKI"
with
A UrAt notional Picture
Members gT Motion Picture Producers tnd tMstributors of America liic.~-Wlll Hays Pmultnt
RONALD
COLMAN
Screen stoiy by HANS KRALY
Based on the sta.ge playKHCl' Written by
ANDRE PIC/VRD and adapted by DAVID BELASCO
c< CLARENCE BROWN Rioduction
March t1, 1926
EXHIBITORS
DAILY REVIEW
Including EXHIBITORS REVIEW
Vol. 19
SATURDAY, MARCH 27, 1926
No. 19
"KlKl" PICKED
FOR OPENING OF
CATHAUM THEATRE
Wehrle in New York
Makes Announcement
R. S. Wehrle, Branch Manager for
First National Pictures at Pittsburgh,
is spending several days in town and
brings word that a beautiful new
theatre has been built at State Col-
lege, Pa., and will open on April
8th, with First National's "Kiki."
The theatre is known as the Cath-
aum, and its first attraction wiU be
the premiere showing of "Kiki" in
that territory. This is a college town,
Penn State University being located
there. Maurice Baum is the owner,
and has been for many years operat-
ing the Nittany Theatre raid will con-
tinue with its operation.
Baum has grown up wUh the thea-
tre business in that city, :ind Ine
openmg is going to be a big local
c\ent, attended by the town's folk.
It is one of the finest theatres of its
size in the country and a credit to its
builder. The new theatre will run
the entire First National product.
CAMERA PICTURES
COMPLETE FIRST
Camera Pictures, Inc., have com-
pleted production on "The Mile a
Minute Man" with William Fairbanks
and the negative has been shipped
East to Lumas Film Corporation for
distribution.
Gotham's Next
The eleventh release of this sea-
son's program of twelve pictures
from Gotham will be "The Sign of
the Claw" with Peter the Great, the
giant police dog starred.
Barbara Worth Signed
Barbara Worth has been signed by
Universal as a member of the Uni-
versal City stock company. While a
-.omparative new-comer to film, Miss
kVorth is considered one of the most
iromising young players on the
icreen. Miss Worth is now playing
n "The Love Thief," a Norman
Cerry vehicle being directed by John
vlacDermott.
MACS Observations
Hardy Gets Important Role
Sam Hardy, who scored so favor-
bly as Gindelheim, the press agent,
n "Bluebeard's Seven Wives," has
)een cast for a prominent role in an-
other Robert Kane production, "The
ireat Deception," adapted from the
leorge Gibbs novel, "The Yellow
)ove."
Jans' Press Book
A comprehensive and exceedingly
lelpful press book on "The Roaring
^•orties," fifth of the Jans produc-
ions, has just come of? the press.
THE VALUE OF COMEDY
THERE is nothing in our everyday life that has such an effect
on people as comedy. Everybody likes to laugh. They
like to see other people laugh. Every one that goes to the
theatre enjoys the comedy. So much so is comedy recognized
in the theaters that in every feature picture made, there is in-
terjected a comedy element. Producers on the Coast today
have used practically every comedian as a comedy relief for
pictures.
While people enjoy a comedy character or funny situation
in a feature, it does not fill the craving the public has for
laughs. The comedy in features can never take the place of
the comedy on the program. As a matter of fact the feature
needs some comedy to throvi^ the drama into a higher relief.
But the theatre operator that is overlooking the buying of the
finest comedy product open for his theatre is overlooking sure
fire box office material.
IN view^ing some of the releases to be offered this year by
the Pathe organization, it is easy to see that they are looking
far ahead into the future. Not only are their comedies on a par
or better than ever before, but they are adding to their casts
for these pictures, feature stars. They are adding these stars
so that exhibitors can take advantage of the pulling power
of the star to bring people into their theaters.
Everybody will want to see Lionel Barrymore in a Hal
Roach comedy. They will want to see him anyway, and the
fact he is in a comedy has in itself a distinct appeal to the
public. Figure out what it means to an exhibitor to be able
to advertise in electric lights that the famous Theda Bara will
appear in a comedy that night. It spells dollars at the box
office. It shows real progress in comedy building. Hal Roach
is adding to his casts the best feature names that can be se-
cured on the Coast. Exhibitors that book these pictures will
find they have a new type of comedy product to market. They
can get behind these comedies in the same manner they do
the biggest superfeature. Why not? If the comedy will
bring people into the theater, the answer is play up the comedy.
NOT only are Pathe putting out this type of comedy but
they will also have the record making "OUR GANG" comedy
product that everybody recognizes as the real "Four Hun-
dred Hitter" of the Comedy League. They also have the Sen-
nett product which has made exhibitors money for years.
Elmer Pearson knows the theater angle on short product and
his plans for comedy progress are now being felt throughout
the industry. A Pathe comedy today is just as standard as
Pathe News. Both arc bywords for box office receipts.
BIG PARAMOUNT
CONVENTION IN
CLOSINGSESSION
Adolph Zukor and Other
Notables on Speakers
Table Today
Atlantic City. — Paramount's fif-
teenth birthday convention, with a
country wide representation of 550
delegates in attendance, which has
been in continuous session at the Am-
bassador Hotel, Atlantic City, since
its official opening Tuesday after-
noon, closes today with a formal ban-
quet in the Renaissance Room at
which Charles E. McCarthy, Director
of Publicity, will be toast master.
Speeches by Adolph Zukor, presi-
dent of Famous-Players-Lasky Corp.,
Otto H. Kahn, D. W. Griffith and
Senator Arthur Capper will be fea-
ures of the closing event. Arrange-
ments have been in the hands of an
entertainment committee consisting
of Mel Shauer, Russell Holman, G.
B. J. Frawley, Oscar Kantner, Claud
Saunders, Leon Bamberger auCi Vin-
cent Tiotta, with Charles E. McCar-
thy as chairman.
The day will be a full one, begin-
ning at 9 :30 with a special meeting of
district managers, branch managers
and exploiteers. At 10:30 the 100%
Club, all salesmen, ad sales managers
and booking managers will confer in
the Venetian Room. Luncheon will
be served in the Grill at 12:.30, and
special meetings, announced at the
morning session, will begin at 2
o'clock.
General Manager Sidney R. Kent
addressed the convention at its first
(Continued on page 6)
Rosenzweig Honored
At F. B. O. Luncheon
The officers and members of the
New York Film Board of Trade, 20
local exchange managers in all, tend-
ered Charles Rosenzweig, manager of
Film Booking Offices Exchange, a
luncheon yesterday in the Yacht
Room of the Hotel Astor. Mr. Ros-
enzweig, accompanied by his wife, is
leaving today for the F. B. O. Coiv-
vention at Los Angeles which opens
on April 1st. and he will be gone
about a monfh.
WARNING
Note that KxiiiiiiTORS Daii v
Review is not liable for subscrip-
tions <;old by men named MaiuUl
and Farrington, who offer ( am-
eron's Book on Motion Picture
Projeclion as a i)remium. We arc
IK, I offering any premiums with
sul>scrii)tions, nor have we any
solicitors out in the field.
w
'age
Exhibitors Daily Revu
NEW DESK
Bruce Gallop, who leaves Fox on
April 1 to join United Artists to
work with Vic Shapiro as head of
the advertising department.
SCHOOL PICTURE FOR
BOSTON METROPOLITAN
The first product of the Para-
mount Actors' School, "Fascinating
Youth," which has been highly spok-
en of, will have its New England
public premiere at the Metropolitan
Theatre in Boston, Mass., on April
24th. Glendon Allvine, of Para-
mount, is in charge of the opening
and is pulling a stunt, whereby four
of the students of the school, from
New England, will make personal
appearances with the showing of the
film. They are Jeanne Morgan, Dor-
othy Nourse, Thelma Todd and
Claude Buchanan.
Retires
Paul A. Cyr, running the Star The-
atre, Stockholm, Me., has closed his
theatre and retired from the motion
picture business.
"Footloose Widow" Cast
Louise Fazenda, Jacqueline Logan
and Andre Beranger have been cast
in "Footloose Widow," the new War-
ner picture.
TAPE AND TICKER
Sales
Low
High
Balaban & Katz . . .
200
68
69
Column. Carbon . .
9500
58 K
65
East. Kodak
1900
107.54
108-5^
Fam. Pl.-Lasky . .
58300
II6/2
12334
Fam. Pl.-Lasky pf.
400
119
121
First Nat'I P. Ipf.
100
100
100
Fox Film "A" . . .
14800
59
65^
Fox Thea. "A" (C)
5900
20
22^8
Film Inspect. (C) .
700
5
5
Gen. Electric
135300
292
31454
Inter. Prof. (C) ..
100
13
13
Loew, Inc
11400
37^8
40
Motion Pict. Cap. .
2100
20
22}i
Pathe Exch. "A" .
4800
62^^
67
Trans. I-ux (C) . . .
6400
8)4
9H
Universal Pict. (C)
100
30J4
30 K
Warner Bros. Pict .
800
13H
1454
Westinghouse E & W
[ 13300
68^
7054
(C) Curb Market
, ,
Robert Lieber Builds
4000 Seat Theatre
Indianapolis, March 27. — Definite
plans have been consummated for a
big theatre in Indianapolis, Ind., to
be erected next to the Claypoole
Hotel by Robert Lieber, President of
First National Pictures, Inc. It will
be a 40(X)-seat house. Lieber is the
owner of the Circle Theatre, in Ind-
ianapolis, which for years has been
the show-place of Indiana.
Another for St. Louis
St. Louis, Mar. 27. — In addition to
the new Fox Theatre in this city,
another new theatre, almost in the
dowtnown section of the city is an-
nounced, to be erected by local cap-
ital. This will be a representative
first-run theatre. Its policy will be
announced within the next thirty
days.
It All Happened This Week
More Conventions
jl/T. P. T. O. of West. Pa. and W.
•'•" Va. start their pow-wow in Pitts-
burgh on April 19. The U. P. T. O.
of Nebraska and Western Iowa plan
their meeting for April 6 at Omaha.
Ohio M. P. T. O. plans a special train
for Mid-Western exhibitors attending
the National Convention at Los An-
geles, June 1st, next.
Universal is now in Chicago, the
third of a series of interstate conven-
tions. New York meeting and De-
troit meeting already disjiensed with
earlier in the week and last week. Al
which Carl Laemmle announced a 5''<^
profit sharing plan for the entire Uni-
versal force.
Warners' Convention soon.
April will be set aside to celebrate
the twentieth anniversary of Marcus
Loew in the motion picture business.
Marcus Loew Plans Biggest Party
For New Orleans-State Opening
Marcus Loew is planning the greatest of all his theatre parties,
which will take him a record distance away from New York, when
he opens the new magnificent State Theatre, New Orleans, April
3rd. A delegation of movie and stage stars from California and
New York will make the opening party one of the greatest of its
kind ever given. Some of the stars
from the Coast, who are to be guests,
will be Renee Adoree, Dorothy Phil-
lips, Lew Cody, Claire Windsor,
Bert Lytell, and many others. The
stars from New York will include
Gertrude Olmstead, Hope Hampton,
Billy de Beck, Ben Lyon, Rose Wen-
zel and many others.
Flo Ziegfeld is sending a delega-
tion of his stars and girls from
"Palm Beach Nights," which is clos-
ing its engagement at Palm Beach,
Fla. This party will meet Mr.
Loew's private car in Atlanta. N.
T. Granlund, known as "N. T. G."
radio announcer of Station WHN,
will accompany the tourists.
Paramount Convention
In Closing Session
{Continued from page 5)
session which opened under the gavel
of George Weeks, general manager
of distribution. Jesse L. Lasky, first
vice-president, presided at the meet-
ings of the second day which were
devoted to production problems.
National advertising and exploitation
were the subjects of Thursday's
meetings, General Manager Kent
addressing the gathering on "High-
lights on the New Product." Sam
Katz, president of the Publix Thea-
tres Corporations, presided Friday
morning, and the whole day was giv-
en over to the specific problems of
that organization.
Calendar of Coming
Events
Five-day Para-
Hotel Ambassa-
Three-day Uni-
Drake Ho-
Today. — Close of
mount Convention,
dor, Atlantic City.
Today. — Close of
versal Sales Convention
tcl, Chicago, 111.
March 27 and 28. — Universal Film
Exchange Meeting and Luncheon,
Hotel Astor, New York, 9 A. M.
March 29. — Annual A/feeting, Mem-
bers of I. M. P. P. D. A., 409 Fifth
Avenue, New York, 2 P. M.
March 29. — Start of Three-day
Universal Sales Convention, Roose-
velt Hotel, New Orleans, La.
April 1-3. — F. B. O. Convention,
Ambassador Hotel, Los Angeles, Cal.
April 5. — Start of Three-day Uni-
versal Sales Convention, Biltmore
Hotel, Los Angeles, Cal.
April 8.— Meeting M. P. T. O. of
Washington, Olympia, Wash.
April 11.- — Fox Convention, Ambas-
sador Hotel, Los Angeles, Cal.
April 19-20.— M. P. T. O. of West-
ern Pennsylvania. Convention at
Pittsburgh.
April 26 — Eastern Contingent, First
National Sales Convention, New
York, N. Y.
April 30. — Canada and Midwest
First National Sales Convention, Chi-
cago, 111.
May 6. — West Coast First National
Sales Convention, Los Angeles, Calif.
June 1 to 5. — Annual Convention,
M. P. T. O. A., Los Angeles, Calif.
Producers Distributing Corporati
are to give financial assistance to 1
Ohio M. P. T. O., for which the »
hibitors of that state have been asl
to give one play-date each week
that producing company.
Financial
NEW YORK CURB admits B.
Keith $6,000,000 bond issue
trading. Pathe Exchange will
crease its Class A common stock fn
190,000 to 290,000 shares. Fede
Trade Commission reopens its s
against Famous-Players-Lasky, cha
ing that company with trustificatin
Alalthew B. Scntner appointed tri
tee of Vital Exchange, Inc., bankru
Its second meeting of creditors sch
uled for April 13.
n
p. D. C. Jazz-Bo Club held its fi
annual ball at the Hotel Astor, N
York, last night.
Joseph M. Schenck, pres. Board
Directors of United Artists, addre
ing the Ampas in New York, mal
a strong plea for independence,
sorry that the proposed merger 1
tween Metro and United Artists (
not go through.
Paramount will release five U
films in LI. S. this year.
W. Ray Johnston, president
Rayart Pictures, Inc., and Dwighti
Leeper left for California on m
ters pertaining to production.
In Re Pictures
PARAMOUNT will film Dreise
-•■ "American Tragedy." J
^asky announces 75 from Paramoj
Ginsburg-Kann planning 18 feal
releases. First National annouij
New York premiere of "Kiki"
Norma Talmadge for April 4. U:
versal's "Flaming Frontier" op{
at N. Y. Colony April 3. Unive^
announces reissue of five year (
"Outside the Law."
irgaret
is 0
moa i
HH
Along Film Row|k(
With Burney
Leo M. Devaney of the Univet?
Toronto Branch, C. Rosenzweig Ms
ager of F.B.O. Ex. at Los Ange|
and J. N. Klein, Alanager of Wai
er's branch at Boston, have writt
in to Fred McConnell, new editor
Exhibitors Daily Review extendi
co-operation in every way. Ma
thanks.
In the graduating class of our o
movie school for fillum peddl
Georgie Smolinsky handed in
lucid observation: "It's all right
a shoemaker to stick to his last,
an exhibitor must always have sonj
thing new !" And the class laugl
heartilv at the witticism.
Then Mickey McPickaxe was cal
on for his thesis and gave the niei
inff of "wholesome." He said, sa
Mickey: "An adjective to inform 1
younger generation that a picture
uninteresting." Mickey is right
line for a candidacy in our comi
"managers school."
ytoDi
Hues in
Owl a
"I til
Robe
1520
arch 27, 1926
'i\
500 Picture Theatres Now
Operating in Germany
One Seat For Every 30
People in Berlin on
Last Census
rgaret Livingston, the Fox star
D is one of the organization's
t box-office bets, has gone to
rida for a vacation. She nas
just completed "Hell's 400."
From the two motion picture thea-
tres which were in Germany in 1900.
one of which was located in Ham-
biiro- and the other if. Wiierzburg,
the number has increased to 3,42<S re-
ported in operation in that country
of the last census, according to a re-
port to the l^partment of Commerce
from Assistant Commercial Attache
Douglas Miller at Berlin. At the
end of 1920 there were 3,422 report-
ed while the highest point was
reached in 1923 with 4,017 in opera-
tion throughout the country.
On August 1, 1925 the city of Ber-
n had 317 film theatres with 123,902
scats or one for every 30 inhabi-
tants of the city. The average num-
ber of persons for each film theatre
in Berlin is 12.000.
"Up In Mabel's
Room" Starts
Jack Duffy in Feature
St Three De Mille's
•llow in Cutting Room
m
Eve's Leaves," Leatrice Joy's
est starring picture, is off pro-
tion and in the cutting room —
ence," with an all-star 'cast,
led by piquant Vera Reynolds and
B. VVarner, is in the process of
ing. "Bachelor Brides," starring
La Rocque, is completed and
ts will soon be on their way to
exchanges.
5V he completion of these three great
ares wind up the first year's pro-
ion program of this studio,
irector Paul Sloane and Produc-
Editor Elmer Harris are work-
day and night whipping; "Eve's
ves" into its final nicely. They
busy titling the production in
iboration with Jack Jevne.
Jack Duffy, the "bearded baby star"
of the Christie Studios, has been
registering frequently both in and out
of comedies. Having finished the first
Christie Comedy in which he plays
the featured role, "Dancing Daddy,"
he has been loaned to First National.
He will play a part with Colleen
Moore in "Ella Cinders." Dtiffy also
played in Producers Distributing Cor-
poration's "Fifth Aevenue," and in
the meantime appears in two new
comedies with Walter Hiers, one of
which is "Wireless Lizzie" and the
other not yet named.
Indicative of Al Christie's intention
of making the screen version of the
stage farce "Up in Mabel's Room"
more than commensurate with the
successful plaj', comes the announce-
:;ient from Mr. Christie thai a long
list of featured players will apnear
in support of Marie Brevost, the star.
In addition Harrison Ford, whose
work in D. W. Griffith's "The Royle
Girl," is now attracting widespread
attention, Harry Myers has teen en-
gaged for an important work, "The
Connecticut Yankee," in which he
had the name role, was one of
Myers'_ outstanding achievements.
Sylvia Breamer, Carl Gerard, Cor-
liss Palmer and Arthur Hoyt have
been signed and have already moved
mirrors and make-up cases into
Christie Studio dressing rooms, while
Paul Nicholson, Maud Truax and
William Orlamond will begin work
during the latter part of this ^veek.
F. McGrew Willis made the cinema
adaption of Al Woods show and E.
Mason Hopper is the director of "Up
in Mabel's Room."
BROADWAY THEATRES
By Mike Simmons
THE BOX-OFFICE VERDICT
Astor— "The Big Parade," M-G-M,
18th week.
Not a blessed let-down in the S. R.
O. pressure that has prevailed nere
since the picture opened. 100%.
Apollo— "Stella Dallas," United
Artists, 19th week.
Capacity houses generally. The
matinees lightening up slightly. Ap-
proximating 90%.
Capitol— "The Barrier," M-G-M.
E.xcellent presentation bill helped
jack up the patronage to about 70%
capacity.
George M. Cohan— "Ben Hur,"
M-G-M, 13th week.
A sell-out at almost every per-
formance. A healthy 95% box-office
intake.
Motion Pictures Help
Fight on the Saloon
"Movies, automobiles, and radio
have com.pensated somewhat the loss
of the 'poor man's club' and compet-
ed effectively with the bootlegger for
the contents of his pay envelope,"
according to the Cotton and Cotton
Oil News, a Dallas, Texas, paper de-
voted to the interests of the cotton
industry
Colony— "The Cohens and Kellys,"
Universal, 5th week.
Proving popular, and as a result
being held over for another week.
Averaging about 75% capacity au-
diences.
Criterion — "Mare Nostrum," M-G-
M, 6th week.
One can generally get tickets at any
time before the show. Not many full
houses, but nevertheless fullsome
enough to make it pay. Averaging
about 70%.
Embassy — "La Boheme," M-G-M,
5th week.
Averaging about 75%.
yton and Bellis in Kane's
"Wilderness Woman"
uth Bayton and Dorothy Bellis,
ines in the frustrated holdup of
Owl Club, are seen strutting their
: in the cabaret scenes of the
Robert Kane picture, "The
derness Woman."
Exceptional Find in Iris Gray
From Paramount Acting School
Send for Catalogue and Circulars
Out of the six months course o;
the Paramount school several ver}
promising actresses were discovered.
From their work in their school pic-
lure, "Fascinating Youth," these
girls promise a quick trip to star-
dom.
Coming to the screen from a very
successful career on the stage and
in vaudeville, Iris Gray looks like
an exceptional find. Her screen
work was rewarded with the part of
second lead in "Fascinating Youth."
It is understood that Miss Gray will
make a personal appearance in Kan-
sas City with the premier showing
of this picture in that city. The fact
that her home is in Wichita will cer-
tainly make the home folks turn out
in large numbers for the
showing.
MUSIC BUYERS CORP.
1520 B'way New York City
Mr. Lasky is extremely
interested in the success of
his first class and plans on
making three more pic-
tures this year with these
girls and boys. Undoubt-
edly the cordial reception
accorded "Fascinating
Youth" by the critics had
much to do with his de-
cision.
Rialto— "Desert Gold," Paramount.
Good publicity support and gener-
ally favorable comment by word of
mouth improves the takings here
over last week's to 70%.
Rivoli— "The New Klondike," Para-
mount.
Tom Meighan in a timely story of
Florida pulls Ihem in at about 70%
capacity.
Selwyn— "The Black P i r a t e,"
United Artists, 4th week.
Douglas Fairbanks is proving the
magnet of attraction that he has al-
ways been. 100%.
Strand— "The Bat," United Artists,
2nd week.
Justified the hold-over with a sell-
ing power of about 70%.
Warners— "The Sea Beast," Warn-
er Brothers, 11th week.
Nearing the end of its run, but
managing to average over 70%.
LITIGATION
Suit of Treni'ini Pilin Lab., v. H. E. R.
Studios, Inc. — P. E. Jackson for pif. ; M.
I,. Greenberg for def. ; in the Supreme
Court, Special Term; Part III, before
Justice Wagner.
Iris Gray, one of the most promis-
ing of the recent graduates from
the Paramount school.
Suit of United Artists Corp. v. Terrace
City Anuisement Co., Inc., et al. ; in the
Supreme Court, Special Term, Part II.
before Justice Erlanger.
Suit of McGuincss v. Fox's Theatre, in
the Supreme Court, Trial Term.
There are two actions in the suit of Russ
V. Bernice Amusement Co., Inc., in the
Supreme Court (Queens County), Trial
Term.
r i*-6«s
Exhibitors Daily R&vu\
The News of the Week in Foto-Form
Universal has chosen Mary
Philbin for the coveted role of
Juliet in the forthcoming pic-
turization of Shakespeare's im-
mortal tragedy, "Romeo and
Juliet," E. A. Dupont directing.
'k
lb
Wk
yt
It
K
1 ^SSSm *^ ^l^^^^^l^^l^l
^
%
Cecil B. de Mille sorts out the
forty thj>usand letters received
in the Cecil de Mille-Los An-
geles Times "Motion Picture
Idea" contest. Every sugges-
tion submitted was considered.
Charles Ray will be seen as a .
young man about town in "The
Auction Block," for Metro-
Goldwyn-Mayer release.
V.
!<;
ii6«
Colleen Moore, the First Na-
tional star, tries her luck with
an improvised tackle, which may
be all right for the goldfish in Patsy Ruth Miller in the daring
this particular pond, but appar- Charleston costume in her latest
ently has given rise to a quiver Warner Bros, picture, "Why
of doubt in her St. Bernard pup. Girls Go Back Home."
Fred Thompson, one of the most popular players of western roles,
will be starred in "H^nds Across the Border," his next picture
BOOH to be released by F. B. 0, Bess Flowers is the pretty senorita.
(Above) Norma
Talmadge who re-
cently put the finish-
ing touches to "Ki-
ki," the Belasco stage
success played a few
seasons ago by Len-
ore Ulric. The role
is particularly well
suited to the talents
of this popular star.
(Right) Police re-
serves were called to
handle the crowds
that filled the side-
walk in front of the
Selwyn Theatre the
night of the pre-
miere of "The Black
Pirate," a United
Artist release. Those
who did not succeed
in getting in re-
mained in the hope
of catching a
glimpse of Doug and
Mary, who were pre-
sent at the opening.
XMI
Jarch 27, 1926
Page 9
The lobby of
Primus Palast in
Berlin decorated for
the premiere of "The
Phantom of the
Opera," Carl Laem-
mle's super-produc-
tion which is march-
i n g triumphantly
around the world.
Here is the
western Hoot
Gibson in an
atmosphere of
elegance that
will interest
his admirers.
His latest
Universal pro-
duction is call-
ed "The Man
in the Saddle,"
and provides
ample oppor-
tunity for him
to display his
well known
equestrian
prowess.
jlores del Rio, First National
IT, wearing the latest fur crea-
m, a Civit Cat cloak trimmed
with beautiful sleek seal.
Charlie Chase visiting in New
York, acts as guest editor of
"Topics of the Day." (Pathe)
A^hen Rufus Hubert Dawes, brother of the vice-president, and Mrs.
Xwes v^Sed the Metro-Goldwyn-Mayer ^tud.os recently^ they
watched full forces at work on "Brown of Harvard.
Two Mack Sennett girls appearing in Pathe comedies look
for spot where these costumes can be worn all year.
p
Page 10
Exhibitors Daily Revi\
Short Feature Reviews
i
International News No. 25
NEWPORT NEWS, Va. (Omit
Philadelphia) — Nine ships launched
as thousands cheer. Multiple cere-
mony sends "assorted fleet" into the
water. PHILA., PA. (Philadelphia
Only) — Great Delaware span gets
final inspection. Parade across
bridge shows mighty structure
ready for opening. PLYMOUTH, VT.
— President's father laid to rest
amid snow of his countryside. IN-
TERESTING SNAPSHOTS FROM
THE NEWS OF THE DAY, NEW
YORY CITY — New version of "puss
in boots" solves housing problem
for pups. SANTA MONICA, CAL.—
Baby a high flyer at age of one!
Introducing Miss Clemorissa Montee,
youngest of sky travelers. NEW
YORK CITY — Spring cleaning starts
on towering skyscrapers. Remov-
ing the grime left by soft-coal
smoke a job for men w^ith nerve.
CHELTENHAM, ENGLAND — Nat-
ional hunt classic opens steeple-
chase season. Record field starts
in England's great cross-country
race.
Kinograms No. 5172
PLYMOUTH, VT. — Colonel Cool-
idge goes to his rest. The President
and his party arrive at old home
after all-night trip from capitol.
funeral on the following day, is of
old-time New England simplicity —
Neighbors arriving for the service.
CAMBRIDGE, MASS. — Cut ice from
course for Harvard oarsmen. Crim-
son crews too impatient to wait for
the old Charles River to thaw.
HERE'S JERSEY CITY'S MOST
BEAUTIFUL GIRL — Dorothy Brit-
ton, aesthetic dancer is picked by
judges from hundreds in contest.
FAIRBANKS, ALASKA — Eskimoes
cross wastes to greet Polar Flier.
Natives arrive after long "mush"
from Pt. Barrow to see Capt. Wil-
kins. They find Capt. Wilkins, and
give him seal skin bearing greet-
ings from far Northern tribe. NEW-
PORT NEWS. VA. — Launch five
ships one after the other. Three
yachts, steamer and a dredge get
ginger ale shampoo and take
maiden dip. PARIS — Now you're
going to see a flapper race. Bare
knees flash at lightning speed as
French girls compete in cross coun-
try run.
REVIEWED IN THIS ISSUE
International News No. 25
Kinograms No. 5172
Pathe News No. 26
Pathe Review No. 14 Pathe
Home Cured Educational
Dog Shy Pathe
Hooked at the AUar Pathe
One Wild Time Universal
Fighting Hearts F. B. O.
The Menace of the Alps Universal
Felix Fans the Flames Educational
Happy Hunting Grounds Pathe
Pathe News No. 26
NEW YORK CITY — To capture
African wild animals alive! The
Smithsonian-Crysler expedition re-
ceives gay farewell as it leaves to
collect fierce zoo specimens. OIL
CITY PA. — Hundreds made homeless
as ice jam breaks, flooding city.
Alleghany River, on rampage inun-
dates many houses and causes dam-
age of $2,000,000. Resistless force
of ice jam sweps away part of the
massive Big Rock bridge. NEW-
PORT NEWS, VA. (Except Chicago,
Milwaukee. Seattle, Portland, Los
Angeles. San Francisco, Boston,
Philadelphia, Newark, Baltimore
New Orleans, New York, St. Louis )
Launch nine vessels at South's big-
gest shipyards! (Record is claimed
for American shipbiulding as boats
reach wat».r in two hour period
"Home Cured"
Educational 2 reels
Plenty of action and laughs in this
two-reeler starring Johnny Arthur
which should go over like wildfire
with the average audience.
Johnny is a hypochondriac who is
brought to task by a wife whose pa-
tience has been tried. His reactions
to his imaginary ailments, and the
manner in which the cure is effected,
is the basis of the laughs which never
fail to register, notwithstanding the
fact that the theme is a familiar one.
Having been provided with an ex-
cellent cast, Director Goodrich gets
the most out of every situation with
the result that this two-reeler is rich
in comedy value.
"Dog Shy"
"Pathe Review, No. 14"
Pathe 1 reel
This presents "A Flash of the Old
Frontier," views of Harry Carey's
California trading post. Harry per-
forms some clever stunts with l^js
lariat and gives us a glimpse of his
family — an attractive wife and two
darhng youngsters whose sturdiness
indicates they are physically fit to
follow their dad's footsteps.
"An Evening at Home" gives us a
peep into the private life of that al-
most human monkey, Joe Magee,
whose every movement is suggestive
of the human being.
"The Pleasure Boat" is a lovely
pictorial interpretation of the famous
poem by Richard Henry Dana.
Pathe 2 reels
This two-reeler stars Charley Chase
who has in his supporting cast such
well-known feature players as Stuart
Holmes, Josephine Crowell and
William Orlamond.
Charley as a baby was scared by a
dog and although grown to man-
hood, he has never outgrown his fear
for the cariine species. When he
takes the iob of butler in the home
of the girl he loves, things move at
a quick pace for Charley, since one
of his duties is the care of the pet
dog.
There are several extremely funny
incidents in this altogether enter-
taining comedy. For example, when
Charley is ordered to bathe the Duke,
being advised to use force if neces-
sary, a side-splitting situation de-
velops when he commences to dis-
robe a distinguished-looking count
who is visiting. Of course, Duke is
the dog. Charley's pantomime is
wonderful.
When Charley is instructed to exer-
cise the dog, he proceeds to demon-
strate for him by doing the daily
dozen.
And besides, this is a comedy with
a real plot.
"Hooked at the Altar"
Pathe 2 reels
Here is real comedy, that bears
out the contention that comedies are
getting bigger and better.
The punch comes when Pansy, a
Gas House violet, engaged by t'le
bride's jealous lover, stops the pro-
cedure of the wedding ceremony,
charginsf the bridegroom with deser-
tion. She emotes in real melodra-
matic fashion ; in fact, the burlesque
on the old-time melodrama is the
funniest thing seen in a long time.
Tn the flashbacks we see the villain
virtually taking the young wife out
of hubby's arms, subtly sending the
latter out for a watermelon so he is
free to capture the young innocent's
heart, brutally casting her aside when
his interest wanes.
Considering the success with which
stage revivals of old-time melodramas
recently met on Broadwaj^, this
should have definite apneal among
the more intellectual audiences.
The cast is splendid, each one giv-
insT a faithful interpretation of his
role. Ralph Graves is vigorous as
the villain, and tender as the lover.
Thelma Parr is lovely as the bride
Thelma Hill as the naive victim and
the "touprh pal" does exceedingly
sfood work. There is also an ador-
ible bpbv. whose pranks provide ad-
ditional laughs.
Lease Faurot O. H.
LIMA. O.— Clark Theatre Com-
riany has taken a five-year lease on
Faurot Opera House, involving
$60,000.
Two From Lloyd
Harold Llo3'd will make two come-
dies for Famous Players ncs.i year in
addition to "For Heaven's Sake."
"One Wild Time"
Universal 2 reeU
Ben Corbett and Pee Wee Holmes
are featured in this Universal-Mus-
tang which runs along the same lines
as their previous releases of this
series — bur]esn"e western. There is
nothinq- startline'ly new about the
storv. but from the standpoint of en-
tertainment value, this is one of the
best of the series. '
P^e Wee s:ets around an embar-
rassing sitnat'on when he is molested
by a flock of women who seek hi^
hand in marriagre by rounding uo al'
the bachelors 'n town. Then comes
his turn to fall in lo-vp which i=
rather unfortunate for ppp Wee in
^•ipw of the fart that his friend Ben
falls in love with the same srirl, and
''speciallv since the girl leaves them
flat to go off with another.
There are some good comedy situ-
ations which Ben and Pee Wee han-
dle effectively and which should go
over nicely in the neighborhood
houses.
"Fighting Hearts"
F. B. O. 2 reels per cha
This is a new series starring
berta Vaughn, having the same pi
cipals as appeared in the "Adv
tures of Mazie" series.
As the daughter of an old ed:
who runs the Oceanville Journal,
only honest newspaper in town,
berta is kept on the hop, skip ;
jump to prevent the political boss
the county from gaining control
the Journal which is a perpetual fr
tration of the pUns of his pa:
And that's where Alberta is in
element. It provides an outlet
her natural pep and vitality.
Characteristic cf these series, a
of the editions reviewed thus-far (
has plenty of human interest appi
And it is interesting watching
romance born in the first chap
slowly grow unti. the inevitable wi
ding in the last episode.
Al Cooke and Xit Guard "do th
stuff" in the usual mirth-provoki;
manner, and if they haven't the wi
scope for their comicalities that tli
had in the previous series, they £
still very pleasing.
There are some lively subtitles a
snappy titles of episodes, includii
"Roll Your O^vn," "It's a Buo;!
"Sock Me To Sleep," etc.
WATCH
RED
SEAL
S.Y.C.
"The Menace of the Alpi
Universal 1 i
The ticklish job of mountain-cliir:
ing and all iM dangers are shoi
here in detail. Not only the dii'
culties encountered by the climbo
but the chances taken by the camen
I men in getting the film provii
'thrills of the breath-taking naturcf
There is a real punch in the la'
few feet when one of the ciimbei
slips and falls, dragging along i
companion to whom he is tied. Ql}
is badly injured and rescued by |
comrades who ingeniously improv^
a stretcher on which they carry hi
to safety. <
"Felix Fans the Flames" |
Educational 1 «',
Felix has already been to Mars- i
hea\en. too, I think. So why not l!'
Hades? Things start getting hot fci
him even before he arrives in purgsj]
tory; — he falls asleep near a burninji
stove and singes his tail. Then h
dreams of that hateful place whet
sinners are duly punished. But leav
it to Feli.x to save his skin.
This proves one of the most di
verting of the series, and that's goin 11
some. The laughs are there, and bflj
sides, Paul Terry succeeded in gel
ting some realistic effects with th
roaring flames of Hades.
"Happy Hunting Grounds'
Pathe 1 rei
As the name implies, this deal
with the sport of hunting, whid
should prove fascinating to the vas
majority of sport lo\ers. There ar
some beautiful scenes — entire huntinj
parties accompanied by handsotii'
bloodhounds, against backgrounds o
striking beauty.
This reel takes us over a wide ex
pause — first to the west where thi
trail is that of the elk ; next dovfi
south where the quail, game bird anc
'possum are hunted ; and finally t(
the eastern states where fox-hunting
provides a thrill.
March 27, 1926
Page 11
i
i
HAL ROACH
Creator of a
New Kind of Comedy
F'usre 12 Exhibitors Daily Revieu-
H
y
F
"Fillers?'*
No Sir! By Merit, Features I
HAL ROACH is producing
new kind of comedy fo
1926-1927.
That's the kind that can buck th
feature, and fight on even terms
for first place on the bill.
It's time to stop buying by length.
It's time to buy by entertainment
value, plus box-office value.
Entertainment can't be bought by the
pound like sugar or by the yard like rib-
bon, for it can't be made that way. ff
When you get the best feature people, the
best feature directors, the best writers, the
best gag-men, then, if I know this business,
you get the best feature product, regardless '
of its length.
I
ne
of
«
^I
March 27, 1926
Page 13
hat's how Roach is producing. That's
what his pictures are.
Lionel Barrymore, Theda Bara, Mildred
Harris, Gertrude Astor and others with
names appear in comedies already finished.
|[ have seen them.
JNever in my long experience in the busi-
iness, have I seen two reel comedies so full
of laughs, so beautifully produced or with
such box-office value.
The exhibitor who gets them and gives
them the advertising they deserve is going
to get the cream of the business in his
:ity.
Seeing is believing,
Vly sober advice is to see them just as quickly
IS you can.
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
Fajie 14
Just a few of the
Roach Stars who
are appearing in
the most daringly
big two reel comedies
ever produced
Path^comed^
^^^^^^ TRADE I ^\ MARJ^^^^^^^^^^
ttuai
March 27, 1926
Page 15
Pathe Adds to Short
Subject History
New Season's Roach and Sennett Line-Up
Bristles With Promise of Quick Revenue
ERHAPS I'm susceptible
to a good hearty laugh.
If so, I'm glad of it. You'd
be too, if you had been
where I just came from —
a ])rojection room where 1 \ iewed a
tlie pictures, as exhibitors often do
before they play them, he will know
how well warranted is this prediction
of the box-office success of Pathc's
comedy output.
How can it fail? Hal Roach pulled
By MiCHAKL L. SliFMONS
Editor Short Subject Dept.
serenely on their way making better
and funnier comedies every year.
What is more logical than the con-
clusion (that when better comedies
are being made, these two old masters
will make them ? On sheer logic alone,
lowing of Pathe's forthcoming re- the conclusion is irrefutable, but one a master stroke when he inaugurated
I'jases. Frankly, the wrinkles of doesn't have to depenrl here on logic the policy of combing the feature
field for a galaxy of prominent
stars — assured drawing cards — ■
and signing them to appear reg-
ularly in his comedies. Think
of the fan-following on their
own account that these players
have: Theda Bara, Mabel Nor-
mand, Lionel Barrymore, Claude
Gillingwater, Stuart Holmes.
Oh yes, and one mustn't forget
the "Our Gang" rascals.
On the Mack Sennett side,
think of the magnetic attraction
in the appearance of Ben Tur-
pin, Alice Day, and Harry Lang-
don ! Then there are the release
of the old but never too old
Charlie Chajilin comedies, in ac-
cordance with the half-million
dollar contract with the peer of
all comedy entertainers.
.\dded to this foundation of
Pathe's structure of screen pol-
icy is another important stone
in the ground-work which El-
mer Pearson, Vice-president and
General Manager, has just
])laced into position by sending
his trusty lieutenant, John E.
Storey, to the coast, where he
will act as a point of contact
between the producing units and
the home office. A sort of ex-
tra assurance that the business
necessities of exhibitors, as in-
akintr films and in bringing the alone. l''rom a rexiewer's standpoint tcrpreted by the men who come in
^^ ^ ' .^,^(j origi- — <'i position taken with the knowl- contact with tlu-m, will receive spec-
1
mirth have still to be ironed out.
In any case, who isn't ripe for
,1 good old guffaw? As a fa-
mous cartoonist said: "It takes
1/1 muscles in the face to make
,1 frown — and 13 for a smile.
Why work overtime?"
For that reason, knowing the
motion picture audiences as I
<lo, and having gotten a pretty
-ood insight into the caliber of
product Pathe has ready on the
threshold of the new season, I
(m not afraid to assume the po-
tion of a prophet among my
■ wn people by predicting a ban-
ner success for this out-put.
No exhibitor who knows the
alue of a good short comedy
I) his program will say other-
wise. A mere glance at the im-
pressive array of stars, of the
rvpes of stories being used, and
1 the well-known Pathe mer-
handising methods to sell the
ictures direct to the public,
will quickly assure him of the
fact.
More specifically, there are the
ames of Hal Roach and Mack
sennett, as producing directors
>i the units which make pic-
ires for Pathe release, names
-sociated with years of success-
ul experience in making money-
1
I St word of progre
ality to
■medy. And despite the
railed onslaught of the numerous
-o-and-so's that blaze forth with
I'.and and Trumpet in an _ effort
lo eclipse the achievements of these
iheer noise and ballyhoo, the fact
ELMER PEARSON
Vice-president and General Manager of Pathe Exch.,
Inc., and the moving force in the company's great
success in supplying box-office entertainment.
the field of the short edge of public tastes, of exhibitors' ial attention.
And despite the so-
wants, and the .sheer drawing jiower
of the players in them, tiie jjroof is
already in the pudding. The com-
pleted pictures already prove that.
Every real showman will agree
with this when he sees the so-called
Viewing this bright pros])ecl, one
can't help but agree with Mr. I 'ear-
son, who said to me: "We know we
are offering for the approval of ex-
hibitors and for the enjoyment of pat-
rons nothing but the very be.st. We
Lairs%rarRoach^;nd"s;n;"en"go dope sheet. And when he has seen see great protits in store.
Page 16
/
Harry Scott
is General Sales
Manager of Pathe
Exchange, Inc.
Skipper, but a
buddy to the boys.
W. A. W. Mack,
as Short Subject
Sales Manager,
has a big field to
look after, but not
too big for him.
Above is John
E. Storey, as
well liked as
he is well-
known and
everyone
knows him.
Stanley Waite.
signs them up
for two- reel
comedies. He
is Sales Man-
ager of that
branch.
The Personal Touch
. , r I 1HE play's the thing" is a
I phrase recurrent since the ad-
vent of Shakespeare, and ap-
plicable now as it was when the Bard
of Avon tirst made this sage observa-
tion over three hundred years ago. Bui,
in these days of high specialization, the
play can be good and still lack some-
thing by which the man who plays it
Hal Roach, head ot the producing com-
pany, whose trade-mark spells box-office.
can make enough out of it to make a
living, and more.
When the producers have produced
a picture which undoubtedly has fine
entertainment qualities and in which
the players have acquitted themselves
in a way to win the plaudits of the
audience, the job is by no means over.
The sales department has a func-
tion besides getting the exhibitor to put
his name on the dotted line. The sales
department, if the}^ are to know the
needs — yes, the box-ofifice wants — of
the exhibitor, must in a manner of
speaking have their fingers on the pulse
of that exhibitor's special public's
taste.
This is attained by a direct contact
and shrewd observation which only
men of great experience and executive
power can obtain. This calibre of man
may be truthfully said to be the kind
which in every instance is evidenced .
by the photographs on this page.
To take a specific example, John E.
Storey, Pathe's Assistant General
Managei- has just been sent to Los
Angeles to fill the important post of
contact between the studios producing
for Pathe, and the home office. An
important, expensive mission, for the
sheer purpose of seeing that the needs
of the company as interpreted by the
men who actually know what the exhi-
bitor needs from a box-office point o|
view, are carried out to the letter.
So it is with Harry Scott, General
Sales Manager; W. A. W. Mack, Shorl
Subject General Sales Manager ; anti
Stanley Waite, Two Reel Comedy Salet
Manager. These men are as much ar
advantage to exhibitors buying the pro-
duct as they are to the company selling
it to them.
Mack Sennett, head ot the producing com-
pany that glorified the bathing-beauty.
\l\
Page 17
Pathe Press Books Aimed
For Sheer Profit's Sake
In these days of a generally ac-
Jnowledged slogan, "Nothing for
Nothing," the exhibitor who hears
lat he is about to receive something
■ee has a good right to become sus-
icious. Yet if he should open up any
f the comprehensive press books is-
ued by I'athe on every picture the
ompany releases, he will find some-
King to change his mind.
Slipped in between the covers of
very Pathe press book on comedies,
^ an attractive glossy sheet of paper,
lustrated with various black and
•hite sketches carrying out a deco-
ative scheme of tlie picture, for ad-
crtising purposes. In other words,
hese are illustrations of the ad mats
vailable at each Pathe exchange, and
■now comes the big kick; at the top
1 this sheet is a line which says:
These Mats are Free .'\t Your Ex-
hange."
That's what one may call scr\ice
rom the word go. Pathe doesn't
irefend to be anv more altruistic or
l)eral than most companies, but it
nows, from a selfish. i)urely business
'oint of \iew, that by helping the ex-
ibitor in this fashion, it is helping
:sclf: in other words, adding im-
etus to the sale of Pathe films, which
Iter all, is its essential concern.
A glance at the \ arious illustra-
ions on this page will show the na-
ure of these attractive ad cuts. Thev
are catcliy, efl:"ective and stimulating
— worthy accessories to the kind of
pictures they are merchandising. The
exhibitor who fails to avail himself
of this free service is certainly miss-
ing a great opportunity to get a free
lubricant for his ticket machine.
Rd cuts aren't the only devices by
which the Advertising, Exploitation
and Publicity Department of Pathe
place themsehes behind the selling
power of its films. Within the folds
of e\'ery press sheet is a sample copv
of the music cue sheet, tuned up in
tlumc and harmonic (juality to aug-
ALICE DAY
.-*A Love Sundae"
Pathecomedy
This ad mat appropriate for tie-ups
with soda fountains.
ment the interest of the i)irturc while
it is on the screen.
Copiously distributed throughout
these very helpful pages of the ])re^s
sheet are \arious human-interest
This two column ad mat is another striking example of the Pathe free
service to exhibitors. At all exchanges
MACK
SENNETT
Presents
Catchy single column ad mat
free at all Pathe Exchanges.
''readers," all neatly calculated to
make the columns of newspapers,
stuff that the editor knows will in-
terest the movie fans, and they are
legion. One regular column in each
press book is headed up, "Breezy
\otes for the Movie Page," which
from its title alone, gives you an idea
of the nature of its material, so far
as getting free ])ublicity is concerned.
.\nd when it is added that the men
who get ujj this data, are experts,
broadly grounded in the art of "mak-
ing the dailies"- — in fact — former high
class newspaper men themselves,
then you get an idea of the lengths
to which the distributors have gone
to make the job of selling to the pub-
lic easier for the exhibitor.
A glance at one of these construc-
ti\e, comprehensi\e press sheets
truly emphasizes the field there is for
short subject exploitation, and with
the ground-work already cleared for
the showman by these valuable sell-
ing helps, one can really .say that the
task of merchandising the picture is
half done.
Emanuel Cohen. Editor of Pathe News
and Pathe Review.
/
.
Page 18
Lionel Barrymore,
feature star, now in Roach Comedies
Eileen Percy Claude Gillingwater
Roach Comedies
Charlie Chase Gertrude Astor
Roach Comedies
Mildred Harris Vivien Oakland
Roach Comedies
Th;da Bara Glenn Tryon
Roach Comedies
^^^BL
1 J
Ifjbi
m'-M..m^B
Exhibitors Daily Reviet
Piling Up Profits
With Patron-Pulling Playen
THESE ROACH AND SENNETT STARS
HAVE A FOLLOWING OF THEIR OWN
HORT subjects ba\e al-
ways been an important
component of the Pathe
Program. attesting to
Pathe's leadership in this
field, and now more than ever, with
its superior producer affiliations this
forthcoming season, Pathe stands
ready to guarantee high cjuality pic-
tures that will prove a boon to show-
men.
Look at these names. A moment's
thought will clinch the fact that nevcr
before have names of this calibre, with
a built-up exhibition value far and
above anything e\er ofifered before in
comedies, been made a^•ailable in
short product. Lionel Barrvmore,
Theda Bara, Mabel Normand, Claude
Gillingwater, Lthel Clayton, Stuart
Holmes, (ieorge Siegmann, Eileen
Percy, Mildred Harris, Anders Ran-
dolph, Max I^avidson, Gertrude Astor,
Mack Swain and a host of others arc
dramatic stars, each one possessing
a positive draw at the box-office.
Each of the foregoing ha^e con-
tracted to make at least one picture
for the Hal Roach organization, a
half dozen of which have already
been completed. What does this mean
to the exhil)itor? Just this ! Whereas
before he played any comedy, just to
fill out his program and balance it,
he now can secure a comedy that will
double his former receipts at the box-
office. He gets a name in his comedy,
which both his comedy and dramatic
fans know and love, a high-grade
comedian appearing in the same pic-
ture with the bf)x-ofifice star of pres-
Alice Day
Sennett Star
Billy Bevan
Sennett Comedies
i;t)i
tige, a fine type of story and a lavis
production. What more can he asl
The new Hal Roach pictures will i
those he can advertise and exploit 1
his heart's content.
Likewise, Mack Sennett has auji
mented his casts with the best plaj
ers possible. Both producers ha\
the most competent directors undd
contract and are endowing all the
two-reelers with feature quality sel
and productions. Beside the Roac
Dramatic Star Comedies, he will o
fer three other series of Charli
Chase Comedies ; Glenn Tryon Con*
edies, and the famous "Our Gang
comedies.
Hal Roach's little rascals individual
ly have a pulling power whose dimer
sions are growing far in advance c
their own. The inimitable attitudes am
hilarious antics of these young fun
makers are so winning that they ai
daily increasing the ranks of follower
who would rather miss a train than a<
"Our Gang" comedy.
It must have been wisdom more tha
chance that assembled such an irri jjj,'
sistible collection of comedians, an ^
only indicates, further, Hal Roach's iii
fallible showmanship. "Farina^ y
Mickey Daniels, Mary Kornman, jt
Cobb, Jackie Comdon and Johnrl
Downs have a vital pulling power oi j^
front.
Mack Sennett's contributions w^
be four series of comedies ; the Re
Turpin Comedies, Alice Day Com<
dies. "The Smiths" comedies and th
INfack Sennett Comedies as well i
several Harry Langdon special con
edies.
1
litwi
Imilii.
a
nW
itFiB
ml«
Into:
|iCr.!
Sm
m
nf, t
"I'ln
t9 E
lit
i I
cGoUi
IT. SI
PWl*
Itrw
wes'
tdon
Ltll]
pn
ftondf
The heroes of Roach's "Our Gang" come-
dies, m an unmischievous moment.
Thelma Parr
Sennett Comedies
Madeline Hurlock
Sennett Comedies
Ben Turpin, celebrated screen player, now^
in Sennett comedies.
up.-
mi
<rch 27, 1926
Page 19
BOX OFFICE REVIEWS
Key to the Rating System
A
B
C
D
E
Road Show Calibre
First Run Product
Suitable for Second and Subsequent Runs
Action Pictures, Westerns and Melodramas
Shooting Gallery Staff
1
2
3
4
*
Excellent
Good
Fair
Not Recommended
Unusual Exploitation Possibilities
Conducted by Michael L. Simmons
THE DEMON
versal Production. Story and
daptation by "Buck" Oxford and
■\lvin J Neitz. Directed by Cliff
\mith. Length 4,539 feet.
CAST AND SYNOPSIS
> e Gordon Jack Hoxie
t lie Fleming Lola Todd
> ival Wade WtUiam Welsh
1 Jackson Jere Austin
) CarroU Al Jennings
r Secretary Ceorgie Grandee
(tending to wipe out a lawless gang,
) e Gordon poses as ex-convict and joitis
b gang. Dane falls in love with Goldie
" ling, stenographer of "Bat" Jackson,
n a-ger for the crooks. The gang learns
J ion's real identity and plans to blow
li up. He leads a posse against the out-
1 . The posse rounds up the outlaws.
' t is mysteriously shot dead. Dane
r ■•' Goldie has been instrumental in their
■• .■■. She confesses her love for Dane.
Rating: D3
'Production Values: The usual
I redients smoothly kneaded to-
^ her work into a very accept-
le western melo. The expert
iection of Cliff Smith is large-
3 responsible for the manner in
\ ich the gunplay and other
• tures of the cattle country
; ry click. Hoxie's usual sen-
!;ional riding and hard-hitting
:\ punchers, and an unusual
? St in plot — a mysterious shot
A ich proves fatal to the villain
- )rovide the thrills. Many pic-
;i esque and beautiful scenes of
J ranges and plains furnish eye
I e. The development of the
e theme proves interesting.
4cting: Jack Hoxie as the
orous cowpuncher and gallant
er acquits himself most ad-
rably. He is given ample op-
•tunity to display his horse-
nship and some of his nding
its give evidence of the fact
.t he took advantage of it.
la Todd, one of the Baby
impas Stars, is daintily at-
ctive as the heroine. Ade-
ite supporting cast.
4udience Appeal: Should
;ister where they like melo-
ima of the wide open spaces
riety. Admirably adapted to
; tastes of lovers of westerns.
How to Sell It: The hard-
tin' Jack Hoxie is a positive
iw with lovers of the western
lodrama. Capitalize the fact
boosting Jiim.
BROKEN HEARTS
Jaffe Art Film Corp. Production
Adapted from Z. Libin's stage play.
Directed by Maurice Schwartz.
Length, 7,800 feet.
CAST AND SYNOPSIS
Benjamin Rezanov Maurice Schwartz
Ruth Esterin Lila Lee
Cantor Esterin Wolf Goldfaden
Mamma Esterin Bina Abramowitz
Victor Kaplan Isidot Cashier
Shprintze Anna Appel
Mr. Kruger Charles Nathanson
Fleeing from persecution by Czar's troops,
Benjamin Rezanov, leavmg his wife in Rus-
sia, comes to America. Receiving word that
his wife has di^d, he marries Ruth Esterin,
despite opposition on the part of her family.
On being informed that report of his wife's
death was false, Benjamin returns to Rus-
sia, only to learn that the second report was
false. In the meantime Ruth ha-s borne a
child and suffers greatly from the neighbor's
sneers. Benjamin comes back and happi-
ness is restored.
Rating: B3
Production Values: Tragedy
borne of the oppression of Jews
in Russia is made more typical
by presenting faithfully tradi-
tions of the religion and customs
of the orthodox Jews. Intimate
scenes of the home life of strug-
gling immigrants are a source of
interest. An over-emphasis of
the sorrow and sufferings de-
tracts from the forcefulness of
the drama toward the end.
Proper cutting would have min-
imized the heaviness of the stoiy
without in any way lessening the
dramatic values. The comedy
relief is the familiar kind,
but is none the less welcome.
Acting: Lila Lee is the one
familiar face in the cast.
Charmingly wistful, she is very
appealing as the young wife.
Maurice Schwartz, the celebrat-
ed Jewish actor gives a sincere
and sympathetic characteriza-
tion of the refugee. The rest of
the cast, unknown to screen audi-
ences, faithfully portray the
types they represent.
Audience Appeal: This should
prove a big draw in houses cat-
ering to a Jewish clientele. The
element of human interest gives
it wide appeal.
How to Sell It: li the num-
ber of Jews in your community
warrants such a step, advertise in
Jewish papers. Dress up lobby
with hearts of papier mache
that have been mutilated in one
way or another.
THE BORDER
SHERIFF
Universal Production. Adapted by
Robert North Bradbury from story,
"Straight Shootin," by W. C. Tut-
tle. Directed by Robert North
Bradbury. Length, 4,440 feet.
CAST AND SYNOPSIS
Cultus Collins Jack Hoxie
Joan Belden Olive Hasbrouck
Carter Brace S. E. Jennings
"Tater-Bug" ...Gilbert (Pee Wee) Holmes
"Limpy" Peel Buck Moulton
Henry Belden Tom Lingham
Joe Martines Bert DeMarc
Sheriff Cultus Collins, working with the
United States Secret Service, is on trail of
gang of smugglers. Finding message sent
to Henry Belden instructing him to come
to San Francisco, Collins follows, suspect-
ing Belden of being involved. Collins be-
comes friendly with Joan Belden. Carter
Brace, head of the gang, plans to kidnap
Belden amd abduct Joan. He is foiled by
Collins. In Cayuse County, Collins tracks
down the smugglers, and wins Joan.
Rating: Dl
Production Values: At least
three or four changes of locale
lend variety to a good snappy
western. Action starts in bord-
er territory; then scenes shift to
Washington, San Francisco and
back to the w. o. spaces. Espe-
cially different is the presence of
scenes of Frisco's Chinatown in
a picture of this sort. The reg-
ular ingredients, fast riding,
hard fighting, thrills, romance
and comedy are ingeniously
woven together, resulting in a
production that is all-absorbing.
An interesting turn is introduced
in revealing one of the methods
employed by the dope smugglers.
The forbidden drug is hidden in
false horns attached to short-
horned cattle, only to be detected
by the hero who knows his cat-
tle.
Acting: Jack Hoxie performs
with his characteristic pep and
seems happy in a part that al-
lows for plenty of action. His
riding stunts are a real treat.
Olive Hasbrouck does very
well as the leading lady. Pee
Wee Holmes adequately supplies
the comedy relief. The rest of
the cast is consistently good.
Audience Appeal: Should
furnish good entertainment to
the masses. The adventure-lov-
ers will have a special treat.
How to Sell It: Play it up as
"western that's different." Tie
up with the United States Secret
Service. Sell Jack Hoxie to his
multitude of admirers.
THE NEW KLONDIKE
Paramount Production. Written by
Ring Lardner. Adapted by Thomas
J. Geraghty. Directed by Lewis.
Milestone. Length, 7,445 Feet.
CAST AND SYNOPSIS
Tom Kelly ThOmas Mdghan
Evelyn Lane ■ Lila Lee
"Bing" Allen Paul KeUy
Flamingo Applegate Hallie Manning
Morgan West Robert Craig
Owen George De Carleton
Tom Kelly, baseball star, arrives in Flor-
ida for Spring training, and is fired by Man-
ager Cooley. He invests and makes money
in the real estate boom. He has met and
become interested in Evelyn Lane. Cooley
conspires against Kelly as a result of which
he and former team mates lose all their
money. In the end, however, Tom gains
back his fortune, becomes manager of team
and marries Evelyn.
Rating: B2
Production Values: Comedy
from the pen of Ring Lardner
cannot fail to register with the
masses. And this timely piece,
a satire on baseball and the Flor-
ida boom is certainly not an ex-
ception. Embellished by the
sparkling personality of our own
Tommy Meighan, an adequate
supporting cast and the expert
direction of Lewis Milestone, it
works into a very diverting pre-
sentation. It is the real Florida
that lends its beauty to the
scenes — Florida, with its bathing
girls, graceful palms, majestic
hotels — and auction sales.
Acting: The sight of a passen-
ger aboard a vessel going
through the torments of sea
sickness usually is the basis for
some fun, and a scene of this
kind furnishes a goodly quota of
laughs, with Paul Kelly, as
"Bing" Allen, taking the spot-
light on the misbehaving billows.
Tom Meighan, too, is better,
probably by virtue of the suit-
able surrounding atmosphere,
than he has been in some time.
Lila Lee competently fills the
job from a feminine standpoint,
and the rest of the cast is good.
Audience Appeal: Suited to a
wide range of audience tastes.
The baseball motif, and the Flor-
ida real estate angle are all time-
ly topics, which should capitalize
attention.
How To Sell It: Probably
every Florida real estate agency
will jump at the chance to tie up
with the name of a movie star.
There is your big exploitation
bet, for these real estate laddies
are not slow in spending money
for advertising.
Page 20
Exhibitors Daily Re i
DIXIE MERCHANT
Fox Production. Based on Barry
Benefield's novel, "The Chicken
Wagon Family." Directed by Frank
Borsage. Length, 5,126 feet.
CAST AND SYNOPSIS
J. P. Fippany J. Farrell MacDonald
Aida Fippany Madge Bellamy
Jimmy Pickett Jack Mulhall
Josephine Fippany Claire McDowell
Baptiste Harvey Clark
iohn Pickett Edward Martindale
linnie Jordon Evelyn Arden
Easy-going and philosophic J. P. Fip-
pany, unable to concern himself with the
material things of life, and whose greatest
interest is his horse, places his family in
bad straits when their mortgage is fore-
closed. They start off in caravan for other
parts when auto, driven recklessly by Jimmy
Pickett, collides with them. To make
amends, Jimmy's father provides family with
cottage on his estate. Jimmy falls in l9ve
with Aida Fippany. Misunderstanding
jimmy's association with Minnie Jordon,
Aida and mother depart, leaving J. P. J-
P., realizing he has not done right by his
family, sells his race horse and disappears.
Later, riding the horse to victory, family is
reunited and Aida weds Jimmy.
Rating: Bl
Production Values: Frank
Borsage has whipped up the
cream of the story by Barry
Benefield which recently created
a stir in Hterary circles, and the
result is a picture which is rich
in human interest appeal. The
story has many plot develop-
ments which are interestingly
worked out but these are all in-
cidental to the fine characteriza-
tion of the philosophical, optim-
istic and shiftless J. P. as Fip-
pany is familiarly called. J. P.
is an interesting subject for char-
acter study, this phase having
been so expertly handled both
by perfomer and director, that
the man is a man, and not a
type. The horse-racing episode
provides action of the sort that
never fails to thrill.
Acting: J Farrell MacDon-
ald's interpretation of the leading
role is irreproachable. He sens-
ed the finer points of the part
and interpreted them to the let-
ter. He exudes a warmth and
kindliness to which an audience
must react. As the understand-
ing and long suffering wife of
the "Dixie Merchant" Claire
McDowell gives a very fine per-
formance. Madge Bellamy and
Jack Mulhall are most acceptable
as the young lovers.
Audience Appeal: This should
be good entertainment for any
audience, the fine character
study appealing particularly to
the higher type, the elements of
romance, human interest and
thrills each having its definite ap-
peal with the average patron.
How To Sell It: Make a play
for space with the sport editors.
The story presents a good angle
for them. You might try a
street ballyhoo, consisting of a
rube character leading a horse
and holding an umbrella over the
animal's head. Dress the lobby
to represent a store.
THE BARRIER
Metro - Goldwyn - Mayer Production.
Adapted from Rex Beach's novel.
Directed by George Hill. Length,
6,582 Feet.
CAST AND SYNOPSIS
Meade Burrell Norman Kerry
Gale Henry B. Walthall
Stark Bennett Lionel Barrymore
Necia Marceline Day
Sergeant Murphy George Cooper
No Creek Lee Bert Woodruff
Alluna Princess Neola
Poleon Mario Carillo
Rescuing little Necia, whose Indian
mother died, from her brutal father, a white
skipper Gale brings her up as a white
girl. Growing to womanhood, she falls in
love with Meade Burrell, an American army
officer. The father returns and claims the
girl. Heartbroken at the knowledge that
she is a half-breed, Necia leaves with her
father to return after Meade has gone.
Feiring the skipper's intentions with the
girl, Gale and Meade follow and rescue
Necia just as the ship is destroyed by ice-
bergs. Necia and Meade sail for America
together.
Rating: B2
Production Values: The thrill^
and action in this melodrama of
the brine don't take long coming,
for in the very first few feet is a
shipwreck and feud that were
calculated, and succeed, to ex-
cite. The scenes of crumbling
icebergs with the ultimate de-
struction of the ship and the
providential escape of the hero
and heroine are not altogether
convincing, neither the icebergs
being terrifying, nor the reach-
ing to safety across icy waters,
on foot, logical. The element of
romance is woven inro a beauti-
ful affair between the half-caste
girl and the American ofiicer.
The reaction of the half-breed,
Poleon, who loves Necia tender-
ly, to her being won over by the
foreigner, is unfortunately treat-
ed with indifference, although the
last time the story was screened,
this was one of the most impres-
sive bits of character study.
Comedy relief is good.
Acting: Lionel Barrymore,
both in his make-up and charac-
terization of the skipper, leaves
nothing to be desired. He ap-
pears to possess unusual physi-
cal strength, and also convinc-
ingly portrays the brute without
the slightest tendency toward
kindliness. Marceline Day gives
a sympathetic portrayal of the
half-caste. Norman Kerry and
Henry Walthall do very well; in
fact, the entire cast is consistent-
ly good.
Audience Appeal: Should jro
over with the average audience.
There is a variety which gives
it wide appeal^ — thrills, romance,
and some wonderful acting.
How To Sell It: Tie up on the
book by Rex Beach. An Alas-
kan totem pole in front is sure
to attract. Dress up your lobby
in Indian style. Get newspaper
publicity on inter racial marriage
angle.
DESERT GOLD
Paramount Production. Written by
Zone Grey. [ Directed by George B.
Setts. Footage, 6,900 feet.
CAST AND SYNOPSIS
George Thome Neil Hamilton
Mercedes Castanada Shirley Mason
Dick Gale Robert Frazer
Landree William Powell
Sebastian Castanada Josef Swickard
Richard Stanton Gale George Irving
Yaqui Frank Lackteen
Dick Gale, scion of wealthy New York
family, goes to southwestern border where
he meets his old friend, George Thome,
officer in cavalry. The latter enlists Dick's
help in rescuing Mercedes whose family has
been killed by Landree, leader of gang. Dick,
Mercedes, and Yaqui, faithful Indian ser-
vant, ride into desert where they are fol-
lowed by gang. Yaqui, sacrificing his life,
pushes huge rock from mountain side which
proves fatal to gang. A strong love has
developed between Dick and Mercedes and
althougli George had been courting the girl,
he gives htr up to Dick.
Rating: 82
Production Values: Wild and
furious melodrama of the sort
that always has and always will
stir. The very spirit of Zane
Grey breathes first in the ro-
mantic western village where
danger lurks in every corner and
later on the hot sands of tho
desert. To the very same ones
V. ho were responsible for the
colorful "Vanishing American"
goes the credit for the exqui-
site effects in scenic back-
grounds. Mexican banditry,
falling boulders and a realistic
sandstorm furnish the thrills.
The last is perhaps the most hair-
raising incident. The efforts to
faithfully present Nevv York as
it was in the 90's were duly re-
warded for the result is strik-
ingly impressive. Brownstone
houses, horse-drawn carriages,
silk hats, mutton sletjves, mas-
sive beds are deftly introduced.
Acting: For the main, prin-
cipals do very well in their le-
spective roles. Robert Fraser is
at times guilty of over-acting.
Neil Hamilton is most pleasing
as the other hero. William Pow-
ell is especially attractive and
makes a really villainous villain.
Shirley Mason is charming as
the romantic and fiery senorita.
Frank Lackteen as Yaqui, the In-
dian servant, plays with such
real sincerity that he touches the
sympathetic chord.
Audience Appeal: For 'he
adventure-seeker and thrill-
hunters, this should prove 100%
entertainment. The element of
romance gives it further appeal.
There is sufficient action and
soul-stirring scenic effects to pro-
vide even those who refuse to
take the story seriously, with
real diversion.
How To Sell It: Tie up on
the book by Zane Grey. Co-
operate with stores selling camp-
ing outfits.
SHE
Released by Lee-Bradford. Prot\
by A to X Productions. Si
Rider Haggard's version oj\
book. Directed by Leandet\
Cordova.
CAST AND SYNOPSIS
Ayesha Betty 1 1
Leo Vincey Carlyle Bl» '
KaHikrates Carlyle Bla. i
Ustane Mary (
Horace Holly Henry C |
Amenartes Marjorie S j
Job Tom Rej
Billali Jerrold Robor
Mahomet Alexander 1 1
Coming back to avenge the slaying .
ancestor by She, the legendary queen
has ruled for countless ages over a
barian people in Africa, Leo Vincey i; «
ognized by the immortal as her lost
Kallikrates. An Amahaggar maiden, 1
by marriage to Leo, is banished bj
Queen, and although Leo vows he hate, l|
creature of immortality, he slowly yiel
her charms. Desiring Leo to immor
himself, she entreats him to stand in
Flame of Life," and in order to demon;
the harmlessness, she steps into the
Df flames. With the vanishing of the R:
however, the beautiful She has disappt
Rating: B2
Production Values: Faitl
adherence to novel that has t
widely read. Illusion of fanti r
in keeping with mytholog; r
theme, properly created. rV
DeCordova has succeeded in
rying out the idea of mystici
in his scenic effects. Shots
the subterranean kingdom
which the legendary qui
treads light-footed, are partit
larly impressive. One seems
breathe the heavily-scented
and feel the coldness and hot'
of the dungeon where the b
of Kallikrates is preserved,
like manner, awe is inspired
the crossing over mountain pe
with a rocking stone servingi
a bridge. In strong contr
however, with the unusual pi
tography, is the poor lighti
An effective climax is the sc
where She disappears in a cinj
of flames.
Acting: By virtue of her pi
sical lure and dramatic tend
cies, Betty Blythe was a haji
selection for the role of the
otic She. Carlyle Blackv
carries the burden of the d
role well. As Ustane, M:
Odette gives a fine portrayal
the native maiden whose ou
manners, due to the barban
environs, are only a thin la
over the really finer instincts
Audience Appeal: Particul
ly suited to those who enjoy
world of unreaHty. It is diff
ent from the usual run of f
tures and will therefore pn
meat for those seeking novel
Bigoted audiences will no doi
take objection to the scantin
of the heroine's attire.
How to Sell It: Tie up w
book shops on Sir Rider H<
gard's novel. Trailers of soi
of the unusual scenes should
tract. Play up Betty Blythe a
Carlyle Blackwell..
r«c
'
«
to greater
profits
with
AR
ang:
esented bif Harry Lan^don Corp
Greeted hy Harry EdwardiT
I
ese papes will show you how
Page 22
Exhibitors Daily Revu
':\
REElf
OF
lONG
Iastinc
Ianc
lAilGHS
'^length coaie^
that stamps
him. AS the
w-orHs dieatest
comediatL
n^isrjirstjvr
First National
\
A Hthi national Picturci
Members f Motion Pictute Producers nM Distributors of America Int~Wlll Hays fiui4t>
rt
s ■' y
March 27, 1926
Page 23
NATION
SECTION
This will "Tramp, Tramp, Tramp"
Many Feet to Your
Box - Office
TRAMP
Your showmanship thoughts
over this exploitation section
long enough to consider the
box-office value of this laugh-
maker, who for the first
time makes his appearance
in a seven reel feature.
Then —
TRAMP
Your feet over to the First
National Exchange for a
speedy arrangement on a
play date. The sooner you
book it, the sooner you'll be
able to enjoy the spectacle of
watching the public make a
TRAMP
To your theatre entrance.
No joy fuller of the warm
appreciation of life's good
things than to hear the com-
ment of. every new friend
this picture will bring you.
OOTS, BOOTS, BOOTS, marching up and down again," made
Kipling famous to the world. "Laughs, Laughs, Laughs, Bob-
bing Tjp and Down Again, and There's No End to the Roar"
will be the slogan of every showman who's played this rollicking
Langdon special. Roar, laughs? Why, it's an epidemic of
hysteria. The first seven reel picture Langdon has made!
Think of it. You know the thousands that have turned out
whenever a poster has advertised Harry Langdon in a two-
reeler. Well, think of the mob that will cram an auditorium' to
see him in seven reels. Figures don't lie. Seven is always three-and-one-half
times two. But even that isn't the half of it, with "Tramp, Tramp, Tramp."
A funny picture is one good thing. A star with the public pulling power of
Langdon is another. An individuality of comedy treatment — the kind that will
furnish the neighborhood with wise-cracks for weeks to come — is still another.
But even that isn't all. Well then, what is? "Ah, there," as the young fellow
said when he learned of Alladin's lamp, "is the rub." And, if you want to see
what an Alladin's lamp "Tramp, Tramp, Tramp" can be in your prayer for
profits, just give a rub on the corner of this page and turn over to the next page in
this section of money-making ideas. The investment of time will pay you well.
Page 24
NATIONAL
SECTION
Exhibitors Daily Review
A Three Thousand Smile Race
For Exhibitors in
"Tramp, Tramp,
Tramp"
Have the Whole Town Tcdking by Starting Them
Walking— A Great Chance for "Walk Week"
ALK WITH ME !
What a slogan to pro-
mote fraternity and
friendliness between the
bonny lads and the red-
cheeked lassies. This
is the season of the
great outdoors. One
hardly needs a spoken
invitation to stick to the long, brown
path. The atmosphere of spring, the
stirring sap in all things reborn, the
clearing up of skies beckon alluringly.
And this i.s the cue foi exhibitors
who want to install themselves in the
communitv as a civic force for good :
as alert public-spirited citizens pro-
moting interesting, healthy enterprise
for the members of the neighborhood ;
invaluable prestige — and consequently
increased business — for themselves.
Never was opportunity riper or more
pungent with possibilities for achieving
such a distinction than that suggested
by the elements in Harry Langdon's
"Tramp, Tramp, Tramp." There are
m towns all over the country, regular
officially authorized "Flower Weeks,"
"Music Weeks," "Apple Weeks,"
"Save-a-Home Weeks," and many
other weeks.
Why not a "Walk Week," a cam-
Pretty girl; admiring young man; captivating invitation, "Walk With Me." This
single s^ gives you the complete formula for one of the great exploitation ideas in
behalf of "Tramp, Tramp, Tramp." Promote a "Walk Week" and cash
in.
Harry Langdon's priceless expression is
something one doesn't forget in a hurry.
It is one of the things responsible for his
growing popularity and meteoric rise.
paign predicated on the inspiring slo-
gan, "Save the Health and You Save
All," or "Hikers Are Healthy."
An apple dealer is no more entitled
to consideration of this nature than a
film man. You have even a greater
chance than these other dealers had to
start with, for the spirit of the season
is in your favor; the idea itself is
bound to have the endorsement of the
city health department, of doctors, offi-
cials, schools, churches and other civic
institutions.
Get in touch immediately with the
editor of your favorite paper. As an
official ever on the alert to promote the
good will of the community, you should
find him a ready collaborator. A visit
to City Hall and a conference with the
"powers that be" should result in a
planting of the seed that will eventually
blossom into realization. It is incon-
ceivable to think that a project with
such constructive benefits to all con-
cerned can possibly be refused.
So much for the social side of the
idea. How does the exhibitor figure as
a beneficiary? An almost superfluous
question. There isn't an element that
would figure in a "Walk With Me
Week," that hasn't its counterpart in
the Langdon feature. The stills, post-
ers, and mats, and other paraphernalia
supplied by the distributor for the ex-
hibitor's aid, are "chock" full of ar-
resting slogans, catch-lines, appropri-
ate certificates and pictures to tie-up
with the idea.
II
March 27, 1926
NATIONAL
SECTION
Page 25
This layout amply
describes the nature
of a "before and
after" tie-up with the
sellers of foot reme-
dies. Langdon's
bandaged feet on the
one side, and his
broad glowing smile
on the other, graph-
ically tell the story.
4<
Before and After
99
bet the Idea? Think of "Blue Jay,"
Tiz" and Others Selling for You
U
LET THE LOCAL druggist take
one slant at one of the stills or
posters showing Harry Langdon in
full character, doing his stuff on the
road in his 3000 mile hike across the
country, and you'll be saved the breath
of a selling talk.
If there ever was a "natural" for a
tie-up with local pharmacists, "Tramp,
Tramp, Tramp" doesn't have to be
.recommended; its very title says vol-
lumes. But simply being a "Natural"
by virtue of its character and plot, is
not the half of it. To be sure, a story
embracing a 3000 mile hike has no un-
certain relation with cures for all sort
of foot ills. But often a peach of a
story, in its exploitation relation to a
[well patronized product is handicapped
'because the accessories don't adapt
themselves to the dealer's angle.
Here's where "Tramp, Tramp,
Tramp" may be said to play a trump,
trump, trump. Note the layout of pic-
tures at the top of this page. They are
no special pictures, available strictly
for publication. The one on the left
is from a still, and the silhouetted head
at the right has been stripped from a
one-sheet. Both available to exhibitors
as part of the service extended by
First National.
Now, look at them both for a mo-
ment, and get the corking suggestion
of "Before and After," from the angle
of a co-operative window exploitation
The chance for tie-ups with baby shops is
certainly not to be left out of your calcu-
lations as this still of Harry Langdon,
Joan Crawford and the pretty child in
"Tramp, Tramp, Tramp" suggests.
stunt with any one of the foot cures
above mentioned. Could anything be
mapped out with more perfect fidelity
to the idea? And these aren't the only
ones available. There are scores of
such accessories, showing on the one
hand with graphic attention to detail
the "road-grief" occasioned to poor
Harry's "dogs," and then, on the other
hand, illustrations glowing with the
merry twinkle of smiling good nature
and cheer, after applying the healing
lotion.
Many of these will make dandy cut-
outs, necessitating the usual play with
?. pair of scissors, paste and compo
board. Aside from their value as tie-
up accessories, these drawings are ar-
resting in themselves, having been done
by the highest grade of artists. Men
who know not only the technic of the
art, but who are experts in playing on
pedestrian psycholog)'.
Just prove it for yourself, by taking
a peep at the above Langdon drawing,
and see if it doesn't intrigue your im-
agination. It is not only catchy; it is
not only individual in its peculiar treat-
ment— it is a fine likeness. These facts
will be jujt as manifest to your drug-
gist collaborator as they will be arrest-
ing to the people who see your ad in
his window. A great moment for a
great opportunity. Don't miss it.
;\
here comes
HARRY
Harry's here with the biggest comedy he ever
made. He used to make 'em in two reels, now
he's making 'em in seven.
It may be today — it may be tomorrow — ^but
sooner or later you'll hear the yell: HARRY
LANGDON is
THE WORLD'S
GREATEST COMEDIAN
Harry Langdon Corp. presents
hisfirst feature length. comedy^
^Irainp-lraiii]
— , Hany Edwards
iTVfllTIll A lirAt national Picture
I ■ m ^* ,■ ■ ^ J* ^ ^^^MSnPicttTe Producers -«. Distributors of America lnc.~Wlll^
Page 28
NATIONAL
Exhibitors Daily Review
Showing that "love will
find a way," you need
take one peep to the
right to see how in-
effectual are J o a n' s
father's efforts (below)
to keep them apart.
These are two of the
love-interest incidents
First National's
"Tramp, Tramp,
Tramp," starring Harry
Langdon in his first
seven-reel picture.
Love interest is one
thing, heart interest is
another, to satisfy pa-
trons. And they'll get a
whale of a kick out of
this scene, when Harry,
in answer to his father's
plea to dig up the rent
in three months, or out
they go, answers cheer-
fully: "I'll find the
money in three months
if it takes me all year!"
Looks serious, below, for Harry, but you just
try to keep a straight face when you watch it
in the picture. However, Harry gets away.
"Clap hands, here comes Harry!" is the greet-
ing our hero gets here, unsuspecting the be-
ginning of the greatest event of his life.
First National Stills
That Fill The Tills
for
"TRAMP,
TRAMP, TRAMP"!
March 27, 1926
NATIONAL
SECTION
Page 29
Feminine Appeal
Above is a picture of Joan Crawford.
She it is who contributes feminine ap-
peal to "Tramp, Tramp, Tramp." And
when you see her in the role of Harry's
sweetheart, you'll agree she's worthy
to be associated with the kind of screen
entertainment Langdon stands for.
Miss Crawford brings more than
feminine appeal to the picture. More
specifically, for the exhibitor's purposes
she brings a fan following of her own.
A glance at any of the national motion
picture fans publications, with a circu-
lation running into the hundred thou-
sands, reveals in bold relief that Miss-**
Crawford's personality is indeed pro-
vocative. The frequency with which
her picture appears in these periodicals}
together with lively comment on hei
various athletic, dancing and acting
talents, means that much extra advance;
heralding for "Tramp, Tramp, Tramp."
So, play up Joan Crawford for her
good looks, for her admirers, and for
the women's shops tie-up she affords.
IF THEY WEAR
SHOES
SOCKS
STOCKINGS
GARTERS
SWEATERS
JERSEYS
KNICKERS
RUBBERS
They Are Prospective
Patrons for
'TRAMP, TRAMP, TRAMP'
Publicity Aids
A one sheet that suggests the
promis.e of action. Splendidly
adapted for cut-out.
Harry Luitdoa
Jlarry,
Lansdon
Directed by .
Harry Edwartta
ITS G«EAT"
One of the many ad mats, available
to exhibitors at cost price, in many
sizes.
HARRY
LANGDON
"Vf-amp Tram?) T^'Amp
Another one-sheet, begging for the
scissors, paste-pot and c o m p o
board. Eye-catching, eh?
"Still" Selling Power
Harry
makes him-
s e 1 f useful
to his chief
rival, only
to win the
w a Iking
champion-
s h i p away
from him
later.
The full selling value to the picture
in a "still" can only be realized by those
expert in all the subtle implications of
pictorial display.
For example, above is a "still" from
"Tramp, Tramp, Tramp," and off-
hand, the uninitiated obsei-ver might
think, "well, it's merely interesting, at
the most." But the real showman sees
further than that. For he knows, that
each element in a picture can suggest an
unforseen direction from which addi-
tional profit may accrue.
In this case, what are the elements?
First, the whisk broom ; then, the gen-
tleman being brushed carries a cane ;
once again, there are two valises at Har-
ry's feet. All these are not merely in-
animate details to the practical mer-
chandising mind. To the exploiteer,
they point out a fine chance to enlist
the aid of shop-keepers who handle
every one of these accessories to a
gentleman's wardrobe.
DOLLARS AND
• SENSE
Here's a selling talk to catch
your public's eye with, in pla-
card, ad or herald:
If laughs were worth a
dollar it would cost you a
million to see "Tramp,
Tramp, Tramp." His laughs
are worth a million but it
won't cost you a dollar.
That's the way Langdon does
things. Our Harry!
Page 30
NATIONAL
SECTION
Exhibitors Daily Review
Pull Them
In with
These! ^i
Posters are virtually
the silent salesmen of
the screen, and with
an array like these on
the Langdon special,
First National has
really done a piece of
advance missionary
work that will have a
telling effect on the
tilL Look them over.
It takes a showman-
ship smash to make a
box-office smash, and
poster lure is one of
the appropriate de-
vices. Note the ?4
sheet, with its clean-
cut, forceful illustra-
tion to catch the eye.
For that matter the 6-
sheet and the 3's, too.
tot
r
Aliut national pidoK
Hairy Langdon
pmrata/iy HARRY LANGDON CORPORATION •'» * ^
Story Ui Frank 03013 -Tim "WKeUxi -Hal Conlvliia.
JP»anKHoUiday -Gerald Dufiy -Murrdy Roth
Direcied hy . . . HARRY EDWARDS
HIS FIRST FEATURE LENGTH COMEDV -- "/BIG R.EEL.S ,;
K.ut4
J'
March 27, 1926
NATIONAL
SECTION
Page 31
tiwsa^!^.- ■••» ~-
C^OASX TO COAST
WA.LKINO RACiE
"HIKERS ARE
HEALTHY"
The public never
tires of contests. If
it did, newspapers,
department stores,
theatres and amuse-
ment parks wouldn't
find them so profit-
able. Hiking offers a
contest idea as good
as any and better
than most. With
this still and the
above slogan pro-
fusely distributed,
you've got the back-
ground for a stunt
that should make
you and "Tramp,
Tramp, Tramp" the
talk of the town.
Here Are Merchandising
Angles Ready For A Play
SPRING IS HERE, and the youth
of the land, to say nothing of
those with greying temples who
never are older than they feel, feel
the call of the great out-doors. What
is the first thing that suggests itself.
Why, the good old hike — inexpensive,
healthy and pleasurable.
Already, you can see the trudging
couples, over hill and dale, canteens at
r
Yes, you've guessed^oncrete testi- |
mony of the sure-fire angle for inter- |
esting florists in a co-operative stunt. |
iiiiiiliriHiiiiiiiiiiMiiimihti
iiiiiimiiiiiituiuii^
sides, kits strapped to bobbing should-
ers, stout sticks in hands, and feet en-
cased in strong walking shoes. With
this single sentence, you have the basis
for a glistening array of tie-ups. For
example you can't even start walking
without a pair of
Shoes
"Tramp, Tramp, Tramp" is nothing
if not a ready-made partner by virtue
of its title, its' accessories, its very plot,
for the shoe merchant who wants to
move his stock a little faster. Get in
touch with him. And now with this
start, direct your foot-steps over to the
shop selling
Hiking Kits
The stills, the lithos, and other para-
phernalia First National has gotten up
to ease the exhibitor's job in getting his
money back plus on this joyous rib-
tickler is exceeded in adaptability for
such a tie-up by the ready-made angle
for a hook-up with
Sport Goods
Stores of every description. Hiking
is essentially a sport. And sports in-
variably like to wear the attire in
vog^e for the exercise. That means
window displays, and possibly co-opera-
tive newspaper ads for the shops selling
knickers, golf hose, ankle protectors,
sweaters^ caps and kindred merchan-
dise.
In other words, a whole world of
opportunity lies before you which half
sells "Tramp, Tramp, Tramp" for yoa,
before a single inch of the print has
passed the shutter. After that, it will
sell itself by word of mouth, for it is
sincerely one of the best comedies of
the year, worthy of the best theatres.
f Guess who this is? This cut-out sup-
I plies a good chance for a guessing stiuit,
I placed in the window of a trunk and
I bag store. The prizes — two matinee
I tickets for the price of one. Easy!
*iiitiiiiiiiti>iiiittiiiiiiiiiiiiiiiiiitiiiiii
?!?r^"rr... prince
mrJ^S^^
I
You'"*""*' „i-..l.-
.^..«.P 1'*"'' ^h"br.W v".*"""*,* P't-^i'll;
'i:Sc^^':o«r.
^ItrMtVatt^SSl^
I
HARRY
H>»:(^'*
,^40V>
CoiV
TRAMP, T
I TRAMP
proves himself to be the
World's Greatest
Comediaii
— and weil shout H with
one of the largest,
advertising campaigns
ever put behind a star.
J --and these two ads /
are just the starters/
Presented by Hatry Langdon Corp.
Directed by HaT'i7 Edwards
Hui national
Picture
Members jT Motion Kcture Producers »mt Distributors of America InoWill Hays J^ident
■ch 27, 1926
Page 32
IRISTIE COMEDY
ILKONVACATION
inuai Exodus Between
Pictures in Order
he Christie Comedy people have
tered out to the four winds on
annual between-picture pil-
lages, now that all the comedies
the season have been filmed and
last of them are in the cutting
n being prepared for release by
cational.
obby Vernon has taken his wife
small daughter to Honolulu for
vo or three weeks' stay in the
of gras? skirts and surf boards.
Watson, who directed Vernon's
comedy for the season, and Mrs.
tson have sailed for Vancouver,
Z., from whence they v,rill drive
le.
/alter Hiers is doing personal
arance with his well-known pat-
act in Bosion, Chicago, Milwau-
Nashville, Reading and Harris-
ill Dooley, with his vaudeville
ner, Frances Lee, who has also
1 in the Christie productions,
gone to the San Francisco Or-
jm for a week, Dooley's Or-
jm act is a popular stage num-
and may be seen here this sea-
also.
[eanwhile the other directors and
production department are as
V as ever finishing the laboratory
k on the current comedies and
inning to prepare a schedule of
ures for the season of 1926-27.
VNUAL MEETING
)R HAYS MEMBERS
St Louis Hits on Big Campaign For
Universars "Peacock Feathers''
)n Monday, March 29, at 2 P. M.,
members of the Motion Picture
)ducers and Distributors of Amer-
Inc, will hold their annual meet-
at the offices of the organization,
469 Fifth Avenue, New York, in
board room. Will H. Hays,
=;ident, will preside and Carl. E.
iliken, cx-Governor of Maine, is
siding secretary.
'Reveillon" Lead Cast
'atsy Ruth Miller has been chosen
Ernst Lubitsch to enact the lead-
feminine role in "Reveillon," his
:t production for Warner Bros., ac-
ding to an announcement from
k L. Warner.
REELING AROUND
With the Observer
Showing that when the Wampas
elect a baby star, the omen of good
fortune flashes its bright light across
her orbit, comes the news that Do-
lores de Rio wins the honor of be-
ing the first player cast for Fox's
"What Price Glory."
Dolores will play the only feminine
role in the story. Charmaigne de la
Cognac, the girl who causes all the
trouble between Captain Flagg and
Sergeant Quirt.
Donald Ogden Stewart, novelist
and now a scenarist for Metro-Gold-
wyn-Mayer, has felt the call of the
domestic life, a warm seat near a
fireside, and — well, the fact of the
matter is Donald has just been en-
gaged to be married to Beatrice
Ames, who so far as anyone knows,
has no connection with movies.
A walking copy of Universal's "Peacock Feathers," by Temple
Bailey, was one of the exploitation stunts employed by Managing
Dir. Jack Edwards of the Rivoli, St. Louis, for "Peacock Feathers."
With seven book stores and a shoe store tied up, a street
ballyhoo, 3000 heralds and a special front, there was little
chance for St. Louis to overlook the fact that "Peacock
Feathers" vi^as playing the Rivoli Theatre. Realizing- the tre-
mendous local appeal this Universal Jewel would have, since
Temple Bailey, the author, resides in
St. Louis. Jack Edwards, manager of
ihe house, booked the picture for his
Gala Anniversary Week, commemor-
ating the twentieth year of Mr. Carl
Laemmle as an exhibitor, and called
in C. T. Sharack, a Universal exploi-
tation man, to help him with the
campaign.
Each of the co-operating book
stores gave window displays on "Pea-
cock Feathers," using cut-outs, photo-
graphs and special cards, and another
display inside. The theatre presented
a free ticket to each purchaser of the
book. These tie-Ups were made with
three downtown department stores, the
Arcade Book Shop and three stores
in residentiar sections of the city.
One of the most exclusive of the
local shoe shops is called ihe Pea-
cock Shoe Store. This shop dressed a
special window for the engagement of
■'Peacock Feathers," with two one-
MUSIC WEEK
Fifteen thousand members of the
[otion Picture Theatre Owners
f America have pledged their
eatres, representing 85 per cent
! all the movie palaces in the
nited States and Canada, to
age a music contest during the
'St week in May, in which every
hool child vn\l be eligible. This
ovement is being promoted by
le General Federation of Wom-
I's Qubs, including three million
omen in America and represent-
ig 16,000 unit women's clubs in
ties and towns of 48 states.
Colleen Moore Starts
on ''Ella Cinders"
Donald and Miss Ames met in
Paris when he was writing "The
Crazy Fool," of which he is now
making the screen adaptation, and
though he insists that the title has
nothing to do with his marital step,
friends who have seen the sweet
lady, insist that it has, though in
this case, "crazy" means like a fox.
A canvass of the bachelor i)layers
of the screen reveals some interest-
ing and diverse selections in their
choice of ideal girls on the screen.
With a typical cast assembled for
her support in "Ella Cinders," Col-
leen Moore began active production
of this First National picture last
week. The casf which was signed by
John McCormick, general manager of
First National's West Coast units,
and producer of the Colleen Moore
productions, includes Lloyd Hughes,
opposite Miss Moore, Vera Lewis,
Emilv Gerdes and Loris Baker.
Miss Lewis, a well known charac-
ter actress, is appearng as "Ma"
Cinders, Ella's mean step-mother,
who is the world's greatest slave
driver, and owns only one slave,
Ella. Miss Gerdes is playing the role
of the spindly step-sister, Priscie Pill,
who commands Ella from morn till
night. Miss Baker plays the stout
step-sister, Lotta Pill.
sheet size cards bearing cut-outs and
jihotographs to form the backgrotmd
and a large stuffed peacock in the
center.
A , "walking book," propelled by a
man inside, patrolled the principal
business streets. A- news dealer in-
sorted 1,000 circus heralds in daily
newspapers for two days preceding
the opening of the engagement, and
2,000 other heralds were distributed
on the street, and in stores and offices.
The Reserve Building and Loan
Association printed 15,000 pamphlets
calling attention to the financial prob-
lems of the characters in "Peacock
■eathers," and urging that a savings
vccnnt be started. Five thousand of
hese were passed out to patrons of
he Kings and Rivoli Theatres in ad-
ance of the picture and 10,000 more
nere mailed out by the association.
Edwards arranged with Miss Bailev
to give a special interview to the Star
and Post-Dispatch, to break just be-
fore the picture's play date. Miss
Bailey, with a party of friends, also
ittendcd the Afonday night perform-
ance of "Peacock Feathers," and her
coming was aimounced outside by a
large colored portrait. The orchestra
leader composed a "Peacock Feath-
ej-s" waltz and the organist a fox
trot, both of which were dedicated to
Miss Bailey and were played as c-.
prologue to the picture. A 24-sheet
cut-out was mounted on tiie marquee
with six-sheet cut-outs at either
end. Flags and bunting were used
profusely, both outside and in the
main lobby.
Doug Fairbanks, Jr., picks Gloria
Swanson as his ideal heroine, say-
ing with youthful gusto that she
simply is ' "peach." Raymond Keane
prefers Jobyna Ralston because she's
the same in real life as she is on the
New Charleston Series
Cranficld and Qarke, Inc. have
concluded arrangements to release a
series of four single reel Charleston
pictures, featuring Ned Weybum
and Viginia Bacon, and Zeigfeld Fol-
lies girl.^
George O'Brien says his best friend
up-to-date is Baby Peggy, but later
illustrates his maturer choice of a
girl whose essential attributes are
characterized by Norma Shearer.
William Pow 'll adores Lillian Gish ;
John Roche idealizes Norma Shear-
er ; Gilbert Roland has sweet things
to say about Mary Astor and Mary
Philbin, and there you are.
Tells the Truth
The latest device to be accepted by
many police departments in Her-
bert Lapham's "lie detector. The
new machine is demonstrated to
Dolores del Rio, popuUr First
National film actress.
Page 34
Exhibitors Daily Revi
HY GAINSBORO OPENS
NEW ROOSEVELT THEATRE
Flushing Minister Makes
Dedication. Borough
President Speaks
The opening of the Roosevelt
Theatre at 20th Street and North-
ern Boulevard, Flushing, L. I.,
marked a climax in the rise of Hy
Gainsboro, operator of the Flushmg
Theatre, and known to thousands of
Long Island residents as a promoter
of local picture houses in the Flush-
ing neighborhood. Mr. Gainsboro
long ago foresaw^ the need for a
large motion picture house which
could provide the better type of en-
tertainment, and since its inception
the progress of the theatre's con-
struction has been followed with live-
Theatre Construction
Birmingham, Mich. — Theatre being con-
templated by The Briggs Investment Co.,
1018 Ford Bldg., Detroit. May mature
Philadelphia, Pa. — A motion picture thea-
tre to seat 1,000 is to be constructed by
Archts. Neubauer & Supowitz, 929 Chestnut
St. The owner and location are being with-
held. Plans are now being drawn for it.
Pittsburgh, Pa. — Plans are being drawn
for a theatre and office building at 5806-20
Penn Avenue, East Liberty, to cost $2,000,-
000. Archt. Victor A. Rigaumont, State
Theatre Bldg. It is expected to mature
this summer.
Wilkinsburg, Pa. — Archt. Victor Rigau-
mont, State Theatre Bldg., Pittsburgh, Pa.,
expects to take bids early this summer for
a theatre for which he is drawing plans at
Pennsylvania Ave., near Wood Street, Wil-
kinsburg, at a cost of $250,000.
Buffalo, N. Y. — Archt., Henry Spann,
52 W. Chippewa St., now drawing plans for
a motion picture theatre to be built at 887
Broadway, will soon take bids on general
contracting. Owner is Erie Amusement
Co., Jacob Rosing, pres., 39 Bidwell Park-
way.
Buffalo, N. Y. — Contract has been
awarded for theatre to be built at 608-16
Main St. Buffalo, at a cost of $600,000.
Archt., Leon Lempert, 11741 Mercantile
Bldg., Rochester, N. Y. Owner, Joseph
D. H. Copion, 805 Electric Bldg., Buffalo,
N. Y.
Willi.imsport Pa. — Theatre, 100x165, con-
templated at 222 W. 4th St., Williamsport.
Owner, Chamberlain Amusement Enter-
prises, Inc., care L. J. Chamberlain, Sha-
mokin. Pa.
Far Rockaway, N. Y. — Archt., Eugene
DeRosa, 110 W. 40th St., chosen for thea-
tre, 90x140. Owner, Strand Theatre, B. S.
Moss Theatres Co., 1564 B'way, N. Y. C.
ly interest by prospective patrons.
Flushing now has a theatre building
and an amusement place that ranks
with the best picture houses of New
York.
The dedication was made by a
Flushing minister who offered the
Lord's Prayer. Mr. Gainsboro then
presented the theatre formally to the
Borough of Queens, and a speech of
acceptance was made by the Hon.
Maurice E. Connolly, president of the
borough. An audience of 2000 at-
tended.
Jules Lenzberg played the "Star
Spangled Banner" as the opening
number and a medley of Irish mel-
odies, and the picture bill was aug-
mented with ballads and a trumpet
solo by members of "Roxy's" gang.
"Mike" was the picture of the even-
ing, and was preceded by a prologue
in which three kiddies, not much over
six years of age, stopped the show
with their interpretation of the finer
points of the Charleston. A Pathe
News Reel, Hal Roach's Comedy,
"Your Husband's Past," and Koko
Song Kar Tune completed the bill.
H. A. Rice and party of six, guests
of the manager, represented Exhib-
itors Daily Review.
Classified Opportunities
Rate 2 Cents a Word— Cash With Copy
For Sale
EIGHT HUNDRED UPHOLSTERED
OPERA CHAIRS made on contract. Seven
hundred yards of battleship cork carpet and
linoleum. All new goods, government stand-
ards, for theatres, etc. One exhaust fan
and three ampmeters. 1200 5-ply veneer
seats and backs made to fit any chair; all
new. One large asbestos drop with rigging.
Thirty new high grade folding chairs,
dropped factory patterns ; some cost as high
as $5 each, offered from $1.50 to $2.50.
Redington Co., Scranton, Pa.
WE HAVE a limited number of 'A H.P.,
110 Volt, D. C, and 220 Volt, D. C, mo-
tors at $5.50 each. One-sixth H.P., same
as above, at $6.00 each. First class condi-
tion, overhauled. Cash with order. Suit-
able for operating moving picture machines,
rewinding machines, etc. General Distribut-
ing Co., Security Storage & Van Bldg.,
Duluth, Minn.
HERE IS YOUR OPPORTUNITY to
obtain brand new % H.P., 110 volt, 60
cycle, single phase, A. C, brand new mo-
tors with pulley at $10.00 each. Cash with
order. Will operate rewinding machines,
motion picture machines, lathes, grinders,
etc. Brand new 1 K.W., Westinghouse, 32
volt light and power generators, ready to
run, at $48.00 each. Factory price $78.00.
25% with order, balance C. 0. D. Bar-
gains on electric fans. Largest dealers in
new and used motors and generators in the
Northwest. Send us your repair work. Gen-
eral Distributing Co.. Security Storage &
Van Bldg., Duluth, Minn.
Effective Exterior Lighting
Kingston, N. Y. — Archt., Gerard Betz,
286 Wall St., finishing plans tor theatre.
Owner, Keeney Theatre Co., on prem.
Kingston, N. Y. — Archt., Gerard Betz,
286 Wall St., drew plans for theatre,
90x130, B'way. Owner, Kingston Thea-
tres Co., J. Lazarus, mgr., Y. M. C. A.
Playhouse, B'way.
Lackawanna, N. Y.— Archt.. B. Z. Kali-
nowski, 94 Walden .^ve., Buffalo, N. Y.,
chosen for theatre, 100x130, Lackawanna.
Owner, M. Moral, 5 Ridge Rd., Lacka-
wanna.
'Mailing Lists
ou iacreaae s«le«
••Dd for rREB caUlqc vMoc
cooDtaana pric«aeo eUssiaed DflMae
Jf roarb«>t prosMctlTfl eo«toB>f
ratloaml, StaU, Local-Indfrfdaato
Prof aaaloiia, BiulDoaa Flrma.
. 99/ObA"j™"ol5^eacli
GuulflCojCyllSt Louis
Leaving no doubts as to their knowledge of lighting effects on theatre
exteriors, the management of the Rialto Theatre, Denver, Colorado,
carry their ideas through even to the extent of lighted lamp posts in
front of the house. This theatre is very popular in Denver, and a
good deal of its popularity can be attributed to the fact that it is
usually the "bright light" on an otherwise dark street.
VENEER SEATS and backs. 1200 fori
size chair, never used. Will fit to ic
Redington Co., Scranton, Pa.
FOR SALE— BOOKS ON ACCOOH
ING at a bargain. 5 vols. Prentice-H
on Federal Tax Service $3.00, Diclot
Auditing C. P. A. Accounting and mii
more. 50 cents to $1.00 a volume. J.
M. M., Exhibitors Review, New York Cl
INTERNATIONAL ADDING 11
CHINE. Recent Model. First class o .
dition. A real bargain at $35.00. ii
quickly. Box R. R., Exhibitors Rerit
New York City. '
FOR sale; — An American PhotopUj
Organ with a few hundred music roll
Blower and Electric Motor, at a reasonil
price. Colonial Theatre, Egg Harbor, N.
FILM — 26 good reels; self addressed u
stamped envelope for list. Don't write t
less you mean business. McDONALD, B{
2248, Mil! Valley, Calif.
FOR SALE — Moving Picture Theit
good live manufacturing and summer re»3
town. No opposition. Building, land, i
equipment, priced quick sale, $2,800. Ai
Powers 6A, and Simplex Machines, Von
Opera Chairs, Mirroroid Screen. Barji
luick sale. H. E. Jordan, Unadilla, N. V
FOR sale;— Theatre chairs at very fc
prices. We replace broken backs and sa
with new ones. Why buy junk? AddiCi
C. G. Demel, 845 S. State St., Chicago, I
For Rent
MOTION PICTURE and "Still" Cane
rented, sold and exchanged. Portable li|H
for sale and for rent. Keep us advised i
your wants. Ruby Camera Exchange, K
Seventh Ave., New York.
Local Films
MOTION PICTURES made to Oifc
Commercial, Home or, Industrial. We br
excellent facilities ancf the best camerana
Our price 20c per foot. Ruby Film Coii
pany, 727 Seventh Avenue, New York. 1
Situation Wanted
AT LIBERTY — Projectionist; union; v
equipment. Reason for unemploymtt
theatre closed. Write or wire E. O. Doil
land, 136 Amory St., Fond du Lac, W
consin.
Equipment Wanted
CHINESE RUGS, 11 x 15 size, W»1b
Library Table, dull finish. Draperies. Prio
must be right. Box T. M., Ejthibitor» M
view, 45 W. 4Sth St., New York. |
WANTED TO BUY— Dictaphone Ooli :
State full particulars. Box S-H. J., £■
hibitors Review.
WANTED — First-class, experienced reliab
operator with $2,000 cash to join pras
manager of 400 seat movie house in W
tral Pa. to purchase this theatre. Good d
portunity for right man. Quick action i
sired. House is fully equipped and doB
business. Reply "A," Ejchibitors Daily l
view, 45 W. 45th St., New York.
WANTED — To buy good motion pid»
theatre. About 500 seats. State conditi'
and terms. Address "Y," Exhibitors D»
Review, 45 West 45th St., New York.
CINEMA
The Motion Picture Reviews
of the Orient
Manager :
E. ATHANASSOPOULO
Editor-in-Chief:
JACQUES COHEN-TOUSSIEH
"CINEMA" is the only picture pub-
lication circulating throughout
the Orient.
Address :
"CINEMA,"
8 RUE de L'EGLISE DEBANE
ALEXANDRIA. EGYPT
You are confident
When the picture is printed on Eastman
Positive Film you are confident of photo-
graphic quaHty on the screen.
Eastman Film is subjected to exacting tests
in the Kodak Research Laboratories that prove
it right.
And it is identified throughout its length
by the black lettered words ^^Eastman" and
^^Kodak".
Look for the identification
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
JOHN ADAMS Presents
LARRY
EMON
in
TOP, LOOK & LISTEN
Adapted from the Musical Comedy by Harry B. Smith
\
^.:^--
That auto chase in this is the fastest, funniest
thing on four wheels. It bangs the bell for thrills
and laughs combined. It's a joy-fest for any audi*
ence, for it's full of audience stuff. Your people
are going to get a Lot of chest-laughs out of "Luther
Meek" as played by Semon. That's going to get
you word-of-mouth advertising, which means
business.
..^-^^K*.
See it.
/\
V^
Directed hy
LARRY SEMON
Pafh^picture
TRADE / tfTT"
\\^
',V^
./■
/'
\
fo brAdstreet
f FILMDOH
Authority
XXXV No. 73
Monday, March 29, 1926
Price 5 Cents
iring on Reopening
sil Trade Commission Ddscus-
sOrder for Further Investiga-
, tion in Famous Case
;ihington — Arguments on the
lo be taken by the further in-
ii,tiou of the Famous Players
sked for by the commission's
rty, were heard by the Federal
Commission on Friday.
orniidable document, embrac-
1p information which he would
secure, was presented by Mar-
orrison, of the commission's
1. His proposal called for the
ment of every type of interest
y Famous with any other or-
ion in any branch of the in-
hich has been acquired since
1923, to some date which the
ion might determine upon.
must find out just what
they have of the market,"
n. .declared in his argument.
g to the fact that in Virginia
i the population appears to be
(Continued on Page 13)
i^tock to Public
Theaters, New England Cir-
to Float $1,500,000 Issue
Shortly
r.eld, Mass. — G-B Theaters
rganized by the combination
tein Bros, theaters, is to of-
iiO,000 stock to the public
cording to C. D. Parker &
Uo^ton and Springfield, who
lerwritten the issue. Thea-
the combine have assets of
\2SO,000 and include the
ly in tlolyoke, Clavin and
n Northampton, Palace and
in Pittsfield, Strand in West-
sino in Ware, Strand in Pal-
.sb., and State in Utica, N. Y.
ni'is one of the most impor-
1 New England. ~
Boom Still On
Many More New Theaters Announ-
ced— Lubliner and Trinz An-
nounce Their 21st
Special reports to THE FILM
DAILY on new theaters embrace
construction far and wide. In many
instances, big circuits are adding to
their chain. Other houses, essential-
ly, in smaller towns, are being built
by individuals and exhibitors who
now conduct one or two theaters.
In Chicago, Lubliner and Trinz
are now completing the Belmont
their 21st house and also their larg-
est. Three more, the Tower, the
(Continued on Page 13)
Three in Chicago to Have Vaudeville
Chicago — Pantages vaudeville and
pictures will be the policy of the new
5,000 seat house now under construc-
tion on the site of the Woodlawn,
and also in the North Center, both to
be operated by William Karzas,
vice-president of the Woodlawn The-
ater Co. Karzas holds an option on
a loop site • for a third house, which
will likewise have "Pan" vaudeville
and pictures.
811 Features in View Next Season;
Change Over 1925-26 is Slight
Brewster in Deal With Moss
Carleton E. Brewster, of Bay Shore,
has closed a deal with B. S. Moss,
whereby the latter will operate Brew-
ster's four Long Island theaters, the
Carleton and Regent at Bayshore, the
Babylon in Babylon and the Regent in
Southampton.
Brewster, in conjunction with Moss,
will build a new 2,000 seat picture-
vaudeville house in Bayshore.
Freudian Film Finished
The Times reports from Berlin
that "Secret of a Soul." explaining
some of the Freudian theories has
been completed. Dr. Freud assisted
in production.
Moomaw to Build New Plant
It is understood that Lewis Moo-
maw has completed arrangements for
a loan of $750,000, with which he
will build a new studio in Portland.
Ore.
M-G-M Leases Tivoli, London
A special dispatch to the Herald-
Tribune Saturday stated that follow-
ing a failure of negotiations for His
Majesty's theater, London, M-G-M
has obtained control of the Tivoli for
a reported sum of £500,000.
563 from National Distributors
and 248 from Independents,
Survey Shows
Midwest Meeting Ends
Chicago — The third regional sales
convention in the series of five being
held by Universal came to an end
Saturday at the Drake Hotel. More
than 100 branch managers, salesmen,
exploitcers and accessory managers
attended. The first convention was
held last week in New York and the
second early this week in Detroit.
The Midwest meeting was con-
ducted by Lou Metzger, sales director
for the Western division, assisted by
(Continued on Page 4)
ed 696.
product
stances
lems of
that th;
jifoung Starts "The Bells"
i'lywood — James Young
iced production oh
starring Lionel
idwick. Carroll
' rustav Seyffertitz
1 Caroline Cook
has
'The
BarVymore.
Nye, , Lola
Boris Kar-
O'Brien to Tour
Jack O'Brien will tour the coun-
try for F. B. O. He will address
theater audiences on the making of
pictures.
are m
the
Hur" Chicago Run Continues
jro_"Ben Hur," scheduled to
i the Woods theater on Sat-
vill continue indefinitely.
Exchange Building for United
B ton — United Artists will erect a
wiuilding to house their local ex-
a^e. Construction will start as
o|as a site is purchased.
r ROSS, HA I— I just adore liim. At
l«lc City. Yejl Nell Gwyn.— Advt.
Defines "Blue" Law
Attorney General at Baltimore Rules
Against Commercial Picture
Shows on Sundays
Baltimore— The use of theaters and
public halls for picture shows, dances.
concerts and other forms of entertain-
ment on Sunday is illegal if the pur-
pose is commercial, Thomas H. Rob-
inson, attorney general, has ruled.
The opinion was given in reply to a
request of Charles D. Gaither, police
commissioner, for a definition of his
authority in issuing permits for Sun-
day entertainments.
n the object of a gathering is "de-
votional, inspirational, . charitable or
for the promotion of health, peace
and good order of society," it is not
prohibited!,
Title of Jannings' Picture Changed
"The Three Waxworks," starring
Emil Jannings, will be released in
September as "Three Wax Men."
Browning to Direct Chaney
Hollywood — Tod Browning will di-
rect Lon Chaney in "The Road to
Mandalay." The director also wrote
the story.
Harry Pollard Recovering
Director Harry Pollard of Univer-
sal is recovering from his recent ill-
ness.
Lois Weber to Make Eight for "U"
Hollywood — Lois Weber has signed
a two-year contract with Universal.
She will make four a year.
Eight hundred and eleven features
are promised for 1926-1$27. National
distributors list 563 and state rights
distributors, 248.
These figures constitute no radical
change over the 1925-26 season. A
check-up with distributors brought
to light the fact that when the last
days of the current selling year have
rolled b ^11 releases will have total-
""ason of warm delays in
various other circum-
■'■ the routine prob-
'"uite probable
pro... next
year will dwindle iron, on lo a totai
not far removed from this year's.
It is - . '•'"' "^ note that Fam-
ous again lists 75 as against a final
figure of 69 for this season. First
National talks of 60, an increase of
10 over this year. Metro-Goldwyn-
Mayer " Tobably have 50 or 52
as against a like number for the cur-
rent year.
United Artists, gaining impetus
under the guidance of Joseph M
Schenck, will have 15, with a possi-
(Continued on Page 4)
Theatrical War Ends
The fight between the Dramatists'
Guild and the theatrical producers
culminated when both sides came to
an agreement on a basic contract at
a meeting at the Astor Saturday
afternoon. Exact details of the agree-
ment, which embracts the mediator
plan ''— handling disputes over the
sale ot screen rights, will be given
out early th^ ..^ek. Phraseology of
the contract will be prepared by
' "R Ritkerton, Jr., for the
managers and Arthur Garfield Hays,
attorney for the dramatists. At the
meeting Saturday Attorney Nathan
Burkan was present with the com-
mittee representing the American
Society of Authors, Composers and
Publishers.
Sequel to "His People"
Hollywood — Isadore Bernstein is
preparing an original for Universal.
It will be a sequel to "His People."
Stars to Attend Loew Opening
New Orleans — Several stars from
New York will attend the opening
of Loew's new State on April 3.
King a Vice President
The Board of Directors of F. B.C.
has appointed Edwin C. King vice-
president, in charge of production.
Jack Ford Coming East
Hollywood — Jack Ford has left for
New York.
(^
THE
m-^
Monday, March 29. ISfiiji.",
-- . lllrf
,,VoLX)(Xy.No.73 Monil3y,Mar.29,1926 Price 5 Cents
lOHN W. ALICOATE Publisher
lopyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer and Business Man-
aiger ; Maurice D. Kann, Managing Editor ;
Donald M. Mersereau, Advertising Manager ;
Ralph Wilk, Traveling Kepresentative. En-
tered as second-class matter May 21, 1918,
at the post office at New York, N. Y., under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 months, $5.00; 3
montbi, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munications to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredmah,
The Film Renter, S8, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Financial
Saturday's short, session on the exchange
developed a marked weakness on heavy sell-
ing which had np appreciable eflfect on mo-
tion picture listings, however. Stocks of
the Industry have d^fnoistrated a tendency
to hold their owij under adverse market con-
ditions.
Famous, oommoo was ofi 4 points from
Friday's clo3e of 117. SaJes were remarkably
heavy for the abbreviated session, totaling
];7,00a shares.
Wajner Pictures on the Curb dropped al-
noi&t 5 points from Friday's closing price
©f 14. with sales of 300 shares. The other
Ks.tip.gS held QOmparatively even.
Sales
50C
19,400
100
Fornfi ufeafer Pictures Corp.
Hartford, Conn, — Greater Pictures
Corp. has been granted a charter
with a capital of $251,00(i They
will produce with studios in Stam-
ford and New York. The incorpora-
tors are: Stuart Mack, 412 West
154th St., and Daniel Griswold, Hotel
Shelton, New York, and Jackson
Palmer, New Rochelle.
Ramsaye's Film History Ready
"A Million and One Nights»" by
Terry Ramsaye, is now in final stagesi
of printing. The story, in. two voir
umes, deals with the hjs,tQFy of mo-
tion pictures. Simon. a;Ojdi Schuster
are the publishers.
Urges State I^wts^ to, Frg^t Tax
The M. f:% Q. A„ ip its! "Official
Bulletin.,'' urgeMHe varjous state uarts
to carr^ the. ngfht against the proposed
amend,ni,ei3,ts to the Music Tax "direct
to their screens, stages and the press."
Party for New England Bookers
Boston — Film bookers of New Eng-
land will run a benefit ball at Loew's
State on April 23.
Stone in "Sinners in Paradise"
Hollywood — Lewis Stone, Anna
Nilsson and Charles, Murray have
been signed by First National to play
leads in "Sinners in Paradise." The
story was adapted by June Mathis.
Spearing to Free Lance
Hollywood — James O. Spearing,
former newspaper critic and later di-
rector for Universal, will direct as a
free lance.
Quotations
High
Low
Close
•Balaban & Katz ....
67H
Eastman Kodak ..108}4
108
108J4
Famous Players ..117
112
113
Fam. Play. Pfd. ..119
119
119
•Film Inspection . . . .
, .
5
*First Nat'l Pfd. ..
100
Fox Film "A" .. 61J4
59^
59J4
Fox Theaters "A" 21}4
21
21
•Intern'l Projector
13
Loew's, Inc 38
37K.
37SA
•Metro-Gold. Pfd. ..
227^
*M. P. Cap. Corp. ..
2Q7A
tParamount B'way 95 J4
95M
95H
Pathe Exch. "A" 62J4
ei'A
62
•Skouras Bros
, ,
46 K
••Stan. Co. of Am. . .
, ,
49
Trans-Lux Screen 9
»yz
9
•Universal Pictures . .
30
•Univ. Pict. Pfd. ..
90
•Warner Brothers.. ..
lO'A
Warner Pictures . . 9'A
9'A
9 A
• Last prices quoted.
•♦ Philadelphia market.
t Bond market.
3,500
800
1,100
100
1,100
1,800
100
2,000-Seat Brooklyn House
A 2,000-seat house will be built at
43rd Street and New Utrecht Ave-
nue, Brooklyn, by the Brooklyn Com-
pany, Inc.
Porter Novels for F. B. O.
Hollywood — J. Leo Meehan
has signed a contract with F. B. O.
to produce two Gene Stratton Por-
ter novels, "Laddie" and "The Magic
Garden."
CriticiaeESi iEbeSt ' Committees
Joseph M.Seidfiira'i" the M. P. T. O.
A. has wcftleji. to- tBue Hays office com-
plaining, that, the i< jrisdiction of the
Film Boards o€ T rade is being en-
croacbedlUBoiD %■ Ihe Credit Commit-
tees.
Gabriel Mes«, of the Hays organiza-
tion,, in. a nep'iy outlined rules and reg-
ulations gcvernin g the Credit Com-
mittee.
$2Sff,0(M House for St. Petersburg
I St. Petersburg, Fla.— The Florida
Tib eaters and Amuse. Corp. will
erect a $250,000 theater at Fifth Ave.,
and Ni-nth St. Construction will
start incimediately. To seat 1,600.
t'
Sotherlaxa d Returns
Edsvardi Sutherl and, directing W.
■C. Fields," "It's the Old Army Game,"
returJiedi tai) the L ong Island studio
yesterday from Flo rida where he has
beem filming scent 3s in Ocala and
Palm. Bbach.
R&sin^ Work on Swanson FUm
Filming; of "Fine Manners," which
was intemmpted whe n Gloria Swan-
son succuimiiibcd to tht • flu, will be re-
sumed today undcT dli' rection of Lewis
Milestone.
Chase Sxpj .nding
Maurice A. Ohaise, head of Chase
Pictures Corp., Buffai'o distributor, is
in New York tiiD> eagag e an exploiteer,
a publicity masui and .additional sales-
men.
CocQgsrate Changes
Albany, ]Si Y^..— The Motioit Picture
Apparatus, £6.^ of New Yc>rk, has
been dissajinpefii.
WasfeJivg^oni Heights TheatCi's, Inc.,
New "Xask, ha s filed an increase in
cap,tel1 Qf.froma i $220,000 to $225,000.
Loew Booking Agency Charteii>— '
Jefferson City, Mo. — The Ma
Loew Booking Agency of New V
has been chartered here with a (|
tal of $1,000. Nicholas Schenck, 1]
pold Friedman and Roland B ;
are named incorporators.
This is a 'Cornerblock' cut furnit
FREE for all Pathecomedies at |
exchange.
HERMAN RIFKll
Another RAYART Boosts! |
Corporate Changes
Albany, N. Y.— The Motion :?J<r
ture Apparatus Co., of New X'ofk,
has been dissolved. Was^Jngton
Heights Theaters, Inc., N^^ York,
has filed an increase in «a.pitai of
from $220,000 to $225,000(1, '
Ordered to Pay Feesu.or Close
Huntington, Ind.— The Board of
Public Works has issued orders to all
local theaters and amusement places '
to either pay up their license fees or
close down. Several have failed to
meet the current payment.
Columbia Opens New House
Murray, Ky. — The Colujjibia
Amusement Co., of Paducah, operat-
mg several theaters, has opened a
new house here, called the Cajpitol.
It will be managed by O. L. Eoren.
The house seats 500.
Kaufinan Joins M-G-M
Hbllywosudr- -Edward Kaufman has
ijoihed the. edlitorial staflF of Metro-
IGoldwyn-Mtiyer as comedy consult-
ant.
Illinois HcKuse Destroyed
Streator, 111.— The Plumb, oldest
hciuse in thiis city, was badly daiai-
ap/ed by fire, causing $20,000 damag-e.
j*i.ccumulation of gas in the basement
isr. said to be the cause.
Board Elects New Members
I Omaha — New members on the lo-
cal' Film Board of Trade's arbitra-
'tion boand. include C. T. Lynch, M.-
G.-M. manager, and Albert Danke,
P. D. C.
Negative Developit
and Printing
Complete Title Service ■
SALAND FILM LABORATORIES,. I
Phone Bryant 0825 729-7(h Ayfc, Nji
_■ I
I Ward Cine Labop'^iory I
S 216-222 Weeh*- _i ol
216-222 Weeh»- „ken Sti
Union Clfy, N. j.
Telephone Union * ^gg
°- ^JERT WARD, 1
If You Are in the
Market for Any Kind of
^^IM4fdeii^imi£.
Utmost in Screen Brilliancy
MOTION PICTURE
APPARATUS
■CONSULT vs-AND SAVE Memm
SEND FOR OUR PRICE LI&IT
Chas. G. Willoughby, Imc.
Motion Picture Departmsa'
niO West 32nd St., New Y ork
Phone Ptnna. 6564
,4or» March .29, 1926
Concerning Knockers,
Thinqs
y^VERY sort of shouting is a
g7^ transitory thing. Self opinion-
vly ated superlatives have no place
in modern busih^ss.
One pitt on the back is worth ten on
the^est.
There is no room in the motion pic-
ture business for knockers. It is one
of the finest, cleanest industries in the
world. It brings joy and gladness to
countless millions. Education and en-
lightenment to whole nations.
We, of the Film Daily, are glad to
fill our modest part in that progress,
now universally recognized. We are
happy to be a part of this tremendous
force for world betterment. And this
statement we are glad to shout from
the house tops.
To you who are dissatisfied we sug-
gest you seek your fortune elsewhere
The picture business has brought riches
and glory to many, prosperity to count-
less thousands. To those who do not
appreciate there is an easy way— out.
So that there will be no misappre-
hension on the part of any one THE
FILM DAILY will continue as it has
for the past eight years with ONE
policy. To print the news of this great
industry every morning, bright and
crisp as it sees it. In fear or favor of
no one. To give you Mr. Subscriber
service. To give you intelligent, con-
structive reviews. To intelligently
comment editorially on the ever chang-
ing complex of our business as one on
the inside sees it and most of all to be
happy in our environment and associa-
tions.
The thirty-two men and women that
comprise the working personnel of the
Film Daily have but one objective. To
make the Film Daily a bigger and bet-
ter publication. To make the Film
Industry down to its smallest element
a finer and greater constructive force.
To hold its old friends with a sincerity
of understanding and to make new
ones with a friendly hand.
In such a splendid spirit of progres-
sive loyalty there can be no room for
innuendos and insinuations.
With an eight year background of
progressiveness, of constructive
thought and of unbroken progress the
Film Daily can be pardoned for being
modestly proud of its record. After all
it is the grim silence of facts that
count.
^^^cv.tz^ie^^iitE:.
DAILY
811 Features in View
(Continued from Page 1)
bility of more, as against 10 this year.
Having coordinated its producing
forces, P. D. C. jumps from 36 to 44
releases. Universal, with 50 for this
year, makes an increase of 13 for the
new season. Warners will retrench
with 34 on the new schedule as
against 40 this year. Fox will dupli-
cate the current list with 49 for the
new season.
In point of new departures. Associ-
ated Exhibitors ofTer the most inter-
esting example. Radically effecting
a change in sales policy, this organi-
zation declares it will have 100 fea-
tures, the bulk of them designed to
cater to a volume consumer and a
limited number to the bigger theater.
This year the organization will re-
lease 30.
In the state right field, the follow-
•np changes stand foremost:
Arrow drops from 24 to 6; Ameri-
•an Cinema Assoc, headed by A. J.
Moellrr, promises 42; Columbia goes
from 18 to 24; Excellent which is
sponsored by Sam Zierler, will have
12 at this writing; Ginsberg-Kann.
one of the younger organizations,
p'ans to distribute 18.
Al Lichtman's initial series will em-
brace 4; Lumas, distributing Gotham
Prod., will increase its output from
12 to 20; Rayart's program increases
by 16, a total of 48.
Three state righters now in the
feature field step out at the end of
'he season. They are Steiner Prod.,
with a current program of 20; True
Story Pictures, with 8, and Weiss
Bros., with 28, the latter company
will handle short subjects only, its
present feature producers having
made a new deal with Associated.
The following chart summarizes the
situation and, while practically com-
plete, will bear revision at a future
date :
National Distributors
Releases Releases
1926-27 1925-26
Asso. Exhibitors 100 30
Famous Players 75 69
First National 60 50
F. B. 0 56 56
Fox 49 50
Metro-Goldwyn-Mayer . *52 45
Pathe 15 12
Prod. Dist, Corp *44 36
United Artists 15 10
Universal 63 50
Warners 34 40
563 448
State Right Distributors
Releases Releases
1926-27 1925-26
Arrow 6 24
American Cinema Assoc. 26
Aywon 15 15
Chadwick 12 15
Chesterfield 6 12
Columbia 24 18
Elbee 16 8
Excellent 12
Famous Attractions 13 t 7
Gerson 10
Ginsberg-Kann 18 12
Jaffa Art 2
Lee-Bradford 10 10
Al Lichtman 4
Lumas 20 12
Jans 6 5
Rayart 48 32
Sierra 10 20
Steiner 20
True Story »
Weiss 28
248 248 ■
GRAND TOTAL 811 696
* Indicates Film Daily estimate
t Released by Preferred
"Bargain Matinees"
Louisville — The Alamo and
Keith's Majestic are running
"bargain matinees" with suc-
cess. The price is 15 cents
from 10 A. M. to 1 P. M. Both
theaters get the lady shoppers
on 4th St., coming and going.
Manager Dolle inaugurated the
bargain matinees at the Alamo
last summer as an experiment.
Results justified making the
policy a permanent one.
Warners Sign Cameraman
Hollywood — Bryan Haskins, cam-
eraman, has signed a long term con-
tract with Warners.
Shire Planning New House
St. foseph. Mo. — Eli Shire, o-.-. ner
of the Liberty, Lincoln, Neb., is ne-
gotiating for the Duncan property
at 8tl; and F.d'-nond Sts., on which
he intends crer *ing a new theater lo
co3t about ?250,000.
Utica Company Changed to Mohawk
Albany, N. Y.- — The corporate title
of the Utica Optical Corp., of Utica,
has been changed to the Mohawk
Optical Corp. The company manu-
factures lenses.
Midwest Meeting Ends
(Continued from Page 1)
Earl Kramer and Ralph Williams,
sales heads for the East and South,
respectively.
Among the home office delegation
in attendance were Julius Singer,
sales manager of short product; Jo-
seph Friedman, special sales man-
ager for the Denny pictures; Abe
Stern, of Stern Bros.; Dave Bader,
manager of accessories; and Leroy
Alexander and W. C. Truog, sales
directors. Abe Carlos, producer of
the Richard Talmadge series, also at-
tended.
The next regional meeting will open
today at the Roosevelt Hotel, New
Orleans, lasting three days.
Discovering New Talent
Chicago — Monday and T'.iesday
nights are being devoted to "discov-
ery" nif^lits at Marks Bros Rroad-
v/ay-Strand.
Gerbrachts Plan a $100,000 Theater
Ames, la. — Marking its fourth
theater, the Ames Theater Co., is
completing plans for a new 1,000 seat
house. The proposed structure will
cost $100,000. The company con-
trolled by H. A. and Joe Gerbracht,
now operates the Princess, Ames and
Twin Star.
Monday, March sl
■
Incorporatioi
Albany, N. Y.— Oxford Proi
New York ; to produce. Cap:
Incorporators, B. Schrier, A. Nu
Berkowitz. Attorney, J. S.
Broadway, New York.
Albany, N. Y.— Just Life, In
duce. New York. Incorporators
sey, S. Roseman and W- Gorman,
J. W. F. Thompson, 365 Madison
York.
Albany, N. Y. — Embassy Final
vice Corp., New York. Incorp
Bregstein and A. Thompson. Al
G. Kosch, 1540 Broadway, New
P. financial service.
Albany, N. Y. — Namkcid
Corp., New York ; to operate thea
tal $10,000. Incorporators, A
B. Schrier. Attorney, E. Dick
Broadway, New York.
Dover, Del. — Vinci M. P. Coi
$75,000. Attorney, Corporation
Trust Co., Du Pont BIdg., Will
Dover, Del, — John Gormati Pfl
to operate theaters. Capital $2S,r
quarters, Philadelphia. Attorn^
States Corporation Co., Dover.
Dover, Del. — Ardmore Theater ,
delphia ; to operate theaters.
000. Attorney, Corporation
Trust Co., Du Pont BIdg., Will
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All exhibitors know ♦
that only once every five years . ♦
comes a picture
SO jbiq
that it doesn^t have to he ^^sold^^
either to them or to their
patrons
It^s come at last!
IPS ''KIKr
Joseph M. Schenck
presents
NORMA TALMADGE
in
" K I K I "
with
RONALD COLMAN
Screen story by HANS KRALY; based on the stage
play written by Andre Picard and adapted by
David Belasco.
A CLARENCE BROWN PRODUCTION
A lirAt national Picture
Mcmbcn jT Motion Rcture Produceis «>u< Dlstributort of America lnc.~WUl Haye flttutnt
i i
t
V
Printed in U. S. A.
y, March 29. 1926
>l|wspaper Opinions
jvVeek Ending March 27th)
rhe Barrier"— M.-G.-M.
' Capitol
AN—* * • Excellent, though
I showy, entertainment, well acted,
Jirected. * * * Mr. Hill has an eye
y of composition, which is greatly
fine photography.
' NEWS—* * ♦ Should please at
per cent of those who see it. Made
: Beach's novel of the same name it
most of that book's kick. * * * Ex
lotography features the picture.
NG WORLD— Although Rex Beach's
been made before under that name,
been made repeatedly under other
d in varying locales, it seems to me
Metro-Goldwyn-Mayer offering of a
id version is about the best of its
SIC — * * * George Hill was at the
e and he deserves a lot of credit.
rrier" is a terribly theatrical tale,
one who could give it the least sem-
truth is to be congratulated. Mr.
the players, please take a bow.
LD-TRIBUNE— * * * It was all that
It would be. Probably it had to be
way, but we could have borne it
T ter if anybody connected with it had
hi a glimmer of humor. But all of the
CI s fitted into the well known niches.
•IffNG TELEGRAPH— While "The
Bd IS pretty feeble, it is interesting be-
the storm and ice scenes and because
•tcellent way in which it is acted and
arance of Miss Day in her first big
he ladder.
-* * * It is so cunningly directed and
t it creates an illusion while you wait.
(r to an incredible, conventional melo-
story, "The Barrier" represents the
of method over subject matter.
GRAM — The story has had a previous
icture incarnation, but with nothing of
grandeur, the stirring dramatic values,
ches of bewildering, panoramic beauty
mpany this new MetroGoldwyn-Mayer
ion.
P — A lusty, sweeping picture of ele-
with chunks of romance and chunks
rarna sticking up like potatoes in Irish
this piece of revenge and half-breed
ich George Hill has made from Rex
old novel.
)esert Gold" — Paramount
Rialto
IICAN — Do you remember all the
Indian pictures of a few years ago?
"Desert Gold" duplicates this scene
nzen others you may recognize.
Y NEWS— George B. Seitz. who
The Vanishing American." directed
ure and is to be commended for his
Scenically, it is beautiful.
IING JOURNAL— The story involves
Mason, a coy senorita, who is adored
ieutenant of the cavalry, Neil Hamil-
lere is also a crowd of bandits, headed
iam Powell, which contributes much
and riding. And let it be stated right
Powell is an excellent actor.
'^FNG WORLD— The whole ?even
; reels give us hokum triumph of
lobility over hokum dastardlyness amid
of authentic grandeur. T found the
Ixjre^ome in the extreme. It could be
■ast a third without loss. I imagine it
a hisrhly popular picture.
^HTC — The players can't do a thing
:ir roles because the story's characters
5al. They don't ring true. How such
of half-wits losing ground could have
tten together in one novel is a mys-
'erhaps the scenario writer and not
y is to blame. But at that we wonder
V the book was picturized, for every
tells 3 story.
ALD-TRIBUNE— Just how any one
anage to produce so heavy and dull a
when he was allowed to have William
Neil Hamilton and Robert Frazer to
!. is more than we can say.
NING TELEGRAPH—* * ** It re-
ust another Western. So far as the
■)es, it might just as well have been
n the hands of mediocrities and rushed
for all the conviction it carries or
it affords.
1" — There is much hard riding, and
I Powell offers one of his very effective
IS portrayals in an attempt to save the
t all the king's horses and all the king's
jld not have kept "Desert Gold" from
1st what it is — stupid.
ES — Time by no means flies while
viewing
'Desert Gold'
It is true
that this exhibit is equipped with an abund-
ance of beautifully photographed desert scenes,
but these wide open spaces and hot sands do
not accelerate the pace of the narrative, which
would be infinitely more exciting if the play-
ers were less theatric.
"The New Klondike" — Paramount
Rivoli
AMERICAN—* * * Is pretty light enter-
tainment. Yet it's bright and well told. Lewis
Milestone's direction is always intelligent and
occasionally original. Perhaps because of this,
"The New Klondike" is Meighan's best pic-
ture in many, many months.
DAILY NEWS— The story is by Ring Lard
ner. It makes a fine picture. * ♦ ♦ Sidelights
on the real estate game as it is played by
some of the Florida adventurers are probably
the best parts of this picture. Certainly they
are the funniest.
EVENING WORLD—* * * The kind of
story the Meighan followers will enjoy from
beginning to end. It is clean, mildly romantic,
moderately humorous and the hero wins out.
The Milestone direction will hold the interest
of many who are less enthusiastic over the
kind of stories Meighan believes that his fans
favor.
HERALD-TRIBUNE—* * * A happy sur-
prise. Ring Lardner has been screened as is,
and Lewis Milestone • * ♦ has directed the
picture in the way it should go. * • ♦ Paul
Kelly is so good that he almost steals the pic-
ture, and at that Tom Meighan is at his very
best as the deposed ball player ; so it wasn't
a case of the king is dead, long live the king.
EVENING JOURNAL^lt's an entertain-
ing film. * • ♦
MORNING TELEGRAPH— It is the sort
of picture that causes one to wait on and on,
hopeful that in the end something startling
will occur to atone for the thinness of the
story.
WORLD — Mr. Meighan is a player who
blossoms out into his very best when given a
surrounding atmosphere and a supporting set
of performers of the better grade. Such a
situation he finds himself in at this time, and
while no claim is made for sensationalism in
this pleasant little satirical sketch of baseball
players and Florida real estate, still there is
a quality of smartness and sincerity about it
which lends itself nicely to the good natured,
highly honorable activities of the .star.
POST — * * * So much better than the long
series of preachments Mr. Meighan has turned
out of late that it seems almost revolutionary.^
It is * * * a pretty good movie. The out-
standing performance in the cast is that of
* * * Paul Kelly, who is most entertaining in
the Lardner manner.
SUN — * * * Only a mildly entertaining iiro
gram picture. It is true that it is Mr. Mei-
ghan's most satisfactory Rivoli cinema since
the moderately engaging "Old Home Week,"
but even so it will cause no hurrahs in the=c
captious quarters. ♦ ♦ * The picture is made
into an asset by the brilliant performance of a
young actor named Paul Kelly, who plays a
character said to have been suggested by Lard-
ner's "busher."
TELEGRAM — It is the best number the
Meighan repertoire has furnished in many a
long dav. for, aside from the skilled directo-
rial effort that has gone into the making there-
of, the pleasing photography and the well con-
structed story, there is. percolating through the
picture, an essence of light humor, as unforced
as it i« stimulating.
TIMES — "The New Klondike" is not a sub-
ject that is overburdened with suspenre. You
can predict what is going to follow certain
actions of the players, and there is little left
to the imagination. • * * There are, how-
ever, several amusing incidents concerned with
the activities of the realtors and their victims.
j WANTED
I Original negative Singa-
i pore and Mandalay atmo-
I sphere.
W. D. KELLY
Bryant 9850
Colonial Firm Wins Ordinance Fight
Milwaukee — A victory was won by
the Colonial Amusement Co. when
the Milwaukee Building Board of
appeals granted a permit for a $300,-
000 picture theater on the lower west
side, work on which is to start at
once.
The company had been denied a
permit for its proposed theater by the
building inspector, on the ground
that it violated the ordinance for that
section.
The fight to exclude theaters from
the height limit in certain sections
of the city where restrictions are
placed is being backed by the M. P.
T. O. of Milwaukee. This ordi-
nance is claimed to be preventing
building of several theaters.
The Bowling League
Last Thursday night Fox forfeited
two games, one to Pathe and the
other to Educational. Pathe won
from Educational, 683 to 661. Next
week M.-G.-M. will play one game
with First National, Famous and
Fox. The league standing follows:
Won Lost P. C.
Famous 4 0 1000
First National i 1 .750
Universal 4 2 .667
Pathe 4 2 .667
P. D. C 3 3 .500
M.-G.-M 2 2 .500
Educational 1 5 .167
Fox 0 6 .000
Galesville O. H. Damaged by Flames
Galesville, Wis. — A defective fur-
nace caused fire which damaged the
Opera House.
On Broadway
Astor — "The Big Parade"
Apollo — "Stella Dallas"
Broadway — -"The Other Woman's Story"
Cameo — ^Revival Week
Capitol — "The Devil's Circus"
Cohan — "Ben Hur"
Colony — ^"The Cohens and Kellys"
Criterion — ''Mare Nostrum"
Embassy — ^"La Boheme"
Loew's New York — Today — "Partners Again"
Tuesday — "Brooding Eyes" and "The Mil-
lion Dollar Handicap"
Wednesday — "Irish Luck"
Thursday — "My Own Pal"
Friday— "King of the Turf" and "Wild
Oats Lane"
Saturday — "The Sky Rocket"
Sunday — "The Redkless Lady"
Loew's State — ^"The Merry Widow"
Marie Strand-^"The Dancer of Paris"
Rialto — "Bride of the Storm"
Rivoli — "The Crown of Lies"
SeIviryn^"The Black Pirate"
Warners — "The Sea Beast"
Brooklyn Mark Strand— "The Bat"
Next Week
Astor — "The Big Parade"
ApoUo — "Stella Dallas"
Broadway — "The Cohens and Kellys"
Cameo — Not yet determined
Capitol — "Kiki"
Cohan — ''Ben Hur"
Colony — "The Flaming Frontier"
Criterion — -"Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — Not yet determined
Rialto — "For Heaven's Sake"
Rivoli — "The Blind Goddess"
Selwyn — "The Black Pirate"
Warners — ''The Night Cry"
Brooklyn Mark Strand — "The Cohens and
Kellvs"
Little Rock, Ark.— The Home State
Film Co. has appointed B. B. Busby
as manager here.
A GOOD "STQR" m TEXAS!
Wil Ham Underwood — better
known as Bill — executive head
of Specialty Film Company
of Dallas, Oklahoma City and
Little Rock, will market in
the territories hereinbefore de-
scribed— Wow !—
RAYART'S ACTION CLASSICS
with
JACK PERRIN
"STARLIGHT" and "REX"
Tbe Wonder Horse The Movie Collie
The Qo'Qetters are Getting
Rayarfs Gold-Qettersl
Foreign Rights Controlled by Richmount Pictures, Inc.
HOLLYWOOD
HAPPENINGS
c/'FVLHDOH
vRECOCMIZEP
Authority
mtxsm^
By
^'^*i'VS'VV 7 .-'/v
Harvey E. Qausman
Telephone Granite 3980
Monday, March 29. 1926
6411 Holljrwooc M
McDermott on Kerry's Next
John McDermott has started on
"The Love Thief," in which Norman
Kerry is starring. Greta Nissen is
playing the feminine lead, with a cast
which includes Nigel Barrie, Oscar
Beregi, Charles Puffy, Cissy Fitzger-
ald, Carrie Daumery, A. Borgata,
Clarence Thompson, and Barbara
Worth. John Stumar is photograph-
ing.
Begin First at Thomas Studios
The first all-star production to be
filmed at the new Richard Thomas
Studios is "The Cheating Sex," from
an original by Albert La Vino. Pro-
duction has started with Mae Busch,
Huntley Gordon, Ian Keith and John
Roche.
In Jack Gilbert's Next
Players thus far selected for "Bar-
delys The Magnificent," starring John
Gilbert, are: Roy D'Arcy, Eleanor
Boardman, Lionel Barrymore, Arthur
Lubin, Karl Dane, John T. Murray,
Agostino Borgato, Edward Connelly
and Max Barwyn.
Kathleen Meyers at Work
Kathleen Meyers has returned to
the F. B. O. to finish work for "Sir
Lumberjack," in which she is playing
opposite Lefty Flynn. She has been
laid up as a result of exposure while
making exteriors.
"Ella Cinders" on Location
Two hundred people have been tak-
en to a small Northern California
town to act as extras in Colleen
Moore's starring vehicle for First Na-
tion, "Elia Cinders." Al E. Green is
directing.
Join "Into Her Kingdom" Cast
Charles Crockett, Evelyn Selbie and
Larry Fisher have been added to the
cast of "Into Her Kingdom," starring
Corinne Griffith.
Lubitsch to Start
Ernst Lubitsch will begin produc-
tion within the next few days on "Le
Reveillon." Monte Blue and Patsy
Ruth Miller have the leading roles.
Hogan Editing Latest
Director James P. Hogan is now
supervising editing of his latest pic-
ture, "The Isle of Retribution," which
he directed for F. B. O.
Signed for "Sea Gull"
Fred Esmelton has been signed for
a part in the new Edna Purviance
film, "The Sea Gull," under direction
of Joseph Von Sternberg.
Spearing Finishes "Ice Flood"
James Soearing has finished "The
Ice Flood." Universal production with
Kenneth Harlan, Viola Dana in leads.
McLaglen in "What Price Glory"
Victor McLaglen signed to play
Captain Flagg in "What Price Glory,"
Fox production.
Hungarian Writer with "U"
Imre Fazekas, Hungarian author, is
working on an original to be directed
by A. E. Dupont, Ufa director, now
under contract with Universal. It will
be called, "Love Me and the World is
Mine." Mary Philbin will probably
be starred.
Baggot Starts "Lovey Mary"
King Baggot has started "Lovey
Mary" at the M.-G.-M. The cast in-
cludes Bessie Love, William Haines,
Jackie Comba, Freddie Fox, Gloria
Holt, Mary Jane Irving, Annabel
Magness, Gertrude Bennett, Vivia
Ogden, Rosa Gore, Sunshine Hart
and Martha Mattox.
Beaudine Writing for Magazine
William Beaudine is writing an ar-
ticle on "The Science of Motion Pic-
ture Direction," for publication in a
national magazine. The subject will
be dealt with in all of its branches.
To Start "Mantrap" April 7
Victor Fleming will start work on
"Mantrap" for Lasky, April 7, with
Percy Marmont, Clara Bow, Ernest
Torrence and Ford Sterling in the
cast.
Stedman in Lackey Picture
Lincoln Stedman is playing one of
the featured roles in Wm. T. Lackey's
"The Warning Signal," an original by
A. B. Beranger, which Charles Hunt
is directing.
Blanche Sweet Convalescing
Blanche Sweet, who is recovering
from pneumonia, has gone to Mt.
Whitney to spend a short vacation.
MacDonald a Serial Star
Wallace MacDonald has signed a
contract with Universal to star in a
serial called "The Great West."
"The Temptress" Started
"The Temptress" is in work at the
M.-G.-M. The cast is headed by Greta
Garbo, Antonio Moreno and H. B.
Warner. Mauritz Stiller is directing.
Constance Talmadge at Work
Constance Talmadge it now making
"The Duchess of Buffalo," an original
by Hans Kraly. Sidney Franklin is
directing.
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT
Every room ivith Bath and Radio \
A beautifully appointed moderately
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
Finish Wm. Fairbanks Picture
Camera Pictures Inc. have complet-
ed "The Mile-A-Minute Man," with
William Fairbanks. Virginia Brown
Faire has the leading feminine role.
George Periolat and George Chesebro
are in the cast. Jack Nelson directed
and has been signed for another pro-
duction.
Cast in "Footloose Widows"
Louise Fazenda and Jacqueline Lo-
gan have been cast in featured roles
in Beatrice Burton's story "Footloose
Widows."
Working on Original
Lenore J. Coffee is at work on "For
Alimony Only," an original to be
produced under the supervision of Ce-
cil B. De Mille.
Hale Lead, Not Matt Moore
F. B. O. states Creighton Hale will
play the leading role in "A Poor Girl's
Romance," instead of Matt Moore.
Kirkland to Do Twain Story?
A screen adaptation of Mark
Twain's "Roughing It," may be David
Kirkland's next production.
Complete Cast of "Old So
Tom Ricketts has been addec d
cast of the "The Old Soak," ■;,
production at Universal under n
tion of Edward Sloman. Jeai 1
sholt IS starring. Others in tl
are June Marlowe, George
Louise Fazenda, Adda Gleasor
Beaumont and George Siegma
Brown at M.-G. M,
Clarence Brown is at the M
studios to film "Trail of '98."
min Glazer made the screen ;
tion. Exteriors will be made
Yukon.
Connelly in Novarro Picti
Edward Connelly was cast
role in support of Ramon Nav
"Bellamy the Magnificent."
Evelyn Brent HI
Evelyn Brent has been si
from a severe attack of tonsilii
has completed "Secret Orders.i
Will Nigh Here
William Nigh arrived last v
the M.-G.-M. studios.
«p>CTOpYcpyoi6fa
TRAILERS SFI KFAT^
■^SWJWasTOF^
THE
ONLY
TBAILER SERVICE
WITH
ACTUAL
SCENES
from: the IsTBGATIVE
diica*>,lll.
d4sSo.V^l>iu]iAve.
New'V&rk City
i26West 46* St..
LosAiigeIe5,C«l.
19I2 So.Vnwaiif Ave.
C73»-
DAILY
i'ing on Reopening
(Continued from Page 1)
;i some degree to each other,
! that "that is what is the
vith the picture indusiry" —
,ih relationship,
rder proposed by the commis-
torney also provides that i
it exceptions is filed, settin
try objection of Famous to
y included or excluded o
lion by the trial examine-
date to be fixed, their fail-
le so is to be considered .
of their rights in that re
id the matters not thereby
are to be considered seititt
ating his past declarations tha
cnce already taken is suffi
acquit his principals, Rober
n, counsel for Famous Play-
osed the order desired by the
declaring that to adopt it
nean the entire reopening oi
2, more "swings around the
and the piling up of another
lages of testimony,
again proposed that the ad-
information desired be se-
by stipulation, and also
lat the commission fix a date
which the new investigation
fo, pointing out that the situa-
anges from day to day and
ne must be drawn somewhere.
;el for the commission was
tdl because of the constant ef-
bring up points claimed by
Players not originally to
en involved, Swain declaring
would "like to know just
ley want," that this has not
mJc clear and that "after five
Ljiffl^body ought to know what
fl n about."
^t^rted that the case should
. Os-oed until the commis-
j„ 'i(ted some of the ques-
;ady ^^^^""^ '^■
' the course of his argu-
'ain aga '" declared flatly that
Players ^^^ "° interest in
& Katz.
Shows Vacant Seats
Chicago — A huge electric
control board is being installed
in Lubliner & Trinz' new Bel-
mont, with 3,000 individual
lighis, each representing a seat
and directly wired to it. When
a patron sits down a contact is
broken and t he light on the
loard goes out. By glancing
at the board, the manager at all
times can tell the amoimt of
scats to be filled.
Boom Still On
(Continued from Page 1)
Grove and the Congress will be op-
ened within 60 days. Other develop-
ments follow:
Arkansas
Gurdon, Ark. — The new Wright theater,
having a vaudeville-picture policy, has op-
ened.
by the owners of the Haskell theater, to
cost $40,000.
Nacogdoches, Tex. — Hazel & McLean have
opened their new Austin.
Port Arthur, Tex. — The Jeflferson Amuse.
Co. has opened the new Strand.
Weslaco, Texa,s — ^Jack W/llliaims, farmer
head of the Independent Film Service, of
Dallas, will open a new theater here shortly.
Virginia
Danville, Va. — H. A. Underwood, archi-
tect, has arrived here from Raleigh, N. C.
to draw plans for a new theater and hotel
building to be erected on the site of the old
City Hall by Charles B. Clements. Actual
construction is expected to start late in
April. It will seat 1,450.
Portsmouth, Va.
house, has opened.
The Colony, a new
Wisconsin
Amory, Wis. — D. H. Oliver, owner of the
Gayety theater, has arranged for a new
house, construction on which will start in
the near future.
13
January Exports
Washington — Exports of motion
pictures during January totaled over
21,000,000 linear ft., wiih a value of
over $750,000, according to the Dept.
of Commerce.
Exports during the month included
18,030,470 ft. of positive, valued at
$544,949; 2,852,428 ft. of raw stock,
valued at $75,554; and 528,873 ft. of
negatives, valued at $170,734. Posi-
tives exported to Canada totaled 1,-
924,626 ft., while France and Argen-
tine each took over 1,600,000 ft.
Australia imported 1,372,000 ft., and
Brazil, 1,000,000 ft.
Jonesboro, Ark. — W. L. Mack has broken
ground for a new theater to cost $100,000.
Ready Sept. 1.
Little Rock, Ark. — A new link has been
added to the chain of L. H. Luckett with
the opening of the Palace.
Little Rock, Ark. — T. W. Sharp has op
ened the new Prospect here.
Waldron, Ark. — W. O. Kemp plans the
erection of a new house here, to be known
as the Gem.
in Omaha Bi "^^"^^ R^"
i-With Sept. x' set as the
opening date, '^°'^, \^'
irted on the ne ^ ^heater
. H. Blank is spoi ^soring at
h and Farnham. T ^e house
t $1,«00,000. Erectio. "^ °* V"^
marks a building ra " , '
le Blank circuit and \ \°^^^
To., which is sponsorii '8 ^
run.
Bloomer, Wis.— The new Palace at Spoon-
er has opened. It seats 500.
Racine, Wis. — Louis, Walter E. and Char-
les Buhler are sponsors of a new 1,000 seat
theater to be opened at 205 Washington Ave.
St. Louis Theater Changes
St. Louis — The Lidell has been
leased to Charley Gillman.
Inger & Fishman are the new
owners of the Southampton.
The Movie has been leased by Tom
Williamson.
New Wells House Opened
Norfolk, Va. — The Norva, newest
link in the chain of Wells theatc.-s,
has opened.
Georgia
Fort Valley, Ga. — This city is soon to
have a new theater. Drawings are being
made by Wm. J. J. Chase, Atlanta archi-
tect, for a 600 seat house to be built on
a site adjoining the Winona Hotel.
Illinois
Carbondale, 111. — Mrs. I. W. Rodgers plans
to open her new house soon. She also op-
erates the Barth here.
Waterloo, 111. — Mrs. A. Hall has opened
her new 450 seat Capitol.
Kitzmiller, Md. — This town is to have a
new theater, if present plans of local busi-
ness men materialize.
Maryland
Luke, Md. — A new theater will soon be
constructed here. The name of the owner
and fuller details are unavailable.
ville Exhibitors in Miami
^ille, Ky.— Fred J. Dolle,
. Steuerle, Henry Reis and
rove are spending a month
) la, combining business with
1 They are affiliated with
1 idway Amusement Co., one
■iggest circuits in Kentucky.
Missouri
St. Louis — ^Stephen Habanek has let con-
tracts for a new theater in East St. Louis.
at 1026 North 9th St.
North Dakota
Columbus, N. D. — Erection of a new
house to cost $10,000 is planned by L.
E. Mahoney, Imperial theater owner. The
new house, which is to replace the Im-
perial, will seat 350.
Abel, Fox Manager
apolis— S. E. Abel has been
d manager of the Fox ex-
succeeding E. T. Gomersall,
il been transferred to an east-
file.
Oklahoma
Cordell, Okla.— The New Folly will open
■ -(rtiy under management of G. A. Peter-
son
the owner.
f . hing, Okla.— The new Dunkin will open
vyeek. J. F. Brinkley is the owner.
in a
Texas
, .. Tex — A new theater will be erec
Austin, ••'^''■
ted by J. ^- »^°"'"-
Bay City, Tex.-nP. R. Hamill plans a
new house ht *^
Haskell. Tex ,— A new theater will be built
Unti/cirsars
Gireater
Movie List
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CUADWICK PICTURES
CORPORATION
1 . E . C b ddwick Pz-zsi^enf
mm
'Each Production An Achievement'
729 SLVENTH AVENUE
NEW YORK CITY
iTHE
brAdstreet
r FILMDOM
Authority
XXV No. 74
Tuesday, March 30, 1926-
Price 5 Cents
Nezv Force
the entire complexion of the
■n situation is about to under-
nge. Famous, First National
ro-Goldwyn-Mayer have not
agreed to operate jointly
)ut the middle European belt,
ss there is an unusual devel-
the deal is expected to go
ally set. Back of the move,
ortance of which will be ap-
0 those who watch the trend
gn developments with even
scrutiny, there are a number
■ibutory causes. The poten-
of the Southeastern European
are in part responsible. The
f n-.T;ntpi'ning/SpparatP offices
ime capitals is another. The
of small American exporters
g product for ridiculously low
d thereby damaging the mar-
third. A fourth is the appar-
ility of important American
ors to derive from those ter-
a revenue which they feel is
surate with their class of
There must also be consid-
e attitude of certain foreign
lents toward the American
as such and the frequent
of these governments to foist
ons of various kinds.
therefore, partly due to such
es that these three companies
itermined upon a cooperative
organization. It is exactly that,
iticipate saving money in dis-
1 and yet derive a greater re-
^owever, their banding togeth-
;s it not at all impossible that
md combination, embracing
American distributors, will
to being. This three-cornered,
lous selling wedge will disturb
other organizations. It must
ly do that, just as it will ob-
foljow that a mutuality of in-
will be discussed by them.
principaP subscribing to this
lling force are known to feel
s step will aid the cause of the
\merican industry in far-flung
What foreign governments
nk and how they will react to
nation is entirely different.
"RED" KANN
BIG FOREIGN DEAL ON,
COVERING CENTRAL EUROPE
More N. W. Chains?
"M. P. Record" Sees First National
Invasion of Northwest — Univ-
sal in Portland
Seattle— The "M. P. Record" says
that First National is preparing to in-
vade the Northwest through West
Coast Theaters. Universal, the paper
reports, is negotiating for the Mult-
nomah theaters in Portland.
The publication says:
"With a Fox theater in Seattle, a
Publix house for Paramount, Univer-
sal's Columbia for their product and
North American with four theaters, if
{Continued on Page 5)
Exchanges Join Hays
Distributors Whose Territories Con-
sist of Less Than 8 States Become
Affiliated with M. P. P. D. A.
The application of the Regional
Distributors' Assoc, to become affili-
ated with the Hays organization was
accepted at the annual meeting of the
M. P. P. D. A. yesterday.
The association is made up of those
distributors throughout the United
States whose territories consist of less
than eight states. The organizers are
Joseph A. McConville, president, In-
{Continued on Page 5)
know i • a Paramount Picture —
yn. — Advi.
Gut Top Price
Broadway First-Run Houses Reduce
From 85 to 75 Cents as New Tax
Law Becomes Operative
Broadway first-run houses yester-
day reduced their evening top from 85
to 75 cents, simultaneously with the
operation of the new revenue act,
which does not tax admissions up to
75 cents. Before the measure was
passed about 30 days ago, Broadway
theater managers agreed to collective-
ly cut their prices.
{Continued on Page 5)
"Flu" Hurts Cleveland Business
Cleveland— Three thousand report-
ed cases of "flu" by the Board of
Health have seriously affected busi-
ness in local theaters. None, however,
have shut down.
New Detroit Exchange Building
Detroit— A $1,500,000 eight story
exchange building will be erected
here at Cass Ave. and Montcalm St.
Russia
It is understood that the new-
est and most far-reaching of
foreign combinations of which
announcement is looked for mo-
mentarily includes active par-
ticipation in the Russian market
as a vital portion of its exten-
sive program. In view of the
fact that all activities in mo-
tion pictures are controlled by
the Soviet through official or-
ganizations such as the Gos-
kino, it is believed business
relations vnll be founded on a
concession from that Govern-
ment to First National, Famous
and M.-G.-M.
Meeting in London
Hays Representative and English
Trade Conferring on Method to
Aid Production There
London— The sub-committee repre-
senting the British trade has already
had one meeting with Col. Edward
G. Lowry, representative of the Hays
organization here, regarding the re-
vival of home production. The meet-
ing followed a visit to Sir Cunliffe-
Lister, president of the Board of
Trade, who informed the committee
(Continued on Page 5)
May Take News Reel
Report Says Empire News Bulletin
Will Be Distributed in U. S. by
Kinograms — Story Denied
Kinograms may distribute the Em-
pire News Bulletin, new British news-
reel, in this country, it is reported. A
Kinogram official yesterday denied
this.
Gilbert Frankau, editor of the Em-
pire News Bulletin, who arrived m
(Continued on Page 5)
Zukor, Katz to Coast
Adolph Zukor and Sam Katz leave
for Hollywood today. They will be
joined in Chicago by Barney Bala-
ban.
Rowland Leaves
Richard W. Rowland of First Na-
tional leaves for the Coast today.
Tri-Gornered Pact
First National, M.-G.-M. and
Famous in Gigantic
Move
The most powerful combina-
tion yet to be perfected in the
foreign field is under wa^ . Tueie
is reason to believe that its
ramifications will eventually be
world-wide.
In its present form, a large
block of territory with potenti- '
alities generally held to be
largely untouched is included —
Central and Southeastern Eu-
rope. The participating princi-
pals are First National, Metro-
Goldwyn-Mayer and Famous.
In many of these countries,
the three organizations have
their own exchanges. The plan,
which has yet to be ratified and
is therefore still unofficial, pro-
vide^ for the scrapping of all
exchanges but the best. If
Metro-Goldwyn-Mayer, for ex-
ample, has the best branch in
Prague, it is that office which
will be used. The three com-
panies, in short, will operate
jointly out of one system of ex-
changes.
General headquarters will be
established in Berlin. It is prob-
able that Alexander Aronson,
for several years general repre-
sentative for M.-G.-M. in Eu-
rope, will be in charge. In Ger-
many, First National will not
figure in the operations, because
Famous, Metro-Goldwyn-Mayer
and Universal will function
there in conjunction with the
(Continued on Page 2)
2
THE
Thwasnen
>/'FILMDOM
VoLXXXV No. 74 Tuesday, Mar. 30, 1926 Price 5 Cents
JOHN W. ALICOATE
Publisher
lopyrlght 1926, Wid's Films and Film Folks,
tnc. Published Daily except Saturday and hol-
Uavi at 1650 Broadway, New York, N. Y.
]. VV. Alicoate. Treasurer and Business Man-
tger; Maurice D. Kann, Managing Editor;
Donald M. Mersereau, Advertising Manager;
Ralph Wilk, Traveling Representative. En-
tered as second-class .matter May 21, 1918,
at the post office at New York, N. Y.. under
the act of March 3, 1879. Terms (Postage
free) United States, outside of Greater New
York, $10.00 one year; 6 monttis, $5.00; i
months, $3.00. Foreign $15.00. Subscribers
should remit with order. Address all com-
munit^tions to THE FILM DAILY, 1650
Broadway, New York, N. Y. Phone Circle
4736-4737-4738-4739. Cable address : Filmday,
New York. Hollywood, California — Harvey
E. Gausman, 6411 Hollywood Blvd.; 'Phone,
Granite 3980. London — Ernest W. Fredman.
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Financial
Another tidal wa've of liquidation engulfed
the market yesterday, the slump putting
many stocks at a new year's low. Auto-
mobile, merchandising and equipment shares
suffered the most loss. Prices dropped from
3 to 20 points on the Exchange. The
Curb, too. experienced losses in many in-
stances, with the industrials showing a drop
of from 1 to 5 points.
Although most film stocks held up strong-
ly, the majority showed slightly lower prices
over Saturday's closing. Eastman Kodak
dropped one point, from 108'4 on Saturday
to 10754. Famous common lost a half-
point; Fox went down to 58, losing 154
points ; Fox Theaters, down one point ;
Loew's, likewise, 1-5^. Pathe showed the
grea'test loss, dropping 7^4 points.
The most active issue yesterday was Fam-
ous common, 23,700 shares having changed
hands. Fox Theaters "A" sold 3,300.
De Mille Announces First Seven
Hollywood — The first seven from
Cecil B. De Mille and Aletropolitan
Studios have been announced. Work
has commenced on an adaptation of
"Sunny Ducrow," starring Vera Rey-
nolds. Priscilla Dean will shortly
start "The Speeding Venus"; Jetta
Goudal, "Risky Business"; Joseph
Schildkraut, "The American Sex";
Leatrice Joy, "The Clinging Vine";
"Gigolo" will be for Rod La Rocque,
and '^The Flame of the Yukon", for
Seena Owen.
Color Laboratory in Hollywood
Hollywood — The Kelley Color Lab-
oratories are to construct a laboratory
here. A new organization has been
formed, Kelley Color Films, Inc., to
supervise the marketing of what is
claimed a cheaper color process than
anything hitherto devised. William
Kelley is president, Joseph B. Harris,
Jr., vice-president and Joseph B. Har-
ris, Sr., treasurer. The latter is the
owner of the State theater, Jersey
City, N. J., and is financing the new
organization.
Summer Sales Drive Bonus
Branch salesmen of First National
who show outstanding results in the
summer sales drive will receive a
bonus of one week's salary, to be
paid to each employee in the three
branches whose gross for the thir-
teen weeks of the drive shows the
highest percentage.
Quotations
High
Low
Close
Balaban & Katz .
66
65 54
6554
Eastman Kodak .
108
107 '4
10754
Famous Players .
113J4
1115^
11254
*Fam. Play. Pfd. .
119
•Film Inspection . .
5
•First Nat'l Pfd. .
,
100
Fox Film "A" . . .
59-4
58
58
Fox Theaters "A"
21
20
20
•Intern'l Projector
13
Loew's, Inc
37^^
36
36
Metro-Gold. Pfd. .
22 >4
2254
2254
M. P. Cap. Corp..
2054
20
20
Pathe Exch. "A".
62
5454
54'^
tParamount B'way
95
94
94
Skouras Bros. . . .
46
46
46
**Stan. Co. of Am.
48
Trans-Lux Screen.
8>i
854
8H
Universal Pictures .
30J4
3054
3054
•Univ. Pict. Pfd. ..
90
•Warner Bros. . . .
1054
Warner Bros. Pict
■ 14?4
14/8
145i
• Last prices quoted.
•• Philadelphia market.
t Bond market.
800
23,700
3,300
*1,100
10,866
100
300
7,400
25
1,500
100
200
M.-G.-M. Buys Two Stories
Hollywood — M.-G.-M. has pur-
chased two stories, "Shadow Lane,"
by Edmund Goulding and "The Riv-
als," by Mary B. Mullett.
Another M.-G.-M. purchase is "Ma-
man," a French play by Jose Ger-
main and Paul Moncousin.
Foreign Deal On
(Continued from Page 1)
Ufa. However, elsewherei the
arrangement is three-cornered.
It will be recalled that recent-
ly, Metro-Goldwyn-Mayer an-
nounced its intention of invad-
ing South Africa where the In-
ternational Variety and Theatri-
cal Agency, Ltd., the so-called
"African Trust," has held undis-
puted sway for many years. It
is understood that, as part of the
triple pact, operations will be
extended in this direction.
Arthur Loew, head of the for-
eign department of M.-G.-M., is
scheduled to sail for the other
side on the Berengaria tomor-
row, but in view of the fact that
there are additional details and
a final accord yet to be deter-
mined, this trip may be put off
for a few days.
Perez Gets Special Posl
Paul E. Perez, of Universal'!
office publicity department, ha I
assigned to do special work wl
"Uncle Tom's Cabin" compa
der direction of Harry Pollar
Regge Doran Resigns
Regge Doran has resigned as di-
rector of public relations for Pathe.
effective April 10. She originated and
operated the department of public re-
Ititions for West Coast Theaters. It
is understood Miss Doran will contin-
ue with her work under new auspices.
Independent Buys Out Standard
Kansas City — The Independent
Film Corp., of which Joseph Silver-
man is president, has purchased the
Standard Film Exchange. This makes
Independent one of the largest state
right exchanges in the entire Mid-
West.
Harris Gets Three Houses
Salt Lake City — I. H. Harris, own-
"r of the Burley circuit in Idaho, has
!;ken over the Iris at Murray and the
Rialto and Empress at Magna, Utah,
to add to his chain.
New Famous Boston Exchange
Boston — Paramount will have a
new exchange on Berkely St.
MILIS BERKOWITZ
Also RAYART Boosters
WANTED
Original negative Singa
pore and Mandalay atmo
sphere.
W. D. KELLY
Bryant 9850
LOBBY FRAMES \
OF THE BETTtR KIND !
L[BMAN-SPANJER CORP. !
1600 Broadway New York City j
Tffl-Ch:ckerins 5550 Slum- Rnom \
RESPONSIBILITY
In a community of interests as concentrated as are the Motion Picture
and Theatrical Industries, dare we jeopardize a reputation so painstakingly
developed, by failing to serve with faultless precision — IN EVERY
INSTANCE.
Therein lies your security, because
We will stake our reputation on our service.
INCORPO RATED
li
80 MAIDEN LANE, N. Y. C.
■rri'-iTT'iTT"'
Telephone John 3080
jy, March 30, 1926
THE
gSS^^
DAILY
^on-Theatricals
T. O. A. Starts Drive for
ni;d Action — Seeking Legisla-
1 n to Overcome This Evil
I.April issue of the Official Bul-
the M. P. T. O. A. reviews
ictivities in different sections
ountry to combat competi-
■ 111 non-theatrical sources.
s the resolution adopted by
Jersey organization to pro-
ii being booked by non-the-
iiiits until one year after its
release. Other states are
' adopt a similar resolution.
ryland organization is con-
'. campaign to combat non-
s in armories and other audi-
,ij owned by the state for the
: of film at a lower price than
ters. These showings are
without advertising the fact
,ey are not for any definite
or public benefit. A flagrant
cited by George Osborne of
■w theater, Westminster, Md.,
dvertisement that announced:
Lent . the Armory will show
i five nights a week." Os-
sserts that this non-theatrical
g a state hall and charging
ons in most cases 10 cents
n his own.
h M. Seider, business man-
the M. P. T. O., has writ-
vernor Ritchie of Maryland.
overnor has replied, stating
B was unfamiliar with such
md that he will thoroughly in-
e. The Hays organization
o taken action on this com-
notifying the Washington, D.
m Board of X^^de, as it is
certain Washington distri-
have furnished film to non-
als in Maryland.
Official Bulletin article con-
)y urging exhibitors troubled
non-theatrical problem to go
the heads of their state unit,
sufficient pressure cannot be
t to bear, to act with national
arters.
lOING TO EUROPE
ind will act as personal
epresentative for any
>erson or company while
:broad. Well acquainted
vith every phase of Mo-
ion Picture Industry
vith excellent connec-
ions in every large
European Motion Pic-
ure Centre.
Apply Box K-150
FILM DAILY
650 B'way New York City
Pathe Sales Meeting
District Chiefs and Branch Heads
Convene in New York April 19 —
Roach and Sennett to Attend
Pathe will hold a sales convention
at the Hotel Roosevelt the week of
April 19, at which production plans
for 1926-27 will be discussed. Five
district managers and the branch rep-
resentatives will attend.
Hal Roach and Mack Sennett will
take part in the meeting. This is the
first time that both producers have at-
tended one of the company's conven-
tions. Representatives of Timely
Films, Inc., producers of Topics of the
Day, and Fables Pictures, Inc., mak-
ers of Aesop's Fables, will also attend,
as will other producers who distribute
through Pathe.
Roach and Sennett will each con-
tribute four series of two-reel come-
dies next season. Charles R. Rogers
will make a series of six Harry Carey
Westerns; Leo Maloney will star in
six, while Monty Banks will appear in
three feature comedies. Many series
of short reels will be included.
Sennett Signs Johnny Burke
Los Angeles — Mack Sennett has
signed Johnny Burke, vaudeville head-
liner, to a long term contract.
U. A. Announcement Soon
United Artists' announcement for
next year will be issued late in April
60,000 Placements
Fred Beetson, in N. Y. from Coast,
Reports Central Casting Bureau
Busy in Three Months' Existence
More than 60,000 placements have
been made by the Central Casting
Bureau during the three months of its
operations, said Fred W. Beetson,
secretary and treasurer of the Assoc-
iation of M. P. Producers, upon his
arrival in New York yesterday from
Hollywood. Ten thousand seasoned
players are registered with the Bureau
which is placing "casuals" through an
arrangement with the State Epiploy-
ment Office. The actors allowed to
register are recommended by the stu-
dios.
Beetson will be in New York about
three weeks, making headquarters at
the Hays office. He may visit the Ca-
nadian office of the Hays organization
before returning to the Coast. Pro
duction will be humming in Holly
wood in April, he states.
Indiana Combine
H. Lieber Co. and Greiver Prod.
Taken Over by Mid West Film —
Will Handle Ind'p't Product
Indianapolis — Robert Lieber, act-
ing for H. Lieber Co., and S. B.
Greiver Prod., Chicago, has turned
over their Indiana interests to the
Mid West Films Co., a new Indiana
corporation.
John Servass of the Lieber Co.
will remain in charge of sales ac-
tivities and will act as secretary and
treasurer, with offices at 218 Wimmer
Bldg., Indianapolis. S. B. Greiver is
president of the combination, which
will handle independent productions.
Charley Murray Here
Charley Murray arrives in New
York from the Coast today. He will
have a part in "Mismates" for First
National.
100 Managers to Attend
Los Angeles — More than 100 ex-
change managers from cities west of
Denver will attend the Universal
sales convention at the Biltmore,
April 5-7.
Lamb Signs Ann Pennington
Arthur J. Lamb has signed Ann
Pennington to make a series of two-
reel comedies to be produced in New
York. Production starts April 3.
Loew Buys Cleveland Cameo
Cleveland — Loew has purchased the
Cameo property, at 707 Euclid Ave.,
at a reported price of $350,000.
Marcel De Sano Renews
Hollywood — Marcel De Sano, di-
rector, has signed a new contract
with M.-G.-M.
Jeanie Macpherson to Coast
Jeanie Macpherson has left New
York for the Coast.
THE
sggg^
DAILY
Tuesday, March %
■ii^
Appointed Secretary
Albany — Edith L. Grossklaus, of
Syracuse, has been appointed secre-
tary to Chairman John H. Walrath of
the State M. P. Censorship Commis-
sion. She will be located at the office
of the commission in New York City.
Buffalo Woman Made Reviewer
Albany — The State M. P. Censor-
ship Commission announces the ap-
pointment of Mrs. Olga Segrist of
Buffalo, as a reviewer.
Snowdon Summers Dead
Snowdon H. Summers, for several
years with the publicity and advertis-
ing department of United Artists, and
more recently director of sales pro-
motion publicity, died suddenly at his
home, 115 W. 104 St., on Sunday.
Death came from a heart attack fol-
lovving acute indigestion.
Mochrie Promoted
Robert Mochrie, who has been
working in the Albany territory for
P. D. C, has been promoted to the
management of the Pittsburgh branch.
David R. Blyth, P. D. C. home of-
fice sales representative, is on a tour
through the Mid-West.
Simpson Leaves for Coast
Ben F. Simpson left New York for
the Coast last night to assume charge
in the West, of the Movie Lovers'
Contest, sponsored by Photoplay
Magazine and various newspapers.
Leonard to Direct "Waning Sex"
Hollywood — Robert Z. Leonard
will direct Norma Shearer in "The
Waning Sex," a M.-G.-M. picture
under Harry Rapf's supervision.
Lew Cody will be male lead. -
Root to Write Original for Dix
Wells Root, assistant dramatic crit-
ic of the New York World, has been
engaged by Paramount to write an
original for Richard Dix. This will
follow "Take a Chance."
Universal Loans Players
Hollywood — Universal has loaned
Marion Nixon and George Lewis to
Arthur Beck for leads in "Devil's Is-
land," starring Pauline Frederick.
Incorporations
Trenton, N. J. — ^Joseph Stern Theatrical
Enterprises, Inc., Newark; to operate a the-
ater chain. Capital $125,000. Incorporators,
F. Israel, L. Stern and J. Kaur. Attorneys,
Kessler and Kessler, Newark.
Trenton, N. J. — Hoppe-Seidenburg Corp.,
Inc., Elizabeth; real estate aiid theaters.
Capital $50,000. Incorporators, C. Hoppe,
E. Hoppe and B. Siedenburg. Attorneys,
Connolly & Hueston, Elizabeth.
Albany, N. Y. — Seaboard Pictures Corp.,
New York; to produce. Capital $60,000. In-
corporators, M. Elliot, C. Elliot and G.
Abrahams. Attorney, T. H. Matters, 35
Nassau St., New York.
Trenton, N. J. — Sea Coast Amusement Co.,
Newark; theaters. Capital $75,000. Incor-
porators, W. Umberger, B. Umberger atid A.
Gahs. Attorneys, Selick J. Mindes, New-
ark.
Albany, N. Y. — White Plains Hotel Corp.,
White Plains; to operate hotels and theaters.
Capital $100,000. Incorporators, H. Pau-
chey, Bronxville, et al.
Tallahassee, Fla. — Fairyland Amusement
Co., JacksonvUle. Capital $50,000. The-
aters.
Hollywood Happenings
Harry Langdon Back
Harry Langdon has arrived home
after spending several weeks in New
York. He will start work on his next
comedy immediately. It is titled "The
Yes Man." With Langdon arrived
William H. Jenner, his general man-
ager.
Ford in Christie Feature
Al Christie, whose latest feature,
"Up in Mabel's Room," will star Ma-
rie Prevost, has signed Harrison Ford
to play opposite, by an arrangement
with Famous Players.
Young Busy on Scenario
Waldemar Young is putting finish-
ing touches on the scenario of "The
Flaming Forest," James Oliver Cur-
wood's story, which Reginald Parker
will direct.
De Leon Under Contract
Walter De Leon has left for New
York for the M.-G.-M. studios, where
he has been placed under contract to
write origmal stories.
Sloman to Direct Laura La Plante
Edward Sloman has been assigned
the direction of "Butterflies in the
Rain," with Laura La Plant starring
for Universal.
Change Title of Flynn's Newest
The title of Lefty Flynn's next,
which has been completed, has been
changed from "Big Timber" to "Sir
Lumberjack."
Viola Dana in Ince Picture
Ralph Ince has signed Viola Dana
to 2,lay the featured role in "Bigger
Than Barnum," which he will direct
for F. B. O.
Boyd Opposite Goudal
William Boyd has been selected for
the lead opposite Jetta Goudal in her
first starring picture "The Beloved
Enemy."
Added to Staff
Beatrice Van and Jerome Storm
have been added to the staff of F.
Richard Jones, at the Hal Roach stu-
dios.
Raymond Keane Loaned
Raymond Keane, Universal player,
has been loaned to play a lead in
"April Fool," a Chadwick. Prod.
BIG
Moments
IN ANY SHOW
A ^ ; <
Red Seal Picture
729 Seventh Ave., N. Y. C.
Working on Mix's Next
James Bell Smith has completed
the scenario for "Dead Man's Gold,"
J. Allan Dunn's novel, the next for
Tom Mix. It will go into production
soon at Fox under direction of Tom
Buckingham.
Cast for "Money Talks"
The complete cast of "Money
Talks" follows: Claire Windsor
Owen Moore, Bert Roach, Nee
Sparks, Phillips Smalley, Dot Far
ley, George Kuwa and Kathleen Key
Archie Mayo is directing for M.-G.-M
"Early to Wed" Finished
"Early to Wed" has just been
completed at Fox studio under th
direction of Frank Borzage. Matt
Moore and Kathryn Perry are the
leads.
Fox Opens Sydney Buildii;
Sydney — Fox has opened thi
gest exchange building in Aus
the structure costing $500,000.
ley S. Crick, managing direct(
Australia, is en route to atter
Fox sales convention in Los Ai
April 11.
¥
Big House for Fort Wajm
Fort Wayne, Ind. — The \
Quimby interests will operat
new $1,000,000 theater soon
erected at Harrison and Jef
Sts. It will seat 3,400. A. M. Si
is the architect.
Sanford Buys Two Storie
Hollywood — Sanford Prod,
bought "Money Buys Everythiri
original by Harold Stockton
"Under the Makeup," stage p
Robert Manfield, for the comir
son.
Start "Vindicated"
Phil Goldstone and his Tiffany com-
pany have started production of "Vin-
dicated," story by Arthur Stringer,
at Fine Arts. Louis J. Gasnier is
directing.
Kiesling Returns
Barrett C. Kiesling has returned
to California from New York to take
over a newly created position as
general publicity director for P. D. C.
Leases Boise, Idaho, Hous
Salt Lake City — C. F. Montgi i
manager of the American, ha'i
closed a lease for a theater in
Ida., for F. Dahnken and Co,
house will be completed this su
'
Cast for "Forever After
Los Angeles — Lloyd Hught
Mary Astor will have the le:
First National's "Forever
based on the stage play.
Glenn Hunter in Drieser Fi
It is reported, but uncom
that Glenn Hunter will play,
Griffith in Drieser's "An Anj
Tragedy,'' for Famous.
BOSTON'S BUYING BUSILY
Herman Rifkin, of Supreme
Film Corporation, realizes
that, in order to operate a suc-
cessful exchange in Boston you
have to use your bean! He did:
He bought
RAYART^S
SUPERIOR MELODRAMAS
Ride with Rayart and Reap
A Rich Reward !
Foreign Rights Controlled by Richmount Pictures, Inc.l
l.v
ueiay, March 30, 1926
5-
\ore N. W. Chains?
{Continued from Page 1)
ational comes in to Seattle, the
will certainly have 'plenty' of
xersal has the Columbia in
lid, but it is stated that they be-
iliis house will not be adequate
he new theaters planned for the
ity are opened. Too, it is stat-
they have not had the break in
m houses in the Oregon me-
- for their product; and that
^terest in securing the Multno-
iiain is to have a satisfactory
or their product in Oregon, re-
-s of future activities over the
\' competitive producer-owned
' prominent showmen of Wash-
and Oregon are bending to-
to form a new chain in the
est, "M. P. Record" says,
xpcct .to close for 50 or more
in small towns and then sell
I one of the producers who are
iil; the territory, the story goes,
this regional:
Fox theater, seating around
will be ready; the new Publix
home of Paramount pictures,
J 2,500, will be open; Ackerman
lis' new theater, seating 2,500,
will play pictures and vaude-
ill be completed by early Fall;
American's Fifth Ave. theater
along now; and this firm will
the Liberty, Coliseum and
then there is the Columbia,
^al's house, and John Ham-
■ liie Mouse theater."
h American is planning a house
iland as well as Ackerman &
Fox, Paramount and Warn-
I is also reported that the Or-
Circuit intends to have a jun-
ii>e there before another year.
Meeting in London
(Continued from Page 1)
the Government would not act for one
year.
Lowry and representatives of Am-
erican distributors were asked if they
could interest the leaders in America
m their cause. The result was a de-
cision to call another meeting fol-
lowing receipt of the American trade's
attitude. April 21 is the tentative
date.
The American industry will not act
on any British proposals until such
proposals take a concrete form. This
was learned at the Hays office yes-
terday.
It is reported from London one
suggestion to be made by the British
trade will be concerning the use of
a national studio by American pro-
ducers, thereby giving English labor
an opportunity to engage in produc-
tion.
London Wants Sunday Shows
The Associated Press reported yes-
terday London exhibitors have or-
ganized a campaign to secure permis-
sion to keep open on Sunday.
Hersholt in "Delicatessen"
Los Angeles — Universal is "farm-
ing" Jean Hersholt for a feature role
in Colleen Moore's next, "Delicates-
sen."
May Take News Reel
(.Continued from Page 1)
New York last week, believes that
American companies can produce in
England at 70 per cent of what the
same picture would cost if made here.
He thinks that too much money is
wasted in expensive scenes, the ideas
of which could as well be conveyed to
the audience through symbolism.
Frankau says that the British public
is kicking at the lack of interesting
stories in American films and urges
American producers not to judge En-
glish tastes by the voices of the Brit-
ish critics.
Frankau leaves for a trip to Holly-
wood in about three weeks.
Horton in "Lord Hokum"
Hollywood — "Lord Hokum" will
be the next Associated Exhibitors
comedy starring Edward Everett.
Horton. Lloyd Ingraham is now di
recting with Otis Harlan, Kay Des- i
lys, Edythe Chapman and Margaret)
Campbell in the cast.
Cast for "Train Robbery"
Los Angeles — Madge Bellamy,
Charles Farrell and J. Farrell Mac-
Donald have been cast for "The
Great K, & A. Train Robbery," Fox
picture.
Exchanges Join Hays
(Continued from Page 1)
dependent Films, Boston; Bobby
North, president, Apollo Exchange,
New York; Herman Gluckman, Capi-
tal Film Exchange, New York; Sam
Zierler, Commonwealth Film, New
York; Ben Levine, Oxford Film Ex-
change, New York; Jack Bellman,
Renown Pictures, New York; Gene
Marcu.s, 20th Century Film Co., Phil-
adelphia: Ben Amsterdam, Master-
piece I-'ilm Attractions, Philadelphia;
Oscar Neufeld, De Luxe Film Co.,
Philadelphia,, and Harry Charnas,
Standard Film Service, Cleveland.
The application was made by Neufeld,
who is president of the Regional or-
ganization. All members belong to
the Film Boards of Trade.
F. B. O. was elected to membership
in the Hays organization at the meet-
ing, at which Joseph P. Kennedy was
elected a director, to represent F.
B. O.
Plans for the proposed film club
atop 1560 Bway, sponsored by Lee
Ochs, were discussed at the meeting,
but, it is understood, no definite ac-
tion was taken.
Langdon Re-Signs Scenarist
Hollywood — Hal Conklin, coniedv
scenarist, has renewed a long term
contract with Harry Langdon.
Film Publications Combine
National Board of Review and
licnal Committee for Better
will combine their publica-
"Exceptional Photoplays. '
Progress" and "Photoplay
These will be merged as
Xational Board of Review
le." published monthly, the
ue to appear in April.
To Fight Summer Slump
'1 Marin and Ned Depinet, wes-
nd southern sales managers,
\'ely, for First National, have
ud from trips with reports that
where they found exhibitors
for an aggressive campaign to
the summer slump.
loward to Direct La Rocque
^ Angeles — William K. How-
i IS'; assignment under his new
with De Mille is "Bachelor
>, with Rod La Rocque.
• Exhibitor: A«k at the Film Exchange*
for the
Warners' Circle Robbed
The Warners were advised yester-
day that the Circle, Cleveland, was
robbed Sunday of $8,000.
Attempt to Rob Loew's 83rd St.
An attempt made early yesterday to
rob Loew's 83d St. theater, was un-
successful.
Alicoate Coastbound
John W. Alicoate, publisher of
THE FILM DAILY, departs for
Hollywood today.
Agnes Cobb to Mexico
Agnes Egan Cobb writes from El
Paso that she is en route to Mexico.
Incorporate Somerville Theater Co.
Somerville, Mass. — Somerville
Community Theater, Inc., has been'
incorporated by Allan Robinson,
Julia W. Troy and Nora E. Troy,
941 Tremont Bldg., Boston.
New $850,000 Danvers Theater
Danvers, Mass. — The Danvers the-
ater is to be built by Louis Brown
to replace the structure burned dur-
ing winter. The work will cost $850,-
000.
Gut Top Price
(Continued from Page 1)
Aside from the Times Square thea-
ters practically no houses are affected
by the change as their rates are below
the 75-cent mark. The only combina-
tion house in the district to make a
change is Moss' Broadway, which
made a reduction similar to the pic-
ture theaters.
Stallings a Production Manager
Culver City — Charles Stallings has
been appointed production mana-
ger for "The Temptress," which Mau-
rice Stiller is directing.
Loaned to Richard Talmadge
Hollywood — LIniversa! has loaned
Ena Gregory to Richard Talmadge
for "The Better Man," which Scott
Dunlap will make.
Johnnie Walker in "Old Ironsides"
Hollywood — Johnnie Walker has
been engaged by Paramount to play
the role of Stephen Decatur in "Old
Ironsides."
Senate Theater Opens Tonight
The Senate, 74th St. and 18th Ave.,
Brooklyn, will have its opening this
evening.
Moy Bennett's Mother Dead
T. Moy Bennett's mother died yes-
terday at 7:30 A. M.
.i-m,i(icAlus/c
^^4^^
•. Uttle to atfc for, but it't the only
liable aid you can give jout muaicians
to help put the picture orer. f.
IN EGYPTIAI
?4'tft^.?mi
sj&or?
tr\i^'"s:
a I
iiy<7'^^f^s>
ELENORE MEHERIN'S
daring nopd
•with
MADGE BELLAMY
HARRISON FORD
LESLIE FENTON-DAVID TORRENCE
GLORIA HOPE- CHARLES FARRELL
kemrio by tve UnselJ from thesf^ory
published in leading newspapers
HARRY BEAUMONT
J^rodudHon
The most widely read news-
paper story in years!
The dramatic picture tri-
umph of the season!
It's immense!
I
Life! Beauty! A smile here — a tear there — but above all
power— box-office force— A GREAT PUNCH!
Pox Film Coi*poratioiv
fff brAdstreet
^ FILHDOH
iTHE
:s(^re(ocmized
Authority
:XXV No. 75
WeWsday, March 31, 1926
Price 5 Cents
Theaters
larch 18, this publication said,
Things are moving. The
of many in the industry
be turned to gigantic op-
ens in the theater field
tly. Activity in that direc-
which has steadily grown
:he past year will reach
g h t s undreamed of by
y"
:rday from Chicago came word
imous would shortly close a
r a controlling interest in the
1 and Katz Corporation. An-
remendous move and one that
tly in line with the organized
jn to take on new theaters.
h for further activities in the
on tield. Many deals are on
y and they are not by any
puny. Millions — so many that
'ery number amazes — are at
Ambitious indeed is the scope
venture. However, Famous or
is not the only organization
will take rapid strides along
id. There is another vital fac-
:he industry which is about to
to line its forces for an identi-
elopment.
Whisperings •
f the big doings, however, are
[fined to theaters. There con-
talk of new mergers, of the
• in ownership of one very
own organization to another,
is also the slightest suspicion,
ell-grounded is not quite ap-
at the moment, that a large
:r-distributor will blossom
1 the short subject field — not
ippendage to its present struc-
it by annexing in toto a certain
ubject distributor.
"Red" Kann
FAMOUS ABOUT TO BUY
CONTROL IN B. & K. CORP.
Europe Discussed
Principals in New Combination Meet
— To Limit Their Releases in
Central Europe
Representatives of Metro-Goldwyn-
Mayer, First National and Famous
held a meeting at Arthur Loew's of-
fice yesterday in connection with the
new buying organization which will
begin activities first in Central and
Southeastern Europe.
The fact that Loew will sail for
Europe Saturday on the Majestic is
understood to definitely indicate that
(.Continued on Page S)
Hays Re-elected
Again Named President of the M. P.
P. D. A.— New Board of Durec-
tors Named
Will H. Hays was re-elected presi-
dent of the M. P. P. D. A,, at the
regular quarterly meeting yesterday,
prior to which the annual election of
the Board of Directors was held.
Carl E. Milliken was re-elected sec-
retary, and J. Homer Flatten, pre-
viously assistant treasurer, was elect-
(Continued on Page 6)
Menjou Stays
Three- Year Contract with Famous
Pending — Four Productions the
First Year
It is understood Adolphe Menjou
is about to sign a three-year contract
with Famous. Under the terms of
it, he will star in four pictures a year.
Two of the first series are "The
Headwaiter" and "The Ace of Cads."
Gilbert Renews
Los Angeles — John Gilbert has re-
newed his contract with M.-G.-M.
"U" in Boston
Takes Over New Theater Now Un-
der Construction — Missouri Deal
On
Boston — The Universal Theaters
Corp. has leased a new house to be
erected at Broadway and K. St. It
will open Sept. 1.
To Close in 30 Days
Sam Katz and Balabans Retain
Their Interests — Rosenwald,
Hertz and Others Sell
|«7 Dividend Payable Today
litockholders of record March
J today receive the regular quar-
Ividend of 50 cents, declared by
rectors of Loew's, Inc., on
L
News Reels Out
Amendment to New York Censor
Bill Passes Both Houses — Gov-
ernor Will Sign
Albany, N. Y. — With no opposi-
tion the Senate late Monday night
passed the bill introduced by Assem-
blyman Davison, which would elim-
inate news reel films from the juris-
diction of the Motion Picture Cen-
sorship Commission.
(Continued on Page 6)
T. O. C. C. Election Tomorrow
The annual meeting of the T. O.
C. C. scheduled for yesterday at the
Astor was postponed until tomorrow
as Tuesday was the Passover, a Jew-
ish holiday. Charles L. O'Reilly will
be elected president.
Universal is negotiating with Sam
Harding, president of Capitol Enter-
prises, Inc., of Kansas City, for that
(Continued on Page 4)
Columbia Exchanges
Franchises for 1926-1927 Mean Na-
tional Distributing System for
Company
It is understood that Columbia will
operate as a national distributing
company next season. In the past
few days, a number of independent
exchangemen have been in New
York conferring with Jack Cohn and
Joe Brandt.
(Continued on Page 5)
Arrow Gets Extension
Arthur S. Friend has been retained
by Arrow as counsel to handle the
claims of certain creditors. These
creditors have granted Arrow an ex-
tension of time.
IS
Kiddie BUI Up Today
IV — Action in the Assembly
1-reiberg Bill admitting kiddies
iers when under 16 and unac-
ied by a guardian, will come
ly, following a postponement
isterday.
2,000-Seat House for Seattle
Seattle — North American Theaters
plan to invade Bellingham with a
2,000-seat house. It will be in a
$500,000 department store building.
aramount convention was
ill Nell Gwyn.— Advt.
simply
M
Lloyd Leaves
Harold Lloyd leaves for California
today.
Hudson To Take Vacation
Earl Hudson, after finishing "Mis-
mates" for First National will take
a three months' vacation before
starting another picture. This is his
first rest in over seven years.
Jacobo Glucksmann Returns
Jacobo Glucksmann, well-known
exporter, returned yesterday from
South America.
Chicago — In' thirty days, for-
mal announcement will be made
of the purchase by Famous
Players, of a controlling inter-
est in the Balaban and Katz
Corp.
It is understood that Famous
has secured the stock in the cor-
poration now held by Julius Ro-
senwald, John Hertz and sever-
al others. This means that the
interest held by Sam Katz and
the Balabans will remain in
those hands. The trading price
of the slock will be 80.
The Balaban and Katz Corp.
at present operates the Chicago,
seating 4,300; Uptown, seating
4,500; Tivoli, seating 3,500;
Roosevelt, seating 1,800 and the
Riviera, seating 1,800. Building,
are the new Randolph, which
will seat 4,000, the Oriental,,
which is almost finished, and
several others in different sec-
tions of the city. These will seat
about 4.000 each.
The corporation controls 50
per cent of Lubliner and Trinz,
which was acquired by B, and
K. in May. This company in-
cludes about 26 theaters, most
of them in neighborhood sec-
tions. The corporation also con-
trols a fifty per cent interest in
Tdid-West Theaters, Inc., oper-
ating 21 houses in nine Illinois
towns.
All of these properties are
presumably included in the deal
with Famous.
(Continued on Page 4)
2
Wednesday, March 31,
t/'FtLHOOH
VoLXXXV No. 75 Wednesday. Mar. 31, 1926 Price 5 Cents
^
im W. ALICOATE :::::: Publisher
Copyright 1926, Wid's Films and Film Folks,
(nc. Published Daily except Saturday and hol-
idays at 1650 Broadwaj', New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all Communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980,
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Financial
Although prices in the general market con-
tinued to crumble in the face of the bear at-
tack, film issues practically held their own.
This was considered encouraging as the bear
movement was sudden and unexpected.
Warner Bros.' common rose 3^ points to
14, making the best showing in film stocks.
Famous common went up to 115, gaining
214 from the previous day's closing. Bala-
ban & Katz and Universal preferred made
slight gains. Pathe Exchange "A" drop-
ped 5J4 to 49.
Famous common continued to be the most
active issue, 14,000 shares being sold.
Smith as Mediator
Hammerstein Recommends Govern-
or to Arbitrate Film Rights Sales
Disputes— $50,000 Salary Named
Arthur Hammerstein has recom-
mended Governor Smith as mediator
to act in disputes in connection with
the sale of film rights, according to
the plan agreed upon by the theatri-
cal producers and Dramatists' Guild.
William A. Brady, spokesman for
the managers, yesterday mentioned
possibilities of a $50,000 salary.
Pending the selection of an arbi-
trator, It has been suggested that
both sides appoint a joint committee
to adjust any disputes which may oc-
cur. The arbitrator must be ratified
by each group by a three-quarters
vote. Fornjal action may not be tak-
en for several months.
The producers will meet tomorrow
afternoon at the Astor to further
plans fo'- their permanent organiza-
tion.
Won't Hurt I. M. P. A.
Regional Distributors Assoc. Not To
Deplete Membership of Elliott
Body — Advocated By Chadwick
The organization of the Regional
Distributors' Assoc, which on Mon-
day became afifi'liated with the Hays
organization, will in no way deplete
the membership of the I. M. P. A.,
according to Frederick H. Elliott,
general manager of the latter group.
He said that the formation of such
an association was advocated by
President I. E. Chadwick at the an-
nual meeting of the I. M. P. A. last
December. The new group is "not
in conflict" with his organization, he
said and characterized it as an "out-
growth."
The regional distributors may hold
a meeting next week to elect perma-
nent officers. They expect to secure
a membership of about thirty.
M.-G.-M. Buys Original
Hollywood — Metro-Goldwyn-May-
er has bought an original story by
Benjamin Glazer titled "Puppets."
This title will later be changed to
avoid conflict with a similar title
used by First National. Gertrude
Olmsted will play the lead.
EmbezzHng Manager Freed
_ Detroit — Oscar Davis, former as-
sistant manager of the Grand Riviera,
who admitted embezzling $9,865 from
his employers, has been placed on
two years' probation. Walter Frit-
chie, a former usher, was given a
year's probation.
Quotations
High
.. 67^
..107
..nsH
Balaban & Katz
Eastman Kodak
Famous Players
•Fam. Play. Pfd. ..
Film Inspection . .
•First Nat'I Pfd. ..
Fox Film "A" ...
Fox Theaters "A".
*Intern'l Projector.
Loew's, Inc
Metro-Gold. Pfd. ..
M. P. Cap. Corp..
Pathe Exch. "A"..
*tParamount Bway.
Skouras Bros
**Stan. Co. of Am..
Trans-Lux Screen.
•Universal Pictures
Univ. Pict. Pfd. ..
•Warner Bros
WaTner Bros. Pic. 14^
* Last prices quoted.
*• Philadelphia market.
t Bond market.
Low
64^4
106^
112J^
4Ji 4-4
60
20
37
22^
20
56
46
91
57
19J4
36
22 H
19^
46
'm
91
14
Close Sales
67
106H 800
115 14,000
119
454
100
57
19H
13
36
221/5
19^
49
94
46
48
SH
30J4
91
10^
14
400
5,266
2,000
4.266
100
800
11,500
000
266
466
Brooklyn Exchange for Famous
Famous will shortly open an ex-
change to serve Brooklyn. Head-
quarters will be maintained in the
central exchange building on West
44th St., near 9th Ave., from which
Manhattan and Jersey are handled.
Tom Murray, now a salesman for
Paramount in Albany, will be in
charge.
Oakland Chain Formed
Oakland, Cal. — Oakland's first
downtown chain has been formed by
Herbert A. Harris and Edward P.
Levy, who have just acquired tlie
Franklin from Pacific States Thea-
ters, Inc. In the chain are the Hip-
podrome and the Century.
Plan Two Comedy Series
Joseph Pincus, general manager of
Short Films Syndicate, leaves for the
Coast April 15, to make plans for
two series of comedies. About 24
pictures will comprise each series,
one in two-reels and one in single
reels.
Paramoimt Buys Novelette
Paramount has bought "Gentlemen
Prefer Blondes," a novelette by Anita
Loos. j
/
To Entertain Jersey Legislature
Trenton, N. J. — This evening the
M. P. T. O. of New Jersey will en-
tertain the State Legislature in legis-
lative chambers here. Prof. Ken Wil-
liams, character reader, who has been
signed by the General Presentation
Co., will be here. Tom Waller will
render several solos..
Keith Buys Ottawa House
Toronto^ — Ottowa Theaters, Ltd.,
has sold Keith's to the B. F. Keith
Corp. of New York for $537,000.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/cTnrc/^.
The Perfect Handcolorinq of Film
528 Riverside Drive ■ Telephone
New York Morningside 1776
"Best and Most Reasonable hj
Price .'"
NATIONAL PROGRAM
SERVICE
Phone, Call, Write —
1650 B'way, N. Y. C. Circle SS43
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
CHROMOS TRADING COMPANY
1123 BROADWAY
rpHE fact that so many of our customers "come
■*■ back" repeatedly is proof conclusive that it is
profitable for them to finance through us. Nothing
mysterious about our service — it's simple, effective
and economical in the long run.
Suite 1207-8
'Phone Watkins 4522
Kramer Handling "Big U'
Earl Kramer, Eastern sales
ger for Universal, has tak^n
of the "Big U" exchange i
York. W . C. Hermann renia:
der Kramer's supervision.
This is a 'Cornerblock' cut furj
FREE for all Pathecomedies a)
exchange. (
^BMadeii^im
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Thomas J. Geratfhty * Directed by Lewis Milestone
Member of Motion Picture Producers and Distributors of America. Inc., Will H. Hays, President.
4
m
QAILY
Wednesday, March 31, l;
Famous to Buy Control
(Continued from Page 1)
Katz was here yesterday, but
leaves for California today He
Will meet Adoplph Zukor, when
the latter arrives on the Cen-
tury this morning and travel
westward with him.
In the issue of Sept. 18, 1925,
THE FILM DAILY first re-
ported the final consummation
of the operating deal between
B. and K. and Famous. 'In head-
lines, the story read as follows :
"Deal Indicates Famous Is In
Control of B. and K."
It was out of this highly im-
portant move that Publix Thea-
ters Corp. came into existence
as the joint operating unit for
the 500 odd houses controlled
by both organizations.
A second corporation was
provided for in the 10-year
agreement signed last Septem-
ber. This company was to ac-
quire additional houses and as
yet has not come into being.
To Tour with Organ
Elmira, N. Y. — C. Sharpe Minor,
feature organist at the Capitol, is
planning a vaudeville tour with a
$50,000 portable pipe organ, claimed
to be the first portable organ of the
kind ever made.
Evans Bros. Incorporate
Lonaconing, Md. — The Evans
Bros., operating many theaters
throughout this section, have incorpor-
ated their interests under the title
Evans Theater Co., listing capital at
$25,000. Besides H. Clay Evans and
Arch Evans, H. K. Drane is an in-
corporator.
Films at Cumberland Y. M. C. A.
Cumberland, Md. — The Central Y.
M. C. A., which recently moved into
a new $85,000 building, will install
two projectors.
Lyric, Frostburg, Changes
Frostburg, Md. — -The Lyric has
changed from a three-day holdover
to daily changes.
Vaudeville at Strand, Cumberland
Cumberland, Md. — The Strand will
revert to a straight vaudeville policy
late in April. Sometime ago the house
had vaudeville, but this was substi-
tuted for pictures. Robert Slote is
manager.
Business Poor at Bristol, Va.
Bristol, Va. — This city is experi-
encing a depression which has closed
the Eagle, one of the Goebel houses.
Exhibitors Poster Buys United
Minneapolis — Exhibitors Poster
Co. has purchased the United Poster
Exchange. Sam Levinson, man-
ager of United, is vacationing in Mil-
waukee. On his return he will open
an office for the handling of second
hand equipment.
13 Point Drop
Pathe "A" Slides Down Hill on Stock
Exchange — Capital Increase Filed
in Albany
Pathe "A" has dropped 13 points
since Saturday. On that day, the is-
sue closed at 62, Monday at 54^ or
a decline of 7H points and yesterday
at 49. The drop covers a period of
two days during which the sales turn-
over was 7,400 on Monday and 11,500
yesterday.
Albany — Pathe Exchange, Inc., yes-
terday filed notice of an increase of
capital stock with the Secretary of
State. The increase is from 230,000
to^30,000 shares and is divided as fol-
lows:
Preferred at $100 each, 30,000; Class
A, common at no par value, 290,000
and Class B, common at no par value,
10,000 shares.
Sarasota, Fla. — The new house at Venice
Nokomis has opened.
Nacogdoches, Tex. — The new Austin has
opened.
Williamsport, Pa. — The Lycoming Amuse.
Co., will start construction on a theater
April 1, to seat 1,400.
Davidson, N. C. — Stough Brothers are
buliding a new theater here.
Greenville, S. C. — C. W. Drace is soon to
open a new theater here.
Tomaston. Ga. — Mr. Stubbs is soon to
open a new 400-seat theater.
San Antonio, Tex. — A theater and office
building that will cost $600,000 will be
erected by the Riverside imprceinent Co.
Grandfield. Okla.— A new theater will be
opened in this town by Tom Wilson of the
Wilson Grocery Co.
Baxter Springs, Mo. — C. A.
Baxter will open April 1.
Rehm's new
Manhattan, Mo. — The Miller owned by
George Kuch will open in a few weeks.
San Francisco — A $200,000 house on the
site of the old Star will be erected by W. S.
King.
St. Louis, Mo. — George W. Sparks an-
nounces work on the New Grand will start
immediately.
Clinton, Mo. — A new theater is being
planned by ths Josephson Amusement Co.
Buffalo, N. Y. — Fox has leased the new
theater at Main and Chippewa, which is now
being erected and which is expected to open
in January. The new house will seat 3,600.
Baxter Springs, Kan. — C. H. Rehm will
open the new Ritz April 1. The house will
seat 500 and will cost $20,000.
Manhattan, Kan. — George Fuch is ex-
pected to open the Miller here soon. The
house will seat 500.
GENE EMMICK
Another RAYART Booster
Canada May Not Tax
Move to Place Fee on Copyrighted
Music Believed to Have Been
KUled
Toronto — Indications are that the
move to have the Canadian House of
Commons pass a measure providing
for the payment of fees on copyright-
ed music played in theaters, will not
materialize.
The Musical Amusement Assoc,
Canada, have practically convinced
the author of the bill, L. J. Ladner,
Federal member of Vancouver, of
the inadvisabillity of such a measure
It is pointed out that the collection
of royalties under the license plan
would prove a heavy burden to the
theaters.
Urge Better Films Committees
Jacksonville — The Florida Federa-
tion of Women's Clubs, at its recent
annual session here adopted a reso-
lution urging all clubs in the state
to organize community better films
committees to work with the Nation-
al Board of Review.
Remodeling Loew's Circle
Loew's Circle is being remodeled,
redecorated and refurnished.
"U" in Boston
iContinued from Page 1)
company's chain of about 20 thea
in Missouri and Iowa. Harding,
is at the Astor, stated yesterday
the deal had not been definitely
summated. It is understood, 1
ever, that the final arrangen
have been made. Universal has
operating the Liberty, Kansas
under lease from Capitol for i
time.
Iti
"Blind Goddess" for RivoJ
"The Blind Goddess" goes int
Riyoli Sunday.
Two Add Two to Chain i
Pittsburgh — The Western I
sylvania Amusement Co. has b(i
two sites on which it is planne
erect new houses. Work will
mence on May 1, on a house a
Liberty St., while the other wi
located at 933 Liberty Ave.
Western Penn Co. operates
others, including the Regent, Bi
Falls; Diamond, Pittsburgh; G
Milvale; Main, Sharpsburg, ,
Braddock, at Braddock. H. Golf
is president and headquarters, ■
Forbes St.
t'l
m
lilStI
i\
THE
ijsday, March 31, 1926
5 ,
irope Discussed
(Continued from Page 1)
ee-cornered deal has been
upon. The countries em-
will be Austria, Hungary,
'-vakin Yugoslavia, Rou-
ilgaria, Greece and Turkey.
I possibility that immedi-
will embrace Poland and
liiough decision on the latter
Keen made.
rged selling organizations
rned with two problems:
lion of overhead through
ed distribution and the in-
rcvenue from poor territor-
.cie will be no flooding of
jarkets. As a matter of fact.
■'I'lined outputs of Famous.
mal and M-G.-M. will not
se territories, but about
will. It is stated on be-
ic participants in the deal
\ill tend to lift the level of
market for both big and
ributors.
3|umbia Exchanges
{Continued from Page 1)
xchanges will retain their in-
identity, since all of them
ing product aside from Co-
!>ut the offices will bear the
name. Franchises have al-
i<n sold to Sam Zierler of
1 !n\ ealth for New York and
I New Jersey; Henri Ellman
• ipitol Film Exchange for
erved out ot. Chicago and
lis and %vith Joseph Mc-
;ind Abe Montague of Inde-
Films, Inc., Boston, for New
! Cooney Bros., prominent
I xhibitors, are behind Capi-
liers who have attended the
~ here give an indication of
ic additional franchises may
IV are Jack Lannon of Seat-
Denver, J. S. Grauman of
cee, Louis Hyman of San
:o and Los Angeles, M. A.
)f Buffalo, Louis Berman of
Iphia and Barney Rosenthal
i .ouis
tjComptroller for Stanley Co.
elphia — The Stanley Co. of
has appointed a new comp-
in James Brennan, who has
itb the organization since its
ni. He succeeds Irving Ross-
lio was elected treasurer, fill-
ijvacancy caused by the resigna-
3 Lawrence Beggs.
randall Officials Better
irgton — George A. Crouch,
r of the Crandall Theaters,
irriett Locher. of the Public
Dept. and Nelson B. Bell,
of advertising and publicity,
turned to their duties, follow-
;cks of the grippe.
Itarted on New Stanley House
lelphia — Work has com-
on the new theater which will
bv the Stanlev Co. at Ogontz
d Limekiln Pike. It will cost
30 and seat 2,500.
to Represent National Screen
s, Tex — Bert E. Graetz, for
ears a film salesman, has been
:J Southern representative for
1 Screen Service, New York.
Newspaper Opinions
"The Auction Block"— M.-G.M.
State, Boston
GLOBE—* ♦ * Ray's part offers him al-
most the same opportunity as his "hick" roles
to delight hy acting in that bashful and ex-
tremely boyish manner so natural to him. * * *
HERALD—* ♦ ♦ "The Auction Block" is
the sort of film that might have been better,
and of course might have been infinitely worse.
It opens with the end of a beauty contest at
Atlantic City. ♦ ♦ *
"The Beautiful City"— First Nat'l.
Strand, Milwaukee
SENTINEL—* * * As a whole the pic-
ture is above the average in direction and ti-
tling, if tiot in story material, but it does not
compare with Barthelmess' "Shore Leave."
"Ben Hur"— M.-G.-M.
Colonial, Boston
GLOBE — * * * No one was disappointed
last night in "Ben Hur," and that is the most
that can be said for any play or film. There
are some extraordinarily fine "shots" in "Ben
Hur," as well as some fine color sequences
which add to the picturesqueness of the film.
♦ * *
HERALD—* * * Throughout the photog-
raphy is exceedingly skilful and quite luxu-
riant in its oriental design and composition,
especially in the palm fringed vistas of the
city of Antioch, in the cumulative massing of
the houses of Jerusalem, and in the Roman
towers of Antioch. * * •
"His Secretary"- M.-G.-M.
Chicago, Chicago
JOURNAL—* * ♦ ♦ Cody is excellent as
the weathered and tasteful appraiser, and no
one better than Louis can introduce pathetic
comedy and everyday husbandship. It is easy
to surmise high good luck for "His Secre
tary." * ♦ *
POST — * * * It is as smartly staged and
smoothly directed as a more pretentious affair.
Apollo, Indianapolis
TIMES—* * * Not only does Norma Shear-
er have her best part in this picture but I
am sure that Lew Cody and Willard Louis
never had better light comedy parts. ♦ * *
"The Love Toy"— Warners
Circle, Cleveland
PLAIN DEALER—* * * Even as a bur-
lesque, however, "The Love Toy" is rather
far fetched. In action, at times, it almost
resembles a Tom Mix western or a Mack
Sennett comedy. * * *
"Memory Lane"— First Nat'l
State. Cleveland
NEWS — * * * The graceful and natural
Eleanor Boardman conies out no better than
second best in this sentimental tale of dis-
illusioning: romanti^cs. » « » -
PLAIN DEALER—* * • The uncertainty
of the theme of this picture, until near the
finish, holds down what would otherwise be
a fairly high rating. * * *
TIMES—* * * The picture has a sob
and heart-tug in it and is cleverly constructed.
"The Outsider"— Fox
Fox. Philadelphia
INQUIRER— * * * "The Outsider" is a
picture really worth while, though, of course.
in its plot there is considerable opportunity
for the super-critic to detect manifest fiaws.
"Soul Mates"— M.G.-M.
Madison, Detroit
TIMES — * * * This Glyn opus like its
predecessors, is of minor importance. It!!
plot is never so deep that it furrows the
brow, in fact you guess the ultimate- out-
come right from the start. • • •
Merrill. Milwaukee
SENTINEL-* * * seemed rather a fool
thing with subtitles suggestive of a servant
girl's idea of swell literature. In fact the
captions are had enough to be amusing.
OH, WHAT A PAL IS RAYART!
That's the refrain of the Song that the
Messrs. Mills and Berkowitz (First
Graphic Exchanges, Albany and Buf-
falo) were singing as they balanced
their books for the season just past !
And at its conclusion they stepped out
and contracted for
THE ENTIRE RAYART PROGRAM
For 1926-1927
>>
THERE'S A GREAT BIG GOLDEN
REASON!
j ;jVV#V#V#V# V# V¥ V# V# V#V# ♦ ♦•V V# V* <♦ V# V# V# V^ V* V#«V Vlr V#V
j.t
NATIONAL MUSIC WEEK
May 2nd to May 8th
An Opportune Time to Start Playing
JAMES A. FITZPATRICK'S
FAMOUS
MUSIC MASTERS SERIES
Twelve One Reel Incidents from the Lives of the World's
Greatest Composers Accompanied By Their Own Music
ISSUED WITH FULL ORCHESTRATIONS
Including Solo Piano and Solo Organ
Parts, Especially Arranged and Synchronized by
HUGO RIESENFELD
Booked Direct to FIRST RUN THEATRES
Anywhere in the United States!
THE MUSIC WEEK RUSH IS ON
ORDER YOUR PRINT AND MUSIC NOW!
FITZPATRICK PICTURES, Inc.
729 Seventh Avenue New York City
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^^:«-:;»»u::»:::KK:u«»n-n«:K^^^^^
THE
■c&!^
ill
DAILY
Wednesday, March 31
News Reels Out
(^Contxnuei from Page 1)
It was originally intended when
the bill creating the board of state
censors was passed that this class of
films should not be subjected to in-
spection and licensing. The object
of this bill is to correct the law in
this particular. The Davison bill has
already passed the Assembly but
after being submitted to the Senate
and after a hearing on the measure
it was decided to slightly amend the
bill before being transmitted to the
Governoi. The amendment to the
law reads as follows:
"All films exclusively portraying
current events or pictorial news of
the day, commonly called news reels,
or excerpts from the public press,
may be exhibited without inspection
by the motion picture censorship
commission and no permits or fees
shall be required therefor."
It will now be necessary for the
Davison bill to be returned to the As-
sembly and passed again in its
amended form. There has been no
opposition to the bill and Governor
Smith will sign it when transmitted
to him.
Warners Sign Scenarist
Hollywood — The Warners have
signed Mary O'Hara. scenarist, to a
long term contract. Her first assign-
ment IS "The Door Mat."
Among Exchangemen
Kansas City — Ray Netemeier has joined
the F. 13. O. sales staff. His old post as
booker lias been tilled by Chris Crescent, for
merly with Enterprise.
Minneapoh's — Max Rivkin has joined the
sales staff of Associated Exhibitors.
Kansas City — Harry Strickland, Uniter
Artists salesman, has gone to California to
visit his mother, who is ill.
Kansas City — Gay S. Piiniell, formerly
with Paramount in Denver, lias taken a sales
job with the local Educational office.
St. Louis— M. E. "Marty" Williams, fo
merly with Paramount here, has taken
sales position with Associated Exhibitors.
Detroit — Murray Nadler has joined War
ners.
Des Moines — .1. E. Cass, formerly of Uiii
versa! in Minneapolis, lias been appointed
salesman.
Boston — J Brown has taken the place va-
cated by Wallace Scales as manager of As-
sociated Exhibitors.
Boston — Abe Erskine has joined M.-G.-M.
Boston — Walter Davidson has resigned as
salesman for Warners.
Boston — jack Kline has been made Warner
division manager with headquarters here.
Detroit — Brad Burque is now salesmai
for Associated Exhibitors.
St. Louis — Harry Saunders has joined
First National.
Philadelphia — Herbert Hayman has been
appointed manager for Independent Film
Corp.
Philadelphia — John Gill has resigned from
Liberty Film to join the sales forces of
Universal.
$200,000 Theater Fire
Moncton, N. B.— Damage of $200,-
000 was caused when fire razed the
Capitol and Empress, operated by the
Eastern Amusement Co.
Improving New Lasky Studio
Hollywood — Work started yester-
day on the $500,000 improvements to
be made in preparing the United
Studio, for Paramount.
Campbell Theaters to Expand
Denton, Tex. — A site has been se-
cured by the Campbell Theaters Co.,
on which will be erected a new house.
A second new theater will be built at
Weatherford. Campbell now operates
three here.
Houston Installs Vaudeville
Sherman, Tex. — A new stage and
equipment are being installed in the
Gem, owned by H. C. Houston. When
completed, the present straight pic-
ture policy will be changed to vaude-
ville and pictures.
Texas House Sold in Foreclosure
Timpson, Tex. — Under a foreclo-
sure lien held by the Guaranty Bond
State Bank here, the Victory has been
sold to C. D. McElfatrick, who has
been operating the house on a lease.
Seplowin to Tour the Blast
S-am Seplowin, of Service Film,
short reel distributors, left New York
yesterday on a swing around the
Eastern territory. His first stop is
Albany.
Paris Municipal House
Washington — Paris will soon have
its first municipal picture house, the
Department of Commerce reports.
Alma Rubens Gets Lead
Los Angeles — Alma Rubens has
been signed by Fox for the leading
part in "The Pelican."
Allan Dwan Coming East
Hollywood — Allan Dwan leaves for
the East this week to make his next
production.
Scenario Head Coming P^st
Los Angeles — Dorothy Cams, head
of the Lasky scenario department, is
en route to New York to look for
story material.
Vaudeville on Mission Bill
Clarksville, Tex. — Vaudeville will
soon be made part of the Mission the-
ater bill, which is now showing
straight pictures. The policy, how-
ever, will prevail three days a week.
I
Hays Re-electaJL
(Coittinued from Page 1)*^*
ed treasurer and appointed i
secretary.
The following directors wei
ed: G. McL Baynes of R
Publishing Co.; Charles H. i
R. H. Cochrane, William Fox
Griffith, E. W. Hammons, Hli,
Hays, Joseph P. Kennedy, 1|(
Loew, Frederick C. MunrodSl
mer Flatten, Richard A.
Joseph M. Schenck, Albert;
Warner Bros., and Adolph 2
In his annual report to t
bers, Hays cited the advan(
by the industry during the
months in attaining its pres
tion as one of the country's I
ble enterprises, and indicatedj
fidence in the continually i
program of the Associi
achieving its aim of produi
tures of the finest type.
fre
We
■
E. J. Smith, general sales t
of Associated, has left New ]
a sales trip to the Coast, visi ^^ f
cities en route. 1 ij)ira
Canadian Exhibitor Dt
Chicoutimi, Quebec — Geo^lij
zina, local exhibitor -is dead.,
isiiT
k,i
Hffc.
iTHE
i« brAdstreet
f FILMDOM
Authority
] XXXVI No. 1
Thursday, April 1, 1926
Price 5 Cents
Greater Aim
are advertising America
We are building buying
I through the motion pic-
. We are bettering living
1 ons everyw^here— espec-
1 the small towns."
IS Will Hays talking be-
lie Advertising Club of
Vork, talking seriously
lintedly on only some of
eat good for which the
picture is responsible,
t body who is concerned with
1 lubtry should read the Hays
It is powerful in its scope,
ling in its detail and impres-
i!s sweep. It carries the per-
aiiswer to the bigot and to
: of what the motion picture
Mr. Hays declares the mo-
ture knows no barrier of dis-
le adds it has brought to nar-
; es a knowledge of the wide,
irld and has clothed the emp-
tjtence of far-off hamlets with
iully he declares the motion
today has little to apologize
I very much to be proud of.
t he fails to lose his perspect-
e feels that the end is not yet
t. He is certain that the ac-
hments of the motion picture
yet its greatest.
:where in the offing, Hays
infinitely greater future. He
) this medium as the one
will eliminate hate, interna-
discord perhaps, petty misun-
dings between peoples. He
! a better world to live in.
suggested to the advertising
it a thought be given to "What
t with the Movies." It's a real
sell and to sell just as hard
possible to do so.
message should be flashed on
;ens of the country. What the
picture has done to improve
)wn life has a right to be pub-
What the motion picture has
:o bolster trade, not only
tor that is conceded. But in
{Continued on Page 2)
Mr. Kent — for the nice things you
ut me. Nell Gwyn. — Advt.
Arrow Accord Near
Attorneys Lining Up Creditors for
Extension — About $700,000 in
Outstanding Debts
With creditors representing claims
of $600,000 in agreement, attorneys
for Arrow are optimistic over pros-
pects that the company will pull
through its present financial difficul-
ties.
At the invitation of W. E. Shallen-
berger, president of the company,
there have been several additions
made to the directorate. E. C. Mc-
Cullough, who is interested in Arrow
financially, has been made vice-presi-
dent in charge of financing; Sol Fal-
lin, a financier, is another; a third is
William R. Walker, of the M. P.
Capital Corp. and a fourth, Al Sild-
ler, of the Empire Laboratory.
There are outstanding about $700,-
(Continued on Page 2)
Northwest to Convene
Exhibitor Organization to Hold Con-
vention in Minneapolis Late
in April
Minneapolis — First call for the an-
nual exhibitor convention was sound-
ed this week by W. A. StefiEes, head
of the Northwest exhibitor associa-
tion. The meeting will be held here
late in April or the first week in
May.
Plans for combating adverse legis-
lation is expected to prove one of
the chief issues, with the organiza-
tion preparing for a campaign to
head off enactment of burdensome
(Continued on Page 7)
Two Pathe Dividends
Both Payable May 1 — Company Re-
ports 1925 a Good Year — Stoek
Goes Up Five Points
Directors of Pathe Exchange, Inc.,
have declared an initial quarterly
dividend of 75 cents per share on the
common, also a stock dividend of 5
per cent, both dividends payable May
1, to holders of record April 20.
In issuing the dividend notice, Paul
Fuller, Jr., president of the company,
stated that 1925 had been an excep-
(Continued on Page 7)
Loew Openings
Screen and stage stars will attend
the opening of Loew's State at New
Orleans Saturday night and of Loew's
Melba, Dallas, Wednesday, April 7.
The New York party leaves tonight;
the Los Angeles contingent starts
tomorrow.
Those going include: Marcus
{Continued on Page 6)
$67,600,000 for Ads
Industry Spends Enormous Sum
Yearly, Hays Tells Advertising
Club of New York
Will H. Hays, speaking before the
Advertising Club of New York yes-
terday, said at one point:
"It has been said that one cent is
spent in advertising to sell every mo-
tion picture theater ticket. Producer,
distributor and theater owner share
in the expenditure. If that is true,
we reach this estimate:
"Six billion, seven hundred and six-
ty millions persons in this country
{Continued on Page 7)
Want Hays Benefits
Need Caused New Regional Dis-
tributors' Assoc, to Affiliate
with M. P. P. D. A.
"A realization of the benefits to be
derived through a direct contact
with the Hays organization led inde-
pendent exchangemen to form the
Regional Distributors' Assoc." sev-
eral members of the new group said
yesterday. "Now we'll be able to
know what is going on," one of them
said.
When the association holds its
{Continued on Page 6)
Cooper President
Canadian M. P. Distributors and Ex-
hibitors Hold Annual Meeting —
Adopt Exhibition Contract
Toronto — John A. Cooper was
elected president of the M. P. Dis-
tributors and Exhibitors of Canada
at the annual meeting. Arthur Cohen
was named secretary and the follow-
ing directors were chosen: repre-
senting distributors, Arthur Cohen,
Regal; M. Milligan, Famous; W. A.
{Continued on Page 6)
"U" to Produce Plays
Believing that the drama on
Broadway is on the wane, Universal
plans to enter the legitimate produc-
tion field. David C. Werner, for-
merly with George M. Cohan, Cohan
and Harris and Lewis and Gordon,
has been named head of the depart-
ment.
{Continued on Page 7)
Bernerd En Route
London — Jeffrey Bernerd is en
route to New York on the Leviathan.
He is taking with him for American
sale the pictures featuring Stephen
Donoghue, England's premier jockey
and "The Last Days of Pompeii."
"Sea Wolf" to P. D. C.
P. D. C. has closed a deal with
Ralph Ince Prod, to release "The
Sea Wolf."
Russia Opening
Representatives of New American
Combination May Attend Con-
ference at Moscow
The Russian Soviet will launch its
first step to open up that country to
foreign producers and distributors at
a conference to be held at Moscow
beginning April 15. Among those
to attend will probably be Berlin
representatives of the First National,
M.-G.-M. and Famous combination,
which is interested in getting a foot-
hold in Russia as part of its coopera-
tive distributing plan for Europe.
The Soviet desires to revive its
picture industry by encouraging
foreign: companies to cooperate in
production. This plan will enable
Russians to make salable pictures
later when the foreign producers
withdraw. Theaters will be built in
Moscow as part of the program.
Leon Zamkavoy, authorized Ameri-
can representative of the Sovkino,
principal producing company in Rus-
sia and government-controlled, sailea
from New York on Wednesday to
attend the conference, at which all
film representatives of the Soviet
will be present.
Bancitaly Declares Dividend
Bancitaly Corp., has declared a 25
per cent stock dividend, taking effect
April 10, when a four for one author-
ized stock split-up occurs. This re-
duces par value of the shares from
$100 to $25. New shares will carry
an annual dividend rate of $2.24, which
means $11.20 for each five shares
against the former dividend rate of
$9 on one old share of $100 par. The
change is the same as a 25 per cent
increase in the dividend rate.
No Cuts in Chicago and St. Louis
Chicago — Local houses have not
reduced admission prices since the
tax on tickets over 75 cents have been
revoked. Owners say that they paid
the tax formerly themselves and did
not pass it along to patrons.
St. Louis — Motion picture theaters
have not made any reduction in ad-
missions.
13 Units Busy at M.-G.-M.
Howard Dietz, director of public-
ity and advertising for M.-G.-M., is
back from the Coast. He stated yes-
terday that there are now 13 compa-
nies at work at the Culver City stu-
dio with more slated to start by the
end of the week.
Goulding Renews
Los Angeles — Edmund Goulding
will continue with M.-G.-M., under a
new contract Just signed.
^A
THE
j^^
DAILY
Thursday, April 1,
VoLXXXVINo. 1 Thursday.Apr. 1, 1926 Price 5 Cents
JOHN W. ALICOATE Publisher
Copyright 1926, Wid's Films and Filtn Folks^
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all oommunications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
Film issues were normally active yester-
day. Pathe Exchange "A" climbed up 5
points to 54. Famous common also rose
35i to 1185^. The preferred stock of the
same company slipped 2}4 points to 116J^.
Trading was heaviest in Famous common,
17,200 shares changing hands. Pathe fol-
lowed with 6,500.
In the general market trading was very
active and the undertone of the prices was
steadier than the previous day.
Quotations
High
Low
Close
Sales
Balaban & Katz .
6SH
67-^
68
Eastman Kodak ,
107
106J4
107
300
Famous Players .
119
116
1185/,
17,200
Fam. Play. Pfd. .
117
115
116M
1,100
Film Inspection .
4^
454
4'/2
100
•First Nat'l Pfd.
. ,
100
Fox Film "A" .
59
55 '/S
S7'4
3,800
Fox Theaters "A"
19J4
19
1914
2,100
•Intern'l Projector
13
....
Loew's, Inc.
377^
36
36^
3,500
Metro- Gold. Pfd. .
22 >4
22 '4
22 -4
100
M. P. Cap. Corp.
20
19
20
300
Pathe Exch. "A"
54
so'4
54
6,500
tParamount Bway
94'A
94%
94li
2,000
•Skouras Bros. .
, ,
46
•*Stan. Co. of Am.
, .
48
Trans-Lux Screen
. 8%
m
8%
3,800
•Universal Pictures
3054
•Univ. Pict. Pfd.
91
•Warner Bros.
,
lO'A
Warner Pictures .
. 14
13'/i
14
500
* Last prices quoted
** Philadelphia market
f Bond market
Postpone "The Champion Lover"
Hollywood — Production on "The
Champion Lover" has been post-
poned by the Christies in order to
speed release of "Up in Mabel's
Room," by P. D. C, the latter to
be sold separately as a special.
FOR. R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
LOitA or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.Y.c. )
Bryant 3 95 1 /
A Great Aim
(Continued from Page 1)
this country as well, should be
brought home to the business factors
of this nation. It's something they
should know and something which
the industry certainly has every right
to publicize.
With such a program, it is at least
conceivable that this industry might
be accorded a greater measure of
that more considerate treatment
which those on the outside have so
often failed to give it.
KANN
Barrymore in "Manon Lescaut"
Hollywood — John Barrymore will
star in "Manon Lescaut" for Warn-
ers, instead of "The Tavern Ktiight."
Dolores Costello will play opposite
him and Alan Crosland will direct.
"Malron Lescaut" was made by the
Ufa in Germany and stars Lya de
Putti. Either M.-G.-M. or Famous
will release.
Warners Seek New Radio Station
Warners' Theater has suspended
broadcasting through WBPI pending
a deal for another with greater power
and better wave length. It is under-
stood the theater is negotiating with
other stations for time on the air.
English Producers to Speak
Charles Lapworth and Michael
Balcon of Gainsborough Pictures,
Ltd., London, will address the A. M.
P. A. today at the Hofbrau. Florence
Lawrence, new motion picture editor
of the Chicago Examiner, will also
be a guest.
Fox to Improve Studio
Hollywood— Another $500,000 ex-
pansion program planned by Fox
provides for new construction, re-
building and new equipment. Im-
provements include a new stage, a
studio theater and a stage lighting
system.
United Opens Indianapolis Branch
IndianapoHs — United Artists has
opened a branch at 408 N. Illinois
St. E. W. MacLean is manager.
The office covers Indiana, and the
western half of Kentucky, formerly
served from St. Louis.
Sues "U" fer $2,000,000
Los Angeles- — An action for $2,-
000,000 has been filed by Frederick
A. Todd against Universal Picture
Corp., charging that "The Phantom
of the Opera" infringed on the copy-
right held by Todd on a scenario of
"Faust," adapted from Goethe's clas-
sic.
Universal officials yesterday re-
fused to pay any serious attention to
the Todd suit.
Seitz on "Last Frontier"
Hollywood — George B. Seitz has
been engaged by Metropolitan to
finish "The Last Frontier," first
launched by Thomas H. Ince and de-
layed by his death. Marguerite de la
Motte will play the feminine lead.
New M.-G.-M. Manager
Oklahoma City — W. B. Zoellner
has been appointed manager of the
local exchange of M.-G.-M., succeed-
ing M. M. Holstein, resigned.
Granada New Marks House
Chicago — '"Granada" is the name
selected for Marks Bros', new theater,
which will open soon at Sheridan
Road and Devon Ave.
Japanese Star Writes Novel
Chicago — Sessue Hayakawa is the
author of a novel, "The Bandit
Prince," which will be published this
spring.
Continuity Writer Joins Doug
Jack Jungmeyer, continuity writer,
will accompany Douglas Fairbanks
abroad to prepare scenario material.
Grainger on Trip
James R. Grainger, general sales
manager of Fox, left for the Mid-
West last night.
Arrow Accord Near
{Continued from Page 1)
000 in debts. According to Harry G.
Kosch, attorney for Arrow, there is
more than a strong likelihood that
the company will tide over its crisis.
Efforts are being made to secure a
complete accord from all creditors in
granting a six months' extension so
that Arrow can dissipate its "frozen
assets." The plan provides for Shall-
enberger to take the road and dis-
pose of unsold territory. It is stated
that there are many thousands of
dollars outstanding in contracts with
exchanges on which collections are
either overdue or about to fall due.
RESPONSIBILITY
In a community of interests as concentrated as are the Motion Picture
and Theatrical Industries, dare we jeopardize a reputation so painstakingly
developed, by failing to serve vyith faultless precision — IN EVERY
INSTANCE.
Therein lies your security, because
We will stake our reputation on our service.
INCORPORATCO
M
nFysmgiAWiCE BIWO»4EWS»
80 MAIDEN LANE, N. Y. C. Telephone John 3080
■ «.■■■.. ..■■■■ .^
This is a 'Cornerblock' cut fur:
FREE for all Pathecomedies a
exchange.
A COMPLETE LABORATORY
AND TITLE SERVICE
N«W VORK .,-:^|fVpf^ri,-.^ FORTH
71J 7ih Ave. CxiSiAUIsiS-^i
HOLLYWOOD
Font'
Wm.BRADLB
Another RAYART Booi
y
WHAT COULD BE
WEETER THAN A
YEAR CONTRACT
WITH UNIVERSAL?
FIVE YEARS OF EASE-FIVE YEARS OF BOOKING
worries lifted from your busy brain — five satisfied years
of assurance that you are receiving the surest, finest line-
up of box office pictures offered by any one company (see
records of Universal White List hits) — five years of deal-
ings with an organization of sound, Gibraltar-like stability
— five years of agreement with a producing and distribut-
ing company known the world over for its "live and help
live" policy, its white and square business methods — its
outstanding and ever increasing success in the production of
lOO-cents-on-the-doUar, honest-to-goodness picture values.
What could be sweeter?
Communicate Immediately Witli
niversal Pictures Corp*
CARL LAEMMLE, President
730 Fifth Avenue, Nemr York City
/
fff
SAMUEL S. HUTCHINSON
''Prcsenhs
Edward
EVEREn
HORIQN
Here's a
Real
Special /
- 0° A
TT's A HUT:cHiisrsot<r co^AEPVi!a
L
Comedy
Gets
The
Everii
lime
BUSCH
FROM THE POPULAR NOVEL BY
FREDERICK S. ISHAM--
DIRECTED BY LLOYD IN6R4HAM
tributed tu ASSOCIATED EXHIBITORS. Oscar A.Price. Fires.
i
/
THE
■<&!!!1
DAILY
Thursday, April 1, IJ
Presentations
Rialto
A Charleston contest is featured all week
at the Rialto, a contest being given daily
at an afternoon and evening performance.
The amateur talent is selected not only from
New York, but from suburban towns up-
state and in New Jersey.
About eight performers appear at each
contest, divided equally between boys and
girls. A jazz band of eight pieces is on
the stage. An announcer introduces each
contestant with a little comedy patter. Al-
though confined to unprofessionals, every
one of the entrants is far above the usual
amateur in ability to perform the dance.
At each performance, comedy is injected by
one of the contestants being picked up to
do a "boob amateur" turn, which gets a big
laugh.
On the stage at each exhibition are two
judges — professional dancers well known on
the Rialto. At the close of the contest
they pick the winner with the assistance
of the audience, which applauds as the
prize cup is held over the heads of the
various members.
There is an added attraction with two
colored members of the house staff doing a
double Charleston in real darkey style. The
announcer then informs the audience that
the winners of the individual contests will
all compete Saturday night for a loving cup.
It was quite evident that the Charleston
exhibition met with the approval of the pa-
trons. Running time, 25 minutes.
The balance of the program consists of
a Music Master Series, "George Frederick
Handel," eight minutes; Edward Atchison,
tenor, offering an aria from "Martha" and
a song, five minutes ; News Weekly, seven
minutes: organ specialty with singing slides,
six minutes; the Melody Sextette in three
numbers, ten minutes, closing with the fea'-
ture, "Bride of the Storm," 65 minutes.
Rivoli
The Rivoli appears to ha^e abandoned,
or at least temoorarily, the elaborate revue
and instead built up a program of short
numbers, the most attractive of which is a
number called "The Chinese Plate," devised
and staged by Frank Cambria.
The stage is set in Oriental style with a
black velvet back curtain and decorations
in the way of table, lantern, and Buddha
altar, all Oriental in design. A girl in native
costume dances to "Dance of the Chinese
Doll" by Rabikofl. After this number the
curtains part revealing "The Chinese Plate."
The decorated rim of the plate serves as
a frame for the tableau which represents
the painting upon the flat of the plate. In
the tableau are a man and woman who sing
"The Cherry Blossom" and "Chinese Lul-
laby." The setting is typical of the de-
signs found on decorated Chinese tableware.
This attractive number occupies only seven
minutes of the Rivoli program while the
bulk of the time is consumed with the fea-
ture, Pola Negri in "The Crown of Lies,"
59 minutes and a Lloyd Hamilton comedy,
"Nobody's Business," 20 minutes.
A wholly artistic effort is "Pierrot's Ser-
enade" in which Julius Fisher plays the
cellophone, explained as "a piece of oak-
wood phonograph, sound box. an automobile
horn and ai piece of piano wire." It makes
pretty good music at that, on the order
of the kazoo but of softer tone. The setting
IS a series of rooftops with Pierrot perched
on a chimney top playing "Top of the
World" and "Sometime." Some of his ani-
mal imitations consist of a cat and dog fight
whereupon the cat and dog appear on a
nearby roof top and perform in accord with
the musician's squeaks and squeals.
In the foreground there is a decorated
scrim curtain. This takes up six minutes
of the bill with the overture, excerpts from
musical comedies, and the illustrated song
number occupying nine, eight and eight min-
utes, respectively. The illustrated song num-
ber is the weakest feature on the bill. The
audience never participates and if it did
the great volume of sound that Harold Ram-
say puts over would drown them out. A
short reel subject, "Modern Centaurs" offers
four minutes of interesting thrills.
Lya de Putti Back at Work
Lya de Putti has returned to the
Paramount studio, following an op-
eration for appendicitis.
Cooper President
(,Continued from Page 1)
Bach, First National; O. R. Hanson,
Educational; B. F. Lyon, Warners;
C. Hague, Universal; representing
exhibitors, C. Robson and John Ar-
thur; director-at-large, J. P. O'-
Loughlin, Fox.
The new standard exhibition con-
tract was adopted to come into force
May 1.
The annual report of Auditor T. J.
Bragg, showed satisfactory progress
in all branches, and the treasurer's
statement indicated a reasonable sur-
plus. Relations between the asso-
ciation and various exhibitor organi-
zations were reported improved.
The six Film Boards of Trade were
said to be operating successfully.
Pathe to Star Boxer
Pathe will feature Gene Tunney,
heavyweight, in a 10-chapter serial,
to be directed by Spencer Bennet.
Tunney leaves for the Coast this
week.
George Archainbaud 111
George Archainbaud, directing Mil-
ton Sills in "Puppets" has been laid
up with the grippe for several days.
Arthur Tavares is directing tempor-
arily.
Loew Openings
(Contimied from Page 1)
Loew, E. A. Schiller, N. G. Gran-
lund, Charles De Roche and "Bugs"
Baer.
The Slate is at Canal and Rampart
Sts., and seats 3,800. The Melba
seats 2,000, and until now has been
operated by Publix.
Coast Group to Attend
Los Angeles — Many stars and ex-
ecutives will leave tomorrow for
New Orleans to attend the opening
of Loew's State. The party includes
Lew Cody, Claire Windsor, Pauline
Starke, Conrad Nagel, Dorothy Phil-
lips, Jack Mulhall, William Russell,
Eileen Percy, Dorothy Mackaill,
Lloyd Hamilton and Buster Keaton.
"Roxy" En Route to Coast
"Roxy" is en route to California
for a six weeks' rest. He returns to
New York about May 1. Erection of
framework on the Roxy theater
starts the middle of next month.
Leonard Mitchell Joins
Leonard Mitchell has resigned as
publicity director of the United
States Lines to join De Forest
Phonofilms as head of publicity, ad-
vertising and exploitation.
Want Hays Benefi|
(Continued from Page 1)
next meeting in about one
plans will be made for the se
of a delegate who will sit in
ferences at the Hays office. |j
rations will also be made for
tional headquarters in New
with a paid executive secretaij
general manager in charge. Thil
port of exchanges througho|i|
country will be sought. II
Indications are that the inciS
of the new organization will nil
the ranks of the I. M. P. /j
though many of the distributoil
affiliated with the latter group j
there is any exodus it will be
ual," one exchangemen said.
Not Decentralizing Buyii
Publix has issued a denial (j
report published at the time <[
Atlantic City convention, thai
company was to decentralize itiS
ing of short subjects. The corj
has had no such plan in conttiTJ
tion at any time, according to iL
Chatkin, in charge of the purclJ|
of short subjects for Publix.
buying will continue in New 'j
mo
"Skyrocket" Succeeds "Sea
Hollywood — "The Skyrockei
follow "The Sea Beast" at t\^b
gueroa.
Not one—
but many
celebrated
directors
helped
make it!
IVfQ \sboN!
top
IS;-
m
ly, April 1, 1926
DAILY
i. Sales Changes
xhange Managers at Wash-
Charlotte, Albany and
linneapolis Appointed
R. Grainger of Fox, an-
the following changes:
J. Price, formerly manager at
aslsumes management of the
)n office. John Fuller, former
at Charlotte, has been appointed
f that branch. I. J. Schmertz, for
1 Fox, New York, has been ap-
.anager at Albany, replacing James
idy, who has been transferred.
Gomersall, formerly manager of
is, has been appointed managei
apolis, replacing George T. Laii
has been transferred.
A. Roberts has been appointed
short subject sales manager.
Iter Sign for the Oriental
o — What is claimed to be
est projecting electric sign
orld will be erected in front
jan & Katz' Oriental. It
122 ft. in height, extending
es from tip to tip. Its de-
carry out the Oriental at-
of the architecture. Each
11 be eight ft. high and near-
bulbs will be in the sign.
will be 15 stories from the
'el and will be visible almost
out on Lake Michigan.
Incorporations
Albany, N. Y.— Kingston Recreation Corp.,
lirooklyn; theaters. Capital $10,000. Incor-
porators, M. Cohen and M. Geller. Attor-
ney, H. Lenitz, 51 Chambers St
Albany, N. Y.— Reade's Kingston Theater
■^o., i\ew \'ork. Incorporators, R. Huber
C. Bryan and W. Marks. Attorneys, Schles-
inger & Schlesinger, 17 East 42nd St., New
1 ork.
Dover, Del.— The B. F. Keith Program
Co., to print theater programs. Capital
i>l 0,000. Attorney, Corporation Guarantee &
Trust Co., 927 Market St., Wilmington.
Dover, Del.— Bell Theater Co., Philadel-
phia; to operate theaters. Capital $100,000.
Attorney, Corporation Guarantee & Trust
Co., 927 Market St., Wilmington.
!w English Companies
1 — Cherry Kearton Films,
been chartered with a capital
C. Kearton, traveler and ex-
president of the new com-
ich will produce travel pic-
Associated are Geoffrey
the music publisher, and
Purdy, a hotel proprietor.
ig to Broadway Houses
offerings at the Broadway
eginning Sunday are: Capi-
ki;" Cameo, "The Grand
and the Waiter;" Rialto,
iven's Sakes;" Strand, "The
t."
t for "The Temptress"
ood — Armand Kaliz, vaude-
er, has been added to the
The Temptress." Other ad-
re Antonio D'Algy, Roy
Kathleen Key and Alys
►Iden Tickets" as Souvenirs
ial is giving as souvenirs of
ere of "The Flaming Fron-
eduled for Saturday night
'olony, "golden ticket" re-
the original pasteboards.
to "U" Scenario Staff
ngeles — William Elwell
ho won a national scenario
sld by Universal, has been
the M.-G.-M. staff.
.0 Produce Plays
'ontinued from Page 1)
is seeking manuscripts suit-
5th Universal's pictures and
■ecially a farce-comedy, in
present Reginald Denny on
._ If the experiment is suc-
iversal may introduce other
Albany, N. Y.— The Emerald Photo-Drama
Studio, Inc., New York; to produce. Capi-
tal $200,000. Incorporators, O. Rella, 1350
Grand Concourse, Bronx, et al.
Albany, N. Y. — Harwill Amusement Co.,
New York; theater and stage equipment.
Capital $25,000. Incorporators, S. Chapin,
E. Klein and S. Bass.
Columbus, O.— The Higginsport Amuse-
ment Co., Higginsport; theaters. Capital
$2,000. Incorporators, C. Williams and C.
Heizer.
Sacramento, Cal. — David Warner Prod.,
Inc., Hollywood ; to produce. Incorporators,
E. Hurley, D. Warner and H. O'Rourke.
Albany, N. Y. — British National Pictures
Corp., New York ; to produce and distribute.
Capital $20,000. ,
London, Eng. — British Distributors Film
Agency, Ltd., London ; produce and distri-
bute. Capital £ 5,000.
Albany, N. Y. — Battery Amusement Corp.,
New York; to operate theaters. Capital
$10,000.
Albany, N. Y. — Stoeber Realty, Inc., New
York; theaters and real estate. Capital
$10,000.
Dover, Del. — Kyograph Photo, Inc., Wil-
mington ; manufacture film. Capital $300,-
000.
Albany, N. Y.— Fulton Theater Holding
Corp., New York ; theaters and real estate.
Albany, N. Y. — Cantor Comedies, Inc.
New York; produce. Capital $2,000.
Albany, N. Y. — Rochcent Realty Corp.
New York; theaters. Capital $10,000.
London, Eng. — Capitol Theater, Ltd., St.
Austell; ^eaters. Capital £1,000.
Dave Wells Promoted
Minneapolis — Dave Wells, assist-
ant manager of the New Garrick,
has been named manager of the Lyn-
dale. Robert Guiderman has suc-
ceeded him at the New Garrick.
Other changes in the F. & R. organi-
zation are the transfer of Charles
Murray from the Lyndale to the
Rialto with George Kruger transfer-
red to the Loring.
Harry Hart Succeeds Shumov/
Milwaukee — Harry Hart has l)een
appointed successor to Harry J. Shu-
mow as manager of the local ex-
change cf Associated Exhibitors.
Dave Harrison in Town
Dave Harrison, manager of the
Empire theater in Syracuse and well
known in that section, is in town.
$67,600,000 for Ads
(Continued from Page 1)
attend motion picture theaters in a
year.
"If one cent is spent on advertising
for each admission, the total is $67,-
600,000 a year that we are spending
with advertising men. Some say that
$100,000000 is nearer the correct fig-
ure."
Newspapers and magazines in the
United States print more than 15,000
fihn advertisements daily, he estimat-
ed, and said that it was not uncom-
mon for a company to sell $1,000,000
worth of accessories in one year.
Theaters no longer use misleading
advertising, he said.
There are 725 former newspaper-
men occupying key positions in pic-
ture work, Hays stated.
To Aid Salvation Army
Beulah Livingstone, of United
Artists, has been appointed chairman
of a committee to cover the picture
industry in the forthcoming Annual
Maintenance Appeal for Salvation
Army work in Greater New York.
Two Pathe Dividends
(Continued from Page 1)
tionally good year for the company.
He said that the company had no
bank loans outstanding. The annual
report is expected shortly.
Pathe "A" closed yesterday at 54,
a rise of five points in a generally
bullish market.
Northwest to Convene
(Continued from Page 1)
laws at forthcoming sessions of state
legislatures in the Northwest.
"Never before has there been such
strong need for organization and all
exhibitors of the territory should at-
tend the convention which may prove
their business salvation, in view of
threatened annihila'ition," declares
Steffes.
The announcement sets at rest that
the organization might forego its
usual custom of holding an annual
convention. Under plans outlined
by Steffes, the sessions will be de-
voted entirely to business with no
entertainment features.
Brylawski Urges United Effort
A. Julian Brylawski, chairman of
the board of the M. P. T. O. A., has
written to J. H. Michaels, chairman
of the M. P. T. O. of N. Y., urging
him to desist from requesting the co-
operation of the Film Boards of
Trade in the music tax situation. Such
action, Brylawski says, is "pulling in
an opposite direction from the efforts
of the music tax committee of the na-
tional association."
Fleming to Direct "Rough Riders"
Paramount announces Victor Flem-
ing will direct "The Rough Riders."
This was first recorded in this pub-
lication from Atlantic City last week.
Lois Moran Opposite Chaney
Hollywood — ^Lois Moran will play
opposite Lon Chaney in "Road to
Mandalay."
L. A. and S. F.
That means "Los Angeles and San
Francisco" — which is where Gene Em-
mick's Peerless Film Service operates.
It also means "Laughter, Amusement
and Solid Fun,"which is what is coming
to Gene's Exhibitor clientele and their
patrons.
Because, you see, that discerning gen-
tleman has acquired for 1926-1927
RAYARTS RADIANT COMEDIES
From Coast to Coast, it's
RAY ART all the way!
-<<®>-J
Foreign Distribution Through Richmont Pictures, Inc.
y TO WED
THE SPLURGE OF A NEWLY MARRIED COUPLE
BLUFFING THEIR WAY THRU SOCIETY^
EVELYN CAMPBELL
with
MATT MOORE-ZASU PITTS ""'^ KATHRYN PERRY
FRANK. BORZAGE /r^^«cfm
A box-office delight/ A joy for the S. R. O.
lovers. Another mighty comedy- drama success
for better business days.
fox Film Comoratioiv
iTHE
brAdstreet
^ FILHDOM
0
Authority
■-
;xxvi No. 2
Friday, April 2, 1926
Price 5 Cents
Idle Talk
idio executive leaves Fa-
;ertain new players get
li with F. B. O. The two
! ies are to merge. That's
mral conclusion of many,
'ling is set but the signa-
lobody knows where the
3 starts. However, once
those in the know" have
yured out.
) appens Famous and F. B. O.
urge. They don't intend to.
I g's duties at Paramount's
1 studio were divided last fall.
le Kennedy made him a
i offer and he accepted. When
1 mount school was launched,
i he intention to "farm" the
' ^ out. A deal was on with
! producers but it didn't de-
Then came the arrangement
B. O.
"imous will look them over
he winners. The others —
IS the difference. And that
vhole inside of the latest
Moving On
comes from Chicago that
cmbusch, Indiana's "stormy
' i about to launch a national
f circuit. What's more signi-
i the inkling that the Ascher
friendly to the idea. Tie
Aith the fact that Aschers
are developing a buying or-
n to operate in Chicago.
ybe you have something.
\Dotvn to Business
or the latest big deal in the
field. "Watty" Rothacker
day on the Mauretania. H.
and Consolidated Film In-
lold an option on the Roth-
abs." A sale is in sight.
rhe Pot's Brewing
; on from laboratories, one
eaters again. What a mam-
1 this one is. It's gigantic,
us, — well, just watch out.
K ANN
Consolidation Set
First National, Famous, M.-G.-M. in
Agreement on Central European
Deal — Effective at Once
It is understood that, effective as of
j'esterday, M e t r o-Goldwyn-Mayer,
First National and Famous, will sell
jointly in Central and Southeastern
Europe. The three-cornered selling
plan will be put into active operation
as fast as the physical machinery can
be perfected.
Its sponsers feel certain that
many benefits are in sight for the
trade generally and for foreign exhibi-
tors in particular. As noted, they will
not place their combined outputs into
I C oriimtcd on Fay.' 2)
Seek Canadian Quota
Ontario Legislature Considering Law
To Give English Pictures More
Playing Time
Toronto — A move has been made
on the floor of the Ontario Legisla-
ture to provide a film quota law for
the theaters of the Province when
Russell Nesbitt, a member for Toron-
to, introduced a motion providing that
75 per cent of the pictures shown in
tlie Province should be made in the
British Empire. The motion resulted
in a lengthy debate.
(Continued on Page 4)
Broke in with Six
English Industry Placed 10% of Pro-
duction Here Last Year, Charles
Lapworth Tells A. M. P. A.
Out of 60 pictures produced in
England last year six secured Ameri-
can distribution. Charles Lapworth.
of Gainsborough Pictures, Ltd.. es-
timated at the luncheon of the A. M.
P. A. vesterday. Ninety-five per cent
of films shown on British screens are
American-made, he said.
(Continued on Page 9)
Again Nat 'I Booking?
Chicago — It is reported here
that Frank Rembusch, presi-
dent of the M. P. T. O. of In-
diana, is active in the forma-
tion of a national booking cir-
cuit.
Recently, the Cinema Book-
ing Corp. was formed in Dela-
ware by Frank Rembusch. At
the time of its inception, he de-
clared it embraced "an idea,"
nothing more.
id he got Paramount religion.
Nell Gwyn. — Advt.
Hudson Transferred
Will Handle Several First National
Units on Coast— The Rocketts
Take Over His Duties Here
Earl J. Hudson, at present in
charge of production for First Na-
tional in the East, will be transferred
to the Coast, following a long vaca-
tion which he will start upon com-
pletion of "Mismates."
(Continued on Page 7)
Mystery Confab
Much Secrecy Surrounds Allied-M. P.
T. O. Meeting in Chicago — Los
Angeles Convention Discussed
Chicago — There was a lot of mys-
tery around the Congress yesterday.
The national exhibitor convention in
Los Angeles was the topic of conver-
sation.
Nobody would talk. Therefore, the
exact proceedings are seemingly
enshrouded in secrecy. But the idea
behind the conference was this:
The so-called Allied group of states
in the past few clays has been sending
a good many wires to Julian Brylaw-
(Continued on Page 4)
T. O. C. C. Elects
Charles L. O'Reilly Again President
—Installation Dinner at Ritz,
April 24
The T. O. C. C, at its annual meet-
ing vesterday afternoon at the Astor,
again named Charles L. O'Reilly
nresident and elected other officers as
follows: first vice-president, Sol.
Raivcs: second vice-president, Joseph
Tame: executive secretary and busi-
ness director. Tames Matthews; treas-
(Contiuued on Page 7)
Merger Talk Silly
Famous and F. B. O. Won't Unite,
States Sydney R. Kent — Major
Thomson in Agreement
Reports linking Famous and F. B.
O. in a rnerger were described yes-
terday by both Sydney R. Kent, gen-
eral manager of Famous, and Major
H. C. S. Thomson of F. B. O. as
silly.
The reports started on the Coast
and were seized upon here for re-
publication. The fact that many of
the members of the Paramount
school for actiaig had- been "farmed"
out to F. B. O. plus the fact that
Edwin C. King, former Paramount
studio manager in the East, had gone
to the F. B. O. as vice-president in
charge of the studio formed the basis
for the comment.
As a matter of fact, the players
have been loaned to F. B. O. with
the definite understanding that they
are merely borrowed. Those who
(Continued on Page 8)
To "Buck" New Loew House
New Orleans — The long awaited
announcement concerning the future
of the old Crescent is made by the
Saenger Theaters, " Inc., which will
take over the house, and, commencing
Sunday, show stock with pictures.
Ever since work started on Loew's
State, which opens Sunday, there has
been much speculation in the trade
here as to the Crescent.
Foreign Laboratory for Technicolor
Boston— Dr. Herbert T. Kalmus,
president of the Technicolor Motion
Picture Corp., sails from New York
on Saturday aboard the Majestic. He
will visit London, Berlin, Paris and
Nice.
It is understood th"* Ka' s' trip
abroad chiefly concei • ^ablish-
ment of a color laboratoi in iurope.
May Act Today
Washington— Reports as to what
form of order will be issued by the
Federal Trade Commission relative
to the reopening of the Famous
Players case are merely "wild
guesses," inasmuch as the Commis-
' (Continued on Page 9)
Plan More Houses
.\n increase in theater construction
will occur this year in South Amer-
ica, according to Jaroho Glucksmann.
associated with Max Ghick.smann,
who returned from that continent.
Lpst vear 14 houses were erected in
the following countries: Argentine, 2:
Uruguav. 4: Chile, 4; Brazil, 4.
(Continued on Page 9)
20 Theaters Sold
The deal between Il!ii\Vsal Thea-
ters Corp. aipd' Capitol Sntcrprises,
Inc., oneraiSi^ iabont 20 theaters in
Iowa Mi^tiri and Kansas, will be
definitelv <<iosed today, according to
indications. -'
(Continued on Page 9)
75 Managers Convention
Los Angeles — _ vcnty-five man-
agers are attending the F. B. O. sales
convention which opened yesterday
at the Ambassador and concludes
Saturday night with a dinner dance
at the studios.
Kentucky Legislature Adjourns
Louisville, Kv.— Tlie Stale Legisla-
ture has adjourned without passing
the proposed ten per cent tax on thea-
ter scats and the bill providnig for
censorship.
Rothacker Back Today
Watterson R. Rothacker returns to
New York today on the Mauretania.
He has been on a Mediterranean trip.
TNC
M
-JXi^
DAILV
Friday, April
foLXXXVIHe. 2 Friday. Apr. 2, 1926 Price 5 Cents
JOHN W. AllCOATEi :::::: Pablisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
T. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all oommunications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.: 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St.. London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
There was less action than usual among
film issues yesterday. Again Famous com-
mon figured prominently in the trading,
12,400 shares being sold.
Fox Film "A" figured in the highest rise,
going up 4;^ points to Sl'/i. A gain of 3
points, to 71, was registered by Balaban &
Katz. Fox Theaters "A" went up 1^
points to 21. Both Famous common and
preferred remained practically unchanged.
In the continuation of the short covering
movement in the general market prices ral-
lied 1 to 5 points further. The exchange
recesses today in observance of Good Friday.
Quotations
High
Low
Cl08«
Sales
Balaban & Katz .
72
70'^
71
Eastman Kodak .
1077^
1077^
107^
500
Famous Players .
.120^
118
119 '4
12,400
Fam. Play. Pfd. .
117'4
117
117'4
200
•Film Inspection .
4'/,
> • ■ *
•First Nafl Pfd.
100
Fox Film "A" .
61^
58
61-4
3,100
Fox Theaters "A"
21
20'4
21
3,400
•Intern'l Projector
, ,
13
Loew's, Inc. . . .
. 39'4
37?<
38^
6,800
Metro-Gold. Pfd. .
22
22
22^
100
M. P. Cap. Corp.
20^
19
19
900
Pathe Exch. "A"
55 J^
53^
S4'/5
4,100
fParamount B'way
94%
94^
94H
1,100
Skouras Bi*os. .
46
46
46
••Stan. Co. of Am.
.
49
Trans-Lux Screen
m
85^
8^
1,000
•Universal Pictures
SO'A
•Univ. Pict. Pfd.
, ,
91
•Warner Bros. .
lOVi
•Warner Pictures
14
• Last prices quoted
•• Philadelphia market
■]■ Bond market
How Todd Figures His Damages
Los Angeles — In his suit against
Universal, Frederick A. Todd asks
$500,000 exemplary damages and $1,-
500,000 as the value of "The Phan-
tom of the Opera." He charges that
the picture infringed on his scenario
based on "Faust."
In Charge of Koppin Theaters
Detroit — Walter D. Shafer, who for
the past eight years has managed var-
ious theaters for the Fox circuit, has
resigned to accept the general super-
vision of theaters for the Woodward
Theater Co., of which Henry S. Kop-
pin is president.
Fox to Coast
William Fox left yesterday for the
Coast. The Fox convention group
leaves New York on the 7th for the
Los Angeles sales meetings.
Texas M. P. T. O. Meets May 11
Dallas— Dates for the M. P. T. O.
of Texas convention have been defi-
nitely set for May 11 and 12.
Theatrical Producers Elect
New York theatrical producers took
further organization steps yesterday
afternoon at the Astor, when they
elected the following officers: presi-
dent, William A. Brady; vice-presi-
dent, Arthur Hammerstein; secretary,
Warren Munsell; treasurer, John
Golden; board of directors, Arthur
Hopkins, A. H. Woods, Lee Shubert,
A. L. Erlanger, Gilbert Miller and
Sam Harris.
Another meeting will be held Mon-
day.
De Mille Leaves for New York
Los Angeles — Cecil B. De Mille
leaves for the East today to attend
the New York premiere of "The Vol-
ga Boatman," at the Times Square
theater on the 12th.
Frank Pope Quits Famous
Frank Pope has resigned from the
Famous Players publicity staff to join
P. D. C, where he will handle public-
ity on the local run of "The Volga
Boatman."
Lannon and Sheffield Split?
Seattle—It is understood that the
partnership between Jack Lannon
and J. T. Sheffield in Greater Fea-
tures, Inc.. covering eight Western
states and Alaska, will be dissolved.
Sheffield will buy Lannon's interest
in Salt Lake and Denver, while Lan-
lon buys the Sheffield holdings in
Seattle, Portland and Butte.
Progress Buys 32 from Rayart
Progress Pictures, Inc., of Wash-
ington, has purchased the following
four series from Rayart:
Eight "Romantic" Westerns, pro-
duced by and starring Ben Wilson;
eight Westerns, produced by Ben
\yilson and starring Dick Hatton:
eight produced by Anchor Film, in
which Helen Holmes is starred, and
eight "Action" Westerns produced
by Anchor and starring Al Hoxie.
Consolidation Set
(.Continued from Page 1)
hose territories but merely about two-
thirds. They feel this will prevent a
flooding of the market with pictures
whjch are not suited for those terri-
tories. The saving of money on over-
head operations is a tremendously im-
portant factor which they assert will
reflect savings for all concerned.
Lasky Retaining Stock Interest
The Financial Editor of "The Sun"
stated yesterday:
"Printed rumors that Otto H.
Kahn, of Kuhn, Loeb & Co., had
acquired or was negotiating to ac-
quire the stock held by Jesse Lasky
in Famous Players are, in well in-
formed quarters, said to be without
foundation in fact."
Only Negroes in Picture
Hollywood — A cast composed en-
tirely of negroes will be used by
Cecil B. De Mille in a story of negro
life in America.
Conklin Leaving True Story Films
Frank Conklin has resigned as sales
promotion manager of True Story
Films, Inc.
Hoxie Through with "U"
Hollywood — Having completed his
last picture under his Universal con-
tract Jack Hoxie will take a short
vacation.
F. N. Buys "Riders of the Wind"
Los Angeles — First National has
purchased "Riders of the Wind," by
Elsmyth Thane.
Pollock Going to Europe
Joseph Pollock, of National Screen
Service, sails for Europe April 13.
Booklet on Inspiration Product
Inspiration Pictures is issuing a
highly attractive and artistic booklet
on its product and stars. The book
is the work of J. Boyce Smith. Wal-
ter Camp, Jr., and Emil Jensen.
M. & S. Circuit Chartered
Albany, N. Y. — Incorporation pa-
pers have been granted to E. Mayer,
L. Schneider and J. Borodkin, for the
M. & S. Circuit. Inc., of New York.
Capital is listed at $3,000,000.
M. & S. operate several theaters
on the East Side of New York.
Warners' Sales Conventions
Warner Bros, will hold sales con-
ventions as follows: New York, Hotel
Pennsylvania, April 10, 11, and 12:
Chicago, Hotel Congress, April 17, 18
and 19; Los Angeles, Ambassador
Hotel, April 24, 25 and 26.
Adapts "Passionate Quest"
Hollywood — Marian Constance
Blackton has nearly completed adap-
tation of "The Passionate Quest"
which Warners will make in May
under direction of J. Stuart Black-
ton.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
Fox Earns $274,800 Net in
Fox Film reports net ia
January of $274,800, after,
but before Federal taxes, ai
$127,700 in January, 1925.
declared an extra quarterly
of $1, payable April 10, on
mon stock.
.'his is a 'Cornerblock' cut fiiif|
FREE for all Pathecomedies j
exchange.
NATIONAL EV
LABORATORIES,
Developing — Printing —
1476 Broadway
Telephone* Bryant S3Wi
BEN AMSTERD/
Another RAYART
!ir
♦•♦•♦♦•♦^♦^♦♦••♦^••♦•♦••» ♦♦♦•#• ♦•♦♦••#•»' • I
I Ward Cine Laboratory,
ll 216-222 Weehawken S
it Union City, N. J.
II Telephone Union 4800
it G. BERT WARD.1
•V
#>•.• •>♦> •.••>•>«>•,*#>•> *> #.* •.« •.« •>•> «.« «>M
'\
i
clean-up/
II
DAILY
Fnday, April 2, i
Seek Canadian Quota
{Continued from Page 1)
Nesbitt said that it was compulsory
in Australia for theaters to show 1,000
ft. of British-made film on every pro-
gram but W. H. Price, provincial
treasurer, declared that the situation
would have to be met in a practical
way.
Price read from a report of the On-
tario Board of M. P. Censors for 1925
which showed that 99j4 per cent of
all pictures screened in Ontario were
made in the United States. A num-
ber of companies had been formed in
Canada to make pictures but the most
of them had gone out of business be-
cause of the competition of the U. S.
producers, he said.
Sanford Buys Mansfield Play
Hollywood — Frank M. Sanford has
purchased the Robert Mansfield play,
"Under the Make-Up," and "Money
Buys Everything?", an original by
Harold Stockton. Both are for early
production.
In from Coast
Leo Young, publicity representa-
tive of California Studios, arrived
from the Coast this week to take
charge of publicity and advertising
for Nat Levine's serial.
Mrs. Pickford Going Abroad
Mrs. Charlotte Pickford, mother of
Mary, has recovered from an illness
and has joined her daughter here.
She will go abroad Saturday with the
Fairbanks party.
Remains with L. A. Examiner
Flortnce Lawrence in about one
week leaves New York to return to
her post as dramatic and picture edi-
tor of the Los Angeles Examiner,
instead of becoming dramatic editor
of the Chicago Examiner, according
to report. Louella Parsons, who is
recov;ering from an illness at the
Coast, will contribute to Universal
Service.
Montmient for B. & K. House
Chicago — Four immense horses are
being modeled for Balaban & Katz,
to be used atop the new Oriental on
Randolph St.
3,000 Seater for Stroudsburg
Stroudsburg. Pa. — A new corpora-
tion, composed of two local men and
I. Grossman, of Long Island, and A.
Levine, of New York, have closed
for property on lower West Mam St.,
on which will be built a theater lo
seat 3,000.
Changes in Knoxville
Knoxville, Tenn. — Tennessee En-
terprises, Inc., operating several
houses, has transferred Judson Brock
from the Riviera to the Majestic.
He succeeds Charles Wright, re-
signed.
15-Story Theater Bldg. for Roanoke
Roanoke, Va. — Preliminary details
concerning plans of the new 15-story
theater and commercial buiidingt to
be erected here, have been completed.
Tenants in the building on the site
have started moving and actual con-
struction will commence Sept. 1.
Newspaper Opinions
"Clothes Make the Pirate"— 1st Nat'l
Karlton, Philadelphia
INQUIRER—* * * The picture is above
all noteworthy for the number of laughs that
It supplies to every sixty seconds. * • *
PljliLiC LEDGER — * * * is a vastly amus-
ing farce comedy. The fact that it also hap-
pens to be a "costume" picture need keep no
one away. * * *
RECORD — * * * It is without doubt one
of the best comedy films that have been shown
in this city for some time. Errol is ably as-
sisted by a splendid cast. • * *
Miss lO'Neill. The plot, almost wholly, has
been done before and done better. ♦ * *
RECORD — * * *There is nothing preten-
tious about it — it is put together of the oldest
stuff in the director's closet, but it evokes
laughter and the simple romance running
through it ends in the most desirable man-
ner. * » *
"Dancing Mothers" — Paramount
Metro, Boston
GLOBE — * * * Alice Joyce, who takes the
leading role, that of Ethel Westcourt, the
woman who becomes the "dancing mother," has
done a very workmanlike job in her interpre-
tation. * * *
"Don't"— M.-G.-M.
Park, Cleveland
PLAIN DEALER—* * * "Don't" is an-
other of those perfect screams on the order
of "Mike" and some other trifles. * * *
"The First Year"— Fox
Washington, Detroit
TIMES — * * * Ihe adaptation has been a
faithful one. No lavish scenes of splendor
have been inserted, nor has any of the gen-
uine comedy of the original been lost. * * *
"Go West"— M.-G.-M.
blew, Baltimore
NEWS—* * * If Buster (Keaton) had had
some one else write the story and another di-
rector to direct it, perhaps some of the scenes
would not have dragged so and there would
have been more action in this his latest photo-
play.
* * *
"HisPeople"— Universal
l-enway, Boston
HERALD — * * * Perhaps Rudolph Schild-
kraut has done other films * * * and in "His
People" he has given a film characterization
that could only be equalled in power and sub-
tlety by Jannings. * * *
TRANSCRIPT — * * * Only in the work of
Mr." Schildkraut and Miss Rosanova does one
take any great satisfaction. Indebtedness for
this fact must lie not so much to the account
of the director Mr. Edward Sloman as to the
personal account of the two principals. * * *
"Lady Windemere's Fan" — Warners
Arcadia, Philadelphia
RECORD — * * * The screen version of
"Lady Windermere's Fan," done by Ernst
Lubitsch, is one of the most skillfully di-
rected photoplays that Philadelphia has had
the good fortune to see for many years.
"Mike"— M.-G.-M.
Stanley, Philadelphia
INQUIRER—* * * Sally O'Neil is a pi-
quant and energetic Mike. She has a fas-
cinating personality, and without a doubt
will be one of the most popular screen stars
of the future. * * *
PUBLIC LEDGER—* * * To be quite
fair, the fault doesn't altogether lie with
BIG
Moments
IN ANY SHOW
A
Red Seal Picture
729 Seventh Ave., N. Y. C.
"The Reckless Lady"— First Nat'l
Capitol, Cincinnati
ENQUIRER—* * * Belle Bennett gives
a compelling interpretation of the title role —
that of a fascinating woman of the world
who years before was driven forth by her
husband. * * *
TIMES-STAR — * * * it provides a theme
of unusual dramatic interest, interpreted by
a cast of unusual histrionic excellence. * ♦ ♦
"The Sea Beast" — Warners
Metro, Baltimore
AMERICAN — * * * you can't deny that
John Barrymore is an actor of parts and
one who builds up his effects certainly and
with astounding power and minuteness. * * *
NEWS — * * * Mr. Barrymore, although
he seems to hate to let go of certain scenes,
gives a convincing portrayal of Ahab. Do-
lores Costello is sweet and appealing as
Esther. • * •
SUN — * * * It is truly a classic of the
screen, a boast that is made doubly sure
by the presence of John Barrymore in the
leading role. He gives a memorial perform-
ance in one of the biggest of the year's big
pictures. * * »
"The Wanderer" — Paramount
Lyric, Cincinnati
ENQUIRER—* * * "The Wanderer" is
a magnificent spectacle as well as a power-
ful though simple drama. Idyllic landscapes,
handsome interiors, and magnificent scenes.
* * *
TIMES-STAR—* * * "The Wanderer" is
a picture for film fans of all tastes and ages.
Mystery Gonfal|
{Continued from Page 1)
ski of the M. P. T. O. A. alw
forthcoming convention. Allied
ly wants to know what the com
was to discuss before making t
promises to attend. The groi
been doing some tall mathemat:
uring out expense.
As a matter of fact, it is re
Allied had a meeting here last
at which it was determined ti
this confab. The meeting the
held with everybody remaining
However, there were some fire"
Confer on Convention Plai
President R. F. Woodhul!
Business Manager Joseph M.
of the M. P. T. O. A. and Fr
Beetson of the Assoc, of M. P
ducers, are conferring on plai
the exhibitor convention at
Angeles, June 1-5.
1 Pn
New House for Jersey Oil L
Jersey City — Sale of the
property at Five Corners to d
Berkowitz, for $245,000 has_
consummated. A theater wii
prove the site,
Print of "Sun Up" Destroy)
Honaker, Va. — Fire in the p
tion room of the New theate
slroyed a large part of the hou:
eluding the projection room
print of "Sun Up."
ACTIVE, ALIVE and ALERT]
Those three adjectives are descriptive
of Billy Sullivan, Rayart's clean-cut
star, whose fast-action series of thrill-
ing comedy dramas proved among the
outstanding box-office successes of the
past season.
They— the adjectives— a 1 s o describe
William Bradley, Pictures-in-Motion,
Inc., Boston, who has taken unto him-
self Rayart's new series starring Billy
Sullivan for distribution in New En-
gland in 1926-1927.
If YOU WANT TH[ BEST YOU WANT RAYART!
Foreign Rights controlled by Richmont Pictures, IncA
«;-si«^.*.ma;*sDJ>
OLUMBIA PICTURES
A NATIONAL INSTITUTION
24
olumbias*
1926-27
2,4
Columbias*
1926-27
Wherf. r.ol-umbia Plc-tures Are Made
nnniiiiuuntHnHwi
Columbia Pictures
A National Institution
i
I
PLANS have been perfected ^vhereby the regional
distributors of Columbia Pictures will be welded
into a National organization.
JLhE unified strength of the distributing units hand-
ling Columbia Productions and the producing pow^er
behind Columbia Pictures Corporation have been con-
solidated to make it a most formidable producing and
distributing organization.
JLhE combination of brains, money and the individu-
alities of these tw^o ^reat forces guarantees to every
exhibitor tw^enty-four bi^ attractions of outstanding
and dependable quality.
JLhE stories for the 1926-27 productions w^ill be from
the works of w^orld famous authors, playw^ri^hts and
producers.
inc
ludin^
-~y»
Irving Berlin
Richard Harding Davis
Charles Frohman
Alfred Henry Lewis
George Bronson-Ho^ward
Maude Nugent
Adolph Philipp
Rupert Hughes
Al H. Woods
Montague Glass
Augustus Thomas
Gertrude Atherton
Guy de Maupassant
William Hamilton Osborn
-^
WATCH FOR OUR BIG ANNOUNCEMENT
iiMiaiiHillinniiiniiuHnniinamn
■■uiuaniMiMiHiiiiiniiiiiiuoiniiiunniiuuiDuiinniiiainiuiiiiiiHpniiiimanuuHiimiiimnnniii.
April 2. 1926
—:7tl^
DAILY
England Building
iJNew Theaters Under Way in
]| States, with Massachusetts
I Easily in the Lead
■brts received from New Eng-
iesterday indicated that a pro-
■ jd theater building campaign
Jinder way. The dispatches
tpcnnecticut, Rhode Island and
ichusetts in particular, with the
: state easily in the forefront of
Some of the houses follow:
erst, Mass. — Lauder Bros
jild a new theater on Amity
sting $100,000.
.ol, R. L — A new theater is be-
tilt by Lockwood & Peters, to
wn as the Colonial.
lam. Mass. — A new house, to
wn as the Dedham Commun-
Uter, is to be erected this sum-
Dedham Square.
Haven, Conn. — A new theater
900 is to be built on Whalley
[rom plans by Jacob Weinstein.
land. Me. — The Colonial will
$9,000 remodeling theater on
>[ss St., to be ready about June
Imes W. Greeley is lessee.
idence, R. I. — A new theater
1,000 will be built in Olney-
or Jacob Conn, of Gaiety.
ence. Contracts have been
erville, Mass. — P. Vartigan has
tracts for erection of a theater
iJBroadway, to be ready Sept. 1.
tman, Mass. — It is understood
are being prepared for a new
: to be built by Boston capital.
englen May Star in Films
Associated Press dispatch from
France, says that Suzanne
n, tennis champion, is being
to star in American films.
lughes at Coast Opening
ywood — Rupert Hughes will
ster of ceremonies at the open-
"Stella Dallas" tonight at the
/ Opens New House July 4
ntic City, N.J.— The' Stanley
America will open the new
^ on July 4. The house is op-
the Reading station and will
'ed the Elrae. Policy: vaude-
nd pictures.
Raze Baltimore Landmark
imore — The Sanley-Crandall
hich acquired the Academy of
from the Shuberts for $725,000,
:ar down the house and erect
) seat picture house, cost $2,-
). Present plans calls for a
1 opening.
Iimer Quits for New Post
ville, Va. — Frank Sohmer, for
Jrs manager of vhe Majesti;, has
;d tc bccomr. manager of the
Iklontgomery, Spartansbiirg.
Hudson Transferred
(Continued from Page 1)
Hudson has been working steadily
for a number of years past. In the
last eighteen months, he has handled
a large number of pictures for First
National with the result that he is
now in real need of a rest, "Mis-
mates" will be launched next week
md will be completed about June 1.
Al and Ray Rockett will take over
iir.dson'i- present duties. They will
each handle a separate unit. Edward
I>erry will succeed Ray Rockett as
studio manager.
Desert Healer" Has New Title
Marion Fairfax has changed the
title of "The Desert Healer" to "Old
Loves and New."
Missouri Town Goes "Blue"
Sullivan, Mo. — ^The city authorities
have closed the local theater here, on
Sundays, following the passing of an
ordinance prohibiting the showing of
pictures.
Remove Urbana Licenses
Urbana, 111. — Theaters are closed
here, their licenses having been re-
voked because they remained open
last Sunday.
In the Courts
An attachment for $2,000 against
the Cathedral Film Co., Inc., and
John M. Fleck, president, was filed
in the Supreme Court by Deutch
Lakretz Co. The plaintiff is suing
on notes given by the defendant and
signed by Fleck, as security for the
payment of a loan.
A judgment for $1,728 was filed
in the City Court by Ralph H. Segal
against Simon Doyne for services in
procuring a license for the defendant
to operate a theater in Brooklyn and
for services in drawing its plans.
Suit has been filed in the Supreme
Court by Tremont Film Laboratories
against the H. E. R. Studios for a
balance of $2,241, due for services,
but when an application was made
by the plaintiff for a summary judg-
ment in the case, it was announced
that the action had been settled.
Urbach Going to Coast
Larry Urbach, of the M. P. World
advertising staff, leaves for Holly-
wood Sunday to open his publica-
tion's new office there.
T. O. G. G. Elects
{Continued from Page 1)
urer, Samuel Schwartz; sergeant-at-
arms, Al Friendlandcr; finance com-
mittee, E. R. Behrend, Max Barr and
Bernard Grob; chairman board of di-
rectors, Lee A. Ochs; directors, Louis
F. Blumenthal, A. H. Eisenstadt, Hy
Gainsboro, Benjamin Knobel, David
Keizerstein, William Landau, John
Manheimer, Hyman Rachmil, Leon
Rosenblatt, Rudolph Sanders and
Harry Suchman.
President O'Reilly read his annual
report. The usual installation dinner
will be held at the Ritz-Carlton, April
24. The committee in charge com-
prises: William Brandt, chairman;
Lee A. Ochs, Bernard Grob, John
Manheimer and Harry Suchman.
Morning Matinees for Week
Morning matinees will be given at
Warners' theater next week in con-
nection with "The Night Cry."
Chicago House Opens April 11
Chicago — The new Tower, 63rd St.
and Blackstone Ave., will open
April IL
Child Health Day Slides
Slides will be distributed by the
Hays office to theaters for use on
National Child Health Day, May 1.
COMING
SOON!
A Story Sor Millions!
Dozens of Great Stars!
Many Great Directors!
The Greatest Entertainment
Ever Produced!
Zi^^
DAILY
Friday, April
Merger Talk Silly
(Continued from Page 1)
develop further and reach the point
where Famous determines to use
them permanently will return to the
Paramount studios. The others
won't. King joined F. B. O., it
is understood, because of an attrac-
tive offer made to him by Joseph P.
Kennedy.
Kent said: "Merger reports are
ridiculous. Don't pay any serious
attention to them."
Thomson declared: "Mr. Kent is
correct."
Some Corporate Changes
Springfield, 111.— The Quality Slide
Co., a Chicago organization, is the
new name of the Quality Slide &
Flashagraph Co.
The Ascher Theatrical Enterprises,
Inc., of 509 N. South Wabash Ave.,
Chicago, having a capital of $500,000,
and originally chartered in Delaware,
has been designated by the Secretary
of State to do business in Illinois.
The Ascher Kenwood Theater Co.,
subsidiary unit of the Ascher Theat-
rical Enterprises, has filed a name
change to the Ascher Irving Theater
Co. and decreased its directorate from
four to three.
Albany, N. Y.— The Donwood The-
aer Corp., of New York, has been
dissolved.
F. N. Buys Universal Novel
First National has bought rights
to "The Isle of Life" from Universal.
Presentations
Capitol
"The Devil's Circus," this week's feature
at the Capitol, is supplemented with a
thoroughly effective prologue called "The
Frolic of the Clowns," an attractively staged
number in which a backdrop of circus tents
provide the right atmosphere. The ballet
in circus costumes and clown outfits perform
a series of dances and Doris Niles in "Snake
Dance," "Clown Capers," by the ballet,
Vlasta Maslova and Bayard Rauth in "The
Ballerina and the Acrobat" make up the re-
mainder dance number's. The Frolic
consumes seven minutes, and the feature
about 70 minutes.
The surrounding program! is well bal-
anced and with several interesting numbers
including the overture, "Carnaval Romain,"
Berlioz, 12 minutes ; Julius Glass at the piano
playing "E Flat Concerto," four minutes ;
"Songs of the Bersagliere," a Spanish wine
garden setting with Carlo Ferretti, baritone,
and the male ensemble in the costumes of
Spanish soldiers. Several vocal numbers are
rendered. Time, six minutes.
"Where Salmon Leap," a New Era Film,
is a picturesque scenic that will appeal to
the hearts of all fishermen, amateur and
otherwise. Time, four minutes. The news
weekly fills the usual ten minutes.
Strand
The Strand Frolic gives way this week
to a return engagement of Vincent Lopez and
his orchestra. The revolving hedge plat-
form again serves as an attractive setting
and the usual selections of popular melodies
compose the program. Kitty McLaughlin
sings "My Hero" in conjunction with the
overture. The feature is "The Dancer of
Paris."
To Write Valentino Titles
Hollywood — George Marion, Jr.,
will title "Son of a Sheik," starring
Rudolph Valentino.
»^
is
if
'•' May 2nd to May 8th
NATIONAL MUSIC WEEK
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An Opportune Time to Start Playing
JAMES A. FITZPATRICK'S
FAMOUS
MUSIC MASTERS SERIES
Twelve One Reel Incidents from the Lives of the World's
Greatest Composers Accompanied By Their Own Music
ISSUED WITH FULL ORCHESTRATIONS
Including Solo Piano and Solo Organ
Parts, Especially Arranged and Synchronized by
HUGO RIESENFELD
Booked Direct to FIRST RUN THEATRES
. Anywhere in the United States!
THE MUSIC WEEK RUSH IS ON
ORDER YOUR PRINT AND MUSIC NOW!
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729 Seventh Avenue New York City
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pa^iiiiiixtsiitiii^^iiiiiiiiiiiiiiit^^
The COHENS
And KELLYS
I
TT seems that Cohen vs^as a sub-
scriber to The Film Daily and
that Kelly w^as in the habit of bor-
rowing Cohen's copy every day.
Soon Kelly got to know as much
about the film business as Cohen
without costing him a cent, so
Cohen got sore and socked Kelly
on the chin, and that's how it all
started. The moral of this drama
of life is to not borrow the other
fellow's copy, but subscribe your-
self and
I
Read
ti
The Film Daily
Every Day
*A
THE
a; April 2, 1926
-.^B^
DAILY
Iroke in with Six
(Continued from Page 1)
aker said that distorted im-
of American life are being
films made in this country.
t as a result of the resent-
gainst American companies,
as developed a strong senti-
r the exclusive use of British
English productions. Lap-
however, suggested British
= can improve their product
American supervision, stars
'times directors from this
Owing to the terms of their
lltion agreements, English
lies handling American films
make much profit, he de-
^ He stated that the British
n industry today represents an
tent of $250,000,000.
;ion Allvine presided. A let-
Dpng newspaper editors to
ut for advertisements of fake
ing schools was referred to
rd of directors for action.
211 Theaters Sold
(Continued from Page 1)
n outright buy on the part of
till and includes the interest
Sam Harding as well as that
Ryan, who is now assistant
manager of Universal Thea-
he Liberty, owned by Hard-
nder lease to Universal at the
it.
rpig will continue to operate in
bition field. He has theaters
il Bluffs, Omaha, Lincoln and
na City.
Imlab Gets New Offices
lb, Inc., will open its new
t 130 West 46 St., about May
^ig from 203 W. 40 St.
Ixon Joins Kilgen Firm
liapolis — A. L. Hixon, who re-
esigned from First National,
sn appointed Northwestern
Mtative for George Kilgen &
lanufacturers of Kilgen or-
li|hing Firm Changes Hands
N. D. — Owen Hostler and
Headen have purchased the
Film Finishing Co. from
Washburn.
ickett Operating Theater
Rock, Ark.— The Palace, a
n, has been leased to joe
, manager of the United Ar-
0 ce at Dallas. The Palace was
tl after extensive repairs.
Sharp to Have Two
Rock, Ark.— T. W. Sharp.
Hm the New theater, is erect-
w suburban house in Pulaski
which will cost $50,000.
Houses Without Orchestras
Ik, Va.— Local picture houses
i^' to operate without orches-
bstituting organs.
[jar Joins Arrow as Manager
City — Harry Shumar has
IS
ed Sam Goldflam as manager
.ocal branch of Arrow. Shu-
mes from Milwaukee where
laged the Associated Exhibi-
llmch.
New Theaters
Sail Francisco — VVoik on a tlieater at
Haight and Fillmore Sts., replacing the old
Star lias started. Tlie Golden State Theater
& Realty Corp., has leased it from \V. S.
King for 15 years.
Loiiaconing, Md. — Evans Bros., proprietors
of tlieaters in (his section and West Virginia,
plan a new theater to replace the San Toy
which was destroyed by a lire a few years
ago.
Newheig, Ore. — A stock issue is being
floated for the erection of the new Uaker.
Stillwatc'-. Okla. — A new theater is being
built here by Charles lilaine.
Easton, I'a.— The State, a $800,000 thea-
ter has opened. It is iv Wilmer and Vincent
house and is under management of J. Fred
Osterstock.
Rome, N. Y. — ]. S. ICallet will erect an
1800 seat house which will cost $500,000.
lie operates the Star, Strand and Family.
GreeiiKeld, la. — -Ralph Hoyt has built a
new house here.
Yorklown, Tex. — Louis Steiber is planning
to erect a new house to cost $50,000.
Strould, Okla'. — A new theater is being
built here to be operated by Griffith Bros.
'I'anipa, I'la. — A new house, the Strand,
will be erected in VVildwood. Meyer M.
Toody announced. 1 1 will cost $75,000 and
seat 900.
Seattle — Plans for the new Broadway at
401-3-5 Bioadway are under way.
Garber, Okla.— C. VV., Griffin, owner of the
Liberty will build a new house about April 1.
It will seat 500.
Salem, lOie. — Frank Bligli will erect a
new house here at Stale and High Sts. It
will seat 1,200.
Aberdeen, S. D. — The Walker Amuse. Co.
will build a' new theater here in the spring
which will cost $.100,000.
Philadelphia, Pa. — A new theater to seat
1000 is to be erected in Germantown by
Goldner Bros.
Sacianiento, Cal.— George W. Peltier will
break ground shortly for a new house at 31st
and K Sts.
Enumelaw. Wash.— W. D. Farrell is build-
ing a bouse here to seat 650.
Northville, Midi.— The new Northville has
been built here at a reported cost of $140,000
by Mrs. Kate Pemiimaii-Allen.
Richlield, Ulab.— Lee Stallings, owner of
Ihe Kiiiema, and Cliftord Pierce of Brigham,
have closed for a' theater in Salt Lake City.
St Louis — Work is nearing completion
on tiie new theater that Sam Inger is build-
ing on Union Blvd. It will seat 1,500.
St Louis— The new Columbus has opened
with Mrs. Bessie Friedland Schuler in charge.
Hiawatha, Mo.— The Liberty has been
opened by W. L. Schenkelberger.
Bristol Va — Work will soon start on a
new the.iter in the heart of the downtown
section. The theater is being promoted by
D. W. Wagner, local builder.
Rhineind, Mo.— The Rhinelnd is being op-
erated by Seig Lansing who recently pur-
chased the house from Hagedorn Bros.
Marathon, la.-G. E. Davis has leased a
building in which he will open a new theater.
He has been showing pictures here in Legion
Hall.
May Act Today
(Continued from Page 1)
sion has not yet met for discussion
of the reopening.
The regular weekly meeting takes
place today, at which it is expected
the Famous case will come up. Just
what the decision will be has not
been learned.
Musical Director Transferred
Irvin Talbot, musical director at
the Rialto, on Sunday assumes charge
of the orchestra at the Rivoli.
Day Becomes Art Director
Los Angeles — Capt. Richard Day
has been made art director and tech-
nical director at Associated Studios.
Helen Ferguson With "U"
Hollywood- — Helen Ferguson has
been signed by Universal to play the
lead in "The Fire Fighter," a serial
which Jacques Jaccard is to direct.
Jack Daugherty will star.
Warners Sigfn Scenarist
Hollywood — Warners have signed
Edward Clark to their scenario staff.
His first assignment is "Broken
Hearts of Hollywood."
Plan More Houses
(Continued from Page 1)
Twelve theaters are already planned
this year for Argentine. Two of these
will be constructed in Buenos Aires
for the Glucksmann interests, which
now operate 52 houses in Argentine,
Uruguay and Chile.
Although there are no reports of
powerful foreign consolidations in cir-
culation. South American exhibitors,
watching developments in Europe, are
looking for similar movements in their
own territory, Glucksmann reports.
He believes that American companies
have failed to give the continent prop-
er consideration for expansion.
About 98 per cent of the pictures
shown in South American theaters are
American-made, Glucksmann says.
German, French and English pictures
follow in the order named. Home
production is practically nil and he
sees no future for this end of the in-
dustry.
The few first-run houses charge
prices which compare with American
theaters of the same rating. Comedies
lead in popularity, Glucksmann says.
There are less than 2,000 picture
houses in the entire territory.
Jb.
Umii/eirsal'S
Gieater
Mo¥ie List
•v^
v?>
M
5Nf
i
DONT YOU BE
THE
APRIL F
• II
L
THIS YEAR!
NOBODY knows
MUCH about 1926^27 as yet
A WISE plan is to wait and see
WHAT MetrO'Goldwyn-Mayer
WILL offer because
M-G-M has won the confidence
OF both exhibitors and public
ETRO - GOLDWYN - MAYE
The Talk of the Industry
EXHIBITORS
DAI LY RE VI E W
including EXHIBITORS REVIEW
r . 19 — lOth Year SATURDAY, APRIL 3, 1926 Price 20 Cents— NO. 20
World^s Greatest Musical Organizatioi
Behind the Wu^uIzER Unit Orgai
~ REG . U S PAT. OFF. W ^^9
THERE are few institutions in America
as old or with recources as extensive
as those of WurUtzer. Founded in Sax-
ony in 1701 by Hand Andreas WurUtzer,
for seven unbroken generations the House
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masterpieces, until today it has grown to
be the world's largest musical organization.
Principal WurUtzer factories are located
at N. Tonawanda, N. Y. and DeKalb, III,
with a direct retail organization compris-
ing over forty stores from coast to coast.
The WurUtzer organization is recognized
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and value embodied in every WurUtzer
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HARPS
Chosen by Salvi, Grand-
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CINCINNATI
121 East Fourth St.
SAN FRANCISCO
250 Stockton St.
NEW YORK
1 20 W, 42nd St»
DENVER
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CHICAGO
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LOS ANGELES
M S. Broadway
PIANOS
Recognized as the super-
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M
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?, 1926
Page 3
^■HSES2SHS253ffl52S2S2SHSH5H5HEiHSH5252S25E5S5aS25HSa52SaS2S2S2SKESE52S2S2SH^^
EXHIBITORS
DAILY REVIEW
^y Nfu:s/>af>cr Devolcil lo ilic Molion Picture Indiairy
INCLUDING EXHIBITORS REVIEW
FRED J. McCONNELL, Editor
CONTENTS
Mac Observes
Tiffany Plans Ad Campaign
More Exchanges Nationalizing
ZuKOR Arrives on Coast
S HUBERTS ON CuRB
Along Film Row —
Deny Lasky Stock Sale
-... 5
; 5
Capt. Day Signed _ _ _ 6
State Opens Tonight 6
February's Money Makers 6
Flaming Frontier Opening 7
Calendar of Coming Events - 7
Marin and Depinet Back _ _ 7
Broadway Theatres — 7
PuBLix Studio in New York _ 7
Box Office Reviews _ 8
Short Feature Reviews 10
Lamello, the Segmented Roof - 11
Typewritten Slides _ 1 1
The Organ Solo - - ~ 11
Good Protection Service - 12
Projection Alignment — 12
Grounded Coils , 12
Radio Organ Instructions - - - 12
Clean Lenses - - 12
Equipment Advertisers in This Issue
Frank Netschert, Inc - -
Acme Electric & Mfg. Co - - -
Arctic Nu-Air -
J. R. Clancy, Inc - --
Brazel Novelty Mfg. Co - -
13
14
IS
16
16
American Film Safe Co ~ - - 17
E. J. Vallen, Electrical Co _ - - 18
Stanley Frame Co 18
I.ouis Kuhn Studios ~ - - 18
^ TTertner Elec. Co r - ^^
ish-Schurman Corp - - 20
I'.ausch & LoMB Optical Co - 20
I ROBERT Sheet Metal Co - 21
I.iberty Music Stand Co. - - 21
Vermond Knauss Studios
Menry Murtagh
21
22
Vi NER & Son - - - - - 22
Da-Lite Screen -
Music Buyers Corp -
I'lash-0-Lite Sales Co., Inc.
Flexlume Corp -
23
24
24
25
Copyright, 1926. by Exhibitors Publishing Corporation
Geo. C. Williams, President; Fred J- «'=ConnelU_ Vice-President; F.
Meyers: Henry A. Linet, News Editor; A. Bernstein, g'^^ «".^ .fio^t Sub-
ject Editor; Michael L. Simmons, Associate Reviews Editor. Theatre Man-
"'S'a. Cron. Advertising Manager; Herman J^ Schlei^er Business M^^^^
ager; Larry S. Harris, Equipment Manager; B. F. Livingston. Circulation
'^^ExicviWe and Editorial Offices: Hearn Building, 45 West Forty-fifth
streefNlw York Telephone. Bryant 6160. Address all communications to
l«ecutive Offices. Published daily at East Stroudsburg /a and ^^^^^^
york. N: Y. by Exhibitors Review Corporation Subscription Raes. Pos
ape naid oer vear United States. $5; Canada. $8; foreign *ld, single
Jfwelf'WenU 'Remi? by check. ™°"r -^,"u Xst'offi"; Tnlli
Entered as second-class matter January 4. 1926 at P°'' O^^..",,?"!
Stroudsburg. Pa. and additional entry New York. N. Y. under the act or
March 3. 1879.
1
NEWS
MARION DAVIES in
Beverly of Graustark
in its preview by the West Coast
Langley Circuit proves sensation.
Coast observers predict a bigger
box-office hit than "Little Old
Nexu York."
O NORMA SHEARER in
^THE DEVIL'S CIRCUS
opens at Capitol (N.Y.) to tremen-
dous business. Local reviewers
claim the scene of Miss Shearer fall-
ing from high trapeze into den of
lions is the thrill high-light of the
year. This picture is regarded by
the trade as an exceptional show-
man's exploitation subject.
3
BROWN OF HARVARD
was previewed this week at the De
Luxe Theatre, Los Angeles, to a packed
house. Tremendous applause greeted
the thrilling action of the football
scenes which make this unquestion'
ably the greatest football picture
ever screened. Jed Buell, Manager
o/ the De Luxe, reports: "It will appeal
to all classes. A sure box-office
picture. And still M-G-M leads
production field."
CURRENT HITS-
THE MERRY WIDOW
IBANEZ' TORRENT
THE BLACK BIRD
THE BARRIER
THE AUCTION BLOCK
and many more
METRO-GOLDWYN-MAYER
sisSSlSiEiSiSSiSSiS^SlSiSSlSSi^^
hli Bil rlAilv Kv F.vhihitnrs
— — „„«„„ .» v,.t e.roiM.hurff P« and New York N Y Editorial Offices, 45 West 4Sth Street. New York City. Subacrip-
Review PubKshinr Corporation at East Stroudsburg P«..irul New Yorit. "^ •„ » • , fV"™"*' ^^ ,/ «,„ York. N. Y.. ■...^.. a.> ^f "-^-t- ^ i«7Q
Cash in on this
timely production
the romance of a/
Paris divorcee/
0
— France and its divorce courts, the
most talked of topic of the day!
— a powerful box-office cast!
— a newly discovered genius, Bal-
boni, the director!
— a thrilling climax, the escape in
gondolas from a fire that breaks
out among the feasters at a Ven-
itian pageant, done in vivid, nat-
ural colors.
They mean big money
at the box office!
wH^*^'
{
^V'.-^",
I
Jdapfed from
Arthur Richmam
hu
Katherine KaVani
BLANCHE SWEET. JACKMULHA
MYRTLE. STEDMAN a«rf HO BART BOS WORTH
l,. Directed bv BALBOH I. JUNE UATKIS. editorial DJrecfor
Members pf Motion Picture Producers and Distiihutors of Amerira Inc. ~- Will Havs Pnsident
1926
EXHIBITORS
DAILY REVIEW
Including EXHIBITORS REVIEW
Page 5
SATURDAY, APRIL 3, 1926
No. 20
NY PLANS
national
Ld campaign
elease Twenty Tif-
Gems for New
Season
MAC'S Observations
cing a production sched-
feature productions for
'.7 season, M. H. HoflE-
president of Tiffany Pro-
Inc, stated that plans
made whereby that corn-
expend a considerable
Idvertising to launch the
for the coming season.
1 be a concentrated effort,
to sell the Tiffany pro-
that the ad campaign will
I. through the medium of
press, daily papers and
iia.
ledule announced by Tif-
; "Twenty Tiffany Gems,"
ranchised and distributed
through exchanges of
iny. Titles of the first ten
ire: "That Model From
Flaming Timber," "Fools
n," "The Tempest," "One
Love," "Wives," "Sin
'Squads Right," "The
ase" and "The Tiger."
or Arrives in Cal.
cod, Cal., April 3—
iukor, Sidney R. Kent and
z of the Famous Players-
id Publix organizations,
ved here to study produc-
le studios.
ca's Sweetheart Sails
Pickford and her husband,
Fairbanks, two of the
foremost motion picture
I today on the S. S. Conte
ino, for a world's tour.
it stop will be at Naples,
e gone for a year at least,
make one or more pic-
oad.
eclares Dividend
otion Picture Capital Cor-
has declared an extra
dividend of 50c payable
lolders on April 15. Many
dustry's leading executives
le board of directors of this
tion.
P. T. O. in Texas
Politics
-H. A. Cole, of Marshall,
t of the M. P. T. O.. of
and Sam Hefley, former
I >f Cameron, who is also a
have announced their in-
of running for the state
Ire.
SHORT FILM THEATRES
THE PL.A.N announced recenily to establish short film
theatres has created much comment. Money could be made
this way. Many theatres have run short subject programs cer-
tain days successfully for years.
People like variety. They know if they don't like a certain
subject they only have to wait a minute and they'll see new.
They know the next subject will be different. The brevity of
each subject appeals to people who like to drop into a theatre
and not find themselves in the middle of a big feature.
As a lunch hour and matinee proposition, it's bound to be
profitable. The competition of the bigger theatres at night
would be the problem. It's well worth trying at any rate in
certain key centres.
Details as to how far Mr. Earl Hammons is going with his
plans for a chain of theatres handling short product exclusively
have not been announced, but it's undoubtedly a move in the
right direction.
GREAT BOOK
NUMBER of Universal exchange managers have written
expressing enthusiasm about new hundred-page picture an-
nouncement. Asked R. H. Cochrane for copy to see what it's
all about. No wonder it has aroused such enthusiasm. Con-
tains just the type of information exhibitors want to have on
pictures. No elaborate sales talk, consisting of superlatives.
Should be great value to exhibitors in determining on Universal
product. Will undoubtedly make it easier for their salesmen.
TALKING STRAIGHT
NOTICE Bob Welsh plainly comes out and speaks his mind,
using phrases that no one can misunderstand.
"Associated is not in this business for the purpose of feed-
ing any individual's vanity."
"We're not competing with Paramount, Goldwyn or First
National." ,. „-
"The job as we see it is to sell entertamment for box-office
profits."
There's only one Bob Welsh in the business. He stands out
because of just such sentiments as these. He realizes he's got
a type of product that makes box-office entertainment for cer-
tain theatres, and he feels that those are the theatres he should
make money with.
Go to it, Bob! You can't hurt anybody's feelings by hon-
estly stating your platform !
ANOTHER COMEDIAN
THE FACT was brought home forcibly recently that feature producers
were drafting well-known comedians to play comedy relief. It means a
new crop of comedians must be developed for two reel comedies to supple-
ment the few first class comedy players that are left.
Charlie Putfy, now playing in one reel comedies for Carl Laemmle, is un-
questionably a find. He seems to have everything. He looks funny on
,thc screen, is a mAtfff of pantomime, and will be heard from as soon as
he is put in more pretentious pictures. • He should take the high place once
occupied bv Roscoc Arbuckle if handled properly.
A GREAT RESPONSIBILITY
THAT PICTURES OWE a great responsibility to the public is ac-
knowledged by everyone. The Daily Favorite in Bonham, Texas, com-
ments as follows: ... . . xl ^ i .u
"The picture show is not a private business in the same sense that a ciotn-
me store or a grocery store is ; it partakes much of the nature of a public
enterprise in which public interest is at stake. It is akin to the school, the
forum and the press. It directly affects the entire public life, present and
to come Tt behooves the public to see that its best interests arc protected.
MOVIE EXCHANGES
GO STRONG FOR
NATIONALIZING
Red Seal Follows Lead
Made By Line Up of
Columbia
Max Fleischer stated when he as-
sumed the presidency of Red Seal
Pictures, that within a brief period
he would have distributing centers
in all the principal key cities.
This statement is being rapidly
proved, the latest Red Seal Exchange
being New Haven and Boston, both
of which will be opened on April 15,
the New Haven Exchange being
operated in connection with Lester
Tobias and the Boston one with
Tobias and H. S. Snyder.
Glucksman in Line
Jacob O. Glucksman, brother of
Max Glucksman, the export and im-
port film man, has returned from
South America, where he controls
the film market in Argentine and
Brazil. Glucksman has expressed
great satisfaction with the plan of
Columbia Pictures to nationalize
their exchange systems and declares
he has signed up for the complete
Columbia product and intends to na-
tionalize his exchange in South
America as part of an International
Columbia Circuit of Exchanges.
Many prominent exchangemen
around the country, most of whom
are allied with the Regional Distribu-
tors Association, are lined up to place
their exchanges in the Columbia
chain.
Munroe Returns
F. C. Munroe. President of Pro-
ducers Distributing Corporation ar-
rived in New York from Los An-
geles yesterday, after spending over
two months on the coast supervis-
ing coast production activities. An-
nouncements on the company's new
product line-up is expected shortlj'.
Shuberts on Curb
The N. Y. Curb Exchange, has
admitted to unlisted trading privil-
eges the $4,000,000 ten-year 7%
gold debentures, without stock pur-
<jhase warrants, of.- the Shubert The-
atre Corporation. , They have also
admitted a like amount of stock
carrying purchase.
Joe Seiden Back
Joe Seiden, who has been taking
special Akeley Camera shots of the
rapids with Director Harrv Pollard
for "Uncle Tom's Cabin" has re-
turned to New York after a week's
absence.
Page 6
Exhibitors Daily
m
THE BIGGEST MONEY MAKER
ALONG FILM ROW
With Burney
Paul Kohner, casting director of
Universal City, has a big job on his
hands in securing histrionic material
for the big special production which
a new director, E. A. Du Pont, will
produce with Mary Philbin starred.
The Main Realty Co. will erect a
new six story theatre building at
Houston, Texas, in near future.
Joe Hornstein of the Howells Cine
Company plans to attend the Motion
Picture Theatre Owners Convention
to be held in Los Angeles June 1-5.
Julius Jolson's new Star Theatre
on Knickerbocker Ave., Brooklyn,
N. Y., will have a grand opening on
the 22nd day of April. Picture
celebrities will be on hand to launch
the new theatre.
Calderone's new Valley Stream
Theatre on Long Island will also
have a house warming on the ISth
of April.
Incidentally, Hi Gainsboro who was
a member of the Board of Directors
of the T. O. C. C. and one of the
best golfers in the metropolitan dis-
trict, opened his new Roosevelt The-
atre at Flushing, L. I., the 16th of
March.
Another prominent official of the
T. O. C. C, Sol Raives, first Vice-
President, and a red-blooded, fight-
ing arbitrating judge, as well, now
has five theatres in the metropolitan
district. He will be up among the
big chain owners very shortly.
The Calgary Stampede"
Vniversal Pictures
FIRST PLACE
"Hogan's Alley"
Warner Brothers
SECOND PLACE
«i^ r .u. o-_» "Tumbleweeds"
United Artists
"The Blackbird"
'Keeper of the Bees"
F. B. O.
"The Limited Mail"
Warner Brothers Metro-Goldwyn-Mayer
"The Phantom of the Opera" "Charley's Aunt"
Universal Pictures P. D. C
THIRD PLACE
"The Gold Rush" "The Pinch Hitter"
United Artists Associated Exhibitors
Dale Wilson, owner of the theatre
at Fort Towson, Okla., has taken
over the theatre at Vallient, Okla.,
piid installed a new Velvet Gold
Fibre Screen.
Esister Greetings
Blcinche Mehaffey, pretty universal
player, turns artist to inscribe suit-
able Easter greetings to her friends
and admirers in the industry.
Finance Editors Deny
Lasky Stock Sale
The financial editors of the N. Y.
Times and Evening Sun have com-
mented on the reported sale by Jesse
L. Lasky, Vice Presidenlt of Famous
Players-Lasky Corporation, of his
stock interest in that organization,
by declaring that the rumors that
Kuhn Loeb & Company had taken
over his interests, were baseless. Al-
though Otto H. Kahn, prominent
banker, whose name had been men-
tioned in the deal, refused to com-
ment on the reports, other financial
interests in Wall Street authorita-
tively deny that Lasky had or has
any intention of selling his stock in-
terests in F-P-L.
Fox En Route to Coast
William Fox left Thursday for
Los Angeles in advance of the New
York delegation which will start out
next Wednesday for the Fox sales
convention.
Leo Young in New York
Leo Young, California Studios
publicity representative, arrived in
New York this week to do the pub-
licity and advertising for Nat Le-
vine's serial.
Capt. Day Signs With
Associated Studios
Capt. Richard Day, who has been
identified with some of the most out-
standing productions of recent years
including Von Stroheim's "Foolish
Wives," "Merry Go Round," "Greed"
and "The Aferry Widow," has been
engaged by the Associated Studios in
Los Angeles as art and technical
director.
Though engaged primarily to work
with Erich Von Stroheim on his pro-
ductions which are to be filmed at
the Associated, Capt. Day will also
act in an advisory capacity in the
production of the pictures that are
to be filmed there for release through
Associated Exhibitors.
No Action on Seat Tax
LOUISVILLE.— The state legis-
lature's session has come to an end
without taking action on the bills
providing for censorship and a ten
per cent tax on seats, much to the
relief of Kentucky exhibitors who
have been fighting the measures.
New Office for Filmlab
Filmlab, Inc., will move into its
new quarters at 203 West 40th St.
about May 1st.
"Rose Bemd" Preview
The Film Associates, Inc., of New
York, which will reveal to public
gaze the first showing in this coun-
try of the UFA picture "Cinderella"
featuring Helga Thomas, at the Klaw
Theatre, N. Y. City, tomorrow after-
noon and evening, plans an early
Spring showing of "Rose Bemd."
This is another UFA picture based
on the Hauptman play, and features
Emil Jannings, Henry Porten and
Werner Kraus, world famous stars.
Steele Joins Inspiration
Joseph H. Steele has been ap-
pointed West Coast representative for
Inspiration Pictures, Inc., producers
of Richard Barthelmess films.
Foresees Promising Future
For Picture Industry
John H. Hertner, president of the
Hertner Electric Co., manufacturers
of the Tertner Transverter, who has
just returned from an extensive
southern trip, reports a very favor-
able outlook for the future of the
motion picture industry.
February's jL
Earners Rat^j
By Exhibitors!
:'S
The polls are closed. The
are counted. The figures are
piled. The results may be li
characterized as the most imp
news of the month. We know
what were the Biggest Money
ers for the month of Februaq
which pictures grossed the m,.,
the cash till, but the drawing \fiu'
which, when all expenses weii|
ducted — rentals,, advertising atij
erything else — left the most pro
the men who showed them.
Again Exhibitors DAILY
VIEW in conducting this r
wide survey has, by the enti
response evidenced in exhibitoi
tributions to this compilation,
cated its judgment in offerinji
"Money Makers" service as thi
sort of booking guide availabl
Where else is the exhibitor v,
the coveted information — in
words, the _ advance "dope' |
whether the picture is "box-offini
not, before he has played it, i
from the reports of those whot
already "cashed in"? Those
cerned with the selling of the. ; ^.^^
ture to the exhibitor may b«f
fectly honest. They may be n [ ™
tse
U
if
lie
vated_ by the most laudable i ^
. - .-..''h
pies m guarding against mis: [.,
sentation. But they wouldn't I
man, and for that matter, good
men, if their contentions w
colored by the contagion of ettl
asm for their own product.
What seems to be a further r
mendation in favor of a surv
this sort is the consistency cjvv,)
sult.s as indicated in the findin
each succeeding month. In th
spect, it is interesting to not«-i „,
the biggest money-makers oi'r^
att
CELEBRATE LOEWS
"STATE" OPENING
NEW ORLEANS, Apr. 3.— Loew's
$1,500,000 State Theatre will be offi-
cially opened this evening, April 3rd.
The first performance will be herald-
ed by a street parade in the morning
and a host of prominent players arr-
present at the opening. Norma
Shearer in "The Devil's Circus" will
be the feature of the first bill.
Hudson Transferred
_ Earl J. Hudson, eastern produc-
tion manager for First National, will
take charge of the company's coast
production, and be succeeded by Al
and Ray Rockett. Before beginning
work in the western studio, Hudson
will finish "Missmates" and then
take a vacation.
month generally figure amonj
selections of_ another month,
seems a specific assurance that
office values, just like figures,
lie.
The particular value of a coni
service of_ this sort is that eac| bbJ
month brings in new releasw t\
of course in regard to these fl ^
terest in each succeeding compi
is heightened.
In the box prccedmg is pr
ed those pictures, in respective
of first, second and third
which earned the largest profil
exhibitors during the month of
(Continued on page 7)
Warners Lease To-da
HOLLYWOOD, April 2.— I
Warner, Jack Warner and 1
Lustig will leave today for
York and will arrive Wednesc
time to make last preparation
the Warner Convention which
in New York, Saturday, April
Smith Transferred
Sam Morris, general sales ma
of Warner Bros., has called in
J. Smith, Buffalo exchange ma
for an important executive p<
the home office.
■tSh
%
.;iie
ins
m t.
*in
U926
(iPENING FOR
MTIER' TODAY
tin Invents Some
xploitation Stunts
Bthstein is working over
tl preparation for the open-
versal's big picture "The
•ontier," which is to open
ny Theatre in New York
mong his other ballyhoo
as gotten up a gold plated
ticket for the opening
ouvenir gold-plated coin
f form of courtesy pass
riljbe exchanged for reserved
e box-office. His special
and exploitation work on
iJ said to be the finest cam-
« conceived by Nat in his
it of celebrities expected to
il midnight opening of Uni-
'he Flaming Frontier" at
tlif tonight, includes such
! General R. L. Bullard,
y, Fannie Hurst, George
m, Judge Rosalsky, Rear
jlliarles P. Plunkett, Wilton
|(Bebe Daniels and Tom
)Tied for
ruary Money
iniued from f^aye 6)
illowing, are the pictures
; ed one or more votes
I'ltors who claimed these
aviest earners:
on the Box
0 Dance
' Hitter
nted Hill
Way Girl
1 of Zazan
Beast y
'le and Mary/
ry Widow^''
I i s
Straight Ahead
t Outlaw
:iry/
i the Purple Sage
nderer
rlasting Whisper
)se Woman
stice
ly Express
lyle Girl
cient Highway
ing Kid
f Western Stars
nona
Hair
thes
1 Lands
Ts DAILY REVIEW is
3 the exhibitors who have
is compilation possible
leir interest and co-opora-
is for exhibitors, by ex-
he most authentic source
nation as to box-office his-
can possibly be conceived,
sion of this service is only
irough their continued co-
a fact which is the graphic
of the value they attach
Calendar of Coming
Events
Today — F. B. O. Convention, Am-
bassador Hotel, Los Angeles, Calif.
April 5.— Start of Three-day Uni-
versal Sales Convention, Biltmore
Hotel, Los Angeles, Calif.
April 8.— Meeting M. P. T. O. of
Washington, Olympia, Wash.
April 11. — Fox Convention, Am-
bassador Hotel, Los Angeles, Calif.
April 19. — Convention Pathe Dis-
trict Managers, Hotel Roosevelt, New
York.
April 19-20.— M. P. T. O. of West-
ern Pennsylvania. Convention at
Pittsburgh.
April 26. — Eastern Contingent,
First National Sales Convention,
New York, N. Y.
April 30. — Canada and Midwest
First National Sales Convention,
Chicago, 111.
May 6. — West Coast First National
Sales Convention, Los Angeles, Calif.
June 1 to S. — Annual Convention,
M. P. T. O. A., Los Angeles, Calif.
PLAN PUBLIX
STUDIO IN N. Y.
Abandon Proposed L. I.
Site for Times Sq.
NEW YORK, March 27.— Because
of the inaccessibility of Long Island
City to artistes, producers and agents
identified with presentations for pic-
ture houses, the plans of Publix The-
aters' Corporation to erect a large
studio here opposite the production
plant of the Famous Players have
been abandoned.
A site in Times Square, or as near
Times Square as possible, so that
agents, artistes and others associated
with Publix will not be compelled
to go far out of their way, is being
sought for the building, the plans of
which, prepared by R. E. Hall and
Company, remain unchanged. The
building will be five stories in height.
Page 7
BROADWAY THEATRES
By Mike Simmons
THE BOX-OFFICE VERDICT
Astor— "The Big Parade," M-G-M,
I9th week.
Holy Week hasn't put the slightest
dent in the S. R. O. pressure here.
100%.
Apollo— "Stella Dallas," United
Artists, 20th week.
Running to about 85%.
Marin and Depinet Back East, Start
Hammering Against Summer Slump
Exhibitors Pajring More
Attention to Theatre
Comforts
Returned from trips through the
West and South, Ned Marin, West-
ern Sales Manager for First Na-
tional Pictures, and Ned Depinet,
Southern Sales Manager, are en-
thusiastic over the response of ex-
hibitors to the call for an aggressive
campaign that will dispel the sum-
mer slump bugaboo.
All that is needed in order to keep
patrons coming to the theatre during
the months of June, July and August
is a strong line-up of pictures shown
in comfortably cool houses and back-
ed by adequate advertising.
It appears from the reports re-
ceived from both Mr. Marin and Mr.
Depinit that exhibitors are realizing
the change that has come about with
the physical improvement of theatre
buildings. Houses constructed dur-
ing the past few years and the many
new ones nearing completion, are
adequately ventilated and offer com-
fortable surroundings whatever the
temperature.
Visiting twelve branches in the
Southern territory, Mr. Depinet con-
ducted meetings and conferred with
leading exhibitors, whom he found
to be greatly interested in the forth-
coming product of First National.
"Generally speaking, business seemed
to be better than a year ago at this
time," said Mr. Depinet, "and ex-
hibitors are confident that they can
keep it on the up-grade if they are
supplied with the right sort of box
office pictures such as they have been
getting from First National. I
found a big demand for early book-
ings of 'Irene' and 'Kiki,' also
'Tramp, Tramp, Tramp.' Another
picture that exhibitors seem particu-
larly anxious to see is 'The Greater
Glory.' From my observation of
conditions and judging from the
spirit of the exhibitors with whom I
talked, I am confident that First Na-
tional will do the biggest summer
business in the history of the com-
pany."
WILL HAYS SPEAKS
Will H. Hays, President of the
M. P. P. D. A., spoke over
WEAF at the Advertising Club
of New York last Wednesday,
March 3L His speech, which is
of vital interest and import to
the motion picture industry will
be published in installments in
Exhibitors Daily Review, the
first of the series to appear in
the issue of Monday, April 5.
Capitol— "The Devil's Circus," M-
G-M.
Excellent surrounding program
kept the tickets selling at about 70%
capacity.
George M. Cohan— "Ben Hur,"
M-G-M, 14th we«k.
Eager, fullsome audiences turning
the ticket stiles to a 90% tune.
Colony— "The Cohens and Kellys,"
Universal, 6th week.
Makes way for "The Flaming
Frontier" Sunday. Finished up to
about 65% capacity.
Criterion — "Mare Nostrum," M-G-
M, 7th week.
Advance sales picking up. Hitting
the 75% mark
Embassy— "La Boheme," M-G-M,
6th week.
Averaging about 70%.
Rialto— "Bride of the Storm,"
Warner Brothers.
Takings rose over last week's.
Doing 75%.
Rivoli— "The Crown of Lies," Para-
mount.
Business slowed up here. 60%.
Film Firm Confesses U.
C. I. $64,969 Judgment
Unity Pictures, Inc., James W.
Keenan, president, has confessed
judgment for $64,969.33 in favor of
the Unione Cinematografica Italiana.
The firm admits that $56,000 and
$8,969.33 became due the U. C. I.
on notes but could not be paid be-
cause of shortage of funds. The
difference in the judgment includes
interest and costs.
LITIGATION
Judgment by consent for $12,000 with
interest was rendered in the case of Gold-
wyn Distributing Corp. vs. Newark Rialto
Theatre Co.. Inc. (C. L. Hess for pi. ; T.
F. MacMahon for def.) in the Supreme
Court, Trial Term, Part IX, before Justice
O'M alley.
Suit of Peace Theatre Corp. vs. Schul-
nian-Goldberg Theatrical Corp. in the Su-
preme Court, Special Term, Part I, before
Justice Glennon.
The two motions to issue commissions
made by Osida Pictures, plf.. in the suit
of First National, was denied by Judjfc
liijur, in the .Supreme Court, Special Term,
Part I, Tuesday.
Suit of Bliss Laboratories, Inc., vs. Levy
in the Supreme (^ourt, Special Term, Part
11, before Justice Erlanger.
Suit of Huguano vs. Craftsmen Film Lab-
oratories, Inc., in the Supreme Court, Spe-
cial Term, Part II, before Justice Erlanger.
Suit of Palmer Photoplay Corp. vs.
Handy in the City Court, Special Term,
Part I, before Judge Meyers.
Selwyn— "The Black P i r a t e,"
United Artists, 5th week.
Douglas Fairbanks managing to
draw them in to an 80% tune.
Strand— "The Dancer of Paris,"
First National.
Combination of Aden's story and
Vincent Lopez' orchestra, filled the
seats matinees and evenings to 85%
capacity.
Warners— "The Sea Beast," Warn-
er Brothers, 12th week.
Ends run this week with a 65%
draw. Average for entire run very
good.
Rothacker Returns
Watterson R. Rothacker, who
has been on a Mediterranean trip,
arrived in New York yesterday
aboard the Mauretania.
Koerner Resigns
PORTLAND, Ore.— Charles Koer-
ner, branch manager for First Na-
tional, has resigned and will enter
the theatrical field in Oakland, Calif.
Herns Does Publicity
PORTLAND, Ore.— Ruth Herns,
of the Universal exchange, will han-
dle all publicity for the Columbia
Theatre, a Universal house.
Brunette Back at Work
HOLLYWOOD.— Farina, the one
and only, has returned to his dress-
ing room at the Hal Roach studios
after an illness of several weeks.
Page 8
Exhibitors Daily
ffV
BOX OFFICE REVIEWS
Key to the Rating System
A
B
C
D
E
Road Show Calibre 1
First Run Product 2
Suitable for Second and Subsequent Runs 3
Action Pictures, Westerns and Melodramas 4
Shooting Gallery Staff *
Excellent
Good
Fair
Not Recommended
Unusual Exploitation
Possibilities
Conducted by Michael L. Simmons
RED DICE
Producers Distributing Corp. Pro-
. duction. Adapted from Octavtts
Roy Cohen's novel, "The Iron
Chance." Directed by William K
Howard.
CAST AND SYNOPSIS
Alan Beckwith Rod La Rocque
Beverly Vane .... Marguerite De La Motte
Johnny Vane Ray Hallor
Andrew North .... Gustave Von Seyffertitz
Squint Scoggins George Cooper
Nick Webb Walter Lone
Mrs. Garrison Edythe York
Butler Clarence Burton
Securing needed funds from Andrew
North, bootleg chief, Alan Beckwith agrees
to heavily insure himself, making North
beneficiary. He promises to commit sui-
cide within a year. North forces Alan to
marry Beverly Vane who consents because
it means the sparing of her brother Johnny's
life by North. Alan and Beverly fall in
love. To save himself from his doom, Alan,
together with Johnny, plans to hijack one
of North's rum loads. Their plans are
frustrated when North appears on the scene.
Beverly arrives with revenue officers who
round up gang leaving Beverly and Alan
free to enjoy their new-found happiness.
Rating: D2
Production Values: A new
plot — a revelation of the activi-
ties of the new underworld
clique — the bootleggers. The
many thrilling scenes are linked
together effectively and in such
compelling fashion as to never
permit the interest to wane. The
underworld atmosphere is pecu-
liarly realistic, great care having
been administered in working
out the details, resulting in prop-
erly creating the illusion. The
hero's unusual bargain, moti-
vated altogether by his altruism,
furnishes human interest appeal,
and the romance which is born
after the marriage of the hero
and heroine is another interest-
ing angle.
Acting: Rod LaRocque works
with an earnestness that is con-
ducive to a part which carries
conviction. He plays the lover
with tenderness and the battler
with virility. Marguerite de la
Motte is very pleasing as the
heroine. Not only does she fur-
nish eye lure, but she makes her
highly dramatic role forceful.
George Cooper holds up the
comedy end to good effect.
Audience Appeal: The some-
what different plot, the elements
of melodrama, romance, comedy,
and human interest indicate that
it will be a draw with the masses.
How To Sell It: Tie up on
the novel, "The Iron Chance."
Use the "red dice" idea in work-
ing out effective street ballyhoo
as well as attractive lobby effect.
BRIDE OF THE STORM
ll'arncr Bros. Production. From
Story, "Maryland, My Maryland,"
by James Francis Div.yer. Directed
by A. J. Stuart Black ton.
CAST AND SYNOPSIS
Faith Fitzhugh Dolores Costdio
Dick Wayne John Harron
Hans Kroon Otto Mattieson
Piet Kroon Sheldon Lewis
Jacob Kroon Tryone Power
Commander U. S. Baltimore .. Larry Steers
The only survivor of a shipwreck ofif the
China Coast, Faith Fitzhugh, an 8-yeaT-
old heiress, is brought up by three Dutch
lighthouse-keepers who hope ultimately to
marry her to the youngest Kroon, an idiot
lad, and then derive the benefits of her
wealth. She is spared the torture of such
a union by the opportune appearance of
Dick Wayne, an American naval officer,
who after a hard battle with the three
Kroons, takes Faith back to America with
him.
Rating: B3
Production Values: Fine char-
acter portrayals in this gripping
melodrama starring the beautiful
Dolores Costello. Shipwreck,
battles, surging of waters and
human passions — these are pow-
erfully presented. The sordid-
ness of the life of these animal-
like beings is vividly portrayed ;
as a matter of fact, it is too
vivid. There is not enough re-
lief from the brutality, the base-
ness of these repugnant Kroons.
There's no variety in the story
which is hackneyed. It is too
heavy — too melodramatic.
Acting: Lovely Dolores is giv-
en ample opportunity to "emote"
She works hard to make up for
the shortcomings in the role.
And her histrionic efforts are re-
warded for she succeeds in
arousing the sympathy, notwith-
standing the fact that the part
is a rather impossible one. Mat-
tieson, Lewis, and Power do fine
work in portraying the three
Kroons. Each character fits the
part and carries conviction. John
Harron is pleasing as the hero.
Audience Appeal: Better suit-
ed to the more gullible audiences
as far as entertainment is con-
cerned. The characterizations
will prove a source of great in-
terest to a great many. There
are also the hard battles, the
disastrous wrecking of the light-
house, etc., that have their def-
inite appeal among the thrill-
hunters.
How to Sell It : Dolores Cos-
tello's name is in the fore right
now. Capitalize that fact. Title
suggests opportunity to tie up
on bridal window display.
CROWN OF LIES
Paramount Production. From the
Screen Original by Ernest Vajda.
Directed by Dimitri Buchowetsky.
Length, six reels.
CAST AND SYNOPSIS
Olga Kriga Pola Negri
Count Mirko Noah Beery
John Knight Robert Ames
Karl Charles Post
Fritz Arthur Hoyt
Vorski Mikhail Vavitch
Leading Lady Cissy Fitzgerald
Olga Kriga, a boarding house slavey,
bears an extraordinary resemblance to the
missing Queen of Sylvania. She is taken
there by a group sf scheming Sylvanians,
where she is posed as the lost queen. In
a short exciting reign, happiness is re-
stored to the people. Then she returns to
her American lover and a tiny cottage in
the "States," there to be his queen, and
his alone.
Rating: B3
Production Values : The sets,
the backgrounds, and the group-
ings of people that make up the
substance of the story are the
saving grace of this peculiar
story, that always edges on the
brink of a stirring picture, only
to recede again into an implaus-
ible narrative, with no great
spark anywhere. The director
has done his work smoothly
enough though minus several
shades of the gifted finesse for
which he is noted; pictorial ef-
fects are invested with much ex-
pense and pains ; there is the
thrilling episode of a man escap-
ing his plotters by rolling him-
self into a snow-ball, rolling
down a mountain-side, over
stones and trees ; but somehow
it all doesn't "click" with the
snap of reality.
The early stages of the plot
are badly sketched, but things
get better as they go along. The
story becomes more compact
with incident, the atmosphere
tenser with intrigue.
Acting : Pola Negri is a per-
sonage, and a fine actress al-
ways. And although not to the
best of her advantage in the
story given her, she nevertheless
looms up with the same mag-
netic personality that has always
arrested audiences.
Audience Appeal: The less
critical will find plenty to divert
them. Suited to young, old and
middle-aged palates, with noth-
ing inoffensive at any point.
Horv to Sell It : Spread your
printers' ink over the name of
the star. Her drawing power
will repay ample investment in
electrics and news ad.
THE DEVIL'S CIl
Metro-Goldwyn-Mayer Pn\
Written and Directed by l\
Christians on. Length 6750|
CAST AND SYNOPSI
Mary Nori
Carlstop Charles Ems
Yonna Cart
Lieberkind Jo
Mrs. Peterson Claire i
Little Anita Ji
Mary's dog
ii
I :;it'J
■(1
m
3tn'
Mary, arriving in strange cit
friended by Carl, an ex-convict.
is again charged with burglary
tenced to prison. Mary promises
by him. She secures position in
is betrayed by Hugo, lion-tamer
of the attentions Hugo showers
Yonna cuts trapeze from which
swinging and Mary is permanentl;
There is a reunion between Carl :
Carl's forgiveness so overwhelms
loses consciousness of her arfflic
walks once more.
Rating: B2
Production Values : S
circus life is absorbing, U|
edy of it being more i
against the backgroui
glamorous tinsel and unni
ed laughter of the clown:
natural circus scenes, wor
with an eye for detail,
credit to the Danish d
Benjamin Christiansen.]
represents his first effortSi
side of the ocean, and
cates unquestionably unu!
rectorial ability. With thi
est economy of subtitle:
human touches are intn
Very impressive. The;
showing the two girls cl "A
daring trapeze act with
lions directly underneath _~
and the ultimate dropping! is
girl amidst the raging br
one that will make any ai
gasp. The story is soi
ponderous and suffers
senility, but its treatm
fresh.
Acting: Norma Sheare
a sympathetic characteriza
the innocent victim of fa
ultimately realizes haj
Charles Emmett Mack is
able hero and Carmel M
exceedingly convincing
jealous circus queen.
Audience Appeal: Th«
scenes offer a definite att
to the youngsiers — for th.
ter, to the masses, to wh
life is fascinating.
How To Sell It: Cz
the circus idea by having
van driven down your
Use "devil" cut-outs.
to
i
IJ NIGHT PATROL
I Production. Story and scc-
hy Frank Hozvard Clark.
d by Mason Noel. Length,
ret.
CAST AND SYNOPSIS
Ins Richard Talmadge
ollister Rose Blossom
stei Mary Carr
lleton Josef Swickard
rguson Grace Darmond
jlcott Victor Dillingham
1 Rat Arthur Conrad
i om Collins, in love with Louise
Lirests Louise' brother, Roy, on
of murder. The latter is found
! sentenced to death. A slight
Tom to the belief that Roy is
_uilty man. Tracing- it, he dis-
murderer, frustates the gang's
ike a daring robbery and saves
the electric chair. He wins back
. had turned against him and is
or his good work.
Rating: Dl
rluction Values: Daring
I if the Richard Talmadge
. alculated to delight that
lajority who revel in the
I of danger which is in-
in them. Story of the
• orld in which melodrama,
r and comedy play their
live parts, a true sense of
having been attached to
I k-ment. The plot develop-
II furnish plenty of suspense
!he thrills are generously
li d through the entire five
all working up to a corking
V in which the hero rides
1| through a raging storm
onerate the innocent man
luin the minutes are a mat-
life or death. The sensa-
fighting is another high-
Excellent direction and
uiity.
!iu(j: Richard Talmadge is
\ igorous than ever. He
than puts it over this time.
-> list of admirers among
ms will probably swell c&n-
ilily as a result of acrobaric
>. His impersonation of
rook gives him a chance to
his versatility. Rose Blos-
is charming as the heroine.
Carr handles the son-
liipping mother role in her
capable manner. Arthur
ad scores as that contempt-
haracter of the underworld
; squealer.
idience Appeal: Sure-fire
audiences where they want
thrills and top-speed action.
ory with a tang of the un-
orld has a definite appeal
the lovers of melodrama.
kling comedy and roman-
jre give its drawing power
r scope.
ow To Sell It: Get behind
Talmadge. Tie up with
police station. Have a
wich man in policeman's
orm.
THE NUTCRACKER
Associated Exhibitors Release. A
Samuel S. Hutchinson Production.
Directed by Lloyd Ingraham.
CAST AND SYNOPSIS
Horatio Slipaway . . Edward Everett Horton
Martha Slipaway Mae Busch
Oscar Briggs Harry Myers
Isaac Totten Thomas Ricketts
Juha Totten Martha Mattox
Saki George Kuwa
A hen-pecked broker makes the most of
the opportunity provided by a street car
accident to pretend amnesia and escape.
Horatio appears at a prominent brokerage
office as Pe'.er Peters of Peru, cleans up
iu sulphur, and establishes himself in rich
bachelor quarters. Meanwhile, his wife's
diligent search discovers the "departed hus-
band" in his new environment. When ef-
forts to induce his return prove unsuccess-
ful, the repentant wife has him brought
home for an operation that will restore his
memory. When he sees the surgeons and
their instruments, the lost Horatio admits
his identity.
Rating: C2
Production Values: The brok-
erage office episode is one of the
best. Director Lloyd Ingraham
has used the same judgment and
restraint here that distinguishes
the whole picture, and gets ex-
cellent results. The over-dressed,
erstwhile clerk, playing "bulls
and bears" with a stock ranking
lowest on the market will delight
any business man, — and his wife.
Another big scene is the uncer-
tain and timid Slipaway com-
pelled to dance an improvised
Peruvian Tango for the guests
at a reception. The small town
wife, intoxicated by a single
cocktail and puffing her first
cigarette, is another highlight.
The action also includes a rough
and tumble chase, better than
most, with "nightmare-y" swing-
ings from a wire-pole on top of
a skyscraper.
Acting: This newly starred
comedian has a brand of acting
that is distinctly his own and a
novelty in the light comedy field.
Subtlety and restraint are the
keynotes of his performance
thruout, and all of his effects are
achieved with the utmost econ-
omy of gesture and action. Mae
Busch does some fine acting as
the nagging wife, and Harry
Myers is a satisfactory addition
to the cast.
Audience Appeal: Will pro-
vide smiles for the sophisticated,
chuckles for some, and laughs
for those who are not spoiled by
frequent showings of "super"
comedies with established stars.
The hen-pecked husband situa-
tion and the turning worm theme
are given a fresh treatment that
lend the picture interest and
appeal.
How To Sell It : Saxophone
and tango contests will draw
crowds and stir up interest. The
husband-wife angle should be
used in newspaper announce-
ments.
WHITE MICE
Associated Exhibitors Production.
Adapted from Richard Harding
Davis' novel by Randolph Bartlett.
Directed by Edward H. Griffith.
Length, 5,412 feet.
CAST AND SYNOPSIS
Inez Rojas JacqueHne Logan
Rodidy Forrester William PoweU
Colonel Vega Ernest Hilliard
R. B. Forrester Bigelow Cooper
General Rojas Lucius Henderson
Senora Rojas Marie Burke
Peter de Peyster F. Vaux Wilson
Roddy Forrester and Peter de Peyster,
founders of the White Mice Club, organ-
ized for the purpose of aiding people in dis-
tress, arrive in a small republic in South
America. Their attention is drawn to the
sufferings of the former president who is
held prisoner in an unhealthy prison cell.
They call on the general's beautiful daugh-
ter, Inez, to help rescue her father and the
three succeed notwithstanding the many
obstacles and impending danger. Roddy re-
gards he has been amply rewarded when he
wins Inez.
Rating: C2
Production Values: Rich in
adventure and romance, Richard
Harding Davis' tale of the myth-
ical South American republic
provides good material for the
screen. Mounted in the beauti-
ful natural backgrounds of old
Havana, the spirit of the revo-
lutionary days is reborn, while
the atmosphere fairly breathes of
romance. Director Griffith has
been just a little too conscien-
tious in that he has endeavored
to transplant every pertinent ac-
tion, and since there is such a
deal of plotting and counterplot-
ting, the continuity is the least
bit jumbled at the outset. How-
ever, this is soon smoothed out,
and the story goes on its merry
way, with such embellishments
as exciting revolutions, thrilling
rescues thru underground pass-
ages, and romantic love scenes.
The Prado and beautiful Morro
Castle play prominent part.
Acting: Jacqueline Logan is
charming as the Spanish senor-
ita. She is at once fiery and
tender as a baby. William Powell
as the American hero gives a
most satisfactory performance.
Ernest HiUiard does very well
in the "heavy" role. The rest of
the cast is consistently good.
Audience Appeal: Being a ro-
mance melodrama, there are two
distinct classes of movie-goers
this should attract. Both ele-
ments were expertly handled,
and therefore the production
should provide good entertain-
ment to the action-lovers as well
as the romantically-inclined.
How To Sell It : Tie up on
the book by Davis. Advertise
the fact that the production has
authentic locale. A tie up with
a pet store displaying white mice
would be sure-fire. Title offers
cut-out and throwaway oppor-
tunities. An inexpensive and ef
fective lobby display would simu-
late a scene of the tropics.
rage T»
SECRET ORDERS
F. B. O. Production. Story by Mar-
tin Justice. Directed by Chet
W'ithcy. Length, 5,506 feet.
CAST AND SYNOPSIS
Janet Graham Evelyn Brent
Eddie Delano Harold Goodwin
Bruce Corbin Robert Frazer
Spike Slavin John Gough
Mary Marjorie Bonner
Butler Brandon Hurst
Cook Frank Leigh
Janet Graham is led into an unfortunate
marriage with Delano, a crook. During
the war Janet works with Corbin in charge
of transports for the Secret Service. Cor-
bin falls in love with Janet, who encourages
him, believing Delano dead. List of trans-
ports is sought after by unscrupulous De-
lano, who was engaged by "German Mike."
Delano breaks in^ gets the list and forces
Janet to leave with him. Instructions are
radio-ed to German submarine, but Janet
succeeds in radio-ing warning to transport.
Submarine is sunk. Corbin and guards
rescue Janet. Delano is killed. Corbin
marries Janet.
Rating: D2
Production Values: Plenty of
thrills in this romantic melo-
drama which was deftly handled
by Chet Withey with telling ef-
fect, for though the spy melo-
drama has been done countless
times, the interest in this one
never wanes. Double quick time
is the tempo of the action, the
turn of events providing plenty
of excitement. The war is only
a background for the skillful and
thrilling maneuverings of the Se-
cret Service men. There isn't a
battlefield scene, and yet so well
has the idea been conveyed
that the roar of the can-
non and the fear of impend-
ing danger is actually felt. The
love theme is intricately woven,
with the revelation of the
groom's true identity giving a
novel twist to the story. The
continual matching of wits be-
tween the dauntless heroine and
the Hun spies is fascinating.
Acting: Evelyn Brent has
hitherto done extremely well in
roles where her ingenuity was
taxed evading the law. Here,
as the Secret Service agent, al-
though working toward a differ-
ent end, she works with the same
abandon and agility. Robert
Frazer deserves special mention
as the hero. Harold Goodwin
is a convincing villain; in fact,
the entire supporting cast is ex-
cellent.
Audience Appeal: Should go
over very nicely with lovers of
:olorful melodrama. The re-
vealing of the network of in-
':rigue behind the scenes will fur-
nish meat for the curious.
How to Sell It: A truck bear-
ing the sign, "We are delivering
SECRET ORDERS— See it at
the Blank Theatre," driven down
your city streets should make
imposing street flash. Play up
Evelyn Brent. Tie up with Sec-
ret Service.
Page 10
Exhibitors Daily /{(
Pathe News No. 27
HASBROUCK HEIGHTS, N. J.
(Except Chicago, Milwaukee, Seat-
tle, Portland, Los Angeles, San
Francisco, Boston, Cincinnati, Pitts-
burgh, Minneapolis, Newark) Tests
plane for polar flight. Lt. Com.
Byrd finds ship in excellent condi-
tion for daring 400-niile hop from
Cape Morris Jessup to the North
Pole. NORTH ATLANTIC OCEAN —
Chart dirft of huge icebergs in
transatlantic ship lanes. Coast
Guard Cutter patrons northern wa-
ters to w^arn liners of treacher.ous
icy mountains. MOSCOW, RUSSIA
— Blaze air trail to China. Pathe
News presents exclusive pictures of
the flight across Asia, linking an-
cient capitals of the two nations.
PLEASANT VALLEY, CAL. — ^High-
est concrete pier railroad bridge
nears completion. Workers rapidly
extend huge structure ■which is built
on pillars 200 feet high. IN THE
LIMELIGHT — New commander as-
sumes duties at W^est Point. Brig.
Gen. Stewart (right) relieves Maj.
Gen. Sladen, who has been as-
signed to dutv in the Philippines.
GENEVA, SWIPZERLAND— League
of Nations' failure to agree does
not banish Germany's hope of en-
try. Gala demonstration accompa-
nies end of critical session in gay
city. PANAMA BAY, C. Z. — U. S.
Battle Fleet engages in annual
maneuvers.
REVIEWED m THiS ISSUE
Pathe News No. 27
International News No. 27
Kinograms No. 5174
Fox News Continuity No. 52
Yearning for Love Universal
Ukulele Sheiks Pathe
The Rustler's Secret Universal
The Big Hearted Fish Pathe
Modem Centaurs Educational
Dancing Daddy Educational
PiMhe Review No. 15 Pathe
Felix Weathers the Weather
Educational
"Yearning For Love"
International News No. 27
N. Y. CITY — Spring cleaning for
awesome monsters. Museum giants
taken out of winter wrappings and
moved to new quarters. PETALU-
MA, CAL. — Welcome Easter! Thous-
ands of eggs distributed free to
happy youngsters. SEATTLE.
WASH. — (Omit Los Angeles.) New
speed boat bids rum runners be-
ware! Make forty miles an hour
carrying a regular army of cops.
LONE PINE, CAL. — (L. Angeles
only) — College students in annual
snow frolic. High up in Sierras Po-
mona pupils enjoy unique revel.
INTERESTING SNAPSHOTS FROM
THE NEWS OP THE DAY — CLIP-
TON, N. J. — Unusual glimpse of
great textile strike shows cops us-
ing clubs> to keep "order." PEKING,
CHINA — Free chop suey for Chinese
kiddies Government sees that
youngsters get plenty of nourish-
ment. N. Y. CITY. — Famous college
star goes after new records. Inci-
dentally Emerson Norton, all 'round
champ, gives a few lessons in cor-
rect athletic "form."
rniversal
2 reels
This permits Wanda Wiley, starred
in this two-reeler, to "do her stuff"
in the real Wanda fashion. She is
as peppy and vivacious as ever, takes
her usual number of falls ; in short,
provides action and laughs that will
please most any audience.
The wilful Wanda refuses to be
bound in marriage to anyone but the
man of her own choosing. Not so
thinks her dominating aunt who has
already selected the groom. Ar-
rangements are made for the wed-
ding with the undesirable suitor, but
Wanda is not to be outwitted. The
intended groom is blackjacked by the
rival who is disguised as the minis-
ter. The lovers elope, and there is a
surprise ending when aunty marries
the poor sap the girl has rejected.
Kinograms No. 5174
FAIRBANKS, ALASKA — Christen
Planes for Wilkins' Polar Dash. —
Huge machines in which the ex-
plorer plans daring flight, are
named. PARIS — French President
at Annual Stock Show — ^M. Doum-
ergue inspects amazing specimens
of prize winning bulls at exhibi-
tion. WASHINGTON— In King Tut's
Day They Wore These for Easter —
Style show with costumes of 2,000
years ago is staged for charity
drive. AIKEN, S. C. — Society rides
in Fast Polo Match — Fashionable
set stages exciting plays on the
Whitney field for Aiken cup. FAIR-
BANKS, ALASKA— Alaskan girls in
20 mile dog race. Fair mushers
drive teams over sno^vv wastes in
exciting contest. PETALUMA, CAL.
— "Say It With Eggs," This town's
slogan. Folks of "w^orld's egg bas-
ket" send us all the season's salu-
tations. PONTRESINA, SWITZER-
LAND— Do their daily dozen on top
of the Alps. Girls seeking grace of
form hold an exercise class 6.000
feet up.
'Ukulele Sheiks"
Patiie
2 reels
Fox News Continuity,
Vol. 7, No. 52
OIL CITY, PA. — Ice jam and high
water cau.se $5,000,000 loss. Sr.
NAZAIRE — Largest and finest liner
In the French mercantile fleet is
launched. ROCHESTER NINE
STARTS TRAINING IN GEORGIA.
CAMBRIDGE, MASS. — Harvard oars-
men turn out for spring practice.
SAN FRANCISCO — John McCormack
and his wife and daughter, Gwen-
dolyn, arrive on visit from Emer-
ald Isle.
Glenn Trj'on in a rollicking come-
dy that offers him wide scope. First,
a slave to the jazz craze, he is very
amusing as the youth to whom uku-
leles and girls are the all-important.
Then the big thing in his life hap-
pens— he falls in love — and to a mar-
ried woman. His conceit and youth
distort his view, and he is sure that
the girl much prefers him to her
husband. He follows them to the
boat on which they are leaving for
their honeymoon, hiding as a stow-
away together with his father who
has followed Glenn. He is sadly dis-
illusioned when he discovers that the
newlyweds are reallj'' happy.
Glenn has an excellent supporting
cast which includes Mack Swain,
Jimmie Finlayson, Vivian Oakland,
and Martha Sleeper.
"The Rustler's Secret
Universal 2 reels
This Mustang western adequately
fills the bill and should prove good
entertainment for the action-lovers.
The usual hard hitting, fast riding
elements that characterize this type
of two-reeler are inherent. The plot
has a novel twist that .will be wel-
come.
The hero, a supposed rustler, is
chased by a posse. He eludes fhem
by hiding in the wagon driven by
the daughter of a ranchman. It
turns out that the "rustler" is a de-
tective, on the trail of a gang of
rustlers. He finds them and the
manner in which he rounds them up
is a distinct novelty.
Edmund Cobb is very much at
home in the role of hero in this two-
reel western.
"The Big Hearted Fish"
Pathe 1 reel
Paul Terrys latest fable is way up
to standard, the story in which those
funny little animals figure so promi-
nently being of a most diverting na-
ture.
Eczema Cat implants terror in the
hearts of poor Jerry Squirrel and
Mr. and Mrs. Blackbird, besides rob-
bing them of their valuables. But
that's not all. It behooves the vil-
lainous Eczema to separate the in-
separable lovers — "Hartsooth Mouse"
and "Tweedle Dee."
However, with the aid of "Big
Hearted Fish," who rescues Hart-
sooth from a watery grave, the latter
frustrates the plans of the big brute
Eczema, who had evil designs on
I)oor little Tweedle Dee.
"Modern Centaurs"
Educational 1 reel
A diverting single reeler, exhibit-
ing a brand of cavalry riding that
fairly elicits deep admiration and
even thrills. You are treated to the
spectacle of beautiful, exquisitely
groomed horses doing the bidding of
their masters, at the imminent peril
of their bones, but no mishaps re-
sult. These intelligent, high-strung
animals take five-foot hedges without
so much as a hesitant tremor, they
being equally adept in scaling fences,
bridging wide ditches at a single leap
and sliding down almost vertical
precipices with perfect facility. Not
the least arresting part of these
manoeuvres is the calm, handsome
postures of the riders, sometimes
crouched low on horses' necks, who
veritably characterize the title of the
picture by the ease with which they
effect the most hazardous riding
stunts.
Will probably prove an entertain-
ing novelty an3rwhere.
BIG
Moments
IN ANY SHOW A
Red Seal Picture
.v.y.c.
"Dancing Daddy"
Educa'tional
There's plenty of action inf
with Jack Duffy's characteriz
the old hick being the out
highlight.
To prevent his nephew fro
ing a chorus girl into the'
Uncle makes his appearance!
scenes and proceeds to try
the girl away from young
offering her every inducement^
take a turn, though, when he
he's been winning over the ;
girl who insists on the fulf
his promises. Things are pr^
for the old man until the girl 1 '■;
it's a joke on him, she b^f
sister of the nephew's wife.
There you have the situa—-,
the old farmer from Hickvilljf^
throes of a hectic affair with ;_;
ing vamp that provides laugl I 1*^^.
familiar nature ; they are
nevertheless. The sub titles
cidedly anaemic.
Vera Steadman is attractiv^
vamping gold-digger. ^''
"Pathe Review No. l!
Pathe
"The Eye of the Spanish
subject No. 1- — some exceedii
teresting shots of Fort Mari^
oldest fort in the New WorU
of history of the old haven forj
Spanish galleons bearing tr
now an antiquity of the
States, is revealed.
"The Sea-Gull Na\y" gives]
insight into the life and custoE
huge flock of sea-gulls and pr
fascinating subject. The law
preservation is regarded qi
rigidly among the parasites
air, their scouts keeping carefti
lance, giving the signals when
lurks nearby.
"A A'lansion in Morocco"
ject No. 3, done in Pathecol^
showing us some very lovely i
of the beautiful home of an
cratic Moroccan. The pride
Moroccan — his courtyard — is
a thing of beauty. Some shots'
jealously-guarded Moroccan
and the pampered youngsters
better class, are the wind-up
altogether interesting Review.
* * *
"Felix the Cat Weal
the Weather"
Educational
Alaintains the high standai ^
entertainment set bj' Pat Sulli
previous efforts.
Felix (who is married, b]
wajO, has promised his familyj
nic, but as luck would have il
as they get out into the wide
spaces, dark clouds gather ov^
and the rain, thunder and Hi
send them home in disappoii
No sooner are they under theii
tering roof, the sun comes out]
its glory. A repetition of this
Felix to the conclusion th<
weather man is playing a }o\
him and vows vengeance,
sure does get even with Mr. Wj
Man when he gets control of tl
ments, sending him out to se«
lief from the heat in the old
ming hole in which he is
w'-en Jp.ck Frost appears.
isiyt
11,1
Rtesc
tccij
to 4
11 1' '
11
citi
k
m
ill I
itsot
Ufa
BtioD
Sin
BIS [
i n
H«il
Start
Bel
Km
mil
filing
IS
to
c4e'
^itl
|ak;
L
1026
Page 11
iiella— A Segmented Roof
New Principle in Roof Construction
Adaptable to All Types
J^ng new in the method of
sng roofs for theatres, ex-
nliuildings, homes, churches,
is'nade its appearance in this
't is a system known as
i Roof Construction, and
irvey of its merits will
at the present time, this
of will recommend itself
ho contemplate the estab-
t motion picture theatres
s outside of major cities,
restrictions are stringent.
is a specially designed
inber, a standardized unit
;i roofs, just as brick is
d for brick buildings.
a| are joined together when
Hid, in net-like fashion, to
lear span or large space,
ming a uniform arch or
This type of roof is
L,; ior almost any large size
gand has several new feat-
[C found heretofore in roof
ii on in this country, which
c nmend themsel\^s to build-
•lella principle is adaptable
any type of roof covering
I, diether it be tar-paper, cop-
r , tin, canvas or tiles. By
tests, it has been found
loof process is nearly al-
2/0 to 43% cheaper to con-
: m steel roofs.
! oofs withstand the heavi-
ioads; in one case, snow
. nella roof was measured to
!:id the roof did not show
t sign of weakness. The
of this type of construc-
^ itself when it is found
events the collapsing of the
jf, in the event that one or
of it are destroyed by
. dent, as has occurred in
iijtion picture theatres with-
ist few years. In addition,
(jients of any Lamella roof
lilled with gypsum or other
^ material giving the ef-
Ui lering.
Started in 1920
imella Roof Syndicate, Inc.,
York City, launched this
of roof construction in 1920
s very well established in
I (iiintries. They have com-
lil dings in this country in
ce'; as San Diego and Los
Calif., New Orleans, La.,
, Mo., Chesterfield, Mo., and
3 other places, the latest of
'as the Glacier Palace Ice
Rink at Hollywood, Calif.
are four principal types of
Roofs :
e Flat Segmental Arch Roof,
St of which is taken up by
This is used mostly for
factories, car-barns, hangars
rious kinds of industrial
The rise of the arch is
le-sixth of its span,
e Segmental Arch Roof, the
f which is taken up by but-
concrete piers or wooden
his is especially adapted^ for
ses and exhibition buildings.
le Gothic Arch — especially
for churches, residences,
nd such warehouses where
ifc stored in bulk, such as
ite, etc Tbe T amrila loaf
construction may start on the ground.
4. The Broach or Circular Roof,
used principally for exhibition build-
ings where a particular architectural
design is desired.
A brief summation of the merits
of this roof appears as follows : —
1. It needs considerably less ma-
terial than any truss construction
with joints.
2. It can be erected in less time,
needs no cranes but only light scaf-
lolHing.
3 It creates the possibility to
utilize short-length lumber.
4. It consists of standardized
units, manufactured at the mills and
shipped ready for erection.
5. Thr joints of the Lamella roof
are simple and adjust themselves to
any possible shrinkage.
6. l^aniella roof is a safe roof be-
ca'ise, even if some lamellas are de-
stroyed, the stresses are taken up
automatically by the adjoining lamel-
las, and the destroyed pieces can be
repaired like a hole in a fishing net.
/. For that reason, the Lamella
roof is most fire-proof ; this, too, be-
cause there are no girders, columns
or clher cross pieces which may
spread the fire from the merchandise
to the roof. It has, in case of fire,
advantages even in comparison with
steel trusses, which oftentimes
buckle or collapse.
8. It can be easily dismantled and
shipped. Low freight rates due to
lc.'>s ariO especially to handy material.
9. It allows a maximum utiliza-
tion of space and admits good dis-
tribution of light, because there are
no disturbing crossbeams, etc.
10. If sheathed on both sides, the
Lamella roof provides the best in-
sulation against heat or cold due to
the closed air spaces between the
meshes of the net work.
11. And finally, the Lamella roof
has a beautifui architectural appear-
fmce.
The Lamella Syndicate, in addition
to its wooden roof, has iDeen experi-
menling along lines of an inexpensive
sttel ad.-ptation of the same princi-
I le employed in the wooden roof,
and Jie provisional tests and inves-
ligalions for this <'vpe shows that
the Sieel Lamella Roof will have a
good lutuic develornv;;i; This type
will especially appeal lo theatres
within the centers of Isrge cities.
Typewritten Slides
Slides showing black on a white
ground seldom look neat, but there
is at least one exception. Type-
written slides, wherein the letter-
press is set upon a filmy, trans-
parent medium and bound up in
the usual way between two cover
glasses, are the neatest form of
emergency slides than can be de-
vised.
The blank spaces provided in ad-
vertising slides for the insertion of
dates of other matter can be util-
ized neatly and quickly by this
means. The slide is first separated,
and the strip of transparent med-
ium bearing the announcement in-
serted in position, in the space pro-
vided, between the glasses; after
•which the slide is bound up airesh.
View of the Lamella Patented Roof being made for the Glacier Ice
Palace in Hollywood. Gives a Good idea of its construction.
Putting Over the Organ Solo
By ALVIN EVANS
feature Organist, Middn; West
Circuit
I just read an article in the Ex-
hibitors Review by a man who is
considered the best organist in
America, Henry Murtaugh, and if
theatre managers will take the ad-
vice he gives them the Organo-
logue will be more successful.
The condition of your organ de-
pends on its success — not how small
— a s my
Com pany
has a house
that can
boast only
a Ten
T h o usand
Dollar or-
ga n, but
this instru-
ment draws
large busi-
n e s s be-
cause it is
in wonder- .ttit.t -w^tr^-^-,^
f u 1 condi- ALVIN EVANS
tion at all times and is installed
properly. I make six houses stay-
ing two weeks at each one, and the
Organologue is advertised well and
the public likes it very much.
The organist can get all the
novelties he wants without any ex-
pense as Irving Berlin, Inc., has
some wonderful Community sets
that go big with the audiences.
They will send you song reels also.
One recently released is "Don't
Forget to Remember." This is a
wonderful set and if the theatre
can stand spending some money,
special sets may be obtained that
are very good. These are made by
M. S. Bush, Buffalo. They are very
original.
Putting over the Organologue?
Has your organist done anj' sing-
ing? Naturally he will laugh and
say, "I can't sing." You never
know what you can tio until you
try. Only a few months ago I
was in one of Chicago's leading the-
atres and the organist sang and
went big. So, I said if he can get
by with singing with a voice like
that, here goes. So, I tried it on
the matinee show. Gosh, I was
nervous. Only do a chorus of
your song and if they are too high
for you when you get to the high
notes play lots of organ to cover
up the voice. I did these things
and found out I went better with
singing the songs and still do, and
naturally my voice improves as I
go along.
It is also a good idea when play-
ing your slides to pick your words
carefully and on last repeat of any-
thing use your bells on solo organ
and accompaniment. Use your
chimes, block with your accom-
paniment combination in an after
sound and do not change your
combinations too much and if you
can't sing at all, sing to yourself
so you can judge the words better,
that is picking them from the
slides.
Your appearance is most essen-
tial. Look neat and take a bow.
Turn around on your seat and al-
most fall off, but bow gracefully
and smile from ear to ear. A man
who is a good customer of a thea-
tre I played became a very good
friend of mine. We were talking
about solos, etc., and he said,
"Evans, the one thing I enjoy
about your solo is the way you
take a bow and smile. You do it
as if you were tickled to death you
received a good hand." And he
stated he had heard several others
say the same thing. Do not lay
down on the keys as this looks
sloppy and is a terrible habit of
lots of organists.
I have heard some good organ-
ists in small cities lately and have
asked the Manager why he doesn't
use solos. He will say. "Oh, I get
him cheap, etc." And they have
organs that they have actually paid
Twenty-two Thousand dollars for
and the theatre seats nine hundred
people. What an opportunity to
make some money for the house!
But the Manager is asleep and con-
tented or is actually afraid the or-
ganist will become popular and
these small town managers want
all the "glory."
Page 12
Exhibitors Daily /{et)i«
Good Protection Sense Means
Additional Dollars
By P. A. McGUIRE
Powers Division, International Projection Corp.
"Mac Observes" in the March 30th
issue of the Exhibitors Daily Review
that there will be plenty of competi-
tion this year and "that the exhibitor
who forgets he is in the picture busi-
ness will lose money. Good pictures
only count. The public won't spend
money or waste time on poor prod-
uct."
Although he merely says "good
pictures," I am quite sure that what
he really means is "good pictures
properly projected." Over and over
we have said "Better Projection
Fays" and to make our point we
have told our story in a variety of
ways. But "Mac" does it so beau-
tifully for us in this issue we are
going to quote liberall}- from vvhai
he says.
"There will be more 'shopping'
than ever before. The 'shoppers' all
congregate where the big picture is
showing. The poor picture gets the
overflow. But no money. It's a sur-
prising fact that there are thcjusandi
of people who don't attend a picture
show a year. Millions that don't go
once a month. Picture audience is
comparatively small. Biggest prob-
lem this year is to enlarge picture au-
dience. Convert the 'once-a-month-
ers' into 'once-a-weekers.' "
Applies to Projection
All this is splendid and every word
of it applies to projection. There is
a tendency on the part of exhibitors
to join Chambers of Commerce,
Boards of Trade, and in other ways
show that they look upon themseh-^s
as business-men as well as showmen.
This is fine. That is what they arc
and how they should regard them-
selves.
As good merchants they will want
to get the best "possible merchandise
and deliver it' in the best possible
shape. Projection is the final de-
livery of the goods to the patron.
If the projection is defective, every-
thing that the producer, actor, direc-
tor and cinematographer have striven
for has had its value decreased.
The exhibitor, however, will have
no difficulty in finding out what is
wrong. Some of the leading ex-
hibitors of this country will care-
fully watch the picture which is being
shown and noting some defect will
practically abandon every other ac-
tivity until the projection is im-
proved. Jacob Fabian is one of these
men and on a number of occasions
has said with an emphasis that left
no doubt and produced the right kind
of results, "I want good projection.
I don't care v/hat it costs. I want
good projection," and he gets it.
Exhibitors do a good deal of wor-
rying about what is going on in
Washington, their state Capital, Hol-
lywood and Wall Street, and I do not
doubt that at times they are justifieti
n giving full consideration to the
matters associated with these places.
Frequently, however, thcie things are
utterly beyond the control of the ex-
hibitor as an individual, while right
in his own theatre and own town
things are going wrong which are of
immediate and vital importance.
There is nothing connected with
the motion picture theatre which is
more directly under his control than
projection and yet the exhibitor sel-
dom gives this his full attention. It
has been fairly well shown that less
than fifty cents a day will keep pro-
jection equipment in good condition
and yet many exhibitors refuse to
devote this trifling sum to the im-
provement of screen presentation.
For the price of a couple of seats an
exhibitor can keep his patrons satis-
fied with the added incentive of win-
ning new patronage by local recog-
nition of his efforts.
Better projection depends upon
having good men, good working con-
ditions and good equipment and the
exhibitor who is willing to expend a
reasonable amount of time and
money to secure these will soon prove
to his complete satisfaction that "Bet-
ter Projection Pays."
Projection Alignment
The alignment of projection appa-
ratus is of vital importance to good
projection. When every condition is
satisfied, a line from the carbon
points, through the center of the con-
densers, gate (mask) and lens, if
projected, should strike the exact
center of the screen. Here is a sug-
gestion by which any operator may
arrive at the perfect alignment of his
apparatus.
First remove condensers and lens
(lea\ing the jacket), close the gate,
and put the mask in the center posi-
tion— presuming the projector is not
a fixed optical center. Then cut a
disc of cardboard slightly larger than
the end of the lens jacket. Bore a
small hole in the exact center and
thread through a piece of fine string,
making a knot on the other side.
Thread the string through the lens
jacket, mask and condenser cases to
the carbon points. It will be immedi-
ately noticeable if the lamphouse
wants raising or lowering, or pro-
jector head.
The string must be kept taut, and
the carbons closed.
This aisle light,
which is placed on
chairs to illuminate
the floors and thus
guide patrons in
stepping through the
aisles in the dark, is
an excellent safety
appliance. It is dis-
tributed by Exhibi-
tors Supply Co., of
Chicago.
This excellent orchestra light is
proof against any light coming
from the orchestra pit on the
screen. The illumination is solely
confined to the music stand, with
no chance of escaping rays seeping
through where they don't belong.
The Liberty Music Stand Co., of
Cleveland, handles this device.
How To Locate
a Grounded Coil
Only those thoroughly familiar
with electrical apparatus should at-
tempt to undertake the difficult feat
of locating a grounded coil.
The armature should be removed
from the field and set on a trestle,
and a current should be passed
through the armature from any one
of the ommutator segments to the
shaft. A compass should be held
near the conductors, and the needle
will be deflected in a certain direc-
tion, due to the flow of current.
If the armature is slowly turned
around, till such time as the com-
pass needle revprses this will ind'-
cate the proximity of the grounded
coil. Low insulation resistance be-
tween the core and the armature
winding is generally caused by moist-
ure, and often a vapor may be seen
arising from the armature.
The remedy may be achieved by
baking the armature in an oven at a
temperature of 200 degrees l-'ab,- n
heit, or by running the machine un-
loaded for a few hours and sending
a small current round the windings.
Short circuiting of coils is usuallv
accompanied by heavy sparking. A
smell of burning may be caused by
copper dust, or oil on bits of solder
lodged between the commutator arms.
Watch Your Step
It might be of interest to many ex-
hibitors to know thflt despite the fact
ihat you issue warnings to your in-
coming patrons to watch their steps
as they walk into the dark theatre,
should an accident occur because of
the dark or badly lighted aisle, the
exhibitor is nevertheless held re-
sponsible at law.
Marr-Colton Radios
Organ Instruct!
The Marr-Colton Organ
has an arrangement with Stai
WFBH to broadcast a program i
organ recitals and edifying talks o
the use of the organ from the Wa
ners Theatre Studio, every Fri4
night between seven and eight P. ;
John Hammond, noted organi
plays and directs these progno
which includes interesting talks of !
expository nature aimed to exphi
the functions of the various con
ponent parts of the instrument. U
Hammond's remarks are clothe
human-interest, thus detracting not
whit from the entertainment favj
ofthe program, and at the same
offering shrewd observations on
to derive the broadest possibilities e
utility and expression that the orgi
affords. '
Overheating Causes
In the Armaturi
The most common causes that rt
suit in over-heating of the armatnt
are overload, grounds, eddy curreii!
in the conductors, short circuits i
the coils, sparking at the cotpij
tator, heat conducted from the
ings and insulation. If the exci
heating is uniform over the
armature, the machine is overli
Should one or two of the cf''
be overheated, the trouble is due
a short circuit in the winding, li
the core is hotter than the coils, tb
trouble is due to excessive eddy cu:
rents in the laminations, caused b
the core rubbing up against one (:
the pole faces, or it may be cau<t!
by a number of the laminations beiw
short-circuited, the slots having bes;
filed too much when the core TO
built.
Heating due to eddy currentii
either in the armature core or in tk
conductors, cannot be remedied 1'
the operator. The maker of the mi-
chine should be notified. Test iti!'
be made by running the generator o:
open circuit and the rise in tempera'
ture noted.
To test for a ground in the wine
ings, first disconnect the generatc-
f rom the circuit and then run it :
normal speed. Using an ordinar
test lamp, touch the opposite brushf
to make sure you have thevoltap
Then connect the lamp terminals V
tween the generator frame and ih
poles. Should there be a ground tl»
test lamp will either glow or ligl'
The cause of the ground can then I"
located and removed.
1
m
{>■■■
Biit
•8f!
111.
;;o
imi
Miller
Bal
m
.N'tWK
St.,
?,iwei
A,
Irecil
E,
N'.
M
jec
'See
kii
m
n
See
.tdi
Clean Lenses
.ITI
'"roll
\'.
Elect
ff.
Fniil
Xi
Ksil!
.\Vi
lit!
m
m
■'^ Oi
rhi
on
i?e
m
"te
m
Pi
'See
Pf(
Every day take a soft rag and clei'
your projection lenses and the CDi
(lensers. By keeping the condenSer
"lean you secure a better light an
by keeping the projection lens cle:
you will secure more light and
sharper picture on your screen. Cl^:
your condensers and projectiii
lenses every day before starting yoo
show and you will note that you »|
get much better results. It only tak<|
a few minutes. B^ sure and nev'^
touch the surface of your lenses w"'
your hands. Take the entire projei
tion lens apart once a month. Rejfl
any lens that has any discolor. Wh?
ever you do never get any oil on V
lenses or the condensers:
4
THEATRE EQUIPMENT DIRECTORY
ACCESSORY RETAILERS
I See Equipment Supply Deal-
ers and Distributors)
ADAPTERS, Carbon
Best Devices, Cleveland, Onio.
"Best."
Exiiibitors Supply Co., Chicago,
111.
Franklin Electric Products Co.,
750 Prospect Ave., S. E. Cleve-
land, Ohio.
Fulton, E. E., 3206 Carrol Ave.,
Chicago, 111. " Regular," "Su-
per."
Miller. R. C, 2337 Grant St.,
Berkeley, Cal.
ADAPTERS, Lens
Newton, Chas. I., 331 W. 18th
St., New York City, N. Y.
Powers Co., Nicholas, 90 Gold
St., New York City, N. Y.
Precision Machine Co., Inc., 319
E. 34th St., New York City,
N. Y.
ADAPTERS, Mazda Pro-
jection
fSee Incandescent Projection
Adapters.)
ADVERTISING NOVEL-
TIES
(See Novelties, Exploitation &
Advertising.)
ADVERTISING PROJEC-
TORS
(See Projectors, Advertising)
AISLELITES, Theatre
Brookins Co., The, 1741 Euclid
Ave., Cleveland, O.
(L'rouse-Hinds Co., Syracuse,
N. Y.
Electrical Products Corp., 1122
W. 16th St., Los Angeles.
Exhibitors Supply Co., Chicago,
111.
Frink, Inc., I. P., 24th St. & 10th
Ave., N. Y. City, N. Y.
Kausalite Mfg Co., 6134 Evans
Ave., Chicago, 111., "Kaus-a-
lite."
ARC FEEDS, Automatic
See Controls, Arc)
ARCHITECTS, Theatre
A Complete list of theater ar-
chitects will be furnished up-
on request to Theater Man-
agement.
ARC LAMPS
(See Lamps, Arc.)
ARC LAMPS, Reflecting
Projector
Reflecting, Arc,
WE'RE GLAD TO BE OF SERVICE
The word Service is a very much used, and often
"abused" term. But in putting it up to you, the
Editors of the Equipment Department will let you
define Service in terms to suit yourself. In other
words, what are your equipment problems? See
if we can't assist you in some way to a solution
of them.
In the meantime, here is a carefully compiled
directory, aimed to give you a comprehensive
guide in doing your buying.
Correct shopping is a stepping stone to correct
theatre operation. It will pay you well to keep
this directory section as a reference document.
(See Lamps,
Projector.)
ARCS, High Intensity Pro-
jection
(See Also Lamps, Arc.)
General Electric Co., Schenec-
tady, N. Y. "G-E."
Power Company, Nicholas, 90
Gold St., New York City, N.
Y.
Precision Machine Co., 319 E.
34th St., New York City, N. Y.
Westinghouse Electric & Mfg.
Co., East Pittsburgh, Pa.
ARTIFICIAL FLOWERS
(See Flowers, Artificial.)
ART TITLES
(See Titles, Film.)
AUTOMATIC CURTAIN
CONTROLS
(See Curtain Operators, Elec-
tric.)
AUTOMATIC NON-RE-
WINDS
Feaster Mfg. Co., 90 Gold St., N.
Y. City, N. Y.
BALLYHOO STUNTS, Ex-
ploitation
(See Novelties, Exploitation and
Advertising also Exploitation
Stunts, Moving)
BANDS, Reel
Ba^":jains Pubg. Co., Essex,
Mass.
Greene, P. A., 52 Rumford Ave.,
Waltham, Mass.
Tension Envelope Co., 87 34th
St., Bush Terminal, Brooklyn,
N. Y.
BOOKS, Theatre Law
Bpker- Voorhees, 45 John St., N.
Y. City N. Y.
BOOTH HEATERS, Ticket
(See Heaters. Ticket Booth)
BOOTHS, Ticket
Decorators Supply Co., 2547
Archer Ave., Chicago, 111.
Flour City Orn. Iron Co., Min-
neapolis, Minn.
Friedman, 1. M., 219 W. Lake,
Chicago, 111.
Libman - Spanger Co., 1600
Bway., N. Y. City, N. Y.
Markendorff, S., 159 W. 234 St.,
N. Y. City, N. Y.
Menger, Ring & Weinstein, 306
W. 42nd St., N. Y. City, N. Y.
Stanley Frame Co., 727 7th
Ave., N. Y. City, N. Y.
BOXES, Ticket
Arcus Ticket Co., 352 N. Ash-
land Ave., Chicago, 111.
Caille Bros. Co., Detroit, Mich.
"Caille."
Stanley Frame Co., 727 7th Ave.,
N. Y. City, N. Y.
World Ticket Co., 1600 Bway.,
N. Y. City, N. Y.
CAMERAMEN'S
SCHOOLS
New York Institute of Photog-
raphy, 141 W. 36th St., N. Y.
City, N. Y., also Chicago, 111.,
and Brooklyn, N. Y.
CAMERAMEN'S TEXT
BOOKS
Falk Publishing Co., 145 W.
36th St., N. Y. City, N. Y.
CAMERAS, Motion Picture
and Camera Supplies
(Professional, News, Tropical,
Amateur)
Ansco Doremus & Co., 44 Broad
St., N. Y. City, N. Y.
Bass Camera Co., 109 N. Dear-
born St., Chicago, 111.
Bell & Howell Co., 1803 Larch-
mont Ave., Chicago, 111. "B,
& H,"
Duplex Motion Picture Indus-
tries, Long Island City, N. Y.
Eastman Kodak Co., Rochester,
N. Y.
Fitzsimons, R. J., 75 5th Ave.,
N. Y. City, N. Y.
Goerz American Optical Co., 317
E. 34th St., N. Y. City, N. Y.
Herbert & Huesgen, IS E. 42nd
St., New York City, N. Y.
"Sept." "Krupp-Ernemann."
Motion Picture Apparatus i.'o.,
110 W. 32nd St., N. V. City,
N. Y. "De Brie."
Universal Camera Co., 361 W.
Ontario St., Chicago, 111.
CAMERAS, Studio, Still
Bass Camera Co., 109 N. Dear-
born St., Chicago, 111.
Eastman Kodak Co., Roch«ster,
N. Y.
CAMERAS, Ukra Speed
Bell & How Oil Co., 1801 Larch-
mont Ave., Chicago, ru.
CANS, Film
(See Tins, f.lm)
CAPS, Color and Shade
Betts & Betts Corp., 151 W. 42nd
St., N. Y. City, N. Y.
Federal Sign System Co., 6.0
W. Lake St., Chicago, 111.
Reynolds Electric Co.. 455 S.
Talman Are., Chicago, 111.
CARBON SAVERS
Best Devices Co.. 1541 Prospect
Ave., Clevsland, O.
All Kinds
Why Our Palms Look Alive
The explanation is short and simple.
They are made of real palm leaves — selected leaves
which have been carefully dried, bleached and re-
colored a natural green.
Live palms and Netschert natural prepared palms
look alike. But live palms cost three times as much
and are short-lived, even if regularly attended.
Have your name booked now for
a copy of our new Spring Cata-
logue No. 14, to be issued about
January first.
Frank netschert, Inc.
61 BARCLAY STREET NEW YORK
All Sizes
Page 14
CARBONS, Arc Lamp
Arco Electric Co., 110-114 "W.
42d St., N. Y. City, N. Y. "Bio."
Felder Sales Co., M. G., 1540
Bway., N. Y. City, N. Y.
M. & W EIcc. Co., b3 Welver-
ham Rd.. Springfield, Mass.
National Carbon Co., Madison
Ave., N. W., .fe W. 117U1 St.,
Cleveland, O. •National," "bil-
vertip," "Columbi.a."
Xiiellis, Cha.>^. W., 150 W. 42nd
i<t., N. Y. City, N. Y.
Reisinger, Hugh, 11 Broadway,
N. Y. City, N. Y.
Silvertip — ^See National Carbon
Co.
CARPET LINING
Clinton Carpet Co., 122 S. Michi-
gan Ave., Chicago, til.
CARPETS AND RUGS
(See Floor Coverings)
CARTOONS, Film
Lochren Film & Slide Co., Wm.
A., 406 Film Exchange Bldg.,
Minneapolis, Minn.
White Studios, Eddie, 1<50 W.
45th St., N. Y. City, N. Y.
CASES, Reel Carrying
American Can Co., N. Y. City
N. Y.
American Film Sale Co., 1800
Washington Blvd., Baltimore,
Md.
Ball, Wm. Co., 235 W. 39th St.,
N. Y. City, N. Y.
Duplex Motion Picture Indus-
tries, Long Island City, N. Y.
Fulton Co., E. E., 3208 Carrol
Ave., Chicago, 111.
Globe Machine and Stamping
Co., 1250 W. 76th St., Cleve-
land, O.
Russakov Can Co., 936 W. Chi-
cago Ave., Chicago, 111.
Sharlov(r Bros. Co., 442 W. 42nd
St., N. Y. City, N. Y.
Stern Metal Works, 1006 Vine
St., Philadelphia, Pa.
CEMENT, Film
Bell & Howell Co., 1801 Larch-
n^oiit Ave., Chicago, 111.
Duplex M. P. Industries, Inc.,
Sherman St. & Harris Ave.,
Long Island City, N. Y.
Eastman Kodak Co. Rochester,
N. Y.
Exhibitors Supply Co., Chicago.
111.
Fulton Co., E. E., 3208 Carroll
Ave., Chicago, 111. "Fulco."
New, O. F., 249 W. 47th St., N.
Y. City, N. Y.
Weldon Film Cement Co., Pro-
duce Exch., Minneapolis, Minn.
CHAIR COVERS, Theatre
Textile Specialties Co., Pioneer
and Broadway, Cincinnati, O.
CHAIRS, Theatre
American Seating Co., 8 E.
Jackson Blvd., Chicago, 111.
Andrews & Co., A. H., 107 So.
Wabash Ave., Chicago 111.
Arlington Seating Co., Arling-
ton Heights, 111.
Heywood-Wakefield Co., 415 S.
Michigan Ave., Chicago 111.
and 209 Washington St., Bos-
ton, Mass.
Stafford Mfg. Co., E. H., 367 W.
Adams St., Chicago, III.
Steel Furniture Co., 1479 Bu-
chanan Ave., S. W., Grand
Rapids, Mich.
Stone, L. E. & E. C, 10 S. 18th
St., Philadelphia, Pa.
CHANGE MAKERS
(See Machines, Change Making)
CHOPPERS, Ticket
Caille Bros., Detroit, Mich
Electric Products Co., 1122 W.
16th St., Los Angeles. "Epco.
Projection Apparatus Co., 41
Lafayette St., N. Y. City, N.
Y. "Acmec."
Play It Safe
Protect Your Theatre Against Loss
An ACME Battery Charger
Protect yourself
against emergency.
on the job elimi-
nates all possibility
of a dark house.
It guarantees you
light in your house
at all times.
Starts automatical-
ly whenever
needed.
Easy to Install
Simple to Operate
100% Efficient — all the
time
Best by Test and
Biggest Value
Mail in the coupon
for full information
now.
This coupon tvill bring you complete informa-
tion and entitle you to a special 5% cash
discount on any Acme Charger.
THE ACME ELECTRIC AND MANUFACTURING
COMPANY
1449 Hamilton Avenue Cleveland, Ohio
Send me without obligation full information on your $50
Acme Chargers.
It is understood that I will have the privilege of a 5%
cash discoimt if desired.
Name Address
Individual Town
Spratler, Jos.. 12 E. 8th St., Chi-
cago, 111.
CLASPS, Film
Film Clasp Co., 810 Tacoma
Bldg., Chicago, 111.
CLEANERS, Film
Duplex M. P. Industries, Long
Island City, N. Y.
Bennet Film Renovator Co.,
Kansas City, Kan. "Bennett."
CLIPS, Film
Eisenhower, Elmer C, 223 W.
Center St., Shenandoah, Pa.
CLIP SHEETS
Times Square Printing Co., :;lj0
West 54th St., New York City,
N. Y.
Beacon Press, Inc., 318 West
39th St., New York City. N.
Y.
COLOR FILMS, Natural
Kalmico Comstock & Wescott,
110 Broolcline Ave., Boston,
Mass.
Prizma, Inc., 220 W. 42nd St.,
New York. N. Y.
COLORED LAMPS, Etched
Westinghouse Electric & Mfg.
Co., East Pittsburgh Pa.
Edison Lamp Works, Harrison,
New Jersey.
National Lamp Works, Nela
Park, Cleveland, Ohio.
Exhibitors Daily Reviett jto'
COLORING, Incandescent
Lamp
Austin Chemical Co., 1692 Bos-.
ton Road, New York, N. Y.-
Eachmeir & Co., 438 W. 37th St^.
New York, N. Y. :
Bausch & Lomb Optical Co., St.'
Paul & Smith Sts., Rochester,
N. Y.
Crown Coloring & Chemical Co.,,-
327 Columbus Ave., Newl
York, N. Y. '
Franche & Co., C. E., 440 Or-(
leans St., Chicago, 111. \
Pyramid Color Co., 326 CanaU
St., New York, N. Y. i
Signaloid— See Universal Ele<M
trie Stage Lighting Co. i
Technical Color & Chemical*
Works, 382 Hudson St., N«w*
York, N. Y. "Red Devil."
Universal Electric Stage Light- •
ing Co. 321 W. 50th St., Ne-sr
York, N. Y.
Waldman, J. J., 136 Liberty St.,
New York, N. Y.
COLOR WHEELS
(See Frames, Color)
COMPENSATORS, Current
(See Transfers, Alternating,
Current)
CONDENSERS, Projector
(See Lenses, Condensing)
CONTROLS, Arc
Chicago Electric Sign Co., Chi-
cago, 111.
Fulton, E. E., 3208 Carroll Ave.,
Chicago, 111. "Fulco Speed-
co."
Hub Elec. Co., 2219 W. Grand
St., Chicago, 111.
It Doesn't Pay!
THE profits derived from operating a motion
picture theatre are dependent on the same
business principles that obtain in other
commercial enterprises. The business man in
every line has the idea of Economy ever before
him as the beacon light to the success of his
business.
And quite right too, for proper economy is
as essential to profitable business as milk to a
baby. Nevertheless, the knowing mother doesn't
try to glut her child with milk. She knows the
danger of over-feeding.
By the same token, the house manager who
impedes the operation of his theatre with false
ideas of Economy is headed for the dangerous
shoals of business failure. It is one thing to
save on seats, for example, and another to
wrack the customers' bones in the so-doing.
It is one thing, again, to continue with defec-
tive lighting and another to send your patrons
to your competitor. It is one thing to create
Saisfaction and another to destroy it.
It is one thing to keep putting off the re-
placement of your worn-out projector, and an-
other to put your customers' nerves on edge.
Many other instances of this analogy may be
recorded. But, when seen in the fine light of
good business judgment, Economy based on a
lingering postponement of inevitable purchases,
simmers down to this simple conclusion: IT
DOESN'T PAY! Then Economy is expensive.
^ril 3, 1926
Page 15
Whatll iheybe saying-
aboatl/ou OTdays/^Nov
OOMETHING to worry about—
^^ hot theatres lose friends rapidly
in blistering summer weather. The
insidious whisper goes around:
''Keep out of the Smith Movie The-
atre— it's an oven, my dear." Or:
''Doris says they roast you alive at
the Plazazza — let's go for a ride, in-
stead." Or:
"It's too hot to go to the Reels The-
atre— I'd rather die of heat outside."
If they say that about your theatre 90
days from now your summer profits are
as good as shot.
Arctic Nu-Air Cooling and Ventilating
This
you ou,
System will make them say, "No ride to-
night, Jim. Too hot. We'll go down to
the Smith Movie and be cool." Or, "Why
spend the afternoon in a scorching house
when it's as cool as a sea breeze at the
Plazazza?" Or, "The Reels Theatre is the
coolest place I know. No more hot weather
suffering for me."
Arctic Nu-Air is building hot weather
reputations for over 600 theatres. It will
do the same for you or no pay.
Easy terms make this moderately priced
system a pay-as-you-profit proposition.
The big book tells the story — pictures and
reproductions of exhibitors' letters.
Blow 2c on the coupon and we'll show
you how to blow $$ hundreds of $$ into
your theatre.
CLIP AND MAIL
Arctic Nu-Air Corporation, Dept. 3
818 State Lake Building,
Chicago, Illinois.
Gentlemen:
Tell me how to make them say that my Theatre
(seating _._ ) is the "Coolest Place in Town."
Also explain your down payment plan and easy terms.
House
Dimensions:
Length - .
Width ...- -
Height
Balcony?
Yes n No n
Name
Theatre
Address
City
-State .
•^
Page 16
Exhibitors Daily Revi w'
Send for
J.RX:lANCY,:
Catalogue
Syracuse NY.
McAuley, J. E., Ufg. Co., 32 N.
Jefferson St., Chicago, 111.
"Peerless."
National Electric Controller Co.,
154 Whiting- St., Chicago, 111.
Projectosraph Co., 2573 E. 35th
St., Cleveland, Ohio. "Teco."
COVERS, Program
Erie Lithographing Co., 8th &
Perry Sts., Erie, Pa.
Henegan & Co., 311 Genesee
St., Cincinnati, O.
Kleine Poster Co., 1423 Vine
St., Philadelphia, Pa.
Utley Co., Holyoke, Mass.
"Water Color Co., 450 Fourth
Ave., N. Y. City, N. T.
CUE SHEETS, Thematic
Cameo Music Publishing Co.,
112 West 44th St., N. Y. City,
N. Y.
Music Buyers Corp., 1520 Broad-
way, N. Y. City N. Y.
CURTAINS, Fireproof
(See Also Scenery)
Novelty Scenic Studio, 220 W.
46th St., N. Y. City, N. Y.
Rothe & Trichner, Irving Place,
Theater, N. Y. City, N. Y.
Beck & Co., Wm., Dorchester
Ave., Cincinnati, O.
Brunton Studio, John, 226 W.
41st St.. N. Y. City. N. Y.
Gerhardt, H. L., 433 W. 42d St.,
N. Y. City, N. Y.
Haller & Haller, Columbus, O.
Henderson-Ames Co., Kalama-
zoo, Mich.
Humphreys Co., D. C. 909 Fil-
bert St., Philadelphia, Pa.
Johns-Manville Co., H. W.,
Madison Ave. & 41st St., N.
Y. City, N. Y. "J. M."
Joy & Cannon Scenic Co., 378
Wabash St., St. Paul, Minn.
Keasbey & Mattison Co., Amber,
Pa.
Kuhn Studio, Louis, 105 W. 63rd
St., N. Y. City N. Y.
Lash Studios, Lee, Longacre
Bldg., N. Y. City, N. Y.
Manville, John Madison Ave., &
41st St., N. Y. City, N. Y.
McVickers, Fireproof Curtain
Co., 2437 Sheffield St., Chi-
cago, 111.
Sheck & Co., O., Metropolitan
Theater, Cleveland, O.
Story Scenic Co., O. L., 21 Tufts
St., Somerville Sta., Boston,
Mass.
CURTAIN MACHINES
(See Curtain Operators, Elec-
tric).
CURTAIN OPERATORS,
Electric
Automatic Devices Co., Allen-
town, Pa., "A. D. C."
Chicago Electric Sign Co., 2219
W. Grand Ave., Chicago, 111.
"Cgsco."
Gillmore', Millard, 429 S. Taylor
Ave., Oak Park, 111.
Richards-Wilcox Mfg. Co., Au-
rora, 111.
Vallen Co., E. J., 85 S. Canal
St., Akron, Ohio.
Welsh, H. J., 270 W. 44th St.,
N. Y. City, N. Y.
CURTAINS, Steel
Channon, James H. Mfg. Co.,
227 W. Erie St., Chicago, 111.
Welsh. J. H., 270 W. 44th St.,
N. Y. City, N. Y.
DATE STRIPS
Hennegan Co., The, 311-321
Genesee. Cincinnati. Ohio.
You
put 65 muscles of your
face to work when you
frown — whereas it
takes only thirteen to
Smile
Why work overtime?
We'll save you the
need of worry and ex-
pense of excess energy.
How?
Why, by cheerfully extending a free ad-
visory service on all matters pertaining
to equipment; by promptly sending cat-
alogs and descriptive literature covering
any make or variety of theatre accessory.
Simply write to the Equipment Manager
of
Exhibitors DAILY REVIEW
DEALERS, Supply
(See Equipment Supply Dealers
and Distributors at rear of
section.)
DECORATIONS, Theatre
(See Flowers, Artificial and
Decorators, Theater Interior.)
DECORATORS, Theatre
Interior
Art Decorating Co., 1112 Chest-
nut St., Philadelphia, Pa.
Baumbarten & Co., 238 E. 34th
St., N. Y. City.
Bazelle & Partridge, 33 E. 6th
St., St. Paul, Minn.
Beaumont Velvet Scenic Stud-
ios, 225 W. 47th St., N. Y. C.
Beck & Co., Wm., Dorchester
Ave., Cincinatti, O.
Brand & Co., Gustave A., 1428
Michigan Ave., Chicago, 111.
Brunton Studios, John, 226 W.
41st Sf., N. Y. City, N. Y.
Carson Scenic Studio, Robt. P.,
1507 Clark St., Chicago, 111.
Decorators Supply Co., 2547
Arche Ave., Chicago, 111.
Dewar & Clinton, 435 Penn Ave.,
Pittsburgh, Pa.
Dickie, Robt., 247 W. 46th St.,
N. Y. City, N. Y.
Duchemin, Geo. W., 37 Wain-
wright St., Newark, N. J.
Gen Flower & Decorating Co.,
228 W. 49th St., N. Y. City,
N. Y.
Gibelli & Co., 1322 Vine St.,
Phila., Pa.
Harmer Studios, Inc., 201 W.
49th St., N. Y. City, N. Y.
King Studios, 2215 Van Buren
St., Chicago, 111.
Kahn, Theodore, 155 W. 29th
St., N. Y. City, N. Y.
Kuhn Studios, Louis, 105 W.
63d St., N. Y. City, N. Y.
Kasson, Irving, 463 Boylston
St., Boston, Mass.
Nelson Co., 614 S. Michigan
Ave., Chicago, 111.
Novelty Scenic Studios, 220 W.
46th St., N. Y. City, N. Y.
Rambusch Decorating Co., 2 W.
45th St., N. Y. City, N. Y.
Reliable Decorating Co., 17 N.
Kent St., Phila., Pa.
Service Studios Inc., 2819 W.
Van Buren St., Chicago, 111.
Roth and Tischner, 222 W. 46th
St., N. Y. City, N. Y.
Service Studios, Inc., 2819 W.
Van Buren St., Chicago, 111.
Silsby, I. E., 110 N. 50th St.,
Omaha, Neb.
Stulen & Sons, J., 101 Market
St., Pittsburgh, Pa.
Harmer Studios, Louis, 105 W.
63 St., N. Y. C.
Cutler-Hammer Mfg. Co., Mil-
waukee Wis. "C-H."
Display Stage Lighting Co.,
Inc., 314 W. 44th St., N. Y.
City.
Major Equipment Co., 2518 Cul-
lom Ave., Chicago, 111.
Newton, Chas. L, 331 W. 18th
St., New York City.
Ward) Leonard Electric Co., .vit.
Vernon, N. Y. "Vitrohm. '
Wheeler- Green Electric Co., 29-
39 St. Paul St., Rochester,
N. Y.
DIMMERS, Portable
Cutler-Hammer Mfg. Co., Mil-
waukee, Wis. "C-H. '
Universal Eioctric Stage Light-
ing Co., N. Y. City.
Wlieelr-Greeti Electric Co., 23-
39 St. Paul St., Rochester,
N. Y.
DISPLAYS, Lobby
(See Lobby Displays)
DISSOLVERS
Brenkert Light Projection <jo.,
Detroit, Mich.
DROPS, Velvet Stage
Beaumont Velvet Scenery Stu-
dios, J. H., 245 W. 46the St.,
N. Y. City.
Beck & Co., Wm., D.irchestcr
Ave., Cincinnati, O
Carson, Robt. P., 150V Clark St.,
Chicago, Til.
Cleveland Decorative Works,
1120 Prospect Ave., Cleveland,
O.
Kahn. llieodore, 15o W. 29th
St., N. Y. City, N. Y.
Kuhn Studios, LouiJ, 105 AV.
63rd St., N. Y. City, N. Y.
Lash Studios, Lee, Longacre
Bldg., N. Y. City, N. Y.
N
WcHugh & Son, Jos. P., 9
42n 1 St., N. Y. City, N. Y.
Noveltv Scenic Studios, 22u
'16th St.. N. Y. City. \^ Y.
Storv Scenic Co., O. i... 21 Ti
St., Somerville Sta. Uosi
Ma.<<.=;.
Twin City Scenic Co, ■■
Ni('.]]et .'^..v"., Minr,':ii'C
IM-r n.
United Scenic Studios, 30
Lake St., Chicago, 111.
EQUIPMENT, Mazda P!
jection
'apital Merchandise Co., 53(
Dearborn St. Chicago, III.
Edison Lamp Works, Harris
N. J.
(ieneral Sleciric Co., Scheii
t.idy, N. Y.
Movie Supply Co., 84 1 S. VVab
Ave.. Chicago Til.
National Lamp Works of G
eral El. Co., Nela Park, Cle
land, O. -*
Westinghouse Lamp Worki
Broadway, N. Y. City,
EQUIPMENT, Supply
Dealers
(Complete list of dealers
be furnished on request
ALABAMA
Gueen Feature Film Co., iS^
Morris Ave., BirmingJ^M
Ala.
ARKANSAS
kti'
if 01
to, «
li
CALIFORNIA
i4
California Motion PI
Equip. Co. (E. C. Andre*
838 S. Olive St., Los Ang
Calif.
J. Slipper Co., 840 So. Olivi
Los Angeles, Calif.
Electrical Products Corp.,
W. 16th St., Los Angf
Calif.
Pacific Amusement Supply
908 S. Olive St., Los Angf
Calif.
Ed. H. Kemp, 309 Turk St.,
Francisco, Calif.
Walter G. Preddey, 187 Gol
Gate Ave., San Franci
Calif.
Theatre Equipment Supply
(R. M. Combs, Mgr.),
Leavenworth St., San Fr
Cisco, Calif.
Western Theatre Supply Co.
G. Dolliver), 121-127 Gol
Gate Ave., San Francii
Calif.
i
I
DIMMERS, Electric Light CANADA
Perkins Electric Co., Ltd.,
Bleury St., Montreal.
Coleman Electric Co. (J.
Coleman), 21 Dundas St., '
ronto.
Perkins Electric Co., Ltd.,
Temperance St., Toronto.
Perkins Electric, Ltd., 217 3
Dermot Ave., W^innipeg.
Aaron & Stevens, Calgarj-,
United Elec. Co., Ltd. (
W. Fairleigh), 1118 Gra:
St., Vancouver.
COLORADO
Denver Theatre Supply
(Edw. H. Mohrbacher),
Broadway, Denver, Colo.
Exhibitors Supply Co., Inc.
A. Ramenstein), 822 21st
Denver, Colo.
CONNECTICUT
Independent Movie Supply i
131 Meadow St. (Branch
flee). New Haven, Conn.
*
Send fo
FREE B
of Celebral
containini
sand and ',
features foi;
Of celebral
patrioticdei
street fair, c
zaars, theat
works, etc.
afford to b<
Write todal
copy.
Brazel Novelty Mfg. Co.. 29 Ella S
I 3, 1926
Page 17
You need this Film-Safe
installed or speci-
or all Fox Theatres,
!W Famous Players
tires, many other
and small theatres,
nan Kodak Studios,
emy of Music, New
, and in many ex-
jes and laboratories
There are two sizes of
American Film - Safes.
Style 1100 has five com-
partments for five 1,000
foot reels, designed prin-
cipally for exchanges,
studios, laboratories, etc.
and style 1200 fen- five
2,000 foot reels, de-
signed principally for
theatre projection booths
BECAUSE it protects your films and
surrounding property against film stor-
age fire hazards.
BECAUSE it provides a convenient fil-
ing cabinet for your films and keeps
each film instantly available for use.
BECAUSE it is the only film-safe avail-
able that has been listed as standard and
labeled by the Underwriters' Labora-
tories.
BECAUSE it pays for itself. Insurance
rating companies make substantial re-
ductions in rates for theatres, studios,
exchanges, etc., equipped with American
Film-Safes.
The American Film-Safe
The American Film Safe is a neat, compact, fireproof filing cabinet for
films.
It is maae of full cold rolled sheet steel with all joints tenoned and pinned
together and is practically indestructible.
The safe is of unit construction and may be added to or rearranged at will.
Each film is housed in a separate fireproof compartment and is suspended
on a film carriage which automatically moves forward when the door to
the compartment is opened. Reels are always readily accessible for han-
dling. Doors to compartments close and fasten automatically.
Each compartment has a bronze label holder on the door into which a
card can be inserted so that films can be catalogued or indexed.
American Film-Safes absorb abnormal heat from films and maintain them
at normal humidity, thereby increasing the life of the films.
Exterior surfaces are beautifully finished in baked enamel. Interior sur-
faces are thoroughly protected against rust. Standard colors are olive
green with bronze hardware but they may be had in several other finishes.
No matter what size theatre
you have it will pay you to in-
.stall an American Film-Safe.
You may purchase one on the
deferred payment plan.
Send for full information.
MAIL THIS COUPON
le American Film-Safe Corporation
Baltimore, Md.
AMERICAN FILM- SAFE CORP.
Baltimore, Maryland
Please send me full description of
the American Film-Safe.
Name
Address
Business
Page 18
100% EFFICIENCY
With More Years of Service
at No More Original Cost
Is the Real Proof of Any
Product
Patented
NOISELESS CURTAIN CONTROL AND TRACK HAS
PROVED THIS THROUGH OVER 25 YEARS OF PER-
FECT SERVICE TO EVERY VALLEN USER.
THE PERFECT CURTAIN TRACK
E. J. Vallen Electrical Co.
Akron, Ohio
AN ATTRACTIVE LOBBY
DRAWS YOUR PATRONS!
MORE PATRONS
MEANS
MORE DOLLARS!
FINE
MIRRORS— TICKET BOOTHS &
LOBBY DISPLAY FRAMES
Are Essential to an Attractive Lobby
I SEND FOR CATALOGUE
STANLEY FRAME CO.
727 7th AVE. L. Ring, Pres. NEW YORK CITY
H 0 WTo Make Your Theatre PA Y
DIVIDENDS!
An Attractive Interior Is as Essential
To Your Theatre As a Good Picture.
BE SURE IT IS DONE BY ONE WHO
KNOWS HOW
We Are
Specialists in Theatre Decorating
WE MAKE AND INSTALL PROPERLY—
CURTAINS — DRAPERIES — VALANCES
STAGE SETTINGS — WALL COVERINGS.
LOUIS KUHN STUDIOS. INC.
105 W. 63rd ST.
NEW YORK
DISTRICT OF COLUMBIA
Washington Theatre Supply Co.
(A. Dresner), 908 G St., N.W.,
Wa&iiing-ton, D. C.
Southern Moving Picture Corp.
(W. E. Claflin), 319 McGill
Bldg.. Washington, D. C.
FLORIDA
Tampa Photo & Art Supply Co.
(W. C. Burgert), 314 Twiggs
St., Tampa, Pla.
GEORGIA
Theatre Equip. & Supply Co.,
158 Manetta St., Atlanta, Ga.
Southern Theatre Equipment
Co. (Wm. Oldknow), 100 Wal-
ton St. (Main Office), Atlanta,
Ga.
ILLINOIS
Amusement Supply Co. (B. A.
Benson), 746 S. Walaash Ave.,
Chicago, 111.
Capital Merchandise Co. (B.
Pearlman), 538 S. Dearborn
St., Chicago, 111.
Exhibitors Supply Co. (H. A. R.
Button), 825 S. Wabash Ave.,
(Main Office), Chicago, 111.
Fulco Sales Co. (C. H. Fulton),
24-26 E. 8th St. (Main Office),
Chicago, 111.
Movie Supply Co. (S. S. Beh-
rend), 844 S. Wabash Ave.,
Chicago, 111.
Western Motion Picture Co. (H.
D. Fairall), 1021/2 W. Main
St., Danville, III.
INDIANA
Exhibitors' Supply Co. of Ind.
(R. E. Gumm), 128 W. Ohio
St., Indianapolis, Ind.
E. E. Fulton Co., Ill S. Capital
St., Indianapolis, Ind.
IOWA
Exhibitors' Supply Co. (L. L.
Phillips), 10th and High Sts.,
Des Moines, la.
KENTUCKY
American Motion Picture Co.,
Louisville, Ky.
Louisville Film & Supply Co.,
Louisville, Ky.
LOUISIANA
George Vivirito, 224 Barrone,
New Orleans, La.
MARYLAND
N. C. Haefele & Co. (N. C. Hae-
fele), 228 Gay St., Baltimore,
Md.
MASSACHUSETTS
Eastern Theatre Supply Co. (R.
L. Hosmer), 43 Winchester St.,
Boston, Mass.
Exhibitors' Supply Co. (R. D.
Matson), 67 Church St., Bos-
ton, Mass.
LTnited Theatre Equipment Co.
(Jos. S. Cifre), 26-28 Pied-
mont St., Boston, Mass.
MINNESOTA
Exhibitors' Supply Co. (A. T.
Crawmer), 221 Loeb Arcade
Bldg. (Branch Office), Minne-
apolis, Minn.
The Rialott Co. (S. A. Louis),
Minneapolis, Minn.
Standard Theatre Equipment
Corp. (Howard Hall), 39
Western Ave., Minneapolis,
Minn.
MICHIGAN
McArthur Equipment Co., 1963
Grand River Ave., Detroit,
Mich.
Amusement Supply Co. (Max
Rubin), 2105 R St., Detroit,
Mich.
Exhibitors' Supply Co. (G. D.
Brady), 149 E. Elizabeth St.,
Detroit, Mich.
Service Theatre Supply Co.
(George A Rogers), 137 E.
Elizabeth St., Detroit, Mich.
Theatre Eauipment Co., 2109
John R. St., Detroit, Mich.
MISSOURI
Cole Theatre Supply Co. (T. F.
Cole), 18th and Baltimore
Sts., Kansas City, Mo.
Exhibitors t>aily Hevietn
Charles M. Stebblns Picture
Sup. Co. (C. H. Badger), lOiS
Main St., Kansas City, Mo. I
Yale Theatre Supply Co. (C. D.
Struble), 108 W. 18th St.
(Main Office), Kan.sas City,
Mo.
Exhibitors' Supply Co., 3316
Olive St. (Branch Oi.lce), St.
Louis, Mo.
Erker Bros., 608 Olive St., St.
Louis, Mo.
E. E. Fulton Co., 3405 Olive St.,
St. Louis, Mo.
NEBRASKA
Exhibitors' Supply Co. (O. H.
Dutton), 1518 Davenport St.
(Branch Office), Omaha, Neb.
U. S. Theatre Supply Co. (Wtn.
C. Raapke), Film Exchange
Bldg., Omaha, Neb.
Western Theatre Supply Co. (F.
A, Van Husen), 15th and Da-
venport, Omoha, Neb.
NEW YORK
Empire Movie Supply Co., 42 !|
Orange St., Albany, N. Y.
Auburn Theatrical Supply Co.
(Frank W. Spreter), Auburn,
N. Y.
Sam Kaplan, 357 Vermont St.,
Otto Greenbaum, 436 Cornelia
St., Brooklyn, N. Y.
Becker Theatre Supply Co. (A.
Becker), 416 Pearl St., Buffa-
lo, N. Y.
Behrend Motion Picture Supply
Co. (E. R. Behrend), 729 7th
Ave., New York, N. Y.
Capitol M. P. Supply Co. (Isa-
dore Perse), 142 W. 46th St.,
New York, N. Y.
Capitol Theatre Equipment Co.
(E. Altman) 626 10th Ave., ,
New York, N. T.
Crown M. P. Supply Co. (J. H
Katz), 138 West 46th St., New
York, N. Y.
Howell's Cinema Equipment Co.
(Joe Hornstein), 740 7th Ave., ,
New York, N. Y.
Independent Movie Supply Co.
(W. H. Rabell), 729 7th Ave.
(Main Office), New York,
NORTH CAROLINA
Carolina Theatre- Supply, 135^
Church St., Charlotte, N. C.
Exhibitors' Supply Co., Char-
lotte, N. C.
A. & B. Moving Picture Co.,
Raleigh, N. C.
OHIO
Cincinnati Theatre. Supply Co.
(W. W. Rowland), 522 Broad-
way (Branch Office), Cincin-
nati, O.
The Theatre Supply Co., Film
Bldg., Cincinnati, O.
Dwyer Bros. & Co. (Dr. Otto
Dieckmann), Broadway Film
Bldg., Cincinnati, O.
Exhibitors' Supply Co. (W. C.
Denney), 2112 Payne Ave.
(Branch Office), Cleveland, O.
Theatre Supply Co. (Leo E.
Dwyer), 2100 Payne Ave.
(Main Office), Cleveland, O.
Oliver Moving Picture Sup. Co.
(E. E. Oliver), 1428 E. 111th
St., Cleveland, O.
American Theatre Equipment
Co. (R. J. Gardiner), 165%
N. High St., Columbus, O.
OKLAHOMA
Anderson Theatre Supply Co.,
116 Hudson St., Oklahoma
City, Okla.
Southern Theatre Equipment
Co. (J. C. Klock), 328 Califor-
nia St. (Branch Office), Okla-
homa City, Okla.
Yale Theatre Supply Co. (Fred
Cosman) (Branch Office), Ok-
lahoma City, Okla.
OREGON
Portland Moving Picture Ma-
chine Co., Bivoli Theatre
Bldg., Portland, Ore.
General Supply & Paper Co., 392
Burnside St., Portland, Ore.
Service Film & Supply Co., 393
Oak St., Portland, Ore.
PENNSYLVANIA
Exhibitors' Clearing House &
Supply Co., 1234 Vine St.,
Philadelphia, Pa,
Philadelphia Theatre Equip. Co.
(Harry Blumberg), 262 N.
13th St., Philadelphia, Pa.
Lewis M. Swaab, 1327 Pine St..
PbUa^^lphla, Pa.
■plT,
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April 3, 1920
AVilliams, Brown & Earle 918
Chestnut St., Philadelphia, Pa.
Ilollis Smith Morton Co. (Henry
J. Smith), 1024 Forbes St.,
Pittsburgh, Pa.
Pittsburgh Motion Picture Sup-
ply Co. (T. P. Hollis), 1006
Forbes St., Pittsburgh, Pa
S & S Film & Supply Co. (A
I Steinberg), 1026 Forbes St..
I Pittsburgh, Pa.
iTheatre Supply Co. (Wm. H.
irheatre Supply Co. (Wm. H.
Cadoret), Scranton, Pa.
RHODE ISLAND
H. A. & E. S. Taylor, 76 Dor-
rance St., Providence, R. L
iSOUTH CAROLINA
imperial Film Service, Green-
ville. S, C.
TENNESSEE
Monarch Theatre Supply Co (I
M. Cohen), 228 Union Ave.,
Memphis, Tenn.
TEXAS
Simplex Theatre Supply Co.,
1816 Main St., Dallas, Tex.
(Southern Theatre Equipment
Co. (J. I. Roberts), 1907 Com-
merce St. (Branch Office),
R.D. Thrash Co., 1921 Main St.,
Dallas, Tex.
|3outhern Film Service, 811
Franklin St., Houston, Tex.
fJTAH
Salt Lake Theatre Supply Co.
(Samuel I. Levin), 48 Ex-
change Place, Salt Lake City,
i Utah.
Utah Theatre Supply Co., 125
I E. 2nd St. So. (Mr. Smith),
Salt Lake City, Utah.
VERMONT
kicks & Price, 97 State St., Bur-
lington, Vt.
VIRGINIA
WASHINGTON
Theatre Equipment Co. ("Wm.
W. Lewis), 1927 Third Ave.,
Seattle, Wash.
B. F. Shearer, Inc. (B. F.
Shearer), 210 Virginia St., Se-
attle, Wash.
Spokane Theatre Supply Co
410 West 1st St., Spokane,'
VV 3,Sll.
WEST VIRGINIA
Charleston Theatre Supply Co .
Charleston, W. Va.
Charleston Electrical Co. (C. E
Cornwell), Charleston, W. Va.
Standard Theatre Supply Co
(C. W. Neuhardt), 3608 Jacob
St., Wheeling, W. Va.
WISCONSIN
Exhibitors' Supply Co. (J. Stal-
lings), 715 Wells St. (Branch
Office), Milwaukee, Wis.
Ray Smith Co. (Ray Smith),
Toy Bldg., Milwaukee, Wis.
Wisconsin Theatre Supply Co.
(L. P. Langford), 174 Second
St., Milwaukee, Wis.
EXIT SIGNS, Theatre
Frink, Inc., I. P., 24th and
10th' Ave., N. Y. City N. Y.
Valentine Elec. Sign' Co., At-
lantic City, N. J.
Whi!«ier-Green Electric Co., 29-
39 St. Paul St., Rochester,
NY.
EXPLOITATION, Motion
Picture
National Screen Service, 126 W.
46th St., N. Y. City, N. Y.
FAN BRACKETS, Electric
Voigt Co., 1734 N. .12th St.,
Philadelphia, Pa.
FILM -MEASURING -MA-
CHINES
(See Machines, Film Measur-
ing.)
FILM CLEANERS
.^entral Dist. Co.. Norfolk. Xa.. (See Cleaners, Film.)
FILM PACKERS
(S«o Storage, Film.)
FILM PROCESS
Counsell Film & Chemical Co.,
236 W. 55th St., N. Y. City,
N. Y.
Dura Film Protection Co., 220
VV. 42nd St., N. V. City, N. Y.
Victor Stewart Process Corp.,
128 W. 52nd St.. N. Y. City,
N. Y.
FILM, Raw Stock
Agfa Film Corp., 1540 Broad-
way, N. Y. City.
Ansco Co., Blnghamton, N. Y.
Baystate Film Sales Co., 220 W.
42nd St., N. Y. City, N. Y
Burke & James, 240 E. Ontario
St., Chicago, 111. "Rexo."
Eastman Kodak Co., Rochester.
N. Y. "Eastman."
E. I. Du Pont deNemours Co..
35 W. 45th St., N. Y. City!
Flsli-Schurman, 46 W. 4itA St.
N. Y. City.
Powers Film Products. Inc., 78
7th Ave.. N. Y. City, N. Y.
Scencitized Films, Inc., 1650
Broadway, N. Y. City, N Y
TIppett, John D., Inc., 1540
Broadway, N. Y. City, N. Y.
FILM RENOVATING
(See Machines, Film Renovat-
ing.)
FILM SPLICERS, Machine
General Machine Co., 35J E.
155th St., N. Y. City, N. Y.
Grlswold Machine Wks., Port
Jefferson, N. Y.
Slipper & Co., J., 728 S. Olive
St., Los Angeles, Cal.
FILM STORAGE
(See Cutting Rooms)
FILTERS, Ray
Bautch & Lomb Oplcal Co., «37
St. Paul St., Rochester, N. Y.
Scheibe, George H., 701 N. Bel-
mont Ave., Los Angeles, Cal.
Shrlver & Co., T., 876 Hamil-
ton St., Harrison, N. J.
Wollensak Optical Co., 1415
Clinton Ave., Rochester, N. Y.
Page 19
FIREPROOF CURTAINS
(See Curtains, Fireproof).
FLASHERS, Electric Sign
A. & W. Electric Sign Co.,
Cleveland, Ohio.
Betts & Betts Corp., 611 W.
42d St., New York City, N Y.
"Vacu," "Thermo Wynk,"
"New York."
Cramblet Eng. Co., 177 5th St.,
Milwaukee, Wis.
Cramer, R. C. 136 Liberty St.,
New York City, N. Y.
Cusack Co., Thos., Chicago, 111.
"De Luxe."
Federal Sign System Co., Chi-
cago, 111.
Kelley & Kelley, 3193 Boule-
vard, Jersey City, N. J. "Ther-
mon-Bllnk," "Tlctac."
Nordon Electric Sign Co, 811
W. 40th St. New York City,
N. Y.
Novelty Electric Sign Co., 186
Eddy St., San Francisco, Ca.
Reynolds Electric Co., 2651 W
Congress St., WHERE? ' '
"Reco."
Standard Automotive Equip-
ment Co., 1111 Boylston St.,
Boston, Mass.
Straus Seyer Co., 42nd St., New-
York City, N. Y .
Tic-Tac -St.- Kellty & Kelley.
Valentine Electric Sign Co
Atlantic City, N. J. '
FLOOR COVERINGS,
Theatre
Russelloid Co., Harrlsburg, Pa.
"Russelloid," "Keystone
Brand."
FLAGS
Annin & Co., 99 Fulton St.. N.
Y. City, N. Y.
Wm. Beck & Sons Co., Cincin-
nati, O.
Chicago Flag <5- Decorating Co.,
1315 S. Wabash Avo , Chi-
cago III.
Chicago Canvas & Flag Co., 127
N. Dearborn St., Chicago, 111.
Dettra & Co., Inc., Jno., Oaks,
Pa.
Humphreys Co.. D. C. S09 Fil-
bert Street, Philadelphia, Pa
'IF YOU SHOW PICTURES YOU NEED THE TRANSVERTER"
"First in the Field"
It "Transverts" alternating current
into direct current with four to five
times the candle power of an alter-
nating current arc of the same
amperage.
That means — less Current Cost,
Better Projection,
Easier Operation,
with Better Control.
"Foremost in the Industry"
The Transverter is of interest to you
whether you are building new thea-
tres or merely operating present
ones.
It operates so efficiently and so
eflfectively that its immediate instal-
lation is worthy of your serious
consideration.
~^ Write for our literature. It will be mailed entirely without obligation.
K^HERTfJER ELECTRIC COMPANY
Page 20
Exhibitors Daily Review j i|"^
FLAME SHIELDS, Arc
Lamp
Blue Seal Products Corp., 27
Lafayette Ave., Brooklyn,
N. Y.
FLOWERS, Artificial
Adler Jones Co., 651 S. Wells
Ave., Chicago, 111.
Art Flower & Plant Co., 355
W. Chicago Ave., Chicago, 111.
Baumann & Co., L., 357 W.
Chicago Ave., Chicago, 111.
Bodlne Spanjer Co., 316 So.
Wabash Ave., Chicago, 111.
Borgenskl Sons, J. S.. 62 N. ISth
St., Philadelphia, Pa.
Botanical Decoration Co., 817
Van Buren St., Chicago, 111.
Chicago Artificial Flower Co.,
28 S. Fifth Ave., Chicago, 111.
Chicago Flag and Decorating
Co., 1345 S. Wabash Ave.,
Chicago, 111.
Decorative Plant Co., 230 5th
Ave., N. Y. City, N. Y.
Doty & Scrlmegeour Sales Co.,
30 Reade St., N. Y. City, N. Y.
General Flower & Decorating
Co., 228 W. 49th St., N. Y.
City, N. Y.
Gudemar & Co., 30 Irving Place,
New York City, N. Y.
Leistner, Oscar, 323 Randolph
St., Chicago 111.
McCallum Co., The, 137 7th St.,
Pittsburgh, Pa,
National Decorating Co., 35 6th
Ave., N. Y. City, N. Y.
Natural Plant Preservers Co.,
233 5th Ave., N. Y. City, N. Y.
Netchert, Frank, 61 Barclay St.,
N. Y. City, N. Y.
Pick & Co. Albert, 208-224 West
Randolph St., Chicago, 111.
Randall Co., A. L,., Lake St. &
Wabash Ave., Chicago, 111.
Schack Artificial Flower Co., 63
E. Adams St., Chicago, 111.
Schneider, L., 6 Second St., N. Y.
City, N. Y.
Schroeder Artificial Flower
Mfrs. 6023 Superior Ave.,
Cleveland, O.
GOERZ
NEGATIVE RAW STOCK
NOW
KEY NUMBERED
More gradation; more definition; no grain
Sole Distributors:
Fish-Schurman Corporation
45 West 45th Street 1050 Cahuenga Avenue
New York City Hollywood, Cal.
IN CANADA:
J. A. Chantler & Co.,
200 Bay Street, Toronto, Ont.
J
Why Folks Leave Home
/^ OOD pictures transport people into the world
^^ of make-believe; but sometimes they are
brought back with a rude jolt, through faulty pro-
jection.
Hazy, dull images, dark spots, or uneven distribu-
tion of light with an ordinary lens may break the
spell of their enjoyment, and cause them to go to a
different house next time. Keep your patrons —
install a Bausch & Lomb Cinephor Optical System
and get bright, clear images, strongly demied —
perfect projection.
BAUSCH & LOMB OPTICAL CO.,
622 St. Paul St. Rochester, N. Y.
United Flower & Decorating
Co., 238 W. ■iSth St., N. Y.
City, N. Y.
Universal Flower Co., 228 "W.
49th St., New York City, N. Y.
Worcester Art. Plant Co., 1J4
Front St., Worcester, Mass.
FOOT LIGHTS
(See Lights, Foot)
FORWARDERS, Film
Masse & Co., Inc., 115 Broad
St., N. Y. City, N. Y.
FRAMES AND WHEELS,
Color
Brenkert Light Projection Co.,
Detroit, Mich.
Capitol Theatre Equipment Co.,
626 10th Ave., N. Y. City, N. Y.
Chicago Stage Lighting Co., 112
N. LaSalle St., Chicago, 111.
Mayor Equipment Co., 2518 Cul-
lom Ave., Chicago, 111.
Mestrum, Henry 641 6th Ave.,
N. Y. City, N. Y.
New York Calcium Light Co.,
451 W. 53d St., N. Y. City,
N. Y.
Newton, Chas. 1., 224 W. 14th
St., N. Y. City, N. Y.
Universal Electric Stage Light-
ing Co. 321 W. 50th St., N. Y.
City, N. Y.
FRAMES, Poster and
Lobby Display
Braxton Frame Co., 3 E. 12th
St., N. Y. City, N. Y.
Bilt Rite Mfg. Co., 225 N.
Green St., Chicago, 111.
Consolidated Portrait & Frame
Co., 225 N. Greene St., Chi-
cago, 111.
Chicago Metal Covering Co.,
2833 Vf. Lake St., Chicago,
111.
Flower City Ornamental Iron
Co., 27th Ave., & 27th St.,
Minneapolis, Minn.
Friedman, I. M., 219 W. Lake
St. .Chicago, 111.
Illinois Moulding Co., 2411 W.
23rd St., Chicago, 111.
Kettler Brass Mfgi Co., Hous-
ton, Tex.
Keystone Picture Frame Co.,
629 5th Ave., Pittsburgh, Pa.
Markendorf, S., 159 W. 23rd St.,
N. Y. City, N. Y.
McKenna Brass & Mfg. Co.,
Pittsburgh, Pa.
Menger & Ring, 729 7th Ave.,
New York City, N. Y.
National Picture Frame & Are
Co., 947 61st St., Brooklyn,
N. Y.
Reuben Studios, 812 Prospect
Ave., Cleveland, O.
Stanley Frame Co., 729 Seventh
Ave., N. Y. City, N Y.
United States Frame & Picture
Co., 46 Vesey St., N. Y. City,
FROSTING, Lamp
(See Coloring, Incandescent
lamp)
GELATINES
Gelatine Products Co., 224 Flat-
bush Ave., Brooklyn, N. Y
Major Equipment Co., 2518 Cul-
lon Ave., Chicago, 111.
Newton, C. I., 331 W. 18th St
New York City. N. Y.
GENERATORS, Motor
Acme Electric Mfg. Co., 144
Hamilton Ave., Cleveland, O.
"Acme Ra Lite."
Automatic Devices Co., Allen-
town, Pa.
General Electric Co., Schenec-
tady, N. Y.
Hertner Electric Co., 1905 W.
112th St., Cleveland, Ohio.
Western Electrical Co., 195
Broadway, N. Y. City, N. Y.
Westing-house Electric & Mfg.
Co., E. Pittsburgh, Pa.
Wheeler-Green Electric Co., 29-
3S St. Paul St., Rochester,
N. Y.
HARDWARE, Stage
Armbruster & Sons, M., 249 S.
Front St., Columbus, Ohio.
Channon Mfg. Co., Jas. H., 227
W. Erie St., Chicago, 111.
Clancy, J. R., 1010 W. Baldwin
Ave., Syracuse, N. Y.
Electric ProducFs Corp., 1122 W.
16th St., Los' Angeles, Cal.
Pk
Storey Scenic Co., Tuft St.,
Boston, Mass.
HEATERS, Organ
Cramblett Eng. Co., 177 5th St., , ;
Milwaukee, Wis. • «
HEATERS, Ticket Booth
Cramblett Eng. Co., 177 5th St.,J
Milwaukee, Wis. ]
Westinghouse Electric & Mfg.]
Co., E. Pittsburgh, Pa.
HERALDS, Novelty
(See Printers, Theater)
Beacon Press, Inc., 318 West
39th St., New York City, N. Y.
Circle Press, Inc., 238 West 53rd
St., New York City, N. Y.
Filmack Co., 739 So. Wabash
Ave., Chicago, 111.
Hennegan Co., The, 311-321
Gennesee, Cincinnati, O.
Tanney Printing & Publishing
Co., American Theater Bldg:,
42nd St., bet. 7th & 8th Avea.,
New York City, N. Y.
Times Square Printing Cc, 250
West 54th St., N. Y. City, N. Y.
«
St.
m
St.
Korel
St.
fsrP
St,
10;
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HOLDERS, Ticket
(See Ticket Holders)
INSERTS, Colored
(See Printers, Theater)
LABELS, Film Caution
Dennison Mfg. Co , 15 John St..
N. Y. City, N. Y.
Ever-Ready Roll Label Co., 208.
W. 40th St., N. Y. City, N. Y.
Green, P. A., 52 Rumford Ave., ',
Waltham, Mass.
Stafford Co., N., 67 Fulton St., i
N. Y. City, N. Y.
LABORATORY SUP-
PLIES, Film
Capitol Motion Picture Supplj
Co., 142 W. 46th St., N. YJ
City, N. Y. ~
Electrical Products Corp., 1122
W. 16th St., Los Angeles, Cal.
"Epco."
LAMP DIPS
(See also Coloring, Lamps.)
Major Equipment Co., 2518 Cul-« c^r,
Ion Ave., Chicago, 111.
LAMP GUARDS
iii
S,
w
i!il
Beit'
Bilk
8!
risti-
Co.
JUDd
Go
Betts & Betts Corp., 645 W. 43-
St., N. Y. City, N. Y.
Reynolds Electric Co., 2650 W
Congress St., Chicago, 111.
LAMPS, Arc
Hall & Connolly, 135 Grand StA
N. Y. City, N. Y. ^^
McAuley, J. E. Co., 32 N. Jef.
ferson St., Chicago, 111.
Morelite Co., Inc., 600 West 57ti
St., N. Y. City, N. Y.
Western Electric Co., 191
Broadway, N. Y. City, N. Y.
Warren Products Co., 365 Canal
St., N. Y. City, N. Y.
LAMPS, Colored, Etched
Westinghouse Electric & Mfg.
Co., East Pittsburgh, Pa.
Edison Lamp Works, Harrison,
N. J.
National Lamp Works, Nela
Park, Cleveland, O.
LAMPS, Incandescent Pro-
jection (Mazda Projec-
tion Lamps)
Colonial Electric Wks., Warren,
O.
Edison Lamp Works of G. E. i
Co., Harrison, N. J. (Edison i
Mazda) '
National Mazda Lamp Co., Nela ■
Park, Cleveland, O. I
Nela Specialties Division of Na- ,
tional Lamp Works, Nela,
Park, Cleveland, O. ,
Peerless Brilliant Lamp Divis-
ion, Warren, O.
Standard Elec. Lamp Co., 143
W. Austin Ave., Chicago, 111.
Westinghouse Electric Mfg. Co.,
E. Pittsburgh, Pa. "Westing-
house"
X,
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HI
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April 3, 1926
LAMPS, Reflecting, Arc,
Projector
American Arc Lamp Co., Kala-
mazoo, Mich.
Electrical Products Corp., 1122
W. 16th St., Los Angeles, Cal.
Enterprise Optical Co., W. Ran-
dolph St., Chicago, 111.
Griffin & Bowen, Inc., 90 Gold
St., New York City, N. Y.
Hall & Connolly, Canal St., N. Y.
City, N. Y.
McAuley Co., J. E., "W. Adams
St., Chicago, 111.
Morelite Co., Inc., 600 W. 57th
St., N. Y. City, N. Y.
Warren Products Co., 365 Canal
St., N. Y. City, N. Y.
LENS CLEANING FLUID
Paramount Lens Corp., 2053
Fulton St., N. Y. City, N. Y.
LENS, Filters
Deshler, Wm., 8 E. Broad St.,
Columbus, O.
LENS GRINDING
Jones & Hemltt Optical Co., 2-
4 Gordon St., Boston, Mass.
LENSES, Condensing
Bass Camera. Co., 109 N. Dear-
born St., Chicago, 111.
Bausch & Lonlb, Optical Co.,
635 St. Paul St., Rochester,
Bc^'nJtt, Chas. H., 224 North
13th St., Philadelphia, Pa.
Bennet, Harold M., 153 W. 23d
St , New York City, N. Y.
Burke & James, 240 E. Ontario
St., Chicago, 111.
Electric Prods. Corp., 1122 W.
_16th St., N. Y. City, N. Y.
Fish-Schurman, 45 W. 45th St.,
N Y City, N. Y.
Goe'rz Amer. Optical Co., 317 W.
34th St., N. Y. City, N. Y.
Gundlack Manhattan Optical
Co., 761 S. Clinton Ave., Ro-
Chester N. Y.
Jones & 'Hewitt Optical Co., 2
Gordon St., Boston, Mass.
Kollmorgan Optical Co., 35
Steuben St., Brooklyn, N. Y.
Major, M. & Co., 303 4th Ave.,
N. Y. City, N. Y.
Plant & Co., L., 432 W. 23rd St.,
New York City, N. Y.
Projection Optics Co., 203 State
St., Rochester, N. Y.
Semon Bache & Co., 636 Green-
wich St., N. Y. City, N. Y
Solomon & Son, L., 199 Wor-
cester St., N. Y. City, N. Y.
Sussfeld, Lorsch & Schimmel,
153 W. 23rd St., N. Y. City,
N. Y.
Wollensack Optical Co., Roch-
ester, N. Y.
LENSES, Motion Picture
Camera
Bausch & Lomb Optical Co.,
635 Ct. Paul St., Rochester,
N. Y.
Bell & Howell Co., 1801 Larch-
mont Ave., Chicago, 111.
Bennett, Chas. H., 224 North
13th St., Philadelphia, Pa.
Bennet. Harold M., 153 W. 23rd
St., N. Y. City, N. Y.
Burke & James, 425 S. Wabash
Ave., Chicago, 111.
Fish- Schurman, 45 W. 45th St.,
N. Y. City, N. Y.
Gundlach-Manhattan Optical
Co., 761 Clinton Ave., So.
Rochester, N. Y. "UUrastig-
mat." F. — 1.9.
Jones and Hewitt Optical Co.,
2 Gordon St., Boston, Mass;.
Kollmorgan Optical Co., 35
Steuben St., Brooklyn, N. Y.
Philadelphia Theater Equip-
ment Co., 252 North 13th St.,
Philadelphia, Pa.
Projection Optics Co., 203 State
St., Rochester, N. Y.
Solomon & Son, 199 Worcester
St., N. Y. City, N. Y.
Sussfeld-Dorsch & Schmell, 153
W. 23rd St., N. Y. City, N. Y.
Wollensack Optical Co., 1415
Clinton Ave., Rochester, N. Y.
LENSES, Photographic
(See Len.ses, Camera)
LENSES, Projection
Bausch & Lomb Optical Co., 635
St. Paul St., Rochester, N. Y.
"Cinephor."
Bennet. Harold M., 153 W. 23rd
St., New York City, N. Y.
Burke & James, 240 E. Ontario
St., Chicago, 111. "Voightland-
er, "Dallmeyer," "Ingento,"
"Taylor-Hobson."
Electrical Products Corp., 1122
W. 16th St., Los Angeles, Ca.
"Epco."
Fish-Schurman, 45 W. 45th St
N. Y. City, N. Y.
Goerz American Optical Co., 317
E. 34th St., N. Y. City, N. Y.
Gundlach-Manhattan Optical
Co., 761 Clinton Ave.. S. Ro-
chester, N. Y. "Radient."
Jones & Hewitt Optical Co., 21-
4 Gordon Street, Boston, 30,
Mass.
Kollmorgan Optical Corp., 35
Steuben St., Brooklyn, N. Y.
"Snaplite." ,
Projection Apparatus Co., 41-45
Lafayette St., N. Y. City, N. Y
Projection Optics Co., 293 State
St., Rochester, N. Y. "Pro-
jex."
Solomon & Son, L., 199 Wor-
cester St., N. Y. City, N. Y.
Sussfeld-Dorsch & Schmell. 153
W. 23rd St., N. Y. City, N. Y
Spencer Lens Co., 422 Niagara
St.. Buffalo, N. Y.
"Taylor-Hobson" — See Burke &
James.
Wollensack Optical Co., 1415
Clinton Ave., Rochester, N. Y.
LIGHTS, Aisle, Theatre
Adapt Co., 2996 E. 72nd St.,
Cleveland, O.
Brookins Co., The, 1741 Euclid
A-t^e., Cleveland, O.
Chicago Electric Sign Co., 2219
N. Grand Ave., Chicago, 111.
Kausalite Mfg. Co., 6143 Evans
Ave., Chicago, 111.
Major Equipment Co., 2518 Cul-
lom Ave., Chicago, 111.
LIGHTS, Exit
(See Exit Lights)
LIGHTS, Exit Boxes
(See Exit Boxes, Theater)
LIGHTS, Flood
Adapt Co., 2996 E. 72nd St.,
Cleveland, O.
Frink, L P., 239-10 Ave., N. Y.
City, N. Y.
Mestrum. Henry, 817-6th Ave.,
N. Y. City, N. Y.
Neu, O. F., 249 W. 47th St., N.
Y. City, N. Y.
New York Calcium Light Co.,
449 W. 53d St., N. Y. City,
N. Y. '
Sun Ray Lighting Prod. Co,
119 Lafayette St., N. Y. City,
N. Y.
Universal Electric Stage Light-
ing Co., 321 W. 50th St., N. Y.
City, N. Y.
LIGHTS, Foot
Bailey Reflector Co., 619 Second
Ave., Pittsburgh, Pa.
Boahling, Frederick A.. 502 W.
44th St., N. Y. City, N. Y.
Brenkert Light Projection Co.,
49 Cortland St., Detroit, Mich.
Canitol Theater Equipment Co.,
626-lOth Ave., N. Y. City, N. Y.
Display Stage Lighting Co.,
314 W. 44th St., N. Y. City,
N. Y.
Frink, 1. P., 239-10 Ave., N. Y.
City, N. Y.
General Electric Co., Schenec-
tary, N. Y.
Kansas City Scenic Co., N. E.
cor. 24th & Harrison Sts.,
Kansas City, Mo.
Kliegle Bros., 321 W. 59th St.,
N. Y. City, N. Y.
New York Calcium Light Co.,
449 W. 53rd St., N. Y. City,
N. Y.
United Electric Mfg. Co., New
Orleans, La.
Universal Electric Stage Light-
ing Co., .?21 W. 50th St., N. Y.
City, N. Y. "Kliegl."
Welsh. J. H., 270 W. 44th St., N.
Y. City, N. Y.
LIGHTS. Orchestra
Electric Products Corp., 1122
W. 16 St., Los Angeles, Cal.
Flagg, L J., 33 Norris St., No.
Cambridge, Mass. "Light-
right."
Gallagher Orchestra Equipment
Co., 3235 Southport Ave., Chi-
cago, 111.
Liberty Music Stand Co., 116th
St., Cleveland, O.
Motion Picture Service Co., 613
W. 44 St., N. Y. City, N. Y.
Page 21
^■525H525HSHS25HSaHS2SESHSHS25E525S525HS25HSHS2S2S2S2SH52SH52SH5S5H5252S25E525252S2S2P
ProBert Marquise
New Moorly Theatre, Ocean City, N. J.
Marquise of Rare Beauty
Along with Kalamein Doors of distinctive
character we manufacture attractive Mar-
quise for theatres, hotels, department
stores, banks, apartment houses, etc.
ProBert installations cover every state in
the country — hundreds of buildings at-
testing to the beauty and practicality of
our Marquise.
SPECIAL MARQUISE CATALOG
Send for copy
THE ProBert Sheet Metal Co.
KALAMEIN DOORS - - - MARQUISE
COVINGTON, KY.
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The ONLY STAND MADE
That Reflects
AH the Light on the Music
and
No Light on the Screen
ISoio Being Used By:
KEITH CIRCUIT
FAMOUS PLAYERS CIRCUIT
And Many Others
Send for New Booklet
LIBERTY MUSIC STAND CO.
I960 E. 116TH ST.
CLEVELAND, O.
CT
THEATRE ORGANISTS
Furnished on Short Notice
Managers, let us solve your musical problems.
Expert organists tiioroughly trained in stiowmanship available at
all times. No service charge.
The studios are equipped with complete organ practice and
projection facilities. Advanced pupils have the advantage of
lessons before the screen under the same conditions as pievail in
any large theatre.
Our pupils succeed where other organists fail
VERMOND KNAUSS
STUDIOS OF THEATRE
ORGAN PLAYING
210 N. 7th St., Allentown, Pa.
m
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Page 22
BiigiiaiiiiiisgiHisisiigiiaisissisisHSiassisiissiisiaisiasisiaisHS^
I ORIGINALITY I
1+ MUSICAL ABILITY
V SHOWMANSHIP
HENRY B. MURTAGH
"BOX OFFICE" ORGANIST
LAFAYETTE THEATRE
BUFFALO
NEW YORK
SISISH a QHIQISIS SiQIQIQ SISraifa S ES B SIS S B Q S Q QIQIQIQS Q Q Q E3 Q S Q Q Qieo
BUILDERS OF STANDARD ORGANS
SINCE
Viner Organs Fill Every Requirement of
the Motion Picture Theatre
RICHNESS OF TONE— COMPLETE ORCHESTRATION
SEND FOR FULL INFORMATION
VINER & SON
1375 NIAGARA ST., BUFFALO, N. Y.
Universal Electric Stage Light-
ing Co., 321 W. 50th St., N. Y.
City, N. Y.
Wheeler-Green Elecvric Co.,
29-39 St. Paul St., Rochester,
N. Y.
LIGHTS, Strip
(See Lights, Bunch and Strip)
LIGHTS, Spot
Adapt Co., 2996 E. 72nd St.,
Cleveland, O.
Bennett, Chas. H., 224 No. 13th
St., Philadelphia, Pa.
Bcahling, Frederick A., 502 W.
44th St., N. Y. City.
Brenkert Light Projection Co.,
49 Cortland St., Detroit, Mich.
Capitol Theater Equip. Co., 10th
Ave., N. Y. City, N. Y.
Display Stage Lighting Co., 314
W. 44th St., N. Y. City, N. Y.
Frink, I. P., 239 10th Ave., N.
Y. City, N. Y.
Heineman, Alfred G., 1212
Spring Garden, Philadelphia,
Pa.
Me.strum, Henry, 817 6th Ave.,
N. Y. City, N. Y.
Neu, O. F., 219 W. 47th St.. N.
Y. City, N. Y.
Newton, Chas. L, 244 W. 14th
St., N. Y. City, N. Y.
Nev. York Ca!r:um Li«ht Co ,
■14'.' W. 53rd St., N. Y. City,
X. Y.
Rialto Electric Lighting Co.,
304 W. 52nd St., N. Y. City,
N. Y.
Spotit Co.. The. 522 W. 41st St.,
N. Y. City, N. T.
Sun Ray Lighting Prod. Co.,
110 Lafayette St., N. Y. City,
N. Y.
Jniversal Electric Stage Light-
ing Co., 321 W. SOth St., N.
Y. City, N. Y. -Kliegl.'
LIGHTS, Studio
Cooper-IIewitt Electric Co., 95
River St., Hoboken, N. J.
Dass Camera Co., 109 N. Dear-
born St., Chicago, 111.
LOBBY DISPLAYS
Arkay Display Service, 409 Film
Exchange Bldg., Cleveland, O.
Biltrite Co., 221 Green St., Chi-
cago, 111.
Lebman Sanjur Co., 1600
Bway, N. Y. City, N. Y.
Markendorff, C, 159 W. 23d St.,
New York City, N. Y.
Menger Ring & Weinstein, 306
W. 42nd St., N. Y. City, N. Y.
Moise- Klinker Co., 369 Market
St.. San Francisco. Cal.
Stanley Frame Co., 727 7th Ave.,
N. Y. City, N. Y.
LUBRICANT PROJEC-
TORS
(See Graphite, Lubricating)
MACHINES, Automatic
Vending
"Butterkist" — See Holcomb &
Hoke.
Colonial Metal Products Co.,
Syracuse, N. Y.
Hadden - Messinger Corp., 42
Lorimer St., Brooklyn, N. Y.
Hance Mfg. Co., Westerville, O.
Hecht, Nielsen, 1322 Congress
St.. Chicago, 111.
Holcomb & Hoke, 2136 Van
Buren St., Indianapolis, Ind.
"Butterki.st."
Individual Drinking Cup Co.,
Inc., Easton, Pa.
International Register Co., It
Throop St., Chicago, 111.
Kingery Mfg. Co., 420 E. Pearl
St., Cincinnati, O.
MACHINES, Change Mak-
ing
American Coin Register Co.,
Emeryville, Cal.
Brandt Mfg. Co., Watertown,
Wis.
Coin Machine Mfg Co., 984 K.
17th St., Portland, Ore.
Hoefer Change Maker Co., 3700
E. 12th St., Kansas City, Mo.
Lightning Coin Changer, 855 N.
Rush St., Chicago, 111.
McGill Metal Products Co., 1640
Walnut St., Chicago, 111.
-McGill."
Major Equipment Co., 2518 Cul-
lom Ave., Chicago. 111.
Smith, E. J., 1960 E. 116th St.,
Cleveland, O., "Liberty."
Exhibitors Daily Review
MACHINE DEVELOP-
MENT
Duplex Motion Picture Indus-
tries, Inc., Cor. Sherman St.
& Harris Ave., L. I. City, N.
Y
MACHINES, Film Measur-
ing
Boll & Howell Co., 1801 Larch-
mont Ave., Chicago, 111.
Duplex Machine Co., 316 75th
St., Brooklyn, N. Y.
Duplex Motion Picture Indus-
tries, Long Island Citv, N. Y.
Filni Inspection Machine Co.,
il W. 60 St., N. Y. City, N. Y.
MACHINES, Film Reno-
vating
American Film Cleaner — Co.,.
1104 Prospect Ave., Cleveland,
O.
Bennett Film Renovator, Box.
127 Kansas City, Kan.
Film Inspection Machine Co., 21
W. 60th St., N. Y. City, N. Y.
Film Renovating Machine Co.,
of America, 729 7th Ave., N.
Y. City, N. Y.
Rex Film Renovator Mfg. Co.,
73 E. Norton St., Columbus,
Ohio.
Smith, Amos, 1964 Fulton St.,
Cleveland, O.
MACHINES, Film SpUcing
Bell & Howell Co., 1803 Larch-
mont Ave., Chicago, 111.
Duplex M. P. Industries, Inc.,
Sherman St. & Harris Ave.,.
Long Island City, N. Y.
General Machine Co., 359 E.
155ch St., N. Y. City, N. Y.
Griswold Machine Works, Port
Jefferson, N Y.
SliPijer, J. & ::-)., V2S .S. Olive
Si., Los Angeles, Cal.
MACHINES, Film Waxing
(See Waxing, Film)
MACHINES, Peanut
Toasting
Holcomb & Hoke Mfg. Co., 2046
Van Buren St., Indianapolis,
Ind. "Universal Butterkist.''
Kingery Mfg. Co., 556 Pearl
Ave., Cincinnati, Ohio.
::Un)versal Butterkist' — See
Holcomb & HoKe Mfg Co.
MACHINES, Slide Making
Elliott Fish Co., Mass.
nadio Mar Slide Co., L65 W. 48th
St., N. Y. City, N. Y.
Standard Slide Corp., 209 W.
34th St., N. Y. City, N. Y.
MACHINES, Ticket Vend-
ing
Arcus Ticket Co., 352 N. Ash-
land Ave., Chicago, 111.
Automatic Ticket Co., 723 7th
Ave.. N Y. City, N. Y.
Globe Ticket Co., 112-16 N. 12th
St., Philadelphia, Pa.
National Cash Reg,i!eter, Day-
ton. Ohio.
National /Electric Ticket Regis-
ter Co. 1511 N. Broadway, Si.
L' uis. Mo.
Simplex Ticket Co., 1801 Ber-
nice Ave., Chicago, 111.
Tamco Sales Co., 1900 Morgan
St., St. Louis, Mo.
Work! Ticket & Suoplv <"o.. 1C60
Broadway, N. Y. City, N. Y.
"Simplex."
MACHINE PARTS
C. R. Baird Co., 2 E. 23rd St.,
N. Y. City, N. Y.
Precision Machine Co., 90 Goll
St. N. Y. City. N. Y
Nicholas Power Co., 30 Gold
St., N. Y. City, N. Y.
MARQUEES, Theatre
Moeschl-Edwards Corrugating
Co., Box 564, Cincinnati, Ohio.
Moeschl-Edwards Corrugating
Co , Coviniccu!!, Fv.v.
Pitt Composite Iron Works,
Wm. R., 219 W. 26th St., N. Y.
City, N. Y.
Pro-Bert Sheet Metal Co., 21
W. 8th St., Covington, Ky.
MATS, Shde
Radio Mat-Slide Co., 121 W. 42d
St., N. Y. City, N. Y.
Standard Slide Corp., 209 W.
48th St., N. Y. City, N. Y.
April 3, 1926
MUSIC STANDS, Orchestra PEANUT TOASTERS
Liberty Music Stand Co., 1900
Er 116th St., Cleveland, Ohio.
Smith, E. J., 1916 E. 116th St.,
Cleveland, O., "Liberty,"
NUMBERS, Metal
Alumln Goods Mfg. Co., Mani-
towoc, Wis.
Krauas Mfg. Co., 220 W. 42nd
St., N. Y. City, N. Y.
Radium Dial Co., Forbes &
Meyran Ave., Pittsburgh, Pa.
ORCHESTRA LIGHTS
(See Lights, Orchestra)
ORGAN HEATERS
(See Heaters, Organ)
ORGAN PLAYING,
Instructions in
ORGANS, Theatre
Aeolian Co., 29 W. 42nd St., M.
Y. City, N. Y.
Austin Organ Co., 156 Woodland
Ave., Hartford, Conn.
Baldwin Pianos, 323 S. Wabash
Ave., Chicago, HI.
Bartola Musical Instrument Co.
5 S. Wabash Ave., Chicago,
111.
Beckwith Organ Co., Northwest
Chestnut St., Louisville, Ky.
Bcman Symphony Organ Co.,
Binghamton, N. Y.
Cable Co., Jackson Blvd. & Wa-
bash, Chicago, 111.
Cable Piano Co., Aurora, in.
Estey Organ (So., Brattleboro,
Vt.
Gratian Organ Co., Alton, 111.
Hall Organ Co., New Haven,
Conn.
Hillgreen & Lane Co., Alliance.
O.
Hook & Hastings, Kendal
Green, Mass.
"Hope-Jones" — See Wurlitzer
Co., Rudolph.
Kilgen & Sons, Geo., 3825 La-
clede Ave., St. Louis, Mo.
Kimball Co., W. W., 300 S. Wa-
bash Ave., Chicago, 111.
Kramer Organ Co., 1600 Broad-
way, N. Y. City, N. Y.
Link Piano Co., Binghamton,
N. Y.
Lyon & Healy, Wabash & Jack-
son, Chicago, 111. "Smith
Unit."
Marquette Piano Co., 2421 Wal-
lace St., Chicago, 111.
Marr & Colton Co., Warsaw,
N. Y. "New Era."
Mtson & Hamlin, 313 Fifth
Ave., N. Y. City, N. Y.
Moller, M. P., Hagerstown, Md.
Morton, Robert, Organ Co., 1560
Bway., N. Y. City, N. Y.
Page Organ Co., Lima, Ohio.
Skinner Organ Co., 215 Sidney
St., Boston, Mass.
Smith Organ Co., N. Tonawan-
da, N. Y.
Smith Unit Organ Co., 419 W.
Erie St., Chicago, 111.
United States Pipe Co., Del
County, Crum Lynne, Pa.
United States Organ Co., Crum
Ijynne, Pa.
United States Pipe Organ Mfg.
Co., 8105 Tinicum Ave., Phila-
delphia, Pa.
^iner & Sons, 1371 Niagara,
Buffalo. N. Y.
\oeteler Holtkamp Sparling
Opera Co., West 39th St., cor.
Meyer, Cleveland, O.
W^angerin-Weickhardt Co., il4
Burrough St., Milwaukee,
Wis.
W^ick Pipe Organ Co., Highland,
111.
Wick Co., P. S., 930 Portland,
St. Paul, Minn.
Wurlitzer Co., Rudolph, Cincin-
natij O.
OUTFITS, Slide Making
Radio Mat-felide Co., 121 W. 42d
St., N. Y. City, N. Y.
Simplex Slide Co., 1012 Michi-
gan Ave., Sheboygan, Wis.
Standard Slide Corp., 290 W.
48th St., N. Y. City, N. Y.
PARTS, Projector Repair
<See Projectors, Standard Mo-
tion Picture: Also Supply
Houses)
PATCH ERS, De Luxe
Duplex Motion Picture Inous-
tries. Inc., cor. Sherman St.,
and Harris Ave., Long Island
City, N. Y.
"Butterkist" — 'See Holcomb &
Hoke.
Holcomb & Hoke Mfg. Co., 2048
Van Buren St., Indianapolis,
Ind, "Butterkist."
Kingery Mfg. Co., 555 Pearl
Ave., Cincinnati, Ohio.
PENCILS, Slide
American Lead Pencil Co., 220
Fifth Ave., N. Y. City, N. Y.
Blaisdell Pencil Co., Philadel-
phia, Pa.
PERFORATORS, Film
Cummins Co., B. F., Ravent?-
wood Station, Chicago, 111.
Duplex Motion Picture Indus-
tries, Inc., cor. Sherman St.,
and Harris Ave., Long Island
City, N. Y.
PIPES, Organ
Meyer & Sons, Jerome D,, 125
Austin St., Milwaukee, Wis.
POPPERS, Pop Com
Bothelomew Co., 1300 Heights
St., Peoria, 111.
Cretors and Co., 22nd and Jef-
ferson St., Chicago, 111.
Dunbar Co., 2652 West Lake St.,
Chicago, 111.
POSTERS
Berkshire Poster Co., 136 W.
52d St., N. Y. City, N. Y.
Epstein, Phil, 209 W. 48th St.,
N. Y. City, N. Y.
Erie Lithograph & Printing
Co., 10 W. 4th St., Erie, Pa.
Exhibitors Supply & Sign Ex-
change, 1000 Forbes St.,
Pittsburgh, Pa.
Mckenna Bros., Brass Co.,
Pittsburgh, Pa.
Peoples Printing Co., 118 So.
Howard St., Baltimore, Md.
Philadelphia Show Print Co., 31
No. 2nd St., Philadelphfa, Pa.
Postograph Co., 1270 Ontario
St., Cleveland, O.
Sampliner Co., 1600 Broadway,
N. Y. City, N. Y.
PRESS BOOKS
Beacon Press, Inc., 318 West
39 St., N, Y. City, N. Y.
Circle Press, Inc., 238 W. 53rd
St., N. Y. City, N. Y.
Kleeblatt, O. .S., 253 W. 52nd St.,
N. Y. City, N. Y.
Times Square Printing Co., 250
West 54th St., N. Y. City,
N. Y.
Tanney Printing & Publishing
Co., American Theater Bldg.,
42nd St., Bet. 7th & 8th Aves.,
N. Y. City, N. Y.
PRINTERS, Automatic
Duplex Motion Picture Indus-
tries, Sherman St., and Harris
Ave., Long Island City, N. Y.
PRINTERS, Film
Consolidated Laboratories, 7 29
7th Ave., N. Y. City, N Y.
Craftsman Film Lab., 729-7th
Ave., N. Y. City. N. Y.
Cromlow Film Lab., 220 \V. 42
St., N, Y. City, N. Y.
duplex M. P. Industries, Inc.,
i-iherman St. & Harris Ave.,
Long Island City, N. Y.
Empire Lab , 723-7th Ave., N.
Y. City. N. Y.
National Evans Film, 1476
Broadway, N. Y. City, N. Y.
Rothacker Film Co., 1339 Di-
versey Blvd., Chicago, 111.
PRINTING, Theatre
(Programs, Window Cards,
Heralds, Throwaways).
Alles Printing Co., 224 E. 11th
St., Los Angeles, Cal.
Berkshire Poster Co., 136 W.
52d St., N, Y. City, N. Y.
Chronicle Printing Co., Logans-
port, Ind.
Cole Pulv Co.. Olov«land, O.
Donaldsor. Lithograph Co.,
Newport, Ky.
Filmack Co., 73S Wabash Ave.,
Chicago, 111.
Groen, P. A., 52 Rum ford Ave.,
WaUluim, Mas.i.
Hennegai' Co., The, Cincinnati,
O.
Jordan Show Print, 229 Itisli-
tutc- Piao.; Chicago, Vil
S;eyst-;ne Prjss, Utth .t Wyan-
dotte Sts., Kansas City, Mo.
Liberty Show Print, Pittsburgh,
Pa
Nafl Poster & Printing Co., 506
S. Wabash Ave., Chicago, 1)1.
Penn Poster Co., 224 No. 13 St.,
Philadelphia, Pa.
Quigley Lithograph Co., Kansas
City, Mo.
Rialto Printing Co., riiHadel-
phia. Pa.
Savoy Printing & Pub. Co., 729
7th Ave., N. Y. City, N. Y.
Tanney Printing & Publishing
Co., American Theater Bldg.,
4£nd St., Bet. 7th & 8th Aves.,
N. Y. City, N. Y.
Water.s-Barnhart Printing Co.,
4J4 So. 13th St., Omaha, Neb.
PROGRAM COVERS
Hennegan Co., The, 311-321
Genesee, Cincinnati, O.
Nafl Poster & Printing Co.,
506 S. Wabash A.ve., Chica.<o,
111.
Star Program Co., 201 W. 4ftth
St., N. Y. City, N. Y.
PROGRAM PRINTS
Cahill-Igoe, 119 W. Harrison
St., Chicago, 111.
Erie Lithographing Co., 8th &
Perry Sts., Erie, Pa.
Exhibitors' Program Co., 1006
Forbes St., Pittsburgh, Pa.
Hennegan & Co., 1311 Genesee
St., Cincinnati, O.
Krauss Mfg. Co., 220 W. 42d St.,
N. Y. City. N. Y.
Nat'l Poster & Printing Co.,
506 S. Wabash Ave., Chicago,
111.
Reeland, 727 Seventh Ava., N.
Y. City, N. Y.
Star Program Co., 201 W. 49th
St., N. Y. City, N. Y.
Tanney Printing & Publishing
Co., American Theater Bldg.,
42nd St., Bet. 7th & 8th Aves.,
N. Y. City, N. Y. .
Theater Programm Co., Journal
Bldg., Detroit, Mich.
Water Color Co., 450 Fourth
Ave., N. Y. City, N. Y.
PROJECTORS, Advertising
American Moto-Sign Co., 218
Post Sq., Cincinnati, Ohio.
Lube M, P. & Phonography Co.,
1600 Bway., N. Y. City, N. Y.
Perfection Slide & Picture
Corp., 79 5th Ave., N. Y. City,
N. Y.
Standard Slide Corp., 211 W.
48th St., N. Y. City, N. Y.
PROJECTORS, Portable
Acme M. P, Projecting Co., 1134
W. Austin Ave., Chicago, 111.
Advoscope Co., The, 305 Pine
St., Portland, Ore.
American Projecting Co., (.2.15
Broadwav, Chicago, 111.
Atlas Educational Film Co., 33
E. Adams St., Chicago, 111.
Bass Camera Co., 109 N. Dear-
born St., Chicago, ID.
Bell & Howell Co., 1801 Larch-
mont Ave., Chicago, 111.
Bray Screen Products, 130 W.
4 6th St., N. Y. City, N. Y.
Buffalo Projector & Film Corp.,
Niagara Life Bldg., Buffalo,
N. Y.
Capitol Machine Co., 160 W.
42nd St., N. Y. City, N. Y.
Cosmograph Co., Morehead, Ky.
DeVry Corp.. 1111 Center St.,
Chicago, HI.
Drophead Projector, The, Fon-
Du-lac. Wis.
Duplex M. P. Industries, Inc,
Sherman .St. & Harris Ave.,
Long Island City, N. Y.
Gennert, G., 24 E. 13th St., N.
Y. City, N. Y,
Herbert & Huesgen, 18 E, 42nd
St,, N, Y, City, N. Y.
Hohmea Portable Projector Co.,
Chicago, 111.
Levenham Corp., Grand Central
Terminal, N. Y. City, N. Y.
Pathescope Co., Aeolian Bldg.,
N. Y. City, N. Y.
Safety Projector & Film Co.,
Duluth, Minn.
Van Dyke Hill Co., 16 E. 43rd
St., N. Y. City, N. Y.
Victor Animatograph Co., Dav-
enport, la.
PROJECTORS, Semi-Pro-
fessional
Bell & Howell Co., 1801 Larch-
mont Ave., Chicago, 111.
Page 23
Safety Projector & Film Corp.,
Duluth, Minn,
PROJECTORS, Standard
Band Projector, Newark, N. J.
Enterprise Optical Mfg. Co., 564
W. Randolph St., CTiicago, 1)1.
Helos Machine Co., Auditorium
Tower, Chicago, 111.
Herbert & Huesgen, 18 E. 42nd
St., N Y. City, N. Y. "Erne-
mann."
Paramount Mfg. Co., Dept. ER,
18 Benford St., Boston, Mass.
Power Co., Nicholas, 90 Gold St,
N, Y. City, N. Y. "Powers
Cameragraph."
Power — See Power Co., Nich-
olas.
Precision Machine Co., Inc.. 319
E. 34th St., N. Y. City, N. Y
"Simplex."
Simplex — See Precision Machine
Co.,
Superior Projector Co., Coxack-
sie, N. Y.
PUBLICATIONS, Projec-
tion
Cinema Handbook, Scientific
American, Woolworth Bldg
N. Y. City, N. Y.
Falk Publishing Co., Inc.. Dept.
625, 145 W. I6th St., "M. P
Projection."
Hallberg, J. H., 25 W. 45th St.,
N. Y. Citv, N. Y.
Richardson's Handbook, P H
516 Fifth Ave., N. Y. City
N. Y.
City,
RACKS, Film
Diiplex M. P. Industries, Inc,
Sherman St. & Harris Ave
Lor.g Island City, N Y
Pacific Tank & Pipe Co., Equit-
able Bank Bldg., Los Angeles,
RACKS, Ticket
'*■'}?«" Ticket Co., 730 N. Frank-
lin St., Chicago, 111.
$5.00 Per Foot
FIGURE your film cost, pay-roll, up-
keep and overhead — that is as
reasonable as you can get out for.
And It figures at least $5.00 per second
—or $3.00 every hour of actual running
time.
As leng as you are spending that to op.
erate, you certainly should consider how
well these $5.00-a-foot pictures are pre-
sented. You )?now it is not every screen
that will stand the "gaff" day after day
— year in and year out. No one, — for-
tunately for us— has even been able to
duplicate DA-LITE QUALITY Frankly,
because we will be still further ahead
when they catch up 1
Think it over — you can install a DA-LITE
Screen for less than )% of your entire
investment. So don't you think it is
worth while to, at least, look into the
matter? It don't cost anything to do
that I
Samples are furnished on request. Not
one iota of obligation to you, at all.
Send for them today!
Da-Lite Screen & Scenic
Co.
922 W. Monroe St. CHICAGO
DA-LITE
SUPER - QUALITY
SCREENS
Page 24
Send for Catalogue and
Circulars
MUSIC BUYERS CORP.
1520 B'way New York City
REELS, Film, Shipping
and Projection
Ajax Film Accessories Co., 30
Church St., N. Y. City, N. Y.
American Can Co., N. Y. City,
N. Y.
Bell & Howell Co., 1803 Larch-
mont Ave., Chicago, 111. "B
Duplex M. P. Industries, Inc.,
Sherman St. & Harris Ave.,
Long Island City, N. Y. (See
Adv.)
Elkhart Brass Mfg. Co., Elk-
hart, Ind. _,_^„ „
Fulton Co., E. E., 3208 Carrol
Ave., Chicago, 111. "Fulco."
(See Adv.)
Geometric Stamping Co., ^21 E.
131st St., Cleveland, O.
Globe Machine & Stamping Co.,
1250 W. 76th St., Cleveland, O.
"Globe."
Goldberg Bros., 1431 Lawrence
St., Denver, Col.
Indestructible Metal Products
Co., 521-25 W. 45th St., N. Y.
City. N. Y. ^ _
Lang Mfg. Works, Clean, N. Y.
Mossberg, Frank Co., Attleboro,
NeufV. F.. 249 W. 47th St., N.
Y. City, N. Y.
Nless-Waner Co., Blackstone
Bldg., Pittsburgh, Pa.
Perfection Reel & Can Co., 807
W. Lake St., Chicago, 111.
Rush Ent., 66, Greenville, S. C.
Sharlow Bros. Co., 442 W. 42nd
St., N. Y. City, N. Y.
Taylor-Shantz Co., N. St. Paul
St., Rochester, N. Y.
Universal Electric Welding Co.,
132 W. 42nd St., N. Y. City.
N. Y. "Lachmann Wire
Reels."
Whltehurst Co., R. W., Norfolk,
Va.
Wirt & Knox Mfg. Co.. 23rd &
York, Philadelphia, Pa.
REMINDERS, Film
Automatic Film Rewinder, Har-
risburg, Pa.
Bell & Howell Co., 1803 Larch-
mont Ave., Chicago, 111.
Chicago Cinema Equipment Co.,
820 Tripp Ave., Chicago, 111.
Duplex Machine Co., 316 75th
St., Brooklyn, N. Y.
Duplex M. P. Industries, Inc.,
Cor. Sherman St. & Harris
Ave., Long Island City, N. Y.
(See Adv.)
Electrical Prods. Corp., 1122 W.
16th St., Los Angeles, Cal.
Emory Co., R. J. Sherman Ave.,
& Runyon St., NewarK, N. J.
Feaster Mfg. Co., 16 W. 46th St.,
N. Y. City, N. Y.
lang Mfg. Works. Clean, N. Y.
Powtr Co., Nicholai", l'< (J<«I.l
St. N. Y. City, N. Y. ']' .^•-r. '
Wil.'tms. Blown ft Earle Inc.,
91 S < niisr. ut S*., * Wiinielphia,
Pa
REMINDERS, Hand
Duplex M. P. Industries, Inc.,
Cor. Sherman St. & Harris
Ave., Long Island City, N. Y.
REWINDERS, Power
Duplex M. P. Industries, Inc.,
Oo- Sherman bt. & Harri.s
Ave., Long Island C'ity, N. Y.
SAFES, Film
American Film Saft Corp., 1800
Washington Blv I . Baltimore,
Md.
Art Metal Co., Jamostown, N.
Y.
Hall-Marvin Co., 393 Broadway,
N. Y. City, N. Y.
Hall Safe Co., 388 Broadway,
N. Y. City, N. Y.
Hcrrinp.-Hall-Marvin SaCa to,
" 11)0 Broadway, N. V. City,
N. Y.
York Safe & Lock Co., 55 Maid-
en Lane, N. Y. City, N. Y.
SAVERS, Carbon
Best Devices Co., 1514 Prospect
Ave., Cleveland, O.
National Carton Co., Cleveland,
I rojoction Apparatus Co, •(] -
45 Lafayette St., N. Y. City,
N. Y.
Electrical Prods. Corp., 1122 W.
16th St., Los Ang'Uos, Ca.
Fulco Super — See Fulton, E. K,.
P'ulton Co., E. E. 3::0ft Carrol
Ave. Chicago, 111. "Ful'-c Su-
per."
SCENERY, Stage
Arbuster, M. & Sons, 249 S.
Front St., Columbus, O.
Beaumont Velvet Scenery Stu-
dios, J. H.. 225 W. 46th St.,
N. Y. City, N. Y. _^
Beck & Sons Co., The, Wm,
Cincinnati, O. .^^
Bradley Studios, Wm., 218 W.
43d St., N. Y. City, N. Y.
Camph, Wm., 1540 Broadway,
N. Y. City, N. Y.
EnkeboU Art Co., 5",05 N. 27th
St.. Omaha, Neb.
Kahn, Theodore, 155 W. 29th
St., N. Y. City, N. Y.
Kuhn Studios, Louis, 291 8th
Ave., N. Y. City, N. Y.
Kansas City Scenic Co., N. E.
cor. 24th & Harrison Sts.,
Kansas City, Mo.
Lash Studios, Lee, Longacre
Bldg., N. Y. City, N. Y.
New York Studios, 328 W. 23th
St., N. Y. City, N. Y.
Novelty Scenic Studios, 220
West 46th St., N. Y. City,
N. Y.
Reising & Co., Theo., 625 E.
15th St., N. Y. City, N. Y.
Rcthe & Teichner, Irving Place
Theater, N. Y. City, N. Y.
Schells Scenic Studio, 581 S.
High St., Columbus O.
United Scenic Studio, 30 W.
Lake St., Chicago, 111.
SCREENS, Motion Picture
"Crystal Bead" — See Jacobson
Mfg. Co.
Da-lite Scenic Co., 922 W. Mon-
roe St., Chicago, 111. "Da-
lite."
DeBerrl Scenic Co., 922 W. Mon-
roe St., Chicago, 111.
Gardiner, L. G., 1031 W. Good-
ale St., Columbus, O.
Gold King Screen Co., Altus,
Okln.
"Haftone" — See Raven Screen
Co.
Minusa Cine Screen Co., Bo-
mont & Morgan Sts., St. Louis,
Mo.
Raven Screen Co., 1476 Bway.,
N. Y. City, N. Y. "Haftone."
Rembusch Screen Co., .Shelby-
ville, Ind.
Storey Scenic Co., 21 Tuft St.,
Boston, Mass.
Sunlite Screen Co., 257 Canal
St., N. Y. City, N. Y.
Walker Screen Co.. 259 Canal
St., N. Y. City, N. Y.
Wertsner & Sons, C. S., 221 No.
13th St., Philadelphia, Pa.
"Superlite."
SEAT INDICATORS, Va-
cant
Better Service Film Co., Inc.,
551 Salina St., Syracuse, N. Y.
Guerin Theatre Seating System,
Inc., New Hibernia Bldg.,
New Orleans, La.
SHADES, Arc Lamp
Gill & Co., E. York & Thomp-
son Sts., Philadelphia, Pa.
Royal Enameling & Mfg. Co.,
326 W. Madison St., Chicago,
111.
Vogel & Bros., Wm., 37 South
Ninth St., Brooklyn, N. Y.
Wheeler-Green Electric Co., 29-
39 St. Paul St., Rochester,
N. Y.
Wheeler Reflector Co., 156 Pearl
St., Boston, Mass.
SIGNS, Electric Illuminated
A. & N. Electric Sign Co., 2120
E. 19th St., Cleveland, O.
Federal Electric Co., 130 W. 42d
St., N. Y. City, N. Y.
Flexlum Sign Co., 1100 Military
Rd., Buffalo, N. Y.
Luminous Sign Co., 2736 Went-
worth Ave., Chicago, 111.
Murphy & Brodie, 817 8th Ave.,
N. Y. City, N. Y.
Norden Co., Inc., 132 W. 43d St..
N. Y. City, N. Y.
Novelty Electric Sign Co., 118
W. 2nd St., Cincinnati, O.
Opalume Sign Co., Battle Creek,
Mich.
Philadelphia Sign Co., 338 N.
Randolph, Philadelphia, Pa.
Strauss & Co., 616 W. 43d St.,
N. Y. City, N. Y.
SIGNS, Electric Illuminated
(Changeable Letters)
A. & N. Electric Sign Co., 1680
Carnegie Ave., Cleveland, O.
Philadelphia Sign Co., 338 N.
Randolph, Chicago, 111.
Plowman Co., Frank E., 404 N.
Mich. Ave., Chicago, 111.
SIGNS, Exit
Plowman Co., Frank E., 400 N.
Michigan Ave., Chicago, 111.
Radium Dial Co., Forbes &
Meyran Ave., Pittsburgh, Pa.
SIGNS, Illuminated
Program
Advance Sign Co., 567 W. Har-
rison St., Chicago, 111.
American Sign Co., Willard &
Cooley Sts., Kalamazoo, Mich.
Exhibitors Daily Review
Atlas Electric Sign Corp., 510
W. 45th St., N. Y. City, N. Y.
Federal Electric Sign Co., 8700
S. State St., Chicago, 111.
Plowman Co., Frank E., 400 N.
Michigan Ave., Chicago. "Glo-
Letr."
(See Lights, Exit.)
K-H Sign Mfg. Co., 530 Fer-
nando St., Pittsburgh, Pa.
Major Equipment Co., 2518 Cul-
lum Ave., Chicago, 111.
Nu-Flex Mfg. Co., 160 N. Fifth
Ave., Chicago, 111.
Opalume Sign Co., Battle Creek,
Mich.
Philadelphia Sign Co.. 338 N.
Randolph, Chicago, 111.
Standard Slide Corp., 209 W.
48th St., N. Y. City, N. Y.
Universal Electric Stage Light-
ing Co.. 321 W. 50th St.. >'. Y.
City, N. Y.
Wheeler-Green Electric Co., 29-
39 St. Paul St., Rochester,
N. Y.
SIGNS, Interchangeable
Letter
Brilliant Sign Co., 3531 Wash-
ington St., St. Louis, Mo.
Tablet & Ticket Co., 1015 W.
Adams St., Chicago, 111.
SLIDE INK
(See Inks, Slide)
SLIDE PENCILS
(See Pencils, Slide)
SLIDES
Bush, M. S., 52 W. Chippewa
St.. Buffalo. N. Y.
Catty Slide Co., Pittsburgh, Pa.
Exxcelsior Illustrating Co., 219
Sixth Ave., N. Y. City, N. Y.
Kansas City Slide Co., 1015 Cen-
tral Ave., Kansas City, Mo.
Lantern Slide Co., 220 W. Lib-
erty St., Cincinnati. O.
Radio Mat Co., 167 W. 48th St.,
N. Y. City, N. Y.
Standard Slide, 211 W. 48th St.,
N. Y. City, N. Y.
SLIDE MAKING MA-
CHINES
(See Machines, Slide Making)
STAGE EFFECTS
Brenkert Light Projection Co.,
Courtland Ave., Detroit, Mich.
Clark, Inc., Peter, 534 W. 30th
St., N. Y. City, N. Y.
Major Equipment Co., 2518 Cul-
lum Ave., Chicago, 111.
Mestrum. Henry, 817 6th Ave.,
N. Y. City, N. Y.
Newton, Cha.s. L, 244 W. 14th
St., N. Y. City, N. Y.
Sheck & Co., O., Metropolitan
Theatre, Cleveland, O.
Universal Electrical Stage
Lighting Co., 321 W. SOth St.,
N. Y. City, N. Y.
STAGE RIGGING
Channon Mfg. Co., Jas. H., 221
W. Erie St., Chicago, 111.
Clark, Inc., Peter, 534 W. 30th
St., N. Y. City, N. Y.
Welsh, J. H., 270 W. 44th St., N.
Y. City, N. Y.
STANDS, Music
Smith, E. J., I960 E. 116th St.,
Cleveland, O.
FLASH-O-LITE SERVICE
INCREASES BOX OFFICE RECEIPTS
The illustration is a reproduction of a beautifully constructed, 8 section, hand carved,
bronze finish frame, metal box, electrically wired for illuminating each section. The
wiring is arranged so that four sections are illuminated at one time, flashing on and off.
The sign is highly ornamental as well as serviceable and will prove to be a fixture
of mucb attraction installed in the interior or lobby of a theatre.
The FLASH-O-LITE SERVICE permits you to display coming features, be it pic-
tures, vaudeville or any other message by a method of colored, interchangeable mats,
electrically illuminated at a cost less than hand painted signs.
We will furnish the display sign and a weekly change of copy at a small weekly
charge. Write for Circular and details.
FLASH-O-LITE SALES COMPANY, INC.
p. O. BOX 94, FENWAY STATIOPf,
1102 BOYLSTON ST. BOSTON, MASS.
Ik
>ril 3, 1926
Page 25
^Xapacity Houses -
the Result of a Good Show
Flexlume- Advertised ^*
"My Flexlume exposed-lamp electric sign builds good will
for me and 'spotlights' my location. The Flexlume inter-
changeable board advertises the program and creates more
customers for me. It is doubly effective because its bold,
snow-white letters are as strong by day as by night."
Simple, quick changes; a convenient storage cabinet and
a safe carrying rack to insure against breakage are other
advantages.
Let us submit, without obligation, photoprints and infor-
mation about Flexlume Electric Theatre Signs — exposed lamp
type for theatre names, with interchangeable molded glass
letters for the feature display.
FLEXLUME CORPORATION
1440 Military Road Buffalo, N. Y.
Factories uUo at Detroit, Los Angeles, Oakland, Calif., and Toronto, Can.
iTLEXLUMr
STEREOPTICONS, Auto
matic
Beseler Co., Chas., 131 E. 23rcl
St., N. Y. City, N. Y.
Perfection Slide & Pictures
Corp., 79 5th Ave., N. Y. City,
N. Y. "Perfectiscope."
Standard Slide Corp., 209 W.
47th St., N. Y. City, N. Y.
"Slide-O-Graf."
Brenkert Light Projection Co.,
25 Courtland St., Detroit,
Mich.
STEREOPTICONS
Brenkert Light Projection Co.,
Detroit, Mich.
Mestrum, Henry, 817 6th Ave.,
N. Y. City, N. Y. "Kleine."
Newton, Chas. I., 244 W. 14th
St., N. Y. City, N. Y.
Perefction Slide Picture
Corp., 79 5th Ave., N. Y. City,
N. Y.
Projection Optics Co., Roches-
ter, N. Y.
Standard Slide Corp., 209 W.
48th St.. N. Y. City, N. Y.
Universal Elect. Stage Lighting
Co., 321 -W. 50th St., N. Y.
City. N. Y.
STUDIOS
(Complete List will be fur-
nished on request.)
SUPPLY DEALERS
(See Equipment Supply Dealers
and Distributors.)
SWITCHBOARDS, Theatre
Adam Electric Co., Frank, 3650
Windsor PI., St. Louis, Mo.
"Bulldog" — See Mutual Electric
& Machine Co.
Cleveland Switchboard Co., 2925
E. 79th St., Cleveland, O.
Cutler-Hammer Mfg. Co., Mil-
waukee, Wis.
General Electric Co., Schenec-
tady, N. Y.
Hub Electric Co., 2219 W. Grand
Ave., Chicago, 111.
Industrial Controller Co., Mil-
waukee, Wis.
Kliegl — See Universal Electri-
cal Stage Lighting Co.
Major Equipment Co., 2518 Cul-
lom Ave., Chicago, 111.
Mutual Electric & Machine Co.,
Detroit, Mich.
Northwestern Electric Co., 408
S. Hoyne St. & Tilden, Chi-
cago, 111.
Pringle Electric Mfg. Co., 1906
N. Sixth St., Philadelphia, Pa.
Trumbull Electric Mfg. Co.,
Plainville, Conn.
United Electric Mfg. Co., New
Orleans, La.
Univet-sal Electric Stage Light-
ing Co., 321 W. 50th St., N. Y.
City, N. Y. "Kliegl."
Walker Electric Co., 2336 Noble
St., Philadelphia, Pa.
Ward Leonard Electric Co., 41
South St., Mt. Vernon, N. Y.
Westinghouse Electric & Mfg.
Co., E. Pittsburgh, Pa.
TICKET CHOPPERS
Brewster & Co., Long Island
City, N. Y.
Bright, H. V., 1104 Prospect
Ave., Cleveland, O.
CaiUe Bros. Co., 6210 2nd Blvd.,
Detroit, Mich.
Duplex Motion Picture Indus-
tries, Sherman & Harris Ave.,
Long Island City, N. Y.
L^ngslow Co., A. Chas., 232 Jay
St., Rochester, N. Y.
Projection Apparatus Co., 41
Lafayette St., N. Y. City, N. Y.
SchalTer, E. S., & Co., 24-26 E.
Eighth St., Chicago, 111.
"Badger."
World Ticket & Supply Co., 1600
Bway., N. Y. City, N. Y.
TICKET HOLDERS
Globe Ticket Co., 112 N. 12th
St., Philadelphia, Pa.
Standard Tlpket Co., 150 W.
10th St:, N. Y. City, N. Y.
Williams, Brown & Earle, 918
Chestnut St., Philadelphia, Pa.
World Ticket & Supply Co., 160O
Bway., N. Y..Clty, N. Y.
TICKETS, Admission
Reserved Seat, Coupon,
Roll and Machine
Automatic Ticket, 723 7th Ave.,
N. Y. City, N. Y.
Ansell Ticket Co., 730 N. Frank-
lin St., Chicago, m.
Arcus Ticket Co., 352 N. Ash-
land Ave., Chicago, 111.
Elliot Ticket Co., 101 Varick
St., N. Y. City, N. Y.
Empire Ticket Co., 16 Beach St.,
Boston, Mass.
Globe Ticket Co., 112 N. 12th
St., Philadelphia, Pa.
Keystone Ticket Co., Shamokin,
Pa.
National Ticket Co., 203 North
Pearl St., Shamokin, Pa.
Rees Ticket Co., 406 South 10th
St., Omaha, Neb.
Simplex Ticket Co., Chicago, 111.
Trimount Press, 113-121 Albany
St., Boston, Mass.
Weldon, William and Lick, Foil
Smith. Ark.
World Ticket & Supply Co., 1600
Broadway, N. Y. City, N. Y.
TITLES, Film
Broda, M. F., 220 W. 42d St.,
N. Y. City, N. Y.
Buchheister, Oscar, 245 W.
55th St., N. Y. City, N. Y.
Hirlagraph Motion Picture
Corp., 723 Seventh Ave., N. Y.
City, N. Y., and Fort Lee,
N. J.
Kassel Studios, 220 W. 42nd St.,
N. Y. City, N. Y.
Old Masters Studio, 110 W. 42nd
St., N. Y. City, N. Y.
Photoplay Title Co., 582S Broad-
way, Chicago, 111.
Prlzma, Inc., 110 W. 40th St.,
N. Y. City, N. Y.
Simplex Studios, 220 W. 42d St.,
N. Y. City, N. Y.
Slobey, John, 214 W. 49th St.,
N. Y. City, N. Y.
Stern, Ernest, 203 W. 40th St.,
N. Y. City, N. Y.
Teitel, A., 1600 Bway., N. Y.
City, N. Y.
UNIFORMS, Ushers, Door
Men
Ford Uniform Co., 220 W. 42nd
St., N. Y. City, N. Y.
Pettlbone Bros., Ferguson Bldg.,
Pittsburgh, Pa.
Russell Uniform Co., 1600
Bway., N, Y. City, N. Y.
Warnock Uniform Co., 16 W.
46th St., N. Y. City, N. Y.
USHER SIGNALS
Walsh, J. J., 502 Commercial
Bldg., Syracuse, N. Y.
VAULTS, Public Fibn
(See Storage, Film)
VENDING MACHINES
Automatic
(See Machines, Automatic Vend-
ing)
VENDING MACHINES
(See Machines, Automatic)
VENTILATING SYSTEM.
Allen Air Turbin Ventilator Co.,
8th and Porter Sts., Detroit,
Mich.
American Blower Co., 6004 Rus-
sell St., Detroit, Mich.
Atmospheric Conditioning Co..
Lafayette Bldg., Philadelphia,
Pa.
Boehn, John C, Co., 1555 Ham-
ilton Ave., Cleveland, O.
Carrier Engineering Corp., 7250
Frelinghuysen Ave., Newark,
N. J.
Pullman Ventilating and Mfg.
Co., York Ave. and R. R.,
York, Pa.
Reynolds & Co., B. F., 118 W.
Ohio St., Chicago, 111.
tiLiirtevant Co., B. F., Hyde
Park, Boston, Mass.
Supreme Heater & Ventilating
Co., 1522 Olive St., St. Louis,
Mo.
Tyhpoon Cooling System, 345
W. 39th St., N. Y. City, N. Y.
Westinghouse Elec. & Mfg. Co.,
E. Pittsburgh, Pa.
York Refrigerating Co., York,
Pa.
VIGNETTING DEVICES,
Camera
Bass Camera Co., 100 N. Dear-;
born' St., Chicago, 111. m
Bell & Howell Co., 1801 Larch-'"'
mont Ave., Chicago, 111.
Burke & James, Inc., 240 E. On-
tario St., Chicago, 111.
Eastman Kodak Co., Rochester,
N. Y.
MKgIc Film Protector Co., 613
Bl Wlllard St., Muncie, 111.
WRENCHES, Carbon
Pierce, Carl, Morris, III.
Page 26
Exhibitors Daily R^
ADVICE
that saves you money in
NEW YORK
FOR real comfort, unusual
convenience and genuine
economy — stop at the Martin-
ique— no New York Hotel offers
more to the conservative visitor
who demands clean, comfortable
accommodations at moderate
prices — rates start at $2.50 per
day.
— Take our advice. Investi-
gate! We'll welcome you — and
do our best to prove it!
A. E. Singleton
Resident Manager
HOTEL MARTINIQUE
Affiliated with Hotel McAlpin
Broadway — 32nd to 33rd Streets
New York
'Arlington Operated"
Hotel Ansonia
Broadway, 73rd to 74th Streets, New York City
12 minutes from Pettn. & Grand Central Stations
5 minutes to Theatres & Shopping District
1260 ROOMS
(All Outside)
New York's most
complete hotel.
Everything for com-
fort and convenience
of our guests.
Two Restaurants
Open from 6.30 A. M.
until midnight
Music : : Dancing
2 Radio Orchestras
Ladies Turkish Bath
Beauty Parlor
Drug Store
Barber Shop
Stock Brokers Ofifice
All in the Ansonia
Hotel
TRANSIENT RATES
300 Rooms and Bath $3.50 per day
Large double Rooms, twin beds, Bath .... $6.00 per day
Parlor Bedroom & Bath (2 persons) $7.00 per day
Special Weekly and Monthly Rates
A restful hotel — away from all the noise and "din" of the
''Roaring Forties.** No coal smoke, cor steam plant equipped
oil fuel. Coolest Hotel in New York in Summer.
The Ansonia
In Conjunction with the Hotels Colonial,
Anderson, Richmond & Cosmopolitan
"Arlington Operated"
Classified Opportunities
Rate 2 Cents a Word— Cash With Copy
k^
WiU
0«nd for
Mailing Lists
ou inc3ea«e amlet
B B cataloc slTtat
Frofsaalona, BnalDeaa Ftroia.
99%by^^drol 5 *^each
Statement of Ownership
STATEMENT OF THE OWNERSHIP,
MANAGEMENT, CIRCULATION,
ETC., REQUIRED BY THE ACT OF
CONGRESS OF AUGUST 24, 1912,
Of Exhibitors DAILY REVIEW, includ-
ing Exhibitors Review, published daily
(except Sunday) at New York, N. Y.,
for April 1, 1926.
COUNTY OF NEW YORK, ss.
STATE OF NEW YORK,
Before me, a Notary Public in and for
the State and County aforesaid, personally
appeared Fred J. McConnell, who, having
been duly sworn according to law, deposes
and says that he is the Editor of the Ex-
hibitors DAILY REVIEW, including Ex-
hibitors Review, and that the following is,
to the best of his knowledge and belief, a
true statement of the ownership, manage-
ment (and if a daily paper, the circulation)
etc., of the aforesaid publica'tion for the
date shown in the above caption, required
by the Act of August 24, 1912, embodied
in section 411, Postal Laws and Regula-
tions, printed on the reverse of this form,
to wit :
1. That the names and addresses of the
publisher, editor, managing editor, and busi-
ness managers are : Publisher, Exhibitors
Review Publishing Corporation, 45 West
45th St., New York, N. Y. ; Editor, Fred
J. McConnell, 45 West 45th St., New York,
N. Y. ; Managing Editor, None ; Business
Manager, H. J. Schleier, 45 West 45th St.,
New York, N. Y.
2. That the owner is : (If owned by a
corporation, its name and address must be
stated and also immediately thereunder the
names and addresses of stockholders owning
or holding one per cent or more of total
amount of stock. If not owned by a cor-
pora'tion, the names and addresses of the
individual owners must be given. If owned
by a firm, company, or other unincorporated
concern, its name and address, as well as
those of each individual member, must be
given.) Exhibitors Review Publishing Cor-
poration, 45 West 45th St., New York,
N. Y. ; Geo. C. Williams, 45 West 45th
St., New York, N. Y. : Frank Meyers, 239
West 39th St., New York, N. Y. ; M. M.
Fernsler, Flushing, Long Island N. Y. ;
Fred J. McConnell, 45 West 45th St., New
York, N. Y.
3. That the known bondholders, mort-
gagees, and other security holders owning
or holding 1 per cent or more of total
amount of bonds, mortgages, or other secu-
rities are: (If there are none, so state.)
None.
4. That the two paragraphs next above,
giving the names of the owners, stockhold-
ers, and security holders, if any, contain
not only the list of stockholders and secu-
rity holders as they appear upon the books
of the company but also, in cases where the
stockholder or security holder appears upon
the books of the companv as trustee or in
any other fiduciary relation, the name of
the person or corporation for whom such
trustee is acting, is given ; also that the
said two paragraphs contain statements em-
bracing affiant's full knowledge and belief
as to the circumstances and conditions under
which stockholders and security holders
who do not appear upon the books of the
company as trustees, hold stock and secu-
rities in a cafiacity other than that of a
bona fide owner ; and this affiant has no
reason to believe that any other person,
association, or corporation has any interest
direct or indirect in the s^d stock, bonds,
or other securities than as so stated by
him.
5. That the aTerage number of copies
of each issue of this publication sold or
distributed, through the mails or otherwise,
to paid subscribers during the six months
preceding (he date shown above is
(This information is required from daily
publications only.)
FRED J. McCONNELL,
Editor.
Sworn to and subscribed before me this
First day of April, 1926.
HYMAN SCHLEIER,
Notary Public, Bronx County,
(Seal) No. 183; Register's No. 2739A ;
Cert, filed in N. Y. Co., No.
827; Register's No. 7651.
(My commission expires March 30, 1927.)
For Sale
EIGHT HUNDRED UPHOLSTl
OPERA CHAIRS made on contract,
hundred yards of battleship cork carpi
linoleum. All new goods, government
ards, for theatres, etc. One exhau
and three ampmeters. 1200 5-ply
seats and backs made to fit any cha
new. One large asbestos drop with ri
Thirty new high grade folding
dropped factory patterns ; some cost a
as $5 each, oflered from $1.50 to ,
Redington Co., Scranton, Pa. I
WE HAVE a limited number of H
110 Volt, D. C, and 220 Volt, D. C
tors at $5.50 each. One-sixth H.P.,
as above, at $6.00 each. First class
tion, overhauled. Cash with order,
able for operating moving picture mai
rewinding machines, etc. (General Dis
ing Co., Security Storage & Van
Duluth, Minn.
HERE IS YOUR OPPORTUNia
obtain brand new 14 H.P., 110 vc
cycle, single phase, A. C., brand ne
tors with pulley at $10.00 each. CasI
order. Will operate rewinding mai
motion picture machines, lathes, gr
e^. Brand new 1 K.W., Westinghoi
volt light and power generators, rei j
run, at $48.00 each. Factory price ! i
25% with order, balance C. O. D.
gains on electric fans. Largest deal
new and used motors and generators
Northwest. Send us your repair work
eral Distributing Co., Security Stor.
Van Bldg., Duluth, Minn.
VENEER SEATS and backs. 1200 f'
size chair, never used. Will fit t<
Redington Co., Scranton, Pa. i
FOR SALE — An American Phot(
Organ with a few hundred music-:
Blower and Electric Motor, at a reas?
price. Colonial Theatre, Egg Harbor,:
FILM — 26 good reels; self addressc
stamped envelope for list. Don't wr>
less you mean business. McDONALU
2248, Mill Valley, Calif.
FOR SALE: THEATRE CHAIRS,?
amount, immediate shipment, lowest »
Also equipment of every description
dress. Theatre Seating Company, 845
State Street, Chicago, 111.
FOR SALE — Thea'tre chairs at vffi
prices. We replace broken backs anci
with new ones. Why buy junk? A
C. G. Demel, 845 S. State St., Chicaf.
FOR SALE— Moving Picture T
good live manufacturing and summer
town. No opposition. Building, lai
equipment, priced quick sale, $2,800.
Powers 6A, and Simplex Machines,
Opera Chairs, Mirroroid Screen. B
luick sale. H. E. Jordan, Unadilla,
For Rent
MOTION PICTURE and "Still" 0
rented, sold and exchanged. Portable
for sale and for rent. Keep us advi
your wants. Ruby Camera Exchang
Seventh Ave., New York.
Local Films
MOTION PICTURES made to
Commercial, Home or Industrial. Wi
excellent facilities and the best camo
Our price 20c per foot. Ruby Film
pany, 727 Seventh Avenue, New Yo
Situations Wanted
AT LIBERTY— Projectionist ; union
equipment. Reason for unemplo:
theatre closed. Write or wire E. .0.
land, 136 Amory St., Fond du Lac,
consin.
Wanted
WANTED — To buy good motion I
theatre. About 500 seats. State con
and terms. Address "Y," Exhibitors
Review, 45 West 45th St., New Yorl
WANTED — First-class, experienced i
operator with $2,000 cash to join I
manager of 400 seat movie house i
tral Pa. to purchase this theatre. Go
portunity for right man. Quick acti
sired. House is fully equipped atia
business. Reply "A," Exhibitors Dai
view, 45 W. 45th St., New York.
m
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — look in the trans-
parent film margin for the black-lettered words
"Eastman" and ^^Kodak", the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
■fat '•-«>■ .^a
CHARLES R.ROGERS
presents
l>
DRIFTIN
THRU
(He drifted in from the desert
a broke cow- hand, with his
pita! in a bundle on a burnt
ithin a few hours he had
bee^^amped by a marriedP
woman A accused of murd^,
chased by a sheriff's posseT)
|iidden by an old^rospector.
Snd^ivenlhelter bythe womaf
he settled on as his future wife.
A cheerful, fast-steppinq ex-
citing western with rafts of
human interest.
A better Harry Carey thar
any you have ever seen.
Pafh^picture
\
TRADE
.,!
(^
MARK,
brAdstreet
r FILMDOM
Authority
:XXVI No. 3
Sunday, April 4, 1926
Price 25 Cents
>R001
fini this booki)
that YOU need
^ Pronouncement
TAKE THIS BOOK AT FACE
VALUE!
Read carefully its announcement of the
greatest, best balanced group of pic-
tures with the finest array of stars and
casts and exploitation values ever of-
fered by any one company. Universal's
advance notices have never been too
strong — we have never overstated our
case — never oversold you. Our past
record is absolutely clean.
The Greater Movie List Pictures
will be sold on Universal's Golden
Rule Contract— the squarest, whitest,
straightest business agreement ever put
on paper. What better profit insur-
ance can you possibly ask! Read
this book from cover to cover and
back again. It will be well worth
your while.
UNIVERSAL PICTURES
C OB-P OICATION
CARL LAEM M LE
P p^ESlDENTT
i
^t would not be extravagari
J to say that ^BRAVEHEABl
is the best role of ^^
ROD LA ROCqUES
R^ELEASED BY
PRQDUCEKS DISTKIBUTINC COKPORATIOf
Foreign Distributors Producers International Corporation 130 West 46th Street New York. N. Y.
i BRADSTREET
T FILMDOM
Authority
\ :xxvi No. 3
Sunday, April 4, 1926
Price 25 Cents
The Future
\ Hays Looks Down the Road
{es How the Motion Picture
Einto the Scheme of Things
\ I H. Hays addressed the
v'tising Club of New York
t Vednesday. The highlights
is address were published
dlowing day. However, be-
:i in his remarks there were
l!ed several interesting and
r while thoughts which ex-
irs and others might well
:;rve for reference — and use
rich of the text is herewith
'1 duced :
notion picture theater mana-
succeed must build a regular
r?e. He must have the confi-
if his people, he must have
bars" as loyal as the subscrib-
qa newspaper or a magazine,
knows that nobody ever
n business on a foolthe-peo-
<is. He knows that the only
advertising that pays is truth-
c|ertising, and today you find
picture theater advertising
(Continued on Page 10)
To Build Four
trausberg Circuit, Now Op-
g 25 in Greater New York,
Will Enlarge Chain
more theaters will be built
<3mall-Strausberg Circuit, Inc.,
pig the present chain to 29
n Brooklyn and Long Island.
of the new houses are al-
n construction, including the
eat house on Junction and
(Continued on Page 2)
'eatures Reviewed
ow Fingers
)x
Page
Barrier
etro-Goldwyn-Mayer ... 6
ert Gold
iramoimt 6
Dancer from Paris
irst National 6
isures of the Rich
iffany Prod.— S. R 7
Lady from Hell
ssociated Exhibitors 7
Escape
niversal 7
New Champion
olumbia— S. R 7
rt Subjects 8
Record Prosperity, Keynote for 1926
Washington — Government reports indicate 1926 will be a
banner year of prosperity, even topping 1925.
All records for building may be shattered this year. Depart-
ment of Commerce figures showed $1,143,000,000 worth of build-
ing contracts let between Jan. 1 and March 19. This is an
increase of $238,000,000 over the same period in 1925.
The volume of commercial operations indicated by clearance
of bank checks, was nearly $1,250,000,000 higher the week ending
March 24 than in the same week last year. Resources of twelve
Federal Reserve Banks have increased $95,000,000 in the last year.
March collections of income and profits taxes were $499,660-
000. This exceeds the first estimate by $110,000,000, and collec-
tions last March, under the higher tax rates, by $58,000,000.
While this gain reflects prosperity of last year, officials point out
business now is in a far better position, due to the stimulus of
lower taxes.
Manufacturing in February showed a 5 per cent gain over
February, 1925. Automobile production in February gained 10
per cent over January.
. Wilcox had been with me at Para
convention. Nell G.— Advt.
60 Lined Up
E. J. Smith, Upon Arrival at Los An-
geles, Announces Associated Plans
— P. A. Powers Returning
Los Angeles — Upon his arrival
from the East, E. J. Smith of Associ-
ated Exhibitors said 60 pictures had
been lined up, including three Sam-
uel Hutchinsons starring Edward Ev-
erett Horton, six with Bill Cody, four
presented by Paul J. Brady and S. E.
V. Taylor, 18 from Action Pictures
and eight airplane films starring AI
Wilson.
P. A. Powers is returning to New
York shortlv.
The Star Still Draws
Miller Interests of Kansas Ask Pub-
lic What Brings Them to Their
Theaters and Get the Dope
The Miller interests, operating the
Miller and Palace theaters in Wichita,
Kans., obtained a good line on the
public's likes and dislikes concerning
pictures in general by appealing for
opinions through an advertisement in
the "Wichita Beacon." It developed
some information that should prove
of value to exhibitors everywhere in
selecting their bookings.
The ad carried a list of queries with
(Continued on Page 11)
Personnel
Man power is the order of the day. The big factors in the
industry are lea(h"ng the search here, there, everywhere. Hiding
their h"ghts under the proverbial bushels are many men, who
will exemplify the desired type. Here's some interesting data.
It happens to be about Paramount. The same condition must
prevail in other organizations if the truth would out.
In Philadelphia, Beverly C. Grififith, former managing di-
rector for Universal in England and in charge of production at
Universal City later, is now simply a salesman. He has a private
income of sufificient proportions to take care of his needs. And
yet the excitement of selling grips him. A chap named Calhoun
works for Famous out of Columbus, O. Pie is a grandson of the
famous John C. Calhoun, so revered in the Southland. And
(Continued on Page 4)
Busy on Chain Idea
Sid Grauman States Two-a-Day The-
ater Plan Looks Promising — Ar-
ranging Details
The two-a-day chain sponsored by
Sid Grauman is still largely in the
discussion stage, but indications are
that it will go through. Joseph M.
Schenck, it is understood will be in-
terested with Grauman. The Chinese
theater in Hollywood, now in con-
struction, will be the first in the
chain. Grauman stated yesterday it
would be ready in five months. The
plans call for 15 or 20 houses, in key
cities. Each would seat from 1,800
to 2,000 and charge $1.50 or $2 top.
Grauman, who is at the Plaza, ex-
pects to remain here for three weeks
more.
Rothacker Won't Discuss Deal
Watterson R. Rothacker, who re-
turned yesterday from the Mediter-
ranean, declined to discuss the pend-
ing deal for his laboratories. He said
he was not informed on developments.
H. J. Yates and Consolidated Film
Industries hold an option on the
"labs."
Action is expected next week.
Further Delay in Famous Case
Washington — A decision on the re-
opening of the Famous Players case
was not reached at the regular week-
ly meeting of the Federal Trade Com-
mission Friday. It is understood
that the form of reopening was taken
up. It is expected a decision will be
made early in the coming week.
Arrow Committee Meets Today
The executive committee of Arrow,
will meet today to further consider
means for adjusting its present finan-
cial difficulties.
Harry G. Kosch, attorney for the
company, yesterday said that the situ-
ation "at the moment looks brighter."
Buchowetzki to Direct Jannings
Dimitri Buchowetzki will direct
Emil Jannings' first American picture
for Paramount, when the German star
arrives in this country in the autumn.
The picture will be "The Thief of
Dreams."
Brylawski En Route
Julian Brylawski, who represented
the M. P. T. O. at the Allied Con-
ference in Chicago on Thursday, re-
turned to New York last night.
Lasky to the Coast
Jesse L. Lasky left for Hollywood
yesterday to confer on production.
THE
-pn^
DAILY
MXXXVI No. 3 Sunday. Apr. 4, 1926 Price 25 Cents
JOHN W. AllCOATE
Publisher
Copyrieht 1926. Wid's Films and Film Folks,
(nc. Published Paily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
T. W. Alicoate, Treasurer, Maurice D. Kann,
Editor: Donald M. Mersereau. Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00: 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
ivood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St.. London,
W. I., Paris — La Cinematographic Francaise,
S, Rue Saulnier.
Quotations
(These prices are as of Thursday, except as
Indicated otherwise by an asterisk. The
Stock Exchange vyas closed on Friday.)
High Low Close Salei
Balaban & Katz .
72
1W2
71
....
Kastman Kodak .
1077/i
\^T'A
107^
500
jTamous Players .
120?^
118
119'4
12,400
Jam. Play. Pfd. .
n7'4
117
117'4
200
*Film Inspection .
. ,
4'/.
....
«/irst Nafl Pfd.
, ,
100
....
Fox Film "A" .
61'/,
58
6154
3,100
Fox Theaters "A"
21
20'4
21
3,400
•Intern'l Projector
, ,
13
....
Loew's, Inc.
39-4
^^V^
38^
6,800
Metro-Gold. Pfd. .
. 22?i
22
2274
100
M. P. Cap. Corp.
20'/^
19
19
900
Pathe Exch. "A"
555^
53'4
54'/^
4,100
fParamount B'way
94^
94 '4
94 J4
1,100
Skouras Bros.
46
46
46
....
••Stan. Co. of Am.
49
Trans-Lux Screen
%%
%%
8^
1,000
^'Jniversal Pictures
30^
....
•Univ. Pict. Pfd.
91
•Warner Bros.
10^
•Warner Pictures
, ,
, ,
14
» Last prices quoted
•• Philadelphia market
+ Bond market
To Build Four
{Continued from Page 1)
rtoosevelt Ave., Corona, and a thea-
ter seating the same in College
Point. Work starts soon on a house
in Long Island City, at Vernon and
4th Ave., while a theater seating 2,200
will be built near the Broadway sta-
tion in Corona. The latter will have
a split policy.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N, Y. C.
Bryant 3040
More Exchanges for Red Seal
On April 15 Red Seal will open a
New Haven exchange with Lester
Tobias in charge, and a Boston office
supervised by Tobias and H. S. Sny-
der. This is in line with the new
policy of opening up branches in all
the principal key cities.
Show "Cinderella" Tomorrow
The Film Associates will show
"Cinderella," a Ufa film, tomorrow
afternoon and evening at the Klaw.
Another experimental abstract film,
"Are the Young Films Dreaming?"
will also be presented.
Interstate to Build in San Antonio
San Antonio, Tex.— The Interstate
Amusement chain will be augmented
by a new first run here, to be called
the Majestic. Karl Hobhtzelle is
president.
Fred Newmeyer to Coast
Fred Newmeyer left Thursday for
the Coast to make one picture. It is
understood that he will return to
New York in about two months.
Warners Promote Swift
Sam Morris has promoted Paul J.
Swift, Warner sales manager in Buf-
falo, to an important executive posi-
tion at the home office.
F. B. O. Changes Title
Hollywood — F. B. O. has changed
the title of "Her Honor, the Gov-
ernor," starring Pauline Frederick, to
"Devil's Island."
Leave for Sales Convention
Los Angeles — Harry Warner, Jack .
Warner and Harry Lustig leave to- 1
day for New York to attend the War- j
ner sales convention. Afterwards,
they go to Chicago for the second
session and finally wind up again in
Los Angeles.
Charlotte Board Elects
Charlotte — The Charlotte Film
Board of Trade has elected the fol-
lowing officers: president, William
Conn, F. B. 0.; vice-president, Meritt
Davis, Warner Brothers.; chairman,
E. F. Dardeen, Universal.
To Arrange Presentation Music
Edward Kilenyi, conductor of the
Colony orchestra, will arrange musical
programs for Universal, beginning
with "The Flaming Frontier," which
has a special showing tonight.
Publicity Man Going Abroad
Howard Strickling, publicity direc-
tor for Rex Ingram, sails today on
the Majestic to confer with Ingram
on his new picture, "The Magician."
Managing North Carolina House
Charlotte— C. G. Eggerton is now
manager of the Peoples, Roanoke
Falls. He formerly owned a house
in Finley, N. C.
Loew's New State Opens
New Orleans — Loew's New State
theater opens today. Stage and
sc.een stars from Los Angeles and
New York are on hand.
Milhauser to Handle Negro Film
Los Angeles — Bertram Milhauser
will have charge of the negro picture
Cecil B. De Mille will make.
P. D. C. President Returns
F. C. Munroe, president of Prod.
Dist. Corp., returned to New York
from the Coast Friday.
Jobyna Ralston Gets Lead
Hollywood — Jobyna Ralston will
play opposite Rod La Rocque in
"Gigolo.'"
Gilpin as "Uncle Tom"
Charles Gilpin, negro actor, may
play Uncle Tom in "Uncle Tom's
Cabin."
Opens Little Rock Theater
Little Rock— T. ,W. Sharp has
opened ihe new Prospect.
I F I T'»
^CTUl^
GOWNS OR UNIFORMS
LEARN TO SAY
BROOKS-
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT
POSITION WANTED
Ambitious young man with eight
years experience in the motion pic-
ture industry desires position as
salesman.
Box K-149
c-o Film Daily 1650 B'way.
New York City
Orpheum Building Another
South Bend — An Orpheum house
is being erected here. It will play
both pictures and vaudeville.
Krellberg Back
Sherman Krellberg of Excellent
Pictures returned from Europe yes-
terday on the Mauretania.
Plan 1,400-Seat House
Shelby, N. C. — E. L. Bean plans a
1,400-seat house for vaudeville and
road shows.
J. S. GRAUMAN
Another RAYART Booster
George Blair in Town
George Blair of Eastman Koila
is back from the Coast. He v
main in New York a few days
returning to Rochester.
Specify
GOF"
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP
45 West 45th Street
N. Y. Bryant 7243
Sales Promotion Mif
for merchandising five-reel mo.
tion pictures.
To a high type, conscientious
and ambitious salesman of n-
ecutive calibre an unusual op-
portunity is offered with a
Ten Million Dollar concm
of national repute.
The man we will employ must
have a proven record of his
ability to sell five-reel pic-
tures in the State Rights
Field.
He must be thoroughly relii-
ble, capable of expanding
with the business, and assum-
ing responsibilities.
He must be a sincere and
earnest worker, who is will-
ing to concentrate his inter-
ests in this work undividedly
and ready to cope with an;
situation necessary to furtte
the interests and success oi
tliis organization.
To a man with the above quali-
fications we are willing to
pay a salary commensuratt
with his ability.
If your record can bear ciosf
investigation write giving de
tailed account of your experi
ence, name of man undtt
whom you have worked aitl
any other information regari
ing your activities to..
J. E. Williamson,
1926 Broadway
piu'
A handy reference
volume of over 800
pages that answers
all questions.
Price $5.00
or free to Film Daily
Subscribers
r
THE
Dril 4, 1926
I^SSlLj^
DAILY
Rij^t on the Main Street
of HOI WEATHEIt^iof its
The crowds soon find out where
it's cool during the scorching days
of summer.
They'll turn a side lane into Main
Street if it's cool in the lane.
Put your house on the Main Street of
hot weather profits. Already there are
more than 600 theatres there — all Arctic
Nu-Air cooled.
When the Arctic Nu-Air poster ap-
pears in front of the box office the ticket
machines go so fast they fairly tear them-
selves apart.
There's no reason for slack summer
business. This system is moderately
priced. It's guaranteed to do all we claim.
It has never failed to surpass these claims.
Don't let people start that disastrous
rumor that your house is "hot."
Use the coupon now.
QDevc got^ of letters Wkfjfus
For Cool Profits
in Hot 'Weather
/ARCTIC NU'AIR CORPORATION
816 State Lake Bldg.
Chicago, 111.
Tell me how I can put my house (seating
-)
right on the Main Street of Hoc Weather Pro/its, for a moderate
down payment and easy terms.
Build
CHICAGO
^^''^^Qy'i^y(5yQyQyQy(^y(Qy^(2yQyQy
HOUSE
DIMENSIONS:
Length —
Width
Height ^_^—
Balcony.'
Yes a No D
Name.
Theatre -
Address
City
-State-
<2
THE
-^^
DAILY
Sunday, April 4,
Personinel
{Continued from Page 1)
when young Calhoun hits the road, the word somehow gets
around that he's in town. After that, the place is his. Turn
to Kansas City where a quiet individual named Cole is on the
roster. He would have been in the home office a long time since,
but he knows a trick or two in pulling political strings out of
his way. Therefore, he stays in Kansas City. The story con-
tinues that the Hays office requested Famous to keep him there.
Then consider Herman Wobber who will be an important
Paramount executive on the Continent from now on. Indepen-
dently wealthy and in that enviable position where he could do
as he wanted, Wobber continues with his love of long-standing.
Bill Smith, Philadelphia district manager, and Mike Landau,
likewise in that territory, are only two others.
FiveJTear Contracts
The hunch was well-founded. It's because of unrest over
theater operations that exhibitorsl have approached Universal
for five year contracts. It is a desire for backbone service, a
sort of guarantee of a steady flow of product. Then when the
water flows upstream instead of down — if it ever does — the ex-
hibitor is set.
There is another angle to it. It enables Universal to forge
right ahead with theaters. This is why. "U" will sign the
agreements where an exhibitor wants them. There can be no
complaints about service. But it also allows Universal to do as
it wishes in the theater field without kickbacks from theater
owners.
There is an indication that several chains are flirting with
the five year contract idea.
It Has Come To This
Out in Wichita, Kansas, the dear old public thinks the direc-
tor is only a minor in the business of making pictures. Out of
400 ballots, many failed to even mention him. Others bluntly
added they didn't bother observing names. Others said scattered
pictures left an impression and admitted the directors earned
mention. That was fine, but they couldn't remember names. All
of which may interest some of the gentlemen in Hollywood who
are strong for the 24 sheet credit lines.
Incidentally, part of Wichita at least thinks Joe Schenck
and Adolph Zukor are "good directors."
Keen for His Idea
Sam Taylor goes back to the Coast tomorrow. In a few
weeks he starts directing for Metro-Goldwyn-Mayer. This is
his idea: He intends making an old-fashioned love story with
some of that new school direction emphasized by Lubitsch. Tay-
lor seems to have the background. Years ago, he studied dra-
matic construction at Columbia. During the day, he wrote
scenarios for Ham and Bud. The extremes are as far apart as
the poles. Then came his long association with Lloyd — about
seven years all told. Taylor has harbored his idea. Now he gets
his chance. The result will be interesting.
Surprise— A Pleasant One
It wasn't so long ago that somebody at Fox slipped into the
exchanges prints of "Over the Hill" and "The Connecticut
Yankee." Exhibitors generally were informed that they were
there. Nothing else. Then booking came in. Not in droves.
but quietly and steadily. Several Fox houses again played I
pictures. And what a surprise that move turned out to be. T"
house records were broken. Others v/ere threatened. It"
Jimmy Grainger raised his eyebrows.
The Ambition Realized
C. B. C. — Cohn, Brandt, Cohn — now becomes Colurabi;!
tures. The brand name will become national. Columb :
changes everywhere through deals with many independei ''
change owners with whom Messrs. C. B. C. have dealt -
long. It's the realization of a dream, this operating thei l j
oflices. But it's here. No wonder the partners are happi ^^
A Significant Move
Did you get the import of what happened early in the ! :
The Regional Distributors' Association affiliated with the!
office. The membership is slight. But watch how it grow
it numbers sixty. That sixty will embrace the cream of th
right operators throughout the country. They want to
what's going on. From now on, they will.
The 12 ft. Sign
They are cramped for space at the Metro studio. 1
rectors' board, so-called because it bears the name of ali Lj
on the lot, is twelve feet high. It now lists twenty-eight
And all available space thereon is exhausted.
Going Up
How those Paramount boys will step this spring an
mer. All geared for new sales record. The reason? f'
bition to do enough business to dent the market and m
common reach 150.
J.'k
IP-
I
PHILANLPtllA'S WIDE AWAK
This interesting fact is definitely
proved by the speed with which its
leading exchangemen are signing up
the Rayart product.
The Newest one to avail himself of this
sure-fire avenue of profit is Ben Am
sterdam, whose masterpiece exchange
will market
:.J1|
!
The
I
RAYART-RADIANT COMED
For 1926-1927
RIDE TO PROSPERITY ON THE RAYART LINE^
Foreign Distribution Through Richmont Pictures, \w>
[OLLYWOOD
lAPPENINGS
o/'FlLMDOM
Authority
By
Harvey E. Qausman
x Granite 3980
Sunday, April 4, 1926
6411 Hollywood Blvd.
lous to Stage Battles
Pacific, James Cruze has
is fleet for scenes for "Old
More than 2,000 persons,
I'-sther Ralston, Wallace
Lje Bancroft, Charles Far-
hnnie Walker, are there.
Brenon has 1,750 people
in the desert for "Beau
■ng them Ronald Colman,
ry, Neil Hamilton and
■esr--"" """""
i: Mathis' First to Start
). Nilsson and Charlie Mur-
Iieen selected by June Ma-
V in her first production
Kvv contract with First Na-
>he has chosen "Nazareth"
'V, which will be screened
litle of "Sinners, in Para-
oni will direct.
/ Qn--^atan Town"
rj' Carey company, making
own," is on location. Kath-
ins, Chas. Clary, Ben Hall,
lark, Richard Neill, Chas.
ijjand Ben Hendricks, Jr. are
t.
leman Ready to Start
""ineman is back in Los An-
dv to start his first produc-
!lie tentative title of "For-
Lloyd Hughes and Mary
play the leading roles.
eight will direct.
udine to Tour Country
ing the completion of "La-
1,' with Douglas MacLean
^ aner Picture. William Beau-
make a tour of the country,
^-■xhibitors.
tt Gibson to Direct Two
sj Range Terror" and "The
the North" are the titles of
(directorial vehicles for Hoot
lit Universal, starring Fred
J
A. E. Dupont's First
n Kerry, Mary Philbin and
Walthall, are cast for "The
if Hannerl," A. E. Dupont's
Universal.
arie Mosquini Returns
an absence from the screen
than a year, Marie Mos-
il! return to pictures in a
1 Pola Negri.
I to Assist Clarence Brown
s Dorian will assist Clarence
•n his next production, "The
'98."
ijjrd Completes Western
ing Heels," a western, star-
Acord, has been completed
rsal.
Technical Staff on "Lovey Mary"
Ira Morgan has been chosen by
King Baggott to photograph "Lovey
Mary," which Bernard Hyman will
produce for M.-G.-M. with Bessie
Love in the leading role. Technical
staff includes Charles Chic, assistant
director: Arnold Gillespie, art direc-
tor; Ulrich Busch, production man-
ager.
Rav Taylor to Direct Serial
Ray Taylor will soon start direc-
tion on the Universal serial, "The
Great West That Was," with Wal-
lace MacDonald, Elsa Btenham,
Grace Cunard. Howard Truesdell,
Robert L. Homans, Edmund Cobb
and Cuyier Supples in the cast.
Casting "The Boy Friend"
Cast for "The Boy Friend," Mon-
ta Bell's present M.-G.-M. produc-
tion, includes Marceline Day, John
Harron, Walter Tennyson, Gertrude
Astor, Elizabeth Patterson, Otto
Hoffman, Gwen Lee and Archie
Burke.
Fox Buys Novel
Fox has purchased "The Great K.
and A. Train Robbery," by Paul Lei-
cester Ford. The cast will include
Madge Bellamy, Charles Farrell and
J. Farrell MacDonald. The director
will be Irving Cummings.
To Start "The Lily" Soon
Victor Schertzinger, having com-
pleted cutting "Siberia," featuring
Edmund Lowe, Alma Rubens and
Lou T'ellegen for Fox, is preparing
to go to work on "The Lily." \
Pola Negri Working
"Good and Naughty" has been
started, with Pola Negri, Tom Moore
and Ford Sterling, under the direc-
tion of Malcolm St. Clair.
Dorothy Devore, Maynard Lead
Dorothy Devore is the leading lady
in "Senor Dare-Devil," the first of
the Westerns to be made by Chas.
R. Rogers for First National.
Earner in "Temptress"
Warner has been added to
of "The Temptress."
Famous to Build Interiors Soon
Famous Players will begin build-
ing interior sets on the stages of the
recently purchased United Studios
not later than May. 1
Smith Completes Script
James B. Smith has completed the
continuity on "Dead Man's Gold," by
J. Allen Dunn for Tom Mix.
Added to Metropolitan Staff
Jane Murfin and Harold Shumate
have been added to the scenario staff
of Metropolitan.
Bill Cody's First
The cast for Bill Cody's initial
production for Associated Exhibitors
has been completed. Florence Ul-
rich has the leading feminine role.
Edmund Cobb, Alex Hart, Barney
Gilmore, Richard Cummings and Da-
vid Dunbar are in the cast. The title
is "The Galloping Cowboy."
Waters on First as Director
John Waters' first directorial as-
signment, "Born to the West," with
Jack Holt, Arlette Marchal, Mar-
garet Morris and Raymond Hatton
in featured roles, is in production at
Famous. Lucien Hubbard is super-
vising.
Lake Starts Another
Arthur Lake has started on an-
other "Sweet Sixteen" comedy.
George Summerville directing.
Cliff Bowes Free Lancing
Cliff Bowes is now free lancing.
Cast of "AprU Fool"
The cast of "April Fool," a Chad-
wick production, includes Raymond
Keane, Duane Thompson, Nat Carr,
Eddie Phillips, Mary Alden, Snitz
Edwards. Baby Peggy, Leon Holmes
and Pat Moore. Alexander Carr is
being starred.
Helen Ferguson in Serial
Helen Ferguson has been signed
by Universal to play the leading
feminine role in "The Fire Fighter,"
a serial which Jacques Jaccard is to
direct. Jack Daughter}' will star.
Pauline Frederick Starts
Pauline Frederick has started on
her first for Embassy Pictures. It is
"Devil's Island," an original by Leah
Baird and Frank O'Connor. The lat-
ter is directing.
Ben Jackson Returns
Ben Jackson, general manager of
Fox studio, returned to his desk after
being away for six weeks. Jackson
underwent a serious operation at the
Hollywood Hospital.
In "What Price Glory"
Victor McLaglen, Dolores Del Rio,
J. Farrell MacDonald, Leslie Fenton,
have been cast for "What Price
Glory."
Writing Story for Buck Jones
Charles Darnton is writing a story
around the life of Kit Carson for
Buck Jones.
Roberts Joins Universal
Edward Dryhurst Roberts, former
film editor for Gerson Pictures, has
joined Universal.
Nye in "The Imposters"
Carroll Nye is appearing with Eve-
lyn Brent in "The Imposters," which
Chet Whitey is directing for F. B. O.
Bardley Adapting
George Bardley is adapting
"Daphne Grows Down," by Hetty
Spiers and Langford Reed, for Col-
leen Moore.
In John Gilbert's Next
William Daniels, cameraman, has
been selected to shoot "Bardeleys the
Magnificent," King Vidor's next, for
M.-G.-M. In the cast are John Gil-
bert, Roy D'Arcy, Eleanor Board-
man, Lionel Belmore, Arthur Lubin,
Karl Dane, John T. Murray, Agos-
tino Borgato, Edward Connelly, and
Max Barwyn.
Beck Finishing "Spangles"
The final scenes of "Spangles,"
which Arthur F. Beck is making for
Universal release, are now being
filmed at Universal City. It is being
directed by Frank O'Connor from
the script by Leah Baird. Cast head-
ed by Pat O'Malley and Marian
Nixon.
Brown Finishes "Dangerous Dude"
Work has been completed on "The
Dangerous Dude," starring Reed
Howes. Dorothy Dwan, Bruce Gor-
don and Johnny Sinclair are sup-
porting. It was produced and di-
rected by Harry J. Brown.
Kathryn McGuire Co-Starring
Kathryn McGuire is co-starring
with Rex Lease in "The Mystery
Pilot," which Harry Moody is direct-
ing for Sovereign Prod. The story
is from the novelette bj^ Moody and
"Doc" Cook. Rayart will release.
Constance Talmadge Starts Picture
Constance Talmadge has started
"The Duchess of Buffalo," by Hans
Kraly. Walter Pidgeon will play op-
posite under direction of Sidney A.
Franklin.
Ray Griffith Busy
Raymond Griffi,th is making "Wet
Paint," under direction of Arthur
Rosson. In this production are He-
lene Costello, Bryant Washburn and
Henry Kolker.
"U" Loans Jason Robards
Jason Robards has been loaned to
Warners by Universal to play the
lead opposite Louise Fazenda in
"Footloose Widows."
Millhauser Back
Bertram Millhauser, production ed-
itor for C. B. De Mille, is back from
New York.
De Lacy New Technical Director
R. M. DcLacy is the new technical'
director of the enlarged department
at Fine Arts.
Dwan Cutting "Padlocked"
Allen Dwan is cutting "Pad-
locked," his latest production with
Lois Moran and Louise Dresser.
F. N. Buys Story
First National has purchased the
screen rights to Ludwig Biro's "The
Leginnary."
Martin Completes Titling
Al Martin has completed the titles
on "Too Much Gass" and is start-
ing on a new Patton picture.
THE
-.ggg^
DAILY
Sunday, April ^ijjil*
"Yellow Fingers"
Fox
STORY OF ORIENT RICH IN
COLORFUL ATMOSPHERE.
STRONG LOVE INTEREST
AND ACTION MAKE THIS A
"NATURAL" FOR THE BOX
OFFICE.
Cast.... Olive Borden as a fiery half-
caste girl gives a fine portrayal in a
difficult role. Ralph Ince as a white
trader in the South Seas dominates
in a powerful part. Claire Adams
is alluring as the girl in the toils of
a rich Oriental. Edward Piel gives
one of his best impersonations of a
Chinese villain. Other characters
well-chosen in colorful parts.
Type of Story. .. .Melodrama of the
Malay Archipelago. Adapted from
the novel by Gene Wright. This
story of the South Seas has all the
lure of intrigue, villainy of the yel-
low man, romance, action and thrills
which make for screen entertain-
ment. Director Emmett Flynn has
built up a well-rounded picture that
climbs steadily to a strong climax,
and holds the interest throughout.
Author Wright is entirely familiar
with his material, so that the atmos-
phere is realistic and carries a note
of conviction that so many screen-
ings of the South Seas lack. Ralph
Ince is portrayed as a powerful
white trader who has the respect
and confidence of the aged Rajah.
He has adopted Saina, the orphan
of a white man and a native woman.
Saina (played by Olive Borden), be-
lieves that she is a white girl. So
she grows up on the Malay island,
loved by natives and foreigners
alike. But she is secretly in love
with her guardian, who looks upon
her merely as a child. On a trip to
Bangkok, China, two of his sailors
rescue Nona, a beautiful white girl
from a Chinese den. She tells the
trader, Shane, played by Ince, that
her father was killed by Kwong Li,
a rich Chinese, who then made her
captive. Love quickly ripens be-
tween the two. On his return to the
Malay island, Saina becomes insane-
ly jealous. She is used as a tool by
unscrupulous natives jealous of
Shane, and these natives unite with
Kwong's avengers who have fol-
lowed Shane to the island. Events
follow with climactic effect. Nona
is kidnapped. Shane to the rescue,
is made prisoner. A rescuing party
saves him. Happy ending for the
united lovers. But a tragic note is
sounded by poor little Saina, the
half-caste, who sees her sweetheart
sail away with her rival. Here is
color in abundance for your screen,
with fine characterizations and ac-
tion.
Box Office Angle Oriental story,
gorgeous natural settings, tempest-
uous love interest, adventure — here
is audience appeal that will go over
nicely with the average audience.
Exploitation. .. .Title is sure-fire ex-
ploitation. Play up Olive Borden,
whose work is fine. Also Ralph
Ince. Bill as story of white girl
saved from clutches of an Oriental.
Direction Emmett Flynn; very good
Author Gene Wright
Scenario Eve Unsell
Cameraman Ernest Palmer
Photography First class
Locale South Seas
Length 5,594 feet
"The Barrier"
Me tro-Goldwyn-Mayer
CHIEFLY INTERESTING FOR
THE SPLENDID CHARAC-
TERIZATIONS BY LIONEL
BARRYMORE AND HENRY
WALTHALL. REX BEACH
STORY NOT TRANSFERRED
TO THE SCREEN WITH ANY
PARTICULAR ABILITY.
Cast Lionel Barrymore as a bru-
tal sea captain creates a part that
grips with its stark realism. Henry
Walthall also creates a characteri-
zation that is poignant and gripping.
As the girl, Marceline Day is inter-
esting, but not conspicuous. Nor-
man Kerry walks through a dressy
soldier part without distinction.
George Cooper and Bert Woodruff
lend touches of comedy that con-
siderably heighten the appeal of a
picture that will blaze no new trails
in filmdom.
Type of Story. .. .Melodrama of the
Far North, from the novel by Rex
Beach. This picture will prove
chiefly interesting for the splendid
work contributed by Lionel Bar-
rymore and Henry Walthall. Bar-
rymore dominates the picture every
time he gets within the camera's
focus. His work was worthy of a
far more gripping story. As Rex
Beach wrote it, the theme was not
so hackneyed, and his word descrip-
tions carried it over as a best sel-
ler in its day. Portrayed on the
screen, there are many points in the
narrative that fail to carry convic-
tion. It may not be fair to blame
the lapses on the director. Maybe
it is because the theme has become
shopworn after being filmed in so
many frozen north stories for the
past five years, in one variation or
another. The plot is too familiar
to require being given in detail. It
revolves around the daughter of
Barrymore's squaw wife, who is
kidnapped by Walthall into the
frozen country where she grows up
to fall in love with the lieutenant
of an army post. The return of
the sea captain after seventeen
years, his discovery of his daughter,
disclosing to her the humiliating
fact that she is not a white woman
as her foster father had led her to
believe, gives the dramatic highlight
to the tale. Summed up, it can
be stated that when the scenes are
between Barrymore and Walthall,
the picture is absolutely gripping.
When they are out of the camera
focus, it is just another tale of the
frozen country. It slumps badly
then. Photography exceptional.
Box Office Angle Scenic effects,
work of two real actors, and sen-
timental love story make it a good
draw.
Exploitation .... Play up the work of
Lionel Barrymore and Henry
Walthall. Both a cinema treat.
Rex Beach's name as the author of
a famous best-seller is the best tie-
up you have. It will draw in the
average house.
Direction George Hill ; fair
Author Rex Beach
Scenario Harvey Gates
Cameramen. . . . Ira Morgan and Max-
imilian Fabian
Photography Fine
Lodale Alaska
Length 6,480 feet
"Desert Gold"
Paramount
A REGULATION ZANE GREY
STORY THAT ACHIEVES DIS-
TINCTION PRINCIPALLY
THROUGH A REALISTIC PIC-
TURIZATION OF A SAND
STORM AND FINE DESERT
SCENICS. STORY AVERAGE.
Cast.... Neil Hamilton starts out to
be the hero, but they fool you by
making him only assistant hero.
Robert Frazer is the dark horse
who steals up and cops the picture
— and the girl. Shirley Mason does
her best, but nature never intended
her for a Spanish senorita. Wil-
liam Powell as a border villain is
as good as Doug Fairbanks is a
black pirate. He colors the picture
and makes it slam over as a box
office draw. A fine mob of border
cut-throats back him up.
Type of Story Western melo-
drama, from the story by Zane
Grey. Here is a fine melange of
all the romantic values that Zane
Grey ever worked into a novel. No
question about its box office appeal.
The stcry is hokum all the way —
but the kind of hokum they never
tire of. Romance — desperadoes —
heroics — sacrifice — danger —
scenic grandeur. What more can
this type of picture offer? To pick
flaws in it is futile. The records
prove that it was made for your
screen and cash till. Besides, it
was directed by George B. Seitz,
ivlio is fine at this type of prodtf:-
tion. He knows how to change his
pace, and mix the ingredienrs to
make a showman's picture — which
this is. The poor heroine is hound-
ed by the border bandit and his
gang. She escapes to a nearby
town. Then her soldier sweetheart
to the rescue. A pal of his ap-
pears to help him get the girl safely
away from the border town sur-
rounded by the bandit and his gang.
Then follows a series of chases.
The bandit and his crowd almost
capture the girl several times. But
always something intervenes to save
her. The sandstorm is the high-
light. This is very realistic and a
photographic achievement. Makes
a commonplace story worth while.
The climax is a thriller — the ban-
dit's gang is wiped out by a land-
slide from a rock ledge. A nov-
elty romantic wind-up places the
girl in the arms of the hero's pal.
Great scenic values.
Box Office Angle. .. .Mexican bor-
der story has scenic attractiveness
and romantic appeal.
Exploitation Zane Grey's novel
carries its own following. Play
up the romantic flavor with un-
usual love surprise ending. Feature
desert sandstorm, which is a hum-
dinger
Direction. .. .George B. Seitz; excel-
lent.
Author Zane Grey
Scenario Lucien Hubbard
Cameraman ..C. Edgar Schoenbaum
Photography Ace high
Locale Southwest
Length 6,900 feet
V
f-0
i
"The Dancer of Pa
Prod.: Robert Kane
Dist.: First Nationa
PARISIAN ATMOSPHER
STORY WITH STRON
APPEAL WILL MAKI
ESPECIALLY ATTR/P
TO CERTAIN AUDIEN( Jt "
Cast. ... Conway Tearle is gip
feature prominence but
Mackaill and Robert Cain
far the more important role
thing new for Dorothy Mac
stead of the sweet, simpl
girl, she is a worldly wise, i
ing woman who lives to rev
insult to her sex. Especial
when they close-up her in h
ly wig. Cain a trifle uncon
looking in his severely cut d
but his work is first rate,
seems bored with what he h
which isn't much.
Type of Story .... Romance.
Arlen of "The Green Ha^
gets his name above the till
program which may indie
the fact he wrote the sto
more import than the fa
Tearle and Dorothy Macka
the principal roles. Alfn
tell's direction didn't get hini
on the program at all, whi'
say that the credits are sc
misplaced. It is more San
rection plus Dorothy Macka-
Cain's acting that get the pic
The story is an overdone
a "grand passion" with thei
the case getting himself all ■
up physically and mentall]/
girl whom he loves "in a wr
can't feel very much symp
Cain's discomfort even th<i
does his work very well. Dl
plan of revenge, because he
suited her sex, isn't very re
either but it serves to brin
sort of atmosphere and s:
that many people consider :
entertainment. There are
cabarets and parties staged
the fuss, frills and as mucl
risque as they dared insert
that it can be imagined, i
abrupt cutting of scenes, i
censor already has done hi:
work. There are one or two
dramatic moments that San
over very well. The interes
sustained also.
Box Office Angle "The D;
Paris." There is a title for
you know how you can sell
atmosphere and the dancer
are there to back you up.
Exploitation. . . .If you have t
crowd you can easily sell tl
title. It will attract them to ,■
office and a trailer showing .
Mackaill in her death danc
occurs in the climax will
bring them back for the
You have her name to use ^
ing "Chickie," and also ""
Tearle's name.
Direction Alfred «*
effective
Author Micha'
Scenario John Ru
Paul Schofield
Cameraman Ernest
Photography
Locale Florid? ?'
Length 6, I f'
«N
THE
l^pril 4, 1926
ires of The Rich"
1^1 Prod. — State Rights
TORY CRAMPS THE
OF A GOOD CAST.
ARTIFICIAL TO
E MUCH SYMPATHY
; THE SOB STUFF
IN.
lene Chadwick lends real-
weak part. Mary Carr
r famous "mother" part
L gly. Marcin Asher, play-
ij.ly rich daddy, admits in a
li he is "an old fool." He
-t that way, because the
(I him to. Not his fault.
1 hill is a likable hero. Hed-
I gives the best perform-
-old digger, making the
above the merits of the
)r)rothea Wolbert scores a
1 racter bit as an old servant.
. .Comedy-drama, sug-
^ Harold MacGrath's novel,
ong Coat." It deals with
ly of millionaire Wilson,
ted with a pushcart which
n|d into a chain of grocery
A^ilson buys a house in the
circle, but takes his
cliquette with him, which
1 hit with the social dames.
: usual love interest devel-
een Helene Chadwick, his
and the son of a blue
l|-nily across the boulevard.
se the young chap's mo-
s the love match, for she
Ied a society girl for him.
;tufif, done many times be-
hat saves the film from go-
a| altogether is the work of
lopper as a gold digger,
old man Wilson all tan-
if|n her silken coils. He goes
gether over the false dame.
s faithful old wife he's
Here Mary Carr works
lable pathos to good ef-
though you feel she
iickled silly to get rid of
i>. Then the rich youth
.• off the scheming dame
s sweetheart's dad from
the old homestead. _ Of
usual misunderstanding.
,e sees him in the vamp's
njit, and suspects the worst,
icide. Fails. Reconcilia-
explanations — everybody
xcept the disappointed gold
It all screens as artificial
nds. A fairly good fashion
thtens the flatness of the
itmosphere.
Angle Unsophisticated
ijs can appreciate the ever-
theme of a Miss Nobody
marry the rich young man.
id neighborhood house book-
■JXI^
I,
n . .Play up popular names
Mso fashion show. Title
ing, as it does not show
liar pleasures of the rich.
>^ Louis Gasnier;
ped by material.
Harold MacGrath
A. P. Younger
n Not credited
hy Good
City
6,471 feet
Blanche Sweet in
"The Lady from Heir
Associated Exhibitors
ADVENTURE, THRILLS, RO-
MANCE CROWDED IN A STO-
RY RATHER FAR FETCHED.
CONTINUITY RAGGED
GOOD ATMOSPHERIC
TOUCHES.
Star. ... Blanche Sweet is appealing
in a part that is overshadowed by
that of the hero.
Cast.... Roy Stewart carries off the
honors as a Scotch nobleman pos-
ing as a ranchman in the West.
Ralph Lewis does a good character
bit as his father, the old Earl. Four
cowboys supply some fine comedy
touches that lighten the heavier
parts of the story.
Type of Story Drama, from the
story, "My Lord of the Double B,"
by Norton S. Parker. The main
fault lies in too much plot, which
made it difficult for the director to
handle clearly. In several places it
is hard to -follow developments ow-
ing to poor continuity and insuffi-
cient explanation. The story it-
self is somewhat far-fetched, but
there is such a mass of incident
and action that it holds the interest
fairly well. The title has refer-
ence to the Highland regiment in
kilts that was dubbed "Ladies from
Hell" by the Germans during the
war. The hero, Roy Stewart, was
a member of this regiment. He has
quarreled with his father, the Earl,
who owns an estate in Scotland.
So he takes another name and lands
up as foreman of a ranch out West,
run by a brute who abuses his wife
and boy. Stewart takes their part,
and has a fight with the ranch own-
er. Later the boy kills his father
to save his mother from a beating.
Stewart is called home to Scotland
by his father, who has forgiven him.
He takes four cowboys along with
him. The scene shifts to the ances-
tral mansion in Scotland. Here the
Scotch atmosphere is well done, and
makes the picture colorful and in-
teresting. Stewart and his cowboy
friends foil a plot of the villain to
marry Lady Darnley, the Earl's
ward, and get possession of the
Earl's estate. Some good action is
worked in, with comedy relief by
the antics of the cowboys in kilts.
Box Office Angle Fair program
number for average house.
Exploitation. .. .Title needs explana-
tion. Feature Blanche Sweet. A
man in kilts will ballyhoo the Scotch
atmosphere, which is the best pub-
licity angle.
Direction Stuart Paton; average
Author Norton S. Parker
Scenario J. G. Alexander
Cameraman Not credited
Photography Good
Locale West and Scotland
Length 5,337 feet
Pete Morrison in
"The Escape"
Universal
A WESTERN THAT HAS A
VERY LOOSELY CON-
STRUCTED STORY AND NO
PARTICULAR HIGHLIGHTS
TO RECOMMEND IT.
Star... Pete Morrison did the best he
could with a story that rambles too
much to be convincing.
Cast. .. .Barbara Starr plays the usu-
al daughter of a ranch owner ar-
riving from an Eastern college, and
makes an acceptable heroine. Bruce
Gordon and E. S. Dewey are the
villains who perform creditably,
and give the story much-needed
pep. Tex Young as a Mexican gets
over a good comedy characteriza-
tion.
Type of Story Western melo-
drama. This offering is below the
usual standard of the Blue Streak
series. It lines up as a rehash of
time-worn Western material that
has no new angle to recommend it.
The star seemed uncertain of what
was expected of him in some situ-
ations. You can hardly blame him,
for the story and continuity are not
very plausible or logical in several
important details. Morrison works
on the ranch owned by the girl's
lather, who also owns the town
bank. Meeting the girl on her ar-
rival from the East, he interrupts
a gang of train robbers. Wingo
Wade, the gang leader, and his
men scatter when he appears.
Meanv;hile Breen, who is employ-
ed at the bank, is $5,000 short in
his accounts, and is planning with
the gang to rob the stage that is
bringing a consignment to the
bank. Knowing that Morrison sus-
pects him, Breen frames him and
has the hero and two pals thrown
into jail. Here a far-fetched inci-
dent occurs. Under the jail window
he hears Wingo and Breen plan-
ning the robbery of the stage. So
he and his companions trick the
constable, make their getaway, and
rob the stage themselves. They
then deliver the money to the bank,
and calmly go back to jail. Then
the gang, angry at missing the
stage, rob the bank, and escape.
Morrison and his companions pur-
sue with a posse, and the leader
and rival for the hand of the girl is
killed in a finish fight by the hero.
Here is a hazy screen concoction
that sacrifices logic in an effort to
secure action and thrills.
Box Office Angle... Not suitable for
critical audiences. Ordinary num-
ber.
Exploitation. .. .If your people know
Pete Morrison's work, his name
may help. Play up the bank rob-
bery. Bill as a thrill Western, but
go light on promises.
Direction Milburn Morante;
handicapped by material
Author L. V. JcfiFer^on
Scenario Frank Beresford
Cameraman Jack Young
Photography Good
Locale West
Length 4,500 feet
William Fairbanks in
"The New Champion"
Columbia-State Rights
PRIZE FIGHT ANGLE WILL
MAKE THIS ESPECIALLY AT-
TRACTIVE TO MEN. SOME
GOOD ACTION AND A WELL
SUSTAINED INTEREST EVEN
THOUGH DEVELOPMENT IS
MORE OR LESS OBVIOUS.
Star. . . .True blue hero, the kind that
is devoted to his mother and finds
inspiration in a girl. Fairbanks
makes good in the role and will
keep his admirers interested.
Cast. .. .Edith Roberts is pretty and
that is about all she is required to
be in the role of hero's "sweetie."
Lloyd Whitlock tries to get in some
villainous work but it doesn't get
very far. Frank Hagney, as the
prize fighter who allows hero to
impersonate him, does well and
others are Lotus Thompson, Marion
Court, Bert Appling, Al Kaufman.
Tyne of Story Combination ro-
mance, drama, action, thrills and
the rest of the audience getters.
"The New Champion" doesn't con-
fine itself to any one particular
angle of entertainment but includes
a variety and therefore should ap-
peal to a good many at least from
one of its many angles. It has
a pleasing romance, a good action
sequence, some thrills, a mother
love element and with them all it
should stand a fair chance of get-
ting over quite nicely. The plot is
a familiar combination of situations
with hero out to win in spite of all
obstacles. For the most part, it
keeps pretty well "down to earth"
although there are one or two flag-
rant miprobabilities such, for in-
stance, as the incident where hero
steps out of the ring after a several
round bout, throws on a bathrobe
and drives presumably many miles
in an auto to see his sick mother.
Heroes are immune from pneu-
monia evidently.
Story: When his friend. Knock-
out Riley, is injured, hero Bob as-
sumes his identity andj pfepares
for the big fight. Just as he is
about to be exposed, the real Riley
appears and confirms hero's im-
personation, calling himself Riley's
manager. How hero makes good,
wins the money and thereby pays
for his mother's operation is fol-
lowed by the usual hero-heroine
clinch.
Box Office Angle. .. .Good average
picture with enough audience appeal
to satisfy. Men will undoubtedly be
attracted by the prize fight atmo-
sphere of the climax sequence.
Exploitation. . . .If your folks are fam-
iliar with William Fairbanks and
his type of offerings, you won't
have to do a great deal of talking.
Where he isn't known, run a trailer
including some of his fight scenes,
also shots of the auto wreck. These
should bring them back. Play up
the fight angle for the benefit of
your male clients.
Direction Reeves Eason; all right
Author Dorothy Howell
Scenario Dorothy Howell
Cameraman Geo. Meehan
Photography Good
Locale Western town
Length 4.470 feet
THE
■c^^
I
DABLY
Sunday, April
T
Short Subjects
"The Radio Detective" — Adventure
Picture — Universal
Fine for Serial Fans
Jack Daugherty is starred in this
Universal serial which is based on
Arthur B. Reeve's "Craig Kennedy"
detective stories published in "Boy's
Life," the Boy Scouts' Magazine and
elsewhere. The screen story has been
written by Reeve in collaboration with
Fred J. McConnell. The picture has
been made under the supervision of
E. B. De Grout, the Los Angeles ex-
ecutive of the Boy Scouts, and James
E. West, Chief Scout Executive. Wil-
liam Crinley directed.
It is the t3'pe of story wherein
something" is always happening to the
beloved Scoutmaster who has invent-
ed a wonderful substance whereby in
connection with another invention,
"the cold tube," he can send and re-
ceive radio messages without the aid
of electricity. All the boy scout prac-
tices are brought into play and the
picture might well be termed expert
propaganda for that organization.
Play up to j'our boy patrons. They
will undoubtedly be enthusiastic over
it. The cast includes besides Daugh-
erty, Margaret Quimby, John T.
Prince as Kennedy, and others. A
rival band of crooks who plan to con-
trol the air at the expense of the pub-
lic are always trying to steal the
scoutmaster's marvelous invention
and are, of course, always intercepted,
sometimes by the always-ready scouts
and sometimes by the detective.
"Ko-Ko in the Circus" — Out-of-the-
Inkwell Cartoon — Red Seal
Amusing
Type of production .... 1 reel cartoon
Ko-Ko breaks into the sawdust ring
in spite of Max Fleischer's efforts to
keep him in the bottle. This time
Ko-Ko finds himself at odds with the
giant of the circus and is just about
to get the worst of the bargain when
the liberties of his cartoon make-up
permit him to overpower the giant
with a blow, and for the remainder of
the number you find Ko-Ko the pur_
suer and the giant the pursued. Again
Fleischer brings in actual photogra-
ph}' and shots of the Hudson River
with the giant drawn in on the pic-
ture, towering over ferryboats and
river craft in his effort to get away
from Ko-Ko.
"Nobody's Business" — Hamilton —
Educational
Some New Comedy Gags
Type of production. .. .2 reel comedy
Lloyd Hamilton operates a lunch
wagon and the comedy issues there-
from. Lloyd maintains his usual shy
expression throughout and gets over
his laughs in fine style. The comedy
gags are new for the most part with
but one or two bits reminiscent of
Chaplin such as the trolley car epi-
sode wherein Lloyd tries to board a
crowded trollev and is shoved out the
front door. The best of the comedy
is derived from his antics as chef in
the lunch wagon. When he runs out
of corn flakes he chops up his straw
hat for a patron. The business where
the wind storm carries the lunch
wagon on to the tracks of a scenic
railway offers many good laughs with
the wagon finally landing into the
ocean and suddenly finding itself on
the top of a submarine which rises
and carries the wagon along with it.
At this point Hamilton discovers his
plight and before he can make a land-
ing the submarine submerges and you
have Hamilton hanging to the peri-
scope for a fade-out.
"Two Lips in Holland"— Fox
Has Abundant Laughs
Tj'pe of production. .. .2 reel comedy
Arthur Housman carries the com-
edy along at a lively pace as a youth
who dresses up as a Dutch boy in
wooden shoes to attend a costume
dance. On his way to the affair he
gets into difficulties and is spotted by
a customs officer as a member of a
Holland party ready to sail in the
steerage for the land of tulips and
windmills. So he is dumped in the
steerage compartment. He thinks he
has miraculously landed at the cos-
tume party, and is surprised that all
the others evidently decided to cos-
tume as Hollanders, too. He picks
for himself a little Dutch girl, who
cannot speak English but is quite fa-
miliar with the language of love. A
husky Hollander who is sweet on the
imported cutie picks on the poor hero.
By mistake he drinks a mixture of
shellac and alcohol. This puts a lot
of artificial courage in him and he
trims the big rival. Arrived in Hol-
land, the rival complains to the girl's
father that the stranger has stolen
his daughter's love from him. He is
thrown into jail, but escapes in time
to stop the marriage of the heroine
to the rival. The quaint Holland cos-
tumes and atmosphere make this un-
usual pictorially. The fun is light,
breezy and carries abundant laughs.
Arthur Housman does his stuff with
!50od comedy touches, ably assisted
by Edna Marion as the girl.
"Takiner the Heir"— Bluebird— Univ.
Not Particularly Funny
Type of production....! reel comedy
Charles Puffy is starred in this one-
reeler which employs all the old gags
connected with the "prevent-the-mar-
riage" situation. This time it's the
bearded man who is trying to prevent
the ceremony, and Puffy tells his
groomsmen to catch every bearded
man they see. Of course, they tie
up every man but the right one, in-
cluding the minister. But all ends
well as is usually the case. Not many
laughs in this one as the comedy is
too much along the beaten track.
"Whoa Emma"— Christie
Educational
Fitn 071 a Ranch
Type of production . . . .2-reel comedy
Molly runs a ranch and is in a peck
of trouble. There is a wild horse
named Emma, a regular vamp, who
keeps coaxing all the horses on the
ranch to run away with her. The fore-
man and his men are powerless, for
they cannot capture the fleet footed
Emma. At last Molly sends to a cor-
respondence school for a graduate
foreman. He soon arrives in the per-
son of Jimmie Adams, who is all
dressed up as if ready to take charge
of a girls' boarding school instead of a
ranch. He also has his valet with
him. The foreman and his men treat
poor Jimmie pretty harshly. But one
Sfci
Stella
Dallas
pOOR kid. Stella was a good gal
even though she did like her]
liquor. She had a tough time of it.^
Gave her husband and daughtei
to another canary just because she:
thought she w^asn't as bright andj
smart as they were. All this terri-
ble misfortune could have beeaj
averted and the Dallas family]
lived happy ever after if she ha(
only taken her husband's advice toJ
Read
The Film DaiiI
Every Day
/|ril_4^
1926
DAILY
Molly, and Jimmie feels
land any insults to win
on sallies forth in search
1 ua who has nearly busted
\ Here a laugh-provoking
rurs as the wild horse
le through the woods.
■ plays peek-a-boo behind
ith a start Jimmie realizes
is trying to vamp him as
the horses on the ranch.
i:,iarts to flirt with her. It
a cream. The horse is re-
ell trained, and performs
that are almost humanly
A.S Jimmie approaches the
he discovers that she has
er hoof. Jimmie removes
■is so grateful that she fol-
iuite tamed back to the
line astride her back rides
iiitly to the envy of the
! his gang who failed to
near the wild marauder.
I 111 enters the house with
; (1 starts to handle him
r orders him to leave the
i Emma comes through the
and pushes the foreman
ir. Of course Jimmie as
Molly. The work of the
1 Jimmie Adams' funny an-
(iliis a real laugh novelty.
x itly directed by Robert
rjng for Love" — Century
Universal
Love's Troubles
jpduction . . . .2-reel comedy
ilViley finds her path to love
' rocky by her prim aunt.
nets to Wanda's regular
nicks a big boob for her.
Is away to keep an ap-
ith her boy friend, but
Ls her back and arranges
ite marriage with the boob
ii • favored sweetheart dis-
! If as the minister, and in
of the marriage ceremony
the groom, and escapes
la. The old maid aunt
iiage of the dazed groom
s herself to him. A
iy, with nothing new to
it. Wanda Wiley is a
uood comedienne to get
at it won't tear up your
ith laughter. Just fair.
playing solitaire in a bathtub with-
out dislocating his monocle. The pic-
ture has been very nicely mounted
and the direction by William Good-
rich is excellent. George Davis makes
the role of the valet stand out. Lane
is seen as a wealthy young society
man whose wealth is supplied by a
rich uncle. However, uncle decides
suddenly to become unkind to nephew
and they move the furniture out as
a result. Lane does some excellent
acrobatic stuff on top of a hoisted
piano that will make them catch their
breaths. The furniture is finally
smashed by a locomotive and Lane
pretending to be injured, collects from
the claim agent immediately, thus en-
abling him to buy some more fur-
niture, re-establish a home and re-
ceive his sweetheart and his prospec-
tive father-in-law for dinner. Should
please them without any difficulty.
"Modem Centaurs" — Educational
Interesting
Type of production. .1 reel sport pic-
ture.
The European cavalrymen with
their magnificent steeds perform some
more marvelous leaps and bounds that
make this short reel replete with
thrills of a high order. The excellent
horsemanship of the riders and the
skilled training of the animals is an
absorbing matter of detail that cer-
tainly makes the picture a valuable
addition to a program. Thoroughly
interesting at all times.
The Week's Headlines
oodle" — Grantland Rice —
Pathe
Sport Variety
reduction . . 1 reel sportlight
1 title implies, this reel de-
< s in the land of Dixie and
iQodle — a combination of
uul northern sports which
/ide variety to please all
the north we see the sports
1 snow, which offer plenty of
he summer sports of the
r a pleasing contrast. All
the outdoors will appre-
iia creation film. It is finely
hed and moves with a lively
11 is a characteristic of the
series. Good entertain-
"Quick Service" — Cameo
Educational
Hick Comedy
Type of production. .. .1-reel comedy
Cliff Bowes carries the fun as the
clerk in a country store where every-
thing is pretty well messed up before
he and the customers get through with
it. His girl and the inevitable rival
keep him busy trying to please the
first and get the best of the latter. But
the principal comedy centers around
a drunk who nearly drives Cliff frantic
by insisting on sampling his cigars by
biting them in half. The gags are not
very original, and the fun is pretty
well stretched out in spots, but the
work of Cliff Bowes is sufficiently
clever to carry the reel over satisfac-
torily.
Meyer Handling Presentations
Abe Meyer is preparing the presen-
tations for the singing specialty which
Raquel Miller, Spanish actress, will
give in New York beginning Wednes-
day. Meyer is preparing special
films, each 300 ft. in length, to be
used betore each song as symbolic of
the melody.
uck" — Lupino Lane — Educ'l
Will Please
'reduction. .. .2 reel comedy
Lane plays a nonchalant
hide in excellent style. In
Luck," he manages to do
; from juggling a piano to
Mrs. Pickford Again 111
Mrs. Charlotte Pickford arrived in
New York yesterday morning after
again being ill on the trip from Chi-
cago. She was taken to the Ritz-
Carlton. Her illness is not expected
to prevent her sailing for Europe
today with Doug and Mary.
Torrence in "Mantrap"
Ernest Torrence has been chosen
to play one of the leads in "Mantrap."
Clara Bow has been chosen for the
leading feminine role opposite Percy
Marmont.
Monday
Federal Trade Commission discussing order
for further investigation in Famous Play-
ers case.
811 features in view for next season.
Universal Mid-West sales convention in Chi-
cago tern.inates.
G.-B. Theaters, New England circuit, to float
$1,500,000 issue shortly. This is the
merged Goldstein Bros, houses.
Baltimore attorney general rules against
commercial shows on Sunday, as interpre-
tation of "blue law."
Broadway first-run houses cut prices from 85
to 75 cents as new tax law becomes ef-
fective.
Tuesday
First National, M.-G.-M. and Famous in
gigantic foreign deal covering Central Eu-
rope.
Hays representative and English trade con-
ferring in London on method to aid pro-
duction there.
Reported Empire News Bulletin will be dis-
tributed in this country by Kinograms.
Story is denied.
Regional Distributors Assoc, joins Hays or-
ganization.
"M. P. Record," Seattle trade paper, says
that First National and Universal are pre-
paring an invasion of the Northwest.
Wednesday
Famous about to buy control in Balaban &
Katz Corp. Deal to be closed in 30 days.
Adolphe Menjou soon to sign three year
contract with Famous.
John Gilbert renews with M.G.-iM.
Universal takes over new Boston theater
now under construction. Deal on for Capi-
tol Enterprises, 20 house chain, on.
Columbia to operate national distribution
system for 1926-27.
Representatives of M.G.-iM., First National
and Famous discuss new European com-
bination.
Will H. iHays again elected president of the
M. P. P. D. A.
Censorship on news reels in New York to
end shortly.
Thursday
Representatives of new American foreign
combination may attend conference in Mos-
cow April 15. Russia to open up terri-
tory.
Industry spends $67,600,000 per year in ad-
vertising. Will H. Hays tells Advertising
Club of New York.
Attorneys lining up Arrow creditors for ex-
tension. About $700,000 in outstanding
debts.
Northwest exhibitor organization to hold
convention late in April in Minneapolis.
Pathe declares two dividends both payable
May 1.
Universal to produce stage plays.
Canadian M. P. Distributors and Exhibitors
hold annual meeting, electing John A.
Cooper president. Adopt exhibition con-
tract.
Friday
Famous and F. B. O. deny reports that
they are to merge.
Secrecy surrounds Allied-M. P. T. O. meet-
ing in Chicago. Discuss Los Angeles con-
vention.
T. O. C. C. again elects Charles L. O'Reilly
president.
Jacobo Gluckmann, returning from South
America, sees large increase in new houses
there.
Deal between Universal and Capitol Enter-
prises closed; embrace 20 theaters in the
Mid-West.
First National, Famous, M.-G.-M. agree on
central European deal.
Ontario legislature considering quota law
to give English pictures more playing
time.
English industry placed 10 per cent of 1925
production here. Charles Lapworth tells
A. M. P. A. r . .
Earl Hudson transferred to First National
Coast studios.
Frank Rembusch reported interested in na-
tional booking circuit.
Saturday
Sid Grauman still busy on two-a-day theater
plan. , . ,
Will H. Hays discusses the future insofar as
motion pictures are concerned.
Small-Stransberg Circuit to build four, en-
larging chain to 29. . , , -c-
E. J. Smith aiftiounces 60 for Associated ex-
hibitors for next year.
Double Features
"The Exhibitor," of Phila. Thinks
It Should be "Criminal" to Permit
This "Evil" in Pa. Territory
Philadelphia — Double features are
the subject of some discussion in a
recent issue of "The Exhibitor,"
which states that "to permit the dou-
ble feature evil to obtain a hold in this
territory as it has in Boston and other
cities would add to the exhibitor's bur-
dens a load which would be almost
criminal," and then continues:
"Double features are not justified
by any rational method of reasoning.
They substitute quantity for quality,
surfeiting the already jaded movie
palate with too much screen fare,
which ultimately results in a gradu-
ally diminishing number of visits to
the theater instead of the opposite ef-
fect so hopefully looked for by the de-
luded theaterman. For the distributor
they increase the overhead without
appreciably increasing his revenue be-
cause the exhibitor pays for his film
according to his intake. Since double
features do not increase attendance, it
naturally follows that the theater-
man's film bill will resist stretching.
"The double feature practice is a
product of the keenly competitive na-
ture of the exhibiting business. It is
the attempt by one theater to under-
sell its competitor by offering the
movie shopper more for the money.
The competitor, not to be outdone,
follows suit and soon the theater that
attempts to operate on a single feature
basis finds itself hopelessly behind
and is compelled, though against its
better judgment, to fall in line. Thus
the evil, starting as a one-night-a-
week event, gradually insinuates itself
into the routine of the theater and the
exception becomes the rule. * * *"
Engage Akeley Cameramen
Plattsburg, N. Y. — Joe Seiden and
Irving Browning, Akeley cameramen,
have been engaged to secure special
atmospheric shots on "Uncle Tom's
Cabin."
Buy Film for North Carolina
Charlotte— E. L. Bean and D. W.
Plumer, of Sheby, have bought the
North Carolina rights to "Tell Me
Why" from C. W. A. McCormick of
Dallas.
West Coast Representative
Joseph H. Steele has been named
West Coast representative of Inspi-
ration Pictures. He was formerly
with Sid Grauman and First Na-
tional.
■ ■■1 ■ ■■■■■iitiiiii^
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT
E-very room ivith Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
10
The Future
THE
-.%g^
r
DAILY
Sunday, April 4
pr.
(,Coiitinued from Page 1)
truthful and informative. Seldom is
there a flareback to the patronage of
P. T. Barnum, the greatest advertiser
of all.
The advertising that we do for our
pictures is but a small part of the ad-
vertising that we actually do.
We are advertising America itself.
We are building buying habits,
through the motion picture. We have
kept our pictures as unpurchasable
as the editorial columns of America's
greatest newspapers. But, neverthe-
less, we have been selling goods for
you.
Through the motion picture we are
bettering living conditions everywhere
—especially in the small towns. No
longer does the girl in Sullivan, Ind.,
guess as to what the styles are going
to be in three months. She knows —
because she sees them on the screen.
She realizes that the designers of
gowns in motion pictures are among
the greatest in the world, that their
information from fashion centers is
correct and always ahead of time.
The head of the house sees a new
kind of golf suit in the movies, and
he wants one. The housewife sees a
lamp of a new design. Perhaps the
whole family gets a new idea tor re-
decorating and refurnishing the par-
lor— and down they go to the dealers
to ask for the new stuff.
Ask any small town retailer and he
will tell you of the influence of the
movies. There are no more out-of-
date towns. The fathers and mothers
who come to New York from a little
town in Oklahoma are no different in
dress from New Yorkers — no differ-
ent, even in knowledge of world af-
fairs.
It wasn't long ago that a boy from
any small Western town could be
picked out the moment he walked on
the campus of an Eastern university.
Not now. And the girls who come
East to school don't have to be taught
anything about new styles, for they
are getting their ideas from the same
source as the Eastern girls — from the
movies, many of which are shown in
Sullivan, Indiana, only a few days af-
ter they appear on Broadway.
♦ * *
The small-town man, not uninflu-
enced by motion pictures, has been
led to demand the same merchandise
that the city man buys. In the same
country paper whose advertising col-
umns tell him what pictures are show-
ing tonight, he searches for informa-
tion as to where he can buy one of
those library tables that he saw in last
night's show.
The movies are broadening your
market and are giving the small town
shopper and the big manufacturer a
chance to become better acquainted.
jf * *
Now let us go one step further — be-
yond the field of entertainment, be-
yond the field even of education — and
regard for one moment what I per-
sonally believe may be the greatest
potentiality for good possessed by the
motion picture. It may be the great-
est instrument for bringing about bet-
ter understandings between man and
man, between group and group and
between nation and nation. When
we know one another, we do not hate
one another. When we do not hate.
In Eastern Studios
Santell Coming East
Al Santell will come East to direct
at least three pictures for First Na-
tional. He is expected in several
weeks. The first, "Subway Sadie,"
will feature Dorothy Mackaill and
Jack Mulhall. All to be under super-
vision of Al Rockett.
With Fitzpatrick Pictures
James A. Fitzpatrick has hnished
"Songs of India" at Tec Art 44th
studio, and next week will start
"Songs of Spain." Wheeler Dryden
heads the cast. Release through
Pathe.
Field's Next
Julian Street's short story, "Mr.
Bisbee's Princess," which last year
won the O. Henry memorial prize,
will star W. C. tields and be re-
leased under the title "So's Your Old
iVIan." Gregory La Cava will direct.
"Mismates" Ready to Start
Charles Brabin will start "Mis-
mates," the last picture Earl Hudson
will supervise in the East, Monday,
with Doris Kenyon, Warner Baxter,
Charlie Murray and Philo McCul-
lough in the cast. Nick Barrows will
handle "gags."
Griffith Film in Fourth Week
D. W. Griffith is entering the
fourth week of actual shooting on
"The Sorrows of Satan," for Para-
mount. Lawrence D'Orsay has been
added to the cast.
Ray Rockett's First
"Paradise" will be the first to be
supervised by Ray Rockett at First
National. Milton Sills will be star-
red, work to start about May 1.
Story is by Cosmo Hamilton.
Joins Meighan Unit
Paul Dickey has been assigned to
the Thomas Meighan unit. He is the
author of "The Broken Wing," "The
Misleading Lady" and other plays.
He last appeared in "Robin Hood."
Ann Pennington Starts
Ann Pennington is scheduled to
start the hrst of the six two-reel
comedies for Arthur J. Lamb today.
Joseph Levering will direct and it is
planned to turn out one a week. The
"MoUie May" series which features
Violet Mersereau, will continue un-
der direction of one of Levering's as-
sistants. Four have been finished
and the fifth goes into work April 10.
Ray Foster is photographing.
"Puppets" Near Finished
Milton bills, starring in "Puppets,"
will complete work in about a week.
Arthur Tavares, him editor, is direct-
ing in the absence of George Arch-
ainbaud, who is ill. Gertrude Olm-
stead supports.
Bebe Finally Coming Home
Bebe Daniels and her unit on loca-
tion for "The Palm Beach Girl," have
been held up by inclement weather
and are expected back at the Para-
mount Long Island studio next week.
Erie Kenton is directing.
Johnny Hines on "Brown Derby"
Johnny Hines will finish "The
Brown Derby" at the Jackson studio
in about three or four weeks. Diana
Kane and Ruth Dwyer are his lead-
ing women. Charles Hines directing.
Fields to Finish Shortly
"It's the Old Army Game," now in
production with W. C. Fields, star-
ring at Paramount, will be finished in
about three weeks. Direction in the
hands of Eddie Sutherland.
Cantor Finishing Comedy
Cantor Comedies will finish the
second of the Donald Kerr series this
week. It is tentatively, titled, "The
Perfect Flapper." At Pathe studio.
King Signs Helene Ames
Burton King of H. & K. Pictures,
has signed Helene Ames to a long-
term contract. King will start an-
other picture in a few weeks.
we do not make war. Wars and les-
ser conflicts are caused because
groups and peoples do not understand
each other's ideas and beliefs, each
other's backgrounds and ambitions.
Were all these things clear, there
would be no hatred, no bitterness and
no war.
The motion picture knows no bar-
rier of distance. We are apt to look
upon the distant group or nation as
something different from ourselves
and therefore, inimical. The motion
picture knows no barrier of language.
We are apt to regard those who do
not speak our own tongue as different
and inimical. But a few thousand
feet of celluloid film in a metal con-
tainer can be sent to the ends of the
I earth to speak the language which
every one understands, civilized or
I savage — the language of pictures.
New Recording Sy
ai
A new recording system
installed in Associated Ei
exchanges under direction
Borger, who has been
auditing booker. The planj
a card index, shows indivii
hibitor accounts at a glance.
Borger assumed his dut
week in Washington and i
install the system in Charlott
delphia, Albany and Buffala
Porter, former Associated Ix
Cleveland, is the first appoint
ber of a special staff to asu
He is in St. Louis and later
Indianapolis and Cincinnati;
First National, for one, hsi
lar system.
Under the benign influence of fa-
miliarity with each other, no matter
where we may dwell or how we may
speak, the world is bound to grow
better, I believe, and this is one of my
greatest hopes for the motion picture.
Thoughtful administrators of the
great nations of the world are coming
more and more to realize these possi'
bilities of the motion picture and are
lending their aid to it in important
ways. Our own Government is co-
operating closely, and we are our-
selves determined that at every op-
portunity a true portrayal of Ameri-
can life and ideals shall be given to
the world and that to the nationals of
all countries shall go a true message
of the lives of the nationals of all
others.
The accomplishments of the m.0-
tar I
Wt
J pictt
vo:iie
,le
:D
-Mtl
;,iis
1 as*
£:;)«:
& tliey
ink Ft
I J'tO
. ,'''
id is
tion picture have indeed n^jut;
and their future is inftniteT
It has carried the silent a
esty, ambiton, patriotism,
of country, and of home to.
speaking twenty different '
but all understanding the\
language of pictures; it hi
to narrow lives a knowlei
wide, wide world; it has
empty existence of far-o-
with joy; it has lifted lis
ing folk till they have
peaks of romance and adver.
their own Main Street, ^oi!^
ing lips and healthy heart^'i\
been the benefactor of «
millions.
While today there is littk
ogize for and very much to
of, there is very much to bft "^
would suggest, in fairm
thought be given to Wha
with the Movies. Everythic
entirely right if you and o>
you will give us your undi
your appreciation for whal
done, your sympathy with
lems and your constructive
cooperation
■fJt
itpic
oi
!! "itle
tonk
wit
:fdt
R(
ictioi
pici
ir
Bowling League Rest
First National won from
804 to 748 Thursday night
G.-M. beat Famous 748 to.
also won from Fox when
forfeited. Next week will
closing of the season and g
be played as follows: Fa,
Universal and Pathe; First'
vs. P. D. C. and Educatio
league standing:
Won
Famous 4
First National 4
Universal 4
Pathe 4
M.-G.-M 4
P. D. C 3
Educational 1
Fox 0
Music for Army Camp T
Washington — The 124 pi
aters in the Army camps w
music of members of the
Composers, Authors and
upon payment of a license
the organization has decide
To Adapt "Forever A ^
Los Angeles — Julien Jo!
to adapt "Forever After"
National.
Bud Barsky in Tc
Bud Barsky is here. At
pril 4, 1926
THE
j^^
DAILY
11
Itar Still Draws
!cd from Page 1)
ior answers covering
What kind of pictures
.St? What attracts you
I picture theater? What
..rite film stars? What
\.irite comedians? Free
iven to the first 200 peo-
the blanks. Two weeks
/eitisement, an article ran
lalysis of the replies.
luswers were received.
nbers, manager of the
they proved to him that
ink I'm right, I'm wrong,
m wrong I'm right." The
prove to a lot of other
lilt they also have not
.e the public's taste cor-
h is a rather important
I I hits directly at the old
omedies aroused a lot of
nit the vote was finally in
;m with a score of 189 to
' J i-ed that they were great
Romance proved the
,, Taction. It topped all
.«j of pictures with a vote of
dy followed with 162, and
:hoice was mystery with
ern dramas, sex dramas,
id educational trailed these
icipal magnet that drew
as the star, which scored
Next in importance was
the picture. Here is good
e producer, and shows the
nee of a good box-ofifice
le title polled 201 votes,
wed with 174 votes. Rather
is the fact that the story
ure took fourth place with
The director, educational
he film, its beauty, polled
votes. Out of 322 votes on
•eel only 23 voted against
nics were almost as popular
51 votes against them,
the women Colleen Moore
te on stars by a wide mar-
e is the standing of the
1 women in order of choice:
oore, Gloria Swanson, Co-
fith, Mary Pickford, Lois
Norma Talmadge, Betty
3ebe Daniels, Florence Vi-
ance Talmadge.
rs admits that the vote on
, was no doubt influenced
ent showing of "The Van-
lerican," still fresh in the
ind, for Richard Dix, feat-
lat picture, took the lead,
Wilson, who also appeared
nore popular than Norma
according to the balloting,
point that exhibitors might
nd, showing that infrequent
of a popular star causes
terest to sag. The stand-
: leading ten men in order
iritv was: Richard Dix,
ileighan. Jack Holt, Rich-
.elmess, Adolphe Menjou,
•airbanks, Milton Sills, Ben
llace Beery, Lewis Stone.
Tiedians were rated as fol-
•oid Lloyd, Raymond Grif-
•les Chaplin, Harry Lang-
ly Hines, Ben Turpin, "Our
ouglas MacLean, Buster
.loyd Hamilton. Chambers
lat in fairness it should be
Ad Copy That Turned The Trick
Help Us Select Your Entertainment
What kind of pictures do you like best? (Mark with an "X")
Mystery Comedy Sex Drama Romance
Melodrama Historical Western Dramas Educational
Do you like "Scenics"?
(Yes or No)
Do you like News reels?
(Yes or No)
Do you like cartoon comedies?
(Yes or No)
What attracts you to a motion picture theater?
(Mark with an "x")
The picture Story Prestige (size of theater)
The star Director tj
The stage-show Education hieauty
The music Service (ushers, courtesy, etc.) The Advertisements
Who are your favorite film stars? (Name five)
1
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directors? (name three)
Remarks :
Note: — Use the above space to tell us "What's on your mind." Speak
right out. If there's anything you don't like about our pictures, or our
shows say so. A well directed "brick-bat" might be good for us.
Name Address
This copy was displayed in the center of a full page in the "Town
Crier," weekly gravure section of the "Wichita Beacon." That's all that
was used to get the votes in.
stated that "Our Gang" would have
won a higher place on the list had
the ballots made it clear that they
could be voted as a group as come-
dians. Voting for directors was light
and developed the fact that a lot of
patrons pay no attention to the di-
rector at all A large number instead
gave the names of the producers.
Sanford Buys Two Stories
Hollywood — Sanford Prod, has
bought "The Broadway Handicap,"
by Joseph Kaufmann and "Making
Men of Fools," by H. L. Van Loan.
Warner Baxter for "Mis./iates"
Los Angeles — Warner Baxter has
been loaned by Famous to First Na-
tional to play in "Mismates." He is
en route to New York.
Early Opening for Ambassador
St. Louis — Work on the Ambassa-
dor, at 7th and Locust Sts. is weeks
ahead of schedule. It will open
next Fal!.
Texas M. P. T. O. Officials on Trip
Bronson, Minn. — Competition at
Bronson has been ended with taking
over of the Dreamland by John De
Marce. Road shows and vaudeville
will be the new policy at the Dream-
land. De Marce owns the Viking.
Texas M. P. T. Officials on Trip
Dallas — Col. H. A. Cole, president
and W. S. Wald, business manager of
the M. P. T. O. of Texas, are on a
two weeks' trip through the Rio
Grande Valley.
Sturgis to Tour Europe
Dallas — F. F. Sturgis, representa-
tive for the Gardiner Screen Co., will
leave for New York soon to sail
for Europe in the interest of his com-
pany.
Kenton as Roosevelt
Paramount is considering Erie Ken-
ton, director of Bebe Daniel's newest,
to portrav Roosevelt in "The Rough
Riders."
Strickland Returns to Old Post
St. Louis — Harry Strickland, Sou-
thern Illinois salesman for United
Artists, who has been in Los An-
geles, has returned to his former post.
Quits Rivoli, St. Louis
St. Louis — Jack Edwards has re-
signed as manager of the Rivoli.
Tommy Martin is manager, tempor-
arily.
STATEMENT OF THE OWNERSHIP,
MANAGEMENT, CIRCULATION, ETC.,
REQUIRED BY THE ACT OF CON-
GRESS OF AUGUST 24, 1912.
Of "THE FILM DAILY," published daily
at New York, N. Y., for April 1, 1926.
State of New York,
County of New York, ss. :
Before me, a notary public, in and for the
State and County aforesaid, personally ap-
peared John W. Alicoate, who, having been
duly sworn according to law, deposes and
says that he is the Publisher of "THE FILM
DAILY," and that the following is, to the
best of his knowledge and belief, a true state-
ment of the ownership, management (and if a
daily paper, the circulation), etc., of the
aforesaid publication for the date shown in
the above caption, required by the Act of
August 24th, 1912, embodied in Section 443,
Postal Laws and Regulations, printed on the
reverse of this form, to wit :
1. That the names and addresses of the
publisher, editor, managing editor, and busi-
ness managers are :
Publisher: John W. Alicoate, 1650 Broad-
way, New York, N. Y. ; Editor, Maurice D.
Kann, 1650 Broadway, New York, N. Y. ;
Managing Editor, Maurice D. Kann, 1650
Uroadway, New York, N. Y. ; Business
Manager, Donald M. Mersereau, 1650 Broad-
way, New York, N. Y.
2. That the owners are: "Wid's Films
& Film Folk", Inc., 1650 Broadway, New
York, N. Y. ; John W. Alicoate, 1650 Broad-
way, New York, N. Y. ; Estate of Joseph
Dannenberg, 1650 Broadway, New York,
N. Y.
3. That the known bondholders, mortga-
gees and other security holders owning or
holding 1 per cent or more of total amount
of bonds, mortgages, or other securities are:
None.
4. That the two paragraphs next above,
giving the names of the owners, stockholders,
security holders, if any, contain not only the
list of stockholders and security holders as
they appear upon the books of the company,
but also in cases where the stockholder or
security holder appears upon the books of the
company as trustee or in any other fiduciary
relation, the name of the person or corpora-
tion for whom such trustee is acting, is given
also that the said two paragraphs contain
statements embracing affiant's full knowledge
and belief as to the circumstances and con-
diticns under which stockholders and security
holders who do not appear upon the books
of the company as trustees, hold stock and
securities in a capacity other than that of a
bona fide owner ; and this affiant has no rea-
son to believe that any other person, associ-
tion, or corporation has any interest direct or
indirect in the said stock, bonds or other
securities than as so stated by him.
5. That the average number of copies
of each issue of this publication sold or dis-
triJDUted, through the mails or otherwise, to
paid subscribers during the six months pre-
ceding the date, shown above is 5214.
JOHN W. ALICOATE, Publisher.
Sworn to and subscribed before me this
31st day of March, 1926.
(Seal) Florence C. Lyons.
(My commission expires March 30th, 1928.)
Film Row Growing
More Companies to Open Exchanges
in Memphis — Three to Obtain
New Quarters
Memphis — Reports that more na-
tional companies are contemplaiing
Ihe opening of exchanges here intii-
cates that Film Row has a brighr
future. Famous, Fox, F. B. O., As-
sociated Exhibitors, Pathe and Uni-
versal are now located here.
Famous, Universal and Fox have
new exchange buildings of the im-
proved type. Pathe, Associated Ex-
hibitors and F. B. O., although m
comfortable quarters, are planning to
move on to the new Film Row as
soon as buildings can be erected.
First National is coming in.
THE
12
■^tk
DAILY
Sunday, A;
pn
Newspaper Opinions
New York
"Bride of the Storm"— Warners
Warners' Theater
AMERICAN — * * * can boast of several
telling bits of acting. Usually, too, the di-
rection is satisfactory, sometimes more than
that. But there are some terrible moments,
due entirely to those two foes of good mo-
tion pictures, conventionality and sentimen-
tality. * * *
DAILY NEWS—* ♦ * Some high lights
that ought to make this an outstanding hit :
The Dutch East Indian wedding, with the
bride smoking a cigar; Otto Mattieson as
Hans Kroom, the idiot ; the fire at the
lighthouse ; some scenes along the rocks on
the shore near the lighthouse, with the surf
pounding in.
See this picture .* • ♦
EVENING JOURNAL—* * * has enough
melodramatic action to pack several pic-
tures, but Dolores (Costello) is worth fight-
ing for. * * *
GRAPHIC — * * * It is a tale of the sea.
and frankly one of the most harrowing
pieces of celluloid we have ever seen un-
reeled. Much of its gruesomeness compares
unfavorably with a few lurid sequences of
"The Sea' Beast " • » •
HERALD-TRIBUNE—* * * The story
is not entirely believable, but the screening
is perfect. It is told as simply as though
one were reading it in a book. • * ♦
MORNING TELEGRAPH— » * * Action
rather than acting is the rule throughout the
film, and all the members of the long cast
deliver lots of it.
SUN—* * * Being a .1. Stuart Blackton
production ♦ ♦ » considerable attention has
been paid to the natural beauty and photog-
raphy. Many of the exteriors are excellent,
and in some of the interiors the lighting is
first rate. • • *
WORLD — * • * Exterior views, and par-
ticularly those having to do with the sea,
are badly made, and the objects involved are
constructed in a most inept fashion if real-
ism is what is sought for. The players, with
the lone exception of Miss Costello, are of
the over-zealous, scantily equipped type, and
the subcaptions, soft and "poetic." » * ♦
"Crown of Lies"
Paramount
Rivoli
AMERICAN—* * » In truly regal man-
ner. Miss Negri ignores her surroundings.
The story may not be worthy tof her.
What of that? She has a part to play.
Whatever it be, she must play it well. Never
before ha-ve I felt such sincere admiration
for Pola Negri. • * *
EVENING JOURNAL—* * * It sounds
like a satire, but the director, Dimitri Buch-
owetzki. took it too seriously. * * *
EVENING WORLD—* * * Pola Negri
seems to me an actress of great ability but
with a limited range. In "The Crown of
Lies." * * * she has for the first time in
several pictures an acting role that suits
her. * * *
GRAPHIC—* • » Either Mr. Buchowetz-
ki has no sense of humor or he has a very
fine one — we haven't been able to decide
which as yet. * * •
HERALD-TRIBUNE—* * * Buchowetz-
ki is the director and he should at this
moment be wearing a laurel wreath. * » »
The story is original, but it would have
been so easy to spoil by heavy-handed treat-
ment. • * •
MORNING TELEGRAPH — About one
more like "The Crown of Lies," and Pola
can retire from films without any regrets on
the part of the movie patrons at large. Not
that the fault is Pola's, for in this week's
picture * * * she is slimmer and more love-
ly than ever, and she always has known more
about trouping than any actress in films ; but
the story — oh, gosh ! that story ! • » •
POST — * * * Miss Negri, like her direc-
tor, appears to take all the foolishness with
extreme gravity, and "The Crown of Lies"
becomes as a consequence, merely a tremen-
dous fuss over nothing at all. * • *
SUN — * * * it is unconsciously funny in
those few spots where it isn't dull. Its
maladies are story and direction and con-
tinuity— which makes it unanimous that it
is one of the weakest Negri films made in
the U. S. A. • * •
TIMES — * • • it has the redeeming vir-
tues of bright wit and original situations.
WORLD — * * * is pretty medium grade
stuff, as far removed from distinction as
are the recurring news reel views of naval
target practice or calisthenics on the cam-
pus of the University of Southern California.
"The Dancer of Paris"— First Nat'l
Strand
AMERICAN—* * » There they are, all
the Arlen puppets, without the magic of
Arlen words to trick you into believing that
they're alive. Director Alfred Santell usu-
ally has some magic of his own. Not even
he could make those ridiculous people seem
real. * * *
DAILY NEWS—* * * The picture itself
is one designed to put lumps in throats and
make eyes sting. It seems also to have been
designed (and successfully) to make young
women sit on the edges of their seats and
wring their hands. * • *
EVENING JOURNAL—* * » The pic-
ture is based on Michael Arlen's story of the
same name, and the result is a romance
of the sort formerly found between covers
of a' yellow-backed novel. The titles are
long and amazinglv florid. * * *
HERALD-TRIBUNE — • • • However,
it seemed as though everything was wrong
with this picture. It was dull, it was pre-
posterous, the subfiUes were crude and
there were far too many of them. • * *
MORNING TELEGRAPH— No matter
what the story was in its original form, in
the process of turning it into celluloid, it
has been denatured into a commonplace tale,
exactly like any one of a score of similar
productions made during the last year. ♦ * *
SUN — ♦ » » Indeed, the compositional
values in "The Dancer of Paris" are the
best that have come from the First National
studios in many a day. * * * most of "The
Dancer of Paris" is quite pleasing to look
upon. • ♦ •
TIMES — * * * Although this slender story
has been changed for the screen and in the
process one of the characters suffers
the indignity of being transformed into an
unspeakable scoundrel, it still possesses an
unmistakable Arlen flavor. The original
theme has been adhered to. but the motive
for the girl's vengeance differs slightly from
Mr. Arlen's effort. * * •
WORLD—* * • The film makes up in
entertainment what it lacks in rationality
through the extremely decorative presence
of Miss Mackaill, who manages to give
something ghimorous and provocative out
of the fantastic sketch of the little dancer.
And this, with the always stern and unusu-
ally silent charm of Conway Tearle, makes
for a picture in which the principals at
least are consistently appealing. * • *
isn't so much what you do, but how you
do it. * * *
SUN — * * * Its reasons for being is an
imaginatively staged scene where the heroine
swings on a trapeze high above roaring
lions — the whilst the villainess, fulsomely
enacted by Carmel Myers, creeps toward
the cable which will let her trapeze fall
hurtling to the ground. ♦ * * achieves such
a bit of suspense as comes but once or
twice in a cinema season. * * *
TIMES — * * • The stage settings are
natural and those in the circus reveal a keen
eye for detail. Occasionally, however, Mr.
Christianson seems to forget that which
might actually happen, and although such
incidents might be deemed unimportant, at
least one of them has a direct bearing on
the plot of the story. » * *
WORLD—* * * Because of the debilli-
tated condition of the story due to senile de-
cay, Mr. Christianson apparently found it
difficult to shape a picture possessing both
sensuous qualities of pleasure as well as
mental delights. He wrote it. Because,
however, Mr. Christianson managed to labor
his plot to a truly stunning climax of emo-
tional power, there are indications that his
directorial bag contains a gift. * * •
"The Devil's Circus"—
Metro-Goldwyn-Mayer
Capitol
AMERICAN — * * * drama, drama with
more than a touch of tragedy. It is simply
and forcefullv told, this tale of a man who
found his God and a' girl who lost hers
through the same bitter experience. This
religious motive, although a continuous un-
dercurrent to the drama, is stressed only in
the first and final sequences. • • •
EVENING TOURNAL— It's an interest-
ing picture, with some very effective touches
of the realistic grimness that seems to be
a Danish cirema characteristic. • ♦ ♦
EVENING WORLD— * * * reveals one
of the most capable of picture directors. At
present his outlook seems to be rather more
eloomy than the average American audience
favors, but he is a dramatist of power, a
ski'ful director, and he knows how to get
the best results from both players and from
the backgrounds. He knows camera and he
knows lights. • • •
GRAPHIC- • * * a colorful tale of every
day life. The atmosphere of the circus se-
ouences will thrill you, and the sterling
characterizations of its players are a real
del^eht. * * *
HERALD-TRIBUNE—** * Because a
foreign director. Benjamin Christianson,
wrote and directed the storv one had a
right to believe — as one did — that "The
Devil's Circus" wasn't really about a cirrus
at all, but was a subtle wav of writing
"Life" like "The Last Laugh,'-' and pic-
tures of that ilk. • • *
MORNING TELEGRAPH _ • • • fi,e
story itself is highlv sentimental and the
direction is not sufficiently outstandinqr for
one to pick out "Christianson touches" and
note them among the season's milestones in
the advancement of the cinema'. * * *
POST—* • * Mr. Christianson has writ-
ten and directed this, his first American ef-
fort, and his picture may be added to the
evidence in favor of the old saying that it
"The Other Woman's Story"—
B. P. Schulberg
Broadway
AMERICAN — * * * returns to the obso-
lete methods of telling a story through tes-
timony given at a murder trial. It goes
even further than usual, by putting the tes-
timony into the mouths of a dozen wit-
nesses.
Possibly that is original. Certainly it is
choppy. * • *
DAILY NEWS—* * * The story will
hold you because it furnishes a pretty fair
mystery. Of course you'll be convinced
that the nice Mr. Eraser didn't commit
murder, but, unless you're a detective _ of
parts, you won't be sure for a long time
of the killer's identity. * * *
EVENING JOURNAL — A particularly
good bit of comedy work is done by a maid
whose name is omitted from the cast, and
Gertrude (Short) does some good acting.
It's an entertaining picture with a neat little
twist at the end. * * *
EVENING WORLD — In recent years the
"cutback" has been out of fashion, but as
used in this film, it is effective and suggests
that directors might do worse by making
more frequent use of the device. With the
exception of weakness in the two major
roles, the story is generally interesting.
POST — A generally entertaining murder
trial picture * * * under the title "The
Other Woman's Story." advancing the some-
what revolutionary dictum that the other
woman may not always be in the wrong.
Out-of-Town
"The Enchanted Hill"— Paramount
Ohio, Indianapolis
TIMES — * * * Florence Vidor is in the
picture for one reason only. There had to be
love interest somewhere, and she is it. And
she is also very good at it. Is fine opposite
Holt. * * *
"The Girl Who Wouldn't Work"—
Schulberg (S. R.)— Gifts, Cincinnati
ENQUIRER — * * * A feast of choice act-
ing is in store for those who see "The Girl
Who Wouldn't Work," and it is served by
two of the screen's most distinguished players-
Lionel Barrymore and Henry B. Walthall.
"The Grand Duchess and the
Paramount — Walnut, Qi
ENQUIRER—* ♦ * It is refws
from the obtuse and hackneyed '
clutter up most movie farce, anj
all the more delightful by the dSl
erv of the star. ♦ * ♦ '
TIMES-STAR—* * * It is gi
light and airy Continental triflej,
not nearly so much on what is
way in which it is done. *
I
"Irene' First Ni»
Circle, Indianapolit
TIMES—* * * Although the t
is a new line for Miss (Colleen)
does not leave the role in which A
many admirers * • •
Wisconsin, Milwauki
SENTINEL—* * * The part o
fits Colleen like a glove and she'
her own inimitable style of con
shape. * * * _, i
"Just Suppose" — First i|
Rivoli, Baltimore
SUN—* * * Richard Bartheb
red in the picture, which hardljl
worthy material. What this i
handsome and intelligent actor nea
what he gets of late has been b
Stillman, Clevelanii
NEWS—* • • Dolores Coshlii
most praiseworthy performance a
Mr. Barrymore is excellent, «
the last half of the picture,
he is! * * •
PLAIN DEALER—* * • On
cal point stands out above the (
is a storm at sea which is ri
make one a trifle seasick.
"The Sea Beast" is recommijil
PRESS — * * * Barrymore's i
anguish and other details of the
his legs is cauterized and ag^
burns out his sweetheart's namn
his arm are too harrowing f<f
In general it seems a good ra«
TIMES—* * * This picturii
doubt one of the greatest and
portrayals of romance and adi
screened. • • *
"Sea Horses"— Parai
McVickers, Chica
AMERICAN—* * * The m
sea is in "Sea Horses," and
depiction of the problems of
But it's fascinating, neverthe
characterizations stand out vivi
"PUBLIC SER\
Adventure speaket
Far places, or filint
Bureau of Commercial Ec \
1108.16th St. N.W. Waihi-
Schools, Churches and Clt
using Motion Pictures Should Subscribe fo
THE EDUCATIONAL SCREl
and keep up-to-date with the
new films and new equipment
'*1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South W abash Ave., Chicago, I'll ,^
IS
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly ^ — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — look in the trans-
parent film margin for the black-lettered words
"Eastman" and "Kodak", the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
Joseph M.Schvickfrmnb
»*i
//
■^gjr
:;r*
"111
/4
7^:
#
J
Today
IH
RONALD
COLMAN
sme.sHb^ WANS KRALY
Based on the 5ta<ge play'Kiki"
:di',recf^w"gati5%^^fasro^^
A CLARENCE BROWN
PB^OOUCTION
A 'Jirx>t national Piciv
" K I K I " starts simultaneously in
a record number of first-run
theatres ! Book " K I K I" now!
f
iTHE
brAdstreet
FILMDOM
TAensxoQum
Authority
CXVI No. 4
Monday. April 5, 1926
Price 5 Cents
yolf! Wolf!
ith us again.
efer collectively to the
' i! alarmist and individu-
i ae well-meaning but un-
a] individual who whis-
! our ear that the end of
( ire business has arrived.
fication, he shouts. The
)., is strangling us all.
jar is the end.
An Analysis
ten with sympathetic alert-
L^ crocodile tears are im-
but, as Grover Cleveland
jl with his characteristic di-
"It's facts and not theories
lealing with."
with simple analytical de-
vve find the following:
f the 20,000 theaters in the
Itates less than 15 per cent
rolled directly by the so-
5ig Three."
)f the 811 productions pro-
- next year, 180 or less than
h will be made by Famous,
itional and Metro-Goldwyn-
here are as many exchanges
luntry, independent or other-
there ever have been. And
: no signs on the horizon of
ation of exchanges by the
ompanies, which move, if
:ally engineered could do
but benefit producer and ex-
ilike.
The Lkie-Up
^Jill Fox and his organization,
'laying a lone hand, are more
fortified than ever before.
Universal with Carl Laem-
/n to fighting weight again
lore ambitious program, has
:aters and bigger plans than
ore in its history.
P. D. C. has already estab-
self and bids fair to be an
{Continued on Page 2)
fhy is editing me — and it tidcles.
n. — ^Advt.
To Sell as Fan^et
Foreigi* Organization Adopts Name
— Committee of Three, Sitting in
Berlin, Controlling Destinies
Fanamet Films, a coii d word
drawn from Famous, First National
and Mecro-Goldwyn-Mayer, will be
the name under which these three
companies will operate in South-
eastern Europe-
The group is now ' complete ac-
cord and, according lo an executive
of one of the principals, the machin-
ery which is still in formulative stage,
is functioning in harmonious man-
ner,
A committee of three, sitting in
Berlin, will control the destinies of
the selling organization and will be
responsible joints to Emil E. Shauer
for Fame,', E. ruce Johnson for
First Nati ual and Arthur M. Loew,
for Me' Idwyn-Mayer iq New
Yor' committee will be com-
po .. ..vc Blumenthal for Famous,
K. J. Frietsche for First National
and Al Aronson for M.-G.-M. They
are the Berlin representatives of the
three companies.
The combined yearly output of the
three organizations approximates 175
pictures. Only 104 will be released
wherever the group works under the
Fanamet banner.
{Continued on Page 3)
The Month's Pictures
What March Brought Forth in the
Way of New and Interesting
Productions
A resume of current productions
will appear month by month in THE
FILM DAILY. Pertinent comment
on March reviews follows:
Probably one of the most impor-
tant openings in March was the pre-
miere of Douglas Fairbanks' latest,
"The Black Pirate," which won much
praise for its beauty of color, the en-
tire production being done in natural
color. A thrilling pirate tale, beau-
tifully presented.
First National had "Irene" playing
to capacity business at the Strand
for two weeks. Colleen Moore in the
(Continued on Page 5)
Hempstead House Opens
The new Rivoli, a vaudeville-pic-
ture house, and one of the largest on
Long Island, opened at Hempstead
Saturday night. Salvatore 'Calderone
has leased it from a syndicate of
Hempstead business men.
To Direct "Glorifying American Girl"
PMward Sutherland is to direct
"Glorifying the American Girl," for
Paramount. Townsend Martin and
James Ashmore Creelman are pre-
paring the story.
National Booking Combine Aims At
Exhibitor Collective Bargaining
1st Nat'l in Germany
To Produce 20 Pictures There An-
nually in Order to Operate Un-
der "Kontingent" Restrictions
In about a month E. Bruce John-
son, foreign manager of First Na-
tional, will leave for Germany to
make arrangements for the produc-
tion of 20 pictures a year in that
country.
This development has become
necessary so that First National can
operate under the German "Kontin-
iContinued on Page 4)
Conklin Busy with Producers
Frank G. Conklin is conferring
with Lewis H. Moomaw, Coast pro-
ducer now in New York, on next
year's product. Conklin is also rep-
resentative for St. Regis Pictures
which is about to start production
shortly, probably with a picture star-
ring Peggy Hopkins Joyce. It is
because of these activities that Conk-
lin withdrew from True Story Films.
Pommer Coming to New York
Berlin — Erich Pommer leaves next
Saturday for New York.
Berlin — It is reported that the first
picture Pola Negri will make in Ger-
many will also be Erich Pommer's
first for Famous.
Old Academy Music to Go
The old Academy of Music on
East 14th St., a landmark, erected
more than a half century ago, will
be demolished to make way for a 22-
story office building which the Con-
solidated Gas Co. will erect. Fox is
now operating the house but will va-
cate by May 1. A new Academy is
planned.
Purpose to Keep Exhibition En-
tirely for Exhibitors — Frank
J. Rembusch is the Sponsor
Ralph Pugh En Route
London — Ralph J. Pugh, former
sales manager for First National and
now about to become an independent
producer, is aboard the Leviathan due
in New York Monday.
Publix in Gainesville, Fla.
Gainesville, Fla. — Southern Enter-
prises, afliliated with Publix will
build a theater here seating 1,880 at
a cost of $250,000.
Saxe Plans Two at De Pere
De Pere, Wis. — The Saxe Amuse.
Ent. is planning two new houses
here. At present they operate the
Grand.
Indianapolis — Headed by Frank J.
Rembusch the Associated Cinema
Theaters Corp. has been organized
inviting exhibitors to become part-
ners in a national booking combine
which proposes collective bargaining
to establish as a fundamental theory
that "exhibition of motion pictures
is the business of the exhibitor as
distinguished from the business of
the producer and distributor," and to
prevent overseating and provide pro-
tection to members.
With headquarters in the Illinois
Building the corporation will buy
films which exhibitors select, main-
tain reviewing, reporting and com-
plaint departments, servmg members
through 24 regional offices. Half of
100,000 shares of stock with no par
value are to be distributed to officers
and regional directors and half to
exhibitor members -who get a share
for each $100 paid as retainer fee.
The stock cannot be sold to anyone
engaged in production or distibution.
The retainer fee will be five per cent
of the previous year's rental and not
less than $50.
{Continued on Page 5)
Mediator Selection Up Friday
When the Dramatists' Guild meets
Friday afternoon at the Roosevelt
action may be taken in the matter
of selecting a candidate for mediator
in the sale of film rights. Details of
the agreement with the managers
now in process of ratification will be
discusssd.
Newspaper reports from Washing-
ton Saturday said that Representa^"
tive Bloom, had been invited to be-
come the arbitrator. Brock Pember-
ton, spokesman for the managers,
said that no formal proposal has been
made to anyone-
Tax BUI Would Raise $140,000
Boston — Revenue amounting to
$140,000 would be raised annually by
the state amusement tax bill now be-
ing considered by the legislature-
Boston House Adds Presentations
Boston — Loew's State has added
presentations to its programs.
'\
2
THE
MXXXVI No. 4 Monday, Apr.'.S. 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
T. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
master May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months. $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
In the two hours of trading Saturday
there was no appreciable change in prices
of motion picture listings. No development
of consequence occurred over the Good Fri-
day holiday to disturb the general market.
The general movement was irregular.
Famous Players was the most active, with
sales of 6,600, closing at 118^ as against
the previous close of 119^. Pathe "A"
was the next heaviest traded in, with total
sales of 1,100. Closing price was 54}4, the
same as Thursday. Paramount Broad-
way on the bond market showed compara-
tively heavy trading for the short session
with sales of 900. Closing price advanced
to 95}i over previous close of 94j4.
Quotations
High
Low Close
Salea
•Balaban & Katz .
71
Eastman Kodak .
.109
108
108%
600
Famous Players .
.120
118%
um
6,600
Fam. Play. Pfd. .
.11954
119'4
11954
100
*FiIm Inspection .
454
....
First National Pfd.
985^
98 V^
985^
100
Fox Film "A" ...
. 61
60y«
60i«
800
Fox Theaters "A"
21
21
21
200
Intern'l Projectoi<
im
9
im
200
Loew's, Inc
. 38^
37J4
38^8
800
Metro-Gold. Pfd. .
. 23
23
23
200
•M. P. Cap. Corp.
19
Pathe Exch. "A" .
. 54?4
54
54'4
1,100
fParamount B'way
95H
95
95Vs
900
Skouras Bros
46^
46 J4
46K
....
•*Stan. Co. of Am.
. .
49
Trans-Lux Screen .
. 9
8V»
9
500
'Universal Pictures
, ,
30K
•Univ. Pict. Pfd.
91
•Warner Bros. . . .
• . .
V
Warner Pictures .
. 13H
13H
13K
200
* Last prices quoted
•* Philadelphia market
f Bond mariiet
Texas Theater Consolidation
Dallas — Louis L. Dent and A. W.
Lilly announce a new company to
operate theaters in Greenville. The
new unit will be named Greenville
Theaters, Inc.. and will be owned
jointly by Dent Theaters, Inc., and
A. W. Lilly and F. R. Newman. The
Dallas office of Dent Theaters will
control bookings. It is the intention
to erect a theater in Greenville-
Houses included in the deal are the
Opera House, Colonial and Lyric.
Wolf! Wolf!
(Continued from Page I)
even more important factor to be
reckoned with.
That Associated Exhibitors has al-
ready turned the corner and is forging
ahead with a characteristic aggres-
siveness under the leadership of
Oscar Price.
That F.B.O. has bigger and finer
plans than ever-
And as to the independents. We
know for a fact that several have
just had their best year. We know
of two at least, whose profits for
1925 were enormous. How did they
do it? Not by crying, surely. They
saw their spot in the film world and
filled it. They will continue to do
it. They have vision. And as it
goes — We refuse to be stampeded by
illogical reasoning.
For Mr. Produce'r
To the producer, independent or
otherwise, we sound this note. Pro-
duce better pictures. Don't skimp.
The day of shoestringing is past-
There are more big, fine theaters in
this country than ever before. They
must have good pictures and it
doesn't make a tinker's dam of a di-
ference whether they are are made
by Jones, Smith or Famous.
For Mr. Exhibitor
To the exhibitor the situation rests
entirely within his own hands.
Choose your pictures intelligently.
Dress your house attractively. Ex-
ploit and advertise at every oppor-
tunity. Keep abreast of the times.
If you are a little fellow watch the
big successful fellow. Above all
keep awake. The success of YOUR
business rests entirely with you and
not in the hands of the man who
cries Wolf! Wolf! at every oppor-
tunity.
Keep smiling. To be a pessimist
on the future of the picture business
is to be a pessimist on the future of
these great United States.
Pictures will live.
The business will continue to grow
and prosper as never before dreamed
of.
Your future rests entirely with you.
JACK"ALICOATE
2,500 Seat House in Worcester
Worcester, Mass. — Plans for one of
the largest picture theaters in New
England, to seat 2,500, are announced
by Elmer R. Daniels. The theater
will be in the building now being
erected at Franklin and Portland Sts.,
and be operated under the name of
the Capitol.
The officers of the operating cor-
poration, known as the Worcester
Olympia Co., are: president, Frank
J. Howard: treasurer and general
manager, Charles W. Hodgson, Ern-
est H. Horstmann all of Boston, and
Mr- Daniels of Worcester. The
company is a subsidiary of the Allied
Amusement Co., 142 Berkeley St..
Boston.
"Don Juan" Held for Fall
The Warners will not show "Don
Juan" on Broadway before the fall.
It was originally planned to put the
picture in a Broadway house for a
run. Because of a previous booking
at the Strand, "The Sea Beast" was
brought to a close Friday night, at
the Warner theater despite the fact
that the business was of sufficient
proportion to permit of its continu-
ance there.
Joseph Steele with Inspiratioii ^
Hollywood — Joseph Steele hasbtl
appointed publicity director for ''''
spiration Pictures, to supervise
Richard Barthelmess Prod.
New $2,500,000 Theater Unit
Dover, Del. — A charter was grant-
ed Federated Theaters, Inc., of New-
ark, N. J. on Saturdav, listing capital
at $2,500,000- The Corporation
Trust Co. of America, Du Pont Bldg.,
Wilmington, acted as attorney.
Albany. N. Y. — Foto Komic Films,
of New York, has been formed with
a capital of 200 shares of common
stock, no nar value. M. Fisher, A.
Rose and M. Klein are the incorpora-
tors.
Start "Mysterious Island" Soon
Los Angeles — M.-G.-M. will soon
place in production "The Mysterious
Island." Maurice Tourneur will di-
rect. It will be filmed at Nassau,
Bahamas, in natural colors, with the
Williamson underseas photographic
process-
May McAvoy in "Passionate Quest"
Hollywood — Warners have signed
May McAvoy to star in "The Pas-
sionate Quest."
De Mille Signs Varconi
_ Hollywood — Victor Varconi has
signed a long term contract to con-
tmue under the De Mille banner.
Lois Moran in "Mandalay"
Los Angeles — M,-G.-M, has s'pnerl
Lois Moran to olay opposite Loii
Chancy in "The Road to Mandalay."
Henrv Walthall is in the c?st. ,
Fire Causes $4,000 Damage
Red Lake Falls. Minn.— A $4,000
fire, caused bv a short circui^^ dnm-
a.ged the Lotus. W. H- Gilfillan
operates the house.
$1,000,000 House for Indianaoolis
Indianapolis — The Circle Theater
Co. will erect a $1,000,000 house at
128 West Washington St. It will
seat 4,500.
Ward Cine Laboratoryjnc. |
216-222 Weehawken St.
Union City, N. J.
JJ Telephone Union 4800
Jj: G. BERT WARD, Prei.
OUR CAN K
i'his is a 'Cornerblock' cut turn
FREE for all Pathecomedies at .■
exchange. fa
-fftW
Negative Developmvii
and Printing
Complete Title Service
SALAND FILM LABORATORIES, I r
Phone Bryant 0825 729-7thAve,N
^B^t/iachii^
i-|:Sn
Utmost in Screen Brillili
"It
TONY LUCCHE
Another RAYART Boo
Filmdoms Encyclopedia
Over 850 Pages
Cloth Bound
Price $5.00
Published by
THE FILM DAILY
■7
rU 5, 1926
THE
-;k!^.
DAILY
(i Broadway
> Parade"
Dallas"
■■ Cohens and Kcllys"
Grand Duchess and
the
JTur" _
Flaming Frontier"
re Nostrum"
Boheme"
York — -Today — "The Merry
le Tough Guy" and "Some-
lier"
•Three Faces East"
he American Venus"
Its and Fists" and 4'The
the Law"
lesert Gold"
fie of the Storm"
"The Untamed Lady"
The Sea Beast"
jfeaven's Sake"
ilind Goddess"
niack Pirate"
1 Night Cry"
^.-k Strand — "The Cohens and
I Next Week
'• Bie Parade"
Dallas"
yet determined
t determined
1. Hur"
r Flaming Frontier"
-' are Nostrum"
' \ Boheme"
ir -Not yet determined
i Heaven's Sake"
■1 's My Baby"
■^ Black Pirate"
"The Volga Boatman"
r Night Cry"
I rk Strand— "The Sea Beast"
Song and Dance Act
lYork Times wireless dis-
a{ Berlin reports that a thea-
t Hanau had Charh'e Chap-
ed as appearing personally
and dance act. This was
C. Berman, United Ar-
il;entative in Germany, who
iplin's impersonator doing
jith Charlie's makeup, and
' omedian's pictures as pub-
inian obtained an injunc-
• iting further appearances.
nird case of its kind since
' Rush" was released in
I in Kills Coast Producer
30, Cal. — Paul Humphrey,
d, an actor and head of the
& Gunn Picture Co., is
result of an explosion,
jrred while making a pic-
he Coronado breakwater,
lyers were injured.
w Rochester House
;r, N. Y.— The Capitol, a
will be erected shortlv
500 and cost $350,000. Tt
dy Oct. 1. Financial back-
ugh local business men and
Vest of Burpee and West.
)maha M.-G.-M- Manager
Frank Hensler, salesman
_.-M, in Milwaukee, has
inted manager of the ex-
re, succeeding Clayton C.
insferred to St. Louis.
Mtrick with Joe Rock
)od — Herbert Kirkpatrick.
n, has entered into a long
ract with Joe Rock-
To Sell as Fanamet
(.Continued from Page 1)
A sales manager will be appointed
to handle the entire territory. The
combined outputs will go out as Fan-
amet Films, not under the individual
brand names of the participating
companies.
Executives Sailing
Herman Wobber, who was largely
instrumental in making Famous a
party to the three-cornered deal, is now
en route to Sa,n Francisco. He will
return to New York at a later date
and then sail for Berlin where he will
keep watch on a number of matters
for Famous. Arthur Loew sailed
Saturday on the Majestic. Al Aron-
son, Berlin representative for M -G.-
M. sails Wednesday to become active
in the affairs of the governing com-
mittee of three.
As pointed out in these columns
last week, the prime reason behind
the consolidation is to reduce over-
head expense. The entire idea has
been conceived to embrace those
small territories where duplication of
sales effort exists through the ope-
ration of overlapping exchanges. It
can be stated authoritatively that the
group which stands ready to extend
the coordinated selling operation
throughout the world will never enter
important markets where competitive
selling, in the ultimate, means better
results for all concerned. For exam-
ple, England and Germany will bt
served by all three organizations as
competitors and not by Fanamet.
Regarding South Africa
The first move against the I.V.T.A
or "South African Trust" as it is
frequently termed in the trade was
taken by Metro - Goldwyn - Mayer
some weeks ago when Dan Fish was
sent there to definitely make a dent
in that market. Now First National
and Famous will cooperate with Met-
ro. It is in such territories as South
Africa, Greece, Turkey, and other
Balkan States that the group will
function as one. It is not outside
the realm of possibility that South
America, all or in part, will be em-
braced.
The news has spread so rapidly
that only the other day word came
from Buenos Aires that exhibitors
and the trade generally had the defi-
nite impression that arrangements to
function in South America had al-
ready been consummated. However,
it is not believed this is as yet a fact.
What Influenced the Tie-Up
Those who are behind Fanamet are
known to believe that no other busi-
nesses engaged in international trade
would allow the economic waste to
prevail such as at present exists in
many territories throughout the world
insofar as motion picture distribution
is concerned- One executive pointed
toward the expert organization main-
tained by the American copper indus-
tries through which all exports are
governed on a basis of allocation to
members. He stressed this example
as tvpical of what other industries
are doing.
5 Dead in Theater Collapse
An Associated Press despatch from
Mexico City on Saturday stated five
persons were killed and 92 injured,
many seriously, when the balcony of
the Titanic Moving Picture theater
collapsed.
Fire Destrosrs Penn. House
Hamburg, Pa. — The Lyric was
completely destroyed by fire, with
a loss of $20,000.
Start New F. & R. House
Aberdeen, S. D. — Work has started
on the new house being built for F.
& R. The house will be ready Aug-
ust 1-
GRAUMAN G[TS THE GRAVY!
8 RAYART SUPERIOR MELODRAMAS
BOBBY RAY COMEDIES
J. S. Grauman of Celebrated Players of
Wisconsin will distribute them in his
territory much to the delight of Wis-
consin exhibitors who know from past
experience that
Ray art Pictures Produce Profits !
Foreign Distribution through Richmount Pictures, Inc.
IN FRENCH-
COi/fi OEMA/T/9E
>*,\s fsSn^O
^1
f-^^
DAILY
Monday, April 5, y,mP
Albany, N. Y. — ^Sun Pictures Corp., New
York; to produce. Capital $20,000. Incor-
porators, S. Frus, W. Ashley and L. Abrams.
Attorneys, Ashley & Foulds, 120 Liberty
St., New York.
Albany, N. Y. — Rockaway Mansion, Inc.
Brooklyn; theaters. Capital $5,000. In-
corporators, C. Goodman and H. Powell.
Attorney, P. Gootenberg, 375 Fulton St.,
New York.
Albany, N. Y.— Waldron Broadway The-
ater, Haverstraw ; Jo operate theaters. Capi-
tal $5,000. Incorporators, B. Waldron, W.
Waldron and M. Lovegrove. Attorney, T.
Gagan, Haverstra-w.
Albany, N. Y. — Kraupin Amusement Co.,
New York. Capital $3,000. Incorporators,
E. Turpin, A. Martin and M. Krauf. At-
torney, J. Axelrod, 305 Broadway, New
York.
Trenton, N. J. — G. Howard Mitchell, Inc.,
Ocean Grove. Capital $125,000. Incorpora-
tors. G. Mitchell, R. Noble and G. Ed
wards. Attorney, Edwin P. Longstreet, As-
bury Park.
Columbus, O. — Cincinnati Amusement Co.,
Cincinnati; to operate theaters. Capital $20,-
000. Incorporators, H. Rappi, J. Matthews,
J. Driskill, F. Busching and Dorothy Stradt-
Columbus, lO. — The Mailers Theater Co.,
Lima; t6 operate theaters. Capital $10,000.
Incorporators, G. Mailers, P. Mailers, H.
Bland and W. Jackson.
Albany, N. Y. — Batem Amusement Co.,
New York. Incorporators, R. Turnbull and
G. McKay. Attorney, J. G. Turnbull, 120
Broadway, New York. To operate theaters.
Orchestra Guide
An electrical orchestra direc-
tor, invented by S. W. Lawton,
chief musical director of the
Keith and Moss circuits, will
be used to reproduce all Dr.
Hugo Riesenfeld's cues, phras-
ings and expressions in the
score of "The Flaming Fron-
tier" opening at the Colony
Sunday. An attachment to the
film automatically signals the
director.
1st Nat'l in Germany
(Continued from Page 1)
gent" System which provides for a
"one for one" basis; one foreign im-
portation for one German picture
shown within that country's confines.
In all likelihood, First ISIational will
make arrangements with existing
German producers.
Despite the fact that First National
is a party to the new three-cornered
selling organization which will func-
tion in Central and Southeastern Eu-
rope, the company will not operate
with Famous and M -G.-M. in Ger-
many since the latter two organiza-
tions will release through Ufa by
virtue of a recent deal with that com-
pany.
Albany, N. Y.— Elliott- Ghilton & Co.,
New York. Incorporators, E. Chilton, "P.
Elliott and P. Donniker. Attorney, The
Company, 1595 Broadway, New York.
Fairfax Pictures Decreases Capital
Albany, N. Y.— The capital of Bea-
trice Fairfax Pictures, New York, has
been decreased from $300,000 to
$10,000.
New Theaters
Bonner Springs, Kans. — Charles German
announces that plans are now being drawn
for his new theater. His Royal was recently
destroyed by fire.
Delano, Cal.- — The new house which Frank
Panero is building will open about April lo.
Valatie, N. Y. — A new theater has been
opened by H. B. McNamara.
Spillertown, 111. — The Rex, a new house,
has opened.
Carmi, III. — Frank Barnes has opened the
new Strand, a 500 seater.
Hays, Kan. — M. G. Kirkman has opened
his new Muriel theater.
Norfolk, Va. — The New Colony has been
opened.
Danville, Va. — Plans have been completed
for C. B. Clements' new hotel and theater
building. H. A. Underwood, architect.
Chickasha, Okla. — Plans are under way
to erect a theater in the building owned by
George Burgess on Chickasha Ave.
Granville, N. Y. — The Pastime has been
sold by Adolph Kohan to William Benton,
of Saratoga.
Lander, Wyo. — George L. Blakeslee of
Riverton has purchaesd the Grand theater.
Harrisburg, Pa. — Plans made by Anast
Belebas for the erection of a new theater
and hotel have been abndoned.
New Florida Firm to Bui]i:\
Miami, Fla. — Harry Ahlm.'j'
head of the new Larkin M. P.
which says it will build a
theater in Larkin, on the Dixk§|
way. It will seat 600. ll
Two new theaters will be bi
northwest section by J. A. Bor
509 Exchange Bldg., represi
George D. Colovos, of Holly
Cal., who has formed a $250,00
poration to operate the houses,
theaters will be located in Nor!
14th St. near Third Ave. and
W. 3rd Ave. near 9th St.
Ludwig Gets Charleston S<
Minneapolis — Distribution
to "The Charleston," a series
pictures, which demonstrate
dance, have been purchased foi
nesota, North and South Dakr
the Ludwig Film exchange.
Buy Two in Arkansas
Smackover, Ark. — M. ]. P
and M. A. Lightman have ac|
control of the Palace and Joy
They will improve both.
itlf
Niver Appointed Administrs
Dallas, Tex.— H. A. Niver ha
appointed administrator of the
of the late J. D. Wheelan, of
D. Wheeian Pipe Organ Co.
Klock in Charge in Oklahd ,l;,
Oklahoma City— J. C. Klo."^ ^
been appointed manager for tl
derson Theater Suppfy Co.
Albany, N. Y. — Associated Theaters Erec-
tors, Inc., New York; theater construction.
Incorporators, H. Wiseman, J. Connell and
H. Lippe. Attorneys, Stern & Rubens, 149
Broadway, New York.
Albany, N. Y. — Karp Amusement Co.,
Syracuse; theaters. Capital $50,000. Incor-
porators, J. Karp, L. Karp and E. Karp.
Attorneys, Gerber & Winkelstein, Syracuse.
Albany, N. Y. — Ansoniai Pictures, New
York. Capital $10,000. Incorporators, A.
Claramelli, A. Buccellato and J. Bartocci.
Attorney, R. E. Matuozzi, 215 Montague St.,
Brooklyn.
Trenton, N. J. — Huck & Hoch Picture
Plays, Morristown; theaters. Incorpora-
tors, C. Huck, H. Hoch, M Huck and A
Hoch.
Trenton, N. J. — Natural Color Pictures,
Newark; produce. Incorporators, W. Mc-
Ginnis, F. O'Grady and F. Rosseter. At-
torneys, C. F. Hinrichsen, Newark.
Albany, N. Y. — 1034 Second Ave. Corp.,
theaters. New York. Incorporators, Bass-
ches, A. Perlstein and C. Rosenberg. At-
torney, M. Lanzit, 342 Madison Ave., New
York.
Albany, N. Y. — Emeral Photo-Drama Stu-
dio, New York. Capital $200,000. Incor-
porators, A. Rella and N. Chiarchiaro. At-
torney, O. Rella, 63 Park Row, New York.
Ben Lyon in Kane's Next
Robert Kane has signed Ben Lyon
to appear in his next, "The Great
Deception."
Theater Lease Suit Up Soon
Hackensack, N. J. — The hearing
of the writ of mandamus proceed-
ings brought by the Engelwood The-
ater Co., of Engelwood, to force the
town to grant a license for a new
theater on Palisade Ave. comes up
soon.
The Engelwood Theater Enter-
prises, Inc. made application for a
license to build a new house. After
an investigation the permit was de-
nied and one granted Franklin Backer,
owner and builder of the new house
now in construction on North Van
Brunt St.
Albany, N. Y. — First Jewish American
Theater, New York; theaters. Capital $25,-
000. Incorporators, O. Carter, E. Miller
and S. Goldberg. Address, 347 Fifth Ave.,
New York.
London, Eng. — P. S. L. B., Ltd., pro-
duce. Capital £600.
Harriabnrgb, Pa. — Reber-Friel Co., Inc.,
Philadelphia. Capital |10,000.
Strings Pulled Tighter on Child Law
Oswego, N. Y. — As a step in a
campaign "for better and more suit-
able shows for children and a closer
supervision of the attendance of chil-
dren at theaters," a conference was
held by County Judge Culkin and
Chief of Police Mowatt, following
which the latter served notive on the-
ater managers that the law regulat-
ing the attendance of minors at the-
aters will in the future, be strictly
enforced.
Violating Building Code
Lowville, N. Y. — Following inspec-
tion of local theaters by building au-
thorities, the Opera House and Bijou
were found to be violating the build-
ing code by overseating.
.^>CTO»Yc<oy5k6fe.
TRAILERS SFI I ffAK
^dJjOT^CTWcP
THE
ONLY
TBAILER SERVICE
WITH
ACTUAL
SCENES
FROIvI THE MBOATIVE
I
ckica^, ill.
d4s So.mba(k Ave.
New'V&rk City LosAnielei.Cal.
26 West 46* St.. injl So.Vanvmr Av».
i26 West 46a St.. u)71 '■
«CJTO
f
i Month's Pictures
April 5, 1926
—JS&^
DAILY
{Continued from Page 1)
■ersion of the musical com-
iied some more admirers,
from First National: "The
til Montmartre," Barbara La
ast.
er stage play adaptation in
I of Mary Roberts Rinehart's
!at" thrilled and mystified
patrons for two weeks. A
Artists release. This com-
so showed, at a Broadway
ange house, the English pro-
of "A Tale of Two Cities."
/ Herbert Wilcox under the
"The Only Way."
Vidor' won new laurels when
leme" opened at the Embassy
he month. Lillian Gish and
Ibert gained still greater fame
r performances and Metro-
a-Mayer checked un another
ice success on Broadway,
from Metro-Goldwyn-Mayer:
orrent" and "Monte Carlo."
nus showed another delightful
9 with Richard Dix at the
"Let's Get Married" was
good comedy. Universal
'4 many a down-hearted spec-
the Colony where "The Co-
d Kellj's" ran for about seven
The Jewish-Irish comedy
7tr big.
l-rcal's list included: "Watch
y^'fe." "Under Western Skies."
Jorder Sheriff." "The Set Up,"
liiip of the Flying-U "
I jave a private showing of one
ew soecials, "The Johnstown
another good thrHl picture,
ompanv's "The Dixie Mer-
is another 'fine human inter-
medv-drama. Others from
The' Road to Glory." "My
al."
tj Booking Offices released a
good action picture in Rich-
madge's, "The N'ieht Patrol."
"King of the Turf" and "The
treak."
ler Bros, offered Svd Chaplin's
"Oh What a Nurse" which
d the Strand audience with
cod laughs. Chaplin again did
!e imnersonation. Others from
•s: "The Cave Man," a first-
medy and "The Love Toy."
ciated Exhibitors showed pri-
"The Broadway Boob," an
g Glenn Hunter picture, also
Shadow of the Law." "White
and "Two Can Play."
ken Hearts," a Jewish heart
story, made by Maurice
tz of the Yiddish Art Theater,
a week at the Cameo,
r releases included: "The
ontinental Limited," Chad-
"Tn Borrowed Plumes." Ar-
riie Seventh Bandit" and "The
Mystery," Pathe.
Dus' "Sea Horses" was a dis-
rnent. Gloria Swanson's lat-
he_ Untamed Lady," was fairly
ceived. Other Paramount pic-
released: "Miss Brewster's
s," "The New Klondike" and
lating Youth," the latter made
pupils in the Paramount
of Acting.
Kansas City, Mo. — "Red" Jones has re-
signed from Educational and is now with
the Arctic NuAir Co.
Kansas City, Mo. — Gay S.
signed from Educational.
Pinnel has re-
Oklahoma City. Okla. — E. M. Peel is now
the booker at Enterprise Dist. Corp.
Oklahoma City, Okla. — L. R. Berry has
been appointed salesmen with First National.
Oklahoma City, lOkla. — John Thomas,
salesman, is now with M.-G.-M.
Milwaukee — F. O'Neilson has been trans-
ferred here from the Chicago Universal ex-
change, to concentrate on short subject
sales.
Milwaukee — F.
F. B. O.
Feld has resigned from
Atlanta — Sammy Mayer has resigned as
Florida representative for Associated Exhibi-
tors.
Boston — George Shearer has been added
to the sales staff of the Warner exchange.
St. Louis. Mo. — G. R. Peart has joined
Associated Exhibitors.
St. Louis, Mo. — C. L. Hickman has re-
signed from Universal.
Female, Manager at 17
Cumberland, Md. — Vivian
Fisher, daughter of Frank Fish-
er, is the youngest theater man-
ager in the state. She is 17
years old and is an accom-
plished organist.
"Flaming Frontier" Premiere
Universal's premiere of "The Flam-
ing Frontier" was given at the Col-
ony Saturday evening, the doors
opening at 11:30. The picture started
at midnight, with a representative
gathering present.
Simultaneous Runs on "Phantom"
Akron, O. — Eleven out of 24 local
picture theaters played "The Phan-
tom of the Opera" day and date last
week.
In Toledo, "The Phantom" played
ten out of twenty houses simultane-
ously.
Jack Bates Injured
Cleveland — Jack Bates, veteran
salesman in this territory, is in a
local hospital as a result of an auto-
mobile accident.
Nat'l Booking Combine
{Continued from Page 1)
A contract for five years gives this
Delaware corporation five per cent
commission on films bought, payable
each Monday under the contract and
cancelable only after three years on
six months' notice. The corpora'tion
is to have the first right to purchase
the house any member who wants to
sell and if a competitive house is
bought the member gets first pur-
chase right.
If a member's theater is purchased
by a producer or a distributor the
contract is void.
Rembusch is presitlent. Other of-
ficers arc Harding Martin, vice-presi-
dent and general manager; and
Madison Walsh, secretary-treasurer.
May Build in Oswego
Oswego, N. Y. — An important the-
atrical organization of Buffalo is
linked with a proposed theater here.
It is understtod that a deal is under
way for property owned by Judge C.
L. Rowe.
Texas Theater Robbed
Waco, Tex. — Two bandits recently
held up and robbed the Hippodrome
of receipts for one day of the Vic-
tory and Hippodrome.
COMING
IN!
n
A Grand and Glorious Feeling
by Briggs
WHEN YOUR WIFE TAKE3 YOU TO THE. PICTURES AMD
you expect to 5it through twelve reels of j)eep
Stuff — and vou're wonderikig if the chairs will
be soft enough to sleep inland "
all of a sudden you see harry
lan6d0n flashed on the screen
FOR THE WHOLE SHOW —
AIN'T IT A S-R-RAND
AND GLORIOUS FEELlKl' ?
Famous laugh - makers
are leading the laughs
at
HARRY LANGDON'S
first seven-reeler for First National
"Tramp,Tramp,Tramp"
Memben / Motion Picture ftoducei* «m( DlstributoM of America Im-^WUI Haya PmUMt
BACKED' BY A 15,000,000 READER-POWER NATIONAL CAMPAIGN!
y brAdstreet
>/ FILMDOM
TAekuomm
Authority
,.iXXVI No. 5
Tuesday, April 6, 1926
Price S Cents
Big Oaks
oaks from little acorns
That the motion picture
I s modest start crept un-
: Illy into the amusement
- ; less than twenty years
changed the entire com-
1 of the entertainment
ii will admit.
> have reached their place
I uii through the sheer, inherent
■ f value. Their progress has
nest. The oak, now spreading
atness, must and will contin-
"ow, to spread out, to reach
heights. In doing so it must,
I 1 the very nature of its exis-
tiake the sunshine from its com-
I The Present
I road, as a fertile field for the
I ate attraction is no more.
re of a few of the more impor-
ties of the country it is dead.
it vaudeville does not fare so
Reports and statistics point de-
to this fact. The change that
ng place right now is radical,
nonary.
he amusement loving people of
nitcd States has come a new
of things. It is not the result
p judgment, of hit or miss pol-
t is the fruits of years of find-
it what the public wants and
it to them.
Looking Ahead
time is not too far in the dim,
t future when every city of
(uence will have its super mo-
icture theater seating upwards
30 — an orchestra o-f 60 pieces,
tiirc picture and the new type
ilogue or show built around it
as many as 60 or 70 artists,
ill at less than $1 top.
the city of medium size there
e the same type of house and
me type of entertainment, grad-
a slightly smaller scale. In
nailer towns down to forty or
housand there will still be the
:e house, doing the same thing
still smaller scale, but, giving
(Continued on Page 2)
can a girl be edited? I know I
>wyn,— Advt.
Receivers for Arrow
Equity Action Determined Upon —
Assets Placed at 1800,000 — Pro-
cedure Termed "Friendly"
On petition of Motion Pictures To-
day, Inc., Judge Thacher in the U. S.
District Court yesterday appointed
Percy H. Jennings and Myron L.
Lesser, equity receivers of Arrow
Pictures, Inc. The bond for each
was set at $15,000. The receivers were
consented to by the defendant corpor-
ation, a consent answer being signed
by E. C. McCullough, vice-president,
and Albert Fiedler, a director.
The petition sets forth the fact that
Arrow is a Virginia corporation with
a catital of $650,000; that it is at pres-
ent unable to' meet its obligations, but
that it has assets exceeding $800,000
(.Continued on Page 7)
1st Nat'l Convention
To Hold One . Big Meeting in Chi-
cago April 26, Instead of Three
Sectional Conclaves
Instead of three territorial meet-
ings, as originally scheduled. First
National will have one country-wide
convention in the Drake Hotel, Chi-
cago, opening April 26 and lasting
three days.
In centering on one convention in-
stead of three, it was decided that
there would be a saving of time in the
concentration of effort. Chicago was
selected as the most accessible point.
All important executives from both
(Continued on Page 4)
Warners in Germany
Conclude Deal with Bruckmann Film
Co. in Berlin to Distribute
1925-1926 Product
Warners have closed with the
Bruckmann Film Co., a special dis-
patch to the Sun states, to distribute
their 1925-26 product in Germany.
The first release will be "The Sea
Beast."
Sam Warner yesterday declined to
make a statement, but added that H.
M. Warner, who engineered the deal
via radio from Los Angeles, would
arrive in New York tomorrow, to
impart further details.
Going to Convention
N. Y. Contingent Leaves Tomorrow
Afternoon for Fox Sales Gather-
ing at Los Angeles
The New York contingent to the
Fox sales convention, which opens
at the Ambassador, Los Angeles,
Monday, April 12, will leave tomor-
row afternoon at 5:30 o'clock. It
comprises:
James R. Grainger, general sales
(Continued on Page 7)
J he Rembusch Plan
The first installment of the
operating plan of the American
Cinema Theaters Corp., the na-
tional booking combination
formed by Frank J. Rembusch
of Indianapolis, appears in this
issue. The concluding portion
will follow in tomorrow's edi-
tion.
Stanley In South
Adding Several Theaters to Chain —
Headquarters in Washington —
Eye to Roanoke, Va.
Washington — Since consolidation of
the Crandall theaters in Washington
with the Stanley Co., with Harry M.
Crandall retaining the executive vice-
presidency, rapid strides have been
taken looking to an enlargement of
the circuit operating as the Southern
unit of the Stanley Co., with head-
quarters here. Crandall, John Mc-
Quirk and Abe Sablotsky have been
touring Virginia on theater proposi-
tions.
The new Colony will soon be ready,
(Continued on Page 7)
May Pool Theaters
Important Local Exhibitors Still
Dickering on Methods of Secur-
ing First-Runs
Attorneys drafting an agreement in
connection with the holding corpor-
ation planned by a number of import-
ant members of the T. O. C. C. are
expected to complete their work in a
few days. They are revising the orig-
inal contract.
The company is being formed with
the object of assembling sufficient
buying power to offset the first-run
buying activities of the Loew and
Keith circuits, principally the former.
On Trial Again
Trade Commission Decides to Re-
open Case Against Famous —
Three Points Raised
Washington — The Federal Trade
Commission yesterday issued an or-
der reopening the Famous Players
case to permit:
(1") The introduction of evidence
regarding acquisitions by Famous
since Sept. 1, 1924;
(2) The introduction of evidence
(Continued on Page 4)
$8,144 Net at Rialto
The Rialto's first picture under the
new long-term policy is "For Heav-
en's Sake," which opened Sunday. It
is understood that the day's net was
(Continued on Page 4)
Rembusch Explains
Booking Plan Devised for Unattach-
ed Exhibitor, He Says — How
It Would Work Out
Indianapolis — "It is not the purpose
or spirit of the American Cinema
Theater Corp. to be unfriendly to
anyone in the industry," said Frank
J. Rembusch, president of the com-
pany yesterday. "The whole idea is
constructive and progressive," he con-
tinued.
Further discussing the plans for this
national booking combine described
as "The Monroe Doctrine of the
Motion Picture Theater Owners of
America." Rembusch explained this
would provide a means for the un-
attached theater owner to avail him-
self of the efficiency and wants of a
circuit without the individual selling
his theater or losing his identity.
Collective bargaining, as was point-
ed out yesterday, will be the funda-
mental of the organization. The 24
regional offices will be established in
(Continued on Page 6)
Loew to Sail April 30
New Orleans — Marcus Loew plans
to sail for Europe from New York on
April 30.
$3,000,000 Brooklyn Loew House
Planning to build a 3,000-seat house
costing $3,000,000, Loew has pur-
chased land on 8th and 9th Sts., be-
tween 5th and 6th Aves., Brooklyn.
Norfolk House Opens This Month
Norfolk, Va. — The new Loew thea-
ter will open sometime this month,
showing vaudeville and pictures.
De Mille Arrives
Cecil B. De Mille and Theodore
KoslofT arrived from the Coast yes-
terday. De Mille will attend the pre-
miere of "The Volga Boatman" next
week and then return to Hollywood.
Next year's program will be an-
nounced shortly.
Silent on Chicago Meeting
Washington — Julian Brylawski yes-
terday refused to comment on the ex-
hibitor meeting held in Chicago last
week, other than to admit that cen-
sorship and Sunday closing were dis-
cussed.
Zukor, Katz, Rowland on Coast
Los Angeles — Adolph Zukor, Sam'
Katz and Richard A. Rowland ar-
rived yesterday and were met at the
station by a delegation of screen folk.
Here from Northwest
M. L. Finkelstein and Ruben are
in New York, from Minneapolis.
tHt
i&m
DAILY
Tuesday, April <;,{(
I
YiLXXXViNt. 5 Tuesday, Apr. 6.1926 Price 5 Cents
JBM.W. AllCOATE j
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and taol-
idajTi at 1650 Broadway, New York, N. Y.
J. W. AHcoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater Mew York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. y. Phone Circle 4736-4737-4738-4739.
Cable address: Filraday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Financial
Film issues experienced a quiet day yester-
day with less trading than usual. There was
no pronounced change in prices.
The biggest drop, two points, went to Bal-
aban & Katz common, which closed at 69.
Famous ccmmon, which led trading with
8,100 sales, registered an inconsequential
gain, closing at 118.
In the general market there was an up-
ward trend in prices which probably reflected
completion of the drastic liquidating move-
ment which occurred during March.
N. W. Deal Closed
Jensen- Von Herberg Houses Pass to
North American Theaters — First
Payment Made
Seattle — Official confirmation of
the Jensen- Von Herberg deal has been
given by Harry C. Arthur, vice-
president and general manager of
North American Theaters, Inc-
Arthur states that a substantial sum
has been paid to bind the bargain,
the balance, close to $6,000,000 being
payable within 60 days, when the
theaters pass into the hands of the
purchasers.
Independent owners in Tacoma,
Olympia and one in Portland, the
Majestic, preferred to take stock in
the company, rather than sell out
their interests.
Big Oaks
Quotations
High
. 69'A
..109J4
..120^8
..119}/2
Low Close Sales
Balaban & Katz
Eastman Kodak
Famous Players
Fam. Play Pfd.
*Film Inspection
•First Nat'l Pfd. . ..
Fox Film "A" .. 61H
Fox Theater "A" . 22}4
*Intern'l Projector. ..
Loew's Inc 39'A
*Metro-Gold. Pfd.. ..
M. P. Cap. Corp.. 20^
Pathe Exch. "A" . 54^
*tParamount B'way . .
'Skouras Bros
**Stan. Co. of Am. ..
Trans-Lux Screen. . 9
*Univ. Pict. Pfd
•Univ. Pictures . ...
•Warner Bros
Warner Pict. "A". 14
•Last prices quoted
••Philadelphia market
tBond market
69
109
117J4
119}^
S9H
21^
3'm
19
53^
13M
69
10954
119J4
119-4
98^8
22 ^8
nj4
395i
23
2054
54^8
95H
4654
48
91
30H
14
13J4
800
8,100
100
1,000
2,300
3',266
'566
1,600
6,800
300
St. Paul Wants 1927 Convention
St. Paul — Local exhibitors will
make a bid to have the 1927 conven-
tion of the M. P. T. O. A held here
Price War in Falls City, Neb.
Falls City, Neb. — A price war be-
tween the three local houses has re-
sulted in a ten cent top.
^t^^i^^i
j LOBBY FRAMES |
j OF THE BETXeR KIND '
j LIBMAN-SPAN.JER CORP. I
' 1600 Broadway New York City j'
I Ir|.C!i.. liTini; ''iiO Slum- Rciom V
Orpheum to Operate Tower, Chicago
Chicago — The Orpheum Circuit has
completed arrangements with B. and
K. and Lubliner and Trinz, owners
of the new Tower theater, 63rd St.
and Harper Ave. to assume manage-
ment and operation. The house seats
3,000 and will open April 11.
Further Hearing on Lankford Bill
Washington — 1 he sub-committee of
the District of Columbia will hold
further hearings on the Lankford
Sunday closing bill on April 8th and
12th. A number of motion picture
people will appear.
(Continued from Page 1)
the amusement lover more, yes two
or three times as much for his money
as he can get elsewhere.
The so-called straight picture house
will not be affected. Better pictures
must be its reward. With tremend-
ous deluxe houses spotted all over the
country the pictures that go into
them must be better and greater than
ever before. This, in turn and in
time, means protection and ultimate
progress for the little fellow.
The program is definitely under
way. Nothing can stop it. The
motion picture is king — the greatest,
finest entertainment and constructive
force the world has ever known.
JACK ALICOATE
Neilan to Make Picture in Ireland
Hollywood — Marshall Neilan, after
finishing a picture for Famous, will
go to Ireland in May with a company
to film one there. On the return ex-
teriors for another will be made in
England.
Cinema Corp. Officials on Coast
Los Angeles — Mark Hyman and
Larry Darmour of Standard Cinema
Corp. are here to confer with Joe
Rock on production.
Talmadge's First For "U"
Los Angeles— Richard Talmadge's
first for Universal will be "Here He
Comes," from Max Brand's story,
"The Black Rider."
"U" Radio Exploitation
Laura La Plante spoke over the
radio in an international test Sunday
night at Brooklyn. Joe Weil of Uni-
versal had charge.
Dick Rosson Made Director
Famous has promoted Dick Ros-
son, assistant director, to full direc-
torship.
First Nat'l Signs German Director
Los Angeles — Alexander Korda,
German director, has been placed un-
der contract by First National. He
will arrive in this country about July
1. He is at present making a picture
for Ufa.
O'Malley Joins Baum
David A. O'Malley has resigned as
secretary and general manager of Co-
lumbia, to join Lou Baum in Ellbee
Pictures where he has purchased an
interest.
Statler Plans Buffalo Theater
BufTalo— E. M. Statler oi the Ho-
tels Statler Co., Inc., plans a 1,600-
seat house across Delaware Ave.,
from Hotel Statler. The theater will
be completed by Christmas.
Nebraska Convention April 6
Omaha — The new uniform contract
will be studied at the semi-annual
convention of the M. P. T. O. of
Nebraska and Western Iowa April
6-7.
Fourth Operation on Polfc]
A fourth operation
formed upon Harry
Lenox Hill Hospita
ing exteriors for "Uncle
Cabin" at Plattsburg when takv
tion has beeii
ry A. Pollaii|
ital. He wall
This is a 'Comerblock* cut fur
FREE for all Pathecomedies a
exchange.
Tunney Leaves for HoUsrwood
Gene Tunney, pugilist, who has
been signed by Pathe to star in a se-
rial, left New York yesterday for
Hollywood.
Peggy Joyce to Work in Europe
It has been definitely determined
that Peggy Hopkins Joyce's next for
Associated Exhibitors will be made in
Europe
BARNEY ROMHAl
Another RAYART Booi
If You Are in the
Market for Any Kind c
MOTION PICTU
APPARATUS
CONSULT US-AND SAVE MOt
SEND FOR OUR PRICE LI
I
Chas. G. Willoughby, Im
Motion Picture Departmet
110 West 32nd St., New Y
Phone Pcnna. 6564
BRVANT 37 AO -3744
Rextbeist S.ajvixjei:,s,]I
NO CLIENTS TO EXCHANGE
'Tis a paradox — with Service Organizations^-that frequently with the
realization of a client's unbounded confidence, there comes a relaxation
which results in a lessening of the intensity of the service.
We are organized so that our clients of longest sUnding receive the
same brisk service as those new accounts we are continually wooing.
INCORPORATCO
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
..■■■-■■■■■■■■-■■.■■■j..>
i540 broadway
NewYork
Insurance Experts to the Th«ll
and Motion Picture Indus '1
URATIZ
YOUR HLM
PROTECTOR
220 WEST42:^STRd
NEW YORK
PHONE
CHICKERINC ALLANA.lOW
2037 PR£S^
li
1
iin^t it a gratidO
nd glorious feeling •
just
when you are worrying
over your next season's bookings
and you are puzzled because of the slump
in your daily attendance and box-office returns
and
you are disturbed by the thought
that your competitor may beat you
to the Universal Greater Movie List
with its hits as big and better than even
The Phantom of the Opera, The Cohens and Kellys,
His People, Skinner's Dress Suit, The Calgary
Stampede
What Happened to Jones, Sporting Life, and so ad
infinitum
and
above all, you are wonaering
how you can insure your theatre
with consistent box office hits
that will click week in and week out
and suddenly you look at this page and it reads:
{jniversal is Signing
S Year Contracts
With Leading Exhibitors
Oh Boy!
Ain't it a grand ana^p
glorious feeling #
Communicate Immediately With
Jniversal Pictures Corp
CARL LAEMMLE, President
730 Fifth Avenue, Ne^w York City
THE
V
M
■^^m
DAILY
Tuesday, April 6,
Sunday Closing Fights
Five Cities and Towns in Northwest
to Decide Issue This Springs
Two Elections Today
Minneapolis — Five towns and cities
will vote on the Sunday show ques-
tion in the Northwest this spring.
At Montevideo, Minn., where Sab-
bath entertainment won out in Janu-
ary, the clergy is now trying to es-
tablish censorship of posters through
the appointment of a committee.
North Platte and Decatur, Neb.,
vote on Sunday closing today. Shel-
don, la., which defeated the exhibi-
tor's proposal three years ago, again
decides the issue soon. At Thief
River, the matter comes up in June.
Perry, la., is in the throes of a
fight with the business men support-
ing the theaters. Sunday shows were
closed two years ago but changed
sentiment is expected to provide a
liberal victory.
Bemerd Arrives
Jeffrey Bernerd, who arrived yes-
terday from London, is here to sell
American rights to "The Last Days
of Pompeii," produced by the Societa
Italiana Grandi Films, in nine reels,
and six two-reel racing pictures feat-
uring the English jockey, Stephen
Donoghue. The series was made by
C. & M. Prod., Ltd., with which Ber-
nerd is associated.
With Bernerd is William Seran-
geli, financial representative of the
Italian company.
Pugh Not Here
Ralph Pugh, former First National
sales manager who is becoming a pro-
ducer, did not arrive as expected.
$8,144 Net at Rialto
(Continued from Page I)
$8,144, an unusual figure for the Ri-
alto and a new record, even surpass-
ing the figure rolled up by "The
Skeik" and "Madame Sans Gene,"
former record holders.
Ten shows a day are the schedule
at the theater, the last going on about
11 o'clock. On Sunday, paid admis-
sions totaled 10,795.
Deny Any Differences
William Fraser, general manager
of Harold Lloyd Corp., and Sidney
R. Kent, general manager of Para-
mount, yesterday branded as "ridicu-
lous and vicious," a story published
in "The Morning Telegraph" hinting
at differences between Harold Lloyd
and Famous, over "For Heaven's
Sake."
Two "U" Pictures Started
Hollywood — Universal has started
"The Affairs of Hannerl," which is
to be released as "Love Me and the
World is Mine." Shooting has begun
on the first Dupont picture, co-star-
ring Norman Kerry and Mary Phil-
bin.
Granada Opening Soon in Chicago
Chicago — A three day celebration
is being planned in connection with
the opening of Marks Bros.' new
Granada theater, Devon Ave. and
Sheridan Road, to open early in May.
New M.-G.-M. Managers
M.-G.-M. has named F. C. Hen-
sler manager at Omaha and placed
C. T. Lynch in charge at St. Louis.
Famous Buys Pelley Story
Hollywood — Famous has bought
William Dudlev Pelley's story, "Jerry
Out of My Way."
M. & S. Buy Two Houses
The M. & S. Circuit has acquired
the Harlem O. H. and the Apollo,
West 12Sth St.
"The General," Keaton's First
Hollywood— "The General" will be
Buster Keaton's first for United
Artists.
Sanford Buys Two Stories
Los Angeles — Sanford Prod, has
purchased "The Underworld Virgin,"
by Hal C. Tuttle and "The Past of
Manuel Acuna," the latter to be re-
leased as "Her Sacrifice."
De Mille Signs Gladys Unger
It is understood Cecil B. De Mille
has placed Gladys Unger, playwright,
under contract to write scenarios.
The first will be "The Highwayman.!'
for Joseph Schildkraut.
Kane Signs Ernest Haller
Robert Kane has placed Ernest
Haller under contract to photograph
his next four pictures, beginning
with "The Great Deception," which
starts this week.
Lipsitz Succeeds Thompson
H. B. Lipsitz, formerly in the Fox
scenario department in Hollywood,
has succeeded Hamilton Thompson
as Eastern scenario chief. Thompson
has resigned.
^^M^^i^
,^4\lllE
Al
^CHRISTIES^
Surprise
Special
cf
FROM THE AL.M. WOODS' PLAY
BY rriujoN couisoN
AND OTTO HARBACH
OiXfCTED DY E . MASON HOPPER
PRDDUCEKS DISTWBUTINCCOKPORATION
Associated Changes
E. J. Smith Makes Promotions in
Personnel of Sales Organization —
Five Exchanges Affected
E. J. Smith of Associated Exhibi-
tors has made the following promo-
tions in the sales organization:
J. W. MacFarland has been appointed
manager at Detroit after being located at
Oklahoma City and Kansas City. Oscar
Kuschner, formerly salesman in Indiatiapolis,
has become manager of that exchange. At
Cleveland, John Daly, former Detroit booker,
becomes a salesman, succeeding W. Z. Por-
ter, who has been made assistant to the
chief booker-auditor. Jack Osserman has
taken charge in Des Moines and Paul Bush
has been appointed manager at Kansas City.
M.-G.-M. Signs Scenarist
Hollywood — Albert Lewin has been
made a member of the scenario staff
of M.-G.-M.
Nelly Savage in Griffith Film
Nelly Savage has been cast for the
part of "Sin" in "Sorrows of Satan."
On Trial Again
(Continued from Page 1)
regarding acquistions and theater in-
terests by competitors of the respond-
ents; and
(3) The presentation for consider-
ation, review and final decision of rul-
ings by the trial examiner to which
the respondents object.
All rulings objected to by Famous
must be presented by May 5, and fail-
ure to make presentation will be con-
sidered a waiver by the respondents
to any further consideration of such
matters.
1st Nat'l Gonventi
(Continued from Page 1)
Eastern and Western studio;
home office chiefs will attend, t
line in detail plans for the c
season. The sales cabinet, coi
ing Ned Marin, Western manag
W. Smith, Jr., Eastern, and N
Depinet, Southern manager, is
oping details pertaining to thi
gram. Prominent persons outsi
industry will attend.
Eight in the Cutting Roo
First National has eight picti
the editing and titling stage, '
which will be completed befo
end of April, with the except
one, "Men of Steel."
"Lieber Month" Winners Pi
Lucas Connor, manager of thi
National New Orleans exchail
the winner in the "Lieber 1
sales contest, which ended J;
Robert Smeltzer, manager, Vfi
ton, is second, and William C
manager. Salt Lake City, thiri
irci
Mr. Exhibitor: Ask at the Fihn Ezcli: i
for the
It's little to ask for, but it's the I
reliable aid you can give your mui
to help put the picture OTcr
if
♦V
<'*
i.i
It
$
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}^
if
if
^
if
if
i^
if
NATIONAL MUSIC WEEl
May 2nd to May 8th
An Opportune Time to Start Playing
JAMES A. FITZPATRICK'
FAMOUS
MUSIC MASTERS SERIE
Twelve One Reel Incidents from the Lives of the Worlcj
Greatest Composers Accompanied By Their Own Muj;
ISSUED WITH FULL ORCHESTRATIONS
Including Solo Piano and Solo Organ
Parts, Especially Arranged and Synchronized by
HUGO RIESENFELD
Booked Direct to FIRST RUN THEATRES
Anywhere in the United States!
THE MUSIC WEEK RUSH IS ON
ORDER YOUR PRINT AND MUSIC NOWl
FITZPATRICK PICTURES, Inc.
729 Seventh Avenue New York C;
i
THE
[April 6, 1926 ^W ^^^' PAILV
-;^ii^<^
C. & M. Productions, Ltd.
present
SIX 2 Reel Racing Dramas
featuring
STEPHEN DONOGHUE
the world's greatest
jockey
I Enquiries:
ffrey Bernerd
I Director
i|gonquin Hotel
•lew York City
THE
-:xi^
«
DAILY
Tuesday, April 6
Rembusch Explains
(.Continued from Page 1)
New York, Boston, Buffalo, Philad-
elphia, Washington, Atlanta, New
Orleans, Cincinnati, St. Louis, Indi-
anapolis, Detroit, Cleveland, Pitts-
burgh, Chicago, Milwaukee, Minne-
apolis, Omaha, Kansas City, Dallas,
Denver, Salt Lake, Seattle, Portland,
Ore., San Francisco and Los An-
geles.
The plan has been practically de-
termined upon, although the board of
directors has made minor changes.
Of his scheme, Rembusch explains
further:
"The natural evolution of this in-
dustry and all other amusement en-
terprises is for circuits to be created
in order to be able to select and com-
mand the best pictures or product.
For example, the ownership of thea-
ters by film companies is a move in
the direction of assisting and stimu-
lating marketing of certain pictures
owned by the particular film com-
panies. It seems to be a good idea
for them, then why not for the indi-
vidual theater owner?
"Associated Cinema Theaters Corp.
provides a means for the unattached
theater owner to avail himself of the
efficiency and wants of a circuit,
without the individual theater owner
selling his theater or losing his iden-
tity. We have been working on this
plan for over a year and it has the
endorsement of theater owners from
all over the country.
"We have presented it to mem-
bers of the M. P. T. O. and Al-
lied organizations, and other the-
ater owners not in any organiza-
tion work, and all agree that this
is feasible and right."
The Plan
The undertaking of the Associated Cinema
Theaters Corp., to become and serve as a
motion picture exhibitors' agent, shall be
governed by the following agreements of the
parties hereto, viz. :
Policy
1. The existence, the policy, the service,
and ail of the activities of the Associated
Cinema Theaters Corp., in the motion picture
business of America is predicated upon the
theory that the best interest of the business
of the motion picture exhibitor demands that
the exhibition of motion pictures shall be ex-
clusively the business of the motion picture
exhibitor ; that the production of motion pic-
tures shall be exclusively the business of the
motion picture producer; and, that the mo-
motion picture theaters of America shall be and
He P LABORATORIES. >
• El.IV. STUDIOS, J
126-132 WEST 46th STREET
^ NEW YORK
The Most Modern and Complete
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
remain free and itidependent of self-serving
control.
Relationship, Purposes and Method
2. The Associated Cinema Theaters Corp.
is exclusively a motion picture exhibitors'
agent.
3. The business of the Associated Cinema
Theaters Corp. is that of bettering, improv-
ing and promoting the business of the motion
picture exhibitor, as distinguished from the
business of the motion picture producer and
distributor.
4. The Associated Cinema Theaters Corp.
proposes to accomplish its purpose by plac-
ing its experience in and its contact with the
motion picture industry at the disposal of the
motion picture exhibitor.
5. The relationship created by this contract
is that of "principal and agent" : the motion
picture exhibitor is the principal ; and the
Associated Cinema Theaters Corp. is the agent.
Conditions
6. All agreements herein made are to be
construed and performed by the parties here-
to so as to conform to the relationship cre-
ated hereby and so as to attain the purpose
thereof as stated herein.
7. The exhibitor expressly reserves the right
to determine the character and the number of
motion pictures exhibited in the within named
theater during the existence of this agency,
except as to motion pictures in "block" pur-
chased by the exhibitor, the purchase of which
shall be governed by the provisions of stipu-
lation number 8 hereof.
8. The undertaking of the Associated Cine-
ma Theaters Corp. to become and serve as
a motion picture exhibitor's agent is condi-
tioned upon the agreement that during the
life of this contract the exhibitor shall not
negotiate, bargain, or contract for block pur-
chases of motion pictures for exhibition in the
within named theater except in conjunction
with and under the advice of the Associated
Cinema Theaters Corp., and except and only
when at least 50 per cent of the motion pic-
tures making up each and every block so
purchased shall be of the production indorsed
by the Associated Cinema Theaters Corp.,
provided that such indorsement shall be based
on the consideration of profitable box office re-
sults for the exhibitor's theater in the light of
sound business principles.
9. The exhibitor expressly reserves the right
to negotiate, bargain, and contract, for the en-
tire motion picture requirement of the within
named theater, or any part thereof, except
block purchases at any time during the life of
this contract, provided that the Associated
Cinema Theaters Corp. shall be fully and
completely advised thercf.
Retainer Fee
10. The retainer fee shall be a sum equal to
five per cent (5%) of the total film rental paid
for all motion pictures exhibited in the within
theater for the twelve-month period immedi-
ately preceding the date hereof, provided the
same shall not be less than fifty dollars
($50.00).
Compensation Fee
11. The compensation fee shall be five per
cent (5%) of the total motion picture rental
paid for all motion pictures contracted for by
the within exhibitor for exhibition in the
within named theater from and after the date
of this contract, whether such motion pictures
were purchased by the exhibitor direct, or by
the agent for the exhibitor, or as the result of
their respective joint acts.
12. All contracts for motion pictures for
exhibition in the within named theater shall
be the standard and customary forms of con-
tracts as approved by Associated Cinema The-
aters Corp., and no negotiation conducted by,
or bargain made, or contract entered into,
by the exhibitor's agent shall be binding on
the exhibitor until approved by the exhibitor.
13. The exhibitor, upon request, shall fur-
nish the Associated Cinema Theaters Corp.
with full information concerning aH' I
with film exchanges made by the exhi [
ing the two-year period prior to the
of this contract.
Method of Payment
14. The payments which the exhib I
in agrees to make shall be paid in til
ing manner, viz.: (a) All payments!
made to Associated Cinema Theaters I
such place as it shall from time to tl
after direct; (b) The retainer fee shaj
in cash upon the execution of this
provided that the exhibitor may elect l
the monthly payment plan provideil
stipulation No. IS hereof; (c) "The I
sation fee shall be paid weekly in til
ing manner, viz.: on the first Mom I
date hereof and every Monday therejl
ing the life of this contract, the exhitil
remit to the exhibitor's agent live I
(5%) of the rental paid for all tmi
tures contracted for by the within J
from and after the date of this conll
have then been exhibited in the withl
theater, including therein the Sunda)
tion immediately preceding such retti(
15. The exhibitor may elect to pa; J
tainer fee on the following monthly |
plan, viz.: — The one-tenth part to b«l
the execution of this contract and thi|
in nine equal monthly installments, i
purpose, the month being considereil
ginning with the date of this agreetnl
vided that said balance shall be eviij
the exhibitor's promissory note of el
herewith payable to the exhibitor's a|
drawing interest at the rate of seven I
(7%) per annum from date.
Clauses 16-28 of the Eeil
plan will be published in tom«i
edition.
immune
They'liaPd About It!
They'll Hear About It!
They'll See It Everywhere!
Everybody in the Whole
Be Waiting
COMING
SOON!
z^ak
ig to Convention
[Continued from Page 1)
; J. Sichelman, assistant gen-
5 manager; Fred C. Quimby,
nager, short subject depart-
;orge Roberts, assistant short
sales manager; Truman H.
managing editor of Fox
;iayton P. Sheehan, manager
department; Vivian M.
iirector of advertising; Ger-
Rudulph, pubHcity manager;
Cohen, manager exploitation
5nt; Donn McElwaine, man-
.•essories department; Harry
n, manager New York ex-
Dave Gross, Joe Lee, E. C.
F. J. Brennon, Ben Loweree
;vin, I. Krotosky, Louis Usa-
ig Maas, Roger Ferri, Harry
and the following managers
ich office salesmen:
March, St. John, N. B.;
Campbell, Boston; John No-
Jenning, Harry Bibbs, New
L J. Schmertz and James F.
f, Albany; George Fuller,
ton; Walter J. Price and
, Fuller, Charlotte; George
Atlanta; Edgar Moss, Phila-
A. Davis and Charles Za-
V. G. Gehring, Montreal; S.
Der. Pittsburgh; F. Boni-
P. O'Loghlin, E. A. Brown.
; Harry Bailey, Buffalo.
g the party in Chicago will
Johnston, Dallas; Lou B.
Southern district manager,
Broyles, J. Gruben and D.
V^. A. Ryan. Oklahoma City;
idenhefer. New Orleans; C.
Cean, Memphis; Geo. E. Mc-
t. Louis; R. Werth and Max
Moe Levy, Kansas City; and
tr, B. B. Reingold, Omaha;
Abel, Minneapolis; and R.
John Lorentz, Milwaukee;
B. Drew, Detroit; Rudolph
Cincinnati, and J. Need-
. H. Cohen, Ward E. Scott,
and D. Davidson, Cleve-
T. Gomersall and George
Indianapolis; G. W. Eck-
listrict manager and A. W.
Chicago; J. A. Wilson, Win-
jllowing will go direct to Los
: Mell S. Wilson, Denver;
ley Fish, Salt Lake City; H.
elian, San Francisco; J. J. Sul-
livan, Seattle; G. M. Ballentine, Van-
couver; J. H. Huber, Calgary.
The following foreign managers
will attend; L. Green, Amsterdam,
Holland; G. Forman, P. L; J. Aus-
senbert. Central Europe; F. Ander-
son, Stockholm, Sweden; Stanley S.
Crick, Australia.
Max Roth, special representative,
preceded the delegation by one week.
I50ST0N
44CUUflCU3T.
PHILADELPHIA
DETBOIT
tlLfl UCUAMI ?id5.
CHICAGO
63l»UTUWMlftlU AVE.
PITTSBURG
roi6 fotiotj 3T.
SAN FRANCISCO
209Q0Ulf1QAK AVI.
Bower, First National's Omaha M'g'r-
Omaha — jack Bovver is now man-
aging First National's local exchange,
succeeding Jimmy Ambrose who left
to join United Artists in the same
capacity.
Tacoma Film Frolic
Tacoma — Inspired by the success
of the Film Folks Frolic in Seattle,
Tacoma film men are staging a simi-
lar affair tomorrow.
Receivers for Arrow
(Continued from Page 1)
in value and has upon the market pro-
ductions from which a profit may be
expected.
The eagerness of certain creditors
brought about the proceedings which
were deemed necessary if the assets
were to be conserved and realized up-
on for the benefit of the creditors and
the corporation. Jennings and Les-
ser were at work on a plan which, if
carried out, would continue the busi-
ness, solve the immediate problems
and subsequently give the corporation
an opportunity to work out its own
future.
DAILY
Stanley In South
(Continued from Page 1)
making a chain of 12 in the Capital.
In addition, work will soon begin on
a new 2,000-seat house in Frederick,
Md. In Baltimore, the Academy and
Boulevard have been acquired, the
former to be completely rebuilt at a
cost of $2,000,000.
In Martinsburg, W. Va., the Cen-
tral has been added to the holdings of
the organization, represented by the
Apollo and Strand, thus making the
town 100 per cent Stanley-Crandall.
This expansion will soon embrace a
group of theaters in Roanoke, Va.,
where the Crandall company several
years ago launched the Rialto and
American.
Fox Active, Too
Washington — It is reported a group
of Virginia capitalists has been con-
ferring with Fox officials relative to
a chain of theaters in Virginia key
cities. The backers stand ready to
build the theaters if Fox will lease
them.
Prize Winner Returns
Mrs. Ruth Grifiath Burnett of In-
dianapolis arrives in New York today
on the Belgenland at the conclusion
of the around-the-world trip she was
given for winning first prize in the
"Greater Movie Season" contest.
En Route to West Coast
Lowell Sherman and Pauline
Garon are en route to the Coast
from New York.
LUCKY LEE FROM LOUISVILLB
Lee Goldberg, Big Feature Rights Cor-
poration, Louisville, Ky., knows what's
what when it comes to Pictures.
He let that knowledge guide him
straight to
RAYART'S 4 CHAPTER-PLAYS
for 1926-1927
And now it looks sunnier than ever
down South !
-<^®^>
Foreign Rights Controlled by Richmount Pictures, Inc.
GKMQ
PICTURES
CORPORATION
S amoel Zicrler. ^csidail
NEW SO \^
The Perfect Box Office Record Breaker
L
MIX — always pulls ^em in!
Title — sure to stop ^eml
TONY— another great favorite!
■ I
\
Pox Film Corporattan. \
iTHE
brAdstreet
FILMDOM
r^RECOCMIZED
Authority
>;xvi No. 6
Wednesday, April 7, 1926
Price 5 Cents
lyd's Latest
alls at the Rialto groan-
I (Jay. Lloyd's latest,
i aven's Sake," did a net
that day. That's some
don't forget it.
r 1 for the box-office in
nd length, ten shows a
c istitute the schedule.
i rs know the value of
Lirnovers. Here's one
: at the till.
situations, clever handling,
,' camera angles and Lloyd.
ore, Mr. Exhibitor, could
! The picture moves at a
True, the story is slight.
I of it?
a howl when Harold goes
Hous extremes to get the
t the mission. The business
fiken gangsters is decidedly
!'e fire any place. Make a
eservation for this one.
nt it.
e Flaming Frontier"
Idies will love this. Indians
)f them — ail over the screen,
e is Custer and his Gallant
love interest between Hoot
id Anne Cornwall; the bat-
tle Big Horn, and Hugo's
I's stirring musical score.
V is obvious all the way.
it follows that tried and
lula that seemingly never
atisfy the box-office. Uni-
i made this on an elaborate
rhe Desert Healer"
!
for this. It's Marion Fair-
il picture for First National.
: n intelligently treated. The
ow on the screen. Seen in
form, the picture looks like
t the box-office. Splendid
n values,
told.
interesting yarn
KANN
kes one do and say such lovely
11 Gwyn. — Advt.
$1,951,485 Profit
First National Nets Nearly Two Mil-
lions During 1925 — Total Assets
Over $15,000,000
During the year ended Jan. 2, 1926,
First National reports a net profit of
$1,951,485.12. Total assets are placed
at $15,081,803, divided as follows:
Fixed assets, including land, build-
ings, equipment, etc., $689,714; in-
vestments in "local" and other com-
panies, $1,213,777.73; fire insurance
fund (equipment and negatives),
$226,570; investments in foreign sub-
sidiary companies wholly owned,
$729,213; current and working assets,
$12,013,427, and deferred charges,
$209,098.
^Continued on Page 3)
Pathe at Peak
Net in 1925 $1,431,757 Against $1,312,-
609 in 1924 — Net for Common
$7.67 a Share
Pathe Exchange, Inc., for the year
ended Dec. 26, 1925, shows net income
of $1,431,757 after interest, deprecia-
tion and taxes. After deducting pre-
ferred dividends, the balance was
equivalent to |7.67 a share on the
177,561 shares combined Class A and
Class B common oustanding Dec. 26,
1925. These earnings compare with a
net of 11,312,609 reported in 1924, and
a balance of $7 a share computed on
(Continued on Page 6)
Detroit Theater Orgy
Veritable Epidemic of New Theaters
Under Way There— Overseating
Danger ?
Detroit— "The Michigan Film Re-
view" in its current issue published
a resume of theater-building activity
here. Indications point to construc-
tion approaching an orgy. The pub-
lication queries if the city can stand
them all, conceding the point that
there is a field for new houses. The
resume follows:
"Henry S. Koppin is not only having
some new theaters built, but is planning
others.
(Continued on Page 6)
"The Deluge" Next
Biblical Subject Basis of Cecil De
Mille's New Picture — Determined
By Contest
"The Deluge," or "The Flood" as it
is otherwise called, is the subject for
C. B. De Mille's next special. This
Biblical theme was the winning sug-
gestion in the De Mille-Los Angeles
Times "idea contest."
In the 38,679 letters received, 157
suggested this theme. The first
first prize was won by Catherine
Comstock, Long Beach, Cal.
A Common Council
"As a matter of fact, I see
the time coming when the lead-
ing distributors of the country
will meet in common council
with the exhibitors and work
out their programs and their
policies on a basis of mutual
understanding." — S. R. Kent,
in an interview in "The Exhibi-
tor" of Philadelphia,
Discussing Griffith Contract
Los Angeles — Richard A. Row-
land's visit here has a twofold pur-
pose. One is reported to concern a
new contract with Corinne Griffi'th.
The second involves the new First
National studio which will be ready
in three months.
Famous' Time Limit May 5
Washington — The Federal Trade
Commission has set no date for the
reopening of the case against Famous.
However, the respondent has until
May 5 to prepare and submit new
evidence.
Contract Tilt
M. P. T. O. Charges Two Distribu-
tors Distort Meaning of Clauses in
Standard Form — Denials Entered
Complaint that M.-G.-M. is adding
four clauses to the standard exhibi-
tion contract without the consent of
both sides in cases where a picture
has had an unforeseen success, was
made vesterday by Joseph M. Seider
of the "M. p. T. O. a. He also charged
Warners are trying to persuade ex-
hibitors who contracted for all re-
(Continued on Page 6)
What Regionals Seek
Oscar Neufeld Tells Why Distribu-
tors Affiliated with Hays Office
— Would Stabilize Business
The reasons for the affiliation of
the recently-formed Regional Dis-
tributors' Assoc, with the Hays or-
ganization are given in the follow-
ing statement from Oscar Neufeld,
president:
"For several years the regional distribu-
tors have been members of their local Film
Qoards of Trade. They have cooperated with
(Continued on Page 3)
Would End M. P. T. O. Politics
At the annual convention of the
M. P. T. O. A. in Los Angeles in
June, changes in the constitution wil]
be proposed with a view of eliminat-
ing politics, Joseph M. Seider said
yesterday. He refused further com-
ment.
To Classify Product
Associated Cinema Theaters Corp. to
Rate Pictures on Four Class
Basis — More on Scheme
Indianapolis — Associated Cinema
Theaters Corp., under which name
Frank Rembusch's national booking
combine will operate, will maintain
a Film Reporting Department, the
purpose of which wil] be to place val-
uations on all product. An executive
nationally recognized as an authority
will be in charge.
The reports will be furnished to ex-
hibitor members '^ oguiar intervals.
They will designate each picture »
to class and value, using individual
blanks so that exhibitors can file them
for reference, Features will be di-
vided into Class A, B, C and D. Ac-
tion and westerns will likewise be in-
dexed. This department will operate
in conjunction with the Film Purchas-
ing Department in helping exhibitors
determine whether or not they should
play certain pictures contracted for and
which are subject to cancellation as
per provisions in the standard form of
contract.
The purposes of the buying unit are
described as follows:
1. For concerted and collective action in
a business-like way for the betterment, im-
provement and security of the business of
(Continued on Page 7)
Vital Creditors to Meet
Vital Exchanges creditors will hold
a special meeting April 15, at the of-
fice of the referee in bankruptcy. Sea-
man Miller, to consider investigating
the possibility of bringing assets into
the estate. These assets consist of
prints and contracts in exchanged at
Washington, Pittsburgh, Buffalo and
Boston.
Statler-Erlanger Chain
Buffalo— The 1,600-seat hous
nounced Monday as planned
M. Statler, hotel man, will
first of a chain to be built ir
ciation with A. L. Erlanger.
the houses, which will be constructed
in big cities, will primarily play stage
productions, pictures will frei^uently
be booked.
Keith in Cincinnati •
Cincinnati — It is understood the
Keith interests will build a large the-
ater on the Fountain Sq. property ac-
quired six months ago from Famous.
Ike Libson is interested.
Paramount Dividend
The Board of Directors of Famous
Players has declared the , regular
quarterly dividend of $2 per ^are
of the preferred, payable May 1, to
stockholders of record atXlhe close
of business on April 15. \
rut
wsa
-s^ax
otsai
DAILY
Wednesday, April
■i
VolXXXVI No. 6 Wednesday, Apr. 7, 1926 Price 5 Cents
JOHN W. AllCOATE :::::: Publisher
Cbpyright 1926. Wid's Films and Film Folks,
[nc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau. Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
j.ear; 6 months, ?5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
The report of the Federal Trade Com-
mission reopening its suit against Famous
had but slight effect on the company's com-
mon, which rose f^ of a point to 119^.
Trading was slightly less than the previous
day, 6,700 shares being sold.
Pathe "A" made a gain of nearly two
points, closing at 56^. Fox Film "A" rose
approximately one point to 62 §^.
In the general market prices continued to
creep upward.
Sales
Operators Want Raise
Planning to Ask for Wage Increase
When Current Two-Year Con-
tract Expires Sept. 1.
New York projectionists are plan-
ning to seek an increase in their wage
scale when their present contract
with exhibitors expires Sept. 1. It
is understood that the exact amount
to be sought has not been determined.
At present the minimum pay re-
ceived by the operators is said to
be about $50 per week. Theaters in
the territory are classified in six di-
visions, with the large first-runs pay-
ing the highest wages. The current
contract covers two years.
Simon Kerr has succeeded Alex
Polin as business representative of
the union, which has new quarters at
324 W. 42nd St.
Sunday Closing Hearing Postponed
Washington^The hearing on the
Sunday closing bill for the District
of Columbia, scheduled for April 8,
has been postponed until the 12th.
Du-Pont-Pathe Film Expanding
The Du-Pont Film Mfg. Co., manu-
facturers of raw stock, is doubling its
plant at Parlin, N. J.
Quotations
High
Low
Close
Balaban & Katz
70
69K
69%
Eastman Kodak .
109J4 10954
109%
Famous Players .
119?^
118'/2
119'/«
•Fara. Play. Pfd.
119'4
*Film Inspection.
4 '4
•First Nat'l Pfd.
985/,
Fox Film "A" .
62 M
em
625/s
Fox Theaters "A"
225/s
22 '/a
22-4
*Intern'l Projector
• •
11%
Loew's, Inc.
39'/,
38'/2
3 8 '4
Metro-Gold. Pfd. .
22M
22%
22%
M. P. Cap. Corp.
20 K
20-4
2014
Pathe Exch. "A"
56^
5S'/«
5 6 '4
tParamount B'way
95/2
95-4
95 '4
Skouras Bros.
4654
46-4
46 '4
**Stan. Co. of Am.
, ,
48
Trans Lux Screen
8s/s
8 '4
854
•Univ. Pict. Pfd.
91
•Universal Pictures
, ,
3014
•Warner Bros.
10>4
Warner Pict. "A"
. 14
mA
14
* Last prices quoted
♦* Philadelphia market
t Bond market
500
6,700
1,500
500
'566
100
200
1,400
1,100
5,300
600
"Tabs" for Several Picture Houses
The Amalgamated Vaudeville Ex-
change, of 1600 B'way., has closed
with several picture houses to stage
"tabloids." The theaters include the
Savoy, and Crescent, at Syracuse, N.
Y.; Hippodrome, Oswego, N. Y.;
Strand, Carlyle, Pa.; Rosedale, Cham-
bersburg, Pa.; Maryland, at Cum-
berland, Md.; Empire, Winchester,
Va., and Rialto, Martinsburg, Va.
Grange Contract Binds
Reported Arrow Receivership Does
Not Affect Agreement Said to Be
with W. E. Shallenberger
It is understood that the Arrow
receivership will not affect the star-
ring contract held by "Red" Grange
as the agreement was made person-
ally by W. E. Shallenberger. Ac-
cording to a newspaper dispatch from
Chicago the football star will leave
for the Coast within 10 days to start
his picture.
Arrow has an authorized capitali-
zation of $250,000 in preferred and
$400,000 in common. Assets are
estimated at $800,000, and consist
mainly of rentals accruing from ex-
hibitors under existing contracts.
Although the schedule does not defi-
nitely fix the liabilities it is esti-
mated that they are several hundred
thousand dollars. It is estimated that
the assets will realize a sufficient
sum to liquidate the claims and leave
a surplus. Lack of liquid assets was
given as the cause of the financial
embarrassment.
Basic Contract Ready Next Week
The basic contract between the
Dramatists' Guild and the Theatri-
cal Managers will be ready for final
ratification next week, it was stated
following a joint meeting of commit-
tees representing both groups yester-
day at the Astor.
To Conduct Paris Orchestra
Rochester- — Frank Waller, former-
ly conductor at the Eastman, sails
Saiturday on the Leviathan to con-
duct two concerts of the famous
Lamoureaux orchestra in Paris.
New Series for Ricordo Films
Joe Basil, director, has arrived from
the Coast to make two series of two-
reel comedies for Ricordo Films, Inc.,
12 in each group. The first will be
"Joy Comedies." Release one a month.
Paramount Signs La Cava
Gregory La Cava has been signed
to a two-year contract by Paramount.
His first will be a W. C. Fields' vehi-
cle, "So's Your Old Man."
F. B. O. Delegation Back Tomorrow
The F. B. O. group which attended
the convention in Los Angeles is
expected back in New York tomor-
row.
Sam Taylor Leaves for Coast
Sam Taylor left New York for
the Coast yesterday to make his first
for M.-G.-M.
Jane Winton Coming East
Jane Winton, Warner stock player,
is on her way to New York from the
Coast.
Loew Dallas House Opens
Dallas — Loew's Melba opens to-
night.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
$250,000 Studio Improvements
Hollywood — A new stage and ad-
ditional equipment planned for Co-
lumbia will cost $250,000.
J
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/(7rux/\.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
FILM LABORATORIES:
Our method of financing has been used with
profitable results in your line of business. Bring
your problem to us without incurring any obliga-
tions.
Suite 1207-8
'Phone Watkins 4522
1
e^
Warners Sign Viennese
Michael Courtice, Vienna
has been placed under conl
Warners. Courtice is now
He directed "Moon of
Sascha Prod., which Famous'
lease here.
I**'
Advancing Cause of Pu
Los Angeles — Adolph Zul
Sam Katz are here from Ne
to advance the Publix theal
Zukor will probably confer la
Jesse L. Lasky on productio'
i^mgr
*OURC
ON/
jpnl
thi
.Pis
\-y.
3ltil
ioit
.sill
HARRY CHARN|
Boosting RAYART An
Ward Cine Laboratory,
216-222 Weehawken S
Union City, N. J.
Telephone Union 4800
G. BERT WARD,
is
is
fs
(s
(s
is
is
♦♦
♦.•♦.•♦.♦•.♦♦.*•.••-•♦.♦♦.♦♦.
.♦♦.♦*.♦♦.♦♦.
'WE NEVER OlSAPPOINi
CRDNLOW Fll
ClBORATOE
INCORPCRATED
220WEST42^-^STRB
NEW YORK
PHONE-CHICKERINC 2
ALLAN A. LOWNES. CEN. MW
/, April 7, 1926
THE
GLSmLmJSL
■Ba
DAILY
y*e the Governor
minate News Reel Censor-
j| New York Rests with
th — Passage Certain
N. Y. — The measure to
news reels from the juris-
d inspection by the S'tate
•nsorship Commission has
h branches of the Legisla-
has been transmitted to
Smith who will no doubt
aeasure in a few days,
isition developed, and it has
en considered a fair and
isition to relieve this class
from censorship. It not
een a matter of expense to
of news reels but the de-
ipection and licensing has
been the means of mak-
films useless and without
shown at the hearing be-
Senate Finance Committee
records prove that news
r show anything that could
ued as in any way being
ble. A few of the profes-
Drmers who appeared at the
became greatly perturbed
natter and declared that the
and its enactment would
way for distasteful events.
11 which has passed both
d sent to Smith for his ap-
is introduced by Assembly-
ison (Republican). A com-
1 was sponsored in the Sen-
nator Webb.
Luncheon to Eberhardt
M. P. A. gathering at the
tomorrow will be a tribute
to Vice-President Walter
Gilbert Frankau, British
vill be a guest.
Regionals Seek
Continued from Page 1)
s of the national organizations
ing their contracts, promoting
elfare and living up to the rules
ions laid down by the Hays or-
ve done all this without any rep-
whatever in the Hays organiza-
have not had any voice in mak-
les and regulations, which they
up to. They have never given
)fifice the benefit of tlieir knowl-
advice in solving problems that
the industry in general or those
which particularly are peculiar
fht distributors.
re many difficult problems and
that confront a regional exchange,
not been brought to the attcn-
parental office of the Film Board
n New York.
nth a representative of our or-
sitting at the round table with
ntatives of the national distribu-
problems can be ironed out to the
both the distributor and the ex-
fe organized also to exchange
ttcr our conditions ; to assist our
ly giving them advice, as to the
product we can absorb, and also
lem as to the quality most desired
ibitor customers.
1 in no way conflict with the
1. Ass'n., of which F. H. Elliott
manager. Contrary to any such
want to work in harmony with
are thoroughly in accord with
ization, and will do all in our
romote its welfare by giving them
id our association can offer them.
5ure that the organizing of the
the regional exchangcmen will
s end of the industry, and place it
firmer footing from every stand-
ucing, distributing and banking
$1,951,485 Profit
(Continued from Page 1)
The statement points out that in j
February, 1925, an issue of $4,000,000
cumulative 8 per cent participating
first preferred stock was created, of
which $2,500,000 was sold to increase
working capital to take care of grow-
ing business.
In addition to the regular 8 per
cent dividend, the first preferred is
entitled to receive, beginning April 1
of this year, a, participating dividend
equal to 12.8 per cent of the earnings
of the preceding fiscal year in excess
of $1,500,000 and not in excess of
$2,500,000, proportionate to 'the total
of such stock outstanding to the total
authorized amount. The earnings for
1925, $1,951,485, are paying a partici-
pating dividend of $1,44 a share.
During the year, the company, by
voluntary arrangements with holders
of the second preferred Class B
gtock, exchange voting trust certifi-
cates representing 7100.66 2-3 shares
of capital stock held by the company
in various local companies for 4260
2-5 shares of the second preferred
Class B stock of the company, the
latter stock being thereupon canceled
and retired.
First National preferred remains
steadv. The last closing price was
98^>i.'
Paramount Notables Coming East
Hollywood — Many players and ex-
ecutives of Famous are on their way
to New York. Alice Joyce has com-
pleted work in "Beau Geste," and
will do her next in Long Island. Alan
Dale will leave as soon as he com-
pletes cutting "Padlocked." Warner
Baxter will take the leading role in
"Mismates," for First National in the
East. Dorothy Cams and James Shel-
ley Hamilton of the scenario depart-
ment will soon leave.
Perfecting Value of Carbon Light
Special experiments are being con-
ducted by Victor Milner, Paramount
cameraman, on the photographic val-
ue of carbon light. The experiments
are being conducted in cooperation
with the National Carbon Co., Mil-
ner seeks to determine the spectrum
values of carbon lights, in order to
obtain quality of light.
Pollard Much Better
Harry Pollard last night said that
he was feeling much better and
hoped to quit the Lenox Hill Hos-
pital the end of the week.
Bollman Returns
Henry Bollman is back in New
York from Europe. He has opened
an office at 723 7th Ave., out of which
he will handle short subjects.
Gross Joining P. D. C.
Dave Gross, sales manager at Fox
New York exchange, on Monday be-
comes manager of P. D. C.'s ex-
change.
Opens Headquarters in Strand Bldg.
The General Presentation Co.,
which, as noted, is offering prologues
especially suited for the individual
theater owner, has opened headquar-
ters on the third floor of the Strand
Theater Bldg. Charles Bennington
is sales manager. Three salesmen
have been appointed to cover Jersey.
"The Talking Spirit," the first of
the acts, is playing the Lyceum, Ba-
yonne, N. J., this week.
Bernice Kane Dies
Bernice Kane, sister of Robert
Kane, is dead in Oil City, Pa. Fu-
neral services will be held Saturday.
msm RULES ROSENTHAL!
There's a Reason — a Radical Reason —
for the Results obtained by Rayart Pic-
tures and the rich Rewards reaped
therewith.
That's why Barney Rosenthal, Colum-
bia Pictures Corporation, St. Louis,
Signed on the dotted Line for
RAYART-RADIANT COMEDIES
For 1926—1927
-<«)>->-
Foreign Rights Controlled by Richmount Pictures, Inc.
IN GERMAN
^
^jf>p',U/'^^-'^
5)^<AKiy
RecoxdSmashin^/
— \ I Rialto TI.«=*— I /
to
Vv^i^"
dVe
Metropolitan Theatre,
Boston, Mass.
Smashed record for Sun-
day and Monday busi-
ness. Wire says "Will
break every record we
have."
^«y mount, iV. c
'^"^'ences waited hf ,
'ForHeav ^^"^^^
f^st Uoyd to date.
Victory Theatre,
Denver, Col.
Smashed "Freshman"
records and wire says
"Whole town raving."
for Heaven's Sake/
PRODUCED BY
HAROLD LLOYD
CORPORATION
DIRECTED
BV
SAM TAYLOR
A
PARAMOUNT
RELEASE
THE
^^gg^
DAILY
Wednesday, April 'A
Pathe at Peak
(Continued from Page 1)
the same amount of common. Gross
business done in 1925 was $18,151,827,
against $16,459,385, previous year.
In his report ot stockholders, Paul
Fuller, Jr., president, said, in part:
"The current assets are shown at
over $6,500,000 as against current lia-
bilities of less than $1,000,000. The
company has enough cash on hand
to pay all the current liabilities and
does not owe any money to banks.
"Gross business has grown steadily
from $4,200,000 in 1916 to over $18,-
000,000 in 1925.
"Company has paid the regular
quarterly two per cent dividend upon
its preferred stock, and your board of
directors at their last meeting de-
clared a quarterly cash dividend on
the present Class 'A' and 'B' common
stock of 75 cents a share; also a stock
dividend of five per cent in Class 'A*
stock, both payable May 1, 1926, to
holders of record April 20."
A comparison of the gross for the
past three years follows:
1923 $14,851,372.62
1924 16,459,385.63
1925 18,151,827.12
A comparison of net earnings, after
interest, depreciation and taxes, fol-
low:
1923 $1,161,888.65
1924 1,312,609.54
1925 1,431,757.93
Pathe "A" recorded a gain yester-
day, the final quotation being 56^2 as
against 545^ the previous day. Turn-
over was 1,400 shares.
Bebe Daniels Returns
Bebe Daniels and a company mak-
ing "The Palm Beach Girl," returned
from Florida yesterday.
Corporate Changes in New York
Albany, N. Y. — The Academy of
Music, inc., of New York, has filed
a decrease in capital of from $50,000
to $1,000.
Chester Beecroft Prod., the Don-
wood Theater Corp., and the Phil-
adelphia Bijou Theater Co., of New
York, have all been dissolved.
20 Hurt When Ceiling Falls
Winnipeg — Twenty persons were
hurt when part of the ceiling under
the balcony of the Starland fell. Em-
ployees prevented a panic.
Germany No Field for Average Films
According to the Department of
Commerce, American films which
make up 60 per cent of all pictures
played in Germany, are faced with
opposition and racial preference
which must be understood to insure
a continuance of that demand.
American Films Ahead in Brazil
Washington — Pointing out that
American films lead in popularity in
Brazil, Department of Commerce re-
port says that last year 1,065 of the
1,274 pictures shown in Rio de Ja-
neiro were made here.
Merit Gets Rayart Product
Merit has contracted for eight Reed
Howes comedy-dramas, eight "Super-
ior Melodramas," made by Gerson,
eight Billy Soillivan action pictures,
and four serials, from Rayart for the
New York territory.
Contract Tilt
(Continued from Page 1)
leases to pay more money for "The
Sea Beast" and in at least one case
deferred delivery.
M.-G.-M. denies any unusual action
in their contract procedure. Warners
deny they are threatening exhibitors
in connection with "The Sea Beast"
in any way and said that in many in-
stances, theater owners, now realizing
the increased value of the picture,
have voluntarily raised their rentals.
One of the clauses added by M.-G.-
M. soecifies that "Ben Hur," "The
Big Parade," "La Boheme" and
"Mare Nostrum" are not included in
the series contract. Another clause
provides that the distributor may re-
lease pictures designated as "specials"
with same stars and made by same
directors as the four withdrawn. Pro-
vision is also made that the distribu-
tor may "pre release" or road-show a
picture before its showing by an ex-
hibitor providing the scale includes
$1.50 seats.
To Adopt F. B. O. Stories
Hollywood — Jeanette Porter Mee-
han, daughter of Gene Stratton-Por-
ter, has been engaged by F. B. O. to
adapt "Laddie" and "The Magic
Garden," two Porter pictures to be
released next season.
Detroit Theater Orgy
(Continued from Page 1)
"We can say the same for George Koppin.
"John H. Kunsky is having a new thea-
ter built in Birmingham, and will probably
announce some new ones before spring exits.
"Sam Brown is building a new house on
Dexter and has still another under con-
sideration.
"The Wadlow Bros, are building on the
east side.
"We understand that the Robertson The-
atrical Enterprises, operating the Roosevelt,
Cinderella and DeLuxe have under considera-
tion a new house.
''A new theater is going up at Philadel-
phia and Linwood.
"We understand another new house is to
be erected on Hamilton Blvd. near Virginia.
"The Barney Wetzman Construction Co.
is building a new house in Dearborn, which
will be leased to Henry S. Koppin.
"Rumor has it that someone is going to
build a new house at Grand River Ave.,
near Dumbarton Road, which is just a
stone's throw from the Grand Riviera.
"Mack Ave. is slated to have at least
two new houses.
"The new East End theater is well under
way, and will be ready for August.
"Architect P. R. Pereira is drawing plans
for a theater for Charles H. Miles that
will seat around 3500. It will be erected
on West Adams.
"The latest rumor is that the Munz The-
atrical Enterprises are planning another new
house in Detroit. They already have the
Grand Riviera, Palace, Tuexdo, and La-
Salle Gardens.
"David Nederlander, of the Shubert-De-
troit, is building a house on Woodward,
near the Six Mile road, which will be
ready by Sept. 1.
"William Fox makes the definite announce-
ment that he is going to build a new thea-
ter seating 4500 at Woodward as^^_
calm Sts. ^|ill<
"The New Michigan theater m^B*^
Ave., being erected by Kunsky-Bj|
Katz, will be completed in time
during the summer. It will be th |
downtown theater in Detroit.
"Arthur D. Baehr and his assocl
already building one new theater o|
gan, and have another location on
new theater will be erected as soo |
first one is completed. This will
Baehr three houses to manage.
"And still we have not mentionil
the new houses, either being erected !
construction."
Sale of Film Rights Oi\
Pearl Doles Bell is back froij
Beach and is arranging for ll
of film rights of "Slaves of Dl
her new novel, through Violal
Strand 12th AnniversaiJ
The Mark Strand will nejj
day begin the celebration of
anniversary.
Herrington Candidate for Leg
Pittsburg — Fred J. HerringtJ
retary of the M. P. T. O. of \1
Pennsylvania, has announced ll
didacy for the State Legislaturf
Sixth Legislative District.
DeMille Opening Tues
Tuesday, April 13, is the
date for the premiere of "TW
Boatman," Cecil B. DeMille's'l
for P. D. C, at the Times £
1
i
k i
THE
day, April 7, 1926
■^^
DAILY
Classify Product
(Continued from Page 1)
1 picture exhibitor as distinguished
business of the motion picture
and distributor;
concerted and collective action in
i-like way in all of their business
p with motion picture producers
tutors ;
concerted and collective action in
g the following theory as a fun-
principle of the motion picture in-
: that the exhibition of motion
, the business of the motion pic-
bitors as distinguished from the
if the motion picture producer and
the collective bargaining with mo
re producers and distributors for
ictures for exhibition in motion
theaters owned and operated by
motion picture exhibitors, and ;
the purpose of preventing over-
id affording motion picture exhibi-
ted with it ample protection against
lilding activities of producer and
exhibitors.
3 Plan — Part Two
including portion of the plan
hich Associated Cinema The-
wp. will operate, follows:
Benefits and Agreements
u benefits to the exhibitor execut-
vithin agreement are such as will
result from the collective and con
ion of motion picture exhibitors in
tractual relationship with motion
"oducers and distributors ; and, in
ppointing the Associated Cinema
iCorp. as agent, it is the purpose
of the within exhibitor to thereby
other motion picture exhibitors for
ie ot collective bargaining with mo-
ire producers and distributors, for
ctures for exhibition in the within
consideration of the mutual under-
the parties hereto the undersigned
recognizing that the value and
of the service rendered by the As-
"inema Theaters is dependent upon
nency and the cohesion of its re-
4 with those who engage its ser-
ies: (a) That the obligations here-
t and they are hereby made binding
executors, administrators and as-
the undersigned exhibitor ; and,
the undersigned exhibitor shall and
lereby give and grant to the Asso-
lema Theaters Corp. the first right
ege to buy, lease or otherwise gain
f the within named theater, but
in the event that and according
idersigned determines to sell, lease
fi isc dispose of the same.
iijrement of Theater Properties
the event that the Associated Cin-
iters Corp., by purchase, or by
0 ;n any other way, gains control of
ii]t competitive theater in the city
in which the within named theater
:, the within named exhibitor is
anted the first right and privilege
ease or otherwise gain control of
i I iter according as the Associated
iters Corp. buys, leases or other-
control thereof, at and for the
1 111 paid and upon the terms agreed
.\ssociated Cinema Theaters Corp.
K'ranting the right and privilege
HI stipulation No. 18 hereof the
1 ir.ema Theaters Corp. does not
i to buy, lease, or otherwise
lul of any theater for the benefit
thin named exhibitor,
is hereby agreed by the Associated
heaters Corp. that it will not buy,
therwise gain control of any thea-
city or town in which the within
ater is located, except as an in-
the purpose of its existence and as
)i affording protection to the with-
exhibitor, or for tlie purpose of
protection to any other exhibitor
If] ated, or hereafter affiliating, with
lated Cinema Theaters Corp.
Character of Organization
e purpose of its existence is of such
er that the success of the under-
sentially requires absolute and un-
od faith on the part of the Associ-
na Theaters Corp. on the one hand,
and the confidence of the motion picture ex-
hibitors of America who affiliate with it,
and employ its service, on the other.
In order that such a relationship may be
created and perpetuated, the Associated Cin-
ema Theaters Corp. is organized and shall
be conducted as a partnership arrangement
and agreement by and between the Associ-
ated Cinema Tlieaters Corp. on one hand,
and the motion picture exhibitors of America
on the other.
Exh;bitor's Stock
22. To this end, in consideration of the
LxecMtion of ll is contract by the within ex-
hibitor, and when the retainer fee herein
igreed to be p'aid has been paid in full, the
Associated Cinema Theaters Corp., subject
to the conditions stated in stipulation No.
23 hereof, heieby agrees to issue and deliver
to the within exhiljitor one and the fractional
part of one full-paid non-assessable no par
value share of the capital stock of the As-
sociated Cinema Theaters Corp. for each and
every $100 and fractional part thereof paid
hy the within exhiljitor as a retainer fee for
the services of the Associated Cinema The-
aters Corp.
Conditions Governing Issuance, Delivery and
Acceptance of Exhibitor's Stock
23. The issuance and delivery of the share,
or shares, or fractional shares of the capital
stock of the Associated Cinema Theaters
Corp., as provided for in stipulation
No. 22 hereof, is made to the within
exhibitor upon the following conditions, viz. :
(a) that in the event of a sale of the with-
in theater by the within exhibitor, or the
sale of the lease thereof, or the sale of the
control thereof, during the life of this con-
tract, in violation of any of the terms atid
conditions hereof, or in the event of the
cancellation of this contract before the ex-
piration of any five-year term, the said
stock so held by the within e-xhibitor shall
be forfeited and by him returned to the
Associated Cinema Theaters Corp. ; (b) in
the event that the within exhibitor determines
to sell or transfer the stock issued and de-
livered to him at any time within ten years
from and after the date of the expiration of
this contract, the within exhibitor hereby
agrees that he will first ofler the said stock
to the Associated Cinema Theaters Corp.
at and for the book value thereof, as and of
the date of the said offer, provided the same
shall not exceed the amount of the retainer
fee paid by the within exhibitor ; (c) in
the event that the within exhibitor determines
to sell the said stock issued and delivered
to him by , the Associated Cinema Theaters
Corp. at any time after ten (10) years from
tlie date of the expiration of this contract,
the within exhibitor agrees to first offer
said stock to the Associated Cinema Thea-
ters Corp. at and for the book value thereof
as of the date of the said offer; (d) that the
within exhibitor will not at any time trans-
fer or assign the said stock to any person,
or corporation, engaged in the production or
distribution of motion pictures; and (e) that
the within exhibitor hereby binds himself,
his heirs, his assigns and his personal repre-
sentatives to the obligations of this clause
No. 23 hereof.
Conditions Governing Sale of Capital Stock
24. In consideration of the execution of
this contract by the within exhibitor, the
Associated Cinema Theaters Corp. hereby
agrees that none of its capital stock will be
sold, issued, delivered or transferred on the
stock books of the corporation to any per-
son, partnership or corporation engaged in
the production or distribution of motion pic-
tures, and that only holders of stock ap-
pearing on record on the stock books of
said corporation shall be entitled to vote
at any meeting of stockholders called or held
to take action on any of the business con-
cerns of said corporation.
25. This contract shall be automatically
renewed for successive terms of five years
unless within twelve (12) months prior to
the date of the expiration hereof, or within
twelve (12) months prior to the expiration
of any succeeding term of five (5) years,
the same is terminated by the written notice
of the exhibitor to the exhibitor's agent to
that effect.
Control of Corporation
26. The ownership, control, or operation
of the Associated Cinema Theaters Corp.,
during the life of this contract, by any
person, or corporation, engaged in the pro-
duction or distribution of motion pictures
shall automatically cancel this agency.
Cancellation
27. The exhibitor reserves the right to
cancel the agency hereby created at any time
after the expiration of three years from the
date hereof upon the giving of six months'
notice of his intention so to do, subject to
the provisions of clause "a" of stipulation
No. 23.
Contract Changes
28. No change or alteration in any of the
terms of this Contract made by any of its
agents shall be binding upon the Associated
Cinema Theaters Corp.
Lascelle Plans Short Reels
Ward Lascelle intends producing a
series of short subjects under the ti-
tle "Life's Little Things."
U. S. Leads in Czechoslovakia
Washington — Although Czechoslo-
vakian distributors complain over
their earnings and diihculties experi-
enced in doing business owing to the
excessive number of exchanges and
an oversupply of films, 1925 showed
a continuation of the development of
this market for American pictures,
the Department of Commerce re-
ports. Out of 450 films shown in
Prague, 325 were American.
Fumes Kill Manitoba Exhibitor
Melita Man. — Walter Watts, own-
er of the Melita, was killed in the
basement of his house by escaping
carbon monoxide fumes.
Ennis to Exploit Artclass Shorts
Bert Ennis leaves this week for the
South to exploit the Artclass short
subject series, "Guess Who."
Szekler Here; To Rio Saturday
Al Szekler, Universal's general
manager in Brazil, where tlic com-
pany has 12 offices, is in New York,
preparatory to his sailing for Rio
on the American Legion Saturday.
The latest development in his terri-
tory is the opening in Rio of the Cin-
ema Odeon, built and operated by
Vincent Serrador and the Companhia
Brazil Cinematographica. It seats
2,000. Szekler says conditions are
very satisfactory in Brazil.
Stars Arrive in Hollywood
Hollywood — Lois Wilson has ar-
rived for a vacation.
Alma Rubens has returned after
a New York visit.
"U" Sales Force Sees Rodeo
Hollywood — Universal stars, direc-
tors and executives were hosts Mon-
day to salesmen attending the con-
vention, the occasion being a rodeo
show and barbeque at the studio.
Policies of distribution were discussed
yesterday at the opening session. To-
day a number of features will be
screened.
Hackathome Back from Vacation
George Hackathorne has returned
to New York after a three weeks'
vacation at Lake Placid. At the
Commodore.
yoiKHUsyDulre
set wtth
1
Gieater
Movie List
'"''e/??.,... --fAs
'"'^en.
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olui«**t III*
KIKII
with
1
RONAL
COLMAJ
Screen fftory l»y HANS KAAL^
Based on the etige pliy'KIlO' Written hi
ANDRE PICAiU3 lad «<tapt«d by OAVtO BEUkCCt
c< CLARENCE BROWN Producti/
A liMt national Piciurtj
1
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iTHE
brAdstreet
FILMDOH
Authority
i :xvi No. 7
Thursday, April 8, 1926
Price 5 Cents
^ ^ ^
^ ^ \^
while attractions on
\ this week are doing
iiusiness. Easter Week,
school holidays, is in
lunsible. But the under-
use is quality product.
a't a bad picture on the
LOSt of them are, on the
, above the average.
lave "Kiki" and "The
ry" to see, but the busi-
l| both the Capitol and
., plus the decision of
t, is sufficient to stamp
"in."
. Zukor on Theaters
iraniount chief holds that
ijition point in theaters has
n reached. Of course, many
. If the limit hasn't been
low far from it does the ex-
eld stand? Dozens and doz-
tv theaters announced daily,
re, the orgy is on.
someone please advise how
end?
e Little Bird Says—
1 eye on Allied. Something
The national exhibitor con-
lated for Los Angeles in
tell it. That fighting Mid-
ch will have plenty to say
;s sir, Allied will be pretty
the saddle.
3U/ Louise Dresser
another outstanding per-
to Miss Dresser. Her work
lind Goddess" at the Rivoli
d. Why Famous doesn't
redit in the billing she de-
5trange. Certainly, she de-
It's her picture.
The Publix Idea
0 coast in a year. That's
c plan. Filling the theater
new houses the big move
lUy, a new vaudeville cir-
KANN
'y I'"! nruch nicer since being
1 Gwyn.— Advt.
M.-G.-M. To Meet
April 26 Opening Day of Annual
Sales Convention — Thiree Region-
al Meetings Later
The Metro-GoldwVn-Mayer sales
convention will be held at the Hotel
Pennsylvania, opening April 26, and
running for probably three days.
These meetings will be attended by
district and branch managers from
the field and most of the home office
staff. Louis B. Mayer will undoubt-
edly come on from Hollywood.
Later, three regional meetings
will be held, at which salesmen will
be informed of plans for 1926-1927.
One meeting will be held in Buffalo
or an adjacent city, a second in Chi-
cago and a third in Los Angeles.
Felix Feist, general sales manager,
will preside.
M.-G.-M. will have either 50 or 52
pictures next season.
Educ'l Conventions
Educational Plans Sales Gatherings
in New York, Chicago and Denver
— First Here on Monday
Educational will hold three region-
al sales conventions in April, taking
the place of a national convention.
They will be held in New York, April
12 and 13; Chicago, April 16 and 17
and Denver, April 19 and 20.
Attending the sales conventions
from the home office, in addition to
President E. W. Hammons, will be
A. S. Kirkpatrick, assistant general
manager, J. R. Wilson, acting domes-
tic sales manager, and Gordon S.
{Continued on Page 7)
Special Arbiter
Sam Moross to Aid Exhibitors Settle
Disputes with United Artists Ex-
changes
Hiram Abrams, has appointed Sam
Moross, former secretary of the New
York T. O. C, C. to organize and
head a department of arbitration in
United Artists, its purpose being to
solve whatever problems arise be-
tween exchanges and exhibitors.
United Artists, while not a mem-
ber of the Hays organization, co-
operates with Film Boards of Trade
{Continued on Page 7)
Luther Reed to Direct
Luther Reed, now a supervising ed-
itor, will become a Paramount direc-
tor in a few weeks. His first will be
Esther Ralston's initial starring vehi-
cle, "Love 'Em and Leave 'Em."
Pascal Original for M.-G.-M.
Hollywood — Ernest Pascal, author,
is here from New York to cfitjfer
with M.-G.-M. on "Laurels," /his
original. ^
Fox Group Leaves
Sixty-two members of the Fox or-
ganization left New York yesterday
on a special train for Los Angeles, to
attend the annual convention at the
Ambassador, April 12-17. At Chi-
cago they will be joined by 42 more,
making a total of 104 who will pro-
ceed to Los Angeles on the special
train. J. R. Grainger, general sales
manager, accompanies the group.
William Fox and W. R. Sheehan, now
on the coast, will meet the special on
its arrival Sunday.
Regular Orpheum Circuit Dividends
Chicago — Orpheum Circuit, Inc.,
has declared three regular monthly
dividends of 16 2-3 cents each on com-
mon, payable May 1, June 1 and July
1, to stock of record April 20, May 20
and June 19. The regular quarterly
dividend of 2 per cent was also de-
clared on the preferred, payable July 1
to stock of record June 15.
Menjou Signs with Famous
It is understood Adolphe Menjou
has signed a three year contract with
Famous to become effective upon
completion of "The Sorrows of Sa-
tan."
Disagree Over "Labs"
Joe Aller Denies Consolidated Con-
trols Rothacker-Aller Plant — No
Statement in Yates' Absence
Joe Aller yesterday took exception
to a statement made by Consolidated
F"ilm Industries, Inc., that the latter
holds a controlling interest in the
Rothacker-Aller Laboratory, Inc., of
Los Angeles. The statement was
made through his attorney, Isaac
Pacht, of Los Angeles, who is also
in New York.
In the absence of H. J. Yates, who
{Continued on Page 6)
Zukor on Theaters
Saturation Point Not Reached, He
Tells "The Exhibitor"— Feels No
Alarm Over Foreign Situation
Philadelphia — Adolph Zukor is of
the opinion that theater expansion
has not yet reached the saturation
point. In an interview with Fred
F. Sully, associate editor of "The Ex-
{Continued on Page 7)
Willat to Direct for F, N.
Irvin Willat has been engaged to
direct "Paradise" for First National,
in which Milton Sills will be starred.
Famous has loaned Betty Bronson
to play the feminine lead. Gladys
Unger will handle the treatment of
the story and John Fish Goodrich
is here from the Coast to write the
scenario.
Lining Up 300 Days
Central Booking Office for New York
Exhibitors Still Talked Of—
Overhead Split Two Ways
Determined to break into the first-
run field in a definite way, many New
York circuits continue to discuss the
method of accomplishing this end.
A number of plans have been dis-
cussed. Perhaps the one most fav-
ored concerns a central booking of-
fice, the cost of which is to be main-
tained by exhibitors and distributors
alike. The exhibitor would pay five
per cent of his rentals and the dis-
tributor five per cent of his gross
to meet overhead and create a sur-
plus for any other use the parties
concerned may determine. The
profits at the end of stipulated per-
iods would be divided on a prede-
termined basis.
{Continued on Page 6)
Big Week on B'way
Strong List of Attractions and Easter
Week Holiday Telling at the
Box-Offices
There is every indication that this
week will go down as a banner one
for Broadway picture houses. This
applies (o the long-run pictures as
well as the weekly change theaters.
The prevalence of such names as
Harold Lloyd, Norma Talmadge and
John Barrymore, combined with the
fact that this is Easter Week and also
that the schools are closed, is appar-
ently largely responsible for the rush
to the box-offices. Exceptionally
{Continued on Page 7)
24 Weeks for Publix
Breaks in Nation-Wide Presentation
Route to Be Filled in About a
Year writh New Theaters
Publix will offer 24 weeks of pres-
entations in a year. At present, the
route embraces about 12 weeks.
With new theaters planned for Seat-
tle, Portland, (Ore.), Denver, and
Oakland, the Publix houses in Los
Angeles and San Francisco now
handled separately, will be added to
the major circuit.
It is due to gaps in theaters par-
{Continued on Page 6)
Warners Here
H. M. Warner, Jack Warner and
Eddie Silverman arrived in New
York yesterday from the Coast to
attend the Warner convention which
opens Saturday at the Pennsylvania.
Karin Bound for Europe
George E. Kann of the Ginsberg-
Kann l3ist. Corp. is aboard the Ma-
jestic which is due in Southampton
on Friday.
■Mil
?
i
THE
^j
)«■-■<««
:9S0^
DAILY
Thursday, ApriJH
Vol XXXVI No. 7 Thursday, Apr. 8, 1 926 Price S Cents
JOHN W. ALICOATE Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and boi
idays at 1650 Broadway, New York, N. Y.
J. VV. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3. 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
,<ar; 6 months, $5.00; 3 months, $3.00. For-
•ign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 16S0 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. 1., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Receivers to Report April 24
Attorney Myron L. Lesser and
Percy H. Jennings, receivers- for Ar-
row, will report back to the U. S. Dis-
trict Court April 24, concerning their
findings. At that time definite decis-
ion will be made as to what disposi-
tion will be made. A general meeting
of creditors will be held in a week.
Jennings said yesterday that "fair
progress" is being made.
Steiner Returning Saturday
William Steiner is expected to re-
turn to New York Saturday on the
Aquitania after a sales trip abroad. It
is understood that the Arrow financial
difficulties have expedited his return.
Cresson Smith on Tour
Cresson E. Smith, general sales
manager for the Mid-Western Divi-
sion of United Artists, has gone to
Chicago in connection with the com-
pany's sales expansion plan.
To Distribute Gotham Films
Budd Rogers, vice-president of
Lumas, now on tour of the Mid-
West exchanges, has closed a deal
with Jack Grauman of Celebrated
Players, Alilwaukee, to handle Got-
ham product for the third consecu-
tive year. A similar deal has been
made with Jerry Abrams of Gotham
Pictures Exchange, Chicago, for Il-
linois and part of Missouri.
Still Another for Midwj
Kirksville, Mo. — Midwest
Distributors, of Kansas City, v
late has been branching out in
hibition field, has opened tl
Kennedy here. The house wa
by the builder, J. M. Kenned;
>
Local Color for "Nervous Wreck"
Hollywood — Scott Sidney, director,
and F. McGrew Willis, scenarist, left
town this week for the Southwest to
get local color for "The Nervous
Wreck," which P. D. C. will release.
Financial
Among the film issues yesterday Pathe
Exchange "A" was the only stock to registei
a noticeable change from the previous day's
closing. This dropped 3J4 points to S3{4.
Famous common slipped less than a point,
closing at 118f^, and the preferred of the
same company went down J4 a point to 119.
First National preferred rose 15i points to
100.
In trading Famous common led with 5,200
shares.
Profit taking by scalping traders stopped
the rally in the afternoon, following a further
rise before noon.
Film Guild Program
The Film Art Guild will present
"Cyrano de Bergerac" Sunday, at the
Cameo. On April 18 the Guild will
resume regular programs of reper-
toire.
Price movements for the day
ular.
were
irreg-
Quotations
High
Low
Close
Sales
Balaban & Katz.. 69 }i
69 H
69 K
•Eastman Kodak . . .
109 Ji
Famous Players .119^
\\1V2
118Ji
5,200
Fam. Play. Pfd...ll9
119
119
100
*Film Inspection . . .
4J^
First Nat'l Pfd...lOO
100
100
100
Fox Film "A" 63^4
62^
62 H
2,100
Fox Theaters "A" 24
22 Ji
21%,
2,600
•Intern'l Proj
11«
Loew's, Inc SSH
37 ^s
37^
1,100
•Metro-Gold. Pfd. ..
22 V(
•M. P. Cap. Corp. ..
20Kj
Pathe Exch. "A". 56
S3
S3J4
1,400
tParamount B'way 95^
95^,
9554
900
Skouras Bros. . . . 46J4
46}^
46>4
**Stan. Co. of Am. ..
48
Trans. Lux Screen 8^
8'/,
^Va,
1,300
•Universal Pict
3014
•Univ. Pict. Pfd.. ..
91
•Warner Bros
loyi
Warner Pict. "A". 14
14
14
1,200
•Last prices quoted
••Philadelphia market
fBond market
Presentations on Bill
Charlotte — Loew's Palace has add-
ed presentations to its programs.
FOR RENT
BELL - HOWELL
AND
AKELEY CAMERAS
ioil/t or Unthout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.Y.c.
Bryant 3 95 I
Lesser House Opens
The Strand, Rockville Center, L.
I., has opened under auspices of Irv-
ing M. Lesser. The initial feature
was "The Pony Express."
Lichtig to Produce
Hollywood — Harry Lichtig will
produce an all-star special titled
"Hollywood or Bust," an adapta-
tion of a play which will have its
New York premiere next fall.
New House for Stroudsburg, Pa.
Stroudsburg, Pa. — I. Grossman, of
Long Island, and A. Levine, of New
York, are heading a corporation that
will erect a .3,000-seater. Work will
commence June 1.
Mackaill and Mulhall in Saturday
Dorothy Mackaill and Jack Mul-
hall will arrive in New York on
Saturday to work on a picture for
First National.
Managers to See "Volga Boatman"
"The Volga Boatman" will be
shown to P. D. C. district managers
at a special meeting April 12, at the
home office.
"Desert Healer" Gets Nev^ Title
"The Desert Healer," Marion Fair-
fax Prod, for First National, will be
released as "Old Loves and New."
Film Department Moves
The New York American has leased
an office in the Knickerbocker Bldg.
for its picture department.
Lowe for "What Price Glory?"
Edmund Lowe will play Sergeant
Quirk in "What Price Glory?"
Santell Here Today
Al Santell is expected in New York
today from the Coast.
"Golden Web" First Gotham
Hollywood — Before leaving for the
East Sam Sax will put the first
Gotham release, "The Golden Web,"
into production.
Back from Hollywood
Fanny E. Holtzmann, attorney who
Fanny E. Holtzmann, attorney who
accounts, is back from a winter in
Hollywood.
Loew's Circle Reopens Saturday .
Loew's Circle, which has under-
gone extensive alterations during the
last few weeks, will reopen on Sat-
urday.
Pat Dowling in Town
Pat Dowling, director of publicity
for the Christies, is in New York
from Hollywood. At the McAlpin.
E^son to Direct for Gotham
Hollywood — Sam Sax of Gotham
has signed Reaves Eason to direct
"Through Thick and Thin."
"Roxy" Arrives at Holljrwood
Los Angeles — S. L. Rothafel ar-
rived here Tuesday from New York.
Wray En Route to New York
Los Angeles — John Griffith Wray
is en route to New York.
NO CLIENTS TO EXCHANGE
'Tis a paradox — with Service Organizations — that frequently with tha
realization of a client's unboimded confidence, there comes a relaxation
which results in a lessening of the intenaity of the service.
We are organized so that our clients of longest standing receive the
same bride service as those new accounts we are continually wooing.
INCORPORATeO
■IHimWitSE BIHIOa<>EW-a
lit
w
80 MAIDEN LANE, N. Y. C. Telephone John 3080
*"*""""" '■■ HIP
WANTED
Motion Picture Theatre
MANAGERS
Large concern, op
tionally, offers excep-l
portunity to several hf
motion picture thealj
gers of proven ability I
show fine records bas"
perience and success, j
Address: Box M^
c/o Film Dail
1650 Broadway, N.
DAILY
n the Courts
; Court Justice Glennon
application by the Golden
ns and William I. Rosen-
;rmission to be made plain-
s suit of the Pacific South-
it & Savings Bank against
I man and others for an ac-
)f the assets of the Selznick
^g Corp.
case of the Golden State
was alleged that the plain-
, claim for the production
Fortune," while Rosenfeld's
ased on "Broadway Broke"
ther films. An answer by
alleged that the contract
Iden State Films was made
iefunct American Releasing
1 not with Selznick. The
enying the application ruled
rights of the plaintiffs are
ir to those of the Pacific
t Trust & Savings Bank
• creditors of Selznick who
id in that action.
ientral Union Trust Co.,
f the $100,000 mortgage to
tond issue on the property
Villat Studios and Labora-
Fort Lee, N. J., filed an an-
. he Supreme Court in three
he Willat Film Corp. to col-
'ance amounting to $24,927.
nd $8,309 paid into court by
s which issued policies on
,t propertv where a fire oc-
1 Feb. 7, 1925.
:ntral Union Trust Co. con-
t it is entitled to the money
of the bondholders because
\g in New Jersey to fore-
mortgage on the ground
interest due April 1, 1925
paid.
\na, Cal. — James A. Knud-
le Bank Line Lumber Co.,
irded a $15,000 judgment
I. Z. Adams, owner of an
ted theater buildinp in
and F. A. Moore, building
r, when Superior Judge Wil-
rd a suit filed by Knudsen.
n sued to foreclose a me-
ien of $20,000. The court,
ing judgment for $15,000.
I stay of execution for 90
n a stipulation by counsel
;ides. This delay, it is said,
he purpose of allowing time
ncing the theater project, to
all obligations against the
Fast Recovering
eist, general sales manager
-M., returned to his desk
following an illness which,
t serious, was extremely
The ailment was a species
sis of the shoulder and has
:t entirely disappeared.
Signs Kenneth Thompson
igeles — Kenneth Thompson
signed by Cecil B. De Mille
term contract.
German Censor Talk
Bill Which Would Exclude Pictures
Showing Distasteful Customs
Expected to Fail
Washington — Some members of the
Right in Germany are planning to
introduce in the Reichstag a bill
which would greatly increase censor-
ship powers and provide that foreign
films showing customs and condi-
tions of life not in line with German
practice be excluded, according to
a Department of Commerce report.
Prospects of the passage of the mea-
sure are considered remote.
American pictures make up about
60 per cent of all films played in Ger-
many. Standard American six-reelers
are being peddled throughout the
country at very low prices which are
several times lower than the rental
for German pictures of the same type,
the report states.
Koemer Enters Exhibitor Field
Portland, Ore. — Charles K. Koer-
ner, First National manager, has be-
come associated with the American
theater, Oakland, a Paramount first-
run. The management will soon start
another 3,500-seat theater.
Al Oxtoby, who has been with
First National in the San Francisco
territory, succeeds Koerner.
Deals in Nebraska
World Realty Co. Closes for Six
Houses — New Chain Backed By
Omaha Men Building Two
Omaha — With deals for six more
houses closed by the World Realty
Co., theater construction in Nebraska
is going merrily ahead. Houses are
under construction at Columbus and
Fremont and several theaters in the
suburbs of this city are also being
constructed for this concern, which
is acquiring a chain of picture and
vaudeville houses.
A new chain, backed by four local
men, has had its inception here. It
comprises G. A. Ruth of the Hamil-
ton, George O. Monroe, M. H. Gar-
vin and Calvin Bard. The circuit in-
cludes three suburban houses in
Omaha. A $300 000 theater is plan-
ned for Hastrngs and a house will
also be erected here.
The Beatrice Amusement Co. will
put up an $80,000 house here.
Balboa Opens at Los Angeles
Los Angeles — The Balboa, the
sixth West Coast house to open with-
in 90 days, had its premiere last
night with Charles Ray as master of
ceremonies. The theater which cost
$300,000 and seats 1,250, is located
at 87th and Vermont.
West Coast now has 20 houses
under construction.
Woman Wins Fight Over Lease
Boston — The Supreme Court has
ruled in favor of Mrs. Judkins, man-
ager of the Eagle, Oak Bluffs, in her
action to prevent M. Charette and
others from taking over the theater
through forfeiture of lease. The court
rules that Mrs. Judkins has complied
with the terms of the original lease.
Ginsberg Back from Hollywood
Henry Ginsberg has returned to
New York after a four week's visit
to Hollyv/ood.
Sterling Pictures Corp. was organ-
ized whiie Ginsberg was in Holly-
Wood, to produce Sterling Prod., for
distribution by Ginsberg-Kann.
Lloyd Going Big in Chicago
Chicago^ — In response to the de-
mand for admission to the Roosevelt
to see "For Heaven's Sake" the the-
ater is being opened at 9 A. M., in-
stead of 9:30.
CHARNAS' CHOICE!
First he bought the Rayart-Radiant
Comedies
And then, after a careful analysis of all
available product, Harry Charnas —
and Harry Knows! — came back for
more !
His live-wire organization will distri-
bute
RAYART'S SUPERIOR MELODRAMAS
AND
THE BEN WILSON STAR SERIES
(8 with Dick Hatton-8 with Ben Wilson)
IN
— PITTSBURGH — CLEVELAND —
— CINCINNATI — DETROIT —
Foreign Rights Controlled by Richmount Pictures, Inc.
IN SPANISH
MELAZA
^*\^ ^snso
Sl
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(
..i/iM^ifm'-'
ANOTHER outburst of enthusiasm! Another
x\ deluge of praise from press and public!
Dolores Costello, who created such a furore
among film followers in "The Sea Beast," has
scored again! Still again* has her rapturous
beauty, her charming, natural ability called
forth such praise as is seldom accorded the
most celebrated favorites of stage or screen.
fEvery promise of Miss Costello's exceptional
popularity and ability is more than fulfilled in
her first starring vehicle. This latest role makes
new demands on her versatility, it sets forth
her rare beauty in a new light, it emphasizes the
fact that here at last is a new great screen star.
BRIDE OF
THE STORM
I Is a stirring story of adventure and romance, an unusual story
vibrant with colorful action and tense moments. Throughout
it all shines like a bright star the lovely personality of Miss
T Costello. It's your opportunity to show your patrons the girl
they want to see today more than any other. It's box office
all the way.
From the natxonaXhj famotis novel,
"Maryland, My Maryland.**
With a splendid all-star supporting cast including
John Harron, Otto Mattieson, Sheldon Lewis,
Tyrone Power, Julia Swayne Gordon and others.
A J. STUART BLACKTON PRODUCTION
Presented by
Warner Brothers
}j
P,:
6
PRAISED BY
THE PRESS!
in
NEW YORK
Miss Costello will surely become one of
the screen's favorite stars. She is well
along the road to glory now!
N. Y. DAILY NEWS
"Genuine interest from start to finish...
the endless delight of watching Dolores
Costello. Rare beauty and histrionic
abihty." ^ ^ ^^^ TELEGRAM
"Dolores Costello to play the lead is suf-
ficient guarantee for us. See 'Bride of
the Storm'!" ^^ ^ ^^^ JOURNAL
in
CHICAGO
"Oh, that Dolores Costello! If she isn't
a star then no girl ever has been, is or
will be. Go look at 'Bride of the Storm'!"
HERALD-EXAMINER
"For a hummer of a melodrama we recom-
mend 'The Bride of the Storm'. This gets
us ! Warner Brothers can sit back satis-
fied with this picture!"
CARL SANDBURG
in CHICAGO NEWS
B(ii
THE
(
-;xi^
DAILY
Thursday, April Jg
Disagree Over "Labs"
{Continued from Page 1)
returns to New York today, H. E.
Witmer^ secretary of Consolidated,
preferred not to make a statement,
although he intimated that Yates
would have "plenty to say" when he
arrives back in town.
Pacht objects to the opening para-
graph of a circular letter addressed to
stockholders of Consolidated and
dated Feb. 27, 1926, which reads:
"Pursuant to your company's policy
of expansion, we are pleased to an-
nounce the purchase of the control-
ling capital stock of the Rothacker
Film Manufacturing Co. of Chicago,
III., and the Rothacker-Aller Labora-
tory, Inc., of Los Angeles, Cal., sub-
ject to verification by Messrs. Price,
Waterhouse & Co., certified public
accountants, of the statements furn-
ished us."
Pacht stated that he spoke for
Rothacker-Aller only and was not
concerned with whatever disposition
had been made of the Rothacker Film
Manufacturing Co. plant in Chicago.
He said Rothacker and Aller are
equal partners in the coast laboratory
over which the difference in opinion
exists.
The Consolidated circular also de-
clared that the net assets of both lab-
oratory units, exclusive of capital
stock and liabilities, were approxi-
mately $1,500,000. It further stated
in conjunction with this deal. Con-
solidated was to issue certificates of
indebtedness to the extent of $1,200,-
000, in denominations of $1,000 and
more.
The certificates are to be dated
March IS, 1926, and are to be payable
within 12 months in 12 equal monthly
installments, commencing May 15.
The interest rate is to be six per cent
per annum. Stockholders were in-
formed they could purchase these cer-
tificates bv paying $900 each for each
$1,000 certificate.
"Be-Kind-to-Animals" Week
The industry will help in celebrat-
ing the "Be-Kind-to-Animals" Week
program, scheduled for April 12-18,
working with the various humane so-
cieties. News reels will feature ani-
mals during that week and the atten-
tion of the theater audiences will be
called to the plan.
Rex, Virginia Showman, Dies
Richmond, Va. — Charles W. Rex.
old time theater man, manager of
Wilmer & Vincent's Lyric, died at
the age of 53. after a lingering illness.
Lining Up 300 Days
(Continued from Page 1)
It is estimated that the circuits
who are considering the scheme can
muster a total of 300 days. Its spon-
sors declare this combination can then
offset in buying power that of the
Loew circuit at which the move is
primarily aimed. With this buying
wedge, arrangements with distribu-
tors will be entered upon. Prod.
Dist. Corp., Warners and Universal
are understood to be in line for pre-
ferred treatment.
It is expected arrangements will
be made to make the new booking
circuit operative for fall buying.
Capitol
An effective presentation number for the
feature, "Kiki." is entitled "Carnival Mont
martre," featuring an Apache dance with Dor-
is Niles and Dan McCarthy, and a flirtation
polka with Vlasta Maslove, Bayard Rauth and
Alice Wynne. Doris Niles wears a costume
identical with that of Kiki in the picture,
which is a very effective touch. A silhou-
ette of the lighted city appears dimly behind
a scrim, with streamers of colored lights
strung across the skyline. The Capitol bal-
let form the ensemble, in gaily colored cos-
tumes which carry the spirit of the carnival
festivities. Only five minutes is required for
this presentation, which sets a very appro-
priate atmosphere for the feature which fol-
lows, with running time of 85 minutes.
The overture is the intermezzo from "Cav-
alleria Rusticana," by Mascagni, which is
most appropriate for the Easter holidays. Time,
six minutes. This is followed by the duet,
"II Signore vi Manda" also from Mascagni's
opera, sung by Louise Loring and Carlo Ferr-
etti. The setting for the overture is a cathedral
effect skillfully obtained with drapings which
show two long cathedral windows at each side
of the stage, with purple and green lighting
effects. The setting for the duet contrasts nice-
ly with a back drop depicting a little square
in an Italian town, with the artists in Neapoli-
tan costumes. The running time of this is
five minutes. The Magazine Weekly follows,
with a run of nine minutes.
Colony
Owing to the length of "The Flaming
Frontier" the presentation was limited to a
few minutes, but it caught effectively the
spirit of the feature.
The curtains parted revealing a United
States cavalryman in the uniform of the per-
iod astride a horse on the summit of a hill.
Behind him is a flagstaff with the Stars and
Stripes blowing in the breeze. As' sunset
fades into twilight, he sounds "taps," and
an answering call comes from the wings. As
the flag is slowly lowered, a curtain falls,
and the titles of the picture screen it. The
performance runs two hours, with an inter-
mission of five minutes.
Ben Lyon on Vacation
Having completed work in "The
Savage," Ben Lyon is on a week's
vacation before starting in "The
Great Deception" next week.
24 Weeks for Publix
(Continued from Page 1)
ticularly from Kansas City west that
Publix has not been able to develop
its plan along national lines. How-
ever, this condition will be altered as
fast as new construction is com-
pleted.
School Players in Act
"Fascinating Youth," starring the
16 Paramount graduates, goes into
the Rivoli May 9. John Murray
Anderson is coaching 12 graduates in
an act called "Breaking Into the
Movies" which will travel over the
Publix circuit with the picture.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
The Black
Pirate
pRETTY smart kid this Black
Pirate. He could run like a
deer, fight like a tiger and boy,
how he could outthink those other
darned old pirates. He was no
fool. He had a secret the other fel-
lows did not know about. He was
miles ahead of 'em when it came
to knowing what was going on.
How did he do it? ;|
M\
By Reading
The Film Dail
Every Day
II
I jy, April 8, 1926
THC
■c^^
DAILY
Ilic'1 Conventions
{Continued from Page 1)
director of advertising and
At the third meeting, in
the West Coast Publicity
[iivill be represented by R. L.
I
tji exchanges will be represent-
e New York meeting as fol-
bany, J. H. Morgan; Atlanta,
itner and Arthur Lucas; Bos-
. Scully; Buffalo, H. F. Brink;
iven, H. D. Noble; Philadel-
S. Goodman; Pittsburgh, Jo-
liski; Toronto, O. R. Hanson;
jton, J. A. Bachman; Char-
A. Reynolds; New York, Ar-
eenblatt.
hicago 13 exchanges will be
ited as follows: Chicago, Dave
Cincinnati, J. M. Johnston;
id, H. R. Skirboll; Des
J. L. Winn; Detroit, M. H.
Indianapolis, H. C. Dressen-
Louisville, Leo Goldberg;
Icee, Max Stahl; Minneapolis,
Jranton; New Orleans, J. B.
re, Jr.; Omaha, L. Blank; St.
s. J. Hankin; Kansas City, C.
:S.
I exchanges will be represent-
tnver as follows: Dallas, F. A.
Denver, A. P. Archer; Los
J. L. Merrick; Oklahoma
P. Eberley; Salt Lake City,
Messenger; San Francisco, G.
menthal; and Seattle, J. A.
Mushroom Ventilation
Chicago — Mushroom ventila-
tion is the latest process for
heating and cooling in Lubliner
and Trinz' new Grove theater,
/oih St. and Cottage Grove
Ave., which will open soon. A
t>ower tan blows warm or cool
ar from heaters or the cooling
tank through a system of tun-
nels into the theater at floor
openings in the shape of mush-
rooms beneath every row of
seats.
Free Historical Film
: We Forget," depicting im-
episodes in America's strug-
independence, is being distrib-
ee by the executive committee
sesqui-Centennial International
tion through Educational.
Special Arbiter
(Continued from Page 1)
in practically every key city so that
Moross' work will in reality be sup-
plementary to present efforts. Abrams
explained yesterday that Moross will
attempt to adjust difficulties as they
arise even before the case gets to the
Board of Trade in order that exhib-
itors will not have to leave their bus-
iness to attend meetings in their key
cities.
However, the work of Moross will
be broader than his arbitration duties.
He will also check up on unplayed
play-dates and endeavor to secure
such dates at the earliest possible
time.
Zukor on Theaters
{Continued from Page 1)
hibitor," Zukor said in Atlantic City
a few days ago:
"The population of the country is
growing by leaps and bounds, and
it is only natural that places of en-
tertainment like the picture theater
should keep pace with the conditions.
Those who have theaters are gener-
ally anxious to acquire others, which
seems indicative of a healthy nor-
mal growth."
Discussing prevailing conditions in
the American market, "The Exhibi-
tor" declares Zukor touched upon
the independent producer and his
future in the followmg manner:
"His future is secure, so long as
he makes good pictures. The pro-
ducer of good pictures is always in-
dependent, and the maker of a poor
or mediocre product is not and never
can be thoroughly independent. He
is dependent, and his only formula
for success is good pictures. With
these he can survive the most con-
certed movements toward consolida-
tion.
"Take for instance our own houses
— those operated by Publix. We will
book and play independent product
in them without any restrictions as
to proportion if good independent
product is available, but it would be
neither good business nor good judg-
ment to play pictures just because
they are independent, regardless of
what the other fellow may think.
There is room and a good living for
us all in the business if we turn out
what the public wants."
On the situation abroad, Zukor
said:
"Already enacted and proposed leg-
islation by foreign countries limiting
the importation of American films is
only a temporary hysteria and I feel
no concern about the stability of our
foreign markets.
"The whole situation has been
brought about by interests hostile to
the American industry, and the move-
ment where it has taken root has
materialized in legislation because the
lawmakers have not been in full
possession of facts and have passed
laws of which they had little knowl-
edge. I do not believe that any
country would arbitrarily restrict the
importation of American products
after it realized what the ultimate re-
sult might be. It is my opinion,
too, that where these laws have al-
ready been passed that they will be
rescinded and that the conditions
will soon be exactly the same as
they were a short time ago."
Pathe is lining up a baseball nine
lor the M. P. Baseball League of N.
Y., a yearly affair.
V Manager at Kansas City
las City — Clayton A. Jones has
ppointed Educational manager
succeeding Carl Senning, re-
Formerly with Pathe.
rr Oklahoma City Manager
ihoma City — M.-G.-M. has ap-
1 W. B. Zoellner manager of
d exchange, succeeding M. M.
in, resigned.
g Week on B'way
(Continued from Page 1)
business has resulted in the
X over of "Kiki," the Talrriadge
t the Capitol, and "The Sea
the Barrymore vehicle at the
, for second weeks. Two new
s, "For Heaven's Sake," starr-
oyd, at the Rialto, and "The
fig Frontier" at the Colony, are
d registering definately.
mate is made that up to last
the Capitol has taken in sub-
lly more than $30,000 with
' "The Night Cry," with Rin-
n, was reported as scoring at
i rs and the same was said of
Blind Goddess" at the Rivoli.
loheme," "Big Parade," "Ben
"Mare Nostrum" and "Stella
were all reported attracting
tronage.
ndance at the Rialto, which
,900 was estimated as follows:
ly. 12,362; Tuesday, 12,017.
4
hi
I
I
EDoe
:;:Ein(
Ifiin t
iiiilt
I sill
:z. iai
(inli
J! Si
'V
1^
Sltt:
iTHE
\fe BRADSTREET
F FILHDOH
r^RECOCMIZEl
Authority
t XXXVI No. 8
Friday, April 9, 1926
Price 5 Cents
*|.ab" Deal Closed
Blidated Secures Interest in
dicker's Chicago Plant — State-
I nt Doesn't Mention Aller
I deal between Consolidated
liJustries, Inc., and the Roth-
1 ilm laboratory in Chicago,
!i closed, according to a state-
■ irom the former organization
dlay. The company said:
jisolidated Film Industries, Inc.
quired an interest in the Roth-
ijFilm Manufacturing Co., Chi-
3] 111. Mr. Rothacker has ac-
;in interest in Consolidated,
I ill remain actively engaged in
terests of both companies in
iicial capacity. No change in
ement or policy of either com-
1 are contemplated. •
{Continued on Page 2)
iVarners to Meet
York Scene of First Regional
/ention — Sales Force Gathers
Tomorrow
New York section of the War-
nvention will be held tomorrow,
y and Monday at the Penn-
da. Informal conferences are
)eing held between the Warner
;rs, Sam Morris, division man-
and salesmen,
rris will preside at the conven-
me office representatives who
alk are: Sam and Albert War-
Sam E. Morris, Lloyd Willis,
(.Continued on Page 12)
I Open **Lab" Field
; old Vitagraph plant in Brook-
icquired by the Warners when
took over Vitagraph, has been
rted into a modern laboratory.
Warners stated yesterday that
ient equipment has been in-
1 to permit the handling of a
amount of film of other pro-
s. Approximately 4,000,000 ft. a
is the capacity with vault space
imodating 50,000 reels.
St of Warners' developing work
lereafter be done at the Brook-
lant, except the necessary daily
now going through the Coast
13 Houses to "U"
iversal's deal with Capitol En-
ises. Inc., embraces 13 theaters,
list, as released yesterday, is ^s
vs: /
ind and Palace, Muscatine,/ la.;
nbia and Orpheum, Fort Madi-
(Continued on Page 12) ''.^
"^ — ■ — ^ \
edited doesn't hurt a bit. It's nice I
3wyn. — ^Advt.
Censors to Stand
Republican Majority in New York
Assembly Expected to Defeat Bill
Abolishing the Commission
Albany, N. Y. — The Democratic
measure to abolish censorship is ex-
pected to be defeated by the Repub-
lican majority in the Assembly.
Assemblyman Maurice Bloch, of
New York, Democratic minority
leader in the lower house, intends to
obtain a record vote on the bill to
repeal the censorship law. For this
purpose, within a few days, he will
make a motion to bring the bill from
the rules committee where it has
been allowed to remain buried.
(.Continued on Page 9)
Fight Income Tax Law
Australian Distributors Organize to
Oppose Takincr 25% of Gross
Revenue — Plan Test Case
Formation of the M. P. Distribu-
tors of Australia has occurred with
the object of fighting the new 25 per
cent income tax law in New South
Wales and to guard against other
legislation injurious to the indus-
try, according to Ralph Doyle,
United Artists' general manager in
Australasia, who arrived in New
York yesterday.
(Continued on Page 12)
Endorse Rembusch Scheme
Chicago — At a meeting at the Pal-
mer Hotel yesterday, Frank Rem-
busch's national booking ideas were
discussed. At its conclusion, Rem-
busch declared the conference was
very successful and the plan unani-
mously endorsed. "Anyone interpre-
ting the movement," he added, "as
warlike or red fire is unjust as this
plan has a service and place in this
industry not filled by any other."
$5,000,000 More for Production
Los Angeles — Carl Laemmle stated
yesterday U n i v e r s a I's production
schedule for the rest of this year will
total $5,000,000, divided among 30
pictures. Three super-Jewels are to
be "Uncle Tom's Cabin," "The Af-
fairs of Hannerl" and "The Man
Who Laughs." _„
Hit British Critics
C. E. A. Report Says Attacks on
American Films Hurt Attendance
— Business Good But Spotty
London — "The violent attacks by
undiscriminating critics in the press
upon the American film has had its
effect of reducing cinema atten-
dance," according to the annual re-
port of the Cinematograph Exhibi-
tors' Assoc, just published.
It says that:
"A false impression has been cre-
ated that all American films are bad.
No one knows better than the ex-
hibitor that had this impression been
correct, the doors of the cinema
would be closed. That there are
bad American films, and that too
nany of that kind reach this coun-
(Continued on Page 12)
"Roadshow Year"
Big Pictures Playing Everywhere
Throughout Entire Year, Para-
mount's Aim — New Titles
In announcing the line-up for 1926-
1927, Famous yesterday declared that
at no time throughout the year will
the company fail to have a roadshow
playing on Broadway and in larger
cities. That is the ambition James
Cruze, D. W. Griffith and several
other directors will devote their time
to this class of product.
(.Continued on Page 2)
Educ'l Adds Clause
J. M. Seider Criticizes Company for
Failure to Notify M.P.T.O.A. of
Addition to Contract
Joseph M. Seider of the M. P. T.
O. A. yesterday criticized Education-
al for adding a clause to the standard
exhibition contract, claiming that the
company had failed to notify his or-
ganization of the addition.
The new clause provides that "it
is specifically understood and agreed
{Continued on Page 12)
Rose Marie", Hammersteih',s First
Los Angeles — Arthur Hammelf stein,
theatrical producer who plans to film
his Broadway musical comedy, "Rose
Marie," with Renee Adoree in the
title role, will make only specials.
He may make others of his past stage
successes. He returns to New York
in 10 days.
New Action Against Arrow
A petition in bankruptcy was filed
yesterday against Arrow Pictures
Corp. by the following creditors: Al-
bert Ospheimer with a claim of $345,
Anna Higgin with a claim of $391,
and Myron M. Cohn $54. Receivers
in equity were appointed late Satur-
day.
Welsh Ends De Forest Connection
Owing to pressure of his duties
with Associated Exhibitors, Robert
E. Welsh has resigned as a director
of the De Forest Phonofiiro Corp.
59 from Firbt Natl
One Weekly on Regular Schedule
for 1926-27 and Seven Specials,
Two from Robert T, Kane
First National will release 59 pic-
tures next year. Of this number, 52
will be regular releases and seven
specials.
In the latter class, there will be in-
cluded "Men of Steel" which has
been in production for many weeks
past and two from Robert T. Kane.
The nature of these is being held
secretive. Not even the titles have
been passed on to First National by
Kane.
The sale force will be imparted the
schedule at the Chicago convention
to begin on the 26th.
Annual Meeting April 21
The annual First National annual
meeting will be held at the Ritz, At-
lantic City, beginning April 21 and
running three days.
May Sign Corinne
Los Angeles — It is reported that
Richard A. Rowland, on behalf of
First National, is about to sign a new
contract with Corinne Griffith. The
matter should be determined in a
few days.
German Supply House to Break In
It is understood that the Askania
Werka A. C, of Berlin, manufac-
turers and distributors of cinemato-
graph equipment, contemplates en-
tering the American market. An of-
fice will be opened in New York, for
which purpose an executive of the
company will arrive here shortly.
New N. Y. Chain Plans Six
United Theaters of America, a new
company at 4 W. 45th St., is plan-
ning a chain of six houses in New
York. J. P. Neff is president of the
company, which will either build or
buy.
Look for 800 in Los Angeles
M. P. T. O. headquarters antici-
pate exhibitor attendance at the Los
Angeles convention in June will total
about 800.
Film Developing Quickened
Hollywood — A new apparatus at
Universal City is said to make it
possible to have dry positive prints
on a reel within 15 minutes of the ,
time the undeveloped negative is first
immersed in the developing fluid.
About two hours are cut from the
process, which enables directors to
see their rushes almost immediately.
i
THE
;%g^
DAILY
Friday, April 9, ,)^
ViLXXXVI No. 8 Friday, Apr. 9, 1926 |Price| 5 Cents
JOIN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadwa'y, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
■na-tter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
xear; 6 months, $5.00; 3 months, $3.00. X^'or-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. V. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
"Lab" Deal Closed
(Continued from Page 1)
"In due time the trade will derive
the benefit of this move in better
quality and better service."
There was nothing in the state-
ment which met the contention of
Joe Aller vice-president of the Roth-
acker-Aller Laboratory, Inc. > that
no arrangements regarding his plant
existed with Consolidated.
A telegraph communication from
the Rothacker company in Chicago
likewise failed to take cognizance of
Aller's claims, but admitted the stock
in Rothacker-Aller was divided equal-
ly between Watterson Rothacker and
Aller.
Financial
J
Wilkie Leaves
Al Wilkie of the Douglas MacLean
Prod., left for Chicago last night
where "That's My Baby," Mac Lean's
new picture opens in a few days.
From there, he will return to the
Coast.
Compared with the previous day there was
but little movement among film issues yes-
terday. As usual Famous common led with
4,800 shares changing hands.
Famous common dropped slightly more than
one point to 116J4. and First National pre-
ferred slipped a similar distance to 99. Fox
Theaters "A" rose lyi points to 64.
The buying movement in the general mar-
ket which was in evidence the first week
of this month has run its course for the
time being.
Quotations
Two New St. Louis Theaters
St. Louis — Plans for two more the-
aters for St. Louis are announced. A
theater and airdome for negroes will
be included in a building to be erect-
ed at Cook and Taylor Aves. by a
syndicate headed by Jacob Rubin &
Sons, 808 Chestnut St. The invest-
ment will be $250,000. A 900-seat the-
ater is to be included in a $5,000,000
22-story hotel apartment to be erected
by the Stuyvesant Realty Co., at the
southwest corner of Lindell Blvd.
and Spring Ave. Preston J. Brad-
shaw, is the architect.
"Roadshow Year"
{Continued from Page 1)
Hitherto unpublished production
data dicloses that Herbert Brenjon
will direct "New York" which
will feature Lois Wilson and that
"The Thief of Dreams" which
will star Emil Jannings will have
Ricardo Cortez and Betty Bron-
son in the support. "The Covered
Wagon" goes out in general distri-
bution. Adolphe Menjou and Flor-
ence Vidor will make a joint appear-
ance "With Their Hyes Open."
Brown Signs with M.-G.-M.
Hollywood — Clarence Brown yes-
terday signed a contract to direct for
M.-G.-M. Famous and First Na-
tional were both after him.
At Broadway Houses Next W
Attractions at the Broadway ho
beginning Sunday are: Broad-
"Red Dice"; Cameo, "Cyrano
Bergerac"; Capitol, "Kiki"; Col
"The Flaming Frontier"; Rj
"For Heaven's Sake"; Rivoli "Tl
My Baby"; Strand, "Sea ' B«
Warners, "The Night Cry."
I
tl
"Big Parade" Nears 300th Mark
On April 16, "The Big Parade"
will round out its 300th performance
at the Astor.
Sales
High Low Close
•Balaban & Katz 69^
Eastman Kodak ..109^4 109 109J4 1,666
Famou^ Players ..118J4 1165^ 116J4 4,800
119 119 119 100
4^ ....
99 99 99 100
64 62^ 64 1,200
23J4 22Ji 2354 900
11J4 ....
377A 37^ 37}/, 2,700
22Ji ....
22 20 22
S4J4 S2J4 S2J4
95-4 95/a
46J4 46y,
Fam. Play. Pfd. .
*Film Inspection .
First Nafl Pfd. .
Fox Film "A" .
Fox Theaters "A"
•Intern'l Projector
Loew's, Inc.
*Metro-GoId. Pfd.
M. P. Cap. Corp.
Pathe Exch. "A"
tParamount B'way 95, „
Skouras Bros 46^
1,700
400
400
"Stan. Co. of Am.
Trans-Lux Screen 8J4 S'/i
•Universal Pictures . .
Univ. Pict. Pfd. 91 91
•Warner Bros
•Warner Pict. "A" ..
* Last prices quoted
*• Philadelphia market
t Bond market
48
30-4
91
loy,
14
700
"266
Meighan Starts May 1
Thomas Meighan's present vaca-
tion will last until May 1, when he
will start his next picture, which will
be "Prosperity."
Courtice Here May 10
Michael Courtice, the Viennese di-
rector signed by Warners' arrives in
this country from Austria May 10.
§ Ward Cine laboratory Jnc. |
216-222 Weehawken St,
Union City, N. J. |-|
Telephone Union 4800 }]C
G. BERT WARD, Prei. ^|
t»»aK«-U«-»»»:K:-::-»::-»»»U'A«^^^^^ picture is founded
Lichtman Adopts New Title
Al Lichtman's second picture,
"The Cherry Tree," will be released
as "George Washington Cohen."
Changes in Northwest Staff
Tacoma, Wash.— Ned Edris, Ta-
coma Blue Mouse manager, has re-
signed. He is succeeded by Frank
Groppenbacker, formerly of the Se-
attle house. Wm. Storey, formerly
with the Danz circuit, has been ap-
ponited auditor of Blue Mouse thea-
ters in Seattle, Portland and Tacoma.
In the Courts
Jacob H. Hirshfeld has applied in
the Supreme Court for an order
compellmg the M. B. F. Film Prod,
to submit its books for examination,
and for an order to take the testi-
mony of Hyman Binder, the presi-
dent. The plaintiff wants to learn
where he can find positive and nega-
tive films of "Joseph and His Breth-
ren delivered to the defendants on
I'eb. 28, 1925, under an agreement
which expired March 1, last.
Smoot Theater, Parkersburg, W. Va.
Parkersburg, W. Va. — The Smoot
Amusement Co. has awarded to Ber-
ry Bros., local contractors, contract
for a $150,000 theater to be known as
the Smoot. It will seat 1,100. Keith
vaudeville will be featured with pic-
tures.
Howard Sponsoring Amusement Park
Cleveland — Charles Howard, for-
merly manager for Associated Ex-
hibitors in Minneapolis, is sponsoring
a new open air amusement park at
St. Marys. He is a brother to Wm.
K. Howard, the director.
Ttus is a coineroiock cut luia.
FREE for all Pathecomedies at i
exchange.
♦ ♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦■♦♦•♦♦*♦♦"♦»•»♦•»♦•»♦•♦♦••♦*♦♦•♦♦••♦•♦*.■
♦V
i "Thoughts for
Flays Preachers Who Attend Theater
Lynchburg, Va. — Theater-going
preachers were roundly scoured here
recently by Rev. Gray L. Liggan,
pastor of the South View Methodist
Church.
Stock Shows on Nixon Bill
Hagerstown, Md. — One-night stand
stock companies will play the Acad-
emy} a Nixon-Nirdlinger house, irreg-
ularly. Pictures will be dropped on
those nights.
if
One of James FitzPatrick'i
American Holiday Series
SAMUEL MARX, Inc., Auctioneers,
will sell at 24 West 58th Street, Bor-
ough of Manhattan, City of New
York, on April 12th, 1926, at 10.00
a- m., the foreign and domestic nega-
tives of the motion picture photoplay
knowm as "THE RIVER ROAD,"
together with the motion picture
rights in and to the story upon which
FOR SALE OR RENT
Motion picture laboratory. Palisade,
N. J., near Fort Lee ferry. One
story fireproof building, about 2700
sq. feet floor space. Built sperial-
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broadway
Telephone* Bryant 9330-9331
LEE GOLDBERG
Another RAYART Booster
i.i
•V
is
if
if
if
if
if
if
if
if
if
if
Mothers' Day"!,]!!
jiin
I'll
1
A Six-minute Film Tribute
The Mothers of
the World!
Made Especially for Exhibitio
MOTHERS' WEEt
May 9th to May ISth
ill
to
li Booked Direct to First Ru!
Theatres Anywhere in the
United States
FitzPatrick Pictures, Incjfr
New York CitI
if 729 7th Ave.
it ■ ^ _-._
(X Phone Bryant 8139
if
Ji
^^MAa^vtii^iM
Insure Your Scree
i.iJ
and now add -^
the sensatioiud
success scored hy
HAROLD LLOYD .
TorlIeaven^54lte"and
hyTbeBlind Goddess"
( k oth ideased this week)
to such week -after-
week- wows as
^BebindtheFronfund
Tie Gzand Duchess axuitheWaiter"
and ""Dancing Mothers" ^nd
Lets Get Married" ind
'The New Klondike" ^nd
do you wonder exhihitoi^
ARE HEAPING BIGHT NOW ^S^^^
THE BIGGEST SPRING ^^==^=*^^
HARVEST IN
FILM HISTORY
from^
utirnom
mm.
Cpanunoiuit
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
'ij?
if
■■■■■■■■■ai«Bfli*-
7C!S!SSajSiSSZ»a'«liai>'«>>">*":*>*'
:;::•■■••■•■••■•■■■■
,'I'IJ'L
sji^
^:#€#/
.TT T^EW YORK IS ABU
ALL ^^^ ABLAZf
:jTl'
CARL LAEMMLE
Tiresents
"An Edward Sedgwick Directed"
Production
A UNIVERSAL
SUPER PRODUCTION
A.
/
\''H
Vfe
M nW TWICE DAILY
B sj«^' COLON'
Prices; SOc. to '1.50
01
^ CTPNS SELUNG IT
IsTlC CROWDS STU
i(
(«
V TO THE CO^?VJ'''^^^"''J^:i'^\
^TT'-LL ENJOV IT AND G ^ ^.^^„,
-"°^""' ,o S...S.V ^. THE BOX
°""" ' CH...K- -- '^^"^
..PARENTS ^^^ '^"''' ^N. y- A*-""
..,OKEATSPECT.C.B-.«^-,,...0..Ne..
. SCENES, MAGKXEICENT, SET-
"THRI^H^pIessive" '. _^ y. H.r.w-r""-'
" . ST^OE., M-VE.O.S.V
Friday, April 9,
14 Topics Lined Up
Missouri-Kansas Exhibitor Conven-
tion on April 20 Promises to Be
Highly Interesting Meeting
Kansas City, Mo. — Fireworks
aplenty are promised exhibitors at-
tending the eighth annual convention
of the Kansas-Missouri M. P. T. O.,
to be held April 20-21 at Joplin.
Fourteen points vital to the organi-
zation will be threshed out on the
floor. They include the following:
Proposed legislation effecting the
theater. Governor Baker of Mis-
souri proposed a 10 per cent amuse-
ment tax several months ago with the
idea of presenting it to the Legisla-
ture, and this is to be fought by the
theater owners.
The music tax and how it can be
eliminated.
Standard exhibition contract.
Block selling and percentage book-
ings. The Kansas and Missouri M.
P. T. O. are opposed to this.
Activities of Kansas City Film
Board of Trade.
Activity of Joint Board of Arbitra-
tion.
Jurisdiction of Film Board's Credit
Committee."
Film rentals.
"Free merchants' show" menace
and reaction. This is opposed by
the theater owners and some plan of
action will be sought at the conven-
tion.
Serving of non-theatrical enter-
prises.
Producer-owned or controlled the-
ater situation.
Theater insurance and workman's
compensation.
Stage presentation and pictures.
This is agreed upon, as it is held
that the day of pictures exclusively
is past.
Talks on theatrical merchandising,
showmanship and advertising.
Officers and directors for the en-
suing year also will be elected, con-
stitution and by-laws will be adopted
and important committees appointed.
The convention banquet and ball
takes place Wednesday, April 21.
Another Book on 1926-1927 Product
The Ginsberg-Kann Distributing
Corp. is issuing its second announce-
ment book of product for 1926-27,
following the announcement of its
twelve Sterling prod.
The new book is devoted to the
six new Banner productions.
Claim on Equity
Daniel Carson Goodman Corp. and
Goodman Prod. File Actions
Against Inactive Company
Wilmington, Del. — Amended
claims, totaling $25,626, have been
filed against the Equity Pictures
Corp. of New York, which is in the
hands of receivers, by the Daniel
Carson Goodman C9rp.. and Good-
man Prod., Inc., both of New York,
in Chancery Court here.
The claim of Goodman Prod, sets
forth that it and Equity entered into
an agreement whereby the latter
agreed to distribute certain pictures
owned by the claimant keeping 25
per cent of the receipts from leases,
rentals and franchises for its ser-
vice: and turning the remaining 75
per cent over to the Goodman Corp.
It is further set forth that Equity,
when it went into the hands of re-
ceivers some time ago, owed the
claimants $3,294. Under the agree-
ment it is also alleged that Equity
owes the claimant $1,382 for an over-
charge of one-half cent a ft. on 276,-
584 ft. of film ordered by Goodman.
It is stated Equity agreed to furnish
the prints at cost but instead of do-
ing so charged a profit.
The Goodman Corp. claims $20,318
is due it from the Equity under an
agreement for distribution of pictures
similar to that entered into with
Goodman Prod.
Daniel Carson Goodman is presi-
dent of both corporations.
Britisher Hits Native Films
"English producers have so far not
produced the goods," said Gilbert
Frankau, editor of the new Imperial
News Bulletin and novelist, in speak-
ing to the A. M. P. A. at its lunch-
eon yesterday. He stressed the need
of better stories and expressed him-
self as an opponent of the proposed
British quota.
Walter Eberhardt, vice-president,
was a guest of honor and was pre-
sented with a silver water pitcher as
a wedding gift.
Pollard to Direct "Dixie"
Harry A. Pollard's directorial job
following "Uncle Tom's Cabin" will
be "Dixie," the story for which is
now being written by Frederic Ar-
nold Kummer. Production will
start next spring.
Pollard, who is now a patient at
Lenox Hill Hospital following opera-
tions on his jaw, is expected to return
to Plattsburg in a few days to re-
sume shooting exteriors.
CarroUtown, Pa. House Bums
Carrolltown, Pa. — Fire of unknown
origin completely destroyed the Nix-
on, with a loss of $10,000.
Hines Back from Vacation
W. W. Hines, general sales man-
ager of United Artists, returned yes-
terday after a trip to South America.
Mintz and Nolan Due in Sunday
Charles B. Mintz, head of Winkler
Pictures, and William ("Bill") Nolan,
the "Krazy Kat" artist, are due from
the Coast on Sunday. They attended
the F. B. O. convention in Los An-
geles.
Eastman Earnings
Income for 1925 Reaches $18,4
As Compared with $17,201,81
1924 — $16,231,640 in Dividti.l,
Rochester. N. Y. — The ""
Kodak Co. reports earnings
467,113 for 1925, an increase
than $1,000,000 over the 1924
ings, which totaled $17,201,81;
The company paid dividends
per share on common stock of
value, the dividends totaling $1
640 as compared with $16,267
1924. !
Surplus for the j-ear is estim;'
$1,754,731 after charging off del
tion and providing for the di\
on common stock and four
dividends oi V/2 per cent on
stock. Preferred dividei.
$369,942, as has been the c
1906.
The report shows as issu^
shares of preferred stock
$6,165,700 and 2,046,190 sf
common, valued at $20,461,9
noted that 28,450 shares ofi
stock are claimed by the all
erty custodian and the iss
litigation, while there rema^
issued 11,370 shares of no
common stock under plan
sale to employees.
Exhibitor Convention Dates
Minneapolis — May 4 and 5 are the
dates for the annual convention of
the Northwest Exhibitor Assoc.
Exhibitors Review Increasi
Albany — The Exhibitors
Publishing Corp. has incri
capital slock from 300 to 1,01
$100 each, and from 1,000
common no par value, to 3,500
Cast for "Duchess of Buffalo"
Los Angeles — Tullio Carminati
and Edward Martindel have been
cast for Constance Talmadge's next,
"The Duchess of Buffalo." The lat-
ter will appear instead of Walter
Pidgeon who will be used in Norma's
next.
Danziger to Manage House
Madison. Wis. — Bill Danziger,
Paramount exploiteer for five years,
will become manager of the Park-
way. He was formerly a publicity
man on the Lasky lot, Hollywood.
Joins Warners Publicity Staff
Alex Moss, former managing edi-
tor of "Advertising and Selling Fort-
nightly." has joined the Warner pub-
licity staff.
Underwrite $900,000 Mortgage
Chicago — The American Bond and
Mortgage Co. has underwritten a
$900,000 6^ per cent first mortgage
bond issue for Lubliner and Trinz
on the Senate theater, owned by Pan-
acea Theater Co.
The Marshalls Leave Sunday
Marion Fairfax and Tully Marshall
leave for the Coast on Sunday.
DOZEN
EXCHANGES
NEW YORK
QUFTALO
257 rgAHKuH jt.
CLEVtUND
WOALIVAY rtui oti*.
1926 SOUTH utanonr ml
XO
r>
A.
T
BOSTON
44CMUI01>t
PlULADElPnUl
■}>) VI « I >r.
tlLH dttu^oaLM.
CUICAQO
PITTSBUKG
»« ntiw 9T.
SANFEAMCI5C0
2D90OlM/<un Ml.
GRAUMAN GAINS GROUND!
He started off with Rayart's superior
melodramas, did J. S. Grauman of Cele-
brated Players of Wisconsin, after
which, awake to a realization that this
is a Rayart year, he signed a nice new
contract for
I
4 RAYART SERIAL PLAYS,
for 1926-1927
RAYART PICTURES MAKE FRIENDS AND MONEYlt
MBguja^Df
Foreign Rights Controlled by Richmount Pictures, l\
^S'f^:::
. '^^, r^'
-'•XW' , « -v. *'-*V
^ji:.^^A?*.
^J&
y|i
^THE
DEVIL'S
CIRCUS
CHARLES EMMETT MACK
a77d CARMEL MYERS
A
BENJAMIN
CHRISTIANSON
ftp/wl ^foduction
ivtitten nna directed-
bv
BENJAMTN CHRISTIANSON
A MESSAGE TO
-G-M EXHIBITOR
AGAIN the Big Hit
COMES to you
FROM MetrO'Goldwyn-Mayer
IN The Quality 52.
NORMA Shearer (what a star role) in
"THE Devil's Circus" (what a title!)
AN exploitation gem.
PECTACULAR in its size.
'RMA in a den of lions
IS jo^t one thrill —
AND aJove theme stronger than
"HE Wh^^i^ets Slapped."
WITH every rel
THE Quality 52
SPRINGS a bigger surprise.
HAPPY Showmen! M-G-M exhibitors
ARE looking ahead to
NEXT year, too!
I
'' I
'''^^^.^w^^b^sk'"
,>«*■ '%
\£^
THE
April 9, 1926
i^^
DAILY
entral Exchange
KK) Structure for Detroit at
and Montcalm — Fireproof
Throughout, the Plan
)it — There will be a new film
T here, located at the northeast
'of Cass and Montcalm Sts.,
dy for occpancy about Jan. 1.
ructure is being erected by
R. Stebbins, who is going to
$1,500,000. The building will
t stories high, having a front-
94 feet on Cass and 118 feet
itcalm St. As the building will
jmbined office and loft struct-
r film distributors and allied
ses, the office section will be
I elaborately. In the loft sec-
II be a central shipping room,
jiral chutes for sending mer-
e to the ground floor without
elevators.
building will embody mechani-
;ures essential only to the in-
such as film vaults, special
complete sprinkler system of
dinary large capacity, and
)recautionary measures.
y foot of floor space has been
according to Stebbins, by na-
distributing organizations and
I in Charge at Oklahoma City
homa City — Carr Scott has
appointed manager for Home
'lim, succeeding A. J. Cary, re-
yros Skouras to the Coast
l^ouis — Spyros Skouras, presi-
f Skouras Bros. Enterprises,
jiarted for a four weeks' vaca-
California.
I Buy Three Theaters
Louis — Wagner & Tobin have
sed the Rees, Cairo; Lyric, at
s, 111., and Palm, Mound City,
Theater Fire
in, O. — Explosion of a gaso-
ch back stage at the Pantheon
puds of smoke rolling through
I'lding, slightly burned a work-
d sent a number of fireman on
which resulted in a collision
touring car.
New Toledo Company
do. O. — The Heatherdowns
ment Co., capital $10,900, has
incorporated by William
ler. Harry L. Thornton, H. A.
ill, Larry Bevan and H. F.
der.
New House for 'Frisco
Francisco — The Famous
orhood Theaters, Inc., have
pacifications for a one-story
V theater and store building
:hey plan to erect on the south
24 St. Estimated cost $65,000.
tn Jenkins, Circuit Owner
;land — Sam Jenkins, owner of
and at East Liverpool, has
t|)ver the Liberty there.
Bullock Recuperating
land — Sam Bullock, field rep-
tive of the Ohio M. P. T. O.,
vering from his recent attack
jestion of the lungs.
New Site for Studio
Pubhx Now Planning Building for
Presentations Rehearsal for
Times Square District
Publix will build its presentation
studio in the Times Square district
instead of near the Famous studio on
Long Island for reasons of conven-
ience. A. M. Botsford said yester-
day that construction will not start
for another year if plans which are
dormant at present are carried out.
As yet no site has been acquired.
Approximately $250,000 will be
spent.
West Coast to Build
San Jose, Cal. — A building on South
Market St. is being demolished to
provide room for the new $500 000
structure of the West Coast Theaters,
Inc., under construction.
$150,000 House for Louisville
Louisville, Ky. — Charles Doll and
Joe Kirchdorfer, local capitalists, are
backing a project for the erection of
a $150,000 house at 623 S. 4th St. Ar-
thur Loomis is architect.
Bridgeport Increases Prices
Bridgeport, Conn. — The Poli houses
here have increased their Saturday
matinee prices.
Remodeling Joplin, Mo. Theater
Joplin, Mo. — The Grubel Circuit
will expend $100,000 in remodeling
the Electric. Boiler Bros., architects,
of Kansas City, are in charge.
Ctate Inspector Joins Film Ranks
Oklahoma City — Harry C. Match-
ett, former inspector of the State In-
dustrial Commission, has been ap-
poirtted salesman for P. D. C. and
will travel the west side of Oklahoma.
Tom Boland Better
Oklahoma City— Tom H. Boland
manager of the Empress, has recov-
ered from a severe operation for ap-
pendicitis and is back on the job.
Two Join Metro in Boston
Boston— The M.-G.-M. staf? has
been augmented by Abe Eskine and
E. A. Cohen. Eskine will cover New
Hampshire and Cohen, Boston and
suburbs.
F. & S. Change Policy
Canton, O.— The policy at the Op-
era House, owned and operated by
Feiber & Shea, has been changed
from straight pictures to dramatic
stock, with pictures on Sundays only.
Grassgreen a Fox Manager
Boston — Moe Grassgreen, formerly
travelling auditor for Fox, has been
appointed branch manager of the ex-
change here.
Censors to Stand
(Continued from Page 1)
Under the plans of the Hughes
reorganization program, the censor-
ship commission would be abolished
Jan. 1, 1927, but its functions will be
transferred to the State Department
of Education.
It is expected the Republican ma-
jority will succeed in preventing
Bloch's plans to obtain a fair vote
on tie floor of the repeal measure
UNIVERSAL
gave you
Knockout box-office Comedy series in
The Leather-Pushers
and
Buster Brown Comedies
Now Watch and Wait for
The COLLEGIANS
A hilariously clever new Jewel series of
2-reel comedies
Charles R Movers
vresents
in
%e Seven
Ihink of the best Western
you have ever seen -
then compare it with thi
Hard riding, thrills,
romance, suspense,
excitement galore.
It's a corker !
Pathepicture
m
landit
oo
MOO
(EWARD
)EAD M
VLIVE/
K
''^
'iifeuiiUi
\.
r>-«i-
WARNING TO NEW YOR
POLICE COMMISSIONE
GEORGE
McLAUGHU
J^«
1
Sam Rork h;
come to town-so hi
100 extra cops.
No, not to keep Sam in order; but tl
guy has a record. Any time he plays onel
his pictures on Broadway, the reserves s
called out to handle the crowds. Rememlj
"Clothes Make the Pirate" and "Ponjol|
for instance.
Now Sam has brought along Mar|
Fairfax's new production, "Old Loves
New," adapted from "The Desert Healj
by E. M. Hull, author of "The Sheik"-^i
it's a rip-snorter. There's everything in it tpl
the public likes to pay real money to see.
"Old Loves and New" plays the Stn
Theatre soon. All New York is waiting
that date, and YOU'LL NEED 100 EX\
POLICE RESER VES TO MAKE BROADWi
SAFE FOR AUTOMOBILES WHEN Tl
CROWDS START SWARMING THEREl
iXVI No. 9
Sunday, April 11, 1926
Price 25 Cents
(roQjdii^y AJdaze !
G A R L
AEMMLE
PRESENTS
Ol UNIVERSAL
SUPER PRODUCTION
S>yesenteci by
CARI.LAEMMLE
f' ' ■" l^ HI * ^
H"- , i^-i
c— Broad'
>Iatc tDith
trie signs
? this seri'
icture.
"dSedgwick
Production
ll
:--«^v*'
WORLD'S LARGEST
THEATRE SIGN
measuring 53 FEET HIGH by
43 FEET WIDE is selling
millions along Broadway in
TWELVE FOOT LETTERS the
marvelous picture called by the
N. Y. Daily News
"A GREAT SPECTACLE.'
-FULL OF THRILLS"
^,^^*^
m
m^mm
IVorld Premiere
CECIL B. DE MILLE'S
Production
"THE VOLGA BOATMAN"
Adapted by LENORE J. COFFEE
From the Story by KONRAD BERCOVICI
With WILLIAM BOYD, ELINOR FAIR, VICTOR VARCONI,
JULIA FAYE, and THEODORE KOSLOFF
TIMES SQUARE THEATRE
Tuesday April 13th
Presentation and Musical Score by
Hugo Riesenfeld
RELEASED BY
PKGDUCEKS DISTKIBUTING COKPOKATIGN
j F. C. MUNROE. President RAYMOND PAWLEY, Vke-Ptesidenl and Treasurer JOHN C. FLINN. Vice-President and General Manager
)iff brAdstreet
i< FILHDOM
t^^recocnized
Authority
I] XXXVI No. 9
Sunday, April 11, 1926
Price 25 Cents
Jp to $10,000,000
tated Cinema Theaters Corp.
neases Stock — Represents An
Increase of $9,000,000
\ nington, Del. — The Associated
i Theaters Corp. filed an
1 charter and a certificate of
. of capitaHzation at Dover,
do capitol, yesterday. The
ition was increased from
mK) to $10,000,000. consisting
1000 shares of capital stock
it par value.
I mended charter authorizes the
I I ion to buy, sell and deal in
and to make loans to ex-
'! ik J. Rembusch, Harding O.
ri and Madison Walsh all of
olis, are given as the orig-
nscribers to the company's
lock. Each of the three men
1,1 1700 shares.
ttanapolis — "The Star," in discus-
f he Rembusch booking plans,
Iq Associated Cinema Theaters
& intends handling about $50,-
worth of bookings annually.
,anmle to Live in Hollywood
[i y wood — Carl Laemmle will
•i for New York in two weeks,
II return to the Coast shortly
his permanent home here
' KOtiating for one of the show
' of Southern California.
features Reviewed
Page
F Heaven's Sake
uramount 5
K,
iret National S
r Flaming Frontier
niversal 5
3.1y
irst National 5
Ble of the Storm
;'amer Bros 6
r Crown of Lies
aramount 6
r Nut-Cracker
ssociated Exhibitors 6
R Dice
rod. Dist. Corp 6
Met Orders
Him Booking Offices 7
Mil Oats Lane
irod. Dist. Corp 7
r Other Woman's Story
!■ P. Schulberg— S. R 7
Bbding Eyes
ianner-Ginsberg — S. R 7
S: :t Subjects 8
eand snappier. That's me — since I'm
"': Nell Gwyn. — ^Advt.
Drawing Contract
Dramatists and Managers Near
Agreement — Mediator Still Sought
to Handle Film Rights
The mediator plan for the sale of
film rights of plays has been the only
proposal considered in the matter for
the past few weeks, stated Arthur
Garfield Hays, attorney for the Dra-
matists' Guild, refuting a newspaper
report that the playwrights would rec-
ommend another scheme.
He met with the dramatists' com-
mittee yesterday afternoon to consid-
er phraseology of the basic agreement
with the managers. The Guild will
meet Wednesday afternoon at the
Roosevelt when steps may be taken
(Continued on Page 2.)
National Screen Abroad?
Joe Pollak of National Screen Ser-
vice sails for Europe on the Aqui-
tania April 13. There is a possibility
that the National Screen Service idea
will be extended to embrace the Con-
tinent.
Red Seal-Charnas Deal
Red Seal has made a deal with
Harry Charnas to handle the for-
mer's product in Cleveland, Cincin-
nati, Detroit and Pittsburgh. These
cities will have Red Seal exchanges.
Europe
Developments in the Euro-
pean market, briefly told will
be found on page 4 of this
issue.
Urges Germans to Combine
Berlin — "Lichtbildbuehne" sees a
world trust behind the activities of
Fanamet. The paper urges the Ger-
man industry to combine for its own
protection.
"Kid Boots" to Be Coast-Made
Los Angeles — Jesse L. Lasky ar-
rived from New York yesterday. He
stated "Kid Boots," starring Eddie
Cantor, will be made here with
Frank Tuttle directing.
F. B. O. Delegation Back Today
The New York delegation to the
F. B. O. convention at Los Angeles
is expected to return today.
1st Nat'l Signs Arthur Stone
Los Angeles — First National has
signed Arthur Stone on a long-term
contract.
Rock to Make Features
Hollywood — Joe Rock will produce
12 features.
Mighty interesting, this move of the Stanley Co. to extend
its theater activities ftirther South. Browsing around Virginia
now, the story goes. A glance at the map shows Finkelstein
and Ruben are busy in their neck of the woods. Tom Saxe is
breaking into print with startling regularity. He's very busy
taking on new theaters.
Then out in the glorious West, the yarn persists that West
Coast Theaters are coming East — into Arizona, Colorado and
their neighbors. Checking some more, one realizes that all of
these circuits are tied in neatly with First National.
It really is tremendously interesting.
What About Product?
There are a number of important distributors who frown on
booking combines. Their official attitude in that regard is on
record. In considering Frank Rembusch's collective bargaining
plan, this is important.
Going back a trifle, one recalls that Al Steffes had the Allied
(Continued on Page 3)
More Loew Houses
Several of 13 New Theaters Sched-
uled for Middle West — Louis K.
Sidney Returns
Thirteen more houses have been
lined up by the Loew circuit. They
include theaters in the following
cities: Kansas City, 4,500 seats un-
der construction; Pittsburgh, 4,000,
work starts May 1; Norfolk, 2,300,
opens in May; Canton. O., 2,400,
work starts soon; Akron, 2,400, opens
soon; Houston, 2,500,s construction
just begun.
Theaters have just been opened at
New Orleans and Dallas. The Loew
officials and stars who attended re-
turn Sunday.
Louis K. Sidney, who is in charge
of the new presentations department,
returned to New York yesterday
after attending to matters in connec-
tion with the Norfolk opening. As
yet the number of new houses to
adopt presentations has not been de-
cided. The theaters which already
have added this form of entertain-
ment to their programs are: Loew's
State, Boston; Loew's State, St.
Louis; Aldine, Pittsburgh; Allen,
Cleveland; Regent, Harrisburg; Col-
onial, Reading, Pa.
This week an experiment is being
tried at Loew's 7th Ave. theater,
New York, where a jazz orchestra
is being used in the pit instead of
the regular musicians. If this proves
successful the plan may be installed
in other houses.
Educational Denies
Educational yesterday denied that
the company has added any clauses
to the standard contract, contrary to
regulations governing actions of that
nature. The company said the clause
to which Seider objected was always
in the contract and that, aside from
this fact, the Hays office had been
informed that it existed.
Lenglen in Films
The Associated Press reports from
Nice that Suzanne Lenglen has ac-
cepted an offer to appear in a picture
based on her novel. William H. Pic-
kens, representing Charles C. Pyle.
business manager for "Red" Grange
closed the tentative arrangement.
About $100,000 is involved. Produc-
tion in this country.
Famous to Build in Florida
Miami — Famous, through the
Leach interests, plans a $100,000 the-
ater on the site of the Fotosho prop-
erty, East Flagler St. Another site
on the same street has also been
leased for $300,000.
m
THE
-^B^
DAILY
Sunday, April 1
VtUXXVINo. 9 Sunday, Apr. 11,1926 Price 25 Cents
lOHN W. AllCOATE :::::: Publisher
Copyright 1926. Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau. Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
•utside of Greater New York, $10.00 one
,oar; 6 months. $S.OO; 3 months, $3,00. For-
•gn, $15.00. Subscribers should remit with
order. Address all communications to THE
?ILM DAILY, 1650 Broadway, New York,
H. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London— Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
Burton King to Make Eight
Burton King leaves New York for
the Coast in May to supervise pro-
duction on the second picture in a
series of eight planned by the B. &
K. Pictures Corp. He expects to se-
cure Lloyd Hansen to direct the pro-
duction, "The Mark of the Outcast."
The story is an original by Elsie
Werner. Bernard McEveety will be
production manager.
Simmonds Pictures Corp. will han-
dle foreign rights.
Yesterday's was a dull market for film
issues with but slight movement. For the
first time in many days Famous common
took second place in the trading, Fox Film
"A" leading with 3,800 shares changing
hands. The issue rose 1 point to 65. Fam-
ous common registered a rise of less than
1 point, closing at 117^. M. P. Capital
and Warner Brothers' "A" both dropped
single points.
In the general market there was an aimless
drift with the exception of a few individual
issues whose movements were caused by
specific influences.
Bowling Pennant to 1st Nat'l
Thursday night's games terminated
the bowling season with First Na-
tional winning the pennant, having
won six and lost one game. Games
were played between Famous who
scored 826, Pathe 764, Universal 876
and Famous 771; First National won
from Educational 730 to 652 and
from P. D. C. 712 to 692. The league
standing follows:
Won Lost P. C.
First National 6 1 ,857
Famous 5 2 .714
Universal ....5 2 714
Pathe 4 3 !S71
M.-G.-M 4 3 .571
P. D. C 3 4 .429
Educational 1 6 .143
Fox 0 7 .000
Plans Filed for West Coast Theater
San Jose, Cal. — Plans and speci-
fications for the new theater to be
built here by West Coast Theaters
have been filed with County Recor-
der Flannery. The plans show esti-
mated cost of $200,000. Barrett and
Hilp of San Francisco are the con-
tractors. Construction is scheduled
to start soon.
Glaum Action in Court
Louise Glaum's several actions
against the estate of Thomas H.
Ince yesterday came up in the Ap-
pellate Division of the Supreme
Court which determined that Miss
Glaum cannot prosecute the suits in
New York State. The total sum in-
volved is $400,000, divided in three
suits. One action goes back to a
contract entered upon in 1919.
Klein on Coast Trip
Joseph Klein of the Chesterfield
M. P. Corp. is away on his semi-an-
nual trip to the Coast. His first stop
was Boston where he closed con-
tracts for the Bill Patton series to be
distributed in New England through
Supreme Film Corp. He sold the
Astor Prod. Inc. the "Fearless" po-
lice dog pictures and the Selig jungle
series.
Escapes Injury in Train Wreck
It developed yesterday that Victor
Hugo Halperin, director, was a pas-
senger on the Atlantic City express,
wrecked near Camden on Thursday
night. He escaped all injury.
Security Pictures Formed
Hollywood — Security Pictures is
the name of a new producing organi-
zation which has opened an office at
American Bank Bldg., 17th St. and
Vermont, Los Angeles. They are
shortly to start production on "The
Conquered Woman," "If," "Lust of
the Game," and "Youth's Challenge."
Quotations
High
Low
Cloic
Sales
•Balaban & Katz
69 }4
Eastman Kodak .
lb9}i 109^4
109^
500
Famous Players .<
118
117
117^
1,300
Fam. Play. Pfd.
118«
118^4
118^4
100
*Film Inspection
4K.
First Nat'l Pfd.
99 H
991/4
9954
200
Fox Film "A" .
65
63 '4
65
3,800
•Fox Theaters "A"
64
. . . .
•Intern'l Projector
11J4
Loew's, Inc.
38
37 '4
37H
800
Metro-Gold. Pfd.
225^
225/^
22^
100
M. P. Cap. Corp.
2m
20 J4
21
1,000
Pathe Exch. "A"
54
53
53!^
1.500
tParamount B'way
95!^
95'/,
951/5
8
Skouras Bros. . . .
46^
46 H
46;^
••Stan. Co. of Am.
49
. . . .
Trans-Lux Screen
m
8«
8«.
8
•Universal Pictures
30J4
....
•Univ. Pict. Pfd.
91
•Warner Bros. .
10/2
Warner Pict. "A"
11%
13
13
500
• Last prices quoted
•• Philadelphia market
t Bond market
Beack & Krahn Plan Addition
Berkeley, Cal. — Beack & Krahn,
owners of the Lorin and Chimes, are
planning a $200,000 theater in San
Leandro. They are negotiating for
the purchase of a 100-ft. frontage on
the Best estate.
$40,000 Fire in North Carolina
Wilmington, N. C.—C. L. White-
head, one of the oldest dealers in
automatic musical instruments in the
South, suffered a loss of $40,000 to
his stock from fire recently.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Spvcialiata in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Made Pittsburgh Manager
Cleveland— Bob Mochrie, P. D. C.
branch manager in Albany, has been
nromoted to the managership of the
Pittsburgh office. He succeeds J. B.
Cohen, resigned.
Gade Through with 'U"
Los Angeles — Svend Gade has sev-
ered connections with Universal by
mutual consent. He has been signed
by E. M. Asher to do another Cor-
inne Griffith production.
Film Players* Frolic April 30
The Film Players' Club will hold
its Spring frolic at the Astor April
30, the proceeds going to its relief
fund. Harry Hornik is chairman of
the committee in charge.
Fan Writer Going Abroad
Alma Talley, fan writer, and her
husband, Victor, of the N. Y. Times,
sail on the Paris today for a three-
months' stay in Paris.
M. P. Prod. Service Formed
Boston, Mass. — The M. P. Pro-
ducers' Service has been chartered by
Walter D. Johnson and Lawrence H.
Witherell, at 1108 Boylston St.
Studio for Salem, "Va.
Salem, Va. — It is reported that the
Fitzgerald Prod. Co., of New York,
is considering several sites here on
which will be erected a studio.
Fever Epidemic Closes House
Assumption, 111. — An epidemic of
scarlet fever has forced the closing,
temporarily, of the Scenic.
New Neighborhood House in Dallas
. Dallas. Tex. — A new theater is he-
ms erected in Trinity Heights. De-
tails have not been announced.
Van Loan Play for Rehearsal
"Sunrise," the first play written by
H. H. Van Loan, scenarist, goes into
rehearsal within a few days.
Conklin to Coast Today
Chester Conklin today finishes
work in "Take a Chance," and will
leave for the Coast.
Drawing Contract
{Continued from Page 1)
to appoint a nominating committee to
work with representatives of the man-
agers in selecting a mediator candi-
date.
Washington- — Sen. Sol Bloom said
yesterday that he would accept an
offer to become mediator in the sale
of film rights for the theatrical mana-
eers and dramatists on two condi-
tions: First, that the offer be made
unanimous from both sides; second,
that his acceptance would not entail
his resignation from Congress.
Lapworthj Leaving, Talks Wit
Preliminary to returning t
land tomorrow on the Celtic
Lapworth of Gainsborough I
Ltd., discussed conditions
British industry with Will B
yesterday morning. He ex
gratification by the treatment
been accorded by the Hays of
American producers. His a;
Michael Balcon, remains to i
distribution negotiations fo
product.
Calls Second Petition "Ur
Percy H. Jennings, one of
ceivers of Arrow, said yeste
believed that the petition \\
ruptcy filed Thursday by thrt
tors will not affect the situ:
the previous action by "Mot
tures Today" has priority.
Now Purchasing Storii
Beulah Livingstone, for (
able time Eastern publicity i
tative for Joseph M. Schenci
will in the future buy storieij
licity will be handled direct
Coast.
I F I X'S
GOWNS OR UNIFOIF"'
LEARN TO SAY
BR.OO
1437 BROADWAY - TEL 558
-ALSO 25,000 COSTUMES TO RENl
FOR SALE OR RENl
Motion picture laboratory, P^
N. J., near Fort Lee ferry.,
story fireproof building, aboU'j
sq. feet floor space. Built «1
ly for purpose. Complete equKl
except printers. Four gA
Reasonable terms.
HARRIS & RANSOM <|
Tube Concourse Bldg.|
Jersey City, N. J.
LEE CHAPMi
Anotler RAYART
Specify
GOER
Raw Stock for QUALnl
Sole Distributors]
FISH-SCHURMAN C
45 West 4Sth Street
N. Y. Bryant 7243
?i^"'(
Send
FRE
&
. ► k ^J n ff.
of Gel afl
conta bgi
sand £ t*
featun o"
of eel ■Ji'
patriol |i«»
street I '.CJl
zaars,
works,
afford
be
Write i«i2i
copy.
Brazel Novelty Mffe. Co., 99° E iSj
THE
April 11, 1926
i^H^—fif
DAILY
Going South
(.Continued from Page 1)
It was to do what Rembusch has in mind nationally,
teffes' plan embraced Minnesota and the Dakotas. It
3 prosper. Why? Because national distributors didn't
idea and so informed their Minneapolis exchange man-
Right then, the Steffes circuit ceased to flourish,
ffes' contract with exhibitors likewise gave him the first
theaters. Whenever an exhibitor decided to sell, Steffes
nber one to bid for it. Likewise, with Rembusch. Wit-
lat Clause 17 provides :
17. In consideration of the mutual undertakings of the parties
hereto the undersigned exhibitor, recognizing that the value and the
extent of the service rendered by the Associated Cinema Theaters
is dependent upon the permanency and the cohesion of its relation-
ship with those who engage its services, agrees: (a) That the obli-
gations hereof shall be and they are hereby made binding upon the
executors, administrators and assigns of the undersigned exhibitor ;
and, (b) That the undersigned exhibitor shall and he does hereby
give and grant to the Associated Cinema Theaters Corp. the first
right and privilege to buy, lease or otherwise gain control of the
within named theater, but only and in the event that and according
as the undersigned determines to sell, lease or otherwise dispose
of the same.
I 1 the contract is to run for five years. There's a good
!his idea which should bear careful scrutiny.
ivever, aside from this and returning to the question of
1 , the realization persists that Associated Cinema Theaters
ill find the going difficult. There will be product avail-
)1 course, that is a foregone conclusion. However, will
duct be the calibre of picture which means the return
x-office which the exhibitor expects? Will the leading
s be a party to the plan?
re is nothing in past trade history to indicate that they
The A.B.C. Experience
' asn't so long ago when the Associated Booking Corp.
N L- in New York City. Its fundamental was identical
mibusch's. Collective buying — so many days at so much
The A.B.C. couldn't get pictures. And it only wanted
ar. After a time, the A.B.C. was forgotten. Once again
il booking office is talked of. Three hundred days is
ig argument to distributors. Any exchange will dance
music. But let's wait and see what happens.
Salesmanship— Reversed
^ t so long ago, a certain distributor sold a picture for one
I small Central European countries for less than $5. A
rler at that! The price did not even cover the express
; . Of course, it was done to keep some competitive pic-
' t. Doesn't it seem utterly silly to conduct business that
Yet the practice exists.
France, particularly, conditions for American distributors
■ emely unsatisfactory. Exhibitors there are paying what
till for pictures. Distribution profits — if any — are hard
All of which means that Fanamet-Famous, First Na-
1 nd Metro-Goldwyn-Mayer — may be expected to enter that
•i in a not too distant day. They feel very confident about
"; )rdinated selling plan.
Worth Pondering Over
'. radio influence now embraces over 5,000,000 sets. Lis-
n there is a staggering audience of 27,000,000 — about one-
if the nation's population. From 90 to 100 newspapers,
zing the situation, have their own radio stations. More
per cent of the nation's dailies are affiliated with broad-
in some manner. These statistics come from authori-
ties in their respective fields who testified during the week its
Washington. The copyright bill is under fire there again.
Certainly, there is ample here which warrants serious re-
flection.
New Blood
Eight years ago Lewis Milestone was a film cutter. Now
he's directing Tom Meighan. Did you notice how favorably
"The New Klondike," Meighan's last was received? Milestone
did it. He knows pictures. He practices in the Lubitsch school.
Camera angles and photographic values appeal to him. Back-
ground will tell, always. Milestone has it.
Luther Reed will handle the megaphone for Famous. It
will be interesting to watch him. The record indicates he will
register.
Dick Rosson, long an assistant, now gets his chance at .di-
rection. John Waters, with Famous in Hollywood, is busy on
his first. Any more?
Jhis Modem Day
First Magnate — "Yes, sir, I intend building 30 first-runs all
over the country, on the two-a-day basis !"
Second Magnate — "That's interesting. Let me see, that will
take you just fifteen days, won't it?"
And from Hollywood comes this :
A director of Westerns had lingered over his luncheon longer
than he should have. Glancing at his watch, he remarked:
"Well, it's 2:30. Just time to get back to the studio and
shoot another Western before the day ends."
Turning to the Old World
The foreign influence in American production grows. First
National is bringing over Alexander Korda, a Ufa director. The
Warners have secured Michael Courtice, a Viennese. He arrives
in May. Next?
GOIDBIRG'S GOING m\\
First it was the four fast — and —
furious Rayart Serialplays that
he bought.
And no\v Lee Goldberg of Big
Feature Rights Corporation has
contracted with Rayart — for
Kentucky only— for the
8 REED HOWES RAPID-EIRE COMEDY DRAMAS
for 1926-1927
Foreign Rights Controlled by Richmount Pictures, Inc.
■A^P
THE
;%g^
DAILY
Sunday, April 11,1:
DEVELOPMENTS IN THE MARKET ABROAD
Meet April 21
Joint Conference in London to Have
Important Bearing on British
Production Problems
London — On April 21, the British
representatives of important Ameri-
can distributors will have another
meeting with the leaders in the do-
mestic industry. It bids fair to be
highly important.
When that meeting is called, the
English trade is hopeful that Ameri-
can leaders will have advised their
London representatives of some defi-
nite method of procedure. In other
words, the trade anticipates that
America will have indicated by that
time how far she will go to make the
film situation a more agreeable one
for Lngland.
The trade realizes that its greatest
handicap to worthwhile domestic pro-
duction is the fact that there is no
guarantee that there is an American
market for the output. The home
market is too small to permit of a
real development in production and
naturally, America is turned to as
the one source of relief.
Korda's Wife Coming Here?
BerHn — It is believed here that
First National's deal with Alexander
Korda, Ufa director, includes a con-
tract with his wife, Maria. She ap-
pears in "The Last Days of Pompeii."
Imperial Conference May Discuss Films
It is reported from London that the question of British films,
made in England and in the Dominions, will be part of the pro-
gram of the Imperial Conference to be held in October. Around
this conference, it is said much depends.
The hope exists that the entire production problem might be
arranged as a matter to be considered jointly by the entire Brit-
ish Empire. The action of important interests in the Dominion
of Canada in giving much serious consideration to production has
created a detinite impression in London, accordmg to report.
The attention of Sir Cunliffe Lister, president of the British
Board of Trade, is known to have been directed toward what
Canada has in mind. He is said to be interested.
Toronto^"Notwithstanding any reports to the contrary, no
Canadian province has any regulation regarding quotas against
American films or in favor of British pictures," Col. John Cooper,
president of the M. P. Distributors' and Exhibitors' Assoc, said
yesterday. "Canada wants British films if it can get them, but
this coxmtry is content to wait untU the British authorities find a
solution for their production problem. We are not interested
in any quota proposition just now."
Burke Story for British Nat'l
London — Thomas Burke, author of
'Limehouse Tales," has written an
original for British National Pictures.
Dorothy Gish will be starred under
direction of Herbert Wilcox.
Jeffrey Bernerd of London who ar-
rived last week has a print of "Pom-
peii" v.'ith him.
Dislike First-Run Release Situation
London — There is talk in the trade
of regulating the first-run situation
to prevent the release of specials in
every house the same week. "The
following week, where 'word-of-
mouth' patrons are plentiful, there
is not a second run to be found,"
Kine Weekly says.
Elvey Heads British Unit
London — Maurice Elvey is to make
a series for M. E. Prod., a new com-
pany, which will distribute through
Wardour. The initial picture is "The
Woman Tempted" with Juliette
Compton and Warwick Ward.
Busy on "Nelson"
London — New Era Films is busy
producing "Nelson" which Walter G.
Summers is directing. Cyril Hard-
wicke is playing Nelson and Gert-
rude McCoy, Lady Hamilton.
Title Changed for England
London — Famous is releasing "The
Vanishing American" here as "The
Vanishing Race."
Madan En Route
It is reported H. J. Madan of
Madan Theaters, Calcutta, India, is
en route to America.
Pugh Forms Company
London — Ralph J. Pugh is a co-
director with A. E. Bundy of the
U. K. Advertising Co., Ltd., in Film
Enterprises, Ltd., formed here with
a capital of £100.
Blake Heads English Exhibitors
London — W. N. Blake is now presi-
dent of the Cinematograph Exhibi-
toi Assoc, succeeding Thomas
Ormiston.
Betty Balfour in Riviera
London — Betty Balfour is in the
Riviera making a picture for Louis
Mercanton.
New British Units
Twenty-Four Companies Chartered
in England— British Pictorial Prod.
Formed to Produce News Weekly
Within recent weeks, 24 companies
have received charters in London to
engage in various branches of the in-
dustry. They are divided mostly be-
tween theater units and producing
organizations. The new companieis,
with the amount of capital listed by
each, follow:
London, England — Rickmansworth Pic-
ture House, Ltd., London; to operate a the-
ater. Capital £8,000.
tions, Ltd., London ; to produce a news
weekly. Capital $£5,000.
London, Eng. — Hetton-le-Hole Picture
House Co., Ltd., London; theaters. Capi-
tal £6,000.
London, Eng. — New Parkhurst Halls, Ltd.,
London; theaters. Capital £10.
London, Eng. — Majestic Picture House,
Ltd., Chester; theaters. Capital £15,000.
it
! 'SSM
?.0
■d
London, Eng. — Olympodrome, Ltd., Lon-
don; theaters. Capital £10,000.
London, Eng. — Garden Vale Cinema, Ltd.,
London; theaters. Capital £2,000.
London, Eng.— Abbey Mount Picture
House, Ltd., London. Capital £25,000.
Theaters.
London, Eng.- — Dacomar, Ltd., London; ac-
cessories. Capital £200.
London, Eng.- — European Theaters, Ltd.,
London; to operate theaters. Capital £100.
London, Eng. — Recent Enterprises, Ltd.,
London; theater owners. Capital £1,000.
London, Eng. — Eden Valley Cinema, Ltd.,
London; theaters. Capital £450.
London, Eng.— Pye Brothers, Ltd., Lon-
don; operate theaters and other amusement
enterprises. Capital £2,000.
"U" Signs Paul Leni
Berlin — Universal has signed Paul
Leni, art director, to go to America.
London, Eng.— Coast Properties, Ltd
l^ondon; theater operators. Capital £15,000.
London, Eng.— Berkeley Syndicate, Ltd.;
ca°pu^r=£2:iSo.""^ °""^'^ ^ "^" *•'^'^■••
London, Eng.—Regent Picture House, Ltd,.
Liverpool; theaters. Capital £9,000.
London, Eng.— British Pictorial Produc-
London, Eng. — S. A. F. Sydicate, Lon-
don.
London, Eng. — Cherry Kearton Films, Ltd.,
London; to produce. Capital £100.
London, Eng. — British Projects, Ltd., Lon-
don ; to produce and distribute. Capital
£2,500.
London, Eng. — New Kino Cafes, Ltd..
London ; theater, cafe, restaurant and hotel
proprietors. Capital £300.
London, Eng. — Winads, Ltd., London ;
cinemai publicity and advertising agency.
Capital £ 6,000.
London, Eng. — Stockwell Amusements,
Ltd., London ; theater operators. Capital
£500.
London, Eng. — Elite Organ Syndicate,
Ltd., London; distribute organs. Capital
£2,000.
The Trade in Franb
Studios Busy on Material for Di S,
tic Consumption — Reginald B^
Active in Theaters i '
By Arrangement with {IIP
"LA CINEMATOGRAPHIE FRANC
Paris — The Cine-France-Film
cern, which was the Paris brai
the ill-fated Westi Consortiu
Berlin, has been revamped an
changed its name to Cine-All
Fil.'n. No information as to the i
program is available but it is c
erod doubtful if Mosjoukine, wlV
become one of the most populai i
in the eyes of French cinema j"*^
will remain with the concern] .
has had offers, one from a pro
concern.
* * *
Marcel Manchez. with the jjr^
the .Societe Castellvi, is to p:
a nim, m Paris and in Spain,
ing the Spanish comedian, Elv'r"''
Alex Ryder is to produceii-.Td
Criminels," from the story by /J?;
Corthis, featuring Maurice i:[
partly in Spain and partly in
* * ♦
The Societe General de
which took up Gauce's "Naps
promises to bring the film to a ;
conclusion, and to trade show
October. The original idea tt
was to be the first of a se
Napoleonic films seems to tt
doned. ^\
* ♦ *
Albatross has completed "G
produced by Jacques Fi
featuring P.aquel Meller, who
in the United States.
* * *
Henceforth the distribution
controlled by the Societe de:
Fordys, Reginald Ford's en
will be handled by Super-Filr
& Lauzin). Weil and Lauz
dissolved partnership, but
renting firm continues businesi^
zin is going into production
Fordys continues with the
of its three theaters Cameo,
and Gaiete-Parisienne.
* * *
Two new agencies have I
tablished. The Central G
graphique will supply all
cal help, including set-build
furnishings, costumes and
systems. Directors: Henry
vant, Jacques Natanson and
Nalpas. The other is the B»
Etudes Cinematographiques
lished by Bernard Grasset, p
presumably with a view to
and re-selling film rights o
The bureau also undertakes
adaptations and translation i
and will also handle histo
search work.
Haynes Directing "The W|
London — Manning HayneJ
recting "The Whirlpool"
mont. Fay Compton is starjl
London, Eng. — Film Enterprises, Ltd.
London; to distribute. Capital £100.
Irish Exhibitors Join ll
London— The Theater ami
Assoc, of Ireland has joiin|
E. A. of Great Britain.
THE
ipril 11, 1926
-3^n
DAILY
■Tat'
Harold Lloyd in
' ' Heaven's Sake"
Paramount
• LLOYD IN ANOTHER
. LOOKS MIGHTY
IT FOR THE BOX-OF-
E FUNNY GAGS, SNAP-
r MPO, AND A MINIMUM
DOTAGE. ALL MEAN
: I MONEY-MAKER.
i.irold in the usual role. He's
iiiooth in this.
Vhat support do you need
iloyd? The gangsters work
'Uether and at one time come
) being the works.
Jtory. . . .Lloyd is a rich mil-
in this who has more money
e knows what to do with.
iperturbed, unruffled by any-
?vcn in the form of auto
and train collisions. You
Lloyd's stories never mean
The comedies are situation
and get by so marvelous-
iiise of their gags. At any
;i!-o!d falls in love with Jo-
<alston, daughter of a mis-
in the slums. Once Har-
ots her, he's gone. From
1 he's her slave. When she
the fact that the mission
the pool room gang in,
loes everything short of
to get them to attend ser-
He trips some, punches oth-
id finally gets the whole
chasing him into the desired
It's funny and sure-fire.
.'s society friends, upon
g of his impending marriage
he girl, kidnap him. The
first aroused by anger and
■operly soused to relieve their
, go to the rescue. The last
)f the picture concern Har-
fforts to keep the gang to-
and return to the wedding.
nvolves all sorts of business
ntains many laughs.
ce Angle The fact that
is in this should be sufificient
rantee its box office potential-
i tion — A glance over the com-
t tory synopsis will at once re-
automobile tie-ups suggest-
jmselves to you. Lloyd uses
id a motor bus. The Para-
press sheet contains a num-
ideas which you might turn
«1 antage.
tji Sam Taylor; intelligent
ever.
ij. John Grey, Ted Wilde
yde Bruckman.
None
H nan. .. .Walter Lundin; cam-
gles splendid.
aphy Very good
. .Big city, uptown and down
5,356 feet
Norma Talmadge in
"Kiki"
First National
NORMA SCORES IN SPRIGHT-
LY COMEDY FROM BELAS-
CO'S STAGE PLAY. A FROTHY
BIT HANDSOMELY MOUNT-
ED. WILL PLEASE STAR'S
FOLLOWING.
Star.... The versatile Norma essays
the part of a Paris gamin and gets
away with it in great style. She
shows how slapstick can be put
over with refinement.
Cast. .. .Ronald Colman as a French
theatrical manager plays a man of
the world with fine restraint. Ger-
trude Astor plays a musical com-
edy star and wears Parisian gowns
and otherwise acts as a fine foil for
the ragamuffin Kiki. Marc Mac-
Dermott as a baron gives a finished
performance.
Type of Production . . . Light comedy,
based on David Belasco's stage play
of the same name. Here Norma
Talmadge forsakes her dignified
roles and goes in for something al-
together light and frothy. Hans
Kraly's adaptation has followed
closely the stage production, so that
the star is given a fair test of set-
ting her screen interpretation
against that of Lenore Ulric's fa-
mous characterization of the orig-
inal role. And she gives more than
a good account of herself. It is
safe to say that her picturization
of the part will not disappoint
those who so greatly admired the
stage star's performance. Norma
forgets all her dignity and throws
herself into the spirit of portraying
the little street gamin. She even
indulges in such bits as kicking the
valet of the theatrical director. It
is in such flashes that she proves
conclusively that even slapstick can
be done with refinement. You have
to see it to appreciate it. From the
slums of Paris she jimmies her way
into the musical comedy chorus,
and gradually into the heart of the
producer. Her schemes for out-
witting the haughty blonde rival
are always good for a ripple of
laughter throughout the audience.
The latter soon accepted this new
and startling transformation of
their versatile star as a matter of
course. And when she finally won
the blase manager, you realized that
you had seen an entirely new phase
of the star's pantomimic ability.
The scene where she fakes a trance
is the highlight and goes over big.
Box Office Angle A new Norma
thoroughly delightful will please
everywhere. Beautifully staged,
cleverly directed and with perfect
support, this sprightly bit is real
entertainment.
Exploitation. . . .Bill the star in a fine
comedy role. Play up the Belasco
adaptation. Feature Kiki's check-
ered outfit with lobby stills.
Direction .... Clarence Brown; excel-
lent.
Author Andre Picard
Scenario Hans Kraly
Cameraman Oliver Marsh
Photography None better
Locale Paris
Length 8,299 feet
"The Flaming Frontier"
Universal-Jewel
BIG SCALE WESTERN. BAT-
TLE SCENES WELL DONE.
SWARMS WITH HORDES OF
INDIANS. HOOT GIBSON'S
RIDING SPLENDID AND
WELL PHOTOGRAPHED.
Cast. . . .Gibson best when in the sad-
dle. Dustin Farnum an interesting
Custer. Female support, Anne
Cornwall and Kathleen Key. Their
work satisfactory.
Type of Story .... Really a picturiza-
tion of Custer's last stand at Little
Big Horn. Around this, there has
been built a slight narrative, flavored
with historical accuracy and love
interest. The yarn deals with un-
scrupulous Indian agents in Da-
kota territory in 1876 and the final
uprising of the Indians under Sit-
ting Bull with the resultant mas-
sacre of General Custer and the
gallant 7th at Little Big Horn.
Gibson enters the story as a pony
express rider for whom Custer se-
cures a West Point commission.
While at the academy, Gibson as-
sumes blame for an escapade which
was designed to place in disgrace
Senator Stanwood through whom
appointment was secured. This re-
sults in dismissal from the academy
and Gibson's return to Dakota.
The machinations of the plot in-
volve Custer's betrayal to the In-
dians and his final death. Gibson
escapes before the battle really
starts and is later instrumental in
wiping out the illicit town built by
Belden, Indian agent^ who was re-
sponsible for all the trouble. Then
comes the clinch with the girl, who
was in Belden's hands, and the end.
The battle scenes are well han-
dled. There are many long shots
with splendid composition and vis-
ual appeal. The fact that West
Point and a colorful episode in
American history enter into the
production will undoubtedly carry
an appeal.
Box Office Angle An interesting
production which will make its
mark because it deals with an in-
teresting period in the development
of the West.
Exploitation . . Historical background,
Indians, soldiers, buglers, the Stars
and Stripes — all these things offer
ready exploitation. Lobby displays
should be easy. The Indian angle
will meet that need.
Direction Edward Sedgwick; quite
satisfactory.
Author Edward Sedgwick
Scenario Edward J. Montagne,
Charles Kenyon.
Cameraman Virgin Miller
Photography Fine
Locale West Point and the West
in the '70's.
Length 8,828 feet
Madge Bellamy in
"Sandy"
Fox
THE FLAPPER WIFE PLAYED
UP IN FLAMING YOUTH
STYLE. MADE EXCLUSIVE-
LY FOR THE FLAPPER VOTE.
ARTIFICIAL BUT SNAPPY.
Star. .. .Madge Bellamy is overbur-
dened with four men making violent
love to her, which makes it hard for
her to be convincing. Pictorially,
she is always delightful.
Cast. . . .Harrison Ford gives the best
portrayal of the quartette of lov-
ers. Leslie Fenton seems miscast
in an artificial role. Bardson Bard
as the unwanted millionaire hus-
band gives a smooth performance.
Gloria Hope is refreshing as the
only one with a sincere and straight-
forward part that rings true to life.
Type of Story Drama of the mod-
ern girl defying conventions, from
the novel by Elenore Meherin. It
follows closely the story syndicated
in the newspapers. But the trouble
in picturizing it is that the artificial
situations show too vividly how far
from the actualities of life the plot
wanders. But it was made for flap-
per consumption. And they will no
doubt "eat it up." There is noth-
ing in the picture that the most
crabbed censor can take exception
to. Sandy does indiscreet things
but she is never really naughty.
Which will probably make the so-
phisticated ones smile, knowing that
a girl cannot flirt around with four
men and get away with it contin-
ously. Sandy is forced into mar-
riage with a man she does not love.
She chucks the man she does love,
and for four months acts quite tame.
Then suddenly she flares up for no
apparent reason and leaves hubby.
One wonders why she did not do it
before she married him, for her
strongest characteristic is inde-
pendence. Right here the story
fails to ring true. Then follows a
deliriously romantic affair with a
handsome bachelor played with fine
verve by Harrison Ford. After this
Sandy deliberately steals Fenton,
the sweetheart of her cousin and
dearest friend. The story gets an
awful jolt right there. Even flap-
pers have a code of honor, and they
draw the line at putting it over on
their best friends. But that's the
sort of a girl Sandy was, which
makes her an unsympathetic hero-
ine. Then retribution follows when
the bachelor kills himself and her
cousin's sweetheart is blamed. This
gives the moral clinch that a girl
can't get away with it after ruining
several lives.
Box Office Angle A flapper pic-
ture with youth flaming all the way.
Will not offend mature minds, but
will not convince them that this is
anything but a jazzy fairy tale.
Exploitation. .Best bet is the title, as
Elenore Meherin is the author of
"Chickie." Ply up theme of mar-
ried girl defying conventions. Press
book has good publicity stunts.
Direction ... Harry Beaumont; knows
his material.
Author Elenore Meherin
Scenario Eve Unsell
Cameraman Not credited
Photography Good
Locale California
Length 7,850 feet
THE
•^an
DAILY
Sunday, Aprfl U
■ t»<
Dolores Costello in
"Bride of the Storm"
Warner Bros.
HIGHLY COLORED MELO HAS
AVERAGE STORY OFFSET BY
FINE ACTING AND EXPERT
DIRECTION. DOLORES COS-
TELLO SCORES.
Star. . . .Dolores Costello makes a far-
fetched role worth while. She has
a personality, and an inborn flare
for pantomimics.
Cast.. John Harron does the heroics
in his usual acceptable style. Shel-
don Lewis and Tyrone Power give
finished performances as associate
villains worthy of a more convinc-
ing story. Otto Mattieson plays a
half-wit with a realism that borders
on the repulsive. Four U. S. Navy
gobs furnish comedy relief that
agreeably lightens some lurid spots.
Type of Story. . .Melodrama from the
storj-, "Maryland, My Maryland,"
by James Francis Dwyer. J. Stuart
Blackton invested this film with
many of his deft touches which lift-
ed it above its flimsy and hectic
story structure, and fools you into
believing that it is a better offering
than it really is. The scene is laid
in the Dutch East Indies, center-
ing around and in a lighthouse run
by Tyrone Power as an old but spry
Hollander whose only redeeming
quality is that he has a soft spot in
his heart for his idiot grandson. The
boy's father acts as assistant keep-
er of the lighthouse. Played by
Sheldon Lewis, with a leer and a
villainous makeup, the work of this
actor will make the weak-hearted
squirm in their seats. Dolores Cos-
tello has been cast up from a wreck
when a child and has grown up
knowing nothing of her real identity.
But papers in possession of her
mother who died after being rescued
prove Dolores to come of a famous
Maryland family. Years later a U.
S. Navy repair ship heaves to in the
harbor to fix a broken cable. Ensign
Wayne, played by John Harron, falls
in love with the girl, and although
she only speaks Dutch, learns suf-
ficient of her story to realize her
danger. The lighthouse keeper has
arranged to marry her to his idiot
grandson. Then follows a series of
lurid events, with the ensign frus-
trating the marriage and engaging
in a half dozen battles in the light-
house. The idiot sets the station on
fire, and the ensign and girl barely
escape with their lives. Plenty of
thrills, with fights well staged that
hold suspense.
Box Office Angle Will get over
where they like their melo fast and
sometimes gruesome.
Exploitation Good title to play
with. Feature Dolores Costello, for
she has the goods. Also the work
of Tyrone Power and Sheldon
Lewis. Play up fights and light-
house fire — spectacular.
Direction J. Stuart Blackton;
adequate
Author James Francis Dwyer
Scenario Marian Constance
Cameraman Nick Musuraca
Photography Very good
Locale Dutch East Indies
Length 6,800 feet
Pola Negri in
"The Crown of Lies"
Paramount
ONE OF THE BEST ROLES NE-
GRI HAS HAD RECENTLY.
HER PERFORMANCE AND
BUCHOWETZKI'S DIREC-
TION EASILY MAKE IT
WORTH WHILE.
Star.... Well suited to the Cinderella
role that gives her plenty of oppor-
tunities for dramatic acting, ro-
mancing. Story provides an atmos-
phere of stateliness which suits her
admirably.
Cast. . . .Robert Ames capable but his
heroics are confined to flivver sell-
ing. Noah Beery doesn't do his
best villainy in a stiff shirt. He fills
the bill but hardly looks the part he
represents. Others not important.
Type of Story. .. .Dramatic romance.
From chambermaid in a theatrical
boarding house in New York to the
throne of a Bulgarian state is some
jump but Negri makes the transi-
tion in fine style while Dimitri Bu-
chowetski's skilful handling makes
the going easy and interesting. Er-
nest Vajda's story is an improbable
affair wherein a little servant girl's
wish to become a queen is fulfilled
in a miraculous manner. Of course,
you must overlook the unbelievable
transpiration of events if you would
get the most enjoyment out of it.
In spite of the far-fetched twists
that make up the development, there
is a sincerity in the work of Pola
Negri, and a certain fascination in
the atmosphere of the little kingdom
in the throes of a revolution, some
worth-while production and pho-
tographic effects, plus the director's
careful manipulation of the story.
All this makes for an interesting
entertainment. The story concerns
the impersonation of Olga, a maid,
who poses as the long lost Queen
of Sylvania. Through her peace is
restored in the province and through
her cleverness the treachery of Vor-
ski, revolutionist, is exposed. With
all her desires fulfilled Olga longs
to be just plain Olga and her lover,
a flivver salesman, promises to take
her back to America.
Box Office Angle. . . .Likely to please
Negri's following. They may not
be entirely satisfied with the story,
but her role and fine work will offer
sufficient compensation.
Exploitation Play up the star's
name and mention how she rises
from a maid to the throne of a Bal-
kan state, as the Queen of a restless
people. A trailer of the court room
scenes will prove interesting and
the title should offer first-rate ideas
for exploitation.
Direction Dimitri Buchowetzki;
careful; in good judgment and fine
taste
Author Ernest Vajda
Scenario Hope Loring,
Louis D. Lighten
Cameraman Bert Glennon
Photography Good
Locale N. Y. ; Balkan State
Length 5,016 feet
Edward Everett Horton in
"The Nut-Cracker"
Prod.: Samuel S. Huchinson
Dist.: Associated Exhibitors
AMUSING SITUATIONS THAT
OFFER SERIES OF HUMOR-
OUS INCIDENTS. NEVER
REACHES ANY HILARIOUS
STAGE BUT SERVES TO
HOLD THE ATTENTION.
Star... One of those henpecked hus-
bands who hits upon a novel idea of
becoming the master in his home.
Horton especially well suited and
gets a lot out of the situations.
Cast.... Mae Busch rather obscured
in the comedy get-up as Horton's
bossy wife but comes into her own
when she buys a wardrobe with her
husband's insurance money. Harry
Myers hasn't much to do. Others,
Thomas Ricketts, Martha Mattox,
George Kuwa, Katherine Lewis,
George Periolat, Albert Priscoe.
Type of Story Comedy. Lloyd
Ingraham keeps the tempo pretty
well and for the most part the hu-
n:or is consistent and holds to the
end. With the story in hand it
would seem, though, that they
might have gotten a few more real-
ly big laughs out of the situations.
The idea of a man changing his
identity to avoid a nagging wife,
permitting her to think him dead,
even to the extent of collecting his
insurance, wasn't a bad start for the
story. They just haven't developed
it to the comedy heights that it
might have reached. Nevertheless!
Horton's good work keeps it amus- 1
ing and his efforts to convince Mar-
tha that he is really Mr. Peters,
from Peru, offer some first rate bits
of amusement. He finally selects
the picture of a Peruvian girl and
announces she is his fiancee, only
to reap a riot of trouble when a
Peruvian gentleman claims the girl
is his wife and proceeds to chase
the guilty Mr. Peters. Martha never
doubts that Peters is her own Jas-
per and even spends the insurance
to tog herself out in the latest fash-
ion in the hope of forcing him to
admit his identity and return to the
family fireside. Of course, there is
the reunion and clinch finish.
Box Office Angle Amusing and
will give them enough chuckles to
satisfy.
Exploitation ... Edward Horton, who
has recently annexed the "Everett,"
probably isn't as well known as he
deserves to be. He has done some
clever comedy pictures but they are
a trifle too far apart in release to
win him very much popularity. Play
up his name and work in this and
run a trailer showing him in his
flashy clothes. Mae Busch's name
can be used.
Direction Lloyd Ingraham; fair
Author Frederick S. Isham
Scenario Madge Myton
Cameraman Jack Mackenzie
Photography Good
Locale Any city
Length 5,786 feet
Rod La Rocque in
"Red Dice" y^^^
Producers Dist. Corp.
UNUSUALLY INTERES'*'^'
PIECE OF FICTION '
WELL ACTED AND DI)
ED. WELL OUT OF
BEATEN PATH AND
TAIN TO PROVE EN
BLE.
Star... Has a mighty fine role
vides him with some fine opp
ties which he uses to the utm
vantage.
Cast. . .Gustave Von Seyffertit
a splendid characterization
"master mind" crook and
Cooper, the best "tough g'
the screen, offers some fine
relief. Marguerite De La
suitable as the girl. Othei
w
m
Walter
Charles
Long, C
Clary an(
Hallor,
Burton,
Brooks.
Type of Story . . Crook melo
adapted from "The Iron C
by Octavus Roy Cohen. T
a fairly gruesome aspect ab'
basic idea of the plot in "Re(
but it serves for such an out
ordinary bit of fiction that it
be enjoyed if for no reaso
that it gets away from the
run of stories. Then, too, (
a superficial comedy elemen
ming the surface of th
throughout most of the d
ment. George Cooper, as th
guard of the unusual her
considerable amusement out
fact that his job is to ke<
alive until a certain date ai
"bump him off." William K
ard handled this story in fii
and sustained the interest t!
out. He injects fine susp'
the climax without makin
dragged out affair.
The story concerns the ad-
of Alan Beckwith. down s
war hero, who sells himsel
sum to Andrew North,
criminal, in return allowing
to be insured for a huge
and married to a woman of
choice who is made beneficir
the end of a year Beckwit
die and North to collect fi
wife. How the scheme wo
to hero's advantage, refo:
and ultimate infatuation
wife, serves for very int
fare.
Box Office Angle. . .Atmosp
mystery and decided novelt
plot will make this very al
for many of your patrons,
cast, good production and gi
ing.
Exploitation Catchlines s
"Would you gamble your
the toss of the dice? Woulc
content to enjoy yourself on
for a year and know that
end of the year you would i
this unusual situation ii
Dice'." Play up Rod La I
name. He does fine work
Direction William K. I
very good
Author Octavus Ro;
Scenario Jeanie Mac
and Douglas Doty
Cameraman ........ Lucien
Photography
Locale Possibly N(j '
Length 7|7
ill
.in;
».
:ttO
::3t
April 11. 1926
DAILY
Vvelyn Brent in
ecret Orders"
!m Booking Offices
UCH ON THE ORDER
HREE FACES EAST."
LITTLE MELODRAMA
FIRST-RATE ACTION
LJSPENSE,
fortunate in getting good
This one gives her first rate
ities which she handles in
;. Pleasing all the while.
Harold Goodwin principal
n an all around good cast.
Robert Frazer, John Gough,
Bonner, Brandon Hurst
ik Leigh.
tory. .. .Melodrama. The
:m which formed the basis
ue and suspense in An-
aul Kelly's "Three Faces
worked out again in "Se-
ers," a story that resem-
Kelly play very strongly,
has some new twists and
situations of its own that
• a first rate little enter-
for any who like a mys-
of this order. Again the
;py is the chief character
yn Brent puts over a live-
I acting as the secret ser-
at who foils the German
nd saves the day for the
I transports. There is con-
"flag waving" business
patriotic appeal will cer-
eate a degree of stimulus
to send them out fairly
led.
ory concerns the work of
j^aham, who enters the se-
ice after having been dis-
in a marriage whereby
||)een wed merely to save a
om going over. His trade
k was more profitable. In
. leak in the Intelligence
mt Janet finds that the
married is mixed up with
an spies operating a secret
I disclosing sailing dates of
a I transports. How Janet
f rounds up the band, and
i\ is killed is followed by her
ith Corbin, quartermaster,
her.
Angle. .. .Plenty of good
l>cnse and thrills to send
atisfied.
...It should pay you to
lyn Brent. She is offer-
nsistently good series of
' tents that should be gain-
definite following. "Se-
-" will appeal to the ma-
nost audiences and the
voring will do its trick
tively.
Chet Withey; good
Martin Justice
J. Grubb Alexander
n Roy Klafiki
5 y Good
New York
.5,486 feet
"Wild Oats Lane"
Producers Dist. Corp.
CROOK MELODRAMA THAT
FURNISHES SOME LIVELY
ACTION AND ENDS UP WITH
A HUMAN INTEREST SE-
QUENCE THAT WILL PLEASE
MANY. SOME ANGLES OF
STORY MAY MAKE IT UN-
SUITABLE FOR FAMILY
TRADE.
Cast. . . .Viola Dana the little country
girl, who meets with the usual dan-
gers of the big city. Does good
work. Robert Agnew a pleasing
hero. Jerry Miley the dude crook.
John P. MacSweeney good as the
jovial old priest. Margaret Sed-
don the mother. Others George
Barnum, Scott Welch, Robert
Brower.
Type of Story .... Crook melodrama,
adapted from "The Gambling Chap-
lain," by Gerald Beaumont. Mar-
shall Neilan had plenty of mate-
rial to work with and considering
the rather complicated mass of sit-
uations and the varying elements
of meller, romance, comedy, human
interest and the rest, he has suc-
ceeded pretty well in making things
comprehensive and sustained the
interest nicely. The plot, on the
whole, is a, familiar meller concoc-
tion with the "little girl in a big
city" angle worked out with a lot
of sidelights. The introduction of
a Bowery priest, whose work
among his "back door" congrega-
tion affords a good human interest
angle, will probably appeal to many
and ofifset, in a way, the white slave
angle brought in through the mis-
fortunes of the little country girl
whose "sweetie" is hustled off to
jail without an explanation. The
misfortunes that pile on include
the enslaving of the girl, the hound-
ing of hero by the police when he
is released from prison, his futile
search for the girl and finally his
meeting with the kindly priest who,
unknown to hero, has already be-
friended the girl and put her back
on the right track. Of course it
works out to the ultimate clinch
ending. There is some effective
comedy relief in the various Bow-
ery characters and their relations
with the priest. This, plus the hu-
man interest angle brought out
through the priest's work, may off-
set any unpleasant angles.
Box Office Angle.. Good melodrama
for the crowd that likes this kind of
entertainment.
Exploitation .... You will interest a
certain crowd by telling them the
story deals with the missionary
work of a kindly old priest who
spends his time trying to mend the
ways of the underworld people of
the Bowery. A trailer and the
customary catchlines should bring
them back. Viola Dana's narne can
be used and pictures of her in the
lobby.
Direction Marshall Neilan; ade-
quate.
Author Gerald Beaumont
Scenario Benjamin Glazer
Cameramen David Kesson — Don-
ald Keyes
Photog^raphy Good
Locale New York
Length 6,900 feet
'The Other Woman's Story'
B. P. Schulberg — State Rights
MURDER MYSTERY HAS GOOD
STORY THAT HOLDS SUS-
PENSE WITH SURPRISE
ENDING. CUTBACK METH-
OD USED EFFECTIVELY.
Cast Alice Calhoun and Robert
Frazer give well-rounded perform-
ances. Helen Lee Worthing as the
"other woman" carries away the
histrionic palm. Mahlon Hamilton
goes along nicely till they murder
him early in the story. David Tor-
rence as the trial judge shows a real
knowledge of court procedure.
Type of Story Mystery drama.
JThe old flashback method is used
throughout the entire screening. But
it is done through the testimony of
many witnesses at the murder trial,
so that the repeated flashes of the
various people on the witness stand
merging into their story as they tell
it adds a good zest to the tale. The
plot itself is well constructed, plau-
sible, and builds up to a strong cli-
max that is never overplayed for
sensational effects. The director has
avoided the usual stale trick in mur-
der mysteries of pinning suspicion
on a half dozen people. It is told
like a chapter from real life, and you
are left free to suspect whom you
like. At that, the chances are that
you will guess wrong. Which makes
it a regular mystery. Robert Fra-
zer and Helen Worthing are
business partners in a firm of inter-
ior decorators. His wife, Alice Cal-
houn, through jealousy institutes di_
vorce proceedings. She is seen to
be interested in Mahlon Hamilton,
whom Frazer has ordered from his
house. Hamilton is mysteriously
murdered in his home. Frazer's
coat is found there. At the trial,
Frazer maintains that he went there
to apologize to Hamilton for throw-
ing him from his house. A good
twist is given to the proceedings by
having an important clue unearthed
after the jury is out for a verdict.
Then the other woman proves to
be a girl of the underworld who
was concealed in Hamilton's apart-
ments the night of the murder. Her
testimony pins the crime on Fraz-
er's wife, who killed the man
through jealousy. Some fine side-
play is injected by recurrent shots
of the jury gradually working up
to a verdict of "guilty."
Box Office Angle. .. .Good audience
values. Strong mystery that will
hold them in their seats.
Exploitation. . .Strong title to play up.
Feature idea: "Is the other woman
always to blame?" Bill as a divorce
story working into a gripping mys-
tery.
Direction B. F. Stanley;
good
Author Peggy Gaddis
Scenario John Goodrich
Cameramen Allen Siegler;
Gilbert Warrenton
Photography Good
Locale City
Length 6,048 feet
Lionel Barrymore in
"Brooding Eyes"
Prod.: Banner Prod. Inc.
Dist. : Ginsherg-Kahn — State Rights
GOOD LITTLE MYSTERY
YARN WITH WELL DEVEL-
OPED PLOT AND PLENTY
OF EFFECTIVE SUSPENSE.
WITH LIONEL BARRYMORE
AND A GOOD SUPPORTING
CAST IT CAN BE RECOM-
MENDED.
i Star. . .Hasn't a very strenuous act-
ing part but he plays the shrewd
fugitive in his own capable and
forceful fashion.
Cast.... Good list of well-known and
suitable players with Ruth Clifford,
opposite the star. Robert Ellis not
very important as the hero. Mon-
tagu Love, William V. Mong, Luc-
ien Littlefield and John Miljan a
splendid quartette of crooks. Others,
Dot Farley and Alma Bennett.
Type of Story. . .Melodrama. Maybe
it is a fairly old-fashioned bit of ho-
kum but there are a good many
picture patrons who will find plenty
of thrills and they'll enjoy the sus-
pense derived from the plot of
"Brooding Eyes." The tale gets
its name from the fact that there
is a photograph of the blackmail
victim hanging upon the walls of
the crook's home. The eyes haunt
the gang in every act which, how-
ever, does not deter them in their
attempt to wrest the deceased man's
fortune from his daughter. Direc-
tor Le Saint has developed a splen-
did atmosphere of mystery about
this picture and although you sus-
pect that the central character is
not dead but actually present in the
crook's home, and watching the
proceedings, you remain thoroughly
thrilled by the progress of the plot.
It seems the man had some crime
credited to him which prevented
him from fighting in the open but
his method of protecting his daugh-
ter without giving away his pres-
ence is intriguing and makes for a
good bit of mystery business. Of
course, as is to be expected, in fic-
tion of this sort, there is a certain
degree of implausibility but the
crowd that enjoys the suspense and
thrills it has to offer are not likely
to find fault on this score.
Box Office Angle... Good fare, es-
pecially if you know your folks like
a mystery meller for variation.
Barrymore's name a good asset.
Exploitation ... The title and gist of
the story can easily be made attrac-
tive by throw-aways showing a
close-up of Barrymore's eyes as
they appear in the picture. The
usual catchlines telling them to
come in and see what lies behind
the "Brooding Eyes" should bring
them in also. Play up Lionel Bar-
rymore's name prominently.
Direction Edw. J. LeSaint;
good
Author John Goodwin
Scenario Mary Scully and
Pierre Gendron
Cameraman Not credited
Photography Good
Locale England
Length 6,760 feet
T
Sunday, April 11 '
Short Subjects
cts I
"The Bar-C Mystery"
Patheserial
Up-to-the-Minute Serial
Type of production. .10 chapter serial
This chapter play, judging from
the first three chapters, is mounted
with all the attention and detail in
its sets that characterize a feature.
With its main action centering in the
West, it is contrasted nicely with se-
quences in New York showing a
fashionable modiste's establishment
and a polo game. Dorothy Phillips
is featured as the owner of the fash-
ion shop who has declined a proposal
of marriage from a wealthy sports-
man played by Wallace MacDonald
as hero. He is called to the West
to look after his ranch, the Bar-C.
Ivleanwhile Philo McCullough, pro-
prietor of a dance hall, is scheming
with his sweetheart, played by Lthel
Clayton, to get possession of the
ranch on which he has learned a val-
uable mineral deposit is hidden. He
arranges with his gang to do away
with the ranch owner. They leave
him for dead, but he regains con-
sciousness, and later comes back on
the scene. His Van Dyke has been
shorn off, and with clean shaven face
and in cowboy rig he is unrecognized
by the gang and even the heroine.
She is summoned by the villain
from New York on the discovery
that the ranch has been deeded to
her in the event of the owner's death.
From then on events zing along at
a merry clip. Action — intrigue —
cross and doublecross — fights — -ab-
ductions— in fact all the ingredients
that are essential to keep a first-rate
serial geared on high are present in
abundance. And not only present,
but given with clearness, fine se-
quence and logical plot that places
this production on a high plane in its
field. The villain stages an abduc-
tion of the girl, then makes a grand-
stand play by rescuing her, thus hop-
ing to gain her confidence and get
possession of the ranch. But in steps
a member of the gang who actually
does kidnap her for his own purposes,
presenting a new and unforeseen
complication. The angles of plot and
counterplot hold fine suspense, and
promise a continued heightening of in-
terest in the remaining chapters.
Looks like a first-rate booking for
any house where the chapter play has
a vogue with patrons.
"The Angelas"
Cranfield & Clarke
Artistic Novelty
Tj'pe of production. .. .2-reel drama
One of the David Horsley produc-
tions inspired by world-famous paint-
ings. Arthur Maude directed, and
made of it a short reel classic. It is
based on the famous painting by Jean
Francois Millet which hangs in the
Louvre in Paris. The picture of the
two peasants pausing reverently in
their work in the fields as the Angelus
sounds from the neighboring church
bell is familiar to all. Director Maude
builds around it a story replete with
sentiment and real drama. His method
is simple and unique. He assumes
that the great painter's work was in-
spired by a specific story. So he
creates such a story and builds it
around the painting. First we see the
artist at his canvas as he catches sight
of the peasants in the field. Then the
story is taken up in the neighboririg
village. A youth and a maid are in
love. In a quarrel with a rival, the
young man engages in a knife duel.
This is well staged. The priest inter-
venes and saves the youth's life. The
young couple are married, while the
girl's brother is summoned to join the
army. A series of incidents leads the
young husband to suspect that his
wife is carrying on an afifair with the
rival who has secretly returned to the
village. He learns that someone is
hiding upstairs in their little cottage.
He accuses his wife of concealing his
rival. Then her brother appears, hav-
ing fled from the army. All ends hap-
pily, with the finale showing the
young couple stopping their work in
the fields as the Angelus sounds from
the church bell. The painter is seen
putting his inspiration on canvas.
Here is an artistic oflfering, with a
dramatic background, and unusual
characterization worthy of a feature.
The pastoral shots are fine specimens
of camera technique.
"Madame Mystery" — Hal Roach
Pathe
New Comedy Slant
Type of production. .. .2-reel comedy
Lots of exhibitors have been yell-
ing for something different in the com-
edy shorts. They say their patrons
are more or less fed up on the usual
line. Hal Roach must have heard the
showman's S. O. S. for he comes
right back with a laugh lifesaver built
from a new pattern. Can you picture
Theda Bara, the vamp, in a two-bar-
relled scream? Well, here she is. But
where the new slant comes in is in the
fact that Theda plays her role straight
as a woman of mystery, acting as
agent for the Government on a dan-
gerous mission. And out of her per-
fectly serious and legitimate eflForts to
accomplish her mission, the funny sit-
uations develop most naturally — and
screamingly funny. Jimmie Finlay-
son, bald headed buffoon, develops
the bulk of the comedy. As a starv-
ing artist, along with Tyler Brooke,
they bust into the plot, act as detec-
tives, and steal the important package
of documents Theda is guarding. She
tells them it contains explosives. Then
the fun comes in a riot of funny in
cidents, ending in Finlayson and
Brooke shooting skyward when a
harmless gas in the package explodes.
One of those you have to see to ap-
preciate. Good direction all the way
by Richard Wallace, with the entire
cast stepping snappy right in back of
him.
"Desperate Dan" — Mustang
Universal
Monkey Shines
Type of production. .. .2-reel comedy
The gags in this are built around
one of W. C. Tuttle's "Dirty Shirt"
and "Magpie" stories, and Pee Wee
Holmes and Ben Corbett are feat-
ured. But a very well-trained ape
does more than his share to make the
offering register some good comedy
situations and gags. The monk ar-
rives in the Western town in company
with a professor who is going to lec-
ture with him on evolution. On the
HARD
BOILED
no'
Ast
goil
altl
'T^HAT'S what they called that
guy. He was so tough that he
brushed his teeth with a file and
used barbed wire as strings on his
ukulele. One day while having tea
with Big Chief Lower Rentals of
the Kickapoo tribe he noticed a I
copy of the lil old paper on the
chief's dressing table. He read it
and saw the light. Now he's a re-
spectable citizen of Philadelphia
and knows what's going on in the
film business by
Reading
The Film Dail
Every Day
1
ril 11, 1926
THE
-.%g^
DAILY
' id man, Desperate Dan,
iiind a beard. The sher-
slops the stage looking
iidit, but the beard fools
I the professor tells the
the whiskered gent was
J Pee Wee and Ben Cor-
in in as deputies to cap-
Vs the prof is exhibiting
monkey in the town hall,
approaches them without
He tells a sad story of
1 having stolen the monk
ud the two deputies agree
for him. After they do
111 that he is the bandit.
(Ctor works in a good se-
having the monk escape
Mssession of a flivver con-
scared females. The
cntly steers the car at
till captured by the com-
the Review No. 16
^ine Combination
roduction. . 1-reel magazine
iteresting glimpses of the
) if manufacturing the tele-
dlectory are presented under
■'f "The Book of Numbers."
method of compiling the
lune subscribers, the lino-
I liines setting up the new
d pictorial evidence that an
;:,i is used for the pulp to
into paper. Then follows
oday," showing how the
:apital is adjusting itself to
>rder of things. Interesting
shown of the Tiergarten,
blic park; the people's Par-
he Victory monument; the
i; Palace; the Brandenburg
tue of Germania; the Na-
seum; the River Spree and
ignificent churches. The
mpleted with another chap-
the scientific expedition of
irus to the Galapagos Is-
he members of the staff on
. ip are seen cataloging the
I? species collected. At the
; islands to be visited comes
ill. The party is just in time
:. Whiton in active eruption,
nbers of the expedition land
gate the phenomenon. They
way cautiously amid clouds
coming up from gullies in
. Another strange sight is
noke arising from submarine
;ts. Then through the famed
Sea, and homeward bound.
Ttainment, with unusual ed-
slant.
fore, so the audience will not forget
them. Comedy is worked in by means
of a group of old maids showing the
incorrect steps. A novelty feature is
introduced by asking the audience in
a title to take part in the lesson by
moving their feet as they sit in their
seats. This is practical, and will no
doubt prove diverting and instructive
for all the Charlestoners — and those
who want to be.
Presentations
in Ballroom) Charlesiton"
Cranfield & Clarke
Popular Novelty
production 1-reel novelty
\Vayburn, who has staged
the Ziegfeld Follies, has ar-
hese, appearing in them in
s instructor. He takes you
dancing school, and shows in
e various Charleston steps.
correct and incorrect meth-
?iven. It is all presented in
)rm, just as if the audience
ing lessons from Wayburn's
Two of his pupils demon-
he various ballroom steps,
el confines itself to one or
IS. The following reels re-
he steps that have gone be-
"Raisin' Cain" — Juvenile — Educa'l
Great Kiddie Antics
Type of production. . . .2 reel comedy
Educational's bunch of kids, head-
ed by Big Boy, have a lot of fun in
this one. The things they do are
exactly the things that are loved by
kids the world over, only, of course,
some of the rough house they pull
might be a dread example to other
boys' mothers. Little Buddie is sick
in bed. His bedroom window looks
out on a lot wherein the season's most
hectic baseball game is being enacted
by the gang. Every time Buddie is
up to the bat, he jumps out of bed,
out the window, makes a home run
and jumps back into bed again.
A busted tomato splashes all over
Buddie, and the doctor says it's a case
of smallpox and the gang having fol-
lowed him into the house, they are
all quarantined. They dress up in
grownup's clothes, swing on the chan-
delier and finally all end up in a huge
bathtub. Should prove quite enter-
taining, although we would have liked
to see more of Big Boy.
"Hearts and Showers" — Aesop Fable
Pathe
Cartoon Comic
Type of production. . .1-reel animated
The old farmer had depended on
his cat Esmeralda to drive away the
mice. But she fell in love, and was
so busy spooning that she forgot her
job. Soon Farmer Al was overrun
with mice. He tried all kinds of tricks
to separate the lovers, but without
any luck. So finally he chases them
out of the house and into the country.
A violent thunderstorm comes up as
they are swimming across a river.
The old farmer is hit by lightning.
When he comes to, he finds Esmeral-
da back at the house awaiting him.
She drives out the mice, and the far-
mer is glad to have her stick around
with her husband — and a dozen kit-
tens. The usual Aesop brand of car-
toon.
"The Inside Dope"— Grantland Rice
Pathe
Sporting Secrets
Type of production. .. .1-reel Sport-
light.
Another angle on the wide field of
sports is covered in this offering. The
audience is taken behind the scenes
and given the lowdown on some of
the professional points in many of the
popular sports and pastimes. "How
it is done" is always a matter of great
curiosity to the sports fans. This
reel will give them the answer to a
few of their questions. The individual
technique is portrayed on such sports
as horseback riding, billiards, golf,
skiing, swimming and others. Some-
thing of interest to all lovers of the
sporting world.
Rivoli
The Rivoli stages another peppery revue in
Gus Edwards' "'Kids in Jvandyland." The
revue is notable for good dancing and plenty
of it, plus a variety of colorful and unusual
costumes that lend novelty and interest to the
entertainnmt in general. Kdwards has as.
seml.iled a sprightly group of steppers and
specialty dancers who speed the entertain-
ment along at a lively pace. The peppermint
girl does a dance that ends up in a revolu-
tionary vvliirl that doesn't seem to dizzy her
a bit but it certainly tends to send the audi-
ence into a fairly unbalanced state. The girl
surely can twirl.
The show opens with four girls dressed as
kids looking in a candy store window. A song
and dance follow, the curtain rises revealing
a huge candy liox which opens and six bon-
bon girls step out and dance. The setting
for the rest of the act is of futuristic design
with a huge moon face peeping from behind a
scenic chimney, a waterfall in the background
and bridge in the foreground with decorating
lanterns, Mowers. A riot of color is effective-
ly used in the decorative scheme as well as
costumes.
There is a lamplighter who does a trick
dance followed by the four candy makers
quartette. Each introduces a kandy kid; gum
drop, marshmallow, etc., with dances and
songs making up the number. The show con-
tinues with a variety of costumes, plenty of
song and dance and a general atmosphere of
pep, lasting in all 19 minutes.
Again the Rivoli bill's only slow spot is
the illustrated song number in which the au-
dience still refuses to "join in." Time seven
minutes.
The Chantal Sisters perform at two pianos
with orchestral accompaniment, time eight
minutes and the Weekly follows for a period
of seven minutes.
The scenic overture, a pleasant variation
from the usual rhapsodies, consists of one of
J. P. Fitzpatrick's Earaous Melody Series,
"Songs of Scotland," a picturesque novelty
that includes views of Scotland and a little
love story woven in. The music is made up
of different Scotch airs. Time 10 minutes.
The concluding number on the bill is "The
Blind Goddess," running an hour and twenty
minutes.
Strand's Birthday
Sunday 12th Anniversary of Opening
and 23rd Anniversary of Start of
First Film Theater
The Strand has a double anniver-
sary Sunday. It is the 12th aniver-
sary of the opening of what is held
to be the world's first de luxe picture
house and also the 23rd anniversary
of the premiere of one of the first film
houses at Buffalo by Moe Mark and
his brother, the late Mitchell H.
Mark.
More than 61,000,000 persons have
paid admission to the Strand. Owing
to the holding over of "The Sea
Beast" for a second week the anni-
versary program will not be presented
until April 18.
Moe Mark, Strand, is the central
figure in the double annivesary. With
his brother, he opened what he holds
to be the world's first picture house
in a storeroom at Ellicott Square,
Buffalo, in April, 1903. Twelve years
ago, April 11, 1914, the Mark Broth-
ers, associated with Walter Hays,
Eugene L. Falk, Joseph Leveson and
Morris Sharaf as directors and execu-
tive officers, opened the Mark Strand.
"My brother and I rented a vacant
store room on Ellicott Square in Buf-
falo to show the first film in the first
movie theater in the world," Moe
Mark recalled yesterday. "I recall
there were eight or nine different
'shots' or subjects in the 400 feet of
film. The big thriller was a scene of
a team and fire engine of the Buf-
falo department answering an alarm.
There was about fifty feet of that."
The vacant store room was made
into a theater by placing 80 chairs in
rows and painting white one end of
the wall. "Mitch" Mark operated the
projection machine; Moe Mark sold
tickets for ten cents each. The nov-
elty did not wear off, but the Mark
brothers went back into the penny ar-
cades because they could make more
money. Nine years later, films had
grown considerably; the Mark broth-
ers had amassed enough of a fortune
in pennies at the penny arcades to fig-
ure on opening a big theater in the
heart of Broadway.
In October, 1912, the Mark broth-
ers organized a company with $1,000,-
000 capital to build a 3,000-seat pic-
ture theater. The old Brewster car-
riage factory site at Broadway and
47th St. was obtained on a long lease.
Broadway then was dark; the white
lights flashed around 23rd St. and
were just beginning to sparkle around
Times Square.
The first feature was "The Spoil-
ers," from Rex Beach's novel, and
William Farnum, Bessie Eyton,
Kathlyn Williams, Frank Clark, Mar-
shall Farnum, Wheeler Oakland and
E. McGregor had the leading roles.
It was a four-reel production.
With the opening of the Strand,
Mark asserts the present-day enter-
tainment features were originated. It
was a musical sensation, to have a
syniphony orchestra. Carl Edouarde,
formerly a bandmaster, was engaged
as conductor of the orchestra, then
composed of 18 musicians and now
grown to 54, to introduce some orig-
inal ideas for musical features.
Ballet numbers, elaborate prologues
to feature pictures, and the other di-
vertissements now popular through-
out the entire country, were originat-
ed, at the Mark Strand, it is held.
Stars, producers and exhibitors and
others throughout the country have
been sending executives of the Strand
congratulatory telegrams and mes-
sages. Will H. Hays has also sent
his.
The 12th anniversary of the theater
is also the seventh anniversary of
Joseph Plunkett, as managing direc-
tor.
Strand, Albany, Nears Completion
Albany, N. Y.— Work on the $500,-
000 Strand theater building, under
course of construction on S. Pearl
St., is nearing completion and it is
expected the house will open shortly.
The Mark Strand interests already
have a Strand on Pearl St., and have
not yet announced the name of the
new house.
Theaters Adding Presentations
Hagerstown, Md.— The Colonial
and Nixon's Academy, theaters that
adhered strictly to motion pictures,
are now adding special presentations
in addition to films.
Shead Managing Palace, Memphis
Chicago— L. A, Shead has resigned
as manager of the Roosevelt here and
is now managing the Palace, Mem-
phis.
HOLLYWOOD
HAPPENINGS
oypiLMDOH
r^RECOCMIZED
Authority
Harvey E. Qausman
Telephone Granite 3980
Sunday, April 11, 1926
6411 Hollywoaft jPaiiir
On the Christie Lot
The Christie studios have finished
four new two-reelers: "Shore Shy."
with Billy Dooley and a cast includ-
ing Natalie Joyce, Bill Irving, Lin-
coln Plumer, Maud Truax and Jean
Lorraine. Directed by William Wat-
son.
"Papa's Best," featuring Neal
Burns and Vera Steadman.
The new Bobby Vernon comedy
will be called "Till We Eat Again."
Vernon is supported by Frances Lee
and Rosa Gore. It was written by
Sig Herzog and directed by Earl
Rodney and Walter Graham.
"Gimme Strength" will be the new
Jimmie Adams comedy.
In "Lord Hokum"
The cast supporting Edward Ev-
erett Horton in "Lord Hokum," his
second lor Samuel S. Hutchinson to
be released through Associated Ex-
hibitors, includes Dorothy Devore.
Kay Deslys, Otis Harlan, Frank El-
liott, Edythe Chapman and Margaret
Campbell. The picture is being film-
ed under direction of Lloyd In-
graham.
Cast for "Laddie"
J. Leo Meehan, who will direct
"Laddie" by Gene Stratton-Porter
for F. B. O., has selected John
Bowers, David Torrence, Gene Stral-
ton, Eugenia Gilbert, Kate Price,
Neil N-iCly. Arthur Clayton, Fanny
Midgely, Mary Alden and John Fox,
Jr.. for the cast.
Leonard Starts "The Waning Sex"
Robert Z^ Leonard has started
"The Waning Sex," starring Norma
Shearer, at M.-G.-M. Lew Cody,
Sally O'Neil and Renee Adoree are
in the cast.
"The Temptress" Cast
The cast for The Temptress" in-
cludes Greta Garbo, Antonio Mor-
eno, H. B. Warner, Armand Kaliz,
Antonio D'Algy, Roy D'Arcy and
Kathleen Key.
Plans to Go to New York
ClifT Bowes, who will soon pro-
duce his own two-reel comedies,
plans to leave shortly for New York
to close a releasing contract.
Wilson's First, "The Flying Mail"
"The Flying Mail" will be the first
story in which Al Wilson is to be
featured by Abe Carlos for Associated
Exhibitors.
Virginia Vance in "Golden Charm"
Virginia Vance has a part in "The
Golden Charm," an independent pro-
duction, which Bert Curtis is direct-
ing.
Famous Starts on United Studios
Work has begun on the $500,000
building and improvement program
which will turn the United Studios
into the new Famous Players West
Coast Studio.
Construction plans are under super-
vision of Milton E. Hoffman.
Geraghty Will Assist Rogell
Frank Geraghty will act as assis-
tant to Al Rogell on Chas. R. Rogers
Prod. Rogell's former assistant.
Lew Collins has been promoted to
director, and will direct Curly Wit-
zel in a two reel series.
Alma Rubens Back, Working
Alma Rubens, in from New York,
has returned to Fox to assume the
lead in "The Pelican," which is in
production under direction of Frank
Borzage. Bradley King prepared the
scenario.
Blanche Mehaffey in Denny's Next
Blanche MehafTey has signed for the
leading feminine role in Reginald
Denny's next "Take it From Me,"
which goes into production this week
under direction of William Seiter.
Day and Webb with Associated
Two additions were made to the
staff of Associated Studios with the
signinp- of Capt. Richard Day as art
and technical advisor and Bobby
Webb as casting director.
Mary Alden in "Levey Mary"
The part of Mrs. Wiggs of the Cab-
bage Patch has been given to Mary
Alden in the M.-G.-M. production of
"Lovey Mary," under direction of
King Baggott.
Finishes "The Impostor"
Director Chet Withey has com-
pleted the direction of "The Impos-
tor," starring Evelyn Brent for F.
B. O. Her next will be "The Jade
Cup."
Gladys Hulette in Hartford Film
Gladys Hulette is appearing in
"Jack in the Pulpit," a David Hart-
ford production.
Joins M.-G.-M. As Scenarist
Kate Corbaley has joined the
scenario department of M.-G.-M.
Collings on "The Show Off'
Pierre Collings is writing the
screen version of "The Show Off"
which is to be made with Ford Sterl-
ing and a star cast.
If hen tn Hollywood
stop at
THE NEW HOTEL REGENT
E'very room ivith Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart oj Hollynvood
6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
New House on Wilshire Blvd.
L. A. Smith has prepared plans
for a theater, store and office build-
ing at Wilshire Blvd. and Sycanicre
Ave., for Walter L. Fisher. It will
seat 2000 and cost $350,000.
Darmour to Go East
Larry Darmour of the Standard
Cinema Corp. of New York, who has
been here for two weeks to confer
with Joe Rock, will return East next
week.
Florence Vidor Starts First
Florence Vidor's first starring ve-
hicle is an original by Ernest Vajda.
Benjamin Glazer is at work on the
treatment. William Wellman will di-
rect.
Ralph Ince Starts
Ralph Ince will start shooting this
week on his latest combination di-
rector-actor production, "Bigger
Than Barnum" at F. B. O.
Pivar on "U's" Serials
Universal's two serials "The Fire
Fighters" and 'The Great West That
Was" will be assembleo unucr direc-
ion of Maurice Pivar.
Hersholt, Colleen Moore's Lead
Jean Hersholt was signed by John
McCormick for the leading male role
opposite Colleen Moore in "Deli-
catessen."
Dorothy Sebastian Here
Dorothy Sebastian has returned to
M.-G.-M. from New York to start
on a new contract.
Keaton in Civil War Y(
"The General" will be Bui
ton's first comedy for Unite
Keaton's scenario and "s
staff will include Paul Gerai
Clyde Bruckman, Albert
and Charles Smith. Deveream
nings and Bert Haines will b
cameramen and Fred Gabo:
nical director. Productjoi
general management of Lou An
Priscilla Dean at Work
Priscilla Dean has started on^'"-'!"
Speeding Venus" for P.D.C. Ijf*' "•
Frazier has been cast oppositjF '"^
Johnny Fox, Dale Fuller, Ray l^' ""
and Charles Sellon have other t'^;,
Robert Thornby is directing*-' ^
Georges Benoit, chief cameramJ*' "' '
In H. S. Weaver Picturt'
Wanda Hawley, Anne Cor.
Tom Santschi, Dan Mason and;
eth Hughes are in the o
cast of "The Totem Pole
to be made at the Tacoma
H. C. Weaver.
Simpson Opposite Virginii
Allan Simpson has signed,
male role opposite Virginia
"The Family Upstairs," Fox pi P''* at
tion, which Jack Blystone is ti^^-' •■■
nig.
tod
Gwen Lee in Novarro Picti'
Gwen Lee has been assignee?*. ^
part in "Bellamy the Magnif* "'''
which stars Ramon Novarro. ' ''''
Van Loan Writing Origiif^'""
H. H. Van Loan is writiif ">'-
original titled, "Wait a Mjip:'!'"?
tnteri
All the laugh-getting ele-
ments— a wow !
— Record
SKINNER'S DRESS SUIT
"The most delightful comedy of the season'
Modern semi-classic of screen.
— Herald
1
A real comedy — the fui
arises from plot and sitiul|| ^
tion — the story has been mI(;,|,
turized before, but by iff^i,.
means so deftly as in Wfl',:.;'!;
version.
— Examiw
Adapted for the Screen by
REX TAYLOR and EDWARD J. MONTAGNE I'
Continuity by
REX TAYLOR
It-
THE
ril 11, 1926
t s and Countersuits
has filed two actions
jt win Miles Fadman, for-
sent. One alleges he ap-
for his own use $3,186 of
ly's funds and the second
Fadman diverted royal-
Hair Cartoons" to the
c $3,377.
through David W. Kahn
y, has filed three actions
'^'1 Seal. Kahn's office
le in the Supreme Court
d on behalf of stock-
seeks an accounting of
affairs. The second in the
alleges the company owes
1,950 in back salary. The
e Municipal Court is con-
h royalties.
: t Chief On the Warpath
iet, R, L. — "Nothing but
ent amusement — the kind
ot offend any man, woman
ill be allowed in Pawtucket
I re." This is the new pol-
ijef of Police Hill with re-
ii nters. This stand was
ng several complaints.
ight Daylight Saving
City — Local exhibitors are
•r fight the proposed day-
plan now being recom-
idoption here during the
iths. The movement is
icated by George Goldman
of the new city council
tions at F. B. O. Studio
geles— F. B. O. has pro-
ir studio officials. Frank
becomes production editor;
Ikinson, supervisor of two-
dies; Caroll Clark, art di-
Lee Ranch, superintendent
department.
: Shows Outside Theaters
Ont. — A business concern
pplying complete shows to
t entertainment of societies
. The company provides
machine, operator, film and
iry accessories for complete
-.gB^
DAILY
In Eastern Studios
Famous Units All at Studio
All five of the Paramount units are
now working at the Long Island Stu-
dio. Richard Dix is on "Take a
Chance," Gregory La Cava directing.
W. C. Fields is finishing "It's the Old
Army Game," which Eddie Suther-
land is directing. Richard Rosson is
now directing Gloria Swanson in
"Fine Manners." D. W. Griffith is
still on "The Sorrows of Satan," and
Bebe Daniels returned this week from
Florida with Erie Kenton, her direc-
tor, where they were making "The
Palm Beach Girl." Thomas Meighan's
next will be "Prosperity."
Junior Stars Working
All but two members of the Para-
mount School who graduated recent-
ly, are working. Josephine Dunn,
Jeanne Morgan, Iris Gray, Thelda
Kenvin, Dorothy Nourse, Ivy Harris,
Claud Buchanan, Greg Blackton,
Robert Andrews and Irving Hartley
have bits in "The Sorrows of Satan."
Walter Goss has a role in "Fine Man-
ners," Charles Brokaw a bit in the
same picture. Buddy Rogers has been
loaned to Fox to play a leading role
and Jack Luden has left for the Coast
to piay leads for F. B. O.
Quits Metro-Goldwyn
id— Clifford E. Almy has
IS branch manager of Met-
/n. He has been manager
'ears. P. Wolfberg succeeds
• Hip, Seattle, Reopens
-The Palace Hip has re-
with Ackerman & Harris
and features, at popular
oe Muller is manager.
on Gets New Fox Post
Alta.— R. C. Wilson, who
with Fox at Winnipeg, has
)inted representative for Al-
;h headquarters here.
n" to Open Carthay Circle
, geles— Fred Miller has se-
he Volga Boatman" to open
lay Circle theater early m
Vlanaeing Winnipeg House
eg— Fred W. Crosbie has
minted manager of the Star-
versal's Main St. house.
"Paradise" to Start May 1
Ray Rockett's first, "Paradise," will
start about May 1. Milton Sills is
starred with Betty Bronson opposite.
Charlie Murray and Kate Price at
present are the only members of the
cast. Irvin Willat will direct.
Hudson Starts Monday
Earl Hudson starts his last East-
ern production on Monday at First
National. Doris Kenyon is featured
in "Mismates," with Charles Brabin
directing. Warner Baxter arrived in
New York Thursday to play the male
lead. Others in the cast are Philo
McCullough, Maude Turner Gordon,
Sam Hardy and Charlie Murray. As-
sisting in the direction are Zens
Smith and Nate Slott. George Folsey
is cameraman, Nick Barrows gag-
man, and the script was done by Sada
Cowan.
AI Rockett Working on Second
Al Rockett is making preparations
for his second for First National,
"Subway Sadie." Al Santell, who will
direct, arrived in New York Thurs-
day, and Dorothy Mackaill and Jack
Mulhall are scheduled to arrive from
the Coast today.
Cantor Finishes Second
Cantor Comedies, producing at
Pathe, has finished the second of the
Donald Kerr series, and has changed
the title to "The Boy Friend." The
cast includes "Tiny Tim," and Billy
Halligan. Brian Foy directed. The
third will begin in a week.
11
interest in Rothacker's Chicago plant. No
mention of Rothacker-Aller plant made.
Warners to hold first regional convention in
New York starting tomorrow. Old Vita-
graph plant in Brooklyn to be converted
into laboratory and is to enter open "lab"
field.
Universal's deal with Capitol Enterprises in
Mid-West involves 13 houses. Others in
Missouri and Kansas acquired.
Australian distributors organize to oppose
impost of 25 per cent of gross revenue.
Plan test case.
Paramount declares it will have roadshows
playing everywhere next year at same time.
Joseph M. Seider criticizes Educational for
failure to notify M. P. T. O. A. of addi-
tion to uniform contract.
Saturday
Associated Cinema Theaters Corp, increases
capital from $1,000,000 to $10,000,000.
Thirteen new Loew houses to augment chain.
Two already opened, others building or
planned.
$1,500 Arbitration Board Award
Waco, Tex.— Leslie Witt of the
Royal wjip awarded damages of $1,500
by the Board of Arbitration against
Fox in an interesting case. Facts
brought out in the hearing disclosed
that Witt had bought second run, but
that the owner of the first run after
the first showing ran the picture in
question in another of his houses the
last three days of the week at low
admissions. Witt claimed that al-
though holding second run contract,
this action virtually gave him only
third run. The Board sustained the
contention.
Hines Finish in Two Weeks
"The Brown Derby," which Johnny
Hines is making at the Jackson stu-
dio, will be finished in two weks.
Monday
Frank J. Rembusch forms the Associated
Cinema; Theaters Corp.. in Indianapolis, a
national booking combine which will aim
at collective bargaining.
Famous, First National and M.-G.-M. adopt
name of Fanamet to sell in Southeastern
Europe.
First National to produce 20 pictures in Ger-
many in order to operate under the "kon-
tingent" restrictions.
Tuesday
Frank J. Rem.busch says booking combine
is for the unattached exhibitor, giving him
benefits of circuit operation.
Enuity receivership action determined upon
for Arrow.
First National to bold one big convention
April 26 in Chicago instead of three re-
gional meetings.
Warner Rros. terminate deal with Bruckmann
Film Co.. of Berlin to distribute 1925-26
product in Germany.
Stanley Co. adds several Southern theaters
to holdings.
Important New York exhibitors still dicker-
ing on methods of securing first runs.
Federal Trade Commission again decides to
reopen case against Famous.
Rialto, New York, nets $8,144 in one day
with Harold Lloyd in "For Heaven's
Sake."
Wednesday
Associated Cinema Corp. to rate pictures in
four class basis.
First National nets $1,9S1.4RS during 1925.
Total essets over $15,000,000.
Pathe net during 1925 $1,431,757 against
$1,312,609 last year. Common stock earns
$7.67 a share.
Epidemic of theater building on in Detroit.
"The Deluge" to be Cecil B. DeMille's next
special.
M. P. T. O. A. charges that M.-G.-M. and
Warners distort meaning of certain clauses
in Standard Contract. Denials entered.
Oscar Neufeld tells why Regional Distribu-
tors Assoc, affiliated with Hays organiza-
tion.
Thursday
Central booking office for New York still
considered. Lining up 300 days.
Easter week goes big in New York.
Publix to oflfer 24 weeks of presentations
within a year.
April 26 opening date of M.-G.-M, sales
convention in New York. Three regional
meetings to be held later.
Educational to hold sales gatherings in New
York, others in Chicago and Denver.
First starts Monday.
Sam Moross appointed as special arbiter to
aid exhibitors settle disputes with United
Artists exchanges.
Joe Alter denies Consolidated Film Indus-
tries, Inc. control Rothacker-Aller plants
in Los Angeles.
Adolph Zukor says saturation point in thea-
ters is not yet reached.
Friday
First National to release 59 next year.
Cinematograph Exhibitors' Assoc, of Great
Britain report says attacks on American
films hurt attendance in England.
Republican majority in New York State As-
sembly expected to defeat bill abolishing
censor commission.
Laboratory deal closed. Consolidated secures
New Process in Developing
Corvallis, Ore. — A new process for
recovering silver from the "hypo"
fixing bath used in photography, is
said to have been developed by By-
ron Lauer, Portland. The value of
the discovery is estimated by the
Eastman Kodak Co. at 75 cents to
each gallon of exhausted "hypo"
solution. Zinc and other expensive
materials are required by the method
generally used.
Boom in Coffesrville
Coffeyville, Mo. — John Tackett
states work will start on a new house
here, to be completed by Sept. 1.
The new house will be called the
Grand, and will seat 1.000. It will be
Tackett's third local house. The Jo-
sephson and Finkelstein circuit also
contemplate a new house in Coffey-
ville.
To Enlarge New Acquisition
Cleveland — Paul Gusdanovic, who
recently bought the Regent, Buckeye
Road and East 116th St., has also
purchased two adioining lots so as
to increase the size of the house.
When completed, it will have 1.800
seats, a new front, and new lobby.
Another in Michaels' Chain
Buffalo— The Michaels' Theatrical
Enterprises have leased the Palace in
Main St. This company controls the
Plaza, Avon, Cameo and New Ariel.
Utah Theater Bums
Kenilworfh, TTtah.— The Auditor-
ium, owned by Sam Woodhead, was
completely destroyed by fire.
Fire Damages Gem Building
St. Louis — A fire recently damaged
the Gem Theater building.
12
THE
<^E^
DAILY
Sunday, April
Newspaper Opinions
"The Blind Goddess"
Paramount
Rivoli
AMERICAN — Once again, Louise Dres-
ser takes hold of a second lead and makes
it a starring part. Miss Dresser is not one
of the featured players • * • She should be.
Only her performance lifts the film above
the conventional average of Paramount's fea-
ture pictures. • • •
EVENING JOURNAL—* * * It's a melo-
dramatic tale, interestingly devised and acted,
* * * And Louise Dresser, the mother, gives
a remarkably fine performance. She's an
excellent actress.
There is a tense courtroom scene. • * *
EVENING WORLD—* * * will not rank
with the best of the year's pictures, but it
is good entertainment capably directed, well
photographed, and the average of the acting
is above par. • • •
GRAPHIC—* • * The production -.s •.cHlly
very well directed, the man at the m",afa-
phone being Victor Fleming. The story is
well thought out, has a thrilling plot, and
is told by such a "galaxy of stars" as Esther
Ralston, Louise Dresser, Ernest Torrence
and Tack Holt. * * *
HERALD-TRIBUNE _ • • • Louise
Dresser plays the erring mother. She is
fine, sincere and entirely believable. "The
Blind Goddess" is a murder picture by
Arthur Train, with some excellently directed
courtroom scenes. We recommend it. * • *
MORNING TELEGRAPH—* * * Miss
Dresser is highly eflfective in all her scenes.
She portrays the prima donna, struggling
to make a brave show, with skill and con-
viction ; and likewise the lonely woman in
a shabby hotel room, planning her course
of action to reclaim the daughter she longs
for, is admirably pictured. * * *
POST — * * * One excellent performance
stands out — that of Louise Dresser as the
mother. Miss Dresser always manages to
stand out, no matter what sort of support
she has. This time the help isn't much.
* • *
TELEGRAM — * * • the extraordinarily
moving and sensitive characterization of the
mother role presented by Louise Dresser.
* * * her performance alone compensates
one for the triteness of the tale. • * ♦
SUN— * * * It is directed, acted and
photographed with more feeling for illusion
than is usual in Paramount circles, which
lifts it many notches above the "manufac-
tured" "Mannequin." * * *
TIMES—* * * based on a novel by Ar-
thur Train, in an unusually good picture
which possesses true suspense, with a ster-
ling denouement. It is constructed on the
theme of circumstantial evidence and the
title refers to "Justice." * * *
There are realistic court room scenes,
with the rival legal lights summing up the
evidence, and the surprise is sprung just
as the foreman of the jury is about to de-
liver the verdict. • • •
WORLD—* • • The melodrama almost
throughout its course Is exceedingly well
acted — acted with a kind of sincerity and
honesty too generally absent in the serious
screen plays of its type. Among the per-
formances marked for their clarity of pur-
pose is that of Miss Dresser. * * •
"The Flanung Frontier"
Universal
Colony
AMERICAN—* * * has all the Injun bat-
tles, massacres, wild rides of thousands to
the rescue, villains, heroes, vamps and hero-
ines that anyone could wish. It is guaran-
teed historically accurate which makes it
a picture parents as well as children will
relish. • * •
DAII,Y NEWS— • • • It is not an extra-
ordinary picture, but it is a great spectacle
and full of all the thrills that are found
in almost any melodrama of the old west;
the west of the days during which the late
Colonel Cody said that "the only good In-
dian is a dead Indian." • • •
EVENING JOURNAL—' • • a gigantic
production that touches upon the frontier
drama waged between white settlers and the
native redskins. It includes the advent of
the Pony Express, the Indian uprising at the
white man's injustice, the Custer massacre,
and enough riding and fighting to fill sev-
eral Western thrillers. • * •
EVENING WORLD—* * * without a
doubt there is a big audience that likes
this sort of melodramatic pish-posh in which
good Indians are dead Indians. For this
audience, which is never critical of incon-
sistent stories, "The Flaming Frontier" is
of the best, for it does have Hoot Gibson as
a rider, and it does have a wonderfully
staged and marvelously photographed "Bat-
tle of the Little Big Horn." * * ♦
HERALD-TRIBUNE — * * * The scenes
when the Indians come from the east, from
the west, from the north and from the south,
the tawny clans gathering at the sound of
the tom-toms of the great chiefs — these scenes
are magnificent. The photography and the
vast natural settings are impressive; Cus-
ter's last stand and the awesome ride of the
brave Seventh, with the menacing redskins
closing in on every side — these scenes were
thrilling. But alas ! some one decided that
there must be a love interest ; * * »
MORNING TELEGRAPH—* * * Its ex-
cuse was the staging of Custer's Last Stand,
in which countless Indians and cavalrymen
appear, and in order to do this, it was
necessary to build a story around the brief
battle. That story is simple to the point
of puerility. * • *
POST — * * * Considerable fiction and
generous sprinklings of love interest have
been added to the historical facts of the
case, and one is actually more concerned
with what happens to the hard-riding Bob
Langdon, one time Pony Express rider and
expelled West Point Cadet, than the intri-
cate political intrigue leading to the well-
known scene labeled "Custer's Last Stand,"
* * #
SUN — * * * the battle scenes contain
some excellent grouping and movement. This
is especially true in the shots of the fight-
ing at close range. Of some pictorial value,
too. are the views of the Indian tents, which
stretch across the plains. * » *
TELEGRAM—* * * The story is trite
and may be dismissed with the supposition
that the picture's appeal, if any, centres in
its atmosphere. An earnest eflfort has been
made to capture that moment in American
Western life following the civil war; in
externals that has actually been done, but
the director has not breathed life into it,
has not fused the fragments into a whole
that is cohesive and forceful continuously.
TIMES — * * * Like many pictures of its
type, it has its good side, its eflfective ex-
terior scenes and here and there some ex-
cellent contrasts in the string of situations.
Hoot Gibson plays the part of the invincible
and self-sacrificing young hero. He is an
excellent rider, a' regular centaur on a horse.
* * *
WORLD—* * * The plains, Indian vil-
lages, small frontier towns, military camp,
West Point and Washington of 1876 form
spacious backgrounds for Edward Sedgwick,
author and director, to slash on the crimson
of that era that has Custer's last stand as
its most thrilling battle of all. That battle
becomes the point of throbbing, delirious ex-
citement. * * •
HERALD-TRIBUNE—* * It is entirely
delightful and Ralph Spence has written a set
of titles as amusing as those he furnished for
"A Connecticut Yankee." Jobyna Ralston is
again Mr. Lloyd's leading lady, and at times
she looks just as Mabel Normand looked in her
heydey. * * *
POST — * * * it is not, surely, one of the
comedian's best efforts. Several scenes, how-
ever, are pretty funny and there are individ-
ual moments now and then of unusual eflfective
ness. It is amusing, for instance, to watch
Harold lure the neighborhood rowdies, thieves
and gunmen to prayer meeting. ♦ ♦ *
SUN — * * And "For Heaven's Sake" de-
serves a Broadway life. More imagination has
been brought to bear in its incidents than in
most of the dramatic, euphemistically speaking,
films that have come to town in the last few
months. ♦ * *
TELEGRAM—* * * There is a sprinkling
of old time gags and some subtitles borrowed
for the occasion from vaudeville files of a
bygone age. By degrees, however, the laughs
become more frequent, the action quickens, and
to cap a dizzy climax.* * *
TIMES—* * * guns for loud laughter. It
is a strenuous aflair, a comedy of gags that
follow upon each other with amazing rapidity.
The story itself is of little consequence, but
the hilarious action, which brought forth vol-
ley after volley of laughter might even make a
Sioux chieftain forget his reputation for stoi-
cism. * * *
WORLD — * * * will please every man, wo-
man and child who stands in those lines and
waits. To me is seemed a positive roar of
delight, and even so, one is inclined to look
upon this as being, perhaps, one of the star's
lesser eflforts. * ♦ *
"For Heaven's Sake"
Paramount
Rialto
AMERICAN—* * * is not Harold Lloyd's
best production, but it is the most hilarious
comedy Broadway has seen for some time.
If you liked Lloyd in two-reelers, don't miss
this. • * ♦
DAILY NEWS—* * * There are no knocks
for this picture. People who like Harold
Llovd. and that includes nearly everybody,
probably will say that "For Heaven's Sake"
is better than any previous Lloyd picture. • * •
EVENING JOURNAL—* • f And at the
end. the customary chase is a dizzy whirl on
trolley cars and buses, that is filled with ab-
surd and breath-taking scenes.
Lloyd's comedy is the neat and skilful sort
that sustains suspense until the final fade-
out. ♦ ♦ •
EVENING WORLD— * • ♦ For long se-
quences this film seems to me the best Harold
Lloyd picture I have seen. It has something
that approaches a real plot and for a reel or
more at a time the laugh provoking situations
seem to develop naturally from what has gone
before. Later there are some typical "chase"
sequences, but even here there are refreshing
novelties in procedure. ♦ ♦ •
GRAPHIC—* • ♦ The audience welcomed
the .ancient and honorable gags that make up
the new picture with hilarious and enthusias-
tic applause. To auote a sub-title of the pic-
ture, the spectacled comedian did everything
that could possibly be done "except roll over
Niagara Falls in a barrel." • • •
"Kiki"
First National
Capitol
AMERICAN—* * * I blinked, and w;atched,
and laughed with the rest of the Capitol au-
dience. Norma simply forgot there was such
a word as dignity and went in for slapstick
with a sparkle in her eye. She kicked and
was kicked with equal indiflference. ♦ » •
DAILY NEWS—* * * She (Norma Tal-
madge) won all the laughter and all the sym-
pathy that normal persons are capable of giv-
ing expression to. ♦ * *
EVENING JOURNAI^* * * As the tan-
talizing gamine of David Belasco's stage play.
Norma is lovely, adorable and irresistible. It's
a great story, with a great actress in a great
cast, and entertainment of the sort that sim-
. ply bubbles over with spontaneous merriment.
And Norma is a revelation. * ♦ *
EVENING WORLD— "Kiki" * * * is an-
other picture to go on the recommended list
without any reservations. It will please almost
any audience and almost any taste. "Kiki"
is a personal triumph for Norma Talmadge,
comedienne, and only less in degree for the
highly capable company supporting her. * ♦ ♦
GRAPHIC—* * * There are more real
laughs packed into "Kiki's" eight reels than
you've enjoyed in many a movie moon. Even
if you hpve to break another date to see her,
don't miss "Kiki." ♦ * •
HERALD TRIBUNE— * • • although we
hate romping ingenue pictures, if we never
had seen the stage Kiki, we should have found
it far easier to look with a lenient eye on the
screen Kiki. There were two scenes intro-
duced which were as funny as anything the
original manuscript contained. ♦ * *
MORNING TELEGRAPH—* * * The story
of the Parisian gamin * * ♦ lends itself bet-
ter to the screen than the stage. The absurdi-
ties of the story are not so apparent in the
quick movement of changing moods and scenes,
in the variety and beauty of the settings and
the appealing quality Norma Talmadge brings
to the part of "Kiki " ♦ ♦ «
POST—* * * The star, however,
doubtedly receive proper credit fort |
ment, and so should her director, he
her supporting players and her cam?
electricians. These latter gentlemen
aged the technical photography so c;
everybody appears to considerable '
Miss Talmadge herself is exquisii '
throughout the picture. • • •
SUN—* * * For at least half it
due to Miss Talmadge's energy,
Brown's direction and some good si
compositional values — the film it
* * * ■*
TELEGRAM—* * * The picture
been translated to the screen in a ha
hearted vein, due in no small part
direction of Clarence Brown. It l
taneous quality about it that intrip
dienee and weaves a spell which i
ocre sub-titles cannot completely bn
TIMES—* * * Miss Talmadge i
a resourceful, sympathetic little cm
character is an exaggerated one, !
the complications that arise in conn»
her stage ambitions. * ♦ *
WORLD— * ♦ • Norma Talma
with the diflficult task of handling
ated once and forever by Lenore Ul
her problem by following Miss Ul
pretation in every detail, even to ti
little costume of huge checks and
like a question mark. * * »
ni
Kansas Amuse. Co. Ad
Topeka. Kans. — Reports
rent here that a new theater
erected by the Kansas Ani
Co. soon at the corner ol
Ave. and Quincy St., on th(
site of the Novelty.
Moomaw Talks About {'
HoHy wood— Lewis H. 1
Portland producer, states nef>
are under way by him for i
chase of land on which tof
studio.
in
01
Oldknow Recovers:
Atlanta — Following a sei
ness, William Oldknow, vet
man, is now reported on thrji
recovery.
Colored House Bum
Marianna, Ark. — The St-
ated for colored people, was >•
by fire recently. Loss, $2,500
"PUBLIC SERVI
Adventure speakers
Far places, or films
P=
r
Bureau of Commercial Ecoflo
1108-16th St. N. W. Wuhinct
Schools, Churches and Clul
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREE
A
and keep up-to-date with the
new films and new equipment
"1001 FILMS*'
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, II
l\
S(
1
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly ^ — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — look in the trans-
parent film margin for the black-lettered words
^'Eastman" and '^Kodak'\ the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
YOUR
^GGcS
tional fictui!
iTHE
brAdstreet
FILHDOM
(^
Authority
XVI No. 10
Monday, April 12, 1926
Price 5 Cents
imilton Signs
with E^uc'l for Three
[ore— Jack White, Too—
nvention On Today
iamilton and Jack White
d new contracts with Edu-
Dvering three more years.
first of the three district
igers of the company gets
• this morning at the Mc-
i is one of the announce-
e made.
las been some talk that
who has been with Educa-
six years would switch to
listributor. However, all
Tient is now set to rest,
te, who has also seen six
service with Educational,
lue in charge of the exten-
ction schedule at the Hol-
iidio.
tin(in«ed on Page 11)
Group on Coast
rain in Hollywood — Sales
ion Starts at Ambassa-
dor Today
ngeles — The Fox special
ing 104 members of the or-
arrived here yesterday.
5 met at the train by Wil-
W. R. Sheehan, Sol. M.
idwin C. Hill, Ned Holmes
cally the entire studio staff
s and executives.
CofiXim*«i on Pane 3)
ndon Passes to Wm. Jury
—The Tivoli has been ac-
Sir William Jury, who is
-'ly identified with Metro-
Vlayer.
olumbia Studio Manager
lod — George S. Stout has
)inted studio manager for
House to Cost $1,000,000
Cal. — Publix will build a
house here, seating 3,600.
West Coast Division M'g'r.
S. Hopkins has been ap-
ivisional manager of the
St territory for Associated
Said to Be En Route
:j— It is understood Ralph J.
Ii the Olympic, due in New
> jrrow.
r Flusher" for Denny
il has purchased screen
"The Four Flusher," by
mn for Reginald Denny.
new woman since beine edited 1
n.— Advt
New Associated Series
Max Graf to make Featiures at San
Mateo — George Jesse! to Star in
Harry Sherman Picture
Max Graf will produce a series of
feature comedies for Associated Ex-
hibitors. Bert B. Perkins is prepar-
ing the scenario and continuity for
the first, "Finnegan's Ball," produc-
tion to start about May 1 at San
Mateo, Calif.
Associated also announces George
Jessel, will be featured in a picture
to be made in New York by Harry
Sherman. Jessel is also under con-
tract to star in "George Washington
Cohen," which Al Lichtman will pro-
duce.
Barthelmess to Continue on Coast
Hollywood — Richard Barthelmess'
future productions will be made at
the Clune Studios. His next is "The
Amateur Gentleman," with Sidney
Olcott directing.
Mattison to Produce Six
Hollywood — Frank S. Mattison has
formed his own producing company,
with headquarters at 1442 Beechwood
Drive, to produce and distribute six
society-melo-dramas on the indepen-
dent market. Actual production will
start in two weeks at the Woolcott
studio. "Thanks for the Buggy
Ride" is the title selected for an orig-
inal.
Kathleen Key Free-Lancing
Los Angeles — Having completed
her M.-G.-M. contract, Kathleen is
free-lancing.
Wright Supervising "U" Westerns
Hollywood — William Lord Wright
has been appointed supervisor of all
Universal's Westerns, succeeding Isa-
dore Bernstein.
Parker to Build Hollywood Theater
Los Angeles — J. J. Kennedy of
Donald Parker Prod, has leased
property at 48th and Western for a
2,000-seat house costing $200,000.
Brock En Foute to Coast
Louis Brock of First National's
foreign department is en route to
Coast.
Bersford "U" Story Editor
Los Angeles — Frank Bersford has
succeeded Winifred Eaton Reeve as
story editor of Universal. She is
devoting her time to writing and is
now making adaptation of "Brides
Will Be Brides."
Theaters Everywhere
Still they come. New thea-
ters are announced everywhere.
Circuits are adding to their
holdings. Some acquisitions
are theaters now in operation;
others are to be built.
Turn to page 4 for a resume
of what one day only developed.
More on East Side
Fifth House for Delancey-Clinton
Corp. — With Harlem Chain, Cir-
cuit Now Has 16 Theaters
The Delancey - Clinton Theater
Corp., which is building four theaters
on the East Side of New York, where
Mayer and Schneider are so strongly
entrenched, has taken over the Mec-
ca at 14th St. and Ave. A., now under
construction. It will seat 2,000 and
will open Labor Day.
The others under construction are
the new Apollo, Delancey and Clin-
ton Sts., which seats 2,000, and also
operate a 1,000 seat roof garden; the
Palestine, at Clinton and Houston,
which will seat 1,600; the Ruby, at
105-107 Rivington St., which will seat
1,000, and the Shirley, 12th St. and
(Continued on Page 2)
Kelly on Reservations Trip
E. Thornton Kelly of the M. P.
T. O. A. contact bureau leaves
Thursday for Chicago, Indianapolis,
Milwaukee and other cities to get re-
ports on reservations for the Los
Angeles exhibitor convention.
A total of 118 reservations have
been made so far for the Mid-West
special accommodating 125. Three
trains, with about 34 cars, will be
used to transport the exhibitors and
their families to the Coast.
The Washington, D. C. unit will
be officially represented by: Morris
Davis, W. G. Piatt, Emanuel Stutz.
W. P. Herbst, A. J. Brylawski and
H. M. Crandall.
Gotham Formed on Coast
Sacramento, Cal. — Gotham Prod..
Inc. was formed Saturday, with Los
Angeles as headquarters. The capi-
tal is $25,000, divided into 250 shares
of $100 each. Incorporators are Sam
Sax, Carroll Sax and Benjamin
Schwab of Los Angeles.
Edeson on "Subway Sadie"
Arthur Edeson will do the camera
work on "Subway Sadie" at First
National's studio.
6 Warner Specials
Two Each from Lubitsch, John Bar-
rymore and Syd Chaplin — 20
Others, Convention Is Told
Six specials will be released by
Warner Bros, for 1926-27. They are
expected to include two from Ernst
Lubitsch, two from John Barrymore
and two from Syd Chaplin. There is;
a possibility that Lubitsch will also
make a third special.
In addition to these, 20 program
pictures will be distributed in a block,
according to announcement made at
the Warner sectional convention at
the Hotel Pennsylvania on Saturday..
Forty pictures comprised the output
for the current season. The titles for
next season will be announced at the
Chicago sectional convention, which
opens Saturday.
Sam Morris, in charge of distribu-
tion, yesterday outHned the selling
plans.
H. M. Warner, president, told of
the work Will H. Hays is doing for
the motion picture industry and de-
clared his value was inestimable. He
urged full support of the Hays* or-
ganization.
Warner related his experiences in
England and said the English lacked
(Continued on Page 11)
New Lubitsch Contract Reported
Los Angeles — It is understood
Ernst Lubitsch has signed a new con-
tract with Warners under the terms
of which he shares in the profits of
his productions.
May Send Unit to France
Hollywood — The Times declares
Universal will send a unit to France
to cooperate in the production of
"The Man Who Laughs," the Victor
Hugo novel.
Jack to Join Fairbanks Party
Los Angeles — Jack Pickford will
leave for New York shortly to join
the Fairbanks party in Europe.
Lloyd's Condition Favorable
Los Angeles — The condition of
Frank Lloyd, who underwent an
operation for appendicitis at the
Hollywood' Hospital Friday is re-
ported as favorable.
Intem'l News Aboard Leviathan
The outgoing Leviathan on Satur-
day carried a print of the current is-
sue of International News Weekly.
Hereafter the boat will show the new
release for every trip.
T
THE
;gBg^
J
DAILY
Monday, April li]
THEATER ACTIVITY SPREADS FAR AND WU
kipi
Loew in Syracuse
Syracuse, N. Y.— The Salina-Jef-
ferson Realty Corp. has been chart-
ered in Albany to take over the Jef-
ferson Hotel property. The hotel
will be demolished to make way for
the new theater for the Loew circuit.
Rockford May Have New House
Rockford, 111. — Fourteenth Aye.
may soon boast of a combination pic-
ture and vaudeville theater, if reports
of a proposal on the part of Chicago
interests materialize.
Propertv owned and occupied by
Simon Johnson, 1219 14th Ave., is
said to be sought.
Rebuilding of the Family, operated
by Johnson Bros., is another contem-
plated action.
West Coast Leases New House
Los Angeles — Ground has been
broken by William H. Fischer for a
$300,000 theater, store and office
building at the southwest corner of
Wilshire Blvd and Sycamore Ave.
The theater, which will seat 1.600.
has been leased to the West Coast
Theaters, Inc.. for 20 years. It will
be known as the West Coast Wil-
shire-Svcamore theater.
Enters Politics
St. Louis — Henri Chouteau, who
owns the Liberty and Odeon, and
who plans another house on Delmar
Blvd., has been endorsed for the Re-
publican nomination for Congressman
from the 11th Congressional District.
$700,000 House for E. Krug
Chicago— Plans are being drawn
for a $700,000 house to be erected by
R. Levine Co. on East 69th St., be-
tween Indiana and Prairie Ave. for
Ernest J. Krug.
Pictures for Keith's Palace?
Cleveland — It is understood that
Keith's Palace is going into the
three-a-day policy with a vaudeville
and pictures. The Palace has here-
tofore played straight vaudeville.
Start on Sparks New House
Moberly, Mo. — The Eberhardt Con-
struction Co. has commenced work
on the new theater to be built there
for George W. Sparks. It will cost
$50,000 and seat 750.
Turner Expanding
Charlotte, N. C. — Contract has been
let, and work started on E. D. Tur-
ner's new theater in Rock Hill, S.
C, this being a new addition to the
rapidly growing chain of houses of
the Carolina Theaters, Inc. The
contract will be let for Turner's new
house in Statesville, N. C. soon.
New Theaters
Utica, N. Y. — Numerous innovations are
to be included in the New Olympic on Laf-
ayette St., which is nearing completion.
Prominent among these new features is a
social contact room, which will be open to
the public for group meetings, card parties
and similar functions.
Bunnell, Fla. — Two crews are working on
Bunnell's new theater in order to have it
completed by May. J. M. Biddle is builder,
and George F. Gonia has leased the building.
The building will seat 500.
New Theater for T. & D. Opening
San Francisco — The new Martinez
for T. & D.. Jr., at Martinez, will
soon have its opening. It will have
complete stage equipment for vaude-
ville and presentation acts.
Dedham, Mass. — Rupert C. Thompson,
Thomas D. Gotshell and J. E. Downey have
incorporated for $100,000 to operate the
Dedham Community Theater, now under
construction.
Lake Placid, N. Y. — -Workmen are putting
the finishing touches on Lake Placid's new
Palace theater, which will open on May 15.
The Palace seats 1,000.
Seattle — ^Bruen's new Woodland, at 65th
and 6th Northwest, Seattle, has opened.
Bruen was solicited to build in this com-
munity by residents of the district.
Waco, Te.x. — A new second-run house has
been opened here. Pictures and vaudeville
will be shown. Programs will change Sun-
day and Thursday.
Austin, Tex. — Work is under way on a
new University theater and postoffice build-
ing here. James L. Brown is the sponsor.
Little Rock, Ark. — "The Cohens and Kel-
lys," was the opening attraction at T. W.
Sharp's new suburb theater in Pulaski
Heights.
New Rochelle — The Civic League is plan-
ning an open air theater.
Theater Changes
Goldsboro, N. C. — The North States theater
has been taken over by E. A. Wiles. Jr., who
has instituted a ten-cent policy, with vaude-
ville and pictures.
Higginsville, Mo. — J. W. Davis, owner of
the Lyric at Holden, has acquired control of
the Re.x here from R. R. Gladdish. Davis
will manage both.
South Cumberland, Md. — The Leader which
has been operating under an irregular policy
for many months, will, in the future, open
daily. Evans Bros, have leased the house.
New Keith House Opens
Akron, O. — Keith's new
opens April 19, with a com
policy. Frank Hines has b
pointed manager.
Covington, Ky. — S. W. Randall, formerly
of the Bibb Mfg. Co., Porterdale, Ga., has
acquired the Lyric here and will personally
manage the house.
Defiance, Ind. — After 13 years as owner
and manager of the Elite, Mrs. D. Smythe
has disposed of the house to Mr. and Mrs.
J. H. McLeod, of Springfield.
Thermopolis, Wyo. — The Whiting under
management of William Delahoyde, the new
proprietor has reopened.
Memphis, Tenn. — Charley Marshall has re-
modeled his Victory at Rogers, Ark.
Cotton Plant, Ark. — The Princess has
changed hands, S. A. Hendricks having sold
out to C. E. Ballenger.
Siloam Springs, Ark. — J. J. Kriewitz has
sold his Rialto to T. C. Killebrew.
Canton, S. D. — The Opera House has
changed hands, passing from Verne Kennedy
to William Lowell.
Salem. Ore. — J. F. Beeman and Fred Orr
of Portland intend erecting a theater here.
New Brunswick, N. J. — Herbert Shuster-
man will remodel the Elks Building into an
800-seat house.
Clarkson, Wash. — A new house owned by
H. C. Hartung will open Sept. 1.
Stamford, Conn. — Mrs. Mary Vuono will
open her new theater about May 15.
New London. Conn. — The Garde, built by
Arthur Friend, will open about the middle
of May.
Middletown, Conn, — Harry Browning's new
house will be ready late in April.
Pontotoc, Miss. — E. P. Kelly will soon
open a new house here. He recently opened
the Gem at East Tupelo.
Cordova, Neb. — L. C, Larsen has sold
the Star to F, V, Shelley,
Palmer, Neb. — Ralph Miller is the new
owner of the Opera House, having bought
out Ralph Mason.
Manley, la. — Sabolik & Pinto have sold
the Rex to the Iowa Theaters Co.
Walnut, la. — H. G. Schmidt has bought
the Lyric here from J. JoUey.
Englert, la. — The Englert is being rebuilt,
following a fire. The Hanlon interests op-
erate the house.
Nettleton, Ark, — The local theater, oper-
a'ted by O, A, Kern, has closed and will be
dismantled.
Cumberland, Md. — Vaudeville will be made
part of the policy at Thomas Burke's Lib-
erty theater next month.
Brocket, N, D. — P. G, Holmes has taken
over Woodmen Hall, from V. F. Beevar.
Verschleisher Plans Theater
Los Angeles — Ben Verschleiser, the
producer, is devoting his time to the
planning of the theater which he is
going to build on his property on the
southeast corner of Ninth and Hill
Sts.
Orpheum House in Chicago Ready
Chicago — The new Orpheum Pal-
ace on Randolph St. is fast nearing
completion and the opening is sched-
uled for the near future.
Leases Alhambra, Tulsa
Tulsa, Okla. — J. W. Carter, who re-
cently sold his houses in St. Louis and
Moberly, Mo., to Universal, has leased
the Alhambra and will reopen it after
decorations are completed.
Start New K.-A. House
Woonsocket, R. I. — Foundations
are in for a new Keith-Albee theater
to be readv in the Fall.
To Build Two More
Pittsburgh — The Western Pennsyl-
vania Amusement Co. chain will in-
clude seven theaters in the near fu-
ture. Two deals for property have
been closed, one at 809 Liberty Ave.
and the other at 933 Liberty Ave.
Cookes Buy Out Wheeler
^ Beatrice. Neb. — Interest of Frank
E. Wheeler in the Beatrice Amuse-
ment Co., has been purchased by
Cooke Bros. The company, which is
headed by Blaine Cooke, operates at
North Platte, York, Beatrice and
Holton, Kans.
Cotter Takes Over Two in
Tulsa, Okla.— J. W. Co
taken over two local theaters
hambra and the Dreamlanc
houses seat 1,000. The A
which Cotter has leased for
will be newly equipped ^c
Sept. 1 with pictures and
comedies at a 25 to 50 ce
This house has no oppositi(
The Dreamland is in the
section of the colored popul;
will be operated as a colored
:■ .'01
Leduc Again Operates Ottav
Ottawa — After being identi
the theaters some years bi
Leduc has once more been
prietor of the Casino, the hi
ing been controlled for tht
months by Froman and Pi
now retired.
Dahnken & Co., Lease Boii
Boise, Ida. — C. F. M
manager of the Americaij
has closed a lease for a
Boise, for F. Dahnken and
struction will commence so
is expected that the hous
completed this summer.
»01
•,ol
■■«-Ii
• S 1
celoi
■'. lit
»Ii I
'ilBU>
New Up-State House (
Syracuse, N. Y. — The Hai mnu
ater at 524 Westcott St., op f«'
day.
The Harvard is architec
the Spanish type, and sea'
Sam Shaw Gets Up-State
Buffalo, N. Y.— Sam Sha
ranged to take over a strin
ters in the upper part of N
Moss to Reopen Two
B. S. Moss will reopen
theaters shortly, the St
Rockaway and the Castle
Beach.
Three Utah Theaters i
Boise, Ida.— I. H. Haril
Harris Voeller circuit in
taken over the Iris theater I
and the Rialto and Emprej
of Magna, Utah.
h-
Building in Denver S|
Denver, Colo. — J. B.
former owner of the Follyj
theaters, has begun constrf
new 600-seat theater in Ba|
lying district of Denver,
be the first theater for tl|
section.
New Salt Lake Bldg. N<
Salt Lake City— Rapid lOS
being made on the new |ili
change Bldg. here.
St. Louis House Drops
St, Louis — Most of thej
runs have cut their admisl
for loge and box seats fro'
cents.
April 12, 1926
THE
s^E^
DAILY
spaper Opinions
eek Ending April 9)
"The Night Cry"
Warner Bros.
Warners
NEWS — * * * There are two
his picture that will spread to
I human — a beautiful dog and a
•. Given such a runn..iK start I
ow "The Night Cry" can fail
ny save the most cyniciil and
persons, ♦ * *
G JOURNAL—* * * Rin Tin-
picture * * * is a wow — a bow
le star is amazingly intelligent,
js, he can act. He registers every
ection, pathos, anger, coyness and
ith a convincing and dramatic un-
it * *
G WORLD—* * * The sheep
les not demand as much versa-
in-Tin-Tin has shown in other
t it is a first class acting role
of melodramatic moments. The
eats is up. "The Night Cty"
rime favorite with children, tut
means restricted to childish in-
TRIBUNE — * * * We always
the eagle as a noble bird, but in-
a horrible vulture-like creature
poison dripping from his mouth,
ad when Rin-Tin.Tin killed him.
dogs you'll like "The Night Cry."
G TELEGRAPH—* * * With all
aordinary qualities in mind, Her-
ker, the director, and the author
thrown themselves whole-heartedly
t of "arranging" a picture to do
le Warner star It is a delight-
picture, yet the skill behind it
spect. * * *
* * described as one of the best
in a long time, and thfc is quite
.ng honors with the canine star
villain — a huge condor, a bird of
wings when fully stretched out
Ive feet from tip to tip. * * ♦
* The film is frequently ridicu-
most films and plays and books
also frequently exciting. This is
clever way in which the director
era in building up suspense. Rin-
risky and interesting. ♦ * *
\M — * * * is a thoroughly engag-
capably constructed and well off
rack. The histrionic leanings of
r dog" have already been estab-
seldom before have such limpid,
ices been captured by the camera
istered by Rin Tin-Tin in the hour
ss. * * *
* * * This picture, whicn is one
dog stories produced for the
only thrilled the youngsters but
others. » * •
tive gives Rin-Tin-Tin an oppor
xpress affection, rage and cun-
* * By mixing very humble in-
lerman Raymaker, the director,
:nuine emotion from the awful ab-
)Ut this sheep dog who ties him-
ircumstantial evidence as the dia-
lerer of baby spring lambs. * • *
Albany, N. Y.— J. H. Welsh, Inc., New
York ; stage equipment and accessories.
Capital $5,000. Incorporators, J. Welsh, M.
Welsh and J. Barradough. Attorney, W.
Monroe, 152 West 42nd St., New York.
Albany, N. Y.— M. and S. Circuit, Inc. ;
New York; theaters. Capital $3,000,000.
Incorporators, E. Mayer, L. Schneider and
J. Borodkin. Attorneys, Strauss, Reich &
Boycr, 144 Broadway, New York.
Albany, N. Y. — Christedge Theaters. Inc.,
New York; theaters. Incorporators, H. El-
dredge M. Chrystmos and F. Chrystmos.
Attorneys, Levy, Gutman & Goldberg, 277
Broadway, New York.
Albany, N. Y. — Garth Prod., New York ;
produce. Capital $20,000. Incorporators,
K. Gary, S. Thayer and J. Perdue. Attor-
ney, W. H. Adams, Five East 44th St., New
York.
Trenton, N. J. — Maplewood Amusement
Co., Morristown ; theaters. Capital $50,000.
Incorporators. M. Weil, O. Schecter and W.
Gold. Attorneys, Levy, Gutman & Goldberg,
277 Broadway, New York.
Albany, N. Y. — Hollywood Pictures Corp.,
New York ; to produce. Capital $40,000.
Incorporators, F. Abramson, L. Cunningham
and J. Levin. Attorney, L. P. Phillips, 1560
Broadway, New York.
Trenton, N. J. — Donofrio Amusement En-
terprises, Rockaway, N. J. ; theaters. Capi-
tal $50,000. Incorporators, L, Donofrio, M.
Donofrio and Michael Donofrio. Attorney,
Samuel O. Meyerson, Dover.
Trenton, N. J. — Nutley Amusement Co.,
Nutley; theaters. Incorporators, E. Guth-
rie, E. T. Guthrie and J. Collins, Jr. At-
torney, Walter C. Tenney, Elizabeth.
Manitoba Exhibitors Elect
Winnipeg — The Manitoba Exhibit-
ors' Assoc, the oldest Provincial ex-
hibitor organization in Canada, has
elected new officers. H. N. Jernberg.
manager of the Province, was elected
president. D. E. L. Fisher, manager
of the Garrick, Winnipeg, was presi-
dent last year. Charles A. Meade,
general manager of three theaters in
Winnipeg for Canadian Universal,
was elected vice-president, and Gor-
don Lindsay was elected secretary.
H. M. Thomas, general manager of
the Capitol, was made honorary pres-
ident.
Koerner Quits First National
Portland, Ore. — Charlie Koerner,
for three years manager of First Na-
tional, has resigned to enter the ex-
hibitor field in California.
He is president of the Film Board
of Trade.
Vinci M. P. Corp. Expanding
Dover, Del.— The Vinci M. P.
Corp., headquarters in Philadelphia,
announces an expansion program
with an increase in capital of from
$75,000 to $1,075 000.
Allen, Manager of American, Denver
Denver. Colo. — Ray P. Allison has
been appointed manager of the Amer-
ican, Universal first-run house at 16th
and Curtis Sts.
"Chris" Deibel 111
Youngstown, O. — Christy Deibel,
manager of the Liberty theater, has
the "flit."
On Broadway
Astor — "The Big Parade"
Apollo— "Stella Dallas"
Broadway — "Red Dice"
Cameo — "Cyrano de Bergerac"
Capitol — "Kiki"
Cohan — "Ben Hur"
Colony — "The Flaming Frontier"
Criterion — "Mare Nostrum" ♦
Embassy — "La Boheme"
Loew's New York — Today — "The Untamed
Lady"
Tuesday — -"White Mice" and "Forbidden
Waters"
Wednesday — "Memory Lane"
Thursday — "The Girl from Montmartre"
Friday— "The Beautiful Cheat" and "The
Border Sheriff"
Saturday — '"Sea Horses"
Sunday — "The Far Cry"
Loew's State — "The Bat"
Mark Strand — "The Sea Beast"
Rialto — "For Heaven's Sake"
Rivoli — "That My Baby"
Selwyn — "The Black Pirate"
Times Square — "The Volga Boatman"
Warners— "The Night Cry"
Brooklyn Mark iStrand — "The Sea Beast"
Next Week
Astor — "The Big Parade"
Apollo — "Stella Dallas"
Broadway — Not yet determined
Cameo — Revival week
Capitol — "Beverly of Graustark"
Cohan — "Ben Hur"
Colony — "The Flaming Frontier"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — "Old Loves and New"
Rialto — "For Heaven's Sake"
Rivoli — "A Social Celebrity"
Selwyn — "The Black Pirate"
Times Square — "The Volga Boatman"
Warners — Not yet determined
Brooklyn Mark Strand — Not yet determined
3 Banned in Manitoba
:g — The Manitoba Board
rs condemned only three
outright during the past
■rding to the official report
tted, although 32 reels were
d all told, comprising 11
Appeals were entered from
ons in each case with the
eight of the eleven rejected
;pted after revision.
ler, 5,327 reels were exam-
ig the 12 months and de-
re made in 257 reels, with
jected on first examination.
Albany, N. Y. — Milray Amusement Co.,
New York; theaters. Incorporators, J. Bas-
seches, A. Perlstein and M. Schwartz, At-
torney, M. Lanzit, 342 Madison Ave., New
York.
Trenton, N. J. — Robbins and Frizzel,
Trenton ; photographic lenses, etc. Capital
$50,000. Incorporators. R. Robbins, L. Friz-
zel. Attorney, Abraham S. Lewis, Trenton.
Dover, Del. — Wilmington Rialto Picture
Corp., Wilmington. Capital $100,000. At-
torney, Martin E. Smith, Wilmington.
Trenton, N. J. — Unison Amusement Co.,
Newark; theaters. Capital $100,000. Incor-
porators, J. Thompson, D. Everstein and I.
Goldstein. Attorney, D. Lisnow, New York.
Columbus, Ohio. — The Nu Vu Screen Co.
Painesville ; theater screens. Capital $1,000.
Incorporators, R. Beymer, G. Payne, L.
Frazier, H. Beymer and M. Payne.
Columbus, 'Ohio — Detroit Amusement Co.,
Cleveland ; theaters. Incorporators, E. Gins-
berg, S. Edgaert, B. Mason, A. Schwartz
and J. Schwartz.
lade Manager at Portland
I, Ore. — Al Oxtaby has
inted manager of the Port-
;, for First National.
Columbus, O. — ^Columbia Film Exchange
of Ohio, Inc., Toledo; distribute. Capital
$40,000. Incorporators. G. Andrew, J.
Roche and H. Christopher.
Madison, Wis. — Fox-Krause Amusement
Co., Milwaukee; theaters. Incorporators, C.
Fox, J. Ktause and Henry Goll.
Albany, N. Y.— Tribute Theater Corp.,
Albany ; theaters. Incorporators, M. Pcd-
iow, M. Leonard and H. Burmast-er.
Jefferson City, Mo. — Marcus Loew Book-
ing Agency, of New York. Capital $1,000.
Incorporators, N. Schenck, L. Friedman, et
al.
Indianapolis, Ind. — Richmond Theaters Co.,
Richmond; theaters. Capital $75,000. In-
corporators, F. Gause, O. Pickens and S.
Chamber.
SECURITY
It means two things: The State of
being secure and a pledge, gage, surety
or collateral.
Its first meaning apples to Lee Chap-
man's Security Pictures Company
Cleveland, which has acquired from
Rayart the new
JACK PERRIN ACTION CLASSICS
To which the second meaning applies:
Those pictures are an absolute pledge
of prosperity!
Foreign Rights Controlled by Richmount Pictures, Inc.
■^R-, "!«?»,
^^®^
Read How 26 Warner Winners Mean
Sunshine and Prosperity
to Your Box Office!
In your copy of this great book is the greatest story of box
office profits ever told. It's great news for every exhibitor,
the finest news ever printed for the thousands of box offices
the country over. A whole year of brighter days, a whole year
of greater prosperity based on the only sure means of achieve-
ment— better, bigger box office pictures.
Read Facts About 26 Great
Box Office Pictures!
In your copy of this book you'll read real facts about every
one of Warner Brothers' 26 pictures for the coming year. No
hokum, no "ifs," no "huts," no "maybes," but the very things
that you want to know about pictures. Stars, stories, authors,
directors, casts — they're all there. You will know in advance,
when you read this book, just what it is about each of these
pictures that guarantees its box office success. That's what you
want to know — that's what you get in your copy of the year's
most important announcement.
Read About the Fairest, Squarest
Sales Plan On Which Pictures
Have Ever Been Sold !
It's the Warner Brothers' plan for 1926-27. A plan founded
on the belief that exhibitor success is the first essential of pro-
duction and distribution. That's the spirit of the entire Warner
organization; that is the spirit vdth which, with pardonable
pride, Warner Brothers send you this announcement book of
Warner Pictures and Warner ideals for the coming year.
Read your copy o{|thls book
£roin cover to i^oVer!
tch Hf your
! It^^nthe
rrrffrrT'Tnin'M!.i'.ni':a
THE
10
-;xi^
DAILY
Monday, Al
In Western Studios
Sanford Buys Stories
Frank M. Sanford has completed
negotiations for rights to "The Broad-
way Handicap," by Joseph Kauflman;
and "Making Men of Fools," a maga-
zine story by H. L. Van Loon;
"Money Buys Everything?" an orig-
inal by Harold K. Stockton; "Under
the Make-up," "The Underworld Vir-
gin," by Hal C. Tuttle, and "The
Past," by Manuel Aciina, which will
be released as "Her Sacrifice."
In the Cutting Room at Famous
In the cutting room at Famous re-
ceiving their final polish are Allan
Dwan's production, "Padlocked," fea-
turing Noah Beery, Louise Dresser,
Lois Moran and Allah Simpson, and
Clarence Badger's "The Rainmaker,"
featuring William Collier, Jr., Ernest
Torrence and Georgia Hale.
On "Bom to the West"
"Born to the West" is in produc-
tion at the Paramount. Featured
players are Jack Holt, Margaret Mor-
ris, Raymond Hatton, Arlette Mar-
chal and George Seigmann. John
Waters is directing.
Fleming Starts "Mantrap"
Victor Fleming has just returned
from a location trip for scenes for
"Mantrap," which he will direct for
Paramount. It will .feature Ernest
Torrence, Clara Bow, and Percy
Marmont. Production is now under
way.
Carey Wilson on Continuity
The continuity of "Collusion"
which First National is to produce
soon, will be written by Carey Wil-
son.
"Mysterious Island" in Color
The bottom of the sea will be
photographed in its original color in
"The Mysterious Island," which M.-
G.-M. will shortly start.
Added to "Old Ironsides"
Eddie Fetherson, Frank Bonner,
Charles Hill Mailes and Mitchel
Lewis have been added to the cast
of 'Old Ironsides."
Arthur Lubin in M.-G.-M. Film
Arthur Lubin has been added to
the cast of "Bardelys the Magnifi-
cent."
"April Fool" Near Finish
"April Fool" is now being com-
pleted at the Chadwick studio.
"The Bdls" Started
Lionel Barrymore has started at
Chadwick upon "The Bells," under
direction of James Young. Carrell
Nye, Lola Todd, Eddie Phillips, John
Webb Dillon, Fred Warren, Otto
Lederer, Gustav Von SeyfTeritz,
Scott Matthew, Boris Karloff, Caro-
line Cook, Lorimer Johnson and Bert
Stuch are in the cast.
Baseball Player in "Ella Cinders"
Mike Donlin, has been signed for
a role in "Ella Cinders," Colleen
Moore's vehicle. The cast is now
complete. It includes Lloyd Hughes.
Vera Lewis, Jed Prouty, Jack Duflfy,
Emily Gerdes, Doris Baker and Har-
ry Allen.
Working on "Fig Leaves"
Olive Borden and George O'Brien
are featured in "Fig Leaves," now in
work at Fox. The cast includes Phyl-
lis Haver, Andre de Beranger.
Charles Conklin, Eulalia Jensen, Wil-
liam Austin, Dorothy Dunbar and
Cecelia Evans.
"Morganson's Finish" in Work
Tiffany Prod, has "Morganson's
Finish," suggested by the story by
Jack London, in production. Cast
includes Anita Stewart, Mahlon Ham-
ilton, Johnnie Walker, Victor Potel
and others.
Lambert on "Miss Nobody"
"Miss Nobody," in which Anna Q.
Nilsson is featured, is in production
with Lambert Hillyer directing. Wal-
ter Pidgeon plays opposite. Others
in the cast are Clyde Cook, Mitchell
Lewis and Arthur Stone.
Frank Urson to Direct Goudal
Frank Urson, who has assisted
Cecil B. De Mille in the direction of
his last two pictures, has been assign-
ed to direct "Risky Business," Jetta
Goudal's first starring vehicle.
M.-G.-M. Adds Oliver as Scenarist
William Elwell Oliver has been
added to the scenario staf? of M.-G.-
M.
Fawcett in Valentino Picture
George Fawcett has been added to
the cast of "Son of the Sheik" being
directed by George Fitzmaurice.
Neilan on Vacation
Marshall Neilan is vacationing for
a few days before starting his first
under his new Lasky contract.
Julia Faye Back
Julia Faye has returned from a
trip East.
Ward Crane in "Boy Friend"
Ward Crane has been added to the
cast of "Boy Friend" which Monta
Bell is directing.
Fox Purchases Story-^
Fox has purchased the scrfe^n
rights to "The Story of Mother Ma-
chree," by Rida Johnson Young.
THE SE
BEAST
F
what was going on.
I
He Read
The Film Dau!
Every Day
Foil
UNNY old cuss that Mob#^'
Dick. He swam the sevei
seas, sank whole boat loads of sail
ors, swished his old tail merriH
and had a helluva time generall^r *
For twenty years they tried tl
catch him. He was too smart foJ
'em. He was no fool. He kne\m^
W
13 April 12, 1926
THE
-^^
DAILV
11
Varner Specials
otitinued from Page 1)
1 heir producers. Answering
^described as George Bern-
's sneers at the screen, he
motion pictures had done
educating humanity than all
ever written by English-
earner, who is in charge of
1, told of studio plans for
jn. Fourteen exchanges are
:d at the gathering, which
onight. Division managers,
managers and salesmen are
I the East, Canada and the
'here are 70 in town for this
including:
fice. New York and New Jersey
H. M. Warner, A. W. Warner,
ler, J. L. Warner, Herman Starr,
s, Leo Willis, Arthur Abeles, Nat
Balsdon, Harry Dicker, Eddie
E. Nuslikin. Herbert Kaufman,
i, M. Markowitz, Wally Gardner,
W. C. Murphy, C. J. Smith, L.
, Watt L. Parker, Barran Lewis,
y, C. W. Bunn.
Harry Seed, Edward Hochstein,
lion, Bert Stern, Lee Langdon.
Claude C. Ezell, John Ezell, C.
jsworth, W. B. Fulton, Jimmy
Herbert E. Elder, J. A. Donohue,
th, M. Curran, Harry Jewel, Abe
1 Murray, H. M. Davis.
Paul Swift, Clifford Almy, M. Ed-
Goldsmith, M. Resnick.
Merritt Davis, J. E. Holston,
kinson.
Edwin Silverman.
i: Nat Barach.
: H. F. Lyons, C.. K. Osborn.
iven : Cantor, Olshan, Furst.
)hia: J. S. Hebrew, E. M. Whaley,
y, J. Schaefifer, H. L. Dembow.
Myers, Perry, Schantz.
: Wolfe Cohen,
iton: Ralph E. Binns, Chas. Rech-
Sidelights
d Sam L. Warner are at the con-
om the Hollywood studio.
Among Exchangemen
Charlotte. N. C. — Frank Sands, former
Eastern North Carolina representative for
First National, has been transferred to the
Western part of the state.
Detroit — Stanley Fisher, who has been con-
nected with several independent exchanges,
has joined Associated Exhibitors and is cover-
ing the east side of Detroit.
Kansas City — The Warner staff has a new
member in K. G. Howe, who formerly sold for
First National and Paramount here.
Atlanta, Ga. — Jimmy Hicks is now under
the Warner banner. He is covering Southern
territory under supervision of District Man-
ager Claude Ezell.
Boston— Max Berman has joined the staff
of First National.
Boston — Dan Horgan is with Warner Bros.
He formerly was manager of the Goldwyn
Dist. Corp
Putting It Over
Boston — Ben Rogers, formerly special Rep-
resentative for Warners, is now on the sales
staff of Associated Exhibitors.
A Simple Tie-up, Yet Effective
Reading, Pa. — To Joel A. Levy,
manager of the Capitol, goes credit
for an eflfective exploitation stunt in
connection with "The Skyrocket."
He arranged with a local cosmetic
firm, the Nat'l Perfumery Co., oper-
ating two stores, to make up a three-
piece "beauty set," consisting of a
tube of vanishing cream, a tube of
complexion cream and a tube of face
powder, all in miniature. These were
placed m an envelope with a long
folder on 'The Proper Use of Cos-
metics," from the perfumers, while
the theater inserted an advance no-
tice on the picture.
The envelopes were distributed on
the street and served as a novel
ineans of "announcing" the showing.
Levy won the first prize in the re-
cent contest conducted by First Na-
tional for best advertising and exploi-
tation ideas.
Washington — Oscar Blumenthal has been
appointed assistant manager of Universal.
Washington — J. J. Milstein is now covering
Virginia for P. D. C.
Washington — W. F. Ballenger, former
booker and city salesman for Associated Ex-
hibitors, is now covering this territory for
Progress.
Detroit — George Ranshaw, formerly cover-
ing the state for Fox, has been assigned to
a city sales post.
[
1 Philadelphia — John Bethel, Associated Ex-
I hibitors representative, has been assigned to
I work in this city.
maires played an important part at
«ions.
. the visitors will be entertained at
r Garden by Al Jolson and "Ar-
Models."
■f the Southern salesmen have the
;heir Northern brothers. They have
al major league teams in training.
e conspicuous by her absence is
rl Keating, for several years in
the Warner scenario department,
iddressed many Warner gatherings.
■V with Metropolitan Prod.
orris was warmly praised by presi-
M. Warner for his re-organization
ling forces. Matiy of Morris' aides
employes at Selznick.
's Alley" was one of the best
ellers throughout the country, ac-
o the visitors. "Rin-Tin-Tin" is
!ar, they added.
ree week-end conventions were ar-
0 that the field men would not be
om their exchanges for too long
elated Joins Denver Board
:r, Colo. — Associated Exhibi-
joined the Denver Film Board
Texas Insurance Revision
ii, Tex. — Representatives of
M. P. T. O. will attend a
before the State Fire Insur-
itnmission where the new rates
tion picture houses will be
Cleveland, O. — Walter Ainsworth is now
connected with the P. D. C. exchange here.
Pittsburgh — Irving Frankel has joined the
P D. C. force and is handling West Vir-
ginia.
St. Louis — Joe Uxa has joined P. D. C. He
succeeds Walter Brown.
Seattle — Frank Quiett succeeds M. Dry.
ness on the Pathe staff.
Oklahoma City — Roger Mitchell is a new
addition to the P. D. C. staff.
Charlotte, N. C— F. L Henderson, of At.
lanta, is now in the Charlotte territory, as
salesman, for Liberty Film.
Charlotte, N C. — Phelps Sasseen, former
salesman for Liberty, has taken over the East-
ern North Carolina territory for First Na-
tional.
Memphis, Tenn. — J. W. Dorland, salesman
for Famous, has been transferred to Char-
lotte.
Memphis, Tenn. — A. E. Lightfoot has been
assigned to West Tennessee and Northeast
Arkansas by Famous.
Des Moines, la. — Carl Michael, formerly on
the staff of First National, Minneapolis, is
now with F. B. O. here, taking the place of
Ivan Dutton.
Washington — Universal has shifted Sam
Friedman to Pittsburgh.
Washington — Independent Film has a new
salesman in Maryland in Harley Davidson,
formerly with Paramount.
Salt Lake City — W. G. Seib, branch man-
ager of Pathe, has resigned.
Intern'! Harvester Works in Pictures
Chicago — The International Har-
vester Co. has completed "A Day
with the Tractor Builders," a two-
reeler showing the immense plant of
the company in operation. The film
can be obtained gratis through the
headquarters, 606 S. Michigan Ave.
Health Films in Ohio
Columbus, O. — The State Dept. of
Health is using motion pictures as a
means of spreading health education.
Lecturers are constantly giving show-
ings.
Orpheum in Salt Lake Changes
Salt Lake City — A radical change
in policy has been made at the Or-
pheum. In the future, Gus Sun-
Ackerman & Harris vaudeville and
pictures, first runs only, will be fea-
tured, with changes on Tuesday and
Saturday and a 25 cent top.
C. J. Rose Appointed Manager
Auburn, N. Y. — C. J. Rose has been
appointed manager of the Universal
and Grand. E. G. Dobbs, former
manager, has been transferred to On-
eonta to manage the new Oneonta,
another Schine house.
Seeks Permanent Ruling
Akron, O. — The Miles-Royal here
will seek to have the temporary in-
junction under which it operates made
permanent when the case is heard
April 5 before Judge E. H. Boylan.
The city has been active in an at-
tempt to close the theater since Feb.
19, when the license was revoked
after a protest against the character
of its performance by members of
the Akron Ministerial Assn.
$250,000 House for Atlanta
Atlanta — Application has been filed
for permi'; to construct the new Wine-
coff, which will cost $250,000. W.
F. Winecoff is the owner, and the
builders are the Griffin-Hodges Co.
The structure will include a theater
and an office building.
Hamilton Signs
(.Continued from Page 1)
E. W. Hammons will announce the
1926-27 program at the opening ses-
sion at which manager? of 11 East-
ern exchanges will be present, as
well as a number of producers' rep-
resentatives. The new program is
understood to be the largest the com-
pany has ever assembled and is ex-
pected to include several new series
as well as practically all of the com-
edy and novelty groups that have
been part of the Educational program
in the past.
Among the studio representatives
who will attend are: E. H. Allen,
general manager of the Educational
Studio, and Norman Taurog and
Stephen Roberts, directors; Pat
Dowling, representing the Christies;
Capt. G. MacL. Baynes, head of the
Kingoram Pub. Corp., and Harvey
Day, general sales manager for Kino-
grams. Allen, Dowling and Day will
accompany home office executives to
Chicago for the second of the group
meetings. The third and final gath-
ering will be in Denver.
Represented at the New York
meeting are: Albany, J. H. Mor-
gan; Atlanta, J. H. Butner and Ar-
thur Lucas; Boston, J. J. Scully; Buf-
falo, H. F. Brink; New Haven, H.
D. Noble; Philadelphia, C. S. Good-
man; Pittsburgh, Joseph Kaliski;
Toronto, O. R. Hanson, general man-
ager of the Canadian exchanges;
Washington, J. A. Bachman; Char-
lotte, J. A. Reynolds; New York, Ar-
thur Greenblatt.
New Mine-Safety Films
Washington — Three new mine-safe-
ty films, of one reel each, produced
by the Bureau of Mines, are now
available. They include:
"Twelve Points of Safety," "The
Use and Care of Mine Rescue Appa-
ratus" and "First-Aid to the In-
j'ured."
Wilson With Fox in Denver
Salt Lake City— Mell S. Wilson,
formerly manager for Paramount
here, is now manager of the Fox of-
fice in Denver.
Weisbaum Back with F. B. O.
Denver, Colo — S. D. Weisbaum has
resumed management of F. B. O.'s
branch here.
Leases New House in Lansdowne
Philadelphia — Herbert Effenger has
leased the theater now being built in
Lansdowne by Philip Harrison and
will probably open the house in Sep-
tember. Effenger is now operating the
Leader, Strand and 69th St. Theaters
in Philadelphia, the Embassy, Jenkin-
town, and the Glenside, Glenside.
Orpheum Becomes a First-Run
Salt Lake City— The Orpheum the-
ater, managed by M. Morris, has
changed to vaudeville and first runs.
Budde Returns to 'Frisco
Salt Lake City — Henry Budde, of
the Continental Feature Film Corp.,
has returned to 'Frisco. Budde has
had charge of the "Siegfried" run at
the Hippodrome.
"^ .iP^ Sam RorU Tha«
come to town-so tare
100 extra cops.
fIRST
NATlONfcL
guy has a record. Any ^^ .^.erves are^
his pictures <>" ^^.\f fhTcr^^^ Remember
called out to Ijf"^ Pirate" and "Ponjola,
"Clothes Make the rira
for instance. ^.^
Now Sam has bro"^^'^^d° Loves^'and
Fairfax's new product^m.^ ^ ^^^^^^„
New," adapted from ^»f^. Sheik"-and
by e! M. HuU author^ Je'r^thing in it that ,
SVub^SSo pay real money to see.
nH New" plays the Strand
%^-*
4
iFm sore
about
this ad
It hurts my pride,
Here^s why: ||
"The Mark Strand Theatri
has chosen *01d Loves ano
New' for its Anniversan
Week, April 17th.
** Publishers* reports shov
8,000,000 have read *Th
Desert Healer' from which tb
picture was adapted.
"The picture throbs with sucl
romance and adventure as on!
the author of 'The Sheik* ca:
write.
" And yet they talk about 101
police to handle the crowds*
''Huh! They'll need
the whole darned
.d^^
4
IFI
'alio
.WiJ
■•vil
;Jlr<
"ire
wef
force.
9 9
Loi
ff/n
'"^■Saf
f'^
""^m^
■^^^"^
A Tirdt national ?ictu ?
Waibcn f Motion Picture Producers t,u Distributors of America lnci-«MU I tA*
brAdstreet
FILHDOH
:9(^re(0chized
Authority
iCVI No. 11
Tuesday, April 13, 1926
Price 5 Cents
le Figures
one amusement enter-
irtaining three-fourths
)untry's population in
of a year ! Exactly
individuals paid ad-
to Loew theaters dur-
iscal year ended Aug.
Staggering is the word
les a forecast on earnings.
Loew's, Inc. at the top
vn he'ap. Twenty-eight
is anticipated at $3,650,000
$2,945,143 for the corre-
jeriod the previous year,
icient reason to smile.
tok at Broadway
picture theaters grossed
ast week. Norma Tal-
Ice her own and the Capi-
l with $72,241. Lloyd did
Rialto. Yes, $48,200 is
)f course, last week was
;ek. But the circus was
too. Don't forget that,
eny that good pictures get
?
tor^ Indications
/arner told his convention
the company was out of
field. Everything is now
with exhibitors. That
rners are getting the break
d. Splendid indeed!
Mucational Set
oduct than ever for next
:he Educational line-up re-
ort reel distributors look
ext to be a real season.
5 have been made accord-
wed Over "The Bat"
Artists excited, too. "The
$16,377 at Loew's State,
les, in three days. And
to other records broken
ties, too. Their day was
ly perfect.
hat Rosy Future
y was apparently a lovely
?|;rybody. Everybody hap-
dy optimistic.
KANN
id feeling fine. You wouldn't
Iw. Nell Gwyn. — Advt.
12 Theaters Gross $331,127 in One Week
(Figures Supplied by Theaters and Distributors)
Theater Picture Gross
Apollo "Stella Dallas" $12,000
Astor ■ "Big Parade" *$20,582
Capitol "Kiki" *$74,241
Cohan "Ben Hur" *$20,500
Colony "Flaming Frontier" $21,562
Criterion • "Mare Nostrum" *$12,275
Embassy "La Boheme" *$10,697
Rialto "For Heaven's Sake" *$48,200
RivoH "The Blind Goddess" *$26,555
Selwyn • "The Black Pirate" $22,000
Strand "The Sea Beast" $42,000
Warners "The Night Cry" $20,515
*Net
The Selwyn and Strand estimate is approximate. The Apollo, Astor
Cohan, Colony, Criterion, Embassy and Selwyn operate on a two-a-day
'lasis.
Big Gross Week
Easter Week Business on Broadway
Rolls up Big Gross— $74,241
at Capitol
The Easter Week Rush to Broad-
v.ay box-offices resulted in the smash-
ing of two house records. Twelve
theaters reported a gross of |331,127.
"Kiki," at the Capitol did a net of
174,241. exceeding the $72,075 gross
of "Graustark," made the week of
March 14, last year. It is interesting
that both pictures which have
smashed this theater's record starred
Norma Talmadge.
(Continued on Page 10)
New Exchange in N. Y.
Bellman and Pollak Secure Gotham
and Ginsberg-Kann Output for
Own Local Office
Jack Bellman, at present mana-
ger of Renown Exchange and A. Pol-
lak, in charge of sales in that organi-
ation, resign May 1 to open a new ex-
change to serve the New York terri-
tory. They will operate under the
name of The Hollywood Picture
Corp., with offices at 729 7th Ave.
{Continued on Page 3)
Big Group Eastbound
Hollywood — An important group of
film notables and others closely iden-
tified with the industry leave for New
York today on the California Lim-
The group includes Adolph Zukor,
Richard A. Rowland, Sam Katz, Bar-
ney Balaban, "Roxy," A. H. Blank,
Jack Pickford, "Buster" Collier and
Peter J. Brady.
Roach Denies Quitting Pathe
Hollywood— Hal Roach yesterday
denied reports that he will distribute
through either Famous or M.-G.-M.
His contract with Pathe has 15
months to run.
16 Educ'l Series
E. W. Hammons Announces 1926-27
Schedule at Opening Session of
Convention — Some New Groups
.^t the opening session of Educa-
tional's convention yesterday E. W.
Hammons announced the company's
seventh annual schedule of releases.
It follows:
Two-Reel Subjects
8 Hamilton Comedies
6 Lupino Lane Comedies.
8 Bobby Vernon Comedies.
6 Billy Dooley Comedies.
6 Jimmie Adams Comedies.
18 Mermaid Comedies.
10 Christie Comedies
6 Juvenile Comedies
6 Tuxedo Comedies.
{Continued on Page 8)
Not After Theaters
Warners Assert Need No Longer Ex-
ists Since Relations with Exhibi-
tors Are Satisfactory
Warner Bros, are not in the field
for new theaters, according to Harry
M. Warner, president, who addressed
the Eastern sectional meeting at the
Hotel Pennsylvania yesterday. The
decision not to extend theater hold-
ings is based on the satisfactory re-
lations with exhibitors, he said.
The Warner corporation was re-
organized during a strenuous year,
(Continued on Page 11)
Sunday Shows for R. I.
Bill Which Passed House Expected
to Become Law — Pawtucket Only
City to Be Excluded
Providence — Indications are that
the bill legalizing Sunday shows in
Rhode Island, which has already
passed the Senate, will become a law
as it is sponsored by the Republicans,
the majority party. The act will come
up in the House for consideration
within a few days. Both this body
and the Governor are Republican.
{Continued on Page 2)
Loew at Peak
$6,650,000 Earnings for First Fiscal
Half of 1925-1926 $714,857 Over
Previous Year
A preliminary forecast of net earn-
ings of Loew's Inc., for the 28 weeks
of the 1925-1926 fiscal year places the
figure at approximately $3,650,000,
after deducting Federal taxes. This
represents an increase of about $714,-
857 over the corresponding period of
the 1924-1925 year, when the total
was $2,945,143.
David Bernstein, treasurer of
Loew's, Inc., who made the estimate,
stated yesterday current earnings rep-
resented a new high peak in the com-
pany's history. Loew's, Inc. em-
braces Metro-Goldwyn Pictures Corp.
and other and wholly owned subsid-
iary companies.
Coincident with the release of these
figures, Bernstein pointed out that
rapid progress in the expansion of
the Loew circuit is under way. He
said the company now owns or directs
{Continued on Page 10)
Zoning Idea Dropped
Cleveland's Two-Year Experiment
Abandoned — New York Hears
It's Temporary Only
Cleveland — The zoning plan has
been abolished in Cleveland. Notice
to this effect was sent to William M.
James, president of the M. P. T. O.
of Ohio, in a letter which stated that,
as of that date, the entire zoning plan
be discontinued.
The zoning plan has been in effect
in Cleveland for the past two years.
The Cleveland M.P. Exhibitors' Asso.
{Continued on Page 9)
Eastman's Third Best Year
Eastman Kodak Co. in 1925 had the
third best year in its history. Profits
were higher than in any preceeding
year, with the exception of 1923 and
1920. Last year's net income of $18,-
467,113 after charges and taxes, was
equivalent to $8.84 a share, after pre-
ferred dividends, on the 2,046,190
shares of no-par common, compared
with $17,201,815, or $8.25 a share on
2,037,950 shares in 1924.
Bischoff Out of California Studio
Los Angeles — Sam BischofI has
disposed of his interest in the Cali-
fornia Studio to a group which will
continue to operate under the latter
name. Bischoff leaves for New York
Thursday, to complete arrangements
for a releasing organization.
$10,000,000 First Nat'l Budget
Hollywood — First National an-
nounced yesterday that it would
spend $10,000,000 on production this
season.
1
THE
2
j?B^
DAILY
Tuesday, April
VtlXXXVINo. 11 Tuisday,Apr.13,1926 Price 5 Cents
JOHN W. ALICOATE :::::: Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
,ear; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address a'll communications to THE
?ILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
irood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. L, Paris — La Cinematographie Francaise,
5, .Rue Saulnier.
Raymaker Signs New Contract
Los Angeles — Herman Raymaker
has signed a long-term contract with
Warners.
Working on 1st Nat'l Studios
Burbank, Cal. — Actual construction
has begun on the First National stu-
aios. Day and night shifts are work-
ing to allow occupancy by July. C.
P. Butler, in charge of construction,
returned from the East a few weeks
ago with the approved plans.
Tullio Carminati Signed
Los Angeles — Constance Talmadge
will have as her leading man in, "The
Duchess of Buffalo," Tullio Carmin-
ati, Italian stage and screen actor.
He was at one time leading man
with Eleonora Duse.
Financial
Sharp losses in the general market were
reflected for almost the first time in certain
film stocks, which however showed a nominal
decline. Famous Players and Famous pfd.
were both ofT two points from Saturday's
close. Heavy trading developed in the com-
mon, with total sales of 7,200. Fox Film
"A" went from 64 to 61 Ji with volume sales
of 3,300. Fo.x theaters "A" was also oflf
two points, as was also Pathe Exc. "A"
The general market experienced a renewal
of professional operations, with a general
decline throughout the industrial lists.
Quotations
High
Low
Close
Sales
Balaban & Katz ..68^
67J4
67 '4
Eastman Kodak ..109i/^
109
109
800
Famous Players ..117
115K
11514
7,200
Fam. Play. Pfd. ..118^
116K2
II6/2
700
*Film Inspection
4H
First Nat'l Pfd. .. 98"^
98
98
366
Fox Film "A" ..63^4
611/4
61i^
3,300
Fox Theaters "A" 22J4
22
22
1,000
•Intern'l Projector
11
Loew's, Inc 3754
36!/s
36-4
5,100
Metro-Gold, Pfd. 23
22^
23
300
M. P. Cap. Corp. 20^
20J4
2054
200
Pathe Exch. "A" 52J4
50^
50/2
700
tParamount B'way 96
95H
95H
900
Skouras Bros. . . 50
49%
4.9 ^i
**Stan. Co. of Am. . .
48
> . . •
Trans-Lux Screen 8^
8'/r
8'/«
400
•Universal Pictures . .
3054
• . * .
•Univ. Pict. Pfd. ..
, ,
91
....
•Warner Bros
lOH
Warner Pict. "A" 13
1254
1254
1,800
• Last prices quoted
•♦ Philadelphia market
t Bond market
May Cut 50 Censors to Five
"Worcester, Mass. — Conferences are
under way to adjust censorship con-
ditions which have existed in Wor-
cester for a period of years. This city
has a board of 50 censors to which
exhibitors are making strenuous ob-
jection and it is probable the number
will be reduced to not more than five
by the city council.
"Lab" Increases Output
The Buchheister M. P. Laboratory
has installed two new printing ma-
chines, drying machine and other
equipment which give the plant an
increase in their output from 50,000
ft. a week to 150,000 ft. per week.
Jacqueline Logan Freelancing
Los Angeles — By mutual agree-
ment, Jacqueline Logan's contract
with Fox has been terminated and
she is now working in "Footloose
Widows," which Warner Bros, are
producing.
Butler Transferred
John W. Butler, for four years
manager of the home office produc-
tion department of Paramount, has
been transferred to the Long Island
studios as executive assistant to Wil-
liam LeBaron.
Wray Making Tests
John Griffith Wrav. who will direct
"The Music Master" and "The Re-
turn of Peter Grim" for Fox, is here
from the Coast to make tests for the
leading roles.
Sunday Shows for R. I.
(Continued from Page 1)
The "joker" in the bill is that one
city in the entire state is excluded.
That is Pawtucket, the second city
in size and the stronghold and home
of the Republican leader, "Ike" Gill,
who personally frowns on Sunday
shows.
At present, although Sabbath shows
for commercial purposes are prohib-
ited, each town and city exercises lo-
cal option in the matter. Only one
city, Woonsocket, has its theaters
open Sundays.
Rozelle with Ascher Booking
Chicago — Max Ascher has appoint-
ed L. A. Rozelle, formerly district
manager for M.-G.-M. in this terri-
tory, as his assistant in the formation
of a booking combine. Rozelle will
assist in the purchase of pictures for
the Ascher circuit and associated the-
aters.
Start Comedy Series in East
Short Films Syndicate yesterday
started the first of a series of 12 two-
reel comedies at Fort Lee Studios,
the old World-Peerless plant. Joe
Basil is directing.
May Enter Florida Field
Harry Blinderman of the Delancey-
Clinton Theater Corp. has been look-
ing over Florida theater sites. His
company plans to build theaters of
medium capacity in that state.
Circuit for Miami
Kansas City — Al Kahn, formerly
president of Film Classics of this city,
states that he is preparing to organize
and acquire a chain of suburban the-
aters in Miami.
Coast Publicity Office Shifted
Los Angeles — The publicity depart-
ment of First National has been domi-
ciled in the bungalow formerly oc-
cupied by Rudolph Valentino.
Censorship for Minneapolis
Minneapolis — A board of censor-
ship has been appointed here.
Another Deal in Theajjiir
Cleveland— W. N. and IfiP'
boll, prominent in distribulxS
exhibition, have just pure
Royal, Mansfield. W. S. '
the former owner. SkiJ
also own and operate
House in New Philadelpl
Skirboll is manager of thl
exchange of Educational^
sells state rights pictures t|
Gold Seal label.
Hal Roach
presents
Glenn Tryon
Jimmie /
and Vivian,
HENNEGAN
New Series
ATTRACTIVE PRICES
WRITE FOR SAMPLES
THE HENNEGAN COMPANY
CMCUMATI. OMW
H. E. FELDSTEIN
Another RAYART Booster
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ijril 13, 1926
THE
-^m
DAILY
^Mille Talks
^|>n Stroheim and Griffith
Wctors, He Tells Inter-
-lot So Kind to Critics
Mille gave an interest-
lo John S. Cohen, Jr.,
' critic of the Evening
day. Some of the in-
sscd on to the interview-
cilly interesting.
pie, upon inquiry, De
il that he considers Ernst
K Von Stroheim and D.
t ;i eat directors. What he
\ ilH)ut the general run of
'lifferent story. The in-
iMished herewith in full:
1-^ your reaction to the
. J can be such a thing?
m that is seen and liked
est number of people. I
111 movie "Goat Songs."
1^ your reaction to the
uns to your films?
rule they don't practice
■ ii\' films. They indulge in
hear baiting, as far as I
d It has now become a
1 ie sport. As for the way
1 It the golden bathtubs in
-well (with a smile\ per-
eIs something significant in
l!y shy at them. If it hurts
'k at the bathtubs — well!
ule).
s I think that they actu-
ill of my pictures to the
n though they snif? at
Int.
not like your last film,
to Yesterday." What do
Df it?
ere quite right in not lik-
; public response has not
pturous as to my other
ve made upward of fifty-
5 and all of them have
r a million dollars. "The
esterdav," however," will
about $900.000.If the pub-
ike "The Road to Yester-
't good.
Du like "The Last Laugh"?
ically, I thought it excel-
I was bored before it was
With the highest admira-
le direction and acting I
5tory was weak. If June
Frances Marion, or Lenore
o did the continuity for
a Boatman" — had written
he film would have been a
annings's characterization
been put across in a story
i in "The Last Laugh,"
really only a character
do you think, are great di-
sch. Von Stroheim and D.
1.
ou think films are getting
—so are film audiences.
?ular film patrons are the
)nly, judges of a picture's
ley go to films a great deal,
tly, they are best able to
1. The main trouble with
icir authors. There are not
'od writers for the screen.
achmann Returns
chmann of Famous Attrac-
is back in New York from
Look at New Line-Up
Fox Convention Spends First Morn-
ing at Studio^Business Session
in Afternoon
Los Angeles — Instead of meeting
ai the Ambassador Hotel, the entire
Fox organization attending the Con-
vention yesterday, arrived at the stu-
dio early and spent the morning going
over the plant watching the progress
of pictures in production and getting
generally acquainted.
The afternoon session opened at
2:30, William Fox addressing the
sales stafT and turning over the bal-
ance of the work to W. R. Sheehan
and J. R. Grainger.
Stanley S. Crick, managing for Fox
in Australia, was one of the first to
arrive for the convention. Before
leaving the Antipodes he opened a
new half-million dollar headquarters
for Fox.
Highlights
Los Angeles — It was nearly impossible to
drag Clayton Slieehan off the studio lot
where the bathing girl picture was being
made.
After looking over Hollywood, J. Aussen-
berg of Berlin and S. S. Crick of Australia,
are convinced Hollywood press agents are
the greatest in the world — they have seen
nothing.
Ben Reingold of Omaha, Edgar Moss of
Philadelphia, Walter Price of Washington,
George Fuller, district manager of Wash-
ington, Pittsburgh and Charlotte, and Lou
Remy, Southern district manager had a
great reunion — they were former associates
with Goldwyn and Metro-Goldwyn Dist.
Corp.
Gorman Signs Vola Vale
Los Angeles — John Gorman has
signed Vola Vale for three years.
To Rebuild in Asbury Park
Asbury Park, N. J. — The Main
Street, one of the Walter Reade
houses, was destroyed by fire at mid-
night Sunday, causing damage of
about $200,000. The theater, which
seated 1,600, was in a three-story
building of brick structure.
Construction will start at once on
a new house.
Keith's -Akron Opens April 19
Akron, O. — Keith's Palace has
again postponed its opening. The
new date is April 19.
New Exchange in N. Y.
(Continued from Page 1)
Their product for 1926-1927 will
consist of 38 features, to be supplied
by Gotham Prod, and the Ginsberg-
Kann Corp. Bellman will be presi-
dent of the new company and Pollak,
vice-president.
The Gotham titles include:
"The Golden Web," "Peter the
Great," 'Money to Burn," Quaran-
tined Rivals," "King of the Pack,"
"The Woman Who Didn't Care,"
"Sinews of Steel," "Heroes of the
Night," "Mountains of Manhattan,"
"The Silent Power," "The Block Sig-
nal," "The Final Extra."
Banner will make part of the Gins-
burg-Kann outfit. The Banner titles
are:
"Devil's Dice," "Christine of the
Big Tops," "The Cancelled Debt,"
"Thumbs Down," 'Wanted, a Cow-
ard" and "Dangerous Friends."
Buys "Orchids and Ermine"
Hollywood — First National has
purchased "Orchids and Ermine" by
Carey Wilson for use of Colleen
^oore.
"Volga Boatman" Opening Tonight
"The Volga Boatman" has its New
York premiere tonight at the Times
Square.
DRUCK[R DRAWS DOWN DOUGH!
There's a big season ahead for E. J.
Drucker of De Luxe Feature Film Ex-
change, Denver, Colorado — and for his
exhibitor clientele.
He has signed with Rayart for
8 Melodramas
8 Reed Howes'
8 Billy SulHvan's
8 Jack Perrins'
4 Billy West Comedies
Each one of them Means Money in the
Bank!
Foreign Rights Controlled by Richmount Pictures, Inc.
IN RUSSIAN
CAXA/l '%,
^^h> ^snio
m, m
LyOty^^
I
America is rin^in
the Great News
A more brilliant array of stellar talent has
never been featured in a more brilliant list
of really great productions. The choicest
product of world-famous authors and play-
wrights— stage successes and novels whose
titles mean more to you than anything we
could say about them.
Poker Faces
The Ice Flood
The Runaway Express
Her Big Night
The Mystery Club
The Old Soak
The Whole Town's Talking
Perch of the Devil
The Show World
Prisoners of the Storm
The Big Gun
Spangles
Savage in Silks
Another Woman's Life
Butterflies in the Rain
Down the Stretch
Too Many Women
Taxi Taxi
The Love Thrill
Beware of Widows
Oh, Baby!
The Texas Streak
Ace High
The Prairie King
The Buckaroo Kid
Hero on Horseback
Ridin' Like Fury
The Silent Rider
AND THESE THREE
SUPER PRODUCTIONS
The Flaming Frontier
The Midnight Sun
VICTOR HUGO'S
Immortal Romance
Les Miserables
AND THE FIRST OF UNI-
VERSAL-REGINALD DENNY
PRODUCTIONS
With a host of stars whose
past triumphs are so widely
renowned that nobody thinks
of questioning their suprem-
acy in the roles in which they
appear.
\**\.
BEST PIC
BACKED
TURES \H
THE %\}%\Hl,si
BVK
BCPWlTAOfoH TITLES
And directors! Shining lights of the
industry are making these pictures.
Names that ring with the magic of
surpassing performance. Able direc-
tors every one proven. Most of them
recognized as the greatest in their
province. Tr;ily — The Greater Movie
List is called The Greater Movie List
because it is The Greater Movie List.
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THE
-.%g^
DABLY
Tuesday, April 13,
1st Nat'l Preparing
John McCormick* Coming on From
Coast to Address Sales Force at
Chicago Meetings
John McCormick, head of Coast
production for First National, will
come on for the convention of the
sales force to begin at the Drake Ho-
tel, Chicago, on the 26th. The pro-
gram for the three days has nearly
been completed by Ned Marin, A. W.
Smith, Jr., and Ned E. Depinet, sales
managers.
Every phase of distribution for the
new season will be covered by the
speakers, who will include, in addition
to McCormick, Richard A. Rowland,
Al and Ray Rockett, and Earl Hud-
son. With the distribution of their
1926-27 product First National rounds
out ten years of activity and consid-
erable will be made on the history
of the company at the convention.
White, advertising- manager, will attend the
Chicago and Denver conventions'. Harvey
Day, of Kinograms, will also make the trip.
One of the quietest, yet one of the most
important figures at the convention, is Bruno
Weyers, vice-president.
16 Educ'l Series
(Continued from Page 1)
One- Reel Subjects
24 Cameo Comedies.
26 Felix the Cat Cartoons.
12 Lyman H. Howe's Hodge-Podge.
26 Life Cartoon Comedies.
12 Robert C. Bruce Scenic Novelties.
12 Curiosities — The Movie Side Show.
104 issues of Kinogram.
The output embraces 74 two-rccl-
ers, an increase of about 15 per cent
over the current season's two-reelers.
One hundred and twelve one-reelers
will be released, compared to 62 for
1925-1926. Four specials are also ex-
pected to be distributed during the
coming season.
Educational will reach 6,000,000
fans during next season, according to
Gordon White, advertising manager.
He based this statement on the fact
that it will carry full-page advertising
in practically every fan publication,
using at least 25 pages.
There will be eight in the Hamilton
series the coming season as against
six this year. Lupino Lane has been
re-engaged for another series of six.
He is at present abroad but will re-
turn to America in time to start the
first early in the Summer.
Jack White continues as director-
in-chief al the Educational plant with
Norman Taurog as senior director.
The general management continues in
the hands of E. H. Allen.
Several new series of single reel
releases are included in the new line-
up. Robert C. Bruce returns to Edu-
cational with his "Scenic Novelties,"
and there will be 26 Life Cartoons
on the schedule, sponsored by the
editors of "Life," including Robert
E. Sherwood. "Curiosities," — the
Movie Side Show, is another addition
to the program. Produced by Wal-
ter A. Futter, they will present curi-
ous people and events from all parts
of the world.
Home office officials and employees at the
gathering include: J. W. Toone, treasurer;
C. F. Catlin, counsel ; L. V. Calvert, pro-
duction manager; B. J. Kearney, purchasing
agent ; F. X. Carroll, domestic sales depart-
ment; R. W. Doidge, advertising and pub-
licity department; and R. L. Woolridge, rep-
resenting the Far East.
G. T. Wilby is a new face at the confabs.
He has taken charge of the Charlotte, N.
C. exchange.
Pat Dowling, Christie publicity chief, who
has been ill, was able to attend yesterday.
He addressed the salesmen this morning.
Other speakers at this session will be Cap-
tain Baynes, of Kinograms; E. H. Allen,
of tlie West Coast studio ; Stephen Roberts
and Norman Tuorog, comedy directors.
Mr. and Mrs. Stephen Roberts are com-
bining business and pleasure. Roberts is a
director at the Hollywood studio, but his
bride is a non-professional.
The salesmen made a few theater parties
last night, with "Sunny," "The Cocoanuts"
and '"Ihe Cradle-Snatchers" as their attrac-
tions.
The exchange managers and the entire home
office personnel will attend screenings at
Wurlitzer Hall this afternoon.
Sidelights
Educational is reported to have less turn-
over perhaps in its exchange managers than
any other film dompany. With only one
exception the all Eastern salesmen who at-
tended the 1925 convention are at the current
sessions.
Sidney Brennecke, West Coast represen-
tative, is attending the confabs.
E. W. Hamraons, A. S. Kirkpatrick, as-
sistant general manager, J. R. Wilson, act-
ing domestic sales manager, and Gordon
To Film "River of Doubt" Region
George M. Dyott, South American
explorer, will soon leave for the
"River of Doubt" region, Brazil, to
film the route followed by the late
President Roosevelt. The picture
will be made for the Roosevelt Me-
morial Asso.
Use of Peremptory Challenge
Minneapolis — First use of the per-
emptory challenge in arbitration here
was made when G. R. Branton, of
Educational, was removed from the
board on petition of Mrs. Jensen, of
the Opera House, White Bear, Minn.,
in action brought against her by Uni-
versal. The case, which was bitterly
contested, was won by the distributor.
John Ince Plans Eight
Hollywood — John Ince will make
a series of eight melodramas at Fine
Arts.
Krofts Buys Another
Milwaukee — Max Krofts, owner of
the Idle Hour, has purchased the
Greenfield here.
Herman at Omaha Strand
Omaha — August Herman has suc-
ceeded Arthur Cunningham as man-
ager of the Strand. He formerly was
assistant manager of the Rialto.
Berger Buys Opposition House
Grand Forks, N. D. — Bennie Ber-
ger, owner of the Strand, has pur-
chased the Orpheum from Harry
Olin.
Marjorie Daw Back from Florida
Marjorie Daw is back in New York
after a vacation in Florida, where she
went to recover from an illness.
Tracy in Pollock
Pollock, N. D.— Milton ("Pat")
Tracy is the new owner of the Opera
House purchased from Brokofsky,
Knudson and Peterson.
BEN HUR
— •-i^m)S»r^j^&^^J-?)M(^f^~.
T T took Ben a long time to break
into the film business. He went
to sea first and then took a pleas-
ure jaunt all over Southeastern
Europe studying film conditions
and conjuring up ways to outthink
Messala. Did he do it. Oh Boy
and how and now he is the great-
est motion picture horseman the
world has ever known. All be-
cause he insisted upon
I
Reading
The Film Daily
Every Day
i
THE
(day, April 13, 1926
:^^
DAILY
'Acoustic Films"
. Broadcasting Station's "Sound
;ures" May Be New Species
of Films
lin — What may develop into a
,pecies of films is said to have
fairlly well developed by the
broadcasting station here,
moi^ or less successful at-
was made to convey "sound
es." The Funkstunde of Ber-
Us this the "acoustic film."
:h the same as motion pictures
i to the imagination and stir it
■ans of the eye, so this acoustic
makes its appeal to the ear.
ne a phone conversation is be-
presented, one is an aural vvit-
3f the speech of both parties,
of course, being in a difTerent
The action can be changed
place to place quite easily.
Tonende Stein." ("The Re-
Ing Stone"), was the acoustic
Tied in Berlin. The tempo
lively 'one and the mob scenes,
said, made themselves forcibly
his being especially true of a
race, scenes on shipboard, on
fie island and in a bar-room.
ieparture of a train was an-
example of the innovation.
said the new film is adapted
sely to the very nature of the
that the effects it produces
not possibly be duplicated
on the stage or on the screen.
Films on De Luxe Buses
Asbury Park, N. J. — Radio
programs in the daytime and
motion pictures at night will
entertain passengers on buses
of the Philadelphia - Asbury
Park Coach Co. The pictures
will be thrown on a screen be-
hind the driver's seat. All
buses of the line will carry this
equipment after June 1.
veland House Helps Benefit
eland— N. S. Horwitz, general
er of the Washington Circuit,
d the Globe and his entire
or a midnight performance for
l|nefit of St. Vincent's Hospital,
has a $1,500,000 drive on.
An Innovation
r idence, R. I.— At the Keith-
\'ictory last week they used
ithe two-reel comedies, with
stars, for a double feature
hill, entirely eliminating the
I, ic unit of the program.
Year Wait Loses U. A. Case
L I h— Failure of United Artists
V 1 itself of right to set arbitrary
' under the contract for two
Iter signing of agreement,
defeat for the company in an
i^ainst Clinton-Myers Enter-
Zoning Idea Dropped
{Continued from Page 1)
never approved it. The Film Board
of Trade, however, put it into effect.
Exhibitors have become active in
their objections to some of the rules
of the plan, and these objections led
to the appointment of a joint exhibi-
tor and Film Board committee to
work out the difficulties.
President James appointed M. B.
Horwitz and J. J. Harwood of Cleve-
land and Allen Simmons of Akron, to
represent the exhibitor body. Nor-
man Moray, Warner manager, Oscar
Ruby, Pathe manager, and Gradwell
Sears, First National manager, were
appointed to represent the Film
Board of Trade. Many meetings and
much discussion led to a deadlock.
The matter was then referred to the
• Hays organization with the request
that the Hays organization send a
neutral party out here to bring har-
mony between the two factions.
The Hays organization did not send
anyone to Cleveland, biit it did in-
struct the Film Board of Trade to
continue negotiations with the exhibi-
tor committee in the hopes of reach-
ing a compromise which would be
satisfactory to the majority of the
Cleveland exhibitors. Upon request
of the Film Board committee, the ex-
hibitor committee submitted a list of
the main objections to the zoning
plan as operated. The objections are
as follows:
1 — That the exchanges cannot in-
sist upon dates for pictures more
than four weeks before the first-
run plays the picture. This point
was agreed upon and favorably
settled.
2 — That the only time an exchange
may hold a numerical zone back
more than 42 days for the last
Byd Opposite Jetta Goudal
c ,wood — William Boyd has
iven the leading role opposite
1 Goudal in her first starring
Her Man O'War" has been
1 as title. Frank Urson will
Coppin Chain Adds One
: iit — The Woodward Theater,
/Inry S. Koppin, president, has
[n;)ver the Rialto. It will be op-
•■< m conjunction with the chain
5\oppin houses in and around
3an't Appear on Stage
5 wood — It is understood
' 'al will not permit Laura
' ite to star in "Gentlemen Pre-
l )ndes" on the stage, despite
)rts of Edgar Selwyn.
lie Brills tK( (xMs
YOU SHOULD LEAKN-
VTHY— AT OUR /
SIMM EXCHANGI./
play date is when a picture goes
in for a run in either a legitimate
theater or any one of the regu-
lar theaters at advanced ad-
mission prices, and only then,
providing the picture next goes
into one of the first-run theaters
for its regular run. The point
was also agreed upon by all con-
cerned.
-That a clause be inserted in the
zoning plan whereby the subse-
quent run zones will have some
kind of protection on theaters
charging 10 and 15 cents playing
back of them, relative to adver-
tising pictures before or during
the run in said theaters. This
to be drawn along lines of the
new uniform contract. This was
also agreed upon by all con-
cerned.
-That some method be devised
whereby an understanding may
be had as to the consecutive re-
leases of pictures, insofar as the
exchange, at certain times, com-
pels an exhibitor to date cer-
tain pictures before giving them
dates on a so-called box office
attraction. A good deal of dis-
cussion was had on this point
It was neither approved nor re-
jected.
-That Class B theaters should
play pictures as per the zoning
plan in operation and that no
protection be waived by first run
BTT3
or Class B houses. The Film
Board of Trade committee op-
posed this.
6 — That Zone C should be given
the same play dates as Zone B.
Rejected by exchange managers.
7 — That when more than one thea-
ter is sold for a second run in
Zone B, it is distinctly under-
stood that all theaters must start
playing the picture on the same
day, and not some of the thea-
ters play this picture the first
half of the week. This point was
completely rejected by the ex-
change managers.
Failure "to reach an agreement in
these issues, which embodied the most
important objections to the zoning
play, according to the exhibitors, has
brought about a nullification of the
entire plan. It is presumed that the
exchanges will revert to their old sell-
ing plan, each exchange establishing
its own individual policy.
The understanding exists here that
the Cleveland plan has been dropped
only temporarily.
Brown's Units Active
Hollywood — H. J. Brown has two
productions under way at Fine Arts.
They are Billy Sullivan in "Stick to
Your Story" and Reed Howes in a
Northwest Mounted Police picture.
Brown is also supervising production
of the Charles Rogers-First National
Westerns, also being filmed at Fine
Arts.
^/^^^U^f^e
TRAILERS SELKFAT^
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THE
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WITH
ACTUAL
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from: the negative
cIiicaA>,llI.
d4c.So.V\niI>iu]iAvc.
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iqll So.Vcrawar Av*.
10
THE
'f^if^
DAILY
Tuesday, April 13,
Big Gross Week
(Continued from Page I)
"For Heaven's Sake" at the Rialto
Rrossed |48,200, a remarkable figure
for that theater. The previous record
was made by "The Sheik," four years
ago, which brought in considerably
less. The new total is also a record
for both the Rialto and Rivoli, even
exceeding the latter's $41,300 pulled
in by Gloria Swanson in "Madame
Sans Gene" last year.
At Warner's, "The Night Cry,"
featuring Rin-Tin-Tin, brought the
box-office $20,515, this being the sec-
ond highest take recordpd at this
house. The record is held by "Lady
Windemere's Fan," which grossed
$26,000.
The Strand registered strongly with
approximately $42,000, with "The Sea
Beasl," which already had had a long
Broadway run. The Cameo, featuring
"The Grand Duchess and the Wait-
er," did better than usual.
Generally speaking, the long runs
did not enjoy exceptional business, al-
though at practically all houses, the
receipts showed an increase over the
previous week. "The Big Parade"
played to capacitv business all week
at the Astor and "The Flaming Fron-
tier," the newest special, also attract-
ed heavy trade.
Preview Lichtnran Film Tonight
A preview will be held tonight of
the first of Al Lichtman productions,
"Oh Baby!", at the Costello.
Ruth Clifford Here
Ruth Cliflford is due in New York
tomorrow from the Coast and will be
al the Commodore.
To Build on Lenox Ave.
The Pleasurebnd Amusement
Corp., will take over the lease of a
new house to be built at the corner
of Lenox Ave. and 140th St. The
theater is expected to be completed
earlv in the Fall.
Lane and Powell Injured
Hollywood — Charles Lane and Wil-
liam Powell had a narrow escape
from death when their machine skid-
ded off the road on the way to San
Francisco near San Miguel. They
are both in bandages.
Klein Quits Warners
Boston, Mass. — Jake Klein has re-
signed as Warner Brothers' manager.
H. E. Elder is the successor.
Robbins Back from Trip
Youngstown. O. — Dave Robbins
manager of the Dome, is back from
a three months' trip to California.
Jacobsen with Universal
Des Moines — Joe Jacobsen has
ioined the sales force of Universal
here.
New Tiffany in Work
Hollywood — "Morganson's Finish."
featuring Anita Stewart and Johnnie
Walker, is now in production for
TifTanv.
Loew at Peak
(Continued from Page 1)
51 theaters in Greater New York. It
is a matter of trade history that in
recent months, the circuit has been
rapidly building up a chain of con-
siderable proportions. He pointed out
that new houses had just been opened
in New Orleans and Dallas and listed
many of the cities where theaters are
building or planned, covering much
the same ground in the survey which
appeared in Sunday's edition of THE
FILM DAILY. In this connection
he mentioned New York City, Yon-
kers. New Rochelle, Syracuse, Hous-
ton, Norfolk, Va., Canton, O.. Kansas
City, Pittsburgh and the Fordhani,
'oodside and Jamaica sections in
and adjacent to Greater New York.
Loew's, Inc., was second in the
trading list of film stocks yesterday.
About 5,100 shares changed hands.
The issue reached a high of i7yJ^ and
closed at 36^.
"Haunted Lady" for Associated
Adela Rogers St. John's novel,
"The Haunted Lady," will be the
first of four Associated Exhibitors'
specials during the coming year.
Belle Bennett in Belasco Play
Hollywood — Belle Bennett will
have Nance O'Neill's part in "The
Lily," the Belasco play for Fox, and
the direction has been given to Vic-
tor Schertzinger.
Strauss Conducting in London
London — Richard Strauss will con-
duct the first London showing of
"Der Rosenkavalier," at the Tivoli.
Eyerie Back at Desk
Omaha — After several months in
the hospital with a sever attack of
typhoid fever, Tom Byerle, local First
National manager, is expected back at
his desk this week.
Bachmeyer in Cincinnati
Cincinnati — W. C. Bachmeyer has
been appointed acting manager of
the M.-G.-M. Cincinnati office. He
was formerly district manager in the
same territory.
Baby Peggy Back in Pictures
Hollywood — Baby Peggy Mont-
gomery, who has been on a vaudeville
tour, will return to the screen in sup-
port of Alexander Carr in "April
Fool."
Presentations for Leroy
Pawtucket — Manager Harry Storin
has added presentations to the pro-
gram of the Leroy.
Bower in Omaha for F. N.
Omaha — Jack Bower, for three
years connected with the Los Angeles
F. N. exchange, has been apnointed
that company's manager for Omaha.
Signs Gertrude Astor
Hollywood — Gertrude Astor sign-
ed for important role in "Don Juan's
Three Nights," for First National.
Mr. Ezliibitor: AikattheFilmExcluinges
forth*
It'* littl* to aik for, but it'i Ibe oDly
reliable aid you can sive your musicians
to help i^t the picture erer.
In the Courts
A vedict for $1,305 was returned
in the Supreme Court in a suit of
William R. Carter against Murray
W. Garsson on a bill of exchange
given at Jacksonville, Florida, in 1921.
Garsson's defense was that the plain-
tiff agreed to deliver the funds re-
ceived on the bill of exchange to an
enterprise in which they were jointly
interested, but failed to do so.
John Manheimer filed a default
judgment for $3,709 in the Supreme
Court against Coolidge Theater Corp.
for a balance due on a claim of $7,000
for services rendered in securing a
purchaser for property on the west
side of Broadway between 169th and
170th Sts.
Goldflam with Arrow in K. C.
Kansas City — Sam Goldflam has
been reappointed manager of the Ar-
row exchange.
Jose Sails for France
Edward Jose has sailed for France.
He had been stopping at the Friars'
Club.
"Sinners in Paradise" Murray's Next
Charlie Murray, who is in New
York working in First National's
"Mismates," upon completion of the
picture will return to the Coast to
play in "Sinners in Paradise."
"U" to Make "Taxi, Taxi"
Los Angeles — Raymond Cannon is
adapting "Taxi, Taxi" for Universal.
Edward Laemmle will direct.
Senator Fess Will Help
Cleveland — United States Senator
Simeon D. Fess told members of the
executive board of the M. P. T. O. of
Ohio at a meeting in Columbus that
he was keenly interested in the mu-
sic tax question and said he would use
his influence to better conditions.
Hans Bartsch to Coast
Hans Bartsch, play broker, leaves
for Hollywood tomorrow.
Irene Whipple Dead
Irene Whipple (Mrs. Del Clawson)
well known film cutter died at her
home in Fort Lee, N. J., Sunday, it
was learned yesterday.
H.E.R.
ET% LABORATORIES, '
,IV. STUDIOS, I
126-132 WEST 46fh STREET
NEW YORK
The Most Modern and Complete
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
Sunday Victory Su :
Sabbath Shows Seem Certain in \.Jk.
trict of Columbia — Anothi *
Hearing Held
Washington — The most effe »
plea yet presented for Sunday s ■<.
was put before the House Di ;t ,
sub-committee yesterday, by CI u •
W. Darr, of the Washington C i. •
ber of Commerce, during hearing 4t
the revamped Lankford Sunday ;< i
ing bill. I
It is probable that but one •? ;
hearing will be held after which, « i
confidently expected the bill wi'itt
favorably reported to the full jii*
mittee. It is not likely, how ft; |
that it will receive consideraticiis I
the house this session even i e- ,
ported by the committee befon 1- •
journment.
Pointing out that the theater; li j
afforded great assistance durini k 1
War in helping the Governmen oLl
its propaganda across, Darr dec ;(! '
that the morale of the people n :J ,
maintaining today to as great (int'
as it did during the war emergy. ;
If the theaters and other ai|fr|
ments are closed, he asserted Wibej
a great increase in vice. "Closccjit
aters and find how many pettinfi[i
ties you have," he told the comn
"Thousands of workingmendl
women who are too tired durinlk
week have only Sunday for ba'il'
and theater," he declared, and it-
ed out that the day of rest affrf :
under the bill to those who woioi
Sunday "is not for religion bt 0(
recreation."
"U" to Produce "Moscow*!
Hollywood — Imre Fazekas.j
Austrian novelist, is putting finq
touches on "Moscow," his first:]
inal which Universal will prodd
Aller Leaves for Coast
Joe Aller of the Rothackerj
Laboratory, Inc. is en route to '.\
wood.
1st Nat'l in Memphis.
Memphis — First National will
a new exchange as soon as a si|
building can be erected.
TEAR BOOK
1926
For the past eight
years the universally
recognized reference
book of the motion
picture industry.
THE
April 13, 1926
i^E^
DAILY
11 •>
4 1 After Theaters
(Continued from Page 1)
declared, and is now stand-
ts own merits and has no ex-
offer. Warner stated that his
.lU is now in an excellent
I htimistic note was sounded by
'M Catchings, of Goldman,
Co., chairman of Warners'
anmittee, who asserted that
ler firm has greater possi-
in any other film producing
mg organization and that
Sachs & Co. are ready to
i-veloping these possibilities.
fid the Warners have grown
li steadily and honestly.
per cent of exhibitors want
.. >aia and comedy, according to
V''arner, production chief, and
t this demand, Warners will
'punch" and comedy pictures,
led. The first move in the
ploitation plans created by the
~ will be the cross-country
d. floating broadcasting sta-
be sent from the Coast studio
y 5. The station will be on a
/hich will be displayed in front
iJtheaters and will announce the
Warner productions to be
at the respective houses.
I of the Warner releases for
' will be built for first-runs,
be Warner. No pictures will
led in the making and the pro-
i outlay for next season will
the current releases in cost,
ed.
Morris, in charge of distri-
announced that each sales-
ill be given zones and held re-
)le for returns from his zones,
enthusiasm was aroused when
ejthan 40 letters and telegrams
exhibitors, contracting for the
' output, were read. These
were from theater owners who
ayed the current product and
1 to sign up lor next season.
Eastern convention came to
: yesterday afternoon. Harry,
lack and Abe Warner, Albert
Howson, Herman Starr,
Willis, C. C. Bunn, Watt L.
and Will C. Murphy will be
party that will attend the Chi-
onvention, which opens Satur-
Refuses Exemption
Conn. Film Tax Agent Rates Picture
As League of Nation Propaganda
Rather Than Educational
New Haven — The refusal of John
J. Splain, agent in charge of the film
tax fund, to exempt a picture, "Hell
and the "Way Out," as educational,
has precipitated a fight with the
League of Nations Non-Partisan As-
soc, which is presenting it.
Splain has ruled that the picture
is propaganda and therefore not ex-
empt. His decision has been sub-
stantiated by Tax Commissioner
William H. Blodgett.
Members of the association char-
acterize the ruling as "a slur against
the purposes of the association."
Presentations
Marion Nixon Remains With "U"
Los Angeles — Marion Nixon has
signed a new contract for one year
with Universal.
Dahnken Plans Boise Theater
Salt Lake City — F. C. Dahnken has
completed all arrangements prepara-
tory to the building of the new the-
ater at 7th and Main Sts., Boise, Ida.
The house will be constructed after
the Egyptian style of architecture.
Seating capacity 1500 with C. F.
Montgomery manager.
McNamara with De Mille
Los Angeles— Cecil B. De Mille
has engaged Tom McNamara to work
on the adaptation of "The Clinging
Vine," based on the stage play.
Increasing Capacity
Chicago — Operations to cost $400,-
000, which will increase the seating
capacity of the Atlantic theater to
3,000, have begun.
Glass to Stay in Hollywood
Hollywood — Gaston Glass will not
return to New York on completion
of his present role in "Molasses." He
plans to remain in Hollywood indefi-
nitely.
Rivoli
Continuing in its evident policy of
diversified entertainment the Rivoli
this week turns to a more "high
brow" form of presentation feature,
called "Melodies Eternal," staged by
John Murray Anderson and consist-
ing of a series of numbers, based on
the works of George Frederick Han-
del. There are vocal and instrumen-
tal selections splendidly rendered
and, as usual, Anderson provides a
wholly artistic setting.
The novelty in this is a setting rep-
resenting cathedral windows and for
a finale the scrim curtain window de-
signs give way to actual tableaux
posed after the style of church win-
dow designs — a most effective and
artistic number. Handel's "Largo" is
sung as a finale. The number takes
16 minutes of the bill.
Surrounding numbers on the pro-
gram headed by Douglas MacLean
in "That's My Baby" (time 76 min-
utes) are the overture "Caucasian
Suite," four minutes; "The Four Sea-
sons," a Prizma color picture made
by Biltmore Pictures, five minutes;
Rivoli Movievents, six minutes; or-
gan selection, five minutes.
The news weekly is augmented by
some comedy business relating to the
oddities in the news. For instance,
after a news shot showing the hatch-
ing of the Spring brood of chickens
there is a shot showing a gay old
duffer who has "retired and gone in
for chicken fancying also." The pic-
ture shows the old fellow entertaining
flappers. Seemed to get over a good
laugh with the audience.
Winton Here from Coast
Winton, with her new War-
ntract, is here from Hollywood,
ng at the Roosevelt.
ree Join Warners in Boston
ton. Mass. — Warner Bros, an-
ed three additions to the New
nd sales force: Abe Eskine,
ng Rhode Island; H. M. Davis,
)nt, and H. J. Murray, Western
chusetts.
ar Working on Color Process
isville, Ky.— Louis J. Dittmar.
St president of the M. P. T. O.
ntucky, is keeping close to his
n the Inter-Southern Bldg., at-
g to the development of his
d film invention.
Sunday at the Strand
"Old Loves and New," Marion
Fairfax's initial First National opens
at the Strand on Sunday.
Midwest Road Shows
Kansas City Distributor to Send Out
12 Companies Presenting Acts
and Pictures
Kansas City — Midwest Film Dis-
tributors plan to send out approxi-
mately 12 road companies, each of
which will give the exhibitor a stage
presentation with standard acts that
will work in harmony with the pic-
ture. This the company expects to
make one of its greatest features.
Midwest states that practically all
of next year's releases have been con-
tracted for. Forty productions to-
gether with two Western serials are
included. There will be no two-reel
comedies. It is possible that a num-
ber of serials will be distributed, ac-
cording to E. C. Rhoden.
Features at $5
Minneapolis- — The B. B. Film Pro-
ducing Co. of Winona, Minn., is of-
fering feature films to exhibitors at
$5 each.
Independents at Universal
Universal City — Embassy Prod.,
Ricliard Taimadge Prod., Great
Western Prod., and Joe Rock com-
edies, will all make their future pic-
tures at Universal City.
Cast for "The Temptress" Lined Up
Hollywood — Maurice Stiller will
start work shortly on "The Temp-
tress," with Greta Garbo and Antonio
Moreno in the lead, and H. B. War-
ner, Armand Kaliz, Antonio D'Algy,
Rod D'Arcy, Kathleen Key and Alys
Murrel! supporting.
Security Buys Rayart Specials
Cleveland — Security Pictures, op-
erated in Ohio by Lee Chapman,
Fred Schram and George Spencer
has purchased two serials from Ray-
art, "The Phantom Police" and "The
Flame Fighter."
Moomaw Buys French Play
I Los Angeles — Lewis H. Moomaw
has purchased the film rights to "L'-
Aiglon," the French stage piece.
Pathe at Fine Arts Studio
Los Angeles— Before the end of
April, Pathe, will have two companies
working at Fine Arts. Allene Ray
and Walter Miller will be starred in
one, a serial unit
Louise Dresser in "Gigolo"
Los Angeles — Louise Dresser has
been signed for the featured role in
support of Rod La Rocque in "Gig-
olo," his next for Cecil B. De Mille.
if
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"Thoughts for
Mothers' Day"
One of James FitzPatrick's
American Holiday Series
A Six-minute Film Tribute to
The Mothers of
the World!
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e Writers Plan Organization
i Angeles— Local title writers
) have an organization of their
if plans which Ralph Spence is
ig bear fruit.
Made Especially for Exhibition it
if
if
MOTHERS' WEEKi
May 9th to May 15th
if
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Booked Direct to First Run \f
Theatres Anywhere in the |.|
United States J^
FitzPatrick Pictures, Inc. ^^
729 7th Ave. New York City j't
Phon* Bryant 8139 S
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:XXVI No. 12
Wednesday. April 14, 1926
Price 5 Cents
De Mille
Volga Boatman" is box-
It contains a definite dra-
sweep. It has splendid
tion values. William Boyd
e| up several pegs as a re-
his performance. The en-
ist does very creditable
production is filled with
ine touches and contrasts.
)ically De Mille. Now in
reels, "The Volga Boat-
vill be cut for general re-
This will help. However,
tare, as it stands, is there.
le Wilderness Woman"
eagle-eyed reviewer nabbed
jiRye. Bob Kane made it for
' ational. It's a comedy yarn
eally funny. Chester Conk-
many laughs. Aileen Prin-
s comedienne and does it nice-
lat. A merry tale taking it
ery angle. Howard Higgin
and did a neat job.
An Advance Peek
Dnd reviewer saw five of 1926-
ucational releases yesterday,
popped up over what he wit-
Especially good was "The
Gene Roth made it in
olor, a new idea in dramatic
ibjects.
Steppin'
usiness once again steps into
jistry. Dillon, Read and Na-
3ity Co. underwrite a big
sue for Loew's. Fifteen mil-
iars. It looks bigger when
ype that way. The purposes
ral-fold, but theater construc-
;asily as good as any.
Overbuilding
Angeles is to discuss over-
towns. This looks like the
of the entire convention. It
)e interesting. Producers-dis-
; will, of course, be blamed
y. Isn't there another side?
any exhibitors are doing the
!d for which they are wont to
lers responsible?
KANN
inly fast since I reduced my length
Nell Gwyn.— Advt.
West Coast Hearing
Government's Complaint Against Big
Chain Will Be Heard in Los
Angeles Beginning April 26
Los Angeles — It is reported that
hearings on the Government's com-
plaint against West Coast Theaters,
Inc., charging unfair methods of com-
petition, will begin on April 26. The
original complaint was filed in Wash-
ington on May 29, 1925.
Defendants cited in the complaint
include West Coast Theaters, Inc.,
West Coast Theaters of Northern
California, Venice Investment Co.,
Hollywood Theaters, Inc., All-Star
Feature Distributors, Inc., Education-
al Film Exchange, Principal Pictures
Corp., H. M. Turner, Fred Dahnken,
and F. W. Livingston, partners, do-
(Continucd on Page 2)
Levee Joins 1st Nat'l
Will Act as Business Manager in
Hollywood, Having Complete
Charge of Studio
Los Angeles — M. C. Levee will be
general executive business manager
for First National in Hollywood. The
appointment was announced by John
McCormick and the negotiations
were closed by Richard A. Rowland
yesterday, just before leaving for the
East.
Levee will take up his new duties
at once and he will have complete
charge of activities insofar as busi-
ness matters are concerned, while
(Continued on Page 2)
Reorganize Tennek
John Bernhardt Succeeds Kenneth J,
Bishop as President — Moe Ker-
man to Handle Distribution
A reorganization of Tennek Film
Corp. is being effected with John
Bernhardt as president, succeeding
Kenneth J. Bishop, who has returned
to the Coast after selling his interests.
It is understood that a contract
(Continued on Page 4)
Nevs^ Educ'l Series
To Distribute Group of Six Two-Reel
Technicolor Films Based on
Famous Paintings
E. W. Hammons announced yes-
terday a contract for the release of
a series of two-reel pictures based on
famous paintings and done entirely
in Technicolor. They will be known
(Continued on Page 9)
Ernest Mass, Fox Supervisor
Los Angeles — Ernest Mass has ar-
rived to take up his duties as a super-
visor of production at Fox, under Sol
M. Wurtzel.
49 on Fox Schedule
35 Specials, 7 for Tom Mix and 7 for
Buck Jones Included in 1926-27
Product
Los Angeles — It was announced at
the Fox convention yesterday that
49 pictures will be released this sea-
son; 35 special productions, 7 Tom
Mix productions, 7 Buck Jones pro-
ductions, 52 comedies, 26 Varieties
and two issues of the news weekly.
Members of the Fox organization
who have attended previous conven-
tions are satisfied this is the fastest,
peppiest convention ever held by the
organization, everything moving at
top-speed.
Last evening the Fox organization
held a dinner and dance at the Am-
bassador Hotel attended by practical-
ly everyone "who's who" in the mo-
(Continued on Page 2)
Signs Exemption Bill
Gov. Smith Approves Measiu-e Which
Eliminates News Reels from
Censorship
Albany — Gov. Smith yesterday
signed the Davison bill which ex-
empts news reels from censorship.
The measure was opposed by the
N. Y. Civic League and other or-
ganizations as being the "entering
wedge" for complete abolition of pic-
ture censorship. Sponsors of the bill
denied this.
The bill had passed the Assembly
earlier in the session but the insertion
of amendments made necessary a
second consideration.
Pathe Makes Changes
Announce Complete Reorganization
of Their Home Office and Sales
System
A complete reorganization of the
Pathe home office and field sales p-'s-
tems, effective May 3, was annoui "1 >
yesterday by Harry Scott, gen<.
sales manager. The plan marks a de-
parture from the policy followed in
the past but does not provide for any
changes in personnel except the ap-
(Continued on Page 4)
$15,000,000 in Bonds
Big Loew Issue Out This Week —
Dillon, Read and Nat'l City
Co. Underwriters
Dillon, Read & Co. and the Na-
tional City Co. will, it is expected,
offer this week a $15,000,000 6 per
cent loan for Loew's, Inc. The issue
will have stock warrants attached.
Present capitalization of Loew's,
Inc., consists of 1,060,780 shares of
common stock with a total indicated
market value, based on current quo-
tations on the New York Stock Ex-
change, of approximately $38,000,000.
The corporation's theater chain now
totals 119 houses.
Wilson Here; Deal Closed
Frank R. Wilson, president of the
North American Theaters Corp., is
in town. His company will take
over the Jensen-Von Herberg circuit
in about 30 days, or when a complete
audit has been taken, this work now
being well advanced. Harry C. Ar-
thur, vice-president and general man-
ager, remained in the Northwest to
supervise.
One Christie Feature a Year
Only one special a year will be
made by Al Christie, according to
his policy on features. The special
to be made this year will be "The
Nervous Wreck," with Scott Sidney
directing. It will be released by P.
D. C. and will be sold individually.
Forty-Five Stories Ready
Los Angeles — Of the complete
First National line-up for next year,
Richard A. Rowland states 45 stories
have already been purchased. He
madjC this statement before leaving
for New York.
P. D. G. Promotions
New Territorial Lines and Appoint-
ments Made At Managers' Meet-
ing— Assistants for Morgan
At the managers' meeting of P. D.
C. yesterday W. J. Morgan, sales
manager, announced several changes
in the personnel of the field force.
District managers Ralph Clark and
Ralph Morrow have been made as-
sistant sales managers and will here-
{Continued on Page 9)
Campaign to Stop Over-Seating
Plans for a campaign against over-
seating will be considered at the M.
P. T. O. A. national convention at
Los Angeles beginning June 1.
Renew Conway Contract
Los Angeles — Jack Conway's con-
tract with Metro-Goldwyn-Mayer has
been renewed.
Claire Windsor Renews
Los Angeles — Claire Windsor has
renewed her contract with M.-G.-M,
New Keith Theater in N. Y. !
The Keith interests are putting up
a theater at E. 86th St. and Lexing-
ton Ave. !
Brown Leaving for New York
Los Angeles — Clarence Brown and
his wife leave for New York Thurs-
day.
THE
;%^
ViUXXVINo. 12 Wednisday.Apr. 14, 1926 Price 5 Cents
JOHN W. ALICOATE Publisher
Copyright 1926, Wid's Films and Film Folks,
(nc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
^ar; 6 montlis, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
A slight upward trend in the stock market
yesterday carried film stocks up with it.
Trading was light. Famous common went
from Monday's close of 115 54 to 118%. Only
1,800 shares changed hands. Fox Film "A",
Fox Theaters "A", and Loew's, Inc. went
just above a point each. Two hundred shares
of Fox Theaters, 800 shares of Fox Film
and 2900 shares of Loew's were sold.
The improvement set in after prices had
experienced somewhat irregular reaction in
the morning. Industrials and- rail stocks
were also in better condition when the mar-
ket closed yesterday.
Quotations
High
Low
Close
Sales
*Balaban & Katz ....
67^
....
Eastman Kodak ..109^
109%
109
1,100
Famous Players ..118%
115^
118%
1,800
*Fam. Play. Pfd. . .
116'4
*Film Inspection
4 /a
♦First Nat'l Pfd. . .
98
Fox Film "A" . . 63
61
63
800
Fox Theaters "A" 23%
22
23%
200
*Intern'l Projector
, .
11
Loew's, Inc 37 J4
36%
37 K,
2,900
*Metro-Gold. Pfd. ..
23
....
M. P. Cap. Corp. 20
20
20
100
Pathe Exch. "A" 52
50 H
52
1,800
tParamount B'way 95Ji
955/8
95%
1,300
Skouras Bros 50
49%
49%
**Stan. Co. of Am. . .
48
*Trans-Lux Screen . .
8%
•Universal Pictures . .
30 H
Univ. Pict. Pfd. 91
91
91
•Warner Bros
10J4
♦Warner Pict. "A" . .
12-^
.* Last prices quoted
** Philadelphia market
t Bond market
—Ik
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3D40
49 on Fox Schedule
(Continued from Page 1)
tion picture business in Los Angeles.
Approximately 1,000 people attended.
The 1926-27 schedule follows:
"Giant Special's"
"7th Heaven," Frank Borzage.
"The Music Master"
"3 Bad Men," Jack Ford.
"What Price Glory," Raoul A. Walsh.
"One Increasing Purpose," A. S. N. Hut-
chinson's latest novel.
Croup 1.
"Is Zat So?"
"Fig Leaves"
"The Auctioneer"
"The Return of Peter Grimm"
"The Lily
"The Way Things Happen"
"Cradle Snatchers"
"The Monkey Talks"
"The Pelican"
"Pigs"
Group 2.
"Mother Machree"
"The Family Upstairs"
"Going Crooked"
"The Devil's Master"
Lord's Referee")
"The Holy Terror"
"Wedlock"
"A Temperance Town,'
"A Mitk White Flag,'
"A Black Sheep," Hoyt.
"Married Alive"
Group 3.
"The City"
"Whispering Wires"
Title later (to replace "Great K. & A.
Train Robbery")
"In Old Virginia"
"Hidden Charms"
"X-ray Eyes"
"A Paris Divorce"
"Male Flappers"
"Mankind"
"Sins of Humanity"
Short Subjects
8 \'an Bibber Pictures
8 Married Life Series
8 O. Henry Pictures
8 New brand of comedies
20 Imperial Comedies
104 Fox News.
(Based on "The
Hoyt.
Hoyt.
Sidelights
Los Angeles — Jack Sichelman looks some-
thing like Chaplin — that is his mustache does.
"Silent" Vivian Moses has not spoken
since the train left New York. The boys
are all preparing for the outburst.
J. R. Grainger must have received his early
training in the fire department — everyone is
being called here 7 A. M., sharp !
DAILY
"Volga Boatman" Opens
Staged under the direction of Dr.
Hugo Riesenfeld, "The Volga Boat-
man" had its premiere at the Times
Square last night. Riesenfeld con-
ducted an augmented orchestra of 36
pieces and a chorus of 40 voices,
under direction of Josiah Zuro, sang
during portions of the picture. A
Russian Balalaika orchestra played
during intermission. Among those
attending were Will H. Hays, Har-
old Franklin, B. S. Moss, R. F.
WoodhuU, Feoder, Chaliapin, Cecil B.
De Mille, Nathan Burkan, Theodore
Kosloff, Fannie Hurst, Frank R.
Wilson, Irvin S. Cobb, and John
Emerson and Anita Loos.
Mayor Walker to Install
Mayor James J. Walker will induct
the new ofHcials of the T. O. C. C.
at its annual installation dinner Sat-
urday, April 24, at the Ritz-Carlton.
The party will be limited to 200.
The list of notables expected to attend
include: Adolph Zukor, Carl Laem-
mle, Marcus Loew, Will H. Hays,
Hiram Abrams, John C. Flinn, Bebe
Daniels, Richard Dix, Carol Demp-
ster, Adolphe Menjou, Dorothy Mac-
kaill, Milton Sills and Anna Q- Nils-
son.
Frank Borzage to Sail
Frank Borzage will gail for Eng-
land the latter part of May to begin
production on "One Increasing Pur-
pose." for Fox.
Howard Sheehan brought his golf sticks to
Los Angeles, but after hearing the opening
speeches at the convention by William Fox,
W. R. Sheehan and J. R. Grainger, he im-
mediately put them out of sight.
Famous in Saskatoon
Saskatoon, Sask. — Famous Players
Canadian Corp. will erect a new the-
ater here. They already have an in-
terest in the Daylight. The new
house will cost $250,000.
West Coast Hearing
^Continued from Page 1)
iiig business under the firm name
Turner, Dahnken and Langley, A. L.
Gore, Michael Gore, Sol Lesser,
Adolph Ramish, and Dave Bershon.
In a statement Frank Hutton, at-
torney for the Gore's, says:
"West Coast has nothing to lose and every-
thing to gain through a hearing such as has
been scheduled by the Federal Trade Com-
mission. It is not the individual exhibitors
who have complained of the methods. In-
stead it is the chain theaters competition of
West Coast who feel their grip slipping be-
cause of the rapid strides West Coast is mak-
ing in the theatrical world. Many individual
theater owners have joined forces with West
Coast."
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/SrvxA.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
FINANCES AVAILABLE FOR MOTION PICTURE
PROPOSITIONS ON REASONABLE TERMS. CON-
VINCE YOURSELF OF THE ADVANTAGES OF
BANKING THROUGH US.
Make an appointment — now!
Smte 1207-8
'Phone Watkins 4522
Wednesday. April (jjj
r
Levee Joins 1st Lat
r
(.Contimied from Page 1 '
McCormick will confine hiet
exclusively to production. L
who has been producing
National will abandon all -
production activities with
picture, "Sweet Daddies."
D'Arrast's First, "Main'
Hollywood— H, D. D'Arrl's
picture for Metro-Goldw -1;
will be "Maman." (
HAL ROACH
presents
Glenn Tryon
nM MaCi
Jimmie tf^j
and Vman fb
This is a 'Cornerblock' cutiirri
FREE for all Pathecomedii'at
exchange.
♦♦•♦♦•♦>♦♦ ♦ • ♦ ♦ • ♦ ♦ • ♦ ♦ ♦ V • ♦ ♦ • • ♦ ♦ • ♦ ♦ • ♦ v>f #
I Ward Cine Laboratop
U 216-222 Weehawkeniit
(} Union City, N. j!
!•! Telephone Union 4800
ft G. BERT WAl, N
'*«***« ♦ * • • » * * * *'•*>♦*>*• • • *V «•*•«« «.>ftV' iifimt
^SbfAadeiS^^
Properly Present \burP'toi
FOR SALE OR RE!
Motion picture laboratory, liszq
N. J., near Fort Lee ferr C<
story fireproof building, abi- Zi'
sq. feet floor space. Built pefii
ly for purpose. Complete eqrtnin
except printers. Four Irarf
Reasonable terms.
HARRIS & RANSOM
Tube Concourse Bid
Jersey City, N. J
N
"WE NEVER OlSAPPq^T
wmM
.^ABORAJOi
H INCORPORATE!
220WEST42^-PS1lfEI
NEW YORH
PHONE-CHICKERINa2S
ALLAN A.LOWNES. CEN^C-
THE
Lday. April 14, 1926 ^W #1^^^ DAILY
IdmiSLLJ^
RUPERT JULIAN
Director of the following Box Office Successes
Merry Go Round
Entirely rewritten in
collaboration with Harvey Gates
Phantom Of The Opera
Three Faces East
Just completed the sensational
mystery melodrama
SILENCE
'sonal Representative
J. JORDAN
130 Vista Delmar
Hollywood, Cal.
THE
-cEtk
DAILY
Wednesday. April
Pathe Makes Changes
(Continued from Page 1)
pointment of an additional sales ex-
ecutive for the Western division.
The "personal service sales plan,"
as worked out by Scott after a visit
to practically every exchange, is based
on the idea of selling each product on
its own merits, taking into considera-
tion territorial conditions, local con-
ditions, and sometimes even neigh-
borhood conditions. Changing rnar-
ket conditions, growth of exhibitor
competition and corresponding growth
of exhibitor needs from his distribu-
tor, have combined to demand certain
changes in sales methods, according
to Scott, and it because of these rea-
sons that the new sales system is to
be put into effect.
Four division sales managers will
have direct supervision over certain
territory and keep in touch with lo-
cal conditions. These four managers
will be recruited from the present
feature sales manager, two-reel com-
edy sales manager, the serial sales
manager and the short subject sales
manager and thus Pat Campbell be-
comes eastern division sales manager,
Stanley B. Waite becomes central
division sales manager, W. A. V.
Mack becomes mid-west division sales
manager, E. Oswald Brooks becomes
southern division sales manager and
present western manager, Frank Har-
ris remains in his present post. The
assistant sales manager in each of the
territories will be Charles Henschel,
Robert Shrader, E. C. Aiken, R. S.
Ballantyne and one to be named for
the West.
All division sales managers will
make their headquarters in New York
with the exception of the western
manager who will probably be estab-
lished in Los Angeles. Each division
manager will be held responsible for
the selling of all units of Pathe ser-
vice by the branches in his particular
territory and- will be authorized to
accept or reject contracts. It is
thought by Pathe that the new plan
is far in advance of any hitherto de-
vised so far as service to the exhibi-
tor is concerned.
The new plan will form the basis
for many of the discussions that will
mark the convention of Pathe district
managers to be held at the Roose-
velt, beginning the 19th. At that time
all details will be perfected.
Moreno Opposite Gish?
Hollywood— Negotiations are now
under way for Antonio Moreno to
appear opposite Dorothy Gish in
"Madame Pompadour," for British
National Pictures. Production in
London.
"Last Days of Pompeii" Preview
Jeffrey Berncrd will hold a pre-
view of "The Last Days of Pompeii,"
at the Plaza grand ballroom Monday
evening at 8:30. Joseph Plunkett
will supervise the presentation.
Warners Start Their First
Hollywood — Warner Bros, yester-
day started "The Brute," starring
Monte Blue, their first for 1926-27.
Millard Webb is directing.
Complete Financial Statement, Pathe Exchange
The annual report of Pathe Exchange, Inc., for the year ending Dec.
26, 1925, follows:
CONSOLIDATED BALANCE SHEET
ASSETS
Cash on hand and in bank
Notes receivable
Accounts receivable
Advances to outside producers secured by negative and positive film.
Inventories:
Negatives, positives, raw film and supplies
$898,001.87
2,499.12
620,380.73
3,974,196.24
1,026,614.95
Total current and working assets $6,521,692.91
Accounts receivable and inventories of subsidiary company.
Land, buildings and factory equipment (at appraised value, less depreciation)
Equipment at home office and branches (less depreciation)
Investment in associated company
Deferred charges
Residual value of films written off
Good-will, patent rights, scenarios and stories
916.480.52
497,575.55
274.897.35
422.500.00
251,845.47
1.00
1,049,907.47
$9,934,900.27
LIABILITIES
Owing to outside producers (participation and royalties) .
Accounts payable, accrued exper.ses and Federal taxes....
Accrued bond interest
$249,415.91
610,275.72
27,182.47
Total current liabilities
Advance payments on film rentals (self-liquidating)
Ten year 8% sinking fund gold bonds:
Issued and outstanding $1,064,700.00
Less — Cash in hands of trustee for bonds called but
not redeemed 4,700.00
Reserve for contingencies
Capital and surplus:
Preferred 8% Cumulative —
Authorized $3,000,000.00
$886,874.10
274,575.17
1.060,000.00
144,518.79
Issued and outstanding $1,805,200.00
Less — Acquired and held in treas-
ury
Common 177.561 shares of no par value..
Surplus, as per annexed statement
957,000.00
$2,508,953.50
4,011,778.71
$848,200.00
6.520.732.21
Preferred stock of subsidiary company (non cumulative and non-voting).
7.368.932.21
200.000.00
$9,934,900.27
CONSOLIDATED PROFIT AND LOSS ACCOUNT FOR THE YEAR
ENDING DECEMBER 26, 1925.
Gross sales and rentals
Less — Cost of sales and rentals
Add — Other income
$18,151,827.12
16.614.945.85
$1,536,881.27
250,102.38
Less :
Interest and discounts
Depreciation
Taxes (estimated) . . .
$121,337.90
97.172.13
136,715.69
$1,786,983.65
355.225.72
Net income for year ending Dec. 26, 1925
Surplus:
At Dec. 27. 1924. adjusted (including $250,186.85 arising
through revaluation appraisal of plant and equipment $3,195,247.78
Discount on preferred stock retired 814.00
$1,431,757.93
Deduct:
Dividends on preferred stock $68,456.00
Provision for amortization of contracts 422.585.00
Reserve for contingencies 125,000.00
$3,196,061.78
616.041.00
2,580.020.78
Surplus per balance sheet $4,011,778 71
Reorganize Tennek
{Continued from Page 1)
will be signed today whereby Moe
Kernian will handle the distribution
for the world. Kerman will become
an officer of Tennek and will dis-
tribute from his headquarters, Ker-
man Film Exchange, 729 7th Ave.
Eddie Gordon has signed to star
in a series of 12 comedies for Tennek.
Alvin J. Neitz is mpking a dog pic-
ture, featuring Ligbtnin'. The sec-
ond and third Selig wild animal
stories will be in production this
week.
To Enforce Child Patron Ban
New Haven — Judge S'heridan T.
Wliittaker has ordered Assistant City
Attornev Louis Snerandeo to make
a complete investigation of picture
theaters to see if anv are violating
provisions of the law forbidding man-
a.gers to admit children under 14 un-
less accompanied by adults.
Missouri Convention April 27
St. Louis — The annual convention
of the M. P. T. O. of Eastern Mis-
souri and Southern Illinois will be
held at the Elks Club on Tuesday,
April 27. It is probable the meeting
will be held over an extra day.
$23,000 for 'Roxy'
List of Canadian Expenses P
in Discussion in Ontario
lature — Some Accounts
Toronto — A discussion has (
up in the Ontario Legislature ref
ing the expenses for the three W'
visit of S. L. Rothafel, and his bt
casting troupe, to Ontario last
under the auspices of the On
Government. The expense ace
showed the Ontario Governmen'
pended about $23,00"0 in Canada
the United States for the feature
purpose of which was to adv(
Ontario by radio and also to s(
material for a series of seen
tures. "Roxy and his gang'
three radio concerts during tht
The expenditure included: $1
was paid to the Canadian Nat
Railways for transportation; $
American Telephone and Teleg
Co., N. Y.; $1,995 King Edward
tel, Toronto: $1,358 Bell Telep
Co.; $2,485 S. N. Baruch for r
of portable broadcasting outfit; $
L. C. Williams, cameraman for
three weeks; $1,231 to G. W. Bn
rigg of Toronto.
That all accounts had not yet
paid was intimated when annoi
ment was made that $1 375 had
been paid to Romanelli's Orche
which plays at the Tivoli, Ton
for its services during the "R
tour.
Milestone Signs with Wamei
Lewis Milestone will direct ■
pictures for Warners next sei
He leaves for the Coast tomor,
accompanying officials of the oijij-
zation as far as Chicago, where f
will attend the sales convention. I
Warners have signed George
sel. He leaves for Hollywp9lj|
June when 'The Jazz Singer" cM
Jessel is also reported to have.'}
ed to appear in pictures for As
ated Exhibitors and Al Lichtmil
Close for Cartoons I
Hollywood — West Bros, yeste
announced they have closed wilht
Chicago Tribune Co. for the ni<
picture rights to the "Winnie Wir!
cartoon strip and with the Philij
phia Public Ledger Co. for the"l|
breadth-PIarry" cartoon series,
vid Gilstrom will direct the fort
Robb & Rowley Buy Five
Vinta, Okla.— The Robb &Ror
Enterprises of Texas have purch-
the L. W. Brophy theaters, at 11
kogee, Claremore and here, fi"!
number, and also the Palace at 1
kogee, a Paramount house.
Publicity Men Off for Conven
Watt L. Parker and Will C. 1
phy of the Warner publicity )
leave New York today for tht
cago section of the sales conven
Home ofifice executives entrain
morrow.
I
White with Kane Enterpri«|
Randall M. White has joined
ert Kane Enterprises as advetti
and publicity manager, succttj
Peter Milne who resigned tojoii'
publicity department of United I
tists.
GREATEST
\^ STARS
y
HAROLD LLOYD
GLORIA SW ANSON
THOMAS MEIGHAN
POLA NEGRI
RICHARD DIX
RAYMOND GRIFFITH
BEBE DANIELS
ADOLPHE MENJOU
DOUGLAS MacLEAN
W C. FIELDS
ESTHER RALSTON
FLORENCE VIDOR
WALLACE BEERY
RAYMOND HATTON
BETTY BRONSON
EDDIE CANTOR
GILDA GRAY
NOAH BEERY
ALICE JOYCE
ERNEST TORRENCE
LOIS WILSON
JACK HOLT
LOUISE BROOKS
FORD STERLING
LYA DePUTTI
LAWRENCE GRAY
NEIL HAMILTON
ARLETTE MARCHAL
MARY BRIAN
TOM MOORE
LOIS MORAN
RICARDO CORTEZ
GRETA NISSEN
WARNER BAXTER
ALYCfi MILLS
HARRISON FORD
CHESTER CONKLIN
CLARA BOW
GEORGE BANCROFT
GEORGIA HALE
PERCY MARMONT
EMIL JANNINGS
DOROTHY GISH
THEODORE ROBERTS
BIGGEST
AUTHORS
THEODORE DREISER
MARIE CORELLI
REX BEACH
MICHAEL ARLEN
LAURENCE STALLINGS
ZANE GREY
SINCLAIR LEWIS
PERCIVAL C. WREN
FERENC MOLNAR
LA JOS BIRO
AVERY HOPWOOD
MELCHIOR LENGYEL
IMRE FAZEKAS
H. RIDER HAGGARD
MONTE KATTERJOHN
RICHARD CONNELL
GEORGE KELLY
HARRY CARR
BYRON MORGAN
WILLIAM ANTHONY
McGUIRE
ERNEST VADJA
HERMANN HAGEDORN
JAMES ASHMORE
CREELMAN
EMERSON HOUGH
JOHN B. HYMER
LE ROY CLEMENS
JOHN V. A. WEAVER
JULIAN STREET
ANITA LOOS
k^ BEST
A DIREOORS
D. W. GRIFFITH
ERICH VON STROHEIM
JAMES CRUZE
MARSHALL NEILAN
FRANK LLOYD
HERBERT BRENON
ALLAN DWAN
MALCOLM ST. CLAIR
FRANK TUTTLE
EDWARD SUTHERLAND
MAURICE TOURNEUR
CLARENCE BADGER
SAM WOOD
IRVIN WILLAT
GREGORY LA CAVA
WILLIAM WELLMAN
DIMITRI
BUCHOWETZKI
VICTOR FLEMING
ERLE KENTON
WILLIAM BEAUDINE
HERBERT WILCOX
E. A. DUPONT
RAOUL WALSH
Vt'J
THE BIGGEST BOX OFFICE NAMES intiu W )RLP
^aramountij
Summary of Productions in 15th Birthday Group
PRODUCTION
OLD IRONSIDES
GREATEST SHOW ON EARTH
AN AMERICAN TRAGEDY
GENTLEMEN PREFER
BLONDES
PADLOCKED
ALOMA OF THE SOUTH SEAS
FINE MANNERS
THE SHOW-OFF
BEAU GESTE
LADIES FIRST
FASCINATING YOUTH
SORROWS OF SATAN
PROSPERITY
GET OFF THE EARTH
MANTRAP
NELL GWYN
THE COLLEGE FLIRT
THE CATS' PAJAMAS
GLORIFYING THE AMERICAN
GIRL
FOR THE BOX OFFICE
James Cruze production. Foad show with Esther
Ralston, Wallace Beery, Charles Farrell, George Ban-
croft and all-star cast. By Laurence Stallings, author
of "The Big Parade" and "What Price Glory?" Epic
adventure-romance centering around the brilliant ex-
ploits of "Old Ironsides."
Road show production based on the amazing life of P.
T. Barnum. Story by Monte Katterjohn. With
Wallace Beery and big cast to come.
D. W. Griffith production of Theodore Dreiser's master-
piece. Critics predict this will be the greatest picture
of all times.
Anita Loos' funny tale of a Broadway gold digger and
her sugar daddies. Now selling in its second hundred
thousand.
Allan Dwan production. Lois Moran, Louise Dresser,
Noah Beery, Helen Jerome Eddy, Allan Simpson. Rex
Beach Cosmopolitan Magazine story and novel. Start-
ling expose of today's morals.
Maurice Tourneur production. Gilda Gray, Warner
Baxter, Percy Marmont, William Powell, Julanne
Johnston. Big stage hit. Gilda doing her stuff in
tropical love setting.
Gloria Swanson. Supported by Eugene O'Brien. A
chorus girl's adventures in society. Gowns ! Directed
by Richard Rosson.
Malcolm St. Clair production. Ford Sterling, Louise
Brooks, and more big names coming. Great Broadway
comedy success.
Herbert Brenon production. Ronald Colman, Noah
Beery, Alice Joyce, Neil Hamilton, Ralph Forbes, Mary
Brian. Best selling novel. Spectacular super-produc-
tion of the greatest mystery romance in twenty years.
Douglas MacLean.
William Beaudine.
Fast, clean comedy. Directed by
Sam Wood production. Sparkling comedy romance
novelty featuring Paramount Junior stars. By Byron
Morgan.
D. W. Griffith production. Adolphe Menjou, Ricardo
Cortez, Carol Dempster, Lya de Putti. Road show
calibre production of Marie Corelli's immortal classic.
Thomas Meighan. Strong drama of a man who tried
to high-hat New York.
Clarence Badger production. Raymond Griffith. Amaz-
ing comedy novelty on lavish scale.
Victor Fleming production. Clara Bow, Percy Mar-
mont, Ernest Torrence. Sinclair Lewis' new Collier's
Weekly serial and novel of the wilds and a wild woman.
Dorothy Gish. Super-special production of famous
story of a King's sweetheart. Already a proven triumph !
Directed by Herbert Wilcox.
Bebe Daniels. Bebe as the fair co-ed in a special
comedy production. Directed by Erie Kenton.
Ricardo Cortez, Betty Bronson, Arlette Marchal,
Theodore Roberts. Fast romance with great title.
Directed by William Wellman.
Allan Dwan production. Esther Ralston, Clara Bow,
Louise Brooks, Fay Lanphier. Ziegf eld personal super-
vision. Lovfe and beauty extravaganza.
^
m
ll!!>
^imvresm&7
Summary of Productions in 15th Birthday Group
PRODUCTION
HAROLD LLOYD PRODUCTION
(Title Coming)
THE QUARTERBACK
CONFESSION
THE ROUGH RIDERS
LADY OF THE HAREM
SO'S YOUR OLD MAN*
SPECIAL PRODUCTION
{Titles Being Set)
THE MYSTERIOUS RIDER
THE WEDDING MARCH
VARIETY
THE ACE OF CADS
FASHIONS FOR WOMEN
LOVE— THE MAGICIAN*
LOVE 'EM AND LEAVE 'EM
DANGEROUS FREEDOM
WE'RE IN THE NAVY NOW
THE COVERED WAGON
LOOIE THE 14th
KID BOOTS
MEIGHAN SPECIAL
NEW YORK
BE YOURSELF
METROPOLIS
SPECIAL PRODUCTION
(Title Being Set)
R. U. R.*
THE WOMAN THOU ART
*Tentative
OFTH
FOR THE BOX OFFICE
Harold Lloyd — 'nuf sed!
Richard Dix. Fast stepping star as college football
hero.
Pola Negri. Brilliant emotional drama with great title.
Victor Fleming production. Spectacular drama of love
and heroism in the stirring days of '98.
Raoul Walsh production. Ernest Torrence, Greta Nis-
sen, William Collier, Jr., Louise Fazenda. Sumptuous
love drama.
W. C. Fields. New comedy star in typical side-splitting
offering. From prize story by Julian Street. Directed
by Gregory La Cava.
Big all-star cast in strong
Marshall Neilan production,
story by famous author.
Zane Grey. Outdoor thriller as only Paramount can
make them.
Erich von Stroheim production. Von Stroheim heads
cast also. Throbbing, colorful love story of "Merry
Widow" type.
Emil Jannings, Lya De Putti. Strong love-melodrama.
Directed by E. A. Dupont.
Adolphe Menjou. By Michael Arlen. Perfect box
office combination of star, director and author. Mal-
colm St. Clair production.
Herbert Brenon production. Esther Ralston and cast
of beauty models. Dazzling style show romance.
Florence Vidor. Starring debut. Love story of a lady
with magic eyes. Directed by William Wellman.
Frank Tuttle production. Esther Ralston. The Amer-
ican Venus starring in Broadway stage hit.
Betty Bronson. Star special with strong cast and story.
Wallace Beery, Raymond Hatton in the "Behind the
Front" of the Navy I Edward Sutherland production.
James Cruze production. Road show classic of all
times.
Ford Sterling and Ziegfeld beauties in comedy special.
Supervised by Ziegfeld.
Eddie Cantor and Ziegfeld beauties. Supervised by
Ziegfeld. Made by "Behind the Front" director,
Edward Sutherland. Golf, girls, gayety !
Thomas Meighan in swashbuckling melodrama, with
big special director to be announced.
Herbert Brenon production. All-star cast. By Sin-
clair Lewis. Epic romance of the titan city.
Raymond Griffith. Special comedy production with
the high hat hit as a very modern young man.
Amazing super-drama reaching new heights of novelty.
Directed by Fritz Lang.
All star special made by Frank Lloyd, "Sea Hawk"
director.
James Cruze's road show calibre melodrama based upon
a brand new idea !
Pola Negri,
story.
Pola as Barbary Coast dancer in fiery love
1
=
Cp^iramoimlQ)Mures ip6-j
GONTIiSrUED
PRODUCTION
STAR-DIRECTOR SPECIAL
FORLORN RIVER
PARADISE FOR TWO*
WILD MAN OF BORNEO
LOVE'S GREATEST MISTAKE
THE HEAD WAITER*
RIDERS OF THE DAWN
CASEY AT THE BAT
THE THIEF OF DREAMS
MOON OF ISRAEL
LET IT RAIN
HAZARDS OF THE JUNGLE
HOTEL IMPERIAL
*Tentative
FOR THE BOX OFFICE
^^^Srl^^^to^^-^. ^-"^"^ «-y Bronson
^^Hj;«a^r;&^-fl^ now runnin.
^mng. ^^- ^^^^ '^"'"^^^ ^" « "Sinners In Heaven"
W. C. Fields in the greatest comedy idea of the year.
All-star cast in $50,000 Liberty Mae-azin*. P^v„ c
Backed by gigantic advertising Magazine Prize Story.
Adobhe Menjou. Sophisticated love story of Menjou
bfg^caS:'^ production. De luxe outdoor thriller with
Beery, Hatton and Mary Brian in hflc^hoii
special founded on famous no^^P J comedy
Edward Sutherland '^""""^ P°«n^- Produced by
Emil Jannings, Cortez, Betty Bronson in "<:o* a
Evening Post" story. ^J' oronson in Saturday
Arlette Marchal and cast of 2,000 in another "in n
mandments." Directed by MichL"lCoirtTce ^°'""
Douglas MacLean. Big comedy special.
And Many More To Come!
THE
iday. April 14, 1926
ay Tangle in R. I.
I Confused by Passage of Bill
I May Nullify Sabbath
Opening Provisions
ience — A legal tangle faces
interests in the state, the re-
the passage of two bills by
use. The Lawton bill, per-
Sunday pictures, was passed
ge majority and at the same
the Eaton bill, permitting
kating only on Sunday, was
Some legislators hold the
of the Eaton bill nullifies the
theater provisions of the
bill.
James E. Dooley, who pre-
he Lawton bill, was of the
that passage of that measure
d subsequent passage of the
)ill, nullified the picture pro-
of the Lawton bill,
^awton bill allows picture the-
open after 3 p. m. on Sunday,
attorney general and Senate
;cted to straighten the uncer-
idition.
am Goldwyn to Coast
Goldwyn is en route to
ist where he will put two
tures into production for re-
xt season bv United Artists,
t of these will be "The Win-
Barbara Worth," a Henry
reduction with Ronald Col-
1 Vilma Banky featured. The
' will be "Beauty and the
which George Fitzmaurice
;ct and Ronald Colman and
Janky will be the leads,
'yn has also purchased an un-
stage play.
New Educ'l Series
(Continued from Page 1)
as Romance Productions. This is in
addition to the line-up already an-
nounced for 1926-27.
The first, "The Vision," was di-
rected by Arthur Maude. Julanne
Johnston and John Roche play the
leading roles which tells the story
of the painting by Sir John Millais
called, "Speak, Speak." Production
is at the California Studios, Los An-
geles. Eugene H. Roth, of Romance
Prod., consummated the contract with
Educational.
At the convention luncheon yester-
day, Bruno Weyers, vice-president,
gave a talk. He related the growth
of Educational under President Ham-
mons and of the low turnover in Edu-
cational's personnel.
Harvey Day declared that business
on Kinograms is now at his height.
C. F. Catlin, counsel, answered many
questions pertaining to the function-
ing of Film Boards of Trade.
It is very likely that Educational
will hold a national convention next
year, w'.th the sessions in Hollywood.
If held in Hollywood, the gathering
will be in February or March, so that
the delegates can see product in the
making.
Norman Taurog, senior director,
and Stephen Roberts, of the Educa-
tional studios, were among the speak-
ers, as was E. H. Allen, of the Coast
plant.
In the absence of Pat Dowling,
who was ill, Carroll S. Trowbridge,
spoke on the Christie product for
1926-27. Messages from Al and
Charles Christie were read by Ham-
mons.
Combine in Germany
Ernemann Camera Co. Joins Organi-
zation to Reduce Costs and Avoid
Duplication
Washington — A further movement
toward centralization within the Ger-
man photographic industry is evident
from the recent decision of the Erne-
mann Camera Co., to join the organi-
zation known as the Interessenge-
meinschaft. This has been formed
to reduce costs and avoid duplication
of individual producers, according to
a report to the Department of Com-
merce from Assistant Commercial
Attache Douglas Miller, Berlin.
The decision was arrived at in a
recent general meeting of the com-
pany at which an increase of 300,000
marks in the total capitalization is
stated to have been approved.
The Ernemann Co. is said to be
one of the largest European pro-
ducers of projectors. It is reported
in Germany that the firm of Carl
Zeiss in Jena is indirectly in the com-
bine although not a member of it.
Lumas-Gaumont Deal
Inter-Ocean Film Corp., and Gau-
mont Ltd., of London, have closed a
deal whereby they will distribute
throughout the United Kingdom the
i entire output of Lumas.
w Staten Island House
ohnson & Moses circuit, in
ol Brill is interested, is build-
500-seat house at Great Kills
sland. It will open in July.
:tion is by M. Shapiro & Son.
rker, Gaumont Manager
.ngeles — William Parker, for-
:narist and newspaper man,
1 appointed production man-
Gaumont with headquarters
Crooker Joins Hines
Herbert Crooker, formerly with the
New York Times, will take charge of
publicity for Johnny Hines comedies,
produced by C. C. B. and H. Enter-
prises.
Jack Farley Dead
Vancouver. B. C. — Jack L. Farley,
manager of the Windsor, South Van-
couver, is dead from blood poisoning.
He was but 21 years of age.
tra,
82% American
Of 60 Films Presented in Java Dur-
ing January, 50 Were American
Productions
Washington — Of the 60 films
which were exhibited during January
by the eight leading picture theaters
in the cities of Batavia and Sourabay-
ay, Java, 50 were American produc-
tions, according to newspaper adver-
tisements in those cities.
This data was contained in a report
to the Department of Commerce from
Trade Commissioner Van Wickel,
Batavia, who also reported that the
Government had been asked permis-
sion for the establishment of a busi-
ness in Java to manufacture and sell
films.
The main object of the scheme is
said to be the production of films de-
picting agricultural scenes in Java,
particularly in east Asia, for exhibi-
tion abroad. In order to attain the
necessary financial success, however,
general production may be engaged
in, according to reports. Because of
the publicity value of the educational
subjects. Government support is
looked for.
Lillie Hayward Signed
Inspiration has engaged Lillie
Hayward to prepare the script for
"The Amateur Gentleman," the next
Richard Barthelmess production.
Heads 1st Nat'I Cutting Dep't
Hollywood — Al Hall has been ap-
pointed head of the First National
cutting department.
Wagner & Tobin Buy Houses
Chicago — The Rees theaters, at
Cairo, Lyric, Mounds, Palm, and
Mound City. 111., have been sold to
Wagner & Tobin.
). G. Promotions
{Continued from Page 1)
ire headquarters at the home
e Dillon, manager in New
las been appointed district
covering New York, New
Philadelphia and Pittsburgh.
5tuart, manager at Detroit,
ome district manager over
^ew Orleans and Oklahoma
. J. Hacking, district mana-
New England, has had his
extended to include the up-
York State covered by Al-
A Buffalo.
vj Gross has been appointed
" k branch manager and Rob-
■ . formerly assistant manager
ei Jersey, will become manager
lejr. J. territory. Henry Zapp,
olis manager, has been trans-
Detroit. Henry Kirchgess-
e new manager of the Bos-
ch and W. A. Ratz assumes
lent in Indianapolis.
George Eastman Embarks
Genoa — George Eastman and his
party embarked last Saturday for
Mombassa to begin their African
hunting trip.
Menjou to Broadcast
Adolphe Menjou is scheduled to
broadcast from Station WGBS Sat-
urday night.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
CONGRATULATIONS, CANADA!
Your exhibitors face a prosperous fu-
ture and your motion picture patrons
have a big year ahead:
H. E. Feldstein of Aywon Films, Ltd.,
Montreal has contracted with Rayart
for the new series of
SUPERIOR MELODRAMAS
For 1926-1927
Foreign Rights Controlled by Richmount Pictures, Inc.
Talk When You^ve
Something to Say
i\
f
ti
ONLY WHEN we have a mei
sage that means big monef
to you will we spend hard mone
to talk. I
You know Hal Roach can mak
successful comedies, — ^you're run
I
!i
iftr
ning them and cashing in, and believe ui
we do not begrudge you one cent of all th^
prof it you make. i
But what he's done in the past is nothinj^ i
to what he's doing now. When you hedr ^*
what we have to say you'll see why this :^ 'i
going to be your big year,— and our bif "
year. ?
What would you say if we told you Mabil
Normand was going to play an important
part in a Roach comedy? Think it oveii.
Great idea, isn't it? Nor is that all —
Lionel Barrymore in BIG LETTERS i|i
front of your theatre, Lionel Barrymore
in a two reel comedy on your screeji
inside.
:ii(
7
Ian you wonder that everybody in the
^athe Home Office is overjoyed? That
.very branch manager and salesman is
bursting with the news?
lor is that all, by a long shot.
jet this also. Theda Bara— remember
ler?— great actress, more capable than
ver.
lertrude Astor, Mildred Harris, Stuart Holmes, —
link of it, — in comedies.
omething to talk about to your public. Something
0 other company has.
ind also Charley Chase, Glenn Tryon, Vivien Oakland
nd many others who though arranged for, cannot be
nnounced as yet.
o name is too big for Hal Roach. No actors so good
ley can steal many situations from Roach's own
iimous performers.
ig names to make Big Money.
/hen we talk we have something to say.
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
Man, how these feet
set the dollars rolling!
■jhrERE'S how San Francisco took "The Dancer of Pans":— "Excep-
■" tional business at Loew's Warfield in spite of rain most of the
time Dorothy Mackaill is winning new laurels— the women are wild
about her".... YES SIR, "THE DANCER OF PARIS" IS GET-
TING TOP MONEY EVERYWHERE!
I
R05ERJ KANE
Michael Arlen'5
r
CONWAY TEARLE
Supported bu
DOROTHY MACKAILL
^n ALFRED 9ANTELL Pioductioi]^
national
PictureA
I
iTHE
7Ae BRADSTREET
9/ FILMDOM
2^^re(0chized
Authority
)L. XXXVI No. 13
Thursday, April 15, 1926
Price 5 Cents
Moving Along
Last year the Warners pro-
ced 52 pictures. This year they
m 26. "Warner Winners" they
11 be called. And the four
arners are determined they
ill be exactly that.
The same energies, the same
iving force, the same organi-
tion that made the 52 will
w concentrate on the 26.
eater box-office value through
)re intensive application —
it's the aim.
Some Grosses
Red Hot Tires," "Hogan's Alley"
other current Warners are roll-
up an interesting gross. The fig-
B are surprising. "The Night Cry"
h Rin-Tin-Tin is a sweet one. It's
for a third week in New York,
at "The Sea Beast" is doing is
erally known.
Out of Exhibition
leveral of the dozen-odd Warner
Iters have been sold. The com-
y isn't interested in exhibition
I. It won't be in the future, either.
New York, the Warner theater
,be held. In Chicago, it's the Or-
In Los Angeles, a big house
aiding. And that about repre-
what the Warners will control
the exhibition field.
Overseas
!his year thi Warners step out in
jland. They will release through
ir own exchanges — the Vitagraph
lem. The Bruckmann deal gives
m their place in the Teutonic sun.
France, Belgium, Switzerland, the
1 is Warner distribution for War-
pictures.
Looking Ahead
he brothers — all four of 'em — are
ain about their future. Six units
now working in Hollywood. John
rymore will probably return to the
' after two for United Artists,
ngs are moving along.
KANN
41 From P. D. G.
Cecil B. De Mille Announces 1926-27
Subjects, All Drawn from Nov-
els and Stage Plays
Yesterday Cecil B. De Mille an-
nounced P. D. C. would release 41
pictures in 1926-27. Included will be
one special to be personally directed
by De Mille and two Christie feat-
ures.
The list will include 22 adaptations
of novels, eight stage plays, four mag-
azine stories, six originals and one for
the second Christie film. The De
Mille special is "The Deluge," on
which Jeanie Macpherson is now
working. At the De Mille studio 22
productions will be made, 17 at the
Metropolitan studio with the Christies
using both their own plant and Met-
ropolitan.
Among the titles are "The Clinging
Vine," "For Alimony Only," "Van
(Continued un Page 4)
De Mille Leaves
Cecil B. De Mille returned to the
Coast yesterday.
Mack Sennett Here
Mack Sennett arrived here yester-
day. He will remain for ten days,
taking in the Pathe convention and
doing considerable golfing. Lonnie
Dorsa, "gag" man for Mai St. Clair,
accompanied Sennett. At the Am-
bassador.
Release Date Pact
Playwrights and Theatrical Managers
to Agree on Time for Distribu-
tion of Plays
Under the basic contract ratified in
detail by the Dramatists' Guild at the
Roosevelt yesterday, playwrights and
theatrical managers will agree on a
date at which films made from their
works can be released. In turn, the
dramatists will include the specified
date in their contract with the picture
producer.
{Continued on Page 4)
Kinograms Cooperates With Bulletin
Kinograms has arranged with the
British Imperial News Bulletin to
"cover" American events for the ser-
vice. The news reel will cooperate
with Kinogram's cameraman in En-
gland.
Py American titles I — I step out now 1
« fast one I Nell Gwyn.— Advt.
Key Runs Gome Up
Distribution Also Discussed at Fox
Convention — Sales PoliciesI Ex-
plained
Los Angeles — Yesterday the Fox
convention took up a discussion of
the key run situations throughout the
United States and Canada, the sale
{Continued on Page 4)
Pommer Arrives
Erich Pommer arrived from Berlin
yesterday on the Olympic. He ex-
pects to remain in New York for a
few days and then go to Hollywood
to study American production meth-
ods. He stated last night that at pres-
ent there existed a financial depres-
sion in Germany which had Jeft its
mark on the motion picture industry
as well as commercial enterprises
generally.
To Produce in Berlin
E. Bruce Johnson Sailing Wednesday
for Germany to Start Studio Ac-
tivity for First National
E. Bruce Johnson, foreign manager
for First National, sails on the Beren-
garia next Wednesday for Berlin,
where he will make arrangements tor
the production of 20 pictures.
With this amount of product, First
National will be in a position to meet
the German "kontingent" require-
ments and import an equal number
of its own pictures for release in Ger-
many. Johnson's stay abroad will
run over a period of several months.
Hungarian Ban Off
No "Kontingent" There — Features
Will Be Taxed |80 Each Under
New Arrangement
Budapest — It is understood that the
Hungarian Government, following
conferences with representatives of
the American industxy, has decided
not to carry through its "kontingent"
plan, which made it compulsory for
every foreign company to produce
one domestic picture for every thirty
released here. Instead, a tax of $80
a feature has been imposed.
Presumably, American distributors
will continue operations here. It is
understood Metro-Goldwyn-Mayer is
now releasing close to its thirtieth
picture and would therefore have been
compelled to enter production here.
$15,000 Budget
Industry's Plans for Trade Observers
Abroad Thwarted by Cut in Ap-
propriation
Washington — -The Conference Com-
mittee yesterday voted to set aside
$15,000 for the handling of motion
picture activities in the Department
of Commerce.
Gensors Stay in N. Y.
Republicans, Voting on Party Lines,
Kill Democratic Attempts to Re-
move N. Y. Commission
Albany — Censorship will continue
in New York. The Republican group
in the Assembly yesterday deteated
the Administration bill to remove
censorship by party vote. The ballot
was 50 for and 90 against.
Assemblyman Davison who spon-
sored the law for the repeal of news
reel censorship, opposed this measure.
Federal Fight On
House Committee on Education
Opens Hearings on Bills Provid-
ing for Federal Boards
Washington — First guns in the fight
for censorship legislation were fired
yesterday when the House Commit-
tee on Education opened nearnigs on
the Swope and Upshaw bills provid-
ing for Federal Boards of Censors.
The "need" for the legislation was
explained by the authors of the two
measures and by Dr. Clifford Gray
Twombley of Lancaster, Penn.;
Charles K. Swartz, Professor of Geol-
{Continued on Page 4)
Offered at 99Vi
$15,000,000 Loew Issue in Gold De-
bentures to Run for 15 Years —
Stock Warrants Included
It developed yesterday that the
$15,000,000 issue planned by Loew to
finance expansion, will be offered in
15-year 6 per cent sinking fund gold
debentures, with stock purchase war-
rants, through Dillon, Read & Co.,
and the National City Co. The de-
bentures are priced at 99^ to yield
{Continued on Page 2)
Loew Sails April 30
Marcus Loew will sail for Europe
on the Leviathan April 30. Mrs.
Loew and Mr. and Mrs. M. Oppen-
heim will accompany him. He will
visit Nice where Rex Ingram is mak-
ing "The Magician."
Mayer Coming East
Louis B. Mayer is due in New
York about the 20th, to attend the
M.-G.-M. sales convention. He will
be accompanied by Pete Smith, di-
rector of publicity at the studio, and
Dave Bershon, Pacific Coast district
The industry anticipated a budget nianager
of $30,000 which would have made
possible the creation of a special de-
partment with emissaries abroad to
report on developments in foreign
markets of interest to the American
trade.
Universal in Atlanta?
The Evening Post reports that Uni-
versal will lease a $1,000,000 house to
be erected in Atlanta by the Asa G.
Candler interests.
THE
im
-^S^
DAILY
Thursday, April IS, 1
I
0
I •
5 0
VolXXXVINo. 13 Thursday, Apr. 15. 1928 Price 5 Cents
JOHN W. AllCOATE :::::: Publisher
Copyright 1926. Wid's Films and Film Folks,
Cnc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York. N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
j^ar; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
VILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736 4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Financial
A bad break in the sugar shares on the
Exchange yesterday upset the stock market,
bringing many issues down to new low levels.
Practically al'. film stocks suflfered losses of
from 1^ points to 2H- Eastman Kodak
was the only one to show a gain. Famous
dropped 2}4 points, going from 119 to
116^, with sales amounting to 5,700. Pathe
"A" lost 1% points, Loew's, Inc., 1J4 and
Fox Film "A", IJ^. Loew's was the second
most active issue, 4.500 shares having
changed hands.
On the Curb, prices moved irregularly.
Fox Theaters "A" and Trans-Ltix Screen
each lost fractions. Most of the film issues
listed on the Curb were not active.
"Blue" Law Test
Walter Read^ Asks Court to Restrain
Prosecution of Sunday Shows in
New Jersey
Trenton — Walter Reade and the
Raritan Amusement Co. of Perth
Amboy have filed suit in the U. S.
District Court against Prosecutor
John E. Toolan of Middlesex County,
Mayor Wilson of Perth Amboy,
Sherif? Gowen of Middlesex and the
City of Perth Amboy to have them
enjoined from proceeding with indict-
ments now pending against plaintiffs
for operating theaters on Sundays. The
suit also asks that defendants be re-
strained from taking any other action
to close the Reade houses in Perth
Amboy Sundays or any criminal pro-
ceedings based on the vice and im-
morality act.
Reade contends the indictments de-
prive him of equal protection of the
law and that the statute creates un-
equal enforcement and discrimination.
He points out that houses are oper-
ated regularly on Sabbaths without
being molested in Newark, Elizabeth,
Atlantic City, Jersey City and Ho-
boken.
New Stanley House in Philadelphia
Philadelphia — The Stanley Co. has
broken ground for a house at 21st
and Market. It will seat 5,000 and
use both pictures and presentations.
Opening is set for November.
Stanley will also open the Earle,
Atlantic City, July 4. This is a pic-
ture and vaudeville theater seating
3,000.
Offered at 99!/2
(.Continued from Page 1)
6.05 per cent and the warrants entitle
the holder to purchase common
shares in the ratio of five for each
$1,000 principal amount of deben-
tures at $55 prior to April, 1931. The
warrants are detachable on and after
Oct. 1, 1926.
Of the proceeds, $2,000,000 will be
used to take up a secured loan of the
same amount made by M.-G.-M. to
the United Film Assoc, of Germany
in consideration of a contract for dis-
tribution and exhibition in Germany;
$3,000,000 will be used to increase
working capital by liquidating out-
standing bank loans; and the balance
will be invested in new theater enter-
prises and other corporate purposes.
Without giving any effect to ben-
efits expected to result from use of
additional capital obtained through
present financing, the net income of
Loew's, Inc., after allowance for Fed-
eral income taxes at 13^% and all
charges except extraordinary charges
(but without allowing for interest on
the debentures), was $4,537,669 for
the fiscal year ended Aug. 31, 1925.
and $2,046,893 for the 20 weeks ended
Jan. 17, 1926; or the equivalent of
$4.27 per share now outstanding for
the fiscal year ended Aug. 31, 1925,
and at the annual rate of more than
$5 per share for the 20 weeks ended
Jan. 17, 1926.
Quotations
High
Low
Close
Sales
Balaban & Katz .
685^
68
68V5
Eastman Kodak .
109H
109 >^
109^
100
Famous Players
119
115-4
116^
119
*Fam. Play. Pfd.
116K
*FiIm Inspection
. .
454
•First Nafl Pfd.
, .
98
Fox Film "A" .
63^
61 '4
61 '4
300
Fox Theaters "A".
23'/s
22 H
2254
400
•Intern'l Projector
n
Loew's, Inc.
37
36
36
4,500
•Metro-Gold. Pfd.
23
*M. P. Cap. Corp.
20
.
Pathe Exch. "A"
51 H
50'^
SOV^
200
tParamount B'way
955/i
95 54
95 !4
900
Skourajs Bros.
49%
497^
497^
.. . • .
•*Stan. Co. of Am.
49
• • • •
Trans-Lux Screen
8
7 'A
7 'A
1,700
•Universal Pictures
soyi
• ■ • •
•Univ. Pict. Pfd.
, ,
91
• . . .
•Warner Bros. .
, ,
1054
• > • •
Warner Pict. "A"
12^
121/2
12>/2
200
* Last prices quoted
** Philadelphia Market
t Bond Market
Paramount in St. Joseph
St. Joseph — The Observer says that
Paramount is negotiating with the
owners for a lease on the northwest
corner of Eighth and Edmond on
which to build a theater.
FOK. R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
COitA or Without Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.Y.c.
Bryant 395 I
Floods Close Theaters
St. Louis — Due to high water in
Central Illinois and Northern Mis-
souri last week, many theaters were
dark. About two feet of snow melt-
ing with a full week of rain caused
many small creeks and rivers to leave
their banks, and roads became impas-
sable.
To Pay Delegates' Fare
Baltimore — The Maryland M. P. T.
O. has appropriated $1,500 to pay the
fares of delegates to the exhibitor
convention. Those going include
Messrs. Blum, Schlichter, Rome, Dur-
kee, Pacey and Whitehurst.
FOR SALE
Film office 1400 Sq. ft., fully fur-
tiished with cutting room, 2 cartoon
stands with cameras.
Box K-137
c-o Film Daily 1650 Broadway
New York City
Loew House Mortgaged
Akron. O.— Mortgages amounting
to $170 000 were placed on the prop-
erty upon which the • new Loew's
Hippodrome will be erected.
A COMPLETE LABORATORY
AND TITLE SERVICE
The Standard of the Industry
723 7th Ave., N.Y.C. Bryant 5450-1
GENE MARCUS
Another RAYART Booster
HAL ROACp
bresentsf
GlennTi
Sheilf
Jimmie Finlayi
anf Vivian Osm
This is a 'Cornerblock' cut furrhed
FREE for all Pathecomedies atotu
exchange. 1
V-
if
if
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if
if
if
if
if
if
if
if
if
if
if
if
if
if
if
if
if
if
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JjC Made Especially for Exhibiti|
if
if
if
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if
if
if
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"Thoughts for
Mothers' Day"
One of James FitzPatrid
American Holiday Series
A Six-minute Film Tribute
The Mothers oi
the World!
^
i
MOTHERS' WEE
May 9th to May 15tli|
Booked Direct to First Ril
Theatres Anywhere in the|
United States
1*1
ImUt
m
FitzPatrick Pictures, Inc
New York Ci
If 729 7th Ave.
if
U Phone Bryant 8139
if
iiiiiiiiiiiiiiiiiiiiii
NO WORRY COMPLEX
Mental anguish must come with exposure to financial hazard.
For the premium, your Insurance Policies should accomplish a com-
plete transfer to the Insurance Companies, of both the financial hazard
and the mental anguish.
In this respect, our clients do not have the worry complex because
they know we know our business.
■
; HratisEifir ]t«EeisN^ieEi]?r CO»
INCORPORATED
IIM5UHAMCE BMOKER
; 80 MAIDEN LANE. N. Y. C. Telephone John 3080
THE
'^Xl^
m
DAILY
Thursday, April 15, 1926
***— MiMltl I Ifllll I— ^
Federal Fight On
(Continued from Page 1)
it John Hopkins University, Bal-
-e and Dr. Charles Scanlon, of
burgh.
oponents of the bill paid high
e to the films and the good which
I might accomplish, but stressed
! allegations that approximately
bird of all the pictures contained
ious scenes.
'Ope declared he could not assure
esentative Black, of New York,
questioned him, that the pro-
1 Federal Board would result in
limination of these bodies,
lumber of pictures containing objection-
scenes were named by Dr. Twombley,
he said, sat with the Pennsylvania Board
visitors were barred. He admitted that
the tihns he named had been passed
e Pennsylvania Board, declaring such
i to be utterly inadequate and more or
olitically controlled.
y two witnesses for the opposition were
They were introduced by Jack S.
)lly, Washington representative of the
organization. The first, Mrs. Thomas
cGoldrick, of the International Federa-
if Catholic Alumnal, declared that "we
1 danger of becoming over controlled,"
irotested vigorously against any legis-
which would harness the people to the
Msion of politicians. She declared that
eople themselves were the best censors
sserted that the producers were work-
:xcellently with her organization and
any changes in pictures which were
mended.
.. Alonzo Richardson, of Atlanta, rep-
ing the Georgia Federation of Women's
, told the Committee the place for cen-
Ip is in the home. She also praised the
cers and sxhibitors for the cooperatiTe
shown.
! hearing will be continued this morning.
Leni Expected from Berlin
ul Leni, German presentation di-
r, will arrive in New York short-
;n route to the Coast to join
ersal. He designed the sets for
fee Wax Men."
End Distribution Deal
anfield & Clarke are no longer
ling the Molly May series for
ur J. Lamb. Other distribution
igements are expected soon.
Bennett to Shut Down
hitman Bennett will temporarily
)ntinue production and either
a a trip to Europe or go to the
!t.
In the Courts
A verdict for $4,000 was returned
in the Supreme Court in favor of
Marie Neals against the Atlantic Mo-
tion Picture Co., Inc., owner of the
New Comedy Theater at 114 W. 65th
St., in a suit for $10,000. The plain-
tiff alleges that while she was passing
the theater an employee of the defen-
dant threw out a burning film which
struck her while she was on the side-
walk, causing severe injuries.
Supreme Court Justice Ford dis-
missed the complaint in a suit of
Murray Phillips against Eleanor
Boardman to recover $7,085 on the
defendant's plea, made by Nathan
Burkan, that the complaint did not
state a cause of action. Phillips al-
leged that under an agreement made
in 1921 he became Miss Boardmaji's
personal representative and publicity
promoter, and was to get 10 per cent
of her salary and his share was guar-
anteed to be $100 a week. He al-
leges that the sum sued for is due
him. The actress contended that
Phillips failed to allege that she re-
ceived any salary under any contract
obtained through him.
1,800 Seat House in New Rochelle
New Rochelle — A syndicate headed
by J. Albert Mahlstedt, lumber mer-
chant, will erect a $400,000 house
seating 1,800 at North and Winyah
Aves.
Lillian Gish as "Annie Laurie"
Los Angeles — Lillian Gish's next
for M.-G.-M. will be "Annie Laurie,"
based on Robert Douglas' poem with
adaptation by Josephine Lovett. John
Robertson will direct, his first under
his contract.
Release Date Pact
iContinued from Page 1)
. The agreement also provides that
plays cannot be offered for sale for
picturization until they have earned
their rights. This will be accom-
plished when they have had 75 per-
formances on the road or three weeks
in New York.
SPECIAL NOTICE
AT
HOTEL PLAZA
8:30 P. M., MONDAY, APRIL 19TH
JOSEPH PLUNKETT'S
De Luxe Presentation of
**The Last Days of Pompeii"
Based on the Immortal Love Story
By E. BULWER LYTTON
Tickets on Application to
JEFFREY BERNERD
Room 406 Hotel Algonquin New York City.
41 From P. D. G.
(.Continued from Page 1)
ity" and "Nobody's Widow," starring
Leatrice Joy; "Gigolo," "The Cruise
of Jasper B," "His Dog" and "Ladies
Must Love," starring Rod La Roc-
que; "Sunny Side Up," "Risky Busi-
ness," "Corporal Kate," and "The
Little Adventuress," starring Vera
Reynolds; "Her Man O' War,"
"Fighing Love" and "White Gold,"
starring Jetta Goudal; "Almost A
Lady," "For Wives Only," "The
Night Bride," "Man Bait" and ''Get-
ting Gertie's Garter," starring Marie
Prevost.
Priscilla Dean in "The Speeding
Venus," "West of Broadway" and
"Jewels of Desire" and Joseph Schild-
kraut in "Meet the Prince," and "The
Heart Thief." The De Mille Corp-
oration will produce five: "Rubber
Tires," "The Yankee Clipper," "Turk-
ish Delight," "Silk" and "The Country
Doctor." Metropolitan will include
"Flame of the Yukon," "Pals in Para-
dise," "The Rejuvenation of Aunt
Mary," "No Control," "Jim, the Con-
queror," "A Harp in Hock" and "The
Sea Wolf." The first Christie comedy
will be "The Nervous Wreck."
"U" to Make Film in Paris
Universal will start "The Man Who
Laughs" in Paris in September. Two
American stars will be assigned leads.
Jesse Goldburg in from Coast
Jesse Goldburg is in from the Coast
relative to future productions.
Key Runs Gome Up
(Continued from Page 1)
of this season's product and various
other distribution matters.
Sidelights
Los Angeles — The boys all attended a
boxing match last evening at the Los An-
geles Auditorium. A certain manager was
heard to express the opinion, after seeing
one of the boxers being badly marked up,
that he was sorry that two exhibitors in
his territory that he knew were not in the ring
instead.
Everyone is all set for the barbecue at the
Tom lUix ranch tonieht.
Max Milder has everybody annoyed sing-
ng "All Alone," "Kemember" and "Always."
Milder just recently has been married. The
company ruling that all wives must be left
home was some blow to Milder.
Milton Schwartz emphatically states that
the comedy director did not have the Wil-
liam Fox family in mind when he produced
the picture "Too Many Relations."
Izzie Krotosky, purchasing agent for the
company, has had to have a watchman stand
guard over his door every evening when he
retires on account of turning down requisi-
tions, izzie better take better precautions or
the managers may bump him ofl as well as
the guard.
FOR SALE OR RENT
Motion picture laboratory, Palisade,
N. J., near Fort Lee ferry. One
story fireproof building, about 2700
sq. feet floor space. Built sperial-
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
AMSTERDAM AGAIN!
Genial Ben, master of Master-piece Ex-
change, Philadelphia, started off with
the Rayart-Radiant Comedies and then
reached out and grabbed
RAYART'S FAST-ACTION SERIES
starring
BILLY SULLIVAN
Thus smoothing the road-bed of the
path that leads to Easy Street.
Foreign Rights Controlled by Richmount Pictures, Inc.
THiS ONB SHOULD GET
PieriTY OF SUGAti AT
THB BOX OFF/cef
LOo
YOU SAID /T. ceowiB.*
— } YOU s At on/
IN ENGLISH
Its
GEORGE SIDNEY
and
CHARLIE MURRAY^
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national.
Pictured
W^u.
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WiMFEDmm 'Pjvdaction
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HE'S A NUT/
OH.' WHATAWn?
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A NUT/
HE LAf FS 1.IKF
AMUT/
HE LOVES J.IKE
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HE RUN?1|KF
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HE CRIES LIKE
ANUT/
HE DANCES Lll€
A HUT/
HE KISSES IIKE
AMUT/
HE'S A NUT/
Samuel S. -Hutchinson. Presents
Edward Everett Horton
with
Mae Bush
DIRECTED BY LXOYD INGR^fflAM
FROM THE POPULAR NOVEL BY
FREDERICK S. ISHAM--
HUTCttlNSON comedy/
Distributed ty
ASSOCIATED EXHIBITORS.
t N C O R-p OH A-r E D '—
Oscar A.Price.Pres.
It's a
■aSiMi
4e BRADSTREET
/ FILMDOM
Authority
XXXVI No. 14
Friday, April 16, 1926
Price 5 Cents
lound Table
i "kontingent," despair of
rican film exporters, fades
' in Hungary. That's wel-
: news. The inside story is
esting.
eting around the conference
is responsible. The Hun-
in Government wanted to
r home production. There
to be one Hungarian-made
re for every thirty foreign,
rican distributors objected.
■ said it was economically
xind. Then a rift.
:hanges were to be pulled out.
iimerican pictures for Hungary
he edict. A few days ago the
arian Government and a rep-
aiive of the Hays office held
eting. At its conclusion, the
ingent" idea was dead. Instead
of $80 per feature was imposed,
situation is solved. Arbitration
n exchange of ideas did it.
Conferring in England
■ Lowry, Hays man in England,
eting the British trade. April
ill see an important session.
nd wants this. America wants
It's almost a certainty, how-
that a middle ground will be
:. Then the English situation
s hoped — will be met.
An Open Mind
i so, despite agitators abroad,
ica is listening. It is right that
le industry should. The Hays
ization is most active. Little
ird ot the effort. However, it
in no uncertain manner.
Hungarian incident is impor-
Its influence will extend be-
that little country. The deci-
n Budapest means this: That
s has been reached upon which
ining elsewhere can be con-
1.
nands must be tempered by
ji. Foreign nations need Ameri-
pictures. The industry here
I abroad for much of its business.
I leans on the other. Certainly,
s sufficient excuse for a round
discussion and plenty of it.
KANN
eet off of 9000 ft. Fdited I You
t know "Our Nell" now. — Advt.
"U" in Atlanta
Closes 20-Year Lease on 2,500-Seat
House, Being Built in Connec-
tion with Macy Store
Atlanta — Universal has closed a
deal for a big theater being erected
here by Asa Candler, Inc., in con-
nection with the new Macy store un-
der construction at the corner of
Peachtree and Ellis Sts. More than
$600,000 will be spent on the theater.
Of this amount $400,000 will go into
the building itself and $200,000 in
equipment. The house will seat ap-
proximately 2,500 and is expected to
open in April, 1927.
It will have a mammoth stage and
numerous dressing rooms to accom-
(.Continued on Page 2)
Ready to Build
Fox Theaters in All Key Cities if
Necessary in Order to Get Dis-
tribution, Wm, Fox States
Los Angeles — William Fox, ad-
dressing the 23rd annual Fox conven-
tion at its business session yesterday,
said that if it were necessary to secure
adequate distribution, he would build
theaters in every key city in the coun-
try.
Over 450 directors, stars and execu-
tives of the organization attended a
(Continued on Page 6)
Still Planning
Sid Grauman Going to Chicago on
Theater Chain— No Site Selected
in New York As Reported
Sid Grauman, who addressed the
A. M. P. A. at its luncheon yester-
day, will go to Chicago in about a
week to advance plans for his cir-
cuit of between 25 and 30 two-a-day
houses. He denied that he, in asso-
ciation with Joseph Schenck and the
Shuberts, have purchased property
(Continued on Page 4)
24 from Columbia
Columbia Pictures in announcing
24 pictures for next season, states
that an advertising campaign in the
Saturday Evening Post will com-
mence in June. The new product in-
cludes: "The Lost House," by Rich-
ard Harding Davis, "The Price of
Honor," "The Lightning Express,"
(Continued on Page 6)
Denies Roxy Theater Sale Story
William E. Atkinson said yesterday
that there is no truth in a revived re-
port that the Roxy Theater is to be
sold to Balaban & Katz. "Roxy" is
due in New York from the Coast
Sunday.
Daylight Saving
Daylight saving time be-
comes effective in New York
and adjacent territory, includ-
ing New Jersey, at midnight
April 24, and concluding in Sep-
tember. Observance of the
schedule is "spotty," some of
the smaller communities fail-
ing to come in line. Although
Connecticut has an anti-daylight
saving law, the larger towns,
without advancing their clocks,
start business an hour earlier
than usual.
Alleges Story Was Pirated
At a continuation of the piracy trial
brought by Metro-Goldwyn against
Commonwealth, Howell Sales Co.,
and others, in which it is claimed
"Vendetta" was stolen from Archi-
bald Gunter's play, "Mr. Barnes of
New York," Augustus Thomas, Irvin
S. Cobb and Robert H. Davis were
witnesses yesterday. All testified that
in their opinion it was a clear case of
piracy. Pola Negri starred in the al-
leged pirated version. M-G asks for
damages of $100,000.
Artie Nu-Air Arranges Distribution
Artic-Nu-Air Corp., manufacturers
of air conditioning equipment and
cooling systems, have arranged with
Joseph Forster and Harry Keller, for-
mer exchange men in the New York
territory, for the distribution of their
equipment in the following territories:
Maryland, New Jersey, Delaware and
Dist. of Columbia. They will open a
local office next week.
Hope to Reorganize Vital
Hopes of reorganizing Vital Ex-
changes, now bankrupt, are held by
some of its creditors who met yester-
day afternoon at the office of the ref-
eree, Samuel Miller. It was decided
to defer further action until April 26,
when they will meet at Miller's office.
About 20 creditors attended the meet-
ing.
Capra to Direct Langdon
Los Angeles— Frank Capra will di-
rect Harry Langdon in "The Yes
Man" for First National.
On Way to New York
Los Angeles— Pat O'Malley and
lack White left here Wednesday for
New York.
Wanda Wiley's Contract Ends
Stern Bros.' contract with Wanda
Wiley has been terminated, according
to Julius Stern.
Amsterdam Has Chain
He and "Pop" Korsen Acquire 5
Houses in Reading in Deal In-
volving Over Million and Half
Philadelphia — Ben Amsterdam, and
his partner in Masterpiece Film At-
tractions, "Pop" Korsen, have ac-
quired five of the Carr-Schadd thea-
ters in Reading.
It is one of the largest of recent
theater deals put over in this section
and involves $1,600,000.
Contracts transferring the theaters
from Carr and Schadd to Amsterdam
and Korsen were signed yesterday
morning.
Warner Block System
Places Salesman in Complete Control
of Sales, Play Dates, Collections /
in His Section /
A block system, which Sam ,E.
Morris has worked out for tne War-
ner organization, provides that each
branch territory be divided into
Block A, B, etc., with each operated
by a salesman who will be responsi-
ble not only for sales but for play
dates and collections, operating much
as if it were his own business.
(Continued on Page 6)
Warm Censor Hearing
Witnesses Asked to Show Difference
Between Regulation Asked and
State Censorship
Washington — There was consider-
able excitement at the censorship
hearing before the Education Com-
mittee of the House yesterday when
members of the committee endeavor-
ed to draw from witnesses the differ-
ence between the "regulation" asked
for and censorship as now exercised
(Continued on Page 4)
Loew Issue on Market Today
The $15,000,000 Loew issue in 15-
year 6 per cent sinking fund gold de-
bentures will be placed on the m;>rket
today by Dillon, Read & Co. and the
National City Co.
Quigley Returning Today
Martin Quigley, publisher of the
Exhibitors' Herald, arrives today on
the Berengaria and leaves Saturday
for Chicago.
Less Unemployment
Washington — March showed a
slight decrease in unemployment, ac-
cording to the U. S. Employment
Service.
Comerfords Acquire Three
Scranton, Pa. — The Lee and Van
Dyke theaters at Wyalusing and a
house at Montrose, have been ac-
quired by the Comerford Amusement
Co.
/
THE
VH
■JXI^
DAILY
Friday, April 16,
VoLXXXVI No. 14 Friday, Apr. 16, 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Publislier
Copyright 1926. Wid's Films and Film Folks,
Inc. Publislied Daily except Saturday and bol
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
«utside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
tign, $15.00. Subscribers should remit with
order. Address all communications to THE
flLM DAILY, 1650 Broadway, New York,
». Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. HoUy-
Sood, California — Harvey E. Gausman, 6411
oily wood Blvd.; 'Phone, Granite 3980.
i^ondon — Ernest W. Fredman, The Film
iCenter, 58, Great Marlborough St., London,
H . L, Paris — La Cinematographic Francaise,
i. Rue Saulnier.
Financial
Although early trading in the market in-
dicated lossss in most of the active indus-
trials, heavy buying in the last hour placed
stocks on the gaining end. In film stocks,
trading was very quiet. The active film
shares, however, made slight gains over the
Jr^viouv day.
Famous dropped half a point in a sale of
4,800 shares, but the preferred showed an
increase of a point and a half on the sale
of 100 shares. Likewise, Fox Film "A"
gained a point and a quarter on the day's
bargaining, rising to 62^.
The market was generally dull, except dur-
ing the afternoon session when the buying
began in what was believed to have been an
efiort to cover on shorts.
Quotations
High
Low
Close
Sales
Balaban & Katz .. 68
68
68
Eastman Kodak ..109
108 '4
108 '4
800
Famous Players ..117
115
116
4,800
Fam. Play. Pfd. 118
118
118
100
•Film Inspection
4 '4
■ • • •
•First Nat'l Pfd. ..
, .
98
....
Fox Film "A" .. 625^
61
62^
1,500
Fox Theaters "A" 22Ji
22-4
22^
1,000
•Intern'l Projector . .
11
Loew's, Inc 36J4
36
36^
3,600
•Metro-Gold. Pfd. ..
, ,
23
•M. P. Cap. Corp. ..
, ,
20
....
Pathe Exch. "A" 50J<
50
50
400
tParamount B'way 9514
95 54
95-4
1,200
Skouras Bros 49^
4974
4974
....
"Stan. Co. of Am. . .
48
•Trans-Lux Screen
^V1
....
•Universal Pictures . .
iO'A
•Univ. Pict. Pfd. ..
91
•Warner Bros
lO'A
....
Warner Pict. "A" 12}<
12)i
I2}i
400
• Last prices quoted
*• Philadelphia market
t Bond market
"Brummel" for Broadway Again
"Beau Brummel" has been booked
for the Cameo for the 18th, 19th, and
20th. .-"^-^
"Rose of the Tenements" to F. B. O.
John Moroso's story, "Rose of the
Tenements," has been acquired for
production by F. B. O.
Western Pennsylvania Meeting
Pittsburgh — The annual convention
of the M. P. T. O. of Western Penn-
sylvania will convene at the Fort Pitt
Monday and Tuesday.
Admit Unchaperoned Children
Oswego, N. Y. — Children are being
admitted to local theaters without
adult escorts. Women's organiza-
tions are providing committees in
each house to act as chaperones.
Contracts for Famous Theaters
The U. S. Realty and Improvement
Co. reports they have signed con-
tracts for the building of two Famous
theaters, one in Jacksonville and one
in St. Petersburg, Fla.
Change Corporate Name
Albany — The Henry Ginsberg Dist.
Corp. has been changed to Ginsberg-
Kann Dist. Corp.
Neilan's First
Los Angeles — Marshall Neilan's
first for Paramount will be "Diplom-
acy," Victor Sardou's play. Blanche
Sweet will be featured. Ben Glazer is
adapting.
Theater Meeting in Berlin
Berhn — Gustav Rickell, president
of the German Actors' Alliance, an-
nounces an international theatrical
convention to take place in June.
Fourteen nations will be represented
including United States, France,
Great Britain and Germany. Purpose
is to establish better cooperation be-
tween theatrical professions of all
countries.
Jackie Coogan's Next
Los Angeles — Jackie Coogan's next
for M.-G.-M. will be "Johnny-Get-
Your-Hair-Cut," an original race
track story by Gerald Beaumont.
Jackie will play a jockey. Locale,
Latonia, Ky.
Illinois Convention Train
Chicago — A total of 125 exhibitors
from Illinois, Omaha, Wisconsin and
Minnesota will go to Los Angeles to
the M. P. T. O. A. convention on the
"Illinois Associated Theater Owners'
Special" which leaves May 26.
New Costello Vehicle
Hollywood — W a r n e r Bros, will
star Dolores Costello in "The Heart
of Maryland."
U. A. Office in Charlotte
Charlotte, N. C. — A branch office
of the United Artists has been opened
here with C. E. Peppiatt in charge.
Dallas Exchangeman in N. Y.
W. G. Underwood, president of the
Specialty Film Co., Dallas, is at the
Astor in search of production and for
a vacation. He returns in about three
weeks.
Wurlitzer Buys K. C. Firm
Kansas City — The sale of the Wun-
derlich Music Co. to the Rudolph
Wurlitzer Co. has been made. The
purchase price was not revealed. Ac-
cording to F. Brodeur, local manager
for Wurlitzer, the deal is an outright
buy, and Wurlitzer will move into the
Wunderlich building immediately.
Extensive remodeling work is plan-
ned, including the installation of a
mammoth sales room occupying an
entire floor for the display of auto-
matic instruments and theater pipe
organs.
P. D. C. Titles Changed
Los Angeles — P. D. C. have
changed the title of "Risky Business"
to "Her Man O' War" and "The
American Sex" to "Meet the Prince."
Fire Destroys Two in Moncton
Moncton, N. B. — The Capital and
j Empress here were recently destroy-
ed by fire. Loss estimated at $200,-
000. Fire broke out in the central
part of the buildings which were prac-
tically joined together. The theaters
were owned by Eastern Amusement
Co., Ltd.
$750,000 N. Y. House
The Broadway & Dyckman Build-
ing Corp. will erect a $750,000 house
at Broadway and Dyckman St. I. Or-
lando, Bates and Franklin are the
architects.
De Mille Leaves Today
Owing to a last minute change in
plans, Cecil B. De Mille did not leave
for the Coast on Wednesday but in-
stead entrains this afternoon.
"U" in Atlanta
(.Continued from Page 1)
modate any kind of show. Dan Mi-
chalove engineered the deal for Uni-
versal with Famous, Loew and Fox
angling for the house.
Universal's lease covers 20 years
with an average yearly rental of
$60,000.
Fox Not to Appeal
Hollywood — Officials of the Fox
Film Corporation have abandoned
their appeal from the verdict of a fed-
eral court jury which awarded Fred
Kley a judgment against them for
$49,089.23.
Sunday Law Vetoed
Amite, La — An ordinance prohibit-
ing Sunday amusements has been in-
validated by the refusal of the mayor
to sign it.
Deverich Enroute East
Los Angeles — Nat Deverich, presi-
dent of Fine Arts Studios, has left
for New York.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Ptnna. 6564
Schwartz Managing Renonj
Ben Schwartz has been appf
manager of the Renown Exchi
succeeding Jack Bellman, who rl
ed to operate his own exchangl
"Midnight Sun" Opens Aprilj
-^"The Midnight Sun" will st|
the "The Flaming Frontier" j
Colony on Friday night, April
HAL ROACH
presents r
GlennTryon
■'Ah
Path6comedy ,
in\
^UkulJ
Shell
m//, MackSv
Jimmie FinlaX
This is a 'Cornerblock' cut fi
FREE for all Pathecomedies x
xchange.
m
NATIONAL EVAl
LABORATORIES, Ii
Developing — Printing — TitI
1476 Broadway
Telephone! Bryant 9330-!
Wanted I
High speed moving pictij
lense F-L9 or F-2.7.
Phone Wisconsin 3770 i|
MR. HEFFE
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Ward Cine LaboratofYJ:.
216-222 Weehawken St.
Union City, N. J. i
Telephone Union 4800
G. BERT WARD, l*
You'll
Find
One
Everywhere
Price $5.00 or
Free to Film DaUy
Subscribers
THE SAD STORY
of THE EXHIBITOR
WHO WAITED TOO LONG
There was an exhibitor
Who hstened to fast and loose talk
Who thought that one star made a milky way
That a few good pictures made a big season
That something else could compete
With 15 years of constructive leadership
So when Paramount announced
The greatest program of pictures ever known
Stars, stories, directors, casts — the cream of the world !
75 smashing attractions for 1926-7
The 15th Birthday Group
This exhibitor thought he was "wise"
He didn't sign
The leading showmen of the country, by the thousands
Got their names on contracts at record speed
Everywhere it was in the air :
"Nothing to it but Paramount this fall — get 'em quick!"
Then this "wise" exhibitor hesitated
He got a little panicky
He rushed to the Paramount salesman
"Sorry," said the salesman, "but your opposition got 'em."
And now this "wise" exhibitor
Is kicking himself all over town
He can't sleep nights
He has nightmares in which his opposition's lights keep flashing:
HAROLD LLOYD and "OLD IRONSIDES" and "SORROWS OF
SATAN"
And "BEAU GESTE" and "THE ROUGH RIDERS" and "GLORIFY-
ING THE AMERICAN GIRL' '
And crowds pour into the opposition house
The "wise" exhibitor keeps moaning, "I waited too long — too long."
And it's all very, very sad.
II
Warm Censor Hearing
(Continued from Page 1)
in various states. Lee F. Hammer,
of Russell Sage Foundation, appeared
in opposition to the measure saying
d/^ people did not want censorship, cit-
ing the 1922 vote in Massachusetts as
evidence.
Mrs. Howard B. Bennett, of Mary-
land Citizen's League for Better Pic-
tures, delivered a vicious attack on
the industry but when questioned at
length by Representative Tydings of
her state resented further queries.
Canon Chase read from the bill the
requirement that censors should not
be affiliated with any political party
and was told by committee members
that this made it unconstitutional.
Dr. Frank E. Jensen, Federal Motion
Picture Council, declared the Up-
shaw bill is not censorship but regu-
lation.
Hearings are to be continued.
Luber on Way to Coast
Harry Luber. president of Chromos
Trading Co., has left for the Coast.
25 Day Approval Clause
Kansas City — According to a ruling
passed by the Joint Board of Arbi-
tration distributors will be granted
25 days for the approval of all con-
tracts written between now and
Mav 1.
The uniform contract, which manv
are still using until the new Stand-
ard Exhibition Contract becomes ef-
fective, clIs for a 25-day aonroval
notice. The Standard Exhibition
Contract, calling for 15-day aoproval
notice, will become eflFective May 1.
Staff Changes at Universal
Los Angeles — Carl Laemmle has
made several changes in the studio
staff. William Lord Wright has been
appointed supervisor of all Westerns
a position formerly held by Isadore
Bernstein. The latter will write orig-
inal stories for "U". Frank Beres-
ford has been anpointed story editor
and succeeds Winifred Eaton Reeve.
Theater in $5,000,000 Hotel
S4. Louis — A theater to seat POO is
included in the plans of a $5,000 000
hoel-anartment to be erected at L'n-
dell Blvd. and Spring Ave., by the
Stuyvesant Realty Co. Another the-
ater and airdome is planned for Cook
and Tavlor Aves. Jacob Rubin and
Sons. 808 Chestnut St., are the pro-
moters of this project.
Williams and Kramer on Trip
Ralph Willipms Southern sales
manager for Universal, is on a trip
through the Midwest. Earl Kramer.
Ea'jtern sales manaeer, is now in
Cleveland and will visit exchanges in
that territorv.
Enters Production Denartment
Famous has brought Claufle Mit-
chell to Nf>w York from the Coast to
succeed John H. Butler in the home
oflfire denartment. Formerly in charge
of the Paramount School of Acting.
THE
■^m
Studio Near Victoria, B. C.
Victoria, B. C. — Comment contin-
ues as British film company has un-
dertaken to establish a studio here.
Neill Making "Black Paradise"
Los Angeles — R. William Neill will
direct "Black Paradise" for Fox with
Madge Bellamy and Edmund Lowe
featured. L. G. Rigby adapted the
story.
Sign Patricia Avery
Los Angeles — Louis B. Mayer, of
M.-G.-M., has signed Patricia Avery,
formerly a secretary at the studios.
She will soon make her debut.
Halliday to Coast
Richard Halliday, of George Pal-
mer Putnam, book publishers, left for
the Coast yesterday.
Karzas Wants Ideas on Theaters
Chicago — In order to obtain ideas
on theater construction, Andrew Kar-
zas, president of the Woodlawn The-
ater Co., has gone on a tour of large
houses on the Coast. The tour is
being made in preparation for plan-
ning of the proposed Woodlawn.
Educational Exploitation
Plans are being made for the adver-
tising and exploitation of Educational
releases for the coming season. A
national campaign which promises to
be extensive is to be inaugurated and
an enlarged exploitation staff will be
put to work.
Brownridge Denies
G. W. Brownridge, of Toronto, de-
nies that anything was paid to him
in connection with the "Roxy" trip
to Toronto last fall. He further states
that $1,050 was paid to Cameraman
Williams for seven weeks' work.
De Mille Prizes at Convention
The Cecil B. De Mille sales trophy
and three other prizes which De Mil-
le will personally present to the win-
ners, will be awarded at the P. D. C.
sales convention in Los Angeles the
first week in May.
Must Use Distributors' Ad Copy
Milwaukee — In letters to all exhibi-
tors, the Film Board of Trade orders
that they abide by the advertising
clause and, "all advertising matter
must be leased from or through dis-
tributors."
Columbia Buys Two Theaters
Paducah. Ky. — The Columbia
Amusement Co. has purchased the
Elite and Kozy of Metropolis from
A. J. Gibbons. Both houses will be
renovated and redecorated.
He Drii^) the (xmis
YOU SHOUU) LEAKN-
VHY— AT OUR /
NLlfilST EXOIANCI./
DAILY
Zittel Plans Sunday Paper
Carl F. Zittel, publisher of "Zit's
Weekly," will start the New York
Sunday Leader, a 12-page weekly,
Sunday.
Friday, April 16, ,2t„
Studio May Go to Elmira
Hornell, N. Y.— The Hornell M,
P. Corp., according to report, intends
moving headquarters to Elmira and
erecting a studio there.
Coming to Broadway Theaters
Features at Broadway houses start-
ing Sunday are: Capitol, "Beverly of
Graustark"; Rivoli, "A Social Celeb-
rity"; Strand, "Old Loves and New".
Another K, C. Suburban House
Kansas City — Construction of an-
other suburban theater became as-
sured when W. Lee Vaughn. J. V.
Lynn and Charles Vaughn announced
that excavation work had been start-
ed at 1714 West 39th St., for a 1,250
seat house. The owners have taken
a ten-year lease at a rental of $4,200
the first year, $4,800 the second year,
and $5,400 a year for the balance
of the term. They operate the New
Centre, Kansas City, and the Art and
Mid-way, Kansas City, Kans.
Still Planning
(.Continued from Page 1)
on Broadway between 51st and |!a(i
Sts. for a theater.
In his address, Grauman declied
that theaters have advanced
than pictures. He attributed the
cess of notables in the film ind
to "hard work" rather than ge
i
Vic Shapiro
troduced him.
of United Artist; in
Renee Adoree Not Loaned!
M.-G.-M. denies Renee Adoree .i
be loaned to any other producer e
reported.
I
I
Louis Baiun on Trip
Louis Baum, of Elbee Pictur* ij
on an extended sales trip to key c es
Frey Manages Moss' B'way
Harry Frey is now manage ol
Moss' Broadway.
Secret ary-Executive-Availabl
Years of film experience, capable, c
ficient, present employer leaving cit
Excellent credentials.
Box M-287
c-o Film Daily 1650 Broadw:
New York City
Umii/ersal'S
Gieater
Movie List
WILL YOU LOVE
HER IN SEPTEMBER
^S YOU
IN MAY?
Darn few exhibitors
Are going to find themselves
Tied up with commitments
This year '
Only to regret their haste
Wlien Metro-Goldwyn-Mayer
Reveals the new wonders
Of showmanship production
We will have for you in 1926-1927.
M-G-M has won supremacy today
As a maker of box-office hits.
A wise policy right now is to
Sit tight and watch
M ETRO - GOLDWYN - MAYER
T/fe Talk of the Industry
zj£&<
DAILY
Friday, April 16, 1«
Warner Block System
(Continued from Page 1)
Each exchange center has been di-
vided into zones, and where there is
a large key city it has further been
divided. Lists of towns are alphabeti-
cally arranged in each territory and
are classed by state, county, popula-
tion, with names of theaters and seat-
ing capacity.
Each block will be called upon to
bear its proportionate share of the
branch office quota. The size of the
blocks was determined by the abil-
ity of salesmen to work them proper-
ly and it is thought the arrangement
will mean better service to the ex-
hibitor.
Yesterday a delegation of Warner
executives and district managers left
for the sectional convention to be held
in Chicago.
"Sam Morris Months"
April and May are known as "Sam
E. Morris Months" in the Warners
sales organization.
To Broadcast Talking Film
Boston — A talking picture will be
broadcast tonight at a dinner of the
Boston City Clubj Station WEEI
being used. It shows Thomas Wat-
son, assistant of Alexander Graham
Bell, inventor of the telephone.
-D-y with von Stroheim
Los Angeles — Richard Day will
again act as art director for Eric von
Stroheim on his forthcoming produc-
tion, "The Wedding March," and is
now making preparations at Asso-
ciated studios.
Kansas City House to Pictures
Kansas City — The Gayety, down-
town Surlesque house, has changed its
policy to pictures and vaudeville
presentation. The admission price
will be 25 cents. The bill will change
twice weekly.
Named for Arbitration Board
Philadelphia — William Heenan of
First National, Miles Gibbons of
Pathe and Gene Marcus of the 20th
Century Film Exchange hav« been
appointed to the arbitration board.
Baren to Pittsburgh
L. Lawrence Baren, salesman for
Cranfield & Clarke, is going to Pitts-
burgh to attend the convention of the
M. P. T. O. of Western Penn., Mon-
day and Tuesday.
Zanuck Leaves on Sunday
Daryl Francis Zanuck, scenario writ-
er who came East with Jack Warner,
leaves for Hollywood on Sunday.
$1,000,000 Reade Theater
Asbury Park — Walter Reade will
spend $1,000 000 on a theater to re-
place his house destroyed by fire Sun-
day night. The theater will seat 3,000.
Mortgage Theater for $150,000
Waverly, N. Y.— The new Waverlv
has been mortgaged for $150,000.
The Owego Amuse. Co. is the owner.
24 from Columbia
{Continued from Page 1)
"Sweet Rosie O'Grady," "Birds of
Prey," "The Wreck," "Poor Girlie."
"The Sidewalks of New York," "Stol-
en Pleasures," "The False Alarm,"
"Adele, the BelFe of Broadway,"
"The Truthful Sex," "Wandering
Girls," "The Clown," "For Ladies
Only," "Obey the Law," "Paying the
Price." "The Girl Who Smiles,"
"The Better Way," "The Romantic
Age," "Remember," "Meet the Wife,"
and "When the Wife's Away."
Schines Celebrate 9th Anniversary
Gloversville, N. Y. — The Schine
Theatrical Corp. last week celebrated
its ninth anniversary. In 1917 the
company started with the Hippo-
drome here, and now its theaters have
a combined seating capacity of 42,000,
with houses in the following cities:
Auburn, Bath, Buffalo, Canajoharie,
Canandaigua. Carthage, Cobleskill,
Corning, Dolgeville. East Rochester,
Geneva, Herkimer, Little Falls, Lock-
port, Lowville, Medina, Newark, Nor-
wich, Oneonta, Oswego, Penn Yan,
Rochester, Salamanca, and Buffalo.
Three Foreign Offices
Cranfield & Clarke plan three of-
fices abroad. R. T. Cranfield is now
in London to establish a branch, of
which he will remain in charge. Of-
ficeswill also be opened in Paris and
Berlin. The concern has exchanges
in Canada as follows: 27 Prince Wil-
liam St.. St. John; 12 Mayor St.,
Montre.-il: 21 Dundas St., East, Tor-
onto; 402 Film Bldg., Winnipeg. An
exchange has also been opened in
New Haven.
"Senor Dare Devil" Cast
Los Angeles — The complete cast
for First National's. "Senor Dare
Devil," includes: Ken Maynard, Dor-
othy Devore. George Nichols. Josef
Swickard, J. P. McGowan, Sheldon
Lewis, Buck Black. Billy Branev and
Dick Sutherland. A1 Rogell is direct-
ing and Sol Polito is cameraman.
Several Rayart Sales
_ Rayart has sold eight Al Hoxies
eiffht Helen Holmes, eight Bob
Reeves and eight melodramas to Su-
nreme Pictures, of Boston. Elvin
Films, of New York, have purchased
the Al Hoxies and De Luxe Film
Corp. has purchased the eight melo-
dramas.
St. Louis Cuts Prices
St. Louis — The leading picture the-
aters have reduced the nrice of Intre
seats from 85 cents to 75 cents. The
general admission on Saturdays, Sun-
days, holidays and all evening per-
formances at a top of 65 cents.
Stunt Paints Paper Red
Reading — A clever exnloitatton
stunt for "The Skyrocket," plavlne
here at the Capitol, was put over,
when the picture was announced in
bold red type across the entire first
page of the Reading Tribune.
Tohn Hall Signed
John Hall. aoDearinp recently in
a musical comedv. has been signed
to play leads by Paramount.
Texas House to Open
San Antonio — The as yet unnamed
theater, owned by J. Epstein, will
open about the middle of next month.
Louise Glaum in Vaudeville
Louise Glaum begins a vaudeville
tour on the Loew Circuit April 26, at
the Gates and Boulevard.
Two Completed for Associated
Los Angeles — "Lord Hokum" and
"The Galloping Cowboy," the latter
first of the Bill Cody series, have
been completed for Associated Ex-
hibitors.
Building Willow Grove, Pa., House
Willow Grove, Pa. — Rothwell
Bros, are building a theater store and
apartment block, the construction be-
ing done by W. E. Pierce of Phila-
delphia.
Sunday Shows to Bring New House
Deshler, Neb. — Providing the coun-
cil legalizes Sunday shows, A. H.
Records, who operates the Empress
at Hebron, will build a new house at
Deshler.
Leases Philadelphia Theater
Philadelphia — Lewen Pizor has
taken a four-year lease on the Broad-
way. The house is owned by Mrs.
Dora Pelicoss and Samuel Bell.
Free Shows at Bennington Planned
Bennington, Neb. — Plans are under
way for free shows this summer by
business men of the town.
Tliirty from Milwaukee
Milwaukee — More than 30 th
owners, with their wives and fan!
plan to attend the exhibitor cot
tion in Los Angeles in June.
itiiJti
Elbee Sells Territory
The New York territory for thi
tire 1926-27 output of Elbee Pici
has been contracted for by Comi fr.«
wealth. (I asaci
(SitK 1»
jciideb
"Hanson's Folly" Ready
Los Angeles — Sidney Olcott
finished shooting on "Ranson's
ly," Richard Barthelmess' forth^
ing First National release.
Warren Nolan Joins U. A.
Warren Nolan, former picture
tor of the Evening Telegram, y
day joined the United Artists' at
tising and publicity staflF.
itnts.
Scott Managing in Oklahoma %a
Oklahoma City — Carr Scott
been appointed manager for
Home State Film Exchange, suc( ption
ing A. J. Gary, resigned. itts,
Kbto-G
wrld'
Ready to Build
(Continued from Page 1)
dinner dance at the Ambassador
nesday night at which Earle Fox
ed as master of ceremonies.
General routine work was ca
on at yesterday's session. The si
ing of the various exchanges was toeol
cussed. Truman Talley. editor of
News, and Fred Quimby, short
jects sales manager, discussed
units.
THE GRKT OPEN SPACES!
*
Out where men are men and know good
product Rayart pictures are in great
demand. Western Pictures Company
of Seattle have contracted with Rayart
for
6 REED mm COMEDY DRAMAS
6 MELODRAMAS
For 1926-1927
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The
Foreign Rights Controlled by Richmount Pictures, Inc.
lew Issue April 16, 1926
$15,000,000
Loew's Incorporated
Fifteen- Year 6% Sinking Fund Gold Debentures
(With Stock Purchase Warrants)
To be dated April 1, 1926 Due April 1, 1941
To be authorized and issued $15,000,000. Interest payable April 1 and October 1 without deduction for Normal Federal Income Tax not exceeding 2% per annum.
Pennsylvania Four-Mills tax, Connecticut Four-Mills Tax and Massachusetts Income Tax not exceeding 6'/i) per annum refunded by the company upon proper applica-
ion. Principal and interest payable in New York City at the office of Dillon, Read & Co. Coupon debentures in denominations of $1,000 and $500, interchangeable,
egisterable as to principal only. In addition to sinking fund redemption, the debentures are redeemable as a whole, or in part by lot, on any interest date, on thirty
lays' notice, at 105 and interest, on or before April 1, 1931, with successive reductions in the redemption price of J4 of 1% on each semi-annual interest payment date
hereafter until maturity.
THE NATIONAL CITY BANK OF NEW YORK, TRUSTEE.
£ach debenture will have attached thereto, upon original isssue, a stock purchase warrant detachable on and after October
[, 1926, evidencing the right of the holder thereof to purchase (common) shares of the company, in the ratio of 5 shares
or each $1,000 prmcipal amount of debentures, at the price of $55 per share, at any time on or before April 1, 1931.
A minimum sinking fund of $500,000 per annum, payable semi-annually, will be provided, first payments on or before October 1, 1926, to purchase debentures
at not exceeding 101 and interest, or, if not so obtainable, to redeem debentures by lot at 101 and interest.
From his letter to us, Mr. Marcus Loew, President of Loew's Incorporated, summarizes as follows:
BUSINESS
Loew's Incorporated is one of the largest factors in each of the three divisions of the motion picture industry; namely, production, distri-
jution and exhibition of fihns. It is the outgrowth of the amusement enterprises which had been owned and successfully operated by Marcus
Loew and associates since 1905. The present holding company, formed in 1919, has shown substantial net profits in each year since organi-
iation. Through subsidiary companies, Loew's Incorporated owns, leases or directs a chain of 105 theatres in the United States and foreign
:ountries. The number of cash admissions to the company's theatres during the year 1925 was 75,570,840. The company's policy of theatre
Dperation has been the construction or acquisition of theatres of large seating capacity centrally located in the principal cities of the United
States.
Metro-Goldwyn Pictures Corporation, the entire common stock of which is owned by Loew's Incorporated, enjoys a leading position among
the world's motion picture producing companies and has built up a high reputation for the popularity and artistry of its productions. Its
bhoto-plays are known to the public as Metro-Goldwyn-Mayer productions, the most outstanding of the current pictures being "The Big
Parade", "Ben Hur", "La Boheme" and "The Merry Widow".
PURPOSE OF ISSUE
The debentures comprise the company's total funded debt. Pt-oceeds from their sale will be used as follows: $2,000,000 to take over a
secured loan to U. F. A. of Germany made in consideration of a contract for the distribution and exhibition of Metro-Goldwyn-Mayer films
in Germany; $3,000,000 to increase working capital through liquidation of total outstanding bank loans; the balance for investment in new
theatre enterprises and for other corporate purposes.
INCOME
For the three years ended August 31, 1925, and the current fiscal year to January 17, 1926, results of operations of Loew's Incorporated
and wholly-owned subsidiaries, plus dividends received from other subsidiaries and affiliated companies, as certified by Messrs. Price, Water-
house & Co., have been as follows:
Years ended August 31 Sept. 1, 1925
1923 1924 1925 to Jan. 17, 1926
Net income available for interest* $3,027,456 $4,203,486 $6,117,117 $2,770,233
Less: Interest on subsidiaries' debt 345,326 402,453 491,783 219,389
Dividends on subsidiaries' preferred stock 78,174 310,186 103,385
Net income applicable to other interest $2,682,130 $3,722,859 $5,315,148 $2,447,459
Maximum debenture interest 900,000 900,000 900,000 346,154
*Being net income after depreciation, but before interest charges. Federal income taxes, and extraordinary charges of $1,062,515 to Profit and Loss.
Such net income applicable to other interest for the fiscal year ended August 31, 1925, was 5.9 times maximum annual interest charges
of $900,000 on the debentures, and for the total period shown above the average annual rate of such net income was more than 4.6 times
such charges. The above statement does not give effect to benefits expected to result from use of additional capital obtained through this
financing.
GUARANTY
The debentures will be guaranteed, as to principal, interest and sinking fund, by M-G-M Company, Inc. (a corporation to be formed under
the foregoing or some other name, to which all of the common stock of Metro-Goldwyn Pictures Corporation will be transferred by Loew's
Incorporated) and/or by Metro-Goldwyn Pictures Corporation, subject to any rights of the preferred stock of said corporation, to the end
that at least the equity represented by the common stock of Metro-GoJdwyn Pictures Corporation, or the proceeds thereof, shall continue to be
directly or indirectly behind the debentures, Loew's Incorporated reserves the right, in the event of such guaranty by M.-G.-M. Company, Inc.,
to distribute the shares of M.-G.-M. Company, Inc., to the stockholders of Loew's Incorporated. The equity represented by the common stock
of Metro-Goldwyn Pictures Corporation is included in the consolidated balance sheet of Loew's Incorporated and wholly-owned susidiaries
as of January 17, 1926, at $7,328,505. Of the aggregate "net income applicable to other interest", as shown under "Income" above for
the period from September 1, 1922 to January 17, 1926, about 38% was contributed by Metro-Goldwyn Pictures Corporation.
EQUITY
The equity for the debentures is represented by 1,060,780 (common) shares having a current market value on the New York Stock Ex-
change of approximately $36 per share, or a total of over $38,000,000. Dxuing 1925 the shares sold as high as $44.75 per share.
The company has agreed to make application in due course to list the debentures on the New York Stock Exchange.
We offer these debentures for delivery if, when and as issued ayid accepted by us, subject to the approval of legal matters by our counsel.
It is expected that delivery will be made on or about April 28, 1926, in the form of interim receipts of Dillon, Read & Co.
Price 99 K and Interest. To Yield about 6.05%
The above is subject to a circular, containing further information, copy of which may be obtained upon request.
Dillon, Read & Co. The National City Company
The statements herein have been accepted by us as accurate but are in no event to be construed as representations by us.
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EXHIBITORS
JJAILI IvEVlEW
A Newspaper Devoted to the Motion Picture Industry
INCLUDING EXHIBITORS REVIEW
FRED J. McCONNELL, Editor
CONTENl'S
Wilson Pilots Finance Corporation 5
Thalberg Signs Two - _.. 5
Stanley Hand Resigns 5
Texas Convenes 5
Fox Group Starts _ , 5
F. B. 0. Denies - - 6
Gotham Meets - _ 6
Selected Pictures _ 6
Wilson Lauded _ 6
M. P. T. 0. A. Makes Strides _ 7
New York Strand Celebrates - ,... 8
20 Year Leases _ 8
Zoning Plan for Warners _ 8
LuDwiG Berger Arrives „ _ 8
New Film Building _ 8
Pommer to Produce _ _...._ _ 8
Males A Lone Fight - _ 1 1
F. B. 0. Not to Move - 11
New Memphis Exchange — 11
New Orleans' Film Party _ 12
Award DeMille Prize _ 12
Princess Reopens _ ....._ 12
Convention Set for April 27 _ 12
Hochstim Replaces Smith 12
Harlem Circuit Builds 14
Javanese Enterprise Afoot 14
Mid West Theatres Close „ 18
EDITORIAL FEATURES
Mac Observes 5
Film Row _ _.... 6
New Pictorial .._ - 9
Theatre Construction - 14
Broadway Thf.atres - _ 14
Box Office Reviews - „ _.... 15
Short Feature Reviews - 17
Classified Ads - „... 18
Copyright, 1926, by Exhibitors Review Publishing Corporation
Ceo. C. Williams, President; Fred J. McConnell, Vice-President; F.
Meyers: Henrv A. Linet, News Editor; A. Bernstein, Staff and Sliort Sub-
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agement,
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Manager.
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Page 6
ExhiEitors Daily i?ei;«|
F. B. 0. DENIES
Harrington, Returning
from Convention, Says No
Truth in Famous Deal
L. E. Harrington, branch manager
of 1-. B. O. av Dallas, Texas, who
recently returned to that city after
attending the convention of the com-
pany in Los Angeles, strenuously de-
nied reports that Famous Players-
Lasky Corporation would take a con-
trolling interest in F. B. O.
"There is absolutely no truth in
that rumor Joseph P. Kennedy,
chairman of the F. B. O. board and
financial head of the company made
it plain on the floor of tlie conven-
tion that there was no angle of au-
thority in the report," Harington said.
"There will be big expansion of F.
B. O. activities in Hollywood. An
increased production plan already has
been worked out with a greatly en-
larged financial budget now avail-
able."
J. P. Kennedy is well known
throughout New England, where he
has a number of motion picture thea-
tres and banking interests.
SELECTED FILMS
Eleventh Annual Report by
Board of Review Made
The eleventh annual "Selected Pic-
tures" catalog published by the Na-
tional Board of Review of Motion
Pictures and the National Commit-
tee for Better Films, Lists 572 pic-
tures selected as interesting and
wholesome of the 1499 films which
came before the Review Committees,
in advance of release in 1925.
Forty three pictures reviewed in
1925 were classed as Exceptional
Photoplays, those of outstanding ar-
tistic or dramatic merit.
WARNER BROS.
IN CHICAGO FOR
SECOND SEASON
{Continued from page 5)
address, in which he will ;iulline the
policies of the company for the sea-
son.
Branches Represented
The branches are represented by the fol-
lowing managers and salesmen : Chicago,
Ed. Silverman, Earl Silverman, W. B. Ly-
man, A. J. Gallas, Lee Woodyatt, Bill Kahl,
M. M. Krueger and H. Goldberg ; Cincin-
nati, Jack Stewart, E. C. Stewart, M. H.
Livingston, J. Daly, Link Davis and H.
Schmitken ; Cleveland, Norman H. Moray,
F. J. Schourman, R. O. Flemm, L. B.
Solother and J. O'Connell.
Detroit, R. C. Cloud, J. V. Allan, J. H.
Young and Mr. Bonham; Dallas, J. E.
Huey, F. E. Hondon and L. C. Baxley ;
Oklahoma City, M. A. Raymond, J. N.
Byrd and T. Wildman ; Indianapolis, Lud-
ley Williston, T. L. Perry, C. U. Brink-
man and B. B. Barber; Kansas City, Joe
Levy, W. P. Bornfield and M. C. Sinift ;
Omaha, Earl A. Bell, J. B. Gilmour and
J. P. Shea; Milwaukee, R. T. Smith, N. S.
Bieringer and F. F. Nine.
Pittsburgh, J. L. Kent, R. E. Caskey,
Lou Padolf, James E. Finch and Joe Kauf-
man ; Montreal, B. F. Lyon ; Winnipeg,
D. Farquhar; Minneapolis, Thomas A.
Burke, George Levine, Milton Montgom-
ery, C. Torey, E. Reno Wilk and Arthur
Huesman ; New Orleans, Fred Goodrow
and H. F. Cohen ; St. Louis, E. L. Alper-
son, R. Lohrenz, J. Dickson and H. Walsh.
The Leader Theatre of So. Cum-
berland, Maryland are instituting a
daily change program of pictures.
The house is leaded to the Evans
Bros, of the George's Creek Coal Re-
gion.
Calendar of Coming
Events
Today. — Second day of Educational
Convention, Chicago, 111.
Today.— Start of Three-day War-
ner Brothers Convention, Congress
Hotel, Chicago, 111.
April 18, 19, 20.— Gotham Produc-
tions Sales Convention, Hotel Con-
gress.
April 19.— Educational Convention,
Denver, Colo.
April 19.^Annual Meeting First
National Franchise Holders, One
Week, Atlantic City.
April 19. — Convention Pathe Dis-
trict Managers, Hotel Roosevelt, New
York.
April 19-20.— M. P. T. O. of West-
ern Pennsylvania. Convention at
Pittsburgh.
April 24.— Start of Three-day War-
ner Brothers Convention, Hotel Am-
bassador, Los Angeles, Calif.
April 26 — Annual Convention, First
National Pictures, Drake Hotel, Chi-
cago, 111.
April 29-31. — Meeting New Jersey
M. P. T. O. at Atlantic City.
June 1 to 5. — Annual Convention,
M. P. T. O. A., Los Angeles, Calif.
GOTHAM MEETING
Sax Leaves Coast to Be
Present at Chicago Con-
vention To-morrow
Sam Sax, head of the Gotham
Productions left the Coast on Thurs-
day and will stop at Chicago where
he will meet Bud Rogers, Vice
President of the company who is
leaving today. The two officials will
set in motion a convention of the
exchange men in Chicago territory,
which will last over Sunday, Mon-
day and Tuesday.
After the convention Rogers leav
es for Texas and the Southwest and
Sam Sax will come on to New York,
next Wednesday. The meet will be
held in the Congress hotel.
New House for Stillwater
Stillwater, Okla.— F. M. Tull, 901
West 17th street, Oklahoma City,
plans to erect three-story brick and
reinforced concrete theatre and ofitice
building, 50 by 140 feet, to be located
at 502 North Main street, to cost
1160,000.
MA C 'S Observations
(Continued from page 5)
Remember that this convention is not a political convention as far as the
rank and file of the exhibitors of the country are concerned. Politics
must be left at home. Self-aggrandisement must be a stranger there.
It is a question of mutuality.
Problem Needs United Man-Power
This is not a one-man job. It is going to take the combined
brains of the smartest and ablest men among the exhibitors of
America. It needs the good will and advice of every established
force in the industry. The day is coming when the biggest men
in the picture business, no matter what branch they are in, will
sit around the table and discuss the problems for the good of all.
Everyone will be at that convention. Pete Woodhull, the president;
Joe Seider, the able business manager; Julian Brylawski, Sidney Cohen,
Frank Rembusch, H. M. Ritchie, Harry Davis, Jake Wells, M. 'E.
Comerford, Glen Harper, Nathan Yamis, Theo. Hays, and scores of
others of equal calibre. These men will v/ork together. With every
exhibitor at the convention. To further stabilize the exhibitor end of
the moving picture business.
Every exhibitor member should register first and be on time at all
meetings. Make your reservations at once or you may be left behind.
Get aboard the "Hollywood Special." Join your fellow-members to
make this the most constructive, the most successful, the most enjoy-
able convention ever held in this business. Or in any business.
The spirit of the convention should be
FOR THE MEMBERS
Concentrated efifort to line up the exhibitors for another year and —
enough real funds to give the necessary power to achieve this big object-
ive.
FOR OUR HOSTS
The best time consistent with close attention to the serious problems
to be dealt with and — friendly welcome to sit with us when in open
session, without assuming obligation.
Remember it is what you carry away that determines the value of the
Los Angeles convention. That the conference for working out problems
must bear fruit. That no exhibitor can lose the opportunity to see what
is being planned. He must know what is to be done in his particular line
of business. This is an occasion of a fitting celebration of an important
step in business civilization. It is a psychological moment for taking cor-
rect steps forward. To mark further development in the moving picture
business in the United States. The cooperation, the turning of an entire
force of individuals in one direction, multiplies the power of good by a
lumber oi members cooperating. It solves the problems nationally
which are confronted daily by the individual exhibitor.
Don't let this convention adjourn without writing constructive history
for the exhibiting end of the business. Match your constructive results
with constructive work that has been done by distributors and producers
in the past. You have the history of the business to guide you. You
have shrewd leaders to keep the boat steered straight. Great good must
come from your efforts.
ALONG FILM RO
With BURNEY
What a wealth of big pictures i
are on Broadway these months,
far we haven't caught up to '
Black Pirate," "Stella Dallas,"
Boheme" and the "Volga Boatn
but we have seen and have beer
chanted by such spectacles as '
Hur," "The Big Parade," "For ]
ven's Sake," "The Merry Wid
"Cinderella" and "The Sea Beasi
k£ii
Sid Grauman handed out some!
cellent advice recently when he
vised the motion picture industr
keep their eyes on one Joseph M.
Schenck, a rising newcomer to be
galaxy of cinema geniuses (anc er
word for indefatigable worker).
The James M. Robertson The
cal Enterprises, who operate the
derella, Roosevelt and De If
Theatres in Detroit, have laum
plans to build two new theatre
The E^st Side of Detroit this
General Manager George W. Sa^
son is in charge. One of the hoi
will seat 3500 people and will
$2,000,000.
*
■tn
rio
::fil
ft- :
01
.is
the
;to
French and Martin are re-opej^«((jj
their house the Town Hall in in(^K.gj
River, Mich., for the summer t^^
ness.
Joe Muller recently opened thej
lace Hip .Theatre again for Ac
man and Harris, in Seattle, wilj
vaudeville and picture policy,
week, 25c admission. We are asl
ished at the huge followers this i|
has built up wherever he goes !
TEXAS CONVENES
(Continued from page 5)
tion of Hal Norfleet, Fox exploi
of the Southwest. The present
of officers consisting of H. A.
Marshall, president; C. W. Bat
Sherman, vice-president ; A.
Lilly, Greenville, secretary-treasi
and the following directors, W
Fairinan, Brvan; John Paxton
IS ; H. H. Hoke, Taylor ; H. Mul
Clarendon; W. A. Stuckert, B
ham; H. T. Hodge, Abilene; H
Starcke, Seguin ; H. B. Robb, J
las, will probably come up for
election.
e
t'
le
II
V
(T.
R
r-
FOX GROUP LEAVES
FOR EAST TOMORRC
(Continued from page 5)
William Fox stated that his c
pany would keep a sharp eye
itrst-run distribution outlets for
product and that wherever ne
sary, the company would even b(W
new theatres to attain this goal,
dinner-dance was held at ihe i
bassador Hotel for the 450 delegl:?
to the convention, who assem
from all parts of the world.
A ;iEp
Thalberg Signs Two
Hollywood, Cal., April 16 — In
Thalberg today announced the s
ing of two scenarists for Md
Goldwryn-Mayer. They are Dor(|
Farnum, who renewed her conti
and who adapted "The Temptre
"Bardelvs the Magnificent" and
Torrent" for M-G-M, and Edw
T. Lowe, scenarist of "Hunchtpk
of Notre Dame," "Rose of Pa
and "The Turmoil."
le
d
^■T'""
^T^
I. p. T. 0. A. MAKES INSPIRING PROGRESS
Exhibitor Solidarity a Tribute
to Leadership of Officers
•VENTH ANNUAL
MEETING CLIMAX
OF FRATERNAL
UPLIFT
Vith the ushering in of spring,
h its infectious spirit of a pro-
inced striving for harmony in
the various departments of the
tion picture industry, its mo-
itum of conflicting problems
pered by the seasonal quality of
d will, one gets a graphic idea
the present state of things by
trasting it with the sharp, caus-
scene of six years ago.
levelandl Cleveland, and its
ion calls for a mass movement
jng the exhibitors of the whole
ntry, to submerge the small,
sh aims of sporadic movements
:he interest of the surer, more
'erful possibilities of a national
inization.
|/hen one, conversant with all
isubsequent incidents and activi-
of the Motion Picture Theatre
ners of America that had its
h in the dramatic climax to that
norable meeting, glances
)Ugh the history of achievement
; received expression in other
tings like Minneapolis, Wash-
JOSEPH M. SEIDER
iness Manager of the M.P.T.O.
and President of the New Jer-
organization. Mr. Seiaer has
1 a Keystone m the recent suc-
cess of the national body.
on, Chicago, Boston, and Mil-
kee, only then does one realize
tremendous growth, the pyra-
ng strength and consequent
er for good that has bridged
gulf of those half-dozen years,
'Wing the official inception of
national organization,
iie word "drama" in connection
the Cleveland administration
lOt a rhetorical flourish — it is
na and nothing else, as memory
gs back the scenes of Marcus
w, moved by the co-operative
W. F. WOODHULL
President of the M.P.T.O.A., and
more affectionately Known as "Pete"
to the membership of the organiza-
tion. Mr. Woodhull's driving force
in behalf of the body he heads, is
exceeded only by his good nature
and jovial personality.
spirit that has always motivated his
business conduct, seated in his shirt
sleeves, actively participating, and
helping solve the problems of those
who had gathered there for a bet-
terment of their conditions. Dra-
matic, indeed, as a representative of
a national distributor rose on the
speaker's platform and offered $2000
for the privilege of making a
speech to the audience of exhibi-
tors.
Needless to say, the Spring of
1920 — those days of Cleveland will
ever remain memorable in the mind
of the whole motion picture indus-
try as an auguring of the respected
position in which the M.P.T.O. A.
finds itself in at the present time.
The powerful growth, the construc-
tive development stands now as an
inspiring tribute to the handful of
valiant struggling organizers, from
whose earnest work and keen afore-
sight blossomed the impressive in-
stitution that now stands as the
banner of exhibitor interests. One
can tell how irresistible this force
was, when one realizes that from
various insurgent factions, conflict-
ing units, argumentative groups,
there nevertheless was raised $22,-
000 for one common end!
Looking under the skin of the
collective unit for the individual
fibers constituting the personalities
responsible for the many achieve-
ments credited to the organization,
one's attention is inevitably focused
on such men as Joseph M. Seider,
the present Business Manager, W.
F. Woodhull, National President,
L. M. Sagal, Treasurer, Sydney Co-
hen, Chairmen of the Board of Di-
rectors, Jake Wells, the fighting
official from Virginia; Harry Davis
of the Pennsylvania contingent; A.
Julian Brylawski, Chairman of the
Administrative Committee, and
many others whose names will not
fit into this short space.
One can go into a veritable cata-
log of accomplishments in trying to
list the various constructive achieve-
ments attained by the organization
in the interests of exhibitors in
particular and for the motion pic-
ture industry in general. Who can
forget the elimination of the 5%
Federal Tax, and of the Seat Tax;
the fight for the 50 cent tax as a
barrier to theatre encroachment;
the battle for equitable contracts;
the striving for an open market for
quality product; the shelving of
the blue laws in Washington; the
various successful fights for the re-
peal of Sunday laws; the consistent
effort for the maintenance of prop-
er relations between producer and
exhibitor; and the preparing of
countless cases on behalf of mem-
bers for arbitration.
The above list can be read off
hurriedly and dismissed with very
little apprehension of its actual im-
port, but to the practised mind of
a_ legislator or lawyer, it imme-
diately conjures images of labor, of
earnest, tireless effort renuirinp
courage, patience and endurance,
most amazing in its character. Only
one actually behind the scenes or
in the field of battle itself can ap-
proximate the amount of eners:y
expended in such efiForts and the
tremendous benefits which have ac-
crued.
A very recent innovation, and one
SYDNEY S. COHEN
Chairman of the Board of Direc-
tors of the M.P.T.O.A., unquestion-
ably chiefly responsible for putting
the organization on ita feet, and
one of the shrewdest minds in the
national exnibitor movement.
A. JULIAN BRYLAWSKI
Chairman of the Board of Admini-
stration, whose work in the thick
of legislative action for the good of
the M.P.T.O.A. has made him dis-
tinctive figure in Washington, D. C.
promismg a service that will knit
members of the organization together
more closely than ever, is the Na-
ness Manager Joseph M. Seider has
established at the National Head-
quarters. This new department had
long been regarded as one of the
most important necessities of the
National organization.
To look after the specific pro-
blems of this National Contact Bur-
eau, Mr. Seider appointed E. Thorn-
ton Kelly, a prominent theatre owner
of New Jersey, as director. Under
Mr. Kelly are a number of field men
who are subject to assignment in all
parts of the country in the interests
of the M. P. T. O. A.
The creation of this Bureau pro-
mises that practically every tendency
for dissent in the ranks will be elim-
inated, for on the very first indica-
tion of the sowing of the seeds, Mr.
Kelly, or one of his lieutenants is
dispatched immediately to the scene
of the trouble. They endeavor, by
personal attention to the problem on
hand to bring about a quick adjust-
ment of the differences, whatsoever
these may be.
Exhibitors in the West, particular-
ly those in Chicago and Wisconsin,
had a chance to see how this develop-
ment works out, when in the early
stages of the Bureau's inception, Mr.
Kelly addressed them in the capacity
of a "Traveling Locarno."
The issuance of an official organ,
called the "Official Bulletin" is an-
other evidence of up-to-the-minute
enterprise which motivates the laud-
able objects of the officers. It has
served in a measure to overcome
space and bring the members closer
in touch with each other. It has
helped to eliminate the cost of circu-
lar letters and other official com-
munications, at the same time giving
a more comprehensive and coherent
insight into the activities of the or-
c;anization. It has wisely devoted
itself to those problems of a frater-
nal, intimate, and yet technical na-
ture, as to not duplicate the field
already covered by the trade press.
Characteristic of the courtesy which
the organization extends to it-,
friends at all times, the Editor, Tom
(Continued on page 11)
Page 8
Exhibitors Daily Re
n*'
THE RULING THREE
Right to left, P. A. Powers; E. J.
Smith, General Sales Manager of
Associated, and Emil Offeman,
West Coast representative and gen-
eral manager of the Associated
Studios, photographed during Mr.
Smith's visit to the studio.
20 YEAR LEASE
Universal Buys Into Atlanta
Territory, Paying Yearly
Rental of $60,000
ATLANTA.— Universal has se-
cured a twenty year lease on the big
theatre at Peachtree and Ellis streets
which Asa Candler is building in con-
nection with the new Macy store, win-
ning out against Loew, Famous and
Fox, who have been negotiating for
the house. Four hundred thousand
dollars, will be expended on the build-
ing alone, and $200,000 for equip-
ment. The theatre, which is sched-
uled to open one year from now, will
have a seating capacity of 2,500, and
its stage and dressing rooms are be-
ing designed to accommodate pro-
ductions of any magnitude or va-
riety.
Dan Michalove closed the deal for
Universal, the company agreeing to
pay an average rental of $60,000.
Pommer to Produce on
Coast for Famous
Eric Pommer, who arrived in New
York last Wednesday to begin work
for the Famous Players-Lasky Cor-
poration, will leave for California
about the end of this coming week
and will probably produce a picture
there for Paramount. He plans to
return to Berlin about the first of
September. Pommer was the guid-
ing genius of the German Uga Com-
I'any for many years.
St. John in New York
NEW YORK STRAND CELEBRATES
ITS TWELFTH ANNIVERSARY
First Million Dollar
House a Testimonial
To Ability of Moe
Mark
Floyd St. John, of the Co-opera-
tive Film Exchanges of San Fran-
cisco and ]^s Angeles, is in town
on an annual buying expedition. He
is making his headquarters at the
Short Film Syndicate offices.
Exhibitors DAILY REVIEW
the most powerful Trade News-
paper of the Film Industry.
Tomorrow, April 18, is the twelfth
anniversary of the opening of the
world's first big motion picture thea-
tre, and (simultaneously, the twenty-
third anniversary of the first movie
theatre will be noted, it was announc-
ed today.
The double anniversary, interesting
to every motion picture patron be-
cause it is regarded as the beginning
of the development of the movies,
centers around the Mark Strand
theatre at Broadway and Forty-Sev-
enth street, New York City.
Moe Alark, president and general
manager of the Mark Strand, oper-
ating more than thirty theatres in the
East, is the central figure in the dou-
ble anniversary. With his brother,
the lale Mitchell H. Mark, he opened
the world's first movie in a store-
room at EUicott Square, Buffalo,
twenty-three years ago in April.
Twelve years ago, April 11, 1914, the
Mark brothers, associated with Wal-
ter Hays, Eugene L. Falk, Joseph
Leveson and Morris Sharaf as direc-
tors and executive officers, opened
the A'lark Strand, the first million-
dollar moving picture theatre.
Motion pictures twelve years ago,
it is recalled, were regarded as doubt-
ful ventures. The "super-produc-
tions" of those days were four-reel-
ers. Before the Mark Strand open-
ing, the film "palaces" were vacant
stores converted into "movies." A
tin-pan piano, a squeaky violin and a
trap drum comprised the orchestra.
"Hearts and Flowers" was recogniz-
ed as the standard musical score for
"the sob scene" and the last scene—
"the clinch" — was always heralded by
the wedding march.
"John Bunny and Flora Finch,
William Farnum, Bessie Eyton and
others were the stars those days," re-
called Moe Mark yesterday discuss-
ing his theatre ventures which made
him many times a millionaire. "Jack-
ie Coogan hadn't been born and, of
course, Valentino and Poli Negri and
Gloria Swanson and the others hadn't
been heard of.
"My brother and I had been .ori-
ginally in the penny arcade business
in Buffalo," continued Mr. Mark.
"The movies, you know, were devel-
oped from the mutescope idea of
many pictures in a rapidly-rotating
fashion. It was a novelty to be able
to show the mutescope subjects on a
screen. And as a novelty, my bro-
ther and I rented a vacant store room
on Ellicott Square in Buffalo to
show the first film in the first movie
theatre in the world. I recall there
were eight or nine different 'shots'
or subjects in the 400 feet of film.
The big thriller was a scene of a
team and fire engine of the Buffalo
department answering an alarm.
There was about fifty feet of that."
The vacant store room was made
mto a movie theatre by placing eigh-
ty chairs in rows and painting white
one end of the wall. "Mitch" Mark
operated the projection machine;
Moe Mark sold tickets for ten cents
each.
A PIONEER
Moe Mark, whose foresight allowed
him to build a million dollar house
eleven years ago.
The novelty of movies did not
wear off, but the Mark brothers
went back into the penny arcades be-
cause they could make more money.
Nine years later, the movies had
grown considerably ; the Mark bro-
thers had amassed enough of a for-
tune in pennies of the penny arcades
to figure on opening a big theatre in
the heart of Broadway.
The first program of the Mark
Strand tells of their ambitions :
"Within the last few years it has
been convincingly demonst'-^ted that
moving pictures have come to stay,
that they are yet in their infancy and
have untold possibilities for further
development. The evolution from
the store room picture house to the
small theatre and thence to the reg-
ular theatre and finally to palatial
buildings like 'The Strand' is but the
natural result of progress."
In October, 1912, the program re-
lates, they organized a company with
a million dollars capital to build a
3,000 seat motion picture theatre.
The old Brewster carriage factory
site at Broadway and Forty Seventh
street was obtained on a long lease.
Broadwaj' then was dark; the white
lights flashed around Twenty-Third
street and were just beginning to
sparkle around Times Square.
The first program tells of the
plans for the building, its auditorium,
{Continued on page 14)
Original Gorman for A. E.
John Gorman will make "Home
Sweet Home," which he wrote, the
first of his four pictures for Assoc-
iated Exhibitors release. Vola Vale
will head the cast.
Film Epoch
LONDON.— The C. & M. Produc-
tions, Ltd., film version of "Rosen-
kavaljer," presented at the Tivoli April
12 with Richard Strauss conducting,
was declared by critics to mark a
new epoch in film history and to
have "done more for the prestige of
the cinema in one night, than half a
year of Hollywood's pretentious ef-
forts."
Zoning Plan
I
Sam E. Morris Works Ihi'
New Sales System fo
Warner Bros.
Sam E. Morris has worked t
plan for Warner Brothers' saltio
ganization, zoning the territo ' i
each branch for the sectional alii
istration of all sales activities. Tv
and cities are to be apportior
the exchanges according to th« 1
cation in state and county, the p
lation, number of theatres and k
seating capacity. Each exchang^tt.
be headed by a salesman who \V~
responsible for all sales, playf ,
and collections within his territH. '
Ludwig Berger Here
On Film Mijio
Ludwig Berger, prominent
motion picture director arriv|
ihe United States this mornii
the S.S. Columbus, from Gi
Ludwig, who directed the fl
Strauss Operetta, "The [
Dream" for Ufa, is here to-
American methods of film p
tion and will leave shortly ii|
studios in California.
"The Waltz Dream," unde|
Tri-cornered deal between
mount-Metro-Goldwyn-Mayer
Ufa, is to be released by ]|
Goldwyn-Alayer Corporation i|
country.
New Film Bldg.
Mr. and Mrs. R. Stebbins A
vesting $1,500,000 in the erecti
a brand new film exchange bl
in Detroit for the industry. Il
be on the northeast corner of
and Montcalm Streets and m\
ready for occupancy about th'f''
of next year. It will be one
finest institutions of its kind
country.
Karzas Touring We
CHICAGO — Andrew Karzas.ir
ident of the Woodlawn Theatrek
pany, is making a tour of thei^
coast houses to get ideas on tja
construction before beginning p
rations for the proposed Wocji
Theatre.
McGuire Play Bougl
Famous Players-Lasky hav(jp
chased "Tin Gods," a play b}IV
Ham Anthony McGuire, for TiH'
Meighan's next picture. Paul -'.z'
and Howard Emmett Roger \
make the adaptation.
Celebs to Attend
T.O.C.C Installation!
■
Many of the leaders in '
industry in New York
planning to attend the Inst;
tion and Dinner of the Tl
tre Owner Chamber of Cprip
merce which will take place!* ^
the 24th of this month.
Among them are E.
Goldstein of Universal, Maiiij %
Loew, Eugene Zukor 'o
party, John C. Flinn, San '
Zeirler and many others.
f
NEWS OF THE WEEK
IN FOTO-FORM
Harry Pollard and the histrionic bloodhounds of Universal's "Uncle
Tom's Cabin" express their unwillingness to have Marguerita
Fischer, who plays Eliza, leave for Saranac River.
(Above) The ever popular Con-
stance Talmadge, snapped with
her husband, Alastair Mackin-
tosh, just before starting work
on her latest picture, "The
Duchess of Buffalo," which Sid-
ney Franklin will direct for First
National Pictures Corporation.
piKai
r- ' ' ' '
\ ,
r^^^^'^^^
It
■ m
IP- '•'»
-4^
^v^%r>-r-, -•
'■y^^^^!>iS^.?%:?M^'3^^
'^''■■M'^f^^^
^m
(Left) One of the many thrilling
moments in "Hands Across the
Border," the picture starring
Fred Thompson which F. B. O.
will soon release. Bess Flowers
has a colorful part as Thomp-
son's leading lady.
Fox's "Iron Horse" is still one
of the favorites of exhibitors
when it comes to exploiting.
Above is a typical window.
William Haines plays the col-
legiate hero of M-G-M's feature,
"Brown of Harvard."
1 "The Bat," the Mary Roberts Rinehart-Avery Hopwood play that
i baffled Broadway for two years, is now mystifying audiences all
'over the country. Roland West made the production for U. A.
Charles W. Lind, winner of the
N. Y. Evening World's second
"Black Pirate'' treasure hunt, tied up
with the United Artist picture,
counts his prize, $1000 in gold.
Page 10
Exhibitors Daily Review
y
f
Here is how Manager Porter of the Victory Theatre, Salt Lake City, Utah, believes
in exploiting his short subjects. .He has taken cutouts from paper on a Pathe-Hal
Roach "Our Gang" comedy and strung them across the front of his theatre. Then
he has put "Our Gang" in the lights and on the program in a special frame in front
of his box-offtce. Mr. Porter had a similar display recently on a Mack Sennett
comedy starring Harry Langdon, using various head cutouts. The Langdon comedy
was also displayed in the electric lights.
Ann Pennington's legs in action, doing
the famous Charleston, only as the fast
stepping Ann can. She does the whole
dance in P. D. C.'s "Madam Behave,"
a Christie production.
He actually laughs,
this horse known as
"Trixie." He be-
longs to Christie and
is used in the Edu-
cational comedies.
Conway Tearle re-
turned to Hollywood
after five months in
New York, last week
and will begin at
once in his first First
National starring ve-
hicle, "Good Luck,"
a Drury Lane melo-
drama to be pro-
duced by E. M.
Asher of Faultless
Pictures Company.
Carmel Myers, Metro-Goldwyn-Mayer
player, entertains Mischa Levitski, world
famous pianist and composer, and conducts
him through the gigantic studios. Miss
Myers has just finished playing in support
of Norma Shearer in Benjamin Christian-
son's first American production, "The
Devil's Circus," a Metro-Goldwyn-Mayer
Picture
l.P. T. 0. A. Makes
Great Progress
(Continued from page 7)
\ llcr, immediately invited the trade
. f'r« to avail tliemselves of the
ors' fraternal medium for
iig the membership with any
iilar problems that might arise.
nnly pertment at this point to
'lat in its five months of exist-
ihe "Official Bulletin" has more
maintained the promise ■ pre-
in its opening issue, insofar as
'•, ~ editorial policy and material
ncerned. It has proved to be,
known in the vernacular of
ig and journalistic circles, a
snappy sheet," full of reader
-t, and well handled from the
of view of the mechanics of
-up" quality of printing, and so
M. E. COMERFORD
Wow comes the clarion call
ain. In a few weeks trains will
ve every large American city in
:oncerted move towards Los An-
les. There will be assembled a
)resentative gathering of the
imbers of the M.P.T.O.A., sur-
ssing in point of numbers, in in-
ise enthusiasm for the solution of
w-born problems, in expectancy
■ the construction benefits to be
ained, any similar group gather-
; in the history of this organiza-
n.
rhe meeting will in a sense be a
umphant culmination to all the
ter factional struggles, differences
d conflict of the six previous meet-
;s, for now the banner will be car-
d on not so much — as heretofore
the name of battle — as in the at-
nment of fraternity. Fraternity
11 be the key-note, between exhibi-
"s and distributors, as well within
I exhibitor organization itself,
rhis doesn't mean that there won't
important, specific issues thrashed
t. For one thing, the uniform con-
ict question, according to Joseph
idcr, will be dealt with until it is
'solutelv and finally shown whether
is a "mere scrap of paper" sub-
:t to extended clauses after agree-
nts have already been reached, or
in reality, once and for all, a do-
ment whose integrity can be de-
nded upon by exhibitors.
Stevenson Plans Project
Henderson, N. C. — Stevenson The-
■es. Inc., plans to erect theatre, to
5t ?1 00,000.
LOUIS M. SEGAL
Treasurer of the M.P.T.O.A., and
prominent exhibitor of New Haven.
Joseph Seider, who has taken
upon himself the tremendous re-
sponsibility of assuring the mem-
bers that the rostrum will be the
scene of activities as interesting
from a dramatic aspect as from the
business viewpoint — problems
affecting the interests of every
single exhibitor in America^ — will
probably be in the fore-front with
his inexhaustible ideas and sugges-
tions, with his infinite capacity for
hard, unadulterated labor, and his
tireless, unselfish quest for the or-
ganization's objective.
W. F. ("Pete") Woodhull, Na-
tional President, can be expected to
leaven the intensity of purpose with
his jovial, colorful personality, full
of new cheer and inspiration for his
fraternal buddies. And last, but
not least, Glenn Harper, Chairman
of the Entertainment Committee,
and who, because Los Angeles is
his natural habitat, knows every
nook and cranny of sun-blessed
State of California, has some enter-
tainment innovations up his sleeve
which will stamp the National Con-
vention as a memorable affair for
more reasons than one.
GLENN HARPER
Chairman of the entertainment
committee of the M.P.T.O.A.
Arkansas Exhibitor Makes Lone
Fight Against Publishers* Tax -
LITTLE ROCK, Ark., April 16.— L. U. Cassinelli, proprietor of the
Main Theatre, Little Rock, Ark., filed an answer to a suit recently
brought against him for $250 by the American Society of Composers,
Authors, and Publishers. In his answer which was filed in the United
States District Court, Mr. Cassin-
elli charges the Society with at-
tempting to monopolize the music
publishing business in restraint of
trade. The sun was brought by the
Jerome H. Remick Company, a
New York publishing house, charg-
ing violation of the copyright laws
by Cassinelli, in that he allowed
the orchestra m his theatre to play
"My Buddy," a popular song hit,
without first obtaining permission
to play the piece
Mr. Cassinelli alleged that the mu-
sical society in fostering his and sim-
ilar suits is seeking to demand an un-
reasonable profit from motion pic-
ture theatre owners who refuse to
join the society and obtain its li-
cense to use the music. Mr. Cassin-
elli also states that he is the only
tlaeatre owner in Little Rock who
does not belong to the society, and
;is he considers it a trust he does rot
see fit to pay the fees of membersn'r
to the society.
SAVE TIME
Midnight of April 24th has been
set as the official time for turn-
ing all watches and clocks ahead.
Daylight saving will be the rule
for New York and New Jersey,
altho Connecticut and a few small
communities prefer to be excep-
tions. Some larger towns in the
adjacent territory are planning to
start business activities an hour
earlier than usual without chang-
ing their clocks.
MEMPHIS EXCHANGE
First National Completes Negotia-
tions and Will Start Building
Soon
F. B. O. Will Not Move
Film Booking Offices will not
transfer their distribution and sales
headquarters to the Coast. This is
contrary to what was the case some
weeks ago. Major Thomson yester-
day denied the story saying that in
the interest of business efficiency it
would be unwise to make such a
move. At the same time, he con-
firmed the reported withdrawal of
Emory Johnson from the ranks of F.
B. O.'s producers.
WILSON LAUDED
M. P. T. O. A. Director Hailed by
City as Leader
That others outside of the motion
picture industry in Kentucky appreci-
ate the live wire caliber of L. B.
Wilson, a National Director of the
Motion Picture Owners of America,
is established by the fact that the
Sunday Herald, one of Louisville,
Kentucky's leading newspapers de-
votes over four columns of its front
page to lauding Mr. Wilson in a re-
cent issue.
This article hails Mr. Wilson as a
wizard in many activities and makes
known that this motion picture exhi-
bitor in addition to being a promin-
ent theatre owner of Covington, Ken-
tucky, is a banker, Merchant, Manu-
facturer and what the title calls
"everything from a Colonel House to
a Senator." A huge three column cut
of Mr. Wilson's Liberty Theatre also
breaks on the front page.
W. E. Callaway, Southern District
Manager of First National Pictures,
Inc., and D. J. McGowan, special rep-
resentative from the New York office,
were in Memphis this past week for
the purpose of establishing the
much rumored exchange that First
National has been planning to build
in Memphis. Negotiations for a new
buil'lirg were completed during their
stay here and work on the ne\v build-
ing v.'ill start as soon as tlie nccc.=.-
sa:y yV.wis and arrangemencs caa be
worked out.
Plan Two Story Theatre
Dedham, Mass. — Dedham Com-
munity Theatre Corporation has
plans by H. R. Dpffle, ZZZ Belgrade
avenue, Rosindale, Mass., for two-
story brick and stone-trim theatre to
be erected on High street, to cost
$200,000.
Publix Builds
Seattle, Wash. — Publix Theatres
Corporation, 485 Fifth avenue, New
York, has plans bv C. W. and George
L. Rapp, 1749 Howard street, Chi-
cago, 111., for brick and stone-trim
ttheatre and office building to cost
5f5,0O0,O0O.
Contract Awarded
Parkersburg, W. Va. — Smoot
Amusement Company, 724 Market
street, has awarded contract for new
theatre, with seating capacity of 1100,
to cost $150,000.
New St. Louis Incorporation
St. Louis, Mo. — Lincoln Theatre
Corporation. Capital $25,000. In-
corporations : Eli and Charles F.
Shire, 1404 Federal Commercial Trust
Building.
Will Enlarge Roanoke
Kansas City, Mo. — De Foe & Be-
secke, 1704 Baltimore street, are pre-
paring plans for enlarging Roanoke
Theatre on 39th street.
Plan Flushing Theatre
Flushing, N. Y.— T. M. Lay has
plans by Ewing & Allen, 101 Park
avenue. New York, for brick and
stone-trim theatre to be located on
Maple street, to cost $250,000.
GOERZ CONDENSERS
Optical crown glass, pure white, diam.
4^ in., focal lengths, 65^, TYi, 8%,
9^ and 10 inches.
Special net price, 32.00 per pair,
post paid, cash with order. No more
at this pricrt alter lot is sold-
GOERZ KINO HVPAR LENSES,
VIGNETTERS AND TRICK
DEVICES
Make your own local news shots. We
have a few bargain Sterling Cameras at
$125.00. Write for details.
C. p. Goerz American
Optical Co.
317 EAST 34TH ST., NEW YORK
Page 12
Exhibitors Daily Revil
AWARD DeMILLE
PRIZES AT L A.
SALES MEETING
A De Mille Seal to Be Given
as First Prize to Branch
Manager
One of the features that the sales
force of Producers Distributing Cor-
poration is looking forward to at
their Los Angeles Convention, to be
held the first week in May, is the
award of the Cecil B. De Mille sales
trophy, and the three other prizes
which De Mille will personally pre-
sent to the winners.
The first prize, the De Mille trophy,
will be awarded to the Branch Man-
ager making the best sales record on
all Producers Distributing Corpora-
tion productions during the 1925-26
season. This trophy is a very beauti-
ful bronze reproduction of the De
Mille seal.
The second prize will be a beauti-
fully fitted suit case to the Branch
Manager who made the best record
in inducing his exhibitors to use ex-
tra efforts in advertising and exploit-
ing Producers Distributing Corpora-
tion pictures.
The third prize, a valuable gold
watch, suitably inscribed, will be pre-
sented to the salesman who shows
the best and most constructive sales
record, on all products of the Pro-
ducers Distributing Corporation, and
the fourth prize will be a complete
pocket set, fountain pen, pencil and
leather wallet, to the accessory man-
ager who makes the best record in
sales of accessories.
''Marcus Loew A Father to the Bunch"
Said the New Orleans' Film Party
With the party that left New York recently to attend the open-
ing of the New Orleans State, the newest of the Marcus Loew
theatres, was Miss Dorothy C. Mason, one of the present Ziegfeld
Follies girls. There was so much joy and merriment on the trip
and short stay in New Orleans that
Miss Mason could not resist the
temptation to jot down some of
the offstage humor that was ever
present. At the same time, she
presented this paper with some ex-
clusive snap-shots of some "among
those present."
The following little personalities
are Miss Mason's:
In between the acts the various
stars were introduced, who entered
into the spirit of the occasion with
impromptu gags. Lew Cody came
forward majestically and introduced
Baby Peggy. This was discovered to
be Big Bill Russell with a nursing
bottle. She in turn called Gloria
Swanson. This turned out to be
Lloyd Hamilton. Buster Keaton then
Movies Build Character
LONDON, Eng., April 15.— Ac-
cordmg to Dr. H. P. Newsholme,
medical officer of Croydon, motion
pictures penetrate to the subconscious
mind and have a potent influence on
the character of the spectator. There-
fore films should be used to instill
patriotic sentiments.
Princess Reopens May 1
MEMPHIS, Tenn.— A. R. Rich-
ards, who recently contested the Sun-
day closmg law here, has closed his
Pnncess Theatre for the time being
in order to make extensive repairs
and alterations that have been badly
needed. Mr. Richards announces
^? .^^^ ^^^^^^^ h's theatre to his
son, Mel Richards, who will reopen
the Princess about May 1st.
Hochstim Replaces Smith
ALBANY.— Warner Brothers has
a new representative along the south-
ern border of New York State in
the person of Edward Hochstim who
IS working out of the Albany office
Mr. Hochstim replaces Ben Smith.
M.P.T.O. Convention Called
for April 27
The annual convention of the Mo-
tion Picture Theatre Owners of
Eastern Missouri and Southern Illi-
nois will be held at the Elks Club,
Lindell boulevard near Grand boule-
vard. St. Louis, Mo., on Tuesday
April 27th. ^'
William Russell and Jack Mulhall
make their "triumphant entry" for
the opening of the New Orleans
State Theatre (Loew's).
appeared as "Doug" and did some
acrobatics and incidentally smashed a
watch. Lew Cody then turned into
Lon Chaney, using a whisk broom foi
whiskers. This caused a young riot.
Dorothy Mackaill,
the little First Na-
tional star, charm-
ed the New Or-
leans folk with
her personality,
and as an ail-
American girl. She
created a good deal
of merriment by
her almost-pro-
Dorothy Mackaill, "ouncement of Al-
the First National De^^eque.
the First Nat. star. .
Lloyd Hamilton is very bashful but
provokes good feeling in the party.
His checkered cap is not insured, ac-
cording to the Dallas papers.
A Wonderful Companioil
Conrad Nagel exercised his
baritone speaking voice. In N. O.,
three flaps almost fell out of their
box so he felt impelled to call
upon them and thrilled them with
a conversation right in front of
the audience. Mrs. Nagel and
their little daughter came on with
him. The Nagels were not able
to go on to Dallas with the party.
Eileen Percy, well known to
the serial fans, visited for a day
or two with the party.
Charles DeRoche left the party in
Dallas to go to Montreal, where he
will play in a French vaudeville
sketch. In being introduced, atten-
tion was called to his lack of fa-
miliarity with English and he would
take the audience to his heart by
shaking hands with himself when
bowing.
The small boys of Dallas were not to be
outdone by those of New Orleans and they
climbed all over William Russell's car.
Granny introduced him as the biggest man
on the screen, six foot four, and weighing
six hundred and sixty pounds but not cum-
bersome.
Buster Keaton, Lloyd Hamilton
and Lew Cody framing something
for the big opening.
Buster Keaton caused much merri-
ment by his indecision as to whether
or not to return to the coast or to
visit the east. He confided to one of
the girls that he changed his ticket
eight times.
The Texas and Pacific Railroad wired
the party to make an appropriate entry into
Dallas and so William Russell and Jack
Mulhall rode in on the front of the engine.
Then Russell posed as the brave engineer.
Conrad Nagel was the man with
the stick and the spats. All the men
but Cody wore spats and the news-
papers said you couldn't hide those
socks.
Dorothy Phillips, returning to the
screen after tzvo years' absence, was
overwhelmed with her reception by
the fans and thanked them for their
memory and loyalty.
Jean Woodward was sent to the
coast with the California party by
Buster Keaton for a try-out as a new
girl type to play in his coming pro-
ductions.
Lew Cody and Claire Windsor,
Metro stars, were both very much
there for the opening.
The party was much interested in
the New Orleans Ferry ride and left
the train to enjoy their Mississippi
crossing.
The party that attended the ope
ing of the State Theatre in N(
Orleans forgot that Marcus Loe
was one of the outstanding powe
in the motion picture industry, a)
simply referred to him as a "wo
derful companion." i
Claire Windsor agrees with hi
husband as to southern hospital
and was charmed by her reception.
Marcus Loew was announced
and the back drop thrown aside
by the entire male contingent
who rushed forward and took
the applause. When he was
afterwards announced in ear-
nest, the stars started to sell
peanuts, and sheet music in the
audience "with a copy of Mar-
cus Loew's mustache in every
bag." They were ordered to
sit down by Granlund and
Lloyd Hamilton laid down until
Mr. Loew could finish his
speech.
Buster Keaton, "the man who nev
smiles," really has a laugh, so t
party discovered on the way back
New York. He saved it for the gai
and he plays a ukelele like nobodj
business.
Jack Mulhall greets Pauline Star
Iss dis a sistem? (Apologies 11
young Milt Gross.) I
Pauline Starke, tiny, fragile, qui
and charming, was requested by ti
Dallas newspaper boys to "show
how it is done in the movies" and :
Jack Mulhall staged an impromp
scene.
All agreed that Marcus Loew
a wonderful companion whoi
hobby is to father the bunch arl
everyone had a most delightfij
memory of a delightful trip.
i|
I
"wonder if
he'll let me in?
This Boole Brin^ Hot Weather
Profits - - - Want it? ^ - - ^ ^
^T^HE cool, gladsome word
^ that you can make big
money in hot weather, is in
this book.
It has brought big profits to hun-
dreds of theatres. It tells you how to
attract people off the scorching streets, out
of the sweltering buildings, into your cool,
pleasant, comfortable theatre.
It tells about the Arctic Nu-Air Cooling
and Ventilating System — the system that
has created a furore in Theatre-land.
It names over 600 happy and enthusiastic
users. It contains a few of the hundreds of
letters we have received, shouting the praise
of this system.
Don't mind what we say — but give heed
to the statements of the men who have
Hcked the hot weather bogey — and have the
proof of victory in their banks.
This book means a fortune to the wide-
awake theatre owner or manager.
Send for it today; use this convenient
coupon, or drop us a line.
You'll want this
Book before ho
vtreather comes.
HERE'S
THE
HANDY
COUPON
ARCTIC NU-AIR CORPORATION, Dept. 3
818 State Lake Bldg.,
Chicago, 111.
Please send me the book that tells about Hot Weather
Profits. My house seats
House
Dimensions:
Length ..._ _ .
Width _...._
Height _..- __
Balcony?
Yes n No n
Name ...._
Theatre
Address
City
-State .
Page 14
Exhibitors Daily Revie.
BROADWAY THEATRES
By Mike Simmons
Astor— "The Big Parade," Metro-
Goldwyn-Mayer, 21st week.
The same consistent S. R. O. here.
100%.
Apollo— "Stella Dallas," United
Artists, 22nd week.
Doing at about 90%.
Capitol— "Kiki," Metro-Goldwyn-
Mayer, 2nd week.
Justified the hold-over with about
85%.
George M. Cohen— "Ben Hur,"
Metro-Goldwyn-Mayer, 16th week.
Doing business at an even tempo
of about 80%.
Colony— "The Flaming Frontier,"
Universal, 2nd week.
Bringing them in to about 80%
capacity.
Criterion — "Mare Nostrum," Metro-
Goldwyn-Mayer, 9th week.
Averaging 70%.
Embassy — "La Boheme," Metro-
Goldwyn-Mayer, 8th week.
SeUing to a 70% tune.
Rialto— "For Heaven's Sake," Para-
mount, 2nd week.
Harold Lloyd still packs them in
to capacity.
Rivoli— "Yes Sir, That's My Baby,"
Paramount.
Douglas AIcLean proved good for
a 70% draw.
Selwyn— "T h e Black P i r a t e,"
United Artists, 7th week.
Douglas Fairbanks has the ticket
buyers lining up against the box of-
fice at a 75% rate.
Strand— "The Sea Beast," Warner
Brothers, 2nd week,
John Barrymore's name coupled to
a road show — pictures at popular
prices, pulled them in at an 80%
gait.
Warners— "The Night Cry," Warn-
er Brothers, 2nd week.
Javenese Enterprise for
Film Sales and Production
BATAVIA. — Request has been
made for permission to establish a
business, backed by a large European
concern, for the manufacture and
sale of educational and other pic-
tures in Java, and for the granting
of exclusive filming rights for that
territory. Fifty of the sixty moving
pictures shown in Batavian theatres
last year were American made.
Norfolk Opening May 3
Loew's State Theatre, Norfolk,
Va., with a seating capacity of over
2500, will be formally opened May
3 with a vaudeville and feature pic-
ture policy.
Louise Glaum in Vaudeville
Louise Glaum, screen vampire last
seen in "The Lone Wolf's Daugh-
ter," will appear in a vaudeville
sketch on Loew's circuit beginning
April 26.
Send for Catalogue and
Circulars
MUSIC BUYERS CORP.
1520 B'way New York City
Carl Edouarde, conductor of the
Strand orchestra, wholly responsi-
ble for much of the present day
musical presentation in theatres.
HARLEM CIRCUIT
BUILDING FOUR
Harry Blunderman and Charlie
Steiner, of the Harlem Circuit, are
building four new houses on the East
Side. They have already chosen the
names for all four.
Mecca Theatre, 14th St. and Ave.
A, is a 3,000 seat house.
New Apollo, Delancey and Clinton
Sts.
Palestine Theatre, Clinton and
Houston Sts.
Ruby Theatre, Rivington St.
All the above four mentioned thea-
tres will be ready for opening in the
early part of the fall.
Majestic Opens Today
DOUGLAS, Ariz.— D. Wartman,
former Keith and Proctor manager,
will open the Majestic Theatre, seat-
ing 1,000, which he leased from
Adolph Ramish today, April 17.
TAPE AND TICKER
Sales
AmericaTi Seat. (C).. 10
Column. Carbon .... 2500
East. Kodak 2800
Fam. PI.-Lasky 19500
Fam. P.-Lasky pf 800
First Nat'l P. 1 pf.. 300
Fox Film "A" 5900
Fox Thea. "A" (C). 4400
Gen. Electric 113900
Loew, Inc 16100
Met. Gold, pf 300
Motion Pict. Cap. . . . 300
Pathe Exch. "A" .. 3100
Para'mt B'way (B).. 12031
Trans. Lux (C) 7500
Universal Pict. (C).. 100
Warner Bros 600
Warner Bros. (C) .. 1800
Westinghouse E&M.. 12600
(B) Bond Market.
(C) Curb Market.
Low
High
284
284
63
65^2
10854
109/2
115'/4
119
iie-^
118/2
98
98/2
61
63/2
22
23 1/3
285
30VA
36
37 y^
225/«
23
20
20 M
sm
524
95'4
96
7 'A
84
91
91
1254
12M
12-4
13
66Ji
68H
Levy Unveiling Tomorrow
Mrs. Estelle Levy, widow of Harry
Levy, late manager of the Universal
Exchange in Pittsburgh, who died
about this time last year, will unveil
a monument in memory of her hus-
band, tomorrow, Sunday, April 18th,
at the Montefiore Cemetery, Spring-
field, L. I., N. Y., at 1 P. M. Friends
of the late Mr. Levy are invited to
attend the unveiling.
Every morning! The Motion
Picture Industry's complete
newspaper.
Anniversary Week
For New York Strand
(Continued from page 8)
huge stage, messanine promenade
and other features copied in part or
in whole in every big motion picture
theatre since constructed in the Unit-
ed States.
Four Reel Feature
The first feature photoplay shown
in the world's first million-dollar
theatre was "The Spoilers," from
Rex Beach's novel, and William Far-
num, Bessie Eyton, Kathlyn Wil-
liams, Frank Clark, Atarshall Far-
num, Wheeler Oakland and E. Mc-
Gregor had the leading roles. It was
a four reel production, the biggest
film made up to that time in the mo-
tion picture business.
With the opening of the million-
dollar Strand the present-day enter-
tainment features were originated. It
was a musical sensation, even to New
Yorkers, to have a symphony orches-
tra. Carl Edouarde, formerly a
bandmaster, was engaged as conduc-
tor of the orchestra, then composed
of eighteen musicians and now grown
to fifty-four, to introduce some ori-
ginal ideas for musical features.
Ballet numbers, the elaborate pio-
logues to feature pictures, and the
other divertisements now popular in
"the movies" throughout the entire
country were originated, the records
show, at the Mark Strand.
Congratulations Pour In
The motion picture stars, the pro-
ducers and exhibitors and others
throughout the country have been
flooding executives of the Mark
Strand theatre with congratulatory
telegrams and messages preliminary
to the celebration of the double an-
niversary and this letter comes from
Will H. Hays, president of the Mo-
tion Picture Producers & Distributors
Inc. :
"My dear Mr. Mark:
"It is fitting that after twelve
years of service, the Mark Strand
theatre should celebrate its achieve-
ments and upon this important birth-
day anniversary I offer my heartiest
congratulations and best wishes for
your continued success.
"The Mark Strand is truly 'A Na-
tional Institution' — an important fac-
tor in the business of furnishing
proper amusement to the public.
"May you have many happy returns
of the day.
Sincerely yours,
(Signed) "WILL H. HAYS"
61,000,000 Admissions
Probably a world's record in at-
tendance figures is announced by the
Mark Strand theatre in connection
with its twelfth anniversary. More
than 61,000,000 persons paid admis-
sion to the theatre in twelve years —
nearly three-fourths the entire popu-
lation of the United States.
The twelfth anniversary of the
theatre is also the seventh anniver-
sary of Joseph Plunkett, as manag-
ing director, in charge of production
and the theatre entirely.
Caters to Negro Trade
T. R. Willis opened a new suburban
theatre in Greenwood, Miss., on April
15th. It is to be known as the Dixie
Theatre and will cater to the negro
trade only of the city.
}
^1
■X
Joe Plunkett, Strand house mam
ger, who celebrates his seventh at
niversary simultaneously with tb
12th Strand celebration.
Theatre Construction
Chicago, 111. — Sketches are bein
considered for a three story theatr« i .
apartment, stores and office buildinf '
125x198 on S. E. Irving Park Blvc ie Ot
and Central Ave. Archt., Z. Ere sfifh
Smith, 343 E. Garfield Blvd. Pro i,.;,!,''
posed cost $1,250,000. _ "
Columbia, Mo. — Construction of
$400,000 hotel and theatre is beini etillg
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mi
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in the
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ibract
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iashi
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oi t
contemplated by Wilder Nationi
Tavern System, Inc., Allen B. WiJ
der. Second and Pine Sts
St. Joseph, Mo.— Theatre (Ele<
M. P.; alt.), $100,000. 721 Edmun
St. Owned by St. Joseph Electri
Amusement Co., R. Donald, treas
urer. Electric Theatre, St. Joseph,
Topeka, Kans. — Moving picture aiii
vaudeville theatre, two story, at 12i^gtlie
E. 8th St. Owned by the Kans;_
Amusement Co., A. J. Schober _ii|
charge. Majestic Building, 120 E,
St.
Independence, Kans. — Josephsoj|
Amusement Co., A. Josephson, pres.
1201 Chambers Bldg., Kansas CityL
Mo., preparing to erect $35,000 3W.[
story theatre, 45x140. Site withheld^!" tti
Pittsburg, Kans. — Theatre to coi
$75,000, three story, 170x50, Oi|
Broadway. Archt., Holler Bros,
Huntzinger Bldg., Kansas City, M
Owner, Josephson Amusement
A. Josephson, pres., 1201 Chambei
Bldg., Kansas City, Mo.
Minneapolis, Minn. — Moving pic]
ture theatre and stores. Main St. ant
Broadway, N. E. Owner, O. K
Freeman, proprietor of Main M. P
Theatre, 1029 N. E. Main St.
Fayetteville, N. C. — Four ston]
theatre building being constructed a
corner of Hay and Williams Sts., foil
Criterion Amusement Co., Greens-
boro, N. C, which leased the prop-|
erty for twenty years from Dr. R. L
Pittman.
Austin, Tex. — Work has beer|
started on the new University Thea'
tre and post office building. Jamejj
L. Brown will be the exhibitor
Kansas City, Mo. — W. Lee Vaughn
J. V. Lynn and Charles Vaughn havel
begun excavation for their 55xllC[
house which will seat 1250, at 171'
West 39th St.
ist
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Tampered Paupers"
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BOX OFFICE REVIEWS
Key to the Rating System
A
B
C
D
E
Road Show Calibre
First Run Product
Suitable for Second and Subsequent Runs
Action Pictures, Westerns and Melodramas
Shooting Gallery Stuff
1 Excellent
2 Good
3 Fair
4 Not Recommended
* Unusual Exploitation
Possibilities
Conducted by Michael L, Simmons
MY OLD DUTCH
iversal Production. Story by Ar-
hur Shirley and Albert Chevalier.
Adapted and Directed by Lawrence
"rimble.
CAST AND SYNOPSIS
pe Brown, coster, marries Sal Grattan.
Iq after rearing a son the Browns fall
1 to a fortune, and they decide to spend
iiaking 3 gentleman ot their son. The
grows up under the supervision of a
ate school faculty, ignorant of the lowly
Ion of his parents. Reaching manhood
OSes his fortune in gambling. His par-
are sent to a poorhouse. Their con-
ey to each other and faith in the son's
itual return to them is finally realized
n he returns after the war to care for
parents to the end of their days.
Rating: B2
Production Values: The cost-
I life of London and its en-
ons fifty years ago is cap-
ed with a deft fidelity to de-
!, furnishing one of the most
jeresting aspects of the pic-
e. A donkey race on Derby
y in the opening shots offers
:ch novelty and human inter-
, and immediately establishes
character of the players and
: locales. Director Trimble
ys a shrewd hand here by
:rting the action right off with
rush, the antics of under-
)rld "toughs," offering a vivid
riety of incident and appeal,
rhe constancy and steadfast-
>s of the married couple,
reading their way down
ough the years from youth to
I age is touching and offers an
?le of sentiment rarely fail-
to stir the sympathies of the
dience.
icting: May MacAvoy and
t O'Malley in the collabora-
; chief roles manage to sus-
1 a continuous interest in
ir parts, competently essay-
: the portrayal of three dif-
ent generations. Jean Her-
)lt gets the most out of a
nedy relief role.
4udience Appeal: The sophis-
ited will appreciate the repro-
:tion of coster life and the
:kgrounds of old London. The
^ular fans will undoubtedly
J the characterizations.
'iow to Sell It: If you can
isibly stimulate enough inter-
in a donkey race, this is a
)erb opportunity to land in
Showmanship Hall of Fame,
iphasize the names of the
ytrs in the billing.
VOLGA BOATMAN
Cecil deMille Production. Released
by Producers Distributing Corp.
Story by Konrad Bercovici. Di-
rected by Cecil deMille. Length,
11 reels.
CAST AND SYNOPSIS
Feodor William Boyd
Vera Elinor Fair
Prince Nikita Robert Edeson
Prince Dimitri Victor Varconi
Mariusha Julia Faye
Stephan Theodore Koslofi'
Feodor, a revolutionary Russian boat-
man, has a chance at reprisal for abuse suf-
fered at the hands of Prince Dimitri, when,
on capturing the household of Princess
Vera — betrothed to the Prince — he is ap-
pointed to execute her. Instead he helps
her escape, and later himself falls into the
hands of the Prince. Feodor is sentenced to
die as a climax to a princely revel. In this
instance Vera shields him, professing her
love, and both are saved as the revolution-
ists turn the tables in a sudden attack.
Rating: A2
Production Values: DeMille
has dressed this picture up in his
characteristically sumptuous
way — beautiful camera effects
vieing for appeal with back-
grounds of arresting beawty, and
the chief characters frequently
grouped in tabloids that are fin-
ished dramatic spectacles in
themselves. The plot has been
allowed to lapse in favor of ef-
fects, rather than in the value of
authenticity of narrative, but
since that doesn't impair the en-
tertainment value in the last, the
picture is decidedly box-office.
The scale on which everything
has been done is big, impressive
and in some instances quite elec-
trifying. Picturesqueness of
character play, colorful peeps
into a strange barbaric world,
are rendered with a calculated
nicety for stirring the emotions.
Acting: William Boyd's hand-
ling of the title role entitles him
to a high place in stardom. His
virile personality, good looks and
camera ease contribute with tell-
ing effect to an Al performance.
The rest of the cast is good.
Audience Appeal: It has rich
pictorial values as eye-lure,
fights and action for the excite-
ment craving, and involves a
class problem for the thoughtful.
Hozv to Sell It: Don't over-
look the value of the deMille
trademark in your advertising.
"The Volga Boatman" as a song
has a wide vogue, which is a tip
for tie-ups with music shops.
THE NIGHT CRY
Warner Bros. Production. From
story by Phil Klein and Edw.
Meagher. Directed by Herman
Raymaker. Length, 6,310 feet.
CAST AND SYNOPSIS
Rin-Tin-Tin Rin-Tin-Tin
John Martin John Harron
Mrs. John Martin June Marlowe
Miguel Hernandez Gayne Whitman
The Martin Baby Mary Louise Miller
Sheep on neighboring ranches are mys-
teriously killed. The Martins' dog, Rinty,
is accused of the killing. As matter of
fact, Rinty has been trying to fight away
giant condor. Martin, who is supposed to
have shot the dog, according to the law of
the range, hides him from the other ranchers.
Rinty, in a ieash, sees the vulture flying
through the air with Baby Martin. He
tears loose and rescues the baby.
Rating: B2
Production Values: A giant
condor, killing off innocent
lambs — and Rin-Tin-Tin, the
courageous and faithful shep-
herd dog. A combination which
results in thrills of the hair-
raising calibre. The devoted and
loyal Rin-Tin-Tin and a baby in
distress. Some more thrills, and
manifestation of infinite tender-
ness by the dog marvel.
The beautiful and peaceful
life of the ranchers is in strik-
ing contrast with the catastrophe
which befalls them. Exquisite
shots of the western country
with herds of sheep simulating
fleecy drifting clouds furnish
eye lure that stirs the imagina-
tion.
The real battles between man
and dog, man and woman, dog
and giant bird, and the swoop-
ing down of the vulture and es-
caping with a baby clutched in
its talons, are thrill highlights.
Acting: Rin - Tin - Tin, the
wondrous dog star, again mani-
fests his unlimited capacity for
registering emotions of love and
tenderness, faithfulness, sadness
and hatred. Little Mary Louise
Miller with her cherubic ways
wins a place in the hearts of all
spectators. John Harron and
June Marlowe give very sympa-
thetic portrayals of the ranchers.
Audience Appeal: Should
register 100% with the admirers
of the arresting Rin-Tin-Tin,
Will undoubtedly delight the
youthful palate.
How to Sell It: Tie up with
the photoplay edition of the
book. Also with shops display-
ing variety of woolen goods.
THE WILDERNESS
WOMAN
Robert Kane Production. Released
thru First National. Written by
Arthur Stringer. Directed by Ho-
ward Higgins.
CAST AND SYNOPSIS
Juneau MacLean Aileen Pringle
Alan Burkett Lowell Sherman
Kadiak MacLean Chester Conklin
The "Colonel" Henry Vibart
His Confederate Robert Cain
Kadiak MacLean, an Alaskan miner, hav-
ing amassed a fortune, arrives in New York
with his daughter, Junie. Two confidence
men get wind of MacLean's wealth, and
taking advantage of the miner's ignorance
of these parts, are about to separate him
from his million. MacLean realizes in time
and beats the crooks up when they attack
him. Junie has become friendly with one
of the confidence men, but the friendliness
turns to hatred when he attacks her. Her
affections turn to one more worthy — Alan
Burkett.
Rating: Bl
Production Values: Conjure
a picture of Chester Conklin
with a freshly acquired million in
his pocket, a daughter with a pet
bear arriving in New York to
live in the style that befits mil-
lionaires, and you have an idea
of the kind of comedy situations
which the able Robert Kane de-
lights in developing. The rube
falling for the "confidence" gags
has ever been a source of amuse-
ment, and with the refreshing
touches furnished by the "man at
the megaphone" the result is
comedy entertainment par excel-
lence.
The crooks trying to sell Kad-
iak a subway station — the last
one for sale — Junie's pet bear
tearing loose in the lobby of the
exclusive Hotel Biltmore — this
IS the type of comedy incident
in which the story abounds.
Acting: Chester Conklin es-
sentially a comedian, comes to
the fore in his clever interpreta-
tion of the "hick." Aileen
proves her versatility. She is
f unny,_ emotional, and at all times
charming. Lowell Sherman is
very satisfactory as the hero.
Audience Appeal: This brand
of comedy has universal appeal.
Hence, augmented by a compe-
tent cast and able direction this
should prove a draw at any
house. Small town audiences
will appreciate the authentic
New York scenes.
How to Sell It: Play it up
as a rib-tickler. Exploit the
cast.
Page 16
Exhibitors Daily RetdU
THE PRINCE OF
PILSEN
Producers Distributing Corporation
release. Adapted by Anthony Col-
dewey from the musical comedy
by Frank Pixley and Gustav Lud-
ers. Directed by Paul Powell.
Length, O.OOO feet.
CAST AND SYNOPSIS
Hans Wagner George Sidney
Nellie, his daughter Anita Stewart
Fredericlt, Prince of Pilsen . . Allan Forrest
Princess Bertha of Thorwald
Myrtle Stedman
Hans Wagner, brewer and Grand Im-
perial Chief of a Cincinnati lodge, visits his
home town in Central Europe with his
daughter Nellie. Hans, tipsy with Pilsner,
dons his lodge regalia, is mistaken by ai
coachman for the prince, and carried off to
Thorwald. Believing the wedding pomp to
be a lodge initiation, the beer befuddled
Hans allows his marriage to the princess to
proceed until the Prince's orderly appears
and denounces Hans as an impostor. Nellie
and the prince arrive in time to save him
from the firing squad.
Rating: C2
Production Values: Esoteric
hands have elaborated and em-
belUshed an improbable story of
mistaken identity and royal con-
troversy in a mythical kingdom.
All the musical comedy flavor of
the plot has been preserved, but
even the more pliable medium of
the screen is an advantage in de-
veloping the farcical entangle-
ment, the events which its en-
foldment disclose are only mild-
ly amusing. The piece is lavish-
ly mounted, however, and the
film is not uninteresting. Paul
Powell has wrung every possible
ounce of humor from the im-
probable situations, with George
Sidney carrying most of the
burden. A set of titles pep up
these sequences whenever they
begin to seem too long. There
are a few genuinely funny ones,
which, with the neatly patterned
military scenes, are commend-
able features.
Acting: The principal honors
go to George Sidney, who, as
the not very bright Hans, has
long stretches of film all to him-
self and makes them as amusing
as the script allows. Allan For-
rest, lends only his picturesque
presence to the film. Anita
Stewart is a most likeable hero-
ine, playing unaffectedly her
rather meagre role.
Audience Appeal: Foreign
communities, especially German,
will be the most receptive field
for this picture. A home town
revisited, the beer-drinking bout
and the lodge night scenes will
win a sympathetic response
there, and provoke some de-
lighted chuckles.
How to Sell It: Featuring the
lodge idea by sponsoring special
lodge nights with attendance in
bodies, has excellent possibili-
ties. The musical score should
be used with the picture, and
old photos of the original pro-
duction can be put on display.
THAT'S MY BABY
Paramount Production. Written by
Geo. J. Crofie and IVadc Boteler.
Directed bv IVilliam Beaudine.
Levgth, 6,805 feet.
CAST AND SYNOPSIS
Alan Boyd Douglas MacLean
Helen Raynor Margaret Morris
Dave Barton Wade Boteler
John Raynor Claude Gillingwater
The Baby Harry Earles
Alan Boyd's contention that a woman's
ankles determine her character brings him
to a masquerade where he hopes to redis-
cover the owner of a pair of perfect ones.
After much ado, he finally locates the girl,
only to find that her mother takes a cordial
dislike to him, the father is a business com-
petitor, and then there is a disagreeable
rival who places in Alan's arms a baby,
at the same time announcing Alan is the
daddy. Further complications arise when
Alan learns he has given the girl's father
arsenic instead of a headache powder. But
everything ends well and Alan wins the girl.
Rating: B2
Production Values: After two
reels of slow-moving action,
there is a run of farce-comedy
situations that are hilariously
funny. Just as the film is about
to be accepted as another "at-
tempt" at entertainment, the
comedy emerges from the rut of
dullness, and becomes bright and
brisk, gaining momentum so
rapidly that the last half of the
picture has crowded into it
laughs following each other in
such quick succession as to have
kept the so-called hard-boiled
Broadway audience at the Rivoli
in a continual state of uproar.
The element of suspense v/as
deftly handled with telling
effect, loud "ohs" and "ahs"
emanating from various sections
of the house repeatedly. The
climax works up to a real
punch, a situation that combines
comedy with thrilling suspense
that will hold them until "Finis"
is flashed.
Acting: Douglas MacLean
with his ingratiating smile and
comic facial expressions, unques-
tionably understands comedy val-
ues and works hard to put it over
whenever the opportunity pre-
sents itself. Wade Boteler con-
tributes a substantial amount of
comedy, his spontaneity being as
refreshing as the proverbial
zephyr. Harry Earles, the Sing-
er midget, as the baby is splen-
did. Margaret Morris is charm-'
ingly vivacious.
Audience Appeal: Wherever
they like farce comedy romance,
this should register. The high-
brows are likely to arch their
brows at the comedy bordering
on slapstick, but it should pro-
vide good mass entertainment.
How to Sell It: A baby con-
test, of -course. If the song has
not outlived its popularity in
your community, a tie-up with
music shops. Playing ihe rec-
ord with a loud amplifier in your
lobby, should attract attention.
THE GILDED HIGH-
WAY
Warner Brothers Production. Story
by W. B. Maxwell. Directed by J.
Stuart Blackton. Length 6900 feet.
CAST AND SYNOPSIS
Primrose Welby Dorothy Devore
Jack Welby John Harron
Jonathan Welby Macklyn Arbuckle
Irene Quartz Myrna Loy
Mrs. Welby Florence Turner
Uncle Nicholas Welby Sheldon Levins
Amabel Price Andre Tourneur
A rich uncle comes to live with the Wel-
bys, a middle-class suburban family. When
he dies, leaving them a huge fortune, they
rush into lavish expenditure, the son and
daughter abandoning their sweethearts.
Misfortunes befall them all in their pursuit
of the gay life, but heavy financial losses
show them their folly. An old servant
helps them out of this sudden poverty, and
the parted lovers are reunited for a new
start.
Rating: C4
Production Values: The
stock company type of melo-
drama that played to gallery aud-
iences of the past has been glori-
fied by the Warner Brothers in a
full length film without acquir-
ing many saving features. The
story itself is elemental and of
a calibre that would be little im-
proved by its transferrence to
the screen even in capable hands.
The scenes depicting the disaster
that befalls a middle-class fam-
ily given sudden wealth, and the
terrors of the gay life they adopt,
causing them to return to old
home and abandoned fiances, are
heavy with sentiment, and make
the picture too improbable to be
touching. A good character
sketch of the father of the ad-
venturesome family, and an ex-
ceptionally pretty heroine are
highlights in a production which
has been given better treatment
than its material deserves.
Acting: Macklyn Arbuckle
is the one outstanding figure as
head of the flighty family. His
proven talent and long experi-
ence assure a well-rounded and
convincing performance. The
rest of the cast is acceptable
enough, but are irreparably
handicapped by the artificiality
of their roles.
Audience Appeal: The banal
plot and impossible situations
will hardly provide entertain-
ment for sophisticated audi-
ences. The picture's only
chance is on a one-cTay bill, or as
an addition to a full and other-
wise satisfying program.
How to Sell It: A sign post
inscribed with the words "To the
Gilded Highway" and pointing
in the direction of your theatre
is an eye-catching advertisement.
Don't miss the opportunity for
window displays of "A Little
More," by W. B. Maxwell, the
story from which the picture was
made.
WHISPERING SMITt
Producers Distributing CorporatiX
Release. From the novel of Fra\
H. Spearman. Directed by Geotl
Melford. Length, 6,155 feet.
CAST AND SYNOPSIS
"Whispering Smith" H. B. War
Dicksie Dunning Lillian R
McCloud John Bow
Marion Sinclair Lylian Tashn
Bill Dancing Eugene Palle
J. S. Bucks Robert Edes
McCloud, division superintendent,
charges Murray Sinclair, wrecking forem
whom he catches looting train wrecks wb
McCloud suspects him to have caus
Whispering Smith, special road agent
sent west to restore order at this tread
ous point of the line. He accomplishes
arrest of the outlaws, and Sinclair is si
by one of Smith's men. Marion, who I
regretted her marriage to Sinclair, is n
free to accept the offer of her former suit
Whispering Smith, and McCloud wins o
Dicksie Dunning, whose backing of S
clair had complicated the feud.
bll.
Rating: CI
slo:
ill Is.
5 1
Ml. (
i ir an
1 -^
Production Values: A comp
tent cast and excellent directi«
make this one of the best pi
tures of its kind. The story
plausible, interesting, quick
moving and rich in the kind
incident and detail that roui
out the action and give reali
to the characters. Two distin ^^
love stories are woven into t!
exciting train-wrecking p 1 o
which is replete in itself wi
mysterious shooting, thrilli:
pursuits, midnight rides thru
terrific storm and silent dranB^-^
in a bar-room. The ruthless (
phaning of a little farm boy
the unscrupulous miscrean
night scenes of a train wre
set ahre to clear the track, foi BatioD,
bodings about Whisperi kdo-c.
Smith, spreading thru the to\
like evil gossip, are handled wi
understanding and exceptioi
deftness. The art and si
with which the producti
has been made, raise it above t
level of the usual western mel
drama and give it a place amo;
the better program pictures
Acting: Three featured pi;
ers support H. B. Warner in t
role of a silent, strong he
feared and respected even
his audience. All the parts i
well played, supplementing 1
general excellence of Grcor
Melford's direction.
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For
Audience Appeal: The qua
tity and variety of interest tt
has been worked into this we
em railroad story makes it
ly good entertainment for
most any t3^e of audience.
How to Sell It: H. B. Wai
er is so widely known and lik
that his name will be an attr.
tion in itself. The all-star r
ture of the cast is a good advi
tisement, and teasers on f
character. Whispering Srai
will make the most effective Ji
vance notices. mi
ttes ■
Short Feature Reviews
Pathe News No. 31
MARTIN DE RE, FRANCE—
jon voyage frotn home folk.
INGTON, D. C. — (Except
elphia, New York, New Jer-
Coolidge lays cornerstone of
National Press Club home.
MLLES, FRANCE — Cyclists
aver hill and dale in long dis-
race. NEW YORK CITY-
'S shortest man, "Major
chooses a camera which does
5 to tell the tall tale of his
iiant" Tarver. ROME, ITALY
mpt to assassinate Italian
or fails. GORHAM, N. H.—
dog team climbs Mount
ngton. CAMDEN, N. J. — ^(New
Philadelphia and New Jersey
—Three dead, 60 injured in
wreck. ST. LOUIS, MO.— (St.
Only) — Hold great baptizing
3issippi River. PITTSBURGH,
:olor and fragrance charm
visitors at Spring flow^er ex-
n. HAVERFORD, PA.—
aelphia Only) — British la-
team beats University of
rlvania. WASHINGTON, D.
■dification of 18th Amendment
ed.
Sinograms No. 5178
[FORNIA OIL FIELDS ARE
r BY FLAMES. ARMY OF
iN DEFEND DRY LAWS—
igton — Descend on Commit-
Iding hearing on w^et bills—
i Capitol. LUTHER BUR-
LOSES HIS FIGHT WITH
d. SAVANNAH, GA. — Fam-
idgets, Matjus Matina and
3rite Nickley are married by
WORLD'S FIDDLERS TRY
CHAMPION'S CROWN — Lew-
Maine — International contest
1 old-time players from Can-
lid across the sea. ONE OF
IS CALLED MESSDAMMY-
[TRIAN — ^New York — A whole
lueer looking prehistoric ani-
love to Coney Island. GIANTS
WBINS OPEN SEASON AT
OLO GROUNDS — Yes, it was
re, brass band, parading her-
i everything.
emational News No. 31
, INDO-CHINA — New Emper-
ends throne in Indo-China.
5t the natives follow their old
0 his tomb in strange proces-
CHICAGO, ILL. — Unique
It trophies to Museum. Heads
:-hunted ovis poli shown for
ne. BRADFIELD, ENGLAND
t Chicago and Indianapolis)
' of school boys in weird ob-
race. Every kind of hazard
ible including river and falls.
IND. — (Chicago and Indian-
Only) — Many escape death
ilectrics crash. South Shore
emolished in fatal head-on
n. CHICAGO, ILL.— (Omit
)) — Taming the w^ild waves
imer approaches. Africans
have nothing on our ow^n
atting ready for surf sports.
ORK CITY — Bridge painters'
tested in daring climbs,
nts for jobs must show their
scending steep cables.
OX News Continuity,
Vol. 7, No. 56
OHNSBURY, VT. — Unusually
mow hampers harvesting of
sugar crop. WASHINGTON,
jaying of cornerstone of new
,1 Press building. PHILA-
lA, PA. — U. of Pennsylvania
unches and christens a new
ired shell. BUFFALO, N. Y.
fire department makes
; run over ice-covered
NEW YORK CITY — .Irma
iturns to report to United
Campaign on conditions in
SAN FRANCISCO — A new
police dogs. NEW YORK
Job for police dogs. NEW
CITY — Girls at the beaches
Timer are going to be easy
; at. UNUSUAL OCCUPA-
-Otto Stumer of Munich is
.mpion w^restler of pretzels
Bavaria. LA PALLICE
E — 684 convicts are taken
Ison for journey by ocean to
me of servitude on Devil's
NEW YORK CITY— Stage
hold a Charleston carni-
)ME, ALASKA— Lady ushers
In unique dog-team race.
REVIEWED IN THIS
ISSUE
Pathe News No. 31
Kinograms No. 5178
International News No. 31
Fox News Continuity,
Vol. 7, No. 56
Lyman H. Howe's Hodge
Podge 709 Educational
Nobody's Business
Educational
Baby Clothes Pathe
Pathe Review No. 17 Pathe
Tramp, Tramp, Tramp, The
Boys Are Marching Red Seal
Lest We Forget Educational
The Vision Educational
It's the Cat's Red Seal
"Lyman H. Howe's Hodge
Podge 709"
Educational
1 reel
Novelty is ever the keynote of
these diverting reels which combine
sense with nonsense. In his latest
efforts, Mr. Gillaum brings together
the different nations by putting in
animated cartoon form, the tallest
and therefore most conspicuous fea-
ture of the country. Hence we have
the Sphinx from Egypt meeting the
Goddess of Liberty and Woolworth
Building in America, the Totem Pole
of Alaska, and the Westminster
Clock Tower from England. And
yet all these and many more stu-
pendous celebrities, placed one atop
the other, are nowhere near the
height of the Alps in Switzerland.
Skiing in the Italian Alps and a
bear hunt in Alaska are the other
subjects. Beautiful scenery is a fea-
ture in the treatment of both of these.
'Baby Clothes"
'Nobody's Business"
Educational
2 reels
Lloyd Hamilton in a fast-moving
comedy with a diversity of gags that
will prove rib-ticklers with most au-
diences.
There is a very funny sequence
when Lloyd tries to read a personal
letter dealing with matters of a pri-
vate nature in a crowded street car.
Wedged in between a group of curi-
ous fellow-passengers, and fearing
the physical strength of one, he is
obliged to share the contents with
them, and. furnish answers to a series
of questions which the letter doesn't
quite make clear to them.
The rest of the action takes place
in Lloyd's lunch cart on the beach
where the customers and Lloyd be-
come "lit up," and before they know
it, the cart is in mid-ocean . The
surprise ending comes when Lloyd
finds that his cart has alighted on a
submarine and the crew surrounds
'him with dollars bills for his wares.
Pathe
2 reels
An "Our Gang" production that
has good farcical comedy, hence pro-
viding even more entertainment than
usual for the adults, and as much
rollicking fun for the kiddies.
An addition to the regular "Our
Gang" crew is a midget, who imper-
sonating a baby, adds to the fun.
Dressed in baby clothes, he has a
great time with the nice ladies who
fondle and pet him and affords the
writer of titles an opportunity to get
in some funny lines.
In order to bear out their bluff
with uncle, a childless couple are
forced to bribe a couple of kids to
make believe they are the children of
the house. Mickey and Joe appear
in baby clothes, only to be followed
by the rest of the "gang" who are
interested in the proposition. Uncle
comes and is surprised to find such
a brood but Farina's appearance on
the scene queers the scheme entirely.
This comedy has wide scope for
exploitation. A tieup on baby cloth-
es should be particularly effective.
"Pathe Review No. 17"
Pathe 1 reel
This embraces three interesting
subjects, the first of which is the
capturing of a perfect specimen of
the elephant seal which abound in
the waters of Southern California.
A Colonial Capital is the title of
the next subject which, in Pathecolor,
gives some lovely shots of the quaint
town, Saigon, French Indo-Chino.
Instructive and fascinating is the
presentation of the habits and cus-
toms of the people of the Orient.
The Lost Empire of Africa is a
camera chronicle of the American
Excavations at Ancient Carthage, led
by the Count de Prorok, and is one
of the most impressive graphic por-
trayals of the mystery which veils
an empire that has passed into obli-
vion.
* * *
"Tramp, Tramp, Tramp,
The Boys are Marching"
Red Seal 1 reel
A Ko-Ko Song Car-Tune of that
famous melody that should win pop-
ular favor. The little white ball
faithfully beats the time while the
clever little characters which suit the
action to the words provide the fun.
stmtm
KOKo ms
Uc Pi'in^5 the irmds
YOU SHOUU) UAKN-
VHY— AT OCR /
MAKES! EXtUANGE./
"Lest We Forget"
Educational
1 reel
This is the one-reeler that the
Educational Film Exchange are of-
fering to exhibitors free of charge.
A patriotic endeavor to inform the
country of the purpose and details of
the great national exposition and
Sesqui-Centennial celebration of the
signing of the Declaration of Inde-
pendence to be held in Philadelphia
from June 1 to December 1, is com-
bined with dramatic portrayal of the
thrilling incidents of the Revolution-
ary Days.
Shots of one of D. W. Griffith's
most vividly colorful historic pictur-
es are incorporated in this reel with
the result that it is big production
material that is offered here.
This graphic reminder of the days
of 1776 will serve a double purpose.
First of all, it will please your pa-
trons. Secondly, it provides exhibi-
tors with an opportunity to spread
really worthwhile propaganda.
* * *
"The Vision"
Educational 2 reels
From the famous painting, "Speak!
Speak !" by Sir John Everett Millais
which is hanging in the Tate Gallery,
London, comes this inspiration of
Arthur Maude. The highly imagina-
tive mind of Mr. Maude conjures up
a story that might have been Sir
Millais inspiration in creating this
work of art.
It has been made in Technicolor
with the tints and delicate shadings
registered with infinitely more realis-
tic effect than is ordinarily achieved.
This Romance Production has
been beautifully handled, possessing
great dramatic value and developed
with attention to detail worthy of a
five-reeler.
The story is that of a maiden who
having through death ,lost her lover,
and refusing to abide by the wishes
of her father to marry another, takes
her own life. Her vision comes con-
stantly before a young man in whose
body the spirit of her dead lover
had been re-incarnated. After his
death, the two souls are happily unit-
ed.
Both Julanne Johnston and John
Roche who have the leading roles are
extremely well suited to the parts.
In appearance and ability in emo-
tional acting, they more than fill the
bill.
it's the Cat's"
Red Seal
1 reel
This is a Max Fleischer Inkwell
Cartoon that has entertainment value
par excellence. Ko-Ko, the clown,
runs a show for all the cats in the
neighborhood. There is no denying
that Mr. Fleischer knows cute cats
when he sees them, for here is an as-
semblage of felines that should de-
light any audience.
Ko-Ko does all the work with the
able assistance of his mutt whom he
uses as a brush in pasting up post
announcements and who also helps
him with the entertainment which
obviously the customers are thor-
oughly enjoying. The order is bro-
ken up, however, when a bunch of
trained mice make their appearance
and the kitty-kats make a dash for
the stage.
Page 18
Exhibitors Daily Revi
MANY MID-WEST
THEATRES CLOSED
Due to heavy floods, inclement
weather, sickness and many other
causes, many theatres in and around
Illinois have closed temporarily or
permanently.
The following theatres are re-
ported closed or closing:
Auxvasse, Mo., Auxvasse Public
Schools, closing for season.
Bland, Mo., Rodelia Theatre, closes
April 14th until Fall.
Blytheville, Ark,, Dixie, closing ac-
count sickness.
Columbus, Ky., Jolly Theatre,
closed and dismantled.
Freeburg, 111., Gayety Theatre,
closed.
East St. Louis, 111., Bond Theatre,
closed indefinitely.
Hidalgo, 111., closed account bad
roads.
Jacksonville, Mo., Jacksonville
Theatre, closed temporarily.
Leachville, Ark., Gem Theatre,
closed.
Marion, Ky., Braswell closing house
for extensive repairs.
Mendon, 111., Kozy Theatre, closed.
Nason, 111., Nason Theatre, closed
account mines not operating.
Odin, 111., Grand Theatre, closed
for summer.
Ozark, 111., Ozark Theatre, closed
permanently.
Pittsburg, 111., Rex Theatre, closed
account mines not operating.
Raymond, 111., Community Theatre,
A. R. McNeal going out of business.
Salem, Mo., Lyric Theatre, closed
April 5.
The $500,000 Lerner Theatre, Elkhart, Indiana, which was
erected last year and is now setting an example for others
in the manner of correct presentation of pictures.
The following theatres are reported
open or to reopen :
Divernon, III., Opera House.
Shawneetown, Hobo Theatre, re-
opened after epidemic.
Dupo, 111., Amusu Theatre, W. H.
Welch opening after April 15.
Findlay, 111., Okaw Theatre, will
run on Saturdays only until fall.
Due to high water in central Illinois
and northern Missouri, quite a few
theatres had dark houses for the bet-
ter part of the week. As high as two
feet of snow, which started to melt,
together with a full week of rainy
weather, caused flood warnings to be
posted along the Mississippi and Illi-
nois Rivers. Roads were impassable,
power plants put out of business, and
considerable damage done to fruit
trees.
'^member
this when you visit
NEW YORK
THE Hotel Martinique offers un-
usual comfort and convenience
plus genuine economy to every New
York visitor.
Clean, comfortable rooms as low
as $2.50 per day. Most economical
restaurant service — club breakfast
$.45, delightful table-d'hote dinner
$1.25. Also a la carte at moderate
prices.
The Martinique is located right in
the heart of all activity, business and
social. Every point in the city
readily accessible — direct from the
door.
On your next visit —
Martinique. You'
invitation.
A. E. Singleton, Resident Manager
^ y r •- '■ <"'
li! ■ t t ■--
i»5l V.p.r r;;;5„g
visit — Stop at the ^^§^='^gl^f|ii^
11 thank i^ for the ^^3§^|M
HOTEL MARTINIQUE
Affiliated with Hotel McAlpin
Broadway — 32nd to 33rd Streets
New York
Theatre Construction
Grand Island, Neb. — Universal
Chain Theatre Corp. is proceeding
with its plans for a $350,000 theatre,
of which John W. Ebeson is the
architect.
St. Joseph, Mo. — New theatre
planned by Universal Chain Theatre
Corp.
Henryetta, Okla. — Charles Blaine is
erecting a new fireproof theatre at a
cost of $100,000.
Stillwater, Okla. — A new theatre
will be built by F. M. Tull in the near
future.
Transactions
St. Louis, Mo. — Metropolitan Thea-
tres Corporation, owners of the St.
Louis Theatre, Grand boulevard and
Morgan street, will retire the entire
issue of $800,000 first mortgage 6 per
cent bonds on May 1, payment at 102
and interest.
Pawnee, Okla. — The Lyric Theatre
has been purchased by E. V. Weaver.
Frederick, Okla. — Edward G. Ka-
dane has bought the Gem Theatre.
West Tulsa, Okla.— Empress Thea-
tre ])urchased by W. T. Fleming.
Openings
Waterloo, 111.— The New Capitol
Theatre was opened March 20 by Mr.
and Mrs. A. Hall, owners.
Duke, Okla. — Nail and Lane open
new theatre.
CINEMA
The Motion Picture Review
of the Orient
Manager :
E. ATHANASSOPOULO
Editor-in-Chief :
JACQUES COHEN-TOUSSIEH
"CINEMA" is the only picture pub-
lication circulating throughout
the Orient.
Address :
"CINEMA,"
8 RUE de L'EGLISE DEBANE
ALEXANDRIA, EGYPT
Mailing Lists
Will helpyou increase salet
■and for FBBB estaloa tMnt
nrnntMBntiprfrnannrUirifftilnaiirw!
Sf reo r bMt pnMMctlTa eoatam«t*-
ratlonml, Stata.Lo^-lndMdaal*
Prof Malona, Boalaeaa Flrzna,
Classified Opportunitiei
Rate 2 Cents a Word — Cash
With Copy
For Sale
:l;
FOR SALE: Theatre Chairs, any amci,
immediate shipment, lowest prices. o
equipment of every description. Addj
Theatre Seating Company, 845 South it
St., Chicago, 111.
INTERNATIONAL ADDING
CHINE. Recent Model. First class
dition. A real bargain at $35.00.
quickly. Box R. R., Exhibitors Rei r,
New York City.
FOR SALE— BOOKS ON ACCOUl'.
ING at a bargain. 5 vols. Prentice-'U
on Federal Tax Service $3.00, Dickjs
Auditing C. P. A. Accounting and r|f
more. 50 cents to $1.00 a volume. ,i
M. M., Exhibitors Review, New York M'.
EIGHT HUNDRED UPHOLSTEI
OPERA CHAIRS made on contract. S
hundred yards of battleship cork carpet
linoleum. All new goods, government si
ards, for theatres, etc. One exhaust
and three ampmeters. 1200 5-ply v(
seats and backs made to fit any chair
new. One large asbestos drop with rig(
Thirty new high grade folding cl
dropped factory patterns ; some cost as
as $5 each, offered from $1.50 to %
Redington Co., Scranton, Pa.
WE HAVE a limited number of '/i I.,
110 Volt, D. C, and 220 Volt, D. C.,>
tors at $5.50 each. One-sixth H.P., ; le
as above, at $6.00 each. First class o
tion, overhauled. Cash with order,
able for operating moving picture mach
rewinding machines, etc. General Distr
ing Co., Security Storage & Van B:;.,
Duluth, Minn.
HERE IS YOUR OPPORTUNITYM)
obtain brand new Ji H.P., 110 volt id
cycle, single phase, A. C., brand new >
tors with pulley at $10.00 each. Cash i
order. Will operate rewinding macfcis,
motion picture machines, lathes, grinii,
etc. Brand new 1 K.W., Westinghous 12
volt light and power generators, read to
run, at $48.00 each. Factory price $7 0.
25% with order, balance C, O. D. r-
gains on electric fans. Largest dealn ill
new and used motors and generators it ta
Northwest. Send us your repair work, n-
eral Distributing Co., Security Storaj, 4
Van Bldg., Duluth, Minn. |
VENEER SEATS and backs. 1200 fot V
size chair, never used. Will fit to it
Redington Co., Scranton, Pa.
WONDERFUL BARGAIN — Beat «1
theatre, 600 seats; must sell at once; ca
going abroad; will sacrifice, $4,000 (jil
four-year lease, $100 per month. Lo;rf
in Connecticut. First come, first seo.
Wonderful opportunity. Address "C," it-
hibitors Daily Review, 45 W. 45lh t.
New York City.
FOR SALE — Five-reel Feature,
Comedy. ED. MILANOSKI, 640 F il
St., Grand Rapids, Mich.
Situations Wanted
A-l LEADER (Violin) or side man. «
experience all lines ; large library. C( *<
cueing. Neat, reliable. House closing*
son for this ad. Leader, 86 Church t,
South Manchester, Conn. !
Wanted
WANTED — To rent or buy motion p\^^
theatre, about 500 seats. State condijiu
and terms. Will consider to manage tt"
on salary or commission ; have f'^i'"
years' experience. Address Stanley Pj"'
Frackville, Pa. ,_
For Rent
MOTION PICTURE and "Still" Ca:*
rented, sold and exchanged. Portable »
for sale and for rent. Keep us advu "
your wants. Ruby Camera Exchange"
Seventh Ave., New York.
Local Films
MOTION PICTURES made »«''?;.
Commercial, Home or Industrial, "t "•
excellent facilities and the best «•?"*"*
Our price 20c per foot. Ruby Kta
pany, 727 Seventh Avenue, New Yor
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — look in the trans-
parent film margin for the black-lettered words
^'Eastman" and ''Kodak", the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
rx, ,^^^
^\ -<:■
i
Keep them laughing
and youil keep thei
coming
You'Rdo both if you shoiv
ACK Sennett Comedies
TWO REELS
Current Attractions
"Wandering Willies," with Billy Bevan, Ruth
Hiatt and Andy Clyde;
A typical Mack Sennett Comedy, fast moving,
funny.
"Hayfoot, Strawfoot," with Billy Bevan, Andy
Clyde, Kewpie Morgan and Natalie Kingston.
Getting fun out of getting into the army.
"Fight Night/' with Billy Bevan and Natalie
Kingston.
It's a wise wife that knows where her husband
Charlestons. It' a wise husband, who if he wants
to cut up on the sly, stays away from a restau-
rant that broadcasts. This one is a natural.
Path^comecfc^
TRADE
1
1
MARK
^4? brAdstreet
f FILHDOM
iint
ti^^recochized
Authority
XXXVI No. 15
Sunday, April 18, 1926
Price 25 Cents
0
%oved/
*•#»€
Qsyl LduemmLe
presents
,otremer.aouscro.vds
ttvicedaib^t
»ScurrV to tlv« ^,1
Aprous «»o"^>^„ World
Hoot Gibsorr
;/ 7 Du^inFarnlJite
/>^ ?7 V o V A Kathleen Key
A UNIVCRSAL SUPER PRODUCTION
\
UVROCQUE
-Y OCT**'
AW
HK.Hov/ARL!S2Si!Hi2:^
I
R^«
/
'.ill
RELEASED BY
PRODUCEKS DISTKIBUTIN
COKPOKATION
Foreign Distributors Producers International Corporation
130 West 46th Street New York. N. Y.
big- stones
to come in
Rathe News
Blaiing* a new trail in
News Keel Enterprise-
Each a first pag-e news-
paper story today with
vast future publicity
assured.
Each story
Exclusive I
k
V
^4
North
Ible
WilKins expedition
to North Pole by
airplane.
SoleFiltn rights to
Pathe Mews
American Huseui«|
of Natural History*!
expedition toOre<
land over Peary's|
!»ute. Sole fill
%!^g^'ights to
~~^b\ Rathe
3 ) News
1 r^^ GREEN
LAN D
ALASKA
6
Lieut.Wells 'round
the >vorld journey to
break all time records.
Sole film rights to
Pathe ^ws
NEW YORK*
WASHINGTON*!
^
Cora.Richaixl Byrds airplaine
expedition to North Pole.
Sole film rights to
Rathe News
SPITZBERCBN
e
Facts
as to the enterprise of the
PATHE N E WS
1. Wilkins Expedition to the North Pole by Airplane
\
Capt. Geo. H. Wilkins, backed by the Detroit Aviation Society, will attempt to rean
the North Pole by airplane, from Alaska. Newspaper rights controlled by the Nor'i
American Newspaper Alliance serving many large dailies. Already receiving mu|
newspaper publicity. Pathe News has the sole and exclusive motion picture rights.
2. Byrd Expedition to North Pole by Airplane From Spitzbergen
Commander Richard E. Byrd, U. S. N., backed by John D. Rockefeller, Jr , Edl
Ford, Vincent Astor, Thomas F'ortune Ryan and others will attempt to fly to the Noij
Pole from Spitzbergen. Newspaper rights controlled by the New York Times. S(^
and exclusive rights to motion pictures controlled by Pathe News.
3. Smithsonian Institution Expedition to Africa
This expedition, headed by Dr. Wm. JMann, will seek to discover new species of wj
animals, and to capture interesting s^jecimens for the zoos of the United States. S<f
Film rights to Pathe News.
4. Callizo "Ceiling of the World" Airplane Flight Over Mt. Everest
Jean Callizo, holder of the world's altitude record by airplane — 39,586 feet, will try
reach the ceiling of the world by flying over unconquered Mt. Everest in the Himajj
yas, the highest mountain in the world, 29,002 feet. Pathe News has exclusive
rights.
5. American Museum of Natural History Expedition to Greenland
Under the leadership of George Palmer Putnam, the Harrison Williams Expeditionl
the American Museum of Natural History will retrace in Greenland the steps |
Robert Peary, the man who reached the North Pole. With the expedition will I
Capt. Bob Bartlett who accompanied Peary and Peary's own son, Robert. Pathe Nel
has exclusive film rights. i
6. The Round-the-World Record Breaking Trip of Lt. Wells I
Jules Verne's hero went around the world in eighty days, then considered impossill
Lieut. Wells, U. S. N., one of the Navy's round the world fliers, will try by steamsll
fast train, automobile and airplane to go round the world faster than man has ejj
gone before. Pathe News has exclusive film rights. I
7. Soviet Russia Revealed I
Since 1917 Soviet Russia has been closed by censorship to the world. Now Pathe N^
is selected to give to the screen the sole and exclusive pictures of the Russia of todaJ
As Always You Qet the Best and Biggest
in Pathe News
toll
2 He
- A5>n
lOtC
Kiatioi
. We
P,
lllcAn
i cbai
imeni
ODibina
mllii
'! Beiij
Uloitsi
San
l^eles-
ratioi
!tkt(
ill jjf
n'lifi
ikfiit
111 01
n-'j iiie
l«4e X,
jklCt
iSnii'i(
m
'•■'■■,
iTHE
;4 brAdstreet
1/ FILHDOM
Authority
XXXVI No. 15
Sunday, April 18, 1926
Price 25 Cents
Omaha Combine
ban Houses Form Midwest
Iter Assn., Nucleus of Strong-
est Booking Group in City
lalia — With 14 suburban theaters
lucleus, Midwest Theater Own-
ssn. of Omaha has been organ-
is a booking combination. The
issociation will be the strongest
ng combination in tlie city, it
1.
icers are E. A. Harms, presi-
W. H. Creal, vice-president;
r M. Weinberg, 2nd vice-presi-
L. P< Grobeck, secretary;
?e McArdle, treasurer, and H.
hel, chairman of the board,
Charles Nepodal and E. J. Kirk
ther members.
i combination is expected to be-
more than city-wide.
)X Convention Ends
y is Being Devoted to Sightsee-
§f Tours in Los Angeles and
San Francisco
j Angeles — The final day of the
convention was brought to a
' with addresses by William Fox,
:. Shechan and J. R. Grainger.
day the delegates are spending
;htseeing. They will entrain this
ng at 5.30 on a special for San
:isco where they will spend Sun-
ind be entertained by Howard J.
lan, West Coast district man-
An automobile tour of the city,
ner at one of the clubs on the
I are among the activities plan-
At 4 P. M. Monday they will
over the Union Pacific, the Chi-
contingent arriving on Thurs-
;nd the New York contingent on
y-
Features Reviewed
Page
le Wilderness Woman
First National 10
le Night Cry
Warners 10
beria
Fox 10
le Devil's Circus
Metro-Goldwyn-Mayer 10
le Earth Woman
Associated Exhibitors 11
lat's My Baby
Paramount 11
le Prince of Pilsen
Prod. Dist. Corp 11
le Blind Goddess
Paramount 11
lort Subjects 12
ti 6800 ft. all boxoflfice action. Para-
did it to Nell Gwyn. — Advt.
In Today's Issue
How Wall Street is financing motion picture enterprises and
an analysis of the extent to which such underwriting has gone
will be found on page 6.
Interesting and authentic data on the financial structures of
such important organizations as First National, Loew's, Inc. (in-
cluding Metro-Goldwyn Pictures Corp.), Pa the and Eastman
Kodak will be found on pages 6 and 7.
Urban Bonds in Court
Move On to Set Aside $300,000
Worth in Company Out of Which
Urban-Kineto Corp. Grew
Mrs. Ada A. Urban, wife of Charles
Urban, has filed suit in the New York
Supreme Court to set aside the trans-
fer by her of |,300,000 in bonds of the
former Urban M. P. Industries, Inc.,
to Isaac M. Bortman, William Jen-
nings and P. B. Shaw, and to restrain
them from disposing of these bonds.
The complaint alleges that the bonds
(Continued on Page 5)
P. D. C. Convention in May
P. D. C. will hold its annual sales
convention at Los Angeles the first
week in May and lasting five days.
More on Censors
Proponents of Upshaw Bill, Led By
Chase, Say They Are Not
Trying to Reform Industry
Washington — At a further hearing
on the Upshaw censorship bill. Canon
Chase yesterday told the House Ed-
ucation Committee that no efforts to
reform the industry were under way.
According to his requirements for
Commissioners under the Upshaw
censor bill it would be practically im-
possible to pick the sort he wants.
(Continued on Page 2)
Harmony Now Exists
Various Exhibitor Factions Agree
and Indications Point to Construc-
tive Convention in Los Angeles
Minneapolis — Determined to estab-
lish complete cooperation in exhibi-
tor organization ranks so that a con-
structive program may be successful-
ly carried out, member units of Allied
will send full delegations to the Loj
Angeles conclave.
Complete harmony now prevailb
among various factions, although it
may safely be asserted that there al-
vvays will be blocs in the organiza-
tion similar to political party lines.
Allied is satisfied with the tentative
program mapped out at Chicago which
will permit real accomplishment and
will now whoop 'er up to make the
convention a record-breaking one.
Al Steffes says:
"I am satisfied the organization
means business and can accomplish
something at the convention."
New Publix Scale for Kiddies
Los Angeles — Publix will establish
a new price policy here for children
whereby 25 cents will be charged at
all times.
Harmony
Everything's right in exhibitor ranks. Word came from
Minneapolis yesterday that the Allied grotip is in accord with
the M.P.T.O. Which means Allied will attend Los Angeles in
full regalia. Apparently that recent Chicago meeting made for
a better understanding. Al Stefifes feels a constructive program
can be carried out.
Aside from theater encroachments, no platform has been
announced. Joe Seider asserts the ovcrseating problem is be-
coming increasingly important. Some of the more important
problems haven't come to light. They won't until the conven-
tion opens. That sounds a lot like other national conventions.
It would seem that many theater owners might want to know
now. Los Angeles is a long jump from home.
Narrowing Down
Eighteen months ago, the Allied Laboratories Assoc,
flourished. There were 19 members operating in and around
New York. Looking over that field today, the story is different.
Consolidated— the Yates group — is the big gun. It embraces
Republic, G. M., Craftsmen, Erbograph and now Watty Roth-
acker's Chicago plant. Acting independently, one finds National-
Evans, Claremont, Hirlagraph, Rex-Hedwig, Cromlow and now
{Continued on Page 8)
Amsterdam After More
Ben Amsterdam said yesterday the
five houses he acquired from Carr and
Schad in Reading were to be the
foundation of a good-sized chain and
that he and "Pop" Korsen were ne-
gotiating for several other theaters.
The Reading houses which they will
take over May 3rd include the Arca-
dia, Princess, Strand, Schuylkill Ave.
and San Toy. The Strand is a legit-
imate house.
"Greater Movie Season" in August
The Hays organization will launch
the second annual "Greater Movie
Season" in August. Preparations are
now being made under the supervis-
ion of Jerome Beatty. It is planned
to make it considerably more far-
reaching than last year.
Buster Keaton in N. Y.
Buster Keaton is in New York af-
ter returning from the South where
he made some exteriors for his first
United Artists picture, "The Gener-
al." With him is Paul Gerard Smith,
the writer.
International Film Congress
Paris — An International Film Con-
gress, under the auspices of the So-
ciety of Nations, is to be held Sept.
27 to Oct. 3. Government approval
has been given and all foreign na-
tions will be invited.
Loew Issue Sold
The Loew $15,000,000 issue in 15-
year 6 per cent sinking fund gold de-
bentures, placed on the market yes-
terday, was sold by 11 o'clock. ■
THE
-^H
¥
rMPi
DAILY
Sunday, April 18, lie
3&HU0STKET
•^FILMOOMi
JwfLr ~ Authority
V0I.XXXVI No. 15 Sunday. Apr. 18, 1926 Price 25 Cents
lOHN W. AllCOATE
Publisher
Copyriglit 1926. Wid's Films and Film Folks,
Inc. I'ulillsljed Daily except Saturday and hoi
idays at 1650 Rroadvvay, New York, N. Y.
). W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Doiuld M. Mersereau. Business and
Advertising Manager; Ralph Wilk, Travel-
ing Kepreseiitafive. Entered as second-class
matter May 21, 1918, at the post-office at
New Vorl;. N. Y., under the act of March
J. 1879. Terms (Postage free) United States,
jutside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00 Suhscrihers should remit with
order. Address all communications to THE
''ILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Calile address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
LoikIoii — Ernest W. Fredman, The Film
«(enter, 58, Great Marlborough St., London,
«V. I.. Paris — La Cinematograpliie Francaise,
i, Kiie Saulnier.
The Stock Market
Stock market prices of Friday will
be found on Page 7 of this issue.
Brownell Back from Coast
John C. Brownell, head of F. B. O.
Eastern scenario department, has re-
turned from Hollywood
Hagen With Jack Mills
Milt Hagen, writer of many songs
for motion picture exploitation, has
joined the staff of Jack Mills Inc.,
music publishers.
Harry Levey Memorial
A memorial to the late Harry Le-
vey, formerly sales manager for Uni-
versal in Pittsburgh, will be unveiled
at Monteffiore Cemetery, Springfield,
L. L, on Sunday.
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
r
Jt'
Lloyd Sheldon to Coast
Lloyd Sheldon, supervising editor
at Paramount's Long Island studios
for some time, leaves for Hollywood
the end of the month to assume the
same postion on the Coast. He will
serve permanently with Bebe Daniels
unit and will also supervise filming
of "Kid Boots" with Eddie Cantor.
Cameramen Elect
Los Angeles — The A. S. of C. have
elected the following officers: Daniel
B. Clark, president; L. Guy Wilky,
1st vice-president; Frank B. Good,
2nd vice-president; Ira Morgan, 3rd
vice-president; George Schneiderman,
treasurer, and Charles G. Clark, sec-
retarv.
Red Seal Exchange Ready
Boston — The Red Seal Exchange,
Inc., has been incorporated by Al-
bert L. Saunders and Grace J. Flye.
A company of the same name has
been incorporated in New Haven
with Charles S. Holcomb as princi-
pal stockholder.
Krellberg Bankrupt
Sherman S. Krellberg has filed a
voluntary petition in bankruptcy in
the U. S. Court, Southern District.
Liabilities are listed at $4,657. with
no assets. Helen Gill is the principal
creditor with a claim of $4,508.
Educ'l Chicago Convention On
Chicago — The second section of the
Educational sales convention started
yesterday at the Congress and con-
cludes today. Monday and Tuesday
the third section will be held at the
Albanv in Denver.
Lois Wilson in "The Show Off"
Los Angeles— Lois Wilson will re-
main here to play the feminine lead
in "The Show Off" which Mai St.
Clair will direct for Paramount with
Ford Sterling.
Ufa DirectorArrives
Ludwig Berger, Ufa director, ar-
rives Saturday on the Columbus for a
vacation and inspection of American
production methods. He may go to
the Coast.
Stanley W. Hand Resigns
Stanley W. Hand, N. Y. branch
rnanager for First National, has re-
signed to take effect May 1. A. W.
Smith, Eastern sales supervisor, will
be in charge temporraily.
May Sign Edith Thornton
Negotiations are under way for the
signing of Edith Thornton by Chad-
wick Pictures. Her husband, Charles
Hutchinson, is at the Astor.
Solomon Leaves for Coast
Chicago- — Gus Solomon, Red Seal
sales representative, left for the coast
today, stopping at key cities on the
way.
Not to Renew Waverly Lease
Waverly, N. Y. — Mike Comerford
will not renew his lease on the
Loomis. The company is building a
house at Broad and Loder Sts.
Mack Swain Recovering
Hollvwood — Mack Swain is recov-
ering from an illness.
More on Censors
(Continued from Page 1)
He said the Constitution should be so
interpreted as to uphold it. He re-
ferred frequently to Lincoln, with
whom he indirectly linked himself,
and this drew from Congressman
Black, of New York, the comment,
"the difference between you and Lin-
coln is he wanted to set the bodies
free and you want to enslave the
minds."
Chase attacked Will Hays, the in-
dustry generally and the Board of
Review particularly. He fought shy
of the word "censorship" but Repre-
sentative Upshaw, in a controversy
with Representative Douglas, of Mas-
sachusetts, insisted that however
they might camouflage it the pur-
pose of the bill was censorship and
nothing more.
In an effort to bring the hearing
to a close Charles C. Pettijohn told
Chairman Reed that, despite the fact
that proponents have had three days
to set forth their side, he would be
content with an hour or two.
In the Courts
William Horton Foster got a ver-
dict for $3,185 in the New York Su-
preme Court against John E. Edger-
ton on a note of the American M. P.
Corp., to the Community M. P. Ser-
vice, Inc., which was endorsed by
Edgerton and others.
Off to Attend Sales Meeting
Sam Sax and Buddy Rogers are on
their way to Chicago to attend the
Mid-West sales meeting of Gotham
and Lumas Prod, to be held at the
Congress. Sax is traveling in from
Hollvwood.
Johnnie ^Walker to Produce
Hollywood — Johnnie Walker has
purchased Paul Anthony Kelly's "The
Phantom Legion" and plans to pro-
duce it, playing the lead himself.
M.-G.-M. Signs Two Writers
Los Angeles — Philip Klein and
Ernest Pascal have been added to
the M.-G.-M. staff of writers.
Phyllis Haver With Metropolitan
Hollywood — Phyllis Haver has
signed a long-term contract with Met-
ropolitan.
Famous Signs Vaudeville Actor
Los Angeles — Famous has signed
El Brendel, vaudeville actor, on a
long-term contract.
Kennedy Returning to N. Y.
Hollywood — Joseph P. Kennedy of
F. B. O. is en route to New York
North Platte Sunday Shows
North Platte, Neb. — At an election
here, Sunday shows were favored by
a large majority.
I F I T'S
GOWNS OR UNIFORMS
LEARN TO SAY
BROOKS'
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,090 COSTUMES TO RENT
Emory Johnson Leaves F. B. C! ^
Los Angeles — Emory Johnsi's
contract as an F. B. O. producer b
expired and will not be rencid.
There is also a possibility that Hiry
Garson will terminate his connec^D
with the company.
Floyd St. John in Town
Floyd St. John is in New Y
making his headquarters at S
Films Syndicate. He is conne
with the Co-Operative Film
changes of San Francisco and
Angeles.
Tuttle Returning April 27
Frank Tuttle, who is recupera
from an illness in Bermuda, is di
New York April 27 and will leave
mediately for the Coast to make
Boots" for Famous. Russell
hews will be his assistant.
Cranfield & Clarke Exchangejabo
Ra
I
Exchanges in, Cleveland, De
and Cincinnati will be opened
Cranfield & Clarke. L. Lawi
Baren, sales manager, leaves S;
day night to arrange for the c
ings.
Specify
Ravir Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP
45 West 45th Street
N. Y. Bryant 7243
tf^/ien m Hollywood
stop at
THE NEW HOTEL REGEl
Every room luith Bath and Radi
A beautifully appointed moderat|
priced hotel.
H
01
it56-
(Jby
tie CO!
*l C(
;y4e
m I
liiy, April 18, 1926
THE
s55i^
DAILY
RAYART
Ray art Representa-
tives Stepping Right
Along
Thomas Curran and George
West, Rayart Special Representa-
tives, who are now west of Denver
in their swing around the circuit
report an intensely favorable re-
action on the part of exchangemen
everywhere to Rayart Pictures, with
the minimum of sales resistance to
be overcome and contracts being
closed in extremely gratifying quan-
tities. Milton Simon, another Ray-
are Representative who is covering
Philadelphia, Boston, Detroit and
other neighboring towns is also
closing a tremendous volume of
business.
Elaborate Book Lists
Rayart Product
i6 Page Volume Shows Real
Showmanship
One of the finest examples of
ihowman advertising ever created
s the 56-page announcement book
ssued by Rayart Pictures Corpora-
ion in which they list their product
or the coming year. Ths is printed
n two colors on 120-pound stock,
i^orty-five pages are devoted to the
jictures themselves. There is a
striking three-color cover, an intro-
duction by W. Ray Johnston, Presi-
Jent of Rayart Pictures Corpora-
ion, layouts showing the different
Offices and executives of the organi-
ization and several pages on which
ire shown the type of accessories
issued in conjunction with Rayart
product, — striking posters, lobby
icards, slides, etc. Finally, there is
1 page given over to Richmount
Pictures, Inc., distributors of Ray-
art product in the foreign field.
All in all. the brochure is strik-
ingly comprehensive and complete,
furnishing a graphic illustration of
Rayart's line-up and the calibre of
the organization behind the pictures.
Boy Scout Serial
Prominently featured on the Ray-
art releasing schedule this year will
be "Scotty of the Scouts," a ten-
episode serialplay, dealing with the
adventures and exploits of a young
Scout Master. The Home Office of
Rayart Pictures Corporation an-
nounce that their Exploitation De-
partment is busily engaged in the
preparation of a campaign in this
chaptcrplay's behalf which must in-
evitably assure it of success.
Gurwood Stories
Among the eight Superior Melo-
dramas to be released by Rayart
during the next twelve months will
be three from the pen of James
Oliver Curwood, said to represent
that talented author's best work.
W. Ray Johnson, President of Ray-
art Pictures Corporation, announces
that each one of these melodramas
will be given every box-office bene-
fit in the way of cast and settings.
PICTURES
Reed Howes Busy
Popular Star is Working at Top
Speed
Reed Howes, the athletic young
player, whose productions have
scored so successfully in the past,
has renewed his contract with Ray-
art Pictures Corporation and, is now
at work on the first production of
the new series of eight pictures
which he will make this year. Title
and supporting cast will be an-
nounced at a later date.
Sullivan Signs
Will Continue Making Pictures for
Rayart Release
Billy Sullivan, who went from
starring for Universal in their popu-
lar Leather Pusher Series to star-
ring for Rayart Pictures Corporation
in five-reel features, has completed
his contract with that company.
Immediately upon completion he re-
signed with them for the coming
year. He will make eight more
productions of the same type which
have so endeared him to film fans
the world over.
Rayart Comedies
26 of Them in All. Schlank Pro-
ducing
Rayart Pictures Corporation will
distribute twenty-six two-reel com-
edies during the coming season.
These will be made by Morris R.
Schlank and will feature a promi-
nent star. They will bear the brand
name of Rayart-Radiant Comedies.
New Wilson Contract
Producer to Make Two Series for
Rayart
Ben Wilson, a veteran in the pro-
ducing field, will contribute two
series of eight pictures each to the
Rayart schedule this year. Eight
of them will star Dick Hatton and
will feature the comedy element.
In the other eight, Wilson will both
wield the megaphone and appear
himself. These, it is announced,
will be romantic stories of the old
West.
Mandel Sees Pros-
perity
Notes Healthy Undertone
Irving Mandel, executive head of
Security Pictures, Chicago, who has
contracted with Rayart Pictures 100
per cent for their new product, says
that it is with pictures of the type
furnished him by Rayart that he
can always get bookings and dates.
"They are staple," said Mr. Mandel.
"With the big, road-show calibre
productions there is always an ele-
ment of risk. The public taste —
where they are concerned — is al-
ways changing. But for what I
may call the Rayart type of picture,
there is a day-in-day-out, never-
changing, never-ending demand.
That is why I look forward to a
repetition of last season's success
with Rayart Pictures this year."
MAKE
Rayart Chief on West
Coast
Looks Forward to Prosperous
Season
W. Ray Johnston, President of
Rayart Pictures Corporation, is now
on the West Coast working with his
producers and getting started on
the new schedule. Mr. Johnston,
tremendously encouraged by the
successful showing made by his
organization during the past year,
has mapped out a program which
while more elaborate than that of
the past seasons, is still sufficiently
conservative to insure success.
His plans call for the marketing
of the following product:
8 Reed Howes Pictures
8 Billy Sullivan Pictures
8 Jack Perrin I*lctures
8 Superior Melodramas
4 Billy West Feature Comedies
16 Ben Wilson Star Westerns
4 Serials
26 Rayart-Radiant Comedies
Mr. Johnston also reports that
everywhere the three Special Rep-
resentatives in the field — Thomas
Curran, George West and Milton
Simon — are rolling up a tremend-
ous volume of new business and
that if they continue at their pres-
ent pace Rayart Pictures Corpora-
tion will have the most spectac-
ularly successful season of its ca-
reer. Representative exchangemen
have signed Rayart contracts.
Present indications point to ap-
proximately an eighty percent
coverage of the world territory
within the next two weeks.
Perrin Renews Con-
tract
Jack Perrin, popular Western
star, will continue to make pictures
for Rayart Pictures Corporation in
the future as he has done in the
past. He made this announcement
a few days ago, thus setting at rest
all rumors regarding his future ac-
tivities. In association with Rayart
he has made tremendous strides in
prestige and, realizing this, he has
affixed hs signature to a new Ray-
art contract for the current year.
His contribution to that organiza-
tion's extensive program will be
eight hard-riding Westerns to be
known as "The Fast Action Series."
Popular Authors Now
Writing for Rayart
Van Loan and Hoerle Will Con-
tribute to New Program
Two tremendously popular screen
writers have been signed by W.
Ray Johnston, President of Rayart
Pictures Corporation, to do original
stories for the coming year's release
list. They are H. H. Van Loan and
Arthur Hoerle, well and favorably
known to exhibitors and theatre-
goers— as well as to the reading
public — everywhere. They will con-
tribute a minimum of four stories.
These two authors, together with
James Oliver Curwood and others
to be announced later gives Rayart
an extremely literary line-up.
MONEY
I
CAdvertisement)
THE
<2^
DAILY
Sunday, April 18, 1!
In Eastern Studios
Ann Pennington Busy
Joseph Levering is directing Ann
Pennington in the first of the six two-
reelers in color for Arthur J. Lamb
at the Long Island studio. The com-
pany went on location yesterday to
take "South Sea Isle" scenes aboard
a yacht. Supporting cast includes
Reginald Sheffield, Frank Applegate,
Halley Powers, Charles Aschott, Joe
Burk, Tammany Young and Florence
Ashbrooks.
Joy Starts First of Series
Al Joy has started the first of 24
two-reel comedies at Ideal studio.
Rose Mass and George DeCount sup-
port him, with Joe Basil directing. S.
B. Moss is assisting and Anthony
Trigili is cameraman. The title of
the first is "Over There," for Ricordo
Films, Inc., and state right release.
Dix Back at Work
Work has been resumed on "Take
a Chance," starring Richard Dix. He
recently broke his hand and the pic-
ture was held up for a time. William
Ricciardi, Bernard Randall and Paul
Porcasi have been added to the cast.
Gregory La Cava is directing.
Start "The Great Deception"
Howard Higgin is directing "The
Great Deception," at Cosmopolitan
for Robert Kane. Aileen Pringle,
Ben Lyon, Sam Hardy, Basil Rath-
burne and Charlotte Walker are in
the cast. Ernest Haller is camera-
man.
"Mismates" Started
"Mismates" has been started by
Charles Brabin for First National.
The company will work at both
First National and Cosmopolitan.
Hamilton on Dwan's Next
James Shelley Hamilton, of Fa-
mous scenario staf?, has been trans-
ferred East from the Coast. He is
now preparing the next Alan Dwan
production.
Still on Fields Picture
Eddie Sutherland is still directing
W. C. Fields in "It's the Old Army
Game," for Famous. It is expected
shooting will be finished in a week
or so.
Hines Still on "Brown Derby"
Johnny Hines is still working at
the Jackson studio on "The Brown
Derby" for C. C. Burr. George Pet-
ers has succeeded Charles Gilsen as
cameraman.
Bebe Daniels Finishes
Bebe Daniels has finished work on
"The Palm Beach Girl," under direc-
tion of Erie Kenton at Paramount.
Her next picture will be made on the
Coast.
Rockett's Preparing
Al Rockett is preparing to start
"Subway Sadie" in about two weeks,
and his brother, Ray, "Paradise"
about May 1. For First National.
"Carrie of the Chorus" Series
"Memoirs of a Stage Doorman"
are being made into 12 two-reelers
to be released through Red Seal, as
"Carrie of the Chorus."
Three in F. N. Cutting Room
Three pictures are at present in
First National's cutting room. "Men
of Steel," "Puppets" and "The Sav-
age."
Appointed Purchasing Agent
Horace New has been recently ap-
pointed purchasing agent for First
National's Eastern studio.
Bel Geddes With Griffith
Norman Bel Geddes will create
special effects for "The Sorrows of
Satan."
Wants Real Pictures
St. Paul — Joseph Friedman, of the
Tower, says: "The Tower theater
needs two pictures for showing dur-
ing the month of May. I want two
pictures with box office possibilities,
whose merit is in keeping with enter-
tainment maintained by this theater.
A product of any and all companies
will be considered and pictures se-
lected will be given real presentation
and exploitation."
There's a chance for salesman.
Mrs. Randolph, New Censor
Chicago — Mrs. Carlton A. Ran-
dolph has been named a member of
the censorship board in Evanston,
succeeding Grace Brooks, society
woman.
Sues for Freeze-Out
Rochester — David Rosenberg is su-
ing Jacob Levy for one-third interest
in the Thurston theater, claiming that
he had been excluded from partner-
ship after the theater was found
profitable.
Allison Managing Denver House
Denver, Colo. — Raymond P. Allison
has been chosen manager of. the
America. He| succeeds Livings'ton
Lanning, who has joined Associated
Exhibitors.
"The Cow's Kimono"
Los Angeles — "The Cow's Ki-
mono" is the title of Glenn Tyron's
latest Hal Roach comedy which Fred
Guiol directed.
Harry Schwarzo Dead
.St. Louis — Harry Arthur Schwarzo,
salesman out of the M.-G.-M. office,
is dead following an illness of over
six weeks.
Frank Wilson with Jones
Los Angeles — Frank Wilson has
been engaged by F. Richard Jones to
work on stories for future Hal Roach
comedies.
To Supervise Farley Houses
Albany, N. Y.— Guy Graves has
been appointed general supervisor of
all the W. W. Farley houses in
Schenectady.
The Week's Headlines
Monday
Warners to release 26 on 1926-27 list.
Fiftli house to be acquired by Delancey-
Clinton Corp. in New York's East Side.
Max Graf to make features for Associated
Exhibitors.
Lloyd Hamilton signs with Educational for
three years. Jack White also renews.
Convention on in New York.
Fox group arrives on Coast for convention.
Tuesday
12 Broadway houses gross $331,127 in one
week.
Loew earnings at peak with $3,650,000 for
f^rst half of 1925-26.
Cleveland two-year zoning experiment idea
finally dropped.
Warners at convention announce that they
are after theaters.
Bill passes house for Sunday shows in
Rhode Island and is expected to become
law. Pawtucket only town excepted.
Jack Bellman and A. Pollak open new ex
change in New York, securing Gotham and
Ginsberg- Kann product.
Wednesday
Big Loew issue of $15,000,000 in bonds out
this week, underwritten by Dillon, Read &
Co., and the National City Co.
49 pictures on Fox schedule, 35 classified as
special productions.
Gov. Smith of New York signs news reel
exemption bill.
Pathe reorganize home office and sales sys-
tem.
P. D. C. make promotions at managers'
meeting in New York.
Hearings on West Coast theaters and alleged
unfair methods to be heard in Los Angeles
April 26.
M. C. Levee joins First National as busi-
ness manager in Hollywood To forsake
own productions.
John Bernhardt succeeds Kenneth J. Bishop
as president of Tennek Film.
New Educational line-up to include six two-
reel color films based on famous paintings.
Thursday
New York Republicans, voting on party
lines, kill Democratic measure to remove
N. Y. censor commission.
House Committee on Education in Wash-
ington opens hearings on bills providing
for Federal Boards of Censors.
$15,000,000 Loew issue offered at 99^-
E. Bruce Johnson to sail Wednesday to start
First National production in Germany.
Hungarian "kontingent" off. Features to be
taxed $80 each under new arrangement.
Conference Committee at Washington votes
to set aside $15,000 for handling of pic-
ture activities in Dept. of Commerce.
Cecil B. DeMille announces P. D. C. line-
up of 41 productions.
Friday
Universal closes deal for house in Atlanta.
Ben Amsterdam and "Pop" Korsen acquire
chain of five in Reading, Pa., from Carr
and Schad.
Warner block system places salesmen in com-
plete charge of sales, play dates and col-
lections in his territory.
Considerable e-xcitement in Washington at
censor hearing.
Fox to build in all key cities if necessary
to get distribution.
Sid Grauman to Chicago on two-a-day the-
ater chain.
Columbia announces 24 for 1926-27.
Saturday
Harmony now exists in various exhibitor
units of Allied organization and delegates
will be sent to national convention in June.
Fourteen Omaha theaters combine and form
Midwest Theater Assoc, for booking pur-
poses.
Fox sales convention terminates in Los An-
geles.
Action started in New York Supreme Court
to set aside $300,000 bonds in Urban M.
P. Industries.
Federal censorship bill in third day of dis-
cussion in Washington.
Jules Levy U. A. Field Ma
Jules Levy has been appointee
sistant general sales manager
United Artists. He will work 01
the home office.
Marks Erecting $3,000,000 Hot
Chicago — Work has already
started on the new $3,000,000 tb
to be known as the Paradise, v
is being built by Mark Bros. Im
Finkelstein & Ruben Build
Minot, N. D. — A new theater,
ing $250,000, will be built by Fiift. S.
stein & Ruben, it is reported
house will seat 1,500.
State, Racine, Reopens
Racine, Wis. — The redecorated and
rebuilt State, which was purchased
by the Saxe Corp., is now in opera-
tion. The same organization has just
opened the Surf ballroom here.
Capt
Deny Semon Will Direct Lloj
John Ragland, Eastern repres
tive for Harold Lloyd, puts no i * «' "*
in the report that Larry Semon,
direct Lloyd.
Norma Talmadge Gives Tes ^C
Norma Talmadge gave a te
trade paper and newspaper write
Major Bowes' office at the Ci
yesterday.
Adele Bufiington Signed
Los Angeles— Adele Buftmgto:
write all of the stories for the s
of Bill Cody productions for re
by Associated Exhibitors.
Greta Nissen with Ziegfeld
Los Angeles — Greta Nissen has
ished work in "The Love Thief"
will leave for New York to j
Ziegfeld show.
April
Incc
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Jacoby in Oakland
Berkeley, Cal. — C. L. Jacoby, |
merly manager of the Capitol in
land, has been engaged as mar
of the Oaks.
S.Y,
ttitcn,
iptiul,
U.
N.
ml
Johnnie Gavan to Helena |
Helena — Johnnie Gavan has
charge of the Liberty for J|W
Coast Theaters. ^M' "
i Boi
; X. Y
I fee,
IlCOl
*,
Bill Tracy with F.B.O.
Milwaukee — Bill Tracy is thel
sales representative for F. B. 0|
placing Dick Scheinbaum, who
Fox.
Rose Theater to Go
Centrplia, Wash. — The old
is to be torn down and replace|
a commercial building.
F. & R. Planning Improveme
Rochester, Minn. — Remodelind
the State, Winona, and install)
of a new organ are planned by |
kelstein & Ruben.
Ca
Stone to Build New House
Albany, N. Y.— Abe Stone, o\
of the Arbor, is planning ancl
house at Northern Blvd. and fct
St., to seat 1,500.
Philadelphia House Sold ■■"
Philadelphia — The Bellevue is
owned by Mrs. Julius Axler, whil
quired it from the Bellevue-Strai|
Amusement Co.
Kirchgessner Manager
Boston — Harry Kirchgessner, Kl'/
merly traveling auditor, has Wt "'
made manager for Producers
tributing Corp.
ay, AprU 18, 1926
THE
-.%^
DAILY
any, N. Y. — Cameograph Photo Sculp-
New York. Incorporators, J. H. Hil-
A. C. Proudfit, F. W. Hilditch. At-
>, F. S. Duncan, Grand Central Ter-
any, N. Y. — Globus Pictures Corp., New
Capital $210,000. Incorporators, A.
cDermott, C. Punsker, J. J. McAndrews.
ney, I. Perlman, 185 Madison Ave.
)any, N. Y. — Movie Lovers' Contest,
York. Incorporators, M. Salit, B.
lei, E. Lcndon. Attorney, N. Burkan,
Broadway.
ver, Del. — Coliseum Corp., Wilmington ;
ers. Capital $100,000. Corporation
: Co. of America.
jany, N. Y. — Nayor Amusement Corp.,
:ers; to operate theaters. Capital $10,-
Incorporators, H. Nayor and A.
r. Attorney, M. L. Rosenwasser,
ver, Del. — Harris Amusement Co. of
lington. Inc., to operate a theater chain,
al $75,000. Attorney, Corporation Guar-
& Trust Co., Wilmington.
iver, Del. — Cinema Credits Corp., Wil-
ton; to finance. Capital $1,100,000. At-
y. Corporation Trust Co., Dover.
)ver, Del. — Genecraft Corp., New York.
;al $10,000. Incorporators, E. Nathen-
J. Abrams and M. Nathenson. Attor-
M. M. Black, 729 Seventh Ave., New
bany, N. Y. — A. and G. Picture Corp.,
IX ; theaters. Capital $5,000. Incorpora-
A. Spraul, P. Nefl and G. Spraul. At-
sy, R. H. Bergman, 2804 Third Ave.,
IX.
Tenton, N. J. — Somerset Theater Co.,
id Brook; theaters. Capital $25,000.
rporators, J. Schoen, M. Cohen and H.
nsky.
Urban Bonds in Court
(Continued from Page 1)
in question, on which $35,100 inter-
est was due, were a first lien on
pronerty amounting to more than $1,-
000,000, and that the Urban company
became embarrassed for working cap-
ital and went into receivership to-
gether with its subsidiary, the Kineto
Co. of America.
Mrs. Urban alleges that Bortman
knew of the value of the properties
if they were operated with sufficient
capital, and represented that Jennings
and Shaw were men of large resources
who were able to furnish any amount
of capital required. She said that
Bortman represented that he and the
other two defendants would purchase
the property at the receiver's sale if
she and the other creditors would as-
sign their claims to them and take
stock in a new corporation to be
formed. She agreed, and a corpora-
tion of 100,000 shares was organized
as the Urban-Kineto Corp., of which
the plaintif? was to have 15,000 shares,
which included the claims of her hus-
band and 20,000 were to go to Jen-
nings and Shaw for their purchase of
the Urban properties from the receiv-
er, while 40,000 were to be bought by
Jennings and Shaw at $10 a share, to
•nide working capital.
Mrs. Urban alleged that they have
not paid the $400,000 as agreed, but
only $34,000, and that because of their
failure to provide sufficient money the
enterprise is a failure and the stock
is of little value. She contends that
they have not cancelled the $300,000
in bonds which she transferred, but
are using them for their own pur-
poses. For that reason she wants the
entire transaction rescinded and the
original bonds returned.
cramento, Cal. — Fine Arts Studios, Inc.,
Angeles ; produce and operate a studio,
tal $500,000. Incorporators, M. Thorn-
M. Steward, L. Paige and L. Beilen-
)ston, Mass. — M. P. Producers Service,
, 1108 Boylston St., Boston. Incor-
tors, W. Johnson and L. Witherell.
bany, N. Y. — Avon Syracuse-Auburn
iters. Inc., Syracuse; theaters. Capital
100. Incorporators, C. Blessing, J.
vartzvvalder. Attorney, J. M. Meatyard,
:nectady.
iston, Mass. — Colonial Photo Play Corp.,
on. Capital $25,000. Incorporators, H.
ers, H. Farelle and L. Radi.
artford. Conn. — C. and K. Amusement
Norwalk; theaters. Capital $50,000.
irporators, S. Kantor, et al.
arrisburgh. Pa. — Fernbrook Park Amuse-
t Co., Wilkes Barre. Capital $5,000.
irporators, G. Adair, S. O. Boughner and
McKane.
Jiumbus, O. — Metro Amusement Corp.,
imbus. Incorporators, T. Lawson, U.
jrblom, A. Boyer and L. Stirgwolt.
)ringficld. 111. — Hollywood Theater Co.,
N. corner Greenview and Fullerton Aves.,
:ago ; theaters. Incorporators, E. Hafer-
p, G. Hess and F. Peck. Attorney,
Hess, 1407 Ashland Bank.
jringfield. 111.— Springfield Theater Co.,
North State St., Chicago; theaters. Capi-
{150,000. Incorporators, M. Leonard, B.
:e3 and S. Siegel. Attorney, M. G.
naid, Conway Bldg., Chicago.
Ibany, N. Y.— O. E. Goebel, Inc., New
k; picture theaters. Capital $1,000. At-
ey, O. E. Goebel, 30 Fifth Ave.
Injunction Dissolution Denied
Morgantown, W. Va. — Judge I. G.
Lazzelle has refused to dissolve the
injunction granted the Walzim The-
ater Co. operating the Grand theater.
Hearings have been held on several
occasions. The union is restrained
from interfering with the operation
of the theater and from molesting
employees.
Theater-Post Office for Austin
Austin, Tex. — James L. Brown,
proprietor of the Texas, was awarded
a contract for providing quarters for
the university post office in a com-
bination theater and post office build-
ing to be erected on the lot adjoin-
ing the University Y. M. C. A. on
Guadalupe St.
Another for Golden State
Oroville, Cal. — Plans for the erec-
tion of another theater in Oroville
at an estimated cost of $200,000, are
announced by Arthur H. Lamb, Sac-
ramento architect. The theater will
be constructed by the Golden State
Theater Corp., San Francisco, and
will seat 1,700.
Robertson and Sonneman Split
Memphis, Tenn. — The partnership
of E. C. Robertson and W. F. Sonne-
man has been dissolved. Robertson
is now operating the Ozark, while
Sonneman has the Victory in Fay-
etteville, Ark.
Baxley Selling New Film
Charlotte, N. C. — L. C. Baxley, of
Texas, is in Charlotte with his pro-
duction, "Tell Me Why," making ar-
rangements to exploit and sell this
picture in the Carolinas.
Shumar New Arrow Manager
Kansas City, Mo. — Arrow has ap-
pointed Harry Shumar branch man-
ager to succeed Sam Goldflam, re-
signed.
New Chairman on K. C. Board
Kansas City — Frank Amos has
been elected chairman of the Joint
Board of Arbitration of Kansas City
for the next quarter period. Other
members are L. J. Lenhart, Roanoke,
and C. C. Vaughn, New Centre, ex-
hibitors, and R. E. Churchill, C. E.
Gregory and Ben Blotcky, exchange-
men.
Permit Asked for New Theater
SaU Lake City — Application has
been made to the city commission by
S. E. Mulcock for a permit to con-
struct a theater on Eighth West St.,
below Fourth South. The commis-
sion issued the permit. The building
is designed to seat about 375.
New Managers at Publix Houses
Little Rock, Ark. — The Capitol
and Royal, both Publix houses, have
new managers from the East. M.
Poole is at the Royal. The name
of the new manager at the Capitol
has not been announced.
Seeking Theater Site
Watertown, N. Y. — The Water-
town Standard says Edward Renton,
of New York, has been in Ogdens-
burg seeking a theater site, as the
representative of a state-wide theater
circuit.
Morrison Reopens May 30
The old Morrison theater at Rock-
away Beach, which has been dark
for some time, will reopen Decora-
tion Day. George Dupree took over
the house a few months ago.
Temple, Hamilton, Re-Opens
Hamilton, Ont. — The Temple, a
long established downtown house,
has re-opened under the direction of
Eddie Ford with a combination of
vaudeville and pictures.
Dazey Coming East
Hollywood — Frank Dazey has left
for New York to complete arrange-
ments for the opening of his latest
play, "Big Boy."
K. C. Board to Hold Party
Kansas City— The Film Board of
Trade is planning a midnight frolic
at the Apollo tonight.
Sherman in Vidor's Next
Hollywood — Lowell Sherman has
been cast for Florence Vidor's next
picture for Paramount.
F. B. O. Signs Dorothy Dunbar
Hollywood — Film Booking Offices
have signed Dorothy Dunbar on a
long-term contract.
Scarlet Fever Closes House
Assumption, 111. — The Scenic thea-
ter has been closed due to an epi-
demic of scarlet fever.
Theater Changes
Anderson, S. C. — A. M. Pinkerton, man-
ager of the Garden states the house will be
remodeled.
Baltimore — Harry Mishkind has sold the
Fairyland to John McCracken, former owner
of the Behedere.
Baltimore — The Bluebell, owned by Harry
F. Mann, has been sold to the Apollo inter-
ests headed by J. Louis Rome. This theater
will be torn down.
Bend, Ore. — B. A. Stover has leased the
Liberty here.
Carroll, la. — J. C. Stack is remodeling the
Royal and Strand.
D.allas — A half interest in the Gem Amuse-
ment Co. has been purchased by Don Mil-
liken.
Frederick, Md.— The City O. H. will un-
dergo renovation. The cost will probably
reach $50,000.
Hull, la. — The American Legion Post has
reopened its theater here.
Hinckley, Minn. — P. Marudus has again
taken over the Family, here.
Kansas City, Mo. — The Queens has been
purchased by H. Strong. J. T. Wilson was
the former owner.
Mankato, Mo. — Sam Blair of Belleville has
purchased the Standard from K. L. Gaston.
Nephi, Utah. — The Venice at Nephi has
changed hands, Victor Foote selling it to
Louis Strike of the Kinema and Star.
Oklahoma City — The Majestic will show
second run pictures in the future, instead
of westerns.
Philadelphia — The Alma lease to A. Brown
has been discontinued and will be taken over
by the owner, Fred Beckheart.
Philadelphia — Charles Durkin has been
made manager of the Grant, following his
resignation from the Astor.
Pierson, la. — J. H. Brownell has taken
over the Magic.
Pleasanton, Mo. — The Regent has been
sold by W. A. Stepp to P. F. Sterling.
Port Angeles, Wash. — Ed. Hallberg, new
owner of the Mack, has reopened the house
after extensive alterations.
Rochester, N. Y. — Fogel and TiskofI have
taken over the Pullman here.
Salt Lake City — Victor Foote has sold
his Venice theater to Louis Strike.
Stillwater, Okla. — The Hollywood, recently
purchased by Dudley Tucker, has been re-
opened.
Sulphur, Okla. — A. Leidman has bought the
Log Cabin from J. D. Ramsey.
Walnut Grove, Minn.-^Mrs. May Doig has
taken over the Rex here.
Collinsville, Okla. — The Grand has been
purchased by L. H. Luckett.
Yale, Okla. — The New Princess has been
renamed the Cozy.
Florence, Colo. — A. F. Allen has leased
the Rialto.
Two Rivers, Wis. — Jack Tadych has com-
pleted remodeling and redecorating the Em-
pire.
Slayton, Tex. — Floyd Parker has purchased
the Palace.
I
THE
■JTil^
DAILY
Sunday, April 18, l|
Wall Street Bankers Underwrite $84,687,850
Wall Street bankers, within the
past 18 months, have underwritten
$84,687,850 in bonds and stocks of
motion picture enterprises. This fig-
ure is based on a survey made by
the "Evening Post" and includes the
$15,000,000 in Loew's, Inc. debenture
issue placed on sale yesterday.
The Post points out that the posi-
tion which the industry has come to
occupy in the financial world in re-
cent years is indicated by the volume
of new security issues of this type
absorbed by the investing public and
the high integrity of the bankers who
have identified themselves with film
stocks and bonds.
The article also gives "Dodge's Re-
port'' as authority for the statement
that contracts awarded for new thea-
ters, devoted exclusively to pictures,
Company
Security and Price
in 37 states east of the Rocky Moun-
tains, were about 60 per cent larger
in the first quarter of 1924 than in
the first three months of last year.
Fifty-three new theaters were started
in the first quarter of 1925, with a
valuation of $5,739,000 as against 84,
with a valuation of $9,010,600 in the
first three months of 1926.
The Post asserts the weekly atten-
dance at theater averages 130,000,000
and adds this figure is considerably
larger than even those closely con-
nected with the industry previously
had accepted as probable. "The 20,000
theaters in the United States have a
seating capacity of about 18,000,000,
according to the article.
A list of the new underwritings of
motion picture securities in the last
year and a half follows:
Amount Offered by
Famous Players
121,715 Shares Common at 90.
Fox Film Corp.
165,000 Shares Class A at 43.
Fox Theaters Corp.
500,000 Shares Class A at 25.
.$10,954,350 Offered to Stockholders
. 7,095,000 Offered to Stockholders
. 12,500,000 Eisele and King
Taylor, Thome and Co.
•B. F. Keith
$6,000,000 20-year Bonds at 100.
Loew's, Inc.
15-year Gold Debentures at 99}4 .
M. P. Capital Corp.
40,000 Shares Common at 17...
30,000 Shares Common at 18...
30,000 Shares Common at 20...
Paramount B'way Corp.
25-year Bonds
Pathe
$1,060,000 10-year Bonds at 97^.
Roxy Theaters Corp.
125,000 Shares Class A at 40...
6,000,000 Dillon, Read and Co.
Lehman Bros.
Bankers Trust Co.
15,000,000 Dillon, Read and Co.
National City Co.
680,000
540,000
600,000
10,000,000
1,033,500
5,000,000
$4,250,000 Serial Bonds at 98.57 to 100.68 4,250,000
Saenger Theaters, Inc.
$1,500,000 15-year Bonds at 99 1,485,000
Lyman D. Smith and Co.
Watson and White
Watson and White
Merrill, Lynch and Co.
Milliken & Roberts, Inc.
Howe, Snow & Bertles
Henry Lindsley
S. W. Strauss & Co.
Hibernia Securities Co.
Hemphill, Noyes & Co.
Merrill, Lynch & Co.
Universal Chain Theaters
$4,000,000 1st Preferred at 100.
Universal Pict. Corp.
$3,000,000 1st Preferred at 100.
Warner Bros.
170,000 Shares Class A at 10...
4,000,000 Shields & Co.
3,000,000 Shields & Co.
Dillon, Read & Co.
2,550,000 McClure, Jones and Reed
•Included because many Keith theaters show pictures as well as vaudeville.
Loew's, Inc. Gross Passes $50,000,000
Pictures Corp., subject to any rights of the
preferred stock of said corporation, to the
end that at least the equity represented by
the common stock of Metro-Goldwyn Pic-
tures Corp., or the proceeds thereof, shall
continue to be directly or indirectly behind
the debentures. Loew's, Inc. reserves the
right, in the event of such guaranty by M.-
G.-M. Co., Inc., to distribute the shares of
M.-G.-M. Co., Inc., to the stockholders of
Loew's, Inc. The equity represented by
the common stock of Metro-Goldwyn Pic-
tures Corp. is included in the consolidated
balance sheet of Loew's, Inc and wholly-
owned subsidiaries as of January 17, 1926,
at $7,328,505. Of the aggregate "net income
applicable to other interest," as shown un-
der "Income" above for the period from
Sept. 1, 1922 to Jan. 17, 1926, about 38 per
cent was contributed by Metro-Goldwyn Pic-
tures Corp.
The consolidated balance sheet of
the company and wholly-owned sub-
sidiaries as of Jan. 17, 1926, without
giving any effect to this financing is
as follows:
In connection with the $15,000,000
issue of Loew's, Inc. IS year 6 per
cent sinking fund gold debentures,
the company reports its gross operat-
ing income, including all subsidiary
and affiliated companies and after
eliminating inter-company items, has
increased from about $30,000,000 for
the year ending Aug. 31, 1923 to
more than $50,000,000 in the year
ending Aug. 31, 1925.
The financing will make necessary
the formation of a new corporation
In this connection, the prospectus
states:
The debentures will be guaranteed, as to
principal, interest and sinking fund, by M.-
G.-M. Co., Inc. (a corporation to be formed
under the foregoing or some other name, to
which all of the common stock of Metro-
Goldwyn Pictures Corp. will be transferred
by Loew's, Inc.) and/or by Metro-Goldwyn
ASSETS
Current and working assets:
Cash
Accounts and notes receivable.
Due from afKliated companies
Advances to producers (secured by film)
Inventories :
Released film at cost, less amortization $4,050,501
Unreleased film 8,284,75 1
Supplies and accessories 390,421
Rights and scenarios at cost
Total current and working assets
Investments in affiliated companies:
Cost $5,823,388
Appreciation based on revaluation made by company as
of August 31, 1925 4,720,281
Other investments
Fixed assets:
Land, based on appraisals $9,722,764
Leaseholds, based on appraisals 1,735,941
Buildings and equipment, at cost (including $8,273,939
on or in leased properties) 19,168,713
, _, . . $30,627,418
Less reserve tor depreciation and amortization 4,504,961
Deferred charges
12,?J
1.12
$16,9< -si:
10,5
1.0
26,
i;
$S6,)
LIABILITIES
Current liabilities:
Notes payable to banks
Accounts payable
Theater admission taxes
Federal income taxes (net)
Advances from affiliated companies
Sinking fund requirements and mortgage installments due in one year.
Accrued dividends on subsidiary preferred stock
m
Total current liabilities
Reserve for contingencies
Obligations maturing after one year ,
Bonds and mortgages of subsidiary corporations maturing after one year (of
which $3,5b8,UU0 have been guaranteed by Loew's Incorporated)
Subsidiary corporation preferred stock outstanding
Deferred credits '
Capital stock and surplus:
Capital stock outstanding, 1,060,780 shares without par
value $26,280,858
Surplus 7,432,685
$1,167,674
933,891
Note payable account special loan to U. F. A.
$2',000,000"
m
1*>I
4l
331
*At Jan. 17, 1926, the company had given its note for $2,000,000 pending reo
Germany of note from U. F. A. of like amount. On March 18, 1926, this note was
and discounted in substitution for the company's note.
Note: At Jan. 17, 1926, Loew's, Inc., had guaranteed outstanding obligations
iated companies not consolidated in the above balance sheet in the amount of $500,00(|
First National Financial Statement
Following appears the detailed financial statement of First Nt\
Pictures, Inc., First National Prod. Corp. ayid the First National
itors Circuit, Inc., for the year ended Jan, 2, 1926:
ASSETS i
Fixed Assets :
Land
Buildings — Less depreciation
Home Office equipment — Less depreciation.
Branch Office equipment — Less depreciation.
Studio equipment — Less depreciation
C^st of franchises — Less amortization
$60,000.00
54,060.82
104,044.94
133,341.22
115,231.98
223,035.99
Investments in "Local" and Other Companies, at Cost ($1,052,315.00 pledged
per contra)
Note — The company also holds, in trust, additional stock in "local" com-
panies for sub-franchise holders.
Fire Insurance Fund (Equipment and negatives) :
Cash $27,428.97
Marketable securities at cost 199,141.73
$68l
l,2l|
Investments in Foreign Subsidiary Companies (wholly owned)
Current and Working Assets:
Inventories :
Released negatives and positives, at cost, less amor-
tization $2,277,395.31
Unreleased negatives and positive prints 750,465.84
Advertising accessories 203,879.03
Productions in progress, scenarios unproduced and sup-
plies, at cost
Advances to producers $5,596,263.24
Less — Reserve for guarantees and doubtful
advances 690,000.00
Loans and notes receivable . . .
Accounts receivable:
Domestic — Film customers
Foreign
Others
$481,347.11
48,388.77
72,500.17
3,231,740.18
2,122,607.73
4,906,263.24
63,185.78
602,236.03
THE
^ilay, April 18, 1926
■pn^
DAILY
ish in banks and on hand 1,087,394.39
i{ ed Charges:
j repaid rents, insurance, etc $88,599.78
evelopment expenses of foreign companies 120,498.65
12,013,427.37
209,098.43
$15,081,803.00
LIABILITIES
II 1 Stock:
articipating first pfd. 8% cumulative:
Authorized — 40,000 shares
Issued and outstanding — 25,000 shares $2,500,000.00
econd pfd. "A" 7% cumulative:
Series 2 to 13 inclusive:
Authorized and issued — 11,881 shares
Less — In treasury — 588.2 shares
11,292.8 shares 1,129,280.00
«eond pfd. "B" cumulative after retirement of 7,900
shares second pfd. "A" stock:
Authorized — 4,434 shares
Issued and outstanding — 4,420.4 shares
Less — in treasury — 2'4.46 2/3 shares
4,395.93 1/3 shares 439,593.34
iQliunon :
Authorized and outstanding — 60,000 shares of no par
value 1,281,377.02
$5,350,250.36
ed Purchase Money Notes, 6%, Due August 1st, 1928 760,000.00
(Secured by investments of a cost of $1,052,315.00 per contra)
!nt Liabilities:
fotes payable to bankers $1,750,000.00
Accounts payable and accrued liabilities 514,462.64
Royalties payable to producers 11 6,008.05
■>deral and State taxes estimated 300,000.00
'ayments in advance of film service 691,741.67
Remittances from foreign companies held in abeyance.... 451,076.90
3,823,289.26
Insurance Reserve 226,570.70
lus Appropriated for the Retirement of Second Preferred "A" Stock.... 80,200.00
;us Appropriated for the Retirement of First Preferred Stock 37,500.00
lus Appropriated for Participating Dividend on First Preferred Stock.... 36,111.88
lus Unappropriated, per annexed statement 4,767,880.80
$15,081,803 00
PROFIT AND LOSS ACCOUNT
For Year Ending January 2, 1926
•ne from Operations $24,718,235.75
Royalty Expense, film exhaustion, provision for doubtful advances and
cost of advertising accessories sold 16,992,891.55
$7,725,344.20
, Operating Expenses 5,613,032.31
$2',112,311.89
Provision for Federal Income Tax 271,867.78
$1,840,444.11
-Net Profit Foreign Subsidiaries 111,041.01
Net Profit for Year Carried to Surplus $1,951,485.12
SURPLUS ACCOUNT
January 2, 1926
>lu5, Dee. 27, 1924:
Surplus of domestic companies $3,542,093.28
Less — Deficit of foreign subsidiary companies 204,819.21
Deduct — Adjustments giving effect to financing in March,
1925 200,000.00
Less — Surplus appropriated for the retirement of sec-
ond preferred "A" stock at Dec. 27, 1924 78,900.00
$3,337,274.07
$121,100.00
Add — Profits for year ending Jan. 2, 1926, per annexed statement.
$3,216,174.07
1,951,485.12
Less — Dividends :
On participating first preferred stock.
On second preferred "A" stock
$166,666.66
79,299.85
$5,167,659.19
245,966.51
Less — Surplus appropriated for retirement of second pre-
ferred "A" stock:
^ 1,000 shares. Series 2 $100,000.00
H Less — 198 shares in treasury 19,800.00
i
Less — Surplus appropriated for participating dividend on first preferred
stock
Less — Surplus appropriated for retirement of first preferred stock, 750
shares to be retired by July 1, 1926:
Proportion thereof for six months ending Jan. 2, 1926, at par
$4,921,692.68
80,200.00
$4,841,492.68
36,111.88
$4,805,380.80
37,500.00
Eastman Kodak Assets Total $113,428,516
Details of the financial report of
Eastman Kodak for 1925 show that
dividend payments amounted to $16,-
601,582, of which the common receiv-
ed $16,231,640, the Wall Street Jour-
nal states. Assets are figured at
$115,166,692 compared with $113,428,-
516 the previous year. Surplus is
given as $1,751,731.
During 1925 Eastman further
strengthened its financial condition.
Current assets amounted to $78,551,-
026 from $75,773,468. a gain of $2,-
777,560, while current liabilities in-
creased only $201,804, to $15,823,685
from $15,621,881. Working capital
on Dec. 31, last, totaled $62,727,341,
against $60,151,585 in 1924, an in-
crease of $2,575 756.
Common stock outstanding last
year was increased by the sale to
employees of 8,240 shares at $10 a
share. There still remains 11,370
shares to be issued to employees un-
der the plan of April 6, 1920.
The growth of Eastman Kodak has
been described as one of the most
remarkable in the history of Ameri-
Net
Profits
1925 $18,467,113
17,201,815
18,877.229
17,952,554
14,105,861
18,566,210
18,326,188
14,051,969
14,542.567
17,289,206
15,741.453
11,313,011
*Based on 2,016,350 shares outstanding December
$100 par shares, wfhich were split 10 for 1 in 1922.
1924.
1923.
1922.
1921.
1920.
1919.
,1918.
1917.
1916.
1915.
1914.
Earnings
Share on
Common
$8.84
8.25
9.13
*8.72
69.08
92.53
91.86
70.03
72,54
86,61
78.70
56.02
can industry. In 1903 net was only
$2,864,718. From that time on to
1913 there was a steady increase each
year, net in the latter year totaling
$14,162,435. In 1914, however, there
was a decrease of $2,849,424 from net
of the previous year. Despite de-
creases in some years, as compared
with the preceding, from that time
onward the tendency has been up-
ward. The best year was 1923, with
net of $18 877,229, or more than six
times profits in 1913.
In the past, stockholders have been
richly rewarded. The present annual
rate of $8 a share on the common is
equivalent to $80 a share on the stock
outstanding previous to 1922, as in
that year the company split its stock
on the basis of 10 new shares of no
par for each old $100 par share. Pre-
vious to the change in capitalization,
the regular rate was 10 per cent with
extra disbursements.
The following table as prepared by
the "Wall Street Journal" shows net
profits, earnings and payment on com-
mon and amount added to surplus
each year since 1914:
Paid on
Total of
Common
Dividends
$16,231,640
16,267,400
15,678,337
12,574,962
7,953,215
7,865,840
7,819,110
8,792,280
5,861,520
13,674,635
11,719,680
5,859,840
31, 1922.
Common
Shares
$8.00
8.00
7.75
*6 25
40%
40%
40%
45%
30%
70%
60%
30%
Previous
years
Added to
Surphis
$1,751,731
564,473
2,828.950
5,007,650
5,782,704
10,330,428
10,137.136
4,889,747
8.311,105
3,2'44,629
3,651,831
5,083,229
figured on
The lassitude that has been apparent in
the stock market for the past week con-
tinued yesterday. The market continued gen-
erally dull. The curb and the bond market
dragged along similarly, although call money
was plentiful and cheap outside the Ex-
change.
This condition was reflected somewhat in
film stocks, which had an unsatisfactory day
generally. Pathe Exchange "A" lost 1%
points, dropping to 485^ on a sale of 1,400
shares. Famous common and Fox Film "A"
dropped 154 points and 1 point respectively.
In the bond market. Paramount B'way
made a gain of J4 of a point in a transaction
involving 4,300 bonds.
Quotations
$4,767,880.80
High
Balaban & Katz
Eastman Kodak ..109 5^
Famous Players ..117!^
Famous Play. Pfd. 117
*Film Inspection . . . .
*First Nat'l Pfd
Fox Film "A" 63 '/5
Fox Theaters "A". 22}^
*InternatI Projec . . .
Loew's. Inc 36^
Metro-Gold. Pfd... 23
*M. P. Cap. Corp. ..
tParamount B'way. 96%
Pathe Exch.. "A" 51
Skouras Bros 49 J^
**Stan. Co. of Am. 49
Trans-Lux 8J4
"Universal Pict
*Univ. Pict. Pfd.. ..
Warner Brothers . . . .
* Warner Pictures.. ..
*Last prices quoted
♦♦Philadelphia Market
tBond Market
Low Close Sales
109
114
117
22
36
23
9m
48Vt
497A
49
7J4
68
1095^
11454
117
45^
98
615^
22
11
36'4
23
20
96-4
485-S
49 Vs
49
»14
ZO'A
91
1054
12J4
200
4.800
100
800
300
1,666
100
4,366
1,400
1,900
Pathe Shows Gain
The consolidated income account
of Pathe Exchange, Inc. for the year
ending Dec. 26, 1925 as compared
with 1924, follows:
1925 1924
Gross sales $18,151,827 $16,459,385
Cost of sales 16,614,946 15.002,920
Other income
$ 1,536,881
250,102
$ 1,456,465
204,474
Less :
Interest & Dis'ts 121,338
Depreciation . . . 97,172
Taxes (est.) 136,715
$ 1,786,963 $ 1,660,939
125,722
96,463
126,144
Net income $ 1,431,757 $ 1,312,609
Charter for Nctv Theater Unit
Topeka, Kans.— The state has grant-
ed a charter to the Jayhawk Theater
Co. of Topeka. The new corporation
has a capital of $100,000.
The Jayhawk is now being con-
structed in connection with the new
Jayhawk Hotel. Incorporators are:
W. L. Deat^ Garfield Hooper, Mau-
rice Jencks, H. Everett and George
T. McDermott, all of Topeka.
Harry Bernstein on Trip
Sales Manager Harry Bernstein of
Red Seal is on a trip to exchanges in
Chicago. Cleveland, Detroit, Cincin-
nati and Pittsburgh.
Dorothy Cleveland Off for Coast
Dorothy Cleveland today ends her
work as director of publicity for Ray-
art and Monday leaves for the Coast.
THE
■^Hk
DABLV
Sunday, April 18, 1
Harmony
(Continued from Page 1)
the Warners in the open market with the Vitagraph "lab" in
Brooklyn. The lines have been considerably redrawn.
Big Business
Wall Street has underwritten $84,000,000 in motion picture
securities in the past 18 months. More than ever is this indus-
try joining hands with big business. The Loew issue — $15,000,-
000 worth — was snapped up and disposed of by eleven o'clock
yesterday morning. Picture this five years ago.
"Sunshine and Prosperity"
"Prosperity blooms beneath the warm rays of Warner Win-
ners." Such is the bow taken in the Warner announcement for
next year. The book is splendidly done and carries sales force.
Its unique size is certain to get for it a lot of attention. Credit
Watt Parker with the job.
"Courage and Confidence"
This is Fox's message to exhibitors. And in this manner
does that organization present its 1926-1927 announcement book.
Here's another excellent job. The book carries dignity and
selling appeal. Credit Vivian Moses for this piece of work.
The Warner Selling Plan
The salesman becomes the boss under Sam Morris' new
selling plan. The Warners are to give their men a chance
at real executive stuff. Salesmen will be held responsible for
sales, play dates and collections. The entire country has been
blocked by geography and trade conditions. Then each terri-
tory has been subdivided. It's an interesting idea. Morris knows
his men. And he is therefore certain they will toe the chalkline
he has drawn.
Lothar Mendes
He impresses. Lothar Mendes, former Ufa director and now
under contract to Bob Kane, is young and enthusiastic. But
he has an Old World background. He knows exactly what he
wants to do. Few foreign directors come to America under
such auspicious circumstances. For Mendes will direct the two
specials which Kane will make for First National.
Charlie and the Capitol
Guarded whispers are afloat. Chaplin's "The Circus" may
go to the Capitol. 'Tis said the guarantee and percentage ar-
rangement is. unusual. The picture will run for several weeks.
Can you imagine what gross Chaplin can do in a theater with
the Capitol's seating capacity?
Bitzer Back with D. W.
Billy Bitzer, veteran camerman, again joins D. W. The
long association is renewed. Bitzer is one of the camera crew
on "Sorrows of Satan." He's on the job with his well-known
Pathe. He's been using it for years. Bitzer just won't part
with it.
"Roxv" and Applesauce
This is "Roxy" talking about his new theater:
"I shall have pictures from all the big companies and will play no
favorites. By remaming free from all fetters, I shall have the pick of
the market.
"It is just a matter of common sense after all. In the Roxy theater,
we shall do $100,000 weekly gross with a good picture. Do you tell
me that any fellow who has put a lot of money in a production won't
prefer to do business with the theater which can give him $100,000
rather than someone down the street who can oflfer only $50,000 or
$75,000?"
To which "Roxy" adds: "Applesauce."
In Farm Papers
Famous is sold on farm journal advertising. The experi-
ment launched last year will be continued. In 1926-1927, thirty-
one publications of this type will be used. The complete Para-
mount national campaign, it is said, will reach 15,650,000 families
monthly, kn interesting angle is this: Exhibitors will be fur-
nished data on the circulation of the mediums used in their par-
ticular territories. There's meat there for direct tie-ups.
KANN
Wheelan Organ Co. Changes Hands
Dallas— The J. D. Wheelan Pipe
Organ Co., founded by the late J.
D. Wheelan, has been sold by the
estate to Gus A. Doering and H. A.
Niver, and the name changed to the
Southern Pipe Organ Co. Doering
for years has been owner of the Sim-
plex Theater Supply Co., having later
sold out to Oscar Oldknow.
Protest Sunday Performances
Peekskill, N. Y. — A protest from
ministers in the shape of a petition
to the village trustees is temporarily
holding up the new ordinance which
would permit theaters in Peekskill to
open on Sundays. The trustees re-
cently voted to permit Sunday shows
in local theaters.
Improve Ottawa House
Ottawa, Out.- — Many improvements
have been made in the Imperial. The
front, lobby and interior have been
redecorated and new screen installed.
Incidentally Manager J. T. Moxley
has raised admission prices to 30
cents top at night and 20 cents at
matinees.
Two Cast in Metropolitan Pictures
Hollywood — Mathew Betz has been
cast for "The Flame of the Yukon,"
a Metropolitan picture starring Seena
Owen.
Johnny Fox is appearing with Pris-
cilla Dean in "The Speeding Venus,"
new Metropolitan picture.
Specialty Film Co. Lineup
Dallas — Specialty Film Co. has a
new program which offers exhibitors
a one-reel comedy, a two-reeler and a
western feature every week of the
year. In addition, they offer six ac-
tion comedy dramas and 16 "spe-
cials."
Famous Club in Ontario
Toronto — Famous Players Canad-
ian Corp. has formed the Famous
Players Social and Athletic Club here
T. J. Bragg, comptroller, is the presi-
dent.
Pete Kehayes Managing
Ottawa, Ont. — Pete Kehayes has
been appointed manager of the Capi-
tol following resignation of Tom
Nagle.
Directors to See New Films
Los Angeles — New pictures are to
be pre-viewed at each meeting this
year of the M. P. Directors' Asso.
i i
1 Among Exchangemen
Phila., Pa. — Leon Behal, formerly with De
Luxe, is now with Capitol Film.
Denver — Sidney D. Weishaum has returned
to his old post as branch manager for F. B. O.
.St. Louis — L. E. Goldhammer has succeeded
Lou Hess as manager for Universal.
St. Louis — Proeress hn's moved into larger
quarters at 3320 Lindell Blvd.
Milwaukee — F. O'Neilson is now with Uni-
versal as short subject salesman.
Milwaukee — Joe Hickey, salesman, has left
the local Fox office.
New Theaters
Kirksville, Mo. — Kirksville's new thi
the Kennedy, has opened. M. Moore i
manager.
White River Junction, Vt. — Work is ;
rushed on the New Lyric, which is i
built by Allard Gra'ves on the Barnes •
erty on North Main St., which he pure)
from N. P. Wheeler, proprietor of the ]
Coolidge.
Henderson, N. C— Plans for a new
ter, to represent a total investment of '
000, which is to be erected in this oil
the Stevenson Theaters, Inc., are exB
from the architects within ten days.
Hi
tontC
Wichita Falls, Tex.— L. V. Ford, fori —
of the Mission, will open a new house lie; "
Queen at 620 Seventh St. in the bui
recently occupied by the Bauch Leathei
WoUaston, Mass.— W. Wilson of the
ace, Wollaston. will build a new theat
Hancock and Beale.
Maryyille, Mo.— J. R. Cook has let
tracts for the new theater which he
build here.
. Syracuse, N. Y.— W. D. Davidson, oKi™'
city will build a theater in the Onoi
Valley, costing $125,000 and seat 1,500
Gushing, Okla.— Hiram Duncan has
ed the new Duncan. J. F. Binkley is
ager.
Stillwater, Okla. — A new theater w,
erected by F. M. Tull in the near futUJ
Spiro, Okla.— J. E. Holland has v
his Dixie.
San Antonio, Tex.— The Interstate «■
ment Co. is erecting a new theater. 1
named the Majestic.
Little Rock, Ark. — T. W.
opened his Prospect.
Sharpi
Gurdon, Ark.— The new Wright, a v
ville and picture house, has opened.
Titusville, Fla.— Titusville's new $21
theater, The Van Croix, has opened.
The theater has a seating capacity of
i(ctei
iain,"
stai
irot
iler, St
laiii
' with
;i!ir;'
m I
%1
cojipli
«)■ Frii
ilin i
Ask
offmi
Iiirne
Ei
I to Hi
lied
Suet
k [
Emm
^!^;e-
Spillertown, 111.— The new Rex has oJ
Madison, III.— F. W. Leventhal o|
Louis has awarded contracts for a nen
ater.
Nacogdoches, Tex.— The Austin has I
opened by Hazel & McLean.
lu
Davidson, N. C. — Stough Bros, are^l
ing a new house here.
Greenville. S. C— C. W. Drace is p|
ing to open his new Drace.
Coffey ville. Kan. — A 1,000-seat houl
being planned by John Tackett.
!oi
Kansas City — M. G. Kirkman will
his Muriel here shortly.
Barnum, Colo. — J. B. Michelette hasl
pleted plans for a 600seat house.
liW
Sea'ttle— W. L .Steele will start coni
tion immediately on his new Nile ttl
which will replace his Queen Anne.
Duke, Okla. — A new theater has
opened by Nail and Lane.
Henryetta, Okla. — A new $100,000 t'l
is being erected by Charles Blaine.
House Changes Hands
Denver — R. Sawyer has sold
Sawyer in De Smet, S. D., and ]|
to open a house here.
fite>
HOLLYWOOD
HAPPENINGS
^ feTHE<
oyFILHDOMi
we;
tfRECOCMKED
Authority
By
Harvey E. Qausman
sphone Granite 3980
Sunday, April 18, 1926
6411 Hollywood Blvd.
"U" Announce Program
eductions on the balance of Uni-
il's program, on which $5,000,000
to be spent, include; "Uncle
I's Cabin," "The Affairs of Han-
" directed by E. A. Dupont, with
y Philbin and Norrnan Kerry;
; Man Who Laughs," "Butterflies
e Rain," directed by Edward Slo-
and starring Laura La Plante;
ce It from Me," directed by Wil-
Seiter, starring Reginald Denny;
<i! Taxi!," directed by Edward
nmle; "Down the Stretch," a
lid Beaumont story, directed by
r Baggott; "Brides Will Be
es," with Laura La Plante prob-
the star; "Moscow," an original by
1 Fazekas; "Advice to the Love-
" from Beatrice Fairfax's news-
:r column; "The Big Gun," di-
:d by Harry Pollard; "Beware,
ows," by Graham Baker,,-' 'and
i Lyon," being adapted by Baron
hForst.
li- JX>
oi" tw
"The Boy Friend" Cast
ine complete cast of M.-G.-M.'s
e Boy Friend" includes Marceline
, John Harron, Ward Crane,
trude Astor, Elizabeth Patterson,
> Hoffman, Clarence Geldert,
del Turner, Gwen Lee, Evelyn
inson, Estelle Clark, Virginia
iford and Dorothy Seay.
man to Make "Home Sweet Hom
ihn Gorman will produce four for
:)ciated Exhibitors, the first,
me Sweet Home" will start in
weeks. Cast includes Vola Vale,
rles Emmett Mack, Huntley Gor-
Myrtle Steadman and Lincoln
dman.
Contest Winner Gets Role
orothy Kitchen, beauty contest
ler, has been given her first lead-
role, opposite Arthur Lake in
versal's "Sweet Sixteen" comedy
:s, under direction of George
imerville.
P. B. O. Signs John Bowers
)hn Bowers has been signed by
>. O. to play the title role in "Lad-
from Gene Stratton-Porter's
il. J. Leo Meehan directing.
landing on Leatrice Joy Film
oy Blanding has been commis-
ed by Cecil De Mille to write a
y as a starring vehicle for Lea-
: Joy.
Start "Black Paradise"
he cast has been completed and
k is under way on "Black Para-
." being directed by R. William
I who is also author.
ilian to Direct "Young April"?
uperi Julian will probably direct
ung April" with Joseph and Ru-
'h Schildkraut.
Reaves E^son Busy
. Reaves Eason is preparing for
e Lightning Express."
Buchowetzki to Direct Jannings
Dimitri Buchowetzki will direct
Emil Jannings' first American pic-
ture for Paramount when the Ger-
man ^tar arrives in this country in
early kutumn.
On "Sunny Side Up"
Donaiild Crisp will direct Vera Rey-
nolds iii "Sunny Side Up," her first
since her elevation to stardom. The
cast includes Edmund Burns, Zasu
Pitts, George K. Arthur, Ethel Clay-
ton and i Louis Natheaux.
Two Sennett Comedies Finished
"Hoboken to Hollywood," is the
title of the latest Mack Sennett two
reele^, featuring Billy Bevan and
Vepion Dent and Eddie Cline has
mpleted directing a new Alice Daj'
two reeler.
To Start Fire Film
The fire picture to be filmed at M.-
G.-M. starts Monday. It is to be
filmed with the cooperation of the
fire chiefs of the United States and
Canada. Will Nigh is to direct.
Lowell Sherman Assigned
Lowell Sherman has arrived here
to play a featured role in Florence
Vidor's initial starring picture for
Paramount. William Wellman will
direct.
Gagging for "The Love Thief"
Sam Mintz is gag-man on "The
Love Thief," John McDermott's Uni-
versal production in which Norman
Kerrv stars.
Finish "Lord Hokum"
"Lord Hokum," an S. S. Hutchin-
son feature in which Edward Everett
Horton is starred was filmed under
direction of Lloyd Ingraham.
Wilson Writing for Roach
F. Richard Jones, of the Roach
Studios, has engaged Frank Wilson,
to work on stories for future Hal
Roach vehicles.
Seitz Looking for Locations
George B. Seitz selected to com-
plete "The Last Frontier," has left for
Arizona and Utah in search of loca-
tions.
Borzage Making Ready for Next
Frank Borzage is busy preparing
the script on "The Pelican," his next
for Fox.
Turpin Finishes Two Reeler
Ben Turpin's first comedy since his
return is "When a Man's a Prince,"
a Mack Sennett two-reeler.
Famous Signs Writer
John Monk Saunders, short-story
writer has been placed under contract
by Famous to prepare a special film.
Edward Clark with Warners
Warner Bros, have signed Edward
Clark to a long term contract as
scenarist.
Complete "Devil's Island" Cast
The cast of "Devil's Island." the
first Pauline Frederick film for Em-
bassy, is now complete. Marion Nix-
on, George Lewis, Richard Tucker,
William Dunn, Leo White, John Mil-
jan, Eric Mayne and Mathilde Brun-
dage are now at work under direction
of Frank O'Connor.
George Melford Starts
George Melford has obtained his
cast for "The Flame of the Yukon,"
in which Seena Owen will have title
role. Arnold Gray will appear oppo-
site. Matthew Betz, Jack McDonald,
Vadin Uraneff and W^inifred Green-
wood complete the cast.
Select Bill Cody's Next
"Flashing Heels" is the title of the
second picture in which Bill Cody is
to be starred by Western Star Prod,
for Ass'd Exhib. The story is an
original by Adele Buffington. Wil-
liam J. Craft will direct.
Urson Now Directing
Frank Urson, who assisted Cecil
B. DeMille in direction of "The
Road to Yesterday" and "The Volga
Boatman," has been assigned to di-
rect "Risky Business." Jetta Goudal's
first starring picture.
Winnie Winkle Comedy Finished
Weiss Bros, have completed the
first Winnie Winkle two-reel comedy
titled "Happy Days," for Artclass.
Production has started on "Hair-
breadth Harry," another comedy
series. •
New Downtown House
Plans for a new downtown theater
to seat several thousand and repre-
sent an investment of $250,000, is to
be erected at Eighth and Broadway
for H. L. Gumbiner.
Cummings Begins "Pigs"
With the addition of Richard Wal-
ling in the featured male role, Irving
Cummings started last week on
"Pigs" at Fox.
Dick Talmadge Starts Next
Richard Talmadge has started work
on "The Batter Man" at Universal.
Enid Gergory has the leading femin-
ine role.
Cantor Here in May
Eddie Cantor will arrive in May to
make the screen version of "Kid
Boots." Frank Tuttle will direct for
Famous.
McNamara on "The Clinging Vine"
Tom McNamara has been engaged
by C. B. De Mille to do the adapta-
tion of "The Clinging Vine."
Frank Lloyd Convalescing
Frank Lloyd is resting comforably
following an operation for appendi-
citis.
"U" Sign Polish Actor
Edouard Regino, a Polish actor, is
on his way to Universal City.
Complete Cast on Gilbert Film
Additions to the cast which sup-
ports John Gilbert in "Bardelys the
Magnificent," being produced under
direction of King Vidor, are George
K. Arthur, Theodore von Eltz, Fred
Malatesta and Emile Chautard. This
completes the roster of players which
is as follows: John Gilbert, Roy D'-
Arcy, Eleanor Boardman, Lionel
Belmore, Arthur Lubin, John T. Mur-
ray, Edward Connelly, Daniel E.
Tomlinson, Joseph Marbo, Karl
Dane, and Emily Fitzroy.
Cutting "Sweet Daddies"
Frank Lawrence is cutting M. C.
Levee's new feature "Sweet Daddies,"
and George Marion has been engaged
to write titles. Principals in the cast
are George Sidney, Charlie Murray,
Vera Gordon, Jack Mulhall, Jobyna
Ralston and Gaston Glass.
Phyllis Haver in Christie Picture
Phyllis Haver has been added to
the cast of "Up in Mabel's Room,"
which already includes: Marie Pre-
vost, Harrison Ford, Harry Myers,
Sylvia Breamer, Paul Nicholson.
Carl Gerard, Maud Truax. William
Orlamond and Arthur Hovt.
Day, Art Director for von Stroheim
Richard Day will again officiate as
art director for Erich von Stroheim
on "The Wedding March," and is
now makmg preliminary preparations
at the Associated Studios.
Voshell Seeking Locations
Jack Voshell, Edward Sloman's
production manager, is now in San
Francisco, seeking! locations for
"Butterflies in the Rain," to star
Laura La Plante.
Begin on Kyne Story
Fox has put the Peter B. Kyne
story, "No Shennanigans" into pro-
duction under the title of "More Pay,
Less Work." Direction, Albert Ray^
Adds Al Austin
George Marshall, supervisor of
comedies at Fox announced that Al
Austin has been added to the direc-
torial staff.
Hathaway Back at Famous
Henry Hathaway has returned to
the Paramount lot and will act as
assistant to Victor Fleming.
Famous Buys Magazine Story
"Jerri,-, Out-0'-My-^^^^y," a maga-
zine story by William Dudley Pelley,
has just been purchased by Famous.
Complete Script on "U" Special
The script of "Love Me and the
World is Mine" has been completed
and production will start in ten days.
Marion Davies to Start
Marion Davies will start "The Red
Mill" this month.
10
THE
m^
DAILV
Sunday, April 18, 1 1
"The Wilderness Woman"
Prod.: Robert T. Kane
Dht.: First Natio^iul
CHESTER CONKLIN MAKES A
PERSONAL TRIUMPH— HOW-
ARD HIGGIN SHOWS SOME
FINE DIRECTION — ROBERT
KANE HAS A GOOD PICTURE.
TOTAL: GOOD ENTERTAIN-
MENT AND GOOD PROS-
PECTS FOR THE BOX OF-
FICE.
Cast. . . .Conklin, if possible, outdoes
himself in this. As the apparently
dumb but mighty slick mine owner
from Alaska, he puts over a char-
acterization that is a scream. Ail-
een Pnngle very good as his daugh-
ter, Lowell Sherman first rate and
others Robert Cain, Burr Mcin-
tosh; Henry Vibart. "Hortense,"
a very chummy j'oung cub.
Type of Story. .. .Comedy. It must
have been a very long time ago
that Arthur Stringer heard the
story about the hick that came to
New York with a bankroll and
bought the Brooklyn Bridge from
some city slicker. Now he comes
along and works it into a story
It appeared in the Saturday Eve-
ning Post and is now serving very
capably as film fare. "The Wilder-
ness Woman" is a genuinely amus-
ing piece of entertainment and with
Chester Conklin cavorting about in
his well known mustache, a sickly
looking raccoon coat and a pair of
thick "specs" perched on the end
of his nose — well, he is the show.
He just can't be convinced that in
New York trains run under the
river. No, sir, if they did why
would they have boats.' Inciden-
tally, the title writer scores many
an inning on his own account. Ka-
diak (which is Chester's name but
somehow you want to call him
'Hank') arrives in New York to
see for himself if trains run under
the river. There is a taxicab se-
<}uence that is a roar and Kadiak's
advent into New York as seen from
the observation platform of a Cen-
tral train, is a fine bit of detail.
The episode in the Biltmore when
his daughter's pet bear "Hortense"
breaks loose, is good for many
laughs and the scheme whereby the
crooks try to sell Kadiak the sub-
way is also very funny. Of course
Junie, the daughter, undergoes a
complete reformation and the pro-
cess is occasion for more good
humor. Kadiak fools them and still
has his million at the fade-out.
Box Office Angle. . . .Looks as if this
one is going to be in all right.
Sure-fire comedy gags and Conk-
lin putting it over in a very defi-
nite way.
Exploitation. .. .The title may need
a little explaining. Give it all the
explanation necessary to let them
know you are showing a sure-fire
comedy and boost Chester Conk-
lin and his uproarious characteriza-
tion as the not-so-dumb Kadiak.
Direction Howard Higgin ;
fine, some mighty good bits
Author Arthur Stringel
Scenario Paul Bern-
Paul Schofield
Cameraman Ernest Haller
Photography Good
Locale .Ma ska -New York
Length .\bout 6,000 feet
Rin-Tin-Tin in
"The Night Cry"
Warner Bros.
THIS IS THE DOG PICTURE
OF THEM ALL. RIN-TIN-TIN
BETTER THAN EVER IN PIC-
TURE THAT SCREAMS BOX
OFFICE FROM START TO
FINISH. SHOULD BE A
CLEAN-UP.
Star Perhaps he has had more
strenuous work to do but never has
the dog's intelligence been tried to
the extent that it is here. A re-
markable animal and certain to
thrill picture patrons for many
months to come with his work in
this.
Cast.... All good types among the
humans with Johnnj' Harron and
June Marlowe a pleasing young
couple and Mary Louise Miller a
darling youngster. Gayne Whit-
man good as the leader of the gang
that brands "Rinty" a killer.
Tyoe of Story. .. .Melodrama. "The
Night Cry" is built of meller hokum
but it's the best, the most sure-fire
box office hokum that has come to
light in many days. The story
carries an unmistakable punch and
unwinds amid an atmosphere of
suspense and thrills that doesn't
merely skim the surface. It gets
down deep and the reaction of the
audience was a genuine nervous
tension which, through actual ob-
servation, brought about a physi-
cal uneasiness upon the part of
the spectators. This was not con-
fined, either, to the large number
of children who made up the Easter
Week audience. It gripped the
grown-ups as well. What is un-
doubtedly one of the best thrill
situations yet conceived is the in-
troduction of the giant condor
which preys upon the sheep and
for whose crimes "Rinty" is sus-
pected and, according to the law
of the range, condemned as a killer.
The scenes showing the condor
landing his prey, the efforts of
"Rinty" to protect his master's
sheep, his efforts to capture the cul-
prit, his final success and the res-
cue of his master's little girl are
scattered steps in the development.
There is too much to give in detail
and it could not be done justice in
small space.
Box Office Angle Get this one
sure and put on an extra force to
handle the crowds. There is real
big business coming vour way in
"The Night Cry."
Exploitation It doesn't make
much difference what method you
use as long as you get them com-
ing and once you do,V word-of-
mouth advertising will take care
of the rest. Promise them the best
dog picture so far and be sure to
play up the thrills by running a
trailer showing the condor and his
attacks. Play up Rin-Tin-Tin as
you never did before.
Direction Herman Raymaker;
splendid
Author Ewart Adamson
Scenario Joe Klein and
Walter Morosco
Cameraman Ed DuPar
Photography Good
Locale Western sheep ranch
Length 6,300 feet
"Siberia"
Fox
SPIRIT OF CONFLICT AND UN-
REST VERY APTLY POR-
TRAYED IN PRODUCTION
THAT HAS BEEN HANDLED
ON BIG SCALE. SOME EF-
FECTIVE DRAMATIC AC-
TION.
Cast Alma Rubens has a very
strenuous part which she handles
convincingly. Edmund Lowe as a
soldier of the Czar's Guard does
well and Lou Tellegen is again the
lofty leader who strides about with
great importance but not much
conviction. Tom Santschi good as
a brutal soldier and Lilyan Tash-
man suitable but not important.
Others quite appropriate but no
names among them that are known.
Type of Story. .Drama; adapted from
Bartley Campbell's novel. Certain-
ly the story afforded plenty of op-
portunity for dramatic action and
unusual romantic appeal. It also
provided for a big scale produc-
tion. On the whole Victor Schert-
zinger has taken full advantage of
all that was offered and the result
is a picture that presents in rather
graphic fashion the Russian strug-
gle for supremacy, — the oppression
of the Czar and his brutal soldiers,
the suffering of the populace and
the agonies of the Siberian prison-
ers, the overthrow of the govern-
ment and the gaining of power by
the people. Bartley Campbell, in
his story, brings out a pertinent
fact through the character of
Egor, a leader of the people who
wins control when the people gain
the upper hand but only to assume
the same tyrranical stand which he
had fought against under the Czar's
regime. The point is that the strug-
gle resolves into a craving for indi-
vidual power more than a univer-
sal freedom. Sonia and Kyrill
Vronsky, sister and brother, who
labor for the poor in spite of their
own aristocratic position, are
caught in the whirl of revolution
and sentenced to Siberia. PetroflF,
handsome soldier of the Czar's
guard, falls in love with Sonia
and his constant efforts to save her
make up most of the story.
Box Office Angle There is a
worthy effort here, some first rate
production values and several good
bits of acting but the story may
not appeal to audiences in general.
A proper sympathy for the problem
involved would be necessary to
enjoy this thoroughly.
Exploitation. . . .The title readily sug-
gests a topic of considerable pro-
portions. The Russian situation
and the Siberian exile have been so
widely publicized that it is likely
it will attract many. You have
some good names to work with and
a trailer will undoubtedly help to
convey a proper idea of what the
picture has to offer.
Direction Victor Schertzinger;
usually good
Author Bartley Campbell
Scenario Eve Unsell
Cameramen Glenn MacWilliams
and Robt. Martin
Photography Good
Locale Siberia
Length 6,950 feet
E
:i
:isi
Rl
5PH
RO
n
NC
IC
be
Nomna Shearer in
"The Devil's Circus"
Metro-Goldwyn-Mayer
THEME RATHER UNSAVC
AS A WHOLE AND UNPLE
ANT BITS OF DETAIL TE
TO SPOIL THIS IN SPITE
SOME FINE CIRCUS ATll
SPHERE AND EFFECT]
PRODUCTION VALUES.
Star. . . .Pleasing and pretty, as u<|
and retains her manner of ease
sureness that makes her work!
convincing. Not the most atti|
ive role for her, however.
Cast. . . .Charles Emmett Mack o
sionally meets the situation corn
ly. Doesn't make a very comj
ing lover. John Miljan is a
villain. Others not important.
Type of Story. .. .Melodrama. I
jamin Christianson, European
rector, makes a dual debut in
he also wrote the story for this
The plot is not a very entertaii ^'?'^-
one if you are looking for so
thing good and wholesome. It
some unsavory incidents in its
velopment which make for unpl
antries not considered entert
ing by a good majority. It inch
many familiar melodramatic si
tions with the seduction of a 1
circus performer as the basis of
scheme. The ringmaster des
the pretty girl who repulses him
incurs the wrath of his mistres
such an extent that the latter cat
the girl to be hurled from her p
on a trapeze into the lions' >
Christianson is to be highly c
mended for the many excel
shots in and around the cir
Those showing Norma Shearer
a trapeze near the roof of the '
top," with long shots showing
lions going through their t
many feet below, are splendid
the thrill in v/hich Norma is hu
to the ground has real punch,
remainder of the director's eflf
are more or less commonplace
his story fails to rise above the
erage soecies of melodramatic
kum. Of course there is a love
terest with a reformed crook sw
heart all set and waiting fc
clinch ending. Yes, the her
lives even through the tricker]
the other woman.
Box Office Angle Not a pic
that you can show universally,
duction angle makes it taboo
family trade and rather unplea
theme, on the whole, may \
them away.
Exploitation Here is a tr
enough title that may bring i
good many title shoppers,
picture can be readily explc
through circus atmosphere and ,
ticularly effective in this conneq
is the fact that it is circus sea
Norma Shearer may have a foll|
ing in your community, so b
her name also.
Direction. . . . Benjamin Christian I
makes no great promises with|
first.
Author Benjamin Christiaii
Scenario .... Benjamin Christiaii
Cameraman Ben Reyn ds
Photography C ad
Locale European cou r>'
Length 6,750 [et
,0V:
.\ ni
pre
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in
ke
■i-4
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;het
ay, April 18. 1926
THE
■e^m
DAILY
11
The Earth Woman"
Prod. : Mrs. Wallace Reid
ist.: Associated Exhibitors
JEER TALE WITH GOOD
MOSPHERE OF LIFE IN
E ROUGH, A STRONG
)THER LOVE ELEMENT
D SEVERAL GOOD PER-
RMANCES. STORY NOT A
.RTICULARLY HAPPY
E.
...Ivlarj' Alden splendid as a
itier \voman who works side by
with her husband in the fields,
isell Simpson good as the hus-
d. Priscilla Bonner pleasing as
young daughter. William
tt the dissipated son of a rich
ner; John Carr the half-wit and
iJiiv Walker not important as
local sheriff and suiior of Pris-
I's. Carroll Nye and Joe But-
vcrth sons of the family.
of Story. . . .Drama. Mrs. Wal-
! Reid again dedicates her pro-
tion, this time to the tillers of
soil, the homesteaders who
ghi: to conquer the Western v.il-
ness. The story is one of con-
and presents in a vivid way
struggle of the homesteaders.
)veii in is a rather powerful
ther love theme portrayed in
fvincing manner by Mary Alden.
|: presence of the half-wit son
med a needless touch of detail
, not entirely essential to the
t although by having the boy
fess his guilt in a killing it
ireb>' preserves the father and
Ither, who admit the deed, for a
>py ending. Director Walter
ig strikes an occasional skilful
ilight in his handling of the
-y but he missed the logical and
most agreeable ending when
did not cut his picture at the
of the fifth reel where Mary
len. following the murder, is
k at her routine work with
e-ou; shot showing her sawing
bd. This would have enhanced
monotony of the homesteaders'
and omitted the unpleasant de-
s of a threatened lynching, the
ifession and death of the half-
. True it would not have solved
mystery of the murder for the
tim's father but since he had
appeared hitherto he might
'e been omitted altogether. His
I had attacked the farm woman's
ghter, killed her son and paid
h his life.
Office Angle. .. .Will appeal to
'Se who like a heavy dramatic
ry. Not much in the way of
nic relief but many good per-
mances to keep them interested.
oitation. . . .You can play this up
another mother love story and
< about the woman who would
nmit murder to avenge the mur-
of her son and an attack upon
daughter. You have good
Ties to use such as Mary Alden
1 Russell Simpson. Atmosphere
the story will interest many.
:tion Walter Lang;
lally good
or Norton S. Parker
ario Not credited
sraman Milton Moore
ography Good
le The West
;th 5,830 feet
Douglas MacLean in
"That's My Baby"
Pa7'amou7it
CORKING GOOD COMEDY CLI-
MAX THAT PACKS SOME
FIRST RATE LAUGHS. PLOT
NOT OF MUCH CONSE-
QUENCE. BUT GAGS MAKE
FOR SOME EFFECTIVE COM-
EDY BUSINESS. SLOW IN
SPOTS.
Star. ... Pleasing and gets his stuff
over with very little effort. Some
bits of pantomime, particularly
where he imitates a minister per-
forming a marriage ceremony,
amusing.
Cast.... Well balanced cast. Mar-
garet Morris a pleasing personality.
Claude Gillingwater supplies the
most important support as the crab-
by old "gent," father of the girl
and Doug's business competitor.
Gets over many laughs. Wade
Boteler good as Doug's pal. Others
Richard Tucker, Eugenie Ford,
Fred Kelsey and Harry Earles, the
midget who was one of the "Un-
holy Three."
Type of Story. .. .Comedy. Para-
mount's press sheet advises that
the aythors of "That's My Baby"
are George J. Crone and Wade
Boteler, "veteran story and gag
men," who "devised the plot espe-
cially for MacLean." And that is
speaking the truth. The plot has
been devised to suit MacLean, the
gags built to fit him and the title
picked to bring in the people. The
latter certainly has won a lot of
popularity through the song hit
and the picture will undoubtedly
benefit by this. The plot is a loose
enough affair but the gags are good
and even if they don't quite main-
tain the starting pace they are good
for laughs and there is a corking
comedy climax that is sure to send
is Jtiem out with a good laugh thrill.
1 a ,^^he basic idea of the humor is the
'"~ effort of hero Alan Boyd to renew
a chance acquaintance which oc-
curred immediately after he had
been jilted by another girl. He
finds that his business competitor
is the girl's father and that her
mother has another man picked out
as a son-in-law. Hero encounters
a varied line of obstacles which
end in a chase wherein he resorts
to an airplane with matters further
involved by the presence of a little
lad who had been thrust into hero's
keeping. The laughs come along
pretty fast in the closing. There
is an unfortunate slump along
about the middle.
Box Office Angle, ... Some first rate
gags and Douglas Macl^ean at his
best. Should do a satisfactory
business.
Exploitation. .. .First of all there is
the title to be considered. It will
bring them in so boost it well in
advance and make use of the nat-
ural tie-up that suggests itself with
music and radio shoos.
Direction Wm. Beaudine;
usually good
Author Geo. J. Crone-
Wade Boteler
Scenario Jos. Franklin
Cameraman Jack Mackenzie
Photography Good
Locale • . . Anv citv
Length 6,805 feet
"The Prince of Pilsen"
Prod. : Belasco Prod. Inc.
Dist.: Producers Dist. Corp.
GEORGE SIDNEY IN ADAPTA-
TION OF MUSICAL COMEDY
THAT MAKES FOR FIRST-
RATE AMUSEMENT. CORK-
ING FINE IDEA THAT
WORKS OUT WITH MANY
LAUGHS.
Cast. ... George Sidney, as the Grand
Imperial Chief of the Loyal Order
of Squirrels, is the whole show.
Gets over his comedy in his own
particularly fine style. Anita Stew-
art suitable as his daughter and
Allan Forrest fufills the rather un-
important role of the real Prince
of Pilsen. Myrtle Stedman good
as the Princess Bertha.
Type of Story. . . .Comedy. There is
always a difficulty in transferring
musical comedies to the screen.
Where the play has the music to
back it the screen version must rely
solely on the comedy, costumes and
settings to get over. All told. An-
thony Coldewey handled the screen
adaptation very well and Paul
Powell has directed with consider-
able skill although with just a trifle
more imagination he might have
made a more consistently amusing
piece. The picture has plenty of
good laughs but a few dull spots
as well. These can be remedied by
cutting. The idea behind the story
is a clever and original one, partic-
ularly pertinent and plausible.
Everybody is more or less familiar
with the typical "lodge" man who
talks, eats, sleeps and thinks only
in terms of his lodge. Hans Wag-
ner is one of these. He leaves
Cinciiinati for a visit to Europe
Donning his lodge regalia Hans is
mistaken for the Prince of Pilsen
who is betrothed to Princess Ber-
tha. Her aides escort Hans to the
marriage ceremony and Hans, hav-
ing imbibed heavily, believes he is
being initiated in a foreign lodge.
The complications that ensue are
naturally amusing and provide for
many good laughs. Even when if
is discovered that Hans is an im-
postor and he is put before the fir-
ing squad he still thinks it is part
of the initiation. His daughter,
who has meantime fallen in love
with the real prince, arrives on the
scene in time to save Hans from
death. Hans marries the princess
and the daughter marries the
prince.
Box Office Angle. ... Good comedy
g^ entertainment that will please and
^ amuse picture audiences generally.
Exploitation. .. .The lodge idea can
he worked in splendidly and you
might readily secure the coopera-
tion of local organizations through
the arrangement of theater parties.
and the like, which would make for
good advertising. Play up George
Sidney's name and recall his two
recent big Broadway successes.
"Potash and Perlmutter" and "The
Cohens and Kellys."
Direction Paul Powell; good
Authors Frank Pixley and
Gustav Luders
Scenario Anthony Coldewey
Cameraman Jas. C. Van Trees
Photography Good
Locale European principality
Length 6,600 feet
"The Blind Goddess"
Paramount
STARTS AS ROMANCE BUT
MURDER MYSTERY TAKES
UP THE THREAD AND DE-
VELOPS INTO QUITE AB-
SORBING PLOT. GOOD ACT-
ING AND EFFECTIVE DIREC-
TION NOTABLE.
Cast. .. .Louise Dresser and Ernest
Torrence would put this over if
nothing else would. Their joint
performances are well worth see-
ing. Torrence, as the rich man who
still sticks to his "pick and shovel"
manners is fine and Louise Dresser,
as his career loving wife who went
"down and out," is really splendid.
Esther Ralston is a pleasant and
nice looking heroine. Jack Holt is
a worthy hero. Others in well bal-
anced cast are Ward Crane, Rich-
ard Tucker, Louis Payne, Charles
Clary.
T5rpe of Story. .. .Dramatic romance.
.Arthur Train's novel, as handled
by Victor Fleming, and played by
an adequately well suited and cap-
able cast, comes through a good
bit of entertainment even though
at the outset it makes a more or
less definite threat to be another
"modern girl" yarn. Instead it de-
velops into a forceful dramatic
theme with a murder mystery in-
volving the heroine's mother. It
builds to a fine suspense and brings
in the ever reliable mother love
tangle. Fleming has provided a
smooth, logical development and
wasted no time in arriving at con-
clusions. The court room sequence
is well done and following some
tense bits there is a happy ending
that finishes it off in true audience
style. Ernest Torrence gets back
into his old stride as the cheery
self-made man and Louise Dresser
is really fine as the haggard wife
w'ho c:.mes back into his life, is ac-
cused of murdering him and is
about to pay the penalty rather
than disclose her identity and spoil
her daughter's illusion of the love-
Iv mother who died. The girl's
lover, a young lawyer, who defends
the mother, saves her by bring-
ing in a dictaphone into which the
dying man had gasped his slayer's
name.
Box Office Angle. . . .Should give am-
ple satisfaction and there are
enough varying elements of audi-
ence ai'ipeal to reach out to all in
the audience.
Exploitation. .. .Plenty of fine boost-
ing given the dictaphone through
the important part it plays in solv-
ing the murder mystery. Tie-ups
with dictaphone companies should
be easy and profitable. Use Ernest
Torrence's name and promise an-
other delightful performance. He
has been "laying low" recently and
they'll welcome his performance.
Many other good talking angles.
Direction Victor Fleming;
very gcod
Author Arthur Train
Scenario Gertrude Orr
Cameraman Alfred Gilks
Photography Good
Locale N. Y.
Length 7,363 feet
THE
12
Short Subjects
-^XIKi
DAILV
Sunday, April 18,
"Lest We Forget"
Educational
National Anniversary Film
Type of production 1 reel special
This special one-reeler was pro-
duced to stimulate interest in the Ses-
qui-Centennial, or 150th anniversary
of the birth of the nation to be held
in Philadelphia June 1 to Dec. 1.
Theater owners can secure it for their
screen free of exhibition charges from
Educational. They are urged by the
Sesqui - Centennial Committee to
show it on their screen so that patri-
otic Americans everywhere may be
acquainted with the purposes of the
celebration. The film shows the
"Cradle of Liberty," Independence
Hall in Philadelphia, with the famous
Liberty Bell, and the Exhibition
Grounds. D. W. Griffith cooperated
in the portrayal of the historic epi-
sodes centering about the struggle of
the Colonies for independence. All
the highlights of the War for Inde-
pendence are graphically screened,
such as Paul Revere's Ride, Bunker
Hill, Battle of Lexington, Valley
Forge, Lord Cornwallis' surrender to
Washington. The film is completed
with the words of "My Country 'Tis
of Thee," which gives the audience
opportunity to sing the patriotic air.
"The Four Seasons" — Service Films
Artistic and Different
Just what the name implies, "The
Four Seasons" is a colorful reel pre-
senting mother nature at her best.
The Prizma color process enhances
the beauty of the scenes, especially in
the seasons of Spring and Summer,
where color is important. The first
episode is Winter with snow views,
skating and tobogganing the chief
sport diversion. Spring with its blos-
soms affords many lovely views of
fruit orchards. Several close-ups of
blossom-laden branches are superb.
Summer comes, next with lovely gar-
dens and flowers in full bloom, fol-
lowed by Autumn with the trees
shedding their leaves and the general
aspect of approaching Winter indi-
cated in the variety of interesting
views presented. Artistic little num-
ber and good bit of variation for any
program.
"Tramp, Tramp, Tramp" — Song
Car-Tune— Red Seal
Animated Song
Type of production .... 1 reel novelty
Another in the Song Car-Tune se-
ries, featuring the old favorite,,
"Tramp, Tramp, Tramp, the Boys
Are Marching." Max Fleischer has
his clown, Ko-Ko, lead his quartette
in the presentation, and then the
words are screened in the usual man-
ner, with the animated white ball
marking the time as it bounces over
the lines of the song. Comedy is in-
jected with the soldier in prison garb
being substituted for the ball, and
doing various comedy acrobatics as
he tramps over the words. The old-
timers will no doubt enjoy this one.
"A Swell Affair"— Bluebird-Universal
Am.using
Tvpe of production 1 reel comedy
Arthur and Cuthbert are rivals for
the hand of Thelnia, who favors Ar-
thur and tells Cuthbert she has the
mumps when he comes to see her.
Arthur, hearing the news, pretends to
have them, too, and calls on the lady,
when it is discovered that both are
faking. There are quite a few smiles
in this short reel, even if the loud
laughs are missing. Arthur Lake is
starred. George Summerville is re-
sponsible for the direction. The end-
ing with Cuthbert contracting mumps
just to be with his lady love and fin-
ally giving them to her will undoubt-
edly get a smile.
"Sky Bound" — Mermaid-Educat'l
Average
Type of production. . . .2 reel comedy
Featuring Al St. John, "Sky
Bound" is the story of the bright but
awkward young man who works in a
country general store and has ambi-
tions toward marrying the daughter
of the owner. Some of the gags used
have been done before; a few are new.
One is the fact that Al has been told
that if he is hit on the head with a
hypnotist's hammer he immediately
becomes strong. The gag is funny
but rather overworked. There is some
aeroplane stuff toward the finish of
the last reel that has been well put
together, but runs quite long.
"If a Picture Tells a Story"— Cran-
field & Clarke
Comedy Novelty
Type of production. ... 1 reel novelty
Some good double exposure effects
result in an entertaining novelty with
a comedy flavor. A chap comes home
from his' club one night filled up with
a lot of more or less good liquor.
He sees his photograph in a golf suit
on the table, and his photo image
starts to bawl him out. "What will
your girl think of you if she hears of
this?" asks the photo. As they argue
back and forth, the photo comes to
life and steps out of the frame and
down to the floor. Finally the photo
figure dashes through the door, in-
tent on telling the girl what a mess
the original has made of himself. The
man dashes after him. But the mid-
get in the golf suit gets there first.
He enters the girl's home and tugs
at her dress till she looks down and
observes him. When she lifts him up
he tells the tale of his intoxicated
original. She starts to visit her
fiance and meets him outside. She
returns the ring. The last shot shows
the man waking from his nightmare
to see the photo intact and realize
gratefully that it was all a dream.
Real novelty values here, put over
with a good comedy slant.
"Baby Clothes"— Our Gang— Pathe
Rollicking Fun
Type of production. . . .2 reel comedy
The Gang is introduced into a new
situation that develops a lot of hilar-
ity. A young married couple have
been getting a weekly allowance from
a rich uncle for the support of two
children whom they never had. So
when the uncle says he is going to
pay a visit, they send the bellboy in
the hotel to go out and dig up a
couple of youngsters. He comes back
with several members of Our Gang
in various appropriate disguises.
Mickey and Jo are dressed up in baby
clothes. When uncle arrives, he tries
to baby them, and they try hard to
endure it, but without success. Then
a midget belonging to a guest across
the hall rigs himself up in baby
clothes and mixes in the party. He
is a riot. The fun reaches its climax
when poor uncle discovers Farina,
the colored imp, concealed under a
bed. That is too much for him. He
leaves the young couple flat, and the
Gang is thrown out of the hotel. All
followers of the Gang will surely en-
joy this one.
"Nobody's Business" — Hamilton —
Educational
Good Gags
Type of production. .. .2 reel comedy
A fine situation comedy, written
and directed by Norman Taurog. It
gives Lloyd Hamilton plenty of op-
portunity to display his particular
brand of laughmakers. The first reel
concerns adventures in a street car.
He tries to be polite by holding a
baby for its pretty mother. Then his
troubles commence as the infant plas-
ters his eyes closed with a sticky bit
of candy. Later he tries to read a
letter from his dad down on the farm,
as he hangs on a strap. Three other
curious passengers insist on reading
over his shoulder. They get so in-
terested that they take the pages of
the letter away from him before he
has finished. This gag is well worked
up and is good for laughs. Finally
Lloyd reaches his place of business
at the beach — a lunch wagon. The
gents who took possession of his let-
ter in the car come in for lunch.
Lloyd pulls a funny one by grinding
his straw hat in the meat chopper and
serving it to the toughest gent as
corn flakes. A customer drops his
bootleg flask in the coffee boiler, so
when coffee is served, everybody is
happy. A windstorm blows the lunch
wagon out to sea, and it lands on the
back of a submarine which submerges
with all hands. Fast fun with good
gags well worked out.
Newspaper Opinions
"That's My Baby"
Paramount
Rivoli
AMERICAN — * * * Is now a comedy as
well as a tune, and they're equally amusing.
Like mcst of its ilk, the comtdy occasionally
tends toward the simply silly. Most of the
time it's bright and jolly. ♦ * »
DAILY NEWS—* ♦ * There is nothing
subtle about this picture. The humor is broad,
very broad, but the film is gloriously funny.
It's the kind of picture that rouses imabashed
guffaws, honest laughter that distorts many a
diaphragm — and might even crack a rib. * * *
EVENING JOURNAL—* * *
played by Harry Earles, who was
tasse daddy" in "The Unholy Thraih'|
riot. There's also an amusing airjnat
with MacLean coming down in a par
Douglas works hard. ♦ * ♦
EVENING 'WORLD—* * * Douglajlk
Lean's pantomime is getting better and lh
In this offering he gives several exhibitis
v/hich he repeats solo, an incident the aiim
has already seen played by two or threihi
acters. Miss Morris is not only adept ' h
own comedy work, but she proves to I ;
excellent feeder for the star. * * ♦ [
GRAPHIC—* ♦ * Though the bablnq
enters the story in the latter sequent j
supplies what merriment there is in thi
plicated, long drawn out farce. Many
nation is strained and dragged out beyc
laughing point. * * *
HERALD-TRIBUNE—* * * Insh
having one of those trying "kiddies" t
the titular baby, they have chosen
Earles, the midget who appeared in "Tl
holy Three." He is more than adi
Three people were concerned in the i
of the story, so we do not know wl
credit with the titles. ♦ ♦ *
MORNING TELEGRAPH—* * • VI
especially agreeable about the picture
speed with which it gathers momentum. li
ginning in a rather leisurely manner,
comes faster and faster, smiles giving
chuckles and chuckles being followed by
laughs. For this reason there is not
moment or anything like a let-down
skill in comedy producing. * * ♦
POST—* * * All in all, 'That's My
is pleasant comedy, though it will nevei
audiences into hysterics. Mr. MacLe
as always, most engaging, and Margaret|
ris plays intelligently as the girl. *
SUN—* * * "The film, barring sever t
grantly tepid incidents, is satisfactory vt
farce and Mr. MacLean. as is his womgi
forms agreeably throughout. "That'
Baby" has its <iuota of laughs that will
denied. ♦ * *
TELEGRAM—* * * This jovial e
ganza, "That's My Baby." with Douglas
Lean, which, while it may or may ii(
its inspiration to the popular song, is '
to the same tempo. In the last few hi
feet it achieves a riotous pace that i
at credulity and leaves the audience a
bewildered — so fast is its speed. ♦ * •
TIMES— * * * So tame is the first 1
Douglas MacLean's new farce. "That'
Baby,'' that one is impelled to think thai
concerned in the making of this pictui
not kept their fun powder dry. But whi
Baby is introduced into the story, the
edv blazes forth. » * *
^TUBLIC SERVICE
Adventure speakers froi
Far places, or films onl]
Bureau of Commercial Economics
1108-16thSt. N.W. Washington. D.:d
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wahash Ave., Chicago, III.
I
.__ H
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — look in the trans-
parent film margin for the black-lettered words
'^Eastman" and ''Kodak", the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
KIKl
score:
RECORI
74,24
ast weel
at the N. "i
CAPITO]
— the greatet
week^s husinet
ever recorded i
the motion pictw
history of th
world I
A Tmi national Pictui2
e BRADSTREET
<' FILMDOM
Authority
XXXVI No. 16
Monday, April 19, 1926
Price 5 Cents
)ast Group Here
Notables Journey from Coast
tz, Blank, Rothacker Here
ter for 1st Nat'l Meeting
mber of important film execu-
directors and players arrived
York Saturday from Holly-
Most of them traveled East
car which was routed direct
he Coast without change at
0.
ph Zukor was one arrival. He
Hollywood on his usual Spring
Vhile in the West, he discussed"
5 pertaining to Publix holdings
Coast,
ard A. Rowland arrived here
,oing over plans for First Na-
. new studio in Burbank. The
■ork is now actively under way.
ad anticipates the plant will
{Continued on Page 7)
ithe Meets Today
riian 20 of Pathe Organization
M. Y. — Reorganization Plan
to Be Explained
le's special sales convention
today at the Roosevelt and
jnlinue all "week. Explanation
e made of plans covering the
nization of the home office and
ales forces. In addition to the
■jw division sales managers and
isistant division sales managers
than 20 exchange managers
ttend.
eral Sales Manager Harry Scott
)reside at the sessions. The
(Continued on Page 6)
jply Merger Near
:y City Points in Line — Harry
tton Has Five More Deals in
National Combine Move
:ago — Harry Button, president
Exhibitors' Supply Co., who is
I local hospital, has lined up 15
in key cities for his proposed
al combine of supply dealers,
more deals with concerns are
ig. Concrete plans for organ-
(Continued on Page 2)
En Route East
Angeles — Louis B. Mayer, and
', Clarence Brown and Mrs.
1, Ruth Roland, Pete Smith and
Smith and Joseph Rapf, head
-G.-M. wardrobe dept., are en
East.
to Day Excursion, Not 32
M. P. T. O. of A. announces
have been perfected to change
day convention trip to 20 days,
eliminates trips to Canadian
es and Pikes Peak only.
Y Gish amazinggood in Herbert Wil-
Jell Gwyn. — Advt.
"Faust" for M.-G.-M.
This and "The Waltz Dream" Will
Be Released as Specials on 1926-
27 Schedule— Made by Ufa
The first announcement of the Ufa
product which M-G-M will release
here was made Saturday when the
company stated it will release as spe-
cials in 1926-27, "Faust" and "The
Waltz Dream."
"Faust" is based on the Goethe
drama. F. W. Murnau, who made
"The Last Laugh," is the director and
Emil Jannings is Mephisto. "The
Waltz Dream" is a version of Oscar
Strauss' comic opera and the novel,
"Nux, the Prince Consort^" by Hans
MuITer. Ludwig Merger directed. He
arrived in New York from Berlin Sat-
urday on the Columbus.
Pommer to Supervise
German Producer Will Have Charge
of Three Pictures for Famous,
Two with Pola Negri
Los Angeles — Erich Pommer, who
arrived from Berlin last Wednesday
will supervise three pictures for Fam-
ous, according to Jesse L. Lasky.
Two of them will star Pola Negri.
He will also have charge of the
first picture Emil Jannings will make
for Lasky.
Pola Negri and Emil Jannings
have both made many pictures for
the Ufa under Pommer's supervision.
This new alliance, it is certain, will
be watched with interest by many
connected with the production end
of the business. Pommer expects to
leave for Hollywood shortly.
Berger Here; Stein Due Today
Ludwig Berger, Ufa director, ar-
rived in New York from Berlin on
the Columbus Saturday.
Paul Ludwig Stein, another di-
rector formerly with the Ufa, is due
in New York today from Germany
on the Republic. He is under con-
tract to Warners.
Mid- West Convention Tomorrow
Joplin, Mo. — Governor B. F. Paulen
of Kansas will be the principal speak-
er at the banquet of the M.P.T.O. of
Missouri and Kansas to be held here
tomorrow.
Ben Swartz Sells Exchange Interest
Ben Swartz has sold his interests
in Elvin Film Exchange and will be-
come associated with Renown.
F. B. O. Signs George O'Hara
Hollywood — F. B. O. has signed
George O'Hara to a five-year con-
tract. He will first star in six five-
reelers.
Europe to Build
More New Theaters This Year Than
in Five Past, Martin J. Quigley
States Upon Return
More theaters will be built in Eu-
rope this year than during the entire
past five years, Martin J. Quigley,
publisher of the Exhibitors' Herald,
said upon his return on the Beren-
garia Saturday after a three months'
tour of the continent.
He found that the European indus-
try is making "an intelligent and de-
termined effort" to produce pictures
which match those of the United
States. Quigley reports that each
country has a normal desire for the
(Continued on Page 7)
Warners Ready
To Release Next Year's Titles at
Chicago Sales Convention Today
— Mid-West Forces Present
Chicago — The Mid-Western sales
lorce of the Warner organization will
be imparted next year's complete list
of 26 titles today. The meetings are
being held at the Congress.
Lewis Milestone, director and
Daryl Francis Zanuck, scenarist, are
here. With Jack Warner, they rep-
resent the studio contingent. The
New York group includes: Harry M.
(Continued on Page 6)
Three More for Butterfield
Detroit — The Butterfield interests
have signed contracts with John
Eberson, Chicago architect, for three
theaters to go into construction this
Spring. A 2,000-seat house will be
erected at Saginaw at Baum and
Federal Sts., and will be called the
Capitol. A new theaterin Flint will
also be known as the Capitol and will
be at Harrison and Second. At Kala-
mazoo, the State will be constructed
at Lowell and Burdick, seating 2,000.
Patriotic Film Free
Philadelphia— The Executive Com-
mittee of the Sesqui-Centennial In-
ternational Exposition, is offering
free to exhibitors "Lest We Forget"
a single reel portraying many of the
most exciting episodes of America's
struggle for independence. Available
through all Educational exchanges.
Hays Thanks Senator Webb
Albany — Senator J. Griswold Webb
has received a letter from Will H.
Hays expressing his appreciation and
congratulations in securing the enact-
ment of the law eliminating news
reels from censorship.
No Films for Quebec
Distributors Won't Supply Releases
After Aug. 1 — Unfair Censors
Blamed — Theaters in Accord
Distributors in New York have
forwarded orders to their exchanges
in Montreal not to close contracts
tor films beyond Aug. 1 in the Prov-
ince of Quebec. The action has been
taken as a result of the drastic cen-
soring standards set by the Board of
M. P. Censors of the Province of
Quebec and the Civic Board of Cerr-
sors of the City of Quebec.
From Montreal came word on Sat-
urday that both Montreal and Que-
bec exhibitors are in sympathy with
the plan in order that a showdown
with the authorities can be had. They
make the claim that the censors have
been unjust in their treatment of
films; that they have made so many
and such extensive eliminations as
to make pictures unfit for presenta-
tion to the pub'ic. .As much a.'; 2,000
feet out of 8,000 in one film has been
cut.
Lasky Signs Warner Baxter
Los Angeles — Warner Baxter has
signed a long term contract with
Famous.
Montreal — Col. John Cooper, presi-
dent of the M. P. Distributors and
Exhibitors Assoc, of Canada, in a
statement, asserts:
"Motion picture censorship in Quebec is
the worst in the world. We have had trouble
with the censor board here for years.
(Continued on Page 6)
Fadman Sailing
Edwin Miles Fadman sails for Eu-
rope Wednesday on the Savoie. In
addition to his Paris office, Fadman
will establish offices in London and
Berlin for distribution of features
and short subjects, He takes with
hii 52 features, including a series of
* 'T' ^rreds, three serials, 36 two-reel
..,.nedies, and 104 sirigle reels.
New Short Reel Distributor
Natural Color Films, Inc. is the
name of a new company formed in
Albany to release a series of 52 one
reel color novelties on the state right
market. Service Fjlm will handle
Greater New York rights. "The
Four Seasons" is the first.
To Produce at Liberty, N. Y.
Liberty, N. Y. — George Heiden is
forming a company to produce here.
He says the first of a series of two
reelers will be started in about a
month.
Through with "U" in June
Los Angeles — Svend Gade will be
released from his Universal contract
June 6.
I
Monday, April 19, 192(
ViUXXVINd. IS Monday, Apr. 19.1926 Price 5 Cents
lOSN W. AllCOATE i : : : : : Publisher
Copyright 1926. Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hoi
Ways at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau. Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
J, 1879. Terms (Postage free) United^tates,
•utside ol Greater New York, $10<jnp one
/ear; 6 months. $5.00; 3 monthjj^*.<ll)i For-
eign, $15.00. Subscribers shoultf, renfl(t\ with
order. Address all oommunicatiins to; [THE
fILM DAILY, 1650 Broadway.ltNewJ
N. Y. Phone Circle 4736-47ii473"
Cable address: Filmday, New Y«k.
Bood, California — Harvey E. Gar
Bollywood Blvd.; 'Phone, Gr
£,ondon — Ernest W. Fredman,
itenter, 58, Great Marlborough Sll
W. I., Paris — La Cinematographie\Fran(ip^se,^\
S, Rue Saulnier.
Financial
/ \\\ I;
Trading on the short day was liaflt w^
very slight changes in prices. Sales
Famous showed a turnover of 2,000jfehar
and 500 each of Loew's, Inc., ana \ Pat
Exchange "A". Hardly any change inlprice:
market holding steady. \i
Irregularity in prices on the generallma
ket indicated that the market was notlreadjj'
to move out of the trading area in nyhi
it has been m.oving recently. i
"Pompeii" Premiere Tonight
Among those who have signified
their intention of being present at
the American premiere of "The Last
Days of Pomepii," Hotel Plaza to-
night are:
Bebe Daniels, Carol Dempster, Milton Sills,
Doris Kenyon, Aileen Pringle, May Allison,
Howard Higgin, Ray Rockett, AI. Rockett,
Robert Lieber, Lee Shubert, E. H. Gold-
stein, J. Robert Rubin, Maj. E.-J. Bowes,
Walter Wanger, J. I. Schnitzer, Colvin
Brown, Mark Luescher, Ralph A. Kohn, E.
E. Shauer, N. L. Manheim, W. M. Vogel,
Bruce Johnson, John Zanft, John C. Flinn,
Raymond Pawley. W. J. Morgan, Earl Hud-
son, Jerome Beatty.
Tickets are obtainable through Jef-
frey Bernerd, Hotel Algonquin.
Publix Manager Changes
Changes in the management of
Publix Theaters follows:
Charles R. Hammerslough, wJio • some two
months ago resigned as city ^Maiiager in
Nevvburgh, N. Y., 'WEere''Iie~Iiad chaYge of
the Broadway anJt'^^Ccademy of .Jjinsic has
returned.;. - - ' - .'-*'.' '~ ■■■' ■
Edward' Adams h^, been ^Bturte'd assistant
manager of the S^SpSlyJ^iiTiingham.
ASfcftrles «S'. "KurtzftJan fs the new ■ manager
^^te" Xrapefial, ' San Francisco. • He'; was
fj^fiaty director at' the -Granada. Hertect
T.^oiin succeeds 'Kmi, being transferred
h1p&- a -similar position at the St. Francis.
..^.^^peofee Roesch has been appointed assistant.
mai1;i|f«« at the California in place of 'Hottpn
RMitr.f.w^o will attend the managers' tiraining
school. ";
Supply Merger Near
{Continued from Page 1)
ization will be ready for announce-
ment in about a week.
It is understood that under the
arrangement the combine will en-
deavor to buy a dealer's entire stock
and building for an outright cash
payment. He will also receive stock
in the new organization to cover the
book valuation of his profits for the
past 12 months. Dutton proposes to
have 26 distribution points.
Lascelle Closes Some Sales
Ward Lascelle leaves Tuesday on
a Mid-Western sales trip. He has
closed with the following exchanges:
The Ruth Mix series of six 6-reelers
to , Capitol,, New York; Masterpiece,
Philadelphia;! •Independent, Boston;
Specialty, Dallas; Trio, Washington;
Projgress, San -Francisco; Peerless,
Los Angeles; Sociedad General Cine-
matografica for Latin-America. Also
the Colleen Moore feature, "Affini-
ties," to Capitol, New York; Master-
piece, Philadelphia; Specialty, Dal-
fes^ Trio, Washington ; Ritz, New
S;ngland. '■ r---.i ;/
Orpheum -to Build New Palace
Chicago — The Orpheum^ Circuit an-
nounces its new PaUkeSr-fee'ing .erected
in the "Metropolitan building, Ran-
dolph between La^Salle and Wells in
Uthe "loop," will^We completed in the
|! Ipear^iiture. It, will replace the pres-
nt 5aJ%Gftr<
Quotations
Ult,
High Low Close
•Balaban & Katz 68
Eastman Kodak ..109;^ 109^ 109J-^ HOG"
Famous Players ..U5H 114^ 11554 2,000
♦Fam. Play. Pfd 98
•Film Inspection . . . . 4%
First National Pfd. 97% 97% 97»i
Fox Film "A" .. 63 615^ 63
Fox Theaters "A" 22J4 225^ 22j4
*Intem'I Projector .. .. 11
Loew's, Inc 36^ 36^ 36}4
Metro-Gold. Pfd. 22H 22J| 22^
tParamount B'way 96 96 96
Pathe Exch. "A" 49 J4 49 }4 49;,-^
Skouras Bros 49^ 49^ 49%
**SUn. Co. of Am 50
Trans-Lux BH 8% 8H
•Universal Pict iO'A
•Univ. Pict. Pfd 91
•Warner Bros 10^
•Warner Pictures .. .. 12 J4
• Last price quoted '
** Philadelphia market
t Bond market
30C
-"i
Ralph H. Fulton Buried
Chicago — Ralph H. Fulton, secre-
tary of E. E. Fulton Co., equipment
manufacturers, is dead. Funeral ser-
vices were held from the Methodist
church at Des PlSines, III.
Film Arts Guild Performance
For its third subscription perform-
ance at the Cameo April 29, the Film
Arts Guild will screen "Manhatta,"
based on Walt Whitman's poem. It
was produced by Carl Strand and
Charles Sheeler.
Eisner Sells Circle, Phila.
Philadelphia — A. M. Eisner has
sold the Circle to J. E. Yancey who
has taken over management. Eisner
takes a position with Globe as pub-
licity director.
Luncheon for June Mathis
First National will be host at a
,„nchecm at Sherry's today in honor
ffli Jun^- Mathis and Sylvester Bal-
lioni who leave for Hollywood short-
ly.:< Miss iilathis has recovered from
M receht* operation.
i|\L. A. I^ealtor Joins Publix
^he Bureau of Real Estate of Pub-
lix'^ Ihas appointed P. R. Kent, of
Los Angeles,\as district representa-
tive'on the Pacific Coast.
•W — ^^
• "Lampoon"Xhaffs Films
!_ Cambridge — Current issue of the
"iarvard "Lampoon" peikes. good:n«tr'
ured fun at motion pictiifes'in the
rm-of a burlesque issue of ".Photo-
ay."^, .-■--
V ■ — ., -"'^ "
\f. B. O. Promotes Two
Albaiiy, N. Y. — Harry Wineberg,
formerly of the Sioux Falls office of
F. B. O., has been placed in charge
of the Albany branch. Roy Zimmer-
man, formerly salesman at Minneapo-
lis, succeeds Wineberg.
- York to Have New House
York, Pa, — Nathan Appell has an-
nounced that a new theater will be
erected on the present site of the
York Opera House and the Orpheum.
Seating capacity. 3,000. , ^Work will
not start until 1927 when' demolition
of,.:itt,esent buildings:, ,ajjji." large ; fax--
tory in the rear, wifl be ^started.
Lloyd Film in Cutting Room
Hollywood — Editing on Frank
Lloyd's "The Wise Guy," has begun.
The First National picture features
Mary Astor, Betty Cpmpson, James
Kirkwood, George F. Marion, Mary
Carr and George Cooper.
Jones Appointed Branch Manager
Kansas City — C. A. Jones, formerly
salesman for Educational in Kansas
territory, was appointed branch man-
ager of the local office, succeeding
Carl F. Senning, resigned.
Sanf ord Plans Six
Los Angeles — Sanford Prod, plans
six for the coming yeai'. The first,
"Her Sacrifice," ^with Gaston Glass,
Bryant Watshbiirn, Gladys' Brockwell,
Wilfred L-iicas.- Hefbei-t -Rawlinson
and Barbaj-a Tennant, has .been com-
pleted. ;i'\ ' .-'7T^'.' ' •;. -
Combine Hays Publication
The "Filiri Boards .of -Trade Bul-
letin," published 'by the Hays office,
has been, 'combined with "The Fire
Alarm," which is issued by the con-
servation department of the same or-
ganiizi^tion. . ■
^^•V- Rgseitzweig Returns
■ Charles Rosenzweig, New York
York exchange manager for F. B. O.,
is back from the company's Coast
convention.
"U" Sales Executives Active
Julius Singer, short subjects
manager for "U" has returnee
New York from the Coast con
tion. Dave Bader, accessory
manager, remained to visit exchai
Joseph Friedman, sales manager
Denny productions, dropped ol
Detroit and Lou Metzger, Wes
division sales manager, stopped o
Chicago.
A
<
Graham Baker Signed
Los Angeles — Warner Bros.
signed a long term contract
Graham Baker, scenarist.
Hal Roach .presei •
Theda^fWBaa
ij
This is a 'Cornerblock' cut
FREE for all Pathecomedies at
xchange. - .- -.; r~ ;
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Ward Cine taboratory,ln
216-222 Weekawken St
Union City, N. J.
Telephone Union 4800
G. BERT WARD,
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Back from Europe
M. Epstein, former Universal man-
ager in Washington, is back from a
12 weeks' trip to France where he in-
vestigated trade conditions.
Colvin Brown in Today
Colvin W. Brown, vice-president
of F. B. O., arrives from the Coast
today.
James Flood to Direct —
Los Angeles — James Flood is di-
recting "The Brute" starringNMonte
Blue for Warner Bros. \
Ralph Spence Coming East
Los Angeles — Ralph Spence is pre-
paring to leave for New York to title
"The Savage" for First National, and
confer with officials on the production
of his original, "The Lying Truth."
Negative Developing \
and Printing
Complete Title Service
SALAND FILM LABORATORIES, Inc
Phone Bryant 0825 729-7fh Ave, N.Y
^liaAahtSM
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^ItAT CH i^i^YouR Copir;
■4»y-
WATCH WARNER BROS, in 1926-27
Gigantic in
its Significance
to You!
nPO take your copy of this book,
^ to feel its weight, to re^^ize its
bigness, is to sense that Warner
Brothers plans for 1 926*2 7 are of
great magnitude. Only a |iuge
book, an imposing book couid be
a worthy and capable courier of
all that Warner Brothers will
mean to the whole industry with-
in the next few months. Page
after page tells of truly splendid
Warner pictures that are now in
production.
As you study each great produc-
tion youll credit another stroke of
master- showmanship to Warner
Brothers. As you read their plans
for the year, as you weigh in your
mind the true import of all that
this book contains you^U agree
that the one line-up which you
must consider is Warner Brothers I
Watch for
Your Copy
TF YOU haven't received it yet,
-*- you should get it any day. It
has been mailed direct to you.
Check up on your postman, in-
quire at the post office. By all
means be sure you get your copy
of the year's biggest, most impor-
tant announcement!
THE
In the Courts
Famous has applied in the Supreme
Court to compel Anthony Zuppa,
owner of the United theater, of 207
Myrtle Ave., Brooklyn, to arbitrate
a dispute under the rules of the Hays
organization, over a breach by the de-
fendant of a contract to accept a
number of films, part of which he
refused to exhibit or pay for. The,
plaintiff claims $1,790.
Ricord Gradwell has filed suit in
the Supreme Court against Pliny
Fisk for $2,500 on a note made in
1924. The defense is that the note
was made for the accommodation of
Gradwell and that Fisk obtained no
benefit.
Warners Ready
{Continued from Page 1)
Warner, J. L. Warner, A. W. War-
ner, Sam E. Morris, Louis Warner,
Buddy Morris, Albert Sidney How-
son, Lloyd Willis, C. W. Bunn,
Watt L. Parker and Will C. Mur-
phy. Division managers present
are: Edwin Silverman of Chicago,
Nat Barach of Cleveland, C. C. Ezell
of Dallas. H. E. Elder of Boston and
Harry Lustig of Los Angeles.
Managers and salesmen are:
Chicago, Ed Silverman, Earl Silverman,
W. B. Lyman, A. J. Gallas, Lee Woodyatt,
Bill Kahi; M. M. Krueger atid H. Gold-
berg; Cincinnati, Jack Stewart, E. C. Stew-
art, M. H. Livingston, J. Daly, Link Davis,
and H. Schmitken ; Cleveland, Norman H.
Moray, F. J. Schourman, R. O. Flemm, L.
B. Solother and J. O'Connell.
Detroit, R. C. Cloud, J. V. Allen, J. H.
Young and Mr. Bonham ; Dallas, J. E.
Hucy, F. E. Hondon and L. C. Baxley ; Ok-
lahoma City, M. A. Raymond, J. N. Byrd,
and T. Wildman ; Indianapolis, Dudley Wil-
listoii, T. L. Perry, C. U. Brinkman and B.
B. Barber; Kansas City, Joe Levy, W. F.
Bornfield and M. C. Sinift ; Omaha, Earl A.
Bell, J. B. Gilmour and J. P. Shea; Mil-
waukee, R. T. Smith, N. S. Bieringer and
F. F. Nine.
Pittsburgh, J. L. Kent, R. E. Caskey, Lou
Padolf, James E. Finch and Joe Kaufman;
Montreal, B. F. Lyon; Winnipeg, D. Far-
quhar; Minneapolis, Thomas A. Burke,
George Levine, Milton Montgomery, C.
Torey, E. Reno Wilk and Arthur Huesman ;
New Orleans, Fred Goodrow and H. F.
Cohen ; St. Louis, E. L. Alperson, R. Loh-
renz, J. Dickson and H. Walsh.
Fire Destroys Mandan O. H.
Mandan, O. — The old Opera House,
one of the state's theatrical land-
marks, was destroyed by fire last
week. Loss is estimated at $10,000.
s^E^
DAILY
Monday, April 19, 1
i'
Welcome News
"You Can't Spend a Cent in
Los Angeles on June 1, 2, 3, 4
and 5," is one of the slogans
for the M. P. T. O. A. conven-
tion.
Leeves P. D. C. Manager in Dallas
Dallas, Tex. — Succeeding Diaz Cal-
lahan, who resigned recently, E. C.
Leeves has been appointed branch
manager for P. D. C.
Momand Enlarges Chain
Pawhuska, Okla. — A. B. Momand,
of Shawnee, and his brother, C. E.
Momand, have acquired the Jackson
from Albert Jackson. It is probable
the name will be changed.
Pathe Meets Today
iContinued jrom Page 1)
convention opens at 10:30 with an
address by Elmer Pearson, vice-
president and general manager. At
11:30 Scott will speak upon the
purpose of the convention and will
announce the new sales plan.
The afternoon session will be
opened at 2 o'clock with an address
by E. C. Lynch, chairman of the
board. At 2:30, Scott will further
discuss sales plans and problems. In
the evening a "get together" dinner
will be held.
The following are attending from
out of town:
Aiken, F. C, Asst. Mid-West Sales Man-
ager; Ames, G. T., Albany; Ballantyne, R.
S., Asst. Southern Sales Manager ; Bayley,
H. J., Minneapolis ; Boyd, C. F., Memphis ;
Cobbs, L. M., Portland; Cropper, R. C,
Boston; Epperson, J. A., Salt Lake City;
Gebhardt, F. W., Kansas City; Gibbons, M.
F., Philadelphia ; Harris, Frank, Western
division sales manager; Henschel, Chas.,
Asst. Eastern Sales Manager ; Hughart, Wil-
liam M., Butte; Kennedy, L. E., San Fran-
cisco; Knappen, H. L., New Orleans; Ma-
han, John, New Haven; McKinney, J. L.,
(Oklahoma City ; Morgan, Oscar, Dallas ;
Peaison, Roy, Omaha; Rahn, S. B., Den-
ver; Raynor, W. E., New York; Samuelson,
L. A., Seattle; Schmuck, Paul, Charlotte;
Shrader, R. S., asst. central sales manager;
Stombaugh, C, Jersey City ; Wessling, W.
S., Los Angeles.
Mack Sennett is here from Holly-
wood for the meetings.
Corliss Palmer with M.-G.-M.
Los Angeles — Corliss Palmer has
been signed by M.-G.-M.
Clarence Bunn Joins Warners
Clarence Bunn, until recently' in
charge of open market product for
First National, has joined the home
office of Warners. For the present
he will do special sales work on "The
Sea Beast" and "Oh, What A Nurse."
Asher Changes Title
Hollywood — E. M. Asher has chan-
ged the title of "Good Luck" to "The
Sporting Lover." The picture is now
being cut and titled.
Pinewald, N. J., in Films
Eugene Roder, industrial producer,
has completed "Pinewald, the Beau-
tiful," a two-reeler, for the Sangor
Realty Co. It boosts Pinewald, N.
J., a new real estate development.
Levy Cleveland Manager
Cleveland — George L. Levy has
been appointed manager of the Cincin-
nati branch of Progressive Pictures.
He was formerly manager of Associ-
ated Exhibitors' exchange, Indianap-
olis. Levy succeeds H. Hirsch.
Bray House at Morristown
Morristown, Minn. — William Bray,
former owner of a string of small-
town Minnesota theaters, has leased a
building which is being remodeled
to house a theater he will operate
here as the first of a chain he plans
to develop. He was forced out of
business two years ago by free show
competition.
Aranson Gets Spartansburg House
Spartansburg, S. C. — B. S. Aran-
son, president of the Aro Amuse.
Co. of Raleigh, N. C, has taken over
the Montgomery.
No Films for Quebec
(Continued from Page 1)
"For years the distributors have been
faced with this situation of their films, ac-
ceptable anywhere else, coming up here and
being cut by the censor board. So much
has this been done that Quebec has not
proved a profitable market, and for that
reason there is no use doing business here.
"Quebec represents less than 1 per cent
of the market for films on this continent.
While there are censorship boards in all
Provinces of the Dominion except Prince
Edward Island, there are censor boards in
only six States of the Union — New York,
Pennsylvania, Ohio, Maryland, Connecticut
and Rhode Island.
"There are 120 moving picture houses in
Quebec, 40 of them in Montreal. There are
13 film exchanges in this city which supply
the films to the theaters."
Horton Takes Charge
Hayti, S. D. — Henry Horton has
assumed management of the Opera
House which he purchased from R.
C. Pratt and Ed. Anfinson.
Remsen House Leased
Remsen, la. — Ray Wentz, Elmer
Ohlendorf, Ray'C. and John H. Beck
have obtained a two-year lease on the
Falke.
Badger Near Finished
Los Angeles — Clarence Badger is
completing cutting and titling of "The
Rainmaker," with Ernest Torrence,
Georgia Hale and William Collier,
Jr. Hope Loring and Louis B. Ligh-
ten made the adaptation.
On Broadway
Astor — "The Big Parade"
Apollo— "Stella Dallas"
Broadway — "Irene"
Cameo — Revival Week
Capitol — "Beverly of Graustark"
Cohan — "Ben Hur"
Colony — "The Flaming Frontier"; b|
Friday "The Midnight Sun" ^
Criterion — "Mare Nostrum" i
Embassy — "La Boheme"
Loew's New York — Today — "The Bail
Tuesday — "Secret Orders" and '
Hearts"
Wednesday — "His Jazz Bride"
Thursday — "Her Second Chance"
Friday — "Tumbleweeds" and "The|
Mystery"
Saturday- — '"The Exquisite Sinner"
Sunday — "Rainbow Riley"
Loew's State — "The New Klondike"
Mark Strand — "Old Loves and New'i
Rialto — "For Heaven's Sake"
Rivoli — "A Social Celebrity"
Selwyn — "The Black Pirate"
Times Square — "The Volga Boatman']
Warner— "The Night Cry"
Brooklyn Mark (Strand — "The Sea Bea|
Next Week
Astor — "The Big Parade"
ApoUo— "Stella Dallas"
Broadway — Not yet determined
Cameo — Revival Week
Capitol — "Brown of Harvard"
Cohan^ — "Ben Hur"
Colony— "The Midnight Sun"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Mark Strand — "Mile. Modiste"
Rialto — "For Heaven's Sake"
Rivoli — "The Runaway"
Selwyn — "The Black Pirate"
Times Square — "The Volga Boatman'J
Warner — -"Other Women's Husbands"!
Brooklyn Mark Strand — "Old Lov6
New"
TRAILERS SEIKFAK
■B^^^^TJCT^c^
THE
ONLY
TFAILER SERVICE
WITH
ACTUAL
SCENES
FROJvI THE NEGATIVE
diica*>,lll.
S4ct So.V^ImmL Ave.
New'V&i-k City
i26West46* St..
»KpYc>
T^gs"
LosAn^ele5,Cal.
19I2 So.Vtnaotit Av*.
THE
lay, April 19, 1926
-.gB^
DAILY
'oast Group Here
{Continued from Page 1)
jady in three months. The new
iction schedule for 1926-1927
ise engaged his attention,
th Rowland was Count B. de
:o, Italian representative for
National,
in Dwan, having finished "Pad-
d," came East to direct Tom
lan in a new picture for Fam-
Dwan was met in Chicago by
Dickey, collaborator on Meighan
s.
)xy" was another passenger. He
to the Coast via the Canal
weeks ago on a vacation and
determined to travel East with
mportant group.
: O'Malley, with Mrs. O'Malley
their three daughters, are also
wn. They are the guests, of
y." It is probable O'Malley
make personal appearance at
ng of "The Midnight Sun" at
olony on Friday,
rbert LuUin, interested with
y" and A. H. Sawyer in the new
y" theater, has been spending
inter in California. He left the
iry at Harmon, N. Y.
k Pickford is here for a vaca-
There is a possibility that he
qin the Fairbanks party in Eu-
but this has not been determ-
ister" Collier is in New York on
irst trip East in some time. He
)een active making pictures for
lus and may appear in an East-
lade production.
er J. Brady, well-known in the
try in New York through his
ction with the American Fed-
n of Labor and now as presi-
of the Federation Bank of New
spent a vacation on the Coast,
n Katz dropped off at Chicago
turn to New York today. He
;ted the Publix properties while
s Angeles and also went to San
:isco to look over that situation.
Harry Katz, his brother, left
arty at Chicago.
■ney Balaban, of B. and K., who
m his first trip to California was
er Chicago departure.
H. Blank, as a member of the
National executive committee,
a few days in Hollywood look-
ver production. He arrives here
or tomorrow for the First Na-
. meeting in Atlantic City on
lesday.
itterson R. Rothacker was at the
n in Chicago to meet the group.
00, will be in New York in time
in the First National conference
e shore.
da Manager at Publix School
ksonville, Fla. — John L. (Jack)
ly, assistant manager of the Ar-
wiU attend the Publix Theaters
igers' Training School in New
New Tivoli Ready Soon
w Orleans, La. — The Tivoli.
lington Ave. near Broad, is
ng completion. It is the first all-
and concrete neighborhood
: in New Orleans. The theater
and owned by the Central En-
ises, Inc., will be under manage-
of M. H. Jacobs. It has a seat-
:apacity of 1,500.
Newspaper Opinions
(Week Ending April 17)
"Red Dice"
Prod. Dist. Corp.
Broadway
AMERICAN — An original situation and
Rod La Rocque make "Red Dice" a far, far
better pictine tlian 1 had expected to see.
* * * Rod La Rocque brings all his charm
to this rather simple role. ♦ * *
DAILY NEWS—* * * "Red Dice" is a
passable picture, and made passable chiefly
by the excellent comedy relief afforded by
George Cooper and the subtitles which speak
for him. * * *
EVENING JOURNAL—* * * It's good
melodrama, with La Rocque doing excellent
work. He is shown as a down and out war
Iiero, indififeient to his fate, and carelessly
making the bargain with Gustav von Seyf-
feritz, master mind of a gang of bootleggers.
» * *
EVENING WORLD—* * * The picture
will, I imagine, do better in the neighbor-
Iiood houses that specialize in "double bills."
It is pretty good stuif for audiences with a
preference for Melodrama. * * *
MORNING TELEGRAPH—* * * Rod
La Rocque in "Red Dice" ♦ * * gives us
an unusual melodramatic story which though
improbable is highly interesting. It is well
directed, capitally acted and produced, and
should succeed with all audiences. * * *
POST — * * * "Red Dice" is an excellent
example of what happens when somebody has
an intriguing movie idea but doesn't bother
to follow it up. Rod La Rocque is the
hard-up young man and Marguerite de la
Motte the wife. * * *
(Week Ending April 17)
"The Volga Boatman"
Prod. Dist. Corp.
Times Square
AMERICAN — ♦ * * a picture to delight
those who like a beautifully directed, well
acted, lavishly set and melodramatic melo-
drama. Mr. De Mille has not only all his
old gifts of direction. He has some new
ones. The scene in the officers' wineroom
proves that. ♦ ♦ ♦
DAILY NEWS—* * * presents some of
the most beautiful and most memorable scenes
one would care to see. One has only to
close one's eyes to see again the compelling
picture of the Volga boatmen straining at
their breast straps and swaying slowly and
rhymically from side to side with each hard
won step, and to hear once more their fam-
ous song of hope that somehow seems so
sad. * * *
EVENING JOURNAL—* * * a lavishly
staged picture with effective settings, and a
love story set against the Russian revolution.
The revolt of the Red Army is well done.
Instead or having the revolutionists break
Europe to Build
(Continued from Page 1)
growth of its own industry and de-
sires a "healthy competition" with
American companies. He feels that
America, in many instances, has mis-
interpreted European desire for ad-
vancement as ill feeling and antag-
onism.
American pictures are admittedly
supreme in the exhibition field, Quig-
ley said. Theater men are coming to
a realization of their shortcomings,
especially as regards seating.
Greater production activity than
ever before is planned for this year,
he stated. All ends of the industry
are trying to solve the problem of
securing capital, which is "tight" at
present.
Quigley visited England, Austria
Germany, France and England and
also the Near East, where he went
to Cairo and Jerusalem. Rome,
Vienna, Berlin, Paris and London
were included in his itinerary. He
left for Chicago Saturday to return
to New York in about ten days.
into a castle with all the freedom of the
usual movie extras, Mr. De Mille has them
entering slowly — in awe of polished floors
and elaborate furnishings. * * *
EVENING WORLD—* * * is about as
full of hokum as a' picture well could be.
In spots it is grand good hokum, skillfully
contrived and smoothly applied. And then
again it lapses to a cinamatic level compar-
able to the literary level of the "confessional"
school of current fiction. There is unques-
tionably a swing and a power to the rhythmic
passages keyed to the chant of the song of
the boatman, but it is also true that long
before the intermission a reasonably intelli-
gent spectator is able to complete the plot,
and the detailed development is something
less than surprising. * * *
GRAPHIC—* * * Pictorially, "The Vol-
ga Boatman" does the director great credit.
Many of the shots are wonderfully effective
in regard to lighting and composition. It is
as much an art to translate a beautiful land-
scape or an inspiring group picture to the
silver sheet as it is to put it on canvas. Mr.
De Mille can do this as few directors can,
for he is essentiallv an "eye" man. ♦ * «
HERALD-TRIBUNE—* * * Mr. de Mil-
le has devised more than one situation which
to us at least is novel. Many a one among
the spectators is going to feel cheated when
he witnesses the scene of the involuntary
disrobing of the princess who has been seized
by the army of gentlemen and is mistaken for
a Red. All any one is allowed to get dur-
ing this orgiastic scene, however, is a vicari-
ous thrill. He has to watch the faces of the
men on the screen to see what is happening
No glimpse of the lady is possible Irorti
where you sit. * * *
MORNING TELEGRAPH—* * » perfect
De Mille — and perfect box office. It has
everything in it tliat big audiences love and
by reason of the skill employed in assembling
these fragments of glass in the De Mille
kaleidoscope, audiences will never question
the genuineness of the colors nor challenge
the harmony of the design. It is smooth,
polished and each situation falls into place
and when the design is firmly set, another
begins to develop for the place it is to oc-
cupy in this well-knit pattern. ♦ * *
POST—* * * Mr. De Mille's tale is that
of the clashes between the Red and the White
armies in the revolution of 1917. Bits, here
and there are beautifully done, but "box of-
fice," in its worse sense, is written all over
this film. The acting is quite indifferent.
William Boyd, as the revolutionist, has his
moments, and he might have been much bet-
ter had it not been necessary to register
nobility so constantly. • » *
SUN—* * * Mr. De Mile is hampered
m "The Volga Boatman" by a somewhat
puerile story which recounts a few incidents
in the lives of a proud Russian Princess and
a lowly Volga boatman. In the hands of
Hans Kraly the film might have been vastly
entertaining, but somehow, ♦ • * the affair
never seems to come to convincing screen
life. * * *
TELEGRAM—* * • In justice to the di-
rector he is credited with a very fine shot
of the boatmen plodding by moonlight, also
with nice Lubitschean direction of a naughty
scene where sensual faces register the suc-
cessive stages in a suggested undressing of
a princess. But De Mille, or so it seemed
to us last night, has refused to be himself.
It is not a typical production, nor yet is
it the other extreme, a fine arty one. It is
not a big picture in any sense, by virtue of
overtowering scenes, superior acting or
masterly direction. * * »
TIMES—* * * In this feature panting
men and women pause during dramatic inter-
ludes and seem to accomplish the impossible.
There are contrasts that are often grotesque
or absurd, but some scenes are emphatically
stirring, especially those depicting the Volga
boatmen singing their favorite song as they
iiig a ladened craft down the river. The pro-
duction as a whole, however, causes one to
reflect that it is unfortunate that Mr. De
Mille has nobody to say him nay. • * *
WORLD— » * * Mr. De Mille offers a
picture play which really possesses a consid-
erable quantity of that beauty of movement
which so magnificently distinguishes "The
Follies." In "The Volga Boatman" there is
rhythm and recurring grace of movement.
In it too there are individual moving pictures
of piercing loveliness. These altogether
pleasing elements form little moments of en-
chantment in a drama which, as drama, is
positively grotesque in its feebleness. * * *
Price Quits Enterprise, Joins Assoc.
Dallas, Tex. — R. C. Price has re-
signed as assistant manager of the
Enterprise Dist. Corp. office here to
join Associated Exhibitors in Char-
lotte.
Hold dates for
)r\
UitiweiTSalts
Gieater
Mo¥ie List
•^M
To H-ll with
next Septem-
ilSf
9
Get your big
money now with
the 6 strongest
box-office hits
ever released in
one group.
^0
Rational
Pictures
NORMA TALMADGEl
iiUllilJJ Wit'i Ronald Colman.
KIKI Grossed $74,241 at the
Capitol, N.Y., last week-
the hugest week's business in the mo- 1
tion picture history of the world!
i
COLLEEN MOOREl
^^■Qpftip^lP has smashed 58 rec*
|||[,P|t erds in two months,!
and is lifting the weekj
wherever it plays, not by hundreds of j
dollars— but thousands!
"THE CREATE
^1 ^Mwyy Special! Premiere a1|
fjl IIMY Strand, Waterbury, Conn.,
lined up the crowd six deej)
for two blocks. Manager reports: "Aadiencil
wildly enthusiastic. Box-office huge!"
I
HARRY LANGDO
"TRAMP Tom Boland wires froii
I HHmr Oklahoma City: "CapacJ
TRAMP ity every performancej
TDfiUDi" Sidewalks blocked all
IKflinr! riav A winner!"
day. A winner!
fl
"OLD LOVES AN
yriAif? By the author of "Thij
nCff Sheik." Joseph Plunket
has chosen this as his Anniversar
WeekfeatureattheMarkStrand,N.Y|
"THE DANCER 01
DA Die Michael Arlen's stoii
rHUlO has set the dollai
dancing in San Francisco, New Yorll
St.Louis,OklahomaCity-everywheri{
yxui Ilationi
Pictures
ie BRADSTREET
\< FILMDOM
Authority
! XXXVI No. 17
Tuesday, April 20, 1926
Price 5 Cents
St National
aniencing tomorrow at At-
( ity, the most important
iig in the history of First
nal will take place.
January 1, 1916, First Na-
was but an idea. It was
oil April 26 of that year.
he first year its progress
dow. A sound, economic,
cal dream was coming in-
own. A tremendous force
hereafter reckoned with
gaining momentum. First
nal had taken its place
side of the leaders of the
try.
Like An Open Book
history has been an open book.
imifications extend to every
' of the universe. Its president,
t Lieber, has the respect and
ence of everyone who has ever
he good fortune to meet him.
;neral manager, Richard Row-
has ever been a constructive
in the business.
I
hat Atlantic City Meeting
ent rumblings have it that con-
ble action may take place at
tic City. It's in the air. From
delines it looks as if this meet-
all decide definitely the future
■st National. It will be now or
union there is strength. There
>o weakness. A chain is no
?er than its weakest link. Jen-
nd Von Herberg sold out their
St during the year. Today's
carries the story of Abe Blank
over to Publix. The Katz sit-
1 is at least delicate.
An Inherent Strength
: First National has more than
Jundation of leadership. Its in-
t strength, through component
•nts, is gigantic. Its earning
r, as an established enterprise is
id question. Its future poten-
es with Robert Lieber at the
are unlimited. This week
d very iltarly answer the ques-
JACK ALICOATE
Blank-Publix Deal
22 Theaters in Iowa and Nebraska
Are Taken Over in Transaction
Involving $2,500,000
Publix has acquired control of 22
houses in Iowa and Nebraska from
A. H. Blank in a deal involving |2,-
500.000.
In THE FILM DAILY of March
10, this acquisition was forecast when
it was stated that Blank had made a
deal with Publix to take over a 50 per
cent interest in his Omaha house, and
that a further deal was pending.
According to the FILM YEAR
BOOK the Blank houses are the Ri-
(Continued on Page 7)
The 26 Warners
Lineup for 1926-27 Includes Monte
Blue, Rich, Costello, Rin-Tin-Tin
and Patsy Miller Vehicles
Chicago — Titles of the 26 "Warner
Winners" in Warner Brothers' lineup
for next season were announced to
the sales convention yesterday as fol-
lows :
Monte Blue Series
"The Brute," directed by Millard
Webb from W. Douglas Newton's
story.
{Continued on Page 6)
Meeting Exhibitors
Paramount yesterday entertained
New York, Brooklyn and New Jer-
sey exhibitors at luncheon at the
Astor. Previously a meeting was
held, presided over by Phil Reisman,
at which next season's product was
discussed. This was one of the first
(Continued on Page 6)
Censorship Doomed
Washington — It appeared yester-
day that Charles C. Pettijohn, of the
Hays organization, put well-greased
skids under the proponents of Fed-
era! censorship legislation, made a
(Continued on Page 6)
Sues "U" for $3,000,000
Anne Nichols, author of "Abie's
Irish Rose." yesterdav filed suit
against Universal for $3,000,000 al-
leging plagiarism in connection with
"The Cohens and the Kellys".
Reported Dissatisfaction Exists
Over West Coast Theaters, Inc.
1st Nat'l to Confer
Annual Meeting in Atlantic City To-
morrow— Group Leaves New
York Today
The First National annual meeting
will be held at the Ritz in Atlantic
City beginning tomorrow. The New
York delegation, which includes many
of the franchise holders from out-of-
town cities, will leave at 3:15 this
afternoon for the shore. The meeting
will probably last three days.
Today's special cars will include:
Robert Lieber, Richard A. Row-
land, M. L. Finkelstein, Richard A.
(Continued on Page 6)
Up $1,000,000
Pathe Production Budget Exceeds
Last Year — Sales Gross Passes
$18,000,000
Pathe sales for the current season
exceeded $18,000,000, according to E.
C. Lynch, chairman of the board of
directors, who addressed the salesmen
at their annual convention yesterday.
He declared that the investment in
product for the 1926-27 season exceeds
last year's outlay by more than $1,-
(Continued on Page 7)
Fox Sales Force Set
San Francisco — The special train,
carrying those who attended the Fox
convention, is enroute to New York
after a dav of sightseeing here.
James R. Grainger, general sales
manager, issued this statement before
his departure:
"We are meeting with enthusiastic
receptions all along the line. I am
(Continued on Page 2)
Hinges on Censors
Montreal — Because of the intolera-
ble censorship in Quebec Province,
distributors, will hold off booking new
season's product until assured they
can do so without having the board
(Continued on Page 6)
ietlieait fitforaking is Nell Gwyn. D.
■ best I — Advt.
Fore !
rrUK SPRING FILM GOLF TOURNAMENT will be
held at the Winged Foot Golf Club, Mamaroneck, N. Y.,
on Tuesday, June 8. This course, which is used by mem-
bers of the New York Athletic Club, is one of the finest in
the East. ' '
Major Interests Said to Be in
Conflict Over Company's
Management Policy
Los Angeles — There is ample rea-
son to believe that the internal affairs
of West Coast Theaters, Inc. are far
from satisfactory. It is understood
that an audit of the company's books
is under way, in order to meet the
request of certain interests which, by
their stock control and loans, have
considerable to say in the manage-
ment of the corporation.
Not only has the company created
much inside talk here, but in New
York, West Coast's general status
has been the subject of considerable
discussion. Methods of meeting the
situation are being gone over. To
date, no satisfactory solution to the
problem has been arrived at.
However, in view of the scope of
West Coast and its tremendous as-
sets, it is believed here that efforts
will be successful to iron out the diffi-
culties now existing in its financial
structure to the satisfaction of major
parties concerned.
Control of West Coast Theaters,
Inc., which is now in the throes of
one of the heaviest theater building
programs of any one chain in the
country, is divided three ways. Wil-
liam Fox owns 27 per cent of the
stock, purchased at $55 per share. The
Richard A. Hoyt Syndicate, composed
of Richard A. Hoyt, a vice-president
of Hayden, Stone and Co., and the
(Continued on Page 7)
Fox Drops Negotiations
Baltimore — Fox is reported to have
abandoned its negotiations for the
Whitehurst circuit of four houses.
No one in authority at Fox could
be reached yesterday for a statement.
Arrow Creditors to Meet
Creditors of Arrow Pictures Corp.
will meet Saturday morning at 10:30
o'clock with Federal Judge Thomas
Thatcher, Woolworth Bldg., when the
receivers will present a report on their
findings. Whether or not they_ will
continue to administer the business
will then be determined.
THE
im
iSMai
DAILY
ft'vi
Tuesday, April 20, %
Vol. XXXVI No. 17 Tuesday, Apr. 20, 1926 Price 5 Cents
JOHN W. AllCOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Publi'ihed Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereaaj, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Fihn
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Financial
Indiflferent trading on the Exchange yes-
terday kept film stocks about even with Sat-
urday's closing. There was little buying and
selling in the industrials, and what there was,
was chiefly professional. Most of the buying
was evidently for the purpose of covering
shorts.
On the strength of the report that the
Publix Theater Co., owned by Famous, but
operated by Balaban & Katz, had acquired
the Blank theaters in Iowa and Nebraska, the
stock made a gain of J^ of a point, closing
with the sale of 6,000 shares.
Several other stocks made slight gains over
the previous day, but the trading was mainly
in small numbers.
Selects Langdon
Mack Sennett Selects English Come-
dian As the Screen's Greatest —
His Ideas on Production
Harry Langdon is the screen's
greatest comedian, in the opinion of
Mack Sennett, who is attending the
Pathe convention.
"I base my opinion on the fact that
Langdon has the gentle appeal that is
universal," said the producer. "He
has soul and a wonderful sense of
comedy."
Sennett hopes to replace Langdon
with Johnny Burke, long a monologist
in vaudeville. This is an innovation,
inasmuch as most screen comedians
are former pantomimists, graduates of
vaudeville.
"Burke has a sympathetic personal-
ity and is an excellent comedian,"
Sennett declared, "Burke is handsome
and should develop into a 'matinee
idol" comedian. He is now getting
experience in a "Smith Family" com-
edy.
Sennett also expects much from
Eddie Quinlan, 18 years old, who is a
featured comedian. Producers did not
realize the value of personalities in
the early days, according to Sennett,
who has been making comedies for
15 years.
"We are now depending on story
and situation, rather than on gag's
alone," Sennett continued. "Now the
'gag' is a development and outgrowth
of a situation."
Hastings, Neb., A Battle Ground
Hastings, Neb. — Universal in con-
trol here plans to add to its holdings.
The Blank circuit is preparing a
$100,000 house, while Nebraska
Realty and Epstein Bros, plan to en-
ter the situation. Monroe & Bard
also are figuring on a $300,000 house
here.
Quotations
High
Low
Close Salei
Balaban & Katz ..69^
68 V,
69^
Eastman Kodak ..109
109
109
300
Famous Players ..117
115^
116 6
,noo
Fam. Play. Pfd. ..117
116
117
300
Film Inspection . . . .
4J4
♦First Nat'l Pfd. . . .
9954
Fox Film "A" ... 62 ^
62'/,
6254
ion
*Fox Theaters "A" . .
24
•Intern'l Projector . .
11
Loew's Inc 365.^
36'^
36;^
700
•Metro-Gold. Pfd. ..
22^
M. P. Cap. Corp. 20^
19
2054
400
•Pathe Exch. "A" ..
5254
t Paramount B'way 96J^
96^,
9654
8on
Skouras Bros 49^
49 7^
49^
**Stan. Co. of Am ..
50
Trans-Lux Screen 85^
8^
854 1
300
•Universal Pict.
3054 .
•Univ. Pict. Pfd. . ..
91
Warner Pict. "A" 13J/J
13
1354
400
•Warner Bros
1054 .
* Last price quoted
** Philadelphia market
t Bond maricet
. The Kitchener Film
London — June 7 has been set as
the release date for "The Tragedy of
the Hampshire," in conjunction with
the unveiling of the Kitchener me-
morial.
OFFICE FOR RENT
With cutting room and vault space
Godfrey BIdg. 729-7th Avenue.
Box K-138
1650 Broadway
c-o Film Daily
New York City.
Fox Sales Force Set
(^Continued from Page 1)
convinced that the Fox sales organi-
zation at the present time is more en-
thusiastic for the new season's prod-
uct than ever before in the history of
the organization. We have come in
contact with our studio executives,
stars and directors and every man on
leaving Hollywood is sold one hun-
dred per cent and they all prophesize
the greatest season in history of the
company. During the convention Wil-
liam Fox made the declaration to all
managers present that in large cities
where a monopoly of exhibition exist-
ed and where Fox product was not
rightfully placed, he would build the-
aters to insure proper presentation."
"U" Angling in Omaha?
Omaha — A million is being asked
for the site at 15th. and Harney in
negotiations reported being carried
on for Universal by Isadore Ziegler.
Mayer Arrives Today
Louis B. Mayer, Mrs. Mayer and
their two daughters, Edith and Irene,
arrive today from the Coast. Others
in the party are Mr. and Mrs. Pete
Smith, Dave Bfershon, Clarence
Brown and Joseph Rapf, head of the
M-G-M wardrobe dept.
Corinne Griffith Denies Signing
Hollywood — Corinne Griffith denies
that she has signed a new First Na-
tional contract. Her present releas-
ing agreement with First National
and her production contract with
Asher, Small & Rogers terminates in
a few months.
B. & K. Sign Paul Ash
Chicago — Paul Ash, "jazz king,"
has been signed by Balaban and Katz
to a five year contract to appear at
the Oriental, on Randolph St., which
will open in May.
Fisher in Far East for 1st Nat'l
Joe Fisher leaves for the Dutch
East Indies in about ten days. He
will open and be in charge of three
new exchanges for First National in
Singapore, Java and Soerbaia.
Re-Issue "Outside the Law"
Universal will re-issue "Outside
the Law", made by Tod Browning
and featuring Lon Chaney and Pris-
cilla Dean. Originallv released in
1921.
Liskner Plans Boston House
Boston — Samuel Liskner will build
a theater on Broadwav seating 1800
and costing $300,000.
Freese, Renown Supervisor
Bert Freese has been appointed su-
pervisor in New Jersey, Albany and
Long Island for Renown Exchange.
Oldest Projection Room
"Catering to the better class"
Sun Projection Rooms
220 West 42nd St.
Phone Wisconsin 1177
Room 1005
NO WORRY COMPLEX
Mental anguish must come with exposure to financial hazard.
For the premium, your Insurance Policies should accomplish a com-
plete transfer to the Insurance Companies, of both the financial hazard
and the mental anguish.
In this respect, our clients do not have the worry complex because
they know we know our business.
INCORPORATCO
80 MAIDEN LANE, N. Y. C.
r*'r'ir ■
Telephone John 3080
Goldburg in Merg
Plans to Consolidate with Two
Right Companies — Will Op(
10 Exchanges
Jesse J. Goldburg is plann-
merge his concern with two
state right companies, the con
tion to be effected in May. T
changes will be operated by t
ganization, which will make 3'
ures each. The exchanges w
into commission in August.
Hal Roach
The
This is a 'Cornerblock' cut furjjh
FREE for all Pathecomedies a •
Exchange.
MANAGERS WANTEI
High class organization. ]
have motion picture and business
ity, personality and appearance
tial. Letter. Give full particul
Box M-296 c-o Film
1650 Broadway New York
LOBBY FRAMl
OF THE BETTER KIND ;
LIBMAN-SPANJER CORF
1600 Broadway New York
Tcl-Cha-kcnng '5^0 Mi,.'>
f
BnVANT 37 40 -374 4
Rexjben SA>iuEr,s,
i540 broadway
NewYork
Insurance Experts to the Th( r
and Motion Picture Indus?
7ife Qt'mt^iUonal
An EDWARD LAEMMLE
UNIVERSAL \production
JEWEL Adapted by Harvey O. Higgin from the fam-
ous stage play by Joseph Arthur and A. C.
Wheeler.
with HELENE CHAD WICK
and WILLIAM RUSSELL
"WAY AHEAD OF ANYTHING YET SCREENED IN
the fire-fighting line. Should get money in any house
large or small.*' — M. P. News
"OF ALL THE MELODRAMAS OF FIRES AND FIRE-
fighters *The Still Alarm* is the best." —Harrison's Reports
"HAS BOX-OFFICE PULLING POWER. WILL THRILL
and satisfy everybody.** —Film Daily
llSHVERSALt' Miles and Miles Ahead of AlTl
Ipoo Cxmbitots
who aie gathermg novtr
at Buamount exchang-
es all over ihe countty
and heating a woncfer-
ful hox-office jtiessa^e/
VOU come voluntarily to
*■ learn what Paramount's
Birthday Group of 75 produc-
tions for 1926-7 means to you
and to your theatres.
You are hearing men with
showmanship brains explain,
from the exhibitor angle, the
amazing box office assets of
Paramount's greatest program
of pictures. You are seeing,
before your eyes, the motion
picture proof that these 1926-7
Paramount releases excel any
other product that can possibly
be nflfered to you.
Paramount is happy to spon-
sor these 30 or more meetings
with thousands of exhibitors.
It is an important step forward
for this industry. Paramount
is proud to present fearlessly
and frankly the 15th Birthday
Group of pictures, knowing
that this line-up is going to get
for you in 1926-7 more money
from the public than you ever
thought existed !
We thank you for the pleasure
of your company at our Birth-
day Parties. We feel certain
you will carry home with you
the knowledge that THERE'S
NOTHING TO IT THIS FALL
BUT PARAMOUNT!
THE
•cS^
DAILY
Tuesday, April 20,
The 26 Warners
(Continued from Page 1)
"Bitter Apples," directed by James
Flood from Harold MacGrath's story.
"Across the Pacific," directed by
Herman Raymaker; story by Charles
E. Blaney.
"The Black Diamond Express," di-
rected by Herman Raymaker from
Darryl Francis Zanuck's story.
Irene Rich Series
"My Official Wife," directed by
Millard Webb; story by Richard
Henry Savage.
"The Climbers," directed by Wal-
ter Morosco; from Clvde Pitch's play.
"Don't Tell the Wife," directed by
Roy Del Ruth from story by E. T.
Lowe, Jr.
Dolores Costello Series
"The College Widow." directed by
Lewis Milestone from George Ade's
story.
"Irish Hearts," directed by Millard
Webb from Walter Morosco's story.
"A Million Bid," directed by Mil-
lard Webb from George Cameron's
story.
"The Heart of Maryland" 1)y
David Belasco.
Rin-Tin-Tin Series
"Hills of Kentucky," directed by
Herman Raymaker; story by Leroy
Whitney.
"While London Sleeps," from Dar-
ryl Francis Zanuck's story.
"Tracked by the Police," directed
by Herman Raymaker from Gregory
Rogers' story.
Patsy Ruth Miller Series
"What Happened to Father," di-
rected by Lewis Milestone; stor}' by
Mary Roberts Rinehart.
"Romance," from Arthur Somers
Roche's story.
"The Third Degree," directed by
Millard W^ebb from story by Charles
Klein.
Others
"Millionaires," with Willard Louis
and Louise Fazenda; directed by Roy
Del Ruth from E. Phillips Oppen-
heim's story.
"Dearie," starring Louise Fazenda
and Willard Louis; story by Caro-
lyn Weils.
"What Every Girl Should Know,"
directed by James Flood from story
by John Wagner.
"White Flannels," directed by Wil-
liam Bcaudine from Lucian Gary's
story.
"Matinee Ladies," directed by Roy
Del Ruth from story by Albert S.
Hovvson and S. R. Buchman.
"Simple Sis," with Louise Fazenda,
directed by Lewis Milestone from
story bv Darryl Francis Zanuck.
"The Gay Old Bird," with Willard
Louis and Louise Fazenda, directed
by James Flood from Virginia Dale's
story.
An Arthur Somers Roche mystery
drama.
"Private Izzy Murphy," starring
George Jessel and directed by Her-
man Raymaker.
"Last Days of Pompeii" Previewed
About 900 persons attended a show-
ing of "The Last Days of Pompeii"
at the Plaza last night.
Jeffrey Bernerd, of London, is in
New York to dispose of the picture
in this country.
World Film Congress
International Conference in Paris in
September — League of Nations
Is Sponsor
An International Motion Picture
Congress will be held in Paris Sept.
27 to Oct. 3, it is announced by Ed-
ward L. Bernays, who will act as the
United States Commissioner.
It has been organized by the
French National Committee on In-
tellectual Cooperation, under the
auspices of the League of Nations.
The purpose is to gather data on the
industry in all its phases, social, po-
litical, educational, economic, artistic,
and technical. The program will in-
clude discussion of legal and corpo-
ration problems, film technique, pro-
duction and distribution, education
and the motion picture and the or-
ganization of a central world body
for film study and developement.
Reinhardt May Direct
According to a wireless to the
Times, Max Reinhardt has accepted
a contract to direct in Hollywood at
a large salary. He is expected to
come to this country in the Autumn,
accordmg to report.
About two years ago it was report-
ed that Reinhardt had been engaged
by William R. Hearst to direct for
Cosmopolitan. Later it was said that
Hearst and Reinhardt could not agree
on terms. Reinhardt gained consider-
able prestige in this country for his
direction of "The Miracle."
140 Films on German Schedule
Germany's total production output
this year will be approximately 140
pictures, it was estimated yesterday
by Ludwig Berger, Ufa director, who
is in New York for a location and in-
spection of production methods. This
is practically the same total as last
year.
Two of the major American pro-
ducing companies are negotiating for
Berger to make a picture here before
he returns. He plans to go to Holly-
wood in about two weeks. Before
coming to America he made "The
Waltz Dream," which M.-G.-M. will
release.
A Stoll Transfer
London — Sidney A. Morris, who
has had charge of the Stoll interests
in the Midlands for some time, has
been appointed special representative
for the United Kingdom with head-
quarters here.
New French Trade Journal
Paris — A new trade journal will
shortly make its appearance. It is
to be called "La Grifife Cinemato-
graphique" and will be devoted en-
tirely to critical reviews.
Luncheon for June Mathis
First National gave a luncheon at
Sherry's yesterday for June Mathis.
About 75 attended, including many
important First National executives
from the home office and from the
Eastern studio. Miss Mathis leaves
for the Coast shortly to start her first
June Mathis Prod. Sylvester Balboni,
her husband, will direct.
Censorship Doomed
(Continued from Page 1)
life-long enemy of Congressman Up-
shaw, of Georgia, and practically
killed all regulation for this Congress,
when he appeared before the House
Education Committee and shot the
reformers' arguments full of holes.
Cost of the proposed censorship
would be $7,270,000 a, year, passed on
to the public in the shape of higher
admissions, and would be added to
the amounts expended for State cen-
sorship, since the Upshaw board
would not do away with State regula-
tion.
With astonishing facts and figures
Pettijohn put over a forceful argu-
ment putting it in such a way as to
drive Congressman Upshaw from the
committee room in indignation. He
took three hours to register his argu-
ments as against that many days for
the proponents of the bill.
A final hearing, to receive rebuttal
testimony, will be held on the 27th.
Hinges on Censors
(Continued from Page 1)
demand the return of a film time and
again for recensoring and having films
made useless by drastic cutting and
other unjust tactics of the censors
eliminated.
In regard to the withdrawal after
Aug. 1, N. L. Nathanson, managing
director of Famous Players Canadian
Corp., made this statement;
"My understanding is that there is
no thought of boycotts or threats of
withdrawals, but that producers want
to make an honest effort to improve
conditions that have become intoler-
able in recent years. I understand
that producers only ask that stand-
ards be in keeping with those of other
provinces and that the theater-going
public be given an opportunity to see
their productions without the mutila-
tion and unnecessary changes de-
manded by the local censor board.
The theater owners have most at
at stake. Producers have obtained
very little revenue from films distrib-
uted here on account of drastic cen-
sorship."
More Censorship
Prince Edward Island — This Can-
adian province is to have its own
Board of Censors, although the num-
ber of theaters is very small. Here-
tofore rulings of New Brunswick cen-
sors have been accepted. It is point-
ed out by exchangemen that addi-
tional expense of sending films here,
with censoring delays, would make
extra cost almost prohibitive and they
may have to pass up this province in
the future.
Hirsh Leaves for Coast
Nathan Hirsh, president of Aywon,
has left for the coast.
Mr. Exhibitor: Ask at tbe Film Exchange*
for the
It'* little to ask for. bnt it's the only
reliable aid you can give your musicians
to help put the picture orer.
1st Nat'l to Confcl
(.Continued from Page 1)
Hoyt, I. H. Ruben, WilHail
Hamm, Harry Crandall, Abe Fl
Jacob Fabian, Moe Mark, SI
Skouras, Charles Skouras, Mrs. [
ence Strauss, J. B. Clark, Watll
Rothacker, John H. Kunsky, G|
Trendle, R. D. Craver,A. F.
Abe Blank, Sam Katz, Ben Stapl
Dr.A. H. Giannini, Harry T. i\
Tom Boland, Harry Schwalbe, f
McGuirk, E. Mandelbaum,
Gleichman, Sam Spring, Robertl
kins, A. W. Smith, Jr., Ned Del
Ned Marin, Stanley Hatch, i|
Chandler, F. E. Cahill, F. Ferraj
W. P. Dewees, Tom S^xe, B|
Balaban, Guy Moran, C. C.
Walter Hays, Eugene Falk,
Mathis, Sylvester Balboni,
Brachman and Mary McCaffer
Meeting ExhibitoJ
(Continued from Page 1)
of 36 meetings to be held bell
Paramount sales managers, el
tives and exhibitors for the pul
of analyzing the new group of
ductions.
An entire day will be devoq
each meeting and 41 exchange:
tories will be represented. Ond
ture will be the showing of a li|
subject presenting sequences
forthcommg productions, playerJ
directors on the set and other dl
Beginning on the 21st and cil
uing until the 24th, meetings w|
held at Portland, Me., New
Boston. Washington, Philade
Wilkes-Barre, Buffalo, Charlotttj
lanta, Jacksonville, Chicago,
Detroit, Des Moines, Omal
Lake City, Denver, San Fran
Los Angeles, Portland, Ore., S(|
San Antonio, Dallas and Okla
City. Meetings have already
held in Albany. Memphis, Bt
Columbus, Cleveland, Pittst
Cincinnati, Indianapolis, Louiil
Milwaukee, Kansas City, St. ]|
Minneapolis, Sioux Falls and
Orleans.
Plan $1,500,000 House
Baltimore — The Crandall-
interests have purchased the|
Academy of Music from the
berts and will erect a $1,5(|
house on its site.
KOKORUNj
He Orii^) the (ro\|
YOU SflOUID LEAK
VnHY— AT OUR
SUmt EXCflANGl/l
rf»
t
THE
ly, April 20, 1926
^E^
DAILY
Up $1,000,000
I Continued from Page 1)
while the cost of two-reel
s is $237,000 more than last
is not interested in acquiring
iting theaters, he added. He
-crted that the directors are
), u! their organization's financial
1. 1011.
' F. Fuller, president, presided
luncheon and introduced John
i, of the Harold Lloyd Corp-
cr Pearson, vice president and
1 il manager, declared that the
season's gross and profit on
releases exceeded last year's.
(1 stress on the value of comedy
■ -iibjects and urged first-run ex-
to play the product.
new sales plan, which takes
> May 3, was explained in detail
irry Scott, general sales mana-
liie general sales departments,
have functioned since the in-
u of the organzation in 1903,
1? abolished. The general prod-
ilcs managers will become di-
managers, while the district
,'ers will be made assistant di-
sales managers. Pat Campbell,
\ . Mack, Frank Harris, E. Os-
Brookes, Stanley W. Waite and
.. V. Mack are affected by the
e. With the exception of Harris,
is located in Los Angeles, the
^ will make their office in New
The former district managers
will be made assistant division
managers are Charles Henschell,
Aitkin, R. C. Ballantyne, R. C.
der. The western assistant
on sales manager is yet to be
d.
xt season's output includes the
jHarry Langdon feature comedy,
First Flame," a six-reeler, pro-
fl by Mack Sennett. Pathe will
elease a Langdon four-reeler and
"ee-reeler, yet untitled. Pathe
:ontinue to release two two-reel
dies per week as heretofore.
t is no change in number of spec-
3 or serials.
Iks will be given today by J. T.
irds, manager of the supply de-
lent; P. A. Parsons, advertising
ger, Harry Lewis, manager of
irt department; G. Gray, editor
e Pathe "Sun," Emanuel Cohen,
r of the Pathe News and Pathe
;w; W. C. Smith, comptroller;
Diamond, manager sales statis-
department.
ursday morning, the salesmen
IP p LABORATORIES, •
• £l«I\. STUDIOS. ^
126-132 WEST 46fh STREET
NEW YORK
he Most Modern and Complete
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
will visit the Timely Film studios,
where "Topics of the Day" is edited
and "Aesop Film Fables" produced.
Talks will be made by George Byrnes
of "Topics of the Day," and Charles
MacDonald, representing the Aesop
product. James A. Fitzpatrick, pro-
ducer of the "Famous Mejody" series,
will speak on his output. John Rag-
land will speak on "The Freshman"
and other Lloyd-Pathe releases.
In the afternoon. Mack Sennett and
his Eastern representative, Peter Car-
roll, will be among the speakers. Os-
car A. Price, president of Associated
Exhibitors, and Grantland Rice, pro-
ducer of "Sportlights," will speak
Friday morning, as will Paul Fuller,
E. C. Lynch, Elmer Pearson and
Harry Scott.
Friday afternoon will be devoted to
talks by Hal Roach and W. B. Frank,
his Eastern representative. At 6.30
a dinner will be served in honor of
the producers, with the guests includ-
ing Bernhard Benson, vice-president
John Humm, treasurer: Lewis Inner-
arity, secretary; Charles E. Merrill,
Merrill, Lynch Co.; C. L. Chanier, su-
perintendent of the laboratories;
Grantland Rice, A. J. Van Beuren,
Timely Films. Inc.; Irving Greene,
Chronicles of America.
The convention will close Satur-
day morning.
Sidelights
Lonna Dorsa, formerly ''gag" man with
Mai St. Clair, is in New York, directing a
two-reel comedy, as yet untitled. It is being
made for Mack Sennett and will be released
by Pathe. Jeanette Royce is in the cast.
The fishing trip taken by Elmer Pearson,
Paul F. Fuller and E. C. I-ynch to Beaver
Kill Trout club, Livingston Manor, N. Y.
attracted much attention.
C. Brown, vice-president of Pathe, is at-
tending sonve of the sessions.
The lone woman at the convention is Mrs.
E. R. Dessez, in charge of the non-theatri-
cal department.
The boys will attend "Artists and Models'
tonight.
Sailings
E. Bruce Johnson, foreign manager
for First National, sails on the Be-
rengaria tomorrow.
Edwin Miles Fadman departs on
the Savoie for France.
Pola Negri on Way
Los Angeles — Pola Negri will leave
h'ere soon for New York and on her
arrival will sail for Europe.
Rumor Dissatisfaction
(Continued from Page 1)
following First National executives:
Moe Mark, Richard A. Rowland,
Sam Spring, Finkelstein and Ruben,
John H. Kunsky, Jules Mastbaum, A.
H. Blank and Sam Katz, recently
closed for the one-third interest in
West Coast held by Sol Lesser. This
block of stock was secured at $55 a
share, Lesser's being $1,100,000.
The remaining interest is held by
Abe Gore and other interests on the
Coast.
The stock originally held by Irving
M. Lesser was sold to First National
on July 9, 1925. Lesser, therefore, is
not now connected with West Coast
in any capacity.
Blank-Publix Deal
(Continued from Page 1)
alto, in Boone; Palace and Rialto, in
Burlington; Orpheum, Rialto and
Strand, in Clinton; Garden and
Strand, in Council Blufifs; Capitol,
Davenport and Family, in Davenport;
Capitol, Des Moines, Palace, Rialto
and Strand, in Des Moines; Englert
and Garden, in Iowa City; Strand, in
Marshalltown; Bijou and Palace, in
Mason City; Rialto, in Newton and
Princess, Sioux City. The Rialto and
Strand, in Omaha and the Majestic
and Spencer Square, in Rock Island.
Several others are building.
Sam Katz said there was nothing
he could sav about the deal.
Hennegan
Lithoqrdphcd
€oV)Ei;§
Udrietyl Dignity 1
WRITE FOR SAMPLES AND PRICES
THE HENNEGAN COMPANY
CINCINNATI
tkj^tdate
,M4IIIE
PReVo$T
Al
''CHRISTIES
Surprise
Special
UPIH
k.i_
BY WILISON COIUSON
AND OTTO HARBACH
"lllECTED BY E . MASON HOPPtR
PaODUCEKS DISTMBUTINCCOKPORATION
WAISH
\kfiy' picture.
buy it for
n€'xt a.utumn.
PICTURES
COIV^OR^TION
SAMUEL ZIERLEf^fw/flW
NEW • Y O Ps^ K.
fAff brAdstreet
py FILHDOM
7Aen£(omm
AUTHOmiY
L. XXXVI No. 18
Wednesday, April 21, 1926
Price 5 Cents
A Veteran
; is 23 years since Pathe en-
d the field. There are now
r 1,600 employees drawing
kly salary checks. That's a
table army. Over 400 can
Ik ten years of service to their
lit. Many are eligible for
year service stripes.
ig back into the memory. You
find comparatively few changes
le field force. There must be a
: something for a condition such
his. Turning to sales, one finds
18,000,000 gross last year. Imag-
how many individual short sub-
; are involved! It's true Lloyd
boost the figure. But it was the
and the two-rccler that laid the
dation.
Selling Film
Elmer Pearson would talk of
ies, he would occasion surprise,
le has a bonus system. To it, the
i force heartily subscribes. It
is money — money based on sales.
what some of that bunch draw
:ates that the sales are there.
Party for 2,000 Exhibitors
iramount is the host de luxe this
Its 12-reel trailer, a new de-
ire, is being shown to 2,000 ex-
ors. It has scenes from next
's , product. New York exhibi-
saw it on Monday. One hard-
id individual — and he's a tough
Dmer — admitted he was almost
Can you imgaine his fate when
salesman gets through with him?
"Last Days of Pompeii"
I Italian-made picture which
y deserves a place in this market,
endous sets, hordes of extras, ex-
ntly handled destruction scenes,
lovely photography are the high-
s. As a spectacle, it ranks way
ront. "The Last Days of Pom-
shows care in the making.
KANN
Working on Theater Chain
icago — Sid Grauman and Joseph
ISchenck are here in connection
their first-run theater chain.
'j an' Bpice 'neverything nice in th' ro-
of Nell Gwyn. — Advt.
FIRST NAT'L PLAN MAY RESULT
IN THEATER NATIONALIZATION
Coolidge Opposes Federal Censorship;
Praises Industry for Its Advancement
WASHINGTON — Motion picture censorship is a State affair
and there is no reason why the Federal Government should
embark upon it, in the opinion of the President, it was indicated
by an official spokesman at the White House yesterday.
That the President is not in sympathy with censorship activi-
ties is indicated by the fact that, as Governor of Massachusetts,
he vetoed a bill, which occasion was recalled yesterday.
The President, his spokesman said, feels that films have been
an important element in creating understanding among nations,
American exports doing much to acquaint foreign countries vdth
our ways and our developments. At the same time, it is believed,
America could learn much regarding other people by the importa-
tion of films produced abroad.
The industry has grown to considerable importance and the
President feels that it should be promoted by every legitimate
means, it was said at the White House. The President has never
heard much complaint regarding the character of pictures in recent
years, and holds the impression that the producers themselves
have taken up the burden of improving their product. It is felt
that Will Hays has been a very helpful influence in that direction.
"U's" Net $451,015
Universal's report for the quarter
ending Feb. 6, 1926, shows net earn-
ings available for dividends amount-
ing to $451,015. This is equivalent,
after allowing for dividend require-
ments on first and second preferred
stocks, to $1.43 per share on the com-
mon. It is more than double the divi-
(Continued on Page 7)
Calls Suit Press Stunt
Claiming that the suit brought by
Anne Nichols who charges plagiar-
ism in connection with 'The Cohens
and the Kellys," and asks $3,000,000
(Continued on Page 7)
Fox Presentations
Fox will book presentations into
22 of its theaters, beginning in Sep-
tember, it was reported yesterday.
This move is in line with action taken
by Publix and Loew.
{Continued on Page 6)
Product Analyzed
Pathe product for 1926-27 yester-
day held the attention of the ex-
changemen, who are holding their
annual convention at the Hotel
{Continued on Page 6)
25% Increase at MGM
Improvements and Additions at Stu-
dio with Personnel Doubled to
Meet Production Schedule
Louis B. Mayer, who arrived in
New York yesterday, said that a 25
per cent increase in additions and im-
provements had been made at the
M.-G.-M. Culver City plant with a
100 per cent increase in personnel.
(Continued on Page 7)
Vienna Censors Out
Berlin — Censorship has been abol-
ishecj in Vienna according to the
Austrian Constitution. The board
has been dismissed. Now the film
and stage producer can get all the
(Continued on Page 6)
Quebec Will Fight
Montreal — Premier Taschereau
yesterday gave an uncompromising
reply to American producers who
have asked for a relaxation in the
drastic censorship in the Province of
(Continued on Page 2)
50,000 More Seats For Loew
With the erection of more than 18
theaters throughout the United
States 50,000 seats will be added to
the Loew circuit.
Now Being Considered
Would Try it First in One Ter-
ritory— Extensions Through-
out the Nation Later
Atlantic City — Nationalization
of theater interests identified
with First National vviU L»c dis-
cussed at the annual meeting of
the organization which opens at
the Ritz today.
Present indications point to
the consideration of this devel-
opment as one of the highlights
of the sessions. It is understood
that the operation is to provide
for one section of the country
to first witness the move as a
territorial experiment with an
extension to other territories
and then ultimately throughout
the nation. This will be the
procedure if an affirmative de-
cision is made by the original
franchise holders.
There is ample reason why
certain First National leaders
lean toward a thorough discus-
sion of such an idea. Should a
working agreement be perfected,
the defection of any one theater
group from First National ranks
might discounted and even
warded off. Those urging adop-
tion of the plan are perhaps in-
fluenced by this angle more than
by any other.
The New York delegation
arrived about six o'clock last
night over the Pennsylvania. In
addition to those directly con-
nected with First National there
were others on the train, includ-
ing Earl W. Hammons, Af
Lichtman, Sam Rork and Phil
Gleichman, and trade paper edi-
(Continutd on Pag* 6)
THE
Wednesday, April 21, I^b
Vol.XXXVINo.18 Wednesday, Apr. 21, 1926 Price SCents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereaoi, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
fign, f 15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
Influenced by moderately heavy trading
in the late afternoon, the main body of
stocks on the Exchange yesterday made
fractional gains at the close. Steel and the
tractions were the chief trading centers,
with pivotal industrials following closely.
With few exceptions, however, film stocks
showed trifling losses at the end of the
day. Stock of Loew's, Inc., in a transaction
involving 1,000 shares, went at the previous
day's quotations of 36}4. In a sale of 1,200
shares. Famous common made a gain of
^ of ai point.
"Pompeii" Producers Plan More
The Grande Film, Inc., of Rome,
Italy, producers of "The Last Days
of Pompeii," will make one picture
a year. "Pompeii" is the first.
Governor Addresses Exhibitors
Joplin — Gov. B. F. Patilen of Kan-
sa.'; addressed the M. P. T. O. of
Mi.ssGuri and Kansas at the banquet
which closed its two-day convenficn
last night. In cliarge of the conven-
tion were: Reynolds Maxwe'i, Ens-
ley Barbour, William Parsons, G A.
Sljilkett and Bernard Levy.
Hersholt Reported Dissatisfied
Los Angeles — It is reported that
Jean Hersholt is dissatisfied at treat-
ment by Universal executives but it
seems certain matters will be satis-
factorily adjusted.
R. H. Cochrane of Universal said
he knew nothing of any trouble with
Hersholt.
St. Louis Convention April 27
St. Louis — The annual convention
of the M. P. T. O. of Eastern Missou-
ri and Southern Illinois will take
place at the Elks Club April 27. Cen-
sorship, state and national, will be
discussed, as well as the Sunday clos-
ing situation, which is especially alive
in eastern Missouri.
Quotations
HiKh
Low
Close
Salei
•Balaban & Katz .
69^
Eastman Kodak .
109
loiVi
109
200
Famous Players .
.116J4
116
11654
1,300
•Fam. Play. Pfd. .
• • ■
, ,
117
....
*Fihn Inspection
, ,
4/,
....
•First Nat'I Pfd. .
, ,
99^
....
Fox Film "A" .
. 62H
62'/,
62
500
Fox Theaters "A"
22 H
22'A
22^
200
Intern'l Projector
10
10
10
200
Loew's, Inc.
36 y«
36^
36^
1,000
Metro-Gold. Pfd.
22^
2234
22J4
200
M. P. Cap. Corp.
20
19'/,
20
500
Pathe Exch. "A"
475/,
47
47^
300
tParamount B'way
96^,
96'4
96^
3,000
Skouras Bros
497/,
497/,
497A
....
**Sta!n. Co. of Am.
50
Trans-Lu* Screen
8'/,
8i^
SH
200
•Universal Pict. .
SO'A
•Univ. Pict. Pfd. .
• >
91
Warner Pict. "A"
14
13?4
13K
500
•Warner Bros. .
. . .
10J4
«...
* Last prices quoted
** Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinking of
S T E B B 1 N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Wobber to Europe Soon
San Francisco — Herman Wobber,
recently elected to the board of direc-
tors of Famous, is winding up his af-
fairs here and will return to Europe
soon as part of the new Fanamet or-
ganization.
Arthur in New York
Johnny Arthur, who was starred in
six two-reel comedies, for Education-
al, is here from the Coast. He is
leaving the short subject field and
will free-lance. At the Flanders.
Quebec Will Fight
(^Continued from Page 1)
Qu;bec. He says censorship as ex-
ercised is in accordance with what
the people of the Province want and
would not be relaxed.
Whatever organized American pro-
ducers did, he said, independent and
European producers would be able
to supply films to replace those from
America.
With no contracts to be taken for
exhibition after Aug. 1, the situa-
tion is a critical one for Montreal
theaters.
Chain Earnings Increase
Boston — The G-B Theater Corp.,
which owns a chain in Springfield,
Holyokc, Northampton, Pittsfield,
Westfield, Palmer and Ware in Mas-
sachusetts, and Utlca, N. Y., reports
an increase of gross earnings for the
period between Jan. 3 and Feb. 27,
1926, of $14,949, or 5.8 per cent, and
an increase in net earnings for the
same period of $31,250 or 67.2 per
cent, as compared with similar eight
weeks of 1925.
Paul Leni Arrives
Paul Leni, who directed and made
the sets for "Three Wax Men" and
who has been signed by Carl Laem-
mle, attended the O'Malley luncheon.
He arrived from Germany yesterday
morning and will shortly leave for
Hollywood where he will design the
sets for "Love Me and the World is
Mine." At the Astor.
No Trouble in Casting Bureau
Despite reports from the Coast
there is no truth in the report that
Dave Allen will quit the Central
Casting Bureau, it was said in New
York yesterday. A story that he was
slated to leave was branded as made
up of whole cloth by one in a posi-
tion to know the facts.
Reinhardt Not Coming
A special dispatch to the Times
yesterday quoted Max Reinhardt as
denying he will come to America to
direct.
Edwin Miles Fadman Sails
Edwin Miles Fadman is sailing to-
day on the Savoie. Additional mate-
rial for abroad includes 52 New Era
Novelties and 12 "Roxy Radio
Scenics."
Patrick and Gibson Return
John Patrick and Tom Gibson
have left for Hollywood following
completion of "The Palm Beach
Girl".
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/(Trur/^.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
HARRY I. LUBER, Pres.
Now at The Ambassador, Los Angeles
WILL NEGOTIATE LOANS FOR
MOTION PICTURE FINANCING
WIRE YOUR REPRESENTATIVE TO
GET IN TOUCH WITH HIM THERE
Suite 1207-8
'Phone Watkins 4522
"Buck" Jones Returns
"Buck" Jones has returned fjn
Loew to Address A. M. P. A.
Marcus Loew, one of the "Twelve „„>.„ ^,.,,,^0 x.c,^ iv-iumcu I'n
Immortals," will address the A. M. Europe to complete a contract Vh
P. A. at its luncheon tomorrow at the Fox for seven Westerns.
Hofbrau.
Propose $5 Inspection Fee
Boston — Massachusetts exhibit
will oppose a proposed bill filed ^h
the Legislature which would plaij
tax of $5 for each inspection mad
a theater by the state.
153,800 See "For Heaven's Sa!
A total of 153,800 saw "For H
en's Sake" during the first 15 dayi
the run at Rialto, according to
theater.
Hal RoacK .presi
Theda^iWBai
This is a 'Cornerblock' cut furni
FREE for all Pathecomedies at
Exchange.
% « * « « . . « «V * « « * « • « • * • « • • • v« « . «« . . * « . « . • • « . Mn
I Ward Cine Laboratory,ln
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Union City, N. J.
Telephone Union 4800
G. BERT WARD, Pi
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ALLAN A.LOWNES. CEN.MCR/
Dlsr
I'fpeal
AND STILL THEY
COME FROM
METRO-GOLDWYN-MAYER!
MARION
DAVIES
"We recommend 'Beverly of Graustark' with-
out any misgivings. Marion Davies makes the
best'looking boy you ever saw!"
-HERALD-TRIBUNE
"I giggled shamelessly at the antics of Marion
Davies. Really funny." —DAILY NEWS
"Marion Davies contributes a performance that
is consistently amusing."— BROOKLYN EAGLE
in "BEVERLY
OF GRAUSTARK
"The roars of the audience proved that
Marion Davies is the most adorable
comedienne on the screen. As the boy
she is utterly captivating. The love story ^^^ V ^^ V^^ J^ I l^'^'V Jl^ W^^M^^^
is delightful. It's amusing, spontaneous,
merry, — you will chuckle, applaud.
This picture is ^ wv"^^ ^^^^^^^ ^ COSMOPOLITAN PRODUCTION
A BIG HIT
CAPITOL (N.Y.)
"Marion Davies scores hit as Beverly. Merriment
proved to be most infectious with yesterday's
Capitol crowd. Marion Davies is our candidate for
Queen of Screen Comediennes. The escapades of
Beverly are something you won't want to miss."
-EVENING GRAPHIC
"Should prove generally popular."
-MORNING TELEGRAPH
"Tis royal flicker fare this 'Beverly of "Marion Davies in 'Beverly ofGraustark,' a picture play of great beauty
Graustark.' It is sweetened tastily with is fulfillment of the promise this starry-eyed young woman so richly
romantic tidbits and spiced merrily with gave in 'Little Old New York' and 'When Knighthood Was in
amusingsituations. MissDaviesachieves Flower.' Miss Davies, a natural comedienne, has soared toher lofti'
a personal triumph in this entertaining est heights. Beverly presents one of those golden opportunities,
romance." —DAILY MIRROR 'Beverly of Graustark' is one of the better things. It will be none
the less successful for all that." -NEW YORK WORLD
"Miss Davies charms in dual role. Her comedy is irresistible.
I am willing to wager 'Beverley of Graustark' will be a popular <^;j^/^ ANTONIO MORENO
box-office attraction because ofbold touches of melodrama and r>T3 cir-u-rr^M uAin pov n'ARPY
exceptional comedy." -NEW YORK AMERICAN CREIGHTON HALE - ROY D ARCY
Scenario by Agnes Christine Johnsion
This picture is produced with stunning uniforms and costumes. From Qeorgc Barr McCutcheon's Notv/
appealing scenic effects and elaborate settings." Directed by
-NEW YORK TIMES SIDNEY FRANKLIN
GREAT REVIEWS AND
GREATER BUSINESS!
Names — For a New
Kind of Comedy
i
I
ne
er
ap
tte
ave
ley
icy.
THED A B ARA, Mildred Harris. ^^
Lionel Barrymore, Mabel ;
Normandy Gertrude Astor, Eileen
Percy, Stuart Holmes, George
Seigman, Anders Randolf , Claud
Gillingwater and others. (at
For Features?
No! For two reel comedies.
For some time Roach has been giving his|
comedies true feature production. Now h
gives them feature names also. |tlii
I don't believe any exhibitor would put o
a comedy with Barrymore or Bara, for in
stance, without advertising it. Anyone ca
see the money possibilities of comedies lik
that. What's the use of having box-of f ic
names if you don't take advantage ofl'^
them? #r
Roaches new comedies do not compete wit
other short product. They compete with th
feature itself.
R
d
lot
t
itsi
^1 •
his business is moving fast. It is different
3day from last year. It will not be the
!3tme next year as this.
'here's just one way to live and prosper.
t applies to producer, distributor and ex-
I ibitor alike.
'hat is by product not merely good or
etter, but best. *
have seen **Wife Tamers,*' "Mama Behave," "Dog
by" and "Madame Mystery."
hey were made under the new Roach production
olicy.
ifter you have seen them you will feature them over all
ut the cream of this yearns crop, — of features!
he Roach people clock the laughs on every two reel
jmedy shown in Los Angeles, whether it's their own
r not.
hese four com^edies averaged 40% m.ore laughs than
ny comedy ever clocked.
i^hen you can get comedies like that you can forget
le feature.
ou can't forget now or ever their value in dollars and
ents to you.
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
THE
■Stl
I
DAILY
Wednesday, April 2L
First National Plan
(Continued from Page 1)
tors. In this latter group were Wil-
lia,m A. Johnston of the M. P. News,
Fred McConnell of the Exhibitors
Daily Review and Jack Alicoate of
THE FILM DAILY.
A minute before the train left New
York, the home ofifice staf? rushed a
special copy of First National's in-
sert to C. F. Chandler. It contains
complete data on the 1926-1927 line-
up, embracing 52 releases and six
specials.
Burr to Atlantic City
C. C. Burr and Guy Morgan left
by automobile yesterday for Atlantic
City to attend the First National
meeting. Fifty brown derbies, for
franchise holders, were taken along,
as a stunt for "The Brown Derby."
Langdon Denies Split
Los Angeles — Harry Langdon de-
nies any split with First National as
reported and says his relations are
most cordial.
Product Analyzed
(Continued from Page 1)
Roosevelt. S. Oswald Brooks dis-
cussed serials, while W. A. V. Mack
explained the short subject output.
Pat Campbell dealt with the features.
A discussion followed the talks.
S. Barrett McCormick today will
talk on exploitation, while Mrs. Eliza-
beth R. Dessez will speak on Pathe's
non-theatrical department.
Hal Roach will arrive Thursday
morning.
The form.er district managers who
have been made division assistant
sales managers will be assigned as
follows: South, R. S. Ballantyne,
Kansas City; Mid-West, F. C. Aitkin,
Chicago; Eastern, Charles E. Hent-
schell, New York; _ Central, R. C.
Schrader, Indianapolis.
The producers' dinner will be held
Thursday evening, instead of Friday,
as originally planned.
Roosevelt, with the "tops" of the salesmen
bared. A stiff wind blew, but the boys with-
stood the blasts.
A gold and platinum cigarette case, pre-
sented to Pat Campbell for his good work
in charge of "The Freshman" sales, was
shown the exchangemen.
Ja'ck Pegler, now with the Will Hays of-
fice, fomn«rly a Pathe exploitation represen-
tative, hobnobbed with the boys yesterday.
Fox Presentations
(Continued from Page 1)
It was impossible to reach Fox
officials for comment.
Fox Party in 'Frisco
Delegates Royally Entertained by
Chief of Police O'Brien During
Two Days of Sightseeing
San Francisco — The delegates to
the Fox convention spent two days
here during which Chief of Police
Dan O'Brien acted as their host.
They were escorted to the St.
Francis hotel by a platoon of police,
given a luncheon at Tait's at the
beach and a Chinese banquet at the
Mandarin during which a special
show was given by members of the
police department. In the evening
they were escorted through China-
town, in parties of ten, by members
of the Chinatown police squad.
After a birthday luncheon for George
O'Brien, at which the delegates pre-
sented him with a token of their
esteem, the delegates were given
police escort to the east bound train.
Sidelights
Despite the new sales plan, it is believed
that the various exchange managers will
continue to visit the home office and spend
a week here, familiarizing themselves with
new product and nlans. Pathe now has 34
branches in the United States.
S. Oswald Brooks, who has been made
Southern division sales manager, will enter-
tain Southern exchangemen at his home in
Yonkers tonight.
P. A. Parsons. C. R. Stambaugh and Wil-
liam A. V. Mack entertained with a few
solos at the luncheon. A stranger wandered
into the Hotel Roosevelt and asked where
the concert was to be given. He was refer-
red to Parsons. The stranger was looking
for the concert to be given by Nina Morgan,
soprano, and Efrem Zimbalist, the violinist!
C. F. Boyd, Memphis, told how he wrestled
with sales problems and also informed his
fellow exchangemen that he was an old
wrestler. At the luncheon yesterday, it was
announced that Roger Mahan, New Haven,
had challenged Boyd to a match. Bill Mack
will promote the match — if it is held.
H. J. Bayley, Minneapolis, bought a new
pair of oxfords yesterday. They were so
tight, that he had to abandon them in favor
of slippers. He wore slippers to dinner.
The hat check girl was disappointed, be-
cause no stars appeared.
Two photographs were taken atop the
Jules Ludwig Stein Here
The Ufa director, Jules Ludwig
Stein, arrived yesterday on the Re-
public from Berlin, to direct for War-
ner Bros. He has directed for Ufa
for seven years, having made three
productions this last year. He direct-
ed Pola Negri in "La Traviata."
Stein says that German directors
are following closely the American
technique, and that the Berlin thea-
ters are eager to secure the latest
product from this country. The Ger-
man director leaves Saturday for
Hollywood, and will select a modern
society drama as his first picture. He
is stopping at the Roosevelt.
Henry BJanke, former assistant to
Ernst Lubitsch, who has also been
signed by Warners, will accompany
Stein to the Coast on Sunday.
Milliken Speaks to Indorsers
Fort Wayne, Ind.— Carl E. Mil-
liken, former Governor of Maine and
now secretary of the Hays organiza-
tion, delivered an address yesterday
before the Indiana Indorsers of
Photoplays, in convention here. He
stressed the improvements made in
pictures in the past few years.
Vienna Censors Out
(Continued from Page 1)
plays and pictures that have been
forbidden by the censors and show
them. There is no doubt but what
many that are not suitable for public
performances will be offered.
Russia is to start a picture busi-
ness of its own. The official Russian
trade paper, "Kino Gazetta," says
that Conrad Veidt, German actor, will
go to Moscow to play in pictures.
They also want Asta Nielsen. The
Russian director, Rasmuni, who 'did
several pictures for the Government.
is now in Berlin and intends to go
to the United States to study produc-
tion methods.
"Mare Nostrum" created consider-
able comment on this side, with the
German producer and in official cir-
cles. The exhibitor's union in Wuert-
temberg, in southern Germany has
boycotted all M.-G.-M. pictures in
their theaters on account of the In-
gram film, and every exhibitor, who
plavs an M.-G.-M. film, has to pay
a fine. It is held "The Big Parade"
proves that one can make war pic-
tures free from • everything that
might hurt. "The Big Parade" will
go big in Germany, it is the gen-
eral opinion.
H. E. Dodge Coming to N. Y.
. Los Angeles — H. E. Dodge, presi-
dent of Goodwill Pictures, is due in
New York on Fridav to arrange dis-
tribution of Ben Wilson's serials.
"The Power God'", and "Officer 44",
just completed and a new series star-
ring Jack Mower.
Julian Johnston On Way East
_Los Angeles — Julian Johnson is on
his way East from Yuma, Ariz., with
the uncut film of Herbert Brenon's
"Beau Geste".
A report from Poland states that
business conditions there are very
bad, and especially because of the
American producer. All distributors
who could pay big prices for the
royalties of American pictures, can-
not pay half of those amounts now
because of the fact some American
distributors penetrated the Polish
market with old pictures at rid'culotis
prices and thus spoiled the chances
of the good films. The quality of
these old pictures does not appeal at
all to the Polish market, and so the
attendance at theaters was worse than
ever. Polish distributors, naturally
have no friendly feelings for the
American distributor, who wants to
open branches there.
The French trade paoer "La Cine-
matographie Francaise," states that
Lothar Mendes. who was signed
hv Bob Kane, is going to produce
films sunposed to be adanted to the
taste of the public in Central and
T^aqt Europe. Mendes is now in New
York.
Fix R. I. Mixuf
Senate Committee to Kill I
Bill to Straighten Out So
Shows Situation Favorabl
Providence — Legal conflict
ing from passage by the Ho
two bills, one for Sunday p
and ice skating, and the other
skating only, whereby it was h
the picture part was nullifie f ^
been ironed out by the Send *' ,"„
diciary Committee, which Td
nort favorably on the Lawh
for Sunday pictures and will I
Easton bill for skating only.
Lawton bill will be reported
committee this week. It wi
have to go back to the House.
Objectionable censorship pro
of the bill as originally prepai
also removed, leaving censors
the National Board of Review
The law provides licenses fo
day shows may be issued for a
not exceeding one year and 1
shall not exceed $100 for any
performance, also exempting pc
ances for various charities.
on af
( pictii
prate
Mrs. Gish Suffers Strofe te '■\i
Mrs. Gish. mother of LilKsBtiM
Dorothy Gish has suffered a
of paralysis in London. Lillian
ed up work at M.-G.-M o..
Scarlet Letter" and left Hoi;
for New York yesterday. Imm
Iv on arriving here she will s
England.
Less A.ctive in Sweden
Stockholm — A decided curtailment
in the activities of the Aktb SvensV
Filmindustri, the so-called Swedish
film trust, is indicated in the financial
report covering the fiscal year ended
June 30, 1925, the sixth year of its
existence, according to a report to
the Department of Commerce.
The balance sheet at the close of
this year totaled about three times
less than the previous year. Paid-in
capital on the last statement date
stood at 10,000 000 crowns, havine'
been written down from 35.000 000
crowns during the year. At the close
of the fiscal year in June. 1924. the
company owned about 51,000 shares
in 33 companies. A year later the
number of shares had been reduced
Luncheon for Pat O'Mall
Universal gave a luncheon
Tavern yesterday at which P
Mallev, who is here for the n
of "The Midnight Sun " met tl
resentatives of the press.
To Preview "The Q'd So-
Hollywood— "The Old Soak'
versal, will be previewed ton
night.
Paramount S'sns Bren*!*
El Brendel and his wife. Fk
have left for the Coast, where
del will anpear in an Ernest
story which stars Florence Vid
der Paramount. Brendel
vaudeville actor.
Stoloff Signs for Two Yes
Fox — Ben Stoloff, who ha
completed "A-1 Society," hi
film, has signed a two-year cc
by 6.300 with a book value red
of 2.120,000 crowns. There i
to have been considerable ag
in Sweden regarding the desi:
of legislative aid for the indtis
it is a question whether the
pany can operate profitably
some form of help is extended
Apn!
id
teot y<
tlS cc;
the
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SCCOl
Suit
htui
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an
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ailf
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Insure Your Sere
Sta
5
YHE
lay, April 21, 1926
DAILY
l!'s" Net $451,015
(Lontinued from Page 1)
.lirements of first preferred
\ car. Gross income for the
ler amounted to $7,568,733.
during the same period
I oportionately large because
n -third of the total releases
irent year were made dur-
iine. Such charge-offs, be-
iitire cost of producing the
t mounted to about $3(10,000
of the expected quarterly
I Ml- the year. This is expect-
reflected in larger earnings
ihe second and succeeding
IS Suit Press Stunt
{Continued from Page 1)
i, is without foundation, R.
tirane of Universal yesterday
d the action as "simply a
drive." Miss Nichols seeks
action against further show-
the picture and an account-
ill profits, calling the film a
from "Abie's Irish Rose."
Cochrane statement follows:
iuit brought against the Universal
connection with our picture 'The
nd Kellys' is entirely without foun-
When this claim was iirst asserted
lidst of a barrage of publicity, it
uivocally repudiated by us. Through
ral counsel, Siegfried F. Hartman,
the early commencement of a suit
an impartial tribunal might finally
the validity of the charge as soon
)le. We believe the whole matter
a publicity drive, because many
fore suit was filed certain news-
papers were fully advised as to the details,
even including the amount for which suit
might be brought. We shall file our an-
swer without delay."
Universal has 20 days in which to
file its reply with the U. S. District
Court. Miss Nichols claims that
"The Cohens and the Kellys," which
purports to be an adaptation of a
play, "Two Blocks Away," contains
.jniy one or two episodes from the
drama but has the "organic structure"
jf "Al)ie's Irish Rose."
52 Comedies for "U*'
Los Angeles — Announcement has
just been made that Universal will
make 52 comedies for the new sea-
son schedule, under supervision of
Scott Darling.
Arthur Lake will appear in 13, with
George Summerville directing;
Charles Puffy in 13 with Dick Smith
directing; Neely Edwards in 13 and
a series of 13 featuring Slim Summer-
ville. Four gag men have been en-
gaged, Eugene De Rue, Marcel
Perez, Frederick Spencer and Charles
Diltz.
Lumas Forms Subsidiary
While on the Coast, Sam Sax,
president of Lumas Film Corp., form-
ed Gotham Productions, Inc., to be
devoted to distribution. It has four
units active on production for the
coming season.
"Midnight Sun" at Colony
j.ne Midnight Sun,"
le Colony on Friday.
'The Midnight Sun," will open at
25% Increase at MGM
(.Continued from Page 1)
This to take care of the large produc-
tion schedule slated to start in
August.
trom 20 directors a year ago there
are now Z7. He said fifty stars and
players are now under contract as
against 28 a year ago. The staff of
writers has been increased from 24
to 70. There are now five producing
executives. Two new stages have
been erected, bringing the total to
14, a third story has been added to
the main building and a second floor
to the principal directorial building.
A number of other buildings have
been remodeled and a complete fire
prevention and fighting system in-
stalled. Plans are now being com-
pleted for a laboratory and a still
photography plant in addition to a
theater, gymnasium and swimming
pool.
Mayer came East to attend the
sales convention which opens April
26, at the Pennsylvania.
Pauline Starke in Town
Pauline Starke, M.-G.-M. featured
player, arrived yesterday and is at
the Marguery.
Secretary-Executive-Available
Years of film experience, cap-
able, efficient, present employer
leaving city. Excellent creden-
tials.
Box M-287 c-o Film Daily
1650 Broadway New York City
Strand's Twelfth Anniversary
With the house decorated with flags
and buntmg, the Mark Strand is this
week celebrating its 12th anniversary.
Aileen Pringle will make a personal
appearance tonight. Jack Mulhall
and Dorothy Mackaill will be on
hand tomorrow evening and Ben
Lyon Friday night.
Kingsway to Celebrate
The Kingsway, at Kings Highway
and Coney Island Ave., will celebrate
its Sth anniversary, week of Apr. 25.
Available for First Runs
and State-Right Exchanges
52 ONE-REEL
Natural-Color Novelties
FIR^T RELEASE
"The Four Seasons"
Played Rivoli, New York
Week of April 11th
Playing Metropolitan, Boston
Week of April 25th
NATURAL-COLOR FILMS
INCORPORATID
729 SEVENTH AVENUE
NEW YORK CITY
Bryant 3377 Room 301
WE DEFIED THE GOVERNOR
of Lower California — MEXICO
to let us film true conditions at the border —
HE SAID "YES"— AND SO HERE IT IS:
A sensational two-reel feature
THE TRUTH ABOUT TIA JUANA
AND THE MEXICAN BORDER
States Rights open
Wire immediately
M. H. ("Mike'') NEWMAN
5823 Santa Monica Blvd.
Hollywood, Calif.
SHOW-TALK
"Old Loves and New" is undoubt-
edly the best box-office picture Sam
Rork has ever made, vs^hich is say-
ing considerable. Nothing better
for the fans this season.
J. S. Dickerson, Motion Picture News
*
*
*
Looks like money at the box-office.
Film Daily
* *
It is not difficult
to reason ^vhy
the Strand chose
this for its twel-
fth anniversary
celebration. «
New York'WoHd
T* ^ 'K 'f*
'7«r"' J Marion Fairftx w^^/w
Old Loves
mi New
-LEWIS STONE
BARBARA BEDFORD md TULLT MARSHALL
,, baud on E.M. HULL'S CeUbratcd Niml
9fe DESERT HEALEK
Mofttd bij MARION FAIRFAX, Dinctid bij MAURICE TOURNEUR
A "JirAt national Picture
I
9& brAdstreet
\f FILMDOM
:9(^re(0gnized
Authority
' L. XXXVI No. 19
Thursday, April 22, 1926
Price 5 Cents
A Hint?
'o "Doug" Fairbanks must
i statement be attributed :
It the merger between United
ists and M.-G.-M. may yet
through. He's not definite,
ther is he concrete.
)oug asserts the deal is
sible. He points to M.-G.-
s theater alignments on the
hand. On the other, he
:s of United's foreign dis-
puting facilities. Then he
ps. And there you are.
Mayer on Originals
.ouis B. Mayer talking:
"The idea that a picture must
depend upon a novel or stage play
ifor its popularity is antiquated. It
I only holds good in exceptional
leases, but these cases make less than
I I per cent, of all pictures produced
annually."
md, therefore, originals will make
the bulk of the new M.-G.-M.
edule.
"Beverly of Graustark"
Vhat a charming boy Marion
vies makes! She shows herself a
: comedienne. "Beverly of Grau-
"k" is entertainment. Don't for-
the Hearst publicity. It will help
Tiendously. Aside from that, the
;ure will get money. It's box-of-
Mr. Coolidge on Films
Suggestion to exhibtors: Clip what
President said about motion pic-
es. He believes standards are. ad-
icing. He finds little to complain
That's a permanent retort to
:ics. Keep it handy. When the
d develops — as it will — let good
ge guide the hand.
fhen read what Arthur Brisbane,
ionally known editor, says. He,
', speaks of motion pictures. It's
:ndid sluf? and can't but help.
KANN
Merger Possible Yet
United Artists and M.-G.-M. May
Still Combine, Douglas Fairbanks
States in Interview
"Is it true that United Artists are
going to link up with Metro-Gold-
wyn-Mayer", queried a representative
of the "Wall Street Journal" of Doug-
las Fairbanks before the latter sailed
for Italy. The interview published
yesterday gave the following as Fair-
banks' reply:
"We worked out the details of such
a combine and it may still go through
some day. We produce a number of
super-pictures each year but have not
enough pictures to complete a series
for block booking. They have a lot
of good theaters here and we have an
excellent overseas organization. It
would obviously have been to our
joint interests to come together".
34 New Theaters
Contracts Awarded During Month of
March Involve $4,781,500, Ac-
cording to F. W. Dodge
Thirty-four contracts for motion
picture theaters were awarded in 27
Eastern states, during March, to cost
$4,781,500, according to statistics pre-
pared especially for THE FILM
DAILY by the F. W. Dodge Corp.
The total floor space these plans call
for amounts to 554,500 sq. ft.
{Continued on Page 4)
Canon Chase Again
Persistent Reformer Takes Slap at
Pictures During Hearing on Pro-
hibition Before Committee
Washington — Canon William
Sheafe Chase can't let the films alone.
Only last week his arguments for
Federal censorship were shot to
pieces but he came right back at the
prohibition hearing before the Senate
(.Continued on Page 2)
tumes brave fortheirsize an' weight.
tty, witty Nell Gwyn.— Advt.
Fails to Act
At a special session of the Admin-
istrative Committee of the M. P. T.
O. of A., held in Pittsburgh on Mon-
day, no action was taken on the book-
ing plan suggested by Frank Rem-
busch in Associated Cinema Theaters,
Inc. This action was attributed to in-
sufficient information on the subject
and exception was taken to Rem-
{Continued on Page 4)
"Roxy" Denies Fox Deal
S. L. Rothafel yesterday empha-
tically denied William Fox has be-
come part-owner in the Roxy theater
and also that he has booked "What
Price Glory" for his opening picture,
as reported.
First National's 59
52 in "Banner Group" and 7 Specials
Listed on Their Schedule for 1926-'
27 Production on Unit System
For the season 1926-27, First Na-
tional announces 52 productions in
the "Banner Group" and seven spe-
cials.
islorma Talmadge, Colleen Moore,
Constance Talmadge, Corinne Grif-
fith, Milton Sills, Richard Barthel-
mess, Harry Langdon, Johnny Hines
and Leon Errol comprise the stars.
First National ^yill adhere to the
unit system of production. Joseph
(Continued on Page 4)
All Set for Chicago
First National Convention Will Get
Under Way the 26th Following
Annual Meeting At Atlantic City
Following the meeting of franchise
holders and home office executives at
Atlantic City, the First National sales
convention will get under way at the
Drake Hotel in Chicago on the 26th.
Home office executives will leave the
shore resort in time to be on hand for
(Continued on Page 4)
Loew Books United Artists
Nicholas M. Schenck, acting for the
Loew circuit, has booked all of United
Artists new releases.
50,000 Stores Tie-Up
Retail Establishments to Exploit
"Our Gang" Comedies — Division
Managers to Approve Contracts
Pathe will have 50,000 retail stores
window displays on "Our Gang"
comedies as a result of national tie-
ups made by S. Barrett McCormick,
exploitation director. This was an-
nounced at the convention yesterday.
(Continued on Page 4)
P. D. C. Meets in May
Plans Ready for Meeting to be Held
in Los Angeles Beginning May 3
— Officials Leave Next Tuesday
The P. D. C. convention will be
held, as noted, in Los Angeles begin-
ning May 3. Home office executives
leave New York on Tuesday for Chi-
cago where they wil' be joined by
branch managers, district managers
(Continued on Page 4)
Admit Producer-Owned Theaters
Joplin, O. — Producer-owned the-
aters will be admitted to membership,
according to a vote of the M. P. T. O.
of Kansas and Missouri at its annual
convention. The action was taken at
recommendation of the board of di-
rectors. Memorial halls and the pro-
ducer-exhibitor situation were discus-
sed as well as theater insurance.
Harmony Prevails
1st Nat'l Meeting Starts in Atlantic
City— Sam Katz Off Board of
Directors
Atlantic City — "The future of First
National was never brighter. Our
spirit has never been better and our
duty toward the exhibitor as well as
the great picture-loving public of
America was never clearer", said Rob-
ert Lieber, president of First National,
in opening the annual meeting at the
Ritz yesterday.
Lieber continued that making good
pictures was First National's aim. All
through its years of existence, the
company has never wavered in its
policy, he said. Every step, he re-
marked, was a step forward.
An air of complete harmony per-
vades the meeting. No rifts appear on
the horizon and it is doubtful if any
will to mar the serenity of the pro-
ceedings.
The new directors, elected by the
voting trustees who represent the
stockholders of First National, met.
These new names appear on the ros-
ter: Richard A. Hoyt of Hay den.
Stone and Co.; A. H. Fabian, of the
(Continued oh Page 5)
Sweden Is Doubtful
No Decision on "Kontingent" — Char-
les Eyton Studying Production
in Berlin
Berlin — The situation in Sweden
seems a little doubtful. Swedish pro-
ducers are willing to create a "kon-
tingent" for the protection of their
own pictures, but on the other hand
one must not forget, that they need
(Continued on Page S)
To Consult with America
London — American renters met a
committee representing the' British
trade yesterday to discuss methods of
improving England's status as a pro-
ducing nation. , Col. Lowry, Hays
representative, will forward the sug-
gestions made to leaders in the
American trade for deliberation.
May Road Show "Trail of '98"
M.-G.-M. may send "The Trail of
'98" out as a road show next season.
Clarence Brown who arrived in New
York earlier in the week, stated yes-
terday he will make it probably after
"The Flesh and the Devil," in which
John Gilbert, Greta Garbo and Con-
rad Nagel will appear. B. F. Glazer
who will adapt, arrives next week.
4000 Seat House for West Side
The Chanins have purchased the
block front on the south side of West
75th St., between Broadway and Am-
sterdam, and propose to build a 4000
seat theater and hotel there.
THE
-pn^.
DAILY
Thursday, April 22, 19 1
II i:
9(ipBiU0ST«ST
ToLXXXVI No. 19 Thursday, Apr. 22, 1926 Price SCents
JOHN W. AllCOATE
Publisher
Copyright 1926. Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor: Donald M. Merserea-u, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, J15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.: 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Upshaw and Swope Bills Shelved
Washington — With President Cool-
idge opposed to Federal censorship,
the Upshaw and Swope bills are being
shelved by the House Education
Committee. More than a majority of
members expressed opposition. De-
spite this Congressman Upshaw says
he will continue to fight for the mea-
sure.
Haverhill Strand Wins
Haverhill, Mass. — The Haverhill
Strand Theater, Inc., has won a suit
to prevent owners of the building for-
feiting lease. They endeavored to take
possession on the ground the theater
was not kept in proper repair, but the
court held it was only reasonable wear
and tear.
Financial
Cheered apparently by the balmy weather,
the stock market yesterday roused from its
long torpor, carrying stocks to gains as high
as 10 points. Riding on the crest of this
trading, film stocks made gains all along the
line.
Famous common jumped 2K points to
118K i" a' transaction involving 5,100 shares.
A gain of % of a point in Warner Pictures
"A" was recorded in a sale involving 5,400
shares. Loew's, Inc. went from 36J4 to
37^ in a deal of 1,400 shares.
On the Curb, stocks showed a pronounced
improvement over the past few weeks. Fox
Theaters "A" made a gain of 54 of a point
in a sale of 1,400, as did International Pro-
jector in a deal of 100 shares.
No Sunday Shows in Urbana, 111.
Urbana, 111. — At a city election held
here yesterday a proposal to keep
theaters open on Sunday was defeat-
ed by about 2 to 1. Boxing was le-
galized, however.
Marion Davies Leaves on Monday
Marion Davies has delayed her de-
parture for the Coast, owing to post-
ponement of pro'duction on "The
Red Mill" for M-G-M, but is sched-
uled to leave Monday.
Dog Series for Associated
Chesterfield M. P. Corp. has closed
with Associated Exhibitors to produce
a series of six dog pictures with
"Sandow."
Quotations
High
Low
Cloie
Salcf
Balaban & Katz .
69
69
69
Eastman Kodak .
109M
109!4
10934
300
Famous Plavers .
118H
116
118H
5,100
•Fam. Play. Pfd.
J ,
117
Film Inspection . .
4'/,
4'/s
4J4
400
•First Nat'l Pfd. .
99 '4
Fox Film "A" .
63'^
62>/J
63'/^
1,600
Fox Theaters "A"
227^
22
227^
1,400
Intern'l Projector
10'4
1014
10'4
100
Loew's. Inc.
im.
36'/$
37%
1,400
Metro-Gold. Pfd.
23
2274
23
200
M. P. Cap. Corp.
20
19'4
20
400
Pathe Exch. "A"
48^
48
485^
1,200
tParamount B'way
96 '/2
96:^
96 J4
1,300
Skouras Bros. . . .
49^
4974
49%
♦♦Stan. Co. of Am.
50
Trans-Lux Screen
8?4
■83^
8>/,
1,400
♦Universal Pict. .
30/j
•Univ. Pict. Pfd.
91
Warner Pict. "A"
15
14
14%
5,400
•Warner Bros.
10/.
* Last prices quoted
** Philadelphia Market
t Bond Market
M. P. Engineers To Meet
Washington — The Society of M. P.
Engineers will hold their "lOth anni-
versary meeting here at the Lee
House May 3 to 6.
B. & K. Dividend
Chicago — An extra monthly divi-
dend of 25 cents, payable May 1, has
been declared by Balaban and Katz.
FOJR. RENT
BELL - HOWELL
AND
AKELEY CAMERAS
UJiUi or (Dittiout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. k.y.c.
Bryant 395 l
Sydney Algier Signed by M-G-M
Los Angeles — Sydney Algier has
been appointed production manager
for "Altars of Desire", Mae Murray's
next for M-G-M.
Loew Debentures on Curb
Loew's Inc., $15,000,000 fifteen year
6 per cent sinking fund debentures,
due. Apr. 1941, have been admitted to
unlisted trading privileges.
Anderson Completes Sales Trip
Richard V. Anderson, International
News Reel sales manager, is back in
New York after completing an ex-
tensive sales trip.
Brisbane on Pictures
Finds American Producers Work
Ceaselessly, with Terrific Energy
and Unlimited Expense
Arthur Brisbane who is now on the
Coast, gives some interesting impres-
sions on the industry in "The New
York American." Brisbane thinks it
"most encouraging Ihat the entire
world depends on this country for
moving pictures and automobiles."
"We make automobiles by the mil-
lion and sell them for less than it
costs Europe to manufacture them,
despite our higher wages. Efficiency
explains that," Brisbane states.
"But pictures can be made more
cheaply abroad than here, yet foreign
nations refuse their own cheaper
product and demand American pic-
tures. That also is easily explained.
American producers work ceaselessly,
with terrific energy and unlimited ex-
penditure, to make pictures better.
The best of this year is out of date
next year.
"There is only one explanation for
any success, one mixture, 10 per cent.
inspiration, 90 per cent perspiration,
as Edison puts it.
"Producers are looking for 'the
next step' in moving pictures, some
way to make photography more ef-
fective, to crowd into an evening's
use of eyes and brain more entertain-
ment, instruction, emotion and excite-
ment.
"The picture excels the written
word in expressing thought and ac-
tion, as our alphabet excels ancient
hierogfyphics. But thought, in pic-
tures, is still held down practically to
the slow speed and action of written
books and plays.
"The first automobiles were made
with dashboards, although there were
no horses' hoofs to kick up mud. Men
could not change at once to the new
idea. They have not yet done so with
motion photography. And pictures
are still the old stories told in the
same way, with fewer words.
"If you have the new idea you can
change it for gold.
"There are endless opportunities in
moving pictures and everything else
in this age than ever. * * * "
Pollard Recovers; To Coast
Harry Pollard left for Hollywood
yesterday, having recovered from his
recent illness. A. P. Younger accom-
panied him. The "Uncle Tom's
Cabin"^ unit now at Plattsburgh will
meet them in Chicago. Paul Perez,
long with Universal in various capaci-
ties identified with publicity, has join-
ed Pollard.
WE KNOW YOUR BUSINESS
Vye need not stress that we are specialists in Motion
J» Picture and Theatrical Insurance. We might say,
however, that we have a Motion Picture and Theatrical
clientele to specialize on— because we know your business.
We will stake our reputation on our service.
lI]g;i»iB]g:inr' M«EteK^i^K.][Br €oi«l
INCORPORATED
80 MAIDEN UiUE, N. Y. C.
Telephone John 3080
U£
Canon Chase Agali
(Continued from Page 1)
Judiciary committee yesterday
took a slap at pictures again.
"The unregulated motion pic
screen has been the school of ci
in every country of the world
twenty-five years", he said, "they
the greatest one universal cause
crime".
$6,000,000 in Atlanta Houses
Atlanta— With Asa G. Candler,;
planning a $1,000,000 house, ait
$6,000,000 is involved in theater )-
jects now under way here. Unveil,
as noted, will lease the Canl.T
theater.
F. B. O. Not to Go West
Major H. C. S. Thomson dec! s
there is no truth in the report it
F. B. O. will move general office o
the Coast. i
Hal Roach .preser •
This is a -Cornerblock' cut furnisd
FREE for all Pathecomedies at yir
Exchange.
A COMPLETE LABORATORY
AND TITIE SERVICE
NEW YORK
7Z3 7ih Avt.
Brvani S4S0.I
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FonLMlM. I I
Secretary-Executive-Available
Years of film experience, cap-
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leaving city. Excellent creden-
tials. ;
Box M-287 c-b Film Dailji
1650 Broadway New York Citj
years ago this organization was
established by IVatterson R, Rothacker,
Today — everywhere — Rothacker
Prints are recognized as the utmost
in screen brilliancy and security.
Hiirrliil
Look Better-
Wear Longer!
Founded 1910
by
Wstterson R, Ilptb^cker
^
THE
-jsBm^
DAILY
Thursday, April 22, 1!
First National's 59
{,Continv,ed jrom Page 1)
M. Schenck will continue to contrib-
ute to the program; John McCor-
mick will present Colleen Moore fea-
tures; Robert Kane will supply two
specials, and June Mathis, C. C. Burr,
Earl Hudson, Al Rockett, Ray Roc-
kett, Sam Rork, C. R. Rogers, E. M.
Asher, B. P. Fineman, J. Boyce
Smith and Henry Hobart all will
make pictures for the group.
The seven specials include:
"The Greater Glory," a June Ma-
this production; "Men of Steel," with
Milton Sills; "Sinners of Paradise,"
"September Love," two pictures to
be made by Kane, and another to be
announced.
A new feature on the program is
the series of four Westerns, starring
Ken Maynard with his horse, Tarzan.
A series starring Norma Talmadge,
a star series for Colleen Moore, in-
cluding 'Twinkletoes" and "Naughty
but Nice," Constance Talmadge in
a series that will include "Silky
Anne," Corinne Griffth's series, which
will include, "Ashes."
Milton Sills will star in a series to
include "Men of the Night" and
"Paradise"; Richard Barthelmess' ser-
ies including "The Amateur Gentle-
man" and "The Four Feathers"; the
Harry Langdon series which includes
"The Yes Man"; Johnny Hines in a
series to include "Kid Gloves"; Leon
Erroll's group including "The Luna-
tic at Large," and "The Crystal Cup,"
with Dorothy Mackaill.
Other productions announced are
"The Sheik of Florida," with Ben
Lyon; "Subway Sadie," with Dorothy
Mackaill and Jack Mulhall; "The
Duke of Ladies," starring Conway
Tearle; "Bed and Board," featuring
Doris Kenyon; "Don Juan's Three
Nights," featuring Lewis Stone, Shir-
ley Mason, Malcolm McGregor and
Myrtle Stedman; "Forever After,"
with Lloyd Hughes and Mary Astor;
"French Dressing," featuring Aileen
Pringle, Ben Lyon, Lowell Sherman
and Sam Hardy; "The Masked Wo-
man," with Anna Q. Nilsson; "Pea-
«;ocks of Paris," with Ben Lyon.
Dorothy Mackaill, Lowell Sherman
and Sam Hardy; and "Purple and
Fine Feathers," with Louis Stone and
Anna Q. Nilsson.
Stories which have not as yet been
cast include: "Lady Be Good," "The
Charleston Kid," "The Daring
Venus," "The Shock Absorber,"
"Hell's Kitchen," "Out of the Ruins,"
"Riders of the Wind," "The Hat of
Destiny," "My Wife's Friend,"
"Hounds of the Spring," "Here Y'-
Are Brother," "The Blonde Saint,"
"Prisoners," "Midnight Lovers,"
"The Desperate Woman," "Mike
Donovan of Ireland," "Jail Birds
Inc." "Senor Daredevil," "Gun Gos-
pel," "The Unknown Cavalier" and
"Flame of the Border."
ed by First National on a long term
contract. Stone is appearing in "Miss
Nobody", and will be featured in
other pictures.
Jensen and Camp to Attend
E. C. Jensen, sales manager for
Joseph M. Schenck Prod, and Walter
Camp, president of Inspiration will
attend the First National meeting in
Atlantic City today.
First National May Releases
First National releases for May are
Colleen Moore in "Ella Cinders",
Richard Barthelmess in "Ranson's
Folly", "Sweet Daddies", "Miss No-
body" and "The Wise Guy".
First National Signs Arthur Stone
Hollywood — John McCormick an-
nounces Arthur Stone has been sign-
All Set for Chicago
(Continued from Page 1)
the opening session. In addition to
branch managers and bookers, many
salesmen will attend.
Those scheduled to address the
convention are Robert Lieber, Rich-
ard A. Rowland, S. W. Hatch, Al
Rockett, Ray Rockett, Charles M.
Steele, C. F. Chandler, Allan S. Glenn,
Gayne Dexter, Lynde Denig, Robert
Hage and A. W. Smith, Jr., Eastern
sales manager.
Those who will attend include:
Robert Lieber, R. A. Rowland, Samuel
Spring, x\ed Marin, A. W. Smith, Jr., Ned
E. Depinet, Mrs. F. L. Strauss, Stanley W.
Hatch, Charles M. Steele, Warren C. Booth-
by, K. W. Perkins, C. F. Chandler, Lynde
Denig, Gayne Dexter. Allan Glenn, Robert
Hage, J. M. Loeb, Al Barlow, Ralph M.
Wilson, Edward RoweU, D. J. McGowan,
James C. Cunniff, Fred Crosbie, Charles
iCemke, Sterling Wilson, Charles A. Baily,
Joseph Kelly, Al Rockett, Ray Rockett.
District managers: W. E. Gallaway, New
Orleans ; L. O. Lukan, San Francisco ; W.
A. Bach, Toronto.
Eastern District
Albany: A. J. Herman, S. E. Feld. F.
C. Robke, Al. J. Marchetti. Boston: Thomas
B. Spry, Adelbert P. Bibber, J. Magann, N.
Ross, Alax Berman, J. Byrne, F. Vine, E.
Anderson, Harry L. Spingler, Carolyn C.
Jones. Buffalo: F. J. A. McCarthy, J. G.
Fater, M. L. Pincus, B. A. Interbitzen, E.
C. Walsh, F. R. Powers. New Haven : M.
Kelcher, J. Pavone, John C. SuUwinkle,
Theresa Speratore. New Jersey: J. C. Ver-
gesslich, S. J. Ullman, Harry Hummell, A.
Gershwin, Wm. Osborne, Sol H. Kravitz,
New York : A. W. Smith, Jr., Clive R.
Waxman, E. C. Bullwinkle, H. Levy, H.
Goldman, W. G. Roosevelt, W. Benson, W.
G. Shields, A. F. Hickox, Sam Lefkowitz.
Philadelphia: W. J. Heenan, F. A Loftus,
W. G. Mansell, W. C. Cook, F. J. Leonard,
F. F. Duffy, T. N. Noble. Washington:
Robert Smeltzer, G. N. Payette, Jr., W. A.
Busch, F. L. Greenhalgh, H. J. Lego, Fred
J. Stevens.
Southern District
Atlanta: C. R. Beacham, G. C. Almon,
L. W. Carter, W. G. McCorvey, P. A.
Strachan, Frank T. Sands, J. M. Young,
L. H. Andrews. Charlotte: Frank F. Bry-
an, Dean S. House, Phelps Sasseen, Ernest
E. Nedman, Jack London. Cincinnati : Roy
H. Haines, Maurice White, Jack Covington,
Maurice Strauss, John Eifert, G. P. Leather-
bury, Foster Egner, Lenore Schmidt.
Cleveland : Gradwell L. Sears, Milton A.
Mooney, Walter Forster, Adolph F. Braeu-
nig, Herbert J. Ochs, H. F. McCarthy,
Walter J. Brandt, L. F. Weinez, E. A.
Catlin, Leslie Wilkes, Douglas* P. Rathbone,
George E. Welch, Albert M. Avery, Harry
A. Shaw, Hiram D. Parks, Ralph L. Mc-
Coy, Roy V. Litsey, Theo. Routt. Indianap-
olis : Floyd Brown, Joe Neger, Homer Knox,
Robert Boland, Dewey Taute, Halbert Jones,
Dorothy McManamon. Kansas City : T.
O. Byerle, Wm. Warner, H. L. Cass, H. E
Schiller, J. J. Curran, J. J. McCarthy, R. J.
Heft, W. A Burke, Edwin Behrhorst, Louis
ville: Paul E. Krieger, Max Bluck, Leo W.
Moffitt, Henry S. Bowman, Verner W.
Castleberry. New Orleans : Lucas Conner,
Samuel J. Stockard, Milton C. White, Fred
C. Vaeth, Jr. Oklahoma City: Eugene D.
Brewer, William C. Blackstone, March Wood,
L. Roy Berry, C. H. Hill, Walter A. Dolin.
Pittsburgh: R. S. Wehrle, A. Parke, H. P.
Underwood, E. M. Lynch, C. A. Molte, Jos-
eph P. Lefke, E. W. Elder, Hilda M. Liss-
mann. St. Louis: Harry Weiss, Lester J.
Bona, Harry L. Pitner, Henry Sanders,
James Hill, Harry M. Moore, Mrs. Frances
Murphy.
Western District
Chicago : Roy C. Seery, J. N. Rowland,
C. M. Lesserman, E. C. Hernian, W. C.
Brimmer, T. R. Gilliam, J. M. Schwartz, J.
M. Duncan, 1. H. Parnass, J. E. Armgardt,
N. H. Norvell, G. W. Taif, Harry Balaban,
E. C. White, A. C. Patzlaff. Denver: J. H.
Ashby, R. J. Morrison, B. L. Reynolds, Clay-
ton Parker, Tom Wickham, C. A. Larson.
Des Moines: E. J. Tilton, C. A. Pratt, W.
C. Finter, Lou Elman, W. J. Hackman, Ar-
thur Johnson: Detroit: Fred E. North,
Walter B. Collins, Sidney D. Chapman, Syd-
ney Hackfora, Ray P. Harper, Fred Wilson,
Fred J. Dixon. Los Angeles: N. H. Brower,
Geo. Bourke, A. S. Bailey, C. E. Buchanan,
Fred McClellan, Mrs. B. H. Bogart. Mil
waukee: L. J. McCarthy, E. L. Wiesner,
F. J. Willett, C. K. Olson, Elmer Huhnke
Minneapolis: Thomas A. Burke, L. E. Davis,
Ernest Hill, J. G. Heywood, W. H. Jolm
son, H. L. Conway, H. W. Holmbold, E. V\ .
Jensen, Carl Michel, Arthur Anderson.
Omaha: J. G. Bower, Fritz W. Friend, t.
L. Hershorn, B. J. McCarthy, Leon Men
delson. Portland: Al Oxtoby, B. F. Kellei ,
C. W. Hudson, Wayland Taylor, Sidney S.
Schulbach. Salt Lake City : Wm. F. Gor-
don, John J. Harrington, Vete Stewart.
Claude Hawkes, C. L. Marcroft. San Fran-
cisco : Chas. H. Muehiman, Newton Levi,
Gerald Hardy, F. H. Butler, V. Preston,
Seattle: Fred G. Sliter, P. C. Hurst, A.
A. Bruce, H. W. Boehme, A. C. Raleigh,
J. W. Parry.
Meighan Conferring With Dwan
Thomas Meighan has returned
from White Sulphur Springs and is
conferring with Allan Dwan on his
next production, "Tin Gods".
Balcon Returning to England
Michael Balcon of Gainsborough
Pictures, Ltd., sails Saturday on the
Majestic for England.
Fails to Act
(Continued from Page 1)
busch's use of the term, "Monroe
Doctrine of the M. P. T. O. of A",
because such a description was unau-
thorized by the national organization.
The stand against the promiscuous
adding of clauses to the standard ex-
hibition contract was unanimously en-
dorsed by the committee.
The official convention committee
will comprise Joseph M. Seider, chair-
man; R. F. Woodhull, Sydney S.
Cohen and A. J. Brylawski. In re-
sponse to an urgent request by W. A.
Steffes, the committee authorized
President Woodhull and Business
Manager Seider to attend the Minne-
sota theater owners convention.
P. D. G. Meets in May
(Continued from Page 1)
and representatives of the Eastern
and Midwest territories. Delegates
from the South will board the special
cars at Kansas City on the 30. A
stopover will be made at the Grand
Canyon.
The convention will make the Am-
bassador Hotel its headquarters
where it will continue for five days.
Visits to the De Mille, Metropolitan
and Christie studios will be made.
The home office officials who will at-
tend include F. C. Munroe, John C.
Flinn, W. J. Morgan, H. O. Duke.
Jim Flinn, Ralph Clark, Ralph Mor-
row and George Harvey. The for-
eign field will be represented by Wil-
liam Vogel, president of Producers
International Corp., Tom Brady, Ca-
nadian representative, and Phil Kauf-
man, sales manager of Regal Films,
distributors in Canada.
It'ifH
lid I
50,000 Stores Tie-UF^
(Continued from Page 1)
The tie-ups have been made with •
jewelry, candy, handkerchief
sweater manufacturers.
Under the sales plan, Pathe (
sion managers will have authorit
approve contracts. This will expe
relations with the exhibitor. The
vision chiefs will spend much ■
in the field and will be conver
with local district business conditi*
Harry Scott, general sales m,
ger, urged branch managers to \\
in conjunction with local newspal
men and stressed the value of
tracts with the newspapers.
Governor Miriam ("Ma") FerL
of Texas, in a telegram, told of
entertainment and educational v\
of Pathe subjects. J. E. V. St(
now on the Coast, wired that (
Tunney, the pugilist, is busy on
first serial, which is being directei
Spencer Bennet. It was writter]
Frank Leon Smith.
President Paul F. Fuller, E,
Lynch, chairman, of the board plj
rectors; Elmer Pearson, Lewis
nerarity, secretary, and John Hu:
treasurer, will speak this morr|
Fuller will preside at the ban;
this evening.
■iloiil
k
isrt
Sidelights
W. C. Wessling of Los Angeles, ill
oldest branch manager, in point of sa|
He has been with Pathe for 12 years.
Al Jolson worked overtime Tuesday
at the Winter Garden. He did this in '
of Mack Sennett, who occupied a sel
row seat. Sennett was ai member of Pl|
theater party.
Hy Mayer with Pathe
Contracts have been signed byJ
Mayer and Pathe whereby the L
ist will make a series of "Hy if
er's Sketch Book" films.
idtrai
in
liiAl
IKOI
Loew and Wells Aid Klan ^^'S
Norfolk, Va. — Marcus Loew id
Otto Wells saved the K.K.K. «
from almost certain financial fai
in a theatrical venture. The o
was to show "The Awakening'
May 3, the date set for the openini
the Loew theater, Loew was aji
to postpone and he did and then <
Wells, general manager of the
Wells interests, rented K.K.K.
Academy.
It
I
(IP
St. Clair to Philadelphia
Los Angeles — Mai St. Clair,_wl«|j,
now in New York, will be joine<jl^
Ford Sterling and Pierre Colling itb
go to Philadelphia to make scene; »
"The Show Off".
^%1
34 New Theaters
(Continued from Page 1) ;
In addition to these houses w'
were specifically designated as "t,
ing picture theaters," there wen
other theaters classified as "all c,
theaters." In this second classi
tion legitimate, vaudeville houses
those on a split policy fall. This i
cost is $4,291,500 with the floor s
reaching 397,200 sq. ft.
Recapitulation for all theaters
nounced during March, shows
53 projects were planned, with p
calling for an aggregate cost of
083,000, and floor space of 941
sq. ft.
iat
irsday, April 22, 1926
THE
s^^
DAILY
Jweden Is Doubtful
{Continued from Page 1)
rican pictures for their theaters,
whole condition is not yet set-
le International Film Congress in
3 seems to be settled now. The
is set, Sept 27 to Oct. 3. The
ress was suggested and is pro-
d by the League of Nations and
been postponed twice. Very
tly all leading American and Eu-
an producers will get the official
ations and programs, so they
appoint their official representa-
larles Eyton, European manager
Famous, is in Berlin, studying
uction methods and possibilities.
)r about a year there has been
of "Metropolis," which Fritz
^, director of "Siegfried," is mak-
This picture was the "enfant
ble" of Ufa. The latest news is
the film is supposed to be ready
he end of May. Anyway: The
ire cost Ufa a lot of money, more
anybody expected. Another Ufa
ire, "Faust," goes to M.-G.-M.
was looking for a suitable actress
the part of Gretchen, and they
r entered into negotiations with
San Gish for this role. They
i not agree. Camilla Horn was
ged for that part.
ime German pictures are reported
ing considerable success in Spain.
)ng them the Emelka picture,
i Light of Asia," "Madame Pom-
)ur." with Lya Mara, "Quo
is," with Emil Jannings and "The
net of Dr. Caligari."
anfred Noa, one of the younger
nan directors, has formed a pro-
ng corporation of his own under
name of "Noa Film Gesellschaft."
V Woman of Paris" has had con-
■able success at the Capitol some
ago. Only the title in German
a failure, for they called it in
lish translation "The Nights of
eautiful Woman."
; the very near future Liane Haid,
camerman Freund, and the archi-
; Roehrig and Feld will leave for
!rica.
athe Exchange Extra Dividend
seventy-five cents extra quarterly
lend on A and B stock has been
ared by Pathe Exchange.
. B. Warner in "Dover Road"
DS Angeles — H. B. Warner has
I engaged to appear in "The
er Road".
'arner has been signed to a long
I contract by De Mille. He orig-
y went to the Coast to play the
ing role in "Silence."
Harmony Prevails
(Continued from Page 1)
Fabian Enterprises of Newark and
Paterson, N. J.; John McGuirk, of
the Stanley Co. of America; George
W. Trendle, general manager of the
Kunsky Enterprises of Detroit and
Barney Balaban of Balaban and Katz.
The following former directors do not
appear: Sam Katz, Harry O.
Schwalbe, J. H. Von Herberg and Sol
Lesser. ' As it stands in its present
form, the complete directoral person-
nel follows:
Robert Lieber, Richard A. Row-
land, Richard A. Hoyt, Moe Mark,
A. H. Fabian, John McGuirk, L H.
Ruben, A. H. Blank, Fred Levy,
Harry Crandall, George W. Trendle,
E. V. Richards, and Barney Balaban.
Today the directors will confer,
elect a new executive committee, new
executive officers and shape the policy
of the company for next year. It is
not considered likely that any changes
of a radical nature will be made.
The election to the board of Rich-
ard A. Hoyt is believed to carry a
special significance. The Hoyt Syn-
dicate is the group headed by Hoyt
and a number of important First Na-
tional executives which arranged for
the purchase of Sol Lesser's one-third
interest in West Coast Theaters, Inc.
Hoyt has important financial connec-
tions through his post as a vice-presi-
dent of Hayden, Stone and Co.
During yesterday's session, a num-
ber of department reports were sub-
mitted and accepted with enthusiasm.
These embraced that of Richard A.
Rowland, head of the production de-
partment; Sam Spring on financial
matters; Florence Strauss on the
reading department, C. F. Chandler
on advertising and publicity and E.
Bruce Johtison's report on the foreign
business.
last birdie with eighty kings, three up and
two to go.
At the hour of going to press Mr. and
Mrs. Balboni (June Matfiis) were still break-
ing all existing speed records in a rolling
chair on the boardwalk.
Bridge Note
On account of the convention and stress
of business the regular Tuesday bridge club
will meet on Friday night this week instead
of Wednesday.
Robert Kane, producer and interior decora-
tor extraordinary, was seen on the boardwalk
accompanied by ai walking stick.
MARK this one. The weather is delight-
ful because SPRING is here. LEIBER up
she's all cut. That's KATZY.
Bill Johnston of the M. P. News and Fred
MacConnel! of the Trade Review are here.
Wonder what's become of that guy Reichen-
bach?
This place and Quebec are the two great-
est resorts in the world. Franchise holders
have bought up all the ear irtuflfs and over-
shoes here. Two film salesmen froze to
death yesterday trying to sell a one reel spe-
cial to Spyros Skouras.
.Sartorial honors are equally divided be-
tween Richard Rowland's spring hat and
Earl Hammon's London top coat. Final
honors will be awarded when the golf suits
commence to show.
The rail on the boardwalk in front of the
Ritz reminds one of old times. All that is
needed is a bowl of crackers and some saw-
dust to complete the picture.
Prints by Rothacker.
The Skouras brothers of St. Louis were
the first to arive on the scene of action. By
the time the New York delegation put in
an appearance they had sold a subfranchise
to the house detective.
The convention nearly broke up in a row
early. Before leaving Manhattan Transfer
it was discovered there were no playing cards
on the train. Sam Spring won the cross
word puzzle contest.
Jim Clark of Pittsburgh came down with
the New York crowd. He seeirrs considerably
depressed over the fact that the last time
he was here he lost something? ? ?
Count Cippioo is expected to arrive any
minute with his new vari-colored cane. He
has charge of First National aflfairs in Italy.
Weingarten Back with Coogan
Los Angeles — Larry Weingarten,
who was loaned to M. C. Levee to do
press work on "Sweet Daddies" has
returned to the Jackie Coogan unit to
work on "Johnny-Get-Your-Hair
Cut," Jackie's next for M.-G.-M.
Loew's Boston Dividend
Boston — Loew's Boston Theater,
Inc., has declared an extra quarterly
dividend of 31^ cents, payable May I.
Moss in Hollywood
Los Angeles — Ernest Moss has ar-
rived to take up his duties as a super-
visor of Fox productions under Sol.
M. Wurtzel.
Weiss Bros. Comedy Ready
"Izzie and Lizzie", first of a series
of 12 Artclass comedies, has been
completed.
"Ritzy Observations"
Old timers say that it has been calm here
for the past month. With First National
gathering even the sea is starting to get
rough.
Fashion note. A new spring suit walking
down the boardwalk with Sam Rork inside.
Financial itenr. Dr. Giannini, in medita-
tion, looking at the sea and watching the
long green (WAVES) roll in.
A, championship pinochle head and head
tournament was started on the train between
the two Moes — Mark and Finklestein. With
three precincts yet out, the Minneapolis
champion won by a shade holding out the
WANTED TO PURCHASE
Two or more portable lamps,
15 or 25 amperes. Must be
cheap and in good condition.
Phone— Wisconsin 3770
OFFICE FOR RENT
Vith cutting room and vault space
;5odfrey BIdg. 729-7th Avenue.
ion K-138
650 Broadway
c-o Film Daily
New York City.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLE.S
245 W. 55th St. - Columbus 9240
Special Rush Service
riite
iTHE
^ brAdstreet
•^yplLMDOM
lAeUEXocmoi
Authority
L XXXVI No. 20
Friday, April 23, 1926
Price 5 Cents
Gest Enters Field
ducer of "The Miracle" and
ther Spectacles Will Make One
a Year for United Artists
orris Gest has signed a contract
I Joseph M. Schenck to make one
ure a year for United Artists, the
to be "The Darling of the
s," by David Belasco. The con-
t runs for six years.
1 commenting on the acquisition
VIorris Gest, Will H. Hays said
erday :
Vlr. Gest is, of course, one of the
r greatest imaginative artists in
:e production. His advent in mo-
{CoiUinued on Page 7)
To Install O'Reilly
enth Annual Dinner of T. O. C. C.
lat Ritz Tomorrow — Notables
Promise to Attend
'he seventh annual installation din-
ot the T. O. C. C. will be held at
Rilz tomorrow night. Charles L.
leilly, president, will be inducted
) cffi_ce.
eated along the dais will be out-
ng and incoming officers of the
imber. Will H. Hays, Mayor
Idker, Governor Smith, if possible,
than Burkan and Harry Reichen-
(.Coutiiiued on Page 6)
amrick- Warner Deal
ittle Egyptian Acquired By Show-
man Who Is Also Building
Several Suburban Houses
jeattle — John Hamrick,, who built
1 operated Seattle's first suburban
■atcr, and has since built up a chain
Blue Mouse theaters in Seattle,
rtland and Tacoma, is again invad-
; the suburban field. He has pur-
ised Warner's Egyptian, a 1,300
iter, opened in the University dis-
( Continued on Page 6)
Fabian Negotiating
rhe Fabian office said yesterday
; «<:ircnit was dickering for. the
atter, Pollak, Faulkner and Gould-
j chain in New Jersey and that the
al would either be closed or drop-
d shortly after Jacob Fabian re-
rns from the First National meet-
l in Atlantic City. The chain cen-
ts of five houses in Hackensack,
■ange, and Newark.
Loew Addresses A. M. P. A.
Marcus Loew spoke to the A. M.
A. at its luncheon yesterday at
e Hofbrau, telling something of
5 experiences as a pioneer in the
hibition field which he entered 18
ars ago. He was introduced by
ck Wilson, Loew hcadliner.
Quebec Marking Time
Period of Watchful Waitmg Has Set
in — Censor Board Say They Have
Nothing to Discuss
Montreal — Five groups are con-
cerned in the threatened closing of
picture houses in the Province of
Quebec, yet judging by the results
of a thorough investigation into the
afTair from all angles only two of
these groups seem to have any inter-
est in the matter.
The general public, while perhaps,
fearful of no pictures are by no
means showing any apprehension.
The managers of theaters, of which
there are quite a few hundred spread
throughout the Province, consider it
none of their business as yet. Their
(Continued on Page 7)
Geraghty and Halsey Renew
Thomas Geraghty and Forrest
Halsey have renewed with Paramount
on long term contracts.
ngs are only Babbit Metal and easily
ulded. Nell Gwyn. — Advt.
"Battle of Giants"
Sydney S. Cohen Says Tussle of Half
Dozen Film Companies Will Be
Fought Out This Season
In his address to the delegates of
the Western Pennsylvania M. P. T.
O. convention, Sydney S. Cohen re-
ferred to "the battle of the giants"
and said the war would be on in
earnest this season between the half
dozen companies seeking to strengten
their positions. "Capital when it
fights as it is now, only does so for
better terms, conditions and under-
(Continued on Page 2)
May Work on Mt. Ranier
Seattle — Technical representatives
of M.-G.-M. have been here for the
past week laying plans for the film-
ing of "The Trail of '98". It is under-
stood much of the outdoor stuff will
be done on Mt. Ranier and tliat
2,000 extras will be used, drawn from
nearby tawns.
E. J. Warner Joins Morgan
Ernest J. Warner, for 14 years
with Otis Litograph Co., has joined
the Morgan Litho. Corp. He is well-
known in the trade.
Columbia Signs Bert Lytell
Los Angeles — Columbia has signed
Bert Lytell for two pictures. The
first will be "The Lone Wolf Re-
turns."
Pola Negri Leaves Hollywood
Los Angeles — Pola Negri left here
yesterday for a six weeks' vacation in
Europe. She plans to sail from New
York on the 30th,
Lesser Confident
Los Angeles — Sol Lesser told
THE FILM DAILY yesterday
that everything will be satisfac-
tory in West Coast Theaters,
Inc., in a few days. He refused
to admit there was anything of
a serious nature in the com-
pany's affairs, as reported a
tew days ago. An important
meeting was held yesterday and
another is scheduled for today.
Non-Theatrical Relief in Sight
Seattle — It is believed relief from
non-theatrical competition in this
state is m sight. An opinion has been
handed do'wn by Ass't. Atty. Gen. E.
VV. Anderson to the effect that school
districts cannot legally exhibit mo-
tion pictures in competition with the-
aters.
160 Towns Hit
Free Show Situation Worries Kansas-
Missouri Exhibitors — R. R. Bie-
chele Re-Elected President
JopHn, Mo. — R. R. Biechele was re-
elected President of the M. P. T. O.
of Missouri and Kansas by acclama-
tion as were all of the other officers.
They are: Jay Means, first vice-presi-
dent; Harry McClure, second vice-
president; Chas. Bull, third vice-
president, and H. E. Wilhoit, to fill
the vacancy left by the death of J.
W. Watson, fourth vice-president;
Fred E. Meyn, treasurer, and Ed
Peskay, recording secretary.
The organization went on record
as strongly in favor of the "Greater
(Continued on Page 6)
Los Angeles Next
Next Pathe Convention Probably on
the Coast — Dinner Last Night
for Producers
Due to the success of the current
Pathe convention, the first held in
several years, the national gatherings
will be held annually. It is very
likely the 1927 meeting will be held
in Los Angeles, with Pathe accept-
ing the invitation extended yesterday
by Mack Sennett and Hal Roach.
At the afternoon meeting yester-
day, Sennett spoke in detail regard-
(Continued on Page 6)
Keith Mortgage $25,000,000
A $25,000,000 mortgage on the 30 the-
aters either owned outright or partly
owned by the B. F. Keith Corp., was
filed in Jersey City yesterday to se-
cure a bond issue.
The mortgage is made out to the
Banker's Trust Co., of 16 Wall St.
Katz Off Committee
First Nat'l Executive Group Named
Without Him — Quiet Meeting
Continues
Atlantic City — Sam Katz is no
longer on the executive committee
of First National. The directors,
meeting yesterday, elected the fol-
lowing:
A. H. Blank, Harry Crandall, A.
M. Fabian, Richard A. Rowland,
George W. Trendle and E. V. Rich-
ards.
The officers for the coming year
are as follows:
Robert Lieber, president; Richard
A. Rowland, first vice-president;
Jacob Fabian, second vice-president;
John H. Kunsky, third vice-president;
and Sam Spring, secretary-treasurer.
The second day's session continued
quiet and uneventful. Routine mat-
ters were discussed all day. The af-
(Continued on Page 7)
121 Theaters for "U"
113 Now Owned or Controlled, 5 Be-
ing Constructed with Plans for
3 Others Being Drawn Up
According to a statement made by
Carl Laemmle, Universal now has
113 theaters which the company op-
erates or in which it has an interest.
In addition, five other houses are
building and plans for three others
are being drawn which will bring the
total to 121.
A house was recently opened in
Sarasota, Fla., and one acquired in
(Continued on Page 2)
Hopper With Christie
Los Angeles — E. Mason Hopper
has been signed by Al Christie to di-
rect Marie Prevost in "Almost a
Lady."
"The Black Pirate" Closing
"The Black Pirate" will close at
the Selwyn two weeks from tomor-
row.
M.-G.-M. Borrow Buchowetzki
Los Angeles — M.-G.-M. have bor-
rowed Dimitri Buchowetzki from
Famous for one picture. Later, he
returns to Paramount.
Supervising N. W. Theaters
Tacoma — Frederick Mercy will be
retained by North American Theaters
Corp. as general manager of all their
houses east of the Cascades in Wash-
ington, as soon as they are trans-
ferred from Jensen and Von Her-
berg.
Lillian Gish Due Today
Lillian Gish is due in town today
and sails tomorrow on the Majestic
to visit her mother, Mrs. Mae Gish,
who is ill in London.
mm
DAILY
Friday, April 23, 192f
*AF
VoLXXXVI No. 20 Friday, Apr. 23, 1926 Price SCents
JOHN W. ALIGOATE
Publisiier
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereaii, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, J15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London— Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Financial
"Heaven on Earth" Rosen's First
Los Angeles — "Heaven on Earth"
is the title for Phil Rosen's first M-.-
G.-M. with Renee Adoree.and Con-
Ta4 Nagel.
Active buying in the market continued yes-
terday with the public showing an interest
in trading for the first time since the slump
following the break last March. Rail issues
were most active, Braking gains ranging from
1 to 6 points.
In film issues, trading was heavier than
it has been for many weeks although few
gains were made. The largest transaction
was in Famous common of which 6,600
shares were sold. Famous preferred suffered
a decline of I'/i points in a transaction in-
volving 200 shares.
Quotations
High
Low
Cloie
Sales
Balaban & Katz .
69J4
69 14
6954
Eastman Kodak .
109^
109
109%
400
Famous Players .
.118H
117J4
11854
6,600
Fam. Play. Pfd. .
117J4
115%
115%
200
*Film Inspection .
4/4
....
*First Nafl Pfd.
9954
....
Fox Film "A" .
. 6454
64
6454
1,000
Fox Theaters "A"
23 Si
22^
23
1,100
*Intern'l Projector
. .
1054
Loew's, Inc.
. 37 H
37'4
37 54
100
Metro-Gold. Pfd.
23
23
23
500
M. P. Cap. Corp.
20'^
2054
2054
100
Pathe Exch. "A"
49/,
48%
4954
1,200
tParamount B'way
96%
9654
9654
1,600
Skoiu-as Bros. . . .
. 49 7^
497/8
49%
«...
**Stan Co. of Am.
SO
Trans-Lux Screen
m
SH
8H
1,200
'Universal Pict. .
iO'A
*Univ. Pict. Pfd. .
> . .
. .
91
Warner Pict. "A"
15
14J4
15
1,200
Warner Bros. . .
. 45^
45}4
45^
100
* Last prices quoted
** Philadelphia Market
t Bond Market
Yale Sponsors "The Big Parade"
New Haven — The Yale Dramatic
Association will sponsor "The Big
Parade", under its auspices at the
Shubert the week of May 17.
Roberts En Route to Coast
Stephen Roberts, who was in town
for the Educational convention, is en-
route to Hollywood with Mrs. Rob-
erts.
"Battle of Giants"
(Contintted from Page 1)
Standings, not_ to destroy," he said.
Over-seating and! over-showing
were subjects that came up for dis-
cussion at the meetings.
At the convention, Cohen made
this statement:
"Although it is my intention at the Los
Angeles convention to retire from all po-
sitions in the M. P. T. O. A. and to serve
it only as a member in the ranks, its inter-
est will still be as paramount to me as it
was when I had the honor of leaving the
organization as president. I will be glad
for this as it will free me from the business
restrictions and limitations that were im-
posed on me while serving in an ofificial
capacity of this service organization and
thus allow trre to develop business within
the industry on a par with any other indi-
vidual."
New House for Newark
Newark — The Newark Arena and
Amusement Corp., will build a com-
bination hotel, theater and sporting
arena to cost $7,000,000, "cottstruction
to begin in a month. ^-^
121 Theaters for "U"
(Continued from Page 1)
Dorchester, Mass., while the Gillois
in Springfield, Mo., has been leased
and large houses are building in
Somerville and Lowell, Mass., in
Grand Island and Hastings, Neb.,
with plans in work for theaters in
Topeka and Lawrence, Kan., and St.
Joseph, Mo.
Gilbert in "Flesh and Devil"
Los Angeles — John Gilbert and
Greta Garbo have been cast for "The
Flesh and the Devil," an M.-G.-M.
adaptation of Herman Sudermann's
novel, "The Undying Past"'. Clar-
ence Brown will direct as "Trail of
98" has been postponed.
"Movies" in Encyclopaedia
The Tribune yesterday said that
J. L. Garvin, newly appointed editor
of the "Encyclopaedia Britannica",
declared he would not "jazz up" the
work but such words as "movies"
must be included, as well as other
modern developments.
Counselman With Fox
Los Angeles — William Counselman,
newspaper man and formerly on the
M.-G.-M, publicity staff, has been
signed by Fox to write originals and
continuities.
"Mile. Modiste" at Strand Next Week
Corinne Griffith in "Mile. Modiste"
will play the Strand next week.
Kaufman and Wildman With Warner
Sam E. Morris has appointed Her-
bert Kaufman manager of 'the New
York exchange and T. B. Wildman
branch manager at Oklahoma City.
Now Its Major A. W. Warner
A. W. Warner, treasurer of War-
ner Bros., has been appointed a ma-
jor in the Reserve Corps of the U. S.
Army Signal Corps.
"Midnight Sun" Opening Tonight
Universal's "The Midnight Sun,"
co-starring Laura La Plante and Pat
O'Malley, opens at the Colony to-
night. Among those expected are
Mayor Walker, Will H. Hays, Sen.
Royal S. Copeland, B. S. Moss, Nellie
Revell, Fannie Hurst, Jules Brulatour,
Hope Hampton, George Walsh, Sig-
rid Holmquist, Fritzi Scheff, Lya de
Putti, Oscar Price, Clara K. Young,
Lee Shubert, Hugo Riesenfeld and
Paul Leni, who made "Three Wax
Men" and who is due to leave soon
for Universal City.
Universal has prepared an eight-
page tabloid newspaper to exploit the
picture. It appeared on Broadway
yesterday.
Acquire Rayart Product
Seattle — The Western Film Corp.,
in addition to purchasing eight Tif-
fany Prod, for Washington, Oregon,
Idaho and Montana, has bought the
bulk of the Rayart product. 54 fea-
tures and 38 two reel comedies are
included.
Sheffield in Salt Lake
Seattle— J. T. Sheffield has left
here for Salt Lake and Denver to as-
sume management of Greater Feat-
ures, Inc., exchanges that have be-
come his property through dissolution
of a former partnership.
Leon Errol Breaks Ankles
Chicago — Leon Errol, star of
"Clothes make the Pirate", was seri-
ously injured during a performance
of "Louie the 14th." when he slipped
and fell, fracturing both ankles.
Kohn & Fairchild Buys
Loveland, Colo. — The Kohn & Fair-
child Amuse. Co., of Denver, has
purchased the Rialto here, and the
America in Longmont from P. W.
Hoppen.
Golden State Buys Property
Hanford, Cal.— The Golden State
Theater Co., of San Francisco, has
purchased property at Lacey Blvd.
and North Irwin St. for $25,000,
where a new theater will be erected.
Paul Lazarus On Trip
Paul Lazarus, Southern and West-
ern division sales manager for Unit-
ed Artists, is on a trip to Washing-
ton, Pittsburgh, Atlanta and Char-
lotte.
Ann Rork in "Wild Geese"
Ann Rork, daughter of Sam Rork,
will appear in "Wild Geese", which
her father will next make in Holly-
wood.
Home to Have Theater
Duluth — A new home being built
here will have a miniature picture
theater seating 25.
Radio Tour for Warners
Warner Bros, will on May 4 inau-
gurate a radio broadcasting tour.
WANTED TO PURCHASE
1
Two or more portable lamps,
IS or 25 amperes. Must be
cheap and in good condition. ■
Phone — Wisconsin 3770
Crinley on Westerns for "U" i
Los Angeles — William Crinley, fo[
mer director, has been appointed pn
duction manager for all Westerns ari
serials at Universal. I
Hal Roach
Thed
presenii
6at(
This is a 'Cornerblock' cut furnisht
FREE for all Pathecomedies at yoi
Exchange.
% • « * •'• »*• %* « • « • ** %* « • V* • « %* « « « • «• «> V* * • * • « V v« « *« *
I Ward Cine Laboratory Jnc.
^\ 216-222 Weehawken St.
Union City, N. J.
II Telephone Union 4800
ft G. BERT WARD, Prei. '
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Secretary-Executive-Available
Years of film experience, cap-
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leaving city. Excellent creden-
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Box M-287 c-o Film Daily
1650 Broadway New York City
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Tides
1476 Broadway
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ACTIVE MOTION PIC-
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c-o Film Daily
N. Y. C.
^^iitAfuAeti^att^
LooliBetterand Wear longer
I
^^
THE
J^J^J^DA
iday, April 23, 1926 ^W W^^ PAILV 3
"The Last Days of Pompeii
^n a par with Ben Hur"
"Pompeii has more of human drama than appears in
the current Ben Hur" — Evening World
Report from Evening World,
April 21st. '
A FINE ITALIAN FILM
A large and enthusiastic audi-
ence witnessed an invitation
showing of "The Last Days of
Pompeii" Monday evening in
the Grand Ballroom of the Pla-
za. The novel by E. Bulwer
Lytton has been filmed by Soci-
ete Italiene Grand Films and is
in all features a highly credita-
ble production — beautiful, spec-
tacular and dramatic. To me it
seemed on a par with "Ben Hur."
Purely as a spectacle I would
rate "Ben Hur" as greater, but
is seems to me that "The Last
Days of Pompeii" has more of
human drama than appears in
the current "Ben Hur." This
new film deserves a showing as
a "special," and I can hardly
conceive that it would fail to
do an excellent business.
Of particular interest was the
performance of Victor Varconi
as Glaucus, the hero of the
story. Again there is the com-
parison with "Ben Hur." Varco-
ni suggests Novarro to a mark-
ed degree, and in the Italian ,
film he has an opportunity for '
drama which the magnitude of
"Ben Hur" denies to Novarro.
An Italian-made picture which easily deserves a place in this market.
—Film Daily
Every country in the world sold outside of America and Canada.
Jeffrey Bernerd, Algonquin Hotel, New York
i
YOU WANT IT
I
Your years of experie]|
want for your box ofm^
producer and in dealing ^^l
you want* That^s whyfio
list of pictures that gil
I
YOU WANT a high class comedy picture with a powerfitti^
box office star. let
YOU GET IT in every picture Reginald Denny makellK
YOU WANT a gleaming, glittering, spectacular supeflDi
production. Lr
YOU GET IT in ^^The Midnight Sun'^ starring Laura
Plante.
YOU WANT an epic melodrama which will be the tall||.
of the town*
YOU GET IT in "The Flaming Frontier/^
ire
YOU WANT an automobile picture of racing, love anlrji
excitement*
YOU GET IT in Byron Morgan's story "The Love Thrill
YOU WANT a heart interest picture with a famous titl
YOU GET IT in "The Old Soak'' and you get it with
vengeance.
YOU WANT a novelty picture with a brand nei
personality.
YOU GET IT in "Oh Babyr^ the laughing novelty of t
year.
UNIVERSALIS GREATER MOVll
I
M
irOU GET IT!
j
taught you what you
^ears of experience as a
have taught me what
blood, I have planned a
lexactly what you want*
DU WANT a horse race picture better than youVe ever
seen before.
)U GET IT in ^^Down the Stretch.^^
WJ WANT a smashing big picture of circus life.
HJ GET IT in NeUie RevelPs wonderful story ''Spangles/'
MJ WANT a smashing navy story with all the nec-
essary action and thrills.
»U GET IT in 'The Big Gun'' and it's simply a whale!
JU WANT a railroad melodrama packed with punch
and kick.
WJ GET IT in ^'The Runaway Express," a real record*
wrecker!
pU WANT a flashy, sparkling picture of show life.
»U GET IT in "The Show World !"
5U WANT a snow picture as great as "The Storm."
JU GET IT in "Prisoners of the Storm."
JU WANT variety and punch in sure-fire box-office
pictures.
3U GET IT in UniversaPs Greater Movie List!
ST IS MADE TO FIT YOU!
THE
is^m
DAILY
Friday, April 22 1
Sr-
Los Angeles Next
(Continued from Page 1)
ing the product he will make for the
1926-27 season.
Hal Roach arrived yesterday and
will speak on his product this after-
noon.
Jacques Pathe of Paris, nephew of
Charles Pathe. founder of Pathe, at-
tended yesterday's sessions. He is
interested in Pathex, the projector
camera, and is working on a new
motor attachment for the article.
Last night, producers associated
with the company, were guests at a
dinner at the Roosevelt. Many
bankers were present. The guest list
included:
H. E. Scheureman, National Park Bank ;
William E. Lake, Chase National Bank ;
Richard Edmundson, editor, Wall Street
Journal; M. Walker, Equitable Bank; E. J.
Smith, Associated Exhibitors ; Jacques Pathe,
Mack Sennett, Hal Roach, James Fitzpat-
rick, George Byrnes, W. B. Frank, Peter
Carroll, E. C. Lynch, Bernhard Benson,
Lewis Innerarity, John Humm, Grantland
Rice, Arthur E. Rousseau, Pathe export
dept ; L. E. Franconi, manager film editing
dept ; Jack Kyle, film editing dept ; Charles
J. Fisher, purchasing dept; Paul Fuller, III,
scenario dept ; Rutgers Nielsen, Arthur
James, William Reilly, John Spargo, Mr.
Bernstein, H C. Brown, Pathex; J. J. Mur-
dock, Keith-Albee office; A. J. Vaii Beuren,
C. L. Chanier, Irving Greene and M. D.
Kann.
Chairman of Canadian Committee
Moose Jaw, Sask. — E. P. Fields,
manager of Capitol, has been elected
chairman of a special committee to
arrange observance of Dominion
Day, July 1, Canada's National holi-
day.
Crosland to Direct Barrymore
Los Angeles — Alan Crosland has
been signed by Warners to direct
John Barrymore in "Manon Lescaut,"
following the star's completion of
"Don Juan."
Two Novels Acqtrired by F. B. O.
Peter B. Kyne's novel, "Breed of
the Sea", has been purchased for pro-
duction by F. B. O. They have also
acnuired "Mother" by Kathleen
-Norris.
Wolf for Jersey P. D. C. Branch
R. S. Wolf, former sales supervisor
for the P. D. C's New York exchange,
has been appointed branch manager
for New Jersey.
Harrison Ford Signed
Los Angeles — Metropolitan has
signed Harrison Ford and Maude Fiil-
ton, the author.
"Beverly" Remains at Canitol
"Beverly of Graustark" is beine
held over for a second week at the
Capitol.
Abandons Vaudeville
New Bedford — The State here has
abandoned vaudeville in favor of pic-
tures.
Kathleen Collins Signed
Los Angeles— Charles R. Rogers
has signed Kathleen Collins to a five
year contract, following her work op-
posite Harry Carey in "Satan Town".
In the Courts
A suit for a balance of $9,043, due on a
note for $12,330, made on June IS, 192S,
has been filed in the Supreme Court by the
Consolidated Filnr Industries against the
Garsson Enterprises, Inc., and Murray W.
Garsson.
An appraisal of the estate of David Powell,
film actor, who died April 16, 1925, shows
that he left $25,756 gross and $16,360 net.
He had debts of $6,061. He gave his person-
al effects and jewelry worth $740 to Dr.
George W. Colby and the remainder of his
estate to his friend, J. Arthur Hull. He had
insurance amounting to $24,676. The estate
owed $3,150 to his wife, Violet E. Powell, un-
der separation agreement by which she was to
get $75 a week.
To Install O'Reilly
(Continued from Page 1)
bach, who will be toastmaster. The
committee in charge reported yester-
day the following have signified their
intention of attending: Adolph Zukor,
Marcus Loew, Carl Laemmle, Sam
Katz, Hiram Abrams, S. R. Kent,
John C. Flinn, Harold B. Franklin
and Oscar Price.
The star and production contingent
is expected to embrace D. W. Griffith,
Tom Meighan, Richard Dix, Bebe
Daniels, Aileen Pringle, Ruth Ro-
land, Jack Mulhall, Dorothy Mackaill,
Fanny Ward, Allan Dwan and Alyce
Mills.
The dinner is being restricted to
about 250, the capacity of the grand
ballroom. The T. O. C. C. installa-
tion functions in former years have
been brilliant.
Marcin Author of "Shopworn"
Max Marcin, screen and stage au-
thor, has written "Shopworn," a tale
of studio life, which will be produced
for the leigitmate by Crosby Gaige
and Sam H. Harris.
"Skinner's Dress Suit" at Rivoli
W. C. Heermann, manager of the
"Big U" exchange, has booked "Skin-
ner's Dress Suit" in the Rivoli for
week of May 2.
To Raze Old Baltimore House
Baltimore — The old Lyceum is to
be razed and an apartment house
will be erected on its site.
Alpert Gets Conn. House
Hamden, Conn. — The contract has
been awarded for theater on Dixwell
Ave. to J. Alpert.
Rebuilding Wisconsin House
Kenosha, Wis. — The Burke, now
rebuilding after a fire will re-open in
June.
"Big Parade" in London May 10
London— "The Bier Parade" will
open May 10 at the Tivoli instead of
at His Majesty's.
Lang to Direct "Golden Web"
Los Angeles — Sam Sax has signed
Walter Lang to direct "Tlie Golden
Web," first of the new Gotham Prod.
C. D. Touchon Made Manager
Dallas — C. D. Touchon has been
made manager of the Associated Ex-
hibitors' exchange.
160 Towns Hit
(Continued from Page 1)
Movie Season" and every exhibitor
was urged to get behind this move-
ment as strongly as possible. A reso-
lution was passed requesting ex-
changes not to supply film to thea-
ters showing pictures on the "free
show" plan. Many exhibitors are
alarmed about the free show situa-
tion, which is growing steadily worse
in this territory. It is claimed that
about 160 towns are now affected by
this unfair business method in this
section. The body also voted to send
a representative to the National con-
vention to be held in Los Angeles,
Biechele being named. The Film
Board of Trade, the joint Board of
Arbitration and the Film Board
Credit Committee came in for con-
siderable discussion.
It was decided that steps be taken
to amend the by-laws of the arbitra-
tion board. The treasurer's report,
which was read, showed the organi-
zation to be in the best financial con-
dition in its history.
Medem Appointed Manager
Buffalo — Maurice A. Chase of Chase
Pictures Corp., has appointed L. Me-
dem, former Pathe manager in Al-
bany, as manager of his new exchange
in Albanj'. Chase is handling Colum-
bia Pictures and is also supervising
sales of the Red Seal Exchange, Inc.
Hamrick-Warner |oi(
u;li
t^s
(Continued from Page 1)
trict on Christmas Day. Haml
booked the Warner product fc
his houses. This is said to hiv
the Egyptian deal.
The house has been under a
ment of L. K. Brin. Hamrick
most completed an 800 seat thi
the foot of Queen Anne Hill,
will open in June and be callec
rick's Uptown. It is modele
the Seattle Blue Mouse. A
type house, to be known as Ha
Montlake, will begin const
shortly at 24th Ave., and Easl ^ iiiti
It will also seat 800. ^intn
Grauman Double Openii in
Los Angeles — Sid Grauma '"°'^'
not extend the run of "The I
rade." May 14 is the date set
opening of "Sparrov/s" and
Black Pirate."
;hii
sen
■.:TX&
Aywon Sells Territory
Aywon has sold the Eastern
sylvania rights to "The Meal 1 ^^ ,j
formerly "Tillie Wakes U
Liberty Films of Phila., and t
er Films, of Cleveland, for C ...j,
... m
Famous House Ready in D« jj^eti
Toronto — The house being
by Famous, at Saskatoon, will
completed for eight months. 1
already has the Daylight, Sask
nrEAR BOOK.
Over 500 unsolicited
testimonials praise it
as the finest refer-
ence book ever pub-
lished in the Motion
Picture Industry*
rtiion
cri
&i
».iee
tttss
ij Si
-:■: L
ni
-i<b
THE
^pril 23, 1926
l^BSmLm^t
DAILY
; Off Committee
'Continued from Page 1)
neeting concerned produc-
:ionalization of theaters has
an appearance m the de-
3. It is understood, hovv-
the plan is definitely in the
several important leaders.
sidered likely that a move
lop within the next thirty
Jays.
/est Coast situation is an
itter which has not been
ito, with the probabilities
liing further will be doiu
appointment of a commit-
)Osed, in part, at least, of
.leber and Richard A. Hoyt,
le complete charge. The
mention to date was that
Lieber in his opening ad-
rotating committee which
d during the year has been
d. The executive committee
rvise this work. However,
will be maintained for visit-
chises in which thefc^ can
business.
atz and Abe Blank may talk
e meeting today,
•oup anticipated leaving for
rk sometime this afternoon.
Addresses for Chicago
inal addresses at First Na-
^hicago sales convention will
by Sam Spring, Ned De-
id Marin and Ray Rockett.
tzy Observations"
looks like the Astor on T. N. T.
that is needed to complete the
Nick's smiling face.
:he present time June Mathis has
ded the rolling chair joy riding
unsky of Detroit is splitting his
;en the ticker and the convention.
hite and Charlie Christie of Cali-
e early arrivals. Jack has entered
dressed man contest. Earl Ham-
suit is still ahead by 14 votes.
Rothacker is mingling with the
;, two and even, we will have a
new stories to bring back home.
tz and Barney Balaban, the boys
Chicago famous, are both on the
ank, champion bridger of Des
d points South, is the champ early
; gathering.
Jscbmann and Bill Johnston are
for long distance walking honors,
thing that stops them is the end
irdwalk.
Break, Break
cold grey stones, oh sea,
that my tongue could utter
ughts that arise in me.
has gone, the sea *s calm,
ither here is fair,
er's smiling. Bob Kane is glad,
1 rather be back on Times Square.
to go to conventions
en to what they say,
3 coffee sixty cents a cup,
ther be back on Broadway.
;ber's a wonderful leader ;
here is blue,
ale gang is smiling and happy,
still like Fifth Avenue.
s are here from East and West,
orth and South to talk,
A Unique Name
Harbor Beach, Mich.— "The
Calamity" is the name of the
temporary theater in use until
a new Community house is
erected to replace the one de-
stroyed by fire.
Gest Enters Field i Quebec Marking Time
We'll listen, then we'll have our say,
We'd rather be back in New York
This is the open season for conventions.
vVith one happening every day in every sec
ion of the country one has to have a checker-
loard complex to keep up with what's wnat.
Oh, well, the business is still in its infancy.
Sporting complex. Earl Hammons' in a
golf suit playing bridge.
Society note. Bob Kane has invited the
delegates to have tea with him on Friday
alternoon.
There is a well defined but unconfirmed
report that one of the large producing and
distributing concerns has just purchased
the Kitz Hotel and plans to double liie rates
immediately on the First National committee-
men. Moe Finkelstein and yours truly ran
a race to see who could pack the quickest.
Debonair Fred Levy, Col. Levy, pardon,
our mistake, is on the job. With the Ken-
tucky Derby but a few weeks away he is,
the most popular man in Atlantic City.
Robert Lieber, president of First National,
is the busiest man at the gathering. A splen-
did fellow. A true sportsman.
Harry Schwalbe and the Philadelphia crowd
are all here. The Stanley organization, al-
ways alert, have an ambitious building pro-'
gram planned for the next two years.
"Mademoiselle from Armentieres"
y'Condon — The Gaumont Co., will
/make "Mademoiselle from Armen-
tieres." made famous in song during
the war.
Well, after all it doesn't cost anything to
walk up and down on the boardwalk.
And that's
that.
—THE HOUSE DETECTIVE
Directors of Rotary Club
Ottawa, Ontario — Two film men
here have been nominated as direc-
tors of the Rotary Club. They are
Joe Franklin, manager of Keith's,
Raymond S. Peck, director of Can-
adian Govt. M. P. Studio.
Frank Reicher to Act
Los Angeles — Frank Reicher,
known as a director, has been assign-
ed to a role in support of Jetta Gou-
dal in "Her Man O' War," for P.
D. C.
HIS S0N6 CAMUNES
And vour Audience Joins i^/
TK€ Ui% oiv M%y Pi'o^i'Sm
GOOI^ TUEM AT OMCE.
I?ErOGE YOUR
.COMPETITOI^
'DEAT5 YOU"
TO IT.
(Continued from Page 1)
tion pictures will be a distinct con-
tribution to their artistry. I am de-
lighted."
While this is Gest's first experience
as an actual producer, he is already
acquainted with the field, since he
was one of those who induced Ger-
aldine Farrar to take up film work.
His association with Douglas Fair-
banks in "The Thief of Bagdad" will
also be recalled.
Labor Trouble in Ontario
Ottawa — A labor dispute is on at
the Casino here. Harold Vance, man-
ager, engaged non-union men and
matter was taken up by machine op-
erators, musicians and stagehands.
The house has been picketed but
Vance came right back with pickets
of his own carrying signs explaining
the situation and boosting his show.
Du Pont Starts New Production
Los Angeles — Universal's "Love
Me and the World is Mine" has been
started with E. A. Du Pont direct-
ing. The cast includes: Norman Ker-
ry, Mary Philbin, Betty Compson,
Henry B. Walthall, George Sieg-
mann, Martha Mattox, Charles S«l-
lon, Robert Anderson, Helen Dun-
bar and Albert Conti.
(Continued from Page 1)
opinion was expressed by one man-
ager who stated that so far as he
had been informed there was no dan-
ger to theaters and business would
go on as usual in the summer.
The board of censors, which caused
the trouble by an over-Puritanical
sense of censorship, has shrugged its
shoulders and remained firm in its
convictions that all the pictures
which were cut or modified deserved
that fate.
The Government by which the
Board is appointed backs them up
in this attitude. The fourth group
composed of organizations or clubs
really belongs to the general public
classification, but expresses its opin-
ions more as an independent body.
These bodies have been active in
taking up the question and already
quite a number have passed resolu-
tions to the effect that they approved
of the Government backing up the
censorship board.
The fifth and last group is, of
course, the producers. They it is
who will have to take the first step
and, judging by the adamant attitude
of the censors, that step will per-
force be to close down. Producers
wish to discuss the matter but the
censors argue that they have nothing
to discuss. The general attitude
taken far and wide seems to be one
of watchful waiting.
PROGRAM COVERS^
NATIONAL MUSIC WEEK
May 2nd to 8th -
Two Special Designs-
Organ and Orchestra
Page Size S% x 7}4
Lithographed in colors, $6.00 per thousand
Discount 10% in thousand lots
Wire orders immediately
The HENNEGAN COMPANY
CINCINNATI, OHIO
TMEBIG
WS
BREAKS
TODAY
national
Pictures
STAR
HITS
TODA!
...First National's!
Smashing announcement
appears in the Motiorl
Picture News. I
to-day
. . special copies of th^
big news are being maileo
to you. .
to-day
. . the whole industry iJ
saying "First National'/
line-up beats 'em all foiU,fjc
next season." jBlteF
but
to-day
. . . exhibitors aren't wait
ing for next seasoni
They're playing capacitj
now with the six greatesj
money - makers ever n
leased in one group.
NORMA TAL-
MADGEIN^KIKI"
COLLEEN MOORE
IN "IRENE"
CORINNE GRIF-
FITH IN "MLLE.
MODISTE"
"THE GREATER
GLOR Y"-SPECIAL
HARRY LANG DON
IN "TRAMP,
TRAMP, TRAMP"
"OLD LOVES AND
NEW"
MICHAEL AR-
LEN'S "THE DAN-
CER OF PARIS"
GREAT
SFEOALS
tgtm
}(ff brAdstreet
:<FILHDOM
Authority
XXXVI No. 21
Sunday, April 25, 1926
Price 25 Cents
HE GREATER
^OVIE LIST
IS
HE MOST
V M A Z I N G
5ROUP OF
iOX-OFFICE
I C T U RES
iVER OFFER-
•D BY A PRO-
DUCER!
ker Faces
le Ice Flood
le Runaway
Express
er Big Night
le Mystery Club
le Old Soak
[»e Whole Town's
Talking
irch of the Devil
le Show World
isoners of the
Storm
ae Big Gun
)angles
,vage in Silks
nother Woman's
Life
iitterflies in the
Rain
own the Stretch
DO Many Women
axi Taxi
tie Love Thrill
eware of Widows
h, Baby!
he Texas Streak
ce High
he Prairie King
he Buckaroo Kid
ero on Horseback
idin' Like Fury
he Silent Rider
And These Three
Super Produ<ftior\s
he Flaming
Frontier
he Midnight Sun
£S Miserables
nd the first Universal
Reginald Denny
■ Producfh'on
rake It';From Me
America is fin^of with
the Great Newsr
pwscau ?i»r- DICE
9° w Roc
PRODUCTION
"WLD OATS IAN
f****^ T ."ROBERT AG NEW
VIOLA DANA anc. ROBE ^^^^^
* METROPOLITAN
'ROOIKTION
^'S-r'^'BUT/NG COR.
H.S.WARNER
ULLIAN RICH
JOHN B0WER5
LILYAN TASHMAN
CfORCe" MEL FORD
aCECII BPiMIHL.BaOPUCTIOK
A PAUL SLOAN.
Production
with
WILLIAM BOYD
Ce^X
ktX>e
THE VOLGA BOATHAM
Marguerite Del
,.. '.-THE IRON CHAU«^;„
f\EL£ASED BY
PKODUCEKS DISTKIBUTING COKPOKATIC
HAL ROACH
••»
presents
CHASE
in
DOG SHY"
:« t
Do you want to see, to show a perfect
two reel comedy.
'T)og Shy^ is.
Chase at his best, and there is no
better. With him Stuart Holmes
Mildred June and a truly stellar cast.
See Charley give the duke a bath; see
him forced into situation after situa-
tion each of which is a riot of
laughter, a triumph of pure comedy.
When you can get entertainment
like this, step on it. Bill it like a fea-
ture. It is*
P. Richard Jones, Supervising Director
Pafh^comedy
^^^~"" TRADE (&) MARK "^-^^^
Both Feature and Serial \
DorotliyPhinips m
%iexcepiionally Fastr
movivAWestem Feature
^ ^ reels.
li'
The Bar-C Mystery"— Pathe
Feature Version of Serial Is Exceptionally
Fast-Moving Western with Plenty of Punch
Western
SOMt- unit dgo Paihc offered both a
>fri^l dMd H feature version o( a pic-
ture and the -ame thing is being done
■ n ihc case of "The Bar C Mystery", a
Mory uhich Hh its tiilc implies, has a west-
trn tor die Thi> production, based on the
-lofv "Jane of the Waning Clones." was
d.r^-cicd by Robert F Hill
Tl't iCtion ccncerni a hidden gold mine
^tlonting to a uesterner, owner of ihe Bar
C r^nch who left for dead, willi the secret
c( the mine 10 lane, a girl m New York
(•iT'.ng ^^e^.I she meets Robbms, who poses
*s 'hf agtnl of the miner, but is in reality
*ef l*in~ 10 eel the mine for himself and
!•,,> parintr Mrs Lane, a cabaret owner. A
cc«bcv Called Nevada lomes to jane's res-
fvc ard she discovers he is really the sup-
(O'Mdh cleid miner who lias shaved ofl his
Reviewed by C. S. Sewell
CAST I
Jane Cortelyou Dornthy PhlUlpn
Kevnds Wallnce>MacI>onald
Mm. Inline Ethel Carton
RobblnM Phllo MeCulloueh
TonunT- Jnhnuj' Pox
AVnnda Violet Scbram
GrlBp Fred DeSilvn
BaKoil oil Mtory "Juiile uf (ht- \Viinlnf; Glorien"
hy Raymond Sv^ar*
Scenario by WUllam Sbemood
Directed bj- Robert F. Hill
beard. When Robbins gets hold of the sec-
ret of the mine, Jane and Nevada beat them
to the mine and thwart their attempts to
kill them by blowing up the entrance. The
conspirators are finally arrested and Nevada
wins Jane.
As is to be expected, when the action of
a serial is encompassed in a five-reeler, the
result is a fast-moving picture, fiUed with
snap and action, and vvith never a dull niQ:.
men!. There are several thrills and excel-
lent stunts of the type which are usually
carried over in a serial.
Dorothy Phillips, formerly well-koown to
screen fans, appears in the leading femin-
ine role and gives a good performance. Wal-
lace MacDonald is satisfactory as the hero.
The cast also includes Ethel Clayton and
Philo McCullough in the heavy roles.
In its feature form, "The Bar C Myster^v''
offers entertainment that should tborQughly
satisfy' western fan^ and all who like fast-
moviiig puiK 1
And Motion Pictures Today says:
"A fine spirited Western melodrama,
vvith a well worked out plot, smooth
continuity and excellent cast . . Pace
fast, atmosphere colorful, suspense to
the end. A likely box-office attraction.
i
MOVING PICTOM
Mystery
iithWaUaceHacDonald^hiloMeCuUou^h
.•5a X'^
i
¥.
^>^
-^'S
. <
A Sensational Western ^ericA With An
Exceptional Cast — 10 Episodes
There's action enough for two serials,
and enough box-office names for three.
Produced by C. W. Patton
Story by Raymond Spears
«
Bafhe'serial
~ — ®
HAL ROACH »
presents
a
OUR GANG
n
in
in
U
MONKEY BUSINE
n
;lei
0t
nment
"Monkey Business
Pathe
Monkey Shines
Type of production 2 reel comedy
Farina springs a new one by ijjriug-
irg a monkey into the gani,'. Tliey
decide to capitalize the monkey's
tricks by runnini; a show. While ihcy
are busy with the preparations the
monk goes off on a scouting expedi-
tion through a neighboring house. His
tricks are probably about the clever-
est ever performed by a simian be-
fore the camera. At last he lands in
the cellar and fills himself up with
home brew. His pantomime ' of a
drunk is a scream. Then he goes on
a rampage through the town with the
whole police force after him. "Our
Gang" has little to do in this offering.
The monkey is the whole show. But
he is funny enough to keep any audi-
ence keyed up to the merriment whicB
IS continuous. '
^*^
The reviewers are laughing yet.
Their opinion is unanimous tha
**Monkey Business** is one of the ver
best "Gangs" that has been produced.
Pathe thinks so, too.
Farina adopts a very remarkable monke
and the panic is on.
If your audiences can see this one witho
actually yelling, what can make themS
ifll!
Jill
Wjice:
Directed by Robert McGowan
F. Richard Jones, Supervising Director
Path^comedy
lad;
KiR
loi
,wl
|T:0!
ltS(
tm^m
iTHE
2iff brAdstreet
o/* FILMDOM
Authority
)L. XXXVI No. 21
Sunday, April 25, 1926
Price 25 Cents
West Coast Meets
magement Situation Discussed —
Sol Lesser Denies Any Internal
Difficulties
.OS Angeles — West Coast Theaters,
c, held an important meeting
lursday. Sol Lesser said yesterday
[t the entire situation was satisfac-
|-y.
IHe said there was nothing to all the
'k about internal difficulties and that
rything was working smoothly.
Daylight Saving Begins Tonight
Daylight saving begins tonight
'aturday) at midnight.
Although the so-called "summer
lie" will be observed in New York
(1 adjacent territories, all towns and
ies in Northern New York, for the
>t tinie since 1918, will not adhere
the schedule. Saranac Lake re-
iitly swung into line. Plattsburg,
gdensburg and Watertown will re-
in standard time.
Grainger and Fox Party Back
James R. Grainger and the Fox ex-
utives who attended the coast con-
ation have returned, with the ex-
tption of William Fox and Vivian
[oses, who will remain in the West
)r two or three weeks. /
Jessel With Warners Only
George Jessel said yesterday the
nly picture contract he holds is with
V^arner Bros., for whom he will work
1 two films, starting with "Private
zzy Murphy" June 15.
Mayer to Address A. M. P. A.
The Cheese Club will meet with the
I. M. P. A. Thursday for luncheon
t the Hofbrau to hear Louis B.
layer speak.
Features Reviewed
Pag»
Whispering Smith
Prod. Dist. Corp 10
The Fighting Buckaroo
Fox 10
Her Second Chance
First National 10
A Social Celebrity
ParEmount 10
The Gilded Highway
Warner Bros It
Silver Fingers
Capitol— State Rights 11
Somebody's Mother
Rayart — State Rights 11
Sir Lumberjack
Film Booking Offices 11
Short Subjects 12
In Today *s Issue
TRADE happenings in important Continental capitals are
briefly told on page 3.
"Theater Equipment and Management," a new depart-
ment, makes its bow on page 5.
The thirtieth birthday of the motion picture brings some
interesting and unique information to light. This appears
on page 6.
Booking agencies report theaters in increasing numbers
are turning to presentations and special acts. "Developments
in Presentations," are covered on page 8.
Meeting Ends
Sam Katz, John H. Kunsky,
Charles and Spyros Skouras and A.
H. Blank were among the First Na-
tional executives who returned to
New York yesterday from the annual
meeting in Atlantic City. The re-
mainder of the group reached here
late last night.
The meeting terminated yesterday
{Continued on Page 2)
Lon Chaney Renews
Los Angeles — Lon Chaney has
signed a new long term contract with
M-G-M.
Nevs^ Local Chain
Landscape Amusement Co., through
Sofferman Bros., Inc., theater brok-
ers, has acquired the Cameo in Yonk-
ers from Goldreyer & Fleischman. It
is understood that the company in-
tends establishing a string of thea-
ters throughout the Metropolitan dis-
trict, and to this end is now negotiat-
ing for acquisition of several houses.
Starting Sunday Shows
Westerly, R. I.— The Central will
inaugurate Sunday shows starting
next Sunday.
Dorothy Gish per Herbert Wilcox per Para
nount — $ $ N. Gwyn. — Advt.
The First $2,000
Marcus Loew admits his hard struggle was to make the
first $2,000. He had three or four false starts. Hard work, long
hours and dogged determination brought victory — after four
years. Of those early days, Loew states :
"I recall, today, that we talked at times of the height of
success one could reach. It was to get together $5,000 and
buy a tenement. We planned that one apartment could be
ours and rent from the tenants could pay off the debt on the
property.
"I was in the fur business then, striving to make a living,
I did the selling; a partner did the manufacturing. Many
times we went broke and three or four diflferent times we had
to start all over again. It was four years of hard work.
"With the first $2,000 our deals increased in volume and
the profits were bigger. We got along famously and it made
me smile to think of the nights when ownership of $5,000
for first payment on a tenement meant dreams of success.
"During this time I was interested, as a side line, in amuse-
ments. I saw a great future for motion pictures. You recall,
it was in the 'roughneck' stage. People objected to paying
even ten cents to go see a motion picture show.
"I realized that there was a strong appeal in motion pic-
tures— that the movies would succeed if presented to people
{Continued on Page 7)
Coogan May Produce
Jack Sr. May Enter Field on Large
Scale — Owns Rights to Many
of the Shubert Plays
Los Angeles — Jack Coogan. Sr.,
may produce on a large scale. He
owns film rights to 34 Shubert plays,
including "The Fall Guy," "Fall of
Eve," "Man With a Load of Mis-
chief," "The Claw," "Road to Hap-
piness," "Hay Fever" and "Parasites."
Coogan is to act as the Shubert's rep-
resentative in disposing of the rights
in the event he does not produce
himself.
Half Interest for "U"
Los Angeles — Universal has ac-
quired half interest in the Multono-
mah Theater Corp., according to an-
nouncement by William Cutts, "U"
representative. Multonomah operates
11 suburban theaters in Portland,
Oregon.
This deal increases "U's" theater
holdings to 133 houses.
Omaha House for Universal
Omaha — Universal has ^-losed a
deal through Isidore Ziegler and C.
W. Hawkins for a 3,000 seat house in
Omaha to be located at 16th., and
Harney.
Gest Starts Next March
Morris Gest will make "The Dar-
ling of the Gods" for United Art-
ists about next March in Hollywood,
following the closing of "The Mir-
acle."
St. Regis To Make "God of David"
St. Regis Pictures Corp. will start
"The God of David" for Associated
Exhibitors in about 10 days, working
at Tec Art Studio on 44th St.
Ruggles to Direct Walsh
Wesley Ruggles will produce a pic-
ture, starring George Walsh, for Ex-
cellent Pictures. Work will soon
start in an Eastern studio.
New Columbia Sales Manager
Columbia has appointed Howard S.
Hummell general sales manager.
Rube Jackter has been appointed as-
sistant sales manager.
House Peters Through With "U"
Los Angeles— House Peters has
just completed a six picture contract
with Universal. He will announce
new plans soon.
THE
■;xiK
DAILV
Sunday, April 25, 1<I
VaLXXXVINo.21 Sunday, Apr. 25, 1926 Price 2SCents
JOHN W. AUeOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Publi-shed Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersercau, Business and
Advertising Manager; Ralph Wilk, Travel-
fng Representative. Entered as second-class
•latter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
tign, J15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London— Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographis Francaise,
5, Rue Saulnier.
The recovery of the Stock Market received
an incentive Friday, when the Federal Re-
serve Bank reduced the discount rate from
4 to 35^2 per cent. Bears bought feverishly
for the rise and the public, its confidence re-
stored joined in the general demand for is-
sues.
Famous preferred was the most sought
after film stock on the market, gaining 3 54
points. Only 600 shares were sold. First
National, on the market for the first time
in many days, gained 1^ points. An ag-
gregate of 13.800 shares of Fanrous common
was sold at 119.
Quotations
HlKb
Low
Cloie
Salei
Balaban & Katz .
. 69H
69M
69 ?4
Eastman Kodak .
.1097/8
109%
109?^
266
Famous Players . .
120-Vi 11854 119
13,800
Fam. Play. Pfd. .
.119
117
119
600
*Film Inspection .
. : .
454
First Nat'l Pfd. .
. 99
99
99
200
Fox Film "A" .
. 6554
MV^
65
2,000
Fox Theaters "A"
2354
23
23
1,200
•Intern'l Projector
1054
Loew's, Inc
. 3m
3754
375^
900
Metro-Gold. Pfd.
21 V%
277^
277/,
100
M. P. Cap. Corp.
21
19/2
21
1,000
Pathe Exch. "A"
515/3
50?4
51
2,100
tParamount B'way
97
96?^
97
9,700
Skouras Bros. ...
. ^n'%
49^
49^
. . * •
**Stan. Co. of Am.
SO
....
Trans-Lux Screen
9
8;^
84^
1,800
*UniversaI Pict. .
305^
*Univ. Pict. Pfd.
91
Warner Pict. "A"
147/8
1454
14J4
500
*Warner Bros.
45!^
....
* Last prices quoted
** Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialista in Motion Picture
and Theatrical insurance for
the pa»t fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
The Week's Headlines
Monday
Distributors won't supply Quebec with filrrrs
after Aug. 1. Censors blamed.
Europe building more theaters this year than
in five past, Martin J. Quigley states.
"Faust" and "The Waltz Dream" will be re-
leased as specials by M.-G.-M. in 1926-27.
Pathe convejition starts today at the Roose-
velt.
Supply merger near with 15 key cities in
line.
Erich Ponnrer to supervi.se three for
Famous ; two with Pola Negri.
Warner convention in Chicago.
Tuesday
Reported dis.satisfaction exists over West
Coast Theaters, Inc. Major interests said
to conflict w ith management policy.
Twenty-two theaters in Iowa and Nebraska
are taken over by Publix from A. H.
Blank in transaction involving $2,500,000.
Warner lineup for 1926-27 includes 26 titles.
First National starts annual convention in
Atlantic City.
Pathe production budget exceeds last year's
by $1,000,000. Sales gross passes $18,000-
000.
Fox sales force in San Francisco and after
day of sightseeing entrains east.
Spring Film Golf Tournament to be held
June 8 at the Winged Foot Golf Cliib,
Mamaroneck, N. Y.
Wednesday
President Coolidge opposes Federal censor-
ship, and praises industry for its advance-
ment.
First National may nationalize theaters.
M.-G.-M. makes 25 per cent, increase in
studio facilities. Personnel doubles to
meet schedule.
Censorship abolished in Vienna.
Premier Tascbereau of Quebec states inde-
pendent and European producers would
supply theaters with films if American
companies withdraw.
Universal's net for quarter ending Feb. 6,
1926— $451,015. "U" calls Anne Nichol's
suit for $3,000,000 against "The Cohens
and Kelly's", a stunt.
Fo.x to book presentations into 22 theaters
in September.
Thursday
Douglas Fairbanks, in interview, hints mer-
ges- between U. A. and M.-G.-M. may
yet go through.
Harmony pievails at First National meeting.
Sam Katz oft board of directors. First
National to release 59. Convention in
Chicago April 26.
P. D. C. meets May 3 in Los Angeles.
Sweden undecided on "Kontingent."
Thirty-four new theaters announced for
March.
Canon Chase attacks "movies" at prohibition
hearing in Washington.
Friday
First National executive cominittee named
without Sam Katz. Meeting continues
quietly.
Sol Lesser coi.fident everything will be sat-
isfactory in West Coast Theaters.
160^ towns hit by free show situation in
Kansas and Missouri. R. R. Biechele re-
elected president of state unit.
121 theaters now owned or controlled by
Universal.
Pathe's 1927 convention to be held in Los
Angeles.
Quebec marking time. Censor board has
nothing to discuss on American ban.
Morris Gest enters pictures. Will make one
a year for six years for United Artists.
Annual dinner of T. O. C. C. at Ritz to-
morrow night. Notables to attend.
S. Cohen states tussle of leading companies
will he fought this season. Definitely out
of M. P. T. O. ranks.
Saturday
Jack Coogan, Sr., may enter production on
large scale. Holds rights to 34 Shubert
plays.
Landscape Amusement Co. to develop New
York theater chain.
Important First National executives return
fro»n annual meeting in Atlantic City.
.Management situation declared satisfactory
by .Sol Lesser following important meeting
of West Coast Theaters.
Buchowetzki Due Tomorrow
Dimitri Buchowetzki, who has been
loaned to M-G-M bj' Paramount, is
due in New York tomorrow.
Meeting Ends
iCotitimied from Page 1)
with little in the way of new develop-
ment. The entire series of meetings
was marked by harmony. In several
quarters, it was anticipated that the
deliberations might be marked by fire-
works. Nothing of this nature en-
sued.
Off for Chicago
The First National advance guard
composed of Bob Dexter, Charles M.
Steele, Sterling Wilson, James C.
Cunniff and D. W. McGowan left for
Chicago yesterday. Others depart to-
day to attend the sales convention
Monday.
Must Pay for "Relayed" Film
La Crosse, Wis., — A. J. Cooper, lo-
cal exhibitor, and owner of houses
in other Wisconsin cities, must pay
$100 within thirty days to the Uni-
versal exchange for the relaying of
the "Scarlet Streak" from La Crosse
to a theater in Tomah. Wis., accord-
ing to the ruling of the board of ar-
bitration at Milwaukee. The board
also recommended that the exchange
secure a bond from Cooper not to
exceed 50 per cent of the total con-
tract.
To Ramona Pageant
Los Angeles — Reginald Barker will
head a delegation of directors who
will attend the annual Ramona Pag-
eant at Hemet in the Ramona Bowl
at the opening performance this
afternoon. It is an outdoor presen-
tation of California's great love story
based on Helen Hunt Jackson's book.
Saxe and Fischer in Race
Oshkosh, Wis.- — Razing of the
Orphcum to make way for a 2,000
seat house is planned by Saxe Enter-
prises. Meanwhile Fischer's Para-
mount Theaters chain is going ahead
with plans for a big house here. The
two firms are arrayed against each
other at Fond du lac also.
Can- and Schad Staffs Set
Reading, Pa. — Although Ben Am-
sterdam and "Pop" Korson take over
the Carr and Schad theaters here on
May 3, it is said no changes will be
made in the personnel of the house
staflfs. H. J. Schad will continue with
the new organization in an advisory
capacity.
Close Sunday in Binghamton
Binghamton — Sunday opening has
been rejected here, an ordinance per-
mitting shows on the Sabbath having
met with defeat.
Back to Pictures
Akron, O. — L. B. Cool, manager of
Feiber and Shea's Colonial, has aban-
doned the vaudeville policy in favor of
pictures.
Plan Baltimore Theater
Baltimore — George Raith will erect
a theater at Fulton and Pennsylvania
Aves. It will be called the Ambas-
sador.
"Ben Hur" in Philadelphia
Philadelphia — "Ben Hur" is in its
first week at the Forrest.
Incorporations
Albany, N. Y. — Enterprise Jerome, ll
Bronx. Capital $5,000. Incorporators}
Root, W. Davidson and D. Hecht. Atl
neys. Feincr, Maas & Skutch, 22 E.xchal
Place, New York
Albany, N. Y. — N. W. Amusement Co|
New York ; theaters. Capital $5,000.
corpor-itors, H. Nadler, S. Wechsler and L
Nadler. Attorney, H. Turkel, 51 Chamtl
St., New York.
Albany, N. Y. — United Protestant M.
Society, Inc., produce. Capital $200,(1
Incorporators, E. Ostermaier, W. Pielf
Attorney, B. L. Miller, 25 West 44th
New York.
Trenton, N. J. — T^odi American Thea|
Co.. Lodi; theaters. Capital $50,000.
corporators, M. Weill, W. Gold and E. G<l
Attorneys, Levy, Gutman & Goldberii. kI
York. '
Hartford, Conn. — Stand Theater Co., Ii|
Hamden ; theaters. Capital $25,000.
corporators, C. Schneider, S. Schneider
S. Jacobs.
Trenton, N. J. — G. Howard Mitchell, III
Lake Ave., Ocean Grove; theaters and ot|
amusement enterprises. Capital $125,000.
Trenton, N. J.- — Central and Harrison Tl
ater Co., Newark ; to operate theaters. CsT
tal $50,000.
Boston, Mass. — Dedham Community l|
ater, Dedham. Capital $100,000.
I F I T'S
GOWNS orUNIFORMSI
LEARN TO SAY
BFtOOKSi
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT-
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243 .!
WANTED TO PURCHASE!
Two or more portable lamps,
IS or 25 amperes. Must be i
cheap and in good condition.
Phone— Wisconsin 3770
W/ien tn Hollywood
stop at
THE NEW HOTEL REGENT |
Every room nvitk Bath and Radio
A beautifully appointed moderately]
priced hotel.
In the heart of Hollywood
\ 6162 HOLLYWOOD BLVD.
Phone: Holly. 0487
fiday, April 25, 1926
THE
-.%g^
DAILY
London
Hy ERNEST W. FREDMAN
film Rciitci- and M. P. News
Ion — Another meeting between
utatives of American distribu-
iid the committee representing
itish trade will be held on April
* * *
M. Woolf, managing direc-
the W. and F. Film Ser-
Ltd., has come out in opposi-
I interference witli production
libitors.
I making of Britisii Films." he
(1, "must, in my opinion, be
ihject of individual endeavor.
annot be made by compulsion.
ur can they be made by a board
!-ting of sections of the trade."
* * *
I I her's Film Service, Ltd., was
II a verdict of £750 in a suit
Inst Mrs. Alma West, profession-
known as Violet Hopson for
i-completion of contract.
* * *
iritish National Pictures, Ltd., has
ted production 'on a picture of
sent day London, starring Doro-
Gish.
Thou Fool," a StoU-Cricklewood
(duction, brings Stewart Rome,
glish star, back into pictures.
* * *
ulUette Compton, wiio had a sup-
ting part in "Nell Gwyn" is being
rrcd m "The Chinese Bungalow,"
toll production.
* * *
.'he summer conference of the C.
A. is scheduled for June 14 at
ghton.
* * *
jeorge Pearson, formerly with
the and P. D. C., is now super-
ing production of the "Empire
ws Bulletin," news film of the
itish Scieen Classics. Ltd.
Berlin and Central Europe
I Regular Releases for Hungary
jfhe lifting of the "kontingent"
n by the Hungarian Government
I not make any great change in
ns oi foreign departments of M.-
M. or First National. Rcpresen-
ives of both departments stated
iterday they would go ahead as
lal, Mort Spring, of M.-G.-M. de-
ring the territory would only stand
:ertain number of releases and no
rease could be made.
Warners Active in Europe
vVarners report they have complet-
their deal with the Bruckmann
iirts of Berlin, whereby the two con-
ns will cooperate in production in
rmany. Negotiations are also un-
■ way, it is said, for the Warners
start production in England and
ance.
Berlin — The leader of Russian film
production, Rasumny, and the direc-
tor, Eisenstein, are in Berlin now and
will leave shortly for Paris and New-
York.
* * *
Fritz Lang, the director of "Sieg-
fried," is going to Russia after com-
pletion of "Faust" to direct "The
Panther Cub" for the Goskinprom.
The cost of this picture will exceed
three million marks or $750,000, it is
said. In the neighborhood of Kiev a
film city has been built.
* * *
Turkey has 72 film houses, 34 of
which are situated in the European
part of Turkey. Thirty-two theaters
with a seating capacity from between
600 and 1500 are in Constantinople.
* * *
The cordial relations between
American and German producers is
seen in the deal between Warner
Bros, and Bruckmann & Co. Gus
Schlesinger put this deal over, which
provides for distribution of the War-
ner output in Germany through
Bruckmann. On the other hand,
Warners are going to finance the
German iilms of Bruckmann. The
importance of this deal is clear; a
closer affiliation between the United
States and Germany regarding pic-
tures.
At the 6th session of the League
of Nations a report was made re-
garding the influence of motion pic-
tures on children. This report has
not been made public.
* * *
The Austrian film, "Rosenkava-
lier," based on Richard Strauss' fa-
mous opera, scored a triumph at the
opening night in Vienna with the
composer conducting. The picture
opened some months ago in Berlin
and lately won applause in London.
* * *
Lothar Mendes will not make pic-
tures adapted for Central Europe
only. He will make two specials for
Bob Kane, which will be interna-
tional in appeal. By the way: Men-
des' last picture, "Love Makes Blind,"
was seen Ivy more than 50,000 people
in Berlin in one week.
Censorship has been created in
Tunis. The board is composed of: A
district attorney, the vice-president of
the municipality, the chief of police,
an inspector of the board of educa-
tion, a police commissioner and a
representative of the distributors. It
is the first time that films have been
censored in that country.
Comprehensive Program for Congress
Bernerd Sailing Next Week
feflrcy Bernerd who brought over
he Last Days of Pompeii" expects
sail for London sometime next
ek.
Paris — The program of the Inter-
national Cinema Congress, to be held
here Sept. 27 to Oct. 3, follows:
Production and Distribution
1 — Study of means of improvement
in production, from the intellectual
point of view.
2 — Study of means for moral im-
provement.
3 — The question of "historic" pro-
duction, and the respecting of nation-
al facts of history, on the screen. The
question of the respect due to literar*
works and authors.
4 — International cinema problems
and national cinema problems, in re-
spect to special cinematograph works
not specially destined for public en-
tertainment.
5 — The cinema in the country.
Rural instruction and entertainment.
Instruction and Education by Films
1 — Instructional films.
2 — Scientific films.
3 — Films for professional instruc-
tion.
4 — Films of social education and
health problems.
5 — Study of the means to favor the
wide diffusion of these instructional
films, and suppression of customs du-
ties on films for spreading universal
knowledge.
Trade Problems and Legal Points
1 — The status of the cinema in
point of law.
2 — Recruitment to the film and cin-
ema industry. Selection of artistes
and technicians. Study of the prac-
tices, and the value or otherwise, of
"cinema schools."
3 — Federations, syndicates, asso-
ciations, societies in the film and cin-
ema trade.
4 — Benevolent societies, mutual aid
and homes for aged workers.
5 — Study of conditions of work,
factory hygiene, etc.
6 — Authors' rights. Artistic prop-
erty and film scenario ownership.
Relationship Between Cinema and
Other Arts
1 — Music and the cinema.
2 — Plastic arts.
3 — Decorative arts.
Creation of a Central International
Organization
] — Study of the organization of an
International Cinema Bureau, related
to the Society of Nations.
Preparation for a Further Congress
1 — Outlining of a program for an-
other International Cinema Congress,
destined to further the work already
accomplished.
The Congress Secretary holds him-
self in readiness to help the press and
to receive all information it may be
kind enough to offer. Address, Sec-
retariat du Congres du Cinema, 2,
rue de Montpensier, Paris.
"Mademoiselle from Armentieres"
London — The Gaumont Co. will
make "Mademoiselle from Armen-
tieres," made famous in song during
the war.
Buy for Mexico
Mexico City — Adjusco Pictures Co.,
has closed a deal w-ith Simnionds-
Kann for "Charley's Aunt" and four
Chadwick pictures.
By Arrangement With
" Lii Cinematographic Francaise"
Paris — The theater arrangement be-
tween Aletro-Goldwyn and Gaumont
continues, though it is, perhaps, too
early to determine the outcome of
the scheme. The American system
of theater direction and exploitation
at the Gaumont Palace and at the
Madeleine Cinema is teaching French
exhibitors a lot. Favorable comment
is forthcoming from many as to the
new lighting effects, music, general
arrangements, etc.
* * *
"La Ronde de Nuit", the "art"
film produced by the International
Standard Film Co. with Raquel Mel-
ler as the star, is being shown simul-
taneously in 47 Parisian cinemas. The
story, by Pierre Benoit, is slight.
* * *
It is anticipated a change will be
made shortly in the management of
First National, although nothing def-
inite has been decided.
^ ^ 4:
Negotiations have been concluded
whereby the Gaumont Co., Ltd., will
take over British distribution rights
to the French film, "La Chatelaine
du Liban." Pierre Benoit wrote the
story. Marco de Gastyme, assisted
by Henri Etievant, produced. The
Paris branch of Famous Players is
exploiting the picture in this country.
* * *
Jacques Edelstein, who with his
brother, Lazare Edelstein, was one
of the original founders of the Socie-
te des Films-Erka, has resigned to
form a buying and selling organiza-
tion of his own.
* * *
One of the newest pictures here is
"Nitchiko," made by Jacques de
Baroncelle, and starring Lillian Hall
Davies, British player. The story,
by Baroncelle, is a tale of submarine
adventures in the Mediterranean.
* * *
Mile. Kosmann, for a long time in
the foreii'n department of the Cine-
matographes-Phocea and the Grandes
Productions Cinematographiques, has
started an organization of her own,
operating under the name of Liberty
Films. Her first release is "L'Or-
phelin du Cirque," a French produc-
tion.
* ♦ *
The Establishments Gaumont, the
French company, is starting a new
serial, "Le Demi-Quart d'Oeil," which
will be produced by Maurice Champ-
reux.
* * *
Leon Poirder has completed his
"La Croisiere Noire," which tells of
the Citroen-African Expedition. Poir-
der is the producer of several sound
films, including "Narayana," "The
Ljons Mail," etc.
* * *
Ludovic Masscoular has quit the
service of Paul Kastor and Agence
Generate Cinematographic, to man-
ane the Paris branch of the business
of M. de Vanloo.
What'Il theybe saying-
aboatl/m Wdays/feNoY
OOMETHING to worry about—
^^ hot theatres lose friends rapidly
in blistering summer weather. The
insidious whisper goes around:
''Keep out of the Smith Movie The-
atre^it's an oven, my dear." Or:
"Doris says they roast you alive at
the Plazazza — let's go for a ride, in-
stead." Or:
"It's too hot to go to the Reels The-
atre— I'd rather die of heat outside."
If they say that about your theatre 90
days from now your summer profits are
as good as shot.
Arctic Nu-Air Cooling and Ventilating
This is the book
you ought to have
System will make them say, "No ride to-
night, Jim. Too hot. We'll go down to
the Smith Movie and be cool." Or, "Why
spend the afternoon in a scorching house
when it's as cool as a sea breeze at the
Plazazza?" Or, "The Reels Theatre is the
coolest place I know. No more hot weather
suffering for me."
Arctic Nu-Air is building hot weather
reputations for over 600 theatres. It will
do the same for you or no pay.
Easy terms make this moderately priced
system a pay-as-you-profit proposition.
The big bock tells the story — pictures and
reproductions of exhibitors' letters.
Blow 2c en the coupon and we'll show
you how to blow $$ hundreds of $$ into
your theatre.
CLIP AND MAIL
Arctic Nu-Air Corporation, Dept. 1
818 State Lake Building,
Chicago, Illinois.
Gentlemen:
Tell me how to make them say that my Theatre
(seating .._ ) is the "Coolest Place in Town."
Also explain your down payment plan and easy terms.
House
Dimensions:
Length
Width
Height
Name
Balcony?
Yes n No D
Theatre
Address
City
m
-State .
1
THE
t ay, April 25, 1926
'
m^
DAILV
Theater Equipment and Management
on't Fear Invasion
I. Dealers Declare German
Squipment Plan Has Few
Chances For Success
eral New York equipment deal-
esterday expressed the opinion
he plan of a German equipment
any to invade the American
•t will not meet with any great
nt of success owing to the fact
supplies made in that country
not suited for installation in
lean projection booths. It was
red that many of the pieces of
ment do not conform with the
.•writers' fire requirements.
e Askania-Werke A. C. of
n is understood to be the com-
which plans to sell here. It is
ted that a commission appoint-
y the concern is now in this
ry investigating conditions.
Heinz Rosenberger is the
rican representative. At present
interested in a new camera, the
ition of which, it is claimed, is
iffected by variations in temper-
New Condenser
projection room problem is be-
d to have been overcome with
development of a heat-resisting
enser, tempered so as to with-
1 extreme changes in temperature
out loss of transparency,
lis improvement has done away
a great deal of the condenser
kage and, though slightly more
nsive than the ordinary type, has
ted considerable economy in the
run.
he Fish-Shurman Corp., 45 W.
St., is sole distributor of the
). G. condenser of heat resisting
ities, ranging in size from ^ of
nch to 12 inches in diameter. The
). G. IS reported to have the addi-
al quality of producing a clearer
ure on the screen.
Equipment Dealers to Meet
etroit— Max Ruben is arranging
ils for the convention of the As-
of M. P. Equipment Dealers
:h gathers here July 15 to 17.
'♦♦>♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦ ♦♦♦♦♦♦♦♦♦♦♦♦♦♦ VI
For the last word in electri- «
al equipment — as well as the g
_^ first — see $
pMAX MAYER ft
il8 W. 42nd St. N. Y. C. ^|
.OBEY FRAMES \
OF THE BETTtR KIND j
LIB MAN-SPAN JER CORP |
600 Broadway New York City !
Efl&ciency in the Projection Booth
By MAX
The electric current consumed in
the projection booth is probably the
costliest commodity in that depart-
ment of the theater budget — yet, it is
often the least efificient.,
Many theater owners are still op-
erating with the old type of arc lamp
using high currents at low electrode
density, and getting far less than
their money's worth of light on the
screen.
The modern efficient methods have
been so highly perfected, particularly
in the types of lamps manufactured
by Hall & Connolly, of New York,
that the owner who adheres to the
old type arc lamp is deliberately clos-
ing his eyes to a substantial leak in
his profits.
The new lamps are of two distinct
types. The mirror arc for the smal-
ler and moderate sized houses; and
the high intensity arc. The mirror
tvne of lamp produces a beautifully
brilliant screen with but 15 to 25 am-
MAYER
peres of current and will readily re-
place the old type of large carbon
arc, using 50 to 90 amperes.
The high intensity arc, ranging
from 75 to 120 amperes in current,
is suitable for the larger houses and
replaces the old type arcs of 90 to
150 amperes and over, at the same
time giving a screen luminosity utter-
ly unobtainable in any other way.
The saving in current effected by
these modern devices varies from 25
to 75 per cent — the latter large per-
centage being easily attainable by re-
placing a 60 ampere arc with a 15
ampere mirror lamp; and the writer
strictlj^ adheres to his reputation for
conservatism in making these state-
ments.
It is but a simple problem in ar-
ithmetic to look at your current bills
and figure this percentage saving in
dollars, according to your own con-
ditions.
Theater Ventilation
Clean air in the ventilation of a
theater has a definite relation to the
line at the box office. This fact is
pointed out in a statement by F. R.
Hinkle, advertising manager of Mid-
west Air Filters, who says:
"The theater owner who provides
clean, wholesome air for his patrons,
and lets them know it, may be as-
sured that they are less reluctant to
join his audience because of possible
unsanitary conditions. Many who
hesitate to mingle with the types t(j
be found in the average motion pic-
ture house or legitimate theater, be-
lieving in so doing they jeopardize
their health, are found as regular pa-
trons if they know that healthful con-
ditions prevail in a theater.
"Then, too, the feeling that the fix-
tures, the hangings and the decora-
tions are not filled and smudged with
dust-laden air to soil their wearing
apparel, is a factor that is reflected
in increased box office patronage.
"In many cases the cozy, clean and
well-groomed theater, even with a
less artistic production, will draw
more people to the ticket window
than a dingy playhouse with a better
attraction.
"Architects and ventilating engi-
neers are more and more specifying
dry air cleaning equipment for thea-
ters, realizing not alone the sanitary
feature, but the reduction in cost for
renovating and cleaning. Dry air fil-
tering is now more generally pre-
ferred than the air washing system
for the reason that in the latter type
of ventilation the percentage of dust
taken from the air is but 70 per cent,
as compared with 97 per cent, for dry
air filtering, and because in the sum-
mer the air washing system adds to
the humidity and thus the discom-
fort of patrons."
Engineers' Program
Washington — The program for the
tenth annual meeting of the Society
of M. P. Engineers, to be held at
the Lee House here May 3-6, is as
follows:
Monday, May 3
9:00 to 10:00— Registration
10:00 — ^Addresses of welcome by Col. J
Franklin Bell, Commissioner.
Presidential address by Willard B. Cook,
Kodascopt Libraries, Inc., New York City.
Unfinished business.
New bisiness.
Report of committees.
12:30— Visit to White House to meet Pres-
ident Coolidge. Ladies will meet Mrs.
Coolidge.
2:00 — Sightseeing tour for the ladies fiom
the Lee House.
2:00— Papers:
"The Public and Motion Pictures" by
William A. Johnston, Editor, Motion Pic-
ture News.
"Some New Developments in the Pro-
duction of Animated Drawings" by J. A.
Norling, Loncks & Norling, Inc., New
York City, and J. F. Leventhal, "Pointers
on Theater Design and Construction" by
H. Robins Borroughs, Arcjiitect, New
York Cit>.
"Subt'.active Color Motion Pictures on
Single Coated Film" by F. E. Ives.
"The Handling of Motion Picture Film
under Various Climatic Conditions" by R.
J. Flaherty.
"The Hypersensitizing of Panchromatic
Motion Picture Film" by J. I. Crabtree,
Research Laboratory, Eastman Co.
6 :00 — Dini-er.
3:00 — Evening session will be held in the
Auditorium of the Dept. of Agriculture.
Ladies arc invited.
"The New Chronoteine Camera" (dem-
onstration) by C. Francis Jenkins, Past
President.
"First Production of Stereoscopic Pic-
tures in Motion Picture Theaters" (film
demonstration) by J. F. Leventhal.
"Early History and Growth of the Mo-
tion Picture Industry" (film demonstration)
by Otto Nelson, National Cash Register
Co.
Tuesday, May 4
9:30— Papers:
"The National Bureau of Standards and
its Possible Technical Relations to the
{Continued on Page 6)
New Victrola Attracts
Orthophonic Machine Proves Value
When Marion Talley's Voice is
Reproduced for Her Audience
Cincinnati — The Capitol, through
the courtesy of the Rudolph Wurlitzer
Co., attracted attention by the pre-
sentation of the Victor Orthophonic
Victrola, which it used as a special
attraction.
The hit of the program was the
playing of Marion Talley's presenta-
tion song: "Caro-nome" ("Dearest
Name") from the opera "Rigoletto."
The orchestra accompanied the rec-
ord selection.
Cramblet Moves Factory
Milwaukee — The Cramblet Engi-
neering Corp. has moved its factory
and office from 117 5th St. to 286-288
Milwaukee St., increasing its floor
space by two and one-half times. The
company recently made contracts for
its pipe organ Ovenheeter equipment
for the new Paramount, New York.
Your Profits
Will Grow
DAMRITE THEY
WILL- IF
— Saland does
your printing
and developing
— Saland Ser-
vice, Quality
and Prices are
The Talk of the
Industry
i^MKMD
119-1"
FILM LAB.. Inc
Give Us A Ring
THE
■cBtHk
DAILY
Sunday, April 2i
Theater Equipment
Engineers' Program
(.CiintiiiKi-d from Page 5)
Miilio!! ritturc Inilustiy" hy George K.
Hurjjcss, Uiri-clor of Uie Uuieau 'H
St;iml:irjs.
•'Ui-poit of Progress in the M. P. In-
ilustrv" b> Carl K. ligrlt-r. National Lamp
Works, Clcvilaiul.
■'Ititeriial DoviloiiiiK-nts in the Motion
I'icture Inthisti.v" liy Gov. Carl F- MilH-
kcn, Secrtt.-iry. j'rodncfrs and IJisiriliiilors,
of iVinerica.
•■'I'lic Organization and Procedure of the
Pulilix Tl-.eaier Managers Training Scliool"
1)\ John I- . Harry.
"'A Tv elve Year Trial of Kducational
Films" hy F. W. Perkins, Director of the
Uiv. of I . .S Dept. of .Argiculltiro.
li :.!() — Lunch.
2;00— Sightseeiii.s; trip (huscs). Lnilies are
incluiled.
6:00— IJinnei.
8:00 — Evening at the Metropolitan llieaire,
as guests of Harry M. Crandall.
1 I :.iO — .Special entertainment by M. 1'. ().
l>ocal 224.
Wednesday, May 5
y :30 — Papers:
•Film Mutilation" by Hickman Price,
M. P. Producers and Distributors of
.Ain'cricr;
"The Useful Life of Motion Picture
Film" by !•'. H. Richardson, technical
editor of the World.
"Cleaning Used Positive Motion Picture
Film" by Trevor Faulkner, Famous
Players.
"Son'c Problems of a Projectionist" by
I>. M. Townscnd, projection engineer,
Kastmau theater, Rochester, N. Y.
"Jnflumce of the Projection Lens on the
Contrast of the Picture" by Clifton Tuttle
and L. /. Jones, Eastman.
"F'.tfect or. Screen Illumination of Hub-
bies and striations in the Bulbs of I'ro-
jeetion Lamps" liy L. C. Porter, Edison
Lamp Works.
12:30— Lunch.
2:00— Papers:
'•Trick Photography" by C. L. Gregory,
Dean, New York Inst, of Photography.
■ ! '"An Apparatus for Tiine Lapse Motion
Picture Photography" by Howard Greene,
Div., L'. S. Dept. of Agriculture.
"Lighting by Mazda Lamps for Motion
Picture PliOtogi;aphy" by E. W. Heggs,
Westinghouse Lamp Company.
Report o! StaiKlards and Nomenclature
Cominiilee.
••Painting with Lights" by Harry Fisch-
beck. Famous Players.
4:00 — Ladies will be guests of Mrs. Jenkins
at special tea, Mrs. Trout, Mrs. Stickle
and .Miss lireuninger assisting.
8:00 — lianquet : Henry D. Hubbard, guest
and principal speaker.
Thursday, May 6
9 :.?0— Papers:
•'Scoring a Motion Picture" liy \ictor
Wagner musical director, Eastman tlieater.
•'The Recovery of Silver From F^xhaust-
ed Fixing P.aths" by J. L Oabtree and
J. F. Ross.
"The Staining Properties of Motion
Picture Developers" by J. L Crabtree and
M, I^. Dundon.
'•Syphons and Mea;-ui"irr/ Devices for
Photographic Solutions" i.y K. C. D
Hickman, Eastman Co.
"Display Enlargements from Single
Frame Motion Pictures" by K. C. D.
Hickman.
"The Use of Motion Pictures for Gov-
ernmental Purposes" by Raymond S,
Peck. Depi of Trade and ( ommerce.
Mureau, Ottawa, Canada.
12 :.i0 — Lunch.
2:00 — Trip to National Museum and otlier
public buildings.
On Organ Music
A Good Instrument Will Give the
Same Results as an Orchestra
Manufacturer Believes
Warsaw, N. V. — Organ mamifac-
turer.s are convinced that in n^ode^n
picttire llieatcrs an organ is a neces-
sary pjut of the musical equipment.
Murr & Colton, in a statement, say:
"Patrons seem to expect and de-
mand organ music for solo work and
as the music for features. There is
no other instrument so versatile, so
ably fitted to express the sentiment
of pictures. There is no other instru-
ment vvith whicli one can so success-
fulh- interpret the emotions as with
an organ.
"In reality the organ represents a
symphony orchestra, containing the
numerous orchestral instruments, and
the organist has at .his finger tips the
means to blend those instruments to
obtain correct emotional tone colors.
Exhibitors have come to realize this
and todi'y iu leading theaters the or-
gan is considered a box office asset.
Showmen advertise their organ fea-
tures vvith the pictures for they have
come to appreciate the organ as a
drawing power."
Value of Organs
Their Development Has Made In-
strument Synonynaous with Thea-
ter Music, Wurlitzer Official Says
Cincinnati — The Wurlitzer Co. re-
cent !>■ installed a large organ in
Shea's theater, Buffalo. Alan A. Mil-
ler of the manufacturing company
has this to say relative to organs and
theaters:
"Exhibitors once thought of the
musical part of their programs as
secondary in importance to the pic-
ture. Now the two are at least on
an equal plane in every exhibitor's
mind.
''T!ie phenomenal development of
the theatrical organ has made that
instrument synonymous w'ith music
in the theater. Nowadays the organ
program is rehearsed weeks ahi^ad of
the picture's showing. Every note
means, adds something to the total
effect of the offering. D. VV. Griffith
began a veritable revolution when he
had a musical score prepared for
"The Birth of a Nation.' Since that
time more than one so-called success
has been made by the music. "
Nlver in Charge of Organ Co.
Dallas, Tex.— With the death of J.
D. Wheeian, the J. D. VVheelan Pipe
Organ Co. is now under direction of
K. A. Niver.
Install New Organ
Bessemer, .Mich.— A $15,000 organ
is being installed at the Rex in order
to compete with musical offerings in
the nearby cities.
Gregg a Theater Broker
Kansas City — C. R. Gregg who re-
cently sold his Central theater, 31st
and Indiana, is now in the theater
brokerage biisiness, in association
vvith J. T. Wilson.
Thirtieth Birthday of Films
Tuesday will be an important an-
niversary in the history of entertain-
ment. It is the thirtieth birthday of
motion pictures as a theater-shown
form of amusement. They made
their debut before an amazed, almost
unbelieving assemblage of New York-
ers in. Koster & Bial's Music Hall, on
the night of April 27, 1896 some
jump.v, dickering images thrown on
a canv.i.s sheet at the end of a pro-
gram of "variety" acts. The politer
word vaudeville had not yet reached
the American vocabulary.
A lot of things which are familiar
today were at that time either en-
tirely unknown or, like films them-
selves, in the most elementary stage.
There were few automobiles, al-
most all of them foreign-made. Henry
Ford was an obscure mechanic in
Detroit. The safety bicycle was still
rather a new thing, and pedaling on
this — single or taitdem — was the
chief diversion of America. America
was singing "Daisy Bell," and there
was no such word as jazz. There
was no such thing as practical wire-
less telegraphy, much less the radio.
A "new game called golf" was play-
ed by a handful and laughed at by
everyone else. Women's hair and
skirts were long. Cigars and cigar-
rettes cost a nickel and a snappy suit
of clothes might be had for $15, The
safety-razor was unheard-of and
whiskers were familiar. Grover Cleve-
land was President and the Spanish-
American War was two years in the
future. Such was "the American
scene," as the intelligensia would put
it when the "vitascope" appeared,
Annabelle Moore in First Scene
The spectators first gasped in as-
tonishment, and then burst into ap-
plause and cheers, as a pencil of
light pierced the pitch-black theater,
stuck to the screen, and there was
revealed the familiar and popular fig-
ure of Annabelle Moore, a serpentine
dancer. For the benefit of the younger
generation it may be explained that
a serpentine dancer was one who
pirouetted about, waving endless
yards of silk — oh, so properly !
There was a flash of the last act
of Charley Hoyt's farce, "A Milk
White Flag," then popular on Broad-
way, another dance by Mae Lucas
from "The Gaiety Girls," and some
bits of scenery. The last picture
shown, however, was the knockout
of the evening. It depicted some
waves rolling in against the rocks at
Manhattan Beach. The seat-holders
in the first couple of rows actually
ducked their heads and prepared to
f^ee from the deluge that seemed to
threaten them. This is on the pledg-
ed word of Terrj' Ramsaye, the his-
torian of motion pictures, and he
surely ought to know.
The Second Step
Thus, then, motion pictures came
into being as a public amusement.
The next step was the display of
them in temporarih'-vacated store
properties, abandoned sliooting gal-
leries and the like. All the early
films, such as those show-n at Koster
& Bial, were about 40 feet in length,
which meant that they ran for a lit-
tle over a half a minute each. Ten
or a dozen of them made up a "pro-
gram" as shown in the store
shooting-galleries. A nickel w
admission cost. Some houses 1
seats. Others rented chairs frc
nearby undertaker, and when 1
a funeral on hand the "vita:
patrons were out of luck and
jollv well stand up.
There were no picture-pla
photodramas as they later ca
be called. It was several year
the "vitascope's" debut before
mg producer made "The Great
Robbery," which was 800 feet
had a real story to it, and ran
ten minutes.
20,233 Houses Now Showing
Today there are in the
States 20,233 theaters in whi
tion pictures are shown. They
a seating capacity of 18,554,859,
hundred and thirty million pii
patronize them each week
hundred thousand men and v
are regularly employed in the pi
tion, distribution and exhibitii
the movies; $1,500,000,000 is in
in the industry; it ranks i
among the nation's great bu
enterprises.
There are theaters seating as.:
as 5,000 and bigger ones bill
Feature pictures run as long as
feet and provide a whole eve
entertainment. There will be
800 photodramas, and twice as^n y
short subjects made this yeaiS ^^' '
Half a dozen of the larger • ' ' '
panics alone have 11,518 stockho
owning 3,554,115 shares — whicl
cidentally, were untouched i;
recent W'all Street flurries.
The industry, led by Will H.
and the Motion Picture Prod
and Distributors of America, wi.
lebrate its thirtieth annivers.
August b}' a "Greater Movie Se*
during which, they declare, thej
put forth the finest of their pro
They endeavored to show, by es
ment last year, that people wi!
to see pictures just as frequen
provided they're good picture
Summer as in Winter.
Charles Frohman's Predictioi
One of the long-ago audienc
the Koster and Bial Music Hall
the late Charles Frohman. He )
an odd prediction, when inter
next day: "The 'vitascope
the end of stage scenery. Soi
before long, the scenery
thrown upon the stage with thi{
vice and the actors will appea
front of it. The dead things ol
stage must go."
Even so astute a showmanl
Frohman did not foresee dram
self being thrown upon the so;
and this drama becoming the 'I
amusement — sometimes, indeed
only amusement — of thousands]
times the number of persons
patronized his sort of theater,
could he, of course, envision t
most complete abolition of the
show," the traveling troupe
carried to towns and villages,
from the centre of populatio
sole dramatic entertainment thi
habitants ever received. The
few road-shows now — but the
hamlets get pictures, and see e:
the same thing that Broadway
Wi
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THE
h, April 25, 1926
■JXl^
DAILY
The First $2,000
|i| (Coiitiuucd from I'ligc 1)
of intelligence. I determined then and there to give the people
what they wanted.
"Did my first step succeed? Well, wlicn 1 tell > ou that
I nearly went broke in my little campaign to educate the pub-
lic, you will laugh with me — now. It looked sometimes like
that tenement would have been the best place after all. Gradu-
ally, though, the intellectual people responded and motion pic-
tures came into their own. This meant success, for the many
Loew theaters with their crowds prove that
"But that first $2,000, earned by hard knocks in the fui-
business, was the toughest sum to earn. Getting it, I really
arrived."
Today, Loew take.s a great pride in tlie industr}'. Always
he talk of entertaining the public. He well realizes what
mendous job that is. Of Loew's, Inc., and Metro-Goldwyn-
r, his comment is this: That he is glad indeed of the small
these two powerful organizations have played in bettering
general scheme of things. He insists it is "a modest bit."
industry, however, knows otherwise.
Paramount 's Booster
t's a bear, that Paramount trailer. There are 15 reels of it.
nbraces flashes of next year's pictures. It includes sample
eets, national advertising copy, data on casts. It was worth
pictures have not succeeded is because those wiio made theui
failed to realize they must put themselves wholeheartedly into
the game. Your public feels at once when you do not give
them the best you have in you. They take something out
of you. And when you have nothing further to give, they
may ruthlessly cast you aside. But it is a grand game.
Ordinarily I do not believe in competition in art. But it is
there in the picture game, and that's that. * * *
"When I decided to produce 'The Thief of Bagdad," "
he said, "1 put aside a little trust fund for the family, and then
sunk all the rest T had in tlie picture. Though it cost mc
$1,500,000, I got all of my money back on luiropcan returns
for the film alone."
^he funniest episode revolves around Mickey Neilan. Back
tie Lasky lot. Neilan seeks IMother Paramount. He finds
She chides him for remaining away so long. Together
enter the Paramount home. The dinner table is set with
lir for each director. Mickey asks where Cecil B. De Mille
jone. Mother Paramount (Ford Sterling) replies:
'Cecil has gone down the Road to Yesterday — in search o\
)endence."
Mother Paramount then tells of Mickey's pictures and for- j
one. Neilan suggests "Bits of Life." Mother Paramount
ks Neilan for talking out of turn, "^'ou know that was a
' she scolds.
Adolph Zukor, Sid Kent, Jesse L. Lasky, George Weeks
the entire production staff make right good actors. Weeks
r& a decided flare for comedy. And with Harold Lloyd as
I at that!
Every exchange will have a print. Exhibitors everywhere
have it screened. The film is impressive. Nothing exactly
it has been done before. It's chockful of selling value.
"Sweet Sixteen"
United Artists now list sixteen for next vear. The first five
mighty sweet : "Stella Dallas," "The Son of the Sheik,"
; Black Pirate," "Sparrows" and "The Winning of Barbara
th." Designed for weekly release beginning Aug. 29. You've
t. That's the reason for the broad smiles.
Joe Schenck's deal with Morris Gest looks interesting. It
ns one big spectacle a year. It is that kind of material that
; can best handle. "The Miracle" and "Aphrodite" proved
Fairbanks on Making Pictures
No short-cut to making successful films exists. So thinks
g Fairbanks. And in "The Wall Street Journal" further
)unds his theory :
"There is only one way to make good pictures and that
is to live them. I must have a truth to tell. It is usually a
big universal truth as old as the hills. Mr. Plato may have said
it. It may be an old slogan as, 'a rolling stone gathers no
moss.' * * *
"The thread of the plot which eventually is to bring them
together fluctuates like a highly speculative security. At times
it seems on the point of ending in disaster. That is where I
trick my public. From being on the rocks, they abruptly find
themselves in the happy harbor. * * *
"Making pictures is the hardest kind of work. We must
put all we have got into a picture. The reason many English
The Theater Frenzy
Earle \\. Crowe, writing in the Los Angeles Times, states:
"The tendency of the motion-picture industry to control
under one organization the production, distribution and exhibi-
tion of pictures is a development characteristic of any new
business. From production they expanded into distribution as
wholesalers, and then the next step is to control the retail
business. It is all p?rt of the trend of modern business to
obtain volume of production and volume of sales at a mini-
mum of cost for operating and management expenses. * * *
"I*"rom a business standpoint, the ownership and operation
of theaters has several important advantages. After the original
investment, operating expenses are small. Inventory invest-
ment is not large, and capital is turned over rapidly. The busi-
ness is on a cash basis, and there are no bad debts or credit
losses."
A (|uick glance over current activity would indicate that
Crowe has many believers in Iiis tlieory.
Universal Stepping
Boston hears Universal is after theaters. Determined to
give Bill (iray a tussle. So the story goes. Recapitulation of
holdings last week revealed there are now 121 in the Universal
chain. The Multonomah circuit in Oregon has gone over fifty
per cent to "I'
dght.
Now it's 133. More in si
In the Mid-West
It's Frank \\'ilson and Sam Katz on op])osite sides of the
Mid-Western fence now. Wilson through North American The-
aters and, in turn, through Alexander Frank of Waterloo, la.,
was bucking Abe Blank. This condition prevailed throughout
Iowa and had extended into Nebraska. Now it's Publix vs.
North American.
Five Year Audiences
.\n in(li\idual who can think is talking:
"I figure every five years there is a new audience created.
That period means the difference between occasional visits
to pictures by kiddies and their regular attendance. In five
j'ears. the child of eight is thirteen. In these days of sophisti-
cation and rapid mental development, you know what that
means. That situation lu-s to I)e recognized and, therefore,
met."
Mr. Producer, here's a thought.
A New Note
First National's insert appeared yesterday. It's extremely
well done. A new note has been struck. A special glazed paper
was used. It conveys an impression of "something different."
Credit goes to C. F. Chandler, Bob Dexter and their lieutenants.
]\Tany of the titles arc real liox-ofiicey.
In Satevepost
Columbia is g-eared to go. A campaign in the Saturday
Evening Post is planned. Space already contracted. Satevepost
circulation increased 200.000 in March. Nfnv Joe Brandt'^ <^vo
he took the right step.
The Rayort Announcement
Oodles of pages from Rayart in the fall announcement. It
hits its field nicely. The program contains a lot of outdoor stuff.
Designed for state rights distribution, this seemingly is right.
Credit Richard Weil for this.
KANN
k
THE
s^ES
DAILY
Sunday, April 25,
Prologue Dept for "U"
Paul Leni, Ufa Director, To Devise
Mechanical Presentations For
Smaller Houses
Establishment of a mechanical
presentations department to serve ex-
hibitors who cannot afford more pre-
tentious and expensive prologues is
planned by Universal. Paul Leni,
Ufa diiector and designer of sets,
will go lo the Coast in about two
weeks to assume charge of the work.
In addition he will devise sets for
big productions and eventually will
work on theater decoration designs.
Leni's last assignment in Germany
was the, prologue for "Variety." Pre-
viously he staged various European
revues and prologues. He is recog-
nized as one of the leading art direc-
tors on the Continent. He will re-
main in New York until the arrival
of Carl Laemmle. Before going to
Universal City he will visit Washing-
ton and inspect Universal's house,
the Rialto, possibly arranging for a
presentation of the new order. In
producing his prologues, Leni will
^"'- special attention to the use of
lights.
The director states that in Berlin
foil'- of the eight big houses have in-
stalled presentations and that the
prologue idea is fast developing in
Germany. He believes that presen-
tations are also gaining in popularity
in other European countries.
Big Fox Prologues
45-Minute Presentations With Big
Cast Expected in Seattle House
— Perhaps Elsewhere, Too
Seattle — Expectations are that the
elaborate type of presentation which
Fox will put into its $2,000,000 house
to be erected here, will be used in
the 24 houses into which it intends
to book prologues beginning in Sep-
tember. Presentations to be put on
in the proposed house will run about
45 minutes and will be presented by
companies ranging from 45 to 50
persons.
Local exhibitors look for a warm
presentation fight soon, now that P.
D. C. gets the Jensen-Von Herberg
properties, and with Fox entering the
field witii prologues.
Seattle Fox officials are not inclined
to talk about the presentation plans
of the company, which are understood
to be laigely in a formulative state.
However, the opinion exists that the
offerings will be pretentious owing to
a desire to match the productions of
Publix.
Acts For Dallas Theater
Dallas — ^The new Palace is using
Publix presentations.
Botsford On Southern Trip
A. M. Botsford is on a tour of the
Publix houses in the South. He will
return to New York early next week.
Daly To Book Presentations
Cleveland — Jack Daly plans to
open a presentation booking office
here. He was formerly a vaudeville
agent in Pittsburgh.
Folies Bergere Act Rehearsing
General Presentations Co. is re-
hearsing a "King Midas" act from the
Folies I3ergere which will be ready
in about three weeks.
Two Houses Add Presentations
Lexington, Ky. — The Strand and
Ben AH, owned by the Phoenix
Amusement Co., have added presen-
tations to their program.
Louis Sidney Returning Monday
Louis Sidney, in charge of presen-
tations for the Loew houses, returns
to New York Monday from a trip to
Cleveland and Pittsburgh.
Prologues For San Antonio House
San Antonio — Presentations will be
used by the new house which J. Ep-
stein is building here. Jack Mason
will stage the prologues for the first
six weeks after the opening about the
middle of May and thereafter Platov
and Natalie, dancers, will be in
charge.
Close Tour at Atlanta June 27
"Kids in Kandyland," Gus Edward
revue, will close its Publix tour June
27 at the Howard, Atlanta. Its
schedule for the remainder of the
trip is as follows: April 25, Capitol,
Detroit; May 2. Chicago, Chicago;
May 9, Tivoli, Chicago; May 16, Up-
town, Chicago; May 30, Missouri, St.
Louis; June 6 Newman, Kansas
City: June 13, Palace, Dallas; June
20. Loew's Palace, Memphis.
"The Garden of Girls" closes in
Atlanta at the Howard the week of
May 9.
Mrs. Bendix's Bookings
Mrs. A. K. Bendix has booked the
Chantal Sisters, pianists, for five
weeks in Publix's Chicago houses,
starting May 3. They will play the
following, in the order named: Chi-
cago, Tivoli, Uptown, Harding and
Senate. The past week the act has
been at Shea's Buffalo, Buffalo, com-
ing there after a stop at the Rivoli,
New York.
Another Bendix booking is Helen
Yorke, who will play the Publix
houses for 12 weeks, commencing
Mav 3. She opens at the Stanley in
Philadelphia.
B'way Presentations
Week of April 25
Capitol— "Will o' the Wisp,"
featuring Albertina Vitak.
Rivoli— "The Bridal Veil,"
John Murray Anderson produc-
tion.
Strand— "Mark Strand Fol-
lies," with Edward R. Albano,
baritone, and Mile. Klemova,
premiere danseuse.
Petroff Going to Denver
Boris Petroff, ballet master for
Publix. resumes conduct of his danc-
ing school in Denver, June 15, re-
maining there 10 weeks. _ His last
revue this season in association with
John Murrav Anderson wiU he "Rock-
A-Bve-Baby" at the Rivoli the week
of Mav 30.
During the summer Publix presen-
tations will be in charge of Frank
Cambria of Chicago, who is now in
New York, and Paul Oscard.
Edwards Revue Week of June 6
Gus Edwards will stage the "Ging-
ham Revue" at the Rivoli the week
of June 6.
How B'way Does It
Capitol
The most attractive number among the
contributing entertainments on the Capitol
program this week, on which Marion Davies'
latest, "Beverly of Graustark" occupies the
place of prominence (time 75 minutes), is the
ballet, "Will o' the Wisp", in which the
"Glow Worm" idea is again used effectively.
During the performatice of the ballet the
flickering on and off of tiny lights give the
effect of fireflies through a dim blue stage
lighting. The stage is hung in soft drapes
of greenish hue and the ballet is costumed
in metal cloth, form fitting garments and
caps to make the girls appear like the fire-
flies they imitate. The music is splendid as
usual. This number occupies but six min-
utes of the program.
The Capitol orchestra opens the progralm
with a spectacular rendition of Tchaikow-
sky's "Fourth Symphony", members of the
orchestra making bows with the conductor
in response to generous applause. The over-
ture is rather long, running 15 minutes.
"By the Waters of Minnetonka", an A. B.
Carrick scenic, running for much less than a
reel, introduces, with the fade-in scrim cur-
tain effect, an Indian setting in which Celia
Turrill, in costume, sings "By the Waters
of Minnetonka" and Doris Niles does an
"Indian Sun Dance". Time four minutes.
In a-n atmosphere of Venice, with a back-
drop showing a canal scene, gondolas, etc.,
Gladys Rice and William Robyn sing "A
Night of Love". Time four minutes. The
Capitol Magazine follows, (nine minutes).
The feature next and the organ solo con-
cludes the program'.
* * *
Rivoli
Frank Cambria staged and devised "A
Bird Fantasy", the revue which precedes
Adolphe Menjou's latest Paramount comedy,
"A Social Celebrity", at the Rivoli. Again
novelty in costume and a gay lot of color
effects make the revue brilliant and with
some splendid dancing it affords good enter-
tainment. The settings are highly artistic
and one part of the number, in which the
dancers are lowered in flower decked swings
from above stage, was particularly well re-
ceived by the audience. A dance, "The Cat
and the Cat;ary", by Jack Burnoff and Jos.
ephine Tapie was especially good. Sybil
Sanderson Fagan, whistler, did some clever
imitations that fit in very appropriately with
the genera! atmosphere. Two tumblers take
a turn but they are quite out of place in
the number. It takes 17 minutes of the
program with the feature following for 65
minutes.
The overture is "Robespierre", "Litolff",
eis-ht minutes. A Post Nature Scenic fol-
lows for a period of seven minutes and "The
Clairon Trumpeters", four girls in costumes
of knights, play several numbers with the
last a processional. The girls wear white
surplices and the backdrop is a black curtain
with huge candle, nine minutes. Rivoli
Moviements, nine minutes. The last number
on the bill is "Rough and Ready Romeos",
an Aesop Fable, which runs for about five
minutes.
Henry B. Murtagh, the new organist,
seem'ed to be a trifle more successful in
coaxing the crowd to "join in the chorus" of
the animated song number. Several popular
airs with rhymed lines poking fun
audience and begging them to make
gan solo a success, came between t
hits. Time eight minutes.
* * If
Strand
The Strand is celebrating its twdft
day this week and a novelty of bill:
finale of the Anniversary Frolic ii
Allen White's collegians conclude 1
gram with a jazz finale and the Str,
let corps dances the Charleston. J
curtam is lowered and in the centera
small v/hite disc, they flash a film ofc
preparnig the Strand birthday cake wS
sic", "photoplays," "dancing," etc.,
gredients. The "short" concludes t
"ig the Strand patrons to "cut them
piece of cake and Imake themselves at
The Frolic lives up to the Strand rt
for novelty and good entertainment
eludes John Cuinlan, tenor, singing
light Dreams"^ a tango dance by Ml ■ •
mova and M. Kiddon ; Pauline MilloJ mi is
no; Bernardo De Pace, mandolinist; '"
ven and Nice, dancers and Allen Whi
'«^g'ans. The Frolic last 36 minutes.
The Strand News Review opens t
gram with an orchestral prelude,
eight minutes. The feature, "Old Lo
New, • runs 79 minutes. The us
solo concludes the performance.
and
liOV.
iei of
ilie ?
Curtis Forms Chi
At Least 12 Houses, Mainly ii
England, Will Be Lined \5\
September— Six Already Lis
The Curtis Holding Corp. is
formed by Fred C. Curtis, in I
ation with Joseph L. Barbou wrssl
others, to build or lease pictuj
aters. At least 12 will be liip
by September, the center of 9
being New England. Six J_
have already been listed. Tij
under construction and four i
leased.
Curtis will book his own p
tations into the houses.
Elephants Booked 20 Wei
Fred C. Curtis, Inc., has f
Powers' Dancing Elephants foj
ous theaters throughout the O
for 20 weeks, beginning Mi
This is the first time the ac
play picture houses."
To Book Jackson Heights ..
_ V. E. B. Fuller will book
tions for the new Boulevard i*
son Heights when it opens
gust. He is concentrating his^
ing operations on Long Islam
aters. 'J ™ -
• 1 ;■ Lan
Special Numbers at B'klyn St ''^ "1
Brooke Johns has been bookt
the Brooklyn Strand as a specij
ture for week of May 1st., V
Lopez and band for week of
8th.. and Van & Schenck f
of May ISlh.
HO
HA
iGn
.:'jrt
::icin
.jcipi
..lid
:gdt
fflent I
,11(1 1
liiio
jxiiiiaii
■..ir
CO
.lag i
'Bro
lemodi
.\ iii
and \
are to
IS bv \
rtkes
li "The
ilia De;
\i Ven
liffid I
ipley, I
)ri
irthtlii
irdBa
:3s "Th
New William Morris Bookie fe f
William Morris has booked V
Lopez' orchestra into the B
theater, Buffalo, for four weeks, ,,, ,
ing May 30, and for a return er |i„ pr
ment at the Strand, Brooklyf ^.
week of May 9. He has also "
Van and Schenck for the Buffa ^.„ „
week of May 16 and Brooke ir.-x.'
for the Strand, Brooklyn, the
of May 1. ^
fetrice
'"Altars
HOLLYWOOD
HAPPENINGS
o/'FllMDOH
Harvey E. Qausman
hone Granite 3980
Sunday, April 25, 1926
6411 Hollywood Blvd.
,000,000 Expansion
||-e than $7,000,000 will be spent
; picture industry in expansion
eduction activities, according to
s compiled by the Guaranty
ng and Loan Assoc.
: largest project is a $2,500,000
vement program to be launched
United Artists studios. Admin-
on buildings and apartments
ars and players are included, to-
r with four new all-steel stages,
proximately 500 workmen are
ig work on the 74 acre site at
mk for First National. This
will cost about $1,750,000.
nous is completing a $500,000
■vement schedule: Cecil B. De-
is spending $500,000. F. B. O.
lending a similar sum.
rncr Bros, plan to spend a half
n remodeling the old Vitagraph
A similar expenditure has
authorized by Fox for new
ngs and stages,
umbia are building their own
) on Gower St., to cost $250,000.
" Plans Humorous Westerns
series of two-reel comedies sa-
ig the western will be filmed
niversal. Gilbert ("Pee Wee")
les and Benny Corbett will be
d and Vin Moore will direct.
;s are to be based on humorous
rns by W. C. Tuttle. A series
ort dramatic features based on
vforthwest Mounted Police and
'exas Rangers is also planned.
On "The Speeding Venus"
ijcilia Dean is working on "The
'ling Venus," which was written
/elford Beaton, and includes in
ist Robert Frazer, Johnny Fox
Ripley, Dale Fuller and Charles
dlon.
Reeve Finishes Adaptation
nifred Eaton Reeve, has com-
i her adaptation of "Brides will
Jrides", story by Lucille Van
S to be used as a starring vehicle
-aura La Plante.
gdon Making "The Yes Man"
rry Langdon is working on his
Story, "The Yes Man," with his
dy constructors, Frank Capra
rim Whelan.
Barthelmess in Hollywood
;hard Barthelmess returned here
a short vacation. On May 3,
:gins "The Amateur Gentleman,"
Sidney Olcott directng.
Beatrice Van with F.B.O.
atrice Van, scenarist, has been
■d by F.B.O. to write scripts for
A^itwer comedies.
[.-G.-M. Signs Conway Tearle
mway Tearle has been signed by
r.-M. to play opposite Mae Mur-
n "Altars of Desire".
Start "The Fire Fighter"
Production of the first episode of
"The Fire Fighters," a serial with
lack Daugherty started this week at
Universal City. The picture is based
on John Moroso's stories "Cap Fal-
lon". Helen Ferguson is playing op-
posite with Wilbur MacGaugh, La-
fayette McKee, Al Hart and others
in the cast, Jacques Jaccard is direct-
ing under supervision of William
Lord Wright.
Cast in "The Boy Friend"
The complete cast of Monta Bell's
"The Boy Friend," is as follows:
Marceline Day, John Harron, Ward
Crane, Gertrude Astor, Elizabeth Pat-
terson, Otto Hoffman, Clarence Gel-
dert, Maidel Turner, Gwen Lee, Eve-
lyn Atkinson, Estelle Clark, Virginia
Bradford, Archie Burke, Edgar Nor-
ton, Ruth Hanford, Dorothy Seay,
Aileen Manning.
Changed to "Back Stage Pals"
"Thanks for the Buggy Ride", an
original by Cecil Curtis Hill will be
released as "Back Stage Pals", to be
produced by Frank Mattison Prod,
with an all star cast including the
horse "White Star." Production will
start shortly at the Ben Wilson stu-
dios.
Vidor Goes on Location
Director King \idor took the "Bar-
delys the Magnificent" company, with
John Gilbert starring, to a location
north of Los Angeles to film exterior
shots last week. Eleanor Boardman,
Roy D'Arcy, and Lionel Belmore sup-
port the star.
Thomas Finishes First
Richard Thomas has finished
shooting "The Cheating Sex," first
of his productions to be made in his
own studio. In the cast are Hunt-
ly Gordon, Mae Busch, Ian Keith and
John Roche and Joan Meredith.
Dupont at Work
Filming of "Love Me and the
World Is Mine," has started. Betty
Compson has been signed to play a
featured role with Norman Kerry and
Mary Philbin. E. A. Dupont is di-
recting.
Bakewell in Cast
William Bakewell added to the
cast of "The Waning Sex," M.-G.-
M. production which Robert Z. Leon-
ard is directing.
Sally Long Opposite Gibson
Sally Long has been signed by Uni-
versal to play opposite Hoot Gibson
in "The Man in the Saddle". Cliff
Smith will direct.
To Adapt Own Story
Ernest Pascal, will adapt his own
story "Laurels" as his first for M.-G.-
M.
Warners to Start Last
Warners have one more picture to
make on their current schedule. The
title has been changed from "The
Honeymoon Express" to "The So-
cial Highwayman." In principal
roles will be Dorothy Devore, John
Patrick, Montagu Love, George
Pearce, James Gordon, Russell Samp-
son, Frank Brownlee, Lynn Cowan,
Fred Kelsey and Charles Hill Mailes.
Dorothy Farnum Renews
Dorothy Farnum, a M.-G.-M.
scenarist, has renewed her contract.
Neilan Ready
Marshall Neilan's initial production
on his new Paramount contract is to
be "Diplomacy." So far only two
players have been signed, Blanche
Sweet for the featured role and Gus-
tav von Seyffertitz, the heavy. The
production will be made at the Mar-
shall Neilan Studios.
Finish "Millionaire Policeman"
Director Edward LeSaint has fin-
ished photography on "The Million-
aire Policeman." Herbert Rawlinson,
Eva Novak, Arthur Rankin, Eugenie
Besserer and Lillian Langdon have
important roles. The scenario was
prepared by Dorothy Yost.
Cobb in Western Serial
Edmund Cobb is impersonating the
"Buffalo Bill" Cody in "The Great
West That Was" a Universal serial
in which Wallace MacDonald is fea-
tured.
Rock to Do Another Series
Joe Rock's trio "Fat" Kerr, "Fatty"
Alexander and "Kewpie" Ross will
make another series of comedies to
be released by Standard Cinema
through F. B. O.
Burt and Brown New Lloyd Writers
Production Manager John L. Mur-
phy has signed Ben Burt and Sey-
mour Brown, vaudeville writers, on
the scenario staff for Harold Lloyd's
next production for Paramount.
To Start "The Flaming Forest"
Another M.-G.-M. production to
start in April will be "The Flaming
Forest." This will mark Reginald
Barker's initial picture under his con-
tract with M.-G.-M.
"Blarney", New Title
"Blarney" will be the release title
of picturization of "In Praise of
James Carabine," directed by Marcel
De Sano. Ralph Graves and Renee
Adoree are featured.
Edits From Hospital
Frank Lloyd edited a greater part
of "The Wise Guy" from a hospital
bed while recovering from an opera-
tion.
Sanford Prod. Schedule
Frank M. Sanford of Sanford Prod.
announces a series of six for the com-
ing season, as follows: "Making Men
of Fools," "The Underworld Virgin,"
"The Broadway Handicap," "Under
the Makeup," "Money Buys Every-
thing," and "Her Sacrifice." The lat-
ter has been completed by Wilfred
Lucas, with cast including Gaston
Glass, Gladys Brockwell, Herbert
Rawlinson, Bryant Washburn, Hec-
tor Sarno, Barbara Tennent, Ligia
Golconda, Chas. (Buddy) Post and
Gene Crosby.
Complete Cast on "What Price Glory"
Raoul Walsh will direct "What
Price Glory." The complete cast is,
Captain Flagg, Victor McLaglen;
Charmaine de la Cognac, Dolores Del
Rio; First Sergeant Quirt, Edmund
Lowe; Sergeant Ferguson, J. Farrell
MacDonald: Lieutenant Moore, Les-
lie Fenton; Private Mulcahy, Ted
Moore and Corporal Lipinsky, Barry
Reid.
Russian Actor for Universal
Ivan Mesjoukine, Russian actor,
has been signed by Universal. Like-
wise Paul Leni, German artist and
director, and Oscar Beregi, another
European actor.
Now "The Gay Deceiver"
"Toto", a John M. Stahl Prod, has
been changed to "The Gay Deceiver".
This features Lew Cody, with Marce-
line Day, Malcolm McGregor and
Dorothy Phillips in support.
Struss on "Peter Grimm"
Karl S'truss has been selected to do
camera work on "The Return of
Peter Grimm."
Louis in "Passionate Quest"
Willard Louis has been assigned
by the Warners a lead in "The Pas-
sionate Qu^st" which J. Stuart
Blackton is to direct.
Tolley in Denny's Latest
Jean Tolley has been cast for a role
in "Take It From Me" Reginald Den-
ny's starring production which Wil-
liam Seiter is directing.
M.-G.M. Sign Edward T. Lowe
Edward T. Lowe, scenario writer
has been added to the M.-G.-M. staff
of scenarists. Lowe scenarized "The
Hunchback of Notre Dame".
Warrenton Completes Work
Gilbert Warrenton has completed
camera work on "Prisoners of the
Storm" for Universal.
Conway Renews
Jack Conway, who directed "Brown
of Harvard", has been given a new
contract.
Marion Rice Signed by "U"
Marion Rice, a Chicago girl, has
been signed to a five year contract by
Universal.
L
THE
10
i^tk
1^
DAILY
Sunday, April 25, ]
"Whispering Smith"
Prod. : Metropolitan Prod.
Dist.: Producers Dist. Corp.
GOOD STORY WITH ESSEN-
TIAL VARIETY OF ENTER-
TAINING ELEMENTS. MAIN-
TAINS GOOD SUSPENSE AND
WELL SUSTAINED INTEREST
ALL THE WAY THROUGH.
Cast....H. B. Warner excellent in
the title role. John Bowers also
first rate and Eugene Pallette amus-
ing in semi-comedy role of would
be "bad man." Lilyan Tashman
and Lillian Rich suitable though
not important. Others Richard
Ncill, Robert Edeson, Nelson Mc-
Dowell, Will Walling, James Ma-
son.
Type of Story Railroad meller,
"Whis|,ering Smith" gets away
from the routine formulas and
strikes out on some fairly new and
interesting variations. The pivot
situation is the mystery surround-
ing th; numerous wrecks on a cer-
tain railroad and the fact that it is
always a freighter that meets with
disastei. The development proceeds
to unravel the mystery in interest-
ing fashion and the ensuing busi-
ness makes for a variety of enter-
taining;- angles that involve some
complications but they dovetail
niceh' and there isn't any difficulty
following it through to the conclu-
sion. There is a well sustained in-
terest with an occasional wreck,
some daring "stick-ups" and the
like providing the action.
The plot concerns the effort of
"Whispering Smith," special agent
of the road, to solve the mystery
of the wrecks. He learns that Sin-
clair, a foreman, is suspected by
McCloud, division superintendent
when he finds Sinclair's men loot-
ing the cars after a wreck. Mc-
Cloud fires Sinclair and thereupon
incurs the enmity of the latter who
plans to get McCloud. Sinclair
also has a grievance against Smith.
They had both wooed the same
girl, Smclair being the victor, but
finding later that Smith was really
the favorite. There follows a live-
ly game of w-its with Smith and
McCloud working against Sinclair
and his gang. Eventually the guilty
one pays the penalty and Smith
and McCloud come through to a
glorious finish.
Box Office Angle.. Goou interesting
bit of entertainment that will par-
ticularly appeal to the crowd that
likes a shade of meller in their
film fare.
Exploitation A catchy title here
that cjin be played up with catch-
lines and novelty stunts. The us-
ual trailer of the thrill scenes will
bring ttiem back and you can talk
about H. B. Warner and his fine
work in the title role. Pictures
with railroad wrecks always inter-
est a certain type of audience so
you might play ud that angle.
Direction George Melford;
good
Author Frank H. Snearman
Scenario Elliott J. Clawson-
Will M. Ritchey
Cameramen Chas G. Clarke-
Joe LaShelle
Photography Good
Locale West
Length 6,187 feet
■•nH
Buck Jones in
"The Fighting Buckaroo"
Fox
AS LIVELY A PIECE OF EN-
TERTAINMENT AS YOU
COULD WANT. COMBINES
ACTION AND LAUGHS IN
SURE-FIRE FASHION. BEST
BUCK JONES PICTURE IN A
LONG TIME.
Star.... Will recoup lost admirers
with this one. Has a fine role
which he gets over in great stj'le.
Plenty of good laughs and great
action.
Cast. .. .Sally Long a pretty new
comer. Lloyd Whitlock is the vil-
lain, needless to say. Others Frank
Butler, E. J. Radclifife, Ben Hen-
dricks, Jr.
Type of Story. .. .Western. Here is
a corking good picture. It com-
bines a great lot of laughs and a
fine array of action stunts and
thrillf that keep it humming from
start to finish. It is all about a
battle for a girl and a gold mine —
conventional enough yarn at that —
but it has been developed with such
a wealth of fine incident and good
gags that it comes through with
flymg colors. "The Fighting Buck-
aroo" is decidedly the best Buck
Jones picture in some time. R. Wil-
liam Neill directed and he is to be
commended for the consistent fast
tempo that the storj^ maintains. It
isn't often that a stor}\ starting at
a good gait, maintains it to the end
This one does.
The plot involves the well known
option on a ranch and the discovery
of gold thereon, the scheme of riv-
als to prevent the consummation of
the deal and the determination of
the option holder to get absolute
control. Naturally there is a girl
involved and hero has the double
task of winning her and saving his
ranch. Hero is in New York when
the fireworks begin but the action
starts straightaway and some of the
stunts and thrills aboard the train
that speeds him West are great.
The comedy interjections are sure-
fire. There is too much to give in
detail but suffice it to say that hero
leads them all a lively chase, com-
ing out the victor with both the girl
and the mine.
Box Office Angle .... Here is one of
the good ones that slip in occasion-
ally without much heralding. If
you want a good action picture with
fine laughs don't miss Buck Jones'
latest. Your folks will enjoy it im-
mensely. Play up the star and
make promises for "The Fighting
Buckaroo".
Direction R. Wm. Neill ;
first rate.
Author Frank Howard Clark
Scenario Chas. Darnton
Cameraman Reginald Lyons
Photography Very good
Locale N. Y. — aboard train
—The W^est
Length 5,095 feet.
"Her Second Chance"
First National
REVENGE THEME IN WHICH
LOVE OVERCOMES THE DE-
SIRE FOR VENGEANCE AND
ALL ENDS HAPPILY. SOME
GOOD ACTING AND COMEDY
RELIEF.
Cast.... Anna Q. Nilsson is the
wronged gal who lays an elaborate
scheme of revenge for the judge
who sent her to jail. The judge be-
ing Huntley Gordon it is only natu-
ral that Anna fi.nally falls in love
with him and revenge is forgotten.
Charles Murray has the comedy end
of it in his capable hands. Sam
De Grasse assists Anna in her re-
venge scheme and Dale Fuller is
an accomplice.
Type of Story. .. .Comedy-drama.
There isn't anything startlingly
new in Mrs. Wilson Woodrow's
novel which serves as Anna Q. Nils-
son's latest vehicle. The develop-
ment is more or less obvious and
the basic idea of revenge which is
lost when the avenging one falls in
love with her victim is not new.
However, Lambert Hillyer has
made the most of the possibilities
with the result that "Her Second
Chance" serves as moderately en-
tertaining fare. It has occasional
effective dramatic values and the
comedy interpolations of Charles
Murray are also compensating.
There is a race track episode and
the customary last minute suspense
with the girl trying to reach the
track before the race that will ruin
the man she loves.
Caroline Logan had been sen-
tenced to two years in jail for shoot-
ing a sheriff who had tried to evict
her from her home. She vowed to
get Judge Clay Jeft'ries who impos-
ed the sentence. Enemies of Jef-
fries agreed to fight Caroline's case.
They won and the sale of her prop-
erty made her a rich woman. She
invested in race horses and her ad-
viser planned to help Caroline reap
her vengeance and also satisfy their
own scheme to blackball Jeffries by
a scandal which would prevent his
election. Caroline suddenly finds
herself in love with Jeffries and af-
ter some suspense the fraudulent
scheme fails and Caroline and Jef-
fries start life anew together.
Box Office Angle. ... Fair entertain-
ment. Anna Q, Nilsson's work and
Charlie Murray's comedv will help
a lot to satisfy them.
Exploitation .... Use Miss Nilsson's
name and talk about the girl who
planned revenge upon the man who
sent her to prison and when the
time came to carry it out failed be-
cause she had fallen in love with
him. The title played up with
catchlines may attract also.
Direction Lambert Hillyer;
adequate considering material.
Author Mrs. Wilson Woodrow
Scenario Eve Unsell
Cameraman John Boyle
Photography All right
Locale The South
Length 6,420 feet.
Adolphe Menjou in
"A Social Celebrity"
Paramount
[fi.
C;
i:;.
F,,:
Sto:
ICK!
NOT THE BEST STORY M 5E'!
JOU HAS HAD BUT ] SK:
MENJOU FANS IT IS GC
FARE. HE DOES HIS USl ,
GOOD WORK. ^ ■ „
Star. . . .A high class barber in a s
class town. His customary d
nair self. Applies all his
known tricks and mannerisms.
Cast. ... Louise Brooks a cutey
with a quantity of good looks,
isn't exactly the heroine
though. She would make a far|t''-
ter baby vamp. Elsie Lawson
a particularlj- impressive
sonality. Chester Conklin aj
scores his inning and in a mor
less pathos-commanding ri
Others not important.
Type of Story. .. .Comedy. A
Adolphe Menjou serves up an
tertaing piece but not without
capable direction of Malcolin
Clair who has made consists!
good use of not especially sti
material. Monte Katerjohn's s
has some weak spots and even ui
St. Clair direction there will
those who will pick flaws in
logic, or rather lack of it, its o
sional inconsistencies, and perl
the fact that it does not quite nj jug,
ure up to Menjou's demands. 1
ertheless "A Social Celebrity"
probably worry along without
great difficulty and amuse the
jority. It would have been i
sensible to have the small ba
shop of Haben and his son fur
removed from New York 1
Huntington. L. I. The proxir
is a trifle too close to the meti
olis for the great difference (
tained in the story. Menjou
looks the pPiTt of the small
barber. And even when he
bers" in the Terminal Shop in
York he still doesn't look the:;
of a barber but then he poses
Count anyway so that helps m
along. Of course he's foun
and the little small town s
who was anxious for him to su
is perfectly willing to trot on
to a Huntington love nest
him. Maybe the ending won'
just what they'll expect but
chances out of ten they'll like
Box Office Angle. . . .Menjou fare
Menjou fans. They'll enjoy it
anj' crowd that can be satisfied v
light btit merry humor will
come "A Social Celebrity"
Exploitation. . . .Naturally the bd
hair angle and the beauty shop
mediately suggest tie-ups
should be valuable in exploiting
picture. A window demonstral
of the different styles of bobs \
a barber at work on a variety
blond and brunette heads will
tract plenty of attention. A ti
er and Menjou's name will take c
of further exploitation.
Direction Malcolm St. CI
good.
Author Monte Katterji «
Scenario Pierre Colli Sffl
Cameraman Lee Gari
Photography G
Locale L. I.— N.
Length 6,025 i
d th
The (
iamily
lie m
-ith
'1 oi
■'led)
Im
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ire ff!
to all
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inth)
'i law
its heii
If lega
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illions
Baclti
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iem
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ill:
It is s
i
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-'• ^ntei
April 25, 1926
THE
-^^
DAILV
11
e Gilded Highway"
Warner Bros.
' OF POOR FAMILY SKY-
KETING TO WEALTH
SKIDDING TO POVER-
AGAIN CARRIES SOBS
MORAL. LACKS PUNCH
IINCERITY.
.John Harron and Dorothy
re are the son and daughter
•ise from poverty to snobbery,
lyn Arbuckle is the father who
les impossible when wealthy,
ives a good performance be-
lches change his kindly nature,
s in the script, so he is not to
Same thing applies to his
Florence Turner. Sheldon
3 as the wealthy relative has a
but stirring bit that is the best
in the picture.
[ Story. . . .Drama of a middle
family from the novel, "A Lit-
lore," by W. B. Maxwell. J.
t Blackton evidently started
make of this a human interest
with a strong moral, showing
vils of a poor family inheriting
n wealth and losing all their
trails. But the snobbishness
all develop is overdrawn, and
there you lose all sympathy
nearly all your interest in the
edings. In a word, the story
ts off the track in a maze of
and high jinks that is very ar-
il. The early sequences show-
he family life of a poor but re-
able group typical of so many
rican homes is true and sincere,
with many fine touches. But
1 wealth falls upon them with
death of their hated relative
suddenly develop into impossi-
snobs. They chuck all their
est friends, and engage in an
' of spending and lavish parties.
:>e are well staged, and will give
l;k to all lovers of the extrava-
in screen portrayal. The kick
;s in the finale when the dead
ive's lawyer walks in as a party
: its height, and informs them
the legacy is all used up. The
ised relative has played them a
' trick, for he did not possess
millions they thought he left
1. Back to poverty and the hard
d of earning a living. No doubt
it the moral lesson here, but it
hieved at the expense of realism
sincerity. American audiences
not strong for snobbery, and
it is served solid for several
>.
)ffice Angle Fair program
ber, with scenes of lavish living
ive it color.
itation. . . .Good title to play up.
ture the angle of sudden riches
ing to a poor family which al-
s has a lure. The moral tone
lid interest church people.
ion J. Stuart Blackton;
his best
r W. B. Maxwell
rio Marian Constance
ramen Nick Musuraca,
liam Adams
graphy Good
i Small town
h 6,900 feet
George Larkin in
"Silver Fingers"
Capitol Prod. — State Rights
WHOLLY FAMILIAR PLOT BUT
SOME GOOD BITS OF AC-
TION AND THE LIVELY
STUNT BUSINESS OF LAR-
KIN WILL LIKELY KEEP
THEM INTERESTED.
Star. .. .First rate athlete and does
some fine work in the way of stunts
but when it comes to acting and
playing Romeo he doesn't fit at all.
Cast.... No familiar faces but a suit-
able supporting cast with Charlotte
Morgan the heroine; Arthur Morri-
son the crook, and others: Colin
Chase, Mack V. Wright, Olive
Kirby.
Type of Story. .. .Crook melodrama.
George Larkin is admittedly fine as
an athlete. He can get over stunts
in fine style and seems perfectly
willing to take desperate chances.
So far, so good. But when it comes
to romancing and Beau Brummel
stuff, Larkin doesn't fit the picture.
His efforts to get over the polished
gentleman business are never con-
vincing. The rough and ready is
what he does best. In "Silver Fin-
gers" Larkin is the master crook
to all appearances, and Director J.
P. McGowan has managed pretty
well to convince you that he is a
crook, although from the familiar-
itj' of the plot and its customary
working out it is likely that many
will suspect that hero is none other
than the clever detective working in
disguise. Naturally the ruse per-
mits of plenty of good action and
the famous jewels, this time the
Denman diamonds, again play an
important role in the story. It
happens that Denman has a daugh-
ter and it is quite customary for
hero to include her in his scheme
of things. Of course he saves the
Denman diamonds and wins the us-
ual reward — the Denman girl. The
action is made up of several good
fights, a thrilling chase with Larkin
doing some spectacular leaps and
bounds in the course of the pur-
suit. The story moves along at a
pretty good tempo and what it lacks
in originality and conviction may
be adequately counterbalanced by
the action and thrills — at least for
some folks.
Box Office Angle. .. .Enough action
to suit them if they are not stick-
lers for original stories and con-
vincing situations.
Exploitation George Larkin has
never gained any particular draw-
ing power at the box office. You
might start to get them interested
in him and play up his line of
stunts. He has considerable com-
petition in the field, but perhaps
there is a chance of building up a
following. A trailer of the stunts
in this may bring them back. Let
them know it is a crook story.
Direction J. P. McGowan; fair
Author Not credited
Scenario Not credited
Cameraman Not credited
Photography Fair
Locale Any city
Length About 5,000 feet
"Somebody's Mother"
Prod. : Gerson Pictures Corp.
Dist.: Rayart Pictures — State Rights
FEATURES MARY CARR IN
EMOTIONAL STORY OF
MOTHER LOVE BUILT UP
AS A MYSTERY. STORY FAR
FETCHED BUT FULL OF
HEART THROBS.
Cast Mary Carr as "Matches
Mary," an old derelict, has a part
that plays up the sympathy angle
for all it is worth. She makes an
unconvincing plot seem ,realistic.
Mickey McBain as an adopted
street gamin is appealing. Rex
Lease has the part of the lost son
of Mar>- Carr.
Type of Story. .. .Drama of mother
love. Oscar Apfel, the director,
also wrote the story. It is loaded
down with good old hokum piled
on thick for the sobs and heart
interest. There are two or three
glaring improbabilities in the plot.
But the director was wise enough
to leave these for exposure in the
climax, where they will probably
be overlooked in the rush of
events. "Matches Mary" roams
the street peddling her wares, a
mystery. Gradually you learn tha
she is searching for the man who
had her boy taken away from her
years before. Meanwhile sht
adopts a little Irish waif, and works
up a lot of human interest stuff
with her mothering tactics. She
finally meets the banker, and im-
plores him to tell her where her
boy is concealed. He ignores her.
Then her son appe?rs on the scene
where he has registered in a hotel
with his new bride. He quarrels
with the banker, whom he sup-
poses to be his uncle. Events
quickly work up to a scene in the
banker's home, where "Matches
Mary" has gone to again plead for
her boy. The latter also goes there
to try and make his uncle recog-
nize his wife whom the banker con-
siders a gold digger. The servant
comes home to find the banker
murdered. The usual court room
scene — the youth is tried and con-
victed on circumstantial evidence.
Here "Matches Mary" steps in and
claims she killed the banker. Fi-
nally a policeman appears with the
information that two yeggs con-
fessed the murder. The climax is
reached by an old friend of Mary's
producing documentary evidence to
prove that the banker had the son
taken away from his mother on the
grounds that she was not morally
fit to raise him. Full of holes, as
you can see, for if the friend had
told Mary of this years before
there would have been no lost son
• — and no story to screen. But
Mary's acting lends it a plausibil-
ity it does not possess.
Box Office Angle Good only
where the heart throbs outweigh
an implausible story.
Exploitation. .. .Play up Mary Carr
in/ a typical mother role. Also
murder mystery.
Direction Oscar Apfel; fair
Author Same
Scenario Not credited
Cameraman Not credited
Photography Good
Locale Small town
Length 4,619 feet
Lefty Flynn in
"Sir Lumberjack"
Fibn Booking Offices
STORY OF LUMBER CAMP
GIVES STAR STRONG ROLE
WITH FINE COMEDY VEIN.
DIRECTION, STORY AND
PHOTOGRAPHY RATE HIGH.
Star Lefty Flynn, son of a rich
lumber king, mixes in with the lum-
berjacks and proves he has a fine
comedy sense as well as a wallop in
the fight scenes.
Cast. . .Kathleen Myers a dainty little
heroine. William Nestell, as the
camp boss, a plausible villain. Tom
Kennedy plays the camp bully, and
helps the hero stage a realistic
fight. Raymond Turner as the col-
ored camp cook pulls some good
comedy acrobatics.
Type of Story. .. .Melodrama of the
lumber camp. This production is
particularly noteworthy because it
works up to a good climax without
the true and tried log jamb. Here
is a real novelty therefore in stories
of the lumber variety. Yet the at-
mosphere of the lumber camp is
authentic. It shows the hero hard
at work sawing the giant trees.
And he does it like an old-timer.
The plot itself travels the usual rou-
tine of this type of story. The rich
owaier's son going to work in the
lumber camp to show his dad he can
make good — the crooked boss
scheming to get the girl's adjoining
land — the eleventh hour payment of
the mortgage by the hero — a knock
down finish fight. It is in the meth-
od of treatment that this offering is
lifted out of the rut of the thread-
bare lumber camp theme. Lefty ar-
rives in camp as a hobo, having
been stripped of his fancy togs by
some road yeggs. He plays his part
without heroics — which is also a
welcome relief. Instead, he acts a
kidding role and lends an air of
sprightliness to the sombre aspects
of the camp. His comedy touches
are surefire, and done without slap-
stick. When he gets down to the
serious business of protecting the
girl and her property from the
scheming camp boss and the bully,
he is all action and then some. The
big fight with the bully is well-
staged. Everything goes, from kick-
ing to eye-gouging. And the close-
ups make it look like the real arti-
cle. A good climax is reached by
a race between the hero on a log-
ging engine and the villain in his
car to the town bank to sign over
the girl's property. Camera work
stands out with some unusual lum-
ber shots^
Box-Office Angle Outdoors story
streaked with comedy and action
offers well rounded entertainment
for large and small houses.
Exploitation Bill Lefty Flynn in
one of his best performances. Play
up fight and logging camp atmos-
phere.
Direction Harry Garson r
first-rate
A.uthor Victor Gibson
Scenario Same
Cameraman L. Wm. O'Connell
Photography Above par
Locale Lumber camp
Length 5,146 feet
THE
12
-.%^^
I
Sunday, Apnl 25,
Short Subjects
"Hayfoot, Strawfoot" — Mack Sennett
Pathe
Soldier Fun
Type of production 2-reel comedy
Soldier life right now is popular in
the features, so directors Gill Pratt
and JeiTerson Moffitt make good and
timely use of the army atmosphere to
get over merry gags. Billy Bevan
and Andy Clyde are the comedy team
who do the soldier stuff — not accord-
ing to army regulations but in pop-
ular screen style that is bound to tic-
kle your audience. They enter Kew-
pie Morgan's pressing establishment
to give their clothes a much needed
once-over. As Kewpie returns, they
slide into soldiers' uniforms, and are
picked up by real soldier police, and
taken into camp. It proves to be a
tough life for Billy and Andy, for
Kewpie the presser is the sergeant.
Some fine burlesque stuff is worked
with gags and characterization. Fin-
ally Billy is queered by a parrot that
perches on his bayonet and yells
"Hello Kiddo" under the window of
Kewpie's wife. Kewpie appears in
time to think Billy is flirting with his
wife. He beats up Billy for the hos-
pital count. The final shot is of Billy
and Andy, who have hidden in a tun-
nel, being blown heavenward as the
sunset gun in front of which they
have innocently camped is fired. Gets
over nicely.
"It's the Cats"— Out-of-the-Inkwell—
Red Seal
Clever Cartoon
Type of production. . 1 reel animated
Ko-Ko, the clown, and his faithful
dog decide to give the cats a free
show. They round up all the tab-
bies and kittens which are seen en-
tering the theater door — a cashier's
glass window front. A clever touch.
Each cat is seated upright in a chair
like a human being. As the various
acts are given by Ko-Ko and his dog,
different cats in the audience are seen
expressing their feelings of delight or
otherwise. Some ingenious tableau
effects are worked out by Max Fleis-
cher for his cartoon characters to
stage. The last number on the bill
shows a horde of trained mice swarm-
ing all over the stage. This is too
much for the cat audience. They
break up the show as they make a
mad scramble from their seats for the
rodents, who run from the theater
with the cats in pursuit. The effect
of the live cats mixing in with the
cartoon ' mice is well worked out.
Should prove entertaining.
"Tonight's the Night"— Cameo
Masquerade Fun
Type of production. .. .1 reel comedy
Cliff Bowes is the center of hilarity
at a masquerade party where the host-
ess tries to vamp him right in front
of his sweetie. This starts a general
mixup with the hostess' fiance and the
sweetie's heavyweight aunt taking
sides. Finally the hostess seeks to
calm everybody by starting a com-
petition on pogo-sticks. The over-
weight aunt goes clear through the
floor to the cellar, followed by sev-
eral of the others. Eventually Cliff
with his girl and her aunt escape fur-
ther trouble by vaulting on their po-
go-sticks through the window and
into the waiting taxi, which they
wreck. Estelle Bradley and Eva
Thatcher help along the fun consid-
erably. Nothing startlingly new in
this, but the fun is kept going at a
lively pace and is sufficiently amusing.
"Rough and Ready Romeo" — Aesop
Fable— Pathe
Cartoon Burlesque
Type of production..! reel animated
A good burlesque on the pioneer
westerns which develops some orig-
inal kidding comedy. Here the pio-
neers ride in flivvers, and the blood-
thirsty Indians attack on bicycles.
The chief of the attacking warriors
is engaged in a game of golf. He
leaves his golf sticks reluctantly, and
with his caddies joins his braves in
the attack. The final shot is strictly
modern — showing a bunch of the pio-
neers saving their scalps by jumping
on an interurban trolley that conven-
iently passes by the scene of the des-
ert battle. These burlesque type of
cartoons are a welcome change from
the usual run, and with their kidding
comedy should score nicely. This one
especially.
"Too Many Babies"— Century
Universal
Just Fair
Type of production. . . .2 reel comedy
Charles King and Blanche Payson
act the roles of the childless couple.
The girl's mother has a mean temper,
and they have led her to believe
that they have two ' babies. When
she visits them, they kidnap several
infants from the neighborhood and
try to pawn them off as their own.
Mother-in-law discovers the fraud
and starts to beat up Charlie. A cop
comes in to stop the massacre, and
the "in-law" makes it appear that
Charlie is beating her up. But when
the policeman learns it is another
case of mother-in-law, everything
straightens out happily for the young
couple. King was handicapped with
a threadbare story not very well
gagged up. The idea has been over-
worked by other comedy directors.
The best thing in the film is the
work of Blanche Payson, the wife,
who is very pleasing indeed to look
upon.
"Gun Shy" — Mustang — Universal
Interesting
Type of production. . . .2 reel western
Fred Humes, the star of this west-
ern, certainly comes in for his share
of riding and fist fighting. Those lik-
ing action in their short reels should
be well satisfied with this. The story
deals with Huntly, a plainsman, who
rescues a pretty young school teacher
from the unwelcome attentions of the
Pecos Dandy, a blustering gun fight-
er. The Dandy is suspected of a bank
robbery and after many fights,
Humes, of course, wins the girl and
turns the villain over to the sheriff.
The photography in this, it should be
mentioned, is excellent.
After 15 Houses
Henderson, N. C. — The Sevenson
Theaters, Inc., will build a new $100,-
000 house on Garnett St. The
company now operates nine houses in
seven towns in North Carolina, and
plan to have 15 in operation by the
end of the year.
Renee Adoree with Meighan
M-G-M has loaned Renee Adoree
to Fainous. She will come East to
play opposite Thomas Meighan in
"Tin Gods". Paul Dickey and How-
ard Emmett Rogers are preparing
the story and Allan Dwan will direct.
James Shelley Hamilton will do the
script. Production is to begin May 1
Second Week on Kane Picture
"The Great Deception" is now in
the second week at Cosmopolitan
with Howard Higgin directing and
Charles McGuire assisting.
Cutting Daniels Picture
"The Palm Beach Girl," starring
Bebe Daniels is now in the cutting
room at Paramount. Erie Kenton
directed and Forrest Halsey wrote
the scenario. Those in the cast were
Lawrence Grey, Josephine Drake,
Marguerite Clayton, John Patrick,
Armand Cortez and Roy Byron.
Start Red Seal Series
Shooting vvill begin at the Clare-
munt studio in the Bronx Monday,
on the first of 13 two-reel comedies,
entitled "Carrie of the Chorus" for
Red Seal.
Mai St. Clair to Start
Mai St. Clair will start direction
of "The Show Off" at Paramount
May 5. Ford Sterling, and Lois
Wilson will be featured. It was
adapted from the play by George
Kelly by Pierre Collings.
Herrick Back at Work
F. Herrick has started shooting on
the second of a series for Cranfield
and Clarke, at Tec Art. Doris Eaton,
Earle Larimore and Lou Turner are
in the cast of "Movie Struck."
Dix Changes Title
The title of Richard Dix's latest
for Paramount has been changed
from "Take a Chance" to "Say It
Again."
Nat Nazarro Jr. Signed
Nat Nazarro, vaudeville player, has
been signed for two-reel comedies by
N. D. T. Prod., a new company.
"Mismates" at Cosmopolita
Doris Kenyon, Warner B
Philo McCullough, May A
Charlie Murray, Sam Hardy, 1
Turner, Gordon and Nancy J
are at work on "Mismates"
directed by Charles Brabin for
National. Working at Cosmop
Fields Finishes First
W. C. Fields' initial pictur
Paramount, "It's the Old
Game," has been completed.
Sutherland directed, with Fred
assisting him. In the cast
Louise Brooks, Blanche Ring,
Ham Gaxton, and Mickey Be
Alvin Wyckoff was cameraman,
nines to Finish Thjs Wee
Johnny Hines expects to
shooting on "The Brown Derby
week at the Jackson studio.
Prop Man Assistant Direct
Dan Doran, a property ma
many years, has been apponted :
sistant director at the Paran
His first assignment is with Ri;
Rosson, directing Gloria Swans
"Fine Manners." Added to the
are the following players: Red
fire eater; Ajax, King of Sw
sword swallower; Tillie, the Be
Lady; Carrie Holt, Fat Lady;
liam J. Hart, Glass Blower;
Neck Joe, P. T. Barnum's
elastic-skinned man; Carl Gi
American giant; Major Joe Le:
dwarf, and Achilles, Greek s''<
man.
^TUBLIC SERVICEJ
Adventure speakers frc
Far places, or films onl
Bureau of Commercial Economics
1108-16lhSt. N.W. Washinglon. D.
Schools, Churches and Clubs
using Motion Pictures
Should Subscribe for
THE EDUCATIONAL SCREEN
and keep up-to-date with the
new films and new equipment
"1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, 111.
i
Good Showmanship
You plan the program carefully, you ar-
range the publicity painstakingly ^ — but good
showmanship includes one thing more: check-
ing up to make sure of photographic quality
on the screen.
It takes but a moment — -look in the trans-
parent film margin for the black-lettered words
^^Eastman" and ^^Kodak", the identification of
the film that carries quality through to the
screen.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
ybu Q^howmen/
cyho
buifj
f'
^
52
BIG HITS
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/ FILMDOM
:s(^re(ochized
Authority
XXXVI No. 22
Monday. April 26, 1926
Price 5 Cents
A Boon
'iil)hony orchestras in the
St of towns. Music sup-
l)y all producers to all the-
Such is the promise made
L' Warners. They declare
luive prefected a synchroni-
n process which will do.
The Western Electric Co.
\merican Telephone Co.
J cullaborators.
he import of this ifivention
mot be overlooked. It is to
doped it will live up to prom-
\ made on its behalf. The
■jentialities are enormous.
ie music in the rank and file
:jithe nation's theaters will do
measurable good.
orty-five thousand new seats are
ding in Detroit. Which moves
M. Richey, energetic secretary of
Michigan M. P. T. O., into ac-
Much financing comes, as us-
from outsiders looking in. As
New York, realtors there are
ling to theaters. General inves-
■ are likewise offenders. All of
ch, says Richey, means too many
tters for Detroit. He will, there-
:, appeal to the public,
here are some other cities where
same condition prevails.
Keith and Production
'hose rumblings won't down,
th and production are definitely
:rlocked. Something may happen
n. Indications point toward a
1 with a large producing-distribut-
organization. Unless all the
'.s arc wrong, the .'Jtep will be
d-sized. When the Keith organi-
on goes in, it goes in right.
:re's a mental reservation for you.
"The Midnight Sun"
.aura La Plante's latest is good
-office. The story is obvious,
wever, it is well dressed. It has
se ingredients which satisfy at the
That's all Mr. Exhibitor wants
know.
KA^N
lovers are dat
miount Salesb
Jatingmeup nightand.Ty— +th
oys Iinean. — N. Gwyn. A(lv
the
vt
Rogers on Coast
General Counsel for Fox in Holly-
wood on West Coast Theater
Situation
Los Angeles — Saul E. Rogers, gen-
eral counsel for Fox Film, is here
from New York. It is understood
his visit concerns West Coast The-
aters, Inc., the internal management
of which is reported to have caused
much discussion among those who
are interested heavily in its opera-
tions.
It is reported the circuit's indebt-
edness is up in the millions. The
Fox organization controls about 27
per cent of the stock.
Warns of Overseating
H. M. Richey Calls Meeting to En-
lighten Public on Danger of
Speculation in Theaters
Detroit — A special meeting has been
held by H. M. Richey. manager of
the Michigan M. P. T. O. to discuss
means of enlightening the public on
the danger of over-speculation in the-
ater holdings and especially in in-
vesting money on propositions where
the builders have had no theatrical
experience. This has been made
necessary because of the score or
(Continued on Page 6)
Propaganda Films
French National Committee Prepar-
ing Pictures to Exploit France in
Foreign Countries
Paris — The French Office of Eco-
nomic and Touristic Propaganda,
with the assistance of the National
Committee of Exterior French Com-
merce, is preparing a series of films
showing industrial activity, economic
life and scenic beauty of France. It
is proposed to show them in a tour
of the capitals of Europe, South
America and the principal cities of
Japan. The pictures will be com-
(Continued on Page 2)
Mark Strand in Everett, Mass.
Everett, Mass.— The New England
Mark Strand Corp. has leased the
theater now under construction in
Everett Sq., which will open about
Sept. 1. It is to be known as the
Capitol.
Hartford Making His First
Los Angeles — David J. Hartford
has begun work on his first for
American Cinema Assn. It is an
adaptation of "Dame Chance," a nov'fel
by Frances Nordstrom. Lincoln
Stedman, Robert Eraser, Mary Carr,
Gertrude Astor and Julanne Johnston
are in the cast.
Harmony Move
A closer harmony in the in-
dustry was urged at the installa-
tion dinner of the T.O.C.C. at
the Ritz, Saturday night, at
which time Charles L. O'Reilly
was inducted into office as presi-
dent. Full details on page 7.
M-G-M Convention On
Three Day Sales Meeting Opens at
Pennsylvania Hotel Today with
Marcus Loew Presiding
M.-G.-M.'s sales convention opens
at the Pennsylvania Hotel today
Marcus Loew will preside. Tomor-
row new product will be the subject
with Louis B. Mayer, Nicholas M.
Schenck and Felix Feist presiding.
Loew, Schenck, David Loew, J,
Robert Rubin, and Major Edward
Bowes, are executives representing
the home office, while Mayer is on
hand to represent the studios.
Other officials of the home office
who will participate are Feist, W. F.
Rodgers, Paul Burger, E. W. Aaron.
{Continued on Page 2)
Listing 11,000 Pathe Shares
Pathe Exchange, Inc., has made
application to list 11,000 additional
shares of Class A, common stock,
without par value on the N. Y. Stock
Exchange.
Extend Delivery Time
N. Y. State Righters Want 16 Months
Instead of 12— M. P. T. O. A.
Opposed to Clause
It is understood eight state right
distributors and one national dis-
tributor, F. B. O., are planning to
insert in the standard exhibition con-
tract for the Greater New York ter-
ritory a clause extending to 16
months the time limit for ll::; delivv.ry
of pictures. The M. P. T. O. A.
{Continued on Page 2)
New Musical Device
Western Electric and Warner Bros.
Perfect Invention lo Provide
Music for All Theaters
Scientific developments which may
revolutionize the presentation of films
in the largest as well as the smallest
theaters have just been perfected by
the Western Electric Co., and War-
ner Bros. They are the result of
years of research in the Bell Tele-
phone, American Telephone and Tele-
graph Co., and Western Electric lab-
oratories.
They involve a system for the syn-
chronization of pictures with repro-
duced sound having a degree of
naturahiess never before attained, it
is said.
The invention is in no sense a
"talking picture" but a method
whereby a film can be accompanied
by the music cue and other musical
and vocal numbers given by means
of what is 'low known as the r*- ■'-r^-
{Continued on Page 6)
1st Nat'l Meets Today
Ned Marin, Ned Depinet, A. W.
Smith, Stanley Hatch, C. F. Chand-
ler, Lynde Denig, J. M. Loeb, Al
Barlow, R. M. Wilson, Fred Crosbie,
Charles Kenke, Charles A. Daily and
Joseph Kelly left for Chicago Satur-
day to attend the First National sales
convention.
Richard A. Rowland, Robert Lieb-
er, Sam Spring and probably Florence
Strauss leave today.
Returning from Middle West
E. Thornton Kelly of the M. P. T.
O. A. returns today or tomorrow
from a trip to the Middle West in
connection with the coming Los An-
geles convention.
Howard Hawks' Next
Los Angele.s — "Midnight", based on
the life of Gaby Deslys, will be How-
ard Hawks' next for Fox. Dolores
Del Rio and George O'Brien head
the cast.
Extend Arrow Order
Judge Thomas Thatcher of the U.
S. District Court on Saturday au-
thorized receivers of Arrow to con-
tinue to administer the business for
three weeks more, pending a definite
decision concerning the future. The
order was issued at a meeting of the
creditors and receivers at Judge
Thatcher's office in the Woolworth
BIdg.
. Lo-al Tax ITn \n S*. Louis
St. Louis — Alderman Wimer has
presented a bill to tax amusement re-
ceipts for the city. It seeks to sub-
stitute a tax of one mill on each 50
cent admission instead of the present
flat tax of $150. He estimates a $50,-
000 revenue.
Madge Bellamy to Europe
Los Angeles — Madge Bellamy will
leave here shortly for a six weeks'
vacation in Europe.
Long Contract for Conklin
Los Angeles — Chester Conklin has
signed a long term contract with
Famous.
h
^tmbY*
Z^rftKOCKIZED
Authority
ViLXXXVI No. 22 Monday, Apr. 26, 1926 Price 5 Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor: Donald M. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
out«idt of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign. J 15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd. ; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographie Francaise,
5, Rue Saulnier.
Extend Delivery Time
(Continued from Page 1)
Saturday expressed disapproval of
the proposed amendment, claiming
that the present limit of 12 months
is sufficient and pointing out that dis-
tributors have no right to add a clause
without its consent. The matter will
be taken up at the Los Angeles con-
vention. The Hays ofEce, through
Gabriel Hess, favors the proposed
clause.
The state righters in the move, it
is understood, are: Renown, Aywon,
Capital, Commonwealth, Kerman
Merit and Oxford. They say that
the clause will work for the mutual
benefit of both exhibitor and dis-
tributor.
Financial
In the short session Saturday, the Stock
Market continued its firm upward move-
ment, and indications were that there would
be a further rise. General Electric and
■ -Geirefal Motors led the Market, while rails
were quiet and oils slightly firmer.
Famous common, which has been making
steady gains for the past few days, was again
in demand Saturday, when it made a jump
of 4.>| points in transactions totaling 20,800
shares. Pathe Exchange "A" gained 2 points
in a transaction of 1,800 shares.
Quotations
Sales
High Low Close
•Balaban & Katz .. .. 69Ji
Eastman Kodak ..109J4 109}^ 109J4 100
Famous Players ..123-54 119J4 123-H 20,800
Fam. Play. Pfd. 119^ 119 119!^ 300
•Film Inspection
•First Xat'l Pfd
Fox F-lm "A" 65 "4
Fox Theaters "A" 23 Ji
•Intern'l Projector
38^
65
2i
Loew's, Inc.
•Metro-Gold. Pfd.
M. P. Cao. Corp
Pathe Exch. "A"
21
53
37^8
ioji
50J4
4K.
99
65^
23/8
10^
21
53
500
400
■fParamount B'way 96J4 9654 96J4
Skouras Bros 49 j^ 49 J4 49^
**Stan. Co. of Am. 53 50 53
Trans-Lux Screen 8}^ 8}^
•Universal Pictures . .
•Univ. Pict. Pfd
W.-irner Pint. "A" 14% 14^
•Warner Brothers
* Last prices quoted
** Philadelphia Market
t Bond Market
91
14^4
45K
1,600
'266
1,800
100
400
700
Klein on Extensive Trip
Joe Klein, of Chesterfield, ig on a
selling trip that will eventually take
him to the coast. While in Boston
he sold New England on the Bill
Patton series of Westerns to Supreme
Film Corp.. and to Astor Prod., Inc.,
the "Fearless" police dog series an
the Selig Jungle series.
Montreal Critic Dies
Montreal — Percy St. Clair Hamil-
ton, for many years dramatic critic
of The Herald here is dead after a
week's illness.
Skouras Dividend Declared
St. Louis — Skouras Enterprises
have declared the regular dividend of
75 cents a share on stock A, payable
May 1.
De Mille Signs Thomson
Los Angeles — Cecil De Mille has
signed Kenneth Thomson to a long
term contract. First appearand will
be in "Riskv Business."
Propaganda Films
(.Continued from Page 1)
menlcd upon by lecturers speaking
the language of the country where
shown.
The French Foreign Oflice has al-
ready secured halls and auditoriums
where the propaganda films will be
shown free. In each city the leading
industrial manufacturers, bankers, fi-
nanciers and the newspaper represen-
tatives will be invited. The scheme
is described as in no sense political,
but designed to aid the people of
other countries to better understand
France and its people.
For instance, the Chamber of Com-
merce of Boulogne will prepare a
municipal film showing the city under
all aspects. The history of the town
will be traced, followed with views
of the beach, the port, architectural
curiosities and surrounding beauty
spots. In similar manner other mu-
nicipalities will prepare films to pub-
licize their cities.
Want to Bar Yankee Films
Madrid — Arrival of Mary Pickford
and Douglas Fairbanks in Spain and
the efforts of American actors to in-
terpret the life of this country have
been followed by a campaign against
American films.
M-G-M Convention On
(Continued from Page 1)
J. S. MacLeod. E. M. Saunders, T. J.
Connors, Sam Burger, A. F. Cum-
mings, F. E. McRoy, Howard Dietz,
C. K. Stern, Charles Sonin, E. A
Schiller, W. R. Ferguson, S. Seadler
and Frank Roehrenbeck. Pete Smith,
pui)licity director of the West Coast
offices, reinforces the Culver City
delegation.
District managers who are on hand
include: Samuel Eckman, Jr., Geo. A.
Hickey, J. E. Flynn, David Bershon.
Samuel Shirley, C. E. Kessnich and
Seth Perkins.
Resident managers are: L. Amacher, Port
land; W. C. liachraeyer, Cincinnati; W. E.
Banford, Des Moines; R. Berger, Washing
ton; L. Bickcl, Dallas; C. J. Briant, New
Orleans; A. H. Fischer, Minneapolis; R. T.
Garland. Denver ; C. E. Gregory, Kansas
City; J. W. Hanlon, Atlanta; F. C. Hen-
sler, Omaha; C. M.. Hill, Seattle; W. H.
Kalin, Memphis; A. B. I,am'b, Los Angeles;
Robt. Lynch, Philadelphia; Fav Emanuel,
Philadelphia; C. T. Lynch, St. I.ouis ; J. J.
•Maloney, Pittsburgh; F. Mendelsohn, Chi
cago; E. K. O'Shea, BufJalo; G. C. Par-
sons, San Francisco; F. C. Pollock. Char-
lotte; D. Rcsengarten, New York; J. Sam-
uels, Salt Lake; W. A. Scully, New Haven;
S. Shurman. Milwaukee; L. Sturm, Detroit;
Alex Weissman, Albany ; W. W. Willman,
Indianapolis; M. X. Wolf. Boston; H. P.
Wolfberg, Cleveland; W. B. Zoellner, Okia
homa.
From Canada, representing Regal Film.':.
Ltd. ;^ Arthur Cohen, Phil Kauffraan, Henry
L. Nathanson, Henry O'Connor, Maurice
Davis, T. J. Gould, A. E. Smith, A. B. Cass,
C. C. Kenning, B. R. Kauffman.
Foreign Department: Morten Spring, H.
F. Krecke, Arthur Feidelbaum, David Lewis,
Joseph Freeman, David Blum,
Special Representatives: Herbert Hayman,
E. J. Mclvor, Carl Sonin, Seymour Stone,
W". H. \\'orkm.an, Joseph Wolf,
Monday, April 26, 1 ;,
No Eye Strain from Films
Dallas— Eye fatigue from vk
pictures is less than from coi
trated reading for a shorter p
is the opinion expressed by Dr
Rav Levine and M. F. Weyma
Los Angeles, before the Ame
Medical Assoc, convention here
Warners Sign Two
Los Angeles — Warner Bros., have
signed George Sidney and Vera
Gordon.
Sheehan to Live on Coast
Los Angeles — W. R. Sheehan has
decided to make his permanent resi-
dence here.
Gallagher, Telegram Film Editor
Basil D. Gallagher of the N. Y.
World, has become picture editor of
the Telegram, succeeding Warren
Nolan, now with United Artists.
^SsMadetS^i
Properly Present Your Photoplay
Charity Drive On
The Theatrical Division of the
United Jewish Campaign which is en-
deavoring to raise $6,000,000 for Rus-
sian Jews, will meet at the Biltmore
tomorrow at lunch. The motion pic-
ture and theatrical quota is $400,000.
The co-chairmen in this division arc:
Lee Shubert, Adolph Zukor, A, E. Er-
langer, William Morris. Harry M, Warner,
W. A, Brady, E. F, Alhee, Sam H. Harris,
Carl Laemmle, Charles L, O'Reilly, Eddie
Cantor, Al Jolson, B, S. Moss, Morris Good
man, S. S. Cohen, Joe Leblang, Jacob Wilk.
and Douglas N, Taussig.
William Fox is general chairman.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
ROACH CiydeQ
a
This is a 'Cornerblock' cut furnis
FREE for all Pathecomedies at 3
Exchange.
FOR SALE OR RENT
Motion picture laboratory. Palisade,
N. J., near Fort Lee ferry. Onei
story fireproof building, about 2700'
sq. feet floor space. Built sperial-
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
OFFICE FOR RENT
With cutting room and vault spao
Godfrey Bldg. 729-7th Avenue.
Box K-138
1650 Broadway
c-o Film Dailj
New York Citr
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3^
TEARfiOOIC
1926
For the past eight
years the universally
recognized reference
book of the motion
picture industry.
I I
■r
I
TO THE REPRESENTATIVES OF
METRO ^GOLDWYN^ MAYER PICTURES
IN CONVENTION IN NEW YORK TODAY!
GENTLEMEN of Metro^Goldwyn^Mayer!
TODAY we are gathered at a Convention of historic importance.
M-G-M has called you from the far corners of America
TO tell you about its monumental plans
NOT only for 19264927 but for the years thereafter.
EACH man of Metro-Goldwyn-Mayer must indeed thrill with pride
IN looking back over the past two years of achievement.
WE have been privileged to give exhibitors
THE greatest product of this industry's history.
WE of MetrO'Goldwyn-Mayer were chosen
TO spread throughout the theatrical world
THE message of a great new producing-giant in motion pictures.
TWO years ago our company came into being
WITH the combined resources of Metro and Goldwyn and Mayer
merged into one fabulously powerful organization.
WE started our career with a policy of practical showmanship
FROM which we have never wavered.
WE are making the outstanding hits of all.
OUR pictures are truly The Talk of the Industry!
TODAY we will hear an announcement made regarding our product
next season that will astound film business.
METRO -Goldwyn 'Mayer exhibitors have had two amazing years
of success.
BUT today you will realize this fact:
THE biggest years of success for M-G-M showmen lie ahead.
WELCOME, gentlemen of Metro-Goldwyn-Mayer, to your Con-
vention.
BE prepared for the thrill of your lives when you hear about
ETRO - GOLDWYN - MAYER'S
PARADE OF HITS FOR 1926-27
'/Mi
Picture
for
picture,
tiie ^
years out-
standing
line-up!
Read the com
[ plete details
\ in your copy
^ o£ this great
book!
MONTE BLUE
in
"THE BRUTE"
A virile drama of primitive passions
26 WARNER WINNERS
OLORES COSTELLO
"THE
LLEGE Widow
KITS!
)
f, thriUine
mas
Authors
The pick of the world's finest
)
)
WHAT EVERY
:L SHOULD
KNOW"
With
cast of outslanding stars
Great title -great box ofl&ce!
MONTE BLUE
in
"The BLACK
)IAMOND EXPRESS"
Mightiest of railroad thrillers
in
TRACKED
TIN-TIN
POLICE
outdoor melodram
ff
nove
lists, playwrights and
screen specialists!
DAVID BELASCO
ARTHUR SOMERS ROCHE
DARRYL FRANCIS ZANUCK
RICHARD HENRY SAVAGE
GEORGE ADE
E. PHILLIPS OPPENHEIM
MARY ROBERTS RINEHART
CLYDE FITCH
HAROLD MAC GRATH
CAROLYN WELLS
CHARLES E. BLANEY
VIRGINIA DALE
W. DOUGLAS NEWTON
LUCIAN GARY
LEROY WHITNEY
ALBERT S. HOWSON
S. R. BUCHMAN
CHARLES KLEIN
GEORGE CAMERON
EDWARD CLARK
JOHN WAGNER
WALTER MOROSCO
GREGORY ROGERS
'irectors
whose records speak for their
appreciation of box office and
dramatic values!
WM. BEAUDINE
MILLARD WEBB
LEWIS MILESTONE
ROY DEL RUTH.
JAMES FLOOD
HERMAN RAYMAKER
WALTER MOROSCO
PAUL STEIN
MICHAEL COURTICE
**^V\e
G^
^Voto"S
cOtn«'
■df
dustry^s Finest tor iqzb'VJ
national
KctureA
iTHE
fAfi brAdstreet
}/ FILMDOM
V-
7Aeil£(OCmti^
Authority
L. XXXVI No. 24
Wednesday, April 28, 1920
Price 5 Cents
Pictures
he point cannot be driven
le too often : That the basis
his industry is good pictures,
tund quahty product, every-
ig revolves.
peaking at the M-G-M con-
tion yesterday, Will H. Hays
in spoke of product. He has
it before, many times.
rs has no misgivings about
future. If quality prevails —
it will — the future will take
of itself. It should always
remembered that the public,
freat as it is fickle, must be
sfied. Mediocre product will
do. Fundamentally, it's the
ity that counts — not in
adic fashion — but consistent-
steadily.
Enthusiasm
le M-G-M force is pepped up.
crowd has no misgivings about
year. A turn around the con-
ion hall gets that idea over very
itely.
)uis B. Mayer is brushing
Iders. He's talking to the ex-
ge manager from Oklahoma
as well as the one from Seattle,
er wants ideas. He is seeking
ence reactions. And through
sales force he hopes to get them.
The Radio Clubs
ere's a big thought behind the
-M radio clubs. The tie-up
broadcasting stations will be
; national in scope. Imagine
ling millions of radio fans night-
vith the M-G-M message. A
: in and week out exploitation
:. Exhibitors are tied in. It's
irect-to-the-theater-service idea.
: money at the box-ofifice is the
ose. And where is there an ex-
or who isn't interested in that?
KANN
Managers Ratify Contract
lealrical managers met at the
r yesterday afternoon and rati-
the contract with the Dramatists'
d.
parens Notice 1 I'm a sheMormon for
il dates. Vuknol — N. Gwyn. — Advt.
Exhibitors in Booking Combine
St. Louis — Eastern Missouri and
Southern Illinois exhibitors, in con-
vention here, have decided to form
a booking combine.
Two for Loew in Baltimore
Baltimore — Loew's Inc., has closed
a deal for the purchase of the Century
and Parkway at a reported price of
$1,800,000. Original negotiations
were for the Garden and New as well.
The Whitehurst's interests retain the
New and Garden.
Hearing Postponed
West Coast Theaters Action Put Off
— Circuit Admits Certain Allega-
tions to Government
Los Angeles — The Government
hearing against West Coast Theaters,
Inc., has been put off indefinitely.
Frank S. Hutton, attorney for Gore
Bros., stated yesterday that a stipula-
tion had been entered at the ban
Francisco headquarters of the Federal
Trade Commission.
It is understood the stipulation con-
tains certain admissions on the part of
(.Continued on Page 6)
Mabel Normand Signs
Los Angeles — Mabel Normand has
signed a three year contract with Hal
Roach to make shorts and features.
She left here on Monday for New
York.
P. D. G. Off Today
Charles Christie and Carroll Trow-
bridge, of Christie Film; A. H. Se-
bastian, of Belasco Prod., and Wil-
liam Flynn, of the Globe Theater,
Kansas City, together with officials
and representatives of P. D. C. leave
for Los Angeles today for the com-
(Continued on Page 6)
Chase in Hot Water
Washington — Final hearings on the
Upshaw-Swope censorship bills were
heard yesterday by the House Educa-
tional Committee, C. C. Pettijohn and
Canon Chase, presenting their con-
cluding arguments.
Pettijohn devoted his time to re-
iterating charges that the bill was un-
constitutional in that it would "con-
(Continued on Page 2)
Rowland at First Nat'l Meeting
Chicago — With the arrival of Rich-
ard Rowland, Al and Ray Rockett,
June Mathis, Florence Strauss, Bal-
boni, Spyrous Skouras and Milton
Sills, the First National convention is
in full swing. Sales Managers Marin,
Smith and Depinet outlined their plan
in detail with the afternoon taken up
by production talks.
''Radio Movie Clubs"
More than 25,000,000 fans will
be reached weekly by radio, ac-
cording to George L. Fecke,
who has been M.-G.-M. radio
director, for three months.
"Radio Movie Clubs" have been
formed in Chicago, New York,
Philadelphia, Boston, Cleveland,
and Pittsburgh. Fecke expects
to effect tie-ups with 25 sta-
tions by June 1. He is working
in conjunction with exhibitors
in key cities.
New "Lab" Combine
Claremont and National-Evans Poo?
— Combined Weekly Output
1,300,000 Feet
It is understood Walter Greene of
Claremont Laboratory and Tom
Evans and Mark Dintenfass of the
National-Evans Laboratory are about
to combine and make the former
plant their headquarters.
Some of the National-Evans equip-
ment will be transferred to Clare-
mont which will then have a com-
bined weekly output of 1,300,000
ft. weekly.
Product Counts
Industry's Success Hinges Aroimd
Pictures, Will Hays Tells M.-G.-
M. Force— $10,000 Distributed
The formula for the success of any
individual company or of the industry
itself is fine pictures, according to
Will H. Hays, who addressed the
Metro-Goldwyn-Mayer sales conven-
tion yesterday.
"We have fine pictures and we will
continue to have them finer and yet
finer", he declared. "They will con-
tribute to the maximum development
of the industry and to the satisfaction
of the public, of which the industry is
a servant."
General Hays laid stress on the
great usefulness of motion pictures to
(Continued on Page '6)
Grauman Chain Prologues
Los Angeles — Sid Grauman stated
yesterday that the 22 theaters in his
proposed chain would very likely have
double features and prologues similar
to that of Egyptian here where
Douglas Fairbanks' and Mary Pick-
ford's latest will be shown at the
same time.
Jolson Flirting
Al Jolson has been busy for several
weeks past making tests. It is under-
stood that "The Mystery Man" has
been determined upon as an initial
story, should he decide to enter pro-
duction.
In about two weeks, it is anticipated
a decision will be made. In the event
N^ (Continued on Page 6)
ext season?
\\ for such heights,
company's special
{Contxnued on Page t)
Industry Organizes Charity Drive
The industry, in connection with
theatricals generally, has pledged it-
self to raise $750,000 for the United
Jewish Campaign. The F.I.L.M.
Club, the local exhibitors and supply
dealers are organized. Efforts are
under way to embrace other branches
of the New York industry. William
Fox has contributed $250,000, and
Joe Leblang and the Shuberts, $50,-
000 each.
Fabian Closes Deal
Paterson — Jacob Fabian said yes-
terday that he had bought a 50 per
cent interest in five of the Pollack-
Bratter theaters in New Jersey. With
this goes the complete management
of the houses and real estate involved.
(Continued on Page 6)
Wallace with E. M. Asher
Los Angeles — Richard Wallace has
left Hal Roach and has signed with
E. M. Asher on a long term contract.
He will direct Corinne Griffith's next.
Donaghue Pictures to Pathe
It is understood Pathe will release
the Steve Donaghue racing two-reel-
ers made in England. Jeffrey Ber-
nerd, who placed them, sails on the
Mauretania today.
Sees Expansion at Peak
"The Wall Street Journal" declares
that recent financing by Loew's, Inc.,
and Famous Players opens the way
to what may be the greatest period
of expansion in the industry's history.
Jesse Lasky Due Sunday
Jesse Lasky, accompanied by Hec-
tor Turnbull, is due in from the
Coast Sunda-''.
Rowe Named Davis Receiver
Henry C. Rowe has been appointed
receiver for Davis Dist. Division.
tHC
;%g>^
DAILY
Wednesday, April 28 .926 1'
VaLXXXVINo.24 Wednisday, Apr. 28, 1926 Price S Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. VV. Alicoate, Treasurer, Maurice D. Kann,
Editor ; Donald M. Mersereau, Business and
Advertising Manager; Ralph VVilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London — Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
L,
Financial
Authentic
\^ashmgton — Charles C. Pet-
tijojin, appearing before the
Hoise Educational Committee
in Washington at the censor-
ship hearing yesterday, submit-
ted a copy of the FILM YEAR
BOOK for the record, in order
to give data on the industry
from an authentic source.
': I a generally dull market ,yesterday,
<.i issues were practically dormant, many of
1 either losing a fraction or not being
...-ii-ian Kodak
\ s-.f Play. Pfd.
hi/m)us Players
*Filn Inspection
•First Nat'i Pfd. ..
Fox Film "A" .. 641^
Fox Theaters "A" 23
*Intern'l Projector
Lofw's, Inc 38H 36^
•Metro-Gold. Pfd. ..
M. P. Cap. Corp. 20Ji
Pathe Exch. "A" 51
tParamount B'way 97
Skouras Bros 49^
••Stan. Co. of Am
Trans-Lux Screen 8H 8^
Universal Pictures 29Ji 29?^
•Univ. Pict. Pfd
•Warner Pict. "A" ..
•Warner Bros
* Last prices quoted
»* Philadelphia Market
t Bond Market
64'/^
22^
20.^
50K
96 Va
49 7A
115
119
122
4}4
99
64^
23
10-4
38'4
22 Ji
20^
51
96J4
497^
50
SH
297A
91
15^
45}4
200
500
4',666
'266
300
1,700
100
100
Chase in Hot Water
{.Continued from Page 1)
fis:ate" the industry under provisions
pe.-mitting the proposed censorship
committee, to take over the distribu-
tion of films, fix prices to be paid by
exhibitors.
The committee questioned Petti-
john regarding block booking, chain
theaters and the tendency toward mo-
nopoly. He submitted a mass of edi-
torial matter, letters from prominent
persons, opposed to censorship, and
submitted for the record a copy of
FILM YEAR-BOOK to give data
regarding the industry from an au-
thentic source.
Canon Chase devoted himself to
combating the "misstatements" of
Pettijohn and became embroiled over
lis constant reference to the "movie
trust," which led Congressman Rob-
ison to ask him on what basis that
I'/egation was made. The witness
ubmitted the argument before the
ederal Trade Commission of the
ommission's counsel in the Famous
layers case, but failed to introduce
he argument of the film company un-
il pressed by Congressman Black.
The Canon also got into hot water
hen Representative Douglas read
-wspaper reports of the President's
attitude on the censorship legislation,
his statements that "It is evident that
the President either has not seen the
Upshaw bill or that it has been mis-
interpreted by some one representing
the movie trust" leading to criticism
from members.
No Sunday Permits
Although Rhode Island Bill Was
Signed by Governor, Providence
Refuses to Allow Openings
Providence — Notwithstanding the
passage of the Sunday opening bill by
both branches of the Legislaiure, the
Board of Police Commissioners refus-
ed to issue any licenses and states none
would be forthcoming until it has a
certified copy of the bill which was
signed by Gov. Pothier Saturday.
Every picture house here, with one
exception, has applied for Sunday per-
mits. The police will probably issue
them before this Sunday.
Pawtucket — E. M. Loew threatens
to have the R. I. Superior Court is-
sue an injunction against the Sun-
day movie law to enable Pawtucket
play houses to open Sunday.
Kiddie Bill Dead
Albany — No action has been taken
on the bill providing for the admis-
sion of children unaccompanied by
parent or guardian to theaters. It
was introduced by Assemblyman
Freiberg of Buffalo. The bill now re-
poses peacefully in the legislative
committee among the dead ones of the
session.
Roach Increases Capital
Los Angeles — Hal Roach Studios,
Inc., have filed incorporation papers
increasing capital stock to $1,500,000.
Directors are C. H. Roach, Hal E.
Roach, Warren H. Doane, Richard
Jones, H. M. Walker, Mat D.
O'Brien and C. Rhodes.
Rothacker Industrial Films Formed
Wilmington — The Rothacker In-
dustrial Films has been incorporated
here for $1,000,000.
At
Vital Trustees Act
a creditors' meeting of Vital
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialiata in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N, Y. C.
Bryant 3040
Exchanges, trustees were authorized
to spend up to $2,000 in investigating
and taking such action as they deem-
ed advisable to collect on out-of-town
assets.
The company's liabilities are placed
at $414,293, with assets of $467,424.
OFFICE FOR RENT
With cutting room and vault space
Godfrey Bldg. 729-7th Avenue.
Box K-138 c-o Film Daily
16S0 Broadway Nevir York City.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/(:7n^t/\.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
HARRY I. LUBER, Pres.
Now at The Ambassador, Los Angeles
WILL NEGOTIATE LOANS FOR
MOTION PICTURE FINANCING
Wire Your Representative to
Get in Touch vrith Him There
Suite 1207-8
'Phone Watkins 4522
'«& Clyde f)cr
'Cism
This is a 'Cornerblock' cut funlhed
FREE for all Pathecomedies atlour
Exchange.
FOR SALE OR RENT '
Motion picture laboratory, Palisac
N. J., near Fort Lee ferry. 0
story fireproof building, about 27'.
sq. feet floor space. Built speri:
ly for purpose. Complete equipmerl
except printers. Four garagt
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
Tit!
V *.•♦,•♦>♦>♦.♦♦.♦♦.♦♦.•♦.♦•.•♦.♦•.♦ ♦.••.•♦.♦♦.♦♦.♦♦.'•♦.♦♦.♦♦.'»W ill
I Ward Cine Laboratory Jn ||
U 216-222 Weehawken St. ...
ft Union City, N. J. 11
li Telephone Union 4800 |
ft G. BERT WARD, Pnl
#>*>#>«',« •,« «L« •,« •, « •>•'>«>> *> •,« •> M •> •.« •>«> *J>'MM
*** 4r* «r« « «* * v» «r« * • * • * * * * * • * « « * * * * « * * * *« •«*•>*>■]
II
NOW BOOKING
4— SINGLE REEL
LESSONS IN THE
BALLROOM j
CHARLESTON
Featuring
NED WAYBURN^
and I
ZIEGFELD FOLLIES GIRlI
CRANFIELD & CLARKE, Ini
729 Seventh Ave., N.Y.C.
44 Church Street, Boston
1314 Vine Street, Philadelphia
2220 Stout Street, Denver
27 Prince William St., St. John, N.B
12 Mayor Street, Montreal
21 Dundas Street East, Toronto
402 Film Building, Winnipeg
i
1
I
"WE NEVER DISAPPOINT"
CROMiowFllH
INCORPORATED
220 WEST 42^-° STREET
NEW YORK
PHONE-CHICKERINC 2937
ALLAN A.LOWNES, CEN.MCR.
FROM THE TALK OF THE
INDUSTRY TO THE TOP OF
THE INDUSTRY!
TRY to stop MetrO'Goldwyn-Mayer!
IT can't be done.
FROM The Talk of the Industry
TO the Top of the Industry!
AND still going so strong our competitors are breathless
TRYING to keep up.
BUT they can't keep up.
IT takes showmen to make road-show pictures.
[IT takes practical producers (not literary theorists)
JO turn out the brand of attraction that M-G-M hands you.
SHE same wise boys who made the M-G-M hits of this year and last
. .RE behind M-G-M's Parade of Hits for 1926-27.
HAVE you read about the grand things we're doing for next season?
NATURALLY you'd expect it from M-G-M.
NO other producer has ever before had the nerve to reach for such heights.
|EACH individual M-G-M attraction bigger than other company's special
releases.
|N0 company in the past has ever been equipped
UN man-power, in star-power, in production-power
TO give you such a line-up of Big Ones.
iMETRO-Goldwyn-Mayer's Convention in New York rang with cheers.
THE boys are still cheering about the great product
THEY have for you next season.
TRY to stop Metro-Goldwyn-Mayer! It's not possible!
THIS coming year it's going to be M-G-M more than ever
AND you'd better clear the decks and clear your desks
OF the bunk, the inserts, the promises, the April-fool propaganda.
GET ready for the real honest-to-goodness showmanship product
THAT'S made by showmen who talk your language, the box-office!
YOU'LL thank us later for this tip in time:
DON'T sign anything! Here comes
METRO-GOLDWYN-MAYER'S
PARADE OF HITS FOR 1926-1927
■r
Real Cov^iedy vs^
MANY MONTHS AGO I told
you it would pay you tc
make a big distinction between
"real comedy^^ and "just f illum/^ j
As promised, our producers made a big
step forward in production and quality. As
predicted you were quick to discern the
difference. Public opinion made a big
swing to Pathe comedies. Today over
twelve thousand theatres show Pathe
comedies with reasonable regularity, and
their box-offices reflect a corresponding
profit.
Now Hal Roach has taken a step so big, so
important to you and your box-office, that
you'll have to see the result on the screen
yourself to realize it.
i '4
1
i
Roach has finished four or five comedies i
with such feature stars as Theda Bara,
Lionel Barrymore, Mildred Harris,
Gertrude Astor, and Vivien Oakland. The
^^
■esult is elect]^^^^nHH|[ omedies are
mockouts. JL
^ot only do ^ iFl^^J^^H^^^ drawing
)ower, but thQHHH^Hnselves are
vonderf ul perA^^^PI^^Ben cast with
uch real co^^^^^lBT^H'^l^y Chase,
alenn Tryon ^1 P M I /A players, the
inished picturJUs^^lFtfl c^^tic triumphs
is well as the very zenith of comedy.
rhe cost of some of these stars is more than
he total cost of many alleged comedies
f today.
lere is where you come in. We have as-
jured Mr. Roach that such results are
/orth the money, and that you always
tood ready to meet a progressive producer
I alf way as long as he put moiJCEf^S DIST
locket. COB.POBAT
ee for yourself, at any Pathe j
)r, if you can't do that, book T -Goodcr.
L^ '^u deniable
^ay. '^V^J^^^** I neal ioi"<
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
f .
THE
■JX0^.
DAILY
Wednesday, April 28, |26
an Closes Deal
^^^jl^ (Continued from Page 1)
JM'^iie houses include the Embassy,
TOrange, a 2300 seat house, operat-
ng for six weeks, the property con-
sisting of 12 stores and 21 offices in ad-
dition to the theater; the new Harrison,
with 2100 seats, now building in East
Orange; the New Roosevelt, with
2300 seats, now building in Newark:
the Hawthorne in Newark, with 1500
seats, six stores and 12 offices to be
opened in about two months, and the
Oritani, in Hackensack, in which
Fabian lakes a half interest in the
real estate as well as theater. This
house stands on a site 222 ft. on Main
St, running 200 ft. deep with 17
stores, 26 offices and 23O0 seats. It
is fully equipped with a stage. Esti-
mated value is placed at $1,250,000.
The Fabian deal involves property
to the value of $3,000,000 and marks
the first entry of the firm into the
neighborhood field.
Fabian announces that further
deals with Pollack and Bratter are
pending.
P. D. G. Off Today
(Continued from Page 1)
pany's convention at the Ambassador,
opening on Monday.
Those who will attend this conven-
tion include:
Home office; F. C. Munroe, John C. Flinn,
W. J. Morgan, H. C. Duke, R. H. Clark,
^R. A. Morrow, Geo. W. Harvey, Jatnes M.
^iinn, .T. N. Naulty, Frank Pope, and
^rank Wilstach. Thomas Brady and Vhil
TCaafman are from Canada.
District No. 1. L. J. Hacking, C. W.
pawin, Harry Kirchgessner, Harry I. Gold-
lan, R. E. Bishop, Fred Zimmerman?
District No. 2. George M. Dillon, Frank
Jrumm, Dave Gross. Robert WolflF, W. C.
lumphries, Robert Mochrie.
District No. .I. George F. Lenehan, L. F.
JRibnitzki, C. Eiseman, Wm. F. Lenehan,
I Thomas A. Little.
District No 4. Robert Cotton, Chester J.
Loewe. G. W. Erdman, J. E. Beck, Harry
Zapp, W. A. Ratz.
District No. 5. C. E. Maberry, Fred H.
Knispel, Harry Lorch, Daniel Roche, Frank
De Lorenzo, J. E. O'Toole.
District No. 6. C. D. Hill, R. L. McLean,
L. A. La Plante, C. A. Schultz, Albert Dan-
ke, L. L. Phillipps.
District No. 7. Frank E. Stuart, J. S. Mac-
Henry. E. C. Leeves, G. C. Brown, E. C.
Oldsmith.
District No. 8. L. W. Weir, Donald
' Smith, J. S. Stout, Jas. C. Quinn, S. W.
Whitehead, J. W. Drum, M. Hossfeld. M.
E. Cory, Frank Galvin, Harry Carney, Jack
Rue, H. M. Hollandsworth, Harry Percy,
W. A. Adamson. R. C. Hudson, Dave Frazer,
S. Wagner, A. Dingelow, Allen O'KeeflEe, C.
C. McDermond, D. Barnholtz, C. R. Wade,
A. C. Edwards, G. W. Whitney.
Pola Negri's Trip Off
Los Angeles — A change of plans
keeps Pola Negri here, her Euro-
pean trip having been postponed.
Reginald Barker Starts
Los Angeles — Reginald Barker
starts this week on "The Flaming
F' -est," his first since returning to
M.-G.-M.
"Lad/s Virtue" for First National
Rachel Crother's play, "A Lady's
Virtue," has been purchased by First
National.
100 at Los Angeles Meeting
Los Angeles — Over 100 exhibitors
, entrained for their homes yesterday
gaffer attending the Paramount region-
il mi^fling.
Tribute to "Danny"
A silent tribute was paid the
late Joseph Dannenberg ("Dan-
ny") at the M.-G.-M. conven-
tion. Felix Feist extolled the
former editor of The Film
Daily and told of his service to
the industry.
^/' %^
Product Counts
(Continued from Page 1)
society and was very optimistic re-
garding the future.
"In no group, nor in any business,
can be found a finer service, than in
this industry and among those who
compose it," said he, amid cheers.
Sam Katz, president of Publix,
wired his satisfaction over having se-
cured all the M.-G.-M. product for
Publix theaters. He told of his re-
cent trip to Culver City, where he saw
several productions in the making.
More than $10,000 was distributed
among the excharigemen and others.
Each person present was handed a
surprise gift of a $100 bill, with Nich-
olas M. Schenck, vice-president, dis-
tributing the money. Louis B. Mayer,
Clarence Brown, the director, who
happened to be in the convention hall,
were handed bills, as were secretaries
to the executives. For more than two
hours, Mayer spoke in detail regard-
ing the 1926-27 product. His talk en-
thused the exchangemen.
Howard Dietz, head of the advertis-
ing and publicity departments; Pete
Smith, W. R. Ferguson and Eddie
Carrier, who is in charge of the
"trackless" train, were among the
speakers.
Exchange Changes
Changes in branch managership
puts Alexander Weissman at the M.-
G.-M. Albany office, E. K. O'Shea at
Buffalo, Henry Kahn at Memphis,
and W. A. Scully at New Haven. :
The Oklahoma City branch is now
located at 513 So. Robinson St.
MONTHS I
'it would p
g dlstinctioj
jdy" and "ju
^ our producers
in production ar
Sidelights
Although M -G.-1\I. showed a substantial
gain during the current season, Marcus Loew
and Louis B. Mayer lost — in pounds. The
former dropped about 25 pounds in weight,
due to dieting, whi'e Mayer, who has been
dieting for more than a year, is minus al-
most 30 pounds.
The toys made un several theater pariies
Monday night. They attended "Sunny,"
"l"i- Cocoanuts," "The Song of the Flajne, '
•'Hie Shanghai Gesture," and "The Vaga-
bond Kinj "
Much business was accomplished yester-
day. The opening session started at 9 a. m.,
and did not break up until 2 p.' nr.
The M-G-M Line-Up
(Continued from Page 1)
Important to
you'll have to
yourself to re
Roach has f ii
Cheese Club Lunches Walker
The Broadway Cheese Club gave a
luncheon for Mayor James T. Walker
at the N.V.A. yesterday. The attend-
ance was large. At the dais were
Marcus Loew, Vincent Lopez. George
Tessel, Harry Hershfield, E. F. Albee,
William Morris, Frank Hughes and
Walter Kingsley.
T. O. C. C. Meeting Cancelled
The weeklv meeting of the T. O. C.
C. scheduled for yesterday was can-
celled owing to the funeral of William
Ochs, father of Lee A. Ochs.
Rosenthal in Town
Barney Rosenthal of St. Louis is
in town.
IRWIN R. FRANKLYN
Announces that he is the sole au-
thor of a series of thirteen stories
known as
"CARRIE OF THE CHORUS"
Any company or individual using
this title or any of the stories for
motion pictures picturization or
the stage will be prosecuted to the
fullest extent of the law.
I. R. Frankly n
245 W. 47th St., New York City
Jolson Flirting i
(Continued from Page 1)
that the comedian decides for ntio
pictures, a distributing deal wi' ?
important company is lookedfc-
Jolson's only previous attempt v;.
linked with D. W. Griffith. Thoi
ture was "One Exciting Night" a it
Jolson started and then walkecov
on. Lloyd Hamilton replaced ir
The action resulted in litigation vie
is still hanging fire.
Eddie Cantor is another blaclic
comedian about to enter picture -i
"Kid Boots" and Famous.
Justice Mahoney has denied ai
plication by Anthony Paul Kell}
an order to examine Jolson b
trial in the suit against him by t
for $250,000 for services in obtai
a contract by which Jolson wa
act in pictures to be made by D.
Griffith, Inc. The suit is set for :
in the Supreme Court of New Y
on May 23 next, but counsel for K
said it is necessary to find out
what Jolson's story is as to whe
or not he had a contract with
Griffith company.
In opposing the examination
son, through Nathan Burkan,
that a previous application of
same kind was denied, and assei
that he believes the present testim
is wanted to aid in the suit brou
against him in the Federal Court
the same attorneys in behalf of
Griffith company for $571,6% ii
ages for alleged breach of the sa
contract, which is about to be tri
n
tc
V.
al
k,
ly
St
sr
ic
I-
d
e
d
y
t
Y
John Barrymore in Own Films
Los Angeles — John Barrymore
nounced yesterday that he woi
make his own films in the future
release by United Artists. His fi
to be "The Vagabond Lover."
"William Tell" on Coast
Los Angeles— "William Tell," pi
duced by the Continental Film Cor
in Switzerland, will open at Philh;
monic Auditorium here May 3, f
an extended run.
Hearing Postponed
(Continued from Page 1)
the West Coast but denies that tl
circuit was in any way trying to de
unfairly. The details have been fol )
warded to Washington. j
Washington Uninformed !
Washington — The Federal Tradi
Commission has not postponed tbj
West Coast hearings, according t
records here.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby. Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
BOK-O:
MP.WORID
99
C-->N-
^^f^Sg^r
MARSHALL
N E I LAN'S
Jl0Mm'
iL
P RO DU CTION
I
%
fact, that'**;, specta-
ert»0t\00*;^^,^<,„.s Report*
\
*'The story is well con-
structed and Is particularly
well acted. This is a really
worth while picture of its
kind and holds one's in-
terest throughout."
—The Spotlight
/RELEASED BY
PRODUCEKS DISTRIBUTING
COPJPOBATION
Foreign Diatributora
Producers International Corporation
130 West 46th Street
New York, N. Y.
" A box - office picture.
IVIiss Dana registers with
one of the best charac-
terizations we recall from
her. This portrayal de-
serves something more
than mere praise. The
direction is excellent and
the picture splendidly
made."
—M. P. World
"Good crook melo. has un-
deniable sentimental ap-
peal joined with tense,
exciting actlon.puts thrills
tver^^'elyr-swelldlrect^^
photographed and acted.
5?ola Dana and Robert A9-
new score heavily in leads.
A likely card. _^ ^ ^^^^
\»-
What a Woman!
What a Picture!
She came from the
rocky fastness of Alaska
into the shocky fastness
of Broadway — out of
the snowfields into the
Ritz with a bang that
took 'em all off their
feet. Her dad made a
million with a pick and
she helped him spend it
with a shovel !
Step right up and
meet **The Wilder-
ness Woman*' — a
regular gal and a
real pal — to the
box-office.
v^
V.
/*
\T
-le^ir
m
I
II
I
Aithur
Sti'inget
Aileen Piingle, Lowell Sbeiman
(md Chester Conklin
Dirtcted bif Howard Higgin
^^g^fmmkdbij Robci't Kane
\rr\m%riifS^f^m*jf3i
m\\0'.
I
iTHE
lie BRADSTREET
/ FILMDOM
Authority
( ,. XXXVI No. 25
Thursday, April 29, 1926
Price 5 Cents
f 9
*' Variety
n unusual effort in the art of
Lire-making. A serious and
thwhile production. Such is
riety," Ufa and German
e and a Paramount release
his country.
J is imaginative, subtle and
lligent. It is drama that
:^:hcs a high level through its
rpretation. Situations are
ied independently of sub-
s. The screen, in short, tells
story.
Camera Innovations
I'ariety" is a fine example of
t is being accomplished by the
German school. A. E. Dupont
cted. Universal has signed him.
is now working on the Coast,
s picture shows more than prom-
It is a definite indication of
»t he can do. \.
^arl Freund was the man befe-Bd
camera. If this effort can be
isured as a criterion, there is a
mite place in America for him.
> handling of the crank reveals
ouched possibilities in that direc-
1. The promise shown by him
'The Last Laugh" is here fulfilled.
5 angles are unique. They're
rtingly different. He photographs
otion, sound, hate.
Values
Variety" should be seen by all in-
Jsted in production. Its value to
ators of pictures is definite. The
ture will bring in new audiences,
is that type of motion picture,
hibitors might well bear this in
id. To those who declare there is
hing new in production, "Variety"
?ht well supply the answer.
Jannings and De Putti
imil Jannings' performance is
lerb. In the latter half he is the
peze artist crushed by his wife's
delity. Nothing better has ever
:n done.
^ya De Putti is a distinct person-
y. She radiates sex. When she
)n the screen, you know she's there.
Putti will make her mark.
KANN
Expanding
Holman is sogood to me in his lovely
lofficebook- — N. Gwyn. — Advt.
Financing of Loew's and Famous May
Lead to Peak Development,
"Wall Street Journal" States
What may lead to the greatest
period in the expansion of the in-
dustry is seen in the recent financing
by Loew's, Inc., and Famous, accord-
ing to the "Wall Street Journal."
These two companies, the publica-
tion states, are at present in the
strongest financial position in their
history, with a splendid outlook for
worldwide expansion ahead of them.
The "Journal" states their growth
has been remarkable, despite the fact
that both companies until recently
(.Continued on Page 2)
"Strogoff" for "U"
Contracts have been signed between
Carl Laemmle and Societe des Cin-
eromans of Paris whereby Universal
will distribute, in America, "Michael
Strogoff," by Jules Verne.
Ivan Mosjoukine plays the title role
and the actor, as noted, has also been
placed under contract to star for Uni-
iziersal. He-is-a— R-tiysTgrr-b^vt most of
{Contijjiied on Page 6)
Oscar BeregT~~witb Universal
Los Angeles — Oscar ~B^regi, Euro-
pean actor, has been signed for five
years by Carl Laemmle.
Pawtucket to Fight
Pawtucket, R. I. — Theater owners,
headed by E. M. Loew, have organiz-
ed to fight the Lawton Sunday Bill
passed by the Rhode Island Legis-
lature in a recent session which per-
mits all communities in this state,
with the exception of Pawtucket, the
right to have shows on the Sabbath.
Charging "Ike" Gill, a political
"boss," with having eliminated Paw-
tucket from the bill to satisfy the
(Continued on Pane . 6)..
"Win^s" a Road Show
Los Angeles— Jesse Lasky an-
nounced Tuesday, that the first Pa-
ramount for road showing would be
"Wings" which will be done on a
large scale as a 12 reeler.
"Wings" is an original by John
Monk Saunders, dealing \yith war
time aviation. Production is sched-
uled to start July 15, with William
Wellman directing and Clara Bow in
the lead.
4 000,000 More See Films
Washington — Figures made public
by the Burepu of Internal Revenue
show that 4,000,000 more people went
to the theater in Alarch of this year
than during the same month in 1925.
Westerns for M.-G.-M.
Departure for 1926-1927— Big Radio
Station at Scudio to Work with
Hearst Newspapers
M.-G.-M. will make westerns for
1926-27, according to announcement
made at the final session of the sales
convention yesterday.
The largest radio station in the
world will be erected at the Culver
City studio and will operate in con-
junction with the Hearst papers.
M.-G.-M. stars will speak over the
(Continued on Page 6)
"Train" Goes Abroad
Five thousand towns and 38 states
were visited by the M.-G.-M. "track-
less train," according to Eddie Car-
rier, who sails tomorrow on the Lap-
land for London, to make advance
plans for the train, which will be ex-
hibited in Europe. Carrier said he
spoke over 35 radio stations and se-
cured thousands of columns of news-
paper space. He addressed 60 civic
(Continued on Page 6)
Richards, Saenger Return
E. V. Richards, and Julian Saenger
of the Saenger Amusement Co., re-
turned to New York yesterday on the
Homeric from a long cruise.
Bill Gueringer of the Saenger com-
pany is here from New Orleans.
After More Volume
Chicago — A banquet attended by
the 300 delegates and visiting execu-
tives at the Drake Hotel last evening
brought First National's sales con-
vention to a close with the exception
of division meetings to be conducted
by sales managers Marin, Smith and
Depinet this morning.
Leon Errol arrived in time for the
banquet. Among other prominent
guests were Robert Lieber, R. A
Rowland, June Mathis, Florence
(Continued on Page 6)
Disagree Over Lloyd
Cleveland — Exhibitors are disturb-
ed over a local situation existing at
present whereby a first-run house is
getting three months' protection. The
picture in question is "For Heaven's
Sake." It is now in the fourth week
of its first-run engagement, and still
going strong. It is being announced
by the theater that the picture will
oiay in no other local motion picture
house until next Fall.
Cleveland exhibitors say that all
(Continued on Pape 6)
Selznick in Exhibition?
Rciiorts reaching New York state
that Lewis J. Selznick is planning a
chain of 40 theaters in Florida.
Booking Combine
853 Theater Owners in Eastern Mis-
souri and Southern Illinois to
Form Organization
St. Louis — A booking combination
to include everyone of the 863 exhibi-
tors of their territory was decided on
Tuesday by the M. P. T. O. of East-
ern Missouri and Southern Illinois to
combat the inroads of producer-dis-
tributor owned and dominated thea-
ters.
The new plan will be put into im-
mediate effect and President Fred H.
Wehrenberg, incoming head of the
organization, will appoint a field man
to thoroughly organize the exhibitors
of the territory in favor of the plan.
It is similar to the booking arrange-
ments now used by some 30 indepen-
dent exhibitors of St. Louis and has
(Continued on Page 6)
$1,000,000 B. Jk K. House
Waukegan, III.— Great Lakes The-
aters, Inc., a B. & K. subsidiary, plan
a $1,000,000, 2,000 seat theater, which
will, in addition, house stores, apart-
ments and offices. It will be erect-
ed by H. C. Burnett, president, Wau-
kegan National Bank. Great Lakes
has taken over the Academy from G.
K. Spoor.
4,500 Seat House for Chicago
A theater containing 4,500 seats, is
to be erected on North Ave., opposite
Humboldt Park, according to John
Eberson, architect. It will cover an
entire block, and is expected to cost
$2,500,000. The owners will be the
American Amusement Co., syndicate
headed by Clarence P. Lautenslager.
After Quebec Trade
Montreal — British and French com-
p^.nies have signified their intent'on
to supply all pictures the Province"
may i.ecd.
The offer came as a result of the
stranied relations between Quebec
censors and American distributors.
Tiffany Opens Three Exchanges
In addition to the New York ex-
change at 729 7th Ave., Tiffany Prod,
has opened exchanges in Chicago
Indianapolis, and Buffalo. Leases
are being negotiated in other cities.
Welcome for P. D. C. Delegates
Los Angeles — An elaborate pro-
gram is being arranged by Cecil B.
De Mille and Al Christie, for the en-
tertainment of the P. D. C. conven-
tion delegates.
Bausback En Route
Berlin — Dr. Ferdinand Bausback,
president of the Ufa, is on his way
to New York to meet Famous Players
officials.
THE
j5B^
DAILY
Thursday, April 29,
VoLXXXVINa.25 Thursday, Apr. 29, 1S26 PriceSCents
JOHN W. AllGOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
.Advertising Manager ; Ralph Wilk, Travel-
#ig Representative. Entered as second-class
•latter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
.<, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, 6411
Hollywood Blvd.; 'Phone, Granite 3980.
London— Ernest W. Fredman, The Film
Renter, 58, Great Marlborough St., London,
\V. I., Paris — La Cinematographic Francaise,
S, Rue Saulnier.
Berlin Disturbed
Exhibitors Upset over 15% Tax —
Feel They Are Discriminated
Against by Authorities
Berlin — Exhibitors here are upset
over the attitude of the authorities
in ranking motion pictures as "second
"class" entertainment, which calls
for a tax of 15 or 20 per cent, as
against "first class" entertainment
which is only taxed 5 per cent.
Vaudeville shows and revues on the
other hand are placed in the first
classification, which exhibitors claim
is unfair.
The novel, "Kubinke" by George
Hermann will be put on the screen
soon and is being adapted by Nation-
al Film.
Financial
Although trading was quiet on the Ex-
change yesterday, the tone of the market
has improved impressively. Of the indus-
trials, General Motors was much in demand.
Issues of the "Big Four" went up 10 points,
but only 200 shares were traded.
Film stocks held their own throughout the
day. As in the last week, the most active
stocks were Famous common, Pathe, Para-
mount Broadway on the Bond Market, and
Loew's, Inc.
Quotations
High
Low
Close
Sales
Balaban & Katz .
70^
6974
70K
Eastman Kodak .
.1097^
109 J^
109 >i
100
Fam. Play. Pfd. .
119
119
119
100
Famous Players .
123;^
12m
122^
7,500
•Film Inspection
4^
....
First Nafl Pfd. .
99;^
99^
99H
100
Fox Film "A" .
6454
64'/
6454
500
Fox Theaters "A"
227^
22 74
227^
400
*Intern'l Projector
10!4
....
Loew's, Inc. . . .
38
37H
38
2,100
•Metro-Gold. Pfd.
, .
22ii
• • •
M. P. Cap. Corp.
20^
20J4
2054
200
Pathe Exch. "A"
19ii
19
19J4
300
tParamount B'way
97
96V^
96Ji
4,100
Skouras Bros. . . .
49 H
49^4
4954
••Stan. Co. of Am.
50
Trans-Lux Screen
8^
8*^
8K
500
•Universal Pictures
29J«
Univ. Pict. Pfd. .
91'^
91%
915«
100
Warner Pict. "A"
15H
is%
155i
400
•Warner Bros.
4SH
....
* Last prices quoted
*• Philadelphia Market
t Bond Market
"Aloma" Premiere May 15
"Aloma of the South Seas" will
have its premiere at a midnight per-
formance May 15 at the Rialto, when
it succeeds "For Heaven's Sake."
Gilda Gray will make a personal ap-
pearance during the run.
FOR. R.ENT
BELL - HOWELL
AND
AKELEY CAMERAS
CDit/i or Without Cameramen.
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N.Y.C.
Bryant 3 95 1
Some German firm has produced a
picture about King Leopold II of
Belgium and Cleo de Merode. The
board of censors prohibited it.
The French picture "The Miracle
of the Wolves," which had a short
run in New York, is now being ex-
ploited in Anglo-Saxon countries by
United Artists.
Ufa will handle Henny Porten's
productions for this season, but the
foreign market will be handled by
her own company. Four Porten
films will be produced under super-
vision of Karl Froelich.
Ginsberg Gets "Great Gatsby"
Henry Ginsberg has acquired "The
Great Gatsby," the Owen Davis play
from F. Scott Fitzgerald's story.
Columbia Signs Betty Compson
Los Angeles — Columbia has signed
Betty Compson on a two picture
contract.
Ready for L. A.
Thornton Kelly Reports Exhibitors
Going to Convention on Theater
Encroachment
"Most of the leaders I interviewed,
and those of the rank and file, whom
I addressed stated frankly they would
go to Los Angeles for the chief pur-
pose of trying to work out some solu-
tion to the independent theater own-
ers' predicament and seeking advice
from the convention."
This was the report of E. Thorn-
ton Kelly, head of the M.P.T.O.A.
contact bureau who has just returned
from a trip through the Mid-West.
About 225 theater owners in that sec-
tion will attend the convention.
Expanding
(Continued from Page 1)
had to finance their progress from
their own earnings without outside
assistance and were thus hampered
to a certain extent by limited capital.
The paper states:
"Famous Players recently raised $10,000,-
000 by the sale of about 120,000 shares addi-
tional common stock to stockholders at $90
a share, for the announced purpose of in-
creasing working capital and providing funds
for the purpose of additional theaters.
Loew's, by the sale of $15,000,000 in 15-_year
6 per cent debentures, also puts itself in a
position to carry out ambitious expansion
plans.
"Incidentally, this marks a new period of
financing in the American motion picture
industry. Loew's is the first amusement
colmpany to raise a large sum of money at
6 per cent simply on its notes without mort-
gage provision. This is the cheapest motion
picture financing ever done and is signifi-
cant of the changes that have been made
in the industry in recent years.
"The importance of the vast real esate
holdings of these two companies is not suf-
ficiently realized. It can be safely said that
Famous Players and Loew's are among the
greatest owners of high grade real estate
chain property in the world.
"For years theaters have been built or pur-
chased, usually with store or ofifice facilities
attached. The most important part of Loew's
expansion was made four or five years ago,
when values and building costs were very
much lower than they are now. This was
the reason that Loew was compelled to pass
its $2 annua! dividend on the capital stock
for a time since such a large proportion
of its liquid capital was tied up in real
estate. Now the profits in all of these hold-
ings are enormous. Loew has a profit of
approximately $1,500,000 in the State theater
in New York, and large profits in the Los
Angeles theater and in its Hollywood studio
lot.
"Famous Players can make a similar show-
ing] The balance sheet, as of Dec. 31, 1925,
showed property totaling $31,183,245, am
increase by reappraisal of property amount-
ing to more than $18,000,000. For years
this property had been carried on the books
at cost. This gives Famous a book value of
$100 ai share, mainly in prime real estate,
on its 370,114 shares of common stock
after providing $125 a share for the pre-
ferred.
"A motion picture theater automatically
increases the value of surrounding business
property, sometimes as much as 100 per cent,
since it not only brings large crowds to
the neighborhood, but creates a night loca-
tion where the business can be done 14
hours a day instead of eight.
"In the future the chain theater owners
with the increased funds at their command
will take advantage of this situation by ac-
quiring adjoining business property when a
theater site is purchased.
"The outlook for Loew's for 1927 is the
briKhtest in its history, and interests
to the company foresee a phenomenal im
in earnings in the next fiscal year.
"Preliminary figures for 28 weeks
March 14, show net earnings after tax gj
$.1,650,000 as compared with $2,945,14,*
the corresponding period last year. |
"The remarkable feature of the situ:
however, is that these earn
date are after writing
feature films at the rate
montli or TO per cent for the first
* * * The real income from these films 'l
not come until they are placed in ge: )
release, in 1927. It takes frequently tw ir
three years for a major feature to show f
real earning power. Consequently, it is I
too m'uch to estimate earnings of more
$10 a share in the 1927 fiscal year, judiljB'
by the income now being turned in by t [
films from first showings.
ure of the situ: ;»
earnings for 192 11
off depreciatiot it
J of 7 J4 per ct It
Advertising matter wanted for
"Bucking the Tiger" former
Selznick Picture.
UNIVERSAL PICTURES
CORP. OF DELAWARE
730 Fifth Ave. New York City
Insurance Brokerage, being a service and not a conunodity, can
only be equal to the knowledge, experience, and facilities of the organi-
zation rendering it.
Superior brokerage service is positively reflected in the value and
cost of your Insurance — and since there is no charge for the service.
Can you afford any but the best?
INCORPORATED
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
Jersey Chain for James Lyons
James Lyons, of Morristown a'
Madison, N. J., is starting a ch.i
with the building of a house at Was!
ington, N. J., and another at Butli
N. J. 1
»&CiydeO)o
This is a 'Cornerblock' cut furnished
FREE for all Pathecomedies at youi
Exchange.
A COMPLETE LABORATORY
AND TITLE SERVICE
Hhln^S
The Standard of the Industry
723 7th Ave., N.Y.C. Bryant 5450-1
FOR SALE OR RENT
Motion picture laboratory. Palisade,
N. J., near Fort Lee ferry. Ons
story fireproof building, about 2700
sq. feet floor space. Built special-
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
tiv<
etvts
■ay
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for
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vents*
Here^s an Exhibitor Wire from Chicago:
I
"Chicago and Pecria exhibitcrs in attendance at Paramoun -
Birthday Party join in delivering to you our personal cc
gratulations not only upon the smashing array of winners
birthday group as proven in your advance showing of prodt
but particularly do we want to emphasize our endorseme
of the get-together spirit displayed in this meeting whi^
imposes an obligation on all parties to undertake from tlr
day a closer understanding of common problems and
strength reliance upon everyone's intentions to carry on to^
common prosperity and progress."
What 31 Pittsburgh Exhibitors Say:
"Exhibitors of Pittsburgh territory attending 15th Birthdti
Celebration all very enthusiastic about Birthday Grouj.
Marvelous lineup of stars, directors and stories. Trail
indicate lavish productions of great box office power,
congratulate Paramount and wish many more such annr
versaries with a continuation of such products as birthda
group."
39 Indianapolis Exhibitors Wired:
"Exhibitors of Indianapolis territory extend hearty congrati
lations on this new and progressive idea of holding joir
exhibitor and producer meetings. We have never before bee
sold so thoroughly on any product as on 15th Birthday Group.']
A Message from Michigan Exhibitors:
"Twenty-five Michigan exhibitors representing over on<
hundred theatres are undivided in gratitude for the high note
of quality and cooperation sounded. Your idea of direct
contact is a most welcome step. We appreciate the big spirit
which has prompted the development of a new era in picture
history. Coming season's product certainly fulfills every
hopeful expectation."
Read what Connecticut Exhibitors Said:
"Paramount product outlined at our meeting is one of the
most heartening and inspiring things in history of our
industry. Paramount once more shows its superiority and
lives up to its name of Paramount."
Exhibitors of C^e^^land Territory Wired:
"Cleveland exhibitors congratulate Famous Players. With
the fine cooperation and the wonderful line-up of stars, stories
and directors, this year will be the greatest clean-up we have
ever enjoyed." i
•~I"-i-r 3-:,. *-'■' •'' « 6 49
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step forward
l^HSS^.Y.tW'X (continued)
Wire from Washington, D. Q, Exhibitors:
"We exhibitors of Washington territory desire to thank the
Paramount organization for the inspiring meeting. Para-
mount again proves itself Paramount. Forthcoming pro-
ductions most formidable array of screen entertainment ever
offered exhibitors. This is truly the greatest birthday party
in history of industry and another milestone of progress in
our business."
Wisconsin Exhibitors Association Wires:
"Undersigned exhibitors representing 39 theatre owners of
Wisconsin not only solidly certify the great line up in store
this Fall but want to endorse in strongest language the
revolutionary policy here inaugurated. It deserves the united
thanks and support of every theatre owner in the nation."
Here^s one from Cincinnati Exhibitors:
"Paramount is deservant of great credit for unprecedented
idea of arranging meeting. Box office plans as well as pro-
duction department picture have been a great inspiration to
us all."
We thank you — each and every exhibitor who
attended these meetings — for the part you played
in making them the sweeping success that they were.
We thank you for listening courteously to our story,
for presenting freely and frankly your problems.
In return we pledge that the spirit of cooperation
between us, fostered by these gatherings, will be
carried out by us to the letter in our future dealings
with you. We pledge that no effort will be spared
to make the Fifteenth Birthday Group of pictures,
which you so generously praise. The Greatest Source
of Profit for Exhibitors This Business Has E'ver Known.
C/>aramount Q>ictur&
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
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POSTAL TELEGRAPH -CQMMEHCIAL CABLES_
-TP-i'liiHRAIVI
"SSTIMS TO «,rB»OSi
,M:x:.naai(M iin -, p^.
THE
5^^
DAILV
Thursday, April 29,
And Thafs That!
MOXLEY HILL. Eastern sales
manager for United Artists, is
on a trip to Canada, and Morris
Safier, district manager, is visiting the
Cleveland, Cincinnati, Chicago, De-
troit and Indianapolis exchanges.
* * *
F. B. O. has acquired the rights to
"Crooks Tours" by Jantes Henry
O'Brien, and George O'Hara will
star in it.
* * *
Alice Calhoun's contract with
Warner Bros, is about to expire and
it will not be renewed.
* * *
Paramount ordered 1000 extras for
"Old Ironsides," 500 well groomed
vien ayid women for "Love's Magic,"
200 players for "Beau Geste" and
200 for "Born to the West," all in
one day from the Central Casting
Office on the Coast ayid all orders
were efficiently filled.
* * *
Carl Laemmle is due in New York
on Friday or Saturday, depending on
how long he stops over in Chicago.
A. J. Xydias, of Sunset Produc-
tions, is in New York consulting with
his representative, M. S. Roseyifield
in the State Building.
* * *
First it was Ramon Novarro in
"Bellamy the Magnificent," then "A
Certain Young Man," now "The Man
From London," but tomorrow's an-
other day.
* * *
Mabel Normand's first under her
new Roach contract will be "Raggedy
Rose." She is due in town today.
* * *
Lois Moran has signed a long term
contract to appear exclusively in
Paramount pictures.
"BARRY"
Booking Combine
(Continued from Page 1)
proven successful. The organization
also went on record as opposed to
Governor Baker's plan of levying a
tax on amusement admission for the
school fund and will fight that and
any other legislation detrimental to
exhibitors that may be presented to
either the Missouri or Illinois general
Assemblies at their next session.
Officers elected were Fred H.
Wehrenberg, St. Louis, president;
W. W. Watts, Springfield, 111., I. W.
Rodgers and Charley Goodnight, De-
soto, Mo., vice presidents; L. C. Hehl,
secretary; Oscar C. Lehr, St. Louis,
treasurer, and Green M. Luttrell,
Jacksonville, 111., sergeant-at-arms.
Executive committee: Joe Mogler,
chairman; W. O. Reeves, J. C. Hew-
itt, T. E. Yemm, W. W. Watts, Lee
A. Bernstein, Charley Goldman, Mau-
rice Stahl, I. W. Rodgers, and Hector
M. E. Pasmezoglu.
Sixteen delegates to the national
convention and an arbitration board
of three and two alternates were also
named. The banquet at noon was at-
tended by 200. The principal speaker
was Director of Public Safety John
H. Brod who spoke on "Cooperation
for Public Safety."
Pawtucket to Fight '
(Continued from Page 1)
Republican "machine," Democrats at-
tack the measure, while citizens in-
dicate their displeasure by sympathiz-
ing with local theater owners. The
Superior Court, it is expected, will
be asked for an injunction to prevent
the State from putting the law into
effect, if Pawtucket theaters must
close doors Sundays, while other cities
and towns are allowed to present
various forms of amusement. Fol-
lowing a conference with Mayor
Charles H. Holt, of Pawtucket, Loew
yesterday announced the possibility
of fighting the measure in the high-
est court.
Loew went to Boston to confer
with heads of the Famous, who oper-
ate two houses in Pawtucket, the
Strand and Imperial. One of the thea-
ters affected is the Leroy, 2800 seats,
the largest in Rhode Island. Mayor
Holt informed Loew that Pawtucket
was taken out of the bill because
church people objected. Loew said,
that Holt reported that as the bill is
now a law, there was nothing he
could do to prevent its enforcement.
Five picture theaters will be closed
Sundays, while four miles away in
Providence, all the houses will be
open. Managers expect to lose much
of their Monday business.
After More Volume
(Continued from Page 1)
Strauss, Balboni, Al Rockett, Ray
Rockett, and Spyros Skouras.
Ned Depinet presided at the morn-
ing session. He analyzed the product
from a selling angle, laying particu-
lar stress on the need for volume dis-
tribution. Lieber gave a talk on the
great year ahead and Spring issued a
final call to the salesmen. Other
speakers were: Harry Wilson and
George Landy of the West Coast;
Guy Morgan, representing Johnny
Hines; E. C. Jensen, representing
Joseph M. Schenck; George Dem-
bow, representing Robert Kane;
Floyd Brockwell, Public Theaters;
Joseph SkirboU, representing Frank
Lloyd. In the afternoon the dele-
gates were taken in busses on a sight-
seeing tour.
After Students
Novel Rivoli Tie-Up to Secure Appli-
cants for Second Paramount
Picture School
The Rivoli has made arrangements
with Famous whereby 30 New York-
ers from 16 to 26 will be given screen
tests on the stage from May 10 to IS
between 11 and 12 noon. The test di-
rector at the Rivoli will receive photo-
graphs and applications as late as
May 6. The photos will be passed
upon by D. W. Griffith, Allan Dwan
and Malcolm St. Clair. Make-up men
and hairdressers will render expert as-
sistance on the stage in preparing for
the screen tests.
After the films are developed, those
showing particular aptitude will be
considered as applicants for the Sec-
ond Paramount Picture School, open-
ing in September. This stunt will be
appropriately tied up with a showing
of "Fascinating Youth," featuring the
graduates of the First Paramount
school.
Westerns for M.-G.-M.
(Continued from Page 1)
radio, while artists and orchestras will
furnish entertainment.
The station will also co-operate
with the Radio Movie Clubs being
sponsored by M.-G.-M. KYVV, Chi-
cago; WHN, New York; VVIP, Phil-
adelphia; WTAM, Cleveland; WJAS,
Pittsburgh and WBZ, Boston, are al-
leady bemg used. Identification con-
tests are being used and the radio
fans are asked to identify the various
stars. The winners are admitted to
the clubs. The announcers also give
the history of the nidustry, in addi-
tion to having entertainment furnish-
ed. Balaban and Katz, the Stanley
Circuit and naturally all Loew houses
are among the theaters co-operating
with M.-G.-M.
Regional meetings will be held as
follows: Buffalo, May 10; Chicago,
May 12; San Francisco, May 18.
Louis E. Mayer, Felix Feist and Pete
Smith will attend. They will also
attend a gathering of exhibitors in
Philadelphia, as will Nicholas M.
Schenck.
Mayer told of welfare work at the
studio and announced work is start-
ting on a $40,000 recreation hall and
swmiming pool. He related the loy-
alty of the stars, such as Jack Gilbert,
who slept at the studio during the
making of "The Big Parade." He
also cited the weekly departmental
meetings.
"If my head swells, I hope it will
break," said Mayer, at one point. He
told of the modesty and simplicity of
other M.-G.-M. executives.
Much enthusiasm was aroused
when David Bershon, western divi-
sion sales manager, announced that
John P. Goring, Forum theater, Los
Angeles, had travelled across the
country to sign for next season's prod-
uct. It is understood Goring made a
$40,000 deposit and has signed for
1120,000 worth of product.
"I am well satisfied, not only be-
cause of my association with M.-G.-M.
officials, but also because I get paid
for it, which is something that I never
got when I was in the picture busi-
ness for myself," said William Ran-
dolph Hearst, in a letter. He de-
clared that the primary object of pic-
tures is to entertain, but that if pic-
tures can instruct and elevate, while
entertaining, they confer a benefit
upon the country. He asserted the
high ideals of the producing heads are
reflected in their pictures.
Pete Smith told of the plans for
"The Fire Brigade" and of the tie-ups
made with Lions, Rotary and Kiwanis
clubs, as well as women's clubs.
W. C. Ferguson and S. F. Seadler
were among the speakers, as was
Howard Dietz.
Purchases Movies Book
Kathleen Norris' new book of short
stories, "The Callahans and the Mur-
phys," has been acquired by M.-G.-M.
for production.
'"Train" Goes Abroad
(Continued from Page 1)
organizations and made tieups vvith
schools. Mayors, other city officials
and newspapermen visited the train
at every stop.
Carrier is carrying letters to the
Prince of Wales, Mussolini, the King
of Belgium, oifficials of Franc l
other countries. The letters il
Prince are from Governor Smill
Will Rogers. Bruce Hooten, \|
Carrier's assistant, will sail m|
at which time the train will be
a send-off by Mayor Walker andl
officials. It will be bedecked by]
of all nations. The itinerary fol
British Isles: London, Cambridge,
ampton, Birmingham, Leicester, Notthl
.Shefiield, Leeds, Bradford, Manchester,
pool, Shrewsbury, Worcester, Bristol,
Salisbury, Southampton and Portsmout
France Rouen, Versailles and Paris. 1
gium: Brussells and Antwerp. Hcj
Rotterdam, The Hague and Amstil
Germany: Hanover, Hamburg and ]
Austria : Prague and Vienna, and if I
permit, Northern Italy, and other citieil
the return trip.
Louis B. Mayer at A.M.P.A^
The speaker at today's meetinjl
the A.M.P.A. at the Hofbrau will
Louis B. Mayer.
Disagree Over Lloy^
(Continued from Page 1)
pictures should be available for ne:
borhood houses six weeks after
close of the first- run engageme
While the exhibitors as an organi
tion are doing nothing about it, .'
dividually they have stated that til,
will refuse to play the picture alii
gether unless it is released witH t
usual protection, namely six weeks i
ter the close of the first-run. , Thisi
the first time that protection of su-
a length of time has ever been giv
a local release.
\0
Phil Reisman, Eastern sales mail
ager for Paramount, yesterday d 1
nied such protection existed in Clevi
land.
"Strogoff" for "U"
(Continued from Page 1)
his work has been done in Franctl
"Michael Strogoff" will follow "Lej
Miserables."
"Les Miserables" in 22 Reels
Los Angeles — Universal will releasel
"Les Miserables" in 22 reels, and in]
two parts. It is French-made.
"The Show World" Completed
Los Angeles— "The Show World," I
with Francis X. Bushman and Billie j
Dove featured and directed by Lois g
Weber, has just been completed by
Universal.
"U" Pictures on U. S. Liners
Dave Brill, of the "Big U" ex-
change, has closed a contract where-
by Universal will provide complete
shows, features and short subjects, to
be shown aboard the United States
Line ships.
Ginsberg-Kann Deals
Henry Ginsberg has closed con-
tracts with 11 exchanges in this coun-
try and two for South America.
They include:
Hollywood Pictures Corp., New York;
Twentieth Century Film Co., Philadelphia;
Independent Films, Inc., Boston; Premier
Films, Inc., Chicago ; Celebrated Players Film
Corp., Milwaukee ; Favorite Film Co., De-
troit; St. Louis Film Exchange, St. Louis;
Trio Prod., Inc., Washington; All Star Fea-,
.tures Dist. Corp., San Francisco; De Luxe
Feature Film Co., Seattle; Fihti De Luxe
Corp., Montreal; and Argentine-American
Film Co., New York City; and Sodiedad
General Cinematografica, New York City. >
»' hi
" sail I
HERE'S SOMETHING
THAT MEANS SOMETHING!
it's a wire from someone
WHO'LL LOVE THEM IN SEPTEMBER
AS HE DID IN MAY
dUSS OF SERVICE
SYMBOL
TELEGRAM
DAY LETTER
BLUE
W6HT MESSAGE
NITE
NIGHT LETTER
ML
If none of these three symbols
appears after the check (number of
words) this H a telegram. Other-
wiseits characterisindicated bythe
symbol appearing after the check.
WEST
NEWCOMB CARLTON, president
UNION
AM
GEORGE W. E. ATKINS, FIRST VICE-PnCSIDCNT
Form 1204
CLASS OF SERVICE
SYMBOL
TELEGRAM
DAY LEHER
BLUE
NIGHT MESSAGE
NITE
NIGHT LETTER
NL
If none of these three symbols
appears after the check (number of
words) this is a telegram. Other-
wiseits characterisindicated bythe
symbol appearing after the check.
The filing time as shown in the date line on full-rate telegrams and day letters, and the time of receipt at destination as shown on all messages, is STANDARD TIME.
Received at
APRIL 27 1926
MB NICHOLAS M SCH£BOK
MiiTRO GOLD'.VYN MAY3B COKVfiMTIOH
HOTEL PfiNHSTLYANIA
KSW YORK CITY
DEAR lAR SCHEMCK PLEA8S PERMIT ME TO TELL YOU HOW ENTHUSIASTIC
WE ARE BECAUSE OP HAVING SECUBBD ALL OP YOUB PRODUCT FOB ALL
OP OUB THEATRES FOB NEXT SEASON STOP ON MY RECENT TRIP TO THE
COAST I HAD OCCASION TO EXAMINE SOME OP YOUR POBTHCOMING RELEASES
AND I AM CONVINCED THAT YOUB PBODUCT MEANS EVEN BIGGER RESULTS
POB US NEXT SEASON THAN LAST THE PICTURES WERE PINE MONEY MAKERS
THIS SEASON BUT WE ABE LOOKING POfiWABD TO GBEATSB RESUI/TS NEXT
SEASON CONGRATULATIONS TO MB MAYER AND YOUR PRODUCING DEPARTMENT
AND BEST WISHES POB A SUCCESSFUL COITVENTION
PUBLIX THEATRES COBPOBATION
BY SAU.KATZ PRESIDENT
,-^
^^ '^1 3! ^ 5S
WAY!
METRO - GOLDWYN - MAYER'S
PARADE OF HITS FOR 1926-27
yAfi brAdstreet
of FILMDOM
Authority
rOL. XXXVI No. 26
Friday, April 30, 1926
Price S Cents
Big Business Mayer for Percentage
The Economic Club of New
fork met Wednesday night,
jovernment officials addressed
t. Among them was W. E.
Humphrey, Republican member
){ the Federal Trade Commis-
ion. He outlined the Commis-
sion's ideas, a sort of creed.
Because it might be held to
have some significance to this
industry, it is here reprinted :
"We do not believe that success
is a crime;
"We do not believe that failure
is a virtue;
"We do not believe that wealth is
presumptively wrong;
"We do not believe that poverty
is presumptively right;
"We do not believe that industry,
economy, honesty and brains should
be penalized;
"We do not believe that incompe-
tency, extravagance, idleness and in-
efficiency should be glorified;
"We do not believe that big busi-
ness and crooked business are syn-
onymous.
"True we will give closer scrutiny
to big business than to small busi-
ness, because of its greater power
for good or evil.
"We believe that 90 per cent, of
American business is honest.
"We believe that 90 per cent, of
American business is anxious to obey
the law.
"We want to help this 90 per cent.
of honesty.
"We want to control or destroy
the 10 per cent, that is crooked."
Non-interference Policy
Col. William J. Donovan, Assis-
tant Attorney General, also spoke.
He made this point: That the De-
partment of Justice under the Cool-
idge -Administration had adopted a
policy of non-interference with "big
business" merely because such busi-
ness had grown to vast proportions.
That the Commission is seeking a
defense for its attitude in the "Alum-
inum Trust" proceedings is sure. It
may be that what Commissioner
Humphrey and Col. Donovan state
is politic at this time. The fact.
is indisputable, however, that they
place the Administration on record
on a matter that is vitally important.
That's the important point.
KANN
Also Says Present Wrangling Be-
tween Producer, Distributor and
Exhibitor Can Be Stopped
Louis B. Mayer, speaking at the
A. M. P. A. luncheon at the Hofbrau
■•■csterday, said that there should be
no fight between producer, distributor
and exhibitor and that the way to
stop it was to incorporate a little of
the Christian Science religion in the
industry.
"Make it pay to be honest, and the
problem is solved," he said. "There
is no reason why each faction should
be damning the other, no reason why
the producer should try to make the
exhibitor fear him and it is possible
for all to get 'round the table and
{Continued on Page 5)
$33,624,443 Gross
For Loew's, Inc., During Six Months'
Period Ending March 14 — Sur-
plus $8,417,023
A gross income of $33,624,443.30 is
shown in the operating statement is-
sued yesterday by Loew's, Inc., and
subsidiary corporations, covering the
28 weeks' period ending March \i
last. Expenses of operation are fig-
ured at $27,326,623.38. The state-
(Continued on Page 4)
Oriental Opens May 4
Chicago — Balaban and Katz' new
Oriental, on Randolph St., is sched-
uled to onen May 4. Paul Ash, who
has been signed to a five year con-
tract, will appear there.
Mix-Up in Quebec
With Offer of British and French
Concerns to Furnish Films, Prov-
ince Faces Serious Situation
Montreal — With the entrance of
European concerns into the film sit-
uation with an offer to supply the
demand, should American producers
refuse to make contracts after Aug.
1, the situation takes on an even more
serious aspect. Only once in a while
does a British or French film come
to Montreal or Quebec, and of this
(Continued on Page 2)
Questions "U" Default Action
Los Angeles — Default action in the
$55,000 suit of C. E. Holah against
Universaf was under consideration by
Judge Stephens of the Superior Court
vesterday following a brief hearing.
Holah's lawyer states the Superior
Court will not recognize verbal agree-
ment as such an understanding must
be in writing, signed by all parties.
Fox to Build in Brooklyn
Fox has signed contracts for the
purchase of a site at Flatbush Ave.
and Nevins St.. and will build a com-
bination theater, apartment and office
building representing an outlay of
$10,000,000.
"La Boheme" at Forum, Los Angeles
Los Angeles— The first to play the
Forum, under the contract with M.-
G.-M., will be "La Boheme," sched-
uled to open here, May 13, for an in-
definite run. Other specials are to
follow.
Urged Not to Sign
J. M. Seider Tells Exhibitors to Hold
Off on All Bookings Until After
Los Angeles Convention
Joseph M. Seider cautions all M.
P. T. O. A. members to refrain from
signing contracts until after the con-
vention, when a full report on the
producing situation will be rendered.
According to national headquarters,
many theater owners have booked
features during the past few months
which they have failed to receive.
The "Official Bulletin" of the or-
ganization also carries this writing:
"At no time in the history of the
industry has the contract situation
been in such a derelict state."
Seider states additional clauses
(Continued on Page 5)
Printers' Film Ready
Colorado Springs — "His Brother's
Keeper," a film made at the Union
Printers' Home, will be shown in
New York at a ball to be given Sat-
urday night by the Sphinxes, a club
of printers. Old timers who worked
under Dana, McCullagh and Watter-
son and set type by hand appear in it.
West Coast Producer Here
H. E. Dodge, president of Good-
will Pictures, who is in New York
from Hollywood, is making a series
of six features starring Jack Mower
the first being "Melodies." He_ is
also producing a 10-episode' serial
"Officer 444." featuring Ben Wilson
and Neva Gerber.
Loew's Norfolk Opening May 10
Norfolk, Va. — Terry Turner of
Loew's is here for the opening of the
State Monday, May 10.
New Studio Officials at 1st Nat'l
Edward Berry has assumed his
new duties as manager of the First
National studio. J. H. Nadel, who
has been business manager of the
First National Eastern units, has
been made assistant studio manager.
J. and V. Turnover in June
Seattle — Possession of the Jensen
and Von Herberg houses will not be
turned over to North American Thea-
ters until the middle of June.
Thanks to Geebeej Frawley for bed and board
at A. C. Enjoydit. N.Gwyn. — Advt.
Golfers, Attention!
Sign this and forward to any member of the Film Golf Conunittee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday^
June 8, at the Winged Foot Golf Club, Mamarcneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 4Sth St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Richard Carle May Produce
Los Angeles — Richard Carle is here
planning for production of some of
his musical comedies. John J. Con-
nolly, formerly with Jack Coogan,
Sr., is affiliated with him.
Junior Stars Contracts Renewed
The three months contracts award-
ed March 1 to the junior stars, gradu-
ated from the Paramount school, have
been renewed to run for six months
from June 1.
M, P, T. O. of N. J. Board Meets
Atlantic City— The Board of Di-
rectors of the M. P. T. O. of N. J.
are meeting here. Routine business
was taken up yesterday with sessions
continuing today.
Hans Tiesler in Town
Hans Tiesler, short reel producer,
is in town from the Coast, making
his headquarters at Tennek Film
Corp.
tHC
■<&^
DAILY
Friday, April 30, 1926!
«LXXXVINo.26 Friday, Apr.30, 1926 PriceS.Cents
DHN W. ALICOATE
PubKsiier
Copyright 1926, Wid's Films and Film Folks,
lie. Published Daily except Saturday and hoi-
Jays at 1650 Broadway, New York, N. Y.
. \V. Alicoate, Treasurer, Maurice D. Kann,
kditor ; Donald M. Mersereau, Business and
jdvertisiiig Manager ; Ralph Wilk, Travel-
tig Kepresentative. Entered as second-class
natter Jlay 21, 1918, at the post-office at
<'ew York, N. Y., under the act of March
, 1879. Terms (Postage free) United States,
utside of Greater New York, $10.00 one
ear; 6 months, $5.00; 3 months, $3.00. For-
ign, J15.00. Subscribers should remit with
rder. Address all communications to THE
"ILM DAILY, 1650 Broadway, New York,
I. Y. Phone Circle 4736-4737-4738-4739.
;able address: Filmday, New York. Holly-
'ood, California — Harvey E. Gausman, 6411
lollywood Blvd.; 'Phone, Granite 3980.
<ondon — Ernest W. Fredman, The Film
lenter, 58, Great Marlborough St., London,
V. I., Paris — La Cinematographic Francaise,
, Rue Saulnier.
Financial
A bull movement yesterday brought trad-
ig on the Exchange to a new high level
or the week and increased buying sharply,
.espite the fact that banks called loans free-
Y and money rates were much more firm.
?he Curb also experienced considerable ac-
ivity, but the bond market was duller than
t has been for some time.
Buying was chiefly in high grade indus-
rials. The speculative stocks, while not
leglected, were shied from. Film stocks
igged slightly. Small gains and losses were
be net result of the day. '
Quotations
ialaban & Katz
Eastman Kodak
'amous Players . .
"am. Play. Pfd. ..
Filtn Inspection
First Nat'l Pfd.
"ox Film "A" . .
"ox Theaters "A"
Intern'l Projector
.lOew's, Inc
detro-Gold. Pfd.
i.. P. Cap. Corp.
>athe Exch. "A"
Paramount B'way
ikouras Bros
*Stan. Co. of Am.
rrans-Lux Screen
Universal Pictures
Univ. Pict. Pfd.
Varner Pict. "A"
Warner Bros. . .
t Bond Market
* Philadelphia Market
* Last prices quoted
High Low Close Sales
. 68J4
68
68^
10974
123Ji
121 '4
121 >4
119J4
119Kj
119/2
4H
99H
65/s
64
6454
23Ji
22^8
23%
10'4
38H
iiy*
37J4
22 H
22^
2-m
20!/,
20
2U'4
50^
50'/2
50 '4
96^
96J4
96H
49J^
49^1
49 /a
51
8^
8H
m
29^
91 "4
1S54
i4'4
14>4
45 /a
3,100
100
1,300
2,000
l",566
100
400
300
700
500
'■ioo
Lease Worcester House
Worcester, Mass. — The Worcester
Dlympia Co. has leased of Benjamin
;. Coonen for 15 years, the theater
low being erected on Portland and
^ranklin Sts. The house will open
ibout Nov. 1, known as the Capitol,
ind will seat 1,850.
Vital Schedule Filed
Liabilities in the schedule filed by
Vital Exchanges, Inc., include $194,-
680, due the Realty Factoring Corp.,
$11,276, to Rex-Hedwig, $43,094 to
Davis Dist. Division, $18,860, to Ker-
man Films, §10,000, to Mrs. Wallace
Reid and $7,254, to Astor Prod. As-
sets include $300,000 in royalties and
outstanding contracts, $134,602 in fix-
tures, advertising matter etc., and
cash in bank $32,715.
Vital of Philadelphia Formed
Philadelphia — Vital Exchanges of
Philadelphia has been incorporated
for $50,000.
Casting Offices Discontinue
Mike Connelly is discontinuing his
casting office and Leon and Brand
will also close up. Louis Leon is go-
ing into another line of business while
E. J. Brand leaves for the Coast the
latter part of the week.
James Kirkwood with "U"
Los Angeles — James Kirkwood has
signed to play a lead in Universal's
"Butterflies in the Rain," starring
Laura La Plante, with Edward Slo
man directing.
Renee Adoree En Route
Los Angeles — Renee Adoree, bor-
rowed from M.-G.-M. by Famous,
Norman Trevor and William Powell,
leave today for New York to join
the cast of Meighan's "Tin Gods."
Re-Elect Pathe Officers
Pathe Exchange Inc., has re-elect-
ed its entire executive personnel.
Flori Still Technical Director
Robert Flori is still on M.-G.-M. 's
staff of technical directors and has
not been made a picture director, ac-
cording to the home office.
Botsford Back from Trip
A. M. Botsford is back at the Pub-
lix office after visiting Jacksonville,
Sanford, Talatka, Dayton Beach, New
Smyrna, Cocoa, West Palm Beach,
Lake Worth, Fort Lauderville and
Miami.
Civic Theater May Go
Calgary, Alta. — The Princess, owned
by the city, may be turned into
a school. Various exhibitors have
tried to make it pay, but to no avail.
Now, the authorities are considering
a proposal to lease the house to the
School Board.
Stevenson's Chain Grows
Henderson, N. C. — S. S. Steven-
son's Theaters, Inc., will soon start
work on a new theater here, which
will be the ninth. C. C. Benton of
Wilson, N. C, is the architect.
Saxe Laimches News Reel
Milwaukee — The Milwaukee Journ-
il-Saxe Theater News Weekly is the
lame of the new magazine reel which
the Saxe Amusement Co. will show
at the Wisconsin and in all of the
Saxe houses in Wisconsin.
^SMadet^ii,
Utmost in ScreenBrilliancy
Mix-Up in Quebec
(Continued from Page 1)
small number few gain any amount
of popularity.
N. L. Nathanson, representing Fa-
mous, maintains that his company
made no threat but only asked for
more leniency, and a better under-
standing on the part of the Quebec
censors. However, as the threat was
made by someone that no more films
would be sent into the province un-
less the board was easier with the
shears, it is quite apparent what the
ultimatum meant.
New Theater on 1st Avenue
A syndicate, headed by Irando Bo-
lognino, has bought property at 3ra
St. and 1st Ave., where they will ereci
a theater in 1927 when present leases
expire. The syndicate owns a num-
ber of East Side houses but is noi
connected with the Lawrence Bolog-
nino concern operating along 8th,
Avenue.
Here for Swanson Film
Richard Rosson, who is directing
Gloria Swanson in "Fine Manners,"
has engaged Helen Dunbar for a
character role. Miss Dunbar will ar-
rive from the Coast today.
"Fearless" Series Selling
Chesterfield announces sales of
their "Fearless" police dog series to
Masterpiece, of Philadelphia; Brom-
berg Attractions, of Atlanta; Prog-
ress, of St. Louis and Standard Film
Service, of Cleveland.
Sam Bleyer to Manage
Reading — Sam Bleyer, of New
York, will manage the Liberty here,
when taken over by Rowland and
Clark.
Jessel, Master of Ceremonies
George Jessel will act as master of
ceremonies at the Film Players' Club
Springtime Frolic tonight, at the
Astor.
First Nat'l Group Back
Al and Ray Rockett and Milton
Sills will arrive in New York today,
from Chicago where they attended
the First National sales convention.
Arlette Marchal Signed
Los Angeles — -Marshall Neilan has
signed Arlette Marchal for the role
of Zicka in "Diplomacy."
Capitol Bills "Brown of Harvard"
For the week of May 2 the Capitol
will show "Brown of Harvard."
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Pbone Pcnna. 6564
National Acquires Jeffery Theater
Chicago — National Theaters Corp
has taken over the Jeffery, 71st and
Jeffery Sts., formerly owned and I
operated by Newell, Retchin and
Shaak. National also operates the
Capitol, Stratford, Cosmo, Chatam \
and Hamilton.
«9AC" CiydeGook
Phis is a 'Cornerblock' cut furnishe<] j
FREE for all Pathecomedies at youi h.
£xchange. |
I Ward Cine laboratory Jnc.
U 216-222 Weehawken St.
I Union City, N. J.
8 Telephone Union 4800
f<t G. BERT WARD. Prei.
•» _
* > •> •.* *,* M M *•* *.* *fi M *.* *t* *.* *.* *.* *.* K**,* *fl M ' J>*.**>*j»^
FOR SALE OR RENT
Motion picture laboratory. Palisade,
N. J., near Fort Lee ferry. One
story fireproof building, about 2700
sq. feet floor space. Built special-
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse BIdg.,
Jersey City, N. J.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Tides
1476 Broadway
Telcphonet Bryant 9330-9331
f
AN IMPORTANT EDITORIAL
ABOUT METRO-GOLDWYN-MAYER
\. reprint from the editorial
<f William A. Johnston in
lotion Picture l^en's, Apr.
4th, 1926.
'y-^-.-i
iil^Miiiiii
MARCUS LOEW —
great showman — will
very soon celebrate
his twentieth anniversary in
the picture business. Twenty
years of achievement about
which much could be written and from many di£-
ferent viewpoints.
But let's take just this one point — because it's
vital. Ours is the show business. It is a business
all its own and all by itself.
It demands showmen.
Not steel or oil or cement men — but shQwmen;
not necessarily great organizers and executives, but
men of show ideas and experience and genius.
Showmen — for a show business. That is the pro-
duction chapter of to-day.
*
*
*
MARCUS LOEW is not only a showman —
he is a great showman. He has surrounded
himself with showmen — at the studio; in
the home office; in distribution; in the theatre.
The story of Metro-Goldwyn-Mayer is the story
of showmen. The company has an exceptional
plant. That is a big factor both for production,
quality and economy. Metro-Goldwyn-Mayer has
other large resources, including a national theatre
outlet. But I believe the reader will agree with me
— every reader, whatever his affiliations — that,
however much these factors count in any produc-
tion regime, it is the showmen that count most.
*
*
METRO-GOLDWYN-MAYER has show-
man power. Turn to Broadway for the
proof.
Last week an amazing record of picture success
w^as made. There were twelve important films —
and together they grossed no less than $331,127.
Of the twelve, Metro-Goldwyn-Mayer contrib-
uted one-third: 'The Big Parade," with $20,582;
"Ben Hur," with $20,500; "Mare Nostrum, $12,275 ;
and "La Boheme," $10,697.
Four pictures with an aggregate gross of some
$64,000— and meeting this figure pretty steadily,
not for one week only, but week in and week out
as they run. •
Emphatic testimony to showman power; to
M-G-M's production policy, as guided by Louis B.
Mayer, Irving Thalberg and Harry Rapf, and a
mighty fine anniversary present for Marcus Loew.
A WISE POLICY FOR EXHIBITORS:
SIT TIGHT AND WATCH M-G-M!
DAILY
1
Friday, April 30, 192
And That's That!
By ■■BARRY"
The first showing of a motion
picture in New York took place in
1806 at Koster and Bial's before they
moved to 34th St. and Broadway
It was while the music hall was on
23rd St., just west of 6th Ave., that
the show was put on. A. S. White,
one of the three men who helped stage
it, is a neighbor of ours and — that's
that.
* ♦ *
Mr. and Mrs. Marcus Loew, accom-
panied by Mr. and Mrs. M. Oppen-
heimer sail on the Leviathan today.
They ivill have good company as Will
Rogers and his boy, and Lee Shubert
are also on board.
* * *
C. C. Burr has completed camera
work on "The Brown Derby" with
Johnny Hines.
* * *
Pat O'Ma.lley did it. Sported the
first straw hat of the season on the
Avenue. The public turned to look,
while Joe Weil and his cameramen
did the rest.
* * *
William Cohill, Paramount casting
director, has a card index file with
names, addresses and telephone num-
bers of about 10,000 aspirants.
* * *
Louis B. Mayer, at the A.M. P. A.
luncheon, "Shelve the bad pictures or
let the vaudeville theaters have
them."
* * *
Warner Bros, tried out their new
musical device with the second reel of
"The Sea Beast" and report it was
"a thrillthat comes but once in a life-
time."
* * *
Madge Bellamy won't see much of
the big town. The destruction of
S^OO ft. of "Black Paradise" mnde re-
takes necessary so the star will not
arrive here until May 6, and then
sail the following day.
* * *
Another party at the Astor tonight.
The Film Players Frolic will hold
forth with many players scheduled to
attend.
* * *
Pete Smith says he is growing old
so fast and his boss growing so
■young that soon he'll be able to call
him "Louie" and not Mr. Mayer.
* * *
Milton Simon, special Rayart rep-
resentative and, Richard Weil, direc-
tor of publicity and advertising, leave
for Atlantic City today to attend the
De Luxe Film Corp. conferences.
Oscar Neufeld and Sam Stiefel of De
Luxe arranged the meeting.
Prologues for Chicago House
Chicago — • The Belmont, which
Lubliner and Trinz will open early in
May, will supplement pictures with
presentations and a large orchestra.
Stem Theaters in New Office
Newark, N. J. — The executive of-
fices of Stern Theaters have moved
to the Federal Trust Bldg., 24 Com-
merce St.
Film Aids Medical Science
At a session of the New York
Homeopathic Medical Society a mo-
tion picture was shown which illu-
strated the new Barraquer method
for removing a cataract from the eye.
Child Delinquency Reduced
Washington — Child delinquency,
frequently attributed to films, has
decreased during the past 10 days,
according to the Children's Bureau
of the Department of Labor.
Martin Building Studio in Florida
West Palm Beach, Fla.— The W.
H. Martin Photoplays Corp., which
recently completed a Wild West pic-
ture, is preparing to build a new stu-
dio here.
West Coast House to Open
Los Angeles — The Mesa, newest
of the West Coast chain, will open
tomorrow. The house will have four
changes weeklj'. First attraction
"Mike".
Million Dollar House for Jacksonville
Jacksonville, Fla. — Jacksonville's
new million dollar theater, to be erec-
ted on the present police station site,
will be begun about June 1.
Theodore Roberts 111
St. Louis — Theodore Roberts, who
is appearing here in a vaudeville
sketch, is again confined to his room
with rheumatism.
Fuller Managing for Fox
Charlotte, N. C.^ohn Fuller, for-
mer manager for Pathe, is now man-
ager for Fox, succeeding Walter
Price who goes to Washington.
Fire Destroys Texas House
Thornton, Tex. — A recent fire total-
ly destroyed the Star, and threatened
an entire business block.
Greenwood, Neb. — Lack of patronage has
caused closing of the Beacon.
Hope, N. D. — Bids have been called for
in remodeling and repairing planned at the
Opera House.
Franklin, Neb. — Harry Gould is the nevf
owner of the Rex.
Letts, la. — L. Brookhart has taken pos-
session of the Family, which he recently
purchased from A. D. Crumley.
Jewell, la. — John R. Forseman is operat-
ing the "Strand, purchased recently from
Stanley G. Fuller.
Brunswick, Neb. — Tom Sallaway now is
managing the Opera House.
AtlaTitic, la. — Byron Watson and Bruno
Pierce are now operating the Garden.
Gibbon, Neb. — Joe Mauler is the new
owner of the Electric.
Jacksonville, Fla. — The Rialto, where sec-
ond run features are shown at ten cents,
with daily change, has been remodeled.
Cotter, Ark. — The Cotter has been entirely
remodeled.
$33,624,443 Gross
(Continued from I'aje 1)
ment also indicates that dividends
paid on M.-G.-M. preferred stock
amounted to $155,077.
The net profit for 28 weeks ending
March 14 is given as $3,651,753. The
consolidated balance sheet shows
that Loew theaters paid out $55,713.-
71 in admission taxes dui-ing the
period. Property 100 per cent owned
is valued at $31,521,173.64. The sur-
plus, March 14, was $8,417,023.49.
Loew Officials Return
Louis K. Sidney returned to the
Loew office Monday after a visit to
houses using presentations in St.
Louis, Pittsburgh and Cleveland. Lio-
nel H. Keene of the Loew force re-
turned from New Orleans, Dallas,
Nashville and other places on the
same day.
Becomes Ballet Master At Miami
Alexis Ruin, former member Rus-
sian Imperial Ballet, on May 15 be-
comes leading dancer and ballet mas-
ter at a picture house in Miami, hav-
ing been secured through George Dol-
lini. Joan Etton will be the premier
danseuse. Dollini has brought to this
country Hart, Roberts and O'Neill,
English dancing comedians. Negotia-
tions are reported on to include the
act on the Publix route. He is also
booking William Horlick's gypsy act.
Series for Cranfield and Clarke
_A series of two reel Nell Shipman
pictures have been acquired by Cran-
field and Clarke.
Townsend Injured
Yuma, Ariz. — James Townsend
M.-G.-M. was severely injured in
wind and electrical storm which d|
molished a camp near here. He w[
struck by a flying timber. Rudoln
Valentino left the previous day ff
Los Angeles.
Balaban To Look For Acts
A. J. Balaban, of B. & K., is expec
ed in New York from Chicago Mot
day to search for acts suitable for u;
as presentations. He will remain hei
two weeks. With him will arriv
Frank Cambria, who will have charg
of Rivoli prologues during the sun
mer.
Residents Oppose Theater
New Haven, Conn. — Associate
Theaters, Inc., are seeking a permi
for a $150,000 house on the commun
i+-- idea at Whatley Ave. Vigorou
opposition is being waged by nearb;
residents.
::i
i-
^^
I
William Morris Bookings
William Morris will start Rudj
Weidoft, saxophone player, on a tout
May 26, when he opens at Loew'.'
State, St. Louis. The Mosconi Bros'
dancing act, opens in Boston a'
Loew's State May 10.
13! i
(it-
New Organist at Canton, O.
Canton, O. — Harry Brown, former-i
ly one of Cleveland's leading theatej
organists, is now presenting specijj
numbers at the Mozart.
Port Neches, Tex. — A. B. Rhodes has re-
opened the Lyric.
REMEMBER YOUR
'^Keeping 'Em Guessing"
Red
Seal
Pictures
Has This Novel Series
produced
by
The Magicians* Club of America
under
Max Fleishers
Personal
Supervision
Entertainment Plus ^|
Exchanges Everywhere
•Ni
THE
ray, April 30, 1926
-Sf(l^
DAILV
red
JJrged Not to Sign
■ (Continued from Page 1)
J flh various distributors want add-
'-"j proposed contract are as fol-
Educational
J Giving that exchange the right to ac-
lor reject the whole or any part of the
lact.
Film Booking Offices
J Increasing the time from one year to
|:n months in which the photoplays un-
l;ontract shall be delivered and played.
Metro-Goldwyn-Mayer
Provides for right to distributor to pre-
lie or read-show at any time any of the
pplays sold to the exhibitor.
Provides for a schedule of exhibition
Provides that "Ben Hur," "The Big
de," "La Boheme," and "Mare Nos-
are not included in the contract.
Gives the distributor the right to sub-
te another story with the same star and
tor.
Patbe Exchange
A clause that would give the ••itract
etuity unless the contract is canceled
|:ither party by 30 days' notice.
A clause providing that the contract
only be accepted by the : General Mati-
, General Sales Manager, the Division
s Manager and the Assistant Division
a Managers of the Distributor (in addi-
to the officers of the Distributor).
Clause providing for percentage.
A clause providing for a guarantee and
entage.
revisions for the price of admission that
exhibitor is obligated to charge and a
SIpension of nee list.
j'rovisions for the purchase by the exhibi-
t of advertising in a specified amount.
'rovisions for the exhibitor spending a
s cihc amount for newspaper advertising.
'lovisions for the featuring of Harold
:• 'I in advertising.
'revisions that no other photoplay exceed-
t\vo vci:\f shall be exhibited at the same
e as the Lloyd picture.
'revisions in addition to Article 14 that
I exhibitcr provide that the picture shall
1 : be advertised within a described terri-
' y. In addition to provisions of Article
provisions that the instruments shall
deemed an application and shall not be
idmg upon Pathe unless it shall be ap-
neU by the Lloyd Corporation and there-
cr accepted by Pathe in the manner pro-
led in Article 23.
It appears that this contract applies only
Harold Lloyd pictures.
United Artists
1. Clause providing that exhibitor shall
y for the photoplay within 14 days prior to
e playing of pictures instead of three days.
2. Clause pioviding for guarantee and
:rcentage.
3. Clause providing for guarantee and per-
:ntage.
Pj-ovision for a definite amount to be spent
r advertising by the exhibitor.
Authorization to the distributor to have
reprsentative in the Box Office.
Relief to the distributor in the event of
1 accident to an employee.
Provision foi the advertising by the ex-
bitor of the star in a type twice as large
1 any other matter.
Right to the distributor to accept the par-
cular application while rejecting a con-
irrent application.
Prima Donna Starts Tour
Isabelle Stone, prima donna, open-
1 a picture house tour last week at
le Valley, Lansford, Pa., having
een booked by Simmons Attractions,
he will play various Pennsylvania
ouses.
The Dixie Jubilee Singers, also a
immons act, play their fourth return
igagement at the Capitol, New
ork, May 10.
ick Laughlin Production Manager
Los Angeles — Fred Miller has en-
aged Jack Laughlin as production
lanager for Far West Theaters,
robably he will have charge of the
litial prologue at the new Carthay
ircle, which will open soon.
Incorporations
Albany, N. Y.— New Gates Amusement
Co., Brooklyn ; theaters. Capital $28,000.
Incorporators, .M. Friedland, L. Oishansky
and O. Liss.
Albany, N. Y. — Kansas Theatrical Enter-
prises, New York; Incorporators, F. Zerner,
R. Jo3ce and L. Mehl.
All(any, N. Y. — Batem Amusement Co.,
New York; theaters. Incorporators, R.
TurnbuU and G. McKay.
Albany, N. Y.— Tiel Amusement Corp.,
New York; theaters. Incorporators, J. Bas-
seches, A. Perlstein and M. Schwartz. At-
torney, M. Lanzit, 342 Madison Ave., New
York.
Columbus, O. — Acme Amusement Corp.,
Cincinnati; theaters. Capital $50,000. In-
corporators, E. Hoover, J. Cetzok and C.
Davies.
Albany, N. Y. — ^Harwill Amusement Co.,
Brooklyn; theaters. Capital $5,000. Incor-
porators, H. Marks, L. Himmelfarbe and S.
Levine. Attorney, S. Kahan, 385 Fifth Ave.,
New York.
Scott A. Palmer Dead
San Diego, Cal. — Scott A. Palmer,
popular Pacific Coast showman, is
dead of pneumonia.
"Skinner's Dress Suit" at Rivoli
"Skinner's Dress Suit," will be the
attraction at the Rivoli week com-
mencing May 2. As next week is
"National Music Week," many special
musical numbers will be on the pro-
gram.
Student Ticket for J. and V. Houses
Seattle — Jensen and Von Herberg
have inaugurated a new students'
ticket, entitling admittance afternoon
or evening at 25 cents, for children
between 12 and 16.
Associated Signs Dog Star
Associated Exhibitors will star San-
dow, police dog, in six features pro-
duced by Van Pelt Bros., for Ches-
terfield Prod.
"Merry Widow" Prologue Closes
Tino and Bell, dancers, closed Sat-
urday night at the Roosevelt, Flush-
ing, L. L, after presenting the pro-
logue to "The Merry Widow."
Anderson Going to Europe
John Murray Anderson sails for
Europe on June 5 to produce "The
Bughouse Cabaret" at the Champs
Elysees in Paris in July. The act
concludes its Publix tour at Atlanta
May 8.
Beetson Joins United Artists
Buffalo — Frank C. Beetson, for-
merly with th American Sugar Re-
fining Company, has joined United
Artists here.
Lois Wilson Coming East
Los Angeles — Lois Wilson leaves
here Friday for a visit East.
OFFICE FOR RENT
With cutting room and vault space
Godfrey BIdg. 729-7th Avenue.
Box K-138 c-o Film Daily
1650 Broadway New York City.
Mayer for Percentage
(Continued from Page 1)
thrash things out so that all will be
amicable. Our old orthodox religion
taught fear and trembling. Christian
Science is based on love and a little
more love and less hate is what is
needed."
He stressed the point that, in his
opinion, good pictures should be play-
ed on the percentage basis, bad pic-
tures shelved, and decried the present
method of advance selling.
Earl Kramer Operated On
Cleveland — Earl Kramer, Universal
division sales manager, was operated
on for appendicitis at the Charity
Hospital here Sunday night. He was
on a sales trip when suddenly taken
ill. His condition is favorable.
"Wampas" Present Sketches
Los Angeles — Two one act plays
were presented by the "Wampas"
at their dinner and dance Monday
night. Pauline Frederick, Alan
Brooks and George Kuwa appeared
in "Too Perfect," and Raymond Hat-
ton in "Julius Caesar," by Waldemar
Young.
James P. Hogan Signed
Los Angeles — Charles Rogers has
engaged James P. Hogan, to direct
Harry Carey's next, "Burning Bridg-
es.':
Now "The Show World"
Los Angeles — Lois Weber's "The
Star Maker," will be known as "The
Show World."
Rin-Tin-Tin for Pittsburgh
Rin-Tin-Tin and his owner, Lee.
Duncan, leave New York Sunday
night to play a four days' engagement
at the Warner house there. He
opens at the Orpheum, Chicago, the
following Monday and then returns
to Hollywood to resume production.
Mildred Davis-Lloyd May Return
Los Angeles — According to the
"Examiner," Mildred Davis-Lloyd
has announced her intention of re-
turning to films. Production will be
under supervision of her husband,
Harold Lloyd.
Phyllis Haver Signed
Los Angeles — Phyllis Haver has
been signed to a long term contract
by Metropolitan.
"Gold Rush" in Los Angeles '
Los Angeles— "The Gold Rush,"
which had a run of 19 weeks at Grau-
man's Egyptian, opened at the Mil-
lion Dollar yesterday.
"Let's Go Home" for Universal
Los Angeles — Universal will pro-
duce a serio-comic feature, "Let's Go
Home" for next season.
EDITING TITLING
TRANSLATIONS
Reasonable Rates
High Class Work
JOHN MITCHAEL FLICK
no W. 40th St. Telephone:
New York Pennsylvania 7534
FOR SALE
All or any part of the following:
600,000 feet of original news reel negative including all
past Presidents and other celebrities of arts,
sports, religion, politics and War over a period
of fifteen years.
50,000 feet of war negative. Battleships, troopships,
convoys, airplanes, Zeppelins, troops, marching,
fighting, in camp etc.
500,000 feet of birds, animals, industrial, scenic and sci-
entific material.
500,000 feet of atmospheric and travel pictures of every
country under the globe.
Also any stock library scene you might want.
WAFILMS INC.
WALTER A. FUTTER
President
130 West 46th Street
NEW YORK CITY
Bryant 8181
H ^ ■" '^is^ ,'
\)eca'
dont matfci'
■Sttill malss money-
fast the same
■^^%
Jwmin^ can heai^
ihese-Tiof even
iheJieah
' NORMA TALMADGE
in "Kiki"
COLLEEN MOORE
in 'Irene"
CORINNE GRIFFITH
in "Mile. Modiste"
RICHARD
BARTHELMESS
in 'Tlanson's Folly"
HARRY LANGDON
in "Tramp, Tramp, Tramp"
"THE GREATER GLORY"
a Special
"OLD LOVES AND NEW"
adapted from "The Desert
Healer" by E. M. Hull,
author of "The Sheik"
MICHAEL ARLEN'S
"The DANCER of PARIS"
FRANK LLOYD'S
"THE WISE GUY"
<THE WILDERNESS
WOMAN"
the year's biggest comedy
"The SPORTING LOVER"
Drury Lane sensation
"SWEET DADDIES"
'TtlER SECOND CHANCE"
and a hit a week
from now until
September. Then
the ''Banner
Group'' starts.
lirAt national Pictures
or profits all year round
I
X age: It
EXHIBITORS
DAILY REVIEW
INCLUDING EXHIBITORS REVIEW
A Newspapir Devoted to the Motion Picture Industry
FRED J. McCONNELL, Editor
CONTENTS
United Artists Invade Foreign Field 7
Jersey M. P. T. O. Seek Better Power , 7
B & K Profits Drop , _ 7
Paris Carries Film Folk -. _ 7
$2,000,000 IN New Issue _ 7
Orange Gets New Theatres _ _ _ 7
Dividends Declared _ 7
F. N. Eastern Studios On Summer Schedule _ 8
Clearing House _...._ _ 8
Boatman Parade in Kansas City _.... 8
Mastbaum Day Declared -. _._ _ 8
Buland Leases Theatre _...._ 8
Ponca Gets Charter _ 8
Seven Films Total 81% of Returns _ 9
McGeehan Signed _ 9
C^hanges Made in Branches - _ 9
German Director Signed 9
Close Mexico Deal 9
Who's Who With Hal Roach
Artclass Under Full Steam
More Outlets For Red Seal _
F. B. O. Makes Promotions
Trans-Lux in Canada
Six Years in Only Two Studios
10
10
10
10
10
10
100% FOR North Carolina _ 11
American Films in Sudan _ 11
New Multiple Unit on Market 11
Buy Norris Book _ _.. 1 1
Sidney R. Kent Lauded by Exhibitors - _ 12
Immigrants See Pictures _ , 12
"The Brown Derby" 12
Camera Men to Hold Ball 12
Pickford-Fairbanks Route 12
See Air Films in Fox News Reel 13
Ginsburg-Kan n Mo\es - - 1 3
P. D. C. Units Under High Pressure 14
3 More Suits Filed by Aetna _ - 14
Close European Deal 14
Hummell Appointed by Columbia - - _ 14
Contract Extended for Day 14
REGULAR DEPARTMENTS
M AC Observes - 7
Along Film Row , 8
April's Money Makers 9
Coming Events _ 12
Tape and Ticker -- _ 12
Broadway Theatres 13
Box Office Reviews 15
Short Feature Reviews 17
Copyright, 1926, by Exhibitors Review Publishing Corporation
Ceo. C. Williams, President; Fred J. McConnell, Vice-President; F.
Meyers; Michael L. Simmons, Associate Editor, Theatre Management;
Henry A. I.inet, News Editor; A. Bernstein, Staff and Short Subject Editor.
Larry S. Harris, General Manager; James A. Cron, Advertising Manager;
Heraan J. Schleier, Business . Manager; B. F. Livingston, Circulation
Manager.
Executive and E.iitorial Offices: Hearn Building, 45 West Forty-ftfth
street, New York. Telephone, Bryant 6I6O. Address all communications to
Executive Offices. Pufclished daily at New York, N. Y. by Exhibitor Review
Caryoration. Subscription Rates: Postage paid per year, United States,
$5; Canada, $8; Foreign $13; single copies, 10 cents. Remit by check.
Bisney order, currency or postage. Entered as second-class matter January
4, 1926 at Post OfHce at New York, N. Y. under the act of March 3, 1879.
FROM THE
TALK OF THE
INDUSTRY TO THE
TOP OF
THE INDUSTRY!
TRY to stop Metro-Goldwyn-Mayer !
IT can't be done.
FROM The Talk of the Industry
TO the Top of the Industry !
AND still going so strong
OUR competitors are breathless
TRYING to keep up.
BUT they can't keep up.
IT takes showmen to make road-show
pictures.
IT takes practical producers
TO turn out the brand of attraction
THAT M-G'M hands you.
THE same wise boys who made the
M'G-M hits of this year and last
ARE behind M-G-M's Parade of Hits
for 19264927.
THIS coming year it's going to be
M-G'M more than ever
AND you'd better clear the decks and
clear your desks
OF the bunk, the inserts, the promises,
the April-fool propaganda.
GET ready for the real honest^o-
goodness showmanship product.
YOUXL thank us later for this tip in
time:
DON'T sign anything! Here comes
-G-M'S PARADE OF
HITS FOR 1926-1927
HS2SE5ESE5H5S2SZS2S25ES2a52s!
Published daily by Exhibitors Review Publishing Corporation at East Stroudsburg, Pa., and New York, N. Y. Editorial Offices, 45 West 45th Street, New York City. Subscrip-
tion $5.00 a year. Entered as second-class matter Jan. 4, 1926. at postoffice at East Stroudsburg, Pa., and additional entry at New York, N. Y., under Act of March J, 1879.
HERE'S SOMETHING
THAT MEANS SOMETHING
it's a wire from someone
WHO'LL LOVE THEM IN SEPTEMBER
AS HE DID IN MAY
I
I
CUSS OF SERVICE
SYMBOL
TELEGRAM
DAY LETTER
BLUE
r«6HT MESSAGE
NITE
NIGHT LETTW
NL
If none of these three symbols
appears after the check ( number of
words) this is a telegram. Other-
wise its character is indicated by the
symbol appearing after the check.
WEST
NEWCOMB CARLTON, president
UNION
AM
GEORGE W. E. ATKINS, FIRST VICE-PRCSIDCNT
Form 1204
CLASS OF SERVICE
SYMBOL
TELEGRAM
DAY LEHER
BLUE
NIGHT MESSAGE
NITE
NIGHT LETTER
NL
If none of these three symbols
appears after the check (number of
words) this is a telegram. Other-
wiseits characterisindicatedbythe
symbol appearing after the check.
The filiag time as shown In ttie date line on full-rate telegrams and day letters, and the time of receipt at destination as shown on all messages, is STANDARD TIME.
Received at
APRIL a? iyii6
MB NICHOLAS M SCHUNGK
MiiTRO (JOLDWYN MAYiiR COHViiUTIOII
HOTEL PiSNNSYLVANIA
HEW YORK CITY
BEAR ME SCHEWCK PLEASE PERMIT ME TO TELL YOU HOW ENTHUSIASTIC
WE ARE BECAUSE OF HAVING SECURED ALL OF YOUR PRODUCT FOR ALL
OF OUR THEATRES FOB NEXT SEASON STOP ON MY RECENT TRIP TO THE
COAST I HAD OCCASION TO EXAMINE SOME OF YOUR FOBTHCOMING RELEASES
AND I AM CONVINCED THAT YOUR PRODUCT MEANS EVEN BIGGER RESULTS
FOR US NEXT SEASON THAN LAST THE PICTURES WERE FINE HONEY MAEERS
THIS SEASON BUT WE ABE LOOKING FOBWARD TO GREATER RESUI/TS NEXT
SEASON CONGRATULATIONS TO MB MAYER AND YOUR PRODUCING DEPARTMENT
AND BEST WISHES FOB A SUCCESSFUL COIWENTION
PUBLIX THEATRES CORPORATION
BY SAM KATZ PRESIDENT
I
■(KWS3* -WW*
i^"^ jSSKSl^SgtN. W^<f^,
ON ITS WAY!
METRO - GOLDWYN - MAYER'S
PARADE OF HITS FOR 1926-27
f
.lay 1, 1926
Pago :>
An Eye-Opener!
Could Anything Be Sweeter?
When you go to your exchange to book
short subjects, wouldn't it be a grand and
glorious feeling if you could but shut your
eyes, wave your pencil blindly, and bring it
down plump on the title of a picture that
would be sure to take your audience by
storm?
Fortunately, pictures are not picked that
way. Nevertheless, we are all blind to
their possibiUties until we have a definite
re-action from an audience.
Ah! — That's where next Saturday's issue
of Exhibitors DAILY REVIEW comes in.
It will be an eye-opener of the most wel-
come kind. For, from Maine to California,
from the lakes to the gulf, has come direct
word from showmen as to the best short
subjects they played during the month..
For you, this means no more bhndness, no
more wild picking. Saturday's issue gives
you the "low-down".
The list which appears in next Saturday's
issue, gives you the finest kind of booking
guide available. The stuff that went over
BIG! It gives you a 100% chance to pick
the pictures that make patrons shake you
by the hand and say: "Thanks for the good
show, Mr. Manager; give us some more
Uke it." Now — could anything really be
sweeter?
■JirAt
national
HctureA
The greatest line-up tha
industry ever saw— unquesi
tionably. The most astound-l
ing set of made to orden
record-breakers even
grouped for one season by^
any one company. I
Be wise! j
Hang your hat with the boys
who are building new millioni
dollar theatres on last year'ss
profits on First National!
Pictures. i
September
19^7
lay 1, 1926
'atre I
EXHIBITORS
DAILY REVIEW
Including EXHIBITORS REVIEW
A Newspaper Devoted to the Motion Picture Industry
ol. 19
SATURDAY, MAY 1, 1926
No. 34
I.P.T.O.OFN.J.
OUT TO BETTER
POWER SERVICE
'heatres Left in Dark by
Break- Down in One-
Set Cables
At the meeting of the New Jersey
lotion picture theatre owners held
It the Ritz CarUon Hotel, Atlantic
Zity, on Thursday, a committee was
ippointed to confer with the Public
Service Corporation of the Stale on
the necessity of putting two electric
set cables into each important town
nstead of one, to prevent breakdown
n current supply.
This action was necessitated by two
"ecent occurrences, within the last
en days, in which theatres were left
dark because of a breakdown in cur-
rent.
The organization also passed a
esolution '.-ondemning the recenc ad-
lition cf clauses by distributors to
he stan''ard (;:-,hil)iiion contract.
The meeting was very well at-
cnded and one of the most success-
ul ever held. Those members who
attended were: Samuel Stiefel;
Oscar Newfeld ; Isador Epstein; Ja-
cob Fox, Beverly; Benj. Shindler,
(Continued on page 8)
B. & K. PROFITS DROP
There has been a drop of almost
$100,000 in the net income of Bala-
ban & Katz Corporation of Chicago,
and their subsidiaries, for the year
ending Jan. 3, 1926. The figures for
1925 were $1,600,787, as compared
with current income $1,503,690.
EXTRA DIVIDENDS
The Famous-Players Canadian
Corporation has declared an extra
quarterly dividend of 2% on the
company's first preferred stock, pay-
able to stockholders June 1st.
The Paramount Oshkosh Theatre,
Ltd., has declared an extra quarterly
dividend of l->4% on the preferred
stock, payable May 15th.
PATHE DIVIDEND
A regular quarterly dividend of 2%
on the preferred stock of Pathe Ex-
change, Incorporated, was declared at
the annual meeting here this week.
It is payable on June 1st to stock-
holders of record at the close of
business May 11th.
NORTH CAROLINA EXHIBITORS FIRST ORGANIZE
LAST WEEK in Atlantic City we talked with our old
friend, R. D. Craver of Charlotte, about the North Car-
olina Theatre Owners Association. And although Mr.
Craver has temporarily left the exhibiting business. Due to
the sale of his Charlotte theatres to Warner Brothers. He
nevertheless is more than enthusiastic about their association
and its record.
This organization was the first to send a committee to
Washington. To protest against adverse legislation. They
were responsible for the modification of the hundred dollar
tax bill on theatres which zvas modifed to twenty-five, fifty
and one hundred dollars. On the original basis, it would
have unquestionably put many small theatres out of business.
It is surprising how the legislations at Washington. Or
in any state capital, in fact. Listen to the out-of-town ex-
hibitors. They realize that these men protest only when they
have a just cause. They know that only the strongest case
can get them away from their homes. To make the long
trip to Washington. The professional lobbyist, so-called, ac-
cording to Mr. Craver, has a great deal harder time fighting
the battles of the theatre-owners.
The personnel — officers and directors — of this association,
are men of splendid standing in their respective communities.
Many of them are bankers and lawyers and operate theatres
as a side line. But they are intensely interested in the prog-
ress of moving pictures just the same.
Take for instance a man of the type of Senator A. F. Sams
of Winston-Salem. He was present at the First National
convention at Atlantic City last week. And proved a very
representative franchise-holder of that organization. He is
a lawyer and a politician as well as a theatre operator. Other
big men are T. G. Leitch of Greensboro and J. M. Davies of
Salisbury, both on the Advisory board.
In discussing North Carolina conditions with Mr. Sams
last week. He brought up the point that North Carolina has
made more progress in building hard roads than any state
in the union. That this is due to the fact that they have no
large cities. They have any number of good-size, cities. All
prosperous. All connected with each other by fine auto-
mobile roads.
There is no large city to usurp all the publicity and patron-
age of the state. The consequence is that this state is in
splendid condition today. Real estate values are going up
constantly. The weather conditions are so wonderful that
North Carolina is becoming a wonderful resort for hundreds
of thousands of northern visitors every year. A principal
point for golf is Pinehurst. Asheville, N. C, is developing
into a moving picture producing location. And will soon
have a studio.
At a recent meeting at Charlotte of the theatre owners,
delegates were selected for the Los Angeles convention and
UNITED ARTISTS
INVADES FOREIGN
PICIURE FIELD
American Company's Re-
leases Eventually to Be
Booked in 1,200 Ger-
man Theatres
Hiram Abrams. president of
United Artists Corporation, an-
nounced yesterd'ay receipt of a cable
from A. C. Berman, managing direc-
tor of Ifa Film Verleih, G.m.b.H.,
that a contract had been signed be-
tween Ifa, subsidiary of United Art-
ists Corporation, and the Phoebus
Film Company of Germany, whereby
United Artists pictures are given
preference and will eventually be
booked in the 1200 theatres of the
Phoebus organization in German
cities and towns.
This means that the films of Mary
Pickford, Charlie Chaplin, Douglas
Fairbanks, Rudolph Valentino, John
Barrymore, Buster Keaton and Sam-
uel Goldwyn's players will have
precedence over all films in the great
German chain of theatres. It marks
the biggest step of American films
into the European market. Not only
will films released by United Artists
Corporation be shown in the present
Phoebus houses but the American
stars will be seen in twenty large
first-run houses now under construc-
(Continued on page 8)
$2,000,000
M. P. Capital Corp. In-
creases Stock and Issues
$2,000,000 6% Gold Notes
The Motion Picture Capital Cor-
poration has authorized an increase
in its stock from 200,000 to 300,000
shares, no par value. This is the
(Continued on page 8)
"Paris" Carries Film Folk
The French liner flagship Paris,
which sailed for Europe last night,
carried notables from the motion pic-
ture world on it. Jacques Pathe, of
the Pathe Company, who came to
New York to attend the annual con-
vention of Pathe Exchange, sailed
back to France. Dimitri Bucko-
wetzki and his wife were on board.
Buckowetzki completed two pictures
(Continued on page 8)
Exhibitors DAILY REVIEW
is read by the Exhibitors who
control play dates, they have the
purchasing impulse and purchas-
ing power.
Page 8
Exhibitors Daily Ret
ALONG FILM ROW
With BURNEY
L. A. & Jesse E. Jones, have sold
their Opera House in Canon City,
Colorado to B. P. McCormick, who
is reported to be one of the best
theatre managers in the Denver ter-
ritory.
Universal is reported to be seek-
ing n biic- "r a hrs^ r-'n theat. e in
Norfolk, Virginia. Norfolk has plen-
ty of theatres now, with a Loew
House ()i;ennig May 10, and is un-
doubtedly overseated. But few inde-
pendent pictures from even such
companies as Warner, Universal and
United Artists, etc., ever get a first
run showing in that city.
Be V c 'f b-^d l)u nrss, C. A.
Goebel has closed his Eagle Theatre
in Bristol, Va. It may be permanent.
A picture theatre miss, in the tic-
ket-seller's cage, returned to her work
after a five week absence. One of
her patrons asked for the reason and
was told, "I've had Angina." Show-
ing interest, m. p. p. asked, "Was it
a boy or a girl?"
H. Webb Heck, is constructing an
elaborate screen setting for the City
Opera House in Frederick, Md. _ It
will be a reproduction of the interior
of Grauman's Hollywood Egyptian
Theatre and will cost $3,000 to build.
The Theatre re-opens in June.
Russell "Jake" Linn, owner of the
Dixie Theatre at Fairmont, W. Va.,
committed suicide several weeks ago.
The reason attributed was despond-
ency over financial losses.
Mastbaum Day Tomorrow
Tomorrow will be Mastbaum Day
in Eagleville, Pa., a celebration in
memory of Stanley V. Mastbaum,
late brother of Jules E. Mastbaum,
head of the Stanley Company of
America.
The celebration will be held at the
Eagleville sanatorium and Adolphe
Menjou and Gus Edwards will lead
the stage and screen stars perform-
ance. The film board of trade, of
Philadelphia, the Exhibitors Associa-
tion of Philadelphia, and employees
of the Stanley Company of America
will attend.
Jayhawk Incorporates
KANSAS.— The Jayhawk Theatre
Co. of Topeka, has incorporated for
$100,000. The organization is now
constructing a theatre in connection
with the Jayhawk Hotel.
Buland Leases Theatres
ST. LOUIS, Mo.— The Downtown
Lyric and Capitol Theatres have been
taken over from the Buland Amuse-
ment Company, a subsidiary of
Skouras Brothers Enterprises, by the
newly organized Down-Town Thea-
tre Company under a ten year lease.
The Buland Amusement Company
will receive $35,000 annually.
FIRST NATIONAL EASTERN STUDIO
UNDER BUSY SUMMER SCHEDULE
Sells Finished With "Menl
of Steel"— Rockett Starts 1
On "Paradise" Soon
BOATMAN PARADE
Ponca Gets Charter
PONCA CITY, Okla.— The Ponca
Theatre Company, with a capital of
$80,000, has been granted a charter.
George H. Brett, Dr. J. A. Douglass
and Eugene Wetzel are the incorpo-
rators.
Action is the word at First Nii-
tional's New York studios at this
writing. "Men of Steel," "The Sav-
age" and "Puppets" are in the cutting
rooin. 'Mismates" is in its second
week of production. "Subway Sadie"
will start within a couple of weeks,
and preparation is under way for the
start oi "Paradise."
"Men of Steel" is the big steel
special which was produced by Earl
Hudson with Milton Sills starring in
his own story. "The Savage" is aLo
a Hudson production, with Ben Lyon
and May McAvoy featured. "Pup-
pets" is Al Rockett's first production
for First National and has Milton
Sills staried with Gertrude Olmsted
featured. "Subway Sadie" will be Al
Rockett's second First National pro-
duction. Dorothy Mackaill and Jack
Mulhall will be featured. Alfred A.
Santell will direct and Arthur Edesen
will look after the photography,
"Paradise" will be Ray Rockett's
first production for First National.
It will be a film version of Cosmo
Hamilton's novel of the same title.
Milton Sills will be starred and Betty
Bronson featured as his leading lady.
Irvin Willat will direct and Kate
Price and Charlie Murray will have
the comedy roles.
When these are finished there are
more stories on the way to make a
busy summer schedule for these stu-
dios.
P. D. C. Delegations En
Route to Los Angeles,
Stage a Parade in
Kansas City
KANSAS CITY, April 30.— En,
route to the Coast. — The Producers
Distributing Corporation delegation
of conventionites passed through this
city today and were met by brass
bands. The entire party of 55 dele-
gates became Volga Boatmen in an
exploitation stunt for De Mille's pro-
duction, "The Volga Boatman," play-
ing now in New York. They pa-
raded through the main streets, drag-
ging a big four-inch cable rope, two
hundred feet long, and led by a band
playing the Volga Boatmen song.
CLEARING HOU
"Paris" Carries Film Folk
{Continued from page 7)
this year, "The Crown of Lies," for
Famous Players-Lasky, and "The
Midnight Sun," for Universal. Julius
Steger, of United Artists, formerly
Fox studio manager, was also a pas-
senger, as was Mrs. Hug-^ Rip<;en-
feld and Miss Janet Riesenfeld. Dia-
mant Berger, French film director,
who produced several pictures in this
country, also sailed.
N. J. Seeks Better
Power Conditions
{Continued from page 7)
Camden; A. D. Austin, Wildwood ;
Eddie O'Keefe, Atlantic City; Wil-
liam C. Hunt, Wildwood; H. Harri-
son, Westville ; A. E. Friedrick, Cam-
den ; Emanuel Heller, Ocean City.
J. L. Katz, Woodbine ; Samuel
Frank, Hammonton ; Elian C. Leven-
son. Woodbine ; Joseph Levenson,
Woodbine ; John G. Keale, Jersey
City; Edward Holtz, Mount Holly;
Ben Haney, Riverside ; Lew Rosen-
thal, Orange.
Wm. Keegan, Hunt's Theatre,
Wildwood; J. M. Hirshblond, Tom's
River; Lee Newberry, Belmar; A.
C. Hill, Woodbury; Lew Pizor, Au-
dubon ; Jacob Linker, Bridgeton ;
Sidney Samuelson, Newton ; Jos. M.
Seider, Heightstown ; Leon Rosen-
blatt, Bayonne ; John Mannox, Bur-
lington ; E. Thorntaton Kelly, Fort
Lee.
Wm. C. K. Weyer, of Philadel-
phia, attended, as well as Mrs. Oscar
Neufeld, Mrs. Benj. Shindler, Mrs.
J. W. Hirshblond, Mrs. Jos. M. Sei-
der and Mrs. Lewen Pizor.
Mac Observes
{Continued from page 7)
they will go forward with the greetings of North Carolina to
the exhibitors of the nation. The Theatre Owners Associa-
tion wnll be on hand to continue to do its share for the bet-
terment of exhibiting conditions in the United States.
STILL ROOM FOR IMPROVEMENT
'T^ HERE IS too much "I" in this business. And not enough
"-"" " Too many people think of themselves first. And
we.
their companies second. In spite of all the tremendous en-
thusiasm engendered by the high-powered sales executives.
At their convention. Too many men go home and forget that
all the good advice was meant for them. Criticism is far
better than praise. If it's just. Because by overcoming
weaknesses only can men become strong. This is not con-
fined to the distributing organization. It's a fault of the
stiidios as well. The sooner we eliminate the buck-passing
spirit from our make-up, the sooner we shoulder the respon-
sibilities that belong to us. And a lot more. The greater
will be the progress of all of us. Keep in mind that one horse
{Continued on page 10)
Central Casting Corporal!
Answers Call for 190«|
Extras in One Day
Hollywood's new "talent clear!
house," the Central Casting Corp' I
tion, sponsored by the Will H. FI
organization, has just been put ll
terrific test by the Famous Play|
Lasky studio and proved itsel
miracle of efficiency.
The casting concern was org I
ized recently to supply extra pla}]
Qn demand in any quantity to
principal studios on the West Col
In one day Paramount officials asil
for, the, following •high-.grad,c asscJ
ment delivered on short notice: Cl
thousand extra people for Janl
Cruze's "Old Ironsides"; 500 wi|
groomed men and women to fornrl
theatre audience in "Love's Magll
Florence Vidor's first starring pf
ture; 200 players for Herbert Brej
on's "Beau Geste" company, and al
other tetch of 200 for "Born to tl
West," a Zane Grey story which Jo|
Waters is directing.
Iw-
United Artists Invade
Foreign Picture Fiel<l|
{Continued from page 7)
tion throughout the Reich, by Pho<]
bus in the big cities.
Mr. Abrams announced that 1|
would sail for Germany July third tl
supervise details of operation froq
Berlin.
Negotiations which resulted in thi
confirmatory cable received yesterdat
are understood to have proceeded fc
several months between Mr. BermaS
and the Phoebus people in GermanjI
as a part of the United Artists exS
pansion program which began witlj
the election of Joseph M. Schenck a
chairman of the board of director
of the organization and addition o
his producing unit to membership ii
the United Artists Corporation.
The Phoebus chain of houses, whilt
prominent in the capital and princi-
pal cities of Germany, affords grealei
distribution to United Artists prod-
ucts than any American organization
has yet contracted for, because of
their number in smaller cities and
towns as well.
. Mary Pickford and Douglas Fair-
banks, two of the American film stars
whose pictures are included under
the new arrangement, are expected
to arrive in Berlin soon, to view the |
premiere of Miss Pickford's film, '
"Little Annie Rooney." Ifa Film of-
ficials have arranged an unusual re-
ception for them. Phoebus Film di-
rectors were enthusiastic over the i
fact that the couple will make their
visit at so propitious a time.
$2,000,000
{Continued from page 7)
\
same stock now listed on the N. Y^
Stock Exchange, selling for about'
$21.00. This authorized increase will
not be offered to the public directly,
at this time.
The company next week is issuing
a $2,000,000, 6% S-year Gold Note
Issue. These notes will have a con-
vertible right for stock of the com-
pany, during a five-year period, at a
sliding scale rate of $27.50 the first
year, $30.00 the second, $32.50 the
third, $35.00 the fourth, and $37.50.
the fifth year.
i
a> J, 1926
Page 9
lEVEN FILMS TOTAL 81% OF RETURNS
liis List of Winners Will
'Ja^" Up Summer's Business
iisel
BIGGEST MONEY MAKERS OF THE MONTH
st — "The Cohens and Kellys," Universal. Comprised 20%
of all selections,
tnd — '"Irene," First National. Comprised ly^f of all se-
lections.
Jrd — "Behind the Front," Paramount. Comprised 14%
of all selections,
th — "Charley's Aunt," Producers Dist. Corp. Comprised
10% of all selections.
5th — "What Happened to Jones," Universal. Compriseq
8% of all selections. J
[Sth — "Keeper of the Bees," F. B. O. Comprised 7% of all
selections. ^^-^
, — "The Pony Express," Paramount. Comprised 5% of
all selections.
01
Spring is here ! With it the prom-
ise of beautiful weather, and warmer
Mays yet to come. A time of the
!year when the exhibitor must cudgel
iiis mind not only for methods to
cupe with his competitor down the
Mrcet, but with the strongest rival of
all—Old King Sol.
Old King Sol, with his brilliant
smile and tonic rays, will commence
ilirting for the favor of those who
during the winter and early spring
weeks turned as naturally to the mo-
tiun picture for their entertainment as
a seal takes to the water.
Exhibitors the country over — that
IS the practiced, experienced show-
men— know that the coming season,
if ever, is the psychological time for
rutting their best pictures forward.
They know you've got to fight the
ht-st with the best. For in spring and
in summer Old King Sol is at his
best.
A money-maker in summer is tan-
tamount to cooling drink under a
hot sun. Away goes that feeling of
weariness, hot perspiring fatigue. In
come the folks in an unbroken line.
For to the folks, worn out in a long
day's battle with temperature, the
cool, dark theatre, breathing rest and
quiet in every single one of its can-
vas-covered chairs, is a veritable oasis
of ease, especially if the picture is
good. In fact, only when the picture
is good.
No rubbing of a sweating neck with
an overworked handkerchief, because
of business worries. Cool, jingling
silver pieces dancing in over the cash-
till is to an exhibitor what summer
rain is to the flowers.
A Timely Opportunity
How opportune that the above sur-
vey on "What Were the Biggest
Money Makers" is compiled and sub-
mitted just at a time when patrons'
thoughts are in part already being di-
verted to parks, river banks, bus
rides, and long evening walks ! For
here is the only practical antidote
against the much-feared seasonal
slump. The biggest April money
makers ! The biggest money makers
during a month that was unusually
mild and in some respects similar to
the warm months soon at hand.
The line-up for the month shows
some interesting developments over
showing on Broadway, an echo of
which has begun to ring around the
country, as the national exhibitor-
survey shows. Paramount's "Behiiid
the Front" is still the talk of New
York's neighborhood houses, where
it is showing consistently after hav-
ing brought many Broadway audi-
ences almost to their knees with hys-
terics.
Sounds Like Publicity
It is a matter oi actual rccoicl th:il
when this uproarious CJincdy, star-
ring Wallace Beery and Ray Hatton
played the Rivoli Theatre of New
York, a woman patron seeking a
respite in the rest-room from the
avalanche of giggles that threatened
to overpower her, was told by the
matron in charge that on the opening
Sunday, six women were carried to
the lounge suffering from hysterics !
This won't seem so strange to those
who viewed this picture.
Running in consistently good form,
at a time when most of its bookings
might be expected to have expired,
is "Charley's Aunt," which attained
fourth place and represented lO'/o of
all the selections made by exhibitors
In fifth place, and comprising 8% of
all the selections sent in, is Univer-
sal's "What Happened to Jones,"
which finally establishes Reginald
Denny as a foremost box-office at-
traction.
An Unusual Percentage
What cannot help but draw the
spotlight of attention to itself is the
revelation that with "The Cohens and
Kellys" and "What Happened to
Jones," Universal achieves the un-
usual percentage of having 28% of
all the biggest money makers in the
field for the month of April. The
pictures which made the most money
for one or more exhibitors follow :
Abraham Lincoln
Never the Twain
Shall Meet
Girl Shy
Sally, Irene and
Mary
The Phantom of
the Opera
Feet of Clay
The Midshipman
The Great Divide
Wild Justice
Galloping Venge-
ance
Hurricane Kid
The Gold Rush
Peter Pan
Son of His Fa-
ther
The Iron Horse
White Desert
Mike
K the Un-
known
The Lost World
The Auction
Block
The Alaskan
The Thundering
Herd
Sandy
Rex, the Black
Cyclone
Bachelor Brides
The Vanishing
American
Rider of the Pur-
ple Sage
Taming the West
Old Clothes
A really hysterlc.l comedy pair, —
Wallace Beery and Rny Ha n, in
Paramount's "Behind the Front."
Ran third in April's money makers.
Changes Made in Metro-
Goldwyn- Mayer Bran'rhes
Metro-Goldwyn-Mayer announces
the following changes in the man-
agement of its branch distributing
offices :
Alexander Weissman has been ap-
pointed manager of the Albany office ;
E. K. O'Shea has been transferred to
the Buffalo office as manager ; Henry
Kahn, present manager of the Buffalo
exchange, will manage the office re-
cently established in Memphis ; W. A.
Scully has been re-appointed man-
ager of the New Haven office. These
appointmen's '—-imp effective under
date of April 19, 1926.
It is further announced by the
M-G-M organization that the new
Oklahoma City headquarters are lo-
cated at 513 South Robinson Street.
George Sidney and Charles Murray
in "The Cohens and Kellys," a
Universal picture voted the biggest
April money maker.
that of the previous month's survey.
For though as consistent as usual in
bringing to the fore those pictures
which have been up in front right
along, new pictures which have been
released subsequent to the compiling
of the last survey, have won signal
honors.
In the above connection the first
three winners are practically brand
new pictures. It is interesting to
note that all three, when reviewed
in previous issues of Exhibitors
DAILY REVIEW, were "touted" as
excellent box-office attractions. It is
interesting again to note that Uni-
versal, in again bringing home a win-
ner in first place, establishes the en-
viable distinction of having "placed"
a winner in practically every survey
that has thus far been compiled on
"The Biggest Money Makers" for the
various months. "The Cohens and
Kellys" thus matches its Broadway
success with that attained in the so- Mac Observes
called "sticks" as well. Exchange managers smile the
The same can be said of "Irene," smile that won't come off— until
which had a tremendously successful | the exhibitor has gone.
McGeehan Signed
W. O. McGeehan, sporting editor
of the New York Hcrald-Trihunc
and writer of the syndicated feature
"Down the Line," has been engaged
to write the story of Richard Dix's
next Paramount picture, "The Quar-
terback," according to William Lc-
Baron, associate producer at the
Long Island studio. Thomas J.
Geraghty and J. Clarkson Miller are
collaborating with McGeehan in pre-
paring the screen treatment.
German Director Signed
.Mexander Korda, eminent German
director whose latest picture, "Her
Dancing Partner," has won particu-
larly high praise abroad, has been
signed by First National Pictures,
according to a recent announcement
made by Richard Rowland, general
manager. Korda will arrive July 1.
Close Mexico Deal
The Ajusco Pictures Company of
Mexico City, through its representa-
tive, Charles N. Jawitz of New York,
has closed a deal with Messrs. Sim-
monds-Kahn Enterprises for the ex-
clusive distribution of the following
pictures: Charley's Aunt, 4 Chad-
wick Lionel Barrymore specials. Mid-
night Girl with Lila Lee, and three
Banner Productions.
"Atta Boy" for Monty Banks
Monty Banks, who is working un-
der the Pathe banner, announces that
"Atta Boy" will be the title of his
first feature comedy now in the
midst of production at a West Coast
studio. According to A. MacArthur,
who is managing the Banks' produc-
tion unit, the new vehicle is a typi-
cal Banks thrill and spill whirlwind
comedy.
Banks is rapidly forging ahead as
a star comedian in feature come-
dies. Among his productions now
showing are "Racing Luck," "Keep
Smiling" and "Play Safe."
Page
10
Exhibitors Daily Reviei
;[
WORKING ON 13
2-REEL COMEDIES
Red Seal Lining Up New
Distributors to Take Care
of New Product
The latest addition to the Red Seal
product is a series of thirteen two
reel comedies which I. R. Frankl'ii
is about to produce. This series
"Carrie of the Chorus," is based o!i
his own published stories, "Memoirs
of a Stage Doorman." Hazele Har-
mon, Rolland Flanders and a num-
ber of others who are known to stage
and screen audiences are already sel-
ected for the important roles.
In line with the increase in pro-
duct. Red Seal contemplates from
ten to fifteen new exchanges before
the hot weather sets in. Already,
such key points as New York, Chi-
cago, Philadelphia, Los Angeles, San
Francisco, Buffalo, Boston, New Ha-
ven, Cleveland, Detroit, Cincinnati,
and Pittsburgh are functioning in this
capacity.
The majority of these exchanges
have been established within the past
month, in keeping with a promise
made by Max Fleischer, President
of Red Seal, at the beginning of this
year when he assumed the presidency
of Red Seal, the distributing body.
Theatre Manager to Boston
Al Fair, manager of the Universal
theatre department, left for Boston
yesterday on a short business trip.
He will be back in New York tomor-
row.
WHO'S WHO
Hal Roach Lining Up an Impres-
sive Galaxy of Stars for Short
Subjects
Anyone who questions the appar-
ent change in the casting policies of
Hal Roach and is not impressed with
the fact that feature standards are
being upheld in the selection of
players for short pictures, may gain
information at a glance from the
following list of personalities, all
working or preparing to work at one
time in the Hal Roach studios.
Lionel Barrymore, Charley Chase,
Theda Bara, Clyde Cook, Eva No-
vak, Glenn Tryon, GertrudeAstor,
Tyler Brooke,' Mildred Harris, Viv-
ien Oakland, and others.
Directors working under the su-
pervision of F. Richard Jones m-
clude James W. Home, Robert. AIc-
Gowan, Fred Guiol, Leo McCarey
and Richard Wallace.
Wolff For N. J. Exchange
R. S. Wolff, until recently assist-
ant sales manager of Producers Dis-
tributing Corporation's New York
exchange, has been appointed branch
manager of the new exchange in
New Jersey.
Theatrical Writers for Lloyd
John L. Murphy has engaged Ben
Burt and Seymour Brown, vaudeville
and musical comedy writers, to work
on the story and gags for Harold
Lloyd's second Paramount picture.
Eyes and ears of the film indus-
try. Exhibitors DAILY RE-
VIEW. Subscribe now.
$5.00 a year.
CONTEST WINNER
ARTCLASS PICTURES WORKING
UNDER FULL STEAM FOR FALl
Miss Catherine Comsiock, of Long
Beach, Calif., winner of the grand
prize of $1000 in the Times-De
Mille Photoplay Letter Contest
with her suggestion "The Deluge."
F.B.O. PROMOTIONS
Weinberg and Zimmerman Get
Well Deserved Advances
Film Booking Offices has announc-
ed two well deserved promotions in
the nersonnel of its field staff, Har-
ry Wineberg, who has been branch
Manager at the Sioux Falls ex-
change has been placed in charge of
the Albany Branch and Roy Zimmer-
man, formerly a salesman out of the
Minneapolis exchange, succeeds Mr.
Wineberg as Branch Manager at
Sioux Falls.
Louis Weiss, of Artclass Pictures
Corporation is highly enthusiastic
over the various short series subjects
sponsored by his organization for
fall release. Artclass will be an
important factor in this field wi'^^h
the presentation of six separate series
of single and two reelers, including
comedies, novelties and highly sue-
WORKS SIX YEARS
IN TWO STUDIOS
In all her six years before the
camer.T, Sunshine Hart hns worked
in only two studios, Mack Sennett
! and Educational. Which is quite a
record for a member of what is us-
ually known as a most fitful and un-
certain profession.
A short time ago she was engaged
by M-G-A/I to play the part of Mrs.
Schultz in "Lovey Mary" under King
Baggott's direction. This will be the
comedienne's first dramatic role, all
her time until now having been de-
voted to the comic sequences of light-
er films.
Miss Hart was last seen as the
queen mother in Ben Turpin's "He's
A Prince," the picture declared by the
Board of Reviewers to be 91.5 per
cent perfect.
French Charity Films
Blake and Blumenthal, motion pic-
ture consultants, are making a one-
reel picture for the Laura Weil
Foundation, of Strassbourg, France.
The film is for purposes of a charity
drive and will be shown all over
France. The French Consul in New
York has a prominent part in the pic-
ture.
Wilson in Kelly Play
Lois Wilson has been engaged for
the leading feminine role in "The
Show-Off," which Hector Turnbull is
to produce for Famous. Ford Ster-
ling has the name part.
Bebe Daniels to Coast
Bebe Daniels will leave New York
for the West Coast on May 1 to be-
gin her new starring picture for Para-
mount, "The College Flirt." Clarence
Badger will direct. Miss Daniels has
just completed "The Palm Beach
Girl."
Mac Observes
(.Continued from page 8)
never pulled succes.sfully a tvi^o-horse team. The good horse
simply backs the lazy, inefficient horse, against the wagon
and the work stops. This business belongs to all of us. We're
all a part of it. And we've got to do everything that our
part calls for.
Everybody makes mistakes. Jimmy Grainger, William
Fox's "human dynamo," told me the other day. "Mac, T
wouldn't give a nickel for a man who doesn't make mistakes.
The man who doesn't make mistakes never does anything."
"There isn't anybody who knows us as we know ourselves.
Let's not kid ourselves. Let's make ourselves better and
stronger. By doing so we make this business better and
stronger. For ourselves. And for everybody else.
. According to reports, entire field
the coming season. Had word from
is steamed up. On
Sam Benjamin, Harry Graham, F. E. North,
Dan Lederman, George Erdmann, Dave Epstein,
Theodore Hays, Bill Brady and Jimmy Epperson.
cessful "Guess Who" series of con
test films.
In the artclass comedy divisioi
W'eiss reports that West Bros., pre
iucers, have completed the first "Wir
nie Winkle," called Happy Days, ir
augurating a series of 12 two reeler
presenting the famous characters o
the widely syndicated newspaper fea
ture, including the popular Rink
Dinks. Production has been starts
on "Hairbreadth Harry" anothe
syndicated comic series of the Phila
delphia Public Ledger and severa
hundred other papers, to be followec
by the filming of the first two ree
comedy of the series known as "Izzit
and Lizzie."
In addition to these three comedj
series of 12 pictures each. Artclasi
will offer " jcreen Stars Sports," pre-|
senting the athletic pastimes and di
versions of the famous screen celebri-;
ties in 12 single reelers, and "The
Scandal of America," a timely series
of six single reels dealing with the
country's crime wave and the neces-i
sary methods of prevention outlined
by police authorities.
Weiss also reports that GuesM
Who, the series of six single reel
films, presenting to movie fans thei|
exciting entertainments of identifying
the personalities of ISO stars, 25 in
each reel, is duplicating its sensation-i
al newspaper tie-up and simultaneous:
runs of Boston, Denver, Alilwaukee-
and Dallas throughout the country,^
with the Philadelphia Inquirer spon-
soring the exploitation of this series
in Philadelphia in connection with a
complete booking by the Stanley Cir-
cuit.
Weiss has engaged Bert Ennis to
introduce the Guess Who series to
the fans of Washington and Balti-
more. Following the accomplishment i:
of a tie-up with the papers of these
two cities, Ennis will exploit these
contest film in Charlotte, Atlanta,
New Orleans and Jacksonville. He
leaves New York Sunday for an ex-
tended trip in this connection. '1
if
w
■^
Trans-Lux in Canada For
Telegraph Installations
The Canadian National Telegraph i
Company has contracted with the
Trans-Lux Company for the installa-
tion thru-out Canada of the Trans«>
Lux Daylight Picture Screen Corpoij;f'
ation service. The Western Union
Cc'mpnny acts as agent for the Trans-
Lux Corporation in taking orders,
making installations, providing serv-
ice anri c'-llerting rentals in cities
where Trans-Lux has ticker service.
In "Kosher Kitty" Cast
Vera Gordon and Nat Carr have
been engaged by F. B. O. for im-
portant parts in "Kosher Kitty Kelly"
which will soon be put into produc-
tion.
Hendrix Heads Corporation
Reidsvilie, N. C— The Reidsville
Amusement Companv. Capital $50,-
000. Incorporators : W. H. Hendrix,
807 Fifth avenue, Greensboro, N. C,
and others.
Mac Observes: —
"The man who has no trouble is
tucked away under a tombstone."
hay 1, 1926
Page 11
Lmerican film
Leaving its mark
in far off sudan
pepartment of Commerce
Makes Favorable Report
of Foreign Trade
That tlie motion picture film is
J-eaching remote trade spots of the
(world is indicated by a report re-
ceived by the Department of Com-
Itnerce from Trade Commissioner R.
Ia. May, Alexandria, bearing on the
Ifilm trade in the far-off Sudan.
In this southern part of Egypt na-
Itives are entertained by two motion
[picture theatres. One is called the
["Cinema Skating Rink and Theatre,"
■at Khartoum, and the other, the
["Cinema OntdtifWian," at Omdurman.
I Both of thcFe 'clf-e open air theatres,
I the former having a seating capacity
of approximately five hundred, and
:he latter of about two hundred. Pic-
I lures are actually shown but once,
and both of these houses are, as a
rule, open for only one performance
c\ ery week.
Small Market
There is a small market in the Su-
dan for the distribution of films to
private organizations, such asl the
British Garrison in the Sudan, and
I he various church organizations,
jiiincipally the Coptic Church at
Kharioum, Mr. May states. Films
are usually only rented, actual rentals
generally fluctuating between $25 and
$.^0, according to the picture and its
popularity. American adventure films
are the most popular with the natives,
lo\e dramas second, while the demand
for heavier dramas such as the
I'Vench films, is practically negligible.
Easy Censorsnip
Film censor.^hi]) in the Sudan has
.\ct to take definite form. The prac-
tice now seems to be for a censor
tiom the cffice of the Director of In-
telligence, Sudan Government, Khar-
urn, to attend the public screening
f the film and if he deems censor-
ship necessary to stop the display of
the film.
A NEW PATHE STAR
J. E. Storey, assistant general man-
9ger of Pathe, arrives in Los An-
geles and is welcombed by Monty
Banks, new Pathecomedy star.
'100 PER CENT' IS SLOGAN OF
NORTH CAROLINA M. P. T. 0.
CHARLES W. PICQUET
President of the M.P.T.O. of N. C,
who intends to enroll every single
exhibitor in the state to his unit.
NEW MULTIPLE UNIT
Hertner Electric Company
Announces a New 85
Volt Set
The Hertner Electric Company,
manufacturers of the Transverter,
announce the production of a small
multiple unit to be known as M.A.
20-40, an eighty-five volt set for mir-
ror arc projection.
As the above designation indicates,
this machine is intended to carry one
arc at 20 amperes or less with both
arcs in multiple at a total of double
the ameperes during changeover.
For propection purposes no source
of direct current has been found that
can convert alternating current and
compare with the motor generator
set in steadmess, reliability and ease
of operation
This unit is intended for use in
the smaller theatres and is built only
in the horizontal type with oil bear-
ings. Owing to the fact that in these
houses it is sometimes difficult to find
an ideal location for the set, special
care has been taken to secure quiet
operation both in the mechanical and
electrical design and inasmuch as the
difference in losses between ball and
oil bearings in such a small unit is
but very little, the bearings are of
the ring oiler type, contributing to
quiet operation.
The motor is of the conventional
squirrel cage design with large over-
{Contiuucd on page 13)
Buy Norris Book
"The Callahans and the Murphys,"
Kathleen Norris' new book of short
stories, has been. purchased for screen
production by the Metro-Goldwyn-
Mayer studios, according to an an-
nouncement from the offices of Louis
B. Mayer. The stories were originally
published in the Cosmopolitan Maga-
zine, following which they were is-
sued in book form.
Aggressive Southern Body
Waris the Spotlight at
Coming Convention
ORGANIZED 14 YEARS
When Los Angeles counts noses in
its forthcoming meeting of the Mo-
tion Picture Theatre Owners of
America, there will be the spotlight
of attention centered full-blast, and
an arresting, electric feeling in the
air, when the contingent from M. P.
T. O. of North Carolina comes into
view.
That's the kind of outfit this South-
ern unit is. Made up, in the main, of
veteran showmen, who know the
value of showmanship tactics, thor-
oughly groomed in all the essentials
of their business, they have learned
not only how to give a good account
of themselves in their state organiza-
tion work, but how to endow their
efforts with that color that makes the
show prime what it is.
Record of Achievement
But showmanship and color is not
all that this aggressive, up-and-doing
group can boast of. Theirs is al-
ready a well-known career of achieve-
ment. The mere recording, in ordi-
nary simple fact, unembellished by
catch-phrase or rhetorical flourish, of
this organization's history, tells more
graphically than a silver-tongued ora-
tor could do, just what a hard-
headed, result-getting organization
this North Carolina group is.
But to go to specific fact :
Organized some fourteen years ago,
the Motion Picture Theatre Owners
of North Carolina claims the distinc-
tion of being the oldest organization
of e-xhibitors in the United States.
And, during these years, its rffirials
have combated successfully all leg-
islation detrimental to the business of
its members.
The organization has grown to such
proportions under the guidance of
its past presidents — P. W. Wells, of
Wilmington; H. B. Varner, of Lex-
ington, and R. D. Craver, of Char-
lotte— that it has become a telling
factor in ])reventing any manipula-
tion of the industry by unscrupulous
politicians, as evidenced by the frus-
tiation of the Censorship and Ad-
mission Tax bills during the past
year.
No State Tax
Unlike the exhibitors of their sister
State, South Carolina, members of
the North Carolina unit pre not bur-
dened by a State-levied admission tax
of ten per cent, nor do they face any
pro-peels of censor.ship. The organi-
zation holds two meetings annually,
one in Charlotte, and the other at
Wrightsville Beach. Both of these
places have been preferred to other
point? because the former is a film
distribut-'ng centre and the other a
summer resort.
At the last mid-Winter meeting,
which was held in the Selwyn Hotel,
at Charlotte, on January 20, last, 142
persons, representing about seventy
per cent of the membership, were
seated at the festive board. At the
time, plans were discussed to have a
100 per cent attendance at the
Wrightsville Beach meeting in June.
Heading the unit is Charles W.
Picquet, of Pinehurst, N. C, a real
live-wire as a showman. A visit to
his Carolina Theatre would be a rev-
elation to any exhibitor. A-Ir. Picquet,
in point of membership, is probably
the youngest M. P. T. O. president,
as he has belonged to the organiza-
tion less than a year and has been
president but a few months.
As yet, he has been unable to for-
mulate any definite policies, but pur-
poses, first of all, to increase the
membership so that the North Caro-
F. ALTON ABBOTT
Secretary of the M.P.T.O. of N. C,
who devotes all of his time in the
interests of the group.
lina unit may have a representative
body rather than an organization
consisting only of a small percentage
of the exhibitors. His first impulse,
he says, is to try to encourage good
feeling among exhibitors and ex-
change managers. Mr. Picquet is
serving the unexpired term of R. D.
Craver, of Charlotte, who recently
resigned after disposing of his in-
terests in the industry.
Fighting Music Tax
James A. Estridge, a successful
theatre owner of Gastonia, is the vice
president. He was elected to the
post in appreciation of the many sac-
rifices he has made, both in time and
money, for the benefit of the associa-
tion. Mr. Estridge now is on the
committee seeking relief from the
unjust Music Tax, which, so North
Carolina exhibitors feel, should be
removed from all theatres using au-
tomatic instruments which, they con-
tend, do not play melodies to the
theme of the picture.
The secretary-treasurer of the unit
is F. Alton Abbott, of Charlotte, who
operates the Wonderland Theatre, at
Blowing Rock, N. C, for three
months during the summer. The rest
of the year he devotes to trying to
enlist new members. He began his
theatrical career twelve years ago,
{Continued on page 13)
Mac Observes —
Let us honor the busy bee; once
full he makes straight for home.
Page 12
Exhibitors Daily Revieu
I
SIDNEY R. KENT LAUDED AFTER
EXHIBITOR-PRODUCER MEETINGS
Paramount Get-to-gethers
In 36 Key Cities Get
Rousing Reception
An innovation which marks the
most progressive step ever taken
toward the ideal of a perfect accord
between exhibitor and producer and
distributor !
That expresses the composite opin-
ion of nearly 2,000 theatre men who
wired their congratulations to Sid-
ney R. Kent, general manager of
Paramount , following their attend-
ance last week at the exhibitor meet-
ings which Paramount held in 36 key
cities of the country.
These meetings brought together
exhibitors, home office representatives
of the producing and distributing
company, as well as district and
branch manager managers, exploita-
tion men and salesmen, for a discus-
sion of mutual problems and for an
analysis of Paramount's fifteenth an-
niversary group of pictures.
"Hats Off to You"
The one thought conveyed to Mr.
Kent in the hundreds of telegrams
received from theatre owners was :
"Our hats off to you for this new de-
parture in dealing with exhibitors.
Your idea of direct contact is wel-
comed and is two years ahead of the
times. Only Paramount could have
conceived it and carried it out."
So enthusiastic were the exhibittors
that they have urged Mr. Kent to
hold similar meetings at least once
every year and semi-annually if pos-
sible. "Such meetings as these," said
one prominent exhibitor, "demons-
trate the wonderful position your or-
ganization ho'd- in the industry."
Rubin Buys Site
St. Louis, Mo. — J. Rubin and as-
sociates, 808 Chestnut street, has pur-
chased site and plans to erect two-
story brick, terra-cotta and reinforced
concrete theatre a:nd apartment build-
ing 152 by 450 feet, to be located at
Cook and Taylor streets, to cost
$200,000.
MILWAUKEE. Wis.--Permit has been
granted for the Venetian Realty Compan-
to proceed with construction of a $125,000
theatre and store building at S.W. corner
of Centre and 37th Streets.
Colleen Moore, whcs2 picture,
"Irene," a First National release,
ran second in this month's report
on money making productions for
exhibitors.
IMMIGRANTS SEE
MOTION PICTURES
"First Step To»vards Ameri-
canization," Says Com-
missioner Day
New York moving pictures, sup-
plied thru the Film Board of Trade,
are being shov/n every Friday night
on Ellis Island.
The innovation has been praised
by Commissioner Dr,y and former
commissioner Henry H. Curran, who
believe that the pictures are an ef-
fective first step in Americanization
as well as entertainment for the im-
migrants detained there. Day has
rh-c;idy ^ent in a letter of apprecia-
tion to Will H. Hays fcr his coop-
eration in the matter.
Mac Observes: —
"DISINTEREST aids ignorance,
and ignorance is a crime against
yourself as well as others."
Metro-Goldwyn-Mayer's three day National Convention in session at
the Hotel Pennsylvania, New York, which opened with an address of
welcome from Marcus Loew, president of Loew's Inc., and of Metro-
Goldwyn-Mayer, on April 26. The four officials standing behind the
speaker's table are Felix Feist, general manager of distribution; Marcus
Loew; Nicholas M. Schenck, vice president, and Major Edward Bowes,
also vice president.
Calendar of Events
Tonight — M. P. Studio Mechanics
Ball, Hotel Commodore, New York.
May 3-6 — Producers Distributing
Corporation, Annual Convention, Los
.\ngeles.
May 4-6— Convention M. P. T. O.
Minnesota, North and South Da
kotas, Hotel Nicolette, Minneapolis.
lune 1-5 — Annual Convention, M.
P.' T. O. A., Los Angeles, Calit.
Jne 8 — Annual Spring Film Golf
Tournament, Wing Foot Country
Club, Mamaroneck, N. Y.
((
BROWN DERBY
>>
$500 in Prizes Handed Out
to Winners in Tie-Up Con-
test on Hines Ne'w
Picture
Seldom has such interest been
stimulated in a contest having to
do with motion pictures as the re~
cent "BROWN DERBY" gag con-
test sponsored by Johnny Hines and
C. C. Burr, producer of the Johnny
Hines features for First National.
Cash prizes totaling $500.00 were
awarded the winners who submitted
the most suitable gags and comedy
situations for the new Johnny Hines
comedy, "The Brown Derby" in a
tie-up with Picture-Play magazine.
Hardly had this publication matie
its first announcement when men and
women of all sorts of professions
sent in their contributions which
came from all corners of the United
States, Canada, the Philippine Islands
and other distant places.
The first prize of $250.00 was
awarded to Benjamin Lavene, Phil-
adelphia, Pa. ; the second prize of
$100.00 was awarded to Mrs. Lillian
Carter, Cleveland, Ohio ; the third
prize $50.00 to Edna Buttimer, San
Francisco, Cal. ; the fourth of $25.00
to Stephen Zoltai, Woodside, L. I. ;
and the fifth of $15.00 to C. L. Iver-
son, of Los Angeles, California. Ten
prizes of $10.00 each were awarded
to the ten next best.
Pickford-Fairbanks Route
Mary Pickford and Douglas Fair-
banks, now in Italy, will motor to
Paris and thence to Berlin, where
they will attend the opening of
"Little Annie Rooney." The popular
pair expect to be in London in June.
HOUSTON, Tex. —The Ritz Theatre,
between Main and Travis on Preston Ave-
nue, is nearing completion. Theo. Pole-
manakos will manage the 1,260 house.
LISBON, la. — The theatre recently
leased by the Eastern Iowa Theatres Com-
pany from Mr. Coff is one of several which
the circuit is adding to its chain.
TAPE AND TICKER
Sales Low High
Balaban & Katz (C).. 200 70 70^8
Amer. Seating (C)... 10 270 270
Column. Carbon 5100 64!/$ 65 J^
East. Kodak 1000 109 J4 110
Earn. Pl.-Lasky 29300 120 \2i7A
Fam. Pl.-Lasky pf . . . . 400 119 119i^
First Nat'l Pict. 1 pf. 100 99f^ 99^
Fox Film "A" 2600 64 65^^
Fox Thea. "A" (C).. 3200 225^ 23^
Gen. Electric 93100 3171/2 329^
Loew, Inc 7100 36f^ 38J^
Met. Gold, pf 400 22^ 22^
Motion Pict. Cap 800 20 20 J4
Pathe Exch. "A" 1000 SOJ/J 51
Param't B'way (B).. 77 96?/^ 97
Trans. Lux (C) 1600 SH S^A
Universal Pict. (C).. 400 29?i 31^
Warner Bros 3500 1454 15^4
Westinghouse E & M 5800 67?^ 82
(B) Bond Market. (C) Curb Market.
Johnny Hines — without "The
Brown Derby," but with the
Johnny Hines Silver Loving Cup
to be presented by Chris Buckley,
owner of the Empire Theatre,
Glens Falls, N. Y., to the winner
or the com ng Charleston Contest
to be held at the Empire
<(
CAMERA !"
"Men Behind the Camera"
Hold Big Ball Tonight
Many Celebrities to
Attend
No less than 50 celebrities have
given solemn promises to attend the
aiinual motion picture dinner and
ball to be given tonight at the Ho-
tel Commodore, New York, by local
S2 of the International Association
of Theatrical Stage Employes, the
"men behind the cameras."
Proceeds ar6 to go to disabled
members of the union, made up of
electricians, property men and grips
of the New York motion picture
studios. The ball is open to the pub-
lic. Tickets are $5 and can be pur-
chased at the door. Dinner will h?
served at 8 o'clock.
Roland Flander Injured
Roland Flander, star of "Carrie
of the Chorus," was struck by an
automobile while crossing 172nd St.
and Broadway and is in Columbus
Hospital, having sustained internal
injuries and lacerations of the face
and eye. Production activities ha\e
been indefinitely suspended.
Eddie Cantor to Start
HOLLYWOOD. — Eddie Cantor
comedy star of the legitimate stage,
is coming to Hollywood soon to
make his screen debut in his most
successful musical extravaganza.
"Kid Boots," for Paramount.
LA CROSSE, Wis.— A building has been
razed in preparation for the construc'ion of
a $275,000 theatre, five stories and roof
garden, called The State. A. J. Cooper,
owner of the Casino Theatre, is sponsor.
IOWA CITY, la.— J. A. Lane is re-
modeling a store building for a theatre to
be cabled The Majestic. It will cost $4,500
and seat 300 persons.
All for one, one for all
"PAMPERED PAUPEPiS"
lApril 24, 1926
Page 13
S. S. vSTEVENSON
Exhibitor of Henderson, N. C, of
state-wide repute, and a member of
the Board of Directors of the
M.P.T.O. of N. C.
New Hertner Multiple
Unit Set Put on Market
(Continued from page 9)
load capacity, operating at 1800 R.P.
M. on 60 cycles. The generator is a
four pole unit with a compound
winding so as to give a flat perform-
ance and has abundant commutator
capacity. It is close coupled to the
motor securing a compact two bear-
ing construction.
Accompanying this machine is the
usual panel "A" arranged for multiple
operation and fitted throughout in
the same manner as the panels of the
larger units.
It is needless to go into any lengthy
discussion as to the merits of the re-
flector arc. It has been clearly dem-
onstrated that it is in every way pre-
ferable to other sources of light
whether arc or incandescent except
in the very large units where the
High Intensity are is required on for
amateur performances.
This new unit is the latest addition
to the large family of Hertner sets
ranging from the 20-40 to the 200-400
in the multiple type and from 20-20 to
150-150 in the series or Transverter
type with intermediate sizes so as to
be equipped to take care of the exact
requirements of any theatre. The
Company feels justly proud of this
extensive line and believes it is the
only manufacturer in the field that
can offer such a complete service to
the motion picture industry.
Mac Observes:
The best test of the value of ad-
vertising, is this, is it actually used
by the field it covers. If it is, the
rates cannot be too high, in fact
99 times out of 100, they are too
low.
CINEMA
The Motion Pictur* Review
of the Orient
Manager :
E. ATHANASSOPOULO
Editor-in-Chief :
JACQUES COHEN-TOUSSIEH
"CINEMA" is the only picture pub-
lication circulating throughout
the Orient.
Address :
"CINEMA,"
• RUE de L'EGLISE DEBANE
ALEXANDRIA. EGYPT
Here's More About the
400 Percent" Slogan
(Starts on Page Nine)
with the building of the Strand Thea-
tre, at Ashevillc, as manager. Two
years later, he accepted a position
with the Craver Amusement Enter-
prises, later becoming associated with
First National Pictures of Virginia.
Today, Mr. Abbott, in addition to his
playhouse, conducts the Exhibitors'
Supply Company of Charlotte.
On the Board of Directors are such
successful exhibitors as C. L. Welch,
of Salifbury ; R. T. Wade, of More-
head City; M. S. Hill, of Charlotte;
A. B. Huff, of High Point; S. S.
Stevenson, of Henderson ; P. W.
Wells, of Wilmington; E. D. Turner,
of Asheville, and A. F. Sams, Jr.,
of Winston-Salem. Mr. Stevenson,
incidentally, also is secretary-treas-
urer of the Stevenson Cha-'n. which
operates nine theatres in various sec-
tions of the State, while Mr. Sams
is an officer of a concern with four
theatres in its chain.
The advisory board consists! of
Senator A. F. Sams, of Winston-
Salem ; T. G. Leitch, of Greensboro,
and J. M. Davies, of Salisbury, to
each of whom the State unit is in-
debted for their advice in matters of
vital interest to every exhibitor in the
State.
No Grievances
Mr. Abbott, in speaking of the
unit's arbitration policies, said: "I
am pleased to say that we have no
grievances, and the present plan
seems to be satisfactory to both the
exhibitors and the exchange man-
agers. The secretary usually is on
the board of arbitration, and is fa-
miliar with the case before it is
brought before the board. In many
instances, our members refer their
cases to the secretary for adjustment
with the managers of the various ex-
changes located in the city, with the
result that both parties are reconciled,
and pleasant business conditions are
continued.
"In the event a compromise cannot
be effected," Mr. Abbott continued,
"we usually demand that the exhib-
itors' expenses be defrayed by the ex-
change if the decision of the arbitra-
tion board is favorable to the exhib-
itor. The association also feels that
verbal testimony under oath should
be allowed in these meetings, not-
withstanding the fact that the uni-
form contract prohibits such testi-
mony.
"Although we have repeatedly cau-
tioned our members against signing
long-term contracts for block book-
ings, they are still being persuaded to
sign on the dotted line. This usually
means more work for the arbitration
board. At the present time, we have
committees at work on the problems
of insurance rates and music tax, and
hope to obtain some relief from these
unjust measures.
"Our membership," Mr. Abbott
pointed out, "extends from the moun-
tains to the sea. And our slogan for
1926 is a 100 per cent organization."
Ginsberg-Kahn Move
On Thursday of this week the
Ginsberg-Kann Distributing Corpo-
ration moved its offices from the old
quarters in the Loew State Theatre
Building, 1540 Broadway, to more
commodious quarters on the fourth
floor of the new building at 1650
Broadway, on the corner of Broad-
way and Fifty-first Street.
R. T. WADE
Member of the Board of Directors
of M.P.T.O. of N. C, and an
admired figure in his community.
SEES AIR FILMS
Postmaster General fievf
Views Fox News Reel on
Air Mail
Postmaster General Harry S. New,
with his assistants, and officials of
the Post Office Department, were
present last week at a private screen-
ing of the air mail pictures that were
released in Fox News, Volume 7,
No. 58. These pictures, filmed with
the special permission of the Post-
master General, depicted the recent
expansion in the Air Mail service,
and the fact that the heads of the
Postal Department requested a spe-
cial screening of the films received
widespread publicity in the newspa-
pers of the country.
The instance is but another of the
many that are daily emphasizing the
important service that the news reels
are achieving, in bringing the actual
work of the various Government de-
partments graphically before the eyes
of the public.
Conway Tearle Signed
Conway Tearle, ann'nmced Irvmg
G. Thalberg, assistant M-G-M studio
executive, who played in "The Mys-
tic" and in "Tlic Great Divide," has
been signed by Metro-Goldwyn-
Mayer to play opposite Mae Murray
in "Altars of Desire," by Maria
Thompson Davies, upon which work
is to begin this week under the direc-
tion of Christy Cabanne.
BROADWAY THEATRES
By Mike Simmons .^
THE BOX-OFFICE VERDICT
Aster— "The Big Parade," Metro-
Goldwyn-Mayer, 23rd week.
btul selling tickets.
Apollo— "Stella Dallas," United
Artists, 24th week.
.Averaging 80 %.
Capitol — "Beverly of Graustark."
Mtero-Goldwyn-Mayer, 2nd week.
Justified the hold-over with /U%.
George M. Cohen — "Ben Hur,"
Metro-Goldwyn-Mayer, 18th week.
Beautiful Spring weather eating m
on matinees. 70%.
Colony— "The Midnight Sun," Uni-
versal.
Excellent exploitation helped gross
attain 80%.
Criterion — "Mare Nostrum," Metro-
Goldwyn-Mayer, 11th week.
Averaging 65 %.
Embassy — "La Boheme," Metro-
Goldwyn-Mayer, 10th week.
Selling to a 70% tune.
Rialto— "For Heaven's Sake," Para-
mount, 4th week.
Harold Lloyd bringing in repeat-
ers and new ones. Capacity Houses.
100%.
Rivoli— "The Runaway," Para-
mount.
Clara Bow pulling them in to a
70% tune.
Selwyn— "The Black Pirate,"
United Artists," 9th week.
Douglas Fairbanks proving a 70%
draw.
Strand— "Mile. Modiste," First Na-
tional.
Corrine Griffith was able to main-
tain a 75% pace.
Warners — "Other Women's Hus-
bands," Warner Brothers.
Held up nicely with 75% capacity.
New Incorporations
Albany, N. Y. — Solroc Pictures,
motion t)ictures, 100 common, no --^r ;
M. Salit, B. Brandel, A. Eichcl
(Atty. N. Burkan, 1451 Broadway.)
14th St. & Avenue A Theatre
Corp., $120,000 S Kronberg, L. 6.
Appleton, B. Flisshnick, (Attys.
Flisshnick & Sustick, 1440 Broad-
way).
Capital Increases
The Motion Picture Capital Corp.
New York h^s increased its capital
from $20,625,000 to $30,625,000.
Capital Reductions
Famous Attractions, Manhattan
has reduced its capital from $500,000
to $5,000.
HOTEL WARRINGTON
161-163 Madison Ave.
Between 32nd-33rd Street
"DELIGHTFULLY HOMELIKE"
NEXT DOOR TO EVERYTHING
Single Rooms, $2 Per Day
Double Rooms, $3 Per Day
Parlor, Bedroom emd Bath
$5 Per Day— $30 Per Week
CALEDONIA 3630
Page 14
Exhibitors Daily Reviei
THREE NEW SUITS
FILED BY AETNA
FINANCE CORP.
All Concerned in Recent
Bankruptcy of Vital
Exchanges, Inc.
As a result of the Vital Exchanges,
Inc., bankruptcy, the Aetna Finance
Corp. has started three different suits
against various defendants. The
Aetna owns three James Oliver Cur-
wood film productions and eight Gen-
eral Charles King films which Vital
was to distribute.
Suit in Replevin
The first suit is against the Rex
Hedwig Laboratories of Flushing,
L. I., and 1650 Broadway, and the
Realty Factoring Co. It is a re-
plevin action to recover the 11 nega-
tives of the films above mentioned,
the Hedwig Company having acted a.s
a depository agent on behalf of
Aetna. The Realty Factoring Co.
figures through holding the films as
trustee on a loan of $11,000.
The second suit is against the same
defendants on similar grounds, but is
an injunction action to restrain the
making of prints and the leasing or
selling thereof.
Allege Irregularities
The third suit is against the .Asso-
ciated Banking Corp., Realty Fac-
toring Co., Leo A. Price and Arthur
Price, alleging corporate irregulari-
ties.
Vital Schedule Filed
The schedules in bankruptcy of the
Vital E.xchanges, Inc., 1819 Broad-
way, were filed Monday, indicating
assets exceeding the liabilities. The
debts total $414,293, and the assets
are $467,424, of which $300,000 con-
stitutes moneys due on film distri-
bution contracts. Fi.xtures, advertis-
ing matters, etc., are valued at $134,-
602; cash in bank, $32,715.
The principal creditors and their
claims are the Reahy Factoring
Corp., $194,680; Rex-Hedwig, $11,-
276; Davis Distributing Division,
$43,094; Kerman Films, $18,860;
Mrs. Wallac- R-'d, $10,000; Astor
Productions, $7,254.
PRODUCERS DISTRIBUTING UNITS
WORKING UNDER HIGH PRESSURE
First Vera Reynolds Picture Completed and Six Others
in Work — "Up in Mabel's Room" Finished
William Boyd, one of Cecil De
Mine's "finds" for P. D. C, who
will play an active part in the com-
pany's program for this year.
Closes European Deal
for Ginsberg-Kann
George E. Kann, vice president of
the Ginsberg-Kann Distributing Cor-
poration, who has been in Europe
for the past two or three weeks, has
closed several important contracts for
the handling of the Ginsberg-Kann
releases for the season of 1926-27 in
various European countries.
The deals which he has already
closed will give a wide distribution
on the Continent to the Sterbng Pic-
tures and the Banner Productions,
eighteen in all, which Ginsberg-Kann
have scheduled for lhe new spason.
An announcement will be forthcom-
ing in a short time as to the identity
of the firms with which contracts
have been signed.
Mr. Kann has several other big
deals pending which he expects to
close before returning to New York.
The Four Warner Brothers, Harry M., A. W., Jack L. and Sam,
together with division managers, branch managers and salesmen
gathered at the Pennsylvania Hotel in New York over the past week-
end at the first three sectional conventions to discuss sales policies.
With the first picture on the 1926-
1927 program, already completed, and
six others in course of actual pro-
duction, the De Mille and Metropoli-
tan studios are off to a flying start
on the new pictures scheduled for
release by Producers Distributing
Corporation during the coming sea-
son.
"Sunny Side Up," the first picture
on the 1926-27 program, and inciden-
tally the first picture in which Vera
Reynolds will make her bow as a
star, went off the De Mille stage last
week and is now in the cutting room
where Director Donald Crisp is per-
sonally supervising its editing.
Work Starts on "Gigolo"
Installed on all the available stage
space vacated by Donald Crisp and
Vera Reynolds, director William K.
Howard has started work on "Gig-
olo," the first of the new Rod La
Rocque starring vehicles. Tobyna
Ralston and Louise Dresser are fea-
tured in the supporting cast of "Gig-
olo" which will be an adaptation of
Edna Ferber's remarkable story.
Leatrice Joy has also started work
on the first of her new pictures, "The
Clinging Vine," under the direction
^f Paul Sloane with Tom Moore and
Robert Edeson in the supporting
cast.
Jetta Goudal Busy
Backed by an array of literary tal-
ent and a superlative, "hand picked"
cast, Jetta Goudal is already well into
the production of her first starring
picture, "Her Man O'War," under
the direction of Frank Urson.
At the Metropolitan Studio the
new productions are taking shape
with equal alacrity. Here Joseph
Henabery has already put in a week
of _ production work on "A/Teet the
Prince," in which Joseph Schildkraut
is being featured with Marguerite
De La Motte.
Priscilla Dean Completes
Priscilla Dean, under the direction
of Robert Thornby, has completed
the Mohave Desert location scenes
of "The Speeding Venus," the first
picture in her 1926-27 series.
"The Speeding Venus" is a fast
action automobile story, especially
written for the star by Welford Bea-
ton and adapted for the screen by
Finis Fox.
The sixth picture in production for
the 1926-27 season is "The Flame of
the Yukon," a new version of Monte
Katterjohn's story that was originally
produced in 1917 with Dorothy Dal-
ton in the role now being played by
Seena Owen.
In addition to the spirited activity
on the new pictures, E. Mason Hop-
per filmed the final scenes of the cur-
rent Al Christie feature, "Up in Ma-
bel's Room," this week and this big
comedy special is now being edited
and prepared for immediate release.
Preparations are also being made
at the Metropolitan for the immedi-
ate filming of the big Western epic,
"The Last Frontier," under the di-
rection of George B. Seitz.
Is This Sarcasm!
From Larry Semon conies the
folloiving :
"The phone at the Larry
Semon Studio in Hollywood is
busy these days.
"An unfounded rumor is float-
ing about town that Larry
Semon is to direct Harold
Lloyd's next picture.
"Considering that Semon is
himself a producer of note it
should be a good combination.
How about Syd Chaplin for first
assistant and Douglas McLean
for camera man? Walter Hiers
would make a fine prop boy and
Harry Langdon is a peach of
sheik! Mack Sennett and Hal
Roach would be good casting di-
rectors and Raymond Griffith
could qualify as chief electrician.
Jobyna Ralston and Dorothy
Dwan are chainning leadi
ladies and Mabel Normand
would make a cutie script girl.
"Altogether it's a wonderful
idea if Larry will just see it that
way!"
HUMMELL APPOINTED
Columbia Pictures An-
nounces Him as General
Sales Manager
The officials of Columbia Pictures
Corporation announce the appoint-
ment of Howard S. Hummell as
general sales manager.
Mr. Hummell has already left on
an extended trip to visit the Colum-
bia franchise holders throughout the
country. He will assist the managers
of each exchange in organizing field
forces and in the establishment of
exploitation departments.
Before leaving on his trip, Mr.
Hummell promoted Rube Jackter
from his position as special repre-
sentative to assistant sales manager.
Day's Contract Extended
Marceline Day's contract as a stock
player with the Metro-Goldwyn-
Mayer forces has been extended, be-
cause of her exceptional work in
three Metro-Goldwyn-Mayer produc-
tions. She has appeared in the in-
genue lead of George Hill's "The
Barrier," in "The Gay Deceiver," and
in "The Boy Friend," under the di-
rection of Monta Bell.
Estelle Clark. Vacationing
Estelle Clark, having finished her
role in Monta Bell's production, "The
Boy Friend," is spending a few days
vacationing before beginning work in
her next Metro-Goldwyn-Mayer pic-
ture. "The Boy Friend," featuring
Marceline Day, John Harron and
Ward Crane, is an adaptation of
John Alexander Kirkpatrick's stage
play, "The Book of Charm."
Send for Catalogue and
Circulars
MUSIC BUYERS CORP.
1520 B'way New York City
nk
BOX OFFICE REVIEWS
Key to the Rating System
A
B
C
D
B
Road Show Calibre 1
First Run Product 2
Soitable for Second and Subsequent Runs 3
Action Pictures, Westerns and Melodramas 4
ShootinK Gallery Stuff *
Excellent
Good
Fair
Not Recommended
Unusual Exploitation
Possibilities
Conducted by Michael L. Simmons
MLLE. MODISTE
First National Production. Adapted
from operetta by Henry Blossom
and Victor Herbert. Directed by
Robert Z. Leonard. Length 6,230
feet.
CAST AND SYNOPSIS
Fifi, later "Mile. Modiste". .Corinne Griffith
Etienne Norman Kerry
Hira* Brent Willard Louis
Mrs. Hiram Brent Dorothy Gumming
Marquise de la Mar Paulette Duval
Hiram Brent, impressed with the sales
ability of Fifi, opens fashionable establish-
ment and exploits her beauty and capabili-
ties to advantage. Shocked by Fifi's (now
known as Mile. Modiste) seeming lack of
modesty, her fiance, Etienne, leaves her,
disillusioned. Disheartened, Fifi asks Hiram
to take her to Deauville, where she meets
Etienne. Enraged with jealousy, Etienne
challenges Hiram to a duel. Fifi explains
Hiram is her husband. The truth is re-
vealed, and Etienne proposes and is accepted
by Fifi.
Rating: Bl
Production Values: Spells
box-office. The screen version
of the popular operetta repre-
sents the skillfully kneading to-
gether of ingredients that make
for movie entertainment. J^e-
lightfully humorous incidents are
generously sprinkled throughout
the six reels, with the additional
interpolation of comedy lines
from the pen of Ralph Spence
who wrote the successful stage
play, "The Gorilla," to induce
the corners of the mouth to come
in closer contact with the ears.
Magnificent scenes and gorg-
eous clothes, together with the
radiant beauty of Corinne Grif-
fith, furnish plenty of eye lure.
The affair between the impetu-
ous sales girl, and the cavalry
officer lends itself adequately to
the development of the romantic
angle.
Acting: Corinne Griffith gives
a charming and sparkingly vivac-
ious performance. Garbed in
the latest Parisian creations, her
personal beauty was never
shown to greater advantage.
Norman Kerry is likeable as the
hero-lover. Willard Louis car-
ries the brunt of the comedy bur-
den and is more than equal to it.
Audience Appeal: Where good
light comedy is appreciated, this
will be a draw. The female
contingent will be delighted with
the exquisite display of raiment.
How To Sell It: Arrange
music tieup on Victor Herbert
hits. Stage fashion show. Tie
up on women's apparel.
OTHER WOMEN'S
HUSBANDS
Warner Bros. Production. Adapted
from story by E. T. Lowe, Jr. Di-
rected b\< Erie C. K^a.o... ^ciigth.
6,600 fe'et.
CAST AND SYNOPSIS
Dick Lambert Monte Blue
Kay, his wife Marie Prevost
Jack Harding Huntly Gordon
Roxana Phyllis Haver
Roxana's friend Marjorie Gay
Kay Lambert, piqued by her husband,
spitefully plays up to his colleague. Jack.
Harding. The' latter, intrigued by her
charms, feels at liberty to encourage her
when he notices that Dick, Kay's husband,
is carrying on an affair with Roxana, a
frivolous blonde. When Kay makes certain
there is another woman in Dick's life, she
starts divorce proceedings. However, when
she discerns the dejected look on Dick's face
she realizes he still loves her, and goes back
to him.
Rating: B2
Production Values: The fresh
viewpoint of Director Erie C.
Kenton invests this domestic
comedy of rather conventional
theme with a degree of enter-
tainment value, that, together
with the intelligent characteriza-
tions of the competent cast,
rounds this up into an agreeably
diverting photoplay. Mr. Ken-
ton, to be sure, skates on thin ice
when he works with such thread-
baie material. Credit is undeni-
ably due him wh«>n incidents in
which the upsetting of domestic
equihbrium is achieved by the
introduction of hubby's boyhood
friend and a dv/.y blonde v/ho
\amps the faithful even if sus-
ceptible husband, take on a new
k'a.'^p of lif'.'.
The high comedy that suLtly
threads its way through this light
motif of marital -^omplicat'on-, is
.'■killiully handled both in the di-
rection and interpretation.
Acting: Monte Blue has re-
cently proven his versatility, and
as the wandering husband, he
confirms it. Marie Prevost ac-
quits herself creditably as the
coquettish wife. Huntly Gordon
is impressive and Phylli,-. Haver
is attractive as "the other wom-
an."
Audience Appeal: Pleasing
comedy drama that should go
over with the majority. Of
course, where they are looking
for mental elevation, this won't
do.
How To Sell It: Tie up v/ith
five and ten cent stores on "Pop-
ular Plays and Screen Librarv"
edition.
THE MIDNIGHT SUN THE RUNAWAY
Universal Prodiiclion. From the
Novel by Lauridas Brunn. Directed
by Dimitri Buckozvetzki. Length,
8767 feet.
CAST AND SYNOPSIS
Olga Balashova Laura La Plante
Grand Duke Sergius Pat O'Malley
Alexei Oroloff Raymcnd Keane
Ivan Kusmin George Siegmann
Yessky Arthur Hoyt
Nickoli Oroloff Earl Metcalf
Olga Balashova, an American dancer in
the Russian Ballet, and known as "The
Midnight Sun," attracts the attention of a
banker, the Grand Duke Sergius, and finally
Alexei, young officer. She fi.rts with the
first two, but falls in love with Alexei.
Alexei misinterprets Olga's presen.:e in the
Duke's chambers and slaps ihe lat er. He
is sentenced to death. Frantic with grief,
Olga goes through many sacrifices and ad-
ventures to save Alexei's life. She is
successful.
Rating: 82
Production Values: The film
as a spectacle is colorful in every
phase — the sets, backgrounds,
costumes and atmosphere. In
some instances the colorful de-
sign of the plot becomes even
exotic, but more often dwells
en action that has the faniihar
ear-marks of good old melo-
drama.
There is variety of incident
that adds to the speed of the
story once it gets by the first two
reels, which includes a gunboat
chasing a yacht on which is the
;ii)ducted heroine, a wild automo-
bile ride to prevent an execution
oy court-martial, and the joining
together o: palpitating lovers.
Woven together, all this offers a
popular form of screen enter-
tc'iijinent.
Acting: Laura La Plante is
the center of interest throughout,
and appealing by virtue of her
good looks, vivaciousness and
beautiful figure. Her acting is
highiy satisfactory. The rest of
fhe cast is competent without
anyone distinguishing himself in
.my particular manner.
Audience Appeal: Good box-
oiticc stuff for the average audi-
ence. The kind of suspense in
spots that makes them hold their
.ieats tightly, the love interest
that makes all the world love a
lover, and the l^appy ending to
send them away grateful.
Hozo To Sell It: Great ch.'ncc
for tie-ups with Russ'an tea
rooms, dance schools and cos-
tume shops. Play up the stills of
the star prominently. She has a
personality that sells.
Paramount Production. Adapted
from story, "The Flight to the
Hills," by Charles Neville Buck.
Directed by William de Mille.
Length, 6,218 feet.
CAST AND SYNOPSIS
Cynthia Meade Clara Bow
Wade Murrell Warner Baxter
Jack Harrison William Powell
Lesher Skidmore George Bancroft'
Wade's Mother Edythe Chapman
C.vnthia Meade, member of movie com-
pany, apprehending the accusation of shoot-
ing her fiance, flees to the hills of Ken-
tucky. Wade Murrell, mountaineer, lie-
friends her and learns to love her dearly.
Believing marriage with Wade would be a
disloyalty to the memory of her fiance,
Cynthia rejects Wade's attentions. Her
fiance appears on the scene ; saves Wade's
life : and departs when Cynthia informs him
she has come to love the new life — and
Wade.
Rating: 82
Production Values: Although
the element of coincidence
strongly flavors the story with
improbability, there is neverthe-
less an impeUing force in the
presentation that succeeds in sus-
taining interest. The life of the
unimaginative group of moun-
taineers in the lovely hills of
Kentucky is impressively por-
trayed, the growing effect of the
constant presence of a young and
beautiful girl on the virile and
energetic youth of the back-
woods convincingly done.
A rather novel idea in pictorial
effect is introduced by Mr. De
Mille when he graphically pre-
sents the mental comparison
made by the former actress, be-
tween Hfe along the Great White
Way and the simpler life.
Acting: Clara Bow is consis-
tently charming. In her mo-
ments of flippancy, as well as her
emotional ones, she displays his-
tronic ability. Warner Baxter-
capably characteinzes the sturdy
mountaineer. Wade Murrell. The
rest of the cast is adequate.
Audience Appeal: There is
sufficient action, love interest
and heart appeal to satisfy the
average audience. The more
thoughtful should find the char-
acter study interesting, even if
the story itself lacks realism.
How To Sell It: Have horse
covered with posters with "The
Runaway" conspicuously im-
printed, led down the streets of
your community. Tie up on the
story, "Flight to the Hills." Ex-
ploit Clara Bow and Warner
Baxter.
Page 16
Exhibitors Daily Revieill
THE NON-STOP
FLIGHT
F. B. O. Production. Written by
Emili£ Johnson. Directed by Em-
ory John.<!on. Length, 5650 feet.
CAST AND SYNOPSIS
Lars Larson Knute Erickson
Anna Larson Marcella Daly
Eric Swanson Bob Anderson
Marie Larson Virginia try
Jack Nevers C. Ogdea
Lars Larson, sea captain, embittered by
thought that his wife, who, together with
baby, was actually kidnapped, had deserted
■im'. turns smuggler. Twenty years ^ater,
'-ars, smuggling bunch of coohes into L. b.,
lands on an uncharted desert island and
IS bribed bv Ah Wing to secure whito
*oman for him. He gets Marie Larson, who
unbeknown to him, is Lars' own daughter,
jack Nevers from U. S. seaplane comes
to the girl's rescue and wins Mane's love.
Rating: C2
Production Values: With the
admiration for the heroic crew
still warm in the hearts of
Americans, the graphic drama-
tization of the adventurous non-
stop flight of the U. S. Navy
Seaplane PN 9 is timely. How-
ever, in strong contrast to the j
authenticity of the scenes show-
ing the seaplane in flight, is the
flagrantly fictitious element in
the story. Dignified treatment
of the subject was disregarded
in the desire to provide sensa-
tional episodes. This was ade-
quately fulfilled in the combina:
tion of thrills and suspense
which round up into good melo-
dramatic action.
The element of romance is
somewhat anemic, the produc-
tion's forts being the "meller"
thrills which work up to a
smashing climax. The contribu-
tions of Bob Anderson provide
good comedy relief.
Acting: Knute Ericson gives a
convincing characterization of
the Swedish captain who, embit-
tered, turns to the lurid life. He
is virile and works with admir-
able energy. Bob Anderson's re-
fre.shing touches of comedy
make him a close second in the
race for acting honors.
Audience Appeal: For the
more gullible audiences. Where
they like their melodrama in
thick slices, this will more than
satisfy. No doubt those intense-
ly interested in the flight will al-
so be interested in the dramatiza-
tion.
How To Sell It: Tie up with
the Navy, Army and Marines.
Emphasize airplane angle in ex-
ploitation. Dress up lobby, for
example, with toy balloons.
Stimulate interest through news-
papers. Advertise fact that ship
in which Commander Rogers
and his crew almost lost their
lives is actually shown.
SIBERIA
Fox Production. Based on the play
by Barttey Campbell. Scenario
by Eve Unsell. Directed by Victor
Scheriz'.nger. Length 6950 feet..
CAST AND SYNOPSIS
Sonia Vronsky Alma Rubens
x-eonid P.iro.i tomand i.owe
i:.gor i--" iehegcn
^..exis V .tk.n -^ ^m bantsi-hi
blonuc LJyan i asnman
Kyrill ^ i*""" ^ lanett
Kjrili, a jou.ig physician, is u.ijustly
c^uu^miied and scul to biueria. ii.s s.stcr
boma IS as., exiled tor Her revolutionary
a I .i.-es. i..!.^.., -'1 v-.-icr w.iO i.as lalieu
in 'love WK.i nc., .s o.Qeivd to tne same
bibeiian posc, a. .a aics to aid ner. When
tile adv..iu oi uie revom..o.i irees the cx.les,
ivyri.i uico, ai.u reuoli is .aken prisoner,
^...i a a.. a ie..uit luaKe tneir escape, anu
lo^K i^rvia.u uo .. napiJj uuure together ui
America.
Rating: CI
Production Values: Russia in
dark days before the revolution
is the scene of this story of op-
pression and defiance. The suf-
fering of the wretched peasants,
driven and crushed by a tyian-
nical government and a favored
aristocracy, the horrors and
cruelty of the Siberian prison
camp,' the gay and heartless rev-
els m St. Petersburg, though a
little theatrical are a tremendous
and stirring background.
There are a number of tense
moments in thisstory of revolt.
Sonia beating a Cossack with a
huge whip until he wrests it
from her hands for his own evil
purposes; the firing squad, at
arms for the execution of Kyrill
and his spirited sister ; the flight
of Sonia and Petroff across the
Siberian snows, trailed by a pack
of wolves and the brutal Fgor in
pursuit, are some of the breath-
catching incidents.
The political rise of a revolu-
tionist given prominence under
the new regime, his lust for per-
sonal power and the accomplish-
ment of his selfish ends, is an
interesting tangent theme.
Acting: Alma Rubens is ex-
ceUently cast as the daring young
revolutionist, and Edmund Lowe
plays enthusiastically opposite
her. Lou Tellegen is good as the
treacherous Egor, and Tom San-
t:'.chi makes a blood-curdling
Cossack. Lilyan Tashman's
small part is a commendable
contribution.
Audience Appeal: Russian
stories have a never failing ap-
peal, and this grim melodrama
of revolutionary intrigue will
grip the average audience and
give the full quota of thrills.
How To Sell It: A man of
imposing appearance dressed as
a Russian Cossack is a good
street ballyhoo. Ice signs are at-
tractive announcements for sum-
mer showings, and Russian at-
mosphere can be effected by ap-
propriate music, ushers, cos-
tumes, etc.
FIGHTING BUCK-
AROO
Fo.v Presentation. S'tory by Frank
Clark. Scenario by Charles Darn-
ton. Directed by R. William Neill.
Length 5,095 feet.
CAST AND SYNOPSIS
Larry Crawford Buck Jones
Hetty Gregory Sally l.,ong
Glenmore Bradshaw Lloyd Whitlock
Percy H. Wellington Frank Butler
Richard Gregory E. J. Radcliflfe
Andy Parker Frank Rice
Larry Crawford arrives from Europe two
days before his option on an Arizona ranch
expires. His foreman te'.ls him that gold
has been found there. They start West to
buy the property which Bradshaw, a schem-
ing lawyer, is also trying to get. Larry
insults a judge, and is sought for arrest ;
many adventurous escapes punctuate his
journey westward. He arrives in time, only
to find that the judge's daughter, whose love
he has won, owns the ranch.
Rating: CI
Production Values: Given a
ranchman in New York, a gold
mine in Arizona, and a scheming
lawyer, some tough thugs and a
warrant for arrest to keep one
from getting the other, and you
have the stage set for a series
of adventures of some kind. Add
to that the inventive eft'orts of
two veteran screen writers, the
two-fisted, hard fighting "Buck"
Jones, and some first-class direc-
tion, and you can be almost cer-
tain that the adventures will be
ingenious, snappy and of the ex-
tremely wild western variety.
In one precarious situation af-
ter another, the fighting bucka-
roo uses his wits and a few well
calculated blows to get him out
of one in time for his implica-
tion in the next. There are op-
portunities for thrills when he
beats up the thugs, races a speed-
ing locomotive on an unbridled
horse, escapes in an airplane,
saves the girl and her jewels,
coasts perilously on a handcar,
reaches the ranch in the nick of
time and planks down a handful
of thousand dollar bills.
Acting: All the parts are sat-
isfactorily filled. Sally Long
makes an engaging and vivacious
heroine, and E. J. Radclifife is
amusingly indignant as the out-
raged judge.
Audience Appeal: Good stufif
of its kind, full of action, with
more than the usual proportion
of comedy. Fills all the require-
ments that popular demand has
set for Western melos.
How To Sell It: Sporting
goods shops are a good tie-up for
this fighting picture. If you can
get a dilapidated and bucking
flivver, drape it with a sign, "If
you think I am bucking, see ",
and have a man in western cos-
tume drive it through the neigh-
borhood streets.
THE GREATER
GLORY
First National Release. Scenario by\
June Mat'his, from the novel by I
Einil O'Shaughnessy, "Viennese]
Medley." Directed by Curt Reh- j
feld. Length 9710 feet.
CAST AND SYNOPSIS
Fanny Anna Q. Nilsson
Count von Hartig Conway Tearle
Tante Ilde Lucy Beaumont
Gustav Schmidt Jean Hersholt
Corinne May Allison
Lieut, von Hartig Thur Fairfax
Fanny von Berg's engagement to the
Count von Hartig is suddenly broken off
and she is denounced by her family for a
suspected indiscretion. When they are re-
duced to starvation by the war, they ac-
cept her proffered earnings without ac-
knowledging the source. As hostess of a
Viennese night club, Fanny becomes the
mistress of a rich war prortteer. The count,
loving her still, prevents her making further
sacrihces for her people or his, and they
find ultimate happiness in the prospect of a
new lite together.
Rating: Bl
Production Values: June
Mathis has given the screen one
of the finest films of the year.
No expense has been spared
and no effort curtailed to make
its every scene ring with fine
realism and sincerity. It is an
achievement of which everyone
who participated can be justifi-
ably proud, for the picture de-
serves the highest praise.
The photography is exception-
ally well done, and the symbolic
interpolations, reminiscent of
"The Four Horsemen," are an
effective and beautiful feature.
A stirring panorama of life in
Vienna before and after the war,
and a moving story silhouetted
against these excitements and
depressions, makes rich and
poignant drama. The continuity
is judiciously written, and the di-
rection and details of production
perfectly symphonized.
Acting: Conway Tearle, and
the beautiful Anne Q. Nilsson
are admirable in the leading
parts, and are surrounded by a
cast of notable players. Lucy
Beaumont, a recent find, is out-
standing as the beneficent Tante
Ilde, and May Allison does well
as Corinne.
Audience Appeal: Any theatre
will have a first rate attraction
when it runs this Viennese war
story. It is human, absorbing,
thrilling, and will satisfy the
most meticulous audience.
How To Sell It: Offer a
"Greater Glory" prize for public
service, for policeman, boy
scout, etc. Arrange for window
display of Edith O'Shaughnes-
sy's novel, and tie-up with a
prominent modiste for use of
stills showing Miss Nilsson's
gowns.
no
Short Feature Reviews
Pathe News No. 35
ANNAPOLIS, MD. — Train midship-
l«n as expert sailors. SHANGHAI,
HINA — Chinese coolie strikers
earn to drill. ROME, ITA.LY—
lorge completes first hop in dash
o North Pole. IN THE LIMELIGHT
kew York City — Chauncey Depew
;elebrates his 92d birthday. New
fork City — Children show a great
)ig heart. Manila, P. I. — Native
Towds gather at island capital for
batriotic religious ceremony. New-
,rk, N. J. (New Jersey Only) — State
ISxecutive opens new industrial
Duilding. Washington, D. C. (Wash-
ngton only) — Guests at the "White
House! CHARLESTON, S. C. —Oh,
now they Charleston the Charleston
^n Charleston! TOKIO JAPAN (Ex-
cept Chicago, Milwaukee Seattle,
Portland, Los Angeles, San Fran-
cisco, Boston Detroit, Philadelphia,
Pittsburgh, Kansas City, Denver,
New Jersey) — Great fire again
brings devastation to Japanese capi-
tal! OVER UNEXPLORED ARC-
TIC— Pathe News presents exclusive
pictures of first flight ever made
over the uncharted area of North-
ern Alaska. DETROIT MICH. (Det-
roit only) — Hold great parade for
"satety first!"
International News No. 35
PHILA. PA. (Omit Chicago, D.
Moines, Omah*, Kan. City, Denver,
Butte & L. Angeles) — Leading col-
lege stars in stirring competition
for field and track honors. LAKE-
WOOD N. J. ((Jmit L. Angeles, Char-
lotte, Atlanta, Memphis & Jackson-
ville)— Homes destroyed as fire
sweeps forest. GLENDALE CAL.
L. Angeles only) — Life-sized replica
of Michael Angelo's "Moses" is un-
veiled. ATLANTA, GA . (Atlanta,
Charlotte. Memphis & Jacksonville
only) — A.ugusius Lukeman's master
model for Stora Mountain shrine is
accepted. FRISCO, CAL. (Omit
.Jacksonville. Atlanta, Charlotte &
Memphis onlv) — Interesting snap-
shots fr'im tbe news of the day.
NE.-SlR CHARLESTON S. C. (Atlanta,
Jacksonville. Charlotte & Memphis
onlv) — World'e most beautiful gar-
dens in full blo'mi. NE"^V YORK
CITV (Omit Atlniitn. Indiampolis
& L. Angeles') — Famous Kakoah
team from '^''Iprna trims N. York
eleven in exciting game.
Kinograms No. 5181
NEW YORK — 40,000 fan see Yanks
win first lioiT>e game. Babe Ruth
and his team mates return to the
Stadium amid ceremonies, and beat
Red Sox. NEW YORK — Mounted
cops shine in "suicide" stunts. Pol-
ice Reservists end training witli an
exhibition of daring feats of rough
riding. PULHAM — "Norge" visits
England on way to North Pole.
Amundsen's dirigible for coming
Arctic dash arrives after non-st3p
flight fro.n Rome. FAIRBANKS,
ALASKA — Defy death again in the
icy north. Capt. Wilk'ns and his
pilot arrive after flight from Pt.
Barrow. NEW YORK — Chauncey
M. Depew passes ninety-second mile-
stone. And how does he spend his
birthday? At his dailv task as rail-
way official. ET. MONTE, CAL —
King of beasts takes job as a music
critic. Jazz band gives a specia'
performance for a very special k'n'^
of audience. GUANTANAMO. CUR \
— Guns of^ the Atlantic fleet speak
as U. S. Warships hold spring man-
euvers.
Fox News Continuity
Yol. 7, No. 60
PHILADELPHIA — Marine unit
attached to battleship Arkansas is
rated the best fancy drill team of
nation's military. PROVO, UTAH —
Remote in the rugged Wasatch
Mountains is the Cave of Timpan-
ogos. STONE MOUNTAIN, GA.—
Committee accepts the model for a
memorial to confederacy, HANI-
BAJ^.MO. — Crowd of 35,000 attends
candy egg hunt. PITTSBURGH.PA.
— The most unusual ferry in America
is this odd contrivance that saves
time and hill-climbing. ORMOND
BEACH, FLA. — The two John D's;
father and son. NEW YORK CITY
— -Artist introduces a new idea to
foil the bold bad bandits. ROME
ITALY — Airship Norge, in which
Amundson will try to flv over North
Pole. MARLBORO, MASS. — Tip, the
tabby cat, having lots of leisure:
hires out as nurse to the family of
Nellie, a Gordon setter.
"The Ghost of Folly"
Pathe 2 reels
Produced by Mack Sennett
Featuring Alice Day
The prostrating effects on a neu-
rotic patient, of methods employed to
frighten him out of his home provide
a steady strearn of laughter. A novel
device used is a machine which pro-
jects terrorizing pictures before the
patient. Young refuses to sell his
home to two real estate men. They
concoct a scheme to oust him.
Young's nephew sends Alice, his
sweetheart, to nurse him. She in
turn sends for her two brothers when
all manner of things happen and the
house seems haunted. Alice finds it
too much for her and decides to go
home when she accidentally exposes
the whole scheme. Alice Day is
charming as the nurse. Joseph Young
does an extremely good piece of act-
ing as the neurotic.
.A. mystery comedy with a novel
twist, abounding in laughs and mov-
ing at top-s])eed rate.
"She's My Cousin"
Universal 2 reels
Froduccd by Stern Brothers
Featuring Charles King
Constance Darling
A bridegroom who has forgotten
to remove all evidences of his wild-
oat period from the home to which
be brings his little bride, finds h"m-
self in situations that will give any
Jiudience a lot of good laughs. The
young bride intercepts a letter from
her husband's former flame, and de-
cides to recover the love notes. Dis-
guised adorably as her husband, she
calls on the vamp and gets ;he let-
ters. On the way home complica-
tions arise when she loses part of
her disguise, and an amusing chase
lands her at last in the young groom's
arms.
REVIEWED IN THIS
ISSUE
Pathe News No. 35
International News No. 35
Kinograms No. 5181
Fox News Continuity
Vol. 7, No. 60
the Ghost of Folly Pathe
She's My Cousin Universal
Pathe Review No. 19 Pathe
The Shooting Fool Pathe
Muni's the Word Pathe
Felix Misses the Cue
Educational
"Pathe Review No. 19"
Pathe 1 reel
Beautiful and soul-stirring scenes
of the Danube River, showing points
of historic interest and pictorial lure,
along its course, constitute the first
portion of the review. "Allay Oup"
is the title of the next subject — tum-
bling tricks in an outdoor gymnasium,
produced with the "Process camera."
The remarkable acrobatic feats per-
formed by Beehee and Hassan, the
two Bedouins, are arresting ; they
also prove mirth-provoking when the
process-camera halts the action while
the acrobats are in mid-air. "An-
cient Greece Today," produced in
Palhccolor, gives us a view of places
people make it a point to see when
they visit Greece.
.A. combination of pictorial lure,
instructive information, and enter-
tainment, interestingly presented.
"The Shooting Fool"
Pathe 1 reel
Produced by Paul Terry
Paul Terry again presents the cat
as an ingenious little animal whose
ingenuity, however, gets him no-
where. After conceiving the brilliant
idea of dressing up the little mouse
like a duck and using him as a decoy,
he aims so poorly that he shoots ofif
the head of the decoy. Again when
he makes a girafi^e his target, he
merely succeeds in shooting off his
spots. An amusing scene shows
Lady Hippo tipping the boat by her
a\oirdupois, with the little mouse
perched on the end that is pointed
skyward frantically making efTorts to
even touch the water with his oars.
A clever and entertaining animated
cartoon.
"Mum's The Word"
Pathe 2 reels
Produced by Hal Roach
rCharley Chase
Featuring J Martha Sleeper
[^Virginia Pearson
A story of complications that are
not unraveled until many laughable
situations have been effectively de-
\eloped. Mother hasn't said a word
to the new husband about her hand-
some son, Charley. When the latter
appears, he is introduced as hubby's
valet. Charley finds mother's new
inaid is the charming creature he met
on the train and a great friendship
develops. She helps him through the
difficulties he encounters in his new
post. The secret meetings between
Charley and mother and hubby and
the maid begin to tell on the nerves
of the parties concerned. So finally
mother admits Charley is her darling
son, hubby admits the girl is his
daughter, and the boy and girl admit
they are in love.
Rollicking comedy of feature cali-
bre that should go over with a bang
on any program.
"Felix the Cat Misses the
Cue"
Educational 1 reel
Produced by Pat Sullivan
Sfimc cbarniing drawings of quaint
little houses in China with their col-
orful lanterns creating a real Orien-
tal atmosphere serve as a delightful
background for Felix. He has been
known to inake his tail serve him
well in moments of distress, but
never before has he been seen em-
ploying the queues of his Chinese
enemies to such good effect. Felix
evades punishment by hiding in the
family wash and since "everything
comes out in the wash," he is given
a merry chase when the Chink dis-
co\ers him running olY with a shirt.
A whole army of Chinamen join in
the race, and when Felix makes a
subterranean escape, he swears off
further dealings with the almond-
eyed race. But to his chagrin, he
finds hiinself in China and arouses
the ire of the Chinese again. Of
course, Felix ultimately outwits them.
An unusually diverting animated
cartoon.
NEXT WEEK
April's best Short Subjects will be
announced in Saturday's issue, May
8, 1926.
II£K£S ANOTHER
Page 1»
Exhibitors Daily Revieu
Centre
of New York*s
Activities
HOTEL
fCONTIKEinALI
Bro^way and4ISSt
NEW VORK
ROOMS
12^& upwards.
Hotel
Knickerbocker
120-128 West 45th St.
]usl East of Broadxeay,
Times Square
New York's Newest Hotel
A location unsur-
passed. A few sec-
onds to all leading
shops and theatres.
Away from the
noise and bustle
and still conven-
ient to everything.
Between Grand
Central and Penn-
sylvania Terminals.
RATES
$3 to $5 per Day
400 Rooms — 400 Baths
131
131
m
'3 Uilji
J^ •; a a
" a a
"» li
33 33 jj
33 33 JJ
jJ 33 33 jJiiJj 3J
:3} 33 33 23 33 33 33
j3 3:i33fl>3i33g
FACTS
that will interest every visitor to
NEW YORK
ATRIP to New York does not mean
big expenses — if you stop at the
Hotel Martinique.
In the very centre of business activity,
the Martinique offers clean, cheerful ac-
commodation to the discriminating
traveler who wants comfort and conven-
ience without extravagance.
Rooms as low as $2.50
per day. Special Restaur-
ant Service at most mod-
erate prices.
It will pay you to in-
vestigate— and we'll wel-
come the opportunity to
prove these facts to you.
A. E. Singleton,
Resident Manager
Hotel MARTINIQUE
Affiliated with Hotel McAlpin
Broadway — 32nd to 33rd Streets
NEW YORK CITY
'Arlington Operated" ^fe^f/i
Hotel Ansonia " \^
Broadway, 73rd to 74th Streets, New York City
12 minutes front Penn. & Grand Central Stations
5 minutes to Theatres & Shopping District
1260 ROOMS
(All Outside)
New York's most
complete hotel.
Everything for com-
fort and convenience
of our guests.
Two Restaurants
Open from 6.30 A. M.
until midnight
Music : : Dancing
2 Radio Orchestras
Ladies Turkish Bath
Beauty Parlor
Drug Store
Barber Shop
Stock Brokers Office
All in the Ansonia
Hotel
ii.^iAJ.LAT RATES
300 Rooms and Bath $3.50 per day
Large double Rooms, twin beds, Bath .... $6.00 per day
Parlor Bedroom & Bath (2 persons) $7.00 per day
Special Weekly and Monthly Rates
A reatful hotel — away from all th« noiae and *'diri" of the
**Roaring Forties.** No coal smoke, our steam plant equipped
oil fuel. Coolest Hotel in New York in Summer.
The Ansonia
In Conjunction with the Hotels Colonial,
Anderson. Richmond & Cosmopolitan g
"Arlington Operated^'
Classified Opportunities
Rate 2 Cents a Word — Cash
With Copy
u-
For Sale
INTERNATIONAL ADDING MA-
CHINE. Recent Model. First class con.
dition. A real bargain at $35.00. Act
quickly. Box R. R., Exhibitors Review,
New York City.
FOR SALE— BOOKS ON ACCOUNT-
ING at a bargain. 5 vols. Prentice-Hall
on Federal Tax Service $3.00, Dicksee'i
Auditing C. P. A. Accounting and many
more. 50 cents to $1.00 a volume. Box
M. M., Exhibitors Review, New York City.
EIGHT HUNDRED UPHOLSTERED
OPERA CHAIRS made on contract. Seree
hundred yards of battleship cork carpet and
linoleum. All new goods, government stand-
ards, for theatres, etc. One exhaust fn
and three ampmeters. 1200 S-ply venetr
seats and backs made' to fit any chair; all
new. One large asbestos drop with rigging.
Thirty new high grade folding chain,
dropped factory patterns ; some cost as high
as $5 each, oflered from $1.50 to $2.50.
Redington Co., Scranton, Pa.
WE HAVE a limited number of ^ H.P.,
110 Volt, D. C, and 220 Volt, D. C, mo-
tors at $5.50 each. One-sixth H.P., same
as above, at $6.00 each. First class condi-
tion, overhauled. Cash with order. Suit-
able for operating moving picture machines,
rewinding machines, etc. General Distribut-
ing Co., Security Storage & Van Bldg.,
Duluth, Minn.
HERE IS YOUR OPPORTUNITY t»
obtain brand new % H.P., 110 volt, 60
cycle, single phase, A. C., brand new mo-
tors with pulley at $10.00 each. Cash with i
order. Will operate rewinding machine!, .
motion picture machines, lathes, grinders, .
etc. Brand new 1 K.W., Westinghouse, 32 1
volt light and power generators, ready to
run, at $48.00 each. Factory price $78.00.
25% with order, balance C. O. D. Bar-
gains on electric fans. Largest dealers in
new and used motors and generators in the
Northwest. Send us yoiir repair work. Gen-
eral Distributing Co., Security Storage &
Van Bldg., Duluth, Minn.
VENEER SEATS and backs. 1200 for any
size chair, never used. Will fit to suit.
Redington Co., Scranton, Pa.
WONDERFUL BARGAIN — Beautiful
theatre, 600 seats; must sell at once; owner
?oing abroad ; will sacrifice, $4, COO cash ;
four-year lease, $100 per month. Located
in Connecticut. First come, first served. ■
Wonderful opportunity. Address "C." Ex- ■
hibitors Daily Review, 45 W. 45th St., ■
New York City.
Local Films
MOTION PICTURES made to order.
Commercial. Home or Industrial. We have
■xcfllent facilities and the bp«t cameramen.
Our price 20c per foot. Ruby Film Com-
pany. 727 Seventh Avenue. New Yorl'
or
Rent
MOTION PICTURE and "Stiir' Cameras
rcnt-d, sulil atid exchanged. Portable lights
frir salt- .iihI for rrni. Keep us advised of
your wants. I<uh> Camera Exchange, 727
Seventh .\ve.. New Vork.
"Authors"
JAMES MADISON, one nf America's
most successful vaudeville aiitli^rs. now lo-
cated in California, will furnish for real
eei comedians original "gags." titles and
scenarios, guaranteed to get ' belly" laughs.
544 Market Street, San Francisco. Phone
Franklin 422.
Situations Wanted
AT LIBERTY; lixperieiiced operator
wants pusit uii at once. Ut-fci euce. Char.es
R. LewcUen, Katon, Ind.
tiling Lists
Will help you incre«ue sale«
ami for, F B E B catalm gM^
t eoantouiaprlc«aoneIasdfl»dDaaas
•f TpQ r bMt prooMctlv* eQSt«BM*=
NatloBml. Stato.Xocal-lDfUrtdData
ProfeaBlons, BosioeM Finns,
99%by^S^d of 5 '^each
■Gould cofSBtLouis
lOHiSl*
2iJU^
' Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
HAL ROACH
presents
a
OUR GANG
n
in
a
tr
MONKEY BUSINESS'^
The reviewers are laughing yet.
Their opinion is unanimous thatj
'^Monkey Business" is one of the very
best "Gangs" that has been produced.
Pathe thinks so, too.
Farina adopts a very remarkable monkey, \
and the panic is on.
If your audiences can see this one without :l
actually yelling, what can make them? R
Directed hy Robert McGowan
F. Richard Jones, Supervising Director
Path^comedy
'■ ,., ni a ^^ „uoUtJii£-rr^T^^Il2i-^^Gane
rear-
^^^S^^^^e^^r^radi^^t
VceV
as
this
tbaii
SUD
•aiie/
"Out
jaiig
coi^ie'
dy
rinient is well susia
"Monkey Business
Pathe
Monkey Shines
Type of production. .. .2 reel comedy
Farina springs a new one by ijring-
irg a monkey into the ganij. They
■decide to cajjitahze the monkey's
tricks by runnini; a show. V\'hih; tliey
are bnsy with the preparations the
tnonk goes off on a scouting expedi-
tion through a neighboring house. His
tricks are probably about the clever-
est ever performed by a simian be-
fore the camera. At last he lands in
the cellar and fills himself up with
home brew. His pantomime of a
drunk is a scream. Then he goes on
a rampage through the town with the
whole police force after him. "Our
Gang" has little to do in this oiTering.
The monkey is the whole show. But_
he is funny enough to keep any audi-"
ence keyed up to the merriment which
IS continuous. '
TRADE
MARK
(
<r
"^3„:.>^
(I
/ >*,
:s^^recocmized
Authority
■). XXXVI No. 27
Sunday, May 2, 1926
Price 25 Cents
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DEAN
Supported bu
Idireotedby Tod^ou)ning
iv;.,7, R««Li;nrr:T TNT VFR S at . . TFWFT Prpsp-ntpd y^ C^T:^ T A'.TUMTP
WITH
JETTA GOUDAL. LIONEL
BAR.R.YMOR.E, MAR.Y
BRIAN e. EDMUND BURNS
ADAPTED BY FRANCES MARION FROM
BALZAC'5 NOVEL "PERE GORIOT"
Directed By E.MASON HOPPER
A METROPOLITAN PICTURE
confirms the admirable
opinions she won in THREE
FACES EAStbyan almost inspired
characterization as Delphine,the
girl of easy virtue, but heart of gold
-apicture of absorbing enter-
tainment values and of great
"Box-office potentialities " /
™^5potlight
P^ELEASED BY
PRQDUCEKS DISTKIBUTINC CORPOaATION
\Se BRADSTREET
K FILHDOM
iTHE
:S^^RE(OCMIZEl
Authority
l. XXXVI No. 27
Sunday, May 2, 1926
Price 25 Cents
A. in German Deal
PS Contract with Phoebus Film
for Preferred Bookings in
German Theaters
nited Artists have closed with
bus Fihn of Berlin whereby
pictures will be given prefer-
in the theaters of that concern,
im Abrams yesterday received
from A. C. Berman that the
J a subsidiary of United, has com-
|ed the arrauKemcnt.
a wireless to the Times it was
;d that aside from the houses
owned in all the principal cities
iGermany, Phoebus has plans for
(|new first runs, and that Phoebus
tors have contracted to produce
ictures a year under United Ar-
supervision.
\ )rams will sail for Germany July
Mary Pickford and Douglas Fair-
ks are expected to arrive in Berlin
'■: for the premiere of "Little Annie
iiiiey.
A dditional foreign news will be
I lid on page 10.
First National Moving
Los Angeles — First National moves
the Fine Arts studio on Monday
1 will operate there until the Bur-
nk plant is completed.
Jewish Pictorial Suspends
Ivan Abramson has discontinued
s Jewish Pictorial News.
Features Reviewed
Page
Other Women's Husbands
Warner Bros 6
Beverly of Graustark
M.-G.-M 6
The Midnight Sun
Universal 6
The Shanvock Handicap
Fox 6
Old Loves and New
First National 7
The Highbinders
Associated Exhibitors 7
His Jazz Bride
Warner Brothers 7
The Fighting Boob
Associated Exhibitors 7
The Tough Guy
Film Booking Offices 9
Out of the Storm
Tiffany — State Rights 9
Rustling for Cupid
Fox 9
Forbidden Waters
Prod. Dist. Corp 9
Short Subjects 16
In Today's Issue
THIRTY WEEKS of .presentations for PubHx is that organi-
zation's ambition. Other developments in this field appear
on page 5.
"The World's Markets," a resume of the foreign field will be
found on page 10.
"Greater Movie Season" for 1926 is now being completely
planned. Detail on page 11.
"Theater Equipment and Management" will be found on page
12 in this issue.
Frank Borzage in Town
Frank Borzage arrived in New
York yesterday from the Coast. He
will remain here for two weeks look-
ing over plays before returning to di-
rect "The Pelican" for Fox.
Charles Gilpin as "Uncle Tom"
Los Angeles — Carl Laemmle an-
nounced before leaving for New York,
that Charles Gilpin had been signed
for the title role in "Uncle Tom's
Cabin."
V. M. P. A. Dinner at Plaza Monday
The aimual dinner and meeting of
the Vaudeville Managers' Protective
Assn., which many film notables al-
ways attend, will be held at the Plaza
Monday night.
B. & K. Profits Drop
Chicago— The net income of the
Balaban & Katz Corp., and subsidi-
aries for the year ending Jan. 3, 1926.
was $1,503,690, after depreciation.
Federal taxes, etc., against $1,600,787
the previous year.
Cossacks In M.-G.-M. Special
John Gilbert will be starred in "The
Cossacks," an M.-G.-M. special. The
Cossacks, 250 strong, will go to Coast
in October to work in the special.
Notables Sail on Leviathan
Marcus and Mrs. Loew, Will
Rogers, Fanny Ward, Jack Dean and
Lee Shubert were among the notables
who sailed last night on the Levia-
than.
lotliing Chili about Carnie of Kansas Citie.
[e's 100% hotstuf to me. N. Gwyn. — Advt.
Asain Pictures
Stage presentations are not necessary to the sticcessful opera-
tion of motion picture theaters. Speaking for Publix, Harold B.
Franklin states it is wrong to so infer. Since to Ptiblix mttst
be attributed the development of the presentation idea in its
present form, Franklin's thoughts must engage consideration:
"The Publix presentations will be shown only in the de
luxe type of theater, where stage divertissements have become
a permanent policy, and it is the purpose of the Publix Produc-
tion Department to establish a standard in the creation of its
presentation units that will measure up with the fine feature
pictures shown at these theaters. It is our purpose to organize
the resources of our finest de luxe theaters so that we may
create productions that will be worthy of a coast-to-coast
showing. In the past practically every de luxe theater sup-
ported an independent production department which was
limited in its efforts because of expense and also because it
was next to impossible to create worth-while presentations for
52 weeks each year.
"Cinder the Publix plan each presentation is produced
on a scale which compares favorably with the best seen any-
where, being evolved by the best creative brains and staged
(Continued on Page 4)
$16,000,000 on Coast
Jesse Lasky States 75 Per Cent of
$22,000,000 for Coming Program
Will Be Spent There
Los Angeles — Jesse Lasky said
upon his departure for New York that
75 per cent of the $22,000,000 appro-
priated for the coming season's pro-
gram would be spent on the Coast.
Oppose Added Glauses
New Jersey M. P. T. O. Directors
Want Approval of National Or-
ganization Before Signing
Atlantic City — The New Jersey
M. P. T. O., at its directors' meeting
went on record as opposed to signing
contracts with any added clauses un-
til such contracts are approved by na-
tional headauarters. This is the third
state to take this action.
A committee was appointed to in-
vestigate a lighting condition which
has darkened various houses several
(Continued on Page 2)
Warners Radio Tour
Los Angeles — Warner Bros, will
send a radio auto on tour, leaving
here Sunday. It will take about six
weeks to get to New York, stopping
at Warner exchanges en route, and
will then be sent abroad. Mounted
on an auto the broadcasting towers
have a range of 105 meters.
P. D. C. Officials Reach Kansas City
Kansas City — F. C. Munral, W. J.
Morgan, Charles Christie and the
P. D. C. convention party enroute to
the Coast were greeted by a band
playing "The Volga Boatman," with a
parade following.
First Nat'l Convention Special
Chicago — "The American" publish-
ed a "First National Special" during
the company's convention. The pic-
ture and dramatic section carried a
top line streamer with several pages
devoted to First National matters.
"Screen News" Coming Soon
Herbert B. Fogel will produce 26
issues a year of the "Screen News,"
containing intimate views of directors
and players.
Vacation for Torrence
Los Angeles — Ernest Torrence will
leave here early in June for
weeks' vacation in Scotland.
four
Horsley in New York
Robert Horsley of the Williatn
Horsley Film Laboratories, Los An-
geles, is in New York. At the Clar-
idge.
w
THE
s^^
DAILY
tmsram
mi
Sunday, May 2, 19
Vsl XXXVI No. 27 Sunday, May 2, 1926 Price 25 Cents
JOHN W. AllCOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. ruhlislied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
.1. \V. Alicoate, Tieasuier, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
idvertising Manager; Ralph Wilk, Travel-
.Tig Representative. Entered as second-class
jiatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
.1, 1879. Terms (Postage free) United States,
outsiile of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign. J15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Ambassador Hotel,
London— Ernest VV. Fredman, The Film
Renter, 58, Great Marlborough St., London,
W. I., Paris — La Cinematographic Francaise,
5, Rue Saulnier.
Financial
Opening firmly after the reaction which
set in during the late trading Thursday, the
market again grew indecisive and weak tow-
ard the close Friday. The reaction was tem-
porarily stemmed by the heavy buying in
oil stocks, but money became dearer as the
day advanced and the buying again took a
decline.
Film issuer, showed little action during the
entire proceedings, although 5,200 shares of
Famous common gained ^A of a point at
12154. Fox Theaters "A" on the Curb
sold at 64 or an increase of ^ of a point
over the pervious day.
Sales
Quotations
High
Low
Close
Balaban & Katz .
6754
66'/^
67
Eastman Kodak .
109^
109 i^
109^
Famous Players .
122
120-4
121 5/s
•Fam Play. Pfd.
11914
*Film Inspection
414
*First Nat'l Pfd.
99^8
Fox Film "A" . . .
65
6354
64
Fox Theaters "A"
24
23
24
*Intern'l Projector
10-4
Loew's, Inc.
3m
37 '4
37*^8
*Metro-GoId. Pfd.
22 54
M. P. Cap. Corp.
2m
20'A
20H
Pathe Exch. "A"
52
S0>4
52
tParamount B'way
96K
96/2
96J4
Skouras Bros. . . .
. 49J4
49>/2
4914
**Stan. Co. of Am.
51
Trans-Lux Screen
85-8
8^«
8 '4
Universal Picl. .
. 31
30
31
*Univ. Pict. Pfd.
91/8
*Warner Bros. .
45/
Warner Pict "A"
1454
14 '4
14^
* Last prices quoted
** Philadelphia Market
t Bond Market
500
5.200
1,000
1,900
'766
'466
500
1,800
1,000
700
SCO
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Spticialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Beaudine with Dix
Los Angeles — William Beaudine
will direct Richard Dix following his
present work picture with Douglas
MacLean.
Co-Stars in "Midnight Lovers"
Los Angeles — Anna Q. Nilsson and
Lewis Stone will co-star in "The
Midnight Lovers."
Red Seal Opens Albany Exchange
Albany — Maurice A. Chase has
opened a Red Seal exchange here in
association with Max Fleischer.
Tom Moore Signed
Los Angeles — Tom Moore has been
signed for the lead opposite Corinne
Griffith in "Ashes."
Lillian Gish in London
London — Lillian Gish has arrived
here and is with her mother who is
seriously ill.
Improve Fine Arts Studio
Hollywood — A new administration
building is being added to Fine Arts
Studio. The present structure will
be converted into dressing quarters.
The improvements will cost $75,000
McFadden Arranges Tie-Ups
True Story Pictures will be in-
augurated with a campaign to be con-
ducted in conjunction with the Mc-
Fadden publications.
New Theaters
Seattle — ^Awarding of a part of the sub-
contracts in connection with the proposed
$85,000 Granada theater Building, at the
southwest corner of California Ave. and
West Hudson St., has been made.
Atlanta — Work on the Northside, seating
about 400, is expected to be completed with-
in two months. Willis J. Davis and C. D.
Swint, operating as the Northside Theater
Corp., are owners.
Beatrice, Neb. — Work started this week
on the local house being erected for George
Monroe and Calvin Bard, Omaha, who also
nre interested in a new theater at Hastings.
Minneapolis — Erection of a new theater has
been started at 245 13th Ave., N. E.. for
Frank Smoleski, owner of the Stockholm
Gateway house.
Bay City, Tex. — P. R. Hamil and James R.
Preddy have bought property on which they
will build a theater at once.
Seattle — The Nile is the latest addition for
Queen Anne hill in Seattle. It will be a
7S0-seater, to be erected by Wm. Steele,
who has the Queen Anne theater.
Chelan, Wash. — Another Washington ex-
hibitor who is building is R. A. Kelsey,
Ruby theater. Construction will soon start
on a 700-seater to open in July.
Chambersburg, Pa. — The Chambersburg
Theater Co. has purchased a site for the
erection of a' theater.
Mount Vernon, Wash.— Work on the nev
$100,000 Lincoln has been finished.
Minneapolis — A permit for a $45,000 the-
ater building has been issued to Frank Smo-
leski.
Morristown, N. J. — The new Capitol will
be ready for opening July 1.
Austin, Tex. — A new University theater
will be built here in the near future.
Oppose Added Glauses
(.Continued from Page 1)
times for as long as eight hours.
Electric light companies will be asked
to have double main lines conduct
current to all exhibitor customers.
President Joseph M. Seider was
elected chairman of the delegates to
the national convention. Messrs.
Kelly, Rosenblatt, Stieffel and Schind-
ler were named to arrange the state
convention in October. Kelly and
Rosenblatt were authorized to rep-
resent L A. Roth at the Hays' office
meeting concerning a plan of Famous
to erect a house near one of Roth's
theaters at Morristown.
Oppose Boston Theater
Boston — Churchmen, teachers and
welfare workers are opposing the
plan of Julia E. Sonnoband to start
a $250,000 theater at 213 Hanover St.
They have appealed to Mayor Nichols
who is powerless except to oppose
the license providing the entertain-
ment is objectionable.
Akeley Sues Famous
Famous Players is named defen-
dant in injunction proceedings insti-
tuted by the Akeley Camera, Inc.,
in the Federal Court in Brooklyn to
restrain them from further use of
a motion picture camera mounting it
claims to have patented.
Lustig with Jack Bellman
David J. Lustig is handling public-
ity for Hollywood Pictures Corp.,
with Jack Bellman opening the com-
pany's offices next Wednesday.
Colleen Moore At Work
Los Angeles — Colleen Moore has
started work on "Delicatessen."
Senate, St. Louis, Opens
St. Louis — The Senate opened un-
der the management and ownership
of Charley Goldman and Julius Lev-
enthal. Seating capacity 800.
Plans 1,000 Seat House in Alaska
Fairbanks, Alaska — George Purvis
is planning a 1,000-seat house for
Capt. A. E. Lathrop to open in the
fall.
Griswell Manages Schly Houses
Statesville, N. C. — The Crescent
and the Broadway owned by V. C.
Schly are now under management of
Ray Griswell, former assistant man-
ager of the Charlotte exchange for
Fox.
Fox's Beach Development
William Fox heads the Biltmore
Beach Development Corp., organized
to develop land at Massapequa, L. L,
where some $20,000,000, will be ulti-
mately spent. The company has no
connection with the Fox motion pic-
ture or theater interests.
F I t'S
GOWNS OR UNIFORMS
ICARN TO SAY
BROOKS'
1437 BROADWAY - TEL 5580 PtN.
ALSO 25,000 COSTUMES TO RENT
4
vhal
Young, Kopstein, Rock to Pro<
The Amusement Pictures
has been formed by Jacques K'
Lon Young and Joe Rock, wh^
produce two series, of 2 reel com(
One series will be known as
Culture, with stories by Willi;
Cook with Rock producing; ani
other Sunkist Comedies, feati
Mr. X, the monkey, to be mad
Al Nathan, with supervision by |
Kopstein today resigns as ge^
manager of Bray Prod.
LABORATOBYj
pRooumoNsf
COMMERCIAL
trte^iVil]
FOR SALE OR RENT
Motion picture laboratory. Palisade,
N. J., near Fort Lee ferry. One
story fireproof building, about 27O0
sq. feet floor space. Built speriaU
ly for purpose. Complete equipment,
except printers. Four garages.
Reasonable terms.
HARRIS & RANSOM CO.
Tube Concourse Bldg.,
Jersey City, N. J.
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
When m Hollywood
stop at
THE NEW HOTEL REGENTI
Every room 'with Bath and Radio
A beautifully appointed moderately
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLVD
Phone: Holly. 0487
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THE
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DAILV
Again Pictures
(Contincd from Page 1)
Sunday, May 2, Ej.M'
1
with the finest talent obtainable. No one theater, no matter
how big, could afford to pay the production cost of a PubHx
presentation. Tiie houses which constitute a national circuit
of de luxe theaters, however, find it no burden to stand their
share of the cost of the most sumptuous production. Therefore
the Publix production plan is economically sound.
"Publix will leave nothing undone to keep well ahead in
the march of progress. The permanency of our industry de-
pends not only on bigger and better pictures, but also on bet-
ter and greater theaters."
All of which brings home again the always vital fact: That
this industry revolves around quality product. At the risk of
becoming persistent, once more this point is stressed.
Burkan on Radio
It was at the T. O. C. C. installation dinner. Nathan Burkan
was talking. He was stressing the necessity of cooperation in
all branches of the industry. It must prevail, he urged, to meet
outside problems. He was referring to radio. And, in that con-
nection, he presented these figures :
27,000,000 people throughout America listen in every night.
5,000,000 sets are in operation.
5.6 is the average nuinber of persons listening in on each set.
Treating the Greater New York situation, he stated :
"In the metropolitan district, the total population is 13,000,000.
There are 1,791,000 sets. At each set, there is an audience of
5.6 persons. The radio is the greatest adversary motion pic-
tures have."
More Figures
Did you notice the 28 weeks' Loew statement? Gross business
reached $33,624,443. Net profits were $3,651,753. That was for
the half year ending March 14, 1926. Twenty-four more weeks
to go. How sweet that outlook is !
On Famous' balance sheet for last year, property values were
placed at $31,183,245. About 18 theaters are being built by or
for the company. Millions more are involved. That's big busi-
ness.
Fighting Bill Fox
Now it's a big theater in Brooklyn. A new Fox house will go
up between Loew's Metropolitan, M.-G.-M. and Famous home
downtown, and the Mark-Strand, First National's home in that
borough. Fox is determined to break in. The theater program
is heavy. Watch it grow more so.
Bill Fox won't let anybody hog the show. There will be a
Fox theater in every big city in this country if the need exists.
Mayer
One highly significant thought carne from Louis B. Mayer
during the week. It was at the M.-G.-M. convention. He said
of organization generally :
"You must earn the loyalty of your men."
That cryptic remark has a lot of meat in it.
The East may not generally know what Hollywood does.
Mayer is an important figure on the Coast. Not only in produc-
tion but in civic affairs. It was he who led the fight for the re-
duction of telephone rates. That was enough to bring him into
the forefront of municipal fame.
That "Trackless Train"
With Eddie Carrier at the throttle, M.-G.-M. 's "trackless 1
has carried its message everywhere. It has traveled over a
miles without an accident. Particular attention to schools
been paid at every stop. Now it's going abroad. Can you
a mental picture of the locomotive belching smoke dow!
Strand in London, or the Champs Elysee in Paris or Friedt
strasse in Berlin? M.-G.-M. maintains it is the biggest exp'n
tion stunt ever pulled. Not only in this business but in any c
The Radio Idea
The experience of the Capitol in New York with radio
something to do with M.-G.-M. 's "Movie Radio Clubs." ^
Edward Bowes a:id Howard Dietz developed the plan. 1
will be a big broadcasting plant at the studio. Cooperatio
Hearst newspapers is arranged. Twenty-five stations wil
tied in. That's how this organization is meeting the i
question.
Ludwig Berger |
A German with an Old World background. A studen
Heidelberg where he won his philosophical degree. Intera
alike in the stage and screen. Familiar with the classics
the moderns. Ludwig Berger is now in New York for ideaa
American technique. The industry here will first brush sht
ders with him through "The Waltz Dream," to be releasee
America through M.-G.-M.
Mr. Erlanger on Films
A. L. Erlanger is satisfied. He declares every legitiir
theater he owns has a balance on the right side of the led
He thinks the drama and inusical comedy are not losing grojl
to motion pictures. This comes to light in connection v
annexing theaters in New York.
How about the road? That might be a different story
The Trend
"Variety," for years considered the spokesman of the va
eville field, undergoes an editorial change. Motion pictures s
to the front. Vaudeville is relegated to the background,
lessening iinportance of this latter field is the reason, the p
lication announces.
The Junk-Man Epic \
A dealer in rags, bottles et al, writing James Cruze fr
Davenport, la., says :
"I see by the papers you are going to make a film play cal
'Old Ironsides.' I am glad of that. I have watched film pk
immortalizing the American policeinan, the fireman and the m? -
man, but no one has before ever made one about the Americ i
junk-man."
.
With the Original Cast
Walter Winchell, in the Graphic tells this story :
A theater in Riverside, N. J., advertised its engagement
"The Hunchback" with "Lon Chaney and the original Nt
York cast."
KANir
over!
on Loew Circuit
Sidney Starts Bookuig Two
cently Acquired Baltimore
Houses May 17
th tlic taking over of the Cen-
and i'a.-kway of the Wn.ichurjii
t at brtliiniijic, Loew now has
hoasti oti its preiOiitation
, with m-jrc to be added. Louis
idne/, in chaiye of the prologue
tmerit, wM .start bookm^ the
tiy-acquired theaters May l7.
tende'ivy 'o sign "big names"
e musical comedy, dramatic and
ert lieHs >£ mdicated 5/ recent
V bookings. Harry Carrol s
le opened t! c past v/e.^k ai
atjiv's Aldaie m Pittsburgh, Freddie
Ikin, tlie v.'oliiiist, will o jen May
t Loew's State, St. Louis, and
ce La Rue, musical comedy star.
also inaugurate a tour on the
e I. ill. Other new acts nov work-
are: (Jlga Petrova, Irving Aaron's
amanders Band and Macljuarrie s
iPS.
ookiiij^o for this week are:
r(§DSton, l,oew's State, James Naulty, Tino
3ella, dancers. Cleveland, Allen, Olga
Sfova Rubinoff, violinist. Harrisburg,
w's Regent, Dale Sisters, dancers. Pitts-
!;h, Loew's Aldine, Aunt Jemiua — ^bjack
d act, Mitchell Brothers, musical act.
ding, Loew's Colonial, Roy Smtck. St.
lis, Loew's State, Clemens & Marcy,
cers; Edna Leedom, singer.
Publix Developing 30 Week Route;
18 New^Houses Building or Planned
Gaps in Existing Presentation
System Will Be Filled
In Rapidly
Finds Vaudeville Dwindling
'Variety," for years the recognized
blication covering the vaudeville
Id, announces that its moi.on pic-
e department steps into first place.
gives as its reason the dwindling
straight vaudeville theaters and the
sening ot importance of that branch
theatricals.
The publication finds there are very
w vaudeville theaters uninfluenced
' pictures.
Sue Vaudeville Sketch
San Francisco — West Coast Thea-
rs have brought suit for $25,000 and
1 injunction to prevent production
: a skit called, "Tramp, Tramp,
ramp," against the Golden Gate
heater Co.
Zanft Back from Trip
John Zanft of the Fox theater de-
artment who returned to New York
esterday after a trip, said he knew
othing about the report that his
ompany is to install presentations
ito 22 houses next Fall.
The Publix route will embrace 30
weeks when present or contemplated
theaters are completed. The circuit
now offers 12 weeks, three of them in
Chicago.
The Rivoli, New York is the
premiere theater, but when the new
Paramount is completed about the
end of the year, it will assume the
place now held by the Rivoli. At that
time, a new policy will be adopted for
the latter theater. An interesting de-
velopment concerns Florida. Publix
will send its attractions into Jackson-
ville, Tampa, Miami and St. Peters-
burg for week stands. The Olympia,
Miami is now functioning; Jackson-
ville is building, Tampa will be ready
in a few months; likewise will St.
Petersburg.
It is now anticipated that when
the 30 weeks are definitely scheduled,
the shows will start in New York,
then go to Boston, Buffalo and thus
across the country, returning to New
York, via Salt Lake City, Dallas,
Birmingham and the South.
On the Coast, there are several
gaps. New theaters are contemplated
for Seattle, Portland and Oakland.
With Los Angeles and San Francisco,
which are now handled as one unit
made a part of the general scheme,
there will then be five weeks on the
Pacific Coast.
10 Houses Lined Up
Arthur Klein Enters Prologue Pres-
entation! Field— HaskeU, Foster
and Wenger with Him
Arthur Klein, former Keith-Albee
rtists' representative, has organized
general booking agency specializ-
ig in picture house prologues. Aid-
ig him will be Jack Haskell, Allan
C. Foster and John Wenger.
Klein is arranging to book his acts
nto 10 Eastern theaters. The first
resentation, "Venetian Nights, will
e seen in about two weeks in some
4ew Jersey house, the production
arrying a cast of 25. "Big names
nil be used in his prologues.
Booking Prologues
North American Theaters Establishes
New Department for Chain — Hal
C. Home Signing Talent
Portland, Ore. — With its adoption
of a presentations policy, North
American Theaters has engaged Hal
C. Home, formerly with West Coast
Theaters, to take charge. He is now
in California signing up talent.
This city will be production head-
quarters for the circuit, which will
embrace houses in Seattle, Tacoma,
Yakima, Everett, Bellingham, and
Portland. It is expected the 35 Jen-
sen & Von Herberg theaters recent-
ly acquired will be included. The
theaters in Portland and Seattle now
under construction will open in Au-
gust.
Frank Wilson said yesterday that
he believed presentations will be used
only in the new houses in Seattle
and Portland.
Amalgamated Books Acts
Amalgamated Vaudeville Agency,
will open the following presentation
acts this week: Yates Boys' Choir,
Capitol, Wilkes Barre; Kellard's Ha-
waiians, Capitol, Scranton; Denno,
Rochelle & Co., Fay's, Rochester;
Burt's Pygmies, Fay's, Providence.
Presentations
Publix's ideas on the place
of presentations in first -run mo-
tion picture theaters are touch-
ed upon editorially in this issue.
In Texas, there will be three. Dal-
las is now in the route. Theaters are
being built in San Antonio and Hous-
ton. A house has been announced for
Knoxville. When it is ready, the
shows will be routed from that city
into Chatanooga where Publix oper-
ates a number of theaters.
Birmingham, Ala. will fill another
gap. Further west, there will be new
houses in both Denver and Salt Lake;
these will take care of the inter-
mountain territory and break up the
long jumps between the East and Far
West. On the Atlantic seaboard,
Washington and Baltimore represent
two new cities which will have Pub-
lix theaters. They will probably play
the traveling unit in their way back
from California through the South.
All told there are 18 new theaters
which figure in the PublLx plan.
Harold B. Franklin stated yesterday
that the Publix idea had shown a fav-
orable reaction at the box-office.
"There is no doubt," he said, "that
the type of presentation put on by
Publix has raised general theater
standards. A new audience is being
attracted to motion picture theaters.
That, of course, must prove of bene-
fit to the entire industry."
Nat'l Music Week
Special Numbers Planned for Rivoli
Starting Sunday — Programs for
Other Theaters
"National Music Week" will be ob-
served at the Rivoli starting Sunday.
The orchestra will present a scenic
overture, "Rule Britannia." Henry
Murtagh will play "Horses" on the
organ and "Siggie," syncopating vio-
linist, will also entertain. The fea-
ture prologue will be "Southern
Memories." staged by Paul Oscard.
At the Capitol, Marjorie Harcum
will sing "Sweet and Low," Doris
Niles will execute a Hungarian
dance, the Trainor Bros, will present
an act of acrobatic dancing, Pietro
Capodiffero will offer cornet solos
and the ballet of 20 girls will per-
form.
Irving Berlin's so-called 'honey-
moon love song,' "At Peace with the
World," will be featured in a special
presentation at the Strand. John
Quinlan, tenor, will sing the number.
Jacques Greunberg has prepared the
orchestration.
At Warner's, "Cavalleria Rusti-
cana" will be sung by Elfride Wynne
and Joe Turin. The overture will
be "Maila," a jazz fantasy.
20 in Chain
V. E. B. Fuller to Provide Presenta-
tions for Long Island Theaters —
Three Lined Up
V. E. B. Fuller is lining up a chain
of 20 houses on Long Island into
which he will book presentations. He
expects to have arrangements com-
plete by September.
Three houses have already sub-
scribed. They are at Jackson
Heights, Flushing and Port Wash-
ington. The Boulevard at Jackson
Heights will open Aug. 1 with Ful-
ler presentations.
Fuller will open "Danny Boy," an
act with Hollis Davenny and Gert-
rude Lang, principals of "Blossom
Time," at the State, St. Louis, May
15. He is also booking for Masad
Speranski, Russian Art Co., baritone,
at present with "Carmencita and the
Soldier." The vocalist will begin a
tour of picture houses soon.
Nevs^ Prologue Unit
Gus Edwards to Produce and Book
Elaborate Presentations — Will
Serve 20 Houses
Gus Edwards, who has produced
several prologues for Publix, is form-
ing the Edwards Presentation Co.,
with a view of producing and book-
ing prologues for high-class houses.
A total of 11 theaters have been
lined up for the service and Ed-
wards expects to contract at least
20. The initial production will be
ready probably late in June after
his final presentation at the Rivoli
the week of June 6. Independent the-
aters will be served.
In September Edwards will go out
with an act known as "Gus and His
Gang," the cast comprising about 20.
He recently arranged for the intro-
duction of Skippy Lowry in Hal
Roach "Our Gang" comedies.
How B'way Does It
Rivoli
John Murray Anderson's latest revue, "The
Bridal Veil," gave the women a completely
startlmgly array of styles to choose from
Of course they were marvelous creations of
satin and lace, and probably far beyond the
pocket-book dimensions of the majority of
"brides to be." The revue was made up
practically entirely of the presentation of
the models in their gorgeous bridal gowns.
They descended a long artistic stairway, to
the left of the Rivoli stage. To the right
there was a long lattice window and decora-
tions fitting the entrance hall of a medieval
castle. There was a dance number and vocal
solo but otherwise the revue was not the gay
dance and music aflfair that is the usual case
in the Rivoli repertoire. The revue ran 13
minutes.
The overture was a delightful variation
from the customary long operatic aflair. It
was a medley of Victor Herbert composi-
tions and didn't seem' to take the nine min-
utes alloted to it. The scenic was a short
Bruce Educational reel (5 minutes.) Dave
Schooler, concert pianist, stirred the Rivoli
audience to considerable applause with his
two renditions, the second in conjunction
with the orchestra, (seven minutes) The
"Rivoli Movievents" (six minutes) and the
illustrated organ song number preceded the
feature. Henry B. Murtagh's efforts at get-
ting the audience to "join in," seemed to
be meeting with fair success. He played
(.Continued on Page 14)
-^^m
±Stl
I
DAILY
Sunday, May 2, II
"Other Women's
Husbands"
Warner Bros.
ONE OF THOSE PLEASANT
SURPRISES THAT HAPPEN
ONLY TOO SELDOM. DE-
LIGHTFUL ENTERTAIN-
MENT AFFORDED THROUGH
ERLE C. KENTON'S SKILL-
FUL DIRECTION.
Cast Marie Prevost and Monte
Blue great as the married couple
going through the "first year"
stages. Both do splendid work.
Huntly Gordon good as the "best
friend." Others Phyllis Haver,
Marjorie Gay and John Patrick.
Type of Story. .. .Domestic comedy-
drama. Stripped of all the fine di-
rectorial touches and Erie Ken-
ton's general clever manipulations,
E. T. Lowe's story might well
have settled into the old triangle
rut but instead it comes through
a wholly charming and delightful
little picture with so many bits
reminiscent of Lubitsch's "Kiss
Me Again," and others, that pos-
sibiy it is not a wrong guess to
suggest that Erie Kenton may have
been studying Lubitsch. And yet
he is not an imitator. He has
shown plenty of ingenuity strictly
of his own making and it is that
which goes to make "Other Wo-
men's Husbands" thoroughly pleas-
ing. Incidentally it should have
won a less commonplace title. The
tale is the ever persistent husband
and wife yarn with the old "direc-
tor's meeting" keeping Dick away
at nights until poor Kay, his wife,
becomes deservedly suspicious.
Marion is the blonde in the case.
Jack Harding, lawyer and Dick's
best friend, suggests a divorce. He
wouldn't mind marrying Kay him-
self. Aside from the comedy busi-
ness— the sequence where Dick
finds a strange derby in his home,
for instance — there is a clever shade
of pathos, just enough to make it
interesting and win your sympathy
for pretty Kay. Dick talks in his
sleep and Kay learns that her rival's
name is Marion. How she attends
a masquerade ball and leads Dick
to believe she is Marion certainly
puts you on Kay's side. Kenton
has a way of gently influencing
you and at the same time you
never know just what to expect.
You'd think Kay would expose
Dick right there at the ball but she
departs, keeping her sorrow to her-
self. Nor does she divorce Dick.
She loves him. And the moral is
that husbands will fall but wives
can catch them on the rebound, or
something to that effect. The titles
are great.
Box Office Angle Quite a delight-
ful picture and sure to entertain.
Exploitation. .. .You can get going
after this one and assure your folks
thcj' are due for a really enjoyable
picture. They are well acquainted
with Mcnte Blue and Marie Pre-
vost so you can use their names.
Direction Erie Kenton;
clever
Author E. T. Lowe, Jr.
Scenario E. T. Lowe, Jr.-
Jack Wagner
Cameraman Chas. Van Enger
Locale Any city
Footage 6,000 feet
Marion Davies in
"Beverly of Graustark"
Prod. : Cosmopolitan Prod.
Dist.: Metro-Goldwyn-Mayer
GEORGE BARR McCUTCHEON'S
MYTHICAL KINGDOM YARN
SERVES FOR MARION DAV-
IES WHO MAKES A GRACE-
FUL, BUT LIKABLE, BOY.
Star. .. .Marion Davies would never
fool you even with her new Beverly
bob. The "clothes don't make the
man" this time but they'll like
Marion in her masquerade. Gets
over a good deal of fun and has her
audience with her all the way.
Cast Antonio Moreno, with a
mustache, heroes for Marion in very
capable style and for a grand clim-
ax she finds him not the goat herd-
er but her prince charming. Roy
D'Arcy again a skilful villain.
Creighton Hale hasn't very much to
do as the Prince elect. Others Al-
bert Gran, Paulette Duval, Charles
Clary.
Type of Story. .. .Romance; adapted
from George Barr McCutcheon's
novel. Agnes Christine Johnston
has provided suitable alterations
and revised the story to suit Marion
Davies. It is not quite as preten-
tious as the usual Davies output but
perhaps offers comparatively as
much enjoyment. It is a fairly light
weighf but skims along on roman-
tic clouds that will certainly make
it doubly appealing to the younger
element. They all enjoy the type
of girl that Marion plays, a bit of
a hoyden who impersonates a boy
when her young cousin is injured
just at the time that he is to ascend
to a Balkan throne. His cousin,
Beverly, dons the royal make-up
and is heralded into the kingdom.
She meets two great obstacles.
One is that her life is in danger
and the other that as the prince she
has none but male servants which
complicates matters and offers con-
siderable embarrassment. To
make matters worse Beverly falls
in love with Danton, her chief pro-
tector, supposedly a goat herder.
The boyish make-up is a handicap
to her romance but in due course
the wrinkles smooth out and make
way for clear sailing, the goat herd-
er turning out to be a prince and
the real prince arriving in time to
take his place on the throne and
permitting Beverly to get back to
her skirts.
Box Office Angle. .. .Enjoyable and
sure to prove especially satisfying
to the patronizing younger ele-
ment. Will please Marion Davies'
following.
Exploitation .... Play up the story
from the standpoint of the star's
masquerade as a prince and run a
trailer showing some of the comedy
scenes with Marion at her imper-
sonation. Let them know Antonio
Moreno is her leading man and for
the readers say that George Barr
McCutcheon wrote the story.
Again the bob tie-up will work.
Start a "Beverly bob" fad.
Direction Sidney Franklin;
good.
Author Geo. Barr McCutcheon
Scenario . . Agnes Christine Johnston
Cameraman Percy Hilburn
Photography Very good
Locale Mythical Kingdom
Length 6,977 feet.
Laura La Plante in
"The Midnight Sun"
Universal-Jewel
SPLENDID PRODUCTION AND
LAURA LA PLANTE QUITE
DELIGHTFUL AS THE DAN-
CER IN THE RUSSIAN BAL-
LET. STORY GOOD MELO-
DRAMATIC HOKUM.
Star. .. .Laura La Plante pretty and
thoroughly pleasing as Olga, the
dancer. Role provides her with a
variety of opportunities and she
meets them all quite capably. Es-
pecially interesting when she is
trying to be nice to both the grand
duke and the banker, Kusmin.
Cast Pat O'Malley in the royal
raiment of the grand duke main-
tains a proper dignity but Pat is
far more at home in a more rollick-
inp, carefree role. O'Malley makes
*:he best of the proposition. George
Siegmann always satisfies as a vil-
lain. Raymond Keane, a new
comer among film heroes, is the
handsome aide to the grand duke,
and the eventual lover of the danc-
er. Arthur Hoyt strives with occa-
sional success for comic relief.
Type of Story Melodrama. Dimi-
tri Buchowetzki knows Russian
atmosphere and detail. He showers
an elaborate and undoubtedly cost-
ly amount of it on "The Midnight
Sun," a picture of very possible box
office proportions and excellent pic-
torial appeal that will very likely
make it quite a satisfactory achieve-
ment from the exhibitor's stand-
point. For audiences its excellent
production, pleasing star, and a
more or less reliable formula of
meller hokum, will get it over quite
nicely too. Getting back to Buch-
owetzki his production is admit-
tedly splendid but the story did not
offer anything upon which he might
apply his unusually skilful treat-
ment. It was plain meller and not
to be concealed even with its lav-
ish Russian dress. One girl and
three men: two of them "desiring"
her, the other, a youth, in love with
her. Business of kidnapping, dou-
ble-crossing, and last minute sus-
pense with the youth condemned
to death; a relenting grand duke
who saw innocence in the girl's
eyes and a grand dash to save her
lover from execution. He lived
for the clinch, needless to say.
Box Office Angle All right as far
as the exhibitor is concerned. Will
go very well at the box office. It
has the "makings."
Exploitation Here again your
trailer will do the trick. It will
show off the elegant production and
give them a first rate idea of how
Laura La Plante gets over as the
pretty ballet dancer. Regarding
the story tell them it is about an
American girl who won a coveted
position in the Russian ballet but
whose beauty brought her a great
deal of trouble. The title may need
some explaining but catchlines will
do it adequately.
Direction .... Dimitri Buchowetzki;
a trifle too liberal with the story
Author Laurids Bruun
Scenario A. T. Younger
Cameraman Jackson Rose
Photography Excellent
Locale Russia before the war
Length 8,767 feet
Mil
I
"The Shamrock Handles
Fox
HUMAN INTEREST STO:
WITH RACE CLIMAX TH
MAKES INTERESTING P
TURE. PLENTY OF GO
ATMOSPHERE AND PLE,
ING ROMANTIC THEME i
SO GOES TOWARD MAKI
IT ENTERTAINING.
Cast. .. .Janet Gaynor, a pretty m
who makes a likable Irish hero
J. Farrell MacDonald again con
butes another typical Irish chai
terization. Claire McDowell gi
as his wife. Leslie Fenton suitaUli
hero except for occasional overd'
emotional bits. Others Lc
Payne, Willard Louis, Georgie H:
ris.
Type of Story. . . .Dramatic roman
adapted from Peter B. Kyne's stc
"Corn Cob Kelly." "The Shamr(
Handicap" is a thoroughly delight
romantic yarn with a race clin
that finishes it up with a fine
of thrills and brings the love st<
to the usual, but wholly satisf
tory, clinch ending. It is chc
full of real "green" atmosphere w
the locations very typical of 1
"ould sod" even though they prc'
ably are a part of Hollywood or 1
surrounding country. John Fc
has certainly gotten the atmosphe'
there any way. He has injected
fine degree of human interest S
peal and his development of t
love story of the Irish lad who cai
to America to win his way to far
and fortune as a jockey, and that
the little girl he left behind him,
certain to prove "sure fire" for
big majority. Peter B. Kync
story gave him something to wo'
on but built largely upon wi
known hokum it might readily ha
been "muffed."
Young Neil Ross bids good-b;
to Sheila and sails for America wi
Martin Finch who promises
make him a famous jockey. Neil i
injured in his first race and left par
ly paralyzed. Sheila and her fathe
now bankrupt, come to Amerii
and learn of Neil's sad plight. Ro;
aleen, an Irish filly and the last 0'
Sheila's father's prize string, is ei
tered in the big handicap and Ne
is heartbroken because he cannc
ride her. At the last minute tf
scheduled jockey is injured, Ne
hops to the saddle, rides Rosaleej
to victory, cures his paralysis at thl
same time and they all sail homf
to Ireland on the winnings.
Box Office Angle. .. .Genuine appe;
in this and the type of sure-fir
hokum that sends them out quit
contented. ;
Exploitation. . . .Tell them it is a race;
track story in a brand new atmos;
phere and promise a delightful lov!
story besides. Janet Gaynor is '
pretty heroine and they'll probabl
be looking for her in the futuni
Play up J. Farrell MacDonaki
They should be familiar with hir
by this time. Should be worth youl
while getting them in for this onti
Direction John Ford
first rate.
Author Peter B. Kyn
Scenario John Ston
Cameraman Geo. Schneiderma;
Photography Excellen
Locale Ireland-Americ
Length 5,865 fee
I
liday, May 2, 1926
THE
-^^
DAILY
ST
IX ij
NG
U\
*01d Loves and New"
Prod.: Marion Fairfax
Dist.: First National
eresting story splen-
ledly developed. mar
)n fairfax's first pro-
uction makes promises
dr other good ones to
me|ome.
t Well balanced and all cor-
ct types. Lewis Stone far better
lian he has been in several recent
[ictures. Evidently someone has
irtailed a few of his overdone
annerisms. Barbara Bedford does
liccellent work and Walter Pid-
[eon looks as though he may be
laking a way for himself. Fine in
nis. Katherine McDonald suit-
Ible. Tully Marshall good.
e of Story Drama; adapted
Irom E. M. Hull's novel, "The Des-
rt Healer." Sheik stories had
uch a great run following "The
5heik" that their popularity was
bore or less forced to wane after
ach succeeding repetition. But it
•emained for E. M. Hull to bring
t;jJiIong a revival which may not have
[J:aused any special comment were it
not for the unusually fine treat-
,i Jment accorded it by Marion Fair-
fax, in her adaptation and general
supervision, Maurice Tourneur in
his excellent production, phi,; the
capable performance of a well suit-
ed cast. "Old Loves and New" is a
really forceful dramatic offering
which under less skilful handling
might well have developed into a
conventional quadrangle plot. As
it is there is nothing of the com-
monnlace in the picture. The
development is smooth. con-
sistent ?nd proceeds with in-
creasing interest to a logical and
satisfying conclusion. It is the
story of an English soldier who
seeks solace in the desert when the
wife he loves nms awav with Clyde
Ger?ldine, a fellow soHier. Carew
becomes known as "The Desert
Healer" while his wife trails her
lover who. in the meantime, had
married Marny. a prettv Irish girl.
Carew rescues Marny in the desert
and thus encounters the man tvhn
broke itp his home. He ae-a'n
saves Marny from one of Clvde's
drunken attacks. Some interestinrr
detail follows but eventuallv Clvde
ts killed bv an elephant pnd Carew is
happy in his love for Marny, who
returns the sentiment.
Box Office Angle ComnelHne' dra-
matic entertainment that should
please from all angles.
Exploitation. .It isn't often that vou
can offer a really convincing dra-
matic story such as this. You can
make promises and be sure to l^t
them know that the storv is bv F.
M. Hull, author of "The Sheik."
Give Marion Fairfax the promin-
ence she merits for her efforts and
sret them interested in the "woman
producer." Good names in the
cast and a trailer will surely get
them in.
Direction Maurice Tourneur:
snlendid
\uthor E. M Hull
Scenario Marion Fajrfax
"Cameraman Henry Croniager
Photography Excellent
'vOcale England- Africa
Length 7,423 feet
"The Highbinders"
Prod.: Worthy Pictures Inc.
Dist.: Associated Exhibitors
TENNIS CHAMPION STRIVES
FOR NEW HONORS AS FILM
HERO BUT FAILS TO GET
OVER. HASN'T THE NECES-
SARY SCREEN QUALIFICA-
TIONS. STORY FAIR.
Cast. .. .William T. Tilden ijiay be a
crack tennis player but he falls far
short of the requisites of a movie
hero. Photographs poorly and is
awkward in his playing. Marjorie
Daw suitable as the girl and Wal-
ter Long always a first-rate villain.
Young Ben Alexander good as
hero's young brother. Others,
George Marion, George Nash,
George Hackathorne, Effie Shan-
non, Kathlene Martyn, Edmund
Breese.
Type of Story. . .Romance. Not sat-
isfied with his laurels as a tennis
champion "Big Bill' ' Tilden at-
tempts to snatch some of the fame
of a picture star, and perhaps some
of the financial success. His first
effort looks lamentablv as though
he won't cash in on either. Neither
his acting nor the story with which
he is credited, as author, is likely
to stir up any rumpus either among
the fans or at the box-office. Tilden
is self-conscious and consequently
awkward in his movements and
fai's utterly to live up to the stand-
ards of the true film hero. His storv
is a crook yarn of no great strength
nor originalitv. It deals in a fairly
slip-shod fashion with a band of
crooks on the one hand and a gen-
tleman schemer of high finance, on
the other. The latter is hero's step-
father who plans to make a scoop
of his wife's fortune left bv her first
husband. He reckons without hero.
But meantime hero must have his
fling at adventure which includes a
seouence in which he is a victim
of his step-father's plan to get his
fortune as well. A blow on the
head causes amnesia and the rest of
the nlot is mostlv a matter of wait-
ing for a second blow that will re-
store his memory and send hero on
the war-path. A romance, a kil'ing
or two, and other unimportant side
issues intervene but eventuallv
there is a clinch finish. Of course
there was a girl ready for the fade-
out.
Box-Office Angle. . . .Undoubtedly in-
tendpd ^o eet over on the strenert'^
of Tilden's popularity as a tennis
chamoion. ^'''av brinqr them in for
this but not for another.
Exploitation Of course vou can
talk about Tilden and perhaps h'''-
fame as a tennis chamn-on wil'
bring in many who will expect
some sort of a storv involving the
game itself and Tilden's success in
it. Better see this one ?nd use
your own Judgment on it.
Direction ... George W. Terwil'iger;
ordinary
Author William T. Tilden
Scenario Calder Johnstone
Cameraman Louis Dunmyre
and Walter Blakely
Photography Fair
Locale Any city
Length 5,486 feet
"His Jazz Bride"
Warner Bros.
CONTAINS A MORAL FOR EX-
TRAVAGANT YOUNG WIVES
WHO LEAD THEIR HUS-
BANDS INTO ALL SORTS OF
JAMS IN ORDER TO PAY
THE BILLS. MELLER FIN-
ISH NOT PARTICULARLY
CONVINCING.
Cast. .. .Marie Prevost and Matt
Moore again team up as husband
and wife and go through the usual
difficulties in convincing manner.
Both especially well suited. Gayne
Whitman the "other man" but his
inning is short lived and John Pat-
rick, the auto salesman who leads
the newlyweds to further destruc-
tion. Others Don Alvarado, Mabel
Julianne Scott, George Irving,
Margaret Seddon and Helen Dun-
bar.
Type of Story. .. .Domestic comedy-
drama. The title tells you the
whole thing in a nut-shell. Matt
A'loore is the husband and Marie
Prevost the jazz bride who orders
up ermine evening wraps and two
dozen pairs of silk stockings as
though thev cost a nickle a
"throw". Matt is the poor, hard-
working husband who has naught
to do but sign the checks. Little
does the sweet jazz bride realize
that deeds like hers cause men to
skid off the straight and narrow.
For contrast and example you are
introduced to another couple, the
Seymours. Mr. Seymour O.K.'s a
certain boat which doesn't measure
up to requirements. The graft will
pay his wife's bills. He is given to
understand the boat is just to fill an
old war contract and will not leave
the dock. But it does and on it
the jazz bride goes joy-sailing.
.Seymour confesses his perfidy to
Matt and together they set out in
a launch to save the excursioners.
The boilers explode. Seymour and
his wife drown — which proves the
moral and sends the jazz bride
home safely with her husband, all
nicely reformed even to swapping
her platinum wedding ring for a
gold b?nd. She also gives up the
nice new Packard, bought on time.
The story "nacks" a moral but Matt
Moore and Marie Prevost are more
interesting than the story.
Box Office Angle. .. .Good average
entertainment. Story not verv
strong but Prevost and Moore will
eet it over.
Exclo'tation . . . . You might appeal to
the hi'shands among vour clientele
ptirl tell them to b^ sure and brin?
their wives to see "His Tazz Bride"
if thev want to cure them of the
"Char'i'e it" habit. It might bring
in a lot of worried voun"^ bride-
grooms. TTse Marie Prevost's
name and Matt Moore'e recalling
their recent picture "The Cave
Man".
Direction Herman Raymaker;
fair.
Author Beatrice Burton
Scenario Chas. Logue
Cameraman David Abel
Photography All right
Locale Hollywood
Length 6,420 feet.
Bob Custer in "*
"The Fighting Boob"
Film Booking Offices
WESTERN RANCH FEUD THAT
WORKS OUT WITH NO NEW
ANGLES BUT PLENTY OF
GOOD ACTION AND A LIK-
ABLE STAR WHO DESERVES
BETTER MATERIAL.
Star. . . .Certainly will strike the femi-
nine contingent as a "stunner" in
his Mexican costume. Good look-
ing and does good work, too.
Cast.... Joan Meredith rather pleas-
ing but otherwise Custer's support-
ing cast isn't very strong. Andrew
Arbuckle rather good. Others Vio-
let Palmer, Hugh Saxon, Sam Luf-
kin.
Type of Story. .Western. Bob Cus-
ter hasn't a very good story in "The
Fighting Boob" but it only serves
to show up the star's superiority
over the material provided him. He
certainly is coming along and
should be getting a better break on
stories. He is one of the best look-
ing cowboy heroes and sure to
start building up a following of
female admirers. They are going
to get a real thrill out of him in
his Mexican outfit and his work as
the would-be bandit. El Tigre. The
plot is the conventional ranch feud
with neighboring ranch owners
at odds, the granddaughter
of the one and the nephew of the
other serving to patch the differ-
ence and a double identity situation
working out the action through the
person of the nephew's war chum
who poses as a Mexican bandit.
There is plenty of good action and
a sprinkling of comedy that makes
for a pretty interesting picture. The
story tells of Jaspar Steele, wealthy
but crabbed ranch owner, who
sends for his nephew, Timothy, to
engineer his fight with a neighbor-
ing rancher, Hawksby. Timothy,
weakened by his experience in the
war, brings along his war buddy
who poses as a Mexican bandit and
stirs up considerable excitement in
the neighborhood of the ranch.
There is a plot under way to kidnap
Hawksby's granddaughter and a
general complication of matters
which are all solved by the clever
bandit who reveals his true identity
and brings the real nephew out of
hiding.
Box Office Angle.... Not much on
the storv but pleasing hero and
good action will undoubtedly get it
over adequately.
Exploitation. .. .Run a trailer show-
ing Bob Custer in any one of his
bandit escapades and be sure to tell
them he offers plentv of good stunts
in "The Fighting Boob". The title
can rcadilv be worked with novelty
street ballvhoos, cowboy on horse-
liack, and the like. You also might
work to build a following for Cus-
ter.
Direction Jack Nelson;
fair.
Author William Lester
Scenario . . Jack Nelson-Jas. Aumont
Cameraman Arthur Reeves
Photography Good
Locale Western Ranch
Length 4,549 feet.
THE
■s^an
DABLV
Sunday, May 2, ]
The Los Angeles Office
of
iTHE
:Sf<»BRADSTREET
o/'FILHDOM
AUTHOPITY
Is Now Located at the
Ambassador Hotel
(Formerly 6411 Hollywood Blvd. , Jor the past 8 years)
Harvey E, Gausman
Pacific Coast Manager
of
The Film Daily
and a
Competent Staff
are
AT YOUR SERVICE
Film Folks
Traveling
East or West
Find it a
Happy Convenience
To have their mail
Addressed
Care of
THE FILM DAILY
SERVICE that SERVES is SERVICE
y
! rtu
m
THE
h. May 2, 1926
■^tk
DAILY
Fred Thomson in
"The Tough Guy"
Film Booking Offices
AND HIS FAMOUS
IRSE DO THE HEROICS TO
TE ORPHAN BOY IN A
NNER THAT WILL AP-
VL TO ALL JUVENILES.
..Fred Thomson, ably assist-
jy his horse, Silver King, per-
ns his stunts that will endear
in the hearts of young and old
in the hearts of young and old.
..Lola Todd has just the us-
"filler" part to lend the senti-
ital interest. Robert McKim is
bad cattlema.n who makes the
o show how tough he can be.
jly Butts as the orphan kid is
good as any juvenile.
of Story Western melo-
ma. Here is an offering prin-
ally designed to appeal to the
r's large following of youthful
[is — and older boys who like
ir films full of action and hero-
It is a story of a kid's hero
rship of the cowboy on his dash-
steed. Nothing new, but alive
h action and thrills. It is chief-
distinguished for sequences
ere the horse, Silver King, with-
t his master in the saddle, per-
rms some feats with almost hu-
an intelligence. These are well
me. and the director deserves a
t of credit for the patience which
ust have been exercised to ob-
in the unusual stunt performances,
homson saves the boy and hh
epfather from a runaway. Th,*
runken stepfather then carts the
oungster off to an orphanage,
[ere some good scenes are worked
1 of the life of the unfortunate
oungsters in the asylum. A school
jacher arrives in the town, search-
ig for Billy, the orphan, who is
er brother. McKim as the vil-
linous rancher proposes marriage.
)he loves Thomson, who is too
ashful to declare himself. In a
jque, she engages herself to Mc-
■Cim. Then events follow dizzily,
vith the kidnapping of the boy
rom the orphanage by Thomson.
ivho leaves him in a hut. McKim's
?ang endeavor to take him .iway so
that McKim can get the credit with
the girl for returning her brother.
The work of this boy Billy Butts
is worthy of an older actor. He
sure will win the favor of the fans.
Then comes the work of Silver
King, who playing a lone hand
carries the trussed figure of the
boy in his teeth, pursued by the
outlaw gang. A slashing fight
back at the hotel where Thomson
arrives in time to interrupt the wed-
ding ceremony of the villain to
the girl winds up the proceeding in
regulation Western style.
>x Office Angle Typical Thom-
son offering built for the lovers of
Western thrillers.
Kploitation . . . .Feature the star, also
great stunts of the horse. Play up
popular angle of hero palling
round with the orphan kid.
irection David Kirkland; good
uthor Frank M. Clifton
;enario Buckleigh Fitz Oxford
imeraman Ross Fisher
[lotography Good
>cale West
mgth 5,383 feet
"Out of the Storm"
Tiffany Production — State Rights
AN IMPOSSIBLE STORY TOLD
WITHOUT CONVICTION.
ACTED THE SAME WAY.
LITTLE TO RECOMMEND IT.
Cast. . . .In justice to the cast, it must
be said that the impossible mate-
rial gave them no chance to get
anything worthwhile across. Jac-
queline Logan and Edmund Burns
carry the leads with all the convic-
tion they could put into their ar-
tificial roles. Eddie Phillips makes
the best of his ungrateful part of
a rich, wayward youth. Montague
Love and Tyrone Power • as the
parents of the boy and girl, sup-
posed to be two hard-headed busi-
ness men, are forced to caricature
around like a couple of foolish old
men.
Type of Story. .. .Drama. A story
of love's rocky pathway — elope-
ment— murder trial — and then love
triumphant. A frayed yarn made
worse with no redeeming quality
of incident, direction or production
technique. It moves along heavilv,
mechanically, like the effort of an
amateur director trying out a
school of screen aspirants. To sec
such good players as Jacqueline
Logan, Edmund Burns, Montague
Love and Tyrone Power in such
an offering is sad. Your sympa-
thy is evenly divided between them
and those who have to watch the
screening. A mass of material and
incident is crowded in without re-
gard to logic or plausibility. It
moves along jerkily from one stilt-
ed situation to another. All in the
same dreary monotone — no high-
lights, no coloring, no real dramatic
surprises. It is as flat as the screen
that projects it. Burns is a city
editor in love with the girl whom
the son of the owner of the news-
paper is trying to marry. The two
fathers are pushing this marriage
for all they are worth. The girl
decides to elope with the hero. But
that very night for some unex-
plained reason she decides to go to
the private dining room of a hotel
with the son of the newspaper
owner. Tbe usual stuff is pulled
which usually happens in pictures
when a wild rich youth is placed
in such a situation with a pretty
girl. She defends herself, and the
youth is accidentally shot. The
hero rushes in, and the waiter sees
him holding the gun, picked up
from the floor. Then the murder
trial — conviction — exoneration — etc..
etc. Don't confuse this with "Bride
of the Storm."
Box Ofnce Angle. . . .The evidence is
all against this one.
Exploitation .... No outstanding fea-
ture, except the cut and dried mur-
der trial, which offers no big ex-
ploitation.
Direction Louis Gasnier; poor
Author Arthur Stringer
Scenario Lois Hutchinson
Cameraman George Meehan
Locale Small town
Length 6,000 feet
"Rustling for Cupid"
Fox
STORY OF LOVE AND CATTLE
RUSTLING IS MORE ROM-
ANCE THAN ACTION. NOT
QUITE AS GOOD A STORY
AS THEY MAY EXPECT
FROM PETER B. KYNE.
Cast. .. .Anita Stewart and George
O'Brien a pleasing pair of roman-
cers. Herbert Prior and Frank Mc-
Glynn, Jr. a friendly team as father
and son, ranchers. Russell Simp-
son is hero's father, afflicted with
"cattle stealing".
Type of Story Western dramatic
romance. There is somewhat of a
disappointment in the denouement
of this story. The solution to hero's
unhappiness, when he finds that his
father is a rustler, is not wholly sat-
isfactory. The fact that there is a
skeleton in his family closet causes
hero to cease his attentions to the
pretty local school teacher. To
even matters up and set Brad's
romance back on the right track,
a friendly rancher digs up a skele-
ton from the pretty little teacher's
closet (her brother had been accus-
ed of stealing from a bank) and so
two wrongs make a right and the
marriage is impending. This does
not, however, clear away hero's dis-
appointment when he finds that his
father is a rustler. The old man's
excuse that he cannot help it, that
it is a mania, hardly serves as con-
vincing reasoning. Perhaps more
than one spectator will be waiting
for some new twist to clear the
charge against the father even
though he is shown in the act of
rustling. The story is told smooth-
ly and the romance may prove
thoroughly interesting. It does not
seem to come up to the Kyne stan-
dard of fiction, nevertheless. Irv-
ing Cummings has selected any
number of wonderful locations.
Just a little more action and less
mooning around on the part of
hero and the neighboring rancher's
son would have improved the situ-
ation. George O'Brien and Anita
Stewart are first rate as the lovers
and the cast, generally capable and
well balanced.
Box Office Angle. .. .Average enter-
tainment. Will go nicely where
they go in strongly for romance
but may disappoint the crowd that
comes out for action.
Exploitation. .. .The author's name
mav bring in a certain contingent
and the title will readily suggest
romance for the crowd that likes it.
Use George O'Brien's name and tell
them Anita Stewart is the heroine.
The usual trailer and stills will take
care of the advance information
with catchlines running with the
title.
Direction Irving Cummings;
ample.
Author Peter B. Kyne
Scenario L. G. Rigby
Cameraman Abe Fried
Photography Splendid
Locale The West
Length 4,835 feet
Priscilla Dean in
"Forbidden Waters"
Prod. : Metropolitan Pictures
Dist.: Producers Dist. Corp.
ALL ABOUT A SWEET YOUNG
THING WHO GOT A DIVORCE
BUT DIDN'T REALLY WANT
IT. PRISCILLA DEAN DOES
A LOT TO MAKE THIS IN-
TERESTING EVEN THOUGH
THE STORY IS SLIGHT.
Star.... The role doesn't give her as
much fighting, biting and kicking
to do but she's still the vixen, this
time thwarting another woman who
wants her husband.
Cast. .. .Walter McGrail good as the
husband and Casson Ferguson and
Dc Sacia Mooers a clever but un-
successful pair of crooks. Dan Ma-
son suitable as Nugget Pete, a vic-
tim of the crooks.
Type of Story. .. .Domestic drama.
For a speedy start you have Pris-
cilla tearing along a Nevada road
at a lively clip and slipping over
the border line before the Nevada
motorcycle cop can hand her a
summons. Soon a Ford overtakes
her, the driver removes his "hick"
make-up, lifts up the hood of his
engine and shows Priscilla a Fiat
motor in the Ford body. And so
Priscilla, just freed from her hus-
band in a Reno court, finds herself
in a California jail for speeding.
The story moves along in no great
haste from this point but there is
a fair amount of fun in the efforts
of Priscilla to prevent her husband
from marrying the blond Miss
Standish. Priscilla remembers that
she was being tried in the same
California court for trying to steal
Nugget Pete's bankroll on a pre-
tense of marriage. The husband
decides that the best way to win
Priscilla back is to make her jealous
so he becomes wholly attentive to
Miss Standish. Priscilla has him
shanghaied to an island and a cou-
ple of reformers who figure a
"wrong has been did" insist upon
a marriage ceremony when they
find the two together in the cot-
tage and Priscilla allows them to
believe that she has been com-
promised. There is the usual
' happy ending and reunion of hus-
band and wife.
Box Office Angle Interesting
enough number with no particular
high lights, some good comedy se-
quences and Priscilla Dean should
get it over.
Exploitation .... Play up star's name
and you might make use of catch-
lines to let them know the story
deals with her efforts to prevent .
her husband from| marrying an-
other woman even though she had
divorced him. A trailer showing
the "hick" cop arresting Priscilla
will amuse them and probably
bring them back.
Direction Alan Hale; good
Author Percy Heath
Scenario Chas. Logue
Cameraman Georges Benoit
Photography Good
Locale Nev.-Cal.
Length 5,333 feet
10
^V^ p/
DAILY
I
Sunday, May ;
LONDON
PARIS
THE HAGUE
MADRID
The World's Markets
BERLIN
ROTTERDAM
JOHANNESBURG
MOSCOW
r
1,000 "Jap" Features
37 Companies Producing in Empire.
Universal Manager Reports —
25 New Theaters Expected
The il producing companies in the
Japanese Empire, will turn out ap-
proximately 1,000 features, ranging
in length, from four to eight reels,
during the current year, according to
Prouse Knox, Universal's Japan man-
ager, now in New York conferring
wth home office executives. Includ-
ed in the total are about 20 specials,
of from 12 to 15 reels each. No
shorts are produced by Japanese
companies.
Japan's total of 1,037 picture
houses, will be augmented by at
least 14 houses this year, all in the
western part of the island. It is ex-
pected, however, that last year's to-
tal of 25 new theaters will be
equalled. Construction of first-runs
in Tokio, is anticipated next Septem-
ber when a three years' ban expires.
The restriction was imposed after the
earthquake, in order to give the
ground time to settle. Most of the
country's building takes place in the
fall, when labor is cheap, as the rice
crops are then harvested.
He states Japan is the only coun-
try where home-made pictures sec-
(Continued on Page 14)
Go Abegging
The Hague — It is understood
that for the year ending March
31, 1926, there were fully 100
German "kontingents" which
were not used.
The impression here is, that
the demand for American films
in Germany, is on the wane. It
was not so long ago, when
"kontingents" were traded in
like stocks on the Berlin
Bourse. Many were sold for
as high as $5,000 each.
America Leads
1,763 Films Sent to Australia in 1925
— U. S. in First Place With
95% of Total
Washington — During 1925, 1,763
films, comprising 6,142 reels and 5,-
572.932 ft. were imported into Aus-
tralia, according to a report to the
Department of Commerce by Trade
Commissioner E. G. Babbitt, Sydney.
The United States easily lead all
others in this trade, supplying 95 per
cent, of total imports. The United
Kingdom's share was £6,875 and
£1,312 came from other countries.*
Censors passed unconditionally 1,-
324 films, approved 371 after some
slight eliminations had been made,
and rejected 68. During the year the
duty paid on films entering Australia
amounted to £130,695 and in addi-
tion £3.217 was secured from the fee
of 10 shillings per reel for registra-
tion.
Paris as Film Center
French Publication Starts Campaign
to Make it the Headquarters
for European Trade
Paris — "La Cinematographie Fran-
caise" has issued a special number of
110 pages, printed in French, English,
Spanish and German, with the ob-
ject of booming Paris as a control-
ling center of film marketing and ex-
change. It has all the appearances
of a well organized campaign under-
way to dispute with London and
Berlin, their claims, as the dominat-
ing centers of the European market.
The issue is full of information on
the French film market, containing
particulars of 44 French productions,
most of which are new, or in cir-
culation in theaters of Europe, at the
moment. It also gives the provision-
al program of the forthcoming Inter-
national Cinema Congress, published
in four languages. Much new infor-
mation and details of what is going
on, in the French studios, is also
presented.
The leading article boldly makes a
claim that Paris, because of its ge-
ographical position, is becoming the
center for the entire European mar-
ket. To back up the claim, the article
cites the official record of registra-
tion, of new foreign companies in
Paris. Every few weeks a new Amer-
ican. Central-European, Italian, Spa-
nish or other foreign company,
{Continued on Page 14)
Berlin
Berlin — Three German concerns
have merged to form a theater chain
of 39 houses: "Emelka," "Bayrische
Film Gesellschaft" and "Sued Films."
First run houses in Berlin. Stuttgart,
Munich and Leipzig are included.
* * *
In Denmark an association has
been formed to show forbidden films.
All pictures rejected by the Board
of Censors are shown at the meet-
ings of this association and officials
cannot do anything, because those
present are invited guests and the
performance is free of charge. It is
anticipated the censors will finally
change their attitude.
i^ * *
Statistics published regarding Bel-
gium show 300 pictures were ex-
hibited and were of the following
origin: 189 American, 70 French, 48
German, 16 Italian, three Swedish,
two Norwegian, one English and one
Austrian.
* if *
In Laubheim, Carl Laemmle's na-
tive town, a new picture house has
opened, sponsored by "Uncle Carl"
himself.
* * *
A psychoanalytic film, "The Mys-
teries of the Soul," has been shown
here. Werner Kraus in the part of
a nervous wreck gave his impression
of the psychology of a sick man.
* * *
Before the war, Luxembourg used
to be part of the German custom
union, and therefore mostly German
pictures were shown. Now all kinds
may be seen. American films to-
gether with French and German pic-
tures diversify the programs of the
four houses in the capital.
London
i|0!l ''
By ERNEST W. FREDMA
The Film Renter and M. P.
London — The Cinematograph
hibitors Assoc, is taking a rei ^^jj
dum of its members on the si
of blind-booking. It is by no I
certain that there will be con
unanimity among the men
Many of them feel that if they
to conduct their business in one
ticular way they are entitled to i
itiiisi
If there should be a majoriipK
_r _u_i:i: _r ui-.j i . "l
World Trip for One Fhroduction
Berlin — Georg Jacoby, the German
producer, will make a trip around the
world with a staf? of actors and cam-
eramen, to shoot exteriors for a pro-
duction.
kit
ilai
ak.
favor of abolition of blind-boo i "^
as seems likely, the C. E.A., wi
to the Government and ask i
bring in legislation accordinji
promise of Sir Philip Cunliffe Li§i I
* * *
The vexed question of m«
more British films and getting b iilif'
recognition on the world's screex itkt
gradually getting talked out. T
has been nothing else but talk or
subject and the Joint Committee"
achieved little, if anything
* * *
Production activities here are t|
There is no incentive; no big
behind producers to make pictl'"
All this talk has hurt whalil""
chance there was of making a ■'
cess of British films. int
* * *
Ralph J. Pugh, has not yet si
ently embarked upon his prograB|
make any announcement and is •
postponing his visit to America.
New Spanish Trade Paper
Madrid — A new trade publica 1-
"Fotogramas," has been launcil
42 Dutch Exchanges
Rotterdam — The Netherlands
Bioscope Assoc, which em-
braces all branches of the in-
dustry in Holland, states in its
current report that there are
42 exchanges in the country.
Holland's theaters total 267.
In other words, there is an ex-
change for each 6.3 houses. The
report is as of Dec 31, 1925.
Russia Exporting Its Films
Moscow — Russia is exporting its
motion pictures. Three pictures have
been dispatched to France. "Aelita,"
directed by Protosanoflf is a fantastic
film of Moscow in 1920 and the planet
Mars; "Mile Morosko," a Russian
village story, and "La Prepose Du
Relais," from Pushkin's novel.
Russian films are also arriving in
Berlin. One is "Potemkin," played
by the members of the Moskow Art
Theater, the second one, "The Bear's
Wedding," featuring Malinowskaja.
who scored a considerable success in
the "Postmaster," and the third one
is "Casanova."
Designer School in Paris
Paris- — A school for film designers
has been established.
African Hollywood
Once Again South African Pos9i>
ties as Production Center Bol
Up With Doubts Expressed'
Johannesburg, South Afric
Every once in awhile someone co
along with the idea that South Af
would be a great place to pro(
pictures. Now a certain Jack 7
merman says America has held
monopoly too long and waxes enl
(Continued on Page 14)
CAPITAL PRODUCTION EXPORTING CO., Inc.
"Productions of Merit"
INTERNATIONAL FILM DISTRIBUTORS
Now Releasing Four Mary Carr Specials
First One Now Ready
"THE FEUD WOMAN"
Cable Address
PIZORFILMS
New York
tMC
May 2, 1926
-S^Hk
■M
DAILY
11
•'KNOW YOUR OWN INDUSTRY"
Planning '2 6 ''Greater Movie Season ' '
By JACK HAKROH'ER
R notice how the Oiher fel-
s business always looks more
ling than your own?
rtain upstate exhibitor felt that
out the business of his friend,
leal sporting goods dealer. He
rouching to the latter about the
and tribulations of the motion
'j business compared to the easy
[gs in the sporting goods trade.
u're right," grinned the sports
"My line is a cleanup. If 1
buy tennis balls by the gross
t get the right price. If I have
left over at the end of the
I'm stuck. You can't sell
balls stenciled '1926 Season'
17. If the gut breaks on a ten-
acket I'm forced to restring a
them free or lose a good cus-
And bing goes the profit on
ale. The baseball uniforms the
team ordered didn't get here
my New York dealer in time
le opening game and I may lose
trade for the season. And bath-
suits. I've got to carry a full
in all sizes and colors. A cold
Tier — and I'm out of luck. Like-
with ice skates. A warm win-
and I'm stuck. Sure, my line is
pickings."
hat's nothing," grunted the
vman. "You ought to be in the
\ business to learn what tough
ks mean."
That's a laugh," admitted the
ts dealer. "Everything made to
:r for you. Your goods are 70
cent sold before you buy 'em."
How so?"
Well, the producers spend mil-
s on their product, and then more
lions exploiting the stars and their
ures. The newspapers carry fea-
e stories about the stars and the
is you're going to show sooner
later. Also serial stories on the
pictures. The radio talks about
m right in everybody's home.
e fan magazines play them up.
hat more do you want?"
'But..."
'And don't overlook this. No other
siness gets behind its product the
y the picture producers do. They
t only deliver a complete article to
ur screen, but go out and sell the
olic for you. Say, you're part of a
:ional institution — and your theater
the local showroom where folks
ire got to come to see what they're
eady sold on. As I said, your
ods are 70 per cent sold by the
jducers. If you can't sell the town
: other 30 per cent, just sit down
i figure out what publicity bets
u're overlooking."
rhere's a lot of truth in what the
)rting goods dealer said. When
mentioned the powerful publicity
chinery the producers have built up
support every showman's theater
G. M. s:
•,'. hen I was a kid
* * *
Their fondest expectations
* * *
People laughed at me
* * *
For I grew so popular
* ♦ *
And treated me like a circus freak
That they built
* ♦ ♦
But some wise fellows
* ♦ *
Thousands of theaters
Saw that I had possibilities
* * *
* * ♦
To hold the millions
Of becoming
♦ ♦ *
* * *
Who flocked to see me because
A first-class drawing card
* ♦ *
♦ ♦ *
As an entertainer
I give real entertainment
* * *
* * *
So they nursed me along
* * ♦
Till I grew up
* * *
And now, on my thirtieth birthday
* * *
The whole country celebrates with
* * *
And more than justified
Greater Movie Season
in the land, he hit on the thought in
back of the terse sentence voiced by
Will H. Hays at the M.-G.-M. sales
convention the other day:
"In no group, nor in any business,
can be found a finer service than in
this industry and among those who
compose it."
Not idle words. Subject to proof.
Look over the broad field of Ameri-
can industries and pick out any one
of them that back up the dealers who
sell its goods the way the motion pic-
ture producers serve you, the ex-
hibitor of their productions. Per-
haps the only thing in any way com-
parable to it are the annual shows
of the auto industry. And these are
only held in the very largest cities.
They only run for a week or so at
the beginning of the season. The lo-
cal auto dealers in your town have
to stage their own shows, if they
want to start the season off with a
bansr. But you have an all-year-
round publicity campaign that backs
up your theater ceaselessly.
Motion Pictures a Nat'l Institution
Motion pictures are indeed a na-
tional institution. They have be-
come part of the warp and woof of
our national existence. Millions of
people look to the screen as their
one and only source of entertain-
ment. And your quota of these mil-
lions lives right in your town. To
them screen entertainment is more
than a diversion. It is a necessity.
Let any misguided head of a family
try to keep his wife and children from
the pictures, and he's in for some
battle. Their creed has been changed
to "the right to life, liberty and the
pursuit of motion pictures." For pic-
tures to them spell "happiness."
Volstead secured one amendment to
the Constitution, but the motion pic-
ture fans have unofficially but unani-
mously inserted the other. And who
benefits? You, the theater owner.
Which brings us logically to one
of the greatest potential bits of pub-
licity machinery that has ever been
devised to boom any industry — the
Greater Movie Season.
Like all movements, it was born of
natural causes, and grew because it
was fundamentally sound and backed
by public support. It was only inau-
gurated last year. But so gratifying
was its first year success that the sec-
ond Greater Movie Season is about to
be launched with a national celebra-
tion that the public will probably ac-
cept as naturally and enthusiastically
as they do the Fourth of July. Its
sponsors declare it will make the
opening of the baseball season look
like a sideshow in comparison.
Organization is to be thanked for
it. The personnel of the Motion Pic-
ture Producers & Distributors of
America have built up a commer-
cially scientific machine of publicity
that lined up many theaters for the
first campaign of 1925. Jerome
Beatty of M.P.P.D.A. who directed
the campaign, and who is handling
this year's celebration asked the ex-
hibitors who participated last year
what improvements they could sug-
gest for this year's anniversary.
They requested him to repeat the per-
formance along the lines of the origi-
nal program. They have been sold.
The 1925 campaign, many say,
brought them tangible results. At
the little old box-office. And that's a
codblooded barometer that never lies.
The press book prepared by the
campaign director did the trick. It
set a high standard for "dope sheets"
that come under that oft abused title.
It covered every possible angle of the
entire campaign. Above all, it was
sane and practical. No wild publicity
ideas turned out half baked by theo-
rists. It was the collaborated effort
of those who know the problems of
you, the exhibitor. And they gave
you the ammunition to go out and put
it over. Everything was there.
That was last year's campaign.
And this year's press book will em-
body a lot of new material represent-
ing the experiences developed in the
last celebration. Incidentally, this
year of grace represents the thirtieth
birthday of the industry. It will give
an added zest and impetus to the
movement that will be appropriately
capitalized in a way to directly bene-
fit you and your theater.
Bright Prospects for Second "Season"
The Greater Movie Season starts
officially August 1. The press book
and all accessories will be ready for
you June 1. Ten exploitation men
will start out on that date, to scienti-
fically organize and exploit the cam-
paign in every important section of
the United States. They will stay on
the job throughout the season. The
exploitation man in your territory,
your Board of Trade, the local ex-
changes, will all be ready to help you
in every way possible. But the press
book will give you the entire plan.
With that in your possession, you
should be all set to go. Not for one
hurrah week — but right through the
summer season.
Michigan came in solid last year
with its state organization. This year
Kansas and Missouri will do likewise,
along with Michigan. Oklahoma is
planning a state-wide celebration.
Texas also is expected to follow suit.
When the Associated Advertising
Clubs of the World indorses a publici-
ty movement, it must have met suc-
cessfully the rigid requirements of
that influential body. The president
of that organization has gone on rec-
ord with an offer to help this coming
Greater Movie Season in any way
possible, and heartily indorsing the
celebration.
The most significant result of the
1925 campaign is held to be the man-
ner in which the newspaper editors
and publishers in all sections of the
United States have written to the
committee in charge, offering their co-
operation to make this year's anni-
versary an even greater event than
the previous. They all comment on
the noticeable increase in advertising
directly due to Greater Movie Season.
They were generous with their press
notices of the 1925 campaign. Seem-
ingly for 1926 they will devote even
more space to helping the good work
along. And with a united press in
back of the movement, the coming an-
niversary promises to make motion
picture history.
If you missed the first campaign,
you can't afford to overlook this one.
Watch out for that press book about
June 1.
THt
12
m^
DAILV
Sunday, May 1^
Theater Equipment and Management
To Meet Monday
Society M. P. Engineers' Spring Con-
vention in Washington — Many
To Attend
The tenth annual meeting of the
Society of M. P. Engineers will open
Monday at Lee House, Washington.
The Society has prepared for itself
a full program for its four day ses-
sion.
Recognizing the importance of the
group in advancing the technical
phase of the industry, the Hays or-
ganization will send two represen-
tatives, Carl E. Milliken and Hick-
man Price. Several Government of-
ficials, including F. W. Perkins of
the Department of Agriculture, and
George K. Bergen and Henry D.
Hubbard of the Bureau of Standards,
will also be present.
A partial list of those who will be
present includes:
Arthur Meller, Rothackar Film Co., Chi-
cago; Otto Nelson, National Cash Register
Co. ; Riscoe Hulbard, Consolidated Film Lab-
oratories; W. C. Hubbard, Cooper Hewitt
Co. ; C. Francis Jenkins, inventor radio
pictures; Wm. V. D. Kelly, Kelleycolor Co.;
C. Lair, Pathe of France; M. L. Misty,
Bombay, India. ; John H. Powrie, Warner
researcli laboratory of New York; A. B.
Pratchett, Cuba; B. A. Palmer, Famous
Players ; A. L. Raven, Raven Screen Co. ;
G. A. Scanlon, DuPont Co.; Dr. W. E.
Storey, Nostrom Tech. ; Wm. C. Vinton,
London.
C. A. Zeebarth, Bell & Howell Co.; R.
J. Flaherty, producer "Moana" and "Na-
nook" ; H. A. Campe, Westinghouse Elec.
{Continued on Page 14)
Philadelphia "Lab" Reorganizes
Philadelphia — Cinecraft Films. Inc.,
1909 Button Wood St., has been re-
organized with the following officers:
president, D. T. Nevins; treasurer
and cameraman, D. L. Davis; labora-
tory supervisor, C. P. H. Coulston.
The concern now has a fully-equipped
studio and has improved its labora-
tory to handle 100,000 ft. weekly.
Cinecraft is doing "lab" work on the
10 features planned by the Colored
Players' Film Corp. The first one
is "Price of His Race," directed by
Roy Calnek.
Automatic Curtains
ADC Type Controlled from Any
Part ot Theater, Including the
Projection Booth
Hand operated curtains are report-
ed giving way to automatic type
in modern picture houses. As in the
case of most improvements in equip-
ment, this method is said to be more
economical and more efficient.
The Automatic Devices Co. of Al-
lentown. Pa., manufacturers of the
ADC Automatic Curtain Control, de-
scribe advantages of the electrically
operated curtam as follows:
"The curtain moves silently and
smoothly. No attendant is needed
on the stage as the machine is en-
tirely automatic and the curtain may
be controlled from any or more points
in the house, usually from the pro-
jection booth and the organ. Each
control station can assume complete
control of the curtain at any time.
"Wooden hangers with a roller of
specially impregnated wood on each
side pass through a slot in the run-
way and roll upon the tracks, made
from hard wood, selected because of
its resistance to sagging, warping
and other distortions."
Installs Automatic Curtains
J. W. Springer has installed elec-
trically operated curtains in the Adel-
phia, 89th St. and Broadway, and
his new theater at 103rd St. and
Broadway.
Move to New Plant
Chicago — Drying Systems, Inc.,
rnanufacturers of drying and air con-
ditioning equipment, have moved from
11 South Desplaines St. to their new
plant at 1800 Foster Ave.
Continuous Projection
Weighs 18 Lbs. — Runs Film in Day-
lignt Without Any Breaks for
Rewindmg
A new device tor the exploitation of
pictures has been installed by the Ri-
aUo, where "For Heaven's Sake" is
playing, it is the Capitol Self-Op-
eratmg Projector, whicti runs a trail-
er ot the picture on a miniature
screen put up at the stage entrance
on the 7th Avenue side.
The projector weighs only 18
pounds and measures 5>4 in. by l7 in.
by 1734 in. Without a break between
starting and stopping points, the
trailer runs continuously from morn-
ing to night. V isibility on the screen
is not atlected by the light.
Eastman Safety standard 16 mm.
film is used. Four hundred feet of
this film is equivalent to 1,000 ft. of
ordinary film, thus reducing the cost
of print, and doing away with fire
regulation. Sufficient electricity to
run the machine can be furnished by
an ordinary lamp socket. The pro-
jector is made in various styles and
is adaptable to all theater lobbies. It
is being distributed in Greater New
York by the Capitol M. P. Supply
Co., 142 W. 46th Sa..
Preddey, "Motiograph" Distributor
San Francisco — Walter G. Preddey
is distributing the Motiograph, suc-
ceeding Edward H. Kemp who has
taken over the Ball Laboratories.
Goerz Loss $250,000
Berlin — At the last meeting of the
board of directors of the C. P. Goerz
A. G., manufacturers of optical lenses,
it was disclosed that the year brought
a loss of 1,000,000 marks or $250,000.
to the company.
Contract for 13 Kilgen Organs
Chicago — Thirteen installation con-
tracts have been closed by the Kilgen
Organ Co., it was announced.
Chicago House Dissolves
Chicago — The Theatrical Supply
Co., has gone out of business.
Equipment Concerns Merge
Seattle — The Theater Supply Co.,
has purchased the Service Film and
Supply Co., of Portland.
Pollack on Tour
Chicago — A. M. Pollack, general
manager of the Silversheet Co., is
touring the East on behalf of the
firm.
Fresh Air In Theaters
Ventilating Processes Improved— One
Supplies 35,000 Cubic Ft, of
. Air per Minute
Chicago-With the perfection of
dlfj,^'"^ ventilating systems, the
day ot the exhaust and wall fan system
'In ""'7 ^^^°^ding to A. S. Feinberg,
general sales manager of the Arctic
Nu-Air Corp. This phase of a thea-
ers equipment has been neglected
IZfl^^'f' ^""^ " '' °"'y '•ecently
aa theater owners have become alive
to the box office value in all seasons
ot proper ventilation and cooling he
asserts. ^'
An adaptable air cooler is the one
furnishing 35,000 cubic feet of fresh
air a minute to all parts of the the-
^ '':• i} \^ manufactured by vhe
Arctic Nu-Air Corp. This type can be
installed conveniently in a house of al-
niost any size. Experts are maintain-
ed by most of the manufacturers of
ventilating apparatus to advise the-
ater owners as to the most suitable
equipment for their houses
LOBBY FRAMES
OF THE BETTER KIND
LIBMAN-SPANJER CORP
1600 Broadway New York City
Tel-Chickcring 5550 SImw RiH>ni
FOR SALE
BELL AND HOWELL PROFESSIONAL CAMERA
ma/.'T','^'"""'"^^"^^-^^-^^^ ^'^ '^"^"' so and 75
MM finder lenses, 4 magazines, tripod, case for magazines
case for camera and trunk for complete outfit. All in ner-
feet condition.
BARGAIN
C. G. WILLOUGHBY, INC.
Motion Picture Dept
110 West 32nd St N Y r>i. x,
•' '^- '• Phone— Penn. 0330
New Mazda Lamp
New Type of Construction for Int
descent Bulb Expected to Sto
Burning-Out
The Edison Lamp Works of
General Electric Co., Harrison.
J; announce the development of>
improved lamp for motion pid
projection. *^
It is claimed that changes in
tilament construction of the i
lamp will overcome about 75 per t
of the burn-out difficulties exo
enced with the old type of lamps.
. In the new lamp the center anc
IS clamped to the filament by use^l
a Zircon button positioned betw
the lead-in wires. Also the inci
descent filament is clamped to .
lead-in wires instead of beinel
welded. |
The Zircon button clamp %
type of construction overcomes |
ging and twisting of the filaid
short circuiting of the two c&
coils and arcing at lead-in wires.
Ihe new Edison Mazda lamps'
projection are now available.
Elks Get Organ
Mahanoy City, Pa.— A Marr j
Colton Organ has been installed
the Elks Theater.
The "SUPERLYTE-
the latest and finest creation in Studitfi
Lamps. Silent — Steady— and intensely
powerful — Entirely Automatic
MAX MAYER
Electrical Engineer
218 W. 42nd Street N. Y. C<
I'M
SHOUTINGJ
'cause I've
got some-
thing to BRAG
about —
You'll get the best results in
Printing and Developing from
SMkh^V
Film Laboratories, Inc.
Phone Dry. 0825
THE
May 2, 1926
■^5^
DAILY
13
700
Make
eather Profits
SEVEN hundred theatres
where the hot weather is
a blessing — not a curse;
where cool, fresh, inviting air
attracts patrons off the swelter-
ing streets — and sends them
away happy and eager to come
again.
Seven hundred theatres where
heating for cold weather is made
easier and more economical.
Seven hundred theatres where
good will is growing faster and
where box office receipts are hit-
ting new records.
Join the 700 now — don't wait
until blistering weather cuts into
your receipts.
Arctic Nu-Air Cooling and
Ventilating System puts a con-
tinuous supply of cool, fresh,
sweet air into every corner of
your house — surely, and quietly.
It supplies up to 35,000 cubic
feet of fresh, cool air every min-
ute.
Its cost is moderate — a rea-
sonable down payment puts the
system into your theatre ; the bal-
ance is paid as you profit, in 12
small monthly payments. The
system is guaranteed to do ex-
actly what we claim.
Mail this coupon now — while
deliveries are prompt and sure.
Get your share of the hot weather
profits.
You really ought to
— - — do it now —
ARCTIC NU-AIR CORPORATION, Dept. 3
818 State Lake Bldg.,
Chicago, 111.
I won't agree to join the famous "700," but I will
read your book on Hot Weather Profits. My house
seats..._
House
Dimensions:
Length
Width
Height
Name
Balcony?
Yes D No n
Theatre
Address
City
.State .
THE
0mu
14
^^
DAILY
Sunday, May 2,
Theater Equipment
To Meet Monday
from Page 12)
Pathe ; R. P. De Vault,
. ; Robert Earle, Bay
T. Theiss, DePont Co. ;
"Mfg. Co.; H. P. Gage,
Harry Glover, Gumda-
cal Co.; W. B. Cook,
Green, Simplex Ma-
ffin. Powers Projection
(Continued
Co. ; G. L. Clianier,
Acmve Projector Co
State Film Co.; Mr.
E. E. Fulton, Fulton
Corniing Blass Co. ;
lach Manhattan Opti
Pathescope Co. ; Mr
chine Co. : Mr. Gri
Machine Co.
A. C. Dick, Westinghouse Co. ; C. W.
Biggs, Westinghouse Co. ; J. A. Summer,
General Electric Co. ; J. C. Kroesen, Edison
Lamp Works; George K. Bergen, Bureau of
Standards; M. R. A. Faruhan, National
Lamp Works; Carl E. Milliken, Hays or-
ganization; J. F. Barry, Publix Theaters
Training School ; F. W. Perkins, Dept. of
Agriculture ; W. Heckman Price, Hays or-
ganization ; F. H. Richardson, M. P. World ;
P. M. Abbott, M. P. News; F. M. Savage,
Exhibitors' Herald.
Trevor Faulkern, Famous Players; L. M.
Townsend, Eastman Theater Corp. ; L. A.
Jones, Research Laboratory, Eastman Kodak ;
C. L. Gregory, N. Y. Institute of Photog-
raphy; Henry D. Hubbard, Bureau of Stand-
ards ; J. I. Crabtree, Eastman Kodak Co. ;
K. C. D. Hickman, Eastman Kodak Co. ;
R. S. Peck. Dept. Trade & Cojmnerce of
Canada; J. A. Norling; J. F. Leventhal, and
Dr. F. E. Ives, Bray Studios, New York.
Coin Changing
Watertown, Wis., Manufacturing an
Automatic Cashier — Operation
Entirely Controlled by Button
Watertown, Wis.— A.s a result of
the increase in theater patronage
throughout the country, coin chang-
ing machines have become increas-
ingly important in the box office,
where accuracy and speed are essen-
tial to good management.
The old method of leaving the
change making to the cashier is be-
ing replaced by modern machinery
such as an automatic cashier manufac-
tured by the Brandt Automatic Cash-
ier Co. By simply pressing a button,
the exact change is made, thereby
eliminating mental computation by
the operator. Among theaters that
have installed this machine are the
following:
Golden State, San Francisco, Cal. ; Ma-
jestic Theater, Ft. Gibson. Oklahoma ; Ex-
corial. New Orleans ; Pantages, Kansas City ;
Loew's, New Orleans ; Madrid, Kansas
City; Colony, New York; Harlem Opera
House, New York; New Victor, Richmond;
Franklin, Ensley, Ala. ; Picadilly, Birming-
ham, Ala. ; Strand, Lowell, Mass. ; Strand,
Rochester, N. Y. ; Loew's Regent, Harris-
burg, Pa. ; Saunder's, Harvard, 111. ; Pas-
time, Richmond, Ind. ; Garrick, Milwaukee;
State, Eau Claire, Wis. ; Finkelstein &
Ruben, Sioux Falls, S. D. ; Logan, Minne-
apolis ; Dubuque Grand Opera House, Du-
buque, Iowa.
Charles Amy on Hines Picture
Charles Amy is cutting and editing
Johnny Hines' latest for First Na-
tional, "I'he Brown Derby." Shoot-
ing was completed this week at the
Jackson studios. Charles Hines di-
rected. Next will be "Kid Gloves."
Hitchcum on "Lost Soul"
August Hitchcum is in Wilmington,
Del. for exteriors on "The Lost Soul"
a feature. He will establish a studio
there and produce a series of 12
iwo-reelers for the Wilmington Rialto
Pictures Corp.
Griffith Well Under Way
D. W. Griffith is well under way
with "The Sorrows of Satan" and
plans to finish shooting by the end of
this month.
Dix to Finish Next Week
Another week will find camera
work finished on Richard Dix's,
"Say It Again," at Paramount.
Bell and Howells in England
London — J. H. McNabh, president
of the Bell & Howell Co., is here
planning the establishment of an of-
fice to supply the British trade.
Wunderlich Sells Out
Kansas City — The Ralph Wurlitzer
Co. is reported to have purchased the
plant of the Wunderlich Music Co.,
and will occupy the factory shortly.
Issue New Catalogue
The Universal Electric Co.. (Kliegl
Bros.) has just published a compre-
hensive catalogue on lighting.
"Subway Sadie" Starts
Al Santell starts directing "Subway
Sadie" at First National next week.
An Al Rockett-supervised production.
Ring in "Mismates" Cast
Cyrio Ring has been added to the
cast of "Mismates" at Cosmopolitan
for First National.
Frank Tuttle Returns
Frank Tuttle has returned from
Nassau after recovering from a seri-
ous attack of influenza.
Start "The Show Off" May 10
Ford Sterling's first starring pic-
lure for Paramount, "The Show
Ofif," will go into production May 10.
Lois Wilson will have the lead with
Buddy Rogers, Claire McDowell and
George Nichols in the cast. Mai St.
Clair will direct.
Presentations
H(
Hi
Al Joy Finishes "Over There"
Joe Basil has finished directing Al
Joy in "Over There" for Ricordo
Films, the first of a series of 12 two-
reelers. In the cast are Rose Mass,
George DuCount and Thomas Bur-
ello. The second will start next week
at Ideal.
Meighan Starts Monday
Thomas Meighan is scheduled to
start "Tin Gods" on Monday at
Paramount. Reuee Adoree, Aileen
Pringle and Norman Trevor are sup-
porting him. Allan Dwan will direct.
"Great Deception" Near Finish
Howard Higgin, working at Cos-
mopolitan on "The Great Deception"
will finish camera work in about two
weeks. For Robert Kane.
Sports Writer with Famous
W. O. McGeehan, of the New
York Herald-Tribune will write the
story of Richard Dix's next picture,
"The Quarterback."
Added to Swanson's Latest
Helen Dunbar has been added to
the cast of "Fine Manners," Gloria
Swanson's newest for Paramount.
Dick Rosson is directing.
The World's Markets
1,000 "Jap" Features
(Continued from Page 10)
ure a majority percentage of play,
even eclipsing those with Amercan
films. Action stories, especially those
with humor, are especially in demand,
Knox states. The country has about
60 first-run houses who have a $1.25
top. Shows start in the morning and
run until late evening. Pictures con-
cerned with ancient Japanese history
are rated the most popular. There
are 104 registered fan magazines in
Japan.
Under the new Federal censorship
plan American distributors find con-
ditions considerably improved. For-
merly each prefecture had its own
censor board, the total being 140, but
now films are viewed by a commis-
sion of twelve.
"U" China Manager Coming
Norman Westwood, Universal
manager for China, is en route to
New York from Shanghai for a con-
ference with home office officials.
African Hollywood
(Continued from Page 10)
siastic on the possibilities of an Afri-
can Hollywood.
There are many obstacles to be
faced however. African Film Pro-
ductions Ltd., and African Films
Ltd., have obtained more than a
strong foothold. They have produc-
ed several features and they issue a
weekly topical. To bring out talent
would entail considerable expense
and then the run from England to
South Africa takes 16 days. Would
the expense entailed make the South
African production a success? It
would require a big outlay in adver-
tising to get the picture on the
market and create public interest,
and where would the new concern
exhibit its films?
How B'way Does
(Continued from Page 5)
"Tamiami Trail." (six minutes.)
mount's feature, "The Runaway," (
utes) and a Mutt & Jeff cartoon '
by Hal Hodes) and running 5 niinut
eluded the piogram.
Strand
Joseph Plunkett staged another
novel revolving platform arrangem
part of the latest Strand Frolic. It
attractive number and served appn
as a prologue to the feature. It w
ladi's Dr;ss." The stage was hung
green drapes and in the center v/as
boudoir dol! with Kitty McLaughlin,
doll, singing Victor Herbert's "K
Again." At the conclusion of thi
Miss McLaughlin disappeared and tl
skirt revolved upon a platform, reve;
the reverse side, a flower decked bi
which the Strand ballet corps, in s Ij
ing dresses of green and gold barontiBT.
were hugged together. They disperi
went through their steps. Other nun
the Frolic were Rita Owin, who woi
ous applause with her eccentric dar
high kicking ; the Button Boys, ui
steppers, who left no doubt that the
dance; Edward Albano, baritone,
"Punchinello;" and Mile Klemova ;
ballet corps in a dance number ; Geo
ons, harpist The setting for the lat
effective from a lighting viewpoint
player, seated upon a platform, 1
shadow .-ind that of the instrument,
etted in fantastic fashion against t
tain. (26 minutes.)
The overture was ''Herbertiana'," '
pourri of Victor Herbert favorites
minutes;) Mark Strand Topical revi
lowed (eight minutes) and the Frolic
was next on the bill was followed
feature, "Mademoiselle Modiste," ((JtJi
utes.) "Felix the Cat Uses His Hea
Sullivan Cartoon (five minutes) a
organ solo, concluded the program.
0.
r
tivt
m.
iiii
IP
ill
ill
Fo
Ben David's Bookings
Yvette Rugel, musical corned
will play her third return engagi
at Fox's Philadelphia, Philad
May 10, having been booked bl
David. The Royal Gypsy Ens
closed Saturday night at the H(
Atlanta, on the Publix circuit.
is also booking the Virginia
Blowers in the Fox Syncopatior
lie. On Monday, he will occu
new suite, at 226 W. 47th St., iv
from the fifth floor.
German Novelty Film
Berlin — The capitol here is show-
ing, "Maja, the Bee." It is taken
from W. Bonsel's novel. All leading
parts are played by live bees, and it
took two years to work up the effects.
Booked for Picture House
A. and B. Dow of the Paraijj
Vaudeville Exchange have b i
the following acts into picture h^
Marcus Sisters and Carlton Revue. t|
ing at the Strand, Maiden Mass., J I""
Fernando's Orchestra, Opera House,
burgh, N. Y., May 3 ; Linton Bros.
Town Follies, Ten Eycks, Trenton !l
10; Amoi-os and Jeanette, Strand, f|li|
May 3 ; Ike Rose's Royal Midget:
Eycks, Trenton, May 3 ; Capt. Cafe I
Rialto, Poughkeepsie, May 6.
Paris As Film Geix^
(Continued from Page 10)
branch or agency is founded.
American agencies include Fa
M.-G.-M., Allied Artists, Uni\
Fox, First National, Assoc. E
tors, Wm. Steiner Prod., Proc
Dist. Corp., Preferred, Columbi
Perfection.. The special issue
the addresses of all agencies, i
ing those that distribute in C
Europe, Russia and the Near
n
HOLLYWOOD
HAPPENINGS
on.
, ITHE
o/'FILMDOM
Authority
Harvey E. Qausman
/0£ )ne: Ambassador Hotel
Sunday, May 2, 1926
Ambassador Hotel
" Writers Active
■ — The Stedmana
Ttle Stedman has completed her
in "Don Juan's Three Nights."
)y Hobart's production for First
^)nal, and will soon start work in
ture in which she and her son,
Din, will be featured.
De Sane Busy
ircel De Sano is directing "In
se of James Carabine" for M.-G.-
with Renee Adoree, Ralph
'es, Paulette Duval, Malcolm
te. Lionel Belmore, Arthur Hoyt
Margaret Seddon in the cast.
Eva Novak to Roach
va Novak has joined Hal
ch to play in two-reel comedies
Pathe. She appears opposite
ni Tryon in "Say It With Babies."
In New Quarters
Hollywood headquarters of
THE FILM DAILY have been
transferred from 6411 Holly-
wood Boulevard to the Ambas-
sador Hotel.
staff writers and five free
cenarists are busy on scripts
iversal's $5,000,000 program
last half of the season.
ison Jacobs is doing "Follow
ns." "Down the Stretch" for
3ibson is in Curtis Benton's
Harry Dittmar and E. J.
jne are collaborating on "The
m." Winifred Eaton Reeve is
zing "Brides Will Be Brides,"
ura La Plante.
ci! Taxi!" to be directed by
d Laemmle is being written by
)nd Cannon. "Butterflies in the
as Laura La Plante's next, is
adapted by Charles Kenyon.
Forst is working on "Lea
which Edward Sloman will
"Another Woman's Life" is
done by Imre Fazekas. Leigh
ion is doing "The Love Thrill."
iai|le Brown will direct "Beware
dows," which Graham Baker is
•izing.
le Cheerful Fraud" is being
n by Harvey Thew. "The Man
Saddle," for Hoot Gibson, is be-
one by Charles Logue. Charles
aker is making the script on
Man Who Laughs/' whTch^^illj ^ j j^ j^^^ "Forever After"
lade m Europe this summers, ^tt ^ wr ■ i ^ i , ■ .
h Jackson is working on "Ad- T^f^T m ? ^^ . r '^f" signed
to the Lovelorn." by Eirst National to direct Forever
er, the hrst to be produced by
Fineman. Lloyd Hughes and
Astor, will play the leading
"Connie" Talmadge at Work
The cast for Constance Talmadge's
"The Duchess of Buffalo." is now
complete with the signing of Rose
Dione and Chester Conklin. Camera
work on the Sidney Franklin pro-
duction, which is being made under
the Joseph M. Schenck banner for
First National, is under way at the
Pickford-Fairbanks Studio.
On "The Passionate Quest"
The cast of "The Passionate
Quest," which J. Stuart Blackton is
making for Warner Bros., is now
complete. It is headed by May Mc-
Avoy, Willard Louis, Louise Fazen-
da, Gardner James, DeWitt Jennings,
and Frank Butler.
B. P.
Mary
roles.
Start "The Flying MaU"
"The Flying Mail," an Al Wilson
Prod, for Al. Carlos, went into pro-
duction this week. Kathleen Myers
has the leading feminine role and Car-
melita Geraghty, Joseph J. Girard,
Harry Von Meter, Eddie Gribbon
and Frank Tomick are in the cast.
Mason Noel is directing.
Corinne Griffith's Next
orinne Griffith's next will be
hes," adapted by Adelaide Heil-
1. It will be retitled "Tin Pan
y."
So-Jin in Chaney's Next
D-Jin has been engaged for a role
.on Chaney's "Road to Mandalay,"
j.-M. production.
Hans Winter with "U"
ans Winter is now consultant and
c on all pictures with a German
!e at Universal.
Phil Rosen with Columbia
olumbia has signed Phil Rosen to
ct.
Mattison Prod. Organized
The Frank Mattison Prod, has been
formed to produce six pictures for the
independent market. Work has al-
ready started on the first, "Back-
Stage Pals." Offices, 1442 Beach-
wood Drive.
Winifred Greenwood Back
Winifred Greenwood returns to the
screen in "The Flame of the Yukon,"
George Melford's Metropolitan pro-
duction.
Start "Rawhide"
"Rawhide," Lester F. Scott, Jr.'s
first of 18 five-reel Westerns for As-
sociated Exhibitors, stars Buffalo Bill
Jr., and has started under direction
of Richard Thorpe.
Fred Thomson Starts
Fred Thomson has started shoot-
ing on his first Stewart Edward
White picture, "The Two-Gun Man,"
at F. B. O. David Kirkland is di-
rector.
Davis Will Produce "Gold"
J. Charles Davis, 2nd, and Bruce
Mitchell will produce "Gold," said to
be the first picture ever written
around the discovery of gold at Kra-
mer City. Mitchell is directing \vith
the following cast: Carmelita Geragh-
ty, Rex Lease, Al Ferguson, Garry
C5dell, Maude George, Alec Francis,
Maurice Costello and Jim Welch.
Crosland to United Artists?
It is reported Alan Crosland may
go to United Artists with John Bar-
rymore to direct the star's first vehi-
cle under the Schenck banner but
the director refused to confirm or
deny.
Transfer Production to West Coast
Sam Sax announces that the new
season's Gotham Prod, will be made
in Universal City, and released
through Lumas. Renaud Hoffman
will supervise.
Denny Starts Work
Reginald Denny has started work
on "Take It From Me." Blanche Me-
haffey is playing the feminine lead,
and Ben Hendricks, Jr. Lee Moran
and others are in the cast. William
A. Seiter is directing.
Two Endings for "Riding Honor"
Two endings will be made for Art
Acord's Universal, "Riding Honor,"
which Willy Wyler is directing. One
will be a regular finale and the other
leading up to personal appearance of
star.
Ready to Start "Laddie"
John Bowers will play the title
role in "Laddie," adopted from the
book by Gene Stratton-Porter, for
F. B. O. Others include Bess Flow-
ers, Mary Alden, David Torrence,
Fannie Midgeley, Little Gene Strat-
ton. and Eugenie Gilbert. The pro-
duction will be made under direction
of J. Leo Meehan.
Rock Plans Another Series
Another series of two reel come-
dies featuring a gang of kiddies, is
to be produced by Joe Rock for
Bray, Inc., the distributor. Half of
each comedy will be cartoon while
the remainder, will be in action.
Independents at Fine Arts
Among the independent units es-
tablished at Fine Arts are Charles
Rogers' First National company.
Banner Prod., Harry T. Brown,
Pathe, David Hartford, Billy West
Prod., John Ince Prod., and H. P.
Crist.
Working on D'Arrast's First
Frances Agnew, M.-G.-M. stafT
writer, is at work on the screen ver-
sion of a French comedy drama which
is to be Harry D'Arrast's first for
M.-G.-M.
On the Paramount Lot
Four Paramount pictures are in
production and about twice as many
are soon to get under way. The
four pictures now being made include:
"Old Ironsides," featuring Esther
Ralston, Wallace Beery, George Ban-
croft, Charles Farrell and Johnnie
Walker. Florence Vidor's first star-
ring picture, "Love's Magic," with
Clive Brook and Lowell Sherman,
supporting. "Mantrap," a Victor
Fleming production, featuring Clara
Bow, Ernest Torrence and Percy
Marmont. "Born to the West," John
Waters directing with Jack Holt,
Arlette Marchal, Raymond Hatton
and Margaret Morris featured.
"Beau Geste," featuring Ronald
Colman, Alice Joyce, Noah Beery,
Mary Brian, Neil Hamilton, William
Powell, Ralph Forbes and Norman
Trevor has just been completed.
Pictures in the cutting rooms in-
clude: Pola Negri's "Good and
Naughty," Raymond Griffith's "Wet
Paint," "The Rainmaker."
Among those about to be filmed
are: Erich Von Stroheim's "The
Wedding March," Marshall Neilan's
"Diplomacy," "The Rough Riders,"
Bebe Daniels' "The College Flirt"
and "The Show-Off."
Hercules Shooting
Hercules Film Prod, are shooting
"The Fighting Doctor" at Fine Arts.
Robert N. Bradbury directing.
Blystone on "The Family Upstairs"
J. G. Blystone is directing his 38th
picture for Fox. With Virginia Valli
and J. Farrell MacDonald, "The
Family Upstairs," is the picture.
Mary Brian Working at Fox
Mary Brian has been loaned
to Fox for the feminine lead in "More
Pay, Less Work," an adaptation of
Peter B. Kyne's story "No Shennani-
gans." Work has started under di-
rection of Albert Ray. Others are
E. J. Radcliffe, Buddy Rogers and
William Turner.
"Magic Garden" for F.B.O.
The last novel to be written by the
late Gene Stratton-Porter, "The
Magic Garden", has been acquired by
F.B.O.
Gardner James in Warner Picture
Gardner James has been added to
the cast of "The Passionate Quest",
Warner production.
Added to "Mantrap"
William Orlaniond and Joseph B.
Crowell added to cast of "Mantrap".
Irene Butler Here
Irene Butler, M.-G.-M. 's
"baby star", has arrived here.
new
Bess Flowers in "Laddie"
Bess Flowers has been selected to
co-star with John Bowers in "Lad-
die," which J. Leo Meehan is pro-
ducing.
16
THE
■;XI^
DAILY
II
Sunday, May 2, 19
And That's That!
By -BARRY"
WE knew it. Word came in yester-
day that the title of Ramon
Novarro's next would be called
"That Certain Party," and this morn-
ing the phone bell jingles and we are
told there is still another change.
When they start changing 'em they
do a good job.
* * *
They're shooting "What Price
Glory." First scenes photographed
at the Fox Westwood studio on the
Coast shoiv a Chinese street at the
time of one of Sergt. Flagg's early
love affairs.
* * *
"Watty" Rothacker and Martin
Quigley came in together from Chi-
cago yesterda}'.
* * *
George Gould has been appointed
New York sales supervisor for Tif-
fany.
* * *
Carl Laemmle is in Chicago visiting
relatives. The "U" chief is scheduled
to sail on his annual European trip in
June. While on the other side he will
attend to details in connection with
"The Man Who Laughs," to be start-
ed late in the Summer.
* * *
Wanted: A "Cognac Pete." Ap-
ply Director Raoul Walsh, Fox
Films, and get a job in "What Price
Glory."
^ * *
Charlie Chaplin's family is getting
so large he's compelled to work twice
as hard, at least reports from the
Coast say he will make two pictures a
year instead of one as heretofore.
When he completes "The Circus" he
will start on either "The Dandy" or
"The Suicide Club."
^ ^ ^
One of the week's best stories. The
one told by Louis B. Mayer of his
early start in exhibiting when, be-
cause of poor wiring, the pictiire fad-
ed in and out ayid he thought it was a
clever bit of photography. Or the
one about taking over the Gem in
Haverill, Mass., the house having so
poor a reputation that it was called
"The Germ."
in (Hicction. People laughed when they
shouldn't It is deeply melodrajmatic. * * *
POST—* » * One can hardly call the
first Marion Fairfax production an outstand-
ing picture. It is chiefly notable for the
promise it gives of better things to come
from the same source. * * *
SUN — * * * It is a typical specimen of
that species of photoplay which is^ replete
with titles reading "In the Great Wastes of
the Sahara," Bedouins and the wives and
swectliearts of English Lords. "Old Loves
and New" is hardly material for anniversary
jollifications. » * ♦
TELEGRAM — * * * Lewis Stone is quite
fetching in his Oriental robes and gave a
likable performance both as Lord Gervas
and the desert healer, while the gifted BaT-
bara Bedford presents a vivid and sincere
picture of the ill fated Marny. * » *
TIMES — * * * There is a decided sincer-
ity in this production. * * * Its chief weak-
ness is the failure to impress one with an
adequate passing of time. An effort has
also been made to include too many scenes,
with the result that before one has a chance
to see what is happening a subtitle inter-
feres. ♦ » *
WORLD — * * * Understanding thorough-
ly the jireservation of vitamines in pictures
Marion Fairfax has made out of "Old Loves
and New," her first independent production,
a piece of robust drama, entertaining, that
has, however, an unfortunate certain feeling
of old fashionedness in tnethod. ♦ » »
Short Subjects
Newspaper Opinions
"Old Loves and New"
First National
Strand
(Week Ending April 24)
DAILY NEWS—* * * The entire cast in
"Old Loves and New" is good, but my cha-
peau is doflfed especially to Barbara Bed-
ford for her acting in one scene alone. ♦ ♦ ♦
EVENING JOURNAL—* * * It's color-
fully done, and the story is mildly interesting.
« » *
EVENING WORLD—* * * an interest
ing, beautiful and dramatic tale with more
than a fair share of novelty in setting and
in the solution of a familiar quadrangular
marriage problem. Maurice Tourneur as di-
rector, got full pictorial values. * * *
GRAPHIC—* * * this picture will do lit-
tle for Mr. Stone except prove that he is
only good in one type of part — that is, the
middle-aged American business man. * * *
HERALD TRIBUNE— * * * It seems to
us that it lacks merit in every direction. It
is old fashioned and unnatural in story and
"A Social Celebrity"
Paramount
Rivoli
(Week Ending April 24)
AMERICAN _ ♦ • ♦ Flashes of wit
lightened up the somewhat dull texture often
enough to make the picture worth seeing.
Menjou, whose first appearance sets his
feminine audience whispering and whose
last leaves them sighing, is always good.
* * *
DAILY NEWS _ » * * Louise Brooks
would have been ample excuse for making
any picture. Here is a young actress who
has fresh young beauty reinforced by one
of the most expressive faces I have ever
seen on the screen. ♦ * ♦
EVENING JOURNAL—* * * Mai St.
Clair, who directed, shows his usual deft
touches here and there, but the story does
not give him and the star the opportunity
that they need. It lacks the spontaneous
.gayety of their former combined offerings.
* * »
EVENING WORLD—* * * is well worth
seeing. It is about 85 per cent top grade
entertainment and consequently much better
than the average. * ♦ *
GRAPHIC-* * * While "A Social Cel-
ebrity" is a good entertainim'ent, it is by no
means up to the high standard Mr. St.
Clair has set for himself. * * *
HERALD - TRIBUNE _ ♦ * • Chester
Conklin shmes in a role which is pathetic,
with never a' hint of slapstick ; and whoever
selected him to play the elder barber knewr
what he was about. * ♦ •
MORNING TELEGRAPH _ • • * We
venture the guess that the picture itself will
be rated among the month's best, for it is
sheer delight and presents a combination of
wit and irony and philosophy often striven
for in high comedy but rarely achieved.
* » *
POST—* * * Mr. St. Clair is saddled with
a good idea which does not quite come off,
and he permits himself, furthermore, a faint
lapse, now and then, into a moralizing mood
which manifests in several tiresome sub-
titles. ♦ * *
SUN — * * * The most pleasing aspect of
the film, I think, is that over all its reels,
even the purposely designed comedic ones,
Mr. St. Clair has cast a thin mantle of neat
pathos. ♦ ♦ ♦
TELEGRAM—* * * It is a fairly good
picture, but there is none of the irrespon-
sible, irresistible gayety about it that marked
Menjou's last picture, ''The Grand Duchess
and the V\'aiter." * ♦ *
TIMES—* * * Malcolm St. Clair" * *
displays remarkable ability in portraying the
thoughts of his characters in a distinctly en-
tertaining fashion, whether it is by means of
gradual close-ups or scenes of a sensible
length in which the players have ample time
to register some particular individuality. * * *
WORLD — * * * It is no doubt the least
exciting and the least imaginative of any of
the recent Menjou plays, and even so it
does sparkle This is so because of St.
Clair, Menjou, Miss Brooks and that heavy-
footed, sad-eyed daddy of a great many hor-
rible cohredies, Chester Conklin. • • ♦
"Phonofilm vs. Silent Drama"
De Forest Phonofilms
Talking Shadows
Type of production ... 1 reel Phonofilm
Here is quite convincing proof of
what can be done with talking films.
This producer has perfected his prod-
uct to a point where sound synchro-
nizes with the co-ordinated action of
people and objects on the screen.
Looking back on earlier efforts in
this specialized field, the present
achievement seems little short of mar-
velous. This reel subjects the inven-
tion to a most rigorous test. An
orchestra plays, and when they fin-
ish, you find yourself mechanically
giving them a hand, as if you had
just listened to a regular vaudeville
number. The same with a banjo
quartet. A darky drops a pile of
film cans, and they seem to rattle
on the screen as if they had hit the
sidewalk. A baby crying, is almost
too realistic for any benedict who
ever walked the floor with one.
A police dog yelps and howls. An
airplane takes ofT, and zooms over
your head apparently, and the put-
put of the powerful motor dies
away in the distance. It's creepy.
But the big kick is the steam engine.
You hear it a quarter mile down the
track, the sound increases and blares
out, and it thunders into the station
with a roar, amid the noise of escap-
ing steam, grinding brakes, and
clanging bell. Some realism. And
watching and listening critically, the
synchronizing of all these variegated
sounds is in perfect harmony with
the voices of the humans and animals
and the movements of the airplane
and engine. It looks as if the era
of audible films, to coin a phrase, has
definitely arrived and must be reckon-
ed with. It assuredly offers a dis-
tinct novelty for any audience.
little chap can't qualify for thid|i{
Bobby ri"- himself up in a cop'iP
form and is yanked aboard a polii
trol wagon on its way to China
to capture Wun Lung, the smuj
Accidentally he stumbles in i
Chink's secret den. Trick prop
used that are knockouts for la
You have to see it to appreciate
how funny it is. j
The Week's Headline
Animated Hair Cartoon No. 7 — Red
Seal
Featuring Celebrities
Type of production....! reel cartoon
Marcus, well known cartoonist,
again selects a list of notables whom
he develops on the screen by trans-
posing parts of the hair on face and
head. The personages portrayed in-
clude Paderewski, Henry Cabot
Lodge, John McCormick, John Philip
Sousa, Victor Herbert and Mendel-
sohn. The pen and ink portraits are
well done and most people in your
audience will be able to recognize
them before Marcus writes their name
below the finished drawing.
"Broken China" — Bobby Vernon
Educational
Trick Comedy
Type of production. .. .2-reel comedy
This two-reeler is geared on high.
The action is fast and snappy, with
enough trick props in it to supply
a half dozen ordinary comedies.
Which is by way of saying this film
is not ordinary. With Bobby Ver-
non to supply the laughs, it shapes
up as short comedy entertainment of
the first water. Bobby loves a police
captain's daughter. But dad turns
thumbs down on the hero because the
Monday
Warner Bros, and Western Electric Co
feet synchronizing device to supply,
to all theaters.
Saul Rogers, Fox general counsel, ai
Coast. West Coast theater sit
mission.
M.-G.-M. opens three-day sales co;
at Hotel Pennsylvania, New York.
H. M. Richey calls meeting of Michij
P. T. O., to warn public on d
Detroit overseating.
French National Committee prepari:
eral pictures to exploit France in (<
countries.
New York state righters ask extensic
time in Standard Exhibition Contractj
Tuesday
M.-G.-M. will release 52 in 1926-27, i
of them specials.
Warners will use new musical devioi
"Don Juan" opening soon.
Famous and Jerry Shea take over U|-j
theater in Toronto from Loew.
Universal theaters net $246,945 in firi
weeks, without tax deduction. A
$6,614,505.
First National sales convention opens IB
cage with 300 in attendance.
Fox will hold six regional sales meetioi
cover 25 exchange centers.
J. G. Bachman's new company, "Fa
Attractions " starts first of series 0
For independent market,
Sidney Kent states Famous may Wl
regional get-together yearly with exhib
Wednesday
Industry's success hinges around calibi
pictures. Will Hays tells M.-G.-M.
vention.
Federal Trade Commission hearing
West Coast Theaters' activities postp
Claremont and National-Evans in laboi
combine.
Mabel Normahd signs three year ci^i
with Hal Roach, to make shorts and'
ures.
Final hearings held on Upshaw-Swope
eral censorship bill.
Al Jolson to enter pictures.
Jacob Fabian buys 50 per cent, inters
five Pollack- Bratton theaters in N. J
Thursday
More than 850 theaters in Eastern Mis
and Southern Illinois, form a bo<
combine.
"Wall Street Journal" says recent fina:)
of Loew's and Famous may lead to
gest expansion in history of industry.
LIniversal closes deal with Societe des
romans, of Paris, to distribute "Mij
fight Lawton Sunday Bill.
M.-G.-M. will make Westerns next se
To erect large radio station at studir
work with Hearst papers.
Cleveland exhibitors in tilt over Lloyd
run booking.
Friday
J. M. Seider tells members of M. P. 1
A. to hold off on all bookings until
Los Angeles convention.
Louis B. Mayer, addressing A. M. P.
states wrangling between producer, ex
tor, and distributor can and shoulc
stopped. Favors percentage.
With entrance of British and French
interests in Quebec, Province faces sei
situation.
Loew's, Inc., grosses $33,624,443 in
months' period ending March 14. Pi
$3,651,753
Saturday
Jesse Lasky states 75 per cent of co
program to be made on Coast.
New Jersey M. P. T. O. directors of
signing of contracts with added cl«
until they are approved by national 1
quarters.
United Artists close deal with Phoebus
Co. for preferred bookings in Gei
theaters.
::!
be ill
les
h\
Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
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A Hui national Picture
iTHE
ve BRADSTREET
F FILMDOM
:s(^re(ocmizeii
Authority
Monday, May 3, 1926
Price 5 Cents
Research
rking' quietly and with
a blare of the trumpets,
functions an important
The industry knows
it in a limited manner,
embers call themselves mo-
)icture engineers.
s ten years now since their
ty came into being. Indi-
I'ly and collectively, this or-
ation has done much good
exhibitors, producers and
usiness at large.
Pioneering
blems in projection engage this
y's attention. That's for the
lijtor. Improvements in the raw
) base are discussed. That's for
roducer. Greater perfection in
, innovations in camera devel-
it — these scientific premises and
others are routine with the So-
i industry seemingly fails to re-
to what exetent it is indebted to
companies which constitute the
ty of Motion Picture Engineers.
Ready for Opposition ?
ose dog days are approaching.
Exhibitor might well pay heed.
stock and see what's what .
house that does winter business
;s away a doubtful honor. Most
lem do. It's the theater which
s its mettle in the summer that
something. Gathering the
;ls during the hot weather is the
test.
can be done. Much thought and
: preparation will swing it. Make
house comfortable. Take all the
> necessary to make your gang
; to come in, heat or no heat,
ghten your music. Dress your
y. Keep the house cool. Get
idea of spring into your opera-
! and follow it through with ac-
See that your newspaper ad-
ising is properly geared. Tell
■ world what you are doing to
e your theater a pleasant place
'hich to gather.
KANN
Texas Combine
Theaters in Lower Rio Grande Val-
ley Reported to Be Considering
One Operating Company
Brownsville, Tex. — Theater owners
in the lower Rio Grande Valley are
considering a combine.
The plan is to include all indepen-
dent houses, to incorporate for $1,-
000,000 and to maintain headquarters
in some valley town with booking
offices in Dallas. The claim is made
that distances are so great from ex-
changes that profits are eaten up by
express charges with each house do-
ing its own booking. Under the pro-
posed plan it will be possible to bring
a picture into any one section and
keep it there as long as two weeks.
"Lab" Combine Still Pending
The proposed combine between
Claremont Laboratory and National-
Evans Laboratory is still in the ne-
gotiation stage, according to Mark
Dintenfass of the latter organization.
He stated Saturday that a meeting
will be held today or Tuesday at
which a definite arrangement is look-
ed for.
Franco-American Unit
New Producing Company to Make
Pictures in Paris with American
and Technical Equipment
Henri Diamant-Berger, French di-
rector who has spent the last two
years in this country, sailed for Paris
on S. S. Paris early Saturday to
launch a French-American producing
company. He said before sailing that
the company will make pictures in
{Continued on Page 2)
Dorothy Gish in "Nell Gwyn" A
Y picture finely acted. — Advt.
May Produce Six in Germany
Ivan Abramson may make six fea-
tures in Germany, using American
players. A representative of the con-
cern will arrive in New York this
week.
Back Campaign
National Advertising Associations and
Newspapers Will Support Greater
Movie Season
C. K. Woodbridge, president of the
Assoc. Advertising Clubs of the
World, has completed a survey
through the 330 clubs that make up
his membership in the United States,
to learn the tangible results of the
1925 Greater Movie Season. The
consensus of opinion from large and
small newspapers was that the cam-
(Continued on Page 2)
Keith Deal Set?
It was reported Saturday night that
the Keith interests are taking over
the entire Palace Theater Bldg..
where they have offices at present,
and also the seventh floor at 1560
Broadway, next door. This was held
to be an indication that the organi-
zation will enter the production field
soon, as previously reported. It was
also said that booking arrangements
are being made with distributing
companies.
Buying for Famous?
German Banks Reported Purchasing
Ufa Stock in Berlin — Charles
Eyton in Berlin
Berlin — The' Deutsche Bank and
Schwartz Goldschmidt, a private
bank are the chief buyers of Ufa
shares in which there has been a
marked activity of late. The general
impression is that these two banks
are buying on behalf of Famous.
There is also a report that the lea
of Dresden, one of the biggest plants
for photographic processes is an ac-
(Continued on Page 2)
Engineers Conferring
Important Session on in Washington
This Morning — Attendance Asked
of Intem'l Gathering
By RALPH WILK
Washington — A few changes have
been made in the program of the
spring session of the Society of M.
P. Engineers, which will open here
this morning. William A. Johnston,
editor of the M. P. News, who was
to have spoken this afternoon on
"The Public and Motion Pictures,"
will be unable to attend. His paper
will be read by P. M. Abbott of the
News, who is vice-president of the
Society. ^
{Continued on Page 2)
Terriss Joins Bachmann
Tom Terriss starts work today on
"The Romance of a Million Dollars"
for Famous Attractions, J. G. Bach-
mann's new company. Harley Knoles
is directing "Lew Tyler's Wives,"
the cast for which includes Ruth Clif-
ford, Frank Mayo and Heda Hopper.
Joe Schleiff has been appointed
production manager.
Buchowetzki Sails
Dimitri Buchowetzki sailed on the
Paris late early Saturday morning for
a vacation in Europe.
Albany Board Meets May 10
Albany — The Albany Film Board
of Trade is planning its annual meet-
ting for May 10.
Jane Winton Returns to Coast
Jane Winton of Warner Bros.'
stock company left New York for
the Coast Saturday afternoon follow-
ing a vacation.
9 Warner Specials
With Musical Synchronization Will
Be Added to the 1926-27 Produc-
tion Schedule
Warner Bros, will produce nine
specials in addition to the 26 an-
nounced for their 1926-27 schedule.
Each will have a musical synchronic
zation prepared by the new recording
machine recently announced.
The list will include the two John
Barrymore pictures, "Don ^uan" and
"Manon Lescaut"; "The Better 'Ole"
and two other Syd Chapljn pictures;
two Lubitsch pictures and "Black
Ivory" and "Noah's Ark," with no
players or directors assigned as yet.
Warners plan to present all of
these specials in Broadway houses at
$2 top. They are not to be miscon-
strued as talking pictures as the new
recording machine, it is said, perfect-
ly synchronizes music with the film.
Goodrich to Direct "Red Mill"
Los Angeles — William Goodrich
will direct Marion Davies in "The
Red Mill," although John Robertson
had been originally assigned. Owen
Moore will play the male lead with
George Seigmann, Tully Marshall,
Karl Dane and Otis Harlan in the
cast.
German-Swedish Combination
Berlin — Ufa has arranged with the
Stockholm Norwesti Hemberg Pro-
ductions to make pictures jointly.
Two pictures are contemplated,
which are to be done in Sweden with
mixed German and Swedish casts.
"U" to Revive "Outside the Law"
Universal will revive "Outside the
Law" at the Colony May 9. Paul
Leni is arranging the presentation
and Dr. Edward Kilenyi is preparing
the score.
Bebe Daniels Injured
Bebe Daniels was thrown from a
horse Saturday morning and taken
to the Harbor Hospital under care
of Dr. Stern. The accident prevented
her departure from the Coast.
Komblum Plans Brooklsm House
A 2,000-seat house is planned for
Fort Hamilton Parkway and 67th S^.,
Brooklyn, by Henry Kornblum,
builder.
Hal Hodes Returns Today
Hal Hodes returns today for a
sales trip through the Middle West.
P. D. C. Convention Opens
Los Angeles — P. D. C. opens its
convention at the Ambassador today.
THE
5%g^
DAILY
i\
tmm
Monday, May 3^
Vil XXXVI No. 28 Monday, Ma; 3, 1928 Price 5 Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Piibli-ilied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
.advertising Manager; Ralph Wilk, Travel-
ing Uepreseiitative. Entered as second-class
•latter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
.., 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Aildress all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausraan, Am-
bassador Hotel; 'Phone, Ambassador Hotel,
London — Ernest W. Fredman, The Film
Renter, 5S, Great Marlborough St.. London,
\V. I., Paris— La Cinematographie Francaise,
S, Uiie Saulnier.
During the short session Saturday the
Stock Market appeared unsettled and slightly
duller. Selling of inactive industrial issues
had a depressing effect on the trading, and
gave an intimation of a prospective bear at-
tack. However, recessions did not go very
far, selling almost equalling the demand.
Film issues had a quiet day. Famous
lost I'A points, but the transaction concern-
ed only 1,500 shares. Loew's. Inc. added
yg of a point in a sale of 1,800. Paramount
Broadway on the Bond Market gained % of
a point. Sales amounted to 2,500 shares.
Quotations
High
Low
Close
Sales
*Balaban & Katz
67
Eastman Kodak .
109!/,
109!^
109'/^
300
Famous Players .
121
120
120-^
1,500
*Fam. Play. Pfd.
1215^
....
*Film Inspection
4 'A
First Nafl Pfd. .
99
99
99
ioo
Fox Film *'A"
64^
64^
6m
600
Fox Theaters "A"'
23
23
23
600
*Intern'l Projector
10'4
Loew's, Inc. ....
. 38M
im
iS'A
1,806
*Metro-Gold. Pfd.
225^
M. P. Cap Corp.
20^
205/,
20J4
400
tParamount B'way
97
96^4
97
2,500
*Pathe Exch. "A"
52
Skouras Bros. . . .
. 49'/,
49/2
49/,
**Stan. Co. of Am.
51
Trans-Lux Screen
8^
8^
8H
300
Universal Pict.
. 31
305^
iO'A
300
*Univ. Pict. Pfd. .
91^
•Warner Bros. .
45/2
•Warner Pict. "A'
14M
. . . .
* Last prices quoted
** Philadelphia Market
t Bond Market
Engineers Conferring
(Continued from Page 1)
Carl E. Egeler, National Lamp
Works, Cleveland, who has prepared
a report on progress in the industry,
will also be unable to be present. His
report will be submitted by R. A.
Faruham of the National Lamp
Works. At noon today, the delegates
will visit the White House and meet
President Coolidge. The ladies in
the delegation will meet Mrs. Cool-
idge.
The officers of the Society are:
Willard B. Cook, Pathescope Co.,
New York, president; L. A. Jones,
Eastman Kodak Co., past president;
P. M. Abbott, M. P. News, vice-
president; M. W. Palmer, Famous
Players, New York, vice-president;
J. A. Summers, Edison Lamp Works,
Harrison, N. J., vice-president; W.
C. Hubbard, Cooper-Hewitt Co..
Plainfield, N. J., treasurer. The
board of governors consists of J. H.
McNabb, Bell & Howell, Chicago; J.
A. Ball, Hollywood; F. H. Renwick,
Ilford, Essex, England; R. S. Peck,
Department of Trade and Commerce,
Ottawa, Canada; J. R. Theiss, E. L
Dupont Nemours Co.. Parlin, N. J.;
W. B. Cook, W. C. Hubbard, J. A.
Jones, Eastman Kodak Co., and J.
A. Summers.
The fall meeting will be held in
October. Foreign members here are
C. Lair of Pathe, Paris; A. B. Prat-
chett, Havana, Cuba; William C. Vin-
ton, London, and M. L. Misty, Bom-
bay, India.
Harry Bernstein to Coast
Harry Bernstein, sales manager for
Red Seal, will shortly leave on a
trip to the San Francisco and Los
Angeles exchanges.
Back Campaign
(Continued from Page 1)
paign substantiallj- increased their
advertising revenue. So Woodbridge
goes on record with a letter to the
Hays office corroborating the results
attained, and heartily indorsing the
campaign for the current season. He
also submitted letters received from
newspaper advertising managers from
all sections of the country.
The Outdoor Advertising Assoc, of
America has officially indorsed the
movement, and promised every pos-
sible support. In many cities last
season special concessions were given
campaign committees by the owners
of poster plants, who will furnish the
same cooperation this j^ear.
Franco-American Unit
(Continued from Page 1)
Paris with American leads. He took
with him the latest developments in
studio equipment.
"Neither the French Government nor the
French trade favors control of the industry
in any way," he said before leaving. "How-
ever, France feels that on a reciprocal basis,
she is entitled to a numiber of pictures in the
American market. The ideal condition would
be to have 15 or 20 here yearly.
"I know American distributors don't be-
lieve in French production. They do stand
ready, however, to bow to experience. The
aims of this new company are to show the
trade here that France can make pictures.
It is not generally known that her film
exports have increased over 300 per cent
in the past four years. In South America,
Latin America, Italy and in the Orient,
the vogue for French pictures is pronounced.
"The point has been reached in the in-
ternational market where nations foreign to
America refuse to be treated like children.
They want the consideration which grown-
ups are entitled to. American motion pic-
tiu-es are not sufficiently international. Of
the approximate 800 produced yearly, 100
are international ; 200 should be sent abroad
for comrrrercia! reasons while the remaining
500 should die in America."
Burling Hull Booking
Burling Hull, 36 W. 34 St., is book-
ing \'ictorina Hayes, former prima
donna of the Boston Opera Co., for
picture houses. He is also getting
dates for the De Sorey Trio, who are
members of the N. Y. Philharmonic
Orchestra; the Russian Art Quintet,
Balalaika players and singers; and
the Diamond Dominoes, two incogni-
to prima donnas.
Butterfield Theaters Incorporate
Lansing, Mich. — W. S. Butterfield
Theaters have been incorporated with
10,000 shares of preferred at $100
each and 50,000 shares of common at
$10 each.
Rogers Touring Exchanges
Budd Rogers, Lumas general sales
manager, is on a second tour of ex-
changes, this time in the South and
Southwest.
"Midnight Sun" Not a "Jewel"
"The Midnight Sun," reviewed in
Sunday's issue as a Universal-Jewel.
is being released as a special.
Famous Canadian Declares Dividend
Toronto — Famous Players Canad-
ian has declared an extra two per cent
dividend on the first preferred stock,
payable June 1.
Boothman Managing Perry, Erie
Erie, Pa. — Kenneth F. Boothman
of Lansing, Mich., is here to take over
managership of Rowland and Clark's
Perry.
Four "Aloma" Prologues Daily
Gilda Gray and her company will
play four shows a day at the Rialto,
when "Aloma of the South Seas"
opens May 16.
"Ben Hur" for England in Fall
London — In an interview, Arthur
Loew said that "Ben Hur" will prob-
ably be shown in England next Fall.
London Premiere for "Boat!
London — "The Volga Bo
will soon have its London pe
To Release "Retreat from
London — New Era will
"The Retreat from Mons" nj
mistice Dav.
^ mum's the
It
a
Htrr
Supporting Dorothy Gish
London — Adelqui Millar and Gibb
McLaughlin are supporting Dorothy
Gish in her next for British National
Pictures.
Buying for Famous?
(Continued from Page 1)
tive buyer, but at the moment it is
not clear exactly how this organiza-
tion fits into the scheme of things.
Charles Eyton is in Berlin investi-
gating German studios. He is also
screening Ufa pictures regarding their
suitability for America.
Open in London
London — Cranfield & Clarke's Eng-
lish office has been opened at 35 Pic-
cadilly Mansion.
Film Propaganda Department
London — For propaganda purposes
the National Unionist Assoc, has or-
ganized a film department.
This is a 'Cornerblock' cut fumjls
FREE for all Pathecomedies
Exchange.
•.•♦.♦♦>•>♦>♦>♦>♦>♦.•♦>♦.♦♦>♦>♦>♦.♦•.•♦.♦♦#♦•>♦.♦♦#♦•.
• •*•♦••♦♦♦•*••♦♦*•♦♦♦♦♦#•♦•♦•«♦♦•♦♦♦**•*♦♦♦♦♦ I
I Ward Cine Laboratory Jil!:
§ 216-222 Weehawken St. '
if Union City. N. J.
M Telephone Union 4800
•j G BERT WARD. Prl) ,
• ♦ •-• •!.♦ ♦-• *J* •>♦.♦ ♦.♦ •.• •-• •> ».♦ ♦.* ♦> ••• ••* ».♦ ♦.♦ ♦.♦ •** ' J^y) ' I
"•« ■*••'*•■ »••••• • • • • • • • • • • • • . « • » » i • • •««««'•«'*•> ' '■
OFFICE FOR REN' '"
With cutting room and vault spa i
Godfrey Bldg. 729-7th Avenue.
{
Box K-138 c-o Film Da)
1650 Broadway New York CiC
^BBf^ahtS^ '
Look BetterandVear lone
THE
onday. May 3. 1926
idmSmLm^
DAILY
Hi
\And That's That!
Willi
By "BARRY"
|ILL HAYS will do the opening
of the season act at the Polo
lunds May 22nd., when the Film
eball League gets under way.
>t game will have Pathe and Fam-
lined up. The General is to throw
the first ball.
* * *
Wohn Barrymore has added Jack
Ise, a Frisco musical comedy star,
]the "Manon Lescaut" cast. Pos-
lly because the picture will be syn-
t'onized by Warners.
I 111 :^ t
iDave Loew has been elected presi-
Jit of the Loew-Metro-Goldwyn
lib and J. S. MacLeod is the new
litor of "Loew's Ink," the club's
jan.
* * *
iHarry Carey stages a rodeo at his
Inch every Sunday. Last week he
Ytertained the coast baseball wmn-
irers.
1 * * *
J Paul Lazarus, general sales man-
jer for United Artists, is back in
>wn after visiting the Washington,
ittsburgh and Charlotte exchanges.
* * *
A film seminary is to be opened in
erlin. It will teach aspiring youths
ow to present educational films in
chools, how to operate projection
lachines and how films are made.
On Broadway
Astor— "The Big Parade"
Apollo— "Stella Dallas"
Broadway — "Old Loves and New"
Cameo — "The Sea Beast"
Capitol — "Brown of Harvard"
Cohan — "Ben Hur"
Colony— "The Midnight Sun"
Criterion — "Mare Nostrum"
Embassy — "La Boheme"
Loew's New York — Today — "Kiki"
Tuesday — "Siberia" and "Paris at Mid-
night"
Wednesday — "The Night Cry"
Thursday — "What Happened to Jones"
Friday — "Whispering Smith" and "Racing
Romance"
Saturday — "Sandy"
Loew's State — '"The Barrier"
Mark Strand— "The Greater Glory"
Rialto — -"For Heaven's Sake"
Rivoli — "Skinner's Dress Suit"
Selwyn — "Tlie Black Pirate"
Times Square — "The Volga Boatman"
Warner — "Hell Bent fer Heaven"
Brooklyn Mark Strand— "Mile. Modiste"
Next Week
Astor — "The Big Parade"
Apollo— "Stella Dallas"
Broadway — Not yet determined
Cameo — Not yet determined
Capitol — "Money Talks"
Cohan — "Ben Hur"
Colony— "The Midnight Sun"
Criterion — "Mare Nostrum"
Embassy- — "La Boheme"
Mark Strand — "The Wilderness Woman"
Rialto — "For Heaven's Sake"
Rivoli — "Fascinating Youth"
Times Square — "The Volga Boatman"
Warner — "Hell Bent fer Heaven"
Brooklyn Mark Strand — "The Greater Glory"
?>\0?IrP Jgk6)a
TRAILERS SEI I ff AK
■**> Xii/cPX'^isy^ *^
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RECOCWZa
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Art and Service
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Trained advertising men to
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An art department to offer
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display.
This Service is as Close
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Circle 4736 Circle 4737 Circle 4738 Circle 4739
DON MERSEREAU
Advt. & Business Mgr. THE FILM DAILY
■ ■»H«..>ll»li#.l<.l»l.»ll»li#ll»ili
^^No more lively and entertain-
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in months /^^
I declares Palmer Smith
i N, Y. Eve. World
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WARNER BROS.
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now playing at the
WARNER THEATRE
The Heart of Broadway, New York, N. Y*
iTHE
^e BRADSTREET
r FILMDOM
:s^^re(ogmized
Authority
XXXVI No. 29
Tuesday, May 4, 1926
Price 5 Cents
That Pool
took a long time to come.
ever, the initial step in the
i»nalization of theater cir-
allied with First National
hand.
Irst National as such does
figure in this pooling ar-
•ement. Exactly right. But,
lot discount this important
: That for First National
is a vitally important move.
le powerful Stanley Circuit
be the hub of the wheel.
spokes include the Mark
.nd circuit in New York, the
ian houses in New Jersey
the Rowland and Clark
iters in Pittsburgh.
The Component Parts
he entire Atlantic Seaboard
n Maine to Washington and
1 west to Pittsburgh comes
lin the range of this new
nment. It cements for First
:ional an important tier of
;es. It means that First Na-
■,al will continue to be defi-
;ly set in a large number of
es and towns. More impor-
t, it will, in the territory it
braces, throw up a barrier
linst outside influences.
Checking Inroads
The pool will give First Na-
nal a new assurance. It can-
t but help matters generally,
"oads into its theater allies by
ler organizations will be
varted. There's a big point.
Gossip about the organiza-
n's future will cease. The na-
nalization of these four First
itional theater affiliations is
und to cause that. Even more
in that, this step is but an in-
:ation of what might yet come.
KANN
Dr. Ferdinand Bausback Here
Dr. Ferdinand Bausback, new pres-
nt of Ufa arrived yesterday from
rlin, for conferences with Famous
d M.-G.-M.
WEST COAST TANGLE UNTYING;
FIRST NAT'L THEATER POOL ON
Stanley at Helm
Papers Covering Mark Strand,
Fabian, Rowland and Clark
Holdings to Be Signed
Shortly
Four important theater circuits, all
franchise-holders in First National,
are in verbal agreement to pool their
theater holdings. The accord will
take written form in a few days.
The circuits are the Stanley Co. of
America, of Philadelphia, the Mark-
Strand circuit of New York, the
Fabian Enterprises of Newark and
the Rowland and Clark Enterprises
of Pittsburgh. Each organization is
a factor ni its territory.
While the move is entirely an in-
dividual effort on the part of those
circuits involved, its ramifications ex-
tend beyond a pooling agreement.
Important individuals indentified with
each chain are also important in First
National.
If new financing is necessary on
behalf of the holding company which
will be controlled by Stanley in Phil-
adelphia, Hayden, Stone and Co.
(Continued on Page 2)
More Recording Plans
Warner Bros, will not confine their
system for the synchronization of pic-
tures and sound to strictly entertain-
ment films, but will also use it to
make a weekly news issue to be
known as "Popular People and
Events," Sam Warner said yesterday.
An instrument for the recording of
sound will soon be sent to Washing-
ton to be used in connection with
(Continued on Page 8)
pair of silk stockings and D. Gish putpep
N. Gwyn. — Advt.
Production Booming
Carl Laemmle arrived in New York
from the Coast yesterday, tired but
well satisfied with production progress
at Universal City. He sails on the
Berengaria, late next month for his
usual visit to Europe.
"The two months that I just spent at
Universal City have been the busiest of my
(Continued on Page 8)
Sol Brill in "Lab" Deal?
It is reported Sol Brill, of Mese-
role Securities Co., is interested in the
proposed merger of the Claremont
and the National-Evans Laboratory.
Nationalization
On Wednesday, April 21,
THE FILM DAILY said:
"Atlantic City — Nationalization of
theater interests identified with First
National will be discussed at the an-
nual meeting of the organization which
opens at the Ritz today.
"Present indications point to the
consideration of this development as
one of the highlights of the sessions.
It is understood that the operation is
to provide for one section of the
country to first witness the move as
a territorial experiment with an ex-
tension to other territories and then
ultimately throughout the nation.
This will be the procedure if an af-
firmative decision is made by the origi-
nal franchise holders.''
On March 18, this publication
stated:
"Things are moving. The eyes of
many in the industry will be turned to
gigantic operations in the theater field
shortly. Activity in that direction
which has steadily grown in the past
year will reach heights undreamed of
by many.
"There is definite reason to credit
the reports that two of the leading or-
ganizations in the field will shortly
launch a series of operations regarding
theaters which will transcend in im-
portance those moves which have
transpired to date."
$8,000,000 Peak
Loew's, Inc., is expected to earn
about $7.50 a share, or an approxi-
mate total of $8,000,000, this year,
said Marcus Loew before sailing for
Europe, when interviewed by the
"Wall Street Journal."
, The interview continues:
"We operate our theatrical business on a
basis of 40 weeks, so that we judge our year
on that basis. Our income is about equally
(Continued on Page 2)
For Better Prints
By RALPH WILK
Washington — At the opening ses-
sion of the Spring meeting of the
Society of M. P. Engineers yester-
day, the question of better prints for
small towns, was one of the interest-
ing topics of discussion.
F. H. Richardson of the M. P.
(Continued on Page 11)
Red Seal May Star Buzzell
Red Seal is considering plans for a
series of six two-reel comedies feat-
uring Eddie Buzzell.
1st Nat'l in Control
Hoyt Syndicate's Deal with Sol
Lesser Due for Readjustment
— Skouras May Represent
Former
Los Angeles — The '"West Coast sit-
uation is clearing up.
It is understood that the deal be-
tween Sol Lesser and the Richard A.
Hoyt Syndicate composed of prom-
inent First National franchise holders
and executives, and Richard A. Hoyt,
vice-president of Hayden, Stone and
Co., of New York and Boston, will
be the subject of a compromise. How-
ever, there seems to be no doubt that
it will go through.
It is reported that First National's
interest in the chain which is tanta-
mount to control, will be entrusted
to Spyros Skouras.
West Coast is still in the throes
of a financial unrest. The company's
debts are heavy. It will take some
time before the internal structure is
stjengthened, but the belief prevails,
that it can and will be done. With
the Hoyt Syndicate prepared to tide
the situation over, it is reported its
originally pledged loan of $1,500,000
will now be made.
Pearson Makes Three Denials
Elmer Pearson said yesterday he
knew nothing about reports from the
West Coast that Pathe plans to enter
the feature field any more than it
has, or that the company is looking
for first-run houses, or that the con-
cern will make its permanent Coast
headquarters at the Associated Stu-
dios.
Lasky and Tumbull Here
Jesse L. Lasky and Hector Turn-
bull are in New York from the Coast.
v:^?)
MOTHERS*
THE
-e^ank
DAILY
Tuesday, May 4, li
Vtl XXXVI No. 29 Tuesday, May 4, 1928 Prices Cents
JOHN W. AllCOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
j. \V. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
:ldvertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
flatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
.), 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, 515-00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Ambassador Hotel,
London— Ernest \V. Fredman, The Film
Renter, 58, Great Marlborough St., London,
VV. I., Paris— La Cinematographic Francaise,
5, Rue Saulnier.
Financial
Weakened technically by bear manipula-
tions and the general strike in Britain, the
market slouched severely yesterday, cutting as
much as ten points into quotations of the ac-
tive industrials. With few exceptions, indus-
trials closed at losses. General Electric suf-
fered most with a ten point drop.
On the Exchange, film issues came in for
losses ranging as high as 2Vt, points, which
occurred in the active Famous common.
9,600 shares of this issue were sold. In
Philadelphia, however, Stanley stock closed
five points higher at 56.
Sales
Quotations
High
Low
Close
Balaban & Katz .
67
67
67
Eastirrran Kodak .
1095^
109'^
109'/,
Famous Players .
119Ji 116J4
n7'/2
♦Fam. Play Pfd.
1215/8
*Fi!m Inspection .
4/2
•First Nat'l Pfd.
. - .
99
Fox Film "A" . .
. 64
63J4
64
Fox Theaters "A"
23
22 >4
22/2
*Intern'I Projector
10-4
Loew's Inc
. 38
37
37/2
Metro-Gold. Pfd.
. 23
23
23
M. P. Cap. Corp.
. 20!^
20^
20 y«
Pathe Exch. "A"
. 50
49
49
tParamount B'way
97
96%
96^
Skouras Bros. . .
49 }4
49/2
49/2
**Stan. Co. of Am.
56
Trans-Lux Screen
854
8
8
•Universal Pict. .
30H
♦Univ. Pict Pfd.
. > .
91/r
•Warner Bros. . .
45/,
Warner Pict. "A"
14M
14^
14%
♦ Last prices quoted
»• Philadelphia Ma
rket
t Bond Market
200
9,600
200
200
2",666
1.000
200
1,600
600
200
200
Schine Floating $500,000 Bond Issue
Gloversville, N. Y. — The Schine
Theatrical Company announces a
bond issue of $500,000 to be sold to
ihe public.
Theater Pool On
(Continued from Page 1)
will undertake it. Richard A. Hoyt,
a director of First National is vice-
president of this financial organiza-
tion.
Those concerned yesterday refused
to make any statement. Jules Mast-
baum had no comment to make from
Philadelphia. Moe Mark was un-
available. Richard A. Rowland could
not be reached on behalf of Rowland
and Clark. Jacob Fabian stated:
"Negotiations have been on for
years but so far as we are concerned
they are no nearer completion now
than when first broached."
The holdings of each chain follow:
STANLEY CO. OF AMERICA
Delaware
Wilmington — Majestic and Queen.
District of Columbia
Washington — -Ambassador, Benn, Earle,
Colney, Keystone, Grand, Orpheura, Palace
and William Penny.
New Jersey
Atlantic City — Ambassador, Central, Earle,
Steel Pier and Stanley.
Pennsylvania
Allentown, Pa. — Regent.
Berwick — Palace.
Bristol — Forest.
Chester — Grand, Lloyd, Washburn and
Washington.
Conshohocken — Opera House.
Easton — Colonial and Third Street.
Harrisburg — Victoria.
Lancaster — Grand.
Norristown — Grand and Garrick.
Northhampton — Lyric.
Philadelphia — Alharabra, Allegheny, Aldine,
Arcadia, Baltimore, Broad St., Casino,
Broadway, Capitol, Cross Keys, Colonial,
Gem, Darby, Empress, Family, 58th St.,
Franklin, Globe, Great Northern, Inrperial
60th St., Imperial 2nd St., Lehigh Palace,
Logan, Palace, Princess Regent, Auditorium,
Globe, Stanton, Star, Iris, Harrowgate
Ridge, Manheim, Lafayette, Rivoli, Ruby,
Savoy, Sherwood, Somerset, Stanley, Strand,
Victoria, Karlton.
Plymouth — Broad.
Reading — Capitol.
South Bethlehem — Grand Opera House and
Palace.
Shenandoah — Arcade.
Scranton — Strand.
West Chester — Grand, Idle Hour and
Rialto.
Wishart — West Allegheny.
MARK-STRAND THEATER CORP.
Massachusetts
Three theaters in Lynn, three in Quincy
and the Strand at Worcester. One just taken
over in Everett.
New York
Albany — Regent, Strand and one in con-
struction.
Brooklyn — Mark Strand.
Buffalo — Victoria and one in construction.
New York City — Mark Strand.
Syracuse — Strand and three others.
Troy — American, Lincoln and Troy.
Utica — Strand and four others.
Watertown — Strand and three others.
FABIAN CIRCUIT
New Jersey
Hackensack — Oritani.
East Orange — Harrison
Newark — Branford, Goodwin, Rialto, New
Roosevelt, Hawthorne and Mosque.
"Orange — Embassy.
Paterson — Fabian, Garden and Regent.
Passaic — Montauk, Playhouse and Capitol.
Pompton Lakes — Colonial.
Ridgewood — Opera House and Playhouse.
ROWLAND &■ CLARK
There are others included in the
R. & C. chain, in addition to those
listed below, including houses which
are now in construction.
Pittsburgh — Arcade, Arsenal, Belmar,
Blackstone, Liberty, Manor, Plaza, Regent,
Savoy and State and a $4,000,000 project
building.
Indiana (Pa.) — Ritz.
Erie — Perry, Strand and State.
Braddock — Capitol.
New Kensington — Liberty and Star.
Punxsutawney — Jeflerson and Strand.
Ridgeway — Strand.
Dc-othy Dunbar, Barthelmess' Lead
Dorothy Dunbar has been signed
to play the lead opposite Richard
Barthelmess in "The Amateur Gen-
tleman." At present she is under
contract with F. B. O., and has been
loaned to Inspiration.
$8,000,000 Peak
(Continued from Page 1)
divided between movies and vaudeville busi-
ness.
"Next year should be a big year with us,
and the year following should be even larger.
'Ben Hur' cost $8,000,000, but 1 expect to
get that out of it. it will prove popular
abroad. 'The Big Parade,' which cost us
a great deal less than 'Ben Hur,' should
give us a net about the same as "Ben Hur'
or around $8,000,000.
"We own outright around 100 theaters
and we are now building 20 theaters with a
seating capacity of between 50,000 and 60,000
people. Vv'e have about 25 theaters abroad.
"In all our 20 years of business we have
only had hve or six losing weeks. Two of
these weeks were the resiilt of the intluenza
epidemic and two were the result of an ex-
tremely hot spell that we had during one
01 the siunmers. Ihe biggest losing week
that we iiad cost us $6,000 from all our
theaters coin Dined.
"including the money that we have just
derived from the sale of our debentures, we
now have around $20,000,000 in cash. As
the company prospers, we intend to be more
liberal in the matter of dividends, but in-
creases will always be in the lonn of extras,
because i do not intend to increase the
$2 rate.
"Our real estate holdings are carried in
our books at less than cost, because heavy
depreciation charges have been written ott.
We intend to make a revaluation of our
real estate holdings and put them more
nearly up to their present market value."
Oldest Projection Room
"Catering to the better class"
Sun Projection Rooms
220 West 42nd St.
Phone Wisconsin 1177 Room 1005
w
I
■■■■■■■■■■■■■■■■■I
■ ■■■■■■■■■■■■■■■mim
Insurance Brokerage, being a service and not a commodity, can
only be equal to the knowledge, experience, and facilities of the organi-
zation rendering it.
Superior brokerage service is positively reflected in the value and
cost of your Insurance — and since there is no charge for the service.
Can you afford any hut the best?
tNCORPORATCO
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
Postal Rate Revision Asked
Des Moines — Although bus!
men here have made a demand i
revision of postal rates, theater ow
who are dissatisfied with the ten
rary rates, are making no efiorl
bring about revisions.
House for 6th Avenue
Peerless Estates, Barnett Horov
has leased for 84 years the souths
corner at 929-933 6th Ave. An ap
ment hotel or theater is planned.
Schildkraut in "Meet the Princ
Joseph Schildkraut has been Ic
ed to Metropolitan, for the featc
role in "Meet the Prince," Jos
Henabery will direct.
F. and R. at Little Falls, Mina
Little Falls, Minn.— F. and R. h
acquired an interest in the Lowell.
-Mum's the
VIMIMIAPEARSON ' Pathggowett/
This is a 'Cornerblock' cut fumisfc
FREE for all Pathecomedies at yc
Exchange.
1.
EDITING TITLING*
TRANSLATIONS
Reasonable Rates
High Class Work
JOHN MICHAEL FLICK
no W. 40th St. Telephone:
New York Pennsylvania 7534
BBVANT 37.40-3744
REXJBEN S.(V>ItJELS,lT<rCl1
I
i540 broadway
NewYork
Insurance Experts to the Theatric
and Motion Picture Industry
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sjothin J but Spring HITS /
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54
BEHIND^,..
THE f RONT
RlcH^RS
QlX
"DANCING
MOTHERS'
April Releases
What the Month Brought Forth in
the Way of New and Interesting
Productions
By LILIAN W. BRENNAN
With approximately 60 feature pic-
tures available for review, April was
a busy month. Several premiere
showings were among the produc-
tions offered and the month was con-
spicuous for a more than ordinary
number of really good pictures.
Always an event of moment, the
opening of Harold Lloyd's latest, and
iiis first for Paramount, won the usual
amount of plaudits, "For Heaven's
Sake" made a very modest start by
opening as a usual Rialto feature
but it continues as the Rialto's
"steady." It is another sure-fire
Lloyd affair with the laughs and the
gags getting over big.
Cecil B. deMille's latest effort,
"The Volga Boatman," had a premiere
at the Times Square Theater. It is
a Russian drama, done in De Mille
lavishness and highly commendable
for its artistic appeal. The story
deals with the revolution.
Universal staged two premieres.
"The Flaming Frontier," a western
of considerable merit and pretentious-
ly handled, deals with the famous
historic epic episode, Custer's Last
Stand. Hoot Gibson is the pony
rider hero. The company closed
"Thel Flaming Frontier" after a
three weeks' run in order to bring
in Laura La Plante's "The Midnight
Sun," a Buchowetzki production,
elegantly done in Russian atmosphere
and with a story of melodramatic ap-
peal.
First National's latest Norma Tal-
madge production, an adaptation of
Belasco's play "Kiki," had a "held
over" engagement at the Capitol.
Norma turned comedienne and as the
French gamin will delight her follow-
ing.
Many Surprises
The month held several very agree-
able surprises. One was "The Wil-
derness Woman," glimpsed out of
town and well worth the trip. If it
did nothing else the picture assured
the arrival of Chester Conklin. He
has been threatening to get a lot
of attention. He came very close to
stealing honors from Pola Negri in
"The Tattooed Countess"; he made
another very alarming stab in Men-
jou's "A Social Celebrity" but in
"The Wilderness Woman" the honors
are all Conklin's. And now Conklin
signs with Paramount. The expecta-
tions are worth considerable specu-
lation. Conklin is a proven comedian
with a -^'-le all his own.
Still another worthy surprise was
Marion Fairfax's production, "Old
Loves and New," and adaptation of
E. M. Hull's "The Desert Healer."
Incidentally there is added interest
due to the reappearance of a woman
producer in the field. Since Lois
Weber ceased her production activi-
THE HAlf CASTE
National Theatre
41 St. W. of B'way
ties there has been little competition
by female contenders, with the ex-
ceptions of Gene Stratton Porter who
was active until her death some
months ago and one or two produc-
tions sponsored by Lillian Ducey.
Warner Bros, sent many reviewers
away marveling at an unheralded
showing of "Other Women's Hus-
bands," a delightful domestic comedy
very skilfully handled by Erie Ken-
ton. A really clever bit of entertain-
ment. "The Night Cry," a real box
oftice attraction, with Rin-Tin-Tin
also made its debut at the Warners'
theater.
M.-G.-M. List
M.-G.-M. presented Marion Davies'
most recent production, "Beverly of
Graustark," a light and entertaining
feature. It also made a' two weeks'
stay at the Capitol. "The Devil's
Circus," Benjamin Christianson's first
production, brought forth Norma
Shearer in a rather pleasing picture.
"Mademoiselle Modiste," with Cor-
iniie Gril^th, went over in great style
at the Strand. Ralph Spence's titles
made a hit, and Willard Louis' per-
formance, and Robert Leonard's direc-
tion both won favorable comment.
Fox showed "Siberia" in the pro-
jection room. It also deals with Rus-
sia and gives a very definite idea of
the suffering and privation prevalent.
Verjf well done. Other Fox releases:
"Sandy"; "Yellow Fingers"; "The
Fighting Buckaroo", decidedly good
comedy western; "Tony Runs Wild,"
"The Shamrock Handicap," delight-
ful racing story in new atmosphere;
"Rustling for Cupid."
Paramount offered Menjou in "A
Social Celebrity," also "A Crown of
Lies," Pola Negri's current release;
"That's My Baby," Douglas Mac-
Lean's new laugh provoker; "The
Blind Goddess," in which Ernest Tor-
rence and Louise Dresser scored per-
sonal hits; "The Runaway," a Wil-
liam DeMille picture with Clara Bow;
and "Desert Gold," a new version of
Zane Grey's novel.
Other Releases
Associated Exhibitors held regu-
lar weekly showings which included
Mrs. Wallace Reid's most recent ef-
fort. "The Earth Woman," a poig-
nant story of a woman's part in the
making of the West. A trifle mor-
bid but very well handled. Others
from Associated: "The Lady from
Hell," with Blanche Sweet; "The
Nut Cracker"; "The Highbinders"
and "The Big Show."
Film Booking Offices, continuing
their policy of weekly showings, re-
leased several good possibilities with
another Evelyn Brent picture, "The
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT VS-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
Imposter," topping the list. Others:
"Secret Orders"; "Sir Lumberjack";
"Wild to Go"; "The Tough Guy"
and "The Fighting Boob."
Others in the month's releases were
"The Barrier" and "The Exquisite
Sinner," from M.-G.-M.; "The Es-
cape," "Looking for Trouble" and
"My Old Dutch" from Universal;
"Her Second Chance," "The Dancer
of Paris," and "Rainbow Riley" from
First National; "Bride of the Storm"
and "The Gilded Highway" from
Warner Bros.; "Forbidden Waters,"
"Red Dice," "Wild Oats Lane,"
"Whispering S m i t h," "Bachelor
Brides," "Paris at Midnight" and
"The Prince of Pilsen" from P. D.
C. "The Prince of Pilsen" is espe-
cially good comedy, with many good
box office numbers among the list.
An interesting sidelight is the con-
tinued popularity of the "Charleston."
Practically every picture brings in
the dance at some point. Running in
close competition for fame is the ex-
pression, "So's your old man." Ralph
Spence in "Mile. Modiste" varied it
thus: "So's your male parent." Cer-
tainly the months brought forth in-
teresting developments and many
good pictures. Even the more or
less jaded reviewer felt keyed to a
state of real pleasure and anticipa-
tion for other good things to come
which is, in the vernacular "going
some." Here's hoping — for May.
Guild to Revive "Beau Brummel"
The International Film Arts Guild
will revive "Beau Brummel" at the
Cameo week of May 9.
Two Closings This Week
"Stella Dallas" will close at
Apollo on Saturday, after a rui
345 performances. "The Midr
Sun" also closes this week with "(
side the Law," a Universal reissu
follow. A presentation is being
ranged by Paul Leni.
Her rick Working in Boston
Boston — F. Herrick. director
here aiding the Forty Seven V\
Shop of Cambridge and Boston,
nected with Harvard University
enter production.
Perfect Check Filming Devicij
A device whereby bank checks ;
photographed on strips of film of
motion picture type, has been pei
ted, says "The American Banl
The filming is done by synchroni:
the adding machine with the chei
graph.
Added to "Lew Tyler's Wives';',
Helen Lee Worthing and 1
Brice have been added to the >
of "Lew Tyler's Wives," which (i
into production today at Tec-|
Studio, for Famous Attractions
Lotus Added to D. & R. Chaii
Sheridan, Wyo. — The Lotus
been added to the D. & R. theat]
operated by Western Enterprises..
Peggy Shaw in "Subway Sadie
First National has signed Pe
Shaw for "Subway Sadie," wl.j
went into production yesterday.
SILVERMAN'S SITTIN' SWEET!
Serials are Strong out Joe Silver-
man's way. In Fact in Missouri you've
Got to Show 'em ! And so Joe, through
his Independent Film Company (Kan-
sas City) will Market the Best Chapter
Plays of all — Rayart's !— Four of 'em :
The Mystery Pilot
Trooper 77
Fighting for Fame
Scotty of the Scouts
Foreign Rights Controlled by Richmount Pictures, Inc.
New Issue
$2,000,000
Motion Picture Capital Corporation
Five Year 6% Convertible Sinking Fund Debentures
Series A
To be dated April 1, 1926
To mature April 1, 1931
Coupon debentures in denominations of $1,000. Interest payable April 1st and October 1st without deduction for the Nor-
mal Federal Income Tax up to 2%. Redeemable as a whole at the option of the comp: ny on any interest payment date
u> on thirty days' notice at 105. Principal and interest payable in United States god coin at the office of the Seaboard
National Bank, Trustee. The company agrees upon appropriate application to refund to holders resident in those states,
Pennsylvania, Connecticut and Massachusetts taxes not exceeding in each year $4, $4 and $3.60 per $1,000 debenture
respectively but more than one such state tax on the same bond for the same year will not be assumed or refunded.
Frank R. Wilson, Esq., President of Motion Picture Capital Cor-
poration, has summarized as follows his letter dated April 20, 1926.
HISTORY AND GROWTH:
Motion Picture Capital Corporation began business in September, 1923,
with $100,000 working capital. During its early history a few private
investors furnished the Corporation with additional capital from time to time as its operations demon-
strated its earning power and the soundness of its business. At the present time there is issued and out-
standing 24,536 shares of preferred stock, $25 par value, and 175,464 shares of common stock without
par value. The common stock is listed on the New York Stock Exchange. In 1925 the Corporation
acquired the Cinema Finance Corporation of Los Angeles. This Company has a cash capital of approxi-
mately $400,000 and its operation up to a recent date showed a surplus of $200,000. As of March 31,
1926, the combined Companies had a working capital and surplus of $2,842,334.30.
BUSINESS:
on collateral,
picture production.
EARNINGS AND ASSETS:
Motion Picture Capital Corporation acts in a financial capacity within the motion picture
industry. It does not produce nor distribute pictures, but loans to producers and others
Its activities touch various branches of the industry but are chiefly concerned with motion
The earnings of the Company have increased continuously from or-
ganization, but owing to the rapid increase in the amount of capital
employed a statement of its annual earnings does not give full significance to the earning capacity of the
company. The combined monthly earnings on an accrual basis, which have been maintained since
October, 1925, are at an annual rate in excess of $500,000 after reserve for losses and taxes. Making
no allowance for increased earnings as a result of this financing, the combined current profits of the Com-
pany are four times the current interest charges of this issue and more than twice both interest and sinking
fund charges. The net current assets will be over twice the principal artiount of these debentures.
CONVERSION PRIVILEGES: These debentures will be convertible into common stock at any
— time up to maturity or in the event of redemption at any time
up to ten days prior to the redemption date, as follows: Until April 1, 1927, into common stock
taken at a valuation of $27.50 per share; until April 1, 1928, into common stock taken at a valuation
of $30.00 per share; until April 1, 1929, into common stock taken at a valuation of $32.50 per share;
until April 1, 1930, into common stock taken at a valuation of $35.00 per share; until April 1, 1931,
into common stock taken at a valuation of $37.50 per share.
SINKING FUND:
The agreement securing the debentures will provide for five annual sinking fund
payments of $100,000 commencing April 1, 1927. Monies in the sinking fund
shall be applied by the Trustee as soon as practicable to the purchase of debentures at prices not to exceed
102 in the first year of operation of the sinking fund, 101^4 in the second year, 101 in the third year
and 100>4 in the fourth year. If debentures cannot be obtained at the above prices, sinking fund pay-
ments will be held by the Trustee for use in a succeeding year or at maturity.
PURPOSE OF ISSUE: The purpose of this issue is to fund at a fixed rate of interest a portion of
— — the Company's normal borrowings. The proceeds will be used for the pay-
ment of a portion of the current bank loans and for additional working capital.
MANAGEMENT: Mr- Frank R. Wilson, President of the Corporation, has been in charge of its
— * affairs since its organization. The Directors are Delos A. Blodgett, 2d, J. A.
Brulatour, Charles H. Christie, H. Lester Cuddihy, Cecil B. DeMille, Stephen J. Leonard, John B.
Miller, Bernard Pollak, Clarkson Potter, John T. Pratt, H. A. Richards. Theodore Schulze, Theodore
S. Watson, Frank R. Wilson and W. R. Walker.
Legal matUrs in connection with the issuance of these Debentures will be passed upon by Messrs. Cooke & Marvin of New York.
The above Debentures are offered when, as and if issued and
received by us and subject to the approval of proceedings by counsel
Price 99 and accrued interest, to yield over 6.20%
Watson & White
Members New York Stock EJcchange
149 BROADWAY 60 CONQRE88 ST.
NEW YORK BOSTON
An information contained herein, while not gauanteed, ha* been obtaiatd tem foarces we beHev* to bs MOiiBto sad nlUile
S^B
- f
J
W
WARNERf
winners/.
■-=cic^" ,
^^y
lave yaii received your copy of the Jbook^fiat exlit|»itors
everywhere lire reading and talking: abovit— the :^ar*s
greatest announcement — 26 Warner Winners ! If you
haven^t, Mrrite Warner Bros. Ptcturesy Inc., 1600 Broad-
way, N. Y., or your ow^n Vitagraph Exchange!
^§0^'
housands of Exhibitors
jLre Wearing the ^^Sunshine
sind Prosperity'^ Siiiile — the
Imile That Won't Come OSS!
^hey are reading their copy of WARNER BROS. Great Announcement Book!}
V/hat a line-up/
V[hat a clean-up
forWlb-aZ/
THE
■cStl
mm
DAILY
Tuesday, May 4, 1|
E
And That's That!
By ■■BARRY"
ADOLPH ZUKOR has refused to
permit the erection of wooden
electric light poles on his property
near New City. Steel supports will be
all right, he says.
* * *
R. William Neill, trying to get sea
gulls to work in "Black Paradise,"
fed 'em too viany crackers, they got
Igtzy and refused to do their work.
* * *
Here's some strong stuff. Hercules
Film Productions have obtained the
services of one George Kotsonaros,
heavyweight contender for wrestling
honors, to appear in a scene in "The
Fighting Doctor."
* * *
Norbert Lusk, formerly jncture ed-
itor of The Telegraph, becomes edi-
tor of Picture-Play Magazine next
Monday.
* * *
It's changed again. Ramon' Novar-
ro in "A Certain Young Man," M.-G.-
M. says, will stand for all time.
* Hi *
Mrs. Sarah Bosivorth Bradiuay
celebrated her 108th birthday re-
cently in Plainfield, Conn. She has
never ridden in a steam train, trolley
car or automobile, never has spoken
o\'!er a telphone aiid has never seen a
picture shoiv although she reads
much about the films.
* * *
Morrie Ryskind'is titling "Keepmg
'Em Guessing," a series of two reel
"magic" films for Red Seal. He can
already take reams and reams of
paper, rabbits and other stuff out of
a derby hat. . .= - _
* * * ""~ —
Red Grange'i you've heard of him^
has left with his manager for the
Coast where the grid star will soon
begin production of a siipry by Byron
Morgan. '''^
Two New F. B. O. Exchanges
F. B. O. exchanges in Boston and
New Haven, formerly operated under
franchises by Shapiro and Wallen-
stein, havQ been taken over by the
general organization and wiirbeconie
separate units. E, J. O'Lea'ry, will
act as Boston mailager, ai'nd Ted
Jacobs at New Haven.
Finishes Editing "Free Kisses"
Hoey Lawlor has just completed
editing and titling "Free Kisses," a
comedy drama featuring Mauriel
Powers and directed by Ray Friedcjen.
It will be released by Aywon.
13 AI Alt Comedies
Al Alt will a£>pear in 13 Rayart-
Radiant comedieij to be released by
Rayart. As alj;eady announced, Bob-
by Ray will appeSiir in 13 of the same
pictures.
THE HAir CAST[
National Theatre""
41 St. W. of B'way
$2,000,000 Debentures
The Motion Picture Capital Corp.
will place on the market today,
through Watson and White, a $2,000,-
000 issue of five year convertible 6
per cent sinking fund debentures.
The purpose of the issue is to fund
at a fixed rate of interest a portion
of the company's normal borrowing
capacity. The issue is in denomina-
tions of $1,000, with interest payable
April 1, and Oct. 1.
More Recording Plans
(Continued from Page 1)
filming celebrities. Each film will run
about 10 minutes.
About six educational subjects are
also planned. The initial one, "The
Birth of the Telephone," is already
made. A medical research depart-
ment will be established for filming
information for medical students, doc-
tors, etc. Other units scheduled, will
make nature studies, commercial and
fashion pictures. Trailers will also be
made.
The old Vitagraph studio in Brook-
lyn will be used for practically all
pictures made under the new system,
which will be put into operation with-
in three months. Sam Warner has
charge of the activities.
Roy Stewart with Famous
Los Angeles — Roy Stewart has
been signed for the role of Dimitri in
"Love's Magic," Florence Vidor's
first starring production for Famous.
Production Booming
(Continued from Pajc 1)
life," declared Laemmle. "But I didn't
leave there until everything was decided for
next year's product, all the stories bought,
all plans made and most of the pictures
themselves placed in production. I am happy
to announce also a new super-picture which
wp have just decided to make at Universal
City as soon as Harry Pollard is finished with
"Uncle Tom's Cabin.' This new production
is 'The Big Gun,' by Richard Barry, of
which we intend to make the biggest modern
naval picture ever released. I expect to fea-
ture George Lewis in the big role.
"I also wish to announce that we are go-
ing to start production immediately on a
series of two reel pictures to be called 'The
Collegians.' They were suggested and have
been written by my son Carl Laemmle, Jr.
He wrote them really for George Lewis and
am going to star him in the series before
e starts in on 'The Big Gun'."
. HENNEGAN
New Series
ATTRACTIVE PRICES
WRITE FOR SAMPLES
THE HENNEGAN COMPANY
CiMCIWun, OHIO
THE FILM DAILY
Information Department
Will answer your questions
gladly. We receive thousands
of inquiries by letter, 'phone,
wire and cable every year.
THE FILM DAILY
Statistical Department
Always glad to help with facts
and figures — If we haven't
what you want we'll do our
darndest to dig it up for you.
THE FILM DAILY
Art Department
To offer suggestions as to lay-
out and display and to illus- *
trate your advertising.
THE FILM DAILY
Service Department
To help with your advertising
and exploitation problems.
We are as close to
you as your phone
CIRCLE 4736
CIRCLE 4737
CIRCLE 473
CIRCLE 473
w
THE
j^E^
DAILY
New York
' 'Beverly of Graustark"
f Metro-Goldwyn-Mayer
I Capitol
BRICAN — * * * will he a popular box
"ttraction both because of the bold
of melodrama and the exceptional
f comedy. ♦ ♦ •
NING JOURNAL _ ♦ * • iviarion
) proves her versatility in this pic-
appearing in a dual role. The ro-
story by George Barr McCutcheon
ler the opportunity to portray an
in girl wluii masquerades as the
of Graustark. As the girl, in the
sequences, she is beautiful, charming
chanting. • * *
NING WORLD _ • ♦ ♦ "Beverly"
of the best of the large and growing
of Graustark and near-Graustark
It is good entertainment from first to
Brhe details are immaterial. * * *
tALD-TRIBUNE— * ♦ * We recom-
"Beverly of Graustark" without any
ings. Sidney Franklin directed. * ♦ ♦
hen you see her in "Beverly of Grau-
we know you'll cast your vote for
, * * *
RNING TELEGRAPH—* * * Marion
's impersonation of a boy is remark-
She is convincing, so far as such
go, and far mo'e charming than is
the case when a girl tries to be
„ i» » * »
ST — * * * Miss Davies is m^ost hand-
in uniform, as is Antonio Moreno as
ading man. Roy D'Arcy exhibits the
D'Arcy villainy in still another uniform,
(lost amusing of all is Creighton Hale
e excessively American Prince Oscar
e « «- «
N — * * * is only faintly entertaining —
n that — but it is an expensive, handsome
ction as movies go, and for this reason
hat it will probably prove one ui the
popular of the Davies diversions. • * *
LEGRAM— * * * The outstanding fea-
jf the production seems to be the num-
of opportunities provided for Marion
:s to change from one sensational uni-
I to another even m'ore sensational uni-
Inaubitably she cuts a dashing figure
em
MES — * * * produced with stunning
rms and costumes, compelling scenic
s and elaborate settings. In the part
everly Calhoun, Miss Davies is in her
■nt, and she displays no mean ability
le handling of the role. * • *
ORLD — * * * In the new costume com-
of love and deception round about the
t of Graustark there is a delightful
tness of photographic placement, a gen-
y fine effect of competent acting, with
subject as a whole marred only by the
■duction, unnecessarily, of numerous
s treated (and treated with annazing
iority) in color. * * *
Out-of-Town
The Auction Block"— M.-G.-M.
Rialto, Chicago
OST— * * * The story is lightly treated
everyone in the cast seems to have en-
d his or her role. The result is a picture
:h gives you better than average enter-
ment. • * * „ ,.
RIBUNE — The film is well di-
;d, acted, and the rest of it, and has much
iging incident. » • ♦
Reopen Oakdale Theater
)akdale, Cal— O. B. Attikssoii of
ermore has reopened the Rialto
the New Oakdale.
THE HAlf CASTE
National Theatre
41 St. W. of B'way
Two K. C. Houses Change Hands
l^iajisas City — Two Kansas City
theaters changed hands recently.
They are the Beaufort, 59th and Pros-
pect and the St. John, Askew and
St. John Ave. The new owner of
the Beaufort is Martin Emery, for-
merly of Seward, Neb. The new ow-
ner of the St. John is Louis Martin,
of Kansas City.
Ginsberg-Kann Novelty
"Twelve Gold Tips" is a novelty
being used by Ginsberg-Kann to ex-
ploit their series of 12 Sterling Pro-
ductions. It consists of a package of
gold-tipped cigarettes each with the
title uf one of the pictures stamped
on the wrapper.
Cary Quits the Business
Dallas, Tex. — A. J. Cary, former
manager of the Memphis branch of
Pathe and more recently with the
Home State Film in Oklahoma City,
has resigned.
Sells Tickets to Build House
Oxford, Cal. — J. Roy Williams has
offered to build a $100,000 theater in
Oxnard if the people indicate their
support by purchasing $10,000 worth
of tickets before operations are begun.
Chouteau a Candidate
St. Louis — Henri Chouteau, owner
of the Liberty, has announced him-
self a candidate for the Republican
nomination for Congress.
Leigh Directs Two Theaters
Kingston, N. Y. — Stockton Leigh
has been appointed manager of the
Opera House and the Reade Iving-
ston here.
Associated to Rebuild Theater
Monrovia, Cal. — The Colonial the-
ater, owned by the Associated Thea-
ters, Lie, is undergoing liii50,000 in re-
pairs.
Criterion Amuse. Leases House
Fayettesville, N. C. — A new theater
seating 1,250, to be built by Dr. R.
L. Pittman, has been leased by the
Criterion Amuse. Co. for 20 years.
Belgian Films in Canada
Ottawa, Ontario — Belgian Consul
General DeSelys has introduced into
Canada a series of official Belgian
government films depicting industries.
New Theaters
Alt. V'einon, O. — Piatt & Sniools have pur-
chased Memorial Hall and will convert it into
a picture house seating 1,100.
Racine, \\'i\. — Tom Saxe opened his new
.Saxe liert after entirely reconstructing the
old Bijou.
Slate College, Pa. — Maurice Baum has
opened hi,s new Cathaum.
C^heyeiine, Wyo. — Cheyenne Securities Co.
will construct for Max M. Kravetz a 1,200-
scat house at a cost of $110,000.
Waterloo, 111.— Mr. and Mrs. A. Hall have
opened their New Capitol theater.
Stillwater, Minn. — A new theater will be
erected by F. M. Tull in the near future.
Little Rock, Arl;.— T. W. Sliarpe has
opened his Prospect.
Duke, Okla. — A new theater has been
opened by Nail and Lane.
Henryetta, Okla. — A new $100,000 thea
ter is being erected by Charles Blaine.
Cushing, Okla. — Hiram Duncan opened
his new Duncan theater. J. F. Binkley is
the manager.
Curdon, Ark. — The new Wright, a vaude-
ville and picture house, opened.
Spiro, Okla. — J. E. Holland has opened
his Dixie theater.
Grand City, la. — O. B. Ells is remodeling
a building which is to house a new theater.
Brookings, S. D. — F. B. Thompson will
soon let contracts for his new house here.
Aberdeen, S. D. — The new Finkelstein &
Ruben house will be ready Aug. I.
Reading, Pa.— N. G. Albert will build
2,000 seater on 6th St.
Shamokin, Pa. — The New Capitol has
opened, seating 1,200.
"Peter Ibbetson" Not Slated
As far as the United Artists know
John Barrymore's first picture for
the concern will be "The Vagabond
Lover," and not "Peter Ibbetson," as
reported from Los Angeles. Famous
made "Peter Ibbetson" several years
ago.
New M.-G.-M. Technical Director
Los Angeles — Captain Alfred de
Crosse, has arrived to act as a tech-
nical director for M.-G.-M.
^<^
^
directed /.y E MAJOAI HOPPER
odaptod by
f M«ciiE*v vmuf
fran, tie
AlH WOODJ/)/o^
AyWIllSON COUIiO/V
and OTTOHARBACH
r(>leafed bq
PRODUCERS
DKTPIBUTIMC CORPORAIlOAl
SAMU EL
ZIEPvLER.
Pr e i en is
nikisi
FR,OM THE WILLIAM A.BR^DY STAqt 5UCCKJ.
pi^^^'lwiaNIGH
'%
Qpauline 1
Jrcderkk
►p-"^
^very motheYy son and
daughter should
see ''The ISlesf'
S. Jay Kaufman
Its
ill
picture.
buy it for
next autumn
PICTURES
COfV^O(V<TION
SAMUEL IlBRl^t^fmiden/
NEW ' Y O R^ K,
10
THE
■<st«
DAILY
Tuesday, May 4,
More on East Side
Steiner and Schwartz Spending $2,-
500,000 to Increase N. Y. Chain
— Five More Next Winter
Charles Sieiner and Jack Schwartz,
who operate nine houses in Harlem,
are building five theaters on the lower
East Side at a cost of $2,500,000.
They are reported to hold leases on
half a dozen East Side properties on
which they will build. The concern
is planning five more houses in
Harlem.
The East Side houses which arc
nearing completion include: the Apol-
lo, Delancey and Clinton Sts., seating
2,000, to be operated in conjunction
with a 1,000-seat roof garden; the
1,000-seat New Rivington, 107 Riv-
ington St., the Shirley, 1 000 seats
at 12th St. and Ave B.; the Palestine,
1,000 seats at Clinton and Houston
Sts.; the Mecca, 14th St. and Ave. A.,
with 2,200 seats.
Renee Adoree in From Coast
Rcnee Adoree arrived from the
Coast yesterday. She has been loaned
by M.-G.-M. to famous, to appear in
support of Thomas Meighan in "Tin
Gods." At the Ambassador.
Jefferson Co. Opens New House
Port Arthur, Tex. — The JefTerson
Amusement Co., operating several
houses in this territory, and headed
by Joe Cleinmons, recently opened
the Strand.
Gross Visiting Seattle
Seattle — \V. D. Gross, of Juneau
and Ketchikan, Alaska, has arrived
in Seattle.
Capt. E. A. Lathrop, owner of a
chain of houses, is due here on a
buying trip.
Hutt to Represent Pathe
Seattle — Lou Hutt, who filmed
"Wild Beasts of Borneo," has arrived
to become Pathe news cameraman,
during the absence in the Arctic, of
Will Hudson, who is with the Wil-
kins Polar Expedition.
Mattison Buys Stories
Frank Mattison Prod, have acquir-
ed three stories for production,
"Thanks for the Buggy Ride," "The
Old Age Handicap" and "His Last
Alarm."
Nathan Hirsh Returns
Nathan Hirsh, of Ay won, has cut
his proposed trip to the Coast and
has returned to New York.
Saxe Dickering
Deal Under Way for the Takng Over
of the Garden, Milwaukee, from
the Uihieins Is Under Way
Milwaukee — Negotiations are on
for the purchase of the Garden by the
Saxe Enterprises.
Closing of the deal will mean the
elimination of the Uihieins from the
local field, it is believed, with the op-
posing forces Saxe and Universal.
The latter company has but one
house here, the Alhambra. under
lease from the Uihlein interests.
The Tower, newest addition to the
Saxe chain, has opened. The house
has been the cause of opposition from
surburban exhibitors who objected to
the Saxe methods of securing pro-
tection.
"U" Florida Theater Opens
Sarasota, F 1 a. — Universal's Ed-
wards theater, seating 1500, has open-
ed here. Chailes G. Branham is man-
aging.
Mr. Exhibitor: A«k at the Film Exchange*
for the
It't little to uk for, but it*! the only
reliable aid you can give ronr musician*
to help pat the picture over.
"U" Sign Finnegan
Frank E. Finnegan, short story
writer has been signed by Universal
to write titles.
Goldwyn Buys "Vagabond Prince"
"The Vagabond Prince," has been
purchased by Samuel Goldwyn who
will feature Ronald Colman and \'il-
nia Bank}' in it.
Anne Cornwall with Christie
Anne Cornwall has been signed for
Christie Comedies alternating her
work in features.
Teit Eyck Plans Another
Trenton, N. J.— G. B. Ten Eyck.
who operates several theaters here
has acquired the site at the corner
of Brunswick Ave. and) Pine St.,
and will erect a theater to seat 1,800.
The house will be called the Em-
bassy.
De Luxe Buys Rayart Product
Oscar Neufeld, of De Luxe Film
Corp., Philadelphia, has purchased the
Eight Rayart melodramas, 8 Reed
Howes, 4 Billy Wests, the four ser-
ials. "The Mystery Pilot," "Trooper
11 " "Fighting for Fame," "Scotty of
the Scouts."
Kans.-Mo. M. P. T. O. to Move
Kansas City— The office of the
Kansas-Missouri M. P. T. O. is to
be moved to the new Hotel President
as soon as the organization's present
lease can be disposed of.
C. W. Bunn Back from Coast
C. W. Bunn, special sales represen-
tative for Warner Bros., has returned
from the Coast.
EP LABORATORIES. '
• IV. S T U D 1 0 S. \
126-132 WEST 46th STREET
NEW YORK
The Most Modern and Complete
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
Short Films Closes Many Deals
Short Films Syndicate has closed
contracts on the Mutt and Jef? series
for the following territories:
Greater New York, to the Hal Hodes Ex-
change; Liberty Film for Southern New
Jersey, Penu. and Del. ; Co-Operative Film
Exchange, for California, Arizona, Iowa and
Nebraska ; Independent Film, for Kansas and
Western Missouri ; F. & R. Film, for Wis-
consin, Upper Michigan, Minnesota and the
Dakotas ; Standard Film Service Co., for
Cleveland, Detroit, Pittsburgh and Cincinnati
territories and H. & W. Dist. Corp. for the
Southern States.
Short Films Syndicate has also sold its
"Twisted Tales" series of 12 to the Hal
Hodes Short Exchange for New York ;
Standard Film Service Co. for Cleveland,
Detroit. Pittsburgh, and Cincinnati; H. &
W. Dist. Corp. for the Southern states and
to the Liberty Film for Eastern Pennsyl-
vania, Southern New Jersey and Delaware.
Bower in Charge at Omaha
Omaha — J. G. Bower, formerly
salesman in Los Angeles for First
National, has received a promotion.
He will m2nage the exchange here.
Midwest Theater Movement!
Kansas City — The following
tcrs are reported closing or ope
in this district:
Bland, Mo., Rodelia theater, closed
Fall; Blytheville, Ark., Dixie, closin
count sickness; Columbus, Ky., Jolly,
and dismantled; Freeburg, 111., Gl
closed; E. St. Louis, 111., Bond, closi
definitely; Hidalgo, 111., closed accoun
roads; Jacksonville, Mo., Jacksonville,
temporarily ; Leachville, Ark., Gem, c
Marion, Ky.. Braswell, closing house ft
tensive repairs; Mendon, 111., Kozy, c
Nason, 111., Nason, closed account mia<
operating; Odin, 111., Strand, closed for
mer ; Ozark, 111., lOzark, closed perman
Pittsburg, 111., Rex, closed account mine
operating; Raymond, 111.. Community,
McNeal going out of business; Salem,
Lyric, closed.
The following theaters are reported
or to re-open: Divernon, 111., Opera H
Shawneetown, Hobo theater, re-opened
epidemic; Findlay, 111., Okaw tlieater
run on Saturdays only until fall.
HONEST-
AN ARTCLASS SHORT SUBJECT
FRANCHISE will give you the
greatest variety of comedy and nov-
elty one and two reel subjects ever
offered exchangemen and exhibitors.
WINNIE WINKLE
(The Breadwrinner)
With Perry Winkle and the Rinkeydinks
In 12 two-reel comedies taken from Branner's comic strip
syndicated by the Chicago Tribune to 126 leading newspapers
HAIRBREADTH HARRY
In 12 rip-roaring two-reel burlesque melodramatic comedies,
taken from Kahles comic strip syndicated by the Public Ledger
syndicate to 110 leading newspapers
IZZIE AND LIZZIE
In 12 domestic human nature comedies
The above produced by West Brothers Happiness Comedies
SCREEN STAR SPORTS
A series of 12 one-reel sport subjects with movie stars
THE SCANDAL OF AMERICA
A series of six one-reel films laying bare existing evils and teach-
ing the art of self-defense by Grace G. Girard, America's fore-
most lady demonstrator of Jiu Jitsu, entertaining and thrilling
"GUESS WHO?"
A series of six single reels
Backed by tremendous newspaper publicity and breaking rec-
ords everywhere, now playing
50 Theatres in Detroit, Mich., sponsored by the Detroit Times
Known as the M.P.T.O. of Michigan "Guess Who?" Contest
31 Theatres Stanley circuit sponsored by Philadelphia Inquirer
23 Theatres Milwaukee, Wis., sponsored by Wisconsin News
30 Theatres Dallas, Tex., sponsored by Dallas Journal
Other tie-ups with the following newspapers: Boston Traveller,
Boston Herald, Denver Times, Rocky Mountain News, and
hundreds of others. Wire or write for open territory. In
preparation other new and novel short subjects. Write today
and get on our mailing list
i-..
WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION
1540 Broadway - - - New York
May 4, 1926
THE
-^3^
DAILY
11
r Better Prints
\Continuei jrom Page 1)
blamed the first-runs for
prints, and said it was for
j3on ttiat copies were not in
[ape when they reached small
He said he had been discus-
situation with R. H. Coch-
Universal, and with Elmer
of Pathe, and that both
accord with the idea of bet-
._ts for small town houses,
son said he believed the pub-
Id support small town houses
sibns were raised five cents,
to cover added print cost.
Davidson, of Rochester, sug-
that more committees be ap-
to carry on the operations of
iety and to relieve the strain
e shoulders of the Board of
ors. There are now 114 mem-
the Society,
f ' Nelson, of the National Cash
Co., read an interesting paper
with the development of the
He credited Thomas A.
George Eastman and C.
Jenkins, with the invention of
I lictures. Jenkins, well-known
was the founder of the So-
y.ncidentally. In his paper, Nel-
lated that motion pictures had
1 beginnings in the Jenkins
-cope," invented in 1893.
irst motion picture theater, ac-
10 Nelson, was opened in New
in 1896. A milestone was
in 1913, he declared, when
in their present form, made
-t appearance. Over $20,000-
has been invested in the in-
-ince those early days. Nelson
Last night, he screened a four
showing scenes from early
and gradually tracing devel-
in production to its present
F. E. Ives of the Bray Studio,
York, read a paper on color
■Rraphy. William A. Johnston's
..n "The Public and Motion
^," was put off until Thurs-
ciea
stereoscopic spectacles have been
used by picture patrons.
The British government had two
cameramen "cover" the recent tour of
the Prince of Wales to South Africa
and South America. The Australian
Commonwealth is distributing, at
home and abroad, a short subject,
"Know Your Own Country." France
plans to show films in the capitals of
Europe, South America and other
countries. They will deal with the
industrial activity and scenic beauty
of France. Lecturers will be used
with the films.
The Canadian M. P. Bureau made
a series of one-reel films dealing with
Jamaica, an island in the Carribean
Sea, and they were shown at the Brit-
ish Empire Exhibition for two years.
Ontario maintains a film laboratory
and studio. Ontario distributed 200
reels daily during last Winter. The
films are both educational and enter-
taining. Ontario has a library of
more 3,000 subjects.
"The Canadian Government has realized
that the screen is more or less the world's,
blackboard and for the past nine years has'ltn
been utilizing it as a medium of informrative.of-
international education," Peck declared jjj
"Canada is 'selling' herself through the me
dium of the screen — the world's 'shop-win
dow'." It has aided our tourist trade, whicVher
has become our fourth industry. ^^j^
"Government films must have materia! oUgj^
real distribution value. They are far more
effective than the usually dry, governmental ^^
publication."
The domination of world film^^t
markets by American-produced filmsi^'
has caused 16 countries to agitate"^'
against the foreign supremacy of the
American product, according to Peck.
The ground he covers was recently
brought to light by Jack Connolly, by
Washington representative of the j£
Hays organization. his
"Aside from the moral influence of the
American photoplay abroad, which in many
instances gives a wrong or exaggerated im- . "
pression of American life, it would appear itn
that foreign legislation is against the trade ;es
advantages that the United States has enjoy-
ed through motion pictures.
"Foreign governments are taking a keen
interest in the power of films, and this is a
healthy sign, speaking generally," he said.
Several of the delegates are accompanied
by their wives.
A girl artist, who is using a nearby park
as her studio, attracted much attention
among the visitors.
World Powers Busy
Washington — That foreign govern-
ments are taking a keen interest in
the power of motion pictures will be
one of the highlights of a paper to be
read this morning, by Raymond S.
Peck, of the Canadian Dep't of Trade
and Commerce, before the Society of
M. P. Engineers.
Governmental use of films for na-
tional or international purposes will
raise the status of the entire industry.
Peck believes. He cited the bureau
established lay the United States,
which watches foreign market de-
velopments that are of interest to the
American industry.
_ .^ LytrandY
I first session was opened by
ird B. Cook, president of the So-
Later in the morning, the
p visited the White House, and
' iiotographed with the President,
sked Mr. Coolidge if he en-
j motion pictures. Whereupon
President replied:
)h, yes indeed."
y\. J. Franklin Bell, Engineer
imissioner of the District of Co-
jia, welcomed the Society. C.
icis Jenkins declared the organi-
jn should set about selling itself
he industry and generally rnake
wn something of the work it is
ying on.
he only drawback to the exten-
use of color pictures is increased
, but this difficulty will probably
1 be minimized, according to J. F.
enthal, who spoke on "The First
of Stereoscopic Pictures in the
P. Industry." He also believes
sound reproduction and syn-
)nization will be important ad-
;ts of the industry of tomorrow,
tereoscopic pictures will never be
ivn without the use of some view-
apparatus, Leventhal believes.
[e said more than 25,000,000
m
;r-
New Projector Here |en
Washington — A. Macheau is here f^^
from Berlin with a new non-intermit- I?-
tent projector which, he claims, op-
erates with a saving on overhead
costs. He has three machines in the
country and intends demonstrating
them for the trade in New York, at
a later date. The machine is said to
save the life of prints, one feature in |IS
particular being little or no pounding
on the film.
America Blamed Again
The Times reports from London
that Sir Max Muspratt, president of
the British Federation of Industries,
has made public a letter in which he
alleges an attempt is being made by
Americans to prevent a revival of the
British production.
"I should like to stress the fact to
the British public," reads the letter,
"and to the empire, to see that Brit-
ish films produced under British con-
trol are but thinly veiled American
pictures produced in this country un-
der American dictation."
The letter, addressed to British
film producers, then goes on to say.
"I do not repeat in this letter many con-
siderations which make the revival of the
British film industry a necessity in the im-
perial interest, and my object in writing you
who are at present conducting the negotia-
tions with representatives of the American
producers is to emphasize this point of para-
mount importance.
"When the negotiations were started, the
idea gained currency that the American inter-
'ests were making it a condition of reciprocity
(an arrangement for the release of British
pictures in the United States market) that
strict control should be exercised by Ameri-
cans over the production of British pictures.
"This would neither contribute to the mak-
ing of British pictures nor help bring a Brit-
ish film producing industry into existence.
The adverse criticism aroused by this sug-
The future of the Strand fig- ,
ured prominently in many dis-
cussions yesterday over the
four-cornered pool now under
way by First National theater
allies. It was again reported
that the present theater would
be torn down and replaced by gestion made it perfectly clear that such an
a new modern house with large arrangement would not command the sympa-
\ ■. rru^ C*-,-^/^ thy of the public. Yet the negotiations have
seatmg capacity. ine atrana co„tinued, Uie meetings being adjourned from
corporation owns the entire vveek to week without any definite settlement
block front on Broadway be- or progress being made, or any denial issued
.. /n4.u J AOt-U C«. ,mfV. lof the rumor to which I refer. It is vitally
' important that sonre statement should be
I made upon a point on which the public surely
is entitled to a clear understanding."
tween 47th and 48th St. with
the exception of one store.
Discuss Pool
Crisp Cutting "Sunny Side Up"
Donald Crisp has completed "Sun-
, ^. »T ■ ^ rj., ^ny Side Up," Vera Reynolds first
Executives of First National Theat ^^^^^.j^^g production for C. B. DeMille
Affiliations Meet in New York— ^,^^ j^ ^^^ cutting. Cast includes
All Parties SUent George K. Arthur, Zasu Pitts, Ed-
A series of important meetings coj^j^^^^ Burns, Ethel Clayton, Joseph
cerning the theater pool involving tlij^Qj.,^^^^ ^^^ ^^jgi Coleman.
Stanley Co. of America, Fabian Ei
terprises the Mark-Strand circuit ar ^^ pj ^^ Universal
Rowland and Clark were held all di ^^^^^^^ Regino, Polish stage and
yesterday. , , ., . , j screen player, has arrived to fulfill
Out of the deal U is expected w.j^j^ contract with Carl Laemmle
grow a presentation
according to report,
circuit w
will riva
hie'
Sidelights
Washington — Several of the delegates ar-
rived by automobile. One party consisted
of M. W. Palmer, electrical engineer. Fam-
ous Players studio ; W. Powrie, Powrie Re-
search Laboratories, New York; Douglas
Brown, a student in the Famous Players
theater managers school.
of
;er
Ird
lOr
he
he
lay
Among the early arrivals were J. B. Mc- )r-
Auley, president of the Chicago company, ,n-
which bears his name, and Willialm Kunz- I
man, National Carbon Co., Cleveland. Presi- ^
dent W. B. Cook and J. C. Kroesen, a very lOr
active worker in the Society, were also among jn-
the first arrivals. [hg
Ut-
The rich, broad Southern dialect, owned wn
by Washingtonians,
with the visitors.
IS
making a big hit
ea-
, ..made during the producer's last trip
accoraing lo rcpuii, wiu ..val tr g ^
Publix plan although its field will I
wlirenSfe'h'ltr^and'^to^off'r ^pr Solomon Studio Superintendent
rentation competition of a serious n^ Dpc So omon, property department
CContinued on Page 6) head for Warner Bros., has been ap-
, pointed studio superintendent tor
No Federal Censors both the Wamer and Vltagraph lots.
Washington — Federal censorsh
was dealt a body blow yesterd
when the House Education Comrn
tee in executive session after heari
Representative Upshaw, of Georg
postponed further consideration ur
next December.
Yesterday's hearing was for the pi
pose of permitting Congressm
{Continued on Page 7)
New Speed Camera
By RALPH WILK
Washington — A new speed camei
invented by C. Francis Jenkii
founder of the Society of M. P. En{
neers, and capable of shooting 3,2
pictures per second, was demonstr;
ed before the assembled enginee
last night. The average camera no
in use can take a maximum of abo
240 pictures per second.
{.Continuti on Page 6)
iFTIttlNI^VlUCADTWS
PUT W
YOUR
POCKET-
COOK
t^ f^^^*4
has oc>.,,
write titles.
poldwyn Buys "Vagabond Prince"
i"The \agabond Prince," has been
irchased by Samuel Goldwyn who
ill feature Ronald Colnian and Vil-
a Bank}' in it.
Anne Cornwall with Christie
Anne Cornwall has been signed for
iiristie Comedies alternating her
ork in features.
X.
Ten Eyck Plans Another
Trenton, N. J.— G. B. Ten Eyck.
■ho operates several theaters here
IS acquired the site at the corner
f Brunswick Ave. and; Pine St.,
id will erect a theater to seat 1,800.
he house will be called the Em-
issy.
De Luxe Buys Rayart Product
Oscar Neufeld, of De Luxe Film
prp., Philadelphia, has purchased the
^ight Rayart melodramas, 8 Reed
lowes, 4 Billy Wests, the four ser-
Is, "The Mystery Pilot," "Trooper
"," "Fighting for Fame," "Scotty of
le Scouts."
Kans.-Mo. M. P. T. O. to Move
Kansas City — The office of the
:uisas-i\Iissouri M. P. T. O. is to
moved to the new Hotel President
soon as the organization's present
se can be disposed of.
C. W. Bunn Back from Coast
C. W. Bunn, special sales represen-
ive for Warner Bros., has returned
m the Coast.
H'P T% LABORATORIES, '
• £i. MX. STUDIOS. ^
126-132 WEST 46th STREET
NEW YORK
The Most Modern and Complete
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
t^
%e BRADSTREET
\f FILMDOM
Authority
XXXVI No. 30
Wednesday, May 5, 1926
Price 5 Cents
\eith-P. D. a
powerful alliance is at hand,
checker-board once again is
it to undergo a change. The
h organization, towering
of the vaudeville world,
s to motion pictures.
Imost momentarily a deal be-
en Keith and Producers
Itributing Corporation will be
[summated. Tottering vau-
ille will wed robust motion
ures. The import of this
not be stressed. It has been
imon talk for months that
Keith organization will turn
motion pictures. It was ac-
ted as axiomatic that this
uld and must be done.
'irst-Runs for P. D. C.
■'.D.C. in one sweep immeas-
bly fortifies its theater po-
lon. Those first-runs which
^^e been difficult to secure will
w be forthcoming. It means
re extensive theater repre-
tation. It provides a back-
ne service upon which P.D.C.
n rely for much.
The details are not yet avail-
le. Those who are familiar
ith E. F. Albee know some-
ing of his methods. He is
orough. When he launches
)on a business policy, he goes
irough with it — all the way.
What Keith Gets
No longer will this tremen-
3us vaudeville group take the
avings. There will be no in-
;rruption in the flow of product
ow. There will be no worry
ver those distributors who deal
ith vaudeville circuits with
isdain. All of that will be over.
The deal means this : That a
ew factor — powerful and usu-
lly successful in doing things
5 it wants to do them — enters
lotion pictures. Certain Keith
ouses used pictures. That is ?
Lct. Now, however, the indica-
ons are that it is the film that
Dunts — -and counts heavily.
KANN
KEITH TO ENTER PRODUCTION;
CONTRACT WITH P. D. C. NEAR
Swanson to United
Contracts Finally Closed — Expected
to Make Her Pictures in
the East
Gloria Swanson has signed with
United Artists. In all probability, of-
ficial announcement will be made in
a few days.
It is understood she will make her
pictures in the East. Allan Dwan
was reported yesterday to have been
secured as her director, but this was
denied b Dwan himself.
It was just about a year ago that
reports filtered in from the Coast that
Miss Swanson had arranged a deal
(Continued on Page 6)
ou've never seen finer acting than Dorothy's
m"Nell Gwyn." — Advt.
Here on Contract
Corinne Griffith, accompanied by
her husband, Walter Morosco and E.
M. Ascher arrive in New York this
morning from Hollywood.
Her visit here concerns a new con-
tract. Her producing contract with
Asher, Small and Rogers expires
{Continued on Page 7)
German Combine
Private cables received from Berlin
late yesterday stated that a new Ger-
man theater combination had been
formed to provide opposition for the
Ufa. This new group, embracing a
reported total of 400 houses controll-
ing 300,00 seats, includes theaters
scattered throughout Germany.
It is understood that the houses in
{Continued on Page 6)
British Strike Serious
With the exception of Fox none of
the foreign departments of the larger
distributors has received definite word
as to the effect of the British labor
strike on theaters generally in the
United Kingdom.
Clayton B. Sheehan, of Fox, said he
received a cablegram late yesterday
(Continued on Page 6)
Plan 26 Features
With a capital of $5,000,000, Wor-
thy Pictures Corp. has been reorgan-
ized with Leon Lee, former produc-
tion and general sales manager for
Chadwick, as president. The con-
cern, which has bought outright the
Worthy studio at Medford, just out-
side of Boston, will distribute its own
and other product. Twenty-six fea-
(Continved on Page 2)
To Rebuild Strand?
The future of the Strand fig-
ured prominently in many dis-
cussions yesterday over the
four-cornered pool now under
way by First National theater
alhes. It was again reported
that the present theater would
be torn down and replaced by
a new modern house with large
seating capacity. The Strand
corporation owns the entire
block front on Broadway be-
tween 47th and 48th St. with
the exception of one store.
Discuss Pool
Executives of First National Theater
Affiliations Meet in New York —
All Parties Silent
A series of important meetings con-
cerning the theater pool involving the
Stanley Co. of America, Fabian En-
terprises, the Mark-Strand circuit and
Rowland and Clark were held all day
yesterday.
Out of the deal it is expected will
grow a presentation circuit vi'hich,
according to report, will rival the
Publix plan although its field will be
necessarily limited to the East. This
will enable the Strand to offer pre-
sentation competition of a serious na-
(Continued on Page 6)
No Federal Censors
Washington — Federal censorship
was dealt a body blow yesterday
when the House Education Commit-
tee in executive session after hearing
Representative Upshaw, of Georgia,
postponed further consideration until
next December.
Yesterday's hearing was for the pur-
pose of permitting Congressmen
(Continued on Page 7)
New Speed Camera
By RALPH WILK
Washington — A new speed camera,
invented by C. Francis Jenkins,
founder of the Society of M. P. Engi-
neers, and capable of shooting 3,200
pictures per second, was demonstrat-
ed before the assembled engineers
last night. The average camera now
in use can take a maximum of about
240 pictures per second.
(Continued on Page 6)
Only Details Remain
Deal Means Product for Vaude-
ville Chain and Theater Affili-
ation for Film Organization
It is reported that the long-an-
ticipated entrance of the B. i
Keith organization into produc-
tion will be made via Producers'
Distributing Corp,
While there have been no
papers signed, it is understood
that negotiations are fast reach-
ing the stage where final con-
summation is a matter of days.
It is believed that both parties
are in agreement but that there
remain a number of details to
iron out.
New York yesterday buzzed
with the report. The Keith-
P.D.C. report and the Stanley,
Strand, Fabian, Rowland and
Clark theater amalgamation
were the two big topics of
speculation.
Efforts to secure statements
from both Keith and P.D.C. of-
ficials proved unavailing.
P. D. C. in Session
Los Angeles — The P. D. C. con-
vention is on. It began Monday
with entertainment for the delegates
at the Christie studio and visits to
the De Mille and Metrooolitan studios
yesterday morning with luncheon at
the Hollywood Athletic Club.
Last night four previews were
given, "Up in Mabel's Room," "Si-
lence," "The Unknown Soldier" and
(Continued on Page 2)
Beetson, Leaving, Denies Reports
Fred Beetson, wlio has charge of
the Central Casting Bureau at Holly-
wood, left for the Coast yesterday.
Before departing he denied reports
that the bureau is being improperly
conducted, as reported from the
Coast.
tHE
-;xiK.
DAILY
Wednesday, May 5,
V
Vlt. XXXVI No. 30 Wednesday, May 5, 1926 PricejS Cents
JOHN W. ALICOATE : ; : :
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
.advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
«iatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-473S-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel ; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
An effort by the bears to capitalize on the
great strike in England was smothered on the
market yesterday, when stocks began to rally
after a depressing session during the early
part of the day. Apparently reassured after
the first apprehension over the strike situa-
tion in Britain, traders began buying actively
and warded off the selling begun by bear ma-
nipulators.
There was a demand for important film
issues when the market recovered with the
result that gains outnumbered recessions.
Famous common increased a point, but Fam-
ous preferred closed the day with a loss of
1J4 points. Pathe gained \y% points. M. P.
Cap. Corp. rose §4 of a point.
Great Era, Says Lasky
Industry Entered Upon Most Re-
markable Production of Its His-
tory, He States
"The motion picture industry has
entered upon the most remarkable
production era in its liistory," said
Jesse L. Lasky, on his return from
the Coast yesterday.
"Never before in the history of this
business have there been so many
truly great pictures in\the process of
production," he said. "The spirit of
big things is in the very air of Holly-
wood. Pictures which a few years
ago would have been deemed beyond
the scope of the industry are now be-
ing made almost as a matter of
course."
"Our own organization is embarked on a
production schedule which calls for no fewer
than IS pictures of roadshow possibilities.
'Old Ironsides' was well under way when I
left the Coast. 'Beau Geste' has been finished
and preparations are being made to film 'The
Rough Riders.' Erich von Stroheim will soon
start on 'The Wedding March' and "Wings'
is about ready to be gotten under way. I
have just seen several scenes from D. W.
Griffith's 'Sorrows of Satan' which will be
ready in the Fall. Florenz Ziegfeld has been
in charge of preparations for 'Glorifying the
American Girl'."
Lasky Buys Coast Home
Los Angeles— Jesse L. Lasky has
bought a $200,000 beach home on
Palisades and will return in June to
take occupancy.
Peggy Joyce in Personal Appearance
Detroit — Peggy Hopkms Joyce
will make a personal appearance in
connection with "The Skyrocket" at
the Capitol. She may postpone her
European trip in order to make
others.
Quotations
High
Low
Close
Sales
Balaban and Katz
66
66
66
*Eastman Kodak
, ,
109H
....
Famous Players .
118M
116'4
118/2
7,000
Fam. Play. Pfd. .
118/4
118 -4
118^
100
Film Inspection .
.4H
4}4
4/2
200
•First Nafl Pfd. .
99
Fox Film "A" . . .
MVi
63
64H
800
Fox Theaters "A"
22Y,
22
22J4
500
*Intern'l Projector
10J4
Loew's, Inc
ziVa,
37
37J4
1,800
Metro-Gold. Pfd.
23
23
23
100
M. P. Cap. Corp.
21
20/.
21
1,100
Pathe Exch. "A" .
50'/,
49 J4
50^
400
tParamount B'way
96J4
96^4
96^
1,300
Skouras Bros. . . .
49/2
49/2
49^
....
♦♦Stan. Co. of Am.
57
....
Trans-Lux Screen
8^
8
8
600
•Universal Pict. . .
, ,
30^
•Univ. Pict. Pfd.
9m
....
Warner Pict. "A"
14J4
14-4
14'4
200
Warner Bros. . . .
4SH
• < • •
• I^st prices quoted
•• PhUadelphia Market
t Bond Market
==^
PFfcen you think of
INSURANCE
you are thinking of
S T E B B I N S
Spocialiats in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Plan 26 Features
(.Continued from Page 1)
tures and 12 shorts are planned for its
initial schedule.
John McKay is vice-president and
Sam Gordon, treasurer. William Til-
den, tennis champion, is also associ-
ated with the project, for which he
will produce a series of shorts.
The Medford studio includes two
stapes and a laboratory. Part of the
program will be made there while the
balance will be filmed at the Walter
P. Tilford studios in Florida. Pro-
duction starts at Medford late this
month. Two directors are under
contract.
Exchanges will be established in
the key cities next Fall, it is said.
Headquarters are 2 Elm St., Med-
ford, at the studio; New York offices
132 W. 43 St.
New Kunsky Corp.
Holding Company Is Organized for
Theaters in Detroit— B. & K.
House Included
Detroit — A new company, the
Kunsky Corp., has been organized
here. It is a holding company for
the Kunsky and Balaban and Katz
downtown theaters.
The Michigan, State, Adams, Capi-
tol and Madison are to be leased to
the new corporation on a straight
rental basis. John H. Kunsky and
George W. Trendle control the ma-
jority stock.
Duell Case Postponed
The Government's action against
Charles H. Duell on a perjury charge
arising out of the Inspiration-Lillian
Gish suit has been put off until May
25. The action was up in the Federal
Court Monday and yesterday. At-
torneys for Duell asked the Govern-
ment to proceed with its trial but the
latter's attorneys declared they were
not ready.
Nathan Gordon in New York
Nathan Gordon, who has been on
an eight months' trip to Europe, is
spending a few days in New York
conferring with First National offi-
cials. He had nothing to say about
business conditions abroad, having
made no study of the situation, his
tour being for recreation only.
Harrison Ford Signs
Los Angeles — Metropolitan has
placed Harrison Ford under contract.
His first will be "Almost a Lady,"
with Marie Prevost, and afterwards
he will be featured in "The Nervous
Wreck."
Nat'l Theaters Building Four
Milwaukee — Plans for the building
of a $500,000 theater on the South
Side by the National Theaters, Inc.,
South Bend, Ind., are announced by
Russel Barr Williamson, architect.
The theater will have ballrooms on
the second and third floors. The
same corporation plans a $325,000
house seating 2 000 at South Bend
and theaters costing $150,000 each at
Waukegan, 111., and Decatur, Ind.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/c7mc/\.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
CHROMOS TRADING COMPANY
1123 BROADWAY
HARRY I. LUBER, Pres.
Now at The Ambassador, Los Angeles
WILL NEGOTIATE LOANS FOR
MOTION PICTURE FINANCING
Wire Your Representative to
Get in Touch with Him There
Suite 1207-8
'Phone Watkins 4522
P. D. C. in Sessioi
(Continued from Page 1)
"Shipwrecked." A business se
is to be held this morning to di;
product, Thursday the new proj
will be the subject. Regional dii
sions are on the program for Fi
at the Ambassador. A banquet
ball will be held tomorrow evei
MALRO;
foessnT
\
-turn's the
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THE HAlf CAST[
National Theatre
41 St. W. of B'way
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containing one )t
sand and one i It-
features for ever '"
of celebration,
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street fair, carniv, t
zaars, theatre gif '■•■
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PHONE-CHICKERING 2937
ALLAN A.LOWNES. CEN.MCR.
PID YOU
THEN, DONT YOU MISS OUT THIS YEAR WHEN
-G-M'S PARADE OF HITS MARCHES BY!
LAST year we showed you our line-up —
YOU said "Great!"-
TIME alone proved how great it was.
WE told you we had great pictures coming like
''MARE Nostrum" "La Boheme" "Unholy Three"
''MERRY Widow" "The Midshipman" "Never The Twain"
"THE Barrier" "Ibanez' Torrent" and hits, hits, hits!
YOU said: "Sounds all right on paper
BUT ril wait!"
OUR salesmen are now on their way to you
TO present The Parade of Hits for 1926-27*
IF you were a doubting Thomas last year
DON'T be left behind again because without question
M-G-M's greatest year is coming,
WHEN you sign for those pictures youVe made a smart deal
AND all doubting Thomases must tealize by now
THAT when M-G-M says it^s got the goods
YOU can depend on it.
AND M'G-M is here to tell you that
THE Parade of Hits will make a lot of exhibitors
A lot richer —
HOW about you?
THE TOP OF THE INDUSTRY
My Hat is Off
to Hal Roach
ill!
I HAVE BEEN in the picture
business for the last ten years.
I make it my business to see the
best pictures made, regardless of r
who made them, regardless of |i
whether they are in one, two, five
or ten re^ls. J
My hat is off to the man who makes a great
picture, for no matter what company he is
connected with, he is helping the whole
picture business.
My hat is off to Hal Roach.
When I got word from him several weeks
ago "See *Mama Behave,' it's the best
two reel comedy ever made," I thought it
was the usual enthusiasm of the father for
his child.
It wasn't!
The funny thing about it b that since then
f*iave seen four more of these wonderful
iw comedies he is producing for 1926-
i927, and-
]lach one looked higger than the oneheforel
[Itoach is doing a great thing for the whole
lousiness.
I^articularly is he doing a great thing for
rou.
is making it possible for you to have a
yreat show no matter how much your fea-
ture may disappoint.
Lionel Barrymore, Theda Bara, Mabel
Normand, Mildred Harris, and a lot of
other feature names that count*
Can't you see how you can advertise such
comedies and bring the people in?
See them!
Elmer Pearson
Vice President and Qeneral H^anager
PATHE EXCHANGE, INC.
16 From Elbee
Louis Baum Announces Releases for
1926-27 Which Comprises Series
of Melodramas
Louis Baum, president of Elbee
Pictures Corp., announces a series of
16 melodramas for 1926-27 release
They are:
"Race Wild," with Eileen Percy:
"The Warning Signal," "Roaring
Fires " "Thundering Speed," "The
Pay OfT," with Robert McKimm and
Otis Harlan; "Pursued," with Gas-
ton Glass, Stuart Holmes and Gert-
rude Astor; "Frenzied Flames," "Rid-
ing to Fame," "Burning Gold,"
"Hazardous Valleys," "Defend Your-
self" and "Accused," with Miss Du-
Pont and Sheldon Lewis; "The
Lightning Reporter," "Forest Havoc,"
"Fire and Steel" and "Duty's Re-
ward."
DAILY
Wednesday,
Discuss Pool
(Cotitiitued from Page 1)
ture to the Rivoli, at present the
premier house on the Publix route.
The general impression prevails in
the trade that the combined buying
power of these theaters will prove of
pronounced economic benefit to Mark
Strand. Fabian snd Rowland and
Clark because of their association with
the Stanley group. It is believed the
Strand will find itself materially
strengthened insofar as bookings are
concerned.
The Acme Booking Ofifices under
which name the Stanley Company
buys acts in New York is expected
to be the agency through which the
presentation route will develop. John
McKeon in charge for Stanley in
New York, will handle this, accord-
ing to report.
Booking of pictures is reported to
be vested in Al Boyd with headquar-
ters in Philadelphia.
Waher Hays was in New York
from Buffalo. He and Moe Mark
represented the Strand circuit at the
various meetings yesterday.
The Stanley group which is always
in New York on Tuesday, yesterday
consisted in part of Jules E. Mast-
baum. Frank Buehler. Abe Sablotskv
John McGuirk and Harry Crandall.
Richard A. Rowland attended a
morning session at the Stanley offices
at 1560 Broadway. In the afternoon.
Mastbaum went over to Jersey to in-
spect the Fabian properties. In the
evening, deliberations were continued
at the Astor. Attorneys were busy
drawing up papers all day long.
The pool was one of the most wide-
ly discussed topics in New York yes-
terday. However, statements failed
to emanate from anyone.
Sam Bischoff At Astor
Sam Bischoflf is here in the inter-
ests of his dog serial, "The Silent
Fh'er," and a series of eight stunt
comedy dramas.
Musicians Make Peace
Jamestown. N. Y. — Musicians who
have been on a lockout since last
September are now at peace with the
theater managers.
Read Editorial
Washington — "Research," an
editorial covering the develop-
ment of the Society of M. P.
Engineers by Maurice Kann,
editor of THE FILM DAILY,
was read at yesterday's session
of the Spring convention by
Willard B. Cook, president of
the organization. It was re-
ceived with great interest.
New Speed Camera
(.Continued from Page 1)
Carl Milliken, secretary of the M.
P. P. D. A. — the Hays organization —
delivered an interesting address yes-
terday. He presented a number of
figures relative to the present status
of the industry. The business is not
controlled by a limited group, Milli-
ken declared, who pointed out that in
less than six companies there were
11,516 shareholders, These were di-
vided throughout 45 states and in
twelve foreign countries. On the
New York Stock Exchange, over
5,000 000 shares of motion picture
stock changed hands last year, he
stated at one point.
Over 100 books and plays of a
questionable nature had been frown-
ed upon by the Hays office during
the past year, Milliken asserted. He
said that the industry needed a re-
search and technical department and
expressed the desire of his organiza-
tion to cooperate with the Society.
M. W. Palmer of the Paramount
Eastern studio read a paper dealing
with research. Like Milliken, he said
the industry needed such a depart-
rnent. There are many technical de-
vices now used in Germany which the
industry might well adopt here, said
Palmer. He urged the formation of
a technical clearing house where all
branches might secure information.
J. A. Barry, manager of the Para-
mount Theater Managers' Training
School in New York, stated in his
paper that theater management had
now become a profession. He declar-
ed many skilled workers in other in-
dustries were ncfv attracted to the
theater field as a permanent life work.
In discussing the first course, he
stated over 200 experts in various
lines of theater operation had partici-
pated in the instruction.
Last night the District operators'
union entertained the Society at Lee
House. Tonight the Society will ten-
der Henry Hubbard of the Bureau of
Standards a dinner.
British Strike Serious
(Continued from Page 1)
afternoon in which the situation was
said to be a very serious one. E. E.
Shauer, of Famous, said he had no
statement to make. Mort 'Spring, of
M.-G.-M., had received no word from
England nor had Louis Brock, of
First National, or William Vogel, of
P. D. C. Warner Bros, have receiv-
ed no word but their exchange in
London is not active as yet, as Gau-
mont is still releasing their product.
Swanson to United
(Continued from Page 1)
with .United to make two pictures a
year. The terms were then said to
provide for a two year contract, a
drawing account of $20,000 per week
as against 85 per cent of the gross on
each vehicle.
Miss Swanson is in Atlantic City
at present. She still has some scenes
to make for "Fine Manners," her last
for Paramount.
Hersholt Signs for Four Years
Los Angeles — It is reported Jean
Hersholt has been signed to a con-
tract bv Universal.
M. P. Capital Debentures Offered
Watson and White reported that a
large block of the Motion Picture
Capital Corp. $2,000 000 debentures
had been sold. The offering was
made yesterday.
German Combine
(Continued from Page 1)
the new alignment compare equally
with the calibre of theaters controlled
by the Ufa. Central ofifices will be
maintained in Berlin to block book.
Active in Raw Stock
Washington — Total production of
German raw stock last year was
about 120,000.000 meters as compared
with 40,000,000 to 50.000,000 meters in
1921 and 1922, and 75 per cent of that
1925 output was exported, according
to a report to the Department of
Commerce from Assistant Commer-
cial Attache Douglas Miller in Ber-
lin. The value of last year's rav
stock production is said in German-"
to be about 30,000,000 marks.
The ofhcial German foreign trad
figures show total exports of nega
tive film last year to have been 56,-
747,300 meters, valued at 11,253,00('
marks, of which amount 30,032,400
meters were sent to the United States
Exports of positive film in 1925 were
4 215,200 meters, valued at 1,071,000
marks. Nearly all of Germany's ex-
ports of exposed positive go to neigh-
boring European countries.
Germany's exports of exposed nega-
tives in the same vear were 93,000
meters, valued at 123,000 marks; of
this amount 34,700 meters or more
than one-third went to the United
States, Imports of negative in the
same year were 821 500 meters, val-
ued at 157,000 marks. Imports of
exposed positives were 1,132,700
meters, valued at 466,000 marks of
which 307,600 meters came from the
United States and 137,800 meters
from Great Britain.
Saul Harrison Dies
A cablegram to E. E. Shauer an-
nounces the death in London on Sat-
urday of Saul Harrison, assistant
manager of Paramount's London of-
fice.
THE HAir CASTE
National Theatre
41 St. W. of B'way
In the CourtK,
In a suit of Ilsley Boone a I
the Trans-Lux Daylight ll
Screen Corp., to recover $2,291 1
ages, on the ground that he wal
charged without cause as sale!
the plaintiff has applied in thtl
preme Court to compel the defel
to give particulars of its allegc|
as to his discharge.
The suit by the Jans Prod., I (•■
against Renown Pictures, Inc.,:ltif
been discontinued by order oimf'
preme Court Justice Lydon, beif
it has been settled.
Exhibitors' Luncheon Tomornj
Exhibtors and exchangemen ill
metropolitan district will attenj
luncheon held by the T. O. C. CI
Film Club tomorrow at the Aj
Plans were made yesterday at 1^
weekly session of the exhibitors'!
ganization.
Chicago House Nearly Finisheil
Chicago — Fitzpatrick & McEil
are completing their third $1,000'|
theater, apartment and office builq
at Ashland Ave. and 79th St.
house will open about the middlef
this month.
Named Censor Head in Ontari:
Toronto — Joseph Thompson, spe^
er of the Ontario Legislature, Wgt
been named chairman of the OntalT
censorship board, succeeding MsiB'
A. S. Hamilton, deceased.
Dietz and Smith Attend Meetirl
Howard Dietz and Pete Smith lej-i
on Sunday to attend regional sa
meetings of M.-G,-M.
NOW BOOKING
4— SINGLE FEEL
LESSONS IN THE
BALLROOM
CHARLESTON
Featuring
NED WAYBURN
and
ZIEGFELD FOLLIES GIRLS
CRANFIELD & CLARKE, Inc.
729 Seventh Ave., N.Y.C.
44 Church Street, Boston
1314 Vine Street, Philadelphia
2020 Stout Street, Denver
27 Prince William St., St. John, N.B.
12 Mayor Street, Montreal
21 Dundas Street East, Toionto .jMl
402 Film Building, Winnipeg ^|
^SbtAtuhiS^
Insure Your Screen
■vlay 5, 1926
DAILY
1
That's That!
By -BARRY"
I'RIED F. Lindstrom of the
katsu Film Corp., ot Tokio,
Irived in Seattle from Japan
ek, said a 20 reel picture, ii:
|47 of the characters connm.
i during the last reel, is Hk
topular film now showmg ir.
He plans to book tlie picu,r>.
le said.
*
*
*
"• Countess Agnes Esterhazy,
'Mer of the former- Austr.aii
Isador to the U. S., has taken
ing.
* * *
\f Ramsaye saj's the very first
picture presentation took
lit 153 Broadway but the real
pient history of films began at
and Bials' Broadway and
reet music hall when Thomas
s Vitascope was exhibited on
13, 1896. And that's authentic.
* * *
nas Meighan believes in keep-
much money as possible in the
That's why he has placed
phew, James Meighan, on the
aff at Paramount. James' job
3 to search for new material.
* * *
y were selecting a new title.
ry La Cava suggested one.
again," requested Richard Dix,
la.dn't heard. Gregory's face
ned into a delighted grin,
it," he said. And "Say it
it is.
* * *
oloyees of Pathe have organ-
. tennis club. They want to
Hatches with any other organi-
, says Charles R. Bruberlin.
Nationanl and M.-G.-M. have
boasted of their tennis tri-
so here's their chance.
* * *
)e Hampton sails for France
!nd. She is to make a five reel
production for the Vandai-De-
ilm Corp., of Paris.
* * *
k Barthelmess can now say,
■) down for the week-end." He
ased a large house on the ocean
at Santa Monica with William
olph Hearst as next door neigh-
'.nd Henry King but a few steps
2 ship that sired the American
, "Old Ironsides," sailed by
• out of Los Angeles harbor last
James Cruze and his cast are
at Catalina preparing to film the
attle.
* * *
5f week a print of "The Flame
le Yukon," made by the late
las H. Ince in 1917, was shown
lorge Melford, who is directing
'ju version of the story at the
jpolitan studios for P. D. C.
Official Thanks
Atlanta — The Legislature has
adopted resolutions praising the
character of films shown in this
city and thanking the theaters
for courtesies extended its
members.
Midlar'l Circuit Buys Two
Pttsl)uig, Kas.— The Midland The-
ater Circuit has purchased the Colon-
ial and Klock from the Pittsburg
Amuse. Co. More than $50,000 will
be spent on improvements. The
Strand, however, still remains the
property of the Pittsburg company,
of which A. Besse is president.
To Show Non-Theatrical Films
A second annual exhibition of films
under the general heading of "High
Spots in American Industry, Inven-
tion and Science" will be held at the
Town Hall May 11 by the M. P.
Chamber of Commerce of America,
Inc., non-theatrical. About 18 short-
length pictures will be screened.
No Federal Censors
(Continued from Page 1)
Swope and Upshaw to explain their
measures. A statement of the for-
mer was read into the record but Up-
shaw delivered a long talk in defense
of his bill, in the course of which he
was frequently in controversy with
members of the committee.
Wisconsin Owners Consolidate
Argyle, Wis. — Charles Perrigo and
Melvin Phillipson have consolidated
their interests here. They have closed
Perrigo's Star and will concentrate
upon Phillipson's Opera House.
Canada Theater Burned
Minto, N. B. — The Arcadia which
is owned by C. H. Cady and seats
300 was completely destroyed by fire.
Cady will rebuild immediately.
Salesman Managing Fairmont
Detroit — Jack Daly, formerly city
salesman for Associated Exhibitors
is now managing the Fairmont.
:olumbia Amuse. Co. Buys
lucah, Ky. — The Columbia
e. Co. has purchased the Elite
Zozy at Metropolis from A. J.
ins. Tlie houses will be re-
ated and remodeled.
Available for First Runs
and State-Right Exchanges
52 ONE-REEL
Natural-Color Novelties
(SECOND RELEASE
"Paradise Isle"
Plays CAPITOL, N. Y.
Week of May 9th
NATURAL-COLOR FILMS
INCORPORATED
729 SEVENTH AVENUE
NEW YORK CITY
Bryant 3377 Room 301
Reisman Again Denies
Says "For Heaven's Sake" Is Being
Sold in Cleveland With the
Usual Protection
The statement by Cleveland exhibi-
tors that "For Heaven's Sake" is be-
ing sold with long term protection
is again denied by Phil Reisman, of
Famous.
According to his statement the pic-
ture is being sold with the same pro-
tection as is always given in that ter-
ritory. He also stp^es that the
Cameo, Cleveland, was an error in ad-
vertising the Lloyd film would not be
shown in any other theater in that
city until next Fall.
Fred Morley Transferred
Cromwell, Tex. — Fred Morley who
has been managing the Griffith Bros,
theater here has been transferred to
look after the new houses being built
for Griffith in Panhandle and Borger.
Ralph Leachman will manage the
Rex here.
Buy Society Melodramas
Seattle — Western Film Corp. has
bought eight society melodramas
from Dependable Pictures Corp.
They will be released as Embassy
pictures in Washington, Oregon,
Idaho and Montana.
Here on Contract
(Continued from Page 1)
simultaenously with her releasing con-
tract with First National after the
completion of several more features.
When Richard A. Rowland was
on the Coast several weeks ago a new
contract was discussed. It is' under-
stood those deliberations will now be
taken up in New York.
Hodes Returns with Sales
Hal Hodes of Short Films Syndi-
cate returned yesterday from a sales
trip during which he closed the fol-
lowing deals:
Mutt and Jeff cartoons and "Twisted
Tales" series to Cooperative Film Ex-
change of Los Angeles arid San Francisco;
to Lannon and Schaefer of Denver, Seattle
and Portland, the Mutt and Jeffs; to F. and
R. Film of Minneapolis, "Twisted Tales"
group; to Exclusive Film Exchange of Chi-
cago, the Mutt and Jeffs and "Twisted
Tales," and to Independent Films of Kansas
City, the "Twisted Tales."
Form Holland Theatrical Corp.
Holland. Mich.— A. L. Mettitt, Wil-
liam C. Vandenberg, H. G. Vanden-
berg and M. E. Hanna have formed
the Holland Theatrical Corp., capital
$60,000. The company will operate
theaters in Michigan. The Strand
has already been leased.
New $1,000,000 Detroit House
Detroit — Ben and Lew Cohen will
erect a $1,000,000 theater at West
Fort and Ferdinand Sts. The house
will have a capacity of 4,000 and will
have a vaudeville and picture policy.
Work will start at once and is plan-
ned to open the house by Jan. 1, 1927.
The Cohens also operate the Colonial,
Rex, Globe, Coliseum and Grand Vic-
tory.
THE HAlf CASTE
National Theatre
41 St. W. of B'way
Eighteen Outstanding Attractions released nationally
through the Foremost hidependent Exchanges
^^oJ^S^^
PROP^
GINSBERG-KANN DISTRIBUTING CORP.
1650 Broadway, New York City
An independent distributing organization linked with the
most capable of independent producers. A most thorough
world-wide distributing service founded upon ability, integrity
and sound business principles.
"ir
Today^s biggest f
hit on Broadway ■
A '^xAi Datloftol Rclure
"Set in surroundings rl;
give what is probably as j
a background of the
has been screened. Oil
little short of being on
the truly great pictures o\
year. A credit to all
cerned."
— Nenv York E-z>eningA
"June Mathis has turnei
one of the most carefully
duced pictures I've ever:
Seldom is a story so perf
cast, so exquisitely pi
graphed. The mob scenes
beautifully handled."
— Neiv York Am
"It is a fine achieven
Gorgeous settings, jew
gozvns and furs galore
their own story. An unu
and even remarkable
ture. The entire cast isp
led zvith competent pla',
the titles are excellent ant
direction of Curt Rehfelc
titles him to a place zvith
best. A great productioi
— Morning Te/tj
K)
I
ski
ni2:
a
iTHE
brAdstreet
FILMDOM
:s^^re(ochized
Authority
CXXVI No. 31
Thursday, May 6, 1926
Price 5 Cents
HOUSES UNDER STANLEY WING;
KEITH NOW HALF OWNER OF P. D. C.
lly in Production
tdication Vaudeville Will
Abandoned, States Albee
Jany Houses for P.D.C.
Product
Keith-Albee Circuit ye,=iterday
sed a fifty per cent interest in
lema Corporation of America
owns Producers Distributing
The official statement foilow-
ely on the heels of a clear cut
ion in THE FILM DAILY
e deal was set.
contracts were signed in the
g. E. F. Albee affixed his sig-
on behalf of the Keith-Albee
Marcus Heiman, president of
pheum Circuit and other cir-
md theaters allied with the
Albee Enterprises. John C.
igned for Cecil B. DeMille and
ah Milbank who jointly own
a Corp. of America, holding
ation for P. D. C.
Keith organization will name
f the directorate of P. D. C.
will be no change in manage-
of P. D. C. Distribution, as in
past, will be maintained
;h I'. D. C. exchanges of which
are 31. William M. Vogel and
.-"roducers International Corp.
andle foreign sales,
ly of the theaters of those cir-
(Continued on Page 6)
Keith Holdings Embrace 68 Cities
Theaters controlled by Keith or identified with that organization through
its association with the Orpheuni circuit and other chains, are located in
25 states and in 68 cities, the total being about 114. It is speculative, how
many of these houses will be available for P. D. C. In some instances,
theaters named here are tied in with the Keith Circuit through vaudeville
booking franchises: The list follows.
NEW YORK AND SUBURBS
New York City — ^Proctor's Fifth Ave.,
Proctor's 58th St., Proctor's 23rd St., Proc-
tor's 125th St., Keith's Hippodrome, Moss'
Broadway, Moss' Regent, Keith's Hamilton,
Moss' Coliseum, Keith's Palace, Keith's
Riverside, Keith's 81st St., Keith's Jefferson.
Brooklyn — Moss' Flatbush, Keith's Rivera,
Keith's (Jrpheum, E. F. Albee, Keith's Bush-
wick, Keith's Prospect, Keith's Greenpoint.
Bronx — Moss' Franklin, Keith's Royal,
Keith's Fordham.
Coney Island — Moss' Tilyou.
Far Rockaway — Moss' Columbia.
Mount Vernon — Proctor's.
ELSEWHERE IN NEW YORK
Albany — Proctor's.
Amsterdam — Rialto.
Bufltalo — Shea's.
Rochestei — Keith.'s Teinple.
Schenectady — Proctor's.
(Continued on Page 6)
England Confident
No Operating Changes
Theaters There Not Worried— Trans-
portation Satisfactory but Fears
Exist Over Electricity
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — Theaters, at the moment
are not fearful about the general
strike situation prevailing all through
England. The makeshift transporta-
tion system composed of fleets of
buses and charabancs is reported to
be working in satisfactory fashion.
The only cloud on the horizon at
the moment exists over the question
of pov.'er. If the supply of electrical
(Continued on Page 2)
^fa Shorts Coming
Than 300 Educationals To Be
Distributed Here in Fall,
Dr. Bausback Says
ween 300 and 400 educational
; will be brought to this country
Jfa next Fall and distributed
gh American companies, it was
I yesterday by Dr. Ferdinand
)ack, managing director of the
an concern and head of the
:hes Bank, Berlin. Other fea-
to be sent here are "Secrets of
(Continued on Page 7)
you see that candle-snufifing love
in N. Gwyn. — Advt.
Contract Row
Minn. M. P. T. O. Meeting Scene of
Discussion on Proposed Additions
to Standard Form of Agreement
Minneapolis— The M. P. T. O. of
Minnesota and the Dakotas, at their
convention here, went on record as
demanding that proposed additions to
the standard contract be submitted to
the continuing committee of distribu-
tors and exhibitors.
The convention attacked what it
(Continued on Page 2)
Retire Warner Certificates
The New York Stock Exchange
has retired temporary certificates for
Class A Warner Brothers stock,
permanent certificates now being list-
ed.
Each Circuit Embraced in Merger
With Stanley to Retain Present
Management System
No changes in the actual operation
of the three important circuits, the
control of which now passes to the
Stanley Co. are planned, according to
reports late yesterday following offi-
cial announcement of the deal.
It is believed that management will
continue to be vested in those execu-
tives who have been instrumental in
building up each circuit, similar to the
plan used in Washington, where Har-
ry Crandall continues to supervise his
(Continued on Page 6)
Levy Circuit Next
Negotiations On for Stanley to Take
Over Kentucky Chain Which
Totals About 40 Houses
The next development in the ex-
pansion of the Stanley Co. of Amer-
ica will probably be the purchase of
the control of the Fred Levy chain
in Kentucky. Jules E. Mastbaum ad-
mitted yesterday that negotiations
were under way.
Levy who is the First National
(Continued on Page 6)
Swanson's First for U. A.
Maurice Cleary announces that
Gloria Swanson's first for United Ar-
tists will be "Personality." The star
has contracted to make two pictures
a year.
Huge Merger Closed
Properties Valued at $80,000,000
— Mark-Strand in New York
Part of Deal — Further
Expansion Expected
Announcement was made yester-
day that the Stanley Co. of America
had acquired controlling interest in
the Mark Strand Theater Corp. of
New York and New England, the
Fabian Circuit of New Jersey and
the chain owned by Rowland and
Clark in Pittsburgh. More than
$80,000,000 is given as the figure in-
volved in this transaction including
land, buildnigs and equipment.
The deal creates one of the most
powerful theater circuits in the
country. With this merger the Stan-
ley CoXof America now has an un-
broken chain of 225 theaters extend-
ing from Massachusetts through the
states of New York, northern
and southern New Jersey, Pennsyl-
vania, Maryland, Washington and up
to and including Virginia and
West Virginia. Negotiations for the
merger were completed on May 1st,
but owing to the settlement of num-
erous details announcement was not
made until last night.
The pnncipals were Jules E. Mast-
baum, president of the Stanley Co.,
who represented that organization,
Jacob and A. M. Fabian of the Fa-
bian Circuit, Moe Mark of the Strand
Circuit and James Clark of the Row-
(Continued on Page 6)
Convention Near End
M. P. Engineers Hold Final Session
in Washington Today — Many
Papers to Be Read
By RALPH WILK
Washington — The final session of
the 10th annual convention of the
Society of M. P. Engineers will be
held this morning. Among the papers
to be read are the following: "Scor-
ing a Motion Picture," Victor Wag-
ner, musical director, Eastman thea-
ter, Rochester; "The Recovery of
(Continued on Page 7)
THE
VI
;%g^
DAILY
■39
Thursday, May 6,
a
IM
M XXXVI No. 31 Thursday, May 6, 1926 Prices Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
!. W. Alicoate, Treasurer, Maurice D. Kann,
'Bditor ; Donald M. Mersereau, Business and
advertising Manager; Ralph Wilk, Travel-
»ig Representative. Entered as second-class
flatter May 21, 1918, at the post-oiTice at
New York, N. Y., under the act of March
J, 1879. 'J'erms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, ^15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel ; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., Lcndon, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
In spite of the British strike, the market
remained hrm yesterday, although buying was
slackened and trading appeared to be nearly
wholly professional. Call money was raised
to four per cent, but this did not interrupt
the steadiness of the Exchange.
On the whole, film stocks fared well. Sales
were not heavy, but prices held firmly.
Universal Pictures, quoted on the Curb for
the first time since Monday, gained IJ4
points on a sale of 100 shares. Pathe took
a Ye gain and Fox Theaters ^/i.
Quotations
High
Low
Close
Sales
*Balaban and Katz
66
Eastman Kodak .
109^4
109/r
109 5i
200
Famous Players .
1195/8
118^2
118M
4,500
Fam. Play. I'fd. ,.
119
119
119
70C
*Film Inspection
45^
....
♦First Nat'l Pfd.
99
Fox Film "A" . .
65 54
6454
6454
800
Fox Theaters "A"
23
225^
225/^
600
*Intern'l Projector
1054
Loew's Inc
38
37Vs
37y4
1,100
Metro-Gold. Pfd. .
23
23
23
200
M. P. Cap. Corp.
21
20%
21
400
Pathe Exch. "A"
51
50/2
SO'A
500
tParamount B'way
96^
96. /r
96M
300
Skouras Bios. . . .
49 /,
49>^
495/2
**Stan. Co. of Am.
57
Trans. -Lux Screen
8
8
8
200
Universal Pict. . .
32
32
32
100
♦Univ. Pict. Pfd.
95^
Warner Pict. "A"
14^
14
145^
400
♦Warner Bros. . .
45/2
♦ Last prices quoted '
** Philadelphia Market
t Bond Market
Contract Row
{Continued from Page 1)
termed the bad faith of distributors
who weren't sportsmen enough to
stick by agreements made. The dis-
cussion was enlivened by a verbal
clash between Joseph M. Seider and
Gabriel Hess. Both refused to argue
proposed additions but Seider insist-
ted principle is the thing being fought
for. Exhibitors want clauses submit-
ted to the committee to see if they
nullify any provisions of the proposed
contract and if they do theater own-
ers will refuse to arbitrate. Endors-
ing this stand is the M. P. T. O. A.,
through R. F. Woodhull and Seider;
Kansas, through. R. R. Biechele; In-
diana, through F. J. Rembusch;
Michigan, through H. M. Richey; Il-
linois, through Jack Miller; Wiscon-
sin, through Wm. Staab and the
Western Penn., New Jersey and Ar-
kansas exhibitor units.
Hess was on the spot all day Tues-
day answering charges of exhibitors
that distributors were double crossing
them. The convention ended with
the sending of a telegram to Will
Hays demanding that added clauses
be submitted to the continuing com-
mittee.
England Confident
(Continued from Page 1)
current is affected through the walk-
out, theaicrs will face a difficult situa-
tion.
Siegel Resigns from Apollo
Henry Siegel has resigned as sales
manager of Apollo Exchange to be-
come more active in exhibition. He
is at present interested in the Janice
and Ritz theaters in Flushing with
Bobby North of Apollo. Jointly they
are building a new theater in Wood-
side. Siegel's new activities will be
with another group. Louis Weinberg
succeeds him at Apollo.
Cooper Returning in November
Merian C. Cooper, producer of
"Grass," who is now near Bangkok,
Siam, making another film for Fam-
ous, expects to return to New York
in November, he writes to Glendon
Allvine. The title will be "Hazards
of the Jungle."
FOa R.ENT
BELL- HOWELL
AND
AKELEY CAMERAS ,
WitA or (Vittiout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. N;Y.c. j
Bryant 3951 /
Three for Gottesman
Alfred Gottesman. through Sof?er-
man and Sofferman, has closed 21
year leases on two theaters. One is
the Cameo, Bridgeport, Conn., taken
over from Warners and the other is
the Palace at Norwich. The Capitol,
Middletown, Conn., has just been
opened by Gottesman. Sites in three
other Connecticut towns are practi-
cally set.
No additional word had been re-
ceived by Clayton B. Sheehan of Fox,
nor by Emil E. Shauer, of Famous;
Mort Spring, of M.-G.-M. or William
Vogel, of P. D. C. The latter said,
however, that most of the houses
were trying to keep open in the face
of great difficulty in transportation,
which is being handled by motor and
bicycle.
R. T. Cranfield of Cranfield and
Clarke has cabled his New York office
that the strike has absolutely par-
alyzed the industry in Great Britain
and that theaters are doing no busi-
ness, the cause being that the general
public are unable to get to and from
London. A few of the suburban
houses held a fair patronage.
9 Series on Schedule
For 1926-27, Cranfield and Clarke
will release four one-reel lessons in
the Charleston, with Ned Wayburn
and Follies girls; a series of one-reel
Internationals; 12 one reel featur-
ettes; 4 one reel big game pictures;
52 one reel Literary Digest series;
12 two reel dramas; 12 two reel Her-
rick productions; 6 two reel Little
Dramas in Big Places and 12 two reel
"Shot and Powder" comedies.
Hollywood Exchange Opens
Jack Bellman's Hollywood Pic-
tures exchange was opened yester-
day when an informal luncheon was
given in the offices at 729 7th Ave.
In addition to Bellman those who ex-
tended the welcome were Adolph Pol-
lak, Nat Beier, Fred Meyers, Richard
Perry, Manny Rosenblum, Ida Mar-
shon, Lon Young and David J. Lus-
tig.
Rosenthal in Deal with Columbia
Barney Rosenthal of Columbia Pic-
tures, St. Louis, has closed for the
24 Columbias for Southern Illinois
and Eastern Missouri.
Morris and Parker En Route
Los Angeles — Sam E. Morris and
Watt L. Parker are en route to New
York.
Lloyd Bacon with Warners
Los Angeles — Lloyd Bacon has
been assigned to direct "Broken
Hearts of Hollywood" in place of
Millard Webb who will direct Dolores
Costello in "The Heart of Maryland,"
for Warner Bros.
Two More Fox Exchanges
Within ninety days Fox exchanges
will be opened in Portland, Ore., and
Des Moines. This will give the com-
pany 31 offices in the United States
and 6 in Canada.
RESPONSIBILITY
In a community of interests as concentrated as are the Motion Picture
and Theatrical Industries, dare we jeopardize a reputation so painstakingly
developed, by failing to serve writh faultless precision — IN EVERY.
INSTANCE.
Therein lies your security, because
We will stake our reputation on our service.
i INCORPORATED •
M ■
■ l/M ' I r >: ym :* n ; i . I :i r^ ; i,-M|
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
Beban Plans Operatic Pictu
Los Angeles — George Bebi
planning to transfer Italian
opera to the screen in a combi
of films and spoken drama.
VIMlHIA PEARSON ■ gathgymfdy \:
This is a 'Cornerblock' cut fun
FREE for all Pathecomedies at.i
Exchange.
THE HALF CASl
National Theatre
41 St. W. of B'way
If You Are in the
Market for Any Kind of
MOTION PICTUR
APPARATUS
CONSULT VS-AND SAVE MON.
SEND FOR OUR PRICE LlSl'
Chas. G, Willoughby, Inc.
Motion Picture Department;
110 West 32nd St.. New Yo
Phone Pcnna. 6564
HE EVIDENCE IS IN!
PARAMOUNT was first with its announcement of 1926-7 PRODUCT.
Announcements of practically all the other producers have FOLLOWED,
You have studied them all, LARGE and SMALL,
NOW, MORE THAN EVER, BY EVERY TEST OF SHOWMANSHIP YOU
KNOW THIS IS TRUE:
No other company's product can hold a candle to PARAMOUNT'S 15TH
BIRTHDAY GROUP of 75 golden box-office hits.
f f f 1
No other company offers you stars like HAROLD LLOYD, GLORIA SWAN-
SON, THOMAS MEIGHAN, POLA NEGRI, RICHARD DIX, BEBE DANIELS,
RAYMOND GRIFFITH, ADOLPHE MENJOU, DOUGLAS MacLEAN, BEERY
AND HATTON, W. C. FIELDS, GILDA GRAY, EDDIE CANTOR, ESTHER
RALSTON, FLORENCE VIDOR and a stock company of 70.
•f f t -f
No other company commands a galaxy of directors like CRUZE, GRIFFITH,
VON STROHEIM, ST. CLAIR, NEILAN, FRANK LLOYD, SUTHERLAND,
DWAN, BRENON and a score of other fresh, progressive showmen.
•f -f -f -f
No other company offers such smashing big 1926-7 attractions— all completed
or in the making- as Cruze's "OLD IRONSIDES", Griffith's "SORROWS
OF SATAN", Brenon's "BEAU GESTE", Ziegfeld-Sutherland's "GLORIFY-
ING THE AMERICAN GIRL", Fleming's "THE ROUGH RIDERS", Von
Stroheim's "THE WEDDING MARCH" and a procession of others coming.
iff-/
No other company has met thousands of exhibitors face to face, presented
frankly the merits of its 1926-7 product (as Paramount did in 40 coast-to-coast
meetings) and received unanimous and enthusiastic endorsement of its pictures
and its square deal policy.
Gentlemen, all the evidence is in. The verdict is this:
IN 1926-7, EVEN MORE THAN EVER BEFORE
PARAMOUNT OUTCLASSES THE FIELD!
"UNDOUBTEDLY WILL GIVE YOU AN ENTERTAINING
hour and a half."
N. Y. Evening Graphic
"CALCULATED TO KEEP MOST PEOPLE IN A PLEAS-
ant state of titters."
N. Y. Evening Post
Universal Jewell VUHHdWh l/i
MoftiSxUniverscil TM^NowPi
pw York Telegraph
'A MERRY COMEDY GUARANTEED TO STIMULATE
laughs. The kind these two should make all the time."
'DECIDEDLY AMUSING COMEDY WITH DENNY DO-
ing his best usual breezy acting."
N. Y. Evening Journal
'THEY WERE LAUGHING THRUOUT. THIS FELLOW
Denny is IT."
N. Y. World
GREETED BY MANY GOOD, HEARTY ROUNDS OF
applause."
T^rodudtion
from Sat. Eve. Post Stories
by Henry Irving Dodge
Lg lUvott, Broadway, New"Vbik.'
THE
-.ggg^
DAILY
Thursday, May 6,
Huge Merger Closed
(Continued from Page 1)
land and Clark interests. Edward B.
Smith and Co. of New York and Phil-
adelphia, fiscal agents of the Stanley
Co. were represented by Clifford B.
Hawley. Richard B. Hoyt of Hay-
den. Stone and Co., represented the
Mark Strand interests in the trans-
action. Messrs. Fabian, Mark and
Clark will be added to the Board of
Directors of the Stanley Co.
Stanley has 115 theaters in Penn-
sylvania, New Jersey, Delaware,
Maryland and Washington. The
Rowland & Clark theaters number 19.
Two of them are now in construc-
tion. The Crandall houses also an-
nounce two new theaters, one in
Baltimore which will seat 4,000 and
another in Frederick, Md.
Asher Signs Svend Gade
E. M. Asher, who is here to make
exteriors for "Tin Pan Alley," Cor-
inne Griffith's next for First Nation-
al, has signed Svend Gade to direct
the star's next picture. At the
Alamac.
New Theater for Reade
Asbury Park — Walter Reade has
announced plans for a $1,000,000 the-
ater here to take the place of the
Main Street, recently destroyed by
fire.
Fire Ruins Ontario Theater
St. Catharines, Ont.— Damage esti-
mated at $75,000 was caused by a fire
which almost destroyed the Grand,
leased by Famous. Insurance amounts
to $35,000.
Thomas on Booking Trip
Winnipeg — H. M. Thomas, general
supervisor of Famous theaters in
Western Canada, is on a trip to East-
ern cities to arrange bookings.
Complete "Big Gun" Script
Los Angeles — Edward J. Montague,
supervising editor for "U," and Harry
Dittmar have completed the script
for "The Big Gun," which will be a
Harry Pollard-Jewel.
Carthay Circle Opening in L. A.
Los Angeles — Fred Miller's new
Carthay Circle theater will open soon
with "The Volga Boatman," present-
ing two shows daily.
M.-G.-M. Buys "Show Business"
Los Angeles — M.-G.-M. has acquir-
ed the rights to "Show Business," a
novel by "Thyra Samper Winslow.
"God's Referee," Ford's Next
Los Angeles — John Fords' next Fox
production will be "God's Referee",
with William Russell in the leading
role.
Jesse Lasky at A.M.P.A.
Jesse L. Lasky will be the guest of
honor at the A.M.P.A. luncheon at
the Hofbiau today.
Finally in Production
(.Continued from Page 1)
cuits now presenting vaudeville ex-
clusively are in no way affected by
this affiliation. The Keith-Albee and
Orpheum Circuits promise to continue
to build up their vaudeville as in the
past.
The theaters of these circuits will
now be assured a definite and impor-
tant program of pictures which here-
tofore has been largely impossible.
The statement declared that the thea-
ter outlets which the affiliation pro-
vides precludes the necessity of thea-
ter building by the P. D. C. "except
in such towns where no outlet is
vailable either through the vaude-
ville circuits or other theaters in
town."
E. F. Albee said in connection with
the deal:
"For more than two years, scores
of my business partners and men at
the head of our vaudeville affiliated
interests have urged me to take a de-
cisive move into the motion picture
business by entering the producing
and distributing field. We have ex-
hibited motion pictures in our thea-
ters since the earliest pictures were
produced. We have not heretofore
been interested in feature photoplay
producing. Hundreds of theater op-
erators with whom we are not now
interested through our vaudeville
booking office have also urged me to
make a motion picture affiliation or
actually engage in the business of
producing pictures. Having become
convinced on my own investigation
that the occasion was now at hand
to make such an affiliation I have
done so,"
No Operating Changes
(Continued from Pane 1)
theaters, although Stanley owns 75
per cent of the stock.
One indication of this came j^ester-
day from Moe Mark who, in a state-
ment, declared:
"All of our houses will be operated as
heretofore and under the same board of di-
rectors including Walter Hays, Eugene Falk
Joseph Levenson, Morris Sharaf and myself',
tach and everyone of our theaters will re-
tam the entire management and personnel."
Goodwill Closes Sale
Howard Reichenbach, sales repre-
entative of Goodwill Distributing
Corp.. has closed a contract with
Richmont Pictures Corp. for the
foreign rights to 26 one reel "Movie
Marvels."
"Money Talks" at Caoitol
The Capitol feature for the week
commencing Sundav will l)e "Money
Talks."
"Wilderness Woman" at Strand
The Strand will feature "The Wil-
derness Woman" next week.
Walter Seymour on Trip
Walter F. Seymour, Southern dis-
trict manager for United Artists, has
started on a two months' tour of his
territory, covering the Pittsburgh, At-
lanta and Dalla? exchanges.
Montreal Houses Cut Prices
Montreal— The Imperial and Ain-
herst have made reductions in their
prices.
THE HAlf CASTE
National Theatre
41 St. W, of B'way
Keith Holdings
(Continued from Page 1)
Syracuse — Keith's.
Troy — Proctor's.
CALIFORNIA— 7
Fresno — White.
Los Angeles — Hillstreet, Orpheum.
Oakland — Orpheum.
Sacramento — State.
San Francisco — Orpheum, Golden Gate.
COLORADO— 1
Denver — Orpheum.
DELAWARE— 1
Wilmington — Garrick.
DISTRICT OF COLUMBIA— 1
Washington — Keith's.
GEORGIA— 1
Atlanta — Lyric.
ILLINOIS— 12
Chicago — Riviera, Tower, Diversey, Palace
Music Hall, Majestic, State-Lake, Lincoln
Hippodrome, American, Englewood.
Cliampaign — Orpheum.
Rockford — Paiace.
Springfield — Majestic.
IOWA— 3
Davenport — Columbia.
Des Moines — Orpheum.
Sioux City — Orpheum.
INDIANA— 4
Evaiisvillc — Grand.
Indianapolis — Palace, Keith's.
South Bend — Palace.
KENTUCKY— 1
Louisville — Keith's Rialto.
LOUISIANA— 2
New Orleans — Palacf, Orpheum.
MAINE— 1
Portland — Keith's.
MARYLAND— 1
Baltimore — Maryland.
MASSACHUSETTS— 2
Boston — Keith's.
Lowell — Keith's.
MICHIGAN— 2
Detroit — Keith's Temple.
Grand Rapids — Keith's Empress.
MINNESOTA— 3
Minneapolis — Seventh St., Hennepin, Or-
pheum.
St. Paul — Palace Orpheum.
MISSOURI—
-Grand Opera,
St. Lou
I
St. Louis-
pheum.
Kansas City — Mainstreet, Orpheum
NEBRASKA— 1
Omaha — Orpheum.
NEW JERSEY— 6
Jersey City — Keith's, Keith's State«|
Newark — Proctor's.
New Brunswick — State.
Paterson — Fabian's.
Trenton — Keith's Capitol.
Union Hill — Capitol.
OHIO— 9
Akron — Keith-Albee.
Cincinnati — Keith's, Palace
Cleveland— Keith's 105th St., Keiti'
ace.
Columbus — Keith's.
Dayton — Keith's.
Toledo — Keith's.
Youngstown — Keith-Albee.
OREGON— 2
Portland — Heilig.
Seattle — Orpheum.
PENNSYLVANIA— 3
Philadelphia — Nixon's Grand Opera ]
Keith's.
Pittsburgh- — Davis.
RHODE ISLAND— 1
Providence — E. F. Albee.
VIRGINIA— 1
Richmond — Lyric.
WISCONSIN— 3
Madison — Orpheum.
Milwaukee — Majestic, Palace Orphei
CANADA— 7
Calgary — Grand.
Montreal — Princess, Imperial.
Ottawa — Keith's.
Toronto — Shea's.
Winnipeg — Orpheum.
Vancouver — Orpheum.
m
Levy Circuit Nex
(Continued from Page 1)
franchise holder in his territory c
and operates about 40 theaters
eluding the Kentucky, Casino,_ C
and Star in Louisville.
FOR SALE
All or any part of the following:
600,000 feet of original news reel negative including all
past Presidents and other celebrities of arts,
sports, religion, politics and War over a period
of fifteen years.
50,000 feet of war negative. Battleships, troopships,
convoys, airplanes, Zeppelins, troops, marching,
fighting, in camp etc.
500,000 feet of birds, animals, industrial, scenic and sci-
entific material.
500,000 feet of atmospheric and travel pictures of every
country under the globe.
Also any stock library scene you might want.
WAFILMS INC.
WALTER A. PUTTER
President
130 West 46th Street
NEW YORK CITY
Bryant 8181
THE
liy, May 6, 1926
I^BS^SL
DAILY
\nd Thafs That!
By ■■BARRY"
y
'RGE O'BRIEN hasn't lived in
in. A bunch of youngsters in
Ide, Pa., have formed the
Ije O'Brien Athletic Club."
* * *
l/OM think Ben Blumenthal is
ing Broadway a bit too much
it's all right.. He has good
|i to be proud. His 19 year old
ter, Barbara, has had two
of sculj)tiire accepted for ex-
n at the Paris salon.
* * *
In Madden, a pug, working in
rd Dix's "Say It Again," had
teeth knocked out. "That's all
' said Tom, "they're store
It and easy to get fixed."
* * *
tara Little in Picture-Play
^zine, refers to THE FILM
Y as "the leading trade paper
e motion picture industry."
ks Bokhara, you're co7~rect.
* * *
ne Cornwall has a double-barrel-
ontract with Al Christie. She
S two reelers for him but can
appear in features.
* * *
irnabas Beverly Barty is the role
ed by Richard Barthelmess in
e Amateur Gentleman."
iullivan Sent to Los Angeles
;attle — Jack Sullivan, Fox man-
has been transferred to Los
eles. George M. Ballentine, for-
P'ox manager in Vancouver, suc-
Is him.
onvention Near End
{Continued from Page 1)
'er from Exhausted Fixing Baths,"
I. Crabtree and J. F. Ross; "Sy-
)ns and Measuring Devices for
olographic Solutions," K. C. D.
:kman, reasearch laboratory, East-
n Kodak Co.; "Display Enlarge-
nts from Single Frame Motion Pic-
es," Mr. Hickman; "Pointers on
eater Design and Construction,"
Robins Burroughs, New York,
rhe National Museum and other
3lic buildings will be visited this
ernoon.
Sees Field for $2 Film
►Vashington — Large city theaters
jsing $2 top pictures will succeed
the opinion of W. A. Johnston, of
: M. P. News, whose paper, "The
blic and Motion Pictures," was
d at the convention of the Society
M. P. Engineers by P. M. Abbott,
'n urgnig segregation in the mak-
;, distribution a'nd exhibition of pic-
es, the paper declared that progress
i been made by the limiting of na-
nal short subject distribution. "In
mer years, distributors tried to sell
g and short features out of the
ne hand," according to the editor,
ohnslon contends that certain pref-
nces of small town houses are not
sed on price alone, but also on
)duct. "In other words, they pre-
Allene Ray, in a good serial, to
jria Swanson in 'Madame Sans
ne', or Fred Thompson in a rough-
riding romance to Douglas Fairbanks
in 'Thief of Bagdad'."
Johnston predicts that non-theatri-
cal halls will be served by producers
and distributors^ specializing in that
field and that a new patronage will be
developed; that this will prove a boon
to motion picture theaters and give
them new patrons.
"I doubt very much if this present
leaning toward vaudeville on the pic-
ture bill is anything more than a
flurry in picture theater competition,"
read the paper. "It would almost ap-
pear as if they (large picture circuits)
were exulting in their power like the
young bully who wants to grapple
someone just to feel his strength, for
surely there is no real call for the
joining of picture and vaudeville en-
tertainment."
The small towns are insisting on
clean pictures, according to Johnston.
Sidelights
Max Ruben of Detroit is Iieie, securing
speakers for the convention of supply dealers
and manufacturers, to be held in tlie Michi-
gan city.
Among the Canadian representatives at
tlie session are G, E. Patton, director of
the Ontario M. P. Bureau; B. J. Bach,
superintendent of the bureau's studio at
Trenton, Ontario ; B. E. Norrish, Associated
Screen News, Montreal ; and Raymond Peck,
Ottawa, director of the Canadian M. P.
Bureau.
C, Francis Jenkins is one of the busiest
men here. He made all the arrangements
for the entertainment of the visitors — and
did an excellent job.
Some of the sightseeing guides are real
humorists. One of them yesterday, after
pointing out the bachelor quarters at Fort
Meyers, Va., pointed to quarters used by
'those not so fortunate."
Tlie Lee House is being crowded by the
engineers and a party of 65 from Palmer,
Mass., which is near Springfield. The Pal-
m'erites are high school teachers and tlieir
students, who are sightseers.
The Eastman Kodak Company has 14 rep-
resentatives at the confabs.
Hannon New House Manager
Green Bay, Wis. — George Hannon
has been appointed house manager
of the Grand, which was taken over
by Tom Saxe recently.
Ufa Shorts Coming
(Continued from Page 1)
the Soul," dealing with the analysis
of dreams, and "Fire." Arrangements
for the handling of these films by
either Famous or M.-G.-M. will be
made when Baron Von Bechtolshein
of Ufa arrives in New York in about
two weeks.
Famous will show "Metropolis" as
a special in addition to its own four.
It will open in a long-run Broadway
house either in October or November.
Both M.-G.-M. and Famous will each
take five more pictures from Ufa for
America in addition to the two each
concern has already lined up.
Ufa has five pictures in production
THE HAlf CASTE
National Theatre
41 St. W. of B'way
as part of its program of 30 features.
The company's slogan is "fewer and
better pictures," he said, and pointed
out that with a market for about 300
films, 600 pictures are available. Dr.
Bausback said he believes American
films lack variety and that Ufa can
supply this. He said the company
now owns 142 houses, and controls
approximately 600 more. German
film interests are still having difficulty
gettin'T finances.
Dr. Buusback said that Charles Ey-
ton, former manager at the Lasky
studio, Hollywood, will arrive in New
York witiun a few days after survey-
ing production conditions in Ger-
many. His own plans call for a study
of theater management on the Publix
circuit. With Glendon Allvine he will
visit hoi,*scs in Boston, Bufifalo, Chi-
cago, St. Louis and Washington,
starting tomorrow. He will sail foi
Germany May 25.
The Ufa managing director said
that the $4,000 000 loan pledged by
Famous and M.-G.-M. was raised last
December and that his mission here
is in no way connected with finan-
cial matters.
HONEST-
AN ARTCLASS SHORT SUBJECT
FRANCHISE will give you the
greatest variety of comedy and nov-
elty one and two reel subjects ever
offered exchangemenand exhibitors.
WINNIE WINKLE
(The Breadwinner)
With Perry Winkle and the Rinkeydinks
In 12 two-reel comedies taken from Branner's comic strip
syndicated by the Chicago Tribune to 126 leading newspapers
HAIRBREADTH HARRY
In 12 rip-roaring two-reel burlesque melodramatic comedies,
taken from Kahles comic strip syndicated by the Public Ledger
syndicate to 110 leading newspapers
IZZIE AND LIZZIE
In 12 domestic human nature comedies
The above produced by West Brothers Happiness Comedies
SCREEN STAR SPORTS
A series of 12 one-reel sport subjects with movie stars
POPULAR SONG PARODIES
26 Single reel novelties 26
A riot of song-mirth-and melody,
now ready "Alexanders Rag Time Band"
by Irving Berlin.
THE SCANDAL OF AMERICA
A series of six one-reel films laying bare existing evils and teach-
ing the art of self-defense by Grace G. Girard, America's fore-
most lady demonstrator of Jiu Jitsu, entertaining and thrilling
"GUESS WHO?"
A series of six single reels
Backed by tremendous newspaper publicity and breaking rec-
ords everywhere, now playing
50 Theatres in Detroit, Mich., sponsored by the Detroit Times
Known as the M.P.T.O. of Michigan "Guess Who?" Contest
31 Theatres Stanley circuit sponsored by Philadelphia Inquirer
23 Theatres Milwaukee, Wis., sponsored by Wisconsin News
30 Theatres Dallas, Tex., sponsored by Dallas Journal
Other tie-ups with the following newspapers: Boston Traveller,
Boston Herald, Denver Times, Rocky Mountain News, and
hundreds of others. Wire or write for open territory. In
preparation other new and novel short subjects.
Write today and get on our mailing list.
WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION
1540 Broadway - - - New York
The big money man from the West!
'JH-iflAa?^ ><
WILLIAM ¥Oy^ (presents
9bm7niJ)i
m
Mix is a smashing
WOW in this one —
go after him and he
will go after your
BOX^OFFlCE RECOR]
HARD BOILED
Ttiding with youth in the Wide Open Spaces
HELEN CHADWICK-CHARlfsCONmN-PlfrLUS HAVER
TONY, the Wonder hofse
Story by SHANNON FIFE
J. G.BLYSTONE l^i^oduction
iocK
Fnx Film Cn ran rati nn.
\n\ Vt.i-<
1
brAdstreet
FILMDOM
;^«re<ocmized
Authority
.. :XXVI No. 33
Sunday, May 9, 1926
Price 25 Cents
co^^,
e%?
w
tkB
5^^^^
O
^T^
(5^
i>iP
ER-^^
iCai^-
sOS
Cif^'
M"'
10:
50
Blackjack The Old
Summer Bugaboo
With This Redhot
Smash/
starring PRISCILLA DEAN
supported by LON CHANEY
directed by TOD BROWNING
fij
u
'^^\^'^ BO V ^
&«^'n
"v?- ^•..?l'';*on
-'etro
'"' Mich.
T^HEa
The
U N I V E R S AL JEWEL
BOYD HAS ARRIVED/
r
What the critics say of his work in De
Milk's latest and greatest production:
"William Boyd moves up several pegs as a
result of his performance in 'The Volga Boat-
man.' " —Film Daily
"William Boyd's performance is astonishingly
good." — N. Y. American
"William Boyd gives an exceptionally fine per-
formance as the Boatman and is a magnificent
type for the role." — M. P. World
"William Boyd as the boatman gains new laur-
els and his star rises higher." - M. P. Today
"The work ot William Boyd is almost beyond
adverse criticism." - N. Y. News
"The growth in his talent under De Mille's
direction has been indeed amazing."
—Los Angeles Sunday Times
"There isn't going to be any stopping that
Boyd boy, he is just as certain to be a star of
the first magnitude as it is certain that he car-
ried away the honors of this picture."
— Variet\
CECIL B.De MILLE^S NEW f
SCREEN IDOL SCORES L
TRIUMPH IN HIS MAR- ^l"
VELOUS CHARACTERIZATION
OF THE TITLE ROLE INy
CECIL B.
DeMUXES
^.
PRODUCTION
97^VOLCA
BOATMAN
By L&NORB J. COPFES
Adapted From Konrad Bercovici's novel
WITH vsriLLIAM BOYD, ELINOR FAIR*
VICTOR VARCONI, JULIA PAYE.
and THEODORE KOSLOFFs
RELEASED BY
PRODUCEKS DISTKIBUTINC
COKPOKATION
Foreign Distributors Producers International Corporation
130 West 46th Street New York, N. Y.
f. C. MUNROE. Prnid.ni RAYMOND PAWLEY. Vicc-Pt«id.nl and Trt.suiei JOHN C. FllNN. Vice-President »nd G«ner«l Minaier
:s^^re(ocmizei)
Authority
XXXVI No. 33
Sunday, May 9, 1926
Price 25 Cents
icvs Censors Drastic
Report of Quebec Board In-
. Only 47% of Footage Was
Passed As Submitted
r — Further evidence of the
...ictions of the Quebec censor-
■> fcard, which has caused Ameri-
tstributors to threaten to dis-
ti:ie bookings after Aug. 1, is
ncln its annual report, just issue-
lithough the percentage of pic-
'her refused or altered by the
as small, the statement for
\ar ending April 30, last, shows
nly 47% of the 6,708,000 feet
ssed as submitted.
censors declined to pass nine
nt of the films, and modified
two per cent of what was of-
iiis making the number of pic-
cpted, as submitted, 69%.
jing the year. 2,224 pictures,
ifising 6,708,000 ft. of film, were
M 'd, the number of subjects re-
us 204, totalling 1,057,000 ft.,
of that submitted. The num-
subjects modified was 492,
pirising 2,574,000 ft. of film, or
(of the footage submitted. The
rer of pictures accepted as sub-
id was 1,528, or 3,077,000 ft., be-
7% of the number of feet sub-
i.
Fox Representatives Sail
ius Ausscnberg. Central Euro-
representative for Fox; Freder-
\.nderson. of the Fox Swedish
3any. and Louie Grosen. of the
md Company, who were here for
onvention have sailed for their
ctive destinations.
JafFe in from Coast
m Jafife, B. P. Schulberg's as-
it, is in New York.
Features Reviewed
Page
lie. Modiste
First National .14
jris at Midnight
Prod. Dist. Corp 14
rown of Harvard
Metro-Goldwyn-Mayer 14
ell-Bent Per Heaven
Warner Bros 14
Dny Runs Wild
Fox 15
he Taxi Mystery
Ginsberg-Kann (S. R.) IS
ainbow; Riley
First National 15
he Runaway
Paramount IS
hort Subjects 16
stockings aint respectable" said her
D "Nell Gwyn."— Advt.
In Today's Issue
TECHNIQUE in all branches of the industry is advancing through
the perfection of new inventions and improvements in present
devices. The Society of M. P. Engineers treats this in a complete
report much of which appears on page 3.
Thirty weeks of presentations for Stanley houses is the high-
light of the week in that field. Covered on page 5.
"Theater Equipment and Management" appears on page 11.
Many eyes in the American export market are turning to Ger-
many. Berlin reports Universal will establish its own exchanges
there. This and other developments appear on page 13.
Fox in Brooklyn
Acquires Cowperthwaite Property for
$10,000,000 Theater, Apartment
and Office Building
A theater, apartment and office
building representing an outlay of
about $10,000,000 will be erected by
Fox, at the southwest corner of
Flatbush Ave. and Nevins St., extend-
ing to Livingston St. Fox has pur-
chased the property, which is improv-
ed with the Cowperthwaite Building.
It fronts 263 feet on Flatbush Ave.,
212 ft. on Nevins St. and 182 ft. on
Livingston St. and was sold bv the
Schulte Realty Co. for $3,000 000.
The new Fox building will probably
be 12 stories high. The theater sec-
tion will have a seating capacity of
2,500.
The site is one of the choicest in
Brooklyn. It is in the heart of the
downtown section, about one block
away from the Mark Strand and a
few m'nutes from both Loevi^'s Met-
ropolitan and the Albee, Keith house
72 Shorts from "Sava"
Gene Laymon Heads Company
Which Takes Over Production
Contracts of Tennek
With Gene "Fatty" Laymon as
president. Sava Films, Inc., has been
organized with offices at 1540 Broad-
way. The concern has taken over
the production contracts of the Ten-
nek Film Corp., the reorganization
of which has been abondoned. Sev-
enty-two shorts are planned.
Hans Tiesler is vice-president of
Sava, which is capitalized at $100,000.
Its schedule for 1926-27 calls for six
series of two-reelers. 12 pictures in
each group. They will star Hank
Mann. Fatty Laymon, Eddie Gordon,
Sid Smith, Lightning, the dog, ^ with
Aileen Sedgwick, and the Selig wild
animals.
Laymon and Smith will produce in
the East. Tiesler leaves for the
Coast soon to supervise production
there.
To Mat on Contract
Northwest Exhibitor Delegates Go
on Record As Determined to Fight
Any Additional Clauses
Minneapolis — R. F. Woodhull, pres-
ident of the M. P. T. O. A., speaking
at the Northwest Exhibitors Associa-
tion convention here, hit at what he
termed the "bootleggers of the indus-
try" who sell fake stock and sponsor
over-building of theaters.
The declaration in a letter from
Cresson Smith to Al Steffes, that
United Artists would sell exhibitors
where possible but otherwise would
sell to the non-theatrical field because
representation was imperative, came
in for warm criticism. At River
Falls, Wis., United has been serving a
normal school, which has since burn-
ed down. This instance particularly
riled the delegates.
The fight on additions to the pro-
posed standard contract was carried
on. A wire, from Will Hays, was
said to evade the issue. Delegates in-
sisted they were going to the mat on
ithis issue.
Officers elected were Al Steffes,
president; Otto N. Raths, So. St.
Paul and former St. Paul postmaster,
vice-president; A. A. Kaplan, secre-
tary and Harry Dryer, treasurer, both
of Minneapolis.
It was a week of big developments. That Stanley deal set
the trade agog. Many millions are involved. Three circuits,
each powerful in itself, now swell the holdings of the Stanley
organization, always a power in its own territory.
This expansion procedure should occasion no real surprise.
There have been deals under way before looking toward this
very end. In one instance, at least, nothing came of all the dis-
cussion. This because the theaters involved were not in a ter-
ritory contiguous to that in which Stanley operated.
This week finds the Stanley Company with a chain of 225
theaters as against 115 before May 1. The enlarged field of
(.Continued on Page 4)
Fabians Buy Hackensack House
Hackensack, N. J. — Jacob Fabian
has bought the Eureka here, from
Morris Kutinsky. He says negotia-
tions are on for several other houses
in the state for which contracts will
probably be closed next week. There
will be no change in the management
of the Fabian theaters due to the
Stanley merger, he states.
Building Third Theater
George Panagotscos, Johnstown,
Pa., exhibitor, is in New York on a
business trip, stopping at the Astor.
He is building a third house, the
Cameo, seating 1,800, which will
open late in August. It will have a
combination policy.
Charnas Sales Convention
Hal Hodes left last night for Cleve-
land where he will attend a conven-
tion of Standard Film .Service Corp.,
of which Harry Charnas is presi-
dent.
Borzage and Pickford to Coast
Jack Pickford and Frank Borzage
leave today for the Coast. Pickford
will return in August and sail for
Europer^ X^^
"Butter and Egg Man" Sold
It is understood First National has
acquired the rights to "The Butter
a'Rd Egg Man," from Crosby Gaige.
THE
■StUk
DAILY
«^f5l
Sunday, May
Authority
^^ms(^
Vol XXXVI No. 33 Sunday, May 9, 1926 Price 25 Cents
JOHN W. AUCOATE
Publisher
Copyright 1926. Wid's Films and Film Folks,
Inc. Pitlili-ilied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
1. W. Alicoate, Treasurer, Maurice D. Kann,
Bditor; Donald M. Mersereau, Business and
.advertising Manager; Ralph Wilk, Travel-
jng Representative. Entered as second-class
«atter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
J, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausnran, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris—La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
Opening firmly, but with caution, the Stock
Market grew reactionary toward the end of
yesterday's session when a bearish attack on
vulnerable industrial specialties caused price
recessions. The market is still waiting for a
hopeful sign from England before active trad-
ing begins once more.
Film offerings stepped back a little, but no
serious breaks occurred. Famous common
and preferred suffered losses of 1J4 and IJ^
points respectively, but other issues yeilded
only slightly.
Quotations
High
Low
Close
Sales
Balaban & Katz .
68 !4
68
68>^
Eastman Kodak .
1091/8
109
109
200
Famous Players .
.121
118'/8
118%
2,300
Fam. Play. Pfd. .
.\2\Vz
1197^
119%
7,200
*Film Inspection
4>/a
•First Nat'l Pfd. .
99
....
Fox Film "A" ...
. 63^
63%
63%
100
Fox Theaters "A"
. 22^
22?4
2234
100
*Intern'l Project.
lOK
Loew's Inc
. 37?4
37
37
900
*Metro-Gold. Pfd.
23
M. P. Cap. Corp.
.22 '4
2m
22
3,600
Pathe Exch. "A"
. 497/,
49
49
400
*t Paramount B'way . .
96 ?4
Skouras Bros. . . .
. 49
49
49
....
**Stan. Co. of Am.
57^
* . . .
*Trans-Lux Screen
7%
....
Universal Pict. . . .
33
33
33
200
*Univ. Pict. Pfd.
91}^
....
Warner Pict. "A"
15
14%
15
1,000
•Warner Bros. . .
45K
....
* Last prices quoted
•• Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Artkur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Soviet Film Causes Clash
Berlin — A series of Soviet films
"The Battle Cruiser Potemkin,'
shown in a theater here has caused a
political conflict between the chief of
police and the German Government
The films show, in most gruesome
realism, the Russian revolution. They
were orignally banned by the censors.
"The World's Markets" are re-
viewed on page 13 this issue.
Mitchell Bros, to Open
Chicago — Mitchell Bros., banjoists
and singers, will play the B. & K.
houses here for four weeks, opening
May 17 at the Chicago. They follow
with the Tivoli, Uptown and the Sen-
nett.
Butte Divisional Headquarters
Butte — North American Theaters
will establish divisional headquarters
here for the recently acquired Jensen
& Von Herberg houses, which in-
clude the Rialto and American here
New Equipment in Loew House
Loew's 7th Ave., has installed a
Brenkert F 3 slide projector for
lighting effects during musical pro-
grams. This is the first Loew house
to install such a machine.
Chinese Band Booking
Lopa's Chinese Oriental Band, fa-
miliar to West Coast audiences, is be-
ing booked for picture, houses in the
East. The organization is now play-
ing in vaudeville.
Trackless Train to London
M.-G.-M.'s trackless train leaves
this morning on the Minnewaska in
charge of Eddie Carrier, to make a
tour of Great Britain and the Con-
tinent.
Tr&nsverter in Newark Theater
Newark, N. J. — A 30-horse power
Hertner Transverter has been in-
stalled at the Rivoli, operated by
Dave Hennesev.
Blind Pianist for Presentations
Ruth O'Shaughnessy, blind pianist,
of Asheville, N. C. plans to play film
houses as a feature attraction. She
is now in New York.
54 on F. B. O. Schedule
Los Angeles — Edwin C. King an-
nounces 54 productions for the next
season for F. B. O.
Starts Two-Act Policy
Decatur, 111. — The Lincoln Square
is now using two acts of vaudeville,
changing twice a week. It is book-
ing through Phil Tyrrell of Chicago.
Acts for Butte Theater
Butte — The stage of the American
will be enlarged to permit the stag-
ging of vocal and instrumental acts.
Presentation Act for Keith
Holland and Barry, dance act,
which has been playing picture thea-
ters, has opened on the Keith circuit.
The Week's Headlines
Monday
Warner Bros, to produce nine specials in
addition to 26 features. Each will ha've
musical synchronization.
Deutsche Bank and Schwartz Goldschmidt
reported to be buying Ufa shares for
Famous.
Spring session of the Society of M. P. En-
gineers opens at Washington.
Exhibitors of lower Rio Grande Valley,
Texas, plan $1,000,000 combine.
Henri Diamant-Berger, French director, sails
for Paris to launch French-American pro-
ductions.
National advertising associations and news-
papers to support Greater Movie Season.
Tuesday
Four important theater circuits, all First
National franchise holders, to pool holdings.
Deal between Sol Lesser and Richard A.
Hoyt Syndicate to undergo readjustment.
West Coast situation clearing up.
Associated Exhibitors to release 80 for
1926-27.
Loew expected to earn approximately $8,000,-
000 this year.
Warner Bros, plan synchronized weekly news
issue.
Wednesday
Keith to enter production via P. D. C.
Stanley, Mark-Strand, Fabian, Rowland and
Clark representatives meet to discuss pool.
Action on Federal censorship deferred until
December.
New German combine controlling 300,000
seats reported under way to oppose Ufa.
Gloria Swanson signs with United Artists.
Worthy Pictures Corp. reorganizes with
$5,000,000 capital.
Thursday
Stanley Co. acquires theater $80,000,000
properties, including Mark Strand circuit.
No changes in operations planned. Ex-
pected to purchase control of Fred Levy
chain in Kentucky.
English theaters not worried over general
strike.
M. P. T. O. of Minnesota and the Dakotas
oppose additions to standard contract.
Keith acquires SO per cent interest in Cinema
Corp. of America, which owns P. D. C.
Ufa to send between 300 and 400 educational
shorts to America next fall.
Friday
About $102,800,000 to be spent on Coast
productions next season. Negative cost
increase. Jesse L. Lasky tells A. M. P.
A. cost of negatives is too high.
Universal to release six specials.
Stanley deal includes 75 per cent of houses
owned by Mark Strand, Fabian and Row-
land and Clark circuits.
Keith to produce prologues for De Mille
pictures.
Claremont and National-Evans merge through
organization of Combinated Film Labora-
tories, Inc.
United Artists to release 16 for 1926-27.
Saturday
Quebec censor report made public. Figiu-es
indicate how drastic regulations against
films have been.
Fox to build big theater in Broklyn in heart
of downtown district.
"Sava" Films formed to produce 72 short
subjects.
Northwest Exhibitor Association to seek
showdown on uniform contract. Opposes
added clauses.
Leonard Roberts Sailii^^
Leonard C. Roberts, LonclT^^
resentative of the Eastman ^
Co., is booked to sail on th
this morning.
William Powell in "Tin Gods"
William Powell has been added to
the cast of "Tin Gods," Thomas
Meighan's, latest which starts Mon-
day at Paramount.
I F I T*«
GOWNS OR UNIFORMS
LEARN TO SAY
BROOKS'
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT
0
lEPlH
Mayer Leaving Sundmpug
Louis B. Mayer, accompa
Pete Smith, leaves for Buffs
day to attend the M.-G.-M.
sales meeting. From there
go to Boston.
Bronx Theater Soldi
The Pantheon theater buijj
Burnside and Harrison, hal
bought by the Berris Realtypjit
as an investment.
Gaston Glass in From Ct
Gaston Glass has arrived fjt
Coast to play one of the 1
"Subway Sadie" for First ^
Hollywood Studio Club Oi
Los Angeles — The new Hoi
Studio Club opened on Fridjl
Mrs. Cecil B. DeMille presii
the dedication.
Specify
GOERZ
Raw Stock for QUALITY^]
Sole Distributors:
FISH-SCHURMAN COIl
45 West 4Sth Street
N. Y. Bryant 7243
When tn Ho/lywooc^
stop at
THE NEW HOTEL REGl
E'very room 'with Bath and Re.
A beautifully appointed moder:|»
priced hotel.
In the heart of Hollywood
6162 HOLLYWOOD BLV
Phone: Holly. 0487
THC
lay 9, 1926
■^Hk
DAILY
!
ARE YOU
:ping posted
>n picture
progress?
"KNOW YOUR OWN INDUSTRY"
Motion Picture Progress
WORLD-WIDE
RESEARCH
SPEEDS FILMS
FORWARD
HE semi-annual meeting of
Society of Motion Picture
ineers, which closed at the
lie, Washington, on 'i hurs-
.^rogress Committee submit-
eport showing developments
dustry for the past six
Ignificant that scientists the
;r are turning their attention
provement ot motion picture
in its various branches,
is true that nothing of a rev-
nature has been evolved
ent months, there have been
^resting developments of im-
/eryone in the industry,
otion picture field is steadily
ting an imposing library of
ve articles recording the sci-
ogress resulting from the
technical experts in every
where the motion picture is
One can find in this diversi-
ry a mass of data that will
personal value no matter
Dartment of the industry one
in.
me is coming when this fund
:d information from all quar-
he globe will be properly tab-
nd indexed by an official bu-
t will then be available to all
s of the industry. A start can
e with some highlights from
ort of the committee above
ed.
y particular device or devel-
interests particularly, a no-
f the original source of infor-
\is given at the bottom of the
that the complete article can
red.
Cameras
new motion picture cameras
portable spring-operated type
;ccntly appeared on the mar-
and (2). Both are adapted
essional use and will be used
to supplement the regular
d cameras, particularly where
ction is desired. A new pro-
il camera (3) has recently been
on the market which automat-
hanges its iris diaphragm dur-
exposure of each frame. An-
ghtweight camera of low price
been introduced and is made
in units. Extra lenses, maga-
id special attachments will be
Darately so that the individual
semble a complete equipment
tandard parts to meet his re-
:nts.
ike care of a great variety of
)ns which may arise while
motion pictures, there has been
ed a new iris (5) diaphragm
may be used on any standard
It is equipped with a bel-
ctension, sky filter, gauze mat
ur-way slide gauzes and four-
)lid matting plates. Another
masking device (6) recently
;d consists of a large disk fit-
1 various sized masks which
successively placed in front
of the lens by rotating the disk. A
combination long-shot, close-up cam-
era (7) has been developed by the
simple expedient of mounting one
camera on top of another. This per-
mits the simultaneous taking of long
shots and close-ups and it may be
rotated 360 degrees without one cam-
era interfering with the other. For
the purpose ot taking pictures (8) ot
rapidly moving objects quite close to
the camera, a camera has been de-
veloped in France which uses a focal
plane shutter. A small projector and
camera especially for the amateur mo-
tion picture photographer has been
made available, which uses a special
narrow width film, (9) smaller than
the standard Ibmm. width, and which
can be redeveloped to form a posi-
tive.
Film Printing
In a series of tests conducted in
one of the French cinema (10) re-
search laboratories, it has been found
that very little dit¥erence exists be-
tween positive prints produced by dif-
fused light (from a large source) and
those produced by direct light (from
a small source), except in the case
of very coarse-grained emulsions.
Films and Emulsions
The chief source of loss (11) in
film manufacture lies in the rejection
of imperfectly coated stock, especial-
ly at the ends and edges of the rolls
after coating. These losses together
with those caused by spots and me-
chanical imperfections may amount to
over 25 per cent. The former loss
can be diminished by coating as wide-
ly as convenient and in very long
lengths without stopping. Even with
every precaution, not more than BO-
SS per cent yield figured on the raw
base can be obtained. Since the year-
ly production of motion picture film is
stimated at 500,000,000 meters (1,640,-
000,000 feet), the total losses are very
large although the silver and bro-
mine and sometimes the film base
are recovered. It is suggested that
less rigid standards might contribute
to lower costs without serious objec-
tion by the public. In this same con-
nection (12) a German writer dis-
cusses what he believes to be the best
type of building for the processing of
motion picture film. The top floor is
used for chemical storage, the third
floor for mixing solutions, the second
for storage and the first for develop-
ing machines. Filters, circulating
pumps and silver recovery equipment
are in the basement.
It has been found (13) that good
results may be obtained with as little
as one-fourth the usual amount of
light in exposing film which has re-
ceived a pre-or after exposure. Film
(14) may be made to slide more eas-
ily by coating that part of the surface
of the film not covered by emulsion
with a finely divided lubricating ma-
terial such as a colloidal solution of
sodium stearate.
A German writer (15) has found
that the standard 16mm. film and the
reversal development is satisfactory
and has recommended its universal
adoption as the amateur standard for
that country.
General
For the theater manager who likes
to be up to the minute in his knowl-
edge ot box office receipts, a device
(16) has recently been marketed
which may be placed in his office,
connected to the ticket selling machine
in the ticket booth to give a minute
to minute record of the tickets sold.
Mathematicians have attacked the
problem of determining correct ex-
posures (17). As a result, a mathe-
matical expression has been developed
in connection with the taking of pho-
tographs of rapidly moving objects to
determine the correct exposure,
knowing the value of the various fac-
tors which influence it.
A Japanese scientist (18) has in-
vented a black glass supposed to be
opaque to all but ultra-violet rays.
It is claimed that motion pictures may
be taken in the dark using this type
oi glass.
A small device has been invented
(19) by an American for which the
following claims are made: Stereo-
scopic pictures with depth dimensions,
perfect shots in rain or fog, scenes
through a glass window, scenes of an
object fifty miles distant, faultless
pictures of actors without make-up;
this device attached to an ordinary
camera permits the elimination of
strong lights and thus does away with
Klieg-eye. Details are lacking.
Surprising as it may seem, there is
more actinic light (20) in England
than in Southern France. The varia-
bility of the British climate, while dif-
ficult to judge because of fog, affords
opportunities for unusual scenic ef-
fects. Motion pictures taken entirely
by infra-red radiations (21) have
shown some very interesting results.
Lenses
A prominent German lens manu-
facturing firm (22) has made available
a new motion picture lens which has
speeds of f3.5 and f3.0 and is com-
posed of three single elements. It is
made in several focal lengths for both
the standard and substandard motion
picture cameras.
In order to take motion pictures at
a distance (23) of 3.5 kilometers (2
niiles) a German cinematographer
uses an ordinary telescope which is
focused on the object; the usual tele-
photo lenses are not sufficient. Pan-
chromatic film with yellow filters are
recommended.
Special Devices
An Italian engineer (24 )has recent-
ly developed a device for taking mo-
tion pictures at from 3,000 to 6,000
feet under water. In another scheme
a steel cylinder (25) carrying two
men, oxygen purification apparatus,
nd a motion picture camera, has made
possible the taking of motion pictures
at the bottom of the sea. Small pro-
pellers are provided for turning the
cylinder and a searchlight fitted with
a quartz arc lamp provides the illu-
mination.
Projectors
Since film burns so much more rap-
idly upward than in a downward di-
rection, it has been suggested that the
film magazine normally on top of the
projector be- placed alongside of the
take-up magazine, thus removing the
film to a place of less danger in event
of fire (26).
Methods of cooling the beam of
light (27) before it reaches the film
aperture continue to appear. One ar-
rangement consists in placing a num-
ber of metal rods longitudinally in the
light source and the film aperture.
These are in turn connected to a tank
of circulating water. A large num-
ber of tests (28) made on various
types of cooling systems show that
cool moist air of 80-95 per cent hu-
midity was most effective in lowering
the temperature and increasing the
projection life of the film. Without
cooling, the film base decomposes
first, but with an air blast, the emul-
sion layer was destroyed before the
base. An air blast tended to prevent
open flames breaking out.
made of bakelite, unwaxed green film
Sources
(1) "American Cinematographer," Sept.,
1025, page 5.
(2) "Aim'erican Cinematographer," Dec,
1925, page 16.
(3) "Film Technic," 1, July 5, 1925,
page 17.
(4) "American Cinematographer," Dec,
1925, page 13.
(5) "American Cinematographer," Feb.
1926, page 20.
(6) "Film Technic," 1, July 25, 1925,
page 61.
(7) "American Cinematographer," March,
1926, page 9.
(8) "British Journal," 72, Aug. 21, 1925,
page 500.
(9) "Transactions," S. M. P. E., March,
1926, page 147.
(10) "British Journal," 72, Aug., 1925,
page 474.
(11) "Photographische Industrie," Sept. 14,
1925, page 1023.
(12) "Kinotechnik," 7, Sept. 25, 1925,
page 449.
(13) "Schweizerische Photo-Zeitung," 27,
Sept, 11, 1925, page 352.
(14) French Patent No. 595179.
(15) "Kinotechnik," 7, Sept. 25, 1925,
page 421.
(16) "M. P. News," March 20, 1926,
page 1323.
(17) "American Photography," 19, July,
1925.
(18) N. Y. HeraldTriburie, Oct. 6, 1925.
(19) "M. P. News," March 20, 1926,
page 1322.
(20) "Kinematographic Weekly," 104, Oct.
15, 1925, page 84.
(21) "Transactions," S. M. P. E., Sept.,
1925. page 21.
(22) "Photographische Industrie," Uug. 24,
1925, page 93.
(23) "Knotch. Rundschau," April, 1925,
page 30.
(24) "Revue de Francais Photographie," 6,
March 1, 1925, page 60.
(25) "Kinotechnik," 7, Sept. 25, 1925,
page 457.
(26) "Transactions," S. M. P. E., March,
1926, page 66.
(27) German Patent No. 416807.
(28) "Photographische Industrie," May >8.
1925, page 561.
Sunday, May 9, l||
Mergers
(Continued from Page 1)
operation embraces cities and towns close to the base — Philadel-
phia. There are no far-flung properties to watch. The paternal
wing is large enough to shelter them all.
Stanley's control of the Mark Strand, Fabian and Rowland
and Clark circuits takes in a new block of territory for that or-
ganization. The end is not yet in sight. Scouts have been busy
in Virginia. Jules Mastbaum openly declares he is dickering for
Fred Levy's theaters in Kentucky. Philadelphia will be the axis
around which much will whirl.
For P'irst National, the move must be significant. The prin-
cipals in the theater merger are principals in First National,
'ihat, in itself, speaks volumes.
Keiin and F. D. C.
The week's other highlight concerned Keith and P. D. C.
A natural move. One organization, day by day feeling the en-
croachment of motion pictures on its vaudeville activities, had
to take films to its heart, ihe other, faced Dy the fast-tightening
theater situation, likewise had to act. P. D. C. met this condi-
tion, in part at least, through the theater acquisitions of the
M. P. Capital Corp. and North American Theaters.
Through the Keith alignment, the houses are waiting. They
are functioning. No large sums are needed to buy or lease.
I'unds set aside for theaters now become available for other pur-
poses ; production, for one.
It was therefore logical that two such organizations beset
by mutual problems, should merge interests.
Mergers Everywhere
In Texas, Rio Grande Valley exhibitors have formed a book-
ing combine. They expect to save money in operations. In
Southern Illinois and Eastern Missouri, 853 exhibitors controlling
a large volume of playing time are to combine. Here producer-
owned theaters bother. However, the reduction of operating
costs is a factor, never fear.
From Berlin comes word that 600 German theaters have
banded together to buy films jointly. Each will subscribe funds
toward a central office out of which product will be purchased.
Just another indication.
jThe urge to effect economic savings reaches out into all
industries. A peek into other businesses shows that. On the
one hand, newspaper headlines tell of a $32,000,000 merger in
the lumber industry. Another story deals with the limestone
trade where 75 per cent of the nation's output now passes to
the control of a $45,000,000 merger.
Columbia Ready
Twenty-four for next season. Columbia's line-up is set. The
announcement is out in book form. It looks mighty attractive
and box-officey.
Still Another
Educational likewise steps to the front with its announce-
ment. A glance over the line-up reveals an interesting and di-
versified schedule. The book itself is an interesting job.
K ANN
HONEST- I
AN ARTCLASS
SHORT SUBJECT
FRANCHISE wiU
give you the great-
est variety of com-
edy and novelty
one and two reel
subjects ever offer-
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and exhibitors.
WINNIE WINKLE
(The Breadwinner)
With Perry Winkle and the Rinkeydinks
In 12 two-reel comedies taken from Branner's comic strip
syndicated by the Chicago Tribune to 126 leading newspapers
HAIRBREADTH HARRY
In 12 rip-roaring two-reel burlesque melodramatic comedies,
taken from Kahles comic strip syndicated by the Public Ledger
syndicate to 110 leading newspapers
IZZIE AND LIZZIE
In 12 domestic human nature comedies
The above produced by West Brothers' Happiness Comedies
SCREEN STAR SPORTS
A series of 12 one-reel sport subjects with movie stars
POPULAR SONG PARODIES
26 Single reel novelties 26
A riot of song-mirth-and melody,
now ready "Alexanders Rag Time Band"
by Irving Berlin.
THE SCANDAL OF AMERICA
A series of six one-reel films laying bare existing evils and teach-
ing the art of self-defense by Grace G. Girard, America's fore-
most lady demonstrator of Jiu Jitsu, entertaining and thrilling
"GUESS WHO?"
A series of six single reels
Backed by tremendous newspaper publicity and breaking rec-
ords everywhere, now playing
50 Theatres in Detroit, Mich., sponsored by the Detroit Times
Known as the M.P.T.O. of Michigan "Guess Who?" Contest
31 Theatres Stanley circuit sponsored by Philadelphia Inquirer
23 Theatres Milwaukee, Wis., sponsored by Wisconsin News
30 Theatres Dallas, Tex., sponsored by Dallas Journal
Other tie-ups with the following newspapers: Boston Traveller,
Boston Herald, Denver Times, Rocky Mountain News, and
hundreds of others. Wire or write for open territory. In
preparation other new and novel short subjects.
Write today and get on our mailing list.
WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION
1540 Broadway - - - New York
^•.i
ind
THE
<r. May 9, 1926
-e^mk
DAILY
Developments in Presentations
OiVeeks for Stanley
Circuit to Include Chains
^^fa Acquired in Presentation
Route to Rival Publix
-'all, the Stanley Co. of Ameri-
he booking presentations into
irs, according to John J. Mc-
i the Acme Booking Offices,
y subsidiary.
esent, 14 houses are playing
1. ilhe expansion will come as a
il*!)f Stanley having acquired con-
ihe Mark Strand, Fabian and
..id and Clark theaters. It is
ated the Strand theaters in
ork and Brooklyn will become
Df the presentation circuit.
is talk that Fabian will supply
cks, the Ritz, at Elizabeth, the
at Passaic, the Mosque and
anton in Newark and a new
' nilding in Paterson.
\ is building a new Academy
i; in Baltimore. This theater
presentations. The Metro-
which showed presentations
operated solely by Harry Cran-
eturns to that policy next sea-
Rowland and Clark are build-
4,000 seat theater in Pittsburgh,
nakes another. In Philadelphia,
anley theater is the only house
)L presentations. There is some
t the Logan in that city will
\er to the new policy. Other
i,b will probably be the Stan-
il Atlantic City and the new Stan-
■ Camden. Several of the Mark
id theaters in Albany, Troy and
I o are possibilities. Should this
i|;o through, the new Stanley cir-
will cross paths with Publix
;w York City and Buffalo. In
of buying power, it will equal
)f Publix with an added advan-
performers will get their 30
in and around New York with-
eing compelled to travel across
ry.
aurice Diamond to Produce
urice Diamond, formerly of the
ng team of Diamond and Mc-
n, has abandoned vaudeville and
)roduce acts for picture and vau-
e houses.
Craft Joins Wilton
S. Kraft, well-known in the
ntation field, has joined the Alf
Hilton, Inc., agency. Kraft for
time conducted his own busi-
He booked special numbers
'name" attractions in picture the-
several years ago. before presen-
as were considered the attraction
now are for picture theaters,
t booked Victor Herbert, the Six
\-n Bros., Sascha Jacobsen and
Ben AH Haggin tableaux for
time.
Wilton Increases Staff
lomas F. Jackson has been put
harge of the production depart-
: of the Alf T. Wilton agency,
ig left Max Hart. Dorothy
is his assistant.
26 Warner Prologues
Scores Also Will Be Made For All
Pictures On Next Season's Pro-
gram— Sketches Planned
Prologues and scores will be made
for all of the 26 pictures on Warner
schedule for the coming year, the
new synchronization of pictures and
reproduced sound system being em-
ployed. This will enable exhibitors
every whcie, even in the smallest
hamlets, to have first-class presenta-
tions and music, Sam Warner point-
ed out yoLterday.
In connection with the presenta-
tions for "Don Juan," there will be
two five-minute sketches, one vocal
and onp instrum.ental. Following tliis
will be shown a 10-minute tabloid
in which will appear a cast of Metro-
politan Opera singers. Then a 10-
minute prologue appropriate to the
picture will be presented. The score
for the film will be recorded by an
orchestra of 90.
The next picture to be given a
musical presentation will be the sec-
ond Barrvmore, tentatively titled
"Manon Lescaut." "The Better Ole,"
Sid Chaplin special, will follow. Bar-
rymore will appear in the trailer plan-
ned for "Don Juan" and it is planned
to use other stars in similar capaci-
ties. A trailer has already been pro-
duced in New York with Rin-Tin-
Tin and his master, Lee Duncan.
10^ Weeks for Spizzi
Arthur Spizzi has increased his pic-
ture house circuit two and a half
weeks to a total of 10]4 through add-
ing the following theaters: Opera
House, Waynesburgh, Pa; Creamic,
East Liverpool, O.; H^ippodrome,
Marietta, O.; Camden, Parkersburg,
Va.; Virginia, Clifton Forge, Va.
Through Spizzi, the Ingenues, a
eir! band, will open at Biggio's Grand,
Steubensville, Ohio, Monday. Spizzi
has also booked "A Spanish Phan-
tasy," musif-al comedy, to open at
the Rex, Wheeling, Pa., Monday.
Stuart in Baltimore for Loew
Herschel Stuart, with Famous for
10 years, has become Baltimore rep-
resentative for Loew, taking charge
of the Parkway and Century, which
will be taken over from the White-
hurst interests Monday. Louis Sid-
ney, E. A. Schiller, Leon Flischman,
Miss A. H. Dorin and Lionel Keene
were in Baltimore early last week in-
specting the properties. Sidney is
now in Norfolk to attend the opening
of the State Mondav night. He re-
turns to New York directly after-
wards. .
"Irene" London Prologue
London — Horace Jud'^e, director of
publicity and advertising for First
National, -^'■ranged a mannonuin pa-
rade in "A Dream of Fair Women,"
the presentation staged in connection
with "Irene" vt the Hinnodrome.
Additional develovments in the
presentation field will be covered in
a forthcoming issue.
B 'way Presentations
Week of May 9
Capitol — "Balonese Warrior Dance,"
Doris Niles; Dixie Jubilee Singers;
prologue, "The Pirate's Cave," with
Vlasta Maslova, Russian ballerina, as-
sisted by Bayard Rauth and Capitol
ballet.
Rivoli — Instrumental novelties, Roy
Smock, prologue, "Alice in Movie-
land," staged by John Murray Ander-
,son, music and lyrics by Ruby Cowman,
with Mary Dell, Leo Tover, Jane
Overton, Four Aristocrats' Trio, Capt.
Macpherson, Tucker Curry, and Junior
Stars, composing Thelma Todd, Claud
Buchanan, Josephine Dunn, Thelda
Kenvin, Jeanne Morgan, Dorothy
Nourse, Irving Hartley, Greg Black-
ton, Robert Andrews, Charles Brokaw
and Iris Gray.
Strand — Mark Strand Frolic featur-
ing Brooke Johns with his Oklaho-
mans, novelty band, and Goodie Mont-
gomery; "Songs My Mother Taught
Me," Emily Day, soprano ; "Seren-
ade," Edward Albano, baritone; Mile.
Klemova and ballet ; novelty by male
quartette.
Warners — Virginia Blair, Charles-
ton dancer; Joseph Turin, tenor, "Ma-
cushla."
How B'way Does It
Capitol
The Capitol presentation is not receiving
the attention it has in the past. There is
an obvious cut-down and curtailment in the
conrpany of performers and settings which
undoubtedly reduces the production cost.
There are attractive numbers but the Capitol
has set such a high artistic statidard for
itself that patrons are apt to appreciate the
difference. "Campus Capers," the prologue
to the feature, was attractively staged and
entirely appropriate. (Five minutes).
The music at the Capitol is always a
treat. Last week's overture was especially
delightful. It was selections from "La Bo-
heme" by Puccini. (11 minutes).
This was followed by Marjorie Harcum
singing "Sweet and Low." She was seated
at a cradle with a lattice window for a
background. Decorative lamps and soft
lights prevailed. The scene faded into the
views of the South, thrown on the scrim
curtain, called "Sweet and Low" atid released
by New Era Films. The Capitol persists
in using the sectional scrim curtain with the
joins showing at times very plainly on the
picture. One person in the audience voiced
the opinion that the "screen must be cracked."
Doris Niles next did a "Hungarian Dance."
She was garbed in gypsy costume and the
backdrop presented a woodland scene. At
the rising of the curtain the dancer was seat-
ed at a camp fire with smoke giving the
realistic effect. (Three minutes).
Pietro Capodiferro, first trumpet of the
Capitol orchestra, rendered "Pyramids," by
Liberati. (Five minutes). The Capitol
Magazine (13 minutes) and the prologue
preceded the feature, "Brown of Harvard."
Metro-Goklwyn-Mayer production. (78 min-
utes).
Strand
Probably due to the extreme length of
the feature ("The Greater Glory" runs for
90 minutes) Joseph Plunkett did not have
the time to stage another of his lively Frolics
on last week's Strand program. "Regulars"
undoubtedly missed the variety of dances
by the Strand girls and the novelty stage
settings wliict have been the rule for many
weeks past.
There is a novelty number staged in con-
nection with the presentation of Irving Ber-
lin's latest song hit which, inci<lentally, failed
to take the .Strand audience by storm, or
jinything like it, Tlic presentation is effec-
tive and the setting very pretty but the song
itself is no "haunting refrain." Pauline Mil-
ler and John Quinlan offered the song. They
are seated in the fore part of the stage which
was set attractively with torches and com-
fortable looking green couches. The fore
part of the stage darkened and in an oval
frame, to the back, there was a fade-in ar-
rangement with Mile. Klemova and M. Daks
waltzing to the refrain. The ballet girls,
dressed in quaint ruffled dresses of pastel
hues, and perched caps, stood about the white
columns toward the back, these were fes-
tooned with garlands of flowers. The light-
ing was especially effective.
Kendall Capps, from the "Greenwich Vil-
lage Follies" did a dance number, and George
Lyons, harpist, appears again. His offering
was v/ell received, especially the harp jazz
number. Again the silhouette lighting ar-
rangement was used effectively. The "Frolic"
runs twelve minutes.
Rivoli
The Rivoli entertainment is not maintain-
ing the standard of lavishness and atmosphere
of spectacle that the new arrangement orig-
inally instigated. However, there are enter-
taining num'bers and while "Southern Mem-
ories," devised and staged by Paul Oscard has
no outstanding novelties, it was well received,
particularly the last number, "Minstrel Days."
The chorus, garbed in gold cloth overalls
and loose blouses, with high gold hats, per-
formed a clog dance which included some in-
tricate steps done on a flight of stairs. The
music in this hit had plenty of snap and
the cake walk went over very well. T"m
and Jerry Bell did some speedy steps which
also livened the number.
"In the Melon Patch," which opened the
"Southern Memories," had an appropriate
setting with plantation scene backdrop and
singers in plantation costumes. The usual
dance and vocal numbers were included. A
novel lighting arrangement in the final num-
ber made the performers appear in black
face makeup but when the white light was
thrown on the illusion was disclosed. (1,8
minutes).
The overture was "Rule Britannia" by
Wagner, and included the presentation of
"Songs of England," one of J. A. FitzPat-
rick's Famous Melody Series (12 minutes).
Earl & Bell, from Ed Wynn's "Grab Bag,"
in Italian make-up played banjos, danced
and sang and otherwise displayed consider-
able versatility. (11 minutes).
Rivoli Movievents, (eight minutes). Henry
B. Murtagh again urged the audience to
join in his "sing" festival but the audience
didn't seem to take kindly to the number,
"Horses." Murtagh did not jibe his music
with the words on the screen, which might
have been the reason. (Six minutes).
Universal's feature "Skinner's Dress Suit."
closed the program. (76 minutes).
Warners
Warners Theater imakes no presentation
splurge. The program is the routine ar-
rangement of feature, short reels and news
number with a vocal interlude.
"Naila," a jazz fantasy, an Arthur Lange
arrangement, is the overture (eight minutes) ;
News Weekly (15 minutes); "Scense and
Nonsence," a Krazy Kat Cartoon (nine min-
utes) ; Elfirda Wynne, sopratio, and Josef
Turin, tenor, in a duet from "Cavaleria
Rusticana" and the feature, "Hell Bent fer
Heaven" (.79 minutes) make up the program.
AMALGAMATED
VAUDEVILLE AGENCY
I
I
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City {
Phone Penn. 3580 |
i
— ^ ,\ ^
\>:" •'^ >-^
"V
1 92611
^.^
Th
.-•"-
he boom year for Short Features is here! And
Educational PictureSy setting the pace as usual, offer
a program that is bigger in number, more varied in
" character, and stronger in box-office appeal!
More lively comedies; short classics that will be
the true feature of the program; single-reel novelties
and cartoons that sparkle with life and add pep to
the bill!
And EducationaVs greatest program will be backed
up, for the benefit of your box- office, by an unprec- ^^^v^^^^^-^v^^
edented campaign of national advertising, with at
least twenty-five full page nlagazine, advertisements
::. appealing to six million motion picture patron^ .r-i
t_
\
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is-^i^s^
■>~r:r-J^
_>3»a
■^j^-rs^J?.- ■ ■ "'
'^^;v^-*2'^^5^
OPPORTUNITIES
FOR
EXHIBITORS
Exploit your Short Features. Get the full benefit of
^ducationaVs super^quality program and big adver-
tising campaign. Look over the field on the next
two pages — and get ready to book and boost these
added profit makers.
. =i-.
EDUCATIONAL'S GREATEST
TWO -REEL LINEUP!
~X^^-
*"v-
Featuring EducationaVs popular comedy stars
in brand new sparkling hits— and magnificent
new classic features in glorious natural colors*
^..^W
^.
•c
And one-reel subje^s !
Every one of EducationaV s single reel subjects is ^
^^^ real entertainment — never a "filler/' —^.
Here is a galaxy of snappy cartoons, coniedies,'C
novelties and news reels that is even greater in
variety and finer in quality* -^::^mBU^,,.
- - ^V-*-:
i^,
dveCat
Sullivan
11
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EDUCATIONAL
FILM EXCHANGES, Inc.
'resident
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THE
10
ic^an
DAILY
Sunday, May 5
A Little
from "L o t s'
By RALPH IV ILK
"f^AG men" have been thrown into
^ the discard. We mean that the
title has been ordered dropped by
producers and the new name is
"comedy constructors." The pro-
ducers feel "gags" should be applied
only to holdup men — and in more
icays than one.
* * *
Page the Lucy Stoners! "Mr. and
Mrs. James Kirkwood," "Mr. and
Mrs. Lowell Sherman," "Mr. and
Mrs. Ricardo Cortez," read ads in the
studio mechanic's ball program, with
no mention being made of the wives'
professional names.
* * *
J. Roy Hunt and his "reepohzay"
are back from Hollyivood. The
cameraman first used the expression
in France in 1910 while with Gau-
mont. It is his order to the elec-
tricians to save the juice.
^ ^ :);
Gilbert Frankau is to visit the Hol-
b'wood studios. The British writer
left the tobacco business to write
books. Simply a case of turning over
a new leaf.
* * *
Ray Lissner, Herbert Brenon's as-
sistant, is thought to be the young-
est and smallest assistant director in
pictures. He is 22 years old and is
less than five feet tall.
"Rin-Tin-Tin" is not popular — with
Senators. His arrival in the Pitts-
liurgh station caused a furore, while
Senator George Wharton Pepper, on
a campaign tour for re-election, was
overlooked, according to the Pitts-
burgh Press.
Dennis King, "The Vagabond
King," has been given a screen test,
li he photographs as well as he acts
and sings, he will be eligible to film
royalty.
Mai St. Clair is making rapid
strides literally, as well as figurative-
ly. When he swings up Park Avenue,
on foot, he makes Paavo Nurmi look
like a snail.
Kenneth Webb's "One of the Fami-
ly," is still lingering on Broadway.
He is the only director to be repre-
sented by a New York play this sea-
S07I. Webb is a Columbia graduate,
and among his fellow alumni are
William DeMille, W. P. S. Earle,
Ted Shane of the New Yorker, Dick
Watts, Jr.., of the Herald-Tribune
and William B. Davidson, actor.
Valuable feet, owned by stars, who
have made "short-cuts" across the
property opposite the Paramount stu-
dio, must find a new highway. The
property will be used for an apart-
ment building, which will house 236
families.
In Eastern Studios
Clark Robinson Art Director
Ray Rockett has appointed Clark
Robinson art director for "Paradise"
which will start at First National
May 17. Betty Bronson has arrived
from the Coast for the lead opposite
Milton Sills. Irvin Willat to direct.
On "Lew Tyler's Wives"
Harley Knoles is at work on "Lew
Tyler's Wives" for Famous Attrac-
tions at Tec Art 44th St. studio. In
the cast are Ruth Clifford, Hedda
Hopper, Frank Mayo, Helen Lee
Worthing, Robert Haines and others
To Finish This Week
Cutting on Johnny Hines' "The
Brovyn Derby" will probably be com-
pleted next week.
Beaudine to Direct Dix
William Beaudine will direct Rich-
ard Dix's next for Paramount, "The
Quarterback," which W. O. Mc-
Geeghan is writing.
Eden Gray in "Satan"
Eden Gray has been added to the
cast of "Sorrows of Satan."
Iris Gray in "The Show Off"
Iris Gray, of the Paramount School,
has been added to the cast of "The
Show Off," starring Ford Sterling,
Vvhich goes into production Monday
at Paramount. Lois Wilson, lead, is
here from the Coast.
Chanin's to Lease New Ho(*f*
The 4000 seat house whic ^
Chanin's propose to build at
way, 75th St. and Amsterdan
will be leased to outside interes
15 story apartment hotel is in(
1
Some New Incorporation! i
Albany, N. Y. — Nayor Amusement \
Yoiikers. Capital $10,000. To opera
ters. Incorporators, H. Nayor and A.
',',';«
Albany, N. Y. — ^Harrison Studios
Queens ; studio. Incorporators, R.
and F. Kalbe.
Albany, N. Y.— Goldbern Theatricall
York. Incorporators, M. Nassau )|
Bernstein.
Albany, N. Y.— W. H. Bump
New York ; stage draperies, scenic
etc. Capital $10,000. Incorporatfl'
Lowe, F. Frank and C. Langwith.
Albany, N. Y.— Henwillieii Co., N
Capital $50,000. Incorporators, H,
man and \V. Grossman. Attorney,
Frieder, 90 Nassau St., New York
fcitrs
llv in'
Springfield, 111. — Twin Lakes Theate
162 North State St., Chicago; theaters
corporators, M. Leonard, S. STegel a
Gevirtz. Attorney, Morris G. Leonai'd
cago Temple Bldg., Chicago.
Charlotte, N. C. — Warner Brothers'
thern Theaters, Inc.. Charlotte; to o
theaters. Capital $250,000. Incorpoi
C. Tillett, .1r., F. Kennedy and D. Sp.
Columbus, O. — Pythian Theater Co.,ij
umbus, theaters. Capital $500, IncoK
tors, W. James, A. O'Ryan, J. O'Conna
Fager and F. Hyman.
Columbus, O. — The Myers Lake Park)
Canton. Capital $500. Incorporator*
Sinclair, H. Rosenberry, R. Burt, C.
clair and H. Armstrong.
A BLAZING LOVE DRAMA I
m HALF CASTE
SENSATIONAL SOUTH SEA ROMANCE
I
WITH
A THRILL A MLNUTE
A GREA T PL A Y
A Greater Picture
National
Theatre NOW
THE
■May 9. 1926
S^^
DAILY
11
HI
Theater Equipment and Management
Is Stage Effects
111^1 Sciopticon Reproduces Run-
Water, Clouds, Rain and
»<■ the Like
' Jthe advent of prologue pres-
3 in motion picture theaters,
ji-^ighting and staging have be-
i'tB.iiversal problems with man-
~3t fully acquainted with that
the show business. Good
is as much a part of an act
lestration as the presentation
id a good showman can oc-
Jiy influence his audience with
;Jting arrangement so that the
in itself mediocre, is carried
long time the Kleigl Bros,
id on the market a nitrogen
jn which has gained extensive
motion picture houses requir-
jrt range work and effects.
lit has all the advantages of
lamp unit and can be used
e rear of a transparent drop,
16 wings to show the effects
drop, or from the front of the
It is capable of producing
ects as running water, falling
snow, moving clouds and
us others. It can also be used
otlight.
sciopticon is similar in con-
n to the spotlight. The hood
nted on a telescopic stand so
effect can be turned in any
n' desired. The hood con-
five inch condenser, while a
five inch condenser is pro-
1 a holder which slides in
and is attached to the hood
screws. The effect mechan-
nsists of a combination of ro-
mica discs driven by clock-
The objective lenses are 3^4
in diameter.
Vojector Device
;w microscope designed for the
projection machine manufac-
has been placed on the market
: Bausch & Lomb Optical Co.
istrument, just perfected, is ca-
of measuring with accuracy to
one ten thousandth of an inch,
laimed.
ile this precision has been ob-
by the use of other means in
echanical field, the work is slow
edious due to constant measur-
Occasionally, too, this fine de-
is not obtained, with the result
lerfection cannot be assured,
projectors long in use. the shut-
usually the first to be affected
inaccurate measurement. This
s a slight shaking and what is
lonly known as a "dancing" pic-
on the screen. The manufac-
; believe its use will eliminate
loubt about precision in measur-
rojector parts.
Progress
An extremely interesting re-
port on progress made in the
technical development of the
industry in the past six mionths
was rendered at the Society of
M. P. Engineers' convention in
Washington this week.
The highlights, containing
valuable suggestions to exhibi-
tors are reproduced on page 3
this issue.
2,000-Hour Lamp
Dua-Lite Bulb, Now on Market, Said
to Reach New Heights in
Durability
A doui)le filament lamp, known as
the Dua-Lite, has been introduced to
theater owners by Charles S. Goetz
and Marray F. Beier operating as the
Dependable Lamp Co. at 729 7th Ave.
The lamp is reputed to burn 2,000
hours as against 800 hours of life al-
lotted to other types of electric bulbs.
With two important exceptions, the
lamp is constructed like any other
bulb now in use. The first departure
is the arrangement of two filaments
inside the bulb. These function indi-
vidually and are controlled at the
contact end separately. The second
difference is the structure of afore-
mentioned contact pointsr
The glass casing of the new btilb
is guarded against vibration by hard-
ening at a freezing temperature. The
filaments are made of a sturdy soring
wire and in ordinarv use is almost
unbreakable, it is said.
While most lamps lose power, and
therefore cause a loss of current,
when they begin to burn out, the
Dua-Lite is said to maintain its power
evenly to the end.
Filmlab Inc., Moving
Filirilab Inc., will move from 203
W. 40 St. to their new offices and lab-
oratory at 130 W. 46 St. Monday.
In the new location they will have a
canacity of 100.000 feet weekly. A
title department has been added and
the company will specialize in small
releases negative developing, first
nrintinr' and titling The niant wil'
be in charge of W. J. Westbere
vice-president and secretary. J. H
Bursch is president and treasurer.
Acoustics
Many Problems Face Theaters —
Some Pointers on How to Avoid
Unnecessary Difficulties
Elaborate orchestrations and pre-
sentations being the vogue among
theater managers now, a few words
on proper acoustical effects cannot
go awry. The finest voice or musical
instrument cannot compete with dead-
ening or refractory echoes caused b>'
incorrect acoustics.
The study of acoustics has led ex-
perts to the conclusion that while
there are a few guiding principles
each house is its own problem, since
no two houses are built alike. Hard
surfaces, sharp, protruding angles
and dee-" -^Pires are some of the ele-
mentary things to be avoided in the
consideration of acoustical effects.
However, only the most carefu'
study of a given theater can deter-
mine what is best for it. Tn some
instances it has been found that the
tvpc of material used in the construe
tion is responsible for the poor sou't''
conveyance. In others, a mere shift
ing of an innocent looking piano has
proved effective.
In this connection it is interesting
1o note ■.! e development of a resonant
orchestra platform. This is con-
structed from a good erade of wood
put together in box-like fashion at
the base of the o^rchestra pit. The
music produced in the pit is sent
through the theater with more beauly
and resonance, it is reported.
Columbus Carbon Distributors
New Kensington Pa. — S. Haimo-
vitz of tlie Columbus Amusement Co
has become distributor of the Ship-
Kino Carbon Co. of Austria in Penn-
svlvania, Ohio, West Virgina and In
diana.
leoe BUTTONWOOD
PMILADBUPHIA.PA
Obtain Building Contract
Moberlv. Mo. — The Fberhardt
Construction Co. of Salina, Kas., has
contracted for the construction of
the New Grand to cost annroximatcly
$50,000. George W. Sparks is owner
Fire in Display House
Pittsburgh. Pa. — Considerable d-im-
aore was done thp Theater Lobby
Disniav Co. of 1000 Gibbon St.. re-
cently, when fire of undetermui^d or-'-
trin nearly burned ont the entire in-
terior. Damage partly covered by in-
surance.
Reducing Lamp Heat
Heat Resisting Glass and Amperage
Cutting. Said to Decrease
Fire Causes
Two suggestions for the prevention
of common causes of fire in the pro-
jection booth have been made. Both
deal with the reduction of heat cre-
ated by arc lamos, which in turn
lessens susceptibility of the film.
The simplest of the two methods
is this: Just behind the ffate aperture.
a heat resistine- gla^s is placed in a
small groove to deflect or "absorb"
much of the heat before reaching the
f.lm. In pyrometrie tests, it was
found that at l.^i ampprps. the eate
heat is reduced from 340 degrees C
In 190 degrees C
Ifrnition of film is often caused by
feediniT the arcs an excpss of amper-
:'ee. Tb's produces such strontr rav^
that within a short time thp grate is
red hot. To o^'errome this, a nro-
iectioni«t should determine bv test';
iust what amount of amneraere i'^
necessary to produre the proper
s'-reen luminosity. The amperaiTc
should never be brought beyond that
stage.
Peterson Quits Gallagher Co.
Chicago — Harvey E. Peterson, part
owner of the Gallagher Orchestra
Equipment Co., 3235 Southport Ave.,
has withdrawn, leaving Richard D
Gallagher sole owner, it is an-
nounced.
Ticket Supply House Moves
The World Ticket & Supply Co.,
Inc., handling Simplex Ticket Regis-
ters and theater tickets, has moved
to larger quarters at 1,600 Broadway.
J. C. Eraslen is president and general
nanager.
QUALITY PRINTS
Titles and Negative Developing
Release Printing Our Specialty
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
The "SUPERLYTE"
the latest and finest creation in Studio
Lamps. Silent — Steady — and intensely
powerful — Entirely Automatic
MAX MAYER
Electrical Engineer
I 218 W. 42nd Street N. Y. C.
OPEN
THAT DOOR-
fa
of DARKNESS
and enter into
eternal SUNSHINE!
Saland's prints are noted for
their brilliancy and lustre
SkU^^
Film Laboraloriet, Inc.
Phone Bry. 0825
LOBBY FRAMES
or THE BETTfeR KINO
LIBMAN-SPANJER CORP
1600 Broadway
Tel-Chk-kering 55SO
New York City
Show Roiini
VSi
HOLLYWOOD
HAPPENINGS
:S^BlUDSTREET
o/'FILMDOM
«RE(OCMIZED
Authority
By
Harvey E. Qausman
Telephones: Drexel 7,000 and Washington 9794
Sunday, May 9, 1926
Ambassadot
Schertzinger Gets "Peter Grimm"
"The Return of Peter Grimm" has
been assigned to Victor L. Schert-
zinger who will direct it following
the completion of "The Lily."
Roach Signs Helene Chadwick
Hal Roach has signed Helene
Chadwick and will feature her in a
college story.
In Denny's Next
Oscar Beregi and Ethel Wales have
been added to the cast of "Take It
From Me," Reginald Denny's latest.
M-G-M Sign Lewin
Albert Lewin has been placed un-
der a new contract by M-G-M.
De Lacey Finishes Tyler Picture
Robert De Lacey has completed
"The Masquerade Bandit," starring
Tom Tyler, for F. B. O., and is now
cutting.
Anthony Titling "The Show World"
Walter Anthony has finished titling
"The Show World," Lois Weber's
picture for Universal.
Two More at Fine Arts
Colleen Moore and Anna Q. Nils-
son and Lewis Stone will make their
forthcoming First National produc-
tions at Fine Arts.
Custer to Start Another
Bob Custer will start soon on his
next for F. B. O., "The Heart of a
Cowboy," under supervision of Jesse
J. Goldberg. Jack Nelson will direct.
"U" Promotes Two to Directors
Two assistants have been promoted
to directorial positions at Universal
City, Lou Collins and George Hunter.
Collins is directing Curley Witzel and
Hunter is filming westerns with Fred
Gilman.
Dick Talmadge Finishes Second
Richard Talmadge has completed
his second picture for Universal re-
lease, "The Better Man." Ena Greg-
ory is feminine lead.
Fox Starts "Womanpower"
"Womanpower," Fox version of
Harold McGrath's story, "You Can't
Always Tell," has started under direc-
tion of Harry Beaumont with Kath-
ryn Perry, William Walling, Ralph
Sipperly and David Butler.
Clive Brook Added to Cast
Clive Brook has been assigned the
lead role opposite Leatrice Joy in
"For Alimony Only."
Change Title of "Collusion"
"Midnight Lovers" is the screen ti-
tle of "Collusion," a stage play by J.
E. Harold Terry. John Francis Dil-
lon is to direct with Anna Q. Nilsson
and Lewis Stone in leading roles, for
First National.
Torrence Through with Famous
Ernest Torrence's contract with
Famous expires in June. He will
then free lance.
Gertrude Short's Contract Abrogated
Gertrude Short's five year contract
with F. B. O. has been abrogated by
ihutual consent.
Start "Amateur Gentleman"
"The Amateur Gentleman" will be
the second picture Richard Barthel-
mess will make on the Coast. It is
based on a story by Jefifrey Farnol.
Dorothy Dunbar, Brandon Hurst,
Gardner James, Billie Bennett, J. Ed-
wards Davis and Sidney Degrey are
in the cast.
Harry Langdon Starts
Harry Langdon started filming of
"The Yes Man." Frank Capra, for-
nierly Langdon's chief "gag" man, is
directing.
Colleen Moore Back
Colleen Moore took a short vacation
after finishing "Ella Cinders" during
which Director Alfred E. Green com-
pleted preparations for "Delicatessen."
Thus far announced for the cast are
Jean Hersholt, Dorothy Seastrom and
Arthur Stone.
"U" Renames Actor
Edouard Regino has been renamed
Edouard Raquello. He is under con-
tract for LTniversal.
Finishing "Married Alive"
"Married Alive," Fox version of a
Ralph Straus story, is nearing com-
pletion. Emmett Flynn is directing
Margaret Livingston, Lou Tellegen
and Matt Moore in principal roles.
Cohn Cutting "Spangles"
Martin Cohn, who edited "The Mid-
night Sun," is cutting "Spangles," the
circus film which was made jointly
by Universal and Arthur Beck Prod
Ryerson Adapting for Coogan
Florence Ryerson is adapting
"Johnny Get Your Hair Cut," Jackie
Coogan's new picture which will be
filmed in Latonia, Ky.
Start "The Fire Brigade"
William Nigh is filming "The Fire
Brigade." Charles Ray and Marce-
line Dav are featured. Lionel Barry-
more, Tom O'Brien. Eugenie Bes-
serer, Warner P. Richmond. Bert
Woodruff, Vivia Ogden, DeWitt Jen-
nings and Dan Mason are in the cast.
Neilan on "Diplomacy"
MaVshall Neilan is rounding up his
cast for "Diplomacy" and will start
on this Paramount production next
week. Blanche Sweet ha<; be'^n as-
signed the star nart, while Gustav
von Sevffprtitz. Arlette Marchal. Tidip
Swavne Gordon. David Mir and Neil
Hamilton are in the cast.
New 'Phones In
The new telephone numbers
at THE FILM DAILY'S Am-
bassador Hotel quarters are:
Drexel 7000.
Washington 9794.
Make a note of this now for
future reference.
Esther Ralston with Cani
Esther Ralston will play o
Eddie Cantor in "Kid Boots."
duction to start June 7.
Its
Robbins Joins Fox
Jess Robbins has joined the Fox
comedy directorial force. He .will
direct "Babes in the Jungle" with
Hallam Cooley and Joan Renee.
Fox Moving
Fox is moving into the Westwood
studio by degrees. It will probably
be a year or so before everything is
transferred to their new home. It is
said $200,000 has been spent to date
for permanent sets and electrical
plant. An administration building
will be erected.
Brown Lloyd Scenarist
A. Seymour Brown has joined Har-
old Lloyd to write scenarios.
McNamara May Do Series
Tom McNamara, cartoonist, has
been asked by an Eastern syndicate to
produce a series of kiddie pictures for
exclusive showing in children's thea-
ters.
George Stout Made Studio Manager
Harry Cohn of Columbia has ap-
pointed George W. Stout studio
manager.
First for Buddy Roosevelt
Lester F. Scott. Jr., has selected
"The Dangerous Dub" as the first of
the Budd}^ Roosevelt features for
Associated.
Priscilla Dean Injured
Production on "The Speeding
Venus," Metropolitan Prod., is tem-
porarily held up while Priscilla Dean,
recovers from a sprained ankle.
F. B. O. Buys Two New Stories
Two originals have been purchased
for Alberta Vaughn's first starring
series of feature pictures for F. B. O.
The tentative titles are "Collegiate"
and "War And Helena." Jean Du-
pont wrote the former, while the lat-
ter is by Lila Gidley and Kay Cle-
ment.
Melford Completes Cast
Director George Melford has com-
pleted the cast for "The Flame of
the Yukon." in which Seena Owen
has the title role. Arnold Gray,
Winifred Greenwood and Matthew
Betz, are in the cast.
Evelyn Brent Finishing Fifth
Evelvn Brent is completing the
fifth of her series for F. B. O. It has
been made under tentative title of
"The Jade Cud," and was written by
Chet Withey, her director.
Johnston with Sennett
John LeRoy Johnston has bej
pointed publicity director fc'l
Mack Sennett Studios.
■1
Marcin Back at M.-G.-M|
Max Marcin has returned
M.-G.-M. studios where he will
mence work on "I Can Do Itf
Cliff Smith on Puffy Seri«l
Cliff Smith is back at Unij
City as a comedy director aniW t
started production on a new seiK
short subjects starring Charles |ij
Arthur Lubin with F. B. ("
Arthur Lubin has been sign(
F. B. O. for the male lead in "K 4
Kitty Kelly."
Denny in "Cheerful Fraud" jj^i
Harvey Thew is adapting
Cheerful Fraud," Reginald Del
next for Universal. Hi
To Start "Frisco Sal"
"Frisco Sal," an original b;i
Cohn, will shortly go into prr
tion at M.-G.-M.
"Gigolo" Cast Completed
Director William K. Howard
completed the cast of "Gigolo
which Rod La Rocque is to star,
byna Ralston has been borrowed
Harold Lloyd for the feminine i'
Louise Dresser, Cyril Chadwick ii
George Nichols, complete the c
Added to "What Price Glorya
Barry Norton, Phyllis Haver. E|
Barrie and Matilda Comont
been added to the cast of "What 1
Glory," for Fox.
To Join Brown's Technical Stj
Bernard Moore, cameraman, le >
for the Coast this week to join
echnical staff which Clarence Br
will use on "Trail of '98" for M.-G
Withey Directing Frederick
F. B. O. has announced the c
plete cast for "Her Honor the C
ernor," Pauline Frederick is star
Others include Greta Von Rue, 1
Santschi, Carrol Nye, Stanton H'
Boris Karloff and Charles McHt
Chet Withey is directing at
Hollywood studios.
Henley in Cutting Room
Hobart Henley is cutting and e
ing his recently completed prod
tion, "A Certain Young Man," wb
was filmed under the title of "I
lamy the Magnificent."
Mabel Normand to Start June
Mabel Normand will return to (
Hal Roach studios June 10 to st
her next picture.
fHE
la
May 9, 1926
J
-Pa^
DAILY
13
PARIS
LONDON
PRAGUE
OSLO
The World's Markets
BERLIN
BUENOS AIRES
ROME
MOSCOW
''J" in Germany
-xchanges for That Country
Utiiers in Central ii^uro-
pean lieit
—It IS understood here that
;1 will open Its own ex-
m Central Jtiurope. riead-
will be maintained in bernn.
\ b impossible to secure any in-
; ju trom Universal regarding
c dispatch.
I ms Imitate "Movie Season"
— I'oliowing out the general
reater Movie Season, liaden-
i he watering resort, is plan-
liim week which is to take
i ly 5-12. Most of the latest
as are to be screened, and
I popular German stars will
ersonally. 'i he close of the
II be marked by a banquet.
Opening Foreign Offices
ilield and Clarke have opened
ice at 35 Piccadilly Mansion,
>l>ury Ave., to handle, Ameri-
!i irt reel product. Thej- are
pening an office in Japan, and
to have branches soon in
and Berlin.
Sold to Butcher's
eld and Clarke has sold the
rights to "North of Nome,"
lind Husbands," "Hill Folks"
Devil's Masterpiece" to Butcher
Service of London.
London
By ERNEST IV . FREDMAN
lie Film Renter and Ai. P. News
.iidon — Marcus Loew is to be
red a luncheon by the trade and
ident with his arrival here "The
Parade" is going into the Tivoli
Paul Whiteman's orchestra on
ame bill.
* * *
e British First National studio
oreham Woods is progressing.
e are two stages almost com-
d on the 40 acre tract. A lak.
an acre in area, is being con-
ted to supplement studio tanks.
* * *
le next meeting of the C. E. A.
take place on May 12 when blind
ing will again be discussed.
* * *
aham Wilcox Prod., following
jletion of "Bindle," has signed
[lias Bentley to make a picture,
h Grainge, a Leeds renter with
cshire backing, is also engaged in
uction.
* * *
the Daily Mail, Claude Brown,
ler censor in Bengal says:
\merican films are damaging British
ge throughout India. I had ample proof
lis during the time I was engaged as
censor in Bengal. It must be realized
to most Indains a white man is an Eng-
an. Consequently pictures showing the
sides of life, according to Hollywood,
ccepted aS representative of ideas, man-
anij habits among the British."
Impetus to Theater Building in Europe
Seen As Result of America's Initiative
DISCUSSING the effect of important American distributors in
annexing theaters in European capitals in limited numbers,
"The Wall Street Journal" foresees Continental financial interests
following this lead with additional theaters.
"Ihe European film theater," reports this publication, "has
been to date a small, dirty, unsavory affair which did not draw
a good class of people, somewhat as American theaters were
fifteen years ago. It is believed that modern houses of the
American type, in which the tipping evil, a serious disadvantage,
is abolished, will create a new and profitable clientele and larger
film rentals. European capital is already following the lead of
the American's in erecting large theaters. It seems probable that
income from European markets will be enormously increased
within the next few years."
What France Wants
Outlook for American Pictures — Why
American Pictures and Stars Go
Over or Flop
By Anangement With
•■LA CINEMATOGRAPHIE FRANCAISE"
Paris — Most Parisian concerns are
"marking time " and not making
much, it any profit. There is about
to be a Hood of trade shows of
American films, some of which are
by no means new, except to France.
Fox recently had a "week," and
now Gaumont-Metro-Goldwyn, First
National and Universal are to follow
suit. By the middle of May the
American showing will practically be
over; but before this date, and after,
many new French productions will
be shown. French exhibitors, or at
least the Parisian ones, will certainly
not fill up their vacant dates with
American films before seeing French
offerings.
A French cinema cannot be run
by showing only American films, as
is the case in England. Certain
American renting concerns have been
compelled to buy a few French pro-
ductions, or otherwise, in certain dis-
tricts, they would not have obtained
any bookings whatever. The attrac-
tion of American films to French
cinema-goers lies, firstly, in the per-
sonality of the star, and secondly in
the beauty of setting and photogra-
phy. Story goes for little, because
in the majority of cases the scenario
is strange and unreasonable to the
Latin mind. The type of American
film which meets with most success
is comedy and particularly so if
played by players like John Gilbert,
Adolphe Menjou, Willard Louis,
Norma Talmadge, Pauline Frederick
or Norma Shearer.
New German Productions
Berlin — Max Mack has produced a
comedy featuring Warwick Ward.
Terra has released another feature
comedy, "Nanette," directed by Karl
Boese, with Vivian Gibson in the
cast. Other releases are "Princess
Trulala," an Eichberg production,
and "Frauen der Leidenschaft," a
Bruckmann production.
Ufa Active
German Producing Organization Has
Several Features Actively
In Work
Berlin — Ufa is more active than it
has been for some months past. Out-
standing are "Metropolis," directed
by Fritz Lang and almost finished,
and "Faust," an equally big produc-
tion directed by F. W. Murnau, star-
ring Emil Janings and Gosta Eck-
man.
Others are "Modern Madame Du-
barry," produced by Alexander Korda
and starring Maria Corda with ex-
teriors made in France and Spain;
"The Champion Boxer," produced by
Dr. Guter; "Cheer Up, Charlie," pro-
duced bv Dr. Robison; "Fire," an
educational produced by E. Wasch-
neck: "The Vaudeville Girl," directed
by Hans Schwarz.
Four Henny Porten productions
will be made this year, all produced
by Karl Froehlich. Rex Films are
producing under direction of Lupu
Pick a feature starring Ernst Reicher.
Greenbaum Films also have a feature
in work, and Karl Boese is producing
for National Films a well known
German novel called "Kubinke "
Embezzlement Charged in Russia
Moscow — A number of motion pic-
ture people have been arrested here,
about SO having been arraigned in
court for embezzlement of Govern-
ment funds.
600 Theaters for U.G.I.
Italian Company Increases Capital —
American Distributors Opening
More Exchanges in Italy
Rome. — U. C. 1. — the Unione Cine-
matografica Italiana — has increased
its capital from 45 to 60 million lire.
They have also acquired a number of
theaters, their holdings now totaling
600. The most recent purchase was
the Diana, in Palermo.
Paramount has opened a branch of-
fice in Naples, covering Southern
Italy. M.-G.-M. now has an exchange
in Naples and First National has
formed a new corporation here with
Cav. Dem. Cazzulino as its head. He
is one of the oldest film men in this
country and is the owner of the Bor-
sa, in Turin.
German Imports and Exports
Berlin — Official figures for Febru-
ary show imports of unexposed film
were 216,900 ft; imports of exposed
film 1,446,600 ft. of prints, and 164,400
ft. of negatives; exports of unexposed
film 29,898,990 ft; exports of prints
3,865,200 ft, of w'hich 71,400 71,400
went to Great Britain; export of ex-
posed negatives 100,200 ft, of which
14,100 went to America. These in-
clude the Ufa product.
America Leads in Czecho-Slovakian
Prague — A report on the Czecho-
Slovakian market in 1925 shows that
the United States supplied 777 films
and Germany 282. Thirteen Ameri-
can pictures and fourteen German
productions were banned by censors.
The importation of French, Italian
and Austrian films has rapidly de-
creased.
Berlin
Berlin — Richard Eichberg has been
engaged by Ufa to direct a series.
He was formerly an independent pro-
ducer.
* * *
Mary Pickford and Douglas Fair-
banks arrived here on the 4th, to
attend the premiere of "Little Annie
Rooney."
* * *
"The Iron Horse" is being shown
here in Germany.
CAPITAL PRODUCTION EXPORTING CO., Inc.
"Productions of Merit"
INTERNATIONAL FILM DISTRIBUTORS
NOW RELEASING SIX WHIRLWIND COMEDY DRAMAS
Starring Earle Douglas— The King of Speed Kings
First Two Now Ready
"HERE HE COMES" "KEEP GOING"
Cable Address
PIZORFILMS
New York
THE
■c^m
DAILY
Sunday, May 9,
\ Corinne Griffith in
"M^emoiseUe Modiste"
Prod.isAsher, Small and Rogers
Dht.: First National
LIGHT AND BREEZY. SENDS
OUT A GALE OF GOOD,
SURE-FIRE COMEDY. ADAP-
TATION OF OPERETTA
MAKES FAR BETTER PIC-
TURE, THAN IS USUALLY
THE CASE IN MUSICAL PLAY
ADAPTATIONS.
Star "What it takes to hang
clothes on, she's got." Thus a title
verj' aptly, if not elegantly, des-
cribes Corinne Griffith. She cer-
tainly wears some dazzling affairs
and is sure to keep her feminine
admirers in raptures, to say noth-
ing of fascinating the men.
Cast Willard Louis, as the big
banana man from St. Louis, is the
comedy hit. Norman Kerry, the
necessary hero but little else. Dor-
othy Gumming splendid.
Type of Story Gomedy; adapted
from the operetta, written by
Henry Blossom, and composed by
Victor Herbert. So often musical
plays fail to make the grade, and
it is usually because the spoken
comedy lines of the play are miss-
ed in the "silent" version and also
because of the absence of the mu-
sic. However, in "Mademoiselle
Modiste," the comedy gets over.
Ralph Spence has written about as
breezy a lot of sub-titles as have
come to Broadway in many a day.
They would get laughs on a cold,
typewritten sheet. Then the mu-
sical accompaniment, well known
Victor Herbert melodies, are ren-
dered. Plus this you have the en-
gaging and fashionable Gorrine,
and behmd it all a capable direc-
torial hand. Robert Leonard has
given this his best, and some of
his comedy touches are brilliant.
That in which Willard Louis mis-
takes the patronizing glances of a
French male modiste and hastens
to assure him, through very definite
pantomime, that he's all wrong, is
a gem. The story concerns the
partnership arrangement between
Hiram Bent of St. Louis and Fifi
of Paris. They open a fashionable
shop, with Fifi the lure. Etienne,
her lover, mistakes her relations
with Hiram, but after amusing and
interesting complications the lovers
are happy.
Box Office Angle Here's one
good one coming your way, if you
get your order in. Should go over
big and will benefit by word-of-
mouth advertising.
Exploitation And again your
trailer will do the trick. Include
some of the wise-cracking Ralph
Spence sub-titles and you can make
your promises for laughs. The
picture has a fine share of them.
Play up Gorinne Griffith's name
and tell them they'll enjoy this ev-
ery bit as much as "Glassified."
Direction Robert Z. Leonard;
first rate.
Author Henry Blossom
Scenario Jane Murfin —
Ghas. Whittaker.
Continuity Adelaide Heilbron
Cameraman George Barns
Photography Very good
Locale Paris
Length 6,230 feet
"Paris At Midnight"
Prod. : Metropolitan Pict. Corp.
Dist. : Producers Dist. Corp.
UNUSUAL THEME THAT HAS
MANY INTERESTING SITUA-
TIONS BUT PLOT SUFFERS
FROM RATHER LOOSE CON-
STRUCTION. SEQUENCES DO
NOT DOVETAIL SMOOTHLY.
SOME FINE PERFORMANCES.
Cast. .. .Lionel Barryjnore first rate
as the man of mystery and suspect-
ed of being an escaped convict.
Mary Brian pleasing as the girl he
befriends. Edmund Burns suitable
as her lover. Jetta Goudal attrac-
tive.
Type of Story. . . .Dramatic romance;
adapted from Balzac's "Pere Gori-
ot.' Frances Marion undoubtedly
had a vast amount of material to
whip into shape when she tackled
Balzac's novel and considering the
many threads of the story "Paris At
"Midnight" manages to remain
comprehensive though the construc-
tion is loose and the sequences not
closely connected. There is the
unfortunate old Goriot whose
daughters live in luxury on his
money while he subsists on board-
ing house fare; there is the crafty
Vautrin, suspected convict, a man
of mystery and yet lending a hand
to the unfortunates about him;
there is pretty Victorine, another
boarding house victim, whose weal-
thy father refuses to acknowledge
her because she looks like her
mother who deserted him; there is
Eugene, the artist, who is poor but
loves Victorine. It has taken di-
rector Hopper considerable time to
establish a definite relationship be-
tween these various people and
when finally he does, the develop-
ment is a slow procedure which in-
cludes the efforts of Goriot's
daughter to ensnare Eugene but who
recognizes her ill treatment of her
father and shuns her. Eugene
loves Victorine and Vautrin, the
mystery man of the boarding house
tribe, acts as peacemaker for all
hands. His efforts to reconcile the
unhappiness of the various charac-
ters are rather long drawn out.
Gutting in the latter reels would
speed the action and greatly im-
prove the picture's general enter-
tainment value.
Box Office Angle.... A rather diffi-
cult one to figure. Gomplicated
story may prove too much for some
folks but if they like to have some-
thing to think about it may do
nicely.
Exploitation .... Gertainly the title is
alluring even though it is not quite
pertinent. There is a Parisian orgy
staged, which may have been at
midnight, and thereby served as a
fitting excuse for the title. Plenty
of fine names in the cast with Jetta
Goudal, Lionel Barrymore and
Mary Brian heading it off.
Direction E. Mason Hopper;
not enough attention to story de-
velopment.
Author Balzac
Scenario Frances Marion
Cameramen NorUert Brodin
and Dewey Wrigley
Photography Good
Locale Paris
Length 6,995 feet.
"Brown of Harvard"
Me tro-Goldwyn-Mayer
CORKING GOOD ENTERTAIN-
MENT. PLENTY OF COL-
LEGE PEP, HUMOR AND EN-
THUSIASM THAT WILL
MAKE IT WHOLLY AMUSING
AND PLEASING FOR ALL
CLASSES.
Cast. . .William Haines has by far the
best opportunity he ever had and
gives his best performance as Tom
Brown. Fine in the part. Jack
Pickford good as a "softy" but
loyal pal of his hero, Tom. Mary
Brian pleasing as the girl. Francis
X. Bushman, Jr., typical good look-
ing college lad and others, David
Torrence, Edward Gonnelly, Mary
Alden, Quinn Williams.
Type of Story Comedy-drama;
adapted from Rida Johnson
Young's play. Tom Brown is a
freshman at Harvard (as fresh as
they come.) And yet Tom is lik-
able with all his wise cracks and
smart stunts. William Haines cer-
tainly puts this one over in fine
style. Jack Gonway is to be com-
plimented upon the way he handled
Haines, and the story in general. It
is interesting all the way and with
the exception of a touch of pathos
in the death of Tom's timid pal,
Doo, it is mostly a cheery party.
This death didn't seem quite nec-
essary, but that is not important. It
does serve to provide the well
known blend of laughs and tears
and one girl in the Gapitol audi-
ence enjoyed it because "Jack Pick-
ford always could make her cry,"
and she seemed to get a kick out
crying. So that's that. But "Brown
of Harvard," is mostly laughs. It
is all college atmosphere, humor,
sport, hardship and the rest. It
screams Harvard from start to fin-
ish but at that is not likely to make
any hard feelings among Eli root-
ers. Yale does come in — to win in
the boat race, but to lose in the big
football climax when Brown makes
his spectacular touchdown scoring
up six to Eli's three. Gonway in-
jects a lot of pep and spirit in these
last sequences and they get over in
great shape. Of course, Brown
comes through with flying colors,
a real grandstand hero, with the
girl and the whole "crimson" root-
ing for him.
Box Office Angle... Good entertain-
ment and for any good crowd. Need
you know more?
Exploitation. . .You can talk about the
old stage play and promise them as
thrilling, if not more so, screen ver-
sion, replete with thrills, romance,
comedy and all the rest that go to
make first class etntertainment.
Talk up William Haines and his
good work and you have Jack Pick-
ford's and Mary Brian's names to
use also. Gollege atmosphere readi-
ly suggests plenty of presentation
and exploitation stunts.
Direction Jack Gonway;
very good.
Author Rida Johnson Young
Adaptation by Donald Ogden
Stewart
Scenario A. P. Younger
Cameraman Ira Morgan
Photography Good
Locale Harvard University
Lengtii 7,941 feet.
"Hell-Bent Fer Heav
Warner Bros.
111'
»llt
MOUNTAIN FEUD ST(
WITH PLENTY OF G
ACTING AND SOME EFI
TIVE ACTION. PLOT
WHOLLY CONVINCING
QUITE ABSORBING.
Cast. . . .Gardner James handles
hcult role rather well althoug
casionalJy he overacts. Patsy
Miller pleasing and John ri,
likable as the soldier just
Ircin t^ ranee. h,velyn Selbie
the real acting. As the mou
woman, mother of the soldier
does hue work. Gayne Whi
good and others Wilfred Is
james Marcus.
Type of Story Drama. The '•
lina mountains serve as the 1
for this feud story that deals i
mance, occasional humor, int :
and the clever villainy of a )
ious semi-maniac. It is a fre
theme, not always convincing,
perhaps taxes your credulu
some of its sequences, and yet
is a compelling torce that hold
interest to the end. The keen
malicious plotting of the fan; i
hired man, prompted by jeali ,
is the dominating situation. .;
builds his scheme craftily tows ii
climax in which he dynamites a i
and seeks to rid himself of his •
mies in the torrent that ensues. ;
character of Rufe is slij-
overdrawn but his well-laid i
of revenge will hold them alh
way. J. Stuart Blackton has 4-
died the _ story splendidly and i
character development throug t
is well worth following. The a
sphere and locations are exce t
and the assembled cast particu i'
fine. The story concerns the fi
ish jealousy of Rufe, a hired '.
when he finds Jude in love with
Hunt. He masks his cunning
hind a psalm-singing mien and
cites a reopening of a feud betvil
Jude's brother and Sid. When
fails he wrecks the dam, hopin
get rid of Sid. His elaborately
plan fails utterly and results ii
own death and the reunion of
and Jude.
Box Office Angle Will enterta
good many, especially those
like a plot with intrigue and
matic action.
I
Exploitation You can talk _,
the story and its half-crazy vil
a type that is fairly new, and n
trailer showing the explosion of
dam. Good names in the cast
good acting by a uniformly
cast. Use J. Stuart Blackton's n;
in your announcements.
Direction J. Stuart Blackton; \
good.
Author Hatcher Hug
Scenario. . . .Marian Gonstance Bl;
ton.
Cameramen Nick Musuraca, V
Adams.
Photography First i
Locale Garo
Length 6,578
da May 9, 1926
THE
Tom Mix in
Tony Runs Wild"
Fox
zt&y of the "great open
p;:es" and tony in a
/id horse role that
,l;dws him to share
[Q ORS with TOM MIX.
...Sports a new and startling
of "what the men are wear-
(in cowboy uniforms.) Tom
rtainly a fashion plate among
oy heroes.
...Tony, shined up and look-
is sleek as a new black satin
shares equal honors with
in this one. Does some great
ing and goes through his tricks
Mix's direction. Jacqueline
in, suitable as the girl. Others,
son Davidson, Edward Martin-
Vivian Oakland and Marion
an.
of Story Western. "Tony
s Wild," has a plot that smacks
ewhat of the formula but the
ness is fairly well crowded out
the business of the wild
e and his capture. Tony is the
steed who evades his pursuers,
finally falls victim to Tom's
tt, and is gently subdued. There
villain, naturally, and his
g, also after the elusive Tony.
also happens that there is a
mixed up in the scheming.
dares Tom to capture the wild
se for her, which he does, but
n lie overhears a conversation
A-hich she relates how she only
ited to see if he was fool enough
really believe she wanted the
se, — then it's different. Tom is
women, and Tony is set free.
iiness of kidnapping, a staged
d-up, frame-up by villain, a se-
of chases and eventually Tom
the girl make up their difTer-
es. The story is more or less
naterial. The action is good
1 there is such a wealth of fine
stern atmosphere, so many gor-
)us shots, that the picture is
)ve the average anyway. Mix
)vides the usual amount of stunts
d the sequence in which he
kes the rescue in the clifif dwel-
cave, will give them a first
e thrill.
Office Angle Tom Mix is
e of the sure-fire bets and you
obably are sufficiently aware of
lat you can do with his pictures,
thout much advice.
loitation They'll recognize,
)m the title, that Tom's horse
lys an important part in this one.
;t them know that he is a wild
rse, and run a trailer showing
n dashing over the ranges of the
istern plain.
ction Thomas Buck-
cham; good.
lor Henry H. Knibbs
ario Edfrid Bingham
d Robt. Lord.
eraman Daniel Clark
ography Very good
le West
:th 5477 feet
"The Taxi Mystery"
Prod. : Banner Prod.
Dist.i Ginsberg-Kann — State Rights
STARTS OFF AS A CORKING
GOOD LITTLE MYSTERY
YARN AND GETS IN SOME
GOOD SUSPENSE. DE-
NOUEMENT COMES TOO
EARLY.
Cast. .. .Edith Roberts has a very
busy time of it in a dual role. She
is the rich man's daughter, also the
crook's accomplice and it keeps her
going to fill both parts. Robert
Agnew suitable hero. Bertram
Grassby is the villain and a satis-
factory one. Others, Virginia Pear-
son and Phillips Smalley.
Type of Story. .. .Mystery. Fred
Windermere started this one off
in fine style. He presented his
characters, got his plot going at a
fine pace, and succeeded in center-
ing the interest in the mystery of
the taxi and the girl occupant. He
held to his starting pace until about
half way through and kept building
suspense as he went but the de-
nouement came too soon and you
lost interest in the procedure be-
cause it was obvious that the mys-
tery business was over. Perhaps
this could not have been avoided
and at the same time a coherent
continuity maintained but it would
seem that there could have been
some means of not giving it away so
completely. You know that it is a
game by which a crook plans to use
his girl accomplice, who resembles
the missing daughter of a rich man,
by presenting her as the long lost
daughter and collecting for his
trouljle. He has the real daughter
in his power but manages to keep
her under cover while he operates
his crooked scheme. Naturally he
reckons without hero, a rich young
idler who craves adventure but isn't
looking for it at just the time that
he becomes implicated in the trou-
bles of poor Nancy Cornell. Of
course he has a hectic time of it
before the mystery business and the
action smooths out to the usual
clinch and hero is able to present
Nancy to her long lost father.
Box Office Angle. . . .Good little mys-
terv yarn. Will satisfy the average
audience though they may be disap-
pointed that the mystery doesn't
hold up all the way through.
Exoloitation. .The title is a good one
and can be played up in first rate
fashion if you want to go to a little
trouble. Get your local taxi com-
panies to display cards on their cabs
reading: "You'll find the solution
to 'The Taxi Mystery' at the blank
theater." Edith Roberts is pleasing
and stills of her will go well in the
lobby.
Direction Fred Windermere;
started of? so well a pity it didn't
last.
Author Tom J. Hopkins
Scenario Tom J. Hopkins
Cameraman Not credited
Photography Good
Locale New York
Length 5,018 feet
Johnny Hines in
"Rainbow Riley"
Prod.: C. C. Burr
Dist. : First National
MANY GOOD GAGS AND GOOD
COMEDY SITUATIONS AL-
THOUGH THEY DON'T KEEP
THEM COMING EVENLY.
PICTURE DREW A FINE LOT
OF LAUGHS FROM UPTOWN
AUDIENCE.
Star. .. .Seems to go over big, espe-
cially with boys and men. Seldom
fails to land his laugh. As the cub
reporter in this one he has plenty
of good opportunities to "do his
stuff."
Cast.... Not as good as it could be.
All fill the parts adequately but
Hines could stand one or two good
names in his cast, especially the
feminine lead even though she
hasn't an important part. Brenda
Bond is the girl. Others Dan Ma-
son, John Hamilton, Harlan
Knight, Herbert Standing.
Type of Story. .. .Comedy; adapted
from Thompson Buchanan's "The
Cub." In "Rainbow Riley" John-
ny Hines gets over another pretty
capable laugh provoker built from
a story that rings with a familiar
twang but rounded out with some
made-to-order gags and a series of
comedy foils it manages to hold
up rather well. At least it seemed
to get over in fine style at an up-
town house where it was making
a four day stay. The men and boys
in the audience were evidently
Johnny's best boosters. Every time
he pulled a stunt they cheered and
every time someone pulled a bone
on Johnny, the kids roared. And
yet the gags were mostly plain
nonsense. An occasional original
gag didn't fail to come in for a big
share of laughs. Probably the best
stunt in the picture is where the
mountain fenders try to cover up
their natural rough habits by play-
ing "sissies." Picture a bunch of
mountain roughnecks indulging in
the game of "jacks." hopscotch,
lollypop licking, jumping rope, and
the like and you can figure that it
would get over a big laugh. Hines
brings on Uncle Sam for a thrill
climax but this is the weakest thing
in his picture. The Army, the
Navy, the air force, the tanks, and
all the rest help restore peace in
the town and, of course, Johnny
lands his story and the girl.
Box Office Angle. . . .Good for laughs
if that's what your folks ',want.
Will amuse them and if you cater
to a number of men and boys ap-
peal particularly to them.
Exploitation. .. .If your patrons are
familiar with Johnny Hines per-
haps you won't have to do much
talking. Where you run trailers be
sure to show them the incident
where the mountain men play
"sissies." It is the picture's best
laugh. Use Hines' name promin-
ently and play up the title.
Direction Charles Hines:
fair
Author Thompson Buchanan
Scenario Anthony Paul Kelly
Cameramen Chas. E. Gilson-
John Geizel
Photography All right
Locale Mountain region
Length 7,057 feet
"The Runaway"
Paramount
ANOTHER OF THE SOUTHERN
FEUD NUMBERS. SOME
VARIATION AND SEVERAL
GOOD PERFORMANCES
HELP RELIEVE THE TRITE
PLOT.
Cast Clara Bow sincere if not
always convincing as the Broadway
kid who turns into a real mountain
woman and talks the mountain
lingo. Warner Baxter good as the
hero and William Powell well
suited as the city man. George
Bancroft and Edythe Chapman
complete the small cast.
Type of Story. . .Dramatic romance;
adapted from Charles Neville
Buck's story, "The Flight to the
Hills." "Yes, I'm decent. That's
why I'm here." So said Clara to
the mountain man who found her
hiding away in the Kentucky woods
because she thought she had shot
the city fellow who tried to get
fresh. And from there on Clara
turned mountain woman. In every
detail Clara changed. From high
heel sandals to flat heel oxfords,
from form fitting satin to loose-
and-plenty-of-it gingham, and from
a modern "shingle" haircut to a well
brushed pompadour — such was the
reformation. Clara Bow, under Wil-
liam De Mille's direction — made the
jump very sincerely but Clara Bow
smacks too much of Broadway to
make a convincing Kentucky moun-
tain woman. You fully expect her
to return to Broadway when the
city fellow looks her up and proves
that he is still in the land of liv-
ing. But, no, Clara has learned to
say "ye" just like Warner Baxter,
who is the mountain fellow whose
duty it is to keep the feud from
breaking out again. A little feud
might have livened up the other-
wise sombre atmosphere of "The
Runaway." There is little to it but
the predicament of Clara, her fear
of being brought back to Virginia
to stand trial for a shooting she
didn't do, her subsequent love for
the mountaineer who shielded her,
the temptation to return to Broad-
way and her final decision to stay
on in the mountains with hero and
his kindly mother.
Box Office Angle. .. .Nothing very
much to get excited about in "The
Runaway." The title promises ac-
tion but it doesn't live up to ex-
pectations.
Exploitation. .. .Perhaps Clara Bow's
name will bring them in. They'll
be a bit surprised, perhaps, to find
her sojourning in gingham gowns
with a mountain man for a hus-
band. If they don't mind a fairly
trite mountain yarn perhaps the few
variations to the plot and the work
of Baxter and Bow will suffice to
interest them.
Direction William De Mille;
tempo a trifle too slow
Author Chas. Neville Buck
Scenario Albert Shelby Le Vino
Cameraman Chas. Boyle
Photography Good
Locale Va.-Ky.
Length 6 218 feet
■'^■\
-4
THE
16
-JXI^
DAILV
Sunday, May 9, 192f
r
Short Subjects
"Love's Hurdle" — Stem Bros. — Univ.
Horse Laughs
Type of production. . .2 reel comedy
This IS the first of "The Excuse
Maker" series and is a wow. They
cranked their brains as well as the
camera on this one. And it shows.
From every angle — direction, situa-
tions, gags, tempo, and the snappy
comedy work of Charley King. The
whole atmosphere is as crisp and
breezy as the cross-country hurdle
race it features. Charley is presented
as a shoe clerk trying to break into
society. He visits a fashionable rid-
ing academy and hires a horse. They
give him a nag that was once a
famous race horse. It only comes
to life when it licars a gong, which
reminds it of the starter's bell in the
good old turf days. Somebody taps
a dinner gong as Charley ambles
along. The old plug starts like a
streak down the road. A race track
man who owns thoroughbreds sees
Charley whiz by, and tells his daugh-
ter: "There's the man to ride my
horse in the cross-country event.''
When the shoe clerk is introduced
to daughter, he poses as a society
man. Later when she comes in the
store for a pair of shoes, he pretends
to be the owner. At the girl's re-
quest, he attends the hurdle race. The
jockey refuses to ride the race track
man's vicious entry when it kicks
him through the stable window. So
the girl's father wishes the job on
Charley. Then follows one of the
best comedy rides on a horse ever
presented. The nag does everything
but climb trees. It approaches a
hurdle at full speed, stops abruptly.
and Charley makes the hurdle all
right. But without the horse. Then
the horse trots around the hurdle,
Charley mounts, and is off again. It's
new — and it's a scream. Of course
he wins. This new "Excuse Maker"
series sure starts off as if it has some-
thing. "Love's Hurdle" has set a
fast pace for the balance to follow.
"■What'll You Have?"— Excuse Mak-
ers— Universal
Foiirflush Gags
Type of production. .. .2 reel comedy
Second in the Stern Bros' series
featuring Charles King as the four-
flushing youth who generally gets
away with it. This time he is a clerk
in a soda fountain patronized by col-
lege girls and boj's. He meets Miss
Van Sleek at a muddy crossing, and
as she is an heiress he makes a hit
with her by taking off his jacket a la
Sir Walter Raleigh and placing it in
the puddle for her to walk over. But
several other pedestrians use Char-
lie's coat before he can retrieve it.
Back at the fountain some liveh' com-
edy is worked up with original gags
showing hero hard at work messing
up the customers with drinks. There
i.*- a good windup with Charlie knock-
ing out two yeggs in the girl's home
purely by accident and receiving a
reward and the girl's hand from her
father. King's work is breezy and
natural, with lots of chuckles.
"Heroes of the Sea"— Cranfield &
Clarke
Fishermen's Life
Type of production. ... 1-reel novelty
The hazardous life of the fishermen
in the North Sea is shown in detail.
A fleet of steam trawlers is shown
with crews hauling in the nets in a
very heavy sea. The tiny boats are
tossed around on giant waves like
corks. The going was so rough that
the cameraman and his machine had
to be lashed to the rail. The result
of trying to take marine pictures on
a small vessel bobbing up and down is
that the fishing trawler the camera
is aimed at sometimes rises on a huge
wave clear out of focus and off the
screen. But this is excusable when
you realize that these are not shots
from the comfortable deck of an ocean
liner, but graphic views of the sea as
it treats those who earn their liveli-
hood from it aboard these staunch
boats. It makes you appreciate your
Friday fish when you learn the dan-
gers of the fishermen in securing it
for your table. Heavy seas wash over
the sides of the boats, but the men go
right on working. Finally comes the
loading of the catch in boxes. Then
the real excitement commences. Men
in rowboats must take the catch to
the carrier vessel. The small boats
are dashed up against the sides of the
trawler and shot away again in the
heavy seas. But they keep coming
back till finally the boxes are trans-
ferred to the other vessel. The cam-
eraman sure deserves a lot of credit
for filming this difficult and hazard
ous subject.
Pathe Review No. 17
Fine Scenics
Type of production. . 1 reel magazine
.Starts with views of a Government
expedition to Southern California in
search of a specimen of elephant seals
for the aquarium. A great school of
the giant beasts is discovered lolling
en the warm sands. At last they sin-
gle out a young bull, and start to
drive him toward an open cage.
There is a lot of excitement before
they make him prisoner. Then fol-
lows interesting views of Saigon, the
capital of French Indo-China. Here
is seen a contrast of streets that are
paved in the European fashion while
the life of the natives has not changed
in the least. Many glimpses of the
unique customs of these people are
presented, and the scenes in the mar-
ket place are specially appealing. The
reel concludes with the first of a se-
ries of views of the excavation work
at ancient Carthage by Count De
Prorok's expedition. Here you ac-
tually see the exploring party digging
the relics out of the sand where they
have been buried for centuries. A
moving spectacle is that of several
thousand clay jars — burial urns con-
taining the ashes of children burned
as a sacrifice to the ancient god Mo-
loch. A finely diversified magazine.
And Thafs That!
By -BARRY-
"ORUCE GALLUP, Warren
^ and Charles E. Moyer in a s:
!
"Fade Away Foster" — Mustang
Universal
Cowboy Comic
Type of production. .. .2 reel comedy
The humorous exploits of Dirty-
shirt Jones and Alagpie Simpkins, por-
trayed by Ben Corbett and Pee 'Wee
Holmes are continued in this two-
reeler. The sheriff appoints them as
special deputies to capture Fade
Away Foster, a notorious outlaw.
Hunting for the bandit whom the
sheriff has told them can be recog-
nized by a strawberry mark on his
shoulder, they get mixed up with Pro-
fessor Rosebud's class in nature
dancing. The professor is quite
effeminate, and has pasted a straw-
berry ornament on his shoulder un-
der his dancing costume. The fun
comes when the two cowboys are
drafted to play in Little Red Riding
Hood. Magpie is Prince Charming
and Dirtyshirt plays the wolf. In a
mixup that follows, they discover the
strawberry marking on the profes-
sor's shoulder, and believe they have
discovered the bandit. The prof-
escapes to a cave where the real
bandit is hiding. The surprise kick
comes when the two deputies crawl
in the cave and emerge with not
only the professor but the much
sought bandit. The comedy interest
is fairly well sustained in a story
that has not much of an original
plot angle. The girls in their nature
dance costumes brighten up the offer-
ing pleasingly.
'Wonderful 'Water"— Prizma— Ser-
vice Film
Color fjil Scenic
Type of production 1-reel scenic
The part that water plays in lend-
ing diversified charm to the beauties
of nature's settings is beautifully pic-
turized. The Prizma color effects are
done with fine tonal combinations
that are notable for their soft blend-
ing into the landscapes. Some un-
usual shots of Niagara Falls are the
highlight, showing how the force of
this mighty torrent is gradually
crumbling away the brink of the falls.
The effects of the force of water in
hewing away the cliffs of the Grand
Canyon is also strikingly portrayed.
Striking views are given of a double
waterfall that drops down the side of
a mountain gorge, one cascade of
shimmering water above the other.
Shots are photographed from various
angles at close-up, and some pano-
ramic long shots also. A nice varia-
tion of water views on lakes, rivers
and ocean rounds out a very artistic
and colorful scenic. It only runs 500
feet, but should prove a welcome ad-
dition to any program.
statement say: "United Artists h
the strongest aggregation of t^
players this industry has ever &
If any team wants to know howit
game is played let them get their dj
in early and we will try to find Ik
to teach them a few things."
Barbara Ann Blue has a playnt^
Glen Arnold Robard, son of Jm
Robard, is the neivest thing am
the Warner lot. i
Pola Negri's "Good and Naught;
It's all right, just the title of her ne
Paramount.
Charlie McCarthy agrees with i
There isn't any snch thing as a w
ivith a kiss, so it is still, "The Cat
Pajamas."
The champion tobacco chewi
the films, Karl Dane, has been a<
to the cast of "The Red Alill."
add
// you care for that sort of tfctf
12 of the graduates of the First P(
amount Picture School will broada\
this evening from Station WGR
One of 'em plays a saxophone
1
"Canary Islands"— Fox 'Variety
Wonderful Views
Type of production 1 reel
scenic.
Off the coast of Africa are the Ca-
nary Islands. It is doubtful if many
non-travelers will have realized such
beauty existed in this more or less
obscure land. The Fox varietv con-
tains many gorgeous views and the
reel is a worthy one from a pictorial
and educational standpoint as well.
The beauty of the islands, the life of
its inhabitants, the industries, are all
splendidly pitcured.
The Mad Racer"— Van Bibber Series
Fox
Fast, Some Good Laughs
Type of production 2-reel comedy
Earle Foxe, in the latest Van Bib-
ber story, meets up with new adve
tures and again proves himself
unexpected and purely accideo'
hero. This time he's visiting 00
ranch and is informed that there
desperate outlaw who is kn^.
around about as the "Mad Ra^
He is wont to appear in a spell
car, snatch up whatever prize h ^
sires, and makes way with it.
Bibber, being the recognized
that he is, is heralded as the san
because he will surely capture t
desperado. And again through •
fault of his own. Van brings in f
outlaw. Tliey stage a relay il
that offers many good laughs »'
serves as the medium for Van's
usual and spectacular capture,
good laughs and the race brings a!
some fair thrills as well.
"A Haunted Heiress" — Centiu?
Universal
Spooky Comedy ;
Type of production 2 n
corned}'.
Edna Marian is featured as <
n?edienne, and shows a lot of nati
talent. She does her comedy wc
with a certain natural ease that gi
over laughs without effort. The <
haunted house idea is used, but do
with considerable originality. T
girl inherits a house from her grat
father. The crooked lawyer waj
the property, and hires several in
to dress up as spooks and scare \
girl so she will sell cheap. But t
lawyer's clerk dresses up also ai
spook, mingles with the others, a
crabs their scheme. The gags '•
well done, action fast, and Ed'l
Marian is there with the comedy. Ij
I
Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — ^the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
National is hold-
ing over nothing for
next season. The Ban-
ner Group is too rich in
hits already to need
hold-overs.
By boosting your
Summer profits, you
stack up a record year.
Do it with First Na-
tional.
A heat-proof hit week
after week. Though it's
hotternhell, sun can't
stop 'em !
lirAi
national
Pictures
NORMA
talmadge'
in "Kiki"
If^
1/
'^liSSfc
#.
COLLEE
MOORi
in "Irene
, CORINNE
GRIFFITH
in {
"MUe.Modist
1^,
RICHARD , I
BARTHELME,'
"Ranson's Follv
HARRY
LANGDON
in "Tramp,
Tramp, 4
Tramp" *>
"THE GREATER GLORY"
a Special
"OLD LOVES AND NEW"^.
adapted from "The Desert Healen, '
by E. M. Hull, author of "The SheH ,
MICHAEL ARLEN'S
"The DANCER of PARIS
FRANK LLOYD'S
"THE WISE GUY"
"THE WILDERNESS WOMA^
the year's biggest comedy i, '■
r\ "The SPORTING LOVER" |
ij Drury Lane sensation ,
/ "SWEET DADDIES" J
"HER SECOND CHANCE" (
^4? BilADSTREET
y FILHDOM
Authority
XXXVI No. 34
Monday, May 10, 1926
Price 5 Cents
ve Years
From Now
lere is no mystery behind
universal appeal and world-
popularity of the motion
ire. Leaving aside its en-
inment and educational
its progress has been built
a solid, substantial eco-
c structure. Its monuments,
e shape of gigantic theaters,
significant modern note in
architectural make-up of
{ city of consequence in the
The motion picture —
people's own amusement —
re to live forever.
Business of Changes
novations in the business
been constant. The ever-
ging complex has been a
tant source of interest to
i who have made it their
work. Of compelling sig-
ince have been the changes
le past five years. To that
I minority who have fallen
he Avayside might well be
jed a lack of foresight, of
ress, of analytical insight
the future.
v^e years from now? The
jht to us is fascinating,
ing into the crystal globe
lave definite views of our
More of that later.
Leaders Will Reply
ith the great Talleyrand's
m in mind that "It is never
reet to ask a question,"
lave asked several of the
important people in the
)n picture industry to an-
the question for us. To-
ow's contribution will be
idolph Zukor, president of
)us Players. His views are
^8 interesting. Of special
Seance to all readers of
FILM DAILY should be
Five Years from Now."
JACK ALICOATE
Keith-Wells Deal
Imporant Circuit of Virginia Houses
Has Been Purchased by the Keith-
Albee Interests
Richmond, Va. — The sale of Jake
Wells' share in the Wells, Wilmer
and Vincent Co., to Wilmer and Vin-
cent and the Keith-Albee Co., ,has
been announced. Wells said he was
retiring from the theatrical field. It
is believed the National theater will
become Richmond's principal vaude-
ville house and the Lyric either con-
verted into a picture theater or sold.
It is interesting to note the Loew
situation in connection with this deal.
The circuit is opening a theater in
Norfolk tonight and will build in
Richmond.
The sale of the Wells' chain marks
the first development since the Keith-
P. D. C. deal.
\\'ells said he did not believe the
(Continued on Page 2)
New Local Chain
Concentrating on Bronx and West-
chester— Chrisedge Theaters Is
Operating Name
Four houses, three in the Bronx
and one in Bronxville, are under con-
struction for Chrisedge Theaters,
Inc.. 1658 Broadway. Three will open
in about seven weeks while the fourth
will be ready in October, George
Langbart said Saturday. Three more
(Continued on Page 2)
Famous Active
Boston — Famous is said to be ne-
gotiating for a site for a theater in
the Warren St. section, Roxbury.
Take Title Tomorrow
Loew Circuit Now in Control of Cen-
tury and Parkway, Baltimore —
Norfolk Opening Tonight
Following the opening of Loew's
State in Norfolk, Va. tonight, E. A.
Schiller will stop off at Baltimore on
his return to New York to take title
on the Century and Parkway thea-
ters, two of the Whitehurst chain in
that city which have been acquired
by the Loew circuit.
Both theaters are to undergo con-
siderable remodeling. In their new
form, they will open in August. It
may be necessary to close the houses
down for several weeks in mid-Sum-
(Continued on Page 11)
70 Houses in Contest
Woody & Gove Conducting Movie
Lovers' Competition for Photo-
play Magazine
About 70 theaters in Greater New
York have subscribed to Photoplay
Magazine's Movie Lovers' Contest
being conducted by Woody & Gove,
1560 Broadway. Salesmen are now
developing territory outside of New
York.
Each contest runs for 40 days, on
each of which a local newspaper
(Continued on Page 2)
Famous in Pawtucket
Pawtucket, R. I. — Construction is
underway on the Stadium to be
ready Sept. 1. The seating will be
unique, conforming to arrangement
used in college football fields. The
house will be operated by Famous.
Pommer En Route to Coast
Eric Pommer and George Witt, his
assistant, left for the Coast over the
week end. He will supervise Pola
Negri's future productions.
Rogers Back; Sailing Saturday
Saul Rogers, general counsel for
Fox, is back in New York from the
Coast. He sails for Europe Saturday
on the Majestic on a combination
business and pleasure trip.
Raymond Griffith's Next
Los Angeles — Raymond Griffith's
next will be "You'd Be Surprised"
with Clara Bow as lead and Arthur
Rosson directing.
Abramson Sails in June
Ivan Abramson sails June 15 for
Germany where he will make three
features for Hisa-Films-Vertrieb, with
an option to make three more. He
will take his own cameraman and
American players. The first will be
made in Berlin and the second prob-
ably in Italy. The German concern
controls 15 first-run houses. Abram-
son made the deal with its represen-
tative, Isadore Richman, who arrived
in New York a few days ago.
Round-the-World Cruise for Films
London — A two year, round-the-
world cruise, organized by Geoffrey
H. Malins, begins in September. The
purpose is to call at all Empire ports
introducing British manufactures
and films . A motion picture record
of the trip will be made.
Tuttle En Route to Coast
Frank Tuttle, E. Lloyd Sheldon
and Russell Matthews are en route
to the Coast where Tuttle is to direct
Eddie Cantor in "Kid Boots." Larry
Gray, Clara Bow, Jobyna Ralston and
George Bancroft are in the cast.
Monte Katterjohn was also in the
party and they were joined by Lawr-
ence Gray in Chicago.
Meet on Contract
Advisory Committee to Convene on
May 17 and Discuss Exhibitor
Objections
Will H. Hays has called a special
meeting of the advisory committee on
the uniform contract to be held on
May 17. This is the committee which
was formed at the Union League
Club several months ago when the
standard exhibition contract formula
was adopted.
Reports from various sections of
the country in the last week indicated
that exhibitor organizations were pro-
testing strongly against the addition
of the new clauses by distributors in
the contract. At the Northwest Ex-
hibitor Assoc, convention in Minne-
apolis last week, Minnesota, Western
Pennsylvania, Kansas, Indiana, Mich-
igan, Illinois, Wisconsin, New Jersey
and Arkansas voted not to accept
(Continued on Page 2)
Eastman Negotiating?
Report Kodak Company Is Dicker-
ing for Controlling Interest in
Pathe Cinema of Paris
"The Wall Street Journal" reported
on Saturday that according to the
Financial News, London, the East-
man Kodak Co. was negotiating for
a controlling interest in Pathe Cin-
ema, Paris.
Pathe Cinema has no representative
in this country. Officials at Pathe
Exchange, Inc.. knew nothing of the
(Continued on Page 2)
P. C. T. Profits £248,117
London — The annual report of
Provincial Cinematograph Theaters
shows another successful year. Divi-
dends of 7j4 per cent on "A" ordi-
nary and 3^4 per cent on "B" ordi-
nary, have been paid. Tlie profit for
last year was £248,117, against
£231.496 the year before with
£45,567 being placed in reserve.
Walker to Lay Cornerstone
Mayor James J. Walker will lay
the cornerstone of the Paramount
Broadway building Wednesday, May
19. The speakers will be Will H.
Hays, Lee J. Eastman of the Broad-
way Assoc, and Walker. Luncheon
at the Astor will follow.
Argosy Buys Ginsberg-Kann Rights
London — Argosy Film Co., Ltd.,
have acquired the United Kingdom
rights to the Ginsberg-Kann output,
totalling 18 pictures.
Leatrice loir's Next
Los Angeles — Leatrice Joy will be
starred in "Mile, from Armentieres."
THE
-.gE^
DAILY
Monday, May 10, 1926
Til.XXXVINo. 34 Mondiy. Mi) 10, 1926 Price 5 Cents
JOHN W. ALICOATE
Publisher
Copyright 1026, Wid's Films and Film Folks.
Inc. riil)li<;lied Daily except Saturday and hol-
idays at 1650 Uroadway, New York, N. Y.
}. \V. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
advertising Manager; Ralph Wilk, Travel-
ing I^epresenlative. Entered as second-class
Matter May 21. 1918, at the post-office at
New York, N. Y., under the act of March
J, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign, } 15.00, Subscriljers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausnran, Am-
bassador Hotel ; 'Phone, Dre.xel 7000 and
Washington 9794. London — Ernest VV. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise. 5, Rue Saulnier.
70 Houses in Contest
(Continued from Page 1)
prints a cartoon which intimates the
title of a picture. Several film synop-
ses are run in the publication. Each
day a number of scenes from the pic-
ture suggested in the cartoon are
screened at the theater to give the
audience an opportunity to find the
name. At the termination of the con-
test those participating submit their
title and coupons together with an es-
say concerning the story which
appealed to them most. Cash and
prizes of merchandise, obtained
through tie-ups with local merchants,
are awarded.
Financial
J
Famous issues were the only picture
stocks registering any noteworthy move-
ment on the market Saturday morning. Com-
mon rose 3 points to 121% and preferred
climbed 3yi points to 123. Famous com-
mon led in the trading, 11,600 shares chang-
ing hands.
In the general market prices were slightly
lower than the previous day owing to fur-
ther scattered selling by traders who had
become nervous because no prospects of a
settlement of the British strike were in view.
Tackett Building in Coffeyville
Coflfeyville, Kan. — John W. Tac-
kett, owner of the Tackett and So.
Coffeyville theaters, is building a
new house here to be known as the
Grand.
New Local Chain
(Continued from Page 1)
houses are planned for Westchester
County, negotiations now being un-
der waj'. The company is now op-
erating four houses in Yonkers.
Mathew N. Chrystmos is president
and Harold Eldridge, booker, is also
interested in the concern.
Quotations
High
Low
Close
Sales
•Balaban & Katz
68%
Eastman Kodak ..109
109
109
100
Famous Players ..122J4
120
121%
11,600
Fam. Play. Pfd. ..123
121 '4
123
500
*Film Inspection
4^
•First Nafl Pfd. ..
99
Fox Film "A" 63 ?i
63 V^
63%
300
•Fox Theaters "A" . .
22 ;4
•Intem'l Project.
iO'4
Loew's, Inc 37
36*^
37
700
Metro-Gold. Pfd. 23
23
23
200
M. P. Cap. Corp. 22Ji
21%
21%
700
•Pathe Exch. "A" . .
49
tParamount B'way 96%
96%
96%
3
•Skouras Bros
49
•♦Stan. Co. of Am.
56
•Trans-Lux Screen
7%
•Universal Pict
33
•Univ. Pict. Pfd. ..
9ili
•Warner Pict. "A" ..
IS
•Warner Bros
45^
• Last prices quoted
•• Philadelphia Market
t Bond Market
Lopez to Tour Picture Houses
Vincent Lopez and his orchestra
will begin a 30 weeks' tour of picture
houses beginning May 23 at the
Strand, New York. His itinerary in-
cludes: Newark, Cincinnati, Chicago.
Cleveland. Los Angeles, New Or-
leans, Buffalo and San Francisco. He
•was booked through William Morris.
Laemmle Wins Lincoln Award
Los Angeles — Carl Laemmle has
received the Abraham Lincoln Award
presented by the Oregon Humane So-
ciety.
Samuel W. Green Dies
Pittsburgh — Samuel W. Green,
part owner of the Brushton, died last
week following an operation.
Will Film "Advice to Lovelorn"
Los Angeles — Cosmopolitan will
produce Beatrice Fairfax's newspaper
feature, "Advice to the Lovelorn,"
at M.-G.-M.
Keith- Wells Deal
(Continued from Page 1)
transaction would immediately cause
any change.
Negotiations between Wells and a
number of theatrical syndicates have
been in progress since last June.
W^lls laid his proposal before the
purchasers last week, and it was ac-
cepted.
The amount of money involved in
the transaction could not be learned,
but the Wells' equity in the Rich-
mond and Norfolk theaters is said to
have been upwards of $2,000,000.
There are 16 houses in the Wells'
chain. They include the Academy.
Bijou, Broadway, Colonial, Fifth
Street, Isis, Lyric. Odeon, National
and New Victor in Richmond and the
Academy of Music, American, Noeva.
Strand and Wells in Norfolk.
Reports involving the sale of the
Wells' properties have been current
for some time. A few weeks ago it
was reported Publix would acquire
them.
Texas Meets Tomorrow
Dallas— The Texas M. P. T. O.
convention opens here at the Baker
Hotel on Tuesday. A golf tourna-
ment will be held today.
Count Cippico Sails
Count B. Cippico, Italian represen-
tative of First National, sailed Sat-
urday on the Olympic.
' Commonwealth Titles
44 of This Season's Product Named
— Matty Radin Becomes Sales
Executive
Commonwealth on Saturday an-
nounced 44 titles of its product for
this year known as "Assured Suc-
cess." They are:
"The Plastic Age," with George Walsh m
a group of six, starting with "The Kick-
Off. " and including "The Winning Oar,"
"The Broadway Drifter," "Rising to Fame,"
"Striving for Fortune," and "A Man of
Quality."
"In Borrowed Plumes," "Remember,"
"The Lone Wolf Returns," "Sweet Rosie
O'Grady," "The Lost House," "When the
Wife's Away." "The Price of Honor," "The
Romantic Age," "Pleasure Before Business,"
"The False Alarm," "Birds of Prey," "Race
Wild," "The Warning Signal," "Roaring
Fires," "Thundering Speed," "Frenzied
Flames," "Riding to Fame," "Burning Gold,"
"Hazardous Valleys," "The Lightning Re-
porter," "Forest Havoc," "Fire and Steel,"
"Duty's Reward." "JVandering Girls," "For
Ladies Only," "The Better Way," "Adele,']
"The Lightning Express," "Poor Girls,"
"Obey the Law." "The Girl Who Smiles,"
"Paying the Price," "The Sidewalks of New
York," "Stolen Pleasures," "The Truthful
Sex" or "The Naked Truth," "The Wreck,"
"The Clown.'
Matty Radin has become a sales
executive of Commonwealth which
distributes in Greater New York and
Northern Jersey.
Meet on Contract
(Continued from Page 1)
new clauses unless they were first
gone over by the advisory committee
originally formed to handle this mat-
ter.
Gabriel L. Hess, of the Hays organ-
ization attended the convention where
he encountered charges of bad faith
leveled at distributors by exhibitors.
Joseph M. Seider, business mana-
ger of the M. P. T. O., stated Satur-
day it now appeared the controversy
will be disposed of before the Los
Angeles convention in June. He also
declared that Fox is the latest of na-
tional distributors to add to the uni-
form contract. He charged that or-
ganization with the addition of thir-
teen distinct clauses.
Brecher Leases Olympia
Leo Brecher has taken a 21 j'ear
lease on the Olympia theater building
at Broadway and 107th. He has been
operating the house for some time.
Hackensack. N. J. — Bratter & Pollock
have opened their Orient.
State College, Pa. — Mauris Baum ha'S
opened his new Cathbaum, Cathbaum. The
house seats 1,100.
Woodlawn, Wash. — H. W. Bruen has
opened his new Woodland.
Denver — The Aladdin, under construction,
will seat 1,200.
Clarkson, Wash. — H. C. Hartung will
soon open his new Clarkson theater.
Seattle — H. W. Bruen has opened his new
Woodland, 6th N. W. and 65th.
Roseville. Cal. — The new Senator will open
here in May.
Eastman Negotiating!
(Continued from Page 1)
matter and Eastman Kodak officia
could not be reached.
Rochester, N. Y. — Commenting t
the report from London, involvii
Eastman and Pathe Cinema, an c
ficial of the Eastman Kodak C
stated:
"There are no negotiations und
way which would form any basis f
publication."
Clarence Brown Leaves
Clarence Brown left for the Coa
yesterday where he will begin t
direction of "The Flesh and t
Devil" for M.-G.-M.
Schildkraut in "The Deluge"
Los Angeles — Rudolph Schildkra,
has been engaged by Cecil B. D
Mille for the role of Noah in "T
Deluge."
Sam Bachmann in New York
Sam Bachmann arrived on t
Berengaria Saturday from Berlin. Id
is at the Ambassador.
Hans Tiesler Denies
Hans Tiesler denies that he is co
nected in any way with Sava Filn
Inc.
UAl
ROACH-
PUtS£HTS
Glenn '
TpyoK
"Siyiittlith.
Bibles*'
EVANoVAKcMAniHA^ifETR-
PaOiecomedv
This is a 'Cornerblock' cut furnisb
FREE for all Pathecomedies at yo
Exchange.
I Ward Cine Laboratory Jnc i
§ 216-222 Weehawken St. !
:;t Union City, N. J.
11 Telephone Union 4800
it G. BERT WARD, Pr«fc '
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
1G.BACHMANN
PRESENT S"
Now Shooting
Lew Tyler's Wives
Bjy WALLACE IRWIN
Directed by HARLEY KNOLES
With
FRANK MAYO
RUTH CLIFFORD
HEDDA HOPPER
HELEN LEE WORTHING
LEW BRICE
In Preparation
The Romance of a
Million Dollars
By ELIZABETH DEJEANS
A great box-office story of
American fortunes based on
a big best-seller
A new series
PREFERRED
PICTURES
To be followed by:
SHENANDOAH
By Branson Howard
THE ARISTOCRAT
By Larry Evans
STUDIES IN WIVES
By Mrs. Belloc Lowndes
THE WORST WOMAN
By Larry Evans
DANCING DAYS
By J. J. Bell
HORSES AND WOMEN
By L. B. Yates
EDEN'S FRUIT
By John Goodrich
SHOPWORN
By Patricia Wetherill
EXCLUSIVE RIGHTS
By Evelyn Campbell
SHAMEFUL BEHAVIOR?
By Mrs. Belloc Lowndes
HIS NEW YORK WIFE
By John Goodrich
Preferred p,sT„„ / Ibcitious Hffractions
Pictures ^?? Corporation ^''^'^''"^'"'
J.G.BACHMANN
PR.ESI DENT.
Sole Foreign Distributors: INTER-OCEAN FILM CORP., Macy W. Kastner, Pres., 218 West 42nd St., New York City
T
DAILY
Monday, May 10, 192l
TIA JU ANA — MEXICO
The Land of Mystery and Vague Rumor
The front pages of every big newspaper in America have
been covered with sensational stories of suicides, mur-
ders and intrigues.
Is it as Bad as Painted?
TIA JUANA has been termed by the press the "Cess-
pool" of crime and iniquity; it has been painted with
the brush of rottenness, its gambling halls, beer-saloons
and so-called dens have been writtenup with all the
venom known to a publicist's pen, and yet, behind it all,
lies a land with fertile soils and greater possibilities than
any in our own United States.
/ Defied the Governor
I defied the Governor of Baja California, Mexico, to per-
mit me to go without molestation, into his domain, and
film those points that were pictured the blackest, and I
have made a two-reel feature that will pack any theatre
in America, to the doors. I have made a film that not
only shows this country in its true light, but one that
will hold your interest to the very last foot, and with it
all I believe it to be un-censorable.
The Title Spells Box Office
The Truth About Tia Juana
&
The Mexican Border
2 REELS
State Right Buyers — This is a Clean-up
ADDRESS
M H. "MIKE" NEWMAN
5823 SANTA MONICA BOUL.
HOLLYWOOD CALIF.
Presentations
New Loew Film House Acts
New acts opening on the Loew
presentation circuit this week are:_
Loew's State, St. Louis, Freddie Fradkin,
violin; Grace La Rue, Musical comedy singer;
Loew's Aldine, Pittsburgh, Leonard Stillman,
songs and eccentric dancing ; California
Night Hawks, orchestra ; Loew's State, Bal-
timore, Little Johnny Perkins, songs, dances
and monologues ; Loew's Regent, Harrisburg,
Ryan Sisters, dances.
Three New Fuller Acts
V. E. B. Fuller opens three new
acts at the Jackson, Jackson Heights,
this week. They are: The Russian
Vagabonds, a quintet; Edna Bach-
man and Faula Heming, singers, and
Grace Cronin an4. Dan McCarthy,
who appear in the prologue to "The
Merry Widow." Fuller has organ-
ized a mixed quartet which he will
book into picture houses soon.
Mrs. Bendix's Bookings
Mrs. A. K. Bendix has booked Roy
Cropper, "The Student Prince" prin-
cipal, for Balaban & Katz's Chicago
houses, opening May 17. Hicks
Bros., banjoists, have been engaged
for two weeks at the Oriental, Chica-
go, on the premier program of the
house. Mrs. Bendix has also booked
Olof Olsen, basso, for a tour of the
Publix circuit. He opened the past
week at the Rivoli, New York.
A Presentation Idea
Reading, Pa. — F. K. M. Plessner,
of Wilmer and Vincent, staged a
presentation of the local high school
orchestra, the attraction doing so well
that it was kept on for three weeks.
Plessner believes this to be a business
builder for any theater. The parents,
friends and hundreds of others turned
out to hear the boys, he says, and the
attraction was put on with school
banners and novel lighting effects.
Accordionist Booked in Northwest
Minneapolis — Frankie Judnick, ac-
cordionist, opened a week's engage-
ment Saturday night at the Garrick.
Afterwards he goes into the Garrick
at Duluth for a similar period, having
been booked through Sam Bramson's
Attractions. Later he will tour
Northwest picture theaters.
Prologue for "Gold Rush"
Los Angeles — "The Northern
Lights Ballet" is being staged by
Ernest Belcher as the prologue for
"The Gold Rush," now playing at the
Million Dollar. In the cast are Har-
•■ey Karlcs, Luella Lee and Sherry
Louise Marshall.
Simmons Opens London Office
London — Simmons Attractions,
Inc., of New York, has opened an
office here to handle its European
business. Vista Cranfield, 35 Pic-
cadilly Mansions, Shafsbury Ave.,
W. I., is in charge.
Stages Local Talent Revue
Port Hope, Ont.— J. S. Smart of
the Royal recently staged "The Capi-
tol Follies," a miniature musical re-
vue, using local talent.
Beban in Hollywood Prologw
Hollywood — George Beban aa
cast of 27 players staged a prolo
at the Metropolitan during the sh
ing of his latest picture, "The L^
of Ricardo." They staged thei^
at a point where two reels of
film had been taken out. Verne B
and his company also presented "J
Village."
Dance Team Pla3ang Around N."
Charlotte & Peterson, dance tilfl
now appearing at the Silver Slipi
is playing picture theaters around^
York, doubling with the supper c
When their cabaret contract tei
nates they will appear in film ]
sentations exclusively.
Organist to Play Film Houso
Chicago— Leo Terry, Capitol '
ganist, has resigned to tour the co
try as a guest organist, playing :
houses. His headquarters are at I
Wrigley Building.
Mason to Stage Prologues
San Antonio — William Epstein
engaged Jack Mason as general st
director for the new Aztec 3,500 s|
theater which opens late this mor
Working with Mason in the fj
logues will be 16 "Mason Gir
Ralph Soule, a tenor, who s;|
in "Blossom Time," Olive
prima donna of "Sally, Irene
Mary" and Sescha Pietow and II
Natalie, recently of the N. Y. Hip'|
drome ballet.
Song Writer in Presentation
Irving Caesar, song writer, witit
company of 12, will tour under
auspices of Gus Edwards. AnotJ
Edwards presentation, now in
hearsal, is "The Gingham Gil
which starts over the Publix cin|
starting at the Rivoli June 6.
Impersonator Booked for Philip
Philadelphia — Miss Juliet, imfl
sonator, will open at Fox's Philaif
phia todav, having been booked
Alf. T. Wilton of New York.
Yonkers Houses Adopt Acts
Yonkers — The Cameo and PI
Hill have adopted presentation p|
cies in addition to pictures. Alf.
Wilton is booking both.
Jack Horn in Chicago
Chicago — Jack Horn of the Alf.l
Wilton office. New York, is here!
confer with Phil Tyrell, Western t|
resentative of the firm.
La Rose at Sesqui-Centennial |
Baltimore — Joe La Rose has
signed as managing director of
Embassy. He has gone to Philacj-
phia to take charge of some of le
floats in the Sesqui-Centennial Ex -
sition.
Open on Loew Circuit July 1
Sissle & Blake will open a tout n
the Loew houses at Cleveland J v
11 after playinp picture houses in f
Northwest.
]\ nday, May 10, 1926
On Broadway
The Big Parade"
ay — "Bachelor Brides"
Repertoire Week
; —"Money Talks"
"Ben Hur"
-"Outside the Law"
n — "Mare Nostrum"
y — "La Boheme"
i New York — -Today- — "The Barrier"
;silay — "The Other Woman's Story"
nd "The Phantom Bullet"
I dnesday — "The Cohens and Kellys"
jursday — "The Crown of Lies"
day — "Three Weeks in Paris" and "Out
ii the Storm"
urday — "The Runaway"
iilay — "Yellow Fingers"
's State — "The Devil's Circus"
Strand — "The Wilderness Woman"
J — "For Heaven's Sake"
i — "Fascinating Youth"
s Square — "The Volga Boatman"
ler— "The Little Irish Girl"
klyn Mark Strand — "The Greater Glory"
Next Week
r— "The Big Parade"
dway — Not yet determined
;o — Not yet determined
I— "Stella Dallas"
1 -"Ben Hur"
ny — -"Outside the Law"
■rion — "Mare Nostrum"
assy — ^"La Boheme"
? Strand — "Wet Paint"
:o — "Alchia of the South Seas"
li — "The Rainmaker"
:s Square — "The Volga Boatman"
ner — "Why Girls Go Back Home"
>klyn Mark Strand — "The Wilderness
Incorporations
igfield, 111. — State-Lake Building
231 South La Salle St.,. Chicago;
ate theaters. Capital $1,005,000. In-
itors. G. Albright, H. Forde and M.
111. Attorney, Berkson, Lautmann &
iiison, 77 West Washington St., Chicago.
■igf^eld. 111. — Vogue Theater Co., Chi-
theaters. Capital $1,000. Incorpora-
>. . Lynch, W. Mueller and D. Jorka.
l^mpia, VVash. — ^Standard Theater Co..
iiii^ham. Incorporators, Dr. E. Mathes
A. Finkelstein.
Ibany, N. Y. — Harold Amusement Co.,
V York; theaters. Incorporators, J. Bas-
ics, A. Perlstein and M. Schwartz. At-
Jiey, M. Lanzit, 342 Madison Ave., New
Ik.
.Ibany, N. Y.- — Cosmopolitan Enterprises,
., New York. Incorporators, G. Straus,
Bovis and R. Rosenthal. Attorney, M.
nkler, 1440 Broadway, New York.
ndianapolis, Ind. — Richmond Theaters Co..
ianapolis; to operate theaters. Capital
,000. Incorporators, F. Gause, O. Pick-
and ST Chambers.
ilbany, N. Y. — G. and F. Amusement
•p.. New York; theaters. Capital $100,000.
orporators, G. Conroy, J. McCooey and
Riskin.
)over, Del.— Century Theater Co.. Wil-
igton. Capital $100,000. Attorney, C6r-
ation Trust Co. of America.
Albany, N. Y. — Pugliss Costume House,
3oklyn ; theatrical costumers. Capital
000. Attorney, Baldassare Lamberta, 44
urt St., Brooklyn.
Vlbany, N. Y.— Realty Unit A., Inc., New
rk; theaters, hotels and garages. Attor-
s, Ehrich & Mencher, 67 Exchange Place,
w York.
Columbus, O. — Community Theater Co.,
veland ; theaters. Capital $500. Incor-
•ators, M. Lefkowitch, E. Ginsburg, B.
i»on, A. Poloster and M. Lefkowitz.
THE
l^U^ DA
DAILY
ii
Five Years
From Now
99
by
Carl Laemmle, Adolph Zukor, Richard
A. Rowland, S. R. Kent, James L.
Grainger, John C. Flinn, A. L.
Warner, H. M. Richey, Harry
Reichenbach, others, and
Will H. Hays
A Series of Compelling Significance
Starting Tomorrow and
All This Week in
THE FILM DAILY
DON'T MISS THIS DAILY FEATURE
'A
r
PICTURES-NO
PERFORMAN(
Great Hawaiian Volcam
Once Again Intern|w
sational beat with tlin
the thrilling awesomeio
Loa Hawailo
Molten lava plunging hissingly into the sea.
"Another great International
Newsreel scoop and one ot the
best newsreel subjects we have
ever received."
C. L. THEURERKAUF, Cameo Theatre,
San Francisco, Cat.
Every Foot a Thrilling, Gripping, Breath-taking Spec
INTERNATIO
104 a Year
Performanck
ii
Released thm\
APPLESAUCE!
NOT HOPES!
I
I
aster Exclusive Scoop !
[j^wsreel scores a sen-
nve presentation of
of the great Mauna
o disaster !
Sea of fiery, steaming, molten lava floiving down
the hillside.
"One of the most exciting news
events ever recorded by the cam-
era.
?>
RICHARD SPIER, California Theatre,
San Francisco, Cal.
A tremendous uplift of boiling, molten lava.
is Usual— Without Any Extra Cost to the Exhibitor !
NEWSREEL
t Promises!
UVERSAL
2 a Week
THE
■e&m
DAILY
■^
Monday, May 10,
Newspaper Opinions
"The Greater Glory"
First National
Strand
iWcck Ending May 8)
AMERICAN — * * * Anyone who saw
"The Four Horsemen of the Apocalypse"
will (eel a little uncomfortable at "The
Greater Glory." They may enjoy it anyway.
I did. * * *
DAILY NEWS— A great deal of money
must have been spent in making this picture,
some of it to good advantage. The settings
are rich and many of the scenes are beautiful.
EVENING JOURNAL—* * * It is quite
evident that tliere was an attempt to bring
out in this picture what is known as a Mes-
sage. Some of the scenes are effective, and
many picturesque types appear, but it is all
much too complicated. * * *
EVENING WORLD—* * * June Mathis
as adapter and Curt Rehfcld as director at-
tempted the almost impossible — and almost
succeeded. The difficulties were enormous.
No less than twenty-two players have parts
entitling them to program credit. It is re-
tirarkable that the characters were as fully de-
veloped as they were. There is not a bad
performance in the lot. * * *
GRAPHIC—* * • May Allison does the
outstanding bit of work in the picture. Miss
Allison is more beautiful than ever. * * *
May, given more opportunity, could even
redeem this piece of cinema hash, which is
the highest praise we can give to any one.
* « »
HERALD-TRIBUNE—* * » The picture
is the longest and dullest we ever hope not
to sit through again. And aside from the
money expended one realizes that the beautiful
story is now lost to the screen forever; or at
least for a long time. * * *
MORNING TELEGRAPH—* * * It is
not the principal thread of the story that
makes "'The Greater Glory" an unusual and
even remarkable picture, but the extraordi-
nary amount of cliaracterization crowded into
it and the wealth of detail found in every
scene. * • *
POST — • * *lt is a trifle distressing to sit
in the theater and watch this tale of war-torn
Austria untold, for it is obvious almost from
the first that here is a stern, sincere effort
to do something really tine in the films, a
thrust toward something genuinely splendid,
but a thrust destined never to reach its lofty
mark. * ♦ »
SUN—* * * Although the purpose of the
film was evidently to trace the troubles and
hardships of a clannish group through the
war, 1 do net think so many characters were
necessary.
TELEGRAM — * * * the mob scenes have
also this claim to consideration, that tliey are
the most tangible and comprehensible thing
about the whole picture. The types are go6d
and so is the direction of the crowds.
The rest is confusion. * * *
TIMES — * * * Although the story drags
during several chapters and the many char-
acters make it confusing, "the Greater
Glory," is by no means uninteresting. It is
a little different from most pictures and there
has evidently been an earnest attempt to de-
pict accurately the Viennese atmosphere and
costumes. • ♦ *
created a deep impression last season. The
picture evolved by J. Stu:ut Ulackton lacks,
however, the depth and poignancc of the orig-
inal and becomes another of those pictures
wliich have the backwoods for their locale and
a feud as their motivation. • * *
POST — * * * the picture may be put
down as very, very dull. Even the flood at
the end doesn't help much. * » *
SUN — ' * * Mr. Blackton's direction is
a bit slow and methodical, as is the timing
of tlie scenes, which makes for dullness ♦ * •
TELEGRAM— » * * The director, J. Stu-
art Blackton, has worked in a heavy-handed,
unimaginative way in presenting his charac-
ters and motivating the piece. Even the
Hood scene, designed to constitute a torrential
climax, barely stands out in relief froim the
general flatness of the film. * ♦ *
TIMES — * * * For most of its length
* * * possesses a fine dramatic quality, capi-
tal acting, adroitly sketched scenes and stir-
ring suspense. The latter chapters are weak-
ened by the unnatural actions of at least
two of the characters and some exaggera-
tions. * * *
"Hell Bent fer Heaven"
Warner Brothers
Warners
(IVcek Ending May 8)
AMERICAN—* * * If the play were any-
thing like the scenario, its entrance into film-
dom was inevitable. "Hell Bent fer Heaven"
is sure fire movie stuff, with floods, feuds and
everything • • •
DAILY NEWS— This is a picture that
any one who sits in to see will follow from
beginning to end with considerable interest
EVENING JOURNAL—* * *The flood
scene is effective and the cast well chosen.
EVENING WORLD — * * * Gardner
Jalrres, • • * took all the honors * • ♦
GRAPHIC—* * * An oif-stage flood,
which is a result of dynamiting a dam, is the
high light » * *
HERALD-TRIBUNE—* * • We doubt
whether "Hell Bent fer Heaven" ever was
intended for the cinema, but so long as its
screening was inevitable it was a good idea
to give it to J. Stuart Blackton to handle.
He has made an interesting picture * * ♦
MORNING TELEGRAPH—* * • a tol-
erably entertaining version of the play which
"The Midnight Sun"
Universal
Colony
(Week Ending May 8)
AMERICAN—* * * simply told and el-
aborately set. It might have chosen any
country and any period for its background.
But the selection of Russia in the luxurious
days of 1913 gave opportunity for handsome
and effective settings. * ♦ »
EVENING JOURNAL—* * * Miss La
Plante, blonde and dimpled, is very pretty ;
O'Malley is charming, but made unbelievably
noble as the Grand Duke; George Sicgman
as the financier does good work ; a:.d Ray-
mond Keane, the soldier, resembles Ramon
Novarro anc acts as if he n.new il. But
Dinmri Bucliowctzki, the director, takes him-
self too seiiously. * * *
EVENING WORLD—* * • I found "The
Midniifht Sun" fully as funny x, "Hands
Up" or "That's My Baby"^ — oai such was
not :he mlent » * *
GRAPHIC—* • * The result is a combi-
nation of evciy thing Russian you've ever
heard of, retaining the worst lea^Ul•es of all.
The story is billed as a m'eijdranid, and
indeed it is so "mellow" that it calls on the
sense -A rjmor of its audience. " ♦ ♦
HERALD-TRIBUNE—* * * The second
half of "The Midnight Sun" was much too
melodramatic for our notion. But the trst
half was as well done as any producer or
even critic would wish. Laura La Plante
is not only a very beautiful gii! !>ut she
is a clever comedienne as well * * *
MORNING TELEGRAPH—* • ♦ a
splendid production. The settings are richly
atmospheric and we don't imagine a button
on a uniform was not authenticated bv a
Russian authority, But it is dull, nevcvthe-
less, for the most part and at the end un-
fortunately ridiculous. Nor does the acting
convey sincerity. * * *
POST—* * * the acting in "The Midnight
Sun is only fair, with settings and photog-
raphy unusually fine. Some of the scenes are
gorgeous to behold, but the story, unfortun-
ately, is just that same old melodrama
all over again in the traditional Hollywood
manner. ♦ ♦ ♦
SUN — * * * the production is a rather ex-
pensive one and in several sequences hand-
some to look upon. The lighting of the
scenes of the ballet performing on the stage
IS quite excellent, as are the grouping and
settings. * * *
TIMES — * * * This picture was directed
by Dimitri Buchowetzki, who appears to
have adopted a peculiar style, a touch total-
ly different to anything seen in his other
productions. This current offering posseses
qualities such as one might discover in films
like ' The Perils of Pauline." • * »
WORLD — * ♦ ♦ gives every evidence of
having cost much money. * * * It is not
of new design to these eyes, and would not
be referred to as being either as subtle as a
chantpagne cccktail or as coherent as "The
Big Parade." * » »
"Mile. Modiste"
First National
Strand
{Week Ending May 1)
AMERICAN-* * *-The story is simple,
and Robert Z. Leonard gives it far better di-
rection that it deserves. His work is really
charming. But it only proves that, without
^ Pa , /*°''y' «ven fine direction is
wasted. * • ♦
DAILY NEWS—* * * It's a pretty pic-
ture, a good picture, and it will make you
laugh. I recommend it as joyful diversion
for aiivbody. • * ♦
EVENING JOURNAL—* * * much of
the farce is exaggerated. It's well acted,
however, and even though the picture doesn't
contain much plot, one should take in con-
sideration that very few musical comedies,
when adapted to the screen, vary in that
respect. * * *
EVENING WORLD—* * * will stand or
fall by its subtitles and by the fashion show,
which for the men is relieved by the rapid
fire of wise-cracks. • * *
HERALD-TRIBUNE—* * * has been
well directed, well acted and rather cleverly
adapted. * * * However, the picture never
can hope to repeat the success which "Ma-
demoiselle" attained on the stage. But it
never is boring. * * ♦
MORNING TELEGRAPH—* * * Yester-
day's audience laughed often. It is more than
likely that other audiences will laugh, too,
and when the final figures have been record-
ed "Mile. Modiste" will be rated a success-
ful box-office film. * * *
POST — * * * has no plot as far as we
could discover, being given over to dizzy
fashion creations and the hauntingly familiar
comedy antics of Willard Lewis. * ♦ *
SUN — * * * it is safe to predict that of
all the Corinne Griffith features, "Mile. Mo-
diste" will make the most money. There is
hardly a scene in the film which does not
reek of money making touches. * ♦ *
TELEGRAM—* * * resolves itself more
or less into a forecast of what the well-dress-
ed woman will wear, say, four or five months
hence. The sartorial effects are la-vish and
lovely. The picture, as a contribution to
cinematic archives, is weak and woeful. * * *
TIMES—* * * the photoplay is a splen-
did entertainment, equipped with humor and
beauty, the last-named element being sup-
plied by Corinne Griffith, who adds to her
physical charms the quality of vivacity. * * *
WORLD—* * * Of its varied pleasant-
ries, perhaps "Mademoiselle Modiste" is most
worth while in its presentation of expensive
and smartly tailored dresses. » ♦ ♦
"Other Women's Husbands"
Warner Bros.
Warners
(Week Ending May 1)
AMERICAN—* * * In spite of its many
delightful moments. "Other Women's Hus-
bands" is not perfect. The story goes a
trifle heavy-footed now and then, and the
boyish Monte Blue almost loses his and!-
ence's sympathy once in a while. * * »
DAILY NEWS—* * * There are some
more or less pretty bedroom scenes in this
picture, in one of which Miss Prevost, sit-
ting up charmingly in her bed, persuades
Mr. Blue, snoozing unbeautifully in his bed,
to talk in his sleep and tell her what he's
been doing and is going to do. * * *
EVENING JOURNAL—* * * an amusing
and lightly sophisticated comedy. Erie Ken-
ton is the megaphone manipulator, and he
provides the tale with soim'e delightfully deft
touches.
Marie Prevost and Monte Blue — a great
screen team. ♦ ♦ •
EVENING WORLD—* ♦ ♦ gay, spark-
ling, sophisticated comedy of manners with-
out a guffaw, but with a hundred laughs and
chuckles. No more lively and entertaining
film has come to Broadway in m'onths. It
is full of good camera wit. « ♦ »
GRAPHIC— * * * Earle Kenton directed
the picture and didn't tax his brain to the
extent of creating any new twists to the
commonplace and time-worn plot.
HERALD-TRIBUNE— » * ♦ If any one
misses "Other Women's Husbands" they de-
serve to. We take the responsibility of rec-
ommending it to husbands, to wives, also to
spinsters, bachelors and all others. * * »
MORNING TELEGRAPH—* * * All the
players do creditable work, in line with re-
peating past performances, but "Other Wom-
en's Husbands" is hardly a picture for any
husband or wife or, for that matter, any one
at all, to get excited about. It is mildest
entertainment at best. * * *
PlOST — Director Erie Kenton, appears to
have been observing closely the methods of
Ernst Luhitsch, for he has turned out,
* * * a sophisticated comedy, which smacks
strongly of the Lubitsch touch at a most ev-
ery turn. "Other Women's Husbands" is a
refreshing piece. * * ♦
TELEGRAM—* » • the best Lubitschean
film m captivity, even though Lubitsch did
not make it. Mr. Kenton, its director, ♦ * »
has achieved a minor masterpiece. Had it
been made by Lubitsch every fan in town
would be standing outside the theater as
barker for the film. * • •
TIMES—* * » Erie Kenton, * •
onstrates that he has a natural 1
sophisticated comedies. He has ham
efl^ort so well that it is often remini
t-rnst Lubitsch's work * » *
WORLD-* » • His situations
upon one another with fine abando
succeeding views are flashed in and
out with little regard for vi
mony. » * «
"The Runaway"
Paramount
Rivoli
(Week Ending May 1)
^.AMERICAN-* * • an intellige,
bly^acted picture. There's strength
IZ^ ^^ ^^1 handling that makes
plo almost fresh again. Even thos,.
which seem mevitable are not
mg. » * ♦
..T?^^LY NEWS-* * * Neverthel,!
film ^""/^^^y; , '". "early every foa
w!m' j ^^l''^' *^'^ " "^ly be, but ii
told and the people in the picture'
more real to me than in any pici
seen for some time * * ♦ 1
. EVENING JOURNAL—* « • J
mg picture, with Miss Bow pertly c
a cast including Baxter, Powell
Chapman and George Bancroft, all d
"'^TE^/iiJG ^^S^tte%-.1-i,
ture actress suspected of murder an.
o'^T K TT"J? Virginia into the
Old Kaintuck, did not seem promisii
somehow Willianr de Mille managed
I'n /'S""^, ^'""^ plausible and e
"graphic-* * * Clara Bow, «
very clever young woman, gives a fi
acterization of the Broadway girl .
from the bright lights * * »
HERALD-TRIBUlSrE— * * * N
fore have we liked Clara Bow as
we do m "The Runaway." We're i
that it IS a good picture, but we
pleased with the acting and the
that we couldn't tell the diflferent
way. * * *
MORNING TELEGRAPH—* -,
and inconsequential, striking a slow
at the start, which it follows to th
An anticipated climax never reache
inmation. ♦ ♦ * <;..>.uc,
POST-* * » has treated a w
subject m an intelligent manner for 1
part, and "The Runaway," as a com
IS a great improvment on the us
woods oflfering. The cast, too, is
ly good. * » ♦
SUN—* * * a tale of a Broadwa
who IS flung by Fate amongst tWi
taineers of old Kentucky. "For cred
rt'ill win no prizes nor — and this is
will It capture any laurels as first
tertainment. It is just mediulm
fare. * * »
TELEGRAM—* » ♦ while the I
no claim to outstanding distinction,
liam de Mille, the director, has cont
present an honest and interestii
ture. * * •
TIMES—* * * While there are a
of good points in the atmosphere
acting ♦ * *, this subject is material
ened by several twisted situations tha
but scant attention to human
ogy. * ♦ »
WORLD—* » * In addition to
gmia ham quality of the story, th
backs included these : No trace of
ing originality, bucolic symbolism po
a hen mothering her chicks, Miss I
ing into amazing attitudes. De Mil
out of nothing.
"Brown of Harvard"
Metro-Goldwyn-Mayer
Capitol
(Week Ending May 8)
AMERICAN—* * * No college cci
approving "Brown of Harvard."
who has never attended college, it s
far the best of college days pictures,
that, it's a good story splendidly a(
directed. * ♦ »
EVENING JOURNAL—* • * A
ing tale of college life making the i
touchdown at the climax to give the
a thrill. * * *
EVENING WORLD—* * * is go(
tainment. It makes no pretension tol
thing but what it is, a somewhat con'l
story of college life, its himiors, wf
(Continued on Page 10)
iCTIOMS
EXHIBITORS f
READ IMPORTANT ^
NOTICE BELOW
il
m
'^n
r/a
'Ji
7-^,
[llf "> ^'-ci
HERE'S THE FIRST
OF THE
GREATER GOTHAMS
PRaiNKTIOHS
M ^^B 1 ^.^DimiPS ©P^MHEIM
{ -'
1/
don't mind what I do," he added, in a lower
tone. " I've lived in wild countries, and I've
lived a wild life. My conscience is elastic
enough. I'd take on anything in the worid
which meant money. You have great interests
under your control. You must have enemies.
Sometimes there are enterprises into which a
man in your position would enter wiUingly
enough if he could find a partner who would
be as sUent as the grave, and who would risk
everything — I mean that— not only his life,
but ever-vthing, on the chance of success."
Dea^^^hook his head slowly, and then
sudden change came into his face,
air of a man absorbed with an
A flickering ray of sun-
.^
;' // .
/.'•-^ss:
Si
'l\m\
with HUNTLY GORDON, LILIAN RICH, JAY HUNT, Lawford Davidson and a great cast.
Directed by WALTER LANG - Supervised by RENAUD HOFFMAN
r rfc/\n T" i \TT t // Vour nearest exchange center cannot give VOubooMngs
[PORT ANT! on -THE GOLDEN WEB^ or any other G^^
Ln rvumiTnDQ 1 PRODUCTION we can SERVE YOU DIRECT.
U tAHibl I UK^ • Communicate with
LuMAS Film Corporation
SAM SAX, President
1650 BROADWAY - - NEW YORK CITY
Foreign Rights Controlled b:y Inter-Ocean Film Corp., 218W. 42nd St., N. Y. City
FRODVCTIOMS
DUCTIOMS
10
DAILY
Monday, May 10, 19fey^'
Newspaper Opinions
(CVii/iinini jiom Page 8)
Kciicrally amusinp, and its tragedies, which
seem so real to tlie participants. * • •
MORNING TELEGRAPH—* ' 'is a
charniinR little trifle which is refreshing be
cause of its total lack of sophistication.
POST — • * • has tnany a laugh, niucli
athletic excitement, love interest and a judi-
cious tear now and then. It must, therefore,
he a pretty good movie. William Haines
gives an excellent account of himself in the
title role * • •
SUN — * • * It is undergraduate hokum
if you will — this "Brown of Harvard" — but
it has nroments. And T venture the unpro-
fessional opinion that it will prove to he a
popular film all over the United States. * • •
TELEGRAM—* • • The picture radiates
the genuine jolly a'tmosphere of college life.
with its joys and sorrows, its worshipped and
Its worshippers. • * *
WORLD—* * * Certainly it is one of the
season's sanest, most amusing and most con-
tinuously dramatic comedies • * *
"Skinner's Dress Suit"
Universal
Rivoli
(Week Endina Mav S)
AMERICAN—* * * Another two or three
years probably will bring a new adaptation
of "Skinner's Dress Suit." this featuring the
Tampa trot. If it also features the same
direction and cast T for one shan't mind
seeing it again. * * *
EVENING TOURNAI.— * * * It's a de-
cidedly amusing comedy, with Denny doing
his usual breezv acting • • *
EVENING WORLD—* • • is good fun
from _ first to last. It emphasizes again the
abilities of Reginald Denny as one of our
most pleasing farceurs and pantomimists.
• • ♦
GRAPHIC-* * * Director William Seiter
and Mr. Denny evidently got together on the
"gags," and managed to inject a lot of pep
into some rather time-worn comic situations
• • •
AIORNING TELEGRAPH—* * • Regi-
nald Denny is at his best in "Skinner's Dress
Suit." He has taken advantage of every op-
portunity and his few bits of comedy that
might have been easily exaggerated as the
majority of farceurs are wont to do, were
played a perfect tempo and to an exacting
emnhasis. * • *
POST — ■ * * is amusing farcial matter cal-
culated to keep most people in a pleasant
state of titters. Reginald Dennv is Skinner
this time, with Laura La Plante as the
blonde little wife. "Honev," * * *
TELEGRAM—* * * Despite the familiar-
ity of the theme, this Universal picture is as
bright and bonny a version of "Skinner's
Dress Suit" as ever twitched and fluttered
on a movie screen. It moves along at a
brisk pace ana new gags and quips have been
brought to bear with good effect upon old
situations. • * •
WORLD— * * * But not all credit for a
generally diverting and entertaining play in
pictures is to be conceded to the man in
the case (Reginald Denny) since Miss La
Plant does rppear here in her most eflfective
performance, to my way of thinking. » • •
In the Courts
Harry Grodner has obtained a
judgment for $1,662 in the City Court
by default in a suit against Binder
& Behrman to recover $1,500. He
alleged defendants sold him and Mor-
ris Fishier the picture house at 470
Ralph Ave., Brooklyn, for $1,500
under an agreement that they would
take it back at that sum if the buyers
wanted them to do so. Grodner as-
serted they refused to keep the agree-
ment.
Joseph Klein on Coast
Los Angeles — Joseph Klein of
Chesterfield M. P. Corp. is here to
supervise production on the Sandow
pictures and the Fearless two-reelers.
He will remain until Dec. 1.
And That's That!
By •■BARRY"
RALPH SPENCE will try to title
four features in seven days. If
he does it some sort of a new record
will be established.
Instead of being "shown off" on a
tour of the Publix circuit, Iris Gray,
Paramount junior star, will have a
role in Ford Sterling's "The Show
Off."
\ golden key to the Paris Latin
quarter reposed in Aladge Bellamy's
trunk aboard the Olympic. We've
often wondered what they did with
keys of that kind. The "Wampas"
have one they have used for years,
dolling it up for each new celebrity.
The foreign invasion continues.
Edouard Raquello, Polish stage and
screen star, has arrived at Universal
City.
Max Fleischer has just selected a
"Beautiful Bevy of Broadway Chorus
Girls" for "Carrie of the Chorus."
That's a job nobody ought to be paid
for.
"The Belle of Avenue A," Elfie Fay
is to apnear in Happiness Comedies,
released by Weiss Brothers.
Gilda Gray wiggles into the Rialto
shortly to make personal appearances
with "Aloma of the South Seas."
Baseball Season Opens May 15
With seven teams entered the M.
P. Baseball League will open Satur-
day, May 15 at Ebbett's Field. Fox
and M.-G.-M. will clash and Warner
Bros, and First National will also
cross bats. An opening celebration
is planned with a parade and band.
On May 22, Pathe meets Famous and
Universal battles with Warners.
Start First Sanford Production
Los Angeles — The first of the San-
ford Prod, series of six is "Her Sac-
rifice." Cast includes Gaston Glass,
Herbert Rawlinson, Bryant Wash-
burn, Gladys Brockwell, Wilfred
Lucas, Barbara Tennant, Hector Sar-
no, Chas. (Buddy) Post, Gene Cros-
by and Alice Golconda.
Weaver Prod. Start Alaskan Film
Tacoma — The H. C. Weaver Prod,
have commenced work on "Raw
Country," with director W. S. Van
Dyke on location on Mt. Tacoma.
Release by Assoc. Exhibitors.
R. and R. Building
Dallas — Ed Rowley, of R. and R.
Enterprises announces, a $300,000
building and remodeling program for
their chain. Two new houses will
be built in San Angelo, one in Corpus
Christi and one in Kingsville.
Non-Theatrical Exhibition Tomorrow
The Non-Theatrical M. P. Chamber
of Commerce will hold its second an-
nual exhibition in the Town Hall,
New York, tomorrow, showing new
pictures in the field of industry, sci-
lence, travel and commerce.
NEWS
■«fc
To interest important
people information
must be live, author-
itative and hot
That's News
and
That's Why
The telegraph and
cable bills of The Film
Daily go up — and up
— and up
Hundreds of words
every day from all
over the world - - -
136
That's Service
I
THE
c Jay, May 10, 1926
j5e^
DAILY
11
Comparative Statement of Loezv's Inc.
following statement embraces Loew's, Inc., fiscal year ending
15, 1926, and includes all subsidiary companies 100 per cent owned:
id working:
Sept. 1, 1925— Mar. 15, 1926
$2,244,963.20
hies:
s receivable
receivable
from affiliated corpo-
lons (less than 100%
ed)
ill productions in process
ompleted and released
after amortization) . . .
m advertising accessories
eater and studio supplies
$731,021.53
70,405.47
135,280.29
$14,058,894.42
179,087.93
182,792.60
Sep%. 1, 1924— Mar. 15, 1925
$2,515,717.19
$916,954.10
271,016.65
ances to producers, secured by produc-
es
tgage Inst, payments
936,707.29
14,420,774.95
694,033.49
Total current and working assets $18,296,478.93
i:ts:
.ated corporations $11,049,019.53
s on leases and con-
acts 562',015.14
cellaneous
tgage and interest
ents
pay-
349,644.15
167,644.78
12,128,323.60
perty 100% owned:
d $10,340,712.09
Idings and equipment.... 18,994,520.22
seholds 2,185,941.33
$31,521,173.64
reserve for depreciation 4.699,531.05
26i821, 642.59
1,385,376.48
531,138.26
1,976,318.08
189,499.32
179,740.00
$1,330,128.54
176,497.67
$4,710,602.22
344,200.24
223,818.80
$4,516,703.95
17,659,500.77
307,498.84
$22,483,703.56
3,199,755.39
1,719,109.01
9,345,557.40
1,506,626.2)
5.278,621.26
19,238,948.17
559.084.98
erred
ies, contracts, goodwill 10,957,863.72
$58,631,821.60
$51,166,527.94
■nt:
-■cunts payable $1,516,247.42
;es payable 2,544,543.28
;ater admission taxes 55,713.71
teral income taxes (net).. 645,791.65
;rued interest payable.... 138, 500. On
vances from affiliated cor-
orations 81,970.42
LIABILITIES
Sept. 1, 1925— Mar. 15, 1926
Sertt. 1, 1924— Mar. 15, 1925
$1,727,129.95
1,627,862.50
39,567.65
66,280.51
143.666.40
/idends payable March 31, 1926
ations maturing after one year
s and mortgages of subsidiary corporations
diary corporation stock outstanding (Met-
Goldwyn Pfd.)
rred credits:
urities from tenants $210,801.10
m rentals received in ad-
vance 478,434.00
serve for theater overhead 127,755.57
$4,982,766.48
530,390.00
477,151.00
12,195,975.00
4,430,666.82
816,990.67
500,000.00
rve for contingencies
:al stock and surplus :
pital stock outstanding:
1,060,780 shares without par value 26,280,858.14
rplus:
Surplus Sept. 1, 1925 $6,376,049.67
Less reserve for contin
gencies, etc.
Net profit for 28 weeks
ended Mar. 14, 1926.. .
Dividend paid Dec. 31, '25
Dividend declared, payable
March 31, 1926
Surplus March 14, 1926.
550,000.00
3,651,753.82
$9,477,803.49
530,390.00
$8,947,413.49
530,390.00
$220,060.59
723,082.31
306,572.98
$3,788,978.25
2,945,143.67
$6,734,121,92
530,390.00
$6,203,731.92
530,390.00
$3,604,506.91
530,390.00
"9,636,'2'2'5.66
4,430,658.94
1,2'49,715.88
366,831.15
26,280,858.14
8,417,023.49
$58,631,821.60
5,673,341.92'
$51,166,527.94
iS mcome:
leater receipts, rentals and
sales of films and accesso-
ries $32,186,748.05
entals of stores and offices.. 881,648.78
Mking fees and commissions 312,132.71
iscellaneous income 243,913.76
OPERATING STATEMENT
Sept. 1, 1925— Mar. 15, 1926 Sept. 1, 1924— Mar. 15, 1925
$33,624,443.30
$28,760,836.05
875,470.81
286,626.98
254,187.30
$30,177,121.14
enses :
lieaters and office bidgs. . . .
ilm distribution
mortization of films
ilm advertising accessories.
$17,825,445.63
3,516,782.28
4,033,088.66
271,199.79
$14,42'5.941.58
3,335,599.71
3,161,004.65
283,437.61
Producers' share of film
rentals 1,680,107.02
27,326,623.38
Operating profit before depreciation and fed-
eral taxes $6,297,819.92
Depreciation of buildings and
equipment $1,084,720.16
Federal taxes, estimated 678,493.79
3,574,203.63
$257,811.75
178,208.22
Minority interests' share,
affiliated corporations ....
Loew's Inc. share undistribut-
ed, affiliated corporations..
$686,890.05
40,885.06
Dividends paid on subsidiary's stock out-
standing (Metro-Goldwyn Pfd.)
1,763,213.95
$4,534,405.97
727,775.11
$3,806,830.86
155,077.04
24,780,187.18
$5,396,933.96
436,019.97
.Net profit transferred to surplus $3,651,753.82
$1,598,880.35
'Not shown.
Take Title Tomorrow
(Continued from Page 1)
mer while the changes are being
made.
The Norfolk theater which seats
2,300 will operate under a vaudeville
and picture policy. The opening pic-
ture will be "Beverly of Graustark,"
to be followed by "The Gold Rush."
The supply of pictures will be essen-
tially drawn from M.-G.-M. and
United Artists. Schiller, Lionel H.
Keene and Louis K. Sidney will be
present for the premiere.
W. and V. Change Policy
Norfolk, Va.— The Norva, a Wil-
mer and Vincent house adjoining
Loew's State which opens tonight
will change its policy today to vaude-
ville and pictures, operating on the
same price scale as the State.
Siegel Buys Beck Circuit
Henry Siegel and Bobby North
have purchased the A. S. Beck cir-
cuit in a deal said to involve $1,000,-
000. The houses taken over include
the Royal, Superior, 34th Street,
Chandler, and Chelsea in Manhattan;
the Ogden and two others in the
Bronx. They have also acquired the
Ritz, Brooklyn.
"Clave" Penrod in New York
C. E. (Cleve) Penrod, division
manager for F. B. O. with headquar-
ters at Indianapolis is in New York.
^cvYcioyg>.6fa
TRAILERS SEIKFAK
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Inspiration Pict
M 11 1^
ELM
OROTHT MACKAILL
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FOLLT
s Jikphdfim Ih ^0,^ iy RICHARD HARDING DAVIS
SuHtu'io b,j ULLIE HAYWARD
SroNEY OLCOTT PRODUCTION
' 3irAt
nationo
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iTHE
V brAdstreet
r FILHDOM
Authority
U XXXVI No. 35
Tuesday, May 11, 1926
Price 5 Cents
A header
libitor powers in the Mid-
want a National leader.
ure of the importance of
is what they have in mind.
feel that the theater owner
ag slighted,
desire exists to present
side of the story to the
. To that end, they feel a
lal personage is necessary ;
vhose name means news-
I headlines and newspaper
And so, this becomes one
e highlights of the Los
es convention.
Financing a Problem
ide leadership has been dis-
before. It almost happened.
within the ranks something
)lace. The matter then drop-
ing this issue means a fight,
onvention floor will hear much
Old-fashioned leaders think a
owner should head a theater
zation. That argument is silly.
didn't know a hoot about mo-
ictures. Today, his record of-
iifficient proof of what he has
incing the Mid-Western pro-
presents difficulties. The lead-
st have an organization. And
ivolves a lot of money. It is a
s question if exhibitors feel an
•utside the confines of their own
r state. There has been noth-
' date to show that they have.
A Feasible Idea
trong figure could do much for
. P. T. O. A. There are many
e angles which have only been
'd. Theater? can be made bet-
Exhibitors' relations with their
can be improved. These things
larv others are in the offing,
der from the oustide, one who
=en in public life and who sees
■ motion picture theater some-
for greater service than enter-
;nt, might easily prove a boon.
I't forget the public is not in-
;d in contract rows and theater
ichments. The public knows
the advances made in produc-
The Hays office took care of
The story of the theater and
e to the public remains to be
KANN
Keith in New England
New Company Formed in Massachu-
setts— Capital Stock at Nominal
Valuation
Boston • — Keith Massachusetts
Corp. has been organized with 500
shares of no par value. Incorpora-
tors are Robert G. Larsen, president;
William E. Collins, treasurer; Alfred
W. Lauder, Ralph R.. Larsen and
Bartholomew E. Grady, directors.
In the articles of incorporation, the
company sets forth that its principal
office outside of Boston is in New
York City, and that it is organized
"to carry on the business of theatri-
cal agents, managers and proprietors."
Merger Near
It is understood that the merger of
accessory dealers, launched by Harry
Button of the Exhibitors' Supply Co.
of Chicago is practically completed.
By the end of May, the one or two
remaining cities wherein the consoli-
dation move has not yet reached will
be brought into line.
The merger is national in scope and
will bring into operation about 30 co-
ordinated dealers in key cities where
over 140 now exist.
Blames Exhibitors
London — The film critic of the
"London Daily Mail," after an inter-
view with Charles Lapworth of
Gainsborough Prod.. Ltd., who re-
cently returned from America, puts
the rehabilitation of the British in-
{ Continued on Page 2)
Outside Leader For M. P. T. O. A.
A Highlight of June Convention
Collective Buying
New angles qn the collective
bargaining plan as developed by
the Associated Cinema Thea-
ters Corp. and Frank J. Rem-
busch are treated in an article
on page 10.
New April Theaters
F. W. Dodge Corp. Reports Total of
63 Theaters in 37 Eastern
States
Forty picture theaters representing
an outlay of $2,417,800 and aggregat-
ing 342,300 sq. ft. of new floor space
were announced during April in Zl
Eastern states, and contracts award-
ed, according to statistics prepared
by F. W. Dodge exclusively for THE
FILM DAILY.
Twenty-three other houses of a dif-
ferent class are on record costing
{Continued on Page 4)
Famous Declares Dividend
At the Board of Directors meeting
of Famous, held yesterday, the regu-
lar quarterly dividend of $2. on the
common stock payable July 1 to
stockholders of record on June 15,
was declared.
Five Years From Now
By ADOLPH ZUKOR
President, Famous Players-Lasky Corp.
Cooperation between producer and exhibitor to the end that
greater revenue will be deserved from the public.
This, to my mind, will be the greatest development in the
picture industry in the next five years. Already the movement
for cooperation and sensible business dealings is gaining impetus,
and in the next five years I feel positive that producers and ex-
hibitors will have an understanding of their problems and a
sympathy for each other that will spell an enormous step for-
ward in the realization of greater box-office receipts.
Let me make clear precisely what I mean: The public con-
stantly is demanding better and better pictures. To satisfy his
public, the theater operator also is demanding better pictures.
While extravagant expenditure of money does not necessarily
mean greater entertainment value, it is true nevertheless that
(.Continued on Page 4)
Mid-West for Man Like Hays —
Consider Arbitration Sys-
tem for Exhibitors
Mid-Western members of the M.
P. T. O. A. will go to the Los
Angeles convention in June with a
plan to engage a national figure as
the head of the exhibitor organiza-
tion.
Politically, the highlight of the
convention will be this issue. It is
certain that an attempt to pledge the
association to such a program will
arouse opposition in several quarters.
Several leaders, notably in the East,
feel that the titular head of the or-
ganization should be a theater owner.
Last week at Minneapolis where
the Northwest Exhibitors Assoc, held
its annual convention, R. F. Wood-
hull, president and Joseph M. Seider,
business manager of the M. P. T. O.
A. were present. At that time, the
question of an outside leader was
presented. It was then that it be-
came known that those state units
(.Continued on Page 4)
Famous Files Brief
Washington — Exceptions to the
rulings fo the trial examiner in the
Government's suit against Famous
have been filed with the Federal
Trade Commission, in accordance
with the rule made by the Commis-
sion last month in reopening the in-
vestigation.
(Continued on Page 9)
32 on Coast
Hollywood — John McCormick, gen-
eral manager of production for First
National, states that two-thirds of the
company's production activities will
take place on the Coast. Of the
$10,000,000 First National estimates
will be spent in 1926 production, $6.-
400,000 will be spent in Hollywood.
Thirty two out of the 58 scheduled
(Continued on Page 9)
Loew Stockholders' Meeting
At the meeting of stockholders of
Loew's Inc., yesterday, the action of
the Board of Directors in floating the
recent debenture issue through Dillon,
Read and Co., and the National City
Co., was ratified and approved.
■To
THE
-JXi^.
DAILV
Tuesday, May 11,
Vil XXXVI No. 35 Tuisdiy. May II. 1926 Price 5 Cents
JOHN N. AllCOATE
Publisher
Copyright 1926. Wid's Films and Film Folks.
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway. New York, N. Y.
i\V. Alicoate, Treasurer, Maurice D. Kann,
ditor; Donald M. Mersereau, Business and
.advertising Manager ; Ralph Wilk, Travel-
*ig Representative. Entered as second-class
flatter May 21. 1918, at the post-office at
New York, N. Y., under the act of March
J, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months. $5.00; 3 months, $3.00. For-
eign. $15.00. Subscribers should remit with
order Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood. California— HaTvey E. Gausnran, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London— Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris— La Cmema-
tographie Francaise. 5, Rue Saulnier.
Financial
Already unnerved by the British situation,
the Stock Market yesterday played into the
hands of bear traders with the announcement
/liat unfilled orders on the books of the U. S.
Steel Corp. were less than expected and that
Chrysler had made a reduction in price. The
market was active, but weak throuKhout ex-
cept for a short period toward the close,
when it regained a semblance of firmness.
Famous players was one of the few special-
ties that chalked up a gain. It was on the
market most of the time, the total sales
amounting to 17,800 shares. Its gain. Vg of
a point, was based on a report that there
would be a segregation of theaters from pro-
duction. Other film issues remained at about
their previous closings.
Quotations
High
Low
Close
Sales
Balaban & Katz .
68
68
68
'Eastman Kodak
109
Famous Players .
123 ■/,
121
122
17,800
Famous Play. Pfd.
123
123
123
100
Film Inspection .
4/.
4'/.
4/.
200
* First NafI Pfd.
99
Fox Film "A** . . .
63/2
6i'A
63/2
200
Fox Theater "A"
. .. 22;/8 22
22
200
•Intern'l Projector
10!4
Loew's Inc
'yiY2
37
37/8
700
Metro-Gold. Pfd.
. 22%
227^
22n
100
M. P. Cap. Corp.
22
22 -/^
22^
400
Pathe Exch. "A"
. 49
49
49
100
t Paramount B'way
Skouras Bros . . .
. 49
49
49
'Stan. Co. of Am.
55
Trans-Lux Screen
. 8
77^
m
800
'Universal Pict. .
33
•Univ. Pict. Pfd.
9VA
•Warner Bros. . .
45/2
Warner Pict. "A"
■ U'A
14^
ny2
200
• Last prices quoted
" Philadelphia Market
t Bond Market
Coldewey with Metropolitan
Los Angeles — Anthony Coldewey
has been assigned to the scenario
staff of Metropolitan studios by Wil-
liam Sistrom.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITI.E.S
24.S W. 55th .St. - Columbus 9240
Spc'cidI Rush Seri'icc
Blames Exhibitors
(Continued from Payc 1)
iliistry up to the British exhibitor.
He writes:
"The kinenia proprietors of Eng-
land, who in the way of business
show an overwhelming proportion of
.American films to the English pub-
lic, by contracting in advance to take
the unmanufactured output of Ameri-
can producers, actually do finance
.\merican film production to the ex-
tent of million of pounds a year.
Such important customers are in a
position to bargain with the United
States interests and so far they have
not gone boldly forward to do so."
The writer quotes Lapworth's as-
sertion that Will Hays admitted the
British film situation is "a major
concern of the United States film in-
dustr\-."
Chadwick Plans Broadway Openings
I. K. Chadwick, viho returned from
the Coast Sunday, is planning Broad-
way openings for "April Fool" and
"The Bells." He reports that mem-
bers of the new independent pro-
ducers' association at the Coast are
busj' getting acquainted with each
other as the initial step in their
project.
Lease Park, Rockaway to Moss
The L. and W. Amusement Co
have leased the Park theater and
roof garden, Rockaway Park, to B.
S. Moss.
Iowa War on Billboards
Des Moines — The state highway
commission will start a campaign to
clear billboards and posters which
obstruct vision along the highways.
Dan Michaelove in New York
Dan Michaelove, assistant sales di-
rector for Universal in the South and
supervisor of theaters in Florida, is
in New York on business.
Pommer's First
Erich Pommer, who left for the
Coast Saturday, will probably super-
vise "Hotel Imperial," which is to
be directed by Erich von Stroheim
with Pola Negri starring as his first
for Famous.
Norway Has 252 Houses
Oslo — Norway has 252 picture
houses. One hundred and eighteen
are controlled by the government
while 134 are privately operated.
New Manager at Warner's Theater
Bernard Smith, formerly with
Read's Hippodrome, Cleveland, and
the Butterfield interests, has been
made manager of Warner's Theater.
He is also handling daily newspaper
publicity. Herman Heller is now ex-
clusively handling the musical end of
the house. The theater has been un-
der the supervision of Sam Warner,
who is now busy with the synchroni-
zation plan.
A cooling system will be installed.
It will be ready for operation when
"Don Juan'" opens July 15.
New South Dakota Circuit
Sioux Falls — Pay Enterprises plan
a circuit in this state. They have
purchased the Royal and will buy or
affiliate with a number of other
houses.
To Make "Across the Pacific"
Los Angeles — Warner Bros, will
produce "Across the Pacific," Charles
E. Blaney's play, w^ith Monte Blue
starring.
New Censorship Board for Seattle
Seattle — Mrs. Eva S. Godfrey has
been named by Mayor E. J. Brown
to appoint a new censorship board of
15 members.
Marion Davies in "The Miracle"?
Los Angeles — It has been reported
here that Marion Davies will siar in
"The Miracle," playing the role that
Lady Diana Manners created or. the
stacre.
E. B. Hatrick, of Cosmopolitan, in
New York, said yesterday he knew
nothing of this report.
Famous After "The Great Gatsby"
Famous is expected to close a con-
tract with Henry Ginsberg for the
rights to "The Great Gatsby," in a
few days.
Back with Brewster
Adele Fletcher has rejoined the
Brewster fan publications, which she
originally left to edit "Pictures," a
AlacFaddcn magazine.
Oldest Projection Room
"Catering to the better class"
Sun Projection Rooms
220 West 42nd St.
Phone Wisconsin 1177 Room IOCS
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Attractions
Picture Theatres
for i
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I 1600 Broadway, New York
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Phone Penn. 3580
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Rexjbeiv S^ajmuelsJi
220WEST42^°STRET
NEW YORK
PHONE
CHICKERINC ALLANA,L0VE5
2937 PPES.
/ ume XXXIII
NEW YORK CITY, MAY 15, 1926
No. 20
Prestige
WAS TOLD, last week, of the probable
merger of two well-known food products.
The two businesses will be purchased out-
rht — for a princely sum — and operated by
y.e company.
^The two products were selected for their
pjestige with the public. The valuable item
Hs goodwill — trade-mark value; and the
!|)odwill, as we well know it must have been,
was importantly acquired by advertising.
I What we may not take into account is the
ct that the advertising — a heavy amount of
-has been steadily sustained over a con-
derable period of years.
Sustained Advertising!
In the picture business wetalk a good deal
bout advertising; its importance is freely
dmitted. But you hear little about sustained
dvertising.
Mostly — we splurge in advertising.
And while splurges may gain their objec-
ives of the moment — they don't build good-
vill over the years.
know that year by year it is first one program
and then another that leads at the box-office.
So it must be a measure of sustained
quality.
And the other measure — the other thing
that builds bit by bit this valuable item called
prestige — is sustained advertising.
No question about it — gentlemen. It's a
highly important, highly practical matter —
worth your very best thought. (You won't
have to preach this idea to the two men who
are going to sell their food products for stag-
gering sums.)
■* •:!.- ■¥
We need never take the sparkle out of
picture advertising. We can't afford to. We
need not eliminate the splurges; they serve
their purpose. But what we have got to con-
sider sooner or later, is the steady, continuous
building up of trade-marks. It pays — if it's
done sensibly, and pays big.
*
*
Prestige counts enormously in the picture
business — because the value of a picture is so
^ery much what you make the other fellow
believe it is.
Take producer prestige.
The exhibitor is greatly swayed, whether
he will admit it or not— in fact we all are —
by the prestige of a firm name. Way down
in his boots he feels that he is secure for the
season and for his clientele if he has a good
measure of such and such a program.
Now, what makes the prestige?
Quality, of course. But certainly not pre-
dominating quality right along, for we all
iur?^<f^^<^
-H-M-»
•
Cpammount
^jli0re&
•
E\MOUS R.Ay£RS-LASKy CORI!
NtW VOMH CITT
DAILV
It
Tuesday, May 11, 192«l!^
Five Years From Now
(CoHltnued from Page 1)
bigger pictures will cost more money.
So we arrive at this problem: The
producer, to make a profit on his in-
vestment of money and effort, must
get a greater return for his product.
If the exhibitor has to pay more lor
these big pictures, he likewise must
find some way to make a profit on
his theater investment. There is
only one source from which this in-
creased revenue can come, and that
is the public.
Therefore, it is put squarely up to
the producer and the exhibitor to
develop the great field of public pa-
tronage. More people should attend
picture theaters. I firmly believe we
have tapped only a small percentage
of the vast possibilities of public pa-
tronage. And we cannot get the
greater public into our theaters by
being content with things as they
are.
Producers and exhibitors must co-
operate to bring in this great ne-
glected section of the public. Better
pictures, better advertising, better ex-
ploitation, better theaters, better pres-
entation and theater service — all of
these things merit and demand the
united attention of producer and ex-
hibitor alike.
As I said in the beginning, I be-
lieve this common purpose is receiv-
ing the united thought and attention
of both producers and exhibitors.
This cooperation will grow and in a
remarkably short time I look to see
this industry — producer and exhibi-
tor alike — presenting a solid front
and bending a common will to the
solution of its problems.
Golfers, Attention!
Sign thifi and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaicneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Tomo7-roiv John C. Flinn, vice-
president and general manager of
Producers Dist. Corp., and H. M.
Rickey, general manager of the M.
P. T. O., of Michigan, discuss "Five
Years From Now."
"Annie Laurie" in Scotland?
Los Angeles — -It is reported Irving
G. Thalberg thinks it quite likely
"Annie Laurie," Lillian Gish's next
for M.-G.-M., will be filmed in Scot-
land.
No one in authority at M.-G.-M.,
home office yesterday knew of any
proposal to make "Annie Laurie" in
Scotland.
Government Cooperates with M-G-M
Los Angeles — Negotiations between
the Government and M-G-M have
been brought to a conclusion whereby
the filming of "Tell It to the
Marines," will have the active co-
operation of the U. S. Marine
Corps. Major J. P. Wilcox will rep-
resent the Government at the studio.
Jack Cohn Going to Coast
Jack Cohn of Columbia, leaves
Thursday for the Coast on produc-
tion. He will remain there two
months.
Outside Leader
(Continued from Page 1)
identified with the Allied group, as
well as others who are regularly con-
stituted members of the M. P. T. O.
A., made known their intention of
pushing the issue in Los Angeles.
It is their proposal to ask Wood-
hull contmue automatically as nation-
al president until the leader can be
engaged. Then a Mid-Western con-
vention is to be called in Chicago at
which the necessary funds would be
underwritten.
The sponsors of this idea feel that
it is necessary that the exhibitors of
the country function under the guid-
ance of a personality who has a rep-
utation as nationally known as that of
Will H. Hays. They believe that
when a condition such as that pre-
vails their cause w-ill be granted more
careful attention.
On the other hand, there is a
group — small, perhaps — within the
M. P. T. O. A. which looks upon the
matter in a different light. This
group favors an outside leader but
maintains it is foolhardy to talk about
arranging terms for the individual and
building up an organization to func-
tion for him.
May Revive "Movie Chats"
The question of financing is a seri-
ous one. There is a plan afoot to
revive Movie Chats, produced for the
M. P. T. O. A., several years ago by
Charles Urban and released on behalf
of the organization, by Hodkinson.
At the moment, talk of reviving
Movie Chats under another name is
in the air. Should the deal go
through, a national release will be
sought. The treasuries of state ex-
hibitor units would then he enhanced
through the revenue derived from
bookings. On a prearranged basis
each unit participating in the distribu-
tion would receive a certain percent-
age of the gross. If a certain state
handles the distribution itself, the per-
centage will vary as against a fixed
table.
This swelling of state funds will
mean an additional intake in revenue
since each unit will continue to col-
lect Its dues as at present. Those in
favor of a Hays will vote for the idea
as one which will help toward the
raiding of sufficient funds to put the
plan over.
May Alter Constitution
Changes in the by-laws to bring
back the election of the president by
the convention itself may come up in
Los Angeles. In Boston, it will be
remembered it was determined to se-
lect the president by vote of the di-
rectors in closed session. At that
time, this procedure was felt to be
the one to best fit the situation. That
was several years ago. Today, sev-
eral M. P. T. O. leaders lean toward
an election by the delegates at large,
so that some of the glamor which at-
tends the voting can be restored to
the convention.
A storm center at Los Angeles is
expected to be the post of treasurer.
Louis M. Sagal, of Hartford, Conn.,
has occupied that job for the past
two j-ears.
Arbitration an Issue
When the convention ends, it is
more than likely the organization will
arrange for the opening of six region-
al offices, out of which state units in
adjacent territory will be handled in
a more direct manner. These offices
will probably be located in Chicago,
Los Angeles. Louisville, Dallas, New-
York and in one other city.
Another innovation to be discussed
in Los Angeles will be an organiza-
tion to advise exhibitors on principles
and test cases in arbitration under
the uniform contract. The Film Board
of Trade under which the various
Joint Arbitration Boards function is
being kept continually advised about
new developments in other cities. The
M. P. T. O. A. holds that its exhibi-
tor members, both on Joint Arbitra-
tion Boards and off them, are suffer-
ing from a lack of the complete
knowledge of arbitration procedure
such as the exchange members of
the Boards possess.
Under the proposed plan, however,
exhibitor arbitrators every where
would be informed of new decisions,
and new wrinkles in arbitration ad-
justment. In this way, it is felt by
those favoring the plan, problems in
arbitration will take on a greater
spirit of fairness.
Theater Encroachments
Overbuilding and theater encroach-
ments will provide a live topic of
discussion at the convention. These
problems have many angles. In dis-
cussing this situation yesterday, Jos-
eph M. Seider pointed out that the
rapidity in which theater alignments
come covered but one phase of a
vexatious problem. He conceded that
]
there was much to be said for b
sides: the producer-distributor oj
atiug in the exhibition field and
theater owner functioning in that i
of the industry where has has alw
operated. The problem of encroa
ments is certain to figure promim
ly on the Los Angeles convent
floor.
On Product
Seider has advised his members
to buy product until the convent
terminates. As he explains it,
reasons for this involve the alleil
practice of certain distributors I
holding over contracted pictures fr
this season until next. He said j
terday that the danger for exhibit
exists in the fact that, unless suft
ent care is exercised, they will t
themselves once again buying pr
net contracted for previously and
a lower price. His convention repi -
will list the pictures which fall ii "
this class. i
Leaving on the 23rd
The New York contingent leai
for Hollywood on May 23. '.;
journey will require seven days, si j
there are several stop-overs in j
route as now arranged. A numj
of states and districts including Ma*
land and Washington (D. C.) "j
go direct. The Chicago train will r
elude the group from that city-
well as exhibitors from Minnesota ;
the Dakotas.
It seems to be a certainty that |i
so-called Allied group will attend
masse. These states, including Mi<.'
gan, Minnesota and several othersi
importance are not members of i
M. P. T. O. A., but are working .
harmony with the national organi^(
tion. 1
Discuss Contract Additions
At a meeting at the Hays of
yesterday, the question of new clau .
added to the uniform contract ca
up for discussion. The confere
was a prelude to the meeting of
continuing committee which meets ■
the 17th to discuss the matter on
half of both exhibitors and distri :
tors. J
Yeggs Rob Worcester Theater ■
WVircester, Mass. — Safe cracl* ^
took $2,000 from the safe of
Olympia here Sunday night which
eluded the receipts of the Fan
theater which is under the same m
agement.
Weiss Bros. Sell Territory •
Floyd St. John, of San Francifi
has acquired the distribution on "I
ter Six Days," for California, NevJ
Arizona and the Hawaiian Islar
from Weiss Bros. He has also p
chased 16 Buddy Roosevelt pictu
and eight Wally Wales.
Lumiere Awarded $1250
The jury in the action of Sam
Lumiere against Goldw-yn Dist. Co
for Dublication of copyrighted phc
graphs, awarded the photograp
damages of $1250, or $250 for e;
violation, tin's being the minimum
coverable.
Rocklifife Followes Injured
Santa Monica, Calif. — Rockliffe I
lowes was badly injured in an au
mobile accident here yesterd
Physicians say he may be permane
ly disabled due to cuts by glass.
iJ3 May 11, 1926 lOP,*^^ DAILV
The higgest news
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THE
-^<
DAILY
Tuesday, May 11,
And Thafs That!
By ■•BARRY •
ASALKSMAN was doing his stuff
and, — the exhibitor fell asleep. As
he awoke he heard the name of a cer-
tain picture and, not wanting to be
caught napping, said, "That's the pic-
ture I want." and the deal was closed.
Now he's doing his sleeping at night,
to keep his overhead down.
YoH may not remember Lydia
Yeamaus Titus but "Ask Dad, he
knows." She is to play the role of
the comical little housekeeper in "The
Lily," for Fox.
Thirty-nine doubles of the late
Theodore Roosevelt have appeared in
Hollywood all anxious to play the
lead in "The Rough Riders."
Hal Roach ivon't let anyone get
ahead of him. Paramount has "The
Cat's P-ajamas" and Hal has "The
Cow's Kimono."
The W. C. T. U. wins. The ladies
met Exhibitor Beechler, of Elsie,
Mich., and he agreed to discontinue
his Sunday shows.
Howard Haivks is cutting "Fig
Leaves" at the Fox Coast studios.
Wallace Beery and Raymond Hat-
ton made such a fine pair of dumb
doughboys they have been cast for a
couple of "gobs" in "We're in The
Navy Now."
You can't fool the German critics.
They tell the age of a picture "fresh
from Hollywood" by a look at the
f'oshions ivorn by the actresses.
It is reported John Meredith,
"Wampas" baby star of 1925, is to do
"Romeo and Juliet" in modern dress
at the New Art theater, Hollywood.
News from Salt Lake City Changes
.Salt Lake City— The Patlie and Assoc.
Exhibitors exchanfic have moved into their
new quarters in the new fihii buildine at
206 East 1st .South St.
A. A._ Schmidt. Division Manager for F.
R. O., is expected.
The Forum is the new name given to the
Hyland.
C. M. Stern, formerly sales representative
for Metro-GoldwynMayer, has taken the
place of Chas. Dillard, as assistant office
manager.
D. T. T-j-nc. Secretary of the Intermoun-
tain Film Hoard of Trade, will attend a
meeting of the Montana Film Board of
Trade which will be held in Butte. Several
local exchange managers also plan to at-
tend this meeting. •
Louis Marcus, district manager for Fam-
ous, is on a six weeks' tour of all of the
exchanges west of Detroit.
Thumbs Down on Jazz Band
Oswego. N. Y. — Intervention by a
"Committee of Churchgoers," prevent-
ed the Strand from putting on a jazz
band in connection with "Beverly of
Graustark" on Sunday.
Switch to Combination Policy
Bell. Calif.— J. W. Dodge has been
appointed as inanager of the Egyptian
at 815 Slauson St.. Maywood. Pic-
tures and vaudeville will be shown.
New April Theaters
(Continued from Page 1)
$6,109,000 with 760,600 sq. ft. In this
category arc legitimate houses, those
which play vaudeville and those
which run a vaudeville-picture policy.
During April contracts for 63 thea-
ters were awarded which will cost
$8,620,800 and totaling 1,102,900 sq.
ft. in floor space.
Reports on new construction gath-
ered bv correspondents of THE
FILM DAILY follow:
Littlctown, N. H. — J. B. Eamcs is plan-
ning a theater to seat about 1,500.
Frostburg, Md. — The Palace, recently dam-
aged by fire, is to be rebuilt as soon as
weather permits.
Bri.stol, Va. — D. W. Wagner, local capital-
ist, is reported negotiating for the construc-
tion of a 2,000 seat theater.
Wiiicheiidon, Mass. — The Keene Syndicate
is reported conte'mplating tearing down the
National and building another theater on Rail-
road St. to take its place.
Portland. Ore. — A 1,000 seat house, cost-
ing $150,000 will be built by California capi-
talists at the corner of East 41st St., and
Belmont Ave.
.Salem, Ore. — Construction has been started
on Frank Bligh's $250,000 theater at State
and High Sts.
Detroit — Plans for a house seating 2,200 to
be built on Grand River Road by C. W.
Munz and associates have been drawn.
Cliicago — Cliarles Andrews, heading a syn-
dicate, has purchased property on the north
side of Madison St., where a building con-
taining apartments, offices, stores and a 300
scat theater will be constructed.
Sullivan, 111. — Joe Ireland has formed a
stock company to build here.
Palatka, Fla.— The E. J. Sparks interests
are considering the erection of a theater
building on the site formerly occupied by the
Grand.
Worcester, Mass. — William Stober of Bos-
ton will build a 3.500 seat theater on the
site of the Rice Building, which he recently
purchased for $600,000.
Kingston. N. Y.— Harry Lazarus has an-
nounced his intention of building a $400,000
theater in the business district.
.Tonesboro, Ark. — A new theater, to be
known as the Strand, is now under con-
struction.
Mayfield, Cal.— The California Ave., thea-
ter, a 500-seat house, is being built here.
Hackensack. N. J.— A permit for the erec-
tion of the Queen Anne at the corner of
Uueen Anee Road and Cypress Ave., has been
granted by the Council.
Tuckahoe, N. Y.— A new theater is report-
ed under consideration for Yonkers Ave
near Elm St.
Oshkosh. Wis.— The Orpheiim is to be
thrown down and a new one erected by the
.^a.xe Amusement Enterprises.
York, Pa —Nathan Appell Enterprises is
planning a 3.000 seat house on the site now
occupied by the Orpheum and York Opera
House.
< orona. Cal.— T. J. Cruz & Sons are buikl-
ig a theater costing $12,000.
Attleboro. Mass. — Attleboro Eagles .Society
will build a theater here to cost $150,000 and
will seat 1,800.
Columbus, Minn.— The Pawnee is the najne
selected for the new house planned by a
coinpany of which E. O. Harms, of Omaha.
IS senior member. June 1 is tlie tentative
opening date.
Greenville, 111., is to have a new theater
R. W. Hickman has had plans prepared.
Plan $500,000 Indianapolis House
Indianapolis — A theater to seat
2,500 and to cost over $500,000 is be-
ing planned, at 30th and Illinois Sts.,
by W. H. Grififin, manager of the
Garrick and a group on financiers. It
will be a neighborhood house and will
show pictures and presentations. The
house will be ready by Jan. 1.
Temporary Theater Erected
Harbor Beach, Mich. — Some weeks
ago the community theater burned
down. Townspeople got together and
erected a temporary theater, resemb-
ling a Billy Sunday tabernacle, and
with E. G. Shipley, manager in
charge^ didn't have to go without
Iheir amusement.
Levin Theaters Moves
San Francisco — Samuel H. Levin
Theaters, which operates a number of
suburban houses, has moved its of-
fices to the Marshall Square Bldg.
$750,000 House in Kankakee
Kankakee, 111.— A $750,000 theater
will be erected at the northeast cor-
ner of Dearborn Ave. and Merchant
St., Kankakee Building Corp. seating
2,000.
The theater has been leased to the
Great States Theaters Corp. for 25
years.
Johnstown Theater Reopens
Gloversville, N. Y. — Smalley's
Johnstown has reopened after having
been closed for a time for alterations.
New projection machines have been
installed.
Long Beach House Changes Policy
Long Beach, Calif. — The Ebell, at
3rd St. and Cerritos Ave., has opened,
with a straight picture policy. O. A.
Olsen is managing.
Zeorlin Managing Theater Chain
Spokane — Frank J. Zeorlin has
been made general manager of Spo-
kane Theaters, Inc., which owns the
Liberty, Casino, Columbia and Egyp-
tian.
Free Houses Planned
Vernon Center, Minn. — Business-
men are backing plans for free shows
this summer. An independent ex-
change in Des Moines is declared to
have contracted to supply service, be-
ginning May 18.
Verdon, Neb. — Sponsored by busi-
nessmen of the town, free shows are
being planned this summer.
Frisco House Opens
San Francisco — The Harding at
Divisadero and Hayes Sf. has open-
ed. It is a 1,500 seat house and is
built in Venetian-Gothic style, and
has a large stage for presentations.
Levin, the owner, controls six other
local houses.
Berinsteins Acauire Two Houses
Dunkirk, N. Y.— The Regent and
the Capitol, the only houses here,
have been taken over by the estate
of William Berinstein, represented by
Harry L. and Benjamin M. Berin-
stein, who operate a chain.
Danzinger Managing in Madisc
Madison, Wis. — William Danzi
former Paramount exploiteer,
been appointed manager of the P
way, operated by Fischer's Paramt
circuit. The house recently was
built, fire having destroyed it
fall. The Parkway is to be the
theater of the Fischer circuit,
presentations are shown over t
tire circuit.
Dent Acquires Another Tex. The|»
McAllen, Tex. — Louis L. ajk
Inc., of Dallas, has taken over n,
Palace. H. S. Federer, formerh
Tyler and Amarillo, is manager. ! iiiaoe:
IVilii
Richmond House Burns Dowijf*'
Richmond, Va.— The Strand I"
destroyed in a fire that did _$30|^'""
worth of damage. A lighted cigatj|ffj
is believed to have been the cause" '''"
World Realty Chain Growing:'
Omaha— The World Realty c "f^
now includes six houses here
three others in the State.
ml
Theater for Cheyenne
Cheyenne, Wyo.— Cheyenne S
rities Co. have signed a lease '
Max M. Kravetz, of Fort Collin
construct a 1,200 seat house on (
tral Ave
nil:
me.'
Berger Purchases Orpheum
Grand Forks, N. D.— The Orph
has been acquired by Bennie Ben
who operates the Metropolitan
Strand.
Tl
M
iltte
Plans New Rugby, N. D., Hou
Rugby, N. D.— J. A. Troyer,
runs the Lyric, in association with
brother O. O. Troyer, is erectir
house which will open Aug. 1.
Academy Has New Manager
Hagerstown, Md. — Alan J. B
rach has succeeded H. R. Webe
manager of Nixon's Academy.
Evans Bros. Obtain Rink
Barton, Md. — The Rink has 1
purchased by Evans Bros., Inc.
will operate daily.
Ifstit
Bishop Managing Empress
Edmonton — Harold Bishop,
merly manager of the Metropol
W^innipeg, has been placed in ch
of the Empress.
Schine Interests Buy Two
Lake Placid, N. Y.— The Sc
Theatrical Corp., will take over
two theaters they recently acqu
here June 1.
Minnesota House Reopening
Two Harbors, Minn.^-The I
will reopen as a one-night-a-v
house.
Grauman's New Theater Progres
Hollywood — Erection of ;
framework for the new Graum
Chinese, now being built at a cos
$1,000,000 on Hollywood Boulev
near Highland Ave., has started.
Sell Theater Building
The Kingsbridge-Jerome Inves
Co. has disposed of the propert;
Jerome Ave. and Kingsbridge
which houses a theater for $550 i
Dj!
lb.
k
k
ly, May 11, 1926
THE
-<S^
DAILY
32 on Coast
(Continued from Page 1)
s will be produced here, the
der to be made in New York
increase in production may be
rther augmented by the com-
of the Burbank studios in
One unit, the Rogers-Ken
rd pictures, has already begun
in the new site,
ng the productions to be made,
' Colleen Moore series, "Deli-
n," "Orchids and Ermine," by
Wilson, and Thomas Burke's
cletoes," and "Naughty But
tance Talmadge will make
Duchess of Buffalo" and
Anne." Richard Barthelmess
pear in "The Amateur Gentle-
"The Patent Leather Kid,"
Feathers," and one other. Co-
jriffith will make a series in-
"Into Her Kingdom" and
." Another star series will be
rry Langdon comedies includ-
he Yes Man" and three more.
5 Rogers will offer four Ken
rd productions, beginning with
Dare Devil" and including
jospel," "The Unknown Cava-
id "Flame of the Border."
sries will be made by June
The first will be "Sinners
iidise," from Clarence Budding-
Hand's novel "Nazareth." This
ature Lewis Stone and Anna
sson. Three more productions
How.
■•. Fineman will handle four
beginning with "Forever
which will feature Lloyd
and Mary Astor. Henry
is producing "Don Juan's
Nights" as his first.
"Business
Illinois are
worse daily
tors in the
Outlook Poor
Illinois Exhibitor Tells How Coal
Situation in Southern Part of
That State Hits Theaters
The following letter was received
yesterday from John Marlow, an ex-
hibitor who operates the Hippodrome
and Annex theaters in Herrin, 111.,
the Hippodrome and Liberty in Mur-
physboro and the Lvric in Carter-
ville:
conditions in Southern
very bad and growing
Motion picture exhibi-
many cities and towns
that are dependent upon the coal in-
dustry for their principal source of
revenue, are facing the most serious
crisis of their business careers.
Since the operators owning mines
in Southern Illinois are buying mines
in non-union coal fields, West Vir-
ginia and Kentucky, I am investing
my small savings in fishing tackle,
tent and hog-rines so that I can camp
on the creek and fish for a living.
Many thousands of miners are out
of work already, and the worst is yet
to come, because the mines are just
beginning to enter the dull period.
No one not acquainted with con-
ditions in Southern Illinois can realize
what the situation is today and what
it will be. It appears that Southern
Illinois is on the verge of financial
ruin.
. On May 30. I will close one of my
theaters at Murphj'sboro and one at
Herrin."
C. L. Cobb on Tour
-. Cobb, representing Weiss
Artclass Pictures Corp., is on
of upper New York state in
terests of the "Guess Who"
of contest films.
json in "Cheyenne Days"
Angeles — Hoot Gibson will
"Cheyenne Days," to be film-
Universal in Wyoming during
ontier days celebration, with
Reynolds directing.
Drne Forms Corp.
Over Walcott Studio, Holly-
d — To make Features and
Serials for Rayart
Johnston of Rayart Pictures,
rom the Coast, said yesterday
Wqrne Prod, had been formed
uke Worne, who will make
Billy Sullivan features and
serials for his concern. Worne
<en over the Walcott studio at
unset Blvd.
Alexander has been signed to
:he lead in the first serial,
y of the Scouts," which goes
reduction June 1 with Worne
ng. This will be in 10 two-
jisodes. Other serials to fol-
e "Trooper 77" and "Fighting
me." Worne is now working
i first Sullivan feature, "The
of a Coward."
Famous Files Brief
(.Continued from Page 1)
Nearly 300 pages are required to
set forth the many exceptions which
the respondents have taken to the
examiner's decisions and . to put be-
fore the Commission the testimony
which Famous sought to introduce
and which the examiner ruled out.
Mangham Joins Bromberg
Atlanta — John W. Mangham, Jr.,
formerly with Enterprise, has become
manager of the local exchange of
Arthur C. Bromberg Attractions.
Bromberg has been in Hollywood
previewing pictures.
"U" Sales Executive In N. Y.
Leroy Alexander, Universal assis-
tant sales manager, arrived in New
York from Chicago yesterday to
transact business at the home office.
Dave Bader, accessories manager,
also returned to the office after a trip
through the West and Middle West.
International Gets Volcano Shots
The current issue of the Interna-
tional Newsreel, No. 38, now show-
ing, contains scenes of the recent vol-
canic devastation on the Island of
Hawaii, showing the volcano in ac-
tion.
Film Board Thanks Patterson
Atlanta — The Film Board of Trade
has adopted a resolution thanking
Willard C. Patterson for his efforts
as an exhibitor member of the com-
mittee in fighting Federal censorship
bill efforts.
HONEST
AN ARTCLASS
SHORT SUBJECT
FRANCHISE will
give you the great-
est variety of com-
edy and novelty
one and two reel
subjects ever offer-
ed exchangemen
and exhibitors.
WINNIE WINKLE
(The Breadwinner)
With Perry Winkle and the Rinkeydinks
In 12 two-reel comedies taken from Branner's comic strip
syndicated by the Chicago Tribune to 126 leading newspapers
HAIRBREADTH HARRY
In 12 rip-roaring two-reel burlesque melodramatic comedies,
taken from Kahles comic strip syndicated by the Public Ledger
syndicate to 110 leading newspapers
IZZIE AND LIZZIE
In 12 domestic human nature comedies
The above produced by West Brothers' Happiness Comedies
SCREEN STAR~SPORTS
A series of 12 one-reel sport subjects with movie stars
POPULAR SONG PARODIES
26 Single reel novelties 26
A riot of song-mirth-and melody,
now ready "Alexanders Rag Time Band"
by Irving Berlin.
THE SCANDAL OF AMERICA
A series of six one-reel films laying bare existing evils and teach-
ing the art of self-defense by Grace G. Girard, America's fore-
most lady demonstrator of Jiu Jitsu, entertaining and thrilling
"GUESS WHO?"
A series of six single reels
Backed by tremendous newspaper publicity and breaking rec-
ords everywhere, now playing
50 Theatres in Detroit, Mich., sponsored by the Detroit Times
Known as the M.P.T.O. of Michigan "Guess Who?" Contest
31 Theatres Stanley circuit sponsored by Philadelphia Inquirer
23 Theatres Milwaukee, Wis., sponsored by Wisconsin News
30 Theatres Dallas, Tex., sponsored by Dallas Journal
Other tie-ups with the following newspapers: Boston Traveller,
Boston Herald, Denver Times, Rocky Mountain News, and
hundreds of others. Wire or write for open territory. In
preparation other new and novel short subjects.
Write today and get on our mailing list.
WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION
1540 Broadway - - - New York
DAILY
Tuesday, May 11, 1921
$
Incorporations
Albany, N. Y. — Spuyten Amusement Corp.,
New York; theaters. Capital $5,000. In-
corporators, M. Bergoffem, M. Palmer and
A. Gordon. Attorneys, Kelley & Connelly,
77 Vine St., New York.
Albany, N. Y. — Simmons Attractions, Inc.,
New York; operate theaters. Capital $1,000.
Incorporators, G. Jacobs, and S. Fuchs.
Attorney, W. J. Kose, 51 Chambers St. ,New
York.
Albany, N. Y. — Stonel Amusement Corp.,
New York; theaters. Capital $20,000. In-
corporators, L. Fornian, R. McKeown and
E. Abend. Attorneys, Seley & Levine, 215
Montague St., Brooklyn.
Dover, Del. — Edward E. Pricker, theaters.
Capital $50,000. Incorporators, E. Pricker, of
Glenside, Pa., et al. Attorney, Capital Trust
Company of Dover, Delaware.
Albany, N. Y. — Martin Sampler Prod., New
York; to i)roduce. Incorporators, C. Cohen,
M. Sampler and A. Filbig. Attorneys, Gil
bert & Gilbert, 43 Exchange Place, New
York.
Springfield, 111. — Theater Owners Welfare
Assoc, 863 First National Banl<( Bldg.,
Chicago. Attorney, E. Saiikstone, 38 South
Dearborn St., Chicago.
Charlestown, VV. Va. — Liberty Amusement
Co., Huntington; to operate theaters. Capi-
tal $75,000. Incorporators, A. Holt, E.
Bailey, K. Barlow, T. Downing and J.
Johnson.
Albany, N. Y. — Workers' Theatrical Al-
liance, Inc., New York. Incorporators, M.
Holtman, N. Buchwald and C. Marmor. At-
torney, M. Levin, One Madison Ave., New
York.
Albany, N. Y. — Grindle Amusement Corp.,
Poughkeepsie ; to operate theaters. Capital
$30,000. Incorporators, E. Grindle, H. Grindle
and L. Grindle. Attoriiey, E. Hawley, Pough-
keepsie.
Albany, N. Y. — Kraupin Amusement Co.,
New York ; theaters and other amusement
enterprises. Capital $3,000. Attorney, Jacob
Axelrad, 305 Broadway, New York.
Austin, Tex. — Kerrville Amusement Co.,
Kerrville. Capital $75,000. Incorporators,
Bart Moore, A. C. and L. A. Schreiner.
Baltimore, Md. — Evans Theater Co., Lona-
coning ; to operate theaters. Capital $25,000.
Incorporators, H. Evans, A. Evans and H.
Drane.
Albany, N. Y. — Harold Amusement Co.,
New York. Attorney, Mortimer Lanzit, 342
Madison Ave., New York.
Albany, N. Y. — Waldron Broadway Thea-
ter, Inc.. Haverstraw; theater owners. Capi-
tal $5,000. Attorney, Thomas Gagan, Haver-
straw.
Albany, N. Y. — Till Amusement Corp.,
New York ; theaters. Attorney. Mortimer
Lanzit, 342 Madison Ave., New York.
Albany, N. Y. — Garth Prod. Inc., New
York. Capital $20,000. Attorney, W. H.
Adams, 5 East 51st St., New York.
Albany, N. Y. — Arthur Friend Companies,
Inc., New York. Incorporators, A. Friend,
E. Figeroth and T. Klcinman. Attorney,
Arthur S. Friend, 36 West 44th St., New
York.
Albany, N. Y. — Breaks Theatrical, Inc.,
New York. Incorporators, A. Rubien, M.
Machlis P. Coleman. Attorneys, Heyman
& Rubien. 1440 Broadway, New York.
Trenton, N. J. — Breent Amusement Corp.,
Newark. Capital $125,000. Incorporators,
R. Lisman, A. Bannon and I. Heller. Attor-
neys, Saul & Joseph E. Cohen, New York
City.
Seven Meetings Held
Exhibitor Conferences Discussing As-
sociated Cinema Plan for Col-
lective Bargaining
Indianapolis — To date, there have
been seven conferences with various
groups of theater owners to discuss
the collective bargaining plan of As-
sociated Cinema Theaters Corp.
Frank J. Rembusch, guiding spirit
of the oro'anization, stated yesterday
a number of erroneous impressions
were in circulation about the aims of
the oreranization. Further angles on
the plan as explained by him follow:
Associated Cinema is designed to
be strictly a business enterprise. It
is not a one-man idea. It is the re-
sult of an exhaustive survey of what
the individual theater owner needs,
and the way in which it can be ob-
tained. The aim has been to take the
best of all the various plans that have
been devised to meet the situation.
From these the organization has en-
deavored to build a service plan to
meet the varying situations of the in-
dividual exhibitor in every locality.
A sincere effort has been made to
check up every phase of the under-
taking as being essentially right and
practical. At various meetings of
theater owners the formula has been
tested with critical discussion and
analysis.
Circuit Prestige
The prime object is to create a cir-
cuit which will bring to the individual
theater owner all the advantages of
such a unit without the loss of his
identity or individuality as a theater
owner. Back of him at all times is
the power of the circuit to negotiate,
bargain and command the product
that is required for successful theater
operation.
Rembusch claims that under exist-
ing conditions it is imperative that
the exhibitor be identified with such
an organization if he hopes to operate
his theater successfully. The man-
power of many minds backed by
combined experience is at the exhibi-
tors' disposal, with the facilities for
the proper selection and purchase of
the product he requires. Much rou-
tine and unnecessary expense will be
eliminated. Members can purchase
better product for less money, says
Remsbuch, without in any way im-
pairing the producer's reasonable
profit.
The sponsor of this organization
states price-cutting is the farthest
thing from the minds of the orgat:-
izers. On the other hand, the A. C.
T. C. will endeavor to stimulate the
production of good pictures by advo-
cating the paying of fair prices for
really meritorious product.
The organization mechanics cre-
ated will bring the individual theater
owners totrether into such a mutual
working arrangement that help and
protection to all will be assured ac-
cording to Rembusch. Every owner
\ WHAT DO YOU
i KNOW ABOUT
1 GOODWILL?
>■•♦'*»"»"•■••■■»■»♦'*♦«<
in the corporation becomes one of its
stockholders and as such a part of
a large business enterprise, he adds.
Thirty on Directorate
The Board of Directors will carry
out all the policies of the corpora-
tion. These directors include thirty
recognized exhibitors, states Rem-
busch, one selected from each of the
thirty regions into which the princi-
pal distributing centers of the coun-
try have been divided. It is essential-
ly a business enterprise owned, con-
trolled and operated by the exhibitors
who employ its service. To preserve
it as such, the plan of stock distribu-
tion, ownership and control was
adopted. Regional representatives to
head the activities in the respective
territories are being appointed as rap-
idly as possible in order to quickly es-
tablish the corporation and place its
service at the disposal of exhibitors.
Economy will be the keynote of
operation, Rembusch states. Extrav-
agant salaries and unnecessary busi-
ness activities will taboo. The au-
thorized capital stock of 100,000 full
paid non-assessable no par value
shares will be distributed to its offi-
cers, directors and to the exhibitor-
members.
Rembusch says that Associated
Cinema will be whatever the direc-
tors decide it shall be when it has
national directors in every exchange
center. What the organization ac-
complishes will not depend upon one
man's efforts or ideas, but upon the
co-operation that is received from ex-
hibitors everywhere. If the theater
owners want the plan, such changes
can and will be made to assure it be-
coming of the greatest possible ser-
vice to all.
One Group Can't Control
Rembusch modestly disclaims the
idea as the "Rembusch Plan," which
it is commonly called. He says it
is unfair to many who have contri-
buted their experience and ideas to
aid in building the organization and
crystallizing its purposes.
It is not intended that Associated
Cinema will in any way supersede the
present state and national exhibitor
organizations. Thus far, seven meet-
ings have been held with various
groups of theater owners where gen-
eral discussion of the plan was en-
tered into so that every one present
had a chance to voice his opinions.
The corporation is fundamentally
a business institution in which any
K
0
H
0
0
K
0
K
READ IT
HORIZONTAL 0^ VERTICAL
IT MEANS
THE MAX FLEISCHER ^'OUT OF THE
INKWELL" CARTOON CREATIONSX
WAICU AnUSE MILLIONS/
theater owner who associates himse
with it can take immediate part
controlling its destinies. Under tl
plan, no individual has more than
one per cent control.
In conclusion, Rembusch emph
sizes the fact that there is nothing
the plan that is antagonistic to ai
other organization or branch of tl
industrj' — nothing but a movement
get better product at more reasonab
terms by the power of collective ba
gaining.
r
Iff
M.-G.-M. Meets in Buffalo
Buffalo — The M.-G.-M. division
sales meeting was held here yeste
day. A reception was tenden
Louis B. Maj'cr and a banquet he
in the evening at which many ci
officials were present.
Louis Reid at M.-G.-M. Meetingsi
Louis Reid, of Cosmopolitan, is ajpi
tending the M.-G.-M. regional salE j
meetings in Buffalo and Chicago.
Sunday Closing in Oregon
Roseberg, Ore. — Blue Law adv
cates are practically certain to obta' ^
Sunday closing at the election Ml
21. They secured 600 names to
petition and rushed the council off r
feet by demanding that an emergen i
clause be passed. It was all over b '
fore the exhibitors knew a thing abo !
it.
<g^ HENNEQAN- ft.
rro^ram
Covers
Write for Samples and Pric
THE HENNEGAN
CINCINNATI,
C O M P A N
OHIO
H.E.R.
EP LABORATORIES,
• IV. STUDIOS,
126-132 WEST 46th STREET
NEW YORK
The Most Modern and Complef<||
First Print Laboratory
and Title Service
Under One Roof
Bryant 7273-7274
i
THE
y. May 11, 1926
<^E^
DAILY
11
ewspaper Opinions
The Barrier"— M.-G.-M.
Allen, Cleveland
) — * * * The sequence in which the
cue is effected is as thrilling and as
Ily done as anything the screen has
n months. * * *
,S — * * * Moving picture devotees who
r screen entertainment flavored with
■ealistic fist fights, thrilling sea scenes
p battling the merciless elements and
jlty of the ship being crushed by an
anche, will fi.nd these thrillers in this
The Blackbird"— M.-G.-M.
Chicago, Chicago
UNE — * * * Mightly interesting and
le, it is. While it doesn't clamp down
! your breathless attention as did "The
Three," it keeps you sitting pretty
st the same. ♦ * *
de of the Storm" — Warners
State-Lake, Chicago
INAL — * * * The touches of horror,
red by the playing around of the mo-
Jiinister old Hollander and an amorous
compel admiration by their very bru-
rhe Cave Man" — Warners
Allen, Cleveland
S -^ * * Matt Moore is hardly the
Hj,nire the coal heaver should be to
lit his pugilistic triumphs over inter-
itiMJUS, but he does excecaingly well by
^,S — * * * The movie makers rather
the tale, but enough of the original
lemains to make it pretty good comedy.
'|)ance Madness" — M.-G.-M.
Karlton, Philadelphia
Lie LEDGER—' * * Conrad Nagle
s forth as a comedian in a frothy,
i tale. He handles his role with the
s and ease with which he seems to
limself to any part, and as the gay,
ering husband who still hears the call
lachelor days he makes quite a pleasing
e Girl from Montmartre" —
1st Nat'l— Park, Cleveland
VS — ' * • is a dull and rather conven-
romantic drama with the heroine ap-
as one of those masked dancers of
who becomes involved in various com-
1 situations before her romance with a
British army officer culminates in mar-
• * •
ES — * * • For it is Miss La Marr
lOut the screen play, and she has given
excellent farewell performance, equal
best she ever did. Truly, a memory to
lehind not easily forgotten. • • •
'Hogan's Alley" — Warners
St. Louis, St. Louis
R— * * * outside of Patsy (Ruth Mil.
:rself, there is not much to rave about
ogan's Alley."
ali.stic beginning is spoiled by the story
; off into melodrama. * * *
"Irene"— First Nat'l
Stillman, Cleveland
VS — * * * The direction is routine, the
common and the humor consists chiefly
arles Murray's portraying of drunken-
The punning sub-titles were to me quite
I, though the audience seemed to enjoy
mmensely. ♦ * *
Exhibitor: A«k at the Film Exchange*
for the
little to atk for. bat it't the only
iable aid you can give your muiician*
to help put the picture oyer.
TIMES—" * * Included in the beautiful
settings of this picture are a number of scenes
showing a fashion review done in technicolor.
This is more than cleverly done and no doubt
goes a long way to help put this picture over.
• "Joanna"— First Nat'l
Piccadilly, Rochester
DEMOCRAT—* * * The story of this phot-
oplay is too preposterous for any one with
sense to accept a single premise upon which
it is based: yet, for that very reason; a prosaic
people, whose lives are spent in daily toil, will
very likely revel in this screen rigadoon.
danced to the tune of unearned shekels. * ♦ *
JOURNAL--* • * Miss Mackaill gives a
good picture of Joanna, whose adventures were
read by millions when the story appeared as a
neuspai)er serial. ♦ * *
TIMES. UNION— * * * Miss Mackaill does
some of the best work that we ever have seen
from her as Joarma, and Paul Nicholson fits
well into the role of the goodnatured rounder
I'Vancis Brandon. ♦ * *
"The Johnstown Flood"— Fox
Fox, Philadelphia
INQUIRER—* * * The photography of the
flood is so impelling that it seems to be real,
and the scenes of desolation that follow in its
wake are realistic in the extreme. * * *
PUBLIC LEDGER—* * * It is realistic;
it virtually breathes the air of catastrophe,
and yet, with a love-story which, running
through the entire film, is lacking in that
might have a tendency to make it border on
the gruesome. • ♦ *
"Memory Lane" — First Nat'l
Regent, Rochester
DEMOCRAT—* * * John Stahl has given
this photoplay excellent direction and has made
of aoparently inconsequential material an en-
grossing pictorial tale. * * *
JOURNAL — A picture that has a sim-
ple enough tale to please those who cry against
the elaborateness of most screen stories. ♦ ♦ *
TIMES-UNION—* * * J9hn M. Stahl, the
director, showed extreme wisdom in steering
away from the sentiment and stressing the
comedy in every way possible, and he has also
spread the story as thick with hokum as the
right sort of eclair is spread with chocolate.
"The New Klondike"— Paramount
McVicker's, Chicago
AMERICAN—* * * nobody could tell half
so comically as Ring Lardner the story of the
ball team that went South to train and whose
members got to dabbling so much in land they
ran bases with subdivision maps in their hands.
State, Cleveland
NEWS—* * * Mr. Meighan has in "The
New Klondike" another of those typical Meigh-
an productions which are, in point of merit,
r.either very good nor very bad. • * ♦
PRESS — * * * it is a timely picture, well
made and full of good comedy. To this re
viewer, it is one of the very best pictures
shown lately in Cleveland. * * *
TIMES—* * * In this picture Tom (Meigh-
an), deserves our unstinted praise for his nat-
ural portrayal. So does Lila Lee, his femin-
ine lead. * * *
Missouri, St. Louis
GLOBE.DEMOCRAT— * * * Most of the
Ring Lardner humor is included in the base-
ball practice sequences, which are exceptional-
ly funny. * * *
POST DISPATCH— * * * is a corker. It
tells a good story of a ball team which gets
tangled up in the real estate business down
in Florida and it has everything which a fine
ccmedy drama should have. * ♦ *
STAR — * * * Ring Lardner wrote the sce-
nario and Tom Meighan is the star. It is an
interesting story, built around timely topics
and humanized with comedy. • * *
"Red Dice"— Prod. Dist. Corp.
North Center, Chicago
AMERICAN—* * * "Red Dice" is an un-
derworld i)icture, about gunmen, bootleggers
and hi.jackers. It's fa.scinating, too, and the
hero becomes so involved that your interest is
held as though in a vice up to the final few
feet. * ♦ *
JOURNAL—* * * As a matter of fact, while
one may approve of the simplification process
which has rendered this story practical for the
movies, there may be regret that the ending
has been changed. * * *
TRIBUNE—* * * What happens makes
"Red Dice" a decidedly thrilling crook picture,
being also strictly up to date by the introduc-
tion of members of the bootlegging industry
at work. * ♦ *
"Three Faces East"— Prod. Dist. Corp
Stanley, Philadelphia
INQUIRER—* * * Jetta Goudal's interpre-
tation of the spy is a sterling portrait, in
which every expression is stamped with natur-
alness. Clive Brook impersonates V'aldar with
an intelligent and romantic ardor. * ♦ ♦
PUBLIC LEDGER—* ♦ * Cecil B. De
Mille has made of "Three Faces East" a re-
makably good picture. Pictorially the theme
of the war has been revived. * * *
Checking Pictures
Congress of Parents and Teachers for
Cooperation with Exhibitors on
Both the Good and the Bad
Atlanta — The following resolution
was adopted by the National Con-
gress of the Parents and Teachers
Assoc, in session here:
"Whereas the National Congress
of Parents and Teachers believes that
in all its policies and actions its first
responsibility is the individual child
and whereas the securing of good
and clean motion pictures requires in-
dividual action on the part of citizens,
"Therefore be it resolved that the
Congress of Parents and Teachers
recommend to all its members the
expression of approval or condemna-
tion of pictures to the local exhibitor
to tbe end that by such methods a
strong market may be created for the
highest type of films and thus the
business law of supply and demand
may have its effect upon the manu-
facturer and producer."
1
"The Torrent"— M.-G.-M.
Roosevelt, Chicago
AMERICAN — * * * a cinema symphony it
is, indeed, its motif the eternal conflict of
Icve and duty, its characters grippingly human
in their selfishness and sin. * * •
HERALD—* * * Monta Bell's direction of
"The Torrent" demonstrates again that he is
one of the best in Hollywood. He knows how
to keep the swirling flood of the title from in-
juring the dramatic intensity of his narration.
POST — ' * * Its point of view is different.
Its leisurely but not monotonous narrative
style is refreshing. For these reasons, as well"
as for the charm and ability of its star, "The
Torrent" is a picture well worth your while
to see. * * *
Contract Copy with Exhibitor
Philadelphia — Hereafter every De
Luxe Film Co. contract will carry a
line across the top, "Copy of this
contract left with Mr " and
will be dated and signed by the ex-
hibitor. This is to do away with
many complaints that theater man-
agers get no copies of contracts.
,..«..•..•«•»•..•»•..•..••.•»«-••••»••••"
DON'T LOSE
SIGHT OF
OFFICER 444
^^
sttOCW
^
r^leaied bi|
PRODUCERS
odaptpd by
f M^CRiW VVIUlf
fron, t/)P
AL HVVOODf yo/a^
bumUSOH COIIIJO/V
and OTTOHARBACH
directed b.f E MAiOAl HOPPER
DUTRIBUTIMC CQffPOftATlOAl
Butterfield Plans Three
Lansing — W. S. Butterfield will
build houses at Saginaw, Flint and
Kalamazoo. The Saginaw house will
be the Capitol and will be located at
Bauni and Federal Sts., and have
2,000 seats. The theater at Flint
will also be named the Capitol, will
seat 2,200 and will be at Harrison and
Second. The State is the Kalamazoo
house at Lovell and Burdick Sts. It
will seat 2,000.
"MEMORIAL DAY"
A five minute film tribute to
the vanishing veterans of the
Civil War.
"MEMORIAL DAY"
The next release of
James A. FitzPatrick's
AMERICAN HOLIDAY
SERIES
Booked direct to FIRST RUN
THEATRES anywhere in the
United States.
wCSMOkf
Distributed exclusively by
FITZPATRICK PICTURES, Inc.
729 7th Ave. N. Y. C.
!'
brAdstreet
FILHDOM
/^
:s^^recochize0
Authority
:XVI No. 36
Wednesday, May 12, 1926
Price 5 Cents
iw Moves
out for a sharp tussle
resentation field. It is
way. The opposing
all be Publix and the
Stanley organization.
will involve the Loew
organization intends of-
) weeks. That's a pow-
der with which to get
for presentations. The
may be the thing, but
sings will be right im-
vo Different Angles
is building ensemble num-
casts, lavish sets and the
e Stanley idea is to get
ts." And from indications
is going to get them. Pub-
tias about 14 weeks. There
0 as fast as new theaters
It. However, they are scat-
over the map.
e other hand, the Stanley
11 be in the East. In and
»Jew Y )rk and Philadelphia
presentation theaters be sit-
\ctive booking started yes-
Material was sought for the
trand in New York and
and the Mosque and
in Newark.
Rivoli vs. Strand
,v York, the tussle will exist
the Rivoli, number one in
ilix circuit and the Mark
This development is certain
interesting.
the viewpoint of talent, the
;ircuit will have a decided ad-
over Publix. The former's
time will pivot around New
id Philadelphia. There are
:adliners who will not leave
rk. They merely won't trav-
jumps. The Publix route
xactly that.
Loew a Factor
the Loew presentation time
led out, a third factor will
That route will be similar to
interest is being displayed in
irious moves. Publix is re-
e for this unusual activity,
n, Fox will throw his hat
ring,
ks like a great year for the
er.
KANN
England Carries On
British Houses Doing Business at
Official Request of Government
Lighting Cut to Minimum
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — The Government has offi-
cially requested the cinema theaters
o remain open during the industrial
trike. Lighting has been cut down to
the minimum. Film transportation is
working well and British production
is still going on.
Forwarders of film to England
have been advised by their English
(Continued on Page 3)
Buying Roxy Theater?
ohn J. McKeon Denies Report Stan-
ley Co. is Negotiating for House
— "Names" for Presentations
A report was in circulation yester-
day that the Stanley Co. of America
is negotiating for the Roxy Theater
as part of its expansion program.
This was denied by John J. McKeon.
Efforts to reach S. L. Rothafel
failed.
Acme Booking Offices, New York
(Continued on Page 10)
Protective Union
Brooklyn Exhibitors Band Together
to Combat Overbuilding Situa-
tion in That Borough
The Federated Theater Owners
have organized in Brooklyn. The as-
sociation has a capitalization of
$500,000 and its officers are: Rudolph
Sanders, president; Louis Schiffman,
secretary and Eugene Zerner, treas-
urer.
The purpose of the organization is
to protect members from overbuild-
ing in their neighborhoods and to fi-
nance operations within the ranks
when necessary.
It is said about 50 theaters have
(Continued on Page 3)
M. P. Capital Issue Sold
Watson and White state the issue
Df $2,000,000 Motion Picture Capi-
tal Corp., five year six per cent con-
vertible sinking fund debentures, se-
ries A, has been sold.
Kingston Wants Sunday Shows
Kingston, N. Y. — Alderman Clair
has asked for an ordinance permitting
theaters to keep open on Sunday.
Row Over Protection
Cleveland Exhibitors in Squabble with
Exchanges Over Release Dates
and First Runs
Cleveland — Exhibitors here are in-
sisting that all pictures be available
for general release sixty days follow-
ing the conclusion of the first run
engagement. They claim that a sur-
vey of other large cities throughout
the United States shows that few of
them have as much as sixty days pro-
tection, and that a vast majority have
approximately one month's protec-
tion.
Cleveland exhibitors have objected
(Continued on Page 3)
Arthur Loew Returning
Arthur Loew, head of the M.-G.-M.
foreign department, sailed on the
Leviathan yesterday from Cherbourg,
New York-bound.
Five Years From Now
By JOHN C. FLINN
Vice-President and General Manager,
Prod. Dist. Corp.
A five year perspective view of the
motion picture industry discloses, to
my mind, but two certainties. First:
that this form of entertainment will
advance to such a degree of popular-
ity that it will be the dominating
amusement of the entire civilized
world, the greatest force and factor
in world harmony and the supreme
medium of social, commercial and
industrial advancement.
What the industry holds in store
within itself is a veiled problem. We
are advancing so rapidly and round-
ing so many turns in our onward and
(Continued on Page 11)
By HENDERSON M. RICHEY
General Manager of the M. P. T. O.
of Michigan
It took motion pictures many years
to educate the public away from the
dramatic, musical comedy and stock
stage. During the past year, unfor-
tunately it seems to me, competing
circuits have been re-directing the
public attention to the very thing it
took so long to direct them away
from — the spoken word in the shrines
of the silent art. It seems to me
that the next five years will see a re-
turn of motion picture theaters to
motion picture entertainment and not
tab shows.
Of course, there is being and will
(Continued on Page 11)
Powders Not to Resign
Oscar Price Issues Statement Deny-
ing Any Change in Associated
Exhibitors Personnel
Oscar A. Price, president of As-
sociated Exhibitors Inc., in a state-
ment made yesterday said:
■'There has been no change made
in the personnel of Associated Exhi-
bitors Inc.; P. A. Powers is still
chairman of the Board of Directors
and has not severed his connections
with the company; neither has there
been any change of officers or direc-
tors.
"Since the advent of the present ad-
ministration, the weekly receipts of
Associated Exhibitors Inc., have in-
creased approximately 100%. Com-
pletely controlling, as it does, its pro-
duction and sales organizations, the
(Continued on Page 11)
$1,000,000 Akron House Opened
Akron, O.— The new $1,000,000
Palace theater, operated by Keith-
Albee interests has opened. It seats
2 200. Frank R. Hines, formerly of
Cleveland is manager.
North Pole Filmed
Pathe Gets Record of Commander
Byrd's Flight — Negative Now on
the Way
On their v^ray from Spitzbergen
to New York are some of the most
valuable cans of film the industrj-
has ever laid claim to, the records of
Lt. Com. Byrd's epochal flight to
the North Pole, clinching America's
claim_ to the top of the world.
This film, to which ownership rests
.vith Pathe, which had the exclusive
•ights of the expedition, was rushed
to the trawler "Hobby" soon after
Byrd had landed at Kings Bay. The
(Continued on Page 12)
(<
Bad to Worse"
So Joseph M. Seider Describes Con-
tract Situation — Decries the
Practice
The latest edition of the "Official
Bulletin" of the M. P. T. O. A., made
its appearance yesterday. In it, Jos-
eph M. Seider discussed the uniform
contract situation which he said was
traveling from "bad to worse." In
part, he stated:
"It seems the popular sport in pro-
ducing and distributing circles these
days to see who can add the most
clauses to the Standard Exhibition
(Cyfttinued on Page 2)
"Silence" at Times Square
"Silence," starring H. B. Warner,
will follow "The Volga Boatman" at
the Times Square. The latter closes
Saturday.
v^\
THE
2
j^^
DAILY
Wednesday, May
VilXXXVI No. 36 Widnisday, May 12. 1926 Prices Cents
lOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
Kew York, N. Y., under the act of March
3 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N Y Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California— Harvey E. Gausman, Am-
bassador Hotel; 'Phone. Dre.vel 7000 and
Washington 9794. London— Ernest W. Fred-
man, The Film Renter. 58, Great Marlbor-
ough St., London, VV. I., Paris— La Cmema-
tographie Francaise, 5, Rue Saulnier.
A grip of uncertainty over the result of
the British strike still held the market yes-
terday. Prices, however, were somewhat
higher. News from England that there was
a possibility of an early settleHrrent of the
strike brought a better tone to the Exchange.
The call rate dropped to 3'/z per cent.
The strike, apparently, is having a little
effect on film issues. International Projec-
tor rose IJi points in an inconsequential
transaction. Famous Players, in sales ag-
gregating 11,300, added yi point. Loew's,
Inc., gained U of a point. Other active
film stocks also made small gains.
Quotations
High Low Close Sales
64
22/2
12
37?i
2m 2\y4
109
121
63/2
22
12
36J4
•Balaban & Katz . . .
Eastman Kodak ..109J4
Famous Players ..123^
*Fam. Play. Pfd
*Film Inspection . . .
"First Nat'l Pfd. .
Fox Film "A" ...
Fox Theaters "A"
Intern'l Projector.
Loew's Inc
•Metro-Gold. Pfd.
M. P. Cap. Corp.
*Pa-the Exch. "A" . .
tParamount B'way 96^
Skouras Bros 49
**Stan. Co. of Am'. . .
Trans-Lux Screen 8
'Universal Pict
•Univer. Pict. Pfd
Warner Pict. "A" l'i% 14
Warner Bros
* Last prices quoted
•* Philadelphia Market
t Bond Market
96J4
49
'7H
68
109 J4
122/2
123
4/2
99
64
22^
12
37^
227/^
2m
49
96%
49
50/2
7M
33
91/8
14
45/
300
11,300
400
600
100
1,300
'166
l',7Cl6
'eoo
'266
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
"Bad to Worse"
{Continued from Page 1)
Contract. First, Metro-Goldwyn-
Mayer started it with four clauses,
then Educational came in with a
clause. Recently some independent
units thought they would like to ex-
tend the playing time from twelve to
sixteen months so they proceeded to
register in the New York shipping
zone. But more recently we are ex-
periencing an avalanche — Film Book-
ing Offices, Pathe, United Artists be-
ing among them.
"The contract situation has gone
trom bad to worse. In fact, it has
reached that superlative state of
"worseness" which those of us, ac-
knowledged to possess some fore-
sight, were not even informed by the
usual means of the average hallucina-
tions, let alone the ordinary day
dream. We are not sarcastic. We
are not tacetious when we write this
way. In fact we are not even at-
tempting what some of the illustrious
sophists of the day call subtlety.
There is no need to resort to these
attitudes or depths of the literary
world — we have undergone a change
engendered by all of these stages of
the spoken word and written phrase-
ology."
Koplar Loses Suit
St. Louis — For injuries suffered
when a radiator fell on him in the
Montgomery theater, 15th and Mont-
gomery Sts. Edward McCloskey, 13-
years old, was awarded $20,000 dam-
ages by a jury in Circuit Judge Ham-
ilton's court, against Sam and Harry
Koplar, owners of the theater.
Kramer Leaves Hospital
Cleveland — Earl Kramer, eastern
Jniversal sales manager, stricken with
appendicitis while here recently, has
been discharged from the hospital and
is now in Atlantic City.
May McAvoy Signed by M.-G.-M.
Los Angeles — May McAvoy has
been signed by M.-G.-M., for the lead
in "The Fire Brigade."
Lillian Lawrence Dies
Los Angeles — Lillian Lawrence is
dead. Her last screen role was in
"Stella Maris." She is survived by a
daughter, Ethel Grey Terry.
Bartine Touring Europe
Rene Bartine, of the Radio-Mat
Slide Corp., and Mrs. Bartine, are
touring Europe.
Stanley Fox Co., Incorporated
Trenton, N. J. — Stanley Fox Thea-
ters Co., of Camden, has been granted
a charter by the Secretary of State,
listing 500 shares of stock with no par
value. F. R. Hansell, I. C. Clow and
John A. MacPeak, all of Camden,
are incorporators.
Kennedy at A. M. P. A-
Joseph Kennedy, chairman of the
F. B. O. board of directors, will be
the guest at the A. M. P. A. lunch-
eon at the Hofbrau tomorrow. Irv-
ing Caesar, songwriter, will also be
present.
Rida Johnson Young Dead
Stamford, Conn. — Mrs. Rida John-
son Young, author and playwright,
was buried yesterday. She died Sat-
urday. Among her plays filmed were
'Brown of Harvard," "Little Old New
York" and "Maytime."
Woman Exhibitor Dies
Toronto — Mrs. Greisman, owner
and manager of the College, one of
the oldest neighborhood theaters here,
is dead.
Sam Morris Back from Coast
Sam E. Morris, sales manager for
Warner Bros., returned from the
Coast Monday. Watt Parker, adver-
tising director, will return next week,
having stopped off en route.
Loew Goes to Paris
London — Marcus Loew, who arriv-
ed here last week, has gone to Paris
and from there will probably make a
trip to Nice to visit Rex Ingram.
New $1,500,000 Seattle House
Seattle — Orpheum Circuit, Inc..
will erect a new $1,500,000 theater to
be known as the New Orpheum. It
will seat 3,000. Work will begin im-
mediately.
St. Louis Airdomes Open
St. Louis — Airdomes here expect
a good season. Several already have
opened and with no daylight saving
in effect are doing well, it is reported.
The finishing touch o{ refinement on
an elaborate production is the
handcoloring by
/3mtA.
The Perfect Handcoloring of Film |
528 Riverside Drive Telephone |
Nev7 York Morningside 1776 !
CHROMOS TRADING COMPANY
1123 BROADWAY
Motion Picture Financing
We Serve All Branches
of the Film Industry
Suite 1207-8
'Phone Watkins 4522
New Building Law in '1
San Francisco — The Chs
Commerce has endorsed the
building code amendment fo
of structural steel in theater
tion. This would make hou
to build and safer for the p
1
(
Adding to Paramount S
Los Angeles — Famous is 1
three storj' dressing room
dressing rooms, at an estim
of $50,000, a concrete power 1
a two story property buildi
111
This is a 'Cornerblock' cut i
FREE for all Pathecomedie i
Exchange.
I Ward Cine Laborato^
S 216-222 Weehawken
i% Union City, N. J
I'l Telephone Union 4800
St G. BERT WARI^
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Longest Throw in the I
SIMPLEX PROJECTION R( I
Comfort and Qualit
Reasonable Rates
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Phone Wisconsin 3770-1 R i
Screenings At Any H(
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'WE NEVER OlSAPPOr
rNCORPORATE
220WEST42^-°STfl:i
NEW YORK
PHONE-CHICKERINC 9-
ALLAN A.LOWNES. CEN.IR.
iday, May 12, 1926
THE
S^2Ef«^££
DAILY
•otective Union
{Continued from Page 1)
for membership with five
11 houses, the Globe, Mara-
nperial, on Halscy St.. the
Ml 3rd Ave., and the Jeffer-
ady in. Behind this move,
believed to be reflected some
liscussion which has marked
actings of the Theater Own-
imber of Commerce. For
fne past, a pooling arrange-
[ ail important independent
in Greater New York has
der consideration.
been felt that by mustering
t play date power the influ-
the Loew circuit, often men-
s the principal irritant of the
Jents, could be favorably
ictcd. It was reported yes-
the Brooklyn move may be
a plan embracing the entire
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaicneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway,
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Over Protection
(Continued from Facjc 1)
announcement that "For
's Sake," which has just con-
a five weeks' first run in the
11 not be available for neigh-
1 release until next fall,
announcements have been
I connection with "Stella Dal-
is said. From the local Para-
exchange comes a denial of
angement whereby the local
n was given three months'
on.
inge manager E. H. Braucr
that the picture has a four
protection clause. But be-
is a percentage picture, and
it is a picture sold individu-
dependent of the Paramount
t will be shelved until the fall,
ig to local belief. Claim is
lat this policy has obtained in
•ears in regard to other pic-
particularly specials, which
en withdrawn over the sum-
nths.
ler angle of the situation has
regarding "The Bat" and
Both of these pictures were
der the zoning plan, now de-
which guaranteed availability
ks after the close of the first
is now claimed by exhibitors
,-je distributor of these pictures
ng them up for longer protcc-
V case is now before the Film
of Trade to decide whether
|! ts entered into under the zon-
1 hold good now that the plan
n discontinued.
Join Telegraph Film Staff
H. David Strauss, producer of
vaudeville acts and formerly with the
Theater World, has become picture
editor of the Morning Telegraph.
George Gerhard, former motion pic-
ture editor of the Evening World,
has resigned from the W a r n e r
Brothers' publicity stafl: to join the
department.
Films for Leper Colony
Panama Canal Zone — More than
two hundred reels of films which the
industry contributed to the Leper
Colony here have reached their des-
tination and are now being shown
regularly. The pictures were present-
ed by Universal, M.-G.-M., Fox and
Famous.
England Carries On
(Continued from Page 1)
agents to send over product as usual.
This is being done but with the add-
ed protection of strike and violence
insurance.
iby North Not Interested
ly North said yesterday he
t interested in the deal where-
iry Siegel acquired the Beck
Dupont to Direct Hugo Novel
Los Angeles — A. E. Dupont will
direct "The Man Who Laughs ' for
Universal. He will take a company
of American players to France this
Summer to produce the picture in
conjunction with the Societe Generale
des Films.
Bradley Barker to Co-Direct
Max Fleischer has engaged Brad-
ley Barker as co-director for his se-
ries of two-reel comedies, "Carrie of
the Chorus," which go into produc-
tion in a few days at Pathe studio,
Harlem. The initial picture is "Bust-
ing Into Broadway."
"Say It Again" Completed
Richard Dix's latest, "Say It
Again", has been completed under di-
rection of Gregory La Cava. It is an
original by Luther Reed and Ray S.
Harris.
American Films Lead
Washington — During 1925 the
Polish Ministry of the Interior regis-
tered 1,159 films, of which 629 were
American, according to a report to
the Department of Commerce from
Commercial Attache Allen at War-
saw. The total length -of American
films registered during the year was
743,893 meters.
France, with a total registration of
283 films, followed the United States
as a source of imports of Poland in
1925; Germany ranked third with 150
films registered; while Austria sup-
plied 81 films to the total.
Most of the films are rented through
Cairo. Film censorship in the Sudan
has yet to take definite form.
Canadian Theater Changes
Ottawa — The following changes
have taken place in Western Canada
among theater managers: Pete Egan,
assistant manager of the Capitol at
Calgary, has departed for Regina to
manage the Capitol there. With the
acquisition of the Strand, Calgary, on
May 1, by Ken. Leach, proprietor of
the Regent, George McComber, man-
ager of the Strand, became assistant
manager of the Calgary Capitol, of
which John Hazza is the general
manager. Harold Bishop has taken
up his duties as manager of the Em-
press, Edmonton, in succession to
Walter F. Davis now manager of the
Metropolitan, Winnipeg.
Japanese Dramatic Company Formed
Sacramento, Cal. — The Japanese-
American Drama Co. has been in-
corporated to aid Japanese writers
and actors in introducing dramas and
acting in them for stage and 'screen.
Headquarters are in the Financial
Center BIdg., Los Angeles.
gnes Ayres Settles Suit
Kngeles — Agnes Ayres has set-
- suit against P. D. C. out of
It was an amicable agreement.
|)us Attractions Cuts Capital
|)v, N. Y. — A reduction in capi-
in $500,000 to $5,000 has been
to the Famous .Attractions
li>l' New York Citv.
Scott Completes 24
Hollywood — Lester F. Scott Jr., has
completed 24 five reel pictures for
Weiss Bros, including the Buddy
Roosevelt, Buffalo Bill Jr., and Wally
Wales series.
Fire Damages Theater
Alt, Pleasant, Utah—About $2,.S00
damage was caused by a fire which
began in the projection room of the
Peerless.
Liberty Film Opens Office
Okk'homa City, Okla. — Liberty
Film Distributing Corp. has opened
an office here at 523 So. Robinson St
U. S. Films in Africa
Washington — That films are reach-
ing remote trade spots of the world
is indicated by a report received by
the Department of Commerce from
Trade Commissioner R. A. May,
Alexandria, bearing on film trade in
far off Sudan.
In this southern part of Egypt na-
tives are entertained by two theaters.
One is called the "Cinema Skating
Rink and Theater," at Khartoum, and
the other, the "Cinema Omdurman,"
at Omdurman. Both are open air.
There is a small market in the Su-
dan for the distribution of films to
private organizations, such as the
British Garrison in the Sudan, and the
various church organizations princi-
pally the Coptic Church at Khartoum.
May states. Films are usually rented,
actual rentals generally fluctuating
between $25 and $50. American ad-
venture films are the most popular,
love dramas second, while the de-
mand for heavier dramas such as the
French films is practically negligible.
IGET YOUR BAILj
Imoney ready-here!
COMES OFFICER 444 !
Rodner Buys Dog Series
Chesterfield M. P. Corp. have sold
the series featuring the dog star
"Fearless" to Masterpiece Films for
the Philadelphia territory. Harold
Rodner has purchased rights for
New York.
Incorporate Cinema Text Books
Sacramento — Cinema Text Books.
Inc., has been formed for the pur-
pose of making and dealing in photo-
graphs, plates and films. Offices in
Insurance Exchange Bldg., Lios An-
geles.
John Wenger Gives Exhibition
John Wenger, stage designer, is
giving an exhibition of his paintings
and stage settings at the Ferargil
Galleries 37 E. 57th St. until May 22.
Employees' Cooperative Orgcmization
Montgomery, Ala. — Employes of
the Montgomery Enterprise, Inc.,
theaters have perfected an organiza-
tion to promote co-operation among
the workers at the Empire, Strand
and Plaza.
Norma Shearer in "Upstage"
Los Angeles — Norma Shearer's
next for M-G-M will be "Upstage,"
by Walter de Leon with Monta Bell
directing.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. 6564
T
History, Mystery
and Mastery
lb
A TWO REEL COMEDY il'
something more than twi
thousand feet of film — ^when H
Roach makes it.
Custard pies, comic kicks and falling f low<
pots had their place at one time. Mo«
ml
everyone would laugh at them, Stori(
were a loose aggregation of primitive gaj
tied together in one vague idea. A pn
ducer could make his comedies cheap the)
The public didn't expect much and wei
quite satisfied with what they got. That
history.
I told you many months ago that Roac
had determined to make comedies thi
would be just as good, in their field,
the best features were in theirs. Roa
i
^^
?m
:iTi.'^^^-^y-^s
7-I'-i^^'-
L
5 done so. Over twelve thousand exliibitors, playing
f the comedies will tell you that Pathe comedies are
5 best the business has ever seen. But —
ere are still some exhibitors to whom a two reel
nedy is only a "filler," who will pay only one price
' it, good or bad, take it or leave it.
at*s mystery*
w Roach has taken the most daring step in the his-
y of comedy production. He is signing up the biggest
ture stars available to appear in two reel comedies.
>nel Barrymore, Theda Bara, Mildred Harris, Mabel
irmand and others of like reputation are appearing
Roach comedies of a kind that has never been made
fore. Feature stars, feature production, feature
>ries, feature directors. Any one of these superb two
d comedies can go on any program and share the
kiors with the feature*
lat's mastery*
you want to make your every show the best, the most
ofitable in town, here's your chance.
s your move.
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
^ni
cl^ to <S "^ ^ O
r^o.y
^>.
<^-^>*.
?^'
>>i
So
> V*
T
n other
i
i
The Title Alone
Spells Box' Office
HRISTIE
<s^1
o
^y-
•3 O
harrison ford
phyllis"''haver
The Collison-Harbach play was one of Al Woods'
greatest stage hits, breaking records in all the cities
where it played. The screen version is a hil-
arious comedy, made as only Al Christie, the
master of farce, can produce.
Directed by E. MASON HOPPER.
f(E£^ASED BY
PRDDUCEKS DISTKIBUTING COKPORATION
Foreign Distributors Producf^rs International Corpo/ at ion 130 West 46tb Strfict Nevi- York/N. Y,
r
THE
10
•e^Hk
DAILY
Wednesday, May 12, 1
And That's That!
By ■BARRY'
YOUTH must l)e served. Mickey,
one of the stars of "Our Gang"
comedies, is losing his freckles and
growing like a weed so, — they are
looking for a j'ounger man to take
his place.
Mussolini gave Mary Pickford a
rose and said he was not certain
whether he liked Mr. and Mrs. Fair-
banks better in real or reel life.
Just to make the comp mad. Yaeko
Alidzutani, Japanese film beauty, has
arrived to study American production
methods with her brother-in-law, Chi-
kushi Midzutani.
They've got him. William V.
Mong, is to play Cognac Pete in
•'What Price Glory."
Lois Moran writes in to say she
has not made a long term contract
with Famous but will do just one
picture for them and is still free
lancing.
Buying Roxy Theater?
(Continued from Page 1)
subsidiary of Stanley, yesterday began
lining up acts for the houses under
the Stanley Co. jurisdiction in New
York, New Jersey and Brooklyn.
"Names" are being sought and seve-
ral have already been signed. Eddie
Dowling will open at the Stanley,
Philadelphia, Monday, and Louis
Mann will make his picture house
debut at the Fabian, Paterson, May
24. The Fokine Ballet, another big
time number, will make its appearance
at the Stanley, Philadelphia, on the
same date.
Plans are under way for the ex-
pansion of the booking organization.
Incorporations
I
London, Eng. — Rickniansworth Picture
House, Ltd., Kickmansworth. Capital, £8,000,
Objects: To acquire land and buildings in
High Street, Rickmansworth, and to erect
a theater. The first directors are W H
Walker, M. F. Black, H. W. Batchelar. So-
licitors : Cardew Smith, Ross and Batchelar,
Council Chambers, Ricksmanworth. Regis-
tered Office: Council Chambers. Rickmans-
worth, Herts.
Stern Not to Sell
Newark — Joseph Stern denies that
anv deal is on for the sale of his
circuit. The Fabians were the re-
ported buyers.
Buster Keaton is in the market for
iron hor.ies and. can also use a few
ancient freight care and passenger
coaches of Civil War vintage.
VVatterson Rothacker, who holds
the long distance commuting champ-
ionship between New York and Chica-
go, is again at the Ritz.
Theater Changes
Kansas City — L. H. Lenhart, manager of
the Roanoke plans for enlarging the capacity
of the house by 50 percent. Plans are now
being; drawn by De Foe and Besecke, archi-
tects. When the improvements are com-
pleted, the house will seat 1,200,
Covington, Ga. — Covington's theater has
changed hands again and S, R, Randle is
now sole owner and manager.
Since last October, S, W. Randle and W.
C. Ivey have been the owners, the latter
selling out to Randle
London, Eng. — Putney Palace Theater,
Ltd., London. Capital, £30,000. Objects:
To carry on the business of theater proprie-
tor. The directors are J. S. Beard, S. Cress-
well, G. M. Collis, C. Fanner, A. J. L.
Searle, H. A. Yapp. Secretary : H. Crease.
Soliciotrs: W. R. J. Hickman and Randall,
Coventry House, South Place, E.C.2.
London, Eng. — British Projects, Ltd. —
London. Capital, £2,500. Objects: To pro-
duce and deal in films, etc. The subscribers
are H. C. Sharrocks, K. G. Lyon. Secre-
tary (pro tem.):S. S. Evans. Solicitor: H.
T. Smith, Newington Buildings, 7, Harring-
ton Street, Liverpool. Registered Office:
Bush House, Aldwych. W.C. 2.
London, Eng.^Stockwell Amusements,
Ltd., London. Capital, £500. Objects: To
acquire and manage Stockwell Palladium,
211, Clapham Road, S. W. The first direc-
tors are Mrs. Bella Guyster, A. Guyster. So-
licitor: K. Silkin, 9 and 10, King Street, E.
C.2. Registered Office: 211, Clapham Road,
S.W.
Toby Claude, the piyit-sized come-
dienne old timers will remember in
"Fan Tana," "The Belle of New
York," and "A Chinese Honeymoon,"
has a featured role in "The Clinging
Vine," Leatrice Joy's De Mille pro-
duction.
Eugene, Ore. — Plans for the enlarging and
remodeling the Hellig, including the pur-
chase of more property near the present
location of the theater are under wav.
Camden. Ark,— Work of remodeling the
Joy IS comnleted. The house is under lease
to iL S, McCord. of this city ; M, .■\, Light-
man, of Nashville, and M. O. Pruniski ol
Little Rock.
Dolores Del Rio issues a challenge.
She says she can knit faster than any
other screen actress and will take on
all comers in competition.
Los Angeles Delegates Named
Washington, D. C— The M. P. T.
O. of Washington has appointed A.
Julian Brylawski, E. J. Stutz and Dr.
W. E. Herbst delegates to the Los
.•\ngeles convention June 1. Alter-
nates, G. G. Piatt, Maurice Davis and
Sidnej- B. Lust.
Laughlin Joins Gold Seal
Cleveland — William N. Skirboll has
appointed Dave Laughlin Cincinnati
manager for Gold Seal Prod.
Three Comedy Directors for Fox
Los Angeles — Jess Robbins, Leslie
Selander and Mark Sandrich have
been added to the directorial stafT of
the Fox comedy units.
Korda Making "Modern DuBarry"
Paris — .\lexander Korda who has
been engaged by First National, is
in France on location for a new Ger-
man picture, "A Modern DuBarry."
Brown Act at Stanley House
-■Mf T. Wilton has booked Tom
Brown and His Lucky Eleven into
the Stanley, Philadelphia, this week.
Llano, Tex,— The Llano O. H. has been
sold to Roy B, Inks, E, L, Avery and Mal-
lard Oates, the enterprise to be known as
the Llano Amusement Co.
New Haven, Conn.— Extensive remodeling
and improvement of the Olvmpia is under
way.
London, Eng. — Belle Cinemas, Ltd., West-
minster. Capital, £300. The subscribers
are W. E. Ballard, Mrs. I. B. Ballard. Sec :
Mrs. I. Ballard. Solicitor: J. E. M. Crow-
ther, 23, Abingdon Street, Westminster.
Trenton, N. J. — Epsel Amusement Corp ,
Elizabeth; theaters. Capital $50,000. Incor-
porators, E. Hoppe, Sr. ; C. Hoppe, R. Ep-
sel and R. Epsel. Attorneys, Connolly &
Hueston, Elizabeth.
"U" Directors Active
Los Angeles — The following
ductions are scheduled at the 1
versal studios: Harry Pollard
produce "The Big Gun," melodr,
of the United States Navy. Will
Seiter will follow "Take It From
with "The Cheerful Fraud" and '^
Four Flusher," both starring R
nald Denny. Edward Sloman,
starts "Butterflies in the Rain,"
week will do "Lea Lyon" as his n
Lynn Reynolds will direct Hoot (
son in "The Texas Streak"
"Cheyenne Days." King Baggot
hold the megaphone for "Down
Stretch," probably with Pat O'Ma
starring. Edward Laemmle will
"Still Within the Law" from the si
b^' Bayard Veiller. Melville Bn
will direct "Taxi! Taxi!" to be foil
ed by "Beware of Widows."
Many New Dow Acts
New bookings of A. & B.
which opened Monday are:
Willis, New York City, Harry Ger
Ensemble ; Frella & Co., cycling nov
Draz'a Monkey Hippodrome; Strand,
den. Mass,, Pasha Troupe, Arabian tumi
revue; B. G. & R. P., skaters; Gi
Middletown, Conn., Kauba Dancers; Bi
Poughkeepsie, Ki Kutus Japs, nov-
Cohen's Opera House, Newburgh, Severn
legians, skaters; Dumont, Dumont, N'.
Volga Singers, special presentation for '
Volga Boatman"; Globe, Bethlehem,
Linton Bros. Home Town Charleston -.
lies; Palace, Norwich, Conn., Denno Si:
& Thiebault in "A Military 'Threesome."
Abany, N. Y.— M. L. Hooker, Inc., New
\ork; theatrical scenery. Capital, $25,000.
Attorney, C. A. Schneider, 51 Chambers St.,
!\ew York.
Lumas Film Sales
The Home State Film Co. of I
las has signed for the entire Lui
output of 12 Gotham Prod, and ei(
Camera Pictures featuring Will
Fairbanks. Supreme Photoplay
of Pittsburgh will handle this pro(
in Western Pennsylvania and ^
Virginia.
Abany, N. Y.— Chrisedge Theaters, New
iork; to operate theaters. Capital $270,000
Attorneys, Levy, Gutman & Goldberg 277
Broadway, New York.
Oneida. Wis.— Robert Knospe now is sole
owner of the Bijou, having purchased the
interest of his partner, Frank Cook, who has
taken over management of the New Mozart
.vlilwaukee.
Remsen Ta,— Ray C. and John H. Beck,
Elmer Ohlendorf and Ray Wentz have taken
over the Falkc.
Gary, S. D,
g the Gardi
cently purchesed.
M. E, Hainey now is operat-
ing the Garden, which A, W, Bartels re-
Fond dii Lac, Wis,— Jferril Devine has
been named assistant manager of the Retlaw
A, J. Meininger is manae-er.
chased the Sterling from P, G, Held, ow'ner
of the house for the last six years.
Bangor, Wis -Arnold H. Meier has leased
the .Majestic from C. F. Swerman.
Bragg City, Mo.— J. W, Yarbo has pur-
chased the Lyric.
Miami. Okla,— L, H. Luckett of Collins-
ville has bought the Afton. and changed its
name to the Grand.
nf fl,i \r IK u^"v''°"' °"^ '""« manager
of the Melba, has become associated with
lol Teeter m the Hippodrome
Albany, N. Y.— Native Theater, Inc., Ma-
maroneck; to operate a theater. Capital
$30,000. Incorporators, R. Barry and E
Barry.
Columbus, O.— Mo.xahala Amusement Co ,
Zanesville, theaters. Capital $60,000 In-
corporators, J. Frak. J. Brooks, E. Un-
derbill, D. Saad and W. Saad
Exploitation for Langdon
First National is sending out i
tal cards in the form of a tag, \
a miniature shoe attached, to exp
Harry Langdon's "Tramp, Tra
Tramp."
Connie Talmadge in "Sybil"
Los Angeles — The title of C
stance Talmadge's next picture
been changed to "Sybil." Formt
known as "The Duchess of Buffa
1V(
Abany, N. Y.— Sun Pictures Corp., New
nn°/. ' P''°duce and distribute. Capita'l $20,-
000. Attorneys, Ashley & Foulds, 120 Lib-
erty St., New York.
Albany, N. Y.— Stonel Amusement Corp..
Brooklyn; theaters. Capital $20,000. Attor-
'l^y\,^^^>:y & Levine, 215 Montague St,
Brooklyn.
Albany N. Y.— Alexander Hall Studios,
■ .""h. °'''^' '"ot'on picture advertising. Cap-
ital $200,000. Attorneys, Jordan & Jordan,
149 Broadway, New York.
Austin, Tex.— Greenville Theaters, Inc
Greenville; to operate theaters. Capital SSo','
UUO. Incorporators. T. T)pt,v VV p,o„i,.,ii
porators
and A. Lilly.
L, Deny, W. Paschall
Springfield, 111.— Edward Van Organiza-
lon Inc 159 North State St„ Chicago;
theater. Capita! $20,000, Incorporators, e!
Chica^o"" "• ^^^^ ^°""^>- B'^'S-
Tallahassee Fla,-Florida Buil.ling 4
-Amusement ( o St P^t,.r=K„,.„ r? •. i
S!nn nnn t Petersburg. Capital
$300,000, To operate theaters and other
amusement enterprises
Haines in "Tell it to Marines"
Los Angeles — William Haines
been cast for the juvenile lead I
M,-G.-M.'s, "Tell it to the Marin j
starring Lon Chaney.
Waters to Direct "Forlorn Rivei
Los Angeles — John Waters will i*
rect Zane Grey's "Forlorn Rivn
with Jack Holt, for Famous.
"Lost Battalion" for Aywon
Aywon has acquired the New Y
rights to "The Lost Battalion."
^MtKiefS^Onl
Look BetterandWearlonge:
\
Vlnesday, May 12, 1926
f-^ElS
DAILY
ive Years From Now
By JOHN C. FLINN
(Continued from Page 1)
d flight that it would be sheer
T to attempt a prediction of the
istrial standing of the industry
years hence.
ut each year of the past ten has
i a steady tendency toward sta-
:ation in the personnel of the in-
try. Each year men of more
est spirit have either come into
business or have risen from the
{S to commanding positions and
n this we may expect that the
lagement of the motion picture in-
try will be in hands as steady, as
able and as sincere as those in
other industry on earth, five
s from today.
By HENDERSON M. RICHEY
(^Continued from Page \')
waged a battle of producers to
trol exhibition in major situations,
I do not believe that the time
ever come, certainly not during
next five years when the inde-
dent exhibitor will be put out of
iness. That statement is predi-
ed on the experiences of other
iness. It may be that many ex-
itors who are now in business and
e been for some time will be
ainated. But a new crop will
ing up and carry on for showman-
p is confined to individuals and
to circuits.
^nd who can tell, but that, if the
lie become conversant with the
)rt at monopoly, they may take
land, and after all where is there a
jiness that is dependent on the
dHc's approval as the movie busi-
James R. Grainger, general sales
■,nager of Fox^ touches on several
tremely interesting angles in his
tide on "Five Years From Now,"
ich will appear tomorrow.
In five years, the special will oc-
oy an even more pronotmced place
the industry than it does today,
the opinion of Harry L. Reichen-
ch. His ideas will likewise be
blished tomorrow.
Organize Screen Mothers' Club
Hollywood — The Screen Mothers'
ub will be organized here next
)nth. A charter has been received
)m the Mothers' Clubs of the Uni-
1 States authorizing the organiza-
■n to accept as members any mother
10 either works in pictures herself
has a son or daughter acting he-
re the Kleigs.
Buys Arrow Shorts for Holland
First National has bought 12 short
2ls from the receivers of Arrow for
oUand.
Nee, Booker for Evans
Martinsburg, Va. — Evans Bros,
c, has placed Dan Nee in charge
all films booked over their chain.
Weiss Bros' Song Parodies
Weiss Bros., have added a series
26 song parody reels to theit list
releases. .r;-,._;.:-_ ;.....:
Powers Not to Resign
(.Continued from Page 1)
company is also extending its busi-
ness into foreign countries and within
a short time we hope to cover the
entire globe.
"In view of rumors which have ap-
peared, I am informed that there has
been no disagreement or controversy
between Mr. Powers and any bank
or bankers, notwithstanding any state-
ments or rumors to the contrary.
"We are hopeful that Mr. Powers
will find it convenient to continue as
Chairman of our Board of Directors."
Congresswoman Against Censorship
Washington — The progress of the
industry is great, according to Mrs.
Florence P. Kahn, Congresswoman
from California, who has taken a firm
stand against any proposal for Fede-
ral censorship. "The best pictures to-
day are the cleanest,'' she said. "The
public wants historical works and the
products of great authors and it is
getting them."
Y. W. C. A. Leader Endorses Films
According to Mrs. Robert E. Speer,
president of the National Board of
the Young Women's Christian Assoc,
motion pictures have established an
"eye-gait" — that is, they visualize
everything for the spectator and rely
not at all upon the other senses for
reaction. She says that women of
today should study films, not con-
demn them, but learn how they must
be directed to the greatest benefit.
Shamray Made Production Manager
Tacoma, Wash. — Peter L. Sham-
ray, for many years technical and lab-
oratory expert in pictures, has been
elevated to the post of production
manager of the H. C. Weaver Prod.
Archie Mayo with Banner
Hollywood — Archie Mayo has been
signed by Banner Prod, to direct
"Chistine of the Big Tops," the first
of its series of six for release by
Ginsberg-Kann.
Scenarist Offered German Contract
Los Angeles — Winifred Dunn, sce-
narist, has been offered a long-term
contract by a German company.
Oklahoma City — Harry C. Matchett, In-
spector, State Industrial Commission, has
been appointed salesman for the P. D. C.
and will travel the west side of Oklahoma.
Salt Lake City — Clifton Peirce is now or
the road for Associated Exhibitors.
Oklahoma City — The Home State Film
Exchange has appointed Ralph Isaacs as
salesman.
Chattanooga, Tenn. — The Koblentz inter-
ests have announced plans for a new theater
on Glass St. in East Chattanooga.
Oklahoma City — Roger Mitchell has been
appointed salesman for P. D. C.
Lawrence, Kan. — The Lewis closed for six
weeks for alterations, has reopened.
Boston— Abe Eskine, of Metro-Goldwyn-
Mayer, has joined Warner Bros, staff.
cc
KNOW
A weekly feature that has met
with instantaneous success. This
wonderful industry, in all its
branches is moving fast — keep
up with it by reading
Jack Harrower*s articles.
Every Sunday
in
The Film Daily
*'KNOW
YOUR OWN
INDUSTRY''
*-»»». T —— — — —— — —— ^^^- ■ »»»—»!» »i» ■!»»■
Jl
YOUR OWN
INDUSTRT'
I'
/
MT » T.W.«»»»»^TTJ.» mm »4
THE
12
■<&<.
DAILY
Wednesday, May 12, 111
B. & K. Net Income $1,503,609 for 1925
Chicago — The annual report of the
Balaban and Katz Corp. and subsidi-
ary companies for the year ending
Jan. 3, 1926, as submitted by Herbert
L. Stern, president to the stock-
holders follows:
The year 1925 was a year of great activ-
ity for Balaban & Katz Corp., part of which
activity is reflected in the consolidated bal-
ance sheet of the corporation and subsidiary
companies herewith submitted.
After providing $397,478 for depredation
on buildings and equipment, and deducting
$225,4466.83 as reserve for Federal income
taxes, the net income for the year was
$1,503,609.44. The gross business increased
$408,280.52 over the preceding year, but the
increases in e.xpenses resulted in a net de-
crease in profits for the year in the amount
of $97,096.28. A substantial portion of the
increase in expenses was due to the develop-
ment of the corporation's expansion program,
the benefits of which should be reflected in
increased operating revenues of subsequent
years.
During the year 1925 the corporation pur-
chased a one-half interest in the Lubliner &
Trinz Circuit of theaters, all of which are
located in the City of Chicago, and a sub-
stantial interest in the Great States Theaters
Co., operating a group of theaters through-
out the State of Illinois. There was also
acquired a one-third interest in the Diversey
theater and an operating agreement for the
McVickers theater. The Riviera theater was
leased to the Orpheum Circuit at an advan-
tageous rental plus a fifty per cent interest
in the net profits. The Uptown theater, gen-
erally conceded to be the finest structure of
its kind in the world, was opened in August
of 1925; both land and building are owned
by the corporation.
The Oriental theater, located on Randolph
St., under 50 year lease to the corporation,
will be opened about the first of May. (This
has since been opened). The Norshore the-
ater at Howard and Clark Sts., under a 30
vear lease, will be opened during the year
1926 and will be operated jointly with the
Orpheum Circuit. The Michigan theater
at Detroit will be opened during the sum-
mer of 1926 and will be leased to an operat-
ing company which will own the leases on
the leading motion picture theaters in the
downtown district of Detroit. A substantial
interest in this company will be held by the
corporation.
The management contract entered into
with Famous Players-Lasky Corp. (state-
ment in regard to which was heretofore sent
to all stockholders) was in eflfect during the
last quarter of the year 1925, and worked
out to the satisfaction of the parties thereto.
All of the atliliated companies are show-
ing profits. Our position in the industry
and our sources of supply of motion picture
and other forms of entertainment have been
materially strengthened during the past year.
The statement follows:
ASSETS
Theater Properties: _ , ,„,.
Land, buildings, leasehold, furnishings and equipment at Dec. 28, 1924.
Additions thereto during the year
$12,292,195.92
2,020,072.98
Total : Land and buildings
Leasehold, furnishings and equipment.
$12,499,157.67
1,813,111.23
Less, Reserve for depreciation.
Net property account
Deposits on leases
Investments :
Stocks of film producing and distributing companies.
Minority interests in other theater companies
$14,312,268.90
848,104.06
$13,464,164.84
200,000.00
Current Assets:
Cash in bank
Cash working funds
Notes receivable • • " ■
Accounts receivable secured by stock of the corporation.
Miscellaneous accounts receivable
Employees' accounts
$692,163.69
824,000.00
$250,643.65
9,635.00
160,000.00
11,830.91
46.127.57
7,009.89
1,516,163.69
Cash value of life insurance policies.
Deferred charges:
Prepaid film rental
Unexpired insurance premiums
Prepaid interest
Miscellaneous
.4.
$15,032.71
24,068.05
15.979.20
29,315.47
Goodwill
485,247.02
16,672.37
85,295.43
759,711.98
LIABILITIES
Preferred capital stock, 7% :
AuthoTized^28,700 shares, par value $100 each
Outstanding — 28,513 shares
Common capital stock:
Authorized — 270,000 shares, par value $25 each
Outstanding — 264,206 shares
Mortgages and purchase money indebtedness maturing after
one year:
Secured by Roosevelt theater property
Secured by Uptown theater property
Payments on investments
Current liabilities:
Notes payable
Liabilities to contractors
Accounts payable
Mortgage and purchase payments maturing within one year
Deposit for purchase of equipment
Admission, property and income taxes
Accrued interest
$1,277,841.60
2'25, 000.00
138,666.67
$16,527,255.33
$2,851,300.00
6,605,150.00
1,641,508.27
$1,850,000.00
201,655.55
164.101.20
165,333.33
97,000.00
414,258.27
33,886.10
Reserve for contingencies
Deferred income
Surplus:
Surplus paid in at organization,.,.
Earned surplus:
Balance Dec 28, 1924 ' $1,128,593.49
Net income for the year 1,503,690.44
2,926,234.45
75,266.52
10,152.80
Dividends for the year.
$2,632,283.93
992,209.00
$777,568.36
1,640,074.93
L
NOTE — Dividends of 25c per share on the common stock for the months
of January, February and March, 1926, and the regular quarterly divi-
2-,417,643.29
dend on the preferred stock payable April 1, 1926, were authorized in
December, 1925.
The Corporation was contingently liable on letters of credit in the
amounts of $327,000 expiring Sept. 1, 1926, and $250,000 expiring April
1, 1927.
$16,527,251
Lease East Side Theater
The Fourteenth Street and Avenue
A Theater Corp. has leased from
Abraham Traubb the new two-story
picture theater and business block on
Ave. A between 14th and 15th Sts.
The lease, covering 21 years, is at
an aggregate rental of about $1,250,-
000.
"Kiki" at Grauman's
Los Angeles — "Kiki" will open at
Grauman's Million Dollar on the 20th.
The Egyptian will remain dark until
the premiere of "The Black-Pirate"
and "Sparrows," May 14.
Scott Managing Loew's Norfolk
Norfolk, Va. — W .C. Scott has been
appointed manager of Loew's State,
which opened Monday night. He
was formerly in Atlantic City with
the Stanley Co.
Celebrities At Ground-Breaking
Los Angeles — Film celebrities at-
tended the ground-breaking ceremo-
nies at the start of construction of
Carter de Haven Music Box on land
adjoining the Paul C. Hoffman Bldg.,
Hollywood Boulevard.
New Theater for San Diego
San Diego — Edwards, Wildey &
Dixon will erect an eight-story thea-
ter, store and office building on C. St.,
between 3rd and 4th Sts., for Kass &
Rubin.
Start on $1,000,000 House
Los Angeles — Construction has
started on a $1,000,000 house on Vine
St., just north of Hollywood Boule-
vard, for Edward W. Rowland.
Films in Amusement Park
Hull, Que. — A feature of the sum-
mer season at Luna Park, the amuse-
ment park, to open shortly, will be
a picture theater at popular prices.
Change Policy in Little Rock
Little Rock, Ark. — The Palace here
has discontinued vaudeville and will
present pictures only.
Saxe to Open Milwaukee House
Milwaukee — Saxe Amusement En-
terprises will soon open The Towers
here.
$350,000 Theater for Joplin
Joplin, Mo. — United Studios, Inc.,
a theater corporation will erect a new
theater at 5th St., and Virginia Ave.,
costing S350,000. Vaudeville and pic-
tures will be the policy. The house
will seat 1,850 and will open in April
1927.
The Power God
May Cost You
Money
New Mid-West Hous]
jreat Lakes Theaters, B. and ^.
Subsidiary, Is Active "■
in Illinois
Chicago — Great Lakes Thea
Inc. will build a $1,000,000 theate?
Waukegan, Highland Park and L
Forest. Work on the Wauke
house will start immediately. It
seat 2,000.
Great Lakes is a imit of the B
ban & Katz organization. The c
pany is opening the Rialto-Squar
$2,000,000 theater in Joliet in a
weeks and the Lincoln Square
$1,800,000 house, in Springfield,
has also leased a 1.000 seat hous'
Batavia and the Academy in Wai
gan from George K. Spoor al
$100,000 in alterations will be S]
on the latter.
North Pole Filmeci
(.Continued from Page I)
trawler, which had been espec j
chartered by Pathe in conjunct
with "The New York Times," isfii
same boat which Amundsen and 1)5
worth used when returning f
Spitzbergen.
Emanuel Cohen, editor of P^
News, carried on the negotiatior
The Byrd flight will be issued t
regular Pathe News release at no'd-
vance in prices, according to Coin
1,250 Seat House in Union, N. ;
Union, N. J.— The Falls R(:tj
Corp., will erect a new theater ( it-
ing $250,000 at Stuyvesant and I'lr
ris Aves. Capacity will be 1,250 ind
plans have been drawn by Williai E.
Lehman.
Vermont Theater Opens
White River Junction, Vt.— :htj
new Lyric, which has been under im-i
struction for the past five moilisl
has opened. It seats 726 and is ov'mI
bv the Graves Theaters, Inc. i
NOW BOOKINC
—SINGLE REEL
' LESSONS IN THE
BALLROOM
CHARLESTON
Featuring
NED WAYBURN i
and i
FOLLIES GIRLS
CRANFIELD & CLARKE, Ir
729 Seventh Ave., N.Y.C.
44 Church Street, Boston
1314 Vine Street, Philadelphia
2020 Stout Street, Denver
27 Prince William St., St. John, N.
12 Mayor Street, Montreal
21 Dundas Street East, Toronto
402 Film Building, Winnipeg
Id
i4e BRADSTREET
lypiLMDOM
Zi^^RECOCHIZED
Authority
XXXVI No. 37
Thursday, May 13, 1926
Price 5 Cents
Marquees
r. Exhibitor, if you don't
k marquees are important,
re passing up a good bet.
y are. The difficulty lies in
fact that exhibitors won't
ze it.
arquee lights on the theater
the story. They do much to
g in or keep away the pub-
The theater owner's ingen-
comes definitely into play in
landling of his lights.
Headlines
many newspapers, reporters
in their stories. The man on
lesk writes the heads. He knows
. Through long years of training,
2 has developed that ability to
he story in headlines. • Those few
is must be eye-arresting. They
U put over the yarn,
le exhibitor is in an identical situa-
His marquee lights are his
nines. The lights blink forth ail
ugh the night, telling the public
t the attraction is. The message
t be there.
certain high salaried executive
se organization controls many
tcrs now handles marquees on
important houses in a certain big
On its face, it seems funny for
individual whose time means
ley to so spend his minutes. On
lysis the ludicrous angle disap-
s. Logical reasoning makes it
ear a smart move. This chap is
d right.
The Uniform Contract
n important meeting* takes place
nday. The continuing committee
xhibitors will discuss the uniform
tract. Exhibitors object to added
ises. Distributors, in several
;s, maintain the steps are tempo-
V.
I. complete airing of each other's
blenis is needed. Certain distri-
ors face certain problems with
ch exhibitors are not familiar,
-ater owners insist distributors are
keeping faith. Such a state of
.irs is not healthy. It should and
I be straightened out. Monday's
ference points in that direction.
KANN
To Pool Play Dates
Report Federated Theater Owmers
Will Discuss Matter of Collective
Buying at Next Meeting
It is understood collective buying
will be discussed at the next meeting
oi the Federated Theater Owners,
inc. A meeting was held yesterday
at which routine matters were given
attention and a more complete or-
ganization planned.
At the present time, it is said, the
applications of 50 theaters are being
given consideration and their financial
condition investigated.
97% Show Films
Interesting Figures on How Nation's
Theaters Depend on Motion Pic-
tures for Amusement Fare
"Variety," estimated yesterday, that
of the 20,000 theaters in this country
97 per cent, are devoted to pictures
t" a greater or minor extent. The
remaining three per cent, are wholly
divorced from the films. The latter
comprise the legitimate, straight
vaudeville and burlesque theaters.
In the estimate of 20,000 tl.eaiers
are included 17,000 houses admitted-
ly playing pictures, 2,500 playmg a
combination policy in which pictures
(Continued on Page 4)
Bausback Returning to N. Y
Dr. Ferdinand Bausback, hea<f of
Ufa, and Glen Allvine return, from
Philadelphia tonight after an hispec-
tion of Publix houses.
British Strike Off
Trades Union Council Takes Sole
Responsibility for Action — Indus-
try Was not Greatly Hampered
By ERNEST IV. FREDMAN
The Film Renter and M. P. News
London — The great British indus-
trial strike has been called off. The
miners' strike will continue, however.
The walkout of the English Trades
Unions did not greatly hamper the
picture industry. Distribution was
carried on successfully, although un-
der difficulties, and the theaters were
(Continued on Page 10)
Fox in Germany?
Report from Berlin Says Production
Planned in that Country —
Trade Awaits Detail
Berlin — It is reported Fox will pro-
duce in Germany on a bigger scale
than ever. The trade is awaiting the
arrival of Joe Aussenberg, who is now
en route from the States, for further
details.
Clayton B. Sheehan said yesterday
Fox would do no production work
in Germany but would handle several
German pictures here to comply with
the regulations permitting them to
distribute their .DJctUXes. in Germany.
Nicholas Schenck to Coast
Nicholas Schenck leaves for the
Coast today. He will make a two
day stop-over in Chicago, and spend
two davs in Kansas City en route.
Five Years rrom Now
By JAMES R. GRAINGER
General Sales Manager, Fox Film Corp.
To forecast may be considered
fatal, for tomorrow is always an un-
known quantity, yet based on the
present trend of the motion picture
industry, I would say that five years
hence we will see the following:
First, we will have better made
dramatic productions, better made in
every technical and artistic sense of
the term, with greater attention being
paid to story material particularly
suited to motion picture treatment.
At the same time, we will be paying
even greater attention to those
stories, books and plays which have
found great favor with the public
There will be closer contact between
motion picture production and the
other agencies of artistic and literary
(Continued on Page 9)
By HARRY L. REICHENBACH
Dean of Motion Picture Press Agents
If you have sufficient perspicacity
to peer through the present haze of
uncertainty, the gas of evolutionary
chaos through which the film indus-
try is passing, you will see the same
conditions five years hence as beset
or benefit the business today.
Exaggerated ego will necessarily
have to go by the boards. I mean,
the kind of ego which causes any-
one to think he can pass successfully
on seventy-five stories, seventy-five
casts, seventy-five treatments, seven-
ty-five directors and seventy-five
productions a year while the smart-
est theatrical minds in all the world
have a hard time staging one success
any twelve months.
(Continued on Page 9)
Switch to Films
Big Keith Two-A-Day Theater in
Cleveland Goes to Pictures — First
Under P. D. C. Deal
Cleveland — Keith's Palace, pride of
the Keith circuit and built at a cost
of $5,000,000, will abandon the two-a-
day vaudeville policy on the 24th for
straight pictures.
'"The Volga Boatman," opens the
new policy. It will probably run for
iwo weeks to be followed by ''Silence"
and others. The theater will prob-
ably function under a weekly change.
This interesting development is the
first indication of how the Kei,th
P. D. C. deal may be expected to
function. The Keith Palace in Cleve-
land is one of the finest theaters in
America.
Unique B'way Policy
P. D. C. will introduce a novel
policy for a Broadway long run on
Tuesday, when "Silence" and "The
Prince of Pilsen" open at the Times
Square theater. The price scale will
be $1.50 top on the two-a-day basis.
Neither picture is of sufficient
length to provide a full evening's
entertainment. Therefore, a depar-
ture in doubling up on the program
was determined upon.
Extra Eastman
An extra dividend
the common, payable
holders of record M
ciared by the Eastm
terday. The regular
dend of $1.75 on th
also declared, as well
on the preferred.
Dividend
of 75 cents on
July 1, to stock
ay 29, was de-
an Kodak, yes-
quarterly divi-
e common was
as one of $1.50
Meet the Director
Coast Association Plans to Get 1
licity from Exhibitors and
Critics for its Members
Los Angeles — A move seeking
greater recognition for the men who
handle the megaphone, has been
launched by the Motion Picture Di-
rectors' Assoc, through Reginald
Barker, its new president.
Through the association, Barker in-
(Continued on Page 2)
Gloria Swanson at Work
Gloria Swanson resumed work yes-
terday on "Fine Manners," having
been absent from the Paramount stu-
dio since April 19, because of illness.
Selznick Here
Lewis Selznick is in New York
from Florida. He refuses to discuss
Palm Beach reports that he intends
entering the theater field in that state.
laici
■oca
PAILY
Thursday, May 13,
ISip
RECOCMQEt
Authority
VilXXXVI No. 37 Thursday, May 13, 1926 PricejS Cents
JOHN N. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794. London— Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, \V. I., Paris— La Cmema-
tographie Francaise, 5, Rue Saulnier.
Financial
Foreign influences again controlled trading
on the Exchange yesterday. An early rally
resulting from the announcement of the arm-
istice in the British strike was smothered by
news of a revolutionary outbreak in Poland.
The Market was active, but decidedly irregu-
lar.
That foreign disturbances were having no
influence on film issues was further evidenced
yesterday, when despite the fluctuating con-
dition of the Exchange, film stocks held
firmly. Famous common, M. P. Cap. Corp.
Loew's, Inc. and Fox "A" all ended the ses-
sion with fractional gains.
Quotations
High Low Close Sales
•Balaban & Katz
68
Eastman Kodak . .
109 J4
109>i
10954
200
Famous Players .
124!/2
123/4
12m
22,000
Fam. Plav. Pfd. ■.
122
122
122
500
•First Nat'l Pfd. .
99
....
*FillTr Inspection
4'/^
....
Fox Film "A" . . .
64"4
64
6454
200
*Fox Theaters "A"
. ,
2254
Intern'l Projector
12
Loew's, Inc.
38
37J4
3754
2,666
Metro-Gold Pfd. .
. 23
23
23
300
M. P. Cap. Corp.
. 22
2144
22
700
Pathe Exch. "A"
. 49^
49
49/2
300
tParamount B'way
. 97
96%
96 Ji
2,100
Skouras Bros. . . .
. 49^^
49"/2
49-^
**Stan. Co. of Am.
56
Trans-Lux Screen
7H
7H
7%
400
•Universal Pict. .
33
•Univer. Pict. Pfd.
91>/r
•Warner Pict. "A"
14
•Warner Bros.
. .
45/2
• Last prices quoted
•• Philadelphia Market
t Bond Market
Pathe Declares Dividend
Pathe has declared a quarterly divi-
dend on the preferred. It is payable
on June 1.
FOR. R.ENT
BELL - HOWELL
— AND
AKELEY CAMERAS
LOit/i or Mthout Cameramen
SEIDEN CAMERA EXCHANGE
729 Seventh Ave. n.y.c. J
Bryant 3 95 1 /
Meet the Director
{Continued from i'age 1)
tends reaching individual exhibitors
and critics, and actjuaint them with
the director.
"Tliat they may be disposed to give the
proi)er credits to the director in advertising
and exploitation, in lobby displays electric
sign displays and programs, we plan to es-
taltlish relations with the individual exhibitors.
"More than that, we wish to promote a
closer relationship between the dramatic
critics and the directors that the critics may
know the personalities, production records
and capacities of the megaphone men whose
pictures are having first nights.
"By education, we hope to make it possi-
ble for tile director, the man who probably
cast the production, who was called into con-
ference when the scenario was written, who
was the supreme authority every minute the
caln'cra was crai.king and gave all his genius
to the filming to sliare in the laudatory no-
tices in the newspapers and film journals."
Richard Talmadge on Last F. B. O.
Los Angeles — Richard Tahiiadge is
starting work on his last F. B. O.
production preparatory to beginning
his series of six for Universal.
Messmore Kendall Returning
Messmore Kendall, president of the
Capitol Theater Corp., and Mrs.
Kendall are en route from Europe on
the Leviathan.
Changes in Virginia Chain
Norfolk, ya.— Wilmer and Vincent
are making several changes in policy
since acquiring the Jake Wells thea-
ters in Norfolk and Richmond. The
Nova here will play Keith vaudeville
with a feature and the Grandy, which
has been closed for four years, will
be reopened playing pictures. In
Richmond, Keith vaudeville goes into
the National, with a feature.
Crosland to Direct Barrymore
Los Angeles — Alan Crosland has
been signed to direct John Barry-
more in "The Vagabond Lover" for
United Artists.
Ready in Fall
Harry F'ields who is building a
2,200 seat theater in St. Joseph, Mo.,
is in New York. He said the house
will be ready in the Fall.
Berger Returning to Germany
Ludwig Berger, German director,
left for Berlin last night on the Al-
bert Ballin to direct one picture for
the new Phoebus-United Artists
group. He will return to New York
in the Fail.
"Ben Hur" to Embassy
"Ben Hur'" will follow "La Bo-
heme" at the Embassy, opening May
23. The picture was playing the
George M. Cohan on a percentage ar-
rangement.
Preview on "The Waltz Dream"
Los Angeles— A preview of "The
Waltz Dream" was held by M.-G.-
M. at the Beverly Hills theater Tues-
day evening.
"Aloma" Premiere Saturday Night
The midnight premiere of "Aloma
of the South Seas" takes place at
the Rialto Saturday night.
First for George Lewis
Los Angeles— George Lewis's first
for Universal will be "Big Guns,"
with Harry Pollard directing.
New England Theater Owner Dies
Bangor, Me. — Edward Epstein
owner of the Graphic Theater Cir-
cuit is dead. He was 40 years of
age.
Lester Scott Here
Lester F. Scott, producer of the
Buddy Roosevelt, Buffalo Bill, Jr.
and Wally Wales westerns, is in New
York from Hollywood.
Warners Sign Louise Dresser
Los Angeles — Louise Dresser and
Douglas Fairbanks, Jr., have been
signed by Warner Bros, for roles in
"Broken Hearts of Hollywood."
Exploits "Behind the Front"
Reading — F. M. Plessner, of Wil-
mer and Vincent's State exploited
'Behind the Front," with a lobby fixed
up with machine guns used in the
war, tie-ups with the American Le-
gion, and V'eterans of Foreign Wars.
He used special music, with war songs
featured.
Deny Palace Policy Change
At the Keith office yesterday state-
ment was made that there was noth-
ing to the report that the Palace is
to be converted from a vaudeville to
a picture house.
"Take a Chance Week" at Rivoli
"Take a Chance Week," will be ob-
served at the Rivoli beginning May
25. The entire program will be kept
a secret until then.
"Rainmaker" at Rivoli Sunday
"The Rainmaker" will be the at-
traction at the Rivoli beginning
Sunday.
"Outside the Law" Held Over
"Outside the Law" will be held
over for another week at the Colony.
GUARANTEE YOUR INSURANCE
Securing your Insurance through sources throughly conversent with your prob-
lem and adequately equipped to assume it, is adding a guarantee to your Insurance.
Representing, as we do, so many Theater Owners, Producers, Distributors,
Laboratories and other allied interests our reaction to your problem is at least
comprehensive.
We K'l// stake our repiitatioji on our service.
INCORPORATED
IMSUHAMBE
= < = ^'l^-»^^
80 MAIDEN LANE, N. Y. C. Telephone
y
John 3080
Statesmen Endorse "G. M. S
Greater Movie Season has recer
the endorsement of many of the '
tion's leaders including Secretai:,
State Kellogg, Secretary of
Davis, Secretary of Navy
Secretary of Commerce Hoover, ;
Governors of 21 States.
'vml!
Maine Theater Damage $50,00
Augusta, Me. — The Colonial \
badly damaged bv fire with loss
timated at $50,000" William Willi;
son, the owner, says no contr;
will be canceled but provision !n
to show films elsewhere or in C(
bination with Opera House showii
ROACH- 1
Tr/oi
l'S3ylt\M
This is a 'Cornerblock' cut furnin
FREE for all Pathecomedies at :]>
Exchange.
Longest Throw in the City ,j
SIMPLEX PROJECTION ROOMS
Comfort and Quality
Reasonable Rates
220 W. 42nd Street
Phone Wisconsin 3770-1 Room 51
Screenings At Any Hour
GOODWILL IS THE
EXCHANGE'S
GREATEST ASSETl
>»■»■■•■
A COMPLETE LABORATORY
AND TITLE SERVICE
i
NEW YORK --=[B|
7!! 7iS Avt "7-3!!a1
HOLLYWOOD
DURATIZC
THAOe MARK ^"
YOUR FILmLb
220WEST42^°STRE
NEW YORK
.•0
PHONE
CHICKERINC ALLANA.LOWI
2 93T PRES.
id£^
!._
1926
t9ih\ ^'f^
I
!! *
im
T^HE^RO^^" d-iHE BUND
to name ooiy and
xnd with ";rHB R^\^H ^"VX FRONT" as
^«^^ to name only^^^ ^gxH BIRTH
pROOf
iQidurts
DAILY
Thursday, May 13,
111
J
97% Show Films
{Continued from Page 1)
figure in soir.e way, and the remain-
ing 5C0 rio not slicw i-itturcj in any
form
The publication states, no estimates
are available at this time of how
inanv of ihe 17.000 pictures theaters
employ some stage entertainment in
addition. Tt is conceded the number
is larc;e at present .ind steadily in-
creasing, with the expectation that
before next season fairly is under^yay
the combination oolicy houses using
pictures as the leading attraction with
supplementary stage cards, will be
doubled, so "Variety" states.
"An expectation goes farther to
Slate that in due and not an ex-
tended period the theaters playing
straight pictures only will be in a
minute minority," states the article,
which then continues:
"There is no known count that can erect
a total of 500 theaters in the United States
today playinR to a regular gate without a
picture attachment. In the legit are not over
140 theaters (inclusive of 63 on Broadway)
that may be looked to by the road showman
as permanent w eek staTids.
"One-niijhters have passed away as exclu-
sive stands for legrit shows only.
"In straight vaudeville 30 theaters are a
liberal count for those remaining in that di-
vision, from coast to coast, Canada to the
Gulf.
"Burles.]ue may be lumped in its two
wheels at 80 theaters, taking in split weeks.
"This total of 250 houses away from pic-
tures at present leaves a hrargin on 500 of
an equal number that might take in any-
thing else in the speaking theater or concert
hall division.
"Within the 2.500 mentioned as playing a
combination policy is the theater known as
the pop vaudeville house, originaly built for
a vaudeville policy with pictures later added.
"Among the 17,000 pictures houses is every
style of picture policv, from the big cities to
the veriest tai.ks. New picture theaters are
going up everywhere. There are no authen-
tic statistics right now on the actual number
of houses open, in construction, proposed or
in conteniplntion.
_ "An unknown but noteworthy fact in the
picture branch is that not over 100 theaters
of the 17.000 have an admission scale exceed-
ing 85c. top. This is outside of the legit
theaters ofttimes playing picture road shows
at $2, more or less. A majority pf admis-
sion tops in pictures runs from 50 to 60c.
_ "During the past some theaters charged as
high as 99c. but not in sufficient quantity to
exceed the 100 Wrark, while most of the
houses formerly charging 85c. are down to
75c. with the relief of the admission tax up
to that amount. Theaters playing pictures
and looked upon as picture houses with an
admission higher than 75c., such as the Em-
bassy and Criterion, Broadway, are rare, even
in large cities.
"In announcements of theater building
operations for months past it is but now and
then that a new theater is announced for a
policy other than pictures. Picture houses
planned for modem use have a regulation
stage and are adaptable to any stage enter-
tainment permitted by the seating capacity
(size)."
Milwaukee in Chain
Milwaukee — Milwaukee is to be a
link in a chain of houses operated by
National Theaters, Inc.. South Bend,
Ind., it is announced by Russell Wil-
liamson, architect in charge of plans
for a new house at Bay View. The
theater which is to be located at Kin-
nickinnick and Homer Sts., is to
cost $500,000.
Williamson also is preparing plans
for a $325,000 hous'e at South Bend,
and $150,000 theaters at Decatur, Ind.,
and Waukegan, 111.
F. & R. Building Activities
Aberdeen, S. D. — Ground has been
broken for the new Finkelstein &
Ruben theater which marks the start
of a building race between this firm
and H. M. Walker of the Walker
Amusement Co. At Huron, the site
is being cleared of buildings, prepara-
tory to start of excavating work.
F. & R. is considering a site for its
Rochester house.
New Chicago House
Chicago — Ernest J. Krug will build
a $700,000 theater in the Park Manor
district on 69th St. between Indiana
and Prairie Aves. Work will start
May 1. Plans are being prepared bv
architect William P. Whitney. The
house will seat 2,000.
"U" Fairbury House Progressing
Fairbury, Neb. — With work on the
structure progressing rapidly, "The
Bonham" is the name selected for
the $100,000 theater Universal is
sponsoring.
Carthay Circle Opens May 18
Los Angeles — May 18 has been set
as the date for the opening of the
new Carthay Circle. "The Volga
Boatman" will be the feature.
Start Publix Denver House
Denver — Construction of the new
million dollar Publix theater at 16th
and Glen?'-'^ Place has started. It
is hoped to have it completed by Feb-
ruary. 1927. '
Forming New Denver Chain
Denver — Jack Eaton of the State
and James S. Hommel, formerly man-
ager of P. D. C. here, are forming a
new theater chain in local territory.
Theaters already secured hy them are
the Alamos, American Legion and
the American of Colorado Springs.
Building Two $1,000,000 Houses
Asbury Park, N. J.— Charles Bry-
an, _ manager of the Walter Reade
chain, has announced plans for the
construction of a new $1,000,000 the-
ater on the site of the Main St. thea-
ter, destroyed by fire, in addition to
the Mayfair which is to open shortly
Comerford Expanding
S^ranton, Pa. — The Comerford
Amuse. Co. has purchased the Lee
& Van Dyke theater at Wyalusing.
and a house at Montrose has also
been taken over. It is expected that
shortly the chain will extend to
Tioga and Potter counties.
2,000 Seater in Worcester Building
Worcester, Mass. — Framework is
up on the new theater on Franklin
St., near Hotel Bancroft, to seat 2.000
C. W. Hodgdon and E. R. Daniels
of Boston are lessees. It is expected
to open Sept. 1.
Associated Obtains Theater Permit
New Haven — Associated Theaters.
Inc., has been granted a permit to
build B. theater on Whalley Ave..
following several hearings with
some opposition expressed.
Loew's Yonkers House Under Way
tf.i^nrt'^^"' ^- Y.— Work on the new
$1,000,000 Loew house here is now
under way. It is planned to on^n
the theater by New Year's, 1927
Capacity 3,000.
Features
NOW RUNNING
tn
THE FILM DAILY
IllllllllilllllllllllJllllllilllllllllllilllllllllllllllllllllllllllllllllllllllllllllllllllllllllllU^
''Five Years From Now''
By FILMDOM'S MOST IMPORTANT MEN
Maurice Kann's Column
**Know Your Own Industry"
By JACK HARROWER
''The World's Markets''
By JAMES P. CUNNINGHAM
''Theater Equipment
By SAMUEL DATLOWE
' 'Presen ta tions "
By ARTHUR W. EDDY
"Los Angeles Flashes"
By
HARVEY GAUSMAN
'A Little From Lots'
By
RALPH WILK
"And That's That"
By
"BARRY"
"A Review of Revietvs"
By
LILIAN W. BRENNAN
S}
nETRO-GOLDWYN
5 YOUNG BLOOD!
AVER
IS surely
IS day follows night
HE new leadership
N this industry
3EL0NGS to
► T «v
METkO-GOL
From THE TALK of the INDUSTRY
EXHIBITORS have watched
FOR two amazing years
AND marvelled
AT our growth and development.
NOW the handwriting is on the wall
1926-1927 will complete the story
AND you must make a choice
BETWEEN the old and the new.
IVI ETRO-Goldwyn-Mayer
THE triumphant young blood
IN this industry
I? sweeping everything before it,
THE new showmanship
OF Metro-Goldwyn-Mayer
MUST supplant old ideas
OLD names and faces.
DON'T you be the one
TO be left behind
BY the uncontrollable developments
OF an ever-changing business
WITH memories of distant, past glories
TO console you when
/YN- MAYER
To THE TOP of the INDUSTRY
)EHIND locked doors in Culver
ity, California, box-office generals
e planning campaigns of historic
iportance. Metro-Qoldwyn-Mayer' s
arade of Hits for ig26-ig27 is the
.ost daririg program of picture mak^
\g the industry has ever witnessed.
G new things are nappeningf.|v
ETRQ Goldwyn-Mayer things
IE happening
this great industry,
iCE the facts for your future^s sake.
IE old order changes
IVING place to
M ETRO - GOLDWYN - MAYER i\
PARADE OF HITS
For 1926-1927
With M-Q-M^s ^^More Stars Than There Are In Heaven
MARION DAVIES
RAMON NOVARRO
LON CHANEY
ELEANOR BOARDMAN
LIONEL BARRYMORE
RENEE ADOREE
CONRAD NAGEL
WILLIAM HAINES
ROY D'ARCY
FRANK CURRIER
KARL DANE
GEORGE K. ARTHUR
LARS HANSON
CECIL HOLLAND
LILLIAN GISH
MAE MURRAY
BUSTER KEATON
PAULINE STARKE
LEW CODY
GRETA GARBO
MAE BUSCH
OWEN MOORE
CLAIRE WINDSOR
MARCELINE DAY
DOROTHY PHILLIPS
DOUGLAS GILMORE
GWEN LEE
ANTONIO D'ALGY
JOHN GILBERT
NORMA SHEARER
JACKIE COOGAN
CHARLES RAY
AILEEN PRINGLE
SALITY O'NEIL
JOAN CRAWFORD
CARMEL MYERS
GERTRUDE OLMSTED
DOROTHY SEBASTIAN
BERT ROACH
EDWARD CONNELLY
ESTELLE CLARKE
And many more
Directed by M-Q-M^s Livest-Showman-Directors of A
REX INGRAM
TOD BROWNING
JOHN S. ROBERTSON
ROBERT Z. LEONARD
VICTOR SEASTROM
REGINALD BARKER
EDWARD SEDGWICK
BENJAMIN CHRISTIANSON
MARCEL DE SANO
ARCHIE MAYO
MAURITZ STILLER
KING VIDOR
JOHN M. STAHL
MONTA BELL
SAM TAYLOR
JACK CONWAY
CHRISTY CABANNE
GEORGE HILL
KING BAGGOT
WILLIAM NIGH
ALFRED RABOCH
LEW LIPTON
I
FRED NIBLO
HOBART HENLEY
DIMITRI BUCHOWETZ]
CLARENCE BROWN
HARRY MILLARD
EDMUND GOULDING
MAURICE TOURNEUR
PHIL ROSEN
H. D'ABBADIE D'ARRA! ,
JESS ROBBINS |
And other big directors |
THE TOP OF THE INDUSTR
;( /, May 13, 1926
i e Years From Now
Iv JAMES R. GRAINGER
(Continued from Page 1)
11, with more effective and
valuable results,
ran be no doubt but that the
lining when the motion pic-
hz universally recognized as
St form of expression, ex-
II scope and transcending in
,ice the written and spoken
:1. We are on the eve of achiev-
'I- pre-eminence now, and I do
\ e it is too much to say that
y,is hence will see it definitely
ulnistakably achieved.
1, I believe the short subject
n is facing a great period
ision. Full length dramatic
n, although of course not
iardized, is nearer standardi-
iin any other unit. The least
didized unit is the short sub-
\ tremendous amount of ex-
ition has been expended by
Li>lry to find new and worth-
e short subject entertainment
lis experimentation will go a
tieal farther. Five years hence
'liably will see a far greater
md improvement in short
1 ^ than in full length dramatic
lion, due principally to the
it that there is greater oppor-
nnd leeway for expansion in
subject field, particularly in
reel field.
1, and linked with the develop-
\ hich we shall see both in full
and short subject production
I presentation — a phase of the
A- I venture -to say will show
("a test change and the widest
ion five years hence. "Dress-
a show," laughed at a few
^ago, has proven in instances
merous to mention to be the
the success of the theater and
lers. There are no restrictions
scope of extent that presenta-
ay be develooed.
th, as regards sales, the most
in be said is that the agencies
tribution will naturally keep
vith the advancement and ex-
n of production. Of course
npossible to forecast what the
al outline of the sales and dis-
on agencies of the entire in-
wili look like five years hence
the continuous changes in cor-
control and the shifting of
ig combines. Yet one thing
as certain as sunrise, and that
t the great and ever increasing
of exhibitors are coming to re-
ihat they must rely upon verv
omnanies for a product which
enable them to operate on a
This being the case, the most
an be said of sales and distri-
i five years from now is that
reat branch of the industrv will
thp fortunes of the industrv
and will function in imison with
wtrolling factors. Yet it was
truer than today, that five years
now, other factors being equal
;les organization operating on
iresl and squarest basis with al'
5 of exhibitors, but particularly
he independents, will be on top.
By HARRY L. REICHENBACH
{Continued from Page 1)
Production will progress mechani-
cally during the next half decade in
the same ratio it has during the past
five years, but the change in its prin-
cipal tenets will be the complete an-
nihilation of star importance insofar
as their dominance is concerned.
With each passing day, story will
become more poignantly important.
With each tick of the clock there will
be taken from the star more of his
right to select stories which have
neither balance, philosophy, appeal or
reflection of intelligence, but which
are picked because of the "stage
centre" opportunities ofifered him or
her. There will be no more six
reel monologues.
It appears there will be several gi-
gantic circuits in opposition to one
another and sufficient competition
may be fostered to inspire the mak-
ing of big pictures by those not di-
rectly aligned with either circuit's
production department. In the event
the circuits control the situation and
have a working agreement as to price
which prevents and independently-
made film from achieving profit com-
mensurate with its dramatic impor-
tance and cost, this very condition
will defeat the purpose intended just
as the arbitrary treatment of road
shows by Klaw and Erlanger so vas-
salized this branch of the legitimate
that it has ceased to function, at least
with profit to either the one night
stand manager or the touring com-
pany.
Great special attractions were the
very life blood of the theatrical busi-
ness. A one night stand manager
would make a small profit from the
conventional attractions he ofTered,
but his sustenance was such big fea-
tures as "Ben Hur," "The Round
Up," "Lion and the Mouse," etc.
The specials of five years ago were
the corpuscles of the film business
and more and more are they needed
today. I have just completed a
seven month stay in a small town
in Florida. My reactions were di-
rect. I was a movie-goer in the
strictest sense and of more than
seventy pictures I sat through as a
paying patron with the right to
"squawk" I saw but three that were
sufficiently interesting to cause me
to recommend them. All pictures
from one firm resembled each other
to such an extent that one could al-
most guess climax, plot and denoue-
ment. All pictures from another
were but brazen attempts to surround
mediocre stories with scenic invest\
ments that (like condiments, spread
on spoiling meat) were supposed to
take one's mind off the story.
Special productions will be of
greater value five years hence than
they are today. I don't mean the
forced special that is given a run on
Broadway and booked at higher
prices than a program picture of
greater merit. But specials of spe-
cial origin, treatment and which will
sustain and intensive advertising
campaign.
If the present trend of subordinat-
ng the picture to other stage attrac-
tions continues to the now existing
extent where big names are booked
for their pulling power, then the the-
ater-owning element iS in a bad fix
for it will be a mighty tough job to
get people into the motion picture
theater without expensive extra at-
tractions continually mounting in
price and appeal.
Five years from now will see pic-
tures as chasers again or the abso-
lute keynote of the program. It de-
pends on how much the special at-
traction assumes importance.
Publicity and advertising will pro-
gress with any forward step the in-
dustry makes for personalities such
as Howard Dietz, Victor Shapiro, A.
M. Botsford, P. D. Cochrane, Paul
Gulick and others who are quick-
thinking fast-stepping individuals,
while for me, I will try to keep up
with the parade.
A greater motion picture audience
is in sight in the next five years, ac-
cording to William Fox. In his arti-
cle on "five Years From Now,"
which appears tomorrow, he explains
why he thinks this condition will
prevail.
Sidney R. Kent will also give his
insight into the future. His views
are highly engrossing.
YOU CAN'T
DISCOUNT
GOODWILL!
Fire Prevention Contest
The department of conservation of
the Hays office is conducting a con-
test for branch managers, the object
beins: to keep exchanges in the best
condition for the prevention of fires
The winner will be awarded a loving
cup donated by Will H. Hays. John
Gentile, who has become engaged in
film theft prevention work for the
M. P. P. D. A., is assisting Hickman
Price in fire preventoin activities.
Incorporations
J
Jefferson City, Mo. — Lincoln Theater Corp.
St. Louis. Capital $25,000. To own, oper-
ate, lease and conduct theaters and places of
amusement. President, Eli Shire; secretary,
Charles F. Shire; principal agent, Roland S.
Baker, 1404 Federal Commerce Trust Bldg.
Boston, Mass. — Fitchburg Amusement Co.,
Fitchburg. Incorporators, Elias M. Loew,
Benjamin Levine and H. A. Mintz.
Norwalk, Conn. — The C. & K. Amusement
Co. Capital $50,000. Samuel Kantor, of
Norwalk, heads the company.
Albany, N. Y. — Foto Komic Films, Inc.,
New York ; produce. Incorporators, W.
Klein, M. Fisher and A. Rose. Attorneys,
Goldsmith, Goldhlatt & Hanower, 1540
Broadway, New York.
Springfield, 111. — Streator Enterprises, Inc.,
162 North Stat£ St., Chicago; theaters. In-
corporators, M. Leonard, S. Siegel and L.
Gevirtz. Attorney, Morris G. Leonard, Con-
way Bldg., Chicago.
London, Eng. — Truro Public Rooms Co.,
Ltd., Truro. Capital, £2,500. The direc-
tors are R. Whitworth, J. P., E. May, W. F.
Simmons Hodge. T. W. Waters, Lieut. -Com.
F. T. Hare, R.N. Registered Office: Public
Rooms, Truro.
Boston, Mass. — Lowell Community Thea-
ter, Inc., Lowell. Incorporators, Allan Rob-
inson, Julia and Nora Troy, all of Boston.
Dover, Del. — Federated Theaters, Inc.,
Newark, N. J. ; to operate theaters. Capi-
tal $2,500,000. Attorney. Corporation Trust
Company af America, du Pont Bldg., Wil-
mington.
Seymour on Tour
W. F. Seymour United Artist's
Southern district manager, has left
for a two months' tour of Southern
exchanges.
Rob Mosholu Theater of $1,000
Safe blowers got $1,000 from the
Mosholu tjieater in the Bronx early
Sunday /fiorning.
Story for Colleen Moore
Los Angeles — "It Could Have Hap-
pened." an original story bv Jerome
N. Wilson, has been acquired for Col-
Heen Moore.
AMALGAMATED
VAUDEVILLE AGENCY t
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
i Phone Penn. 3580
"MEMORIAL DAY"
A five minute film tribute to
the vanishing veterans of the
Civil War.
"MEMORIAL DAY"
The next release of
James A. FItzPatrick's
AMERICAN HOLIDAY
SERIES
Booked direct to FIRST RUN
THEATRES anywhere in the
United States.
Distributed exclusively by
FITZPATRICK PICTURES, Inc.
729 7th Ave. N. Y. C.
DAILY
Thursday, May 13, i
And That's That!
By "BARRY"
QUMMER imist be here. Bert
^ Adlcr took the Adler family for
an outing atop a Fifth avenue bus.
He was spotted away up on Wash-
ington Heights.
Joseph Schenck several iiioiiths
ago bet Charlie Chaplin he wouldn't
finish his next picture before June 1.
Looks as if Schenck would be a bit
richer in a couple of weeks.
Charhe Pettijohn says prisoners hke
Douglas Fairbanks, "the champion of
liberty and life in the free air." You
can't blame 'em, Charlie.
Box office prices were 1 yen to 3
yen. It was an All-Fox show given
at the Imperial Hotel Auditorium
Tokio, and patronized by the German,
French and Belgian embassies and
the Dutch legation.
The swan song of the Academy of
Afusic is to be sung Monday night.
William Fox must feel a pang of
legret. The enormous theater helped
him on the road to success.
Jackie Coognn is learning to be
another Tod Sloan. With his hair
cut and forsaking juvenile exploits
Mrs. Coogan's boy is going to show
how a race-horse should be ridden in
his next M.-G.-M. picture.
Alfred Green can make feet talk.
Dirty and unshined shoes he uses in
closeups to denote shiftlessness, light
weight, neat footwear tells of activity
and sport foot gear indicates health.
The hurling of tennis challenges
continues. Now comes word that
Messrs. Bonte, -Carlin, Geraghty and
Howsen of Warner Bros., are in-
dulging in secret sessions on the
courts every day.
Charlie Murrav and George Sidnev
are in "Paradise." They'll make it
for June Mathis as her first for First
National.
Suzanne Len.fjlen will become a
picture star, according to C. C. Pyle,
"Red" Grange's manager, who says
lie intends bringing the tennis champ
to this country to appear in the
films. Well, she's got the tempera-
ment all right.
H. E. R. Studios Active
The H. E. R. Studios have just
completed titles for "The Palm Beach
Girl." "Nell Gwyn" and "The Brown
Derby."
Agnew in "Racing Blood"
Los Angeles — Robert Agnew will
play the male lead in Renaud Hoff-
man's "Racing Blood."
Dorothy Cleveland with Davis
Los Angeles — Dorothy Cleveland
is handling the publicity on "Gold"
for J. Charles Davis, 2nd.
British Strike Off
(Continued from Fac/e 1)
kept open at the reepiest of the Gov-
ernment.
The termination of the British
strike was received with relief l)y the
export trade in New York. Although
it was true that the situation had not
reached the point where the pinch
had affected the motion picture in-
dustry here, the impression prevailed
that had the strike continued, thea-
ters in England would have suffered.
That condition, in turn, would have
hit every American distributor of
importance.
Tremont Gives Up Pictures
Boston — As a result of relinquish-
ing road shows, Tremont Temple's
taxes have been cut from $21,118 to
$10 680 by the city. Total receipts
and expenditures for the year bal-
anced at $20,701, whereas when films
were shown rental of Converse Hall
alone supplied revenue of $20,000 an-
nually.
With the wiping out of bonded in-
debtedness last fall, trustees of Tre-
mont Temple declined to renew leases
for the use of the halls for pictures.
"Amateur Gentleman" Started
Los Angeles — Richard Barthelmess
has started production on "The Ama-
teur Gentleman" with Sidney Olcott
directing. Dorothy Dunbar. Gardner
James and Frank Coffyn are in the
cast.
Arnold on Goldwyn Publicity
Los Angeles — H. F. Arnold has
been appointed director of publicity
for Samuel Goldwyn Prod. His pre-
decessor, Ray Coffin, has joined Hal
Roach,
"Us Bovs" in Films
Hollvwood — Tom McNamara will
bring his "Us Boys" cartoons to the
screen. McNamara has secured per-
mission from the newspaper .syndi-
cate through which he releases "Us
Boys" to picutrize the strip. At pres-
ent McNamara is in the scenario de-
partment with Cecil B. DeMille.
Brown to Direct "Taxi, Taxi"
Los Ann-eles— Melville Brown i =
to_ direct "Taxi. Taxi" for Universal
with Edward Everett Horton in the
lead.
John Priest Dead
John D. M. Priest, organist of the
Colon V. died Mondav following an
operation. The funeral took place
yesterdav.
Rob Cleveland Theater
Cleveland — Thieves broke open (he
safe of the Olympia, Broadwav and
^i^noo ^^■' ^"^ ^°* ^"''"'^^^ "^^''^'^
Harry Pollard Recoverine-
_ Los Angeles— Harrv Pollard is ran-
idly recovering from his illness and
exnects to resume production on
Uncle Tom's Cabin" within a week
"Stella Dallas" for Capitol
"Stella Dallas" opens at the Capi-
ol Sunday.
Newspaper Opinions
"The Auction Block"— M.-G.-M.
Tivoli, Washington
TIMES — * * * affords Eleanor Boardinan.
ill the leading feminine role, new opportunity
to display those charming qualities that are
so rapidly placing her to the forefront among
silent drama's most capable actresses. * ♦ ♦
"The Bat"— United Artists
State, Los Angeles
EXPRESS—* * * As the threads of mys-
tery are snarled and untangled in the screen
adaptation of the familiar thriller, "The Bat,"
puzzlement alternates with uproarious laugh-
*p— * * *
RECORD—* * * Regardless of the cold
chills which creep gently, ever so gently,
up your spine, there are hearty lauglis gained.
"The Barrier"— M.-G.-M.
New, Baltimore
NEWS — * * * A virile drama of the
Alaskan frontier, rational in treatment and
with an undercurrent of comedy. ♦ * *
Allen, Cleveland
PLAIX DEALER—* * * The elements
are the best actors in this picture, but that
is not said in disparagement of the villain-
ous Barrymore. the good Walthall or the
sympathetic Miss Day, whose works are of
high order. You simply can't tell where
miniature photography leaves oSf and reality
begins. * ♦ *
Madison, Detroit
FREE PRESS—* * * Jamming icebergs,
tlie unshaven leer of Lionel Barrymore. and
the pathetic nobility of Henry B, Walthall
succeed in making Re.x Beach's novel. *'Tlie
Barrier," a better-thau-nsual sea' picture of
tlie bloodcurdling sort. * ♦ *
"Behind the Front" — Paramount
Embassy, Baltimore
NEWS—* * * "Behind the Front" is full
of laughter, yet it is sympathetic mirth, for
it is laughter with the doughboys, during their
trials and tribulations, and not at them.
*• * *
SUN'—* * * Wallace Beery and Ray-
mond Hatton are the pair who make this
picture what it is. Neither has ever done
better work. * * *
Palace, Montreal
GAZETTE—* * * draws a sympathetic
laugh from start to liiiish. No matter how
many pictures have been tirade with the
days of 1917-18 as the background, a pro-
duction in the vein of "'Behind the Front"
indicates the wealth of material that has
not yet been utilized. * * *
"Beverly of Graustark"— M.-G.-M.
State, Boston
GLOBE — * * * Although it seems strange
that so feminine person as Miss (Marion)
Davies could successfully imitate a man for
so long, without detection, nevertheless the
story of the film is amusing and fairly ex-
citing. * * *
HERALD—* * * Miss Davies is em-
phatically a "star" with protean leanings.
.\s a matter of fact, she is far more de-
lightful as a boy than a girl, except when
she plays the comedienne. For she has no
mobility, or feminine subtlety. * * *
POST — * * * Miss Davies proves herself
quite a comedienne in this story, while An-
tonio IVIoreno is romantic in his love m'ak-
ing, and very handsome in his royal uni-
forms. * * *
Colonial, Washington
ST.\R — * * * As the young crown prince.
Miss Davies. who has given to the screen
so varied a series of characterizations, touch-
es a still higher pinnacle. * * *
"The Cave Man"— Warners
Circle. Cleveland
PLAIN DEALER—* * * In spile of its
comedy which at times is as exaggerated and
crude as the hero's Bowery manners, "The
Cave Man" is still a very funny picture.
"The Crown of Lies" — Paramoi
Ohio, Indianapolis
STAR — * * * There are numerous
lights of romance throughout the pii
The supporting cast includes a grou
notables of the screen. • • •
"The DevU's Circus"— M.-G.-l
Wisconsin, Milwaukee
WISCONSIN NEWS—* * * It is
that the plot is so very original, but
directed by the master hand of a nei
rector, who has created most impre
though somewhat tragic, silversheet off)
"The Dixie Merchant" — Fox
Keith's, Cleveland
PLAIN DEALER—* ♦ * In all of it
or seven long unimaginative reels the
not one episode that is capable of ra
their pulse above 80, nor possibly any
that would over-exert the brain. * * *
"Don Q"— United Artists
Rivoli, Baltimore
NEWS—* * * As is his custom,
Fairbanks has again supplied a picture
is full of thrills, comedy and entertain
in general. * ♦ *
"The Firsts Year"— Fox
Regent, Rochester
JOURNAL—* * * There are enough
morons incidents in this capital stor
the hardship of the first year of ma'
life to appeal to the older folks. * * *
"For Heaven's Sake" — Paramos
Apollo, Indianapolis
STAR—* * * with Harold Lloyd in
Heaven's Sake," his latest comedy — a'nd
wise one of his very best. In this V(
he exhibits more subtle flashes than
noticeable in his other and outstanding."
cesses. * * *
Piccadilly, Rochester '
TIMES-UNION-* * * Lloyd is at
best in this clean rapid-fire comedy, v
has been very cleverly built and direi
and makes use of slapsticks and»"g.
"The Gilded Highway"— Warn
Circle, Cleveland
NEWS—* *• * Perhaps those who an
so familiar with this type of narrative
find it quite entertaining and profit by
moral it points. * * ♦
PLAIN DEALER—* * * We must i
that while not offering anything partict
new, the film is a fairly interesting
and well constructed. * * ♦
TIMES — * * * is a we.ik production,
directing is faulty, the acting is flimsy
the characters are overdrawn. * ♦ *
"The Girl from Montmartre"
First Nat'l— Park, Cleveland
PLAIN DEALER—* * * "The Girl
Montimartre" is the very essence of pat!
of a woman trying to carry on when
odds in real life were against her. * * •
KIDDIES "MATINEE" GIFTS
I
100-GIFT NOVELTY TOYS, with a :
15c retail value, assorted in a box for
$3.00
Our Catalog offering 1000 and One 1
of novelties and celebration goods in ge
S-, FREE.
Send for BOTH at once, and let us i
duce ourselves to your entire liking.
BRAZEL NOVELTY MFG. CO.
999 ELLA ST., CINCINNATI, OHI
i
1^
y, May 13, 1926
z<?SK
DAILV
11
Theater Changes
N. C. — J. A. Bowers is planiiinj:
ts on tlie Wanoca after purchas
1 rests of his two associates.
.1. N. C— W. T. Eiilos is iiKin
Ijexington.
le. Pa. — ^East Coast Theaters Cii
111 eight-year lease on the I'alaec
lia — Joseph D. Tomar has take
fll at 31st and Wharton Street
hia' — Lewen Pizor has taken a
1 ase on tlie Broadway, 52nd St
\ay Ave.
ilia — Mrs. Julia Axler has bought
e on North Front St., from the
ratford AiTiuse. Co.
:n, Wis. — Louis Shimon and W'il
riiro have reopened* the Aurora,
ey leased from J. O. Sclimidt.
Wis. — Charles Bautnan will soon
Star, which was damaged by fire.
Okla. — The Lyric has been pur
V. Weaver.
' . Okla. — The Gem has been pur-
lidward G. Kadane.
.Ark. — Tlie Joy has reopened after
remodeling.
ilsa, Okla. — The Empress has been
by W. T. Fleming.
;ic, 111. — Ross Denny of Carrollton
liased the Grand.
Tex.— C. R. Tate has sold the Ri-
hn M. Wise of Doyle, Okla.
Tex. — Billy Batsell has com-
ideled the Queen.
ick, Ark. — J. E. Luckett has com-
iodcled the Palace at a cost of
all, Tex.— P. A. Hable has bought the
from the McNeese Bros.
Iward, Okla.— Dudley R. Tucker has
: Parlor theater to D. V. and Ben
f Hobart.
Pa.— C. A. Shock will shortly re
the Family.
all, Tex.— P. A. Hable has bought
lace from the McNeese Bros.
ie, Tex.^ohn M. Wise has bouglit
ilto from C. R. Tate.
^ville. Ark. — C. B. Jones has sold the
to H. E. Ruh of Randolph, Wis.
dward, Okla.— Dudley R. Tucker has
le Parlor to D. V. Terry and Ben
of Hobart.
iii, Okla. — L. H. Luckett of Collins
is bought the Afton and changed its
to the Grand.
e Rock, Ark.— J. E. Luckett has
$10,000 on remodeling the Palace.
ngton, Ga.— S. W. Randall of Por-
has bought the Lyric.
oit — William A. London has bought
rry Field.
crly. Mo. — The Waverly has closed in-
•ly.
ce Rupert, B. C. — Benjamin Self has
lis interests in the Westholme and
For Civic Betterment
Northwest M. P. T. O. Adopts Reso-
iuii>.n Auvocating Cooperation and
/idvis.ng Jr roper Management
Minneapolis— The M. P. T. O. of
the Northwest has adopted a resolu-
uoii advocating hearty cooperation
wuli me coniniuiiity and urging that
theaters be run on a high standard.
1 iiv- resolution toilows:
f iL iiercliy resoived, tliat the members of
the M. P. T. O. of the Northwest in conven-
tion assembled are ui gcd to operate their re-
spective tiieatcrs at ali times at a high stan-
dard with proper consideration for proper
pictures. Cleanliness, ventilation, service,
courtesy ami discipline, and tnat exhibitors
lie urged to establish a close contact in a
civic way and to participate actively in every
uioveinent tending towards community bet-
icrment, and that e.xhiliitors be urged to meet
with individuals and organizations who op-
pose tliem and discuss constructive critic. sr.i,
censorship and other forms of opposition or
objection that appear, and by continuous
and constant effort on the part of the ex-
hiljilors to aid, to co-operate, and to work
with the citizenship of their respective cottir-
munities, much will be accompl.shed to les-
sen tlie exniijitor's problems and aid substan-
tially m si* eiigthening exhipitors' mveslmciits
a.id increase of theater patronage.
Disaster Suits in Court
Washington — Arguments are under
way iia the Court ot Appeals question-
ing the right of the District Supreme
Court to hear the damage suits re-
sulting from the Knickerbocker
crash in 192Z, when 97 people were
killed and 103 injured. Defendants
are Harry M. Ciandall, John ii.
Ford, Union iron Works, Reginald
W. Geare, Frank L. Wagner and the
District of Columbia.
Fire in Two St. Louis Houses
St. Louis — There was a fire recently
in the Movie theater when ten reels
of him burned, creating a damage of
$2,000. An explosion in the projec-
tion room of the New American at
12th and Barton, also caused a
damage of $2,000.
Friend Building in Springfield
Springfield, Mass . — A New York
syndicate headed by Arthur S
Friend has purchased the Massasoit
property at a reported price of $1,-
500,000 and will construct an $800,-
000 theater on the site.
Another Miami Theater Ready
Miami, Fla. — The new Capitol on
North Miami Ave. and 3rd St. will
open it doors June 1.
Mid-West Openings
Chicago — Houses that have open-
ed recently are Hobo, Shawneetown,
111., Amusu, Dupo, 111., Okaw, Find-
lay, 111.
Remodeling Shea's Hippodrome
Buffalo — New electric signs are
being placed on Shea's Hippodrome,
now one of the Publix chain.
KEEP COOL,
OFFICER 444
IS COMING
HONEST
AN ARTCLASS
SHORT Subject
FRANCHISE will
give you the great-
est variety of com-
edy and novelty
one and two reel
subjects ever offer-
ed exchangemen
and exhibitors.
WINNIE WINKLE
(The Breadwinner)
With Perry Winkle and the Rinkeydinks
In 12 two-reel comedies taken from Branner's comic strip
syndicated by the Chicago Tribune to 126 leading newspapers
HAIRBREADTH HARRY
In 12 rip-roaring two-reel burlesque melodramatic comedies,
taken from Kahles comic strip syndicated by the Public Ledger
syndicate to 110 leading newspapers
IZZIE AND LIZZIE
In 12 domestic human nature comedies
The above produced by West Brothers' Happiness Comedies
SCREEN~STAR~SPORTS
A series of 12 one-reel sport subjects with movie stars
POPULAR SONG PARODIES
26 Single reel novelties 26
A riot of song-mirth-and melody,
now ready "Alexanders Rag Time Band"
by Irving Berlin.
"SNUB" POLLARD
In 12 two-reel comedies
THE SCANDAL OF AMERICA
A series of six one-reel films laying bare existing evils and teach-
ing the art of self-defense by Grace G. Girard, America's fore-
most lady demonstrator of Jiu Jitsu, entertaining and thrilling
"GUESS WHO?"
A series of six single reels
Backed by tremendous newspaper publicity and breaking rec-
ords everywhere, now playing
50 Theatres in Detroit, Mich., sponsored by the Detroit Times
Known as the M.P.T.O. of Michigan "Guess Who?" Contest
31 Theatres Stanley circuit sponsored by Philadelphia Inqurer
23 Theatres Milwaukee, Wis., sponsored by Wisconsin News
30 Theatres Dallas, Tex., sponsored by Dallas Journal
Other tie-ups with the following newspapers: Boston Traveller,
Boston Herald, Denver Times, Rocky Mountain News, and
hundreds of others. Wire or write for open territory. In
preparation other new and novel short subjects.
Write today and get on our mailing list.
WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION
1540 Broadway - - - New York
■'*•■... --r
8^
M
hm
'io brAdstreet
f FILHDOM
f^RECOCHIZED
Authority
kXXVI No. 38
Friday, May 14, 1926
Price 5 Cents
Ip Go Costs
lative costs are soaring dan-
lly high. The budgets of
11 of the leading companies
Jxt season are staggering.
Idjective is used advisedly.
ducers might well pause
flection. Indications point
^petition of what happened
I years ago. Million dol-
roductions were then in
Everybody was deter-
to jnake them. .
The Danger
e money than ever will go into
ires next season. Famous
its estimate at $22,000,000 for
;tures. Aletro-Goldwyn-Mayer
its budget at $25,000,000 for 52
Warners jump from $7,000,-
$14,000,000. Jesse Lasky's
iry at the A. M. P. A. recently
le story. Negative costs are
up and up. Ever skyward do
;o.
Watch Sales Quotas
whole structure of the industry
quently undergoes a new tre-
Increased production means a
sales quota. Next year exhib-
will be asked higher rentals.
can it be avoided when studio
sheets will show new and fancy
Ultimately the Public
2n comes the consumer, the dear
ublic. If the exhibitors find ren-
hittin"- a new level, watch the
tion at the box-office. It is easy
;e advances in admissions It
>o easy to see the family man
has his gang to take "to the
;s" objecting.
e problem grows increasingly
Js. It is one of the gravest that
ntire industry faces. Being ex-
that, it is suggested that some-
be done about it.
KANN
New West Coast Issue
Seek Permission from Securities Com-
mission for Flotation of $1,250,000
In Treasury Stock
Los Angeles — West Coast Theaters
Inc., is seeking permission from the
Corporation Commission to issue $1,-
250,000 in treasury stock.
According to Al Ramish, who fig-
ured in the recent conferences be-
tween Gore Bros., Fox and First Na-
tional, the price originally agreed up-
on between Sol. Lesser and the Hoyt
Syndicate, for sale of Lesser's inter-
ests in West Coast has l^een decreased
$15 per share, or from $55, to $40.
There is no change in the Fox inter-
est.
Production Ends at Lasky Studio
Los Angeles — The last shot to be
taken at the Lasky studio here was
for "Mantrap." Future activities will
be set at the United Studios.
"U" Exercises Denny Option
Los Angeles — A six months' option
on Reginald Denny's contract has
been exercised by Universal.
Seven Coast Houses
$4,500,000 Will Be Invested in New
Hollywood Theaters According
to Permits Issued
Los Angeles — "The E.xaminer"
says that approximately $11,000,000
is involved in new building projects
slated for early construction in Holly-
wood, of which $4,500,000 will go for
theaters. This does not include sev-
(Coiitlnued on Page 2)
The Contract
The M. P. T. O. A. objects
to added clauses in the uniform
contract. Detail on page 5.
Motion picture engineers,
striving for an improved tech-
nique on behalf of all branches
of the industry, have devised
many interesting innovations.
Detail on page 30.
Roosevelt Films
Blackton Making One for Warners —
Famous to Roadshow "Rough
Riders"
Los Angeles — A picture based on
the life of Theodore Roosevelt which
J. Stuart Blackton is making for
Warners will be called "The Ameri-
can." No cast has been selected. It
will be a 1926-1927 release.
"The Rough Riders" will be a Fam-
ous road show next year. The story
deals largely with Theodore Roose-
velt and his activities during the
Spanish-American War.
Weinstock Sells
It is understood Joe Weinstock has
disposed of his interest in a chain
of five New York theaters to his
partners, Joseph Joffe and H. Schnell.
The houses are the Freeman, Els-
n;er, Roj'al, Alvarado and Embassy.
Three, the Freeman, Elsmere and
Embassy are operated by the Loew
circuit.
Five Years From Now
Sailing Tomorrow
lliam M. Vogel, of Producers
national Corp., foreign distribu-
tor P. D. C, sails on the Ma-
tomcrrow.
By WILLIAM FOX
President, Fox Film Corp.
Five years from now where will be
found the picture industry? The an-
swer can be but along one line —
Progress, ever increasing, greater and
greater development.
We will have stories by the world's
greatest authors, specifically written
for the screen ;productions even more
elaborate as regards investiture, more
simple and direct as regards dramatic
action an unbelievably large pool of
dramatic talent from which to cast
all our roles, even those of the most
difficult and obscure type; and last,
but not least, a daily screen audience
in the United States of 50,000,000 per-
sons, where there are 25,000,000 mil-
lion today.
By S. R. KENT
General Mangr., Famous Players-Lasky Corp.
The outstanding development in the
motion picture business in the next
five years must be along the line
of greater cooperation and better un-
derstanding betw'een producers and
exhibitors. I am moved to this con-
viction by the very marvelous results
our own company has just achieved
in a series of meetings we have con-
ducted with exhibitors throughout the
country.
These meetings, held upon our as-
sumption that in the matter of bet-
ter pictures, at least, salesman and
exhibitor had a common problem and
a common purpose, revealed striking-
ly that most of the thoughtful exhibi-
(Continued on Page 4) I
Equipment Merger
146 Dealers Throughout the United
States Will Consolidate to Reduce
Overhead and Gain Efficiency
The merger involving 146 equip-
ment dealers throughout the United
States will be consumated within the
next two weeks. It will include prac-
tically every dealer in motion picture
supplies in the country.
At the head of the consolidation is
H. A. R. Dutton of the Exhibitors'
Supply Co. of Chicago. Within the
next two weks, Dutton will call to-
gether all equipment dealers for a
meeting in the Embassy Hotel, Chi-
cago, where details will be worked
out.
The object of the coalition, as out-
lined to THE FILM DAILY, is to
reduce overhead of conducting indi-
iContinued on Page 4)
Added to I. M. P. A.
The I. M. P. A., at a special meet-
ing yesterday noon at the Tavern,
elected Famous Attractions to Class
A membership. President I. E.
Chadwick presided.
Ousting Fake Schools
Producers Association and State La-
bor Bureau Cooperating in Rid-
ding Los Angeles of Fakers
Los Angeles — The M. P. Producers
Assoc, the Better Business Bureau,
juvenile authorities and the district
attorney's office are co-opearting with
the State Labor Bureau in ridding
Los Angeles of fake film schools.
Five individuals have already been
complained of as operating without a
license and misrepresentation.
Combine in Melbourne
'mportant Australian Exhibitors
About to Form Booking Organ-
ization in Victoria
Melbourne — A reported consolida-
tion of the principal Melbourne and
suburban exhibitors in Victoria seems
to have taken definite shape. F. W.
Thring, George Griffith and Associ-
ated Theaters, the latter also controll-
ed by Thring and associates, have
(Continued on page 33)
Ignore Sunday Law
Rhode Island Towms Are Keeping
Theaters Open on Sabbath With-
out Molestation To Date
Providence — Towns in this state
continue to ignore the new law and
are showing on Simdays at many tlie-
aters without molestation so far.
It is the belief here that the law
will be aniendc(J at the next session
of the Legislature to include the larger
towns and cities.
r
THE
-.ggg^
DAILY
Friday, May 14,
Vil.XXXVINo.38 Friday, May 14, 192B Price 5 Cents
JOHN W. AUGOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign. $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
Dull trading, offset temporarily by a bear
attack on Nash Motors, gripped the market
yesterday. Less than a million shares
changed hands, about one fourth of this
amount in Nash motors alone. Near the close.
the trading again became active, but nothing
of consequence occurred.
With the exception of Eastnran Kodak,
none of the film issues came through the ses-
sion with gains. Famous common, which
has been in demand for the past few days,
slumped yesterday, losing one point in trans-
actions aggregating only 3,600. Other film
stocks either stayed at their previous clos-
ings, or lost fractionally.
Balafaan & Katz .
Eastman Kodak
Famous Players . .
Fam. Play. Pfd. .
'Film Inspection
First Nat'l. Pfd.
Fox Film "A" . .
Fox Theaters "A"
Intern'l Projector
Loew's, Inc
Metro-Gold. Pfd. .
♦Pathe Exch. "A"
tParamount B'way
Skouras Bros.
**Stan. Co. of Am.
Trans-Lux Screen
*Univer. Pict. . . .
•Univcr. Pict. Pfd
'Warner Pict. "A'
Warner Bros. . . .
Seven Coast Houses
(Continued from Page 1)
eral miliions for which permits were
previously issued.
The program contemplates seven
theaters ot various types which will
include the \\'ilkes-DeMille theater.
Vine near Hollywood Blvd, $300,000;
Music Box theater, Hollywood Blvd.
near El Centro, $260,000; Alice Cal-
houn-Hansen theater, Hollywood
near Bronson, $250,000; Warner the-
ater, Wilshire at Maplewood, $250,-
000; West Coast Maplewood theater,
Wilshire at Maplewood, $250,000;
West Coast La Brea theater, Wil-
shire and La Brea, $450,000; Play-
house, Vine near Hollvwood Blvd.
$1,000,000.
otati
ons
High
Low
Close
Sales
. es'A
68
68
■ UOH
1097/,
UOVi
1,800
124
122 W
1225/8
3.600
.122
122
122
98^
100
98-4
98 !4
. 64
64
64
ibo
22
22
22
12
100
. 37.^
37
3TA
700
. 23
23
23
49}4
100
967A
96.5/s
96H
2,700
. 49
49
49
56/,
■ yys
7H
7-58
33
91^^
14
45M
100
* Last prices quoted
•• Philadelphia Market
t Bond Market
Tippett and Rogers Sailing
John D. Tippett is .sailing on the
Majestic Saturday. The same boat
will carry Saul and Mrs. Rogers.
Harry and Mrs. Reichenbach plan to
sail a week from Saturday to be gone
until the middle of August.
Longest Throw in the City
SIMPLEX PROJECTION ROOMS
Comfort and Quality
Reasonable Rates
220 W. 42nd Street
Phone Wisconsin 3770-1 Room 506
Screenings At Any Hour
Kennedy Praises Industry
Joseph P. Kennedy, of F. B. O.,
speaking at the A. M. P. A. luncheon
yesterday told of the mistaken im-
pression many outside the industry
seem to have regarding reckless ex-
travagance. He said his advent into
the business proved to him that such
was not the case and that the indus-
try was organized on a safe and sane
business basis. From the standpoint
of operation, he said, the business
would not have to take a back scat
to any other organized form of in-
dustry.
Intern'l Projector Earns $756,666
Earnings of 1925 of businesses ac-
quired bi' the International Projector
Corp. were $756,666, against $605,519
in 1924, an increase of 25 per cent.
The ratio of current assets to current
liabilities exceeded six to one, net cur-
rent assets on Dec. 31, 1925, being
$1,299,578. The International Projec-
tor Corp. was formed last j^ear to ac-
quire the entire business and assets of
Nicholas Power Company, Inc., the
Precision Machine Co., Inc., both of
New York, and the Acme M. P. Com-
pany, of Chicago.
Sennett's Story Council
Los Angeles — Mack Sennett will
have a committee of writers to be
known as the story council to develop
material. The members are Garrett
Graham. Arthur Ripley, Vernon
Smith, Grover Jones, Phil Whitman,
Clarence Hennecke. Harry McCoy.
Randall Fay, Earle Rodnev and Bob
Eddie.
Wood To Direct Red Grange
Hollywood — Sam Wood will direct
Red Grange, football star, in a pic-
ture which C. C. Pyle will put into
production Monday. Byron Morgan
wrote the storv.
Glaum Suit Thrown Out
Los Angeles— Louise Glaum's suit
agamst the estate of Thomas H. Ince
for $405,000, was thrown out of court
yesterday on technicalities.
Hacking Receives Promotion
Boston— L. J. Hacking, division
manager for P. D. C, has been placed
m charge of Albany and Buffalo in
addition to New England offices at
Boston and New Haven.
P. D. C. Delegates Return
The home office delegates of P. D.
C. are due in New York today from
Los Angeles. The party includes F.
C. Munroe, W. J. Morgan, H. O.
Duke, R. H. Clark, R. A. Morrow,
George W. Harvey, James M. Flinn
J. N. Naulty, Frank Pope, Frank
Wilstach, Carroll Trowbridge, George
M. Dillon, Frank Drumm, Dave
Gross. Robert Wolff and W. G.
Humphries.
Medical Film Library
New Haven — Dr. Simon P. Good-
hart, of Columbia University, told the
Yale Medical Society that the first
medical film library would be estab-
lished in New York. Films will con-
sist of hundreds of reels of physicians
at work and the latest demonstrations
of medical science.
Patterson Recovering
Atlanta— Williard C. Patte
recovering satisfactorily fronij
eration for appendicitis p«
early Wednesday morning,
expected to leave the hospital]
weeks and take a short rest'
returning to the Metropolitan^
Laemmle to See Derby
Chicago — Carl Laemmle was here
yesterday en route to Louisville for
the Kentucky Derby. From there he
will journey to French Lick, Milwau-
kee and Oshkosh. Late in June he
will sail for Europe.
Film "Man Who Laughs" Here
Los Angeles — Instead of making
"The Man Who Laughs" in Europe
LTniversal has decided to film it in
this country.
Fox Washington Lease Runs 35 Yrs.
Washington — The 3500 seat theater
in the National Press Club Bldg. here
has been leased to Fox for 35 years
Schwartz Begins Huntington House
Work has begun on the 1,500 seat
house at Huntington L. I., which A
H. Schwartz is building. Construc-
tion of the Schwartz theaters at Port
Washington and Freeport is progres-
sing rapidly.
WILLIAM BARRYMORE
IN A SERIES OF
6 SOCIETY DRAMAS
with
PAULINE CURLEY and JACK RICHARDSON
FIRST RELEASE
"THE MILLIONAIRE ORPHAN"
BILTMORE PICTiTrES, I nV.
LOUIS L. ALTERMAN, Pre,. juLIUS LEVINE, Mgr.
729 Seventh Avenue Rooni506 New York City
Borzage Returns to Coi
On Wednesday Frank
Fox director, left New
for the Coast. He had bei
for some time looking over sta^
ductions and will begin work on
Pelican" shortly after arrivii
Hollywood. ,
This is a 'Cornerblock' cut fun
FREE for all Pathecomedies at
Exchange.
NATIONAL EVALI
LABORATORIES, W
Developing — Printing — Titlij
1476 Broadway
Telephonei Bryant 9330-91
"••.•"••.••.•"♦"•"•"
WHAT PRICE
GOODWILL ,
I Ward Cine Laboratoryji
S 216-222 Weehawken St.
a Union City, N. J.
S3 Telephone Union 4800
ft G. BERT WARD. P
■>w«*«* **«****• *•*•***• *•**>«• **'«•**«>••*•**•
If You Are in the
Market for Any Kind 0
MOTION PICTUF
APPARATUS
CONSULT VSAND SAVE MOh
SEND FOR OUR PRICE LIS
Chas. G. Willoughby, Inc
Motion Picture Departmer
110 West 32nd St.. New Y
Phone Penn«. 6564
v^
IS breaking
all records as
a money-maker!
Presented by
CARL LAEMMLE
Directed by
TOD BROWNING
UNIVERSAL JEWEL
LOOK AT THESE
RECEIPTS!
Sun.
Mon.
Tue.
Wed.
$5430.75
$2393.50
$2417.40
$2678.15
$12,919.80
Total
4 days
AND GOING STRONG-
ER EVERY DAY!
Read these marTelous reviews:
"Broadway responds with enthu-
siasm. Excellent business!"
— N. Y. Telegram
"Exciting melodrama! A breath-
less public!"
— N. Y. Journal
"A whale! Crowds storming
Colony!" ., ,^.
— N. Y. Daxly Mirror
"Full of thrills! Bringing
crowds."
— N. Y. American
"Worth the revival. Extraordi-
nary!" ^ ., ^,
— N. Y. Daily Newfi
"Don't miss it. You're sure to
enioy it."
_N. y. Herald-Tribune
NOW
playing at
B. S. Moss'
C U L U IN I Broadway, N. Y. City
Continuous from noon to midnight.
THE
sgB^
DAILY
Friday, May 14, i )
Five Years From Now
{Continued from Page 1)
tors of the country had been waiting
for just such a development in the
business. It was the first time in the
history of the industry that a sales
force called exhibitors together and
then sat down with them and analyz-
ed the product for the forthcoming
season, and the step was welcomed
by .the exhibitors with an enthusiasm
which far surpassed our fondest hopes.
That is merely the beginning of
the cooperation we have in mind.
Such meetings, such coming together
to go over common problems, cannot
but lead to closer understanding, and
out of this understanding will come
a sounder progress based on good
faith.
We all thought that when we adop-
ted the principle of arbitration we had
taken a big step forward in removing
sources of trouble, misunderstanding
and expense — and we had. But, a^
a matter of fact, I do not think the
day is far distant when even arbitra-
tion boards will not be necessary, be-
cause I firmly believe there is a strong
steady movement toward understand-
ing which will crystallize into a feel-
ing of sympathetic helpfulness that
must underly all good business. '
Don't misunderstand me. I do not
think the day will ever come when
there will not be a contest between
salesman and buyer; and, moreover, I
hope that day never does come. If
that day ever comes it wilj mean that
producers will lack the necessary in-
centive to make better pictures; it
will mean that exhibitors will lack
the spurring impulse to exploit those
pictures — because in each case, for
producer and exhibitor, revenue will
be a fixed quantity which is not based
on quality of product and intelligence
of effort. And such a state of affairs
would mean inanimation and death.
But by sensible harmony I do mean
that many of the things that now tend
to distract all of us from our main
problem will be removed. We will
not waste so much time or so much
effort in settling differences, because
CJ:ch will recognize the other's prob-
lem and the common problems will
*be solved in a common-sense, busi-
nes-like manner for the benfit of both.
For after all the chief objective of
both ijroducer and exhibitor is simply
this: To merit greater patronage —
and greater profits — from the public
by better service in the quality of
pictures and in the quality of their
presentation in theaters.
That is the job of all of us, and
at last we are getting together to do
that job right.
Equipment Merger
(Continued from Page 1)
vidual firms and to bring about more
efficiency in operations.
It is reported that branches are to
be established in all key cities. Where
the headquarters will be has not yet
been decided, but it is probable that
New York and Chicago will divide
the duties.
Albany Film Board Elects
Albany — The Film Board of Trade
at its annual meeting for election of
officers leelected A. J. Herman,
First National, president and J. H.
llorgan of Educational, vice-president.
Jane M. Holloran who has been
servinir as the secretary will assume
the duties of both secretary and
treasurer. The following were elected
to the boarri of directors: A. J. Her-
man, First National; J. H. Morgan,
Educational; J. H. Mclntyre, Fam-
ous; J. H. Krause, Associated and
Isidor Schmertz, Fox.
Arrow Receivers Report Today
The receivers of Arrow Pictures
C'orp. will meet with U. S. Judge
Thomas Thatcher at 4:30 o'clock this
afternoon to report back on their
conduct of the business.
Edeson in "Altars of Desire"
Los Angeles — Robert Edeson has
been added to the cast of "Altars of
Desire," Mae Murray's next for M.-
G.-M.
Joe Brandt of Cohtmbia (fives his
impressions as an independent dis-
tributor in tomorrow's article on
"Five Years From Noiv."
Fire Damage $60,000
Augusta, Me. — The Colonial thea-
ter building was damaged to the ex-
tent of $60,000 by fire.
Tom Waller Off Duty
Tom Waller has been absent from
the M. P. T. O. A. office the past few
days owing to a minor operation on
his nose.
Forming Amuse. Park Company
Dyersburg, Tenn. — O. P. Bishop
is organizing a company to promote
an amusement park at Yellow BlufT,
four miles from here.
Kramer & Stout to Open House
Seattle — Kramer and Stout have
secured a location at 3rd and Pike,
where they will open a 400 seat
house.
New First Run in Butte
Butte — The Empress, formerly a
stock house, has reopened as a first
run, showing pictures and vaudeville.
New St. Louis House
St. Louis — Work is progressing on
the new house on Gravois Ave., near
Ellenwood Ave., which will cost
$575,000.
Historic Theater Blown Down
Angels Camp, Cal— The Stickles,
landmark of the early gold rush days,
recently collapsed during a wind-
storm.
Scottsbluff, Neb., House Sold
Scottsbiuff:\ Neb.— The Star has
been sold by Mary Cartney to Har-
ley Shaver for $12,000.
Gavan with Liberty, Helena
Helena. Mont.— J. Gavan of the
Liberty, Butte, has been engaged to
manage the Liberty here, which is
owned by Dr. Bethel.
-^f,
FROM ALL
OVER
The world
I ,'.
From Film Daily corre-
spondents everywhere come
cables, wires and letters to
give to Film Daily read-
ers FIRST the live, hot
news of what's going on
Over T/iere''^ — It's impor-
tant, this
Foreign News
I
ill
i(
A Special Feature Page
EVERY SUNDAY
Sii
IN
1 he r ilm Daily
THE
y
May 14, 1926
iS&ai
DAILY
]. T. O. A. Objects
H s With Distributors Over
.1 Clauses to the Standard
Exhibition Contract
■distributors have added new
the Standard Exhibition
To this practice, the M. P.
\. has vigorously objected.
• (lay, the continuing commit-
,\hich important exhibitor
I'c members, meets to dis-
situation with the Hays or-
current issue of "Official
organ of the M. P. T. O.
1 1 line of the clauses is given
Educational
1 summation:
It- that exchange the right to a'C-
jcct the whole or any part of the
t
of distributors in New York
I clause increasing the tiln'e from
16 months in which the photo-
contract shall be delivered and
F. B. O.
Film Booking Offices of
, Inc., has added the follow-
23 : It is agreed that sixteen
stead of one year (the time speci-
ticle Second hereof) is hereby fixed
' of time within which the e.^hib-
1 libit and the distributor shall de-
iliotoplays herein specified.
1' finitely modifies clause sec-
contract agreed upon and
nullifies its intent. Cross
I clause before signing the
24: The Exhibitor agrees to pay
itributor at its office in the City of
c for such license to exhibit the said
the fixed sum in the Schedule
it least fourteen (14) days in ad-
the date of shipment, instead of
i in advance of such date (the time
.n Article Fourth hereof) from the
r's exchange or from the last previ-
)itor of a positive print hereof.
bove, Article 24, provides for
•ment within fourteen days
1 exhibi'-ion instead of three
Fox
s a summation :
For Super Specials
23 — Provides that the exhibitor
the super-special productions in the
which they are released by the Fox
p. and in the event the distributor
subject out of the released order it
be regarded as a release to the ex-
the obligation to take all subjects
»y Fox under the contract and in
;s the exhibitor shall play all sub-
;h are released prior and subsequent
otoplay released out of its order.
.""om Mix and for "Buck" Jones
6: — Provides exhibitor shall start
ig of the Mix and Jones pictures at
date, to play a specific number per
d the entire contract shall be com-
thin a specified period.
24 ; — This provides for the same
for the Tom Mix and Buck Jones
Hded for super-specials in Article 23.
25 ; — "It is understood and agreed
parties hereto that the 'Special Pro-
1926-27' in which the aforementioned
\ or will play leading roles, are not
in the above designated pictures."
26: — "That the nutaber of pictures
i for hereunder as 'Buck' Jones pro-
(or Tom Mix Productions as the
be) is approximate only."
For Specials
6a : — Same as Article 6 above.
24 : — Same as Article 24, excepting
:ad of "special productions" words
les are used.
25 : — Provides that exhibitor has not
or option to any other pictures pro-
th Mix and Jones in the stellar role
except those specified in the contract. The
distributor reserves the right to produce and
release other pictures during the period of the
contract in which these stars shall appear in
addition to the pictures sold.
For Short Subjects
Article 6 : — "The exhibitor agrees that this
shall be construed as an entire contract and
that the O. Henry, Helen and Warren and
Van Bibber Comedies and Fox Animal Se-
ries shall for the purpose of play dates only
be regarded collectively as one unit," and
provides the time for the commencing of ac-
tual playing, the number to be played each
month and that the entire unit shall be play-
ed and paid for within the specified time.
Article 24. — Same as Article 24 above ex-
cepting the words "Short Subjects" instead
of Buck Jones.
Article 25 : — Provides that the number of
pictures contracted for is approxiSwate only.
For News Reels
Article 6 : — Provides that the total number
of issues shall be played within 52 weeks at
the rate of not less than two per week.
Article 24 : — Same as Article 24 above ex-
cepting words "Fox News" instead of "Buck
Jones."
Article 25. — Provides that the number of
pictures contracted for as Fox News are
approximate only.
Metro-Goldwyn-Mayer
This is a summation:
1) Provides for right to distributor to
pre-release or road-show at any time any of
the photoplays sold to the exhibitor.
2) Provides for a schedule of exhibition
dates.
3) Provides that Ben Hur, The Big Pa-
rade, La Boheme and Mare Nostrum are not
included in the contract.
4) Gives the distributor the right to sub-
stitute another story with the same star and
director.
"Official Bulletin" explains Metro-
Goldwyn-Mayer has since withdrawn
Clause Number Four which it added
to the Standard Exhibition Contract
and has amended Clause One by add-
ing after the word "photograph," the
phrase: "Not to exceed four in the
aggregate."
Pathe
Pathe Exchange has added these
articles:
Article 23 : — In case this contract shall be
for a series ol motion picture subjects to be
released regularly at semi-weekly, weekly, bi-
weekly or monthly intervals, and the letters
"S. O." which shall be construed as "Stand-
ing Order," shall be stamped or written in
the schedule on the face of this contract, this
contract shal' run as to each such series for
a period of one year commencing with the
starting date of the first picture of such se-
ries, and shal! automatically renew itself and
continue in force for a further terto of one
year and from year to year thereafter unless
and until terminated by either party by no-
tice in writing given to the other at least 30
days ijrior to the expiration of the first year,
or 30 days prior to the expiration of any suc-
ceeding year,.
The above provides for a continu-
ous contract from year to year. It
is always best to limit your obliga-
tion to a definite period.
Pathe's other additions are as fol-
lows :
Article 24 : — The only persons authorized
by the Distributor (in addition to the oiificers
of tlie Distributor) to accept this application,
pursuant to Article "Twenty-second" hereof,
are the General Manager, General Sales Man-
ager, the Division Sales Managers and the
Assistant Division Sales Managers of the
Distributor.
Title of Photoplay
Exhibition Dates. The Exhibitor agrees to
exhibit said photoplay at said theater for
consecutive days, commencing
on the day of
192.... and ending upon the conclusion of
the last performance on the
day of 192....
License fee (if plan 1 is used, plan 2 must
be stricken out and vice versa).
Plan \. The Exhibitor agrees to pay the
Distributor as the license fee for the license
gratited hereunder, a sum equal to %
of the first $ of the Exhibitor's gross
receipts, and in addition thereto, a sum equal
to % of the Exhibitor's gross receipts
in excess of $ Gross receipts shall
consist of all sums (exclusive of admission
taxes collected) received by the Exhibitor at
the for admission to the said
theater on the date of exhibition of the said
photoplay hereunder. The exhibitor agrees to
pay the distributor as a guaranteed minimum
paymrent on account of such license fee the
sum of $ , of which minimimi
payment the sum of $ is paid
herewith and receipt thereof is hereby ac-
knowledged. The said guaranteed payment
shall not be returnable by the Distributor if
the Distributor and Producer accept this ap-
plication.
Plan 2. The Exhibitor agrees to pay the
Distributor as the license fee for the license
granted hereunder the following sums :
(a) The sum of $ is paid here-
with and the receipt thereof is hereby ac-
knowledged. Said sum shall not be returnable
by the Distributor if the Distributor and Pro-
ducer accept this application.
(b) In addition to said specified sum, the
Exhibitor agrees to pay to the Distributor a
further sum equal to % of the
E.xhibitor's gross receipts in excess of
$ during the exhibition of said
photoplay hereunder. Gross receipts shall
consist of all sums (exclusive of admission
taxes collected) received by the Exhibitor at
the theater, for the adhrission to the said
theater on the dates of exhibition of the said
photoplay hereunder.
In addition to all of the rights mentioned
in Article Fifth hereof the Exhibitor hereby
authorizes the Distributor to have a repre-
sentative, or representatives, stationed at said
theater during the entire period provided for
the exhibition of said photoplay at said thea-
ter, or during any part of said period. Said
representative sl'.all have free access to» the
said theater, and all parts thereof, including
the box-office, and shall have the right to
check ticket sales and admission prices charg-
ed, and to take admission tickets at the en-
trance to said theater.
The Exhibitor agrees to charge the follow-
ing minimum prices for admission to said
theater durin^^ the entire jjeriod of exhibition
of said photoplay :
Matinee ; Adults, Boxes
Orch Balcony
Children, Boxes
Orch Balcony
Evening : Adults Boxes
Orch Balcony
Children, Boxes
Orch Balcony
Any free list of the theater shall be sus-
pended during' the exhibition of the said
photoplay hereunder, and no passes or re-
duced or gratuitous admission shall be allow-
ed unless expressly and specifically provided
for in this contract.
Any admission to the said theater during
this engagement shall be accounted for by the
Exhibitor on the basis of the prices herein-
above stipulated, regardless of the sums a-c-
tually charged by the Exhibitor, if less than
the stipulated prices.
The Exhibitor agrees to acquire from the
Distributor ad sales material issued by the
Distributor on said photoplay, of the selec-
tion and in the quantities listed hereon, to
the total amount of $ on the
basis of the list prices of such (material
charged by the Distributor, and the Exhibi-
tor agrees to pay the Distributor the sum of
$ two (2) weeks prior to the
first play date of said photoplay, and further
agrees to post and use all such ad sales ma-
terial to exploit said photoplay hereunder.
The Exhibitor further agrees to spend in
newspaper advertising for the said photoplay
the sum of $ during and in ad-
vance of the first week of exhibition hereun-
der, and agrees to spend an additional sum
of $ for newspaper advertising
of said photoplay during each succeeding
week, or fractional part thereof, of exhibition
hereunder.
The Distributor shall have the right to
verify such expenditures by any duly author-
ized agent or representative at all reasonable
times. The Exhibitor agrees to feature Har-
old Lloyd in said photoplay solely, in all ad-
vertising and publicity matter referring to
said theater for the period of exhibition of
said photoplay at said theater, and agrees not
to advertise prominently or to give
protminent publicity in such adver-
tising or publicity matter to any other
motion picture, photoplay, star or other pro-
duction. In all such advertising, the name
of Harold Lloyd shall be at least twice the
size of type and prominence as the name of
said photoplay, and shall precede the name
thereof. The Exhibitor further agrees that
during the entire period of the exhibition of
said photoplay hereunder, the advertising mat-
ter for same shall dominate the front of the
theater above naWred and the lobby thereof,
and further agrees that no other motion pic-
ture subjects exceeding two (2) reels in length
shall be exhibited at the same performance
as said photoplay.
Run:
Protection Period : Distributor agrees that
during a period of days
immediately succeeding the expiration of the
period for which said motion picture subject
is licensed hereunder, Distributor will not
license any other Exhibitor to exhibit said
motion picture subject within the following
described territory :
In addition to the provisions of Article
"Fourteenth" hereof, the Exhibitor agrees
not to advertise or announce in front of the
theater above named or in the lobby thereof
or on the screen or by newspaper or by any
other medium of advertising whatsoever, the
exhibition o^ the said photoplay within the
following described territory :
In addition to the provisions of Article
"Twenty-second" hereof, it is agreed that this
instrument shal' be deemed an application for
a contract only, and shall not be binding
upon Pathe and shall not constitute license
unless and until the same shall have been :
(a) Approved by Harold Llyod Corpora-
tion and such approval shall only be evidenc-
ed by the counter signature hereon of a duly
authorized representative of Harold Lloyd
Corporation ; and thereafter
(b) Accepted by Path- in the manner
provided in Article 23.
Utiited Artists
United Artists has added the fol-
lowing:
Article 23 : — The parties hereto agree that
every existing contract between the parties
hereto shall be and hereby is amended so as
to include the foregoing Article Twentieth
hereof with the salme force and effect as if
orignally incorporated therein ; and each and
every term and condition of every such exist-
ing contract excepting only the payment to
be made by the Exhibitor to the Distributor
as rental for the photoplay, the number of
e.xhibition days, the "protection" or "run,"
if any, therein specified, the time within
which notice of acceptance thereof is requir-
ed to be sent to the Exhibitor and the pro-
vision for the selection of play dates shall be
deemed amended, modified, added to and/or
abrogated by the terms and conditions of this
contract insofar as the terms and conditions
of every such existing contract shall or may
be inconsistent with or additional to the terms
and conditions of this contract.
The above article provides for ar-
bitration on existing contract. In
many instances you probably signed
a contract because it did not have
this clause — refuse to sign a contract
with this clause added.
Exhibition dates : The Exhibitor agrees
to exhibit said photoplay at said theater for
consecutive days, comlrrencing
on the day of
192
The Exhibitor agrees to pay to the Dis-
tributor as license fee for the license granted
hereunder the guaranteed sum of % ;
plus % of gross receipts in excess of
$ of which sum the sum of
$ is herewith paid on account
thereof and the receipt of said payment on
account is hereby acknowledged. The said
payment on account shall not be returnable
by the Distributor if the Distributor accepts
this contract.
The Exhibitor agrees to spend not less
than $ for advertising said photo-
play which shall include lithographs, bill-pos-
ter advertising and all other advertising. In
the event that the Exhibitor does not spend
the amount above mentioned for advertising
said photoplay Exhibitor shall pay to Distri-
butor in addition to all other payments here-
inbefore provided to be made by Exhibitor to
Distributor, a sum equal to S'/c of the gross
receipts of the exhibition of said photoplay.
In addition to all of the rights mentioned
in Article "Fifth" hereof, the Exhibitor here-
by authorizes the Distributor to have a rep-
resentative, or representatives, stationed at
said theater during the entire period provided
for the exhibition of said photoplay at said
theater, or during any part of said period.
Said representative shall have free access to
the said theater and all parts thereof, includ-
ing the box office, and shall have the right
to check ticket sales and admissions and to
verify receipts and admission prices charged,
and to take adhrission tickets at the entrances
to said theater. Exhibitor agrees that no
free admissions will be given during the ex-
hibition of said photoplay without the con-
sent of the representalive of the Distributor.
The Exhibitor agrees that the Distributor
THE
■s^m
DAILY
Friday, May 14,
shall not be in any way responsible for any
accident to employes or patrons of the atore-
said theater during the period of exhibition of
said photoplay. . , ,
Exhibitor agrees to give the name o« the
above mentioned star or producer Uiiet
prominence" (and by "Chief prominence is
meant that said name shall be m letters at
least twice the size of any other part of the
subject matter in which said name appears;
in all advertising and literature used in con-
nection with the exhibition of said motion
picture. . . ,, .
Distributor's right to approve or reject ttjis
application and/or any other application sign-
ed by Exhibitor (whether executed concur-
rently with this application or otherwise) is
not dependent upon the approval and/or re-
jection by Distributor of such other applica-
tion and/or the application.
The above provides for procedure
relative to percentage bookings.
Little Falls House Reopened
Little Falls, Minn. — A. J. Hand and
Herbert Griff through remortgage
foreclosure have resumed operation of
the Lyric. The opposition house, the
Lowell, is operated by H. B. Smoots,
who recently disposed of an interest
to Finkelstein & Ruben.
Davies & Livingston Buy House
Spirit Lake, Iowa— H. N. Davies,
who operates the Fraser and Solon
theaters at Spencer, and Kenneth
Livingston have purchased the Royal
from Frank M. Varing. Livingston
is to manage the house.
Boas Takes Over Philbin
Clinton, Mass. — Louis Boas has
taken over the Philbin here. Joseph
Woodhead will remain as manager.
Schaufele Goes to Maine
Rockland, Me.— Clifford A. Schau-
fele, formerly manager of the Park
here, has been transferred to Bangor
by Maine Theaters Inc.
Joetz Buys Illinois Theater
St. Louis — Earl Joetz has taken
over the Opera House, Camp Point,
111. Earl Redd was former owner.
New Fan Weekly
St. Louis — The first edition of
"Movie News," a new weekly fan
paper, has made its appearance. Wal-
lace P. Mullen is editor.
F. B. O., St. Lous, Leads Drive
St. Louis — The St. Louis office of
F. B. O. won first honors in the
eleven weeks "Go-and-Get-It" sales
drive.
Raising Money for New Theater
Sullivan, 111. — Joe Ireland is form-
ing a stock company to erect a new
theater here.
All for 10 Cents
Troy, N. Y. — Jake Rosenthal
of the Rose recently put on a
show of 22 reels of pictures and
five acts of vaudeville for ten
cents. At another time he ran
13 amateur acts, a double fea-
ture, a comedy and a news-
reel.
New Theaters
Carlsbad, N. Mex.— The Delight has been
opened by Morrison and Pardue.
Delano, Cal. — The new Delano has opened.
Santa Ana, Cal. — The new Yost is expected
to be ready for opening soon.
Pittsfield, Me. — The Lakewood, managed by
H. L. Swett and Fred S. Brown, is expected
to be ready for opening in a few days.
Alpha, 111. — The Crystal has been opened by
E. E. McMuUen.
Birmingham, Mich. — The Birmingham Play-
ers Club has obtained the old Town Hall for
use as a theater.
Bellingham, Wash. — The new Avalon has
opened. It is operated by E. T. Mathis, and
the Standard Theater Co.
St. Louis — Inger & Fishman will soon open
their palm theater on Union Boulevard.
Irvington, Cal. — The Leal has been leased
by William Stevens of Mayfield, who also op-
erated the Mayfield there. He will improve
and remodel the house.
Board of Review Selections
The 11th annual "Selected Pic-
tures" catalog published by the Na-
tional Board of Review and the Na-
tional Committee for Better Films,
lists 572 pictures selected as interest-
ing and wholesome of the 1499 films
which came before the Review Com-
mittees, in advance of release in 1925.
Classification is made according to
audience suitability. Its classifica-
tions include: (1) for the mature au-
dience; (2) for the general audience;
(3) for the family audience; (4) for
the family audience including chil-
dren. Pictures in the last two classi-
fications are suggested for junior
matinees. Forty-three pictures re-
viewed in 1925 were classed as ex-
ce.ptional.
Takes Over Gratiot Theater
Detroit — Jos Casco, who operates
the Jefferson, Stratford, Harper and
Tivoli, has acquired the Gratiot.
Old Grand Rapids House Destroyed
Grand Rapids, Mich. — The Superba,
one of the oldest local theaters, was
recently destroyed by fire, caused by
defective wiring.
Putting It Ovei
Here is how a brother ex
itor puts his show over. ^
along your ideas. Let the ol
fellow know how you cleoil
up. !
Woolen Joins Publix Staff
Minneapolis — Frank Woolen, pub-
licity director for Finkelstein & Ru-
ben, has joined the publicity staff of
Publix.
Lake Placid, N. Y. — The Palace will open
June 1.
Ridgely, Tenn. — The Frances has been
opened by the Dyersburg Picture Co., with
Glen Lowe managing.
Cabool, Mo. — The remodelled Victory has
opened.
Natchez, Miss. — The Hamilton is almost
ready to re-open.
Racine, Wis. — Louis Buhler and his two
sons are to build a theater on Washington
Ave.
Another House for Atlanta
Atlanta — Alpha Fowler, manager
of the Palace in Inman Park, plans
a suburban theater at Peachtree and
10th Sts. It is hoped to open the new
house not later than Labor Day.
St. Louis, Mo. — The new Senate has opened
by a company headed by William G. Riley.
Mount Vernon, Wash. — The Lincoln, a
$100,000 theater, has been opened.
Maplewood, Mo. — The Marshall is expected
to open shortly as a vaudeville and picture
house.
Panhandle, Tex. — Oklahoma interests have
purchased land on Main St., where they plan
to construct a theater seating 900.
Turners Falls, Mass. — Work has begun on
a 1000 seat house by D. J. Shea.
Milwaukee — A new theater is planned for
Moskego Ave. as part of a $100,000 building
program.
Exchangeman Turns Exhibitor
Kansas City — George Harttman,
former Vitagraph salesman, has be-
come an exhibitor. He has opened
the Capitol, a new 300-seat house in
North Kansas City, Mo.
Phillips P.D.C. Des Moines Manager
Des Moines — Lester Phillips has
been appointed manager of P.D.C^.'s
local office. He was formerly with
the Exhibitors Supply Co.
San Angelo, Tex. — Carter and Hall have
been awarded the contract for the new R. &
R. Royal, to cost $45,000. It will seat 600.
Sales Drive to Honor Beacham
Atlanta — June, July and August
are "Beacham Anniversary Drive"
months in the First National ex-
change, wiiere salesmen have started
a campaign for extended play dates.
C. R. Beacham is manager.
Fire in Ramsdell House
Beverly, Mass.- — Fire caused a dam-
age of $1,000 at the Larcom which is
owned by Ramsdell Bros.
Buys Oconto, Wis., Houses
Holland, Mich. — In an expansion
program just getting under way, A.
J. Merritt, showman, has taken over
the Gem and Princess, Oconto, Wis.
E. Pellittieri formerly operated the
hjouses.
Physical Fitness Contest Stag«|i
Syracuse, N. Y. — A novel <
netted the Strand almost 2,0Q
of free publicity was o
through the columns of "The.
Sunday American," the local
paper, for "The Midshipma:
The contest was to find
physically fit boy between
of 14 and 17. The contest q
a usual newspaper contest
notice of the photoplay or an|
ter, whatever. The local Y.
A. and the Syracuse Boy's Clu
brought in and at both of the
places the entrants were rei
Several days after the opening:
appeared a telegram was recei
the city editor of "The Journal
Ramon' Novarro requesting t
be allowed to present the wina
a large silver loving cup. Thi
was accepted and several moj
were also induced to offer pi
clothing and sporting goods
winner. The Strand then ran
offering all the entrants in til
test a free view of the Novari
ture, and that "The Journal"''
boys would also be included
invitation. The winner of tl
test was a 16 year old One
Indian boy, towering over sh
height.
Form Two Corporations
Albany, N. Y.— I. Muller, R. D.
Kaplan and L. Davidow have organ-
ized the Unimont Theater Corp.,
capitalized at $10,000, and the O. & G.
Theater Corp-. capitalized at $5,000.
both corporations to operate in Man-
hattan.
Victoria, Tex. — A contract for the erection
of the Victoria to cost about $15,000 has been
awarded. It will be on Constitution St.
Hayward, Cal. — The new Hayward has
opened.
Umatilla, Fla. — The new Palace opened re-
cently. It seats 400.
Moberly, Mo. — A $70,000 theater will be
built here, replacing the old house which was
destroyed by fire.
Fordson, Mich. — Bids are being sought on
a new theater in Fordson, which is to be part
of a hotel building.
Organize Tax Free Music Publishers
Kansas City — Larry Conley, presi-
dent of the Larry Conley Music, is or-
ganizing the publishers of tax-free
music to combat the American Soci-
ety of Composers and Authors.
Bars Down, To Build
Deshler, Neb. — As a result of the
defeat of a Sunday closing bill, A. H.
Records of Hebron, will erect a $12,-
000 theater here.
Weiland To Retire
Pittsburgh — A. A. Weiland, who
operates the Rialto, Mount Oliver,
and the Strand, Knoxville, plans to
retire from the field.
Washing Machine Tie-Up
Pittsburgh — ^When Reginal(j|
ny's "What Happened to
played the Million Dollar
Jenkins Arcade gave its best •
to an advertisement of this
through a tie-up with the G.\
Washing Machine. A larg|
across the window read:
" 'What Happened to Jones':|
the Gainaday arrived."
Down the side, dividing tJi
dow space with a model of f|
chine was another sign:
"Mrs. Jones was weary a]
until the Gainaday came ii|
house. Now she is gay and
and going to the theater an<|
day she Gainsaday — 'What Hi]
to Jones' now playing at the
Campaign for "Sea Beast"
Detroit — An extensive advl
and exploitation campaign wl
ried out by J. A. Carrier,
Broadway-Strand for the sho|
"The Sea Beast."
Carrier started his newspal
vertising two weeks in advanl
ads running daily. He plaij
street car ads in front outsid'l
Buses were also used, 300 carcl
placed. He had posted in til
advantageous spots in the cii|
two-sheets.
Carrier also used 50,000 rotol
heralds and mailed 10.000 posi
He arranged tie-ups and windl
plays with 22 book stores at|
stores.
HAPPIEST BOX-OFFICE RETURNS TO YOU
Our Birthday -Your Celebration
UR SEVENTH YEAR/A year of notable
achievements. A year of such marked progress
it brings United Artists Corporation into its Eighth
with a greater wealth i)f the screen's most popular
stars, a greater number of attractions— SIXTEEN—
climax in quality, leaders in box-office values.
With such'*contributing artists and producers as:
Mary Pickford, Gloria Swanson, Charlie Chaplin,
Douglas Fairbanks, Rudolph Valentino, John
Barrymore, Buster Keaton, Joseph M. Schenck
Samuel Goldwyn, Morris Gest and others. United
Artists Corporation will continue to fulfill its
mission of delivering to you, the finest product,
picture for picture, this industry offers.
For this season-THE HAPPIEST BOX-OFFICE
RETJJRNS TO YOU -with the Industry's
OUTSTANDING PRODUCTIONS— THE
DOMINANT 16. ■ '
And the sales policy upon which this organization
was founded, seven years ago, will sjill be the rule
and your most beneficial guide.
**Each picture sold individually— on its own merits*'
PERSONALITY
PICTURES^
POLICY 4
one Bigger!
None Qreaterl
on& Fairer!
'■ Mb
\^
UNITE
'yiary Pickford
Douglaj" Fairbanks
Jojeph M.Jchenck,
Chairman Board of Directorj-
m
TIST&i^CORPOilATION
Charlej Chaplin
D. W. Qnffiih
Tiiram Qbramj,
Presic^ent
rvi
In
addition to
^^ Sparrows"
Miss Pickford
t will make
^ one other
for release
next season
Released hi)
^^ms^^^rm
ii
ona
•wans on
I
^ -Personality is the first
J of two productions
Miss Swanson will make
for next season
UlelQasQci hij
UNITED ARTISTS CORPORATION
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UNITED ARTISTS CQREQJlATIpN
77^
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mmm
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Direct from its capacity run at ^2.^ top
at the Seiwyn'Dw^tre. N.Y.
-J
Photography in
Technicolor
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fTITED AI^TISJ-S CORPORATION
JOHN "W; CONSIDINE Jr. presents
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^
J\udolph Valentino's
second big picture
Jfbrnext season^
Jbllozving^Sonof ^
the Sheinwill be
announced later
li..
>i.^
Jrom the novel by E.M.HULL
B ^^oAdapted to the screen by Frances Marion
e4 GEORGE FITZMAURICE 'Produdtiom
HlQlQasQcL hy
UNITED ARTISTS CORPORATION
'ymsmsii-
.mm^:
'uring the comings
season sMn Barry more
will make one other^
picture in addition t
7 he Vagabond Lover
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SEPH M. SCHENCI
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UlelQasQci by
UNITED ARTISTS CORPORATION
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In addition to
"Clfee General"
Buster Keaton will
make one moie
for next season's
release.
^/
'1
Samuel Gol
at advanced
Ronald Colmanl
Belle Beanett
Alice Joyce
fENRY KING
Jean Hersholt
Lois Moran
)ouglas Fairbanks Jr.
FroTn the fanwus novel
Olive Higgins Prouty
Adapted for the screen
hn
Frances Warion
•r
lHQhasQid h
UNITED ARTISTS CORPORATIOTiJ
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CTnt greatest "Best -^^^
ev^ published- .More!
p-- thakj<800.
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uel Coldwyn
JD resents » ^ ^^
IffiNRT KING fnpc^^cftS^
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FRANCES MARION
from the
amous novd bu
<s HAROLD BELLVipjHT
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♦ f'^-%Srr-. ''
RONALD COLMAN
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and
ILMA BANKY
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RolQasQd hy
UNITED ARTISTS GORPORATION
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Samuel Goldwyn
^^a
resents
ORGETrrZMAURICE froducUcL
Adapted by ■
FRANCES MARION
from the serial
■ ^ storu and novel
htj
KATHLEEN NORRIS
RONALD CO LM AN
VILMA BANKYa
RQhasQd foy
I UNITED ARTISTS CORPORATION
■
If.
I
SPECTACLES
.\
MS^f~t » I
/'■
r.
Stic Showmanship
,)^
^ics ents
UNIT EP AKTISTSr CpitPORA^
'■
Tlie Dominant/i5^^ *^ Season
(
2 from
MARY PICKFORD
her first
2 jrommik
GLORIA SWANSON
^'Personality"
2 from
JOHN BARRYMORE
his first
The Yagahond Lover''
2 /rom
BUSTER KEATON
his first
~^"TKe Qeneral"
■','-
l^i
Sli
1 from
[ CHARUE CHAPUN
' "Tfie Circus''
1 /rom
DOUGLAS FAIRBANKS
"TKe Black Pirate''
2 /rom
RUDOLPH VALENTINO
his first
i^^iiS ''Son of the Sheik'*
Samuel Goldwyn
HENRY KING Production
"Stella Dallas"
also the
HENRY KING Production
"The Winning of
Barbara Worth"
and the
GEORGE FITZMAURICE
Production
"Beauty and the Beast^'
MORRIS GEST
David Belasco's
'The Darling of the Qods"
Sold Individ tfalMk^Qn Merit
^'C^' \
^•\
UNITE^AfetfSTS CORPORATION
3for(/ Pickford
Douglaj' 'Jair banks
Joseph M.Jchenck,
Chairman Jioarc} of Director^'
Charlej- Chaplin
D.W.Qnfmh
Jiiram Qbramj,
President
\^
THE
i^tl
DAILY
Friday, May 14, 1926
j-ess in Technique
i :hanical Devices Perfected —
i ements in Present Meth-
! ods Noteworthy
Progress Committe of the
^ if Motion Picture Engineers
II 1 their semi-annual report at
: it convention held in Wash-
. Many of the interesting de-
3 its in the industry through-
I world which the committee
« were recorded in last Sun-
;ue of the FILM DAILY.
1 is presented the balance of
I "t. If any particular subject
.'cial interest to you, the orig-
ce of information is indicat-
■ bottom of the page so that
c printed article can be ob-
leral, much more attention
given in the industry to the
;s of projection than to the
for the screened picture.
e lines suggested by one of
ely's members several years
a writer proposes that to
projected picture more rea-
to better convey the true il-
he screen be set in a back-
Df uniform hue which should
d in brightness to the picture
"he eye will work at a normal
and the true contrasts be
d in the shadows of the pic-
rhe illusions of warmth, dis-
night, now conveyed by tint-
would be diminished or de-
at will, by altering the color
ackground.
sted with the recent sucess-
ts in this country to remove
rnment tax on theater tickets,
ilities in Poland (2) are plac-
increasing burden on photo-
ases. The tax in some cases
1 to as high as 50 percent of
receipts, with the result that
in 1924 there were 800 thea-
s number was reduced to 500
and to only 383 at present.
pursues another method (3)
ning revenues from its motion
theaters; here 118 of the 252
in operation at the close of
; publicly owned. These 118
reported a gross income of
30 crowns ($3,217,000) as
;d to 1,686000 crowns ($442,-
)r the 134 privately owned
Screens
nusual motion picture screen
cribed in a German publica-
isists of a surface composed of
strips continuously moved by
inders. Pictures projected on-
screen are said to be more in-
1 daylight than pictures pro-
n an ordinary screen in a dark-
)om. An artificial cloud (5)
produced by a spray has been
) a projection screen for the
on of motion pictures in a
park. Another screen (6) de-
by an English inventor is
)f mottled opal glass. It is
I sections which fit together,
the cracks invisible to the ob-
The screen is permanent and
le.
Standardization
le International Photographic
ss (7) in Paris, the Cinemat-
ic Section devoted considerable
discussion and study to various types
of negative perforations and film
sprockets. Dimensions for the pro-
jector and camera sprockets, the film
aperture, and the sprocket holes of
both negative and positive film were
tentatively agreed upon, subject to six
months' consideration.
Studio Lighting and Effects
Considerable development has been
made in methods of obtaining the de-
sired effects of distance and size with-
in the studio by the use of miniatures.
The Schuefftan process (8) uses a
system of reflectors and fixed and
sliding mirrors, and makes possible
the photography of many types of
double exposure work in one opera-
tion. Even fog, mist and clouds need
no longer be photographed in their
natural settings (9) because they
too, may be imitated by heavy vapors
and artificial reflection. German film
producers (10) are very partial to-
V ards the use of miniatures. They
trequently use a development which
is known as the "perspective construc-
tion" in which an intentional distor-
tion of the perspective is introduced
giving an impression of enormous
space and size within a limited area.
Talking Pictures
A number of patents have been
taken out for talking motion pictures.
The general trend of development ap-
pears to be towards either synchron-
izing a phonograph record which in
turn reproduces through a loud speak-
er with the action on the film, or by
the use of a sound record placed along
the edge of the film outside of the
perforations. A Swiss invention (11)
consists of a loud speaker operated
through an amplifying circuit. A
beam of light is controlled by a voice
record placed along the edge of the
film.
Film
Papers have been presented before
this Society which describe a machine
(12) for the complete development
of negative and positive film, meth-
ods (13) of washing film including
formulae which enable the operator
to determine the length of time to
completely free the film of hypo, and
the procedure (14) necessary to elim-
inate rack marks and air bell mark-
ings on the film as it is being washed
and developed. Another writer (15)
shows that wide splices are no strong-
er than narrow ones when properly
made. Correct splices are necessary,
however, to aid in the easy passage of
the film over the sprockets and
through the guides.
Illuminants
French studios (16) are experi-
menting with some new types of in-
candescent lamps for studio lighting.
They are using wattages of 3000 and
4000; the lamps have tubular bulbs.
A new prefocusing base (17) and
socket has been developed for me-
dium base projector lamps. The base
consists of two parts, an inner shell
which is based to the lamp in the usu-
al manner, and an outer shell so that
is soldered to the inner shell so that
it always bears a fixed relation to the
filament. When the lamp is inserted
in its special socket, it is automati-
cally aligned.
Projection
A 500-watt incandescent projection
lamp (18) recently made available is
particularly applicable to motion pic-
ture and stereopticon projectors of
the portable type. It is designed for
an average rated life of 50 hours and
gives approximately one-third greater
screen illumination than the 400-watt
lamp which had heretofore been stan-
dard for this service. In Germany a
600-watt, 15-volt lamp (19) has been
made available for which approxi-
mately 30 percent greater screen il-
lumination, than that received from
the familiar 30-volt lamp of the same
wattage, is claimed.
German investigators have been
making a comparative study of the
relative advantages of vapor (high
intensity) and mirror arcs. It is re-
ported (20) that the mirror lamp
though more economical is difficult
to operate and is dangerous through
over-heating when used with old style
projectors.
A device (21) has recently been de-
veloped for use with the high inten-
sity arc which permits a second car-
bon to be placed in the projector im-
mediately behind the first so that the
amount of waste carbon is reduced
from 4 J/2 inches to 1^/2 inches.
The requisite brightness (22") of
the projected picture has been the
subject of mathematical analysis with
the result that a relation between the
illumination, time of exposure and
screen brightness has been evolved.
In a paper (23) presented before
this Society, the limitations and pos-
sibilities of the reflectors for motion
picture arc lamps are discussed. It
would appear that of the various
types of mirrored surfaces employed,
the elliptical reflectors oflfer the
greatest number of advantages. Com-
prehensive data (24) relative to the
several types of high intensity arcs
showing the lumens output and spec-
trometric apalysis, have also been
presented.
Motion Picture Applications
A French concern (25) has arrang-
ed two automatic motion picture
cameras at the two ends of an exact-
ly measured base line of about 1,500
meters (4,600 ft). These instruments
make simultaneous photographs of
the clouds, recording at the same
time, the exposure, time of day, and
the vertical and horizontal position of
the apparatus, from which data the
cloud position may be determined.
In projecting images of stars and
of the edge of the sun's disk, tremors
may be noticed which are often
rhythmical and owe their origin to at-
mospheric irregularities in the higher
regions. These waves precede storms
and their study may be of great ben-
efit in weather prediction. Motion
pictures have been taken of this phe-
nomena and a study of these pictures
has yielded important results.
Passengers (27) on the Philadel-
phia-Ashbury motor bus line are be-
ing entertained with motion pictures
during the night runs. The pictures
are thrown on the screen placed be-
hind the driver's seat.
Motion pictures (28) are being
used to a great advantage in photo-
graphing the interior of a rifle barrel.
A very small lamp fastened to the
end of a rod also contains a series of
prisms and illuminates the interior
of the barrel; the image is directed on
to a motion picture film which is
moved in synchronism with the
movement of the exploring lamp and
lens through the barrel. The pic-
tures are said to be a valuable ad-
junct in determining the amount of
wear on various types of barrels.
A Viennese opera composer, has
reversed the usual order and has
written a motion picture scenario to
fit an opera. The action of the film
is carefully timed to fit the theme as
played by the music. This develop-
ment will undoubtedly be aided bif
another invention by means of whicn
orchestra cues (30) appear directly
on the conductor's desk, being con-
trolled from the projector.
Physiology
The time honored contention that
motion pictures are injurious to the
eyes is discussed conclusively in
papers (31) presented at the Conven-
tion of the American Medical Assoc.
It is contended that the eye suffers
less fatigue from viewing motion pic-
tures than it does from reading plain
print for even a shorter time. How-
ever, sitting too close to the screen
(32) is harmful because of the strain
on the eye muscles in following the
movement on the picture at too wide
angle.
Tests {ZZ) to determine the effect
of light from various sources upon
the eye show that the conjunctivitis
is promoted by ultra-violet light, and
the use of arc lights without enclos-
ing globes is condemned.
Statistics
The Department of Commerce (34")
reports that during the month of
January, 1926, $790,000 worth of
film was exported. Canada was the
largest consumer, taking over 1,900,-
00 ft. of positive film valued at $75,-
000 together with 235,000 ft. of un-
exposed with a total value of $19,000.
Other large users of American film
for the month are France, Argentina,
Brazil and Australia. The total ex-
ports (35) for the year of 1925
amounted to 30,000 miles of film.
Stereoscopic Pictures
Stereoscopic motion pictures con-
tinue to attract a considerable num-
ber of inventors (36). A large num-
ber of American as well as foreign
patents have been taken out for vari-
ations of the method of placing the
right and left hand pictures in alter-
nation on the film, using either one
or two optical systems. Persistence
of vision is a factor usually employed.
General
A new West Coast studio (37) of
one of the largest producers possesses
perhaps th largest stage in the world.
In the lighting system which is a
feature of this new stage all of the
lamps used on all of the sets will be
operated from overhead which does
away with all cables and connecting
blocks on the floor of the studio.
The lamps are carried on overhead
runways and will be operated by re-
mote control switches from the pan-
els on the main floor.
A German firm (38) has produced
a film in which the action is entirely
in silhouette.
A writer (39) in a German publi-
1 I
THE
Friday, May 14, 1926
■^aUk
}\
DAIL.V
cation advances the belief that the
electric incandescent lamp will ulti-
mately replace the mercury vapor
lamp and in conjunction with arc
lamps will make possible more artis-
tic lighting results.
Television
The possibility of broadcasting film
is now causing producers to ask for
further copyright protection. (40)
Recent developments in the transmis-
sion of pictures by radio is causing
some alarm among a number of pro-
ducers, who are afraid that their
right to certain subjects do not cover
the transmission of these pictures by
radio. The present legislation be-
fore Congress on the control of radio
wavelengths makes no mention of
the transmission of motion pictures.
The transmission of pictures by
wire will undoubtedly receive a con-
siderable impetus following the devel-
opment of an extremely sensitive
photo-electric cell. (41) This cell
is described as being very rapid in its
action and sensitive to the slightest
variations of light. A youthful Brit-
ish inventor (42) claims to have ro-
duced a machine which makes pos-
sible the distinct reproduction of the
sender's face whereas almost all of
the American developments simply
transmit shadow images.
The Germans have developed a
process of making steel so thin (43)
that it is practically transparent. It
is reported that this invention is of
a great benefit in the development of
tele-photography and television.
Visual Education
Considerable experimental work is
being conducted to determine the
relative efficiency of motion pictures
as a means of instruction, (44) par-
ticularly to supplement oral teaching.
The results have, in general, indicated
that with many subjects motion pic-
tures may materially reduce the time
of instruction without loss in results.
One of our members (45") has pre-
sented data showing the use of mo-
tion pictures for instructional pur-
poses.
Sources
(1) "Photographic Journal," July, 1925,
page 355.
(2) "Motion Picture News," April 3,
1926, page 1501.
(3) "Motion Picture News," April 3, 1926,
page 1497.
(4) "Kinematic Weekly," 100, July 2, 1925,
page 69.
(5) "Photographische Industrie," July 20,
1925, pagfe 803.
(6) "Kineanatographic Weekly," 100, July
2, 1925, page 69.
(7) "Film Technik," 1, July 25, 1925, page
52; "Kintotechnik," 7, Aug. 10, 1925.
(8) "M. P. News," Nov. 21, 1925,
page 2435.
(9) "Scientific American," 133, Aug., 1925,
page 98.
(10) "Motion Picture News," 32, Sept. 26,
1925, page 1473.
(11)- "Kinematographic Weekly," 101, July,
30, 1925, page 84.
(12) "Transactions," S. M. P. E., Sept.,
1925, page 46.
(13) "Transactions," S. M. P. E., Jan.,
1926, page 62.
(14) "Transactions," S. M. P. E., March,
1926. page 95.
(15) "Transactions," S. M. P. E., March,
1926, page 131.
(16) "Bulletin de la Societe Francaise de
Photographic," 12, May, 1925,
page 104.
(17) "Light," December, 1925, page 46;
"Transactions," S. M. P. E., Jan.,
1926, page 39.
(18) "Light," Nov., 1925, page 32.
(19) "Filmtechnik," 1, Aug. 5, 1925, page 83.
(20) "Kinematographic Weekly," 103, Aug.
3, 1925, page 75.
(21) American Projectionist," Feb., 1926,
page 6.
(22)
(23)
(24)
(25)
(26)
(27)
(28)
(29)
(30)
(31)
(32)
(34)
(35)
(36)
(37)
(38)
(39)
(40)
(41)
(42)
(43)
(44)
(45)
"Photographische Industrie," May 4,
1925, page 505.
"Transactions," S. M. P. E., Jan., 1926,
page 94.
"Transactions," S. M. P. E., March,
1926, page 71.
"British Journal," 72, June 19, 1925,
page 363.
"Photographic Journal," 65, Feb., 192S,
page 362.
"Cleveland Plain Dealer," April 12,
1926.
"Scientific American," March, 1926,
page 162.
"New York Times," January 12, 1926.
"Scientific American," 133, Oct. 25,
page 232.
"Cleveland Plain Dealer," April 26,
1926, page 1.
"Exhibitors Herald," 24, Dec. 26, 1925,
page 32.
"Educational Screen," 4, Nov., 1925,
page 520.
"M. P. News," April 10, 192S, page
1585.
"American Projectionist," Nov., 1925,
page 3.
French Patent No. 589513: U. S. Pat-
ent No. 1547299; UU. S. Patent
No. 1560437; and U. S. Patent No.
15<'8582.
"M. P. World," April 17, 1926, page
547.
"Film Technic," 1, Aug. 15, 1926,
page 96.
"Kinotechnik," 7, Aug. 25, 1925, page
391.
"Cleveland News," Feb. 24, 1926.
"Scientific American," March, 1926,
page 162.
"Scientific American," March, 1926,
page 163.
"American Projectionist," Nov., 1925,
page 3.
"Educational Screen," 4, Nov., 1925,
page 520.
"Transactions," S. M. P. E., March,
1926, page 66.
Incorporations
Albany, N. Y. — Monarch Exposition Shows,
carnivals, Manhattan. Incorportators, M.
Zeigler, W. Kessler, G. Hoerner.
Albany, N. Y. — Riverside Operators, amuse-
ment devices, Manhattan. Incorporators, A.
C. Cole, D. Frankel, B. Kraus. Atty., J. Axel-
rod, 305 Broadway.
Albany, N. Y. — Zoephone Pictures, Auburn,
films, $15,000. D. B. Eldred, E. I. Sponable,
S. Parker.
Trenton, N. J. — Merdeck Theater Co., Jer-
sey City, operates theaters, $100,000. Incor-
porators, Frederick H. Mertens, Nicholas W.
D'Elia, Benjamin J. Darling, Attys., Darling,
Barnes and Dowden, Jersey City.
Albany, N. Y. — Combined Film Labora-
tories, motion picture laboratory, Manhattan.
Incorporators, L. S. Rosett, A. Deutsch, S.
Hart. Attys., Rosett and Deutsch, 130 West
42nd St.
Albany, N. Y.^ — Hello London Co., theaters,
Manhattan. Incorporators, J. Weinstein, S.
H. Posner, J. Kahn. Atty., W. Klein, 1440
Broadway.
Albany, N. Y. — City Island Amusement Co.,
Cedarhurst, $5,000. Incorporators, L. M.
and J. M. Craft, H. F. Karst. Attorneys,
Vandewater and Karst, Cedarhurst.
Albany, N. Y.— Newark Kennel Club, 810
Broad St., Newark, fair grounds, amusement
parks, kennels, $150,000.
Albany, N. Y. — Unimont Theatre Corp.,
Manhattan, $10,000. Incorporators, I. Mul-
ler, R. D. Kaplan, L. Davidow. Attys., Kap-
lan, Kosman and Streusand, 1540 Broadway.
First Nat'l, K. C, Changes
Kansas City — "Bill" Warner, who
has been acting manager of the First
National branch during the illness of
Tom O. Byerle, has been appointed
manager. As soon as Byerle recov-
ers from his illness, he will be as-
signed special sales work in the
South.
Distance No Hinderance
Cairo, 111. — George Wagner and
Tom Tobin recently took charge of
three theaters in three widely sepa-
rated towns. They are the Reese
at Cairo, Palm at Mound City, and
Lyric at Mounds.
Aiken with F. B. O.
St. Louis — Walter Aiken has join-
ed the F. B. O. and will take over
Northern Illinois. He succeeds Ray
Nettemeir who resigned to road
show "Damaged Goods" for Steve
Farrar of Harrisburg, 111.
Finnegan Signed by "U"
Los Angeles — Frank X. Finnegan
who was with Famous for a number
of years, has been added to Univer-
sal's scenario department.
Fire Destroys Fremont O. H.
Fremont, Neb. — Fire, which threat-
ened the entire business section of
the village, comlpetely destroyed the
Opera House.
Foy in Toronto for F. N.
Toronto — J. I. Foy has been ap-
pointed Toronto manager for First
National, replacing W. H. Mitchell.
"Jade Cup," Evelyn Brent's Next
"The Jade Cup" is the title of Eve-
lyn Brent's next for F. B. O.
Albany, N. Y.— O. & G. Theater Corp.,
Manhattan, $5,000. Incorporators, I. Muller,
R. D. Kaplan, L. Davidow. Attorneys, Kap-
lan, Kosraan and Streusand, 1540 Broadway.
Albany, N. Y.— Alfa Film Sales Co., Man-
hattan, motion pictures. Incorporators, D. L.
Lang, E. Bregstein. Attorney, E. Souhami,
1540 Broadway.
!'
Albany. N. Y. — Lares Film Corp., Manhat-
tan. Incorporators, G. Israel, G. B. Chap-
man. Attorney, S. Gottlieb, 291 Broadway.
Albany, N. Y. — Eden Cinema Houses, Man-
hattan ; motion pictures. Incorporators, V. E.
Defioro, G. Ganci, O. N. Simone. Attorney,
S. Goodman, 1560 Broadway.
Albany, N. Y. — Dunton Amusement Corp.,
Brooklyn, $50,000. Incorporators, I. Katz, D.
Rosenzweig, M. Shapiro. Attorneys, Levy,
Gutman and Goldberg, 277 Broadway.
Albany, N. Y. — Francis Anthony, dramatic
productions, $15,000. Incorporators, C. L.
Goldberg, L. D. Weiss. Attorney, S. S.
Goldberg, 1819 Broadway.
Albany, N. Y. — -Juliet Barrett Rublee, Man-
hattan, motion pictures. Incorporators, F.
S. Cassidy, J. A. Curran, B. S. Hall. Ad-
dress, 520 W. 190th St.
Albany, N. Y. — Natural Color Films, Man-
hattan, $10,000. Incorporators, S. Borten, S.
Seplowin. Attorney, S. B. Lillienstern, 280
Broadway.
Albany, N. Y. — Southwestern New York
Theaters Corp., Jamestown. Incorporators,
N. D. Dipson, J. R. Osborne, E. B. West-
cott. Attorney, E. A. Washburn, Batavia.
Albany, N. Y. — Fais Costume Co., Man-
hattan, $40,000.- Incorporators, J. and J.
Weisman, D. Frank. Attorney, D. Geiger,
276 Fifth Ave.
Albany. N. Y. — Edward L. Klein Corp.,
Manhattan, motion pictures, E. L. Klein, C.
B. Mintz, H. K. Moss. Attorneys, B. H.
Becker, 25 West 42nd St.
Boston — Consolidated Films, Inc., $10,000.
Incorporators, George W. Allen, Abraham
Montague, Timothy F. O'Brien.
Middletown, Conn. — Connecticut River Val-
ley Theatre Corp., $60,000. Incorporators,
Theodore Gubman and others of Brooklyn.
Albany. N. Y. — Southeastern Amusements
Corp., Manhattan, motion pictures. Incor-
porators, E. M. Barnes, F. Hoffman, A.
Schimel. Attorney, S. F. Hartman, 120
Broadway,
Essay Contest
Birmingham, Ala. Exhibitors
Fine Publicity from Tie-Up
Schools
Birmingham, Ala. — Increase
ter attendance is the result .
by exhibitors in this city,
traceable to a cooperative ef
suiting in an annual motion \
essay contest among pupils o
and private schools. Heri
chance for exhibitors in oth(
to start a similar movement t
directly and permanently bene
theater.
The theater owners have s
idea to the school authoritifi
constructive educational feati
will improve the work of all !
who participate. It has bee
annual feature. It operates ui.
auspices of the City Amusen
spector, the Birmingham Bettf
Committee, school officials ai
ter managers.
This year's contest has ya.
completed. A list of SO rec
tures shown in this city w<,B"
mitted to the school boys a
participating. Essays were -
about the particular picture li!
by each student. Before tht
were written, speeches were
classrooms by various civic i
who outlined the qualities
watched in pictures, stress!;
importance and value of gci
tures.
The nine winners confine*:
selves to six pictures. "1
Parade" drew three winnei
"Moana" two. The others wt
Wanderer," "As No Ma
Loved," "The Pony ExpreilA-
"The Lost World." C| ,^^
schools, high schools, and \
colleges participated. !
The point emphasized was ';
nite reason for liking the pic re
lected. The general purpose 'i
spur interest in good Engli; |
books and good motion b i
Superintendent and teachers '<(
operated splendidly. The m n
to the exhibitors is that th i!S!
have been given widespread nlq
in the newspapers and home
seems no good reason why s
in other cities cannot get ei
and produce the same res 3
their houses. i j
Thirteen Houses Clos
St. Louis. — The following
ters are reported closed: J(
lumbus, Ky. ; Gayety, Freebi
Bond, East St. Louis; Jacl
Jacksonville, Mo.; Gem, L<
Ark.; Braswell, Marion Ky.
Nason, 111.; Grand, Odin, 111.
Ozark, 111.; Rex, Pittsburg,
ric, Salem. Mo.; Lyric, Hidal
Auxvasse Public school, h
Mo.
i*^
'■>i.
Rock Reorganizes
The scenario and "gag"
ments of the Joe Rock Pr
been completely reorganize
Garnett, Bob McKenzie, Vi:
and Harry Sweet are now
stories for Rock's Standard ;
Ribbon comedies. Both se
be distributed by the Standa
ma Corp. through F. B. O.
iep
'Id
l^LSmmmiSL
DAILV
33
If
id Thafs That!
By -BARRY"
R hallowed custom in some
in picture theaters to throw
the villain on the screen.
lunition is sold at the door
;gh the screens are made of
. ..tl, they often look like a
-un target after a particularly
,; melodrama has been shown.
t-eeyi ordered real props for a
II "Delicatessen," and they
.most eaten up before he got a
c| to shoot them.
.\1. is in difficulties over "The
:." Nobody was at the pier to
a bond for 130 (count 'em)
Cossacks that arrived to ap-
the picture and at last reports
ere at Ellis Island.
Thompson, Dallas exploiteer,
r actor, and owner of True
Inc., scored a decided hit and
t much glory to the name of
son by appearing as leading
ith the Dallas troupe in the
Theater tournament.
Qiaplin has gathered in six
original Kevstone cops and is
them in "The Better 'Ole."
Mann, Ed and Tom Kennedy
ong them. They started the
in 1913.
i Hawley, of the original Lu-
)ck company, is noiv playing
ith time.
O'Malley is lost. They want
the Coast and the "U" home
can't locate him, but how a
ith a red headed wife and three
aded kiddies can drop out of
s beyond us.
Diehm To Sail
\. Diehm, of the Sunshine
Inc., sails Saturday for Eu-
vhere he will make an inspec-
foreign production methods.
Six Films for Canada
Cranfield & Clarke, Ltd., Just Or-
ganized to Release English
Pictures in June
Cranfield & Clarke, Ltd., just or-
ganized, will release six English fea-
tures in Canada which include:
"Alwyn," "Mrs. Ericker's Reputa-
tion," "Soul's Awakening" and "Alf's
Button." Cranfield & Clarke will also
release throughout the world the 12
one-reel scenics made by "Roxy" and
his gang in Canada last Summer, be-
ginning in June. :
The Canadian branch plans to open
a fifth exchange in Vancouver next
Fall. Exchanges have been estab-
lished as follows: St. John, 27 Prince
William St.; Montreal, 12 Mayor St.;
Toronto, 21 Dundas St.; Winnipeg,
402 Film Bldg.
W. C. Clarke and William Brother-
hood, who have returned from Mon-
treal, discussed censorship with one
of the Quebec board. They were
told films of the following type were
objectionable: triangle, divorce, nudi-
ty and fights in which knives are
used.
Brotherhood and J. William Prouse
of Buffalo have bought 18 William S.
Harts from Tristone Co. for reissue,
six to be released in June.
Combine in Melbourne
(Continued from Page I)
signified their intention of entering
into a combine through which all city
and suburban bookings will pass.
This alliance has been in the air
fur some time, but now things are
understood to be definitely shaping,
i.nd a culmination is expected shortly.
rm to Direct Roach Comedy
Angeles — Jerome Storm will
Helene Chadwick in a comedy
il Roach with James Finlayson
supporting cast.
ss' Rockaway Opening Soon
s' Strand at Far Rockaway will
on May 20 with Keith-Albee
ille and Reginald Denny in
ler's Dress Suit."
ner Portable Radio En Route
land Cal. — Warner Bros, port-
idio broadcasting station attrac-
nsiderable attention here when
:ed in front of the State.
Edward Epstein Dead
gor, Me. — Edward Epstein,
of the Graphic circuit cover-
any cities and towns in Maine,
d at his home here.
:sch's Next "So This Is Paris"
Angeles — Lubitsch's latest is
called "So This Is Paris."
Film Baseball Meeting
Douglas N. Tauszig, of Fox, has
agreed to donate a trophy for the
runners up in the Film Baseball
League at their meeting held Wed-
nesday night. Spalding and Bros.,
have put up the prize for the winners.
The first two games will be played
Saturday when Fox meets M.-G.-M.
and First National lines up with War-
ner Bros, at Ebbets field.
Dave Bader Completes Trip
After swinging round Universal
exchanges, Dave Bader, manager of
he accessories division, is back in New-
York. He reports that exhibitors ev-
erywhere are using more accessories
realizing their publicity value.
Keatpn Hunting Locations
Los Angeles — Buster Keaton and
his technical staff are on a location
hunt in Oregon preparatory to film-
ing "The General."
Ferris Sells House
Levington, III. — R. B. Maxwell
has purchased the Photoplay from
Charles Ferris, who now takes charge
of the Garden, Arthur, 111.
Fire in Garden
Iowa City — The Garden was dam-
aged slightly when a fire in the pro-
jection room spread to the audito-
rium.
Ward Selling Trailers
Detroit. — W. D. Ward has taken
over sales of the National Screen Ser-
vice trailers for Michigan.
FILMDOM^S
RECOGNIZED
REFERENCE
BOOK
m
Published January 15th Every Year
BY
THE FILM DAILY
Price $5-00 Prepaid
OR
FREE to Film Daily Suhscrihers
34
New Cleveland Chain
Three Now in Wolcott String-
Other Houses There Change
Ownership
Cleveland— J. V. Wolcott, who
owns the Princess and Standard, has
purchased the Main, 25th St. and
Scoville Ave., a 1100 seat house, from
the \V. and I. Co. for $25 000.
Nathan Cohen and M. L. Hamy
have purchased the Alvin, Ontario
Ave., from Polster and Lcfkovvitz.
Mrs. K. E. Bradley has purchased
the Castle. 7305 Wade Park Ave.
from .Albert Horowitz.
The Park, Youngstown, operated
by Ma.x and Joe Schagrin, has closed
for a complete job of redecoration and
cleaning.
Chains Active
Everywhere theater circuits are ex-
panding, adding new links either by
I)uilding or purchasing. New activi-
ties include the following:
Jamestown, N. Y. — The Palace and
Winter Garden have been purciiased
by the Southwestern New York The-
aters Corp. The Palace seats '3,000
and shows vaudeville and pictures
and an occasional road show. It was
built three years ago and cost $300,-
000. The Winter Garden seats 1,500.
Oshkosh, Wis. — Construction will
be started soon on a new theater to
be operated by the Fischer-Para-
mount Theaters Co.
Iowa City — The new house being
constructed by the A. H. Blank in-
terests will be completed by next
Fall. It replaces the theater destroy-
ed b\' fire last February.
Boise — Fred Dahnken & Co. have
negotiated a deal for the erection of
a theater on the northwest corner of
Seventh and Main Sts. It is expected
$200,000 will be spent.
Minneapolis— An $85,000 theater
building has been started on 13th
Ave., N. E. by F. Smoleski. The
ovk-ner already has two houses in the
Washington district.
W^aterloo, La. — Alexander Frank
has just finished buying equipment
for his Rialto theater.
York, Fa.— The Nathan Appel and
Lonis J. Appel interests have taken
over the Jackson here. Frank E,
Barry will continue as manager.
Argyle, Wis. — Competition has
ended here with consolidation of their
interests by Charles Perrigo, Star
theater, and Melvin Phillipson, Opera
House. The Star is to be closed as
a result.
Now Has Chain of Four
Mount Vernon. Wash.— E. H. Hall-
berg's new Lincoln has opened. He
owns three other houses also.
$200,000 Louisville House
Louisville, Kv. — The Princess will
l)e erected at a cost of $200,000 at 621
South Fourth St.
THE
-JXi^
DAILV
Theater Changes
Middletown, O. — Purchase of the Strand
on Central Ave., at a price said to appro.xi-
mate $100,000 by Theodore Chifos and his
brother, Gustavos Chifos, is announced by
Kitchen & Slieets, realtors, who have been
negotiating since Jan. 2.
Stratford, S. D. — Under the management
of G. VV. ToUesfson and A. Krueger, the
Pastime has reopened. Alfred U. Erdman,
who formerly managed, intends to devote all
his time to other business.
Galesburg, HI. — Elaborate improvements,
to cost $100,000, will be made upon' the Or-
plieum. by the operators, the Great States
Theaters, Inc.
Minatare, Neb. — Enlargement and improve-
ment of the Grand, is under way. The work
is to be rushed to completion, according to
.Manager E. O. Harshman. The capacity
of the house is to he increased by 100 seats
Cape May, N. J. — The Palace is soon to go
under e.Ktensive remodeling, which will in-
clude uistallation of additional seats and a
laiger stage.
Utica, N. Y. — W. H. Linton expects to
open his new house about May IS. replacjng
the one destroyed by fire last year.
Bellevue, O. — W, C. Wallers, who formef
ly operated the Royal at Oak Harbor, has
bought the Rialto from R. Mcintosh.
Ashland, O. — Rudolph Skirboll is the ne,Vv
owner of the Rex, having bought out H.
Carl.
Westen, O. — Poor business forced David
Stover lo close the Strand.
Newspaper Opinions
Cleveland — Messrs. Ellison, Greeley and
Schultz have ac(|uired the Glenside from B.
Schwartz.
Hayward, Wis. — H. G. Ernst is remodel-
ing the Grand.
Sheffield. la. — H. E. Norton now is oper-
ating tlie Victor.
Cleveland — W. C. Arndt now owns the
Opera House, Farmington, O., having se-
cured the house from G. Shetler.
Waynesburg, O. — D. W. Dewell has ac-
quired the Lincoln which formerly belonged
to Tliomas Batista.
Butler, O. — W. W. Eisenbach lias sold the
Opera House to O. A. Faust.
Centerville, la. — Leo Moore is now operat
ing the Orpheum, having acquired the prop-
erty from J. Fogarty.
Carrollton, 111. — The Grand, at Jerseyville,
near here, has been acquired by Ross Denny.
Bufifalo, Okla. — Fred L. Berry is now sole
owner of the local theater, having bought
out his partner.
Berry ville. Ark. — The Ozark has been
bought by H. E. Ruh.
Claude, Tex. — The Palace has a new owner
in John M. Wise, of Doyle, Okla.
Nacogdoches, Tex. — More than $7,000 has
been spent in improving the Palace, which
was closed during alterations.
Pearsail, iOkla. — The Palace has been
bought by P. A. Hable.
New York
"Fascinating Youth" — Paramount
Rivoli
AMERICAN—* * * I hate to admit that
"Fascinating Youth" is not 100 per cent en-
tertainment. How could it be, with a story
written solely to try out sixteen inexperienced
actors. Yet, thanks to that kindly director,
Sam Woods, and some exciting ice boat races,
the picture is better than one would expect.
■* -* *
DAILY NEWS—* * * So far as this re-
viewer is concerned, he enjoyed himself mildly,
finding occasion for a chuckle or two but
none for feeling sad. The action does not
drag and the story, considering the difficulties
to be faced, is well prepared. * * ♦
EVENING JOURNAL—* * * They're an
effervescent bunch of youngsters, taking into
consideration their inexperience before the
camera, and while the boys seem to have more
personality than the girls, the girls Charleston
well if too often. ♦ ♦ ♦
EVENING WORLD—* * * The story, by
Byron Morgan, leaves something to be de-
sired, but is surprisingly good in coming so
close to the desired result. There are slips
in direction by Sam Wood, but this too is ex-
ceptional considering the sixteen players were
all new to the camera. And the same applies
to the lighting and photography of sixteen
new faces by Leo Tover. ♦ * *
GR.\PH1C — • * * "Fascinating Youth"
has a real plot, delightful players, a thrilling
boat race, interesting locations, and plenty
of studio atmosphere. It is bound to enter-
tain you. * ♦ *
HERALD-TRIBUNE—* * * The picture
which Paramount designed just so all of its
pupils who were graduated in its first class
might show what they could do. It seems to
us that they do very well. * * *
MORNING TELEGRAPH—* * * With a
story that is ordinary but so constructed that
novelty is paramount, it will hold the interest
in spite of the fact that the ultimate finish is
evident long before the plot is half unfolded.
And the screen debuts of Paramount' s proteges
can be well termed a success. * * *
POST — * * * Youth, of course, is the key-
note of this picture, which has a certain ef-
fervescence about it pretty certain to make
it popular over the country. * * *
SUN — * * * All the graduates of the school
appear in the photoplay. Some of them have
big, star sized roles. Their youth is refresh-
ing, and their naivete is rather cooling, but
inasmuch as they are not full fledged actors
and inasmuch as the story is rather sub-
normal, "Fascinating Youth" is not breath-
taking in the way of entertainment. * * *
TELEGRAM—* * * There is no indication
that any member of the group will ever set
the Hudson alight, but there is an abundance
of good looks and high spirits among them
that somehow or other helps in part to neu-
tralize their histrionic shortcomings. The firm
and careful hand of Sam Woods, the director
of the film, is manifest throughout. * * ♦
TIMES—* * * Taking it all in all, Mr.
Woods has done a very good job with this
production, which is based on a story by Byron
Morgan. This vehicle may not be possessed
of an overabundance of dramatic value, but it
is pleasingly entertaining and often quite
funny. • * *
WORLD — * * * Constitutes the best first
try of any set of motion picture actors and
actresses which I have seen. It is more than
this. It is a fast, amusing, light-hearted and
agreeable comedy in pictures. ♦ * *
Butler. O. — The Opera House here has
been sold to O. A. Faust by W. W. Eisen-
bach.
Waynesburg, O. — Thomas Battista has dis-
posed of the Lincoln to D. W. Dewel.
"The Little Irish Girl"
Warner Bros. — Warners
AMERICAN—* * * In spite of a capable
enough cast, I found "The Little Irish Girl"
only mediocre. There's too much attempt at
cheap "comedy relief." I hope the lovely Do-
lores Costello comes into her own in her
next picture. * • *
DAILY NEWS—* * » The cast is good.
Dolores Costello is beautiful and does well
with her role, and I never hope to see a
more villainous villain than Mathew Betz.
Lee Moran is the gag man of the piece and
does his stuff, which includes getting on a jag
in a hotel cellar, with some mirth-provoking
ability. * » »
EVENING JOURNAL— » * * Lee Moran
((4k
0
II
ill
'"
is I
fiili
I sot
to:
is the comedy relief and gets drunkj.j
live, pretending to be deaf, heigM(
mystery, and everyone doublecrossei-i
else so consistenly that one leaves tl^
almost suspecting oneself. * ♦ ♦ ;
EVENING WORLD—* * * It g
thing of "Turn To the Right" and n
of "Cheating Cheaters" and a hostel
crook plays, but also a redeeming |
novelty and surprise. * * * ,;,
HERALD-TRIBUNE—* * * Mi^
looking beautiful but ineffably sa4
lady crook who reforms when sin
love with an innocent youtt
Johnnie. * ♦ ♦
MORNING TELEGRAPH—*
are several interesting twists to the
not until the last few minutes befor<
out does one realize just what the
Up # * *
POST—* * * The plot finally b§§."
thick with thwarted crime that it ;
give up the struggle along toward i kji
and just watch Miss Costello. Th^H
alone is worth the price of admissioi
SUN—* * * The lovely Dolon
fected a look whereby she peers
from heavy half closed lids. It
at first, but she overdoes it. * * *
TELEGRAM—* * * Its chief
tention is the fact that the lovely
tello is in the title role. This gift
of the gods and Maurice Costello
with such an abundance of talent
that it seems inevitable within a
she must soar among the great on
Olympus. » * *
TIMES— * * * Notwithstandin,
continuity and the frequent interlui
getic comedy, "The Little Irish
present film feature at Warners', owili
presence of Dolores Costello, is quits
entertainment. * * *
WORLD—* * * "The Little Irij
seems actually worth while at such '
its featured actress (Dolores Costelk
through it. It is not a good motior
play, but it premises you a view of
markable young woman whose a]
strikes such an amazing similarity t<
I'^lsie Ferguson. * * *
f
"Money Talks"
Metro-Goldwyn-Mayer
Capitol
AMERICAN — * * * Perhaps
Talks" was meant for farce. If sOf
loped away from the original purp(
original story and characters, as far f
guess them, should have resulted ii
entertaining picture. "Money Talkal jJi
more a series of laughable incideali
developed plot. * * * J
EVENING JOURNAL—* ♦ * 'S
keep a good man quiet about it
"Money Talks," ♦ ♦ * Owen Moi
verses about high finance for an
fifty-six minutes without repeatinf
once. ♦ * *
EVENING WORLD—* * * Has
ments of diversion, but it depends
on wise-cracking titles by Joe Farnha
as far as I was concerned, failed
effectively, although gaining a
amount of laughter from the Capitol
GRAPHIC—* * * Archie Mayo
this picture, but one comes to the (
after viewing it, that Mr. Mayo dec
it have its own way and choose for
direction in which it would go. *
HERALD-TRIBUNE—* * «
seemed rather vague and we felt tha
have missed some of it, for evei
oughtn't to be so confused. • * ♦
MORNING TELEGRAPH—*
way of characterization, "Money
very well done, for Moore, Miss W
Bert Roach bring a real flavor to t
Moore, particularly, is excellent as
but penniless advertising man, and
inine star, as well as displaying b
charm and beauty, is very appeal!
loyal young wife. * * *
I OFFICER 44
1 IS AN
lARRESTIN' F(
■-ill
is
Hi
.0.,
fny<
jiMay 14, 1926
THE
i^^
DAILY
35
^It
■ ' Strictly tenth-rate film niat-
hduld be exhibited on Broadway
of those big movie mysteries.
M.;\VS— * * * "Money Talks"
iwcr sort of cold. And yet the
inny enough and Mr. Moore and
the cast (lo their stuff with skill,
s tlie story. * * »
* * Possibly there have been
'Her and more obnoxious farces
r but this film ranks well up near
the list. It will probably prove
oiisly popular. * * *
A ,\I — * * * There is plenty of
1 niaterial in these effervescent be-
1 11 usly handled and developed, and
■wo reels the picture runs along
Thereafter Archie Mayo, the
-idetracked his train of thought
icy run ponderously to thoughts
-» *
* This picture contains more
any production screened at the
I many moons, and therefore, as an
, lit, it falls decidedly flat. * * *
1 * * The movies are cautious
li ir types of production. They
ii -, advisedly, the term farce.
ilk^," however, is certainly farce
lair farce at that. * * *
; Wilderness Woman"
rst National — Strand
|j:AN — * * * He's a splendid actor,
skered Conklin, and among the
le of comedians. The man in the
J .light shout at the wilderness wo-
I pected boxing process. A close-up
Conklin laughing struck me as
mny. * * *
VEWS — * * * There are sequences
tli.it would wreck a wax figure by
up into smiles. Conklin is not the
, although he is the most memorable
Aileen Pringle and Lowell Sher-
n all 'round fine cast help mightily
the best hour and a quarter enter-
ic could possibly find. ♦ * *
JG JOURNAL—* * * Wild as a
a telephone booth, Aileen Pringle
•nt work, and the entire picture is
ly, well acted and directed. Conk-
r his comedy with a sympathetic pa-
his bewilderment at the idea of a
ng under water, is gorgeous. * ♦ ♦
iG WORLD—* * * Howard Hig-
i and did well by the piece and by
i. You are sure to enjoy Aileen
1 Lowell Sherman in comedy. The
m is carried out by capable panto-
rdly a subtitle is necessary in the
t of the story. It will prove lively
ng comedy for any one. * * •
IC — * * * Don't miss seeing "The
Woman." It contains an hour and
)rth of laughs." * • *
NG TELEGRAPH—* * * A rather
ature, largely because Howard Hig-
-ector, saw fit to handle its comedy
with a light hand. Because of this
ing salvos of guffaws from your
who goes to his favorite theatre
relaxation and amusement. * * *
* * * On the whole. Miss Pringle
; — and amusing. Mr. Conklin, of
always excellent. Lowell Sherman
cs his bit to make everybody happy,
result is that "The Wilderness
s very good fun. * * *
^M — * * * Every certified check
is here employed, the handling of
dinner, the cockeyed costumes of
, the exaggerated amazement at a
t under water and the size of the
Building. But the audience liked
ghed at very obvious things. * * *
— * * * This is a decidedly clever
1 agreeable disapointment consider-
e title leads one to suppose that it is
; of the wide open spaces, with
aces. Aileen Pringle gives a capi-
lance as Juneau.
) — » « » But, actually, I doubt if
n picture nowadays in which that
;d Chester Conklin appears is to be
without at least one shameless cheer.
figure of true low comic merit. He
mouth and laughs at passing events
he quaint blankness of an imbecile
•ionable as the compliment, on its
appear, this little gesture seems to
me of the outstanding achievements
•ent cinema. * * *
* * It boasts of two or three
equences and is, by all odds, the
week's crop of cinemas. * • *
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaicneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 4Sth St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Oui-of-Town
"The Grand Duchess and the Waiter"
Paramount — Egyptian, Indianapolis
STAR — ♦ ♦ « Jienjou has made many
comedies of a high order, but never before
has he made such a deliglitfully entertaining
film as this. ♦ * *
"Irene"— First Nat'l
Stillman, Cleveland
PLAIN DEALER—' * * It appears the
producers have concluded that it one point
fails to score there are a dozen others whicli
will, and so you'll probably like "Irene."
* * *
Capitol, Montreal
GAZETTE — * * * the many opportunities
for mimicry which are given Miss (Colleen)
Moore should gain her new admirers and
strengthen her hold on the old. » ♦ ♦
"The Keeper of the Bees"— F. B. O.
Parkway, Baltimore
SUN — * * * as pictures go, there is nothing
the matter with it at all. It is more than
a little mysterious in tlie unfolding of its
story. ♦ • *
"Kiki"— First Nat'l
Metro, Boston
GLOBE — * * * Norma Tahnadge gives a
splendid characterization in "Kiki." ♦ * »
although at times she seems to forget she
is Kiki, and remember that she is the dig-
nified Norma, who has made her fame in
roles far less roguish than Kiki. * » *
HERALD—* * * It is a deft, and often
quite amusing light comedy. This is due,
principally, to the newly discovered comedic
talents of Miss Norma Talmadge, and to the
excellence of Mr. Brown's direction. ♦ * ♦
TRAVELER—* * * No attempt was made
to get any Parisian atinosphere into the pic-
ture. Clarence Brown, the director, con-
centrated his attention on making the thing
entertaining. The sub-titles are good
American wisecracks. ♦ ♦ *
Adams, Detroit
FREE PRESS—* * * Miss Talnvadge. as
"Kiki," who is always ready for a fight
or a frolic, reveals herself as a comedienne
of. the first water. * ♦ *
Eastman, Rochester
JOURNAL — * * * It is a picture that
will please Miss Talmadge's admirers, and
will win her inany others. If you want to
laugh, don't miss it. • * •
St. Francis, San Francisco
C',\LL AND POST — * * * All doubts en-
tertained by Talmadge fans as to Queen Nor-
nia's ability to do justice to the almost slap-
stick comedy role are dispelled early in the
picture. ♦ ♦ *
CHRONICLE — * * * Miss Talmadge is
more at home in the womanly elements of
Kiki, than in the impish episodes that fill
the picture with laughs. * * »
DAILY NEWS — * * * the- farckal situa-
tions of the original have been elaborated
upon in every particular and the gag imen
keiit busy developing new comedy situations.
* * »
EXAMINER — * * * Norma. TalmadgpeJis
now a comedienne. First, of allji she ,'« U
actress. Yet it was only Kiki's serious mo-
ments that didn't always convince. * * ♦
HERALD—* * * Norma Talmadge is
funny in the title role, and at times wist-
fully appealing. In a few hoydenish scenes
she lapses into almost slapstick comedy.
"Let's Get Married" — Paramount
Scollay Square, Boston
GLOBE—* * * Richard Dix' comedy
film * * * is very funny. It shows the
star in a series of highly ludicrous situa-
tions and also gives Lois Wilson capital op-
portunities to aid in producing the merri-
ment. ♦ * *
POST—* * * It's one of tliose things
known as a sure fire hit, demanding the
tune of tumultous applause. Lois Wilson is
seen to advantage in the featured role. * * *
Allen, Cleveland
NEWS—* * * To me about the only
disappointing thing in "Let's Get Married"
is the lamentably brief role assigned to
Edna May Oliver, who is a natural comed
ienne and one of the funniest women on the
screen. * * *
PLAIN DEALER—* * * Richard Dix,
the picture's hero, takes a running broad
jump into the lap of genuine success with
this film. He is breezy, occasionally to the
point of wise-cracking, but is never offen-
sive. He curbs his smart qualities at just
the proper moment. * • *
TIMES—* * * Richard Dix's latest star-
ring vehicle "Let's Get Married," is a re-
markably funny comedy-drama and the star
is exceedingly clever. * * *
"Lord Jim"— Paramount
Hillstreet, Los Angeles
EXAMINER—* * * The study of the
man who tries to live down a spasnrodic act
of cowardice is effectively and even subtly
told under Victor Fleming's direction. * • *
"Oh, What a Nurse"— Warners
Orpheum, Chicago
AMERICAN—* * * You've seen Syd
(Chaplin) before, and he's just about the
same in this as always. There is one
screaliringly hilarious episode, where, as a
nurse, he examines a patient and gives the
man a dose of medicine. He pounds him
with a hammer and the spoon he uses is
red hot. You can imagine the results. ♦ » *
JOURNAL—* * * "Oh, What a Nurse!"
is decidediv a knock-down and drag-out fun-
ny picture. It is somewhat low-brow and
faintly lavender in hue, but it is funny.
* » *
POST — * * • Slapstick rules the picture,
with tumbles and fights and other lively
happenings. There is a fair amount of sus-
pense in the plot itself but the incidental
happenings provide most of the humor. * ♦ •
The Power God
Is Mighty
"The Sea Beast"— Warners
Opera House, Cincinnati
ENQUIRER-* * * work done by Barry-
more is of the quality that is a credit to
the family name and to the member of the
family whose reputation for giving convincing
portrayals has not been won by any subter-
fuge. ♦ * *
Strand, Detroit
FREE PRESS—* * * The picture is one
of thrills and swift action, relieved by as
pretty a romance as the screen has given
us in weeks. * * *
Rialto, Washington
HERALD — * * * The greatest acting that
John Barryniore ever has done for the screen
is in "The Sea Beast." * * *
STAR — * * * Barrymore's characteriza-
is masterful, powerful, as every one expects.
.\s Ahab, the maniacal lover, he interprets
for the screen one of its greatest bits — a
thing so alive, so vivid, so fascinatingly
colorful that its greatness is all-embracing.
"Skinner's Dress Suit" — Universal
Metro, Los Angeles
EXAMINER—* * * This is a real com-
edy that "gags" only at rare intervals and
very mildly. * * *
EXPRESS — * * * Reginald Denny and
Laura La Plante are ingeniously wholesome
as Skinner and his wife. ♦ ♦ *
HERALD — * * * At times it attains a
high degree of low comedy. But for the
most part it is a swagger sort of an affair.
* * *
RECORD—* * * It is another Denny-La
Plante-Seitc wow ] * * ♦
TIMES — * » ♦ Delightful comedy is
Skinner's Dress Suit," * ♦ * comedy that
sugar-coats the old power-of-suggestion stuff.
"The Skyrocket"— Assoc. Exhibitors
Metro, Washington
HERALD — * * * Miss Joyce reveals real
talent in this first screen venture and photo-
graphs worclerfully well. * * *
STAR—* * * The greatest charm of "The
Skyrocket," aside from Peggy's novelty pro-
file and attractive personality, lies in the in-
teresting scenery around Hollywood. In
fact, were it not for Peggy and the scenery,
the production could never justify its mak-
ing. * * *
TIMES — * * * Miss Joyce, I am afraid,
rates .:nly fair in the screen school. As for
beauty — well, the screen is a great little
jester. At times. Miss Joyce looks simply
beautiful. Again, and just as often, she ap-
pears terribly homely. * ♦ ♦
K
0
K
0
0
K
0
K
READ IT
HORIZOi^TALo^ VEKTICAL
IT MEANS
im msi
THE M/K FLEISCHER *OUT OF THE
1NKWELL"CART00N CREATIONS/
VmCU AMUSE MILLIONS/
ANY
WHERE
O.j'*'.^*
<*«»«.^..*..9.^..«..*..#..*„»..4
IVIRY
^BflAadetiM
Insure Your Screen
ITie big box-offic
medicine show!
FRANK
LLOYD
pi-esents
By Jules Furthman, with
Mary Astor, James Kirkwood, Betty Compson
George F. Marion, Mary Carr, George Cooper. Directed by Frank Lloyd
A littt notional Picture
iTHE
brAdstreet
r FILHDOM
^jf.-
.^Cv.'J
js^^recocmized
Authority
:XXVI No. 39
Sunday, May 16, 1926
Price 25 Cents
11
A on the famous
. urtoons by
[,,OKGE McMANUS
With
NOOKUMS"
1 IILYNE CLAIR
If n DOOLEY
^M over Snoohmis
Yes Sir I He^s Some Box Office Baby
The Cutest Little Fellow That Ever Sucked a Thumhf
'"'ii
ilHAT a bunch of loveRl
j ness, this dimpled, bright-
eyed Snookums! How they'll'
rave over his pudgy hands and
feet and his golden mischie-
vous smile. And what com-
edies ! Humming with action
—brimming with wholesome
fun! The difficulties of newly-
weds and their brand-new
baby, with a beautiful mother
and a very funny daddy. Tied
up to a million dollars worth_
of free advertising — Georg<
McManus' immortal newspi
per cartoons, read by million;
n/» r-r-t|
c- _r.eii
2 Reels Each
c 'i
ERNT BROS. COMEDIES
RELEASED BY UNIVERSAL-
Mtji
lilSi
E
Directed by
RUPERT JULIAN
Director of "THREE FACES EASf/iPHANTOM
OF THE OPERA" ^W//i^"MERRY CO-ROUND"
Featuring
VERA REYNOLDS
CECIL B.DeMILLES LATEST'FIND"
and
H. B.WARNER
who created a furore w/^/^ stage play
CECIL B.DEMILLE/)r^/^«// ^^
A RUPERT JULIAN PRODUCTION
VERA REYNOLDS
H.B.WARN ER
RAYMOND HATFON
ROCKCtlFFE FELLOWES
JACK MULHALL
VIRGINiA PEARSON
^y4daf>led bu Beulah Mane Dix
FROM THE PL/\Y BY
MAX MARGIN
as produced bu CroibuCawe
130 Wesl 46th Street
New York. N. Y.
^ RELEASED BY
PRDDUCEKS DISTRIBUTING CGKPORATIC
F. C. MUNROE. Pr.iid.nl RAYMOND PAWLEY. Vic.-I>r..id.n. .nd Tle..u«r JOHN C. FLINN. Vi«.Pr«id.nt .nd Cr.r.l M.t..8< ,
iTHE
iff biUdstreet
FILHDOM
7i^<?RE(0CMIZED
Authority
Sunday, May 16, 1926
Price 25 Cents
Booking Plan
(; Exhibitors, Representing 91
3;es and Three Circuits, Pledge
Their Endorsement
• inapolis — Frank Rembusch on
urn here from the meeting of
1 Illinois exhibitors, held at the
1111 Lincoln hotel, Springfield,
lis Associated Cinema booking
|ad been endorsed and that, in a
Joseph Seider stated the plan
1h' submitted to the executive
0 of the M. P. T. O. A., at
Angeles convention.
t\ owners, representing 91 the-
■11(1 3 circuits, attended the con-
1, Bookings and play dates
I ill for considerable discussion.
Bebe Daniels Recovering
Daniels has left the Harbor
I il in Central Park. Her de-
r for the Coast to make "The
.: Flirt," will be delayed for
euks.
I. Munroe Back From Coast
Munroe and the home office
attending the P. D. C. conven-
1 Los Angeles returned yester-
1^1 Dane Renews Contract
Angeles — M.-G.-M. has re-
Karl Dane's contract. He is
ippearing in "The Red Mill,"
Marion Davies.
3mas and Newman En Route
Angeles — Richard and Mrs.
as, accompanied by Mike New-
here Saturday to arrange a re-
fer "Husbands Preferred," just
eted.
Reisner to Direct Jessel
Angeles — Church Reisner will
George Jessel in "Private Izzy
ly" for Warners.
rthur Remains with Educ'l
Angeles — Johnny Arthur has
signed by Educational for an-
year.
Features Reviewed
Page
e Greater Glory
First National 11
chelor Brides
Prod. Dist. Corp 11
rly to Wed
Pox 11
iney Talks
\^etro-Goldwyn-Mayer 11
ort Subjects 12
In Today's Issue
t'XHIBITORS will find considerable by way of suggestion
JL^ in critical reviews of big town presentations. On page 4.
One of the real developments in the industry is the story
of the Central Casting Bureau of Hollywood. It is worth read-
ing. On page 5.
An authoritative report on trade conditions in Australia is
one of the features of "The World's Markets" department. On
page 6.
Economy in operation but gfreater efficiciency in service is
the purpose of several new developments in the equipment field.
"Theater Equipment and Management" will be found on page 8.
International Cast
Morris Gest Sails for Europe to Se-
lect Players for Production of
"Darling of the Gods"
Morris Gest sailed on the Majestic
today, bound for Moscow, where he
will hold conferences relative to his
theatrical and picture interests, meet-
ings with Stanislavsky, Max Rein-
hardt, Gabriel d'Annunzio and Max-
im Gorky, having been scheduled.
One of the important details of
Ge.=t's trip to Europe, will be to
gather a cast of international celebri-
ties for his first film for LTnited Art-
ists, "The Darling of the Gods."
Tyron Contract Abrogated
Los Angeles — Glenn Tj^ron's con-
tract with Hal Roach has been can-
celed by mutual consent.
68 Films Banned
During 1925 by Australian Censors
— 1,763 Pictures Imported Last
Year — 1,555 American
Sydney — The report of the Com-
monwealth Censorship Board for
1925 shows that Australia depends
essentially on the United States for
films. During the year, 1,763 pic-
tures were imported, of which 1,555
were labelled: "Made in the U. S. A."
Great Britain contributed 146, and all
other countries combined, 62. The
footage totals 5.572, 932 ft., and with
extra prints, 24,021,708 ft. To this
latter sum must be added 2,000,000 ft.
for repeat orders, in addition to extra
prints. These repeat orders are not
recorded by the censors. The valu-
(Cofttiniied on Page 3)
B. B
<»
Building Better Business
It is a serious qtiestion if exhibitors are putting to ftill advan-
tage the many opportunities at their fingers' tips to increase re-
ceipts. As business men, progressive theater owners" are alwavs
devising ways and means of increasinsr their patronage, for it is in
this way that their margin of profits becomes greater.
There are certain holidav periods or seasons or occasions
which, as business builders, exhibitors are not getting behind with
sufficient energy. Experienced theater operators are prone to
admit that certain weeks hive what might be called a psychology
of their own. These periods should be given the attention they
deserve. Here is an extensive field which exhibitors generally
are not plugging.
Gauging Values
The live exhibitor should know — and if he doesn't he is now
being advised — that when a holiday approaches his community is
(Continued on Page 3)
Permanent Custody
Arrow Receivers Are Given Full Jur-
isdiction After Hearing on
Finances
The receivershhip for the Arrow
Pictures Corp. was made permanent
yesterday afterncon, following a hear-
ing before Judge Thatcher in the
U. S. Court. The hearing lasted
about an hour, during which receivers
of the corporation, headed by Tracey
Jennings, presented a report on the
(Continued on Page 2)
Bernie Starts School
A jazz instrument school has been
Uarted by Ben Bernie and the Wood-
ber School of Music.
Steffes Arrives in New York
Al Steffes arrived in New York
yesterdair as one of the vanguard of
the continuing committee of the M.
P. T. O. A., which meets Monday,
with representatives of the Hays of-
fice to discuss changes made in the
I niform contract.
"The Door Mat" Cast
Los Angeles — The cast for War-
ners' "The Door Mat" includes Wil-
lard Louis, Irene Rich, Helene Chad-
wick, John Patrick, Jane Winton,
Virginia Lee Corbin and Harold
Goodwin. James Flood is directing.
Through with M.-G.-M.
Los Angeles — It is understood
Mauritz Stilier's contract with M.-G.-
M. will not be renewed.
Denver, New Publix District
Denver — A. H. Vincent has been
placed in charge of bookings _ in
this district for Publix. The division
IS a new one.
Fox Ready in Fall
St. Louis — The 5,000-seat house
for Fox will be ready next Fall.
Five Years From Now
By JOE BRANDT
President, Columbia Pictures, Corp.
Any kind of a prophecy would, in
my estimation, be a wild guess, but
if mv humble opinion means any-
thing, I think that five years hence
will find the motion picture indus-
try divided into three groups.
One group — a mammoth corpora-
tion owning or controlling the ma-
jority of the first-run houses in key
centers.
Group two — a consolidation of the
(Continued on Page 3)
im
THE
-^^
DAILY
Sunday, May isfl
Vil.XXXVINo.39 Sunday, May IS, 1926 PrJce2S Cents
JOHN W. ALICOATE
Publisher
Copynglit 1926, Wid's Films and Film Folks.
Inc. I'ublislied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. \V. Alicoatc, Treasurer, Maurice D. Kann,
Editor; DonaldAI. Mersereau, Business and
Advertising Manager ; Ralph Wilk, Travel-
ing Representative. Entered as second-class
v.natter May 21, 1918. at the postotlice at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater Nesv York, $10.00 one
-ear; 6 months. $5.00; 3 months, $3.00. For-
eign. $15.00. Subscribers should remit with
order. Address all communications to THE
?ILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794. London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema
tographie Francaise, S, Rue Saulnier.
Permanent Custody
(Continued from Page 1)
financial condition of the business.
The statement follows:
Assets at Book Value
Cash $ 861.97
Accts. and Notes Receivable 810,222.37
Pictures (Book Value) 449,818.88
Accessories 91,046.58
Furniture & Fixtures 3,067.77
Capital Stock-Progress St. Louis 5,000.00
Total $1,360,017.57
Liabilities at Book Figures
(Subject to Proof and Legal Ascertainment
of Liens)
Gen, Accts. and Notes $ 94,155.57
Royalties Due Producers 25,502.23
Customers Deposits on Unfilled
orders 75,403.96
Laboratory Accts. & Notes 68,748.98
Accessory Accts. & Notes 35,164.95
Financiers' Accts. & Notes .... 439,132.93
Royalties to Producers, contin-
gent on Collection of Accts.
Receivable 395,962.28
Less : Accured Commission Due
Arrow 304,489.70
Net Contingent Liability to Pro-
ducers 91,472.58
Theater Changes
A
Toledo, O. — The Ross, closed for some
time, has reopened under the new manage-
ment of J. H. Waterbury and T. M. Boggs.
Jewell, la. — The Strand has been pur-
chased by John R. Foresman from Stanley
G. Fuller.
Financial
Yesterday was an exceptionally quiet day
as far as film issues were concerned. With
the exception of Stanley all stocks practically
remained in a stationary position. Stanley
rose iVi points to 58. Famous common as
usual led in the trading, 5,300 shares chang-
ing hands.
In the general market trading continued
dull and price movem'ents were irregular, with
the main trend downward.
Total $829,581.20
Quotations
High
Low
Close Sales
•Balaban & Katz
68
Eastman Kodak ..llOJi
110
llOJ^
600
Famous Players . 1235^
122^
122% 5,300
*Fam. Play. Pfd. . ..
122
*Film Inspection . . .
4}^ .
First Nat'l Pfd. ...100
98
98
inn
Fox Film "A" . . . 64J4
64 K
6454
100
*Fox Theaters "A" . .
64
*Intern'l Projector
12
Loew's, Inc 37
3654
361^ 1,100
•Metro-Gold. Pfd. ..
23
Pathe Exch. "A" . 49
49
49
inn
tParamount B'way 97
96^
97
26
*Roxy Units
27
*Roxy Com
8
*Skouras Bros
49
**Stan. Co. of Am. 68
S7'A
58
*Trans-Lux Screen
7Vi .
*Univer. Pict
33
♦Univer. Pict. Pfd. ..
91% .
'Warner Pict. "A" . .
14
•Warner Bros
45}^ .
* Last prices quoted
*• Philadelphia Market
t Bond Market
Cummings Completes "Pigs"
Los Angeles — "Pigs" has been com-
pleted by Irving Cummings.
When you think of ,
INSURANCE;
you are thinking of
S T C B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Midnight Premiere for "His People"
Berlin — A midnight premiere for
"His People," starring Rudolph
Schildkraut, was given at the Capitol
at which time the total receipts were
Lurned over to the peu'^ion fund of
the German Actors' Assoc.
Walnut, la. — The Lyric is now owned by
H. G. Schmidt, who bought the theater from
J. R. Jolley.
For House Musical Ditet
Boris Moros, now playii
Publix circuit with Gypsy Fi
reported as slated to become
director of a Broadway housi
:!
Warren Doane Recover
Los Angeles — Warren Doa
eral manager of Roach stud
recovered from a recent injur
back at his office.
Alton, la. — John J. Homati is operating
the local theater which was formerly man-
aged by the Legion.
Defiance, O. — J. A. McLeod has bought
the Elite from Bess Smythe.
Manley, la. — Sabolik & Pinto have sold
the Rex to the Iowa Theater Co.
Palmer, Neb. — Ralph Miller has bought
the Opera House here from Ralph Mason.
Cordova, Neb. F. V. Shelley has bought
the Star from L. C. Carson.
Chesterfield Sells Territory
The Mid-West Film Co., of Indi-
anapolis, have acquired rights to the
Fearless d';g series from Chesterfield.
Elliot Prod., of Minneapolis and In-
Gependent Film Coio., of Kansas Citv,
iiave closed for the same series.
Canton, S. D. — Verne Kennedy sold the
Opera House to William Lowell.
Beacon, N. Y.— The B. J. M. Amuse.
Corp. will soon start extensive improvements
and enlargement of the Paragon.
Hamilton, O. — The Jewel has closed per-
manently. The structure will be razed to
make way for a commercral enterprise.
Middlefield, O. — George Shetler is now
operating the Opera House, which has been
closed all winter.
"Toto" Now "The Gay Deceiver"
Los Angeles — John Stahl's produc-
tion for M.-G.-M. will be titled "The
Gay Deceiver" and not "Toto."
To Reorganize Chadwick Units
Reorganization of the Chadwick
sales and publicitj' departments will
be effected this week, I. E. Chadwick
said yesterday.
Endorse Judge H. T. Palmer
Columbus — The Board of Trustees
of the M. P. T. O., of Ohio, has un-
qualifiedly endorsed the candidacy of
Judge H. T. Palmer for state senator
Carolyn Doran, Rochester Critic
Rochester — The combined Herald-
Democrat-Chronicle has retained Ca-
lolyn Ruth Doran as photoplay editor.
Magrill Signs with Universal
Los Angeles — George Magrill has
signed a five year contract with Uni-
versal.
Cleveland — Vaudeville has been made a
part of the policy at the Wade Park Or-
pheum.
Centerville, la. — Leo Moore has bought
the Orpheum, from J. A. Fogerty.
Glenwood City, Wis. — H. L. Boch has
sold the Opera House to H. H. Gleason.
Coon Rapids, la. — Williams & Allen have
sold the Opera House to Ray Churchill.
Conrad, la. — The Strand will be reopened
by N. L. Lamb.
Franklin Denies Sanders Report
Harold B. Franklin yesterday said
that there is no truth to the report
that Earl Sanders will no longer book
acts for Publix.
I F I T'a
GCWNS OR UNIFORMS
LEARN TO SAY
BROOKS'
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT
TUES. r/E./
MAY ie<t
Auiccdsilg thereafter
VERA REYNOLDS
H.B. WARNER^
RAYMOND HATTON
JOHNCFLINNT
presents
HUGO aiESENFELD'S
DUO-PILEMlEPcE
P.UPEiU' JULIAN'S production
SILENCE
EMOTIONAL MELODRAMA wJbh, _
QAll New YorK will huqh 1 ^. ......
%PRINCE oF PILSEN
FILM OPERETTA w/iA ANITA STEWARTt^GEORGE SIDNEY^.H.SEBASTlANprorf«ci;o/u
Riesenre/ds Musical Direction • released Ay producers distributino corp.
!'■
W
Ik;
it.'
»•»•••••••»•••••■
li:
A SURE CURE FC
CRIME—
"OFFICER 444"f
Longest Throw in the Ci!
SIMPLEX PROJECTION ROM:
Comfort and Quality
Reasonable Rates
220 W. 42nd Street
Phone Wisconsin 3770-1 Roonl
Screenings At Any HouriF
Specify
Raw Stock for QUALITYl|
Sole Distributors:
FISH-SCHURMAN COH:
45 West 4Sth Street
N. Y. Bryant 7243
When tn Ho/Iyivooc
stop at
THE NEW HOTEL RE(
Enjery room nvith Bath and Ri^
A beautifully appointed model
priced hotel.
In the heart of Holhiuood
6162 HOLLYWOOD BL^
Phone: Holly. 0487 I <
lasn
nrEARBOOK
1Q26
For the past eight
years the universally
recognized reference
book of the motion
picture industry.
DAILY
Years From Now
Continued from Page 1)
f interests of at least four
jger companies into one big
fiich would effect a tremen-
ing in studio and overhead
ent, and control of the actor
three — a greater number of
:nt tirst-run theaters through-
ountry and a larger percen-
Tsonally owned theaters not
control of the big theater
)n I refer to.
jnsolidation of the present
nt producers and distribu-
one distributing and pro-
ganization affiliated in some
. the group of independent
referred to immediately
d R. Sheehan and A. L.
will discuss "Five Years
IV," in Monday's issue.
Films Banned
Continued from Page 1)
:he 26,446,837 ft. is listed at
or at the present rate
in U. S. currency,
bjects are included in the
ported, including features,
topical films, educational,
and those of a commercial
Less than half of the im-
3 were features, 721 of this
ng been brought in, divided
s: 674 from the U. S., 25 from
itain, and 22 from all other
nsors passed 1,324 films, or-
ninations in 371 and rejected
those rejected were features.
||:tion of eight was appealed,
censors' decision upheld in
The eighth was granted a
fter reconstruction. Under
Tt duty, £130,895 was col-
Fhe duty is IJ^d. per ft. on
Jritish films, which pay Id.
nsors inspect all advertising
■ought into the country. In
3rt, it was stated that press-
jse the most trouble. There
a marked improvement in
^rtising in Australia, accord-
e report.
B* ]B<
cresting analysis of trade con-
a Australia is published on
his issue.
pgene Wilson Through
Tmogene Robertson, or
^ ilson as she is known in
lias severed connections
■ reenbaum Film Co. She
:;1 pictures for Phoebus.
son Making Fight Series
' — Harry Parkinson, who of
confined production to the
)ject field, is at work on a
"Romance of the Ring,"
Phil Scott, British boxer.
izzi Back from Trip
Spizzi is back in New York
isiness trip to Pittsburgh and
(.Continued from Page 1)
thinking in holiday terms. The mood or spirit of the occasion is
there. It can't miss. This may not be strictly true insofar as all
holidays are concerned, but in the majority of instances, it is.
Taking cognizance of the opportunities is one group at least.
At the moment, the program of the Publix Theater Managers
Training School is devoted to patronage building. A visit to
the class during the week proved highly interesting. The subject
is being gone over thoroughly from all angles. An interesting
l^hase ol it was explained by John F. Barry, director of the school.
iJecause it has a practical value to theater owners everywhere,
the highlights are now being passed along.
Ihat Holiday Spirit
The public looks to the theater lor some recognition of local
holidays or occasional celebrations. When the public enters the
theater it enters in a holiday mood. That's vitally important.
Where else can they better live the spirit of the holiday.'' Then
fostering this spirit becomes an important factor in the develop-
ment ot the theater as an institution.
Exhibitors are urged to be timely. If they don't, they con-
tinually overlook possibilities that mean money. Many theater
owners realize the number of special occasions on or during which
they can build up appropriate numbers in their programs. Many
more don't.
The Range Is Large
How many have thought of celebrating anniversaries of im-
portant events in their own city's history? Perhaps it is the an-
niversary of the city's charter. Perhaps it is the birthday of the
completion of some imposing municipal structure. The oppor-
tunities are there.
How about the theater's own anniversary? Then there is
New Year's Day, Lincoln's Birthday, Valentine's Day, Wash-
ington's Birthday, Lee's Birthday, St. Patrick's Day, Garden
Week, Easter Week, Mother's Day, National Music Week, Flag
Day, Better Homes Week, May Day, Memorial Day, Father's
Day, Boys' Week, Independence Day, Columbus Day, National
Book Week, Navy Day, Labor Day, Election Day, Armistice Day,
Halloween, Thanksgiving Day, Christmas, Old Home Week.
Besides there are occasions or celebrations which are more
or less limited to certain localities such as County Fair Week and
Patriot's Day.
Seasonal Press Sheets
And so Barry and his fast-stepping bunch are delving into
patronage building. The students are preparing what might well
be dubbed holiday or seasonal press sheets. The data will in-
clude information on the holiday-historical significance and data
of that nature. Then decorative effects, light and color schemes,
flower and symbol decorations, music in the spirit of the holi-
day, editorial comment for the theater program, stage and solo
novelties, slogans and decorative effects for advertising.
There are easily 38 special events throughout the year which
exhibitors might well prepare to observe. Some of these last one
day ; others a full week. The thing to do is to chart them and
then go after each sufficiently in advance of the actual date.
Those exhibitors who play these bets for all they are worth can
vouch for the results. It is the application of the knowledge that
counts.
KANN
The Week's Headlines
Monday
Jake Wells sells share in Wells, Wi'mer &
Vincent Co. to Wilmer and Vincent and
Keith-Alhee.
Will H. Hays calls special nieeting of ad-
visory committee on uniform contract for
May 17.
Wall Street Journal reports that Eastman
Kodak Co. is negotiating for controlling
interest in Pathe Cinema, Paris.
Tuesday
Keith Massachusetts Corp. organized in
Boston.
Reported merger, of accessory dealers prac-
tically completed.
Mid-Western members of M. P. T. O. A.
will seek to engage a national figure as
head of organization.
Forty new houses in 37 Eastern states an-
nounced during April.
Famous files exceptions to the rulings of
trial examiner in Federal Trade Commis-
sion case.
Two-tliirds of First National's production ac-
tivity will take place at Coast.
Wednesday
Oscar A. Price states P. A. Powers has not
resigned as chairman of Associated Ex-
hibitors directors.
Films of Byrd's fiight to North Pole en
route to Pathe from Spitzbergen.
Joseph M. Seider, in "Official Bulletin" of
M. P. T. O. A., describes uniform con-
tract situation as going from "bad to
worse."
Brooklyn exhibitors form Federated Theater
Owners to confer over building situa-
tion.
English theaters continue business despite
general strike.
John J. McKeon denies report Stanley will
Ijuy Roxy Theater.
Cleveland exhibitors in dispute with ex-
change over release dates and first runs.
Thursday
British general strike called oflf.
Fox reported to plan to produce in Germany.
P. D. C. to play "Silence" and "The Prince
of Pilsen" at Times Square Theater on
same bill.
M. P. Directors' Assoc, plan publicity cam-
paign for members.
Keith's Palace, Cleveland. will abandon
vaudeville ■ for straight pictures.
Federated Theater Owners plan to pool play
dates.
"Variety" estiunates 97 per cent of theaters
in country show pictures.
Friday
Coast fihu interests move to oust fake schools.
Consolidation of principal Melboure, Austral-
ia, and suburban exhibitors in Victoria tak-
ing shape.
West Coast Theaters seeking permission to
sell $1,250,000 in treasury stock.
Los Angeles "Examiner" says $4,500,000 is
involved in Hollywood tlieater construc-
tion.
Saturday
Judge Thatcher orders receivership of Arrow
Pictures Corp. made permanent.
Illinois Exhibitors pledge endorsement of
Rembuscli Booking Plan.
Morris Gest sails for Europe to choose players
for production, "Darling of the Gods."
Australian censors ban 68 films out of 1,763,
of which 1,555 are imported from the
United States.
Trade Paper Suspends
Munich— The "Sueddeutsche Film-
zeitnng" has suspended publication.
Berlin Subway Film
Berlin — Budcnsfilm has made a
short reel showing the Berlin subway
with its new branch and niiprove-
ir.iMits.
»,.♦«♦..♦..♦-.•..••.•"••••••♦•••••••••"
THERE'S NO
MYSTERY
ABOUT GOODWILL
THC
■e^m
DAILV
mmmmmm
Sunday, May \i
Developments in Presentations
Conducted by ARTHUR IV. EDDY
How B'Way Does It
Capitol
The Capitol offered a highly diversified and
entertaining program last week. Perhaps tlie
most attractive nuimber was the "Pirate's
Cave," artistically staged and with an un-
usually effective setting. The rear of the
stage was banked with what represented the
walls of a cave. Patent leather cloth was
draped over a framework and arranged in
natural irregularity to give the effect of jag-
ged rocks. Irridescent high lights playing
upon the black patent leather lent still fur-
ther realism. Scalloped fragments of the
patent leather and metal cloth hanging from
above represented stalactites, or limestone
formations, familiar to cave interiors. A sil-
ver oilcloth covered the high part above
the "rocks" and there were apertures through
which the dancers appeared. The ballet was
appropriately attired. Some of the girls in
tights of different colors and caps to match,
were the imps and others, in pirate cos-
tumes, were in pursuit of the chief imp,
played by Vlasta Maslova who won the au-
dience with her dance number. (6 minutes).
The Capitol music again won its share of
applause. The overture was a descriptive
number, "Wotan's Farewell," "Magic Fire
Music" and "Ride of the Walkyries" from
"The Walkyrie" by Richard Wagner. Dur-
ing the "Magic Fire "Music" the lighting
effect in the form of flame shoots played
upon the curtain and cathedral windows to
the sides of the stage. As the storm waned,
and the music toned to a cheery theme,
the same effect was used with clouds float-
ing across the curtain. (11 minutes).
"Paradise Isle," presented by Natural Color
Films, Inc., was a series of beautiful views
of the Isle of Bali. (8 minutes).
Doris Niles' number, "Balinese Warrior
Dance," was also attratively staged. The
background was alternating magenta and
green folds of metal cloth with irridescent
high lights playing effectively. A South Sea
native altar by way of a huge disc done
in gold and silver tinsel, occupied the cen-
ter of the stage and completed the setting
for Miss Niles' dance. She was attired in
the costume of native warrior. (3 minutes).
The Dixie Jubilee Singers again| con-
tributed their haunting Southern melodies.
They were dressed in typical plantation
clothes. The background was a garden fence
adorned with sunflowers. This stood out
in bold relief against a black background.
The Singers rendered two number. (7 min-
utes).
"Money Talks." an M.-G.-M. feature, (67
minutes) ; "Sweet Adeline," a Ko-Ko Song
Car-tune, presented by Red Seal Pictures
(5 minutes) and the organ solo completed
the program.
B 'way Presentations
Week of May 16
Capitol — "Lullaby" and "Mother
Dear," William Robyn, tenor, and
Celia Turrill, soprano. Owing to the
length of the feature, "Stella Dallas,"
there wiU be no prologue.
Rialto — Gilda Gray, Prince Lei
Leni and Twelve Royal Samoans in
prologue to "Aloma of the South
Seas."
Rivoli — "Grecian Urn," John Mur-
ray Anderson presentation; Roy
Sraeck, instrumental novelties; "Poor
Papa," Henry Murtagh, organist; De
Forest phonofilm on the "Radio
Franks," radio performes.
Strand — Mark Strand Frolic, writh
Emily Day, soprano; Mile. Klemova,
dancer, and ballet.
Warner's — Charleston lesson by
Lynne Faye; "Song of Songs," Mar-
guerite White, Soprano.
Kraft Devising "Boatman" Prologues
H. S. Kratt, of the Alf T. Wilton
oftice, is working with P. D. C. in
arranging prologues tor "The Volga
Boatman," ottering scenic, choral and
other musical suggestions. Off-stage
singing will be one of the features.
Lined up for the prologues are the
Volga Boys from lid Wynn's show,
the Kubak Russian Chorus and
Wania, Russian dancer. The presen-
tations will range in cost from $100
to $1,000.
Rivoli
As a plug for Famous Players stars, par-
ticularly Gilda Gray and "Aloma of the
South Seas," this week's John Murray An-
derson Unit, "Alice in Toyland" is great.
As entertainment, cost $2,000 or more week-
ly, not so good. The act has drawing
power, the idea unliimited possibilities, but
its treatement leaves the audience cold. Live
wire theater managers who are playing this
unit, in conjunction with the picture, are
advised to start right in on some high
powered exploitation, or book a "name act"
as well.
The unit features the graduates of the
studio school, the so-called junior stars,
augmented by a half dozen professionals who
save the day. It serves as a prologue to
their picture "Fascinating Youth." Special
lyrics and music are contributed by Ruby
Cowan; dances by Boris Petroof ; scenery
by Herman Rosse with Anderson as the
guiding genius.
A curtain, in one, with the faces and
names of Falm'ous stars, serves as an
opener, with Mary Dell, professional, (the
Alice who travels from Wonderland to
Movieland) telling the story in song. At
the dose the ciu-tain flies and shows an
interior of studio, with plenty of arcs and
props for atmosphere. The girls and boys
are brought on masked and costumed as
the stars and then again in street clothes
with appropriate patter. The Studio Or-
(Continued on Page 12)
Edvtrards Denies Publix Break
Gus Edwards yesterday denied any
break with Publix, pointing out that
his contract only called for three
presentations. He said that "Kids in
Kandyland" was entirely produced
by him with the assistance of John
Martin and Larry Lee.
Routing Follies Act
Philadelphia — Moran & Mack,
featured in the Greenwich Village
Follies, will open a picture house
tour at Fox's Philadelphia, June 7.
Other dates are being lined up.
Colony
Paul Leni, whom Universal brought to
this coimtry to devise presentations and sets
for its specials, makes a favorable impressioon
with his initial prologue for "Outside the
Law."
A soKrewhat weird atmosphere is created
through poimding home salient points of the
presentation by the effective use of lights
on the principals in the tale. The prologue,
known as "The Police Sergeant's Story,"
opens with a darkened stage except at one
side, where, at a desk, a police sergeant is
reminiscening with a reporter. Before the
actual story gets under way a spot is trained
on a convict who is the criminal in the
case. The officer relates how the man was
apprehended for the murder of a girl through
an unusual clue, the impression of his teeth
upon a silver dollar. To further illustrate
the narrative lights are thrown on the girl,
the officer in the warden's rooms, finally on
the electric chair,, which is being prepared
for the execution.
This tale finished, the police sergeant be-
gins another one with Chinatown as its
locale. A "Chinatown" sign makes its ap-
pearance and also an assortment of Chinese
lanterns. Against this background the Kam
Tai Chinese Troupe does a little juggling
•olely for the purpose of producing atmos-
phere. Shots of Chinatown are thrown
on a thin screen and afterwards the regular
curtain falls and "lOutside the Law" takes
up the tale.
Agency Bookings
Dow Booking Two More Houses
A. & B. Dow, have added two
houses to their route, making a total
of 30. They are the Stroud, Strouds-
burg, Pa., and the Park, Woonsocket,
R. L
Open at Baltimore May 24
Baltimore — Harry Jolson and Ray
Alvino's Banjo Band will open at
the Rivoli, May 24.
Acts for Chicago House
Chicago — National Theaters Corp.
has added presentations to the Strat-
ford's program.
Fred C. Curtis Returns
Fred C. Curtis is back from a busi-
ness trip to Virginia and West Vir-
ginia.
Ben David — Strand, Brooklyn, May 15,
Royal Accordion Orchestra; Rivoli, New
York, May 16, Tamara Utgoff Harp En-
semble.
George Dollini — Rivoli, New York, June,
Helen Rumsa and Olga Morosova, sopranos;
Romo Duo, character dancers; Tomosini &
Garnieri, tenor and baritone.
A. & B, Dow — Strand, Maiden, Mass.,
May 17, Josie Flynn's Banquet of Song and
Dance; Alexander Bros. & Evelyn; Burns &
Foran; United, Westerly, R. I., May 17,
"Going Straight," Dave Winnie & Dolly;
Cohen's Opera House, Newburgh, May 17,
Count Bernevice & Band; May 24, Roses
Midgets, George N. Brown & Co.; Globe,
Bethlehem, May 17, Six Anderson Sisters,
Grant & White and Aileen Bronson & Co •
Ten Eyck'j Broad, May 17, Tom Sennas'
Nifties.
V. E. B. Fuller — Joe Lopo's Chinese Band.
Alf T. Wilton — Metropolitan, Atlanta, May
17, Ned Wayburn's Dancing Venuses;
Strand, Brooklyn, May 29, Cantor Rosen-
blaatt, tenor
Charleston Revue for Publix
Boris Petroff is producing the
Charleston Revue for Publix, open-
ing at the Rivoli June IL
Loew — May 17: Dixie Jubilee
Singers, State Boston; Ten Eyck
Boyce & Evans, in "Dance Charms,"
Century, Baltimore; George Morton,
songs, dances and ukulele numbers,
and the Braminos, acrobats, Colonial,
Reading; Tappia & De Bonne,
dancers, Regent, Harrisburg; May
24: Five Locust Sisters, dances. Cen-
tury, Baltimore.
Stanley — May 17: Eddie Dowling,
musical comedy star, Stanley, Phi-
ladelphia; Browji & Sedano, dancing
team, Philadelphia; Tom Brown &
His Orchestra, Stanley, Atlantic
City; Allen White's Collegians, Em-
bassy, Baltimore; Rudy Wiedoft,
saxaphonist, Metropolitan, Washing-
ton; Joe Termini, banjoist, Stanley,
Camden; May 24: Fokins Ballet, 14
people, Stanley, Philadelphia; Ritz
Quartet, Stanley, Atlantic City; May
31: Correlli Sisters, musical act,
Stanley, Camden; Charles King, song
and dances, Stanley, Philadelphia.
Seeks Ideas AbroL
Jack Arthur, Presentations' dI^
For Famous in Canada, |^
Europe for Novelties '
Toronto — Jack Arthur, direct'
presentations tor Famous, is i'
rope, where he is to remain un
fall to gather new material for
lal prologues and novelties :
Hippodrome, Regent and other
ous houses in Canada.
Before leaving, Arthur an
several features tor Toronto th
He devised an original music
for the presentation of "La Bol
at the Regent, along with an
hide, "The Bohemians," depict!:
Parisian Latin Quarter in a s
and dancing episode, and the ov
from "The Chocolate Soldier,"
played by the Regent Sym
Orchestra. These features are :
with the presentation of "La Bol
for three weeks.
At the Hippodrome, Arthur ai
ed a novelty overture, "Fun
Music Shop," as the orchestra!
ture and also booked the Gilbert
son Syncopators for a special aj'
ance, further attraction being fr";
by the appearance of a Char^.'*
dancer.
n
lEi
Prologues in Englp
Head of Moss Empires Er
Development of Cine-Variet'
In Next Ten Years
London — England will not bat
to emulate America in the matti
presentations for a long time, e
in London, R. H. Gillespie 0
Moss Empires told the B. M
recently. He said that the de^jlj,
ment of this phase of entertain
is necessary 'las the public
something to relieve the moiiotO"
pictures." During the next decat
estimated, "the more comprehd ,.
development of cine-variety must
place." This development muj
gradual, he said, as "our natioi
will not allow us to be rushedi
Asked if his concern would pfi
a circuit playing cine-variety, Gill
replied that his company will
pace with developments. He po
out that his concern stands rea<
alter its houses, which were const
ed in inexpensive, pre-war time
meet any new type of entertain! ."■.
AMALGAMATED
VAUDEVILLE AGENC
Attractions for
Picture Theatres
H
.
Standard Vaudeville
Ait
1600 Broadway, New York Ci
Phone Penn. 3580
THE
•eStHk
DAILY
:an ideals
BECOME
(JND BUSINESS
PRACTICE?
"KNOW YOUR OWN INDUSTRY" —No. 3
Scientific Casting
CENTRALIZED
CASTING
GOES OVER
BIG
;. JACK H ARROW ER
notion picture industry has
I the He to the scoffers and
^ who claim that it is
I a money-grabbing insti-
roduccs concrete evidence
^csses a heart and a soul.
( them well developed and
I ig every day of the week.
Kil leaders in other fields
1 a glimpse of the inside
.( the industry are wont
it the speed and precision
revolutionary policies are
lopted and put to work.
lie keynote of this gigan-
Action that gets results
LDmplishes definite achieve-
li would almost seem that
I action of the speedy flick-
I on the screen had become
; )ol that motivates and ener-
V the activities in this tremen-
ijlustry. Move — move fast —
sh things. That is the ideal
usly pulsing through every
E this great Frankenstein of
business. But unlike the
Frankenstein of fiction, here
It that operates with a heart
is all by the way of direct-
ition to the achievements of
ntral Casting Corporation,
an ideal put to everyday
A humanitarian accomplish-
it pays practical dividends in
systematizing of a vital de-
t of the picture business.
I been a problem. And the
grew to be a thorn in the
he production forces at Hoi-
Thousands of ambitious
nen and women from cities
ilets everywhere hit the Hol-
trail, nursing dreams of star-
'here was no way of turning
ck — to stop the steady stream,
the sensational newspaper
;tarted playing up the situa-
'hey exaggerated the condi-
From a few isolated cases
ed to convince the world at
at Hollywood had become a
to the morals of the nation,
n, with one quiet little move,
ers that be solved the prob-
1 robbed the sensation-mon-
their ammunition. They
1 the Central Casting Bureau
omatically presented a clean
lealth for the world and his
scan and be convinced that
al tone of this business was
nd wholesome. Which was
1 achievement, if you stop to
■ it. No industry that is in
ic limelight the way films are,
3rd the smudge of scandal,
ludge has been obliterated for
s far as the casting situation
Coast studios is concerned.
: Central Casting Bureau has
he trick.
Combined Experience
At the suggestion of Will H. Hays,
the board of directors of the Associa-
tion of Motion Picture Producers of
California took action several months
ago. Out of their combined experi-
ence sprung the new organization
which now practically controls the
casting situation and keeps it func-
tioning on a scientific business basis.
All the associated producers agreed
to employ all extras solely through
this bureau. It marked the death
knell of the gouging employment
agent who exacted his toll of 10 per
cent or more from every extra seek-
ing work in the studios. Into the dis-
card also went the questionable make-
up school, the school for acting, and
other varieties of agencies that prey-
ed on screen-struck men and women
by holding out false promises that
thej' had no power to fulfill.
The significance of the plan can be
grasped when it is recalled that the
industry perhaps employs more cas-
ual labor each year than any other
industry. Thousands of extras are
affected. To them it means an an-
nual savinf of thousands of dollars
in fees which were exacted by the
agents not only for the initial place-
ments but for all subsequent engage-
ments.
Pay System
The member-producers pay into the
bureau's maintenance fund five per
cent of their daily outlay for fees.
All performers receiving $15 a day
or less are classified as extras. They
constitute the bulk of a big propor-
tion of all casts. So it can readily be
seen that the scope of the bureau's
work is extensive and plays a big
part in the daily routine work of all
the associated studios.
Those participating in mob scenes
receive $5 a day. The workers with
more pretentious wardrobes are cast
in minor parts and receive as high
at $12.50 per day. Another division
includes those who are particularly
adapted for special bits such as rid-
ing or swimming. If they have out-
standing accomplishments they can
earn $15 daily.
The eight-hour day is adhered to.
with extra pay for overtime. After
fifteen minutes overtime a quarter-
day's pay is allowed. For one hour
or more they receive a half-day's pay.
Under the old system, the extras
were paid in vouchers which could
only be cashed in Los Angeles. Right
here the scalping evil came into uni-
versal vogue. After a hard day's
work, and probably in need of ready
cash, the extra fell easy prey to the
scalper who cashed the voucher for
a consideration right in Hollywood
and saved a trip to the city. The
bureau has eliminated all this through
a system of payment with studio
checks which can easily be cashed
in Hollywood.
Classif3ring Extras
A total of 10.000 people are regis-
tered by the Central Casting Bureau.
This figure has been placed as the
maximum, both for reasons of ef-
ficiency and to give all those register-
ed an even break in the daily casting
schedules. Women constitute 60 per
cent of the total. This registration
system has already attained a high
degree of efficiency, and is being con-
stantly improved. Here the casting
director can have access to the files
and readily find all the data essential
to picking the types he requires.
Photographs of the extras are prop-
erly tabulated with all necessary in-
formation as to experience, adapta-
bility, age, special qualifications — in
fact everything that will aid in ex-
peditiously selecting the required peo-
ple for the production in question.
The directors who are ready for
casting call at the bureau in the eve-
ning and make their selections. As
soon as the cast is set, there are 15
clerks with 32 telephones at their el-
bows who at once get in touch with
the extras selected. These are told
where and when to report for work
and all other essential information.
With this efficient system, as many
as 700 people have been summoned
within a few hours to report for work
at the various studios.
Supervision
An interesting angle is the special
supervision accorded the handling of
women and children. This depart-
ment is under the direction of Marion
Mel, who was former secretary to
the Industrial Welfare Commission
of California. She is an expert on
labor problems, and thoroughly con-
versant with all its phases. Miss Mel
keeps a record of the number of days
each girl or child has been employed.
By this method all these registered
with the bureau are assured equal op-
portunity of employment. There is
no playing of favorites. The jobs
are apportioned so that all are given
a chance to earn a fair livelihood.
Miss Mel, from the fund of her
ripe experience and special training
in the human equation, is an impor-
tant factor in seeing that the proper
type of women is registered. They
must meet certain well defined tests
as to character and intelligence as
well as screen adaptability. Thus
that important factor of maintaining
a proper moral standard is assured,
in addition to the more commercial
aspect of building up a working force
that will meet all the innumerable de-
mands of the various productions.
The California labor laws are very
stringent, and require the keeping of
complete records. Under Miss Mel's
supervision, it is assured that there
will be little trouble in the matter
of State investigation.
During the first three months that
the Central Casting Bureau function-
ed, 60,000 jobs to extras were given
out. It is estimated that 300,000
placements will be the total for the
fiscal year. The record for one day's
placements is 2,500 people, and the
minimum 85.
Supervision of children employed
by the casting bureau has been given
special attention. All minors are re-
quired to produce a certificate of
health, also a record of their school
attendance. Mothers are required to
report with their children before or
after school hours. To assure the
youngsters of uninterrupted school-
ing even while appearing in pictures,
every studio of the member-producers
has a classroom with school teachers
supplied by the Board of Education.
The studios pay the teachers $7.50 a
day and a regular schedule of lessons
is conducted over a three-hour daily
period. An additional hour is de-
voted to play. Ten children is the
maximum that each teacher is re-
quired to handle. As proof that the
school facilities by the studios are no
mere makeshift to comply with the
State regulations, Dr.Dunlap of the
Board of Education has gone on rec-
ord with a statement that children
in the studios averaged 17 per cent
higher in their school work than those
attending the public schools.
Results
The 10,000 extras employed from
the registration lists are quite evident-
ly satisfied with the manner in which
their interests are being so systemati-
cally safeguarded, for the Labor
Bureau reports that not a single com-
plaint has been registered since the
Central Casting Bureau commenced
operations. Here indeed is a record
to be proud of. From the standpoint
of the studios, they are wholehearted-
ly behind the plan. All the petty an-
noyances so common under the old
svstem of private casting agencies
have been eliminated. The carefully
selected personnel of the bureau fits
in with the studio personnel har-
moniously. The spirit throughout is
One of cooperation. Out of chaos
has sprung a unified, scientific corps
of trained extras. When they enter
a studio, they become one with the
organization for which they are tem-
porarily working. Here is an achieve-
ment in itself which can be appreciat-
ed by any lar^e industry requiring^
the temporary services of a large
body of workers to supplement their
regular force when occasion requires.
It is a practical demonstration of the
ability of this industry to achieve
results without waste of time. The
problem arose. It was met promptly
and in a manner to command the re-
spect of everybody.
r
^^o
z^^
DAILY
BERLIN
STOCKHOLM
MUNICH
BERNE
The World's Markets
Conducted by JAMES P. CUNNINGHAM
No Action on Tax
Legislature in Australia Fails to Act
On New Duties — Trade Hap-
penings in the Commonwealth
Sydney, Australia — No important
developments have occurred which af-
fect the tax on imported films. The
new schedule of duties is now before
Parliament. It provides higher rates
for foreign importations and the lift-
ing of the Id. tax on British pictures.
Evidently, the Lang Government
has no desire to instruct the taxation
commissioner to send out assessments
to various American distributors op-
erating in Australia with headquarters
in N. S. W. It is believed that this
procrastination on ttie part of the
Government is due io the fact that
the latter is experiencing much op-
position in its endeavors to enact
legislation which is causing a decided
setback to trade and commerce in
N. S. W.
♦ * *
Far-sighted film folk see a new
long run house in the offing for Syd-
ney.
A recent incorporation is the Em-
pire JTheater Co., Ltd., headed by Rufe
NayTor, at one time identified with
African Theaters, Ltd. Naylor and
associates plan to spend £300,000
($1,458,000) on a Class A theater, to
house legitimate attractions, but also
be equipped for pictures.
It is quite probable that the house
will open with a play, but many in a
position to know, predict that the
theater will have a picture policy not
long after.
♦ * *
Victoria
Melbourne — The menace from bush
fires, so general in this state for three
weeks, has now abated. Exhibitors
in several sections have been hard
hit, many of them having been burnt
out. At a meeting of the M. P. Dis
tributors of Australia, it was decided
that those exhibitors who lost thea-
ters in the fires would not be pressed
for payment until they are estab-
lished.
« * *
West Australia
Perth— Hoyts Proprietary. Ltd., has
acquired the Queens Hall. " The thea-
ter has been closed for alterations.
It is understood Hoyts will use the
house in opposition to Union Thea-
ters, Ltd., which has had a fairly
large grip on the theater situation
here.
♦ * *
New Zealand
Auckland— U. F. A. Films, Ltd.,
and Pinnacle Pictures, Ltd., are two
new companies. The former was or-
ganized by a group of outsiders who
plan to operate theaters in this sec-
tion. Pinnacle will produce.
J. C. Williamson Films. Ltd., will
soon start erection of two new thea-
ters, one on Queen St. The other
will be called the Christchurch thea-
ter.
To Produce in Sweden
Ufa and Svenska Films, of Stockholm,
Form New Company to Produce
For International Markets
Stockholm — Ufa Films, of Berlin,
with Svenska Films and two other
producing companies, have formed a
new corporation to produce pictures
with an international appeal. Four
are planned this season.
Lil Dagover and Willi Fritsch are
en route from Berlin, together with
the German scenario writer, Paul
Merzbach. It is understood either
Gustaf Molander or Regnar Hylten-
Cavallius will direct.
Swiss Market Flooded
Berne — The Swiss market is flood-
ed with pictures. This will react
on the policy of theaters throughout
the country, by keeping them open
this summer, an unusual occurrence.
It is understood most exhibitors plan
to show lengthy programs at low
prices.
Soviet to Produce "Natalia"
Moscow — The Goskinprom, Soviet
producing unit, will make "Natella,"
a story dealing with the fiaht of the
Caucausus for freedom. Nata Wat-
schnadee, well-known in Russia, will
have the leading role.
"U" Financing?
Georg Jacoby Will Make Round-
the-World Production, with
Laemmie Backing
Berlin — Georg Jacoby, in conjunc-
tion with Oskar Einstein and L. Bur-
stein, has signed a contract, to pro-
duce "The Woman Without a Name."
The story involves a trip around the
world, the itinerary leading from
Hamburg to New York, Havana, Ja-
maica, Panama, Costa Rica, San
Francisco, Honolulu, Yokohama, Ko-
be, Nagasaki, Shanghai, Tokio, Cey-
lon and back to Germany again.
It IS understood Universal is back-
irg the venture financially.
French Unit to Make "Casanova"
Paris — The Cine France company
iias changed if; name to the Cine
Alliance Films and has incorporated
lor 500,000 francs. The company will
niake "Casanova," starring AIosjou-
kin who if. popular throughout
France He will go to America for
Universal later.
Vackova to Famous?
Prague — It is reported here Jar-
rt.ila Vackova, who is a well-known
Czechoslovakian actress, has been en-
gaged by Famous.
London
London— The West End in Bir-
mingham is the latest addition to the
chain of Provincial Cinematograph
Theaters.
* * *
Graham Wilcox's newest picture,
"Barocco," is ready.
* * ♦
George Mitchell, of Sydney, Au-
stralia, is here on a visit.
* * *
_ Many members of Parliament have
signified their intention of attending
the banquet to be held in conjunction
with the mid-June meeting of the
C. E. A. Gavazzi King will read a
paper.
* * * .
Harry Rowson is on an extensive
tour to ascertain viewpoints of ex-
hibitors.
* * *
Harry Thurston Harris is in charge
of sales for Argosy Pictures, which
recently acquired the 12 Ginsberg-
Kann pictures for 1926-27.
* * *
Pathe has acquired "The Midnight
Limited" for the Kingdom
* * *
.\ deal ha.s been closed by the
Unity Film Co. for English rights
to Houdini's "The Man from Be-
yond."
Ufa Expanding
Berlin — Ufa is taking on addition-
al product, including the Reinhold
Schuejizel jiroduction for the world.
Eichberg, whose films were alsc taken
oyer by Ufa, is going to make six
pictures this season.
Emelka to Build New Studio?
Munich — Emelka Films is under-
stood to be considering erection of
a new studio at Geiselgasteig, near
Munich.
Berlin
Berlin— Conrad Veidt has been en-
gaged by Nero Films to appear in
three pictures.
The Ufa studios in Neubabels-
berg, near here, will be enlarged con-
siderably. Two new wings, covering
97,320 sq. ft., will be added. They
will be used for large scenes.
* * *
A commission from Mexico was
here recently and inspected the SUfa
studios. All expressed interest in
the technical equipment. *
Urges United Act''
Exhibitors Blamed by "The
Mail" For Failing to Help |
vitalize the British Indust}
By ERNEST W. FRED MAN
The Film Renter and M. P. AV
London — The rehabilitation
British producing industry coj
to occupy an important pos
the minds of many prominent'
lative heads. T. P. O'Connor,
ber of Parliament, in an addre,
fore the National Council of i
Morals, referred to the comp;
between American and Britisl
as "a very humiliating and unpl
position for us." Continuio,
said: "We had to face the f|
realize that as America has
lation so much larger than on
so many more kinemas, it
haps inevitable that they shos
the lead in production."
RefTularly, the press voices i^
ion on the situation. The latjj
point out reasons for the inabiJ
the British trade to stand on |||
feet, is "The Daily Mail," whill
ried a highly interesting article
tioned: "Break the U. S. Filma
just before the strike caused cesjfPis
of publishing.
Arrangements are now beingBui
for the annual Summer conck
the Kinematograph Exhibitoil
soc, which occurs at BrighS ^-
mid-June. "The Daily Mail"
this is an opportune time for t'
hibitors to take definite steps
vitalizing the industry, inasmu
they they have not cooperate
the Joint Trade Committee a^
this matter.
is.
"The Joint Trade Committee,
set up by the various branches of
lish film trade to examine and repot
the situation, and to find practical n
for a remedy appears powerless,"
"The Mail."
"Xot only does it seem unable
without referring its decisions back t
several sections of the industry its n
represent — as in the case of the quota
for reserving 10 per cent, of English'
prograimmes for English films, whii
rejected by a majority of English
owners — but the joint committee al
pears incapable of united, as it is 0
tive action.
"The preponderating number of
films on English screens is a men'
the national welfare. It lies in the
of the kinema proprietors here to
remedy if they choose."
CAPITAL PRODUCTION EXPORTING CO., I»
"Productions of Merit" m
INTERNATIONAL FILM DISTRIBUTORS
Now Releasini
"SILVER FINGERS"
THE STEKLINO FEATURE— STARRING OEORGE LARKIN
Cable Address PIZORFILMS New Yoi
it
u
May 16, 1926
THE
■StU
DAILY
Eastern Studios
; Cast for "Paradise"
' will go into production
jlitan Monday for First
under supervision of Ray
Milton Sills is starred with
iiison opposite. In the cast
Price, Charlie Murray.
I lock, Ivan Simpson and
Irvin Willat will di-
"harles Burner assisting.
icld did the continuity.
1 Enger is cameraman.
Joyce in Field's Picture
\ ce has been added to the
s Your Old Man," W. C.
nd for Paramount. The
sed upon Julian Street's
. Bisbee's Princess," and
into production in June.
'L Geraghty is adapting.
'j Off" Unit to Philadelphia
Khow Off" unit will go to
:|hia today on location. Mai
is directing with Ford
'IS Wilson, Gregory Kel-
iv, Claire McDowell and
'Irich in the cast. Ralph
'rrvisin
o Start This Month
ying the American Girl" will
latter part of this month
lount with Eddie Sutherland
Louise Brooks, Lois Mo-
William Collier, Jr., will be
St.
icker to Photograph
Zucker will photograph
:k Off" which goes into pro-
Monday at the Peerless
ort Lee.
i of Ladies" Kane's Next
the completion of "The
2ception," Robert Kane will
he Duke of Ladies," featur-
Xvon.
In the Courts
gon. Mich. — Whether a thea-
r may be held liable for film
after being ejected from his
s a question the courts here
called upon to decide for
Murphy, former operator of
en, who has demanded trial
)laint brought by Standard
,_ Detroit. The suit is one of
:ions faced by Murphy as a
an eviction injunction issued
of Myrtle C. Miller and her
. Jane Miller.
T Asked for Inland House
Walla, Wash.— On the ap-
\ of Mrs. L. M. Terhune
dward C. Mills ordered Ed-
ivers and Harry Peck, of the
Theaters Co., to appear in
show why the corporation
lOt be adjudged insolvent
ivers appointed. The com-
ns and operates the Strand.
HOLLYWOOD -g^^T
HAPPENINGS oX-FILMDOH
:S^«RE(OGMIZED ^^
Authority Waxve-^ E. Qausman
Stein and Blanke Here
Paul Ludwig Stein, accompanied
by H. Blanke of Berlin has arrived to
direct for Warners.
"Laddie" on Location
Director J. Leo Meehan, filming
"Laddie" Gene Stratton-Porter novel
for F. B. O,. has taken his company
to San Fernando Valley for location.
In "The Fire Brigade"
Eugenie Bresserer has been assign-
ed an important role in "The Fire
Brigade," M. G. M, production.
Carey Starts "Burning Bridges"
"N\Vork started on a new Harry
Ca^ey picture, "Burning Bridges"
whifch Chas. R. Rogers will produce.
James P. Hogan is director. Kath-
leen Collins is feminine lead and Ed-
ward Phillips, Fanny Midgely, Dave
Kirby, Raymond Wells, George Bun-
ny and Henry A. Barrows are in the
cast.
Finishing "The Better 'Ole
Charles "Chuck" Reisner is direct-
ing final scenes of "The Better 'Ole,"
starring Syd Chaplin.
Arthur Shadur Promoted
Arthur Shadur, formerly head of
the electrical department at Univer-
sal has been made studio manager,
nutting him in charge of 14 depart-
ments comprising practically every
activity of a technical nature.
Evelyn Brent Vacationing
Evelyn Brent is taking a few days
vacation at La Jolla and will return
shortly to begin work in "Flame of
the Arwentine."
Lefty Flynn to Start
Lefty Flynn will begin work on his
next F. B. O. under the direction of
Harry Garson shortly. It is an origi-
nal by Gerald Beaumont, entitled
"Mulhall's Great Watch."
Neijan at Work on "Diplomacy"
Ma^hall Neilan has started work on
"Diplomacy" with Blanche Sweet.
Neil Hamilton, Earle Williams, Gus-
tav von Seyffertitz, Julia Swayne
Gordon, Arlette Marchal and David
Mir.
On "The Passionate Quest"
"The Passionate Quest" is being
directed by J. Stuart Blackton. It has
a cast headed by Louise Fazenda
May McAvoy, AVillard Louis and
Gardner James, and also including
Holmes Herbert, Dewitt Jennings,
Vera Lewis. Nora Cecil, Charles
Stevenson, William Herford, Ma-
thilde Comont and Frank Butler. For
Warners.
Start "The False Alarm"
The cast for "The False Alarm,"
the first of Columbia's 24, is headed
by Dorthy Revier, Mary Carr, Ralph
Lewis, George O'Hara, John Har-
ron, Lillian Leighton, and Maurice
Costello. It is being directed by
Frank O'Connor.
Added to "Clinging Vine"
Paul Sloane who is directing Lea-
trice Joy in "The Clinging Vine"
has added to the cast Robert Edeson,
Louis Natheaux, Toby Claude, and
Dell Henderson.
Dunlap to Again Direct Talmadge
Scott Dunlap has again been en-
gaged by Richard Talmadge to di-
rect his next production.
Working on "Dangerous Dub"
Lester Scott, Jr., has begun work
on "The Dangerous Dub," with Bud-
dy Roosevelt for Associated release.
Begins "Bill Grimm's Progress
Work has been started at F. B. O.
on "Bill Grimm's Progress," the first
two series of H. C. Witwer stories.
The cast includes Margaret Morris,
Jack Luden, Al Cooke, Kit Guard
and Grant Withers. Ralph Ceder
directing.
To Start "The Money Rider"
On his return to the Universal lot
King Baggot will start preparing
"The Money Rider."
I'll Be There" Completed
The third of the Earle Douglas
series for Sierra, "I'll Be There" has
been completed.
Constance Talmadge at Two Studios
Constance Talmadge is using two
studios for her next pictures. With
all available space at the Pickford-
Fairbanks Studios occupied for "The
Duchess of Buffalo," Sidney A.
Franklin took the company to United
for two weeks' work. Cast includes
Tullio Carminati, Edward Martindel,
Rose Dione, Chester Conklin, Law-
rence Grant, Martha Franklin and
Jean De Briac.
Marion Rice Now Jean Arden
Jean Arden is the new name of
Marion Rice, Chicago prize winner,
now under contract to Universal.
Landis in "A Horse on B'way.
Cullen Landis is to be featured by
the Frank Mattison Prod, in "A
Horse on Broadway," first release in
this company's series of six society
melodramas, which will also co-
feature "White Star," a trained horse.
Shooting has been completed at Cali-
fornia Studios under direction of
Frank Mattison.
M.-G.-M. Gets "Show Business"
M.-G.-M. has acquired screen rights
of "Show Business," by Thyra Samter
Winslow.
Carmel Myers Re-Signed
M.-G.-M. has renewed Carmel My-
ers' contract.
On "The Red Mill"
"The Red Mill," starring Marion
Davies is now under way. Owen
M'oore, Gwen Lee, George Seigmann,
George Fawcett, Karl Dane, TuUy
Marshall and Fred Gambold are in
the cast. William Goodrich is the
director.
Added to "Meet the Prince"
Five additional players have been
placed in the cast of "Meet the
Prince" which Joseph Henabery is di-
•ecting for Metropolitan. Marjorie
Prevost, Michael Dark, Earl Crane,
May Foster and Leon Holmes are the
players who will support Joseph
Schildkraut, Marguerite De La Motte,
David Butler, Julia Faye, Vera Stead-
man and Helen Dunbar.
Cast on "The Lily"
"The Lily" being directed by Vic-
tor Schertzinger. Heading the cast
are Belle Bennett, John St. Polls, Ian
Keith, Barry Norton, Gertrude Short,
Richard Tucker, James Marcus, Tom
Ricketts and Lydia Yeamans Titus.
Change Title on Weaver Prod.
"The Totem Pole Beggar" which
has been completed at the Weaver
studios in Tacoma, Wash., will be
known as "Eyes of the Totem."
Lubitsch Begins
"So This is Paris" is an Ernst
Lubitsch production for Warners with
a cast headed by Monte Blue and
Patsy Ruth Miller, and including
Lilyan Tashman, Andre Beranger
and Myrna Loy. The story is based
on "Reveillon," by Henry Meilhac
and Ludovic Halevy.
Working on "Footloose Widows"
In the cast with Louise Fazenda in
"Footloose Widows" are Jason Ro-
bard, Jacqueline Logan, Jane Winton,
John Miljan, Neely Edwards, Ar-
thur Hoyt, Douglas Gerrard, Mack
Swain, Eddie Phelps and Henry Bar-
rowes. The story is by Darryl Fran-
cis Zani"-k.
Mitchell Directing "Gold"
Work is progressing on "Gold,"
the new comedy-melodrama produc-
ed by Bruce Mitchell in association
with J. Charles Davis, 2nd, and di-
rected by Mitchell. The cast in-
cludes Carmelita Geraghty, Rex
Lease, Al Ferguson, Garry O'Dell,
Maude George, Maurice Costello,
Alex Francis, Jim Welch, and little
Viola.
THE
;%g»S
DAia-V
Sunday, May
Theater Equipment and Management
Conducted by SAMUEL DATLOH'E
Continuous Projection
Mechau Invention in Use at the
Capitol — Needs Alterations for
American Use
For the past three weeks, the Capi-
tol has been experimenting with the
Mechau Projector, a machine differ-
ent from anything in use in this
country inasmuch as it contains no
shutter and gives continuous projec-
tion. Elimination of the shutter is
made up by a series of "optical com-
pensations" produced by the use of
a circular corrugated mirror contain-
ing eight divisions and a number of
lenses.
While the experiments at the Capi-
tol have not been completed as yet,
it has been found that some of the
lens arrangements are not suitable
for projection in this country. How-
ever, this handicap is expected to be
done away with as soon as the lenses
are replaced.
The projector operates in this
manner:
A frame, reaching the gate aperture, is re-
flected in a double convex lens situated on a
line with the rotating mirror. This reflection,
cast on one of the eight mirrors, is then
thrown upward on another mirror, whence
it is projected on the screen. Each frame
movement is in unison with one of the
eight mirrors on the rotary disc. The re-
mainder of the compensating movement is
described as follows :
"Because the mirrors follow each other
without any gap, it happens that with every
change of picture, for a time, parts of two
sector hrirrors, are at the same time in the
bundle of light rays. The one mirror is
compensating the movement of one frame,
whereas the second mirror has already be-
gun the compensation of the following frame,
and so it happens that with every transi-
tion of a picture on the projection screen,
the projection of two film pictures which
follow each other occurs at the same time.
The process goes forward in such a man-
ner that during every change of picture the
mirror which is leaving the fiel^ gets less
and less light, and the mirror which is just
entering the field gets Irrrore and more light
so that the brightness of both the pictures
which cover each other on the screen i<
continuously changing. Their total bright-
ness howevei remains the same. One pro-
jected picture is thus replaced by the next
following without the dark interval and the
change of pictures corresponds perfectly the
process as it takes place in the human eye
or as it could be sometimes observed in a
slower manner during the change of scenes
(visions or dreams) in many films.
"In order that the gain of light which
occurs by the absence of the shutter in this
new projector is not lost again, it is neces-
sary that the bundle of light rays should
also move along with the film. A strongly
lighted and rectangular front window throws
its concentrated light-rays on each film pic-
ture by a system of lenses and the bundle
of rays in front of the film is led over
the same sector-m'irrors which bring about
the optical compensation on the other side
of the film. These mirrors which catch the
bundle of rays and reflect them on the film
perform a swinging motion and thereby en-
able the lighted picture of the front-window
on the film to move forward along with each
single film picture. Each sector mirror dis-
appears on the lower side and makes its ap-
pearance again on the other side."
Emil Mechau, inventor of the pro-
jector, is giving demonstrations on
its operation at the offices of Leitz
Optical Co., 60 E. 10th St. He plans
to open an agency shortly.
"Prefocused" Lamp
The Edison Lamp Works of the
General Electric Co. at Harrison,
N. J., is manufacturing a new lamp
and socket, which, once adjusted in
the projector, needs no further focal
arrangement when a new lamp is in-
serted. The lamp and socket are
especially adaptable to portable pro-
jection machines and in those of the
smaller houses, where expert opinion
on screen illumination is often lack-
ing.
The use of the prefocused based
lamp assures that the lamp will be
placed in the correct operating posi-
tion behind the condenser. It is
necessary, however, for the projector
manufacturers to locate the socket
accurately at the time of assembly
if he wishes to get the maximum ef-
ficiency from the prefocusing base
and lamp.
Most important in the new develop-
ment is the base. This is constructed
so that when it has once been prop-
erly set up, a new lamp will always
find the proper focus, the adjustment
of the lamp filament with relation to
the base fins being controlled by a
special jig, or spring inside the socket.
Where short focus condensers are
used, the filament supports are so
arranged as to avoid shadows on
the condenser. All lamps are based
by the manufacturer so that the fila-
ment supports are nearest the ob-
server when the lamp is viewed with
the 60 degree fin on the left. It is
therefore important to mount the
socket with the 60 degree, or small
wing on the left of the optical axis
when the condenser is viewed from
the back, if the manufacturer of the
projection equipment desires to po-
sition the lamp with the supports
away from the condenser.
Ticket Protection
Registering Machine Speeds Up Box
Office Transactions and Guards
Cash Receipts
Protection of cash receipts is being
addded by theater managers through
the installation of Simplex Ticket
Registers distributed in the east by
the World Ticket and Supply Co.,
Inc. This machine is gaining rec-
ognition as one of the few exact
methods of keeping tab on everything
crossing the box office till.
The machine prevents the resale
of tickets through a numbering sys-
tem and is reported to speed up the
transaction as much as five times as
fast as by hand. By its compactness,
it does not cramp the space in the
box office. These registers are made
up in units. Each unit takes care
of tickets of one price. The most
popular installations are those of three
and four units, giving the cashier a
lange of from one to four different
priced tickets. Each of these units
can be detached or removed with-
out injuring the working arrangement
of the others.
Among recent installations of the
Simplex Ticket Registers are at
Shea's, Buffalo; Monroe, New York
City; Orantni, Hackensack, N. J.;
Embassy, Orange, N. J.; State, Har-
risburg, Pa. Offices of Simplex are
located also in St. Louis, Chicago and
London.
New Cooling System
A cooling system that achieves a
lower temperature through the use
of carbon dioxide gas is being in-
stalled at W^arner's theater here in
New York by the Wittenmeier Ma-
chinery Co. One of the features of
the system is that the air furnished
will be totally dry, whereas many of
the refrigerating plants on the mar-
ket today yield a moist air.
The equipment consists of 100 tons
of refrigeration supplied by two
Wittenmeier refrigerating units,
driven by electric motors of a com-
bined capacity of 150HP. These re-
frigeraitng machines cool a supply of
vvater which is in turn pumped to an
air washer located on the theater
roof.
The action of the air washer is
unique. It is built with a large num-
ber of nozzles by means of which the
cooled water is changed into a fine
mist, reducing it to below the dew
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnnm. 6564
point and condensing the ai
so that it drops into a "cc
pan."
By this means, the air is suf
cooled and freed from humii
distribution to the auditoriun
air enters the theater chiefly '
the dome and hidden vents
proscenium arch. A complete
)f air every few minutes is ••
by drawing the air to the stl
neans of fans located in thi'
part of the house. |
The "SUPERLYTE" \
the latest and finest creation in l'
Lamps. Silent — Steady— and int
powerful — Entirely Automat
MAX MAYER
Electrical Engineer
218 W. 42nd Street N.
QUALITY PRINTS
Titles and Negative DeveU
Release Printing
U. S. Film Laboratories,
Hudson Heights, N. j,
Palisades 3678
nuasc
This Fellow Is Worll
And Not Getl
Anywll
-Saland is get
things done
cause he beli
in pulling toge
for service,
quality prints.
I LOBBY FRAMj
I OF- THE BtTTtR KIND^
j LiBMAN-SPANJER COR
I 1600 Broadway New Yorl
I Tcl-Chickeiins 5550 SIk.wI
tH£
;^l May 16, 1926
■c^Hk
DAILY
Huh-! im-tkie
C300LEST
Ptoposition
intDvv^n!
^^eASE LET us r;,//m^s:\
Cool Theatres Make Warm Friends
A HOT sweltering thea-
C-X^ tre is a fine incubator
of ingro^A^ing grouches and
perspiration-soaked soreheads.
Cool theatres, filled with fresh, in-
vigorating air, are builders of good will,
increased patronage and healthy box
ofHce statements.
Arctic Nu-Air Cooling and Ventilating
System will provide your house with a com-
plete air-change every three to five minutes.
It puts cool, fresh air into every corner — up-
stairs and down — in your theatre.
Users say it pays for itself in bigger busi-
ness in a few weeks. There are 700 happy
theatre managers boosting it.
We guarantee the System to do all that
we claim.
You can have it installed for a moderate
down payment, and take care of the balance
on easy terms.
It's quiet, efficient, and economical to
operate.
Let us send you full information,^ price
and letters from users.
Use this coupon today.
This Book
Money- Book
CLIP
AND
MAIL
ARCTIC NU-AIR CORPORATION, Dept. 103
818 State Lake Bldg.,
Chicago, 111.
Please send your book that tells how hundreds of
Cool Theatres are Making Friends. My theatre seats
House
Dimensions: Name
Length
Width
Height -... _
Balcony?
Yes n No D City
Theatre
Address
-State .
10
II
DAILY
Sunday, May ^f0
Get This Booklet
Engineers of the Edison Lamp
Works have prepared a bulletin of
Incandescent Lamp Projection
which covers the subject thorough-
ly. A copy of this bulletin will be
mailed to you free on request.
Edison Lamp Works of
General Electric Company
Please send me your free bulletin
on Incandescent Lamp Projec-
tion.
Name ■ • .
Theatre
Address • •
Improves projection
and saves you money
In small and medium sized theatres the Edison MAZDA Lamp for
motion picture projection gives as good results as an arc light. It
operates on half as much current and greatly improves working
conditions for projectionists.
There are no fumes, dust or excessive heat from a MAZDA Lamp
and when once adjusted it requires no further attention.
The saving of 50%,on current costs "soon pays for the extra equip'
ment needed to get the best results from Incandescent Lamp
projection.
Our engineers will give you unprejudiced advice as to the advis-
ability of installing Incandescent Lamp Projection in your Theatre.
Write to Edison Lamp Works of General Electric Company,
Harrison, N. J.
EDISON MAZDA LAMPS
A GENERAL ELECTRIC PRODUCT
/jday 16, 1926
T
fj^^
DAILY
11
aj Greater Glory"
First National
ETIOUS OFFERING
.' REVELS IN WEALTH
|i:XCELLENT DETAIL
) (ATMOSPHERE. STORY
1IE WORLD WAR. AB-
ING AND WITH INTER-
! G SITUATIONS, BUT
i TOO LONG.
V great array of names.
I of capable and well known
\ ith some of the best suit-
■ cs available. Anna Q.
has the chief acting role
1 performance is entirely
It. Conway Tearle not a
1 nous hero. His only real
1 lb at the close. Seldom ap-
~ ithout his well known frown.
Icrsholt outstanding for a
; ciization that is not given a
■r il of importance. A very
I with so many individually
iibits
c Story. .. .War epic; written
screen by June Mathis from
O'Shaughnessy's novel
L-.se Medley." Obviously
I cd with liberal financial sup-
, lo little artistic effort, and
king care in production.
Greater Glory" arrives as a
lorthy depiction of the World
■|a story of frQ,nzied people
( struggle, unrest and a love
t woven in. It deals in per-
1 ics, details, atmosphere and
; bout it in a big way. Sel-
I >ou find such a quantity of
. il and interesting detail. Not
iiitiy do you have so many
varied character types. Per-
; director Curt Rehfeld has
I just a degree too strenuous-
1 icse respects. The characters
: numerous that there is some
ion and so much atmosphere
t times it detracts from the
itself. Much of the effective
nimportant detail could be
d to the betterment of the
■. It runs too long and loses
St toward the end. The
ig reels get the story off to
an interesting start that the
ip tempo in the latter reels is
regretted. The story is too
ic.Ued to do any sort of justice
a short synopsis.
ice Angle You have plenty
Ik about and with certain
• essential cutting, to speed
mpo, the picture should prove
mteresting.
ition....If you play this up
story of the War you might
in that there are no battlefield
nces. So many have such a
ct aversion to war stories thai
?ht prove a handicap. Prom-
! unusual angle of the war and
'ect on Vienna and its people.
up the excellent cast, splen-
)roduction and wonderful at-
here and detail.
m Curt Rehfeld:
ctive in many ways but just
le too keen on detail.
Edith O'Shaughnessy
o June Mathis
'.men John Boyle
IT Martinelli
raphy Excellent
Vienna
9,710 feet
Rod La Rocque in
"Bachelor Brides"
Prod. : Cecil B. DeMille
Dist. : Producers Dist. Corp.
COMEDY AND MYSTERY THAT
MIXES LAUGHS AND SUS-
PENSE VERY WELL AND
SUPPLIES A GOOD COMBI-
NATION OF ENTERTAINING
SITUATIONS IN ITS STORY.
Star.... Is getting a decidedly good
break on stories and roles that
provide him with a variety of char-
acterizations. Good as the Eng-
lishman who isn't as dumb as his
American fiancee's father thinks he
is. Lucien Littlefield great as the
comedy butler. George Nichols is
the father and Elinor Fair, the girl.
Tj^e of Story. .. .Mystery comedy.
This time the disappearing jewels
are used in a slightly different situa-
tion. Of course there are crooks
on hand to steal the famous gems
but the mystery surrounding the
guilty one, or ones, is so well hid-
den in an atmosphere of mystery,
and there is such a good line of
comedy running along with it, that
the old gem plot really works out
with new and interesting details.
The comedy runs into burlesque
and gets still funnier. Lucien Lit-
tlefield, as a comedy butler, hands
out many of the laughs and his
pantomime in the sequence where
he tries to tell his master that there
is a woman waiting to see him,
and his attempt to impart to him
that she has a baby with her, is
a scream. Littlefield goes through
the antics of a baby in great style.
William K. Howard has maintain-
ed a fine suspense and it isn't like-
Iv that the audience will guess the
solution of the mystery about the
pearl necklace. The story con-
concerns the engagement of an
. American girl to an Englishman
Her father doesn't think much of
Percy and the fact that his famous
string of pearls, intended for his
bride, disappears, further kills his
chance with the American papa.
A trio of clever crooks work a
game to get the necklace but Percy
is one step ahead of them and the
denouement brings Percy through
with flying colors and, of course,
he gets the girl.
Box Office Angle. ."Bachelor Brides"
steps along at a good gait and the
combination mvstery suspense and
comedy is destined to make it pop-
ular with many.
Exploitation. ,. .Title is an eye-getter
and you might play it up and get
them interested even though it is
not particularly pertinent. You can
say for the story that it gets away
from the routine formulas and if
they have been following Rod La
Rocque's pictures you can promise
he's first rate in this one. No other
particularly important names to use.
Direction .... William K. Howard;
good
Author Charles Horace Malcolm
Scenario Garrett Fort-
C. Gardner Sullivan
Cameraman Lucien Andriot
Photography All right
Locale Scotland
Length 5,612 feet
"Early to Wed"
Fox
THE TROUBLES OF A YOUNG
MARRIED COUPLE MAKE
FOR QUITE EFFECTIVE
HUMAN INTEREST YARN,
ONLY THEY PILE THE IM-
PROBABILITIES ON A BIT
TOO THICK TOWARD THE
END.
Cast Matt Moore, the backward
sort of mortal, too timid to make
the grand splurge suggested by his
friend, played in true smart alec
style by Arthur Housman. Kath-
ryn Perry, pleasing as Matt's wife.
Others Julia Swayne Gordon, Al-
bert Gran, Zasu Pitts.
Type of Story. ... Domestic comedy-
drama; adapted from "Splurge" by
Evelyn Campbell. Frank Borzage
had a clever little idea to go to work
on in this one, not a brand new
angle, but a pertinent and interest-
ing issue of the domestic relation-
ship that offers first rate possibili-
ties. He gets his story off in fine
style and makes the personages of
Tommy Carter and his young wife
wholly likable people. You are
equally interested in the slick Art
Nevers who is first rate at showing
others how to get along even
though he gets nowhere himself.
With Kathryn Perry, Matt Moore
and Arthur Housman playing the
three principal roles, Borzage had
thoroughlv suitable types and he
used them to splendid advantage.
Only toward the close the im-
probabilities of the yarn are given a
trifle too much leeway with the re-
sult that you begin to lose interest
in the plight of newlyweds. Their
ultimate finish is more or less ob-
vious from the introduction of the
rich man. You fully expect that he
will realize hero's capabilities and
supply the much needed assistance.
Of course the young wife is a great
help in puttin"- the deal over and
the hardest knock is entertaining
*he rich folks in their home after
*he installment plan furniture people
have removed all the furnishinp's ex-
cept the living room. How Kath-
rvn supplies a dinner and even in-
vites her guests to spend the night
brines the storv to a climax and the
rich man, realizing their determi-
nation to eet ahead, lends the nec-
essarv financial assistance.
Box Office Angle Good litt'e en-
tertainment for the averaee maior-
itv. Thev'll enioy the more or less
nertin'^nl phases of the storv. It
dops hit home m^re than once.
Exploitation. . .Fox's press sheet verv
appropriately terms it "The splurge
of a newlv married couple bluffing
+heir wav throueh sorietv." It is a
cood line and should attract atten-
tion. Let thpm know it deals with
the efforts of a youncr wife to help
her husband to success and of her
ultimate triumph. Kathrvn Perrv
and Matt Moore can be billed in
vour announcements
Direction Frank Borzage ;
usually good.
Author Evelvn Camnbpll
S'-i«nario Ketinpth B. Clarke
•^ameramfn Ernest Pa'mer
Tiho+oeraohy Good
Locale Small citv
Length 5,912 feet.
"Money Talks"
Metro-Goldwyn-Mayer
OCCASIONAL AMUSING SITUA-
TIONS BUT "MONEY TALKS"
IS ESSENTIALLY LOW ON
LAUGHS. MATERIAL DIDN'T
OFFER VERY MUCH TO
WORK ON AND DIRECTION
HASN'T IMPROVED IT.
Cast. .. .Claire Windsor pretty in her
new straight "bob." Owen Moore
a bit too swagger but fairly amus-
ing as her over optimistic husband.
Bert Roach does a comedy "drunk"
and gets over some laughs. Others
Ned Sparks, Phillips Smalley, Dot
Farley, Kathlyeen Kay.
Type of Story Farce comedy.
Rupert Hughes' story didn't offer
any particularly worth while situa-
tions and yet perhaps a fairly bet-
ter degree of humor might have
been derived from it with a more
skilful directorial hand. Archie
Mayo's initial effort doesn't make
any great promises. Occasional
comedy bits are rather well han-
dled but the interest fails when
the laughs come in skips and jumps.
Frederic and Fanny Hatton, too.
have done better by scenarios than
they have this time. Owen Moore
shoulders most of the comedy and
his female impersonation is good
for a laugh but the corset episode,
in which he tries the age old gag
of getting into stays, has lost its
drawing power. Claire Windsor
is pretty but that is about all re-
quired of her. The story concerns
the effort of Sam Starling to sell
the idea that he is a crackerjack ad-
vertising man but no one takes
him seriously which results in Sam
being financially depressed. Baby,
his wife, goes home to mother so
it is up to Sam to make good and
win her back. He starts boosting
"Pleasure Island" as a health re-
sort and arranges an excursion for
ailing people, Sam encounters a
variety of obstacles in carrying out
his plan and is even forced to mas-
querade as Dr. Murray, the woman
doctor who was to accompany the
patients. Sam duly puts over the
scheme and is put on the payroll
at a five figure salary which
smooth out the domestic situation
and makes Sam the "big noise"
that he has pretended to be.
Box Office Angle Fair comedy.
Owen Moore and Bert Roach with
their comedy dialogue may get this
over in spite of weak story.
Exploitation. ,. .The title is a good
one and no doubt will attract
the eyes of title shoppers. You
have the names of Owen Moore
Claire Windsor and Bert Roach to
help along and a trailer showitig
Moore in his female make-up will
get them interested.
Direction Archie Mayo;
shows little ingenuity.
Author Rupert Hughes
Scenario Frederic and Fanny
Hatton
Cameraman Wm. Daniels
Photography All right
Locale Any city
Length Around 5,000
12
i
DAILY
Sunday, May 1
A Little
from "Lots*
By RALPH WILK
FOUND — a man who is "sick" of
golf. He is "Shorty" Blanch,
who has been assistiing W. C. Fields
for nine years. He has been aiding
Fields in a golf "bit" two years.
"Shorty" studied Fields' act while a
stagehand, and when Fields' brother
left the turn, "Shorty" was pressed
into service.
* * ♦
John McCormick of First
National showed excellent psy-
chology when he engaged Her-
bert Lapham, former Columbia
psychologist, to "psych" his
stars. He "psyched" them to
the extent of column, after
column of newspaper space.
i^ * *
Bob Benchley and Marc Connelly,
two humoroiis boys, will trek to Hol-
lywood to attend the inarriage of
Donald Ogden Stewart, a one-time
bond salesman, new to mntrimonial
bonds. Steivart's movie titles are be-
coming as well known as his books.
* * ♦
Harriette Underbill says "a.
supervisor is a man, who is
paid to spoil the pictures of
good directors." Supervisors,
"front and center!" It would
be interesting to hear the
supervisors' side of the story.
« * «
Mimi Palmeri's new name. The
definition of grit. This is
Mimi Palmer's new name. The
young lady was not satisfied
with her early screen work
and entered the Paramount
school. She has been rewarded
with a part in "The Show-Off."
* * *
As a boy, Jack Mulhall played
around the Biograph studio, in the
Bronx, and envied the stars. Now,
he is a full-fledged actor and is get-
ting acquainted with "Subway Sadie."
"Sadie,'' by the way, is a First Na-
tional picture.
* * «
With ancient Rome as his
subject, facts and figures fall
from the lips of Charles Brabin,
in rapid succession. The di-
rector is an amateur archaeolo-
gist and hopes to make a second
trip to Carthage, Africa, and
other scenes of ruins.
* * *
Can you imagine what a furore
''Fascinating Youth" will create
tvhen it reaches Olathe, Kan., if it
has not played there already? It is
the home of Charles ("Buddy") Rog-
ers, a Paramount school graduate,
who has the Elinor Glyn "it" — what-
ever "it" is.
* * *
"We knew them when" — Charles
"Chuck" Reisner, Syd Chaplin's di-
rector, worked at the Minneapolis
Orpheum; John Le Roy Johnston,
Mack Sennett's new publicity man,
was a cub sport writer on the St.
Paul Daily News; T. E. Mortenson,
publisher of "Amusements," was in
the mailing room of the old Minne-
apolis Daily News.
Short Subjects
"Somebody's Wrong" — Cameo
Educational
Kitchen Comic
Type of production 1 reel
comedy.
Cliff Bowes works the comedy
around an old situation and manages
to get over some gags with an ori-
ginal slant. It is the well worn sit-
uation of the cook who walks out on
the young married couple just when
they expect to entertain. The boss
and his wife are the guests. So ClifJ
is forced to disguise himself as cook.
The humor is developed by having the
cook's husky husband come to collect
her back pay. He insists on Cliff
feeding him in the kitchen while he
is trying to wait on guests in the
dining room. The intruder gets rough
and breaks up the party, and the wife
rushes out and gets two tough look-
ing gents to come to the rescue. They
prove to be friends of the cook's
husband, and chase ClifT from his
own house. This is just average.
"Sweden Today"— Fox Variety
Interesting Scenic
Type of production. .. .1-reel scenic
Fox's cameraman ground out some
highly valuable and educational film
when he set out his tripod in Sweden
and recorded some of the more inter-
esting features of this land. Audi-
ences in this country should find
these "other land" pictures decidedly
interesting. Of outstanding impor-
tance is the fact that the women of
Sweden have not yet fallen in line
for bobbed hair. They apparently
all have their long yellow tresses still
attached and there are any number of
them shown in the various shots.
Other than the fashion trend the reel
offers some lovely views of Sweden
and what is perhaps the most inter-
esting are those showing an inland
voyage which takes the traveler
across country by boat via lakes,
canals, locks and other waterways,
some of which are so narrow that
it almost seems that the boat is trav-
tling through the fields. Thoroughly
good number.
"The Ostrich's Plumes"— Unnatural
History — Bray Cartoons
Good Animated
Type of production 1 reel
animated.
The unnatural history idea is
worked up by means of the teacher
asking questions of Tommy, who
seems to be pretty dumb. But when
she asks him about the ostrich, he
grows very enthusiastic, and launches
into a fanciful tale describing how the
ostrich got its plumes. Here the pic-
ture works in cartoon. Miss Ostrich
has been thrown over by her sweetie.
So the heroine takes her homeliness
to a monkey who is a beauty special-
ist. He dolls her up and with his
marcel waving process raises a beauti-
ful bunch of plumes on her back.
Then she strolls past her sweetie
making love to the peacock. When
he catches sight of the transformed
ostrich girl friend he immediately de-
serts the peacock. As Tommy fin-
ishes this story to the teacher she
admits that he is not so dumb after
all. _ An original cartoon idea with
special appeal to children.
How B'Way Does It
{Continued from Page 4)
chestra, (professional) a four piece com-
bination, piano, mandolins and uke do a
singing and instrumental specialty which gets
a good hand, closing with a Gilda Gray
number. Six girls come on and do a dance
routine that doesn't get a ripple. As a
take off for the girls, two girls are dragged
on to do a rope jumping specialty that is
worse than the six girl routine and the wind-
up on the nimiber is a nice specialty by
Jane Overton (professional). The girls and
boys are brought back for a finale, the girls
in sumptuous evening wraps, and the last
effect is the quick flicker, which Mr. Plunkett
did so much more effectively at the Strand
some weeks ago.
The production isn't as expensive (nor as
good) as the previous units and depends
largely on the exploitation angle. For out
of town it would be well to inject some of
the old gag, taking pictures on the stage,
enrolling applicants, and touring the stars
around shops and public places. One thing
is certain, that Mr. Lasky never engaged
these girls and boys for their dancing ability
and Mr. Anderson, knowing that, should
have worked along other angles, or engaged
enough professionals to put the graduates
over on the stage.
The other novelties at the Rivoli are an
organ specialty, by Mr. Murtagh, which
doesn't score so big and Stella Power, a
very capable and personable coloratura so-
prano, who is misplaced in a very gaudy
and heavy set. The best thing on the bill
is Nat Finston's orchestra and the fine syn-
chronization of the news reel and the short
"Mother's Day" film.
Strand
This week's show at the Strand should
serve as an object lesson to motion picture
theater presentation experts and others.
Here's as fast and as pleasing a show as
has been seen on Broadway in a long time
and Joe Plunkett scores in rapid and sure-
fire manner.
The opening is one of Plunkett's special-
ties, a coming to life. This tilnre he uses
Whistler's famous mother paintiner, with
Kmily Day, a fine soprano, singing Dvorka's
"Songs My Mother Taught Me," in honor
of Mother's Day. The sentiment and the
setting, combined with the deft lighting and
the fine singing, put the number over. Ed-
ward Albano, the baritone, follows with
Schubert's serenade, the curtains part, and
in full stage, on a revolving platform, the
Strand Ballet are grouped, coming to life
at the close of the song. The ballet is a
minuet, with Lincke's ever popular "Glo-
worm" as the number.
The number is very effectively costumed
and though the steps have been seen before,
the colorful costiflwing and the trick plat-
form put it over. The Strand Male Quar-
tet come on next, and here Plunkett again
proves that he's the dean of male quartet
presentation, among other things. A drop,
with a Venetian background and a gondola,
with cutouts for the heads of the singers,
masked in by the blacks, is used and right
here is one of the best hits that Plunkett
or anyone else has ever done. The num-
bers are well selected and well sung and
score bie. The curtains open to disclose
Brooke Johns and his Oklohomians. a seven
piece versatile combination that is better
than Johns and put him over. Johns does
his familiar routine.
Goodie Montgomery, a specialty dancer of
decided ability, puts over an opening num-
ber with Johns and then, in one doubles
with Johns in the same kind of a bit he did
with Pennington. The orchestra troupes in
all playing banioes. Goodie Montgomery
tricks sotrre Chlarleston stuff and this serves
as the finale.
A show that has the diversified elements
contained in this week's Frolic could go
anywhere. There's plenty of "pep", good
music, fine costtmiing, excellent scenery and
lighting — all the elements to make a good
show. Also Brooke Johns owes a lot to
Plunkett for bringing him back in this style
It isn't the same act that Johns played
around here last year when, he tried to get
into the picture theaters. ^
Warners
'Warners open its program with Russian
Fantasy, as iazzed in Russia (6 minutes) ;
the News Weekly (10 minutes) ; "The Golf
Bug" (11 minutes); CTiarleston Film Les-
sons (10 minutes) ; Virginia Blair, dancing
the Charleston. (.1 minutes) : Josef Turin
singing "Macush'a," (8 minutes) ; and "The
Little Irish Girl," a Warner picture, (72
Uninutes) .
And That's Tk
By -BARRy
THE Wall Street Journa
"Screen stars who fail
the intellingence test will be
to write scenarios." Now,
nice?
The key to the City of Bu^
dusted off by Pete Smith la
and presented to Louis B. i
Mack Swain got up from
bed, took a sniff of Hollyw
decided he needed a smoke a
downtown to get cigars. Mrl
says this is a sure sign th
comedian is fully recovered.
Jesse L. Lasky's pet wo
bunk" bids fair to become as I
as "So's your old man."
A Los Angeles headline rea
tire Cast to Be Sunk," but it
fers to taking of some set
Maurice Tourneur's, "The M}|
Island," for which director, i
staff will spend a few hour
water shooting with Ernie ^
son's submarine outfit.
King Baggot had so many
from the kiddies in the
"Lovey Mary" for a chancf
the film that he had to give c
showing for them,.
Telephoned Abe Warner
when Michael Courtice, Vier
rector, was coming to this
"Who? Who?," said he ai.
"We've signed so many peop
I can't keep track of them \
he'll be over here soon."
"Felix, the Cat," person
making appearance in wine
plays for Educational.
May we be permitted to sa
a "Byrd" of a scoop Pathe N
on the North Pole pictures?
Kenton Franklin, a Param
hibitor, has sent the home of
one sheets used 30 years ag*
Vitascope product. "Pop"
now of Walters, Okla., had
Milwaukee, when he opera
first film shoiv there.
Harry Beaumont is \
"Womanpower" into shape
Dempsey's training camp
Hills, Cal.
The Rivoli makes no apo'^
presenting "The Rainmaker"
instead of April.
A headline in "Ransom'sf
press sheet, we read hastil
Letters Take Place of App J
but it was "Applause."
■♦.■•■■»■■•■■•"•■■•*.•..•"•"« '■<
"The Power God
The Chapter PI
Supreme !
Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
) 7f3.'.=
Prints on Eastman hav^e the black-lettered
identification ^'Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
^B^^HS^^~~'
WHEN
THEY PROMISE
YOU HITS POR
NEXT SEASON,
ASK them:
WHAT CAN YOU
GIVE ME
♦
i
' fcem
I
, rm/T mAtionm
l/THE ONLY COMPANY DELIVER
.IMC HIT/ THI/ /UMMER/
NORMA TALMADGE
in "Kiki"
COLLEEN MOORE
in "Irene"
CORINNE GRIFFITH in
*'Mlle. Modiste''
RICHARD BARTHELMESS
in "Ranson's Folly"
JOHNNY HINES in
"Rainbow Riley"
"HER SECOND CHANCE"
HARRY LANGDON in
'Trampf Tramp, Tramp''
"The GREATER GLORY"
A June Mathis Special
Frank Lloyd's
"THE WISE GUY"
'M national
>** PicturcA
"THE WILDERNESS WOMAN"
the year's biggest comedy
MICHAEL ARLEN'S
"The DANCER of PARIS"
Con^vay Tearle in
"The SPORTING LOVER"
"OLD LOVES AND NEW"
adapted from "The Desert Healer"
by E. M. Hull, author of "The Sheik"
"SWEET DADDIES"
"HIGH STEPPERS"
brAdstreet
FILMDOH
Authority
KVl No. 40
Monday, May 17, 1926
Price 5 Cents
I' kecking
'■■ •: a house is a vener-
e. It is now done
e to the box-office.
idea, however, opens
ime to other uses.
jI clock audiences by
jge as well as by dol-
s'n ember each seeks a
jipeal. Wouldn't it be
■i.u know what percen-
lat dear old public is
A hat percentage men ?
centage children?
tyzing the Customer
the opportunity is there.
ig days, the women will
tinees. Friday night may
night for family trade.
Saturday morning shows
^ents for the kiddies. A
)r a week prove illuminat-
the wide-awake exhiljitor
e a flood of data available,
he information that would
m.
uilding Business
men and children pigeon-
rom there, the exhibitor
consistently. Imagine the
liarting a clientele day by
leans feeling the pulse of
with a scientific exactitude.
t of necessity reflect a
at the box-office,
n chain theater near New
•oked from a central office,
itures and westerns there-
the house. Despite this,
is there. But how much
ey could be made if the
its own booking with its
c analyzed by sex.
U. A. Announcement
standing announcement of
in point of dignity comes
ed Artists. It is a splen-
piece of work in black and
hereas the industry gener-
color and lots of it. United
iry gains, since it is differ-
because of merit and a
place credit where credit
is here stated that to Vic-
hapiro and Bruce Gallup
' compliments go.
KANN
/ ^■-
Exports Advance
March Figures Much Higher Than
Those of Preceding Months,
Commerce Bureau Reports
Washmyton Bureau of THE FILM DAILY
Washington — Exports of film dur-
ing March showed a decided advance
over preceding months, according to
figures issued by the Bureau of For-
eign and Domestic Commerce.
The month's shipments, the bureau
reports, included 16,266 990 ft. of posi-
tive, valued at $525,750; 1,965,360 ft.
of raw stock, valued at $81,469; and
448,953 ft. of negative, valued at $67,-
264. In addition, shipments of posi-
(Coiitinued on Page 3)
Ready for Golf?
Spring Tournament Almost at Hand
— June 8, the Date and Winged
Foot, the Club
It won't be long now. The Spring
Film Golf Tournament will be held
at the Winged Foot Golf Club
Mamaroneck on Tuesday, June 8.
Each participant will again play
27 holes, nine in the morning as a
qualifying round and 27 after lunch.
As an innovation this Spring, the
usual dinner will be replaced by a
beefsteak with all of the accepted
trimmings.
Major trophies promised to date
{Continued on Page 7)
Luncheon for Mayer
Sam Eckman, Jr., will render a
luncheon to Louis B. Mayer 'tomor-
row at the Astor. Over 225 exhibi-
tors have already accepted invita-
tions, M.-G.-M. reports.
Drops "The Deluge"
Cecil B. De Mille Not to Produce
Picture As Warners Plan
"Noah's Ark"
Los Angeles — Cecil B. De Mille
has decided not to produce "The
Deluge" as a companion piece to
"The Ten Commandments."
De Mille said that he has aban-
doned the production owing to the
fact Warners registered plans with
the Hays office for .filming "Noah's
Ark" before he had recorded his own
intentions. Since his production
would incorporate the episode of
Noah and the Ark he decided to halt
work rather to create a similarity in
pictures.
Arthur Loew Returns Today
Arthur Loew, head of the M.-G.-M.
foreign dept., is due in on the Levia-
than today.
Fox Surplus Large
Balance Sheet on March 27, 1926
Shows $12,029,239 As Against
$11,983,467 at December, 1925
The Fox statement of surplus and
profit and loss to March 27, 1926
shows a surplus of $12,029,239. The
net profit from Dec. 26, 1925 to
March 27, 1926, before deducting
Federal taxes, is shown as $752,869.
Land, buildings, machinery and
equipment owned are listed at $8,-
207,766 while the total assets amount-
ed to $25,258,917. Cash on hand at
March 27 was $1 948,986 and accounts
receivable $720,413.
Five Years From Now
By ALBERT L. WARNER
Treasurer, Warner Bros.
My belief is that within the course
of the next five years, the presentation
of motion pictures will develop to
such a degree of perfection that the
puiilic will demand not only bigger
and better productions but will also
demand proper musical accompani-
ment, suitable for their particular
production.
The public is being educated to the
finer things in music, through the
radio and other mediums. With the
new inventions that are being per
fected and those already perfected, it
will be possible for the smallest the-
(Continued on Page i)
By WINFIELD R. SHEEHAN
Vice-President and Gen'l M'g'r., Fox Film Corp.
The number of people throughout
the world who witness motion pic-
lures today will be more than doubled
!n five years time; the total numiser
of seals in motion picture theaters
dirougbout the world will be increas-
ed one hundred percent; the number
of people engrged in the industry will
grow accordingly. The producer shall
I'.ave twice the amount of money and
tv^'ice the amount of profit five years
hence. The most popular and most
widely patronized form of amusement
will unquestionably be the motion
picture with surrounding entertain-
ment.
Contract Up Today
Advisory Committee of Exhibitors to
Meet Will H. Hays and Discuss
Changes in Standard Form
The advisory committee, composed
of leaders in exhibitor organization
activities, will meet Will H. Hays
and Gabriel L. Hess at 11:30 this
morning to discuss the Standard Ex-
hibition Contract. Changes in the
existing form have been made by
several distributors, including Edu-
cational, Fox, Metro-Goldwyn-Mayer,
Pathe and United Artists. To this,
the M. P. T. O. A. objects.
H. M. Richey, general manager of
the Michigan M. P. T. O. and Al
Steffes. president of the M. P. T. of
the Northwest are the out-of-town
exhibitor leaders in New York.
Charles L. O'Reilly will represent
(.Continued on Page 3)
Survey Shows 14,673
That Many Picture Theaters Operat-
ing Once a Week or More Ofteii
According to "M. P. News"
"Motion Picture News" has just
completed a theater survey conducted
over a period of two years. It shows
a total of 14,673 motion picture the-
aters in the United States operating
once a week or more often.
According to "The News" compi-
lation, there; are 7,178 theaters in
cities and town of over 5,000 popu-
lation and 7,495 theaters in towns
under 5,000 population. This distinc-
{Continued on Page 3)
Strand Adds Effects
Latest Installation of Effects Be-
lieved Part of Heavier Prologue
Policy
That the Strand is to go into the
New York presentation field more
strongly than ever is indicated in
the installation of elaborate lighting
and staging effects just completed.
The equipment consists of 36 spot-
lights secuied around the rim of the
balcony and operated from back stage
on a new switchboard; new towers
of stage lights, flood lights and foot-
lights, and new batteries over the
(Continued on Page 6)
A Review of Reviews
By LILIAN W. BRENNAN
The first two weeks of May appear
to have developed a mild case of
Spring fever in the matter of releases.
There hasn't been anything very
startling happening in the direction of
the box office but as always, an oc-
casional exception can be found. Last
week found "Brown of Harvard" at
the Capitol. And it scored many a
touchdown not actually scored in the
(Continued on Page 2)
THE
M^t
I0mr—^tm
-^sm
ip
DAILY
Monday, May '
YiLXXXVINo.40 Monday, May 17. 1926 PriceS Cents
JOHN N. ALICOATE : ;
Publisher
Copyright 1926. Wid's Films and Film Folks.
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoatc, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Husiness and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
\;iatter May 21, 1918, at the post-oHice at
New York, N. Y., under the act of March
.1, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
7ear; 6 months^$5.00 ; 3 months, $3.00. For-
eign. $15.00. Subscribers should remit with
order. Address all communications to THE
?ILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California^Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794. London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, \V. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
Saturday's short session developed nothing
outstanding, with stocks generally dull and
irregular. No definite trend was indicated.
with the public apparently awaiting definite
developments.
Film stocks shared in the inactivity, with
light transactions throughout the list. Sev-
eral showed no sales for tlie session. Fmtious
common topped the picture group with a
turnover of 1.880 shares. Pathe closed at
48, a point drop from Friday. On the Curb,
Trans- Lux did well with sales of 1,100
shares. Prices throughout E.xchange and
Curb remained practically stationary.
Quotations
High
Low
Close
Sales
*Balaban & Katz
68
Eastman Kodak .
.11054
11014
llOK
100
Famous Players .
123
121.)^
122
1,800
Film Inspection . .
4J4
4/8
4/8
100
•First Nafl Pfd.
98
*Fox Film "A" .
. ,
6454
•Fox Theaters "A"
. ,
64
> • • >
Intern'l Projector
\^V^
12'A
12'A
300
Loew's, Inc.
36'A
36'A
3654
100
•Metro-Gold. Pfd.
. ,
23
Pathe Exch. "A"
. .
48
600
tParamount B'way
97
96'/.
97
700
•Roxy Unit
27
•Roxy Com. . . .
8
Skouras Bros. . . .
49
49
49
**Sun. Co. of Am.
57-4
Trans- Lux Screen
7 'A
7H
7H
1,100
'Universal
33
•Universal Pfd. .
91-4
•Warner Pict. "A"
14
•Warner Bros.
45/,
* Last prices quoted
*• Philadelphia Market
t Bond Market
Reisner to Direct Jessel
Los Angeles — Chuck Reisner will
direct George Jessel in "Private Izzy
Murphy" for Warners.
^Madet^Ot
Utmost in Screen Brilliancy
A Review of Reviews
(Continued from Page 1)
game played in the picture. It went
over big with the audiences, amused
and delighted them as it unravelled
and sent them out chuckling at the
close. And right here it must go
down that William Haines offered
the month's first agreeable surprise.
His portrayal of the happy-go-lucky
Brown is the best thing he has ever
done — and probably the best chance
he has ever had. He should be heard
from a lot more in the future.
"Hell Bent Fer Heaven," Warner
Bros., contained some fine acting and
realistic atmosphere in its story of
a Kentucky feud. Evelyn Selbie, who
has appeared frequently but incon-
spicuously for years, does a fine piece
of work in this and Gordon James
does very well.
"The Greater Glory," a First Na-
tional production, was a fine effort
although the story presented difficul-
ties. There was a wealth of fine de-
tail and splendid acting, notably Jean
Hersholt, who is undoubtedly one of
the most clever character actors in
the field. As the delicatessen man in
this picture he is a decided hit.
Universal's "Phantom Bullet" has
some of the finest locations and the
best photography to be found in a
picture. Well worth seeing.
V'ictor M'Laglen, who won con-
siderable attention as one of "The
Unholy Three" and again in "Winds
of Chance," gives an interesting per-
formance in "The Isle of Retribu-
tion," an F. B. O. release, replete with
a quantity of fine exteriors.
"Aloney Talks" was the feature at
the Capitol last week. It proved oc-
casionally amusing but missed fire
for the most part since Claire Wind-
sor and Owen Moore had too much
comedy responsibility to shoulder
Bert Roach's comedy "drunk" was
the best "gag."
"Three Weeks in Paris," Warner
Bros., with still another Moore, this
time Matt offered a mild array of
comic situations but most of the
stunts were familiar and lost their
drawing power as a result.
It must be recorded that William
Boyd, heretofore content with minor
parts, comes well to the front as
Feodor in "The Volga Boatman."
He is another young "comer" who
will bear watching.
Reginald Denny has a new comedy
riot "Rolling Home." It has many
good laughs. The story is one of
those small town hero yarns and is
well stocked with amusing situations.
It is a Universal.
Richard Talmadge risks his neck
in divers ways in "The Broadway
Gallant." It is his latest for F. B.
O., another of those stunts pictures
with plenty of action but not much
story.
"Red Hot Papa," a French produc-
tion, contains some delightful comedy
based on night life in Paris. It con-
tains some unusual camera technique.
Kiesling Here
Barrett C. Kiesling, director of
publicity for C. B. De Mille, is in
New York from Hollywood.
"Kontingent" in Sept.
Austrian Restrictions Go Into Effect
for Two Year Period With 20
to 1 Ratio on Imports
Washington — According to a re-
port received by the Department of
Commerce the American "kontin-
gent" goes into effect on Sept. 3
for a two year period, ending in Au-
gust, 1928.
During the above period import
licenses will be granted to importers
to the extent of at least 20 for each
suitable domestic film produced or
purchased. Short films, cultural, and
educational films are to be exempt
from import restrictions until further
notice.
In order to determine whether a
domestic film submitted for a basis
for import privileges is suitable, and
whether an applicant for import privi-
leges is entitled to such privileges, a
Film Control Committee will be
formed, to be composed both of
government representatives and of
representatives of the Austrian in-
dustry.
Business Thriving, Work Abundant
Washington — Encouraging views of
the general business and employment
conditions are taken in reports by
the U. S. Employment Service and
the Federal Reserve Board. Work
is abundant and business is thriving.
Want Judge As Counsel
Boston — Efforts are being made to
have Judge Brackett, who is counsel
for the exhibitors, also act as legisla-
tive counsel for the producers and
exchanges in this city.
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 3678
HUGO HIESENFELD'S
DUO-PJLEMlEBcE
RUPERT JULIAN'S production
iJ 1 i f I ^ » 1 ^ ^ I . VERA REYNO
TUBS. r/E./
MAY I©<t
Jiuice d3i II/ thereafter
VERA REYNOLDS
H. B. WARNER^
RAYMOND HATTON
JOHNCFLINM'
presents
EMOTIONAL MELODRAMA wiA,
QAll MCID York, will huqh .. presents
^PRINCE oF PILSEN
FILM OPERETTA w;iA ANITA STEWART^^GEORGE SIDNEYvA,H.SEBASTIANprorf.ci;on.
RiesenFelds Musical Direction • released iy producers pisTRiBUTma corp;
Jewish Charity Drive ]
The film division of 1
charity drive will tender
Brown, national chairman
eon at the Astor today. (
Reilly, Leo Brecher, J
Cohen. John Zanft and
stein are sub-chairmen.
This is a 'Cornerblock' ci
FREE for all Pathecomed/
Exchange.
I Ward Cine Laborat
il 21fi-222 Weehawke i
a, Union City. N.
I
relephon* Union 4800
G. BERT W/ D
ARTHUR
BROMBERG i
"OFFICER
IS A BRAVE
>•.♦.•♦•.•..♦..•..♦■■»■■♦■■»■■»■'<
Longest Throw in t'l
SIMPLEX PROJECTION^
Comfort and Qua
Reasonable Ra^
220 W. 42nd St id
Phone Wisconsin 3770-1
Screenings At Any
j NEVER SAY M
\ SAY "GOODVP
i
! JohnD.TippeL
Raw Stoc
Negative and P\si
All Color.
1540 Broadway 1640 '.in
N«w York City Holly v ltd,
1
Iiy 17, 1926
THE
l^LSmLmJS^
DAILY
IThafs That!
i Z>v ■■BARRY"
:YSKIND contributes
ing to "The Graphic":
Press Agent
rrhuman knowledge,
cs from every college;
h c stars well, and can
' II tm and in Greek.
:'orld about the stars —
hopes to send to Mars
III important news:
s bought herself new
I cst-hope-to-die,
nn him) concocts a lie,
times, I've heard it
— well — exaggerated.
le "Poverty Row" of Hol-
I more. The collection of
Ings on Sunset Boulevard
ver and Gordon will give
!S and office buildings.
sford reports himself and
so busy they can't attend
Jolf Tournament. They're
a bet.
ley and William Haines
oing intensive military
the M-G-M studios pre-
their appearance in "Tell
trines."
le in a w.k. trade paper
?s' Well Done."
lings is to produce a Wil-
oicture, "The Man. Who
ed." Maybe they'll star
ey.
act Up Today
ttinued from Page 1)
. C, and R. F. Woodhull
M. Seider, the M. P. T.
entity,
several issues involved:
important differences ex-
e alleged transfer of pic-
pre-sold group to a new
leases. Exhibitors main-
picture sold should be
respective of other condi-
g as it is made. In other
/ object if a distributor
ne picture or several pic-
by titles before they were
jse they look bigger after
Survey Shows 14,673
(Continued from Page 1)
tion. however, is pointed out: That
their list excludes legitimate theaters,
non-theatrical institutions, and the
like wherein pictures appear only at
intervals. The publication does not
consider such places of exhibition
picture theaters in the real sense of
that term.
The 1925 FILA-I YEAR BOOK
published a list of 20,2vl3 picture the-
aters, together with the names of
towns, population thereof, names of
theaters, seating capacities in many
instances and, in large percentage
the number of days each theater is
open.
The list was secured through the
courtesy of the M. P. Producers and
Distributors, of America, Inc., — the
Hays organization.
"The News" survey follows:
In In
Towns Towns
State
l\Ie. . .
N, H.
Vt. ...
Mas5.
R. I. .
Conn.
N. Y.
N, J.
Penn.
Dela. .
Md. ..
D. C.
Va. ...
W. Va.
N. C.
S. C. .
Ga. ...
Fla. . .
Ohio . .
Tnd. ..
Til 1,008
Mich
Wise
Ky.
Tenn
Ala
Mis.s
Minn
Ta
Mo
N. D
S. D
Neb •
Ark
La
Okla
Tex
Mont
Tda
Wvo
Colo
N. M
Ariz
Utah
Nev
Wash
Ore
Cal
Kan
Total in
Over
State
5,00(
IR.-?
47
89
19
94
18
449
291
59
17
176
127
1.194
R12
.149
210
1.0.12
728
40
15
98
52
.S8
58
191
89
17,1
62
241
98
121
50
181
75
175
72
816
551
.";.-!0
264
1.008
574
569
141
472
179
232
88
17.1
76
177
81
160
44
.170
149
542
140
468
266
179
21
214
11
412
57
192
41
20.1
91
.107
92
719
381
108
18
105
25
110
75
. 200
76
46
6
49
14
107
26
21
4
244
121
149
68
455
214
4.11
100
Total 14,673
7.178
116
50
76
156
22
49
362
119
304
25
46
102
111
143
71
106
103
263
266
434
228
293
144
97
96
116
221
402
202
158
183
355
151
112
215
118
70
80
35
124
40
15
81
19
123
81
221
331
7,495
>'.♦..#"•"•■■••*<
Live News!
THE NORTH POLE"
800 ft. special ready to ship NOW
Explains why they seek the Pole
Shows authentic Polar scenes
inimated maps of Byrd's, Amundsen's and Wilkin's routes
5H IN ON THE MILLION DOLLAR NEWSPAPER
PUBLICITY NOW RUNNING!
wire at once
LEE BRADFORD CORPORATION
eventiz Ave. New York
102 on Program
Standard Film Service Lines Up
Varied Release List for Mid-
Western Territory
Cleveland — The Standard Film
Service Co. opera'ting in Detroit.
Cleveland, Pittsburgh and Cincinnati
has lined up a program of 102 feature
releases for next season. Fifty-two
are five-reelers starring eight players.
These will be sold on a series basis.
Included in Standard's short stuff
will be be 52 two-reel comedies featur-
ing four stars; 26 Mutt & Jeff car-
toons; 13 Twisted Tails; 26 Kelly
Colors; 12 two-reel dog dramas; 52
College Joker comedies; 52 Literary
Digests, and a series of Bray product.
This short product is also to be sold
in individual series.
In other words. Standard will re-
lease between 300 and 500 titles next
year.
Exports Advance
(Continued from Page 1)
tivc to non-contiguous territories of
the United States totaled 878,198 ft.,
valued at $14,020.
A new high figure in the positive
exports was made by shipments of
2,590,240 ft., valued at $80,011, to
Australia. Canadian imports nearly
hit the two million foot mark,
amounting to 1,898,580 ft., valued at
$65,436, while Mexico, Argentine and
Brazil each took more than a million
feet.
On Broadway
Astor — "The Big Parade"
Broadway — "Skinner's Dress Suit"
Cameo — "Mile. Modiste"
Capitol — "Stella Dallas"
Cohan — "Ben Hur"
Colony — '"Outside the Law"
Criterion — "Mare Nostrum"
Embassy — "T.a Boheme"
Loew's New York — Today — "The Devil's
Circus"
Tuesday — "The Isle of Retribution" and
"Rustling for Cupid"
Wednesday — "Irene"
Thursday — "Tony Runs Wild''
Friday — "Transcontinental Limited" and
and' "With This Ring"
Saturday — "Money Talks"
Sunday — "Other Women's Husbands"
Loew's iState — "The Blind Goddess"
Mark Strand — "Wet Paint"
Rialto — "Aloma of the South Seas" •
Rivoli — "The Rainmaker"
Times Square — "Silence and "The Prince of
Pilsen"
Warners — "Why Girls Go Back Home"
Brooklyn Mark Strand — "The Wilderness
Woman"
Next Week
Astor — ^"The Big Parade"
Broadway — Not yet determined
Cameo — Not yet determined
Capitol— "Stella Dallas"
Colony — Not yet determined
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Mark Strand — "Tramp, Tramp. Tramp"
Rialto — '".Moma of the South Seas"
Rivoli — "Take a Chance Week"
Times Square — "Silence" and "The Prince of
Pilsen"
Warners — Not yet determined
Brooklyn Mark Strand — "Wet Paint"
Keep Your
Patrons* Goodwill
With "Goodwill"
Five Years From Now
(Continued from Page 1)
?.ter in the smallest village to present
a program equal to the largest thea-
ter in the largest city.
The same, if not more rapid strides
will be made in the forthcoming five
years, as have been made in the past
five years.
The bigger and better pictures will
•ule. The machine-made product will
hpve to be discarded. The producers
now making many productions will
find that the public will side step
them. The producers who will spec-
ialize and individualize will rule the
day.
Hitchcum Production Head
Wilmington, Del. — August Hitch-
cum, president of the Hitchcum Pic-
tures, Inc., has been elected president
of the Wilmington Rialto Pictures
Corp., newly formed organization
which is to produce shorts and fea-
tures.
Waite Returns Today
Stanley B. Waite, Central District
sales manager for Pathe, returns to
New York today after a sales trip.
Tom Curran Returns
Thomas A. Curran, Rayart's spe-
cial representative, has returned to
New York after three months on the
road.
-——■y
"MEMORIAL DAY"
A five minute film tribute to
the vanishing veterans of the
Civil. War.
95
"MEMORIAL DAY
The next release of
James A. FItzPatrick's
AMERICAN HOLIDAY
SERIES
Booked direct to FIRST RUN
THEATRES anywhere in the
United States.
1:
Distributed exclusively by
FITZPATRICK PICTURES, inc.
729 7th Ave. N. Y. C.
LAST WEEK
1
m\
As Grover Cleveland said: ''It'sFacU
I
1,297 individual news items — live hot and
authoritative — delivered to Film Daily readers as
fast as modern progressive news handling
methods will permit, of which I
825 items from throughout the U. S.
and Canada, exclusive of New York, and
45 news stories from abroad — A real I
news service from Film Daily cor-
respondents everywhere.
Signed articles by filmdom's foremost film
personages, including Adolph Zukor, William
Fox, S. R. Kent, James R. Grainger, John C.
Flinn, H. M. Richey, Joe Brandt and Harry L.
Reichenbach.
The Combined Efforts Of A Staff Oft
READ THE FIL
:*^
-i\.^
HE FILM DAILY
^Theories That We Are Dealing With''
56 individual advertisers from every branch of
the industry. There must be a reason.
6 1 pages of advertising. A buying guide
to filmdom's market throughout the en-
tire Avorld.
Regular departments such as Editorial, Financial,
Theater Construction, Theater Changes, Re-
views, Presentations, Production, Etc.
«
100 pages of information — of nev^s —
of authoritative comment — of Film
Daily service.
It's a pretty big little industry after all and w^ith
pardonable pride we are happy to play our
modest part in its progress.
le To Give Film Daily Readers Service
L
ILY EVERY DAY
H
I
1/
Strand Adds Effects
(Continued from Page 1)
orchestra. In addition to this, a cool-
ing plant costing $150,000 has been
put in operation. The system is so
arranged that temperatures are modu-
lated from street to the lobby, the
lobby to the promenades, and the
prorncnades to the orchestra and bal-
cony. The object of this was to
avoid sudden change of temperature
between the street and the inside.
The air cooler was installed by the
Helmer Air Conditioning Co., of 103
Park Ave.
^b
DAILY
Monday, May 17, 19,
St. Louis Theater Installs Cooler
St. Louis— Installation of a cooling
system at the St. Louis, largest thea-
ter in the city, has been completed.
The plant assures a temperature in
the theater of about 70 degrees, re-
gardless of the heat outside. Cooling
is controlled by refrigerated coils
through which air is pumped into
the hou.se by mushroom openings
under the seats.
Expand Supply Business
Kansas City— The Yale Theater
Supply Co. has added a new depart-
ment to cover theater decorations
such as scenic effects, window drapes,
curtains, lobby furnishings and stage
effects.
65 Arctic Nu-Air Orders
St. Louis, Mo.— The Arctic Nu-Air
Co. has made 65 installations of its
cooling systems in Missouri, Kansas
and Oklahoma.
Art-0-Lite for Theater Paintings
Chicago — Frank Cambria, art di-
rector of Balaban and Katz theaters,
has purchased the Art-O-Lite reflec-
tor to illuminate paintings in the art
gallery of the Uptown and the new
Oriental.
Jerry Wilson on Sales Force
Jerry Wilson, former film sales-
man in New York territory, has join-
ed the sales force of the World
Ticket and Supply Co.
Resume Niagara Falls House
Niagara Falls, N. Y. — Construction
of the $150,000 theater on Webster
St.. by the Main-Go-Realty Co., ha^
been resumed.
Stern Building in East Orange
East Orange," N. J. — Joseph Stern
Theatrical Enterprises are planning a
1,600-seat house at Springfield Ave.
and Tuscan Road.
Great Lakes House in Kankakee
Kankakee, 111. — Great Lakes Thea-
ter Corp. plans a $750,000 house on S.
Dearborn Ave., seating 2,000.
New Theater in Thomasville, Ga.
Thomasville, Ga. — Interstate Enter-
prises will erect a 1,200-seat theater
on S. Bend St.
Large House for Bristol, Conn.
Bristol, Conn. — Colonial Theaters
Inc. is building an 1,800 seat theater
and ballroom accommodating 800.
.Sacramento, Cal. — Cinemagundi, Inc., Los
.Viigeles; capital $25,000; to promote moving
picture art club. Incorporators, Archie Jett,
.. K. Kuter, Krnest Smythe, H. S. Wilcox,
.\lf. Metclier, Tom E. Manners, Fred Loos,
Hugh Reticker, .'\ug. B. Thunberg, Bert
Carre, T. R. Cosgrove, Paul A. Grimm, Mario
Ouadrelli, Harry Eckes, Robert Rickenbaugh,
I>. W. Townsend, Frank T. Drdlik, W. B.
Moll, David B. Edwards, Andre Chotin, H.
Hlllinck, G. H. Mulldorfer, Charles Odds.
Address, A. B. Edler, 1301 Pershing Square
Bldg., Los Angeles.
Sacramento, Cal. — Los Angeles Theater En-
terprises. Inc., Los Angeles ; capital $200,000 ;
to operate theaters. Incorporators, Frank
James, A, M. Bergh, M. S. Dyer. Address,
Frank James, 919 Story Bldg., Los Angeles.
Albany. N. Y. — District of Columbia
Amusement Club. Capital $20,000. Incor-
porators, C. M. Rechenberg, H. Barclay, M.
Pearl. Attorney, I. L. Levy, 1 Madison Ave.
Albany, N. Y. — Amusement Pictures Corp.,
motion pictures. Incorporators, J. Kopistein,
L. Young, L. P. Randell. Attorney, H.
Goldhlatt, 1560 Broadway.
Albany. N. Y. — Phoenix Players, theatrical.
Incorporators, B. L. Webster, C. Garside, D.
.S Critz. Attorneys, Choate, LaRoque, and
.Mitchell, 40 Wall St.
Dover, Del. — Rothacker industrial Films,
Wilmington. Capital $1,000,000. Address,
Corporation Trust Co. of Am.
Dover, Oen. — Vital Exchanges, of Phila-
delphia; motion pictures. Capital $50,000.
.Address, John Adams, Wilmington, Del.
Albany, N. Y. — Emerson Theater Corp. In-
corporators. A. L. Erlanger, L. E. Bergman,
E. S. Golding. Attorneys, J. Baron, 342
Madison Ave., N. Y.
Albany, N, Y.— R.O.N. Theaters. Incor-
porators, E. Mayer. L. Schneider, S. Weiss.
Attorneys, Levy, Gutman & Goldberg, 277
Broadway, N. Y.
Albany, N. Y. — Imported Camera Supply
Co. Incorporators, A. W. Feinberg, B. E.
Well, K. P. Propp. Attorney, A. W. Fein-
berg, 30 East 42nd Street.
Albany, N. Y. — Marboro Theater Corp. In-
corporators, M. C. Steinberg, E. M. Sholem-
son, A. Aaronson. Attorneys, Jacobson &
Pollock, 165 Broadway, N. Y.
Albany, N. Y. — Central Park Three .\rts
Enterprises, to operate theaters.' Incorporators,
L. Hallett. H. E. Bogdish. E. F. Meisler.
Attorney, H. Dorainitz, 331 Madison Ave.
Albany, N. Y. — Russell Fanning Motion
Pictures. Incorporators, R. Fanning, E. T.
Fanning. Attorney, F. L. Holt, 94 Broadway,
N. Y.
Albany, N. Y. — Gerner Ice Amusement and
Producmg Corp., to operate theaters and pro-
duce. Capital $10,000. Attorney, William H
Edwards, 41 East 42nd St., N. Y
Sprmgfield, Mass. — Tower Orpheum Co.,
Chicago. Incorporators, B. B. Kahane O
R. McMahon, A. A. Yort.
Olympia, Wash. — Junior Amusement Co.,
Walla Walla, $140,000. Incorporators H A
Gillespie. H. W. Gouldin, Harold B. Gilbert.
Albany, N. Y. — Vitaphone Corp., to pro-
duce. Incorporators, A. C. Thomas. S P
Friedman. H. S. Bareford. Attorneys, Thomas
and Friedman, 2 Rector St., N Y
Albany. N. Y.— Palymore Theaters. Brook-
lyn. Canital $20,000. Incorporators, F. Lane,
T,. Hotchkiss. W. Leibowitz. .\ttorney I j'
Ginsburg, 32 Court St., N. Y.
Frankfort, Ky.— Joyland Amusement Co.,
I.exincton; mcreasmg capital from $40,000 to
$100,000.
Austin. Tex.— Colonial Theater Co.. Hondo
C.npital $2,000. Incorporators, Ray Jennings,
Cloyd Gilliam, Mrs. Margaret Gilliam.
Albany, N. Y. — Simmons Attractions, Man-
hattan; to operate theaters. Capital $1,000
Attorney, William J. Rose, 51 Chambers St.,
N. Y.
Brazilian Houses Using Prologues
Washington — The Department of
Commerce reports that prologues are
coming into vogue in Brazilian pic-
ture houses. During the past few
weeks interests controlling the larg-
est theaters in Rio de Janeiro have
spent considerable money in further-
ing the innovation.
Gaby Leslye Opens Act
Simmons Attractions opened its in-
itial production, "Gaby Leslye and
her Syncopated Revelers," staged by
Jack Mason, last week at the Park,
Brooklyn.
Charles De Roche is now rehears-
ing in the sketch, "Love's A Game,"
which will open May 20. Supporting
him are: Cynthia Whyte, formerly of
"Rose Marie," and Florence Tivoli.
Fomeen Breaks in New Act
Basil Fomcen's Royal Accordion
Players brokc-in their act at Proc-
tor's Fifth Ave. Nita Rosso dancer,
is in the turn.
L^i Stages Prologue
Paul Leni, whom Universal recent-
ly acquired from LTfa to devise me-
chanical prologues and sets, staged
the presentation for "Outside the
Law," current film at the Colony.
The prologue entitled "The Police
Sergeant's Story" is based on Nat
Rothstein's idea, with dialogue by
Ray Cavanaugh. Leni was assisted
in its production by Jerry Derosa and
Jack Savage. He soon leaves for
Universal City to establish his de-
partment.
New House for New Haven
New Haven, Conn. — Plans are an-
nounced for a theater on Whalley
Ave. and Norton St. to cost the As-
sociated Theaters, Inc., $125,000.
To Build in Iowa City
Iowa City — Bids are out for con-
struction of a new house on the site
of the Englert, destroyed by fire. Al
Davis of the Garden is the owner.
Detroit House Reopens
Detroit — Tlie Ferry Field theater
has been reopened by William and
Izrael London.
1,000 Seat House for Parkersburg
Parkersburg, W. Va. — The Smoot
Amusement Co. will erect a house
seating 1,100 and costing $150 000.
House for Newark, N. J.
Ne\yark, N. J.— The Baldwin Con-
struction Co. will build a theater at
the southwest corner of Center St.
and Central Ave.
Saxe House in Racine Reopens
Racine, Wis. — The remodelled State
of the Saxe Amusement Co., has been
opened.
$300,000 House for Rochester
Rochester, N. Y. — Property at Clin-
ton Ave., S., and Court St., has been
acquired by the Greater Rochester
Properties, Inc., recently incorporat-
ed for $300,000, to erect a new thea-
ter.
In Foreign Markets
In Barcelona
Madrid — Lorenzo Bau-Bonap
will open a branch in Barcel
"Consorcio Internacional Expl
lies Cinematograficas"' as his ci
is known. He intends special;
ihe importation of French fil
present, French pictures are i:
principally by "Cinematografica'
daguer," and the Pathe agents, '
teca y Ledesma.
705 Houses in Czechoslovak;
Prague — Government records :
that there are 1,038 licenses |a||L. :
operation of picture theaters tflP^
lation. A check-up reveals that '
705 are now operating in the t -
country. Prague has 69 showimfr'
tures, the largest of which isR
Bio Benatky. seating 1,500, an (
air house. The Capitol, with
seats, is the biggest indoor th«
"Jap" Picture Screened in
Paris — Under auspices of th(
Club de France, a Japanesi
film, "Musume," was shown a
Studio des Ursulines, a new p
house. The film deals with th
of women in Japan, and shows
American influences in product
German Shows End in Londi
London — The London Film S(
has discontinued showings of Ge;
pictures at the New Gallery Kii'
The Film Society intended to co
six screenings, but the public ^
disapproval. Instead, miscella
films., many of foreign oVigin, w
shown.
Gainsborough Program Chan
London— Production of "The
tiful White Devil" has been
poned by Gainsborough Pic ■
Ltd. In its place, Graham
will direct another, the title ' ,
announced. Work is to start '
at the Islington studios. '"
Dorothy Gish in "London
London — J. D. Williams has S
ed "London" as the title of tWj
ture being made by British Na'
and starring Dorothy Gish.
story is an original by Tl
Burice. Herbert Wilcox is dir
In the Courts W^
James W. Greeley is suing
versal in the Supreme Court, b !
papers do not disclose the nat'
the action. The only paper o
ord is an agreement by which
man & Ernst are substituted •
torneys for the plaintiff inste
Bernard H. Bernstein, and Ber
is to get 15 per cent of any sur
may be recovered by Greeley
William B. Levy has filed
fault judgment for $1,848 in th
Court against Alfred L. Harst
a note of $500 given in 1924
Harrill Prod., and for $1,000 •
Sunray Pictures, and for $y\C
note to the plaintiff. r
I
May 17, 1926
f^iB^
DAILY
evv Theaters
— The new Baier theater, 27th
.\\e., is neariiig conipletiun and
1 about June 1, according to L.
- ho has been appointed manager.
1. — Five hundred seats will be
1 the new theater to be built.
il be operated by H. S. Wein-
ke on the Isis expires in July.
II. — Fish Bros, are planning a
— May 23 is the tentative date
of the Palace.
il. — A municipal theater to cost
IS to be built here soon. Mo-
I'j^itimate shows and operas will
.1, Minn. — Contract has been let
i III a new theater. It will be
l;. K. Parsons, Grand owner.
. — A new theatre is to be built,
recently were victorious in the
D. — Braus Brothers have leased
pictures.
Conn. — The New Palace thca-
one that burned down, has
,> 1 , N. J. — Ruckle Bros, have
1 )iiniont.
111. — The new Hartford has been
.i.L-n & Swan. It seats 200.
X. V. — The Rivoli has opened.
Ariz. — The Acme, operated by
, on Second St., has opened.
, la. — E. B. Ellis is remodeling
miu a theater where he will pre-
N. D.— J. A. Troyer and O. O.
building a new theater here which
dy in August.
ty, la. — A business building will be
) a theatre by J. A. Lane.
la. — Frank Pennington will shortly
N theater here.
Mont. — Howard T. Brown has
new theater.
Kans. — A new theater will be
the site of the Novelty at Eighth
Juincy St. it is understood.
Okla. — The Rialto has opened. It
)y Fred Nassey, who has a house in
kla.
son, N. C. — A new theater has
re by Stough Bros.
Colo. — The new Broadway has
E. K. Lucy and W. S. Wilkinson
lie, Tex.— Griffith Bros, of Okla-
build a $25,000 theater seating 900.
la. — ^M. Pennington is convert-
ding.
tlake, L. A., Opens Soon
Vngeles — Formal opening of
tlake, with a seating capacity
1. is tentatively placed for
Airdome Opening Up
ouis — The Echo-Pauline, on
Ave., opened its airdome on
ddletown Theater Opens
etown, Conn. — Tlie Capitol,
seating capacity of 1,400, has
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaicneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Ready for Golf?
(CoiitinuctI from Page 1)
will come in the form of cups from
the following:
J. T. Cosman, Film Booking Of-
fices, Motion Picture News, J. P.
Muller and Co., Pathe Exchange.
Inc., Arthur W. Stebbins and Co.,
fnc, and Warner Bros.
Many of the familiar figures at
previous tournaments have not as
yet indicated whether or not they will
i)e present at the Spring function
It is the Committee's intention to
limit the tournament to 200 players.
The list of entries as of Saturday
afternoon follows:
Alicoate, Jack, THE FILM DAILY
Beecroft. Fred, "M. P. News"
Bilson, George. First National
Blumenstock, Mort, First National
Campbell, Pat, Pathe
Chatkin, David J., Publix
Denig, Lynde, First National
Einfield, Charles, First National
Eschmann, E. A.. United Artists
Glucksmann, Jacobo
Courley, Jess, First National
Grey, A. L., D. W. Griffith, Inc.
Humm, John; Pathe
Jentes, Milton
Kann, Maurice, THE FILM DAILY
Keyser, Jerry, First National
Kohn, Ralph, Famous Players
Lesser, Irving M.
Loew, David
Massce, Wm.
Mersereau, Don, THE FILM DAILY
Mountan, David J., Richmont Pictures
North, Bobby, Appollo Trading Corp.
Ochs, Lee
Pear.son, Elmer, Pathe
Raynor, W. E., Pathe Exchange
Sawtelle, A. J., Pathe Exchange
Scott. Harry, Pathe
iShaw, Tom
Trowbridge, Carroll
Waite, Stanley, Pathe
Two K. C. Houses Sold
Kansas City— The sale of the Ala-
mo, a suburban house at 34th and
Main Sts., to E. E. Webber, owner
of the Broadmour, 34th and Broad-
way, was announced. Webber will
operate both.
Qrpheum, Seattle Starts At Once
Seattle, Wash. — Construction work
on the proposed Orpheum will be
started at once, according to an an-
nouncement.
Another Los Angeles Theater
Los Angeles, Cal.— A $150 000
structure, containing a theater and
offices, is planned on South Figueroa
St. by Louis A. Macloon.
W. & V. House Opetis
Harrisburg, Pa. — Wilmcr & Vin-
cent have opened their new State,
seating 2,200. A feature is a vacant
seat indicator which has a panel of
lights in the rear wall of the auditori-
um, which automatically indicates the
vacant seats.
New First-Run in Portland, Me.
Portland, Me. — The old Gaiety is
being remodeled and will reopen as a
first run house under management of
James Greeley.
Robey Building in Spencer, W. Va.
Spencer, W. Va. — The Auditorium
will be torn down and completely re-
built by 11. H. Robey, and when fin-
ished will be known as the Robev.
Mid-West Closings
St. Louis — The following theaters
are reported closed:
Brighton, III., Brighton-Hill theater closed.
Poor business; Equality, III, Strand due to
poor business; Freenianspur, 111., Liberty
closing; Licking, Mo., High School, closed;
Joppa, III., Logan, closed for indefinite pe-
riod; Dixon, Mo., Dixon closing for few
weeks; Odin, 111., Grand, closed; Omaha,
111., Star, Closed; Rives, Mo., Rives Amuse.
Co. closed due to pc#- business; Salem, Mo.,
Lyric closed; South Standard, III., Standard,
closed for season; W'ilUsville, 111., Liberty,
closed due to poor business; Moberly, Mo.,
Kin'pire closed. Electric closed and dis-
mantled; Irving, 111., Opera House closed.
New Milwaukee Tivoli Manager
Milwaukee — Douglas McEachin is
the new manager of the Tivoli operat-
ed by Saxe enterprises. He is but
22 years old.
Saxes to Remodel Wausau House
Wausau, Wis. — Remodeling and
redecorating of the Stuart is plamied
by Saxes, who recently bought the
house.
Stevenson Building in Henderson
Henderson, N. C— A new $100,000
theater is to be erected here by the
Stevenson Theaters, Inc., to replace
the Princess, on Garnett St.
Another Theater for Buffalo
Buffalo, N. Y. — Ground has been
broken for a $350,000 theater at
Broadway and Detroit Sts.
Redecorating Paramount Empress
Salt Lake City — The Paramount
i Empress is being redecorated.
!o\OpXcP J0k&)s,
TRAILERS SFI I <;FAK
■^ X^cW'^ii/ *^
THE
ONLY
TRAILER SERVICE
•VVITH
ACTUAL
SCENES
FROIvI THE NEaATIVE
cliicaA>, ill.
fl4E. So.mlxuli Ave.
U-
New"V&ik City
i26West-46* St..
LosAn^eIe5,Cal.
u)ll So.VWnuoac Av».
Y9
i
•
«
lii city theatres
small town houses
simultaneously/
f
W
mm
is playing capacity eveiywhei
1^'h
J.^C la.'^^^^ needn't
some tini«=-
national
Pictures
^ E »..6s 1 Marion ?a^^'!*J^
ivil
^uwcE-wviw*^"'^
«a(it«l l"!
■^^
'>-,.!?:
A "TiEAt national summei* hi
brAdstreet
FILHDOM
7Aef^(omwi
Authority
!CVI No. 41
Tuesday, May 18, 1926
Price 5 Cents
B. O. Aid
eater in the medium-
/ns faces a problem.
that class of exhibitor
presentation develop-
I't stage the type of
t prevails in the big
costs too much. He
ays build his own set-
here are many reasons
procedure is not feasi-
£ general operation of
leling Presentations
lay be the answer is in
iversal intends launching
ment. For that purpose,
come over from Germany
He will handle mechani-
ations for "U."
11 be keyed for small town
And they will travel with
The plan now embraces
important releases on the
list. In some cases, one or
■rmers will be used. In
2 setting and lighting will
get over the presentation
ie Show Complete
Is mighty interesting. The
nt should be encouraged,
hy: It brings an aspect of
lowmanship to the medium
-sized town. It is a talk-
that can be built into some-
thwhile.
epends on Universal's treat-
ch unit must be kept fresh,
irance of newness must be
d. The public will balk
other condition prevails.
J Gray and "Aloma"
the box-office. "Aloma of
Seas" has Gilda Gray, the
ance, color, gorgeous ex-
id a tried and true story
The gang will want to see
ler act in picture theaters
monstrated that.
;ture needs cutting. There
that can come out. This
done. With the action gen-
pped up, the outcome leaves
KANN
Extended Run Quizzed
Cleveland Board Asked to Settle Test
Case Between First National and
Ohio Amusement Co.
Cleveland — The Board of Arbitra-
tion has just heard the test case of
the Ohio Amusement Co. against
First National relative to the avail-
ability period of a picture following
the first run engagement. The hear-
ing ended in a tie vote. The Ohio
Amusement Co. has asked for a
seventh arbitrator, and it is expected
further action will be taken in the
course of a week.
Fred Desberg, general manager of
{Continued on Page 13)
Ready in Germany
First National to Distribute There —
Plan to Release 25 Pictiu-es
Next Year
Berlin — First National will main-
tain its own distributing organiza-
tion in Germany. E. Bruce Johnson
will make all arrangements while
here. Distribution will begin this
Fall. It is planned to release 25 pi-Cc;
tures next year.
First National is a party to the
Fanamet organization which will dis-
iContinued on Page 15)
Another Big Milwaukee House
Milwaukee — The M. L. Annenberg
interests plan to build a $1,000,000
suburban house here. It will seat
2,500 and contain stores and a recrea-
tion center. Saxe Enterprises will
operate.
Christie Signs With Educational
Los Angeles — Al Christie has again
signed with Educational. He will
make thirty two-reelers, 10 featuring
Neal Burns, Jack Duffy, Anne Corn-
wall, Vera Stedman and Bill Irving.
Bobby Vernon will do eight and Billy
Dooley and Jimmie Adams six each.
Edna Marian and 1. elma Daniels
have been added to the company.
Report in "Official Bulletin"
A special edition of the "Official
Bulletin" of the M. P. T. O. A. will
be gotten out for the annual conven-
tion in Los Angeles beginning June 1.
It will include the annual report of
the business manager in detail and
thus permit Joseph M. Seider to de-
vote attention only to its highlights
when he reads it. -.^ -— ,
May Refilm "Rio Grande"
Los Angeles — It is reported here
that "Rio Grande," originally direct-
ed by Edwin Carewe for Pathe, will
be re-made.
----___ 2,200 Theaters in Ital;
Rorne — There are 2,200 picture
theaters in Italy. A house seating
4,000 will be built in Turin and one
to seat 3,000 in Naples.
Double Premiere Tonight
"Silence" and "The Prince of Pil-
sen" open at the Times Square this
evening. It is believed this is the
first time a double feature bill at $2
top has been offered on Broadway.
Five Years From Now
By MAJOR H. C. S. THOMSON
President, Film Booking Offices
In this fast moving trade it is a
bold man who will venture to predict
where we shall be five years from
now, but perhaps from present ten-
dencies we can guess somewhat as
to the evolution that will take place
generally, perhaps in a shorter time
or perhaps in a longer time than five
years.
The trade is rapidly jelling into
being a regular business handled by
business men of high calibre and
much of the present internal dis-
trust and political bickering will dis-
appear as years go on. More and
more good feeling and cooperation
will be in existence between pro-
(.Continued on Pag* 4)
By SAM RORK
Producer Releasing Through First National
Five years hence, the film industry
will have a cemetery of oblivion, dedi-
cated to the memory of those who
have been unable to keep up with the
march of progress.
New blood will revitalize and
strengthen the industry, that today is
somewhat effete as the result of the
strain of the last few years' remark-
able development. New faces will be
seen in all departments of the in-
dustry. About one-half of those who
are in the dominance today, will have
been unable to maintain the pace.
The industry five years from now
will have its own school of drama.
Stories will be written directly for
(.Continutd oh Pag* 4)
Settlement Near
Adjustment of Standard Uniform
Contract Difficulties Expected at
Session Today
Changes made in the uniform stan-
dard contract were discussed at a
conference held yesterday afternoon
at the Hays ©ffice by the advisory
committee of the M. P. T. O. A., rep-
resentatives of the M. P. P. D. A.
and sales managers of the concerns
which have added clauses under dis-
pute. A definite adjustment of the
difficulties is expected at a session
which starts this morning.
At the conference were: R. F.
(Continued on Page 2)
Texas Combine Set
14 Theaters in Rio Grande Valley To
Seek Charter Soon— $250,000
in Assets
Dallas — A temporary organization,
known as the Rio Grande Valley
Theaters, Inc., has been formed and
the organization of 14 theater enter-
prises into one corporation is going
forward. A Delaware charter will be
sought.
Tangible assets already listed for
the company amount to more than
(.Continued on Page 2)
$5,375,040 fgr Jewish Fund
A total of $5,375,040 had been
raised in the United Jewish campaign
up to late yesterday afternoon. The
theatrical and motion picture division
has raised more than $500,000 of its
$750,000 quota. Workers and others
interested in the drive attended a
luncheon held at the Astor in honor
of the national chairman, David A.
Brown.
Five More For M-G-M.
Announcement Just Issued Lists Ad-
ditional Titles for Release on
1926-27 Schedule
The M.-G.-M. announcement book
issued yesterday lists five additional
titles to those announced at the re-
cent convention and published in
THE FILM DAILY, April 28.
These include John Gilbert in "The
Cossacks," from the drama by Tol-
stoi.
(Continued on Page 13)
Denies Reports Involving Stanley
John J. McKeon of Acme Booking
Offices yesterday denied the follow-
ing reports involving the Stanley Co.
of America: that negotiations have
ever been in progress for the Hoff-
man Bros.' string in Connecticut and
that S. L. Rothafel ("Roxy") is to
become associated with Stanley.
THE
)m
-JX0^
1
DAILY
Tuesday, May
ViLXXXVINo.41 Tuesday, May 18. 1S26 Prices Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Ire. Published Daily except Saturday and hol-
idays at 16S0 Broadway, New York, N. Y.
J. \V. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
»;iatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
jear; 6 months, $5.00; 3 months, $3.00. For-
eign. $15.00 Subscribers should remit with
order. Address all communications to THE
yiLM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address : Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel ; 'Phone, Drexel 7000 and
Washington 9794. London — Ernest W. Fred-
man, The Film Renter. 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
The trend of prices was generally down-
ward throughout the market, "with many
shares recovering ground in a last hour rally.
It was a professional market, with the pub-
lic figuring lightly. Many issues sold at a
new level for the year before pressure sub-
sided.
FilhT stocks sagged but slightly, several
selling off one point from Saturday's close.
Universal preferred, alone sho\v(-d I" gain,
closing at 93 from Saturday's 91^^. Famous
common showed sales of 7,300. going from
122Ji to 12!. Patiie. with sales of 2,300.
went from 49 to 46^2. Loew's remained
statioriary with a tota'l sale of 2.700. On
the Curb, Tranx Lux recorded transactions
of 1,500, with price unchanged from last
quoted.
Settlement Near
{Continued from Page 1)
Woodhull, AI Steffes,, Charls^s O'-
Reilly, Will H. Hays, Gabriel L.
Hess, Charles C. Pcttijohn and the
sales managers of Educational, M.-
G.-M., Pathe. United Artists and
Fox.
Preliminary to the conference the
M. P. T. O. A. advisory committee
met with representatives of the Hays
office. Attending this meeting were:
Will H. Hays, R. F. Woodhull, Jos-
eph M. Seider, H. M. Richey, Charles
C. Pettijohn, Gabriel L. Hess, Charles
O'Reilly and Al StefTes.
Sax Will Book Direct
In territories where they are not
represented, Lumas will book the
Gotham and William Fairbanks pro-
ductions direct, Sam Sax stated yes-
terday.
Carlos to Star Karyl Norman
Karyl Norman, known in vaude-
villa as "The Creole Fashion Plate,"
will be featured in at least one pic-
ture by Abe Carlos. Production will
start early in August on the Coast
on "The Dumb Princess." Carlos has
an option on the female impersona-
tor's services for three additional
pictures.
Injunction for Marceline Day
Los Angeles — Marceline Day has
obtained an injunction against M.-G.-
M. restraining information about her
contract appearing in print.
■Vaudeville Team in Films
Charles and Fred Mallard, vaude-
ville actors, have been cast as stage
entertainers in "The Flame of the
Yukon," which George Melford is
directing for Metropolitan.
Harry Wilson Stricken
Los Angeles — Harry D. Wilson,
publicity director for First National,
is in the hospital, the result of a sud-
den illness.
Ned Marin On Trip
'Ned Marin, western sales manager
for First National, is on a trip to
Western exchanges.
Leatric Joy in New York
Leatrice Joy arrived in New York
from the Coast yesterday.
Cleveland Ready for Los Angeles
Cleveland — The Cleveland Exhibi-
tors Assn. at a meeting at the Statler
made final arrangements for trip to
Los Angeles.
Murnau to Make Sudermann Novel
Berlin — F. W. Murnau's first pic-
ture for Fox will be a Sudermann
novel. Karl Mayer will do the adap-
tation.
"Tramp, "Tramp, Tramp" at Strand
"Tramp, Tramp, Tramp" the ini-
tial First National feature starring
Harry Langdon, will open at the
Strand on Sunday.
Quotations
High
Low
Close
Sales
•Balaban & Katz
68
Eastman Kodak .
110
109M
109 J4
400
Famous Po.jers .
122
11954
121
7,300
Fam. Play. P.d. .
11954
119!4
11954
100
Film Inspection .
4
J5/R
iVi
200
*First Nat'l Pfd.
98
Fox FijiiT "A" . .
63^
62 -4
63J4
1,000
*Fox Theaters "A"
64
*Intern'l Project.
1254
Loew s. Inc
. 367/,
36
36%
2,700
*Metro-GoId Pfd.
23
*M. P. Cap Corp.
22
Pathe Exch. "A"
. 47^8
45 5^
46!^
2,300
tParamovmt B'way
967/,
967/,
'TbVi
100
*Roxy Units ....
27
Roxy Com
8
Skouras Bros. . . .
.
49
**Stan. Co. ol Am.
54
Trans-Lux Screen
7 '4
7
7
1,500
•Universal
33
Univ. Pict. Pfd. .
. 93
93
93
100
Warner Pict. "A"
14
14
14
200
"Warner Bros. . .
4554
* Last prices quoted
** Philadelphia Market
t Bond Market
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLES
24.S W. 55th St. - Columbus 9240
Special Rush Seri'ice
Walthall Coming East
Los Angeles — Henry B. Walthall
probably will come East for Famous
after finishing "Love Me and the
World Is Mine," starring Mary Phil-
bin.
Joe Farnham Titling
Los Angeles — Joseph Farnum is
titling "A Certain Young Man" for
M-G-M.
Scott Leaves Today
Lester F. Scott, Jr., leaves for the
Coast today.
Allen Not to Close
Cleveland — The Allen will not close
this Summer, as it has done previous-
ly.
Texas Combine Set
(Continued from Page 1)
$250,000. The capital stock has not
been determined. Ed. F. Brady, of
San Benito, is president of the com-
pam^ L. J. Mason, of McAllen, vice-
president, Jack Pickens, of Harlingen,
treasurer, and R. M. Smith, of Mis-
sion, secretary.
Theaters to be taken into the or-
ganization include four in Browns-
ville, two in San Benito, two in Har-
lingen, one in La Feria, one in Mer-
cedes, one in Weslaco, two in McAl-
len and one in Mission.
Takes Over Entire B
Ruby Camera Exchang(
possession of the six-stoi
at 727 7th Ave. It will
entire fourth floor and wi
full line of Carl Zeiss pi
optics. Occupants on o
remain.
Biblical Story for D Ji
Los Angeles — Cecil B. I
do a Biblical storj' as his i
the fact he has given up
produce "The Deluge."
This is a 'Cornerblock' cv fui
FREE for all Pathecomecsi
Exchange.
New Series for Red Seal
The newest series of one reelers
which Red Seal will distribute con-
sists of 13 Bronte featurettes. Emery
B. Bronte whose studio is located at
Englewood Clif?s, N. J., is making
this series with Lassie and Jean, dog
actors.
Oldest Projection Room
"Catering to the better class"
Sun Projection Rooms
220 West 42nd St.
Phone Wisconsin 1177 Room 1005
Our ability to (a) accurately translate the hazards of your busi-
ness mto the language of Insurance Policies; and (b) to secure such
Policies from Insurance Companies able and willing to promptly pay
the losses they sustain ; and (c) to consummate these transactions at
the lowest possible cost to our clients, explains why we have achieved
the confidence of the large number of theatrical and motion picture
concerns whom we now represent.
IVe will stake our reputation on our service.
\ MisiKMEifir ]t.]3ii]gsrfi§iis&iif Cci«
■ INCORPORATCO ■
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; 80 MAIDEN LANE. N. Y. C. Telephone John 3080
GOODWli
PICTURE];
entertaSi
Longest Throw in th Ci
SIMPLEX PROJECTION lOI
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Reasonable Rat»
220 W. 42nd Str?t
Phone Wisconsin 3770-1 Hoi^
Screenings At Any ' ur
Reuben S^aj^xje ,s
INSURANCI
1540 BROADW/!
Insurance Experts to theJThi
and Motion Picture iSui
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■ ■ TRADE MARK ^^^
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220 WEST 42^° Sl«
NEWYORKt
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2337
ALLANILOM
p<:s
OMPAKE/
^aramounts
Big 1926-7 Specials like ''Beau Geste," •'Sor-
rows of Satan," Harold Lloyd, "The Rough
Riders," "The Wedding March," "Glorify-
ing the American Girl." "Kid Boots," "The
Show Off," and others
xParamount's
Stars like Lloyd, Gloria Swanson, Meighan,
Dix, Bebe Daniels, Raymond GriflBth, Gilda
Gray, MacLean, Menjou, W. C. Fields, Pola
Negri, Eddie Cantor, Florence Vidor, Esther
Ralston, Beery and Hatton, Clara Bow and
more
xraiwnaunts
Showmen-Directors like Cruze, D.W. GriflBth,
St. Clair, Von Stroheim, Neilan, Frank Lloyd,
Dwan, Sutherland, Brenon, Beaudine, Tuttle,
La Cava and Big New Ones to be announced
soon
xraramaimth
method of doing business face-to-face as exem-
plified by the recent 40 round-table meetings
attended by over 2,000 exhibitors ....
Compare P
WITH
the long run stuff of-
fered elsewhere for
picture houses this
fall
WITH
any other company's
roster of box office
names
WITH
the production brains
operating at other
studios
WITH
the old, antiquated
system of buying and
selling a product
there |s no comparison/
iranunaunt xrLctures
THE GREATEST SHOWS ON EARTH
fi^E^
DAILY
Tuesday, May
And Thafs That!
^— ,^^ By "BARRY" ^Hii^^^
PEGGY Montgomery played oppo-
site House Peters in "Prisoners
of the Storm," and this is what the
"Winnipeg Free Press" had to say
about it: "Fans of Baby Peggy Mont-
gomery will be pleased to know that
she is now grown up and playing
leading roles." That's one for ' the
book.
Warning to Exhibitors
The National Better Business
Bureau, yesterday warned exhibitors
that an individual using the name of
Albert Ray, who has claimed to be a
brother of Charles Ray, and sought
the confidence of a number of exhibi-
tors on this account, is not related to
the latter, according to investigations
conducted by afifiliated Western Bet-
ter Business Bureaus. Neither is he
to be confused with Albert Ray, di-
rector for Fox.
J. E. O'Toole will never umpire
another ball game. The P. D. C.
Minneapolis manager was prevailed
upon to act in such a capacity for
a game between Hopi Indians and
railroad employees at Grand Canyon.
After a couple of raw decisions, he
was chased by the Redmen to the
accompaniment of blood curdling
yells. It was a frame up by the
rest of the sales force en route to
Los Angeles.
Blanche Sweet has started a new
fad. Her necklaces are sewed onto
her gowns. It keeps them in place
and prevents loss, and only necessi-
tates a pearl or diamond necklace for
each dress.
Allan Dwan, it is said, during
twenty years of directing, holds the
record as a judge of beauty. He
has cast 10,000 girls, selected from
100,000 applicants. Recently he
picked 85 beauties from a bevy of
500. That's a job.
Raymond Grififith's next will be
"You'd Be Surprised," and the lead-
ing woman that goes with it is the
refreshing red haired beauty, Clara
Bow.
Scouts for the Pathe baseball team
are combing the chicken farms of
Jersey, for a giant rooster and the
black belt of Harlem for a "double"
for Farina, to form a pair of mascots
for their game with Famous on Sat-
urday.
Skirboll Gets Columbia Franchise
Cleveland — W. N. Skirboll has se-
cuied the Ohio franchise for Colum-
bia pictures and is now a unit of the
Columbia national exchanges. Skir-
boll formerly operated an independent
states right exchange, selling under
the name of Gold Seal Prod.
Hale Producing in New Orleans
New Orleans — Albert Hale is
sponsoring a local producing unit
which will make "Vivid Night," by
Garroway Renfrew, of this city. The
venture will be backed by local capi-
tal.
Sunday Fight On
Manson, Iowa — War to the finish
on Sunday opening here has been de-
clared. R. L. Stewart of the Cee
Bee theater has been keeping open
on the Sabbath and paying a $5 fine
each week.
Warners Sign Cameramen
Los Angeles — Ernie Crocket and
Virgin Migler, cameramen, have been
signed by Warners.
Albert Ray Finishes
Hollywood — Albert Ray has com-
pleted direction on a Fox production,
"Less Work, More Money," a ver-
sion of Peter B. Kyne's latest Cappy
Ricks story, with Mary Brian feat-
ured.
Mack Signs with Warners
Los Angeles— Charles Emmett
Mack yesterday signed with Warner
Bros, to be featured with Dolores
Costello in "Heart of Maryland." Mil-
lard Webb will direct. "Heart of
Maryland" was first made by Tom
Terriss for Vitagraph.
Rork's Next, "Blond Saint"
Sam E. Rork has selected "The
Blond Saint" as his next production
instead of "Wild Geese." He leaves
tomorrow for Hollywood. "The
Blond Saint" is an adaptation of
Stephen Whitman's novel, "The Isle
of, Life."
Plan 12 Two-Reel Comedies
A series of 12 two-reel comedies
starring Al Joy is planned this year
by Ricardo Films. Production on the
second started yesterday at Ideal Stu-
dio with Joe Basil directing. The cast
includes Rose Mass, George Du
Count and Peggy Hoye.
Five Years From Now
Demand Increased License Fee
Rochester.^ Minn. — Increase of the
license fee is planned by the citv
council. The present fee is $100.
One alderman says: "$1,500 a year
would be letting the theaters oflF
easy."
Columbia Signs Ralph Ince
Hollywood — It is understood
Ralph Ince is making "The Return
of the Lone Wolf" for Columbia with
Bert Lvtell and Billie Dove co-star-
red. His own production, "The Sea
Wolf" will be released the end of
July by P. D. C. Ince has just fin-
ished "Bigger Than Barnum's" for
F. B. O.
Phillips with P. D. C.
Des Moines— Lester Phillips has
taken over the management of the
local P. D. C. exchange. For several
years he has been connected with
Exhibitors Suoply Co. at Des Moines.
He succeeds E. J. Lipson.
Harold Lloyd Reissues
Pathe is planning to reissue six
Harold Llovd comedies. "Step Live-
ly," "Are Crooks Honest?." "Swat the
Crook," "Ring Down the Curtain,"
"Count Your Change," and "Kicked
Out" are the names of the comedies.
By MAJOR H. C. S. THOMSON
(.Continued from Page 1)
ducers and exhibitors, and they will
be pulling together more and more
for public and mutual benefit.
I am inclined to think that both
producers and exhibitors will gradu-
ally begin to specialize in the type of
entertainment presented by them to
the public. Perhaps we may eventu-
aly find that some producers are cat-
ering specifically to the more sophis-
ticated, metropolitan audiences, others
catering solely for "community and
family life, others still, specializing
upon presenting the fast action pic-
tures, etc., demanded by a still further
type of audience, and so on, with the
result that each theater, or circuit of
theaters, will become known to the
public by and for the type of picture
presented in such house. Picture sup-
pliers, both exhibitors and producers,
may gradually find themselves worked
into specific classifications of type
of product presented; even as today
in the theatrical world, where the
audience knows what class or type
of presentation they can expect from
an individual producer.
Classification of product will also
probably take place as far as foreign
markets are concerned, and producers
will recognize that much of their prod-
uct is suitable only for local or Amer-
ican consumption, and will not at-
tempt to export pictures which are
purely "American consumption" prod-
uct. For the foreign markets we shall
be producing pictures in which the
requirements of such foreign markets
are specifically catered for, conse-
quently in the future, I look to see
a much closer contact between the
foreign manager and the production
staflf.
Undoubtedly, however, the great-
est progress will be made in produc-
tion and we can be confident that
pictures themselves will improve
steadily in artistic merit, story, en-
tertainment value and in every other
detail, although personally I am in-
clined to believe that with improved
methods of production the tendency
will be to reduce production budgets
from the present tremendous invest-
ment.
One safe prophecy that can be made
however, is that whatever may hap-
pen in this trade will be an improve-
ment and for the benfit of the trade
generally and that the trade will flour-
ish and prosper.
By SAM RORK
(Continued from Page 1)
the screen, without thought of what
Mr. Exhibitor: Ask at the Film Exchange*
for the
It's little to ask for, but it's the only
reliable aid you can give your musicians
to help put the picture over.
the stage or publication rigl
bring. The screen will some
its own Shakespeare and
New directors will be ere
new stars — that is a matt
is already under way. And
the great waste in product
will be cut down by see
which superfluous secenes ;
nated before the shooting i
afterward — in other words,
will be' shot as it is to be !
the screen.
Paramount Exchange in S
Salt Lake City— Tom Ki:
cial representative for Fam
is in this city supervising
tion of new exchange quart?
they expect to be in the new
by the end of this month.
i.
Keith Summer Polic
Cleveland — Keith's Palace
Summer policy of three sho-'
and a combination vaudevilk
ture program on Sunday,
picture will be "The Volga EJ
Prices will be reduced.
Summer policy was used su<J
last year.
Union Winning in Mil
Milwaukee- — Unionizing oLi
here is proceeding rapidly w
jority of houses already sf'e^
The Comet which has fo
unions for years and is no
will open soon as a union hst
New East Side Theas
The Sunshine theater, at I'D
ton St., will be replaced bjjiB
named the Palestine, as a resjio
purchase of two lots adjo-'ng
house by Charles Steiner d
Schwartz, its owners.
Grauman Holds Twin Prjiia
Los Angeles — Sunday nut
the premiere of "Sparrows" id
Black Pirate" at Grauman E
tian. Fred Niblo was ni.te:
ceremonies.
Court Kills Theater ifn
Milwaukee — The theatei')la
by the Erlanger interests a:i i
man Brown will probably rj:
rialize as the courts ha j
against any buildings hig'.r
those provided for in the St;!:
ing code. I
t.
vmim
'AIAffl
iVHEM PATR0N5 $EEil5;
IT AEAM5 50METJ-UNG TO '\l.'
50MITHING
10
YOU
i^7May 18, 1926 ^M %^ DAILY
3?e^
([entucRy Derby
was run on the 15th. Released in
issue No. 41 of the
PATHE NEWS
The same day.
Prints shipped to all parts of the
country from Cincinnati, Chicago
and New York the same day.
Shown THE SAME NIGHT
in New York, Cleveland, St. Louis,
etc.
SERVICE AS USUAL!
1
THE
■c^Hk
DAILY
Tuesday, May 18,
Theater Design
Pointers on Construction With Par-
ticular Attention on the Prob-
lems in the Projection Booth
By H. ROBINS BURROUGHS
Theatei: Engineer
THE problem of building a the-
ater involves a multitude of
factors which arc germane to
the ultimate results. Consequently, it
is important that due and proper
consideration be given to the various
factors, and especially to those which
are of the most importance.
One of these important factors is
the type of construction which in-
volves dii?erent kinds of material and
their application to the structure as
a whole. Theaters in general are con-
structed in three classes: first, fire-
proof construction; second, semi-fire-
proof construction; third, non-fire-
proof construction. The latter, of
course, applies to small country towns
where frame buildings predominate.
The fireproof construction consists of
reinforced concrete, structural steel
and masonry work; semi-fireproof
construction consits of a part of the
theater being constructed of the first
mentioned materials, and other parts
constructed of wood; the third class
of construction involves practically all
wood. As to which type of construc-
tion should be used depends on two
primary elements: (1) the local
building requirements, and (2) the
cost of construction. In the average
case of fireproof construction, either
reinforced concrete or steel may be
used, and, therefore, it is necessary
to determine which lends itself most
readily to the particular problem in
hand, and also which is the most eco-
nomical. The matter of economy
usually is the outstanding point, so
that it becomes a matter of investi-
gation on the part of the designer to
determine which kind of material
should be used.
In general, this is not as simple a
matter as it might at first appear to
be. It is generally considered that
for heavy loads where the stresses are
in compression, reinforced concrete
is recognized as being the most eco-
nomical. On the other hand, for light
loads and tensile stresses, structural
steel becomes the most economical
However, it will not be found that
a definite conclusion can be reached
by simply applying this method of
analvsis. Greater depths should be
reached in the analysis before definite
conclusions are arrived at. Many ele-
ments need to be considered as, for
instance, speed of construction
strength, rigidity, fireproofing quality
cost and probable permanence of the
structure.
In analysing this subject, general
consideration will not suffice to give
the desired results. It will be found
necessary to take into account each
portion of the structure separately
and, as is generally the case, it will
be found certain parts may be effi-
ciently and economically made of re-
inforced concrete, while other parts
of the same structure may be made
of steel with equal economy, so that
in fireproof construction almost in-
variably the combination of the two
materials is found to work out as be-
ing the most satisfactory.
One of the most important points
of construction to be considered is
that of foundations. Generally there
is not much choice on this subject so
far as the kind of materials to be used
is concerned. Almost invariably it
will be found that plain concrete will
be the most economical in one form
or another, unless there be some
special condition involving long spans
and heavy loads, in which case struc-
tural steel may possibly work out tc
the greatest advantage. On the other
hand, concrete, on account of its
workability below the ground, lends
itself verv well to this type of work,
so that we may pass on this subject
with the decision in the majority of
cases invariably in favor of concrete.
This does not mean that full con-
sideration should not always be given
to a comparison of the two materials
— it should — but the results will usu-
ally be as stated.
There are two general types of fire-
proof construction: one which is gen-
erally known as the skeleton steel
frame type, and the other having self-
supporting masonry walls. The best
type of construction is to support the
structure itself on a steel or reinforced
concrete frame, with the masonry
walls self-supporting. This consti-
tutes the usual fireproof construction,
so that we have for this class of work
a theater having foundations made of
concrete, plain or reinforced, a struc-
tural steel frame supporting building
and masonry walls enclosing the
structure and supporting only them-
selves. All parts of the structure
are made of fireproof material and
the exposed structural steel is fire-
proof in one way or another. The
roof and balcony floor are also made
of concrete, as fire-resisting material
The walls enclosing the theater are
almost invariably made of brick, for
the reason that concrete does not
lend itself economically to this work.
It is very exceptional that concrete
can be used economically, due to the
fact that these walls are usually high
and the problem, of placing concrete
involves an expensive operation.
A semi-fireproof theater consists of
one that has the same type of con-
struction as the fireproof theater, ex-
cept that the roof and balcony are
usually made of wood. The non-fire-
proof type, of course, is made prac-
tically all of wood, as already stated.
From an operating point of view,
the owner or lessee prefers usually
a fireproof structure for the reason
that his patrons are more secure, and,
in the event of a short circuit or lo-
cal fire conditions, the matter becomes
one of less alarm. While, as already
mentioned, certain parts of the struc-
ture may be made of non-fireproof
material, the projection booth must
always be constructed of fireproof
rnaterial throughout, as the projec-
tion booth is the key to the operation
of the theater.
The projection booth, from the
point of view of construction as well
as operation, is one of the features in
a theater that frequently does not
receive proper consideration. It can
easily be seen that the projection
room of any theater plays a major
part in its success or failure, and con-
sequently it should receive special at-
tention on the part of the architect
or engineer who designs the theater.
Usually there is but one convenient
place to locate the projection room,
namely, in the rear of the theater
(over the balcony, if there is one)
and sufficiently high so that the ray
of light will clear all obstacles.
In the new Roxy Theater, New
York City, for which the writer has
been engaged as consulting engineer
the projection room has been placed
in the front of the balcony, which is
a departure from the usual practice.
This, of course, is an ideal location
from a projection point of view, and
ought to produce as nearly 100 per
cent projection as it is possible to
obtain. However, the vibration at the
front end of the balcony will have to
be provided for; there are several
ways of doing this, but the writer
will not attempt to go into them at
this time.
The modern projection room in a
theater of any considerable size re-
quires in addition to the main room,
a grid room, a workshop, and toilet
facilities, all of which should be pro-
vided for the operators in case of
fire. Frequently the entrance and
exit to the projection booth is by an
indirect circuitous route, possibly
through the attic of the theater or
by means of a walk-way above the
suspended ceiling. In such cases, in
case of fire, those in the projection
room would be hopelessly caught,
with no means of escape should the
fire happen to spread to that portion
of the building.
Another good location for the pro-
jection room, in a comparatively small
theater is, of course, above the bal-
cony, if there is one, but outside of
the main theater wall, so that in case
of fire, the projection room is entire-
ly independent of the theater proper.
This construction is usually obtain-
able where there are stores and of-
fices on the street front and the the-
ater proper is set back, so that the
projection room can be placed over
the office portion of the building but,
of course, independent of it.
Too frequently insufficient study
and consideration is given to the pro-
jection room. The comforts and con-
venience of the operators are over-
looked and the projection room is
either too small or improperly lo-
cated. In certain instances the writer
has known where the projection room
has been so badly located that when
they came to put in the machines,
they found there was interference be-
tween the machines and the screen,
which necessitated considerable al-
terations in order to clear the pic-
tures. This is due, of course, to
little or no thought having been given
to clearance lines from the projection
booth.
From this it can readily be seen
that the architect or engineer who
lays out a theater should give care-
ful and thorough consideration to the
projection room, its location and lay-
out, as engineers who operate the
projection of motion pictures, as well
as lighting effects and other points
of control which come under their
jurisdiction, are obliged to remain
constantly on the job and should
therefore be given every considera
tion when laying out the theater.
The operation of the theater of today
is primarily under the control from
the projection room which is, of
course, under the direction o
management, and the operators
are acting as engineers, secoi
command only to the manag
the theater, and it behooves the
agement of any theater to obta
ficient and reliable men to hand
proiection and other allied fea
In other words, a theater is ac
operated from the projection
under the direction of the mai
In conclusion, the writer wis!
emphasize the importance in bu
a theater of first obtaining th(
vices of a competent enginei
architect who is thoroughly ali
the requirements of an up-t(
theater fiom the operators' po
view. The designer should a
keep in mind the completed tl
and its operation, and second, i
that the building is properly
structed and has an adequate
of safety.
f
New K. C. Theater Unit
Kansas City — The Downtown le
ater Co. has been formed with |
tal of $25 000 by George B(:a
Robert W. Hammerstein ancl/
Rassieur, Jr. The company wipp
erate the Capitol, affiliated wit'tb
Skouras chain.
Weevil Picture Out
Washington, D. C— The Dhr
ment of Agriculture has made ei
picture, "Alfalfa Weevil Contr
one reel, showing how to comb tl
insect. Distribution through th )i
partment of Agriculture.
Weinstock Buys in Connect!'
Manchester, Conn. — The P;
reported lo have been sold to n
Weinstock, head of a theater
cate, for $75 000.
I
Exchangeman Enters Exhib:
St. Louis — Walter Light hasii
over Southern Illinois territo
Fox, succeeding Gerald A. Wn
who has entered exhibition withioi
my Tobin. Wagner is operatiijt
aters in Mounds, Mound Citt
Cairo, 111. I
Plans House for Syracus!
Syracuse, N. Y. — A theater !|l!i;
fice building will be erected by :'.Sl
Davidson on the property a "W*
South Salina St., which he ri;^nl
purchased.
i
Herschfield Chain Adds An( ;
Bland, Mo.— The Rodelia ha D
purchased by R. J. Herschfielij
^
i
When in Ho/Iywooa
stop at }
THE NEW HOTEL REGI
E'very room luith Bath and Ra
A beautifully appointed moderly
priced hotel.
In the heart of Holhiuood
6162 HOLLYWOOD BL\.
, Phone: Holly. 0487
.«»
'i^orlcl s Ablest Showmen
Acclaim FBOs Mammoth
Greater Profits Line-up /
mo- 1927
Fn /^ scores a solid smash with its
• JlJ« \J% Announcement of Product
for 1926-27! Congratulations pour in from
hundreds of the nation^s leading Showmen!
54 Greater F.B.O. Attractions!
TWELVE GIANT GOLD BOND SPECIALS!
48 COMEDIES! 52 CARTOONS!
Great Authors! Great Stars! Great SHOW
IDEAS that strike a new note in practical
showmanship! F.B.O. Stars who have Per-
formed! In still bigger attractions! And
the best short subjects in the industry!
F.B.O. WILL SURPRISE
THE TRADE IN 1926-27!
Mighty Array of Greater F B
Geared by Master Showing
FBO
GOLD
BONDS
F. B. O^s Crack Showmen —
working like beavers in the
mammoth F. B. O. studios
in Hollywood — are turning
out the hits for YOU !
THE MA
GARDEN
A rotitribution to th«vr.j
'"■■>- of porter '"*"^,«;'" *'«<•
F B 0 Promised!, FBO Delive
[tractions
ish for the Box- office /
HER *^*^^
, •What th""l-^ York legi-
LO BILL
^ The E/i, Of The W ,.
' ^re dwarfed at7 ^'■?°''"°«»
'^f'on vehfc/e h. ! ^"^ ^ '"^m-
UheR
>'Tu „oi.l<; ropolis— bedazzling piays' "one rth" jrr^'o'tetselWs! Hr'"
''T^..«'* '-^ '""toposWon . if„, y aoomed to poverty! "oveb H.y, b,t^°f,'>?:<'00 c„p,e/„7^-
BIGGER THAN
BARNUM'S
Gretf/ GVc«5 Melodrama f
-oth E/ipncal Are^lT Urorsr^ ''^•"•
Curious Zoological R.W, , .,*''^"«^ ^"^
Human OdditiS A. "'. ^"^^"""s of
«op the Breath... Jlu^;;', Calcu/ated to
Freeze the B/ood» "^"■•" ^nd
Grea/ 4R,„g
Box-Office Cast
—FATHER
SAID NO „
nival from the a s^^^^Uers!
Grand Vtzier of W
H. C. ^l.^y. Cner-Fea-
HER HONOR
THE GOVERNOR
»r«na of „„J„„,| „„„„•,/ '°'° "■'"'"■''■.g
.3,8.^""^^ FREDERICK
before ,he ^toSr-'""*"^ -P«u,.'
THE CITY OF
SHADOWS
A great big show aimed flush at the
solar-plexus of your box-office!
The crackling genius of
MARY ROBERTS RINEHART
whipping through every smashing
sequence! Her millions of loyal
readers — gripped in the magic
/•I . 1.. 4.^ pile
^* A^ Action Super-Fea- ^^^^^^s — gripped
dctuxcComeay ^ Sumptuous ^^^^^ ^£ ^^^^ art — ready to pile
ture V^^^"^"^^^^^ show with a great .^^^ ^^^j. jj^^^j^^ ,
Scale 1 A'^®^'^ ^ Melodrama as only Mrs. Rinehart
Wa handle . ., ,^, „,,d,.„. i«4-^i,';f„fBtd." knows how to turn it out!
big
^nd K-i' ({'"". '-Co-GcUe's' !
■pacemal'"'
ol '^■^^^'^"
^^'^./rt exploitation P*/ gongs,
A stalwart exp „ged. ^ ^^
jundot truly stags
••pacetnaU"
ROSE OF THE
TENEMENTS
A melodrama of staggering magni-
tude limned against the Trillion pjX'^^V^^'ersf -"-•«• ".'sga/a;
Dollar Skyline of the world's Met- . *^^GAR KJCE BUJ?Pnr t^
t"^fe'.' """ '°'"- ^- "■ o"X
I
aainis mhw w^«i" iviore than 70 n^/i
A beautiful girl doomed to poverty! -veli * e ^ ^, .00^
Fighling her way through the murk r^^^^l '°<' ««.d .he
of the slums! What a theme! tno„„ .j, ,jJ^o'o„„^
What box-office flash! 'l'""' "^ So.,hMLt""^'"i ^^^^
It Rings Across The Nation!
Box-offlcc Stars
Whose Radiance
L As the
° World .
THOMSI
WORLD'S GREATEST WESTRi
In Four Super-Western i i
Never in the annals of t
has a star received such :
exhibitors have bestoweo
and SILVER KL
Bigger stories and bigg
tions is Fred's platfomC
coming campaign !
Greatest Short Subject P
BILL GRIMM'S PROGRESS WISECRACKERS STANDARD COM
The great Collier's Magazine
Success !
Twelve two-reel Bull-roars abristle with
H. C WITWER'S
crackling humor !
YOUTH! ACTION! BOOMING
LAUGHS !
An absolutely new idea in Comedies !
Current in Cosmopolitan Magazine.
The biggest of all
H. C WITWER
successes !
Smashing reader value in the nation's
most popular magazine !
GET SET FOR THE BIG SWEEP !
Twelve Two-i
Hilarious Highl\
Teeming with laughs! Spar
novelty! Spilling over with 1
Standard Comedies have '
place in the sun as gloom -
This year they will be
than ever !
Profits For Showmen!
LYN
tENT
sperb and scintilla-
tle artiste will make
^noN Melodramas
cd with young ro-
c and booming
sy!
latform is PER-
S \NCE — expressed
IS of money in the
»;" contented box-
GEORGE
O'HARA
More than 1000 exhibitors
asked for George O'Hara
and here he is! The clean-
limbed, fine-looking young
fighting hero of our
memorable "Fighting
Bloods", "Pacemakers",
"Go-Getters". In
6 Smashing Fast Action Shows
stiffened with a frequent
wallop of two-fisted melo-
drama !
ALBERTA
VAUGHN
In Six Whizzing
Bombsfieffs Of Youtli!
Lifted gloriously to the
Crest of Stardom by the
verdict of exhibitors them-
selves ! What a box-offiice
bet she is !
TOM
TYL
E R
In 8 Humming Westerns
In a single year Tom and
his Pals — brand new idea
in Western showmanship
— have landed solidly in
the money !
Watch him go in 1926-27!
BOB
CUSTER
In 8 Western Smashiers
Bob Custer stands to-day
one of the sweetest box-
office bets in the Western
field! On the threshold of
new and greater triumphs!
Produced by Jesse Goldbarg
RANGER
i In the Industry
I WIND COMEDIES ALICE COMEDIES KRAZY KAT COMEDIES
In 4 Thundering Outdoor Stories
Watch for Ranger, the new
Wonder Dog of the Screen,
Majestic Monarch of a
hundred show arenas!
With the smash of vivid
melodrama
Gales of Laugliter
MAmazing Novelties
yank laughs from a Yak !
urn the Sphinx into a Roaring
I Produced by
JiARLEY BOWERS
ding tricks to amaze the
! See the chicken eggs hatch
rs! See oysters dive into the
i enjoy a swim!
26 Rib-Ticliiers
A marvelous combination of Cartoon
and Live Characters filled with long,
lingering laughter!
A dazzling gleam of newness in their
makeup !
Drawn by Walt Disney
Produced by Winkler Pictures, Inc.
Charles B. MIntz, Pros.
Twenty six of 'Em!
Suggested by George Herriman's
famous character !
The Kat with a World-wide reputation!
A hurricane of hilarity !
Filmdom's funniest feature!
Drawn by BUI Nolan
Produced by Winkler Pictures, Inc.
Charles B. MIntx, Pros.
TAINMENT FOR THE PUBLIC!
tgB^
THE
12 m^^ DAILY Tuesday, May
^WE
Spring Quarterly
Short Subject
and
Program Building Number
of
The Film Daily
Out May 30th
SHORT SUBJECTS
MAKE
LONG DEPOSIT SLIPS
I
y, May 18, 1926
DAILY
13
jded Run Quizzed
"ontinued from Page 1)
)hio Theaters, Inc., rcpre-
rst National. Sam Horwitz
■rl the Ohio Amusement Co.
Mon centered upon the in-
11 of the term, "extended
lie Ohio Amusement Co.
' that "Kiki," contracted for
luring the lifetime of the
an, which no longer exists,
ave been available for one
!houses six weeks after the
f the first-run engagement
intended that the protec-
under the zoning plan, did
extended runs,
question is "What is an ex-
m?" The zoning rules state
ended runs are understood
IS of more than seven con-
1 lys' duration." The Ohio
t Co. contends that the
it the joint committee that
(1 the zoning plans in May
te that "extended runs are
id to he runs of longer dura-
nms under the regular pol-
c theater."
played first run at the Still-
ch holds a picture one week,
eeks or as long as it is finan-
cessful. The Board of Ar-
consisted of Messrs. Colby.
md Scott representing the
s, and Messrs. Harwood,
md Frisch, representing the
s.
I L. Hess, when here, met
lorwitz, J. J. Harwood and
isick, to discuss the hostility
ting between many local ex-
and local distributors on the
f extended first run protec-
:ss suggested that a new zon-
be worked out which should
able alike to distributor and
Many distributors ex-
themselves as not wanting to
) the zone plan of operation,
ibitors favor a zone plan, if
Hess stated that it is not
ower to force a zoning plan
rritory where it is not want-
th contractual parties. Nev-
he left for New York saying
would draft a new plan im-
y upon his return, and would
to Cleveland exhibitors and
Cleveland Film Board of
ly Settle Out of Court
ingeles — Edward L. Grafton,
for the Grafton Publishing
, who brought suit against
State Film Co. asking for
intine: on "Argonauts of Call-
er "California in the Days of
told the court the case may
d by arbitration.
nk Dazev On Way East
nereles — Frank Dazey has left
York.
E. DODGE IS AT
[E CLARIDGE—
5K HIM ABOUT
GOODWILL
De Mille Studio Active
Hollywood — Scheduled for early
production at the De Mille Studio
are "Risky Business," the second
subject in which Vera Reynolds will
star and which Alan Hale will direct,
and "Young April," with Rudolph
and Joseph Schildkraut co-featured,
Donald Crisp will direct.
Ginsberg-Kann Sale
Ginsberg-Kann have sold to De-
pendable of Buffalo the 12 Sterling
Prod, and 6 Banners.
Shadur Made Studio Manager
Los Angeles — Arthur Shadur, for-
merly head of the electrical depart-
ment, has been made studio manager
at Universal.
12 Companies at Fine Arts
Los Angeles — At the present time
12 companies are working at the Fine
Arts with two other units scheduled
to move in this week.
Fire in Salem House
Salem, Mass. — The stage of th..*
Larcom was slightly damaged by fire.
The fire took place at noon when no
one was in the house.
Actor Acts and Supervises
Universal City — Capt. Albert Conti,
formerly of the Fifth Austrian Hus-
sars, is supervising military detail and
playing the role of Billy in "Love Me
and the World Is Mine."
George Lewis in "Collegians"
Los Angeles — George Lewis has
been chosen for the starring role in
Carl Laemmle, Jr.'s series of two
reelers, "The Collegians."
"Frontier Trail" for Carey
Hollywood — Harry Carey is cast
as Jim Cardigan in "The Frontier
Trail," his next Pathe feature. Scott
Dunlap will direct.
Grimwood in "Amateur Gentleman"
Los Angeles — Herbert Grimwood
has been signed for "The Amateur
Gentleman," starring Richard Bar-
thelmess.
Ellis Resumes Beloit Management
Beloit, Wis. — Harry Ellis has re-
sumed management of the Majestic
replacing Douglas McEachin, who
was transferred to the Tivoli, Mil-
waukee, by the Saxe interests.
Five More For MG-M.
(Continued from Page I)
Mae Murray in "Maman" by Jose
Germain.
"The Taxi Dancer," by Robert
Perry with no players assigned as
yet.
"The Night School" and "The
Flying Ace" on which no informa-
tion is available at this time.
Thomson in "Two Gun Man"
Hollywood — Fred Thomson has
begun active work on "The Two-
Gun Man," for F. B. O. This is
the first of three productions he will
make from novels by Stewart Ed-
ward White. The others are
"Arizona Nights" and "The Desert
Legion."
Added to "Nervous Wreck" Cast
Hollywood — Mack Swain and Ches-
ter Conklin have been signed for
"The Nervous Wreck" for the Chris-
ties. This will be Conklin's last free-
lance engagement before starting on
his long term contract with Para-
mount. He will come East in July
for "The Ace of Cads," starring
Adolphe M^enjou and with Mai St
Clair directing.
Cohen Buys in Ohio
East Palestine, O. — Abe Cohen, of
Youngstown. has purchased the New,
Grand and Liberty theaters, here.
He plans to operate the New and
Liberty, both of which are downtown
houses, but the Grand will be closed.
Lefkowitz Sailing
Cleveland — Max Lefkowitz, owner
of a chain of local motion picture
theater, sails Wednesday on the
President Roosevelt from New York
with his wife and two sons for a four
months' trip abroad.
Agnes Johnston En Route
Los Angeles — Agnes Christine
Johnston is en route to New York.
Bob Wagner Signed
Los Angeles — Bob Wagner will
title "So This Is Paris" for Warners.
Jane Jennings Cast
Jane Jennings has been added to
the cast of the "The Kick-OfT," being
directed by Wesley Ruggles. She
will also appear in "The Romance of
a Million Dollars," which Tom Ter-
riss is directing.
,^*fdate
GEORGE
WALSH
IS BEINq OinfCTED BY
WESLE Y
IXUGGLES
>v/ ho Ki ad«
'74 PLASTIC AG^
A
AN IDEAL
COM Ql NATION
FOaiHIS VIRUE
ATHLETIC DR^
PICTURES
COf^POR^TION
SAMUEL 2lERlEf< fmic/enf
NEW ' Y O P^ K.
THE
-.g^*S
DAILV
Tuesday, May I
111!
Baseball Schedule
Motion Picture League, With Seven
Teams Entered, Will Play Double
Headers Every Saturday
The M. 1'. Haseball IcaRuc got un-
der way last Saturday and from now
on (lonhic headers will be played
every Saturday. The schedule fol-
lows:
MAY 22
Polo Grounds Opening
Famoiii Playeis vs. Pathe, Universal vs
Warner Bros
JUNE 5
Warner Rros vs. Metro, First National vs.
Fox. Faflivous Plavers vs. Universal, Patlic
vs. ?.
JUNE 12
Warner Bros. vs. Fox, First National vs.
Metro, Pathe vs. Universal, Famous Players
vs. ?.
JUNE 19
Warner Rros. vs. Pathe, First National vs.
Universal, Metro vs. Famous Players, Fox
vs. ?.
JUNE 26
Warner Pros. vs. Famous Players, First
National vs. Pathe, Fox vs. Universal, Metro
vs. ?.
July 10
Warner Bros. vs. . Universal, Metro vs.
Pathe. Fox vs. Famous Players, First Na-
tional vs. ?.
JULY 17
First Nation.Tl vs. Famous Players. Metro
vs. Universal, Fox vs. Pathe, Warner Bros,
vs. ?.
JULY 24
First National vs. Warner Bros.. Fox vs.
Metro, Pathe vs. Famous Players, Universal
vs. ?.
JULY 31
Metro vs. Warner Bros., Fox vs. First
National, Universal vs. Famous Players,
Pathe vs. ?.
AUG. 7
Fox vs. Warner Bros., Metro vs. First
National. Universal vs. Pathe, Famous Playeis
vs. ?.
AUG. 14
Pathe vs. Warner Bros., Universal vs. First
National, Famous Players vs. Metro, Fox
vs. ?.
AUG. 21
Warner Bros. vs. Famous Players, First
National vs. Pathe, Fox vs. Universal, Pathe
vs. ?.
Film Baseball Opening
Fox beat M.-G.-M. by 7-3 and
First National trimmed Warner Bros,
by 11-3 at the opening of the Film
Baseball League season at Ebbets
Field.
Universal Wins
Cleveland — The Cleveland Univer-
sal sales team beat Universal office
team 9 to 8, Saturady, in a baseball
game. There is to be a series of
five. Al Atkinson pitched for the
sales office and Sterling Huber for
the office stafif.
Joins "War" at Beatrice
Beatrice, Neb. — Demonstrating that
they are serious in their plans to
build a new theater where a "war"
impends, Blaine Cook, A. H. Blank-
ally, George O. Monroe, Calvin Bard
and M. H. Garvin have formed the
Beatrice Theater and Realty Co.
They also are sponsoring a house at
Hastings.
Forming New Corporation
Rochester, N. Y. — The Folmer-
Graflex Corp. will be formed to take
over the Folmer-Century division of
the Eastman Kodak business. This
includes property, raw stock and ma-
chinery.
Incorporations
Sacramento, Cal. — Alpine Prod., Inc., San
I'Vancisco ; to produce. Incorporators, Edward
('. Hdvle. Mary E. Boyle of Los Angeles;
W'illiaiii M. Klink. A. L. Hanscome, Emmett
I'Hrirn of San Francisco. Address, Corpor-
ate Service Assn., Alexander Bldg., San
l'"rancisco.
Sacramento, Cal. — Gotham Prod., Inc., Los
.\np:eles ; to produce; capital $25,000. In-
rorporators. Sam Sax. Carroll Sax, Benjamin
Schwalh. Address. Gilbert Heyfron, 1040 Las
I'almas St., Hollywood, Cal.
Sacramento, Cal. — Associated Theaters, Inc.,
Los .\ngeles; capital $100,000; to operate
theaters. Incorporators, H. A. Allbright, N.
I. Fleming, C. L. Langley. Address, A. J.
Copp., Jr., 412 Copp Bldg., Los Angeles.
.Mhany, N. Y. — Solroc Pictures, motion
pictures. Manhattan. Incorporators, M. Salit,
H. Brandel. E. Eichel. Attorney, N. Burkan,
1451 Broadway.
Kansas City. — Enterprise Film Corp., of
Missouri; motion pictures. Capital $2,000.
Incorporators, R. F. Withers, Mrs. Helen B.
Withers, Caroll W. Berry, J. W. Quinlan.
Springfield. 111. — Feature Attractions Corp.,
Chicago; importing talent. Capital, $1,000.
Incorporators, C. H. Clemens, Henry Hansen,
R. M. LaMarque.
Trenton, N.J. — Hollywood Horseshow Prop-
erties, Long Branch; $100,000. Incorporators,
Clarence Grandin Vannote, Nutin Sootin.
Louise C. Kiernan. Harry Goldstein, Robert
L. Goldstein, Long Branch.
Albany, N. Y.— U. C. H. Sales Co., to
manufai-ture novelties ; $10,000. Incorpor-
ators, P. Ungar, M. Eisenberg. Attorney,
.T. Gladstone, 5 Beekman St., N. Y.
Dover, Del. — Cossacks, Wilmington ; ani-
mals for show purposes. Capital $10,000.
Address, Corporation Trust Co. of America.
Columbus, O. — Main-Scoville Theater Co.,
Cleveland ; $500. Incorporators, B. M. Van
nkle, H. M. Husbands, I. J. Schryer, P.
AtloiT, J. V. Welcott.
Albany, N. Y. — Covent Theater Corp., mo-
tion pictures ; Manhattan. Incorporators, E.
House, F. W. Proctor, L. S. Proctor.
Springfield, 111. — Roberson Players, Inc.,
booking agents, 127 N. Dearborn St., Chicago,
$5,000. Incorporators, Jack E. Dwork, Sara
C. Roberson, George Roberson.
London, Eng. — E. H. Bostock and Sons,
Ltd., to operate theaters, £40,000. Incor-
porators, E. H. Bostock, Glasgow; E. H. B.
Bostock, Glasgow ; E. H. A. Bostock, A. D.
F. Bostock, T. E. Lockhart, J. K. McCallum.
London, Eng. — Court Treatt Expedition.
Ltd.. to produce; £1,800. Incorporators, Ma-
jor C. Court Treatt, Knightsbridge, S.W. ;
Mrs. S. M. Court Treatt.
Trenton, N. J. — Victory Whip and Amuse-
ment Co., Garfield, $125,000.
Albany, N. Y. — Burke Enterprises, Bronx;
to produce, distribute and operate theaters,
t^n 000. Attorney, Milton Hart, 287 Broad-
way.
Albany, N. Y.— Gates-Browne Corp., Man-
hattan ; to produce. $50,000. Attorney, Wil-
liam A. Ulman, 25 West 49th Street.
.Mbany, N. Y.— Wallace & Martins, Inc.,
New York County, motion picture and theat-
rical. Attorney, Samuel R. Golding, 342 Madi-
son Ave.
Albaii". N. Y.— Red Star Pictures Corp.,
New ^ 1; County ; motion pictures. Attor-
neys, li, tui:n & Wittenberg, 70 West 40th St.
Alba:iv. N. Y. — Southwestern New York
Theatre ■ frrp., Janiestown, N. Y. ; manage
theatres. Attorney Edward A. Washburn, Ba-
tavia, N. Y.
Albany. N.
Manhat'.in ; i
'>'■ — Juliet Barrett Rublee, Inc.,
1 ition pictures, $20,000.
Albany, N. Y.— Lares Film Corp., Manhat-
tan, motion pictures. Attorney, Samuel Gott-
lieb, 291 Broadway.
New House for Racine
Racine — Plans are complete for
erection of a $100,000 theater on the
south side here. Stephen Dorece, own-
er of the Star and also interested in
the Douglas, is head of a syndicate
which is sponsoring the venture. The
house is to seat 1,000 and with its
completion the Star is to be closed.
Westerly House Changes Hands
Westerly, R. L — William White
has been named manager of Cen-
tral. He was formerly manager of
Biiven's O. H. The Central was
recently purchased by Mack Harten
of New Haven and Wm. Donovan,
Westerly.
Fred Johnson With C. & M. Houses
Cambridge, O. — Fred E. Johnson is
now manager of The Strand and Colo-
nial, C. & M. Amuse. Co. houses here.
He comes from the Weller in Zanes-
ville and for six j'ears operated the
Court, in Wheeling, W. Va.
Fischer Minneapolis Manager
Minneapolis — A. H. Fischer has
been appointed district manager for
Warners.
Collins and Hunter Promoted
Los Angeles — Lou Collins and
George Hunter, who have been assist-
ants, have been promoted to direct-
ors at Universal City.
Vera Reynolds in "Corporal Kate"
Hollywood — Zelda Sears has been
engaged to write an adaptation of
"Corporal Kate," to be produced at
the De Mille Studio as a Vera Rey-
nolds' vehicle.
E. H. Griffith to Direct Monty Banks
Hollywood — "Atta Boy," Monty
Banks' first Pathe comedy, will be
directed by E. H. Griffith. Charles
Horan is the author and Alf Gould-
ing did the adaptation.
Berger An Exhibitor
Cleveland — William Berger, who
owns the building of which the Gold-
en Eagle is a part, has decided to
enter the exhiljition field himself.
He formerly leased the house.
Theater ChangJ
Pawnee, Okla. — Bob StaflFord l
Lyric to E. V. Weaver of Sh
house was closed a few days for
Topeka. Kan. — The novelty is
larged to seat 1,450.
Hi.gginsville, Mo. — The Rex ha'
the control of J. W. Davis of ',
Georgetown, Tex. — A. C. Moon
ed the Palace.
Portland. Ore. — The Hippodroi
opened with a reduction in prir
West Tu'.sa. Okla.— The Empre
purchased by V\'. T. Fleming.
Camden, Ark. — The Joy has rec
a complete remodeling.
Pawnee, Okla. — The Lyric has
chased by E. V. Weaver.
Frederick, Okla. — The Gem has
chased by Edward G. Kadane.
Arthur, 111. — C. S. Ferris oi
has bought the Garden here.
Jerseyville, 111. — Ross Denny has.
the Colonial.
Paris. Ill— The Great States':
Inc has taken over the New Fan:
Pocahontas, Ark. — Robert SandB
chased the Kozy from John Kize
Hamilton, Ont. — The Temple ha
under direction of Eddie Ford w
bination po'icy.
Dallas— Max Fox. of the Sf
taken over the Fox, formerly ownd
Singer.
Excelsior Springs, Mo. — A. H.
has bought the Byers from R. B.
E. J. Hays Promoted
Cleveland — E. J. Hays has been
promoted from the Pathe sales force
to manager of the Albany branch.
He succeeds George Ames, who has
been made branch manager in New
Haven.
Grace Gordon in "U" Picture
Hollywood — Grace Gordon has
been added to the cast of "Butterflies
in the Rain," a Universal production.
William Collier, Jr., Cast
William Collier, Jr., has been cast
for a role in "Glorifying the American
Girl."
j A "GOODWILL" PIC-
1 TURE IS A PICTURE
1 WITH GOODWILL
Hi ;!, la. — Petere Luinstra has
the Legion here.
Bangor, Wis. — C. F. Swerman
the Majestic to Arnold H. Meier.
Stratford, S. D.— G. W. Tollefs.
Krueger have taken over the Pastil
Ashland, . — The Rex is now owr
dolph Skirboll, who bought the t
H. Carl.
Bellevue. O. — W. C. Walters
tered exhibition by purchasing 1
from R. Mcintosh.
East Liverpool, O. — Sam Jenkins
erates the Grand, has taken over tV
Hennegan
Lithographed
PROGPAV
COVERS
Write for Samplet and Pricei
THE HENNEGAN COMPAN
CINCINNA Tl
tH£
May 18, 1926
DAILY
15
^Jy in Germany
, ontinucd from Page 1)
\ ntly in Austria, Hungary
pjvakia, Poland, Roumania
i Jugoslavia, Turkey, Greece
ialkan States. The otlie
are Famous and M.tro
f|Vlayer,
r, because the h'lter tw
)ns will secure represen'-
ermany through the Ufa
aonal has been conipe.ieci
nvn deal for that ttrritorx
i
I
and Nilsson Co-Starr:d
)od — Lewis Stone has been
portray the featured mai.
'Midnight Lovers," whici
tarted shortly. Anna Q
ill play the feniiuMie lead.
ri Edits Fox Organ
id — Roger Ferri, for the
in charge of Fox publicity
ritory has been made editor
IX house organ, "Dynamo."
cester House Robbed
ter, Mass. — The safe in the
iwas forced and $2,000 cash
burglars during the night.
lour Buys Ufa Pictures
— Wardour of London has
1 "Metropolitan" and "Faust"
for the United Kingdom.
Buildings to Burn
igeles — M.-G.-M. is erecting
luildings to be burned for
c Brigade."
LC Film, New Producer
pine Film Corp. is produc-
;tta," at Pathe with Gina
directing. Captain Leslie
)cke will soon start a sea
or the concern, officials of
:lude Humbert Fugazy and
Note.
the Law" Laemmle's Next
ood — "Held by the Law"
idward Laemmle's next for
Charles Kenyon is writ-
icript.
" Grange Party at Coast
\ngeles — "Red" Grange,
Pyle, Solly Kersell and Ly-
Wolfe arrived Saturday.
loosa Gets New Theater
oosa, Ala. — J. R. Stallworth
d to be planning a 1,200 seat
Managing Wausau House
u, Wis. — Bert Jordan has
ned manager of the Stuart
acquired by the Saxe inter-
Newspaper Opinions
"Mike"— M.-G.-M.
State, Los Angeles
EXAMINER—* ♦ * Sally O'Neill * * *
plays this part with distinctive hoydenish
charm and tiashes of rare beauty. » * «
EXl'RESS— * * * Charlie Murray is so
elementally human that his work is a joy
'o more than one base spectator. He is
aided in his inebriate comedy by Ford Sterl
ing, a veteran farceur.. ♦ » *
HERALD — * * ♦ Although it does con
tain a small amount of comedy it will cause
:o one to gc into hts of laughter. * • »
RECORD — * * * there's a love story con-
nected with it and a lot of pathos.
You can't describe it — you've got to see
;* # * #
TIMES — * * * Charlie Murray is always
a deep delight to me. He lias a few pa-
thetic scenes in this picture, and he shows
he is a regular trouper. ♦ * •
Warfield, San Francisco
CALL AND BOST— ♦ * • will not add
anything to the fame as a director of Mar-
shall NeiJan, nor does it prove that Sally
O'Neill is of stellar caliber. ♦ ♦ ♦
DAILY NEWS — * * * in the main it is
the most delicious cotoedy insofar as it
concerns the girl Mike and the motherless
brood she watches over. * * *
EXAMINER—* * * Sally O'Neill as the
heroine was more than acceptable, and Char-
lie Murray does comedy as broad as that he
contributed to "The Cohens and Kellys."
» » #
HERALD—* * » "Mike." quite aside
from its splendid comedy qualities, brings
together two funny men who haven't played
in many a day — Charles Murray and Ford
Sterling. * " •
"Million Dollar Handicap"— P. D. C.
Reade's, Cleveland
NEWS—* * * In "The Million Dollar
Handicap" it happens to be the heroine who
wins. In that respect the picture diiiers
from its 11 000 predecessors, but it takes
more than the sight of Vera Reynolds in a
jockey's unifortmi to send me into the ecsta-
sies of delight. * * *
Lease Space in Studio
ood — Warner Bros, will
:e and equipment in the Vita-
udio to other companies.
ont Buys Gothan Twelve
!i — Gaumcnt I'"ilms, Ltd., has
d the 12 Gotham Prod, for
from Inter-Ocean Film, for
itain.
"Monte Carlo"— M.-G.-M.
Park, Cleveland
NEWS—* * * The rather elaborate dis-
play of fashions was, it seemed to me. in-
serted by sheer force in a som'ewhat futile
elifort to put new life into a picture that was
about to cohapse. * • *
PLAIN DEALER— * * * The most to
be said for this him is that it has many
laugh moments. It is, however, a pretty
defective piece of workmanship. • » •
TIMES — * * " This . production provides
very pleasing entertainment, the three lead-
ing players giving clever delineations. • * *
Palace, Philadelphia
INQUIRER— ♦ * * It was something of
a surprise to find Lew Cody, screen villain
and breaker of fair and fragile feminine
hearts, emerging with ease as a capable
comedian in "Monte Carlo." » » •
PUBLIC LEDGER—* * * "Monte Car-
lo" brings Lew Cody to the screen as a
tirst rate comedian, after numerous pictures
ivhere he has been depicted as a home-
wrecker. * * •
"My Own Pal"— Fox
Pantages, Los Angeles
EXAMINER—* * * Comedy thrills and
heaxt interest abound in "My Own Pal."
Tom (Mix) acts as foster-father of a cir-
cus waif. • " •
"The New Klondike"— Paramount
State, Cleveland
PLAIN DEALER—* * * Meighan really
tried to give a performance this time instead
of following his practice of walking through
the film. * * *
Metro, Los Angeles
EXPRESS—* * * Baseball and a love
romance are attractive concomitants of the
picture.* * "
RECORD—* * * The plot, there is none,
but the play is filled with enough interest
and comes to a conclusion sufficiently to off-
set this neglect of the scenario.
Stanley, Philadelphia
INQUIRER—* * * Tom Meighan puts
over some clever work as Tom Kelly. He
is natural, genial and easy-going. Paul Kelly',
who plays "Bing" Allen, walks off with
the comedy honors, his expressions being
especially elTective. * * *
PUBLIC LEDGER—* * * "The New
Klondike" ij a splendid, little comedy as
light as the Florida breezes, as unruffled as
the Miami beach and well-sustained by the
adroit pen of Ring Lardner. * * *
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone P«Dna. 6564
"Red Dice"— Prod. Dist. Corp.
Colonial, Indianapolis
STAR—* * * "Red Dice" is a thrilling
well constructed and thoroughly enjoyable
melodrama, based on a cleverly written story,
"The Iron Chalice," by Octavus Roy Cohen.
"Rustling for Cupid"— Fox
Monroe, Chicago
POST — * * * "Rustling for Cupid" is
one of those average pVograin' pictures which
are pleasant enough to watch if you aren't
in too critical a mood, and which you for-
get very soon after. There is nothing espe-
cially poor. It is just mediocre. * * *
"Stella Dallas"— United Artists
Forum, Los Angeles
EXAMINER _ ♦ • ♦ "Marvelous" and
"magnificent" may aptly be applied to the
performance of Belle Bennett, who leads
the cast. It is a role that demands extra-
ordinary versatility, and Miss Bennett meets
every test. * * •
EXPRESS — * « • Years ahead, when
people recount the red lelter events of the
motion pclure screen, "Stella Dallas" wdl
come among the first to the lips. * * *
HERALD— • • * "Stella Dallas" stands
out as one of the finest examples of ci'iematic
art it has ever been (he privilege of this
reviewer to witness. * • "
RECORD—* * * "Stella Dallas" is an ab-
sorbingly interesting picture, which strikes
'ts "'ay unto the hearts of the audience.
• » «
TIMES — * * * portrays as the screen has
■seldom portrayed a story of tragic and piti-
ful sacrifice. • • •
"The Torrent"— M.-G.-M.
Tower, Chicago
AMERICAN— • * * The amazing subtle-
ties of Monte Bell's direction and of Greta
Garbo's acting stood out even more clearly.
La Garbo is truly gorgeous, with the brow
of a madonna, the eyes of a clever woman,
and a body that is almost exotic.
# # #
"Tramp, Tramp, Tramp"— 1st Nat'l
Circle, Indianapolis
STA.R — * * * is one of the most diverting
film comedies of the year. All a#d most of
wh'ch is due to the presence of Langdon.
AMALGAMATED
VAUDEVILLE AGENCY !
, Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
Coming*
GENE
TUNNEY
Di^,handsome
popular, famou$
in a
Pafh^serial
i^Ai
» <
J
iTHE
brAdstreet
FILMDOM
Authority
XXVI No. 42
Wednesday, May 19, 1926
Price 5 Cents
khievement
- ty, at high noon, Hon.
i|. Walker, Mayor of this
ly of New York, will lay
t lerstone of the new Para-
1 Broadway Building in
;; Square.
ring over the cross-roads
|,vurld, this splendid archi-
achievement will house
r Paramount Theater, the
of the Publix fleet: the
indow of Famous in the
greatest city, P a r a-
answer to threatened
tiip.
A Milestone
1 the bare facts of announce-
es history, lurks romance,
;ars of compelling progress,
of smiles, periods of heart-
d behind it all a retiring lit-
whose heart must swell with
pride upon this, the most sig-
milestone in a life of splen-
evement.
lose forceful factors, Sidney
t, Jesse Lasky, Sam Katz,
B. Franklin and the others
ide Paramount's ship safely
troubled waters, this day will
e forgotten. Our congratu-
go to them, just as sincerely
s go forward to the little big
hose foresight, genius and in-
le spirit made it all possible,
Zukor.
Adolph Zukor
ng to this country as an im-
t boy from his little home
1 Hungary, when but sixteen
Id, Adolph Zukor has reached
;ht of accomplishment through
ans: personal effort. We are
to know him. We have seen
e his closest attention to small
handle the biggest of prob-
ith decision and dispatch. And
ck of business affairs of tur-
nd strife is a nature of fine
ities, a character of delightful
!nt.
career brings back a thought
le inspiring Kipling:
/ you can dream and not make
dreams your m,aster,
f you can think — and not make
thoughts your aim,
f you can meet with triumph
and disaster
{Continued on Page 2)
Conditions Bad
Exhibitors in Coal Mining Towns of
So. Illinois Face Exceedingly
Serious Situation
St. Louis — The prospect that is fac-
ing most exhibitors of the many
Southern Illinois towns that are de-
pendent on the bituminous coal in-
dustry for their principal means of
support is exceedingly bad.
Aside from the loss of life caused
by the tornado of March, 1925, the
outlook for Murphysboro and other
towns hit by the storm was far bet-
ter a year ago, than the prospects of
{Continued on Page 7)
Burstein Here for Conference
L. Burstein, European supervisor
for the Universal, is in New York
for conference with Carl Laemmle
and with Nate L. Manheim, export
manager.
Wins Open Shop Fight
Exhibitor Is Granted Injunction and
Damages Against Operators'
Union in Vancouver
Vancouver, B. C. — An important
judgment ai?ecting the local branches
of the International Alliance of The-
atrical Stage Employes and M. P.
Operators was handed down
here when Mr. Justice Gregory
granted a perpetual injunction pre-
venting the members of the Van-
(Continued on Page 6)
Harlan Leaves Warners
Los Angeles — Kenneth Harlan has
severed his connection with Warner
Bros, and will free lance.
4 Stars In Making
O'Neill, Crawford, Haines, Adoree in
Stellar Roles Next Year, Louis
B. Mayer Tells Exhibitors
There are four new M.-G.-M. stars
in the making, Louis B. Mayer told
New York exhibitors at a testimonial
luncheon at the Astor yesterday.
Mayer said he would name them on
inquiry. The request was made later
when the names proved to be Sally
O'Neill, Renee Adoree, Joan Craw-
ford and William Haines.
Sam Eckman, Jr., division manager
for Boston, Buffalo, New York, Al-
bany and New Haven, presided. Sev-
eral hundred exhibitors were present.
Mayer spoke at length on produc-
tion problems. While the major por-
tion of his address dealt with plans
{Continued on Page 7)
More Entries
List of Players for Spring Film Golf
Felt Augmented by 30 Since
Monday — More Expected
Thirty additional names ,were re-
ceived by the Film Golf Committee
late Monday afternoon and yesterday,
swelling total entries to nearly 60,
with the tournament still three weeks
off. Ideal golf weather had much to
do with the response.
Details are now being worked out
by members of the committee, which
will insure the jolliest sort of time for
everyone attending this semi-annual
good-fellowship meet.
Entries of many prominent in local
{Continued on Page 6)
No Clause Changes
Conference on Standard Exhibitioii
Contract Ends With Revision
of Phraseology
The conference on the Standard
Exhibition Contract concluded yes-
terday when an agreement was reach-
ed whereby no changes were made in
the standard clauses but some of the
phaseology was revised. Afterwards
the tollowing statement, signed by
Charles L. O'Reilly, E. V. Richards,
W. A. Stefies, R. F. Woodhull and
Will H. Hays, was issued:
"A meeting was held today at the
office of M. P. P. D. A., attended
by the representatives of all national
and regional distributors of motion
pictures and the advisory committee
of exhibitors appointed at the Union
League Club n*eeting held in Febru-
ary of this year, consisting of Charles
L. O'Reilly, E. Vr- Richards, W, A.
Steffes ana R. F. Woodhull.
"The subject matter of the meet-
{Continued on Page 2)
Planning for Los Angeles
The convention committee of the
M. P. T. O. A., consisting of A Ju-
lian Brylawski, Sidney S. Cohen, R.
F. Woodhull and Joseph M. Seider,
met at national headquarters yester-
day and spent the afternoon laying
out plans for the Los Angeles con-
vention. The New York group
leaves Sunday.
No Inspection Tax
Massachusetts Legislature Defeats the
Proposal Made by Col. Foote for
a $5 Inspection tax
Boston — The Legislature has de-
feated the proposed tax on theaters
for inspections made by the Depart-
ment of Public Safety, as recom-
mended by Col. Foote, in charge of
that department. The recommenda-
tion was for a $5 inspection tax every
time a theater was inspected.
At present this work is done with-
{Continued on Page 7)
M.G.M. Declares Quarterly Dividend
At the board of directors meeting
of M.-G.-M. held yesterday a quar-
terly dividend of 1-K% on preferred
was declared, payable June 15 to
stockholders of record as of May 28.
Hope Hampton Sailing
Hope Hampton will sail on Satur-
day, bound for Paris, where final ar-
rangements will be made to produce
a color film based on the reign of
I Louis the XV.
12 For New Group
American Cinema Assoc. Draws Up
Its Schedule— 12 Two Reders
in Program
A. J. Moeller, President of the
American Cinema Assoc, announces
a program of 12 productions and a
series of 12 two-reel comedy-dramas,
for 1926-27. The first release will be
August 15. Four pictures are already
completed and three in course of pro-
duction. Production will be hap'^'^H
by David Hartford Prod., of w
David M. Hartford is the head.
The four already completed .
{Continued on Page 2)
Denies Reported Dissatisfaction
Leatrice Joy stated yesterday she
had over a year to go on her con-
tract with Cecil B. DeMille. It had
been reported her trip to New York
from the Coast concerned a new pro-
duction alliance. She denied this.
The next Joy vehicle will be "For
Alimony Only" which William De-
Mille will direct.
Arthur Loevr Optimistic
Arthur Loew, head of the M.-G.-
M. foreign department, who has just
returned from Europe, said yesterday
that while general commercial con-
ditions in Europe were none too good
this did not apply to the picture busi-
ness for which the outlook was bright
with every prospect of a successful
year.
Sign with De Mille
Los Angeles — May Robson and
Sally Rand have signed long term
contracts with Cecil B. De Mille.
New Censorship Board in Seattle
Seattle — Mayor E. J. Brown has
named Mrs. Eva. S. Godfrey chair-
man of the new censor board here.
Lay Paramount Comer-stone
The corner-stone of the new Para-
mount Building will be laid at noon
today by Mayor James J. Walker.
New Haven Fox Exchange
New Haven — The Fox exchange
here is scheduled to be opened by
Harry Gibbs, manager, some time
early in June.
THE
ym
-^S0^
ViLXXXVI No. 42 Wednesday, May 19. 1926 Prices Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Published Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
J. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
iJiatter May 21, 1918, at the post-ofiice at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
jear; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Dre-xel 7000 and
Washington 9794, London — Ernest W. Fred-
man, The Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
Selling pressure setting in after active
early trading brought the market to nearly a
standstill yesterday. Trading was uninter-
esting for the larger part of the day and
confined to a great extent to professionals.
The movement of the market was reaction-
ary so far as the film issues went. FaSiTous
common, continuing most active, dropped J4
of a point, but in a turnover of 100 shares
of Famous preferred an upward movement of
1 point was recorded. First National prefer-
red made the sharpest decline, losing 2 points
on the day's trading in which 100 shares also
figured.
Quotations
High Low Close Sales
68
109M
120J4 8,100
•Balaban & Katz
'Eastman Kodak ...
Famous Players . 121?i 119!^
Fam. Play. Pfd. . 120!4 120J4 120^
•Film Inspec .. 35^
First Nat'l Pfd. . . 96 96 96
Fox Film "A" ... 63i^ 62Ji 63J4
Fox Theaters "A" 22J4 21 22^
•Intern'l Projec 12!^
Loew's Inc 36}4 36J4 3654
•Metro-Gold. Pfd 23
•M. P. Cap. Corp 22
Pathe Exch. "A" . 47}4 47^4 4754
tParamount B'way 96U 96J4 96J4
Skouras Bros 49 49 49
••Stan. Co. of Am 54^
Trans-Lux Screen . 7 6]/^ ^Yi
•Universal Pict 33
•Univ. Pict. Pfd 93
•Warner Pict. "A" .. .. 14
•Warner Bros 45}4
• Last prices quoted
•• Philadelphia Market
t Bond Market
100
100
200
600
100
■500
1,500
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthar W. Steblins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Achievement
(.Continued from Page 1)
And treat those two impostors
just the same:
* * *
// you can fill the unforgiving
minute
With sixty seconds' worth of
distance run,
Yours is the earth and every-
thing that's in it
And — which is more — you'll be
a man, my son.
On this day the entire staff of
THE FILM DAILY takes this op-
portunity to congratulate Paramount
and Adolph Zukor — fifty-two years
old — and all man.
JACK ALICOATE
DAILY
visory committee, to-wit:
"1. The establishment of a one-
year statute of limitations preventing
the assertion of stale claims before
boards of arbitration and limiting
iiuch claims to those which have arisen
within one year;
"2. An arrangement whereby
boards of arbitration are given equity
power to the extent of restraining an-
ticipated breaches of contract by dis-
tributors or other exhibitors."
Al Steffes left for Minjjeapolis di-
rectly after the conference.
No Clause Changes
(.Continued from Page 1)
ing was a consideration of the ad-
ministrative methods of the various
distributors for putting into effect
the Standard Exhibition Contract
adopted in the industry by agreement
between the distributors and the ex-
hibitors. This standard contract be-
ing intended as a vehicle for the
agreement between distributor and
exhibitor for the exhibition of mo-
tion pictures contemplated the inser-
tion of special terms peculiar to the
distribution method of each company.
"No changes have been made in
the standard clauses of the exhibition
contract.
"Certain forms of language having
been suggested by the distributors
for the purpose of carrying out their
particular distribution methods, these
clauses were discussed with the ad-
visory committee. Wherever such
proposed clauses were constru-
able as inconsisent with provisions of
the standard contract, they were
either voluntarily or upon suggestion
of the advisiory committee withdrawn
by the distributors. In other in-
stances, where the special provisions
were not in conflict with the Stan-
dard Exhibition Contract, but were
designed to express the particular
terms of the kinds of arrangements
proposed by distributors, these pro-
visions were discussed and on the
suggestion of the advisory committee
were adopted in such form that the
attention of the exhibitor will be
specifically drawn to the special
terms of each contract.
"Furthermore, there were accepted
by the distributors at the advisory
committee's suggestion the following
constructive suggestions of the ad-
Derby Pictures Shown Same Day
One of the feats of speed in the
motion picture industry was perform-
ed by Pathe newsreel, which photo-
graphed and distributed pictures of
the Kentucky Derby the day it was
run. The newsreel was shown that
night in New York, Cleveland and
St. Louis among other cities.
12 For New G'roup j
]'■ I lAtjCfWiiMfrf 'from Page 1) ^ ' , • ' '
"I'lfen Came the Woman," with
Frank Mayo, Cullen Landis and Mil-
dred Rvan; "lack j)f Hearts," with
Cullen Landis an3 Gladys Hulette;
"Jlame Chance," from the novel by
FVances Nordstrom with Robert
Frazer, Gertrude Astor, Julanne
Johnston, Mary Carr and Lincoln
Stedman, and "The Man in the
Shadow," with Myrfle Stedman and
David Torrence.
Three additional productions, "The
Beloved Fraud," by Frances Nord-
strom, "Rose of the Bowery^" from
Pearl Doles Bell's novel, "Little
Lady, Inc.'^ and "A Flash in the
Night" from the Munsey Magazine
story by H. B. Swope, are in the
making. In addition, it is planned to
produce "Kidnapped in New York,"
by Barney Gilmore, "God's Great
Wilderness," by Spoteswood Aiken;
"Your Brother and Mine"; "Stronger
'han Steel" and "Drivin' Mad:" The
two reelers are to be produced in
New York under direction of William
A. Shilling and T. Carlyle Atkins and
are to be adapted from John Taintor
Foote's stories appearing in Liberty
Magazine under the title "Trub's
Diary."
The 6nishing touch of refinemant on
anr~eIaborate production is the
bandcoIorinK by
/cTrac/^.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
WE have a very effective plan of financing for
a series of productions. It will be to your
advantage to investigate same. All propositions
treated in strictest confidence.
Suite 1207-8
'PhoM Watkias 4522
This is a 'Cornerblock' cut fu:
FREE for all Pathecomedies ;
Exchange.
JohnD.Tippett,!]
Raw Stock
Negative and Positi
All Colors
1540 Broadway 1640 Sunset
[ N«w York City Hollywood, ( <
NOW BOOKir
4
—SINGLE REEL
LESSONS IN THE
BALLROOM
CHARLESTO
Featuring
NED WAYBUR
and
FOLLIES GIRLS
CRANFIELD & CLARKE,
729 Seventh Ave., N.Y.
44 Church Street, Boston
1314 Vine Street, Philadelphia
2020 Stout Street, Denver
27 Prince William St., St. John,
12 Mayor Street, Montreal
21 Dundas Street East, Toiont
402 Film Building, Winnipeg ■
"WE NEVER OlSAPPOINf
CROMIOWFI
.jSbORATOB
1 INC01VP0;-,',aTE:D I
220WEST4?"-°.STP?
NEW VORK
PHONE-CHICKERING 2
ALLAN A.LOWNES. CEN. W
THE
Jay, May 19, 1926 ^W j^^^ DAILY
l^LSm^mSL
NTERNATIONAL NEWSREEL'S
Pictures of the
KENTUCKY DERBY
»
/ere shown FIRST on Broadway on SUNDAY AFTERNOON at the
CAPITOL
STRAND
RIVOLI
WARNER'S
COLONY
LOEWS STATE
Vere shown in Cincinnati SATURDAY NIGHT.
I t
I
Vere shown in Chicago and other points east of the Mississippi where
Sunday shows are given, on SUNDAY AFTERNOON.
iy no flight, except that of the imagination, could they possi-
bly have been shown earlier.
NTERNATIONAL NEWSREEL
Pictures First, Always— And The Truth!
! a week Released Thru Universal 104 a year
f
"Fillers?''
No Sir! By Merit, Features
HAL ROACH is producing illi
new kind of comedy for
1926-1927. ^
E
That^s the kind that can buck th
feature, and fight on even term
for first place on the bilL
Ws time to stop buying by length!
It^s time to buy by en tertainmen
value, plus box-office value.
Entertainment can't be bought by tW
pound like sugar or by the yard like ril
bon, for it can't be made that way.
When you get the best feature people, th
best feature directors, the best writers, th
best gag-men, then, if I know this busines
you get the best feature product^ regardle.
of its lengtK
'iat's how Roach is producing. That's
rkat his pictures are.
,i^)nel Barrymore, Theda Bara, Mildred
[irris, Gertrude Astor and others with
imes appear in comedies already finished.
Ifave seen them.
[j^ver in my long experience in the busi-
(5S, have I seen two reel comedies so full
laughs, so beautifully produced or with
3ch box-office value.
le exhibitor who gets them and gives
em the advertising they deserve is going
get the cream of the business in his
eing is believing.
y sober advice is to see them just as quickly
you can.
Elmer Pearson
Vice President and Qeneral Manager
PATHE EXCHANGE, INC.
THE
Vt0^i>^
DAH.Y
%
Wednesday, May ;
And Thafs That!
By "BARRY"
THERE were several winners in a
game of African golf in the film
building, St. Louis, but soon they
were losers. An intruding young
chap, with a gun, wajked in and clean-
ed up the gang.
They're not going to let corns im-
pair the efficiency of the Capitol
house staff. A staff chiropodist has
been engaged to look after the boys'
and girls' feet.
Seena Owen presented C. R. Wood-
ley, a seaman of San Pedro, Cal., with
a medal for saving her life, and the
toughest part of it all for C. R., was
posing for his photograph.
Trixie Friganza and her bag of
tricks are back on the lot in Holly-
wood appearing in Metropolitan's
"Almost A Lady." Her stage play,
"Weak Sisters," got weaker and
weaker and closed in Frisco last
week.
Norman Westwood, Universal's
Shanghai representative, tells of one
account he has, where it takes nine
months to deliver and return the films.
Incidentally, in certain provinces in
China, titles have to be completely
changed.
"The Family Upstairs" has been
dispossesed. J. G. Blystone has com-
pleted the filming of Harry Delf's
comedy for Fox.
Wins Open Shop Fight
(Continued from Page 1)
couver labor unions from "unlawfully
interfering with the business of John
A. Schuherg," the latter a well-known
local exhibitor and owner of a group
of houses. Schuberg was also award-
ed $1,750 damages for injury to his
business.
The action was the result of picket-
ing a Schuberg theater by the union
men. following a disagreement.
Schuberg had reduced the number of
stage hands at the theater from seven
to five, whereupon the union men
employed were called or walked out,
Schuberg replacing them with
others.
A similar incident developed re-
cently in Ottawa when Harold Vance
of the Casino decided on an open-
shop policy. The Ottawa unions
thereupon organized "peaceful pick-
ets" and parades were held in the
vicinity of the theater. There has been
no legal action in Ottawa, however.
^BetAfuhtS^
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaicneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 4Sth St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
More Entries
(Continued from Page 1)
film circles have been received. Yet,
many are missing. Look over the list
below. Arid if your name is missing,
fill in the blank found elsewhere on
this page.
The entries:
Ailcoate, Jack, The Film Daily
Anderson, R. V., International Newsreel
Atkinson, William, E., Roxy Theaters Corp.
Barynstyn, J. C, Brit. & Cent. Trading Co.
Beecroft, Fred, M. P. News
Bilson, George, First National
Blumenstock, Mort, First National
Brandt, Joe, Columbia
Brock, Louis, First National
Campbell, Pat, Pathe
Chatkin, Davie" J., Publix Theaters
Collier, William, Jr.
Crosbie, P. W., First National
Denig, Lynde, First National
Dickerson, J. S., "Motion Picture News"
Ein.'.eld, Charles, First National
Eschmann, E. A., United Artists
Fields, Si., Harding Engraving Co.
Frank, W. B., Roach-Pathe
Friedman, Leopold, Loew's, Inc.
Glucksmann, Jacobo
Gourley, Jess, First National
Grey, A. L., D. W. Griffith
Hodes, Hal Short Film Syndicate
Humm, John, Pathe
Jacobson, Lou
Jentes, Milton, c-o W. Massce, 115 Broad St.
Johnston, Ray, Rayart
Johnston, Wm. A.j Motion Picture News
Kann, Maurice, The Film Daily
Keyser, Jerry, First National
Kohn, Ralph, Famous Players.
Kraus, Maury
Lesser, Irving M.
Loew, David
Lubin, Herbert, Roxy Theaters Corp.
Marcv.s, Lee, F. B. O.
Massce, William
Mersereau, Don, The Film Daily
Metzger, Lou, Universal
Mountan, David J., Richmount Pictures
Moyer, Charles, United Artists.
North, Bobby, Apollo Trading Corp.
Ochs, Lee A.
Pearson, Elmer, Pathe
Pinkerton, C. S., United Artists.
Raynor, W. E., Pathe Exchange
Sawtelle, A. J., Pathe Exchange
Sawyer, Arthur, Roxy Theaters Corp.
Sax, Sam, Gotlima Prod.
iScott, Harry, Pathe.
Shaw, Tom, c-o Charles Einfield
Singerman, Sidney
Stebbins, Arthur W.
Trowbridge, Carroll
Waite, Stanley B., Pathe
Weil, Richard, Rayart
Film Players' Club Elects
Gus DeDweil was re-elected presi-
den of the Film Players' Club at the
annual election. Other new officials
are: vice-president, Richard Nelson;
executive secretary, Marcia Estar-
dus; recording secretary, Thomas
Mclntyre, executive committee:
Teresa Malloy, Anna Smith, Chris-
tina Seals, Fred Williams. Bert Con-
lin and Carl DeMille. The installa-
tion will take place June 7.
Lieber Starts New House
Indianapolis — Construction of the
$1,000,000 theater building on Wash-
ington St. west of the Claypool hotel,
on which the Circle Theater Co. re-
cently obtained ninety-nine-year
leases, will be started Aug. 1.
Aywon Gets "The Radk"
"The Rack," with Ivor ' Novello
and Mae Marsh, will be distributed
in the New York territory by Aywon.
Stanislaus
LOAYZA
Champion of Chile
Frankie
Genaro
Ruby
Goldstein
N. Y.
WHAT A FIGHT PICTURE
It's full of Action— A Real Slug Fest
A thriller from start to finish
The Catholic Big Sisters Boxing Carnival
Taken May 17, at Madison Sq. Garden, N. Y.
TS.
vs.
and the knockout bout
vs.
Phil
McGRAW
of Detroit
Bushy
Graham
Tony
Vacarelli
N. Y.
Distributed by COSMOS FILM SERVICE
Foreign Rights JAWITZ PICTURES
729-7th Ave., N. Y. C.
Bryant 9444
Montreal Chain Using Douli
Montreal — The eight the;- ,
United Amusements, Ltd., j|F
making a specialty of "doub
regularly, this policy havir
adopted for the circuit by 1
Nicholas. The theaters i\
Strand, Papineau, Corona,
Regent, Mount Royal, Plal,
Belmont.
Expected from Coast L,
Marion Nixon is due in NeP
from Holly wod momentarily.
When m Mollywo^
stop at
THE NEW HOTEL REG|
Enjery room nxjith Bath and R \
A beautifully appointed mode
priced hotel.
In the heart of Ho/htuoodi
6162 HOLLYWOOD Bl{
Phone: Holly. 04871
: Ask
Do First Run Theatnx
Want Our
Natural - Color
Novelties?
i\
Tony Luchese
of
Liberty Film Corp.
Phila., Pa.
I NATURAL-COLOR Fill
INCORPORATID
729 SEVENTH AVENL
NEW YORK CITY
: Bryant 3377 Root A
gau^a* i
"OFFICER 44
I is a 10 Episode Serial Glori) i|
* The American Cop.
i
I
1 CAN YOU BE^rl
•
! THAT
FOR AN IDE/
I
tHC
iq/, May 19, 1926
■^S^
DAILV
S eking Together
t ducing Louis B. Mayer
i Astor luncheon yester-
layor James J. Walker
(i- know we Mayors must
c |)gether."
9ars In Making
\iiitiiiued from Paije 1)
( AL, he often touched oi
(living the structure of th
ij,duction field. In his opin-
K many pictures are being
'e said that when he nrsi
1 t^e of the studio for the
I Metro, Goldwyn and
Its, he felt production gen-
1. not advanced with the pace
liibition. "It was obvious
1 said, "that it was neces-
ike pictures to keep up with
1 lul theaters being built."
ulle is going because of its
he said at one point.
.,!(_ today opens with a dumb
ijoses with a dumb act. Mo-
'■ res will put vaudeville out
in a few years. The lim-
r f of all-vaudeville thea-
operating cannot survive
'cture competition. This al-
p|-tly due to the continuous
c during past years in vau-
f the same personalities in
;,cts. The theaters which
lU ville and pictures at pop-
riis will continue to have a
rowing but even this type of
nt will in many cases,
I I pictures with stage pre-
uch as have been in vogue
1 > cars.
presentations in picture the-
I continue to boost the low
irk of weekly box-oi¥ice re-
However, the feature film
e(; than ever be the deciding
establishing high grosses,
.nee, at the Capitol theater,
iwes through his presenta-
added considerably to the
i-'ceipts of that institution.
fact remains that the busi-
I liat great theater fluctuates
L $40,000 and $75,000 on the
I pending upon the drawing
the feature film he shows,
rue of every motion picture
1 the country, in proportion
ating capacity. Stage pre-
^s are therefore great for pic-
iters from the standpoint of
ing institutional prestige and
egular patrons, but the fea-
production will always be
the backbone of the theater."
Turning to the stage as a source of
material for motion pictures, Mayer
was particularly emphatic in his de-
nunciation of legitimate plays. He
said:
"Ktw of the plays along Broadway
;oday can be considered for the
,creen. No self-respecting motion
jicture producer would attempt to
screen the type of story now preva-
ent in Times Square. The success
of these plays is built on shifting
sands that will ruin the legitimate
heater in due course if something is
not done to clean the American stage.
"Because we believe that we can-
not look to the stage or the printed
book for the bulk of our screen ma-
terial we have consistently obtained
writers of note to create material di-
rectly for the screen. Today we have
70 writers under contract, the largest
galaxy oi writers ever assembled by
one company."
Mayor James J. Walker officially
welcomed Mayer and euloigized his
career both within and without the
industry. Dr. A. H. Giannani of tht
Bowery National Bank was another
speaker.
Conditions Bad
(Continued from Page 1)
any coal mining community in the
sections from Springfield south to the
Ohio River today.
Picture thousands of men idle and
with no prospects for work until Sep-
tember or October — if at all, and
there can then be conceived what ex-
hibitors of the territory are facing to-
day. Mine shafts stark in their som-
bre idleness; the big whistles that us-
ually summon the miners to work
stilled for months to come.
Even during the days of the big
Pennsylvania hard coal strike when
there was an unusual demand for
soft coal, conditions were not good
in the union fields of Illinois, and to-
day with normalcy returned it is ap-
parently impossible for the organized
fields to compete with the open shop
mines of Kentiicky and West Vir-
ginia.
No Inspection Tax
(Continued from Page 1)
out expense to theater owners as a
duty of the state. Foote recom-
mended a charge of $5 be made for
every inspection, and as numerous
inspections are made during the year
as well as other inspections before
and after any changes or alterations,
the amount per year would have been
considerable.
nON PICTURE RIGHTS FOR SALE— MAKE OFFER
TAIN ERI
Joseph C. Lincoln novel with Cape Cod locale
! TOY GIRL
Eugene Walter play of modern life with good comedy relief.
S MAYOR'S WIFE
smashing mystery story by Anna Katherine Green
\ COME BACK— A SHIFT of FATE— THE WHITE ANGEL
leries by Harold McGibney published in Ladies Home Journal
'lANA
original by Harry S. Sheldon. Lpcale Russia and America.
>nderful story for woman star.
: ght also consider offers on "My Old Kentucky Home" and "Queen of the
I'Ulin Rouge" which were produced in 1921.
i P. D. G. Inc.
Broadway, New York Phone Circle 0726
>«^
J
Husbands
Preferred
Richard Thomas Production
With an all star cast including
HUNTLEY GORDON
MAE BUSCH
IAN KEITH
JOHN ROCHE
ROSEMARY THEBY
JOAN MEREDITH
RICHARD TRAVERS
LEO WHITE
Little ^^BiUie" Kent Schaeffer
Directed by RICHARD THOMAS
Releasing arrangements now under negotiation
Address communications to
RICHARD THOMAS
Algonquin Hotel : : New York City, N. Y.
lifvt
1
flRADSTREET
fllLMDOM
\
Authority
V No. 43
Thursday, May 20, 1926
Price 5 C«nts
3 Labor Day
' leater Progressing —
a Ceremonies Held
1)1 -Notables Present
r! )ne of the new Para-
» in Times Square was
with Mayor James J.
. g the golden trowel.
oper will seat about
II open on or about La-
u is the present expec-
)rtion of the structure
s d by January. The
J ling will then stand 29
e Times Square,
r one contained a copper
mplete record of cur-
jfhe contents included
i |if the morning news-
f • etchings of Adolph
t L. Lasky and Sidney
)pper plate listing the
c ectors of the company,
1 n taken from "Queen
T '.ued on Page 6)
Lease Manhattan O. H.
Warner Bros, to Use Big Stage for
Vitaphone Synchronization Work
on Larger Presentations
The Manhattan O. H. was leased
yesterday by S. L. Warner for the
Vitaphone Co., a subsidiary of War-
ner Bros, who control the Vitaphone,
the new musical synchronizing de-
vice, the instrument recently perfected
by Warners, the Western Electric
Co., the American Telegraph and
Telephone Co., and the Bell Labora-
tories.
Warner closed the deal after sev-
eral tests had been made of the ac-
coustics of the Manhattan. These
were found to be ideal for the pur-
pose. It is intended to synchronize
here musical comedies, operas,
singers and other presentations.
Warner stated that his company
was now ready to proceed with the
{Continued on Page 2)
il Imports Off
( ' Figures 10,009,732 Ft.
last 36,924,931 Ft.
l.ast Year
[ — British imports the
nths of 1926 amounted
9,732 ft. as compared
1 ft. during the same
but the decline in value
jeing proportionate, de-
225,250 from £285,619,
arter of 1925, according
report to the Depart-
merce from London.
in footage is the more
considered in relation to
ig the first quarter of
1,950,007 ft. were receiv-
that period and at the
the operation of the
[ties was in force. It
inued on Page 2)
X-^ .
uelty in German Film
animals in a film made
chwartz for Ufa has
irm of protest, according
■ to "The Times" from
censor board says ac-
taken to prevent the use
where barbarous meth-
L The scenes were for
nee.
Julian to Make "Yankee Clipper"
Los Angeles — Rupert Julian's next
for Cecil B. DeMille will be "The
Yankee Clipper," with Elinor Faire,
William Boyd and Robert Edeson.
Grange With F. B. O.?
Football Star Making "The Halfback"
At Coast Studios — Distribu-
tion Reported Set
Los Angeles — "Red" Grange begins
work at F. B. O. next week on "The
Halfback," to be directed by Sam
Wood from Byron Morgan's story.
Grange originally signed a contract
with Arrow. It is reported F. B. O.
will now release the picture.
Melville Brovm Signs for Five Years
Los Angeles — Universal has signed
a five year contract with Melville
Brown. His next will be "Taxi,
Taxi."
Theater for 48th St.
ent Theater Corp. plans
mbination hotel and the-
St. near 8th Ave. Fred
s secretary and treasurer.
Joe Mogler for Senator
St. Louis — Joseph Mogler, owner
of the Mogler, Excello and Bremen,
has filed notice he is a candidate for
the Republican nomination as state
senator from the 34th District. He
is president of the St. Louis M. P.
Exhibitors, a vice-president of the
M. P. T. O. A., and chairman of
the executive committee of the M.
P. T. O. of Eastern Miss, and So. 111.
An Indication
£. F. Albee, speaking at a
limcheon held at the Astor yes-
terday in connection with the
laying of the cornerstone of the
Paramount theater, said:
"I have been called a vaude-
ville man. Of that. I am proud.
Now call me a picture man, as
I hope you will."
Planning P. D. C.-Keith Bookings
Plans for routing P. D. C. prod-
uct in the Keith houses, under the
recent deal, are now in formulation.
Harry Warner Leaves for East
Los Angeles — Harry Warner left
here for ISJew York yesterday. He
will remain in the East until the
premiere of John Barrymore in "Don
Juan."
a
U" Gets More Houses
Takes Nine Year Lease on Oregon
Theaters in Line With Plans for
Extensive Development
Los Angeles — Carl Laemmle will
build a $500,000 office building on the
northwest corner of Hollywood Blvd.
and Vine, in Hollywood.
Universal has taken a nine year
lease on the McDonald and Rex in
Eugene, Ore., the former seating
1,150 and the latter 800. The com-
pany has also acquired the New Capi-
tol in Miami. This is in line with the
announcement of the Universal Chain
Theater Enterprises for theater de-
{Continued on Page 7)
Santell to Direct Barthelmess
Al Santell is scheduled to direct
Richard Barthelmess in "The Patent
Leather Kid" next fall.
Another Sunday Closing
Roseburg, Ore. — Sunday closing is
a foregone conclusion here. An
emergency measure has already been
passed by the city council. It will
come up for vote the latter part of
the month.
Less Censorship Need
Chief Censor of Alberta Finds Stan-
dards High — Province Rejected
One Per Cent Last Year
Calgary — Speaking at a general
meeting of exhibitors here, Howard
Douglas of Edmonton, chief censor
for the province, said there was less
need of censorship today than at any
time in the history of the industry.
He spoke from experience in this re-
spect, he said, because he had prac-
tically grown up with the business.
Only one per cent of all the films
(Continued on Page 2)
King After Locations
Los Angeles — Henry King is in
Utah searching for locations for
"The Winning of Barbara Worth."
M. P. T. O. Dubious
Seider and WoodhuU Skeptical Over
Results of New Deliberations
with Hays Group
The M. P. T. O. A. is not com-
pletely satisfied with the results of
the two day conference between the
advisory committee and the Hays or-
ganization. As a result, the uniform
contract issue goes before the con-
vention in Los Angeles.
Joseph M. Seider admitted yester-
day that a greater majority of the
clauses added had been withdrawn.
However, he added, the fact remains
distributors were successful in retain-
ing the particular ones they really
wanted.
"The contract originally agreed
upon was a fair contract," continued
Seider. "What the contract is today,
I cannot say. The contract is now
uniform only as to the standard
clauses. Almost every distributor has
joined the procession in adding
clauses. Those already not on the
{Continued on Page 2)
Baggot to Direct Jackie
Los Angeles — King Baggot will di-
rect Jackie Coogan in "Johnny Get
Your Hair Cut."
Program Set
Los Angeles Convention Business
Outlined — New York Group
Leaves Sunday
The program for the M. P. T. O.
A. convention in Los Angeles was
definitely determined upon yesterday.
The convention proper will be pre-
ceded by a meeting of the board of
directors and the executive committee
on May 31, a practice which has been
custom for years past.
The New York delegation leaves
Sunday on a special train. Many of
those who will attend have made ar-
(.Continued on Page 6)
Testimonial to Sydney S. Cohen
Los Angeles — Plans are being made
by exhibitors here for a testimonial
dinner for Sydney S. Cohen at the
Ambassador during convention week.
Producers will arrange a county
fair a.\ which stars will appear for the
entertainment of convention dele-
gates.
Northwest Board f Trade Elects
Minneapolis — The Northwest Film
Board of Trade has elected George
P. Endert president and Jack Lan-
non, vice-president, to succeed Jack
Sullivan and Bill Drummond re-
spectively, resigned.
DAILY
ThursdayJ
riLXXXVINo.43 Thursday, May20. 1926 Prices Cents
JOHN W. ALICOATE
Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Publislied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
I. VV. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
laatter May 21, 1918, at the post-oflice at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Suhscrihers should remit with
order. Address all communications to THE
FILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
man, 'J'he Fihn Renter, 58, Great Marlbor-
ough St., London, \V. I., Paris— La Cmema-
tographie Francaise, 5, Rue Saulnier.
A little of the drabness of the past few
days was taken out of the market yesterday
when a bear and bull tussle enlivened the
trading. However, the encounter was not
strong enough to cause much of a difference.
Stocks in most cases remained in the vicinity
of their previous closing points.
Film issues were virtually dormant.
Loew's, Inc., in a turnover of 1,600 shares,
gained 54 of a point and Famous common
pi a point in transactions aggregating 1,500
shares.
Sales
Quotations
High
Low
Close
Balaban & Katz .
69^
69/2
69/2
Eastman Kodak .
109M
109 J4
10954
Famous Players . .
120J4
119/8
120J4
•Fam. Play. Pfd.
, ,
120/4
*Filra Inspect. . .
. ,
, ,
3/8
•First Nat'l Pfd. .
96
Fox Film "A" . . .
63 5i
6354
63-4
•Fox Theaters "A"
22 H
•Intern'l Project.
, .
12 '4
Loew's, Inc
36?-^
36'/k
365^
•Metro-Gold. Pfd.
23
M. P. Cap. Corp.
21/j
21'^
21 '4
Pathe Exch. "A"
, ,
. ,
47/2
■fParamount B'way
96H
96/2
96/8
•Roxy Units
, ,
27
•Roxy Com
8
Skouras Bros. . . .
. 49
49
49
••Stan. Co. of Am.
54/2
Trans-Lux Screen
VA
1'A
7/8
•Universal Pict. .
33
•Univer. Pict. Pfd.
, ,
, ,
93
♦Warner Pict. "A"
14
•Warner Bros. . .
45-^
• I-ast prices quoted
•• PhUadelphia Market
t Bond Market
200
1,500
100
I'.eoo
"ioo
I'.OOO
'366
Josephson's First Paramount
"The Gallant Lady" will be the
first script prepared by Julian Joseph-
son for Paramount.
FOR. RENT
BELL- HOWELL
: AND
AKELEY CAMERAS
Wit}\ or Without Cameramen
. SEIDEN CAMETIA EXCHANGE
v- .• .-;.. 729 Seventh Ave. H.Y.c. •' ,
•-•- Bryant 3951 /
British Imports Off
(^Continued from Page 1)
would seem, therefore, that the fall
has not oeen occasioned solely by the
reimposition of the duties, but to
some considerable extent by the
Hooding which occurred during the
second quarter of 1925 in anticipation
of the tax, and the nonabsorption so
far of such greatly increased imports.
In comparing receipts during the
period in the three years, 1924-26,
raw stock hlms show the heaviest de-
cline; as against 17,974,517 ft.
and 20,707,592 linear ft. in 1924 and
1925 respectively, current imports
totaled only 4,506,201 ft. whereas pos-
itive films, which rose from 5,180,721
ft. in 1924, to 14,510,196 ft. in the fol-
lowing year, declined to 3,908,668 ft.
in 19z6 when they were also subject
to duty, against a fall in blank films,
similarly compared of nearly 14,600,-
(JOO ft. Of negative the figures indi-
cated comparatively small changes,
1,794,839 ft. being imported in 1924,
declining to 1,707,143 ft. in 1925, and
to 1,594,863 ft. this year. British ex-
ports decreased in the aggregate by
nearly 12,000,000 ft. from the figure
for the corresponding period of 1925.
The decrease resulted largely from
smaller shipments of raw stock,
which declined by approximately 11,-
000,000 ft. while positives were re-
sponsible for the balance of the de-
crease. Despite the net fall the ag-
gregate ot exports during the first
three months was over 12,600,000 ft.
larger than the total imports. Con-
trasted with 1924, the only fall this
year occurred in negative which were
lower by about 34,000 ft. whereas
there was an increases of nearly
7,000,000 ft. of raw stock and of
1,600,^00 of positive film, the value of
which, however, was less than two
years ago.
Off for Week-End
Joseph M. Schenck, ajid Norma
Talmadge leave today for Philadel-
phia. They will spend the week-end
at Atlantic City, returning to New
York on Monday. Sirs. Margaret
Talmadge leaves today for Hollywood.
Stein's First, "My Official Wife"
Los Angeles — Paul Ludwig Stein,
German director now with Warner
Bros., will produce "My Official
Wife" as his first in this country.
Irene Rich will be featured.
Tom Hamlin Recovering
Tom Hamlin, publisher of the "N.
Y. Film Curb," is reported recovering
nicely from an operation
A Correction
In Tuesday's edition of THE
FILM DAILY, Pathe News advertis-
ed special pictures of the Kentucky
Derby shot on the day of the race,
Saturday, May 15.
The copy, in part, said:
"Prints shipped to all parts of the
country from Cincinnati, Chicago and
New York the same day.
"Shown the same night in New
York, Cleveland, St. Louis, etc."
The morning of publication, Pathe
News informed this office that an
error had been made in the prepara-
tion of copy by Pathe, and that the
pictures were shown in Cincinnati that
night, but not in New York. The
Editor of FILM DAILY was asked
by Pathe, to make this explanation
in the news columns. This was done
and ordered for insertion in a prom-
inent position.
Toward midnight Tuesday, the
make-up editor at the press, taking
notice of his instruction regarding the
corrected item, failed to find the copy.
After an unsuccessful search and be-
cause of a lack of complete familiari-
ty with the detail, he rewrote an en-
tirely new article, based on the text
in the Pathe News advertising copy.
In this form, it appeared in yester-
day's edition.
THE FILM DAILY regrets the
error. The facts are that Pathe News
did not show the Derby pictures in
New York on Saturday, May 15.
Lease Manhattan O. H.
{Continued from Page 1)
preparation of plans with the Vita-
phone. Heretofore, experimental
work has taken place at the old Vita-
graph plant in Brooklyn. This will
still be used, but for the larger pre-
sentations, the stage of the Manhat-
tan O. H. will be used entirely. Here
the musical presentation that will ac-
company John Barrymore in "Don
Juan," which is to open on Broadway
the latter part of July, will be pre-
pared.
Alf Goulding Rejoins Sennett
Los Angeles — Alf Goulding has re-
turned to the Sennett lot, where he
will direct the Smith series featuring
Raymond McKee, Ruth Hiatt and
Baby Mary Ann Jackson.
H. B. Warner in "Temptress"
Los Angeles — H. B. Warner has
been added to the cast of M.-G.-M.'s
"The Temptress."
GUARANTEE YOUR INSURANCE
Securing your Insurance through sources thoroughly conversant with your prob-
lem and adequately equipped to assume it, is adding a guarantee to your Insurance.
Representing, as we do, so many Theater Owners, Producers, Distributors,
Laboratories and other allied interests our reaction to your problem is at least
comprehensive.
We will stake our reputation on our service.
INCORPORATCO
1^
UHAfMCe: BRnKERS
lu
80 MAIDEN LANE, N. Y. C. Telephone John 3080
"" '■* "" ...ff trjiti
M. P. T. O.
(Continued from
band-wagon joined j„
commencement of the I
mittee session. I do n
aj^e. two contracts en_
looks very much if Ml
sincerity tried to bring
form contract but the c
sisted having their own
R. F. Woodhull atter
tings as an individual.
is not satisfied with th
does believe that they
obtainable under the
He intends reporting t
Los Angeles, urging
to buy until after the c
Open House at N. \
At the New York
Exchange, Jules Levj
manager, will hold "0]
balance of this week.
Less Censors
(.Continued from j
reviewed for the Prov
were condemned last :
was continued genera
in the calibre of the :
a picture is brought iri
accord with public se;i
be turned down," he
ever.
V
/I
VIVIAI
This is a 'Cornerbloc! 1
FREE for all Pathec( 1
Exchange.
A COMPLETE LAJl
AND TITIE SI I
<«iHii!
ffEW YORK
JIJ ?ih Av«.
Srnnl USO-t
HOLLYWC I
220 WEST 42 i
NEW Ylf^K
PHONE
CHICKERINC
2937 r
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MAUaiCE TOURNEUH PRODUCTION
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ERNEST TORRENCE, GEORGIA HALE
WILLIAM COLLIER, JR.
CLARENCE BADGER PRODUCTION
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Why 26 For 1926-27?
I
Only^26 WARNER WINNERSJrom Warner Bros! Fromanorgani
second-to~noiie thatljs/capabte of making 50, 60 or 70 pictures you,,^
[get but 26! Alljhe^brain-work, stars, and studio equipment 'neces8ar;|,,
produce a huge number of picturesare concentrated on a small gro
26! Think what it means! No one picture need.be sacrificed for and
no picture will have to be^ rushed to meet the insatiable demands c
rapid-fire releasing schedule,
ii .1 I .,
f
26 Is Your Guarantee of Quality!
Every picture in the 26 a masterpiece of quality construction from story
up. Compare the original painting of a great master with cheap, high-
speed reproductions of a printing press — only time, ability and study can
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from a huge, high-speed production group ^^^no^comparison! Book;
WARNER WINNERS for126 quality, bigger box office dates in.
1926-27!
I ''■ UU!
0AILY
Thursday, May 20, U I
. Program Set
{Continued from Page 1)
rangements to travel directly to Los
Angeles.
• The detailed program follows:
Monday, May 31
8:00 P. M.^Mcctinp of the National Hoard
of Directors and Executive Committee.
Tuesday, June 1
1 :00 r. M. — Singing of America, led by Jos,
Gcuding. Opening of convention by
\"ice- President, Joseph W. Walsh.
1:05 P. M. — Introduction of Glenn Harper,
Chairman, Convention Committee, Sec
retary of the M. P. T. O. of Southern
C.ilifornia.
1:10 P. M. — Introduction of Mayor Geo. E.
Crver, and his address of welcome.
I -.2^ P. M.— Response by Eli Whitney Col
/ lins. President, M. P. T. O. of Arkansas.
1 :3S P. M. — Address of screen celebrities
(names to be announced).
' 1 :4S P. M. — Opening address and annual re.
I port of National President, R. F. Wood-
'2:25 P. M.— Roll call of states by National
Secretary, George P. Aarons.
2:30 P. M.— Report of the Chairman of the
Hoard of Directors, Sydney S. Cohen,
3 :00 P. il. — Report of the Chairman of the
Administrative Comlraittee, A. Julian
Brylawski.
3:15 P. M. — Report of the Business Man-
ager, Joseph M. Seider.
4:15 P. M. — A.ppointment of Committees on:
Credentials, Resolutions, Auditing, Ways
and Means, Constitutional Amendments.
Wednesday, June 2
1 :00 P. M. — America.
1 :05 P. M.— Roll Call. Report of Creden-
tials Committee.
1:10 P. M. — Address by screen celebrities
(names to be announced).
1 :20 P. M. — Presentation of resolutions.
1 :30 P. M. — Report of Playdate Bureau by
Harry Davis, Chairman.
2:00 P. M.— Report of Contact Bureau by E.
Thornton Kelly, Chairman.
2:15 P. M.— Report of Treasurer, L. M.
Sagal.
3 :00 P. M. — Address on working condition?
in motion picture studios by Fred Beet-
son.
3:30 P. M. — Report of pictures, sold but not
delivered, by Joseph M. Seider.
4:00 P. M.— Discussion.
Thursday, June 3
1 :00 P. M.— America. Roll call.
1 :10 P. M. — Addresses of screen celebrities
(nahres to be announced).
1 :20 P. M. — Contract Committee report by
Joseph M. Seider,
1 :3S P. M. — Discussion.
2:35 P. M. — Nomination of members of
Board of Directors.
4:00 P. M. — Address on Tax Free Music by
Henry Waterson.
4:20 P. M. — Report of Music Tax Commit-
tee by A. Julian Brylawski, Chairman,
aTid discussion.
Friday, June 4
1 :00 P. M. — America. Roll call.
1 :10 P. M. — Addresses by screen celebrities
(names to be announced).
1 :20 P. M. — Discussion on overseating, over-
building and encroachments.
3 :20 P. M.— ^Report of Ways and Means
Committee. Discussion.
4:30 P. M. — Action of the report of the
business manager.
4 :30 P. M. — Election of Board of Directors.
Saturday, June 5
1 00 p. M. — America. Roll call.
1:10 P. M. — Addresses by screen celebri-
ties (names to be announced).
1 :20 P. M. — Discussion with producers on
product.
2 :20 P. M. — Address on cooperative insur-
ance bv Clinton Weyer.
2:30 P. M. — Report of Resolutions Commit-
tee.
3:30 P. M. — Report and action on Consti-
tutional Amendments Committee.
4:00 P. M. — Announcement of election of
officers, installation and administering of
the oath of office.
4:30 P. M. — Selection of convention city for
1927.
Bricks
Mayor Walker's humor is
unending. He officially com-
mended Famous yesterday on
the construction of the new
Paramount Building. At the
lunch that followed, he had
many words of praise for
Adolph Zukor. Referring back
to Minneapolis and hectic days
in M. P. T. O. A. affairs, he
said:
"This is the first time, Mr.
Zukor, that you and I have laid
a brick together. Time was
when we did other things with
bricks."
The subtlety was only par-
tially appreciated.
Take Over Two Houses
Wellsboro, N. Y,— The Arcadia
and the Bache Auditorium have been
taken over by the Arcadia Theater
Corp. William L. Woodin of Towan-
da is manager of the corporation.
His son, Lawrence Woodin, will as-
sume management.
Ready Labor Day
(Continued from Page 1)
Elizabeth," the first feature introduced
into America, a piece of film from
"Old Ironsides," the International
News Reel subject, showing the
Roosevelt rescue at sea, the Pathe
News account of the Byrd flight to
the North Pole, a film of the building
as it looks today, and three $5 gold
pieces minted in 1912, the year that
Famous was organized.
The ceremonies commenced short-
ly after noon, with Lee J. Eastman,
vice-president of the Broadway As-
sociation, presiding. Will H. Hays,
addressed the assemblage.
(Text of the Hays address is pub-
lished in part below.)
The ceremony was well attended.
Many well-known executives not affi-
liated with Famous were there. Later
a luncheon was served at the Astor.
Here A. M. Botsford presided. He
first introduced Jesse L. Lasky.
Mayor Walker, followed. Then came
E. F. Albee, and finally Adolph
Zukor.
The new structure was a life's am-
bition, Zukor stated. He explained
he felt the theater represented a step
in the progress of not only Para-
mount, but of the entire industry.
Before he had proceeded very far, his
emotions got the best of him and
was virtually forced to cease speak-
ing.
Text of Hays* Address
Will H. Hays delivered an ex-
tremely interesting address yesterday
at the cornerstone ceremonies of the
new Paramount Building. It follows,
in part:
"This theater is built of the confidence of
the nuhlic in motion pictures,
"Tt wotild be of no particular consequence,
perhaps, if simply one more motion picture
theater v.'ere beinp added to the 548 in the
Citv of New York, or one more to the
20.233 in the United States.
"It_ is, however, of very real significance
that in thirty years the motion picture has
taken such a hold upon the hearts of the
people that here at the crossroads of the
world, in the very center of New York City,
FOR RENT
Perfectly Arranged Office Suit^
In Godfrey Bldg., 729 7th Ave.
Reception and 2 private offices
Box No. M300— Film Daily
in the midst of all things, the most imposing
structure, the fitiest example of modern archi-
tecture, is to be a motion picture theater.
"Thirty years ago, down Broadway at 34th
St., in Koster and Bial's, the first tn'Otion
picture was shown publicly. It was a shud-
dering image of a serpentine dancer who
waved yards of silk, and it lasted a few sec-
onds. Twenty years ago there had been but
little advancement. Ten years ago it was
still crude, with the nickelodeon, built in the
old store buildings, still predominating. In
the last decade only it has learned how best
to serve, and now a million persons every
day in this city, alone attend motion picture
theaters. Its future is as far flung as all the
tomorrows. No story ever written for the
screen will be more, dramatic thati the story
of the screen itself,
"The motion picture theater is the creature
of its patrons. Fine theaters are built not
ih the hope that patrons "may be created for
them, but because the public demands such
theaters.
At World's Crossroads
"The motion picture has been developed by
the people. To this theater, will come some
80,000 persons each week — 80,000, and to see
nothing more substantial than shadows —
shadows cast upon a screen. For a mighty
building, erected to house shadows, we will
lay a cornerstone today. But those shadows
will tell a story., and to that screen, as to the
screens in London, in Singapore, in Sullivan,
Ind., and at thousands of crossroads, will be
brought the entire world outside for all to
'see. This spot is called the crossroads of the
world — and, indeed, it is and indeed it more
will be, for under this roof all the world,
literally all the peoples thereof and all the
places therein, will pass before our eyes. * * *
"This motion picture theater, and all mo-
tion picture theaters, are dedicated as ser-
vants of the public. We know that unless
such service is properly performed, the public
will rightly turn away, leave four walls only
and a screen and seats unfilled. Great is the
power of the motion picture, but that power
remains only as long as the motion picture
pleases the public with service.
"We are laying a cornerstone — a proper,
symbolic service. But what the builders of
this theater really are doing is to raise to the
skies an edifice that shouts 'They believe in
me.' They are creating a living thing that
cries to the four corners 'I shall serve them.'
The Call 9f Motion Pictures
"The motion picture has carried the silent
call of honesty, ambition, virtue, patriotism,
hope, love of country and of home to audi-
ences speaking fifty different languages, but
all understanding the universal language of
pictures ; it has brought to narrow lives a
knowledge of the wide, wide world; it has
clothed the empty existence of far-off j
lets with joy ; it has lifted listless Itja
folk till they have walked the peaks (|
mance and adventure like their own
Street ; it has been the benefactor oE
counted millions. » ♦ *
"It is a wonderful thing, the newspapa
deed — a wonderful agent of service. ■■ jj
press of the country, the older method i
pression. we look as to an elder brotHetj
bilious to serve as it serves. Within
walls millions will be entertained, eduC
uplifted and made happy. My best wisli
them. My best wishes to you. Mr. M
who personified not only this great city
the success that can come to its sons.
best wishes to you, Mr. Zukor, and t^
Mr. Lasky. As the planters of the'
acorn from which this great oak has g
you are, indeed, real benefactors of hi
ity. » ♦ ♦ xiie universal languag
pictures will make an immeasurable c
bution toward changing ignorance inti
derstanding. misunderstanding into fricn
hate into love, constant combat into
tinued amity. And that the motion p
may so function under this roof, is my -
best wish lor the Paramount Building I
those responsible for it."
»..♦"♦■■•'■•■■•■■♦■■•..♦..♦"•">■■•■.»..♦..»
// It Pays to
A dvertise in
The Film Daily\
Let Us Know
tt
Goodwill Pictures 1
Inc.
Hollywood, Cal.
We always keep good
company!
Com
GENE
TUNNEY
Leading
contender
fotDempseys
crownjn a
Pafheserial
— =tir —
r sday, May 20, 1926
THE
^^
DAILY
Ind Thafs That!
By -BARRY"
^AM Abrams talking in the
Herald-Tribune." "I have never
arged a man in my employ."
's unique in this business.
t; are three jobs going begging.
ers want people who can im-
mate Gen. Frederick Funston,
iral Dewey and the youthful
>dore Roosevelt as he appeared
e time op the Spanish-American
Amateurs are not barred.
lie balance of this column has
culled from the Movie Number
_.ife." We hope they get out an-
one soon, it makes the day so
: easier.
irst Extra: Yes, dearie, Irving
Iberg practic'ly promised me the
of Venus in that dream sequence
'Hell's Paradise," and then the
arch editor steps up and says,
f can't play Venus — she's got a
I -rnation mark on her arm." Can
1 beat it?
econd Extra: It just proves what
Iways say, honey. These high
nws is goin' to ruin the picture
uie.
)irector (to beautiful but dumb
•) : Rage! Show rage! Act like
was a prohibition ofificer who's
to pay cash for some liquor.
"U" Gets More Houses
(Continued from Page 1)
vclopment. One phase will be the
acquisition of locations in trade cen-
ters which will '-aw patrons from a
radius of 20 to 40 rniles.
Where possible local interests will
be sought and cooperative relation-
ships with the various communities
built up. Universal holds that this
method is best illustrated in the Cand-
.er in Atlanta which is tied up with
.he Macv ' -^rtment store to be part
of the same building.
In a statement by Universal it is
made clear that it is not their inten-
tion to build in communities that al-
ready have sufficient theaters. The
statement also says the completed
chains will be operated regionally,
just as is now being done in Nebras-
ka, Kansas and Florida.
Special
Toronto
competitio
tivities on
ing the
Daley of
adopted a
any seat i
matinees.
Saturday Matinee Rate
—To meet the increasing
n of sports and outdoor ac-
Saturday afternoons dur-
warm weather, Thomas
the Tivoli, Toronto, has
special rate of 25 cents for
n the theater for Saturday
"■/le Great Director {talking to
Peter) : And why, may I ask,
1 refused admission to this place?
^t. Peter: We are very sorry,
you're not the type.
Milliken to Toss Out First Ball
larl E. Milliken, secretary of the
ys organization, is slated to toss
:: the first ball at the double header
the M. P. Baseball League Satur-
/ at the Polo Grounds. Fans from
mous, Pathe, Universal and War-
r Bros., will attend the games to
;er their respective teams.
Liberty Gets Color Films
Philadelphia — Liberty Film Corp.,
closed for the 26 Natural-Color
Jvelties.
Back to Monday Openings
Winnipeg — Manager Triller of the
National has dropped the policy of
making weekly changes on Satur-
days and has reverted to the Monday
opening plan. Saturday openings are
too confusing, he feels.
Ian Keith Leaves the Coast
Los Angeles — Ian Keith lias left for
New York.
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
WHAT A FIGHT PICTURE
IT'S FULL OF ACTION— A REAL SLUG FEST
A thriller from start to finish
THE CATHOLIC BIG SISTERS BOXING CARNIVAL
Taken May 17, Madison Sq. Garden, N. Y.
vs.
PHIL McGRAW
OF DETROIT
STANISLAUS LOAYZA
CHAMPION OF CHILE
FRANKIE GENARO vs. BUSHY GRAHAM
and the knockout bout
RUBY GOLDSTEIN vs. TONY VACARELLI
NEW YORK
NKW YORK
Distributed by COSMOS FILM SERVICE
Foreign Rights JAWITZ PICTURES
729-7th Ave. N. Y. C. Telephone Bryant 9444
An Apology
for an Error
In Film Daily of Tuesday, May 18, in a full
page ad, the statement was made that pictures
of the Kentucky Derby were shown in New
York, Cleveland, St. Louis, etc., the same day as
taken, in the Pathe News.
The copy for the advertisement was phoned,
and as originally conceived read as follows:
"Shown in Cincinnati the same night and in
New York, Cleveland, St. Louis, etc., the next
day," and those were the facts.
In the transmission of the copy over the phone,
several words were lost, with the result that
the Pathe News became sponsor for a statement
which there was no intention of making. As no
proof was submitted, owing to the late hour the
copy was received by the publication, the error
was not caught until the next morning.
At once upon noting the error, Pathe News,
of its own accord, called the attention of the
Film Daily to it, and requested that a statement
be printed, apologizing in behalf of Pathe, for
the misinformation.
Furthermore, in the interests of clean adver-
tising, to which Pathe has always subscribed
and in which it believes, letters were sent to
all competing newsreels, making further apol-
ogy.
We are glad to go further, and again reite-
rate our regret for the mistake which though
innocently made, apparently committed the
Pathe News to methods which it has never
practised or wishes to practise.
Pathe News
pi.
pie parade has staried^^and TOX leads as usual
B IG ''•4tv«T FOX
already in line for 2926-27 !
AscHER Bros
ENTIRE CIRCUIT for CHICAGO
HOBLITZELLE
Birmingham, ALABAMA o Little Rock, ARKANSAS
Dallas, Fort Worth, Houston, San Antonio, TEXAS
I , L I B S O N
Cincinnati and Dayton, OHIO <- Indianapolis, INDIANA
-COSTON I
ENTIRE CIRCUIT for CHICAGO
UTTERFIELD
CIRCUIT
Lansing, Pt. Huron, Saginaw, Grand Rapids, Ypsilanti,
Hillsdale, Owasso, Ann Arbor, Battle Creek, Flint, Ionia,
Bay City, Jackson, Kalamazoo, MICHIGAN
1
'^^^
A\
smoke!
I
ve leaa^^^rs j^low /
Fox Film Cbrpomtloa
iTHE
biUdstreet
FILMDOM
TAemomm
Authority
XXVI No. 44
Friday, May 21, 1926
Price 5 Cents
i.e. Again?
I years ago a group of
k exhibitors banded to-
They formed the As-
Booking Corporation,
ther they bought pic-
/^al were purchased. Then
'eveloped. There were
IS on overlapping zones
'I'^uses were first-runs ;
rs would not sell their
. n this way. And so, A.
ent by the boards.
New Group Appears """
Film Service Corp. now
ito beinR. One hundred and
tree theaters. From 300 to
ing daj'S. A formidable array
Joint operation is promised.
rs will pay five percent of the
distributors a like portion of
|)kings, to keep the machinery
ng.
ends interesting. But will ex-
aembers stick together? The
hows they haven't and won't,
record can't be completely ig-
Divided Interests
ghout Greater New York,
booking combines. There's
)iled one in the West Side,
iple. It works, too. Exhibi-
;ht work together in one spe-
ghborhood. It doesn't neces-
llow, however, that the same
1 go throughout the city.
impression persists that it
In New York, at any rate,
vidual chain operator is too
DHcerned with his own prob-
rhe Bronx isn't interested in
n.
is little that is new in the
idea. Local exhibitors have
d it for years. The move is
ectly aimed at the Loew cir-
is a desire for first-runs. What
to have been overlooked is
t that the Loew circuit will
e a back seat for anybody.
;'s a thought in that.
KANN
Contract "Dissolved"
M. P. T. O. Holds No Formula
Exists— Seider Will So Tell
Convention
Joseph M. Seider, as chairman of
the M. P. T. O. Committee on Con-
tract and Arbitration, stated yester-
day he will report to the convention
that as a result of the conference on
the contract held on May 17, in the
office of Will H. Havs, the industry
now has no definite f-ontractual form-
ula. Seider will advise exhibitors to
patronize those producers who are in-
clined to be most fair in the sale of
film. This condition, Seider states, is
(Continued on Page 3)
Milestone to Direct Lloyd
Los Angeles — Through arrange-
ments by John L. Murphy, produc-
tion manager for Harold Lloyd, and
Jack Warner, of Warner Bros., Lewis
Milestone will direct Lloyd's next.
It will go into production in about
ten days.
Film Preserver
Munich Chemist Reported to Have
Process That Will Keep Nega-
tives Perfect for Century
"The Tribune" yesterday carried a
story from Berlin to the effect that a
Munich chemist, named Stock, had
perfected a process for preserving
films for a century or more.
Stock's machine for renovating
films was shown in action accom-
(Continued on Page 2)
Pictures By Radio
David Sarnofr, of R. C. A., Predicts
System Will Be Speeded Up to
Accomplish This
According to despatches from At-
lantic City, where the National Elec-
tric Light Assoc, is in convention,
motion pictures will eventually be
broadcast by radio.
(Continued on Page 3)
Up To $2,000,000
An increase of capital from $50,000
to $2,000,000 sought by the Stern
Film Corp., has been approved by the
Secretary of State in Dover, Del.
Julius Stern, a member of the firm,
who arrived from the Coast with the
first three of the "Newlyweds and
Their Baby" series yesterday, declar-
ed he could give no further details
at the present time.
Schaefer ir Charge of Fanamet Sales
Vienna— Gus J. Schaefer has been
appointed general manager of sales
for Fanamet, the foreign distributing
organization of First National, M.-G.-
M. and Famous.
Local Booking Combine Organized;
133 Theaters, 300-400 Days
In British National
R. W. Schlesinger of South African
Films, Ltd., Purchases Big Inter-
est in Eaton- Williams Unit
By ERNEST W. FRED MAN
The Film Renter and M. P. News
London — R. W. Schlesinger, man-
aging director of South African
Films, Ltd., and managing director of
he International Variety and Theatri-
cal Agency, Ltd., has purchased a
large interest in British National Pic-
tures, Ltd.
The company, in wliich George T.
Eaton and J. D. Williams are inter-
ested, is now building an eight stage
studio near London. Dorothy Gish,
under contract to make four for the
organization is making her second,
now titled "London."
30 Divisions
United Artists' Bulk Distribution
Scheme Means Dividing Nation
Among That Many Salesmen
E. A. Eschmann, assistant to Hi-
ram Abrams at United Artists, left
for Atlanta last night in connection
with the company's new plan for
volume distribution.
The country will be divided into
30 divisions, based on trade condi-
(Continued on Page 3)
To Distribute 5 Here
United Artists May Bring Five of the
Phoebus Series of 15 to This
Country
Berlin — It is reported United Artists
has arranged for the distribution in
the States of five pictures to be made
by Phoebus Films. The new agree-
ment follows a deal between United
and Phoebus, whereby both organi-
(.Continued on Page 3)
Dissolve Pantages Companies
Seattle — Application for dissolution
of the Pantages Memphis, Minne-
apolis, Salt Lake and Kansas City
companies has been filed here in the
Superior Court by Alexander Pan-
tages, Rodney Pantages and C. W.
Estes.
Puts Off "Kid Gloves"
C. C. Burr has agreed not to pro-
duce "Kid Gloves," a Johnny Hines
picture for First National, until a
year has elapsed, out of deference to
Famous and its production of "Kid
Boots." "The Dancing Mayor" will
probably take the place of "Kid
Gloves."
Central Office to Be Jointly Sup-
ported by Exhibitors and
Distributors
After months of deliberation, the
independent theater circuits in Great-
er New York have formed a company
known as the Film Service Corp. A
brief official statement yesterday de-
clared 133 theaters had subscribed to
the plan. The communique emanat-
ed from the T. O. C. C. offices where
the meeting was held.
The Film Service Corp. is a book-
ing combination. Central offices will
be maintained out of which product
will be secured. It is understood ar-
rangements have cither been made or
launched with P. D. C. and Warner
Bros. Those exhibitors subscribing
to the plan will contribute five per
cent of their gross to the maintenance
of the buying office. Distributors
with whom business dealings are car-
ried on will contribute a like percen-
tage. It is anticipated there will be
a surplus. From this dividends will
be paid.
There is a possibility that the book
ing headquarters will be located on
the 15th floor of the Bond Bldg., 1560
Broadway, which has been taken
(.Continued on Page 2)
"U" to Revive "Merry-Go-Round"
Universal will revive "Merry-Go-
Round" at the Colony, following
"Rolling Home," which succeeds
"Outside the Law," May 30. It is
understood that a number of other
former releases may be shown there
before Universal's lease expires the
first week in September.
Reichenbach to Produce Abroad
Harry Reichenbach sails tomorrow
on the Paris to make preliminary
plans for the production of "Around
the World in 90 Days," based on
Jules Verne's novel. He will return
in six weeks to .<;'''°<~t a director and
cast. Exteriors will be shot around
the world.
Re-editing Ufa Shorts
Baron Von Mechtolsheim of Ufa is
in New York to classify and re-edit
the shorts which will be distributed
here through various American com-
panies. A number of the films arc
non-theatrical. Dr. Ferninand Baus-
back, head of Ufa, sails for Germany,
May 28.
THE
■Wl
DAILY
Friday, May 21
\^
^1'
»iLXXXVI No. 44 Friday. Mai(21. 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Publisher
Copyriglit 1926, VVid's Films and Film Folks,
Inc I'ublislied Daily except Saturday and hol-
idays at 1650 liroadway. New York, N. Y.
J VV Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Uusiness and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
matter May 21, 1918, at the post-oflice at
New York, N. Y., under the act of March
3 1879 Terms (Postage tree) United States,
u'utside of Greater New York, $10^00 one
•ear; 6 months, $5.00; 3 months, $3.00. For-
«igr., $15.00. Subscribers should remit «ath
order. Address all communications to lo.^
flLM DAILY, 1650 Broadway, New York,
NY. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday, New York. Holly
wood, California— Harvey E. Gausman Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London— Ernest W !■ red-
man, -n.e Film Renter, 58, Great Marlbor-
ough St., London, VV. L, Paris— La Cmema-
tographie Francaise, 5, Rue Saulnier.
Financial
A better tone in the stock market reacted
favorably in the film issues. Although trad-
ing was irregular and often lax, the stocks
generally showed a rise. Famous common
made the most significant gain of the day,
adding i;^ points in a turnover of 5,100
shares. Pathe and Eastman each gamed V2
a point, Loew's, Inc., ^ of a point and M.
P. Capital Corp., Yi.
Quotations
High
Low
Close
Sales
Balaban & Katz
iWi
70'/^
707/i
....
Eastman Kodak .
llOK
110
110J4
400
Famous Players .
122J4
120J4
122 J4
5,100
*Fam. Play. Pfd.
120-4
•Film Inspect. . .
yVi
....
♦First Nat'l Pfd.
96
Fox Film "A" ..
63
62 M
63
266
Fox Theaters "A"
21Ji
21^4
2m
200
*Intern'l Project.
12/2
Loew's, Inc. ....
iiv%
36/2
3754
1,766
♦Metro- Gold. Pfd.
23
M. P. Cap. Corp.
2m
2\Vz
2W%
600
Pathe Exch. "A"
. 48
47
48
400
tParamount B'way
96^
96 -^
96/8
1,000
Roxy Units
27
Roxy Com
8
Skouras Bros. . . .
. 49
49
49
**Stan. Co. of Am.
56-4
Trans-Lux Screen
^V^
7
7
'700
•Universal Pict. .
33
•Univcr. Pict. Pfd.
93
Warner Pict. "A"
14
\A
14
166
Warner Bros. . . .
45J4
• Last prices quoted
•• Philadelphia Market
t Bond Market
Cut Admission Prices
Richmond — Wilmer and Vincent,
who recently acquired the Jake
Wells' theaters here, have ahnounc-
ed reduction in the prices of admis-
sions.
6BefAa(hii^>
Properly Present Your Photoplay
Local Combine
{Continued from Page 1)
over by the T. O. C. C. as its new
home. It was understood last night
that only exhibitors controlling five
theaters anH more had been invited
into the Film Service Corp. The
roster, when made public, is experted
to include practically every important
independently operated circuit in
Greater New York.
Those at the meeting would not
budge from the official statement.
Elsewhere it was heard that no
money had been raised at the con-
ference but that pledges only had
been secured. The participating ex-
hibitors will be obligated to supply
cash in order to get the necessary
machinery in work. The assessments
will be based on the number of thea-
ter seats and the strategical position
of the theaters desiring membership.
The other factor will be length of run.
The 135 theaters will control a buy-
ing power in excess of both Loew
and Keith. It is not anticipated thai
the reported willingness of P. D. C.
to supply product to the combine will
create any difficulties with Keith. It
is essentially the Loew circuit at
which the move is aimed. Film Ser-
vice Corp., if present plans are con-
summated, will control between 300
and 400 days.
Efforts to reach officials of both
Warner Brothers and P. D. C. for
statements failed. Another meeting
will probably be held today to make
further organization plans, including
the election of officers.
Universal Earnings Up 10 Per Cent
The "Wall Street Journal" reports
that Universal Pictures' earnings for
its second quarter ended May 6 are
understood to be 10 per cent above
the first quarter. Net earnings for
the first three months of its fiscal
year, after charges and taxes, amount-
ed to $451,015, equivalent to $1.43 a
share on the 250,000 shares of no
par common, after preferred divi--
dend.
Columbia Closes Foreign Deal
Columbia has closed contracts with
F. A. Enders, of F. B. O., Ltd., of
England whereby 24 pictures for
1926-27 will be distributed in Great
Britain bv that concern. Contracts
were also closed with Enders for the
distribution of Columbia's product
for the Continent through H. and W.,
Ltd., of England.
Warner Sales Changes
Sam E. Morris has appointed F.
Goodrow manager of the Warner
New Orleans office. J. N. Byrd has
been transferred from Oklahoma City
to Dallas and T. B. Wildman has
taken Byrd's place. J. E. Huey
former Dallas manager, will hereafter
do snecial work under C. C. Ezell, di-
vision manager.
Adopts Picture Policy
Maiden, Mass. — The Auditorium,
heretofore playing legitimate or
stock, will commence pictures May
31, combining with a musical com-
edy skit. The policy calls for three
shows daily and change of program
Mondays and Thursdays.
Pauline Starke Cast
Los Angeles — M.-G.-M. has cast
Pauline Starke for the leading role
in "The Mysterious Island."
Cohn, Convention Press Agent
Los Angeles — Glenn Harper, sec-
retary of the M. P. T. O. of Southern
California, has appointed Sam W. B.
Cohn, secretary of the "Wampas,"
as the director of publicity for the
M. P. T. O. convention which opens
June 1.
Futter Sailing in June
Walter A. Futter. president of Fut-
ter Prod., Inc., producer of the "Curi-
osities— The Movie Side Show," re-
cently added to the 1926-27 releasing
schedule of Educational, is planning a
European tour in search of material
and novelties. He will sail June 2
on the President Harding.
Buys Two Middletwn Theaters
Middletown, Conn. — Alfred Gottes-
man who recently opend the Capitol,
has purchased the Grand and Middle-
town, each seating 1,100. SofTerman
and SofTcrman of New York were
brokers.
Film Preserver
(Continued from Page 1)
panied by samples of film before and
after treatment with miscroscopic en-
largements illustrating what happens
during the process. The machine not
only brushes all dirt and finger marks
from a film, but by the application
of heat and certain chemicals re-
stores films to the original clearness
and flexibility. Films shopworn after
several weeks of continual showing
can be made like new, and this re-
newing process, Stock says, can be
repeated indefinitely, so that a film
of historical value can be made prac-
ticallv peimanent.
WILLIAM BARRYMORE
IN A SERIES OF
6 SOCIETY DRAMAS
with
PAULINE CURLEY and JACK RICHARDSON
FIRST RELEASE
'*THE MILLIONAIRE ORPHAN"
BILTMORE PICTURES, Inc.
LOUIS L. ALTERMAN, Pres. JULIUS LEVINE, Mgr.
729 Seventh Avenue Room 506 Netf Yor/< City
Famous Denies McVicker
Yesterday an official of
denied a published statement
company has made arrangeir
buy McVicker's, Chicago, for
OOO when the option expires A
Negri's Plans Changet
Famous states that Pola N(
not do "Hotel Imperial" und<
Pommer's supervision. It ha
yet been decided what her n
be.
I
This is a 'Cornerblock' cut f iii
FREE for all PathecomediesK
Exchange.
NATIONAL EVvf
LABORATORIES, c
Developing— Printing — 1 »
1476 Broadway
Telephones
Bryant 93: H
KIDDIES "MATINEE" Gl
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$3.00
Our Catalog offering 1000 and
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Send for BOTH at once, and let
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999 ELLA ST., CINCINNATI,
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Phone: Holly 0487
THE
J?e^^
DAILY
ind That's That!
By "BARRY"
iGORY Kelly, of "The Butter
nd Egg Man" and featured in
Show-Off," claims the commut-
hampionship. He is appearing
:enes for the picture, on the
e s of Philadelphia, during the
ind on the stage in New York
night.
Vny directors have searched for
uiating girls. John Ford is look-
er something else, an Irish-look-
nant to play in "The Story of
II er Machree," for Fox.
rge Lewis has risen from an
a year ago, to "The Big Gun,"
hich he is now playing on the
ii;rsal lot.
[ >d Gerard Smith, "gag" man for
mr Keaton, is said to have writ-
i 'Double Dee Dee," a musical
liy slated for production soon,
t Fullman drawing room going to
}\oast
^wt\\ known company played a
rjil of one of its films in Pitts-
1 for a week and it went over
—then it was discovered that the
eel had not been included. This
DJthe level.
CrZ Laemmle, it is said, hasn't
md a visit to Louisville {for
H/ Day) , French Lick, Milwaukee
hhosh in 30 years. The reason
lies to Oshosh is because it's his
jwn.
>n Nixon and her hubby, Joe
luiin, made a hurried visit to
^. M. P. A. luncheon yesterday.
u they left for Scranton, where
las a little fight engagement on.
/golfer getting in trim for THE
11 DAILY tournament June 8,
kl his caddy, "Do you notice any
movement since last year?"
h, yes," answered the kid,
f\'ve had your clubs shined up,
in' t you?"
irimm Heads Publicity Dept.
1 Grimm, becomes director of ad-
rjiing and publicity for Associated
':bitors on Monday, when Bob
eh joins Universal to fill the va-
'■t\' created by George Brown's
lisnation. Brown was director of
=» tising.
Change Corporate Name
evidence — United Theaters of
rica, operating a chain of pic-
and vaudeville houses in south-
New England, has changed its
to National Theaters, Inc.
FOR RENT
Itierfectly Arranged Office Suite
1 Godfrey Bldg., 729 7th Ave.
eception and 2 private offices
Box No. M300 — Film Daily
Contract "Dissolved"
(.Continued from Page 1)
brought about by members of the
Hays organization failing to coperate
with General Hays. The meeting
on May 17, he says, also dissolved, so
far as exhibitors are concerned, a
commission to iron out contract mat-
ter in the film industry.
Another problem to be adjudi-
cated is the subject of overseating
according to Seider. He reports
exhibitors will have in their
possession for presentation at Los
Angeles a mass of evidence show-
ing "positive proof that the film
industry is becoming infested with
screen leeches whose blackmail tac-
tics are bleeding independent theater
owners."
The program at Los Angeles also
calls for a Contact Bureau. Branches
will be established in Seattle, Chica-
go, New Orleans, Miami, Kansas
City and Austin.
Terriss Begins Shooting
"The Romance of a Million Dol-
lars," which Tom Terriss will direct
with Jacqueline Logan, Gaston Glass
and Glenn Hunter, gets under way
on Monday.
Harold Grieve to Europe
Los Angeles — Harold Grieve, art
director for Marshall Neilan. plans to
sail for Europe in June to do re-
search work.
Julian Renews with DeMille
Los Angeles — Rupert Julian has re-
newed his contract with Cecil B. De-
Mille and will direct two the coming
season.
To Distribute 5 Here
(Continued from Page 1)
zations will produce a series of 15,
jointly, in Germany. United will
handle distribution of the entire
group in the Continent.
Hiram Abrams, Joseph M. Schenck
and Hermann Fellner have been se-
lected to the board of directors of
Phoebus, which also operates a nurn-
ber of theaters in Germany and, it is
understood, intends to buy more.
Hiram Abrams refused to comment
on the above yesterday.
Tom Kennedy Signed
Los Angeles — Famous has signed
a long term contract with Tom Ken-
nedy.
Thanks
Hotel Roosevelt,
New York.
Editor, Film Daily:
Please see to it that THE
FILM DAILY is delivered to
me at the Roosevelt daily. I
don't care if it's a dollar a copy
delivered way over here in the
wilds of Madison Ave.
I ]ust can't keep ahead of this
business without the movie
ticker— THE FILM DAILY.
(Signed) Sig Schlager.
30 Divisions
(Continued from Page 1)
tions and geographical boundaries.
There will be a salesman in charge
of each division. Upwards of 200
theaters will be covered by each
salesman. This would indicate that
about 6,000 theaters are to be included
in the new sales plan.
Attack Sunday Shows
Memphis — The general conference
of the M. E. Church, South, at its
annual gathering, passed the custom-
ary "blue law" resolutions favoring a
strict observance of the Sabbath and
an extensive program for the enforce-
ment of Sunday closing. The reso-
lutions especially attacked Sunday
shows.
Jossey in Florida
Cleveland — J. S. Jossey, president
of Progress Pictures, has gone to his
home in Georgia for a four weeks'
visit. H. Hirsch is in command of
the office during his absence. Joe
Potts has been appointed manager in
Cincinnati.
Pete Egan Transferred
Calgary — Over 100 guests gather-
ed at the Isis Palace for a farewell
to Pete Egan, house manager of the
Capitol, just prior to his departure
for Regina, where he was appointed
manager of the Capitol.
Gruen with F. B. O.
Hollywood — James Gruen has been
engaged by F. B. O. to make the
screen adaptation for "Collegiate,"
Alberta Vaughn's first starring fea-
ture. The original is by Jean Du-
pont.
Max Roth on Way to New York
Los Angeles- — Max Roth has left
here en route to New York.
^«-
WANTED
A man who is experienced in Motion Pic-
ture Publicity and Advertising. All com-
munications will be kept confidental.
Box M 301
1650 Broadway
% Film Daily
New York City
i— 4
Pictures By Radio
(Continued from Page 1)
David Sarnjaff, vice-president of the
Radio Corp. of America, is credited
with the statement. He pointed out
that still pictures are now being sent
by radio from London to New York.
To broadcast motion pictures it will
be necessary to speed up the time of
transmission tremendously. Research
engineers are now at work on the
problem, Sarnoflf said.
Once the technical problems in-
volved in broadcasting motion pictures
are solved, he said, it will be possible
to synchronize with that, the broad-
casting of speech and rnusic. "The
combined efi'ect will be available to
the poorest dweller in the smallest
hamlet in the country," Sarnof? said,
"as it will be to the richest resident
of the greatest cities."
Robert Lee De Forest, who has ex-
perimented widely with the synchron-
ization of the picture and the talking
machine, said he doubted whether
anyone of this generation ever would
see motion pictures broadcast to
people's homes. One difficulty, he
said, would be the cost of installation.
Gag Men for "Ashes"
Los Angeles — Jack Wagner and
Roland Asher have been engaged as
"gag" men for Corinne Griffith's
"Ashes."
PIBEECIIY
MAXCED
snow
^m PATR0N5 SEE TH15 ^lGt\
IT nEAN$ SOMETHING TO TJ-IEH
wmm MEAN5— IT MEANS
50MlTmN0
10
YOU
i This Is a Small Ad
for a Big Program
Everything Your
Heart Desires.
Ask Us.
Goodwill Pictures,
Inc.
1436 Beachwood Drive
Hollywood, Cal.
*.%•••••
-»4
has packed the
amingwest^
into the 5ure5t
ohil his iuie
box-office hiti
a natural lor
Decoration
Day/
4r
•'yjXh
4
v..
^*x^
DOROTHY
MACKAILL
»nni
ci SIDNEY OLCOTT PKooucTioN
Vresented by Inspiration Pictuies Inc.,
A littt national i^ Summer Hit
/ !
itm TiMt
national
r
FILMDOM
Authority
XVI No. 45
Sunday, May 23, 1926
Price 25 Cents
Starring
priscKla
supported by
LON
VFPCAT TFWZFT
"ro^ow
ic^A h^ TART. T.AEMMLE Directed by Tod Brownine
LEATRICE
Tresented by Cecil B. De Mllle
WITH WILLIAM BOYD
aPAULSLOANE production
Adapted BY Elmer Harris - From the play
by Harry Chapman Ford
R^ELEASED BY
PRODUCEKS DISTKIBUTINCCOKPOKATIOII
Foreign Distributors Producers International Corporation 130 West 46th Street New York. V V.
L
sTHE
^ BrUDSTREET
>/ FILMDOM
Authority
.. [XXVI No. 45
Sunday, May 23, 1926
Price 25 Cents
Organizing
,_s of New York Booking
i^ipbine Meet — To Combat
Big Circuits
iters interested in the Film
_ Corp., new booking combine
inter New York, met yester-
rnoon to further organization
Another meeting will be held
morning. Officers will not
1 J for some time.
aes O'Reilly of the T. O. C. C.
t the combine is designed to
theaters to function in the
type of market in which big
lions are in vogue.
cii concerning Warner Bros.
I the deal, Abe Warner yester-
,af that he had not heard of any
msaction.
3rn to Broaden Program
e urpose of the increase of capi-
:* n to $2,000,000 by the Stern
M, is to expand the 1926-27
ibject program.
w House for Providence
ctdence — A new theater, the
cms, is to be built on Broad-
I seat 2,000.
[liking Films Out
^ A. Edison, speaking be-
Xational Electric Light con-
11 Atlantic City, made the
statement:
movies will not come into general
ul use as long as the American
! jontinues to display its present atti-
imericans require a restful quiet in
'ing picture theater and for them
from the lips of the figures on the
estroys the illusion. Devices for the
ig of a film actor's speech can be
{Continued on Page 2)
features Reviewed
Page
ma of the South Seas
aramount 22
Jlison's Folly
irst National 22
; Volga Boatman
'rod. Dist. Corp 22
?1 Hot Papa
'ierre Arnaud— S. R 22
t Paint
'aramount 23
^d to Go
. B. 0 23
liking for Trouble
Iniversal 23
e Little Irish Girl
Varner Bros 23
Drt Subjects 28
ROW OVER UNIFORM CONTRACT
SPLITS OPINION IN M. P. T. O. A.
In Today s Issue
ONCE again big business takes cognizance of the industry.
"The Magazine of Wall Street" discusses the financial
structures of several important companies on page 5.
Foreign governments are turning to motion pictures for pro-
paganda purposes. This is one of many interesting articles in
"The World's Markets," under which heading foreign markets
are covered. Page 6.
"Developments in Presentations" will be found on page 8.
"Theater Equipment and Management" appears on page 26.
$1,000,000 Issue
First National Properties, Inc., a
subsidiary of First National, is offer-
ing a $1,000,000 issue of first mortgage
6% per cent gold bonds. The prop-
erties concern is a holding corpora-
tion for the studios being erected at
Burbank. Cal., which will be leased
to the producing company. The bond
issue is in units of $1,000 and $500.
First National Pictures will pay an
annual rental of $200,000 for the stur
dios and provide all taxes and asses-
ments on the property, insurance cov-
(Continued on Page 2) ^
20 Nations to Attend
A wireless to "The Times" from
Paris states that 20 nations have ac-
cepted invitations to the motion pic-
ture congress to be held from Sept.
27 to Oct. 5 in that city.
Every phase of the industry will be
represented and Governments them-
selves will send delegates. Directors,
stars, owners and distributors will all
be represented.
With every nation conceding the
leadership to the United States, those
who come from Hollywood and New
(Continued on Page 2)
Los Angeles
The eighth annual convention of the M.P.T.O.A. is at hand.
The board of directors of the organization will meet in Los
Angeles on May 31. The next day, Tuesday, June 1, the opening
session will be held.
There is much of interest to all exhibitors in the program.
An analysis of the business to be transacted definitely reveals a
big thought: constructive development on behalf of the theater
owner. ....
This year there will be no shout about trustification in the
industry. Ramblings about the "octupus" have subsided insofar
as the M.P.T.O.A. is concerned. This change of front on the
part of the M.P.T.O.A. is attributable to the new business ad-
ministration. And in fixing credit for this, the honors go to
Joseph M. Seider.
Politics Do A Fade-Out
Much of the mystery that surrounded its organization ac-
tivities in previous years was removed with the appointment
{Continued on Page 3)
N. W. vs. Nat'l Unit
Mich., Kan., and Mo. Upset Over
Added Clauses and Look for
Settlement at Convention
Rapid developments in the uniform
contract situation occurred yesterday.
Following Joseph M. Seider's state-
ment that the May 17th meeting of
the advisory commitee had created
the non-existence of a contractual
formula, came word from Minneapo-
lis that Al Steffes, president of the
M. P. T. O. of the Northwest had
hit the warpath, taking exception to
Seider's stand.
Charles L. O'Reillv. president of
the T. O. C. C. which had much to
do with the drafting of the Standard
Exhibition Contract in its original
form declared his organization was
satisfied.
However, from other points
throughout the country, THE FILM
DAILY was advised by wire that
state exhibitor units were not satis-
fied with the contract and looked to
Los Angeles for a settlement. H. M.
Richey, eeneral manager of the
Michigan M. P. T. O., was one leader
who said his state was much con-
cerned over the situation.
In Kansas City, the Biechele or-
ganization, the M. P. T. O. of Kan-
sas and Missouri, is hopeful that Los
Angeles will result in a definite so-
lution of the contract problem.
It appeared yesterday that the con-
vention will see a determined fight
over the contract.
Metro-Goldwyn-Mayer in its origi-
(.Continued on Page 4)
"U" Buys "The Silent Flyer"
Universal has acquired "The Silent
FJyer," a serial produced by Nat
Levine and Sam Bischof?, with Silent
Streak, the dog, as the leading char-
acter. Malcolm McGregor, Louise
Lorraine, Anders Randolf, Edith
Yorke, Hughie Mack, Al Smith and
George Williams are in the cast. It
is to be released on the coming sea-
son's aerial program.
Universal Denies
An official of Universal yesterday
denied the company was after the
Warner theater.
tilXXXVI No. 45 Sunday. May 23. 1926 Price 25 Cents
lOHN W. AllCOUTE :::::: Publisher
Copyriglit 1926, Wid's Films and Film Folks,
Inc. riiblished Daily except Saturday and hoi-
id.iys at 1650 Broadway, New York, N. Y.
J W Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Busmess and
Advertising Manager; Ralph Wilk, Travel-
ing Kepresentative. Entered as second-class
vJiatter May 21, 1918, at tlie post-office at
New York, N. Y., under the act of March
3 1879 Terms (Postage free) United States,
outside of Greater New York, $10 00 one
,ear; 6 months. $5.00; 3 months, $3.09. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to IHJ?-
f ir M DAILY 1650 Broadway, New York,
NY. Phone Circle 4736-4737-4738^4739.
Cable address: Filmday. New York. Holly-
wood, California— Harvey E. Gausman Am-
bassador Hotel; -Phone, Dj^'^^l ^00° ,\"f
Washington 9794, London— Ernest W !• red-
man. The Film Renter, 58, Great Marlbor-
ough St., London, W. L, Pans— La Cmema-
tographie Francaise, 5, Rue Saulnier
What appears to be the f^rst genuine rise
of the Spring season readied the market yes-
terday. Trading was lively and prices were
strengthened considerably by the circulation
of optimistic reports of prospects m store
for the future.
On the crest of this upward movement rode
the am issues. Famous common was strong
A gain oi lli points on a turnover of 10.500
was made in this issue. Loew's Inc., rose 54
of a point in sales totalling 6,700 shares.
Chicago— Balaban and Katz stock has
shown a decided upward trend in the last
three days. Yesterday's 1 o'clock closing was
73, a- gain of 2^ over the previous closing.
Quotations
High Low Close Sales
Balaban & Katz .. 73 71 '4 73 ....
Eastman Kodak .. HO 110 110 200
Famous Players ...123^ 122'^ I23/2 10,500
•Fam. Play. Pfd 120^^ ....
•Film Inspect. 3yt,
First Nat'l Pfd •• 96 ....
Fox Film "A" 63 63 63 400
Fox Theaters "A" 225^ 21J4 22^ 1,400
•Intern'l Project 1254 ••••
Loew's, Inc 38'4 37'A 38 6,700
Metro-Gold. Pfd. . 235^ 23 23^ 1,700
M. P. Cao. Corp. . 2m 21?^ 21% 100
Pathe Exch. "A" . 49 47/2 49 1,400
tParamount B'way 97 96/^ 96J4 2,800
Roxy Units 2554
Roxy Com ■ .- •• 7
Skouras Bros 49 49 49
♦♦Stan. Co. of Am. .. .. 57 ....
Trans- Lux Screen . 7'A 7 'A 7 A 100
Universal Pict 33 ....
Univer. Pict. Pfd. .93 93 93 200
Warner Pict. "A" 14^8 14 HfS 700
♦Warner Bros 45 5^2
* Last prices quoted
•* Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialiats in Motion Pictur6
and Theatrical insurance for
the past fifteen years.
Arthar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
THE
■c&ak
DAILY
Sunday, May 23, j
$1,000,000 Issue
(Continued from Page 1)
eraqre, corporate and general expen-
ses of the lessor and maintenance.
Robert Leiber, president of First
National, in his statement gives a
comparison of the earnings of First
National Pictures as follows: 1925,
$1,951,485.12; 1924, $1,867,287.09; 1923,
$1,132,324.79.
The average for the period shown,
after deducting $204,819.21 arising
from the loss incurred in establishing
foreign subsidiaries and charged di-
rect to surplus, is $1,582,029.59, or
over 7.9 times the $200,000 annual
payment.
"Flames" Heads the List
Associated Exhibitors have advanc-
ed the release of "Flames." It will
now head the list of their series of
Gold Medal productions for the com-
ing year.
Bebe Daniels Returns to Coast
Bebe Daniels leaves for the Coast
on Sunday, and shortly after arriving
there will begin work on her next
for Famous, "The College Flirt."
Brock Postpones European Trip
Gustav Brock, the hand coloring
artist, has postponed his contemplated
trip to Europe. He has contracted
to do some extra work on "Man of
Steel" for First National.
Lubitsch May Direct "Lummox"
Hollywood — It is reported that
Ernst Lubitsch may direct "Lummox"
for Warners, and Louise Dresser
may have the title role.
En Route to Coast
Patricia Rooney, film editor, is en
route to the Coast after, a vacation in
New York. She may join Hal Roach
after free-lancing.
Film Baseball at Polo Grounds
Pathe lines up against Paramount
and Universal plays Warner Bros., in
the double header at the Polo
Grounds todav.
New "Photoplay" Editors Active
Frederick James Smith has as-
sumed his position as editor of
"Photoplay," and Agnes Smith as as-
sociate editor.
New Bronx House
Samuel J. Baron has purchased the
plot at the northeast corner of East-
ern Boulevard and Crosby Ave., for
a theater.
Shearer in "Polly With A Past"
Los Angeles — Norma Shearer will
make the Belasco play, "Polly With
A Past," for M.-G.-M., following "Up-
stage."
Writing "The Show Gu-1"
H. H. Van Loan has nearly com-
pleted "The Show Girl," an original,
for Rayart.
■ Emory Johnson With Universal
Los Angeles — Universal has signed
Emory Johnson to do one picture.
Red Seal Offices Move
Red Seal Pictures have moved of-
fices to 1600 Broadway.
20 Nations to Attend
(Continued from Page 1)
York will be the center of great in-
terest, according to the Times.
The problems of safeguarding the
morals of children and young men
and women is another of the prob-
lems to be taken up, while the mo-
tion pictures' part in maintaining
peace and good-will among nations
will receive considerable attention.
Since the cinema includes within its
scope painting, sculpture, music and
architecture these older arts will be
considered in relation to the part they
play in the newer art.
Certain nations are expected to reg-
ister strong complaint.-* against the
lack of authenticity displayed in man^-
films dealing with foreign countries.
The Congress is being organized un-
der the auspices of the League of Na-
tions and the International Institute
for Inteilertiial Cooperation. A staf?
is already at work with the prepara-
tions.
Talking Films 0:
(Continued from Page 1)
perfected, but the idea is not practii
stage is the place for the spoken wc .
actions of the public up to now ind il
movies will not supersede it." I
As to motion pictures by ra
noted inventor said it was
possible but only as a stunt.J
not believe it would be pri
either the American or B|
industry.
Jacoby to Produce Here
A company of German, Austrian
and English players, under direction
of George Jacoby, who made "Quo
Vadis," will make three pictures for
Universal. They will film the first
two, of seven reels each, under one
title, "The Woman With a Name."
in New York, Jamaica, Panama, Cos-
ta Rica, San Francisco and Universal
City. Then will follow "The Isle of
Forbidden Kisses," with locations in
San Francisco, Honolulu, Yokohoma,
Shanghai and Germany.
Prefer American Pictures
The Canadian public will never
sanction the bill now under discus-
sion in England for a compulsory
showing of British-made pictures, ac-
cording to Tom W. Brady, Canadian
representative of the P. D. C. "Thea-
tergoers of Canada have tastes in en-
tertainment very similar to those
here," Brady declares, "and they
have a decided preference for Ameri-
can pictures."
Additional developments in for-
eign markets will be found on page
6.
I F I -T't
MfUlK
GOWNS OR UNIFORMS
LEARN TO SAY
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO RENT
Itt the Heart of Hollywood
The New
HOTEL REGENT
Every Room with Bath and
Radio
Moderate Prices
Owned & Operated by the
Christie Realty Corporation
(Al & Charles Christie)
6162 Hollywood Blvd.
Phone: Holly 0487
Suckno in Hudson, N.
Albany — Walter Suckno, of
has been appointed manager
Play House in Hudson, N.
is the former manager of the
and Regent, Albany. The
and Regent are now part of tl
Strand chain.
Adams Buys Six for Abr
Ferdinand H. Adams has i
ed foreign rights to a series
from Carloma Pictures, a Coa^
pany. The group stars Davi(
and was directed by Lloyd E i
ton. Carloma will finish a
series in about four weeks.
Rork Leaves For Coast Si
Sam Rork and his publicit
tor, Nat Dyches, leave Sun
the Coast where Rork's next '
"The Blonde Saint," goes ii
duction soon.
Specify
GOEEZ
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CO
45 West 45th Street
N. Y. Bryant 7243
i.
National Theatre Owners Conv
GREETINGS
From
PAWNEE BILL, Jf
8 Western Thrill Drat
to be made by
BOB HORNER
1^
Goodwill Pictur 1,
Inc.
NOW ALLOTTIN
TERRITORIES FC
"Officer 444/
"The Power G( 1
Two of the Greatest Se|
Ever Produced!
You'll Say So, T)
THE
l^tMmLLJSL
DAILY
Los Angeles
(Continued from Page 1)
isiness manag-er. It did not take an undue period of time
the political kinks began to unravel.
e results were important. With political coloring rele-
o the background, there developed time to devote to vital
or problems. The function of a real exhibitor organi-
began to take definite form. That step, then, vv^as one in
ht direction.
The Contract
\ )
\ngeles vv^ill see several important issues aired. The Stand-
i.uibition Contract will be the center of a determined fight.
Isults of the rjecent meeting of the advisory committee on
1 ns to the standard form are not satisfactory to the
..O.
this connection, the sincerity of Will H, Hays is not
d. However, the sincerity of his distributor members is.
penly so, too. Once again, exhibitors charge distributors
ad faith. Wires from the field yesterday indicated that the
tijct is uppermost in the minds of many state units. They
o know where they stand.
is up to the Hays organization to tell them. Woodhull,
and M. P. T. O. leaders are creating a definite sales resis-
They are urging exhibitors not to buy pictures until the
V ition ends. By that time, exhibitors are promised they will
their rights, whatever they might be.
is not argued that the relations between exhibitors and
utors can be perfect. That is too much to expect. One is
1) er and the other is the seller. That condition is in itself
ent to make for ever-present difiiculties. However, the
uient is here presented that there exists no real reason why
emces over the viniform contract should persist. An advisory
ittee originally drew it up. Exhibitors and distributors
(jboth apparently satisfied. What was done once can be done
There must be tolerance at either end. That, plus the
gness of one to listen to the other, is all that is necessary.
Encroachments and Overbuilding
fere exists a tremendously serious situation. Los Angeles
itrive for a solution. It is difficult to see how one will be
ed. The problem of encroachment, as it is called by the
T. O., has many angles. Chain expansion in theaters can-
e checked. There is no way to do it. Natural ambitions
i|)t be thwarted. Delving beneath the surface, it is this in-
I trait which will perhaps ofifer a better reason than any other
le growth of big chains.
4 few weeks ago and again a few days ago, important
rnment officials pointed out that the Administration did
ppose big business merely because it was big or because it
getting bigger.
Overbuilding reaches beyond the industry. Building organi-
ns turning to construction fields aside from those in which
found their beginnings, are throwing up theaters in prac-
y all big cities. New York and Chicago are flagrant in-
es. In certain cities, the frenzy of producer-distributors to
•e outlets has resulted in several big theaters where this
ional seating will outdistance potential audiences.
It would seem that the hope in this direction must rest with
vill of municipal authorities in granting or refusing theater
ses. New Jersey has moved in this manner.
Non-Deliveries
The bill of rights which exhibitors will get in Los Angeles
include non-deliveries and substitutions of pictures by dis-
itors. A long list has been prepared. Exhibitors will be told
to insist upon getting them at old prices where the pictures have
been held from one season to another. The data, in part, will
deal with such withdrawals. Here exhibitors have a case. Cer-
tain distributors are guilty of the practice. Usually it is traceable
to the fact that the completed picture proves better after produc-
tion than on paper.
Both the exhibitor and distributor have rights. The exhibi-
tor is entitled to the picture. However, if the distributor invests
more in his negative than he had planned, certainly it is his right
to revise the old contract. Readjustment might prove the answer.
A Referendum in Sight
The growth of the producer-owned theater has created an
issue in itself. There has been some opposition to their inclusion
in M. P. T. O. ranks. And yet, Kansas and Missouri have ac-
cepted this class of theater. In Texas, the entire state unit is
dominated by producer-owned theaters.
It is a serious question of what the future would hold in
store for the national organization if producer-owned theaters
were voted out. But they won't be. The organization can't af-
ford to do so. If the issue becomes pressing, why not hold a
state referendum? Such action would take the onus from the
board of directors and make each state responsible for the final
decision.
The Outside Leader
The so-called Allied bloc will enter the convention hall all
set to secure an outside leader. A big outstanding figure is
wanted. A second Hays. Al Stefifes of Minneapolis is strongly
in favor of the idea. However, mere ideas won't help. A lot of
money is needed. There must be an organization to carry this
personage through. That, too, needs a lot of money. Witness
the Hays organization. It is a splendidly functioning organiza-
tion, but the operating costs constitute no mean item.
Because the M. P. T. O. A. is not nationally organized, the
freight may be too much for state members to carry. The ques-
tion of raising funds is a knotty one.
It is expected to be partially met by Movie Chats. Several
deals are on for production and distribution. The indications are
one will be closed. It will mean finances for both the national
and state treasuries.
Organization Support
Exhibitors have not come through as they should this year.
Insufficient dues have been collected to keep headquarters going.
Theater owners cannot expect individual sacrifice to keep on
forever. They should realize that the men at the head of their
organization are not only serving without compensation but are
frequently neglecting their private businesses for the organiza-
tion's behalf. If the exhibitors of America want a national asso-
ciation, they should see to it that it has the proper financial sup-
port. Such is not the case at present.
Ill-Advised Publicity
The M. P. T. O. should be cautioned to check one tendency:
airing all of its troubles in outside newspapers. The reaction of
the public cannot be favorable when the headlines continually
pound home crisis after crisis within the industry. The public
does not have to know every difference that develops. The prob-
lems can be and should be settled within the industry's confines.
Other businesses do not turn to outside newspapers when the
excuse is after all basically internal.
Cannot Los Angeles see this order of procedure established?
KANN
THE
iS^H
DAILY
Sunday, May
M. P. T. O. Delegates Start for Los Anget
N. W. vs. Nat'l Unit
(Continued fyom Page 1)
nal additions to the contract had this
clause, summed up in the "Official
Bulletin" of the M. P. T. O. as fol-
lows:
(1) Provides for right to distri-
butor to pre-release or road show at
any time any of the photoplays sold
to the exhibitor.
It is understood this has now been
limited to four pictures by M.-G.-M.
It is also understood Famous has
added a similar clause to its contract
limiting such type of releases to two
pictures. The M. P. T. O. vigorously
objects to clauses such as these. The
organization maintains it permits the
distributor to swing unlooked for
successes to the special class and that
the exhibitor has no redress.
K. C. Looks for Contract Relief
Kansas City — About 25 exhibitors
will attend the Los Angeles conven-
tion from the Kansas City territory.
There is considerable enthusiasm
here, and the belief prevails much
will be accomplished. It is thought
the contract situation, which is a live
topic of discussion, will be finally
settled.
Minnesota for Outside Leader
Minneapolis — Led by Al Stef?es, a
full delegation will leave Minneapolis
on the 26th, prepared for a real fight
at Los Angeles, on the question of
leadership. An outside man must be
chosen, Stefifes states, and with the
backing of Allied bloc it looks here
as though he will put it over. StefTes,
disagrees with J. M. Seider on the
contract, stating the New York meet-
ing produced the desired results, and
that the added clauses are acceptable.
Theaters Free to Delegates
Los Angeles — Courtesy cards to the
majority of theaters will be issued to
national convention delegates.
Wisconsin Ready
'^' Milwaukee — Wisconsin exhibitors
have two Pulhrians' reserved for Los
Angeles! ' ' i1'"^'.i'.'
Favor Booking Plan
' St. Louis — The national con-
.; vention delegation of Eastern
Missouri and Southern Illinois
exhibitors, headed by Fred
Wehrenberg, president, will_ in-
sist that the national orgfaniza-
tion endorse and support
some nation-wide booking plan
or protection of independent ex-
' hibitors. r-.jinliji.,.;! JiIj u-j!] //
i Either the^ Reftubosch ^latt ■ tk '
some other scheme will be ef-
fective, this luiit believes. The
delegation will also take a vig-
orous stand for the solution of
the music tax situation. Ap-
proximately 20 exhibitors leave
St. Louis, May 30, for Los An-
geles.
Many Officials on N. Y. Special
The New York delegation leaves
on the M. P. T. O. special tomorrow
at 6:30 p. m., from Grand Central. The
train will run as a special between
New York and Los Angeles. Late
yesterday the reservations had been
made for the following group:
R. F. ("Pete") Woodhull, of Dover,
N. J., national president, and Mrs'.
Woodhull, Sydney S. Cohen, chair-
man of the board of directors, Clar-
ence Cohen, Joseph M. Seider, busi-
ness manager, and Mrs. Seider, Na-
than Yamins, of Fall River, member
board of directors, and Mrs. Yamins,
E. Thornton Kelly, head of the M.
P. T. O. Contact Bureau, L. M.
Sagal of Hartfrod. national treasurer,
Joseph M. Walsh of New Haven,
president M. P. T. O. of Connecticut,
L. F. Blumenthal and Mrs. Blumen-
thal, Arthur Hirsh, A. Adelman, Lou
Geller, Henry Wurner, A. Mayer, A.
H. Schwartz, Morris Needles, C. M.
Maxfield, C. Winkelman, Mrs. S.
Brill and daughter, John Manheimer
and Mrs. Manheimer, Rudy Sanders
and Mrs. Sanders, Sam Swartz and
Mrs. Swartz, A. Julian Brylawski of
Washington, member board of direc-
tors, and Mrs. Brylawski, E. Bloom-
enthal, A. L. Hardesty. Leon Rosen-
blatt and daughter, C. Weyer, Tom
Waller, J. B. Fox and Mrs. Fox, Sam
Sonin and Mrs. Sonin and Miss H
Ulman.
The complete itinerary by days fol-
lows:
Sunday, May 23
6:,30 P. M. — Leave New York via New
York Central.
Dinner en route.
Monday, May 24
Breakfast and dinner on train.
4:00 P. M. — Arrive Chicago.
Dinner at Congress Hotel.
Transfer of passengers to Sante Fe
depot.
12:00 M. — Leave Chicago via Santa Fe
R. R.
Tuesday, May 25
Breakfast, lunch and dinner in Santa
Fe diner.
Wednesday, May 26
Breakfast in Santa Fe diner.
8:15 A. M. — Arrive Colorado Springs
(Santa Fe depot)
Trip to Pike's Peak.
Luncheon, Hotel Broadmoor.
Spend afternoon at Broadmoor.
Motor to train.
6:30 P.M. — Leave Colorado Springs (San-
ta Fe depot)
Dinner in Santa Fe diner.
Thursday, May 27
Breakfast in diner.
25 P. M. — Arrive Albuquerque.
Motor drive as guests of Chamber
of Commerce, visiting Harvey Indian
i Museum.
OO P. M. — Leave Albuquerque.
Luncheon, dinner in diner.
;,, Friday, May 28
00 A. M. — Arrive Grand Canyon.
' Breakfast Hotel El Tovar.
Sightseeing trip along Canyon rim.
Luncheon, dinner at El Tovar.
9 ;00 P. M.— Leave Grand Canyon.
' Saturday, May 29
Breakfast and luncheon in diner.
1 :30 P. M. — Arrive San Bernardino.
Motor from San Bernardino, via Red-
lands, Smiley Heights, Mt. Rublidoux
and orange groves to Mission Inn at
Riverside.
Dinner in Spanish patio, Mission Inn.
10
1:
Los Angeles Bound
Cleveland — The Ohio delega-
tion is scheduled to leave Chi-
cago for Los Angeles Sunday
night.
Chicago^The Illinois delega-
tion to Los Angeles, will travel
West with Minnesota and Mi-
chigan. The combined groups
leave over the Rock Island,
Sunday night.
8:00 P.M. — Leave Riverside.
9 :40 P. M. — Arrive Los Angeles.
Party and baggage transferred to Am-
bassador Hotel.
Sunday, May 30
to
Sunday, June 6
Attending convention at the Ambas-
sador.
On Sunday, party and baggage trans-
ferred from Ambassador to Southern
Pacific depot.
2:00 P. M.— Leave Los Angeles.
Dinner in diner.
(A simultaneous departure from
Los Angeles for the East will be
made by all those who have made
reservations either through national
or state M. P. T. O. headquarters.
The united group will remain to-
gether from Sunday, June 6, to
Tuesday, June 8, at which time the
combined party will arrive in San
Francisco, From this city, Michi-
gan, Minnesota, Illinois and Ohio
will start the return journey through
Portland and the Canadian Rockies.
The New York delegation will travel
East via Salt Lake).
Monday, Jime 7
2:15 A.M. — Arrive Merced.
2:45 A.M. — Leave Merced, via Yosemite
Valley Railroad.
7:1S A. M.— Arrive EI Portal
7 :20 A. M. — Leave El Portal by auto.
8 :20 A. M. — Arrive Yosemite Lodge.
Breakfast and lunch at Lodge.
Tour of Yosemite Valley.
Dinner at Lodge.
Trip to Fire Falls.
9:30 P. M.— Leaire Yosemite Valley by
auto.
10:30 P. M.— Arrive El Portal
10 :45 A. M.— Leave El Portal, via Yo-
semite Valley R. R.
Tuesday, June 8
3:15 A.M. — Arrive Merced.
3:45 A.M. — Leave Merced, via Southern
Pacific.
Breakfast in diner.
9:45 A. M.— Arrive San Francisco.
Party and baggage transferred to St.
Francis Hotel.
Luncheon at the St. Francis.
Tour of San Francisco.
Dinner at St. Francis.
Lodging at hotel.
Wednesday, June 9
Breakfast, luncheon and dinner at St.
Francis.
Transfer party and baggage to South-
ern Pacific depot.
Thursday, June 10
12:30 A.M. — Leave San Francisco.
1 :30 A. M. — Leave Oakland.
Breakfast, lunch and dinner in diner.
Friday, June 11
6:00 A.M. — Arrive (3gden.
6:30 A.M. — Leave Ogden via Union Pa-
cific.
7:40 A. M.— Arrive Salt Lake City.
Transfer party and baggage to Hotel
Utah.
Breakfast at hotel.
Transfer of party to Salt Lake for
Bathing.
7 :45 A. M.— Leave Salt Lake, via Union
Pacific.
8:45 P. M.— Arrive Ogden.
9:15 P.M. — Leave Ogden, via'
cific.
Saturday, June 12
Breakfast, lunch and dinne
12:01 A. M.— Arrive Omaha.
12:30 A. M.— Leave Omaha.
Sunday, June 13
Breakfast and lunch in C
N. W. diner.
2:00 P.M. — Arrive Chicago.
5:30 P.M. — Lea-ve Chicago, \
•Central.
Dinner in diner.
Monday, June 14 t
Breakfast and lunch in di
S :25 P. M.— Arrive Grand Cent
New York.
Contract Big Is
Detroit — Sixteen people 1
troit Sunday noon bound for
geles on Michigan's special
the sixteen, seven are j
Michigan exhibitors includii
Cross, Battle Creek; A. j
Pontiac; Roy Adams, Mas
Krause, Floyd Wadlow, Jol
and H. M. Richey, all of D.
In a statement to THEif
DAILY, H. M. Richey, sa^
day:
"We hope to tell Michiga
owners when we return in j
many of the important is;
pending were settled at Losi^
Of course the big issue thii
the contract. To date. Me •
wyn, Warner Bros., Univer
cational. Fox, Pathe, F. B. C J
Artists and perhaps others h,
clauses to the standard exhib i
tract. This was done contrt i
agreement that no clauses a
be added which would modi
lify any of the standard clau
"Michigan has raised seric c
tion to these additions, so h
state organizations; so has «
tional organization. Our
Michigan exhibitors is to sij a^
contracts as possible, in f;
sign any until after the Los i
convention.
"With as complete a reprt;!!
body of theater owners frorli
tions of the country, it sh li
be difficult to find a quick
petent solution to our prol i
"If the convention succeed: i
ing the provisions of the n<
ard exhibition contract reC'
acted in New York inviolal
have achieved its aim. It foll'f
that the unity of purpose as ' di
at the Los Angeles conven n,
have the way for still greatf ac
plishments that organizatio
make in the future."
On The Groun
The new Coast ofific
THE FILM DAILY a
uated in the Ambassador
where the eighth annua
vention of the M. P. T.
will be held beginning J
Harvey E. Gausman a I
staff, will be on hand t(
come all visitors. Files of
FILM DAILY and other
cations will be available t
iffi
I'H
ill
ay 23, 1926
fi^ES
DAILY
I INTERESTING
NALYSIS OF
?GE COMPANY
EARNINGS
"KNOW YOUR OWN INDUSTRY"— No. 4
Financial Structures
HOW FILM ISSUES
COMMAND
WALL STREET'S
ATTENTION
X
■ year ago, there were but
musenient stocks among
■, listed on the New York
iiige. In keeping with the
the times, the number of
creased to nine. This is
he, for the industry occu-
Mrtant place in the scheme
activities. Famous
id Loew's may now
d "old timers" in point of
11 ket history. The addition
llf dozen newcomers has
ihe theater industry's rep-
to include every phase of
^ from "silver screen" to
ate" theater.
1 sense, the economics of
are much the same. That
f high wages and full em-
, lie reflected in heavy at-
it the amusement houses
I jstrial unsettlement has a
1 ary effect upon the earn-
industry. Judged by the
A ever, the motion picture
re less susceptible to the
li' of general business than
Li drama and vaudeville. This
Hcmpl'fied by the greater ir-
f profits shown by repre-
I the latter branch of the
liming the period prior to
st three years, the tend-
iiings has been quite uni-
ifd, due, evidently, to the
\ I ilume of commercial ac-
liiph level of public spend-
Concurrently, the several
; have steadily expanded
of operations, especially
The Source
THE article published on this page is reprinted by courtesy
of "The Magazine of Wall Street." Reference to the
Shuberts has been eliminated as having no bearing on this
industry. The analyses of the stocks which will be found in
italics at the end of each discussion are from the orginal source.
THE FILM DAILY wishes to point out that its opinion
is in no way ventured.
in the motion picture field where there
is a decided trend toward aggressive
invasion of foreign centers and cen-
tralization at home.
The "movies" have passed through
the early period of "slap-stick" com-
edy and hit or miss productions. In
cither words, the business is now large-
ly stabilized and one in which devel-
opment is proceeding under the guid-
ance of the large, well financed units.
To a large extent, therefore, the mo-
tion picture stocks have acquired a
certain degree of investment standing.
The speculative element remains, of
course, since the industry is subject to
the industrial influences already men-
tioned. At this time, however, all in-
dications point to a continuation of
the progress shown during the last
three years. The amusement stocks,
therefore; offer a number of oppor-
tunities for investment as well as spec-
ulation. The following analyses en-
deavor to point out the more attract-
ive of these issues while the accom-
panying table sets forth the features
which characterize the financial struc-
ture of the leading companies.
Famous Players-Lasky
(PnVe, 122; Dividend. $8; Yield, 6.6%)
Famous is the most venerable of the
theater group. It has existed in its
present form since 1916 and was the
first of the amusement companies to
bring its shares to the New York
Stock Exchange. It is also the larg-
est in point of capital investment and
extent of operations. Gross revenues
are no longer published, but it is
probable that the company overshad-
ows other amusement units in this
direction as well. In fact, its size has
provoked charges of monopoly by the
Federal Trade Commission. Hearings
on this account have not been com-
pleted. Regardless ot the outcome,
however, it is not likely that the posi-
tion of shareholders will be injured.
In the course of building up chan-
nels of distribution for its productions.
Famous Players has acquired an ex-
tensive chain of motion picture thea-
ters of the first class. * * *
Indeed, the real estate holdings of
the leading "movie" producer are not
the least of its assets. These invest-
ments at the close of 1925 were valued
at $31,920,000 on the company's bal-
ance sheet. This total increased |18,-
240,000 over 1924, partly as a result of
a reappraisal which added $7,440,000
to the balance sheet valuation and
partly through purchase ot additional
properties during the year. Manage-
ment of the real estate interests was
transferred to Balaban & Katz in Sep-
tember, 1925, in order to effect econo-
mies from independent operation of
the motion picture and real estate
brancTies of the company's activities.
Famous has provided for its for-
eign business bj'' acquiring ten thea-
ters abroad and by an arrangement
with the German film producer Ufa
which will distribute 20 pictures an-
nually for Famous Players. The im-
portance of the foreign outlet is indi-
cated by the fact that gross revenues
from exports in 1925 are estimated at
approximately $10,000,000.
It is probable that Famous Players
will encounter stiffer competition in
the future, but the company is well
fortified financially and should be well
able to maintain its present strong
position. Working capital of $19,-
980,000 at the end of 1925 was the
largest in its history. Net for the
common dropped to $12.86 a share
compared with $18.81 in 1924, but this
falling off was caused by the increase
in outstanding stock to 370,114 shares
through the sale of about 120,000 new
common during the latter half of 1925.
{Continued on Page 7)
\
-■*
Statistical Comparison of Leading Amusement Companies
Total Fixed Earned $ per Share Divs. Paid
Capital- Invest Working Inven- Gross Recent Current Yield
Issue ization ments Capital tories Revenues 1924 1925 1924 1925 Price Div. %
— (In Millions of Dollars)
Famous
Players Com. ... $39.72 $35.87 $19.98 $18.21 no data $18.81 $12.86 $8 $8 122 $8 6.6
First National
Pictures Pfd. ... 6.11 2.62 6.07 a3.23 $24.72 46.68 78.01 "^ 8 99 fS 8.1
Fox Film "A" 1Z86 11.12 llis aSS nl5.14 4^00 M)5 "* 4 64 4 6.3
Loew's, Inc 42.19 35.70 11.48 11.86 56.29 2.78 4.44 2 2 38 2 5.4
^Pfd^^.'^"^.^".... 8.53 5.95 12.24 11.82 5.99 4.11 10.90 1.89 1.89 23 1.89 8.2
^Circuit" Com 13.87 30.43 2.76 none 18.14 2.31 2.77 1.37/. 1.77/2 29 2 6.9
^"inc. "A"^''."^''. . . 4.61 1.19 5.63 bl.03 18.15 7.97 7.68 49 §3 6.1
Pictures Pfd. . . . 9.06 3.87 6.16 8.03 24.85 * 64.18 * 8 ^j ^ ^'^ _
*Tssiied in 1925 tNot including $1.44 extra. §Not including 5% paid in stock, (a) Balance sheet also shows $5, 590. 000 "advances to producers."
(h) Balance sheet also shows $3,970,000 "advances to producers." (j) Years ended June ZO. (n) 1924. (s) Includes surplus.
■^w*qa
DAILY
Sunday, May 2
BERLIN
BUENOS AIRES
COPENHAGEN
MOSCOW
The World's Markets
LONDON
PARIS
MADRID
ATHENS
Conducted by JAMES P. CUNNINGHAM
Propaganda Films
Many Foreign Countries Taking Ad-
vantage of the Value of Pictures
in Boosting Their Cause
Several foreign governments are
producing short reels for propaganda
purposes. They find this an effective
means of publicizing the commercial,
economic and scenic advantages of
their respective countries. The Aus-
tralian Commonwealth has completed
a series of short informative subjects
called. "Know Your Own Country."
These are being circularized at home
and abroad.
The government in France is now
having made a group of pictures
showing the industrial activity and
economic life. It is intended to show
them in the capitals of Europe, South
America and other countries, accom-
panied by lecturers, speaking the lan-
guage of the country where shown.
The Canadian Government has been
active along these lines for some time.
Durmg the past Winter, approximate-
ly 200 reels per dav were distributed.
A large studio is operated by the Gov-
ernment at Ottawa, in charge of Ray-
mond S. Feck.
Istituto Nazionale Luce, is the name
of a new Italian propaganda company.
Filippo Cremonesi is president. He
is Governor of Rome. The organi-
zation recently opened headquarters
in Rome.
Geoffrey H. Malina, assisted by
Commander Worsley and Whit Cun-
liffe, the English comedian, leave on
a tour of the world shortly, to be
away two years. Films are to be the
means by which the expedition will
carry information of the homeland, to-
gether with trade propaganda.
Only during the past two years
has the true value of motion pictures
been appreciated by foreign countries
as an important commercial factor.
Studio for Bombay
A special_ despatch to "The World"
from Bombay, via London, states
"the industry is making rapid pro-
gress in India." The Shadra Film
Co., of Bombay, of which M. Gandhi
is the new head, is erecting a large
studio. Heretofore, the only type of
picture produced in India was of an
educational nature.
Two Studios Nearing Completion
London — British National Pictures
are rushing construction on their stu-
dios at Oaklands, Estree. Two
have already been completed.
Foreign Territory
Now Available
6 Society Dramas
Starring David Butler
Directed by Llyod B. Carleton
FERDINAND H. ADAM.
151 West 42nd St., New York City
Cable Ferdinadam, N. Y.
Phone Wis. 1143
No More Specials
German Producers to Steer Clear of
This Type of Product in Favor
of Cheaper Grade
Berlin^ — It is believed Ufa has join-
ed the ranks of German producers
who intend breaking away from the
production of specials. The recent
engagement of Richard Eichberg and
Rheinhold Schuenzel is held as an-
other proof that Ufa intends forget-
ting spectacles.
With regards to other producers,
they too are beginning to realize that
they can't make money with pictures
which cost them several hundred
thousand goldmarks. The present fi-
nancial condition of the country
boosts the costs of these large pro-
ductions enormously. In recent is-
sues of German trade papers, pro-
ducers have pointed-out that they can
make a film which cost very little and
yet which will satisfy the public, ex-
hibitors and distributors.
Ford After Ufa Studios
Berlin — Henry Ford is said to have
made overtures to Ufa for the latter's
large studio at Tempelhof, near here.
Negotiations are even understood to
have been near consummation when
something halted the deal temporar-
Ford is anxiously seeking a large
plant to turn into an automobile fac-
tory, and inasmuch as Ufa announced
it would erect a large plant at Neu-
babelsberg, this seemed an avail-
able place.
German-Russian Series
Berlin — Efforts of German pro-
ducers to collaborate with the Rus-
sian Government for joint production
have culminated in the signing of
contracts whereby three Berlin pro-
ducers will make a series in coopera-
tion with Russia.
The casts will be mixed, half
German and half Russian, the direc-
tor also being Russian. All interiors
will be made in German studios, while
the units will go to Russia for ex-
teriors. The authorities will place at
the disposal of the producers, all pub-
lic buildings and extras.
In Egypt
Madrid — The Spanish corres-
pondent of the German trade
paper, "Lichtbildbuehne," who
returned recently from a tour
of Egypt, reveals some interest-
ing observations. He visited
one theater which had two
screens, showing two different
pictures at the same time.
Dogs and babies are allowed
in all picture houses in Egypt,
he reports, and smoking permit-
ted. Chaplin and Lloyd films
are quite popular, while "The
Lost World" was the attraction
at one of the big houses, with
main titles in French. The
programs contain synopsis of
the picture in English, French,
Italian, Greek and Arabic.
Buenos Aires
Buenos Aires — Because a promin-
ent American organization, the iden-
tity of which is held secret, attempted
to obtain control of the Theatro Cer-
vantes, a Spanish company has been
formed with a capital of six million
pesos to purchase it.
* * *
Luis Angel Firpo, the heavyweight
prize fighter, is starred in a new
Spanish picture: "La Vuelto del Toro
Salvage" ("The Wild Bull Coming
Home"). The film was produced by
the Cinematografia Argentina Fede-
rico Valle. * * *
The Argentine-American Film Corp.
has secured "Christ and Judas" for
Argentine. Dimitri Buchowetzki di-
rected. * * *
The Cinematografica Valle, one of
the largest theaters in this city, is in
ruins from fire, which started from a
short circuit. Loss is estimated at
$200,000.
Laws Would Prohibit Block Booking
London — The President of the
Board of Trade is discussing with
important executives laws which
would prohibit blind or block book-
ing. Upon these discussions rests
the advisability of introducing such
measures in Parliament.
CAPITAL PRODUCTION EXPORTING CO., Inc.
' 'Productions of Merit ' '
INTERNATIONAL FILM DISTRIBUTORS
Now Releasing
8 Lightning Westerns 8
Starring
LESTER CUNEO
Cable Address PIZORFILMS New York
Theaters Not Afi
Receipts of Picture Houses
don Held Up Despite R(
Strike
By ERNEST IV. FREDM.
The film Renter and M. P.
London — Although the st
a generally paralyzing effec
trade, the film industry he!
markably well under the str;
Government, as noted, requ
cinemas to remain open,
remained about the same in
niately 90 per cent of theat
in many cases, even exceede
previous weeks. The "leg
was hard hit, many show:
been forced to close down co
The transportation of film v
wise affected.
"The Film Renter" issue
cial "strike number." "The L
issued a single-sheet.
Studios did not experience*
u" although there are nn;
working at present.
Seek Tax Reli
Berlin — For many month;
tors and friendly newspap
appealed innumerable times
heavy taxes cut. Thev have
WHAT A
FIGHT PICTlf
It'» Full of Action— A Real SI
A thriller from start to fit
THE CATHOLIC BIG SI,^
BOXING CARNIVA
Taken May 17, Madison Sq. GarcJI
STANISLAUS LOiS ]
CHAMPION OF CHILE
VS.
PHIL McGRAl
OF DETROIT
FRANKIE GENAd
vs.
BUSHY GRAH)
And the knockout b '
RUBY GOLDSTh^
NEW YORK
VS.
TONY.VACARE
NEW YORK
Distributed by COSMOS FILM .' P "^
Foreign Rights- iK^Wm^
729.7th Ave. New Y<k(
TELEPHONE BRYANT <I4
3
lay 23, 1926
fiJS^
DAILY
Berlin, exhibitors pay 15%
IX office receipts to the
t, and in some cities, 30%
js meeting of theater own-
s pointed out that all Ger-
' houses, including the 90
: Berlin, received 250,000
i in March of this year than
- same month a year ago.
weak attendance in Sum-
)tors have asked to defer
! taxes during June, July
-A, Last year, the taxes
! during the Summer.
jiham-Wilcox Producing
-Definite decision of Gra-
X to enter production has
the purchase of "White
"Pau". This will be the
n announcement indicates
a : production unit will in no
ir:rfere with the distributing
47,000 Theaters
Berlin — Asia and Africa are
estimated to have about 1,400
picture houses while the nunih
ber of theaters in the whole
world is placed at 47,000,
Russia Has 750 Houses
Moscow — Russia has about 750 the-
aters showing pictures. Most all of
them show only propaganda films of
the Government. Educational pic-
tures are also included in the pro-
grams. Theaters for entertainment
purposes only, called "Kommerz
Kinos," exist in Moscow, Leningrad,
Odessa, Kiew, Charkow and Rostow.
German pictures are most popular,
while only the best of the American
market are shown.
N V French Trade Paper
La Grifife Cinematographie"
,ie of a new trade publi-
uh will appear shortly.
lej: Covered in Greek Book
Ki^ — The Greek trade paper,
^'raphikos Astir," has pub-
.)0k covering this territory
rient.
/ Last Foreign Picture in U. K.
-"The Wonderful Adven-
■ iloria Prod., the last to be
r Vilma Banky in Europe, is
virelease of International Cine
I lid.
Busy on "The Magician"
ex Ingram is working on
ician" at the studio of the
Company. Alice Terry
lead, supported by Paul
and Svetislav Petrovich.
iiiier is art director.
Vatican in Pictures
— Under the supervision of
Granito de Belmonte, the
mpany, San Marco, will
picture showing the treas-
Vatican.
k in Two British Films?
-Pauline Frederick is said
been made an offer to appear
British pictures. English cap-
understood to be behind the
rman Films in the U. S.
German Health Resorts, of
Ave., is releasing a series of
eels showing the scenic beauty
many. Several were shown
the "German Week," observed
f in Brooklyn.
After British Circuit
on — Harris & Gillow are re-
representing an unnamed syn-
which is dickering for a large
)f English theaters.
o New Theaters in Madrid
rid, Spain— The Cine Madrid
le Cine Gravina, both seating
3,000, have opened.
300 Theaters in Denmark
Copenhagen — At present, Denmark
has approximately 300 theaters show-
ing pictures. The biggest house, the
Palads Kino is located in this city.
It seats 1,600.
Starts Distributing in the Fall
Berlin — The new First National
German distributing unit will start
functioning in the Fall. It is under-
stood 25 pictures of the 1926-27 prod-
uct will be picked out for this coun-
try.
Film Entirely in Silhouette
Berlin — "The Story of Prince Ach-
med" has been completed. The film
is entirely in silhouette.
London Premiere Soon
London — Under the auspices of the
London Film Society, "The Story of
Prince Achmed" will be shown here
shortly.
To Make Scientific Films
Paris — The Societe des Films Sci-
entifiques et Documentaires has been
formed with a capital of 45,000 francs.
Headquarters at 24 Rue Darcet.
British News Reel Appears
London — The "All-British" Empire
News Bulletin has made its appear-
ance.
New French Films
Bv Ayraniiement With
'■LA CINEMATOGRAPHIE FRANCAISE"
Paris — French producers are busy
at studios in and near Paris. "The
Thief of Glory," being made by
Pierre Marodon, producer of "Sa-
lammbo," is near completion. Lotte
Neumann, Suzy Pierson and Henri
Baudin aie in the cast.
Dolly Davis and Andre Roanne are
appearing in Gaston Ravel's "The
Forty-Seventh Seat." Following this,
Ravel will make "Mademoiselle Jos-
ette ma Femme," from the comedy
by Paul Gavault, an adapted by Rav-
el. Miss Davis will star.
Maurice de Feraudy is starred in
"The Statuette Maker," a comedy
drama. Rene Plaissetty is responsi-
ble for production.
Many scenes for "Martyre," the
new Vitagraph-France production,
are now being filmed in and around
Nice. The scenario is by d'Enery.
The cast includes Jean Angelo, Ca-
mille Bardou, Z. Suzy Vernon, Su-
zanne Delse. Desdemona Mazza and
Suzanne Munte.
"Palaces" is the title of Jean Du-
rand's new picture. He is working at
Nice and on the Cote d'Azur. Hugu-
ette Duflos, of the Comedie Fran-
caise, is the star, supported by Chris-
tiane Favier, Mme. Desgranges and
MM. Volbert, Zorilla and Leon Bary.
Crock's first film to be produced
for Jean Kemm is "Keeper of the
Harem," for distribution through the
Establishments Jacques Haik. MM.
Forster and Jouannetaud play the
leads.
Abel Gance is busy on "Napoleon"
at the Billencourt Studios, for the
Societe General de Films.
Two New German Films
Berlin — "In the Country of Happi-
ness," a Starewitch picture, and "Ger-
man Hearts at the German Rhine,"
are two new features which have
made their appearance. In the form-
er little dolls appear through the aid
of mechanical devices.
The Swedish film, "The Little
Majesty," made by Svenska, of Stock-
holm, had its premiere last week.
"Commandments" in Far East
Singapore — Two "Ten Command-
ments" road show units are operat-
nig throughout the Far East. They
are part of the ten companies work-
ins: out of Sydney. One is now n
Java and the other playing Siam.
Two "Wilmhelm Tells"
Berlin — "Wilmhelm Tell" has also
been produced here. Emil Harder
made one in Switzerland.
Split Policies Becoming Popular
London — Throughout the Prov-
inces, vaudeville is becoming popular
as part of the picture program.
"Stella Dallas" Opens in Paris
Paris — 'Stella Dallas" has opened
at the Linder for an extended run.
Asks Exhibitors to Decide Release
London — A. C. Dent of Wardour
Films, has circularized exhibitors
asking them the most suitable release
date for "The Woman Tempted." A
crowded market caused Dent to hit
upon this method.
"Daily Express" Will Not Produce
London — It is understood that
"The Daily Express" has abandoned
plans of producing a British film as
an example of how it should be done.
Betty Balfour in "Cinders"
London — W. & F. Film Service,
Ltd., is producing "Cinders," with
Betty Balfour.
Here's Service
London — W. Williams is
erecting a large first run on
Finchley Road. The theater
will boast of many unusual ap-
pliances so as to insure con-
venience for patrons, among
them a "cloakroom" attached
to each seat, in which can be
put a coat, hat and umbrella or
stick. Besides this, a large tea
room will be installed and free
parking space for the accommo-
dation of several hundred cars.
Financial Structures
{Continued from Page 5)
Actually, net income continued the
progressive expansion that has been
underway since 1921.
The common stock affords a fair
yield at current levels and has good
long pull prospects. The preferred
shares are entitled to an investment
rating, while the conversion feature,
which gives the holder a call upon
the common at 107.32, has immediate
possibilities. The only objection to
the preferred stock is the fact that
it is redeemable at 120, or two points
under the prevailing market price.
First National, Preferred
{Price, 99; Dividend, $8; Yield, 8.1%)
There are several rather unusually
interesting aspects of this company
and its securities. In the first place,
there is but the one type of stock
which is available to the public, but
while this stock is a preferred issue,
the holders thereof have an opportun-
ity to participate in the company's net
profits on a slightly complicated, but
extraordinarv basis. That is to say,
while the ?;2,S00,000 of first preferred
are entitled to cumulative dividends at
the rate of 8%, as long as the present
amount remains outstanding, the issue
is entitled to an additional distribution
amounting to 8% of the sum by which
net earnings are in excess of |1,500,-
000 in the preceding fiscal year. Such
participation ceases above a net earn-
ings figure of $2,500,000. As a result
of this feature, an extra dividend of
$1.44 a share was paid to preferred
stockholders in April.
The $2,070,000 of 7% preferred stock
which follow the 8% preferred are
privately owned while the 60,000
shares of no par common are held
by companies which have entered into
franchise agreements with First Na-
tional. These franchises provide the
company with an outlet for the great-
er portion of its motion picture pro-
ductions and enable it to exhibit in
first-run theaters in practically all the
so-called "key cities" in the United
States.
This arrangement has the advan-
tage of eliminating fixed capital in-
vestments in theaters so that the com-
pany devotes all its energies to pro-
duction and distribution. An exten-
sive chain of exchanges is maintained
in several foreign countries. Through
these and the domestic exchanges.
First National distributes its own pro-
ductions and those of independent
producers.
The company has no funded debt.
Current assets of $9,890,000 com-
pared with $3,820,000 of current lia-
bilities at the end of last December.
While advances to producers made up
$5,590,000 of the former total, finan-
cial condition may be considered sat-
isfactor)'. On the strength of $46.68
a share earned for the 8% preferred in
1924, $28.31 the year before and $78.01
last year (without making allowance
for tile participation clause) the stock
is well protected.
It cannot be regarded as other than
speculative oiving to lack of season-
ing, but as a speculation it possesses
considerable attractiveness.
Fox, Class A
(Price, 64; Dividend, $4; Yield, 6.3%)
Large growth from small begin-
(Continued on page 21)
THE
iS^
DAILY
Sunday, May
Developments in Presentations
Conducted by ARTHUR W. EDDY
Several Hundred More Houses
To Use Presentations In Fall
Substantial Increases Planned
by Major Chains — Activity
in East
Indications are that picture houses
using presentations, both prologues
and acts, will be increased by several
hundred next Fall. Owing to the
chaotic condition of this field, due to
its infancy, an exact estimate of the
number of theaters embraced is vir-
tually impossible.
According to present plans, Publix
will increase its chain from 12 to 30
weeks, incidentally extending its
route to the Coast. Loew, who is
now booking for 12 houses, is report-
ed to be planning to use 30 theaters.
Thirty weeks is also expected from
Stanley, who is now providing 11.
Fox is understood to be planning to
come in with 30 houses. Theaters
affiliated with the Keith interests will
also have presentations. North
American is planning to use pro-
logues and acts in six theaters, at
least, in the Northwest and expecta-
tions are that they will also be book-
ed into the recently-acquired Jensen
and Von Herberg houses.
In the East several smaller chains
are developing. By Fall, Gus Ed-
wards expects to be producing pre-
sentations for about 20 theaters and
V. E. B. Fuller has similar plans.
Fred C. Curtis is assembling a chain
of 12, largely in New England, and
Arthur Klein, who is serving about
20 exhibitors at present, looks for a
substantial increase.
Houses using presentations in three
of the major chains are:
Loew — Loew's State. St. Louis;
Loew's Aldine, Pittsburgh; Loew's
State, Boston; Allen, Cleveland;
Century, Baltimore; Loew's Colonial,
Reading; Loew's Regent, Harris-
burgh.
Publix — Rivoli, New York; Metro-
politan, Boston; Shea's, Buffalo;
Capitol, Detroit; Tivoli, Chicago;
Uptown, Chicago; Missouri, St.
Louis; Newman, Kansas City; Pal-
alee, Dallas; Loew's Palace, Mem-
phis; Howard, Atlanta.
Stanley — Stanley, Philadelphia;
Stanley, Atlantic City: Stanley, Cam-
den; Aldine, Wilmington; Embassy.
Baltimore; Metropolitan, Washing-
ton; Strand, New York; Strand,
Brooklyn; Fabian, Paterson; Mosque
Newark; Branford, Newark.
Fourth Return Engagement
Gertrude Lang and Hollis Daven-
ny, in a song routine, play their
fourth return engagement at the
Jackson, Jackson Heights, this week,
having been booked by V. E. B. Ful-
ler.
B'way Presentations
Week of May 23
Capitol — Overtures, "A Bandinage"
and "Pan-Americana," composed by
Victor Herbert and played in observ-
ance of "Victor Herbert Memorial
Week."
Rialto — "Aloma of the South Seas"
prologue with Gilda Gray.
Rivoli — Numbers on this week's pro-
gram are kept a secret as this is
"Take a Chance Week."
Strand — Vincent Lopez and his or-
chestra, in their fifth return engage-
ment this season ; viocal solos, Kitty
McLaughlin.
Warner's — Whistling solos, Mickey
McKee, formerly of Roxy's Gang;
Charleston toe dancing, Ruth Mat-
lock.
How B'way Does It
Capitol
Owing to the extreme length of "Stella
Dallas," enjoying its second Broadway
presentation, the Capitol program was neces-
sarily curtailed last week. The overture was
"Merry Wives of Windsor," the Capitol
Magazine followed and the only other num-
number beside the feature was Celia Turrill
a'nd WillialiT Robyn in a vocal number, singing
"Mother Dear" and "Lullaby." The number
was a fitting prologue for the feature and
while not at all pretentious offered two fine
voices in two attractive songs. The setting
was a drop showing a small, flower-decked
cottage with Robyn, seated on a bench in
front, singing "Mother Dear." The scene
fades to an interior showing Miss Turrill
seated at a table sewing under the light of
a red globeo lamp. She sang "Lullaby."
The scene fades back to the first picture
and concludes with Robyn singing. The
lighting was eiTective as usual.
The Capitol music again won the generous
applause of the audience and the score for
the picture was especially fine.
Rialto
The Rialto took on an atmosphere of the
South Seas with the advent of Gilda Gray and
her "Aloma of the South Seas." Naturally
the appearance of the star and a troupe of
native Samoans was a good "puller" for the
picture and had sure-fire exhibition value.
Given an idea that Gilda Gray stages one
of her Hawaiian "shimmies" and you can
rest assured it means business. The Rialto
has gone after the business and the box of-
fice line shows results.
The presentation was in good keeping and
appropriate atmosphere predominated in the
prologue. Perhaps a little hrore music and
more dancing by Gilda Gray would have
pepped up the number. As it is the Royal
Samoan troupe took up most of the number
with native drills and dances. For this they
used a half stage and had a light colored
silk backdrop upon which a bamboo hut was
outlined in black silk. After the first drill
they changed to full stage with a light blue
backdrop dotted with stars for sky effect
and bordered with palms. The Samoans were
seated about the floor in circle formation.
Six South Sea girls, in the usual grass
skirts and beads, precede Miss Gray in a
dance number. Gilda Gray repeated the
dance she does in the picture to the accom-
paniment of Hawaiian guitars played by the
Samoans in conjunction with tlie usual or-
chestral accompaniment. More Hawaiian
srtusic and perhaps a vocal number would
brighten the prologue.
In front of the stage and to the left of
the orchestra pit (the orchestra is crowded
iContinued on Page 2 7)
Ajax Enters Field
30 Houses To Be Booked From
Consolidated OfiEices at Boston
—Acts Play on 50-50 Basis
Boston — About 30 houses have sign-
ed for presentations which are to be
produced by the Ajax Amusement
Co., which has consolidated its offices
here. The acts, the first of which is
now ready, will be played on a 50-50
basis.
The personnel of the company in-
cludes: Eddie Cramer, production
manager; Don Carlos, musical direc-
tor; Violet Graham, wardrobe mis-
tress; Bert Lewis, advance man.
Present plans call for 10 acts.
Wayburn To Produce Presentations
Ned Wayburn will soon begin the
production of presentations. They
will be booked through H. S. Kraft
of the Alf T. Wilton office. Way-
burn is a pioneer in the presentation
field, having been associated with the
Capitol and Famous when prologues
first came into use.
Marcus to Book Film i
Fally Marcus, vaudeville
to enter the presentation bu
Drops Bookings Pla
L. M. Simmons has tei
abandoned his plans to boo
tions for film houses.
Add Eight Weeks to Circuit
Eight weeks have been added to
the bookings of Burns, Moley & Sei-
der Theatrical Enterprises, giving
them a total of 22 houses lined up.
The new additions are: Sommers,
Sheepshead Bay; West End, 125th
St. and St. Nicholas Ave; Pershing,
124th St. and Amsterdam Ave; New
125th St., 125th St. and Third Ave.;
Fox American, Clifton Ave. and Ber-
gen St., Brooklyn, and Lincoln, Bed-
ford Ave., Brooklyn.
Baby Elaine, child singer' and
dancer, opens a picture house engage-
ment at the Mosque, Newark, tomor-
row.
Booking Musical Comedy Team
The Meyers office is obtaining pic-
ture house dates for Rooney & Bent,
musical comedy team.
Mystic on Opening Bill
St. Louis — Flq LeRoy, mystic, was
the stage attraction at the opening of
the New Palm recently. Ben Schram
is the orchestra leader.
Edwards May Stage Six
Philadelphia — Gus Edwards may
stage six presentations for Stanley's
Earle. Negotiations are now under
way.
Times Square
Twice Daily 2:30 — 8:30
Thea. W. 42 St.
RUPERT JULIAN'iS production
The Emotional C||FMrp
Melodrama JlLLIlVL
with Vera Reynolds & H. B. Warner
JOHN C. FLINN presents
The Film
Operetta
The PRINCE of PILSEN
with ANITA STEWART & GEO. SIDNEY
Huijo RiesenfeJd Musical Score
Prices: Eves. 50c, $1.10, $1.65
Mats. SOc to $1.00
Released by Producers Distributing Corp.
Bernie for Brooklyn Sti.
Ben Bernie and his orch
booked the week of May ;
Strand, Brooklyn. |
Acts for New Chicago ]
Chicago — Presentations w
eluded in the programs of
Rialto which opens Mondi
house will use about two act;
tion to films.
Kennedy Plans New
James Kennedy & Co., foij
the vaudeville act known
Square," are planning a nev
for picture houses. A. and<j
will book.
Four Weeks in Buffat
Vincent Lopez has been b(
to Shea's Hippodrome, Bui
four weeks beginning May .
lowing that engagement, he
St. Louis.
Indian Singer Booked for
Hermine Shone, who is nfi
ing picture house attractional
ranged for Chief Caupolicaiil
concert singer, to play the[
week of June 26. Other dati
New York district will folhl
AMALGAMATE
VAUDEVILLE AGIJ
Attractions for
Picture Theatres
Standard Vaudeville |«
1600 Broadway, New Yoi
Phone Penn. 3580
\
NOW IN REHEARS/
MABEL RYAN
will prtstnl
THE
HALF-NAHl
TRUTH
At the MAY FAIR THEATRi
A COOL COM!
N BREWSTER
FOR MOVING PICTURE Rk'''
APPLY TO
MABEL RYAN
542 Fifth Ave. Nev
WILLIAM FOX presents
EARLE FOXE
•;, , ^ In a new series of 8 ttvo-reel comedies
Advmtuns
VAN BIBBER
in Society-
Based on stories by
RICHARD HARDING DAVIS
including
The Clown
and
The Swimming Instructor
FOX HAS
THE
COMEDIES!
WILLIAM FOX presents
A new series of 8 two- reel comedies based on
1^ MARRIED LIFE
#HELEN««'^ WARREN
By Mabel Herbert Urner
Notv running serially in 500 daily newspapers
Including
EASY PAYMENTS BACK to MOTHER
THE MOTHER.
IN-LAW
NOT TO BE
TRUSTED
THE LAST WORD
A new series of 8 sparkling two-reel comedies
based on Gems of Fiction by
Q HENRY
America's greatest short story writer
including
Girls
Marry Month of May A Man About Town
Babes in the Jungle Suite Homes
Roses and Ruses Cupid and the Clock
All Comedies Supervised by
GEORGE E. MARSHALL
with
KATHRYN
PERRY
and
HALLAM
COOLEY
America's best
knoivn couple
ifj/ti^
^
Fox Film Comoratioiv
For
Joyful
Entertainment
Supervised
by
GEORGE E.
MARSHALL f
WILLIAM FOX
announces the new
mXJIMIMJIL
COMEDIES
8
For the season— giving
your box office
52
Qlorious FOX Comedies
for
1926-27
Screen Journalism is today a world-wide institu-
tion, performing an indispensable service for all
mankind and expanding the horizons of modem
civilization. ^ With a keen sense of its respon-
sibilities and with a deep appreciation of its ever
increasing patronage of thoughtful, intelligent
people, FOX NEWS is endeavoring consistently
to fulfill the obligations a newsreel owes the pub-
lic =^ honesty, impartiality, enterprise
and entertainment
104 Issues Annually
MIGHTIEST OF ALL J
Supervised
"\^ GEORGE EJ
MARSHAL!
A new series of
20 Rollicking
Jmperial Comrdie?
Each Laden With Laughter, Beautiful Girls
And the Screen's Best Laughmakers
Heading the List are
KING OF THE KITCHEN
and
MONEY SCREAMS
m
26 for the Season
From the far corners of the earth, from our own great
land, and perhaps just around the corner from you, our
cameramen have been brinEjing material to make this
great series of single reel
pictures. Here are just
a few of the twenty-six:
Down to Damascus A Spanish HoUday
Around the World
Travels inToyland
in Ten Minutes
The Austrian Alps
An Inland Voyage
The World We Live In
having u
ler.
(Conttto
r A^orporatioiv
.11(1 Distrilmtors of America, Inc., Will H. Hays, President.
(
^
FOR A STRAIGHT
STEER TO GOOD
ENTERTAINMENT
Play
GOING
ROOKED
JOHN GOLDEN' S COMEDY HIT
Presented on the screen by William Fox
Based on the play by Winchell Smith,
William Collier and Aaron Hoffman
with
VIRGINIA VALLI
EARLE FOXE
KATHRYN PERRY
Scenario by Bradley King
WILLIAM FOX presents
T/jf RETURN of
PETER
GRIMM
"**| diences.
1
Sensationally
Debated When
First Presented
by
David Belasco —
An Even Great-
er Play Theme
for Today's Au-
A love story with an
unseen star— from the
play by DAVID BELASCO
Scenario by Bradley King
JOHN GRIFFITH WRAY
Production
By every test — here's a. story ivith
real 100 per cent audience appeall
V
7/i£ DEVILS MASTER
The William Fox screen version of Gerald Beaumont's
magazine story "The Lord's Referee"
GEORGE O'BRIEN
OLIVE BORDEN
Alec B. Francis
Frank Beal
Florence Gilbert
Charles Farrell
WILLIAM FOX
presents
PERING
WIRES
A Thriller for Jaded Theatre Qoers I
with
OLIVE BORDEN LOU TELLEGEN
net Gaynor Earle Foxe Hallam Cooley
play by Kate McLaurin
Based on the novel by Henry Leverage
Scenario by Bradley King
IRVING CUMMINGS Production
Scenario by
Agnes Leahy
JOHN
FORD
Production
.^
Fox film COi, ' iia.
FOX HAS
THE WESTERNS!
3DmWK
The Super-Western Star
TOM MIX
and
TONY
The surest
box'office
bet!
ith TONY The Wonder Horse
in / Western Dramas DeLuxe
including
No Man^s Gold
Front the novel by
J. Allan Dunn
Lewis Seiler Production
Silk Hat Cowboy
by
Gerald Beamont
J. G. Blystone Production
Western Society
by
Adela Rogers St. Johns
Thomas Buckingham
Production
The Great K. and
A. Train Robbery
by
Paul Leicester Ford
Irving Cummings
Production
FOR HIS VAST FOLLOWING OF FANS EVER INCREASING IN NUMBERS
WILLIAM FOX announces
A Series of 7 Virile Western Stories, starring
BUCK JONES
Ace of the Great Outdoors
30 BELOW ZERO
By John Stone
ROBERT P. KERR Production
Including
DARK ROSALEEN
Max Brand's novel
R. WILLIAM NEILL Production
The BRONCHO TWISTER ^Slc.It!;!;^
THOMAS BUCKINGHAM Production R. WILLIAM NEILL Production
It Takes Years of Experience to Make Qreat "Westerns"
Tnx Film CoiTJoratina.
1
.J
0}
Best Selling Novel
Modern Master
iction! Presented
as a
\ILLIAM FOX
:reen attraction
ONE
INCREASING
PURPOSE
A. S. M. HUTCHINSON'S
Latest, Qreatest and Most Debatable Story
Bigger Than
IF WINTER COMES
Exterior scenes photographed in England
Studio scenes in Hollywood, California
Cast of American favorites
Scenario by Kenneth Clarke
FRANK
BORZAGE
Production
Englayid's greatest writer tears the veil from the marriage
mystery! WILLIAM FOX presents
WEDLOCK
Based on the novel Marriage"
by H. G. WELLS
Aroused to Primitive Passions, a Woman Fights
for Her Mate!
ivith
EDMUND LOWE MARGARET LIVINGSTON
KATHRYN PERRY
Scenario by Eve Unsell
JOHN GRIFFITH WRAY Production
gi" ^^^
WILLIAM FOX presentation
^^ PELICAN
Based on the nevo play success by F. Tennyson Jesse
and H. M. Harwood
with
ALMA RUBENS
LOU TELLEGEN
LESLIE FENTON
FRANK BORZAGE Production
The story of a mother who sacrificed love and hanoiness to
establish a career for the son she adored
Fox Film Coi*poratioiv
After Years of
Waiting for
JOHN
GOLDEN'S
Greatest wPw^
Success of' »'♦ 1
All Time I
WILLIAM FOX pretents
HEAVEN
Austin Strong's drama of sj, ritual awakening
through love and courage — An inspired story of
the Paris underworld — One of the world's truly
great plays— Now in the fourth season of its
popularity with theatre audiences everywhere.
Exterior scenes
photographed in France
Studio scenes in
Hollywood, California
Cast of American
box-office favorites
Scenario by
Benjamin GJazer
FRANK BORZAGE Production
WILLIAM FOX BRINGS
7th HEAVEN" TO THE BOX-OFFICE I
WILLIAM FOX announces
The First Motion Picture to be made in America by
E W MURNAU
The flower of directorial genius adjusts his art to the needs of
American photoplay audiences — backed by American equipment,
unlimited resources and an AU-American Cast Selected Especially
for this Production by Mr. Murnau. ^
Theatre Audiences Everywhere Are Waiting
For This Creation!
Scenario by Dr. Karl Meyer
No director has been so greatly praised by photoplay critics as F. W. Murnau — your
patrons will be eager to see this greatest of all European directors at his best in an
AU-American production.
There is BoX'Office Bigness in This Powerful
Story of White Man's Vice and
an Icelander's Answer
FROZEN
JUSTICE
An Epic Story of the Qreat Ice Floes
A William Fox Outstanding Attraction
Photographed in Alaska
From the novel by Ejnar Mikkelsen
tvith
Thousands of Reindeer
Hundreds jf D^a Sleds
Several Villa s '"squimaux
LOVE, HATE and the LAW—
in the ARCTIC CIRCLE/
:^^M
AO t
;S
JOHN
FORD
Production
f y '^m Co luo rat 10 IV
^\
DULL CARE TAKES THE COUNT!
BRING'-EM-IN-BABY gets decision over
BOX-OFFICE BLUES
'S ZAT SO?
Yes it is I
William Fox Stages a
Screen Battle of Wits
and Fists With Beauty
and Fortune as Prizes —
Known to You AH as the
International Stage Suc-
cess by James Gleason
and Richard Taber.
Still packing 'em in after 2 years'
continuous run on Broadway !
^ W^ A whirlwind success on tour
The sensation of the London
stage . Scenario
by
With a ca^t including VIRGINIA VALLI Bradley
King
lesson in husband-taming that will please the ladies and bring gales of
laughter from your male audience
FJappcrQaspf V_> 1 V VL^ 1^1^
^SNATCHERS
The William Fox screen version of this
season's huge stage hit by
Russell Medcraft and Norma Mitchell
How the wife of tod'ay cures her wayward
husband — an earthquake of laughs!
Scenario by Eve Unsell
HOWARD HAWKS
Production
\ Sensational Dramatic Novelty Hit in
New York, London and Paris I
WILLIAM FOX presents
[heMONKEY TUKS
By Rene Fauchois Adapted by Gladys Unger
EDMUND LOWE ''" MADGE BELLAMY
J. FARRELL MACDONALD and
JACQUES LERNER
The uorld's foremost animal impersonator
Scenario by „ . ,-^, -,» ,,r7 » -r /-,t t t-. i
J. T. o'Donohue RAOUL WALSH Production
Fox Him Corpi '
Monkey or Mon
love was h
rnli^^g pas
t V
r
\
Scenario
by
Robert Lord
WILLIAM FOX presents
;iffCITY
A Drama of Life
Today and its Frenzy'-
Based on the play by
CLYDE FITCH
with
EDMUND LOWE
MARGARET LIVINGSTON
Leslie Fenton
Florence Gilbert
Hallam Cooley
JOHN GRIFFITH
WRAY
Production
What Happens Behind the Closed Doors of H
the Homes in America. WILLIAM FOX prest
7k FAMILY
UPSTAIRS
From the piny by Harry Delf
ivith
VIRGINIA VALLI
J. FARRELL MACDONALD
ALLAN SIMPSON
WOMEN, WOMEN, WOMEN-here's a picture full
of charmers! The average man cannot say "NO" to a
pretty woman! This man said "Yes" to many females
and found himself
MARRIED ALIVE
A WILLIAM FOX picture
with
LOU TELLEGEN
MARGARET LIVINGSTON
MATT MOORE
CLAIRE ADAMS
Based on the Novel
by RALPH STRAUS
Scenario by
Gertrude Orr
^P^ EMMETT
FLYNN
Production
He bought '^ijSing
rings by the carload!
Tax Film Corporation^
The satisfaction of packed houses will he the answer to
WHAT PRICE
GLORY
At last! The genuine article!
William Fox presents the screen version of the stage
success by Maxwell Anderson and Laurence Stailings.
The intimate story of the World War
with
EDMUND LOWE VICTOR McLAGLEN
DOLORES del RIO
Scenario b)' J. T. O'Donohue
RAOUL WALSH Production
Pierre Wolff and Gaston Leroux's Drama of Passion Repressed
and Revealed Adapted by David Belasco
WILLIAM
FOX presents
THE LILY
A David Belasco Stage Success
with
BELLE BENNETT
(By Arrangtment uit/i Samuel QoldwynJ
IAN KEITH REATA HOYT
Scenario by EVE UNSELL
VICTOR SCHERTZINGER Productioi}
^
No Blarney — This Is a Gem
from the EMERALD ISLE!
WILLIAM FOX announces
The STORY </
MOTHER MACHREE
From the Novelette by Rida Johnson Young
The Touching Story of a Mother's Love and Self'Denial
with
GEORGE O'BRIEN
JANET GAYNOR J. FARRELL MACDONALD
and a cast of Irish Beauties
Scenario by
PATRICK BURKE
JOHN FORD Production
Tnx Film Consolation.
%MUSIC MASTER
WILLIAM FOX presentation of
A David Belasco-David Warfield triumph
Charles Klein's drama that touched the
heartstrings of the world
The screen version will show the life of the
\ Music Master from the days of his early
> triumphs, scenes only hinted at on the stage.
Scenario by EVE UnSELL
VICTOR SCHERTZINGER Production
Learn from the Music Master the tune of box-office dollars!
WILLIAM FOX
Presents
lUOHNGOlDEN
UNIT
PIGS
based on the play by Anne Morrison and Patterson McNutt
A Litter of Laughs', said John Qolden, the producer
A Breeder of Dollars! says the hox'office barometer
The story of how a boy brought home the
bacon and won love and success
with
JANET GAYNOR RICHARD WALLING
ARTHUR HOUSMAN GLADYS McCONNELL
Scenario by ALFRED A. COHN
IRVING CUMMINGS Production
WILLIAM FOX presents
c^i^WAY THINGS
HAPPEN m
Based on the play by Clemence Dane
Here's a picture that will start many a controversy!
Was the girl right? She gave youth, beauty and all life held to W
save the man she loved
with
MAD^E BELLAM LOU TELLEGEN
LE >^IE EENTON
by L, G. <Y
iratinn.
23^^ Annual Announcement
SEASON 1926-1927
COURAGE and CONFIDENCE
^y^^
^ HROUQHOUT the history of the world,
\_^ courage has inspired confidence. Only by
courage— and the confidence it has created— has
the world moved forward. Civilization is simply
the chronicle of those leaders who have possessed
the courage of their convi^ions and who have
won therefrom the confidence of their fellowmen.
The first quarter of the Twentieth Century has
witnessed the foundation and development of
many imperishable institutions. The motion pic'
ture is one — and it has been perfected by the
courage of pioneers and perpetuated by the con'
fidence of the public.
Fox FILM CORPORATION, setting the pace of
progress for nearly a quarter of a century in
motion pidtures, still clings to the courage of its
first convictions — independence, strength and
fair dealing.
With the accompanying announcement of our
23rd season, we wish to express our appreciation
of the confidence bestowed upon FOX FILM
Corporation by the industry and the public.
See The Fox Manager ISlow!
At the branch offices of Fox Film Corporation
throughout the United States and Canada full
details and play dates can be obtained We are
now ready to sign contracts for the coming
season. Sample prints of the leading attractions
as well as advertising matter are being prepared
for your review. See them — and be convinced !
Contract forms ready for signature.
WE LEAD-
OTHERS follow:
FOX PRODUCT 1926-27
49 DRAMATIC PRODUCTIONS
35 SUPREME ATTRACTIONS
7 PRODUCTIONS starring TOM MIX
7 PRODUCTIONS starring BUCK JONES
SHORT SUBJECTS
52 TWO-REEL COMEDIES
8 Two-reel VAN BIBBER Comedies, based on stories
by Richard Harding Davis, starring EARLE FOXE.
8 Two-reel O. HENRY Comedies, based on Gems of
Fiction by America's greatest story teller.
8 Two-reel MARRIED LIFE of HELEN and WARREN,
with Kathryu Perry a i Hallam Cooley.
20 Two-reel IMPERIAL Jomedies.
8 Two-ref-! FOX ANIM.* ', Coi..edies.
26 O' FOXVAP eW'^ .; We Liv In
Wb ' '^ader ir Sc .en
Fox F»
WILLIAM FOX
presents
The Greatest of all Epic Pictures of the West!
BAD MEN
Based on Herman Whitaker's novel, "Over the Border."
The romance of a girl in the land of promise— CiviUza'
tion marches West — Homeseekers in search of gold,
liberty and happiness. Cast of 25,000 with
GEORGE O'BRIEN OLIVE BORDEN
J. FARRELL MACDONALD
TOM SANTSCHI FRANK CAMPEAU fp^y^-f/- 't
LOU TELLEGEN ALEC B. FRANCIS 41^0.*
PRISCILLA BONNER
Jc*'
JOHN FORD
Production
A 1926 version of a great American Character Drai
THE AUCTIONEE
The WilUam Fox screen presentation of the
DAVID BELASCO'DAVID WARFIELD stage triumph
with
GEORGE SIDNEY MADGE BELLAMY
JANET GAYNOR J. FARRELL MACDONALD
CHARLES FARRELL GLADYS McCONNELL
From the play hy Charles Klein and Lee Arthur
A Riot of Beauty and Luxury on the Screen !
WILLIAM FOX presents
FIG LEAVES
An original screen story by Howard Hawks in which a Modern
Eve revolts against love without luxury up-to-date
presenting
GEORGE O'BRIEN OLIVE BORDEN
as Adam as Eve
Andre de Beranger — Phyllis Haver
Scenario by Hope Loring and Louis D. Lighton
HOWARD HAWKS
Production
Fox Film Corporation.
,d|, May 23, 1926
THE
■^«^
DAILY
21
ancial Structures
(Continued from Payc 7)
seems a characteristic of the
Igiieiit companies. Like several
rototypes, Fox Fihns was born
/ery modest capitalization. The
ly was formed, a little more
11 years ago, by the njan from
I takes its name and his asso-
Ihe initial investment totaled
nillion dollars, from which has
the present company with an
gross business in excess of
:imes the original outlay.
company appears as a lesser
•hen compared with the domi-
Famous Players-Lasky organ-
and while total capitalization is
than the other motion picture
ers under review in this discus-
1, ;ported gross revenues fall con-
'fly under the level of First Na-
and Universal. In other re-
the company closely resembles
ows.
: is to say, it produces and dis-
s motion pictures throughout
ited States and Canada, through
ber of wholly owned or con-
subsidiaries. Similarly, activ-
ave been carried into the for-
eld on a substantial scale. Its
loal revenues are derived from
el comedies, one-reel varieties
ucational productions. A num-
feature pictures is produced
ear.
espect to current working cap-
)sition, Fox has somewhat the
a age over its rivals since inven-
comprise a smaller percentage
rent assets and cash is larger.
Nov. 28, 1925, for example, cash,
)ans and marketable securities
amounted to $4,790,000, which
ilres with total current liabilities
y $1,170,000.
L;ning power seems relatively sta-
f- an enterprise of this type. Re-
e to terms of present capitaliza-
net profits have fluctuated be-
a minimum of $2.28 a share in
ind a maximum of $5.32 in 1922.
figures compare with $5.05 a
earned for the combined 400.-
hares of Class A and 100,000
i of Class B stocks. Both of
issues share equally in dividend
ents and are preceded by $5,260,-
f funded debt.
ly the Class A shares are listed.
ere does not appear a likelihood
early change in the present $4
end, in view of the earning pow-
lus far developed, this stock
high enough for the present.
Loew's, Inc.
ce. 37; Dividend. $2; Yield, 5.4%)
ganized in 1919 as a successor
:.oew's Theatrical Enterprises,
v's. Inc., has now extended its
1 of vaudeville and motion pic-
houses to 105 in various parts of
tjUnited States and foreign coun-
In the meantime its scope has
greatly enlarged through the
isition of Metro-Goldwyn Pic-
■ Corp. Thus the company has
d the functions of the production
distribution of pictures to its
nal line, and is now a complete
in the industry.
There is only one class of stock
outstanding, of which there are a
little over 1,000,000 shares. Funded
debt until recently has been confined
to subsidiary obligations, but within
the last few' weeks an issue of $15,-
000,000 6% debentures was sold in
order to provide funds to liquidate
bank loans, facilitate the exhibition of
its films in Germany, and acquire
new theater enterprises.
Earnings were fairly uniform for
the first few years of the company's
history, being in the neighborhood of
$2 a share on the stock. How well
the enlargement of the company's
activities was justified is revealed by
the sharp increase from $2.78 in the
year ending Aug. 31, 1924, to $4.44
in the last fiscal year. Up to date,
this improving trend has shown no
let-up as $3.44 per share was reported
for the 6J/2 months ending March
14, 1926. This period includes the
best months so that the figure . re-
ported does not necessarily portend
so favorable a rate for the entire
twelve months, but everything points
to a record year and a fair prospect
for an increase in the dividend over
the present $2 a share basis.
The theater business has contribu-
ted towards this improvement. Total
paid attendance for the 6i4 months
ending March 14, 1926, amounted to
$47,000,000, against $44,000 000 for
the corresponding period the year
previous, and $75,600,000 for the full
year ending Aug. 31, 1925.
Loew's, Inc., stock is selling on a
low yield basis, but from the vievv-
point of current earning power it is
not over-valued, and barring unfore-
seen developments there is nothing
to suggest any material falling of?
in income.
At 37, the stock seems among the
most attractive of the amusement
shares.
Metro-Goldwyn, Preferred
U'ricc, 23; Dividend, $1.89; Yield, 8.2%)
As its title indicates, this motion
picture producing and distributing or-
ganization is a consolidation of the
former Goldwyn Pictures Corp. and
the Metro Corp. As. is customary
with the motion picture producers.
Metro-Goldwyn controls a number of
theaters in conjunction with its pri-
mary business. In addition to the
theaters which are operated by sub-
sidiaries, other wholly or partly own-
ed sub-companies are included m the
organization. Their purpose is to fea-
ture productions of well known au-
thors and motion picture stars.
In addition to its own theaters,
however, Metro-Goldwyn has an im-
portant outlet for its films through
the Loew's, Inc., chain of amusement
houses. The company is closely affil-
iated with Loew's inasmuch as the
latter owns all of the $3,100,000 of $5
par value common stock outstandmg.
Moreover, the directorate of both
companies is much the same. In fact,
Metro-Goldwyn is really the motion
picture subsidiary of the Loew's cir-
cuit, although, of course, its finances
and' operations are indcijendent.
An extensive foreign business is
done by the Metro-Goldwyn Dist.
Corp., a wholly owned subsidiary,
which distributes the parent compa-
ny's and other producer's films in
practically all foreign countries.
In addition to the common stock
capitalization already mentioned, the
company has an outstanding issue of
$4,970,000 of preferred stock which is
unique in that its par value is fixed
at the unusual figure of $27 a share.
Dividends are cumulative in the
amount of 7% or $1.89 a share.
While inventories make up more
than 90% of the company's $12,240,-
000 of working capital, financial posi-
tion is good. There is no funded debt
other than $560,000 of a subsidiary and
bank loans at the close of last Au-
gust were nominal.
Earnings during the past seven
years have shown very wide fluctua-
tions. Following large deficits in 1921
and 1922, however, the trend has been
progressively upward an^d in the
twelve months ended August 31, 1925,
a balance of $10.90 a share v^'as shown
for the preferred stock.
This issue is a fairly attractive
low-priced spec-vestm,ent. Its possi-
bilities marketwise are somewhat re-
stricted hut a further period of sea-
soning should result in moderate im-
provement in market value.
Pathe Exchange, Inc.
(Price, 49; Dividend, '$3; Yield, 6.1%)
Although distribution of "news"
and feature films is still the backbone
of its business, Pathe Exchange is
a well rounded unit in the moving
picture industry, producing its own
films and having full control over
its own supply of raw film. Last
year, Pathe released slightly less
than 500 films through the 13,000
moving picture theaters vi'hich it
serves. Over 150 of these films were
Pathe News pictures and Pathe Re-
view films, the balance being repre-
sented in features, serials, comedies
and other pictures made by indepen-
dent producers. The strong posi-
tion that the company occupies as a
producer is indicated by the fact that
it serves over three-quarters of all
the moving picture theaters in the
l.Tnited States.
To further round out its activities
in the film industry, Pathe has united
with the du Pont interests in the
formation of a subsidiary company
known as the du Pont Pathe Film
Manufacturing Co. which is particu-
larly interested in the exploitation of
a non-inflammable film manufactured
bv a new process which formerly
was controlled exclusively by the
French Pathe company. Another de-
parture which seems likely to prove
auite profitable to Pathe is the manu-
facture and sale of the Pathex Cam-
era and Projector. This device is a
small camera made primarily for
amateur use which sells for around
$100, plus the cost of the special film,
which is developed for projection in
the Pathex laboratories.
Earnings last year, although not
quite as high as had been generally
expected, held to the steadily rising
trend shown within recent years. The
net income of over $1,430,000, after
all charges iiuluding depreciation and
taxes, was equal to $7.67 a share on
the 177,561 shares of no par value
Class .\ and B common stock out-
standing at the end of the year. The
1925 balance sheet disclosed a strong
financial condition with a ratio of 6.5
to 1 between current assets and cur-
rent liabilities. There are no bank
loans or other unfunded debts out-
standing.
The outlook for Pathe for the cur-
rent year appears in every way sat-
isfactory and the stock has good spec-
ulative possibilities.
*Also 5% in stock.
Universal Pictures, Preferred
(Price, 93; Dividend, $8; Yteld, 8.6%)
In its present form, Universal is one
of the newest of the motion picture
companies since it was organized as
recently as January, 1925. Actually,
however, the business may claim kin-
ship with the pioneers since the con-
stituent units date back to the earliest
days of the industry. The company's
volume of sales compares very closely
with that of First National, but its
capital investment is considerably
larger, inasmuch as Universal controls
an extensive chain of its own theaters
directly, whereas First National se-
cures an outlet for its production by
indirection. The Universal policy,
therefore, resembles that of Famous
Players.
Like its great rival, the company is
engaged in every phase of the indus-
try, from production to distribution
and the ownership of theaters. It also
has extended the scope of operations
to foreign countries where its own
productions and those of other com-
panies are distributed on an ambi-
tious scale. The latter include Inter-
national News and Century Comedies.
Earnings of Universal Pictures have
shown striking and consistent growth,
being approximately $24,800,000 for
the fiscal year ended Nov. 7, 1925,
compared with $16,100,000 for 1921, a
gain of more than 54%. Net income
has increased at an even more rapid
rate, indicating a broadening margin
of profit on larger volume of gross.
Thus, net profits were $634,334 in
1921 against $1,930,000 last year, an
increase in excess of 200%.
The company has no bonded debt.
Its $2,880,000 of first 8% cumulative
preferred stocks are followed by $2,-
000,000 of 7% preferred and 250,000
no par common shares.
The 8% preferred list on the New
York Stock Exchange has a high
equity in earning power and while it
is not fully seasoned appears an at-
tractive holding for its high yield
and possibilities for improvement in
market value.
Earnings last year were equivalent
to $64.18 a share, average for the last
three years being $59.51 a share.
The common is listed on the New
York Curb Market. Per share earn-
ings for this stock rose from the ocjuiv-
alent of $1.01 five years ago to $6.18
last year.
At current levels around 33 it
would seem to have good speculative
possibilities since, on the basis of
nearly 20% earned on market price,
the issue is out of line with other
amusement stocks.
THE
22
-<St±
DAILY
Sunday, May 2
Gilda Gray in
"Aloma of the South Seas"
raramount
OUTSTANDING PICTORIAL AP-
PEAL, THE LURE OF THE
SOUTH SEA ATMOSPHERE
AND ROMANCE OF ISLAND
GIRL AND WHITE MAN
MAKE THIS INTERESTING.
STORY THE CONVENTIONAL
SOUTH SEA THEME, BUT IT
LOOKS LIKE A SURE-FIRE
BOX OFFICE HIT.
Star... Gilda Gray makes an alluring
South Sea maiden and finds several
convenient opportunities to do her
well-known Hawaiian dances.
Cast Warner Baxter splendid as
Aloma's native lover and Percy
Marmont good in another of his
habitual degenerate characteriza-
tions. Marmont does this type of
role so well he seldom gets very
much of anything else. William
Powell is also of this order but,
unlike Marmont, is of villainous in-
tent. Julanne Johnston not espec-
ially good as Marmont's pre-war
sweetheart. Others not important.
Type of Story. . .South Sea romance.
Gilda Gray, who shimrnied her way
to fame, and later won new laurels
with her South Sea island dances,
is quite the most suitable one to
portray the role of the seductive
Aloma, the native girl who falls in
love with a white man. The rest of
the cast is good and Maurice Tour-
neur has supplied a host of color-
ful atmosphere in the picturesque
backgrounds. Harry Fischbeck's
photography is superb and some of
the sepia tinted sjiots are mighty
beautiful. The story is of a fairly
conventional pattern but with the
quantity of compensating features
to offset any triteness it should
prove no drawback to the picture's
popularity. It concerns the island
girjj Aloma, and her love for
"Meester" Bob, a w'hite man trying
to "find" himself lafter his best
friend had tricked him out of the
love of Sylvia. Bob is just about
to submit to Aloma's wiles when
Sylvia appears on the island with
her husband. Nuitane, Aloma's
native lover, evens the score by
losing the superfluous husband in
a storm. Bob is saved and is
reunited with Sylvia while Aloma
returns to Nuitane.
Box Office Angle. . .Due to the popu-
larity of Gilda Gray and her fame
as a dancer, the picture will go well
at the box office. The lure of the
South Sea atmosphere gets a lot of
them, too. Cutting would help con-
siderably.
Exploitation ... Staged in conjunction
with a personal appearance of Gil-
da Gray, and the Royal Samoans,
as done at the Rialto, there isn't
a doubt but there will be a rush
for seats for "Aloma of the South
Seas." It should make plenty of
money.
Direction Maurice Tourneur ;
fine production.
Authors John B. Hymer and
Le Roy Clemens.
Scenario James A. Creelman
Cameraman Harry Fischbeck
Photography Superb
Locale South Sea island
Length 8,514 feet
Richard Barthelmess in
"Ranson's Folly"
First National
BARTHELMESS AGAIN THE
UNIFORMED HERO. RICH-
ARD HARDING DAVIS STORY
OF AN OLD PATTERN BUT
MAKES SUITABLE MATERI-
AL FOR STAR.
Star As an adventurous young
Army officer, Barthelmess lends
plenty of dash and romance to his
playing. Quite . certain to please
his audiences.
Cast. . . .Dorothy Mackaill, pretty and
pleasing in a blond wig. A good
supporting cast, particularly Anders
Randolf.
Type of Story. .. .Dramatic romance.
Richard Barthelmess must have a
"hankering" for uniforms. This
time he is an adventurous young
lieutenant, the hero of Richard
Harding Davis' story, which deals
with the Indian wars, the action
centered in and about a frontier out-
post. The theme, while following a
fairly familiar formula, contains
plenty of good action, a charming
romantic strain and all the other
ingredients that make this type of
story entertaining for a good ma-
jority. Director Sidney Olcott has
injected a quantity of fine atmos-
phere and his management of the
story IS wholly effective. There is
a complete mystery regarding the
hold-up of the stage and the expose
of the guilty one is carefully reserv-
ed for the denouement. The material
gives Barthelmess the full quota of
heroics and with the possible ex-
ception of '"laying it on a little too
thick" by having him risking his
life in a blazing magazine storage
shack it is entirely within bounds.
Dick, as Lieut. Ranson, is the
champion dare-devil of his unit. For
a lark he decides to hold up the
stage. The post trader, father of
Ranson's sweetheart, hits upon the
same idea. A man is killed and
Ranson held. When the trader
learns Ranson loves his daughter,
he confesses. Later the stage
driver confesses he faked the hold-up
himself in order to rob the mail.
The trader assumed the blame hop-
ing to make way for his daughter's
happiness with the young Lieu-
tenant. The guilty one confessing,
both the trader and Ranson are
acquitted.
Box Office Angle. . .Some degree bet-
ter than Barthelmess' more recent
offerings and decidedly better than
"Just Suppose." Will prove quite
interesting and entertaining.
Exploitation. . .Talk about the story
and its locale. Play up the action
centermg in a frontier out-post and
you can promise good acting and
action. Use the author's name and
you can make the usual bid for re-
turn patronage by running a trailer
showing any of the more exciting
sequences such as the fire at the
post, the hold-up and others
Direction Sidney Olcott ;
verv good
Author Richard Harding
Davis
Scenario Lillie Hayward
Cameraman David W. Gobbett
Photography Good
J'Ocale Frontier Post
Length 7 222 feet
"The Volga Boatman"
Producer: Cecil B. DeMille
Distributor: Producers Dist. Corp.
SPLENDID DRAMATIC ACTION
AND APPEALING ROMANCE
TOLD AGAINST INTEREST-
ING BACKGROUND OF THE
RUSSIAN REVOLUTION. EX-
CELLENT PRODUCTION AND
SOME FINE ACTING.
Cast. .. .William Boyd gets his first
real opportunity. As Feodor he
gives a performance that bids fair
to send him further on the road
to success. Elinor Fair also gives
a first rate portrayal of the Prin-
cess Vera. Julia Faye good as a
scapegrace Tartar girl and Theo-
dore Kosloff suitable as the dumb
blacksmith. Victor Varconi, Rob-
ert Edeson and Arthur Rankin
others in a big cast.
Type of Story. .. .Dramatic romance;
based on Konrad's Bercovici's story
and adapted by Lenore J. Coffee.
"The Volga Boatman" retains much
of the DeMille lavishness and yet
it is not the spectacle, the continu-
al display, that is usually the rule
in his productions. More attention
has been concentrated upon the
story, detail and atmosphere. The
plot, though anti-climactic, is
smoothly developed and contains
many notably fine dramatic mo-
ments which DeMille has handled
superbly. Particularly worthy is
that in which the Red hero, Feo-
dor, tries to fake the shooting of
Princess Vera. He has fallen in
love with her and, in spite of turn-
ing traitor to his ow-n people, he
spares her and flees with her. The
constant conflict of love and duty
is contrasted again and again and
the courage of their convictions is
displayed throughout by both Feo-
dor, the Red, and Vera, the White
girl he loves. Eventually the two
are reunited. There are innumer-
able wonderful shots but those of
the boatmen trudging their weary
load along the banks of the Volga
singing the haunting refrain, are
probably the most attractive. One
night view is especially fine. The
photography is superb.
Box Office Angle While it re-
mains neutral in its presentation of
the situation "The Volga Boatman"
offers some stirring and graphic
scenes of both sides of the Russian
conflict, so much so that it stirs
the audience to spontaneous ap-
plause in many of its climaxes. The
box office possibilities should prove
numerous.
Exploitation. .. .You can promise a
splendid production, an unusual
story, a graphic presentation of a
great nation's problems, some
mighty fine performances and an
altogether interesting entertain-
ment. Do 5'our best to get them
interested and capitalize upon De-
Mille's name.
Direction Cecil B. DeMille
Author Konrad Bercovici
Scenario Lenore Coffee
Cameramen Frank Urson.
Arthur Miller, Peverell Marley,
Fred W^esterberg
Photography Superb
Locale Russia
Length 10,660 feet
I
"Red Hot Papa'
Pierre Arnaud — State Ri
FRENCH PRODUCTION
SENTS DELIGHTFUL (
DY BASED ON NIGHT
IN PARIS. SOME UNI
CAMERA TECHNIQUE.
Cast The entire cast are
performers unknown to A
audiences. They are well
for the types they portray a I
fine performances througho
Type of Story Comedy, ba; i
story by Guy De Maupass
titled, "That Pig of a Moriri
picture is a fine example of '
ical French comedy schoci
though the entire atmospl
French, it is based on an id'
which American audiences a i
oughly familiar — the felloM
out-of-town who visits the [
a good time and then tries ;
ceal the escapade when
back home to his wife,
lives in a town some distan
Paris. He tells his wife th
going to the poultry shoi
rived in Paris, he spends t
entertaining an actress over
supper. The director shov.
new tricks for depicting :
gradually going under the i
of liquor. It is all done wi.
era shots and manipulatior
lens. Some screamingly ft^
fects are produced, as the
shows you what Morin se<
keeps getting drunker. T
day Morin returns on the
his home town. He is sea
compartment with a pre!
By some very clever phot(
it is shown how his "hai
from the previous night's
makes him imagine the gi
site is his former dinner cor
He embraces her. The res
is brought before the m;
and temporarily released. „
home, he learns that his fr 1,
editor knows the girl who
arrested. The editor arr,
visit to her home in hopes,
suading her to drop her suii
poor Morin. From here or
nations are full of lauehtpr
lot of complications arisif
have a delightful Frenci '
The pantomime througho
well done that any audie
follow the developments
trouble and appreciate all tl
b"-play which the directc
injecting. Benjamin De |s
wrote the titles which are t)S
funny and clever.
Box Office Angle Frencl it
phere gives this picture stl
peal and its comedy will f
where they enjoy a laughj
Exploitation .... Play this upJ
all-French production tellinji*
of Parisian night life. I i
Direction Albert SM
good.
Author Guy De Ma
Adaption Albert!
Cameraman Not
Photography \'e
Locale '"
Length -« W
I
May 23, 1926
THE
«^
DAILY
23
itijmond Griffith in
'Wet Paint"
Paramotint
,y comedy galore
>lenty of action in
'tth'S latest, not
lever kind of COM-
hat first put him
but they seemed
] ke him in this slap-
ic: just as well.
. .[ixes up a lot of laughs and
illy satisfies the crowds just
as when he appeared in a
,£|lever type of comedy.
Helene Costello suitable as
and Bryant Washburn ad-
, Story Comedy. "Wet
:s a distinct contrast to the
omedy in which Raymond
an built up his reputation as
o|edian. He makes an almost
;,■ departure in this one and
it in purely unadulterated
j-ick of the "slappiest" varie-
t may be a disappointment
iose who prefer an ingenious
e f humor but from the manner
vich the Strand audience re-
n the picture it doesn't seem
t lugh there were many disap-
nd spectators in the audience.
flh and his gags managed to
rthem almost consistently in
r The plot, if there is one, is
well lost in the shuffle of
At any rate it has to do
v's desire to marry Helene
of the appearance of an-
oman and a series of ev-
■ which Ray tries to dodge
:instantial evidence which
.'lens to blast his romance with
There is a long auto-
.,:.. sequence in which some
idlaughmaking gags are used
3od advantage and a com-
r chase episode that brings
liiighs. At one point they
II a fat lady as a mate
and the old flivver is rung
-ome hilarious business. The
where the fat lady sits on
lap, and the shot that they
showing the flivver as it col-
i, is a corker. The fire epi-
is another good one but runs
le long and loses some of its
.r as a result. Nevertheless,
seemed to be a great many
led "customers" at the Strand.
iffice Angle Good lively
idy and plenty of new gags
will keep them amused. Where
like Griffith it is more than
!• to send them out well pleased.
lation Title affords fine op-
mities- for novelty tie-ups and
)itation stunts. Local paint
?rns and decorators vvill prob-
bc glad to cooperate in an ex-
ation stunt and Paramount has
■ decidedly clever ad sheets
will get attention.
on Arthur Rosson :
ght but should have tightened
ome of his episodes; occasion-
they run too long.
• Reginald Morns
io Lloyd Corrigan
aman William Marshall
ftaphy Good
California
1 . .'.' 5,109 feet
Tom Tyler in
"Wild To Go"
Film Booking Offices
WESTERN PLOT THAT STICKS
CLOSELY TO FORMULA
ROUTINE BUT WITH GOOD
ACTION AND OCCASIONAL
COMEDY MANAGES TO
HOLD ITS OWN QUITE CAP-
ABLY.
Star. ... Pleasing and injects a cer-
tain degree of sincerity into his
work that makes him quite agree-
able.
Cast. . . .Frankie Darrow a refreshing
youngster and a new twist in the
western plot. Ethan Laidlaw that
well known villain with the mort-
gage on the ranch. Eugenie Gil-
bert the good looking daughter of
the ranch owner.
Type of Story. .. .Western. "Wild to
Go" adheres faithfully to the for-
mula grind and the result is a mort-
gage on the ranch, the villain who
holds it, the ranch owner's daugh-
ter whose "yes" will cancel the
mortgage, the foreman hero who
fights all the battles and comes
through the victor with the mort-
gage all nicely paid off and the
girl all set for the clinch. There
doesn't seem to be anything very
promising in a rough outline of the
plot and yet the picture really
does make satisfying entertain-
ment. Tom Tyler is a likable
chap and the introduction of his
little pal. Frankie Darrow, makes
for somewhat of a variation and
Frankie's pup, Sitting Bull, is an-
other pleasant side line. This an-
gle of the story is sure to make the
picture doubly appealing to the
younger folks and, after all, they
are probably the biggest western
patronizers of the lot. Frankie has
a pony that he rides and you can
rely on it that the youngsters will
envy him for this much alone.
There is a good quantity of action
made up of the usual intrigue with
villain and hero at constant odds
and with the customary round of
fights, chases, captures and escapes
going to make up the thrill. Of
course the romance is in, too.
Box Office Angle .... Good western
for the audience that likes this brand
of film entertainment.
Exploitation. .. .With such a number
of cowboy stars to boost it may be
possible that they are not wholly
familiar with Tom Tyler. He de-
serves an immediate introduction
and you might make a particular
note that through the introduction
of young Darrow the picture will
be especially appropriate if you
number many youngsters among
your patrons.
Direction Robert De Lacey;
ample
Author F. A. E. Pine
Scenario F. A. E. Pine
Cameraman John Leezer
Photography Good
Locale • West
Length 4,570 feet
Jack Hoxie in
"Looking for Trouble"
Universal
PROGRAM WESTERN WITH
THE CUSTOMARY INGREDI-
ENTS. STORY THE CON-
VENTIONAL FORMULA BUT
SUFFICES FOR THE NECES-
SARY ACTION AND THRILLS.
Star Running a trifle low on
stories of late. Material provides
him with the necessary routine but
no new business. Does some fine
riding as usual.
Cast. . . . Fair supporting cast. Jas D.
Russell the not over impressive
villain. Marceline Day, the girl in
the case. Others not important.
Type of Story. .. .Western. "Look-
ing for Trouble" is the average
run of western entertainment, no
worse, no better. It follows the
formula in plot and includes the
usual make-up of action and thrills
with hero doing the big rescue act
and the girl in the case proving the
reward. If it isn't a ranch with a
mortgage on it, a ranch upon which
a gold mine has been discovered, or
a case of rustling, it is just a mat-
ter of hero rescuing the girl from
villain who wants her himself.
This time it is the smuggling num-
ber. Diamonds are the commodity
and hero is out to clean up the
gang and save the ringleader's step-
daughter who is held prisoner for
fear she will disclose the workings
of the gang. Hoxie is the dare-
devil who, for want of excitement
undertakes to solve all the diffi-
culties. His methods bring in
plenty of action and before he
reaches the clinch stage he putF
over a clever capture, displays his
usual skill in riding and Hoxie's
beautiful white horse shows to won-
derful advantage in some of the
night shots. Irf^cidentally the
photography is excellent and the
night scenes, with the rider dash-
ing over the plains on his white
horse, are particularly ffine. Of
course the wind-up is the usual ex-
posure of the gang with hero turn-
ing the trick and winning the girl
girl as a reward.
Box Office Angle. .Average program
western that will serve its purpose
satisfactorily.
Exploitation. . . .Where Jack Hoxie is
popular and they come in for his
westerns you should only have to
use his name. A trailer showing
the night scenes with Hoxie dash-
ing along on his fine white horse
will serve to interest them. You
cannot say much for the story but
since it is the action that counts
in this type of picture "Looking
for Trouble" should do.
Djffection ....Robt. North Bradbury;
adequate.
Author Steve Chalmers
Scenario Geo. C. Hively
Cameramen Harry Mason-
Wm. Nobles
Photography Splendid
Locale Western ranch
Length 4,362 feet
Dolores Costello in
"The Little Irish Girl"
Warner Bros.
CROOK STORY WITH A MIX-
TURE OF RATHER CLEVER,
THOUGH FAIRLY FAMILIAR
SITUATIONS. NOT THE
MOST APPROPRIATE VEHI-
CLE FOR DOLORES COSTEL-
LO.
Star There never was a "little
Irish girl" as gloomy and afraid
as Dolores Costello. She does the
best she can with a none too at-
tractive role.
Cast.... John Harron, a pleasing
young hero, minus any heroics.
Mathew Betz, the villainous crook,
who has Dolores scared into doing
his bidding. Lee Moran a comedy
accomplice and Gertrude Claire a
cheery "Granny" who puts it all
over the crooks when it comes to
slick manoeuvering. Others Dot
Farley, Joseph Dowling and Henry
Barrows.
Type of Story. .. .Crook melodrama;
adapted from C. D. Lancaster's
story, "The Grifters." No one
would suspect the kindly old
Granny .of having been a famous
crook in her heyday. But she was
and the old talent came in handy
when Granny had to deal with a
bunch of schemers who sought to
do her out of her old farm. But
the funny part of it was that Gran-
ny was really "pulling one" on
them. She offered a mineral spring
as the main attraction but slick old
Granny was salting the spring "to
order" each night. So "The Little
Irish Girl," a title, incidentally, that
hasn't a thing to do with the story,
resolves itself into a game of wits,
a romance of Granny's grandson
and Dot, the crook's girl accom-
plice, and a case of "let the best
man win." The best angle is the
denouement which exposes Granny
as the former notorious Meg, re-
formed crook, who could still turn
a trick in. a case of necessity. Di-
rector Roy Del Ruth keeps this sur-
prise well under cover until the
proper time but tags on an anti-
climactic sequence which is inclined
to drag the story thereafter. A
little swifter conclusion would im-
prove the offering quite a little.
Box Office Angle. .. .Average enter-
tainment which will hold pretty
well and surprise ending will amuse
them.
Exploitation. .. .It would be well to
post your time showings so they
won't see this one backwards. To
let them know Granny's real place
in the story before the proper time
will likely spoil the story for most
of them. Dolores Costello is pleas-
ing but docs not appear to the best
advantage in this. You can use her
name.
Direction Roy Del Ruth;
adequate.
Author C. D. Lancaster
Scenario .... Darryl Francis Zanuck
Cameramen Lyman Broenig,
Wm. Van F.nger
Photography Good
Locale Small town
Length 6,667 feet
HOLLYWOOD
HAPPENINGS
:S^BlUDSTREET
o/'FILHDOH
«re(ogmized
Authority
By <
Harvey E. Qausman
Telephones: Drexel 7000 and Washington 9794
Sunday, May 23, 1926
Ambassado
Filming Six at First National
First National pictures in produc-
tion are: Colleen Moore in "Delica-
tessen," being made under direction
of Alfred E. Green; Constance Tal-
niadge in "The Duchess of Buffalo";
Richard Barthelmess in "The Ama-
teur Gentleman," directed by Sidney
Olcott; "Pals First," an Edwin Ca-
rewe production; Harry Langdon in
"Johnny Newcomer," and "Midnight
Lovers" with John Francis Dillon di-
recting.
Starting "Midnight Lovers"
Upon completion of "Don Juan's
Three Nights," John Francis Dillon
will direct "Midnight Lovers" for
First National. This production, is
Carey Wilson's adaptation of J. E.
Harold Terry's play, "Collusion."
Lewis Stone and Anna Q. Nilsson
have been signed.
"Come-On-Charley" for Horton
Samuel S. Hutchinson, producer of
the Edward Everett Horton comedies
for Associated Exhibitors, has pur-
chased screen rights to Thomas Ad-
dison's story series, "Come-On-
Charley" as the basis of Horton's
third vehicle.
"Married Alive" Completed
"Married Alive" adapted by Gert-
rude Orr from Ralph Straus' novel,
is the latest Fox production to be
directed by Emmett Flynn. Lou
Tellegen, Matt Moore and Margaret
Livingston have principal roles.
"Waning Sex" Nearly Ready
Norma Shearer's M.-G.-M. produc-
tion, "The Waning Sex," is nearing
completion. Conrad Nagel and Sally
O'Neill are in the support. The
star's next will be "Upstage" by Wal-
ter de Leon.
anc
"U" tQ Develop in 15 Minutes
Fifteen minutes for developing ?
printing film will be the time linfllt
on preparing "rushes" when vfni-
versal'srvuew laboratory is instilled.
WorkA4i)J start on this in theVnear
future. ^
(t ■
Bess Meredyth Preparing Script
Bess Meredyth is preparing the
script for the next picture in which
Dolores Costello will be starred by
Warneirs. It is an adaptation of
"The Heart of Maryland."
Shooting "The Last Frontier"
(jeorge B. Seitz and his company
fre at Gap Trading Post in Arizona
/filming prairie sequences for "The
Last Frontier." An old frontier town
is being built.
Milton Sills Back on Coast
"Men of the Night," an original by
Carey Wilson, will be Milton Sill's
next. It will be started soon after
the star arrives from New York.
Activities at Fox Studios
John Ford is filming "The Devil's
Master." R. William Neill is direct-
ing the next Tom Mix which has not
been titled as yet. Raoul Walsh is
busy on "What Price Glory." Irving
Cummings is under way with "The
Country Beyond." John Griffith
Wray is soon to begin on his next
and Harry Beaumont is completing
"Womanpower."
Vera Reynolds Starts Second
William Sistrom, general manager
of Cecil B. De Mille Studios, has be-
gun production on the second Vera
Reynolds' vehicle, "Risky Business,"
The cast includes Ethel Clayton.
Zazu Pitts, Kenneth Thomson. Ward
Crane, Louis Natheaux and George
Irving in important roles. Alan
Hale is directing.
Littleficld in "Denny's Picture"
Lucien Littlefield, who is playing
Marks in "Uncle Tom's Cabin" is
playing a role in Reginald Denny's
"Take It From Me" which William
A. Seiter is directing. Denny's next
will be "Lets Go Home." Melville
Brown will direct.
Cast for "The Fire Brigade"
M.-G.-M. have cast Charles Ray,
Tom O'Brien. Warner Richardson,
Lionel Barrymore, Vivian Ogden, De
Witt Jennings, Dan Mason and Eu-
genie Bcsserer for "The Fire Bri-
gade," being directed by William
Nigh.
Preparing "Private Izzy Murphy"
Edward Clark, who recently join-
ed Warners scenario staff, with
Graham Baker is preparing the script
for "Private Izzy Murphy," which
will be George Jessel's first picture
for the company.
ogell Directing "Men of the Night"
"Men of the Night" which Al Ro-
gell is directing at Universal for
Sterling Pictures, has Herbert Raw-
linson, Lucy Beaumont, Ethel Shan-
non, Garcth Hughes and Jay Hunt
in the cast.
Forman to Direct
Tom Forman is to direct "Kosher
Kitty Kelly" for F. B. O. Viola
Dana, Vera Gordon, Alexander Carr,
Aggie Herring and Stanley Taylor
are in the cast.
Young Cutting "The Bells"
James Young has completed "The
Bells" for Chadwick Pictures and is
now assembling and editing same,
Lionel Barrymore is featured.
Keaton Starting Soon
Back from a trip to the Northwest,
Buster Keaton will soon begin work
on "The General." Buster will play
the star role and also direct.
Filming "Honeymoon Express"
At the Warner studio, "Honey-
moon Express" has gone into pro-
duction. Irene Rich is the star with
Willard Lewis playing the male lead.
Helene Costello, John Patrick, Jane
Winton, Virginia Lee Corbin, Harold
Goodwin and "Robert Brower make
up the cast of principals. James
Flood, director.
Gardner James Gets Leave
A leave of three days was granted
Gardner James, who is appearing
with Richard Barthelmess in "The
Amateur Gentleman" so that he might
do some additional scenes for "The
Passionate Quest," J. Stuart Black-
ton's picture for Warner Bros.
"Lefty" Flynn's Next in Work
"Mullhall's Great Catch" has been
selected for "Lefty" Flynn's next F.
B. O., seventh in a series of eight.
It is an adaptation of an original by
Gerald Beaumont, made by Jefferson
Mofifett. Work has begun under di-
rection of Harry Garson.
Location for "Cheyenne Days"
Universal has completed arrange-
ments with the Frontier Days cele-
bration committee of Cheyenne, for
the filming of "Cheyenne Days" dur-
ing the celebration. Hoot Gibson
will star. Lynn Reynolds will di-
rect.
"So This Is Paris" Completed
Ernst Lubitsch has completed "So
This is Paris" for Warner Bros.
Monte Blue and Patsy Ruth Miller
have the leading roles. The cast in-
cludes Lilyan Tashman. Andre Be-
ranger and Myrna Loy.
Marion Davies Back at Studio
Marion Davies and the players sup-
porting her in "The Red Mill," have
returned to the studio from location
in the Verdugo Hills, where Director
William Goodrich has been filming
exteriors.
Borzage Begins "The Pelican"
Fralik Borzage has begun shooting
on "The Pelican" with Alma Rubens,
Walter McGrail, Charles Lane, Emily
Fitzroy, Leslie Fenton Lang and
George Cowl in the cast.
Sydney Chaplin's Next
Warners will present Sydney Chap-
lin in "The Cuckoo's Nest." It is
from an old English play. He has
already completed "The Better 'Ole."
Wales in "Twisted Triggers"
The first of Wally Wales' pictures
for Lester F. Scott Jr., to be released
l)y Associated Exhibitors, "Twisted
Triggers" has gone into production.
Richard Thorpe is directing.
Three F. B. O.'s Comple
With three productions
finished, F. B. O. is prepai
the second quarterly quota o
Gold Bond Productions,-
Than Farnum's," circus story
ed by Ralph Ince, and "Her'
the Governor," which Chet
directed, are completed. J. Li|
han has but a few more days o
die."
"The Great West That \
Wallace MacDonald is sta
Universal's "The Great We
Was." The cast includes El
ham, Grace Cunard, Edmun
Cuyler .Supplee, Robert E. I
Nelson McDowell, Howard 1
and Harry Blake. Ray Tayl
recting. The serial will be
episodes.
Casting Harry Carey's N
Kathleen Collins, Edward
Fanny Midgley. Dave Kirl)
mond Wells, George Bun
Henry Barrows will be seen
port of Harry Carey in "
Bridges" which James P. Ho;
direct.
Ralph Cedar at Wot'
Ralph Cedar, director for F
has started his third group of
reel comedy series, "Bill <
Progress" with Jack Luden, ^
Morris, Grant Withers, Al Co
Guard and Johnny Cough.
Weaver to Make "Raw Coi
H. C. Weaver will makf
Country," with John Bower;
ner Oland, Frank Campeau. '■
Hearn and Anne Cornwall,
studios in Tacoma for .^s s
Exhibitors.
MacArthur Leases Spa
A. MacArthur, who is in cl ;
the Monty Banks unit for Pa
leased space at the Roach sti
Banks' first feature under li
tract. "Atta Boy" is the i !
title.
Theodore Von Eltz in "La( i
A last minute change in t
places Theodore Von Eltz in
of Pagett in "Laddie," the S «
Porter story which Leo Me i!
directing for F. B. O.
"Altars of Desire" Cast
Supporting Mae Murray in l.l
of Desire" will be Robert e
Conway Tearle, Douglas Gilm
Maude George. Christy Cab '
directing.
Schertzinger on "Peter Gr is
Victor Schertzinger has co
"The Lily" Fox production ai
preparing his sixth productio'"*
Return of Peter Grimm."
B.K.
Ty 23,1926 ^T*^^ DAILY
1
The Film Daily
Short Subject
Quarterly
out
Next Sunday
May 30th
25
THE
26
-;XI^
I
DAILY
Sunday, Ma
Theater Equipment and Managemen
Conducted by SAMUEL DATLOWE
"Liquid Light" Signs
Claude Neon Co. Operate Device
Using No Filament and in
Three Colors
Right in step with the progress in
the industry is the sign making busi-
ness a vital one in the exploitation of
the theater and the picture.
One attractive electric sign is that
benig marketed by the Claude Neon
Lights, Inc., of New York. The let-
ters for these signs are produced by
a series of shaped tubes containmg
neon gas, which light up in orange,
redj blue and green when the electric
current is passed through them.
Neon gas is a rare inert gas of very
minute quantities, one part in 66,000
parts of atmosphere. Through a
liquefication process of a by-product of
oxygen, this gas is produced. Its ex-
treme sensitiveness to electrical dis-
charges was first detected by Georges
Claude, a Frenchman, who later in-
vented the luminescent tube used in
making the signs.
The tubes contain no filament, but
at each end there are electrodes filled
with neon, which conducts the cur-
rent through the tube. A small step-
up transformer is generally required
with the operation of these tubes. It
is claimed that the neon light has a
greater visibility than the incandes-
cent light and that the power con-
sumption is usually about one-third
that of any other form of sign illu-
mination.
Liquid light signs of this character
have already been installed at the
Capitol, George M. Cohan, Times
Square, all in New York, and the
State theaters in Harrisburg and
Reading, Pa.
Arctic Nu-Air in East
The Arctic Nu-Air Corp. of Chi-
cago has opened Eastern offices at
1560 Broadway, New York, under
supervision of H. Keller and Walter
T. Hickey. Philadelphia is in charge
of R. H. Fairchild.
Ticket Firm Increases Capital
Chicago — The Theater Ticket Serv-
ice, Inc., has increased its capital from
$50,000 and 750 shares at no par value,
to $100,000 and 2,000 shares of no par
value.
Luxor Opens Decoration Day
The Howells-Cine Co. furnished all
of the equipment in the Luxor, Brook-
lyn, which is to open Decoration Day
after thorough renovation.
Install Wood Organ
Portland, Ore.— A Wiliam B.
Wood organ has been set up in the
Alameda, "latest neighborhood house
here.
Unit Organ for New Academy
Meadvilie. Pa. — A unit organ cost-
ing $25,000 is being installed by the
Morton Organ Co. in the New
Academy.
Summer Comfort
Keeping Theater Comfortable Taken
Up by Exhibitors to Meet Warm
Weather Sltunp
During the summer nothing draws
patrons to the box office as much as
comfort. Ergo, the widespread in-
stallation of cooling plants, redecora-
tion of the theater so that cool colors
predominate and the popularity of
"light" pictures.
This factor is recognized by most
present day exhibitors. Much more
so by the exhibitor in a large city,
where competition is keen for the
summer trade. Comfort is a word
that covers a multitude of things — -
big and small — which finally con-
verge into placing a patron at his
ease. It embraces the entire trans-
action from the time the ticket is
purchased to the time he is prepared
to leave the theater.
Cooling plants, of course, are one
of the most efifective methods of in-
ducing this comfort. A properly
cooled theater can draw patronage
from people who enter the house
only as a means of escaping the heat
outside. A few of the things to keep
in mind foi patrons comfort are :
Keeping the theater temperature
down to about 70 degrees. A prop-
erly cooled theater, it has been said,
can draw the patronage of people who
enter it only to escape the heat out-
side.
Soft, comfortable seats, since in
hot weather sitting for any length
of time tends to bring about a feel-
ing of uneasiness.
Where electric fans are used, see
that they are operating as noiselessly
as possible. There are few things
more irritating than buzzing electric
fans.
Arrange the doors so that no light
from the street enters the theater,
when the doors are thrown open to
admit a person. The glare not only
detracts from the screen, but also
diverts the attention of the audience.
Red Lights Going?
S. J. Williams Tells N. F. P. A. Con-
vention Green Exit Lights Will
Displace Red in Theaters
At the annual meeting of the Na-
tional Fire Protection Assoc, in At-
lantic City, Sidney J. Williams of
Chicago, chairman of the Safety-to-
Life Committee, declared that the
next few years would see a change
from red to green lights in marking
exits.
Williams explained that since red
lights have now become a token of
danger and green lights an indica-
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J. .
Palisades 3678 j
Build "Cry Room"
Harrisburg, Pa. — The Mod-
ern, under construction, is to
have two unique features: a
"cry room" for babies and a
glass partition facing the
screen so that smokers in the
foyer can look upon the screen.
tion of safety, the latter would even-
tually be used in preference to the
red light. He believes that states
and municipalities will adopt regula-
tions to this effect in three or four
years.
During a discussion of fire pre-
vention in motion pictures, motion
pictures came in for a great deal of
praise for the precaution with which
they have been handled to safeguard
against fire.
Hickman Price of the M. P. P. D.
A. was elected a member of the ex-
ecutive committee.
Rialto Air Cooled
Carrier System, Which Attracted
Much Attention at Rivoli Last
Year, Being Installed
The Rialto is the latest Broadway
house to fall in line for artificially
cooled air. An elaborate system,
similar to the one installed last year
at the Rivoli, is being placed into
the Rialto, by the Carrier Engineering
Corp., and is expected to be ready
June 1.
The same type of cooling plant has
already been constructed in several
Publix houses and it is expected that
others of the chain will be equipped
with Carrier Air conditioning ma-
chinery shortly also.
The Carrier system operates in this
manner: Water is pumped into a re-
frigeration unit, whence it is then sent
to a spray chamber or dehumidifier
to be further cooled and cleansed.
At one end of the dehumidifier, a
centrifugal fan draws the air through
the chamber and passes it through
metal ducts to the theater from seve-
ral points of vantage. Through still
other ducts, the air is withdrawn from
the theater to undergo the same con-
ditioning.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone P«nn«. 6564
Dealers Meet J
Motion Picture Equipmen
Convene in Detroit — Fii
Completed
Detroit — The Motion Pic |
ment Dealers' convention
definitely arranged for thr(
ginning July 19 at the Hot
Max Ruben, who has tl
ments in charge, has compj
gram of entertainment ti
elude a banquet and othi
Several surprise numbers
schedule.
LABORATORY
1909 BUTTONWOOC
PHILADELPHIA.. PA
The "SUPERLYTl
the latest and finest creation
Lamps. Silent — Steady — an.
powerful — Entirely Aut.
MAX MAYER 1
Electrical Enginee ' -
218 W. 42nd Street
This Bird Thinks
Because He Hi
His Head H<
Just as some foil
they can turn ov i
job and get awa «
because it lool
but— the good lo
fade.
^i
Saland prints 1
because of super
]^ ity — make us pr( e
Film Laboratories, ]
Phone Bry. 08:
LOBBY FR
OF THE BETTtR
LiBMAN SPANJER
1600 Broadway Nei
Tcl-Chickerins ^550
1^ 23, 1926
THE
27
iesentations
B'way Does It
lined fi-om Page 8)
the pit) there was a South
lii pahns, grass, etc. Due
I the Rialto didn't light up
ogram breaks it is doubtful
iijple knew what the greens
(he one corner were intended
I'hey were used in the pro-
logram opened with an over-
chestra — the Grand Fantasia
The second number was a
Sporthght, "Planting Sea-
tillo, Rialto organist, played
song number, "lyone My
was concluded with a tenor
to Cinema events immediately
•logue atid the feature closed
iiiisic score was effective.
Rivoli
nderson unit prevails at the
eek with dubious success. This
d by the Keats ode, "Truth Is
ieauty Truth," and helped along
lies of Gluck but that is where
ce begins and ends. From the
ain to the last this Aderson
off.
is in line with the title, "A
and the opening makes a
with a harp sextette placed
tiform, with five dancers, two
ee women posed above in Gre-
The harpists play a number
0 girls do a cross between a
nd what is evidently intended
lanalle. This is followed by an
•gio by the boy and girl, who
sisted by another man. The
ed a vaudeville act that was
for the three-a-day but will
or the large picture theaters,
wed by an extremely bad num-
1 solo dance, by the one of the
left handed bachanalle, with a
acks at the harp thrown in for
sure. The two men engage in
t this point and this went over
I ; audience.
( brings on the five dancers and
3ume their poses for the close-ins.
added that a coloratura soprano
i t be heard told the story of the
iJhe start to the finish and her
as understandable as the rest
ining presentation at the Rivoli
y Smeck, the banjoist, who does
od turn but would be used to
nitage with the girls, and Henry
the organ, in a comedy song
umber.
Strand
m the heels of last week's great
; Strand, this week's Frolic isn't
Yet the show, in its entirety is
,, versatile in its entertainment
with a little chopping could go
cture theater and give the audi-
gh satisfaction.
iian Love Call" is used as the
th Emily Day in Indian costume
song in an ingenious setting.
used in front of the set with a
screen sewed on to it, while a
/ith some trees, fetchingly lit, is
background. A scenic is thrown
ben all through Miss Day's sing-
: effect of the number is magical.
the male quartet gives Miss Day
ompaniment.
s playing the piano, Muriel Pol-
'ee Lawnhurst come on next and
licely, though two pianos as a
le are an uninteresting act for
waters. These two girls, though
nusicians and play intricate har-
1 play them well. The next epi-
brings to the front the scenic
Henry Dreyfuss. A Dutch scene,
'ing windmill set right in a high-
drop, serves as the background
let. The ballet is a little too long
up the show but this is forgotten
next episode, based on the hit of
)t Revue "A Cup of Coffee, a
and You," with a one-arm lunch
d.
Miller sings the song, with the
erett Clark and the Strand Male
id this number is followed by the
"Story of the Bumble Bee," with Miss Mil-
ler in one singing a descriptive number and
giving way to Nitza Vernilla, a Charleston
acrobatic dancer and in turn followed by
The Tivoli Girls, six of them, in a sure-
fire Tiller routine. While the girls change
Sammy Lewis,, a trick dancer, makes his
appearance and for the finale the entire
company, the girls, and the ballet corps,
with Miss Vernilla,, do a rapid fire jazz rou-
tine.
There's no question but that Joe Plunkett
is pretty in'uch leading the way in picture
presentations. His staff is probably one of
the best on the street and this coupled with
his own showmanship have made the Strand
a pivotal point in the picture presentation
business.
Warners
Warners continues with its uneventful
program of straight features minus prologue
or specialty numbers. It has two fair bits
of diversion in Lynne Faye's Charleston ex-
hibition and Marguerite White's sopraniQ
solo, "A Song of Songs," but there is
nothing unusal about either number. The
screen attractions are "Why Girls Go Back
Home," News Weekly and a Mack Sennett
Comedy, "A Rainy Knight." The overture
is made up of "Raymond" by Thomas and
"By the Waters of Minnetonka."
Ted Lewis Booked for Strand
Ted Lewis and his band has been
booked by William Morris for the
Strand, week of June 13. The unit
will also play the Mosque, Newark,
week of June 5.
Leonidoff Touring Europe
Toronto — Leonidoff, dancing mas-
ter at the Regent and the Hippo-
drome, is touring Europe with jack
Arthur.
Peabody at Metropolitan
Hollywood- — Eddie Peabody is the
new musical director at the Metro-
politan.
Amalgamated Vaudeville Agency — ^Strand,
Lancaster, Pa., May 24, Brown Derby Band;
Fay's, Providence, 12 Samoan Dancers ;
Capitol, Scranton, May 31, Nuki, Japanese
prima donna
A. & B. Dow — Strand, Maiden, May 24,
Song and Dance Revue; Globe, Bethlehem.
La Paiva & Co., Michael Party & Co. ;
Grand, Middletown, Pacific Comedy Four,
Crawford & Desemona ; Rialto, Poughkeep-
sie. Louis Hart & Co., Foley & Wilton,
Faire & Claire, Ike Rose's Midgets; Strand,
Stroudsburgh, Dale & Delane ; United,
Westerly, Beasley Twins; Ten Eyck, Tren-
ton, Oh, Dearie Co.; New 125th Street,
New York, Eight Kikutu Japs, Woodland
Revue and Shadowland.
Spizzi — Fox, Philadelphia, May 24, Eight
Volga Singers from Ed. Wynn's Grab Bag ;
Million Grand, Pittsburgh, Yerkes' Flotilla
Orchestra, May 24.
Loew — Week of May 24 — Loew's State,
St. Louis, Alex Hyde and Band ; Loew's Al-
(line, Pittsburgh, George Lyons, harpist ;
Dave Schooler, pianist; Mile. Delirio, dancer
and vocalist; Loew's State, Boston, Hol-
land Barry Troubadors ; Allen, Cleveland,
Brooke Johns and orchestra ; Century, Bal-
timore, Hemp Street Singers; Loew's Co-
lonial, Reading, Tapia & De Bonne, dancers;
Loew's Regent, Harrisburg, Joe Wetzel,
tenor.
Stanley— Stanley, Philadelphia, May 24,
Maria Dormont ; Aldine, Wilmington, Groody
& Lapue; Ferguson & Newitt; Metropolitan,
Boston, Imperial Augmented Quintet; Fabian,
Paterson, Gene Austin; Mosque, Newark,
Mort Downey and Dance Reflections; Stan-
ley, Philadelphia, May 31, Margaret Padula ;
Stanley, Atlantic City, Edna Wallace Hop-
per; Strand, Brooklyn, Estelle Carey.
Three for June 1
"Glorifying the American Girl,"
"The Quarterback" and "So's Your
Old Man" will be in production the
first week in June, according to Para-
mount plans. William Beaudine has
arrived from the Coast to direct "The
Quarterback." _ Charles ("Buddy")
Rogers, who is finishing work in a
Fox picture, is coming East to play
in "So's Your Old Man."
"Kick-Off" at Fordham
Scenes for 'The Kick-Off" were
taken at Fordham University this
week. Interiors are being shot at
the Fort Lee Studios, with Wesley
Ruggles directing. Charles Downs
is the assistant director, with Frank
Zucker cameraman. George Walsh
is being starred, with Leila Hyams
Earl Larrmiore and Jane Jennings in
the support.
Eva Casavent as "Vamp"
Eva Casavent will play a "vamp"
role in "A Roinance of Million Dol-
lars," now in production at Tec-Art,
with Tom Terriss directing. Glenn
Hunter and Jacqueline Logan head
the cast. William Miller, who photo-
graphed "Lew Tyler's Wives," will
do camera work.
Louise Brooks in "Show-Off"
Louise Brooks, who recently com-
pleted a part opposite W. C. Fields in
"It's the Old Army Game," has been
assigned the role of Clara in "The
Show-OfF," which Mai St. Clair is
directing.
Archainbaud on Location
George Archainbaud is at Birming-
ham, Ala., taking special scenes for
"Men of Steel." Hal Sintzenich is
doing the camera work. Archainbaud
will go to Hollywood from Birming-
ham.
Bob Kane's Next
"The Duke of Ladies" is next on
Robert T. Kane's production schedule.
Work starts in two weeks.
Back to the Screen
Joe King, who has been doing stage
work, has resumed screen acting. He
is in "Tin Gods."
Pasternak Helping Rosson
Joseph Pasternak has become as-
sistant to Richard Rosson, who is
completing the direction of "Fine
Manners."
Wyckoff Shooting "Tin Gods"
Alvin Wyckoff is photographing
"Tin Gods," starring Thomas Meigh-
an.
Starting "The Great Gatsby"
Herbert Brenon expects to start
work on "The Great Gatsby" about
June 1.
Cutting "Lew Tyler's Wives"
"Lew Tyler's Wives," directed by
Harley Knoles, is being cut and titled.
A Little
from "Lots*
By RALPH WILK
ALTHOUGH Bebe Daniels fell
-^^ from her horse, she won a derby
— "the brown derby." It came from
Johnny Hines, who filled it full of
flowers.
♦ * *
Eddie Cantor and George
Jessel are to "choo-choo" to-
gether to Hollywood. Can you
imagine the "wise-cracks" that
they will utter, only to have
their sophisticated crevices lose
their fragrance on the desert
air?
With "Red" Grange in screen grid-
iron togs, it is interesting to recall
other pigskin heroes. They include
Allan Dwan, Ed Garvey, Jack Mea-
dor, George Byrnes, of Aesop Fa-
bles; Eddie Ruben, of Ruben & Fin-
kelstein; C. R. Seelye, George Brom-
ley, Alexandria, Minn.
* * t
A paper has just "discover-
ed" Peggy Shaw as a "find."
She has been in the lot for
four years as a lead for Fox.
She is now with First National.
It was not so many years
ago that George Walsh trav-
elled up and down the Ford-
ham gridiron as a football
star. This week, he used the
old field for scenes for "The
Kick-Off."
* 4: *
What with Morris Gest's velour hat
in the ring, and the arrival of Cos-
sacks for a Metro-Goldwyn-Mayer
production, the Russian influence is
being felt.
* * *
Now that Gloria Swanson is
to park her make-up box at a
new studio, Jean Lorraine, her
double, may be expected to
seek other quarters.
* * ♦
"We knew them when" — Herbert
Brenon was in a Minneapolis stock
company; L. V. ("Curly") Calvert,
now with Educational, managed the
Garrick, Miymeapolis; Fred Cubberly
2vas a printer in Wisconsin; Lew
Cody was a stock company favorite.
* * *
For several weeks, Marie Halvey
was the lone woman on the Imperial
Vallcv desert in California. It was
during the making of "Beau Gcste,"
which employed 1500 men. Miss
Halvey is a continuity clerk. She
has returned to New York.
* * ♦
"9:30 a. m. to 4:30 p. m."— these
are not office hours, but the time Mai
St. Clair is employing on "The Show-
Off" at the Paramount Long Island
studio. He has always used these
"California" hours — and with good
results.
THE
28
'^^
DAILV
Monday
M. P. T. O. A. and Hays office represen-
tatives meet on exliibition contract changes.
"M. P. News" survey shows a total of 14,-
673 picture houses.
Fox statement indicates surplus of $12,029,-
239 for period ending March 27.
Film exports show decided advance.
Cecil B. DeMille abandons plans for pro-
duction of "The Deluge" owing to similar-
ity of Warner picture.
Tuesday
First National to maintain own distribution
in Germany.
Settlement of uniform contract differences ex-
pected today.
Rio Grande Valley Theaters, Inc., embracing
14 houses, formed.
M.-G.-M. announces five more releases for
1926-27 schedule.
Wednesday
Business in Southern Illinois bad owing to
conditions in coal mine district.
Justice Gregory grants injunction against
operators' union in Vancouver.
Massachusetts defeats proposed law impos-
ing $5 inspection tax.
American Cinema Assoc, announces 12 fea-
tures and a series of 12 two-reel comedy-
dramas.
Four M.-G.-M. stars in the making, Louis
B. Mayer states at Astor luncheon. They
are William Haines, Renee Adoree, loan
Crawford and Sally O'Neill.
Conference on uniform contract ends with
only phraseology changed.
Thursday
Mayor James J. Walker lays cornerstone
of new Paramount Theater.
British imports the first three months of this
year amounted to 10,009,732 ft. Show a
drop.
F. B. O. may release "Red" Grange pic-
ture.
Vitaphone Co., subsidiary of Warner Bros.,
lease Manhattan O. H. for synchronization
work.
Universal to build $500,000 office building at
Hollywood. More theaters annexed with
new deals in sight.
Chief Censor of Alberta, addressing exhibi-
tors at Calgary, sees less need of censor-
ship.
Uniform contract issue to be threshed out
at M. P. T. O. A. convention.
Friday
Film Service Corp. formed by Greater New
York exhibitors with 133 houses. Central
office to be jointly supported by exhibi-
' tors and distributors.
R. W. Schlesinger, of South African Films,
purchases large interest in British Na-
tional Pictures, Ltd.
Berlin report says United Artists will dis-
tribute five films of Phoebus in America.
Stern Film Corp. increases capital from $50,-
000 to $2,000,000.
Pictures will be broadcast by radio eventually,
David Sarnoff of Radio Corp. of America
believes.
"Tribune" dispatch from Berlin says pro-
cess has been invented for preserving films
for century or more.
Joseph M. Seider to tell M. P. T. lO. A.
convention that no uniform contract exists.
Saturday
Squabble over uniform contract divides M.
P. T. O. opinion. Delegates depart for
eighth annual convention in Los Angeles.
Film Service Corp., Greater New York book-
ing combine, meets to further organization.
Thos. A. Edison, pioneer in motion picture
development, declares no field e.xists for
talking films.
Twenty nations accept invitations to attend
International Film- Conference in Septem-
ber.
Louis Levin on Tour
Louis Levin, manager of the Fox
accessory sales department, is on a
tour of the exchanges.
Clarke With Fox
James R. Grainger has appointed
Wilh'am Clarke a special representa-
tive for Fox.
Short Subjects
"The Vision"— Romance Prod.
Educational
Fine Color Work
Type of production 2 reel
drama.
Here is the first of the new series,
of Romance Prod, which are being
produced on an elaborate scale. This
first offering with its exceptional col-
or work bids fair to set a new stand-
ard in the comparatively new field
of short reel romance-dramas. It was
written and directed by Arthur
Maude, and he takes for his subject
Sir John Millais' famous painting,
"Speak! Speak!" Around this can,-
vas of the vision appearing to the
sick men he builds his story. Through
the medium of an old diary discover-
ed in the English castle, events that
transpired there several generations
before, are pictured on the screen. It
tells of the tragic romance of the
daughter of the former owner of the
castle whose sweeheart is killed by
a jealous rival. And now she appears
in a vision to the present owner, who
is a reincarnation of her murdered
sweetheart. As he finishes reading
the old diary whose story you have
seen projected on the screen, the vi-
sion again appears. Now that the
mystery has been revealed to him, he
dies peacefully, and his spirit joins
that of the vision. Without question
here is a short reel of outstanding
merit, produced as elaborately as a
feature, with a strong story built
around a beautiful romance. Fine di-
rection and acting. Presented entire-
ly in Technicolor, it is a revelation
of the new standard that color work
has reached.
"The Alpine Flapper"— Aesop's
Pathe
Animal Fun
Type of production 1 reel
animated.
The cartoons show the snow-cov-
ered Alps as a setting for cartoon
fun. All the diflFerent animals are
enjoying themselves sliding down the
mountain. Hero Goat appears and
takes his girl to the lake where he
shows her some fancy stunts on his
skates. Then the villain appears in
the form of a wolf, dressed up as a
goat. He tries to flirt with the her-
oine, who will have nothing to do
with him. At last he throws off his
disguise, grabs the girl, and starts
away. But the hero is on the job and
rescues her in true cartoon style.
Good animal fun that holds the in-
terest.
"The Whiskering Chorus"— F. B. O.
Some Fair Laughs
Type of production 2 reel
comedy.
The best gag in this one is the am-
ateur show staged bv members of an
athletic club for the benefit of a
widow about to have the mortgage on
her home foreclosed. The members
are a freaky lot and when they stage
s ballet dance the comedy runs high.
This is a clever gag and well worked
out. The initiation sequence is good
for laughs but thev haven't made
ouite as much of this as they might.
Is a fair enough comedy number and
likely to get over its quota of laughs
without much trouble
"A Social Triangle"— O. Henry Series
Fox
Some Good Laughs
Type of production. .. .2 reel comedy
Hallam Cooley would marry Olive
Hasbrouck but Olive's mother has
picked a rich bridegroom, not of
Olive's choice. The scene is all set
for the wedding and Hal has prom-
ised to be on hand to upset the cere-
mony. Everything is riding swiftly
toward the fatal words and Hal fails
to put in an appearance. Meantime
the comedy business is derived from
Hal's adventures in reaching the
church minus a suit of clothes. He
finally dons a janitor's uniform and
gets to the church, too late. The
ceremony is over. But Olive has
switched places with her maid and so
she was still free to marry Hal.
There are a good lot of laughs and
the comedy situations, while not up
to some of the O.Henry standard, are
good and serve for a good bit of
amusement.
"Paradise Isle"
Natural Color Films, Inc.
Distinctly Beautiful
Type of production. ... 1 reel scenic
Natural Color Films, Inc., present
this decidedly artistic single reel
scenic which is rich in pictorial ap-
peal and contains some especially fine
color value . The shades are excep-
tionally well blended, distinct and
staple. The subject offers excellent
pictorial appeal and the usual beauty
of the tropical island is again photo-
graphed for the gratification of the
eye. The South Sea Island of Bali
with its natural beauty and its
strange native people offers some-
thing worth while. The reel con-
tains many outstanding beautiful
views and the color is splendid.
"Wild America"— Fox Variety
Seeing America
Type of production 2 reel scenic
"See America First" might well be
the slogan of this latest Fox Variety.
It takes a tour of Uncle Sam's
Western reservations and includes
some wonderful views of the na-
tional parks. Most of the views are
familiar to the eye of the picture goer
and have been presented time and
again in scenics. The Fox camera-
man has also secured some new shots
that are interesting and beautiful. The
tour includes views of Alaska but
deals mostly in scenes of the western
parks. Splendid pictorial number.
And Thafs Th
m
By -BARRy
AN advertisement, says "1
takes 18,908 steps every
and we'll admit that's stepping
Harry Langdon in making "1
Tramp, Tramp." wore a pedi
and discovered he had average?
miles a day. That's likewise a
some.
And while on the subject ojll
Universal' s "Les Miserabks" ]
22 reels. Carl Laemmle coti't !
whether to cut it or show it i,
successive evenings, 11 recli
night. Erich von Stroheiml.
to have "Greed" shown thatv
A typical subway rush. Mi-
children, tired business men, liji
stenographers and flappers, aU
ing and crowding. Then tk
thing all over again, and there :
a single complaint. Each one |
crowd was getting $7.50 a day!
were working in "Subway Sail'
Back to the style of thi
eighties for bathing suits, i
ing to the United Press, Ml
stars decree the tintype svn-
suit of a generation ago with
that hide the knees and full\'
the body. What'll Mack Sent
Chaliapin has been asked to ■
in films and has requested six
in which to think it over. 0
dition is that he reduce from
210, and he is quoted as sa)
don't believe I can fool the
even at 210."'
^TUBLIC SERVK
Adventure speakers f !
Far places, or films e
Bureau of Commercial Econom
1108-16th St. N. W. Waihingtoi
Schools, Churches and Club
using Motion Pictures Should Subscribe for
THE EDUCATIONAL SCREE.
and keep up-to-date with the
new films and new equipment
"1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wabash Ave., Chicago, IllJL.
Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
Prints on Eastman have the black-lettered
identification ^'Eastman" and ''Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
06MT V«5*S*J
11
KATZ OPENED
THEIR BIGGEST
THEATRE WITH A
FIRST NATIONAL
SUMMER HIT
"«■
3irAt
nationol
Pictureift
<*'■
UrAt national Picture
"^rJ • ^
I \ifef«»P-
^yor profits all if ear roundf/
brAdstreet
FILHDOM
7AeU£iocmm
Authority
XVI No. 46
=1
rley Expansion Plans May Result
in Coast to Coast Theater Circuit
Monday, May 24, 1926
Price 5 Cents
M Deals in South Antici-
e —Rumblings of Coast
Tie-Up
Iphia — The Stanley organi-
;|ikes no statement as to how
cquisition of theaters might
Reports reaching "The Ex-
state that the plan may be
d to include a chain run-
oss the entire country with
lility of Stanley taking over
he big chains on the West
. McGuirk, vice-nresident of
when questioned as to the
y of the company's acquir-
tional interests in the South,
that there was no new de-
rt|nt along this line at the
time, but nothing could be
i as to what the future would
)rth.
Iompany is understood to have
000,000 in cash and stock for
oiling interest in the Mark-
Fabian and Rowland and
ircuits.
Fabian circuit will, when
papers are taken out be
as the Stanley-Fabian Co.
[aslbaum will serve as presi-
. Fabian, vice-president; Irv-
sheim, treasurer and director;
{Continued on Page 3)
System Removed
•jsal's European Manager Be-
i\i German "Kontingent" Will
Nullified in Two Years
oval of the "Kontingent"
in Germany is expected with-
years, according to Lazare
n, Universal's general man-
r Europe, who is in New York
ing with home office officials.
;r post-war measure to raise
e, the admission tax, is also
ad to end within that period,
1.
tein said Universal is planning
six exchanges in Germany to
next fall. Munich, Berlin,
fort and Koenigsburg will be
d in this list. He will have
{Continued on Page 2)
Approve Stock Issue
West Coast to Float Million and
Quarter — Sol Lesser Takes Big
Loss, Starts New Chain
Los Angeles — ■ The corporation
commissioners have approved the
$1,250,000 treasury stock issue of
West Coast Theaters, Inc. The sit-
uation is now cleared.
It is understood Sol Lesser took a
loss of over $300,000 on his original
deal with the Hoyt Syndicate
and is now out of West Coast.
Hr has opened offices in the Pacific
Building and will conduct an invest-
ment business, financing pictures and
other projects including real estate.
Mike Rosenberg and Joshua H.
Marks are associated with him.
Lesser plans to leave for Europe
on June 14 for a six months' rest and
on his return will re-enter the theater
field. He has already 15 or 20 loca-
tions. This new chain will be con-
ducted by him personally.
United Artists Enters Exhibition;
20 Key City Pre-Release Houses
27 Million Radio Fans
Over 5 Million Receiving Sets in
Use — One-Fifth of Them in
New York City
{^'ashinglon Bureau of THE FILM DAILY)
Washington — Twenty-five per cent
of the country's population above the
age of infancy is listening to radio
entertainment, according to figures
recently given the Joint Congres-
sional Patent Committee during hear-
ings on the Dill-Vestal copyright bill,
and now available in published form.
Estimates submitted to the com-
mittee as to the number of listeners
ran from 20,000,000 to 27,000,000, the
latter figure being given by E. C.
(Continued on Page 2)
alo-American Incorporates
er — The Italo-American Film
has incorporated here. Capi-
l at $25,000.
Federal Hearing Set
Trade Commission Will Hear Argu-
ments for Order on Bill of Ex-
ceptions Filed by Famous
Washington— The Federal Trade
Commission has announced a hear-
ing will be held on June 4 on the
question of issuing an order regard-
ing the bill of exceptions filed May 4
by Famous. . .
The bill filed attacks decisions of
the trial examiner in excluding from
the hearings testimony which the re-
spondents felt should be included.
Attacks Seider
Al Steffes Charges Objections to
Uniform Contract a Convention
Ballyhoo
Minneapolis — Al Steffes, president
of the M. P. T. O. of Minnesota on
Saturday branded Joseph M. Seider's
attack on the uniform contract as an
attempt to ballyhoo the Los Angeles
convention.
In a scathing reply, to the Seider
statement, Steffes declared the former
"should be muzzled by the Admini-
strative Committee." "Seider is as-
suming too much in criticizing some-
thing of which he knows nothing,"
said Steffes. "The agreement reached
by the committee is most satisfac-
torv." Steffes maintains that the
added clauses do not violate the con-
tract. Under the warranty clause
which leads off the contract and
which was discussed and approved
by Seider, the distributors have the
right to add clauses all of which
does not abrogate the standard con-
(Continued on Page 3)
Must Buy 40
Exhibitors Subscribing to New York
Booking Combine Pledged to
Minimum Pvurchase
It is understood that exhibitors
participating in the Film Service
Corp., under which name 133 Greater
New York exhibitors will book pic-
tures through a central booking of-
fice, are pledged to buy at least 40
pictures.
The combine's plan is to contract
for at least 104 pictures, since many
of the theaters embraced change pro-
grams twice a week.
M.-G.-M. Week in September
M.-G.-M. week will be held Sept.
13-20.
Agree On License Fee
Massachusetts Legislature Places
Sunday Charge at $2 Instead of
$10 — Compromise Effected
Boston — A compromise has been
reached in the proposed increase in
Sunday licenses whereby the former
fee of $1 is raised to $2 with no ad-
ditional fees allowed.
Col. Foote, of the Public Safety
Department, had proposed a $10 fee
and in addition a charge of SO cents
a reel for each reel reviewed by the
state at the time of the issue of the
Sunday license.
Sid Grauman to Operate — Ar-
ranging Finances Through
$4,000,000 Stock Issue
The United Artists Theater Cir-
cuit, Inc., has been formed in Dela-
ware to build and operate 20 pre-
release houses throughout the coun-
try. Joseph M. Schenck, Lee Shu-
bert, Sid Grauman, Mary Pickford
and Douglas Fairbanks are the or-
ganizers, according to Schenck who
made the announcement yesterday.
Grauman becomes president of the
theater company and will be in ac-
tive charge. The banking interests
concerned are J. & W. Seligman &
Co., who have associated Spencer,
Trask & Co. and other bankers in a
public offering of $4,000,000 of 7%
convertible preferred stock of the
new corporation, each share of pre-
ferred carrying a bonus of one share
of common stock. The preferred is
cumulative preferred at the rate of
7% per annum. Cumulative divi-
dends from June IS, 1926, are payable
quarterly on Sept. IS, Dec. IS, March
IS and June 15. Application is to
be made to list the preferred and
common stock on the New York
Stock Exchange.
A ten year contract will be signed
between United Artists Corp. and
United Artists Theater Circuit, Inc.,
{Continued on Page 2)
"U" Has 350 Houses
30 Theaters Added to Its Chain Dur-
ing April— Expect to Have 1,000
in Two Years
Universal added 30 new houses to
its chain during April, making an
approximate total of 350. Expecta-
tions are that 1,000 theaters will be
lined up in two years in places where
Universal product is not receiving de-
sired bookings.
It is conservatively estimated that
the company's foreign business will
increase more than IS per cent this
year.
Off for Los Angeles
The New York delegation to the
convention left last night for Los
Angeles. Close on to SO were in the
grou-i.
Famous' House Nearly Complete
Woonsocket, R. I. — Famous' new
theater here is ncaring completion.
rr..,re \3ii»'oi:;
kff|4^iiJ.ivi
THE
i^mk
DAILY
Monday, May 24,
t
ikeKfxxma
Authority
^"Sfm^
VoLXXXVI No. 46 Monday, May 24. 1926 Price 5 Cents
lOHN W. ALICOATE Publisher
Copyriglit 1926, Wid's Films and Film Folks,
Inc. I'liblislied Daily except Saturday and hol-
idays ;it 1650 Uroadway, New York, N. Y.
I. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralpli Wilk, Travel-
ing Kepresentative. Entered as second-class
isatter May 21, 1918, at tlie post-ofi'ice at
New York, N. Y., under tlie act of March
3, 1879. Terms (Postage free) United States,
outsiile of Greater New York, $10.00 one
jear; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Suhscrihers should remit with
order. Address all communications to THE
fILM HAIl-Y, 16.S0 15roadway, New York,
N Y. Phone Circle 4736-4737-4738-4739.
Cahle address: Filmday, New York. Holly-
wood, California— Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794. London— Ernest W. Fred-
man, The Film Kenter, 58, Great Marlbor-
ough St., London, W. I., Paris— La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
The stock market continued strong in
tone, though somewhat irregularly, Satur-
day. Trading centered chiefly around the
railroad issues which are showing more
strength.
Film stocks retained their firm tone through-
out the session. Famous common concluded
the day with another half point rise. Fox
Film "A", in a small transaction showed
neither gan nor loss. A number of the film
issues were not quoted on the Exchange.
Quotations
High
Low
Close
Sales
*BaIaban & Katz
73
....
•Eastman Kodak
110
Famous Players . . 124
122
124
3,266
*Fam. Play. Pfd. ..
, .
12054
•Film Inspection
35/8
•First Nat'I 'Pfd. . .
96
•Fox Film "A" . . 63
63
63
i66
Fox Theaters "A" 22i/J
22/2
22 K
100
•Intern'l Project.
1214
....
Loew's, Inc 38
^^V^
37M
600
Metro-Gold. Pfd. 23
23
23
100
M. P. Cap. Corp. 21 J4
21^
21M
100
•Pathe Exch. "A" . .
49
tParamount B'way ')(>%
967^
96%
600
Roxy Units 26
26
26
Roxy Com 7
6'^
7
Skouras Bros 49
49
49
••Stan. Co. of. Am. . .
57
Trans-Lux Screen 7J4
654
6-^
1,200
•Universal Pict.
33
•Univ. Pict. Pfd. ..
93
•Warner Pict. "A" . .
14^
•Warner Bros
45H
* Last prices quoted
** Philadelphia Market
t Bond Market
Times Square ?rrr4Vs^'^'=^°
RUPERT JULIAN'S production
The Emotional CHFKIfF
Melodrama JiLLIlvL
with Vera Reynolds & H. B. Warner
JOHN C. FLINN presents
The PRINCE of PILSEN Jt't
with ANITA STEWART & GEO. SIDNEY
Hugo Riesenfeld Musical Score
Prices: Eves. SOc, $1.10, $1.65
Mats. SOc to $1.00
Released by Producers Distributing Corp.
United Artists Chain
{Continued from Page 1)
whereby the new chain gets right to
pre-release all United Artists films.
All producers have already approved
the contract insofar as it affects their
individual contracts with United Ar-
tists Corp.
It is understood that the 20 theaters
will simultaneously exhibit each pic-
ture for a continuous run. Every
film will be given a presentation by
Grauman. The theaters will not be
4,000 or 5.000 seat afTairs but mod-
erate-sized ones seating on an aver-
age of 1,800.
Local capital in each city where
a theater is built will augment that
of the new corporation. It was an-
nounced by the bankers here that
offers had been received from capi-
talists in various cities to build thea-
ter and lease them to the new cir-
cuit upon deposit of advanced rental.
Joseph M. Schenck, who is chair-
man of the board of United Artists,
said yesterday at the Plaza:
"This does not mean in any sense that
we are building first run houses. The term,
'pre-release.' merely means that instead of
hiring a legitimate theater — to show 'The
Black Pirate' or 'Stella Dallas,' for instance,
— we shall first show the films simultaneously
in the theaters of the tiew circuit. In a
word, establishment of pre-release motion
picture theaters means substitution of our
own theaters for special legitimate houses."
Schenck said sites were being view-
ed in New York, Chicago, Detroit,
Philadelphia, Washington, Boston,
Pittsburgh, Los Angeles, St. Louis,
Cleveland and San Francisco. He
and Norma Talmadge will leave for
the Coast next week, where Miss
Talmadge will begin work on her last
First National picture before she
joins United Artists.
Lehrman with Warner Bros.
Los Angeles — Syd Chaplin's next
will be directed by Henry Lehrman
who has signed a long term contract
with Warners.
Seller to Direct Mix
Los Angeles — Lew Seller has been
promoted to feature direction and will
make "The Great K and A Train
Robbery" starring Tom Mix.
A MILLION FEET OF
EVERYTHING
FILM LIBRARY SCENES
STONE FILM LIBRARY
220 W. 42nd St. ROOM 303
Phone Wisconsin 3y70
Harry M. Warner Here
Harry M. Warner is in New York
with a print of "Don Juan." He will
remain until the latter part of July
when he plans to sail for Europe.
Grosses $60,000 at Capitol
"Stella Dallas" closed its first week
at the Capitol last night and rolled
up a gross of about $60,000. It is
being held for a second week.
27 Million Radio Fans
{Continued from Page 1)
Mills of the American Society of
Composer, Authors and Publishers as
the calculation of the three large radio
manufacturers, the General Electric
Co., Westinghouse Co., and Radio
Corp. of America, and the former as
the compilation of "Radio Retailing,"
a trade periodical. The paper's esti-
mate was as of Jan. 1, 1926. It was
also estimated that there were 5,000,-
000 radio receiving sets in use, and
that the total value of radio equip-
ment sold during 1925 was $450,000,-
000. Approximately one out of every
five of the 26,000,000 homes in the
United States has a radio set.
The sales of radio equipment does
not comprise the whole of the busi-
ness, according to Nathan Burkan,
counsel for the society, who declared
that another $150,000,000 was made
by the industry, principally through
the sale of time by broadcasting sta-
tions.
There are 1,000,000 receiving sets
in New York City, the committee
was told, with approximately 791,-
000 in other large cities, the remain-
der being in smaller communities
and on farms. Sixteen million vac-
uum tubes were produced for the
Radio Corp. of America in 1925, it
was stated.
i i
I John D.Tippett, Inc. j
: I
I Raw Stock \
i i
I Negative and Positive \
j A II Colors i
1540 Broadway
New York City
»
1640 Sunset Bird. |
Hollywood, Calif. t
f
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHIPPING Rooms
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DISTRICT
EVERY ESSENTIAL CONCENTRATED IN ONE "^
100% SPRIiVKLER 3 PASSENGER, 1 FREIGHT ELEVATOR
126-132 West 46th St., Between Broadway and Sixth Ave.
LEAVITT BUILDING
2nd FLOOR PHONE BRYANT 7747
■M I
Sees System Rem(i
(Continued from Page i)
supervision, with headquart(
Berlin. Twenty-five Univers
tures will be distributed throu
system next season in addil
French and German films.
The tendency in German |
tion is away from expensive
tacles. Burstein said, and t
features costing on an aver
$45,000 each. He declared
picture which costs $1,000,000
United States can be made foi
000 in Germany and $200,
France.
Speaking of German cen
Burstein said that the board
represents Bavaria is especiallj
Stories of bad moral atmosphdj
those reflecting upon discipli
religion are banned. For i
tion "What Happened to Jont
prohibited from screening ii
many because Reginald Denn
ed a comedy role wearing tl:
of a clergyman.
Burstein looks for great cc
tions of film genius from
when conditions there becom
Stable. About 1,000 theaters a
operating in that country,
companies are producing
jurisdiction of the Soviet (
ment.
^ MIS RAbCftLb- ^ II
tiNClETOMSUa
ROBERT M'OOWAN '
This is a 'Cornerblock' cut fi '-
FREE for all Pathecomedies y:
Exchange.
►.'•■■•■■•■■»"»'.♦..♦'.♦•.♦..♦•.•"•
"OFFICER 44
i IS A GOODWI L
SERIAL I
Wire : i
i I
1
i 1436 Beach woe
j Drive
I Hollywood
1 For Det\
.V
rn I
THE
[0 lay, May 24, 1926
nd Thafs That!
By "BARRY"
!1 right. Fox has arranged
Eastman for non-explosive
cljfor the "What Price Glory"
ij Light of Asia" was shown to
r Vajesty the Queen of England.
^'ade in India and the Queen
d her desire to see more fre-
■<Hch good British films. But,
:cy for it was put up in Italy
' ,e two operator-directors were
'.ns.
an Rich has ordered an electric
itjl evening gown. The gown is
but the lights may be changed
• desired shade or color. Tiny
ies are carried in the hem and
Df the dress. Ought to be real
Dr a warm summer evening.
'/ six Indians who attended the
<•< taunt cornerstone ceremonies
Astor, didn't want to put the
■ugn on the party; they were
ilnd to offer thanks to Adolph
■f| for sponsoring "The Vanishing
I n," the only film, they said,
■ !iud done anything for their
9.
Imtrap" is unusual. It has no
a\ and there is no "menace." It
leading woman, but no heroine;
ling man, but no hero. It is
1 the Canadian woods but there
snow
Attacks Seider
(Continued from Page 1)
according to Steffes. He add-
was sick and tired of spending
and money trying to do some-
constructive only to have some-
i-ithout a nickel invested in the
ess criticize his actions. Steffes
that last AIond,»" when the ad-
^y committee met in New York,
sked Seider to remain for the
::|rence but the latter told him
id more important work to do.
;s claims Seider's statement at-
g the contract was issued on
day when the committee was
in session; that it was handed
ivithout Woodhull's or Brylaw-
knowledge and that the latter
described the statement as
ible."
ffes blames Seider's actions on
iire "to wave a lot of red flags."
liter's Note — The Seider state-
objecting to the results of the
ory committee meeting on Mon-
and Tuesday of last week was
made public until Wednesday,
19. It appeared in THE FILM
LY in Thursday's edition.
}oliBetterandWear longer
Itu^LmmSlm
DAILY
Stanley Expanding
(Continued from Page 1)
Abe Fabian, assistant treasurer; John
J. McGuirk and Abe Sablosky, of the
Stanley Company will serve as mem-
bers of the board. A similar ar-
rangement has been made with the
Mark-Strand interests whereby Stan-
ley will be entitled to appoint four
of the seven members of the board.
This company will be known as the
S'tanley-Mark-Strand Co. Moe Mark
will serve as vice-president. The
same arrangement will apply to the
Rowland-Clark chain, with James B
Clark serving as vice-president. The
board representation will be the
same.
For the present at least the pic-
ture booking arrangements will re-
main as heretofore, although it is
contemplated to effect, within a rea-
sonable length of time, a centralized
booking plan.
The financing is to be accomplish-
ed, it is understood, through the is-
suance of a new series of stock of
the Stanley Co., which will serve as
the parent company, similar to the
organization of the Stanley-Crandell
Co. in Washington. Present stock-
holders of Stanley will be given,
rights to subscribe to the new issue
at $6U per share.
Plans are being prepared by Hoff-
man-Henon Co. for a 3,000 seat the-
ater to be erected on the site of the
old Empire 4256 Frankford Ave.,
Stanley officials have not definitely
decided when work on the theater
will commence.
Stanley will spend $70,000 in re-
modeling and renovating the Edge-
mont, at Chester, and the Orpheum
here. Both houses are now closed.
New organs and other equipment
will be nistalled.
Priscilla Dean's Next
Los Angeles — Priscilla Dean's next
for Metropolitan will be "West of
Broadway" with Arnold Gray, Wal-
ter Long. George Hull, Major Cole-
man and William Austin in the cast.
Robert Thornby will direct.
[ National Theatre Owners Convention
GREETINGS
From
PAWNEE BILL, JR.
8 Western Thrill Dramas
to be made by
BOB HORNER
On Broadway
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT VSAND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Ptnna. 6564
Astor — "The Big Parade"
Broadway — ''The Wilderness Woman"
Cameo — Repertoire Week
Colony — "Outside the Law"
Capitol — "Stella Dallas"
Criterion— "Mare Nostrum"
Embassy — "Ben Hur"
Loew's New York — Today — "Blind Goddess"
Tuesday— "Two Can Play" and "The Test
of Donald Norton"
Wednesday — -"The Boob" and "Lightning
Slider"
Thursday — "Just Suppose"
Friday— "The Little Irish Girl" and "The
Miracle of Life"
Saturday — "Hell Bent For Heaven"
Sunday — "The High Steppers"
Loew's State — "Beverly of Graustark"
Mark Strand — "Tramp, Tramp, Tramp"
Rialto — "Aioma of the South Seas"
Rivoli — Program secret as this is "Take a
Chance Week"
Times Square — "Silence" and "The Prince
of Pilseti"
Warners — ^"Silken Shackles"
Brooklyn Mark Strand — "Wet Paint"
Next Week
Astor— "The Big Parade"
Broadway — Undetermined
Cameo — Undetermined
Colony — "Rolling Home"
Capitol — "Paris"
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 3678
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Mark Strand — "Ranson's Folly"
Rialto — "Aloma of the South Seas" "
Rivoli — Undetermined
Times Square — "Silence" and "The Prince
ol Pilsen"
Warner — "The Marriage Circle"
Brooklyn Mark Strand — "Tramp, Tramp,
Tramp"
J. Boyce Smith Due Today
J. Boyce Smith, general manager
of Inspiration, arrived from the
Coast today.
1
"MELODIES"
(The Sweetest Story Ever
Told.)
The First of a Splendid Series
of Screen Masterpieces
Featuring
JACK MOWER
Sure, Goodwill has them I
^.••■••"C ■ 'S*^*- V'^ •••« ■
?(cvYcPyg).<sfa
TRAILERS SEI I ff AK
^\U^SH^W<^
THE
ONLY
TBAILER SERVICE
WITH
ACTUAL
SCENES
FROJvI THE NBaATlVE
Cliica*>, ill. Neur'V&rk City LosAniele5,C«l.
^U^Sa.ml>iukAvc. i76We9t46<^ »«-■. u)ll So.Vanuont Avk
^ ' "_...__ - *
NO PICTURE CAN BE CALL-
ED BIG UNLESS IT WILL
STAND COMPARISON WITH
WISE GUY
ff
"Medicine shows are through," the Wise
Guy snarled. //*The psalm-singers have
queered our game. Awright! That'll be our
graft — religion for rubes!"
"Hell!" said Hula Kate. "I never seen
a gospel outfit that carried a hula dancer!"
iTHE
7/16 brAdstreet
of FILMDOM
S^-^-
Authority
OL. XXXVI No. 47
Tuesday, May 25, 1926
Price 5 Cents
Schenck's Aim
Finally United Artists enters
xhibition. I'hose companies
iliich arc not now interested in
xliibition are indeed few.
To exhibitors, this suggestion
; passed on : Let them not be-
ome unduly disturbed. It will
ike two years to build and get
lese twenty houses in opera-
on.. That's a long time in this
idustry.
For Pre-Release Runs
It is likewise important to liear this
mind: From Joe Schcnck's own
)s comes the statement that the
eaters are de.siKncd for pre-release
igagcments. They will not com-
te with the existing first-runs, he
ates.
Sc'. enck sees a field for the t\vo-a-
V theater with a Grauman presen-
m and suitable music. It's his
nbiti -r o have as pre-release thea-
rs for his stars, show places which
foels are in keeping with their
cstige. Exhibitors are also advised
note that the seating capacity of
ch theater will be only 1,800. That
ittle more than an intimate type
cater m iJiis day of 4,000 and 5,000
It houses.
International Amity
Will Hays directed a message to
? entire film world yesterday. The
ule abroad will be interested and
d to learn this. The Hays doc-
ne of confidence and cooperation is
be extended. The limitations no
iger are limitations. The. scope
t:omes international, rather than
<;ional.
It was at the Zukor luncheon to
;rdinand Bausback, managing direc-
' of the Ufa of Germany. Haj's
ted he is willing — even anxious —
cooperate with the trade in any
1 every foreign nation. He sees a
rid peace, a widespread amity in
ofifing. Through the motion pic-
', he feels this Will come.
KANN
Schenck and Peist on Coast
.OS Angeles — Nicholas M. Schenck
Felix I'^ist are still here from
Ittj \I.-G,-.\I, New York office.
L
A Service That Serves
Cleveland — When the Eastern delegation to Los Angeles
entered the diner yesterday morning, copies of Monday's edi-
tion of THE FILM DAILY were found on every plate.
A special run of yesterday's edition of THE FILM DAILY
was printed and deposited aboard the M. P. T. O. A. special
which left New York Sunday night. By arrangement with
G. F. Stanton, of the N. Y. Central Lines, the papers Avere
distributed at breakfast yesterday morning.
The following telegram was sent by the Editor of THE
FILM DAILY to Joseph M. Seider, aboard the train, and
delivered at breakfast:
"Good morning. New York delegation, have you seen your Mjonday copy
of THE FILM DAILY?
"THE FILM DAILY believes in service that serves."'
Late yesterday Seider replied:
•"Greetings. Your telegram and daily received. Service all right."
Steffes Uninformed
Seider Claims Woodhull and Brylaw-
ski Agreed on Text of Former's
Statement, Now in Dispute
Toledo — The M. P. T, (J. special
passed through Toledo en route to
Chicago and the Coast, this morning.
Commenting on the attack launched
upon him b\' AI Steffes relative to
the uniform contract, Joseph M. Seid-
er said to THE FILM DAILY
correspondent;
"Stetfes IS wrong in assuming that
(^Continued on Fatic 5)
Rembusch Representing Indiana
Indianapolis — .A.t a meeting of In-
diana exhibitors at the Lmcoln,
Frank Rembusch was named to rj<p-
resent the organization in Los Anjf;e-
les. The M. P. T. O. instructed its
arbitration board members not to arbi-
trate additional clauses to the uniform
contract subject to future actions of
the continumg committeeT Eight ex-
hibitors in Indiana's delegation.
Ohio En Route
Cleveland — The Cleveland contin-
gent is now well on its way to Los
Angeles, determined to settle finally
the question of added clauses to the
uniform contract. There were about
25 in the party including Jules
Schwartz, Homestead Theater Co.;
Frank Gross, Superior and Grand;
(Continued on Patjc 5)
Producers Ready
Los Angeles — The M. P. Pro-
ducers' Association ha-s appointed a
committee to arrange for the enter-
tainment of the exhibitors who will
attend the eighth annual convention
of the M. P. T. O. A., beginning
Monday.
M. C. Levee, general business maii-
(Continiird on Patie 5)
New York First
United Artists May Build Initial
Theater Here — Stock Issue To
Be Offered Tomorrow
Joseph M. Schenck stated yester-
day the first of the proposed 20 pre-
release theaters of the United Artists
Theater Circuit, Inc., may be erected
in New York. He leaves for the
Coast in a few days, but returns in
about six weeks later to get actively
under way on the theater project.
Schenck is reported the authority for
the statement that a site at Broadway
(Continued on Payc 2)
United Artists Films for Publix
Hiram Abrams and Sam Katz
have closed contracts whereby the
United Artists' September releases
will be shown in Publix theaters.
This does not include New York
City, where "Stella Dallas" is current
at the Capitol. "Sparrows" and "The
Black Pirate" are to play the Strand.
New Famous' Issue?
"The Evening Telegram" credits
"authoritative sources" with stat-
ing Famous would within the next
few weeks announce a new stock is-
sue and that this would be distributed
to shareholders in the form of a
stock dividend. The "Telegram"
said officials of the company would
(Continued on Page 2)
Fox To Produce Here
It is anticipated Fox will resume
production in the East in August.
The decision has not been perma-
nently made, but it is under se-
rious consideration. Should the plan
go through, Winfield R. Sheehan will
return from Hollywood to start op-
erations,
(Continued on Page 2)
Sees World Amity
Will Hays, at Luncheon for Ufa
Head, Forecasts Better Under-
standing Through Photoplays
International amity as a result of
a closer understanding between
American and foreign film industries
was forecast by Will H. Hays, speak-
ing at a luncheon given by Adolph
Zukor for Dr. Ferdinand Bausback,
managing director of Ufa, at the Ritz
.\esterday. In complimenting Baus-
back, who expects to sail for Ger-
many on the 28th, Hays bespoke the
co-operation of the association of
which he is president.
Glendon Allvine presided and spoke
briefly of Bausback's mission to the
country, including his visit to vari-
ous Publix theaters in order to study
construction and management. Sid-
(Coiitinued on Page 4)
West Coast Hearing
Washington — In order to save the
time and expense incident to the hear-
ing of testimony by counsel for the
Federal Trade Commission and the
respondents named in tjie two com-
plaints against the West Coast The-
aters and others, the latter have filed
(Continued on Page 5)
Lichtman Quits As Producer
Retiring from production, Al Licht-
man has joined United Artists as spe-
cial field representative operating from
the home office. With the abandon-
ment of plans for making "George
Washington Cohen," based upon
"The Cherr\ Tree," he has sold the
storv to P. D. C.
Advance Booking Combine Plans
Organization plans for the Film
Service Corp., booking combine
formed by Greater New York exhibi-
tors, were advanced at a meeting yes-
terday morning. Another session will
be held later this week.
Fore !
Judging from the rush of
entries, the Spring Film Golf
Tournament will be the biggest
held since these semi-annual af-
fairs were first started in Sept.,
1921. To date, 133 entries have
been received.
A number of beautiful prizes
have been donated.
Those who have not as yet
sent in their entry are urged to
fill in the blank found elsewhere
in this issue. Don't forget the
date: Tuesday, June 8-— two
weeks from today — at Winged
Foot Golf Club, Mamaroneck.
THE
■e&Hk
DAILY
Tuesday, May 25,
26
ViLXXXVI No. 47 Tuesday, May 25. 1926 Price 5 Cents
IBHN N. ALICOATE Publisher
Copyright 1926, Wid's Films and Film Folks,
[nc. I'liblislied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
I. \V. Alicoate, Treasurer, Maurice D. Kann,
Editor; Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
ing Representative. Entered as second-class
i;iatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
fILM DAILY, 1650 Broadway, New York,
N Y. Phone Circle 4736-4737-4738-4739.
Cable address: Filmday. New York. Holly-
wood, California— Harvey E. Gausman, Am-
bassailor Hotel; 'Phone, Drexel 7000 and
Washington 9794. London— Ernest W. Fred-
man, 'llie Film Renter, 58, Great Marlbor-
ough St., London, W. I., Paris— La Cinema-
tographie Francaise, 5, Rue Saulnier.
Call money at 4 per cent did not prevent
the market from gaining strength yesterday.
The rise progressed in seesaw fashion, but the
conclusion of the day's session showed many
of the issues had marked figures on the right
side of the ledger.
Famous was again in the fore of trading in
the film issues. While staying at the previ-
ous closing of 124, there was a turnover of
3,400 shares of common. The preferred is-
sue, in a turnover of only 200 shares, made
a gain of 1-5^ points. Fox Film "A" added
Ji of a point; Fox Theaters "A", 54, and
First National preferred, 54. a" in small
transactions.
Quotations
High
Low
Close
Sales
Balaban & Katz .
72
nVi
7154
*Eastman Kodak
no
Famous Players .
124
12354
124
3,400
Fam. Players Pfd.
122^
1217/8
\2\iA
200
Film Inspect. . . .
354
3 5/.
354
100
First Uat'l Pfd. .
96J4
9654
96J4
200
Fox Film "A" . .
63^
63%
6354
300
Fox Theaters "A"
2254
22^8
2254
200
*Intern'I Project.
1254
Loew's, Inc
377^
3754
3754
1,500
♦Metro-Gold. Pfd.
23
M. P. Cap. Corp.
2154
2154
2154
200
*Pathe Exch. "A"
49
. . . •
tParamount B'way
98
9754
9754
1,600
Roxy Units
. 26
2454
4*/.
....
Roxv Com
7
654
654
Skouras Bros. . . .
. 49
49
49
•*Stan. Co. of Am.
58
Trans-Lux Screen
. 7
7
ioo
♦Universal Pict. .
33
•Univ. Pict. Pfd.
<)i
•Warner Pict. "A"
145^
•Warn Bros. . . .
4554
* Last prices quoted
•• Philadelphia Market
t Bond Market
Warner Changes in Field
Ai)c E. Fischer lias been appointed
Midwest division manager for War-
ners by Sam E. Morris, who also as-
signed Louis J. Blumberg to the Min-
neapolis exchange.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLES
24.'> W. 55th St. - Columbus 9240
Special Rush Service
New York First
{Continued from Page 1)
and 46th St. had beeft offered the
new company.
The §4,000,000 of 7% convertible
preferred stock to be floated by J.
and W. Seligman and Co., in associa-
tion with Spencer, Trask and Co.,
and others will probably be offered
tomorrow. The theater circuit will
advance $1,000,000 of its own funds,
thus creating $5,000,000 all told. Each
theater will cost about $1,000,000 and
will seat 1,800.
It will be fully two years before
the circuit is completed and in op-
eration. Much of the financing of
each theater will be handled locally.
Schenck said yesterday that the plan
was most flexible; that while the
backbone of the circuit's pictures will
be- United Artists, outside product
will also be used from time to time.
Admissions will depend on local con-
ditions. The range of prices will run
from $2.50 top to $1.
"The Wall Street Journal" said yes-
terday that except in unusual cases,
the contract between United Artists
and the Theater Unit provides pic-
lures are to be exhibited on a per-
centage basis. Box ofifice receipts are
to be first applied to theater expenses
and depreciation, and as investment
return to provide preferred dividends.
Each picture is to be released simul-
taneously in the theaters of the new
circuit for four week runs.
Aberdeen "War" Coming
Aberdeen, S. D. — In a building race
now under way the Walker Amuse-
ment Co. is erecting a new house to
entrench itself against the entrance
of F. and R. into this city. The
Walker interests have also acquired
the Garrick, State and Princess from
E. G. Anderson.
List 400 Canadian Films
Ottawa — An illuminating booklet of
32 pages has been issued by the
Canadian Government as a catalogue
for the 400 releases of the Govern-
ment's studio, of which R. S. Peck
has been the director for the past
four years.
Large House for 1st Ave.
Max J. Kramer has taken a lease
on the property at 1st Ave. and 57th
St., where he will build a 2500 seat
theater.
Bachmann Signs the Hattons
J. G. Bachmann has signed Fred-
erick and Fanny Hattan to write and
adaot a comedv drama.
Welsh Starts with Universal
Robert E. Welsh, whq resigned as
assistant to Oscar Price, to become
advertising manager for Universal,
took up his new duties yesterday.
Welsh began his career in the industry
with the old Kalem Co., and then
became managing editor of "M. P.
News." He left the "News" to be-
come associated with Wid Gunning
in distribution and then took over
the editorship of "M. P. World,"
which post he left for Associated.
Spoken Drama Through, Says Brady
Atlantic City — In an interview
given a "N. Y. Evening Sun" reporter
here, William A. Bradj' said the little
theater movement was the only thing
that would keep the spoken drama
from extinction. "At the present
rate of retrogression, we will have
not more than 100 spoken drama
houses in America five j'ears hence,"
he said.
"U" Sells Atlanta Tudor
Atlanta— R. B. Wilby and Thomas
G. Coleman have purchased the
Tudor from Universal. This is the
third house owned and operated by
Wiley and Co. Emmett Parker
comes from Birmingham to manage.
Broadway Bookings
Two specials have been booked for
Broadway houses. "The Volga Boat-
man" goes to the Capitol, June 6,
and "The Black Pirate" into the
Strand within a few weeks.
Cleveland Building Strike Settled
Cleveland — The 11 week building
strike has been settled, and work on
the Fox exchange has been resumed.
Special Showing for "Devil Horse"
Pathe will give a special showing
of "The Devil Horse" at the Hotel
Roosevelt, the evening of June 1.
Fox To Produce Here
(Continued from Page 1)
There is a possibility that Gloria
Swanson will lease space at the Fox
plant to produce "Personality" for
United Artists. This could not be
confirmed vesterdav.
Oldest Projection Room
"Catering to the better class"
Sun Projection Rooms
220 West 42nd St.
Phone Wisconsin 1177 Room IOCS
^^U?te
Bert Goldman Dead
Minneapolis — Bert Goldman,
well known throughout the ^
west through his long assoc
with F. and R. with whom he
Minneapolis broker, is dead,
plications of several ailments
responsible. J. F. Cubberley, .
Ruben, Theodore L. Hays and s
al others were at Goldman's be
when he died. Funeral services
held Sunda}'.
erv
■th".
ion
was
3111-
ere
Idif
'er-
lidc
ere
New Famous' Issul?
(Continued from Page 1)
neither confirm nor denj* the r
but stated that something of a
ficial nature would soon be annoi
In some circles the opinion wa
pressed that the company woul
dare a dividend of 20 per cent.
Elek J. Ludvigh, secretary-
urer, said last night that he
nothing of any plan to issue
stock.
|:eci.
e.v
de-
!as-
lew
lew
«OUR^^
6AN0"
COMEDY
UAL
ROACH
ulS RASCALS^
ROBERT M'OOWAM
This is a 'Cornerblock" cut furribei
FREE for all Pathecomedies atlour
Exchange.
National Theatre Owners Convent
GREETINGS
From
PAWNEE BILL, JR
8 Western Thrill Dramas,
to be made by
BOB HORNER
II
BRYANT 37-*0-37-4A
Rexjben" Sa>iuels,I:C.
1540 broadway
NewYork
Insurance Experts to the Theajical
and Motion Picture Indusfii
-am
.k:
THE
liXiSmllsL
r
esday, May 25, 1926 ^M W^^ PAILV ' 3
EVERHHING
IS SET!
We are now ready to
talk business in your
territory for 1926-27
with the most wonder-
ful Box-Office Attrac-
tions we ever handled.
. B. O. Promised
nd Delivered In 1925-26
F. B. O. will again ful-
fill its pledges during
1926-27!
lou Can Bank On That!
FILM BOOKING OFFICES
New York Exchange
CHARLES ROSENZWEIG
723 Seventh Avenue
THE
ie&mk
DAILY
Tuesday, May 25
19.
And Thafs That!
By "BARRY"
WALTER Tennyson, nephew of
Lord Alfred Tennyson, is in Hol-
lywood. Seeking a picture career, it
is said.
W(tshi)!c/to)i, D. C. p)-ojectionisfs
cire still talking about the entertain-
ment a)id ball they tendered the So-
ciety of M. P. Engineers.
They're selling locks of John Gil-
hert's hair. A United Press item from
Los Angeles says this is so. It's a
new kind of graft. Certain people
are making a living selling hair from
the heacl^ of film stars to fans.
§5,000 was offered Gilbert for the
trimmings of his next haircut.
Mr. and Mrs. Thomas Meighan
held open house at their Great Neck,
Long Island, home on Sunday.
Among the callers ivere Renee
Adoree, Dorothy Dalton, Arthur
Hammerstein, Ed Wynn, Norma Tal-
madge, Oscar Shaiv and Rudolph
Friml.
King Baggot Jr., who is now at-
tending a military academy, is besieg-
ing his father to let him work on the
studio lots, and fulfill his ambition
to be a Western star like his idol.
Bill Hart.
Screen News Incorporated
Montreal — The Associated Screen
News has been incorpoated with an
authorized capital of $750,000. This
comiiany has been operating for years
under managership of B. E. Norrish,
formerly head of the Government
studio at Ottawa. It is closely linked
with the Canadian Pacific Railway,
prominent steamship companies and
other enterprises.
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaroneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Pathe Exchange, Inc., 35 West
St.
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th
G. Bruce Gallup. United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh
F. A. Beach. United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Ave.
Columbia to Entertain
Philadelphia — Columbia Pictures
Corp. will entertain exhibitors of this
territory tomorrow at a get-together,
including a luncheon and entertain-
ment at the Green Vallev Country
Club.
Ginsberg Closes for South
^ Henry Ginsberg of Ginsbcrg-Kann
Dist. Corp. has returned from Atlan-
ta after arranging for the Arthur C.
Bromberg Attractions to handle his
entire product in the South.
'Warner Not in "Fire Brigade"
Los Angeles — Holmes Herbert will
play the role originally assigned to
H. B. Warner in "The Fire Brigade,"
a M.-G.-Ivl. production. Warner will
soon start work under his De Mille
contract.
Mr. Exhibitor:
A(k at the Film Exchange*
for the
It's little to ask for, but it't the only
reliable aid you can give your musicians
to help |iut the picture over. '
Sees World Amity
(Contiimcd from Paijc 1)
ney R. Kent followed with remarks
of a somewhat similar nature. J.
Robert Rubin, speaking for M.-G.-M.,
declared that men of the calibre of
the head of Ufa are of the type that
will wipe out whatever misunder-
standings exist. After Hays' remarks
Adolph Zukor said that the cordial
relations established through Baus-
back will offset propaganda injuring
both the American and German in-
dustry and that an outlet will be cre-
ated in this country for German prod-
uct as a result.
Dr. Bausback said that the stan-
dard of theaters and management of
business far exceeded his expecta-
tions and marveled at the industry's
achievements recorded "within the'
short period of 20 years," especially
as compared with Gcrniany's.
"Insofar as organization and finance
is concerned," the speaker declared,
"the United States is a great leap
ahead of Europe at the present time.
These conditions reflect the fact that
the World War was won by America
and lost by Europe. But where in-
dividual talent and inspiration play a
role in the film industry I find that
both countries can learn their share
from one another."
Dr. Bausback said that he sees the
way and possibilities for German
films in America, filnjs that must re-
main German in their conception al-
though thej- will have to learn much
in their execution, which America is
able to show in an exemplifying way.
He asserted that he has gained spe-
cial confidence for the task he had
taken over in Germany by knowing
that he could depend on the very nec-
essary co-operation of the leaders of
the American industry.
The speaker said that the problem
to ix- solved concerns combining
product of "the highest ethical value"
with that which is ensured of the
largest possible market and a good
profit. "Only when the film has com-
pletely developed" will there be inter-
national peace, he said.
Among those attending the lunch-
eon were:
Glendon Allvine, Jerome Beatty, Major
Edward Howes, Xath.Tn Burkan, John D.
Clark, Jack Cohen, Julius Cohen,
.Vrthuv W. Eddy, Joseph Flcisler, Harold
li. Franklin. G. 1!. J. Frawley, Leo-
pold Friedman. Mordaunt Hall, Will H.
Hays, Major F. L. Herron, Russell Hol-
nian. Count Holtzendorff, William A. John-
ston, F. Wynne Jones. .Sidney R. Kent, Pro-
fessor Frederick Keppel, Ralph A. Kohn.
M.'uirice Kann. Mike Lewis, Jesse L. Lasky,
Rdliert Lieber, Elek Tohn Ludvigh, Quinn
Martin, Charles E. McCarthy, .Fred J. Mc-
C'onnell. Governor Carl E. Milliken. Peter
Milne. Don .Mersereau, CMiarles O'Reilly,
Pliil Rcisman, Dr. Rosen-German \'ice Coun-
sel, R. A. Rowland, J.- Robert Rubin, Joseph
Seidelnian, E. E. Shauer, John Spargo,
George Spidell, Samuel Spring, Dr. E. Stern,
P. H. Stilson, Haron Von Bechtolslieim,
Walter Wanger, Richard Watts. Jr., George
Weeks, Adolph Zukor, Eugene Zukor, John
D. Clark.
Times Square
The PRINCE of PILSEN
Twice Daily 2:30 — 8:30
Thea. W. 42 St.
RUPERT JULIAN'S production
The Emotional CMFMrF
Melodrama tjlLLIIvL
with Vera Reynolds & H. B. Warner
JOHN C. FLINN presents
The Film
Operetta
with ANITA STEWART & GEO. SIDNEY
llmio ]\!cscnfeld Musical S^ne
Prices: Eves. 50c. $1.10, $1.65
Mats. 50c to $1.00
Released by Producers Distributing Corp.
Canadian House Declares Dividends
London. Ontario — Shareholders of
Loew's London Theaters, Ltd., learn-
ed at the annual meeting that divi-
dends on common stock would prob-
ably start shortly. The deficit of
$11089, reported on Jan. 3, 1925, has
been wiped out and a surplus has
now been carried to the balance sheet
after paying preferred dividends of
$23,618.
BED SUl FIATUKin
WILL MME YOUR PROGRAM
WI-IAT IT SUOULD BE /
Excb^u^cs -EVer>^kre
Incorporations
Albany, N. V.— Harrison Studios,
produce and operate a studio I'l
tors, R. Stattler and F. Kalbe.
H. Ascher, 1540 Broadway, New'
Albany, N. Y. — Calderone Rivoli C
Corp., Hempstead, theaters. Capit
000. Incorporators. S. Calderone
Jones. Attorney, G. L. Maggion, 26
way, New York.
Indianapolis, Ind. — Midwest Film
dianapolis; to distribute. Capital
Incorporators, J. Servas, S. H. Cr
Servaas and S. Greiver.
il
5.n
n.
Albany, N. Y.— Zenith Theatergoe
africal. Inc., New York, Incorpors
Mecca. J. Isaacs and J. Edwards,
S. Goodman, 1560 Broadway, New Y
Albany, N. Y.— 235 East 14th
New York ; theaters. Incorporai
Basseches and A. Perlstein! Attor
Lanzit, 342 Madison Ave., New \
Albany, N. Y.— Intellectual Film C
York. Capital .$15,000. Incorpora
'1 npodi. A. Bauer and P. Tripodi.
ney, J. Santora, 1475 Broadway, Nc
jt ttn
SiXZor
N<
Albany, N. Y.— Berni Organ Ct N(
N ork ; manufacture and distribute ■
Capital $25,000. Incorporators, W. .
and C. Sliallenberger. Attorney, H. 1„,.
149 Broadway, New York.
Albany, N. Y. — Playshop Theater
theaters. New York. Incorporate
Cbappell and S. Stanton. Attorney
Carleton, 165 Broadway, New York!
I tic
I
:, 1
idot
London, Eng. — I'ye Bros., Ltd
Capital, £2,000. To acquire and i^..
picture theaters or other places c f
Client or amusement. The directni~
I've, J. Pye. R. H. Pye, R. Sandfo,.bc.
retary : T. Pye. [
Albany, \. Y. — Hempstead Ope;
Hempstead; tlieaters. Capital $2(
corporators, S. Calderone and '
Attorney, G. L. Maggion, 261
New York.
AUiany, N. Y. — Exhibitors' Holdinij
Buffalo; to operate theaters. Incorpora
Michaels, F. White and M. SchoenfieJ
torneys, Aaron & Dautch, Buffalo.
Albany, N. Y.— Blum Play Alliand
York. Capital $25,000. Iiicorporatj
Blum, N. Gale and H. Forbes. Attornij
bernian & Steinfeld, 215 Montague St.I
lyn.
Boston, Mass. — Fitchburg Amusemcj Co.
Fitcbburg; theaters. Incorporators, EUk*
B. Levin and H. Mintz.
sday, May 25, 1926
THE
i^^
DAILY
teffes Uninformed
(Continued from Payc 1)
tatement on the results of the
iry committee was my own. As
ter of fact, both R. F. Wood-
nd A. JuHan Brylawski agreed
le wording of the statement
es had asserted Seider's state-
was described after its release
: press as "terrible" by Wood-
nd Brylawski).
hat Stef?es thinks he agreed to
d enough, but wait until he
what Gabriel Hess says he ap-
1."
Sidelights
go — With his Panama cocked at an
thian angle, R. F. ("Pete") Woodhull
n' to go." He is keen for work and
.-ted to handle the convention business
eed.
O'Toole, former president, was an
•hour arrival. It was not until Sat-
hat he decided to make the trip to
geles.
if the busiest men on board is G. F.
city passenger agent of the New
entral, who is looking after the com-
the boys. Stanton has been hobnob-
th fil'nr crowds for the past six years
attended several national conventions.
St his doctor's orders, Tom Waller,
Joe Seider, started the trip Sunday.
Iwill handle the national publicity in
on with the Los Angeles confabs and
to have an Associated Press wire in
ivention hall. Sam W. B. Cohn of
ijeles, will handle the publicity for the
ia exhibitors, who will be hosts to
' Adams is the lone delegate from
ampshire. He comes from up Con-
ly and is holding a re-union with
Toole.
ider is combining business and plea-
(e is the youngest bridegroom on the
id the trip is serving as a belated
)on.
Sonin. chairman of the transporta-
imittee, gets much fun out of look-
r train arrangements. He has been
convention trips for several years.
nail, but disposes of much business.
* Sanders, president of the Brooklyn
O. A., is feeling fine over the send-
received in New York. His four
s and son were at the station to wish
oys, who loaded up with straw hats
lamas^ are a little dismayed at the
ither, but expect warm temperatures
■.y reach the orange belt.
Needles, who has missed few con-
has the distinction of having a town
fter him. It is in California or Ari-
memory serves correctly.
national treasurer and makes his home in New
Haven. He is an important figure in the
Poli circuit.
Comerford, who heads his own cir-
I also head a delegation of his own.
will lea-ve the East today. It will
illiam Cadoret, his booker, Ed Fay
lence, and others.
Wilstach and Barrett Kiesling of
■■ were at the station Sunday and
delegates off. Kiesling headed the
imtti'ittee, which has arranged the
Mts in Hollywood. Kiesling left
lor Detroit. Dudley Murphy, the
also wandered into the Grand Cen
lay and saw the boys depart.
n \affa, who is an important figure
lington Heights' exhibiting circles,
Tal days' debate witli liimself, de-
'o make the trip.
FILM DAILY service made a big hit
with the boys. When they reached their
Pullman seats they found copies of the paper.
Producers Ready
{Continued from Page 1)
ager of First National Pictures, Inc..
was named as chairman. He will be
assisted by Irving Thalberg, Jack
Warner, Milton Hoffman and Fred
Beetson.
Elaborate plans are being made for
the entertainment of the visiting ex-
hibitors who will begin to arrive in
this city on the 29th. Glenn Harper,
secretary of the California Division,
M. P. T. O. A., is in complete charge
of all arrangements.
Among the features of the five-day
conclave will be a testimonial dinner
to be tendered Sydney S. Cohen,
former president and now chairman
of its board of directors. The ban-
auet will be staged at the Ambassa-
dor on Thursday, June 3. The din-
ner will be an invitational affair and
will be restricted to theater owners.
Band concerts on the lawn of the
Ambassador, where headquarters will
l)e estalilisiu- will be a daily feature
during the period of the conclave. A
concert will be given by different
bands each noon immediately preced-
ing the business sessions which will
be held from 1 to 5 P. M.
Ohio En Route
{Contiiiiictl from Page 1)
J. Silverman, Strand, Altoona, Pa.:
Mr. and Mrs. Sam Deutch, Sun The-
ater; Henry Lustig, S. Klinger and
M. Berkowitz, of Ambassador
Amusement Co.; R. C. Steuve, Or-
pheum. Canton; Howard Reiff, of the
Scoville, Essick and Reiff circuit; Joe
Schagrin, Park, Youngstown; Sig-
mund Vermes, Eclair; Mr. and Mrs.
Harry Horwitz, Olympia and Cedar
Theaters; John Kalafat, Ohio Amuse-
ment Co.; Mr. and Mrs. B. Marx, and
Mr. and Mrs. Grill.
The party was joined by 18 exhibi-
tors from Columbus and the southern
part of Ohio.
Wing with F. B. O.
Los Angeles — William F. Wing has
been engaged by F. B. O. to make
the adaptation of 'Tarzan and the
Golden Lion."
"The Eagle" in Australia
Sydney — Union Theaters, Ltd.,
showed "The Eagle" in three houses
simultaneously here, an innovation.
■ J Sagal, whose duty is to "dun" the
' 1| their dues, is looking fit. He is the
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
West Coast Hearing
(Continued from Page 1)
with the Commission a stipulation
dealing with the matters on which
testimony was to have been taken.
The respondents admit the witnesses
called by the Commission would tes-
tify that the companies had pursued
the coercive and unfair methods com-
plained of, and the Commission ag-
rees that officers and agents of the
respondents would either disaffirm or
deny such testimony.
It is also stipula-ted that Commis-
sion witnesses would testify that the
practices complained of prevailed
prior to January 1924, and that since
then the respondents have ceased
such coercive methods. It is agreed
that exhibitors competing with the
respondents would testify as to four
or rive instances which, if true, would
constitute unfair competition occur-
ring since that time.
It is agreed with respect to the
Ail-Star Feature Distributors, Edu-
cational of North California and
Principal Feature Corp., that the
Government has no evidence they
have ever participated in any of the
alleged unlawful acts recited in the
complaint and the extent of the Gov-
ernment's proof with respect to those
companies consists of the fact that
West Coast held stock in them. It
is stipulated in the agreement that the
withholding of films from certain re-
peat run theaters was for the purpose
of protecting first run houses in the
same vicinit}'. A report for the Com-
mission is now being prepared on the
stipulation by Examiner Bennett.
West to Represent Rayart
George West is en rout to Los
Angeles to represent Rayart at the
M. P. T. O. convention.
Theater Bombing
Minneapolis House Destroyed by In-
fernal Machine — Labor Trouble
May Be Cause
Minneapolis — Marking the fourth
theater selected as the target of van-
dals within a year, the Main, at
Broadway and Main sts., N. E., has
been wrecked by a bomb. The house
was empt}' when the explosion oc-
curred.
With intense feeling aroused as a
result of this last outrage, police arc
making an exhaustive investigation.
The force of the explosion awakened
residents within a radius of five
blocks, and shattered windows in the
immediate vicinity of the house. O.
K. Freeman has operated the Main
for the last 11 years. He was out
of the city when the bombing occurred.
Three other bombings, one of
which was successful, have taken
place in MenneapoHs during the last
year, in each case the theater having
been experiencing labor difficulties.
Last May, the interior of the Glen
Lake was destroyed, with two un-
successful attempts made to bomb the
Wonderland theater, Gateway house.
On both occasions, the machine was
found by Edward Oliver, manager
In the Heart of Hollywood
^ The New
HOTEL REGENT
Every Room with Bath and
Radio
Moderate Prices
Owned & Operated by the
Christie Realty Corporation
(Al & Charles Christie)
6162 Hollywood Blvd.
Phone: Holly 0487
-V*-
Coming
GBKE
TUNNEY
a big figure
in the news-
papers tO'd^,
and a hy^ev
one tontonxmii;
in a
Patheserial
— -i^r —
VJ-Js.^,^
iTHE
iff BRAOSTREET
jT filhdom
:s(^re(0cnizeii
Authority
,. XXXVI No. 48
Wednesday, May 26, 1926
Price 5 Cents
Power
:tures are powerful. Their
rtance and the importance
e men behind them is es-
hed. This is as true in a
)polis as in the smallest
;t in the country. The thea-
vner is generally a leader in
•mmunity. He takes pride in
ty and his city takes pride
n. To be big means power,
ive power means authority,
splendid force rightfully
means constructive prog-
Wrongfully used it acts
'Oome'-ang.
The Newspaper's Force
ardless of how big a theater
is in his own city there is al-
a force more powerful, more
tial, more trusted: his local
aper, a sympathetic ally or a
ul antagonist.
lain of considerable importance
rominent Middle Western city
: crossing swords with power-
wspaper interests. It cracked
lip and the paper rightfully re-
o respond even at a loss to the
ition of $18,000 a year in ad-
ig. In cases of this kind nine
ten times the theater loses.
the very nature of the contro-
t must.
lewpaper's criticism of your
good or bad, is but a journalis-
ection to its opinion. If your
s not up to standard improve
m't try to tell your newspaper
Tong. Most of the time you
it is right but figure that your
sing expenditure should give
break. TThat's wrong,
Reader Confidence
;wspaper, big or little, without
:y of purpose soon loses the
nee of its readers and without
confidence a publication is
ble, particularly from an ad-
ig standpoint. It is of no con-
) the editor if your show is
B)r bad. His di is to his
Yours to ji patrons,
0 improve with jry oppor
t
ejin friendly terms with your
pers. Do not try to dictate
n. They have been through
many times before, Co
any line is a wonf'- rful t> ;■
underestimate th importanci.
ourth Estate, es' ( ially where
tact is closest to our opera-
It's important. To you.
JACK ALICOATE
Stock Rise Leads Way
B. and K. Issue in Upward Move-
ment— Deal With Famous Re-
ported Near
Chicago — Balaban and Katz stock
is in the midst in a definite upward
movement. The issue closed yester-
day at 72y2.
On Saturday the close was 7Z de-
spite a short day's trading. The new
trend has been visible for about a
week and is understood here to indi-
cate that the deal whereby Famous
Players will acquire control of Bala-
ban and Katz Corp. is practically
closed.
Burbank Studios Ready Soon
Los Angeles — The First National
studios at Burbank are expected to
be ready for occupancy June 15.
Analyzing Trade Bans
{iVashington Bureau of THE FILM DAILY)
Washington — The motion picture
industry, through the Hays office,
has been asked to acquaint the In-
ternational Chamber of Commerce
with restrictions in foreign countries
which act as a barrier to international
trade in films. Letters were sent to
leading film organizations some time
ago, and it is presumed answers have
been received at the Chamber. But
the bulk of the mail in connection
{Continued on Page 6)
New Paramount Stars
Los Angeles — Accused by Tamar
Lane, of "The Film Mercury," of do-
ing nothing to further interests of
"star talent" in his organization, B.
P. Schulberg names several playi;rs
whom he says Famous plans to star.
The list includes Betty Bronson,
Clara Bow, Arlette Marchal, Mary
Brian , Georgia Hale, Margaret Mor-
ris, Louise Brooks and Alyce Mills.
{Continued on Page 2)
Fox Signs Al Green
It is understood Fox has signed AI
Green, at present under contract to
First National, for a period of years.
Green will join the Fox aljout Aug-
ust 1 when his present contract ex-
pires.
{Continued on Page 6)
Associated Forms Foreign Dep't
Sidney Lehman, formerly assistant
anager of the Universal foreign de-
..irtment, has been placed in charge
'f a new foreign division at Associat-
ed Exhibitors.
Sam Rachmann Sails
Sam Rachmann sailed last night on
the Aquitania.
Seek Col. House?
Chicago — It is reported that
Mid-Western exhibitors who are
en route to Los Angeles with a
definite move on for the acqui-
sition of an outside leader are
considering Col. E. M. House
former unofficial advisor to
President Wilson.
Col. House is in Europe. He
sails for New York on the 5th.
It was impossible to reach him
by cable for a statement.
Reach Pikes Peak
Colorado Springs — The Eastern
delegation to the M. P. T. O. A. con-
vention arrives here this morning,
A trip to Pike's Peak is on the sche-
dule. The party departs at 6:30 p. m.
tonight.
Texas May Rejoin
Dallas — Texas is sending about 12
exhibitors to Los Angeles. The del-
egation has been given full power by
the recent state convention to align
Texas with the national M. P. T. O.
A. provided an aggressive and con-
structive policy is assured.
Music Tax Annoys
St. Louis — The Eastern Missouri
and Southern Illinois delegation
leaves Union Station for Los Angeles
Sunday night. They arrive in Los
Angeles on Wednesda}'. June 2.
The delegation is going to California
seeking a nation-wide booking combi-
(Continued on Page 6)
Leasing "Legit" House
Warners are negotiating a lease for
the Gaiety, legitimate house, for first-
run showings for their specials.
Possibly a second theater will be
rented later.
According to present plans "Don
Juan" goes into Warners' theater
July 15 on a two-a-day policy. "The
Better 'Ole" is scheduled for open-
ing about Aug. 1 and the third John
Barrvmore, which has a working title
of "The Tavern Knight," is due to
make its Broadway debut about Aug.
IS.
Universal Theater Dividend
The directors of Universal Chain
Theaters Corp. have declaj-ed the reg-
ular quarterly dividend of 2% on the
8% preferred, payable June IS, to
stockholders of record June 1.
Deal On With Levy
Stanley About to Close for Kentucky
Chain, Embracing Almost 40
Houses
Col. Fred Levy of Louisville is in
New York conferring with Stanley
officials. It is understod he has prac-
tically closed with the latter organi-
zation for the sale of his chain of 40
odd theaters throughout Kentucky.
There is reason to believe that the
deal with Levy is similar to the one
whereby Stanley secured control of
the Mark-Strand, Fabian and Row-
land and Clark Circuits. This was by
acquiring 75 per cent of the stock in
each organization.
John McKeon, speaking for Stan-
lev, yesterday denied any deal had
been closed. Levy said yesterday
nothing had been signed.
Wants Ruling Vacated
Counsel for Famous Asks All Evi-
dence Introduced by Respon-
dents Be Stricken Out
(Washington Bureau of THE FILM DAILY)
Washington — The Federal Trade
Commission has been asked by B. T.
Hainer, chief counsel for Famous
Players, to issue an order vacating all
rulings made by the trial examiner
to strike out evidence introduced by
respondents, and receiving all such
evidence struck out after its introduc-
(Continued on Page 7)
$100 A Share
J. & W. Seligman & Co., Spencer
Trask & Co. and Eastman Dillon &
Co. are heading the banking group
which will today of?er $4,060,000 sev-
en per cent convertible preferred
stock of United Artists Theater Cir-
cuit, Inc. at a $100 a share. Each
share qf preferred carries a bonus
of one share of no par value common.
The preferred is convertible at any
(Continued on Page 2)
Still Upset in Rhode Island
Providence — Several of the larger
towns in this state are taking steps
to secure permission for Sunday
showings. Under tlie Lawton law
passed at the last session of the Leg-
islature, only cities are permitted to
show pictures after 3 p. m. Sundays.
Owners of picture houses in towns
declare the law unjustly discriminates
against them and results in residents
of towns going to nearby cities to
view films, some of which later ap-
pear at the town theaters.
F. and R. Changes Name
Minneapolis — Finkclstein and Ru-
ben have changed the name of their
organization to the Northwest Thea-
ter Circuit.
THE
i^m
DAILY
Wednesday, May 26, ] :6
TiLXXXVI No. 48 Wednesday. May 26. 1926 Price 5 Cents
lOHN W. AUCOATE
PubHsher
<:opyright 1926, Wid's Films and Film Folks,
Inc. Pulili.-ilied Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
I \V Alicoate. Treasurer, Maurice D. Kann
Editor: notiald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Trayel-
inx Kepresentative. Entered as second-class
Ui«tt<r May 21, 1918, at the post-office at
New York. N. Y., under the act of March
3 1879. Terms (Postage free) United States,
outside of Greater New York. $10 00 one
«ar: 6 months, $5.00; 3 months, $3.00. For-
eign. $15.00. Subscribers should remit with
order. Address all communications to "IHt-
FILM DAILY, 1650 Broadway, New York,
NY. Phone Circle 4736-4737-4738^4739.
.Table address: Filmday, New York. Holly-
wood, California— Harvey E. Gausman Am-
bassador Hotel: 'Phone, Drexel 7000 and
Washington 9794, London— Ernest W tred-
jian. The Film Renter, 58, Great Marlbor-
ough St.. London. W. I.. Paris— La Cinema-
tographic Francaise. 5. Rue Saulnier.
Financial
Trobable Raise for St. Louis Musicians
St. Louis — Despite several informal
conferences between representatives
of the musicians' union, and the thea-
ter owners nothing definite toward a
new wage scale and working agree-
ment has been decided on. The pres-
ent contracts expire Aug. 1. From
a reliable source it has been learned
the players will insist on and proba-
bly get a $5 per man, per week in-
crease.
A bull movement sped the recovery of the
stock market yesterday, a number of indus-
trials registering new high prices for the year.
A late reaction, due to profit taking, did not
disturb the recuperation of prices to aTiy
marked degree. , , t-
There was a heavy demand tor l-amous
common, due partly to reports of a possible
stock dividend of about 20 per cent in the
near future. It gained V2 a point in a turn-
over of 16,200 shares. Loew's, Inc. followed
in point of sales with 7,400 shares traded, but
no gain.
Quotations
High Low Close Sales
Balaban & Katz .. 73 71'/4 72!^ ....
Eastman Kodak ..110^ 110J4 HO^ 700
Famous Players ..125 124 124!^ 16,200
•Fam. Play. Pfd 12m ••••
•Film Inspect 3!4
First Nat'l Pfd. ..97 97 97 100
Fox Film "A" ... 63^ 63}< 63M 300
Fox Theaters "A" ^2^A 22^ 22^ 300
*Intern'l Project 12^
Loew's, Inc 38 37^ 37^ 7,400
•Metro-Gold. Pfd 23
M. P. Can. Corp. ^\V^ 2154 21?4 100
Pathe Exch. "A" 49 5i 48 495^ 1,600
tParamount B'way 97J^ 97j4 9754 900
Roxy Units 24
Roxy Com . . 6 ....
Skouras Bros. ... 49 49 49
•*Stan. Co. of Am 57
Trans-Lux Screen . 6^4 654 (>M 1.100
•Universal Pict 33
•Univ. Pict. Pfd 93
Warner Pict. "A" 14Ji \^^, 14^ 200
•Warner Bros 45^^
* Last prices quoted
•• Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinkinff of
S T E B B I N S
Specialista in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthar W. Stebbins & Co., Inc.
1540 Broadway N. Y, C.
Bryant 3040
New Paramount Stars
(Continued from Page 1)
Relative to them, Schuberg says in a
letter to Lane:
"There are definite and decided
plans to star each and every one of
these promising players and these
plans are in many cases already in
tangible progress."
Snub Pollard with Artclass
Louis Weiss has signed Snub Pol-
lard to make 12 two reel comedies to
be produced on the Coast for state
rights distribution.
Blumenthal On Way to Europe
Ben Blumenthal, of Export and
Import Film Co., is aboard the Paris
bound for Europe.
W. F. Clarke President
R. T. Cranfield, who recently was
appointed managing director of the
London and British Dominion offices,
has resigned as president of Cran-
field and Clarke and has been suc-
ceeded by W. F. Clarke. William
Brotherhood and George F. Merrell
have been appointed vice-presidents.
No Studio Set for Swanson
Maurice Cleary staffs there is no
truth to the report Gloria Swanson
will use space at the Fox New York
studios.
Magrill Not Signed
Los Angeles — George Magrill
states that he has not as yet signed a
contract with Universal, as reported.
Torrence En Route to Europe
Los Angeles — Ernest Torrence has
left here en route to Europe.
2,000 Seat House in Taunton
Taunton, Mass. — Nathan Goodman,
former state right operator, is one of
the organizers of the Taunton-Bilt-
more Co. which will build a 200 room
hotel and 2,000 seat theater on the
site of the Taunton Inn.
Associated with Goodman are Ed-
ward Corbett, Alfred Greany and
William Sherry of Fall River.
'Round World Films
"U" To Handle Jacoby Productions —
Troupe Here But Starts for Ja-
maica To Shoot Scenes
Universal will distribute "The
Woman Without a Name" and "Isle
of Forbidden Kisses" which Georg
Jacoby, German producer, is making
on his round-the-world-trip. When
Jacoby returns to Germany in about
six months he will start preparations
for shooting a picture in India.
Players with Jacoby on his tour
include: Jack Trevor, Elga Brink,
Mariette Muellner and Stuart Rome.
In addition to makin" scenes in vari-
ous countries there will be some pro-
duction at Universal City and at the
Ifa Studios in Berlin. The company
sails for Jamaica today and after-
wards works in Cuba, New Orleans,
Japan, China and Ru^a.
A. H. Blank Here
A. H. Blank is in New York from
Des Moines, relative to some details
involving the recent sale of' his thea-
ters to Publix.
Theater Box for the President
Washington — The President's Box.
to be reserved at all times for the
President of the United States and
his family, is included in the plans
of the 3,500 seat theater to occupy the
lower interior portion of the Nation-
al Press Bldg.
Billie Dove on Coast
Los Angeles — Billie Dove has re-
turned here from New York.
$100 A Share
(Continiied from Page 1)
time on basis of $40 a share for the
common, of which 500,000 shares will
be issued, or 2/^ common shares for
each preferred.
Incorporation papers of the United
Artists Theater Circuit, Inc. have
been approved by the Maryland State
Tax Commission. The corporation
will issue 40,000 shares of preferred
stock of $100 par value per share and
600,000 shares of common stock of
no par value at $100 a share. The
authorized capital of the concern is
^64,000,000.
The finishing touch of refinement on
an elaborate production is the
bandcoloring by
The Perfect Handcotoring of Film
528 Riverside Drive "Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
WHEN You've Reached Your
Limit at Your Regular Bank
Then What?
CHROMOS FOR FINANCING
Suite 12b7-« 'Phoo* Watkiiw 4S22
King, De Mille Financial Ai s
Los Angeles — Arthur C. ,
formerly head of the ocean ter i
at Norfolk, Va., has become ass :
ed with Cecil B. De Mille as pc
al business manager and financi ;
visor. He will handle all o
Mille's interests outside the p
industry.
in<
Brooks and Miller with De Me
Los Angeles — Alan Brooks,
deville, and Arthur Miller,
grapher, have been signed by .
B. De Mille. Brooks' first scret :
pearance will be in "Young .^
Miller is at work on "The Cli i-
Vine."
Bromhead Here
Col. R. C. Bromhead of Gau|
Ltd., London, reached New Yor
night on the Olympic.
«ourV^
6AN0"
COMEDV
UAL
ROACM
HIS RASCAtr- ,
taTOMSllNU
OintCTtO 8V
pobertM'OO^Jan
.ftttL^JL
This is a 'Cornerblock' cut funhw
FREE for all Pathecomedies at ou-
Exchange.
>«■•"•■■•■■•"»
JohnD.Tippettyln.
Raw Stock
Negative and Positix
All Colors
1540 Broadway
New York City
6040 Sunset Bl
Hollywood, C«
'WE NEVER DISAPPOINT
[RDNLOW Fll
INCORPORATED |
220WEST42^-°STRE
NEW YORK I
PHONE-CHICKERINC 2
ALLAN A.LOWNES.CEN.MCr'
M ETRO-GOLD WYN-M AVER
IS YOUNG BLOOD!
SHE
^^That old fossil tried
to date me up for
HE
^^Sti(^(. to me, daxlingy
and you^ll wear diamonds*^^
Metro-Goldwyn-Mayer
Has won leadership today
Because it dared
To show the way
In new ideas to
Habit-bound producers.
And don't forget this:
M-G-M has just begun
To do its stuff!
HERE comes
THE Parade of Hits!
THE TOP OF THE INDUSTRY
f'\
VW,
W%«4
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BIRTH DA'
CROUP
GILD A Gray's first starring picture has shaken Broadway by storm
. . . And HOW! . . . Opening week at Rialto got $40,000!
. . . . Crowds waiting in Hne every show Now in second
week and business even bigger than first .... Sure to jam 'em in
at the Rialto for weeks and weeks to come .... And sure to get the
big dough in any theatre in the land Grab this one quick!
. . . . GILDA GRAY IN "ALOMA OF THE S O U T H S E A S"
. . . . First of the 15th Birthday Group of 75 ... . And from 1
to 75, they're ALL HITS!
jOMAOFTHE5QIITH5E45'
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DAILY
Wednesday, May 2iIk,
r
Theater Changes
Alamoso, Colo. — Jack Eaton, president of
the Alamoso Theater Corp., has secured the
lease on the American Legion Auditorium, and
will install a $15,000 organ and modern equip-
ment. House will open on June 15. Pictures
and vaudeville acts will be shown.
Hammond, La.— The new Rialto is being en-
larged and improved. When finished the
house will seat 650. Pictures, vaudeville and
road shows will be shown. Christine Folz
has taken a new lease upon the building.
Oconto, Wis. — The Gera and Princess have
been sold by E. Pellittieri to A. J. Merritt.
Edgar, Neb.— B. W. Merrill of the Lyric
is remodeling his house.
Granville, N. D. — J. E. Osborne has taken
over the Gem and reopened the house. It had
been closed for some time.
Aitkin, Minn. — C. E. Lyons has purchased
the Moveum Building and will remodel.
Two Harbors, Minn. — The Palm has re-
opened, showing pictures one night a week.
Great Falls, Mont. — The Rainbow has re-
opened, showing "The Skyrocket." The house
has been redecorated. Walter E White is
manager.
New England, N. D. — The Princess has
been purchased from W. L. Gardner by Gus
Freed and Arvin Wiklund.
Hayti, S. D. — The Opera House is under
management of Henry Horton, who bought it
from R. C. Pratt and Ed Anfinsou.
Grand Forks, N. D. — Bennie Berger, who
owns the Strand, has purchased the Orpheum.
Bragg City, Mo. — Y. W. Yarbo has taken
over the Lyric.
Changing Film Row
Olive Street, St. Louis, to Be
Widened — Exchanges to Move
Back 40 Feet
St. Louis — The Missouri Supreme
Court has sustained the right of the
city to proceed with the widening of
Ohve between 12th Blvd. and Chan-
niiig Ave., and as a result owners
of the various exchange buildings on
the south side of that thoroughfare
will be notihed to take over some
40 ft. from the front of their build-
ings or else move the structures back
that distance. In anticipation of this
widening, which will convert Olive
St. from a 60-foot to a 100-foot
thoroughfare, several of the exchange
buildings were erected so as to pro-
vide for the change.
"Four Flusher" for Denny
Los Angeles — Universal has pur-
chased "The Four Flusher" for Regi-
nald Denny.
Olive Borden for Lead
Los Angeles — Irving Cummings
will direct and Olive Borden play the
lead in "The Country Beyond."
Paris, 111. — Great States Theatres, Inc., are
the new owners of the New Paris.
Pocahontas, Ark. — Robert Sanders has taken
over the Kozy.
Walla Walla, Washington — The American
has been taken over by Frederick Mercy of
Yakima.
Tarrytown, N. Y. — The Music Hall is un-
dergoing complete renovation.
Tribute to Jake Wells
Richmond, Va. — The Richmond
"News-Leader" commenting on Jake
Wells' retirement from the industry
says:
"Twenty-seven years ago a 30 year
old native of Memphis bought a bat
strap in a trunk shop at Eighth and
Broad. He, a baseball player, was
managing the Richmond Colts. The
trunk shop was a former theater
where vaudeville had failed. This
Tennesseean saw theatrical possibili-
ties in that shop and leased it. That
was his beginning. He has just sold
virtually all of Richmond's theaters."
I. M. P. O. Convention June 2
Cleveland — Members of the Inter-
national Motion Picture Operators'
Assoc, will convene here June 2, to
select new officers and discuss per-
tinent matt'^'-^ The convention is
expected to last about ten days.
Morton O'Brien, of the Howells-
Cine Equipment Co., will attend the
convention as a delegate from Nas-
sau Suffolk County local No. 340.
To Film "Butter and Egg Man"
P'irst National now officially an-
nounces the purchase of the rights to
"The Butter and Egg Man."
Injunction On "Irene"
Ohio Amusement Co. Wins In Pro-
tection Case Against First Na-
tional Exchange of Cleveland
Cleveland — A battle between the
Ohio Amusement Co. and First Na-
tional came to a close abruptly when
Judge Pearson issued a permanent or-
der restraining the distributing com-
pany from giving a print of "Irene"
to the Southern theater for simulta-
neous play dates with the Dennison
Square.
Both the Dennison Square and the
Southern booked the picture for Sun-
day, May 23. Because the Dennison
Square is a First National franchise
holder, its owners demanded protec-
tion over a competitive house. It is
understood that Ned Depinet sold
"Irene" to the Dennison with the reg-
ular franchise holder's protection, al-
though "Irene" is listed as an open
market picture. Demanding its pro-
tection according to contract, First
National stated that the Southern
would have to follow the Dennison
Square instead of playing simultane-
ously, although the picture had origi-
nally been sold to both for the same
date.
M. B. Horwitz, general manager of
the Washington Circuit which in-
cludes the Southern, placed his case
before the Board of Arbitration and
won a decision. So, according to the
Board's ruling. First National had to
supply both theaters with prints of
"Irene" for May 23. But, according
to the contract held by the Ohio
Amusement Co., the Dennison was
entitled to protection. Recourse to
law resulted in the injunction against
Frist National, prohibiting the giving
of a print of "Irene" to the Southern
for simultaneous showing with the
Dennison Square.
Columbus, O. — Moxahala Amusement Co.,
Zanesville; theaters. Capital $60,000. In-
corporators, J. Frak, J. Brooks, E. Un-
derbill, D. Saad and W. Saad.
Trenton, N. J. — Sea Coast Amusement
Co., Newark; theaters. Capital $75,000. In-
corporators, W. Umberger and A. Gahs.
^ Albany, N. Y. — Fulton Theater Holding
Corp., New York; theaters. Incorporators,
L. Peyser, I. Barry and A. Stoller.
Indianapolis, Ind. — Associated Cinema The-
aters Corp., Indianapolis. To exhibit.
Albany, N. Y. — Stonel Amusement Corp.,
New York; theaters. Capital $20,000. In-
corporators, L. Forman, K. McKeown and
E. Abend.
Albany, N. Y. — Marwaldean Prod., New
York; produce. Incorporators, F. Martins,
R. Wallace and E. Dean. Attorney, S. R.
Golding, 342 Madison Ave., New York.
Columbus, O. — Community Theater Co.,
Cleveland. Capital $500. Incorporators, M.
Lefkowitch, E. Ginsburg and B. Mason. To
operate theaters.
Albany, N. Y. — Sutter Amusement Corp.,
theaters ; Manhattan. Incorporators, A. Weit-
raan, J. M. Eisenberg, B. Zelenko. Attorney,
L. Friedman, 1540 Broadway.
Albany, N. Y. — Westbury Theater Co.,
Hempstead ; theaters. Incorporators, J. R.
Hill, O. G. G. Smith, S. Calderone. Attorney,
W. Y. Haller, Mineola.
Dover, Del. — Dansant Amusement Corp.,
Wilmington. Capital $100,000. Address, Cor-
poration Trust Co. of Am.
Springfield, 111 — American Amusement Co.,
Chicago. Capital $2,500,000. Incorporators,
Harold J. Dalton, G. Gaul, William G. Madel.
Attorney, Bailey Samelow, 160 N. La Salle St.
Albany, N. Y. — Kime Theaters, Manhattan.
Incorporators, G. D. Murphy, R. C. Richter,
K. A. McGuire. Attorney, A. H. T. Banz-
haf, 130 West 42nd St.
The First National home office sales
department had heard nothing of the
above up to yesterday afternoon.
Analyzing Trade Bans
(.Continued from Page 1)
with this work is so great that they
have not been reached. The Inter-
national Chamber of Commerce plans
a world-wide survey of conditions
which restrict the sale of American
products, with a view to bringing
about the removal of such trade bar-
riers.
Regardless of the action of the in-
dustry in co-operating in this work,
officials of the Chamber stated yes-
terday, the question of picture re-
strictions will be given full consider-
ation and this particular problem will
be studied with especial care because
of the influence on other lines of com-
modities wielded by American films
abroad.
Fox Signs Al Green
{Continued from Page 1)
It is quite likely his first picture
will be "The Auctioneer" for which
George Sidney has been signed.
Green's recent pictures include "Pot-
ash and Perlmutter," 'Sally" and
"Irene."
Attempted Robbery Frustrated
Salt Lake City — -An attempt to rob
the Victory safe was frustrated by
the watchman who notified the po-
lice.
Music Tax Anny..
(.Continued from Page 1)
nation against distributor a)
ducer owned or controlled 1
Either the Rembusch or an
program that will provide fc
bined bookings by independen
itors will be favorable. The d
will insist that some such plan
ried.
They will also demand a peila"
solution of the music tax ev '
lem. They say they are t;re(
ine taxed fat fees by the m,c
thors and distributors, and |re
favor of the theaters owners;)f
country joining forces so that.o
piece of tax music will be lire
any picture theater in the sui
Fred Wehrenberg and other;':n
St. Louis delegation have itr
views on this question. i
Advance railroad reservatio' '
been made for 20 exhibitors fi n
section. The Eastern Missc .
Southern Illinois district has
at the convention. It is possie i
many other St. Louis and out- -to
theater owners will join th;pj
before it departs. '
Grant Courtesy Or
M. P. T. O. Delegates WUfF
Doors of 14 Los Angeles T>a
Thrown Open Upon Their / i
Los Angeles — The privileg .
tending different theaters wi
wives and children, has been ,
ed to the registered delegate^
M. P. T. O. A. convention. 1
"Courtesy cards" are to be dl
ed among the delegates, beai|„
signatures of the various houini.
agers entitling them to adn
June 1-S.
The theaters extending tl ;
tesies are the Alhambra, Li
Belmont, Bard's Adam St., C e
Figueroa, Forum, Hill Street, .c
State, Metropolitan, Million )c
Pantages, Broadway Palace jd-
Uptown. The cards are siult
A. M. Bowles for West Coasff^
ters; Fred A. Miller for Fa \
Theaters; John O. Goring. I
um; Carl f. Walker, Pantagi- ■
L. Newman. Million Dollar
ropolitan; James B. Kowci:
and C. J. Harris, Broadway -
Dembow Visiting Excl
Beginning a series of trips t|ij
last for the next two months I
F. Dembow, general manage:^*
T. Kane will visit all First
exchanges.
If You Are in the !
Market for Any Kind |
MOTION PlCTUl
APPARATUS,
CONSULT US-AND SAVE M(|j
SEND FOR OUR PRICE LB
Chas. G. Willoughby, I
Motion Picture Departm
110 West 32nd St., New
Phone Pcnna. 6564
sday, May 26, 1926
THE
j55^
DAILY
d Thafs That!
By "BARRY"
championship heavyweight
le of the screen will appear
'. D. C. release, "Almost a
They are Trixie Friganza
ley Gilmore. Barney tips the
200 and Trixie, ■ — well she
en so successful at reducing.
hn Ervine, the Irish dram-
c, says twice a year is suf-
ir women more than thirty,
the theater. But who ever
a woman over thirty?
)rs and stars of Western pic-
planning to attend the rodeo
ide, Cal., next Monday. King
Reginald Barker, Tom Mix,
.vart, Hoot Gibson and Jack
e all going.
. Edeson has a scene in "The
Vine," in ivhich he has to
golf club like a duffer and
s a snappy player. All he
do is come East before June
et some ideas at the Film
rnament.
Drice art? Fox says Edmund
d Victor McLaglen are to
h pulled in front of a com-
iarines, for one of the scenes
t Price Glory?"
mes it pays to be heavy and
cause he is over seven foot
ghs in proportion. Buddy
s the role of a giant in
^cy."
Reicher is having the time
fe appearing in "Her Man
He can speak six languages
using 'em all in talking with
from six different nations
n the picture.
out of five have it! The
write scenarios. So claims
Brown who says that 99
)/' his mail consists of "ori-
'ories ivritten by film fans
k "writing for the screen is
ay."
Film Roosevelt Trail
Dyott, the explorer, will sail
il in July, to follow the
: trail through the jungle and
: River of Doubt, shooting
Df the trip.
'rancis As "Peter Grimm"
ngeles — The role of "Peter
has been assigned to Alec
)y Fox.
U. S. Films Lead
Topped All Others in Popularity and
Passing Censor Boards in Den-
mark Last Year
Washington — American pictures
not only led all others in popularity
in Denmark during 1925, but succeed-
ed in passing all censorship tests.
According to figures made public
939 films of 1,173,900 meters length
were censored during the year, the De-
partment of Commerce is advised by
Commercial Attache H. Sorensen,
Copenhagen. Of this number 1,112,-
360 meters were passed without modi-
fications; 27,380, or 2.3 per cent of the
total, were passed under a ruling pro-
hibiting the admission of children,
while five films of 8,735 meters were
entirely prohibited. The 25,425
meters of the total not accounted for
have been "trial censored." This
category included 13 films, of which
four were not passed while the re-
maining nine after the cutting of cer-
tain parts were shown.
Of the films exhibited in Denmark
during 1925. 1,054,600 meters were
drama, 62,740 meters were nature and
industrial films, the balance being
comic and cartoon films and adver-
tising films. There were 249 pictures
of Danish make; 26 were Swedish, 18
German and 620 were of American
make. Of the five prohibited one was
Russian, two were Danish and two
were German.
rs Sign Whittaker, Taylor
ngeles — Warner Bros have
Charles Whittaker ard Rex
Wants Ruling Vacated
(Continued from Page 1)
tion to permit the respondents to in-
troduce "additional competent and
material evidence upon any matter in
issue."
The petition for the order follows
the filing of the bill of exceptions,
300 pages of which are devoted to a
discussion of the ■ testimony order
stricken out bv the examiner. Of-
ficials of the Commission state that
such a move has never before been
made in any case before them. Ap-
proval of the order would mean the
reopening of the case for the intro-
duction of almost unlimited testi-
mony, it is believed. The order will
be argued at the hearing before the
Commission June 3.
Jack Hoxie As Buffalo Bill
Los Angeles — The role of Buffalo
Bill in Metropolitan's "The Last
Frontier" will be played by Jack
Hoxie.
Lois Weber's Next
Los Angeles — Lois Weber's next
will be "A Savage in Silks" adapted
from "Egypt" by Ernest Pascal.
To Revive "Marriage Circle"
Warners will revive "The Marriage
Circle" at their theater the week be-
ginning Saturday, May 29.
3 eman at Metropolitan
ngeles — B. P. Fineman will
id "Forever After" at Metro-
,ti
^le/AathtS^anl
look BetterandWear longer
Newspaper Opinions
"The Rainmaker"
Paramount
Rivoli
Week Ending May 22
AMERICAN—* * * Perhaps because it
was so unheralded and a relief from the
usual pattern comedy, I found "The Rain-
maker" far pleasanter than the run of Para-
mount productions. * * *
EVENING WORLD—* * * better than
the outline. It is well acted by the princi-
pals and by Tom Wilson, who as Chocolate,
makes a real character out of the Negro
friend and supporter of the jockey. * * *
GRAPHIC—* * * a thriller of the first
water. It contains Poods and fires, racing
scenes and good acting. * * *
POST — * * * has been put together by
Director Clarence Badger with considerable
intelligence, and there are four excellent per-
formances to clinch the effect. * * *
SUN — * * * Indeed, it is one of the most
dignified Paramount films of the last month
or so.
Clarence Badger, the director, has been
rather successful with his actors in "The
Rainmaker," but his direction lacks finish.
* * *
TIMES—* * * the director, Clarence
Badger, emphatically successful in giving
one an effective conception of a terrific heat
during drought in a small Arizona commu-
nity. * * *
WORLD — * * * Getting off to a really
good start, Director Clarence Badger kept
up until suddenly his plot curdled on him.
To cover up he hauled in phenomena of
nature.* * *
"The Prince of Pilsen"
Prod. Dist Corp.
Times Square
AMERICAN—* * * Of course, there was
a comedian, a rather stout comedian with a
German accent and taste for beer. That is
where George Sidney staggered in. I didn't
enjoy his part, but George Sidney is always
at least mildly amusing. * * *
EVENING JOURNAL—* * * There are
Heidelberg choruses, numerous steins of beer,
a jousting tournament, much slapstick and
subtitles on the order of "The night has
passed out and so has Hans." ♦ * *
EVENING WORLD—* * * a merry
screen version of "The Prince of Pilsen."
Paul Powell directed and made of it a
sprightly confection in the lighter mood. * * •
HERALD-TRIBUNE—* * * it is one of
the funniest comedies we ever have seen.
George Sidney, in spite of his physique, is no
more a slap-stick comedian than is Charles
Chaplin. He is a facial comedian and an
artist. ♦ * *
POST — * * * retains much of the comic
operatic tone, presenting as it does the ro-
tund George Sidney in the role of Hans
Wagner, the Cincinnati brewer and lodge en-
thusiast, who, while traveling abroad, finds
himself in the role of Prince of Pilsen * ♦ »
SUN — * * * One or two faintly spectacu-
lar scenes weren't so bad, and Mr. Sidney's
slapstick pantomimics were, on occasion,
faintly amusing, but the film, taken as a
whole, is hardly suitable for a first run
Broadway film house, * * *
TELEGRAM — * * * There are some good
pictorial effects in the film, particularly dur-
ing the wedding festivities when the "som-
bre hierarchy of the Church gathers in dazz-
ling vestments" and a fashion parade of the
court ladies lands a final musical comedy
I
In the Heart of Hollywood
The New
HOTEL REGENT
Every Room with Bath and
Radio
Moderate Prices
Owned & Operated by the
Christie Realty Corporation
(Al & Charles Christie)
6162 Hollywood Blvd.
Phone: Holly 0487
note to the proceedings. * * *
WORLD—* * ♦ I enjoyed "The Prince of
Pilsen." Here is, in fact, an evening of en-
tertainment 1 recommend most heartily. * • •
"Why Girls Go Back Home"
Warner Brothers
Warners
Week Ending May 22
AMERICAN—* * * the Warners proved
themselves right. "Why Girls Go Back
Home" doesn't take either itself or any of
its characters any too seriously. Of course
no one could take Marie, the girl who wan-
ders to and from home seriously. * • *
EVENING WORLD—* ♦ * is good en-
tertainment of the lighter sort. I could
not wish better luck to Warner Bros, and
their patrons than to hope that the indi-
vidual or individuals responsible for the
changes in this film should have similar op-
portunities in regard to other productions.
* * *
POST — * * * This picture is recom-
mended as moderately good entertainment.
It should have been much better.
SUN — * * * There are some amusing bits
in "Why Girls Go Back Home," * * * In-
deed the bits are so good that they cause
to seem more than usually nonsensical some
of the minor sequences of the film. • * *
TELEGRAM—* * * There is plenty of
good movie material in the story, but some-
how James Flood has missed putting most
of it across. Patsy Ruth Miller flutters
through the leading role in a fairly pleasing
way, and Clive Brook, who plays opposite
shows flashes of real intelligence and per-
ception every once in a while. * * *
TIMES—* * * As this current picture
has been produced with a keen sense of
humor, it is deserving of a loftier, or at
least a more conservative title. In other
words, after gazing upon the name of this
photoplay one is agreeably surprised at what
follows on the screen. * ♦ *
Changes in Trade Paper Staffs
Mike Connelly is now with "Va-
riety," L. H. Mitchell has joined the
staff of "Motion Pictures Today" in
place of Thomas Hill, who goes to
"Newark Evening News," and Peter
Milne is doing special work for "Mov-
ing Picture World."
Three Lumas Contracts
Sam Sax, of Lumas, has signed
distributing contracts with Eltrabran
Film Co., of Atlanta; Independent
Films, Ltd., of Toronto, and Ameri-
can Booking Corp., of Detroit.
Wilde Heads Lloyd Scenario Dept.
Los Angeles — Harold Lloyd's
scenario department is headed by Ted
Wilde and comprises John Grey,
Tom ■ Crizer, Seymour Brown and
Howard Green.
NOW BOOKING
4— SINGLE REEL
LESSONS IN THE
BALLROOM
CHARLESTON
Featuring
NED WAYBURN
and
FOLLIES GIRLS
CRANFIELD & CLARKE, Inc.
729 Seventh Ave., N.Y.C.
44 Church Street, Boston
1314 Vine Street, Philadelphia
2020 Stout Street, Denver
27 Prince William St., St. John, N.B.
12 Mayor Street, Montreal
21 Dundas Street East, Toionto
402 Film Building, Winnipeg
BIGGER THAN "THE MIRACLIj
MAN!" THAT'S WHAT WIS
EXHIBITORS SAY ABOU
41
LWISIE GUY
J^
"Now I'm wise to this Wise Guy's gospel stuff," scoffi
Hula Kate. "Thje first soul he saves is a baby-faj
jane— and I'm ditched for this angel mama."
"Aw listen," pleaded Ma. "She'll be a riot. Whl
they see her angel face at the organ they'll rob tj
baby's bank to put it in the collection plate."
iTHE
9 brAdstreet
" FILMDOM
"^-^^
Authority
CXXVI No. 49
Thursday, May 27, 1926
Price 5 Cents
Personnel
need for new blood in
operations was never
pparent. All of the ma-
ors in the exhibition field
ling to their holdings,
only in construction is
evelopment progressing
acquisition. To what
will the search reach for
ve personnel?
Again Man Power
ndustry knows how active
s are in combing the field
tive brains. It is not aside
e truth to characterize this
a frantic one.
he same situation comes to
in exhibition. Where will
erly trained men come from?
)lix school partially answers
lem. Certainly, it is a step
ight direction. But that is
n organization development.
I, the school has been asked
ie chains for men.
teal Showmen Few
ital survey of the nation is
ing. The number of real
1 thus brought to light is piti-
!. Despite this, everywhere
theaters are being construct-
: apparently will outdistance
T in splendor, in appoint-
fusion of new blood is nec-
The need is inescapable
s are recognized and yet no
suggests itself. Only recent-
lilder of a magnificent house
'Uthwest came to New York.
lined here for many weeks.
8 ed a showman to handle the
1 ;nd present his shows. His
/as as thorough as it was
c 5ful. The investment in this
I ' instance was close on to
Busy Days at Fox
1 Dwan, Al Green and John
1 Fox. Each and every one
office director; each -record,
by successful productions,
lat. This is only one of the
ider way at Fox, but its im-
aijgurs much for others to
Dwan Joins Fox
Two Year Contract Entered Upon —
Expected to Produce in
Hollywood
Allan Dwan has signed to direct
for Fox, according to authoritative
reports. He is now finishing his con-
tract with Famous Players aad, it is
expected, will produce in Hollywood.
It is understood the contract covers
a two year period at a high figure.
Dwan could not be reached at the
Paramount studio yesterday for a
statement. James R. Grainger, gen-
eral sales manager for Fox, declar-
ed he had heard nothing about the
deal.
New First Nat'l Series
E. M. Asher to Make Four — Corinne
Griffith Leaves for Coast Follow-
ing Contract Conferences
First National will distribute a
series of tour pictures to be produced
by E. M. Asher, who as a member
of the firm of Asher, Small and
Rogers produces the Corinne Grif-
fith Prod, for the same distributing
organization.
The first will be started on the
(Continued on Page 2)
KANN
Seek Tax Relief
Montreal Exhibitors Now Paying
$1.35 Per Seat— City Fathers to
Consider Appeal for Reduction
Montreal — Practically every exhibi-
tor was included in the deputation
which waited upon the municipal ex-
ecutive committee to lav a request
before the city fathers for relief from
the civic seat tax.
The case was laid before the Ad-
(Contitiued on Page 8)
Loew to Build in Columbus, O.
Columbus — The old City Hall prop
erty here has been purchased bv Mar-
cus Loew. He will erect a 3,500 seat
theater, with work scheduled to start
within 60 days.
New House for Orpheum
Vancouver — It is reported the Or-
pheum Circuit will lease a 3,000-seat
house to be constructed by a local
capitalist.
Kenton in Hollywood
Los Angeles — Eric Kenton has ar-
rived here to prepare for production
of "We're In the Navy Now" for
Famous.
Marie Prevost Coming East
Los Angeles — Marie Prevost has
left for New York.
For Outside Leader
Michigan Favors Engaging Impor-
tant Figure to Head the
M. P. T. O. A.
Colorado Springs — Michigan has al-
ways favored the idea of an outside
leader to head the M. P. T. O. A.,
according to H. M. Richey, general
manager of that state unit who was
here yesterday en route to Los Ang-
les.
He said he had not heard that the
organization was considering Col. E
M. House, as exclusively reported in
THE FILM DAILY yesterday.
Reach La Junta
Aboard the M. P. T, O. A. Special,
La Junta, Colo.— The Eastern delega-
tion to Los Angeles arrived here at
9:25 last night and remained but a
few minutes. The special is due at
Albuquerque, N. M., at 10:25 Thurs-
day night.
Half Way Across
Delegates Scale Pike's Peak and Af-
ter Day at Colorado Springs, Re-
sume Journey to Los Angeles
Aboard the M. P. T. O. A. Special,
Colorado Springs. Colo. — After an en-
joyable day here which was marked
by biting frost in sharp contrast to
the hot winds of the Kansas prairies,
the Eastern delegation to Los Ange-
les resumed its western journey at
6:30 P. M. (9:30 New York time)
last night.
So far the transcontinental tour
(Continued on Page 8)
Financing Arranged
Valentino Signs for Three Pictures
With Feature Productions for
United Artists Release
Los Angeles — Rudolph Valentino
has signed with Feature Productions
"or three pictures to be released by
United Artists. The contract is ef-
fective in September.
Johi* Coijsidine, Jr., is president and
Rolarfd ' West, vice-president of the
company. ■ Its formation merely indi-
cates a new internal financing ar-
rangement w.ith Joseph M. Schenck
and the Art Finance Corp.
Paramount to Release "London"
Shootincr will soon be completed on
"London," the second of Dorothy
Gish's series from British National.
It will be released by Paramount.
George Brown with M.- G.- M.
' George Brown, formerly with Uni-
versal as advertising manager, has
joined the publicity and advertising
staff of M.-G.-M.
Sales Go To Pathe
Associated Exhibitors to Handle
Small Town Business Under New
Arrangement — Cutting Expense
There were a number of reports
in circulation yesterday regarding
the future of Associated Exhibitors.
The company has renewed an old
arrangement with Pathe whereby the
latter, in addition to controlling physi-
cal distribution of the Associated
product, will again handle sales in
towns of small population. Pathe
will also take charge of Associatcd's
auditing and publicity in order to
effect economies in operations.
Associated, however, will conduct
sales in towns and cities of major
importance through its own forces
operating, as in the past, out of
Pathe exchanges.
There is a possibility of impending
changes in the executive management
of Associated of which Oscar Price
is now president. Control is vested
in P. A. Powers who is at present
chairman of the board of directors.
Bachmann to Produce on Coast
J. G. Bachmann, it is reported, will
make several pictures on the Coast.
Negotiations are iinder way.
Stock Oversubscribed
United Artists Theater Circuit $4,000,-
000 Issue Sold Out in Few
Hours of Trading
The $4,000,000 issue of seven per
cent preferred stock of the newly
formed United Artists Theater Cir-
cuit, Inc., offered for the first time
yesterday, was reported oversubscrib-
ed before noon.
J. and W. Seligman and Co. said
{.Continued on Page 2)
Joseph Hennegan Dead
Cincinnati — Joseph H. Hennegan,
pioneer printer and founder of the
firm of Hennegan and Co., is dead
at his residence. He was formerly
national pre='''°nt of the Poster
Printers' Assoc.
Canadian Situation Quiet
Montreal — The threatened curtail-
ment of bookings by distributors ap-
parently is not causing theater own-
ers here any uneasiness. The situa-
tion is now in status quo.
To Make "Capt. Sazarac"
Los Angeles — Frank Lloyd's first
for Famous will be "Captain Saza-
rac," a pirate story. Florence Vidor
will play the lead.
M. H. Hoffman on Way to Coast
M. H. Hoffman of Tiffany is en
route to the Coast.
THE
■eStl
DAILY
Thursday, May
"If
Til.XXXVINi.49 Thursday. May 27. 1926 PriceSCtnts
JOHN W. AllCOATE :::::: Publisher
Copyright 1926, Wid's Films and Film Folks,
Inc. Pulilishcd Daily except Saturday and hol-
idays at 1650 Broadway, New York, N. Y.
I. W. Alicoate, Treasurer, Maurice D. Kann,
Editor : Donald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
inx Representative. Entered as second-class
iJKtter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage free) United States,
outside of Greater New York, $10.00 one
fear; 6 months, $5.00; 3 months, $3.00. For-
tign, $15.00. Subscribers should remit with
order. Address all communications to THE
nLM DAILY. 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
mble address: Filmday, New York. Holly-
wood, California— Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washington 9794, London — Ernest W. Fred-
./lan. The Film Renter, 58, Great Marlbor-
ough St., London, VV. I., Paris — La Cinema-
tograpliie Francaise, 5, Rue Saulnier.
Financial
Trading in the active industrials went
ahead briskly in the stock market yesterday.
After an upward movement in steel, other
well known issues ascended. Prices were
generally higher with call money at 35^ per
cent.
While film issues displayed considerable
action, few gains were made. Famous loa*
a point in a turnover of 11,800 shares. Pathe
dropped }4 in transactions totalling 1,200 and
Eastman Kodak lagged ^ in deals aggre-
gating 600. Fox Film "A," Metro-Goldwyn
preferred, and Motion Picture Capital Corp.,
issues recorded fractional gains.
Quotations
High
Low
Close
Sales
Balaban & Katz .
73
12V2
73
Eastman Kodak .
llOK
11054
11054
600
Famous Players .
125
122^
123;^
11.800
*Fam. Play. Pfd.
12m
*Film Inspection
, ,
35^
•First Nafl Pfd. .
97
Fox Film "A" .
(>^y^
64
645^
600
Fox Theaters "A"
22V2
2254
22'/^
100
•Intern'l Project .
12'/,
....
Loew's, Inc
37^
37i^
37!^
900
Metro-Gold. Pfd. .
23 J4
23!4
2354
100
M. P. Cap. Corp.
22
ZWz
22
800
Pathe Exch. "A"
497^
4914
49 H
1,200
tParamount B'way
977^
97H
97^
1,700
Roxy Units
24
Roxy Com
, .
6
....
Skouras Bros. . .
49
49
49
**Stan. Co. of Am.
57
Trans-Lux Screen
7
Wt,
7
800
•Univ. Pict. Pfd.
93
•Universal Pict. .
33
•Warner Pict. "A"
14^
•Warner Bros. . .
45 Kj
* Last prices quoted
»• Philadelphia Market
t Bond Market
To Make "Jazz Singer"
Los Angeles — "The Times" states
Clarence Brown will probably make
"The Jazz Singer" for M.-G.-M., and
suggests he may borrow George Jes-
sel from Warners.
"Capt. Salvation" for M.-G.-M.
Los Angeles — M.-G.-M. has acquir-
ed "Captain Salvation" which Regi-
nald Barker will direct, following
"The Flaming Forpqt."
Fourth Week for "U" Film
"Outside the Law" will be held
over for a fourth week at the Colony.
"Rolling Home" will follow with its
star, Reginald Denny, attending the
opening.
George Ingleton Dead
Los Angeles — George Ingleton,
head of the Fox research dept., is
dead at the age of 65. He was killed
in an auto accident.
Returning East
Los Angeles — Lowell Sherman and
Mrs. Sherman (Pauline Garon) leave
here Sunday for New York.
Evelsm Brent's Next
Los Angeles — "Princess Pro Tern"
will be Evelyn Brent's next for F.
B. O.
Films of Byrd's Flight Due
The Pathe News pictures of Com-
mander Byrd's flight to the North
Pole are due in New York soon.
Story Chosen for Lois Weber
Los Angeles — "The Savage in
Silks" will be Lois Weber's next.
Otis Harlan En Route to New York
Los Angeles — Otis Harlan is en
route to New York.
Stock Oversubscribed
(Continued from Page 1)
the sale had been speedy with the
books closing after about two hours
of business. Eastman, Dillon and
Co. reported there were subscriptions
of $6,000,000. Spencer, Trask and
Co. said the sale had been "most
satisfactory."
Another Mart & Colton Organ
Reading, Pa. — Wilmer & Vincent's
Capitol is to have a three manual
Marr and Colton Organ.
FOa R.ENT
BELL - HOWELL
, ; AND
AKELEY CAMERAS
U/iUi or Wittiout Canieramen
SF.IDEN CAMERA EXCHANGE
729 Seventti Ave. N.Y.c.
Joseph M. Schenck estimates the
first full year's profits of the com-
pleted circuit will be $2,000,000 earn-
ed on the common, which will be
equivalent to $4 per share. It also
develops the company will lease or
otherwise take over existing theaters
and not confine itself completely to
new construction.
More Entries
The Golf Committee yester-
day announced 146 entries have
been received for the Spring
Tournament, to be held June 8,
at Mamaroneck.
Those who have not as yet
forwarded their entry are asked
to do so immediately. (Ten
dollars for players and $5 for
non-players V
New First Nat'l Series
{Continued from Page 1)
Coast in about two months. One
may be made in the East at a later
date. Asher and Mrs. Asher, Miss
Griffith and her husband, Walter Mo-
rosco left for Hollywood last night
following several conferences with
Richard A. Rowland regarding a fu-
ture contract. When Miss Griffith's
distributing contract expires upon
completion of several more pictures,
her producing arrangement with
Asher, Small and Rogers likewise
terminates.
Exteriors for "Ashes" have been
shot while in New York. Asher said
before leaving he had purchased two
vehicles for Aliss Griffith but declined
to discuss their nature. In the Fall
he. together with Edward Small and
AI Lewis, wnll produce "Private
Jones," a stage play in New York
It is based on a one act playlet by
Richard Schayer and was first pro-
duced in that form at the Writers'
Club on the Coast.
Homer in Deal With Bromberg
Bob Horner, who heads the Assoc.
Independent Producers, has closed a
contract with Arthur C. Bromberg of
Atlanta for six Wm. Barrymore
dramas and eight Pawnee Bill, Jr.
westerns, for Texas, Oklahoma, Ar-
kansas, Louisiana. Florida, Missis-
sippi, Alabama, North & South Car-
line, Tennessee, and Georgia.
Extra Becomes Lead
Gloria Gordon, who has replaced
Jacqueline Logan in J. G. Bach-
mann's "The Romance of A Million
Dollars," being directed by Tom Ter-
riss, four days ago was an extra
She has been placed under contract
by Preferred.
Loew's House Obtains Organ
Harrisburg. Pa. — A Wurlitzer-
Hope-Jones organ is being installed
at Loew's Regent. Cost, $25,000.
GUARANTEE YOUR INSURANCE
Securing your Insurance through sources thoroughly conversant with your prob-
lem and adequately equipped to assume it, is adding a guarantee to your Insurance.
Representing, as we do, so many Theater Owners, Producers, Distributors,
Laboratories and other allied interests our reaction to your problem is at least
comprehensive.
We will stake our reputation on our service.
INCORPORATCO
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
Peculiar Bookig
Canadian and American Bordji
Direct Opposition — Latter
4 Day Break
Sault Ste. Marie, Ont. — An
situation prevails here where
tors face a problem of their
the counter-attractions of
across the river in Sault Stei
Mich. It makes it rather j._
for an exhibitor in the Cana(,n
to book a feature only to
shown just ahead of his dat
American "Soo."
W. P. McGeachie, manage
Algoma, Sault Ste. Marie, On
ed out that "For Heaven's S
off because it had been sho
days ahead of his engagemei
American city, opening on a
at that, when nearly everybo(
Canadian "Soo" goes over
American side. There are no
amusements in the Canadian
In this case, of course, the
are booked from two entirel
ent sources in the United St
Canada, but the exhibitors a
points such as Sault Ste. M
quently suffer.
New Equipment for S^
Racine. Wis. — Heating ati^^
lating apparatus costing Bij
has been installed in Saxe'sl
This is a 'Cornerblock' cut it»i
7REE for all Pathecomedies t
Exchange.
A COMPLETE LABORATORY
AND TITLE SERVICE
HOLLYWOOD
y, May 27, 1926
THE
jje^
DAILY
svspaper Opinions
"Silence"
Prod, Dist Corp.
Times Square
CAN—* * * H. B. Warner, as the
cowardly burglar, I liked. Maybe
eract. In fact, I don't doubt that
[n comparison with the strenuous-
ra Reynolds, his performance seem-
I restrained. • * *
«JG JOURNAL—* * * Never let
that we spoiled any one's enjoy-
picture by revealing the clima.x.
es very good work ; * ♦ ♦
>JG WORLD— H. B. Warner's
n "Silence" * * * is too fine to
s one of the finished achievements
pictures. He triumphantly carries
/hich in other respects leaves much
:d. * * •
D-TRIBUNE — * * * "Silence"
it drama is quite as thrilling as it
stage, and H. B. Warner is mag-
the role which he created. * * *
• * * Mr. Warner, of course, is
home in the part he has played so
s behind the footlights, and his
e before the Kleigs is most efifec-
rt Julian, the director, manages to
terrifying vision of a man about
ed in rather expert fashion, * ♦ *
* * Splendidly acted by H. B.
d skillfully directed by Rupert Ju-
ice," * * * must be set down as
most efifective productions of the
eld its audience throughout and as
ne faded from view it was greeted
ataneous round of applause. * * *
itAM — * * * The strong right arm
Julian wielded the megaphone in
e, and he has done so with unus-
effect. There is a quiet dignity
piece. * • •
-* * * Although the pictorial
of "Silence" has its theatric mo-
s none the less a decidedly eflfec-
"ama which is exceedingly well di-
ke players handle their respective
sincerity and, for the most part,
int. * * *
* * * Mr. H. B. Warner, its
ar, gives one of the strongest,
iful and most moving performances
ive seen on the screen in a year.
Financial Statement— Fox Film Corp,
The balance sheet and surplus account of Fox Film Corp. and subsid-
iary companies as of Dec. 26, 1925, and March 27, 1926, follows:
ASSETS
Cash $1,948,986.77
Call Loans 500,000.00
Marketable securities at cost 23,000.00
Mortgages owned 99,729.50
Accounts receivable less reserve:
Film customers $584,140.57
Advances to otficers and employes 23,101.11
Miscellaneous 113,172.22
720,413.90
Inventories :
Released negatives and positives, residual value $4,272,832.81
Unreleased negatives and positives 3,241,139.96
Work in process 500,104.61
Advertising matter 252,077.87
Scenarios unproduced 918,858.13
Investment in stage productions 200,395.68
9,385,409.06
Investment in other companies 3,565,367.10
Total current and working assets $16,243,906.33
Cash in hands of trustees for retirement of bonds and payment of bond
interest 9,000.00
Land, buildings, machinery, equipment, furniture and fixtures $9,974,668.40
l^ess depreciation 1,766,902.13
8,207,766.27
Sundry investments $29,793.01
Cash surrender value of life insurance policies 100,976.97
13P,769.98
Charges against foreign branches not reported by them 97,270.72
Deferred charges 570,204.55
$25,258,917.85
LIABILITIES
Accounts payable and accrued expenses:
Sundry trade creditors and accrued expenses
Reserve for Federal income tax, 1925
Dividend payable April 15, 1926
$985,627.19
169,696.90
500,000.00
"Wet Paint"
Paramount
Strand
CAN—* * * laughable, filled with
nmed with gags. Yet the world
adder and less wise place after its
^ NEWS—* * * Yesterday after-
itrand audience laughed loudly and
y at the antics of Mr. Raymond
le did everything, from climbing a
an automobile to rescuing Natalie
rom a steam bath under the soused
that the house was on fire. * * ♦
■^G WORLD — *** Raymond
)k the material for a better than
fo-reel slapstick comedy and re-
'gag" two or three tirn'es. * ♦ ♦
IC_* ♦ * Mr. Griffith's perlorm-
s nothing to be desired. He is
doubt one of the finest comedians
een. Way up there with Chaplin
is Mr. Griffith. * * *
D-TRIBUNE—* * * The funniest
e picture is, to us, the fire engine
i Mr. Griffith saving the lives of
a steam bath by seizing them
c waist, tossing them over his
nd carrying them, shrieking and
down a ladder to safety. See
t." * * •
Raymond Griffith's newest comedy,
t," * * * is embarrassingly below
in fact, merely a very poor slap-
iy about nothing at all. ♦ ♦ *
RAM — * * * As a comedy it is
rry affair. It creaks along on the
such old gags, such timeworn sit-
1 such incoherent action that one
nclined to associate it rather with
slapsticks of other days than with
)al fun maker of "Hands Up."
-• * "Despite the recurring glimp-
Purchase money obligations for investment in other companies..
Advance payment for film service (self liquidating)
Funded debt:
First mortgage 7% serial gold bonds of Broadway Building
Co., maturing serially to Feb. 1, 1936. Authorized
and issued
Less retired and cancelled
First mortgage leasehold 6}4% serial gold bonds of Fox
Philadelphia Building, Inc., guaranteed by Fox Film
Corp., maturing serially June 1, 1926, to June 1, 1945
$1,655,324.09
1,024,010.00
228,264.18
$450,000.00
90,000.00
$360,000.00
1,800,000.00
Other mortgages
Reserve for Federal income tax.
2,160,000.00
516,408.28
45,671.71
Total liabilities $5,629,678.26
Capital stock:
Consisting of 400,000 shares of Class A, no par value (900,000 shares
authorized) and 100,000 shares Class B, no par value stock (author-
ized and issued) 7,600,000.00
Surplus 12,029,239.59
$25,258,917.85
CONSOLIDATED STATEMENT OF SURPLUS AND PROFIT AND
LOSS DEC. 26, 1925, TO MARCH 27. 1926
Surplus as at Dec. 26, 1925 $11,983,467.83
Profit from Dec. 26, 1925, to March 27, 1926:
Profit 5 weeks ending Jan. 30, 192'6 $274,822.15
Profit 4 weeks ending Feb. 27, 1926 249,177.96
Profit 4 weeks ending March 27, 1926 228,869.36
In the Courts
In the suit brought against George
Kleine by Edwin Liebfried for $13,-
250 under a contract by which he was
treasurer of the Helen Keller Film
Co. producing "Deliverance," , in
which Miss Keller starred, and he
alleged that the sum was due him for
salary at $500 a week. Supreme
Court Justice McCook directed a ver-
dict for Kleine. The latter admitted
that he had paid $4750 in behalf of
the corporation to Liebfried, but de-
nied liability for the sum sued for.
George Bernard Shaw, who has
been sued here by Jesse A. Levinson,
owner of the rights to "The Choco-
ate Soldier," for a judgment declar-
ing that Shaw has no rights to the
piece although several of the scenes
are taken from "Arms and the Man,"
has applied in the Supreme Court to
vacate the service of the papers upon
Hm in England on the ground that the
courts have no jurisdiction over him,
and because the law relating to the
service of papers outside of the State
has not been complied with.
Vaudeville in Toronto "Hip"
Toronto — With the closing of
Shea's Victoria St., arrangements
were begun by Jerry Shea for the
transfer of Keith vaudeville to the
Hippodrome, a much larger house
opposite the City Hall, which will be
opened early in the Fall. The Hip-
podrome is now under lease to Fam-
ous, but the latter has arranged to
take over Loew's Uptown at Yonge
and Bloor in August.
Fiske O'Hara On Tour
Pursuing his policy of obtaining
"names," Arthur Klein is booking
Fiske O'Hara, Irish tenor, into pic-
ture theaters, beginning at Shea's,
Buffalo, May 31. Klein is now also
handling Burt Earle's Hollywood
Bathing Beauties, carrying 25 pers-
ons, which plavs a Little Rock house
this week.
Deduct: Provision for Federal income tax.
752,869.47
45,671.71
707,197.76
Expense for purchase of stock interest in other companies
Expense for bond redemption Fox Film Realty Co
Expense writing ofT residual of commission for sale of Fox
Film realty bonds
Adjustment of foreign surplus accounts for 1925
Dividend payable April 15, 1926
$17,494.63
25,561.05
92,171.09
26,199.23
500,000.00
$12,690,665.59
661,426.00
$12,029, 2'39. 59
ses of standardized screen comedy, this pic-
ture possesses enough scintillating stuff to
make it quite a joyous entertainment. * * *
WORLD — * * * this picture of gags and
stunts at the Strand is equal to the task of
producing more laughs per minute on the
part of any given audience in this town than,
let us say, any spoken comedy which I have
sat through along Broadway in the so-called
season of the drama just bringing itself to
a close. • * •
Missouri Plans Charleston Contest
St. Louis — The Missouri, in con-
junction with the St. Louis Star, will
stage a Charleston contest this week
for .girls only. Sixteen girls have en-
tered and the winner will go to New
York to enter John Murray Ander-
son's Charleston Revue.
Rehearsing Musical Act
Sam Nauslaum is rehearsing a
musical act, carrying six persons, for
picture houses. It will break in in
about two weeks at Fox's Academy,
14th St. George Dollini is agent for
this act and also Harry Westoff's
dancing and musical presentation,
now in rehearsal.
f--'
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
They SAW --were CONVINCi
looks like 4 BIG YEA
f^tPjffi^.
ff&(p (3[mm^ Mm
voo
moinn
9^N
ViPOLis
ind.
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"OTTS
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Mata
35 High'Powered Money Makers
including « — >
3 BAD MEN
ONE INCREASING PURPOSE
THE MUSIC MASTER
PIGS
FIG LEAVES
IS ZAT SO?
THE PELICAN
THE MONKEY TALKS
A HOLY TERROR
F. W. MURNAU production
WHISPERING WIRES
THE FAMILY UPSTAIRS
The RETURN of PETER GRIMM
J
PROCTOR &- MARSH
MUSKOGEE,OKLA.
lead
Fox Film Corporatton^
oys
and BOUUHT I
HOV
9 (mMF ®i3hr(s<iS'
35 High.'Powered yioney Makers
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WHAT PRICE GLORY
7th HEAVEN
The Story of MOTHER MACHREE
THE AUCTIONEER
THE LILY
CRADLE SNATCHERS
WEDLOCK
THE DEVIL'S MASTER
MARRIED ALIVE
WOMANPOWER
GOING CROOKED
FROZEN JUSTICE
THE WAY THINGS HAPPEN
T.J.PEKRAS
COLUMBU5,OHIO,
LEVY &• HAMNER
"■ WACO ,TE>^'^S
GtO.T
pH\»AC>
.vENS^e
^V.pH\A
hers fellow!
Fdx Film CDrporatlniv
Byrd's Polar
Expedition
By courtesy of Lieut. Commander Richard E. Byrd, Pathe
News presents in issue No. 44, released
WEDNESDAY, MAY 26
The First Pictures of the Byrd Expedition
as part of hi$ motion picture record of this great achieve-
ment which won for America the honors of the first flight
over the North Pole. Byrd's full and complete story of
this epic and thrilling accomplishment will appear as a two
reel Special, ''With Lieut. Commander Richard E. Byrd,
U.S.N. , in America's Polar Triumph," the official motion
picture record of the first flight over the North Pole, and
will be released on. our Country's birthday, July 4th.
I
The "Norge"
In The Arctic
NEWS
Pathe News also presents in the same remarkable issue,
released
WEDNESDAY, MAY 26
The First Pictures of the "Norge^'in the Arctic
the two subjects making a number of the widest interest
and the most extraordinary box-office value, and represent-
ing a feat and a triumph of news reel enterprise that is un-
paralleled.
The photography and the presentation of the subjects is in
keeping with their importance.
THE
Half Way Across
(Continued from Page 1)
has been a marked success, unmarked
by any incident except an enthusiasm
and conviction that the forthcoming
convention will be a marked success.
Accomodations on the special are par-
excellent. Nothing has been over-
looked so far as the luxurious com-
forts of of every delegate is concern-
ed. Joseph M. Seider and George
Stanton, who arranged the complete
tour with the New York Central, are
deserving of the credit. Almost every
mile has recorded an acknowledge-
ment of appreciation in this respect.
The tour up to the present cannot
be better preambled than by a word
for the good fellowship which is man-
ifested in every nook of the train.
These Easterners corralled together
are like one big family.
Those who didn't know everybody
else when the train left New York
didn't take long to remedy the situ-
ation.
Practically all delegates were don-
ning their napkins in the sunset at
Haripon where a steam locomotive
relieved its electric predecessor. One
of the outstanding events of the first
meal was former President M. J.
O'Toole's dissertation on his work as
a newspaper man. The speech was
a private communication to Nathan
Yamins, of Fall River, and his fam-
ily but the correspondent who was
at an adjacent table, could not help
but enjoy a little eavesdropping.
Seider, his wife and two boys were
the next to enjoy the first soup of the
trip. National President Woodhull,
and his wife did likewise, president
observing, "between every mouthful
there was a contract." Sydney
Cohen, Lou Sagal, chairman of the
board of directors and treasurer, re-
spectively, selected seats on the sun-
ny side of the train and looked long-
ingly at passing golf links. Joe
Walsh, president of the Connecticut
unit, established a precedent at the
first meal with a complete outfit of
golf toes. Rudy Sanders, of Brook-
lyn, was kept busy right up to the
desert explaining to his daughter
about the wonderful things which
were within her geographical knowl-
edge.
After cigars and candy, and some-
where a little north of Albany, the
train experienced its first unified
manifestation of good fellowship.
Somehow or another, Clinton Weyer,
an insurance man, assumed the role
of community song leader. His ap-
pointment was announced, following
the first get-together on the trip.
"Good Night Ladies" terminated the
program which was broadcast up and
down the corridors of the entire train.
Bright and early the next morning
breakfast was enjoyed. This took
place after a new dinner had been
hitched to the exhibitors' special at
Toledo where there was a five min-
ute rest. After that another short
stop was experienced at Elkhart,
which was then a matter of but a
few hours to the first official stop in
Chicago. Just before : pulling into
Chicago, Dave Adams, of New
Hampshire, w^ho is known as a
"theater owner who has never miss-
ed a national convention," pulled out
his watch. "This old train is making
■^
DAILY
Thursday, May 27,
pretty good time. She's going just
61 miles per hour," he declared.
Asked how he got the figures. Adams
said they were provided by the min-
ute hand on his watch and the pass-
i'-~ telegraph poles.
George Stanton came out to the
aain's back parlor about this time
and made it known that they had
been "hitting it up" all along. As a
comparison he said that The West-
erner, which left New York four
hours ahead of the special, had pulled
into Toledo five minutes after the ar-
rival of the convention train. "What's
more" said George, "this special on
the complete tour has Twentieth Cen-
tury equipment which is the finest
train on any railroad."
In Chicago after dinner at the Con-
gress the delegates split up; most of
the crowd, however, reviewing the
theaters for which Chicago is so not-
ed. Louis Kramer, director of pub-
licity for Lubliner and Trinz person-
ally conducted some of the visitors to
as many of the houses of that unit
as could be seen before the train was
switched to the Santa Fe to continue
the transcontinental trip.
Just before midnight when the train
pulled out of Chicago, A. Julian Bry-
lawski, chairman of the Administra-
tive Committee and his wife stepped
aboard, having taken a direct route
from their home in Washington. The
last new-comer was E. Thornton
Kelly, head of the Contact Depart-
ment. Kelly had left several days be-
fore the general entourage so as to
take care of last minute arrangements
for the other special trains convey-
nig Mid-Western exhibitors and leav-
ing later in the week.
On the outskirts of Chicago the
delegates led by Woodhull, indulged
in some community singing in the ob-
servation car, a real treat was pro-
vided by Mrs. Brylawski, who with-
out accompaniment rendered several
solos.
Tuesday morning just before the
special pulled into Kansas City, H.
L. Lavietes aired his views on the
first run situation. Lavietes owns the
Pequot in Fairhaven, Conn. His ex-
perience has taught him that first
runs bring in less money than sec-
ond runs, arguing that the latter de-
rive the benefit of the advertising for
the former. "In my opinion," he
stated, "the first run, so far as value
goes, is limited to the trade."
Two Join Max Hart Office
Max Hart, 1560 Broadway, is plan-
ning to enter the presentations field
on an elaborate scale. Walter Batch-
elor, formerly of Batchelor & Kemp,
and Jerry Cargill, formerly with Ar-
thur Spizzi, became associated with
him this past week.
Carloma Pictures Starts
Los Angeles — John T. Carleton,
general manager of Carloma Pictures,
states the new state right producing
firm has completed "The Girl in the
Rain," featuring David Butler, as its
first picture.
Torocella Preparing Act
Senorita Torocella, formerly dancer
at the Rivoli, is preparing a four-
person act, musical-dancing, for film
theaters. Through George Dollini
she has engaged Ivan Dneproff,
Seek Tax Relief
(Continued from Page 1)
ministration by several speakers who
pointed out that Montreal exhibitors
were paying a greater seat tax than
was found any whet e else. Montreal
theaters pay 85 cents per seat per
year to the city and, in addition, an
annual tax of SO cents per seat is paid
to the Quebec Provincial Govern-
ment, making a total annual seat tax
of $1.35. This was considered high,
particularly in view of civic assess-
ments on property and business, Gov-
ernment profits tax, tax on dividends,
poster fees, censor fees, sign taxation,
taxes on equipment, apart from the
civic amusement tax which the gen-
eral public paid on admission tickets
of about 10 per cent.
The executive committee promised
to take the matter under advisement
and grant relief if possible.
New William Morris Bookings
The William Morris office has
booked the following acts into the
State. St. Louis: May 29, Eddie Mil-
ler Duo, singers; June 5, Clarion
Trumpters and Kendall Capps, fea-
tured dancer in the "Greenwich Vil-
lage Follies"; June 12, Anatole Fried-
lander's Club Anatole Revue. The
same agency also booked Marion and
Martinez Randall, international danc-
ing team, into the Mosque, Newark.
Theater for McGill University
Montreal — A theater is to be a fea-
ture of McGill University, work
having been started on a theater
which will have a capacity of 600.
The new structure will be known as
the Moyse and will be completely
equipped for dramatic and picture
presentations.
And Thafs Tha^
By "BARRY"
A RE VI EWER overheard
one of the Broadway
The main titles were being
on the screen when "Jesse L
presents" came into view,
he's the best director there i
a woman.
A want ad in "The Newar I
ning News" reads "Five one ',
men with stump to advert i^
Barrymore's greatest Tpictuvi
Sea Beast." Apply Manage)
tol theater."
The United Press lists tli- ;
popular Americans, judged
way they are treated in the ^em
newspapers. Charlie Chapp
fourth, ranking ahead of Pric
Coolidge; Mary Pickford is sixi, ..
lowing the President, while lem
Ford heads the list with Jack ieini
sev second.
Gene Tunney and Mike Dom a:
both acting at the Fine Arts, '(
where Tunney is making the\
serial, "The Fighting Marine.'\Ge)
mentioned an incident in a bah""
that took place several years o >
Mike, who must have a ^vo :
memory, recalled the date,
ning, the members of both tea i, u
batteries and the exact spot^ike
the ball he hit landed at th\Po
Grounds. i
Several tons of acting abi'
employed in the cornedy, "Tin !
Parade," which is held over ai >
ers for another week. "Fatty K
"Fatty" Alexander and "hfiy
Ross are all in it.
Comiii{[
GENE
TUNNEY
fi>rtnidable
heavywei^t
loser otonly
one battle and
thativayback
inl972,ina
Pateerial
— -®- — _
.\ />* ^t M,
l-I A V^'
r« BRADSTREET
< FILHDOM
;s(^rec0cmized
Authority
XXXVI No. SO
Friday, May 28, 1926
Price 5 Cents
[loach Explains
Pive Year Contract with Pathe
-G.-M. May Use His Plant
for Westerns
e have been a number of re-
II circulation and in published
egarding Hal Roach and his
releasing arrangements. The
)ersistent have endeavored to
te him with Metro-Goldwyn-
In order to clarify the situ-
TIIE FILM DAILY wired
for a statement. His reply
Sept. 1, 1925, I signed a five
mtract with Pathe for come-
have every intention of living
:rms of that contract.
{Continued on Page 5)
Similar Pictures
Character of Judas Feature
e Mille, Famous and Wood-
house Stories
Angeles — It is reported here
e Biblical character of Judas
to appear in three pi.ctures to
: within the next few months.
B. De Mille, it is understood,
ke "Thirty Pieces of Silver."
has announced "Pieces of
from a magazine story pub-
)me years ago, featuring Emil
s; and two independent com-
ire reported negotiating with
irt Woodhouse for the picture
0 his drama, "The Kiss."
"Danny" Memorial
Industry Launches Movement to
Create Permanent Golf Trophy
in Honor of Late Editor
A movement has been launched by
Ralph A. Kohn of Famous and spon-
sored by William A. Johnston, eidtor
of the "Motion Picture News" to cre-
ate a permanent memorial trophy at
the Film Golf Tournament in honor
of the late Joseph Dannenberg, Editor
of THE FILM DAILY and the ori-
ginator of the tournament.
Jack Alicoate, partner of "Danny"
since the inception of THE FILM
DAILY had planned to do this per-
sonally. However, in deference to
this splendid thought coming from
without THE FILM DAILY organi-
zation, he now gladly joins with the
others in order to jointly express a
sincere tribute to one of the finest and
(Continued on Page 5)
The Tournament
Practically all arrangements for the
forthcoming Spring Film Golf Tour-
nament, to be held at the Winged
Foot Golf Club on June 8th, have
been completed by the Committee,
which has been working unceaseless-
ly to insure everyone a splendid day's
outing.
At the tenth affair, a record num-
(Continued on Page 5)
louses In Combine
lington. 111.— "The Bulletin"
the incorporation of Mid-
Theaters with 115 houses in
?hborhood of Fairbury and
111. Headquarters will be in
ler city and in Urbana.
ouses are said to include the
Fairbury; the Central, Pax-
in Peru, one in Urbana and
ther Illinois cities and towns,
lamsey is president of the
', H. J. Ramsey, vice-presi-
treasurer; E. E. Alger, sec-
nd H. H. Foster, general
ij P. D. C. Films on B'way
P. D. C. pictures are booked
adway houses. "Silence,"
1 1 OSes tomorrow night at the
sjquare, will play the Ri.ili
■e of June 20. "The Unknown
ej opens at this house Sun-
ip Capitol has "The Volga
!J " scheduled for the week of
6
Renews with M.-G.-M.
igeles — Fred Niblo has sign-
w contract with M.-G.-M.
r five pictures. .
Northwest Golf Tournament
Seattle — The second annual M. P.
Record golf tournament is planned
for June 23.
2,000 Seat Ufa Houses
Managing Director, Returning To-
morrow, to Increase Seating Capa-
cities— Plans Foreign Expansion
Enlarging of Ufa houses in cities
and larger towns of Germany to seat
2,000 or more is planned by Dr. Fer-
dinand Bausback, managing director,
who sails on the Belgenland tomor-
ow from New York. At present the
(Continued on Page 2)
Closes with Metropolitan, Atlanta
Atlanta — E. A. Eschmann of Uni-
ted Artists has sold "The Black Pi-
rate," "Stella Dallas," "Sparrows"
and "The Son of the Sheik" to Sig
Samuels lor first-run showings at the
Metropolitan.
Name Nominating Committee
The A. M. P. A. yesterday appoint-
ed the following nominating commit-
tee in connection with its coming
election: Paul Gulick, C. L. Years-
ley, Tom Wiley. L. A. Young, Jerome
Beatty, Ed. Finney and P. A. Par-
sons.
Famous Plans $20,000,000 Issue
To Take Over Balaban and Katz
Using Color Process
Maude Adams Busy in Picture at
Metropolitan Museum of Art —
Robe'-t J. Flaherty Directing
Maude Adams is supervising the
making ot a film behind closed doors
at the Mtropolitan Museum of Art.
It is being made by the color process
invented by Miss Adams and devised
by experts ot the General Electric Co.
Robert J. Flaherty is directing the
picture.
The work is being done under the
(Continued on Page 2)
Delegates in Near Accident
Aboard the M. P. T. O. A. Special
at Albuquerque, N. M. — The exhibi-
tors' special train crashed into a
truck 20 miles north of Albuquerque
early yesterday morning. The driver
and the truck were carried about
half a mile on the cowcatcher before
the engineer could stop the train
without upsetting the passengers.
Nobody aboard the train was dis-
turbed. The truck driver was sent to
a local hospital. This accident delay-
ed the train for about 30 minutes.
During the day, the Albuquerque
Chamber of Commerce took the
group all over the town.
Leaders To Talk
Prominent Figures in Coast Colony
to Address M. P. T. O. A. Dele-
gates Next Week
Leaders in their respective branches
of the industry will address the del-
egates to the M. P. T. O. A., June
1-5, at the daily business sessions to
be held in the Fiesta room at the
Ambassador.
Among the prominent individuals
who have been invited to speak
on the convention floor are Sid Grau-
man, representing Los An'^^les thea-
(Continued on Page 2)
Edwards Buys "Jesse James"
Rowland G. Edwards, who was
connected with the Famous Players
production department some years
ago, purchased "The Rise and Fall of
Jesse James" from John S. Woody
and will start production in about two
months. Edwards will direct.
Famous Buys "Wheel of Life"
Elsie Ferguson's stage vehicle,
"The Wheel of Life," has been pur-
chased by Paramount for Florence
Vidor.
New Block of Common Would
Provide for Other Expansion
— Dividend Reports Persist
Wall Street is discussing new fin-
nancing involving Famous Players.
The Street believes that Famous is
about to float a new issue of com-
mon stock to the extent of $20,000,-
000 for the purpose of buying con-
trol in the Balaban and Katz Corp.
and for other expansion movements.
A source reported by Wall Street
as close to Famous is the authority
for the statement that the directors
first considered a bond issue in con-
nection with the financing contin-
gent upon the B. and K. deal, but
that the success with which the last
issue of common was sold influenced
the decision for increase in the com-
mon stock.
Reports persist that the company
will declare a common stock dividend
which would place stock earnings on
an equivalent of $10 a share annually
instead of the present rate of $8.
The next dividend meetinp will be
held June 14 when the usual quar-
terly action on the preferred is look-
ed for. However, there is a possi-
bility that a special meeting may be
held before then to act on either a
common stock or an extra cash divi-
dend.
Famous Players officials continue
to assert that all talk of a stock divi-
dend or a new issue is unfounded in
fact.
Montgomery House for Publix
Montgomery, Ala. — The Empire
here has officially become a Publix
theater. Although the house was ac-
quired by Publix along with other
theaters controlled by Southern En-
terprises it was not until extensive
improvements had been made that it
actually became one of the Publix
chain.
No Paper Monday
Since Decoration Day falls on
Sunday, May 30, the holiday
will be generally observed
Monday There will, therefore,
be no issue of THE FILM
DAILY published on that day.
DAILY
Friday, May 28, ];6
TiLXXXVI Ni. 50 Fndiy. Miy 28. 1926 PriciS Cents
nm W. miCDATE :::::: Publisher
Copyright :926. Wid's Films and Film Folks,
Inc. Publislifd Daily except Saturday and hoi-
idayt at 1650 Broadway, New York, N. Y.
I. W. Alicoate, Treasurer, Maurice D. Kann,
Editor; Uoiiald M. Mersereau, Business and
Advertising Manager; Ralph Wilk, Travel-
iiif Representative. Entered as second-class
taatter May 21, 1918, at the post-office at
New York, N. Y., under the act of March
3, 1879. Terms (Postage tree) United States,
outside of Greater New York, $10.00 one
year; 6 months, $5.00; 3 months, $3.00. For-
eign, $15.00. Subscribers should remit with
order. Address all communications to THE
JTILM DAILY, 1650 Broadway, New York,
N. Y. Phone Circle 4736-4737-4738-4739.
.;»ble address: Filmday, New York. Holly-
wood, California — Harvey E. Gausman, Am-
bassador Hotel; 'Phone, Drexel 7000 and
Wa«liington 9794, London — Ernest W. Fred-
,*ian. The Film Renttr, 58, Great Marlbor-
ough St., London, W. I., Paris — La Cinema-
tographic Francaise, 5, Rue Saulnier.
Financial
With money at 3H, trading on the market
continued heavy with rises in many of the
issues. Oils, rails and steels were the lead-
ing features. There was evidence of "even-
ing up," but this had no effect on trading.
Film stocks enjoyed a good day. Pathe
Exchange "A," in transaction amounting to
3,600, rose I'A. On the Curb, Fox Theaters
"A" made a gain of 1 point. Famous pre-
ferred added ^, but Famous common drop-
ped J^ in a turnover of 9,800 shares. East-
man Kodak made back the J4 of a point it
lost Wednesday.
Quotations
High Low Close
Balaban & Katr . . 72^ 72 72^
Eastman Kodak ..110!^ IIOJ/^ IIOJ^
Famous Players .. 124J^ 122J4 123fi
Fam. Players Pfd. 122J4 122}4 122^
•Film Inspection ... .. Syi
•First Nat'l Pfd 97
Fox Film "A" ... 64 J^ 64 Sili
Fox Theaters "A" 23% 22 J4 23 H
•Intern'l Project IZ'A
Loew's, Inc. . 37}4 36^ 37
Metro-Gold. Pfd. .. 2354 23^ ZS'/i
M. P. Cap Corp. 22 21 J4 22
Pathe Exch. "A" 51^4 49 J4 51
tParamount B'way 97J4 97^ 97J4
Roxy Units 26 24 26
Roxy Com 8 6 8
Skouras Bros 49 49 49
••Stan. Co. of Am 57
Trans-Lux Screen 7 7 7
•Univ. Pict. Pfd 93
•Universal Pict . . 33
•Warner Pict. "A" .. 14 J^
•Warner Bros 4S}4
• Last prices quoted
•• Philadelphia Market
t Bond Market
Sales
"ioo
9,800
700
1,100
1,800
'sob
100
400
3,600
200
200
Make "Man Who Laughs" Here
It has been definitely decided by
Universal that "The Man Who
Laughs," is to be made in America,
rather than in France.
^SleMa<^i^a>
Properly Present Your Photoplay
2,000 Seat Ufa Houses
(Continued from Page 1)
larger theaters have approximate capa-
cities of 1,200.
A gradual expansion of Ufa thea-
ter holdings throughout Europe is
contemplated. Houses are now owned
outside of Germany in the following
countries: Holland, 4; Austria, 1;
Switzerland, 5; Finland, 4; Hungaria,
1.
When Dr. Bausback returns to
Berlin he will discuss the four pic-
tures to be released by Famous and
M.-G.-M., two by each company.
German players and directors will be
used, with a representative of the
American organizations on hand to
advise. Ufa will also exchange stories
with M.-G.-M. and Famous and will
send a representative to this country
to watch the atmosphere of any
German stories they may produce.
Dr. Bausback stated that "Variety"
will follow "Aloma of the South Seas"
into the Rialto under Famous auspi-
ces and that "The Waltz Dream" will
begin a Broadway run in September.
"Faust," to be handled by M.-G.-M.,
and "Metropolis," on the Famous
schedule, will be road-showed in the
Fall. F. W. Murnau, who made
"Faust," will come to New York early
in June with his picture. Another
Ufa product to be released immediate-
ly in this country is "Tartufife," with
Emil Jannings and Lil Dagover.
Dr. Bausback plans to further sys-
tematize Ufa production, making out
all plans before actually shooting be-
gins.
Rothstein Going to Coast
On June 2, Nat Rothstein, who re-
cently rejoined Universal, will start
for Universal City to undertake the
work of injecting exploitation angles
into pictures before they go in pro-
duction.
Talmadges Leaving for Coast
Norma Talmsdge, her mother and
Mabel Normand will leave for the
Coast on Sunday, stopping off in
Chicago for a few days.
Using Color Process
(Continued from Page 1)
patronage of George D. Pratt, chair-
man of the cinema committee of the
museum. The picture will show how
pottery was made in the early nine-
teenth century. Two films made with
the Adams color process, done by
means of artificial lifrht, have been
made already. They are to be rented
at $5 a reel by the museum to get
the public to appreciate what there
is in the art world.
BLIZZARD
FANS
Tlie Fans
Exhibitors
Szvear by
not at
BLIZZARD
SALES CO.
Omaha
N«br.
Warner Makes Denials
Reports that Warners were to make
"Lummox" are without foundation ac-
cording to Harry M. Warner. He
also stated that recent stories to the
effect that his company owned "The
Miracle Man" and would probably
remake it are also untrue. He said
Warners own a story called "The
Miracle" which has nothing to do
with "The Miracle Man" or "The
Miracle," as staged by Morris Gest.
Censorship in Netherlands
Washington — A bill providing for
censorship of pictures by a central
commission which recently was pass-
ed by the Second Chamber of the
Netherlands Parliament has now been
passed by the First Chamber, accord-
ing to a cable to the Department of
Commerce. The date of its promul-
gation is not yet known.
"They Had to See Paris"
The rights to Homer Croy's book.
"They Had to See Paris" will not be
sold until after the production of the
play of the same name by Owen
Davis under the management of
Crosby Gaige.
Lesser Plans Film Building
Los Angeles — "The Examiner" re-
ports Sol Lesser and Mike Rosenberg
will erect a $150,000 building adjoin-
ing the Pickford-Fairbanks studio, to
be known as the Film Center Bldg.
It is to be ready on or about Sept. 1.
Players Arrive from Coast
Georgia Hale, who was featured in
"The Rainmaker," arrives in New
York today to work at the Long Is-
land studio. On Saturday Mary Bri-
an and Charles Rogers will arrive
from the Coast.
Mary Brian Renews with Famous
Los Angeles — Mary Brian has sign-
ed a long term contract with Famous.
Columbia Issues House Organ
Columbia is publishing a house or-
gan called "Columbia Chats," the
first issue of which has just made its
appearance.
Columbia Signs Billie Dove
Columbia has signed Billie Dove
who will appear in "The Lone Wolf
Returns" with Bert Lytell.
Fox Adds Comedy Directors
Los Angeles — Leslie Selander and
Mark Sandrich have been added to
the Fox comedy directorial staff.
!8i
:aii
Leaders To Talk
(Continued' from Page I)
ter interests; Reginald Barker t
dent of the M. P. D. A. and wLi
Beaudme, past president; Wir-ji
Dunn, for the scenario divisionin,
Hal Roach and Joe Rock foiili
comedy producers. Others wi
added to the invitation list befor
opening of the convention acco
to Glenn Harper, secretary oitr,.
California Division, M. P. T. 0.\.
Preceding each business coniv
a band concert will be given oiith
lawn in front of the hotel withlri
ous guest musical organizations ar
ticipating. To date the Los Anl'le
Letter Carriers' Band, Carlyie p-
enson's El Patio Ballroom Or
tra and Harry Carey's Navajo I
Band are programmed for this ■
with other entries coming in dai
The families of delegates wilno
want for entertainment while eiibi
tors are in business session. Ni.er
ous side trips and entertainment ar
being arranged for them and eaciris
itor will be given a courtesy ar
good for admission to most oth
downtown theaters. The initialel
egation will arrive from New or
on the 29th and will be offiii
greeted at San Bernardino bynt
officials, local theater ownersim
others who will escort them he
'"OUR
6AN0"
COMEDY
NATIONAL EVAr>
LABORATORIES, It.
Developing — Printing— Titli
1476 Broadway
Telephone* Brrant 9310-9 >
WILLIAM BARRYMORI
I
IN A SERIES OF
6 SOCIETY DRAMAS
with
PAULIJNE CURLEY and JACK RICHARDSON
FIRST B|E LEASE
"THE MILLIONAIRE ORPHAN" |
BILTMORE PICTURES, In^
LOUIS L. ALTERMAN, Prei. JULIUS LEVINE, Mgr.
729 Seventh Avenue Room 506 New York Ci
4t]
RST OF THE AMAZING
irlwind
1560 Broadway
New York, N.f.
Coviimcs
At last the industry's greatest
novelty! From F. B. O. And
the Capitol is the first to nail
it! Showing week May 30th.
Astounding camera tricks—
side-splitting com-
edy!
Eggs hatching Tin
Lizzies! Animated
Oysters in Swim-
ming! Other aston-
ishing surprises!
And eleven others
just as good.
'Written ar^d
Directed by
Charley Bowers
and
»H. L.»MuHer
THC
j^^
DAILY
Friday, May 28, 19
It's Big-It's Important
M.P.T.O.A. Convention
AT
LOS ANGELES
(AMBASSADOR HOTEL)
ALL NEXT WEEK
IN
The Film Daily
By
(Special Telegraph and Telephone Service)
An Accurate and Complete Record of the Convention
Interesting Observation and Comment — Sidelights
and Personalities — Film Daily Service
COVERED BY
A Staff Of Correspondents
FROM
Los Angeles OflSce FILM DAILY— Ambassador Hotel, Los Angeles
^
i
m
lay, May 28, 1926
THE
■cBtH
DAILY
Daritiy" Memorial
(Continued from Page 1)
liked personalities the industry
ever known.
jhn took the first step in the cre-
i of the fund, by sending to Mr.
iston a check for |50. Similar
lints have been received from R.
lowland and Dr. A. H. Giannini
ition Picture News," and Jack
Date,
lotion Picture News" suggests
those who wish to contribute to
neniorial should send their checks
nee so that the nature of the
hy may be decided upon and if
ible the first award made at the
ng Golf Tournament which takes
e on June 8.
his letter to the News, Kohn
;e:
'or the last few years, you and
ive been among those who have
yed the Film Golf Tournaments
were created and carried through
he late Joseph Dannenberg. It
jout time for the playing of the
tournament since his demise and
if us will feel his absence keenlj'.
eems that this is the proper time
us, in some way, to create a per-
ent memorial trophy in his honor,
I am taking the liberty to en-
: my check, to your order, for
toward such a fund."
The Tournament
(Continued on Page 5)
of entries is expected. To date,
list includes 146 players. A few
es are still missiing from the list,
d below. If you have not as yet
in your entry, now is the time.
1 dollars for players and $5 for
players.)
THE ENTRIES
I, Eddie, Metro-Goldwyn-Mayer
n, Roy, 130 W. 42nd St.
ite, Jack, "The Film Daily"
•son, R. v., Internation Newsreel
ison, William E., 383 Madison Ave.
ityn, J. C, British & Continental Trad-
Co.
1, F. A., United Artists
W, Jerome, M. P. P. D. A.
oft, Fred, "Motion Picture News"
oft, James, "Exhibitors' Herald"
, George, Metro-Goldwyn-Mayer
ill, George, First National
limstock, Mort, First National
►{by, Warren C, First National
•i|t, Harry, Carlton Theater, Brooklyn
•lit, Joe. C. B. C.
:» t, William. Carlton Theater, Brooklyn
'«|, Louis, First National
Kiarwood, Wm., Cranfield & Clarke
miide, V. W., "Morning Telegraph"
ml. S. K.. Ind. Movie Supply Co.
f i, George, Timely Films, Inc.
)ell, Pat, Pathe
n, David J., Publix
, W. B., Cranfield & Clarke
. Paul H., Metro-Goldwyn-Mayer
ol ■, William, Jr.
M I, Sam H., U. S. Tire Co.
James, "Exhibitors Daily Review"
e, F. W., First National
Harvey. Kinograms
"■ ibritis, Walter, Barnes Printing Co.
erj Lynde, First National
?f t, Ned, First National
'cison, J. S., "Motion Picture News''
bejein, Arthur, 80 Maiden Lane
P« rtz, Bernard, "The American Hebrew"
*»: 1. Charles, First National
sclann, E. A., United Artists
">1 William, Consolidated Film Industries
"•| , Dario L., First National
?i}i Gus, "Moving Picture World"
"•' Si, Harding Engraving Co.
«'ll, William v., c-o Harry Brandt
,«', W. B., Pathe
"*| an, Leopold, Leew's, Inc.
'»" G. Bruce, United Artists
Golfers, Attention!
Sign this «nd forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamavcneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It wrill simplify matters for the handicap committee if you will send in your
last three scores.
THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
WiUiam H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Gaylor, E. S., Jr., Morgan Litho. Co.
Gerety, Tom, Warner Bros.
Gescheidt, Jacob, c-o Hal Hodes
Gluckmann, Jacob, 729 7th Ave.
Goetz, Henry, Consolidated Film Industries
Goetz, Jack, Consolidated Film Industries
Gourley, Jess, First National
Greene, Fred V., Red Seal Pictures
Grey, A. L., D. W. Griffith, Inc.
Hall, Fred, "N. Y. Times"
Haramons, Earl W., Educational
Harris, Larry S.,' "Exhibitors Daily Review"
Hatcheck, Eugene, 1455 7th Ave.
Hedwig, William K., Rex-Hedwig Labora-
tory
Herron, F. L., M. P. P. D. A.
Hess, Gabriel, M. P. P. D. A.
Hodes, Hal, Short Films Syndicate
Homstein, Joe, Howells Cine Equipment Co.
Hughes, Frank, J. P., Muller Agency
Humm, John, Pathe
Jacobson, Lou, Morgan Litho. Co.
Jentes, Milton, 200 5th Ave.
Johnston, Ray, Rayart.
Johnston, William A., "Motion Pict. News"
Kahn, Dr. Leon, c-o Herbert Ebenstein
Kann, Maurice D., "The Film Daily"
Keegan, Jack R., "Exhibitors Herald"
Kelly, William D.
Kejreer, Jerry, First National
Kleisrath, Arthur H., Simplex Projection
Rooms
Kohn, Ralph, Famous Players
Kraus, Mannie, 220 West 42 St.
Lesser, Irving M.
Linet, Hank, "Exhibitors Daily Review"
Loew, David, Loew's, Inc.
Lubin, Herbert, Roxy Theaters Corp.
Marangella, Lou, Warner Bros.
Marcus, Lee, F. B. O.
Marin, Ned, First National
Massce, William, 115 Broad St.
May, Mitchell, Jr., 75 Maiden Lane
McConnell, Fred, "Exhibitors Daily Review"
Mersereau, Don, "The Film Daily"
Metzger, Lou Universal
Mitchell, Fred. Loew's, Inc.
Moscowritz, Charles, Metro-Goldwyn-Mayer
Mountain, David J., Richmount Pictures
Moyer, Charles, United Artists
Mueller, George, c-o Herbert Ebenstein
Mulligan, Jim, "Morning Telegraph"
Newman, Frank, Publix Theater Managers
School
North, Bobby, Apollo Trading Corp.
Ochs, Lee A.
O'Malley, David A., Ellbee Pictures
O'Reilly, Charles, T. O. C. C.
Orr, William, Metro-Goldwyn-Mayer
Pearson, Elmer, Pathe
Pelterson, Arthur, c-o Mitchell May, Jr.
Pettijohn, Charles C, M. P. P. D. A.
Pinkerton, C. S., United Artists
Pope, Frank, Prod. Dist. Corp.
Poucher, R. I., Herbert Ebenstein Co.
Price, Oscar, Associated Exhibitors
Rabell, Wm., Independent Movie Supply Co.
Raynor. W. E., Pathe Exchange
Ritchey, J. V., Ritchey Litho Co.
Ritchey, J. V., Jr., Ritchey Litho Co.
Rogers, Leonard, c-o Harry Brandt
Rowley, J. T., Morgan Litho Co.
Rubenstein, Samuel, Lloyds Film Storage
Rubin, Robert, c-o Harry Brandt
Ryan, J. O., Wurlitzer Organ Co.
Salsbury, Henry, Famous Players
Saunders, Francis A., "Moving Picture
World"
Sawtelle, A. J., Pathe Exchange
Sawyer, Arthur, Roxy Theaters Corp.
Sawyer, Chester E., Howells Cine Equipment
Company
Sax, Sam Gotham Prod.
Schattenfels, Clarence, "Moving Picture
World"
Schwartz, Marty. T. O. C. C.
Scott, Harry, Pathe
Shaw, Tom, c-o Charles Einfeld
Singerman, Sidney, Universal
Smith, A. W., Jr,. First National
Spargo, John S., "Exhibitors Herald"
Stebbins, Arthur, 1540 Broadway
Steele, Charles, First National
St. Theiss, John, 35 West 45 St.
Stuart, Max, Barnes Printing Co.
Sullivan, John, Independent Movie Supply Co.
Trowbridge. Carroll, 2 West 45 St.
Waite, Stanley B., Pathe
Wagner, Walter, Grand Central Terminal
BIdg.
Warner, E. J., Morgan Litho Co.
Warschauei, David, c-o Harry Brandt
Weil, Richard, Rayart
Wilk, Ralph, "The Film Daily"
Wilson, Fred, "Reeland Reviews"
Young, Lon, Gotham Prod.
Petitions for Sunday Opening
Kingston, N. Y. — Several petitions
which various business enterprises
here had obtained signatures to have
been presented to the Common Coun-
cil asking that theaters be kept open
on Sundays.
Jessel to Coast June 6
George Jessel closes in "The Jazz
Sinfi'er" on June 5. The star will
leave for the Coast the following day.
Roach Explains
(Continued from Page 1)
"We are negotiating with Metro-
Goldwyn-Mayer to furnish them fa-
cilities to make western pictures at
our studio, having accumulated ranch
locations and a large amount of west-
ern equipment that was utilized in
making the wild horse pictures and
Pathe serials."
Negatives Wanted
of pictures not less than 3
reels or more than six
reels in length. Send press
sheet or herald, address —
Box M-297
c/o Film Daily 1650 B'way
New York City
And That's That!
By -BARRY"
HELLO, kid, how many Zibs did
you see today?" That's Phil
Meyer's greeting to his salesmen at
the N. Y. Associated Exhibitors Ex-
change. "Zibs" is one of the many
words coined by the film industry.
It means "exhibitors," Meyer says.
Otto Mattiessen's life is hanging
by his heels. He's playing the role
of a trapeze performer in his next
picture.
Jackie Coogan has been looking
for the man that's selling locks of
hair from the heads of stars. Jackie
has to get his hair cut next week for
"Johnny Get Your Hair Cut" and
figures he can just about clean up a
fortune if he can locate the salesman.
Lee Ochs says he always gets un-
easy about this time of year. He
can't forget those old time exhibitor
conventions. It's just like the "call
of the sawdust" to the circus folk.
Pete Smith is a regular advance
man. He's leaving for the Coast two
days ahead of Louis B. Mayer.
"Women Love Diamonds" accord-
ing to Carey Wilson. We'll tell the
world they do and they get 'em,.
Speaking of bathtubs. At the an-
nual convention of Master Plumbers
held at Los Angeles it was stated
that bathroom scenes in pictures had
established a new standard in plumb-
ing fixtures. Bigger and better bath-
rooms in the films had helped their
business, the plumbers declared.
Most everyone that c^mes to New
York falls for the night clubs. Now
it's the w. k. industry that has taken
to it. Director Al. Santell used the
Silver Slipper club, and the entire
revue there, for "Subway Sadie"
scenes.
Dr. Stem Goes to Coast
Dr. Emanuel Stern, head of Para-
mount's medical and welfare depart-
ment, left yesterday for Los Angeles.
RED SUl KAIUMin
WILL MMEYOUn PROGRAM
VLIAT IT SHOULD BE /
Excb<in^€S -Ever3^hat
_r!<
1
E
XTRA
EDITION
DAILY
NEW YORK'S MOTION
FILM
PICTURE NEWSPAPER
EXTRA)
EDITION i
New York, Friday, May 28, 1926
BEAR
BATH-TUB
Hortense Bathes in Liquid IViillions Drink
BUTTER AND EGG MAN CRASHES
PARTY — Gay scenes on stage when Ka-,
diak Maclean, Alaskan millionaire, leaves
Hortense in hotel and attends midnight
party with Juneau, "The Wilderness
Woman."
"HORTENSE GOES GAH-GAH, CREATES RUMPUS"— Testified New
York Mirror reporter after exhibition that rocked Broadway with
laughter. Thousands are thronging the country where exhibitors are
capitahzmg the sensation she has created by presenting the bear Hor-
tense in her amazing screen debut— "The Wilderness Woman." "It's a
bear! say box-office reports!
Advertisement
BARES SOUL!— "Man victimized me,
weeps Hortense to Aileen Pringle. "Thii
ad should have been about you and Lowel
Sherman and Chester Conklin in Rober
Kane's picture 'The Wilderness Woman'-
but the ad-man had a brainstorm and fea
tured me!" — A First National Picture.
brAdstreet
<' FILMDOM
ifXXVI No. 51
Sunday, May 30, 1926
Price 25 Cents
«
n ►
'
t>::^
•^VJO
^ee^
iNIVERSAL SHORT PRODUCT— WAY OUT AHEAD
vs$i^ <**'isT5<»'
'^SS?^
CT^
JACK
^^ODi/crfO^
-^■N-^^. ^»s^g5;^^S!S\N'^- • ~--\-<SSS!^
AT THE TIMES
Sa THEATRE
NEW YORK
$1.50 TOP
rMleased by
"THE VOLGA BOATMAN"
"Is perfect De Mille and perfect
box office. It has everything in
it that big audiences love."
Morning Telegraph
"SILENCE"
" 'Silence' is by all odds the best
screen melodrama of the year."
Brooklyn Daily Eagle
"THE PRINCE OF PILSEN"
"We are bound to admit that it
is one of the funniest comedies
we ever have seen."
A^. Y. Herald-Tribune
PRDDUCEKS DISTKIBUTING COKPORATI
. 1 T„,...,„ IDHN r. FI.INN- Virr,Prr<l<lcnt and General Maiuier.
;^-
1^,.
/
CHARLES R- ROGERS presents
HARRY CAREY
\
m
a
THE FRONTIER
TRAIL"
U-
'ir \\
■§
\,
'<?
h
r
/,
7
/.
^,
/
/
'K^ I
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^'^
'^•^j
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^afhepicture
>^'"
^
TRADt
MARK
An epic of the West, with many big scenes.
An army post in the days when the Indians ran
wild; a troop of cavalry trying to keep peace, a
handful of whites surrounded by throngs of red-
skins; the colonel's daughter; Harry Carey as
the daring scout; a young officer who would
know a lot more about Indians when he had
more experience; a treacherous halfbreed;
attacks, battles, rescues !
Intense drama, and a star whom your audience?
know and love.
IS HE THE
"SEVENTH BANDIT"
CHARLES R. ROGERS presents
CAREI
m
a
The
TH BANDIT
He^s real. He rings true.
He*s a great Western star because he knows. He's been
prospector, miner, cattleman, rancher. He owns a big
ranch today where he lives the same sort of life he plays.
Do you wonder that the public feels the reality of his
dramas?
*'The Seventh Bandit" has a new slant. It's intense, strik-
ingly dramatic, with a situation youTl remember for a
long, long time.
Pafh^picture
TRADE
Tg
MARK
WAS
THIS MAN
THIS
MAN?
I30R0THY Phillip
in
THE BAR C MYSTERY
with
WALLACE MACDONALD, PHILO McCULLOUGH
and ETHEL CLAYTON
From the story hy Raymond Spears
Produced by C. W. Patton
A stirring, swift-gaited Western romance with one of
the greatest casts that ever played a seriaL
Mystery and suspense that brings them back for more;
action and excitement that makes each chapter a treat
for alL
Pafh
eseria
1
d
THE GREATEST BOX-OFFICE ATTRACTION
OF THE DAY IN PICTURES THAT
MADE HIM GREAT—
Harold
Lloyd
IN SIX ONE REEL COMEDIES
NEVER BEFORE RE-ISSUED
with
BEBE DANIEL!
Lloyd is another way of spelling money.
His name brings them in, in crowds.
His comedies are chuck full of laughter, and clean as the
driven snow.
"Swat the. Crook," "Step Lively," "Are Crooks Dishonest,"
"Kicked Out," "Count Your Change" and "Ring Up The
Curtain" are six of those wonderful one reelers that brought
him to greatness.
They have never been reissued. They are a great buy.
Released one every other week beginning June 13th.
Produced hy the Rolin Film Co.
Pafhecomedy
^^^^^ TRAD! f UA] mark
le BRADSTREET
<' FILHDOM
Authority
XXXVI No. 51
Sunday, May 30, 1926
Price 25 Cents
^ould Kill Tax
ssman Sol Bloom, of New
, Introduces Bill to Repeal
ich Levies on Admissions
lington — Entire repeal of the
admissions is sought in a bill
ced in the House by Congress-
)1 Bloom of New York. It is
s contention that, in view of
: that the Treasury will show
/■ surplus at the close of the
ear, it is time that this tax was
wiped ofT the books,
pointed out by Bloom that un-
present 75-cent exemption, the
(Continued on Page 2)
. Capital Declares Dividends
e meeting of the M. P. Capital
Villiam R. Walker was elected
sident in place of Frederick H.
11, resigned, and Grover A.
treasurer to replace H. A.
is, also resigned. A quarterly
|l of 50 cents on the preferred
]ed, payable July 15 to stock-
of record as of July 1, and a
I of 27y2 cents declared on
mmon, payable June 15 to
j'.ders of record June 8.
Lasky After Dupont?
f Angeles — It is reported here
I'mous has made overtures to
■)upont, director of "Variety,"
jnder contract to Universal to
Pola Negri, and that Carl
le has been in conference
'|ill Hays in New York regard-
1 matter.
ich Los Angeles Tonight
Angeles — The Eastern delega-
I he M. P. T. O. A. convention
here tonight. The board of
5 meet Monday night while
ivention proper gets under
esday morning.
;orge E. Kann Returns
^■erengaria, which arrived yes-
' tirought George E. Kann of
-' .;-Kann back to New York.
iiatures Reviewed
Page
c :
Pi. Dist. Corp 38
le'/ise Guy '
Ft National 38
111' Sliacltles
* ners 38
>ll» Home
Ul/ersal 38
>e '.ainmaker
P. imount 39
!l 400
F 31
»' Across the Border
F I Boolting Offices 3t
'e Leaves
roi Dist. Corp 39
lo' Subjects 24-25
Short Subject Quarterly , Summer 1926
TODAY'S issue, in the main, is devoted to the short subject.
The future appears to be interesting. The varied activities of
short subject producers in new and hitherto untouched directions
are discussed in full.
Attention is called to suggested programs, composed entirely of
short subjects, which appear on page 23.
Presentation reviews from Cleveland and St. Louis appear with
those from New York on page 34.
"The World's Markets," weekly compendium of foreign develop-
ments, appear on page 35.
Ideas on summer trimmings for theaters are imparted in "Theater
Equipment and Management," page 36.
Denny Wants Increase
Has Received Outside Offers and Is
On Way to New York to Confer
With Carl Laemmle
Los Angeles— Reginald Denny has
left here for New York to confer with
Carl Laemmle on his contract.
It is understood he has received
outside offers and unless he is grant-
ed a substantial increase in salary by
Universal, will endeavor to buy his
release. He is scheduled for a ban-
quet and other entertainment during
a stop-over at Kansas City en route
and will resume his trip to New York
on Monday.
Lillian Gish Due Thursday
Lillian Gish is aboard the Maure-
tania and is due to arrive in New
York on Thursday. The Government
expects to place her on the witness
stand in the Duell case Fiday.
North Pole Films
Scenes of Flights by Byrd and
Amundsen in News Releases of
International, Pathe and Fox
Scenes of the two flights to the
North Pole of Comm. Byrd and Roald
Amundsen have been received here
by Fox, International and Pathe, as
indicated in the following statements
from these three newsreel organiza-
tions:
From Fox:
"Lieut. Commander Richard E. Byrd, of.
the U. S. Navy looked down from the air-
plane Josephine Ford and saw the North
Pole at the 'top of the world', on May 9,
(Continued on Page 2)
Another House for Universal
The Universal Chain Theatrical
Enterprises has acquired the Arcade
in Kissimee, Fla. The house seats
500.
Always facing the fact that the exhibitor has failed to give
the short subject its dtie, producers and distributors in that im-
portant branch of the industry are now confronted by a new
problem.
The rapidity with which the presentation idea has seized
hold throughout the country has made a vexatious situation for
short subjects. This innovation which is growing day by day
is crowding the short subject from the programs of many of
the most important first-runs in the country. Where a short
was formely used there now appears a vaudeville number dressed
up and dubbed "presentation."
Not only, then, are distributors again experiencing their long-
(Continued on Page 3)
'Laugh' Month Certain
National Campaign for 1927 Agreed
Upon — Seven Short Reel Com-
panies Pledge Finances
"Laugh Month" for 1927 is now
an assured fact.
As the result of the work of the
Short Features Advertising Assoc,
pledges of financial support have been
received from Educational, F. B. O.,
Pathe, Rayart, Rock Productions,
Universal and Weiss Bros. It is
hoped and expected that this list
will be further augmented during
the next two weeks by others en-
gaged in the production or distribu-
tion of short comedies, who have al-
ready evidenced a desire to cooperate
in the movement.
A first class exploitation man will
be employed for four months. He
will devote his entire time to the
"Laugh Month" campaign. Under
the plan, active promotion will begin
on Oct. 1.
The Association reports it was
greatly encouraged by letters from
exhibitors who tied up with "Laugh
Month" this year, and who stated
their business had been increased
(Continued on Page 7)
Bitish National Signs Hitchcock
London — Alfred Hitchcock, whose
film "The Pleasure Garden" was pre-
sented at the Capitol, has been sign-
ed to a long term contract by Brit-
ish National. He will head one of
the comany's units at the new stu-
dios at Elstree, near London.
Banks in 12 for Pathe
Los Angeles — Monty Banks has
signed to produce and star in 12 feat-
ure comedies for Pathe. "Attaboy"
is the first with Edward H. Griffith
directing.
Carey Through With Pathe
Los Angeles — Having completed
his contract with Charles Rogers and
Pathe, Harry Carey plans to free
lance.
Elmer Pearson said at the Pathe
home office yesterday there were
three more Carey pictures still to be
delivered.
No Paper Tomorrow
There will be no issue of
THE FILM DAILY on Mon-
day, May 31, because of Dec-
oration Day.
THE
»iLXXXVI No. 51 Sunday. May. 301926 Price 25 Cents
lOHN W. AllCOATE : : : : : : ^"1'^''"
Copyright 1926, Wid's Films and Film Folks,
Inc Piiblislied Daily except Saturday and hol-
idays at 1650 Broadway, New York^ NY.
I W Alicoate, Treasurer. Maurice U. Kann,
Editor: Donald M. M"sereau Business and
Advertising Manager; Ralph Wilk. Travel-
inT Uepresentative. Entered as second-class
ijiJtter May 21. 1918. at the post-office at
New York. N. Y.. under the act of March
3 1879 'I'erms (Postage free) United States,
Ju.si.le of Greater New York. $10^00 one
year ; 6 months. $5.00 ; 3 montlis $3.00 For-
Ln. $15.00. Subscrihers should rftm^t -mth
OT<\er. A.ldress all communications to THfc.
rlTM DAILY 1650 Broadway, New York,
N ^^Y. Phone Circle 4736.4737-4738_4739.
liable address: Filmday. New York. Holly-
wood, California-Harvey K Gausman Am-
bassador Hotel; 'Phone, Drexel 7000 and
Washinston 9794, London— Ernest W Fred-
^ian The Film Renter, 58, Great Marlbor-
ough St., London, W. L, Pans-La C.nema-
tographie Francaise, 5, Rue Saulnier.
The largest volume of trading last week
took place on the Stock Exchange Friday.
Despite a rise of H Per cent on money,
bringing it to 4 J^ per cent, the general tone
was considerably improved and many of the
offerings reached new high levels.
Balaban & Katz on the Chicago market
and Eastman Kodak on the New York Ex-
change each gained a point. Famous com-
mon was off 5^ of a point in sales of 6,000
and Famous preferred 1^ points in an in-
consequential sale of 100 shares.
Quotations
High
74
109!4
123!^
121
Balaban & Katz .
Eastman Kodak .
Famous Players .
Fam Play. Pfd. .
•Film Inspection .
•First Nat'l Pfd. -
Fox Film "A" . .
Fox Theaters "A"
Intern'] Project, .
Loew's. Inc
Metro-Gold. Pfd. .
M. P. Cap. Corp.
Pathe Exch. "A"
t Paramount B'way
Skouras Bros. . . .
Roxy Units
Roxy Com
"Stan. Co. of Am. . .
Trans- Lux Screen .. 7
•Unive. Pict. Pfd. ..
•Universal Pict
•Warner Pict. "A" . .
•Warner Bros
• Last prices quoted
•* Philadelphia Market
t Bond Market
677/i
2454
37'/
23
2\H
S27A
98
49
21
5
Low
73
109
122J4
121
64^
24
3754
23
2m
51
97/2
49
23
7
"en
Close Sales
73^^ ....
109!/2
123!4
121
3/.
9
64J4
24!4
12'/^
37'^
23
2m
52 H
98
49
23
7
57
7
93
33
14fi
45 H
500
6,000
100
600
1,100
1,866
200
200
5,400
4,700
jg^
DAILY
700
When you think of
INSURANCE
you are thinking of
S T C B B 1 N S
Spoctaliats in Motion Picture
and Theatrical insurance far
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Gloria Gordon Injured
In attempting to jump from a mov-
ing auto, Gloria Gordon was so pain-
fully injured yesterday that she will
be unable to walk for three weeks,
according to her physician. J. G.
liachman has substituted Alyce Mills
as the lead opposite Glenn Hunter in
"The Romance of A Million Dollars"
now being directed by Tom Terriss.
New Capitol Concertmaster
Waldo Mayo has been engaged as
concertmaster of the Capitol orches-
tra, succeeding Josef Fuchs, who re-
signed to become concertmaster of
the Cleveland Symphony Orchestra.
The Week's Headlines
North Pole Films
(Continued from Page J)
and last night pictures of the flight were
shown by Fox News in Broadway theaters
* * •
"At 11 o'clock yesterday morning, these
* * * pictures reached New York on the
Berengaria. A seaplane was at her side as
she reached quarantine, the negatives were
transferred and a moment later the plane was
rushing through the air at 128 miles an
hour. * • ♦
"It is also as amazing to know that,
while Fox News shows the flight. of Byrd
in the East, the same service is showing the
pictures of the flight of the Amundsen-Ells-
worth Expedition in the Norge on the Pacific
Coast — these pictures * * ♦ were shown in
IS cities Thursday night and yesterday. The
negative is now speeding by airplane East,
and will reach here tomorrow. * • *"
International Newsreel issued the
following statement last night:
"International Newsreel received today
(Friday) on the steamship Berengaria, which
reached New York at noon, the first actual
motion and still pictures of the flight of
Commander Byrd from King's Bay, Spitz-
bergen, to the North Pole and his return
and of the departure from King's Bay to
Teller. Alaska, of Roald Amundsen, together
with incidental scenes of these great epics
of history. Before nightfall, the motion pic-
tures of these wonderful achievements were
being shown at leading theaters on Broad-
way.
"Meantime, motion and still pictures of
Amundsen's arrival at Teller, Alaska, and of
scenes of his polar flight had reached Seattle
late Thursday evening and by nightfall today
(Friday) were being shown at theaters in
Seattle, San Francisco, Los Angeles and other
points on the Pacific Coast. ♦ * *
"Early Thursday morning, a seaplane put
out from Vancouver, with T. G. Randolph,
International Newsreel's representative at
Seattle aboard, picked up the Princess Mary
at Albert Bay. 300 miles from Vancouver,
took the Amundsen negatives and flew with
thenn to Seattle, arriving there Thursday
afternoon, ♦ * *
"At Seattle motion picture and still prints
of the Norge's flight were made and flown to
San Francisco and Los Angeles, while the
original negative was flown to New York.
* * «'i
The Pathe announcement:
"By courtesy of Lieut. Comm. Richard E.
Byrd, Pathe News presents in issue No. 44,
released Wednesday, May 26. the first pic-
tures of the Byrd expedition as part of his
motion picture record. * * • Byrd's full and
complete story • * * will appear as a two
reel special.
• July 4th.
"Pathe News also present in the same
* * * issue, released Wednesday May 26, the
first pictures of the 'Norge' in the Artie.
Would Kill Tax
(Continued from Page 1)
purchaser of a $1 ticket is not paying
10 per cent admission tax, but is pay-
ing 40 per cent tax on the 25 cents
over the exemption. Bloom states
that he has been assured of consid-
erable support for his bill from mem-
bers of the Ways and Means Com-
mittee and from other members of the
House.
Monday
United Artists to enter exhibition with 20
pre-release houses.
Stanley expansion may result in coast to
coast circuit.
Al Steffes brands Joseph M. Seider's attack
on uniform contract as convention bally-
hoo.
Film Service Corp. members understood
pledged to buy 40 pictures minimum.
Radio fans total 27.000,000, according to
Congressional committee.
June 4 date for Federal Trade hearing on
bill of exception filed by Famous.
Universal now has 350 houses, having added
30 in April. European manager prophesies
removal of "Kontingent" in Gerrrrany in
two years.
Tuesday
Will H. Hays sees international amity
through motion pictures.
Adolph Zukor gives lunch for Ferdinand
Bausback. of Ufa.
New York may get first of United Artists
theaters.
"Evening Telegram" reports new stock is-
sue soon from Famous.
Fox may produce in East.
Wednesday
Col. Fred Levy sells his chain of 40 Ken-
tucky houses to Stanley.
Famous asks Commission to vacate all rul-
ings made by trial examiner to strike out
evidence from respondents.
United Artists' theater offers of $4,000,000
in 7 per cent convertible preferred at $100.
Warners negotiating for Gaiety, New York.
B. & K. stock rises as deal with Famous is
reported near.
Texas may rejoin M. P. T. O. A.
Thursday
Pathe to handle sales for Associated Exhibi-
tor product.
United Artists' theater circuit issue over-
subscribed.
Rudolph Valentino signs with Feature Prod,
to release three more through United
Artists.
Montreal e-xhibitors seek removal of civic
seat tax.
First National to distribute four to be made
by E. M. Asher.
Michigan M. P. T. 'O. A. convention dele-
gates favor outside leader.
Allan Dwan signs with Fox.
Friday
Famous plans $20,000,000 issue to take over
B. & K. and for other expansion.
"Danny" golf trophy memorial launched.
Hal Roach holds five-year contract with
Pathe, he wires in denying deal with M.-
G.-M.
.Mid-States Theaters, with 115 houses, in-
corporated with headquarters at Fairbury,
III.
Maude Adams supervising color process film
being directed by Robert J. Flaherty.
Leaders of the industry to address M. P.
T. O. A. convention.
Ufa houses in German cities and larger
towns to be increased to 2,000 or more
seats, Ferdinand Bausback states.
Three Biblical pictures with Judas as cen-
tral character to be made at Hollywood.
Saturday
Congressman Sol Bloom of New York in-
troduces measure in Congress to dispose
of adirrission tax.
Reginald Denny leaves for New York to
confer with Carl Laemmie on increase in
salary.
National Campaign for "Laugh Month" for
1927 seems certain a-s short subject pro-
ducing companies pledge support.
North Pole pictures brought to the United
States by Fo-x, International and Pathe al-
most simultaneously.
Sunday, May 30, IL'6
Suit Over Advertising Rent;;
Supreme Court Justice Erlajrei
has denied a motion to dismiss'hf
complaint in the suit of the Filmi,'
vertising Service, Inc. against :
James-Miller Realty Co., Inc r
lessees of the property at 15.-
Broadway for $26,000 on the grjn
that the plaintiff leased the fro) (
these two buildings for advert n
space for films at $7,000 a year.ji
that the James-Miller company
inated the lease and kept the
tifif out of possession, causint
damage sued for.
I F I T**
GOWNS OR UNIFORMS
LEARN TO SAY
BR.OOKS'
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TQ RENT
'IJI-
I
Duncan Sisters in Pictures
Los Angeles — Milton Cohen,
ney for the Duncan Sisters, m
comedy stars, will soon leave fori
York to arrange for their en
into pictures. They will make '"
and Eva" and "The Heavenly T
Gouverneur Morris may write
for them.
To Film Pageant Play ;i
Maurice Campbell has gone t\\
lantic City to see Jose Reyes'i
duction of "Horizons," the P^
Play being presented by the F^
tion of Women's Clubs. He ir
making a picture of it in
future.
the!
Monta Bell's Assignment!
Hollywood — Monta Bell will
"Women Love Diamonds" an
nal by Carey Wilson which M.-
wil! produce. Willis Goldback
in!T the ada|>^tion.
Art Schmidt in Hospitaf
_ Los Angeles — Art Schmidt.ili
sion manager for F. B. O. has i|d
gone an operation for appeitj
at the Hollywood Community
tal and is reported convalli
rapidly.
Murray En Route to Coas|
Charles Murray is en route
Coast after finishing a role in
mates" for First National.
Plan New Bronx Theatei
Plans have been filed for a t a!
at White Plains and Burke Av t
Bronx, to cost about $145,000.
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN COR
45 West 45th Street
N. Y. Bryant 7243
Negatives Wantl
of pictures not less than
reels or more than sj
reels in length. Send prer
sheet or herald, address-i
Box M-297
c/o Film Daily 1650 B''7
New York City
«■■■■»■■■»■■■»«■»■■■■»■■■
Auyi
i^i
THE
ly, May 30, 1926
-e^mk
DAILY
Aim at the Public
(Continued from Page 1)
ng difficulties in getting an equitable price for their product,
ey are faced with loss of play dates as well.
Need Exists for Action
here are indications at hand which point to a general ex-
)n in the presentation idea. Analyzing the type of house
is going in for this class of show, it appears that, in aver-
the theater is important, both as a first-run and as a po-
I source of revenue to the distributor.
several years now the first-run market for two-reelers
sen practically negligible. Of course, a certain percentage,
lenting the cream in that field of production, has secured
ngs. That this condition prevails is borne out by the fac\
n several organizations, first-runs accounts are written oflf
lies quotas before the product is sold. This loss viewed
lally runs into a considerable figure. Now with presenta-
gaining a decided impetus, the situation becomes more or
ti obvious one.
; therefore becomes a natural move to consider methods
g toward a solution of this question and of other problems
involve a higher consideration for the short subject.
Public Influences Showmanship
tonsider basic facts in connection with any branch of the
iment industries.
lowmanship is determined by what the public thinks. A
cture is made. It catches on. What happens? There fol-
>ea pictures on every distributor's schedule. Therefore, it
public that decides. The demand rests with Smith or
or Brown who pays his money day in and day out at the
fice.
here is no reason why this condition cannot prevail insofar
rt subjects are concerned. When the public has been edu-
to demand certain subjects the exhibitor will be forced by
emand to give it to his audiences. In other words, that
subject producer and distributor who first develops in the
a desire for a certain type or a certain quality of shorts
lain to reap the quickest return.
is not to be inferred here that in scattered instances such
i has not been reaped. It has. The thought now pre-
is designed to meet the entire field.
Aim at the Public
hy do not distributors experiment with a campaign direct
public? Foster and bring to the fore that appreciation
the public has in short subjects. A real interest is there
is undeveloped.
cause there has been no definite move otherwise, the idea
nitted to grow in the mind of the public that the short
'. is "just a filler." This industry is going to prosper and
Dn because the public is satisfied. Feature productions
all hit the mark. The important producers will them-
ejadmit that.
ort subjects are needed. They are essential. However,
not sufficient. The truth must be driven home in no un-
a| terms. And because the exhibitor is slow in fostering
a vital factor in the conduct of his own enterprise, it becomes
necessary to take other steps. That is where the public enters.
A Stimulant Is Necessary
The public's unconscious reaction to the value of short sub-
jects is not enough. It will grow too slowly — it must be stimu-
lated. Not until the short subject is emphasized will the public
regard it as something more than just a hit-and-miss "added
touch."
The exhibitor cannot be counted upon to help in a decisive
manner. He simply will not take the initiative. It is then the
duty of the selling agents of the producer to take up the cudgels.
There is not and cannot be any speculation over the outcome:
if an exhibitor discovers it is his public who wants a certain
star or a certain series of pictures, watch how he will hotfoot
to the exchange and land them !
There are knotty issues to surmount. Granted. The short
subject changes so often. Very few short subjects' stars mean
anything to the public. The way out still remains. It is either
through the development of a trade-mark or of a series.
News Reels Point the Way
Distributors have within their own experience an example
of what can be done. Consider the news reel. How many real-
ize that it is the news reel which brings so many men patrons
to the theater? If proof were needed, watch how many men will
leave after the news reel. And yet, exhibitors are few indeed
who advertise the news reel in a way that will build patronage.
In the de luxe houses, the news reel is presented as it should
be and even there is seldom found any effort to bring it to the
attention of the public.
Every Month Is "Laugh Month"
The Short Features Advertising Assoc, states "Laugh
Month" for 1927 is assured. That's a step forward. However,
it doesn't go far enough. Every month should be a "Laugh
Month." The efforts of the organization, backed by the leading
short reel distributors, should function all through the year.
The Association reports exhibitor business increased from 25 to
700 per cent in various instances.
Imagine the opportunity that presents itself. It should be
borne in mind that while exploitation aids for the exhibitor were
used, the campaign was devised with the public as a target.
Distributors noted no increase in sales. Never fear, they will
if the campaign is hammered home consistently and without in-
terruption.
Field is Limitless
The range is wide. The scope of the short subject is tre-
mendous. It is only when the loose ends are brought together
and the information made available in compact form that the
limits to which producers have gone to introduce novelty and
innovation come to light.
This has been. The following pages tell the story. This
resume of short subject eflfort in production embodies untold
material upon which an educational campaign might be founded.
KANN
THE
■cSi!^
DAILY
Sunday, May 30, 2e
EXPANSION OF SHORT SUBJECll
By JACK NARROWER
IT IS safe to state that within the
last season the short subject has
made greater strides than in any one
period since the first abbreviated fihn
was projected on a screen.
This is due to no one cause. It is
but the logical, natural development
of a field that is practically limitless.
Motion picture patrons are sold on
their short entertainment. They de-
mand it the same as you insist on
your dessert and coffee for dinner.
The day is gone for good when the
newsreel and slapstick comedy rep-
resented the limited repertoire of the
program "filler." We don't speak of
shorts nowadays as filler. Many a
feature in these booming days is
lucky if it gets an even break with
the shorts on the program in the ap-
proval of the audience. Likewise
many a two-reeler starred in electrics
on the marquee has brought in as
many customers as a -weak sister
feature. Many a showman has saved
himself on a weak booking by build-
ing up a fine diversified balancing of
short reels. That's history.
Shorts vs. The Feature
It would be mighty interesting if
a canvass could be made of the public
in any key city as to just what the
pulling power of the short is as
against the feature. Of course, where
a highly successful feature was book-
ed there would be no fair compari-
son. But taking the average feature
booking, it is certain that the one and
two-reelers would chalk up a sizable
vote in popularity. This should make
the feature producer feel very kindly
toward the short, for after all it is
the dessert and coffee which with the
feature makes a well-balanced meal
of entertainment.
One big bulge the shorts have on
the feature is this: They can cover
special fields that the feature cannot.
Whether the latter be a society drama.
a comedy, a western, a mystery or
romance, it must follow a definite
formula of plot, characterization and
atmosphere. But the short may be
a scenic without a single human
Short Specialists
The lines are being sharply
drawn in the production of
shorts. A half dozen organiza-
tions are concentrating entirely
on this class of product, with
other companies looming up as
strong contenders.
All these companies are de-
veloping their own individual
lines. "The era of specialization
in shorts has arrrived. They
have weeded out their weak
series, and are putting all their
efforts into building up markets
for product that is different
from the other fellows.
A healthy sign. It means
stabili2ation of the short sub-
ject field.
Backward — and Forward
T OOKING back four years. On August 6, 1922, THE
-^ FILM DAILY published its first Short Subject
Number. In that issue the announcen^ent stated:
"With the publication of this issue THE FILM
DAILY has taken the first serious step in the industry
to place before its readers, in informative form, a
resume of accompHshment in the Short Subject field.
And with this issue the short records its steady for-
ward march. Who can say what developments this
field will have recorded four years hence? The history
of the short subject is one of continuous expansion.
Its future seems limitless.
character. Or merely an incident
from life, portraying an actual occur-
rence. Or again a series of laughable
gags that amply serve their purpose
in the chuckles engendered. The an-
imated cartoons are in a field all
their own. Not to mention the ever
growing realm of novelty subjects
that is practically inexhaustible.
Close students maintain that the
recent development of surrounding
programs with vaudeville should not
blind the exhibitor to the fact that it
is pictures first, last and all the time
that roll up the old box-office score.
And by the same token it is the
shorts which make your screen your
main stock-in-trade along with the
feature. In fact, shorts supply this
very element of variety that vaude-
ville acts are supposed to accomplish.
Run vaudeville if you must, but
don't ever lose sight of the real but-
ter-and-brdad baby that you have —
and always will have — in short-
reelers.
Radical Departures in Scope
A glance over the ever widening
short subject field is illuminating and
interesting. It is developing along
many radically different lines. And
the development is only in its in-
fancy. In fact, its possibilities of en-
largement are only limited by the
sphere of human activities that the
camera's lens can transfer to your
screen.
Let us begin first with the news
reel, for in a sense it has fathered
the field for the short subject to
thrive and develop in. What is the
Grantland Rice Sportlight series but
a highly developed and specialized
phase of the news reel? It is going
strong — and at the present writing
gives every indication of going on
indefinitely. Then we have the in-
numerable novelty subjects based on
actual occurrences worked up as short
reelers — big game hunting, mountain
climbing, deep sea fishing, explora-
tion. These are all directly traceable
to the newsreel idea. Take it by and
large, the industry owes a lot to the
idea-producing influence of the week-
ly magazines.
Newsreel Progress
But the newsreel goes along devel-
oping on its own. Look at this latest
development of Pathe, Its camera-
men, far flung across the continents,
are following through on long assign-
ments as they trail the daily hazards
and adventures of the Smithsonian
Expedition to Africa in search of new
species of wild animals. Or the Wil-
kins Expedition to the North Pole.
Then again Lieutenant Wells' round-
the-world trip to smash all time rec-
ords. Also the inside happenings in
Soviet Russia from day to day. Any
newspaper that undertook any one of
these big stories would think it had
accomplished a real scoop. But the
modern newsreel takes on seven like
this all at once — and brings the story
of many cameras right to your screen.
This, in the common parlance, is cer-
tainly going some. It is quite safe to
state that the newsreel is moving
with the motion picture times. In a
sense, it is setting the pace.
The newsreel is essentially a gigan-
tic industry in itself. It must be, for
to properly cover the news of the
earth requires a worldwide organiza-
tion. Fox News has patterned its or-
ganization as the late James Gordon
Bennett, that pioneer newspaper de-
veloper, built the New York Herald.
Bennett had a map of the world in his
office, with red-topped thumb tacks in
it representing Herald correspond-
ents. And there were red tacks to be
found in every key center the world
over. In like manner Fox News has
charted the earth's map. Its camera-
men are stationed at every strategic
point. They have permanent assign-
ments. When any news of world wide
interest breaks, or Looks as if it is
about to break, the cameraman in that
section gets his cabled orders and is
ofif via fast train, motor boat or air-
plane to cover the assignment.
Thus when the Spanish flyers cross-
ed the Atlantic and landed at Buenos
Aires and Rio de Janeiro the Fox
camera correspondents were on the
spot to accompany them in airplanes
on their arrival and their landing. In
like manner they covered the earth-
quake in Japan, and the last eruption
of Vesuvius. Photographic reels of
the London strike were recorded and
rushed to New York the same as a
newspaper correspondent sends his
daily stories. Only far more graph-
ically and convincingly — in pictures.
That's newsreel reporting a!|
News has developed it.
The International Newsreel lis
unique and effective tie-up t\-
their affiliation with the Hearst
papers. The newsreel depai
works in cooperation with th-
gathering department every\ '
the world. A sort of an interl.,
organization. They couldn't veil
miss any big news item for the
reason that the Hearst organi
has its news correspondents
where that news of importance!
ble to break. Perhaps the oul
ing feature of the International!
reel is the publicity tie-up with I
Hearst newspapers. Practical
still pictures printed by the
papers are obtained from thisjl
reel organization. When a
paper prints these stills they caj
International Newsreel credit !'
This publicity directly helps tj^?:
hibitor who is showing the n^
from which the still was take
addition to this the newspaper
a streamer on its picture page
attention to the fact that theU
reel which the still features
showing at the local theaters. i|
Finally, to complete the pi|
service to exhibitors, the still d
graphic department supplies
graphs on all its newsreel subja^
use in lobbies and window df__
Also photographically illustrate or
sheet posters. These postc
rushed through twice a week ti la
the newsreel schedule itself, v'i
you stop to consider this tremd
organization service at the disj ai
the smallest theater, it must be. In
ted that the newsreel is doiniiu
than its share to build up ever\ M
man's business.
Kinograms has its own spe \u
field for serving those who pret tF
newsreel to the newspaper, iu
tional's weekly magazine spe li
on a local service to exhibitors i
a highly systematized plan \\ ft
the exchange manager finds '
wishes of the exhibitors in hi e:
tory regarding pictures of local e'
Newsreel Pacemaktt
The world moves fast. Iwiiidi
olden days, people assembldfcvjj
the public square as the tffli n:
crier rang his bell and procl fl-
ed the latest news. Nowai^
people flock to the theatetoi jIjj"
see the news of all the vHhg
recreated on the screen as ijir. .
tually occurred. IV"%
That's the principal re»
why newspapers are rapidlj*
coming picture papers. Isj
have the newsreels to rem
with now. The newsreel is*-
ing more to make the wW
one big family than protly
any other agency. Motion ;te «iiii
ture audiences receive a viil'*:(tl
education through the wejw "if
ma'Tazines. Newsreels s<lb-»jtj
fast pace for all branches olji; ^nj
industry to follow.
THE
day, May 30, 1926
•cMank
DAILY
IDICATES A LIMITLESS FIELD
itors of the newsreel are then
1 happenings are only photo-
i when they are of real value
exhibitor. Local pictures are
IS much time and care as na-
lubjects. Every effort is made
fy the exhibitor in advance of
lappenings being featured so
can properly advertise it. Dur-
last two weeks, for instance,
ocal service features were in-
ited in Kinogram releases:
il Bicycle Derby" (Chicago);
ssadors' Garden Party" (Wash-
i; "Asparagus Festival" (San
ico) ; "Governor Moore Lays
stone for Orphans' Home"
son, N. J.); "Cardinal O'Con-
ubilee" (Boston); "Japan Gives
000 Fruit Trees" (Philadel-
Color, A New Wrinkle
her big stride forward in the
of the short is the all-color
In this line the work of Eu-
loth in his new series of six
il pictures done in Technicolor,
as Romance Productions,
out. The first offering, "The
'' was recently shown to Edu-
1 exchangemen at the New
egional convention. To say it
i a sensation is not overstating
'ts. The tonal effects of the
■gs are remarkable. If there
' outstanding objections to the
red film, this offering seems to
iccessfully eliminated them. E.
mmons states that this series
Id beauty, dignity and dramatic
nment appeal to any program."
modest statement. For here
bject with a finely developed
uilt around a famous painting,
d as handsomely as any fea-
xeptionally well acted, and all
I a color symphony that stirs
h its sheer beauty.
)u knew the figure it cost \<s
; this one subject you probably
't believe it. And we could
blame you, for it comes near
I record for a two-reeler. It
ly an indication of the general
>f short subject producers to
rything they've got into their
Dduct. Incidentally, it was the
I in "The Voice of the Night-
which helped materially in
\ the Riesenfeld Medal for Ed-
al. This company's McCall
•"ashion News is another out-
? example of the striking ad-
n color work applied to the
eler.
Turning to Westerns
n-er-popular Western has not
trlooked. Universal has suc-
in a high degree in combining
nopular elements in two-reel
n its "Mustang" series. Here
the main essential, is crowded
entire length. It avoids the
of manv feature Westerns
0 make the distance are com-
0 provide a lot of "filler" in
of sentimental interest. Yet
: remains that Western fans
leir action and plenty of it.
liversal series more than fills
De Luxe Shorts
The big producers with lim-
itless studio facilities are put-
ting everything they've got in-
to super-shorts.
One company is using fea-
ture stars. Another is making
color classics that are works of
art. A third producer builds
his de luxe shorts with the
same studio organization that
creates features.
Screen brilliancy is not all a
matter of projection. These
super-shorts add a brilliancy of
their own.
the bill. In the series a fine comedy
element is introduced through the an-
tics of Pee Wee Holmes and Ben
Corbett. The result is essentially a
new type of Western that combines
the action values with good comedy
highlights. Here is a distinct contri-
bution to the short subject field.
A new angle was hit by Fox in
their recent release, "Two Lips in
Holland." Here the American com-
edy hero is transported to a Holland
setting where he works out his hu-
morous destiny amid the quaint at-
mosphere of the dykes and canals.
It seems only logical that the direc-
tor of this novel comedy short will
follow through with other two-reelers,
introducing the atmosphere of other
foreign lands. Thus is combined all
the qualities of the usual laugh-maker
with the scenic attractiveness and
color of other countries and peoples
with their national customs. It is
too good a bet to overlook. It is to
be hoped that Fox will play their ad-
vantage for a series of these. They
should appeal strongly to the nation-
als of the various countries who are
among your patrons.
The Cartoon
The cartoon is developing into a
very lusty child. The animated ar-
tists have mvaded the newspaper do-
main and come away with a ten-
strike, in the form of popular comic
strips. These have been adapted to
screen requirements and put over with
telling effect. Witness such series as
Short Films Syndicate's "Mutt and
Jeff." Here the screen artist follows
the drawing technique of the car-
toonist. Bud Fisher, resulting in
bringing these two famous newspaper
characters into animated action.
Another new development, com-
paratively speaking, which shows that
the short is moving forward. But
along come the Stern Brothers, and
taking Outcault's popular "Buster
Brown" and his dog Tige, transform
them into living, breathing characters
Here indeed is a departure. And all
the innumerable admirers of this
precious pair of newspaper comics
can now see them as real personali-
ties doing their comedy stunts on
your screen. Incidentally, that dog
Tige has inaugurated the comedy
canine, which takes its place along-
side his big brother, the police dog
of the feature drama. If the news-
paper comic had done nothing else
for the screen, it must be credited
with this by no means small achieve-
ment.
Is the comic strip a welcome addi-
tion to the short program? It would
seem so. Stern Brothers have found
it such a paying proposition that they
contracted with George McManus for
his "Newlyweds and Their Baby."
This series is now on the way. The
first three releases were shown to the
trade only this week. Jed Dooley as
Dovey and Ethlyne Clair as Lovey —
the Newlyweds — are ideal for the
parts. They have entirely caught the
spirit of the famous cartoonist, and
make the comic trials and tribulations
of the cartoon characters a continuous
series of laughs. And for Snookums,
the baby, the producers have discov-
ered ajixteen months' old imp named
"Sunny." He must have been fed on
the McManus comic strips. He has
absorbed the very personality of the
baby of the newspaper cartoons. The
Stern boys have struck a brand new
angle with their Buster Brown and
Newlyweds adaptations of comic
strips to living character portrayals.
Newlyweds cannot fail to duplicate
the success of Buster Brown. Now
watch a landslide of comic strip adap-
tations. The field is large, and there
is going to be a battle between short
subject producers to line them up for
screen use. That is no prophecy. It's
a promise. This idea of screen char-
acters breathing animation into news-
paper comics is a knockout for the
producer. And a cleanup for show-
men. Now watch that landslide.
Other adaptations of comic strips
that show which way the short sub-
ject wind is blowing are the Artclass
series of two-reelers. They are pic-
turizing the Winnie Winkle series
from Martin Branner's comic strips
syndicated through the Chicago Trib-
une. Also the Hairbreadth Harry
series from the comic strips drawn
bv Kahles for the Philadelphia Pub-
lic Ledger. Yes, the Weiss and the
Stern boys know what the public
wants. Watch them collect.
Still another cartoon slant is the
burlesquing of Westerns in Aesop's
Fables. Here is a welcome change
from the usual funny animal cartoons.
The element of burlesque gets over
nicely, for Americans are essentially
a nation of kidders, and enjoy these
lakeoffs on the strong, silent Western
cowboy.
The Roach Idea
A radical step has been taken
Comedy Is Still King
The lineup of short subjects
for Summer release shows that
comedies are leading all other
fields. The following brief sur-
vey among the larger compan-
ies tells the story:
Comedy Other
Series Series
Educational 11 2
F. B. 0 4 0
Fox 4 1
Pathe 11 4
Universal 4 2
which will be watched with more than
passing interest. It is the idea of
using feature stars to head Hal Roach
comedy shorts. The assumption of
the producer is that big players in
short comedies will attract the fans
\yho until this time could only see
their favorites in feature productions.
It sounds more than reasonable.
Look at the list, and judge for
yourself: Theda Bara, Mildred Har-
ris, Lionel Barrymore, Mabel Nor-
mand, Gertrude Astor, Eileen Percy,
Stuart Holmes, George Seigman, An-
ders Randolf and Claude Gilling-
water. You can't go far wrong on
such a box-office aggregation. Pathe
rightly figures that if they give their
shorts a feature production, why not
feature players also? And why not?
Here is a real innovation. Watch
closely the reaction of your audience
on these. It looks like a new mile-
stone in the development of the short.
In the Theda Bara offering, "Mad-
ame Mystery," of this new product,
not only is a feature star presented,
but she plays a straight serious part
all the way — and gets roars of laugh-
ter from It. In other words, the com-
edy develops out of her serious ef-
forts to accomplish her mission as a
secret Government agent. Here is
the answer to those showmen who
say there is nothing new in the com-
edy line.
Speaking of straight comedy, it is
a safe bet that nothing will ever re-
place it. Whether the short-reeler be
built on gags or situations, they ex-
ercise a perennial appeal which is as
strong as the love of laughter in the
human race. A shining example is
Educational's "Home Cured." Here
is a straight situation comedy notable
for fine direction and acting. But the
secret of its success is that it started
with a good comedy story, and follow-
ed it consistently. An unusual
amount of laughs develops quite
naturally from the humorous situa-
tions. And there are lots of other
ideas just as good awaiting the direc-
tors with their ears glued to the box-
office listening-post.
Short Story Shorts
In this sizzling season of short sub-
ject development. Fox has been stead-
ily developing a policy all its own. It
consists of adapting the short stories
of famous authors to the two-reel
field. If the novels of well known
writers bring the crowds to the box
office, as they do, it follows naturally
that the work of such celebrated short
story writers as Richard Harding Da-
vis and O. Henry when placed in two
reelers will carry with them their
ready-made audiences. So Fox has
proceeded on this assumption, and
now a limitless field of material for
shorts is thus being opened up. Also
the short stories of Mabel Herbert
Urner, running serially in newspa-
pers, give Fox another new slant on
the two reelers. In this series cov-
ering "The Married Life of Helen and
Warren" the audience can follow on
the screen the comedy life of a typical
American couple. Kathryn Perry and
Hallam Cooley interpret the roles.
(.Continued on Page 16)
THE
;g^^
DAILY
Sunday, May 30,
i
HOW TO CASH IN ON CARTOONS
THE exploitation possibilities of
the animated cartoon have been
more or less overlooked. They con-
tain all the ingredients for a strong
and logical tie-up with your local
newspaper. And if there is one thing
you need more than anything else
as a showman, it is to establish a
strong bond of mutual interest with
newspapers if you want to keep your
theater in the limelight of publicity
A plan is herewith presented to ac-
complish that purpose.
The animated cartoon on your
screen is a sort of big brother^
glorified edition — of the comic strip
in the newspaper. The editor is just
as anxious to popularize his comic
strips as you are to attract attention
to your animated cartoons. And the
beauty of it is that you are not com-
peting with the newspaper. Your
screen is serving to make more popu-
lar the newspaper comics. Now if
you went to the editor with an idea
that would direct the attention of
the public to his comic strips in a
forceful and appealing manner, do
you doubt that he would be interest-
ed? Not if he's alive and looking for
increased circulation": And show us
the editor who ever sniffed at a cir-
culation-boosting plan that is simple,
logical and feasible. That's exactly
what this plan is which we are going
to talk about.
Cartoons Carry Appeal
To properly grasp a publicity
phase, we must consider the psycho-
logical appeal in back of it. In the
case of the cartoon — newspaper or
screen — it is deep rooted in human
nature. The essence of cartoons is
comedy. They burlesque life. They
"kid" human types that we meet
every day. They turn tragedy into
laughs. And that is the secret of
their hold on the public. It is human
nature to grin at the other fellow's
troubles if he strikes us as comical
or ridiculous. And cartoon charac-
ters are just that.
The newspapers for the past twenty
years have tested out this human
slant in their comic strips. They are
going stronger now than ever. Ac-
cordingly many of the big news-
(This space for
Contestant's
drawing)
MOVIE
CARTOON
CONTEST
CAN you draw? Here is your chance to
show your ability as a cartoonist.
Here you see a picture of Dinky Doodle,
the comedy kid in Dinky Doodle animated
film cartoons.
In the space below the cartoon, draw
Dinky Doodle with the same funny outline
of face and figure. Now here's where your
ability to draw comes in. Try to draw Dinky
Doodle with a funnier expression on his face
or with a funnier pose of his body.
Real newspaper cartoonists will be the
judges of your work. The three best draw-
ings will be reprinted in the (insert name of
local newspaper in the tie-up). Free passes
to (insert name of your theater) will also be
given to the winners.
See complete details of the Movie Cartoon
Contest in (name of newspaper).
See Dinky Doodle at (name of your thea-
ter) this week. The Dinky Doodle animated
cartoon vAll give you lots of comedy ideas
for your drawing.
Make your drawing in blank space at left,
sign your name and address below, and leave
this announcement at the box office of
Theater.
Name
Address
Note. — The above copy is for the exhibitor's guidance, Dinky Doodle
simply being used for purposes of illustration. You merely substitute the
7iames of Felix the Cat, Aesop's Farmer, Ko-Ko, the Clown, etc., as you
feature the various cartoon characters on your screen each succeeding
week during the Movie Cartoon Contest.
Mutt, of Mutt and Jeff
papers devote an entire page daily
to the comics. And on Sundays a
complete section. It pays. Not only
that, but they feature the comic strips
in their advertising.
Exhibitors therefore have a good
precedent. If the comics increase
newspaper circulation, animated car-
toons can certainly be made to in-
crease box-office receipts. But you've
got to play them up. Here is the
plan which should turn the trick. It
is called the Movie Cartoon Contest.
The Contest Plan
Make animateds a weekly program
feature for the period of the contest.
Because of their brief running time,
you can work them in on any pro-
gram. Arrange your schedule, book-
ing one each week of the various car-
toon series for a period of weeks.
Here is the line-up: Felix the Cat
(Educational), The Farmer in Aesop's
Fables (Pathe), Ko-Ko, the clown
(Red Seal), Krazy Kat (F.B.O.)
Dinky Doodle, the comedy kid (Bray
Cartoons), Mutt and Jeflf (Short
Films Syndicate).
Have small cuts, 2 inches by 3,
made of each cartoon character
above mentioned. Address the ani-
mated cartoon producers listed here,
and they will see that you are
supplied with the line drawings for
these cuts. These cuts are to be used
on a series of white cards, or heavy
white paper, size 6 inches by 8. One
cut for each series. Have the first
cartoon illustration printed in the up-
per left hand corner, and a corre-
sponding blank box, same size (2x3),
directly below. In the center of
this page is the Movie Cartoon Con-
test announcement as it will appear
for one of the series, featuring Bray
Cartoon's comedy kid, Dinky Doodle.
This announcement is of course re-
duced in size. You will use size 6
inches by 8, which will allow the
contestants a blank box size 2 inches
by 3 in which to draw their idea of
Dinky Doodle.
Local Taknt Gets Chance
As the announcement explains, the
contestant is here given a chance to
show his ability as a cartoonist. The
idea is for him to sketch in the blank
box under the cartoon of link'
Doodle his conception of the n
screen kid. The test of his s 1
to try and make his drawing ir
comical, at the same time presi. ■
the general outline and figure 1 tb
cartoon character.
The contestant signs his nan an*
address to the announcement, !ii(A
holds his drawing, and returns t M
your box-ofiice. The cartoonis anl
artists on the newspaper sele< .|H 1
three best drawings. Thesi ; '
printed in the paper at the end i
week, with the names of thev
ners. This inducement alone i i
ficient to line up all the local a
inp- talent, whether adults o t.
older school children. They im^
desirous of seeing their stuff
newspaper. As an added indue
you give free passes to the
for the period of the contest,
only runs a few weeks.
Simply for purposes of illusi
the idea. Dinky Doodle was se
For the succeeding contests fe;
Felix the Cat, Aesop's Fable:
Ko, Mutt and Jeff and Kraz;
you can use the same copy,
ly substitute the name of the c
character you are showing eachrtc
in place of Dinky Doodle. Heijfc
have a live publicity stunt rtmi
for several weeks. The cha4
cartoon characters gives the -.m
sary variety. If contestants
win the first week, they still
chance during the succeeding
Thus interest is kept alive th'i
out the contest. And the new? )(
part in constantly featuring tha.
test, as explained later, assurjfl
Movie Cartoon Contest of J^i
publicity you need.
Newspaper Tie-Up
Show the announcement
contest on this page to your]
paper editor. Tell him the
for him to also include the
characters in the comic strips
ing in his paper in the Cartooi
test. He will of course worlf
up in daily articles the way
the animated film characters
announcement cards.
Felix, the Cat Ml
r. May 30, 1925
THE
Ko-Ko, the Clown
is a live, new idea for the
per. The editor can feature
for the run of the contest.
rs up your animated film ear-
along with his newspaper
trip cartoons. Both get equal
y. The newspaper benefits
d circulation. You benefit in
box-office.
newspaper decides the win-
the end of each week, and
the winning cartoons. Then
r screen shows one of the
d cartoons each succeeding
ou have your card announce-
rinted and ready,
clinching argument to insure
tor's interest, call his atten-
the comic strip cartoon con-
ich "Judge," the well known
is featuring. This periodical
nd their contest for amateur
o popular that they have kept
r steadily through 42 issues.
5 conclusive proof for the
boiled editor. Milt Gross
oonist, draws the strips which
itestants finish in a blank
be same as in the Movie Car-
)ntest. Show the editor any
: "Judge," and it's a pretty
' that you can sell him the
'rom this his experience will
; him that the Cartoon Con-
practical — and a circulation-
Movie Cartoon Contest Schedule
FOR the information of exhibitors who feature the Movie
Cartoon Contest, here is the list of animated cartoon se-
ries and their producers or distributors. Write to them for
line-cut drawings of their cartoon characters from which you
can make cuts size 2 inches by 3 to be used in your Cartoon
Contest announcements.
Aesop's Fables — write to Pathe Exchange, 35 West 45th
St., N. Y. City, for drawing of the Farmer.
Dinky Doodle Cartoons — write to Bray Cartoons (F.B.O.),
729 7th Ave., N. Y. City, for drawing of Dinky Doodle, the
comedy kid.
Felix the Cat— Write to Pat Sullivan Studios (Educa-
tional), 47 West 63rd St., N. Y. City, for drawing of Felix.
Krazy Kat Cartoons — write to Film Booking Offices, 1560
Broadway, N. Y. City, for drawing of Krazy Kat.
Out of the Inkwell — write to Red Seal, 1600 Broadway,
N. Y. City, for drawing of Ko-Ko the clown.
Mutt and Jeff Cartoons — Short Films Syndicate (Hal
Hodes>, 729 7th Ave., N. Y. City, for drawings of Mutt
and Jeff.
For Your Publicity
If the editor is a live one, he can
make his newspaper articles for the
contest mighty interesting with hu-
man interest stories about the artists
who create his comic strips. The
readers of his paper will also be in-
terested to know some of the facts
about the making of animated screen
cartoons. Here they are:
An animated that requires ten min-
utes to project on the screen has
3,000 to 4,500 individual drawings
Six animators are employed to make
the pencil drawings. If a cartoon
character walks across the screen
it requires about 40 individual draw-
ings. These drawings are then
traced with India ink on sheets of
celluloid. After the tracer inks in
the entire scene, other artists fill in
the blacks, such as shoes, coats, etc.
On the reverse side of the celluloid
the figures are then painted with a
white, opaque water-color paint. This
is done so that when the celluloid
is photographed on a background
which has furniture, etc., in it, the
objects will not show through. It
is now ready for photographing. A
regular motion picture camera is
used, suspended over a table. The
celluloids are then photographed in-
dividually. A separate photograph
of the background is underneath the
celluloid. The photographer takes
one picture, then changes his celluloid
and takes the next.
This is good newspaper copy to
arouse interest in the Movie Cartoon
Contest, for picture fans are curious
to know how these flickering car-
toons are produced. With all this
to place before the editor, it is pretty
certain to appeal to him. It directly
benefits the paper and ties up strong-
ly with the editor's own cartoon
strips. And he is just as eager to
popularize them as you are to exploit
your screen cartoons.
Interest the Schools
If you are in a small city, get
after the local school board on this
Cartoon Contest. It is fine material
for the drawing classes — especially
the High School, which generally has
a separate drawing department.
If you are in a large city, have your
contest cards distributed among the
higher grades of the neighborhood
school or the High School.
Announce the contest at each per-
formance. All patrons interested can
secure a contest card from the ushers
or doorman on the way out. Here
is a publicity stunt that will appeal
to grown-ups as well as the older
school children.
First take it up with the news-
paper editor. If he falls in line, you
are all set for a publicity campaign
that will help the lil' old box-office.
Then arrange your schedule of book-
ings of animated cartoons, using only
one of each of the various cartoons
series above mentioned. These are
Krazy Kat
to be featured one each week.
When you are all set, write to
the producers or distributors whose
animated cartoons you have booked.
They will send you line drawings of
the various cartoon characters. From
these you can have your cuts made
for the Contest announcements. For
ready reference you will find the
names and addresses of the animated
cartoon producers listed in a box
on this page.
Be sure and have your announce-
ments printed on heavy white stock,
size 6 inches by 8. Also it is im-
portant that the cuts be made size 2
inches by 3. This allows the con-
testants a blank box of the same
size below the cut, giving them a
fair sized space in which to draw
their cartoon idea.
Here is some real publicity for
your box-office. It is cheap. It is
practical. It ties up with your news-
paper, ^t ties up with the school
board. It has popular appeal. Above
all, it has been completely planned
out for you. So get busy with your
newspaper editor. Show him the
contest announcement in the center
of page 6. If he comes in on the
tie-up, the rest is easy. It is bound
to create wide publicity, for the
Movie Cartoon Contest has all the
elements of popular appeal.
*Laugh' Month Certain
(Continued from Page 1)
from 25 per cent to 700 per cent as
a result of the special exploitation. It
is felt that the number who partici-
pate this coming year will be con-
siderably increased, as the idea has
been definitely proven to be feasible.
The Association points out that the
one motive behind the "Laugh
Month" idea is to demonstrate to
exhibitors that advertising of short
subjects pays, and pays well. Re-
ports from the several companies
who backed "Laugh Month" this
year demonstrates that no distribu-
tor of short comedies had an increase
in comedy business last January.
But the fact that so many exhibitors
increased their business so materially
through intensive exploitation of
short comedies, has sufficed to in-
duce the same companies, with others,
to back the movement next year.
P. A. Parsons of Pathe. president
of the Short Features Advertising
Assoc, has appointed a committee
with Gordon White of Educational as
( hairman, to work out the details.
This committee includes Paul Gulick,
H. C. Bate and Bob Welsh of Uni-
versal, Ed McNamee of F. B. O..
Jacques Kopfstein of the Rock unit,
Julian Solomon of Columbia, Dick
Weil of Rayart, Bert Ennis of Weiss
Bros., P. A. Parsons and S. Barrett
McCormick of Pathe.
"U" Plans Three Serials
Hollywood — Universal will make
three serials as follows: "The Re-
turn of the Riddle Rider," with Wil-
liam Desmond, Jacques Jaccard di-
recting; "Whispering Smith Rides,"
with Wallace MacDonald, Ray Tay-
lor directing and "The Silent Flyer,"
with Malcolm MacGregor. Louise
Lorraine and William Craft directing
Review Acquires Canadian Digest
Exhibitors Daily Review has ac-
quired "The Canadian M. P. Digest"
of Toronto. Ray Lewis, former pub-
lisher, has discontinued the suit
against First National, Famous, N. L.
Nathanson and Arthur Cohen.
Cast for "The Kick-Off"
Bee Amann has been assigned sec-
ond lead in "The Kick-Off," Excel-
lent Pictures production starring
George Walsh now being made at
Fort Lee.
Storm to Direct "For Wives Only"
Los Angeles — Jerome Storm will
direct "For Wives Only" for Metro-
politan Prod.
Marie Prevost in From Coast
Marie Prevost has arrived in New
York from the Coast for a brief va-
cation.
^r^^ DA
THE
^ ^yT^^' DAILV Sunday, May^
Every Comedy f
Is a Feature •
The day when patrons "went shopping**
for "quantity entertainment " has passed.
Today discriminating "show shoppers'*
want variety — laughs. The wise exhibitor
is "cashing in" on his short reel features.
Follow the lead of the most successful
showmen and
BOOST YOUR SHORT REELS
€ Every comedy is a feature!
Every comedian a drawing card!!
For 15 Years
MACK SENNETT
COMEDIES
Have Been Acknowledged
THE STANDARD OF FILM FUN
Most Assuredly
RELEASED THROUGH
PATH E
EXCHANGES
I
ay, May 30, 1926
lorts as Stabilizer
By ELMER PEARSON
e-Prcsident, Pathc Exchaiujc, Inc.
: giant public that the motion
c has created and which, by the
token, has created the motion
e no longer is in the flock that
■d by the bellwether of tinkling
ses. He has a very positive
of his own and a sophistication
beyond his actual years. He
ids not only his money's worth,
s time's worth as well. To him
ur misspent is more to be de-
: than a dollar misspent. In
ade terms of our industry this
led "shopping," in reality it is
eless quest for that "intangible
hing" that is entertainment,
nany ways the retailer of mo-
ictures, the exhibitor, is losing
contact with his public. Ex-
■n, large theaters, centralized
■\ have forced him to view his
ss from a new perspective. His
today is national, yesterday it
ordered by the desires of his
l:iate clientele.
most important of all is this
public's unwillingness to trade
jours of time for one hour of
linment. Moments are pre-
and Caesar, who sits in the
rium and has paid his money
|ided time, is very likely to turn
fi down on an entire program
weakest spot has failed to
\ him.
; short film is, therefore, rapid-
oming the great stabilizer of
ion. It is bridging those deep
lat show on the business curve
n the too infrequent exception-
ures that register 100 per cent
till.
I short feature has been recog-
by every thinking showman as
je factor in the perpetuation of
jsiness. He has advertised it
y so doing, has extended the
jof his theater's appeal. He
iected with greater care and
I the standard of his composite
linment.
je's strong place in the short
I field is traditional but the
|-'ar has marked an advance in
Ition and attraction value un-
led. No more revolutionary
■as ever taken than that by
!)ach when he announced, and
jiupported, his plans to increase
Jtion cost by richer mounting
II scenes and the adding to the
of his studio the foremost
in the screen and dramatic
not alone with laughter has
:nriched the world of the mo-
cture. Its other short films,
in the field of news, science,
md novelty, have equally rep-
i the utmost in their particu-
s as evidenced by the recent
:ion of the fifteenth annivers-
Pathe News when our indus-
well as the world of science,
and statecraft, paid tribute to
itution that has held the pub-
terest for a generation,
season of 1926 and 1927 promi-
■1! for the exhibitor whose
s built of the blocks of solid
nment, and it is gratifying to
now that the keystone of his
e in many instances will bear
)rint of the Pathe Rooster.
The season of 1926-27 will begin
with the industry measurably nearer
than it has ever been before to the
time when pictures are going to be
judged by their entertainment value
and their quality and not by their
footage. This time is sure to come —
it must come before motion pictures
can offer the public ideal entertain-
ment. But it has not always been
possible to recognize unhesitating
progress toward this situation.
The persistent efforts of short fea-
ture producers and distributors with
such special campaigns as Laugh
Month and a number of fine exploi-
tation tie-ups have had much to do
with the progress along this line dur-
ing the current season. However, it
is a re-awakening on the part of the
exhibitor himself with a better rec-
ognition of the box-office and enter-
tainment values in the higher type of
short feature. It is this that is do-
ing most to move us toward the time
when a producer can make a picture
in whatever length the story justifies
without fear that short length will
make it impossible for him to get a
fair showing in the theater presenta-
Color Classics
By E. IV. MAMMONS
President, Educational Film Exchanges
tions and advertising, or a fair return
of profit for his efforts.
The pictures in short length that
have been released during the current
season and the elaborate plans for
1926-1927 surely show the short fea-
ture stepping out with a more confi-
dent stride than evere before. Such
pictures, for example, as the Ro-
mance Productions in technicolor,
show an advanced attitude on the
part of producers toward the making
of films in briefer lengths. In the
words of the Better Films Committee
of the National Board of Review, the
first of these productions, "The Vis-
ion," illustrates "a serious attempt to
make short features of outstanding
merit." No real showman can fail to
see in short classics of this type an
opportunity, not only for making
money in the immediate present, but
for building lasting good will and fu-
ture patronage.
These ambitious efforts in short
feature production are to be noted all
along the line, in comedies and novel-
ties as well as in such more serious
classics as 'The Vision." Surely the
exhibitor can not fail to keep step
in his advertising and exploitation.
The Quality Test
By CARL
President, Univer
All the yelling in the world about
the importance of short product and
the high entertainment values of one
and two-reel subjects will not do a
darned bit of good unless the product
backs up the argument.
That's the basis upon which Uni-
versal is working, and that is why
we are getting better and better
breaks with our short product and
why we have seen fit to reorganize
our short product production facili-
ties so that the men and material
devoted to one and two-reel pictures
at Universal City now rank very
close in importance to the makers of
our bi.g features.
There are no hit or miss methods in
our production plans. We don't take
any credit for releasing 88 two-reel
comedies, 52 one-reel comedies, 52
two-reel westerns, five serials and
104 newsreels per year. But we do
take great pride in offering to the
public such individual money-makers
as the Buster Brown series, the New-
lyweds and Their Baby series, the
famous Authors Five chapter-pic-
tures, the Collegiate series, the
Gumps and other well established
series of one and two-reel pictures
with box-office drawing power.
This is the crux of our short prod-
uct policy — to turn out and market
our one and two-reelers as definite
specialized product, A series of pic-
tures which catch the interest of the
film fan and whch appeal to him just
as a feature appeals to him — because
of its author, star, or story value.
That's why our serials for next
year, the Famous Authors Five, are
being made from stories by famous
writers, such as Arthur B. Reeve
Buffalo Bill, John A, Moroso, Frank
H, Spearman and George Morgan.
LAEAfMLE
sal Pictures Corp.
That's why our two-reel westerns
are being built around the famous
western stories by W. C. Tuttle.
That's why the Stern Bros, are mak-
ing hgh class comedy series from
the popular George McManus car-
toons, "The Newlyweds and Their
Baby" and "Let George Do It," in
addition to the successful Buster
Brown comedies. That's why we are
making more Gump comedies, and
Arthur Lake comedies and Charles
Puffy comedies. That's why we arc
going to make a college life series
of two-reeiers — "The Collegians."
In our newsreel — International
Newsreel- — we have a product that
is nationallv advertised every day in
all the Hearst papers and others.
In order to assure this specializa-
tion in one and two-reelers we have
built up a short subject producing
organization at Universal City that
has no equal in the industry. Head-
ed by William Lord Wright, it in-
cludes some of our best technicians,
scenarists and other studio staff ex-
perts. The general staff at Universal
City also gives much of its time to
shorts. It is understood there that
the short product is of great impor-
tance and not to be slighted. There-
fore, as much care proportionately
goes into production of these fea-
turettes as into the longer features.
Our policy has proven itself. The
rapid increase in bookings on short
product and the growing demand for
our various series, in first run as
well as other houses, is ample assur-
ance that it is the individuality and
excellence of the pictures which
counts in the long run and which is
having more to do with the improve-
ment of short product prestige than
anything else.
Glass Product
By FRED C. QUIMBY
Short Subject Sales Manager, Fox Films
Within the last season, the short
subject entered a new phase. The
better type are being given feature
production quality. The short is no
longer content to round out the pro-
gram for the feature. It is a feature,
differing from it only in length.
Of course there will probably al-
ways be with us the cheaper grade
of short subject which serves as
"filler," But this term can no longer
justly be applied to the fine type of
productions that are mounted and-
directed with the same careful super-
vision that a first-grade feature re-
ceives. And in that class the Fox
short product rightfully takes its
place. The success attending the
marketing of our complete listing of
shorts would not have resulted if be-
hind them existed no sound showman-
ship basis for their steadily increas-
ing popularity with exhibitors every-
where. "Feature production values
in feature-shorts." That is our sales
slogan. And the product justifies the
assertion. It is class product.
And the exhibitor is fully alive to
the vast difference between such ex-
ceptional short product and the old
line of stuff that is ground out with
the antiquated methods of two sea-
sons past. Exhibitorse have told me
that our comedies this season in many
instances were of a higher type pro-
duction than the average feature. I
have repeatedly been asked how we
could make such comedies at a cost
that would permit us to make a profit.
The answer should be of interest
to all exhibitors. Studio organiza-
tion plus all the facilities that have
been built up for the production of
our features. These are ready to
hand for use in building our shorts.
Effective with the season of 1925-
26. Mr. Fox decided to enter the com-
edy field in a big way and with only
one thought in mind — to make the
very best comedies possible regard-
less of cost.
In doing this, he secured the ser-
vices of G.eorge E. Marshall as super-
vising director for a stretch of years,
and gave him the fullest authority to
engage the finest comedy directors,
actors, "gag" men, continuity writers.
title writers and so on. He advised
Mr. Marshall that all the facilities
of the Fox Studios were at his dis-
posal to use.
Now, here's one explanation for
the gorgeousness of many of the
comedies. The most expensive sets
in our features are redressed, made
over and used in our comedies. We
make the most of everything. Of
course, in many cases, entirely new
sets are built — and here again the
general high class plane is maintained.
Every dramatic and feature-length
director is continually giving Mar-
shall suggestions for the production
of his pictures. All around general
co-operation is the big idea.
The best brains in every depart-
ment of the whole studios, plus the
use of everything the studios have to
offer, combine to make greater and
better comedies. Other comedy pro-
ducers who have their own studios,
could not possibly afford to use sets
and talent we use, as the cost would
be exorbitant.
SNOOKUMSIHe'syu
baby — our babj-
everybody's baby. Withi
golden smile and his ijii;
chievous ways, everybo<y^(if
wild about him. And iijiiip
he makes trouble fortjfi
lovely mama and his Ciittiif
ical papa ! It's a hailstiii
of laughs, and with |i|^]g
marvelous newspaper lie
up, it's box-office stuff pjis , ,
Produced by li
STERN BROTlRS
2 Reels Eacwl-iflj
Universal has the
Call
lenmile^
IE country's college
mad. College songs,
ge clothes, college hu-
, and college sports
; swept the nation off
jet. Plus golden, f ront-
; newspaper tie-ups.
speedy two-reelers
imed to the lid with
rtainment. Box-office
sis, if ever there were,
it's year round stuff.
Starring
ORGE LEWIS
with
YDEN STEVENSON
10 of Them
ISS in short subjects !
I
SPECIALS
Produced by
STERN BROTHERS
BIGGER and funnier than
ever. Promoted to the "spe-
cial" class — which means two
dollars profit where you got one
before. With all the wealth of
free advertising and tie-up val-
ue furnished by the immortal
newspaper cartoons of R. F.
OUTCAULT.
2 Reds
Eacl
Releasecty
UN TVER Al
BIGGER BETTER
Samuel Van Ronkel Productions
Released by UNIVERSAL
2 Reel
Each
i
SMITH'S famous cartoons read daily
by 20,000,000 newspaper readers.
A TRIO of laugh-getters that will sing you a
song of sweet profits. Charlie Puffy, the
rotund riot. Arthur Lake, the up-to-date sheik,
caricaturing modern youth. And Neely Ed-
wards the slickest laugh-teaser in the one-reel
field.
1 Reel Each
2sed by UNIVERSAL
CTION! Seething, smash-
ing, tearing action is the
lote of this series. The wild
t in terms of rip-roarin'est
d portrayed by masters of
litem thrillers. Fans will re-
lin this feast of excitement.
Including
13 W. C. Tuttle
All-Story
Magazine Thrillers
iels Each
iy UNIVERSAL
7^y/yyyy/y//yyyy^^^^^^^
i
14
THE
'cStl
DAILY
Sunday, May 30, 1'
9 Independent Series
Weiss Bros. Entering Short Subject
Field in Extensive Fashion — All
State Rights
One of the most active of the inde-
peiuk'iit companies in the short sub-
ject field next season will be Weiss
Bros, who have lined up nine series.
In discussing the program, Louis
Weiss, vice-president of Weiss Bros.
.•\rtclass Pictures, states:
"Since the inception of our com-
pany, it has been its purpose to sup-
ply the independent exchange and so-
called "State Righter' only with prod-
uct which is salable to the exhibi-
tor. This effort we have concentrat-
ed on our feature subjects for sev-
eral years and that we have been suc-
cessful is attested to by the showings
on such feature series as Bufifalo Bill,
Jr., Budd\' Roosevelt, Wally Wales.
etc.
"A survey of the feature possibili-
ties of the independent market made
by our organization the early part of
this year has convinced me that we
can serve the independent exchange-
man and exhibitor best by concen-
trating on short subject series as for
many reasons well known to the trade
in general, it is becoming increasing-
ly difficult to produce and distribute
feature material which can hold its
own with the ofiferings of the nation-
al organizations. We have, therefore.
entered the short subject field on a
very large scale and it is our inten-
tion to offer short length product of
a type which will enable one to secure
that most desired of all things — first
run bookings.
"With this important thought in
mind, we have arranged a program
which at the present writing includes
nine series of one and two reel pic-
tures, divided into three categories —
comedy, novelty and topical. In the
comedy division we will offer only
those subjects which possess estab-
lished publicity and audience value
and these qualifications are aptly il-
lustrated by our series of Winnie
Winkle comedies picturized from
Martin Branner's comic strip syndi-
cated through the Chicago Tribune
to 126 leading newspapers of the Uni-
ted States. The Hairbreadth Harry
series, the comic strip drawn by
Kahles for the Philadelphia Public
Ledger and syndicated to more than
50 papers in this country. Also Izzie
and Lizzie, a series dealing with the
trials and tribulations of "the boy and
girl who live next door to you." The
series of Snub Pollard comedies also
measure up to the first run qualifica-
tions demanded by our distribution
of them.
"In addition to these subjects
which will be released in two-reel
form in series of 12, w-e will present
in our novelty division the Guess
Who contest films, which have dem-
onstrated their first run potentialities.
"In the topical division, we will of-
fer 26 single reel Popular Song Paro-
dies, done in animated cartoon form;
The Scandal of America, six single
reels dealing with methods of pre-
vention in connection with the crime
wave and 26 reels to be released un-
der the general title. Radio Person-
alities, presenting famous announcers
and entertainers of the country's
leading radio stations doing their
stuff.
New Process
New Bowers' Camera Claims Revolu-
tionary Effects in Technique —
Used in Shorts
Charles Bowers, inventor of the
new "Bowers' Process," claims that
in addition to an original camera tech-
nique, his invention permits of the
manioulation of the film after the
camera has done its work.
Bowers makes the following
claims for his process: That he can
photograph anyone and then show
him doing anything imaginable, such
as walking a tightrope, sitting atop
the dome of the Capitol, or flying
from a skyscraper in New York to
the new bridge in Philadelphia. The
inventor further states that he can
make the Statue of Liberty bow to
the Leviathan as she steams into
the harbor, or tie the Washington
monument into a knot.
The inventor states that an ap-
propriate setting, interior or exterior,
may be photographed at one time
and the actors and action transferred
cinematographically into the set later.
In this way it will not be necessary
to take the company to foreign lands
for appropriate backgrounds. Bowers
says that a few feet of film showing
the location is sufficient. Summer
scenes and locations are thus avail-
able in the winter and rain is ready
at any time.
F. B. O. has contracted with
Bowers for a series of twelve two-
reel comedies, to be known as
"Whirlwind Comedies." They will
be produced at the new studio the
inventor has built in Long Island
City especially to develop his new
process.
Ufa Shorts
12 Selected for Distribution Here —
Ready for Release in June Under
Present Plan
The first 12 shorts which Ufa
plans to show in this country will
be ready for release late in June, ac-
cording to Baron Von Bcchtolsheim
who is now in New York classifying
and re-editing the films to make them
conform with American box-office
standards. About 72 will be brought
here during 1926-27. They will be
distributed by national organizations.
Ufa is constantly penetrating to
the out-of-way corners of the world
in quest of something new in sub-
jects. At present an expedition is now
in Greenland making a comedy
against this unique background.
Shorts are produced under the
jurisdiction of two departments, the
biological and "kultur" units. In-
cluded in the list to be displayed in
.\merica is "Blue Gulf," a film show-
ing unusual sea life scenes near
Naples, Italy. Another picture is a
scenic taken on Kilimandjaro, called
the highest mountain peak in Africa.
and another one records wild
life of that continent. Sand dunes
in East Prussia, which move in a
manner reminding one of ocean
waves, is the theme of another film.
Other subjects include astronomy,
insect life and physical culture.
These shorts will be titled as well
as re-edited.
Fox Adds Four
New Directors to Handle Comedies
— 17 Now Actively Engaged in
Production
Los Angeles — George N. Marshall,
supervisor of Fox comedy produc-
tions, has added four new- directors
to his staff.
The new program includes a new
series of Van Bibber comedies, the
second "Helen and Warren Married
Life" series, another series of O.
Henrj' two-reelers, 20 Imperial Com-
edies and the new series of Animal
Comedies, of which there will be
eight. Two new directors, Mark
Sandrich and Leslie Selander. will de-
vote themselves exclusively to the
animal doings. The other directorial
additions are Albert Austin, \\\\o had
"The Swimming Instructor," a Van
Bibber, for his first assignment and
Jess Robbins, who made "Babes in
the Jungle" as his initial effort.
These men supplement the follow-
ing directorial talent: Ben Stoloff,
Robert Kerr, Al Ray, Lex Neal, Lew
Seller, Al Davis, Max Gold, Bunny
Dull, Felix Adler, Andrew Bennison
Sid Lanfield, Jack Rubens and Eddie
Moran. Six of the coming season's
pictures are filmed, and seven in
various stages of preparation and
work. The pictures now in the lab-
oratories for finishing treatment in-
clude :
"The Circus Baby," an Animal
Comedy; two Imperials, "It's a
Pipe," and "Lafayette, Where Are
We?"; two O. Henry's, "A Com-
plete Life" and "Babes in the Jun-
gle," and a Van Bibber, "The Swim-
ming Instructor." Those in work
are the first of the "Helen and War-
ren" series; two imperials, an O.
Henry, a Van Bibber and No. 2 of
the Animal Comedies. "The Steeple-
chase," one of the Imperials, is nearly
filmed.
Studio Layout
Office Plan Scientifically Laid Out
Proves Big Time-Saver in Mak-
ing Shorts
Hollywood — An efficient studio of-
fice plan now in effect is that insti-
tuted by F. Richard Jones in the
Hal Roach Studios. This office ar-
rangement is reported a big time-
saver.
Jones has his office on the second
floor of a building in the center of
the lot. Four steps from the door
of his office is the conference room
of the scenario department. In the
front of the lower floor are the of-
fices of Jones' assistant in casting
duties. Bill Joy. and the purchasing,
rental and location department under
supervision of L. A. French. The
balance of the building is occupied
l)y dressing rooms.
A building adjoining the head-
quarters of Jones, houses two im-
portant departments, the wardrobe
and costuming department, and the
furniture warehouse. Another build-
ing in the vicinity holds the scenic
department, while directly across the
street are the electrical, 'prop" and
draperv departments, with the two
principal stages on either side.
This compact department arrange-
ment does away with troublesome
studio delays.
Preparing for 1926-1'|J7
Christie and Educational Studiosic-
tive in Preparation for New
Season \
Hollywood — Both the Educat lal
Studios and the Christie Studios.:ht
two comedy plants producingijet
Educational, will in another wetier
two be under full swing with prcijc-
tion for 1926-27. '
All the executives of both stiiii
recently East attending the E(|Ga
tional conventions, have returnecn.;
with story material already in
cameras have already begun
at Christie's, while at the Educ
Studios the first shots will bi
the first week in June.
Actual production is under
three of the four series of tw.,
comedies which Christie is tuil
ing. These include the Bobby I
non Comedies, the new Billy D|
Comedies and Christie Cor
Jimmie Adams will start his
under his own name soon.
will be eight pictures in the Bi
Vernon series. He made six fot*
season now closing.
Billy Dooley is heading a unit
ing a group of six two-reelers c|
"gob" type. The ten Christie
dies will have as featured pi)
Neal Burns, Jack Duffy, Bill Imp
Anne Cornwall and Vera Steac;ai
Anne Cornwall was recently add t
the list.
At Educational most of the C0|:d
units have been organized excejth
company to work in Lupine ian
Comedies. Lane is still in Lolo
but will return in July. Jack Viti
director-in-chief, who spent I'lC
time in the East with E. H. Jet
general manager, is back at th^itw
dio, as are Allen and directors,*
man Taurog and Stephen Rost;
Hamilton Comedies, Juvenile (|
dies featuring "Big Boy," Mei
Comedies, and the Cameo CouB
featuring . George Davis and
Dunham, will all be started on v
dule. I
Johnny Arthur has returned li^
studio after a visit to New »
where E. W. Hammons signe(,lir
up for another two-reel series, rii
first releases from both the EiC;
tional and the Christie Studicif
expected to be shipped to New |r
in July in time for the early 0»
of "Greater Movie Season."
Sterns Active
Four Units at Work on New
uct for Coming Season — \
versal to Release
"She's My Cousin," the fii
tlie 1926-1927 Stern Comedief
its premiere recently in the
New York. It is the first of|
Excuse Maker" series, one
two-reel series for release bj
versal next season.
"The Excuse Maker" serie|
tures Charles King. Although
My Cousin" is not due for
until next fall, the Colony
tation was arranged as a tij
The other three comedy seriesj
Newlyweds and Their Baby,"^
Happened to Jane" and "Let
Do It," are each to consist |
tw-o-reelers.
pisli
■ant
f!»ller.i
i\
t?roj
May 30, 1926
THE
^E^
DAILY
15
Super-Shorts
By UAL ROACH
notion picture business must
5 in all its branches or it
I backwards, It cannot stand
/c are endeavoring to do our
promote the advance of the
comedy productions in keep-
h the march of progress in
nes of business,
xhibitor must have harmony
)rogram. It is only folly for
present an excellent feature
ion filled with big names
i m a lavish manner, well
and produced, and then fol-
A-ith a shoddy comedy. This
for incongruous entertainment
ects upon the entire program,
lurpose in instituting a series
Comedies with such celebrities
bcl Normand, Theda Bara
Barrymore and others v^'as to
short attractions so important
le values that no exhibitor
consider playing them with-
iug them fitting exploitation,
ure that the exhibitors' recog-
)f tlie box office value would
;reat that he would recognize,
ately, the foolishness of put-
lem on his screen without
them up in electric lights in
[ his theater. That the thea-
1 has recognized the advertis-
le of these names is evidenced
big feature billing given the
Bara comedy at the New York
rome and at Proctor's, Yon-
nd the exploitation given by
F. Albee theater in Providence
:)ubie bill — Lionel Barrymore
fe Tamers" and Theda Bara
dame Mystery."
laking our new type of fea-
lality comedies we are not
ng with other comedy makers.
h the feature makers and it is
lat basis that we expect the
ach comedies to be presented
exhibitor and the public.
IS been said before, but I
emphasize that footage has
to do with the value of en-
lent. I believe the time is
distant when the exhibitor
ognize the short comedy for
al attraction worth,
plans for the coming season
an unusuallv large investment
, and with the use of big
d feature quality production
h|ild approximate the value of
feature pictures on the ex-
schedule,
ler words, when the feature
ends on the screen and the
Dach-Pathe comedy begins,
the exhibitor nor the public
1 that sharp contrast which
ihe past, marked the differ-
tween the drama and the
iger can the short comedy be
a filler-in. We cannot go
the public will not accept
quality. We must go for-
^0, we are not satisfied with
uct and I will never be satis-
I am going ahead every
very year, to make my com-
tter, step by step, and keep
v|h the progress of the indus-
I can, as I am doing, give
xhibitor a definite name and
1 in each comedy, I am giv-
something to advertise.
F. B. O. Product
By COLVIN W. BROWN
I'icc-Pres., Film Booking Offices
In the last analysis, production
must be governed by support of the
public. And the exhibitor is the one
who acts as the public's commission-
er in placing before them on the
screen the type of entertainment that
they desire.
Our sales and distribution force
have been trained to keep these all
important facts in the foreground, and
to keep in the closest possible touch
with the exhibitor, and through him
the public. So in building our cur-
rent program of short subjects, a debt
of acknowledgement is herewith ex-
pressed to the many exhibitors in all
sections of the country who have
rendered their assistance and proffer-
ed constructive suggestions to make
it the kind of cntertamment that their
patrons desire.
Thoroughly convinced that short
subjects are steadily gaining in pop-
ularity and that they are worthy the
best efforts of producers to raise tnc
standard to the highest yossible poi.it,
Film Booking Offices has laid par-
ticular stress on this form of enter-
tainment. Definite plans already have
been made and contracts signed for
100 short subjects and the high stan-
dard set in the past will be maintain-
ed.
Two new series of featurettes, bas-
ed on the magazine stories by H. C.
Witv\'er, will head the short subjects
These will be "Bill Grimm's Pro-
gress" and "Wisecrackers." Marga-
ret Morris has been engaged for the
leading role in "Bill Grimm'sPro-
gress." Jack Luden will play oppo-
site her.
Something brand new is offered in
the "Whirlwind Comedies," a series
of 12, which will be produced by
Charley Bowers. These two-reel
"gales of laughter" are absolutely
unique — there is nothing like them.
Contracts have been signed with
the Standard Cinema Corporation for
a series of two-reel comedies which
will be known as Standard Comedies.
These will be produced under the
supervision and direction of Joe Rock.
For the one-reel comedies F. B. O
has contracted for a series of 26
"Krazy Kat" cartoons, the work of
"Bill" Nolan, a pioneer in the art
of animated drawings. There also
will be a series of 26 "Alice Come-
dies," a combination of live charac-
ter and cartoon, the latter the work
of Walt Disney. Both series will be
made under supervision of M. J
Winkler.
The outlook for the coming season,
the fourth in our history, is most
promising. With a more compact or-
ganization, with control transferred
from British to American interests,
with a notable list of stories from the
country's best-known authors, with
an even better and more efficient dis-
tributing system, the F. B. O. sche-
dule is certain to be a gold mine for
the exhibitor, and the advertising
lines, "S. R. O. with F. B. O." a fact
as well as a slogan.
Production Demands
By MAX FLEISCHER
President, Red Seal Pictures
Give the public good, lively short
features and you keep picture audi-
ences happy and coming back regu-
larly for screen entertainment.
I don't mean that the short feature
is the only film entertainment which
makes them laugh or pleases. But
the odds in favor of genuine mirth-
ful entertainment being secured in
one or two reelers are always in favor
of the featurette.
Short features being brief, are of
course spiced well with laughs or
interesting topics colorfully presented
as seen in such, popularly scientific
reels like the Rcelview, Searchlight
and similar subjects.
When a 'long' feature lacks laugh-
ter elements or sustained dramatic
interest, it is disappointing to the
audience. The very length of short
features precludes any such possi-
bility. Exhibitors realize this fact
every day in the year. They are get-
ting more and more insistent upon
building up their program with short
entertainment.
This is one of the prime factors
which prompted me to go into the
production of two reel comedies. In
no way does this interfere with our
production of Ko-Ko Song Car-
Tunes which are given presentation
space in the biggest theaters in the
country.
Our Out of the Inkwell Cartoons
also mamtain the same production
schedule. As a matter of fact, we
have increased our studio space re-
cently and added to our staff of ani-
mators and technicians to insure
pictures of smooth and perfect ac-
tion.
Even my success used in the Mar-
vel of Motion series is being per-
fected for newer stunts for the com-
ing season.
Realizing the exhibitors' demands
for more shorts, Red Seal will dis-
tribute far more product than ever
before, during the season of 1926-27.
More, and varied novelty reels, as
well as newer highly specialized en-
tertaining reels are already in pro-
duction for the coming season.
To insure the calibre of our reels,
I am personally supervising and di-
recting the "Carrie of the Chorus"
series of 13 two reel comedies. My
brother Dave and Bradley Barker.
l:fDth of whom have made pictures of
box office power, are assistant di-
rectors. Hazele Harmon, Rolland
Flander, Ruth Florence, Ray Bolger,
Esther Muir, Vonda Case are the
featured players.
Another new series of colorfully
dramatic one reelers are being made
by Emery Bronte with his famed
dogs, Lassie and Jean. This series
will also include a number of stage
actors.
"Keeping 'Em Guessing," a magic
series of one reelers is also in pro-
cess of completion. These novelties
are being produced in association
with the Magicians Club of America.
Morrie Ryskind devising the titles.
"Heavy Parade" Released
"The Heavy Parade," tenth in the
series of "Fat Men" Comedies pro-
duced by Standard Cinema Corp., is
on this month's F. B. O. list.
Saving the Show
Los Angeles — Occasionally an ex-
hibitor and a producer get their heads
together and the usual result is in ad-
dition to becoming friends each prof-
its considerably by the viewpoint of
the other. Friends of Mack Sennett
know him as a conservative. Sennett
talks but seldom and he doesn't waste
words or shout. As a rule his ideas
are well defined and basically logical
before he discusses .them.
Recently an exhibitor from a small
Minnesota town visited Sennett.
"Why don't you make features?"
the showman inquired of Sennett.
"I am," the producer responded.
"I make nothing else but features —
Pathe comedies in two reels and
every one an entertainment in itself —
a feature for any theater.
"You will recall," Sennett explain-
ed, "a few years ago when for efTect
you and every other showman almost
advertised 'a ten reel show for 25
cents' and you felt the quantity of
your entertainment drew business.
But you don't do it any more. You
realize the theater shoppers, and folks
shop more today than ever before,
want variety, amusement and are not
interested in the length of plays. So
called features, dramas especially, are
averaging seven and eight reels. It
would be difficult to say that they are
more entertaining than the good old.
five reelers that kept moving and
made your show snappy and easy to
handle.
"Look through the newspapers from a hun-
dred different cities. You'll find the lead-
ing theaters giving prominence to comedies
in their ads. Exhibitors are realizing that a
good short reel comedy has saved many a
show. A drama may be interesting or not
but a comedy is always a laugh in some
form. The worst grouch in the world likes
to laugh at some one else. How often have
you heard your patrons say, leaving the the-
ater, 'I didn't care so much for the feature
but the conredy was good.' Charlie Chaplin,
Harry Langdon, Ben Turpin and a lot of
others have sold many a patron on going to
a show which boasted a feature of uncertain
merit. It isn't the length of a picture that
counts any more. Ben Turpin, Alice Day
and Billy Bevan get more fan mail than
a lot of dramatic stars. It isn't hard to re-
member the man or woman who hands you
a laugh. People welcome friends who can
amuse them. Any two reel comedy is a
feature if the exhibitor boosts it. Look at the
billing on the marquees of the biggest thea-
ters. They recognize the added value derived
from boosting a comedy."
Davidson in Comedy
Los Angeles — Max Davidson, char-
acter actor, has a role in support of
Mabel Normand in "Raggedy Rose."
Helene Chadwick in Comedy
Los Angeles — Helene Chadwick is
to appear in Roach comedies to be re-
leased by Pathe.
Artclass Sells Territory
Louis Weiss, of Artclass, has sold
his short series product for Pennsyl-
vania, Southern New Jersey and
Delaware to Liberty of Philadelphia
and four series of shorts to Specialty
Film of Dallas, for Texas, Oklahoma
and Arkansas.
Starts "Jane" Series
Los Angeles — Century has assign-
ed Thelma Dell Daniels to the role
of Jane in "What Happened to Jane"
series and Earl McCarthy as juvenile
lead. Thirteen two-reelers are to be
made under Charles Lament's direc-
tion.
16
THE
■^sm
DAii;v
,8
Sunday, May 30, 2
Limitless Field
(Coiti'xnucd jrom I'agc 5)
Yon sec thcni throughout the series
of eiglit two-reelcrs. Here is some-
ihiiiR to keep bringing the public back
to your theater. Each of the series is
a complete story in itself, but featur-
ing the same married couple in their
comedy troubles. A real box office
puller that carries an appeal to all
young married couples — and lots of
the older ones.
Following out this series idea, Film
Booking Offices proved its value with
their "Adventures of Mazie." Audi-
ences form an attachment for a screen
character going through a series of
experiences. It is one of the best
methods for bringing them back to
your theater. Also this company's
H. C. Witwer series, carrying the
same character along from one adven-
ture to another, has proved a great
drawing card for the box office.
Novelties
The novelty field in shorts is only
starting. It presents so many pro-
duction possibilities that only the lim-
its of the camera and the screen can
stop its remarkable development.
Arousing the public's curiosity is
a good showmanship stunt. Artclass
worked it successfully with their
"Guess Who" series. Here the audi-
ence was given opportunity to try and
identify the various stars through a
contest tie-up with the newspapers.
The surprise ending on the screen
proves as interesting as O. Henry's
short story trick of doing the same
thing. Short Films Syndicate in its
"Twisted Tales" succeed in working
a real kick into the finish of this un-
usual series.
"Marvels of Motion," Red Seal's
semi-scientific series, developed a
strong popular angle. For instance,
in one number the reel showed slow,
normal and suspended action. An
acrobat was seen doing his stunts un-
der these revealing tricks of manipu-
lating the camera. An ordinary egg
developed some unheard of character-
istics. By trick photography it was
opened, fried, and then returned to its
shell. The child's soap bubble proved
to be a very interesting and intricate
proposition under the magic of the
lens.
One of the best novelties of the
season was Cranfield & Clarke's "If
a Picture Tells a Story." The hero's
photo comes to life, enters into an
argument with him about getting
drunk, and from this unusual angle a
very entertaining and novel story was
developed. If a suggestion is in or-
der, why not keep on developing this
idea? It has great story possibilities.
Why not have a photo of the screen
hero come to life and do the things
which the timid hero would like to
do? Here you would have the basis
for some screamingly funny farces, as
the photo midget leads the hero into
all sorts of rasli adventures.
The scenics constitute a class by
themselves. Most of them can also
be classified as novelties. A fine ex-
ample of this novelty-scenic are the
Fox Varieties. They are even more
than scenics and novelties. Art and
science, invention and travel are in-
cluded in them. They give a cross-
section of life from out-of-the-way
corners of the earth. As such they
are of the highest type of novelty.
Educational in its Lyman H.
Howe's Hodge Podge covers still an-
other phase. Unusual views in strange
corners of the world are depicted, in-
terspersed with animated bits, art
embellishments and a few nonsensical
ideas. A variety bill all in itself.
So much for the novelty field. To
cover all its angles would fill this edi-
tion. And still some exhibitors kick
because there is no variety!
Suggestions
What has been done in the short
subject field is but a promise of what
is to come. All those who are closely
in touch with its development have
long since realized that it is really
limitless. Here are just a few slants
that some producer may find of value
as a working basis to develop entirely
original series in shorts.
1. A series on famous unsolved
crimes. Each one complete, yet sug-
gesting one or two plausible solutions.
How the mystery-loving public would
eat these up!
2. A timely bootleg series, showing
the various methods of operation,
from the comedy kitchen still to the
million dollar combine. Most big
bootleggers eventually come to grief
or tragedy — which would point a
moral in a screen series to satisfy
the censors.
3. A comedy series on baseball —
"Breaking Into the Big League."
4. Series with a picked cast of boy
and girl Scouts. Showing how the
Id
oc
in
Scout idea is building charact(
Young America. Would the p;i
support this series? Just try thi:..
5. Interesting bits from the w'b
day life of motorcycle cops, cu:
officers, captains of ocean liner;..
Add your own starters. Thercl n,
imit. And every field of activit- •'
hit on will carry its own audien'
6. Odd Corners of Big Cities. J
metropolis has its mysterious an
turesque side. Here is a serie.'h,
carries its own possibilities oi th
surface.
7. A series on Big Business,
ding the real estate operator,
broker, efficiency e^fpert, adveri;
man, etc. You don't need any ,ap
ination to see what a live dit:tc
could do with these. i
8. A baseball series featurin '
players in different pictures, givi
side "dope" on how to pit'
field, etc. Lots of comedy relit '
work in naturally on simpl.
thread. Baseball fans are legioi
ure it out yourself.
9. Feature a nice, lovable ce
couple, with their aged friends, d
chance here for real charactei
"Old folks" tales have a univer' :
peal. Why play up nothing b
younger generation? How iii,
your audience are over 50? bi
they like something about then^h
for a change? You don't have \i\
ure this one out.
These suggestions are simri I
way of proving what we statec;:
inally: There is a limitless fid
shorts. That is our story — a:
stick to it.
RAY PRODUCT
48
SEASON 1926-1927
TWO REEL COMEDIES
SUPERVISED BY JOE ROCK
12
12
"McDougal Alley," Kid Komedies. A cast
of stellar comedians appear in the support of
the famous "Rock's Kid Kutups."
"Fistical Culture" Comedies, adapted from
prize ring stories by William Henry Cook, pub-
lished in Sport Story and Popular Magazine.
12
12
"Sunkist" Comedies with the world's greatest
monkey comedian "Mr. X" and the famous
Sunkist Beauties.
"Hazy Fogg" Comedies based on the adven-
tures of a correspondence school crank by
William Henry Cook. In fiction form these
stories will appear shortly in Popular Magazine.
26
BRAY CARTOONS
Startling combinations of real actors and car-
toon drawings. Produced under the Bray-
Hurd patents.
13 NOVELTY SCREEN MAGAZINES 13 BRAY NATURE SPECIALS
Franchises Now Being Allotted to Reliable Independent Distributors
BRAY PRODUCTIONS INC. 729 SEVENTH AVE., NEW YORK
I
THE
iay, May 30, 1926
-^E^
DAILY
17
Here Is A Combination
That Can't Be Beaten!
-The Progress made by Short Films Syndicate, Inc., in
less than six months is due to just two things.
-First, QUALITY of Product.
-Second, SQUARE BUSINESS methods.
-In our series of 26 MUTT & JEFF CARTOONS we
have the best cartoon release on the market. More
than TWENTY MILLION PEOPLE read them every
day in the country's great newspapers.
-In our series of 12 TWISTED TALES we have the
most novel bet in one reel productions. The finest
first runs in the country are now playing them.
-The State Right exchanges listed below are now
handling Short Films Syndicate product. The State
Right buyers who line up with them, will find them-
selves in GOOD COMPANY!
Hal Hodes Short Film Exchanges, Inc.
729 Seventh Avenue, N. Y. City
Liberty Film Corp.
1339 Vine Street, Philadelphia, Pa.
Co-Operative Film Exchange
San Francisco and Los Angeles, Cal.
Fontenelle Film Exchange
1506 Davenport St., Omaha, Neb.
Independent Film Corp.
115 W. 17th Street, Kansas City, Mo.
F. & R. Film Co.
Minneapolis and Milwaukee
Standard Film Service Co.
Cleveland, Detroit, Cineinnati and Pittsburgh
Greater Features, Inc.
2006 Third Ave., Seattle, Wash.
Greater Features, Inc.
2075 Broadway, Denver, Colo.
Exclusive Film Service
732 So. Wabash Avenue, Chicago, III.
SHORT FILMS SYNDICATE, Inc
HAL HODES, President
729 Seventh Avenue
BRYANT 3571-3572
Joseph Pincus, Gen'l Mgr.
New York City, N. Y.
18
THE
■^Hk
DAILY
Sunday, May 30, if
Shorts Abroad
Developing a field for the short
subject in foreign lands has proved
to be a slow task. A lot of educa-
.'ional work is to be done before the
shorts become generally popular
abroad. So observes W. F. Clarke,
of Cranfield & Clarke, who has m-
vestigatcd the foreign situation pretty
thoroughly in an efTort to establish
suitable branches. He has this to
say on the general situation in other
countries:
"Europe has been the most back-
ward country of any where this class
of subject is concerned and England
has only just begun to realize the
value of the short subject, and all
theaters are now demanding novel
featurettes to complete their pro-
grams.
"In Germany and France and the
rest of the Continent, single reels are
not very popular; the demand is
confined to two reel comedies.
"In Australia where the double
feature holds sway at the moment, it
is impossible to use shorts. It is al-
most the same in South America and
the Far East, but I am of the opinion
that within the next six months, we
are going to have all of these coun-
tries using the novel featurettes.
"England has made a lot of single
reels, mostly of the scenic type.
"These we tried to sell in America,
but the public does not want to be
educated unless you can amuse them
at the same time. In consequence,
we had these pictures re-edited, in
many cases inserting prologues, and
giving in titles a little romance to
the picture. This put them over the
top, and assured us a first run
throughout the country."
Col. Clarke states that film people
abroad are coming to apply the term
"featurette" to the short subject, the
same as in this country. He takes
credit for the coining of this word
over two years ago, and has printed
literature to back up this claim.
Program Balance
By H. E. DODGE
President, Goodwill Pictures
Keen competition among exhibitors
in many cities and towns has led to
running of double fiive-reel programs.
The average exhibitor cannot book
two really good pictures on a double
feature program, for the cost is pro-
hibitive. And if he is forced to slip
in a weak feature, or choose two
fairly good features, he is out of
luck either way. His audience pays
for entertainment — and they will re-
fuse to keep coming if his house gets
a reputation for running programs
below the standard to which the pub-
lic has been educated to expect. And
what of the vast army of fans who
like their shorts, and a good continu-
ous variety of them? It simply means
that they will shop elswhere — for pic-
ture fans do their shopping for film
fare just the same as a woman shops
around the department stores to pick
the best. In a word, the showman
who neglects the shorts for the dou-
ble feature idea is playing right into
the hands of his competitor. The
latter is bound to get the patronage
of that big slice of the public who
insist on variety in their motion pic-
ture diet.
Play Up Short Subjects
ARE you getting the proper pub-
licity value from your shorts?
Did you ever stop to figure that the
one and two-reelers have definite
points of box-office appeal that even
the strongest feature cannot com-
mand?
It is a matter of dollars to you,
this angle of playing up the shorts
to get the benefit of their full draw-
ing power. The time has passed
when the live showman puts all his
exploitation on his feature. It is not
sound business. You have got to
sell your entire program, the same
as the department store in its ads
features articles through its complete
line of merchandise that will appeal
to every member of the family.
Suppose you are running a heavy
drama feature. What of that sizable
bulk of your patrons who will give
more for one hearty chuckle than for
all the dramas on a season's line-up?
Well. 3'ou say, you pick a good com-
edy short for their benefit. Of course
But do you play up that comedy
along with the feature? If you don't,
brother, you are overlooking the best
interests of your bank account.
If you think that's bunk, consider
this: Cecil B. De Mille is a shining
success because he is an expert show-
man as v^ell as an exceptional direc-
tor. Observe the way he plans his
productions. Starting with a good
story and a powerful cast, he builds
box-office appeal into the structure.
He gets the women with gorgeous
sets, romance, fashions — everything
that hits the feminine angle. The
flappers floct to his pictures, for he
lures them with a male star or lead
who is a popular idol of the flapper
le,gions. He knows as well as any-
one in this business that Americans
arc a laughter-loving people. So he
gives them comedy highlights all the
way through, no matter how heavy
the drama m.?y be. Above all. he
plays his card of novelty for all it
is worth. Look over his list, and
you can pick out of every one of them
the novelty features that have been
painstakingly worked up. De Mille's
organization keeps a scientific check
on audience reactions wherever his
nroductions show. These reports
form the basis of his formula for
Iniilding box-office pictures.
You cannot go far wrong as a
showman in following the system of
this sho\\inan-director. Build each
program the way De Mille builds hi.e
offerings. Surround your feature
with shorts that carry all the audi-
ence appeal that feature may lack.
Few features carry universal appeal.
So it's up to you to see that the
shorts bring to your screen the ele-
ments that are shy in the feature.
And what a golden opportunity the
short field continuously offers you to
do this essential thing. The comedies
are there in abundance. Anything
you want from slapstick to special
shorts with feature productions and
feature stars. Scenics that appeal to
all nature lovers. Art series for the
intellectuals interested in music, paint-
ind and sculpture. Snappy tabloid
Westerns. Newsreels for the up-to-
the-minute flashes of what's going
on in every corner of the world.
Novelties that cover so many fields
that it would take a column to list
them. And last, but by no means
least, the animated cartoons. These
latter present a gold mine for ex-
ploitation that few exhibitors are giv-
ing the attention they deserve.
Following the De Mille system,
you build into your program as many
of these major elements as possible
It means a careful study of your fea-
ture to check the angles of audience
appeal that are missing. It is then
an easy matter to select from the
short field the types of one and two-
reelers that ^^■ill supply the necessary
ingredients.
But don't stop there. Let your
public know you are building pro-
grams on this principle of general
appeal. "Picture Variety." That
might well be your slogan. And live
up to it consistently. And keep talk-
ing about it — persistently. With
newspaper copy, posters, lobby dis-
plays, programs, special announce-
ments. If you pursue this policy pa-
tiently, it is bound to be reflected at
vour box-ofifice. Give it a trial. You
have nothing to lose, but much to
gain. A month's effort along these
lines will convince you that your pa-
trons want variety on every program
Above all. you will realize just how
popular the general short field has
grown in public appeal.
A Comedy Year
Food for Fans
By JACK COHN
Secretary-Treasurer, Columbia Pictures Corp.
There is no doubt that the average
motion picture fan is always eager
to get a glimpse behind the scenes.
They like to see their favorite stars
at home, the director at work on his
production. They like to know what
the screen stars wear, and a hundred
other interesting sidelights on film-
land that the pictures themselves do
not disclose.
We are therefore endeavoring to
build up "Screen Snaoshots" to take
its place with the public as the fan
magazine of the screen.
Intimate views of screen celebri-
ties is the idea underlying "Screen
Snapshots," It endeavors to answer
questions uppermost in the fan's
mind, such as: How do they really
look? What does she wear when
she isn't posing in the picture? Does
she really like him as much as she
seems to in that close-up? In a
word, the information supplied by the
fan magazines which results in thou-
sands of steady readers, if placed on
the screen in an interesting way
should also interest thousands of mo-
tion picture patrons. It is logical.
And it is working out in practice.
It is simply a question of fan
psychology. As such, we are con-
vinced that "Screen Snapshots" has
met a real exhibitor need in these
one-reelers of intimate views of
screen celebrities.
i
By JULIUS STERN
Ptesident, Stern Brothers
There will be more two-reel (j
edies in the market next season !
ever before in the history of th
dustry — almost twice as many. Vx
ly a week has passed this spring i!i
out the announcement of some
comedy company planning ten
dozen or more two-reelers for !
fall.
The coming year undeniably/
be a Comedy Year, but some
ducers and exhibitors, too, in
efforts to take advantage of theji
tinct trend to comedies for the h
ing months should beware an I'
more significant phase of the coiji
situation.
That is, that the demand next|!
son will not only be for comeclj
but for high class comedies an«i
outstanding series comedies. |
We sensed this trend a nuj]
of months ago and, although itii
sound radical, we reorganized)!
entire plant and changed our vot'
production policy to meet the
ing conditions. Not oqly die
strengthen our directional w:
and technical staffs but we enj
almost an entire new line-up of
and players. But most imorta' i -« S:
all — we went out in the markc'ir iferji
bought topnotch material stjiejjj.
cartoon rights and humorous buk ,',..
As the situation now stands)' •
product for next year will repiie '™:
some of America's leading hurnds' ^
We have names and char;-_e 31
known in every home in Araiic i](jj|,
For instance, in addition to ajg .,
series of Buster Brown Conf*
we will have a series of two-r:
based on George McManus' ca
comics — "The Newlyweds and li
Babv," and wait until you secH
baby. We think he is the gr{»
most natural youngster on the s e
Also our line-up includes arb
McManus cartoon favorite -L
George Do It," which we are « .filler
as a series with Sid Saylor i| e t\i
featured role. Two other ■•' ,^ ..
'The Excuse Maker" two-reeIer_
turing Charles King, and the
Happened to Jane" series, are
written for us by William Ar
and Roy Evans, respectively,
humorous writers of wide rep
and popularity.
Audiences want good corned
plenty of it. They want series
edies — which they can come bi
see week after week or monti
month — just as they read the
sections day after day to folio
adventures of their favorite c
characters. That's the type of
entertainment we are putting <
next year and we are sparing
fort nor expense to make oui
reel scries the equal of anythi
the market.
■icn
12
'm
iHOlVll
knehe
To Distribute Ontario Fill
Cranfield and Clarke have
contracts for the distribution
single reels made by the (-
Government during a tour of
and his gang.
James Montgomery Flagg ha
signed to .make a series of tvi
satires.
And Now
Snub Pollard!
ARTCLASS has landed the inimitable Pollard.
The same Pollard who "clicked" for seven years as a Pathe
comedy star of gross-swelling abilities.
The same Pollard whose paint-brush moustache and coy smile
has made millions howl wherever movies are shown.
ARTCLASS 'twill present "Snub" himself
in a series of 12 Uvo reel comedies, constructed
and directed by a staff of expert comedy techni-
cians, as a major addition to its imposing array
of short subject series for 1926-1927.
9
SHORT SUBJECT
presented in 3 Divisions:
SERIES
NOVELTIES
Guess Who
contest series,
offering newspaper tie-ups sim-
ilar to those in Philly, Boston,
Milwaukee, Denver, Dallas,
Detroit, etc.
Screen Star Sports
12 diverting single reels show-
ing sports and pastimes of stars
off-screen.
COMEDIES
12 Two-Reel Winnie
Winkles
presenting Winnie, the Bread-
winner with Perry Winkle and
the Rinkeydinks in picturiza-
tions of Branner's syndicated
comic strip. Enacted by well
known comedy players. Pro-
duced by West Brothers.
12 Two-Reel
Hairbreadth Harrys
Picturizations of Kahle's syn-
dicated comic strip in "bur-
lesque-mello" form, enacted by
leading screen funsters. Pro-
duced by West Brothers.
12 Two-Reel
Izzie and Lizzies
depicting the humorous ro-
mance of "The Boy and Girl
Who Live Next Door to You."
Produced by West Brothers.
12 Two-Reel
Snub Pollards
with this great comic at his fun-
niest best.
Exhibitors — Exchangemen
TOPICAL
Popular Song Parodies
26 single reel famous "pop"
songs done in animated car-
toon form, the first one Berlin's
classic, "Alexander's Ragtime
Band."
The Scandal of America
6 single reels presenting enter-
tainingly methods for combat-
ing America's greatest menace
— The Crime Wave.
Radio Personalities
26 single reels presenting "the
voices you love to hear" in per-
son. Each reel offers the fa-
mous announcers and celebrated
air entertainers of the country's
leading stations "doing their
stuff."
Louis Weiss and his pals, Winnie Winkle, Izzie
and Lizzie and Hairbreadth Harry, are at the Los
Angeles Convention.
Take a peek at Happy Days and Winnie's Birth-
day, Fearless Harry and Love Your Neighbor,
with Izzie and Lizzie.
You Won't Be Sorry
National Di.tributor. WEISS BROTHERS'
ARTCLASS PICTURES CORPORATION, 1540 Broadway, New York
I
\
E)ololo>)
Vernoru
BOBBY VERNON COMEDIEIJ
The whole family gets a kick out of a Bobby Veion
I
Comedy.
There's just enough clean slapstick to set the lidf
howling with glee, and enough plot to please |h<
grownups. Line up for the coming series of eight.
BILLY DOOLEY COMEDIES
They made him a comedy star overnight - now
heading his own unit by popular demand. There will
be only six Billy Dooley Comedies this season - but
you can bank on these six.
GET THESE CURRENT RELEASES NOW BOOKINi
BOBBY VERNON .- Broken China; Till We Eat Agai
BILLY DOOLEY - - A Salty Sap; Shore Shy
JIMMIE ADAMS - - Whoa Emma; Gimme Strength
NEAL BURNS Run Tin Can; Papa's Pest
WALTER HIERS --Wireless Lizzie; Fresh Faces
JACK DUFFY Dancing Daddy
k
CHRISTIE FILM COMPANY, Inc.
Member, Motion Picture Producers and Distributors
ot America. Inc. Wilt H. Hays, President
\FTER TEN YEARS OF LEADERSHIP IN THE COMEDY FIELD,
Christie will again this year present an outstanding group of supreme
laugh-makers. Comedies produced by Christie have become a standard all
over the world because they are consistently clever, funny and clean.
They will again be the brightest spots on the varied programs of
BEST THEATRES EVERYWHERE/
JIMNIE ADAMS COMEDIES
All the world loves a laugh and Christie is delivering
them in each Jimmie Adams Comedy. There will be
six new fun films headed by this popular favorite.
CHRISTIB
COMEDIES
Take a regular shot at ' -
the public's funny bone
with sparkling Christie
Comedies. They're headed by feature
casts, including such popular players
as Neal Burns, Jack Duffy, Bill Irving
and backed by the Christie Beauties.
Book the coming series of ten.
cJaek
Duff:)
Released Through
frScULoatlarvcU (^tu.iJ^
s^£)
THE SPICE OFTHE PROGRAM"
22
THE
■<&<
DAILY
Sunday, May 30, 19:,
CRANHELD & CLARKE
INCORPORATED
The Home o/ ISIovel Featurettes
THE FIRST TWO SMASHING SUCCESSES :—
How To Dance The Ballroom Charleston
With and By Ned Wayburn, Virginia Bacon and the Follies Girls
single reels and
Two Reel Dramas DeLuxe
Inspired by World's Famous Paintings
SIN THE DOCTOR THE MOTHER THE ANGELUS
For Immediate Booking
A Novel Special — By and with S. L.
Rothafel (Roxy) 12 Single Reels
12 Two-Reel Satires — By James Mont-
gomery Flagg
12 Herrick Herrick Two Reel Comedy
Dramas
12 Series of Big Game Pictures (Broad-
way of Jungleland)
. 12 Boys Adventures Series — One Reel
Specials
12 Aces Wild (1 reel) the Acme of Stunt
Pictures
52 Literary Digest (Fun from the Press)
with Cartoons
12 One Reel C & C International Twelve
(Brings the World to Your Door)
12 Novel Featurettes — Something Entire-
ly Different in One Reel
6 Little Dramaettes in Two Reel (Beau-
tiful)
12 Shot and Powder Comedies — Two
Reels of Fun and Frolic
and last but not least
6 "The Hobo" Enroute in One Side
Splitting Reel Each
CRANFIELD & CLARKE, Inc.
at
New York, Philadelphia, Boston, New Haven Chicago, Los
Angeles, Denver, Pittsburgh, Montreal, St. Johns, Winnipeg
Toronto and London.
Keen Competition
By HAL MODES
President, Short Films Syndicate, Inc.
A critical situation confronts every
producer and distributor of short
subjects this year. The end of the
1926-27 season is likely to see a radi-
cal change in the relative standings
of the national distributors of short
subjects.
The short subject field has, within
the last year become even more
fiercely competitive than the feature
field. With a wider market existing
for the one and two reel film, organi-
zations in both national and state
right markets have turned or are
turning their attention toward it.
One of the biggest improvements
to be noted is contained in the car-
toon field. Here the advance in ani-
mation and in the ideas back of each
cartoon is most marked. The com-
petition that has always existed in
the cartoon end of the industry has
worked wonders in the betterment
of all-around quality, with the result
that the average exhibitor will al-
ways find room for the cartoon he
favors.
With a greater degree of producer-
and-distributor competition in the
short subject business, the industry
is automatically assured of an im-
provement in quality. Competition
is the life of trade. And with pro-
ducer-distributors recognizing the
fact that to the sponsors of the best
ill short subject ideas will go the
bulk of the business, the improve-
ment in quality of material is sure
to come.
The head of a big organization
which distributes shorts recently
complained that too many people
were invading the field and that too
much competition now existed. He
did not realize, apparently, that he
was one of the people who had in-
vited competition and that the inde-
pent producers, after scanning the
current shorts, had come to the con-
clusion they would turn out pictures
at least as good.
Short Films Syndicate, Inc., is one
of the companies that was brought
into the field because of this condi-
tion. Realizing the existence of a
demand for the unusual in shorts
it has confined itself exclusively to
the novel and the unusual. Its
leaders are the Mutt and Jeffs,
which in strip cartoon form as con-
tained in the newspapers of the
United States possess a reader cir-
culation of more than twenty million
a day; and the "Twisted Tales," the
first real ideal in single reel form the
motion picture industry has witnessed
in ten years.
The manner in which other or-
ganizations which heretofore never
paid particular stress upon shorts
are going after the business they
know exists, is a revelation to the
student of the film industry. The
feature people have frequently used
the slogan of "Fewer and Better
Features." In the short subject
field, the cry today might well be
"More and Better Shorts," because
this is exactly what the industry will
witness during the next season.
Vocal Screens
How the Talking Motion Pictie
Brings Other Fields of Entertainj
mcHt to the Screen
In the development of their pr -
uct, the De Forest Phonofilms
producing a series of pictures fealj
ing artists in other entertaining fie
such as vaudeville, musical comtl
and the legitimate and operatic sta(
And the synchronization of vocal ;
instrumental music with the acl
on the screen thus opens up a i|
realm for the development of
motion picture. And anything f
widens the sphere of the screen's
tertainment value must be accorb
its due need of serious considerati
Variety in subjects has been cl
sidered in selecting the series f
Phonofilms, so that they may apd
to the widest possible variety ofT
diences. For the opera lover til
is Rigoletto; for the cabaret patl
a colored revue presented at the Cl
Alabam, in New York. Vaudeif
headliners are included, such as
Termini, Bard and Pearl, Weber
Fields, etc. The actors are scree
with all the pantomime they em^
in their regular acts. The phonoi'n
recreates their speaking and sing
voice, and the sound of any mus
instruments that they may play.
In the phonofilm, the sound, whJ
er vocal, instrumental or mechani)
is recorded on the same film at [
same time as the action on th« stil
stage is photographed. The pic^
of sound and action is on stanc
film and can be run through
standard projector. Attached to 1
projector is the sound-producing
paratus, while in the projec|
booth is placed an amplification
which enlarges the volume of sol
carried to a loud speaker behind [
theater screen by wires. The thej
installation can be readily made,
is included in the rental cost of i
film.
The De Forest company claims
if the film tears, several frames
be taken from a film contain
sound without being noticed. Wl
a cut in the film is made, the aci
matching the sound is eliminated!
that when the break is past the 1 _
tire picture is in time again with ;^
sound.
Two Ben Turpins Ready
Los Angeles — "When a Man' a
Prince" and "The Prodigal Bri-
groom," two of the Mack Sennjti^
Ben Turpin comedies, have been ciii
pleted. I ■
Eddie Cline Directing
Los Angeles — Alice Day is b<jj
directed in an Irish emigrant comjpt
by Eddie Cline. Danny 0'She;|i^
the leading man. '
Directing "That's My Baby"U;
Los Angeles — Dick Smith is dirjlj
ing "That's My Baby" for Univc «f '
with Charles Puffy, Elsie Terron jd
Harry Lorraine in the cast.
Titling "Bill Grimm's Progres!||B^
Hollywood— F. B. O. have sele'^
the following titles for H. C. Mft
wer's "Bill Grimm's Progress" sel*.
"The Lady of Lyons, N. Y.," "|lt
Fight That Failed," and "W
There's a Bill."
Ssi
lay, May 30, 1926
THE
;5©^
DAILY
23
UGGESTED PROGRAMS OF SHORTS
Title
grams
We Eat Again
n A to Z Thru
Imdom
Vision
; the Cat
le of Two Kitties
onettes
une's Domain
Voice of the
ghtingalc
grams
Vision
; the Cat
Dots Thru Scotland
t a Life
grams
's Pest
une's Domain
ling Matters
grams
Cinderella
mgress of Celebrities
e Shy
ght's the Night
the Cat
es His Head
' Cain
grams
rivate Life
Educational
No. 1
Star Series No. Reels
News 1
Bobby Vernon Bobbv Vernon Comedies 2
Lyman H. Howe's
Hodge-Podgc 1
Juianne Johnston Romance Prod. 2
John Roche
Felix the Cat Cartoon 1
No. 2
Hope Hampton
Special in Color
Lyman H. Howe's
Hodge-Podge
Fables in Color
News
Juianne Johnston Romance Prod.
John Roche
No. 3
Frank Davis
Neal Burns
Lloyd Hamilton
No. 4
Johnny Arthur
Billy Doolev
NO. 5
Cliff Bowes
Estelle Bradley
"Big Boy"
Lupino Lane
Felix the Cat Cartoon
Cameo Comedies
News
Cliristic Comedies
Lyman H. Howe's
T lodge-Podge
Hamilton Comedies
News
Tuxedo Comedies
Lyman H. Howe's
Hodge-Podgc
Christie Comedies
Cameo Comedies
Felix the Cat Cartoon
Juvenile Comedies
News
Lupino Lane Comedies
Title
cering Chorus
Dstrich's Plumes
Heavy Parade
a Prince
Bases East
Doodle in the
d West
of a Kind
and Blue Eyes
Jig Charade
pelican's Bill
ing Daze
Film Booking Offices
No. 1
Star
Alberta Vaughn
"Fat" Karr
"Kewpie" Ross
"Fatty" Alexander
Alice Ardell
No. 2
Alberta Vaughn
Series
Fighting Hearts
Bray Cartoons
Standard Comedies
No. Reels
2
1
2
"Fat" Karr
"Kewpie" Ross
"Fatty" Alexander
Alice Ardell
No. 3
Alberta Vaughn
Blue Ribbon Comedies 2
Fighting Hearts 2
Bray Cartoons 1
Standard Comedies 2
Blue Ribbon Comedies 2
Fighting Hearts 2
Bray Cartoons 1
Standard Comedies 2
ing Babies
Title
g Day
ial Triangle
n Today
nder Bull
Jews
Ijkpcnnv
''-'■ih He
y Lover
eidelberg
merica
lony Blues
)x lews
"Fat" Karr
"Kewpie" Ross
"Fatty" Alexander
Alice Ardell Blue Ribbon Comedies 2
Fox Film Corp,
No. 1
Star Series No. Reels
Helen and \^'arren Comedy 2
O. Henry Comedy 2
Variety 1
Imperial Comedy 2
Pictorial 1
O. Henry Comedy 2
Van Bibber Comedy 2
Variety 1
Imperial Comedy 2
Pictorial 1
No. 2
No. 3
A Family Picnic Helen and Warren Comedy 2
A-1 Society Imperial Comedy 2
Belgium Today Variety 1
The Reporter Van Bibber Comedy 2
b'ox News Pictorial 1
No. 4
The Mad Racer ^'an Bibber Comedy 2
From the Cabby's Seat O. Henry Comedy 2
Canary Islands Variety 1
A Polar Baron Imperial 2
Fox News Pictorial 1
Pat he
NO. 1— All-Pathe Comedy Circus
Title Star Series No. Reels
Scared Stiff Clyde Cook Roach Comedy 2
Nervous Moments Grantland Rice
Sportlight 1
Songs of the Northern Peggy Shaw
States Famous Melody Series 1
Farm Hands Aesop's Fables 2-3
Pathe Review Educational 1
Pathe News 1
Topics of the Day Timely Films, Inc. 1-3
NO. 2— All-Pathe Comedy Circus
Mum's the Word Charley Chase Hal Roach Comedy 2
The Ghost of Folly Alice Day Sennett Comedy 2
The Shootin' Fool Aesop's Fables 2-3
Pathe Review Educational 1
Fight Night Sennett Comedy 2
'J'opics of the Day Tmiely Films, Inc. 1-3
No. 3 — All-Pathe Comedy Circus
Say It With Babies Glenn Tryon Roach Comedy 2
The Alpine Flapper Aesop's Fables 2-3
The Planting Season Grantland Rice
Sportlight 1
Pathe Review Educational 1
Pathe News 1
Topics of the Day Timely Films, Inc. 1-3
No. 4 — All-Pathe Comedy Circus
Don Key Roach Comedy 2
Pathe Review Educational 1
Liquid Dynamite Aesop's Fables 2-3
Pathe News 1
Topics of the Day Timely Films. Inc. 1-3
A Yankee Doodle Duke Ralph Graves Sennett Comedy 2
No. 5 — All-Pathe Comedy Circus
MuscleBound Music Sennett Comedy 2
R. p. M. Gi antland Rice
Sportlight 1
Uncle Tom's Uncle Our Gang Roach Comedy 2
The Bumper Crop Aesop's Fables 2-3
Topics of the Day ., Timely Films, Inc. 1-3
Pathe Review Educational 1
Universal
No. 1
Title Star Series No. Reels
International Newsreel News 1
A Swell Affair Arthur Lake Blue Bird Comedy 2
The Radio Detective Jack Daughterty Adventure Picture 2
A Haunted Heiress Edna Marian Stern Brothers Comedy 1
The Frame Up Fred Humes Mustang Western 2
No. 2
International Newsreel New^s I
The Radio Dcctectivc Jack Daugherty Adventure Picture 2
Movie Maancss Edna Marian Stern Brothers Comedy 2
Trapped Fred Humes Mustang Western 2
The Optimist Charles Puffv Blue Bird Comedy I
No. 3
International Newsreel Arthur Trimble News 1
Buster's Heart Beats Stern Brothers Comedy 2
Doreen Turner &
Dog
The Radio Detective Jack Daugherty .Adventure Picture ^
The Crowned Prince Neelv Edwards Blue Bird Comedy 1
Fire Barrier Jack Mower Mustang Western 2
No. 4
International Newsreel News 1
Twin Sisters Wanda Wiley Stern Brothers Comedy 2
The Radio Detective Jack Daugherty Adventure Picture 2
Four Square Steve r.dmnnd Cobb Mustang Western 2
Hearts for Rent Arthur Lake Blue Bird Comedy 1
THE
24
DAILY
Sunday, May 30, 126
SHORT SUBJECT REVIEWS
"The Tin Ghost"— Mermaid
Educational
Unique Gags
Type of production. .. .2-reel comedy
Lige Conley travels the comedy
route on a rather unique vehicle. The
plot centers around an inventor who
has perfected an automatic soldier
made out of tin. The invention is
electrically controlled. The inven-
tor's bright thought is that an army
of these can replace regular soldiers
to advantage, as they do not chew,
smoke, swear, drink, nor ask for fur-
loughs. Lige gets mixed up in the
story when he overhears a gang plan-
ning to steal the invention. Having
fallen in love with the inventor's
daughter, he goes to the rescue with
the assistance of a colored porter.
The War Commission visits the in-
ventor's home for a demonstration
Lige and his dusky friend sneak into
the room where the tin soldier is
kept. It starts working automatical-
ly, and almost scares the darky to
death. Along comes a member of
the gang who are trying to steal the
invention, and cuts the wires on the
dummy in order to queer the owner's
demonstration. Lige comes to the
rescue by sneaking inside the tin
soldier and operating it. This two-
reeler is well gagged up, and the
novelty angle will put it over.
"Buster's Mix-Up" — Stern Broe.—
Universal
Doggone Good Gags
Type of production ... .2 reel Buster
Brown comedy.
This two-reeler gives Tige, the
comedy canine, the best break he has
yet had in the series. Buster and his
girl become merely a background to
build up the comedy high-lights for
the bow-wow with the perpetual
shiner around his right eye. And
Tige comes through in great style.
Some of the stunts he performs are
new to the screen of dog pantomime.
Buster gets himself in Dutch with his
girl, who invites a strange boy to her
party. She gives all her attention to
the newcomer, and ignores Buster.
But she has not figured on Tige. The
dog realizes it is up to him to put his
master back in the good graces of
the young lady. He finds a tin cup
and sits up at a street corner beg-
ging with it. Somebody drops in a
coin. He takes it to the store and
buys some candy, which he brings to
Buster for the girl. She feeds them
to the strange kid. Buster is sore,
and drops a piece of chewing tobacco
on the plate. But Tige eats it by
mistake. Then you should see that
dog play sick. A human comedian
could not do it better. Then Tige
performs a series of stunts at his
master's bidding, all designed to put
something over on his hated rival.
Later the new »kid takes the girl for
a ride on his motorcycle. He falls
off, and Buster rescues her by hang-
ing overhead from the limb of a tree
with Tige who catches her up from
the runaway motorcycle by the rib-
bon on her hair. This is bound to
please all the Buster Brown fans —
and Tige covers himself with honors.
"Smouldering Tires"— No. 5
Fighting Hearts"- F^ B. O.
Good Comedy Auto Race
Type of production 2-reel comedy
Again the auto race and hero out
to win. This time he needs the
money to replace certain gears in the
press where he works. His enemy
has thrown a wrench into the press
and spoiled the gears. It was up to
hero to replace them and the only
way out was to win the big auto
race. Of course there are comedians
on hand and the laugh in this is the
auto they rig up to enter the race.
It is really two cars built one on top
of the other so that .if the car turns
over it will run on its topmost wheels.
There is a steering wheel and all to
go with the arrangement. To show
how good a stunt it is the car turns
over once during the race to show
you how it works. It also gives
both men a chance at driving. The
race includes the usual thrills and
some first rate laughs and rides along
to a first rate finish with hero the vic-
tor and the new gears all nicely in-
stalled in the press.
"The Doctor"
Cranfield & Clarke
Pleasing Story
Type of production ... .2 reel drama
Another of the David Horsley pro-
ductions based on famous paintings.
The well known canvas of the doctor
at the bedside of the sick boy is the
subject. Around this Arthur Maude,
the director builds his story of what
might have been in the mind of the
great English painter as his inspira-
tion. In the forest a man has built
his cottage where he lives with his lit-
tle boy. He has left his wife whom
he believes has become interested in
another man. He brings up the
youngster to be a recluse like him-
self, and have nothing to do with the
outside world, especially women. But
the lad yearns for love and compan-
ionship. In his wanderings through
the woods he comes to another cot-
tage near the village. There he meets
a pretty young woman who mothers
him. He pays many visits to the cot-
tage, thereafter, unknown to his .stern
father. One day he is injured in a
fall into the lake, and is rescued by
the young woman. She carries him to
her home and summons the doctor
Then she hurries to the house in the
woods to summon the boy's father. It
then develops that the woman is his
wife. . She proves her innocence.
Their one thought is now to save
their child. The doctor assures them
he will recover. The last picture
shows them grouped in the pose of
the artist's painting on which the
story is based. This complete love
drama worked out in two-reel length
will hold an appeal for those who are
looking for something different in
shorts.
mixed in the family wash, and lands
up in the Chinese laundry. He es-
capes, pursued by the Chinks. Hero
Cat crawls into an empty can, con-
verts his tail into a propeller, and
starts to bore his way through the
earth. He lands up on the other side
of the world, in China. He steals a
mandarin's chop suey, but the owner
starts in pursuit with an army of
coolies. The Chinese atmosphere is
very well done. Then follows a series
of clever stunts employed by the Cat
to keep ahead of his pursuers. At
last he parachutes with a paper um-
brella over a clifT into the sea. He
uses the handle of the parasol as a
paddle, as the Chinamen follow in
their sailboat. He beats them to El-
lis Island by a few feet. The immi-
gration officer holds up a sign at the
Chinks: "Quota from China filled."
As good a comedy in the cartoon
market as vou can find.
"Felix the Cat Misses the Cue"
Pat Sullivan — Educational
Chinefte Cartoon
Type of production ... 1-reel animated
One of the best cartoon ideas of the
Pat Sullivan series. The Cat gets
"The Optimist" — Bluebird — Universal
Marriage Mixup
Type of production. ... 1 reel comedy
Charles Pufify has a part that fits his
stout personality to perfection. He is
the easy-going bridegroom on the way
to his wedding. While the bride and
the rest of the wedding party wait
for his appearance, he toddles along
leisurely. Billy, the rival and best
man, makes a bargain with the bride
that if Charlie does not arrive in an
hour she will marry him. So Billy
goes out to do the dirty work. He
meets the bridegroom with his fliv-
ver, and tells him to jump in. Then
Billy stalls the machine. He leaves
Charlie under the car and hurries back
to the waiting bride. Another flivver
draws up, bumps the first car awav
and comes to a halt over Charlie's
prostrate form. Charlie goes on
working on the strange car, not know-
ing the difference. When he has
fixed things, he drives to the wedding
in time to see the girl accepting Billy
as the bridegroom. Obligingly Char-
lie drives the couple to the minister's
home. As the ceremony is almost
completed, the police break in to ar-
rest Charlie for stealing the car. Billy,
who thinks it is his flivver, says he is
the owner. As the cops drag Billy
out, PufTy smiling!)' takes the wed-
ding ring from him and marries the
girl. An amusing skit.
"Say It With Babies"— Hal Roach
Pathe
Picnic Pranks
Type of production. .. .2 reel comedy
Glenn Tryon has a fat comedy part
as the chap who minds the babies for
customers of a department store while
the* mothers do their shopping. He
has his troubles, and manages to ex-
tract a goodly share of humor from
the trials such a job holds. A mother
carelessly forgets to claim her off-_
spring, and Glenn is forced to as-
sume the responsibility as guardian.
He and his wife go on a picnic with
the floorwalker aiid his newly wed
bride. Glenn slips it into the newly-
wed's car, and the developments are
comically embarrassing to all hands.
A great downpour of rain adds to
AVAILABL
For
FIRST RUNI
And
STATE RICH
EXCHANGE)
I
26 Natural CoL
Novelties
What the critics say:-
<?(?
The rOUR SEASON
A colorful reel presen
ing mother nature at hi
best. Several close-uj
are superb. Artistic li
tie number.
Film Dai
Scenes of infinite beaui
showing nature in all
glory. The artistic man
ner in which the graphji,
story of the worl
wonder is presente
highly commendabi
Exhibitor's
Daily Re
"A multi-color of
cjuisite views."
Motion Pictures T
"PARADISE ISir
The subject offers el
cellent pictorial appe
and the usual beauty
the tropical island is aj
ain photographed for t|
gratification of the ey
The reel contains marl
outstanding b e a u tif|
views and the color
splendid.
Film DaJI
Natural-Color films, l|
729 Seventh Ave.
New York City
Bryant 3377 Room
•aiil
ay, May 30, 1926
citcment. The baby swallows
f to Glenn's flivver, and he and
[e are forced to push the car
way home in the downpour.
p the end of a perfect picnic
r sinks up to their necks in
water. Glenn Tryon is adept
acting all the comedy that the
ms readily present. A safe
for any house.
Cylinder Bull" — Fox Imperial
Comedy
Ik A Knockout
if production 2 reel
dy
[it Cylinder Bull" — and it hits
ll's eye with laughs, — one on
the other, a steady succession
' gags that bring an uproar
fhs. Fox is issuing a consis-
ine brand of comedy entertain-
1 its short reel department and
inly entitled to recognition for
idedly fine quality of entertain-
vailable for the exhibitor. The
mperial comedy is one of the
■ned out. It has new gags and
tient line of comedy business
gisters sure-fire all the way.
lie is familiar with the second
ir. The idea is worked in for
worth and they have made
; of it. Max Gold and Alfred
directors, keep up a steady
of gags and Ralph Sipperly,
e guy salesman, is a scream
quick dispenser of used cars.
ethods of hiring buyers and
: them into purchasing cars
out ready for the junk pile,
nost of the laughs. One gag
a sure riot is where he sets
ompoboard cut-out, an exact
n of an expensive car, along
flivver. The buyer opens the
eps into the high class car —
hinks — but actually drives of?
rd which is parked along side.
g serves for the sale of sev-
rs. At the close, when the
alesman has cleaned up the
his campaign, you get a shot
owners all rushing pell-mell
the crook with their "bar-
There are some other good
n the picture but the auto-
sequence is the most original
ainlv is a riot of laughs.
' * * *
le Baby and the Tiger"
ne Stories — Sierra Pictures
Unique Slant
production. .. .1-reel novelty
offering combines in a most
ling manner the elements of
re, travel, wild animal life and
!|love for a baby. It opens
real old-fashioned granddad
lis little granddaughter of an
adventure her mother experi-
_ hen a babe in arms. Then
ill picturizes the story as it
'. d years before in the jungles
1 1. We see granddad as a
T^an on his way to take
I plantation. With him are
and baby girl. They lead a
Robinson Crusoe life, as they
unknown terrors of the wild
country. An enormous ba-
ces a friendly interest in the
.rs — especially the baby. By
ns it plainly indicates that
he parents are not sufTicient-
ienced in jungle lore to take
he youngster. So it appoints
itself guardian and from its tree in
the forest watches over the infant.
The babe wanders off into the jungle
and the baboon gently leads it back
to the hut. Later a Bengal tiger
prowls around the clearing. The an-
tics of the simian in trying to warn
the unsuspecting man and wife of
their danger are very well done.
Finally the tiger steals the babe and,
carries it off. The baboon by his
chattering and pantomime informs
them what has happened, and leads
them to the spot where the tiger
had abandoned the youngster. The
finish is an encounter between the
man and the tiger, with a real thrill
as the man lies prostrate with the
great beast standing over him. The
baboon scares him off with his cries
Happy ending with the baboon wel-
comed into the family circle as the
hero. Nice novelty, with lots of ap-
peal because of the baby stuf? and
the animal stunts. Here is some-
thing out of the beaten track of the
short reel field.
Pathe Review No. 20
Pathe
Popular Appeal
Type of production....! reel maga-
zine
The first subject gives a diversified
display of the millinery fashions as
decreed by Paris, and will no doubt
find favor with women everywhere.
The second portion of this magazine
is called "Sidelights on Auvergne,"
and shows novel and picturesque
scenes from provincial France in
Pathecolor. Scenes are shown of the
volcanic mountains of this section,
and some highly interesting views of
the farms and peasants in Auvergne.
Interesting picturization of the "bou-
ree," the native dance, are presented.
As in Scotland, the bagpipe is the
musical instrument employed. The
reel finishes with "On Thin Ice," an
unusual novelty in which an ice
mirage is produced with the use of
Pathe's "process camera." Two
skating experts do some fancy stunts,
and the process camera is employed
to produce some multiple effects that
are highly entertaining.
"Dinky Doodle in Egypt"
Bray Cartoons
Cartoon Novelty
Type of production 1 reel
animated.
The artist is preparing to go to a
masquerade in the costume of an
Egyptian princess. Dinky and his
dog assist him. He then goes to the
ball while Dinky and the dog take
a snooze. The cartoons visualize what
they dream. Dinky and dog find
thernselves as cartoons in the Egyp-
tian desert. Dinky falls in love with
a princess. He goes to her father
to ask for her hand. But the mummy
v/ho is playing poker with the old
man claims the girl. So the king
states that they will decide the win-
ning suitor with a chariot race. Here
some amusing stunts are developed
with cartoon characters. Dinky has
trouble with his racing nag, which has
a wooden leg. This nag starts chewing
on the dummy in the chariot in front,
and the tape starts to unroll, uncov-
ering an old Egvntian with long white
whiskers. Dinky wins the race and
the princess just as the artist returns
and shakes him out of his dream.
Quite original idea with good cartoon
work.
"Help Wanted"— Blue Bird-
Universal
Surprise Comedy
Type of production....! reel comedy
Charles Puffy is given a good com-
edy situation that is well adapted to
his chubby brand of humor. He gets
thrown out of the house of his girl
by pa, who tells him to get himself a
job if he wants to support a wife.
This strikes Puffy as a reasonable
idea, so he hunts up a job on the bul-
letin board of an employment agency.
For a memorandum of the address,
he snatches a collar from a passerby,
and writes thereon the street number.
The owner of the collar grabs it and
puts it on his neck and walks away.
Here the funny gags come along
steadily as Puffy follows him up and
down the town trying to get a peek
at the address on the stranger's collar.
Meanwhile the girl's pa has adver-
tised a reward of $5 for his missing
son. In the windup the stranger
with the addressed collar falls from
the bus on which he rides, and is
shunted by the fender of a street car
into the open door of Puffy's girl's
home. He proves to be the long-lost
son. Puffy comes in triumphantly,
and claims the reward. He is also
rewarded with the girl's hand. A
good surprise twist with a comedy
kick.
"Adorable Dora" Started
Los Angeles — The Joe Rock com-
edy, "Adorable Dora," has been
started with Harry Sweet directing
and Hank Mann, Lois Boyd and
Billie Franev in the cast.
THE REM
efiKe
YEAH
mm
OF THE
CHORUS
A. Series of iKriUin^ i^q Reel
VLut comedies v;ii]»dR€Sl Kick.
ABSAfOitO AND PRODUaO m
M.AX M-EISCHER*
OISTHIQUTID dY
NtWYORIC 729-7'>AN/C.
NEWlAftVEN l30-nCADO\^5T.
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L05.ANOCLE5 l92d5'-VERf10NTAVt.
EXCH
BOSTON 44 CHURCH Sr.
PUiUnUPHlA 1329 VINE ST.
DETROIT f I LUEXCHAHCEBK
CmCAGO 631 5- WABASH. AVE,
PITTSBURG IOI&FORBtS5T,
SAM FHAHCISCO 2»9C0L0LM6m AV.
INTERNATION
I
^ Takes Pricfe
in Presil
FIRST ACTUAL PICTURES t
AMUNDSE
to the NOl
In issues of International Newsreel,
Nos. 43, now being shown on the Wes^ ^^
Coast, and 44, released elsewhere. |'^
^ Byrd's Departure Ft):
For the Pole and His §^
^ Bay. Amundsen 's Dllf
And His Sensational
In addition there are remarkable scend^o
and incidents of the flights and of tK^
personalities who participated in them-|i^f
These unrivalled pictures
are included — NOW — in
the regular service of
International Ne^vsreel.
WITHOUT EXTRA |T
INTERNATIO
Released T/jrll
IL NEWSREEL
d
Pleasure
the
J
^
he HISTORICAL FLIGHTS
\
an
d BYRD
H POLE
rhese epochal films are not merely
jcenes preparatory to the flights but
dvid, thrilling motion pictures showing
ig 's Bay, Spitzbergen,
}hant Return to King^s
e From King's Bay
al at Teller, Alaska.
complete, authentic and thrilling
3tion picture account of these two
eat historical achievements.
The Most Costly and Am-
azing Piece of Enterprise
in
Newsreel History
THE EXHIBITOR
NEWSREEL
miVERSAL
104 A Year
i^mk
DAILY
Sunday, May 30, 191
LIST OF RELEASES, MAY, JUNE, JUL^
Artclass Pictures Corp.
1540 Broadway, N. Y. C.
Guess Who Series — 1 Reel
Hairbreadth Harry Series — 2 Reels
Fearless Harry
Izzie and Lizzie Series — 2 Reels
Love Your Neighbor
Popular Song Parodies — 1 Reel
Alexander's Ragtime Band
Radio Personalities — 1 Reel
WEAF— WJZ— WOR
WHN— WMCA
The Scandal of America— 1 Reel
It Can Happen to You
Who Is Safe?
Unexpected Visitor
Payroll Holdup
Stick-UD Man
The Night Prowler
Snub Pollard Series— 2 Reels
Series of 12
Screen Star Sports — 1 Reel
Winnie Winkle Series — 2 Reels
Happy Days
Winnie's Birthday
Chesterfield Pictures
1540 Broadway, N. Y. C.
"Feariess" Police Dog— 2 Reels
Dectective K-9 6-1-26
Columbia Pictures
1600 Broadway, N. Y. C.
Screen Snapshots — 1 Reel
One every two weeks.
Cranfield & Clarke
729 7th Ave., N. Y. C.
Big Game Pictures — 1 Reel
Broadway of Jungle Land
The Lion Charge
The opening attraction of
the leading theatres
in the country
THE
follege Joker
FUNNIEST OF ALL
Selections from Leading
College Magazines of
FUN ^W LAUGHTER
Series of 52-One Reel
Subjects Released Weekly
GEORGE D. SWARTZ
723 Seventh Ave., NewYork, N. Y
The Rhinoceros Hunt
At the Water Hole
12 Boys Adventure Series — 1 Reel
What Price Swimming 6-1-26
The Way of a Boy 7-21-26
Drama DeLuxe — 2 Reels
The Doctor S-7-26
The Angelus 5-21-26
The Mother 6-7-26
Sin 6-21-26
Herrick Productions — 2 Reels
The Valiant Skipper 6-7-26
Movie Struck
Internationals — 1 Reel
Wooden Shoes 5-1-26
Trail of the Gods 5-7-26
Let's Go Fishing 5-14-26
Heroes of the Sea 6-7-26
Bits of Jap Life 6-14-26
Beautiful Britain 7-7-26
Lessons in Real Ballroom Charleston
1 Reel
Lesson No.
1
5-1-26
Lesson No.
2
5-7-26
Lesson No.
3
5-14-26
Lesson No.
4
5-21-26
Literary Digest Series — 1 Reel
(Fun from the Press) 21 to 52
One every week
Little Dramas in Big Places — 2 Reels
God's Country 5-12-26
Day Dreams 5-18-26
White Waters 6-14-26
Wolf's Brush 6-28-26
The Light on Lookout Mountain
7-1-26
Trail of the North Wind 7-14-26
Novel Featurettes — 1 Reel
Let's Paint 6-1-26
If a Picture Tells a Story 6-7-26
Mother O'Mine 6-21-26
Songs of Yesterday 7-7-26
Shot and Powder Comedies — 2 Reels
Beach Nuts 6-1-26
Juvenile Comedies — 2 Reels
Bear Cats 5-23-26
Excess Baggage 7-18-26
Kinograms — 1 Reel
Issued twice weekly
Lupino Lane Comedies — 2 Reels
His Private Life 5-16-26
Mermaid Comedies — 2 Reels
Going Crazy 5-2-26
Creeps 5-30-26
Who's My Wife 6-20-26
Who Hit Me? 7-11-26
Tuxedo Comedies — 2 Reels
Mr. Cinderella 5-2-26
Honest Injun 7-4-26
Bobby Vernon Comedies — 2 Reels
Till We Eat Again 6-13-26
i:
Educational
370 7th Ave.
Jimmie Adams Comedies — 2 Reels
Gimme Strength 5-9-26
Chase Yourself 6-27-36
Cameo Comedies — 1 Reel
Who's Boss 5-9-26
What a Life 5-23-26
Meet My Dog 6-6-26
Hold 'Er Sheriff 6-20-26
Hanging Fire 7-4-26
Squirrel Food 7-18-26
Christie Comedies — 2 Reels
Papa's Pest 5-30-26
Mister Wife 7-24-26
Felix the Cat— 1 Reel
Felix the Cat
Braves the Briny 5-2-26
Felix the Cat
In a Tale of Two Kitties 5-16-26
Felix the Cat
Scoots Thru Scotland 5-30-26
Felix the Cat
Rings the Ringer 6-6-36
Felix the Cat in Scool Daze 6-27-26
Felix the Cat (Title later) 7-11-26
Felix the Cat (Title later) 7-25-26
Hamilton Comedies — 2 Reels
Nothing Matters 6-6-26
Move Along 7-25-26
Walter Hiers Comedies — 2 Reels
Hitchin' Up 6-20-26
L. H. Howe's Hodge-Podge— 1 Reel
From A to Z Thru Filmdom 5-30-26
Peeking at the Planets 6-27-26
(Title later) 7-25-26
F. B. O.
1560 Broadway, N. Y. C.
Blue Ribbon Comedies — 1 Reel
She's a Prince
Black and Blue Eyes
Vamping Babies
Adorable Dora.
Bray Cartoons — 1 Reel
The Ostrich's Plumes
Dinkv Doodle in the Wild West
The Pelican's Bill
Dinkv Doodle's Bedtime Stories
The Cat's Whiskers
Dinkv Doodle's Little Orphan
No. 23 (Untitled)
Fighting Hearts — 2 Reels
Whiskering Chorus 5-2-26
Three Bases East 5-16-26
The Big Charade 5-30-26
Up and Wooing 6-13-26
When Sally's Irish Rose 6-27-26
All Swell That Ends Swell 7-25-26
Standard Fat Men Comedies — 2 Reels
The Heavy Parade
Three ot a Kind
Wedding Daze
Film Exchange, Inc.
729 7th Ave., N. Y. C.
New Era Adventures — 1 Reel
Where Salmon Leap 5-10-26
Camp Fires Amid
Snow Peaks 6-1-26
Quest of the Bronze Back 6-8-26
Over and Under the Earth 7-8-26
The Athabaska Trail 7-15-26
New Era Novelties — 1 Reel
Solace of the Hills 6-1-26
A Week-End Paradise 7-1-26
Vacationing in the Alps 7-8-26
Quaint People in Queer Places
1 Reel
A Strange Wedding Feast 5-1-26
Land Dyaks of Borneo 5-8-26
A South Sea Venice 6-1-26
The Never, Never Land 6-8-26
On the Borders of Civilization 7-1-26
With the Maoris 7-8-26
Thru Life's Windows — 1 Reel
Glimpses of Bird Life 5-10-26
Familiar Foods from
Foreign Folk 6-8-26
The Wily Trout 7-1-26
Fox Film Corp.
West 55th St., N. Y. C.
Fox Varieties — 1 Reel
Sweden Today 5-2-26
Wild America 5-16-26
Belgium Today 5-30-26
Poland, a Nation Reborn 6-13-26
Dancing Around the World 6-27-26
In Sunny Spain 7-11-26
Putting on Dog
The Lumber Jacks
b-.
Fox News — 1 Reel i
Twice weekly i
O. Henry Series— 2 Reels
A Social Triangle 5-
A Lickpennj' Lover 6-
Imperial Comedies — 2 Reeli
Matrimony Blues
A-1 Societi S-l
Married Life Series — 2 Re
Too Many Relations
The Family Picnic 6\
Van Bibber Series — 2 Rce
Rah Rah Heidelburg
Goodwill Pictures i
1439 Beachwood Drive, Hollyt|
Serials
Officer 444 10 Chll
The Power God 15 Cb'tc
Pathe Exchange, /«■
35 W. 45th St., N. Y. C
Aesop's Film Fables— 2-3 R^
Farm Hands
The Shootin' Fool
The Alpine Flapper
Liquid Dynamite
The Bumper Crop
The Big Retreat
The Little Parade
The Land Boom
A Plumber's Life
Jungle Sports
Chop Suey & Noodles
Pirates Bold
Her Ben
Charley Chase Comedies — 2
Mum's the Word
Long Fliv the King
Mighty Like a Moose
Clyde Cook Comedies— 2 R'S
Scared Stiff 2
He Forgot to Remember ^
Alice Day Comedies — 2 R»
The Ghost of Folly -9
Puppy Lovetime '^
Famous Melody Series — 1 Isl
Songs of the Northern States i
Songs of Central Europe ■■
Ralph Graves Comedies — 2
A Yankee Doodle Duke
Our Gang Comedies — 2
Uncle Tom's Uncle
Thundering Fleas
Pathe News
Issued twice a week
Pathe Review
Issued once a week
Grantland Rice Sportlights
Nervous Moments •
The Planting Season
R. P. M.
Glory or Dollars
Jacks-of-One-Trade
Keeping in Trim
Roach Re-Issues — 1 R«
The Noon Whistle (Stan
The Golf Bug (Paul Parrott)
The Big idea (Snub Pollard)
Swat the Crook (Harold LI. 'M
Take the Air (Paul Parrott) *=!
Step Lively (Harold Lloyd) ^('sj
Are Crooks Dishonest?
(Harold Lloyd)
It's a Gift (Snub Pollard) Mt^^,
y, May 30, 1926
THE
29
i Out (Harold Lloyd) 7-25-26
ich Star Comedies — 2 Reels
Cey 5-23-26
Too Old 6-27-26
nett Star Comedies — 2 Reels
Night 5-9-26
; Bound Music 5-30-26
)]d Cocos 6-20-26
Dog's Tale 7-11-26
lith Family Series — 2 Reels
s Baby 7-25-26
Topics of the Day
once a week
in Tryon Comedies — 2 Reels
With Babies 5-16-26
low's Kimono 6-20-26
Rayart
723 7th Ave., N. Y. C.
adiant Comedies — 2 Reels
Ray No. 9 May
Ray No. 10 June
Ray No. 11 July
Red Seal Pictures
600 Broadway, N. Y. C.
Film Facts— 850 Ft.
M 6-1-26
larvels of Motion— 800 Ft.
J 5-1-26
K 6-1-26
L 7-1-26
ut of the Inkwell— 800 Ft.
1 at the Circus 5-1-26
e Cats 6-1-26
iter It 7-1-26
Reelviews— 850 Ft.
5-1-26
6-1-26
G 7-1-26
Song Cartune— 550 Ft.
Adeline 5-1-26
g Thru the Rye 6-1-26
I, the Boys are Marching 7-1-26
2nown Pictures, Inc.
729 7th Ave., N. Y. C.
shard's Plastic Film— 1 Reel
Dr Illusions? 5-1-26
n Being Or Illusions? 5-15-26
ian Dance 7-1-26
Travel Talks Series
of the North 7-1-26
f series of 12
Sava films, Inc.
540 Broadway. N. Y. C.
! Gordon Comedies — 2 Reels
of 12
ational Detective Series — 1 Reel
of 12
Jungle Series — 1 Reel
of 12
Laymon Comedies — 2 Reels
of 12
k Mann Comedies — 2 Reels
of 12
Smith Comedies — 2 Reels
of 12
service Film Corp.
729 7th Ave., N. Y. C.
tural Color Series — 1 Reel
of Dreams 5-15-26
'hru Nippon 6-15-26
wning 7-15-26
fature's Melodies — 1 Reel
falls 5-1-26
s 6-1-26
ATeaves 7-1-26
Short Films Syndicate, Inc.
729 7th Ave., N. Y. C.
Mutt & Jeff Cartoons— 600 Ft.
26 in Series
Twisted Tales— 900 Ft.
Should a Mother Tell? 5-10-26
Novelties — 800 Ft.
Under the Buttonwood Tree 5-1-26
I Remember 5-10-26
Thundering Waters (Colored Scenic)
5-17-26
Special— 2-Reel
Making of a King (Life of Prince of
Wales') 2-Reel
Sierra Pictures
729 7th Ave., N. Y. C.
Fred Hank Westerns — 2 Reels
Daring Danger 5-1-26
Lightning Justice 5-8-26
Some Speed 5-15-26
Bustin Thru 5-22-26
Prancin High 6-1-26
Hittin' the Trail 6-15-26
Milbum Moranti Comedies — 2 Reels
The Bride Tamer 5-1-26
Who's Your Husband 5-8-26
Favor Me 5-15-26
Serial 15 Episodes — 2 Reels
Vanishing Millions — AprU
George D. Swartz
723 7th Ave., N. Y. C.
College Joker Series — 1 Reel
One a week
Playing the Swell
Honeymooning With Ma
Movie Madness
Buster's Heart Beat
Twin Sisters
Motor Trouble
There She Goes
Dare Devil Daisy
A Thrilling Romance
Buster's Orphan Party
His Girl Friend
5-19-26
5-26-26
6-2-26
6-9-26
6-16-26
6-23-26
6-30-26
7-7-26
7-14-26
7-21-26
7-28-26
New Publicity
A new departure in anniversary
celebrations is inaugurated by Ame-
dee J. Van Beuren, president of
"Topics of the Day." who has issued
a code of ethics to mark the occasion
instead of the usual banquet with its
attendant publicity stunts.
Instead of laying stress on the de-
velopment of "Topics" in the last
seven years, the code of ethics alone
is given publicity. Van Beuren be-
lieves that its five statements of aims
and policy is all that is necessary to
be said.
The code covers the entire policy
of the company's editorial staff in
the preparation of their releases. The
idea is sufficiently unique to be given
its due share of publicity in THE
FILM DAILY, for it embodies prin-
ciples of service and fair dealing with
the exhibitor and the public that are
so vitally essential to this industry.
Universal Pictures Corp.
730 5th Ave., N. Y. C.
Adventure Pictures (Serials)
The Radio Detective, release began
April 26 and continued for 10 weeks,
ending June 28th, two-reels each epi-
sode.
Strings of Steel, releases began
June 28th and continue for 10 weeks,
two reels to each episode.
Blue Bird Comedies — 1 Reel
A Swell Affair 5-3-26
Help Wanted 5-10-26
Where's My Baby 5-17-26
Separated Sweethearts 5-24-26
The Optimist 5-31-26
The Crowned Prince 6-7-26
Hearts for Rent 6-14-26
Wise or Otherwise 6-21-26
Loves Labor Lost 6-28-26
Papa's Mama 7-5-26
Mixed Doubles 7-12-26
Do or Bust 7-19-26
The Village Cut Up 7-26-26
International News — 1 Reel
Issued twice a week.
Mustang Westerns — 2 Reels
The Emergency Man 5-1-26
The Frame Up 5-8-26
Desperate Dan 5-15-26
The Tin Bronc 5-22-26
Outlaw Love 5-29-26
Trapped 6-5-26
Fire Barrier 6-12-26
The Rescue 6-19-26
Four Square Steve 6-26-26
Under Desert Skies 7-3-26
The Little Warrior 7-10-26
Between Pikes Peak and a Pickle
7-17-26
The Love Deputy 7-24-26
Coming Back 7-31-26
Stern Brothers Comedies — 2 Reels
A Haunted Heiress 5-5-26
Buster's Mix-up 5-12-26
House Builds Marquise
St. Louis — A steel canopy is to be
erected in front of the Gravois by
the Gohrman-Levine Construction Co.
of Chicago.
"Topics Of Day" ,
Code of EthiCi
1. SERVICE to every thea-
tergoer and exhibitor, to our
country and to civilization. Our
Topics to brighten lives, bring
hearty laughs and helpful hints
to 100 per cent of our readers.
2. QUALITY of our product,
both editorial and mechanical,
to be maintained at the highest
standard and finest calibre re-
gardless of expense.
3. DECENCY to be the guid-
ing star of our material. Our
product at all times to be clean
and wholesome.
4. RESPECT AND TOL-
ERANCE for all creeds, sects,
races, religions, organizations
and individuals. To refrain
from ridicule or any disrespect-
ful references that might tend
to cause humiliation or embar-
rassment.
5. NEUTRALITY in all
questions and controversies
whether political, semi-political,
religious, civic, state or Federal.
From "Legit" to Pictures
Savannah — The Savannah theater,
managed by Fred G. Weiss, is an-
other legitimate house to be turned
into a picture theater.
THEY KNEW WHAT THEY WANTED
and THEY ARE NOW CASHING IN ON
A Series of Twelve Ttvo Reel Speciais
"FEARLESS"
Starring
IN
Van Pelt's
Productions
UNDER
DIRECTION
JOE ROCK
The Great Police Dog Detective
Starring
Now
Available
"A String of
Diamonds" —
"The Love
Fighter"—
"TheWolf"-
"Detective
K-9"
Distributed
by
1540 BROADWAY
Chesterfield Motion Pictures Corp.
NEW YORK CITY
GET A LINE ON THEM THRU ex^hXes i
JOHN SERVAAS
Mid-West Film Co.
IND'PLS
IND.
F. YORKE ELLIOTT
ELLIOTT FILM CO.
MINNEAPOLIS
MINN.
HAROLD RODNER, N. Y. CITY
A. C. BROMBERG ATT.- Atl.nt., G«.
JOS. SILVERMAN KANSAS CITY
Indept. Film Corporation MO.
HENRY SEGAL
ASTOR PROD. Inr.
BOSTON
MASS.
SI. GREIVERS PROD. CHICAGO. ILL.
BEN AMSTERDAM
MASTERPIECE ATT.
PHILA.
PA.
THOS. LEONARD ST. LOUIS. MO.
HARRY CHARNAS STANDARD FILM
CLEV. CINN. PITTS. DET.
■
The Greatest News Subject in^
YOU
get it, because - -
NOT
PRELIMINARY
SCENES— BUT
ACTUAL
AND
VIVID
PICTURES OF THE
FLIGHTS!
Complete and AuA
BYRD and I
FUGHTS to
Fox News leaves nothing to the imagi|
epochal departure from Spitzbergen ilk
AMUNDSEN'S historic and soul-stirring
the world, together with his arrival in
When You Buy FOX NE WS You Get
e History of Screen Journalism!
EWS
ic Motion Pictures
lUNDSEN
ORTH POLE
t shows the thrilling scenes of BYRD'S
riumphant return from the Pole; and
'ire in the Norge to fly over the top of
Jaska, 3 days later!
has it!
These are the
Pictures that
Millions are
Waiting to
SEE!
L..
hing That Happens—At No Extra Cost!
f
32
THE
■^m
DAILY
Sunday, May 30, ig'
A SERVICE
TO EXHIBITORS
OF WHICH
LITTLE IS HEARD
"KNOW YOUR OWN INDUSTRY" —No. 5
Print Preservation
ELIMINATION
OF OIL AND DUST
ASSURES SCREEN
BRILLIANCY
X
By TREVOR FAULKNER
In Charge of the Film Depot, Eastern
Studio, Famous Players
IK the beginning, as an operator,
then as an exhibitor, later as an
exchange man, and now as a depart-
ment head, of a department that has
as one of its chief functions the
cleaning and renovating of used posi-
tive film, I have experimented, striven,
and constantly had the vision of ul-
timately developing, or at least help-
ing to develop a satisfactory plant
for cleaning film, and now feel that
this has, to a large degree, been ac-
complished, for in our department we
are using a plant that is satisfactori-
ly cleaning and revitalizing used po-
sitive film.
The cause and effect of both the
oil and dirt on the film, and I will
add, the cause and effect of cleansing
film, makes that term about the only
one that could rightfully be chosen
as a subject for this article, regard-
less of any heading it might have,
for in the work of cleansing film,
those are the chief things to be con-
sidered.
To begin, let us first consider the
show case that is used to display our
stock, "motion picture film" in, the
operator's, or projection booth.
In practically all cases this booth
is in the highest and farthest back
point in the entire theater, and it is
seldom under the care of a janitor
or porter, and in too large a percent-
age of cases, is hardly ever seen by
the manager. This usually means a
periodical house-cleaning by the op-
erator. It is seldom that you v/ill
find the floor of the booth free from
dust, dirt or oil, and it is often quite
necessary for film to be "spilled" out
on the floor while the projection ma-
chine is in operation, in order to pre-
vent interrupted screen presentation.
Again, on account of the booth being
at the highest point of a theater, and
usually with an exhaust fan in it, a
large percentage of dust that arises
from the constant stir of patronage
is drawn into the booth, and neces-
sarily through the port holes in front
of the projection machines. This all
shows us that we are displaying our
ware under conditions that, after a
few such showings, offers a big han-
dicap.
Handling Film
Now let us consider our stock or
ware and its handling. When posi-
tive film is first released and placed
in the hands of the operator for ex-
hibition, as you are all familiar with,
it is more sensitive to damage than
when older, and consequently more
care must be used in its handling. Re-
gardless of any prior waxing the
film may have had, to prevent this
probable damage the operator often
applies oil to the film. Then there
are many cases where the film is
often through a continuous bath of
lubricating oil, for in one make of a
projection machine when the projec
Read at S. M. P. E.
Mr. Faulkner's paper was
read before the Spring meet-
ing of the Society of M. P.
Engineers, held in Washington
recently.
tor is tilted to fit the angle at which
the light rays must be thrown to
reach the screen, there is a receptacle
created at the base of the mechanism
to give a long lower loop this steady
bath of oil. Another make of projec-
tion machine, the model of a year or
two back, gave the film a constant
spraj- or sprinkle of oil through a
worn intermittent bearing. It is also
a usual thing for the operator to
have a pan placed on the floor under
the projector to catch the oil drip
from the mechanism, and often this
pan, with more or less oil in it, will
also catch the ends of the film as
the operator is either threading up the
machines or is taking the film out of
the lower magazine. You can right-
fully place all of the blame for all
oil on film to one or all of these con-
ditions, for in no other way does
film ever come in contact with oil.
Oil Accumulation
Motion picture film, when moving
rapidly and passing through anything
where any friction occurs, will gene-
rate a sufficient amount of static elec-
tircal current to attract any dust or
liiit that it comes in contact with, and
will so pick up such dust and lint,
very much as a magnet will pick up
small particles of metal. Consequent-
ly, when the doors of an enclosed pro-
jector are opened, or when film is
"spilled" on the floor of the booth,
the film attracts and collects a large
amount of the dust and lint that is
around. The oil that is already on
the film holds this dirt and more or
less dissolves it, and as the film is
run through one projector after an-
other, it picks up more dirt and re-
ceives more oil until it reaches a
point of saturation in this respect re-
sulting in this foreign substance form-
ing a cataract on both the emulsion
and celluloid sides of the film.
There are none of you but that
realize the importance of a reception
of lights and shadows on the screen,
unmarred by a soiled or dusty screen,
dirty or sooty condenser lens, oil or
dirt spots on the projection lens, or
a hazy reflector in the lamp house.
All of these are under the control
of the operator and can be totally
absent through his efforts, but he is
not equipped to remove dirt and oil
from the film, and as a result the
screen presentation is marred in prac-
tically all instances w^here the film
used has had five or six prior book-
ings.
You can visualize looking at some
beautiful scene through a window, or
through eye glasses which are cover-
ed with a film of oil and dirt, then
magnify that condition by the ratio
of the motion picture frame to the
screen results and you can see the
handicap that the operator attempts
to overcome through higher lamp
amperage, etc.
I have tried briefly here to outline
the cause and effect of dirt and oil
on film, and all of it does outline
most positively the cause or neces-
sity of cleaning that film.
Wash Solution
In helping to build a proper wash
solution, we found first that we want-
ed one that would remove all oil and
dirt fast enough to offer any vehicle
using it a sufficient capacity. Next
we must have a non-inflammable fluid,
throwing off no inflammable or ex-
plosive gasses. It must be free from
all salts and alkalis that would at-
tack the emulsion in any manner. It
must oft'er off no gas that would im-
pair the health of the cleaning oper-
ator and its cost must com within
a reasonable figure, and above all of
these things, it must revitalize the cel-
luloid stock instead of devitalizing it.
We have been able to secure such a
solution and are using it to day in
our department, with satisfactory re-
sults in all of these features.
After our problems were solved in
securing a satisfactory wash solution,
we then had its application to con-
sider and were fortunate in getting
the manufacturer of the most accept-
able machine then on the market, to
agree to go through a period of trials
and experimentations with us, we ag-
reeing to any changes in his machine
that he and we found would make it
more applicable. From this period
of experiments we have a machine
that does the work satisfactorily,
quickly and inexpensively.
Cleaning Unit
To describe the operation of the
machine used, the film is passed first
through a bath of the wash solution,
about eight inches being submerged
at a time. There are felt brushes sub-
merged in the liquid that brush both
sides of the film. The film then
travels up through the rubber wipers,
suspended on a spring suspension at
the same angle, and very much in
the same manner as a window cleaner
uses his "sqeege" in drying the water
from a freshly washed window pane.
The film then passes through or be-
tween flannel strips, slowly driven in
an opposite direction to "that which
the film is traveling. The points of
contact with these strips are arrnged
at offsetting points so that the ten-
sion of the film is sufficient to thor-
oughly polish it on both sides. It
then passes through two rubber roll-
ers, wringer-like, which is the only
driving povyer o rdraught the film has
in the entire operation, and is then
wound on a reel by an automatic take-
up of the same principle as the take-
up on the lower magazine.
1-
The solution tank holds app
mately one quart of the cleaning
and is drained off into a filter
every seventh or eighth reel has
cleaned. After the fluid p;
through the filter, it can be use)a
often as it is thoroughly filtered
freed from the oil and dirt th
carries after it has cleaned the s
or eight reels. By actual mea:
ments this filter, from a day's |
of 100 of film, has caught fou{
cubic inches of dirt and oil. (
In analyzing a machine, it is j
essary to take into consideratiorjh
following pertinent factors: — I
First, the capacity of the mac''
In developing capacity, you must
stantlv bear in mind the greater s
of your operation, the greater
the possibilities of your damagin]
film. We have overcome thii
using large aluminum rollers
wide flanges to guide the film,
film is pulled through the mai
by two wide rubber rollers, arra:
similar to a wringer. A gri
switch controls the motor so
should the film break, the e
plant is stopped immediately,
are no buffs or fast rotating poli^i
to heat the film, should it bei
stationary and ther are no sprl
teeth to injure it. or idler rollej
crease or mark it.
Results
These results can be summei
as follows: — We are now cle
film, regardless of the amount
and dirt that there is on it, ai
rate of 1000 ft. reel, in practicall:
minutes. Every inch of the l,(
reel is entirely free from all oil
dirf there has been no strain oi|
perforations in any manner;
sides of the film is polished; thi
ver salts in the emulsion havi
been attacked in any manner,
tinting of either the film stock (
the emulsion is totally unaffected
is as safe against future attacks
the acids ni the different lubrii
the operators use, as it was b
cleaning; the film stock is not si
or warped in any manner, and
all, every inch of that 1,000 ft.|
has had a bat hin a chemical tha|
a tendency to soften it and r
its elasticity.
Film that has had this treat
for rightfully it can be called
is so entirely fre€ from anythin]
fering any foreign resistance _
smooth passage through a proji
machine, and is so entirely and
oughly polished and lubricat
every corner and all the surfac]
every perforation, that even
the corners of them may be
ed, the film is much less liab]
probable damage than it was
its treatment. Thus, aside froi
clear, unobstructed screen recej
of the picture, its passage throug|
machine is freer and the life o
film stock is, therefore, much gni'
mL
lA Ty.\t Af A TA t^UKti Z
ffA■^AJ-A^^>^JA■fy?^^^A-^:;^:l
Eugene H. Roth
PRESENTS
"yjisvisiow
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JuLANNE Johnston si. John Roche
Suggested by Sir John Millais' famous pain ting "Speak! Speak!"
First of six
TipMAKGS yjioDucnoTis
Directed by
ARTHUR MAUDE
Photographed by
TECHNICOLOR
'Trocess
Produced by
ROMANCE PRODUCTIONS. INC.
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liOMAXGS THPDUGTlOJiS
^^y'*'-- 'HESE two'ieel classics, inspired by world famous paintings, reprc
v_-/ sent the highest perfection of the art of color photography; stories
of great dramatic appeal that are as fine as any ever achieved in features of
any length; lavishly beautiful settings; direction of a genius; splendid acting.
Any exhibitor v/ill be proud to show them. Ask to see "THE VISION."
Then you'll know that here are true features in two reels that will take
first honors on your program — features that demand first place in your exploi'
tation — features that will make big profits for you when rightly advertised.
2^
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Mtmbtr, Motion Picture Producers and
Distributors of America, Inc.
WtU H. Hays, Prtsiditit
EDUCATIONAL
FILM EXCHANGES, Inc.
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HOLLYWOOD
HAPPENINGS
o/'FOMDOHi
mmmmSK^^
M Vn^^ :^^RECOCMIZED
M|L^ ^ ^^ Authority
By
Harvey E. Qausman
phones: Drexel 7000 and Washington 9794
Sunday, May 30, 1926
Ambassador Hotel
Harry Edwards With "U"
niversal has signed Harry Ed-
Is to direct "The Collegians"
:h will star George Lewis. Pro-
ion will start June 10. The titles
the series are "Fighting Fresh-
,'■ "One Minute to Go," "Making
d," "Winged Foot," "Kill the
)ire," "Flashing Cars," "Tearing
)ugh," "A Hog for Punishment,"
; Winning Punch" and "Breaking
)rds."
Cast for "Nervous Wreck"
1 Christie has announced the fol-
ng cast for the "The Nervous
ck": Harrison Ford, Hobart
ATorth, Chester Conklin, Mack
ine, Charles Gerrard, Vera Stead-
and Paul Nicholson. Scott Sid-
will direct.
Barman and Withey Cutting
ndro Barman and Chet Withey
lutting F. B. O.'s "Her Honor,
jovernor" in which Pauline Fred-
is starred, Tom Santschi, Car-
Nye, Stanton Hock, Greta Von
and Charles McHugh are in the
Evelyn Brent's Next
ame of an Argentine" has been
ed by F. B. O., as the title of
'n Brent's next. It will be made
an original story by Burke Jen-
and Krag Johnson. Eddie Dil-
vill direct.
ler Man O'War" Completed
era work on Jetta Goudal's
starrmg picture for De Mille.
Man O'War," has been com-
The film is now being edited
an'- Urson, who directed.
In "Midnight Lovers"
)l)orting- Lewis Stone and Anna
lilsson in "Midnight Lovers'"
y^e Chester Conklin, John Roche,
' pll Pratt and Dale Fuller. John
:is Dillon will direct.
ild to "Almost a Lady" Cast
I elyn Lee and Majel Co1em?n
peen added to the cast of "Al-
a Lady," the Marie Prevost
i which E. Mason Hopper is
ng at Metropolitan.
Seastrom Editing
or Seastrom is engaged in cut-
id editing "The Scarlet Letter,"
i so rewriting a European novel
i< will be his next.
Mower Completes Third
Mower has completed his
:ture of a series of six en-
nlvaged" and will commence
h next week.
Al Nathan Producing
^iNathan is producing Sunkist
">|ies at the California studios.
"Forever After" Started
After several postponements, pro-
duction on "Forever After" has start-
ed. This production will be B. F.
F"ineman's initial effort for First Na-
tional. Lloyd Hughes and Mary
Astor are featured.
Weingarten On Script
In addition to handling publicity
work for Coogan Prod., Larry Wein-
garten is collaborating with King
Baggott in the adaptation of Gerald
Beaumont's story, "Johnnie-Get-Yo
Hair-Cut."
Albert Ray on Vacation
Albert Ray has completed direction
of "More Pay Less Work" by Peter
B. Kyne, and will take a short vaca-
tion, fishing and playing golf before
starting his next, "Going Crooked."
Clyde Cook in "Barbara Worth"
Clyde Cook, has been assigned the
role of "Texas Joe" in "The Winning
of Barbara Worth." He is the first
to be cast, with the exception of Ron-
ald Coleman and Vilma Banky.
Deming President
C. W. Deming, has been elected
president of the Universal City Club.
This club now numbers 700 members.
Deming is head of the personnel de-
partment.
Wing With F. B. Q.
William E. Wing signed by F.B.O.
to do continuity and adaptation on
Edgar Rice Burrough's new novel,
"Tarzan and the Golden Lion."
"In "The Fire Brigade"
Eugenie Besserer has just finished
work with John Barrymore in "Ma-
non Lescaut," and is now playing the
mother in "The Fire Brigade'."
Brown to Direct "Trail of '98"
Clarence Brown will direct "The
Trail of '98" for M.-G.-M., in Alaska
this fall. Renee Adoree has been
assigned the lead.
Carewe in "Diplomacy"
Marshall Neilan has signed Arthur
Edmund Carewe for the role of Or-
loff in "Diplomacy," which he is mak-
mg for Famous.
Three "Newlyweds" Completed
Three of the Stern Bros. 'Newly-
weds and Their Baby" series of
comedies for Universal have been
completed.
Young Completing Script
Waldemar Yonng is now finishing
the script of "The Flaming Forest,"
to be directed by Reginald Barker.
Corliss Palmer Loaned to Roach
Corliss Palmer, who was loaned to
Hal Roach by M.-G.-M., is appearing
opposite Charlie Chase.
Eric Pommer Preparing
Production plans have about beer
completed by Eric Pommer for "Ho-
tel Imperial," starring Pola Negri.
Shooting is scheduled to begin June
8 but no director has been assigned
as yet.
Olcott Adds to Cast
Herbert Grimwood, Gino Corrado,
Eric Arnold and John S. Peters have
been added to the cast of "The Ama-
teur Gentleman" which Sydney Ol-
cott is directing with Richard Bar-
thelmess.
Sloman on Location
A company of forty making "But-
terflies in the Rain" for Universal is
on location at San Mateo. Edward
Sloman is directing. Laura LaPlante
and James Kirkwood head the cast.
To Star Anita Stewart
Anita Stewart has completed her
latest role in the Tiffany Prod. "Tim-
berweeds." She has just signed to
star in four productions, details of
which will soon be announced.
Billie Dove Returns
Billie Dove is returning to Holly-
wood to play opposite Bert Lytell in
"The Lone Wolf Returns" which
Ralph Ince is directing for Columbia.
Florence Vidor to Co-Star
Florence Vidor will leave for New
York soon to co-star with Adolphe
Menjou in "The Ace of Cads." Ches-
ter Conklin will pla-s' a comedy role.
Dorothy Cumming in "Butterflies"
Dorothy Cumming has been signed
by Universal to play in support of
Laura La Plante in "Butterflies in
the Rain."
Virginia Lee Corbin in "Doormat"
Warner Bros, have signed Virginia
Lee Corbin for one of the roles in
support of Irene Rich in "The Door-
mat."
Whittaker Finishes Script
Charles E. Whittaker has complet-
ed the script on "The Man Who
Laughs," to be filmed by Universal.
Reynolds Directs Hoot Gibson
"The Texas Streak" and "Cheyenne
Davs," Hoot Gibson productions, will
both be directed bv Lynn Reynolds.
Eason Directing Dog Story
Reaves Eason is directing the dog,
Peter the Great, in "The Sign of the
Claw" for Renaud Hoffman.
Yvonne Howell With F. B. O.
Yvonne Howell has been engaged
by F. B. O., for "Bill Grimm's Prog-
ress," by H. C. Witwer.
Begin "Tell It to Marines"
George Hill has begun work on
"Tell It to the Marines," starring
Lon Chancy. This is one of 11 spe-
cials planned by Metro-Goldwyn-
Mayer to be shown in legitimate the-
aters.
Going on Location Soon
Ronald Colman. who is to play the
lead in "The Winning of Barbara
Worth," joins the company on the
location about June 1. Vilma Banky,
has nearly conipleted "Son of the
Sheik."
"Meet the Prince" in Work
"Meet the Prince" an adaptation
of a magazine stor3% "The American
Sex" is beiup- completed by Direc-
tor Joseph Henabery at the Metropol-
itan with Joseph Schildkraut as star.
Two for Ginsberg-Kann
Photgraphy has now been com-
pleted on two Ginsberg-Kann pro-
ductions, "Men of the Night," pro-
duced by Sterling Pictures and
"Christine of the Big Tops," produc-
ed bv Banner.
"Altars of Desire" Cast
Andre Beranger, Maude George and
Douglas Gilmore have been added to
the cast of "Altars of Desire" with
Mae Murray and Conway Tearle.
Christy Cabanne is directing.
Dorothy Sebastian Loaned
Dorothy Sel^astian has been bor-
rowed by Fox from M.-G.-AL, to play
the feminine lead with Tom Mix in
"Western Society" to be directed by
Roy Neil.
Robbins Starts Another
Jess Robbins has started work on
his first picture, a new O. Henry
captioned "Babes in the Jungle." Hal-
lam Cooley and Jean Renee have the
leads.
P. A. Powers Buys Estate
The Scymonr estate at Flintridge
has been purchased by P. A. Powers.
It is one of the show places of South-
ern California.
Furthman Doing Scripts for Famous
Jules Furthman, scenarist has sign-
ed to do two scripts for Paramount.
He is working on the first, "You'd Be
Surprised."
"The Wolf" Ready
Lou Carter just completed "The
Wolf" for Van Pelt Prod., featuring
"Fearless," the police dog.
"For Alimony Only"
"For Alimony Only" has been se-
lected as Leatrice J()v's next feature,
following "The Clinging Vine."
To Begin "Rosie O'Grady"
Frank Stravcr is to start "Sweet
Rosie O'Gradv" soon for Harry Co-
hen. It is a comedy drama.
m
34
^
fjg^
DAILY
Sunday, May 30, 192(
Developments in Presentations
By ARTHUR W. EDDY
"Roxy" Signs Artistes
Presentations Production Unit Nearly
Complete for Theater — Innova-
tions Promised
S. L. Rothafel ("Roxy") has en-
gaged practically all members of his
presentation unit for his theater which
is due to open in January or Febru-
ary. As yet he is not ready to an-
nounce their names.
In speaking of presentation plans
yejterday, "Roxy" said that arrange-
ments will include many distinct in-
novations. This also applies to the
presentation of pictures as well as
the staging of prologues. Radical
changes will be made in the scoring
of films, he said, and also in projec-
tion. Between 35 and 50 girls will
CO uprise the ballet. More than 350
persons will be on the theater's pay-
roll.
In addition to an orchestra the
largest organ in the world will be
used, according to "Roxy," who said
that three organists will be engaecd
It will be a combination of a unified
orchestra and cathedral organ. In
the rotunda, which will measure lOOx
100 ft. will be a second and smaller
organ to furnish music for patrons
waiting to enter the main auditorium.
Circuit Bookings
"LofK — Week of May 30 — Loew's State,
Boston, Philip Spitalny and His Band; Dow-
ney & Owens, singers; Horton Spurr, dan-
cer from Eddie Cantor's "Kid Boots"; Allen,
Cleveland, Alex Hyde and His Band; Cen-
tury, Baltimore, Clemens & March, dancers ;
Loew's Regent, Harrisburg, Waring's Penn-
sylvanians, band.
Publix — Rivoli — "Dance of Joy," produced
by John Murray Anderson; Salt & Pepper
Song Syncopators.
Stanley — Stanley, Philadelphia — KaravieflF ;
Aldine, Wilmington, MacKenzie, Deleyer &
Meredith ; Strand, Brooklyn, Estelle Carey ;
Fabian, Paterson, Roseta & Roman (second
half). Mosque, Newark, Vadie & Gygi ;
Brandford, Newark, Ziegfeld Quartet, Gro-
cella & Theodora, Bruno Steinbach.
Spizzi Routes Yale Band
Arthur Spizzi has booked the Yale
Collegians, comprising undergradu-
ates, for 12 weeks during their sum-
mer recess, opening June 7. They
will tour from Coast to Coast. Spizzi
has also routed Fomeen's Royal Ac-
cordion Band which opened at the
Moorlyn, Ocean City, Thursday, last.
B'way Presentations
Week of May 30
Capitol — Overture, "Caucasian
Sketches" ; violin solo, "Rhapsody in
Blue," Waldo Mayo; "Hymn to the
Sun," sung by Gladys Rice, danced
by Doris Niles; "Chopiniana," Al-
bertina Vitak and Capitol ballet.
Rivoli — Overture, "American Fan-
tasy" ; prologue. "Dance of Joy,"
John Murray Anderson presentation;
songs. Salt & Pepper Song Synco-
paters; comic slide song, Henry Mur-
tagh, organist.
Strand — Overture, selections from
"■The Mikado" ; Mark Strand Frolic,
with kitty McLaughlin, soprano;
Mile. Kleraova, premiere dancer, Mark
Strand Quartet and Ballet.
More Reviews
This week THE FILM
DAILY'S presentations review
service has been extended to
embrace theaters in Cleveland
and St. Louis. Exhibitors will
be able to get a line on acts
playing the Loew chain through
the reviews of the Allen, Cleve-
land.
How B'way Does It
Rivoli
In Chicago, where B. & K. have earned
a reputation for doing big things in a big
way, they have from tim'e to time run a
"Take a Chance Week," refusing to tell
patrons either presentation or the picture.
Publix has sized up this idea and with it
they imported Frank Cambria, B. and K.
producer, to put it on at the Rivoli. They
gave Cambria a lavish hand and so he has
turned out a rapid-fire, picture unit. Cam-
bria has surrounded himself with sure-fire
vaudeville acts and has given them a contin-
uity and sequence, plus an eflrective setting
that puts tfie unit over with a bang, with
several acts stopping the show. There are 32
people in all and ten scenes. Ed Lowrie.
popular single in vaudeville, is master of
ceremonies introducing each act. The rou-
tine is as follows :
A trailer serves as the opener, with sever-
al shots from Famous Player pictures illus-
trating what others have done in precarious
circumstances, as examples of "Take a
Chancers of Filmdom." The last shot brings
on Lowrie, who introduces the 16 Missouri
Rocketts, who do a number with Lowrie in
a spindle wheel set and with appropriate pat-
ter. Lowrie comes back in one and then
the 16 girls, in a rose arbor set, in sets of
fours do a Tiller routine that gets over.
Frank Judrick, accordionist, played a jazz
specialty that received a hand. The set is a
race track. Henry Murtagh, Rivoli organist,
comes in for his song and slide specialty and
this stopped the show. Lowrie returns and
"gags" with the old three shell game which
gets some laughs and introduces the Lime
Trio, pantomime contortion and acrobatic
act, a little offensive to the ladies but scoring,
nevertheless.
Lowrie then introduces Virgina Johnson,
soprano. She has been with "Rose
Marie" and this fact is used by the orches-
tra in playing the "Indian Love Call." Here
Cambria was ill advised. He should have
known that the number was used at the
Strand last week and might have left this
out for New York. Another bit is used
here for the Rocketts, this time a waterfall,
\vith the girls going through swimming mo-
tions and when the picture dissolves doing
another Tiller routine.
Lowrie follows with his own specialty,
using the baby sax and the clarinet for laughs
and he gets them. The applause he earned
was well deserving. Healy and Bliven, a
dancing specialty that stopped the show and
are followed by Pickards Chinese Syncopa-
tors, an eight piece string orchestra in a
Mah Jong Set. They play three num'bers
and then the entire company does the finale.
The unit was a howling success. The
payroll must be around $2,500 weekly, ex-
clusive of railroad fares. The number of
people make it prohibitive for Publix to do
more than one or two of these a year. How-
ever, it points the way for the future.
Sunday show. The features of the act are
a dreamy waltz, "I'm in Love with You,"
which Lopez is plugging in the same way
he did "Don't Wake Me Up, Let Me
Dream." using a chorus for each of his solo-
ists, and one for the pipey tenor he has with
hiirr. The jazz arrangement of the Tschai-
kowsky 1812 Overture is a decided novelty
and Savigon, who arranged it, should be com-
plimented. It went over very big. Lopez
also uses "Horses" with some comedy patter
interwoven and this also proved eflective
For his own solo at the piano, he does the
familiar right hand runs with his band in
"Bing Bing" and one other number, though
he doesn't play his old standby "Nola." This
also scored with the audience.
Undoubtedly for his out-of-town tour
Lopez will arrange a program of favorites
which is impossible at the Strand because of
his frequent appearances there. That he is
an attraction goes without saying.
Warners
Warners News Weekly in conjunction with
the overture prelude opened the program, fol-
lovi^ed by the Screen Charleston lesson after
which Ruth Matlock gave some practical de-
monstration in the latest dance sensation.
This broke some of the monotony of the pro-
grahi which fails to take its place among
those contributing diversified entertainments
along with the usual screen features. A com-
edy, "The Heavy Parade" and "Silken
Shackles," with Irene Rich are the main
film attractions and Margaret McKee is the
soloist. And that's all. Not a very pre-
tentious or attractive bill when compared
with some other picture theaters on Broad-
way.
Cleveland
Allen Theater
Cleveland — One of the most attractive stage
presentations of the ten unit varied program
at the Allen the week of May 23 was Slan-
aging Director George Langan's production
of Irving Berlin's newest song hit, "At
Peace With the World." The stage setting
consisted of a set piece representing tall
buildings against a dark blue sky, giving an
effect of vast distances. The windows were
lighted at the psychological moment when
"At Peace With the World" was sung by
a tenor and soprano duet with orchestral ac-
companiment.
This presentation crowded a lot of atmos-
phere into a few ttrinutes. The eight minute
overture, aptly called "a Potpourri of Oper-
atic Numbers Cooked for Jaded Appetites"
by musical director David RubinofT was well
suited to the feature, "Wet Paint." Rubin-
off also gave a solo performance playing his
own composition, "Dance of the Russian
Peasants." and "Cecelia" with variations.
Brooke Johns and his Oklahoma Collegians
was the added novelty attraction. His num-
ber took about IS minutes. Special music
was fitted to the news reels, comedy and
sport pictorial, and "Lonesome and Sorry"
was the special theme to the feature.
"There's a Blue Ridge in My Heart, Vir-
ginia" was rendered by the organ as an exit
march. Manager Langan divided his two
hour show almost in half, giving 53 minutes
to the feature, and an hour and seven minutes
to presentation, short subjects and special-
ties.
Strand
The usual Mark Strand Frolic has been
sidetracked this week in favor of Vincent
Lopez and His Orchestra.
The overture is from Friml's popular oper-
etta, "The Firefly" with Kitty McLaughlin,
one of the finest sopranos in picture theaters
singing the well known "Giannini Mia" aria
in a very pretty setting.
Lopez comes on with his full band, using
the moving platform, with a gauze gate ef-
fect, that has also been used before for the
Lopez act. His routine, of course is sure
fire, with the exception of his arrangement
of "Eli.Eli," which was taken out after the
St. Louis
Missouri Theater
St. Louis — John Murray Anderson's Pub-
lix act "The Fountain of Gold" was the stage
attraction, the week ending May 22. It is
built around the dream of Ponce de Leon.
The backgrounds and lighting effects were
the best part of the attraction. The readings,
singing, dancing and hopping were fair, but
neither to get too greatly excited about.
Charles Previn offered "Die Friedermaus" as
his overture. The piece probably was writ-
ten in a barber shop since Previn goes
through the motions of shaving while direct-
ing, not missing a hair mr a note. Milton
Slosser at the organ played "Spring is Here."
Mme. Pelta sang "One Fine Day" from
Mhre. Butterfly a'nd gave some of the finest
moment of the entire bill. She had a pleas-
ing voice.
(Continued on Page 40)
"Better 'Ole" Nex
Warner Bros. Plan Synchronized '.
sical Prologue — For Second Sp
cial — "Tavern Knight" Later
"The Better 'Ole" will be the
ond Warner picture to have a
logue synchronized with sound,
Warner said yesterday. This wil
made in New York with produc
alternating between the Vitagi
studio, Brooklyn, and the Man
tan O. H., which Warners rece
leased. The prologue will be rc^
by Aug. 1, when the picture haijts
New York premiere.
The third John Barrymore, wi
working title of "The Tavern Knifj
will be the third to be treated byjhe
Vitaphone Corp. This will be c'n-
pleted by Aug. 15, when it is sc d-
uled for Broadway opening.
Major production starts Mon|
on the "Don Juan" prologue at
Opera House with Sam Warnel
charge. Associated with him willj
Walter Rich and Herman Heller,
pervising the music, and Staj
Watkins, chief engineer. Thirty-]
engineers will be employed in
production.
iits
Leni Staging Another
Dr. Paul Leni, European dird
and scenic artist now with UniveJ
will stage the prologue to "RoJ
Home." at the Colony next
day. He will be assisted by
Savage, Jerry De Rosa and Raynji
Cavanagh. Dr. Edward Killen:!!
preparing the score. 'I
NOW IN REHEARSAL ,
MABEL RYAN
will present
THE
HALF-NAKl
TRUTH
A COOL COMEDY ''•
N. BREWSTER MOR
OPENING MONDAY JUNE >
at the MAY FAIR THEATRE
FOR MOVING PICTURE RIGHT:
APPLY TO
MABEL RYAN
542 Fifth Ave. New Yell
AMALGAMATED
VAUDEVILLE AGENif
I
Attractions for.
Picture Theatres
Standard Vaudeville A
1600 Broadway, New York tf
Phone Penn. 3580
ll
M
ay. May 30, 1926
DABLY
35
m
LONDON
VIENNA
MADRID
PRAGUE
The World's Markets
BERLIN
TOKYO
BERNE
ROME
By JAMES P. CUNNINGHAM
lump in Germany
iction Activities Slow — Distribu-
} Complaining and Exhibitors
Suffering from Taxes
lin — The Berlin Chamber of
lerce has issued the following
lent regarding conditions in the
m industry:
oduction activities are very dull.
if one considered a slight im-
tnent in production, against the
two months, the increased ac-
amounts to little. Generally, all
cing organizations start at about
ime in order to have product
for the fall. A few of the stu-
ire working to capacity, four of
only half busy and the remain-
e empty.
le reason for this is attributed
2 difficulty of obtaining funds
oduction.
ceipts at the box offices are ex-
ly low, due to the large number
•mployed in the working class,
represents the main audience
St all theaters. Moreover, the
are very high. The communi-
t about 22% of the admissions,
turally, the whole situation au-
cally reflects on the distributors
lose organizations having to do
he technical development."
To Merge with Sascha?
ma — There is talk both here
n Berlin about a merger of
1 Films with an unnamed Amer-
oncern for the purpose of pro-
and distributing a series star-
ily Damita, French player who
lyed in a few German films.
i;hs" Interested in Production
;ue — Dr. Masaryk, president of
zecho-Slovakian republic, has
: interested in the development
II le production. Each week, he
ipecial screenings of new pic-
'i nade in this country.
I Shoninger Returns
'J H. Shoninger, for the past
iis Berlin representative for
-an Film Corp., has arrived
New York to confer with
. Kastner, president of the
lation.
iw 1,200 Seater for Rome
■ — The Cinema Theater Prin-
lew theater seating 1,200 has
ew Long Runs Abroad
3 — "The Last Laugh" has
for a run here. "Pietro the
is another new release.
d — Gloria Swanson's "Mad-
ns Gene" recently opened at
:ma Goya.
Why the British Miss
London^ — British producers are to
blame for not occupying a more im-
portant position in the scheme of the
film industry. If they worked
along a different basis, their pictures
would find a market, according to A.
Fried, who olifers some hints to Eng-
lish producers in "Kine Weekly." His
article follows:
" 'iiritisli films for British Screens'.
" 'No Americanization".
" 'Reciprocity'.
" 'What Is a British Film?'.
"These slogans, phrases, and questions fill
the press ; yet 1 have never heard anyone
asking for the detinition of an 'American
Film,' even though in some such films the
stars are of English origin, the producer just
arrived from Poland, and the capital sub-
scribed by men drawn from every nation in
the world I
"If prejudice and propaganda — I do not
venture to say whether jhstified or not —
threatens their activities, Americans do not
mind sacrificing a portion of their 100
per cent American' spirit. They will even
condescend to release one or two British
made pictures, and they are quite willing to
be acclaimed as benefactors to the British
film industry while they kill any possible
competition in embryo by this carefully cal-
culated kindness.
"They are doing just the same in Germany
and France, where the branches of American
manufacturers and their aftiliated companies
buy up the best of the native produce, at
prices which local renting companies can-
not afiford. For instance, the runs urancn
of Paramount has acquired several 'Grand
Productions Francaises,' including "La Chate-
laine Du Liban,' and the Baroncelli produc-
tion 'Nitchevo,' the latter with Lillian Hall
Davis and Charles Vanel.
"Now this deal contains a very valuable
hint for the British producer. The French
public considers that this film, with a Russian
title and an English star, and partly pro-
duced in Africa, is a true-blue 'French Pro-
duction' 1
"Lillian Hall Davis' performance in 'Quo
Vadis?' assured her international appreciation,
but it was no one in the British film industry
who made use of this, but the foreigner,
Baroncelli, and, as a result, he has placed
his picture nearly everywhere on the Conti-
nent, and has the satisfaction of receiving
several offers from leading renters in London.
"I know that British producers have tried
several times a similar policy with America
in view, using second-rate stars from Holly-
wood, but it would be very interesting to
know how many 'honest-to-God' dollars act-
ually found their way across to England,
and what extra expense such concession to
the U. S. A. involved. America has diflterent
standards of commerce, and a fifty-fifty pro-
position may mean a lot of things or — noth-
ing.
"If a French picture with an English star
is worth half a million francs to an American-
French renting concern, we might try to find
out whether a British production with a
French lead has any similar value. French
artists are certainly appreciated in Belgium,
Italy, Austria, and even in Germany and its
surrounding territory, and, therefore, their
films are bound ot create more interest than
the average American production. Last but
not least we must remember the vast market
throughout the British Empire, which is at
the disposal of the British producer certainly
to a larger extent than to any Continental
producer."
Foreign Territory Now Available
6 Society Dramas
Starring David Butler
Directed by Llyod B. Carleton
FERDINAND H. ADAM
152 West 42nd St., Nev» York City
Cable Ferdiiudam, N. Y.
Phone Wis. 1M3
Trade in London
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — The meeting of the sub-
committee and American distributors,
which was postponed, due to the dif-
ficulty of assembling various parties
during the strike, will be held in the
near future. Its outcome is awaited
eagerly.
* * *
Michael Balcon is back from the
States. While in America, he disposed
of rights for "The Rat" and "The
Pleasure Garden" to Lee-Bradford.
Balcon is not enthusiastic over the
chances of British pictures getting in-
to the American market.
* * *
The Tivoli has changed to a two-
a-day policy, efifective with the run of
"The Big Parade."
E. Bruce Johnson, First National's
foreign chief, who has gone to Berlin,
will make a tour of European ex-
changes following conferences in the
German capital. He will return to
London in two months and then leave
for New York.
* 4: «
The entire industry in London, in-
cluding the C. E. A., the K. R. S.
and the L K. M. A., is sponsoring an
apneal to the trade here for subscrip-
tions to a mammoth testimonial to
Gavazzi King, the late gneeral secre-
tary to the C. E. A.
* * *
Col. Lowry, representative of the
Hays organization, has lost his father.
^ ^ ^
A picture has been made for use
in the King Edward's Hospital Fund
for London.
* * *
Pathe's have acquired "King of the
Turf" for Great Britain.
First of Adam Series Ready
"The Girl in the Rain," with Clari-
bell Campbell, Hale Hamilton, Otis
Harlan and Stanley Hughes, is the
first of the series of six features
bought for the entire world by Fer-
dinand H. Adam. The second will
be finished in about three weeks on
the Coast. Carloma Pictures is the
producer.
China
The Mediocre Won't Draw — Most
Pictures Now Shown Current,
Universal Manager States
"The Chinese people are an intelli-
gent lot, and demand pictures of a
high caliijre for their entertainment,"
states Noiman Westwood, Universal
manager in China, who is in this
country on a business and pleasure
trip. He will return to the Coast in
July and arrive back in Shanghai in
August.
Westwood's territory embraces the
entire country, which he covers per-
sonally. His office staff is composed
of Chinese, with the exception of one,
a Russian.
Conditions are much improved,
Westwood declared, pointing out that,
contrary to general belief, pictures
shown in China are current releases,
and not old product. "The Gold
Rush" was shown sometime ago, also
"The Ten Commandments."
Most theaters in smaller cities are
nothing more than bamboo-covered
huts many of them quite dirty, al-
though the larger cities boast of bet-
ter houses. American exhibition
methods have influenced exhibitors
there. Foreigners are in charge of
the larger theaters, while Chinese
manage the smaller house. The
average theater seats about 500.
Much time is lost in delivering prints,
but this is due largely to the congest-
ed condition of the mails, and the
fact that the Chinese postal employ-
ees have to contend with English
writing on the boxes. Most of the
pictures shown in Chinese theaters
are American. The titles are in Eng-
lish. A lew pictures creep in from
Germany, and a small number of
home-made features reach the
screens. Titles of the latter are of
a very poor English and in Chinese.
Exhibition being in its early stages,
is not of the best, although an ad-
vancement is made yearly. With re-
gard to projection, Westwood de-
clared prints are being returned in a
much better condition than heretofore.
British Directors to Meet
London — A congress of all-British
directors will be held at Brighton on
June 14th, lasting four days.
CAPITAL PRODUCTION EXPORTING CO., Inc.
"Productions of Merit"
INTERNATIONJL FILM DISTRIBUTORS
Now Releasing-
6 Hard Riding Westerns 6
Starring
BOB-BURNS
Cable Address PIZORFILMS New York
36
nvi
DAILV
Sunday, May 30, 1926
Theater Equipment and Management
By SAMUEL DATLOWE
Grater Light Loss
Only Five Pe- Cent of the Illumina-
tion Produced at the Source
Reaches Screen
A problem of moment to the ex-
hibitor is the conservation of current
fed to the arc crater, without losing
the amount of light essential to bring-
ing out the full value of the film on
the screen.
Even under the present condenser
system, not more than five per cent
of the light produced at the crater
reaches the screen. This loss of light
has been divided in the following
manner:
In direct current, not more than 33
per cent of the light from the crater
is picked up by condensers. Of this
light a loss of four per cent on each
of the glass-to-air surfaces of the
condensers is encountered, besides
approximately 10 per cent absorption
loss caused by the thickness of the
lenses, leaving about 25 per cent of
the light passing onto the film.
It is estimated that about 50 per
cent of this light is lost in passing
through the film, with the result that
12.5 per cent is sent on to the pro-
jection lens. Here the light again
loses about 25 per cent of its inten-
sity on the six glass-to-air surfaces,
thus leaving nine per cent of the
original intensity produced at the
crater.
At the flicker shutter, another loss
of about 50 per cent takes place. The
total loss of light then, is 95.5 per
cent from the crater to the screen,
without considering the light loss due
to distance of the screen. Figuring
this in dollars and cents and using
six cents as the average rate per kilo-
watt hour for current, a fraction over
one half a cent's worth of light is
ultimately reflected on the screen.
Ventilating Engineers Meet
Lexington, Ky. — The American So-
ciety of Heating and Ventilating
Engineers ended their annual conven-
tion here yesterday.
Renovating Western Houses
Salt Lake City — F. C. Dahnken is
due here about June 1, to attend to
renovating of the American and in-
stallation of equipment at the T. and
D. theater at Boise, Idaho.
Capitol Redecorating
Major Bowes PoHshing Up House
for Summer — New Lights and
Fixtures Introduced
A campaign with a Summer atmos-
phere as its objective, is being con-
ducted at the Capitol by Major Ed-
ward Bowes.
Along the mezzanine, lamps of a
brighter intensity are being substitut-
ed for those now in the crystal chan-
deliers. The new lamps will serve
the double purpose of heightening the
illumination of the promenade as well
as bringing into bolder relief the deli-
cate ornamentation of the arched ceil-
ing, which consists of a series of
cameo panels in VVedgewood effects,
executed in ivory and gold.
The decoration of the interior has
been enhanced by the addition of sev-
eral pieces of value purchased from
the John Jacob Astor home. Among
these are a large rug now at the foot
of the grand staircase; and a gilt
table with a solid onyx top, now on
the promenade.
The exterior is likewise being given
its sliare of reburnishing. The walls
of the outside lobby are being clean-
ed and polished, bringing out the at-
tractive grains of the marble slabs.
The marquee has been rebuilt to ac-
commodate a new type of electric
sign with an increased visibility.
Theaters Equipped
Equipment for the Chrystamos & Eldridge
houses. Interboro and New Bronxville, which
opens the week of June 15, was furnished by
the Howells-Cine Co.
Chicago — Among dealers who participated
in furnishing the various equipment needs of
the new Oriental are: Brunswick-Kroeschell
Co., cooling plant; Hub Electric Co.,
switchboard controls; Gallagher Orchestral
Equipment Co., music stands; H. A. Cousins,
Inc., interior ornamental plastering.
Ventilate Promenade and Lobby
St. Louis — Loew's State has added
a $50,000 unit to its cooling system
to provide adequate ventilation for
persons waiting for seats in the prom-
enade and lobby. The original sys-
tem cost $200,000.
The «'SUPERLYTE"
the latest and finest creation in Studio
Lamps. Silent — Steady — and intensely
powerful — Entirely Automatic
MAX MAYER
Electrical Engineer
218 W. 42nd Street N. Y. C.
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N, J,
Palisades 3678
Carrier System for New Paramount
As soon as construction work has
progressed sufficiently, a cooling sys-
tem will be installed at the new Para-
mount theater on Broadway by the
Carrier Engineering Corp. Other
houses on the Publix chain which
have either installed, or are putting in
the Carrier system are:
Rivoli and Rialto, New York; Met-
ropolitan, Los Angeles; Palace, Dal-
las; Missouri, St. Louis; Olympia.
Miami; Florida, St. Petersburg;
Howard, Atlanta; Shea's Hippo-
drome, Buffalo; Texas, San Antonio;
Tampa, Tampa; Tivoli, Chattanooga.
Summer Plans Ready
E. L. Hyman, Brooklyn Strand Man-
ager to Exploit Efforts to Keep
Theater Cool
Having made the necessary ar-
rangements for the warm months
Edward L. Hyman, managing direc-
tors of the Brooklyn Mark Strand
is turning to another angle. He plans
to acquaint theater-goers with his
efforts to create an atmosphere of
coolness through an exploitation
campaign.
'"Brooklyn's Cooling Plant" is the
slo'^'an which all advertising matter
issuing from the Mark Strand will
carry. Special newspaper ads, her-
alds, bulletins to the mailing list and
lobby displays are to be used. All
this will be fully supported by the
Strand. A Hehiiar Air Conditioning
plant is now under construction and
will be in operation within a short
time. This will enable the theater to
maintain a temperature of 70 degrees.
For his program. Hyman plans the
lighter type of entertainment, with a
scattering of semi-classics. For ex-
ample, if a ballet is used, it will be
of the "airy" sort, lighted by amber?
and. pinks to give cooling effects.
For the Summer, Hyman is practic-
ally eliminating all touches of red
orange and other "warm colors,"
while soft moonlight blues and greens
will predominate.
^
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phona Ptnna. 6584
Use Coin Changers
Balaban & Katz Place Four Au
matic Machines in New
Oriental, Chicago
Chicago — Balaban & Katz have
stalled four Brandt Junior Automa
Cashiers in their new Oriental. 'Thi
machines for coin changing have bt
operating at B. & K.'s Chicago a
many other houses on their circuit
Besides eliminating errors in chai
making, the Brandt Junior requii
the pressure of but one key to rett
to the patron the correct change. Tl;
result is a speeding up of each trj-
saction.
Among other theaters where
Brandt is used are Shea's Buff;
Buffalo; Metropolitan, Boston;
State Detroit, and many theater chaii,
a|
I
5?"
LOBBY FRAMES
OF THE BETTtn KINO
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Phone Bry. 0825
rut
May 30, 1926
J^E^
DAILY
^.:~^7^^v:^
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This
You Can't Roast 'Em
.A* ^
and Build up Profits
M
AYBE you can do it once.
After that the picking gets
mighty thin.
Maybe you can buck the blister-
ing, sweltering, torrid heat for a
while — but at what a cost ! Disgruntled
patrons, grouchy employees, sore -heads
who go out and knock ! and knock ! and
knock! — just because it's hot and stuffy.
It isn't necessary — you don't have to
dread the hot weather. You can open
your arms and welcome the scorching
days — if you have Arctic Nu-Air Cool-
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when everyone else says, "It's too hot
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Profits! Yes — and Good Will — year
around popularity.
Arctic Nu-Air blows a breeze of cool,
fresh, delightful air into every nook and
cranny of your house — reaching every
seat, upstairs and down. It completely
changes the air in your theatre every
four or five minutes.
You can have Arctic Nu-Air installed
for a moderate down payment — balance
on easy terms. Mail this coupon today
— it will bring you complete details in
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ARCTIC NU-AIR CORPORATION, Dept. 4
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Chicago, 111.
Send me your illustrated book on Building Up Profits
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House
Dimensions:
Length
Width
Height
Name
Balcony?
Yes D No n
Theatre
Address
City
-State .
371
THE
38
■eStH
DAILY
Sunday, May 30,
"Silence"
Producers Distributing Corp.
PERFORMANCE OF H. B. WAR-
NER EASILY THE OUT-
STANDING FEATURE OF "SI-
LENCE" ALTHOUGH OTHERS
in the cast and rupert
julian's direction go a
Long way toward mak-
ing IT splendid ENTER-
TAINMENT.
Cast...H. B. Warner isn't starred in
"Silence" but he should be. He has
always been more or less identified
with this type of role but he has
never before given such an excel-
lent portrayal as here. Raymond
Hatton contributes another of his
slick comic characterizations with
fine results and Vera Reynolds who
has a real chance in this does splen-
didly. Rocklifie Fellowes very
good, also Jack Mulhall and Virgi-
nia Pearson. It is seldom that a
cast is so uniformly well balanced
and capable.
Type of Story Drama; adapted
from Max Marcin's stage play by
Beulah Marie Dix. "Silence" starts
right off by building suspense. Ru-
pert Julian goes right after the in-
terest at the outset and holds it to
the last. The story is perhaps a
well known self-sacrifice theme but
it loses all semblance of the com-
monplace through skilfull treatment
and remarkably fine acting. Even
the stock tricks of "last minute sus-
pense" in connection with a pend-
ing execution fail to appear trite.
They tensify the atmosphere and
gather unlimited sympathy for the
crook about to sacrifice his own
life that his daughter, guilty of the
crime for which he is about to pay
the penalty, will have her freedom.
H. B. Warner's portrayal of the
crook is about the finest thing in
the picture. His emotional bits are
really convincing. Rather than
have the girl, whom fate had pre-
vented him from legitimatizing
through a marriage ceremony with
her mother, know what her real
father was, Jim Warren had kept
out of sight for years. He reap-
pears on her wedding eve to pro-
tect her foster-father from black-
mail by his pal, Silvers. Norma
overhears the conversation and
shoots Silvers. Jim confesses to
the crime and is about to pay the
penalty, when Norma learns the
truth, clears him and acknowledges
him as his father. She is later
cleared of the charge.
Box Office Angle Splendid drama
and fine acting that you can readi-
ly recommend to any audience.
Exploitation . . . You can make prom-
ises for real dramatic suspense and
make certain to play up H. B.
Warner's name and his fine work
in "Silence." The title can be
boosted and you can safely say
that there is an especially fine en-
tire cast in this picture. Rupert
Julian's name can be used also.
Direction .Rupert Julian;
very good.
Author Max Marcin
Adapted by Beulah Marie Dix
Cameraman Peverell Marley
Photography Good
Locale Large city
Length 7015 feet..
"The Wise Guy"
First National
ANOTHER ALONG THE LINES
OF "THE MIRACLE MAN."
GOOD CAST AND FIRST
RATE DIRECTION MAKE
THIS OUT OF THE ORDIN-
ARY. INTERESTING THEME,
A BIT DIFFICULT TO HAN-
DLE, BUT USUALLY GIVEN
CAREFUL TREATMENT.
Cast. .. .Especially capable and well
balanced. James Kirkwood excel-
lent as the ringleader of an unusual
band of crooks. Betty Compson
the feminine "lure". Mary Carr
steps entirely out of character in
the role of Ma Palmer. George
F. Cooper contributes his well
known line and George F. Marion
and Alary Astor complete this good
cast.
Type of Story. .. .Crook story Jules
Furthman's story isn't brand new.
Practically the same idea was used
as far back as "The Miracle Man"
and several times since, but "The
Wise Guy" will stand well on its
own merits for dramatic appeal
and an interesting theme well de-
veloped. The religious angle al-
ways presents more or less diffi-
culty and requires careful treat-
ment. Frank Lloyd's handling of
the theme should not offend and
since the influence is brought to
such glorious heights in the climax
regeneration of the entire band of
crooks, any manner of objection
may be readilj^ overcome. The
crooks give up their patent medi-
cine scheme and decide to pass as
evangelists and "sell religion."
Guy Watson, the leader, gathers
a big following through his ser-
mons and his accomplices "do" the
crowd while he talks. Eventually
Guy, Ma Palmer, and her husbaiid,
are unwittingly reformed through
the words Guy reads from the
Bible. Finally at a gigantic re-
vival Guy bares his past and the
hypocrisy of his teachings but
through this he finds complete re-
generation and is happy with Mary
the only unsuspecting member of
the crook band. There is a fine
development and some excellent
dramatic appeal in this regenration
theme. Frank Lloyd's effective di-
rection and the work of a uniform-
ly fine cast makes it a picture worth
while.
Box Office Angle.... A crook regen-
eration story that is well above
the average in story, acting and di-
rection. Many good names to use
Exploitation... . .If you can get them
in for this one they should find
plenty to satisfy them in Frank
Lloyd's picture. You can tell them
the story deals with a band of
crooks who were reformed through
their own revival meetings staged
to fleece unsuspecting religion
seekers.
Direction Frank Lloyd;
very good.
Author Jules Furthman
Scenario Ada MacQuillan
Adapted by Adela Rogers
St. John
Cameramen Glenn Kerschner-
Norbert Brodin
Photography Good
Locale Small town
Length 7,775 feet
Irene Rich in
"Silken Shackles"
VFarriej' Bros.
\ NEGLECTED HUSBAND IS AT
LEAST A NEW ANGLE ON
THE OLD VERSION. FAIR
ENTERTAINMENT BUT NOT
VERY FAST MOVING.
Star... A romance loving young wife
whose flirtations lead to serious
complications but end in the age
old clinch. Irene Rich pleasing but
her severe new haircut is not as be-
coming as her former coiffure.
Cast Victor Varconi, as a strug-
gling young violinist, has the best
acting opportunities. ' Huntly Gor-
don good as the husband. Others
Evelyn Selbie, Kalla Pasha, Rob-
ert Shable.
Type of Story Domestic drama.
At least "Silken Shackles" offers
one rather distinct variation from
the usual neglected wife theme.
This time it isn't the wife but the
husband who is neglected. Howard
Lake takes his wife abroad with
him but romance "gets" her and
she flirts with any available man.
Her second affair threatens to be-
come serious. She flirts with a
young violinist and thinking to cure
her of her romantic fever, Lake
makes a deal with the musician
whereby he is to make love to Mrs.
Lake for a stipulated sum and then
Lake is to expose the trick and
show his wife how the violinist
had been paid for his romantic
services. But the plan miscarries
and Lake finds his wife and the
musician are really in love. As a
last resort Lake digs up the violin-
ist's family, they are of the pedler
class, and when Mrs. Lake sees
them she is quite disillusioned. A
bolt of lightning, which always sent
her flying to the protection of her
husband's arms, arrives at the op-
portune moment and there is the
clinch. Irene Rich helps consider-
ably to make this interesting and
Victor Varconi's acting is very good.
There may be somewhat of a dis-
annointment in the ending for the
development leads you to believe
that Varconi will eventually be suc-
cessful in outwitting the scheming
husband. This is Walter Morosco's
initial directorial effort and except
for a few bits is quite satisfactory.
Box Office Angle Average enter-
tainment. Story not outstanding
but good cast should go a long
way toward making it satisfy.
Exploitation The title isn't very
explicit so perhaps it will be well
to use catchlines to give an idea
of the story. Tell them about the
husband who took his wife abroad
only to find her flirting with every
man she met and of how he nearly
lost her to a young violinist. A
trailer showing the expose of the
violinist's spaghetti eating parents
will give them a laugh.
Direction Walter Morosco; fair.
Author Walter Morosco
Scenario Walter Morosco
and Phil Klein.
Cameraman John Mescall
Photography Good
Locale Europe.
Length 6,061 feet.
92'
ud
Reginald Denny in
"Rolling Home"
Universal- Jewel
SOME ROLLICKING GOOE
MOR IN DENNY'S LA-
THE SMALL TOWN I,fi
YARN WITH SOME L/'g
MAKING FRILLS AND Ih
USUAL ROMANTIC TWl
Star A small town idol who
back and is heralded as a bi
cess financially — but isn't,
gets a lot of fun out of try
make good his bluff and his
ences are sure to like his woi
Cast.... Ben Hendricks, Jr., th
in Denny's supporting cast,
war buddy, Dan, Hendrick:',
over his own quota of 1|1
Marion Nixon suitable as til
-xnd Margaret Seddon the idi
mother. E. J. Radcliffe gcu
*he big business man. |
Type of Story Comedy-
Not long ago there was a "s
circuit" try-out of a new i ^
comedy "Suzanne." "1
Home" is the same plot v
little variation. But that „
necessarily suggest anything it
the ordinary for the yarn i; -
or less popular one and ser
successfully for one of
Meighan's best pictures,
Home and Broke." He
hero comes home an av.
success. According to the
hero is a millionaire over a
the townsfolk turn out to :
a big home-coming eel-
Hero's attempt to keep up tl b
in the face of all kinds of oL
furnishes a lot of good amu;
The only trouble is that after
into the tangle it takes a tri|
long to get out of it. The
is too long arriving. Willia;
has a fine comedy sense ani
are some touches that are
One where hero's buddy is
to suggest a topic for a speej
idea of using the local waterf
power, is fine. Of course
merest chance hero pulls t
and after all the excitement
he is a sure 'nough hero a
scheme puts Little Falls
map.
Box Office Angle Good t
entertainment that will ami:
please most anyone. Anoth(
Denny picture that your foI|
enjoy.
Exploitation You can i
some good laughs and to gn\
an idea of the comedy run a|
showing Denny in one of.hii
corners" where he is trying
gle out of a situation that th;
to end disastrously. Tell
about the hero who came hj
a Rolls Royce and was supp
be a millionaire but only !
cents in his pocket.
Direction Wm.
good.
Author John Huntei
Scenario John McB|
Rex Taylor
Cameraman Arthu
Photography
Locale Sma|
Length 6,9
k
THE
ly, May 30, 1926
GmSmmLjSL
DAILY
39
'The Rainmaker'*
Paratnouni
Y OF A JOCKEY'S REGEN-
kTION INCLUDES PLEAS-
ROMANCE AND SOME
)D COMEDY BUT THEME
[^DIFFICULT ONE TO BE-
VE IN.
William Collier, Jr., wholly
)ie and entirely capable as the
ey hero. Georgia Hale pleas-
and teams up splendidly with
er Ernest Torrence in another
is 'interesting characterizations^
'rs Brandon Hurst. Joseph
'ling and Tom Wilson, who
ributes the comedy business as
ier's "chocolate buddy.
){ Story.... Melodrama. Ihe
maker," adapted from Gerald
monfs story, "Heavenbent
J chiefly with the regeneration
,ero, a jockey, whose success
e from his apparent "pull with
Lord" Whenever Bob wanted
uddy track all he had^° d°
pray for rain, tip off the bet-
^and collect for h>s trouble^
■s trick never failed bu with
advent of a girl in hero s life.
> regeneration. The process is
a rapid one, however, so there
good deal of business which in-
^s a change of locale to a
1 town in the oil fiflds where
again encounters the girl and
egeneration continues. It also
,ens that the girl has a past.
.pidemic infests the town and
Z\^ the medium of the nurse s
,rm the girl finds her redemp-
and with hero and his girl
with the "pasts" buned they
out to happiness, finding it on
Sen farm where they raise
■ng'but white leghorns because
^afe so clean. This is by way
symbolic touch to indicate
hero and heroine have also
toe quite pure. Clarence Bad-
las made pretty good use of
rial which must have present-
lifficulties and in spite ot a
r farfetched theme in connec-
with hero's rainmaking activi-
le manages to maintain a good
e of plausibility and holds the
>st adequately. He has used
ast to the utmost advantage
ffice Angle At least the
offers variation. This much
can assure them and with a
cast behind it "The Ram-
r" should _ stand an even
■.e of satisfying. .
ation You might make
to tell them that this is not
conventional racetrack yarn
hero riding in to a ga"ant fiii-
Plav up William Colliers
They are certain to like
in this, also Georgia Hale.
;t Torrence's name can be
and you might let them know
cry contains some good com-
its
n' Clarence Badger;
^ ^°° ' . . Gerald Beaumont
» .'. .'. . . . . Hope Loring and
D. Lighton >, <.-
ne'rian H. Kinley Martin
toaphy <^°?'^
;ali . _ ' So. racetrack-
es' n oil town ^ ^,, . .
igt; 6,055 feet
"Hell's 400"
Fox
NOT HIGHBROW ENTERTAIN-
MENT BUT WILL PROVE A
GOOD BET FOR CERTAIN
EXHIBITORS. ALLEGORI-
CAL ENDING GIVES IT LAV-
ISH FINISH.
Cast. . Margaret Livingston a spirited
young lady of the chorus who has
a very bad dream. Harrison Ford
suitable as the district attorney
hero. Henry Kolker, the gambler
villain. Others, Wallace MacDon-
ald, Marceline Day, Rodney Hilde-
brand, Amber Normand.
Type of Story. . .Melodrama; adapted
from Vaughn Kester's novel "The
Just and the Unjust." Certainly
the title alone will prove a lure in
this case. The picture does not
bid for "highbrow" patronage, but
where the exhibitor has the right
sort of a crowd this will no doubt
prove much to their liking. Mar-
garet Livingston, as the chorus
girl out to pick herself a rich papa,
makes a peppy affair of it and the
ensuing melodramatic sequences
afiFord the variation that will go well
with the right audience. Director
John Griffith Wray has tacked on
an elaborate, though somewhat ir-
relevant, allegorical sequence done
in color. The story is a more or
'ess hectic affair in which a chorus
ffirl, bent on "easy pickings," be-
comes involved in a murder mys-
terv.
Evelyn marries the rich Marshal!
Langham thereby double-crossing
Gilmore. her boss, who had em-
ployed her to rope Langham into
a scandal because of debts he owed
Gilmore. The latter is killed and
North, district attornev and sworn
enemy of Gihnore and his gambling
house, is held on circumstantial
evidence. Fvelvn could cl^ar North
hut in so doing, she would expose
T>angham, the guiltv one. When
he is dving, he clears North who is
engaeed to his sister. At this noint.
Fvelyn sees a vision in which her
='ns take the forms of monsters
For a fade-out vou have Evelyn
wakinor from* a bad dream and a_1'
■?et to £To on the iceman's picnic
instead of hunting a rich paoa.
Box Office Angle Will do verv
well but yo'i have to know vour
audience Will appeal to certain
^ipct;pc of audiences but not the
hitrh r1-ic;t; trsdp
Exploitation. . . .Margaret Livineston
m.Tv rrit he en w'^'1 known but she i =
puneciallv we'1 <;uited and ''apable of
niittiiT^ nT°r the t-vrDp of role she
ninvs =" "H-^ll's 4nO" Thpv'11 nrob-
ablv like her verv well Other
p-ood nsmee -n the f-^st The color
cponeu'^e win easily brine them
bark, so use your trailer here
? Era in.
Direction John Griffith
Wrav: adequate.
Author Vauerhn Kester
Scenario Bradley King
Cameraman Karl Struss
Photography Very good
Locale New York
Len^h 5.582 feet
Fred Thomson in
"Hands Across the Border"
Film Booking Offices
FRED THOMSON AND HIS
FINE HORSE, SILVER KING,
WIN FRESH LAURELS WITH
NEW SERIES OF STUNTS
AND FAST ACTION.
Star Supplies his usual line of
fancy stunts and thrills and uses
Silver King extensively in his
scheme of things.
Cast... Tom Santschi, the villain and
Bess Flowers, the girl. Others not
important.
Type of Story Romantic comedy
and stunt picture. The story, as
is quite often the case in the pic-
tures of stunt stars, is weak but un-
important for all that. There are the
stunts of Thomson and the pres-
ence of his clever horse, Silver
Kin(T to supply the missing links.
The plot is the most conventional
brand with the old triangle of hero,
girl and villain all chasing each
other in the familiar routes. This
time hero is a rich man's son with
a craving for excitement. He finds
it in Mexico whither he is sent to
aid government officials using his
father's Mexican ranch to clean up
a band of smugglers. Hero starts
right off by serving up a good
thrill. He nearly misses the train
which carries off the girl he rescu-
ed from a kidnapping band. In
order to bid her farewell, hero
drives his horse right through the
crowded station and down the plat-
form after the departing train.
Once in Mexico things start hap-
pening in rapid succession and
hero's daring leads him into all
sorts of narrow escapes. Eventu-
ally he impersonates one of the des-
peradoes in an effort to get evi-
dence. He is captured and lined up
before a firinq- squad. Here is
where .Silver King nlavs his trump
card. He sets off an explosion
which brinsrs the American cavalrv
from the border, prrivin- jnst in
time to save hero from death and
to capture the gang of smuggler^
Of course it happens that the girl'<:
father is a secret service man anrl
not in league with the bandits whirl-
makes the clinch quite "safe and
Box Office Angle... Good action and
thri'ls ariH where thev lik*" stun*
pictures "Hands Aeros<; the Border"
should fill the bill adequately.
Exploitation You ran promise a
p'ood line of action with Fred Thom-
cnn nnd h'« hor^e. .Silver Kine. sup-
nlvinp' n first rate lot of stunts. A
fra'lpr will b^ the be.st means of
lettlntr th'^m know iust what they
will see in the picture.
Direction David Kirkland •
r>-ood.
Author Frank M. Clifton
Scenario Wm. E. Wing
Cameraman Ross Fisher
Photography Satisfactory
Locale Western town- Mexico.
Length 5,267 feet.
Leatrice Joy in
"Eve's Leaves"
Producers Distributing Corp.
SOMETHING A TRIFLE DIF-
FERENT IN THE WAY OF AT-
MOSPHERE AND A STORY
THAT SHOULD HAVE OF-
FERED SOME PRETTY FAIR
POSSIBILITIES.
Star Makes a handsome boy. Has
a role that gives her something a
little out of the ordinary but then
she does look attractive in her own
clothes.
Cast. .. .William Boyd a good look-
ing hero. Robert Edeson suitable
as Leatrice's father, a sea captain.
Walter Long first rate as the Chin-
ese villain.
Type of Story Combination meller,
mystery, comedy; adapted by El-
mer Harris from the play by Harry
Chapman Ford. A young girl,
forced to masquerade as a boy, but
anxious to experience the thrill of
being in love, furnishes the enter-
tainment in "Eve's Leaves." a plot
rather sparse in situations, but rich
in atmosphere and with probably
enough amusing twists to satisfy.
The story lacks action and does not
hold the interest as well as it should.
There is an exciting climax, how-
ever, which speeds the action to-
ward the close and provides live-
lier business for a finish. Eve Cor-
bin, daughter of a captain of a
tramp freighter lying in a Chi-
nese port, spent her spare time
reading novels. Eve's ambition
was to fall in love but her
father's demand that she wear boy's
clothing was a severe handicap.
Finally she did find a victim, the
good looking Bob Britton. She had
her father's crew shanghai him
aboard the_ ship. Meantime Chang
Fang, Chinese pirate, had com-
mandeered the ship into his serv-
ice and decided to kidnap Eve. The
remainder of the story is made up
of a more or less wild scamper with
Chang Fang finally outwitted and
Eve happy with Bob. The lat-
ter reels run into a sort of slap-
stick with the action a trifle wild
but sufficing for some amusing busi-
ness.
Box Office Angle. .. .Variation may
prove effective. Some cutting in
the early reels would improve the
picture and get it off to a faster
start.
Exploitation You have Leatrice
Jov's name to use and perhaps the
title will prove a drawing card. A
trailer showing Leatrice in the
clutches of the wily Chansr Fang
will make promises for thrills so
you might make the most of the
trailer idea. Not much in the wav
of names although Walter Long's
villainy is pretty well known.
Direction Paul Sloane;
good production but story develop-
ment could be better.
Author Harry Chapman Ford
Adaptation Elmer Harris
Continuity Jack Jevne
Cameraman Arthur Miller
Photography Good
Locale Chinese port.
Length 6,754 feet.
40
THE
'S^
DAILV
^
Sunday, May 30, 192(
A Little
from "Lots*
By RALPH WILK
w
HY not hold a handball tourna-
ment, with Harlcy Knoles, Sam
Katz, Fred Qiiimby, Frank BorzaRC,
Llovd Hughes, Tom Gallery, Elmer
McGovern and Arthur Brilant among
the entrants?
* * *
E. H. Griffith is directing
Monty Banks in "Atta Boy."
His friends are expecting to
say "Very Good, Eddie," when
it is screened.
* * *
Rough and ready Eddie Hollander,
aged nine, is the Cosmopolitan stu-
dio mascot. He dines ivith Aileen
Pringle and other stars and feels
right at home. He did a "bit" in
"the Wilderness Woman." When
not acting, he delights in aiding pas-
sengers into taxicabs.
* * *
Quoits is a popular noon-day
sport at Paramount, with Larry
Hitt's boys very adept at the
game.
* * *
"Weren't you once connect-
ed with newspapers?" Pat
O'Malley was asked. "Sure. I
used to sell them," was the
reply.
* * *
Although Bob Haas, art director,
has not been in Italy for several years.
he likes to reminisce on the good old
daj's in Rome. During his rare
leisure moments, he and Joe Boyle
can be found at the Cosmopolitan
studio, recalling amusing experiences
of their Italian picture producing days.
* * *
It is a long stroll from the
little gray home in the West
(Milwaukee) to Broadway, but
Gilda Gray made it in a few
dancing steps.
* * *
"We knew them when"- — Arthur
Brilant attended the University of
Minnesota; Rose Pelswick and De-
light Evans romped the streets of
Fort Wayne, and Delight's husband,
Herbert Crooker, learned his three
R's at the Madison school, Minneapo-
lis; Harry O. Hoyt attended Yale.
* * *
Irwin Zeltner is having a hard time
regaining his land legs. For eight
days and nights he lived in the naval
librarv, Washington, assembling facts
and figures on "Old Ironsides."
* * *
Bernard Randall is not wor-
ry inq about future press sheets
dealing with his pictures. Be-
sides acting he has entered the
printing business.
* * ♦
Monta Bell, and not De Wolf Hov-
per is responsible for the simile
about the man with a glass eye look-
ing throfah a keyhole, according to
Frank Wilstach of P. D. C. Wilstach
o"nht to knoiv, as he has been com-
piling similies for years. Wilstach
also relates Bell's financial rise, from
?75 to four figures a week.
In Eastern Studios
Sutherland to Direct
Esther Ralston, Louise Brooks and
William Collier, Jr., will appear in
"Glorifying the American Girl,"
which was written by James Ash-
more Greclman and Townsend Mar-
tin. Martin will supervise the pro-
cluction, to be directed by Edward
Sutherland, with Fred Fleck as as-
sistant. J. Roy Hunt will do cam-
era work. Twenty-two sets will be
built.
Baxter Heads Cast
Warner Baxter will play the title
role in "The Great Gatsby," to be
directed by Herbert Brenon. Ray
Lissner will be the assistant director.
Gloria Hale is en route from the
Coast to work in her first Eastern
picture, while Neil Hamilton is also
comin'- from Hollywood to be prin-
pal. Others are William Powell and
George Nash.
To Do "Even Stephen"
Al Stantell will follow "Subway
Sadie" with "Even Stephen," for First
National. It will be an Al Rockett
production, with Dorothy Mackaill
and Jack Mulhall as leads. Arthur
Edeson will do the camera work.
Finishes "Mismates"
Charles Brabin has completed work
on "Mismates" and has gone to the
Coast, where he is expected to direct
a Colleen Moore production. Earl
Hudson is supervising the cutting.
Brice Joins Cast
Lew Brice, who was in "Lew
Tyler's Wives," has joined the cast
of "A Romance of a Million Dollars."
Finishes Special Work
Edward Cronjager has finished spc-
'■ial camera work on "Mismates" ant
will photogiaph Richard Dix in "The
Quarterback."
Joins De Mille Unit
Willis O'Brien, formerly in the
miniature department of the Para-
mount Long Island studio, is on the
Coast, where he has joined the Cecil
B. De Mille unit.
Burke in "The Kick-Off"
Joseph Burke, veteran character ac-
tor, is in "The Kick-OfF," which is
being directed by Wesley Ruggles.
La Cava in Hot Springs
Gregory La Cava, whose next pro-
duction will he "So's Your Old Man."
starring W. C. Fields, is on vacation
in Hot Springs.
Ottawa Government Active
Trenton, Ont. — The Canadian Gov-
ernment, which has a laboratory at
Ottawa, produces a few educational
pictures, whereas the Province of
Ottawa authorities operate the largest
studio in Canada, located in this city.
The pictures are distributed under the
brand name: "Province of Ontario
Pictures," and include scenic, scien-
tific and mming films.
Fairbanks Looks to Russia
Berlin — Douglas Fairbanks, in an
interview while here, stated Russia
would become a very interesting fac-
tor in the near future.
And That's That!
By -BARRY"
TTIRAM ABRAMS is to layout a
-'-■• golf course on the 90 acre farm
he has just purchased at Poland,
Maine. He believes in preparedness.
Getting ready for the 1927 Film Golf
Tournament.
A church in upper New York State
was successful iyi having the thea-
ters closed on Sundays. Now they
have started showing pictures them-
selves on the Sabbath. That's rub-
bing it iyi.
This is not inly the 30th anni-
versary of pictures it's Cissy Fitz-
gerald's 30th anniversary as well.
She was the first actress to be starred,
did her Gaiety Girl dance before the
camera al the old Edison studios.
And she's mighty proud of it.
A corn plaster company is using
"famous feet" to brighten up its
copy. So far they've presented the
tootsies of many well-known stars
hut— not a sign of the most famous
feet in the ivorld, Charlie Chaplin's.
On Broadway
Next Week
Astor— "The Big P.ira(Ie"
Broadway — "Shipwrecked"
Cameo — Repertorie Week
Capitol — "Paris"
Colony — "Outside the Law"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Loew's New York — Monday — "Beverly of
Graustark"
Tuesday — Broadway Boob" and "Whisper-
ing Canyon"
Wednesday — "Red Dice"
Thursday — "The Greater Glory"
Friday — "Early to Wed" and "The High
Binders"
Saturday— "The Palm Beach Girl"
Loew's State — "A Social Celebrity"
Mark Strand — "Ranson's Folly"
Rialto — "Aloma of the South Seas"
Rivoli — "The Unknown Soldier"
Warners — "Silken Shackles"
Brooklyn Mark Strand — "Tramp, Tramp,
Tramp"
Week of June 6
Astor — "The Big Parade"
Broadway — Undetermined
Cameo — LTndetermined
Capitol — "The Volga Boatman"
Colony — "Rolling Home"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Mark Strand— "Ella Cinders"
Rialto — "Aloma of the South Seas"
Rivoli — "Say It Again"
Warners — "The Marriage Circle"
Brooklyn Mark Strand — "Stella Dal'as"
Pittaluga Declares Dividend
Rome — Pittaluga, leading Italian
producing company, capitalized at SO
million lire, has declared a dividend
of IS lire per share on the preferred.
The company's next will be "Beatrice
Cenci " with Maria Jacobini, Franz
Sala and Umberto Cochi.
■Veidt in Gance's "Napoleon"
Paris — Abel Gance has engaged
Conrad Veidt for the part of the
Marquis de Sade in "Napoleon."
Ufa has purchased "Napoleon" for
Central Europe.
Presentations
(Ccntinued from Page 34)
Grand Central Theater
The Bro.x Sisters and Gene Rodemich'n
chestra divided honors at the Grand Cer
the week ending May 22. And the bill
whole was very good.
"Castles in Spain" was toned up pleas;
by a duet "Then You'll Know Sprin
Here." It had sonre local color to mal ji
more attractive. Four chaps bedecke(
flower wreaths and Pullman towels put
burlesque of the Spring Dance. It
really funny. The music ended with a
of songs popular in the days of our gi
mothers, in the days when dad and ma
young and down to the Charleston
"The Sweetest Story Ever Told" and
A Song at Twilight" faded into "Sweet
line" and the family bar, third rail and c
dor and sawdust.
The Brox Sisters continued to please
their harmony singing in this an added
to their original run. The screen attra
was "'Old Loves and New."
a
i
Cliff Edwards Booked
Acme Booking Offices has rol
Cliff Edwards (Ukelele Ike) intci
houses, opening at the Strand, >
York, today. The balance of ii
schedule follows: June 7, 8 anill
Fabian. Paterson; June 12, Mos'
Newark; June 19, Strand. Brook
Tune 27. Metropolitan, Washing
July S, Earie, Philadelphia.
Watson Sisters for London
The Watson Sisters, comedy
has been booked by Fred C. C
for the Victoria Palace, Lon (
opening June 12. Curtis also ha
H. Rolfe and his orchestra boi
solid for next season, opening
27 in a New York picture house,
Theater Orchestra Broadcastiji
Toronto — Luigi Romanelli anq
Concert Orchestra of the Tivoli.
broadcasting Saturady mornin<? r
concerts through S/fation CHIC,
"Surprises" At Figuero
Hollywood — "Surprises" was
title of Jack Laughlin's prologue
the FigUero last week. It inclii
Jules Buffano's orchestra, formji
of the Keith circuit. '
M. T. I. Meet June 7
The Music Trades Industries
convene at the Commodore H
June 7. ]
Foord to Design Sets
Fred A Foord. of the Parain
Long Island art department, ar!
in Hollvwood todav to design,
sets for "Kid Boots."
Tivoli, New Orleans. Opens
New Orlean.s — The Tivoli o
here tonight. It is one of the Cp'
Enterprises chain. It seats ISOO.j
Mel Brown Gets New 'U" Con
Los Angeles — Melville Brown
been given a new contract by
Laemmle. It is to run for five y
Rooney in "What Price Glory
Los Angeles — Pat Rooney has
signed by Fox for a role in '\
Price Glory."
Casting for "Tin Hats"
Los Angeles — Conrad Nagel, C
Windsor, Eddie Gribbon and
Roach have been added to the ca
"Tin Hats" which Edward Sedg
is directing for M.-G.-M.
Box office value
When the picture is printed on
Eastman Positive Film, good pho-
tography in the negative means good
photography on the screen — the art
of director and cinematographer is
saved for your patrons to enjoy.
And photographic quality has real
box office value — the house expects it.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
/
Exhibitors who used to put their S. R.O. signs into moth-balls
for the summer are painting new ones now. They're using
them week after week because every week —
liiAt national Summer HiU
IVIake Sui^imer Look Like Winter At The Box - Office !
^IfAt
national
Vvvyv^
(fi brAdstreet
/ FILMDOM
:9(^re(ocnize0
Authority
XXXVI No. 52
Tuesday, June 1, 1926
Price 5 Cents
20 For Keith
isive Building Program Involv-
ig $20,000,000 Held To Be
Aftermath of P. D. C. Deal
a reported sequel to their deal
P. D. C, the Keith and Orpheum
its are planning an extensive
ng program which will embrace
ist 20 houses representing more
120,000,000. F. F. Proctor and
Moss are interested with E. F.
: in a number of projected East-
heaters,
addition to the B. F. Keith Mem-
at Boston, Albee this coming
will supervise the opening of
:s in Detroit, Rochester, Rich-
:, Schenectady, Columbus and in
er New York. Planned for the
jpolitan district are theaters on
|86th St., in Flushing ^nd in the
K. Other locations have been ob-
} in New Jersey, Long Island,
Igan and Ohio. The Orpheum is
( new houses in Chicago, Seattle,
ijon, Omaha and Sioux City.
i'lssia Systematizing
>m Whipping Theaters and Stu-
li Into Shape, American Rep-
sentative Says Upon Return
-in S. Zamkovoy, authorized rep-
dative of the Sovkino in Amer-
, IS just returned from Moscow
'f ports that the Soviet is now
in systematizing its indus-
stated the latest in equip-
oeing installed in theaters.
L'cent visit to Russia," he as-
csterday, "coincided with a
on for reviewing the achieve-
1 the producing organizations.
I (.Continued on Page 6)
r|rns Down Merger
-oj Angeles — "The Examiner"
'le Charlie Chaplin as being em-
itii n his refusal to be a part of
f-rger pending between the
.\rtists and M.-G.-M. The
■ uotes him as follows:
■>i-|t.' months ago when the sub-
this same amalgamation came
discussion, I stated that I
uider no circumstances enter
such an arrangement. My
has not changed in that time
LjJJ amount of persuasion will
e to change it.
(Continued on Page 2)
I'Jmess' Last for Inspiration
ly^ce Smith states that "The
hathers," which will follow
Imateur Gentleman," will be
Ipicture Richard Barthelmess
Ice for Inspiration, his con-
liring with completion of the
lied picture. He then joins
Itional.
STORM BREWS ON COAST
AS M. P. T. O. A. MEETS TODAY
Fox Costs Rise
Negative Costs on 1926-1927 Produc-
tion Will Be Greater Than
Ever Company States
Los Angeles — Announcement from
the Fox plant is to the effect that
more money than ever before will be
spent on production the coming year.
Program includes 60 features, 52 com-
edies, 26 educational and 104 news
reels.
"Bertha the Sewing Machine Girl"
has just been acquired. The signing
of Allan Dwan is officially announced.
This was forecast in THE FILM
DAILY of May 27.
Famous in Toledo
Plans for Building of $5,000,000
House in Toledo, to Be Financed
by New Stock Offering
Toledo — Famous has purchased a
block of property in the business dis-
trict here and plans to erect a theater
costing $5,000,000. Construction is to
be financed by an offering of new
stock just announced.
The Princess here was recently
putchased by Famous.
$2,000,000 for Coolers
Loew's, Inc., Plans That Expen-
diture to Bring Refrige-
ration to Circuit
About Ji;2,000,000 is to be spent by
Loew's, Inc., this season to provide
cooling plants for many of the larger
houses on its circuit.
Two Loew's houses, in Nevv York,
where refrigerating apparatus is being
installed, are the State and the Metro-
politan in Brooklyn. Contracts for
the equipment have been warded to
the Hellmar Air Conditioning Co.
(Continued on Page 2)
Consolidated Issues More Preferred
Albany— The Consolidated Film
Industries, Inc., of New York has
certified to the Secretary of State
that it has increased its number of
shares of preferred and reduced its
number of shares of common. The
preferred has been increased from
32,000 shares to 45,000, each with a
par value of $100 and reduced its
300,000 shares of common stock, each
with a par value of |10, to 30,000
shares of no par value.
Speculation ,
Convention Headquarters,
Hotel Ambassador, Los Ange-
les—The M. P. T. O. A. con-
vention has not yet started, but
reports are already rife about
the next president.
Joseph M. Seider, present
business manager, is one of
those named. However, he
said before leaving New York
he was ready to turn over the
management reins to other
hands so that he could devote
his time to private business.
Sydney S. Cohen, present
chairman of the board of di-
rectors, is another whose name
is mentioned. Some months
ago when the post of business
manager was created and after
conferences with the so-called
Allied bloc had been held,
Cohen virtually retired from ac-
tive work in the organiation.
There are many who believe
"Pete" Woodhull is entitled to
a second term of office. Much,
however depends upon a deci-
sion relative to the appointment
of an outside leader.
Sees Unified Action
R. F. Woodhull Certain Exhibitors
Will Work Closer— Direc-
tors Meet At Night
Convention Headquarters, Hotel
Ambassador, Los Angeles — R. F.
Woodhull said last night on the eve
of the convention that he believed
theater owners would unite more
than ever in the interests of and for
the preservation of the individual ex-
hibitor.
The board of directors met last
(Continued on Page 11)
Art Schmidt Dead
Los Angeles— Art Schmidt, West
Coast district manager for F. B. O.,
died Sunday night of pneumonia.
Schmidt was well-known in the dis-
tributing end of the business, having
sjjent several years with Universal be-
fore joining F. B. O.
Politics Makes Bow
Convention May Hinge Largely
Around Uniform Contract —
May Engage Counsel
By HARVEY E. GAUSMAN
Convention Headquarters, Ho-
tel Ambassador, Los Angeles —
The M. P. T. O. A. meets in an-
nual convention this morning.
Advance indications point to the
stormiest session in the history
of the organization. Bearing in
mind what transpired at Cleve-
land and at Minneapolis, the
old timers look for much to
happen.
There have been a number of
pre-convention conferences held
to discuss the convention pro-
gram. As in years past, the
real work here will be done by
the leaders.
Of foremost interest is the
controversy which will undoubt-
edly arise over the Standard
E.xhibition Contract. This is
expected to cause extensive de-
bate and, it was intimated last
night, may become the high-
light of the convention. The
injection of "politics" through
the medium of this controversy
is foreseen. It was suggested
that by making a debate on this
subject of long duration other
questions could thus be limited.
The debate over the advisabi-
lity of hiring special council to
represent the organization is
considered one of the most im-
I)ortant prc'.lems to be solved.
Some lead" v-iy that with the
growth () ■ organization as-
sured, it <])edient that such
special esentation be ob-
tained, service now being
rendered the nieml)ers of
(Cont I on Page llj
THE
■^m
DAILY
Tuesday, June 1,
926
KiLXXXVI No. 52 Tuesday. June 1. 1926 Price 5 Cents
lOHN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. v., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months. $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY. 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dcr Hotel, 'Phone, Drexel 7000 and Wash-
ington 9794, London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
l.^-.idon. \V. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
The Stock Exchange, Bond Market and
Curb were closed Saturday, May 29, and
Monday, May 31. The following quotations
are as of Friday, May 29 :
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 74
73
73H
Eastman Kodak .
.109>^
109
109 !4
500
Famous Players .
.123/2
122/.
123 54
6,000
Fam PJay. Pfd. .
.121
121
121
100
"Film Inspection
3/2
•First Nat'l Pfd.
9
Fox Film "A"
. 677^
64-4
64^
600
Fox Theaters "A"
24^
24
24H
1,100
Intern'l Project. .
12/2
Loew's, Inc
. 37>/.
37 Vi
37/2
1,800
Metro-Gold. Pfd. .
. 23
23
23
200
M. P. Cap. Corp.
2\Vi
2m
217^
200
Pathe Exch. "A"
527/,
51
52ys
5,400
t Paramount B'way
98
97/2
98
4,700
Skouras Bros. . . .
. 49
49
49
Roxy Units
. 21
23
23
Roxy Com
5
7
7
"Stan. Co. of Am.
57
Trans- Lux Screen
. 7
6'/i
7
700
•Unive. Pict. Pfd.
93
•Universal Pict. .
33
•Warner Pict. "A"
14J^
•Warner Bros. . .
. ,
4SJ4
....
* Last prices quo
ted
'• Philadelphia Market
t Bond Market
To Boost U. K. Films
Pictures To Be Made by Geoffrey
Malins' Round-the-World Ex-
pedition Starting Sept 1
London — Exploitation of British
filnis tliroughout tiie world is the ob-
ject of an expedition being organized
by Geoffrey H. Malins which starts
out Sept. 1 on a two years' trip. Pic-
tures will be made in various coun-
tries. Lieut. -Col. C. T. Melville Hare
will be commercial liasion officer.
The first year 25 two-reelers will
be produced, the first to be released
three months after the expedition
sails on its specially-chartered ship.
Weekly releases are promised there-
after. A serial written by Frank
Miller under the title of "The Joyous
Apostles" will be produced with Whit
Cunliffe starred. Cunliffe will also
head a company which will give per-
formances at various ports of call.
The second year's program em-
braces 12 two-reel comedies and 52
one-reel comedies. In addition films
will be made depicting British admin-
istration in different parts of the Em-
pire. Comedies will be released
through Archibald Nettlefold Prod.,
which will control world rights. Rep-
resentatives of British manufacturing
firms will Ije included in the expedi-
tion and lilms explaining the making
of their product will be shown.
$4,000,000 De Forest Company
Dover, Del. — A charter of incorpo-
ration has been filed with the Sec-
retary of State by the De Forest
Phonofilm Corp., listing capital at
14,000,000.
At the DeForest offices here, it
was declared that the above corpora-
tion is the parent organization, the
charter having been held up by tech-
nicalities.
4,000 Seater for Springfield
Springfield, Mass. — The new thea-
ter to be erected by Arthur Friend on
the Massasoit Hotel will have 4,000
seats.
Famous Drops "R. U. R."
Los Angeles — James Cruze will not
make "R. U. R.," Famous having
abandoned plans for the production
owing to its fantastic flavor.
Raith Plans Baltimore House
Baltimore— A $1,000,000 house to
be called the Ambassador and to seat
2,500, will be built at Fulton and
Pennsylvania Aves. by a corporation
headed by Charles Raith.
Renew Lease on S. C. Theater
Columbia, .S. C. — Brown & Propst
have leased the Columbia for another
year.
Wilson, Fox Auditor, Transferred
Memphis — .'\. C. Wilson. P'ox audi-
tor, has been transferred here from
St. Louis.
BUCHHEISTER
Motion Pictune Film
LABOTlAtORY
..■:;•. AHT-rpITLES;... ,',<..^.-
24S W. 55th St. - Coluiribus «>240
Special. Rush Servke
$2,000,000 for Coolers
iContiiiKed from Page 1)
That being installed in the State is
known as the "C02," which is a
carbonic anahydride system. A ther-
mostatic control keeps the air at an
even temjjerature after it has been
washed and cooled and sent to the
auditorium. The air is delivered from
the ceiling and drawn out from mush-
rooms and aisle hoods in the lower
part of the building.
In the winter, the system functions
in exactly the reverse way. Warm
air is blown in through the lower
ducts and withdrawn from those in
the ceiling. It is estimated that 80,-
000 cubic ft. of air is delivered and
exhausted in two minutes. This is
measured by automatic levers con-
trolled automatically by thermostats.
Humidity is automatically reduced to
6C degrees bv controls.
Hoppen Buys Majestic, Pueblo
Pueblo— P. H. Hoppen, former
owner of the American, Longmont,
and the Rialto, Loveland, has bought
the Majestic. He will take posses.-
sion earlv in June.
Muncie House To Seat 1,800
Muncie, Ind. — An 1,800 seat thea-
ter will be built here by the Muncie
Theater Rovalty Co., capitalized at
$500,400.
Rosenthals After Park
Providence, R. I. — Rosenthal Bros,
Amusement Co., Inc., of New York
is negotiating for lease of Crescent
Park for $20,000 per year.
Ames in New Haven for Pathe
New Haven — George Ames, form-
erly Pathe manager at Albany, has
taken charge of Pathe exchange here
New Hyannis House
Hyannis, Mass. — The Hyannis,
seating 1,100, has opened. George
Moore is managing.
A MILLION FEETOF
EVERYTHING
FILM LIBRARY SCENES
STONE Film Library
220 W. 42nd St. ROOM 303
Phone Wisconsin 3^70
vKj^fdafe
,M4IIIE
PReVOST
AL
CHRISTIES^
Svr pi ise
Special
UP IN
FROM THE ALH.WOOOS' PLAY
BY >V|Ll$ON COLUSON
- AND OTTO HARBACH
""IfClf 0 QY E . MASON HOPPER
PRODUCERS DISTRIBUTING CORPORATION
Turns Down Mer
{Continued from Page 1)
"I am perfectly satisfied," 1
"with the present distribution
productions. They reach all
and I want to be free to reie
pictures at any time to an e:
and to any theater I choose,
not want to be under any obli
to any one chain of theaters
New London House Ready 5 jt 1
New London — Arthur Fritjl ex-
pects to have his new theate
for opening by Sept. 1.
er
said
f m;
Jopie
e nr
ibito
I d.
ition:
'ead\
Santa Cruze House Changes
Santa Cruze — The Cameo ha
ped its straight picture policy
matic stock and short subjects
Oldest Projection Rooi
"Catering to the better c
Sun Projection Roijas
220 West 42nd St.
Phone Wisconsin 1177
Room JC
'olicj
drop
dra
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2937 PREl
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IXTRA
I EDITION
DAILY
NEW YORK'S MOTION
FILNI
PICTURE NEWSPAPER
EXTRA
EDITION
nvention Pictorial
Telegraphic Photograms
LLACINDERS, MYSTERY STAR,SCORES
IITWITH EXHIBITORS IN LOS ANGELES
BITORS FASCINATED BY ELLA CINDERS,
TY CONTEST WINNER— Mystery surrounds the
iry of Ella Cinders, unknown screen aspirant. While
rood seethes over the affair, theatre owners in conven-
iclare Ella Cinders will be sure-fire at the box-office,
'hile the convention threatens to flop as hundreds of
ors grow impatient to hurry home and cash in on un-
"^ci'jtited furore Ella Cinders has created.
RIVAL FACTIONS SMOKE PIPE OF PEACE— Despite
other issues that may arouse strife, wild Indians of convention
are in com.plete harmony about Ella Cinders.
ICE - MAN
KICKS —
Waite Lifter,
ice-man col-
lege football
champ, vows
love but
theatens t o
kidnap Ella
from studios.
N
COP PROBES MYS-
TERY — Believing Ella
Cinders is famous star in
disguise, L. A. police
chief starts investigation.
EXHIBITORS FORCE CONFESSION, AND— Ella Cinders
is Colleen Moore's surprising role in the most hilarious comedy
of the movie studios ever filmed. Presented by John McCormick,
Colleen Moore in "Ella Cinders" will beat all the records of
"Irene." A First National Picture.
Advertisement
Hobart May Produce Here
Henrv M. Horbart is in New York
from the Coast. It is understood the
three remaining pictures he will make
under contract to First National will
be produced here.
DeMille Renews Contracts
Los Angeles— Cecil B. DcMille has
renewed contracts with Edmund
Burns, Louis Mathcaux, Sally Rand,
Josephine Norman and Major Cole-
man.
Montagne Coming East
Los Angeles— Edward J. Mon-
tagne, supervising editor of Universal,
will leave for New York next month
to consult with Carl Laemmle, R. H.
Cochrane and the sales organization.
DeMille in Southern Deal
Los Angeles— Cecil B. DeMille is
reported interested in a new play-
ground city being built at Pass Chris-
tian, Miss., by a group of New Or-
leans capitalists.
Gets Offer from De Mille
Hollywood— Cecil B. De Mille is
reported to have offered Beatrice Lil-
lie. starred in "Chariot's Revue" ?50,-
000 for a 10-weeks' contract.
"Borrowed Plumes" on Loew Circuit
'"Borrowed Plumes" will play over
the entire Loew circuit. The book-
ing was handled for Commonwealth
by Abe Blumstein.
Pioneer Exhibitor Dead
Pittsburgh — Leo Gerechter, aged
58, of the Copeland, North Braddock,
a pioneer exhibitor in this territory,
is dead.
Moss Adds to Holdings
The B. S. Moss Premier Corp., has
purchased the property at 238-240
West 53rd St., adjoining the Colony.
Mason, Production Supervisor
Los Angeles — Lesley Mason has
been appointed production supervisor
for Metropolitan Studios.
O'Malley Leaves for Coast
The O'Malleys, Pat, his two
daughters and Mrs. O'Malley left for
the Coast yesterday.
Metzger Takes to Road
Lou B. Metzger, Western sales di-
rector for Universal, leaves tomorrow
for a tour of exchanges.
Coldeway with M.-G.-M.
Los Angeles — Anthony Coldeway
has been added to the M.-G.-M. sce-
nario staff.
"Volga Boatman" to Capitol
"The Volga Boatman" is scheduled
for the Capitol for the week of June 6.
Fox Signs Boylan
Los Angeles — Fox has signed Mal-
colm Stuart Boylan to title 10 pic-
tures.
Cohen, Preferred's Sales Manager
J. G. Bachmann has appointed Max
Cohen sales manager for Preferred.
A Review of Reviews
By LILIAN IV. BRENNAN
The past two weeks have not
brought forth any great array of fine
pictures but there have been several
notably excellent performances by
players not usually found holding
sway in the headlines. "Silence," a
Ruper Julian production released by
Producers Dist. Corp., was well re-
ceived as a picture but it was gene-
rally agreed that H. B. Warner's
splendid performance was what made
it interesting. He handles an ex-
tremelv dramatic role in a most capa-
ble way and his emotional bits were
particularly fine. Raymond Hatton's
comic characterization of a tough was
likewise fine.
In distinct contrast from an enter-
tainment angle, but one of the best
of the week, was Harry Langdon's
comedy "Tramp, Tramp, Tramp." The
picture, his initial feature to be re-
leased, was replete with a lot of new
gags and fine comedy business. Lang-
don's work, especially long sequences
where he held the screen alone and
through sheer clever pantomime kept
the laughs coming, is high class com-
edy.
Raymond Griffith's latest, "Wet
Paint," offered good amusement and
appeared to be thoroughly enjoyed by
the Strand audiences. "Wet Paint"
was given over mostly to slap-stick
and while usually good for laughs, the
material is by no means the clever
comedy that originally won Griffith
his popularity."
Otherwise releases contained little
to cause unusual comment. Of the
especially worth while performances
might be mentioned William Collier's
ortrayal of the jockey in Paramount's
"The Rainmaker." It is one of the
best things he has done.
Clive Brook in "Why Girls Go
Back Home" did a good piece of
work. Incidentally, why has Nigel
Barrie been overlooked so long. He
has a very minor role in Universal's
"The Love Thief." Barrie is good
looking and might do something
worth while if given half a chance.
Norman Kerry is the star of "The
Love Thief," one of these mythical
kingdom romances, done with con-
siderable dash and color.
Frank Lloyd's latest, "The Wise
Guy," while wholly reminiscent of
"The Miracle Man" is a very well
made picture with an interesting crook
story. Lloyd's direction is excellent
and Tames Kirkwood, as the crook
who hits upon the idea of "selling
religion," registers another of the cur-
rent good performances. Mary Carr
is seen in a brand new light. Mrs.
Carr is introduced with a cigarette
hanging carelessly from her lip and
in a more or less untidy outfit. Cer-
tainly a decided contrast to her usual
neat, motherly portrayals. Mar}'
"gets" religion, however, and reforms
into her old self.
Art Acord plays the conventional
cowboy hero in Universal's "Rustlers'
Ranch." Fred Thomson offers a vari-
etv of new and thrilling stunts in
}■. B. O.'s "Hands Across the Border."
Charles -Murray continues his highly
amusing nonsense in "The Boob," a
Metro-Goldwyn-Mayer current release
and George K. Arthur is the small
town hero but the role doesn't bring
him manv good opportunities.
Bebe Daniels continues to run in
hard luck. Paramount didn't give
her any gem in "Volcano" although
William Howard's thrilling, if mech-
anical, climax of eruptions seemed to
furnish some fair excitement.
Priscilla Dean in "The Dice Wom-
an" is again her scapegrace self and
her fondness for the "galloping domi-
noes" sends her off on an Oriental
voyage . Star is good but story is
but mildly entertaining.
Volcanoes are gaining in popularity.
R. Wm. Neill staged one for Fox in
"Black Paradise," a South Sea Island
yarn with a dominating sex appeal
but not much else. Madge Bellamy
does rather well in it.
George Walsh, who seems to be
trying a come-back, appeared in "The
Test of Donald Norton," Chadwick,
one of those North county tales with
a villain and a girl work-out. Walsh
would be far more pleasing as a
modern American hero. He might,
with the proper material, regain some
of his popularity.
"The Miracle of Life," Associated
Exhibitors, dealing with the modern
woman's aversion to motherhood
hardly seems suitable for general en-
tertainment purposes. Percy Mar-
mont, Mae Busch and the long lost
Nita Naldi are in the cast.
"Shipwrecked," a Producers Dis-
tributors release, is fully implied in
the title. Romantic but quite con-
ventional. Joseph Schildkraut tries a
semi-comedy hero role with some
success.
McKean Heads Memphis Board
Memphis — Claude McKean, Fox
manager, was elected president of the
Memphis-Little Rock Film Board of
Trade, succeeding C. E. Hilgers of
Famous, and J. L. Franconi, F. B. O.,
was elected to serve oii the board of
arbitration for the coming year. The
remaining vacancies on the arbitra-
tion board are to be appointed with-
in the next ten days by the M. P. T.
O. of Arkansas, Tennessee, and Mis-
sissippi.
Von Stroheim Begins Shooting
Los Angeles — Erich Von Stroheim
is scheduled to begin shooting on
"The Wedding March" today. Mat-
hew Betz, Zazu Pitts, George Faw-
cett, Geo. Nichols. Syd Bracy, Maude
George, Dale Fuller, Cesare Gravina
and Hughie Mack are in the cast.
E. Mason Hopper En Route
Los Angeles — E. Mason Hopper
has left here en route to New York.
He plans to sail for Europe and upon
his return will direct "The Rejuvena-
tion of Aunt Mary."
Famous Signs Charlie Paddock
Los Angeles — Charles Paddock,
sprint champion, has been signed b>-
Famous and will soon start work in
support of Bebe Daniels in "The
College Flirt."
Parisian Film Here
Anthony Maingot, of the Natan
Productions of Paris has arrived here
with prints of "The Lady of Leban-
on," based on the French occupation
of Svria.
And Thafs That
By ■•BARRY"
" A NY child laying a fresh eg
-^ the doorman's hand at the ]
Saturday at 2.30, will be admitted
Eggs donated to Mercy hospital.
A. Jones, Mgr.," reads an ad it
Manistee, Mich., "Advocate."
as Collier's remarks aren't we ex
ing too much of our children
days?
nra-1
The Fleischer mechanics, aboi 20
strong, and youyig, feel the ttrfi of
the ball and bat. As a result\'he^
Red Seal unit making "Carrie otkei
Chorus" will have an aggregati(\ oh
horse hide wallopers and chalkfjesi
are hereby hurled at Paramnt,^
Universal, Fox, Warners, M.-GM.,'
and any other team in the indury. ,
A New York news item says
rian Nixon is leaving for the C
and a Coast item says she sh'
distinguished bravery in an enco
with a burglar who entered her
hwood home in the dead
Take your pick.
of rhti
la- 1
ist.
■edi
ter*
ol-'
Mary Brian should soon knovlhe
ins and outs of every Coast stlio.
She is the one of the most "lotted"
players in pictures. At prdnt,
through the courtesy of Fanions\ihe
is working in a film for Robert line.
An Harmonic Tympani Hairy,
whatever that is and we adir it
sounds interesting, is to be a fe ire
of the invitation showing of 'hej^
Devil Horse" at the Roosevel jto- ^
night. Guess we'll have to go. '
Topics of the Dai measured wj'i
lecently with the Western Elm
audiometer, used to record the i
in the subway. This is the jokej
won out over 19 others.
James: "Sorry, old man, i/iaH
hen. got loose and scratched up \
garden."
Smith: "That's all right, Myf
ate your hen."
Jones: "Fine! I just ran
your dog."
Pathe Screening "Devil Horsij ^
At the Hotel Roosevelt, torpt.
Pathe will be host at an invitfion
screening of "The Devil Horse, ')ea-
turing Rex, the horse. A musicajiet-
ting and presentation have bcei ar-
r?nged by S. Barret McCormickl
L
If You Are in the
Market for Any Kind of
MOTION PICTUR
APPARATUS
CONSULT VSAND SAVE MONi
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc
Motion Picture Department
110 West 32nd St., New Yo
Phone P«nna. fiS64
^
iJes
James Cruze's mighty road show epic
'■^^'l^ne'd
Supervised
by Florenz
Zi egf eld,
the master
showman. An Ed.
Sutherland Production
Herbert Brenon's smashing, melodrama
with Ronald Colman, Noah Beery, Alice
Joyce -all star cast
D. W. Griffith's masterpiece
with Adolphe Menjou, Ricardo
Cortez, Carol Dempster, Lya
de Putti
TheM^.'
Victor Fleming's cyclonic clas-
sic of courage
Eric von Stroheim's brilliant
romance of Vienna
new comedy special, as yet not
definitely titled
THE DOMINATING LONG RUN
MONEY MAKERS OF 1926-7
THE
-^^i^.
DAILV
Tuesday, June 1, .n
Russia Systematizing
(^Continued from Page 1)
ments of the producing organizations
and for mapping out their future
work. These organizations are au-
tonomous, independent of the Sov-
kino, which has the monopoly for
distributing in Russia, fihns of domes-
tic and foreign origin. These pro-
ducing organizations have within the
last year made big strides. They
have not only increased their pro-
duction in quantity, in comparison
with former years, but— a fact of no
less importance— the quality of their
films, particularly of the latest re-
leases, is so high, that it will be no
exaggeration to say that some of
them, for instance, 'The Station Mas-
ter,' 'Potemkin,' 'The Bear's Wed-
ding,' and others, rank higher than
the best German productions. Their
appearance on the European market
evoked the most enthusiastic praise
from the entire European press. The
theaters abroad, where these Russian
pictures are being shown, are filled to
capacity.
"On my way through Berlin and
Paris, I received several offers from
American firms interested in showing
them to the American public. I ex-
pect shortly the arrival of the above
named films, and the American thea-
ter-goers will have an opportunity to
note that the Russian motion picture
industry, after the disorganization ac-
companying civil war, still working
under a handicap, has, entirely on its
own resources, entered i"^on the road
of rapid progress. This significant
fact demonstrates that if such ac-
complishment was possible with limit-
ed financial and technical means, with
the influx of a capital much greater
development may be foretold. The
immense growth in number of the
theater-going public, and the immea-
surable possibilities of our Russian
market serve as another guarantee
for further expansion of the industry.
"The same may be said of the Sov-
kino and its progress in distribution.
The Sovkino has during this year,
systematized this vast field. I must
admit, however, that profits have not
been large simply because Sovkino
has set itself, as its main problem, the
task of improving its theater chains:
repairs and improvements of theaters,
and the installation of the latest
models of projectors. Besides, in or-
der to attract the public in large num-
bers, Sovkino, has, as a rule, set a low
admission fee. These steps will
doubtlessly in the near future yield
valuable results.
"Already the need is felt for build-
ing new studios, laboratories, and
theaters, and the Sovkino regards it
as one of its imininent tasks. The
quick solution of this problem lies in
the presence of capital. It is no se-
cret that we have received and are
receiving from foreign financiers of-
fers of cooperation in the matter of
developing the Russian motion pic-
ture industry. The question now re-
solves itself into finding a mutually
acceptable basis. The benefits of
such cooperation are so self evident,
that a positive solution of this ques-
tion may be expected in the near fu-
ture."
M.-G.-M. Buys Five Stories
Hollywood— M.-G.-M. has purchas-
ed the following stories by Peter B.
Kyne; "Silver Threads Amongst the
Gold," "Big Tim Meagher," "Little
Casino" and "A Desert Odyssey." A
novel by Frederick W. Wallace,
"Captain Salvation" has been brought
and will be made by Reginald
Barker.
Acts For Pawtucket House
Pawtucket— With the shift of the
State from vaudeville and pictures to
stock, (E. M.) Loew's Music Hall
may add acts to its program as this
city will be without a house playing
vaudeville. The Leroy has dropped
its presentation policy for the sum-
mer at least.
New Company Buys Studio
London — A new company of which
W. A. Lott, formerly of First Na-
tional and European M. P. Co. is
business manager, has purchased the
Hepworth Studios at Hurst Grove,
Walton-on-Thames. Archibald Net-
tlefold heads the organization.
Theater Deal in Massachusetts
Lawrence — The Empire Amuse-
ment Co., has been incorporated here
and has purchased the theatrical
holdings of Toomey and Demara.
The Empire and Colonial are includ-
ed in the deal.
Mercer Gets W. Va. House
W^arwood, W. Va. — Joseph Mercer
has taken over the Lincoln in associa-
tion with Charles Dempsey, from
William H. Morgan, who will prob-
ably retire. Extensive alterations are
planned.
Gladys linger on Coast
Los Angeles — Gladys Unger has
arrived at the DeMille studios, where
she is to prepare the adaptation of
"The Heart Thief," starring Joseph
Schildkraut.
Cast For "Mysterious Island"
Los Angeles — Additions to the cast
of "The Mysterious Island," which
Maurice Tourneur will make for
M.-G.-M., are Warner Oland and
Karl Dane.
Engaged as Technical Director
Hollywood — William von Brincken,
formerly attached to the German Em-
bassy, lias been engaged as technical
director by M.-G.-M. for "The Flesh
and the Devil."
Bar Overseating
Dayton Commission Passes Ordi-
nance Forbidding Over-Crowding
Theaters
Dayton, O. — An ordinance provid-
ing a heavy fine for managers over-
selling their seating capacity has been
passed by the City Commission as an
emergency measure. Patrons stand-
ing in the aisles are also subject to
fine.
The penalties are $500 for the house
manager and $5 for the patron. The
ordinance was passed on recommen-
dation of Chief of Police Rudolf
Wurstner.
Active in New England
New Theaters Under Way or Pro-
posed Especially in Massachu-
etts and Rhode Island
North Adams, Mass. — Construction has
started on a new theater for Mrs. G. M.
Briggs, who operates the Tyler at^ Pittsfield.
Rocky Point, R. I. — Owen Thornton is
building a new theater to be opened late in
the Summer. This will be his second house
in the town.
OIneyville, R. I. — Jake Cohn of the City
theater has started construction of a new
theater, stores and garage block.
Palmer, Mass. — Mrs. Blanche Yetten of
the Strand, Pittsfield, is to manage the Em-
pire in this City.
Brockton, Mss. — Two local theaters have
changed hands, the Majestic to L. Rothen-
berg who runs the Strand, and the Brockton
to M. Pearlstein.
Assails Crook Pictures
Atlantic City — Films making "he-
roes out of highwaymen" were as-
sailed by Mrs. G. Del Castillo of
Massachusetts, in a conference of the
M. P. Committee of the General Fed-
eration of Women's Clubs in con-
vention here Smiday. She asserted
that "crook films are infinitely more
dangerous to youth than those movies
portraying so-called 'sex interests.' "
$1,000,000 House in Rockford, 111.
Rockford, 111.— W, N. Van Matre,
president of the Orpheum Picture Co.,
has completed plans for the construc-
tion of a new $1,000,000 theater.
Ground has been broken, and it is
expected that the theater will open
around Thanksgiving. It will seat
2650.
1
$75,000 Pittsburgh Exchang
Pittsburgh— About $75,000 w b.
spent by Famous on its new exclngf
building at the Boulevard of tlr .' '
lies and Miltenberger St. The
ing, the site of which cost $4iUL'U
will be two stories in height anjen
Lirely of brick, concrete and sit' -
opening is planned for early in
ber.
Illness Causes Lead Chang
Los Angeles — Pauline Starki w.
probably replace Patsy Ruth 1
in "Broken Hearts of HoUyvui
which soon goes into production A -
Miller is reported ill sutferingiruii
hemmorrhages following the re[ova
of her tonsils.
Cortez Returning to Coas
Having completed his role in
rows of Satan," Ricardo
leaves for the Coast tomorrc
play the title role in "Captain
rac."
Jungemann To Build
Falfurrias, Tex. — Frank Jung
formerly of Chicago, has pur
land for the erection of a tfati
building to cost $10,500.
Titling "Waltz Dream
Los An.geles — Marian Ainsle
has returned from a vacatii ]
Europe, is titling "The Waltz E
for M.-G.-M
wh
anl
Williams Back from Tri
Ralph B. Williams, Souther;^;'
director for Universal, has re i
from a month's trip through hiarfl
tory. *
Hollywood Theaters' New House
Los Angeles — Construction of the
new Lankershim Boulevard link in the
chain of houses operated by Holly-
wood Theaters, Inc., has started. The
theater will be located at the inter-
section of Lankershim and Wedding-
ton Ave.
May Erect $2,000,000 House
Milwaukee, Wis. — On the site of
the Republican Hotel, a theater cost-
ing $2,000,000 is reported under con-
sideration. A hotel will be combined
with the theater.
Builds Iowa House
Iowa City, la. — Plans for the $100,-
000 theater to spring shortly from
the ruins of the Englert which was
destroyed by fire last February, have
been announced bj' James J. Hanlon.
Seven House for Philadelphia
Philadelphia, Pa. — Permits issued
by the Building Inspector's office
liere indicate that seven motion pic-
ture theaters will soon be construct-
ed.
Defiance, O., Rivoli Opens
Defiance, O. — The Standard Film
Service will open and operate the
Rivoli which Has been closed for
some time.
wi
T a
Hamilton Theater to Cloi
Hamilton, Ont. — The Temp
soon end its career as a the;
its owner. The Dominion
Transmission Co., has decided|»tpi
the property to other uses.
Chicago Syndicate Plans Hue
Lombard, 111. — A Chicago iimd
cate headed bv E. L. Frum ilplai
ninqr a $350,000 theater and bjine
block here.
Portland, Ore., House Ops
Portland, Ore.— The Alamedbu
by David Seltzer & Sons at 401 »
Alberta Sts., has opened.
Wilson Buys State at Osvigo
Oswego, N. Y.— P. J. Wiljn 1^.
purchased the State.
Linton Opens Utica Thet
Utica — The New Olympic, i
1,400, has been opened by
Linton.
Marian Nixon En Route
Marian Nixon has left
en route to the Coast.
Fire Loss $60,000
Vansville, Ind.— Damage of $60,000
is estimated to have been done by a
fire at the Majestic.
^SSefAadeimti
Insure Your Screi
and
now
Four solid weeks of capacity business at B. S.
Moss' COLONY Theatre Broadway, New York.
Everywhere— In Buffalo — in Pittsburgh — in San
Diego— in St. Louis — in Kansas City— Detroit,
Long Beach, Los Angeles. Crowds, crowds and
more crowds wherever it plays- That is the am-
azing record of this smashing melodrama of the
underworld! 'Now Booking!
Starring
Prisciila
Supported by
Lon
DEAN CHANEY
A TOD BROWNING Production
UNIVERSAL JEWEL
Presented by
CARL L AEMMLE
J.
WARN
challeng:
to give exhibitors a group oil
titles tliat can cop
!
i
The greatest array of sure-fire hox^office titles and prokK]
THE BRUTE
MY OFFICIAL WIFE
THE COLLEGE WIDOW
HILLS OF KENTUCKY
MILLIONAIRES
WHAT HAPPENED TO FATHER
IRISH HEARTS
IIP
THE CLIMBERS
BITTER APPLES
DEARIE
ARTHUR SOMERS Roifl
the eminent novelist— two stori|
Titles to be announced. F'
WHAT EVERY GIRL SHO"^
KNOW ^
6 INDIVIDUALLY ^ST A 11 IbllTll
SPECIALIZED wW J!%mm£% Ml^m^.
I
E WORLD
ductions ^with box office
e i^ith these!
ever assemhled on any one producing schedulel
IS THE PACIFIC
TELL THE WIFE
I: LONDON SLEEPS
W. FLANNELS
iIeE LADIES
'Iesis
THE BLACK DLIMOND
EXPRESS
THE THIRD DEGREE
TRACKED BY THE POUCE
THE GAY OLD BIRD
A MILUON BID
^RT OF MARYLAND PRIVATE IZZY MlIRPilY
JNERS tor iqZb'im
THE
-^?i^
DAILY
m
Tuesday, June 1
Leaders at the M. P. T. O. A. Convention
JOSEPH M. SEIDER
(Brooklyn, N. Y.)
Business manager of the
M. P. T. O. A. and president
of the New Jersey M.P.T.O.
W. A. STEFFES
(Minneapolis')
President of the Northwest
theater owners.
H. M. RICHEY
(Detroit)
Business manager of the
Michigan M. P. T. O.
R. F. WOODHULL
(Dover, N. J.)
"RATIONAL president. Pre-conven-
tion reports indicate that if no out-
side man is chosen to head the organi-
zation, Woodhull may again be elected
to his present office. His friends feel
his record for the past year entitles him
to the presidency. It is understood
Woodhull is willing to serve again.
R. R. BIECHELE
(Kansas City, Kan.)
President of the M. P. T. O.
of Kansas and Missouri
SYDNEY S. COHEN
(New York)
Former national president and
now Chairman, Board of
Directors.
A. JULIAN BRYLAWSKI
(Washington, D. C.)
Chairman, Administrative |
Committe of the M. P. T. O.
FRANK J. REMBUSCH
Shelbyville, Ind.
President of the
M. P. T. O.
1^ Vf:
Indiana^piiler
THE
i,3j{, June 1, 1926
11
niform Contract A Vital Convention Issue
Opening Program
onvention Headquarters,
el Ambassador, Hollywood
he program for the initial
' ness session of the M. P. T.
\. today is as follows:
p. M. — Singing of America, led
y Jos. Geuding. Opening of
onvention by Vice-President, Jos-
■ph W. Walsh.
P. M. — Introduction of Glenn
Harper, Chairman, Convention
Committee, Secretary of the M.
P. T. O. of Southern California.
P. M. — Introduction of Mayor
Geo. E. Cryer, and his address of
I velcome.
' P. M. — Response by Eli Whit-
ny Collins, President, M. P. T.
3. of Arkansas.
P. M. — Address of screen cele-
irities.
j P. M. — Opening address and an-
nual report of National President,
?. F. WoodhuU.
P. M. — Roll call of states by
lational Secretary, George P.
"ons.
P. M. — Report of the Chairman
f the Board of Directors, Syd-
ey S. Cohen.
P. M. — Report of the Chairman
f the Administrative Committee,
V. JuHan Brylawski.
P M. — Report of the Business
/lanager, Joseph M. Seider.
P. M. — Appointment of Commit-
;es on: Credentials, Resolutions,
Auditing, Ways and Means, Con-
titutional Amendments.
P litics Makes Bow
iConliiwed from Page I)
O. A. is reported to have
I difficult problems during
\'ear that practically neces-
tbide counsel. It is argued
lainer of no less than from
$50,000 a year will be nec-
secure the services of a
i representative. Disregard-
'ther possible objection that
'^c; the question now is one
Hied group is practically cer-
ring up a discussion on an
ader. Michigan favors such
Other members of the bloc
n to be inclined favorably
If idea.
1. P. T. O. A. will for the
go into convention without
of any kind and with assets
■12,000. Administration lead-
t a number of claims of
lure have been disposed of
lit the year and report gen-
nization progress was fav-
'luestions of interest which
the attention of the dele-
lude proposed changes in
tution. While no hints of
1 changes might constitute
able, convention talk de-
tir nature as significant in
I the Ambassador lobby
considerable talk occasion-
lay by a report that one of
■t companies which had been
adding new clauses to the
onlract had withdrawn such
Entertainment Program Varied
Convention Headquarters, Hotel
Ambassador, Los Angeles — The M.
P. T. O. A. convention formally gets
under way today. During the con-
vention period, studios will be thrown
open to visitors mornings, and busi-
ness sessions will be held afternoons.
The entertainmejit features planned
for the delegates and their families
are many and diversified. Daily band
concerts on the lawn of the Ambas-
sador Hotel, convention headquarters,
will precede each business session. A
number of popular local bands and
orchestras have already volunteered
their services for these events, includ-
ing the Los Angeles Letter Carriers'
Band, Angel City Branch, No. 24,
N. A. L. C. and Carlyle Stevenson's
El Patio Ballroom Orchestra. Indi-
cations are that several other musi-
cal organizations will fall in line and
participate in this portion of the enter-
tainment.
When the New York delegation ar-
rived at San Bernadino, they were
greeted by a reception committee
comprising city officials, cowboys, In-
dians and various musical organiza-
tions. The Chamber of Commerce
of this city gave the Eastern visitors
a glimpse of the real old West and
at the same time showed them that
California hospitality is not confined
to Los Angeles.
Tomorrow night, the Association of
Motion Picture Producers, will act as
host to the delegates and their wives
at an old fashioned county fair to be
taged at the Breakfast Club premises.
Many unique attractions, including
the introduction of world celebrities,
in various lines of endeavor, are pro-
grammed for this event which is be-
ing arranged under the supervision of
Fred Beetson, secretary of the associ-
ation. Another affair of which the
producers will be sponsors will be a
Mardi Gras ball and entertainment at
the Ambassador Hotel Auditorium on
Friday evening.
Numerous other entertaining feat-
ures, including a testimonial banquet
to Sydney S. Cohen, several times
president of the M. P. T. O. A, and
now chairman of its board of direc-
tors, are scheduled. The banquet hon-
oring Cohen will be staged at the
Ambassador, Thursday evening. It
will be an invitational affair and the
attendance will be confined to con-
vention delegates.
Mayor Cryer heads the local re-
ception committee composed of prom-
inent citizens.
The attendance will be varied.
There are exhibitors here from most
of the States in the Union and from
Canada as well. Many of the dele-
gates are accompanied by their wives
and families. However, Los Angeles
is prepared for the influx. The prep-
arations for entertainment are decid-
edly lavish.
Delegates are still coming in.
Among those important leaders who
were on the ground early are R. F.
Woodhull, A. Julian Brylawski, Jos-
eph M. Seider, Sydney S. Cohen, E.
Thornton Kelly, H. M. Richey and
Al Steffes.
The Eastern delegation was met
at San Bernardino by an old-fashion-
ed hold-up, staged by Charles R.
Rorgers, producer of the Harry Carey
westerns for Pathe and the Ken
Maynard westerns for First National.
Rogers used the cowboys appearing
in both series.
The California delegation and the
Ohio delegation motored from Lo.=
Angeles to San Bernardino to meet
New York and Wisconsin. The
Chamber of Commerce then enter-
tained at luncheon. Motoring to
Riverside, dinner was ready at Mis-
sion Inn in an atmosphere harking
back to the early Spanish days. The
delegates were outfitted in sombreros
and sashes and for those who lacked
the natural lip decoration, mustaches
were provided.
An amusing stunt which developed
into one of the highlights of that
particular portion of the trip was
staged for Joseph M. Seider who was
placed in a Ford of ancient vintage
and of many colors and lettered with
such slogans as "Joe Has Done It
Again."
Sees Unified Action
(Continued from Page 1)
night to determine the policy of the
convention.
The first development in connec-
tion with the convention occurred
when Woodhull issued a statement
relative to the alleged understanding
between Metro-Goldwyn-Mayer stu-
dios and Eugene V. Brewster, fan
magazine editor the statement fol-
lows:
"If the published report is true
that E. V. Brewster, fan magazine
publisher instructed his editors to
show favoritism to M.-G.-M. because
of the fact that this company is said
to have signed Corliss Palmer to a
contract to feature her in motion
pictures, I believe that the theater
owners should take action to dis-
courage the featuring of Miss Palmer
or any other person who has been
brought before the public by notoriety
rather than by legitimate publicity.
Therefore, it is my intention should
investigation verify the report to
bring the matter up at this conven-
tion."
The incident dealing with Brews-
ter's alleged arrangement with
M.-G.-M., whereby the latter was to
feature Corliss Palmer, and Brewster
was to turn over his magazines to the
use of the producing organization, has
become much discussed here. While
the subject is not part of the conven-
tion, it has created enough talk to
virtually guarantee action of some
sort. The opposition may take the
form of a resolution based on Wood-
liull's statement and requesting exhi-
bitors to register their disapproval
through non-bookings.
Monday was spent principally in
sightseeing. At ten o'clock the
homes ot various stars and players
vvere visited. The trip was made un-
der the auspices of the California Di-
vision of the M. P. T. O. A In the
atternon, the Whittier State School
Band entertained with a concert on
the lawn of the Ambassador. In the
lobby a concert was given on a $10,-
OOU organ specially installed for the
convention by the Robert Mortan Co
I he first business session starts at
noon today when Mayor George
Crver will deliver an address of wel-
come Following this, a number of
well-known players, including Anna
y. Nilsson, Lewis Stone, and Lloyd
Huf?hes will be introduced.
Equipment Probe?
Arkansas Exhibitors Charge Rise in
Prices Is Unjustified— May Ask
Convention to Investigate
Charging that elimination of com-
petition in the manufacture of motion
picture projection apparatus has caus-
ed the price of replacement parts to
be pyraniided up without justification,
the M. P. T. O. A. of Arkansas is
planning to take its accusations be-
tore the Los Angeles convention with
an eye on an investigation by the
t^ederal Trade Commission.
A resolution adopted by Arkansas
theater owners reads:
"Whereas, The price for replace-
ment pans on repairs on old projec-
tion machines has gradually mounted
until they have become oppressive-
and '
"'Whereas, We believe this increase
unjustified and traceable only to the
elimination of competition in the man-
ufacture of such parts; and
"Whereas, We are convinced that
this increase is made in order to
force junking of the old machines so
that the manufacturej-s of new ma-
chines may thus increase the market
for their product; and
"Whereas, We regard this as en-
croaching upon the rights afforded us
as American citizens; therefore, be it
"Resolved, That we, the Motion
Picture Theater Owners of Arkansas,
m convention assembled, do resent
this increase, which we believe un-
justified by manufacturing cost, and
do request the officers of the Motion
Picture Tneater Owners of America
to bring this to the attention of the
Federal Trade Commission in order
that said commission may determine
whether or not the statutes of the
United States are not being violated
by the manufacturers of projection
machines and other equipment neces-
sary to the operation of a theater."
W. A. Scully Transferred
New Haven— W. A. Scully is the
new branch manager of M.-G.-M.
here, coming from St. Louis.
Benero Managing St. Louis Theater
St. Louis — Leo A. Benero is man-
ager of the New Palm on Union
Boulevard.
Fowler Plans Atlanta Theater
Atlanta — Alpha Fowler of the Pal-
ace and West End, plans a theater at
rVachtrce and 10th Sts.
THE
12
'^m
DAILV
Tuesday, June 1
%
Newspaper Opinions
"Aloma of the South Seas"
Paramount
Rialto
AMERICAN—* * * Gilda shimmying on
the screen is just as fascinating: as Gilda
shimmying on the stage. At the Rialto, by
the way, she does both. Untrained, a little
bewildered, badly directed, she earned her
stardom fairly. * * ♦
DAILY NEWS—* * * Miss Gray, how-
ever, does more than dance. She interprets
the role of the native girl in a satisfactory
manner. She doesn't overplay her share of
the dramatic scenes, and she certainly
screens well. * • *
EVENING WORLD—* * * It is a thing
of beauty, superbly photographed, excellently
directed, well acted througliout and filled
with drama that is hokum of a better than
average grade. * • ♦
GRAPHIC—* * * a personal triumph for
its star. Her portrayal of the impetuous,
loyal, childlike girl of the South Seas is
natural and convincing. Jliss Gray is not
at all camera conscious, * * *
HERALD-TRIBUNE- * * * The direc
tion is good, the photography is beautiful and
the scenery magnificent. What more could
one ask? Our answer is,, nothing I • * *
POST—* * * The cineniatic additions-
Miss Gray and the scenery — draw unto them-
selves most of the interest attached to the
piece, for the play, as many people will re-
call, offered nothing exactly brilliant in the
way of plot. • » •
SUN — * * * serves to introduce Gilda
Gray, the dancer, as a full fledged cinema
star. Although "Aloma" marks the' first time
Miss Gray has ever appeared before a mo-
tion picture camera she acquits herself credi-
tably, playing with an ease and naturalness
sadly absent in such experienced actors of
her support as Percy Marmont, William
Powell and Warner Baxter. * * •
TELEGRAM—* * * In this, her initial
screen venture, Gilda Gray has accomplished
on the whole a fairly creditable performance.
Her dancing, of course, is agile and graceful,
but her gestures and mannerisms in the part
of Alonra savour more of Paris and tophisti-
cation than of the unstudied, and uncon-
scious grace -of South Sea ladies. * * *
TIMES — * * * Most of the exteriors for
this production were made in Porto Rico,
and not only are they of great beauty but
they have been most effectively photgraphed,
the director having taken into consideration
the propinquity of the trees to the camera ;
in one "shot" the view is flanged by tropical
trees and foliage. • * *
WORLD—* * * The new picture play
starring Gilda Gray, dancer, which had its
first showing Saturday midnight before an
invited audience, is a remarkable combination
of sure-fire box office fireworks, enchanting
pictorial beauty and inept dramatic con-
struction. • • •
"SUken Shackles"
Warner Bros.
Warners
(Week Ending May 30)
AMERICAN—* * * She (Irene Rich) has
capable support and an amusing story. "Silk-
en Shackles" is one of those little comedies
which Warners are turning out so gaily
nowadays. And I liked Walter Morosco's
direction, too.
DAILY NEWS— Another picture title that
was selected for its alliterative rather than its
descriptive qualities. But I think the custo-
mers will like the film. They will not be
moved to tears and there are several spots
that will bring appreciative smiles and one
or two laughs * ♦ *
EVENING JOURNAL—* * • Although
the title, * ♦ * doesn't mean anything, it's
a clever litlc picture, nicely directed by Olive
Morosco, who introduces several deft touches
« • •
EVENING WORLD—* * * another Irene
Rich picture, in which she is not the abused
wife. It is a fair enough picture, imitation
Lubitsch, and only fair imitation. * * *
GRAPHIC—* * * Half the picture is un-
reeled before the spectator can decide whether
the wife is using the other man to make her
husband in love with him. * * * If the au
thor and director had definitely characterized
Miss Rich's role, the story might have taken
on a semblance of plausibility. * * *
MORNING TELEGRAPH—* * * Mr.
Morosco and Mr. Klein evidently set out to
make a domestic comedy on the order of
Lubitsch's "Kiss Me Again," but the little
finesse in direction and plot were both lack-
ing. ♦ * *
POST — * * * Mr. Morosco has tried, ap-
parently, to do things a little differently, and
lie has succeeded in making a most enter-
taining bit of fluff in "Silken Shackles." * • *
SUN — * * * the director and author, Wal-
ter Morosco, deserves a pat on the back for
several little touches. * * *
Irene Rich, » • * does well by her role,
but several of her costumes and in some
cases her makeup could have been improved.
TELEGRAM — * * * though nightmare
recollection may be stirred within of gushing
screen-fare offered up earlier in the season.
"Silken Shackles" is one of the liveliest and
most lightly yielding of the pictures that
Broadway's northern boundary has put forth
in many a moon.
TIMES — * * * Romance, ancestry, charm
and music have their respective places in a
diverting comedy entitled "Silken Shackles,"
* * * Here is another instance of a photo-
play being far better than the title would
lead one to expect. * * *
WORLD—* * * Closely as "Silken Shack-
les" adheres to specifications, there will be
found in it recurrent episodes in which the
director has photographed shrewdly and ar-
ranged his characters with a really keen
feeling for dramatic grouping and movement.
» * *
"Tramp, Tramp, Tramp"
First National
Strand
(Week Ending May 30)
AMERICAN—* * * This baby-faced,
round-eyed boy (Harry Langdon) is among
those rare comedians whose smile brings a
tug to your heart and a laugh to your lips.
With a quaint personality all his own, he
has Charlie Chaplin's combination of humor
and wistfulness.
* « *
DAILY NEWS—* * * It is a hilarous
performance, in which Langdon gives the
impression of being the whole show. Cer-
tainly the audience has no chance to forget
him for there is scarcely a foot of the film
that doesn't show his round-eyed, wistful
phiz. * * *
EVENING JOURNAL—* * * Harry
Langdon, he of the wistful face and plain-
tive mannerisms, is a riot in this picture.
Given the gags necessary to every comedy,
he puts them over in a sad manner that is
uproariously funny. * * *
EVENING WORLD—* * * It is not a
closely knit comedy but the gags are held
together with a more than possible romantic
story with Joan Crawford the highly appro-
priate subject for romance. * * ♦
"Tramp, Tramp, Tramp" is a fair comedy.
* * *
GRAPHIC— * * * Harry Edwards is the
director of the location walking scenes, most
of which reveal Mr. Langdon tramping
straight into the camera. So you see, Mr.
Edwards didn't have much opportunity to
put in some of the well-known "directorial
touches." * * *
HERALD TRIBUNE—* * * we know we
have inadequate sense of humor, and perhaps
"Trainp, Tramp, Tramp" is funny.
A lot of people laughed a lot. if that means
anything. ♦ * *
MORNING TELEGRAPH—* * * has its
points, and Langdon brings out a lot of
laughs. ♦ * ♦ will make money for its pro-
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
duers and for First National, its distributors ;
but it will not hit the mark set by some of
Chaplin's and Lloyd's features.
TELEGRAM—* * * Langdon is that truly
rar avis, a born comedian. * * * Perhaps
you may detect a little of the Chaplin wist-
fulness in Langdon's make-up, but his brand
of comedy is as original as it is arresting.
♦ * ♦
TIMES—* * * This is quite a jolly en-
tertainment and it was obviously enjoyed by
the majority of * * * audience * * *
WORLD — * * *He does many brave deeds
that passed for comedy before Mr. Langdon
did them well, changing their appeal by
the effective infantile but not innocent blank-
ness of his iace * * *
"Volcano"
Paramount
Rivoli
(Week Ending May 30)
AMERICAN—* * * found the first half
* * * interesting dramatic story * ♦ ♦ This
tale of a penniless, well educated girl, sud-
denly told of her colored mother, might be
difficult to advertise. As the setting is Mar-
tinique of 1850, the drama for several reels
is most effective. * * *
EVENING WORLD—* * * highly im-
probable study in race prejudice called "Vol-
cano." * » * To serve the dramatic dilemma
which is an intensely personal and human
affair, it calls for an "act of God," a con-
vulsion of nature supposed to destroy most
of the humanity affected. * * *
GRAPHIC-* * * The story has little sus-
pense, there's no thrill to the fire scenes,
and the crumbling buildings are unreal. * * *
HERALD TRIBUNE—* * * it has no
continuity at all. We think that some one
with a ruthless hand has undertaken to cut
out all the bad parts in the picture and it
leaves not more than four reels. * * *
MORNING TELEGRAPH— Bebe Daniels
makes a charming picture in the costumes of
the period, and while the role gives no op-
portunity for great emotional display. Miss
Daniels takes advantage of every oppor-
tunity. * * *
POST — * * * It deals, in dramatic fash-
ion, with a subject which is generally re-
garded uneasily by film makers, but it is, as
a whole, quite hann'less, though most com-
plicated in plot development. * * *
SUN — ■* * * rather a heavy handed but
not wholly uninteresting affair. Indeed, it is
better than the average Paramount film. * * *
Miss Daniels is personable and pretty in
her flouncing period clothes, and Riccardo
Cortez trades on his personality as usual.
» *■ *
TIMES—* * * This photodrama relies
chiefly on the scenes of the eruption of
Mount Pelee, in which chapter there are
touches of color, general excitement and
scores of crumbling structures, which are on
the whole quite impressive. The narrative,
however, appears to have been weakened in
the adaptation and the situations are not es-
sentially dramatic. * * *
WORLD — * * * appears a lame old South
Sea island war horse, * t * The disturbance
which they pictured on their screen * • ♦
was one of the most remarkable for sheer
visual beauty which I ever have seen. * * *
Hennegan
PROCRW*
New
designs
now
ready
Double Features ' iii-
Several Distributors in Oft
Make This Mandatory — 80
Smaller Houses Hit
Cleveland — First National,
M., Paramount and United I
will sell no more pictures to ih
tors in Greater Cleveland to bi h
in conjunction with any other ati
or with any picture longer th; th
reels. A clause to this effec 44
to their contracts, reads: fj
"The exhibitor agrees n i
exhibit or permit the exhitio
of more than one of the fitui
photoplays specified in the sie<
ule hereof or any other nti^
picture subject exceeding irt
reels in length at any pei m
ance at the theater herein naa
on the date or dates each tb
said feature photoplays is la
exhibited unless with the vjtte
consent of the distributoi
had and obtained."
This attitude is upheld by
the leading theater owners
land, especially owners of th
theaters, and circuit owners,
been shown that approximat
oi the neighborhood houses a
ing double features all the w i
one to four times a week. >ta
to stimulate business in ceri
tions of the city, it has re;
creating an unhealthy conditii
industry. Film rentals are be J i
ed down. Business in gener is
ing hurt. And the exhibitors )ai
pating in the double schedule Te
crating under a heavy expeii v
out gaining anything because rill
of them doing it, they still hjie
competition.
The only question that h;: a:
in the mind of the exhibitjs
favor this move on the paiio:
exchanges is whether the fai
change has the right to inseidii
into the uniform contract at 1
ure and to suit local conditio
is one of the questions tha
brought up by the Clevelan
t;on at the national conventiiu
KIDDIES "MATINEE" GTS
100-GIFT NOVELTY TOYS, wl*
15c retail value, assorted in a b< w
$3.00
Our Catalog offering 1000 and
of novelties and celebration goods I I
is FREE.
Send for BOTH at once,^and li
duce ourselves.
BRAZEL NOVELTY MFCJCt
999 ELLA ST., CINCINNATIpH
; LOBBY FRAE
i OF THE BETTfeR Klf '
LIBMANSPANJER d:^
' 1600 Broadway New Y '
i Tel-Chickering 5550 ^lu
THE
Douglas Fairbanks
Mary Pickford
Rudolph Valentino
Norma Talmadge
John Barrymore
Gloria Swanson
Buster Keaton
Charles Chaplin
are featured in "United Artists" productions, many of
which will be exhibited first in the theatres of
United Artists Theatre
Circuit, Inc.
7% Convertible Preferred Stock
A Bonus of 1 share of Common Stock with each share
of preferred.
The preferred is convertible at any time at par into
Common at $40 per share.
Price $100 a share
Dtscriptive Circular F. D. on request
Eastman, Dillon & Co,
Philadelphia
Albany
Members New York Stock Exchange
Members Philadelphia Stock Exchange
120 Broadway, New York
Pittsburgh
Reading
Chicago
Washington
1
14
THE
■c^<
DAILY
Tuesday, June 1, ]|
Film Daily
Service
Convention Numbers
National and State Conventions Thoroughly Covered
Short Subject Numbers
Every Three Months— Important Issues
Directors' Annual
Out Every June — Big Special Number
Film Year Book
Filmdom's Encyclopedia— Published Every January
Information Department
Statistical and Informative Data— Yours for the asking
Art and Service Department
To Illustrate and Lay Out Advertising Copy
SER VICE that SERVES is SERVICE
¥
lay, June 1, 1926
Incorporations
J
,•, N. Y. — Super Operating Co., Inc.,
irk; theatrical and motion pictures;
Incorporator, H, H. Strauss, 1224
r, N. y. — Serrin Amusement Co.,
)ictures. New York; $5,000. Incor-
M. & B. Seigel, L. Cunningham.
.-, N. Y. — Elton Amusement Co.,
rk, motion picture; $20,000. Incor-
J. & E. Schwartz. M. M. Smith.
n, N. J. — New York Theaters,
$25,000. Incorporators, Jacob Stein,
vy, Estelle Stein.
field, O. — The Greenville Amuse. Co.,
Capitol, $5,000. Incorporators;
Sake, W. E. Henne, Albert C. Pril-
es \V. Magee and F. A. Shane.
field, O.— The Crystal Lake Amuse,
lumbus. Bath township, Copley.
;S00. Incorporator : F. C. Copley.
Wash. — ^Seattle Theater Corp.,
Capital $5,000. Incorporators:
Cohen, Edward L. Rosling, David
and Louise J. Lyon.
1, N. J. — Atlas Amusement Co.,
inden, $125,000; to conduct amuse-
erprises.
Del. — Dansant Amusement Corp.,
an; to operate amuseWTent places.
N. Y.— Yalor Operating Co., mo-
res, $1,000. Incorporators, N. S.
F. Seigel. Atty., H. H. Straus,
tdway.
fl. Y. — Madame Alias Prod. Co.,
-tures. Incorporators. L. E. Berg-
Freidman. Atty., S. J. Baron, 342
Ave.
eld, O. — Greenville Amusement Co.,
Greenville, $5,000. Incorporators,
ake, W. E. Henne, Albert C. Pril-
M W. Magee, F. A. Shane.
Del.— A. H. Blank Theater Corp.
■n, operate theaters, $100,000.
pel. — Central Theaters, Inc., Dover;
Inusement places, $250,000.
N. Y. — S. & L. Productions, mo-
I'es, New York. Incorporators, N.
iHevold.
N. J. — Hub-City Amusements.
Brunswick, $100,000.
N. J. — Ray Mont Prod., Inc..
[conduct entertainments; $125,000.
lors, Samuel Levin, John G. Vitale,
J. Padula.
^rV^ DAILY
International Projector Corp.
Balance Sheet as at December 31, 1925
Assets
Property, Plant and Equipment $2,322,416.90
Stock in Cinema Building Corporation 375,000.00
Patents and Patent Rights 750,000.00
Good Will 100
Cash $339,616.48
Notes Receivable 59,457.50
Accounts Receivable 497,256.17
Inventories 647,378.60 1,543,708.75
Deferred Assets :
Deposits, Advances, etc 21,971.74
Deferred Charges :
Prepaid Insurance, Taxes, Discounts, etc 356,800.81
Total Assets $5,369,899.20
Liabilities
Capital Stock $4,731,740.80
Represented by :
Preferred Stock 25,000 shares no par value
Common Stock 200,00 shares no par value
Notes Payable, Trade and others $20,508.30
Accounts Payable Trade 129,871.92
Dividends declared payable January 2, 1926 93,750.00 244,130.22
Reserves :
Depreciation, Doubtful Accounts 387,072.48
Surplus 6.955.70
Total Liabilities and Capital $5,369,^9.20
wpni i.iiL'i.MH
15
Theater Financing Plan
Berlin, Wis. — Fischer Theaters
have proposed to the Chamber of
Commerce here, to erect a theater
to cost about J?125,000 fully equipped.
It desires to raise about 40 per cent
of this amount throuj?h the sale of
stock to residents of this city and
vicinity and raise the balance through
the sale of bonds.
New Syracuse, N. Y. House
Syracuse. N. Y.— W. D. Davidson
has purchased through Corbett Real
Estate ,Inc., the property at the sotjth-
east corner of South Salina and East
Seneca from Mrs. Elizabeth Church,
for a three-story brick block, contain-
ing a theater seating 1,500; eight
stores, offices and hall.
Horner Sells Product
Hollywood — Bob Horner has sold
his eight Pawnee Bills, Jr., Westerns
to the Wild-West Film Co., of In-
dianapolis, for Indiana. He has also
closed with Greiver Prod., for North-
ern Illinois. Greiver has also con-
tracted for the six Williani Barry-
more society pictures for Illinois and
Indiana produced by Horner and dis-
tributed by Fred J. Balshofer.
Theater Changes
St. Louii, Mo. — The Soathaoipton hai
opened nnder new management.
Akron, O. — Colonial Theatert Corp. k>a
pnrchated the Colonial for $280,000.
St. Lomlt, Mo. — The Delmontc haa oloa*4.
Alexandria, S. D. — John Batche haa boafht
the Star from C. F. Knoll.
MiHord. la.— A. M. Leitsch haa told tk«
Strand to Joe and Frank Jerkini.
Oakdale, Cal.— O. B. Atkinson haa bovcht
the Rialto from E. W. Fischer.
N. Y.— Merdel Theater Co.. Jer-
I to operate theaters; $100,000.
House for Albany, Cal.
Albany. Cal.— A $200,000 theater
will be built at Main and San Pablo.
The property was purchased from F.
C. Fry, who had held it for 15 years,
by the Oakland Title Insurance and
Guaranty Co., for an unnamed client.
Empire Increases Capital
Albany, N. Y. — The Empire Lab-
oratory Supply Co., of Manhattan,
has increased capital from 1,000
shares at $100 each to 1,000 shares
at no par.
Joliet Theater Opens
Joliet, 111. — The new Rialto Square
las opened.
St. Petersburg. Fla. — B. H. Trumbull kaa
bought the Dream theater and will remodel
it completely.
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 3678
I John D.Tippett Jnc.
Raw Stock
Negative and Positive
All Colors
1540 Broadway
New York City
6040 Sunset BWd.
Hollywood, Calif.
■v«r"
Strand, South Bend, Opens
South Bend, Ind. — The Strand has
opened with 1,000 seat capacity.
Woman Manager for Theater
Matawan, N. J. — Mrs. Harold Scott
has been made manager of the Rivoli.
N. Y. — .Sava Film's, New York.
Irs, L. J. Rosett. A, Deutsch, S.
N. Y.— Rose Film Prod.. Inc.,
; motion pictures. $250,000. In-
Rose Marnier, 2034 Grand Con-
\ bitor: Ask at the Film Exchange
for the
I ' to ask for, but it's the only
' aid you can give your musicians
help put the picture over. •
m
MATTIR
Ml-IAT TOE
DAY— A
RED SEAL
FEATURITTE WILl
STRENGTHEN
PROGRAK
ANY DAY
Ay
A KID
SEAL
Put old man gloom back
into the Mothballs
^ Here Comes -^
GENE TUNNEY
A real money star in a Pateerial
i^Vs.
FOX IS KEEPING FAITH WITH YOU
For 1925 '26 We Promised You
49 DRAMATIC PRODUCTIONS
35 SPECIALS
7 TOM MIX Productions
and
7 BUCK JONES Productions
WE ARE DELIVERINQ/
Fox has completed all of these pictures! 43 out of
the 49 have been released! In addition we gave you
the great box-office surprise SANDY ! That leaves
6 more real Money-Makers for the present season
to be released on scheduled dates ^ and they're
honest'tO'box'office attractions!
We Promised You A Great Line -Up
SHORT SUBJECTS
8 Van Bibber 8 Helen and Warren
COMEDIES COMEDIES
8 O. Henry 20 Imperial
Bj«
COMEDIES COMEDIES
26 Varieties 104 Fox News
^
r
WE ARE DELIVERINQi
Fox Film Corporation is giving you what you
contracted for in 1925-26! THAT'S AN
ACHIEVEMENT that we are proud of!
Fox Hint Corporation.
I'lio!
M
r« brAdstreet
^ FILMDOM
:s(^re(ochize0
Authority
KXXVI No. 53
Wednesday, June 2, 1926
Price 5 Cents
P. T. O. HITS AT ENCROACHMENTS;
WOODHULL SEES ^GIANT EATING GIANT
l5
sponsibility
announcements are all
.ike a political battle the
m of each leading com-
has been broadcast. A
of costly campaign lit-
has hit the market, some
1 a spot on exhibitors'
most a fond, last resting
in the convenient waste
basket. It is not our
e here to debate the ad-
' of campaign books.
rtising is good. It is the
1 dollars and cents that
Varrying Out a Duty
"'■nd back of it all this year
1 ever this little word is im-
110 advertiser's duty is ful-
the printed word. Respon-
only complete when the ad-
irticle has come in contact
ultimate consumer, in this
i!ie public. The progress of
n picture and its chaperone.
r has been comparatively
liought of speed at this time
be totally important.
s running into millions in
oing up everywhere. More
•i,- Bigger and better thea-
vwhere. Fine. But what
pictures to go into them?
» Quality in Pictures Vital
iustry in the next year must
per and better pictures
definite responsibility that
every producing head, not
ly of dollars and cents but
lie and this industry as well
and his company.
Uions. Yes. A splendid
' to the progress of pic-
and again but, don't ever
of the compelling fact that
t is the thing.
^ • an optimist. Have always
^f rding this splendid industry
"■' Unfortunately a pendulum
="1 swing so far in one direc-
u have the theaters. You
' more. Each finer than the
Continued on Page 2)
Galled a Menace
Seider Tells Convention "Fire
Must Be Fought with Fire"
— Favors Alliance with
Ind'p't Producers
Convention Headquarters, Hotel
.A.mbassador. Los Angeles — "We
must fighl fire with fire. We must
erect building against building. We
also must build larger and better
theaters. We must give our allies
the independent producers, an outlet
for bigger and better pictures. The
independent producer must organize
himself so that he could help the in-
dependent theater owner finance the
building of these new, larger and
better theaters without the risk of
loss* in operation."
In this way, Joseph M. Seider, as
business manager of the M. P. T. O.
A. vesterday reached the highlight of
his report. He was talking on thea-
ter encroachments. Continuing furth-
er he said:
"Encroachment ! The utterance of that
word amongst us today is as though some
one were announcing the approach, of a de-
structive plague ! For some of us it is a
plague. For others it has already ravaged
our life's investment. There are some over
whom it now directly hovers. To all of us,
collectively, it is an insidious menace —
something to be imrrpediately guarded against:
something which must be exterminated or at
least abated otherwise it will mean the de-
struction of all of us.
"Five years ago had we a properly sup-
ported organization, the mere gesture of
strength would have prevented the situation
(^Continued on Page 4)
Medal For 1925-1926
Committee of Exhibitors Appointed
to Select Best Short Subject for
Riesenfeld Annual Award
Hugo Riesenfeld is en route to
Europe on the Olympic. He car-
ries with him the first of his annual
gold medals which was awarded for
the best short subject of last season
L. Starcvitch, a Polish producer
who made "The Voice of the Night-
ingale," the winning subject, is now
{Continited on Page 10)
Sees Field Tightening
Convention Headquarters,
Hotel Ambassador, Los Ange-
les— A vigorous offensive by
exhibitors is required for defen-
sive purposes, according to
Sydney S. Cohen, chairman of
the board of directors of the
M. P. T. O. A. He sees a ten-
dency in the next few years for
theater owners not aligned or
affiliated with producing com-
panies financially to enter into
some arrangement, either
through contractual relation-
ship or franchise agreement
over a term of years by finan-
cial interest or consolidation, to
group themselves with various
nroducing and distributing com-
panies.
Powers Out
Control of Associated Passes to In-
terests New to Industry — L. J.
Selznick Involved
It was reported late last night that
control of Associated Exhibitors, Inc.,
had passed from P. A. Powers who
was chairman of the board of direc-
tors to a group until now not identi-
fied with motion pictures in any man-
ner.
These interests are reported to be
headed by a member of the firm of
Phillips-Jones and Co., manufacturers
of the Van Heusen collar. Lewis J.
Selznick is expected to be identified
{Continued on Page 2)
Equipment Defense
Answering Arkansas Charges, Cham-
pion Admits Increase in Prices
But Lays Blame to Labor
One of the most prominent equip-
ment dealers in the East, who refused
permission to use his name, yester-
day denied the charge of the Arkan-
sas M. P. T. O., that prices on re-
placement parts for projection ma-
chines were exhorbitant, due partly
to cutting down of competition and a
desire by manufacturers to encour-
age the purchase of new machines.
{Continued on Page 10)
"Power Will Break"
M. P. T. O. President Certain
Public Opinion Will Swing
to Independent Exhibitor
at the Proper Time
By HARVEY E. GAUSMAN
Convention Headquarters, Hotel
Ambassador, Los Angeles — Theater
encroachments and ways and means
to meet them featured the reports of
both R. F. Woodhull, president of
the M. P. T. O. A. and Joseph M.
Seider, business manager of the or-
ganization which were delivered be-
fore the convention at its opening
session vesterday.
Woodhull predicted the "giants" of
the industry would continue to grow
until the point was reached where
one would begin to devour the other.
In discussing probler>-'s facing the ex-
hibitors at large, he said, in part:
"Encroachments, overseating, pro-
motion of theater stock and screen
bootlegging, should receive the un-
divided attention of this convention.
In every section of the United States
the theater owner is justly alarmed
and wondering how long he is to be
permitted to conduct his business
along lines that cement friendship for
our industry in his community. He
sees himself graduallv being encircl-
ed by a chain of theaters welded by
the very powers that control the
product which he retails to the pub-
lic. In addition to this he finds him-
self confronted with the 'screen boot-
lerrtrer'. an individual whose sole am-
bition is to build up a small chain of
theaters for the purpose of selling
out to some national chain at a prof-
't. His nefarious operations consist
of threatening to build for the pur-
pose of forcing the citizen of the
community to sell at a sacrifice, or
promoting stock in the town to mis-
lead people who do not understand
our business well enough to analyze
whether the town is well served as to
the quality of entertainment, or over-
seated.
"This latter personage is perhaps
{Continued on Page 2)
THE
■St!k
DAILY
Wednesday, June 2,
» • ^^ Authority
Vil XXXVI No. 53 Wednasday, June 2. 1926 Price 5 Cents
lOHN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N Y , under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15 00. Subscribers should remit with order
Address all communications to THE tll-M
DAILY 1650 Broadway, New York, N. V.
Phone (jircle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dtr Hotel, 'Phone, Drexel 7000 and Wash-
ington 9794, London— Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris— La Cinematographie
F'rancaise, 5, Rue Saulnier.
A rise in call money to 5 per cent yester-
day caused a slackening of the progress in
prices that has featured the Stock Market
for almost a week. Speculation was down
to a low ebb, and trading, though not dull.
was considerably off.
Film issues had a fair day. Pathe Ex-
change "A" suiTered a sharp decline, losing
15^ in transactions involving 800 shares of
stock. Film Inspection, after remaining at
iYi for some time, moved up half a point.
Other issues also made slight gains.
Quotations
High Low Close Sales
Balaban & Katz .. 73J4 73'/2 73H ....
Eastnran Kodak ..109>4 109?4 1093^ 100
Famous Plavers .. 123^ 122./g 123 4,200
♦Fam. Play. Pfd.
Film Inspection . . 4 4 4 200
•First Nat'l Pfd . . • •
♦Fox Film "A" .. 647/^ 645^ 64^ 200
Fox Theaters. "A" 24^ 24 2^V^ 300
*Intern'l Project • • ■ •
Loew's, Inc ^^^A 37"^ 37^ 500
Metro-Gold. Pfd. .. 22/2 22/2 22/2 25
M. P. Cap. Corp. 21J4 21^ 2\V^ 100
Pathe Exch. "A" 52% 51 51 800
tParamount B'way 97% 97}4 97% 1,500
Roxy Units 24 22 24
Roxy Com tVi 4'/! 6'/4 ....
Skouras Bros. .. 45H 45"/^ 45!^
••Stan. Co. of Am 57
TransLux Screen 6% (>V% 6% 1,300
•Univ. Pict. Pfd
•Universal Pict . . • • • • . .
•Warner Pict. "A"
•Warner Bros .. •■ ••■•
When you think of
INSURANCE
you are thinking of
S T C B B I N S
Spocialista in Motion Picture
and Theatrical insurance f-or
the past fifteen years.
Arthar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Responsibility
(Continued from Page 1)
last. But there is one and only one
thing you can put into them. PIC-
TURES. Splendid pictures. Better
pictures. Bigger pictures.
The door is wide open. The op-
portunity is yours. The country is
prosperous and waiting your chal-
len'i'e. Theaters with tremendous in-
vestments m brick and mortar are
anticipating. Give them pictures in
every meaning of the word. If you
don't — and we say this after serious
reflection- — some one is going to get
hurt.
JACK ALICOATE
"U" After Minneapolis Site
Hastings, Neb. — Prospects of a
theater tussle between Universal and
Nebraska Theaters Corp. are in view.
Universal, A. H. Blank Enterprises
and Nebraska Theaters Corp., com-
posed of World Realty Corp. and Ep-
stein Bros., all plan to invade the city.
Universal is also negotiating for a
site in Minneapolis.
F. and R. Buy Opposition
Eau Claire, Wis. — Competition here
has been ended with the purchase of
the Eau Claire Theaters Co. hold-
ings by Finkelstein and Ruben. By
the deal F. and R. obtain control of
four houses here, and two at Chip-
pewa Falls.
Loew Buys Cleveland House
Cleveland — Loew has purchased the
Liberty Theater propertj' which it
has been leasing, from the Liberty
Building Co. for approximately $500,-
000. The house seats 1500.
Metropolitan on Unit System
Los Angeles — Aletropolitan Studios
have adopted the unit system. Jack
Cunningham, Will M. Ritchey and
F. McGrew Willis have been ap-
pointed supervisors.
Powers Out
(Continued from Page 1)
with Associated through the medium
of the new group.
Oscar Price, now president may or
may not continue. According to re-
port, he will continue for several
weeks at least until the new faction
gets a grasp on the company's po-
sition. After that, he may step out.
However, his relations with the organ-
ization are yet to be finally deter-
mined.
"Power Will Break"
(.Continued from Page 1)
more dangerous to the independent
theater owner than the former, and
needs plenty of watchfulness with no
procrastination as to action. Both
of these foes can be somewhat com-
batted, however, according to your
standing in the community. If you
have been a solid, constructive citi-
zen, taking part in your city affairs,
contributing your just share towards
the civic betterment of your town
becoming one of its executive officers
and doing those things that take you
of the category of 'just the fellow
running the picture theater up the
street', all the force of power and
money cannot construct an opposi-
tion theater to you unless you so
desire it.
"In the past five years the person-
nel of the theater owner throughout
the country has arisen in leaps and
bounds. Some might say that if the
personnel of the theater owner has
improved, why has the over-building
of theaters increased. My answer to
that is that the substantial theater
owner, with a fine record of local
achievement, has not realized his true
worth in his community, and has not
exercised the personal pressure that
lies within his power. Let us not
for a moment forget that as we sew
so shall we reap, and to therefore so
conduct ourselves at all times, that
when confronted by an enemy we will
be in a position to meet him with the
greatest of all ammunition, 'Public
Resoect'. In the larger cities, where
'first-runs' are at stake, this formula
will not always apply, and this prob-
lem will provide material for ample
discussion at scheduled time during
this convention. There is one thing,
however, to bear in mind, that his-
tory always repeats itself, and in the
pages of the world's history from
time immemorial, we find the ever-
lasting records that power always
breaks of its own weight. In every
instance where any man or group of
men. have ever attempted to control
the destinies of any one commodity,
the plan was completely destroyed by
that great censor of us all — public
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/(^rux/\.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
THIS ORGANIZATION SPECIALIZES
IN MOTION PICTURE FINANCING,
AND WE ARE PREPARED TO FIG-
URE ON BIG PROPOSITIONS. IN-
TERVIEWS INVITED IN STRICTEST
CONFIDENCE.
Suite 1207-8
'Phone Watkins 4522
opinion, and when that spea
cialdom takes cognizance a
stroys the monopoly. In other
'power always breaks of it
weight' and the ultimate out
the present schedule, if co.
will be one giant eating up th
giant, or the giants sitting an
table parcelling out the vario|
tions of the country. And wh
happens, then will the great p|ic
America, and their duly ap .,,
judges, step in and direct th4cr
ping of the proposed picture.'
The standard form of contr t
discussed by Woodhull in his
(Continued on Page 4)
Hai Roa<
:p
Clyde Oc
HeForcI
Rememk
Patlieco i
•%
This is a 'Cornerblock' cut fin
FREE for all Pathecomediest
Exchange.
FOR SALE
Attractively arranged ji<
Suite in Godfrey Bldg;7'
Seventh Ave.
Box M-298 c-o Filmlai.
1650 Broadway N. , (
j JohnD.Tippett,ic
Raw Stock I
i Negative and Posw
All Colors
1540 Broadway
New York City
6040SnosBl
HollywoodCi
"WE NEVER DISAPPOI
■CRSOMm
INCORPORATEC
220 WEST 42^-° ST
NEW YORK
ALLAN A.LOWNES.CEN.P"
St(L your
THE
-^tm
DAILY
Wednesday, Juried,
"Power Will Break"
(Continued from Page 2)
He reviewed the accomplishments of
the Play Date Bureau, the Adminis-
trative Committee, music tax activi-
ties, the non-theatrical situation, ad-
verse legislation, fake publicity, a co-
operative fire insurance plan and the
Hays organization.
(Additional data on the report v^'ill
appear in a subsequent issue.)
The first business session opened
according to schedule with an address
of welcome by Mayor Cryer. Then
followed the introduction of stars
and players, including Anna Q. Nill-
son, Malcolm Mac Gregor, Lewis
Stone, Mary Astor, Harry Carey,
Willard Louis, Patsy Ruth Miller and
Irene Rich.
The following committees were ap-
pointed:
On Resolutions: Nathan Yamins,
Massachusetts; Joseph W. Walsh
Connecticut; Eli Whitney Collins
Arkansas; R. R. Biechele, Kansas;
John Schwab, Ohio; Jack Miller, Illi-
nois.
On Credentials: J. J. Harwood,
Ohio; C. M. Maxfield, Florida; Ben
Bernstein, California, E. Thornton
Kelly, New Jersey; Louis M. Sagal,
Connecticut; M. J. O'Toole, Pennsyl-
vania; Fred Seegert, Wisconsin; W.
E. Blume, Arkansas.
On Constitutional Amendments:
Nathan Yamins, Massachusetts;
George P. Aarons, Pennsylvania;
Jack Miller, Illinois; P. J. Wood,
Ohio: Leon Rosenblatt, New Jersey;
John Manheimer, New York; J. S.
Lustig, California; H. A. Blum, Mary-
land; A. J. Kleist, Michigan.
On Auditing and Finance: M. E.
Comerford, Pennsylvania; Harry
Davis, Pennsylvania; Sydney S.
Cohen, New York.
For the Press: M. J. O'Toole; Tom
Waller, New York; Sam Cohn, Cal-
ifornia.
On Ways and Means: Louis M.
Tribute to "Danny"
Convention Headquarters,
Hotel Ambassador, Los Ange-
les— The following resolution
was submitted to the M. P. T.
O. A. convention yesterday by
Sydney S. Cohen:
"I deem it a privilege, albeit
a sad one, to offer the following
resolution and move that it be
spread on the minutes of this
convention as a memorial to
one who has gone from us in
untimely departure:
"Whereas, it has pleased the
Creator to take from us the
person of our late colleague,
Joseph Dannenberg and
"Whereas, his going leaves an
aching void in our midst which
will be difficult to fill, therefore
"Be it resolved that this
convention here assembled go
on record as expressing in this
matter their deep and genuine
sorrow at the passing of this
brilliant member of the motion
picture industry, this fearless
fighter, to his long rest.
" 'Danny', we mourn our
loss."
Convention Will Consider Amendments
Designed to Relieve M. P. T. O. of Politics
Convention Headquarters, Hotel Ambassador, Los Angeles —
Changes in the constitution will be an important piece of conven-
tion business. In his report as business manager, Joseph M. Seider
recommends that amendments be made so that the delegates, rather
than the board of directors, can elect the president. His recom-
mendations follow:
1. That the constitution be amended to provide that the membership in our
organization shall be direct through affiliated state units. State units shall collect
dues from individual members and transmit same to the parent body. Where
states are not organized or not affiliated we recommend that the dues shall be»
collected direct from the individual theater owner. The state units shall collect
dues for the national organization as agent for the parent body only, and shall not
have the right to use the money so collected for their own purposes.
2. That we amend our constitution to provide for the election of 10 directors
for three years, 10 directors for two years and 10 directors for one year. Every
year hereafter we shall elect 10 directors for three years to succeed the directors
whose terjn of office shall expire. Thereby we shall at all times have a fully,
experienced board and your board of directors will be liberated from the realm of
politics.
3. That we amend our constitution to provide that your president be elected
by the delegates from the convention floor.
4. That you authorize the formation of a Statistical Bureau, not only for the
compiling of statistics on pictures but statistics on the basic condition in the in-
dustry, trade disputes, insurance rates, power rates, public relations, industrial
researches, governmental relations and building of motion picture theaters.
Sagal, Connecticut; M. E. Comerford,
Pennsylvania; Harry Davis, Pennsyl-
vania and C. E. Williams, Nebraska.
The delegates spent all of the
morning visiting the Roach, Metro-
Goldwyn-Mayer and De Mille stu-
dios. In the afternoon, Harry
Carey's Indians staged a medicine
dance on the lawn of the Ambassa-
dor. The evening was given over to
various and sundry theater parties.
Galled a Menace
(Continued from Page 1)
we are confronted with today. Then Famous
Players and Loew-Metro did not own or
control as many theaters as they do today.
Then their primary business was production.
Production being the major part of their en-
terprise, they would not have endangered
the outlet of their production into the box
offices that you control, and would have quit
the exhibition field. But all this is in the
past.
"With these points in mind we should
view with less pessimism the giant amalga-
nrations which are taking place. The lead
in this respect was taken a year ago when
Famous merged with Balaban and Katz.
Ag'ain we ask who made Famous Players
Lasky? There is only one conscientious re."
ply : you I
"Like sheep other companies are amalga-
mating— producers with circuits and circuits
with producers, outstanding among which
are Producers Dist. Corp. -Keith Albee and
the inroads being made by the Stanley Co.
"What is it all coming to? With such
capital and such power where is there room
for the lone independent? With producer
possessing his own box office where is there
a place for the man who religiously adheres
to his end of the industry?
"Pause again before you express any dis-
heartenment. Consider the strength of your
own organization. Consider the independent
producers. Millions of dollars represent the
total of your holdings. Millions of dollars
are invested in independent studios. To-
gether they answer the country's needs for
proper screen entertainment. This should be
the plan for our first move in this campaign
to safeguard our investments."
Attacks Credit Committees
Seider launched an attack on the
Credit Committees which operate in
conjunction with the Film Boards of
Trade. He declared the Standard
Exhibition Contract provides that
when a theater is sold, the seller is
responsible for the carrying out of
film contracts and that, despite this,
the Hays organization has created
Credit Committees which exact a sum
usually |1,000 from each buyer of
theaters when such buyer does not
assume his predecessor's contracts.
If the exhibitor takes over the con-
tracts, there is no exaction. This,
Seider declares, is tantamount to ex-
tortion.
Correspondence with G. L, Hess,
general attorney of the Hays organi-
zation, reveals the practice is to safe-
guard distributors against- unscrupu-
lous exhibitors, Seider stated. The
latter asserts such instances should
be settled by the Joint Arbitration
Boards but that Hess refuses to budge.
Seider wants the convention to en-
gage counsel to protect its members
against decisions of the Credit Com-
mittees and in this connection urges
state units not to recognize the ex-
istence of those bodies.
Oppose Affiliations
Discussing organization develop-
ment, Seider stated:
"Our organization or any of our state units
must not become affiliated with a producers'
organization. Our interests and the pro-
producers' interests are basically different.
We should collaborate and cooperate with
tliem but we must not be absorbed by them
The M. P. T. O. of New York, Albany and
Buffalo Zone, during the past year, applied
for affiliation with the Hays organization.
We ininTediately registered protest. Based
on our best knowledge, information and be-
lief, their application, due to our protests,
has not been accepted."
"Movie Chats" Arranged
A deal has been made with the
Cinema Service Corp, to produce a
1,000 ft. subject for release, Seider
stated. It will be in the style of
"Movie Chats." The M. P. T. O. A.
will participate in the gross receipts
and not frojn the net profit as here-
tofore. State units will share in the
returns qii a percentage basis.
Reviews Organization Activity
Discussing last year within the
M. P. T. O. A. ranks, Seider stated,
in part:
"We prepared and presented arbitration
proceedings without losing a case. In many
instances, cases under our complete supervi-
sion were tried hundreds of miles away from
national headquarters. Still further in the
arbitral realm, we have negotiated and ef-
fected settlements of arbitration matters that
had already been decided against the theater
owner. We have negotiated difficulties with
distributors adjusting them and avoiding even
the tedium of their going before the board.
We have prepared and presented matters that
established precedents for the entire di
such as the case of Toms River, N.
we had unimpeachably recorded I
that Famous Players must deliver t G
Swanson picture, 'The Untamed I ly'
lowing 'Conquered,' which was not k
"We were instrumental in preve n
United Artists and Metro-Goldwyi Bci
through protest to Charles Chapl J
Pickford and Douglas Fairbanks p< ma
"Legislatively, we have been able rt
successful tax fights in Kentucky th igh
excellent cooperative work of FredfTl
and L. B. Wilson and in Virginia,
Wells at the helm; also in Missouri!
"Suciessful opposition to the SuiU
ing legislation in the District of jolu
was championed by your National
R. F. Woodhull, and the chairmj c
Administrative Committee, A. J.
"The Official Bulletin has been
tal in the collection of dues and
the payment of dues by various
It has been also largely instr
prompting the affiliation with yi
organization of five entire states, wl
before were organized,
"Our receipts from dues as sta
outset of our report are entirely
to operate our business. Receipts
for the year up to and includini
were $20,919.50. The cost of oper|
headquarters for about six m'onths
880.37, divided as follows:
Salaries
Postage __....
Telephone
Telegrams
Travelling Expenses
Bulletin, (including Mr. Waller).
Less reported alvertsing ...638.70|
Petty Cash
see
w
I
les
y ,
ei
"This comparative small cost
your business manager serving
ary. In view of the fact that
other expenses incurred by yol
which will be reported in the trei
port, were it not for the fact thalf
ed $50,000 from Carl Laemmle,
the Universal Film Corp., there!
have been sufficient finances to c|
the past year."
Seider Endors
Convention Headquarteij
Ambassador, Los Angeles
meeting of the board of dil
the M. P. T. O. A. Monl
just prior to the opening of
vention, a resolution was pa
mending Joseph M. Seide
stand on the uniform cor
pute.
pen
PRi
Wei
ir
Jof
DUS
IJI
Today's Progn
Convention Headq|
Hotel Ambassador, Loi
les — Today's conventio]
gram follows:
1:00 P. M. — America.
1:05 P. M.— Roll CaU.
Credentials Committee.
1:10 P. M. — Address by sci
rities.
1 :20 P. M. — Presentation
tions.
1:30 P. M.— Report of Plaj
reau by Harry Davis,
2:00 P. M. — Report of Co)
reau by E. Thornton K<
man.
2:15 P. M. — Report of TreJ
M. Sagal.
3:00 P. M. — Address on woi
ditions in motion pictul
by Fred Beetson.
3:30 P. M. — Report of pi
but not delivered, by
iSeider.
4:00 P. M. — Discussion.
Tonight the AssociJon
Motion Picture ProdU'W OQf
act as host to the delegp
their wives at an old-fFBt'pp,
county fair to be staga«t^C[|
Breakfast Club premisi^ Sj. /
m
y|
el
lEVi
^iise
m
M
I DEFY ANY
I
EXHIBITOR
(No. 484 Straight from the Shoulder Talk by Carl Laemmle,
President of the Universal Pictures Corp,)
I DEFY ANY EXHIBITOR WHO HAS A FUNNY-BONE IN HIS ANATOMY
;o see any of the new two-reel "Newly weds" comedies without being wild to tie up
:he whole series!
THE SCREEN HAS SOMETHING BRAND NEW AND, AS USUAL, IT
:omes through the Universal.
MILLIONS UPON MILLIONS OF PEOPLE FOR YEARS AND YEARS HAVE
aughed at the famous George McManus characters, "Lovey, Dovey and Snookums the
3aby". Millions have roared at the silly things this young married couple have done
o keep their baby happy. As a satire on the doting young mother and father, nothing
)etter nor funnier has ever been conceived.
PROBABLY EVERY PRODUCER HAS DESIRED AT ONE TIME OR
nother to buy the rights to this world-famous series, but the great trouble has been the
eeming impossibility of casting it properly, especially the baby part.
IT REMAINED FOR THE STERN BROTHERS TO MAKE THE GREAT
nd of years — a baby who is an absolutely perfect Snookums and who can do the
arious stunts required of Snookums in the pictures.
WHEN THEY FOUND THE MUCH-DESIRED BABY FOR THE PART, THE
tern Brothers contracted for all the rights td the great "Newlyweds" stories — and
Jniversal immediately contracted for the negatives.
I DONT CARE WHAT KIND OF A HARD-BOILED TYPE YOU MAY BE,
defy you to sit through these pictures without wanting to hug and squeeze this little
laby. I defy you to watch him without laughing the sort of laugh that is good for
lour heart and soul.
YOUR AUDIENCE WILL FALL A VICTIM TO THIS BABY JUST AS
luickly as you will. It is just a toddler, still in the diaper age and about the cutest little
Jundle of lovable humanity you ever cast eyes on.
EVERY THEATRE IN THE WORLD WILL WELCOME THIS SORT OF
|)medy. Unfortunately every theatre in the world cannot have the "Newly weds"
xause of competition. But the early bird that gets this worm will be the wisest little
thibitor in the business.
WITH A PERFECTLY PICKED CAST WHICH INCLUDES BEAUTIFUL
thelyne Clair as the young wife and Jed Dooley as the young husband, it presents the
sanest, wholesomest, funniest possible type of comedy and 1 recommend it from the
[iry bottom of my heart.
TELL THE NEAREST UNIVERSAL EXCHANGE YOU WANT THIS AS
ig as the series lasts— and I haven't any idea myself how long that will be.
i
Scores Again on Anm
4
Following closely on itiing
Derby, KINOGRAMS U
I
INDIANAPOLIS!
First on Broadway f
Dm
Within a few hours after Frank Lockhart, the yCBsame
speed demon, raced over the finish line an easy vifcgsei
in the annual classic at the Indianapolis Motor SpRrnpo
way Monday, Kinograms subscribers in Chicago, I'
waukee and Indianapolis were showing the picture
the contest for the speed crown of the racing world— j
showing them first. Prints were shipped the same
from Chicago to all other first run subscribers.
"'TV
ih
';servi
KINOGRAMS
Is the NEWSREEL
Built Like a Newspaper
I
M
^reat Sporting Classic
wing with the Kentucky
lother clean beat on the
MOTOR RACE
irst in the Chicago Loop
e same interest in sporting contests that makes the
rting section one of the most important features of
letropoHtan newspaper, makes the big sporting events
jrimary importance in your news reel.
u get the FASTEST and BEST service on the great
rting classics in KINOGRAMS. And this is typical
The service KINOGRAMS gives its subscribers on
1 the new s that is news.
(QcUt<^aicorux£ (j i.ctuAjU^
FHE SPICE OFTHE PROGRAM'
iber of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
k^'.V
THE
j^E^
DAILY
I
Wednesday, June 2, 12
160 Entries For Golf
Many Beautiful Prizes for Spring
Tournament Next Tuesday —
Record Crowd Expected
A holiday atmosphere will prevail
over New York film row and the of-
fices of most of the local organiza-
tions on Tuesday, next. The reason:
The tenth semi-annual Film Golf
Tournament. Yesterday, the com-
mittee announced 160 entries had
been received. Many more are ex-
pected. Chris Diebel sent in his en-
try yesterday by wire from Youngs-
towii, Ohio. Another came from
George C. Wilson, of the Wilson
theater, Tyrone, Pa.
As for the prizes, they represent
perhaps the finest assortment ever
assembled for the film golfers.
Full instructions as to play and
travel will be sent to all entrants in
a day or so. To those who have not
as yet forwarded their entry, the
Committee requests that they fill in
the blank found elsewhere on this
page and shoot it in immediately.
Mendes Starts First Picture
Lothar Mendes, German director
brought to this country by Robet T.
Kane, yesterday started work on his
first American-made picture at Cos-
mopolitau. The story is "The Ex-
Duke." The cast includes Lois
Moran, Mary Brian, Ben Lyon, Ian
Keith and ' Henry Vibart. Paul
Bern prepared the script. The art
director is Robert Haas and the
cameraman. Ernest Haller.
Terry Ramsaye to Speak
Terry Ramsaye, author of "A Mil-
lion and One Nights," will be the
guest of honor at the A. M. P. A. at
the Hofbrau ■ House Thursday, when
he will talk about various phases of
the industry.
In Salt Lake City
Salt Lake City — E. M. Saunders
^L-G.-M. Western sales manager
and Paul Berger. of the sales devel-
'opment department, have been look-
ing over the company's exchange
here.
School Head Found Guilty
Los Angeles — Robert Burton Wil-
cox, who operated the Hollywood
Screen Players Studio, has been con-
victed of operating an employment
agency without the required permit.
Associated Press Film
"The Romance of the New's," a
picture showing how the Associated
Press gathers and disseminates the
news of the world, will soon be re-
leased bv Pathe.
Adds Three to Chain
Gillespie, 111. — Mrs. Frances Peart
"has just closed deals for three addi-
tional houses in Livingston, Wordon
and Gillespie.
Ottawa Labor Trouble Settled
The expired agreement between
the unions and the Casino has been
renewed.
Ennis, Artclass General Manager
Louis Weiss has appointed Bert
Ennis general manager of Artclass.
Golfers, Attention!
Sign this and forward to any member of the Film Golf Committee:
Here is my entry for the Spring Golf Tournament, to be held on Tuesday,
June 8, at the Winged Foot Golf Club, Mamaroneck, N. Y.:
My check herewith ($10 for players, including lunch, dinner and prizes).
It will simplify matters for the handicap committee if you will send in your
last three scores.
•THE COMMITTEE
Elmer Pearson, Pathe Exchange, Inc., 35 West 45th St.
G. Bruce Gallup, United Artists, 729 Seventh Ave.
Felix Feist, Metro-Goldwyn-Mayer, 1540 Broadway.
William H. Rabell, Indep. Movie Supply Co., 729 Seventh Ave.
F. A. Beach, United Artists, 729 Seventh Ave.
Jack Alicoate, The Film Daily, 1650 Broadway.
Comedians Sign
Beatrice Lillie and Jack Buchanan to
Make Picture for Cecil B.
De Mille on Coast
Los Anegcls — Beatrice Lillie and
Jack Buchanan, stars of "Chariot's
Revue," have been signed by Cecil
B. De Mille and will make a picture
for P. D. C. release.
It has been reported for some time
that several companies were seeking
their services. As yet no details
have been decided.
Montreal Managers Elect
Montreal — George Nichols has
been reelected president of the Mon-
treal Theater Managers' Assoc. B
M. Garfield was elected secretary-
treasurer and George Rotsky vice-
president. Directors include How-
ard W. Conover, Harry Dahn and
Abbie Wright.
"Grads" to Start Film in August
When the Paramount School grad-
uates return to New- York in August
following their tour of the Publix pre-
sentations circuit they will probably
make a picture for next season's pro-
gram.
Evelyn Tress in New York
Evelyn Tress, British scenarist and
editor who prepared "Les Miserables"
for presentation in England, arrived
yesterday on the Majestic. She wiP
title the same film for America.
Sills to Return to Coast
Milton Sills plans to return to the
Coast about July 1, where he is sched-
uled to begin work on "Men of the
Night."
"Up in Mabel's Room" for B'way
"Up in Mabel's Room" is scheduled
for a Broadway run. No date or
theater has been set as vet.
Warfield Interested
Character Actor Says He Would Try
Pictures If "Something Marvel-
ous Came Along"
David Warfield intimated yester-
day while visiting the Paramount
Long Island studios that he would
go into pictures if the right oppor-
tunity was presented.
"Would'nt you like to try pictures
some time," he was asked.
"Well, if something marvelous
came along, I might," he replied.
Saxe Sells Territory
The 20 Lunias rele?ses have been
acquired by Bobby North of Bond
Photoplay Corp., for release in New
YorV State exclusive of Greater New-
York. Sam Saxe has also closed con-
tracts with Renown Pictures for In-
diana.
Rogers May Renew with Carey
Los -Angeles — Charles Rogers
states Harry Carey is under contract
with him until he finishes his s xth
picture which is now in production.
He is now negotiating with Carey for
another series.
Signs Leading Lady
Al Joy who is now being starred in
a series of two reel comedies, under
direction of Joseph Basil, l)y the Ri-
cordo Films Inc., has placed Rose
Mass, under a three year contract.
Form New England Corp.
Cranfield and Clarke have incor-
porated a New England company
with ofifices in Boston and New-
Haven.
"Movie Struck," Herrick's Next
Cranfield and Clarke announce that
the next F. Herrick release will be
"Movie Struck."
BLIZZARD
FANS
Simplicity
Silence
Service
BLIZZARD
SALES CO.
Omaha
Nebr.
Innovations Needel p
J
an
thi
ioi f
ces
W. R. Sheehan Says Industry us
Keep Pace with Public Dema;
To Remain at Pinnacle
Los Angeles — Motion picture
entering an era of new things
most important epoch since the i
camera was invented. New
new styles of production — every iniV
new to meet the demands of ai
ces that must be kept interestCf
one of America's greatest indi
slip from the lofty pinnacle i
attained. This is the opinion of
field R. Sheehan, vice presiden[
general manager of Fox.
"There was a time," Sheehan said,
audiences would sit through a picture
mediocre plot, played by mediocre
Today they are more discerning,
pictures must meet this discernment
oft told story of the boy who loved
only to fall from grace by being ; nsi
wrongfully of a crime and being exo
in her eyes when the villain is broi|t
justice, won't suffice any longer,
picture themes foday must be big an(
ent. And with this change we m(
new faces, for, good as they are,
group of screen idols cannot go oni'
Youth cannot be denied. It must bi
— or seen. Another five years will s
ens of names in lights that today
heard of. And with this metamorpl it
the picture industry roust come new \n
telling stories, new treatments, new i ihi
of production and presentation. Evt
must be new. We cannot stand sti
atd
tli.i
Hopper and Putter Sailinj
E. Mason Hopper and Walte Fu <[[
ter plan to sail June 8 on the iieJlK
chen with Berlin as their destii ^oj'
Futter is going abroad in sea I
material for "Curiosities, the N
Sideshow" and cancelled his tra pq
tation on the President Hard r
await Hopper's arrival from the
so they could make the trip tvi
Construction Held Up
St. Louis — Building Comnii
Christopher has issued an
blocking further construction
Greater St. Louis Grpvois
until certain alleged unsafe wa|
struction is torn down.
St. John-Mattison Deal
Los Angelts — Floyd St. J(
the Co-Operative Film Exchan^^
closed contracts with Mattis'
for the Coast territory.
NOW BOOKI
4— SINGLE REEL
LESSONS IN THE
BALLROOM
CHARLESTOI
Featuring
NED WAYBURir
and
FOLLIES GIRLS
CRANFIELD & CLARKE, fKL
729 Seventh Ave., N.Y.<
44 Church Street, Bo-ton
1314 Vine Street, Philadelphia
2020 Stout Street, Denver !
27 Prince William St., St. John, ^l
12 Mayor Street, Montreal
21 Dundas Street East, Toiont(
402 Film Building, Winnipeg
^^0
■JFf
*
Pw f
\1 Some of the Qreai- Z{
z est Literayu and :
I Dramatic Minds ini
5 cwill contribute '}
I \^:^ImoderiiKl for the '' " '
TWENTY TIFFANY GEMS
cA (jreat Qalaxij of Screen Talent will
appear in the
; TWENTY TIFFANY GEMS
Comedi/,Dmma,PaihosM't and Hvimoy
plus^^^W^AHY'q^alitij will make them
TWENTY TIFFANY GEMS ^
S&AS
[III Top
OF THE
IWORi-D
vuvmnviVv;'
NEW YOR>K.,N.'r
9lffani] 'Productions Jnc.
1 540 BR>OAD WAT ^ m.h.hoffman, wce./v«.
EXCHANGE BRANCHES
WASHINGTON (^^^^^^'^ ^^^^^^^^ M PHILADELPHIA
IEWTOR.K CHICAGO BOSTON PITTSBURGH CINCINNATI
BUFFALO INDIANAPOLIS NEW HAVEN CLEVELAND DETR>OIT
CANADA
TORONTO MONTREAL SAINT JOHN, N.B. WINNIPEG
oAdditional Branches being established "^o be announced later
10
Denny Satisfied
Universal Denies Reports of Unrest
— Claims Friendliest of Feeling
Exists
Universal stated yesterday that re-
ports from the Coast indicating that
Reginald Denny was dissatisfied with
his present affiHation were entirely
aside from the facts.
A dispatch from Hollywood declar-
ed Denny was on his way East to
confer with Carl Laemmle regarding
the terms of his contract and that
he would attempt to buy a release
if an adjustment could not be made.
R. H. Cochrane said yesterday such
was not the case. "The friendliest of
feeling exists between Universal and
Reginald Denny," he said. He is
delighted with the stories which have
been secured for him.
"His trip East is traceable to two
reasons. One is for the purpose of
meeting exhibitors and the other to
meet newspaper reviewers. In both
instances have invitations been ex-
tended to him."
Denny is due in New York any
day. He is stopping off at Kansas
City, St. Louis, Indianapolis, Cincin-
nati and Pittsburgh en route. His
stay will be limited to a few days
but will embrace the premiere of
"Rolling Home," at the Colony Sun-
day. On the return to the Coast, he
will visit Philadelphia, Washington,
Buffalo, Rochester, Cleveland, Detroit,
Chicago. Milwaukee and Minneapolis.
Loew's Burland Robbed
Burglars blew open the safe of
Loew's Burland in the Bronx early
yesterday morning but got away with
onlv $34. The day's receipts had
been deposited elsewhere.
"Our Gang" May Go Abroad
Los .'Kngeles — Hal Roach is said
to have in mind a version of "London
Bridge" for which he would send the
"Our Gang" troupe to London. Rob-
ert McGowan will direct.
"Auctioneer" May Reooen Fox Plant
There is a possibility that "The
Auctioneer" will reopen the Fox
plant in the East. Al Green will di-
rect.
Returns from Hollywood
Nicholas M. Schenck has returned
from a trip to the Coast.
$1,465,667 in 12 Weeks
M.-G.-M. Report for Period Shows
Gross of $5,807,480 with Operat-
ing Expenses $4,509,970
The M.-G.-M. report for the 12
weeks ending May 8, 1926. shows a
profit cf $1,465,667 after deducting ex-
penses but not Federal taxes.
The income account for the 12
weeks follows:
Gross profit $5,807,480
Operating expenses 4,509,970
Balance $1,306,510
Other income 159,157
Profit __ $1,465,667
Loew Dividend Declared
The board of directors of Loew's,
Inc., yesterday declared a regular
quarterly div''' — -^ of 50 cents, pay-
able on June 30 to stockholders of
record as of June 12.
—^^
DAIiLY
Wednesday, June
k
It
Real Entertainment
"The Devil Horse," shown by
Pathe at the Roosevelt last
night, is excellent. Hal Roach
has produced a real box-office
number.
The picture has that which
makes the till click merrily: a
novelty angle. Real showmen
know well enough how novelty
gets over.
It's about a year now since
Pathe released the last horse
feature, "Black Cyclone." The
market, then, can now easily ab-
sorb another, especially when
so much merit is there.
A word of praise must go to
S. Barrett McCormick for his
splendid handling of the entire
presentation. McCormick, an
old showman, again proves he
has not forgotten how.
KANN
Brandts Expanding
Take Over Two Brooklyn Houses
and Secure Sites for Two More
in Outlying Sections
William and Harry Brandt yester-
day took possession of two more
large theaters in Brooklyn under
lo!ig-term leases. One is the New
Atlantic, Flatbush Ave. and Deans
St., which seats 1,200 and the other is
the National, a 1,700 seat theater, at
Washington Ave.
The former has been direct oppo-
sition to the Carlton and the Bunny,
both of them Brandt theaters. In ad-
dition to those already mentioned,
the Brandt chain embraces the Cum-
berland, Duffield, Parkside and Carl-
ton Roof Garden. Two sites have
been purchased in Brownsville and
the East New York sections of
Brooklyn. lA 2,000 seat theater,
apartment and store building is un-
der way at Ralph and Sutter Aves. in
East New York.
Equipment Defense
(Continued from Page 1)
Arkansas is attending the convention
in Los Angeles where the question
may be brought up.
"These increases were occasioned
solely by the rising costs of raw ma-
terials and labor." he said. "The
average up-keep of a motion picture
projector during its ten years of life
is approximately $1.30 per week.
Negligence on the part of theater
owners in not having their machines
examined by competent projection
engineers is the cause of high repair
bills.
"The fine mechanism of the projec-
tor requires frequent inspection so as
to be able to determine when the
minor parts have worn out. Such
parts can usually be replaced for a
few cents. The necessity of purchas-
ing more expensive parts is often thus
eliminated."
He pointed out that the Rialto,
Rivoli, State and Capitol are still us-
ing the projection machines installed
originally between eight and twelve
years ago.
Medal For 1925-1926
(Continued from Page 1)
in Paris. Riesenfeld has arranged
to meet him there and personally
present the medal.
The committee to judge the prize-
winning picture for the 1925-1926
season was finally rounded out yes-
terday. It will embrace:
Joseph L. Plunkett, managing di-
rector of the Mark Strand theater,
New York.
Frank L. Newman, managing di-
rector of the Metropolitan and Mil-
lion Dollar theater in Los Angeles.
Willard C. Patterson, managing
director of the Metropolitan in At-
lanta.
Fred Meyer, of the Palace theater,
Hamilton, O.
Harold B. Franklin, vice-president
of Publix Theaters Corp., headquar-
ters in New York.
The competitive period will run
from Sept. 1, 1925 to Sept. 1, 1926.
It is obvious, of course, that final
decision cannot be made until a num-
ber of weeks after the closing day
so that it can be assumed with cer-
tainty that all eligible subjects have
been exhibited nationally.
Types of pictures to which the
competition is open remain unchang-
ed and are described as follows:
1. Scenics with the desired novel
twist that lifts them out of the
ordinary.
2. Short dramatic subjects.
3. Pictures with a definite news
or historical interest. This does not
refer to news reels, but it may in-
clude material compiled from them.
4. Scientific films of al! sorts,
provided that their technical nature
does not interfere with their enter-
tainment value.
5. Films which are hard to put
in any particular class but which
combine some of the features of
Classes 3 and 4.
The above limitations are not to
be observed literally. They merely
suggest a general basis for producers'
guidance.
Famous in Saginaw?
Detroit — It is reported Paramount
will build a new 2,500 seat house in
San'inaw, and that Bill Watson of
Bay City wdl manage. A cprond deal
is reported practically closed by
which Paramount takes over the
Mecca-Palace in Saginaw from
Charles Carlisle.
Lillian Gish Due Today
The Mauretania is due in today
from Europe, carrying aboard Lillian
Gish who has been visiting her sick
mother in London.
^
And That's The!
By "BARRY"
IJARRY Hartz, auto racer,
■^■A his big racing car to
Hines for scenes in "The
Derby" and Johnny came i
Hartz used the same car in
dianapolis speedway races y( (, ^
and came in second, if thatpie'
anything.
An exchange manage}- wu s„ ,
ing a fire inspector about tAlttU
He took him into the shippit
holding a lighted cigarette]
hand, all the time explaia^m \
100% efficiency of the plae^^ t
the fminy part of it is the tiH n;
never noticed the cigarette. ■ it
Samuel H. Hinds, who is at
in "The Aniateur Gentleman]
owner of the magnificent Enq
tate in the San Rafael Heig
trict of Los Angeles, which|
used as a location in the
Hinds is an enthusiast of tfc
and also appears in the _
Community Playhouse prodi
A press agent report sayst
Moore's latest, "Delicatessen^
ing filmed under the Pur
Laws by Director Al Green.\
Charles Ray says "sere*
make the rottenest poker pl|
the world." An actor can't
"poker face" according to
cause he is too sensitive throil
training to emotional reactic
pick a screen star the next
want to sit in a nice, frien(|
game.
S. Jay. Kaufman, 'ger
Revnes in "The Telegrcnn"
William Fox as "one of ^i \\
national figures that have
speaker. He's the male^mir^,
Adams of the show businest^^ '
Schmidt Funeral in Bui
Los Angeles — The remaini
thur A. ("Art") Schmidt,
manager for F. B. O., leave
day accompanied by his fa
Buffalo where interment
place.
Mary Alden Here
Mary Alden is in New Y(f>t^
Hollyood on a visit.
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHIPPING Ro
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DISTRICT
EVERY ESSENTIAL CONCENTRATED IN ONE
100% SPRLVKLER 3 PASSENGER, 1 FREIGHT ELEVA
126-132 West 46th St., Betv^reen Broadway and Sixth
LEAVITT BUILDING
2nd FLOOR PHONE BRYANTf
■ ■■■■■■■■■■■■■■■■■■■IIIJIIIF-"""'- "■ »
Eb<
EEP YOUR EYES PEELED FOR H. E. DODGE !
{He's got what showmen want!)
He's bringing a "Message of Goodwiir' from Goodwill
Pictures, Inc., and incidently to screen any of following
pictures for all independent exchanges:
Officer 444" Something Entirely New 'The Power God"
rring Ben Wilson and
va Gerber. A 10-epi-
e wonder serial glorify-
the American Police-
With August Voll-
•, Famous Police Chief.
a.
Jack Mower in a series of six
exquisite big city comedy melo-
dramas based on J. Francis
OTearna's "Casey, the Cop"
series of stories.
Featuring Ben Wilson
and Neva Gerber. 15-
episode chapter play;
startling, weird, full of
plot and action.
Francis X. Bushman, Jr.
If this series of six genuine successes hasn't been allotted in your territory,
grab it, quick! . Bushman is the "hit" of M-G-M's "Brown of Harvard."
Some Goodwill ^^ Specials''
^lly of Youth" — Lavishly
^ inted spectacle of youth
I me, with Gaston Glass
; a great cast.
%e Valley of Hate" — Ele-
1 ital love and primitive
ia*ed. Appealing! Spec-
ular! With Helen Fer-
guson, Raymond McKee,
Earl Metcalf, Wilfred Lu-
cas, Helen Lynch, etc.
'*The Courageous Coward"
— Entertainment indeed!
With Jack Mower, Bruce
Gordon, Jackie Saunders,
Mary McLaren, Earl Met-
calf and James Gordon.
AND WESTERNS-
SIX BILL BAILEY cyclones
SIX JACK MEEHAN tor-
nadoes
By popular acclaim these two series
beat anything on the market!
Action! Entertainment!
JOHNNY FOX
in the
"MIDNIGHT MESSAGE"
The original "Covered Wagon"
banjo-playing kid, in a new one.
Supported by Wanda Hawley, Mary
Carr, Stuart Holmes, Creighton
Hale, Otis Harlan, etc.
Worthy o/ ANY First Run!
When in Hollywood visit the California Studios, Inc., E. R. Hick son, man-
ager, the most complete plant for independent production in the world.
Three mammoth stages, completely equipped.
ALL GOODWILL PICTURES ARE MADE IN THIS STUDIO.
J6 Beachwood Drive
GOODWILL PICTURES, Inc.
H. E. DODGE, President
Hollywood, Cal.
J_
This illustration ts
adapted from the strik-
ing advertisement in
"Liberty."
V
)/A.
%
km
^ff\9 f^^
</^v'5
loim McCormicl^
J presents
OOR
l»
in
Ella Cinders
"Cinderella in the Movies"
mthLLOlCD HUGHES
Adaptea front the cOtbraua comaUj strip bif 9flUuun Consetman and Omits Plumb
dn ALFRED E.GREEN production
II
Put the ■
A lirAt national PidiP
iTHE
brAdstreet
^ FILMDOM
^-y
y^
^-^
Authority
(XXVI No. 54
Thursday, June 3, 1926
Price 5 Cents
^IFORM CONTRACT UPSETS M. P. T. O.;
NON-DELIVERIES OF FILMS FLAYED
xploitation
bitors everywhere con-
want to know how to in-
the gross. Give them an
d watch them get after it.
/ays a merry chase, this
s of gathering in more
at the box-office.
will find a showman in
Y turning to another city
thought. One exhibitor
:o know what his brother
3r did to put that picture
That's a natural gesture.
An Idea Exchange
always exists that necessity
ning quickly what the big
s. The exhibitor can't wait,
'king is at hand. He must
imething. And in looking
)r that something, he often
nself at a loss.
nite niche exists for an idea
to meet such a situation,
dway does something today
lamazoo can use tomorrow,
:oo should know of it. And
fast as possible. Delays are
iary and, as always, costly.
An Experiment
an exhibitor needs additional
e wires his exchange. That's
of that. When he needs a
;ion idea and the old nood
ork properly, it's different.
o we will endeavor to help.-
)e an experiment, but an in-
one. Every day in idea
ily and with a minimum ot
his publication will print ex-
n hints. They will not be
They will be vvhat another
r has tried. No waiting will
isary. The stunt happens one
lie next day it's in print. Ex-
everywhere can have it.
KANN
6 Distributors Listed
Seider Tells Convention Old
Contracts for Pictures Held
Over Are Still Good
Convention Headquarters, Hotel
Ambassador, Los Angeles — A report
loaded with dynamite and dealing
with pictures sold by distributors and
then not delivered to exhibitors who
had contracted for them was pre-
sented to tne convention yesterday by
Joseph M. Seider, business manager.
It was liighlv interesting. The dis-
tributors mentioned in this category
were:
Famous Players.
First National.
Fox.
Metro-Goldwyn-Mayer.
Prod. Dist. Corp.
Warner Bros.
Seider apparently went into the sub-
ject in an exhaustive manner. His
report dealt not only with those pic-
tures which were not delivered, but
those in which the announced story
was substituted by another and with
those in which the announced mem-
bers of the cast had been changed or
transferred to other productions.
An analysis of the report showed
(.CoHtim<ed on Page 4)
Smith to Produce "Poor Nut"
Jess Snuth has purchased the rights
fo "The Poor Nut" and will produce
it ill the Fast for Jess Smith Prod.
Inc. .Associated with him as vice-
prcsi.lcnt and treasurer is Alexander
Hi.nuiioiva. iienliew of J. P. Morgan
Stock Action Today
Famous Players Directors to Discuss
Increase in Common and Issu-
ance of New Block
The board of directors of Famous
is scheduled to meet today to take up
the matter of increasing the authoriz-
ed number of common «hares from
450,000 to 1,000,000, to act on a pro-
posal to declare an extra dividend on
the common and to establish a new
(Continued on Page 2)
Enter Steam Roller
Convention Headquarters
Hotel Ambassador, Los Ange-
les— The steam roller rumbled
into the convention hall yester-
day.
When the Steffes-Seider dis-
pute over the uniform contract
developed, the uproar became so
general that it was decided to
turn the matter over to the com-
mittee on business relations.
Its future, therefore, becomes
shrouded in doubt.
There will be no surprise if
the issue gently passes out of
the picture.
Aid For British?
London Reports That America Will
Help Finance British Production
Not Known of Here
The Hays organization yesterday
was not familiar with cabled reports
from London to the "New York
Times" that American producers had
made an oiifer to aid in the financing
of British production. The cable was
leased on an article in "The Daily
(Continued on Page 2)
Bryson En Route
James V. Bryson, general manager
of the European M. P. Co.. Ltd. of
ondon, distributors for Universal in
British Isles, is en route to New
\V)rk aboard the Paris. He is ac-
coiupanied by Marcel Knecht. They
ard coming to America in connection
wiih the presentation of "Les Miser-
able
Schlesinger Reaches New York
I. W. Schlesinger, who recently
acquired an interest in the British Na-
tional Pictures, Ltd., is in New York.
He is managing director of the South
African Films, Ltd., and the Inter-
national Variety and Theatrical
.A.gency, Ltd.
Bromhead Conferring with Warners
R. C. Bromhead of Gauniont's,
London, is conferrinu almost daily
with the Warners regarding the let-
ter's English distribution.
Steffes Attacks Seider
Alleges Latter's Criticism of Ad-
visory Committee Is Due
to a "Disgruntled" Mind
By HARVEY E. CAUSMAN
Convention Headquarters, Hotel
Ambassador, Los Angeles — The
awaited storm over the uniform con-
tract broke out yesterday on the con-
vention floor following the report of
the contract and arbitration commit-
tee of which Joseph M. Seider is
chairman.
The ill feeling between Al Steffes
of Minneapolis and Seider over the
contract situation which came to light
a few days before Seider and the New
York delegation left New York for
Los Angeles came to the fore once '
again. Steffes yesterday passed the
lie to Seider on the latter's statement i
made public after the meeting of the
advisory Committee, May 17-18 in
New York when Seider declared that
so far as the M. P .T. O. A. was
concerned the uniform contract was
dissolved.
Says M. P. T. O. Agreed
Steffes' attack was based on the
argument that the M. P. T. O. A.
had subscribed to the decisions reach-
(Continued on Page 2)
Seeking a General Manager
The Film Service Corp., under
which name New York exhibitors
will jointly buy film, is understood to
be devoting its energies toward the
acquisition of a general manager and
in developing its organization.
Riesenfeld Project
Musical Impresario to Produce Pre-
sentations with Arthur Klein —
Seeking Artists in Europe
Dr. Hugo Riesenfeld, now en route
to Europe, will be associated with Ar-
thur Klein in the production of pre-
sentations for the higher-class picture
theaters. While abroad Riesenfeld
will visit France, Germany and Eng-
land in search of stars and material.
(Continued on Page 2)
(
!
THE
-.gEg^
DAILY
Thursday, June 3,|926
»il XXXVI No. 54 Thursday, June 3. 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Puhlislier
Pulilished daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertismg
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dcr Hotel, 'Phone, Drexel 7000 and Wash-
iiiK'ton 9794, London — Ernest W. Fredman,
The Film' Renter, 58, Great Marlborough St.,
I.^.ic'.on, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
Trading was much improved in tlie market
yesterday. The better tone gained imjjetus,
when money became available at 4 per cent
soon after midday.
The films were also more active. Pathe
Exchange "A" more than regained the 15^
loss of Tuesday, 2.100 shares going at 52 J4
over the previous closing. Famous preferred
went up a point in a turnover of 100 shares,
while Famous common did not change in
transactions totalling 4,700.
Aid For British?
Expre.s.s" and declared Col. Lowry.
Havs represfciitative in London, act-
inrr with the approval of the English
repre.sentatives of important American
distributors, had advanced this prop-
osition :
That America should provide two-
fifths of the cost of one British film
for every 30 films that Great Britain
would take from America. The cost
of such films should not be less than
£12,000 each and not more than
£60,000. America would -'^rantec
to exhibit these British films in the
States and return 40 per cent of the
proceeds to the British producer.
The newspaper points out that
Britain taxes nearly 600 films annu-
ally from America, which means that
America would have a two-fifths in-
terest in nearly 20 British films. As-
suming the average cost of produc-
tion was £20,000, America's contri-
bution would amount to £150,000.
Greer En Route to Europe
Howard Greer, fashion creator at
Paramount's West Coast studio, is en
route to London, Paris, Berlin and
Vienna.
Nat Rothstein Leaves
Nat Rothstein has left for Los
Angeles, to take up the post of de-
veloping exploitation angles for Uni-
versal pictures.
Here From London
Dan W. Fish, well-known in Lon-
don film circles, arrived in New York
on the Majestic. At the Astor.
Quotations
High
Low
Close Sales
•Ralaban & Katz
73/
Kastman Kodak .
109^
109^4
109 J4
100
Famous Players .
123/2
122/
123 4,700
Fani. Play. Pfd. .
122
122
122
100
Film Inspection .
3%
3 7/«
37/8
100
•First Nat'l Pfd.
97
Fox Film "A" . .
MVt
64
64/8
800
Fox Theaters "A"
24^
24
24%
100
*Intern'l Project.
12/
Loew's, Inc
37 7/,
3754
37J4
400
Metro-Gold. Pfd. .
23
23
23
200
M. P. Cap. Corp.
22/
22/
22/
400
Pathe Exch. "A" .
52^4
51/
S4M 2,100
tParamount B'way
98
97/
97?i 4,200
Skouras Bros
45/
45/
45/
Roxy Units
23
21
Roxy Com
7
5
"Stan. Co. of Am.
57
*Trans-Lux Screen
7
•Universal Pict. . .
33
*Univ. Pict. Pfd.
93
•Warner Pict. "A"
14H
•Warner Bros. . . .
, ,
45/
* Last prices quo
ed
** Philadelphia Market
t Bond Market
Emmett Flynn Due Soon
Los Angeles — Emmett Flynn is
leaving here soon and expects to sail
for Europe after his arrival in New
York.
FOR. R.ENT
BELL - HOWELL
-■— — AND
, AKELEY CAMERAS
I iOcthX)r Without Cameraman
SEIDEM, GAUERA- EXCHANGE
■ '.,729 Seventh Ave. H.Y.c..
, - B ryaKt'3 95 l
Hirschfeld Returns from Europe
A. Hirschfeld, formerly art direc-
tor for Selznick, has returned from
a nine months' European tour.
Moses and Rudolph Return
Vivian Moses and Gerald K. Ru-
dolph of Fox returned yesterday from
a tour of several key cities.
Glendon Allvine on Vacation
Glendon Allvine sailed on the La
Savoie yesterday for a month's vaca-
tion in Europe.
Riesenfeld Project
(Continued from Page 1)
He vvill return Sept. 1 to stage his
initial production.
Klein recently entered the presen-
tations business after having been a
vaudeville manager. He is now lin-
ing up a circuit of houses to book his
acts.
Steffes Attacks Seider
{Continued from Page 1)
ed at that meeting and dealt causti-
cally with Seider's statement to the
press. Steffes asserted Seider was
disgruntled because he did not get a
post on the committee which was ap-
pointed by Will H. Hays.
Seider, in turn, asserted he was
asked by R. F. Woodhull, national
president to join the committee but
that he refused. He insisted that the
M. P. T. O. A. was not officially rep-
resented on thf Hays committee.
Woodhull then attempted to ex-
plain his position on the Hays com-
mittee from the chair. Steffes, still
on the war-path, declared Woodhull,
the presiding ofiflcer it should be re-
membered, was out of order. Then
Mike O'Toole made a motion asking
the controversy to cease. The mat-
ter was then referred to the commit-
tee on business relations which will
report back to the convention this
afternoon at three o'clock.
Politics Back Again
The attempts of Steffes and
O'Toole to rattle the delegates were
obvious. It was also quite apparent
that the bugaboo of all previous M. P.
T. O. conventions had again entered
the scene: politics. The dispute
threw the entire convention into an
uproar. Jack Miller of Chicago, rep-
resenting the theater owners of that
city declared O'Toole's motion refer-
ring the argument to the business
relations committee was merely an at-
tempt to throw the matter over to the
politicians of the convention.
George P. Aarons of Philadelphia
secured the floor and asserted the mo-
tion was entirely out of order, de-
claring there was nothing to refer to
any committee. Finally, the motion
was put to the floor and passed by a
week afifirmative.
Seider's Report
The report which precipitated the
discussion dealt at length with the
deliberations which finally led to the
conferences with Will H. Hays and
the appoinnient of the advisory com-
mittee of which H. M. Richey, Al
Steffes, R. R. Biechele, Charles L
{Continued on Page 4)
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80 MAIDEN LANE, N. Y. C.
Telephone John 3060
Stock Action Toci^
{Continued from Page 1) "
dividend late on the issue,
will also be taken on the proisaj
issue 101,483 shares of new cnir
stock to stockholders for substpti
A special stockholders meetinj:o
thorize the increase in capital
held later.
The money thus accruing
company's treasury will be t
the acquisition of Balaban ar
and for other expansion.
ill
Novarro Back to Coasi
Ramon Novarro who has
New York for several days
the Coast vesterdav.
Um Roa( '
PRESi
Clyde
HEFOROfTC
Rememoi*
I
This is a 'Cornerblock' cut f m =
FREE for all Pathecomedies t v
Exchange.
A COMPLETE LABORATORY
AND TITLE SERVICE
AMALGAMATE!
VAUDEVILLE AGeIcI
Attractions for
Picture Theatres
Standard Vaudeville 'ict
1600 Broadway, New YorljCit
Phone Penn. 3580 '
DURATIZC
TOADE MARK ^"
YOUR FILMb
220 WEST 42 ^"STR^
NEW YORK-
PHONE
CHICKERJNC ALLAN A.L(NE^
2937 PRES
HDMUND
»)ULDING'S
product LOrh
nUctk
CHARLES RAY
JOAN CRAWFORD
IVrLtten and directed hji
EDMUND GOULDING
Pari 5
IT is the privilege
OF Metro-Goldwyn-Mayer
TO now give exhibitors
THE great production "PARIS"
ANOTHER important Spring release
IN The Quality 52.
FOLLOWING the remarkable success
OF "Brown of Harvard," "Beverly of Graustark," etc.
"PARIS" is further indication
THAT M-G-M makes the Big Hits.
IN THE RACE FOR '26-'27 M-G-M IS ONE
COMPANY THAT HASNT FORGOTTEN '25-'26
Thursday, June 3,
Mutuality of Contract Held Uncertd]
Steffes Attacks Seider
M. P. T. O. Business Manager Claims
Contract Fails — Minnesota
Leader Disagrees
(Continued from Page 2) *
O'Reilly and R. F. Woodhull were
members. He declared the first meet-
ting of this committee at the Union
League Club in New York had result-
ed in a tair contract but that "the
printer's ink had scarcely dried be-
fore a number of distributors added
clauses to the contract, thereby again
making it un-uniform and its mutual-
ity uncertain." He said in part:
"I am, to say the least, astonished that
the distributors were successful in retaining
some of the clauses that nullify the spirit
of the standard form of contract. We refer
particuhirly to the clause that allows the dis-
tributor, upon finding that pictures turn out
better than expected to road show them and
be relieved from delivering them to the con-
tract holder. This clause, no doubt, was
inspired by an unsuccessful attempt to 'big
brother' theater owners into paying more
money for a photoplay that they had already
bought and contracted for.
"It is true that a great majority of the
clauses added had been withdrawn. The fact
remains, however, that the distributors were
successful in retaining the particular ones
they really wanted.
] repeat that the contract originally agreed
upon was a fair contract. What the con-
tract is today, I cannot say. The contract
now is uniform only as to the standard
clauses. The added clauses are all dififerent.
Almost every distributor joined the proces-
sion in adding clauses. Those already not
on the band-wagon joined just prior to the
commencement of the advisory committee
session. I do not believe there are two
contracts entirely alike. It looks very much
as if Mr. Hays in all sincerity tried to
bring about a uniform contract but the dis-
butors insisted upon having their own way.
"Two propositions proposed by a member
of the Advisory Committee benefit the ex-
hibitors. We would have preferred, however,
that the original contract would have been
given a fair trial and, upon experience, if
any changes became necessary to make them.
"You must now shop for the best contract,
the same as you do for the best product.
You must also base the purchase price on
the promise that you will not receive all
the photoplajs that are sold to you and that
you contract for. In other words, you should
not pay for cream when you will receive
skimmed milk."
He read the clauses added by
Pathe, F. B. O., and the road show
clauses insisted upon by Metro-
Goldwyn-Mayer. Toward the end of
the voluminous report, he made the
following recommendations:
1. The designation of a committee
to serve for the ensuing year with full
authority to represent the organization
without interference or substitution by
the officers.
2. That state organizations shall be
Woodhull Blames Contract Trouble
On Insertion of New Clauses
Convention Headquarters, Hotel
Ami)assador, Los Angeles— While
not a perfect instrument, the present
uniform contract has marked a big
step forward in the efifort to secure a
document that contains as much of
the human equation as it did legal
technicality, R. F. Woodhull told the
convention yesterd^-"
"This contract must not, however,
be abused by destructive clauses, in-
serted by individual producers and
distributors, because by so doing they
tear down the spiirit of confidence
and cooperation that we have all been
so anxious to establish," he contin-
ued. "I do not understand why they
cannot see the preat value of leaving
well enough alone, and above all
plaving the game in a snortsmanlike
manner."
"Give and Take" Vital
"It will perhaps interest you to know that
we have been cooperating with Mr. Will H.
Hays, president of the M. P. Prod, and
Dist. of America, in connection with the
contract controversy, legislative aflfairs and
other matters of common interest. We have
found Mr. Hays ready and sincere in his at-
titude of cooperation, but, like us. unable
at times to regulate the thinking of every
individual in his organization. Where our
industry has been attacked from without, his
cooperation has been most helpful, and per-
fect, and I sincerely commend him for the
assistance he has rendered. Our dilTerences.
which I am never going to concode are not
adjustable, ha^'e occurred upon problems from
within, and in these, I believe, he has made
a sincere effort. There are many opinions on
both sides to please and my earnest prayer
is that at some time, at some place, the
thinking brains of the industry will gather
about a table and proceed along give and
take methods, because unless this prayer is
answered, I can see nothing in the future
except the destruction of an industry that
has gradually earned the respect of the rec-
reation-seeking people of the world.
Non-Theatricals Flourish in Spots
"Non-theatrical situations are evident in
many various forms throughout the United
■States. Many of these have com'e to the at-
tention of your national officers and have
been successfully stopped. Others continue
to exist, unfair to the last degree and will
require untiring effort to eliminate them, not
only upon our part but upon the part of the
producers and distributors who supply them
with the product to unfairly compete with
their customers who have tremendous brick
and mortar investments and are, as good
citizens, paying taxes and assessments to-
ward the very existence of the community
in which they live. Gov. Alfred E. Smith,
Service
Convention Headquarters
Hotel Ambassador, Los Ange-
les— H. M. Richey of Detroit
and Frank Rembusch of Indian-
apolis were among the impor-
tant exhibitor leaders who drop-
ped into THE FILM DAILY
office here yesterday.
The office has been thrown
open to delegates. A bulletin
service from New York carries
telegraph news and is posted
twice daily.
1st Nat' I Withdraws
Convention Headquarters
Hotel Ambassador, Los Ange-
les— All additional clauses to
the Standard Exhibition Con-
tract have been withdrawn by
First National, Joseph M. Sei-
der announced at the conven-
tion yesterday. He said, in this
connection, that this action on
First National's part indicated
full well that the organization
considered such clauses unfair.
without hesitancy, stopped the use of an
armory in the State of New York for mo-
tion picture presentation, after being inform-
ed by Sydney S. Cohen and others of the
proposed abuse, and it is my humble opinion
that the majority of officials will take the
same stand if theater owners will present
their cases fairly and clearly before them.
Urges Caution in Advertising
"Fake publicity, another subject sometimes
overlooked, and not deemed important, came
in for a goodly share of our attention during
the past year, and while my observations
would lead mo to believe that we have stop-
ped it in a large measure, I earnestly hope
that you will use your individual effort to
guard well the material contained in your
own theatrical advertisements, and never lose
an opportunity to condemn its use in the na-
tional newspapers. I mean hy this the nam'-
ing of fake salaries, record breaking box
office receipts, etc., which can often better
be described as lies rather than exaggera-
tions. Your Congressional representatives
read them in the papers, and have them
shaken in their faces by reformers at hearings
upon legislation detrimental to our business.
They mean nothing at our box offices, ex-
cept to disturb the faith we are trying to
establish with our customers. Photographs
of crowds in front of Broadway theaters,
breaking in the doors to see a certain picture,
do us no .ijood, and should never be printed.
First, because they are generally taken on a
-Sunday night or at the peak theater hour,
when it is impossible to get through the
steets anyway, and second, because they, too,
prompt officialdom to think that the motion
picture business is a veritable gold mine.
This was evidenced at Washington during the
past Winter when a Congressman displayed
for my view two trade papers left on his
desk by lobbyists in the employ of refornrers.
So let us not treat this subject lightly, btit
for our own preservation discourage this
over-zealous prcss-agentry, individually and
collectively.
urged to v/ithdraw their participation on
Arbitration Boards until contract re-
forms are granted us.
3. The authorization to retain counsel
for the protection of our rights through
legal action.
4. The establishment of an Arbitra-
tion Bureau at national headquarters
which will co-relate the work of the
local arbitration boards; to record and,
relay decisions ; keep each arbitration
board informed of changes in contracts;
generally educate exhibitor members of
the arbitration boards as to the rights of
the parties to the contract and render
such further services and assistance to
state organization, individuals, and ex-
hibit members of the arbitration boards
that may be necessary.
Producers and Players Presented
The session opened with Arch
Reeves introducing Milton E. Hoff-
man, manager of the Paramount stu-
dio. Next were presented B. P.
Schulberg, Frank Lloyd and a dele-
gation of players, including Charlie
Paddock, Larry Gray. Margaret
Morris, Percy Marmont, Raymond
Hatton. Clara Bow, Douglas Mac
Lean, Bcbe Daniels and Hal Roach's
"Our Gang."
Fred Beetson addressed the dele-
gates on the free casting office and
the care being taken of children ap-
pearing in pictures.
The delegates spent yesterday
morning visiting the Fox, Warners
and Christie studios and were enter-
tained last night at the Breakfast
Club by the Assoc, of M. P. Pro-
ducers.
ilin
6 Distributors Liie
(Continued from Page 1)
Seider objected to the foUowi
ber of pictures:
Famous Players — 3.
First National — 9. , ,
Fox — 6.
Metro-Goldwyn-Mayer — 6.
Prod. Dist. Corp.— 9.
Warner Bros. — 11.
The M. P. T. O. business laiii p
took up the discussion by ccipj-.i,t|,
and then by pictures. In liny
stances, he told the delegas ^^^
they were entitled to a particar ,
ture at last year's rentals, i n", J
ence to Metro-Goldwyn-M;!er ^..J
example, he declared efforts dl
made to have exhibitors re s^'
distributor from delivery oitf"
tracted picture which now bmr'
as one of the company's sp^alsiij
next season. ,
Seider described the repcj a; ™
effort to inform exhibitors t \
their rights are in --'mectn
undelivered product. In m
stances he discussed star
openly declared that
no box-office value
other's pronounced drawing W'
"First National," sa^' Se
"made an unusual number o|ha
in both title and releases, bi^hl .'an
scriptions are so vague that; is'iibi
possible to check up whetherjie
ies have also been changed."
He accused Warner Bros.f c
eratelj' substituting producjan
that way withholding from fiib
pictures of merit for which ley
contracted.
At the lime the report w
up according to Seider, ifS.A
new announcement had nottei
ceived and for that reason'if
unable to state whether the im
w?s atteinpting to resell pict es
season which had been soldist
one pMn
as agjiist
ptti
&
a 1
tim;
Rembusch Plan To Con, U
Convention Headquarter^ 1
Ambassador. Los Angels — Sn"
between this morning and jitt-
Frank J. Rembusch will get .he;
on the convention floor, m
time, he will explain the aiil o
Associated Cinema Theaterf|-or
May Change By-M^
Convention Headqt,tei"~
Hotel Ambassador, Losing:))'^
Ies — Amendments were
ted yesterday providing
election of the president
delegates rather than by
rectors and opposing th
of directors voting by
The committee on by-la'
received an amendment
would provide for the
of ten directors for a thrj
term, the same numbei
two year term and ten
year. Another am^
would exclude all but ii|
dent theater owners fronnf
bership.
■■s
\
THE
sday, June 3, 1926
-.%g^
DAILY
ohen Finds A Menace in Overbuilding
Problem, He Says
uction Frenzy Will Eventually
fleet Drop in Business at
Box-Office, He Is Sure
ention Headquarters, Hotel
sador, Los Angeles — -Sydney
en makes it clear that he has
ip ail official posts connected
le M. P. T. O. A. He states
rtainty that he is returning to
ks.
is annual report as chairman
board of directors, Cohen
;he M. P. T. O. A. will "live
and thrive more prosperously
ices its reliance for the corn-
's more on principles than on
.lities."
' A Note of Warning
:ssing the general practice of
4'rs in entering the exhibition
ohen described the tendency
ressive since it brought to the
|li higher type of theater.
ng back of this evolutionary and
;e movement, however, is a serious
nd danger which requires considera-
of he highest order — the tendency of
ng, overseating adequately seated
and cities, which will result in
ng and perhaps reduction of admis-
s," he said. "If this condition con-
ere will be very little profit for
chibitor, distributor or producer,
y theaters of necessity means fewer
or each, for a community can care
o many seats under normal every-
tions, and exceeding this quota as
done in some sections can only re-
ich a general falling off in business
:an lower rentals to be obtained for
in this way bring about a lessening
lentive for the production of qual-
Theater owners playing to a busi-
listing of a corporal's guard of pa-.
:i their ushers and other employees
ly expensive films.
ars Ultimate Depression
Micater field generally is tight-
ohen continued. Those
It allied with producer-dis-
;roups will gravitate in that
in the next few years, he
In this connection, he
^e remarks:
all the large theaters in the cen-
^ of the key cities of the country
(directly or indirectly) by these
nd distributing interests. A large
new theaters have been built and
uilt. and conditions will continue
•=1 =
oday's Program
( ivention Headquarters,
He Ambassador, Los Ange-
la Today's program at the
M. T. O. A. convention fol-
low
1:0 '. M.— America. Roll call.
'. M. — Addresses of screen ce-
■rities (names to be announced).
'. M. — Contract Conunittee re-
rt by Joseph M. Seider.
. M. — Discussion.
'. M. — Nomination of members
Board of Directors.
'. M. — Address on Tax Free
«ic by Henry Waterson.
*=*<!'. M.— Report of Music Tax
nimittee by A. Julian Brylaw-
. Chairman, and discussion.
1:11
1:31
1:J1
2:31
4:0(
New Audiences
Convention Headquarters,
Hotel Ambassador, Los Ange-
les— A concerted drive by the
combined screen, man and brain
power of the industry to bring
into theaters millions of people
who do not now attend is fav-
ored by Sydney S. Cohen.
this way until the inevitable business depres-
sion comes, lessening that ease with which
moneys can now be secured — moneys neces-
sary to promote the biggest kind of projects
which a few years ago would have been
termed visionary, radical or impossible. Eco-
nomic pressure alone will be able to bring
about an end to this overbuilding, overseat-
ting and in time, overshowing,
"A vigorous offensive is required for de-
fensive purposes. Theater owners not affili-
ated with producing or distributing interests
must strengthen their organization — the M. P.
T. O. A. — and must carry on so that real
business protection can be afforded to those
independents who. unorganized and alone,
without help would be easy prey for those
interests determined on 'taking them over.'
This is ati angle which cannot be slighted
if individual independence is to continue. Its
importance cannot be over-stressed."
"The Battle of the Giants"
Referring to what he calls "The
Battle of the Giants," Cohen said, in
part:
"The 'skirmishing' until recently has been
m'ostly done by flank attacks and now that
most of the other forces, including the inde-
pendent theater owners, have been manoeuver-
ed out of the line of 'battle' this skirmish-
ing will be superseded by direct frontal at-
tack in the open. One giant producer-dis-
tributor-exhibitor company will lock horns
with another and after some slaughter and
carnage have resulted, the banking interests
in control of these companies will step in,
negotiate a treaty of peace and effect if pos-
s.ble the proper terms and conditions for each
of the 'warring' factions.
"Capital when it fights only does so for
better terms and conditions and understand-
ings, not to destroy, and it is essential that
the M, P. T. O. A. be vigorously and ag-
gressively conducted along lines that will
prevent the annihilation of all the 'dough-
boys' in the ranks and then the 'generals'
meet.
"The balance of power lies with the inde-
pendent theater owner, to sway the scales
one way or the other. The force which
gains his (the independent theater owner's)
support is the force that will prevail. The
all important thing for him is to see that in
this final 'treaty of peace' as well as during
the battle his investment and he himself are
not entirely annihilated and destroyed. Only
such protection as is afforded by organiza-
tion can avert this catastrophe."
Dinner Tonight for Cohen
Convention Headquarters, Hotel
Ambassador, Los Angeles — Sydney
S. Cohen, who yesterday announced
a complete retirement from active par-
ticipation in the M. P. T. O. A., will
be the guest of honor at a dinner
here tonight. Several important key-
notes are expected to be struck.
Walker Paid Off
Convention Headquarters, Hotel
Ambassador, Los Angeles — One of
the interesting angles in the report on
M. P. T. O. A., finances is the fact
that James J. Walker, now Mayor of
New York but at one time general
counsel for the exhibitor association,
has been paid his retainer, amounting
to $6,200.
"Movie Ghats" Set
M. P. T. O. A. in Deal with Louis
Jacobson — 40 to 60% of Gross
to Organization
Convention Headquarters, Hotel
Ambassador, Los Angeles — The M.
P. T. O. A. has made a tentative deal
with Louis Jacobson for the produc-
tion of "Movie Chats." In explain-
ing this development which will mean
considerable in finances for the or-
ganization in the event that the plan
is adopted, A. Julian Brylawski,
chairman of the administrative com-
mittee, stated in his annual report:
"One of the outstanding matters which the
Committee wants to go into at this time is
an arrangement which we have made with
Louis Jacobson for the production, publica-
tion, distribution of a new issue of 'Movie
Chats', the snappy little single reel which
was so helpful to us in the past. At the
request of the Administrative Committee,
Mr. Jacobson attended the meeting of tlie
Committee in Pittsburgh at which time thtre
was present Mr. Harry Davis of Pittsburgh,
Mr. O'Toole of Scranton, representing Mr.
Comerford, National President Woodhull,
Business Manager Seider and Chairman oi
the Board of Directors, Mr. Cohen. Mr.
Jacobson appeared before the Committee and
e.xplained his proposition to issue the new
magazine film explaining that he had at his
command the three largest libraries of film
material in the world and that with the
proper assurance from our organization he
was i>repared to start the issue of this weekly
single reel to be known as the "Ofiicial
Film" of the National Organization. We
were to have adequate space therein for our
own purposes such as messages, propaganda,
etc., that the editing of the reel would be
under our supervision and in addition thereto
we were to receive from 40 to 60 per cent
i.ased on a sliding scale of gross receipts of
each issue. On our part we were to arrange
for physical distribution of the reel to give
it the official endorsement of the organiza-
tion and to urge its use upon our member-
ship, the thought being that by sharing the
profits with the state and regional organiza-
tion we would have the hearty cooperation of
the entire membership.
"In the conversation it became apparent
that before Mr. Jacobson could interest capi-
tal in this new enterprise he must have some
assurance from the organization of our will-
ingness to cooperate with him and a letter
with authority that gave him this assurance
with the reservation that before it could go
into effect, Mr. Jacobson must satisfy the
Committee and the Board of his financial and
practical ability to issue a reel of proper
calibre for this purpose. This action on the
part of the Committee does not bind the or-
ganization to pass the tenure of the Com-
mittee as of course the guarantees and the
reservations completely cover any objection
which the new Board or the new Committee
might have to continue in the arrangement.
"The Committee, however, expresses its
firm opinion that if properly handled this
should prove not only a fruitful source of
revenue for the organization but should be a
medium with which we may bring our pur-
poses and issues before the public capitaliz-
ing the great power of the screen."
6 District Offices
Field Force for M. P. T. O. A. to Aid
State Units Urged by Head of
Contact Bureau
Convention Headquarters, Hotel
Ambassador, Los Angeles — E. Thorn-
ton Kelly, head of the Contact Bu-
reau of the M. P. T. O. A. urged in
his annual report the formation of
six district offices to be located in
Chicago, Louisville, Los Angeles,
Charlotte, N. C, Seattle and Kansas
City, Kansas, with a representative in
each.
"These offices .will serve as a direct
contact with our state organizations,"
said Kelly. "The field men will or-
ganize states that are unorganized,
and help strengthen state units that
are not now fully organized. They
(Continued on Page 10)
-KT
GENE TUHNEY
has lost only one Bght out
of sixty. Hetl be a champion
box office draw in a
Pafhegerlal
— ==Xgr —
J
i
I
3
S2
QJ
O
cANOTHER SMASHIN
KINO
n
scores again wit
convention!'™
L
UNDISPUTED
The Masonic parade, with 200,000 in the Un
of march, by far the most gigantic fratern
order spectacle America has ever seen, endeJ^
at 6 P. M. Tuesday evening **^
By the following morning more than 20
prints of this tremendous event had beeii
shipped all over the country and not onhj
that but —
Millions were "waiting to see this stupenci"\
KINOGRAMS
The News Reel Built
Like a ^^wspaper
OF
B
i
\
■ ;•■- '.> '^--'.wi- .«
JUNTRYWIDE SCOOP!
E GREAT SHRINERS
klLADELPHIA
FACTS
7IFTY-TWO TOWNS AND CITIES RECEIVED SPECIAL LOCAL
PRINTS IN THIS SHIPMENT SHOWING INDIVIDUAL
PICTURES OF NOBLES FROM THEIR HOME TOWN IN THE
INE OF MARCH, MAKING THIS ONE OF THE BIGGEST BOX-
OFFICE MAGNETS IN THE HISTORY OF NEWS REELS!
THIS IS THE KIND OF SERVICE THAT MEANS REAL CASH
RETURNS TO THE EXHIBITOR!
AT NO EXTRA CHARGE!
If — Kinograms TSlo. ^ig^ gave it to them
•THE SPICE OF THE PROGRAM"
1
10
And That's That!
By "BARRY"
ANITA Loos has a new job. She
started writing scenarios at 13 and
everyone knows how successful she
has l)een. Then along came "Gen-
tlemen Prefer Blondes," one of the
hits of the j'ear. Now she is to sup-
ply the N. Y. Evening World with
a comic strip continuing the adven-
tures of Lorelei and Dorothy.
Charlie Burr has distributed nifty
ash tray vovelties of Johnny Nines
in "The Brown Derby." The indus-
try's desks may now be kept neat
and clean. Thanks, Charlie.
A search is being made for the two
ugliest girls obtainable. Apply to
Famous. They are wanted as leading
women for Wallace Berry and Ray-
mond Hatton in "We're in the Navy
Now." What we want to know is,
will the tw^ finally selected feel com-
plimented or not?
Lois Boyd weighs 100 pounds.
She is playing the feminine lead with
"Fatty" Alexander, who weighs 460,
"Kewpie" Ross, who weighs 330 and
"Fat" Carr, ivho weighs 300, in the
Standard comedies released by
F. B. O.
Victor McLaglen and Edmund
Lowe had to eat eggs in every style,
mostly fried, in a scene for "What
Price Glory," and Raoul Walsh re-
hearsed several times beginning at
nine in the morning, each time with
real eggs served. Later the two
players wandered into the studio
lunch room, an actor entered and or-
dered "two fried eggs", and was near-
ly killed before they pulled McLaglen
and Lowe away.
A newspaper says Hoot Gibson
will do "The Texas Steak" for Uni-
versal. A compositor can raise the
devil by dropping a letter here and
there and the boy that set this one
^Hst have been starving.
M.-G.-M. has sent a cameraman to
China to shoot scenes of the civil out-
break for "Tell It to the Marines."
Terrible if peace were declared before
he arrived.
New England Deal Denied
Lawrence, Mass. — Although it has
been reported four theaters here have
been negotiated for by Frank Bos-
cili, the latter denies that he has ac-
nuired any further interests in Law
rence in addition to the Broadway.
A. H. Blank Forms Corporation
Dover, Del.— The A. H. Blank
Theaters Corp.. with a capitalization
of $100,000. has been organized.
George Davis Better
George C. Davis, of Banner Prod.,
who has been seriously ill at the
Roosevelt Hospital, is on the road to
recovery. He is expected to leave
the hospital in about ten days .
\
—JXI^
DAILY
lammmmmmmmmmf
Thursday, June 3, 1!^,,
'*!r,j!ii
Mankiewicz Original for Famous
Herman J. Mankiewicz and Robert
Bcnchley will leave for Hollywood
June 29. Mankiewicz will write an
original, "Casey at the Bat," which
will feature Wallace Beery and Ray-
mond Hatton. It will be supervised
by Hector Turnbull. Benchley will
write an original for Raymond Grif-
fith, which will also be sunervised by
Turnbull. Mankiewicz and Benchley
will return Labor Day.
New House for Taunton, Mass.
Taunton, Mass. — Nate Goodman
and Wm. H. Sherry, who plan the
erection of a motion picture house
and hotel on the site of the old Taun-
ton Inn, have organized the Taunton
Biltmore Corp. with $500,000 prefer-
red and 2,500 shares of common with-
out par. Edward M. Corbett of Fall
River is associated with them.
"Ben Hur" at Aldine, Philadelphia
Philadelphia— The road show pre-
sentation of "Ben Hur" moves from
the Forrest to the Aldine next week.
J. J. McCarthy, who is handling
the attraction, '■-^id yesterday the re-
port of Stanley bookings carried in
some papers yesterday was not cor-
rect and that the picture would not
be released for general exhibition for
at least a vear.
"Ben Hur" on Coast
A. L. Eriangcr has arr?nged for
showing "Ben Hur" at the Los Ange-
les Biltmore beginning Aug. 2 and at
the Columbia. San Francisco, opening
Sept. 5.
Gray Signs with Metropolitan
Los Angeles — Arnold Gray has
been signed to a long term contraC
bv Metropolitan. His first role wil'
be opposite Priscilla Dean in "West
of Broadway."
H. B. Warner Signed
Los Angeles — The role of the Sa-
viour in Cecil B. De Mille's "Thirty
Pieces of Silver" will be played by
H. B. Warner.
Jones With Chadwick
Charles Reed Jones has been ap-
pointed director of advertising and
publicity for Ch--dwir^ Pictures.
Cortez as "Captain Sazarac"
Los Angeles — Ricardo Cortez has
been selected by Frank Lloyd to play
the title role in "Captain Sazarac" for
Famous.
6 District Offices
(Continued from Parje 5)
will hold monthly meetings with the
presidents and secretaries of state or-
gpnizations within thejr jurisdiction
and co-relate the work between them
and the national organization.
"Your chairman recommends that
the state units affi'Hated with the na-
tional .organization shall not set the
dates of their state conventions prior
to consultation with national head-
quarters, thereby dunlication of dates
could be avoided and the attendance
of national ofificers at these Conven-
tions could be insured."
In the Courts
On the report of former Justice
Platzek as referee, which was con-
firmed by Supreme Court Justice
Warner, a judgment for $2,844 has
been entered against William A.
Brady by the estate of Daisy H. An-
drews for sums due under a contract
for the stage and film rights to
"Drifting." also known as "Cassie
Cook of the Yellow Sea." Part of
this sum was a balance due on the
sale of the film rights of the play to
Universal for 15 per cent of the net,
on which a payment of $10,000 was
made.
Advance Prod, has filed an appli-
cation in the Supreme Court to com-
pel the Lutheran Film Division, own-
er of the film, "Life of Martin
Luther," in which Advance has a
half interest, to submit its book show-
ing the receipts and disbursements
The plaintiff alleges that the exhi-
bition of the film in the United States
and Canada has been profitable, but
the defendant refuses to make a re-
port, and has declared no dividend.
Supreme Court Justice Cotillo has
denied an application in behalf of
Carmel Meyers for a judgment
against Murray Garsson for $3,000
for breach of contract. The plaintifT
alleges she was engaged in March
1924 to play the lead in "Black
Tears." and was to have $1,500 a
week for at least two weeks. She
asserted that after she declined two
other engagements and was ready to
come to New York from Los Angeles
she was notified not to come because
Blanche Sweet had been engaged
The plaintiff in asking for judgment
insisted that there was no valid de-
fense but counsel for Garsson con-
tended that no agreement had ever
been reached between the parties.
John Bernhardt Dies Suddenly
John Bernhardt, former presiden*
of Tennek. died suddenly at 313 West
29th street Tuesday night. Police
expressed the oninion that it w^as a
f-ase of suicide and that death v^s
di'" to poison but this cannot be de-
termined until the autopsy report
which may be made public today.
McConaughy Joins British National
T. W. McConauehy. who edited and
titled "Nell Gwyn" left yesterday on
the Berenp^aria for London, where he
will act as production advisor for
British National Pictures. He was
at one time a suoervisor of produc-
tion for Cosmopolitan.
Warners Leasinsr Studio Space
Los Angeles — Several additional
acres adjoining their Vitagraph
studios have been acquired by War-
ners and the announcement has been
made that in future, space and equip-
ment will be leased to outside pro-
ducing companies.
Cossacks at Garden
The troupe of Cossacks that are to
work in the M.-G.-M. picture "The
Cossacks" are now appearing at
Madison Square Garden.
Try To Burn Studiw;
Three Attempts Made to Destroylhi
Century Plant Within She
Time
Los Angeles — "The Examiner'
ports that three attempts have
made to fire the Century st
within a few days. The first
discovered was a lattice fence
ing to the largest stage at the p
It was fired again the next day
again on the next.
Investigation by police, wh
similar attempts at the Cent
dios about a year ago, lead .^
believe a m'ddle-aged woman
had some trouble over her dau„
is responsible. Attempts to dei
the Fox studio are also credit
her.
•Kani
"The Kick-OfT" Cast Compl
Wesley Ruggles. who is prodi
a series for Excellent Pictures C
the first of which is "The Kic
has completed his cast. Actual
tography has begun at Fort
George Walsh is starring with
Hyams in the lead. Earl Larrii
by permission of The Theatre (
is playing opposite Walsh. W
R. Wilkerson has been engag<
production manager.
Emory Johnson's First
Los Angeles — "The Fourth
mandment" will be the title o
first Jewel to be made by E
Johnson under the contract juSt
ed with Universal. The story
continuity will be written by
Emily Johnson. Belle Benttetj
play the leading feminine role
:E.l
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ion li
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idert
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New House in Elmora, N,
Elizabeth, N. J.— Stanley Seb
J. J. Thompson and Fred Unga
building a 1,500 seat house ii
mora, a suburb. They are also
ing a 1,200 seat house in Bayi
■ak
'aitm
■itt pict
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ilen.
mir
rtick
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ieti,
'Condi
Advocates National P. A. C
Chicago — Louis P. Kramer, |
ity representative for LubliU (atb
Trintz, is one of the leading t
in a movement to form a natiw *°(jj
organization of theatrical
agents.
Droeshout Takes Agency Co
Adrian Droeshout, who has
chased J. W. Crosby's casting a(
assumed control today. Crosb '",*
sail for Europe next month a:
his return will go to Hollywoo
New House for Gottesma;
East Rutherford. N. J.— The
ter being built on Park Ave. hai
leased by the Gottesman The:
Enterprises of New York.
.lajiri,
ifrSlavi
ire in
iiiBcen
Mo con
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Logue With Banner
Los Angeles — Banner Prod.J
has engaged Charles Logue tJ
pare the continuity for "Unlf
Treasures." its second productij
Ginsberg-Kann.
§«iei
Uti
"tjit H
*C0I5(
fi the
Nrecte,
Inre'' ,
psi, ■
Aztec Opening Tomorroul
San Antonio — The Aztec Opel
morrow evening with special ■" "'^
tion performance.
k
iay, June 3, 1926
ose Foreign Deals
^rg-Kann Sign Contracts for
tribution in London, Brus-
sels, Berlin and Paris
•ge E. Kami, vice president of
rg-Kann Dist Corp., who has
Huriied from a two months'
) England, France, Germany
iier European countries, closed
contracts for distribution.
ondon he closed with the Ar-
ilm Co. for England, Ireland,
d and Wales.
e in Paris Kann closed with
Vanderheyden to represent
rg-Kann in the Western Eu-
Holland, Belgium, France,
Portugal and Italy. A con-
as also closed with Soleil Le-
Brussels to distribute in Bel-
In Berlin Kann closed with
Film, 207 Friedrichstrasse, for
I Europe — Germany, Czecho-
a, Austria-Hungary, the Bal-
ugo-Slavia and Russia. Ne-
ns are in progress with a dis-
s; concern in Scandinavia to
in Norway, Sweden and Den-
ive lo conditions abroad Kann
tions in England for American-made
are bright. The strike acted as a
>f mercantile and business conditions
id. There had been a long period
of unsettled conditions in business,
id labor. Capital had not been in-
especially not in motion pictures,
t unsettled conditions of labor. The
lUght ati end to this. Prospects are
■ter generally than they have been
past. There has been a gradual
n of the building of theaters.
any countries on the Continent,
iMcularly, the business is controlled
^r groups which make it difficult
lependent producer to place his
Ivantageously because of the tie-
11 exhibitors and distributors.
I new picture houses is being re-
ever, and gradually this will re-
ndition.
is an air of pessimism in Central
lejwing to abnormal internal economic
itio which affect trade generally.
itries have not yet been able to
I c-ir feet, in finances and in trade,
I war conditions. Not only is the
ure business poor, but all branches
sement business feel the depression.
^ making rapid strides in the pro-
motion pictures and will, in the
future, become a formidable con-
tlie world market in films."
B
ma
leci
win
rel
■d i
d Two-Reeler a Special
el Cohen said yesterday that
two reel picture of Lt. Com
ideJByrd's flight to the North
uld be given a pre-release
on Broadway June 27 and
5ed generally on July 4
scheduled to open a lecture
'atjarnegie Hall on the 27th.
3ck Comedies Ready
OS 1 geles — Joe Rock's company
ror Jeted the filming of "Wed-
," directed by Harry Sweet,
s Fire" with "Fatty" Karr,
wpi Ross, "Fatty" Alexander,
iBijl and Lew Sargent. Charles
lonl irected.
P' ayson Going Abroad
'od — Upon completing his
arring comedy for Hal
nch Stan Laurel will direct,
layson plans a trip to Eu-
More Golfers
The out-of-town contingent
which will attend the Spring
Film Golf Tournament was
augmented by three more en-
tries yesterday: George Blair
of Eastman Kodak, Rochester,
who never misses a tourna-
ment; William S. Gill, of Louis-
ville, Ky., and Guy Wonders,
Rivoli theater, Baltimore, also
a veteran golfer.
To those who have not as yet
sent in their entries, this speaks
for itself. There must be a
reason for traveling from Ro-
chester, Louisville, Baltimore
Youngstown, Ohio (represent-
ed by Chris Diebel), and Ty-
rone, Pa., whei'e George Wilson
hails from.
Get busy, golfers who are
missing from the list of 164
entries. The time is near:
Tuesday, June 8, at Winged
Foot Golf Club.
Balk at Ban
German Stars Threaten Strike if Anti-
Marital Clauses in Contracts Are
Not Nulled
A wireless to "The Times" says a
new form of German contract,
frankly designed to prevent Euro-
pean stars from burdening themselves
with husb' nds or emigrating to Hol-
lywood, threatens trouble in Berlin.
The first contract of this kind was
submitted for signature to Dina
Gralla, a young Polish star, known
here as the Pola Negri of comedy
by Ufa.
Gralla, who was engaged for a
modern version of the du Barry film
made famous by Negri refused to
sacrifice her personal liberty on the
altar of art. At her initiative sever-
al other actresses joined her in re-
jecting the proposed clauses.
Ike Blumenthal, representative of
Famous, is understood to be the au-
thor of the trouble-making contract.
"Names" For Brooklyn Strand
Edward L. Hyman of the Brooklyn
Strand is booking "big name" acts
for his summer presentation program.
Cantor Rosenblatt will be a headliner
this week, with the Dixie Jubilee
Singers on the same program.
Signed for "Gingham Revue"
Gus Edwards has signed Tommy
Tucker and Florence Forman for his
"Gingham Revue," now in rehearsal
for the Publix circuit. It opens June
6 at the Rivoli.
Natchez House Opens Doors
Natchez, Miss. — The Hamilton has
opened.
FOR SALE
Brand New Original Prints
KEYSTONE CHAPLINS
Laboratory Cost
M-302 c-o Film Daily
1650 Broadway, New York City
Tilt Over "Kiki"
Cleveland Zoning System Causes Dis-
pute Between Ohio Aumsement
Co. and Loew's Ohio Theaters
Cleveland — The Ohio Amusement
Co. had recourse to the Board of Ar-
bitration to determine whether its
contract for "Kiki" for May 30, that
date being the 43rd day after the
close of the Stillman run, was valid.
The Board of Arbitration heard the
testimony and held a tie vote.
Judge Jacob .Stacel of the Com-
mon Pleas Court was asked to be the
seventh arbitrator in the case. His
decision was in favor of the exhibitor.
Fred Desberg, on behalf of the
Loew interests, then secured a tem-
porary injunction against First Na-
tional, restraining that company from
furnishing a print of "Kiki" to the
Ohio Amusement Co. The difficulty
is traceable to the Cleveland zoning
system.
Close for Elbee Product
Elbee has sold its entire line-up
of 16 melodramas for the following
territories: New York, Common-
wealth; Boston, Pictures-In-Motion
Co.; Buffalo, Bond Photoplay Corp.
Cleveland, Standard Film Service
Minneapolis, F. and R. Film Co.
Philadelphia, Masterpiece; Milwau-
kee, Mid-West Dist. Corp.; Chicago
Greiver Prod.; Indianapolis, Mid-
West Film, and Dallas, Home State
Film.
Club Women See "Big Parade"
Atlantic City — Several thousand
delegates to the convention of the
General Federation of Women's
Clubs saw a screening of "The Big
Parade" at the Stanley here. The
picture was presented under auspices
of the Hays organization. The M. P.
D. A. also presented a prologue in
which the industry extended greet-
in""! to the Federation.
Leatrice Joy Starts Next
Los Angeles — Leatrice Joy is due
here tomorrow from New York to
start work on "For Alimony Only,"
William De Milk's first for P. D. C.
Menjou, Princeton's Favorite
Princeton — Adolphe Menjou was
voted the most popular male screen
player by the graduating: class of
Princeton University.
James Parrott to Direct
Los Angeles — Hal Roach has pro-
moted James Parrott who will now
direct.
Worne Rents Space
Duke Worne has rented space in
the Wolcott Studios for his produc-
tions.
BLIZZARD
SYSTEM
Just like
many a
good drink
Cooling &
Refreshing
BLIZZARD
SALES CO.
Omalia Nebr.
'Firebrand' Undecided
Schenck May Produce It With
Barrymore But Change Story —
Buys "The Dove"
The Joseph M. Schenck office said
yesterday John Barrymore might ap-
pear in a revised version of "The
Firebrand" for United Artists.
If the production were made, it was
stated, the story would be so changed
as to meet with the approval of Will
Hays with the scenario submitted to
him for approval.
A representative of Schenck said
yesterday the producer had acquired
the rights to "The Dove" from Be-
lasco.
George Dollini's Bookings
George Dollini is booking Alexis
RulofT's dancing revue for picture
houses. He is also handling Will
Horlick's "Night in Gypsyland,"
eight people, now playing Keith time.
The Gypsy Follies, which recently
closed on the Publix route, is now
being booked into independent thea-
ters.
Sam Nusbaum & Co., a musical
act, is now in rehearsal for Dollini.
Mathew Vodnoy is staging it.
Exchange Changes in Boston
Boston — William Patton, formerly
of Independent, has joined staff of
American Feature and is covering
city territory. Frank Vine, formerly
of Fox, is covering Southern Massa-
chusetts and Rhode Island, for First
National. He exchanges jobs with
Geo. Hagen of First National who is
covering Western Massachusetts, for
Fox.
West Coast to Build
Los Angeles — West Coast Theaters,
Inc. are about to begin construction
of another theater and office build-
ing.
TIFFANY PRODUCTIONS, Inc.
1540 Broadway, N. Y. C.
; Announces that it has in the
; course of production motion
pictures entitled
"COLLEGE DAYS"
Adaptation and continuity by
A. P. Yoimger
"LOST AT SEA"
A Society drama
"THE FIRST NIGHT"
A farce comedy
"BLONDES PREFERRED"
A Comedy drama
■ ALL RIGHTS PROTECTED
SETTING THE PACE !
Exhibitors:--'
Be among the leaders-don' t be on the
tail end. First come--get all the cream.
Book the Ellbee 1926-27 series.
LIST OF PROMINENT ELLBEE FRANCHISE HOLDERS
»•••»•»*•••••
i •
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Commonwealth Film Corp.,
Sam Zierler. Pres.,
729 Seventh Ave.,
New York, N. Y.
Pictures-In-Motion, Inc..
William Bradley,
20 Winchester Street,
Boston, Mass.
Bond Photoplay Corporation,
Bobby North,
Franklin Street,
Buffalo, N. Y.
Standard Film Service Co.,
Harry Charnas,
Film Building,
Cleveland, Ohio.
F. & R. Film Co.,
Ralph Branton,
413 Loeb Arcade Bldg.,
Mirmeapolis, Minn.
it
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IS
YOUR
EXCHANGE
ON THIS
LIST?
Foreign Rights
Controlled by
British & Continental
Trading Co.
J. C. Barnstyn, Pres.
1540 B'way, N. Y„ N. Y.
"#'■•"»"»"♦«»♦»»»*.♦"»»»»**»»»«»•»»»"•»»**•«'»■»♦"<
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Masterpiece Film Attractions,
Ben Amsterdam,
1329 Vine Street,
Philadelphia, Pa.
Mid-West Distributing Co.,
C. W. Trampe,
145 Seventh St.,
Milwaukee, Wise.
Greiver Productions,
Si. Greiver,
831 South Wabash Ave.,
Chicago, 111.
Mid-West Film Company,
John Servass,
218 Wimmer Bldg.,
Indianapolis, Ind.
Home State Film Co.,
Jack Adams, Pres.,
Film Exchange Bldg.,
Dallas, Texas.
ELLBEE SURE-FIRE MONEY MAKERS
Race Wild
Roaring Fires
Pursued
The Lightning Reporter
The Warning Signal
Duty's Reward
The Pay Off
Hazardous Valleys
Riding to Fame
Frenzied Flames
Forest Havoc
Defend Yourself
it
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..••.••.•••♦••
Burning Gold
Thundering Speed
Fire and Steel
Accused
PICTURES
lit^
CORPORATION
154-0 Broadway
New Vork City
\
iTHE
K? brAdstreet
f FILHDOM
(
Authority
XXXVI No. 55
Friday, June 4, 1926
Price 5 Cents
IG MAN" IDEA RIFTS HARMONY;
DELEGATES JUNK UNIFORM CONTRACT
Seek New Draft
Pettijohn Asserts Dis-
iutors Won't Hold Any
More Round Tables
vention Headquarters,
ssador Hotel, Los Angeles
king of the uniform exhib-
•ontract negotiated recent-
3 voted by the convention
day when R. F. Woodhull
luthorized to appoint a
ittee of five members to
e a new agreement on be-
thc M. P. T. O. A.
action was recommended
report of the business re-
committee which held
le present contract should
recognized as no repre-
ves of the M. P. T. O. A.
en authorized to serve on
visory committee compos-
ixhibitors and distributors
ppointed in New York
illy by Will H. Hays,
/as pointed out that al-
{Continued on Page 6)
Dinner to Cohen
mvention Headquarters,
!l Ambassador, Los Ange-
jPriday— Sydney S. Cohen,
ing chairman of the board
rectors of the M. P. T. O.
A ^as the guest of honor at
*• ler in the Fiesta Room last
All of the important ex-
^ or leaders at the conven-
'0 ittended.
le of the last pieces of
•'i less at yesterday's session
* the nomination of direc-
'^ Thirty-six names were
P« ;nted. Of that number.
^ '■ will be elected today
*" / directors to serve for the
n« year
British- American Reciprocity In Sight
By ERNEST IV. FREDMAN
The Film Renter and M. P. Nezvs
London — The sub-committee representing the British trade has
entered upon a tentative reciprocal arrangement with leading Ameri-
can distributors. The detail is being closely held, but the plan is not
as outlined in "The Daily Express."
It is understood an outline of the scheme has been cabled to Will
H. Hays and is to be considered when the sub-committee meets here
again next week.
Famous Guts Melon
Declares Exrta Dividend of $2 on
Common Stock — To Increase Au-
thorized Shares to 1,000,000
The board of directors of Famous
yesterday placed the common stock
on a yearly dividend basis of $10 per
share and called a special meeting of
stockholders to be held June 25 to
vote on a proposal to increase the
authorized number of shares of com-
mon without par value, from 450,000
to 1,000,000 shares. The dividends
will be payable $2 quarterly in cash
and the remaining $2 in cash or stock,
at the option of the corporation.
(Continued on Page 7)
Can't Agree On Issues
Washington — Inability of the coun-
sel to agree upon the issues in the
case yesterday aroused the ire of
members of the Federal Trade Com-
m'ssion hearing arguments on the
proposed order for the reopening of
the Famous case and drew consider-
able criticism upon Chief Counsel
(Continued on Page 7)
Seeks Foreign Stories
Screen and stage materials will be
purchased by Maurice Revnes, tech-
nical director for Fox, who sails on
the Majestic tonight. With him will
be Arthur Hornblow, Jr., of the
Robert Milton organization, which is
associated with Fox in the acquisition
of material. Hevnes, who will visit
London, Berlin and Paris, will also
impress foreign authors with the op-
portunities offered in this field.
Rubin Sailing June 12 /
J. Robert Rubin of M.-G.-M., ^ails
June 12 for abroad, accompanied', by
his family.
Signs With First Nat'l
Corinne Griffith Renews for Five
Years — Will Make Four a Year
Under New Contract
It is understood Corrinne Griffith
has signed a five year contract with
First National, effective upon comple-
tion of her present agreement wliich
still has several pictures to run.
Miss Griffith will make four a year
during that five year period on a
sliding salary scale which increases
from year to year. Her present con-
tract is with Asher, Small and Rogers
This arrangement continues but her
relations with First National will be
(Continued on Page 2)
Memorial Fund Grows
Announcement in "Motion Picture
News" and THE FILM DAILY
last week of plans for the creation of
a permanent memorial in honor of
the late Joseph Dannenberg brought
a generous response, in the form of
contributions, from the industry.
In the meantime, it has been decid-
iContinued on Page 7)
6 For Worcester
Worcester — Witli six new houses
planned, Worcester faces the possibi-
lity of a theater war. Universal is
reported interested in a 3,500-seat
house on Main St. Warners are re-
ported slated for the theater being
built by a syndicate headed by Ar-
thur S. Friend on Main St., near th-:
Universal theater site. This will seat
3,200.
(Continued on Page 2)
"U" Buys "Cat and Canary"
Universal announced yesterday
they had acquired the rights to "The
Cat and the Canary."
Allied Demands Leader
Minnesota, Michigan, Kansas,
Texas Lead the Way — Up-
roar in Los Angeles
By HARVEY E. GAUSMAN
Convention Headquarters,
Hotel Ambassador, Los Ange-
les— The Allied group will not
work with the M. P. T. O. .A.
unless the much-discussed plan
to secure a big man as leader is
carried out. This issue did all
but split the convention wide
open yesterday. The entire ses-
sion was in an uproar through-
out the day.
Minnesota, Michigan, Kansas
and Texas, through their respec-
tive spokesmen, openly declared
there must be a leader selected
or else they will not work with
the national organization. The
question was precipitated by the
report of the credentials com-
mittee which suggested a sys-
tem of voting on a basis of every
(Continued on Page 6)
News Service
Twice daily press telegrams
are being rushed West by THE
FILM DAILY for publication
on the bulletin board in its
Coast office located in the Hotel
Ambassador where the M. P.
T. O. A. convention is now
being held, so that the delegates
can keep abreast of happen-
ings elsewhere throughout the
nation.
Last night the attitude of
those distributors charged by
Joseph M. Seider with having
failed to deliver certain pictures
contracted for by exhibitors was
wired West for dissemination
at the convention. Detail ap-
pears elsewhere in this edition.
DAILY
Friday, June 4, ll6
fi|.XXX»l Ni. 55 Fridiy. June 4. 1926 Price 5 Cants
ItIN «. ALICOATE
Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y and
copyright (1926) by Wid's Films and Film
Folks Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N V , under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should ■'emit with order
Address all communications to THE rlLM
DAILY, 1650 Broadway, New \oik, N. V.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa
dcr Hotel, 'Phone, Drexel 7000 and Wash-
iiiifton 9794, London— Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
I.v.idon, \V. I., Paris— La Cinemalographie
Francaise, 5, Rue Saulnier.
financial
Aggressive trading yesterday brought a
further advance in stock issues. Two factors
had an encouraging effect upon the traders ;
easier mon.:y and reports of a constructive
character in most industrials. Call money
went at 3 'A per cent.
The film issues had one of the best days
in many weeks. A total of 41,700 shares
were traded during the day. Pathe Exchange
"A" made another large gain: 3% in a
turnover of 9,800. Famous Players added 2
points in transactions reaching 19,800 shares
Other issues, in fairly large deals, also re
corded a rise
Quotations
High
Low
Close
Sale^
lialaban & Katz .
74
72 i4
73M
Eastman Kodak . .
109^
109H
I09ii
200
Famous Players ,
125H
123^2
125
19,800
Fam, Play. Pfd. .
122
121/2
1217/8
300
Film Inspection .
. 4.y,
4
4/8
800
•First Nat'l Pfd.
97
Fox Film "A" ..
64H
6-45^
64-/8
366
Fox Theaters "A"
24^3
24-4
24/4
200
"Intern'I Project.
12/2
Loew's, Inc
.38 -4
37.y,
38
6,166
•Metro-Gold. Pfd.
23
M. P. Cap. Corp,
23'A
22-4
23/2
1,766
Pathe Exch. "A"
5654
53V«
56
9,800
tParamount B'way
977^
97-/2
97^
1,600
Skouras Bros. . .
. 47
47
47
Roxy Units
. 23
21
Koxy Com
. 7 'A
6
**Stan. Co. of Am.
57
Trans-Lux Screen
6?i
6%
67/8
266
Universal Pict.
. 31
31
31
400
•Univ. Pict. Pfd.
93
Warner Pict. "A"
HJ4
14'4
14/8
300
•Warner Bros. . .
45/
• Last prices quoted
♦* Philadelphia Market
t Bond Market
Ritz, Bronx, Sold to Bolognino
The Ritz, 180th St. and Boston
Road has been taken over by Law-
rence Bolognino of the Consolidated
circuit from Daniel Nichols. Sof?er-
man and Sofferman were the brokers.
Slott Returning to Coast
Nate Slott, who was an assistant
director with Charles Brabin on
"Mismates," made for First National
here, returns to the Coast next week
Halliday Back from Coast
Richard Halliday, of George Pal-
mor Putnam, Inc., has arrived from
the Coast.
New Color Process
Richard Thomas States His Inven-
tion Involves Only Attachment
to Camera or Projector
A new color process which involves
onlv an attachment to a camera or
projector and no more laboratory
work than that given an ordinary
black-and-white picture is claimed by
Richard Thomas, West Coast pro-
ducer, and his father, William Mauls-
by Thomas. The producer is now in
New York, with M. H. Newman and
Mrs. Thomas, negotiating for the
manufacture and distribution of the
process. The product will probably
be manufactured in New York and
possibly a film will be made here.
Red, green and violet prisms are
provided in the attachment which fits
any projector and can be manufact-
ured in large auantities at an approxi-
mate cost of $10 each, he says. The
attachment can be used in connection
with any black-and-white film to
furn'sh coloring.
An experimental film in about 10
reels has already been made. Other
scenes will be shot in Times Square
before Thomas returns to the Coast
in about 10 days. He will then make
"What Women Love," using his
color process in some scenes. Later
he plans to produce "Parsifal," all in
colors.
Before coming to New York,
Thomas completed "Husbands Pre-
ferred," with Mae Busch, Huntley
Gordon, Ian Keith, John Roche,
Richard Travers, Joan Meredith and
Rosemary Thebes.
Terry Ramsaye at A. M. P. A.
At the weekly luncheon of the A.
M. P. A. yesterday Terry Ramsaye
toid of the early days of the industry.
During the business session it was
determined to raise another fund for
Louis Gardy who is ill at Saranac.
For Glean Films
President of Federation of Women's
Clubs Says Campaign Will Be
Pressed With New Force
Atlantic City— The fight for clean
pictures is to be prosecuted with new
force by the General Federation of
Women's Clubs, Mrs. John D. Sher-
man of Estes Park, Col., president,
says.
"Definite plans are maturing," Mrs.
Sherman said. "The program includes
intensive work through local commit-
tees in all parts of the country.
"Two things I feel strongly about
in connection with the women's work
for clean shows. First, they must
not themselves patronize the pictures
from which they are trying to keep
their children. Second, they must
not accept passes to pictures and stu-
dios, thereby giving producers and
managers the idea that our friendship
is to be won easily by glamorous
hand-outs. Let women pay their
way into good pictures and stay away
from the others."'
Mrs. Alfred Tyler of Chicago,
chairman of the Motion Pictures
Committee, summarized in her report
to the convention the lines on which
the committee was working. These
were :
Furnishing of committees working with lo-
cal managers with classified lists of good and
bad pictures.
Building of these local committees into
strong units headed by a responsible and ca-
pable chairman.
Sponsoring of educational films which may
be shown in communities that would not
otherwise take them through the women's
clubs.
Continued cooperation by the Federation
with all organizations working for good pic-
tures, but the preserving of absolute inde-
peiulence.
Columbia Enlarging Plant
Los Angeles — Ground has been
broken for the new carpenter shop at
the Columbia studios. This is the
first step in the company's plans to
increase the equipment of their re-
cently purchased studios.
Newmeyer to Direct Dix
Richard Dix's next picture, "The
Quarterback," will be directed by
Fred Newmeyer. This was made pos-
sible by arrangement with Harold
Lloyd. Newmeyer is due today to
begin preparations.
6 For Worcester
(Continued from Page 1)
Other houses under construction
are: Poli's Palace, seating 3,400; Capi-
tol, seating 2,500, and two Henry J.
Steinberg theaters to seat 1,200 each.
Present houses seat 12,278 and pro-
posed theaters will increase the total
by approxmately 15,000.
Signs With First Nat'l
(Continued from Page 1)
even more direct than they are at
present.
Following "Ashes" which is now in
production. Miss Griffith will appear
in "The Lady in Ermine."
Alice Joyce in "Ace of Cads"
Alice Joyce has been assigned the
leading femin'ne role opposite
Adolphe Menjou in "The Ace of
Cads." which Malcolm St. Clair will
direct.
Franklyn Through with Fleischer
Richard Irwin Franklyn is no long-
er associated with Max Fleischer, who
is now making the third of the "Car-
rie of the Chorus" series at Pathe
studio.
Fair Returning from Trip
A. E. Fair of the Universal theater
department returns to New York
today after a brief trip to Cleveland.
Ranch for Christie
Los Angeles — A 240 acre ranch has
been added to the holdings of the
Christies.
Pathe Editor Sails Tonight
Emanuel Cohen, editor of Pathe
News, sails on the Majestic at mid-
night.
BLIZZARD'S
WAY IS
NATURE'S
WAY
Blizzard
Sales Co.
Suggest 2,000 Names
Albany— Uly S. Hill, general
ager of the Mark Strand theateJ
sent to the principal office of tlf«
poration in New York 2,000 rte
containing proposed names fd t
new Mark Strand theater nowjnd
construction and which will'3p,
Labor Dav.
"Last Frontier" Unit on Dijjn
FlagstafT, Ariz. — George Sei| a
the Metropolitan unit makingj'T
Last Frontier" near here is oUo
bad start through bad weather
Murnau Here Next Montf
Fred W. Murnau, under cfri
to Fox, is scheduled to arrive jti
country early in Jul>. I
Story for Evelyn Brenf
Los Angeles — F. B. O. has pich;
ed "The Princess Pro Teni" by^Iai
Hoyt, for Evelyn Brent.
Ik
Mort Shaw Resigns
Mort Shaw has resigned aslir^
tor of publicity for Red Seal.
J. D. Hampton in New W\
J. D. Hampton is in NewYc
from Los Angeles.
This is a 'Cornerblock' cut fuis:
FREE for all Pathecomedies y
Exchange. '
NATIONAL EVA^
LABORATORIES,
Developing — Printing— Ti 5
1476 Broadway
Telephone! Bryant «33l»l
FOR RENT
Attractively arranged C*'
Suite in Godfrey Bld«.,f29
Seventh Ave.
Box M-298 c-o Film I|i
1650 Broadway N.
Omaha
Nebr.
^bfAadeim
[j^ammount ?i^p\tis
^ZMkA for advance fall bookings
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
z
^
THE
-:xi^
DAILY
\llied Demands Leader
(ConUnMcd from Page 1)
$26 paid in dues. Into this rec-
ommendation which ultimately
passed was injected the "big
man'" problem.
Al Steffes was the first to ob-
ject to the $26 per vote basis
and explained that the reason
that Allied was not paid up was
because a big man had not been
obtained by the M. P. T. O. as
promised. He said that the
funds to carry out this idea
which were pledged by Allied
were withdrawn after waiting
six months for the selection of
an individual to fill this post.
Jack Miller, representing Chi-
cago theater owners, endorsed
Steffes' stand. John Manheimer of
New York was the next to secure
the floor. He branded Steffes and
H. M. Richey of Detroit as hirelings.
Naturally Richey attempted to make
a reply, but because his theater had
not paid its dues, he could not get
the floor. Later, through the plead-
ing of A. Julian Brylawski, Richey
was permitted to speak.
He declared the M. P. T. O. had
lost many big men and that, it his
mind, the organization was in the
worst condition in its history. He
promised that if a leader were ap-
pointed to head the organization.
Michigan would pledge its share of
the expense.
Sydney Cohen was on his feet in
a minute with a rejoinder. He told
Richey that Michigan had much to
straighten out in its own group be-
fore criticizing national headquarters.
"Michigan has done much damage to
the M. P. T. O. A.," remarked Cohen.
Texas Ready to Bolt
Col. H. A. Cole, president of the
Texas M. P. T. O. A., told the con-
vention that unless Administration
tactics were changed, Texas would
drop out. Texas is in Los Angeles
in a pliable mood. Before the dele-
gates left Dallas, a willingness to
rejoin the national organization had
been expressed provided a feeling of
confidence in the national associa-
tion's operations could be instilled.
R. R. Biechele, president of the
M. P. T. O. A. of Kansas and Mis-
souri, likewise stated that unless a
leader was secured Kansas would not
work with the M. P. T. O. A.
Harry Davis of Pittsburgh deliver-
ed a cool-headed and collected speech.
He pointed out that few men were
willing to work as heads of the M.
P. T. O. A., and that when an error
of any kind was made a great shout-
ing and much abuse were always
handed out.
The unrest throughout the conven-
tion was apparent. Woodhull had
great diflficulty in maintaining order.
Other delegates advanced the "big
man" idea and said they would not
pay their dues until this was done.
From other (|uarters came pleas for
the delegates to support their of-
ficers and express a note of confidence
in their policies.
Distributors Answer
In reply to the stand taken by
Joseph M. Seider on undeliver-
ed pictures for which exhibi-
tors had signed contracts, the
following defense was present-
ed yesterday by the distribu-
tors thus involved:
That exhibitors have failed to
take cognizance of the number
of unforeseen problems which
arise in production. Unexpect-
ed incidents, often beyond hu-
man control, necessitate
changes.
That often substitutions in
casts are made because of de-
lays on other pictures; or be-
cause new players are found to
be better suited for those par-
ticular roles.
Sam Morris, sales manager
for Warners, specifically brand-
ed Seider's remarks relative to
"The Sea Beast" as "an unmiti-
gated lie" and added no at-
tempts had been made to "big
brother" exhibitors into higher
prices.
Units in 38 States I To Seek New Dn't
Friday, June 4,
Sidelights
Around the Convention Headquar-
ters, Hotel Ambassador, Los Angeles
— Mr. and Mrs. Thomas D. Goldberg
and M. Goldberg are among the en-
thusiastic delegates from Baltimore
Tommv was loud in praise of the
progress made during the past year
by the M. P. T. O. A., attributing
much of the credit to Sydney Cohen.
Eugene B. McCurdy representing the
Associated Theaters Co. and J. Lewis
Rome, council and director of the
Maryland branch and William Hoff-
meister are members of the same
party.
J. E. Kirk, of the Grand and Norf
Star theaters, Omaha, declared that
after attending all other convention
cities of the M. P. T. O. A. he found
the Southland best suited for every
purpose.
Convention Headquarters, Hotel
Ambassador, Los Angeles — The re-
port of the committee of credentials
which determined the right to vote
should rest on a basis of one vote for
every $26 paid in dues, brought to
light yesterday that the M. P. T. O.
A. claims units or affiliations in 38
states and in Canada.
On this predetermined basis the
organization in the past year received
$8,710 in dues. The states and the
number of votes allowed each under
this plan follo^v:
Arizona 1
Arkansas 7
Colorado 2
California 1 1
Connecticut 5
Delaware 1
Florida 4
Illinois 25
(13 for Chicago, 12 for Southern 111.)
Indiana 13
Iowa 11
Kansas 8
Kentucky H
Louisiana 8
Maryland 6
Massachusetts 16
Michigan 4
Minnesota 1
Missouri 16
Montana 2
Nebraska 6
New Hampshire 2
New Jersey 12
New York 43
New Mexico 1
North Dakota 3
Ohio 22
Oklahoma 8
Oregon 3
Pennsylvania 36
Rhode Island 3
Tennessee 1
Utah 2
Texas 1
Virginia 10
West Virginia 2
Washington 5
Wisconsin 1 1
Wyoming 1
Canada 1
Total 335
Brooklyn is well represented at the
convention in Rudolph Sanders, presi-
dent of the Brooklyn branch; whose
party includes his family, Mr. and
Mrs. John Manheimer and son and
Mrs. Sol Brill and two daughters.
From the District of Columbia
come Mr. and Mrs. Julian Brylawski
William P. Herbst and E. J. Stutz.
Ben Harding of the Strand and
Liberty Council Bluffs, la., complain-
ed of the intensive heat of the desert
country but found Los Angeles a
restful oasis.
Adolph Barr, of New York City
still finds his fancy soaring after a
side trip to Pikes Peak and the Grand
Canyon, on the trip across the con-
tinent.
Contract Report Accepted
Convention Headquarters, Hotel
Ambassador, Los Angeles — -The re-
port of the board of directors on the
contract situation was accepted yes-
terday without much controversy.
No More Conferences
Convention Headquarters, Hotel
Ambassador, Los Angeles — "The
producers are going to use the uni-
form contract regardless of what ex-
hibitors think of it," Charles C. Pet-
tijohn of the Hays organization told
the convention yesterday. "Many
contracts have been printed. We
can't make new ones every few days."
Pettijohn said that no matter what
any M. P. T. O. A. committee did on
the contract, no more conferences
could be expected from producers and
d'stributors.
He was asked to address the con-
vention, because of his close affilia-
tion with the contract development.
He declared there was nothing wrong
with the contract and characterized
it as the best exhibitors had ever had.
"There wiK be no break of faith on
the part of the Hays organization I
represent," he added. "The pro-
ducers are not against this organiza-
tion of theater owners, but they ask
that you get in harmony."
{Continued from Page 1) .
though Woodhull had att<,d
the last meeting of the coi-nu
tee on May 17-18, he late de
clared in a statement th, h
was present as an individmani
not as president of the M.
O. A.
Producers to Stand Pel
Charles C. Pettijohn o! th
Hays organization told the
vention that regardless of
exhibitors thought of the
tract in its present fori
producers who were merab|
the Hays association were
to use it.
The delegates participatl i
an exhaustive discussion (
entire contractual situation. 1; n
porting committee said that c nge
had been made to the contrac itft(
it has first approved.
Text of Report
The committee's report follj/s:
"The uniform contract as oriiaall
agreed upon met with the afov;
of the committee. The subs uei
changes to this contract by t at
dition of numerous clauses werinad
by a number of distributor an
bring about a situation necess'ltin
the informing of the theater irnci
of this country that the cont-t
not now in the form when oriaal;
approved.
"In view of this situation f io
lowing motions were made ar! cat
ried: I
"First, that as no authoritjidi
ever given by any representasn (
the M. P. T. O. A. to serve >; ^i]
advisory committee therefore S i>
tions and conclusions of thiijCor
mittee be not recognized by [; ^
P. T. O. A.; second, while the!
T. O. A. does not recognize ts :i
visory committee as an autiri^
committee of this association ?t
view of the earnest work the h v
performed on the contract w i"
committee on business re it'^
hereby commend and thank thn i
their efforts; third, that a resJt
be introduced on the floor • *
convention authorizing the pr'idti
to appoint a contract commi
five members to negotiate a
contract foi the M. P. T. O,
This report was adopted.
»>i
Stars Visit Convention
Convention Headquarters,
Ambassador, Los Angeles — '~
gates visited the First NatiorgW
Universal studios yetserday.
M. players who visited the
tion were; Lew Cody, Carmel
Sally O'Neii. Claire Windsor, '
Starke and Conrad Nagel.
Grange and C. C. Pyle also
ed.
Want Better Moral Toi
Convention Headquarters,
Ambassador, Los Angeles — In
ing the support of the Ca
State Federation of Women's! , ^
against censorship at the conintiJ'
yesterday, Mrs. Alfred Grab
pealed for less drinking, smol<_J
nudity in pictures.
I
!, June 4, 1926
THE
-<^E^
DAILY
morial Fund Grows
{LonliHited from Page 1)
place the matter in the hands
committee which will be ap-
d at the Film Golf Tournament
[held next Tuesday. Such great
;t has been manifested in the
Irial that its sponsors wish to
/erybody a chance to participate
was thought best to present
an formally at the tournament
, when selection of the Memor-
iimitlee will be made.
will give opportunity for the
jf the memorial to be decided
and the dedication exercises
It the time of the Tournament
all. One of the suggestions
a memorial tablet, in honor
inny," be placed in a conspicu-
cation in the film district in
fork.
ributions of any size will be
received by "Motion Picture
' These, together with subs-
is already made, will be turned
iter to the Memorial Commit-
)e named next week.
ripticns already received are as fol-
■. Kohn $50
iiannini $50
A. Rowland $50
I. Quigley $50
. Alicoate $50
Picture News $50
C. Pearson $25
Hammons $25
:. Schnitzer $10
itchey $10
t $10
Massco $10
Total $390
I he Tournament
still the entries pour in. Yes-
the list climbed to 173. The
nee record of other tourna-
wili easily be shattered at the
tning Spring afifair, which
lace next Tuesday.
Pratchett, general manager
Caribean Film Co., Havana.
la^ arrived in town to play in
irnament. He came up pur-
for the event and will return
itely after. Another out-of-
who will attend is Oscar Neu-
PhiladelpViia,
have been donated by Reuben
5, Pathe Exchange, Inc.,
Bros., "Motion Picture
Vrthur W. Stebbins, Watter-
Rothacker, Jack Cosman
istbiium, Carl Laemmle and
>. Of course, THE FILM
trophy, which must be won
ii-s to be retained, is included.
prizes have been donated by
' i-J Pont Company, J. P. Muller
Jules Brulatour.
>. a
xonsider "The Wise Guy"
Wise Guy" has not been defe-
rred by the N. Y. State M.
-^. u'.ssion. At the office of the
ion it was said yesterday the
was to be reconsidered at a
on Monday.
mm
•tur
Jwi
Edv
Imall Due Tomorrow
d Small will arrive in New
m the Coast tomorrow.
Famous Guts Melon
(Continued from Page 1)
The directors also declared an ex-
tra dividend on the common to stock-
holders of record, June 30, of $2 per
share, payable Aug. 10, to be paid in
common stock, or in the event of the
failure of the stockholders to approve
the increase in common stock, then
the dividend is to be paid in cash.
Upon approval of the increase in
capitalization by stockholders, the
corporation will offer 191,482 shares
of its common for sale at $107.49 per
share, (the forty-nine cents being an
adjustment for the accrued dividend)
to holders ot common at the rate of
one new share for each two shares
now held (including the above men-
tioned dividend stock.)
Proceeds of the proposed issue,
amounting to approximately $20,000,-
000, are to be used for the acquisition
or erection of theaters including the
purchase of a majority of the out-
standing stock of Balaban & Katz
Corp., and the purchase of other as-
sets. The deal with B. & K. was
forecast in THE FILM DAILY for
March 31 but was subsequently de-
nied.
The corporation at present has out-
standing 80,000 shares of preferred
stock (20,000 additional shares of
preferred previously outstanding hav-
ing been purchased and retired
through operation of the preferred
stock sinking fund) and 375,456
shares of common stock.
The directors also declared the
regular dividend of $2 per share on
the common, payable Oct. 1 to stock-
holders of record. Sept. 15.
Famous common closed at 125 yes-
terday, a rise of two points over Wed-
nesday's close. Sales totaled 19,800
Extend Rupert Julian Contract
Los Angeles — The De Mille studio
has exercised its option on services
of Rupert Julian for the next year.
Blinn Back in Films
Los Angeles — June Mathis will
produce "The Masked Woman" for
First National with Holbrook Blinn
featured. This will be Blinn's first
appearance in some time. Anna Q
Nilsson will have the feminine lead
and Balboni will direct.
Elliott Resigns from I. M. P. A.
I. E. Chadwick, president of the
I. M. P. A., said yesterday that Fred
Elliott had tendered his resignation
which would be accepted. A new
manager of the association would be
appointed within a few days, Chad-
wick stated.
Ufa Profits
The report of the Ufa company for
the 12 months period ending May 31
shows a net profit of 3,078 314 marks,
sfttr payments of taxes. Gross earn-
ings were 13,911,712 marks.
Ufa is paying a 6 per cent dividend
on its 45,000,000 marks capitalization.
The company recently obtained a loan
of $4,000,000, from Famous and M.-
G.-M., each concern advancing half
of the amount.
Wobber Leaving To Join Fanamet
Herman Wobber, Pacific Coast dis-
trict manager for Famous, leaves for
Europe tonight on the Majestic. He
will become associated with Fanamet,
representing Famous as a member
of the executive committee.
Friend Plans Fifth House
Springfield, Mass. — Arthur S
Friend will start construction on the
Massasoit, a 3,500-seat house, within
two weeks. This will be his fifth in
New England.
Gan't Agree On Issues
(Continued from Page 1)
Hainer and his associates. The com-
mission's wrath was aroused when
Bruce Bromley, for Famous, told the
members that he would be satisfied to
introduce a half dozen witnesses to
prove block booking to be a trade
practice, if the proposed order limited
the taking of additional testimony to
that issue.
"There are only two issues in this
case, theater ownership and block
booking," he said, suggesting that the
Commission's counsel get up and
state whether they did not agree.
Both Hainer and Adrian Morrison,
who conducted the argument, hedged
the question, and despite repeated
taunts from the Commissioners that
tliev were evading the issue refused
to make any definite statement as to
what the case actually involved.
"Our trouble is to get all our coun-
sel together," declared Commissioner
Van Fleet, in pleading for some ac-
tion shortening the case. "If the
chief counsel wants to act, all right;
if he does not, let him designate
somebody to act." There is no need
to reopen the case, it was contended
by Morrison, but an order to cease
and desist should be issued which, he
declared, the respondent would ac-
cept when it was learned what the
order contained. He did not, how-
ever, state what the order would be,
nor would he admit that the only
issues were those cited by Bromley
although admitting that all other is-
sues were "incidental."
Finding itself unable to force its
counsel to come to any sort of agree-
mtiit, the Commission terminated the
hearing, stating that the order pro-
posed by Hainer, and the limitation
suggested by Bromley, would be
taken under advisement.
"Boatman" First Release to Keith
"The Volga Boatman" will be the
first P. D. C. picture to be released
in the Keith houses under the terms
of the recent deal. It will probably
be played simultaneously in about 10
houses in Greater New York late this
month.
Fables Pictures and Topics of the
Day, departments of the Keith organ-
iation, have moved to the 12th floor
of the Bond Bldg., 1560 Broadway.
Another in Miami for Publix
Miami — The Coral Gables theater,
nearing completion at Coral Gables,
has been leased by Harry A. Leach
of Miami and Publix Theaters Corp.
^The lease covers a period of ten years
at an annual rental if $40,000.
\
And That's That!
By "BAIiRy
n^HE pearly gates of the Elysian
-^ Fields were opened yesterday at
Astoria, L. I. and a thousand lost
souls marched into the Kingdom of
Heaven. All for the sake of D. W.
Griffith's, "Sorrows of Satan."
Lewis Fischer, part owner of the
Orpheum in Chatham, N. Y., is one
of 20 heirs to an estate valued at
$2,000,000. A7id exhibitors claim
they are never lucky!
Mary Pickford and Owen Moore
appeared yesterday at the Cameo.
"Going Straight," made in 1905 was
the picture, presented together with
one of the first pictures ever made,
now called "The Kiss," and "The
Great Train Robbery."
Mae Murray has just paid $65,000
cash for the Jack Donovan residence
on San Vicente Boulevard, Los An-
geles. She's going to add a five room
addition at a cost of $10,000. The
home is equipped with a pipe organ
and several other iiinovations.
Harry Langdon is playing a sort of
human dumbbell in the "The Yes
Man." A gigantic weight lifter tests
his strength by throwing him about.
Harry says he expects many bruises
before the film is completed. He'll
probably not be disappointed.
Terry Ramsaye at the A. M. P. A.
meeting yesterday said it had taken
him six years to get about half the
truth about the history of the indus-
try and would probably take him six
more to get all of it. Therefore,
he will publish a second edition of
his book. If half the truth is worth
$60 a copy what will the whole truth
be worth?
Skouras Bros, in New Company
Jefferson City, Mo. — The Uptown
Theater Co. has been organized with
a capitalization of $50,000 by Spyros
P. Skouras, Harry Koplar, Nat Kop-
lar and George P. Skouras, to operate
theaters in St. Louis.
NO
nATTER
KHATTOEn
DAY— A
RED SEAL
FEATUMTTE WlO
STRENGTHEN YOUli
PROGRAM.
ANY DAY
AiiyDdy
ARID
SEAL
Ddy
and even thouffb. it's Slim me
National is delivering nits
calibre that other produce:
promising tor next Fall
Itjonrs for a great BI<
M
Hut national ViciwreA
^^ brAdstreet
f FILMDOM
:s$^re(ocmized
Authority
XXXVI No. 56
Sunday, June 6, 1926
Price 25 Cents
tlntversad's ^
QreaterMcme
^BIG stars— BIG plays and novels— BIG
directors — BIG exploitation themes —
^Twenty-Eight Scintillating Universal
Jewels which Carl Laemmle has packed
and crammed with all o£ mighty
Universal's boundless resources —
^No wonder it's in the air — ■
XJnivevsaX'^ay Out Ahead!
RINGER
AN PICTURES
J 11
p. DC
PEMiLLE-MET
PRODUCERS DISTI
F.C.MUNnOE, President
RAYMOAJ D PAWIE Y, Vice President and Tieaj .
JOHN C.FHWM, Vice-rre<ident and Ceneiat Matia^i
NEW SERIES OF BOX OFFICE TRIUMPH J
SCORED BY P.D.C. RELEASES IN SENSA
TIONAL WIND-UP OF 1925-26 PROGRAM
b
DISTRIBUTOR?! PRODUCIRS INTIRNATIOMAl tORPOmiO
110 West 46fh. Stpeet
Mew Yoi-k , H . V.
The flock of Box Office BulFs-Eyes
scored by the final P. D. C. Produc-
tions of the current season keep the
cash registers of the big first run houses
jingUng a merry roundelay of dollars
and big profits. Big "Hits" on the great
1 925-26 P. D. C. Program are prov-
ing"Bell-Ringers**ofthehighestcaliber.
''THE VOLGA BOATMAN"
rings the bell at the Columbia,
Seattle. Holding for third
week. Booked for CAPITOL
THEATRE, New York, begin-
ning June 6th.
A BULL'S EYE FOR "THE
PRINCE OF PILSEN"
"One of the funniest comedies we have ever seen."
—N. Y. Herald-Tribune
"If there have been funnier situations on the screen than
that in which George Sidney is stood up before a firing squad
and then refuses to 'play' any longer because the party 'got too
rough,' this reviewer has not had the pleasure of seeing them."
— Brooklyn Daily Eagle
"THE UNKNOWN SOLDIER
booked at St. Francis, Sa
••
Francisco, extended ru
house, following ''The Se
Beast,'' ''Kiki/' ''LaBoheme,
and 'TH E VOLGA BOATMAN,
goes into RIVOLI, New Yor(
Decoration Day.
''SILENCE"--Lauded by critic
at New York Premiere a
SEASON'S SENSATION.
"Nobody should miss this picture, 'Silence* is Golden."
—N. Y. Herald-Tribu
"Silence" is by all odds the best screen melodrama of the year
— Brooklyn Daily Eat
"This is one of the things not to be missed in anybody s pr
gram of entertainment in this town.'
—N. Y. Wot
"One of the most effective productions of the year.'
T
—N. Y. Sl
ANOTHER BELL-RINGER ON THE WAY!
Al Christie's Laugli Special ''UP IN MABEL'^
ROOM'' Starring IVIARIE PREVOST
^^ Hal Roach pres&nts
REX
the marvelous stallion in
Qhe Devil Hors<
Directed by Fred Jackman
Pafhepicture
TBAD£ / ^\ MARK.
REX
IN
THE
Devil Horse
What human star can show a record Uke Rex?
He has been in just three pictures.
The first was voted by exhibitors one of the best
pictures of 1924.
The second was voted by exhibitors one of the best
pictures of 1925.
Yet neither of them came anyivhere near the bigness
of this*
If "The King of Wild Horses^' and **The Black
Cyclone" were close to the top, what will be the
verdict of 1926 as to the standing of this amazing,
novel and masterful drama?
I
V
TOU who have seen the great
sheiks of the screen and
thrilled to their art, see Rexl
See him make love. Admire
the finesse and passion with which
he wins his lady's heart!
You who watched the heroes of
the silver sheet wage desperate
battles, see Rex fight! He flashes
in like black lightning, a very devil
of rage. With flying heels and
wicked teeth he is the incarnation
of power, passion, fury and irre-
sistible might. Thrillsi* Man,
you never knew what the word
meant before!
This is a story of the last fron-
tier, with thousands of soldiers,
thousands of Indians in desperate
strife.
And Rex, as the horse who
hates Indians, has the greatest role
of his sensational career.
Hal Roach has produced as big
a picture as any you can buy.
Rex,w
7k
Horse
Pafhepicture
I
^e BRADSTREET
jC FILMDOM
;9(^re(0chized
Authority
XXXVI No. 56
Sunday, June 6, 1926
Price 25 Cents
A W. COLLINS HEADS M. P. T. O. A.;
BREAK IN RANKS IS PATCHED UP
I ed Bloc Disbands
ii-Seider Tilt Over— Mid-
■it Pledges Organization
Full Support
_tion Headquarters, Hotel
.dor, Los Angeles — Develop-
sliok an entirely new turn at
[ I. T. O. convention yesterday.
irness of Thursday was re-
, kind words and plenty of
ng. And thus the conven-
itcs decided he was wrong
Seider. The latter figured
IS a pretty good sort at that.
Sut amity could be found
• Ambassador.
ions of complete harmon>
' by exhibitor leaders fol-
successful dinner Thurs-
to Sydney S. Cohen at
lit 350 delegates were pres-
iiinounced on the conven-
that the Allied States
d withdrawn its nominees
'ard of directors because he
[Continued on Page 4)
Signing Corinne Griffith
Rowland yesterday denied
Xational had signed a new
■mtract with Corinne Grif-
itiations are pending, bul
been no papers signed.
" tures Reviewed
Page
'in
'^ lint 14
our-Square
14
Bjdway Gallant
'm ocking Offices 14
"Itl'ioldwyn-Mayer 14
O.I ramp. Tramp
' jational 15
:■ Cis Go Back Home
"^sni Bros 15
' Z^. M Thief
■^ ' i«« il-Jewel 15
:d
ist. Corp IS
jects 18
In Today s Issue
THE FILM DAILY'S Movie Cartoon Contest has assumed na-
tional exploitation proportions. How exhibitors can tie-up is
explained on page 5.
"Greater Movie Season" takes place in August. Methods of
organizing campaigns and illustrated exploitation aids appear on
pages 6, 7 and 8.
Did you know that national distributors have developed adver-
tising aids for exhibitors to a maximum? See page 9.
"Developments in Presentations" will be found on page 12.
"The World's Markets," survey of foreign conditions, appears
on page 13.
"Theater Equipment and Management" is discussed on page 19.
Ohio Consolidation
Cleveland — The Union Trust Co. is
heading a syndicate which is offering
$1,500,000 Loew's Ohio Theaters,
Inc.. first and refunding mortgage
leasehold 6 per cent bonds. Series A,
due from 1927 to 1938, priced to yield
from 5.47 to 6.25 per cent. The bor-
rowing companj' has arranged to con-
solidate all the Ohio theaters of the
Loew chain, these theaters having
(Continued on Page 2)
Won't Finance Britain
In a special cable from London
Colonel Lowry has informed "The
New York Times" that there is not
the slightest foundation for a story
published in "The London Daily Ex-
press" to the effect that he had made
an offer whereby American producers
would provide two-fifths of the cost
of one British film for every 30 film?
England 'would take from .\nicrica.
(Continued on Page 2)
August starts the new entertainment year and ushers in
"Greater Movie Season." At the outset the combination looks
like a ten strike.
Aside from the momentum which "Greater Movie Season"
will have gathered by the time its day arrives, it is important to
remember that distributors, big and little, pick with care their
opening attractions. Splendid pictures and national exploitation.
That's the proposition.
The great majority of exhibitors will, of course, be playing
the last of the current season's product. But Summer releases
this year look very interesting. There will be no dearth of
worthwhile product, according to present indications.
(Continued on Page 3)
1926 Convention Ends
Allied Group Withdraws Nomi-
nations for Directors to In-
sure Complete Harmony
By HARVEY E. GAUSMAN
Convention Headquarters, Hotel
Ambassador, Los Angeles — Eli
Whitney Collins of Arkansas was
elected president of the Motion Pic-
ture Theater Owners of America yes-
terday, succeeding R. F. Woodhull, of
Dover, N. J.
This action brought the convention
to a close. The original program pro-
vided for the election of president
and other officers on Saturday.
Harry Davis of Pittsburgh was
elected chairman of the board of di-
rectors.
A. J. Kleist of Michigan, Mike
Rosenbloom of Western Pennsyl-
(.Continued on Page 4)
St. Paul Next?
Convention Headquarters, Hotel
Ambassador, Los Angeles — There is
a movement afoot to bring the next
convention of the M. P. T. O. A. to
St. Paul. Considerable discussion on
that city has taken place among the
delegates, but nothing definite has
been done.
Officially, the question of the 1927
convention city has been referred to
the board of directors.
Won't Affiliate
Convention Headquarters
Hotel Ambassador, Los Angeles
—The M. P. T. O. passed a
resolution yesterday making
affiliations with any producers'
organization impossible.
The convention also voted to
go ahead with the production
of "Movie Chats." It is believ-
ed material financial strength
will thus accrue to the organiza-
tion. The state units share in
the profits.
m
THE
■Stl
DAILY
Sunday, June 6,
»il XXXVI Ho. 56 Sunday, June 6. 1926 Price 25 Cents
IflHM W. AllCOATE :::::: Publisher
Publislied daily except Saturday and holidays
at 1650 Broadway, New York, N. i ■ »""
copyright (1926) by Wid's Films and Film
Folks Inc. J. W. Alicoate, President a-nd
Treasurer; Maurice D. Kann, Editor; Don-
ald M Mersereau, liusiness and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
n' Y, under the act of March 3, 1879.
Terms (Postage free) United Slates, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months. $3.00. Foreign
$15.00. Subscribers should remit with order
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y
Phone Circle 4736-4737-4738-4739. Cable ad
dress: Filmday, New York. Hollywood
California— Harvey E. Gausman, Ambassa
dcr Hotel, 'Phone, Drexel 7000 and Wash
ington 9794, London— Ernest W. Fredman
The Film' Renter, 58, Great Marlborough St.,
l.^-.idon, W. I., Paris — La Cinemalographie
Francaise, S, Rue Saulnier.
Financial
The market continued buoyantly on the up-
ward movement Friday, driving a few of the
active industrials to high levels for the year
and rallying the speculative issues to better
prices.
Concurrently with the declaration of the
quarterly dividend of 50 cents per share on
capital stock, Loew's, Inc., rose H oi a.
point in transactions totalling 22,200. Pathe
Exchange "A" was again one of the features
of trading, 11,100 shares figuring in deals.
Famous common dropped H ol a point in
a turnover of 14,700.
Quotations
High Low Close Sales
Balaban & Katz .. 74>^ yS'A 74
Eastman Kodak ..110 109^ 109% 300
Famous Players ..125J4 124 J4 124>i 14,700
Fam. Play. Pfd. ..122^8 12m 121% 700
*Film Inspection ... . . . . ....
♦First Nat'l Pfd
Fox Film "A" . . . 64M 64-% 64% 300
Fox Theaters "A" 24}4 24J^ 24!4 400
Intern'I Project. ..11% 11% 11% 100
Loew's, Inc 39% 38 38^ 22,200
Metro-Gold. Pfd. . 23 23 23 200
M. P. Cap. Corp. 23% 23% 23% 2.100
Pathe Exch. "A" . 58% 56% 56% 11,100
tParamount B'way 97H 97% 97^ 400
Skouras Bros. ... 47 47 47
Roxy Units 23 20
Roxy Com 7 5 . . ....
*'Stan. Co. of Am 57
Trans-Lux Screen .7 6?4 7 900
♦Universal Pict . . . . ....
♦Univ. Pict. Pfd
Warner Pict. "A" 15% 14% 15% 1,000
♦Warner Bros. .. .. .. ..
♦ Last prices quoted
♦* Philadelphia Market
t Bond Market
When yon think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
aitd Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Films Develop Music
Atlantic City — A new form of mu-
sic, written to meet a special need, is
going to develop in America soon be-
cause of the motion picture.
This is the opinion of Mrs. Mina G.
del Castillo, of Cambridge, Mass., a
noted musician, who was one of the
chief speakers at the General Federa-
tion of Women's Clubs biennial here.
The screen, with its flash-backs, its
rapid movements, its restless, shift-
ing scenes holds within it tremendous
possibilities for creative competition,
Mrs. Castillo believes, and as rapidly
as composers are made aware of these
possibilities a new form in music is
to develop.
"Much already has been done,"
Airs. Castillo said, "and many pictures
have been scored with original music.
'The Miracle Man' was one such and
practically all of the Douglas Fair-
banks productions have splendid iriu-
sical scorings."
Mrs. Castillo is convinced that the
qualit}' of music is a distinct factor
in the enjo^'ment of pictures and she
believes that good pictures may be
spoiled to lovers of good music by
inappropriate accompaniment.
"The women's clubs of America," she
said, "liave a very definite opportunity and
responsibility for working on musical ap-
preciation through the moving picture the-
aters of our country. They must take it
upon themselves, as part of their work, to
spread the gospel of good and appropriate
music in the theaters.
"Two ways to do this suggest themselves
to me. First, they should interview their
theater managers and tell them of their
wishes in this regard. They will find the
theater m.Tiiagers willing to cooperate with
them if tliey go at him' in the right way.
Second, tliey should encourage the best mu-
sicians of the community — those with real
musical ability — to play in the motion pic-
ture tlieaters. Tl'.cse musicians shou'd have
dramatic sense as well as musical ability
and the best musicians, therefore, should be
available."
Film Transfer Unit To Expand
Boston — Officials of Film Ex-
change Transfer Co., are in the South
preparing for extension of their busi-
ness which will operate a film trans-
fer between Atlanta and all points in
Florida. They expect to start next
month.
Ritz Opening Nears
Birmin.gham — A date in August
has been set by the Interstate Aiuuse-
ment Co., for the opening of the
Ritz. being built in Birmingham.
Keith vaudeville and features will be
the policy.
$200,000 Theater for Albany
Albany, N. Y.— The Blumenf^eld
theater circuit has announced plans
for a $200,000 theater at the corner of
Main St., and San Pablo Av.
Saxe in Kenosha, Wis.
Kenosha, Wis. — Saxe Amusement
Enterprises will operate the $500,000
theater which Dayton Bros, are plan-
ning.
1,500 Seat House in Charleston, S. C.
Charleston, S. C. — The new Gloria
is expected to be completed about the
middle of January. It seats 1,500.
To "Shoot" Golfers
Through the courtesy of H.
J. Yates and Harry Goetz, of
Consolidated Film Industries, a
cameraman will shoot activities
at the Spring Golf Tournament
at Mamaroneck on Tuesday.
The film will be rushed to New
York, developed, and a print
rushed back for showing at the
dinner. This will be but one
of many features of the funfest
The entry list now stands at
190.
Sells Exchange
Hal Modes has sold his Short Film
Exchange which serves Greater N"ew
York and Northern New Jersey to
a group composed of Irving Worm-
ser. Nat Cohn and Phil Sternberg.
They will maintain the present name
for a time, later changing it to the
Big Three Short Film Exchange.
Wormser has been a salesman for
Pathe for 10 years; Cohn has been a
booker with the Loew circuit for
six and .Sternberg has been connected
with Hodes for several years. Papers
were signed yesterday, providing for
change in ownership as of last Mon-
dav.
Hodes will now devote all of his
time to Short Films Syndicate, Inc.
of which he is president. The com-
pany will enter production. Joe Pin-
cus, general manager, is expected to
leave for the Coast "shortly in this
connection.
Senate Takes Up Tax Repeal
(Washington Btireau of THE FILM DAILY)
Washington — A bill providing for
the repeal of remaining admission
taxes, similar to that introduced in
the House last week by Representa-
tive Bloom, of New York, has been
introduced in the Senate by Senator
Harreld, of Oklahoma.
"U" After N. W. Theaters
Minneapolis — Al Fair, of the Uni-
versal Chain Theater Corp., has com-
missioned Harry D. Goldberg to open
an office here to handle the details of
buildiu"- and buying houses in th'
territorv.
Universal Opening Airdrome
Carthage, Mo. — An airdrome is to
be opened bj' the ITniversal Theaters
Co., which already operates the
Crane and the Roval here.
Mussaeus Sailing for Berlin
William T. Mussaeus, who will be
in charge of the publicity department
of Fanamet in Berlin, is sailing next
Tuesday on the "Muenchen."
Lillian Gish in Town
Lillian Gish is back in this coimtry
from London.
Another Racine House?
Racine, Wis. — It is reported that a
new theater is planned for State St.
Senate, New Detroit House
Detroit — The Senate is the name
chosen for the new theater going
up at Michigan Av.
Ohio Gonsolidati
(Continued from Page 1)
heretofore carried on as subsi
Under the new plan capita
will be consolidated into one
issue to be absorbed by the
company. The present issue
secured by first mortgage i
leasehold estates of the coni|
fiv of the theater sites. Th^i
also provides for refunding tli
ance of the company's funde
from time to time.
Mrs. Wallace Reid in U.
Mrs. Wallace Reid and he
ness manager, ClifT Brough'
in New York attending to legi
tcrs and arranging for the d:
tion of "Woman Power." whi
into production in Hollywood
July. Mrs. Reid will play in '|
an Power" and supervise. Th
is an original by Norton S. Pa
Won't Finance Briii j,
(Continued from Page 1) I
Lowrj' denied that he had ajn(
the meeting of British film \tn
which he was reported to havimal;
the ofler. He said that he U ?"
ceived cables on the subjcc'frr
America and wished it to be,n(ic
stood that he made no such off' tlj"'"
or at anv other time.
I F I -r't
GOWNS oRUNIFOFiag
LEARN TO SAY
'BROOKS^'
1437 BROADWAY - TEL 5580 EK^Sn
ALSO 25,000 COSTUMES TO RENT ,-
• •il! I
Specify
Raw Stock for QUALITV|
Sole Distributors:
FISH-SCHURMAN CO '.
45 West 45lh Street
N. Y. Bryant 7243
THE
ly, June 6, 1926
J^^
DAILY
''G. M. s;'
(Continued from Page 1)
inple reasons exist why exhibitors should back such a
nent. It will mean money during one of the worst periods
I amusement year. As the plans are now arranged, the
lign is certain to arouse an interest on the part of the
The opportunity is provided exhibitors to get over a
on the motion picture as an institution. The season has
;brate something. Therefore, this year it marks the thirtieth
ay of motion pictures.
Machinery Ready
he Hays organization, official sponsors of the movement,
esignated field men to localize the campaign. The ma-
y is getting under way. Accessories are ready, in all man-
form. The cost is moderate. Within the reach of every
tor's pocket are there exploitation aids,
lakes little difference what is done. It makes less what is
Many exhibitors feel the warm weather is their annual
)0. Without discussing the question in any way, this fact
is:
iiat in "Greater Movie Season" showmen have a definite
ling on which to pin their efforts. And, as always, efforts
esults.
Theaters, and More Theaters
he eyes of many in the industry will be turned to gigantic
ons in the theater field shortly. Activity in that direction
has steadily grown in the past year will reach heights
|tned of by many."
stated this publication back in March. The week brought
phesy nearer. Famous voted to increase its common stock
lOOO shares. Twenty millions will be raised with which
s will be annexed. Some will be built, others will be
d.
V by day, the moves in the theater field grow increasingly
at. The field is closing in rapidly. Not only are the
leading factors in exhibition strengthening their holdings. Small
circuits are taking over new houses. Booking combines are
forming.
It makes one wonder where all this activity is going to end.
Looking Ahead
Speaking broadly, the theater should occupy a distinct place
in the community. It is up to the exhibitor to see that this con-
dition prevails. Universal recognizes this as a factor of impor-
tance. Therefore, in developing its holdings, the relation of the
theater to its community will rate real attention. The hub of the
wheel, that's how Universal prefers to describe its proposed
houses. Women will be able to hold meetings in the theater, for
special quarters are contemplated. Surveys of factory and trade
centers are under way so that those constituting the industrial
backbone of the nation can get their entertainment in proper
surroundings.
Business enterprise is, of course, the prime motive in theater
operation as in all branches of the business. There is something
fine, however, in attempting to mold a commercial enterprise
so that the community might, too, derive a cultural benefit.
Reciprocity
England and America have found that the round table has
advantages. Reciprocity of some sort looms on the horizon.
What the trade in England asks will be here soon. The cable
will then be discussed. When the sub-committee meets in Lon-
don next week, something may happen.
Should that meeting not bear fruit, others will be held. The
point is that the interchange of ideas has helped. Last week.
Will Hays made a definite commitment. He extended his con-
fidence and cooperation principle to cover the world. His pro-
nouncement should do much to clarify America's stand in the
international market.
KANN
House for New Haven
Haven — Final anproval for
d Theaters' new house on
Ave. has been secured.
for construction of a $150,-
cr will be awarded at once.
;r Company Buys Three
City, S. D.— The Walker
nt Co., has purchased the
State and Princess from E.
son.
Est
r Ralston Due Monday
Ralston is scheduled to
e Monday morning to begin
"Glorifying the American
The Week's Headlines
Broomhall Dead
i!id — John H. Broomhall, of
•'I secretary-treasurer of the
)toplay Co., is dead.
Davi
'led
Kirkland with Thomson
igeles — Fred Thomson has
ivid Kirkland to direct his
Monday
Decoration Day.
Tuesday
Storm brews at M. P. T. O. A. convenes at
Los Antjeles,
Arkansas M. P. T. O. may ask government
probe on equipment.
Famous plans $5,000,000 theater at Toledo.
Fox announces increase in negative costs.
Keith and Orpheum Circuits to spend $20,-
000,000 on 20 theaters.
Russia systematizing film industry, reports
Leon S. Zamkovoy, representative of Sov-
kino.
Los Angeles "Examiner" quotes Charles
Chaplin as opposed to United ArtistsM.-
G.-M. Merger.
Wednesday
Theater encroachment assailed by R. F.
Woodhull and J. M. Seider at M. P. T. O.
convention.
Committee named to select best short sub-
ject for Hugo Riesenfeld annual award.
P. A. Powers reported through as chairman
of Associated Exhibitors board of directors.
Thursday
Non-deliveries of films flayed by Seider at
M. P. T. O. A. convention, Al Steffes
attacks formei in dispute over uniform con-
tract situation.
Hugo Riesenfeld to produce presentations in
association with Arthur Klein.
Famous board of directors to take up matter
of increasing comm'on stock to 1,000,000
shares.
No verification of London report that
American producers will aid in financing
British production.
Friday
M. P. T. O. A. convention harmony shat-
tered by fight over "big man" idea. Con-
vention votes to junk present uniform
contract and to seek new draft.
Famous declares extra dividend of $2 on
common and decides to increase author-
ized shares to 1,000,000.
Corinne Griffith said to have renewed for
five years with First National.
"Danny" Memorial Fund grows.
Worcester faces theatrical war with six new
houses planned.
Maurice Revnes sails tonight to buy foreign
stories for Fox.
Counsel in Federal Trade Commission case
against Famous fails to agree on issues.
Saturday
Eli Whitney Collins elected M. P. T. O.
president. Break within ranks patched up.
Allied group disbands.
Loew's Ohio Theaters to fonn one holding
corporation.
Casting "Manon Lescaut"
Los Angeles — Warners have added
Dick Sutherland. Stuart Holmes, Tom
Santschi and Tom Williams to John
Barrymorc's supporting cast in
"Manon Lescaut."
Eddie Silton Leaves for Coast
Eddie Silton, of Rebecca and Sil-
ton, left yesterday for the Coast
where he has a production proposition
in view.
Rumsey Sails
John W. Rumsey, of the American
Play Co., sailed Friday night on the
Majestic for a busines.5 trip in Eil-
rope.
"Mabel's Room" at Strand June 27
"Up in Mabel's Room." has been
booked into the Strand for the week
of June 27.
Renee Adoree in "Flaming Forest"
M.-G.-M. lias assigned Renee
Adoree to the leading role in "The
Flaming Forest."
DAILY
Sunday, June 6, l<|i
1926 Convention Ends
(Cvntimied from Page 1)
vania, William James of Ohio and
Pearl Merrill of California were elect-
ed regional vice-presidents.
George P. Aarons of Pennsylvania
is the national secretary.
L. M. Sagal of Connecticut was
re-elected treasurer.
The adminstrativc committee is
composed of Joseph M. Seider of
New Jersey who is chairman, Harry
Davis of Pittsburgh, M. E. Comerford
of Pennsylvania, Jack Harwood of
Ohio and Nathan Yamins of Massa-
chusetts.
An innovation was introduced in
the creation of an advisory commit-
tee composed of past presidents. This
was suggested by Woodhull, retiring
president.
Six of the 36 directors nominated
on Thursday withdrew yesterday,
making certain the election of the 30
names remaiiung. A resolution to
elect the directorate through the na-
tional secretary, George P. Aarons
was passed unanimously. Aarons ther-
upon cast 328 votes for the conven-
tion and the board was in office. It
is composed of the following:
R. F. Woodhull, New Jersey; M.
E. Comerford, Penn. ; Harry Davis,
Pennsyjvania; Fred Dblle, Kentucky;
A. A. Elliott, New York; E. M. Fay,
Rhode Island; Glenn Kaiper, Cali-
fornia; Jack Harwood, Ohio; L. M.
Sagal, Connecticut; John Schwalm,
Ohio; Fred Seegert, Wisconsin; Jos-
seph M. Seider, New Jersey; Frank
Durkee, Maryland; Louis Rome,
Mar3'land; Nathan Yamins, Massachu-
setts; I. W. Rogers, Illinois; E. P.
White, Montana; J. M. Hone, Wash-
ington; D. J. Adams, New Hamp-
shire; B. E. Berinstein, California;
C. E. Williams, Nebraska; Frank
Koch, New York; John Silliman,
Wisconsin; Fred W'^ehrenberg, Mis-
souri; Jos. W. Walsh, Connecticut;
C. M. Maxfield, Florida; A. Julian
Brylawski, District of Columbia; L.
B. Wilson, Kentucky; A. Hurley,
New Mexico and Fred Pickerell,
Oklahoma.
Some Resolutions Passed
A resolution was passed urging the
M. P. T. O. not to recognize the
Credit Committees which work in
conjunction with the various Film
Boards of Trade.
Continuance of the "Official Bul-
letin" was authorized. This probably
means the organ will actively enter
the advertising field.
The resolution against censorship
which was framed by A. Julian Bry-
lawski was adopted. Brylawski's re-
port on the music tax situation was
referred to the board of directors.
Delegates Visit Studios
Convention Headquarters, Hotel
Ambassador, Los Angeles — Delegates
to the M. P. T. O. -A., today visited
the Harold Lloyd, Metropolitan,
Pickford, Fairbanks and Jack White
studios.
A ball will take place in the Grand
Ballroom of the Ambassador tonight.
Allied Bloc Disbands
(Continued from Page 1)
felt that by keeping off the board,
greater harmony would prevail with-
in the M. P. T. O. A. ranks.
He also made a public apology to
Seider for giving the latter the lie
the opening day of the convention
on the uniform contract matter.
Steffes said that while he felt
Seider's statement declaring no uni-
form contract existed as a result of
the recent meeting of the advisory
committee was wrong, he no longer
doubted the latter's sincerity.
Steffes made an interesting an-
nouncement when he declared the
Allied States Assoc, had disbanded.
The action was effective as of yester-
day. He added that there was only
one national organization and that its
name was the M. P. T. O. A. On
behalf of the defunct group, he then
pledged full support.
In view of the fact then that Allied
is no more, Steffes stated he had re-
signed as member of the Hays advis-
ory committee. Again hearkening
back to the internal squabble which
everyone now insists is as dead as
it is possible to be, Steffes said;
"I feel there has been too much
Al Steffes and too much Sydney
Cohen."
On behalf of Michigan, H. M.
Richey pledged the full support of
his organization in both dollars and
man power.
Jack Miller of the Chicago Theater
Owners' Association delegated Pete
Woodhull to buy a tombstone for
Allied. Miller said the latter group
would now be behind the M. P. T.
O. A., solidly and all the way.
The former Allied members still
retain the hope, however, that the
board of directors will take action of
some sort on the "big man" idea
later in the year.
Sydney S. Cohen asked the con-
vention that the full significance of
Steffes' remarks be appreciated. He
requested that as a personal favor to
him all grudges against Steffes should
i)e forg-otten.
Amendments Fail
Convention Headquarters, Hotel
Ambassador, Los Angeles — The Con-
stitutional Committee reported to the
convention yesterday that the amend-
ments which, it was felt, would
make it nnpossible for politics to en-
ter into the operation of the organiza-
tion were not in accordance with the
by-laws. The committee recommend-
ed another committee of ten to be
appointed to discuss the matter at a
later date.
Today the De Mille stars, players
and directors were presented to the
convention. The group included:
Vera Reynolds, Vmcent Varconi,
Lillian Rich, Walter Long, Arnold
Gray, Louis Natheau, George Hall,
Lilyan Tashman, Alan Hale, Mar-
guerite de le Motte, Jetta Goudal,
Rod La Rocque, Priscilla Dean, Wil-
liam Boyd, Elinor Fair, Kenneth
Thompson, Robert Edeson, Julia
Fay, H. B. Warner, William K.
Howard, Rupert Julian and Paul
Sloane.
The Mack Sennett girls were also
presented. This group included:
Thclma Hill, Ruth Taylor, Alma Ben-
nett and Alice Day. Alexander Carr
was likewise introduced.
Today, the delegates will visit the
Lasky studio, Marshall Neilan, F. B.
O. plant and Mack Sennett. In the
evening, there will be a bathing girl
revue at Santa Monica.
Argues For Free Music
Convention Headquarters, Ambas-
sador Hotel, Los Angeles — A plea for
an organized fight on the music tax
was made by Harry Sigmund, gener-
al manager of the Tax Free Music
Bureau, in an address befort the
the M. P. T. O. A. yesterday.
Signiund outlined his plan for an
offensive on the tax, which he claim-
ed has jjeen endorsed by 15 state or-
ganizations of the M. P. T. O. A., and
asked for the support of the entire
body.
According to his plan, the best
weapon in the hands of the exhibitor
is the plugging of tax-free music and
giving it the position now allotted
to music that is taxed. He declared
that without the aid of the theaters,
the music publishers would find hard
going.
A monthly bulletin is to be issued
by the Tax Free Music Bureau, list-
ing the names of the tax free songs
to be plugged. Legislation at Wash-
ington will also be guarded against.
Leni Leaves for Coast
Paul Leni, recently brought to this
country by Carl Laemmle, is schedul-
ed to leave for Hollywood next
Thursday, in order to supervise the
presentation department and to di-
rect a picture.
Garden Club Makes Film
A picture titled "Finding His Job"
has b^en filmed under auspices of the
Bedford Garden Club on famous es-
tates near Mt. Kisco and Bedford
Hills, New York.
Building Marine Theater
Atlanta, Ga. — The Marine Barracks
at Parris Island, just of the coast
from Charleston, S. C, will soon have
a large theater for the entertainment
of Marines.
May Build in Boston
Boston — Reports are current that
New York syndicate is to purchase
Crawford House property, now being
demolished, for theater and hotel.
Fire Destroys Maine Theater
Augusta — Fire swept the two story
building occupied by the Colonial,
with a reported loss of $60,000.
Fox Moving in Salt Lake
Salt Lake City — Fox will move in-
to the new film building soon.
Another for Harris Chain
Washington, Pa.- — The Harris Am-
usement Co. has taken over the Tar-
entum.
To Fight Standing Room Bi
New Orleans — Theatrical int<r
here are marshalling their forcJ
obtain the recall or change of j
introduced by Fred Oser which
hibits standing room. The bill
vides that no ticket can be sol
any theater in cities of 100,00|
over when there is not a seat fo
purchaser.
"Heart to Heart" Talks
Mankato, Minn. — Heart to
talks with exhibitors as a meai
insuring good shows for children
ing the coming vacation perio
advocated by Mrs. E. W. F'
chairman of the Better Motion
ture Committee of the Minnesota
ent-Teachers Congress,
good pictures." she says
discuss the other ones."
'Prais(^«
DoM)l
Their Own Training Schoo
Milwaukee — Fred Stylow has
made assistant manager of the
consin. James Long, former ass;
manager, has been sent to the T'
Stylow is the fourth head ushi
be promoted within a year at
Saxe house.
Scholl at Carthay Circle
Los Angeles — Frederick Schd
under long term contract to aj
chief organist at the Carthay _
He was at Grauman's Egyptiad
several years and recently at|
Forum.
BllCl
lOiilbili
■S.'irttr
Rhode Island Premiere Boo
East Greenwich, R. I. — The G:;n-
wich plans to open soon. Ben al-
vinni, former salesman and exliiior
will be manager.
S
■ton
Gross Buys Seattle Theater
Seattle — W. D. Gross, Alaskan ex-
hibitor, has purchased the Rainbow
from A. B. Miller.
Tampa Theater Opens
Tampa, Fla.— A. C. Thornt
managing the Seminole theater \
has just opened.
Levin's Harding Opens
San Francisco — The Harding.
of the group of seven Samuel H •'
vin neighljorhood houses, has op/
Start Warners' Hollywood HoJ
Hollywood — Construction has m^i Fik
ed on the $2,000 000 house plalEsWfs
by Warner Bros. I 'kwn
East Rutherford House To Seat » Doo,
East Rutherford, N. J. — W^ooiis
Hecht will build a |300,000 houW.Y,
seat 2,000. W^^
"The Blonde Saint" Next
Sam E. Rork has selected
Blonde Saint" as his next produ
instead of "Wild Geese."
Hiers Back in Hollywood
Los Angeles— Walter Hiers ha I,Ci,j
turned after a personal appeal
tour.
Horner Completes Another
Bob Horner has just comp
"The Secluded Road House 'it
Balshofer Prod.
Oregon Theater Opens
Portland, Ore.— The Alanied
neighborhood house, has opened
1C(!
»tl(
5%
"tl
THE
y, June 6, 1926
ILM DAILY'S Cartoon Idea Scores
EN THE FILM DAILY pre-
ented its original idea on the
Cartoon Contest in its Sum-
ihort Subject Quarterly issued
ly 30, it was little realized what
slide had been created,
as proved to be one of those
that immediately catches on.
eaction from all quarters has
astonishing. In less than a
t has grown into national ex-
on proportions.
six producers and distributors
animated cartoons in the con-
ve got behind the idea with all
ublicity at their command.
one of them is playing it up
lly. They all agree that it is
the best stunts for all-round
y ever presented to exhibitors.
he only piece of exploitation
s systematically started out to
he animated cartoons the way
serve.
ithe benefit of those who miss-
Dfiginal article, "How to Cash
Cartoons," the Movie Cartoon
announcment is reprinted on
e. This is the announcement
iie exhibitor featuring the con-
3 for his publicity. When you
Other animated cartoons, you
substitute the names of the
characters in place of Dinky
using the same copy through-
le complete list includes Fe-
Cat, Aesop's Farmer, Ko-Ko
vn. Krazy Kat and Mutt and
ontest calls for making ani-
i weekly program feature. for
Dd of the contest. The pro-
1 the contest will supply you
t| line drawings for the nec-
lontest Schedule
h e is the list of animated
irt m series and their pro-
or distributors. Write
;m for line-cut drawings
ft
e, 35 West 45th St., N. Y.
'or drawing of the Farm-
ir cartoon characters,
op's Fables— Pathe Ex-
ira
th
dy
F«
itud
3rd
K)
ho\
»ay,
sy Doodle Cartoons-
Cartoons (F.B.O.^ 729
'e., N. Y. City, for draw-
Dinky Doodle, the com-
i.
c the Cat — Pat Sullivan
5 (Educational), 47 West
t., N. Y. City, for draw-
Felix,
y Kat Cartoons — Film
g Offices, 1560 Broad-
. Y. City, for drawing of
^raz Kat.
Oi of the Inkwell— Red
>eal, 600 Broadway, N. Y.
-ity, r drawing of Ko-Ko the
low:
Ml
ihori
^ode
:ity,
eff.
and Jeff Cartoons —
Films Syndicate (Hal
, 729 7th Ave., N. Y.
r drawings of Mutt and
(This space for
Contestant's
drawing)
MOVIE
CARTOON
CONTEST
CAN you draw? Here is your chance to
show your ability as a cartoonist.
Here you see a picture of Dinky Doodle,
the comedy kid in Dinky Doodle animated
film cartoons.
In the space below the cartoon, draw
Dinky Doodle with the same funny outline
of face and figure. Now here's where your
ability to draw comes in. Try to draw Dinky
Doodle with a funnier expression on his face
or with a funnier pose of his body.
Real newspaper cartoonists will be the
judges of your work. The three best draw-
ings will be reprinted in the (insert name of
local newspaper in the tie-up). Free passes
to (insert name of your theater) will also be
given to the winners.
See complete details of the Movie Cartoon
Contest in (name of newspaper).
See Dinky Doodle at (name of your thea-
ter) this week. The Dinky Doodle animated
cartoon will give you lots of comedy ideas
for your drawing.
Make your drawing in blank space at left,
sign your name and address below, and leave
this announcement at the box office of
Theater.
Name
Address
Note. — The above copy is for the exhibitor's guidance, Dinky Doodle
simply being used for purposes of illustration. You merely substitute the
names of Felix the Cat, Aesop's Farmer, Ko-Ko, the Clown, etc., as you
feature the various cartoon characters on your screen each succeeding
week during the Movie Cartoon Contest.
essary cuts. That is your only ex-
pense, beside the nominal cost of hav-
ing a series of announcements printed
to cover the various animateds you
screen.
The plan calls for a tie-up with
your newspaper editor. He includes
the cartoon characters appearing in
the comic strips in his paper in the
Cartoon Contest. Here is a live, new
idea for the newspaper. The editor
can feature it daily for the run of the
contest. He plays up the animated
film cartoons along with his news-
paper cartoons. Both get ennal pub-
licity. The newspaper benefits in add-
ed circulation. You benefit in bigger
box-office receipts.
The newspaper decides the win-
ners at the end of each week, and re-
prints the winning cartoons. Then
as your screen shows one of the ani-
mated cartoons each succeeding week,
you have your card announcements
printed and ready.
For ready reference you will find
the names and addresses of the ani-
mated cartoon producers listed else-
where on this page. Here is some real
box-ofifice publicity all ready waiting
for you. The producers have gone
the limit on helping to put the con-
test over. Every exchange in the
United States handling the various
animateds has been notified. They
are all set and ready to aid you with
a bang.
Pathe has sent an announcement to
a selected list of 1,200 newspapers.
The announcement states in part:
"The national drawing contest, which is
being carried out on a larger scale than any
similar plan ever before attempted, has been
brought about by THE FILM DAILY,
New York."
In addition to this. Pathe will run
a feature story in the next issue of
"Photoplay Sidelights," which is sent
to another list of 2,000 newspaper
editors in the small cities and towns.
It will carry full details of the Movie
Cartoon Contest. In this way the
editor will be fully informed. Pathe
is ready to supply free mat service to
cover the Farmer Al Falfa in Aesop's
Fables.
Educational's announcement broad-
cast through all its many publicity
channels, states:
"An excellent exploitation suggestion is
contained in THE FILM DAILY Summer
Short Subject Quarterly of May 30. All
Educational Film Exchanges are being sup-
plied with a quantity of original drawings of
Felix which are available to exhibitors with-
out cost for reproduction in the papers tak-
ing advantage of this tie-up."
In addition to all this, the news-
paper syndicate which handles the
Felix the Cat and the Krazy Kat car-
toon strips is considering featuring
the contest for the publicity which
will naturally boost the newspaper
circulation of the papers running
these strips.
Red Seal and Max Fleischer, crea-
tor of Ko-Ko the Clown, grew en-
thusiastic over the contest, as the
following quotation from their an-
nouncement sent to all their ex-
changes testifies:
"THE I'lLM DAILY campaign is houiid
to mean box-office results for the exhibitor
and better prices for the distributor. All it
costs us is a little extra energy.
The enclosed copy of THE FILM DAILY
for Sunday, May 30, gives you all the de-
tails on pages 6 and 7. Read those two
pages carefully and see if they don't get you
so pepped up that tabasco will seem a poor
second."
Winkler Pictures, the producers of
Krazy Kat, have announced the con-
test to all branch managers of F.B.O.,
who distribute their product. Their
letter reads, in part:
"My organization is heartily in favor of
THE FILM DAILY'S plan and are anxi-
ous to go on record as saying that we will
give it every support in our power.
"Let me again reiterate that this is an op-
portunity for popularizing your pictures, the
like of which has not been presented before
and which, undoubtedly, will not be presented
again for a long time to come. Let's all
work together and make the most of it."
Bray Productions, producers of
Dinky Doodle, have sent a letter to
all exchanges handling their animated
cartoon. One paragraph reads:
"In the FILM DAILY of May 30 you
vvill find an article relative to a cartoon
tie-up, which should not alone help the ex-
hibitor as an advertising adjunct, but should
go a long way towards showing them the
value of the short subyict in their program,
and, of course, more particularly the car-
toon."
Short Films Syndicate (Hal
Hodes), is now negotiating with the
newspaper syndicate that circulates
the Mutt and Jeff cartoon strips in
hundreds of newspapers for a tie-up
with these on the Movie Cartoon
Contest. That makes it 100 per cent
cooperation from all the six producers
and distributors of the animated car-
toons in the Contest.
You can't go wrong in getting right
behind this contest. Not with all
this extensive, nation-wide publicity
created in less than a week. That is
some record. It shows that the idea
is right. It is straight showmanship.
It is cheap. It is practical. It ties
up with your newspaper. It ties up
with the school board. It has popu-
lar appeal.
It has been completely planned out
for you. So get busy with your news-
paper editor. Show him this article.
If that does not sell him, he is no
newspaper editor. And that's that.
If you want any additional inform-
ation write to Cartoon Contest Edi-
tor, FILM DAILY, or any of the
producers listed in the contest. Your
local exchange also has full data. It's
a big, whopping national exploitation
stunt. It has all the elements of
sure-fire box-office. Are you with us?
Let's go!
THE
'^ak
DAILY
Sunday, June 6, 11
Make August Profitable by Celebrating
Organization plans are going swift-
ly forward for the Greater Movie Sea-
son campaign of 1926 which, incident-
ally, will celebrate the 30th birthday
of motion pictures. Five thousand
theaters participated in the patron-at-
tracting event last year and indications
are that the number will be substan-
tially increased this August. Interest
in the campaign is being stimulated
by high-powered publicity emanat-
ing from the Hays office, which is
sponsoring the observance.
A tvpical wire is the following from
the M. P. T. O. of Texas: "This re-
gion is backing the movement to a
man."
Word was received that intensive
work will begin in Michigan as soon
as H. M. Richey returns from the
convention in Los Angeles. Every
theater in the Michigan organization
will take part in the season. Kansas
and Missouri, under the leadership of
Pres. R. R. Biechele, have pledged
cooperation.
Exhibitors everywhere in the Unit-
ed States will find available for them
the services of the publicity and ex-
ploitation men sent out from the Hays
office.
Ten Expoiteers Assigned
The New England territory will be covered
liy Bert Adler, who has exploited many pic-
tures in that region.
Jack A. Pegler, who aided in the season last
year in Atlantic City, Philadelphia, Baltimore,
Washington and Richmond, will work in those
same cities this year.
Harry L. Royster, who in 1925 aided the
exhibitors in Detroit, Buffalo and Cleveland,
this year has the Chicago, Detroit, Toledo and
Milwaukee territory.
Buffalo, Cleveland, Pittsburgh and Colum-
bus will be covered this season by J. F. Gil-
lespie, who last year was one of the leadiffg
workers at Atlantic City.
Paul Gray, who aided in last year's Greater
Movie Season in various places in the Middle
West, will assist this year at Indianapolis, St.
Louis, Cincinnati and Louisville.
Louis F. Guimond will be representative in
Minneapolis, Des Moines, Omaha and Kansas
City.
Denver. Salt Lake City, Oklahoma City,
Little Rock and Memphis will be the territory
of George A. McDermitt, one of those in
charge of the Oklahoma City season last year.
How to Order
All material will be shipped
C. O. D. Send one-third cash
with order. Prices do not in-
clude postage or express. No
charge will be made for hand-
ling. Get your orders in early.
Banners
30 in. X 108 in., five eyelets,
$1.00 each.
Order from Sweeney Litho-
graph Co., Belleville, N. J.
Cut Out Letters
S6.00 per dozen.
Order from Henry Jackson,
141 Fulton St., N. Y. City.
Pennants
7 in. X 15 in., on 18 inch stick,
5 cents each.
14 in. X 29 in., two eyelets, 10
cents each.
Order from Sweeney Litho-
graph Co., Belleville, N. J.
Posters
Three cents a sheet.
Order from Morgan Litho-
graph Co., Cleveland, Ohio.
Window Cards
Three cents each.
Order from Morgan Litho-
graph Co., Cleveland, Ohio.
Note — Two styles of banners,
window cards, twenty-four
sheets, three sheets and one-
sheets are ready. Unless you
specify the style you want, they
will be sent assorted.
James F. Lundy, who has worked with ex-
hibitors in a number of cities in the South,
will have for his territory Atlanta, Charlotte,
N. C, Jacksonville, New Orleans, Houston,
San Antonio and Dallas.
On the Coast the Los Angeles, San Fran-
cisco, Portland and Seattle territory will be
covered by Charles Raymond, who handled
the Kansas City campaign last season.
Louis R. Brager, who aided exhibitors in
the Chicago campaign in 1925, has New York
City as his assignment.
The first duty of these exploitation
men is to help organize the campaign
committee of exhibitors which will be
in charge of each city that partici-
pates in the Season. Then, under
the direction of these committees, the
representatives of the Hays office will
operate in every possible way to help
make the campaign successful.
Information provided in this sec-
tion is from the campaign press book
prepared by the Hays office.
The Campaign in Detail
Call a meeting of all the theater
managers and their assistants in
your city. If you are in an exchange
city include all the managers of the
local film exchanges. Don't limit
the meeting to theater owners. Have
them bring their most important as-
sistants, especially their publicity and
advertising men. And have the
branch managers bring their exploi-
tation men.
The best way to put on this
first meeting is to make it a dinner
in a private room in a restaurant or
hotel. Have the price of the dinner
as low as possible and let each man
pay his own.
Get a Good Manager
At this meeting the entire cam-
paign should be discussed and a
committee of three should be named
to report upon ways and means of
conducting the campaign.
At the second meeting, this com-
mittee should recommend a genera!
plan of procedure and should nomi-
nate four or five candidates for the
position of general manager of the
local campaign. After the names
are voted upon the final selection
should be ratified by a unanimous
vote.
A board of directors then should
be named. This should be made up
of one man from each theater. In
J.:
a
a
(1,
an exchange city representativ<j of
exchanges should be included oikhe
board. This board should sT a
definite date upon which the s<
is to open. This date is opti
but should be early in August,
day, Aug. 2, will be the date
nationally as the opening day o
season. The general manager i
rectly responsible for the succe
the campaign. He should be a
er, a man of ideas, a favorite ai
his townspeople and, above a
man who is willing to work wil
his might for the good of the c
Lay Out a Budget
As soon as possible he si
make a definite recommendaticLito U
the board of directors. A biHet -
should be laid out, and when aplr'^
ed the apportionment of the exAc]!
should be worked out among thep'-'"
ticipating theaters.
This money should be paid i:
fore the campaign starts so tha
general manager will have a fu
work with.
The Committees
The general manager shoult
point committees, who will wor
der his direction, as follows:
Finance Committee
To collect and disburse funi
take care of the physical orderi
all material.
Publicity-Advertising Commite
This should be headed by a gii-
be-1
the*
to
n-
.#1
Important
As soon as a general mana^
of your campaign is chosen
should send his name and ;
dress to Jerome Beatty, Dirir
tor, Greater Movie Seas*
Campaign, M. P. P. D. A., <>
Fifth Ave., New York City.!
Send in your name and addri i
so that you will get all ^■
material and all the lat
tie-ups.
Suggestions for A Teaser Campaign
« ..•..•..•..•..•«•««..•..•..«.. »..*..*..»..«..«..»..#..
»••••••• •«»•••••••••'•••••*•• •!
"•"•"•"•"•••••^
►•••"•"••^"•"♦"•"
G
M
S
REAT
i i
ESSAGE
i
OON
G
M
S
OIJNG
IGHTY
G
M
i I
RE ATE R
1
f^ REATER
TRONG
A Message of Happiness and i
Good Cheer for the Whole t
Family. |
WATCH THIS SPACE! | |
Each Day Brings the Good
News Nearer. Don't Miss It
KEEP ON WATCHING!
OVEMENT
^TARTED
And "GREATER" Is One of
the Magical Words. Almost
Ready.
WATCH CAREFULLY
t
I
1 I
M
S
OVIE
W
EASON
..»..*..*..*..«..«..
..•.••"•"••••"••••••
That's the Big Message. Ore
i i Movie Season STARTS NOW I t
I I Heralds the Opening of a Seip
j I of Bigger and Better Motion I'
• I tures. Announcements Everywhfr
i I Read 'em and REAP! I
THE
nday. June 6. 1926
i?0^
DAILV
]econd Annual ^^ Greater Movie Season''
Suggested Teaser Cuts For Newspaper or Programs
tfou'll know
what it is/
•--^-^'^r^^"'
Vfc^tshfiri^
Four sample cuts in series of seven. Order from Western Newspaper Union. Cut No. 14 — price 70 cents; Mat, .10 cents.
local publicity and advertising
who will devote almost his en-
ime to the job. The committee
|ld handle :
Newspaper Advertising
adition to placing the news-
advertising, preparing adver-
lents and approving copy, the
littee should make sure that
advertisement contains the
of each theater participating in
itebration and the names of the
1'^. being shown during the
atien. It also should arrange
newspapers for their advertis-
lilSnagers to solicit cooperative
tfeing from local merchants.
s committee should order and
Mltfi cuts and mats and should
h each theater sufficient cuts
lats for use in its house organs
peal advertising.
Publicity
|u)ging for newspaper publicit>
Iso furnishing copy for houst
published l)y theaters.
Cooperative Advertising
committee should call upoi-
local advertiser and persuade
|> run in his local advertising
the celebration, a Greater
Season cut with a line st^tinp
be advertiser endorses the
lent.
Window Displays
ee that every big store in town
ost of the little ones put on
Greater Movie .Season win-
displays. Bookstores, drug
especially, will help.
Outdoor Committee
J Billboards
" committee should make ar-
ingiients with the local bill-post-
int for a certain number of
posting to begin two weeks
the opening of the campaign.
ly the local bill-posting jjlant
glad to donate a number of
boards to add to the showing that
the committee buys.
Posters
The committee should assign the
posters that are ordered. It should
see that the proper four-sheet dates
are printed to go with the 24 sheets.
It should see that these and the 24
sheets are delivered at the proper
time to the local bill-posting plant.
Window Cards
This committee should see that the
proper number of window cards are
ordered and that they are properly
placed. It should check the cards
and see that they remain in place.
Decoration Committee
Theater Decoration
Pennants and other theater decora-
tions should be paid for by the the-
ater that uses them. The committee
orders such material for the theaters
and checks up and does everything
possible to see that the theaters are
decorated for the celebration .
Novelties
Select and distribute all novelties,
including heralds, balloons, etc. It
handles buttons and badges for the-
ater emplo3'ees to wear.
Street Banners, Street Stenciling
The committee should have influ-
Slides
joms" in celebratim
I A
Greater r^'.Vsor^
(Svetybodif's celebmtiry/
GREATER MOViESEAsoN
it^mm
fea.' '.P*^-
THEWHOLE FAMILT'S
GOING/
Cet^Mgof
m^m
L.f^Pff| (Jelebmlioa
' \^/%'re Better than (jer!
^OyearsofProgfejT
T^OyiE SEASON^
The best pictures ever
are coming
9oon
Fifty cents for set of four. Order from Photo Repro Co., Inc., 68 Hunters
Point Ave., Long Island City, N. Y.
ence with city officials so as to get
permission to swing Greater Movie
Season banners across the streets
and to stencil the walks, especially
in front of theaters.
General Committee
Endorsements
This should be an influential com-
mittee which should arrange for a
Greater Movie Season proclamation
from the Mayor and Governor and
should enlist the services of the
Chamber of Commerce and other
civic bodies. The general manager
of the campaign should head this
committee.
Sper.kers
Four minute men to speak at Ro-
t;'ry, Kiwanis and Lions, Chamber
of Conmicrce, Ad Clubs, etc.
Women
On the committee should be prom-
inent local women who will organize
\'\omen's clubs, speak before them
and get their endorsement of the
movement.
Parade
The committee has charge of the
paraf'.e. It should round up Boy
Scouts, American Legion members
and other such organizations to
march. It should pet back of local
theater owners to see that they have
displays m the parade, should inter-
est local motor car dealers and others
to enter the parade. It should get
all the bands in town to parade. The
Mayor, Police and Fire Department
should be in tb.c procession.
These committees should report
daily to the general manager in
writing.
In many towns fewer conmiittees
will be needed. In many cases one
committee can take care of the work
of everytlnng.
Each committee chairman should
understand, his responsibility and
should be chosen because he is a
faithful worker who believes in the
I)lan.
THE
8
tSS^
DAILY
Pennant
GREATER
MOVIE J
SEASON
Outdoor Advertising Accessories
ON THIS PAGE will be found a selection of acces-
sories for use in conjunction with outdoor cam-
paigns for "Greater Movie Season." The pennant is
appropriate for parades, or for the lobby. Cut-out
letters are also used in the lobby, while a window-card
and two effective 24 sheet posters are illustrated.
Sunday, June 6, 26
Window Card
WHAT SHALL I DO
TO DAY 9
Cambric pennants are 14 inches by
29 inche-s. They are in white on blue,
red, green and black. Price 10 cents
each. Order from Sweeney Litho-
graph Co., Belleville, N. J.
»Most ofthe'big pictures being
shown are made from
Grosset^OnidapBooks
'Each 1h)oI( is the complete novel '■■•^ittuttntted
'^¥cx Sale'Everywheie/
IT'S GREATER
NOVIE SEASON
Style H — One of series three t
each. Order from Morgan L
graph Co., Cleveland. They wi
sent assorted unless you specif;
style you want. ,
be
:he
Two sheet poster which Grosset & Dunlap is suppl}ring in quantities
to dealers throughout the country, in conjunction with book tie-ups.
Window display cards and special catch-line material are also used.
Twenty- Four Sheets
Cut- Out Letters
They're better Hian ever/
GREATER
MOVI E
SEASON
Twenty-Four Sheet, Style "A"
let's All Go./
30* BIRTHDAY
CELEBRATION
Twenty-Four Sheet, Style "B"
Both may be purchased from the Morgan Litho Co., Cleveland
Here is a string of letters, each seven inches high, strung on an
visible heavy black flax thread, to be swung in lobbies or used in
dow displays.
Each letter has a red, a white and a blue band and when hung
make a display about eight feet long reading Greater Movie S«
Order from Henry Jackson, 141 Fulton St., New York. Price
per dozen strings, plus postage or express. They will be shj
C. O. D. except on quantities of less than one dozen, when cash <
ing purchase and postage should be sent with order
r
ay, June 6, 1926
HOW TO BOOST
GREATER MOVIE
SEASON
AND ALL
OTHER SEASONS
"KNOW YOUR OWN INDUSTRY" —No. 6
Advertising Aids
FROM 24-SHEETS
TO SLIDES
THE LINEUP IS
NOW COMPLETE
±
By JACK NARROWER
great bulk of publicity ideas
1 material ceaselessly turned
producers is designed for one
-to sell the picture direct to
blic and bring them into the
leater where it is showing,
this great and varied mass of
y is at the disposal of any ex-
from the smallest house to the
a. No other industry provides
line of selling aids to the deal-
D sell its product. All the na-
jroducers have an advertising
ry system that brings to every
)r's door a complete campaign
ing locally each individual pic-
:
el
0 quantity production and or-
distribution through the ex-
, the exhibitor can secure
rcessories at a reasonable fig-
he campaign is all set for him
right in his own locality
1 theater owner books a fea-
practically becomes his prop-
• the length of the run. But
upon his proper exploitation
jends his percentage of profit.
■ exploitation material is ready
at his local exchange. The
and continuous use of these
ing accessories means the
1 telling punch that brings the
0 the box-office,
inly right "'ay to use the ad-
; accessories is to employ
nsistently on every booking.
the average picture within
in go the limit on the big at-
refully planned educational
a is underway at Metro-
i-Mayer to show exhibitors
al demonstration just what
"He with a proper use of the
of advertising accessories,
icity channels are being- util-
'^ublicity Brains
s industry is loaded down
them — publicity brains,
hat is the life-blood of
nanship. And all this
power is concentrated in
finds tangible expression
;h exploitation paper.
24-sheets to slides.
; advertising accessory de-
"" ents of the various pro-
then loom up as a major
1 of the motion picture
ss. For it is these de-
par.ents that bring the box-
offii power of the publicity
bra:
the;
(Cr
T
just
doir
box
to the front door of the
r. "Ideas are dollars."
it Vic Shapiro with that.)
5 article attempts to show
»hat publicity brains are
to boost every showman's
fice.
ized. The accessory and publicity
departments are working directly
with exchange managers to reach the
individual exhibitor and show him
how to increase his box-ofifice by the
use of a larger quota of advertising
material. The exploitation man as-
signed to each exchange will also be
called upon to do his bit. He will
show the exhibitor, for instance, who
has been satisfied with a one-sheet
out front, and a 11 x 14 display
how a and use of other forms of
paper will by actual test more than
repay him for the nominal increase
in advertising appropriation. This is
a constructive step that should go a
long way to build up the prestige of
advertising accessories for all pro-
ducers. Detailed records will be kept
by each exchange to show actual re-
sults accomplished. The plan also
involves the problem of re-orders of
all forms of paper. By intelligent co-
operation between the poster clerk
and booker of each exchange, the ad-
vertising accessory department can
work out a system on re-orders that
will eliminate unnecessary wastage.
Poster, Strong Medium
The poster is rapidly assuming the
importance that it deserves. It is
the one standard medium for adver-
tising an attraction to the passing
crowd. It has permanence. It can-
not be thrown away like other forms
of paper. It sticks on the board for
the run of the picture — and for weeks
before if necessary. The poster is
one of the strongest mediums for
overcoming the "stay-at-home" feel-
ing. People who pass a striking pos-
ter daily, get the reiterated sales ap-
peal and find themselves headed for
the box-office.
Gradually the theater owner is be-
ing brought to a realization that when
he purchases advertising aids he is
not parting with so manj' dollars and
cents. He is making a sound invest-
ment that brings him guaranteed re-
turns. In fact, when he handles a
certain line of Paramount material,
he gets his money back from the
material itself in many instances, and
can make a profit besides. These are
the so-called tie-up items — practical
novelties with merchandising value.
For instance, the Harold Lloyd doll.
Here is an exceptional novelty that
has practical value to merchants as
a premium to stimulate sales. When
the showman ties up with a local
dealer with these novelties, he can
split the cost with the merchant, and
in some cases make an actual profit
on the transaction. He can place his
ad on back of the dolls, also the
dealer's ad. Here is a real tie-up in
every sense of the word, for the cari-
catured image of the comedian car-
ries its own public following who are
eager to secure the novelty. It is a
fine illustration of a successful effort
to break away from the usual line
of advertising aids, and give the ex-
hibitor something to shout about.
Also the "moving picture" booklet
issued to exploit "Aloma." Gilda
Gray, the dancer, can be seen doing
her famous dance as the possessor
of the booklet "riffles" the pages
Scientific Publicity
Promoting the advertising material
has been developed by Famous to
a point where it comprises an organi-
zation in itself. It is called the Ad
Sales Department. The accessories
are accorded the dignity they de-
serve, and every exhibitor is made
to realize that booking the feature
is only the start. The ad aids are
ready to hand. By their proper use
he can put his show over with a line
of publicity scientifically worked out
to attract the greatest potential num-
be*" of patrons. Everv Paramount
exchange has a man who is specially
posted on the proper use of the ac-
cessories, and whose time and knowl-
edge is at the exhibitor's disposal.
According to First National, their
line constitutes advertising necessi-
ties— not accessories. Which is a
good line in itself. They have a sys-
tem resulting in a sliding scale of
prices. For illustration, an exhibi-
tor who has been accustomed to us-
ing eight 1-sheets can purchase ten
for less money than the former
Merely a case of quantity production.
This sliding scale applies to all forms
of First National paper. Here the
branch sales organizations have a defi-
nite punch in their selling argument
— an exhibitor can afiford to splurge
on the full line of advertising mate-
rial, for by doing so he is saving
money and putting his picture over
with 100 per cent publicity.
This organization also features off-
set window cards in three or four
colors — art posters that are designed
to dress any dealer's window. The
exhibitor can also secure these in
quantities at a minimum price be-
cause of the sliding scale arrange-
ment. He gets window displays of
the highest type and in larger quan-
tity for less money.
New Checking System
There was a time when the adver-
tising accessory field was not iii the
favorable position it occupies today.
An exhibitor often found it impos-
sible to get the ad aids he wanted.
He would call for a couple of six-
sheets and the embarrassed branch
manager could only offer him three-
sheets. Half the time the slides were
missing from the stock room. Thus
developed the poster renting concerns.
They collected all the discards from
exhibitors who had used them and
developed a new specie of gold mine
by selling these at a nominal price
to other exhibitors. In the old days
the branch manager often found the
poster renting concern a distinct bene-
fit, for he could help him out of a
hole bv supplying the exhibitor with
the material he lacked.
Fox set out to remedy this un-
businesslike situation, insofar as their
own accessories are concerned. Their
exchanges must carry a complete line,
and a careful checking system is in
operation to see that this condition
exists. So in the case of Fox prod-
uct, the theater owner gets his sup-
plies from the branch office — and the
poster renting concerns have thus
lost a nice slice of easy pickings.
Other producers are following this
common sense procedure of dominat-
ing their own business by the simple
svstem of seeing that all branche.'
carry complete lines from 24-sheet:
to the smallest accessory. When all
the producers are doing the same
the day of the pirate poster renter;
will have passed. And with theii
passing will result a yearly saving to
the industry of what is conservatively
estimated to be one million dollars.
Newspaper Advertising
After all this resume of what vari-
ous companies are doing in the ad
aids field, it would seem that the
limit of effort had about been reach-
ed. But along comes Producers Dis-
tributing Corp., and develops a spe-
cialty in the way ot newspaper ad-
vertising. They make their press
sheets more than an exploitation talk
on the particular picture. Each press
book plays up practical advertising
angles. These are not stereotyped
ads to dress the press sheet, but
workable ads designed by advertising
exoerts. As much effort is expended
on advertising cuts for the exhibi-
(Continned on Page 16)
To Mr. Showman
The next time you walk into
your exchange, don't stop at the
salesman's desk only. Take a
walk into the poster room.
Take the manager with you.
Let him show you the line of
audience-creators stacked on
the shelves.
Give some serious attention
to all the advertising aids.
They were made for your use.
They are yours for a nominal
sum. When you buy them you
are not parting with so many
dollars and cents. You are
making a sound investment that
brings you guaranteed returns.
Be kind to your box-office
AbijJ •aouBiEq s^uBq moX. puE
the ad aids to the limit. You
can't go wrong.
Universars 6r<
Way O
I
TITLE
Poker Faces
The
Marriage Clause
The Texas Streak
Ti*« Runa'way
Express
The Old Soak
Perch ofi the Devil
The Buckaroo Kid
Her Big Night
Prisoners
oS the storm
The Whole
Town^s Talking
Cheyenne Days
The Ice Flood
The Wrong
Mr. Wright
Ace High
DIRECTOR
A HARRY POLLARD PRODUCTION
Novel by Edgar Franklin
A LOIS WEBER PRODUCTION
Based on the Saturday Evening Post story
"Technic" by DANA BURNET
A LYNN REYNOLDS PRODUCTION
A Hell-bent for leather smashing western
yyith wild-eyed action from start to finish
AN EDWARD SEDGWICK PRODUCTION
Based on "The Nerve of Foley"
by Frank Spearman
AN EDWARD SLOMAN PRODUCTION
From the play by Don Marquis
A KING BAGGOT PRODUCTION
From GERTRUDE ATHERTON'S
strikingly powerful novel
Based on the story
"The Red Headed Husband"
by CATHERINE NEWLIN BURT
A MELVILLE W. BROWN PRODUCTION
Based on the magazine story " Doubling
for Lora" by Peggy Gaddis
A LYNN REYNOLDS PRODUCTION
Based on the great romance of the snow
country "Quest of Joan"
by JAMES OLIVER CURWOOD
AN EDWARD LAEMMLE PRODUCTION
From the play by
JOHN EMERSON and ANITA LOOS
A LYNN REYNOLDS PRODUCTION— A
gripping, fascinating, powerful western drama—
a brimming cup of thrills and romance
A GEORGE B. SEITZ PRODUCTION
From the Novel by Johnston McCulley
From George Broadhurst's great stage play
of the sathe name
Based on the story "Nine Points of the Law'
by RALPH BOSTON
CAST
EDWARD EVERETT HORTON, LAUR/aj
LA PLANTE, George Siegmann, Tom Rickettsl i I
Tom O'Brien, Leon Holmes, Dorothy Revien i '
; I
BILLIE DOVE, FRANCIS X. BUSHMAN *
GRACE DARMOND, WARNER OLANdI ^
Henry Victor, Caroline Snowden.
HOOT GIBSON
s
JACK DAUGHERTY, Blanche MehaffcV
Tom O'Brien, Charles French, Harry Todd
Madge Hunt, William Steele.
JEAN HERSHOLT, June Marlowe, Georg
Lewis, Gertrude Astor, Lucy Beaumont, Georg
Siegmann, Wm. V. Mong, Adda Gleasoni
Louise Fazenda, Tom Ricketts, Arnold Gre
»\
^1
MAE BUSCH, PAT O'M ALLEY, Jane Winter
Theo. Von Eltz, Geo. Kuwa, Mario Carillc
Lincoln Stedman, Martha Franklin, Kate Pric«
gk
I
HOOT GIBSON
LAURA LA PLANTE, Tully Marshall, Ciss'
Fitzgerald, Mack Swain, Lee Moran, Zasu Pitt;
Nat Carr, John Roche, Einar Hanson.
HOUSE PETERS
PEGGY MONTGOMERY and WALTEI
McGRAIL, Harry Todd, Fred De Silva, Clar
Comstock I
iav
EDWARD EVERETT HORTON,Virginia Le p
Corbin, Otis Harlan, Trixie Friganza, Dolore Jjji|
Del Rio, Margaret Quin»by, Malcolm Waitti
Hayden Stevenson, Robert Ober.
HOOT GIBSON
KENNETH HARLAN, Viola Dana, Georgl
Irving, Billy Kent Schaeffer, De Witt JenningI
Fred Kohler, Frank Hagney.
WITH AN ALL STAR CAST
HOOT GIBSON
le
Everyone a ShoMrinanship Pif(
iter Movie List
Ahead!
TITLE
DIRECTOR
CAST
Butterflies
in the Rain
AN EDWARD SLOMAN PRODUCTION
From the internationally popular story which
has appeared in hundreds of newspapers
in the United States and England by
ANDREW SOUTAR
LAURA LA PLANTE
JAMES KIRKWOOD,
Robert Ober, Oscar Bevegi
Spangles
Directed by FRANK O'CONNOR
An Arthur F. Beck Production
Specially written story by the world famous
NELLIE REVELL
MARIAN NIXON and PAT O'MALLEY
Hobart Bosworth and Gladys Brockwell, J.
Emmett King, Grace Gordon, Tiny Ward,
Charles Becker, Paul Howard, James Conley,
Herb Sheeley.
Too Many Women
From the sensationally successful story
by Gabriel Reuter
NORMAN KERRY
The
ifysteryClub
A HERBERT BLACHE PRODUCTION
Based on the Saturday Evening Post story
"Crimes of the Armchair Club"
by ARTHUR SOMERS ROCHE
Matt Moore, Edith Roberts, Warner Oland
Mildred Harris, Charles Puffy, Earl Metcalf^j
Nat Carr, Charles Lane, Jed Prouty, Henry
Herbert, Alfred Allen, Alphonse Martell, Frank
Finch Smiles, Sidney Bracey, Monty Montague,
Adrienne Dore.
The Prairie King
A typical Gibson western that will give this
matchless westefh star an even
greater following
HOOT GIBSON
The Bargain
Bride
By A. BRODE
MARY PHILBIN
Be^irare of
WidoMTS
A MELVILLE W. BROWN PRODUCTION
From the big Broadway success
by OWEN DAVIS
LAURA LA PLANTE
Savage in Sillcs
Frotn story by
ERNEST PASCAL
WITH AN ALL STAR CAST
Hero on Horseback
A big western thriller based on the story by
SYLVLA SEID
HOOT GIBSON
Taxi Taxi
A MELVILLE W. BROWN PRODUCTION
From the big laughing Saturday Evening
Post story by George Weston
EDWARD EVERETT HORTON
Held by tlie
La^w
AN EDWARD LAEMMLE PRODUCTION
by BAYARD VEILLER
WITH AN ALL STAR CAST
1)0 wn the Stretch
A KING BAGGOT PRODUCTION
From the extraordinarily popular racing story
"Blister Jones" by JOHN TAINTOR FOOTE
PAT O^MALLEY
The Love Thrill
Another great automobile auto racing romance
by the man who wrote"Sporting Youth" and"Cal-
ifomia Straight Ahead"— BYRON MORGAN
LAURA LA PLANTE
The Silent Rider
A LYNN REYNOLDS PRODUCTION
A rapid-riding romance of the West based
on the great story by B. M. BOWER
HOOT GIBSON
lire Built for the Box Office!
12
THE
iS^mk
DAILY
Sundav, June 6,
Developments in Presentations
By ARTHUR W. EDDY
Tympani Battery
Unique Use of 12 Drums Creates At-
mosphere for "The Devil Horse"
at Pre- View
An innovation in atmospheric pre-
sentations was devised and staged by
S. Barrett McCormick in connection
with the pre-view of "The Devil
Horse" given by P-i^-Vip at the Roose-
velt during the week. An harmonic
tympani battery of 12 drums was used
in creating a mood annropriate to
the story of primitive lives revealed
by the film.
The program opened with an or-
chestral prelude conducted by James
C. Bradford and as the music reach-
ed a certain climax the tympani, as
off in the distance, carried the pas-
sage. The dropping of a curtain re-
vealed the battery of drums on which
was trained flame-colored spotlights.
The music was in primitive strains
and entirely in keeping with the
theme of the picture, which deals
with the days of Indian troubles in
the West. The s'^rf'pn was under a
proscenium arch, flanked by columns
The artists who provided the drun-
music were: Karl Glassman, New
Yf k Symphony Orchestra; Harry
Stittman, Slate Symphony Orchestra;
Harry Edison, David Gusitkoff, Jos-
enh Rich and Ruben Katz, all of the
New York Philharmonic Orchestra.
Bradford assisted in the experiment
and also scored the picture. Also in
keeping with the atmosphere of the
film was the program booklet, made
of parchment and decorated with In-
dian designs resembling rattlesnake
skin, and with a binding lace of raw-
hide.
McCormick is one of the pio-
neers in the presentation field, having
been active in this field when manager
of McVicker's, Chicago; the Allen,
Cleveland; and the Circle, Indianapo-
lis.
Charleston Contest
Winners From 10 Cities to Tour
Publix Circuit in Paul Oscard
Presentation
Publix is conducting a national
Charleston contest in 10 cities: New
York, Boston, Buiifalo, Detroit, Chi-
cago, St. Louis, Kansas City, Dallas.
Memphis and Atlanta. The winners
in each competition will make a tour
of the Publix circuit in Paul Os-
card's "Charleston" which will open
at the Rivoli, June 13.
More than 800 tried out for the
contest at the Rivoli in the prelimi-
naries. Sixteen girls who survived
the elimination have been appearing
at the theater afternoons and even-
ings the past week, with the audi-
ences acting as judges. The finals
will be held Saturday night, June 5.
Petrofif to Denver June 14
Boris Petrofif on June 14 leaves
New York for Denver where he as-
sumes charge of the city's dance in-
struction school for the Summer.
B'way Presentations
Week of June 6
Capitol — "On the Banks of the
Volga,'' with the Original Russian
Ensemble of 15 singers; "Dance of
the Buffon," Doris Niles, assisted by
Wayne Kohn and the Capitol ballet
of 20.
Colony — Prologue to "Rolling
Home," staged by Paul Leni.
Rivoli — "The Gingham Revue," de-
vised and staged by Gus Edwards,
with Cliff Crane, Florence Foremen,
Tommy Tucker, BiUy Randall, Ruth
Betzlei, Nancy Corrigan, Clem Rigeo;
dances by Johnny Martin; Bruno
Steinbach, concert pianist; song
film, "I Wish I Had My Old Pal
Back Again," Neal & Sherman; com-
ic song, Henry B. Murtagh, organist.
Strand — Ukelele Ike (Cliff Ed-
wards), second week; soprano solo.
Pauline Miller; "Trepak," with Mile.
Klemova, M. Daks and Strand Ballet.
Warners — Gale & Record, popular
songs; Ruth Matlock, Scotch Charle-
ston.
How B'way Does It
Capitol
The presentation at the Capitol was fea-
tured by two units, the ballet Chopiniaiia
and the violin transcription of Gershwin's
Blue Rhapsody which serves as an intro-
duction for the new concert-master, Wa!do
Mayo, known to the concert world as Mayo
Wadler.
The ballet was based on various melodies
of Chopin and the girls, gracefully posed
and directed by the able Capitol ballet mas-
ter, Chester Hale, and led by the premiere
danseuse, Albertina Vitak, made a very in-
teresting offering. The lighting effects were
particularly commendable retaining a sub-
tlety and a delicacy that lifted the ballet
mto the field that is generally beyond pic-
ture theaters where art is sometimes sac-
rificed to haste. Wigs, especially colored
for light blending, give added zest to the
ballet. It is one of the regrets of the busi-
ness that a ballet such as this, should fin-
ish at Its inception, and that there are no
theaters so organized as to be able to play
this act further.
The Gershwin Rhapsody, familiar as a
piano number with Whiteman, and which was
so abortively done at the Rivoli some weeks
ago blossomed out in the hands of the Capitol
and Mayo's able artists as a thing of e.xotic
beauty and masterful construction and execu-
tion. As a matter of fact this interesting work
became even the more interesting with the
fiddle as the solo instrument than with the
piano and the tremendous reception that this
composition met with served as further proof
of the fact, that picture audiences are keen
for good things when they are served in the
proper fashion.
Gladys Rice singing "The Hymn to the
Sun" with Doris Niles assisting in an ap-
propriate dance number, was mild largely
due to the fact that Miss Rice didn't sing
this difficult number in the same certain man-
ner as she did "Ditties." The Capitol or-
chestra contributed its usual share of the
entertainment by playing "Caucasian Sketch-
es and though the interpretation and the
tempo were slightly off color, the entire
effect scored heavily.
Rivoli
The main stage offering was John Mur-
ray Anderson's production "The Dance of
i>°^'i" J^ ^'"^^ '^ people in it including Ivan
liankoff, the Irwin Sisters and Beth Can-
non. The music was entirely by Tschaikow-
sky and the costuming in that period. As
was the case with the other Anderson units,
"The Dance of Joy" was beautifully cos-
tumed and arranged but failed to arouse the
audience to any degree of enthusiasm. Ban-
koff did some fine fast work which just about
saved the number.
The program opened up with an orchestral
introduction, Victor Herbert's American Fan-
tasy which led into "Songs of the Northern
States," one of the James Fitzpatrick Mel-
ody Series pictures. The film was well made
and included most of the old-time songs.
The music vvas perfectly synchronized and
the orchestra under direction of Irvin Talbot
played the score excellently. Following the
film came the team Bailey and Barnum, late
of the Greenwich Village Follies. They did
three very fast numbers, Bailey playing the
banjo and Barnum singing. They finished to
big applause. The Rivoli News Weekly fol-
lowed and then the organ solo by Henry
B. Murtagh. Murtagh, although only hav-
ing been in New York for the past six weeks,
has already established a following and re-
ceived a good hand. He played one of his
organ solos with illustrated comedy slides
inviting the audience to sing along.
Strand
Joe Plunkett came back at the Strand
with anotner edition of his now famous
Frolics. This one featured Ukelele Ike,
Cliff Edwards, who was held over for the
coming week.
The opening was with the orchestra, play-
ing selections from "The Mikado" and as
the Strand has never featured its mTisic, the
less said about the orchestral offering the
better. The Frolic opened with a cut out
drop, the familiar stunt that Plunkett has
previously done with the male quartet. The
heads were cut out and the four boys sing
two "pop" Chinese numbers which scored
well, largely due to the odd setting. This
was followed by Henry Kelly, a baritone, in
one singing "You're Just a Flower from An
Old Bouquet," and then as the curtains
parted, the Strand Ballet was grouped in
a rose bed, and the girls come to a life for
a conventional ballet number, which was
rather mild, principally because the same
combination had been seen before and the
ballet went through the same old steps.
Luckily, Cliff Edwards came on at this
point, and come down in one for his spe-
cialty which stopped the show and saved
the day for this week's edition of the
Frolics. Edwards is real entertainment, even
though his drawing power has been ques-
tioned in several places. He certainly is
known in the East and he delivers. The
Frolic closed with another revival on Plunk-
ett's part — a Memorial Day set. that was
probably so striking that lie couldn't help
but repeat. Kitty McLaughlin, Strand so-
prano, dressed in white garb, on a pedestal
supported by the male quartet in khaki, sang
Victor Herbert's "Ode to Peace" which the
late composer wrote some years ago and
which Plunkett uses regularly at Memorial
Week.
On the whole the week wasn't up to stand-
ard but a good average was maintained and
patrons are getting their money's worth?
Rolfe To Product
To Use Bands in Picture
Acts — Will Have 12 Presental
Ready by September
B. A. Rolfe, orchestra leader,
er picture producer, has enter
production field, with quarti
1600 Broadway. He expects ti;
12 presentations ready by Sept
Rolfe will largely use orcl
in his productions and will \vu
der the slogan, "Fewer and betl
chestras." Acts will carry bi
eight and nine persons. The]
be principally designed fo
houses. Big names will probaj
used.
Rolfe at one time produc
Metro. He has an orchestra
at the Palais D'Or.
la'.
Enter Presentations Fiel
National Attractions is ei
the presentations production fi([
der supervision of its new pn
Charles H. Seaman, formerly
ater man of Grand Rapids.
Thomas, a pioneer in West
presentations activities, will
charge of acts which will indi
names. C. L. Dixon, well kai
the film business, is also assi
with the company, which is
at 1650 Broadwav.
Brooklyn Strand
Cantor Josef Rosenblatt opened at the
Brooklyn Mark Strand, his first date on the
new Stanley-Strand circuit. The Cantor
proved a drawing card of considerable power
and crowded houses greeted him at every
performance. His program was a little too
long and must have tired even his most de-
vout admirers. A good surrounding bill,
headed by The Dixie Jubilee Singers, scored
well ar.d Willy Stahl, making his debut as
conductor at this theater showed that he
was equal to the task.
(Continued on Page 18)
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Yaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
"Names" for Picture HouJ
Several big name acts hav|
lined up by Amalgamated VaiJ
Agencv for picture houses.
Franklin opens a tour (|
Wilkesbaire, this week, Haru
Japanese prima donna, shows
for the first time at the (|
Shamokin, Pa.
m
■ li.
ZUKOR
HAYS
LASKY
LOEW
BELASCO
FOX
NEILAN
ROTHAFEL
DE MILLE
BLACKTON
EASTMAN
SCHULBERG
PETTIJOHN
KLEINE
KANE
are a few of the motion pi
leaders who gladly sent in i|
$60. checks to reserve a del
pre-publication limited edl
of that "monumental worl
AMIlLIONandONfNIGl
THE HISTORY OF tJ
MOTION PICTUREl
by Terry Ramsaye
Price advances soon to
limited supply : immediattt
servation recommendedl
write to
SIMON and SCHUSTER,|ll\
PUBLISHERS
37 West 57th Street
New York City
■iHi'»«
-f
Iday, June 6, 1926
THE
13
LONDON
BERLIN
DUBLIN
MOSCOW
The World's Markets
MONTEVIDEO
SHANGHAI
MUNICH
PARIS
By JAMES P. CUNNINGHAM
No. of
American
Films
.. 134
.. 185
.. 251
.. 276
.. 251
J. S. Films Lead
) American Pictures Reach
^ nee and Germany Than From
Any Other Country
[ orts received from Germany,
, Australia and Czechoslovakia
L that American films practical-
trol those markets. The most in-
iig figures probably come from
hcial Aussenhandelsstelle Filme
rlin. They compare the num-
t German films shown in that
i y since 1921, with the number
lerican pictures imported. The
! . follow:
No. of
German
Films
646
474
347
271
228
; ipril, the German Board of Cen-
^ issed 168 pictures, of which 108
r ierman, SO America, and ten of
iyneous origin. This is a not-
irease over March, when 225
were passed.
statement from the French au-
?, also governing activities for
hows that almost 75 per cent
films shown in France last
ere American. The home in-
occupies second place. The
umber shown was 461, of
320 were American, 70 French,
man; 16, Italian; three, Swed-
I, Norwegian; one, Austrian,
I one from England.
oximately 95% of the pictures
m Australia during 1925 were
J in the U. S. A." The country
Med 1,763 pictures, or 6,142 reels
' footage of 5,572,932 ft. They
total valuation of £181,678.
^-inerican importations were val-
i I £171,491. Great Britain sold
' '- valued at £6,875 and other
s £1,312. The Board of
banned 371 features.
ily, German films are becom-
ular, although no figures are
'■ Je.
nj925 there were 1,561 pictures
M in Czechoslovakia, as com-
with 1,463 in 1924. Of the
3tal, 1,528 received permits,
^ 3 were banned, among them:
14 German films, 13 American, four
French, one Austrian and one Rus-
sian. Those pictures which received
permits were of the following origin;
777 American, 282 German, 209
Czechoslovakian, 27 Austrian, 17 Ital-
ian, 15 English, 14 Danish and the
remainder from various other coun-
tries.
Although 2)i pictures were banned,
the Board of Censors allowed 809 to
be shown to adults only. Thirty-three
were of an educational nature. Ap-
parently, the only French films sub-
mitted were all banned.
80 Chinese Producers in Shanghai
Shanghai — This city is fast becom-
ing an important production center.
There are now more than 80 Chinese
companies producing in and near
Shanghai. Most of their product is
for consumption in the small houses
scattered throughout China, but they
are gradually breaking into the first
run houses. Their studio technique
is being developed rapidly. So far.
their first-run showings are special
exploitation ventures.
American screen comedies, both
shorts and features, are popular with
the Chinese audiences. They have
superseded, to a great extent, the
former demand for serials.
Hoffberg Buys Ellbee Series
J. H. Hoffberg, of 220 West 42nd
St., has bought the series of 12 Ell-
bee features, being produced by Louis
Baum, for all of Latin America.
London
Cooper Quits Gainsborough — Betty
Balfour's New Picture, "Blink-
eyes" — Other News
By ERNEST IV. FREDMAN
The Film Renter and M. P. News
London — George Cooper has left
Gainsborough Pictures, Ltd., and pro-
duction of "The Beautiful White
Devil" has been abandoned.
* * *
Thomas Welsh, of B. W. P., Ltd.,
states that "The Little People" is
to be reconstructed in deference to
press criticism.
* * ♦
The Hepworth Studios, at Walton-
on-Thames have been sold to a new
■•<>^^n.^l»fN
»o«i»o^^f)«
»()«^<)^^<)^»<»T»
VTERNATIONAL FiLM DISTRIBUTORS !
/^^^ /^
lNTiii?-OcEAN Film Corporation
L. W. KASTNER, President
GOTHAM FAIRBANKS PREFERRED
PRODUCTIONS THRILLODRAMAS PICTURES
218 West 42nd Street, N. Y. C.
Cable Address : "iDoBIm''' New York
organization in which Archibald Net-
tlefold is interested. W. A. Lott,
formerly of First' Nat'l and Euro-
pean Film, is business manager of
the new conipany.
* * *
A controlling interest in "Winads",
producers of trailers, has been ac-
quired by E. Gordon Craig, of the
New Era theater, and Leslie A.
Thomson, of the Midland Counties
Theater Circuit.
* * ♦
Managers of theaters in Manches-
ter have received complaints from pa-
trons stating that a two hours' pro-
gram is not long enough.
* ♦ *
Betty Balfour has completed "Cin-
ders," an original by Fred Wright.
She will shortly commence work on
"Blinkeyes."
* * *
Milton Rosmer has finished a two-
reel drama starring Forrester Harvey.
* * *
Deaths here include Arthur Back-
ner, long associated with A. G.
Granger; H. M. Lomas, well-known
cameraman; Charles Mercer and
Dawson Millard, the actor.
Up in Arms
Action of Exhibitors in Uruguay in
Seeking Censorship of All Impor-
tations Aimed Especially at U. S.
Montevideo — Leading theater own-
ers throughout the Republic are of
the opinion that a serious situation
has arisen because of the domination
of pictures. Vaudeville houses are
rather empty. They blame the influx
of American pictures, and, as a re-
sult, a movement is under way to fos-
ter measures providing for severe cen-
sorship of all pictures, especially those
from the States.
Cutts Working in Paris
Paris — Graham Cutts commenced
work this week on "The Triumph of
the Rat," for Gainsborough Prod.
Ltd., London. The interiors will be
shot at Islington. In the cast are
Ivor Novello, Isabel Jeans, Marie
Ault and Nina Vanna. Reginald
Fogwell wrote the story.
Russia Buys Equipment Supplies
Moscow — The Russian official film
bureau, during the first three months
of this year, purchased about $180,000
worth of theater equipment.
Phoebus Signs Three Directors
Berlin— G. W. Pabst, Dr. Ludwig
Berger and Carl Boese have been
signed to direct for Phoebus, which
plans an extensive 1925-26 program.
Lift Raw Stock Levy
Dublin — The Import duty on neg-
ative and positive film has been lift-
ed by the Irish Free State Govern-
ment, effective immediately.
Emelka Chief Dead
Munich — M. Christians, chairman
of the board of directors of Emelka,
is dead.
Jannings Preparing
Berlin — Emil Jannings is preparing
his next Ufa Film, "The Henchman."
New British Units
National Film Studios, R. G. Lead,
Bartholomew, Ltd. and Others
Receive Charters
London — Several new companies
have been granted charters recently.
National Film Studios, Ltd., formed
with a capital of £5,000, was organ-
ized by I. Broad, W. Miller and N.
il.H, to maintain a studio and pro-
dure. Broad & Son, of No. 1 Great
V.'iuchester St., are attorneys.
(Continued on Page 20)
■■■■■■■'■■' ■■■■■^■■■^■■■■■" ■■■ -■ » ^
FOREIGN TERRITORY \
\
6 Society Stunt Dramas
Balshofar Productions J
Starring Wm. Barrjmiore *
DONALD CAMPBELL I
130 W. 46th St. Doncamco I
N. Y. C. N. Y. i
Foreign Territory Now Available
6 Society Dramas
Starring David Butler
Directed by Llyod B. Carleton
FERDINAND H. ADAM
1S2 West 42nd St, New York City
Cable Ferdinadam, N. Y.
Phone Wis. 1143
CAPITAL PRODUCTION EXPORTING CO., Inc.
'Productions of Merit^'
INTERNATIONAL FILM DISTRIBUTORS
Now Releasing
6 Lightning Westerns 6
Starring
AL RICHMOND
Cable Address PIZORFTLMS New York
THE
14
-^^
DAILY
Sunday, June 6, 16
Bebe Daniels in
"Volcano"
Paramount
THRILLS, THOUGH OF A PURE-
LY MECHANICAL ORDER,
MAKE FIRST RATE CLIMAX
TO OTHERWISE FAIRLY UN-
EVENTFUL ROMANCE.
Star.... Bebe quaint and pleasing in
old fashioned velvet frocks. Makes
the most of the role but she is
running in a streak of hard luck
when it comes to stories.
Cast. . . .Ricardo Cortez a handsome
and entirely suitable hero while
Wallace Beery is ever a convincing
villain. A lot of good people in
the cast but none has very much to
do.
Type of Story. . . .Dramatic romance;
adapted from Laurence Eyre's play
"Martinique." "Volcano" winds
up in an eruption climax thrill
which, while obviously mechanical,
is well done. Director William K.
Howard's long session of crashes
and collapses with intermittent
shots of a seething volcano sput-
tering hot lava, made a bit more
realistic by red tinting, will un-
doubtedly provide a first rate thrill.
The rest of the picture is given
over to romance of a highly famil-
iar type of fiction — the girl whose
romance is threatened by a doubt
as to her color. A jealous suitor
sees to it she is convinced that she
is not all white and therefore must
give up the man who loves her.
Bebe Daniels sufifers as a true
heroine should and Ricardo Cortez
is the stunning hero who would
marry her in spite of all. Bebe
manages to have him think she
loves the half-breed (Beery) and
her self-sacrifice is complete when
she finds he is to marry another.
Here the well known coincidence
or the ever handy "act of God"
saves the day, the volcanic erup-
tion interrupts the wedding cere-
mony and reunites the lovers. The
locale is a French West Indian
island where caste is the chief con-
sideration,— where the whites dom-
inate and the quadroons are kept
within their own pale. Howard
has done well but was handi'~-'"-ied
by the material.
Box Office Angle Thrill climax
may save this where the story itself
would hardly null it through.
Exploitation You can best boost
this one by running a trailer show-
ing the climax scenes. It suggests
a spectacular angle that many folks
enjoy so give it all you can. Where
Bebe Daniels brings them in play
up her name. The showing at the
Rivoli appeared on a "Take a
Chance" bill where no information
regarding the title or players was
given out and you had to pay ad-
mission to find out what the the-
ater was showing.
Direction William K. Howard;
adequate.
Author Laurence Eyre
Scenario Bernard McConville
Cameraman Lucien Andriot
Photography Very good
Locale. . .French West Indian Island
Length ,,. ^^%Z feet
Buck Jones in
"A Man Four-Square"
Fox
TRITE WESTERN WITH
EVERY STEP IN THE DEVEL-
OPMENT OBVIOUS AND
WITHOUT A SURPRISE. HAS
SOME FAIR ACTION.
Star The usual hero and supplies
the regulation line of heroics with
rescues, fights, and all the rest of
the customary business.
Cast. .. .Florence Gilbert a pleasing
heroine. Harry Wood the usual
villain. All the well known types
all doing the well known stuf?.
Type of Story. . . .Western. "A Man
Four-Square" may seem doubly
weak coming so soon after Buck
Jones' last picture, "The Fighting
Buckaroo," which was so good. The
current release has a plot hoary
with age and lacks the action and
suspense that sometimes covers up
even the trite formula western. The
situations are all thoroughly famil-
iar and the development of such
an obvious nature that the specta-
tor is one step ahead of it all the
way. Nor does the denouement
bring a surprise. The story con-
cerns the affairs of hero Craig Nor-
ton who ceases his vacation in New
York to return and straighten out
matters at his ranch in the West.
Roberts, his neighbor, accuses his
men of rustling his cattle. Craig
defends Clanton. his pal and fore-
man, against the accusations of
Roberts' foreman. Taylor. While
Roberts and Taylor plan a means
of capturing Craig and Clanton
who are hiding in a mountain cabin
while Clanton nurses a broken
ankle. Roberts' daughter, in love
with Craig rides to the cabin and
warns the two that they have been
located. Craig stands his ground
and Roberts' discharges Taylor for
firing the shack and endangering
the girl's life. Tavlor later per-
suades Clanton to "get" Craig be-
cause he has taken Clanton's girl.
The scheme falls through. Clanton
makes up with Craie- and Craig gets
the .girl. Villain Taylor dies the
death of the rustler.
Box Office Angle Just a western
but no high lights to distinguish it
Exploitation If you run an occa-
sionaj western and vour folks ?re
familiar with Back Jones it prob-
ably won't matter a great deal that
"A Man Four-.Square" is not teem-
ins? with action and stunts. It has
a fair quota and thn Jones admirers
may be amply satisfied.
Direction R. Wm. Neill:
fair.
Authors. . . .Maxine Alton, Adele Buf-
fi ngton.
Scenario Charles Darnton
Cameraman Reginald Lyons
Photography Good
Locale West
Length 4,744 feet
Richard Talmadge in
"The Broadway Gallant"
Film Booking Office
ROUGH AND TUMBLE AFFAIR
WITH TALMADGE SUPPLY-
ING A SPEEDY LINE OF
STUNTS. STORY THE USUAL
NONSENSICAL BUSINESS
BUT SUFFICES FOR TAL-
MADGE'S REQUIREMENTS.
Star. ... Offers his customary leaps
and bounds and is on the hop from
start to finish. Will amuse and
thrill the crowd that likes this kind
of diversion.
Cast.... All subordinate to the star
with Jack Richardson the villain
and Clara Horton, the girl. Others
not important.
Type of Story. ... Comedy-stunt pic-
ture. Richard Talmadge's pictures
are built essentially to supply ac-
tion and thrills. The star's acro-
batic ability is exploited in each
successive production and each one
catering more to his stunts and
less to the matter of the story and
logic. This is all right for those
who are interested solely in the
star and his acrobatics but there
are those who would like to see
Talmadge in a really good story
where his ability might be turned
to better use. or at least, in some
degree of plausibility. "The Broad-
wav Gallant," like most of the Tal-
madge stories, is mostly just an-
other series of stunts with little
continuity or sustained interest in
the plot development. This one
has a broader comedy vein than
most of them which is somewhat of
a distraction. Talmadge is admit-
tedly one of the best stunt per-
formers in the business but he is
not a comedian. Here again there
is a girl in the case and hero is
forced to neglect her while he
hunts up his father's missing bonds.
A lively session ensues with Tal-
madge tumbling dodging, jumping,
leaping and going through all thp
rest of the thrill paces until he
finally lands the coveted bonds
and regains the lady's favor. It is
a speedv session while it lasts but
it is a little too long even at that
Box Office Angle Good stunt
number.
Exploitation. .. .If your folks are fa-
miliar with Talmadge you prob-
ably need not do much talkine
Run a trailer showing some of his
more thrilling stunts and you ran
figure just how much you need to
tell them to bring them in. Men
and bovs will probably like this
tyne of picture so you might do
well to appeal particularly to them.
Direction Mason Noel :
fair.
Author Frank Howard Clark
Scenario Frank Howard Clark
Cameraman Jack Stevens
Photography All right
Locale California
Length 5,510 feet
"The Boob"
Metro-Goldwyn-Mayer
SMALL TOWN HERO ST
THAT CONTAINS FAIR C
EDY. EPISODIC TALE T]
DOES A LOT OF SKIPF
AROUND AND LOSES INT
EST AS A RESULT.
Cast George K. Arthur stru
with the absurdities of a boob
Charles Murray strives for c
relief with fair success. Ger
Olmstead pretty and Antonic
Algy a good looking bootle
Joan Crawford a secret se
lady. There is a cute colore
and a clever pup that help the
edy along occasionally.
Type of Story Comedv. A
slicker steals his girl so Pet<
cides to round up a band of
ledgers and thereby prove 'u\
young lady that he isn't a
George K. Arthur, as Pete,
into a series of adventures i
round-up that bring with
some fairly good laughs. The
opment is of such an episoi
ture, however, that the init
is eventually lost in a varic
comedy gags, slap-stick and
wise, that suffice for a a
amount of humorous busin
there isn't much actual st..^
The comedy becomes irreleB?
notably the incident where bk
Mann, not a part of the cas 5i)t
shoved in for a laugh, iuggl, an, J
olive for quite a stretch. Cirlit J
Murray's comedy activities arjos-"
ually acceptable but in most isc-
his comedy isn't pertinent e.ier.
The plot resolves itself into sc-
ries of gags, more or less Ic elv
joined together, with some ,ig'
landing the laughs and others iss-.,
ing. The thread of the yarn on*,
cerns the love of a small tow ?iri:
for a handsome city fellow. ,ier. ';
country lover, Pete, jealous (the ;
city chap, decides to check i on
his suspicions that he isn't o thi
level. Pete's detective work ,a(i:
him to a road house where hii'
covers that his man is the np
leader of a bootlegging n(i
Quite unexpectedly Pete gathi, aii ;.
the necessary evidence and thiiigli .'^
his efforts the band is capped ;;"
Pete wins a big reward an|flt< '^
girl returns to her "first love.|
Box Office Angle... Fair ca^d?
If they are satisfied with ij^i':;,;;
that come hit and miss youbav
get "The Boob" over. Not [on
sistcntly good comedy. I
ExDloitation There isn't ler-
much to talk about but it is •
that a trailer showing Charlie
ray's anti-Volstead manoeuver
promise enough laughs to •'
them back. Pretty good Cc
talk about and the title SU(!
effective stunts and street
hoos.
Direction William Welj
could be better.
Authors. . . . Geo. Scarborougl
Annette Westbay
Scenario Kenneth (I
Cameraman Wm. DIP*
Photography "'
Locale Small
Length 5,02
Is
1^:
r-tiii
t
S-nday, June 6, 1926
DAILY
15
Harry Langdon in
Cramp, Tramp, Tramp."
First National
NGDON'S FIRST FEATURE
OMEDY TO BE RELEASED
OMES THROUGH WITH
INE LOT OF LAUGHS AND
N ARRAY OF NEW AND
iMUSING GAGS.
]... Another of the sober faced
medians who gets most of his
jghs over without breaking a
lile himself. Has a few stunts
this that are real laugh gems.
Not important. Joan Craw-
■d is the girl and Tom Murray
Harry's chief competitor in the
3ss continent walk.
; of Story Comedy. Harry
.ngdon's success in two reel com-
ics led the way to his initial
iture comedy release, "Tramp,
amp, Tramp," a picture replete
th laughs and a quantity of
lusing slap-stick that assures
.jod comedy entertainment,
dging from the reception given
by Strand audiences the pic-
e is a complete success. Not
of Langdon's gags, in spite
the fact that six people claim
, horship, are new. The comedy
ill bit is reminiscent of Lloyd,
1 the cyclone episode has been
i/d for comic effect before. Nev-
«|heless, there are plenty of new
'.Its and the idea of the cross
intry hike for a basic theme is
orker. Harry enters a walking
itest. The |25,000 prize will pay
the old mortgage. The trip is
nierry one for Harry and his
lis encounters and difficulties
competing with professional
crs provide the laughs. The
where a flock of sheep edge
"V to a fence where he climbs
only to find a steep precipice
great laugh. His arrest for
ing fruit and the business in
about the well known rock pile
'c Harry tries to shake off the
and chain, is another roar. The
ne sequence is good for more
kies and the closing shot show-
Harry in a crib playing the
of "young Harry," is a final
Ijjh. The picture has few slow
8'ts but on the whole it maintains
a ne average and to all appear-
a es was sending them out of
tl| Strand chuckling over the com-
Dffice Angle ... Looks like sure-
lij bet. Langdon promises to set
a'-w pace for himself, if they give
the material.
' itation If your folks are fa-
ir ar with Langdon's short reel
ledies you won't have much dif-
ty in bringing them in for his
feature. If they aren't ac-
nted this is a good time to in-
uce Langdon and his laughs,
railer of any of the highlights
be enough to bring them back.
^^^ion Harry Edwards;
g< 1
Am
W
D
Scei
Can
G
Pho
Loc,
Len
fs Frank Capra ; Tim
'Ian, J. Frank Holliday, Gerald
■y, Murray Roth.
'io Same
amen Elgin Lessley-
Spear.
;raphy Fair
Cross country
1 5,831 feet.
"Why Girls Go Back Home"
Warner Bros.
LURE OF THE BRIGHT LIGHTS
SUPPLIES THE ADVENTURE
AND THE ROMANCE IN THIS
RATHER TRITE BUT NICELY
HANDLED STORY OF A
SMALL TOWN HEROINE.
Cast. . .Patsy Ruth Miller pleasing as
the country kid who falls for a stock
company star and follows him to
New York. Clive Brook splendid
as the actor. Others not important.
Type of Story Romance. "Why
Girls Go Back Home" sounds like
decided variation from the usual
"Why Girls Leave Home" but, on
the whole, the distinction is left to
the title. • As a matter of fact a
girl does leave home. She does not
however, to any appearances, suffer
the usual indignities of a "little girl
in a big city." She scales the lad-
der of success through her own abi-
lity and in short time is sporting
a Rolls Royce and a town house.
In the course of the transition
Mary Downey becomes "Marie
Downee" and there you have it.
There is not a great deal to the
story but director James FloOd has
supplied a quantity of good incident
and pleasing romantic touches that
round it out rather effectively. The
production is good and with Patsy
Ruth Miller and Clive Brook carry-
ing the principal roles so capably,
"Why Girls Go Back Home" serves
for quite interesting entertainment.
The story deals with the romantic
Mary Downey who confesses her
love for Clifford Dudley, star of a
stock company playing in her town.
Dudley plans a hasty departure
when he finds the girl has actually
fallen for him. She follows him to
the city and although he refuses
to see her she announces her en-
gagement to him. The publicity
brings her a big offer from a pro-
ducer and Mary becomes Marie, the
hit of a new show. The tables turn
and now Marie gives Dudley the
"cold shoulder," although she still
loves him. Fame does not smooth
the hurt and Marie decides to give
it up and go back home. This
time Dudley is the one to follow
and there is the age old clinch.
Box Office Angle Certain to go
big with the romance lovers and
with Patsy Ruth Miller's and Clive
Brook's good work it should satisfy
any average audience.
Exploitation Tell them about the
small town girl who became a
Broadway favorite but gave it all
up when it did not bring her the
love of the man she wanted. Play
up the two principals and use
plenty of stills of Patsy Ruth Mil-
ler in the lobby. She's pretty and
pleasing at all times. The title is
catchy and properly exploited
should bring in many.
Direction James Flood; good
Author Catherine Brody
Scenario Sonya Hovey.
Cameraman Chas. Van Enger
Photography Good.
Locale Small town-
New York.
Length 5,262 feet.
Norman Kerry in
"The Love Thief"
Universal-Jewel
MYTHICAL KINGDOM RO-
MANCE AND THE WELL
KNOWN MARRIAGE OF CON-
VENIENCE PLOT. SPLENDID
PRODUCTION AND GOOD
CAST BUT STORY IS WHOL-
LY CONVENTIONAL.
Star. . .Wears his uniforms in soldier-
ly fashion and gallantly suffers the
indignation of banishment rather
than bring war upon his people.
Lives up to the hero role in fine
style and is the handsome lover to
perfection.
Cast Greta Nissen a wistful type
and very lovely in this. Marc Mc-
Dermott the dominating Prince
Karl who comes near ruining a
perfectly good royal "match." Nigel
Barrie outstanding in a small part.
Deserves a better chance. Cissy
Fitzgerald good.
Type of Story Romance. John
McDermott hasn't brought out any
variations to the old marriage of
convenience plot wherein a prince
of one house and a princess of
another are betrothed for purposes
of state. Here again the marriage
is arranged contrary to the wishes
of the couple involved but the union
will avert a war between the
two provinces. The develop-
ment runs true to expectations and
there is the grand reunion of the
lovers for a finale. However, to
offset the triteness, there is a first
rate cast and a good production
that helps not a little to make up
for the familiarity of the theme.
Norman Kerry is the ideal hand-
some hero who looks well in uni-
forms and Greta Nissen is charming
as the princess. Occasional hum-
orous touches get over well, es-
peciall}' one short sequence indi-
cating the prince's formula brand
of love-making. He presents each
new flame with a "token very dear
to him" — his identification bracelet.
But the prince has a quantity of
them and presents each girl with a
tag. The production, thanks to the
"Hunchback of Notre Dame" sets,
is good and the old scenes fit the
action of "The Love Thief" very
nicely. Those who have seen the
Chaney picture are quite likely to
recognize the sets but this in no
ways efftct the picture.
Box Office Angle... Nice number for
the romance lovers and Norman
Kerry's following. Story isn't much
to brag about but quite effective
handling will get it over.
Exploitation Perhaps the usual
catchlines will give away the story's
triteness. You might, instead, run
a trailer or else promise them a
pleasing romance with Norman
Kerry a prince who fights to marry
the woman he loves without know-
ing that she is the princess with
whom his marriage has already been
arranged. Use Kerry's name and
talk aliout Greta Nissen.
Direction John McDermott;
satisfactory.
Author John McDermott
Scenario John McDermott
Cameraman John Stumar
Photography Good
Locale European Kingdom
Length 6,822 feet.
"Shipwrecked"
Producers Dist. Corp.
ROMANCE AND THE OLD DES-
ERT ISLAND AGAIN. FAR-
FETCHED AND TRITE STORY
WITH NO COMPENSATING
NEW FEATURES TO OVER-
BALANCE THE FAMILIAR
THEME.
Cast . . Seena Owen photographs poor-
ly but suffices as the heroine. Jos-
eph Schildkraut suitable as the hap-
py-go-lucky sailor who aids her.
Matthew Betz the hard-hearted sea
captain. Others Clarence Burton,
Laska Wniter, Lionel Belmore, Er-
win Connelly.
Type of Story. . . .Dramatic romance.
Langdon McCormick's play didn't
supply any new variations to the
old desert island formula. Here
again you have the three famous
principals: the hero, the villain,
the girl. Loie Austin stows away
on a ship manned by the calloused
Capt. Kiodel, described by a title
as "a white man gone yellow."
Larry O'Neil (but Joseph Schild-
kraut would never pass as an O'-
Neil) is a kindly sailor who incurs
his captain's, wrath for shielding
the stowaway. Loie is attacked by
Kiodel after she has repulsed his
advances. In the midst of the fray
the ship is wrecked and next comes
the desert island. Nothing of mo-
ment occurs thereafter. In a brawl
Larry gives Kiodel what is coming
to him, a newspaper clipping clears
Loie of the murder charge from
which she had run away, and she
and Larry are all set for clear sail-
ing. Not a thing to distinguish
the well known old plot. An oc-
casional scrap, a fairly thrilling
shipwreck and possibly a bit of
suspense may serve to hold them
but in the main there is not very
much to bolster up the convention-
alities of the story. Joseph Hena-
bery has staged a mildly realistic
wreck and if a quantity of splash-
ing water and tossing decks will
interest them, there is plenty of it.
The development is rather slow. It
gets off to a good, interestiner start,
slumps along toward the middle
and picks up fairly well toward the
close. More consistent, even devel-
opment would have improved it.
Box Office Angle Fair offering.
Trite story is a handicap but per-
haps some good bits of action may
get it over.
Exploitation. .. .Title may prove ef-
fective in bringing them in. If
they like sea stories, play up the
atmosphere and run a trailer show-
ing scenes of the wreck. You
might use Schildkraut's name and
recall his work in "The Road to
Yesterday."
Direction Joseph Henabery
fair.
Author Langdon McCormick
Scenario Finis Fox
Cameraman Dewey Wrigley
Photography Good
Locale Aboard ship
Length 5,865 feet
l5ife^|^^^^^^^^g^^^«^^^t^M^««^^^^
THREE LETTEI
Harcol motion Picture
industries, inc.
HARCOL BUILDING, 610-612 BARONNE STREET
NEW ORLEANS
Mr. D .M. Mersereau, May 4, 1926.
Business and Advertising Manager,
The Film Daily,
1650 Broadway,
New York City.
Dear Sir:
We have your letter of May 1st enclosing data covering the theatre equip-
ment field. We do very little actual theatre equipment business, because
our main business is portable and semi-portable motion picture projectors,
and not the large machines used in theatres.
We are selling quite a number of Super DeVry Projectors in theatres
which are replacing large machines, but that is only being done in a restricted
area and therefore, I am afraid that the rates in your Journal from the adver-
tising standpoint, because it is national in scope would probably be out of
proportion to its sales power in our limited distribution to the particular fields
your cover.
However, we realize of course, the great value of The Film Daily, and
we know it must be supported by those in the Industry from the advertising
standpoint in order to function and disseminate the news in the efficient man-
er which it now does. Therefore, you can depend upon us to take advantage
of your advertising space at the very first opportunity that we think we have
something that would be advantageously advertised. Although we have been
in this business here ten years, we naturally do not feel we should expect you
to run any news story which we may send you, unless we also did our share
from another angle.
Thanking you and assuring you that we consider The Film Daily just as
essential as any other phase of our equipment, as it keeps us informed cor-
rectly as to the status of the entire Industry.
Yours very truly,
HARCOL MOTION PICTURE INDUSTRIES,
A. HARRISON, JR.,
AH/RD President.
I
I ^
Mr. A. Harrison, Jr., Pres.,
Harcol Motion Picture Industrjg,
610-612 Baronne Street, \
New Orleans, La.
Dear Mr. Harrison:
I read with interest your
I do not want you to feel t!t Jtdt
obtain advertising from any oi. «;o
very different from any other. jj^i]ia(
has any news pertaining to his Pmiliibi
iters, we want to publish it, whrterg
the party whose news we prin-
The Film Daily is strictlyi; :; im
news which is absolutely unbiasi: We
we see it, and believe that th^faei
We do not run publicity in orcp
value it runs. If it hasn't it del -j^
party concerned may be.
Our advertising departmej^i::^!
separately. ■
I appreciate your letter an§i!t;t;-j
have pertaining to your compaJB:
will receive the same considejfc
articles or news from regular 9
Again let me thank you fc y
I
'^ni
DMM:FAL
A Newspaper Prints NEWS
ww^w^mwm^mw^mw^miww^w^^im^wv^^m^
SOME FACTS
IWOtKTf
ter
May 7, 1926.
I May 4th.
iclined to run news unless we
policy of this paper which is
aitjiis an advertiser or not, if he
hicl would be of interest to exhib-
t wijver get any advertising from
aer : the industry and publishes
ig. We publish the news as
. ;n the secret of our success.
uvoj.sing. If an article has news
it how big an advertiser the
ma
ona
ISSIU
iten
ur e
:r an
:ruly
department work absolutely
you that any news you may
:ing articles you may send in
torial department as similar
with every good wish, I am,
tiE FILM DAILY,
D. M. MERSEREAU,
Bus. & Advt. Mgr.
Harcol Motion Picture
Industries, inc.
HARCOL BUILDING. 610-612 BARONNE STREET
NEW ORLEANS
May 26, 1926.
Mr. D .M. Mersereau,
Business and Advertising Manager,
The Film Daily,
1650 Broadway,
New York City.
Dear Sir :
Many thanks for your letter of May 7th, which was held pending my re-
turn from a rather extended business trip.
It certainly was a pleasure to receive your letter and I certainly know
that with such a broadminded policy. The Film Daily will continue to be
supreme in its field as a recognized authority on motion picture industries.
Will be glad to send you data from time to time, and of course, will only
send material that I think will be of news value to your readers, if I send any
articles.
With kind personal regards, I remain.
Yours very truly,
HARCOL MOTION PICTURE INDUSTRIES,
AH/RD
A. HARRISON, JR.,
President.
FIM DAILY IS A NEWSPAPER
WmW^MWWMWWWWWMW^
f
■^
nn
(c-l^j
18
THE
-^an
DAILY
Sunday, June 6,
Presentations
(.Continued from Page 12)
Cleveland
Allen Theater
Cleveland— The bill at the Allen the week
of May 30 had a decidedly patriotic flavor.
Managing Director G. Langan and Musical
Director David Rubinoff combined their tal-
ents to give both visual and oral expression
in observance of Memorial Day. Opening
with "The American Patrol" as the orches-
tral overture, Langan next introduced what
he called a "musical marmalade" featuring
community singing, with Rubinofif as official
cheer leader. He was moderately successful
in getting the cooperation of the audience.
"Deccation Day Presentation," one of the
James Fitzpatrick holiday series, was brought
to an artistic close with a living statue of
a World War veteran standing at attention
on a lone reck. Patriotic airs accompanied
this reel.
A distinct novelty was introduced in con-
nection with a Pathe Review. During the
showing of this reel, a baritone soloist sang
"I'm Lonesome Without You." This nov-
elty got a hand at every perfomrance. Alex
Hyde and Co. in "Berlin Vs. Aiszt" was
the specialty, taking about 15 minutes for
songs and dances, modern and classic. News
reels, specially selected, and the feature at-
traction, "The Wise Guy," brought the two
hour show to a close.
Philadelphia
Fox
Philadelphia — Following on the heels of
the first appearance in any picture theater
of ati out-and-out comedy twin, namely Joe
Jackson, the tramp bicyclist, the manage-
ment of the Fox were brave enough to en-
gage Moran and Mack, colored comics, for
their first appearance in picture theaters.
The act is the same as the boys did at the
Greenwich Village Follies, and in vaudeville.
It is reported here that their salary is
$2,000 weekly, though some say that the
Follies engagement netted them $600 weekly.
The act didn't stop the show and it wasn't
expected that it would. But they certainly
delivered thorough entertainment. As in the
case of Jackson the audience caught every
gesture and every grimace, and the "gags"
scored as effectively if not in'ore so, than
they did in smaller theaters.
The Fox also introduced the Ingenues, a
girl band that has appeared before. The
theater gave the act an extravgant setting
and helped put it over. The act made a
great flash and had plenty of a exploitation
and sure fire angles.
The Stanley had Al Moore and his Naval
Band as the headliner. A funny thing about
this booking is that the band had played
several times at the Fox in the past few
years but this has evidently made no differ-
ence to the Stanley office. The band hardly
merits the distinction because it is just an
ordinary band, even though they dress in
sailor suits rather than tuxedos.
Short Subjects
"Snookum's Tooth" — Stern Bros.
Universal
A Newlywed Knockout
Type of production 2-reel comedy
This is the first of the new series
adapted from the George McManus
cartoon strip, "The Nevvlyweds and
Their Baby." That also is the title
of the new Stern series. Judging by
the first, these producers have started
another fine line of comedies to dupli-
cate their other cartoon "adaptation,
"Buster Brown." Jed Dooley is
Dovey, the husband. Ethlyne Clair
is Lovey, the wife. It would have
been hard to pick two performers to
handle the comic strip characters bet-
ter than they do. They make a great
team. Dooley has caught the spirit
of the boob husband, and Ethlyne
Clair is a new and attractive per-
sonality. She has beauty, charm and
real comedy talent. As for Snook-
ums the ba'~-- he promises to make
all other screen babies step lively
to hold their laurels. The kid is only
si- ■ --n months old, ' • ' -i'rector C-ns
Nieins has done wonders with him.
Every lover of the McManus cartoon
)aby is going to f-"-- this younsr-
ster's work. Credit goes to every-
body concerned — director, cast and
p.. itographer. It is class comedy
without any reservations. Look at
this one and you'll book it. We
recommend it with enthusiasm.
St. Louis
Grand Central Theater
St. Louis — Peggy Joyce, in person, was
the chief stage attraction at the Grand Cen-
tral, the week ended on May 28. Peggy was
also featured in the "The Skyrocket." She
still makes a dazzling figure.
Gene Rodemich and his very good orches-
tra, all decked out in their new Summer
togs, put on some excellent music. Gene
and his boys can always be relied upon to
come through and have put over more than
one otherwise poor bill.
Loew's State
St. Louis — Alex H>de and Company made
a big hit with Loew State audiences, during
the week ended May 28 with their novelty
musical stage act "Berlin versus Liszt."
A young violinist, the principal figiu-e in
the presentation, after years of study has to
choose between the Metropolitan and one of
Paul Whiteman's band. Jazz offers him the
bigger salary. Should he take it? One girl
wants him to and another does not. Then
Liszt from a picture frame advises him to,
but is interrupted by Berlin, also framed.
The violinist decides on a contest.
"Shore Shy"— Christie
Educational
Sailor Fun
Type of production 2 reel
comedy.
They dug up an idea chock full
of laughs for Billy Dooley. He is
the goofy sailor in the navy who gets
shore leave. Billy has visions of go-
ing home to visit his aunt and uncle,
where home-cooked foods and all the
other home comforts await him. But
the folks get a bright idea to surprise
him with a lot of salt-water atmos-
phere. They rig up the house from
cellar to roof in the disguise of a
naval vessel. Even the butler 5s
dressed up as a gob. And when poor
Billy seats himself for that "home-
cooked" dinner, the table and his
chair start rocking like a battleship
in a rough sea. They even put him
to bed in a hammock, and have a
hose playing water on his window all
night. And when morning dawns,
Billy beats it back to the navy where
he can get a real rest. Dooley is
fast developing his own original
brand of comedy antics. And his
facial expressions are great. Good
for laughs anywhere.
"Puck and White"
De Forest Phonofilms
Singing Shadows
Type of production....! reel Phono-
film
The vaudeville team go through
their act before the camera, with their
usual stage setting to complete the
illusion of a stage performance. The
Phonofilm recreates their singing
numbers and comedy dialogue. Now
here is entertainment out of the or-
dinary that should appeal to any au-
dience looking for a real novelty.
Hollywood Happenings
Complete Cast for "U" Special
The complete cast of "Love Me
and the World is Mine," the first
American picture effort of Andre E.
Dupont, includes Norman Kerry and
Mary Philbin, who are being co-
starred, Betty Compson, Henry B.
Walthall, George Siegmann, Albert
Conti, Robert Anderson, Emily Fitz-
roy, Martha Mattox, Charles Sellon,
Helen Dunbar, and Rose Dione.
Back From Location
Scott Sidney's company making
"The Nervous Wreck" for Al Chris-
tie has returned to the studios after
location work in the desert country.
The cast includes Harrison Ford
Phyllis Haver, Chester Conklin, Paul
Nicholson and Clarence Burton.
Adapting "Marriage"
Jessie Burns and Bernard Voorhaus
have been signed to write the screen
adaptation of "Marriage" for Fox, to
be released under the title of "Wed-
lock."
George Marion in "Mantrap"
George Marion, Jr., has been en-
gaged bv Paramount to title "Man-
trap."
Morris With Griffith
Reginald Morris will head the staff
of comedy constructors during the
making of Raymond Griffith's next,
"You'd Be Surprised," which Arthur
Rosson will direct.
Lloyd Buys Ranch
Frank Lloyd has purchased a 15-
acre walnut ranch just beyond the
limits of Whittier, near Los Angeles,
and is preparing to build a permanent
home.
Start on "Gilt-Edged"
Scott Dunlap has started direction
on "Gilt-Edged" starring Richard
Talmadge. Ena Gregory is feminine
lead.
Completing "Two-Gun Man"
Fred Thomson is completing "The
Two-Gun Man," for F. B. O. The
company has returned from a location
trip, and under David Kirkland's di-
rection is finishing interiors.
Original for Gibson
Mrs. B. M. Bower is writing ori-
ginal for Hoot Gibson, "The Silent
Rider." Lynn Reynolds will direct.
Use Central Casting Bureau
Henceforth LTniversal will do all
extra casting through the Central
Casting Bureau, William Gordon hav-
ing been transferred there to handle
LTniversal work. William Mayberry
is in charge of the studio.
Starting "Forever After"
After some delay, due to engage-
ments of some of the more important
players, "Forever After," the first
B. P. Fineman Prod., for First Na-
tional has been started.
Saxton, Perez and Tarshis m
Three new title writers addeckulP;
list of "gag" men at UniverV
Charles Saxton, Paul Perez anl^
old Tarshis.
"The Prairie King"
Edward J. Montague, has jt
signed J. Stewart Woodhouse I'wi
an original story as a starrii' v
hide for Hoof Gibson. It i!til
"The Prairie King."
"Fire Fighters" Ready
Production has been complt
"The Fire Fighters," Universist
starring Jack Daugherty.
Jaccard directed.
L
j ?.f,t«ii
"The Door Mat" m V/L^^
Work has been started oifflro
Door Mat," Warner productiofaliiipine
direction of James Flood. Irej Hi
and Willard Louis have pjict'Mk
roles and John Patrick, Heleij C iiy.;
tello, Jane Winton, Harold G|dv :;i J
Virgina Lee Corbin are in c
Charles Hunt Directing
Charles Hunt ia directingTi
Carr Prod, at the California 'ud
Work has begun on "Th('D
Flyer" adapted from an origal
H. H. Van Loan. '
Lackey Productions Fir'
Bert Bracken is directing rei
ton Hale at the California S lit
the latt.er's first picture of ;'se
of six to be produced by ft
Prod. It is "Thundering Sp'l'
:ji;t (
■'ilm
Seeks "The Prisoner's Song 1
H. H. Dodge, president o:i
will Picture Inc. is negotia"*
the use of the song title, "Tl
oner's Song."
Directing Harry Care;
James P. Hogan has been
by Chas. R. Rogers Prod, t
Harry Carey in "The Border
an original by Finis Fox.
The Life of Los Ang
Centers at the
Ambassador's
Famous
Cocoanut Gn
i
■'■ia
Ik,.
•^^^ ""I ' !l!Ty
Special Nights Tues. an
College Night Every F
THE
June 6, 1926
■JX0^
DAILY
19
Theater Equipment and Management
S
:"d.l
nt a
in a
in II
nda
:aa
to
.ol-Proof " Organ
tammond Explains Ease of
!ichronizing Music With
"Registrator"
: small town theater owner,
re to install an organ has
en sidetracked by the fear
ompetent organist would be
o find. The consequence of
been that in the smaller
le theater manager has had
content himself with piano
r the more expensive expe-
orchestra.
interesting radio discussion,
mmond of the Marr & Col-
rgan builders, described how
■ranee could be overcome to
xtent by a "symphonic reg-
device which has become
I equipment on organs built
irm.
mphonic registrator consists
s of keys bearing the names
IS moods and situations.
ys govern a combination of
ich automatically bring into
lesired music. For example,
depressing a button mark-
a well balanced tonal com-
cmerges from the instru-
erefore possible for an or-
run the whole gamut of
depicted on the screen by
pressing the proper button,
•s it almost impossible for
hoose a poor combination
■ither haste or poor judg-
f ects Mirror Arc
: [i of Milwaukee Announces
ton of Successful Experi-
ts with New Device
;cc — A new type of mirror
arc has been announced by
li, head of an equipment
It; his name. Experiments
arc, which is reported to
y distinctive features, have
;ht to a close and manufac-
>c started immediately.
arc is to retail at $175, it
against about twice that
average arc cost at pres-
n • Graflex Incorporated
.;)el. — Folmer Graflex Corp.
:i N. J., has been incorporat-
1 th a capital of $7,000,000.
I is a subsidy of Eastman
'Rem(
olyol
sling Holyoke Theater
Mass. — A new front is
on the Majestic, which is
orarily.
•■'iUes
1,1/. S.
cIality prints
id Negative Developing
Release Printing
ilm Laboratories, Inc.
son Heights, N. J.
Palisadei 3678
By SAMUEL DATLOWE
"Gut-Out" Letters
On Fiber Board They Stand Out
Against Background — Make
Attractive Display
Another type of sign that has be-
come increasingly popular is the "cut-
out" sign. In this, the letters are cut
out of fiber board, Upson board be-
ing one of the popular types, and
nailed into another board, forming
the background. The effects pro-
duced by this are rich in tone and
color and form a dignified "ballyhoo"
for even the most pretentious pic-
tures.
The International Cutawl Co. of
New York is responsible for this
mode, which is being employed in the
lobbies of the Astor, Embassy and
other Broadway houses.
Ticket Recorder
New Device Keeps Manager Inform-
ed of All Sales by Connection
With Box Office
A manager's office recorder has just
been launched on the market by the
Automatic Ticket Register Corp.
This mechanism, when connected
with the ticket register in the box-of-
fice, conveys each sale to the ofifice
of the manager.
It can be adapted, however, only
to a special type of Gold Seal ticket
register distributed by this firm.
Either No. 14 or No. 18 wire can be
used in making the connection be-
tween the box ofifice and the office of
the manager.
Without installation charges, the
register is sold at the following rates:
two units, $180; three units, $200;
four units, $220; five units, $240.
Theaters Equipped
Milton, Fla. — The Inrogene is being cooled
by an Arctic Nu-Air system, just completed
Norphlet. Ark.— The Simplex Theater
Equipjirent Co., of Dallas, Tex., furnished
the entire equipment for J. E. Adams' new
house here.
Blackwell, Okla. — An Arctic Nu-Air cool
ing system has been installed at Bay's.
Milburn, N. J. — A Typhoon Cooling Sys-
tem is now in operation at the Milburn.
Lakewo
lamp and
stalled in
Equipmen
od, N. J. — A Peerless Reflecting
Hertner Transverter has been in
the Palace by the Howells-Cine
t Co.
BLIZZARD
SYSTEM
is the
Biggest
Feature
on your
Program
BLIZZARD
SALES CO.
Omaha
Nebr.
Newsreel Camera
DeVry Machine Helps Solve "Local
News" Problem of Theater Man-
agers— Works Automatically
Newspapers long ago realized that
Mrs. Grundy's maid wanted to see
her name in print as much as did Mrs.
Grundy herself. And they capitalized
on that human foible of aggrandize-
ment by using her name and thereby
increasing circulation.
Just so can theater owners build
patronage through the use of news-
reels of purely local interest. If an
organization is having any sort of a
function and photographs of that
function are flashed on the screen, it
goes without saying that the number
of additional patrons will be limited
only by the largeness or smallness of
the event.
Up to very recently, making the
local newsreel has been largely out of
the question. But now that the De-
Vry Automatic camera has been
placed on the market, the problem
becomes as simple as eating. With
this camera, the theater manager can
take his own pictures with scarcely
any trouble.
The DeVry is a small machine, not
larger than an ordinary camera. It
can be carried without a tripod and
requires no cranking. By simply
pressing a button, the film goes into
action. It uses 100 ft. daylight load-
ing spools and standard film.
This camera is distributed by Geo.
Bates, 662 Shade St., Bellevue, Pa.
It is also being handled by Root's
Camera Exchange and the Pittsburgh
Camera Co., both of Pittsburgh.
Developing and printing are done
by any of the foregoing.
Lasky Studios Gas Heated
Los Angeles — A total of 119 gas
steam radiators are being installed in
the administration and wardrobe
buildings of the Famous studios by
the Pacific Gas Radiator Co.
New E. P. C. Office
San Francisco — The Electrical
Products Corp. of Los Angeles,
have established a distributing office
at 225 Golden Gate Ave.
Lotus Refurnishing
AUentown, Pa. — New stage settings,
an electric sign and seats have been
placed in the Lotus.
If You Are in the
Market for Any Kind of
MOTION PiaURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Ptnna. CSM
New Screen
London Experimenting with Flem-
ming Preparation, Claimed to
Enhance Illumination
London — Experiments are being
carried on here with a new screen
preparation, which its inventor claims
not only brings about a saving of
about 50 per cent of the current
through greater screen luminosity,
but is virtually non-oxidizing and
therefore does not require redressing
for indefinite periods.
"Angle sight" distortions are also
eliminated in the new screen, it is
said. After watching an experiment
with the new screen, an observer de-
clared that while it did give a mark-
edly brighter picture on direct frontal
observation, viewed from the side the
illumination was equal only to ordi-
narv screens.
G. Flemming of Nottingham is the
inventor.
I90e BUTTOIMWOOD ST ,
The ''SUPERLYTE"
the latest and finest creation in Studio
Lamps. Silent — Steady — and Intensely
powerful — Entirely Automatic
MAX MAYER
Electrical Engineer
218 W. 42nd Street N. Y. C.
Boy!—
Page Mr* Skeptic
QUALITY is reflected
in workmanship —
SUCCESS is reflected
in profits — We de-
liver both— Make
us prove it
lap-Ti
JMKMD
Film Lfiboratoriet, Inc.
Phone Bry. 0825
THE
4m
20
Advertising Aids
(Continued from Page 9)
tor's use as the company employs in
prcparins: its own trade paper ads.
Mats and stereotypes can be ob-
tained thiough all exchanges. The
press sheets carry questionnaires for
the showman to advise just what
he wants in the way of ads. Then
the advertising department gets busy
and fills the order. Every theater
owner knows the value of an ad spe-
cialty designed to get the newspaper
publicity on his show. And the P.
D. C. organization is making a seri-
ous effort to meet this need.
Distinctiveness and originality in
creation and conception is the aim
of United Artists in all forms of
accessories Each campaign from
24-sheet to slides is built to exploit
the particular feature. Routine lines
of stuff are taboo. First and foremost
the idea in back of the feature is
stressed. It must touch the imagina-
tion. By its novel presentation it
aims to create an active desire on the
part of the public to part with their
money to see that certain picture
The idea is the thing — first, last and
always. As Vic Shapiro says: "Ideas
are dollars." No argument.
This survey of what the variou,=
producers are doing to build their
advertising aids points to a surfeit of
ideas directly aimed at box-office
boosting. Now Universal steps up
to add to the idea-market with a sys-
tem that hits the heart of the acces-
sory problem. They are transform-
ing their poster clerks into accessory
managers. Here is the logical point
to control and build the ad aid sys-
tem. The man in the local territory
whose sole job it is to handle the
supplies and material should know
his market. It is an important posi-
tion. It should not be delegated to
some youthful individual lacking a
proper sense of the valuable stock
he i« handling. So Universal is train-
ing these men to be more than stock
keepers. They are rapidly becoming
salesmen — specialists in the potential
power of the exploitation paper in
their charge. They are given respon-
sibility. They are encouraged to de-
velop initiative. They are shouldered
with the responsibilitj' of a special
sales manager. Even as the branch
manager of a chain cigar store ip
taught to develop his trade through
service to the individual customer
so the accessory manager is encour-
ap'ed to show' what he can do in sell-
ing the complete line of ad aids to the
exhibitor. By working in close co-
oneration with the booker, the exhibi-
tor is assured of complete accessory
service. Soon the transformation of
all poster clerks into accessory mana-
gers will put the distribution of pub-
licity material on the plane where it
belongs. No mere clerk should be
intrusted with that which represent.<-
the publicity brains of the industry.
It is a big job for a big calibre man
to properly develop. Universal has
uncovered a weak spot, and is doing
everything to eliminate it.
Warner Bros, get down to brass
zSS^
Jl
DAILY
And Thafs That!
By ■■BARRY ■
LOUISE GLAUM Loses First
Round," is a headline from a
Coast publication. It wasn't a prize
fight, but just an action against the
estate of the late Thomas H. Ince.
Harvey Thew has written a mu-
sical comedy and calls it "Willy,"
just for no reason at all.
Warner Oland is particularly fond
of the ocean. That's why he has sign-
ed to play in "The Mysterious Isl-
and" and work in the undersea scenes.
Bill Yearsley was arrested last
Sunday, taken into court and sen-
tenced. As usual, he went fishing
over the weekend, being Sunday he
was unable to get a fishing license,
a fish warden came along and Bill
was pinched, hailed before a small
town justice, who held court in the
kitchen of his farmhouse, fining
Yearsley $12.50. Bill says it was
worth it.
The Princess Bibesco was the hon-
or guest at a Los Angeles dinner re-
cently. A business man sitting next
her suggested that it was too bad a
well known couple, both stars, did
not appear together.
"They're both very clever, indeed,"
said the Princess, "but the public
doesn't care to see a man making
love to his own wife."
She laugher, and added. "It looks
too much like acting."
Members of the General Federa-
tion of Women's Clubs will not here-
after accept passes for theaters.
They'll pay their way in, so if they
want to "pan" the show they won't
feel obligated to anyone.
A director told Charlie Murray he
was going to make "Robinson Cru-
soe" and asked Charlie if he could
play Friday.
"I never start anything on that
day," said the comedian, "can't you
make it Mondav?".
tacks with the one main thought of
showmanship appeal. Every bit of
paper is designed purely from the
standpoint of showmanship appeal.
The purely artistic product is off
their list. Their motto is: "Punch
pictures with punch paper." If they
stick to it, they are bound to make
a dent in the booking schedule of a
lot of showmen who believe in that
policy.
Full justice to the development of
the advertising aids continuously
proffered by the various producers
has never been done. It is a major
department of this industry. Here at
least a serious attempt has been made
to give them the notice they deserve.
If any omissions are to be noted.
THE FILM DAILY can only plead
the iminensity of the field and the
comparative brevity of available
space limit a full discussion.
Boyle Production Manager
Joseph Boyle is acting as produc-
tion manager on "The Ex-Duke,"
being directed by Lothar Mendes.
Charles Maguire is assistant direc-
tor.
Signed for English Films
Nelly Savage, who was in "Sor-
rows for Satan," has sailed for Eng-
land, where she will appear in Brit-
ish National Prod. She was at one
time a member of the ballet of Covent
Garden, London.
Bennett Cutting Picture
Hugh Bennett will cut "Subway
Sadie," which was completed today
by Alfred Santell. Paul Schofield
wrote the continuity.
Watson in Cast
Bobby Watson, musical comedy
principal, has been added to the cast
of the "The Romance of a Million
Dollars," as has Lew Brice. R.
Hickox is assisting Tom Terriss, who
is directing.
Await Opening
Work on "Glorifying the American
Girl" is not expected to start until
the latter part of the month, as Flo-
renz Ziegfeld's principals and chorus
girls are busy rehearsing "The Palm
Beach Girl," which will open June 21.
New British Units
(Continued from Page 13)
R. G. Lead, Ltd., will conduct an
advertising and publicity agency for
film companies. Mrs. L. S. Hoffman
and R. G. Lead are the backers.
They weie represtnted by Hunt &
Dickens, of Nottingham.
A general importing and exporting
business will be conducted by Bartho-
lomew, Ltd., formed with a capital
of £180,000 by Sir Godfrey Lagdon,
W. Bartholomew, T. Phillips and G
Gilchrist, Lawrence, Jones & Co., of
16 St. Helena Place, E. C. 3, are the
attornevs.
N. E. Productions, Ltd., a £500
unit, will produce. G. H. Gaunt and
W. H. Lock are interested in this.
Their headquarters are at 173 War-
dour St.
British-Israel Films, Ltd., also a
producing company, is sponsored by
T. Couhurn and W. A. Mason. Ad-
dross: 3-6 Alfred Place. Capital,
£500.
Production and exhibition are the
purposes of Cambria & Border Cine-
mas, Ltd.. a £1,000 company, in
which A. S. Milncr and H. V. Parker
are interested. No. 8 Temple Row,
Wrexham, is the address. It is quite
likely that the company will confine
itself to exhibition for the time be-
ing.
Locarno, Ltd., £70.000, will oper-
ate theaters. Several prominent Eng-
lishmen are behind this venture, in-
cluding Sir A. Mclnnes, Lord Blyths-
worth, Sir John S. Samuel, J. Craig,
and J. M. Gilchrist. Address: 125
Buchanan St.
-f
Sunday, June 6, ^
A Little
from "Lot
By RALPH WILK ^
IT was not so many years agl
Jacqueline Logan "crashed'm
the Shubert sanctum sanctoru:; ^
got her first job. She had beeiihii
ing for an interview and whij i
heard the "call" for girls, she bish
in with the crowd and was acijiti
* * * I
F. Heath Cobb now bobsp
as a stage producer. He is j;-
senting his wife, Nancy Vl-
ford, in "Nancy," a musJ
comedy, in Los Angeles.
* * * j !
Raqiicl Meller will fake -V
shekels out in Los Angele il
month, appearing at a lone pear
ance. Will A. Page, who has uy
fancy salaries as a press agli,
her Boswell.
Dear old Dan Frohman shipk
a wicked ankle at the P;jie
party. He did not miss a da|e.
* * *
We have often woncUd
what became of the old Vi><T
studio on West 43rd St. 't
was a tiny place on a seed
floor and its approach was 'r
from imposing and pleas j.
Ho2vever, it served as the jit
motion picture home of No a
Shearer, Ruth Dwyer, Cra
Bow and others, and tit
they learned the intricacietf
make-up.
* * if
Further up, on the West lie
54th St. to be exact, one wid
find the old Gene Gautier ii-
dio, at one time a chih.
Johnny Hines used it a w
years ago.
* * *
"We knew them when" — I.'j^
ben was a clothier in Det 9
and his partner, M. L. FiTtiw
was a jeweler in St. Paul, avW
manager, Theodore L. Ha'g)!
the old Bijou in Minneapoliiw
Koenig managed the old DeWt
blocks north of the Bijou; N.,.
thanson of Canada was act
Minneapolis with his ni^i
brothers; Phil Reisman kneie'<
country hotel in the Dakot
Minnesota as a "fUlwm" saleiO'
* * *
A tennis tournament, w
Jack Gilbert, William f<
Mille, Bert Lytell, C/k*^
Moyer, Matt Taylor, Rol'
Ince, James Hood MacFarX
Thomas Gerety, Bruce Ga V
Herbert Brenon and Nor^''
Trevor among the entriO
would attract many fair ,«
* * *
"B-A-B-E R-U-T-H"— sho :<i
home-run king over the 'phc
caller, who did not r«og «
name. This happened while tl "^
bino was making a picture at'
Biograph studio. The incide 'S
called bv the invasion of '*
Paddock' and other athletes i-J -^.^
tures.
«f
The little more
The feature picture, the musical accom-
paniment, the supplementary attractions on
the program — are of course of utmost box
office importance.
But it's the little more that makes your
theatre different — photographic quality on the
screen, for example. When the picture is
■11 printed on Eastman Positive Film the pho-
tography of the negative is saved for your
patrons to enjoy. And that's of importance
at the box office, too.
I
1
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
h
FIRST NMIONAL
PICTURE
I
\i
INSPIRATION PiaUllES.iHc.
P
resents
RICIIAW
Rartu c lm ess
uri
Hk
in
Dorothy MacKdill
RANSOM S FOLLV
cJIdapted from the sioff by RICHARD HARDING DAViS
Scenario i>Y • . - . uii-uie hAVWAP^D
A SIDNEY OLCOTT PRODUCTION
Anohher FIRST NATIONAL Summer hir ma
^ anol-heilm^eeks proPil^ cerl-ain Por you .-
iTHE
'jie BRADSTREET
t< FILMDOM
Authority
O:, XXXVI No. 57
Monday, June 7, 1926
Price 5 Cents
All Set
•er'hing in Readiness for Tenth
-Annual Film Golf Tourna-
ent — Expect 200 Players
roads leading Mamaroneck
crammed tomorrow morning
ill Im golfers, on their way to
ring Film Golf Tournament
L;ed Foot. The weather man
11 requested to do his darndest.
ord crowd is expected. Close
entries having been received.
more will attend the dinner.
vill provide no end of merri-
.\t the dinner, the prizes are
led and, as one of the added
. a special film, showing ac-
of that day, will be screened.
■ before have golfers traveled
ch widely scattered points to
the tournament. Tomorrow
ing players from Havana,
-lie, Rochester, Baltimore,
J own, Lakewood, Philadelphia,
(Continued on Page 3)
Pens New Carolina Chain
' iiDtte — J. A. Reynolds, former-
iiiaia;er of Educational, has form-
i a' lutheastern Theaters Co., of
'i le is sole owner, and has
e following theaters: Rialto,
ill, S .C; Rialto, Union, S.
■rial, Newberry, S. C; Prin-
iiens, S. C. ; Princess, Spar-
.'^. C. ; Strand, Gaffney, S.
inland, Chester, S. C.
Ha
Chic
1(1 w;
y Warner in Mid-West
o — H. M. Warner is here
be in the Middle West for
veraljiys on business. It is under-
nt Chicago is to have the
premiere of "Don Juan"
X'itaphone synchronization.
Builcjg Fifth Cleveland Theater
" ". nd — Dr. B. I. Brody, who
■perates a chain, will erect
."' theater on Kinsman Road.
the
lilt til
insnu
Min
Mont
»ys 0
rtanci
ly. to
itioQ
St two years. Dr. Brody has
Cedar-Lee, New Broadway,
and Detroit.
■e Jni^ 8,
sn to Address Kiwanis
li— Carl E. Milliken of the
:e will speak on "The Im-
of Moving Pictures As An
i'eace" at the annual con-
the International Kiwanis
-G.-IV
^Vil«
t
1
Mexican Co. Incorporates
;ton — The M.-G.-M. De
0. has been incorporated
a capitalization of $10,000
and operate exchanges.
New Phoito Process
By It Action Can Be Transferred to
Paintings — Building of Sets
Eliminated, Is Claim
Los Angeles — A new photographic
process has been invented and devel-
oped by Max Handscheigl, which he
believes will revolutionize production.
The process embodies use of a new
patented camera said to permit pho-
tographing of two or more separate
actions in registration. The original
basic patent claims filed Jan. 2, 1923,
have been followed by other patent
applications.
The Handschiegl process, it is said,
permits making scenes in the studio
of any action and transferring it to
still pictures, oil paintings, stock sets
or miniatures. A miniature of a
castle or fort can be put on a moun-
tain or desert and any action put into
{Continued on Page 2)
To Produce in South
James A. Fitzpatrick Forms Holly-
wood Pictures, Inc., with Studio
at Charlotte
Charlotte — James A. Fitzpatrick
has organized Hollywood Pictures,
Inc., with himself as vice-president.
Other officers are: president, R. T.
Hamilton; secretary and treasurer, S.
Howe Williams; directors, Irving
Lynn, Jack Franklin and Dr. Carroll,
all of Lynchburg, Va.
Plans have already been made for
four pictures, including a feature,
"Pocahontas." The company's stu-
dio property here embraces 25 acres,
including a revolving out-door stage.
Johnson Managing Circuit
Chicago — Walter Johnson, former-
ly with the Ascher Circuit and lately
resident manager of the Parkway at
Roseland, 111., has been appointed
general manager of the Louis Laem-
mle circuit. Bruce Godshaw will as-
sist him with presentations and pub-
licity.
Courtice Arrives in New York
Michael Courtice, Austrian direc-
tor signed by H. M. Warner while
abroad recently, arrived in New York
yesterday. He will go directly to
the Coast.
Selznick Creditors to Meet
A meeting of the creditors of the
Selznick Dist. Corp. will be held
June 15 in the office of John L.
Lyttle, referee in bankruptcy, 299
Broadway.
Burkan Sailing in July
Nathan Burkan plans to sail for
Europe on July 3. He will spend the
summer abroad.
Daily Idea Service
As announced editorially June
3, with this issue THE FILM
DAILY launches its daily ser-
vice of practical exploitation
stunts for exhibitors. Every
showman will find "Exploit-O-
Grams" a ready reference guide
to publicity ideas that are
proven box-office builders.
Exploit- O- Grams
Latest exploitation stunts for all
quarters for every exhibitor. Prac-
tical box-office boosters. The brief
outlines give the gist of the ideas.
They made money for others. They
will do the same for you. If you
want the full campaign on any pic-
ture listed, write to Exploitation Edi-
tor, THE FILM DAILY. Here is
an up-to-the-minute showman's ser-
vice at your disposal every day. File
these "Exploit -0 - Grams." You'll
want them when you book these pic-
tures.
"The Bat"
(United Artists)
Campaign of display newspaper
ads. These began with two-inch
teasers: "Warning — The Bat is com-
ing!" Then the ad size was increased
with announcement: "Like a thunder-
bolt The Bat will surely sweep Mon-
treal!" Then followed: "Warning —
to the Chief of Police — The Bat is
coming to town! So hire 100 extra
cops. You'll need them to make traf-
fic safe when the crowds start com-
ing to the Capitol." Small black fig-
ure of The Bat used in all ads. —
Harry S. Dahn, Capitol Theater,
Montreal.
"The Black Bird"
(M.-G.-M.)
Throwaways in imitation of police
notices describing criminals and the
award offered for them. The leaflet
described the criminal, the Black
Bird. A silhouette of Lon Chaney
was printed in the space usually oc-
cupied by the photo of the criminal.
On the bottom was printed: "Follow
(Continued on Page 2)
Father of Lee Marcus Dead
Buffalo — Albert L. Marcus, father
of Lee Marcus, general sales mana-
ger for F. B. O., died here Saturday
morning.
Reginald Denny in Town
Reginald Denny arrived in New
York today from the Coast.
Turns Down Salary
Joseph M. Seider Reappointed M.P.
T.O. Business Manager but Re-
jects $25,000 Offer
By HARVEY E. GAUSMAN
Los Angeles — -At a meeting of the
new board of directors Joseph M.
Seider was reappointed business man-
ager of the M. P. T. O. A. He was
offered a salary of $25,000 which he
refused. The business manager, who
attended the convention with his
bride, was presented with a wedding
gift of $1,000 by the theater owners.
The newly elected president, Eli
Whitney Collins, owner of the Lib-
erty theater, Jonesboro, Ark., ap-
pointed a finance committee com-
posed of R. F. Woodhull, Harrj
Davis and M. E. Comerford. The
music tax committee will consist oi
the entire administrative committee
as members and Julian Brylawski as
contact man.
President Collins appointed Messrs.
Seider, Comerford, Sagal and Adams
members of the ways and means
committee.
The method for raising funds for
the national organization will be by
means of designated sums to be paid
by the various state units on behalf
of their respective memberships.
No action was taken as to the next
convention city but it is predicted it
will be held in the Middle West.
The various delegations left for
home yesterday. All Eastbound
groups will visit Yellowstone, then
return to San Francisco where the
partv breaks up. One group will
travel Eastward via Canada. New
York will return via Kansas City and
Chicago.
Producing Short Subjects
George H. Morris and Leonard
Mitchell have formed Mitchell-Mor-
ris Prod, to produce shorts. They
will release nationally 10 films, the
first of which is "Safe Haven." This
will be pre-viewed Friday night at
Sailors' Snug Harbor, where several
scenes were made.
Mitchell was former director oi
publicity for the U. S. Lines and the
De Forrest Phonofilm. Morris was
recently director of publicity for
Warner's theater.
$1,250,000 Theater for Brooklyn
Through Fried and Littman, broker
of 1540 Broadway, the Small, Strass-
burp- Circuit, Inc., has acquired the
Halsey and De Kalb, both in Brook-
lyn, and a tract of land on Broadway,
in the Chauncey St. district of Brook-
lyn, where the circuit plans to build
a $1,250,000 theater seating 4,000.
THE
•^aUk
DAILY
Monday, June 7,
i
Vil XXXVI No. 57 Monday, June 7. 1926 Price 5 Cents
iOHN W. AllCOATE : : : : : : Publisher
Published daily except Saturday and holidays
at 1650 liroadway. New Yoik, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
-.515.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
tJcr Hotel, 'Phone, Drexel 7000 and Wash-
ington 9794, London — Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
A general reaction in prices was caused
during the short session of the market Sat-
urday due to professional selling. The eve-
ning-up motive was seen behind the drop in
stock quotations, bringing the rising trend
to a temporary halt.
The film issues were hit by this reversal
of tactics, but to no great extent. Frac-
tional losses in a few of the stocks were
noted, but none of significance. Famous,
with a gain of 5^ of a point, the films in
point of sales. 2,500 shares went during
the session. Pathe was a runner-up with
1.500 shares and a gain of Yi.
Quotations
High
Low
Close
Sales
*Balaban & Katz
74
Eastman Kodak .
.110
110
no
400
Famous Players .
125-4
124
125
2,500
*Fam. Plav. Pfd.
12m
*Film Inspection
Wt
*First Xat'l Pfd.
97
Fox Film "A" .
64^
MVi
64K
200
Fox Theaters "A"
24
23J4
24
800
*Intern'l Project.
11^^
Loew's, Inc.
. 39
38^
38J4
766
*Metro-Gold. Pfd.
23
M. P. Cap, Corp.
23-4
23
2354
700
Pathe Exch. "A"
57 '4
56'4
57
1,500
tParamount B'way
97^«
9754
9754
200
*Skouras Bros. .
47
*Roxy Units . . .
. 23
21
*Roxy Common .
. 7/2
6
'•Stan. Co. of. Am,
5754
Trans-Lux Screen
7
7
7
900
Universal Pict. .
31
31
31
100
•Univ. Pict. Pfd.
93
•Warner Bros.
4554
Warner Pict. "A"
15
15
15
500
.* Last prices quo
ted
♦* Philadelnhia Market
t Bond Market
Dyckman Added to W. & S. Chain
Wolf & Springer have purchased
the Dyckman theater, bringing an-
other house to the upper Broadway
chain of ihis firm.
^SbthOeti^
Properly Present Your Photopla>'
Exploit- O- Grams
{Continued from Page 1)
the trail to the American theater." —
Chas. H. Sweeton, American Theater,
Evansville, Ind.
"Beverly of Graustark"
(M.-G.-M.)
On a 24-sheet stand on the main
street a local artist painted a picture
of Marion Davies. Also an announce-
ment of showinfT at the theater. The
public were attracted at sight of the
"nerformance." The artists repeated
the painting stunt in show windows
on the main street. — Mrs. Pert, Pert
Theater, Gillespie, III.
"Kiki"
(First National)
Drivers' visors were distributed to
auto owners. The visor was a small
square of green mica attached to a
strip of metal with concave pieces of
rubber so set that pressure attached
it firmly to the windshield. It kept
the sun out of driver's eyes. On the
strip of metal, facing the occupants
of the car, was the name of the the-
ater and picture — Schade Theater,
Sandusky. O.
"Somewhere in Somewhere"
(Pathe)
An All-Comedy Circus program ex-
ploited with a giant circus handbill.
Printed in two colors, illustrated with
"cornerblock" cuts. Red type splurge
reading: "A big day for kids from 8
to 88, a wild ride, and a sure cure
for anything from despair to dyspep-
sia."— ^Liberty Theater, Philadelphia.
"Tony Runs Wild"
(Fox)
A six-sheet, flanked on either side
with a three-sheet, laid on the tiled
floor of lobbJ^ Posters were fasten-
ed down with a preparation called
"liquid glass." This preparation
forms a transparent, glossy coating,
and also held the posters firmly to
the floor. It is practically wear-proof.
This new use of posters naturally at-
tracted attention. — H. W. Lawrance
Strand Theater, St. Paul, Minn.
"What Happened to Jones"
(Universal")
A co-op page in local newspaper,
with several merchants' ads. In each
ad was a piece of Denny's head.
These pieces were to be cut out by
readers, pasted on a sheet of paper
in the proper manner, and taken to
any dealer advertising on the page.
Each store was given ten single tic-
kets to award for correct solutions. —
Palace Theater, Toledo, O.
Leni May Direct "Cat and Canary"
Paul Leni's initial directorial job
for Universal will probably be "The
Cat and the Canary."
FOR SALE VERY CHEAP
536 Theatre Opera Chairs in dark
Mahogany finish upholstered in leather,
spring seats and backs. Price $2.00
each. Buyer to remove same. Wire
at once.
HIPPODROME THEATRE
Youngstown, Ohio
New House for Louisville
Louisville, Ky.- — The Fourth Ave.
Amusement Co., which operates the
Strand, Alamo, Walnut and Rex,
down town, will take advaiitage of
the rapidly building business district
on 4th St. at Oak, by building a
theater to be known as "The
Towers." The house will cost $100,-
000 and will seat 1,200.
Lichtman on Tour
Al Liclitman, special field represen-
tative for United Artists, left Satur-
day on a trip that will take him to
Cleveland, Akron. Detroit, Indianap-
olis and Chicago.
"Adorable Dora" Started
Los Angeles — The Joe Rock com-
edy, "Adorable Dora." has been
started with Harry Sweet directing
and Hank Mann, Lois Boyd and
Billie Franey in the cast.
1,800 Seat Olneyville House
Olneyville, R. I.— J. Cohn, of the
City Theater is building new houses
of about 1,800 seats, to open Sept. 1.
Large Sets for "Meet the Prince"
Several large sets are being con-
structed at Metropolitan for "Meet
the Prince."
On Broadway
This Week
Astor — "The Big Parade"
Broadway — "Tramp, Tramp, Tramp"
Cameo — Repertoire Week
Capitol — ^"The Volga Boatman"
Colony — "Rolling Home"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Loew's New York — Today — "A Social Cel-
ebrity"
Tuesday — "The Nutcracker" and "The
Earth Woman"
Wednesday — "The Shamrock Handicap"
and "The Big Charade"
Thursday — "Old Loves and New"
Friday — "Humoresque" and "Power of
the We.ik"
Saturday — "Mile. Modiste"
Mark Strand— "Ella Cinders"
Rialto — "Aloma of the South Seas"
Rivoli — "Say It Again"
Warners — "The Marriage Circle"
Brooklyn Mark Strand — "Ranson's Folly"
Next Week
Astor — "The Big Parade"
Broadway — "Ranson's Folly"
Cameo — Undetermined
Capitol — "Lovey Mary"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Mark Strand— "The Brown Derby"
Rialto — "Aloma of the South Seas"
Rivoli — "Good and Naughty"
Warners — ^"A Social Highwayman"
Brooklyn Mark Strand — "Stella Dallas"
. MILLION FEET OF
EVERYTHING
FILM LIBRARY SCENES
STONE
220 W. 42nd
Phone
Film Library
St. ROOM 303
Wisconsin 3^70
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 3678
New Photo Proceiffe^
{Continued from Page \)
the picture without the necessil
people leaving the studios, it is st
Stupendous sets can be built in n
ture and can be photographed
out the expense of material and
for building, it is claimed. It i
a "duping" process as over 9(
cent of the work is on original :
tive and it is sufficiently simp! c
operation that it can be handle}
anv regular camera man, the inv|
states.
Handscheigl is the inventor cl
color process bearing his nar'
well as a polishing machine, g
test machine and other laboi'o
equipment in general use. i
Ray C. Smallwood has entereiln
a contract for exclusive rights, t
probable that a licensing arrangi'ie-
will be oflfered various prodiir
companies.
HAL ROACH ;»feil
CHARlBf
CHAf
"Tte
:iiiate
".Me
"L
irPil
rins
*10C
y. Fi
•lif t(
Tke
:tlie
This is a 'Cornerblock' cut furb
FREE for all Pathecomedies ai
Exchange.
If You Are in the
Market for Any Kind o
MOTION PICTUF
APPARATUS
CONSULT VS-AND SAVE MOtf
SEND FOR OUR PIUCE LIS
Chas. G. Willoughby, Im
Motion Picture Departmer
110 West 32nd St., New Yp
Phone Ptnn«. «564
•h
1 JohnD.Tippett,Ir.
Raw Stock
Negative and Positi'
All Colors
1540 Broadway
Nfcw York City
6040 Sunset B
Holtywood, C|
L
THE
jnday, June 7, 1926
i^m
DABLY
And That's That!
By "BARRY"
I YOU have nothing to worry
i .bout try to figure what's going
% happen to "Red" Grange's ice
«|e, while he's in Hollywood this
ner making pictures.
le modern maiden, when pro-
d to 710W, says, "I'll marry you
•a can support me in the way to
k the movies have accustomed
I you have any musical comedy
-ts hanging around the house
is the time to dust them off.
e "The Merry Widow" scored,
ucers have turned to this field
0 ilm material. Witness "The Red
/ " "Adele," "The Girl Who
cs," "Lady Be Good." "The
ce of Pilsen," "Kid Boots," "The
e Twins" and many others.
hvey Bloom says he'd like to see
comedian in a picture titled
sles," because he knows it would
\>od in spots.
illiam Fox and Jackie Coogan
■d golf together recently on the
t. The kid sank a fairly long
but the well known producer
;d his. "Your of? your game
'-," soothed Mrs. Coogan's son.
Directions for Golfers!
Winged Foot Golf Club,
Mamaroneck, the scene of the
Spring Film Golf Tournament
tomorrow, can be reached as
follows :
By Motor: Take 5th Ave.
North to Grand Concourse.
Turn right, at Fordham Road,
to Pelham Parkway, to Boston
Post Road, through New Ro-
chelle. At Fenimore Road,
turn left to Club.
By Train: New York, New
Haven & Hartford Railroad,
from Grand Central Station.
Trains leave at 6:30; 8:10; 9:13
and 9:57 A. M., Eastern Stand-
ard Time.
In Case of Rain
The tournament will not be
affected by light rain or doubt-
ful weather. If raining heavily
tomorrow morning call THE
FILM DAILY, Circle 4736-
4737-4738-4739.
Pray for Good Weather!
Hunter for Stock Engagement
After finishing work in "A Ro-
mance of a Million Dollars," early
this week, Glenn Hunter leaves for
a week's engagement in stock in
Rochester.
«6> Ari\QplcC> 7 (OkSfa
TRAILERS SEI I <;FAK
"^ x>>icPX'^i>y^*^
THE
ONLY
TBAILER SERVICE
■VVITH
ACTUAL
SCENES
FROlvI THE NBOiVTIVE
cLica^, ill.
64<< So.mbuk Av«.
iiew\bxkCity LosAiiieles,Cal.
i26 We St 46* St. . ujU So. V»«wnt Av».
«OYc>
OYtSf
All Set
{Continued from Page 1)
and Tyrone, Pa. Charlie Moses is
even coming over from Staten Is-
land, where he operates the Liberty.
Grantland Rice, nationally known
sportsman and Ring Lardiner, hu-
morist, are expected to attend.
This is the last call for those who
have not as yet sent in their entries.
If your name is not in the list
'phone any member of the committee
today.
Rob Oliver Theater
South Bend, Ind. — Two hold-up
men robbed the Oliver of $200.
=^ AT THE _
^STRANDl
NEW YORK
Beginning :
L JUNE 27 i
AL CHRISTIES
LAUGH SPECIAL
PIQEVOST
with
HARRISON FORD
& PHYLLIS HAVER
Adapted by
F.McCREWWIlUS
/?o/n/i^^Al H.WOODS
sfasehitby
WIILSON COLUSON
9/idOJlO HARBACH
Diiecfed by
E.MASON HOPPER
n^L£AS£0 BY
PRODUCERS DISTWBUTING
CORPORATION
6KIRGE
misi
ISCOMINq TO YOU />S
PEER^LESS
QRIDIRON STAR
LIONIZED
COLLEqE CW^SMAN
MAGNIFICEMT
pr^jZE FiqHTErv
ANOiOTHEfV npLBS OF
DOMINANT PEr^ONALITY
PICTURES
COFy>OR^TIOll)
SAMUEL iXhWUL^fresicknl
NEW • Y O Ps^ K.I
.^1
4
THE
•cBim
DAILV
Monday, June 7,
¥2M&m^^0@[§( " **
■K>i
(?(9///^ /// Production
the latter part of June
■K>M
■K>^
HOUSE OF FORBIDDEN WINE
Spanish Mystery
Drama
Full Details in Next
Sunday's Film Daily
w^
02^
ARTHUR J. LAMB
Room, 616, World's Tower Bldg.
New York City
J
^brAdstreet
\f FILMDOH
Authority
I XXXVI No. 58
Tuesday, June 8, 1926
Price 5 Cents
Your Day
^ay, at the Winged Foot
In Mamaroneck some two
sd representatives of the
li picture industry, weather
|ting, are competing in the
semi-annual Fihii Golf
lament held under the au-
of the THE FILM
lY. Nearly two thousand
Its have participated in
IS events. Days of good
ship and splendid recrea-
I day brings us face to
jlth a reflective thought,
|m the turmoil of business
se to every one. We have
\s, Mother's Day, Fath-
I'ay, Clean-Up Day but
Ibout your day.
fatal yearly balance of your
lysical and mental ledger is
^important to you as the red
ink on your financial state-
jOne cannot take riches or
•■,ient along when the big call
- ut one can hide the sun with
dollar if held close enough
Perspectives
! ysical and mental well be-
' ry bit as important as your
Get out in the country oc-
'.vhere the air is clear and
" with deals and propositions;
sr^ e sunshine does not have to
t f way through clouds of fac-
' ^ ke to reach you. Work hard
'e> u work, but play, too. A
' rspective on life is a won-
,img. So many of us are
ne 1 lose it.
he otion picture business has
f lie one of opportunity. To the
itaHalert have come achievement
tary gains. The weak have
k to fall by the wayside
can do his best unless his
lund and healthy. Sunshine,
recreation are nature's an-
mc
n q
ma
y is
rcist
r.
live
a thought. On this day
tT ■"./*''■ two hundred members of
idustrv are golfing and in
mood if you are not for-
j^ ' 3ugh to be with them — you
^t" nakc it — your day.
JACK ALICOATE
B. & K. Deal Set
Stockholders Approve Deal Whereby
Famous Takes Control on
October 15
Stockholders of Balaban & Katz
Corp. have approved the long-antici-
pated transaction whereby Famous
acquires a tv\'o-third interest in the
corporation and its holdings. The
properties will be taken over about
Oct. 15, it is understood. Sixty-five
houses are embraced in the deal.
In addition to the theaters owned
outright by Balaban & Katz, Famous
gets the following holding in which
the absorbed concern is interested-
Lubliner & Trinz houses in Chicago;
Lynch theaters, Chicago; Greater
(Conitnued on Page 7)
New Albany Exchange Building
Albany — All exchanges are prepar-
ing to move into the Film Exchange
building, just opened. M.-G.-M. and
F. B. O. are among the first. Within
a few weeks at least eight will be
located in the new building.
More for Memorial Fund
"The "Danny" Memorial Fund was
augmented yesterday by two more
subscriptions. Warner Bros, contri-
buted $25 and Felix Feist of M.-G.-
M., a similar amount. The total is
now $440.
New Studio and Storehouse
William Birns has taken over the
property at 553-547 West Zi St. and
will erect a studio on the ground
floor, using the upper stories for a
property and storage warehouse.
Lasky Studio Dedicated
Los Angeles — Exhibitors and pro-
ducers joined when the new Lasky
studio on Melrose Ave. was dedi-
cated. It was the former United Stu-
dio.
William Fox in Boston
Boston — William Fox was here for
two or three days ago in conference
with local officials of the company
concerning a reported deal on a thea-
ter.
1-25 Ratio Sought by England;
Tentative Reciprocal Plan Drawn
One More for United?
D. W. Griffith May Make It by Ar-
rangement with Famous — New
Vehicles Bought
Los Angeles — It is expected D. W.
Griffith will return to the Coast soon
after he completes "Sorrows of
Satan" for Paramount, to begin a
production for United Artists, by ar-
rangement with Famous.
United Artists announce "Sun of
Montmartre" will be made by Norma
Talmadge; "The General" will star
Buster Keaton. Rudolph Valentino
will do a story based on the life of
Cellini, while Constance Talmadge
{Continued on Page 2)
Grauman in Chain
Showman's Interest in Egyptian and
Chinese Will Be Included in
United Artists Line Up
Los Angeles — As a foundation for
the United Artists theater chain, Sid
Grauman's fifty per cent interest in
the Egyptian and his two-thirds in-
terest in the Chinese, now under con-
struction, will be turned over to the
circuit.
{Continued on Page 3)
Eyton Back from Germany
Charles Eyton of Famous and his
wife, Kathlyn Williams, arrived yes-
terday on the Leviathan after an ab-
sence of six months abroad. He has
been in Germany on matters in con-
nection with Famous' productions in
association with Ufa. They will soon
return to the Coast where Miss Wil-
liams will re-enter pictures.
Blumenthal Buys Out Goldsol
Ben Blumenthal, president of Ex-
port and Import, has purchased Tecla
Pearls from F. J. Goldsol. The deal
embraces offices in London, Paris
Berlin and New York. Blumenthal
now in Europe, returns to New York
in a few weeks.
Fore !
WITH MORE than 200 attending the Tenth Semi-Annual Film^
Golf Tournament at Mamaroneck today, unless rain prevents,
a holiday atmosphere will prevail along New York film row. Many
leaders of the industry are included in the entry Hst, which late last
night reached 210, the largest gathering since the first tournament
in 1921. As usual, a number of late comers will appear on the scene
— they always do.
Project Calls for One-Third of
Finances from America —
Yet to Be Ratified
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London^A reciprocity
scheme has been agreed upon
between the Sub-Committee
representing the British trade
and the English representatives
of important American distribu-
ting organizations. The major
provisions of the plan which has
to be ratified in America follow:
One British picture is to be
marketed in America for every
25 sent here. This picture is to
cost not less than £10,000 of
which American companies are
to subscribe one-third upon the
delivery of the negative.
America is to have full con-
trol over story, stars and direc-
tion. It is expected by the Sub-
committee, however, that the
directors will be Britishers who
have worked in America.
The agreement provides that
the British producer is to re-
ceive one-third of the gross ren-
tals in the United States and
Canada after the negative cost
has been advanced.
America is to guarantee ordi-
nary distribution under the
agreement which would rtin for
five years.
The Sub-Committee will meet
in London toinorrow to voice
its approval of the scheme.
Agitation Growing
London — (Special Correspondence)
■ — The agitation against American pic-
tures is getting serious, because while
the public has no feeling in the mat-
ter and it is stupid to talk of their
eing incensed against American films,
this agitation which is continually
growing is bound to have its effect
upon the theaters.
American films are in the main just
as popular as they have ever been,
{Continued on Page 4)
THE
■^Hk
DAILY
Tuesday, June (I
Vil XXXVI No. 58 Tuesday, June 8. 1926 Price 5 Cents
lOHN W. AllCOATE Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by VVid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY. 1650 Broadway. New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa
dcr Hotel, 'Phone, Dre.xel 7000 and Wash-
ill^;ton 9794, London— Ernest W. Fredman,
The Fihn Renter, 58, Great Marlborough St.,
l..,-.idon, W. I., Paris — La Cinematographie
Francaise, 5, Rue Saulnier.
Financial
While the film issues reacted indifferently
to the late upward rn'ovement in the New
York exchange yesterday, on the Philadelphia
market a sensational rise in the stock of the
Stanley Co. of America was taking place.
The stock went up to 62. a gain of four
points over the previous closing.
Famous Players rights appeared in Wall St.
yesterday 3,300 shares of this issue going
at 4%. Famous common lost IJ^ in a turn-
over of 4.800, and the preferred dropped Y^
in deals amounting to 200.
Exploit- O- Grams
Latest exploitation stunts for all
quarters for every exhibitor. Prac-
tical box-ffice boosters. The brief
outlijies give the gist of the ideas.
They made money for others. They
will do the same for you. If you
want the full campaign on any pic-
tare listed, write to Exploitation Edi-
tor, THE FILM DAILY. Here is
an up-to-the-minute showman's ser-
vice at your disposal every day. File
these "Exploit - 0 - Grams." You'll
want them when you book these pic-
tures.
"Amundsen's Polar Flight"
(Pathe)
Theater-front display, with black
and white stills frozen in cakes of
ice. This stunt got publicity in Hele-
na newspapers. — Antlers Theater,
Helena, Mont.
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 76/2
74/
75
Eastman KodSk
.1097/8
109^
109 7/^
200
Famous Players .
.125
123 J4
1237/8
4,800
Fam. Play. Pfd. .
.12m
1203/8
121M
200
Fam. Play. Rts. .
. S'A
4/
4%
3,300
Film Inspection .
5
5
5
100
♦First Nat'l Pfd. .
97
Fox Film "A" . .
64-4
6454
64 J4
100
*Fox Theaters "A'
24
....
*Intern'l Project.
uVi
....
Loew's, Inc
38M
38-4
i&H
1,000
U. P. Cap. Corp.
23!4
23
23
400
Metro-Gold. Pfd. .
23
23
23
200
Pathe Exch, "A"
57-/8
56^
57.>^
2,100
tParamount B'way
97J4
97J4
97/8
200
Skouras Bros. . . .
47H
47-4
47'A
*»Stan. Co. of Am.
62
Roxy Units
23
21
..
Roxy Common . .
7
5
, ,
Trans- Lux Screen
7/8
6/8
67/8
1,500
Univer. Pict
31
31
31
400
•Univ. Pict. Pfd. .
93
*\A'arner Bros. . . .
45%
Warner Pict. "A"
14/8
14K
14/3
500
* Last prices quoted
** Philadelphia Market
t Hond Market
"Behind the Front"
(Paramount)
Filled sugar bags arranged in imi-
tation of a trench on the sidewalk
in front of the theater. Show window
in store next door to theater carried
an arsenal display with a U. S. army
recruiting banner flying from the
awning. In the lights was: "The Sun-
ny Side of the War." Two stock
banners hung over the awnings of
the stores on each side of the thea-
ter.— Bowersock Theater, Lawrence,
Kan.
"Classified"
(First National)
Tie-up with the classified ad de-
partment of a newspaper. A series
of attractive ads were run in the
paper, stating that everyone taking an
ad during the week would be given
a ticket to "Classified." — Montague
Salmon, Rialto Theater, Macon, Ga.
One More for United?
(^Coutinucd from Page 1)
will star in two pictures. No definite
title has been set for the first Barry-
more picture.
All United Artists pictures, with
the exception of the Samuel Goldwyn
and Swanson productions, will be
made at the Pickford studios.
United Artists plan to spend
$1,000,000 in improving the studios.
Walter Wanger at Famous said the
report was news to him. Efforts
made to reach A. L. Grey at the
Griffith office failed. Likewise, Hi-
ram Abrams was not available.
Terriss Completes Exteriors
Tom Terriss, directing "The Rom-
ance of a Million Dollars" for J. G.
Bachmann, has returned from New
Rochelle, where the exteriors were
taken. Jane Jennings and Robby
Watson are latest additions to the
cast.
Camera work on "His New York
Wife" is expected to be started be-
fore July 1.
De Mille Signs William B|
Los Angeles — Cecil B. Dtl
has signed William Boyd to nj
term contract.
HAL ROACH 771 y>
CHARUgL
This is a 'Cornerblock' cut fuiih
FREE for all Pathecomedies 'yc
Exchange.
First National's Summer Drive
All branches of First National are
competing in the Summer drive
which started May 30 and will con-
tinue until Aug. 28. The standing
of the branches will be based on gross
billings for the 13 weeks which have
been designated "The Lucky Thir-
teen."
; LOBBY FRAM
I or THE QtJTTfci-? KINO
L»BMAN-,SPAN.JER COF
! 1600 Broadway .Ne-v Yorl 1
i TcI-Chu-kerins Vb'O Shi-u
Work on Cleveland Fox Exchange
Cleveland — Work has been resum-
ed on the Fox exchange here, tem-
porarily interrupted by the building
strike. The exchange is located at
Pavne Ave. and E. 22nd St.
"The Cohens and Kellys"
(Universal)
Tie-up with the Marine Corps re-
cruiting service. The first Cohen or
Kelly to enlist during the run of the
picture was given a theater party.
Special posters and window cards
were used at each recruiting stand.
Banners were attached to all Marine
trucks. — Cameo Theater, Pittsburgh.
"Fox News"
(Fox)
Free show every Saturday morning
to children under 13. The perform-
ance starts with the children singing
a patriotic song. The Fox News is
always run, with the feature and a
(Conitnued on Page 7)
Cast for "Kosher Kitty Kelly"
Los Angeles — Cast for "Kosher
Kitty Kelly," F. B. O. includes Tom
Forman, Vera Gordon, Nat Carr
Stanley Taylor, Carroll Nye, Kath-
leen Myers and Aggie Herring.
Capt. Rander Arrives
Capt. R. H. Rander, credited with
the discovery of the method of trans-
mitting photographs by radio, arrived
on the Leviathan yesterday.
"Snowed In" Finished
Hollywood — The Pathe serial unit
has completed "Snowed In" at Fine
Arts.
AMALGAMATED
VAUDEVILLE AGEi:i
^" ■.
Attractions for jj
Picture Theatres U
Standard Vaudeville 'l*
1600 Broadway, New Yorljt]
Phone Penn. 3580
BRVANT 37.40-3744
Reuben S^v>iuels,V( -^
Rejoins Board of Trade
Charlotte, N. C. — Eltabran Film
Co. has rejoined the Board of Trade.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLES
24.S W. 55th St. - Columbus 9240
Special Rush Service
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHIPPING Rooms
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DIST RICT
EVERY ESSENTIAL CONCENTRATED IN ONE
100% SPRINKLER 3 PASSENGER, 1 FREIGHT ELEVATOR
126-132 West 46th St., Between Broadway and Sixth Ave.
LEAVITT BUILDING
2nd FLOOR PHONE BRYANT 7747
"' ' " ■ r '
154-0 broadway
NewYork
Insurance Experts to the Tl:,.tri
and Motion Picture Indu7
xl
Iwday. June 8, 1926
THE
-e&mk
DAILY
|jstria Not Building
of Finances Re-sponsible, Says
istrian Director Arriving to
Join Warners
later construction is at a stand-
jl Austria owing to the lack of
es and to the Government's un-
(ithetic attitude, according to
lei Courtiz, Austrian director
irrived late yesterday afternoon
I; Leviathan. After conferences
arry M. Warner, he will leave
lie Coast to direct for Warner
with whom he has a three-year
,ct.
Austrian Government's desire
|rtect the legitimate theaters is
Tier to construction, Courti?
Not a single new house is plan-
■r Vienna this year, he believes.
tt!e production is going on in
a owing to the lack of capital
|iree or four companies being
American pictures are pre-
tingly popular. Austrian pro-
[n activities are centered on his-
subjects.
>re leaving for America Courtiz
Id "The Golden Butterfly" for
, with Lily Damita and Jack
|r, now on the Jacoby round-
fid film expedition, featured
also the director of "Moon of
II? which Famous is to show on
way next Fall. Courtiz has
|1 in London for Stoll and also
lin. He is at the Astor.
ittle M. P. Assoc. Formed
Angeles— The Little M. P
has been formally organized.
1 Crisp is chairman and Gareth
s, Hugo Ballin, Madeleine
:is and Merritt Torz members
executive committee. Artistic
preferably of American make
be shown from time to time.
lie Gray Hat" for Leonard
lAngeles — Robert Leonard has
[assigned direction of "The
liat" for M.-G.-M. Lew Cody
Ian Crawford will play the lead
li5"-For Anti-Fire Campaign
Aulista, Me. — During the next
onths, 260 theaters in Maine
ow films and slides prepared
■ te Forester Violette in a fire
.ion campaign.
liHik To Make "The Salesman"
third F. Herrick production
infield & Clarke titled "The
in" starts at Tec-Art on 44th
morrow, with Mary Stacey,
.ny Young and Louis Stern.
JEtle, "The Marriage Clause"
jrsal has changed the name of
Ihow World" to "The Marriage
I' out of courtesy to M.-G.-M.'s
le of Thyra Winslow's story,
Ihow Business."
loni
•-Moon Preparing "Upstage"
Angeles — Lorna Moon has
dded to the scenario staff of
^. and her first assigfiment is
eparation of ^ilfpstage" for
EelL-— ^
Movie Dollar
Here is how each dollar is
spent in the making of a mo-
tion picture such as you will see
in Greater Movie Season:
Actor.s' salaries 25
Directors and Cameramen 10
Stories and scenarios 10
Overhead, lighting, etc 20
Scenery (manufactured) 19
"[vocations" and transportation... .08
Costumes, gowns, etc 03
Film 05
$1.00
Grauman in Chain
(Continued from Page 1)
It is planned to present United Ar-
tists features with elaborate presen-
tations, Grauman said. Schenck and
Grauman expect to leave for the East
shortly to complete arrangements.
Old Combination in Film
Los Angeles — For the first time
since the old Vitagraph days, it is
said, Maurice Costello and Florence
Turner will appear in one picture.
They are in the cast of "The Last
Alarm" in which Wanda Hawley and
Rex Lease have roles. Gerson is
producing this for Rayart.
"U" Opens Camera School
Los Angeles — Universal has open-
ed, and will run through the Sutn-
mer, a photographic school. Jackson
Rose, John Stumar,. Charles Stumar
Gilbert Warrenton, Harry Neumann
and Arthur Todd are among the in-
structors.
American Cinema Sales
Cleveland — Fischer Film Exchange
has bought American Cinema Assoc,
product for the coming year for dis-
tribution in Ohio.
Theater Opens at Euclid Beach
Cleveland— The Euclid Beach thea-
ter, located at the amusement park
opened for the Summer on Sunday.
Joe Leavitt runs the house.
U. S. Wants a Photographer
Washington— The U. S. Civil Ser-
vice Commission announces an exami-
nation for a photographer and opera-
tor to take place on July 10.
Clift with De Mille
Los Angeles — Having completed
"The Yankee Clipper" for Cecil B.
De Mille, Denison Clift has beeii plac-
ed under contract to assist in the
writing of another story.
Pathe Exchange, Atlanta, Remodeled
Atlanta — The Pathe exchange
building is being remodeled to com-
ply with the new fire ordinance gov-
erning exchanges.
"College Days" for Tiffany
Los Angeles — A. P. Younger is do-
ing the script for "College Days"
which Tiffany will produce.
Hines at Strand Sunday
Johnny Hines in "The Brown
Derby" will be the feature at the
Strand commencing Sunday.
"Go-Op" Insurance
Woodhull Suggests Exhibitors Take
Up Plan on National Basis —
Has Benefits, He Says
Los Angeles — The newly appointed
board of directors of the M. P. T. O.
A. has under consideration a plan for
taking up co-operative insurance with
the Theater Inter-Insurance Ex-
change of Philadelphia on a national
scale. The suggestion was put up to
the 'directors by R. F. Woodhull.
Woodhull declared that there have
been many proposals for a co-opera-
tive fire insurance plan, but thus far
none had been accepted.
"At the convention held at Chi-
cago," he said, "we went on record
as endorsing the Theater Inter-Insu-
rance Exchange of Philadelphia, and
it is only fair for me to state at this
time that this organization has oper-
ated along the most conservative
lines, saving the theater owner many
hundreds oi dollars, and paying its
few claims with a marked degree of
promptitude. It would surely seem
to me that your next national board
of directors would do well to ap-
proach this concern, having in mind
the enlargement of its scope of use-
fulness to the theater owners from
coast to coast."
New Theaters
Waverly, N. Y.— Structural steel work on
the new Comerford is about completed.
Vulia City, Cal.— Frank Atkins is to build
a new house here.
Kansas City, Mo.— The Madrid has opened.
Springport, Mich. — A nrotion picture house
is to be built here, it is reported.
Saugatuck, Mich. — A new theater with
seating capacity of 700 will open shortly.
Utica, N. Y.— Tlie New Olympic has
opened its doors.
Parkersburg. \V. Va. — Work on the new
State is about to be started.
Shellburg, la. — Carl McCully has opened
a 350 seat house.
King Baggott's Next
Los Angeles — "Down the Stretch"
will be King Baggott's next for Uni-
versal.
Powell Signed by M.-G.-M.
Hollywood — J. Russel Powel has
been added to the cast of "The Red
Mill," which William Goodrich is di-
recting as Cosmopolitan production
for M.-G.-M.
St. Louis — The New Palm has opened with
Leo A. Benero as manager.
White River Junct., Vt. — The New Lyric
owned by the Graves Theaters, has opened.
It seats 720.
Ames, la. — Joseph Gerbrecht will build a
$50,000 house here. Vorse, Kraetsch &
Kraetsch aic archittcts.
Torrington, Wyo. — Harry McDonald will
build a $35,000 theater.
Elmer, N. J. — Pogust & Farber are plan-
ning to build a theater here in the near
future.
Danville, Va. — A. C. Conway will rebuild
the Bijou, just destroyed by fire.
Titling "Into Her Kingdom"
Hollywood — Corinne Griffith's next
First National picture, "Into Her
Kingdom," is now in the process of
cutting and titling.
Coinin{[
the walloping wonder of the A.E.F.
GENE TUNNEir
in a Pafheserial
:
.A\.
THE
•e^ak
DAILY
Tuesday, June 8
Want Reciprocity
(.toiitiiiucd from /'age 1)
and while there arc some pictures
shown that are unsuitable for this
market yet there is no real sign that
the public is tired of the American
photoplay. If they were, it would be
an eminently serious matter for the
British exhibitor, who, with hardly
any British production to choose
from, would be hard put to for prod-
uct. If a more sympathetic considera-
tion was given by American execu-
tives to existing British films it would
undoubtedly relieve the situation.
As to whether such a consideration
is likely to ensue I do not at this
moment propose to argue, or what the
attitude may eventually be one can-
not prophecy, because America knows
its business best. But this much is
certain that a valuable foreign market
is slowly but surely becoming more
difficult for the, American distributor
because of an absence of reciprocity
by America towards this country in
the matter of film production.
Indeed, Thomas Ormiston, chair-
man, remarked at the last Cinemato-
graph Exhibitors' Assoc, council meet-
ing that, in his opinion, it did not
look as if they were going to get
very much assistance from America.
Ormiston further stated he was not
able to conjecture what the next step
would be, and assured the meeting
that it was a very difficult matter
and was becoming increasingly so.
Never has there been a greater out-
burst of criticism against an American
picture as was the case when "The
Big Parade" was shown for the first
time at the Tivoli. Some criticism
had already preceded the showing of
this film and its premiere was aw-ait-
ed with much curiosity. Critics in
"The Daily Mail," "Daily Express,"
"Daily Chronicle" and other leading
papers very unfairly fastened upon
the picture as a piece of American
propaganda put out to show how
America won the war.
As a matter of fact, the picture re-
ceived a stupendous welcome from
the public on its first showing, the
house following every incident with
n^arket interest and giving vent to its
approval in no uncertain manner at
the finish.
There is no doubt that this latest
outcry is more or less directly trace-
able to the fact that American com-
panies show little or no desire to take
British pictures for their market, and
it is not surprising to find almost
every American picture now under-
going more or less severe criticism
when it is shown. "The Volga Boat-
man" was savagely assailed by critics
upon its showing at the Capitol, it
being described as vulgar and a piece
of cheap film nonsense, although the
picture broke all house records for
the fortnight it was shown.
The refusal of the American Film
Companies to take "Ypres," the Brit-
ish war epic, has led to much com-
ment in the papers over here and
the attack on "The Big Parade" is
more or less attributable to the fact
that British pictures find it very, very
difficult to obtain a foothold in the
American market.
Bernstein Adapts "Thoroughbreds"
Hollywood — "Thoroughbreds" by
Gerald Beaumont has been adapted
by Isadore Bernstein for Universal.
In Foreign Markets
Klein Sells Rights
London — Edward L. Klein, who is
now here, has closed a deal with Stoll,
whereby the latter will distribute
"Primitive Love" throughout the
United Kingdom. Klein is here as
representative of the American Cine-
ma Assoc, who are distributing 12
David Hartford Prod, and 12 two
reel "Fearless" police dog pictures,
two reel comedies "Reg'lar Kids,"
produced by M. J. Winkler and the
Globe series, "Easy Lessons in
Magic."
French Idea Introduced in London
London — The French idea of cafe-
kinemas has been introduced here by
H. Gould, head of the New Kinema
Cafes, Ltd. Gould has acquired the
site of the old Leicester Square thea-
ter and on it erected the Palm Court
Bio Cafe. Admission is Is., which
includes refreshments and a two-hour
show.
New British Series of Shorts
London — Napoleon Films, Ltd..
will distribute a series of novelty
short reels, titled "Cinema Revela-
tions," and produced by Majestic
Films, Ltd., under Louis Seel's di-
rection. The first, "Rushing the Gold
Rush," is ready.
New Wilcox Release
London — "The Guardsman," by
Frank Molnar, and featuring Maria
Corda and Alfred Abel, is a curren^
release of Graham Wilcox Prod!,
Ltd.
Sander Handling Star Publicity
Berlin — Albert A. Sander, former
head of publicity for Ufa, has be-
come publicity representative for
Madv Christiansen, wdio is starred in
"A Waltz Dream."
7th Ave. Film Co., Ltd., Moves
London — R. Reubenson, managing
director, has moved the 7th Avenue
Film Co., Ltd.. to No. 3 Macclesfield
St., Shaftesbury Ave., W.
Ufa Film Opens in Paris
Paris— LIfa's "A Waltz Dream" had
its Parisian premiere at the Theater
Afogador last week.
Heads Ufa Production
Berlin — Paul Davidsohn has been
made production head for Ufa. He
was at one time in charge, hut resign-
ed to start Efa studios in Berlin.
All Ready for Brighton Meeting
London — Final details pertaining to
the exhibitor meeting at Brighton,
which takes place in about a week,
have been completed.
Trailers Popular in Britain
London — The use of trailers as ad-
vance publicity for features has de-
veloped into an important section of
the show at many theaters.
Church and Theater
Meeting Thursday to Form Associa-
tion For Closer Relationship Be-
tween Religion and Theatricals
A meeting, to be held at the Plaza,
Thursday, has been called for the
purpose of forming the Church and
Drama Assoc. Several hundred rep-
resentatives of religious, educational,
business and theatrical interests will
attend.
Will H. Haj'S will represent the in-
dustry. Others who will attend in-
clude Winthrop Ames, Frank Gil-
more, Carl E. Milliken, Channing Pol-
lock, Bishop \\'illiam T. Manning
Chancellor E. E. Brown, of N. Y.
University; Rev. S. Parkes Cadman
Mrs. Charles Dana Gibson, Otto H
Kahn, Felix M. Warburg and Luther
A. Weigle.
Sennett Studio Active
Hollywood — Four companies are
now at work in the Sennett studio.
Gil Pratt is directing Ben Turpin in
a farce laid in France and Persia.
Eddie Cline is directing Johnny
Burke, former vaudeville star, in a
wartime corned-" \lf Goulding is
directing Raymond McKee in the
"Smith Family" series. Del Lord is
at work with Billy Bevan on a beauty
parlor farce.
Reed to Direct
Hollywood — Luther Reed's first ef-
fort will be "New York," which was
originally assigned to Allan Dwan.
Lois Wilson and Ricardo Cortez will
head the cast. Work is expected to
start next month.
Greiver and Sanford Close Deal
Chicago — Greiver Prod, of Chicago
and Indianapolis will distribute six
productions to be made by Sanford
Prod.
Turnbull Back in Hollywood
Hollywood — Hector Turnbull has
returned to the Paramount studios
with a number of contracts for stor-
ies.
Romeo to Hollywood
Ramon Romeo, personal represen-
tative, who also writes for "Moving
Picture Stories" and "Paris in Holly-
wood," leaves today for Hollywood.
Zelda Sears Collaborating
Los Angeles — Zelda Sears is collab-
orating with Marion Orth on "Cor-
poral Kate" for Vera Reynolds.
Wilde to Assist Milestone
Los Angeles — Harold Llyod ha,=
appointed Ted Wilde, scenarist, as
assistant to Lewis Milestone.
"The American Tragedy"
Hollywood — Reports state that
Malcolm St. Clair will direct "The
American Tragedy" for Famous.
WANTED
Experienced Laboratory Man. Must
be competent in every form of labora-
tory work particularly negative devel-
opment and first prints.
Write fully giving experience, sal-
ary, requirement, age, nationality, etc.,
or call between 6 and 7 P. M. Room
516 A, Hotel Pennsylvania, New York
City.
And Thafs Tha,
^J^BiiM. By "BARRY" m^f^
HARRY CAREY is credite<'>.
the following nifty:
"Gentlemen prefer blondes,' isr
Harry, "but blondes are not so h
cular."
It's nice 'to be a scenario
these days. When a producer h
to confer with a story writer
vites him to join him at so7)
elusive resort for a few days,
son Clift and Cecil B. De Milk
been discussing "Seaward" at
Una.
Will Nigh says he would sa|Fo'
a month of his life if he ecu
the sun to stand still for a day
position it normallj' occupie
tween 2 and 3. He wants t|
some special shots for "The
Brigade."
la
Harry Langdon wants to lent
the ladies are really necessm
film comedy. So far he has wl
gaged a leading lady for Jm
Newcomer," and it's about \
completed.
A cruise around the world
good ship "Aesop" has been i
ed for Farmer Al Falfa by Ciu|
ist Paul Terry.
Word comes from Nairobi,
ish East Africa, that George
man has just experienced the\
of killing his first lion. He tJ
iit favor of bigger and better rm
Larry Weingarten is doil
brass, so to speak. He's harT
the publicity for the Coogan prl
tions and also collaborating [
King Baggott on the scenar|
"Johnny Get Your Hair Cut."
Today's the day. The menl
win and fill the silver cups w\
popular but the man who winm
FILLS the booby prize cup wf
the greatest bird ever.
To Spend Year in West I
Milton Sills will spend a yesl
the Coast. He will go to Hollyl
on completion of "Paradise," \l
is being directed by Irvin Wiilall
KIDDIES "MATINEE" Gil
llG A/ALU E
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15c retail value, assorted in a box fot|
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Our Catalog offering 1000 and One I
of novelties and celebration goods in g|
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Send for BOTH at once, and let Ui
duce ourselves.
BRAZEL NOVELTY MFG. COl
999 ELLA ST., CINCINNATI, OHlf
'/ ,
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Willya loo
whatjohnny
"Corking exhibitor picture. Action!
fast all the way. Laughs roll up!'"
— Marieis
"Suitable for all types of houses,
large and small. Surely will get
them." — /W. '"• News
"Another home-run to swell the First
National batting average!"
— Daily Review '
"There are few superlatives that can
further emphasize the merits of 'Thei
Brown Derby.'" - M. P. World
(^
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i
ay, June 8, 1926
THE
■c^an
DAILV
<ploit- O- Grams B. & K. Deal Set
(Continued from Page 2)
;1 comedy. Besides the pleas-
doing something for poor
n, the theater owner has made
jse very popular with every-
1 the town through this poli-
Charles Levison, Petoskey,
"The Green Archer"
(Pathe)
Id an archery competition, us-
liipment outlined in pressbook.
latches were held on the lawn
county courthouse. Three
|1 participated just before the
Ij of each episode. — A. B.
1-s, Empress Theater, Mangum,
"Infatuation"
(First National)
lice publicity on the showing
l[ through a public discussion
le difference between "infatua-
Jd "affection." Cleverly writ-
|ys were "planted" so that they
the membership of women's
[The discussion reached the
|ers and broke some good pub-
the show. — George J. Schade,
Irheater, Sandusky, Ohio.
"Mike"
(M.-G.-M.)
ice decorated to look like
lend of a caboose. Two sema-
lin front of it read: "Stop!
|:e'!" and "Go! See 'Mike'".
I of the marquee were three
rrels lettered in red: "'Mike'
|irrel of Fun." — Metropolitan
I Morgantown, W. Va.
The Non-Stop Flight"
(F. B. O.)
lanes stunt, flying over city.
Irachutes were released, each
Iseparative number. These
Id for certain merchandise at
Itores when presented. The
Is took a double spread in a
]r, announcing their separate
|tood all-round tie-up for the-
merchants. — Liberty Thea-
Haute, Ind.
"Stella Dallas"
(United Artists)
|3n "clinic" stunt in coopera-
la newspaper. A picture of
I'allas" outlandishly dressed
led three days during one
jhe women readers of the
|re invited to criticize the
K a "good taste" standpoint.
jiip strong with the picture,
l.matic punch hinges on the
l>f Stella to dress in a re-
Inner. — Stillman Theater,
llogers Closes Deal
|ogers, on behalf of Lunias
with all Star Film Co., of
lisco, for the Coast territory
lotham and Fairbanks pic-
'>Saf
Landis and Eva Novak
k'eles — Cullen Landis and
k have been signed to ap-
The Dixie Flyer" which
produce. Charles Hunt
Continued 'mm Paye 1)
States Coip. houses in Illinois cities,
and the Kunsky theaters in Detroit
Famous intends to increase its au-
thorized no par common stock from
450,000 to 1,000,000 shares. Stock-
holders will meet June 25 to vote on
the matter. A total of 191,482 shares
of common will be offered at $107.49
a share. Approximately $20,000,000
will be raised in this manner.
Balaban & Katz stockholders of
record Sept. 1 may sell two-thirds of
their common stock at $80 a share to
Famous, provided such stock is de-
posited by Sept. 15 with a designated
depositary. They may elect to re-
ceive full payment in cash on Oct. 15.
or $40 in cash and the balance in three
eoual yearly instalments bearing 7
per cent, interest; or $40 in cash and
the balance in stockholders' option
on ten days' notice bearing 6 per
cent interest; or the full amount in
interest-bearing certificates.
While stockholders are not required
to sell any of their holdings if they
exercise their rights, Famous will
own two-thirds of the stock. While
not a part of the present deal, it was
reported in New York and Chicago
financial districts that Famous later
will make an offer for the remaining
one-third of the Balaban & Katz com-
mon on the basis of the equivalent of
$80 a share in exchange for Famous
stock.
Famous at the end of 1925 had
total assests of about $76,000,000. If
two-thirds of the Balaban & Katz
common is purchased about $14,000,-
000 will be required.
Balaban & Katz Corp. has total
assests of about $17,000,000. But
based on a price of $80 a share, its
outstanding 264,206 shares of $25 par
common stock alone is worth more
than $21,000,000, although carried on
its books at only $6,605 150.
The New York Stock Exchange
yesterday ruled that transactions in
Famous common would be "ex'' the
$2 stock dividend and ex-rights to
subscribe to new stock unless for cash
on June 30. Rights were admitted to
trading on a "when issued" basis.
Rights, which expire July 23, closed
at 4^ yesterday, its first day on the
market.
But little influence from the deal
was reflected on the stocks of the
concerns mvolved yesterday. B. & K
rose one point to 75. Famous com-
mon dropped V/i points to 123^ and
preferred slipped /i.
Lilie Hayward Here
Lilie Hayward, formerly scenario
writer for Fox and who has written
several scripts for Inspiration, is here
from Hollywood.
Mr. Exhibitor: Atk at the Film Exchange!
for the
It's little to atk for. but it'f the onlr
reliable aid jou can Kire your muiician*
to help put the picture orer.
Newspaper Opinions
"Sandy"— Fox
State, Cleveland
NEWS—* • * As it stands "Sandy" is
too long and its continuity is somewhat
ragged, partly because of cuts ordered by
our esteemed board of cinema purifiers and
partly because of someone's failure to prop-
erly dispose of certain important characters
in the narrative. * * *
PLAIN DEALER—" * • "Sandy" is a
rather peculiar story. Occasionally it flares
into high life and a great deal is expected
from then on, but it falls back, depending
too frequently on a title to get over a stiff
dramatic punch. • * *
TIMES—* * * Madge Bellamy was never
as capable or realistic in her action as she
is in this picture. * » •
Criterion, Los Angeles
EXAMINER— ♦ * * Madge Bellamy plays
the role with great sincerity. She depicts
the conflict for good and evil in the heart
of the tempestuous Sandy with effective con-
trast. * * »
HERALD—* * * Madge Bellamy, as
Sandy, makes all the other filjiT flappers
look old-fashioned. * • *
RECORD—* * * Her (Madge Bellamy)
performance is without a blemish with the
exception of several sequences of overacting
which is not harmful when in a flapper role.
• # »
TIMES—* * * it is the best production
Fox has released in many months. It is
one of the best they have ever made. * ♦ **
California, San Francisco
CALL AND POST—* * * the Elenore
Meherin story, on the screen, becomes a
palpitating tale of the girl who just couldn't
help attracting men, nor succumbing to them
once she had them at her feet. • • •
CHRONICLE—* * * The picture has
great box office value, its story being ideal
material for the screen, for there is love
and romance, the dash of gay life and the
retribution that comes from disregard of the
accepted canons of society. * * ♦
DAILY NEWS— * * * The heart-appeal-
ing story of the life and laughter loving, but
headstrong bit of a girl forced into a mis-
marriage is most entertainingly told. * • "
EXAMINER—* * * The picture for all
that, is Madge Bellamy's. She is a piquant,
vibrating young person, positively beautiful.
» * »
HERALD—* * * One finds fault with the
logic of the story in spite of its excellent
entertainment values. • * »
Fox, Philadelphia
INQUIRER—* * * It has many points
that stir more than a passing interest, prin-
cipally the new person that Madge Bellamy
has developed into. • • *
Palace, Washington
HERALD— • * * is a' story of such real-
ism as to be somewhat daring at tiwes, but
it is gripping and interesting throughout.
Fit$Aii)'1IKeiii'e
KOKO
ALWAYS
POST — * * * The audience laughed when
they should have sighed and they sighed
when they should have laughed. • * *
STAR — * * " The theme is not pleasing,
but it may teach a lesson. Except for a
superfluity of love scenes "Sandy" is grip-
ping and never falls flat. • * »
"The Untamed Lady"— Paramount
Granada, San Francisco
CALL AND POST—* * * Stirring in-
cidents mark the unfolding of the plot, and
Miss Swanson rises to the occasion when
emotional interpretation is essential. * * •
CHRONICLE— * * » The story gives her
(Gloria Swanson) a role that allows her to
exploit her piquant beauty in the role of a
tantalizing vixen, one of the maddening sort
of women you want to beat one minute and
ciusli with kisses the next. * • •
DAILY NEWS— * * * Without Gloria
Swanson, "The Untamed Lady" would be
capital film-play entertainment. With her,
and at her best, it reaches a mighty high
level of screen endeavor. • • •
EXAMINER—* * * Miss Swanson does
pleasing comedy work in this story at times.
Her backgrounds are as ornate as they
were in her Palm Beach pictures. • * ♦
HERALD — * * * Really, our sympathies
are with Gloria in this instance. She's got
the face for the ungovernable temper she
must display, and she does her work in this
light story undeniably well. • ♦ *
LITHOGRAPHED
CINCINNAT1~0.
ZUKOR
HAYS
LASKY
LOE-W
BELASCO
FOX
NEILAN
ROTHAFEL
DE MILLE
BLACKTON
EASTMAN
SCHULBERG
PETTIJOHN
KLEINE
KANE
are a few of the motion picture
leaders •who gladly sent in their
$60. checks to reserve a deluxe
pre-publication limited edition
of that "monumental work."
A MIlllON and ONE NIGHTS
THE HISTORY OF THE
MOTION PICTURE
by Terry Ramsaye
Price advances soon to $75;
limited supply: immediate re-
servation recommended;
write to
SIMON and SCHUSTER, Inc.
PUBLISHERS
37 West 57th Street
New York City
THE
■<M^
DAILY
Tuesday, June 8,
Theater Changes
I
Milwaukee— Sale of the Paris, 22nd and
Center sts., by Lucas Kuglitsch to Jacob Wolf,
was announced. It is understood the new
owner will increase the seating capacity to 650.
Bragg City, Mo. — J. W. Yarbo has pur-
chased the Lyric.
Arthur, 111.— C. S. Ferris of Lovington,
111., has purchased the Garden.
Jerseyville, III. — Rose Denny has taken over
the Colonial.
Pocahontas, Ark. — Robert Sanders bas pur-
chased the Kozy from John Kizer.
Maplewood, Mo. — Charley Hamilton is con-
sidering opening the Marshall.
Cairo, 111. — G. Wagner and Tommy Tobin
have taken over the Reese here, also the Lyric
at Mounds, 111., and the Palm at Mound City.
Higginsville, Mo. — J. W. Davis has pur-
chased the Rex.
Chattanooga, Tenn. — About $75,000 is ex-
pected to be spent in remodeling the Rialto.
Washington, Pa. — M. M. Wear has succeeded
Philip Wolfsohn as manager of the Harris
State.
Warren, O. — Remodelling of the Robins is
now in progress.
Burkesville, Ky. — James Lewis has bought
the Brake building and will remodel into a
theatre.
Westfield, Mass.— Frank Wotten of Wil-
liamsett has bought the Rialto from F. L.
Frechett.
Windsor, N. C— J. M. Highsmith has
opened the New. It has been closed for the
past few months.
Mount Airy, N. C. — W. H. Marion has sold
the Victory to P. A. Boone who will remodel.
Seattle — A. J. Miller has sold his interest
in the Columbian theater, in Columbia City,
a suburb, to Robert Mayea. He has already
taken charge.
Albany, Ind. — W. A. Schmid has taken over
the Royal.
Liberty, Ky. — C. H. Wells has acquired
the Royal and has renamed it the Rex.
Covington, Ky. — The Holy Trinity Church
has bought the Tivoli on Vine St.
Oxford, Pa. — The Oxford has been taken
over by Harry A. Goren from Tom Larkin.
Philadelphia — The Casino has closed for
repairs.
Tottenville, N. Y.— The Great Kills will be
remodeled and the seating capacity enlarged.
Davenport, la. — The Lyric will be re-
modeled.
Tinton, Mo. — The Princess, formerly owned
by Earle McMillin, was sold to John J. Kline
and G. L. Boxley.
East Moline. la. — The Old Lyric on 7th
St., at 15th Ave., will be remodeled into two
store rooms.
Pontiac, Mich. — $20,000 is being spent in re-
modeling the Orpheum.
Matfield, Ky. — The Princess, owned by the
Columbia Amusement Co., is being remodeled.
Pollock, N. D. — Milton Tracy now owns the
Opera House, formerly conducted by Brokof-
ager of the Palace.
Altoona, Pa. — The Boyer has reopened un-
der the name of the Karl.
Milwaukee — Purchase of the Greenfield by
Max Krofta, Jr., is reported.
Omaha — August Hernian is now managing
the Strand, succeeding Arthur Cunningham.
Holly wood Happenings
"Diplomacy" Cast Complete
With the signing of Matt Moore,
the cast of "Diplomacy" is complet-
ed. Moore will play Robert Lowry
and will be seen in a cast headed
by Blanche Sweet and in which Neil
Hamilton, Earle WiUiams, Oustav
von Scyffertitz, Arlette Marchal,
David Mir, Arthur Carewe and Julia
Swayne Gordon are featured.
"Racing Blood" Finished
"Racing Blood," 12 and last of the
present season's series of Gotham
Prod., is completed. Robert Agnew,
Anne Cornwall, John Elliott, Cla-
rence Geldert and Chas. A. Sellon
are in the cast.
John Miljan with Barthelmess
John Miljan has ben added to the
cast of "The Amateur Gentleman"
starring Richard Barthelmess.
"Unknown Cavalier" Starts
Harry J. Brown is making prepara-
tions for "The Unknown Cavalier,"
starring Ken Maynard. First Nation-
al will direct.
Marion Orth Collaborating
Marion Orth is collaborating with
Zelda Sears on the adaptation of
"The Little Adventuress" for C. B.
De Mille. The picture is a vehicle
for Vera Reynolds.
"Capt. Salvation" for M.-G.-M.
"Captain Salvation," the novel by
Frederick W. Wallace, has been pur-
chased by M.-G.-M. and will be direct-
ed by Reginald Barker.
Olive Borden Cast
Olive Borden has been selected for
"The Country Beyond," a Curwood
novel to be made by Fox.
Fat Men Comedies
Two pictures remain in the series
of 13 "Fat Men Comedies" which
Standard Cinema Corp. is making for
F. B. O. There will be another
series.
Barker On Location
Reginald Barker is preparing to re-
turn to Glacier National Park in Mon-
tana with a cast and contingent of
extra people for exteriors for "The
Flaming Forest."
Bess Meredyth on Script
Bess Meredyth is preparing "The
Heart of Maryland" script. The
story will be used as a vehicle for
Dolores Costello.
Tod Browining Preparing
Tod Browning, who has been di-
recting Lon Chaney in "The Road
To Mandalay," is working on another
original at M.-G.-M.
"Last Frontier" Cast
William Boyd and Marguerite De
La Notte have been selected for the
lead in "The Last Frontier." Jack
Hoxie will portray Buffalo Bill. J.
jFarrell MacDonald, Gladys Brockwell,
Mitchell Lewis, Junior Coghlan, Sal-
ly Rand and Frank Lackteen com-
plete the cast.
King Vidor Cutting "Bardelys"
King Vidor now is cutting his
latest picture, "Bardelys The Magni-
ficent," starring John Gilbert, with
Eleanor Boardman in the lead.
"Passionate Quest" Ready
"The Passionate Quest" has been
completed and is in the cutting
room. The E. Phillips Oppenheim
storv was scenarized by Marion
Constance Blackton and directed by
J. Stuart Blackton.
Mix Begins Work
Tom Mix has just begun work on
"The Arizona Wildcat," written for
him by Adela Rogers St. Johns, and
originally titled, "Western Society."
Mix recently finished "No Man's
Gold."
McAllister in "Barbara Worth"
Paul McAllister has been added to
the cast of "The Winning of Barbara
Worth," in which Ronald Colman,
Vilma Banky and Clyde Cook are ap-
pearing.
Start on "Across Pacific"
Warners will start production
shortly on "Across the Pacific,"
Monte Blue will have principal role.
Ross Production Manager
Robert Ross has been appointed
production manager of "The Collegi-
ans," new series of two reelers for
Universal.
Supporting Eddie Cantor
Natalie Kingston will play a vam-
pire in "Kid Boots." Other players
are Clara Bow, and Lawrence Gray.
Frank Tuttle will direct. Eddie Can-
tor is starred.
Billie Dove on Coast
Billie Dove begins work this week
in "The Lone Wolf's Return," co-
starring with Bert Lytell.
"Mulhall's Great" Ready
Lefty Flynn has just completed
"Mulhall's Great Catch," under Har-
ry Gurson's direction.
"Speeding Venus" Completed
Robert Thornby has completed
Priscilla Dean's "The Speeding
Venus" for P. D. C.
New Ending for "Don Juan"
Alan Crosland has made a new end-
ing for "Don Juan," starring John
Barrymore.
"Lafayette Where Are We?"
Max Gold and Alfred Davis are
again co-directing another Imperial
comedy, "Lafayette Where Are We."
Ralph Sipperly Signed
Ralph Sipperly, who has been doing
odd roles around the Fox lot, has
been signed to a long-term contract.
Presentations
Phil Tyrrell Bookings
Chicago — Under the auspicl
Phil Tyrrell, Sissle & Blake, vl
of "Shuffle Along" and musical!
edy stars, are playing a 12 weell
gagement in the Middle West.l
Bennett Twins, formerlj' of Al
son's "Bombo" and "Bfg Boy.l
Cogert & Motto from "Swefl
Time" also have similar boj
through Tyrrell.
Tyrrell has also booked (I
Wells and Florence Brady, Orf
act, for a picture house tour, I
ing June 5 at the Grand Centil
Louis. Later the act will piJ
Wisconsin, Milwaukee, June ll
then the Circle, Indianapolis, a|
Oriental here.
Circuit Bookings
Loew — State, St. Louis — (I
Trumpters and Elsie & Paulsj
skaters.
Stanley — Stanley, PhiladelphI
ryon Vadie & Gygi; Stanley, ^1
City, Mickey McKee, whistler;{
Hart, singer; Aldine, Wilmingtl
Cartos & Grenada, dancers; ,'|
Brooklyn, Record Boys, musi|
hian, Paterson, Charlotte, ice
Brandford, Newark, A. & P|
sies orchestra.
New Acts for DoUini
George Dollini is booking
following acts new to picture
Reloff & Renova, dancers f(
with the Vanities and recentli
West Coast Theaters, Inc., pr
tion circuit; Lydia Semenovsi
sian dancer; Vera Strelska
dancing act.
Anderson to Europe
John Murray Anderson is e
to Europe on the Berengari;
vacation, returning to New
about the middle of July. V
Paris he may again produC'
Bughouse Cabaret" which i
played the Publix circuit.
To Tour Middle West'
After plajnng an engagen
Norfolk this week Gaby Les
her company, booked by Sir|j
Attractions, will start on a
the Middle West.
Bee Jackson for Film Hcjj
Bee Jackson, Charleston
and her company have been j
for a picture house tour by
Morris. The act opens at
State, Boston, this month.
Welsh Choir Opens at Buj
The Royal Welsh Ash Choi
ed a tour the past week at th(J
ette, Buffalo, having been boij
V. E. B. Fuller. The act ca|
men.
Arranges "Volga Boatman
London — A. Orgelist, mu.'l
rector of the Capitol, is resj
for the musical setting for "11
ga Boatman" now current.
day, June 8, 1926
THE COMING .
Sixth Annual Edition
of the
Directors' Number
of
The Film Daily
{OUT JUNE 27th)
Will be the most complete reference book
and guide to directorial activity ever published
in the film industry — A book of value to every
one — Of full years' life to the wide awake
advertiser.
i
I
-<«>>-;
^^Film Daily Service As UsuaV^
}(e BRADSTREET
6<' FILHDOM
I
7Aeft£cocmm
Authority
XXXVI No. 59
Wednesday, June 9, 1926
Price 5 Cents
Jew Twists
enterprising exhibitor has
keep his eyes open to find
ngles. In his own com-
, , ahnost at his doorstep
1 find his chance.
iter problems are varied,
iside of the house is one.
, M^roblem begins after you
^e gang in. Reaching out
ublic, keeping old friends
.aking new ones — that's
Hy different.
Innovations Count
angles, brand new twists in-
|Take notice, for example, of
It worked in Syracuse in con-
li with the Syracuse Herald.
Ijartinent called "The Voice of
appears Sunday. The writer
Iweek's most interesting com-
Kts four tickets to a local the-
liimple, and yet mighty efTec-
|t is being worked elsewhere
application can be made na-
III recent convention of the
Im Newspapers' Publishers
Ipublicity for motion pictures
liscussed. Many publisher'
lelieve the space they devoted
lires was free space. Others
lany saw a public demand for
|e of material.
rts vs. Motion Pictures
y The thinkers were right. They
I tii: i le to at least partially feel the
V«t iblic pulse. There is a great
f'potiity to make a further dent
r thi direction. Sports get three
V"l f< ■ pages a day in many news-
• iper Motion pictures get nothing
^ cc parison. The proportion is
' wi g. Isn't it reasonable to as-
I'nie hat by careful cooperation
'th ijvspapers, exhibitors can rem-
y tlj: situation?
\i' s luld never be forgotten that
#1* n 'spaper sells to its readers
\*t a ;he exhibitor sells to his pa-
^ons. )nce the newspaper finds that
Sl^ ri ;t kind of news about this
dust will get a favorable reaction
'^h i public, then and there will
' ce be forthcoming.
KANN
Supply Dealers Merge'
Plan to Float $5,000,000 Stock Issue
to finance Consolidation — Horn-
stein is Eastern Executive
Consummation uf the merger of
equipment dealers throughout the
country, which has been pending for
several weeks, is expected to take
place Friday. Twenty-four dealers,
including the Independent Movie
Supply Co., have already signed, and
others in the East will join the or-
ganiation Friday.
Joe Hornstein, general manager of
the Howells-Cine Equipment Co.,
will head the Eastern division of the
coalition. Harry Button, president of
{Continued on Fage 4)
To Open Exchanges
Ginsberg-Kann Contemplate Orga-
nizing Branches to Deal Direct
With Exhibitor
It IS reported Cinsberg-Kann Dist.
Corp. is contemplating a series of
Sterling Exchanges which will market
product directly to exhibitors. The
report states two or three exchanges
will shortly be opened in some of the
best territory in the United States as
a forerunner of a fuller organization
to follow.
Foreign Tax Urged
Oswald Stoll Urges Levy of One
Shilling a Day— Not Taken
Seriously in England
By ERNEST iV. FREDMAN
The Film Renter and M. P. News
London — A tax of one shilling per
reel per day on foreign films to be
used as a subsidy for British produc-
tion is suggested by Sir Oswald Stoll
in a letter published in "The Daily
Mail."
(Continued on Page 4)
Population Increases 10,229,000
The population of the United
States increased approximately 10,-
229,000 during the five-year period
ending in 1925, the National Indus-
trial Conference Board estimates.
Art Finance Increases Capital
Los Angeles — The Art Finance Co.,
which arranges production for many
of the stars releasing through United
Artists, has increased its capital to
$5,000,000.
Hatrick En Route to Coast
E. B. Hatrick, vice-president and
general manager of International
Newsreel and Cosmopolitan Prod.,
has left for Los Angeles.
Rivoli Weeks Starting Saturdays
Effective Saturday, June 26, the
Rivoli programs will begin on Sat-
urday instead of ^unday.
The Tournament
The Spring Film Golf Tour-
nament, held at Winged Foot,
Mamaroneck, yesterday, turned
out to be one of those perfect
affairs — exactly. Over 200
were present.
Details of the tournament
and the winners will be found
on page 10.
Coast May Organize
Association, Sponsored by Joe Rock
May Be Formed on the Coast
for Protection of Independents
Los Angeles — A proposal has been
made to form an association here for
the protection of independents.
Joe Rock is sponsor of the idea
and those working on the plans in-
clude Nat Deverich, John, Binkelman
and Emanuel Freedman.
Exploit' O- Grams
Latest exploitation stunts from a
quarters for every exhibitor. Pra<^-
tical box-ffice boosters. The brief
outlines give the gist of the ideas.
They made money for others. They
wilt do the same for you. If you
want the full campaign on any pic-
ture listed, write to Exploitation Edi-
tor, THE FILM DAILY. Here is
an up-to-the-minute showman's ser-
vice at your disposal every day. File
these '-Exploit - O - Grams." You'll
want them when you book these pic-
tures.
"Baby Be Good"
(Educational)
Harmonica players' contest. Pub-
licity worked up through tie-up with
window displays of three -nerchants.
The Hohner Co., manufacturers of
harmonicas, supplied the instruments,
and the producer supplied special dis-
plays. A series of newspaper ads an-
nounced the contest on the stage of
the theater. Showing its universal
appeal, a ten-year old and a man of
50 years were the winners. — M. H
Todd, Rialto Theater, Casper, Wyo
"Black Cyclone"
(Pathe)
Street ballyhoo, using a balky
donkey in imitation of the pest in this
picture. A big sign was hung over
{Continued on Fage 9)
Bryson Arrives Today
James V. Bryson, European man-
aging director of European M. P.
Corp., (Universal) arrives in New
York today on the Paris.
Get Keeney Houses
Loew Circuit Acquires Three More
in Brooklyn — Brownsville Deal
Hinted
The Loew Circuit has taken over
the three theaters until now operated
in Brooklyn by Frank Keeney. There
are also rumblings of a second deal
with the Rachmil, Rinseler, Lessel-
baum interests which, as the Premier
Circuit, Inc., operates a number of
important theaters in the thickly pop-
ulated Brownsville section of Brook-
lyn.
The Keeney theaters are the Keen-
ey, on Livingston St.; the Bedford
Bergen St. and Bedford Ave., and
the Bay Ridge, 3rd Ave. and 72nd
St. The Bedford and the Bay Ridge
closed Sunday for the summt -, but
will reopen in the fall under I oew's
auspices and with renovations.
The Keeney deal again changes
the complexion of the theater situa-
tion in Brooklyn. The Keeney is in
the downtown shopping district. It
it situated between Loew's Metro-
politan and the Mark Strain' At the
{Continued on Page .-
Plans Famous Lovers Series
Famous Lovers Productions is plan-
ning a series of at least 24 shorts
dealing with famous love stories in
mythology and ancient history. Dun-
can Rinaldo will be starred. The
initial picture, "Sappho," goes into
production immediately at Tec-Art,
on 44th St. T. Carlyle Atkins of St.
Regis Pictures is sponsoring the pro-
ject.
British Theaters Normal
London — British theaters have ra-
pidly recovered from the strike which
created little, if any, disorganization
of their business. Outside of the
South Wales area where the coal
strike is affecting cinemas badly, ev-
er3'thing is normal.
Peter the Great
Lankershim, Cal. — P
the dog, was shot thr
and severly woundec' .^ '•■
altercation betweei. .as owner, Ed
Faust. Fred Cyriac||s, dog breeder
and Ray Richardson.
Gumbiner to Build
Los Angeles — H. L. Gumbiner pro-
poses to erect a theater at Broadway
and Eighth to cost about $300,000.
Construction is to start early in the
fall.
Rowland to Address A. M. P. A.
Richard A. Rowland, one of the
"Twelve Immortals" of the industry
will address the A. M. P. A. tomor-
now at the Hofbrau Haus.
THE
■e^m
DAILY
Wednesday, June 9
»cl.XXXVINo.59 Wednesday, June 9, 1926 Price 5 Cents
lOHN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Uroadway. New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer: Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertismg
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 montlis, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dcr Hotel, 'Phone, Drexel 7000 and Wash-
iiiK'ton 9794, London— Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
I...uc'.on, VV. I., Paris — La Cinemalographie
Francaise, 5, Rue Saulnier.
Financial
Profit taking near the end of the trading
session in Wall St., yesterday checked an-
other flourish on the Exchange. However,
most of the stocks bid up during the early
trading retained their gains at the close and
the prospects were favorable for a continu-
ance of the rise.
The pace set by the past week in the mo-
tion picture issues slumped slightly yester-
day. Most of the stocks sold in lots of 100
to 300 with unimportant gains and losses.
First National preferred, in a turnover of
100, went up 3 points.
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 74 J4
74
74/2
....
Eastman Kodak .
110
109^
109/8
300
Famous Players .
.125H
123/2
125
21,500
*Fam. Play. Pfd.
121/8
Famous Play. Rts.
5
4?4
5
4,400
4^
....
First Nat'l Pfd. .
100
100
100
100
Fox Film' "A" . .
6454
64
64?4
800
Fox Theaters "A"
.. 24
24
24
100
*Intern'l Projector
11^
Locw's, Inc
. 39
38-/4
38K
3,506
Metro-Gold. Pfd.
227/^
22/8
22/8
100
M. P. Cap. Corp.
2iVi
2iyf.
23/8
100
Pathe Exch. "A"
58Vs
57-54
58/8
2,100
t Paramount B'way
977^
97}4
97/8
1,100
Roxy Units
22^
20
Roxy Common . .
7
5
Skouras Bros. . . .
47
47
47
"Stan. Co. 01 Am.
61^
Trans-Lux Screen
7
6M
7
966
Universal Pict. . .
31
30/2
30^
200
*Univer. Pict. Pfd.
')},
"Warner Bros. . .
45/2
Warner Pict. "A"
1454
14^
14/8
ioo
* Last prices quoted
** Philadelphia Market
t Bond Market
__
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Get Keeney Houses
(Continued from Page 1)
junction of Nevins St. and Fiatbush
Ave., barely a block away from the
Slrand, stands the Cowperthwait site
where Fox will build a $10,000,000
theater and office building.
The Bedford draws its patronage
from one of the best residential sec-
tions in Brooklyn. It was operated
by Fox under lease from Levy Bros,
for some time. Then Keeney secured
possession. The theater is a few
blocks away from Loew's Brevoort
and about equally distant from
Loew's Kameo, Eastern Parkway and
Bedford Ave. Around the corner
from the Brevoort, is Loew's Fulton
which will go to Minsky Bros, for
stock burlesque.
Two blocks from the Kameo is a
new theater constructed by Levy
Bros. The location is Lincoln Place
and Bedford Ave. Fox will operate
it under a long term lease. The
passing of the Bedford to the Loew
organization therefore means a tussle
with Fox along the same street.
The Bay Ridge is only a few
blocks from Loew's Alpine in Bay
Ridge.
It is understood the Loew circuit
has closed for a lease on the Premier
509 Sutter Ave., and that this ar-
rangement is a prelude to a deal in-
volving the other houses in the Pre-
mier circuit, including the Stone
Stadium, Capitol and Supreme.
Meade Resigns Canadian Post
Winnipeg — Charles A. Meade ha?
resigned as general manager of the-
aters at Winnipeg for Canadian Uni-
versal to accept a position in New
York. Meade was formerly with
United Artists but became identified
with A. R. McNichol, and later be-
coming general manager of the three
houses controlled by Universal, the
Lyceum, Starland and College.
$20,000 Weekly
"Bip Parade" Passes 400th Perform-
ance with Total Take of $571,-
818.68, M.-G.-M. States
Since its premiere at the Astor
Nov. 19, "The Big Parade" has
grossed more than $20,000 weekly
M.-G.-M. announces The total
gross for 400 performances ending
Saturday was $571,818.68.
The weekly gross is given as fol-
lows:
Week of
Nov. 15
Nov. 22
Nov. 29
Dec. 6
Dec. 13
Dec. 20
Dec. 27
Jan. 3
Jan. 10
Jan. 17
Jan. 24
Jan. 31
Feb.
Feb.
Feb.
Feb.
Mar.
Mar. 14
Mar. 21
Mar. 28
Apr. 4
Apr. 1 1
Apr. 18
April 25
May 2
May 9
May 16
May 23
May 30
7
14
21
28
7
Amount
(Opened Nov. 19) $3,737.48
$19,863.70
19,875.00
19,968.00
19,472.00
19,767.00
21,010.00
23,733.00
20,700.00
20,397.00
20,645.00
20,524.00
20,522.00
21,291.00
20,385.00
21,504.00
20,282.00
20,236.00
20,078.00
, 20,001.00
20,025.00
20,582.00
20.015.00
19,586.00
19,424.00
18,902.50
19,163.50
19,502.00
20,627.50
Barrymore as Francis Villon
Los Angeles — John Barrymore's
next will deal with Francis Villon
the vagabond poet. Production is
scheduled to start about Aug. 1, when
the star returns from Honolulu where
he is going for the annual yacht
races.
Webb Not to Direct "Maryland"
Los Angeles — Millard Webb will
not direct Dolores Costello in "The
Heart of Maryland" as announced
owing to a difference of opinion with
the Warners, it is said. Production
will probabK- be postponed.
Sam Bullock, Advisor
Cleveland — Sam Bullock, former
field representative of the M. P. T
O. of Ohio, has been appointed ad-
visor-at-large by the Cleveland ex-
hibitors Assoc. Bullock's newly cre-
ated job is to advise exhibitors in the
presentation of their cases before the
Board of Arbitration.
To Produce "Robinson Crusoe"
London — M. A. Wetherell, producer
of "Livingstone," intends making
"Robinson Crusoe" on a large scale.
Grainger Again In Town
James R. Grainger leaves in a few-
days on another of his cross-country
trips.
The finishing touch of reBnement
an elaborate production is the
handcoloring by
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 17
76
CHROMOS TRADING COMPANY
1123 BROADWAY
FINANCES FOR PRODUCTION
LOANS AQAINST NEGATIVES
Convenient arrangements coupled with reasonable
charges make it advantageous for you to bank
with us.
Suite
1207-8 'Phone Watkins 4522
Murnau to Make "Trip to T
F. W. Murnau will direct '
to Tilsit," based on Sude
novel, for Fox. He has book
sage on the S. S. Columbi
Bremen on June 23, due in Ne
HiVL ROACH ;»;
CHARLI
This is a 'Cornerblock' cut
FREE for all Pathecomedies
Exchange. |i
s
FOR RENTi
Attractively arranged Cms
Suite in Godfrey Bldg.,)*
Seventh Ave. '
Box M-298 c-o Film I
1650 Broadway N
I
£Bp£hdei^
Look Betterand Wear lo]
JohnD.Tippett,ll
Raw Stock
Negative and Posit e
All Colors
1540 Broadway
New York City
6040 Suoset i
Hollywood, ii-
"WE NEVER DISAPPOIN'
fflOMlOWFII
im
INCORPORATED
220WEST42^-°STRB
NEW YORK I
PHONE-CHICKERINC 2,
ALLAN A.LOWNES. CEN.MC
i
I
TW/.'^/M ■
;%■ iimy.wmw/
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
i
THE
4
-^^
DAILV
Wednesday, June ?t92
RBsan
92
Supply Dealers Merge
(Continued from Payc 1)
the Exhibitors Supply Co., of Chicago,
will have charge of the West.
Of the 26 equipmeiit distributors
in the East, 24 have already signed
articles of agreement. The tvv'O who
have not joined the organization are
ihc Schwaab Film Co., of Philadelphia
and the E. E. Sultan Co., of Chicago.
In order to finance the project, a
$5,000,000, stock issue of 7 per cent
cumulative will be floated simultane-
ously in New York and Chicago.
Before the merger is completed, 146
dealers in accessories are slated to be-
come members of the new organiza-
tion, which will be national in scope.
These include the largest, as well as
the smaller supply houses. Only a
scattered few equipment dealers have
not been lined up as yet.
New Skouras House Opens Soon
St. Louis — Preparations for the
opening of the Ambassador, early in
August, are being made by Skouras
Bros., and have resulted in the promo-
tion of two theater managers. Cul-
len Espy has been selected to manage
the new theater. Leto Hill moves
from the Lyric Skydome to West
End Lyric.
Street Widening Hits Theaters
Boston — By the Knecland St. wid-
ening project, starting July 1, the
Washington will lose 18 ft. off the
rear or stage end of the theater and
the Unique will lose a strip of 18 ft
wide off one entire side. The former
is expected to continue after altera-
tions are made. No decision has been
reached in the case of the Unique's
future.
In the Courts
Jesse A. Levinson, who is suing
Geo. Bernard Shaw, the English play-
wright and author, and Hans Bartsch
over the film rights to "The Chocolate
Soldier" applied in the New York
Supreme Court to compel Bartsch to
give particulars of his claim to these
rights. Levinson said he purchased
the rights for a "substantial sum,"
from Oscar Strauss, the composer,
and Leopold Jacobson and Rudolph
Bernauer, the authors, in Vienna last
year, and that when he came to New
York to market the film he found
Bartsch claiming to own the rights,
for which reason Levinson has been
unable to sell them. The plaintif? asks
that Bartsch be compelled to give de-
tails of his claim that he got an op-
tion on the film rights from the
authors and composer in January,
1925, and that he executed the option
later, and before the plaintiff had
done so.
Theater Owner Sued
Pawtucket, R. I. — Walter Davis,
owner of the Star, has been sued for
alleged malicious prosecution and
damages of $50,000 asked by George
Rand, director of the Davis Players.
New House for Toronto
Toronto. — A new theater costing
$225 000 is being built by N. G.
Reynolds on Bloor St., between Run
nymede Road and Beresford Ave. A
singular fact is that half the house
will be in the city and the other half
in the county.
Ohio Chain Growing
Toledo — J. A. Beidler, who has the
Eastwood, Roj'al and East Auditori-
um here, has recently added the Na-
tional and Pastime to his holdings.
He bought the houses from John
Spurlock.
Jessel En Route to Coast
George Jessel is en route to Holly-
wood to work in "Private Izzy Mur-
phy" for Warner Bros., having closed
in "The Jazz Singer" last Saturday
night.
Egsrptian to Show "Don Juan"
Hollywood — "Don Juan" will fol-
low "Sparrows" into the Egyptian
opening late in July. A Vitaphone
synchronization will accompany the
picture.
"Variety" Premiere on Coast
Los Angeles — The Coast Premiere
of "Variety" will be held at the Mil-
lion Dollar Theater on June 17.
Leo Landau Dead
St. Louis — Leo A. Landau, former
Milwaukee exhibitor, died at the Jew-
ish Hospital here from heart disease.
"First Division" Films
Chadwick will make "First Divi-
sion Pictures" for the 1926-27 season
No program or star series will be
included in their program. Four of
i the new season pictures have been
completed. "April Fool," by Edgar
Allen Wolfe and Alexander Carr, is
the first.
Bernstein District Manager
Norfolk — Harry Bernstein has been
appointed district manager of Wil-
mer and Vincent for Richmond and
Norfolk. The Norva, Academy, Co-
lonial, Granby, Wells, Strand and
American will be under his super-
vision.
Joe O'Neill Signed by F. B. O.
Joe O'Neill, special representative
for the Hays organization, has been
.■signed to write special material for
F. B. O.
Lindsay McKenna in N. Y.
Lindsay McKenna, former West
Coast publicity man and later man-
aging editor of the Cornelius Vander-
bilt tabloid in Miami, arrived in New
York 3^esterday.
$50,000 House For Texas
Houston— A 150,000 theater and
summer garden is planned for Broad-
way, Harrisburg, by F. M. Lucore
and R. C. Stuart, real estate dealers.
To Start Boston Exchange
Boston — Construction of the new
Film Exchange building on Berkeley
St. for Famous, is expected to start
within the next two weeks.
Earle Here
W. P. S. Earle is in town from
Hollywood.
Foreign Tax Urged
(Continued from Page 1)
He asserts that a sum of £150,000
will accrue therefrom, but the sugges-
tion is not seriously considered by
the trade who regard such a sum as
infinitesmal and who also see no rea-
son why the exhibitor should be pen-
alized for showing foreign pictures
when there are so few other British
films available.
British Nat'l Signs Hitchcock
London — J. D. Williams of British
National Pictures has signed Alfred
Hitchcock, on a three year contract,
starting Feb. 28 next. Hitchcock cre-
ated much talk by the imaginative
qualities shown in his picture, "The
Pleasure Garden," and is regarded as
promising^.
Hunting Locations
Ottawa— W. A. Orr of New York
special representative of M.-G.-M
has been visiting Ottawa, looking
over the ground with a view to mak-
in- outdoor scenes for "The Flaming
Forest" in this district. He was ac-
corded cooperation by Ray Peck, di-
rector of the Canadian Government
Motion Picture Studio, officials of
the R. C. M. P. and also representa-
tives of the Government's Forestry
Branch.
Nathanson on Tour
Toronto — N. I^. Nathanson, man-
aging director of Famous Players
Canadian Corp., has been making his
annual tour of inspection in Western
Canada. On the Western trip he is
beinn' accompanied by H. M. Thomas
Western Division manager of Fam-
ous.
Clofine Back From Coast
M. D. Clofine, editor of Interna-
tional Newsreel, who has been on the
Coast for the past three weeks in
connection with pictures of Amund-
sen's arrival at Teller, is expected in
New York today.
Ginsberg to Tour Country
Henry Ginsberg, will leave New
York the end of the week for a
tour of the entire country, ending up
with a month at the Hollywood stu-
dios of the Sterling and Banner or-
ganizations.
Worden on Sales Staff
Boston — Harry O. Worden who has
been office manager for M.-G.-M. for
several months, has been transferred
to cover Southern Massachusetts, and
is succeeded by Henry H. Eckman.
Henri Ellman in New York
Henri Ellman. of the Capitol Film
exchange of Chicago and Indianapolis,
is in New York for a few days.
Gladys Valorie in "Tin Gods"
Gladys Valorie has been assigned
a role in support of Thomas Meighan
in "Tin Gods."
Mabel Normand to Coast
Mabel Normand is on her way to
the Coast to resume work in Pathe
comedies.
And That's Thc\!
By "BARRY"
WHILE performing a diflficiltii
rope feat recently at tli-
mount Long Island studio,
the acrobat, fell and crashed
boards of the stage, aparentlv
ed unconscious. Before hi
rise or jump, the wheel of .
Klieg ran over him and crush
Hubert was one of the hal
trained fleas loaned for the s
their owner Prof. John Ruhl
I
P^it your money on the filitl
time. "Seven Oaks," the\
owned by Clarence Robson, I
Tonto, supervisor of theat'i
Famous Canadian Corp., won .e
furlong race at Thorncliff Pi
ronto, the other day.
\
Douglas Fairbanks, at the
of "Little Annie Rooney" in,
said to the audience, "Tonig
not Douglas Fairbanks, I a
Pickford."
"Comedy without custardi
tvhat Monty Banks is pleasel
"Atta Boy," his next com\y
Pathe.
Lige Conley did such a
"Prince of Wales" off a herd
in "The Steeplechase" for ]l
he's still reminded of it «[|A
walks.
They are building a Southt
set at Cosmopolitan for MUxk
"Paradise." Coming by m|
the driver said, "Well, can
it, that's the way them 'nu)\
fool tis public."
u
Here we were all "peppj
seeing "The Truth About "Til
and along comes Mike Neuj
says it's an educational. Oh i
can become educated along tH|||l
ferent lines. Wfti
233 Club Holds Outiil
Los Angeles — Members of I
Thirty Three Club gave the!
and families an outing at !l
Forests on Monday. AbotI
hibitors who had remained (I
the M. P. T. O. A. conve|
tended.
New Company at Bo8
Boston — Charles D. IrwiDJ
Cowles and Walter Lawre|
organized the New Bostonia,
atrical enterprise capitalized
000.
Managing Wakefield I
Wakefield, Mass.— I. M. B\
ager of the Wakefield and
owned by C. M. Hodgdon,
succeeded by James D. O'lj
Valentino Finishes "Son
Los Angeles — Rudolph *'^'
is having a vacation follovlg^'
pletion of "Son of the Sh,
He has jumped the gun! He has beaten the
I barrier! Sid Grauman again proves that he is
[the "master showman" by beating the whole
ifield to the greatest box office prize pictures
have ever created! He has consummated the
biggest booking of his entire career — his
crowning achievement as an exhibitor! At the
|conclusion of his present Fairbanks -Pickford
dll he will open with an elaborate presentation
|for AN EXTENDED RUN AT $2 TOP—
e WARNER BROS PRODUCTION—
OHN
*
The World's Greatest Actor in |a
SID GRAUMAN
"Master Showman"
The Greatefej
THE FIRST OF WARNER
1926-27, off to a flying start m
industry's master showman, sf^
long-run theatre, The EGYPr
BARRYMORE; the industry's^
that's the combination that h.
WARNER BROS, in 1926-21
')«
»e
teatest of All Screen Acliievenients
^er of All Ages
^■LONG-RUN PRODUCTIONS for
patest bc:^oking of the year! The
iadMAN; the world s greatest $2 top
peer of all living actors, JOHN
creen achievement, DON JUAN;
new boxoffice history! Watch
12
JOHN
BARRYMORE
"World's Greatest
Actor"
EXTENDED RUN
PRODUCTIONS
THE
CUTS AND MATS
i&Hk
I
DAILY
Wednesday, June 9, ,>6
Above are stock cuts and mats
that can be had from Western
Newspaper Union, (see addresses
at bottom of page"), at ten cents
each for the cuts and five cents
for mats..
GREATER MOVIE SEASON
Just a few of the hundred and
one accessories available on
Greater Movie Season. The her-
ald illustrated at the right con-
tains an endorsement from Presi-
dent Coolidge and the back page
is blank for your imprint and the
endorsement of your Governor
or Mayor. It is printed in yel-
low on blue, a striking combina-
tion. They are obtainable from
The Hennegen Co., Cincinnati,
Ohio, at $2.00 per thousand
Shipped C O.D. .Send one-third
cash with order. Put the G M S
campaign over correctly, be sure
to get a copy of the press sheet
pubHshed by the Motion Picture
Producers and Distributors, 465
Fifth Ave., New York, and fol-
low it.
This entire back page
left blank for your
Greater Movie Si
rut ntNNtGAN CO.&NO, Pi
^Ve Join la mmnm.
GREATER MOVIE
SEASON^
Let's Go//
Above is illustrated the mat
board sign at $7.00 per thousand.
At the right the sticker is shown,
price $1.75 per thousand, both
obtainable from Kirby-Cogeshall
Co., Huron and Jackson Sts..
Milwaukee, Wis. Send one-third
cash with order.
They're BetterThan Ever
LETS CO//I
Badges for the kiddies. They
boost for you. They sell fo
$1.90 a thousand. Order fro
Spear and Susskind, 21 Eddy St.,kMti,|
Providence, R. I. .-WJil
TEASER CUTS
.xH.i/.^'
tason
Coynimfast
Thewholc
^Jamily is qoin\
Coming /I
Soon / .1
n
There are seven cuts and mats in this series of "teasers". Cuts sell at 70 cents and
mats at 10. Order from Western Newspaper Union's nearest office: 210 South Des-
plaines St., Chicago, 111.; 239 West 39th St, New York City; 500 Howard St., San
Francisco, Cal.
^V^nesday, June 9, 1926
mmmmmimmmmmmmim
\xploit- O- Grams
{Continued from Page 1)
Inimal's back: "This is the 'pest'
lack Cyclone' at the Rialto thea-
l-D. C. Shiralla, Virginia Thea-
Irharleston, W. Va.
"Brown of Harvard"
(M.-G.-M.)
Operation of students of local
le secured for this picture. The
lilts of Washington and Jeffer-
rdlege, located in this town
Ired the town with stickers. Lot?
Iidow displays, for the merchants
]ilways eager for the college
Opening performance was
Ihington and Jefferson night,"
Ithe colleo'e faculty and families
lests. Students attended in a
They paraded to the theater.
Id by their own band, and sing
l)llege songs. On the stage be-
Ihe opening, the glee club sang
|>ongs, with the students joining
; chorus Town and theater
hung with college pennants
|:s a sure-fire stunt for any town
a prep school, private school
liege is located. — State Theater
Ington, Pa.
a dog wants his pet to sport this one.
— F J. Meedham, Capitol Theater
Charleston, W. Va.
"The Greater Glory"
(First National)
j'spaper tie-up on a "Critics'
lit," for constructive criticisms
I'he Greater Glory." A week
];o the opening, and during the
of the engagement, the news-
carried a story on its front
Ivery day, announcing the con-
iThe best criticisms of readers
id seen the picture were print-
the paper. — Leland Theater
I, N. Y.
"The Green Archer"
(Pathe)
|loyed teaser ads in local paper
on police force to solve mys-
\i "The Green Archer." One
liested the police chief to assign
|)St expert detective to unravel
Istery. — Sidney Larschan, Mes-
clei'heater, Greenpoint, L. I.
"The Last Edition"
l;-, (F. B. O.)
Hpaper tie-up featuring win-
jsplay showing the mechanic^
I'spaper printing. The local
|upplied cylinder metal plates
of stereotype metal, a dry
[several lines of linotype slugs
loulds, etc. Each article was
\v described on an accompany-
|l, and tied up with "The Last
Good publicity for both
I'spaper and theater. — Art La-
l.ome Theater, Alexandria, La.
2(iii
"Mike"
(M.-G.-M.)
le kids in town fell hard for
le. The producer supplied
«bg blankets with white letter-
01 ;reen background on each side
"Mike." Every kid who owns
"The Phantom of the Opera"
(Universal)
A rapid sketch artist was engaged
to sit in a show window for several
days, drawing sketches of people who
pause to view his work, also charac-
ters appearing in the "Phantom "
Both the dealer who loaned the use
of the window and the theater found
the stunt paid big. — M. A. Mullaney
Stillman Theater, Cleveland.
Program Plan
Systematic Distribution of Theater
Programs Gets Results — Adver-
tising Pays for Itself
East St Louis — A simple yet effec-
tive system for the distribution of
theater programs by routing them
through the streets in the neighbor-
hood has been originated by C. R
Edrington, manager of the Waverly
theater. Any other exhibitor can
adopt this practical idea to advantage
And the beauty of it is that the ad-
vertising contained more than covers
all expenses.
Realizing that 80 per cent of all bills
given out for distribution never reach
the people they are intended for, Ed-
rington worked out a plan. He secured
the aid of three boy scout troops
From their membership he selected
42 boys of good family and absolute-
ly trustworthy. He assigned each o'
these boys a street to cover for a
certain distance. The range of dis-
tribution was from 25 to 150 houses.
Each of the boys is rewarded with
a season pass put up in an attractive
bill fold. The boys are enthusiastic,
and the regular, systematic weekly
distribution is assured complete cir-
culation in the neighborhood. It ha.''
been the result of building up busi-
ness in families where none existed
before.
Edrington says: "My program pay?
for itself in the advertising that I
carry in it. All of the advertiser
report excellent results Through
this medium I am reaching people
who never take a newspaper. If it
were not for the program they would
never know what the theater was
showing. I cannot conceive of any
theater manager getting by without
utilizing to the utmost every oppor-
tunity that may present itself to dis-
plav his wares in an attractive man-
ner."
All phases of the program are fea-
tured in the house organ. Lots of
space is used, and the advertising
copy is properly displayed, resulting
in good returns to the advertisers
Illustrations are used profusely, tak-
ing advantage of the cuts supplied by
producers to dress up each issue
such at the Pathe "cornerblocks,"
and other illustrations nicely adapted
to this purpose.
Joint Outing June 19
A joint outing will be held by the
L. -M.-G.-M., and Paramount Pep
clubs up the Hudson to Indian Point
June 19. In addition to athletic con-
tests a ball game will be played.
"G. M. S." Boosters
Many Contests Arranged — Tie-Ups
With Newspapers Part of Star
Identification Contest
The Grand National Contest which
is to be conducted in connection with
"Greater Movie Season" promises to
attract thousands of aspirants for the
prizes.
The contest, sponsored by a large
number of newspapers — 42 partici-
pated last year and twice as many
are expected in for the 1926 Season —
simply requires the contestant to
identify 20 stars from photographic
episodes selected from their produc-
tions. Then, after identifications have
been made, the contestant writes a
brief letter on "Why I Like the
Movies."
There will be local prizes in every
city where a newspaper takes part
in the contest, and the local winners
will be eligible for the national
prizes.
The first Grand National Prize if
the same as it was last year — a trip
for two around the world on the Red
Star liner Belgenland. This is a 132
diy trip, starting from New York Har-
bor, passing through the Panama
Canal and then to Hawaii, Japan and
China, the Philippines, India, the
Mediterranean and back to New
York. All expenses are paid.
It was won last year by a house-
wife who lives in the suburbs of
Indianapolis, Mrs. Ruth Griffith, an
average fan.
The second award is a trip for
two from any part of the United
States to Philadelphia, and a two
weeks' visit to the Sesqui-Centennial
with which that city is celebrating the
150th anniversary of American free-
dom. All expenses are paid for the
winner and a chosen companion.
A unique national award will be
gold passes for two, good in more
than 500 motion picture houses in
the United States, the theaters being
those of Universal, Publix and War-
ners.
Then there are 25 Cine Kodaks —
small motion picture cameras made
by Eastman, which are just as practi-
cal and easy to operate as Kodaks for
still photographs.
The local prizes are of great value
and attractiveness, also. For exam-
ple, there will be 64 Freshman Mas-
terpieces radio sets offered as local
prizes. This is a handsome instru-
ment of the console type.
Fifty sets of Grosset & Dunlap
books — 50 books in each set — will be
local prizes in as many different
cities, and besides these there wil'
be 25 sets containing 14 books each
In each city where newspapers con-
duct the contest there will be prize?
such as season passes to the theaters
furniture, clothing and other com-
modities offered by local merchants
and unquestionably there will be
many hundreds of winners.
But the outstanding local prizes are
— like the national prizes — tours for
he or she may choose. For exam-
ple, in some Eastern city the chief
local prize will be a Mediterranean
cruise on the liner "Orca." This will
be a 70-day tour, touching Madeira
Tunis, Venice, Naples and other fas-
cinating points. A 25-day cruise on
the "Orca" will be another local
prize — this voyage being to the West
Indies and including visits to Pana-
ma and Havana. As usual, the trip
will be for two, with all expenses
paid.
In each of four cities, the chief lo-
cal prizes will be a trip for two on the
liner "Araguaya" to Bermuda and re-
turn, with accommodations for eight
days at the Belmont Manor and Golf
Club in Bermuda.
The Lehigh Valley Railroad will
conduct several trips for local prize-
winners, each being for two. Some
wiU be to the Sesqui-Centennial in
Philadelphia, and others to Niagara
Falls.
Last year's contest proved a great
circulation-getter for the newspapers
which took part in it, but this year's
is bound to have far greater results
in that direction, because it will carry
a continuous reader-appeal, which is
what counts most strongly in circu-
lation gettmg. Before this year's
style of contest was finally decided
upon, it was passed and approved by
a group of newspaper experts, who
were enthusiastic about its value to
the papers they represented. The
Post Office also has approved the
contest.
Each day for 20 days the contest-
ants will be asked to identify a star —
man or woman — from a photograph
showing that star in action. There
is no trick to it in any way The
stars are all well-known. The pro-
ductions are all well-known. The
real fan, who goes to the theater with
fair regularity, has seen all the stars
and all the productions that will be
used in the series. Besides, certain
aids will be given in the way of hints
that may help to refresh the memory
of the contestant.
The 29 best letters — that is to say.
the local prize winners — from each
city participating, will be forwarded
by the newspaper of that city to
"Greater Movies Season" headquar-
ters, the Hays office in New York,
and there a committee of judges will
select from them those which are
d'^piTied worthy of the national prizes
Each national prize-winner, therefore
will also have won a prize in his or
her home town.
The theaters takiner part in "Great-
er Movies Season" are expected to
cooperate with the newspapers in
helping' to make a great success of
the contest through their screens, in
their lobbies, on their programs and
elsewhere.
If You Are in the
Market for Any Kind of
MOTION PiaURE
APPARATUS
CONSULT VS AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Pcnna. C564
10
TNC
^E^
DAILV
1^
Wednesday, June 9, 1 5
A Record Event
Over 180 Players at Spring Tourna-
ment— Special Films Shown
After Dinner
The 10th semi-annual Film Golf
Tournament was a success yesterday.
If the evidence were needed, inquiries
leveled at any of the 180 odd players
there will tell the story.
It was a day of rotten golf, as golf
goes, for many concerned. The per-
fect weather, however, could not and
did not mar the event. Everybody
was in a holiday mood and nothing
else could prevail. In every way,
there was little doubt but that this
tourney was the finest held to date.
The climax of the event, as usual,
was the dinner at night. Here a
serious note was struck.
A splendid tribute was paid to the
memory of "Danny" through whose
efforts the film tournaments first
came into being. Elmer Pearson sug-
gested a silent prayer of thirty sec-
onds' duration. The entire assembl-
age rose to its feet during this period.
Pearson then told of the committee
composed of William A. Johnston,
Ralph Kohn and Jack Alicoate which
was handling the question of a suit-
able Memorial. Emmett J. Flynn,
the director, offered a $500 contribu-
tion which was refused. In all like-
lihood, the subscriptions will be limit-
ed to §5 or $10 so that the represen-
tation might in this way be made
more complete.
There were over 205 at dinner.
Through the courtesy of H. J. Yates
and H. M. Goetz of Consolidated
Film Industries, Inc., a cameraman
shot pictures during the day. The
negative was rushed to and from New
York through the courtesy of Jim
Beecroft of the Exhibitors' Herald,
and was received in ample time for
showing after the dinner. Bill Rabell
had brought up a portable projector
and a licensed operator and the set-
ting was therefore perfect.
The reel of the tournament was
first shown. It contained many
laughs. Following came a special
sequence from W. C. Fields' new
picture, "So's Your Old Man" which
was secured through the courtesy of
Walter Wanger of Famous Players.
The entire sequence dealt with golf
and elicited both chuckles and laugh-
ter when Fields encountered his vari-
ous difficulties on the links.
Felix Feist was master of cere-
monies. He was never in better trim.
His pertinent and impertinent remarks
were extremely clever and timely.
Putts
The night before the tournament. Buster
Collier. Emmett Flynn and Jack Alicoate visi-
ted Earl Hanimons, Charles Christie, and
Dick Rowland nearby. Sonrething happened
on the return to Winged Foot with the re-
sult that all the terrain between Mamaroneck.
New Haven and points east by southwest
were covered. As a matter of true fact, on at
least two occasions the car was never more
than 200 yards from the clubhouse.
Chicago was represented by Bill Alexander
of Universal and Floyd Brockell of B. aTid
K. Now they can tell R. C. Seery how to
run the Mid-West tournament later in the
month.
Billy Wilkerson maintained his score was
88. Later, when the Inquisition had finished
with him. he conceded the fact that he meant
for nine holes.
Winners of the Tournament
WINNERS OF PRIZES at the Spring Film Golf Tournament,
held yesterday at the Winged Foot Golf Club, Mamaroneck,
follow:
Low net (Reuben Samuels Cup) by George Wilson upon toss
of coin in tie with John Sullivan and Ed Aarons.
Low net runner-up (Pathe Exchange Cup) by W. H. Rabell'
upon toss of coin in tie with Herbert Lubin.
Low gross (Warner Bros. Cup) by Tom Moore.
Low gross runner-up (Motion Picture News Cup) by Eddiic,
Aarons.
Winner of leg on THE FILM DAILY trophy, George Wilson.
Class A (Arthur W. Stebbins Cup) by Elmer Pearson.
Class B (Watterson R. Rothacker Cup) by William Collier, Jr.
Class C (Jack Cosman Cup) by George Blair.
Best exhibitor score (Jules Mastbaum Cup) by Tom Moore.
Birdie Trophy (F. B. O. Cup) by John Sullivan.
Putting Trophy (Carl Laemmle Cup) by John Sullivan.
Jules Brulatour trophy, a brassie, spoon and driver, by Roy,
Aitken.
J. P. Muller Agency trophy, a $25 order on A. G. Spalding, by
Elmer Pearson.
The Du Pont-Pathe prizes, two sets of military brushes, were
awarded to winners of the foursomes.
Booby prize went to Mike Simmons with a score of 222.
Some of the winners of the foursome were:
William E. Raynor, E. P. Curtis, J. A. Roe, Melvin Hirsh,
George Byrnes, Fred J. Mac Council, C. E. Sawryer, Guy Wonders,
Al Fair, Harley Knoles, Hal Hodes, Fred Rothenberg, Al Feinman,
J. S. Dickerson, Roy Aitken, Samuel Rubenstein, Jerry Keyser,
George Mueller, Harry Scott and Milton Jentes.
Some of the runners-up in the foursomes who were awarded
prizes follow:
Billy Gaxton, Fred L. Herron, W. E. Atkinson, Pat Campbell,
J. W. Hoover, Oscar Shaw, Ray Johnston, Arthur A. Kane, Charles
Schwartz, D. J. Chatkin, F. W.Crosbie, A. L. Pratchett, Dick Weil,
Tom Evans, J. V. Ritchey, Jr., William Orr, Lynde Denig, Arthur
Hoerl, A. L. Gray, H. Raives, Frank Newman, Felix Feist, J. V.
Ritchey, Jr., John Clark, Joseph Miles, Hy Gainsboro, Earl W.
Hammons, Louis Brock, Jean Picker, W. A. Johnston, Bernexidi
Edelhertz, Harvey Day, Fred Wilson, Harry Brandt and Oscar
Neufeld.
mann and Charles Christie continued their
golf feud of many years' standing.
Dan Fish, that American Englishman, was
much in evidence. Someone standing near
him was offered a drink of lemonade or
something, whereupon this individual turned
and retorted "Give it that Fish."
After Felix Feist announced shots from
"So's Your Old Man" would be shown by
courtesy of Paranrount, the operator develop-
ed trouble with his ma-chine. It was dark.
Howard Dietz cried, "It's plug for Famous."
Elnrer Pearson, Earl Hammons, Ed Esch-
One wisecracker yelled as the lights went
out :
"Where's Moses?"
He was referring to Charlie Moses, Staten
Island exhibitor.
Sartorial honors went to Guy Wonders of
Baltimore who appeared with a rainbow col-
ored sweater and hose to match.
Bill Gill was jubilant. He had been match-
ed with Stanley Waite peculiarly enough in
almost every previous tournament, but it took
yesterday's event for Bill to put it over on
Waite. Therefore, the rejoicings.
quartette singing "Tramp, Tramp, Tramp,
etc." Stanley Waite was one of the singers.
And Waite works for Pathe, too.
All night long. Charlie Christie and Buster
Col'ier were talking it over.
Then Felix remarked : "Wait and I'll pull
a fast one. I'll put on whiskers and work
a stunt for 'The Cossacks'."
Dick Rowland of First National did not
enter the putting contest, but still maintains
he is the best in the industry.
Among the out-of-town arrivals who came
early were George Blair, . Rochester ; Tom
Moore, Washington, D. C. ; "Buster" Collier,
Hollywood and A. L. Pratchett, Havana;,
Cuba.
The legitimate stage was well represented
by Oscar Shaw and Billy Gaxton, who flirt
with pictures occasionally.
Bill Johnston of. M. P. News and Bobby
North arrived early after a tempestuous auto
trip from Great Neck.
After night had fallen. Don Mersereau was
out in front of the club putting with a lumi-
nous ball that shone like a high intensity
lamp. SoTrre of the golfers thought they were
seeing things. They were.
Earl Gulick played the first nine in the
morning, but after lunch decided he was not
exactly in trim to play 18 more. Any con-
clusion you draw is right.
At dinner, Guy Wonders was leading a
Somebody asked John Ragland what he
went around in? "Knickers," was John's
reply.
Joe Hornstcin insisted that he didn't miss
a bunker in the entire eighteen holes.
Elmer Pearson's face told the story when
he finished up in the afternoon.
It was funny. John Humm's look con-
veyed the same idea. It was certainly not
Pathe's day.
Heavier Circus TjI
Ottawa May Double Fee —
Designed to Protect Theat
Against Itinerary Shows
Ottawa — The Board of Cc
will recommend to the Police
mission that civic license fee
touring circus and carnival a
tions be doubled. It is also pro
that a tmie limit will be place
local carnival engagements be
of the money which these fej
take from the city in oppositii
local theaters which pay heavy
and license fees.
The first to come under th(
ruling is Ringling Bros. Circus
is playing Ottawa June 23. the li
fee to be collected from this
for the one day being raised
$250 to $500.
De Mille Signs May RobM
Los Angeles — Cecil B. De M
signed May Robson, stage star
long-term contract. She will pre
work in "The Rejuvenation of
Mary," playing the lead.
Kutinsky Opens N. Y. OfB
New Jersey Theatrical Enterj
headed by Maurice Kutinsky, i
occupying the suite at 1650 Bro;
formerly used by Al Lichtman
he was producing. Kutinsky's \
are centered in New Jerse"
act
-Cla.
iQO
KFa
anal
firs
Sa
Complete College Series Sci fc„i,
Griever Buys Mattison Pro
Hollywood — Cy Griever of G
Prod., with exchanges in Chicaf
Indianapolis, has purchased tl
productions being made by
Mattison Prod., for his territor
[Jan
iiaril
id, J
h 1
bscr
iit;
with
: ilid
Hollywood — Raymond Cannc
Rob Wagner have complete
scripts of Universal's new Colle
ries. Cannon has also finisht
adaptation of "Taxi, Taxi" foi
versal.
Working on Marion Davies
Los Angeles — Agnes On
Johnston, scenarist, has started
on Marion Davies' next .
•'Mary of Vasaar," for M.-G.-SI
Ruth Taylor Gets Lead
Hollywood — Ruth Taylor wi
the lead opposite Johnny Burk
mer vaudeville star, in his first
comedy.
. l'
Stock for Summer
Cleveland — The Colonial,
one of the Feiber and Shea cha
closed its vaudeville and pictU'
son and is showing stock f
Summer.
i'l.
-■ leai
hi
Cruiksbank Leaves Cinema
Hcri)ert Cruiksbank has r<
from Cinema Art and is intere
a new fan iniblication.
Loew Returning Shortly
Paris — Marcus Loew is expe
sail for New York about the 2.
Browning 'VA^iting Anotb
Hollywood— Totin frowning
a new mystery story.
Cld(
'' (
K
"Ski
I
\dnesday, June 9, 1926
THE
-^gg>*£
DAILY
11
\ arners Studio Busy
ctures in Preparation at Coast
Release on Early-Summer
Schedule
\ wood — Warner Bros, are oc-
with a number of pictures for
ummer schedule. The list in-
Passionate Quest," directec"
Stuart Blackton, with Louisf
la, May McAvoy, Willard
md Gardner James.
Ivcn Hearts of Hollywood," di-
by Roy Del Ruth, with Jac-
Logan, Arthur Hoyt, Neely
ds, Jason Robards, Douglar
d, Jane Winton, Mack Swain
diljan, Eddie Phillips and Plen-
Irrowes.
This is Paris," directed by
Lubitsch, with Monte Blue
JRuth Miller, Lilyan Tashman
Beranger, Myrna Loy and
|r O'Albrook.
Honeymoon Express," di-
Jby James Flood, with Irene
liVillard Louis, Helen Costello
I'atrick, Jane Winton, Virginia
rbin, Harold Goodwin and
Brewer
productions to be ready late
arc: "Hero of the Big
with Rin-Tin-Tin, and
lose Widows."
m
M
M
itiWi
rsr
isdll
vetil
inll
lie I
slen
SeriBJ
dii
cotiil
neft
Iso
Tasfl
s' nd
iori
Getsl
ti Tayl«|
oliW!
■ ill fc
[Sinn*!
Coloul
and^j
illearii'
[clarence Robson, 111.
Iito — Clarence Robson, East-
Inadian general manager of
for Famous is seriously ill
[internal malady.
[as Bragg, comptroller of
Players Canadian Corp., hat
after a three weeks vacation
icky, where he went in order
erate from a siege of sickness
St. Ledger Dies
liegan. Me. — Michael St
owner of the Opera House
'began and the Madison in
, is dead. Clyde H. Smith
llrew St. Ledger were inter-
th him in his enterprise.
I)n Manager of Keeney's
I, N. Y. — Malcolm D. Gibson
lie sole manager of Keeney's
Ihe lease held by him and
|[. Van Demark was cancelled
I: Keeney and a new agree-
lie with Gibson.
ISecond Carolina Town
ly, N. C. — Phelps Sasseen
1 owner of the Amuzu thea-
|n. S. C, has purchased the
J. M. Davis.
ving
aves Ci
tion,
Road Show "3 Bad Men"
|geles — John Ford's "3 Bad
not be road showed but
lirect to exhibitors on Sept.
liounces.
LOE« '
1-30
So
jI|)r sale
1 New Original Prints
STONE CHAPLINS
Laboratory Cost
c-o Film Daily
oadway, New York City
Film Life Of Christ
Cecil B. De Mille to Produce "The
King of Kings" with Savior As
Leading Character
Los Angeles • — It has been an-
nounced officially that "The King of
Kings," a visualization of the life of
Christ, will be Cecil B. De Mille's
next personally directed production
to be released by P. D. C.
"It is my intention," states De Mille, "to
stress the humanity as well as the Divinity
of Christ in 'The King of Kings.' He
will not be suggested by a beam of light
or a glowing halo, but will be seen as a liv-
ing, breathing, lovable man. I approach
with humility the greatness of this subject
and am fully aware of the tremendous diffi-
culties that will be presented in its filming.
But I know I have with me the faith and
hopes of millions, and with these behind me
I am contidcnt of presenting to the world
an effective and lasting screen portrait of
the greatest, most lovable, most dramatic
life history has ever known."
No date has been set for the com-
mencement of "The King of Kings."
Jennie Macpherson is now at work
on tiie story with Denison Clift, with
Clifford Howard and Jack Jung-
meyer assisting.
Plan Costume Department
Convinced that Hollywood should
lead the world in the matter of styles,
Winfield R. Sheehan, general mana-
ger of Fox, announced yesterday that
his organization is planning a most
modernly-equipped costuming depart-
ment. It will be in charge of an ex-
pert designer of international prom-
nence. In addition, the Fox Company
will bring to the United States some
of the best-known designers of
Europe.
Plan $45,000 House in St. Joseph
St. Joseph, Mo. — Bids will be taken
at once by the Sun Amusement and
Realty Co., St. Joseph, Mo., for a
new theater to be erected at Illinois
and Gordon Sts., South St. Joseph
Plans have been prepared by Edwin
G. Kratz, Kansas Citv, architect. It
will cost about $45,000.
Films Peace Ally. Says Milliken
Montreal — Speaking before the del-
egates of the Kiwanis clubs here yes-
terday, Carl E. Milliken, representing
Will Hays, said films as an ally of
peace had never been more apparent
than at present. He likened pictures
to Kiwanis in that both were "build-
ing forces," constructively at work in
the world.
Buys Fawn Estate
Poland, Me. — Hiram Abrams, pres-
ident of the United Artists, har
bought the 100-acre Fawn estate
across the lake from the Poland
Spring House, where he will make
his home. His family will move ir
next month.
BLIZZARD
SYSTEM
Better
Ventilation
Better
Health
Better
Businei*
BLIZZARD
SALES CO.
Omaha Nebr.
Ashland Wiped Out in Fire
Ashland, Wis. — Fire of unknown
origin destroyed the old Ashland, one
of the state's theatrical landmarks.
Woman Managing Palace at Norwich
Norwich, Conn. — Mrs. Alice M
Higgins succeeds Edward Mcllvoy
as manager of Palace.
Lease New House
Wood and Goldfarb have leased
their new theater in Carlstadt, N. J.,
to Leon Rosenblatt for a period of 21
years. It seats 1,200.
Catlett Arrives from Coast
Walter Catlett is New York from
the Coast. At the Algonquin.
Cbtthe
STRAND ^oV'k
b^qinnuiq JUNE 27
umMABELSHOOM
^,^§f!\ The corned
sensation
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7
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RELEASED BY
PRDDUCEKS DISTKIBUTINC COKPORATION
from,
'JhcMomin^
'Jele.&apk
Junefth.
Lli^'
^'^^tn comedy.
This brand of
kind '''' Th'^^""^"'^-
I here )■«
something ^ ,J'
Moore's face r.Z7>
«.ds itsel/ ,,app ;
■^^ """-th, and yet
f' '•« the case wi,b Ch. ,
background, which " ""''' *^'''<»'3
'a^Sl'-Provokin, ;l;7" "^ "'^ most
"' ">- °- la,l '^''''"'^- Because
""^- «f nm poor ,,>r'f "^'^ ^^ t"^
f-'« <^eep„ J;;; ; -^ ;'«-. and ,et
harried ex,stence a 7 ' '^'^"'^"tly
'^'^ '«"?bs, ,„ short r^' f«'-'^«"tage of
«obs. "'"^' are choked off by
thesti
kughsare
/.
lirAt
national
is getting TOPntoneu on
Broadwaij-md everg where !
Presented b^ JOHN McCORMIGK
» «,/M LLOYD HUGHES
)rom the cdcbraUi comedii strip k Villiim Conselmm »i Charles Plumb
^^FRED E.GREEN production
^^.9BrnG»9XiRM?viAkc^tS<>-.'A^..::«. h^'rtg^Bsgi;^"&'jftSj/:--:gaJi
"1^7^^
y brAdstreet
FILMDOM
iTHE
^^recockizeb
Authority
XXXVI No. 60
Thursday, June 10, 1926
Price 5 Cents
[eciprocity
|!-market might well pre-
Ifor a number of foreign
les. They are coming.
Ing will stop them. Dis-
lion is now international,
reason were needed, there
leign nations look for re-
|ity. Indications are that
requests will become
I'y more insistent. They
lely look to America to ab-
Itheir home-made product
lited amounts.
figures Can't Deceive
Irica's hold on markets abroad
|l realized. Nations overseas
But they also feel that they
make exorbitant advances
ley ask for representation
?It is a natural inclination.
I'A must realize this.
eaters and Mushrooms
is' new stock issue will leave
for theaters, disposition of
frnd K. holdings allowed; Uni-
is $4,000,000. Don't discount
Or the Loew circuit. Or
Fox. Keith-AIbee sets aside
pOO for as many theaters.
^where millions for theaters
pdy talking about theaters
aid think production mattered
nothing. Hollywood may
lout making pictures. Certain-
Iw York is not. And yet, thr
1 towering structure rests on
t.
Ili/m,f, Then Literature
Iw and interesting order. Will
1 discussing the work of the
IRelations Committee states:
I Public Relations Committee is
king an absolutely essential ser-
nd without it no progress could
■(bout. The results of its activities
I'Cady affecting authors, publishers '
liptimate play producers, who are
I, to revise their works so that they
|> salable as motion pictures."
SO the new art pioneert, the
litthe old art.
If Stepping
Brauman, by whom so many
B exhibitors swear, comes for-
He is about to become a na-
igure. .\n<.\ incidentally he has
n his hands, this managing of
Siosed United Artists circuit.
, rauman means in the theater
annot be disputed. He's a
in clean through. Grauman
lances in twenty cities — that
:thing with which to conjure
KANN
Butterfield Deal On
Publix to Purchase Interest in Mich-
igan Chain — About 35 Theaters
Involved
Publix is negotiating with the But-
terfield circuit tor the purchase of an
interest in that chain. Col. W. S
Butterfield is in New York for the
negotiations.
It is anticipated that the deal is
near closing. The theaters which
function under the name of the Bijou
Theatrical Enterprises, Inc., are as
follows;
Arcade and Majestic at Ann Arbor-
(Continued on Page 8)
$6,000,000 For Growth
Famous Will Have Big Balance
After New Issue Disposes of
B. and K. Purchase
When Famous purchases two-
thirds control of Balabau & Katz for
about $14,000,000, it will have a bal-
ance of more than $6,000,000 left for
theater expansion. Finances will be
secured through an offering of 191,-
482 shares of common at $107.49 a
share. This will raise about $20,000.-
000.
"The Wall Street Journal," in dis-
cussing'the position of the company
said yesterday, in part:
"For the last six or seven years
(Continued on Page 8)
More Seats For "U"
Universal Chain Will Be Increased —
$4,000,000 in Treasury for
Expansion
Houses under construction or pro-
jected will add approximately 20,000
seats to the chain operated by iJiii-
versal. Some of the larger theaters
being built are: 1,2,36 se.ifs, Grand
l-bu;d. Neb.; 1,400, Has'ing? Neb.;
2,000, Somerville, Mass.; 1,000, Low-
ell, Mass.; 1,200 Beatrice, Neb.; 1,100,
Danville, Va.; 1,400, Springfield, Mo.;
(Conitniied on Page 7)
47 New Houses In May
A special report, compiled by the
F. W. Dodge Corp., for THE FILM
DAILY, shows that 47 new theaters
in 37 Eastern states were planned and
financed during May.
(Continued on Page 2)
Hoblitzelle Sailing
Ka 1 Hoblitzelle, president of the
Interstate Circuit of Texas, and Mrs
Hoblitzelle are in New York and will
sail Saturday for England on the
Homeric.
Text of Report
Today's edition of THE
FILM DAILY carries in full
the text of the agreement re-
garding reciprocity between
England and America, as de-
termined by the sub-committee
of the British trade and repre-
sentatives in London of impor
tant American distributors.
It should be remembered that
the proposal is yet to be rati-
fied. The Hays office has not
as yet received the proposals
for deliberation.
Would Build Studios
Sub-Committee Proposals Provide for
Modern Plants, Should America
Accept Reciprocal Scheme
London — Embraced in the memo-
randum for British-American recipro-
city which the sub-committee repre-
senting the English trade and Ameri-
can distributors' representatives here
have prepared together is a proposal
to reconiniend the construction of one
or more studios where production
might be centered.
The highlights of the memorandum
were first published in America bv
THE FILM DAILY. In brief,
America would guarantee to distribute
one British picture for each 25 of
her own shown here and at the same
time finance one-third of the negative.
Text of Report
London — The report carries date of
June 1 and follows:
The following: memorandum ex-
pands and explains the principle of
the plan discussed on Friday between
the sub-committee of the Joint Trade
Committee on British Films and the
rer>rescntatives of the American com-
panies operating in the United King-
dom. Discussion of an agreement on
(Conitnued on Page 7)
3 French Films Here
James V. Bryson, managing direc-
tor of European M. P. Corp., English
distril)utors for Universal, arrived yes-
terday on the Paris for a month's stay.
He will confer with Carl Laemmle
and travel to Universal City before he
leaves America.
(Continued on Page 2)
k
Flynn Going to Europe
Emmett J. Flynn, who has been dir-
ecting for Fox for some time, is in
New York. He sails for Europe in
a few days on a three months' vac-
ation.
Backed by Internat'l?
Projector Corporation's Name Linked
With Merger of 146 Supply Deal-
ers Troughout United States
It is declared by those who profess
to know the inside arrangements
whereby 146 supply dealers through-
out the country are to merge into
26 units under supervision of Harry
Dutton of the Exhibitors' Supply Co
of Chicago that the International
Projector Corp. is interested in the
amalgamation.
International Projector is compos-
ed of Nicholas Power Co., the Sim-
plex Machine Corp. and the Acme
Projector Corp., the latter of Chicago
and is considered a power in the pro-
jection field. The same brokers who
handled a recent issue for this com-
pany are expected to handle the pro-
(Continued on Page 8)
De Mille Releases Lillian Rich
Los Angeles — Lillian Rich has been
released from her contract by Cecil
B. De Mille through an amicable ar-
rangement.
Hays Leaving for Coast
Will H. Hays will leave on Satur-
day for his semi-annual trip to the
Coast.
8 Westerns For M-G-M
Isadora Bernstein Supervising Pro-
duction of "The Black Rider,"
First of Series
Los Angeles — The first of the se-
ries of Westerns for M.-G.-M. re-
lease will be "The Black Rider."
Seven others are to follow.
Francis McDonald will make the
initial release, with Isadore Bernstein
supervising. Cliff Smith directing and
Joseph Barry his assistant. Produc-
tion will be centered at the Roach
studio.
For some time it has been reported
that M.-G.-M. would release a series
of Westerns although officials of the
company have denied it. Yesterday
executives at M.-G.-M. said they
knew nothing about the McDonald
series.
"U" Declares Quarterly Dividend
The directors of Universal have de-
clared the regular quarterly dividend
of 27c on the 8% first preferred stock,
payable July 1, to stockholders of
record of June 21.
Alleged a Bankrupt
Philadelphia — An involuntary petit-
ion in bankrupcty has been filed
against Independent Film Corp. on
claims totaling $6,952.
THE
•a^l
DAILV
Thursday, June 10
\
VsLXXXVI No. 60 Thursday, lune 10. 1926 Price 5 Cents
)OHN W. ALICOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dcr Hotel, 'Phone, Dre.xel 7000 and Wash-
ington 9794, London— Ernest W. Fredman,
The Film Renter, 58, Great Marlborough St.,
London, W. I., Paris— La Cinematographie
Francaise, 5, Rue Saulnier.
Financial
A general decline in the market in the fore-
noon session was caused yesterday by whole-
sale profit-taking. The recession was sterrr-
med, however, in the afternoon, when trading
started on an upward movement and led to
an advance in many of the industrials.
Film issues never fully recovered the ground
lost during the earlier session, with the result
that many closed with fractional losses.
Famous common and Famous rights were
the only two issues escaping the loss. They
gained M and H of » point respectively.
Quotations
High
Low
Close
Sales
*Balaban & Katz
74/2
•Eastman Kodak
*
1097/8
Famous Players .
.12554
124
12554
7.100
Fam. Play. Pfd. .
.121/2
\2\y^
121/2
100
Famous Play Rts.
5/8
4^
5/8
1,500
Film Inspection .
45/8
*First Nat'l Pfd. .
100
Fo.x Film "A" . .
. 64^4
64K
64 "4
400
*Fox Theaters "A
24
"Intern'l Projector
11/8
Loew's, Inc
• 38 K
.38
38
1,400
Metro-Gold. Pfd.
22V%
M. P. Cap. Corp.
23
2254
22
300
Pathe Exch. "A"
57
56J^
565/8
500
tParamount B'way
98
97H
9754
2,600
Roxy Units
. 24
21/2
Roxy C'ommon . .
. 7
6
Skouras Bros. . . .
47
47
47
.Stan. Co. of Am.
61
Trans-Lux Screen
654
6-/8
654
1,200
*Universal Pict. .
30/2
♦Univer. Pict. Pfd.
93
*Warner tiros. . .
, ,
45J^
•Warner Pict. "A"
14/8
* Last prices quo
ted
** Philadelphia Market
t Bond Market
3 French Films Here
(Continued from Page 1)
Bryson brought with him three
French films, all of them made by
Societe des Cineromans, of which
Jean Sapene, owner of "Le Matin,"
probably the most powerful newspa-
per in France, is owner. Sapene, aside
trom production interests, owns many
picture theaters.
"Les Miserables" was directed by
Henri Fescourt with Louis Nalpas as
art director. Ida Tress is already
here to cut the picture which is now
in about 21 reels. It is Uniiversal's
idea to release it as two pictures, each
complete in itself but the second with
a 1,000 ft. prologue explaining what
the first included. The first half will
be known as "The Soul of Humanity"
and the second as "The Barricades."
M. Heurteur, a director of the Paris
Opera will come over later to arrange
an already prepared musical score for
American showings.
The second picture is "Michael
Strogoff," Jules Verne's famous story
which stars Ivan Mousjoukine, Rus-
sian actor who has been signed by
Carl Laemmle to work here. The
picture was directed by V. Tourjan-
sky. The third is "Passionate Love."
Bryson reports business in England
is very satisfactory.
Renaud Hoffman in N. Y.
Renaud Hoffman, who is in New
York from Hollywood, is conferring
with Sax and P. D. C. concerning
production. His last P. D. C. pic-
ture, "The Unknown Soldier," played
the Rivoli last week. Before coming
East Hoffman supervised "The Gold-
en Web" for Gotham, the cast includ-
ing Huntly Gordon, Lillian Rich and
Jay Hunt. Walter Lang directed.
Hoffman is at the Algonquin.
Marion Davies in "Polly Preferred"
Los Angeles — Following "The Red
Mill" Maijpn Davies will make "Polly
Preferred."
for; RENT ' ■■•
BELL->HOWELL
AKELEY CAMERAS
COitA or UHttwut Cameramen
SBPEN ■ CAMERA EXCHANGE
■ :. 729 Seventh Ave! N.Y.c.
.' ■ Bryant 3 9S 1
Bernhard Arrives
C. F. Bernhard, general manager
of Tiffany Prod, for the United King-
dom, arrived yesterday on the "S. S.
Homeric" to discuss plans with M
H. Hoffman for 1926-1927. While in
New York Bernhard will make his
headquarters with Tiffany. Hoffman
returns from the Coast next week.
Marie Prevost Returns
Owing to an advance in production
date on "For Wives Only," Marie
Prevost has been recalled to the
Coast and will not be present at the
opening of "Up In Mabel's Room" at
the Strand on the 27th.
Exploit- O- Grams
Latest exploitation stunts from all
quarters for every exhibitor. Prac-
tical box-office boosters. The brief
outlines give the gist of the ideas.
They made money for others. They
will do the same for you. If you
want the full cam-paign on any pic-
are listed, write to Exploitation Edi-
tor, THE FILM DAILY. Here is
an up-to-the-minute showman's ser-
vice at your disposal every day. File
these "Exploit - O - Grams." You'll
want them when you book these pic-
tures.
"The Border Sheriff"
(Universal)
Theater front ballyhoo. The box-
office and the space above entrance
covered with compo board painted
gray, and grained to represent rough
board exterior of a boom town of-
fice. Imitation shingled roof extend-
ed from box-office to a frame in front
which supported a "wooden post"
flanked by two cactus plants. On
the post was a rough board lettered;
"Boundary Line — Mexico — U. S. A."
There followed the notice of a "|5,000
Reward" for capture of the desperado.
Cactus was made of bunting stuffed
.'ith excelsior packing, then shellacked.
A strand of rope was glued to it,
covered again, and painted the color
of cactus. The thorns were tooth-
picks.— E. W. Street, Princess thea-
ater, Birmingham, Ala.
47 New Houses In
iConiinucd from Fuijc 1)
A total investment of $.
v/ent into these houses foi
building contracts have alrea
awarded.
During the same period c
for 32 theaters, other than
houses, were awarded.
New "Whispering Smith"
Los Angeles — Wallace Ma^
will remain with Universal for
series of "Whispering Smith
Ray Taylor will direct wit
McGowan in the title role.
ele
be!
ash
UN
epul
HAL ROACH 79
CHARLl
CH/
F
"The Green Archer"
(Pathe)
Essay contest on "Why I Like
Serials." For the four best letters,
the manager presented complete arch-
er}' sets, given out from the stage. —
Lyric theater, Huntington, W. Va.
"Ibanez' Torrent"
(M.-G.-M.)
Street ballyhoo, with young man
dressed in rubber boots, rain slicker,
lifesaver's rubber hat, carrying um-
brella on v/hich was painted name of
the show, theater and play dates. Un-
(Contintted on Page 6)
Denny Here and Gone
Reginald Denny left for Philadel-
phia and other Eastern cities en route
to the Coast last night. He will be
accompanied by Carl Laemmle as far
as Washington. Yesterday, LTniver-
sal tendered him a luncheon at which
Will H. Hays, several local New York
exhibitor^ and members of the press
attended. James V. Bryson, just off
the Paris, dropped in.
AMALGAMATE!
VAUDEVILLE AGEIl
Attractions for
Picture Theatres *
Standard Vaudeville
PERTINENT
Our clients' realization that they have been able to pur-
chase better Insurance for less of their money, through
this Company than through alternative directions, ex-
plains why we have, in seven years, risen from an ideal
to our present position.
IVe will stake our reputation on our service.
INCORPORATED
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
■njHLave you seen one of the recent Gumps —
•eleased by Universal? IF you haven^t you are missing
I bet^ These FEATURE Comedies, backed by the greatest publicity
tnash of any short subject on the market, bar none, are now truly subjects of FIRST
lUN CLASS. The new GUMPS belong on your screen — and your box office WANTS
be publicity pull of the NATIONWIDE newspaper exploitation given Sidney Smith's cartoons.
•1
Samuel Von Ronkel Productions
Released by UNIVERSAL
2 Reels Each 2 Each Month
The Song of Profits! - - Now - -
ALREADY IN TUNE!
ASCHER BROTHERS
Entire circuit for CHICAGO
KARL HOBLITZELLE
Birmingham, ALABAMA
Little Rock, ARKANSAS
Dallas, Fort Worth, Houston,
San Antonio, TEXAS
L LIBSON
Cincinnati & Dayton, OHIO
Indianapolis, INDIANA
COONEY, KARZAS,
COSTON
Entire circuit for CHICAGO
BUTTERFIELD CIRCUIT
Lansing, Pt. Huron, Saginaw,
Grand Rapids, Kalamazoo,
Ypsilanti, Hillsdale, Ionia,
Ann Arbor, MICHIGAN
FRED DOLLE
Louisville, KENTUCKY
CHAS. OLSON
Indianapolis, INDIANA
WM. DABB
Shennandoah, PENNSYLVANIA
WALTER MURPHY
New London, CONNECTICUT
HENRY GROSSMAN
Hudson, NEW YORK
CHAS. HAUSSMANN
Pottsville, Pennsylvania
PROCTOR & MARSH
Muskogee, OKLAHOMA
LEVY & HAMNER
Waco, TEXAS
T. J. PEKRAS
Columbus, OHK
ED. FAY
Philadelphia, PENNSYL\
c. J. gross]
Dayton, OHIO]
NATHAN YAM
Fall River, MASSACHTJf
PERGOLA COEj
Allentown, PenNSYL j
J. S. NEJIMl
Norwich, CONNECT
ARTHUR FRIl
New Haven, CONNECl
MARTIN TOOJ
Pawtucket, RHODE if
loi
GEO. T. GRAVENSTINE DAVID WEINSl ji ;
Philadelphia, PENNSYLVANLA Hartford, CONNEC'C
i
tVO/ r^Ec, WHISPERING WIRES
tV^t^V "^'o^/WoT-. THEFAWILYI
3 BAD MEN ■ ^«^/?/wI^!. A HOLY
-r,u HEAVEN -,c.tt« ^^^Hn^E
t^^ FIG LEAVES The RETURN of PETEF
WHAT PRICE GLORY ONE INCREASING PI
m
V
EN^'!
Xogether ^oys ' ' Join in the Chorus!
And Now It's - '
If KEITH-ALBEE THEATRES
Cleveland, Ohio ^^ Boston, Mass^
Providence, R» L
JACOB LOURIE
Boston, Mass*
HOFFMAN CIRCUIT
^tjiiftw Britain, Ansonia, Willimantic,
iNNE^outh Manchester, Torrington,
Connecticut
I
A. H. ABRAMS
^ TCHv Canton, Ohio
■<'<"
C. W. MILLER
Youngstown, Ohio
EMPIRE AMUSEMENT CO.
Lawrence, Mass
BLOOMFIELD BROS.
Haverhill, Mass.
ABE HYMAN
Huntington, W. Va.
n
iJLLBACK ^gp^oCK -^HE COUNTRY BEYQno
^ SNATCHERS THE PEWCAN ^e«
IGS of thfe STORM THE DEVIL'S MASTER
^•-'^^ THE MONKEY TALKS vS/oMANP^^*^!
s, fc-
THE
■eBt«
DAILY
Thursday, June ICl
Exploit- O- Grams
(Continued from Page 2)
syringe filled with water. A rubber
tube ran from this syringe to the um-
brella handle, and through the top. On
this tube was fastened a small sprink-
ler. Every time the young man press-
ed his arm to his side he sent a show-
er of water into the air. He handed
out heralds. — Jay Merritt, Baldwin
theater, Royal Ooak, Mich,
der his arm was harnessed a fountain
syringe to the umbrella handle, and
through the top. On this tube was
fastened a small sprinkler. Every
time the young man pressed his arm
to his side he sent a shower of water
into the air. He handed out heralds.
— Jay Merritt, Baldwin theater, Royal
Oak, Mich.
"Irene'
(First National)
Style show, through cooperation of
department store, which furnished
everything, even paying for models.
Theater supplied stage setting and an
orchestra. Stage setting was a rustic
bridge made out of scrap lumber and
covered with tree bark secured from
a saw njjll without cost. The models
walked from bridge to revolving ped-
estal on which they stood to display
their gowns. Eleven local girls acted
as mannequins. This was tied up
with the newspaper, which ran a
special style show section with roto-
gravure herald inserted in the Sat-
urday night issue preceding the open-
ing. Advertising was secured from
local merchants to pay for additional
printing cost. On the first page the
newspaper ran a Colleen Moore
"Irene" feature story. — Theodore Da-
vis, Best theater. Parsons, Kansas.
"Mike"
(M.-G.-M.)
Ballyhoo consisting of a battered
old Ford, very noisy, and painted in
the loudest colors. Five girls were
passengers, dressed in the "Mike"
characterization. Each girl bore a
sign, such as: "This is not Mike. It's
Gladys." The fifth girl, representing
"Mike," stood on the back seat, inside
a barrel, giving the appearance of
being clothed only to her waist. On
the barrel was printed: "Mike is a
riot." When in the center of traffic,
the motor was stalled. Soon a crowd
collected, offering help. Then the
girls handed out heralds, and one
gave a "spiel" on the showing. Final-
ly the girl holding the barrel let it
fall, giving the final kick. — I. Wien-
shienk, New Grand theater, Mexico,
Mo.
"Partners Again"
(United Artists)
Street ballyhoo with a shrouded
"mystery car" during Auto Show
week. The car ostensibly advertised
the "Schenckmann 6, P & P Distrib-
utors." The sign stated that it was
on display at the address of the thea-
ter, without mentioning the name. The
Schenckmann 6 is the fictional car
that Potash and Perlmutter adventure
witli in the film. The tie-up was
arranged with the local Chrysler agen-
cy. Cost less money than any stunt
I ever pulled. Very satisfactory busi-
ness.— James E. Hughes, Rialto thea-
ter, Alliance, Neb.
"The Radio Detective"
(Universal)
Tie-up with public schools. Letters
were written to principals of all
neighborhood schools, inviting them
to send their ten best pupils to the
opening episode of the serial as the
theater's guests. They were told of
the educational value of the picture
and asked to announce the opening
date in the classrooms. — Fox Ameri-
can theater, Newark, N. J.
"Sporting Life"
(Universal)
Teaser campaign in newspaper. A
flash ad with a scare headline "Warn-
ing!" was signed "The Committee."
The ad served warning on "a cer-
tain party in the moving picture busi-
ness" not to show a bunch of Eng-
lish horses from the English Derby
to compete with American horses in
the fair being held. The second ad
was run in answer to the mysterious
"Committee." The theater manager
sighed his name to this ad, in which
he defied those who had threatened
him. By this time the public was
all steamed up, thinking the Ku-Klux
or some other secret society was in
back of the published threat. The
final ad appeared the day of the
opening, signed by "The Committee,"
and warned the manager by name
that if he ran his show he would
do so at his own peril. Throwaways
were distributed, advising the public
that the English horses would posi-
tively be shown "regardless of con-
sequences."— Jack Gross, Crane thea-
ter, Kansas City, Mo.
"Too Much Money"
(First National)
A show window in the business sec-
tion filled with money bags borrow-
ed from one of the banks. The bags,
bearing the bank's ad, were labeled
"$S0," "$100," "$500," etc. They
were stuffed with paper to look like
the real thing. A window card tied
up with the showing. — George J.
Schade, Schade theater, Sandusky, O.
"Tramp, Tramp, Tramp"
(First National
A tie-up with the Indianapolis
News, which paraded its carriers and
newsboys down the main thorough-
fare, with a brass band. They car-
ried banners announcing they were on
the way to a special showing at the
theater. — Circle theater, Indianapolis.
Hawkinson Returns from Europe
John L. Hawkinson has returned
from Europe where he arranged for
foreign material for the Grantland
Rice Sportlights. European athletic
events will hereafter be covered in
the Pathe release.
Cruikshank Sues "Cinema Art"
Catlano and Gilman, attorneys
have filed suit on behalf of Herbert
Cruikshank against "Cinema Art," ?
fan publication, for $3,000 back sal-
arv.
Directors
Annual
of
The Film Dail
out
June 27th *l
m
m
Containing a wealth of
information regarding
directorial activity — A
recognized directors
book of reference
Year Round
Advertising Value
at a
One Time Rate
■<^%
'Slar
IS*
I 'I
'!-J.l,
f'ilBi
l,Jay, June 10, 1926
THE
-;xi^.
DAILY
\nd Thafs That!
By ••BARRY"
[llECTIONVILLE, Iowa, has
^led against Sunday shows.
»Bto live up to its name.
Ii/ Two automobiles ram each
\The drivers, Ward Crane and
w^atheux, have a few heated
y.nd exchange liceyise ^lumbers.
\t the De Mille studio Director
tale introduced the two.
\e you met Mr. Crane," said
.■yes indeed," replied Nath-
\ve ran into each on the road
1/ ago."
)es for use with the rolling
itchens are badly needed by
jValsh, directing "What Price
Beef stew must be omitted
"Bhing else that will feed hun-
ts on location will be most
|:« that thinks Reno divorces
should take a tip from the
Mrs. Indian just puts
lusband's saddle outside the
\i it's his tip to take the air.
\e way George B. Seitz, mak-
Last Frontier," lost one of
l;e actors during the filming
\ence.
Iiugs have held up the pro-
If F. B. O.'s "Bill Grimm's
Grant Withers met them
lad, offered them a ride, they
land beat him up so badly he
l.ppear at the studio for sev-
taking tests of legs, men's
\e M.-G.-M. studios. Try-
a perfect pair to play op-
V.lian Gish in "Annie Lau-
J far it's more or less of a
iitween Norman Kerry and
Vris, a recent college gradu
I'iffany's First Ten
It ten productions to be re-
iTififany the coming season
Irhat Model from Paris,"
ISea," "Fools of Fashion,"
Pays," "The First Night,"
"Blondes Preferred,"
|D,'' "One Hour of Love,"
Enchanted Island." The
announcement book, at-
hrepared, has appeared.
line
Sjth Starts Comedy
|th has started production
a Nurse," a two-reel com-
\/a. Film Corp., with Mil-
playing opposite. He is
Ideal. In about 10 days
-A
ite
ion will begin in "Fists
s" for Sava, using the
'•ta
ar
e
e Talmadge En Route
' Talmadge is due here
last tomorrow. She wil'
e 23rd for a trip to Eu-
Text of Report
(Continued from Page 1)
the points covered by it are intended
to precede the drawing up of a more
formal instrument.
1. The fundamental principle of the
plan is that American firms undertake
to acquire British films for bona fide
release and exhibition in the United
States and Canada on the following
terms: —
a. Every firm will take each year
not less than one feature film
for each 25 feature films on part
thereof offered for exhibition in
the United Kingdom. Provision
will be made to permit two or
more firms to combine in cer-
tain cases so that their films
offered by them for exhibition
in the United Kingdom can be
aggregated in order to deter-
mine the number of British pic-
tures they must acquire under
this paragraph.
b. The producer shall receive one-
third of the gross rental receipts
from the exhibition of the film
in the United States and Can-
ada.
c. On account of these receipts the
producer shall receive not later
than on delivery of the negative
a sum equal to one-third of the
negative cost, no part of which
shall be liable to be returned
if the gross rental receipts have
not reached any stated sum.
d. The rights bought and sold un-
der this arrangement do not ex-
tend beyond the United States
and Canada.
2. In reutrn for the above arrange-
ment the sub-committee undertake to
recommend the adoption of the plan:
a. — By the Joint Committee
b. — By the Government
c. — By the public and the press
3. In the foregoing plan a British
film is one which has been produced
under the auspices of a British com-
pany, and under the control of that
company.
4. By "bona fide release" is meant
that the film shall be given the same
treatment as any other similar film
belonging to the company.
5. "To acquire" refers either to com-
pleted films or to films not completed
but are included in a contract re-
quiring the company to take them
when comoleted.
6. The cost of a film shall include
all disbursemants including cost of
story and rights and a fair share of
the producing company's overheads.
But this shall not preclude the con-
tract providing for a maximum cost,
any excess of which will be borne by
the producing company. In every
case the certificate of a chartered ac-
countant shall be conclusive evidence
of cost.
No film costing less than £10,000
shall be qualified under the plan.
7. So far as members of the M. P.
P. D. A. are concerned, it is expected
that its members will be recommended
to agree. Power may be reserved for
the smaller members to combine for
the purpose of acquiring British films
in the proportion of 1 :25.
8. So far as non-members of the
M. P. P. D. A. are concerned, ad-
vice is sought as to how these might
be drawn into the plan if they re-
frain from coming in voluntarily.
9. It may be necessary to make the
present plan effective by means of a
contract in which the parties are: —
1. The M. P. P. D. A.
2. The separate American com-
pany or companies
3. The separate British conipanv
4. The C. E. A.
5. A special British Company
created specially for looking af-
ter British films under the plan
here and in America. This
consideration can be deferred
at present.
10. The plgn is to run at least five
years.
11. If these proposals are accepted
the sub-committee will undertake to
recommend the establishment of one
or more studios of large floor space
ui suitabel .locations and possessing
the most up-to date technical features
that may be available. These studious
shall be available for productions by
foreign companies.
12. Special provision will have to
be made to guarantee specific per-
formance by the American companies
of the terms of this plan. The de-
tails are to be worked out later.
More Seats For "U"
(Continued from Faiie I)
2,000, Orlando. Fla.; 2,500, Racine,
v\:s.
Recent acquisitions include Capitol
F^merpriscs, operating a chain of 15
ti!<;alers in Kansas, Iowa, aiul iMis-
souri, .-;nd huving a total capac'ty of
13,000. A one-half interest iias been
acquired in the Multnomah Circuit,
rperating 12 theaters in Poniard, C)i"e.
rji .goliations ari' under way* for sev-
eral additional theaters in the vicinily.
A large number of individual thea-
ters have been acquired in various
parts of the country, including the
Franklin Park^ a 1200 seat house in
Dorchester, Mass. Two new houses
have been opened in Florida, at Sara-
sota and Orlando, and another house
has been acquired at Dade City. In
Racine, Wis., Universal Chain Thea-
ters Corp. recently acquired an 1,800
seat theater.
In Atlanta, the Candler interests
are building a 2,200 seat theater in
connection with an office building.
Universal has leased the house for 21
years.
A statement issued yesterday by
Carl Laemmle says, in part:
"During the first 16 weeks of opera-
tion, ended April 3, net earnings be-
fore provision for Federal taxes
amounted to $246,945. After provi-
sion for Federal taxes this is at the
rate of more than 2.1 times dividend
requirements on the $4,000,000 8%
Preferred Stock outstanding.
"The corporation still has in its
Treasury nearly $4,000,000 available
for expansion purposes. This money
will be invested in additional theater
properties as rapidly as profitable
chains and individual theaters can be
acquired or constructed."
Horner Closes for South America
Los Angeles — Robert J. Horner
has closed contracts with Donald
Campbell for the distribution of the
Pawnee Bill Jr., series of eight in
South America.
From the popular novel
WALLACE IRWIN
Directed by
HARLEY KNOLES
With
Frank Mayo
Ruth ClifFord
Hedda Hopper
Helen Lee Worthing
Lew Brice
Preferred
Pictures
Sole Foreign) Distributors
INTER.- OCEAN FILM CORP.
$6,000,000 For Growth
(Coiilimird from Pai/r 1)
Famous, together with other leading
iWm producers, has l)ccn engaged in
huyinf, building and leasing impor
tant theaters in the central districts
of important cities all over the coun-
try. At first this was done entirely
out of earnings without recourse tc
any outside financing. Since 1919
earnings on the common stock have
averaered $16.57 a share, or a total of
$101.20 a share on th eaverage amount
of stock outstanding. Of this, only
$56 a share has been paid out in com-
mon dividends and the remainder ha?
been put back into the property. The
success of this policy was shown by
the fact that a reappraisal of real es-
tate, as of Dec. 30, 1925, showing ap-
preciation in values of property, gave
a book value of $100 a share to the
370,114 shares outstanding at that
time.
■'This included 120,000 shares of
common sold to stockholders in
June, 1925, at $90 a share. Part of
this money was used later to finance
the acquisition of theater chains in
New England.
"Declaration of 2% extra in stock
is the first additional distribution
made to stockholders out of the
steadily increasing earnings since
1919. This year stockholders will
receive $8 in cash, rights to sub-
scribe to new stock worth $5 a share
at current market prices and 2% ex-
tra dividend in stock worth about
$2.50 a share, making a total of $15.50
a share, which stockholders will re-
ceive in 1926. Last year stockholderr
received rights worth about $5 a
share in addition to the regular $8
dividend.
"Formal offer made to Balaban &
Katz provides that stockholders may
sell to F'amous Players two-thirds of
their holdings at $80 a share, and it
is probable that a subsequent ofifer will
be made to exchange F^amous Play-
ers stocks for the remaining one-
third of Balaban & Katz stock on
similar basis.
"There is at present outstanding
264,206 shares of Balaban common
stock. Purchase of two-thirds of this
or about 176,000, at $80 a share, would
require about $14,000,000, leaving
Famous a balance of more than
$6,000,000 for other purposes. Bala-
ban's holdings consist of an interest
in approximatelv 250 theaters, and
total assets approximate $17,000,000
"Balaban showed net earnings in
1925 of $1,503,690, equal after pre-
ferred dividends of $4.92 a share on
the common against $1,600,787, equal
to $5,30 a share earned in 1924. Fam-
ous Players' two-thirds share of
these earnings would approximate
$900,000. Roughly 130,000 shares of
Famous Players' stock, paying $1,-
140,000 in cash dividend, will be re-
quired to furnish funds for purchase
of Balaban stock.
"In a letter to stockholders, discus-
sin"- the current ofifering of Famous
Players' stock. President Zukor says
gross and net earnings for the first
six months of this year are expected
to exceed those in the corresponding
period last year.
"Inventories, Mr. Zukor points out
Lost at Tournament
John C. Ragland lost a hand
bag containing golf apparel at
the tournament Tuesday night
The bag carried the initials
J. C. R.
Cy Fields of Harding En-
graving Co. reported his polf
bag and sticks were missing
when he was ready to leave for
home. It is in brown leather
with a hood. Any individual
who has any knowledge of the
above items is requested to for-
ward information to THE
FILM DAILY.
This puiblication is in posses-
sion of a wedding ring
bearing the following inscrip
tion: "M.A.L. to M.M.L." It
will be turned over to the own-
er upon proper identification.
at the end of March, 1926, totaled
$18,500,000, of which $9,450,000 rep-
resented residual values of films re-
leased. Against the item of films re-
leased there is an estimated unplayed
business of $22,000,000, or a ratio of
almost two and a half, a large part
of which is represented by signed
contracts with exhibitors.
"Policy of inventory depreciation
is stated to be as follows: After a
picture is finished, it is carried on
books at actual production cost plu.=
an adequate allowance for overhead
Eighty per cent of cost is allocated
to United States and Canada. With-
in three ^nonths after a picture is re-
leased, 60% of allocated inventory
cost is written off and at the end of
a vcar 90% is written of¥. The re-
maining 20% of original cost is al
located to foreign countries. The en-
tire cost of a picture is written off a^
the end of the second year and the
film carried at one dollar.
"After issue of stock in paymen*
of extra common dividend and for
subscription to stockholders, Famour
will have outstanding 574,448 sharer
common stock. An additional 74,54-'
shares is reserved for conversion of
the preferred."
Cleveland Studio Damaged by Fire
Cleveland — The Baker Motion Pic-
ture Studio was the scene of a fire
which caused a $3,000 loss to Jacob
Baker, president of the company, and
his son, Herman Baker. Both were
in the studio when the fire broke out
They used the wall fire extinguishers
but were forced to leave the burnino
building in order to save their lives
Among the films destroyed was one
of the first inauguration of President
Wilson. The fire was caused by
tipping over a can of chemicals in
the developing room of the studio
which ignited a roll of film.
Three New Stages for United
Los Angeles — The improvements to
be made at the Pickford studios by
United Artists will result in three new
stages.
Rothstein on Coast
Los Angeles — Nat Rothstein has ar-
rived from New York.
Butterfield Deal On
(Continued fiotn Payc 1)
Bijou at Battle Creek; Orpheum at
Bay City; Garden, Palace and Regent
at Flint; Isis, Majestic. Orpheum
Powers and Strand at Grand Rap-
ids; Family and Regent at Ionia-
Dawn at Hillsdale; Majestic, Regent
and Rex at Jackson; Capitol, Majes-
tic and Regent at Kalamazoo; Colo-
nial, Gladmer and Strand at Lans-
ing; American, Family, Desmond and
Majestic at Port Huron; Franklin
Jeffries, Regent, Strand and W'ol-
verinc at Saginaw; Dreamland and
Lyric at Travers City; Capitol at
Fort Wayne. Others are building in
various towns.
Murnau Bringing "Faust"
When F. W. Murnau arri\cs in
this country aboard the Columbus
about July 1 he will have with him
a print of "Faust," which he will put
into final shape at the M.-G.-M.
studios. The picture will be a specia'
for the coming season.
Hamilton Due Today
Neil Hamilton is due in New York-
today to play one of the featured roles
in "The Great Gatsby," which Her-
bert Brenon is to direct for Famous.
Club to Hold Pageant
Los Angeles — The 233 Club is ar-
ranging for a Liberty pageant to be
held on July 5 at the Coliseum. Tom
Mix will impersonate Paul Revere.
Hiers in McLean Picture
Los Angeles — Walter Hiers, who is
free lancing, has been signed for a
featured role in Douglas McLean's
next, "Ladies First."
Madan in New York from India
J. F. Madan, of the Madan Tiiea-
lers, Ltd., of Calcutta, India, is here
for a two months' stay. At the Aster.
Backed by Interna]
(.Laitlinticd from Paeie i)
posed $5,000,000 flotation whi|
finance the dealers' mere-er.
S. R. Burns, of InternationI
ysterday h'is company was in ;
interested in the merger, but
was being watched carefully
might have an announcementl
undefined nature to make in tl|
future.
S2,000,000 Theater for Panil
Oakland — On the return oil
ander Pantages details will b|
pleted for the building of a $2l
house here, it has been annouil
Rodney Pantages, his son, n|
of the San Francisco theater.
Tec-Art Acquires Western ■Ric
Los Angeles — The Clune stiHlce
Hollywood have been acqui^ffji
Tec-Art. Two new stages
built and many improvement^.
Much equipment is to be W
from the Eastern plants of t\l
pany.
"Chronicles" Free to ScM
New Haven— The Yale UrI
Press will furnish prints ofl
pictures in its "Chronicles off
ca" series already finished,
nccticut Boards of Education!
charge for showings in schoil
Lazarus Back in Tov
Paul Lazarus, division sail
ager for United Artists, returj
tcrday from a trip to Denver
Lake Cit^-.
Patsy Ruth Miller's Nl
Los Angeles — "What Hap||
Father" will be Patsy RuthJ
next for Warners. Lewis }|
will direct.
GENE TUNNEYl
He's won thirty fights by knockout!|
He's got the habit he'll be a knockoi
in a Pafheserial
[Id
IWI
>«riii
V
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brAdstreet
i<^ FILHDOM
fTHE
I
js^^recocmizeo
Authority
IXXXVI No. 61
Friday June 11, 1926
Price 5 Cents
Europe
situation overseas again.
1; and its problems are im-
|t. What happens there
decided effect on what
place here. Distance
efface the problem in
Urd A. Rowland said yes-
that foreign pictures are
J; way. Charles Eyton,
|om the Continent, declar-
Btywhere producers are
ling-
Two Messages r | "^
|ind urges Europe to get the
in angle. Personalities which
I likes are needed, he main-
iHe advances the idea of a
mternational stock company.
did thought and practicable
le advantages, he finds, would
fold. America gets new
Europe those personalities
re needed in her pictures be-
erican exhibitors will become
d.
goes back to Hollywood
other message. He will tell
le they must make their pic-
iternational. Hollywood, in
ust bridge the gap and grasp
ig of the Continental angle
alb.
'Ijet, it must be done. Nation-
laries are gone. Internation-
motion pictures has arrived,
itlemen, then, who control
in have to meet the situation.
)th Rowland and Eyton have
ay sewhere in this edition should
rei
w
1.1
re
lis
ns
t,
the
Prosperity
t car loadings — always a
rometer — are at peak. For
k ending May 29, exactly
cars were loaded and ship-
flection conveys an idea of
is means. Almost every
'cn if industry is covered. The
s never before been attained
ne of the year. It concretely
rospcrity in this broad land.
turn, indicates good times
lotion picture industry.
KANN
"U" Enters Wisconsin
Will Build Theater in Racine as
Foundation for Chain in That
State — Others Planned
The entrance of Universal into the
theater field in Racine marks the be-
gining of the company's expansion m
the state of Wisconsin whej;e, in many
towns, the company states its pic-
tures have been barred. The Racine
house is the first of three building
projects v/hich Universal will carry
out in that state in the near future.
Deals are also pending for the pur-
{Continued on Page 2)
Intern'l Stock Unit
Suggested by R. A. Rowland to Meet
Need of Foreign Nations
for Personalities
Richard A. Rowland, one of the
"Twelve Immortals" of the industry
as selected by the A. M. P. A., yes-
terday spoke at length on production
problems in general. His talk was ex-
ceedingly interesting, especially so be-
iContiniied on Page 4)
Church-Drama Unite
Representatives of the churches
the stage and the motion picture in-
dustry gathered at the Plaza Hotel
last night and organized what is to
be known as the Church and Drama
Assoc. The Rev. George Reid An-
drews, chairman of the board of di-
(Continued on Page 2)
Orpheum Circuit Earns $1,009,000
Boston — The Orpheum Circuit, in-
cluded in the Keith-P. D. C. merger
and subsidiaries, for the four months
ended April 30 last, reports a profit of
$1,009,000 after all charges but before
taxes, equivalent after allowing for
8 per cent preferred dividend require-
ments to $1.51 a share earned on 540,-
170 shares of common. This com-
pares with $1.32 on common in the
same period of 1925. The circuit has
been buying in its 7^ per cent notes
which mature Sept. 1, and has re-
duced that issue to $1,126 000. In
spite of this note retirement the finan-
cial position is strong, with current
assets $6,057,000 and current liabili-
ties $767,000.
Society in Theater Deal
West Palm Beach, Fla.— A. J.
Drexel Biddle, prominent Philadelphia
societ)' man, with J. Leonard Rep-
logle and Edward F. Hutton of New
York, are planning a $500,000 theater.
Selznick in Associated Exhibitors
It is understood that L. J. .Selznick
on Monday assumes a high executive
position with Associated Exhibitors
Inc.
British Producers Balk at Quota;
Fearful of Domination by America
Europe Advancing
Producers There Forging Ahead on
Internationalization Idea, Charles
Eyton Reports
European producers in every coun-
try are intelligently bending every
effort toward a solution of their prob-
lems. They are bending their ener-
gies toward the production of inter-
national pictures, according to Charles
Eyton, of the Paramount production
department, who returned earlier in
the week from an investigation of
conditions in England. France, Ger-
many and Austria.
Eyton leaves for the Coast Sun-
day, but will return to Berlin in
(Continued on Page 9)
Exploit- O- Grams
Latest exploitation stunts from all
quarters for every exhibitor. Prac-
tical box-office boosters. The brief
outlines give the gist of the ideas.
They made money for others. They
will do the same for you. If you
want the full campaign on any pic-
ure listed, write to Exploitation Edi-
tor, THE FILM DAILY. Here is
an up-to-the-minute showman's ser-
vice at your disposal every day. File
these "Exploit- O -Gravis." You'll
want them, when you book thes» pic-
tures.
"Black Cyclone"
(Pathe)
Theater stage used for a novelty
trailer. With the aid of house drops
some bushes, rocks and gravel, an
outdoor scene from the picture was
reproduced. Scrim curtain parted to
reveal set in which was a cutout of
Rex. Effect of lightning produced
A tiny stream of water trickled over
rocks and gravel. — National Theater
Madera, Calif.
"Bobbed Hair"
(Paramount)
Beauty contest through a tie-up
with the Master Barbers' Assoc
(Continued on Page 8)
Carewe Terminates Contract
Lo.s Angeles — Edwin Carewe ha?
terminated his contract with First
National, his last picture being "High
Steppers" with Mary Astor and
Lloyd Hughes.
Mid-West Golf Tournament .Tune 25
Chicago — The Mid-West Film GoK
Tournament is scheduled for June 25
at Olympia Field.
1-25 Ration Plan Arouses Storm
of Objection — Little Hope
for Adoption
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — The British reciprocity
plan has hit a snag which has almost
resulted in complete wreckage.
The sub-committee's recommenda-
tions provide that America is to dis-
tribute one English production for
every 25 American films exhibited in
Britain. When the Joint Committee
held its deliberation late Wednesday,
the sub-committee's proposal was al-
most entirely turned down.
There developed considerable criti-
cism from British producers who
think the plan would mean only 25
English pictures a year in America
and, at the same time, would place
the entire production industry here
under American domination.
A long discussion at the meeting
ended in the disbanding of the Joint
Committee, but the situation was
saved at the last minute by a reso-
lution instructing the sub-committee
to re-examine the scheme with an
idea of eliminating those suggestions
which created the fears and appre-
hension expressed at the meeting.
The situation looks quite hopeless.
It is extremely doubtful if any agree-
ment within the industry here can
be reached, owing to the fear of the
British producer that an understand-
ing covering five years — and this is
provided in the sub-committee's re-
port— is too heavy a price to pay
for England to make its mark in the
American field.
Warsaw Film Plot
Piracy of American Pictures Uncov-
ered Exposing International Ring
Supplying 11 Nations
The New York Times yesterday
published a special wireless from
Warsaw of a gigantic piracy of Ameri-
can films, book and music publica-
tions, that has been uncovered by
Esther E. Rosecan, representing
Pathe there.
Although the entire situation has
been laid before Minister Stetson and
(Continued on Page 9)
Censors Pass "The Wise Guy"
The N. Y. State M. P. Commission
viewed "The Wise Guy" for the sec-
ond time vesterday and passed it with
several eliminations.
THE
■^m
DAILY
Friday, June 11,
niXXXYI No. 61 Fridiy, June 11. 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertismg
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) Unitrd States, outside
of Greater New York, $:0.00 one year; 6
months, $S.OO; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
in;ctcn 9794, London — Ernest W. Fredman,
The iilm Renter, 58, Great Marlborough St.,
London W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
The stock market reached a stalemate yes-
terday. While trading was active, it was
not up to the marl^ of previous days. In-
dustrials moved up in snrall spurts, but there
was no enthusiasm. For a while U. S. Steel
furnished an outlet for trading, but it came
late in the afternoon.
In film issues, Famous common was again
in demand. In transactions numbering 19,700
shares, the stock gained IK points, rising to
127.
Listed on the Curb yesterday were 191,483
additional shares of no par common stock of
Famous "when issued," as may be -ssued
against payment on or before July 23.
"U" Enters Wisconsin
(Continued from Page 1)
chase of theaters already built in
Wisconsin. It is the purpose of the
company to have a strong chain in the
territory.
The Racine house, which, it is es-
timated, will seat 3,000 and cost $1,-
000,000 is to be built in conjunction
with I. Friedman, a merchant and
theater operator of that city. Under
the deal the Rialto is taken over by
Universal pending the completion of
the new house. It will continue with
a picture and vaudeville policy.
New Production Company Formed
Albany — The Florence Nightingale
Film Production, Inc., of New York
county, has been incorporated here.
Its capital stock consists of 300,000
shares of Class A stock and 2,000
shares of Class B stock of no par
value. Directors and stockholders
are: Charles Forrester, Times Squaic
Hotel, and George Darrell and L. C.
Diffender, 209 West 97th St., New
York.
Hungarian Director Here
Arzen von Cserepy, the Hungarian
director who made "Fredericus Rex"
for Ufa in Berlin some years ago
is in town and is reported negotiating
with Famous. At the Buckingham.
Quotations
High
Low
Close
Sales
Balaban & Katz .
74
74
73H
Easttrran Kodak .
110^
109^
110'4
800
Famous Players .
127
125-4
127
19,700
♦Fam. Play. Pfd.
121^4
Famous Play. Rts.
5'/.
5
5-4
4,400
Film Inspection .
5'/«
5'/«
5 '4
700
•First Nafl Pfd. .
100
Fox Film "A" ..
64^^,
64 '4
64^
600
Fox Theaters "A"
24
23i4
24
700
*Intern'l Projector
11'4
Loew's, Inc
38^
38
38J4
1,800
Metro-Gold. Pfd.
227/,
22^4
2254
800
M. P. Cap. Corp.
23^
23
23
500
Pathe Exch. "A"
57
55?4
56
1,400
*tParamount B'way . .
97H
Roxy Units
25
23
Roxy Common . .
7
6
Skouras Bros. . . .
47
47
47
**Stan. Co. of Am.
61
Trans-Lux Screen
6J4
6M
654
500
'Universal Pict. .
iO'A
•Univer. Pict. Pfd.
93
'Warner Bros. . .
4554
Warner Pict. "A"
13^
13/,
1354
400
• Last prices quoted
•• Philadelphia Market
t Bond Market
Seastrom Recovering
Los Angeles — - Victor Seastrom
who underwent an operation for ap-
pendicitis last Saturday is reported
recovering rapidly.
M. P. Athletic Association
Following the formation of the M.
P. Baseball League, representatives
from 10 companies will lauch the M
P. Athletic Assoc. W. S. Mcllvain
is president of both organizations.
Warners Close for "Jazz Singer"
Warner Bros, definitely closed con-
tracts for "The Jazz Singer." George
Jessell will be starred.
Morosco Building Houses
Fort Myers, Fla. — Oliver Morosco
is reported to have closed a deal for
the erection of a theater here. The-
aters are also promised for Tampa,
St. Petersburg and Miami.
First National Opens Studio Offices
Los Angeles — Offices have already
been opened at the new First Na-
tional studios at Burbank.
fiollywood Plans Film Guild
Holly vvpod — About ISO producers
and actors are planning the organiza-
tion of a motion picture guild.
Siegmann Renews with "U"
Los Angeles — Universal has signed
a new long term contract with
George Siegmann.
Livingston with Red Seal
Ed. A. Livingston, formerly with
Publix theaters, up-state, has been
appointed director of publicity for
Red Seal.
Gallagher Here from Chicago
R. D. Gallagher, of the Gallagher
Orchestra Equipment Co., Chicago
is in town. At the Pennsylvania.
Emery with United Artists
Memphis — Rube Emery, formerly
on the Famous sales force, is now
with United Artists in this terri
torv, making Memphis his headquar-
ters.
In from Coast
Dale Hanshaw, of Sierra Pictures,
arrived from the Coast yesterday.
Church-Drama Unite
(Continued from Page 1)
rectors of the association and chair-
man of the Drama Committee of the
Federal Council of Churches of
Christ in America, presided.
Some of the things the Church and
Drama Assoc, propose doing are to
create and enlist public support for
worthy drama on the stage and
screen; to unite the efforts of all
persons and groups interested in the
general aims of the Association; to
conduct a campaign for education for
dramatic support; to instruct relig-
ious leaders in the values of dra-
matic methods; to encourage train-
ing of dramatic leaders in colleges
seminaries, and the like.
Dr. Andrews in outlining the plans
and purposes declared that the as-
sociation will not agitate for legal
censorship in any form but will be
largely educational in its work. Will
H. Hays was spokesman for the mo-
tion picture industry.
In his address Hays declared:
"There is no difference of opinion
between the producers, distributors
and exhibitors of motion pictures and
the thoughtful public. We are all
striving for better motion pictures."
Hays declared that the motion pic-
ture was constantly developing new
man power capable of turning out fine
pictures most of the time. He ad-
monished the assemblage to insure
good pictures by the only means of
expression they have — patronizing
them. He asked that the films be
treated fairly and with understanding.
The organization of the association
is regarded as a most important de-
velopment in the relation of the
church and the drama. Among those
attending were:
Will H. Hays, E. F. Albee, Martin
Beck, J. R. Bray, Vivian M. Moses
Bernard Edelhertz, William A. Orr
Jason S. Joy, Jerome Beatty, Lamar
Trotti, J. Robert Rubin, E. E. Pid-
geon, Brock Pemberton, Walter Wan
ger and David Warfield.
Jeanne Cohen Promoted
As a reward for ten years' service
as his private secretary, Jesse L.
Lasky has appointed Jeanne Cohen
special representative of the editorial
department for the Paramount Coast
studio. She will travel between Holly-
wood and New York to keep Coast
producers in closer touch with the
New York story market and stage.
Party En Route to New York
Los Angeles — Milton Hoffman
Hector Turnbull and Richard Dix
are en route to New York.
"Peter the Great" Dies
Los Angeles — Peter the Great, the
dog star, who was shot in the throat
early in the week, is dead.
Altoona Strand Observes Birthday
Altoona. Pa.— The Strand, Silver-
man Bros, house, is celebrating its
10th anniversary.
Marmont Undergoes Operation
Los Angeles — Percy Marmont has
undergone a slight operation and is
doing nicely.
$100,387 in Three Weeks
It is understood "Aloma i
South Seas" grossed $100,387 tl
three weeks of its run at the
The third week of the pictui
$2,000 higher than the corresp
week in the run of "For H<
Sake." It is reported Gil B
negotiating with ^'ublix for
Gray to play over the circuit
New Tiffany Exchange
Tiffany exchanges have beer
ed in Detroit and Pittsburgh,
S. Moritz is manager for Detr
Charles A. Lynch in charge at
burgh.
New House for Amhen
Amherst, Mass. — Lawler B
Greenfield have awarded co
for a new theater here to seat
1,000.
HAL ROACH ;»ri
CHARLEI
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GIANT PICTURE MONTHS
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Lice terry
kUL WEGENER
Metro- Gold wyn Pictune
V^fClA V
N METRO-GOLDWYN-MAYER'S,
PARADE OF HITS FOR 1926-27
DAILY
Friday, June 11, Is
Intern'l Stock Unit
((.'oiitiiiiied from Page 1)
cause of the straightaway manner in
which he handled his subject.
Discussing the foreign situation,
Rowland advanced an idea for the for-
mation of an international stock com-
pany so that nations abroad can de-
velop players whose personalities will
make themselves felt in America as
one means by which a demand for
foreign pictures might be stimulated
among exhibitors. First dealing with
production in this country, he said:
"I know you are all hearing about
increased negative costs and I do not
know what we are to expect in the
years to come. The whole world
seems to be going into the chain busi-
ness. We have chain restaurants,
chain grocery stores, chain theaters,
and chain exhibitors. With all the
chains of things we still have to have
picture! and no man can rnake the
public come into the theaters if the
theater does not give the public what
it wants.
"I feel that the only advance to
look for in pictures that is going to
satisfy the public in the future is
better showmanship and more show-
men being injected into the producing
end. The directing of the average
director can be improved upon. The
story is vital but you very rarely buy
a story that you can put right into
continuity. Buying a story means just
buying an idea and from the minute
you buy an idea it becomes a produc-
tion problem, so from that point on
it is necessary to inject showmanship
into it to supply the script with
entertainment.
"Colored photography, in my opin-
ion, is going to be used on the high
lights of a picture and when handled
properly in this connection is going
to prove a treat. The third dimen-
sion has not as yet arrived and I do
not think it will come about quickly.
"A change I have been thinking
of is one which will arrive very quick-
ly, I think, through European condi-
tions. The European feels that the
American picture has been propagan-
da against him and this is in a meas-
ure probably true. We have this
problem before us and every com-
pany has. The Englishman, the
Frenchman, the German, the Italian,
all tell you his picture is boycotted
in this country. We all know this is
not true because the Arnerican ex-
hibitor does not care if a Chinaman
makes a picture. He wUl run it if
it is good.
"It this country however, personali-
ties are essential and no exhibitor
will play a picture regardless of the
fact of where it was made if it has
not got box-office names. The pro-
ductions that can get by on mere
production value and not on the per-
sonality value are very, very rare,
unless the story is outstanding. The
European cannot get into the Ameri-
can market until American artists are
used.
"I feel that it would be the proper
way of handling the matter to have
a sort of international stock company
with a male lead from England, pos-
sibly a girl from France, a male lead
from Germany and a girl lead from
Italy. Then tie them all in with an
artist of value in the country where
the picture is being produced plus
the addition of an American artist
of value at the box-offices in America.
If we got a Pola Negri we would
have to introduce foreign productions
in our theaters whether we wanted
to or not because the public would
want them. I think the company that
will be willing to take a chance on
this proposition is going to be able
to prove it to be the successful solu-
tion of the European problem.
"In other words this would in a
few years develop European artists in
American methods and make the pro-
ductions attractive for the American
market. In this way we will develop
a field for better type of productions
because I know this time will come.
I know I don't want to go along just
making a lot of pictures that are just
pictures. In this way we could get
eight or ten pictures a year which
are better than the average picture and
give us a chance of locale and scenery.
I know in this way we could be a
a lot better of?."
Rowland said First National has
purchased only two stage plays this
year for production and that the com-
pany would go very slowly about
buying any more. In this connection,
he said:
"Take the average stage play. It makes
me sore the way these producers feel we are
a lot of saps. The average producer thinks
that when he has a production on Broadway
all he has to do is sit back after the play has
run for three or four months and some sucker
producer oi motion pictures will come along
and. pay from $30,000 to $75,000 for it. I
know we only bought about two plays this
year. I personally stay away from the thea-
ter for fear I might like the play and fall
for it. I do not see where the average play
which has had a run of three or four months
on Broadway is worth any more than the
average short story might be worth unless
the stage production has a particular value
for a particular star which we would be will-
ing to pay a big price to build up. In the
case of many of the most successful pictures
they are not made from' stage material but
from some cases a short story or even an
original story.
"In the production of pictures the element
of luck is a tremendous angle. Just to show
you the uncertainty of things you could
name, I will not do it though, three or four
pictures which started out to be just average
pictures and as they developed showed possi-
Ijilities and were made into special produc-
tions. Then on the other hand we know of
pictures which were started with the idea of
being made into special productions and as
they developed were finally made into just
pictures. This is the case again and again
and you can see that the element of luck
is strong in this business."
Other guests were A. L. Rockett,
Florence Strauss, head of First Na-
tional's scenario department. Renaud
Hoffman was also a guest.
Mrs. Strauss re-echoed Rowland's
statements, asserting that a Broadway
success is no criterion of a picture
success.
Sid Smith, Not Jess
It was inadvertently stated yester-
day that Jess Smith had started work
on "All for a Nurse," a two-reel
comedy for Sava Films when Sid
Smith was meant.
Jess Smith intends producing "The
Poor Nut."
Aljjany — Smith-Hayward Prod, has
changed its corporate name to Jess
Smith Prod.
Buys Minnesota Theater
Winthrop, Minn. — Dr. M. Rirch of
Owantonna is the new owner of the
Rex which he bought from John
Reek.
Newspaper Opinions
"Ella Cinders"— First National
Strand
AMERICAN—* ♦ • I liked "Ella Cin-
ders" better than any of Colleen's recent
pictures. Whether her fans, who roared at
"Irene" and applauded "We Moderns," will
agree is still to be seen. There's no fashion
revue in "natural" colors, less slapstick, a
bit more plausibility. ♦ * ♦
DAILY NEWS— * * * Direction is snap-
py, with just a few too many closeups of
Colleen, but as she's cute despite the cinders
and the elaborately patched garments she
wears, you'd get not to mind them m^uch.
* « «
EVENING JOURNAL—* * * It's a good
idea that moves too slowly, but Colleen is
cute, and registers the various film emotions
when her wicked stepmother and two step
sisters make her scrub floors and clean the
furnace. * * *
EVENING WORLD—* * * It moved
too slowly. If the intent was to burlesque,
the effort was underdone. If that was not
the intent, then the film is plain stupid, re-
lying on a story so trite and conventional
that it ought, to be burlesqued if used at
all. * * •
GRAPHIC—* * * The only fault we have
to find with this picture is that it seems
to be over before its finished. When you
see Ella carried away by her Lochinvar lover
you somehow expect more and, e'en as Ethel
Barrymore would tell you, "that's all there
is ; there isn't any more."
Colleen Moore m'akes a perfect Ella Cin-
ders. * • *
HERALD TRIBUNE— * * • "Ella Cin-
ders" contains nothing new to the screen
with the exception of the star, Colleen
Moore. Custom cannot stale her infinite
variety { * * *
MORNING TELEGRAPH—* * * while
Miss Moore has had stories which afforded
her greater opportunity, this one is excel-
lent entertainment and is crammed with
comedy. * * *
POST—* * * "Ella Cinders" is, in fact,
an amusing comedy — one of the best pieces
Miss Moore has had in many months. It is
a great relief to see nothing even remotely
resembling a fashion show. * * *
SUN — * * * There are a number of hu-
morously conceived sequences in "Ella Cin-
ders," a photoplay version of the Telegram's
widely read coitric strip, but most of the
time the frail little shoulders of Colleen
Moore, First National's smallest and best
comedienne, support the film with no out-
side aid. As the small town Cinderella who
wins a beauty contest and goes to Holly-
wood Miss Moore is almost continuously en-
tertaining. * * *
TELEGRAM—* * ' "Ella Cinders" is
one of those unusual cinematic offerings
which cautious movie pilgrims would be
justified in walking a mile and jumping a
stile to see. The comic strip has been
woven by skilful hands into a yielding and
colorful fabric shot with alternate threads
of humor and pathos. And through it all,
lightly and brightly, skips Colleen Moore.
» * ♦'
TIMES—* * * As it stands, this produc-
tion will undoubtedly create plenty of laugh
ter, for it is filled with those wild incidents
which are seldom heard of in ordinary so-
ciety. ♦ ♦ *
WORLD — * * * It is done up in so pains-
takingly pleasant a fashion as to render it-
self acceptable in the extrem'e to those who
care for nothing in this world so much as
beauty, light and happiness. Being so, it is
silly much of the time. * * *
"Rolling Home" — Universal
Colony
AMERICAN—* * * Both Denny and his
gallant aide, Ben Hendricks, come od with
flying colors. They axe an excellent comedy
pair, with Marion Nixon as a girl worth
bluffing for. * * *
DAILY NEWS—* * * This one isn't ter-
ribly much to write home about, but there's
many a good laugh, a pretty heroine and
Denny, the demon auto racer himself, to
speak up for it. * * *
EVENING JOURNAL—* * * If Denny
weren't a* good as he is, the picture might
have been stolen away from him by Ben
Hendricks, Jr., as a chauffeur wh
him put over the fram'eup. Miss P
very sweet and some of the situatioi
quickly and amusingly. * * *
EVENING WORLD—* * * For '
Home" Universal gathered an excelli
of character players to support ]
Denny, and William A. Seiter so
as to bring out the full comedy of tl
tions. The audience at the Colony y
liked the picture and with good
Denny has "screen personality" to
usual degree, and in the last year U
have been so fortunate in the selei
material and in the supporting playeri
ing Home" is exceptionally good cotr
tertainment. * * *
HERALD-TRIBUNE—* * » Dor
"Rolling Home." A press agent wo
perhaps, has said. "It has 1,000,000
MORNING TELEGRAPH— • •
story is a frothy little comedy with
ous sequences of farce that seem ex
suited to Denny's pleasing personality
who like good, clean comedy will fin
in Denny's newest screen vehicle to i
and Denny has a vast following buill
just such delightfully humorous stc
"Rolling Home." * * *
POST— ♦ » ♦ Mr. Denny's br
farce pace is slowed down a bit to
niodate the story, which is not as
and spry as it was once, but still, nc
will prove itself capable of enterti
populace. * * *
TELEGRAM—* * * "Rolling
a nice happy-go-lucky yarn that
contenment to the tired business mar
TIMES—* * * Although Reginald
latest pictorial farce, "Rolling Ho;
wholesome and good-natured, the whs
lied upon to provoke merriment
always especially new or subtle. *
WORLD—* * * Although Regina
ny has no Rolls-Royce of a story in
Home," he manages to keep going \
going amusing but bumpy. *
:aiii ^t
"Say It Again" — Paramou
Rivoli
AMERICAN— * * * The Batti
Death, with its Spezonian version
goosestep, is almost as amusing as
Conklin. When "Say It Again" ch(
laugh, it usually succeeds in coax
audience to chuckle with it. * * *
DAILY NEVyS— * * * Director
La Cava, in filming the production, i
thought of nothing but creating a
tude of guffaws. With this in mind,
put Richard Dix, who, in bygone da
a walnut-stained western hero, into
niest contraption of regal attire you
seen. * * *
EVENING JOURNAL—* * * Di
cellent in a comedy role ; "Gunboat"
as his buddy, does great work, am
has beautiful eyes. La Cava, a clev*
tor ,gets away from the obvious. *
EVENING WORLD— ♦ » | '
Again" * * * is another of those
starring Richard Dix and directed b
ory La Cava in which almost any!
likely to happen — and in which almos
thing does. It runs on the divid
between burlesque and romantic come
ping into one and then into the Othe
accompaniment, now of chuckles ai
of laughs. ♦ * ♦
"Shipwrecked"— P.
Broadway
D. C
(Week Ending June S)
AMERICAN—* * * I shivered am
ed with its cast. * * * It belongs
school of realistic melodrama, real
this case nreaning grim. The story
The cast is grim, with Matthew BP
mest of all. * * *
EVENING JOURNAL — * *
Owen has a role that calls for her to
love, hate, despair, anger and rage 1
lar intervals ; Schildkraut appears
and Betz is an excellent villain. Th
and sea scene are vividly depicted.
POST—* * * Joseph Heneberry
rected the piece well enough, con
what appallingly uninspired matter
to set forth. * ♦ ♦
EVENING WORLD—* * * wel
and well directed, in melodramatic
Schildkraut is handsome as usual,
sea scenes alone would have made
wrecked" one of the best of its class
«
/e told you it was going to be BIG/
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DIRECTED BY
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ANITA 5TEWART
e^GE0RGE5IDNEY
An A.H. SEBASTIAN Special
BtLAjCO PRODUCTIONS, INC.
5CReeN vERfiON Bv ANTHONY coioewev
B/ytO ON THE HUilCAL COMEDY BY
FRANK PIXLEY £. 6UJTAV IUDEB5
DIReCTLO BV
PAUL POWELL
BOAT
By L&NORE:
Adapted from Konr
w'TH WILLI AM Bl
VICTOR VARCOI
and THEODO
JUNE 26
i
ymO'S DEUVERI
Foreign Distributors
Producers International Corporation
130 West 46th Street
New York, N. Y.
PRODUCEKS m
F. C. MUNROE. President
M
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KIVOII
CHARLES A. AOG£a5
pR.e$eNT5
NEW YORK
Soldier
aRENAUO HOFFMAN picturization
W.TH CHARLEf EMMETT MACK, MARGUERITE
DE LA MOTTE C HENRY B. WALTHALL
ADAPTATION BY JAMES J. TYNAN
Dix.ecreo f. Pftooucco BY RENAUO HOFFMAN
MAY 30
At CHRISTIE'S
MAnrs
PREVOST V
WITH
HARRISON FORD<vwPHYLLIS HAVER
Adapted by F.M^Crev^Vi/Wis from the .
AL H.WOODS STAGE HIT byWILLSON
COLLISON and OTTO HARBACH*
Directed by E.MASON HOPPER
JUNE 27
RIVOLI
SII£NCE
VERA REYNOLDS. H.B. WARNER, RAYMOND HATTON,
ROCKCUFFE FEUOWCS, JACK MULHALL AND VIRGINIA PEARSON
ttJlX^^HizU FROM THE PLAY BY MAX MARCIN .rnR^JSraiU
Produced by DeMlLLE PICTURES CORPORATION
NEW YORK
^9 Directed by
RUPERT JULIAN
HE HITS NOW
Un NC CORPORATIOKl
%sident and Treasurer JOHN C. FLINN, Vice-President and General Manager
THE
■cM!^
DAILY
Friday, June 11,
Exploit- O- Grams
iCuiitiinied from I'aijc 1)
which selected from their clients the
best examples of the bobbed hair
art. The winners were featured in
a review with a specially arrange('
musical program. — Victory Theater
Salt Lake City, Utah.
"Brown of Harvard"
(M.-G.-M.)
.■\ four-page newspaper made up
like the tabloid illustrated dailies
called "Hourly News." Across the
top in red scarehead; "Special Extra."
Half-page still from picture of Har-
vard beating Yale. Two other stills
with "news" angle below. Back page
shows still of the Harvard freshman
rowing crew in action, and pictures
of football game. Inside pages fea-
tured stills of star and players in cast.
The "news" stories were from the
press book. Several ads from neigh-
ijorhood merchants further added
to the illustrated daily illussion
Only one reference to the the-
ater was made — a 3-iuch ad across
the bottom of the second page
mentioning the feature, theater and
plax- dates. Girls distributed these
along Broadway in the neighborhood
of the theater. — Loew's 83rd St., The-
ater, New York.
"The Cohens and Kellys"
(Universal)
On opening night, an ambulance
with clanging bell dashed up to the
theater. Two men came out of the
theater carrying a stretcher. Upon it
was a laughing, raving maniac, wav-
ing his arms widly and emitting yells
Just as the stretcher was raised to
be placed in the ambulance banners
rolled down from each side with the
announcement: He's gone crazy
from laughing at 'The Cohens and
Kellvs.' " — Casino Theater, Vande-
gift. Pa.
"Mike"
(M.-G.-M.^
Street ballyhoo, using barrel stunt
tied up to the slogan " 'Mike' is a
barrel of fun." Twenty-five barrels
were placed on a truck, arranged in
such a manner that the driver could
spill them in the street at will. Ar-
rivini" at the city square, the driver
pulled the hidden cord, and released
the barrels. Crowds stopped tc
laugh at the driver's embarrassment
The driver, would repeat stunt at an-
other location, holding attention for
a half hour. — L. R. Becker, Lincoln
Theater, Belleville. 111.
"Tramp, Tramp, Tramp"
(First National)
Opened with a midnight show that;
got everybody talking. The local
newspaper ran a contest in conjunc-
tion with its classified section, empha-
sizing the futility of tramping the
streets looking for "What-have-you"
when its columns were so handy
Three men, garbed as tramps, passed
out heralds on the street. The Postal
stuffed all telegrams with a specia'
herald on wiring instead of "tramp-
ing." Likewise the taxi company cx-
I)loited riding vs. tramping with
printed disks on the spare tires of
20 cars. The newsboys' bans staged
a parade. All round publicity with
a break for everybody participating
— Harold Schaber, Rialto Theater
Tulsa, Okla.
"The Unknown Soldier"
(Prod. Dist. Corp.)
Sandbags were used to build a
parapet in the center of the lobby
On it were placed American and Ger-
man helmets, gas masks and other
war paraphernalia. — Victoria Theater
Philadelphia.
"The Vision"
(Educational)
Gave this special two-recler half
the space on a big special banner
hung from the marquee. The largest
lettering was that of the picture title
played up as "the most gorgeous cre-
ation in the annals of the screen."
This catcli-line was featured in news-
paper ads. — Earle Hall Payne, Ken-
tuckv Theater, Lexington, Ky.
"The Volga Boatman"
(Prod. Dist. Corp.)
Lobby and box-office ballyhoo
The box-office was converted into a
Russian kiosk, painted bright orange
red, blue and black, in futuristic style
Oil paintings of the different charac-
ters were placed at the entrance
doors, with a three-sheet frame filled
with stills at one side. This flash of
color proved an eye-arrester. — Or-
pheum Theater. Chicago.
"What Happened to Jones"
(Universal)
Getting the board of trade to run
a "Safety First" campaign, and then
featuring a publicity stunt on the
idea with a wrecked flivver. The bat-
tered car was towed to one of the
main downtown corners. Signs fac-
ing each side of the street proclaim-
ed: "This is What Happened to
Jones when he disobeyed the traffic
laws. See 'What Happened to Jones'
at the Nemo." — Lee Conrad, Nemo
Theater, Johnstown, Pa.
Buy Tickets for "Star Seats"
Los .A.ngeles — The New Cartha\
Circle has a plan whereby patrons
may buy tickets for certain seats
occupied by various stars who at-
tended the premiere of "The Volgr-
Boatman." The seats arc marked
iv plates bearing the stars' names.
Charlie Burr Issues Folder
A folder, purporting to come from
a hat shop announcing new styles
has been issued by Charlie Burr on
behalf of Johnny Hines in "The
Bro\\ii Derby."
Hague Back in Toronto
Toronto — Claire Hague, genera'
manager of Canadian ITniversa'
Films has returned from a business
trip through Western Canada, visit-
ing Winnipeg, Calgary, Regina, Van-
couver, and many other cities.
Grombacher Brothers Unite
Seattle — George Grombacher, who
owns a string of houses in Spokane
has come here presmnably to join
his brother, Ray, in the theater busi-
ness.
Holiday Trailers
Service Provides Animated Films
for Announcements and Presen-
tation Leaders
National Screen Service has pre-
pared a series for July 4th, .Armistice
Day, Thanksgiving Day, Christmas
ancl other holidays. Presentation
leaders are also being issued for fea-
tures, comedies and news. Thej' are
designed to "tone up" the program
Under this special service Nation-
al Screen also prepares trailers for
exhibitors on their anniversary weeks
or in connection with other special
announcements.
Independence Day Trailer
Sempler Sinema Service has pre-
pared a trailer for Independence Day.
Its footage is 294.
Seattle Exchange Sold
Seattle — The Seattle Film Ex-
change, operated by Mrs. Nina Sny-
der and D. Bowen, has been sold tc
W. D. Gross, exhibitor, of Juneau
and Ketchikan, who recentlj' pur-
chased the Rainbow in suburban
Seattle from A. B. Aliller.
Joins Universal Staff
St. Louis — George Slocum. South-
ern Illinois salesman for P. D. C.
and Dale Dwyer, Northern Illinois
salesman for the same company, have
resigned. Slocum has joined Uni-
versal.
Theater Wall Falls
Joplin — Warned by a rumbling"
sound approximately 200 persons at-
tending a small theater here rushed
from the theater just before a large
portion of the roof caved in. No
one was injured.
Adds Vaudeville
.Saratoga Springs, N. Y. — William
H. Benton, who operates several
houses in northern New York has
remodeled his house in Granville and
is running vaudeville in connection
with films.
Paramount Exchange to Move
Salt Lake City — The Famous ex-
change will move into new quarters
about June 15.
Adopts Picture Policy
Northampton, Mass. — The .A.cad-
cmv of Music, stock theater, has gone
into iiiciilres.
New M.-G.-M. Manager at Boston
Boston — H. H. Eckman has joined
the M.-G.-AI. exchange as manager
Anti-Fire Campaign at St. Louis
St. Louis — The local Film Board of
Trade is c (inducting a lire prevention
campaign.
House Reopens After Fire
St. Louis — The Grand at Duquoin
111., has reopened following a fire
which caused considerable damage.
Associated Manager Resigns
Si. Lom's — Nat Steinberg, manager
for .\ssociatcd Exhibitors, has re-
signed.
And That's ThatlW^
By -BARRY"
RICHARD ROWLAND say
never goes to plays, becaus
ma}- like 'em and then be influe
to pay too big a price for the s(
rights.
A hunch of exhibitors were I
entertained on the Educational
Johnny Arthur was appearing
fire scene, trapped in a window
the smoke and flames spurting
One of the exhibs got excited
hollered "Fire!". Somebody h
him, turned in an alarm and it
all the motorcycle cops that hai
corted the theater owners to sq
it with the firemen who arrive'
the scene. Ayid this is on the I
Peggy Shaw, starring in "Carr
the Chorus," has just laid in a
supply -of footwear. Her auto
stolen yesterday and she thinks
ma\' be a long time getting it fa|
■
Bob Mochrie, P. D. C. Pittsh
exchauye manager who won
Cecil B. DeMille plaque, went to
ifornia and ivas taken to a Los
geles hospital with scarlet ft
He's still there.
Chester Conklin denies he will
card his famous mustache as repo
Richard Barthelmess rises to t
that he is one of the very few i
who do not believe in the emoti
efficacy of tnusical accompanit
while shooting a scene. During
filming of- "Ranson's Folly"
"The Ainateur Gentleman" the
dio orchestra was banned.
A dinner last w^eek probably
Owen Moore much more than
price of the dinner. Beverly '.
Hotel, his home, was robbed.
Shepherd Exchange Managfe
Salt Lake City — Frank Shep
of New York has taken charge o
.\ssociated Exhibitors exchange.
Joins Fox in New England
Boston — William O'Loughlin,
merly of Montreal, is covering N<
ern New England for Fox.
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?iay, June 11, 1926
DAILY
Incorporations
ly, N. Y. — Atlantic Spizzi Agency,
ew York County ; to operate theaters,
nts and costuming establishment ;
Attorney, Harry Saks Hochheimer,
^^■foadway, N. Y.
Jiy, N. Y.— Thirty-two West 72nd St.
iNew York County ; to operate thea-
Ivttorneys, Chadbourne, Stanchfield &
|20 Broadway, N. Y.
ly, N. Y. — Federated Theatre Owners,
ll. Incorporators, 1-,. J. Merrell, I.
II. E. Einkels. Attorneys, Anderson,
land Moss, 44 Court St., N. Y.
|ion City, Mo. — Downtown Theater
operate theatres, $25,000. Incor-
George Bowser, Robert W. Ham-
I', Rassieur, Jr., Granite Bldg.
In, Mass. — Capitol Theatre Co. of
1 Boston ; amusement enterprises, $50,-
Incorporators, Mary K. O'Connor,
A. Silver, Benjamin Rosenthal.
(I ill
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r Fm.
\&e]d. 111.— Tower Orpheum Co., Chi-
operate theatres. Incorporators, B.
[p. McMahon and A. Yort.
apolis, Ind. — Midwest Film Co., In-
i; to distribute. Capital $25,000. In-
rs, J. Servas, S. Griver, H. Crown
ervas.
apolis, III. — Araby Theatres Corp.,
lyne ; to operate theatres and amuse-
fks, $25,000. Incorporators, Charles
Edward W. Drake, Charles L.
lyron H. West.
N. Y. — Globus Pictures Corp.,
IJi; motion pictures, $210,000. In-
jTS, A. R. McDermott, C. Punsker,
lAndrew.
N. J. — Epsel Amusement Corp.,
$50,000. Incorporators, Emile
|.r., Catherine Hoppe, William Epsel,
psel.
N. Y. — Harold Amusement Co.,
i; motion pictues. Incorporators, J.
s, A. Perlstein, M. Schwartz.
N. Y. — Tiel Amusement Corp.,
■n ; motion pictures. Incorporators,
Iseches, A. Perlstein, M. Schwartz.
I N. Y. — M. & S. Circuit, Manhat-
Hers, $3,000,000. Incorporators, E.
I. Schneider, J. Borodkin.
In. Y. — Bienfait Costume Co., Man-
|0^00. Incorporators, R. W. Sauer,
P. Bergstein.
N. Y. — Gerlack Corp., Manhattan,
theaters, $50,000. Incorporators,
|ridge, D. F. Eldridge.
N. Y. — Consida Theatrical, Man-
llncorporators, S. Wallach, S. R.
Is. D. Stutson.
lis, O. — Union Theater Co., Akron,
lors, D. M. Wade, S. C. Easely. A.
1 B. McConnell, L. S. Sheller, King
and Charles W. Thomas.
|s, O. — Theatre Owners Film Corp.,
Incorporators, Fred J. Miller, T.
JW. N. Petrakis, Edgar C. Hill and
liisb.
J Mass. — Theater Repair & Service
It H. Hortsman, president and treas-
l>el — Walken Enterprises Co., Phila-
lieatres, $25,000. Address, Corp.
land Trust Co.
hre. — Chaldean Theater, Portland,
Itncorporators, Edward W. Fautz,
Ite, Oscar B. Loomis.
I N. Y. — Milray Amusement Co.,
motion pictures. Attorney, Mor-
It, 342 Madison Ave., N. Y.
If. Y. — Eugene Roder Productions,
lires, $10,000. E, Roder, A. Lefko,
In. Attorney, H. S. Hartstein, 41
ISSi'B*"-"'^''^"^''^^ Theatre, Portland.
WfiHcorporators, Edward W. Fautz, C.
'"'*'^5. E. Matthew.
Europe Advancing
{Continued from Page 1)
October to represent Famous at the
Ufa siudios. His observations on
the European situation are extreme-
ly interesting and follow, in part:
"A thorough investigation of film
production in Europe leads me to
the conclusion that what is now chif-
ly lacking in European production
is equipment. This lack of equip-
ment and studio ' facilities is due,
natiu-ally, to the disorganized eco-
nomic state of the various European
countries following the war.
"In every country I found film
in'oducers intelligently bending every
effort toward a solution of their prob-
lems so that their films can command
a position in the world markets
They are studying motion picture
production methods and, as far as
their facilities will allow them, they
are proceeding in a manner which is
bound to bring them to a position
where they can compete on the screens
of the world with the best that this
country has to offer. In some of
the European countries there seems
to Ije a disposition on the part of
certain elements of the film trade to
seek governmental regulation of the
importation of American films on a
percentage basis in respect to their
own poduction. I think, however
that as business conditions adjust
tliemsclves and the European pro-
ducers have an opportunity to put
their production ideas into effect, the
need for such quota or contingent
plans will dissolve.
"In England, for instance, one of
the chief handicaps to production is
the lack 'of studio facilities. I visit-
ed every studio in England and I did
not find one that has the technical
equipment that can be found in any
of our own studios in this country.
There was one large studio under
construction which was halted by the
general strike of a few weeks ago and
as the effects of the strike are hkely
to be felt in the business world of
England for some time to come, this
is indeed a serious setback to Eng-
land's film progress. However, the
more thoughtful leaders of the Brit-
ish film industry are attacking their
problem with an intelligence and en-
ergy that are bound to overcome
these temporary setbacks.
"France is building several new
studios and from the plans which I
heard discussed, they will be equip-
ped with every modern appliance.
Several big productions are under
way in the French studios and I look
to a decided revival in French film
production.
"The Ufa company in Berlin is
pushing ahead rapidly and its only
present handicap apparently is lack
of proper stage space. This, however
will soon be remedied as the Ufa
company is at the present time build-
ing three stages which can be com-
bined into one stage 410 ft. long and
205 ft. wide, the biggest stage in the
world. When this is completed
which probably will be in October. I
plan to return to Berlin to represent
Paramount in joint production with
the Ufa company.
"One of the important messages
which [ plan to give to our own di-
rectors and producers in our studios
here and in Hollywood, concerns the
necessity for taking into considera-
tion European customs and Euro-
pean psychology in the production of
American pictures. I feel that Ameri-
can producers in the rush of mak-
ing pictures overlook the fact that
their productions have an internation-
al distribution and that they must be
as authentic and true to life in Paris
Stockholm and London as they arj
on Broadway and in Los Angeles.
This is a very important factor in
American film production and if our
pictures are to continue to succeed
abroad, our producers must give more
consideration to our European audi-
ences."
Work Starts on $15,000 House
Moose Lake, Minn. — Work is to
start in August on the new theater
to be built here by W. M. Miller.
The new house will cost $15,000
Miller operates the Strand and Leb
theaters at Cloquet.
Fisher Chain Buys Berlin Site
Berlin, Wis. — Site for a new the-
ater to cost $135,000, has been pur-
chased here by Fisher's Paramount
Theaters chain. Berlin's two houses
now are under control of Edward
Starkey.
Managing Seattle Houses
Seattle — Harry Calvert, manager
of the Columbia, now closed, has
been named house manager of thf
Casino and Egyptian.
Handling P. D. C. Publicity
Cleveland — William H. Simmons
formerly of the motion picture de-
partment of the Cleveland News, ir
handling publicity for P. D. C. in the
central division.
1st Nat'l Exchange in Memphis
Memphis — W. E. Callaway, dis-
trict manager for First National
was in Memphis this week in con-
nection with the new exchange
building, preliminary work on which
had been started.
Warsaw Film Plot
{Continued from Page 1)
the Commercial Attache Allen, they
are unable to do anything as the
United States has no copyright treat-
ies with any of the 11 countries now
being flooded with pirated films,
books and music of American origin.
The information Miss Rosecan has
collected is being forwarded to
Washington in the hope that the
State Department can take steps to
stop the illegitimate practice.
The system consists of Warsaw's
ring "borrowing" films that are being
kg:itimately shown in Vienna or other
cities. Duplicate negatives are made,
the "borrowed" film replaced, and
prints made in Warsaw to supply the
Baltic States, Russia, Bulgaria,
Greece, Turkey, Persia, Rumania,
Poland and Egypt. Films, books,
sheet music and phonograph records
appear in all these countries in a
similar mysterious manner.
Miss Rosecan found when she ar-
rived in Warsaw that Lloyd films
were already being run; also legitim-
ate buyers of Paramount and United
Artists product being beaten several
days by rival exhibitors who purchas-
ed through the film bootle_ggers the
spurious pictures. She secured access
to the secret laboratory where the
ring operates, snipped pieces from the
egatives, which establish the fact that
the pirate films come from Vienna.
3n behalf of her company she brought
criminal action. The courts ruled that
since there is no copyright law here,
the American company had no ground
for action. Therefore, the Board of
Censors placed the stamp of approval
upon the local films as an aid in the
war against the so-called invasion by
American distributors.
An attorney for the film pirates
comes out boldly in a newspaper
statement, laying the blame at the
door of the American delegates who
refused to sign the Berne Copyright
Convention.
Charlie Hughes at Memphis
Memphis • — Charlie Hughes has
been named as sales manager
for Famous here, succeeding Bill
Scruggs. He has been transferred
from Louisville.
"Evolution" Sold for Germany
Contracts have been closed where-
by the Ama Co., of Germany, wiP
handle the distribution in that coun-
try of "Evolution."
Join "U" Minneapolis Staff
Minneapolis — Ben Ross and Max
Rivkin have been added to the Uni-
versal sales force.
New Policy for Imperial, Montreal
Montreal — Howard Conover, man-
ager of the Imperial has adopted the
policy of giving distinct matinees and
evening shows, the matinee running
from 1 to S P. M., and the evening
shows from 7 to 11 P. M., perform-
ances being continuous on Saturdays
Sunday and holidays.
Sells Cleveland House
Cleveland — Sam Barck has sold the
Market Square, which he owned and
managed for the past twelve years, to
Maurice H. Wolf. Daniel Grossman
will manage for the new owner.
Takes Over Huron, S. D., House
Huron. S. D. — The Bijou has been
taken over by H. E. Rehfield, former
Siou.x Falls exhibitor.
Acquires S. D. Theater
Brookings, S. D. — Horace Fish-
back has purchased the Grand O. H
Marion, C, Theater Closed
Marion, O. — The Orpheum will re-
main closed until .Sept. 1.
Schnectady House Closed
Schnectady — -The Albany has closed
for the next three months, during
which time many changes will be
effected. The Albany is one of the
Farash Theatrical Enterprises houses
and is under management of Edward
Walsh.
Lucas Returns to Charlotte
Charlotte. N. C. — Harry Lucas has
returned here to assume charge of
the Charlotte succeeding Jack Re-
velle, who is now with M.-G.-M. in
Memphis.
Pictures
^^ It pays to judge newsl
not by their predictich
INTERNATI
Anent its glorious history'tnaking feat of presenting the
HRST ACTUAL MOTION PICTURES
. ♦ ♦ of Byrd's departure from King's Bay for
the North Pole and his return*
. ♦ ♦ And of Amundsen's departure from
King's Bay for the North Pole and his arrival
at Teller, Alaska*
AS PART of the REGULAR RELEASES
-of-
INTERNATIONAL NEWSREEL
of May 28th and June 1st
•
Shown Ever Since — Not Weeks Hence,
Mayhe — In Thousands of Theatres,
AT NO EXTRA COST f
TO THE EXHIBITOR i
INTERNATIO
2 reels each Released
B
redictions !
y by their results and
l; Max Balahan wires
NEWSREEL
r
.»«."••"""'
" 61 2 1926
"Glad to be able to preaent to the public «uch out-
(tanding results as you have given us."
—Cooney Brothers Theatres, Chicago.
"International scooped them again! Newspapers here
lauding this great feat."
— Clemmcr Theatre, Spokane, Wash.
"Extraordinary scoop and marvelous service. Greatest
service ever given an exhibitor."
—Blue Mouse Theatre Circuit, Seattle.
"Again demonstrated supremacy. Remarkable beat
and know success of balance of week insured "
—Harry Billings, Majestic Theatre, Milwaukee.
"Rank it with biggest box ofiSce attractions on present
market. Striking example of service."
—Alhambra Theatre, Milwaukee.
"Tremendous scoop. Big box office attraction. Lines
out all day and night."
—Blue Bird Theatre Co., Richmond, Va.
"Congratulations on your scoop. Ahead of all other
news reels."- Rialto Theatre, Washington, D. C.
"An accomplishment of first magnitude."
—National Theatres Corp., Lo» Angeles.
"Second only to the actual expeditions. Thanks for
including in regular service."
— Rickards S Nace Enterprisers of Arizona,
READ
what these exhibitors say
in telegrams to Edgar B.
Hatrick, General Manager
of International Newsreel:
"Thanks for including same in regular.service. Went
overgbig."— Loew's State Theatre, Los Angeles.
"Has exceeded your promises and our expectations."
—Capitol Theatre, New York.
"Fastest service yet. Beats all competitors by large
margin."— Senator Theatre, Sacramento.
"First to show pictures. Unbeatable record. Away
ahead of all others . "
—Columbia Theatre, Portland, Oregon.
"Wonderful beat Amundsen polar flight. A repeti«
tion of your great accomplishnients at alt times." .
—California Theatre, Stockton, Calif.
"Scored complete scoop in Seattle. Have already shown
it to thousands. Not even a ripple of any other newsreel
showing this great event."— Columbia Theatre, Seattle.
"You have left your competitors hish at the post."
—Liberty Theatre, Seattle.
"These pictures first shown on Broadway at Loew'i
State Theatre, Friday, May 28th.— David L. Loew.
"Again proves why exhibitors can always bank on Inter*
national."- Jackson Park Theatre, Chicago.
"Greatest example of newsreel enterprise in history*"
— Woodlawn Theatre, Chicago.
"Spitzbergen pictures in advance of ail competitors."
— Americon Theatre, Oakland, Calif.
PICTURES — NOT APPLESAUCE
PERFORMANCE - NOT PROMISES
NEWSREEL
ilERSAL
104 a year
J<^f\iii-h^''hdf
II' yy^
SAFErVl.
.Ai^c.^Sja
' >'«5S ;
'^"^^^'^
ARMWMO
TMK STVUI
ARROW,
COLLARS ?
A "^xxjA national Picture
7i«t {'
Ilationc
PicturcJ
iTHE
i'« brAdstreet
f FILMDOM
Authority
,. XXXVI No. 62
Sunday, June 13, 1926
Price 25 Cents
I AURA LA PLANTFS entrancing beauty has its
^ fit setting in the marvelous grandeur of "The
Midnight Sun." — A productions that sparkles with
the briUiance of magnificent backgrounds, plumbs
the depths of gripping heart interest drama, and
charges the emotions with a whirlwind climax of
swift-moving action. Truly a SUPER-SPECIAL!
Carl Laemmle
presents
A Dimitri Buchowetzki Production
With Pat O'Malley, Raymond Keane,
Qeorge Seigmann, Cesare Qravina
niversai
way out ahead/
^^
P.D.CM|bRINGER
DEMILLE-METmO/PCfi3lteAN PICTURES
PIXODUCERS DIST
F.C.MUNaOE, President
RAYMOND PAWlEY,Vice President andTicas .
JOHN C.FLINN,Vice-Pre>identand ceneial Manager
CORPORATION
FOREIGN DISTRIBUTORS PRODUCERS IMTERNATIONAL CORPORATIC
no West 46th. Stieet
New Yoik , N . Y.
GREATER MOVIE SEASON BECOMES GREAT-
EST MOVIE SEASON WITH DE MILLE-METRO-
POLITAN ARRAY OF SUMMER HITS
Five BIG P. D. C. releases ringing the
bell on Broadway during the month
of June. The graphic answer to
WHO'S DELIVERING THE HITS
NOW? is flashing in electric lights on
every first-run theatre throughout the
country.
J
"EVE'S LEAVES" IS
GLOOMS' DESTROYER
Leatrice Joy Emerges New
Comedy Queen in World
Premiere at Figueroa
j "Make the peopie laugh," Is the
slogan of the producers today. To
be able to do this is a test of one's
DomIc faculty.
This test has been met and car-
ried to admirable success by Lea-
trice. Joy in "Eve's Leaves," which
had its world premiere Saturday
before capacity audiences at the
Figueroa Theater.
Leatrlce is an irresistible Joy In
the role of Eve, daughter of Robert
Edeson, ship's captain, who keeps
her in boy's clothes.
As for her "isave?" She has .a
great variety. The favorite one is
her shore ''leave." Although oc-
casionally she turns over a few
leaves in her activities to keep In
her father's good graces
't 'T rillliiiifcii-i.t^gbln'^1 .^^^V
, I
LOS ANGELES
TIMES
ACCLAIMS
LEATRICE
JOY AS
COMEDY
SENSATION
IN "EVE'S
LEAVES''
BIG FIRST-RUNS ARE
GRABBING P.D.C. HITS
CARTHAY CIRCLE, Los Angelesj
new picture palace, opens witi
CECIL B. DE MILLE'S "THE VOLG^
BOATMAN." I
AL CHRISTIE'S surprise special
"UP IN MABEL'S ROOM" starring!
MARIE PREVOST goes intc
STRAND, New Yoric, June 27tli. i
"THE UNKNOWN SOLDIER" ai
RIVOLI, New Yorit, May 30th.
CECIL B. DE MILLE'S "THE VOLG/j
BOATMAN" at CAPITOL, New York!
June 6th-
The sensational hit ''SILENCE'
booked for RIVOLI, New Yorkj
June 26th.
kk
THE VOLGA BOATMAN" estab,
lishes highest seventh days receipts'
of any picture played this year a
COLORADO THEATRE, Denver.
"SHIPWRECKED" a clean-up a
B.S. MOSS' BROADWAY, New York
CECIL B. DE MILLE'S "VOLGA BOATMAN'
now in its 4th WEEK at COLUMBIA, SeattI
iTHE
ff brAdstreet
[ if FILMDOM
:s(^re(ocmized
Authority
VO XXXVI No. 62
Sunday, June 13, 1926
Price 25 Cents
jelznick Angling
<e(fiating for Associated Exhibitors
Citrol — If Successful, Would
Act as President
several weeks, deliberations
3een under way involving the
:,.i i of Associated Exhibitors, Inc.
.ew J. Selznick is acting for a group
i viich interests identified with
hills-Jones and Co., collar manu-
ictU|rs, are prominent.
N( Dilations are still on. There is
pability that the deal will be clos-
i(iaost momentarily. Should this
lace, Selznick would become
nt of Associated. It is under-
)scar Price, present incumbent,
■11 desirous of retiring from the
;ment for several months, but
;s existing financial control ask-
ii to remain until impending
iijs had been effected.
jCattle Plans Progressing
■^eifle — The Paramount Buildinp
L,anized by L. N. Rosen-
I tlie construction of a $1,000,-
aater under lease to Famous
led articles of incorporation
.'ill open soon.
Fabus Leases in Fort Worth
^Vorth, Tex. — Famous has
for a 25 year lease on a thea-
ich is to be incorporated in
tory hotel at Taylor and West
Jahoma Booking Combine
ill, Okla.— Buck Wakefield,
I'eterson and C. M. Jagers have
led the Midwest Booking Co.
[Eleven towns are now being
by the concern.
eatures Reviewed
Page
E. Cinders
rst National 12
esi U
Bl
T!
Pj
Gl
PI
Sh
in Mabel's Room
•od. Dist. Corp 12
It Again
iramount i.l2
k Paradise
'X 12
Savage
rst National 13
s
etro-Goldwyn-Mayer ... 13
ister of the Mounted
Im Booking Offices 13
Item Bullet
liversal 13
t Subjects 14
In Today's Issue
JTNDER heading of "Warsaw Film Plot" THE FILM DAILY
y printed in Friday's issue a special wireless report of a film
piracy ring operating in 11 foreign countries with stolen American
product. Therefore the article on "Checking Piracy" on page 6
assumes a timely significance. This article was already in tytpe
before the "New York Times" broke its story.
England has its exhibitor problems, too. The Cinematograph
Exhibitors' Assoc, meets tomorrow. This and other happenings
abroad are reported on page 7.
Seattle presentations reviewed this week. "Developments in
Presentations" are covered on page 9.
Exhibitors will be interested in a new vacant seat indicator
used successfully by Wilmer and Vincent in their Pennsylvania
theaters. This and other new angles in theater management ap-
pear on page 10.
Says Strike Hurts
About 1,000 British Houses Affected
States C. F. Bernhard — Grosses
Cut in Half, He Reports
Approximately 1,000 small theaters
in the coal area in the British
Isles are seriously affected by the
strike which has been in progress
about 40 days, according to C
F. Bernhard, of British Exhibitors'
Films, Ltd., who is in New Yok to
discuss distribution with Tiffany
Many of these houses have had their
gross cut in half by the influence of
the strike, he said yesterday, and
(Continued on Page 2)
Sailing on Leviathan
The passenger list of the Leviathan
which sails this afternoon, includes:
J. Robert Rubin of M.-G.-M. and Eu-
gene W. Castle, producer.
After Theaters
United Artists to Extend Operation?
All Over Europe, Fairbanks
States in Paris Interview
The Associated Press reported
from Paris yesterday that United
Artists will extend its theater hold-
ings into all European countries. The
plan was disclosed by Douglas Fair-
banks who, with Mary Pickford, is
now in Paris. United now has
twenty theaters at its disposal by vir-
tue of its recent deal with Phoebus
Films in Germany.
Fairbanks intends paying a visit
{Continued on^PageS
Brenon's Next for Famous
"God Gave Me 20 Cents," a short
story by Dixie Willson, has been ac-
fiuired by Famous and will be Herbert
Brenon's next production.
Twenty billion dollars are invested in American industry.
Approximately 49 per cent of this staggering amount is wasted.
The compilation is presented by E. W. Ely of the Division of
Simplified Practice of the New York Chapter, Society of In-
dustrial Engineers.
Certainly, an amazing statement. Some of the waste is un-
avoidable. Some is due to economic leaks. Lack of coordination
in industry is another cause. For example, the automotive indus-
try spent $7,000,000 for grinding wheels each year. There were
749,000 models, including varieties and sizes. Later, unnecessary
(.Continued on Page 4)
One More For Famous
D. W. Griffith's Second and Final
Paramount Will Be 8 Months in
Making — Future Undetermined
Interested parties yesterday declin-
ed to discuss the report that D. W.
Griffith is to make a picture for United
Artists.
Griffith is now finishing "Sorrows of
Satan" at the Paramount Long Is-
land studio. Upon completion he
will make another special which will
require eight or nine months. With
this program facing him apparently
his services will be tied up with Fam-
ous for at least another year.
Famous is understood to be search-
ing for a Broadway house in which
to play "Sorrows of Satan" for a long
run.
Ohio Company Floating Bonds
Cleveland, O. — Loew's Ohio The-
aters, Inc., has offered $1,500,000, first
and refunding mortgage leasehold 6
per cent bonds. Series A, to retire
outstanding bonds on the Park and
Metropolitan and provide for con-
struction of a theater at Detroit Ave.
and West 117th St. The company
recently completed the Cameo at 707
Euclid Ave.
Loew in Columbus
Columbus, O. — The Loew interests
are reported to have purchased the
site of the old City Hall, where they
plan to erect a theater. The prop-
erty was taken over at a cost of
$800,000.
Equipment Dealers to Meet
A meeting of the merged equipment
dealers will be held June 30, either
in New York or Chicago. At the
meeting, it is believed that the organi-
zation will decide upon a corporate
name and go over details of the pro-
posed $5,000,000 stock issue to be
used for financing.
"Variety" at Rialto June 27
"Variety" opens at the Rialto June
27. This is the first Ufa production
to be shown in this country by Fam-
ous under its recent deal.
Lesser, Rothacker Sailing
Los Angeles — Sol Lesser leaves
for New York on the 15th. He sails
for Europe on the Belgenland on
the 26th.
Watterson R. Rothacker will also
be a passenger on the Belgenland.
Franklin Undergoes Operation
Los Angeles — Sydney Franklin is
reported progressing favorably after
an operation at the Good Samaritan
hospital.
THE
■e^mk
DAILY
Sunday, June 13, uf
riLXXXVI No. 62 Sunday, June 13. 1926 Price 25 Cents
lONN «. ALICOATE Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President a-nd
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California — Harvey E. Gausman, Arabassa-
elor Hotel; 'Phone, Drexel 7000 and Wash-
in;:ton 9794, London — Ernest W. Fredman,
The Y\\xa Renter, 58, Great Marlborough St.,
Lcndon W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
■ III ji
Along with other stocks in the general list,
film issues were not affected by the heavy de-
mand for industrials Friday. The issues,
however, were buoyant, with fractional losses
here and there. Famous common, in sales of
7,800. went down f^ of a point, while Warn-
ers A lost a point in a turnover of 2,400
shares. Film Inspection reportde a gain of
fi in transactions totalling 2,000.
Quotations
High
Low
Close
Sales
Balaban & Katz .
74 '4
74 '4
74K
Eastman Kodak .
.110
110
110
100
Famous Players .
\21V2
126 '4
1265^
7,800
Fam. Play Pfd. .
121H
Fam. Players Rts
5^
5 '4
5J4
1,500
Film Inspection .
. 6
5
5^
200
First Nat'l Pfd. .
Fox Film "A^' ..
100
64J4
64;^
64 J4
300
Fox Theaters "A"
24
24
24
200
Intern'I Projector
11^
Loew's, Inc
3854
38
38'4
900
Metro-Gold. Pfd. .
22"^
22/2
2254
1,000
M. P. Cap. Corp.
23
23
23
100
Pathe Exch. "A"
55/.
555^
5554
300
tParamount B'way
98
97?4
97J4
3,600
Roxy Units
24
22
Roxy Common . . .
7
6
Skouras Bros. . . .
47
47
47
**Stan. Co. of Am.
61^
Trans-Lux Screen
6K
6i4
6^
200
Universal Pict. . .
30K
Univer. Pict. Pfd.
.. 93
93
93
100
'Warner Bros. . .
45H
Warner Pict. "A"
13>^
12
12^
100
* Last prices quo
ted
•• Philadelphia Market
t Bond Market
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Artbor W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Says Strike Hurts
(Continued from Page 1)
estimated that about 40 theaters have
been compelled to close owing to re-
sulting poor business.
American poducers must get the
European angle for their production?
if they wish to hold their foreign
market, Benhard asserted. Picture?
which distort conditions in Europe
tend to develop an antagonism
against American product and this is
reflected somewhat in the quota sys-
tem plan being considered for Great
Britain, he said.
The only salvation for the British
producer is to make films which are
marketable outside his country, Bern-
hard asserted, owing to the fact that
his home market only provides about
4,000 theaters for booking. He ap-
proves the plan recommended by
Richard A. Rowland of First Na-
tional for an international stock com-
pany. British producers, in most in-
stances, he said, cannot afford to im-
port American stars and directors
owing to the heavy expense.
Bernhard, who is handling the Tif-
fany product in the United Kingdom
will remain in New York three or
four weeks. He is stopping at the
Astor.
Berhard's observations are at vari-
ance with a special dispatch received
by THE FILM DAILY from Lon-
don and published on Wednesday.
This reporj declared normalcy pre-
vailed in Britain except in South
Wales where conditions were admit-
tedly bad.
Helen Klumph with Fox
Los Angeles — Helen Klumph for-
merly of the Morning Telegraph and
contributor to fan magazines has been
added to the scenario stafT of Fox
Her first assignment is Belle Ben-
nett's picture, "The Lily." She will
also do "The Return of Peter
Grimm."
French Film Premiere Thursday
"Faces of Children," a French film,
will have its American premiere
Thursday evening at the Cameo. A
film without pictures, consisting of
titles only, will also be shown, and a
"comic supplement," embracing single
reels from the principal successes of
leading comedians.
Consider Theater Law Revision
Hartford, Conn. — The Building
Department Commission is planning
to submit to the common council
next Monday a revised building code
for theaters.
Jack Plant Transferred
Milwaukee— Jack Plant has been
transferred from the Merrill to man-
age the Modjeska, owned by the
Saxe interests.
Running Famous Exchange
Sioux Falls— Don H. Rulififson has
taken charge of the Paramount ex-
change here.
Minnesota Exhibitor Dead
Wabasha, Minn.— Otto Burkhardt,
owner of the Princess, died recently.
After Theaters
(Continned from Page 1)
to Russia to take up the matter of
motion picture development in that
countrv. He said the Soviet had al-
ready approached him in that con-
nection. However, the problem of
the amount of money to be invested
presents difiiculties.
Doug and Mary expect to make a
film in Europe. The scenario is said
to be practically ready.
Other developments in the foreign
markets will be found on page 7.
. Will H. Hays on Directorate
Will H. Hays who addressed the
Church and Drama Assoc, at its initial
meeting at the Plaza Thursday night
was made a director of the organiza-
tion.
Hal Cooley to Free Lance
■ Los Angeles — His contract with
Fox having terminated Hal Cooley
will free lance.
De Sano to Direct Chancy ^-^
Los Angeles — Marcel De Sano
will direct Lon Chaney in "The Or-
deal" his next for M.-G.-M.
V. "^
Judgment Filed Over Script
The Associated Pictures Corp. has
filed a default judgment for $1,318 in
the City Court against Willard Mack
OP. the ground that he was hired to
write the continuity for "The Heart
of a Siren," for $1,200, and was paid
in advance but did not do the work.
Theaters Change Hands
The Bluebird theater at 1763 Am-
sterdam Ave., has been purchased by
the Mano Realty Co. The Ogden
Amusment Corp., has sold to the
Dengo Theater Inc., the property on
the west side of Ogden Ave., just
North of 171 street.
Shapiro Talks on "Showmanship"
Victor M. Shapiro, United Artists'
director of advertising and publicity
addressed the advertising and busi-
ness staffs of the "New York Times"
yesterday morning on "Showmanship
in Advertising."
Film Deals With 30 Years Ago
Kansas City — "Thirty Years Ago,"
comprising parts of some of the first
pictures ever made, is booked for
Universal theaters in this territory
through Mid-West Film Distributors,
Inc.
Werner Gets Mattison Product
St. Louis — Sam Werner of the Uni-
ted Film Service has closed a deal
with Frank Mattison Prod, to dis-
tribute six pictures the coming sea-
son.
Leni to do "Cat and Canary"?
Paul Leni, Universal's German di-
rector, is en route to the Coast. It is
said he will make "The Cat and the
Canary," recently acquired by "U".
"Sweet Daddies for Broadway
First National's "Sweet Daddies"
will play the Broadway the week of
June 20.
Exchange for New Englanc
Boston — Cranfield and Clarke
changes of New England has
incorporated. Capital is $25,0ii ,
headquarters are in Boston,
porators are Henry G. Segal.
L. Shoolman, Joseph Shoolman
May C. Berman.
I
Hansen Signed by First Natioi
Los Angeles — First National
signed Einar Hansen to a long
contract. His first assignment 'il
be opposite Anna Q. Nilsson ii
Masked Woman" under superv
of June Mathis with Balboni d
ing.
Two Specials from Julian
Los Angeles — Rupert Julian w
rect "The Yankee Clipper"
"Silk" under his contract with
B. De Mille. Production on the
is scheduled to begin the end c
month,
Norman Kerry in "Annie Lam
Los Angeles — Norman Kerry
been assigned the leading male,
in Lillian Gish's "Annie Laurie
next picture.
Sherman and Wife Sailing
Lowell Sherman and his
Pauline Garon, sailed last nigll
the Homeric for a vacation abrcf
Tom Reed En Route Ea
Los Angeles — Tom Reed *:|
route to New York.
I F I T'S
GOWNS crUNIFOIV
LEARN TO SAY
'BR.OOK*
1437 BROADWAY - TEL 5580 P
ALSO 25,000 COSTUMES TO RENT —
Specify
Raw Stock for QUALITY ,
Sole Distributors:
FISH-SCHURMAN COR:
45 West 45th Street
N. Y. Bryant 7243
lay, June 13, 1926
'^
Going In Production
the latter part of July
"THE BILL OF SALE"
ABSORBING MELODRAMA WITH
CELEBRATED DIRECTOR AND STARS
(from the melodrama by Arthur J. Lamb)
till
ILi.
)l
\m
yllso announce that
HENRY R. ARIAS
of
CLASS PLAY PICTURES INCORPORATED
1540 Broadway, N. Y. C.
NOW
Exclusive foreign and domestic sales representative
for series of six-2 reel comedies starring
ANN PENNINGTON
St m
efrte««|
ARTHUR J. LAMB
Room, 616, World's Tower Bldg.
New York City
li
THE
is&m
DAILY
Sunday, June 13, 19;
•i;,Jii
Waste
{Continued from Page 1)
sizes were curtailed. The number was cut 210,000 and with that
cut came considerable saving.
Imagine a condition such as this prevailing in an industry
where results are measured by mechanical efificiency. Then pic-
ture, if the mind can, what the loss in the motion picture indus-
try must be.
Motion pictures constitute an art — although commercial
Therefore, duplication of eflfort and consequent waste are un-
avoidable. Especially does this seem apparent in production.
However, does it not seem logical to assume that a pruning here
and there, a tightening along some lines would save this business
thousands and perhaps millions a year?
Wei terns
Small towns like Westerns. Many independent operators
discovered that a long time ago. Consequently they acted ac-
cordingly. A new development involves several of the more im-
portant distributors.
One finds that Metro-Goldwyn-Mayer will release eight of
this rip-snorting type of outdoor picture next season. First
National will have a series from Ken Maynard, whose horseman-
ship, they do say, is something at which to marvel. Neither of
these companies paid any particular attention to this type of
picture until now.
Dick Rowland states his sales chiefs have been after him
for two years. They want Westerns to cater to that small town
clientele. Satisfying the customer is important. Aside from this
business fundamental, it will help both organizations in the sale
of the remaining product.
Man Power
Much of the future in production depends on man power.
Note what Will Hays said the other night. It was at the Plaza
when the Church and Drama Association was formed :
"It is chiefly a question of the development of man power. We
are rapidly increasing the honor roll of men and women who are
capable of turning out, most of the time, genuinely fine pictures.
More are certain to develop, and in exact ratio with their develop-
ment will come greater and still greater pictures."
To the knockers, to those who too easily criticise, Hays' re-
marks are pointed :
"Did you ever stop to think that no producer ever makes a dull
or stupid picture on purpose?
"No architect consciously designs an ugly building, no author
deliberately writes an uninteresting novel, no composer sets out to
write unworthy music.
"It is a tradition in motion pictures that the picture that the
director is working on is, in his mind, the finest thing he ever has
done.
"But so complicated is the construction of a picture that some-
where along the line sometimes the scenario writer, the builder of
sets, the interior decorator, the costumer, the photographer, the
electrician, the casting director, the research department, the actors,
the director, the title writer, the cutter, ihe laboratory workers, the
composer of the music or score, or the projectionist who throws it
on the screen will function less than 100 per cent and the result is
something not as good as originally planned by the producer.
!,i /or
'i' k :
hjii
ltd, III
■MFl
"A producer never knows what will be the result of the ex-
penditure of the vast sums necessary until the picture is shown in
the theaters of the country. The audience is the only test. Until
the public decides, no one really knows whether a picture is to be a
success or a failure." ,
It's the Product
This is what the so-called "closed run" situation has done r."' I
P. D. C. in the space of a few weeks:
"The Unknown Soldier" played the Rivoli the week
May 30.
"The Volga Boatman" reached the Capitol screen and die ".'K''
well that it has been held over lor next week.
"Silence" goes into the Rivoli on the 26th.
On the same day, "The Prince of Pilsen" opens at Warif"*!
Jul'' '■
"Up in Mabel's Room" plays the Strand the week of the^;
Each of these theaters has definite commitments with
ducer-distributors. Yet, P. D. C. gets five pictures on Broad
in five weeks.
The
(i
drrp
31 th
siblioi
:rag till
nianagi
i:c a ct;
Ml
r!i cons
I masked
lis alter
lit Siiio(
islnrg, IV
Speaking broadly, there is no such thing as a closed firstji
for pictures that are meritorious. Always hearkening bacli °m
the final judge, the public, it should never be forgotten that i'. ninii
ducer-owned theaters mean nothing to the man or the woj;^'
It is the pi
who pays down he money at the box-ofifice.
always that counts.
Mr. Laemmle vs. Mr. Saxe
Universal is still stepping. Now its theater unit openljAiwro
nounces an invasion of Wisconsin. First there will be a tMf'""y
in Racine. Others elsewhere later. Carl Laemmle complains *
he has not been able to get his pictures the break he feels jt -,
deserve. Therefore, the theaters. j.
A chap named Tom Saxe has things pretty much his t
way in Wisconsin. And now this move brings him squarely •< \^y^^
to face with Laemmle. That's very interesting.
nai
Denv
lei
his
Brisbane on Theaters
The nationally known Brisbane, writing in
"Today'' in the New York American, observes :
"The great problem of the world is distribution. You are
minded of it by Marcus Loew's purchase of three more theati
in New York, added to several hundred scattered oyer the county
Big concerns buy theaters, gasoline stations, cigar stores, food aH
drug stores. Production is solved, distribution is the problem,
"The race for theater ownership carried on by Loew, Zuko
Lasky, William Fox, Balaban and Katz, and a dozen others
cheering to owners of 'suitable sites'."
Mr. Brisbane deals extensively in real estate. He tb
must know.
Colleen Moore
tfrliv.
"Haii
'Jttlie
^'lieati
Ktat
n
Ore
k
As splendid a performance as she has ever given—'
Colleen Moore in her latest, "Ella Cinders". Colleen is a de
The picture is in at the box-office.
olv,
. .^Iso
■ '!-
'-'■it \
'Ui
'Ja;c
ilay, June 13, 1926
THE
-.gBg^
DAILY
/ xploit- O- Grams'\
est exploitation stunts from all
rs for every exhibitor. Prac-
box-office boosters. The brief
es give the gist of the ideas.
made money for others. They
0 the same for you. If you
the full campaign on any pic-
sted, write to Exploitation Edi-
, HE FILM DAILY. Here is
i,-to-the-minute showman's ser-
your disposal every day. File
"Exploit - O - Grams." You'll
hem when you book these pic-
"The Black Bird"
(M.-G.-M.)
igerprint stunt, playing up the
at they are useful as a means
(J itification. A fingerprint card
icing the feature, and stating
e management was thus giving
i|)lic a chance to establish iden-
m without any charge. News-
oublicity obtained through ads
rite-ups. At the theater a
tl|was constructed in the lobby
r!i masked young lady took fin-
I nts after the Bertillon system.
a ttf Smoot, Camden Theater
'< ^burg, West Va.
miiQ
"Brown of Harvard"
(M.-G.-M.)
p with the University of Den-
dent organization. The col-
per gave it unlimited public-
the management agreed to
I 111 a percentage of the profitr
r an annual deficit of the stu-
rganization. Attraction was
iiioiped before every class, and
t dls were posted on University
t board. Theater also engaged
I liversity quartette. Besides
'0 invitations were sent to
111 Denver whose last name
Dwn. — Jay Hass, Rialto The-
enver, Colo.
Ac
')h<
vei
e
.11
St:
.'Oal
th
d
a
n
.iti
he Cohens and Kellys"
(Universal)
ice letters sent to every
md Kelly in the city. Also
thousand business cards of
ens and Kellys distributed at
k, dance halls, hotels and
nts. The Chrysler agency
a car with liveried chauffeur
jns welcoming the Cohens
lys. Good window display
store, showing an old fash-
;Ily opera hat and a battered
derby. A card trimmed in
ad: "Hats off to the Cohens
ys at the National Theater."
al Theater, Richmond, Va.
"Go West"
(M.-G.-M.)
5lre« ballyhoo, consisting of a
n n| nted on a tiny donkey, dress-
in I ster Keaton characterization.
' hi back was a banner: "Go
^st, jt before going see Buster
atot n 'Go West' at the American
eate ' Also an envelope novelty
s lei ired, on which was printed:
"usi offer to Evansville — a trip
the )lden West." When the en-
ope IS opened, an announcement
5 I nd of Buster's vehicle. —
irleaSweeton, American Theater,
ansde, Ohio.
ro-DAV AT YOUR ""
NABORHOOD
£ THEATRE ^^
tARKWAY
nor Olyn
Toolca of th« D«y
m S ( ft rNarneConiMi
Ird aad Kortti 4t«.
LRCADE „ „ ^ ,
1 M»rv Pickford In ,
I -IJITl-E ^NNIB KOOrJEY"
■ Comedy "P«rlU of tUc Wild"
.)iM-i(le Cnocun tn
"OO* CIjOTHES-
Chffriemon in Six Le"»on«
Film Star Nam» Conle»t
PASTIME
S«14 N'ertli Av*.
iTLAS *'* "** *'
i Tieiu-f Sctmlt* Vlth Hin, New
I La Sallr MuwlcaJ Comrdy Co.
I '^WAS IT BICJAMY"
^yilm.Star Nnxne Contest
. WpMJIJF Uowdl and UdcoIb
I Art Aoonl and I>oul«« L<«rralne Ib
I ^^ "PALS"
I . "Won by Law"
Wlm -Miar Name Cqine^
PEfRLESS
Ceqter and
Hoi too 8tB.
__ G AT DAACKR"
Snli)D.i^'s Ad Bazaaf
vUooQ ComfKiv
R
ADIO **** r«nd du La*-A.a,:
AuiiA O. NHmoo a. Jamea
'THJE TOP OF TWB
B
URLEIGH
"TMIt STORM
Fables -
comy*J»
9L7 Bu-leliib St.
PHfrm
feAKER"
Elbe Review
RAINBOW
KirltwoM
__ , WORIJ>'^
Colors Ggrrtedf
trm LUboB Av*.
W««t AlIU
UorotJtLi_K«vlef and Forrwit iStiial«r~
P'ilm SlttT Natne Lenteat
tli« Great, la
Wll D Jll.snCK ■
uul BlK .MtrHciion
me Conit-Bi
CAPITOL
■WHEN JICJ
lEGENT**^^^ ^4 NM^ti, Ara.
.rlio t7i\a
jlln in
"THB POAJHTM"
ALIMAX
1924 FOwI^u Lac Ava.
"Marie Prrroat bt
■ ■ i'SBVEN SINGERS"
ytw lUaual Bilt AtttacMon
Film Star Name Contest '
COLONIAL""' <*" '^" "^
'- ■ -lilFATUATlON"
Corneal .' ■ ^ , N««»
• Film stBj N>re<^ CoTit^-it
■Tl).
A Co-Operative Advertising Idea
Here is a plan for co-operative advertising from the Official Bulletin
of the M. P. T. O. which has aided several state units in financing their
organizations. The state organization makes selection of one of the state's
best known daily newspapers. A unique plan of co-operation with this
paper enables the organization to greatly aid its financing, while the news-
paper benefits from increased circulation. The theaters appearing in the
ad are listed alphabetically as indicated in the accompanying illustration.
_ii- The proposition is
promoted by every
theater in that state,
advertising by means
of a slide in his thea-
ter the fact that his
program will be found
in that certain news-
paper.
In return for boost-
ing the newspaper's
circulation that daily
donates 100% of all
the monies paid in by
theater owners for
the advertisement ap-
pearing under that
special heading.
The financing of
state units is acknowl-
edged at all times to
be a difficult problem.
Michigan has been
exceedingly success-
ful in maintaining its
state unit through
this medium of co-
operative advertising.
Now Henry A.
Staab, secretary of
the Wisconsin unit
has just completed
arrangements with
one of Wisconsin's
leading papers where-
by a similaj; system
of financing and cir-
culation boosting will
be realized.
M. P. T. O. head-
quarters urges every
state unit to interest
itself in this proposi-
tion, recommending
such co-operative ad-
vertising as one of the
best mediums to re-
habilitate not only
finances but to estab-
lish good will of an
exceptionally high
caliber with the all
necessary press.
The illustration
here shows what has
been done in Milwau-
kee.
I EM
I RAND
iti. Orvre St.
•T>BSPERATK OAi«;'
r wltb, Petf) Monto»B . t
Cofriedy
FIlTt gtgr Nama Coota»t
, 1171 Ho4toa SI
"VTliu" Bord"" %bA V«r» Re-rnolda In
-sTEEL pREFEKJltD"
■•Her Lucky Le*©**
■ Newt.
Comwdv
IDLE HOUR "^^.ftro'iuT*
■STKEL PRKFK«JtKI>' with
Wm. ItOTd uid Vera RevooUt*
F»^m star Namf -<"onlp^*^-
Ocdftn AveTa^d
__ Uarsball St.
>e ThuDdeiiaji Herd**
OT Zao« Ore>'
With J*rk_HoII Ju>d ImIm "WUtoa
SNKW
TUDiO
ilden
.144
MS Bar Ava.
[ENUS
f Marr Plohford In
' "Littij: ankie roonky"
"The Pacenxakeni"
CorpedV "One yWild NIrht"
IIOLET
tisa vuct St.
Vrtm Morrison In
•T»'B8T OF AHBONA"
HJIGDtlEIT]
IRIS
rJL.40« >K>rth At«.
Boao'V- T»ajril«HiroB«Tiia/
EXINCTON'f..^'^''"^
"V^ .V&ck Bffxie In
\ '"DXB DJCMOX"
Two-Reel Comedy Newa
Reel
19th and
du L«<r Ara
"RrOCKD WATERS'* with
Jjots WlCton and- Walla<-e B«erT
,-Ciwpa4M» "i^fcls* .Alarm"
ORRAINE iv>.d -
---"■■'"'- WATERS'
Neighborhood
MODJESKA Mii^'h^rr Ht.
K>rC-BfM*-»jy/l^V» OF
NilsMO aod B«n-^TOii
JAVOY
Coatee - and XUb St.
Marr PWcford In
••UrrLE ANNDS ROONET"
M
I^TH
lt71 Kltinlcklnnki Ave-
Matt Jf'^Ta In "How Barter
lluttad In" „ Puiidav:
•■The Street of For^ott«o Men
■IVOLI
Torti
33rd and North Ave.
av , rjiarlea Rar In
•BRIGHT LIGHI'S" ^- .
y. "The Splendid Crime"
^^^D -Altar and Bcydy Sta.
V»udp
TURK*:
dPVill*.
Film Star
faAs
R*TI«W
Name
tA^T"
Comedy
.Contfft
D
fWAitJCO I><rt«7ifr Are.
WVntrC Mid BHIevien
LITTLE ANNn-: K<K)NKV"
wriffa Ma^-v P1<-kford
Film *<*r ^'am« Conteit
■b^'thb
ard and Clarka Sta.
UO.AD TO ypftTEHDAT-
nith .Ivseoh flt]htl4kr»ut
Siar ^lamf Conteat
Filn
J
ACKSON "• •""»"" »'•
"STEEL PRJETERRED" w]»h
\Vm. BoTfl and Vera . BcTsoldi
Film Star Name Cod teat
J
UNEAU *" *^**'" "'^
•THE LTVE ^VIRE*"
VatfrtevEUe Felix Comedy
" . Film Star Name Conteet
rOSCIUSZKO°"iil«°"
I "XHE STORM BREAKER"
i with HoUfie Petern
% Film Star Name Conteat
L
AKE
CullfAna* ^tTAlsht Ahead'
.with R«rlnald Dmtfr
Film star Name Content
T>Hawar^ Ave,
and RuAk St;
M
IIRRAY ^*'^ Mui7»r At*.
*-rHE MAN ON TllK BO^"
with S.>'d CliA»lia
Film Star Nanig Contpat.
R|W|pnA5th £ Lincoln Area.
"THE ROAD TO VESTEBDAV"
Vauile«ll« Comedy
Film Star K«m<' Conteai
Sv ATC State and 27th Sta.
"SPORTING ^LFl-T."
nlM* Bert "LvlHI
Jllm Star -Name Conteat
"Kiki"
(First National)
Attractive prologue, featuring two
principals and chorus of eight with
specially arranged numbers. Chorus
wore jazz military costumes, eccen-
tric style, blue velvet tops trimmed
with white, detachable skirts made
of red satin trimmed in white, high
hats in band style with tassel on the
side trimmed in red, and high black
Russian boots trimmed in white
The feminine lead wore a black and
white skirt, the top made of green
satin with a huge bow on front —
a reproduction of the one Norma Tal-
mado-e wore. The male lead's cos-
tume consisted of full evening dress.
— Liberty Theater, Seattle.
"Skinner's Dress Suit"
(Universal)
Advance publicity through a tie-up
with a popular dance hall on a "Sa-
vannah Shuffle Night," the dance fea-
tured in the picture. It was exten-
sively advertised in the newspapers
as the famous dance created by Regi-
nald Denny. Heralds were distribu-
ted the night of the contest. A team
of professional dancers did the dance
as part of the entertainment. A
parachute shower of 100 single passes
to the attraction was the windup. —
Dwight Hill, Plaza Theater, San
Diego, Calif.
Newspaper Opinions
"Paris"— M.-G.-M,
Capitol
(Week Ending June S)
AMERICAN— * ♦ * Miss Crawford, a
stunning beauty, puts over her role effec-
tively. Ray is his exaggerately boyish self,
and although the story has situations purely
movie, the Apache scenes are well staged.
DAILY NEWS—* * * funny in spots
and so is Ray. I think the film footage de
voted to Mr. Gilmore and Miss Crawford,
however, exceeds that given to Mr. Ray.
And they deserve it. * * *
EVENING JOURNAL— ♦ » * all through
the presence of Joan Crawford "Paris" is
interesting. This Joan Crawford is a lovely
creature, fiery and unexpected as the young
Parisienne she plays. * • *
EVENING WORLD—* * ♦ Ray is work-
ing hard to create a new silk-hatted screen
character and he certainly has changed.
"Paris" is hardly one of the major offer-
ings from Metro-Goldwyn-Mayer. • * •
GRAPHIC—* * * is just about the worst
film fare we've ever been forced to swallow.
Its vulgarity almost causes one to overlook
the fact that it is a very bad story, poorly
directed. * ♦ *
HERALD-TRIBUNE— * * * The direc-
tion is quite amazing, but the story is so
slight that it has been necessary at times
to substitute feats of direction for action.
MORNING TELEGRAPH—* * ♦ excep-
tional from- the standpoint of direction and
cast. Edmund Gouldfng handled the direc-
torial end, and he can feel justly proud of
the neat, finished product in which his ef
forts have culminated. ♦ * *
POST—* * * It looks as though Mr.
Goulding might be chiefly responsible for
the dullest picture Broadway has seen in
weeks. * * *
SUN-—* * * is an exploitation of good
old fashioned animalism, but it is unques-
tionably another Metro-Goldwyn-Mayer suc-
cess. * * *
TELEGRAM— * » * Every now and
again, through the hysterical gayety of
(.Charles) Ray, there percolates some faint
glimmer of the gauche wistfulness that won
liim renown in his earlier movie days. * * ♦
TIMES — * * * is excellent and the per-
formances of two of the principals live up
to those standards set by the romantic con-
ception of the denizens of the underworld
of the French metropolis. * * ♦
WORLD—* » * displays for the first time
really the exquisite loveliness of Miss Joan
Crawford. ♦ * *
"Ranson's Folly" — First National
Strand
(Week Ending June S)
AMERICAN—* * * The plot backs con-
tinuity and causes a feeling of suspense. In-
stead of each incident leading crescendo to
one big crisis, the story is so told that
each reel might have ended it. * * *
DAILY NEWS— * * * enthusiasm for
his (Barthelmess') latest release is absent.
EVENING JOURNAL— * * * Barthel-
mess, too good an actor for such a mediocre
story, does the best he can under the cir-
cumstances. * * *
EVENING WORLD—* * * This is not
one of the best of the Barthelmess films.
He is an actor particularly adept in care-
ful characterization, and this proves to be
an action picture of the "western" school,
but with the action dragging. * * »
GRAPHIC—* * * The location shots are
realistic, and the direction is always good.
Sidney Olcott has a way of injecting inter-
esting bits of action into a cinema. » * *
HERALD TRIBUNE—* • * With Rich-
ard Barthelmess and Dorothy Mackaill to act
and Sidney Olcott to direct one would feel
that he could safely bet his annual income
on the result. * * *
MORNING TELEGRAPH— * • • The
star gives a fine portrayal * * • there is a
doublebarreled climax which is moving in
the extreme and altogetlier plausible. ♦ » •
POST—* * * Barthelmess' attempts at gay-
ety are pathetic and his two pals at the post
work under the director's orders like creaky
machines. * * *
TELEGRAM—* * * far as pictorial ef-
forts are concerned the picture deserves a
fair share of credit. * * * the atmosphere
of the fifties has been studiously maintained.
I
/
THE
■g&tHk
DAILY
Svinday, June 13, 192|giyJ
III
HOW OUTLAW
FILM CONCERNS
PREY ON
FOREIGN MARKETS
"KNOW YOUR OWN INDUSTRY" —No. 7
Checking Piracy
GOVERNMENT
AIDS IN BREAKING
UP OF THIS
EVIL SYSTEM
By JACK H ARROW ER
VERY few people in this industry,
comparatively speaking, are fa-
miliar with the "pirated film" evil. It
is employed principally in the foreign
market. Here is a problem of vital
importance to all producers and dis-
tributors whose markets embrace for-
eign countries. It is also of vital im-
portance to all theater owiierf
throughout the world, as this article
will attempt to prove.
What is a "pirated film?" Any
film from which an illegitimate print
is made. For years this outlaw sys-
tem has flourished as an "under-
ground" industry — a parasite that
takes quite a heavy toll from many
outstanding films that have gained
world-wide publicity.
The operation of this insidious sys-
tem is very simple. Any feature pic-
ture that has universal appeal to the
nationals of several countries is a
likely victim of the pirating system.
There are many ways in which the
legitimate film can be secured by the
hi-jackers who prey on the industry
From it they make an illegitimate
print. This is marketed abroad, in
any foreign market where that par-
ticular type of picture finds a popular
appeal.
No Copyright Protection for U. S.
The question naturally arises: How
can this outlaw system flourish in the
face of such a well organized industry
as the motion picture industry? And
the answer is: The United States does
not belong to the Berne International
Copyright Convention. And lacking
the protection which this pact affords
all nations participating, the Ameri-
can producer and distributor finds
himself practically without anv pro-
tection in many countries in which
his product is liable to the pirating
menace.
The State Department at Washing-
ton is thoroughly alive to the prob-
lem and is doinr' everything in its
power to combat and overcome it
A systematic effort is being made to
establish copyright agreements with
the various foreign nations where the
pirating evil flourishes. Lacking the
protection of the all-powerful Berne
Convention, this is the next best step
to safeguard the product of American
producers. Incidentally, this protec-
tive propaganda will react to the ben-
efit of the motion picture industry in
all countries, for it is axiomatic that
what benefits one nation's industry
in such a world-wide movement will
benefit all.
Certain types of American product
find a ready market in Central and
South America, and the Balkan
States. In these territories the pirate
film industry flourishes. There is no
Berne Convention operative for the
American producer to stop it. Po-
land IS another territory where the
ouiiaw practice prevails. Several in-
stances nave occurred where the legi-
timate him had to hght tor a market
in this particular country along with
an illegitimate print which was nat-
urally in a position to undersell it.
Isn t that a nice predicament for any
producer or distrioutor to tace? And
without any recourse to legal pro-
tection?
In a certain country of South
America is a well organized "duping'
outnt which supplies a great deal of
the trade. Ana until the State De-
partment is able to negotiate a sepa-
rate copyright agreement with ttiat
particular country it is a legal iiiipos-
siDility to stamp out the parasite in-
dustry.
Orient a Hotbed
Throughout the Orient the menace
loor" large. Here again the lack of
copyright laws hinders any definite
action. Turkey is a country where
the pirate him industry tiounshes un-
checked, in fact one of the finest
theaters in aristocratic Constanti-
nople regularly shows pirated films.
If you are any sort of a statistician,
try to figure the loss from all of these
"leakage ' territories that the produc-
er and distributor is forced to bear.
The unenviable record for world-
wide piracy is held by "The Kid."
Here is a film that has commanded
universal appeal. Especially in the
Orient. And because of lack of copy-
right protection, the pirate film indus-
try has played this popular picture
to the limit. And got away with it^
thus far.
But the situation is not as hopeless
as it may appear on the surface. Like
all other major problems that have
arisen in this industry, a solution has
eventually been found. And the or-
ganized effort now being conducted
through the State Department with
the helpful aid of the industry prom-
ises an eventual and satisfactory so-
lution of the pirate evil.
The Government's commercial rep-
resentatives, attaches and consuls
throughout the world have received
their instructions. They are exerting
every effort to discourage the illegiti-
mate practice. Regular reports are
sent to the State Department from
all quarters of the "\6h&, showing the
progress which is slowly but surely
being made toward this. desired result.
Their efforts are not solely confined
to the protection of the rights of
American producers.
Many Nations Are Cooperating
Another strong factor which will
eventually spell the doom of the out-
law practice is the attitude of repre-
sentative foreign governments. In
fact most of the countries that are
not in the Berne Convention, includ-
ing the United States, are alive to the
ethical standard concerning the out-
law films. Lacking the coercive
power of the international pact, they
are nevertheless bringing definite
pressure to bear so that me illegiti-
mate print will eventually dissappear
irom the theaters of their respecius.
countries.
Peru provides a very constructive
movement in the attitude ot the |our
distributors who control that market
They have formed an association, and
nave laid down a dennite ruling tnat
any theater which shows a pirated
nim will be unable to obtain any other
bookings Irom the associated distri-
butors. Here is a practical solution
ot the problem that carries teeth to
enforce its dictum. With such a sys-
tem in operation in other countries,
the Berne Convention would not be
a necessary protective measure so far
as the tilm industrv is concerned.
Mexico has about the strongest pro-
tective association along these lines,
it exercises supervision over a terri-
tory that because of its close proxi-
mity to the United States is a tempt-
ing field for the pirate exploiteer. But
because of the strong protective or-
ganization in Mexico City this coun-
try practically presents a clean bil'
ot health. However, Mexico is used
as the distributing center for pirate
films which are routed to Latin Amer-
ican countries.
So far as countries under the do-
minion of the British Government
are concerned, American producers
are fairly well protected. By regis-
tering pictures in Canada, which is
a subscriber to the Berne Copyright
Convention, their product obtains rec-
on^nition and protection of the Brit-
ish Government under its provisions
Gov't Trade Commissioners Helping
When the United States trade com-
missioners, consuls, etc., stationed in
forei.s'n countries visit this country
periodically, they make a practice of
getting in touch with the leaders in
the various industries, including the
motion picture industry. In this way
they are able to check up on the sys-
tp— of distribution abroad, and give
valuable pointers on the type of film.c
desired in the respective countries
\\ here they are stationed.
These foreign representatives of
our Government are therefore a val-
uable adjunct in keeping producers
properly posted on the likes and dis-
likes of the people of other lands.
Subject matter in a film which is ac-
ceptable in one country is taboo in
another. For instance, a film show-
ing colored people in a certain light
would not be tolerated in India
whereas in Australia it would pass
without question.
So the problem of adapting any
given film to meet the requirements
'^of the various nations is quite a prop-
iileet
. . If Idm
osition in itself. Titles need chai rmo
ing, the Stars and Stripes must t
substituted for the Union Jack, (LsjttV
And where these matters arise (•'""«.
consideration, the American repi-i-i-^
sentative stationed abroad \it{a^M
invaluable for the advice he isHr ^i"*
to offer. The State Departmf ''ears
therefore performs a double functjj n?ii
so far as this industry is concernIP ftt
it is aiding to stamp out the pirV i'Br
vil, and at the same time off ering Ck -mg i
structive criticism in making Amfc:
impt
:e. Pi
liiarle
Pict
:Ceill
S3S S(
Pict
.; Tt:
King':
intain.
can product suitable for the vary|<
conditions of all foreign lands.
Getting back to the piracy probi
it is to be noted that much of ■If
ori'rinates right in New York. I
cause of the method of handling fii
poor protection is offered against 'i;
acy. For one thing, it passes throf
too many hands. Anyone fai
with Film Row will realize h
it is to manipulate film whicl
around on the sidewalks awai'.
shipment. f*
One angle which is being iV- '
against piracy is the strict fire {"T ■'
concerning the handling and di:^
sition of film in public buildings
fly-by-night who engages in the|
tice has no adequate facilitie
storine film under the fire regu
and this fact is one way in
he is being checked up and puf
of business. Quite recently a fire: p ,
curred near New York which V^ori
stroyed a large cache of pirate fJ:
and put quite a crimp in this
ground industry.
Interstate Commerce Being 01
The Interstate Commerce O
sion has also been enlisted
fight to eliminate the sore spot,
law is now being framed to Ei
the shipping of pirate film froi
state to another a crime. This
that any film in this categoi
is shipped abroad will come
the provision of this law. It Will
far toward putting these parasil
the industry permanently out of
ness.
Since the inception of the Hayi
ganization, one man has been sp<lj ,
ly assigned to working on thel I''''
position of scrap film. From " ''"
scraps, many a pirate film has
built up to duplicate the legif
product. Part of this special
tigator's work is to get the P''°^'IIPll
to sell all their scrap film to rei 'H
organizations whose sole desire
salvage the silver deposit and
scrap the celluloid. The Eas
Company secures the major pQ
of all scrap
Thus, through intelligent coo
tion on the part of the various^
ernmental agencies with the i
try, foreign markets are graduall
ing made safe for legitimate 0;
tions of all producers and disl
tors, whether they be America)
foreigners
:iOB
eCit,
' Visit
^ventl
^ivi
■t:..
Iiday, June 13, 1926
THE
■eBtl
DAILY
LONDON
BERLIN
DUBLIN
MOSCOW
The World's Markets
ROME
PARIS
CAIRO
BRIGHTON
Ma
By JAMES P. CUNNINGHAM
Ml
ngi
bgl
iirti]
«'i!|
•M
orH
J in I
6ti||
St
le!
[[aBill
IciliJ
iire.
will
i la». j
thesti
ilias>'
[kins
Sim.
•ate S'l
ate *J
this si
,«tt*i'
,fto'
Meets Tomorrow
^ Important Subjects on Pro-
gram of British Exhibitor
Association
By ERNEST W. FREDMAJ^
he F\im Renter and M. P. News
idon — Unlike the meeting of
ear, the 1926 summer conclave
le Cinematograph Exhibitors'
:. bears premature marks of ac-
Jishing much for British theater
rs. The convention opens to-
,iw at Brigton and will last four
I closing on Friday night with a
l-al.
|ny important discussions will
I'lace. Papers to be read include
'y Charles Lapworth, of Gains-
sh Pictures, Ltd., Lapworth
recent visitor to New York
e has selected as his subject:
-li Pictures for America."
lling Through" is the title o""
zi King's address, while Thos
■miston will open a discussion
film Booking Problems." Sev-
;her papers will be read.
C. E. A. has issued a state-
Ion the evils of blind booking
|atory to taking a referendum
;t week in July. After stating
.ilip CunlifTe Lister's ofTer to
\ice legislation if the trade is
that block-booking should be
.ed, the C. E. A. states that if
iphes to the referendum indi-
(Contitiued on Page 16)
British News Reel
lion — G. B. Samuelson has been
"feed manager and editor of a
lopical weekly, "The Genera!
I Bulletin," which will shortly
ts appearance. The reel is the
Britain.
Korda on His Last ^"^
In — Alexander Korda is nearly
with "A Modern DuBarry,"
1: in this country before join-
Ist National in the States.
k Sex," New Foreign Film
|i — "The Black Sex," spon-
|jr the Citroen Automobile Co.
released in Germany soon.
Buchowetzki in Paris
— Ditmitri Buchowetzki is
a visit of several weeks.
Something New in
Censors
Cairo, Egypt — An open air
theater, the Cinema Skatingf
Rink and Theater, seating 500
has been opened in Chartum
located in the Sudan. Another
desert town, Omdurman, also
has a new open air house, the
Cinema Omdurman, seating
200.
Both theaters play but one
night a week and only show
American pictures. Each house
has a censor present at the
show and as soon as an inde-
cent scene is flashed on the
screen, he yells: "Stop!" That
portion is then skipped.
Berlin First-Run
Berlin — American distributors rep-
resented in Berlin are reported work-
ing together to erect a new house or
take over one of the larger theaters
Only American pictures will be
shown, first to an invited audience
in order to get the reaction.
Aronson Honored by Italian Gov't
Rome — Al Aronson, of the Metro-
Goldwyn-Maycr office, has been dec-
orated with the "Cavalieres of the
Order of the Crown of Italy.
Guter Quits Ufa
Berlin — Effective immediately, Jo-
hannes Guter has severed his connec-
tions with Ufa. The director's con-
tract was canceled by agreement.
Russian Picture Banned
Berlin — "The Bear's Wedding," a
Russian picture, has been banned by
the Board of Censors. German dis-
tributors object.
I. V. T. A. Starts Casting Agency
London — The L V. T. A. lias form-
ed a special department to deal sole-
ly with the registration of players fcr
British pictures. The office is in
Leicester Square.
Lupu Pick to Direct Jannings
Berlin — Lupu Pick will direct Emil
Jannings in the latter's next for Ufa
rap W2
;? sole
etsait
ej ''
ICHMOUNT Pictures Inc.
Seventh Avenue New York City, N. Y.
D. J. MOUNTAN, President
Exclusive foreign representatives for Rayart Pictures Cor-
poration and other leading independent producers and dis-
tributors exporting only the best in motion pictures.
Paris Address: London Address:
?ociete des Films Richmount, Mr. Arthur Levey,
2 Rue de Lancry, 31 Portland Place
' Paris, France. London W. I., England
Address: RICHPICSOC, PARIS Cable Address: DEEJAY, LONDON
Cable Address: RICHPIC, N. Y.
Competition for F.P.-L.
New Theater for Paris, Opposite Par-
amount House — Raw Stock Prices
Raised — Other French News
By Arrangement With
"LA CINEMATOGRAPHIE FRANCAISE"
Paris — The new Famous Players
theater now in construction will have
competition. The Lucretia group an-
nounces a new house, to be called the
Imperial, on a site directly opposite
the theater being built by Paramount
It will seat 1,000.
The interests backing the Imperial
aim to attract a regular patronage
rather than transients. The opening
attraction is "600,000 Francs Per
Month," featuring the Russian, Nico-
las Kolinc.
The Lucretia group comprises Om-
nia, Pathe-Consortium and the Lu-
cretia circuit, representing one of the
largest chains in France.
♦ + *
Unheralded, Kodak, Pathe and
Agfa have raised their raw stock
prices here. Kodak and Agfa made
the announcement via the trade press
while circulars told of the Pathe in-
(Continued on Page 16)
Religious Legends in Films
Paris — A series of pictures regard-
ing religious legends and customs will
be produced by French church au-
thorities. Before the pictures are re-
leased they will be submitted to the
Pope for endorsement. The idea
originates from the Holv Father him-
self.
Rome — Unlike almost all of his
predecessors, the Pope is said to be
strongly in favor of films and is the
first to permit pictures dealing with
intimacies of the Church.
Want Censorship for Children
London — Several provincial Edu-
cation Committees have started a
movement for local censorship in the
interests of children.
Dublin House to Cut Shows
Dublin — Many kinemas here will
discontinue matinees during the sum-
mer. A reduction in wages is also
being considered.
Pugh to Produce
Production Plans Nearly Completed —
Understood Several Writers Have
Been Signed
London — Ralph J. Pugh will not
go to the States, as planned. He has
in formation, a new producing or-
ganization and an announcement as
to policy and product will be forth-
coming shortly.
Although no definite details have
been learned, it is understood Pugh
has already signed several prominent
writers.
"Metropolis" Finished
Berlin — • "Metropolis" is finished
Fritz Lang has shot the last scenes
New German Producing Unit
Berlin — Freidrich Zelnick is pro-
duction manager of the Deutscher
Lichtspielsyndicat, a new company
The first is announced as "The Blue
Danube," famous waltz. The enter-
prise is backed solely by German
capital.
F. S. C. Differences Patched Up
Paris — The difference of opinion
between members of the French syn-
dicale Chamber has been straightened
out. The trouble started when, some
months ago, a few members resigned
and formed a separate union of their
own, under the leadership of Edward
Kendrew. The dissatisfied members
have returned.
FOREIGN TERRITORY
6 Society Stunt Dramas
Balshofer Productions
Starring Wm. Barrymore
DONALD CAMPBELL
'Doncameo'
N. Y.
130 W. 46th St.
N. Y. C.
»•••«&
Foreign Territory Now Available
6 Society Dramas
Starring David Butler
Directed by Llyod B. Carleton
FERDINAND H. ADAM
152 West 42nd St., New York City
Cable Ferdinadam, N. Y.
Phone Wis. 1143
CAPITAL PRODUCTION EXPORTING CO., Inc.
"Productions of Merit"
INTERNATIONAL FILM DISTRIBUTORS
BUFFALO
Cable Address
Now Releasing
SIX 2 REEL
BILL FRONTIER WESTERNS
Starring
TEXAS JACK
PIZORFILMS
New York
A
1
HOLLYWOOD
HAPPENINGS
:S^BRADSTREn
o^FILMDOM
«RECOCMIZED
AUTHOPTTY
By
Harvey E. Qausman
Telephones: Drexel 7000 and Washington 9794
Sunday, June 13, 1926
Ambassador
■■k
t
/
Carewe to do "Pocahontas"
Edwin Carewe is planning to film
, a story based on the life of "Poca-
' hontas" with Dolores Del Rio in the
title role.
Stedman in "Dame Chance"
Lincoln Stedman has been signed
for an important role in "Dame
Chance," a David Hartford production.
Ernst Laemmle to Direct Western
Ernst Laemmle is to direct the
next Universal Western starring
Freddie Humes, "Let's Go."
Pete Smith In Hospital
Pete Smith, M.-G.-M. Coast publi-
city director is in the Hollywood hos-
pital and will undergo a major opera-
tion.
Edwards Back With "U"
Neely Edwards is back with Uni-
versal and will do a series of two reel
comedies to be directed by Edgar
Kennedy.
Titling "The Scarlet Letter"
Katherine Hilliker and Capt. H. M.
Caldwell have been assigned to title
the M.-G.-M. production, "The Scar-
let Letter."
Reeve Adapting "Egypt"
Winifred Eaton Reeve is writing the
adaptation of "Egypt," the story by
Ernest Pascal which Lois Weber will
direct for Universal.
Warners Sign Whitaker
Charles Whitaker has been signed
by Warners to' write the scenario for
"College Widows."
Priscilla Dean Starts
Priscilla Dean has started her next
Metropolitan picture, "West of Broad-
way," under direction of Robert
Thornby.
Jospehson Writing Script
Julian Josephson is writing the
script for "The Gallant Lady,"
which is to be used as a starring
production for Florence Vidor.
"The Marriage Clause"
Universal has changed the title of
Lois Weber's latest production from
"The Star Maker" to "The Marriage
Clause."
Hagerman Titling
Arthur Q. Hagerman, titled the
last Harry J. Brown production star-
ring Billy Sullivan, "Stick to Your
Story," a comedy drama of newspaper
work.
"Timberweeds" Completed
Anita Stewart has completed work
in "Timberweeds" for Tiffany. She
is now on a vacation.
King Vidor Editing
King \'iclor is cutting and editing
his latest "Bardelys the Magnificent,"
which stars John Gilbert and Eleanor
Boardman.
Richard Talmadge on Last
"Gilt Edge," Richard Talmadge's
last picture under his present contract
with F. B. O., has gone into produc-
tion. On completion the star starts
on his contract with Universal.
General Desmond as Advisor
Brigadier-General Percy Desmond
Fitz-Gerald, formerly of the English
army, is serving as technical advisor
to Edward Sloman on the making of
"Butterflies in the Rain."
Casting "Tell It to Marines"
At the same time that production
began officially on "Tell It to the
Marines" at the M.-G.-M., it was an-
nounced that Eleanor Boardman will
play the feminine lead.
Desmond in New Series
Universal has selcted Robert Hill to
direct the new William Desmond se-
rial scheduled for next season — "The
Return of the Riddle Rider," a
sequel to "The Riddle Rider."
Another Cappy Ricks Story
"More Pay, Less Work," by Peter
B. Kyne, has been finished at Fox
studios. It is another tale of Cappj'
Ricks.
Rudolph Valentino's Next
Rudolph Valentino's next picture
will be woven around the life of Ben-
venuto Cellini. Edward Justin Mayer
is preparing the scenario.
Casting "Ashes"
RocklifTe Fellowes, Lee Moran and
Joyce Compton have been added to
the cast supporting Corinne Griffith in
"Ashes."
Scott Sidney Back at Studio
The company making "The Nerv-
ous Wreck" under Scott Sidney's di-
rection has returned to the Metro-
politan studios from location work in
the desert.
Reata Hoyt Cast
Reata Hoyt, who recently finished
work in her role "Christiane," in "The
Lily," has been chosen for a lead in
the Fox comedy, "The Westerner."
Tellegen Begins as Director
This week Lou Tellegen is sched-
uled to begin work as a director when
he starts production on "His Wife's
Honor" for Fox.
Vin Moore Directing Comedies
Vin Moore is directing "Barely
Reasonable" the current W. C. Tut-
tle two-reel comedies which feature
Gilbert "Pee-Wee" Holmes and Ben-
nie Corbett.
Buster's Leading Lady
Marion Mack has been assigned the
feminine lead role in Buster Keaton's
next picture "The General." They
have gone to Portland, Ore. for loca-
tions.
Filming "Captain Salvation"
"Captain Salvation," a novel by
Frederick W. Wallace, is to be given
an early production at the M-G-M
studios.
"College Widow" for Warners
Dolores Costello will be featured in
"The College Widow" by Warner
Bros.
Kathleen Key Freelancing
Having completed her contract with
M-G-M Kathleen Key is now free-
lancing.
Additions to "Kosher Kitty Kelly"
F. B. O. has added Kathleen Myers
and Carroll Nye to the cast of "Ko-
sher Kitty Kelly."
Young Extends Contract
M-G-M has again signed Waldemar
Young, who did the scripts for "The
Unho'lv Three" and "The Blackbird."
Andre de Beranger Cast
Christy Cabanne hag cast Andre de
Beranger for one of the roles in Mae
Murray's next for M-G-M, "Altars of
Desire."
Tom Tyler's First for F. B. O.
"Out of the West," an original writ-
ten for Tom Tyler by Frederick Ar-
thur Mindlin, will be the first of the
series for F. B. O. for the coming
season. Robert De Lacy will direct.
Browm Gets New Contract
Universal has entered into a five
year contract with Melville Brown,
who has just completed "Her Big
Night," starring Laura La Plante.
Paul McAllister Cast
Paul McAllister has been added to
the cast of "The Winning of Bar-
bara Worth," in which Ronald Col-
man, Vilma Banky and Clyde Cook
appear.
"Devil's Master" in Production
"The Devil's Master," screen vers-
ion of an original by Gerald Beau-
mont, has just gone into production
at Fox, under direction of John Ford.
George O'Brien and Janet Gaynor
have the leading roles.
O'Brien in "Devil's Master"
George O'Brien has been cast as
George D'Arcy in "The Devil's Mas-
ter," which has just gone into produc-
tion. It is being directed by John
Ford.
"Arizona Wildcat" in Work
"The Arizona Wildcat," screen ver-
sion of a story by Adele Rogers St.
Johns in which Tom Mix is starred,
has gone into production under direc-
tion of R. William Neill. The cast
includes Dorothy Sebastian, Cissy
Fitzgerald, Sammy Blum, Ben Bard,
Gordon Elliott, Monte Collins, Jr.,
and Doris Dawson.
Five Fox Films Completed
Five of the pictures to be re |
by Fox the coming season are
Four more are being cut and
Five are in work, and five othe|
far along in preparation for
filming.
Chadwick's "AprU Fool" Re
Alexander Carr, Mary Alden.l
Peggy, Raymond Keane, SnitJ
Avards and Pat Aloore are iiicluj
the cast of "April Fool," whi<|
been completed under direction
Ross.
Maude George RecovereJ
Maude George, recently confi|
her home, is back at the M-G-
dios where she has a role in 'I
of Desire," in which Mae Muj
starring with Conway Tearle op
Christy Cabanne is directing.
"Lost at Sea" Ready
"Lost at Sea" has been cor
bj' Tiffany, and is now being J
The cast includes Huntly (I
Lowell Sherman, Will Wallinjf
Novak, Natalie Kingston, Joanl
ing, Billy Kent Schaefer and "II
It was directed by Louis Gas;I
"Manon Lescaut" Comple
John Barrymore's vehicle ;
fiom the opera "Manon Lesca
been completed at Warners stu
has been in production for
months under the direction (|
Crosland.
Lloyd Back From Locat
After several days on locati|
Placentia, Cal., filming a nut
introductory shots, Harold LlJ
his staff will begin major ^1
this week on the comedian's!
feature for Paramount.
"Babe" Hardy Signed)
Oliver Norvelle Hardy has jf
signed by Hal Roach.
The Life of Los An^fef
Centers at the)
Ambassador's
Famous b
Cocoanut Gri
Special Nights Tues. aif*
College Night Every ]W«)
'Hi
THE
Siday, June 13, 1926
iSu£_££
DAILY
Developments in Presentations
^SSilloi
By ARTHUR W. EDDY
sch Acts for Europe
tokti
son an
cut asl
five oil
'ool"
■yAli
ine, Si
are iaii
ol," \\
t Ballets Going Abroad to Play
ture and Other Theaters —
Rachmann Deal On
^^.erican presentations are to in-
" European picture houses. Al-
ia Rasch, who is now producing
ict a month for the Stanley cir-
is planning to send at least
ballets abroad, the initial group
ig New York in August.
addition to Continental film
;s the ballets will play musical
fail dy and concert tours. Leo De
•y, manager of the organization.
w in Europe arranging bookings.
tad s understood to be negotiating
the Rachmann interests to pre-
Mi the ballets in its theaters in Ger
role it
MaeH ss Rasch will accompany the
group of girls. The first two
ts will comprise 14 and the
s from 12 to 20. The organiza
s staging the act featuring Char-
ice skater, with ballet, which
5 Monday at the Stanley, Phila-
ia, and then goes in the Mosque.
irk, and the Fabian, Paterson
arsals are on for the "Rhapsody
ue," which will have its premiere
Stanley house in three weeks.
Tearle(
lectins'
'M]
beents
)W beii
ier ani'
,ouis &
lirectioi
majof!
jrdy l"5
Frances White for Film Houses
Frances White has been added to
the acts being routed by the William
Morris ofiice for picture houses. She
opens at the Fox, Philadelphia, June
21, with a tour of the Loew circuit
to follow. Al Moore's U. S. Naval
Orchestra is booked for the Stanley
houses through the same office.
Acts for Schoenstadt Houses
Chicago — The Schoenstadt inter-
ests, operating 10 theaters in thi?
city, are planning to use presentations.
Jonas Periberg will have charge and
will be stationed at either the Pic-
cadilly or Atlantic, new 4,000-seat
house ready for opening in the fall
New Stanley Presentations
New acts booked by Stanley in-
due Marie MacQuarrie's Harp En-
semble which opens Monday at the
Stanley, Atlantic City, and the Cran-
dall Sisters, singers, and Milt. Brit-
ton and Ben Blue's orchestra which
open at the Branford, Newark, on the
same date.
CoDil harleston Winners in Revue
iners of Charleston contests held in
throughout the country and now com-
5 the "Charleston Revue" which opens
arnerSS )lix tour at the Rivoli Sunday are:
Vork. Wilma Novak ; Boston, Annette
Detroit, Jean Frances ; Buffalo, Mar-
Zent; Chicago, Isabelle Zehner ; St.
Helen Shirley ; Kansas City, Grace
ly; Dallas, Lola Blust; Memphis, Peg-
j^ unlap ; Atlanta, Trinx Jackson.
loa
Recording Artists for Hart
Max Hart office has a number of re-
g artists under contract for picture
bookings. Cliff Edwards (Ukelele Ike)
ten routed for seven weeks with more
low. Other acts are : Bailey & Bar-
Flo Lewis, singer ; Whitey Kaufman
lis Victor Recording Orchestra ; Gene
I, baritone ; Lee Morse, singer for
s; Three Wainwright Sisters.
.
Names" on on Bendix List
A. K. Bendix has added a number
nes to her roster. They include : Ralph
e, tenor of the Metropolitan Opera Co. ;
Ash, tenor of "Rose Marie" ; Gladys
featured dancer in "No, No, Na-
; Dorothy Seegar, featured in "Rose
"; Zaroubine, balalaika player former-
the Casino de Paris, Paris.
^ E. B. Fuller's Bookings
E_. B. Fuller has booked Josef Turin,
into the Jackson, Jackson Heights,
20, and James Phillips, singer, into the
house on June 16.
l!ope Eden Opens at Boston
I ton — Hope Eden, mind reader, opened
Columbia last week.
Edwards Rehearsing Act
"Ritz Carlton Nites," a Gus Ed-
wards' production, is now in rehears-
al. After playing at the Ritz Carl-
ton, Atlantic City, for 10 weeks be-
ginning July 2, the act will be book-
ed into picture houses. Included in
it are Rosita & Ramon and a Roger
Wolfe Kahn orchestra.
Robinson Roxy Art Director
Clark Robinson will be art direc-
tor for the new Roxy theater. He
has been in charge of the scenic de-
sign courses for the John Murray
Anderson-Robert Milton School of
the Theater and has also been as-
sociated with "Roxy" for about six
years.
Hart Booking Song Composer
The Max Hart office is looking Ver-
non Delha, coniposer of "The Prison-
er's Song," with his trio, into film
theaters. Hart is routing the Ponce
Sisters, radio and phonograph singers.
New Acts for Dollini
New acts being booked by George Dollini
include Uavid Medoff's Ukrainians in
"Thanksgiving," staged by Adolph Blome.
Vera Strelska & Co. open at the Capitol,
Chicago, July 1.
Doris Niles Going to Spain
Doris Niles sails Saturday for a month's
vacation in Spain. Mile. Desha will sub-
stitute for her as premiere dancer at the
Capitol.
P
liylet at Criterion, Hollywood
llywood — In connection with "Thank
at the Criterion, the stage attraction
one-act playlet, "Restored to the Fold,"
Frederick Warde and Ruth Helen
*' lirchestra Engaged for Summer
r ^H Louis — Featured this summer a-t the
itWB Skydome will be Allister Wylie and his
Cambria to Stage "Circus Revue"
Chicago — Frank Cambria will arrive in
New York about June 20 to prepare "The
Circus Revue" for presentation at the Rivoli
the week of June 27.
Embassy Closed for Summer
Baltimore — The Stanley presentation circuit
is short one date owing to the closing of
the Embassy for the summer.
B'way Presentations
Week of June 13
Capitol — Same as previous week.
Colony — Same as previous week.
RivoU — "Charleston Revue," staged
by Boris Petroff; songs, Leonora
Cori, soprano; film song, "Bye, Bye,
Blackbird," Henry B. Murtagh, or-
ganist
Strand — Ted Levris, with Miss Bob-
by Arnet and his Merry Musical
Clowns: songs, Emily Day, soprano
Warners — Chinese Charleston, Lucy
Matlock; popular vocal medley, Se-
nors Guarneri, baritone, and Tomasini,
tenor.
How B'way Does It
Capitol
The presentation at the Capitol was lim-
ited to a prologue to "The Volga Boatman,"
owing to the length of the feature. There
was an orchestral prelude woven around "The
Song of the Volga Boatmen" and this was
followed by a stage presentation, in which
the singers did this song in a very effective
dark scene. The chorus was heard off stage
while on stage the Capitol Ballet, in gypsy
grouping, similar to a shot in the picture,
listened to the ancient melody. The chorus
came on, rested and the gypsies did a very
fast ballet number. The chorus again took
up the strain of the Volga song as the cur-
tain slowly closed. Very effective.
Colony
Clever, too clever from an audience stand-
point, is the prologue to "Rolling Home" at
the Colony. It runs about eight minutes
and when it ends, 95 per cent of its audi-
tors do not know what it is all about.
Opening the presentation Roy Adams,
wearing evening clothes, appears from be-
hind the regular drop and announces that
the audience will be shown how easy it is
to obtain a million dollars. Up goes the
curtain and reveals a blue metallic drop
with a pile of bags supposedly containing a
million at one side of the stage. With ex-
planatory titles thrown on the screen the
show proceeds. Joe Edmonds and Arthur
Tennyson, dressed as comic butlers or Eng-
lish servants, then make their appearance,
carrying items which have made millions
for their promoters, such as hair pins, saf-
ety razors, five and ten cent toys and even
the song, "Yes, We Have No Bananas."
Then six girls flash on and do a simple
dance routine, later returning to make ador-
ing eyes at the two men, now dressed as
faiTners and swinging vegetables as they sing
the banana song. The girls, Ethelyn Till-
man, Emily Slater, Peggy Lee, Helen Ells-
worth, Marie Warner and Juliette Marino,
were formerly in the Vanities and Bunk of
1926. They could be used to better advan-
tage.
Concluding the prologue are flashes of pic-
tures of Reginald Denny, with the announce-
ment that he will then demonstrate how to
make a million. Then comes the feature.
Rivoli
The Rivoli prepared for itself a light sum-
mery program surrounding the feature "Say
It Again." The main stage offering was Gus
Edwards' unit "Gingham Revue." It con-
sisted of 14 people in three scenes. The
first number opened in front of a draped set
and was introduced by Tommy Tucker who
sings a song about girls with whom he pre-
fers to dance. During the song four girls
in pretty evening gowns promenade the stage
and at the end of the song, Arline Colenran
dressed in gingham appeared and joined
Tucker singing "The Girl in a Gingham
Gown." They went into a dance in front
of a comedy rural drop. The next scene was
full stage and represented a barn yard. They
went into an ordinary song and dance routine.
The remainder of the num'ber was taken up
with specialties by Clifton Crane, a clever
eccentric rube dancer ; Ruth Betzner and
Mary Corrigan, who harmonizes some of the
old tunes in beautiful costumes; Billy Ran-
dall a fiddler, who danced or a dancer who
fiddled with an old fashioned barn dance.
On the whole, the presentation was satis-
factory, although it did not pull the audi-
ence out of their seats. Gus Edwards al-
ways manages to secure pretty, young girls
and for this type of production the results
are probably up to the standard.
The program opened with the overture
"Hungarian Lustspiel" and was conducted
by Irvin Talbot in his usual fine style. Next
came a film called "I wish I Had My Old
Gal Back Again." It started off as a one-
reel drama but finished up as a popular song
treated in similar fashion to the organ slides
with the lyrics printed on them. The film
was cleverly made and evidently at some ex-
pense but it turns out to be nothing more
or les sthan a song plugging scheme by
Bruno Steinback, played two classic num-
bers with good applause. Steinbach, in ad-
dition to being a fine musician, is a show-
man and knows how to sell his stuff. It is
too bad, however, that the Rivoli could not
furnish him with a larger sized piano, in-
stead of a very small baby grand. Follow-
ing this piano solos came the Rivoli Movie-
vents and then Henry B. Murtagh's organ
solo, "I'd Climb the Highest Mountain."
Strand
Joe Plunkett has retained Cliff Edwards,
the ukelele wizard, and surrounded him with
a new edition of his Frolics. The opening
was in the I^ussian atmosphere, a dark stage
setting, with red overhead spots over the
ballet seated in gypsy fashion, giving a sug-
gestion of a camp effect with the black vel-
vets in the background. The male quartet
opened with Edward Albano, Strand baritone,
singing a Russian folk song. On the finish
the quartet went off, the lights came up
and the ballet did a number. This was fol-
lowed by Wania, a male Russian dancer
who stopped the show with his trick steps,
and with his playing of the concertina while
dancing. The ballet came on again for a
lively finish.
The next was also effective, showing a
bench along Riverside Drive with Pauline
Miller singing "Here in My Arms There Is
(Continued on Page 15)
j NATIONAL ATTRACTIONS I
I OF NEW YORK, Inc.
i CHARLES H. SEAMAN, President
BOOKING
ENTERTAINING BANDS AND
ATTRACTIONS
for PICTURE HOUSES
1650 BROADWAY
NEW YORK CITY
TELEPHONE CIRCLE 9327-8
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
.^
THE
10
■^SMm
I
DAILY
Sunday, June 13, :|
)
Theater Equipment and Management
By SAMUEL DATLOWE
Empty Seat Indicator
Miniature Diagram of Floor Arrange-
ment Shows Vacant Spots by
Small Electric Lights
That the luxuries of the business
arc its necessities is proved by the
announcement that Wilmer & Vin-
cent's State theater in Harrisburg
has installed a vacant seat indicator
and that other houses on the chain
are to be equipped with such appar-
atus in a short time.
The vacant seat indicator is a new
type, doing away with much of the
clumsiness of all previous mechan-
isms of this sort, it is claimed, and
is distributed by W. J. King of
East Orange, N. J.
The King indicator is composed of
two major parts — the master board
and the subsidiary units. The mas-
ter board is divided into a number
of rows corresponding to the num-
ber of rows in the house. It
amounts to a miniature diagram of
the seating arrangement of the the-
ater, since for every seat there is a
small electric light. When more
than 35 pounds of pressure is ap-
plied to a seat, the corresponding
light goes out. and since each of the
rows on the board is marked accord-
ing to the markings on the rows
of seats, it is a simple matter to
know just exactly where the vacant
seat is located.
The subsidiary units are attached
to the end of the rows themselves.
These contain a light for each seat
in the row and operate after the
fashion of the master board, eliminat-
ing the necessity of ushers using
flashlights to find a vacant seat.
A King indicator is being installed
in another house on the Wilmer &
Vincent circuit which is going up
in Easton, Pa.
By using the seat indicator, the
State has been able to cut down its
staff of ushers to almost half. Be-
sides this economy, it has the added
feature of reducing annoyance to pa-
trons to a minimum.
Screens
Acquire Coin Changer Rights
The W'orld Ticket and Supply Co.
1600 Broadway, has taken over dis-
tribution of the Lightning Coin
Changer. The machine is manufac-
tured by the F. & E. Check Protec-
tor Co. I
Intensity of Light Makes Differences
— Gold and Silver Surfaces Re-
act in Contrary Fashion
In spite of all the effort exerted bj'
exhibitors in choosing the screen for
their houses, considerable confusion
concerning the proper type for a
particular theater still exists. The
sufferer, usually, is the patron, but
indirectly, the box office also.
The years of experimentation with
the various screens and their reac-
tion under certain lights have given
the theater owner a few guiding prin-
ciples with which to make his choice
Naturally, under certain conditions
these principles do not apply, but in
many houses they are often the key
to the trouble.
Screens are manufactured in two
distinct styles — one with a gold sur-
face and the other with a surface of
silver. There is a variance of opin-
ion as to which is best. Each has
features not contained in the other
and incorporation of all these fea-
tures into one screen is now the sub-
ject of research.
Since high intensity projection
gives a very brilliant light, the screen
upon which it is reflected should have
a slightly duller finish than ordinarily
to eliminate the glare. Conversely
where a Mazda light is used, a screen
of exceptionally brilliant finish is re-
quired.
The reflecting arc is bright, but
does not yield as brilliant a light as
the high intensity. The screen, there-
fore, should be of a somewhat more
reflective surface than that used in
the latter. So also should the screen
used with a regular arc be a cross
between that adaptable to the Mazda
and the reflecting arc.
An incorrect screen has often de-
ceived the projectionist into believ-
ing that a defective screen picture
was his fault, with the result that he
would attempt to make his lighting
conform. This has always had the
effect of either overloading the arc
or feeding it too little current, so
that proper screen illumination was
a matter of hit or miss, usually the
latter.
Arctic Nu-Air in Four Houses
Spokane, W^ash. — Four theaters
here are installing Arctic Nu-Air
fans. They are the Empress, Rex
Majestic and Lyric.
Obtain Wurlitzer Organ
Kansas City— A Hope-Jone Wur-
litzer organ has been installed in the
new Madrid.
ISOe BUTTONWOOD ST
P>HILADBI.PHIA. PA
Orchestra Base
Placed Beneath Pit, It Picks Up In-
struments' Sound and Distributes
It Throughout Theater
Down through the years, the truth-
fulness of the tone of a violin has
been concealed in its sounding box.
Thus the Stradivarus became the
standard of perfection, for every chord
touched by the violinist came out
with fulness and beauty.
The principle of the violin is now
being applied to the orchestra pit to
evoke that resonance and tonal qual-
ity often lost by ordinary means
The violin finds its counterpart in
the resonant orchestra base manu-
factured by the Gallagher Co., of
Chicago.
This base is constructed of a fine
grade of wood and placed beneath the
floor of the orchestra pit under each
musician. As the sound is emitted
from the instruments, this base picks
it up and spreads it throughout the
auditorium evenly and smoothly.
In large theaters, this is especiall>
useful, for it not only adds delight
to the music, but helps to disseminate
it to every part of the house without
loss or exaggeration of tonal effects
Theaters Equipped
Among theaters being equipped by the
Howells-Cine Equipment Co. are: Lavel-
lette, Jersey City, N. J. ; Palace, Saratoga
Springs ; Garden Princeton. N. J. ; Collidge,
New York City ; Sanford, Irvington, N J. ;
Bratter & Pollack, East Orange, N. J. ;
Plaza, Englewood, N. J. ; Bayside, New
York City.
Monte Vista, Colo. — Two Powers projec-
tors, an Actodector generator, Minusa
screen and other equipment were furnished
the new theater Dave Hess is building here
by the Denver Theater Supply Co.
Alamosa, Colo. — Projector and generator
equipment have been installed in the Isis
by the Denver Theater Supply Co.
Olney, 111.— Exhibitors Supply Co. of St.
Louis has furnished Phil Heyde's new Arca-
dia theater with two Simplex projectors and
Peerless lamps.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby. Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. CSS4
Capitol Cooling Plant Start*
The Capitol theater's cooling j
capable of furnishing 230,000
feet of cooled air per minute, w
placed in operation during the
ing week. The apparatus effe
complete change of air in the
theater every five minutes.
First Nat'l Buys Projectorij
Albany — Two Simplex proj('
machines and a Hertner Trans',
have been purchased by First
tional Picture Corp. from the
ells-Cine Co., New York.
QlfALITY PRINTS
Titles and Negative Developi
Release Printing
U. S. Film Laboratories, Iij
Hudson Heights, N. J. <
Palisades 3678 |
The "SUPERLYTE"
the latest and finest creation in StU
Lamps. Silent — Steady — and Intenif
pov^erful — Entirely Automatic !
MAX MAYER
Electrical Engineer j
218 W. 42nd Street N. Y.'
THIli
BLIZZAl"
WA.
COST II
THAN
PERJI
BLIZZf
SALES (
Omah« I
After All Is
Said and Done It^s-
Quality Workmar|
ship — Service thj
is Service — PriceJ
that Make fo|
Profits. — Make lij
prove it —
^
SMKi^D
Film Laboratories, Inc.
Phone Bry. 0825
I
THE
liay, June 13, 1926
J^^
DAILY
h
\ i I / /
Just as 1 thot
toohi^a
TEMPERATURE|y900 BOXOFF/CE
Terrible Rains
Doc. rietit in
-^)^^^o
^ Well, infix .
that up for You/
^/j„Gothim
/ ^bllerin ,
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Sure Cure fbr Summer Gom})laint
in the Box Orfice
B
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Common complaint — but
Doc Arctic Nu-Air specializes
on hot weather troubles and will fix it
up in short order.
He'll put a blast of cool, fresh, in-
vigorating air into every corner of your
theatre; he'll completely change the air
in your house every four or five min-
utes; he'll work surely and quietly; he'll
make your ticket reels buzz.
"Doc" Arctic Nu-Air has a list of
about 700 satisfied, prosperous patients.
They are 99 44/100% pure, Arctic Nu-
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"Doc" Arctic Nu-Air's treatment is
continuous — and his fee is very reason-
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A moderate down payment secures
installation — balance on easy terms.
Send for this interesting, illustrated
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11
Sign 'er —
and Mail *er
ARCTIC NU-AIR CORPORATION, Dept. 4
818 State Lake Bldg.,
Chicago, 111.
Tell me about your "Sure Cure for Summer Com-
plaint in the Box Office." My theatre seats
House
Dimensions:
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Colleen Moore in
'Ella Cinders"
First National
COLLEEN SCORES ANOTHER
TRIUMPH FOR HERSELF AS
THE ASPIRANT IN A SMALL
TOWN MOVIE CONTEST
CERTAIN TO DELIGHT HER
FOLLOWING.
Star Cute and here again varier
her laughs with a pathetic bit that
makes her work particularly en-
joyable. Going to please them
thoroughly in this.
Cast Lloyd Hughes the handsome
hero patterned after "Red" Grange
Vera Lewis good as Colleen's hard-
hearted step-mother.
T"pe of Story Comedy. "Ella
Cinders" claims its origin in Wil-
liam Conselman's and Charles
Plumb's comic strip, "Cinderella in
the Movies." While not a strik-
ingly original theme it serves most
fittingly as a vehicle for Colleen
Moore. It is the old Cinderella
plot again with Colleen getting the
worst of the bargain for a start
but ending up in a blaze of glory
for a finish. It tells of Ella Cin-
ders, household drudge, whose
step-mother receives her greatest
shock when Ella, the ugly duckling
wins a local movie contest. Nat-
urally the idea had possibilities.
Director Alfred E. Green hasn't
lost sight of any of them and with
Colleen trouping in her own inimit-
able way "Ella Cinders" is going to
amuse and delight picture patrons
everywhere throughout the country
The fact that it has some pertinent
movie atmosphere is another draw-
ing card and the scenes showing
Ella's arrival in Hollywood and her
efforts to "crash the gate" of the
First National studio are particu-
larly good. Ella gets in, of course
And not only that but she is sign-
ed up to one of these well known
"long term contracts." However
Ella had left an iceman sweetheart
back home and when he heard of
Ella's success his true identity wa?
made known and instead of an ice-
man Ella found she had the son of
a rich man, a football hero, for a
sweetie and he wanted her to re-
tire from pictures.
Box Office Angle Sure-fire. You
know what you can do with Col-
leen's comedies.
Exploitation Play up the Holly-
wood angle and the fact that Col-
leen is the little slavey who wins a
rnovie contest and becomes a great
picture star just because she could
make a funny face that would make
people laugh. Boost star's name
and title of her latest.
Direction Alfred E. Green-
Very good.
Authors William Conselman-
Chas. Plumb
Scenario Frank Griffin-
Mervyn Leroy
Cameraman Arthur Martinelli
Photography Good
Locale Small town-Hollywood
Length 6,540 feet
Marie Prevost in
"Up in Mabel's Room"
Prod.: Al Christie
Dist.: Prodiicers Dist. Corp.
FARCE COMEDY OF THE BED-
ROOM VARIETY. STARTS
OFF WITH SOME FIRST
RATE SITUATIONS AND
GOOD LAUGHS BUT ENDS
IN LONG PURSUIT THAT
DRAGS.
Star Ideally suited to the role of
the vamping Mabel. Pretty and
leads Harrison Ford a merry
chase throughout the country.
Cast. .Ford the husband who doesn't
want to remarry his ex-wife. Phyl-
lis Haver, a pretty "other woman."
In the cast: Harry Myers, Sylvia
Breamer, Paul Nicholson.
Type of Story Farce. Al H.
Woods came to be known for his
production of bedroom farces edg-
ing on the risque. "Up in Mabel's
Room" was one of them. Al Chris-
tie has used it as a vehicle for
Marie Prevost and the picture
proves his choice a wise one.
Marie is an ideal Mabel and her
vamping attacks on her ex-husband
afford much amusement. E. Ma-
son Hopper, who directed, got the
piece off to a successful start and
landed the laughs splendidly. Also
the title writer scored many a hit
with clever "wise cracks." It must
be admitted, however, that neither
Hopper nor the title writer held
the starting pace. The plot finally
settles into one of those prolonged
chases with a black lace chemise
the object of pursuit and Mabel,
her husband, and a half dozen
others, the pursuers. The hunt is
lively enough but it is of too long
duration to be consistently amus-
ing. You can laugh at Harrison
Ford hiding under a bed for the
first or second time but thereafter
the joke ceases to bring a laugh
Repetition, a frequent handicap tc
comedy, is the fault of the closing
episode. The plot consists of Ma-
bel's efforts to remarry Garry Ains-
worth and of her attempt to pre-
vent him from marrying Phyllis
It ends in a helter-skelter skirmish
in which a black chemise is an im-
portant factor and with Mabel and
Garry finally patching up their
quarrel.
Box Office Angle. .. .Good comedy
and with just a little tightening up
in latter sequences can be made a
whole lot better.
Exploitation If you cater chiefly
to adult trade "Up in Mabel'r
Room" should get over very nicely.
Perhaps some of the bedroom sit-
uations may not make it suitable
if you cater to strict family trade.
Use Marie Prevost's name and dis-
plav plenty of stills of her in your
lobby.
Direction E. Mason Hopper-
would have been much better if he
hadn't dragged the ending.
Authors Willson Collison and
Otto Harbach
Scenario F. McGrew Willis
Cameramen Hall Rosson-
Alex Phillips
Photography Good
Locale New York
Length 6,345 feet
DAILY
Richard Dix in
"Say It Again"
Paramount
ANOTHER DIX COMEDY THAT
HITS THE MARK. SCORES A
SUCCESSION OF LAUGHS IN
A STORY THAT HAS MANY
TIMES BEEN LABELED
"CONVENTIONAL" . BUT
THIS TIME IT ISN'T.
Star.... Gets a decidedly good break
on stories but makes good on his
own account each time. Here
again he is the handsome hero.
Handles comedy bits in fine style.
Cast Alyce Mills pretty. Chester
Conklin gets in some first rate
laughs. "Gunboat" Smith good as
Dix's war buddy.
Type of Story Comedy. The
mythical kingdom plot has served
so many times and so faithfully
that it eventually became one
of the formula numbers and gener-
ally came to be labeled as "conven-
tional." When "Say It Again"
started out as one of those kind oi
tales it may have given more than
a few spectators a pang of fear-
that "Say It Again" was going to
be "just another of those things."
But there is a genuine surprise in
it. Gregory La Cava who has
Ruided Dix successfully through his
previous hits "Womanhandled" and
"Let's Get Married" is probably
chiefly responsible for the success
of this one. Credit also belongs
to the title writer. The titles are
no small factor in the laugh values
offered. The laughs are consistent
most of the way through but some
are particularly fine, such as the
drill of the guardsmen. This is an
original and highly amusing piece
of comedy. The picture runs a
little too long — over seven reels —
but cutting should be an easy mat-
ter. The story concerns the love
affair of Bob Howard. During the
war he meets a nurse and falls in
. love with her. They are parted
and after the war is over Bob goes
back to Europe to find the girl.
His adventures are numerous and
complicated and end, needless to
sav, with a reunion.
Box Office Angle Another good
Dix comedy that you can put down
on .vour calendar. They'll enjoy
his latest and it should do the busi-
ness for you.
Exploitation. .. .Here's a title that is
made for tie-ups. You have the
current popular song hit for a start
and any number of snapny sugges-
tions offered in Paramount's press
sheet that will help you bring them
in. Besides Dix you have Chester
Conklin's name to use. Should be
well worth getting them in for this
one.
Direction Gregory La Cava;
understands comedy thoroughly.
Authors .... Luther Reed — Ray Harris
Scenario Ray Harris — Dick Friel
Cameraman Edward Cronjager
Photography Good
Locale Mythical Kingdom
Length • 7,443 feet.
i:
I,'
Sunday, June 13, 1|6
■HHiii^iH
"Black Paradise"
Fox
ANOTHER VERSION OF 1
SOUTH SEA ISLAND FO
ULA. GOOD FOR "]
CROWD THAT LIKES A Fi
LY SENSATIONAL STOR
Cast Madge Bellamy does
well as the disillusioned hei
and Leslie Fenton is first rat
her crook sweetheart whom
fails to reform. Edmund I
very good as the secret sej
man hero. Edward Piel is
villain.
Type of Story. .Melodrama. "Ij
Paradise" is a series of borri
situations with one touch ex
identical with a bit of actic
"The Volga Boatman." It i:
drudgery enforced upon thos(
fortunates hitched up to the
phur laden carts that haul the
of sulphur from the mow
The shots showing the agoi
the men pulling their heavy
1
is after the same fashion o
shots showing the Volga bo3
pulling the craft along the I
of the river. The surrounding
are not new. The derelict ru '
the island who enslaves the n >
and all those who come unde
is not an original character i
the rest of the story. Theri
white girl on the island. H ..
tempt to reform a crook la
brought her to the island li
threw her upon the mercy •
island's ruler. The villain re «
without the hero, a private B
tive, who had once sent the_
"king" to prison and who isj
about to enjoy his revenge
again the very convenient
God" serves for a climax an
have the volcanic eruption,
max of crashing and falling
tures — but very well done —
send the inhabitants of the
to perdition but hero and tb
ride safely out to sea and are
ed up by a convenient steal
Box Office Anele. . . . Conventio;
fair but sex appeal and sens,
angles of story will make j
rate number for many exhi
Exploitation If they like
talk about the volcano in er
and run a trailer showing SO
the shots of the island as
swamped in the pouring la^
you cater to family trade yo
have to give this more careft
sideration. Prominent sex
may spoil it for that purpose,
names to use, especially E
Lowe and Madge Bellamy
Direction R. Wm.
satisfactory.
Author R. Wir
Wo
''loll
Scenario L. G.
Cameraman . . George SchneiJ
Photography
Locale So. Sea
Length • 4,9
THE
Iday, June 13, 1926
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DAILY
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"The Savage"
First National
eory of evolution
orked into comedy
Ihat has occasional
larity. has corking
od set of sub-titles
at help out when
medy situations run
W.
_ Ben Lyon completely dis-
iises himself in a heavy beard,
ething entirely new for him.
es the most of the possibilities
a wild man role. May McAvoy
utiful as ever. Thomas Maguire
ical as an eccentric professor
Sam Hardy first rate as the
,tor who tries to blast the pro-
sor's theories. Charlotte Walker
professor's wife. Philip Mc-
llough, May's sweetheart.
of Story Comedy. It was
nd to come — evolution serving
the idea for a comedy. "The
age" has some thoroughly am-
|ng business and the antics of
Lyon in his wild man make-
are good for a share of laughs.
|e story hasn't an evenly distrib-
d hne of comedy situations and
eems apparent that the sub-tit-
which are really very good, are
ed upon to hold up the weak
ts. They manage to do so very
1 for the most part but there are
asional gaps where the laughs
quite low. The plot contains
lever idea and Fred Newmeyer
ears to have used it to good ad-
tage most of the time. His is-
d sequence where Ben trains
his role of wild man is good
the "ball of the savages" staged
an introduction of the profess-
specimen of white savage
,gs some more good comedy,
savage is none other than a
ng reporter whose editor is
osing a rival in a series of ar-
s on evolution. One claims
|t man sprang from monkey and
other insists that man descend-
from Adam and Eve. Hero
les as a specimen of the latter
at the opportune moment his
iS is to arrive on the scene and
ose his rival as a faker by prov-
that his "savage" is his own
prter. Hero, however, has fallen
jove with the professor's daugh-
and refuses to disgrace her fa-
He fails to respond to his
I*' joke. The "wild man" escapes
the "reporter" returns to claim
girl.
pffice Angle.... The much dis-
|jed theory of evolution will give
something to talk about and
might urge them to come in
see how "The Savage" solves
question of man's origin. Play
[the role of the savage as por-
ed by Ben Lyon and promise
sasant romantic element as well
omedy.
ion Fred Newmeyer:
illy good.
T Ernest Pascal
no Chas. Whittaker
Jane Murfin
*aman Geo. Folsey
graphy Good
! N. Y.— Tropical Island
h About 5,000 feet
"Paris"
Melro-Goldwyn-Mayer
PLENTY OF PARISIAN UNDER-
WORLD ATMOSPHERE AND
AN EXTENSIVE STUDY OF
APACHE LIFE. STORY
SCANT AND NOT ESPECIAL-
LY ABSORBING.
Cast. .. .Charles Ray tackled a simi-
lar role in "The Auction Block"
and did it quite successfully. This
time Ray seems badly miscast as
the American spendthrift enjoying
a Parisian holiday. Joan Crawford
gets her first real chance as the
Apache girl and does splendidly
Douglas Gilmore is first rate as her
lover. Rose Dione good as the
French maid.
Type of Story. .. .Romance. "Paris"
deals in lengthy detail with the
Apache. It is Apache from start to
finish and you get all manner of
informative detail with regard to
the underworld activities of the
people. Their haunts are extensive-
ly pictured and their manner of
living presented from various
angles. "Paris" deals in particular
with the love of the Apache woman
for her man. And here you have
the appropriate musical accompani-
ment of "Mon Homme," It fitted
perfectly for the Capitol presenta-
tion. The Apache woman likes her
man to beat her and so the affair
resolves itself into a series of "treat
'em rough" frays with Joan Craw-
ford taking several delightful wal-
lops from her devoted Douglas.
And the more he beats her the bet-
ter Joan loves her man. Edmund
Goulding is capable of far better
fiction than he offers in "Paris."
It has an idea but a weak one and
with no little brother ideas to make
it sufficiently grown-up for a fea-
ture. Recalling "Dancing Moth-
ers," and way, way back "Peacock
Alley," why "Paris?". Besides the
love of Gilmore, who is just a poor
Apache, Joan is loved by Charlie
Ray. He has money to burn and
offers it to Joan asking "nothing in
return." He really wants Joan to
love him but she sticks to Gilmore
even after he knocks her down-
stairs. Charlie is the hero apparent
but he exits without the well
known clinch. At least that much
of "Paris" is not conventional.
Box Office Angle. .. .Parisian under-
world atmosphere, plenty of rap-
turous close-ups and a shot of Joan
Crawford disrobing the luxurious
garments provided by Charlie will
bring in a great many — if you have
that kind of clientele.
Exploitation You can figure this
best yourself. Depends largely up-
on the people you cater to. Tie up
of Charles Ray's name may lead
them off the track. Charlie does
not play the simple country lad so
you might make it plain to them
just what "Paris" is all about.
Direction Edmund Goulding-
worth better material.
Author Edmund Goulding
Scenario Edmund Goulding
Cameraman John Arnold
Photography Good
Locale Paris
Length 5,580 feet
Lefty Flynn in
"Glenister of the Mounted"
Film Booking Offices
MOUNTED POLICE YARN
WITH THE OLD DUTY VER-
SUS LOVE PLOT SUPPLYING
SOME GOOD ACTION AND
SUSPENSE AND A FOREST
FIRE SERVING FOR A
THRILLING CLIMAX.
Star Typical he-man hero who is
willing to sacrifice love for duty
but, of course, he manages to at-
tain both. Flynn good in the role.
Cast.... Lee Shumway a suspected
villain but they spring a surprise in
connection with his characteriza-
tion. Bess Flowers suitable
heroine.
Type of Story Drama of the
Northwest. The mounted police-
man has been off on a sort of va-
cation from pictures. There haven't
been any mounted heroes around
ia some time. He has a revival,
however, in "Glenister of the
Mounted," and the title makes no
effort to conceal his reappearance.
Lefty Flynn is the stalwart soldier
of the North who must "get his
man." Again love interferes with
duty but hero's sworn allegiance
to the crown comes first. Harry
Garson has handled the story quite
effectively and managed rather
successfully to keep its familar
trend from being entirely apparent.
There is some clever suspense and
the denouement reveals a villain
not suspected and the one you be-
lieve to be the villain turns out to
be the heroine's brother. Thus hero
attains both goals^duty and love
and you are rewarded with the en-
tirely suitable, though conventional,
clinch. A forest fire furnishes some
good thrills and even though there
isn't much doubt in your mind that
hero will come through quite safe-
ly, it is good excitement while it
lasts. The murder mystery which
hero must solve affords some good
suspense and his method of prov-
ing the girl's brother innocent of
the crime is rather cleverly gotten
over. Of course hero "gets his
man" and as is usually the case, he
gets the girl, too.
Box Office Angle. .. .Good average
offering. Inasmuch as you prob-
ably haven't shown them one like
this recently "Glenister of the
Mounted" may refresh their mem-
ories with the business of the moun-
ted policeman.
Exploitation Title in itself will let
them know what the story is about.
If they are acquainted with Lefty
Flynn tell them he runs the gamut
of heroics in the picture and a
trailer of the forest fire might stir
up some enthusiasm.
Direction Harry Garson;
satisfactory.
Author Arthur Guy Empey
Scenario Wm. E. Wing
Cameraman James R. Diamond
Photography Good
Locale Northwest Canada
Length 5,480 feet
Hoot Gibson in
"Phantom Bullet"
Universal
THE POPULAR WESTERN
WITH HOOT GIBSON IN A
CONVENTIONAL STORY, BUT
A ROIE THAT IS FAIRLY
DIFFERENT. SOME OF THE
FINEST LOCATIONS AND
PHOTOGRAPHY EVER.
Star He has played boob roles
before but this is just a little dif-
ferent. Hoot is a sissy who runs
around with a Kodak, so they call
him "Click,"
Cast. . .Allan Forrest turns villain and
it is also out of the ordinary to
find him cast in a western. Fits the
part adequately. Eileen Percy good
as the girl. Others, Pat Harmon,
Nelson McDowell.
Type of Story. .. .Western: adapted
from "Click of the Triangle T."
Hoot Gibson has the good fortune
to secure uniformly good stories and
although occasionally one slips in
that isn't quite up to the mark there
is usually enough compensating
features to make up for the defici-
ency. This time the plot hasn't
the action generally associated with
Gibson's pictures but it presents
Hoot in a part that is fairly out of
the ordinary, and the picture is
replete with some of the finest
camera shots ever found in a west-
ern. The locations are superb and
one that is particularly outstanding
is a ranch scene, a lane hedged on
either side by tall, slender trees, and
in the distance can be seen the
snow-capped mountain peaks. There
is a wonderful study in perspective
in this shot, and it is going to de-
light more than just the artistic eye.
Any average audience will appre-
ciate the beauty of the various shots.
The photography is splendid with
some mighty fine night shots among
the lot. In the plot Hoot is a ranch
owner's son, who pretends to be a
sissy while he digs up a clue to
his father's murder. Most of the
footage is given over to showing
how Hoot works the subterfuge and
presenting the method in which he
trails the guilty one. There is a
girl handy to aid Hoot, and when
villain has been all nicely drowned
in one of those "over the cliff" end-
ings, you have the clinch.
Box Office Angle... Not much to the
story but you have enough other
good talking points to bring them
in and there is enough interest in
the picture to send them out pleased.
Exploitation. . .Tell them about Hoot
and his nickname "Click," and how
he pretends to be a snapshot hound
in order to trail his father's mur-
derer. Probably the prominence of
the Kodak in the picture will lead
the way to a Kodak tie-up and your
local sport shop might be willing to
cooperate. You have Hoot Gib-
son's name and where they know
him, you probably won't have to do
much talking.
Direction Clifford Smith;
good production; not much story to
work on.
Author Oscar Friend
Scenario Curtis Benton
Cameraman Harry Newman
Photography Excellent
Locale West
Length 6,148 feet
i
THE
;gB^
I
DAILV
Short Subjects
"Egged On"— F. B. O.
Some Great Gags
Type of production 2 reel comedy
"Egged On" presents the latest and
the funniest flivver joke yet perpe-
trated. The whole picture is replete
with new gags but the one about the
flivver is a real "wow." Charley
Bowers' comedy deals with the in-
vention of rubber egg shells, or a
process of rubberizing the shells so
the eggs won't break in transit
Charley has an opportunity to sell
his invention to a big egg syndicate
but must provide a crate of the non-
breakable eggs as proof that the pat-
ent is good. His efforts to gather a
crate of eggs in short order provide
many laughs but when finally he gets
enough eggs and places them in a
basket in the engine section of his
flivver j'ou get the real laugh of the
two reels. In the course of the ride
back to hero's shop the heat of the
motor hatches the eggs and wher
Charley lifts up the hood (and here
the cartoonist got in his hand)
dozens of shiny new flivvers come
bursting from the shells, — coupes
touring cars, sedans, runabouts, — all
kinds of Fords. The Ford takes on
a motherly responsibility and starts
"clucking." Immediately all the lit-
tle Fords come rolling back, smug-
gle in under the Ford and in true
hen fashion the flivver wheels col-
lapse and the car settles down to
cover the brood.
eral confusion of hero and the prince
and the episode of the barrels rolling
down the hill, which still further
complicates the mistaken identity
angle, brings some good laughs
Average comedy but with enough
humor to satisfy.
"The Radio Franks"
De Forest Phonofilms
A Vaudeville Film
Type of production....! reel Phono-
film
The Frank brothers who are well
known to radio fans give their usual
performance for screen production,
and the Phonofilm creates the illu-
sion of a stage performance as the
piano plays and the vocalist sings in
perfect time with the projected pic-
tures. The performers give five num-
bers, interspersed with their usual
gags. In these days when so many
exhibitors are adding vaudeville num-
bers to their programs, here is a type
of offering that supplies such a de-
mand right on the screen. The illu-
sion is so realistic that when the final
number ends you feel that you must
give them a hand, as if you had just
witnessed a personal appearance of
the entertainers on the stage. The
audible effects of piano and voice are
quite impressive, seeing that you are
witnessing only the shadows of the
artists on the screen. A real novel-
ty that should fit into any program
where something out of the ordinary
run is sought.
and homes of the present inhabitants
of Mount Sinai and includes many
hne views of the surrounding coun-
try. Sepia tinting adds greatly to
the beauty of the scenes.
Sunday, June 13, 19.| r^
"Painless Pain" — Century
Universal
Tricky Stuff
Type of production. . . .Z reel comedy
Wanda Wiley carries the comedy
as the girl in love with a boob den-
tist. He is out of luck with no cus-
tomers, so Wanda gets an idea to
drum up trade. She hires a
iiusky to walk along the avenue
punching pedestrians in the jaw right
and left and knocking them down.
Then Wanda comes along and hands
them the dentist's cards. When she
gets back to the office, there is a
string of patients, but the dentist has
gone out. So she takes his place,
and makes the customers suffer
while she practices. Some comedy is
injected by the use of tricky appara-
tus, that pulls the teeth from a half
dozen patients all at once. She feeds
too much gas to several men, who
float to the ceiling and stay there till
the gas evaporates. Teeth ex-
tracting is a rather painful subject
to laugh about, but this is handled
with considerable novelty, and the
good comedy antics of Wanda Wiley
get it over nicely.
escape. It catches in a board at
end of a truck, and the comedia
given a wid ride through trj
Later the hook catches in a rope
ing hoisted up a skyscraper,
hook gives way, and Bobby drop;
a pilp of mattresses a dealer is tr;
to sell. The mattress proves i
ouality by saving his life. The c
er gives Bobby money for food.
18
m
I ID'
"Dinky Doodle in Wild West
Bray Cartoons
Western Burlesque
Type of production 1
animated.
The artist is discussing the ^
West and Indian warfare with in
cartoon characters, Dinky and
dog. They brag about what they c
do to Indians if they met them,
the artist obliges by drawing th<
stage coach in which they go ri
off in search of Indians. The 1
magically appear inside the
coach, make Dinky and the dog
oners and take them before
chief. They are taken into a tei
be scientifically scalped, but
prove too clever for the reds
They escape back to the artist,
sued by the savages, who win™
by scalping the one lone hair fror.h
artist's bald head. Good burlesqj
frontier westerns, and the carl
are well drawn.
"Nothing Matters"— Hamilton
Educational
Laughs Aplenty
Type of production. .. .2 reel comedy
"This situation comedy is crowded
with incidents well gagged up. It
holds the interest with a nice change
of pace throughout. Lloyd Hamil-
ton as the amateur detective in a
small town runs up against two city
slickers. They work a stunt with an
"indestructible safe" on the hicks and
get away with a lot of money. Lloyd
trails them to a mysterious house in
Chinatown. Here the Oriental in
charge sets a vamp to work to ruin
poor Lloyd. Here the comedian does
his best w-ork as he tries to resist
the wiles of the fair charmer. It
works up to a good finish with Ham-
ilton accidentallv inhaling opium
fumes and going off into a happy
daze. He see imaginary fairies, whorr
he chases to the roof. Making a wild
dash for them, he lands in the street.
"Rah Rah Heidelberg"
Van Bibber Series — Fox
Fairly Good Amusement
Type of production. . . .2 reel comedy
Once again the timid Van Bibber
comes out a hero through no fault
of his own. Van is touring in Heid-
elberg and is mistaken for a prince
who is stopping at the same inn
A mix-up in identities and a duel are
included in the comedy that ensues
There are some good laughs but the
offering is not consistently amusing
There is a good finish, however, with
a familiar but laughable gag in the
duel sequence which ends in a gen-
Pathe Review No
Pathe
Diversified Offering
Type of production. . 1-reel magazine
"Feathered Freaks" shows the en-
tertaining qualities of a trained cocka-
too from the Zoo when adopted as
a household pet. He is put through
a variety of stunts that are amusing
and instructive. "The Magic Eye"
shows the marvels of commonplace
things as revealed by the microscope.
The ordinary things connected with
the kitchen cook stove are used for
purposes of demonstration, but a
small electric stove is here used to
show what happens to foods when
transforn.ed by heat. Corn starch
develops some remarkable changes in
structure. Likewise the humble po-
tato. Tnen the pop-corn is made to
do some lightning change acts as
heat transforms it. Highly enter-
taining, this offering. "American
Colleges ' series completes the num-
ber with interesting views of Leland
Stanford University. Some fine shots
are shown of the Reserve Officers
Training Corps manoeuvering with
field artillery, and also the extensive
athletic activities of the students.
The diversity of this offering holds
n wide .'ippeal for any aud'cnce.
"Scared Stiff"— Hal Roach
Pathe
Fun With Thrills
Type of production- •. .2 reel comedy
Clyde Cook plays the part of the
goofy chauffeur. He is hired by the
villain to drive him as he elopes with
the heroine. It so happens that Cook
loves the girl, too. He purposely
loses his way, and they are forced to
take refuge in a mystery house where
a scientist lives with an enormous
gorilla. The animal escapes from his
cage, and peers over the transom of
the room occupied by the girl. Then
he visits the villain in his room and
almost kills him from sheer fright.
Plenty of thrills, for the gorilla sure
is a vicious looking customer. The
comedy comes later when the gorilla
walks downstairs and encounters
Cook. He is just dumb enough not
to be scared, and his antics with the
beast are good for lots of chuckles.
The director handled the gorilla ex-
ceptionally well, and Cook gets all
the comic values possible.
'}
"Trapped" — Mustang — Univer
Good Action
Type of production. . . .2 reel we
As a United States game wa
Fred Humes gets into some fa!
tion with plenty of fights and tl
He meets Mary Moore retu
from boarding school to her f:^
cabin, little realizing that he US(
cabin as a cache for a gang who
the furs there which they havj
gaily trapped. Humes is on j
trail. When he traces them t
cabin, the gang attacks him.
saves him when he learns ths
daughter loves him. Later Moot
Humes off when the gang is rea
remove the furs. He lays a tri
the game warden. He shoots th
the door, but the girl's cries
warned Humes to jump back,
gang leader comes out to find E
lying on the floor. As he bendi
Humes jumps up and ends it al
finish fight. Good, snappy actio
"The Mountain of the Law"
Fox Variety
Interesting Sce7iic
Type of production....! reel scenic
"The Mountain of the Law," as
Mount Sinai is called, is graphically
and interestingly pictured. Scenes
are accompanied by descriptive and
informative sub-titles which recall
the historic facts of religion and tell
about the various points of interest
connected with the miracles of the
age. The reel shows the convents
"Till We Eat Again"— Christie
Educational
Some New Gags
Type of production. . . .2 reel comedy
Bobby Vernon and his sweetie are
stranded in the big city with no
mo'ney t o buy eats. In Bobby's
boarding house the landlady gave a
party when the star boarder absent-
mindedly paid his bill. But Bobby
owed so much she wouldn't let him
attend the feast. So from his room
above he cuts a hole in the floor
Usinp' a sponge on a string he gets
som" soup. With a fishline he hooks
the chicken, but the hole in the floor
is too small to drag it through. As
the star boarder starts upstairs after
him, Bobby escapes with his sweetie
A good gag is worked with a clothes
"Black and Blue Eyes"
Standard Comedy — F. B.
Good Laughs
Tvpe of production. . . .2 reel ci
'"Black and Blue Eyes" ha
brand new idea but it has been
ed to advantage and affords an
age amount of laughs. It coi
the anticipated joys of fatherhc
which hero finds a baby's d_r
his wife's sewing basket and ii
lately imagines he is to be a
So great is his glee that he
up his office and gives all hi
ployees a month's vacation,
trip home from the office, wh
wife phoned and said she had
prise for him, gets in some
laughs and brings hero a vari
adventures. When finally he
home he discovers that twin;
arrived — not at his house but
hanrrer which is still sticking in Bob-
by's jacket as he makes his hasty I next door neighbor's.
litw
^
THE
ay, June 13, 1926
Little
from "Lots*
By RALPH WILK .^^
tare I
liO'i
biti
nttti
'm\
;kyj
IS. '
de
Itkil
I m
into
led,
tki
the;
«'h
le hail I
10 soilltl
igbts iii|
liiote
li to hcl
that hi I
igangvl
] they i
Dies is \
m thejl
icks httj
! leartii f
Later U
: gangs
lelaysil
He shooi|
gill's
jump 1)
oottoto'.]
Asi ;
indendii
BlueEys
ledy-F.
D,...2'«l
lie Eyf\
It it has ti'
,nd aSorili
mglis. 'i
ivsofia*
■abahy'i
baskets"!
,e is 10 n
"ENARIO writer is to be seen
a play by a scenario writer
Toler, just back from the
ler studio, will play the title role
The Good Fellow," written by
in J. Mankiewicz, of Famou?
ts, and George S. Kaufman.
former directors taking di-
.as actors are George
^ing, James Kirkwood, Wil-
J. Humphreys, Tom For-
and Henry Kolker.
* ♦ *
tries Pike will not make any
frijis to Salt Lake City to see
er Hollywood-hound stars and
[ITS are conCfortable. He has
from railroading and the
Pacific.
+ ♦ ♦
The old Ha! Benedict studio
Long Island is a former
lirch.
* * *
I knew them when" — Walter F.
Vrdt was a reporter on the Du-
kws-Tribune; Charles G. Bran-
\as city editor of the same
\per; Hiintly Gordon came
\from Canada to break into
i.
* ♦ ♦
o 11 y w o o d ' s population
rs sharp increase. Eddie
[or, his wife and four chil-
have arrived there.
* * ♦
in 1911, Edward J. Le Saint
[•ector; George Broderick and
Arling, actors, were knowr
|th, hope and charity." They
imiliar figures at the old Imp
ths if
the oV
said she
gets in
e tie" ' ;
ienS"*;,
■erstto'l
bor's.
foah Beery saiv not one
k but several, when Milton
K busted him on the chin.
Is happened when Director
\n Willat asked for a very
I'isttc fight scene in "Para-
♦ ♦ *
htors who know the camera
to Izzard are Irvin Willat,
hsen, George Hill and Victor
\j, all of whom served at one
fidl-fledged cinematograph-
♦ ♦ *
Ihe Cronjagers, three in
Iber, are first cameramen.
|; and Henry, brothers, and
• nephew, Edward, are all
:ra manipulators.
♦ ♦ ♦
|id you see the chicken
coupes in "Egged On"?
4> * 0
lioW Denny has a soft spot
\ntwood, N. J. There, at the
[Aneoln studio, he starred in
lather-Pushers" and won ree-
Designing Sets
L. M. Hitt, head of the Paramount
art department, is designing the sets
for the Heaven and Hell sequences
in "Sorrows of Satan." Ernest Fegte
will do the sets on "The Quarter-
back" and Julian Fleming the work
on "The Great Gatsby." Walter E.
Keller is doing the art work on "Tin
Gods," while Van Nest Polglase was
in charge of the sets on "Fine Man-
ners."
New Title Chosen
"September Love" will be First
National's title for "The Head of the
House of Coombe," a novel by Fran-
ces Hodgson Burnett. It will be a
Ray Rockett production. His next
production will be a Ben Lyon ve-
hicle, vet untitled.
To Start Soon
On Richard Dlx's return from
Hollywood, where he was called by
the illness of his mother, work will
start on "The Quarterback." Alyce
Mills will play opposite. Edward
Cronjager will do the camerawork.
Finish "Show-Off"
"The Show-OfT" was completed
this week. Mai St. Clair's next assign-
ment is expected to be "The Ace of
Cads," starring Adolphe Menjou.
Peggy Shaw Starring
Peggy Shaw, who has finishec'
work in "Subway Sadie," is starring
in "Carrie of the Circus," being made
by Red Seal, with Max Fleischer
and Bradley Barker directing.
Hal Young in England
Hal Young, veteran Eastern cam-
eraman, is now in England, "shoot-
ing" material for Grantland Rice's
"Sportlights."
Tover to "Grind"
Lee Tover will photograph "The
Great Gatsby," to be directed by Her-
bert Brenon. His first camerawork
was on "Fascinating Youth."
Finishes Continuity
Becky Gardiner has completed the
continuity for "The Great Gatsby."
Julian Johnson will be supervising
editor. The adaptation was made by
Elizabeth Meehan.
Watson, Jr., in "Show Off"
Harry Watson, Jr., has been added
to the cast of "The Show Off," now
in production at Paramount.
Silliman Theaters Build
Milwaukee— Contract has been let
for the new theater to be erected by
Badger Building Service for Silliman
Theaters, second largest Milwaukee
circuit. It is to cost about $250,000
Drops Picture Policy
Cleveland— The Columbia, which
recentlv closed after adopting a pic-
ture policy, will reopen in August with
burlesque.
Presentations
(Continued from Page 7)
Love" by Rodgers doubling with John Quin-
Ian. dressed as a cop. The quartet in sailor
costume popped up from behind the wall
and joined in for a comedy and singing
finish. U'-celele Ike came on for his spe-
cialty in one and does four numbers and
these went over very big. He gets a good
hand on his appearance and an even bigger
one when he's through. The boy is a sure
fire attraction wherever he is known. The
finale was a quick change effect. A back
drop representing a kitchen showed Pauline
Milker seated with her back to the audience,
while Quinlan down front with a green cloak,
representative of the Prince in the Cinder-
ella story, sang a number and then drawing
neat the soprano enshrouded her. Both
then turn to the audience in evening clothes.
A good novelty. As they sang the back
drop, cut in panels, turned into a huge
golden drop with the girls in evening clothes
coming down front for a Tiller routine and
a specialty followed with the entire ensemble
joining in the finale.
Seattle
Columbia Theater
Seattle — An effective prologue for "The
Volga Boatman" at the Columbia was pro-
vided by manager Robert Bender. Time
about 10 minutes. Setting a painted back
drop of the Volga river. At left is a na-
tive hut with two Balailaka men squatting
before it.
As the curtain rises they are strumming
on native instruments for the entertainment
of a Russian dancer in native costiune. She
whirls into an exotic native dance, pausing
at its conclusion to listen to faint strains of
music in the distance. As the strains grow
clearer she goes to rear of stage, cupping
her ear with hand and shielding her eyes,
looking dowh stage into distance. The prow
of a small boat moves slowly across the
scene, stopping just a moment before the
"boatman" comes striding onto the scene
singing "The Song of the Volga Boatman."
He is very picturesque, and uses effective
pantomime. At the conclusion all form a
group near the hut, the boatman dropping
on one knee placing an arm about the
shoulders of one of the men.
Donald Gray who sung in "Martha" at
a' recent presentation of the Seattle Civic
Opera Co., took the male title role. Evelyn
Atkinson was the Russian dancer. Francesco
Long, director of the All Artist Orchestra,
arranged a special musical score.
Everett Theater
Everett, Wash. — R. E. Charles, manager
of the new Everett, put the house over with
"Behind the Front." The setting was a
comedy "No Man's Land." A back drop
painted with bursting shells was masked with
a setting of natural foliage at sides and
borders. Sacks of bran, barbed wire, some
old cans and a quantity of old burned
stumps completed the set. The "Four Play-
mates" an excellent harmony quartette pro-
vided a snappy dialogue and several good
song numbers.
Special percussion flashes procured at a
cost of thirty-five cents per set, were set
by timed fuses controlled by electricity to
provide the noise and smoke and glare of
l)attle. Opening number was a night scene,
blue and green lights were used. As the
plush curtain was drawn a scrim curtain
rem'ained down. Firing started behind the
scrim immediately. A tank moved slowly
across the front, with two dough boys seated
on top of it, firing and using comedy dia-
logue. The scrim raised. A colored soldier
poked his head out of a trench, rolling his
eyes, and ducking immediately firing was
resumed. A blue spot enhanced the effect
of this. Finally he crawled out followed
by his pal.
The two others joined them, using more
dialogue revealing that they were all friends
and happy to meet again. "Down Where
the Suwanee River Flows," "I Love the
Ladies," and "Roll Dem Bones" were sung
with effective pantomime.
Firing was resumed and the group took to
their heels behind the trenches, singing "Rose
of No Man's Land" the while a circular
scrim-covered opening in the back drop was
lighted to reveal a Red Cross Nurse. Time
was from 7 to 10 minutes.
Liberty Theater
Seattle — Manager LeRoy Johnson staged
an unusually atractive presentation with
"Kiki" at the Liberty. Ornamental stair-
ways were erected to right and left of the
stage, giving entrance onto the stage at
footlights, and extending to balcony aper-
tures above the organ grilles. From the
lighted balcony to right appears the male
soloist, descending stairway slowly while
singing "Kiki" composed by Oliver Wallace
for the picture. This number was followed
by a girl soprano, costumed exactly like
Kiki, who descended from the other stair-
way singing "At the End of the World."
As they meet in the center of the stage, a
chorus of eight girls, clad in replicas of the
chorus from the picture entered right and
left, doing the same dance number. The two
principals then sing as a duet, "I've Got a
Sentry" another Wallace composition, clos-
ing with the chorus of "Kiki."
St. Louis
The Grand Central
St. Louis — Baby Russell Kammermeyer,
a five year old saxophone artist, singer and
Charlestoner, made a big hit with the pa-
trons of the Grand Central the week end-
ing June 4. Harry Philwin, blind veteran
of the World War, also went over in big
style with his interpretation of "My Dream
of the Big Parade." Mary Raines and Mil-
dred Cady harmonized pleasingly while the
Burns Twins with their stepping and tapping
didn't lose any local admirers.
Gene Rodemich selected as his overture
"Aida" and featured a cornet solo. Stuart
Barrie had a medley of selections on the
organ, inducing the audience to join in the
singing.
The Missouri
St. Louis — Gus Edwards' "Kids in Kandy-
land" was the chief stage attraction at the
Missouri the week ending June 4. The act,
for judged on talent, novelty and pure en-
tertainment it was among the best attractions
of the year.
Noble Sissle and Eubie Blake playing a
return engagement again pleased witli their
song and piano offerings. "Memories of the
World War" which started with a picture
of the burial of the Unknown Soldier and
finishing with that of Woodrow Wilson, was
Milton Slosser's contribution. Selections
from Mile. Modiste comprised Charles Pre-
vin's overture number.
Loew's State
St. Louis— The Eddie Miller Duo of har-
monizers proved popular with Loew's State
audiences Memorial Week. Rudy Wiedoeft
and his saxophone also pleased generally.
He piped popular melodies. Two of the
Famous Family of Cansinos swept and swirl-
ed across the stage in dances that were
colorful and full of life. Their Spanish in-
terpretation of the Charleston was especially
good. The solo numbers by a woman mem-
ber of this troupe also went across in grand
style.
Don Albert selected a "Memorial Day
Tribute" as his overture number. In the
accompanying pictures and tableaux Robert
E. Lee, U. S. Grant, Theodore Roosevelt,
Woodrow Wilson and finally Abraham Lin-
coln appeared. Tom Terry offered "My
Dream of the Big Parade" as his organ
solo.
Martin Going to Coast
Johnny Martin, who staged the dances
for Gus Edwards' presentations for Publix
and also Paul Oscard's "Southern Memories,"
leaves Tuesday for the Coast, where he will
stage acts. In the fall he will return to
New York to be associated with Publix.
Buy Oblong, 111., House
St. Louis — Price & Dahlrymple of
Oblong, 111., have purchased the thea-
ter at Newton, HI., from Henry Im-
minr' the house changing hands
July 1.
Okaw Closes for Summer
Findlay, 111. — The Okaw will
closed during July and August.
be
I
THE
16
iJS^
DAILV
Sunday, June 13, 19,
II
The Week's Headlines
Monday
New photoprrapliic process invented by Max
Handscheigl.
James A. Fitzpatrick organizes Hollywood
Pictures, Inc., to produce in South.
Joseph M. Seider reappointed business man-
ager of M. P. T. O. A. Declines $25,000
salary.
Tuesday
A tentative reciprocal plan for England pro-
vides America must market one British
picture for every 25 American pictures dis-
tributed in the United Kingdom.
D. W. Griffith expected to make picture for
United Artists through arrangement with
Famous.
Sid Grauman will turn his interests in Egyp-
tian and Chinese theaters in Hollywood
over to United Artists Theater Circuit.
Balaban & Katz stockholders approve deal
with Famous.
Wednesday
Loew takes over three Frank Keeney houses
in Brooklyn.
Joe Rock sponsoring new independent or-
ganization on Coast.
Sir Oswald Stoll urges tax of one shilling
per reel per day on foreign films shown
in Great Britain.
Ginsberg- Kann reported planning Sterling
exchanges to market product direct.
Consummation of equipment dealers' mer-
ger expected Friday.
Thursday
Publix negotiating for Butterfield circuit in
Michigan.
Famous will have $6,000,000 for theater ex-
pansion after buving control of Balaban
& Katz.
New Universal houses will add approximately
20,000 seats to circuit.
In May 47 new theaters in 37 Eastern states
were planned, according to F. W. Dodge
Corp.
James V". Bryson, arriving from London,
brings three French films for Universal.
"The Black Rider," first of a series of eight
Westerns for M.-G.-M., in production under
supervision of Isadore Bernstein.
New studios proposed in England as part'
of reciprocal plan.
Internatinoal Projector Corp. reported in-
terested in supply dealers' nrerger.
Friday
British producers balk at quota plan, bear-
ing American domination.
New York Times reports piracy of American
films has been uncovered at Warsaw by
Pathe representative.
Church and Drama Assoc, formed to foster
better things on stage and screen.
International stock unit recommended by
Richard A. Rowland in addressing A. M.
P. A. as panacea' of European production
problems.
Universal enters Wisconsin theater field.
Charles Eyton reports Europe is making
advances in production.
Saturday
Lewis J. Selznick negotiating for control of
Associated Exhibitors.
Strike in Britain afTects about 1,000 houses in
coal regions, C. F. Bernhard states.
Douglas Fairbanks quoted as saying United
Artists plans invasion of European exhibi-
tion field on large scale.
D. W .Griffith to rrrake another for Famous
after "Sorrows of Satan."
Promoted to Pittsburgh
Cleveland — Standard Film Service
Co., has promoled Jack Soglovitz
from manager here to Pittsburgh
branch manager, succeeding Sam
Wheeler. A. L. Goodsteen, formerly
with Associated Exhibitors, has suc-
ceeded Soglovitz. J. S. Jossey of
Progress Pictures has joined Standard
as city sales director.
Leaves Exhibition Field
Cuyahoga Falls, O.— P. M. Tracy
has quit the exhibition field.
Rex, Akron, Closed For Summer
Akron, — The Rex has closed for
the summer.
The World's Markets
Meets Tomorrow
(Continued from Page 7)
cates that it is the wish of exhibitors
the Association proposes to ask the
Government to introduce legislation
to ensure: —
"That contracts between renters and ex-
hibitors shall only be valid if —
"1. The renter has the film in this country.
"2. The renter has announced in the Cine-
matograph Trade Journals dates, times and
places where the film can be seen by ex-
hibitors or their viewers, and such trade
shows at recognized trade show centres have
been held prior to the writing of any con-
tracts.
"3. The films, and the dates and places
at which the trade shows have taken place,
have been registered by a body approved
for that purpose."
The leaflet goes to point out the
the evils of blind booking and asserts
that with blind booking abolished
renters will be selling their films on
merit. It places great importance
on every film being trade shown. It
also, in fairness, presents the advan-
tages of blind booking.
"Daily Mail" Scored
London — "Kine" Weekly, current
issue, in discussing an article which
appeared in "The Daily Mail," states-
"As usual, 'The Daily Mail' overdoes and
spoils its real case by its two recent out-
bursts. While heartily endorsing the princi-
ple that there is too much sheer ignorance in
studio organization — a fact eloquently reveal-
ed in British subtitles — it is far too sweep-
ing to say, in efifect, that our directors, art
directors and cameramen, for example, are
all incompetent. For inept control actually
prevents our knowing how good — or how
bad.
"It is also a waste of time talking about
technically fine films with real appeal. It
is no discovery to say we want these ; but
it is absurd to advocate better brains and
then conclude : 'Last of all, the English film
trade should examine thoroughly the question
of salesmanship.' Why not first of all? It
is one thing to make films that a 'world
audience' will like, but quite another thing to
gamble on the chance of the world's ever see-
ing them."
Eichburg's First for Ufa
Berlin — Ufa has assigned "The
Chast Suzanne" to Richard Eichberg
The story is from the famous operat-
ta. In the leads will appear Lillian
Harvey, Willie Fritsch and Han?
Junkerman.
Tilt Over Name Ends
Norfolk, \'a. — A suit for infringe-
ment against Rose Levine for naming
her theater the new Olympic has been
dismissed by Judge Bain. The suit
was brought by Esther W. and Bes-
sie G. Goldberg who operate the
Olympic. The suit was thrown out,
when evidence was introduced to
show that Rose Levine had changed
the name of her theater to the Colony.
Ohio Exhibitor Burned
Millersburgh, O. — Andrew Mont-
ross, owner of the Opera House, was
severely burned in fio'hting a fire in
his projection booth.
Buys Wade Park Theater
Cleveland — Ed Schumann of the
Poster Rental Co., has bought the
Wade Park Orpheum from O. E.
Tarvin.
Competition for F. P.-L.
(Continued from Page 7)
crease. Whether or not a price war
is brewing remains to be seen.
* * *
The Establissments Aubert finan-
cial statement for 1925 shows net
profits of 2,374,630 francs. The
companj' handled mostly all French
films during the year. A dividend
of 25% has been declared. During
1925, nearly 600,000 attended the Au-
bert theaters in the Parisian area
alone, receipts amounting to approxi-
mately 18,500,000 francs. Aubert's
business so far this year is 25% higher
than last year.
* * 1)1
Jean Humm is nearly finished with
direction of the first picture made by
Grock for the Establissments Jacques
Haik. Now editing and titling.
A nd That's Thatl
By -BARRy
Some New Ideal Releases
London — On the current release
list of Ideal Films are "Counsel for
the Defense." "The Ship of Souls,"
"North Star," with Strongheart-
"Flaming Waters," "Lover's Island,"
"His Pal's Wife" and "Hearts and
Fists," all American pictures.
Ideal has acquired the Mrs. Val-
entino picture, "When Love Grows
Cold."
Another release is "The Oyster
Princess," Ernst Lubitsch's last pic-
ture for Ufa. made some time ago.
Vitagraph (British) Resumes
London — Following a short period
of inactivity will resume trade shows
immediatelv, with three new pictures'
"Firefly," ""The Lucky Fool," and
"Married."
Booth Grainge's Newest
London — Booth Grainge's latest is
"The Ball of Fortune." James
Kni"h, Mabel Poulton, Geoflf. B. Par-
tridge, Dorothy Boyd and Mark Bar-
t-"-- are featured.
Phoebus Signs the Mays
Berlin — Mia May and Joe May
have been signed by Phoebus Films
Managing Minneapolis Exchange
Minneapolis — The Warner exchange
is now managed by L. J. Blumberg,
who has been with M.-G.-M. He fol-
lows Tom Burke, who resigned to
become First National manager.
LIFE informs the world in gei
eral that Doug Fairbanks', '
Black Pirate" is not the storj
Pullman porter.
%\
If you like to hear Tom Wiley
and want to learn the ins and
of a certain "profession" of the
ent day ask him to tell you abo
certain S2im he has tied up in a b\
Australia is in for a novelty. S
Hopi Indians have left San Frani
to make personal appearances in
countrj' in conjunction with the si
ing of "The \{anishing Ameri<
All seven Hopis are natives of
zona.
"Rasch Acts for Europe" is n
a startling headline on first rea
even if it does refer to Albert
dancers.
Here's a genuine fish story.
B. De mille has captured the Cat
Light Tackle Club record for th(
ing of a heavier than 20 pound ye
tail on a 3.6 line.
Johnny Hines says "The Dan
Mayor" does not in any way re].
Mayor "Jimmy" Walker.
Harry Hall, who describes hi
as a film actor in a voluntary
ruptcy petition, lists among his a
two trunks, a suit of clothes i
trailer.
They're going to make chot
making easier. Hereafter fil;
be shoivn twice a week at Hen
Pa.
Win "Movie"-Music Memory C
Sylvia Hortter, 15, of Arlii
Mass., was the first prize wim
the initial "movie"-music memof;
test held by the General Fede
of Women's Clubs in connectiot
its Atlantic City convention.
New M.-G.-M. Manager i
Minneapolis — W. H. Worl
former M.-G.-M. district nianau
Canada, has assumed charge i|
company's local exchange, succi|
A. H. Fischer.
Epidemic Closes House
Holloway. O. — The Gem has I
because of a smallpox epidemi<|
Schools, Churches and ClubsS
using Motion Pictures Should Subscribe for ■
THE EDUCATIONAL SCREEIS;^
and keep up-to-date with the
new films and new equipment
"1001 FILMS"
booklet, listing nearly 3000 educational films
given free with each subscription
$1.50 per year - 5 South Wahash Ave., Chicago, III.
The little more
The feature picture, the musical accom-
paniment, the supplementary attractions on
the program — are of course of utmost box
office importance.
But it's the little more that makes your
theatre different — photographic quality on the
screen, for example. When the picture is
printed on Eastman Positive Film the pho-
tography of the negative is saved for your
patrons to enjoy. And that's of importance
at the box office, too.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
More power to your
box-office
mMimm
Kiel
I
ivt
Lloyd fjui
, ^ Presented bi^
John McCormii^
Idapted Prom the ceUbrati
\pmedq strip bu Williim
'nselmana/irf Charles Plui
AlPredE.Gi-ei
'Ptoduction
Full of the
laughs thaL
reach Vouk
heart/
#.
iTHE
fff brAdstreet
FILMDOM
/^>-
Authority
1
,. XXXVI No. 63
Monday, June 14, 1926
Price 5 Cents
ublix Broadcasting
r ig Out Novelty in Four Houses
♦ Sntire Circuit May Use It if
Experiment Works Out
1 a tentative agreement with the
J sll Broadcasting Service of Chi-
( four Publix theaters will ope-
1 a Carrell government licensed
1 Icasting station from the stage,
e stations can be heard for a
Jice exceeding 1,000 miles,
e four theaters which will use
rial service are the Stratford
khkeepsie; the Broadway, New-
i; the Carolina, Greenville, and
lex, Spartanburg,
ese stations operate on the exact
pie of the largest broadcasting
in the country and are accom-
d by a licensed radio engineer
insuring perfect operation. The
(_Continued on Page 3)
o New Theater Corporations
vtT, Del. — The Muskogee Thea-
:o., capitalized at $55,000, has
incorporated by H. B. Robb, E.
awley and W. G. Underwood
Dallas.
Ries Mont " leaters and Real-
, has been capitalized at $3,000,-
<ploit- O- Grams
eat exploitation stunts for
{exhibitor. Practical box-office
Irs. The brief outlines give the
1 If you u nt the full canu-
\on any pictu e write to Exploi-
Editor, THE FILM DAILY.
\ese "Explo t-0-Grams" daily.
want then when you book
ftictures.
"The Bat"
(United Artists)
111 envelope? 2^ by 4 inches
|uted in neighborhood of the
On the envelope was print-
fUse the contents of this en-
to defend yourself against
(Conitnued on Page 7)
pdiana Chain in Sight
inapolis — The Stanley Theaters
J which will operate the Laurel
lind the Alhambra in Terre
has been organized by Louir
|ulden, Indianapolis representa-
Celebrated Players, Inc.. Ed-
Stanley and Abe P. Madison.
Ijrporation plans to add other
Is.
inous Stockholders to Meet
-jecial meeting of the stock-
I'j of Famous is scheduled for
iday to take action on the pro-
-il 0 increase the common shares
■'M50,000 to 1,000.000.
Big "U" Deal
Balaban & Katz Books Entire Prod-
uct for Long Term Into 73
Houses
An important booking deal has been
made between Universal and B. & K
It provides for the routing of the
entire Universal product into 73 the-
aters in Chicago and other middle-
West cities. The contract runs for
a long period.
After negotiating for five months
the deal was consummated by Sam
Katz and F. M. Brockell, general
manager of the circuit, and Carl
Laemmle, Lou B. Metzger, his sales
director for the Western division
and Metzger's assistant, L. W. Alex-
iContinued on Page 2)
Sues 8 Producers
Pierre Artigue Charges Infringement
of Patent on Shadowgraph — Seeks
$2,600,000 for Its Use
Los Angeles — Eight large produc-
ing companies are named defendants
in injunction proceedings brought by
Pierre Artigue, artist, who claims
infringement of his patent, the shad-
owgraph. Artigue demands $2,600,-
000 for use of the patent.
Named in the suit are Famous
Warners, Universal Pictures, Inc.
iContiniied on Page 2)
One Semon Feature for Pathe
Los Angeles — Larry Semon has
signed to direct Alice Day for Mack
Sennett.
Eddie Cline will concentrate on the
Johnnv Burke comedies, Alf Gould-
ing on the Smith series and Del Lord
on the Turpin pictures.
Larry Semon originally made a
deal with Pathe for a series of fea-
tures. Only one, however, will be
delivered under the arrangement.
$300,000 House in Chain
Detroit— A $300,000 house will be
built at Woodward Ave. and Maple
Road. It will be part of the Kun-
sky-Balaban & Katz chain and seat
1,800.
Schoppel to Produce
Paul Schoppel begins production
on a feature, untitled as yet, at the
Tec-Art studios in the next few days
He intends making a series of 12 for
the coming season.
"Summer Bachelors" Dwan's First
Allan Dwan's first for Fox, to be
made in New York, will be "Sum-
mer Bachelors," by Warner Fabian.
Virginia Valli may be the feminine
lead.
Theater Field Active
Many Construction Projects Launch-
ed— 16 States Report New Houses
Going Ud
Theater construction is apparently
progressing without abatement.
Chains figure largely in the activity
Special reports reaching New York
from various cities and towns on
Saturday covered 16 states. A re-
sume of these projects follow:
Alabama
Northport, Ala. — A building, which
will also house a theater, is to be
built here.
California
Daly City, Cal. — Preston T. Jensen,
(Conitnued on Page 7)
May Test R. I. Law
Pawtucket Merchants, Worried by
Sunday Business Depression, Talk
of Petitioning Attorney-General
Pawtuck' ', R. I. — Local merchants
are attributing part of the business
depression here to the law which
makes this city the only place in
Rhode Island in which Sunday shows
are prohibited. An agitation has been
started by the leading business men
to test the statute. The head of the
lar^^est department store has suggest-
(Conitnued on Page 7)
"Action Sign" for Warners
An innovation in signs is planned
on the front of Warner's theater to
exploit "Don Juan," which opens
about the midle of July. Replacing
the old sign will be a painted scene
from the picture. Through its light-
in- the characters will seem to be
dueling. The display, which approxi-
mates 40x60 ft., will be complete in
about '0 days.
uit After Lincoln Theater?
I )ln. Neb. — Homer Burkett
Wil 1 M. Folson & Leonard have
secured a permit for a $50,000 theater
and office building to be located at
1516 O St. The new house is to be
independent of other Lincoln thea-
ters, but a large circuit is said to be
dickering for the lease.
Sixth House for Chain
Putnam, Conn. — The S. A. Amuse-
ment Co. will operate the theater
planned at Main and Lee Sts., this
making the sixth house in its chain
Construction on the theater, which
will seat 1,200 will start Aug. 1.
"Mark Ritz" for Albany
Albany — The name selected for the
new theater building on South Pearl
St. is the "Mark Ritz."
20 More for Fox
New Houses Will Be Added to Cir-
cuit— John Zanft Going Abroad
to Look Field Over
John Zanft, vice-president and gen-
eral manager of the Fox circuit, will
sail for Europe on the Majestic
Thursday. More than 20 new thea-
ters will be added to the Fox hold-
ings in this country during the year.
Zanft is going abroad to study the
foreign situation with a view to wid-
ening the Fox interests there. In
addition to a new Academy of Mu-
sic on 14th St., New York, Fox will
open the Savoy in Brooklyn and new
theaters in Detroit, St. Louis, Wash-
ington, Kansas City, Chicago, Los
Angeles, San Francisco, Cincinnati
Baltimore, Boston and other prin-
cipal cities. '-^^
- Kyne Joins Famous
Los Angeles — Famous has engaged
Peter B. Kyne to prepare a treat-
ment on "Captain Sazarac." Flor-
ence Vidor, Ricardo Cortez, Sam De
Grasse and Andre Beranger have
beerrcast for roles.
Famous Signs Geo. Marion, Jr.
Los Angeles — ^Famous has signed
George Marion, Jr., to title six pic-
tures.
Big Italian Film
8,000,000 Lire to Be Spent on Pro-
duction Dealing with Life of
Francis of Assisi
Rome — The Imprese Cinematogra-
fiche Societa Anonima announces the
production of "Frate Francesco," a
picture about the life of Francis of
Assisi.
The scenario will be adapted for
the screen by Jean Joergensen, C
Zangarini and Aldo de Benedetti
The picture will be made at the I.
(Continued on Page 2)
Hays Cooperating with Wamera
Will H Hays did not leave fo.r the
Coast o Saturday as anticipated. He
has pu otf his departure for a fexv
da^'s in rder to cooperate with the
Warner on final details in connec-
tion wi the Vitaphone process.
Norway City Running Theaters
Oslo. Norway — The Oslo city gov-
ernment has taken over all local film
houses .' nd appointed M. J. Gutider-
sen gen al manager. Thirteen the-
aters ar included in the deal.
Harris I; terests Take Over House
Washington, Pa. — The Harris
Amusement Co. has assumed con-
trol of the Harris-State in McKees-
port.
nt
THE
■e^mk
II
DAILY
Monday, June 14, 1
»il.XXXyiNo.63 Monday, June 14. 1926 PricaSCents
lOHN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M Meisereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N Y , under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. _ Foreign,
$15.00. Subscribers should remit with orde''.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
ctor Hotel; 'Phone, Drexel 7000 and Wash-
in-.'ton 9794, London— Ernest W. Fredman,
The Pilm Renter, 58, Great MarlbOiOUgh St.,
London W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
Saturday's market continued the clinrb of
rails and a few of the more active industrials,
but in the general list, trading was weak.
This was due in part to the weekly profit-
taking and the usual decline in activities
during the short session.
Only a few of the film issues figured in
the trading. Those which did showed little
action. Famous common and Famous rights
again were the leading issues, making re-
spective gains of 5^ and y% in sales of 2,000.
The others stayed at about their previous
closings.
Quotations
High
Low
Close
Sales
•Balaban & Katz
74/
Eastman Kodak
lib^
110J4
110/
200
Famous Players . .
127
126 !4
127
2,000
Fam Play Pfd, .
121}^
Famous Rts.
5(/,
5!/.
5/8
2,000
*Film Inspection
5H
First Nat'l Pfd. .
100
Fox Film "A" .
64^
64>/i
64/
300
Fox Theaters "A"
23^
23?^
23/8
100
Intern'] Projector
, .
11/8
....
Loew's, Inc.
38 J4
38!^
38/
700
Metro-Gold. Pfd.
22'/^
22 J4
22/
200
M. P. Cap. Corp.
23
23
23
200
Pathe Exch. "A"
56
5S'/8
55/
600
tParamount B'way
97?4
97^
97J4
400
Roxy Units
24
22
Roxy Common . . .
7
6
Skouras Bros.
47H
47-^
47/
•''Stan. Co. of Am.
61
'Trans- Lux Screen
6^
Universal Pict. . .
30/
*Univ. Pict. Pfd.
93
'Warner Bros. . .
45/
Warner Pict. "A"
12/.
12/8
12/
600
* Last prices quoted
" Philadelphia Market
f Bond Market
Ottumwa House Opens
Ottumwa, la. — The Capitol, form-
erly the Circle, has been reopened
It now is operated by the Strand
Amusement Co.
^Bft^MieiS^
Utmost in ScreenBrilliancj'
Big "U" Deal
(Continued from Page 1)
ander. The houses concerned are the
B. & K. theaters and the Lubliner &
Triuz, Lynch, Burford and Great
States circuits. Cities embraced are
Chicago, Aurora, Bloomington, De-
Kalb, Elgin, Galesburg, Joliet. Kan-
kakee, Peoria, Rockford, Streator
Quincy, Paris, Sterling, Waukegan
all in Illinois, and La Crosse, Wis.
Big Italian Film
{Continued from Page 1)
C. S. A. studios in Florence. Jules
Antamoro will direct and the lead-
ing parts will be held by Albert Pas-
quali and Romuald Joube. The cost
of production will be close to 8,000,-
000 lire.
Mystery Story Ruggles' Next
Wesley Ruggles, who is now edit-
ing "The Kick-Off," will start pro-
duction on a mystery story in about
10 days for Excellent Pictures Corp.
H. H. Van Loan is writing the
story which will be filmed at Fort
Lee.
New House for Whitestone, L. I.
Plans are being drawn for a thea-
ter to be erected at 8th Ave. and 20th
St., Whitestone, L. L, to seat 1,500
by Gainsboro Theater Co. The Ri-
alto here is now under the Gainsboro
management.
Plan Theater on Church Site
New Britain, Conn. — Local interest
have purchased the South Church
parsonage on Washington St., and
plan to convert it into a theater.
1,400 Seats for Hartford
Hartford, Conn. — Plans have been
made for the construction of a thea-
ter at 492 Farmington Ave. It will
cost $350,000 and seat 1,400.
Secures Site in Berlin, Wis.
Berlin, Wis — Frank Fischer, manag-
ing director of the Fischer-Para-
mount theaters, will build a new
house
/^ay Play Opposite Barrymore
Hollywood — Vilma Banky may play
the feminine role opposite John Bar*
ryi^ore in "Francois Villon." ^^
Opens Second Patchogue House
Patchogue — Mike Glynne has re-
opened the new Rialto. He also op-
erates the Patchogue here.
Harrington Cast for "Tin Gods"
John Harrington, Charles Ham-
mond and George DeCarlton have
been added to the cast of "Tin Gods."
Purchases Opposition House
Portland. Ore. —The Heilig has
been purchased by George B. Guth-
rie, who has just opened the Elsinore.
Lois Wilson in "Great Gatsby"
The role of Daisy Buchanan in
"The Great Gatsby" has been
signed to Lois Wilson.
as-
Form Imperial Productions
Fall River — Imperial Prod., Inc.,
has been formed with headquarters
here.
Sues 8 Producers
(Continued from Page 1)
Metro-Goldwyn, from whom he
claims $400,000 each, and Fox Film
Corp., Fox Motion Picture Co., First
National Prod. Co., and First Na-
tional Pictures Co., who are made
defendants for $250,000 each.
Artigue asserts that he obtained a
patent on the shadowgraph in 1919
and that it has been used by the de-
fendant companies at a saving of mil-
lions of dollars. He recently filed
another suit asking for an accounting
12 Sold for South America
Edward L. Klein Corp. has sold the
entire output of the American Cine-
ma Assoc, to the Argentine-Ameri-
can Film Corp. for South America.
The deal covers 12 David M. Hart-
ford Prod., including: "Then Came
the Woman," "Dame Chance," "Jack
of Hearts," "The Rose of the Bow-
ery," "A Flash in the Night," "The
Beloved Fraud," "God's Great Wil-
derness," "The Man in the Shadow,"
"Stronger Than Steel," "Kidnapped
in New York," "Your Brother and
Mine," "Drivin' Mad."
The deal was consummated by Etta
L. Klein.
Eckman Drive Ends
Sam Eckman, sales supervisor for
Metro-Goldwyn-Mayer in New York
and in New England, celebrated his
ninth anniversary with the organiza-
tio" on Friday. On Saturday, a six
weeks' play date drive conducted in
his honor by the Buffalo, Boston
New Haven, New York and Albany
branches terminated.
Judgment Against Inter-Ocean
A default judgment for $3,554 has
been filed in the Supreme Court by
Norton V. Ritchey against the Inter-
Ocean Film Corp. The complaint
alleged that a note was made on
Jan 16 last payable to the Davis Dist.
Division, Inc., on April 15, which
was endorsed by Lacy W. Kastner
as president, but was not paid.
Start Three for Famous
Los Angeles — Today three Famous
productions will go into production
at the new studios. They are "The
Campus Flirt," "You'd Be Surprised,"
and "Kid Boots."
Dancers Engaged for "Sappho"
The Carter-Waddell dancers, head-
ed by loan Carter-Waddell, will work
in "Sappho," the initial picture of
F"amous Lovers' Productions. Cam-
era work starts this week.
Mendes Adds to Cast
Olive Tell and Sam Harvey have
been added to the cast of Lothar Men-
des' first picture, "The Ex-Duke,"
for Robert T. Kane.
A MILLION FEET OF
EVERYTHING
FILM LIBRARY SCENES
STONE FILM LIBRARY
220 W. 42nd St. ROOM 303
Phone Wisconsin 3^70
On Broadway
This Week
Astor — "The Big Parade"
Broadway — "Ranson's Folly"
Cameo — Repertoire Week
Capitol — "The Volga Boatman"
Colony — "Rolling Home"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Loew's New York— Today — "Brown o
yard"
Tuesday — "Combat" ^nd "The Impt
Wednesday — "Silken Shackles"
Thursday — "The Sporting Lover"
Friday — "The Black Paradise" and
Old Dutch"
Saturday — "Lucky Lady"
Mark Strand— "The Brown Derby"
Rialbo — "Aloma of the South Seas"
Rivoli — "Good and Naughty"
Warners — "A Social Highwayman"
Brooklyn Mark Strand — "Stella Dalla
Next Week
Astor — "The Big Parade"
Broadway — "Sweet Daddies"
Cameo — Undetermined
Capitol — "Lovey Mary" j
Criterion^" Mare Nostrum" !
Embassy — "Ben Hur"
Mark Strand — "Puppets"
Rialto — "Aloma of the South Seas"
RivoU — "Silence"
Warners — "Footloose Widows"
Brooklyn Mark Strand — "Ella Cinders'
First National Studios Partially
Los Angeles — Several depart
have already taken up quarters
new Burbank studios of Firs
tional.
HAL RCA 1
presents
Never too ol
(
^wM CLAUOE OILLINGWATER. ,^
Ihis is a 'Cornerblock' cut fur'ih*"
FREE for all Pathecomedies a n
Exchange.
QUALITY PRINTS
Titles and Negative Develoi||
Release Printing [P
U. S. Film Laboratories,
Hudson Heights, N. J,j
Palisades 3678
John D.Tippett Ji|^
Ra'w Stock
Negative and Posit^t
All Colors
1540 Broadway
New York City
6040 Sunset I''-
Holtywood, i-
I
THC
Vliday, June 14, 1926
\4nd That's That!
By "BARRY"
IS WILSON is going to bob
j her hair after all. She's held
I long, long time but now must
luish her locks for her art. Her
111 "The Great Gatsby" requires
Itresses of the Toa studio are on
\e, is the word that comes from
In. They worked for a year to
training, they said, and now that
\ve got it they want ten yen ($5)
\nth each.
.K.K." is in work at the F.B.O.
Ids. It has nothing to do with
Llan, however, just the way
her Kitty Kelly" is spoken of.
f\bart Henley says he has never
d golf in his life but he has bet
/ Rapf $500 that he could beat
)ver nine holes. Preparations
zing made. A big gallery is ex-
k and the day of the match will
tcally be a holiday in Southern
mrnia.
.nany people crowd the elevated
J surrounding the Cosmopolitan
Is at 125th and 2nd Ave. that
ll officers have been put on duty
lifrthe people moving and they
Irn became engrossed in the
|g of a scene that they only
to the throng.
-JliO Q. Nilsson is said to have de-
«'i new summer hat with rubber
s\zrown in which ice is inserted,
as a cooling agent. Next?
H0lS\
'Kill
lyart Producers Active
l.ywood — Twelve companies are
[ngaged in production for the
. Producers and pictures are:
Carr Prod., "The Dixie Flyer" by
IVan Loan; Ben Wilson Prod., "Cap-
laurage" from James Oliver Curwood's
1 George Blaisdell Prod., "West of
l''s End" with Jack Perrin ; Dick
1 (Jirecting his own starring vehicle,
Ig Bill Atwood" ; Ben Wilson west-
It, "The Sheriff's Girl," with Ben
land Neva Gerber ; Gerson Pictures
JThe Last Alarm" with Wanda Haw-
iThebdore Von Eltz ; Harry J. Brown
I'Moran of the Mounted" with Reed
iDuke Worne Prod., "The Heart of
Ird," and "Scotty of the Scouts";
Is of the Morris Schlank Prod., mak-
ledies and a feature.
0^
Adds to Carolina Chain
. Point, N. C.— A. B. Huff
of the American Broadway
and Orpheum, has taken over
)adhurst from Cecil & Crater
0. B. Crater will be retained
mbger of that house.
Pei
)er
lal
ioffman Signs Birdwell
Angeles — Renaud Hoffman has
Russell Birdwell, former news-
in, to write and direct "The
:xtra."
re-
'antages' Revival Week
Uo — Pantages will hold a
aljeek beginning July 3. "The
„«*^W ush." "Little Annie Rooney,"
on Q" will be shown.
«**ro:
i
Publix Broadcasting
(Continued from Page 1)
service also furnishes an advance
man who will visit the above men-
tioned theaters and tie-up with local
newspapers, mayors and civic clubs
and outline the whole structure of the
proposed campaign. The broadcast-
ing will constitute a part of the after-
noon and evening performance at each
theater, using local talent for the
bulk of the program- — followed by
auxiliary broadcasting for the pur-
pose of advance publicity and propa-
ganda on coming attractions.
Paughkeepsians tuned in on Sta-
tion WKBG last Sunday, broad-
casting from the stage of the Strat-
ford. This affords theater-goers their
first opportunity to see a real broad-
casting outfit in action. The station
operated for a week in cooperation
with the Poughkeepsie Eagle-News
Musicians, vocalists and public speak-
ers formed part of the programs as
well as local glee clubs, choirs and
monologists who cared to partici-
pate.
Members of the Poughkeepsie
Chamber of Commerce and a number
of prominent business organizations
cooperated with the theater in its
radio venture. Extra phones were in-
stalled in the theater for the "listen-
ers in" with a special force of opera-
tors to facilitate the handlinr" of in-
coming calls and requests for special
numbers.
Should these test runs of the broad-
casting service prove successful, it is
expected that the outfit will be routed
all over the circuit wherever there is
no broadcasting station at present.
Changes in Publix Theaters
Denver — Walter G. League, former
manager of the Strand, Memphis,
has assumed city management of
Publix theaters here, succeeding Jay
Haas who has been transferred to
the Capitol, Little Rock, to replace
Charles T. Hoskins, resigned.
Jackson, Miss. — The Marlow wil'
reopen soon entirely redecorated.
The house closed on May 22 for four
weeks.
Lincoln,
closed.
Neb.
The Rialto has
Augusta, Ga. — The Rialto has
closed. The Modjeska will change
its programs four times a week. Ad-
mission prices will be reduced from
35 to 30 cents in the evening with
the matinee scale placed at 25 and 10
cents.
Jacksonville, Fla. — The Imperial
has changed to a three-a-week basis
The Arcade will change twice weekly
for the summer.
Booked for Chicago House
Chicago — "The Miracle of the
Lourdes" has been booked into Or-
chestra Hall for an indefinite run, be-
ginning June 20. It is beir.g distri-
buted by Blake & Blumenthal.
Hart Booking Song Composer
The Max Hart office is booking Vernon
Delha, composer of "The Prisoner's Song,"
with his trio, into film theaters. Hart is
also routing the Ponce Sisters, radio and
phonograph singers.
July Fourth!
The Birthday of a Nation
Is Also the Birthday of
Stephens Collins Foster
America's Greatest Composer
of "FOLK'' MUSIC—
The Man Who Wrote
"MY OLD KENTUCKY HOME"
"OLD FOLKS AT HOME"
"OLD BLACK JOE"— etc.
An Ideal Attraction For Week of
July Fourth!
James A. FitzPatrick Presents
"Stephen Collins Foster"
A One Reel Episode from the Life of
America's Famous Composer Accompan-
ied by His Own Music.
ISSUED WITH FULL ORCHESTRATIONS
Including Solo, Piano and Organ Parts
Booked direct to first run theatres
anywhere in the United States.
The Rush Is On!
Order Your Print and Music Now!
FitzPatrick Pictures, Inc.
7*9 Seventh Ave. New York City
With Lieut. Commander
ATwoRcf
The FIRST and ONLY pictures showing
the flight itself to the North Pole and back||
taken from the Fokker Josephine Ford.
The FIRST motion pictures of the Northj
Pole.
Pathe'
Distributors
tiard E Byrd, us.n
Byrd's own official pictures of his amazing exploit,
^^\ complete, thrilling, exclusive.
^' EThe best box-office attraction
3rf
you can present, giving
to your public the biggest newspaper story in years,
an amazing achievement they all want to see.
Pathe'
Distributors
THE
■^ak
Dy^l^Y Mdfiday, June 14,
One Hundred and Sixty
PHOTOPLAY EDITORS
AND
MOTION PICTURE CRITICS "
from practically
Every important newspaper in the country
have contributed to the
Sixth Annual
Directors' Number
OF
The Film Daily
{Out June 27th)
The Recognized Directors^ Reference Quide
I
•wday, June 14, 1926
THE
heater Field Active
(Continued from Page 1)
ect, has prepared plans for a
;85,000 theater.
Angeles — A theater building
imodating 900, is under con-
ion at 82nd St., and Vermont
Nuys, Cal. — A theater seating
s to be built by the Van Nuys
er Corp.
Connecticut
tol, Conn. — Colonial Theaters
; to build a $300,000 house with
uiK capacity of 1,500.
Florida
ni — The Coral Gables theater
bened with Richmond Dormar
S
Illinois
Inville, 111.— R. W. Hickman
larded the contract for his new
to George Trost. The house
located at College Ave., and
St.
tington, 111. ■ — George Atkins
rect a $50,000 house here on
Bt.
Mississippi
adson, Miss. — Bids are being re-
fiif the construction of a the-
,1 the Strand Amusement Co
r
Missouri
|, Mo. — United Studios, Inc.
Ihouse here. It will be located
1st. and Virginia Ave. and will
(500,000.
las City . — The Kansas City
|r Assoc, is to build a $99,000
and office building.
^rly. Mo. — The Moberly thea-
expected to be completed
[..ouis — The Joseph Electric
lent Co. has awarded the con-
[r its proposed theater on Ed-
ISt. to Sam Hotchkiss. Boiler
|)f Kansas C'*" designed the
|r, Mo. — Charles Weeks is
plans prepared for a new thea-
Ihe house will cost upwards
1)0.
Oklahoma
|;nville, Okla. — ■
Iby Charles F.
The Dixie
Morris, has
f
.,*^
\k
North Dakota
f, N. D. — Ground has beer
for a new theater here.
New Jersey
re, N. J.— The Baldwin Con-
1 Co. will put up a theater
nd office building costing
at Central Ave. and South
it. The house will seat 2,500.
New Mexico
ruces, N.M.— W. L. Gullett
n his new house about the
)f July.
New York
straw, N. Y.— On the site of
Majestic a house costing
and seating 1,200 will be
I
Inlet, N. Y. — Jacob Rothstein of
Utica will manage the new house be-
ing erected by Jacob Routstone of
Utica.
Oregon
Eugene, Ore. — It is understood
Calvin Heilig is to build a new
house.
Salem, Ore. — George Guthrie has
opened the Elsinore, built at a cost
of $200,000.
Washington
Everson, Wash. — Warners have
opened a new theater hee.
Wisconsin
Racine, Wis. — Construction work
on the Friedman theater and depart-
ment store has begun. This is the
house Universal has leased and is
described as the first of a chain in
Wisconsin.
West Virginia
Wheeling, W. Va. — George Shafer
plans a $1,500,000 bouse at 11th and
Chaplain Sts.
May Test R. I. Law
(Continued from Page 1)
ed that Attorney-General Sisson be
petitioned for a ruling on the consti-
tutionality of the law.
"Pawtucket is deserted Sunday af-
ternoons and evenings," one merchant
mourns. "Imagine what kind of a
town this would look like if we all shut
off our lights Sunday nights. But
that's what we'll have to do. What'.''
the use of lights in a deserted city?"
Six houses seating more than 11,000
are kept dark Sundays by the law
Dru" stores and refreshment stands
have principally suffered from its
passage.
Install Fan Ventilator
Morgantown, N. C. — The New the-
ater has installed an 8 foot fan to
cool the house during the summer.
Newman Titling "Tia Juana"
Mike Newman, who is in New
York with his two-reeler, "The
Truth About Tia Juana," is titling
the picture.
To Improve Cleveland House
Cleveland— The Haltnorth will be
closed during July and August when
its interior will be rebuilt, the house
refurnished and new equipment in-
stalled.
Changes to Stock
Bangor, Me. — The Bijou has dis-
continued pictures and is presenting
stock for the Summer Pictures will
be resumed in the Fall.
Clarence Burton In Cast
Hollywood — Clarence Burton has
been added to the cast of "The Nerv-
ous Wreck."
Duluth Theater Drops Films
Duluth — The Orpheum has adopted
tock for the summer, discontinuing
pictures.
To Alter Schine House
Corning, N. Y.— Schine Theatrical
Co.'s State will close for alterations
soon.
Exploit- O- Grams
(Continued from Page 1)
'The Bat.' He works in the dark at
the Meserole Theater." The dates
of the showing followed. Inside of
each envelope were two safety
matches. An inexpensive stunt that
created great interest. — Sidney Lars-
chan, Meserole Theater, Brooklyn
N. Y.
"Casey of the Coast Guard"
(Pathe)
Take advantage of the wrecking of
a rum boat played up in the news-
papers for a tie-up. The theater ran
ads that hooked up with the news
item. Also broke some good public-
ity with theater-front display. News-
paper gave space to the exploitation
— Ray Kelsall, Garden Theater, Bur-
linoame, Calif.
"Famous Melody Series"
(Pathe^
Played the film with a. combination
orchestra and organ accompaniment
This worked in well with the musical
atmosphere of the picture. It lent
interest and variety to the program
— M. Frye, Home Theater, Danville
111.
"Kiki"
(First National)
A doll-dressing contest, the dolls to
be dressed in imitation of the Kik'
costume. Merchants offered prizes
to the winners, hooked "o with a two-
page co-op ad. The women present-
ed their dolls at the theater for entry
The ten best were exhibited in a
store window, and the merchant?
awarded prizes of rugs, sweaters, etc.,
from their stock. — Wells Theater
Norfolk, Va.
"The StiU Alarm"
(Universal)
Persuaded the Firemen's Athletic
Assoc, to sponsor the fire picture
The firemen sold tickets, receiving 35
per cent of every dollar they took in
which money went into their fund
Thus the firemen became living ads
for the feature and put it over strong
— Kenneth Tallmadge, Pantages The-
ater, Vancouver, B. C.
"Tramp, Tramp, Tramp"
(First National)
Big hiking event called the "Tramp
Tramp, Tramp, Contest." The coujse
52 miles around Lake Washington
The hike started from the theater 11
p. m. Friday and ended early Sat-
urd-- afternoon at the same point
A parade, headed by the mayor and
chief of police with a band, started
the hikers on their way. Photog-
raphers followed the h-' -^nd news
cameramen took shots. Many prizes
were offered by merchants. City of-
ficials were on hand to welcome the
winner. That stunt adaptable to al-
most any community. — Liberty The-
ater, Seattle.
"The Volga Boatman"
(Prod. Dist. Corp.)
A giant telegram, 11 by 14 inches
an exact duplicate of the regular
Western Union telegram blank on
the same yellow stock. It was ad-
dressed to "Mr. and Mrs. Every-
body " and signed "The Volga Boat-
man." It read- "I am a motion pic-
ture. My producer, Cecil B. De Mil-
le, has made me feel like a million dol-
lars by saying that I am the greatest
motion picture ' he has ever made."
The telegram went on to give th^
theater announcement, and urged
everyone to attend. — Skouras Bros.
Missouri Theater, St. Louis.
F. N. Studio Ready June 15
Hollywood — The new First Nation-
al studio at Burbank will be ready
about June 15.
at f/icSTRANDNiwYORKjUNE 27
AL CHRISTIES
LAUGH SPECIAL
The comedy
sensation-^
of the year
RELEASED BY
PKODUCEKS DISTKIBUTINC COKPOKATION
The Biff n , ' ^^Wft
B, ^'^^ COMEDIES
- AGAIN! n"^rfl^9^^rs
Astounding Camera Tricks
Chicken' eggs hatching Tin Lizzies
Oysters a-swimming
Dancing shoes
Other novelties
^''"^ deal ' r '''■^^^ed
"g-hte
,'r'^ ^^'"^ W ^'"'"^ ^"--^e
^^it to\„^^^^d On." ;!^^^ «^ the
Written and Directed by ;«
Charley Bowers and H. L. Muller |
it
L
fl
iTHE
:4e brAdstreet
tjT FILMDOM
TAeKEXOCmm
Authority
XXXVI No. 64
Tuesday, June 15, 1926
Price 5 Cents
keeping Clean
1 uimerable cities and towns
Linerica are cleaning up.
approach of summer has
eci in a special desire to
up the town. And so the
est city block is the basis
le competition; the best
In, another.
fause of the importance
the theater holds — or
hold — in the 'community,
^tors are urged to take
The long, bright days of
are certain to bring to
the ravages of winter.
Scrub, Paint, Polish
attraction which a theater
lold in summer time must be
The theater has to be kept
^nd dressed for the part
)re, exhibitors, get out the
m, the scrubbing pail. Apply
ih where polish belongs. Once
tt the statement be made: the
uft are measured by the efforts.
The Trend
; agreed that this industry is
rjping and at a rapid rate, too.
what is taking place on the
nal laundry chains are form-
l New York City and adja-
|ritory, about 75 per cent of
iness is handled by large
lions. Amalgamations in
[ties proceed apace. The in-
not to be overlooked. In
|tal sales aggregated $500,-
The estimate for 1930 is
10,000 in sales.
ItO other lines of endeavor.
Iiere economic reasons influ-
Ix^ers. The motion picture
Ihas a lot of company. The
linevitable. The histories of
Imerican industries tell the
story.
hin Eyes Face Europe
W ill widen his theater opera-
I ]; the Continent. United
Its* pledged to a similar policy
s j^re Europe looms on the
wnj Many of the beams in the
ficj film structure are support-
'ro;h rivets driven by Europe.
?r<|ty is sought. A full reali-
1 1 what the facts are should
win this vital problem come?
>r isposition.
KANN
Aschers Building
Three in Work, Two Planned in
Chicago — Negotiating with Fox
on Booking
Five houses are either in construc-
tion or projected in Chicago for the
Ascher Circuit, according to Max
Ascher, who leaves New York today
for Chicago. Three theaters in pro-
cess of building are:
The Sheridan, seating 4,000, Irv-
ing Park Rd. and Sheridan Ave.
ready in September; Colony, seating
2,000, 59th St. and Kedzie Ave.
ready in August; Drake, seating
2,200. Montrose and Drake Aves..
finished in August. Plans are being
made for two more, one seating 4,500
and the other with a 2,500 capacity.
About $5,000,000 will be involved in
the theaters, Ascher said. This wil'
give the circuit a total of 21 theaters,
(.Continued on Page 2)
Eastern Cities Sold
Fox Product Set, States James R.
Grainger Before Starting
Western Sales Trip
James R. Grainger, general sales
manager for Fox, left for Chicago yes-
terday, the first step in a sales trip
which will take him to all key cities
in the West. He said Fox product
for next season had been placed in
practically every Eastern cky. The
Western trip concerns safes in that
territory.
Grainger will visit the Coast studio
and then work his way up North on
the route back to New York. Max
(Continued on Page 2)
Unfair Bill Killed
Oser Standing Room Measure Is
Shelved By Louisiana State Senate
— Had Passed The House
New Orleans — The Oser theater
standing room bill has been shelved
by the Senate. It went the route
of indefinite postponement without a
dissenting vote. The motion to in-
definitely postpone was made by Sen-
ator Davey of New Orleans.
Representative Oser's bill, which
passed the House by a good majority,
provided that theaters in cities of
more than 10,000 population and open
air amusement places in cities of more
(Continued on Page 2)
Lloyd Willis Dead
It developed yesterday that Lloyd
Willis, home office representative of
Warner Bros, and widely known in
the industry, died Saturday of septic
poisoning following an operation on
Memorial Day. The body was taken
by Sam H. Morris, to Church Creek,
Md., the birthplace of Willis.
Famous Declares Dividend
At a meeting of the Famous stock-
holders held yesterday, the regular
quarterly dividend of $2 a share on
the preferred was declared, payable
Aug. 2, to stockholders of record at
close of business July 15. Books will
not close.
Oklahoma Boom
Theater Chain Idea There Growing
Rapidly — Booking Combine Re-
ported in One Section
Dallas — Writing to the "Motion
Picture Journal" from Oklahoma
City, A. Jules Benedic says, in part:
"Mergers and rumors of mergers fly thick
and fast in Oklahoma these days. This
chain theater idea is growing fast as
the Piggly-Wiggly wrinkle. And seemingly
there is no end.
"A. B. Moirrand, originally at Shawnee,
and one of the best known exhibitors in
the Sooner State, is branching out. Now
he has houses at Pawhuska, Wewoka, Hart-
(Continued on Page 2)
Exploit- O- Grams
Latest exploitation stunts for
every exhibitor. Practical box-office
boosters. The brief outlines give the
ideas. If you want the full cam-
paign on any picture write to Exploi-
tation Editor, THE FILM DAILY.
File these "Exploit-0 -Grams" daily.
You'll want them, when you book
these pictures.
"Amundsen Polar Flight"
(Pathe)
Tie up with a local ice company
which delivered at homes of customers
cards announcing showing. An air-
plane, roped off and guarded by two
soldiers, was placed in a public
square, with appropriate placards.
Front of theater was dressed up to
represent Polar regions. — Palace The-
ater. San Antonio, Tex.
Publix After Saxe?
Deal For \yisconsin — Circuit Re-
ported Under Way — Chain Ex-
'panding Steadily
Milwaukee — Control of Saxe Am-
usement Enterprises is being sought
by several large operators, is is re-
ported. Publix is mentioned as one.
Saxe is on the Coast, and no state-
ment is forthcoming, with the com-
pany quietly continuing its program
of expansion. The war between Saxe
and Fischer's-Paramount chain for
supremacy in Wisconsin, has been ex-
tended to Berlin.
With Fischer forming a stock com-
pany to build a new theater, Saxe,
allied with E. M. Starkey, will erect
a new theater, planning to open the
new house before the Fischer project
is under way. Entrance of Saxe into-
Berlin makes a step in proposed ac-
quisition and construction of theaters
in smaller cities of the state, according
to C. K. Olson, field man for the
company.
The two firms now are to build
competitive houses in Madison and
Oshkosh.
Koppin Buys Two More
Detroit — Henry S. Koppin has ac-
quired the two Matt houses, the
Strand and State in Flint, and takes
possession Sept. 16. With their pur-
chase, the first he has taken over out-
side of Detroit, and two now being
erected in this city, Koppin has a cir-
cuit of 20.
Jackman to De Mille?
Los Angeles — Fred Jackman is re-
ported to have signed a contract with
Cecil B. De Mille to supervise came-
ra work on the Biblical picture which
the latter will produce.
"The Barrier"
(M.-G.-M.)
Newspaper contest. One-column
mats were taken from press book
Merchants were induced to insert
these in their ads. The instructions,
printed in a box on front page of
newspaper, directed the reader to
search through ads and identify vari-
ous players. To the first fifty identi-
fying players, and giving correct
name of the production in which they
appeared, passes to the theater were
given. This. was a good stunt, for
to answer the questions correctly
the contestants had to study lobby
announcements. The merchants got
their ads read, and the newspaper
(Continued on Page .i)
Bennett Yacht Burns
Matzatlan, Mexico — The "Fortuna"
chartered by Mack Sennett for an un-
der sea fishing photographic expedit-
ion in Fraillee Bay near here, has
burned to the water's edge.
"Peter Grimm" in Production"
Los Angeles — "The Return of Peter
Grimm," with Alec Francis in the
title role, went into production at
Fox yesterday.
Marin Returns
Ned Marin, Western sales manager
of First National, is back in New
York from a trip to the Coast. He
visited six exchanges.
Jeanne Eagels May Try Films
Los Angeles — It is reported Jeanne
Eagels, star of "Rain" which is now
playing here, may sign for a picture.
THE
-^^
DAILY
Tuesday, June 15,
»il, XXXVI No. B4 Tuesday. June 15. 1926 Price 5 Cents
I8HN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 16S0 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Filrti
Folks, Inc. J. W. Alicoate, President atid
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N Y , under the act of March 3, 1879.
Terms (Postage free) Unit;d States, outside
of Greater New York, $'.0.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
in-'tcn 9794, London— Ernest W. Fredman,
"■'he I'lto Renter, 58, Great Marlborough St.,
London W. 1., Paris — La Cineraatographie
Francaise, 5, Rue Saulnier.
Financial
The market opened yesterday with a rush.
Trading was more active than at any previ-
ous time since the break last March. It
was estimated that sales totalled 2,000.000
shares. Trading embraced the entire field of
stocks.
Trading in the film issues was quite heavy,
but there .seemed to be a general throwing
off. The effect of this was to cause frac-
tional price reactions. Fox Film and Fox
Theaters gained over a point on the day, and
Metro-Goldwyn Pfd., V2 a point.
Quotations
High Low
Balaban & Katz .. 74!^ 745^
Eastman Kodak ..110 "4 110
Famous Players ..126J4 1255/i
Fam. Play. Pfd. .. 121 K 12054
Fam. Play. Rts. .. Wi 554
*Film Inspection ...
•First Nat'l Pfd.
Fox Films "A" ... 66 64;4
Fox Theaters "A" 25 23^
*Intern'l Projector
Loew's, Inc Z?>V% 375i
Metro-Gold. Pfd. . 23 22J4
M. P. Can.. Corp. 23 22H
Pathe Exch. "A" 55^ 54
tParamount B'way 97^ 97^
Roxy Units 25 }4 22 54
Roxy Common ... 75^ 6
**Stan. Co. of Am.
Skouras Bros. ... 4754 475^
TraTis-Lux Screen 7 6%
"Universal Pict
*Univ. Pict. Pfd. . .
•Warner Bros
Warner Pict. "A" 125^ 12
* Last prices quoted
•* Philadelphia Market
t Bond Market
Close Sales
745^8
110
1,500
125^
9,800
12154
300
SV,
1,000
5>4
100
....
66
3,200
25
4,100
WVf.
3754
4,400
23
300
22 M
400
54H
2,100
97 7^
200
61
4754
....
6%
200
30^
• . . .
93
• * • •
455^
....
12
700
New Massachusetts Theaters
Attleboro, Mass. — Bids have been closed
for the Eagles.
Bridgewater, Mass. — A. A. Glick will build
a theater on I5road St. to seat about 750.
BUCHHEISTER
Motion Picture Film
LABORATORY
.\RT TITLE.S
1VS W. .i.Sth St. - Columbus 9240
Special Rush Seri-in'
Aschers Building
(.Continued from Page 1)
L. A. Rozelle, formerly M.-G.-M.
manager in Cliicago, is now associat-
ed witli Ascher as his personal rep-
resentative in the buying of pictures.
Negotiations are still under way with
Fox on a booking deal.
With Ascher is Ralph Kettering
of his organization. (Dne of their
missions in New York was to book
a legitimate show to play the Adel-
phi the week of June 20 during the
Eucharistic conferences.
Roy Scott Here
Roy Scott, scenarist for First Na-
tional on the Coast, is vacationing in
New York. His last picture was "The
Second Chance." Scott did the script
for "Rex. the Unconquered," the next
in the horse series to be made by
Hal Roach.
Oklahoma Boom
(.Continued from Page 1)
shorns and Okemah and has additional houses
in prospect.
"The R. and R. circuit took over three
additional houses recently at Vinita, Clare-
more and Muskogee. G. A. Peterson has
11 houses scattered over the state and is
understood to be negotiating for more.
"But it is the Griffith boys who are out-
maggoting these other maggots. They own
or control about 30 houses, with $250,000
worth of additional construction under way.
"The Griffiths are in a score or more towns
at present and more are being added to their
list. Seven of their houses have been taken
over in the last two months.
"While all this chain theater agitation is
going on, ihe independents are by no means
sleeping. At Gushing, Okla., there was
called on last Tuesday a meeting of exhibi
tors with the avowed purpose. I was in
formed, to form a booking combine. I was
unable to learn any details of this meeting.
Cartoonists Get Together
At the first annual dinner of the
Animated Cartoonists, held at the
Hotel Richmond, Milt Gross, "Feg"
Murray, Bill Nolan, George Stalling
and Dick Freil were among those who
attended.
Writing Original For Denny
Hollywood — Edwin Justin Mayer
has been engaged by Universal to
write an original story for Reginald
Denny.
Waters To Direct "Forlorn River"
Los Angeles — John Waters will di-
rect "Forlorn River" for Paramount
with Jack Holt, Edmund Burns, Ar-
lette Marchal in the cast.
Terriss Completes Work
Tom Terriss has completed camera
work on "The Romance of a Million
Dollars," for J. G. Bachmann.
Back From Coast Trip
Budd Rogers of Lumas Film re-
turned yesterday from a two months'
trip to the Coast.
Robert J. Rowan Dead
Detroit — Robert J. Rowan, for 10
years connected with the Standard
Film Service, is dead.
Paula Gould Leaves Universal
Paula Gould has resigned from
the Universal publicity department
to act as representative for Alberta
Vaughn.
Unfair Bill Killed
(Continued from Page 1)
than 100,000 could not sell more tick-
ets than they have seats. The sound
beating administered to this bill by
the Senate, after it had passed the
House by a large majority, was due
in considerable measure to the deter-
mined protest of the theatrical and
picture interests of Louisiana.
Fitzgerald Producing in N. C.
James A. Fitzgerald has formed
Hollywood Pictures, Inc., with a stu-
dio between Asheville and Chimney
Rock, N. C. It was erroneously
stated that James A. Fitzpatrick was
heading the concern.
Gloria Gordon Gets Lead
"His New York Wife" will be the
third Famous Attractions production
to be made in New York, starting
late this month at Tec-Art on 44tb
St. Gloria Gordon will play the lead
Stanley Books Gothams
Philadelphia — The Stanley Co. has
booked 12 of the Gotham productions
for the coming season.
Eastern Cities Sold
(.Contim(ed from Page 1)
Milder will accompany him on the
entire trip. Clyde Eckhardt, Chicago
district manager, who came East to
confer with Grainger was in the party
which left yesterday.
WANTED
E Animation Stand Equipped
With Camera and Lights
; Box M306 c-o Film Daily
1650 B'way, N. Y. C.
^■■■■■■■iiinnnimiumi
■ ■■■■■■■■■■■■■■■■.<
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHIPPING Rooms
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DISTRICT
EVERY ESSENTIAL CONCENTRATED IN ONE
100% SPRINKLER 3 PASSENGER, 1 FREIGHT ELEVATOR
126-132 West 46th St., Between Broadway and Sixth Ave.
LEAVITT BUILDING
2nd FLOOR PHONE BRYANT 7747
Ochs Sailing June 24
Lee A. Ochs and family wil
for Naples June 24. After to
Europe on a vacation he will r
to New York about Oct. 1.
Pafhgcomedy
Never too ol(
^^M CLAUDE GILLINOWATEH
This is a 'Comerblock' cut fu si
FREE for all Pathecomedies . y
Exchange.
LOBBY FRAM,
or THE BETTER KINOil
LIBMAN-SPANJER COF
160C Broadway f " '
Have you original negati''oi
the following stock seen-.'
Armistice day in London.
Armistice day in Berlin.
Armistice day in New York.
An American transport at sea.
American army of occupation e irins
Coblenz. j
American troops occupying a (J
town. ^^
American soldiers returning wil^™'
man or French wives.
W. D. KELLY
Bryant 9850
BRYANT 3TAO -3744
Reuben S^AJviuELJlJi
i540 broadway
NewYork
Insurance Experts to the
and Motion Picture Inl
Iday, June IS, 1926
THC
-.%^
DAILY
mnd Thafs That!
By "BARRY"
J'OREIGN star is seen in sup-
Irt of Johnny Hines in "The
la Derby." He is Sidney, an
lilian kangaroo.
|e Daniels is said to have cried
fht hours a day for three con-
ve days for emotional scenes
lalcano." If that isn't a record
like to know what is.
Lee has lost her tonsils. Had
|ut out last Friday and she al-
ls able to eat ice cream with
NOmilMn/n Tryon is just sick and tired
.edy so he's thinking of trying
sk ti^Mpk at drama. After having been
xmdn^fjal Roach for some time he is
Iseeking a role in something
\or less heavy.
Mix, always ready to ob-
ts to impersonate Paul Revere
Je "Pageant of Liberty" to be
Ited at the Los Angeles Coli-
■july 5.
Alstair Mackintosh sails soon
urope. If you don't happen to
jnntni who that is it's none othef
"Connie" Talmadge.
stock so ^eii known female star when
"f some photos made was asked
e photographer if she wanted
ictures enlarged?
:avens no," she exclaimed, "I
most of my time trying to re-
as it is.'
Exploit- O- Grams
(Continued from Page 1)
sold more space. — Jay Merritt, Bald-
win Theater, Royal Oak, Mich.
Bttlin.
Itw Yorl
sport II «
jtcipitiii
)ccupyiil
ttuniil
kelw
nt!
UUUU!
nmy" Grainger left on a sales
(esterday and news of it must
gotten around quickly. Fox
jumped over a point during the
ig yesterday.
Improving Cooling Plant
Louis — The Grand Opera
! has expended $21,000 for im
ments to its cooling system
was installed last year at a
if $75,000.
cSW
3R0ADW*f], Remodel Oklahoma House
vYoRl'lifalo, Okla. — Fred L. Berry has
ts to tilled a long-time lease on the
Pictiiff m^E '1 which the Buffalo is locat-
,„,M,|<,»{}lJ§d will remodel.
If You Are in the
■Market for Any Kind of
I'lWTlON PICTURE
APPARATUS
|v5t/lt us-and save money
Iend for our price list
bhas. G. Willoughby, Inc.
Ifotion Picture Department
|i West 32nd St., New York
Phone Ptnna. •S64
'The Brown Derby"
(First National)
An auto truck conveying a huge
brown derby, gloves, cane, ash tray
and a smoking cigarette. The derby
is large enough for a person to sit
beneath it. On the truck a clown,
with a musical instrument to attract
attention. He handed out heralds. It
ballyhooed Broadway and all neigh-
oring sections. — Strand Theater, New
York.
"The Cohens and Kellys"
(Universal)
Advance publicity through window
displays. A haberdasher used cut-
outs of Cohen and Kelly in a straw
hat display. Cohen, looking up at
Kelly above, wore a peanut size sail-
or hat tipped over his brow. Kelly's
headpiece completely covered his
ears. A drug store used two baby
bath tubs in display window, with
Cohen and Kelly occupying them
Cotton soap suds covered them to
their necks. The sign read: "Have a
splashing good time with 'The
Cohens and Kellys.' " — Kenneth
Woodward, State Theater, Union-
town. Pa.
"The Green Archer"
(Pathe)
Held a "Green Archer" ball in
which the dancers most resembling
the Green Archer were given prizes
It proved popular and got a lot of
space in all local papers. — Standard
Theater, Butte, Mont.
"The Midnight Sun"
(Universal)
Novelty prologue, representing the
Aurora Borealis, the rainbow-hued
Northern Lights. Back of the sun
and ray cut-out, changing lights and
color effects were attained by pro-
jection on a gray back-drop. Shot
upward by flashers, these beamf
seemed to come from heart of the
cut-out sun. The profile half-sun
painted in orange, was illuminated by
a strip of light placed in back of the
ground row of clouds. A drop of
gold streamers hung in front, and
picked up reflections of colored lights
®I^®M)K®B5®IS®]K®]^®E§®IK
(S)]]s B^i fl « (S)ss
®K ^-^ ^rj^ ®2§
®E§ ^^^ j^ ^^^ ®K
g KNOCKOUT S
©K KOKO
np/^ IS OK WITH
(g)J^ ADOieNCE
cs®
B5®
OK IS ®IK
KOKO f^
AODIt«CC {^JJg
projected from the sides. The sim-
ple compo cut-out, gold streamers
and the "juice" used in flashers and
side lights represented the entire ex-
pense.— Colony Theater, New York,
"Outside the Law"
(Universal)
Cooperated with Police Depart-
ment, which supplied a collection of
criminal articles "outside the law"
such as opium pipes, guns, black-
jacks, sawed-off shot guns, etc. These
were displayed in a store window,
appropriately tied up with the attrac-
tion.— -Strand Theater, Detroit.
"The Palm Beach Girl"
(Paramount)
Bathing-girl ballyhoo. Two autos
unloaded seven pretty bathing girls
near a busy thoroughfare. They
started a game of leapfrog. Two
camera men followed. While the
cameras were grinding, the crowds
jammed traffic. The police had to
straighten out the tangle. Story
broke on first pages of newspapers
which explained bathing girls were
making a prologue for the picture at
the theater. — Park Theater, Cleve-
land.
Cast for "West of Broadway"
Los Angeles — Cast for "West of
Broadway," Metropolitan picture is
Priscilla Dean, Arnold Gray, Walter
Long, Majel Coleman, William Austin
and George Hall.
"Primitive Love"
(Lee-Bradford Corp.)
Lobby and box-office booths trans-
formed into natural museum. Among
the collection of "primitive" exhibits
were polar bear skins, stuffed birds
mounted heads of northern animals
Eskimo fur garments, spears, bow
and arrows, ivory tusks and carved
figures. The star exhibit was a life-
size figure of a polar bear attacking
an Eskimo. During the run, per-
sonal appearances of Capt. F. E
Kleinschmidt. arctic explorer, proved
strong attraction. — Keith's State, Jer-
sey City, N. J.
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
EEMMEmm
LITHOGRAPHED
(^mnm
CINCINNATI -O.
.
Do they know him ?
Just look at any paper any day /
GENE IllNNEY
Tht pride, of the Devil Dogs,
in a Patheserial
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XXXVI No. 65
Wednesday, June 16, 1926
Price 5 Cents
"Faust
yy
Irnau leaves Berlin for New
in a few days. With him
lome "Faust." Therein ex-
momentous events-
industry here, in due
11 witness something
fin? in motion pictures. If
st" contains nothing more
what is embraced in the
[nd a half reels now here,
Fort will be important.
Direction Plus
German school of direction
lever better illustrated than by
^u in this production. His
jue is splendid, his touches un-
There are examples of labo-
Iwork which will create a mild
here. The lightings are
Jannings is Mephisto. An-
I marvelous performance. His
the devil will lontr be remem-
Gosta Ekmann is Faust. An
|iding portrayal. Ekmann's
irill get the recognition it de-
" Metropolis"
Lang has completed the pic-
^ich was partially seen in Ber-
year and raved over by a
of important figures in the
Ian industry. The advance re-
liromise much. Some of the
lire here. They are unusual.
|re symbolic, dramatic and dif-
What the industry here too
Iverlooks is contained in "Met-
I': camera angles which are not
l»w but which heighten dra-
lalues.
I: two pictures, together with
iLast Laugh" and "Variety"
Ipproximate the peak of Ger-
I at>ility as a producing nation.
IWHty peak is great. Intelli-
Istalks through every scene.
I'een shows it.
KANN
iHays to Coast Friday
IH. Hays now exnects to leave
l«mi-annual trip to Hollywood
Ifay. He will be gone from
fork for about three weeks.
Lasky To Coast
Leaves for New Paramount Studios
to Take Active Part in Produc-
tion There
Jesse L. Lasky is en route to the
Coast where he will take active
charge of the production at the new
studios in Hollywood.
Before departing Lasky said that 12
of the 41 pictures Paramount will re-
lease between Aug. 1 and Feb. 1 are
already completed. All arrangements
have been made, he said, for the film-
ing of "Glorifying the American Girl,"
at the Long Island studios while
(Continued on Page 5)
Exploit' O- Grams
Latest exploitation stunts for
every exhibitor. Practical box-office
boosters. The brief outlines give the
ideas. If you want the full cam^
paign on any picture write to Exploi-
tation Editor, THE FILM DAILY.
File these "Exploit-0 -Grams" daily.
You'll want them when you book
these pictures.
"The Bat"
(United Artists)
Cooperate4 with the airplane ser-
vice of a flying field. The aero cor-
poration painted the under side of a
plane "Tivoli — The Bat" and flew it
in the neighborhood of the theater to
distribute 10,000 handbills and 200
single passes good for children. The
(Continued on Page 5)
Ufa In Russian Deal
New Organization Formed Whereby
Pictures Will Be Shown and Pro-
duced with Soviet
Berlin — It is announced that Ufa
has completed a deal with the Rus-
sian Government whereby a coopera-
tive organization has been formed
The agreement will permit the
showing of German pictures in Rus-
sia and vice versa. In addition, there
will be cooperative "reduction.
Postal Warning on Films
(IVashington Bureau of THE FILM DAILY)
Washington — Warning to theaters
and exchanges that all films mailed
by them must be placed in . proper
containers, has been issued by the
Post Office Department. Films have
been shipped in pasteboard boxes and
without proper labeling, according to
report.
Won't Give Up House, Warner Says
Abe W^arner yesterday denied tlie
report that his company would give
up the theater now being built in
Hollywood.
To Reopen Trade Case
Trade Commission Decision Expected
Today — Famous Stipulation May
Be Accepted
(IVashington Bureau of THE FILM DAILY)
Washington — It is anticipated that
the decision of the Federal Trade
Commission as to the reopening of
the Famous case will be issued within
24 hours.
It is expected that the case will be
reopened, with limitations as urged
by counsel for Famous, and that the
stipulation regarding theater owner-
ship by Famous and competitors,
which the company submitted several
months ago will be accepted.
It is p ibable that the only testi-
mony tc be taken will be on the
question of block booking.
Tax Strife in Poland
Exhibtors and Government Disagree
on Reduction Problem — Possible
Pilsudski May Intervene
The Associated Press reports from
Warsaw that a war is on between the
picture houses and officials who have
authority over taxes, and speculation
is developing as to whether Marsha!
Pilsudski will take a hand in deciding
the controversy. Warsaw now will
be without films as the picture-house
owners are going on strike because
(Conitnued on Page 7)
A Review of Reviews
By LILIAN W. BRBNNAN
Pictures are leaning toward comedy
and the outlook promises some highly
amusing business with the laughs pro-
viding the exercise necessary to warm
up the patrons of the Broadway thea-
ters where cooling plants have been
installed. Fine idea — folks come in
off the street to cool of? and the pic-
ture warms them up. In some cases
it won't be amiss. The theaters are
(Continued on Page 5)
Warners to Produce in England
London — "Kinematograph Weekly"
says that Warner Bros, will soon
start production in England and that
an executive sails from New York
June 24 to take charge. The article
says he will engage an all-English
staff, including a director. Later the
Warners may send some of their own
men here.
Efforts to secure confirmation of
the story at Warner headquarters
failed.
Loew Buys Cincinnati Site?
Cincinnati — It is reported that the
purchase of the old City Hall prop-
erty by the Huntington National
Bank was made on behalf of the
Loew interests.
Millions in Dividends
Film Corporations Pay Out Large
Amounts to Stockholders in Two
Month Period
Dividends paid, or about to be paid,
to stockholders in film corporations
from July 1 to July 15 amount to
over $1,986,745. Checks covering
$152,767.55 of this amount have al-
ready been sent out by M.-G.-M., and
M. P. Captial Corp., while the re-
mainder, §1,833,978, will be paid be-
tween now and July 1.
The companies included are Famous
which has just declared a |2 dividend
on 370,114 shares of common stock
(Continued on Page 2)
In Real Estate
Sol Lesser Organizes Million Dollar
Realty Company — To Europe
Very Soon
Los Ange!es--Sol Lesicr is now
president of the newly organized
Plymouth Investment Corp.
The new company will handle large
development projects in real estate
Headquarters will be the Pacific Fi-
nance Bldg.
Lesser plans to leave for a six
months' trip abroad in a few days.
He will return to this country in De-
cember. Affiliated with him is Joshua
Marks as vice-president.
"U" Leases Virginia House
Danville, Va. — Universal has leased
a 1.700 seat theater being built here.
Pass Up "Season"
Neighborhood Theater Managers in
Cleveland Are Not to Participate
in the Armual Event
Cleveland — "Greater Movie Season"
is not being adopted bv Cle- ' nd ex-
hibitors. While the d . ntow»i Jiouses
will participate in the movement, as
they did last year, the neighborhood
houses and the neighborhood circuit
ow: state that they vMi! sia. • off
the 1 oosition.
Thi reason is that "Greater Movie
(Continued on Page 2)
Frances Marion with British Nat'l
British National has made arrange-
ments with Samuel Goldwyn whereby
Frances Marion will do the continu-
ity for "Madame Pompadour," star-
ring Dorothy Gish and to be directed
b" Herbeit Wilcox in London.
Courtice to Make "Noah's Ark"
Michael Courtice, Viennese director,
leaves for the Warner Coast studios
today. His first production will be
a French comedy to be followed by
"Noah's Ark."
w
THE
■^tHk
\
DAILY
Wednesday, June 16, 19
ViLXXXVI No. 65 Wednesday, June 16. 1926 Price 5 Cents
I8HN i. ALICOATE Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N Y , under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
in«tcin 9794, London — Ernest W. Fredman,
The iilm Renter, SB, Great Marlborough St.,
London W. I., Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
n
Although the strong industrials settled
down and did not move further upward, the
market yesterday bore a steady undertone.
Speculation was rile, with the trading mostly
in old shares.
Fox Film "A" was the feature of the film
issues. In sales amounting to 2,000 shares,
it gained IK points, making a total gain
of 3 points in the last two days. Pathe Ex-
change "A", in a turnover of 2,400 shares,
slid down 1 point.
Millions in Dividends
(Continued from Page 1)
or $740,228 in toto. Checks are due
on July 1. International Projector
Corp. is paying out $93,750 July 1
on two classes of stock: |43,740 on
the preferred which amounts to a
dividend of $1.75 on the preferred
and a dividend of 25 cents on the com-
mon, making a total figure in that
class of $50,000. First National will
also send out checks on July 1 for
$500,000 in payment of a two per
cent dividend. Fox likewise will pay
out $500,000 in dividends on July 1.
This declaration is a $1 a share on
the common. Metro-Goldwyn-Mayer
yesterday mailed out checks for $86,-
988 in the form of dividends of 47^
cents on each share of preferred. The
Motion Picture Capital Corp., has al-
ready sent out dividend checks total-
ing $65,779. That company's declara-
tion is 37J/2 cents on each share of
the common.
Plan Chain for Upper N. Y.
Watertown, N. Y. — Plans are being
made by the Miralste Theater Co. to
build a chain of houses in Northern
New York. Theaters are to be erect-
ed in Gouver"°nr, Canton, Potsdam
Malone, Ogdensburg, and other
towns. Charles A. Sesonska is gen-
eral manager.
Quotations
High Low
Balaban & Katz .. 73J4 73^
Eastman Kodak ..110^ 110'4
Famous Players ..12554 123/2
*Fam. Play Pfd
Fam. Players Rts. S^ 5^
*Film Inspection ...
First Nat'l' Pfd. ... 97}4 97 J4
Fox Film "A" ... 67K 66^
Fox Theaters "A" 2554 24^
•Intem'l Project. ...
Loew's, Inc 38 375^
Metro-Gold. Pfd. . 23 23
M. P. Cap. Corp. 23 23
Pathe Exch. "A" 54!/^ 53J4
tParamount B'way 97J4 97}4
Roxy Units 25!^ 23
Roxy Common ... 7}4 6%
**Stan. Co. of Am
Skouras Bros SO 50
Trans-Lux Screen 7 6J4
Univer. Pict. ... 30^4 30^4
♦Univer. Pict. Pfd. ..
*\Varner Bros
♦Warner Pict. "A" . .
* Last prices quoted
•• Philadelphia Market
t Bond Market
Close Sales
73^
110-4
123 !/2
121 '4
sy*
5J4
97}4
67 y2
25
nji
38
23
23
53^
97 54
200
4,000
'266
'166
2,000
1,400
'966
100
100
2,400
100
62
SO
7
30'A
93
4554
12
700
"Blues" for Milwaukee
Milwaukee — Rev. J. Patterson Todd
of the Lord's Day Alliance has un-
earthed some old blue laws and has
served notice that he will take steps
to close every form of Sunday
amusement.
Pass Up "Season"
(Continued from Page 1)
Season," boosting the season's new-
est product, is launched while the
neighborhood houses are still playing
the previous year's releases. Why,
they say, spend a lot of money to ex-
ploit last season's product? They
also say that if the first-run exhibitors
would waive their six weeks' protec-
tion on the new pictures so that the
suburban houses could play them
when the "Greater Movie Season" is
launched, then they would get back of
the movement and push it to the limit.
Rudulph Exploitation Director
James K. Grainger, just before leav-
ing on his sales' trip, announced the
appointment of William H. Rudulph
as exploitation director. Charles P.
Cohen will retain his present position
as manager. Grainger said Fox would
put 25 or 30 exploitation men in the
field the coming season under Ru-
dulph's supervision and that an in-
tensive campaign would be conducted
Asher to Produce "The Gorilla
Los Angeles — E. M. Asher will pro-
duce "The Gorilla" with Madpe Bel-
lamy and Jacques Larner, who play-
ed the title role in the sta^e produc-
tion, in the cast. First National will
probably release.
Lee Writing Mississippi Story
Los Angeles — Robert N. Lee, of
the M.-G.-M. staff, has gone to Mis-
sissippi where he will write a story
of the old steamboat days which
Hunt Stromberg will produce.
Ginsberg-Kann Open Exchanges
The Ginsberg-Kann company, in
association with Meyer Fischer, of
the Fischer Film Exchanpre, of Cleve-
land and Cincinnati, have opened
Sterling ofiices in those cities.
Small-Straseberg Have 40 Houses
The Small and Straseberg Circuit
now has 40 theaters under its con-
trol in the Brooklyn territory.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical iiisurance for
the past fifteen years.
Ardiar W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Tiffany Opens Cleveland Office
Cleveland — Tiffany is opening an
)ffice in the Film Exchange Bldg.,
and will temporarily share space with
he Progress Pictures. M. H. Green-
wald is division manager in charge.
D'Arrast Signs with Famous
Los Angeles — Harry D'Arrast, for-
merly on the M.-G.-M. directorial
staff, has been signed by Famous.
Furber Joins M.-G.-M.
Los Angeles — Douglas Furber ha-
joined the writing staff of M.-G.-M
Baxter Renews with Famous
Famous has entered into a new
contract with Warner Baxter for one
year. He is now appearing in "The
Great Gatsby."
Publix House for Knoxville
Knoxville — Tennessee Enterprises,
Inc., and Publix are planning a $1,-
000,000 theater on Gay St.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/<:7mt/\.
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
IT ISN'T A BAD IDEA TO ESTABLISH AN.
OTHER LINE OF CREDIT FOR YOURSELF.
Kememher CHROMOS for financing
Suite 1207-8
'Phone Watkins 4522
New English Shorts Compan
London — Majestic Films, Ltd.,
been formed to produce a serie
shorts titled "Cinema Revelatie
They will release through Nape i
Films.
HAL ROAC;
presents
Never too old
^wi/i GLAUDE OILUNOWATER
H.
ihis is a 'Cornerblock' cut fumi
FREE for all Pathecomedies at
Exchange.
JohnD.Tippett,In(
Raw Stock
Negative and Positm)\
All Colors
1540 Broadway
New York City
6040 Sunset Bill
Hollywood, Cal'
Stars F. B. 0. PreseDlJ
In One Series of
Blue Ribbon Comedii
(
Chester Conklin Gale Henry
Lee Moran Les Saylor
Joe Rock Billy Frane!
Slim Summerville Jack Coope|<
Neeley Edwards Hank Manii
Produced by Joe Rock
Standard Cinema Cor
^
'WE NEVER DISAPPOINT"!
mm Fiii
,£ABORATORiEJ
1 INCORPORATED ;
220WEST42^-°STREB
NEW YORK ,
PHONE-CHICKERING 29-
ALLAN A.LOWNES, CEN.MCR I
"^ " c ^ Six Month*
IT'S ►
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planned its
Hiiole present
Jan-Aug'ust
S^pcmthe
idea of BIG
piauies in the
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Paramount Will Drown a Bugaboo
in this Business on February 1st
• t». ClfMi Hkw>, WllNiiK Onur..
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1iIxIm«'*' '""'*"■ ""• "" "'•^•'■1 *''«. CWFf' ■ll«. A1»" Xil'i
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OlMCtEO »» S
BEHIND
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FRONT"
B^tlf/" BEERY
•RAYMOND HATTON
MARY BRIAN
tvxct
ssffiSsft"
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naturally
outclasses
the field in
BIG Sum-
mer Pictures
TOMY/
ZANE GREY S
BORN TO
THEWtST
with
JACK HOLT
MARGARET MORRIS
RAYMOND HATTON
0/«d«/ by JOHN WATERS
^AVAio
'^y^RTHU
''^'^OSSON
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
THE
liesday, June 16, 1926
\xploit' O- Grams
(.Continued from Page 1)
had been advance-agented for
lays with throwaways announc-
IWatch the Air." A crowd of
:hildren were assembled at a
Inent place for the climax of the
1— W. A. Ellsworth, Tivoli The-
ILos Angeles.
"Dancing Mothers"
(Paramount")
four-page folder featuring a
e Menu." This listed units on
|rogram from overture to fea-
ike a menu. First course was
iverture, and the final sixth
was "Dancing Mothers." An
ive cut of Alice Joyce was on
over, with the second page
ing a snappy write-up on the
n djMicing mother. Inexpen-
but it got publicity. — Sidney
an, Meserole Theater, Brook-
. Y.
"Hanson's Folly"
(First National")
A small colored herald, four pages
•3H by Sy2 inches, with picture of
Barthelmess on the cover and action
stills inside. The back page carried
an ad of a fashion shop that covered
the cost of the herald — ^Harry Brown-
ing, Fenway Theater, Boston.
"Tramp, Tramp, Tramp"
(First National)
Cooperation with three Boy Scout
councils. A night was set aside for
each of the councils, when they at-
tended the performance in a body.
Postal Telegraph tied up by using a
small herald in each telegram. News-
paper used a series of interviews by
H. C. Witwer. Three big chain
stores also tied up. — Million Dollar
Grand Theater, Pittsburgh.
"His Master's Voice"
(Gotham Prod.")
red services of W. T. Chris-
iwho is road-showing the pic-
circus style for small towns
of circus paper used, and a
hone mounted on an attrac-
lotor truck which covers the
just before show time. It
the people out of their houses
to the show. Uniformed or-
. used, which furnished a mu-
rograsH and pinyed the score
feature. A new stunt to bring
irle into small town theaters. —
& Caldwell, Royal Theater
lis, N. D.
eights of Old Broadway"
(M.-G.-M.)
ip with newspaper on a boys'
An invitation was printed
paper stating that any boy
ittie to the newspaper office
J fantastic clothing and a high
derby, would be given a free
The bo'"'« in parade wore bands
sing both paper and feature
lo burros, riden by boys, pa-
he streets. Two of the burros
itched to an antique wagon
sign: "This was a Rolls Royce
6. See Marion Davies in
of Old Broadway' at the
ont Theater."— E. C. Mar-
Longmont Theater, Long-
olo.
Pilgrimage to Palestine"
I ^ (Pathe)
I6p with churches. Secured a
liinister to lecture on phases
leal history covered in "Beth-
lof this series. All local mini-
|:re invited, and they announc-
powing at prayer meetings. —
Larmour, National Theater
Tex.
^
FO R RENT
Furnished Apartment
July 1st— October 1st
$175.00 per month
74th and West End Ave.
'9 c-o Film Daily
Bway. New York City
A Review of Reviews
{Continued from Page 1)
too cold in contrast with the outdoor
temperature.
But — to get down to the pictures.
First National will probably show
"The Savage" in the Strand. Saw it
up the road where they tried it on
fairly smart clientele and it brought a
fine share of laughs and chuckles.
Not a knockout comedy but the evo-
lution theory affords some good angles
and the title writer gathered in many
of the laughs with his wise cracks.
Ben Lyon sports a genuine, home-
grown beard but the girls will like
him better as himself.
"Ella Cinders," Colleen Moore's
latest laugh jigger, is ready for her
admiring gang. Colleen is the dirty
faced kitchen girl who wins a movie
contest and turns out to be a Holly-
wood star. She troupes just delight-
fully and makes you forget the story
is the age old hokum business.
More laughs in "Up In Mabel's
Room" — the Al Wood's stage play
made by P. D. C, and scheduled for
a Strand showing in the next week
or so. A bedroom complex with
speedy situations and good laughs but
picture runs a bit too long. Marie
Prevost is a fetching "Mabel."
Richard Dix and Gregory La Cava,
sure-fire comedy combine, turned an-
other clever trick in "Say It Again,"
a mythical kingdom yarn, but oh so
clever and so chock full of laughs.
Charles Ray, confident that he did
nicely as the city slicker in "The
Auction," plays the same sort of role
in "Paris," a Metro-Goldwyn-Mayer
release. Charlie was very good in
"The Auction Block" but he doesn't
fit in with "Paris." Joan Crawford
The all
aero-plane-
zvood blades]
MAKE
BLIZZARD I
FANS
NOISELESS
BLIZZARD
SALES CO.
Omaha ^f\^'•|
does the big acting and gives a mighty
interesting performance as the Apache
girl.
R.enaud Hoffman, who shows real
genius at times, displays not a little
of it in "The Unknown Soldier," a
picture with some really fine bits of
direction, at times splendid production
values and technical detail, and fine
photography. You are apt to hear
more from this director.
Conway Tearle in First National's
"The Sporting Lover" is a war hero
and gives a better kss restrained por-
trayal than he usually does. The
heavy love scenes will please Tearle's
"matinee idol" following.
The usual number of westerns con-
tinue to find releases. Buck Jones
in "The Gentle Cyclone," Fox, was
fair but not as good as most of Jones'
ofiferings; Pete Morrison in "Bucking
the Truth" put up several good fights
by way of action and also in "Chasing
Trouble" he served up a fair amount
of stunts and thrills.
Pathe has a Harry Carey western,
"The Frontier Trail," ready for re-
lease. It is one of the old time fron-
tier tales with a quantity of fine ac-
tion and thrills. The crowd of west-
ern fans will like this one, without
a doubt.
F. B. O. offers another thoroughly
good Evelyn Brent crook story in
"The Jade Cup." Also a mounted po-
lice story, "Glenister of the Mounted,"
that gives Lefty Flynn some fine hero
stunts.
Two lumber camp yarns are mak-
ing the rounds of the neighborhood
[houses: "Whispering Canyon," a Gins-
Iberg-Kann picture with a plot full
of good action and intrigue, and "The
Power of the Weak," a Chadwick
picture with Alice Calhoun.
"The Flame of the Yukon," Monte
Katterjohn's old gold rush story that
Dorothy Dalton appeared in way back
in 1917, has been used again by P.
D. C. as a vehicle for Seena Owen.
Fox has "A Trip to Chinatown,"
more alluring in title than in sub-
stance. It is a slap-stick comedy
worthy of a short subject but not
big enough for a feature.
Lasky To Coast
(.Continued from Page 1)
Frank Hopper has been chosen to
portray the role of Theodore Roose-
velt in "The Rough Riders," pro-
duction on which is now under way.
Lasky will confer with Marshall
Neilan soon after he arrives on the
Coast relative to the director's sec-
ond picture to follow "Diplomacy,"
just finished.
Lasky stated that one of the chief
purposes of his trip was to see "Old
Ironsides" on which James Cruze
has completed camera work.
Films Aid Accident Prevention
(Washington Bureau of THE FILM DAILY)
Washington— The U. S. Bureau of
Mmes has found that its films on
"Safety First" practices have resulted
m driving home to industrial workers
the necessity of being cautious. They
have found pictures with a story com-
mand better attention. More than
100 films have been made in the cam-
paign.
M.-G.-M. Completes New Building
Los Angeles — A two-story concrete
building to house the combined cast-
ing and accounting departments of
the M-G-M studios has been com-
pleted. It will make possible the
handling of hundreds of extras daily
with no loss of time.
Stallings to Title "Glory"
Fox has completed arrangements
with Laurence Stallings to title
"What Price Glory."
Available for
First Run Theatres
"Newlyweds" at Capitol
"The Newlyweds Neiehbors," first
of the series of two reel comedies
being made by Stern Bros, for Uni-
versal, will have its premiere at the
Capitol the week of June 20.
Get Aboard NOW for
Standard Fat Men
2 Reel Comedies
THIS YEAR
Exhibitor Comment
on Current Series
"HEAVY LOVE": They said
it was a "ton of fun" and it
sure is.— F. E. WILLIAMS
Produced by Joe Rock
Standard Cinema Corp,
At All F. B. O. Branches
26 NATURAL COLOR!
NOVELTIES
Third Release
''Mermaids of the
South Seas"
Playing Capitol, New York
week of June 20th
NATURAL-COLOR FILMS i
INCORPORATID
729 SEVENTH AVENUE
NEW YORK CITY
Bryant 3377 Room 301
-s&^
THE
DAILV Wednesday,
^MM&
Coming
June 27th
6th Annual 'I
Directors^ Number
Film Daily
A Whale of a Book
Complete For Reference
1926 Directors Guide
Wednesday, June 16, 1926
THE
nd That's That!
By "BARRY"
ILM reviewer "covered" the
voli a few days ago, one of the
; we've had so far this summer.
g system was working great,
ifer complained about heat just
entering. Inside five minutes
eking about the cold, reaching
• coat and bundling up. That's
it cool, we'll say.
my Burke is back in the army,
ivie purposes, at the Sennett
He's playing a bugler and
service men are doing their
make life miserable for him.
n Costello has been ordered to
r hair and she'll soon have a
role in a Warner film.
eporter from "THE FILM
"' visited the Fox publicity
nent recently seeking some
ation.
t a moment," said one of the
itfit, "I've got a book here
give just what you want."
out he came with a copy of
'ILM YEAR BOOK!
Borden, Fox star, has gone to
ladian wilds and will be there
eral weeks making scenes for
country Beyond." We don't
envy her, but we know a lot
le that would like such a job
Tax Strife in Poland
(Continued from Page 1)
they have not been granted a reduc-
tion in taxes.
A similar strike which occurred
three years ago and lasted six weeks
was terminated only after goverment
intervention.
Warsaw theater proprietors gener-
ally are considered of a belligerent
character; they are engaged in an-
other fight with American film pro-
ducers. The chairman of the Union
of Cinemas has admitted that from 70
to 75 per cent of all pictures shown
in Warsaw are American, but no
convention exists between the United
States and Poland protecting authors'
rights.
The Hays office was without in-
formation yesterday relative to the
above dispatch.
Shareholders Get 20%
Ottawa — The liquidator of the Ot-
tawa Theaters, Ltd., holding company
for Loew's theater,, which was sold
last spring to the Keith interests, has
mailed checks to preferred share-
holders covering a dividend of 20%
Although the company's affairs are
not all wound up as yet it is thought
this will be all the preferred holders
will receive.
y Rapf won the $500 a side
itch with Hobart Henley. He
d the director nine up and six
he contest being for 12 holes,
le unknown reason. A large
watched the players, with
thousand wagered by them,
id. An innovation was a
f section instead of a cheer-
'lion.
Rebuilding Varsity in Kansas
Lawrence, Kaus. — The Varsity the-
ater is being rebuilt to accommodate
1,200 and provide more modern facili-
ties in the way of exterior and inte-
rior equipment. Cost of reconstruc-
tion is $137,000.
Preparing for Golf Tourney
Detroit — Bill Hulburt is arranging
a golf tournament to take place at
the Hawthorn Country Club next
month. The date has not been set
ey, Ass't General Manager
.ouis — Louis K. Sidney, for-
leral manager of Harry Kop-
ighborhood theaters in St
las been appointed assistant
manager of Loew's, Inc. In
to actively handling presen-
Sidney will have active
of 114 theaters.
Interested in New Theater
Angeles — John Barrymore
dy, Mae Murray, Jack War-
jdolph Valentino, Edmund
Lilyan Tashman, William
;, Al and Charles Christie
:ral others are said to be fi-
interested in Carter De
Hollywood Music Box the-
ich is scheduled to open in
icr.
Ordeal" Chaney's Next
jAngeles — After completing
jto the Marines" Lon Chaney
le "The Ordeal," a sea story
1 Collins.
lamlin Quits Strand
liamlin has resigned as pub-
rector for the Strand. No
I' has been appointed as yet
Through with Warners
Los Angeles — Millard Webb's con-
tract with Warners has expired and
will not be renewed.
To Make Films for China
The Gales-Brown Corp. has been
organized to produce for a circuit of
Chinese theaters. Kiau Chau, China,
will be the main distribution point.
Constance Howard Signed
Los Angeles — Famous has signed
Constance Howard to play opposite
DoufTlas MacLean in "Ladies First."
Can't Drop Handbills
Chicago — An ordinance has gone
into efifect here whereby it is unlaw-
ful for aviators to drop any sort of
advertising matter from 'planes.
"U" Buys for Denny
Los Angeles — Universal has pur-
chased "Fast and Furious" for Regi-
nald Denny.
FOR SALE
Four Theaters doing Excellent
business in city of 115,000.
Great opportunity for right
party.
M-303 c-o Film Daily
1650 B'way. New York City
Newspaper Opinions
"Say It Again"
Additional reviews on "Say It
Again" which closed at the Rivol'
Saturday night, follow:
GRAPHIC—* ♦ * Since nothing can be
said of tliis particular story except that it is
banal, let us go on to the players. Richard
Di.x, he of the genial grin, peppy personality
and real acting ability, is almost entirely
lost in this cinema hash. Mr. Dix is billed
as the star, but finds himself playing a minor
HERALD-TRIBUNE—* * * Richard Dix
is so fine in this sort of thing that he ought
to furnish the screen with a great deal of
it. We might even forgive him for wearing
a uniform seriously. He looks so handsome.
* «■ *
MORNING TELEGRAPH—* * * Rich-
ard Dix IS always pleasing, but this time
Ui.x will bring a new flutter to the flappers'
hearts when they see him in the uniformi of
the Spezzonion prince. » * »
POST — * * * Whatever the jiroducers in-
tended, "Say It Again" must be put down
as romantic mythical kingdom matter with
several very pleasant bits of burlesque rush-
ed in at critical moments for the laudable
purpose of making the story seem not so
old nor so foolish as it really it. * • •
SUN — * * * "Say It Again" moves swift-
ly and the production is rather a handsome
one, so it is safe to say that if you like
Dix — and who doesn't? — you will not suffer
at "Say It Again." * * •
TELEGRAM— * * * As a photoplay if
runs above the average standard by these
mythical kingdom yarns, but as a La Cava
production it is really rather disappointing.
* * *
TIMES—* * * Mr. Conklin is sufficiently
droll in everyday clothes, but he is nrore
comical than ever when he adopts an ab-
berviated Grecian skirt and carries his own
suitcase. Unfortunately one does not see
enough of Mr. Conklin in this picture, and
tlierefore he leaves one hungry for more of
his ftm. * * *
WORLD— * * * By all odds, Chester
Conklin, a big sausage maker from Detroit
who suddenly is transformed into the Crown
Prince of Hofeldia, is the most amusing,
most interesting figure on the premises.
"The Unknown Soldier"— P. D. C.
Rivoli
(Week Ending June 5)
AMERICAN—* * * Patriotism and sen-
timent are the keynotes * ♦ *
* * * "The Unknown Soldier" has some
sincerely tragic moments. » * ♦
DAILY NEWS—* * * very good. The
story is a bit rough on the emotions of some
of us and when certain memories are stirred
critical judgment of the quality of the pic-
ture is apt to fly away. ♦ * *
EVENING JOURNAL—* * * The trag-
edies of war are a harrowing theme at best,
even if more carefully handled. * * * Some
of the war stuff is effective, and the pro
ducers get around international complications
by having each of the soldiers of a different
nationality. * * *
EVENING WORLD—* * * There are
l>right bits of acting, but these are the only
redeeming features. * * * The actors do sur-
■..^..♦..■.■^■■♦■.♦..♦^♦..♦..♦■.♦..♦^■♦..♦■.•"♦•■♦^'♦'.♦■■♦■»»*-»..».
II HAVE EXTENSIVE ACQUAIN-
TANCE WITH AUTHORS, PLAY-
WRIGHTS, PROMINENT THE-
ATRICAL PRODUCERS AND
ACTORS. ALSO PROVEN ABIL-
ITY TO WRITE STORY TREAT-
MENTS AND CONTINUITY FOR
SCREEN. TWO YEARS IN
CHARGE OF LARGE SCENARIO
DEPARTMENT.
HAVE HAD SEVERAL YEARS'
EXPERIENCE AS BUSINESS
MANAGER FOR WELL KNOWN
STAGE STARS.
IF INTERESTED IN SECURING
SERVICES OF ONE POSESSING
SUCH TRAINING AND EXPERI-
ENCE ADDRESS
Box M-308
1650 B'way
C-O Film Daily
N. Y. C.
prisingly well, everything considered. • » *
HERALD-TRIBUNE—* ♦ * it is beau-
tifully done and if Renaud Hoffman directed
it he lias reason to be proud of that scene
in the dugout where Private Ginsberg plays
hfs last game of poker and dies holding four
aces and an eight-spot. * * *
MORNING TELEGRAPH—* * * here is
a feature which has everything in it to
arouse the musing of retrospective soldiers
and to stir to the deptlis of their beings every
man, woman and child who had a hand, di-
rectly or indirectly in the late unpleasant-
ness. * * *
POST — * * * A generally unconvincing
story, » • » the war scenes are very good,
and the cast * ♦ * does all that a good cast
can do to nrake the piece a success, • * •
SUN — * * * it could have been better,
but a labored continuity, indifferent direc-
tion by Sydney Olcott, and only passable
photography and lighting make it rather tir-
ing. • • »
TELEGRAM—* * * A slack and halting
affair ♦ ♦ »
With the exception of one quivering flight
of fancy, abandoned in the second before
its sublimation, it shuffles along uncertainly,
pushing the audience a couple of leaps ahead.
* » *
TIMES — * * * saturated with maudlin sen-
timent and silly convedy that the two words
seems to be too sacred to be attached to
any such chronicle. The climax of this
film comes as a shock. » * •
WORLD — « » ♦ common decency pre
vents anyone referring to a cinema based
upon so sacred a subject in anything but
tlie most generous, respectful tone, and I
would go even further than this and sug-
gest that the subject itself presented one
of the rarest of opportunities for film drama
of high merit. The Prod. Dist. Corp. simply
didn't know how to do it. * * *
KIDDIES "MATINEE" GIFTS
100-GIFT NOVELTY TOYS, with a Sc to
15c retail value, assorted in a box for only
$3.00
Our Catalog offering 1000 and One kinds
of novelties and celebration gfoods in general
is FREE.
Send for BOTH at once, and let us intro-
duce ourselves.
BRAZEL NOVELTY MFG. CO.
999 ELLA ST., CINCINNATI, OHIO
W. D. XELLY
Bryant 9850
Have you original negative of
the following stock scenes?
Armistice day in London.
Armistice day in Berlin.
Armistice day in New York.
An American transport at sea. ,
American army of occupation entering ■
Coblenz.
American troops occupying a German \
town.
American soldiers returning with Ger-
man or French wives.
^BefAMhtS^
Faithfully Pottraj Full NegaliveValues
Frisco qoh frlskii wiun^ mm
chichfks marched Old oi mcoop
M.C. LEVEE pmenh j
SWEE';,
DADDIEi
j„ ALFRED SANTEIl,.
P ROD UCTIO N
v^
.00^
^0^
G^
.^"^
SN'^
^^^
s^l^^"^
George Sidnel;
Chame Munaj.
Vera Gordot
Jack Mulhall ^i
Jobyna Ralsto t
.wrftaALFRED SANTEI
.A "ll^,* ri-*i 1 'P.-^Ai
I
iTHE
brAdstreet
FILHDOM
Authority
LXXXVI No. 66
Thursday, June 17, 1926
Price 5 Cents
Confidence
V reater spirit of confidence
veil buyer and seller would
beneficial. Each should
that the other acts in
ith.
of which is apropos of
d titles. The M. P. T. O.
s strenuously to the prac-
It takes the stand that
s something approaching
ion.
'oduction Tribulations
I't possible for a distributor to
,ce a season's program with-
iking revisions. There is too
uncertainty in production to
for any other situation. The
equation is never constant, it
e remembered.
ibutors are partially in the
That is certain. However
Urs are wrong in assuming that
change indicates a breach of
Producers are trying to make
it product they can. As busi-
len, they realize that just as
itter the grade of their prod-
will their profits increase
does any studio deliberately
to make a mediocre produc-
That Booking Deal
J-ersal is all set in Chicago
|Jalaban and Katz booking deal
the trick. Other contracts
l^arzas and Cooney Bros, take
Universal in outlying districts.
la, "U" has no worry for two
!« years in a spot which is the
of many sales managers.
1:, not so long ago, Carl
lile spoke about a big theater
licago. It was to be right in
|:rry whirl of Windy City ac-
Thal was once upon a time
lUniversal and B. and K. are
Irs in a business deal. The sit-
then is changed.
jnmle gets the outlet he de-
Sam Katz keeps out of his
|liold a large opposition theater.
KANN
Case Reopened
Federal Commission Will Limit Tes-
timony in Paramount Trial to
Theaters and Block Booking
(Washington Bureau of THE FILM DAILY)
Washington — Reopening of the Fa-
mous Players case has been ordered
by the Federal Trade Commission.
As reopened, the taking of testi-
mony will be limited, as recommended
at the hearing June 3 by Bruce Brom-
ley, appearing for the company, to
the questions of theater ownership and
block booking. The formerj it is be-
lieved, will be handled by acceptance
of the sitpulation filed some tinie ago
{.Continued on Page 2)
10 For Ghadwick
Four of Coming Season Productions
Completed — No Program or
Star Pictures Listed
Chadwick has announced a schedule
of 10 pictures for 1926-27. There will
be no star series or program pictures,
the entire list to be known as "First
Division Pictures."
The films to be released include
"The Bells," adapted from "The Pol-
ish Jew," with Lionel Barrymore star-
ring. Chadwick also promises pic-
tures from stories by Owen Davis,
Denman Thompson, Langdon McCor-
mick, Erckmann Chatrian, Leah
Baird, M. M. Black and R. Evans
Otis.
Exploit' O- Grams
Latest exploitation stunts for
every exhibitor. Practical box-office
boosters. The brief outlines give the
ideas. If you want the full cam-
paign on any picture write to Exploi-
tation Editor, THE FILM DAILY.
File these "Exploit-0 -Grams" daily.
You'll want them when you book
these pictures.
"His Secretary"
(M.-G.-M.)
Street ballyhoo, with a young man
parading the streets in a woebegone
condition, with hair rumpled and coat
torn. His collar was askew and he
(Conitnued on Page 7)
Planning Editorial Convention
Los Angeles — A meeting was held
yesterday in the office of Fred Beet-
son to make preliminary arrange-
ments for the National Editorial As-
soc, convention to be held here in
July. Will Hays will attend.
Heurteur Here
Dr. Fernand Heurteur, Chief D'Or-
chestre of the Paris Opera House, ar-
rived in New York yesterday aboard
the Olympic to conduct the presenta-
tion for the Universal premiere of
"Les Miserables."
British National After "Tip Toes"
British National is negotiating for
the rights to "Tip Toes." Contracts
will probably be signed within a few
days. Hampton del Ruth has already
left for London where he is to pre-
pare the adaptation for Dorothy Gish.
Duell Jury Disagrees
The jury trying Charles H. Duell
on charges of perjury in connection
with a civil suit he instituted and lost
against Lillian Gish, was unable to
reach a verdict yesterday, after more
than 19 hours of deliberation and was
discharged. It is reported the jury
stood nine to three for acquittal. It
is not thought Duell will again be
brought to trial.
To Present Medal to Starevitch
Paris — Hugo Riesenfeld is here
from New York. He brought with
him a gold medal, first of his awards
for prize short subjects shown in
America. He has turned it over to
Pathe for presentation to L. Stare-
vitch, producer of "The Voice of the
Nightingale."
British At Fault
Charles Lapworth Cites Deplorable
Situation in English Production
— Advocates Reciprocate Plan
British exhibitors are responsible
for the present "disgraceful" position
of their productions, Charles Lap-
worth told the Cinematograph Exhi-
bitors' Assoc, in meeting at Brighton,
according to a dispatch to the "Her-
ald-Tribune" yesterday.
(Continued on Page 2)
Can't Censor Fight Films
Fight films are news events within
the meaning of the state censorship
law and therefore are not subject to
censorship, in an opinion handed
down by Attorney General Ottinger
in Albany yesterday.
"Fig Leaves" First on Fox List
Fox will release "Fig Leaves,'
with George O'Brien and Olive Bor-
den, on Aug. 15, as the first new sea-
son release.
Lubitsch in Hospital
Los Angeles — Ernst Lubitsch has
been taken to the hospital for an op-
eration necessitated by kidney trou-
ble.
Preparing Story in Honolulu
Los Angeles — John Barrymore.
Alan Crosland and Paul Bern have
left for Honolulu to prepare the
scenario for "Francois Villon."
To Determine Policy
M. P. T. O. A. Administrative Com-
mittee to Meet for the First Time
Next Wednesday in New York
For the purpose of discussing and
outlining the policy to be pursued by
the M. P. T. O. A. next year the
newly elected members of the admin-
istrative and ways and means com-
mittees will meet at national head-
quarters next Wednesday.
Joseph M. Seider sent out the call
for the meeting to Harry Davis, M.
E. Comerforrl. J. J. Harwood and
Nathan Yamins. At the same time
the ways and means committee will
confer.
Differ On Prologues
Important Hollywood Directors Think
They Aid — Others Feel Pictures
Are Hurt
The presentation and prologue
question has hit Hollywood. Im-
portant directors there are divided
over the value of this form of enter-
tainment. The Associated Press has
made inquiries around the studios
and, in this connection, first approach-
ed Sid Grauman for his ideas.
Grauman believes the prologue will
be the agency which ultimately will
span or lessen the gulf between stage
and screen. He says:
(.Continued on Page 8)
New Theaters
Reports on theater construction re-
ceived by THE FILM DAILY yes-
terday, follow:
California
Dunsmiur, Cal. — The California is
nearing completion.
Los Angeles — Steel work on the
new West Coast theater at Willshire
Blvd. and Sycamore Ave. is almost
completed. N. W. Stowell, local
capitalist, is planning the erection of
a $600,000 theater opposite the Do-
(Conitnued on Page 7)
Three for Dfolores del Rio
Los Angeles — Fox has signed
Dolores del Rio to make three pic-
tures. They include another version
of "Carmen," "Upstream," which
John Griffith Wray will direct, and
one to be announced later.
Straseberg Buys Half Interest
S. Straseberg, of the Straseberg-
Small circuit, has acquired a half in-
terest in the Vernon and Idle Hour
in Long Island City. The Vernon
will be rebuilt.
Stern Sails
Abe Stern, of Stern Bros., sailed for
Europe aboard the Aquitania yester-
day. Julius Stern sailed last week.
THE
-;&>^
DAILY
Thursday, June 17, !6
ViLXXXVI No. 66 Tuursday, June 17. 1326 Price 5 Cents
IBNN W. AllCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5,00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
inKton 9794, London — Ernest W. Fredman,
The iihn Renter, 58, Great Marlborough St.,
London W. I., Paris — La Cinematographic
Francaise, S, Rue Saulnier.
Financial
The bull movement continued unabated yes-
terday, despite heavy profit-taking on the
market. Reduction of call money to 3J4 per
cent added zest to the trading, and gave
impetus to several speculative groups.
Fox Film "A" jumped another IJ/j points
under the bidding one of these groups in a
turnover of 4,100 shares. As one of the
centers of these operations, Fox Film "A"
has gained 4}4 points in the last three days.
Other film issues, while not neglected, show-
ed little activity.
Quotations
High
Low
Close
Sales
Balaban & Katz .
735^
73J4
73 J4
Eastman Kodak .
110^
110J4
llOK
200
Famous Players .
124H
123/2
124
4,000
*Fam. Play. Pfd. .
121 !4
Fa«a. Players Rts.
iV2
5 '4
S'A
2,600
*Film Inspection .
sVi
•First Nat'l Pfd. .
97J4
Fox Film "A" ..
69'A
67^
69
4,i66
Fox Theaters "A"
26
25
26
3,700
*Intern'l Projector
11 '^
Loew's, Inc.
38
377A
377/r
1,800
Metro-Gold. Pfd.
23
23
23
300
M. P. Cap. Corp.
23
23
23
200
Pathe Exch. "A" .
56^
S4!4
54H
1,400
tParamount B'way
98
y7H
98
400
Roxy Units
26
22
....
Roxy Common . .
7 'A
sy.
Skouras Bros . . .
50
50
50
....
**Stan. Co. of Am.
6254
Trans-Lux Screen
en
7
2,300
'Universal Pict. .
30K
*Univer. Pict. Pfd.
, ,
93
....
*Warner Bros. . . .
45H
♦Warner Pict. "A"
12
• Last prices quoted
•• Philadelphia Market'-
t Bond Market
Case Reopened
(Continued from Page 1)
by Famous, showing the theater in-
terests of that and competing compa-
nies. The question of accepting the
stipulation, however, will not be de-
cided until an examiner has been ap-
pomted by the commission.
The order of the commission pro-
vides "that all rulings made by the
examiner sustaining motions to strike
out evidence introduced by respondent
herein, or on behalf of the commis-
sion, or otherwise striking out any of
such evidence, shall be and are here-
by vacated, and that such evidence,
being already physically incorporated
in the record in this cause, shall be
received and considered by the com-
mission in the determination of this
cause, and be given such weight as
it may be entitled to receive under the
law, and with the same force and ef-
fect as if the same had been receiv-
ed in evidence by the examiner.
"That counsel for the commission
and respondents are granted leave to
adduce additional material evidence on
the subjects only of theater owner-
ship and block booking."
Commissioners Nugent and Thomp-
son dissented from the paragraph re-
garding the introduction of additional
testimony, holding that there was al-
ready sufficient testimony in the rec-
ord to permit of a decision.
Famous Gets "Last of Mrs. Cheyney"
Famous has bought the rights to
"The Last of Mrs. Cheyney," in which
Ina Claire has been starring.
FOR aENT
BELL - HOWELL
AND
AKELEY CAMERAS
Wil/i or Witliout Cameramen
SF.IDEN CAMERA EXCHANGE
729 Seventh Ave. n.y.c.
Bryant 3 95 1
Warner Broadcasting Station on Tour
Salt Lake — Warner Bros. Portable
Broadcasting Station, now on its
coast to coast tour, has been here. A
number of programs were broadcast
during the day and evening in con-
nection with Warner pictures.
"No Comment" on Joining Hays
When asked concerning a report
that United Artists would soon join
the Hays organization, Hiram Abrams
said yesterday he had no comment
to make.
Hays Gets Degree
Alliance, O. — The honorary degree
of Doctor of Laws was conferred
upon Will H. Hays by Union Col-
lege. Hays is an alumnus but was
not present at the exercises.
New Theater for Orlando
Jacksonville, Fla. — A. C. Marshall
is drawing plans for a million dollar
theater to seat 2,500 to be erected in
Orlando.
Mary Pickford's Next, "Cash"
Los Angeles — Mary Pickford will
make "Cash" as her next picture.
British At Fault
(Continued from Page 1)
"You will have to quit the thread-
bare excuse that the war ruined our
film production and was responsible
for the superiority of our rivals," Lap-
worth declared. "The present posi-
tion of British films is nothing short
of disgrace.
"British exhibitors can put British
films on American screens, and if
you don't do it you deserve the ob-
loquy which is surely coming to you."
Referring to the recent American
offer of film "reciprocity," which has
been very badly received in England,
Lapworth said it atiforded a clear
chance to put British films on Ameri-
can screens, with five-sixths of the
cost of production guaranteed before
a penny was spent.
Arguing that films are of impor-
tance as an aid to trade, he said the
industry had "let down" the country
and "let down" the Prince of Wales,
who had done his part.
$125,405 Sales for Trans— Lux
In a report for the year ended May
31, 1926, the Trans-Lux Screen Corp.
shows gross sales of $125,405 and a
profit of $44,719 after expenses and
other charges. Current assets are
listed at $173,540 against current lia-
abilities of $80,714.
Loew Closes for Fox News
James R. Grainger, general sales
manager for Fox, has just closed a
contract with Loew's Circuit where-
by Fox News will hereafter appear
regularly in all the Loew houses in
New York, Brooklyn and Newark
Hugh Dierker Recuperating
Hugh Dierker has practically re-
covered from an injury to his right
foot, in which a bone had been
broken. He is at the Knicker-
bocker.
"Uncle Tom" Postponed
Los Angeles — Owing to "Snub"
Pollard's illness production on "Uncle
Tom's Cabin" has been postponed
another two weeks.
Lois Moran Signed
Before leaving for the Coast yester-
day, Jesse L. Lasky announced that
Lois Moran has been signed to a
long term contract by Paramount.
Carlos Moore in New York
Carlos E. Moore, United Artist's
sales manager in Pittsburgh, is in
New York.
Insurance Brokerage, being a service and not a commodity, can
only be equal to the knowledge, experience, and facilities of the organi-
zation rendering it.
Superior brokerage service is positively reflected in the value and
cost of your Insurance — and since there is no charge for the service,
Can you afford any hut the best?
INCORPORATCO
80 MAIDEN LANE, N. Y. C.
Telephone John 3080
i-f ^■"■■f'^"Jt""*T^*"^T*P'"***P*^*^*"TT"****"***J«»»*1f f TT'^
The Fenway on Split Polic
Boston — The Fenway, a
house, has adopted a split pr
with changes of bill Sundau
Thursday. ^1
HAL ROAl
presents
Never too ol
^i CLAUDE G/LUNGWAT£R\
'1 his is a 'Comerblock' cut fur k
FREE for all Pathecomedies a w
Exchange.
AMALGAMATED
VAUDEVILLE AGENY
!
Attractions for
Picture Theatres
Standard Vaudeville
I
1600 Broadway, New York tj
Phone Perm. 3580
Book the
Blue Ribbon Comers
and You Get these Stars
Chester Conklin Gale He;
Lee Moran Les Sayk
Joe Rock Billy Fra
Slim Summerville Jack Coo
Neelev Edwards Hank MjI
Produced by Joe Ro<l
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Distributed by F. B. <|
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WILLIAM FOX
ANNOUNCES "^-^
A GIGANTIC BOX-OFFICi
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BACh
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running in McCLURE^S
MAGAZINE— that means it
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L
ENSATlON^r EXHIBITORS
ER
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khor^flAMim YOUTr
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t licity campaign behind it will guar-
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a positive clean up!
rf^HELORS
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, ich FOX for further announcenients !
Thursday, June 17, Ij
The Sixth Annual
Directors' Number
of
The FILM DAILY
(Out June 27lh) 1
i
m^U be the most complete reference book covering
the director and his activities ever published
in the motion picture industry.
A Directorial and Production Guide
for reference all the coming year
365 Days Advertising Value at a
One Day Rate
i
irsday, June 17, 1926
*i\ " "" ' '
THE
-JXi^
DAILY
^i
xploit- O- Grams
^ {Continued from Page 1)
tJ a black eye. On his breast
;i placard which read: "Oh
\ 1 tried to kiss 'His Secretary'—
Orpheum." Got laughs with
hlicity. — W. H. Ostenberg, Or-
i Theater, Scottsbluff, Neb.
It's the Old Army Game"
(Paramount)
•e-head circulars distributed at
irks, baseball grounds, on the
li and in autos, reading: "Warn
IA. 'Shell Game' operator is on
i JiMav. Don't play. It's the Old
fl
Game." In addition, boy
^AH distributed "Beware" tags
^lese was printed: "Beware of
fakers. It's the Old Army
' The theater and attraction
Iprinted at the bottom of each
ir. — Howard Theater, Atlanta
"Let's Get Married"
(Paramount)
kard Dix calling cards, with in-
pive wedding rings attached
distributed to 1,500 single girls.
tn on each card was this mes-
'Let's Get Married,' Meet
Ithe Imperial tomorrow." This
J caused wide comment, many
Icalling at the box-office for
•ings. — Imperial Theater, Char-
N. C.
rifli
"Mike"
(M.-G.-M.)
et ballyhoo, consisting of two
ressed in "Mike" characteriza-
They distributed special tags
eets and in business houses
were also sent to neighboring
where theater draws patron-
William Tallman, Ceramic The-
ast Liverpool, O.
"Money Talks"
(M.-G.-M.
ey bag ballyhoo. Advance
planted in newspaper, an-
ng "Money Talks" special was
( to town, and that cash in
change would be given away
lite locations in city. The spe-
msisted of two 7-foot compo
cut in outline of a money
and placed at either side
Ford one-ton truck. The
between the boards was
:d with cloth, and each
f the money bag was painted
;yes, nose and mouth. The
was cut out, and through it
;hange was thrown into crowd.
hone in the truck attracted at-
Only ten dollars was
out. The stunt was tied up
nerchants who took a co-op
and the ballyhoo distributed
in front of their stores. — B.
Rialto Theater, Pueblo, Colo.
le Phantom of the Opera"
(Universal)
I tie-up with merchants for
own theaters. Card announce-
played up the idea that "Phan-
.ed" was the popular spring
nspired by the picture. These
covered the town. Then the
featured everything red they
in stock. The baker display-
d-f rested cake; the drug store
toilet articles in red containers; the
department store, red dresses, hats
umbrellas, etc., and the variety stores
anything red they had for sale. Small
expense — wide publicity. — Mike Re-
dig, Mystic Theater, Gallion, Ohio.
"Sally, Irene and Mary"
(M.-G.-M.)
Newspaper tie-up for a competition
to draw in water color, oil or crayon
a Charleston costume. The news-
paper stories were run with a large
cut of a Charleston dancer. Ran for
five days. A ballyhoo was also fea-
tured with three pretty girls who
paraded the avenue. Each one was
decorated with a colored sash, read-
ing: "Sally," "Irene," "Mary." They
entered business houses, and present-
ed calling cards printed: " 'Sally,
Irene and Mary' at home. Sigma
Theater." — A. Ritzier, Sigma Theater
Lima, O.
"Tramp, Tramp, Tramp"
(First National)
Tie-up with newspaper on a "Hand
Harry a Laugh" contest. Got a lot
of page one publicity. Played all the
papers with advance copy. The army
cooperated with thirty one-sheet
boards throughout city. Yellow taxi
company placed disks on the spare
tires of all their cabs. The news-
paper featuring contest got out a dou-
ble truck on the attraction. Fifty
street car dashes were employed
Special window display in connection
with "Life's" national travel contest.
— P. Heavey, Liberty Theater, Terre
Haute, Ind.
"The Wilderness Woman"
(First National)
Novelty stunt with pretty girl lead-
ing a young cinnamon bear along
main thoroughfare on a leash. No
advertising featured. But the girl ex-
plained to the crowds when question-
ed that she was enacting a scene
from "The Wilderness Woman" at
the theater. Stunt got front page
break in newspapers. — M. Maloney
State Theater, Cleveland.
"We Modems"
(First National)
Sidewalk display consisting of
large slate, 8 by 12 ft., painted on
beaver board, with easel back, bear-
ing pictures of Colleen Moore, with
the inscription: "We are called
'Flappers' today — to which we ob-
ject. 'We Moderns' are the girls of
today. (Signed) Colleen Moore." —
Empress Theater, Owensboro, Ky.
Lois Boyd Signs with Rock
Los Angeles — Joe Rock has signed
Lois Boyd to a five year contract to
do dramatic work. He has also re-
newed contracts with Alexander Ross
and "Fatty" Karr.
FOR SALE
Four Theaters doing Excellent
business in city of 115,000.
Great opportunity for right
party.
M-303 c-o Film Daily
1650 B'way. New York City
New Theaters
(Continued from Page 1)
heny. Allison and Allison has pre-
pared plans for the erection of an
open air theater at the Alhambra
High School. F. L. Brown and E
M. Masterson are building a $75,000
house at 82nd St. and Vermont Ave
The theater seats 900.
Visalia, Cal.— Golden States Thea-
ters, Inc., has purchased land for the
construction of a new theater.
Idaho
Sand Point, Ida. — A theater will be
constructed on First Ave. for F. C,
Weskill, owner of the Scenic and
Gem.
Illinois
Greenville, 111. — R. W. Hickman is
building a house at College Ave .and
Third St.
Pana, 111. — A local syndicate will
erect a $100,000 house on South Lo-
cust St.
Indiana
Gary, Ind. — Jim Jikas is building
a 1,000-seat house here. It will be
completed by fall.
Hammond, Ind. — July 12 is the
opening date for Andrew Karzas'
3,000-seat house here.
Topeka, Kan.— A $75,000 theater
is to be built at 8th Ave., and Quin-
cev St.
Kentucky
Louisville, Ky. — The Fourth Ave
Amusement Co. is to erect a new
theat ■ here.
Massachusetts
Attleboro, Mass. — The Eagle Home
Building Assoc, is to build a thea-
ter, assembly hall and lodge rooms.
Minnesota
Minneapolis — A $250,000 theater
will be erected at 37th and Center
Sts.
Moose Lake, Minn.— A $15,000 the-
ater is planned by W. M. Miller, who
operates the Leb and Strand at Clo-
quet.
Missouri
Dexter, Mo.— A$25,000 theater is
planned by Charles Weeks here.
Kansas City — Aug. 1 is the open-
ing date for the Vaughn — Lynn-
Vaughn Circuit house at 49th and
Bell. The house will seat 1,200.
FOR RENT
Furnished Apartment
July 1st — October 1st
$175.00 per month
Near 74th and West End Ave.
M-299
1650 B'way.
c-o Film Daily
New York City
FOR RENT
Attractively arranged Office
Suite in Godfrey Bldg., 729
Seventh Ave.
Box M-298 c-o Film Daily
1650 Broadway N. Y. C.
Mokane, Mo. — Beamon Bros, plan
a house here.
St. Louis — Andy Gump, former
manager of the Washington, Belle-
ville, plans to convert the Union
Labor Temple into a theater.
North Carolina
Greensboro, N. C. — The Northeast-
ern Construction Co. has been award-
ed a contract to build the General
Greene.
New Jersey
East Orange, N. J.— A 2,500 seat
theater, stores and offices will be
erected on Central Ave., at a cost
of $500,000.
New York
Albany — A new house is planned
here by J. Meyer Schine, Noel Feld-
stein and George C. Owens, who
have formed Mirror Enterprises.
Buffalo — Plans are complete for a
house for Coplon Bros, and Publix
Theaters, the site being on Main St.
Newburgh, N. Y. — A new theater
is to be built here by New York
financiers.
North Tonawanda, N. Y. — The
Tonawanda is almost ready for open-
ing.
Tompkinsville, N. Y.— A 2,500 seat
theater and an automobile show
room are to be built here.
Utica, N. Y.— E. J. Rothstein will
open his new house at Inlet July 1.
Oklahoma
Guthrie, Okla. — Ned Pedigo, own-
er of the Guthrie, is to build another
on the site of the Barker Bldg.
Ohio
Cleveland — A $60,000 house is be-
ing constructed at Kinsman Road
and E. 143rd St. by Dr. B. I. Brody,
owner of a chain.
Pennsylvania
Nazareth, Pa. — A house seating 650
is being constructed by Edward Sil-
vers, who formerly owned the old
Royal.
Get Aboard NOW for
Standard Fat Men
2 Reel Comedies
THIS YEAR
Exhibitor Comment
on Current Series
"THREE WISE GOOFS":
From the sound of laughter from
our audiences they must have en-
joyed it— W. J. SHOUP
Produced by Joe Rock
Standard Cinema Corp,
At All F. B. O. Branches
A COMPLETE LABORATORY
AND TITIE SERVICE
f OUT LEt. N. ).
Pon Lea t«A^
THE
And That's That!
By ■■BARRY"
THE railroads will have little to
worry about as long as First Na-
tional keeps Charlie Murray moving
East and West. As soon as Charlie
finishes a picture in New York he is
sent to the Coast and when through
there is ticketed back East.
Mae Murray has coined a new
word, "vidience," meaning to see and
hear, and taken from the Latin verb
"video." Sounds like a new perfume.
Each Monday Rev. G. Waterman
of Mason, la., drives to Rockwell City
to file charges of violating the Sun-
day law against R. L. Stewart, thea-
ter owner, and each Monday Stewart
makes the same trip to pay a fine for
keeping open. It's a finish fight, they
say, and a darned foolish one. Stew-
art has succeeded in having his fines
reduced. He now pays $7, instead of
$8.95.
Lothar Mendes, directing "The
Duke of Ladies" for Robert Kane,
wanted a large number of Italian ex-
tras. He was working at the Cos-
mopolitan studios up in Harlem. Did
he send to a casting agency? He did
not. Just put his head out the win-
dow, whistled and got all he needed
in a few minutes.
P. D. C. announces that cowboys
who chase golf balls instead of cattle
will be seen in Priscilla Dean's "West
of Broadway."
Just like the lamb that Mary had,
Roy Stewart has a horse that fol-
lows him, wherever he goes.
Because it was suggested a picture
theater be erected near a mosque, a
riot started in Simla, British India, in
which eight Moslems were killed, 14
injured and the grain market de-
stroyed.
And speaking of riots, one was al-
most caused, it is said, by Russian
actors seeking roles in "The Darling
of the Gods," when Morris Gest and
Ashton Stevens, critic of the Chi-
cago Herald-ExamAner, arrived in
Moscow.
Screen players almost always want
to play parts far different from what
they are playing. Betty Bronson says,
"I yearn to be a comedienne."
Richard Barthelmess has gone in
for prize fighting. He's training with
"Mickey" McMin, who fought John-
ny Kilbane five times {results not
stated) , so as to be letter perfect in
his role in "The Amateur Gentle-
man."
New House for Horwitz
Cleveland — M. B. Horwitz, general
manager of the Washington Circuit,
operating a chain of a dozen theaters,
has let a contract for a $250,000
building in Collinwood, a suburb of
Cleveland, which is to contain a 1200
seat theater and five store rooms. The
new house is to supersede the Vir-
ginia.
-JXi^
DAILY
Thursday, June 17,
Publix Theaters Now Total 38
An official list of the Publix houses
lists 38. They are as follows:
Imperial, Asheville; Howard, Atlanta; Im-
perial, Augusta; Metropolitan, Boston; Buf-
ialo and Hippodrome, Buffalo ; Coral Gables,
Coral Gables; Tivoli, Chattanooga; Capitol,
Detroit ; Palace, Dallas ; Queen, Galveston ;
Carolina, Greenville; Queen, Houston; New-
man, Kansas City ; Vivian, Daytona Beach ;
Lincoln, Lii.coln ; Palace. Lockport ; Metro-
politan, Los Angeles ; Million Dollar, Los
Angeles ; Palace, Memphis ; Olyrapia, Miami ;
Empire, Montgomery ; Broadway, Newburgh ;
Rivoli and Kialto, New York; Bardavon and
Stratford, Poughkeepsie ; Granada', Imperial,
St. Francis and California, San Francisco ;
Missouri, St. Louis; Strand, Yonkers ; Capi-
tol, Little Rock; Arcade, Jacksonville; Cri-
terion, Oklahoma City ; Victory, Tampa, and
Palace, Lakeland.
Serialize M-G-M Pictures
M-G-M has made arrangements for
the newspaper and magazine serial-
ization of 11 of their coming season
releases. They include "Altars of De-
sire," "The Taxi Dancer," "The Cal-
lahans and the Murphys," "Blarney,"
"Free Souls," "Polly Preferred,"
'The Flaming Foregt," "The Under-
standing Heart," "Captain Salvation,"
"The Red Mill" and "Mary of Vas-
sar."
Musicians Get Increase
Chicago — James Petrillo, president
of the Chicago Federation of Musi-
cians, has obtained an increase for
union members. The negotiations
were conducted quietly between of-
ficers of the union and theater man-
agers with both sides pleased at the
settlement.
Marcin Going Into Production
Los Angeles — Max Marcin's story,
'I Can Do It," will go into produc-
tion soon at the M-G-M studios, fol-
lowing two interruptions caused by
the author's trips to New York to at-
tend to the production of "Silence"
and "Badges."
Studio Showings for Staff
J. J. Gain, general manager of the
Paramount Long Island studio, has
inaugurated a series of weekly show-
ings of important pictures for the ben-
efit of the entire studio staff. These
are held on Thursday evenings.
Warrants for Kansas Exhibitors
Kansas City, Kan. — Warrants have
been issued for the arrest of six the-
ater managers here who are accused
of operating on Sunday in defiance
of an old "blue" law. The action
was taken at the request of ministers
"Stephen Foster" Reel for July 4
"Stephen Foster." one of the Fam-
ous Music Master series, is being re-
leased by James A. Fitzpatrick as a
special for Fourth of July, which is
the birthday of the famous composer.
Schaufele Canadian Manager
Winnipeg — C. A. Schaufele has
been appointed general manager of
theaters here for Universal, succeed-
ing Charles Meade.
Theater Becomes Bankrupt
Westfield, Mass. — A schedule in
bankruptcy has been filed by Rialto,
Inc.
Cohen on Tour
Max Cohen, sales manager for Pre-
ferred, is now on a tour of the com-
pany's western exchanges.
Differ On Prologues
(Continued from Page 1)
"I believe the playhouse of the fu-
ture will divide its entertainment per-
iod half-and-half between footlight
and film production.
"I vision the highest salaried dram-
atic artists appearing in person in
conjunction with the presentation of
mighty screen productions."
James Cruze is squarely behind
Grauman.
"A good prologue," he said, "in-
creases a picture's worth a hundred
fold. It works up the spirit so that
when the picture is shown the mind
of the audience is in the atmosphere
of the picture. A poor prologue
however, tends to disrupt the train of
thought."
Marshall Neilan, produce-director
condemns the prologue.
"They have come to be the curse
of the motion picture theater. One be-
comes so weary looking at them that
he is not able to enjoy to the utmost
the picture that follows."
Cecil B. De Mille philosophizes:
"Making prologues for motion pic-
tures is good showmanship, but mak-
ing pictures for prologues is mighty
poor production.
"The increasing use of the prologue
has had the effect of encouraging
producers to make pictures particu-
larly suited for the preliminary tab-
loid. With such a picture a small
town theater owner with only an
electric piano for additional attrac-
tion, finds himself in a predicament
To my mind a picture that 'cannot
stand on its own merits without
elaborate presentation is a poor pic-
ture."
Sidney Olcott does not consider the
prologue beneficial to production un-
less it is "light, short, and has no
bearing whatever on the production
itself."
"A prologue that gives an inl
of the drama which is to follow i
some of the spice from the sur
that should come with the unfo!
of the screen story."
Rupert Julian believes the prol
is of great importance in prov
a fitting background for a pic
while Herbert Brenon said they
hurtful to screen production.
"Good music is the picture's
support," Brenon asserted,
logues are so often not in syni[
with the picture itself and are
the result of a theater manager'
fort to justify his position."
Tiffany Managers to Meet
Cleveland — A meeting of the
fany managers of the Central S
territory will be held at th? ]
Statler on Sunday. M. H. Hof
will be present, as well as Ak
Moritz of the Detroit exchange
A. Lynch of Pittsbur<Th Samuel pr-
son of Cleveland. Wesley Kais
Cincinnati, M. H. Greenwald,
tral States District Manager and
eral officials from the New
home office. This meeting is thf
of a series to be held in diff
parts of the country.
Wesley Kaiser has been appc l.
manager of the Cincinnati exchije
»
Jossey Still Heads Progresii
Cleveland — J. S. Jossey is
president of Progress Pictures
intends to remain in that pos'ra
A report that he had retired v/^'"
error. Sam Gorrel, formerly
Jossey, has joined Standard at
sales director.
Ottawa Exhibitors Cooperal
Ottawa — Exhibitors of OttawJ
operated with the civic authoritrf
preparations for the Ottawa Cl
nary which is to be celebrated sh'l
i
The same producing unit
that made" Ihe Green Archer "
the greatest serial of the
a|e is working with
Gene Iunney
a Patheserial
m
Authority
jOL. XXXVI No. 67
Friday, June 18, 1926
Price 5 Cents
M
the
h
A Real Task
|The industry will have a knot-
problem to face in the Spring,
brty-three state legislatures
Jill convene. In thirty-five state
Ipitals, indications point, there
pll be bills involving motion
:tures.
iState treasuries need funds.
;bts have piled up. As always,
|is industry will be the target
which many lawmakers will
30t.
New Laws in Floods
In 1925, forty legislatures en-
Ited 11,000 new laws. In 1926,
legislatures have already
ed 4,100 statutes. This per-
|tual grinding out of laws.
iTS, laws continues. They aim
j every direction. It is there-
je apparent that this industry.
p and ever growing, will not
"slighted.
Guarded Tongues]
(Every time a careless state-
pnt appears in the public
Ints it hurts. The opponents
|; not inactive. This business
being closely scrutinized.
lid an excuse is forever being
learthed. There is entirely tor
Ich aired in newspapers which
H better remain within the
for solution. The outside
Ction is distinctly unfavor
jtluch more is to be gained for
I parties concerned if the in-
ktry, to those outside of it at
Irt, would appear as a harmo-
|us whole. ,
KANN
Iwoldwyn Signs Ronald Colman
|os Angeles — Samuel Goldwyr
signed a new contract with Ron-
I Colman at a substantial increase
star's first picture under the new
;ement is "The Winning of Bar-
|i Worth."
it
I.
Ji
2f
jowan and Finlayson to Europe
OS Angeles — Bob McGowan and
my Finlayson will leave here the
for Europe.
Sign Opera Stars
Warner Bros. Contract with Metro-
politan Opera Co. on Behalf of
Vitaphone Corp.
A contract was closed yesterday
between the Metropolitan Opera Co
and the Vitaphone Corp., controlled
by Warner Bros., which gives Vita-
phone the exclusive rights to engage
the stars, orchestra, ballet and chorus
of the Metropolitan.
The purpose of the agreement is to
make available the various artists for
the new synchronizing device recent-
(, Continued on Page 2)
Blunt Advice
Marcus Loew Suggests British Pro-
ducers and Exhibitors Come to
America to Learn
Marcus Loew attended the summer
conference of the C. E. A. at Brigh-
ton, England, and. during the course
of his talk, offered some advice
which was decidedly blunt. Accord-
ing to "The New York Times," Loew
said:
"Go to America and learn the busi-
( Continued on Page 2)
Two Year Extension
T. O. C. C. Suggests to Operators'
Union That Present Scale Be
Continued
A committee appointed by the T
O. C. C. to negotiate with the Op-
erators' Union, Local 306, because of
the fact that the present contract ex-
pires Sept. 1, has suggested that the
wage scale and the clauses contained
(Continued on Page 6)
Seider Explains
The M. P. T. O. A. does not object
^o chanees in titles, explained Jos-
eph M. Seider, business manager 5'es-
terdav. He said it was the practicr
of distr'butors in changincr stories
stars and dir^-ctors t© which exhibi
tors protested. He made this mm
ment after reading the editorial ii"
yesterday's edition wherein a gr'-atc
spirit of cooperation between buyer
and seller was urged.
Frank Lloyd's First for Famous
Los Angeles — Frank Lloyd's initia'
picture for Famous will be "The
Eagle of the Sea" with Flor'-nce Vi-
dor and Ricardo Cortez featured. It
will go into production about July 1
Ally for Production
Los Angeles — Marion Fairfax and
Sam Rork, who have been producinp
separately, will join forces and pro-
duce "The Blonde Saint" for First
National.
Laemmle Party Sails the 23rd
Carl Laemmle sails the 23rd. With
him will be Tom Reed, who is al-
ready in New York; Siegfried Laem-
mle, Mrs. Edward Laemmle, Carl
Laemmle, Jr., Rosabella Laemmle
his daughter, and Paul Kohner.
Fabian-Stern Deal Possible
Newark, N. J. — Jacob Fabian said
yesterday he had nothing to say
at present on the report that he wa?
negotiating for the Stern circuit of
neighborhood houses. The Stern of-
fice said it had no information to give
out just now.
Exploit- O- Grams
Latest exploitation for every ex-
hibitor. Practical box-office boosters.
The brief outlines give the ideas.
If you want the full campaign on
any picture write to Exploitation
Editor, THE FILM DAILY. File
these "Expl6it-0 -Grams" daily.
You'll want them when you book
these pictures.
"The Calgary Stampede"
(Universal)
Tied up with an annual beefsteak
dinner which all the ranchers attend
given at the local hotel. The menu
was a ballyhoo for the picture with
such items as "Tenderboy Club
Steak " "Home Gravy, Stampede
Style." and "Salad a la Hoot Gibson."
Small lucky horseshoes, Gibson her-
alds and other souvenirs were dis-
tributed to the guests. Plenty of
shooting, rearing horses and shouting
cowboys escorted the cans of films
to the theater. After the beefsteak
the guests went to the show. — L. V
Leval, Rialto Theater. Parco., Wyo
"The Green Archer"
(Pathe)
Staged ? comnetition for the bes'
'ctters on "Whv I like serials." Four
nrizes of complete archerv sets werr
■ warded for the liest letters. The
'oral newspaper used several columns
— Lvric Theater, Huntington, W. Va
"His Secretary"
(M.-G.-M.)
Stunt pulled through cooperation
with a ponular d?ncc hall. At the
hcieht of Saturday night dancing, ?
girl burst in. very excited, and began
asking whether anyone had seen her
husband. The music stopped playing
and everyone paused to watch the
excited young woman. She came to
a halt before one counle, claimed the
(Conitnued on Page 7)
Face Adverse Bills
Flood of Legislation Affecting the
Industry Anticipated in the
Spring
Forty-three of the forty-eight states
in the Union will hold legislative
sessions next Spring. The majority
of these law-making bodies will meet
in January, February and March.
In 35 states, it is anticipated there
will be legislation affecting the indus-
ry. Revenue statutes will undoubted-
ly be sought. Connecticut and North
Carolina are the only two states
which are not more in debt this year
than they were two years ago. The
other states face greater deficits now
than in 1924.
The Federal Government, where
possible, is reducing taxation. State
Governments, on the other hand, are
increasing their tax laws in order to
meet shrinkages in their treasuries.
To Fight Discrimination ^
Pawtucket, R. I. — Discrimination
against this city by the Legislature
will be charged in the forthcoming
political campaign for legislative
honors, Pawtucket being the only
city in the state without Sunday
shows. A mass meeting is being
planned to fight the law. While the
six Pawtucket houses remain dark
traction and railroad companies are
reaping a harvest between here and
Providence, which has Sunday shows
Waxman and Hand with Warners
Warners have appointed A. P
Wa man in charge of exploitation
and lublicity for their road show
dep iTient, under the supervision of
C. Bunn. Stanley W. Hand will
bar sales and distribution.
.ee to Direct Pola Negri
Los Angeles — Famous has signed
Rowland Lee to direct Pola Negri in
her picture to follow "Hotel Im-
perial."
Lubitsch Operated on Today
Los Angeles— Ernst Lubitsch is to
undergo a major operation today at
St. Vincent's hospital.
Hammons Sailing Today
Earl W. Hammons will sail for
Southampton on the Olympic to-
night.
Madge Bellamy Due Today
Madge Bellamy is due on the Ber-
engaria today from Europe and leaves
for Hollywood tomorrow.
THE
■Stl
DAILY
Friday, June 18, 16
Authority
»D]«lkY>
Vtl.XXXVINo.67 Friday, June 18. 1926 Price 5 Cents
IflHM W. ALICOATE :::::: Puhlislur
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. \V. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mer.sereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. v., under the act of March 3, 1879.
Terms (Poistage free) Unitsd States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY. 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
inKton 9794, London — Ernest W. Fredman,
The iilm Renter, 58, Great Marlborough St.,
London W. I.. Paris — La Cinematographic
Francaise, 5, Rue Saulnier.
Financial
The bulls had it all their own way in the
market yesterday. The demand for indus-
trials was so heavy, many of them^ reached
new high levels. U. S. Steel common and
General Motors led the list.
However, the film issues did not take
part in the huge upward trend. Fox Film
"A", which for three successive days made
gains of 154 points, satisfied itself with the
nominal rise of 54 point. Warner Pict. "A",
in a small turnover, closed 1^^ higher.
Blunt Advice
(Continued from Page 1)
ness," said Loew. "I am willing to
teach British producers all I know
I have no objection to British pic-
tures, but as long as British pictures
are bacJp I won't show them in my
theaters.
"You are probably more interested
in having British-made pictures than
the British exhibitors themselves,"
continued Loew. "I am only produc-
ing in order to protect the vast inter-
ests of my game. I would be delight-
ed if I knew that the rest of the
world was making pictures."
Sign Opera Stars
(Continued from Page 1)
ly announced. H. M. Warner said
this would bring the voices of the
greatest singers to the largest and
smallest theaters and that the com-
pany was now negotiating with artists
of the first magnitude.
"Flea Circus" Films
The S'cmlar Cinema Service have
taken over the rights to produce and
distribute a series of one reel sub-
jects with John Ruhl's flea circus
They are also making a series of 200
ft. subjects on "What the Stars Fore-
tell for Your Birthday," one for each
day in the year and to be shown one
a week in seven reels or daily as the
exhibitor sees fit. The reels are to
be sold outright to the theater owner
Quotations
no
1245^
120^
69 5i
265i
•Balaban & Katz
Eastman Kodak . .
Famous Players . .
Fam. Play. Pfd. .
Fam. Play. Rts. .
*Film Inspection .
•First Nafl Pfd.
Fox Film "A" . .
Fox Theaters "A"
•Intern'l Project.
Loew's, Inc
*Metro-Gold. Pfd.
M. P. Cap. Corp.
Pathe Exch. "A"
tParamount B'way ^,
Roxy Units 27
Roxy Common . .
'Skouras Bros. . . .
•*Stan. Co. of Am.
Trans-Lux Screen
•Universal Pict. .
*Univ. Pict. Pfd.
Warner Pict "A"
•Warner Bros. . .
• Last prices quoted
•• PhiUdelphia Market
t Bond Market
High Low Close Sales
110
123 54
1205^
5 54
6954
2554
3854 375^
23
55
97^
50
645^
7H
22 J4
5454
97J4
23
6
50
645^
75i
1354 13;^
735^
110
123J4
UOVs
5 54
5J4
9754
6954
2554
115^
37J4
23
23
5454
977A
50
64J^
754
3014
93
135^
455^
100
4,000
800
500
200
1,600
5', 5 66
'366
300
1,400
1,500
'266
American Seating Co. Expanding
According to reports in the finan-
cial district, the American Seating
Co. will shortly announce a recapit-
alization plan for expansion of ope-
rations. It is believed a substantial
block of senior securities will be put
on the market. Earnings in 1925 are
thought to have been about $50 a
share on the outstanding common
stock compared with $39.64 in 1924
and $39.03 in 1923.
Frank Zimmerman Dead
Minneapolis — Frank Zimmerman
for 14 years owner of the Rex, Au-
rora. Minn., and active in manage-
ment of the house until six year?
ago, died last week.
Seeks to Develop Kiddie Films
Dame Rachel Crowdy, of the So-
cial Service Section of the League of
Nations, has been conferring with
the Hays organization on children's
films. Her department is ready to
cooperate on any program that will
make available to the children of the
world the great benefits which she
believes are latent in pictures.
New Theater Company
Wilmington — With a capitalization
of $500,000. the Western M. P. Pic-
tures Co. has incorporated to operate
theaters. Incorporators are Frederick
T. Ledogarr, A. J. Arnold and Oscar
E. Gobauer, all of Alliance, Neb.
Change Neilan Title
Los Angeles — The title of Mar-
shall Neilan's picture starring Betty
Bronson has been changed from "It's
All Blarney" to "The Wearing of
the Green."
Postpone Navy Film
Los Angeles — Production on
"We're in the Navy Now" has been
postponed until Aug. 7, owing to
Wallace Beery's ill health.
Theater Men Bankrupt
Utica, N. Y.— Jack and Charles
Deitcher, of Troy, conducting the
Astor theater, have filed a petition
m bankruptcy. Liabilities are listed
at $21,199, assets, none.
Daylight Saving in Maine
Portland, Me.— The Supreme Court
has upheld daylight saving in public
buildmgs, providing the change is not
brought about by public enactment
Most of the Maine theaters are on
daylight saving time and will contin-
ue so.
Cragin & Pike in Las Vegas
Las Vegas, Nevada— An $80,000
theater is to be built here by E. W
Cragin and W. H. Pike, owners of
the Majestic. It is to be called the
Granada.
Constance Talmadge Sails June 23
Constance Talmadge and her hus-
band, Capt. Alastair Mackintosh
who arrive in New York today from
the Coast, sail on the Berengaria
June 23.
Tiffany Purchases Stories
M. H. Hoffman has acquired "The
Broken Gate," by Emerson Hough
and "Jocelyn's Wife," and "The Luck
of Geraldine Baird" by Kathleen
Norris.
Fay Wray in "The Wedding March"
Los Angeles — Erich von Stroheim
has selected Fay Wray for the lead-
ing feminine role in "The Wedding
March."
Now "You Never Know Women"
Florence Vidor's first for Famous
will be released as "You Never Know
Women" instead of "Love Magic."
Zeltner Joins Publix
Irwin Zeltner, formerlv exploiteer
for Famous in the Washington, D. C
territory, is now with Publix, doing
exploitation work under A. M. Bots-
ford.
Condon Leaves M.-G.-M.
Los Angeles— Charles Condon has
severed his connection with M.-G.-M
to take up free lance scenario work
Properly Present Your Fhotoplaj'
Gade to Direct Corinne Griffith
Los Angeles — Svend Gade has been
signed to direct Corinne Griffith in
"The Lady in Ermine."
Blue Ribbon Comedies
("Firsts" in Their Class)
A Different Star in
Each Release
The Series to-date presents
Chester Conklin Gale Henry
Lee Moran Les Saylor
Joe Rock Billy Franey
Slim Summerville Jack Cooper
Neeley Edwards Hank Mann
Produced by Joe Rock
Standard Cinema Corporation
At All F. B. O. Branches
New Contract for Irene Ri<
Los Angeles — Warner Bros,
exercised their option en the sei
of Irene Rich.
For Fire Prevention
St. Louis — The Film Boa
Trade members are conductin
active fire prevention campaig
HAL ROAC
presents
Never too old
^«y.« CLAUDE O/LUNOWATBR.
I'his is a 'Cornerblock' cut furm
FREE for all Pathecomedies at
Exchange.
FOR SALE
Four Theaters doing Excelle
business in city of 115,00
Great opporttinity for rig
party.
M-303 c-o Film Dai
1650 B'way. New York C£
9tk
^Vkebmi
« 18, li
Boat*
f
JUST PART OF
-G-
'S
^^More Stars Than There Are In Heaven^^
APPEARING IN THESE SPECIALS
INCLUDING
LABOHEMELiUianGishJohn
Gilbert, ReneeAdoree, Roy D'Arcy,
Karl Dane, Edward Everett Horton,
George Hassell. King Vidor's pro-
duction. 4 Months, $2, Embassy, N.Y.
MARE NOSTRUM (Our
Sea). 'Hex Ingram. Alice Terry,
Antonio Moreno. By Ibanez. 5th
Month, $2, Criterion, N. Y.
THE MAGICIAN Rex
Ingram. By Somerset Maugham.
Alice Terry, Paul Wegener. Large
scale production.
FAUST UFA special. Emil
Jannings. Director, F. W. Murnau.
Produced at fabulous expense tor
M-G-M.
TWELVE MILES OUT P^LLY PREFERRED
ALTARS OF DESIRE Mae
Murray. Director, Christy Cabanne.
Conway Tearle. Maria Thompson
Davies' story running in American
Weekly (8,000,000 circulation).
MAE MURRAY production.
Title later. Benjamin Glazer, author.
A glittering romance of Spain of
"The Merry Widow" type.
SHOW BUSINESS Mae
Murray. Thyra Samter Winslow's
inside story of show'girl life. There
will be another Mae Murray picture.
THE RED MILL Marion
Davics. Internationally famous mu-
sical comedy success. Cosmopolitan
production.
WILLIAM HAINES
CARMEL MYERS
CLAIRE WINDSOR
OWEN MOORE
MAE BUSCH
GERTRUDE
OLMSTED
KARL DANE
BERT ROACH
ROY D'ARCY
DOROTHY
PHILLIPS
John Gilbert. William Anthony
McGuire's Bioadway melodramatic
succets.
3 LON CHANEYS Lon
Chaney, star ot "Unholy Three,"
"Blackbird," "The Road to Manda-
lay" in three big Chaney hits
ROMANCE Ramon Novarro.
Joseph Conrad's classic. There will
be an additional RAMON
NOVARRO picture.
THE WANING SEX
Norma Shearer. Robert Z. Leonard,
director. Fred and Fanny Hatton,
authors. Lew Cody,Renee Adoree,
Sally O'Neil. Successor to "His Sec-
retary".
FREE SOULS Norma shearer.
Director, John M. Stahl. Adela
Rogers St. John, author. Widely
serialized in Hearst publications
POLLY OF THE CIRCUS
Norma Shearer. Tod Browning, di-
rector. Margaret Mayo's drama.
UPSTAGE Norma Shearer
Monta Bell, director. Dr.nmatic com-
edy of vaudeville life by Walter De
Leon.
Marion Davies. Guy Bolton's stage
hit. Cosmopolitan production.
MARY OF VASSAR
Marion Davies. Successor to"Biown
of Harvard"fromcollegegirls'angle.
Cosmopolitan production.
THE FLAMING FOREST
James Oliver Curwood's million
copy seller. Serialized. ReneeAdoree
in star cast. Reginald Barker, di-
rector. Cosmopolitan production.
THE UNDERSTANDING
HEART By Peter B.Kyne. Run-
ningserially in Cosmopolitan Maga-
zine. All-star spectacular Cosmo-
politan production.
CAPTAIN SALVATION
Frederick William Wallace's novel.
Serialized Drama of the sea and
world capitals. A Cosmopolitan
production.
THE WALTZ DREAM
Another and merrier "Merry
Widow." A big UFA special. Oscar
Straus musical score.
BATTLING BUTLER
Buster Keaton's most important
comedy. Directed by himself. Sally
O'Neil and strong cast.
RENEE ADOREE
JOAN CRAWFORD
PAULINE STARKE
LEW CODY
LIONEL
BARRYMORE
ELEANOR
BOARDMAN
AILEEN PRINGLE
GRETA GARBO
CHARLES RAY
CONRAD NAGEL
SALLY O'NEIL
A LITTLE JOURNEY
Rachel Crothers' stage hit. Harry
Millard, director. A dramatic and
romantic wonder.
THE BOY FRIEND Marcel
ine Day, John Harron, etc. Monta
Bell, director. John Alexander Kirk-
patrick's N. Y. and Chicago stage
hit, ("The Book of Charm").
BLARNEY ReneeAdoree,
Ralph Graves, Paulette Duval. By
Donn Byrne. Marcel De Sano, di-
rector. An epic of the bare fist era
in the prize ring.
THERE YOU ARE Conrad
Nagel, Edith Roberts, George Faw-
cett. Jess Robbins, director. F^Hugh
Herbert, author. Greatest comedy
hit since "Excuse Me".
I CAN DO IT Max Marcin,
famous Broadway playwright, has
given M-G-M the cleverest plot of
years.
HEAVEN ON EARTH
Renee Adoree, Conrad Nagel. Di-
rector,Phil Rosen. By Harvey Gates.
Renee Adoree plays part similar to
her French girl of "The Big Parade."
WOMEN LOVE DIA-
MONDS Director, Monta Bell.
By Carey Wilson. Romance, action,
mystery! From the Kimberley Mines
to Broadway.
DOROTHY
SEBASTIAN
FRANK CURRIER
GEORGE K. ARTHUR
EDWARD
CONNELLY
LARS HANSON
DOUGLAS GILMORE
ESTELLE CLARKE
GWEN LEE
ANTONIO D'ALGY
CECIL HOLLAND
And many more
'FRISCO SAL Edmund
Goulding's thrilling drama of San
Francisco's Barbary Coast, the
Apache-land of America.
SHADOW LANE Written
and directed by Edmund Goulding.
Powerful drama of the American
home. An M-G-M money cast.
TIN HATS Owen Moore,
Claire Windsor, Bert Roach, in a
comedy of the Rhine after the war.
Edward Sedgwick, author and di-
rector.
THE GAY DECEIVER
John M. Stahl, director. Lew Cody,
Carmel Myers, Roy D'Arcy, Dorothy
Phillips, Marceline Day. From
"Toto,"LeoDietrichstein's stage hit!
LOVE'S BLINDNESS
Elinor Glyn special. John Francis
Dillon, director. Pauline Starke,
Antonio Moreno, Lilyan Tashman,
Sam deGrasse.ElinorGlyn's greatest.
THE CALLAHANS AND
THE MURPHYS Kathleen
Norris' classic in Irish-American.
A picture for every house.
THE TAXI DANCER Robert
Perry Shannon's story of a small
town girl's adventures in New York
night life. Nationally serialized.
THE NIGHT SCHOOL
A new idea typical of M-G-M daring.
Watch for details!
There's IMo Argument About ttl
-G-M HAS THE STARS!
M-G-M IS YOUNG BLOOD!
-G-M HAS THE STUDIO!
-G-M IS SUCCESS!
THE TOP OF THE INDUSTRY
MARION DAV
NORMA SHE
I
RAMON NOV
URR
t
EVERY WEEK BIG ELECTRI
in three hig exploitation prizes
THE RED MILL - POLLY PREFERRED
MARY OF VASSAR
in the $2 Road-Show—
4 months at the Embassy Theatre, N* Y»
LA BOHEME - ETC.
in four great hox'ofjice delights
THE WANING SEX - FREE SOULS
UPSTAGE - POLLY OF THE CIRCUS
in the Broadway melodramatic success
TWELVE MILES OUT — LA BOHEME
ETC.
fiRO
in two dashing audience hits
ROMANCE
AND ONE MORE, TITLE LATER
•
in the Biggest Comedy of History
BATTLING BUTLER
in four "Merry Widow;" record'hreakers
ALTARS OF DESIRE - SHOW BUSINESS
AND TWO MORE TITLES TO BE ANNOUNCED
in three Qreater Lon Chaney triumphs
TITLES TO BE ANNOUNCED
TRIGHT NAMES-AND THATS
THE
-cEtl
DAILY
Friday, June 18
Incorporations
London, Eng. — Newman Galleries, Ltd., to
operate theaters, £5,000. Incorporators, A.
Delmont, H. F. Barons. Attorneys, Ldwin
ties, Inc., Rochester, to build theatres, $300,-
UOO. incorporators, Michael M. Cohn, Al-
bert A. Fenycessy, Solomon Jacobson, Max
Katz, Solomon Morrison, Wolf Pincus,
Charles Polakotf, Jacob Rosing, Morris Slot-
kin, Meyer UHman.
London, Eng. — National Film Studios, to
maintain tilm studios, £5,000. Incorporators,
1. Broad, VV. W. Miller Noak Hill. Attor-
neys, Broad and Son, 1 Great Winchester St.
Trenton, N. J. — Hollywood Amusement
Park, Newark, incorporators, J. H. Leich-
hter, H. T. Maloney, M. B. Hopper. Attor-
neys, Heine, Bradner & Laird, Newark.
Trenton, N. J. — C. &. V. Amusement Co.,
Ridgeiield Park, $25,000^ Fred C. Cross,
Anabel Cross, Nathan Vinegrad. Address,
Corporation Trust Co., New Jersey.
London, Eng. — Bartholomew, Ltd., London,
general importing and exporting including
hims, £180,000. Incorporators, Sir Godfrey
Lagdon, W. Bartholomew, T. H. Phillips, G.
\v. Gilchrist. Attorneys, Lawrence, Jones &
Co., 16 St. Helens Place, E. C. 3.
Trenton, N. J. — Kobal Amusement Corp.,
Newark, $25,000. Incorporators, Samuel S.
Baltin, Louis R. Koten, Sophie Baltin. Attor-
ney, Jacob 1. Kaplan, Newark.
Albany, N. Y. — Sig Sautelle's Circus, Inc.,
Glens Falls, N. Y. ; to conduct circus. In-
corporators, Frank R. Stowell, Frank Bray-
man.
Albany, N. Y. — Federated Theaters, Inc., of
Wilmington, Del., theatres in New York
State, President, Harry Rush, 1225 Broad-
way.
More New Theaters
Additional reports on new theater
construction, as received by THE
FILM DAILY yesterday, list the
following:
Missouri
Joplin — A new theater, esti-
mated to cost about $500,000, is be-
ing erected here. It is being built
by the United Studios, Inc., of Chi-
cago.
St. Louis— The 17 story, $5,500,000
Ambassador theater and office build-
ing, will be opened by Skouras Bros,
on Aug. 21, two wee^<^ earlier than
anticipated.
Theater Changes
New York
Potsdam, N. Y. — Sylvester Nico-
lette is building a theater at Fall Is-
land.
Ohio
Cleveland — Ernest Schwartz and
Ben Lavine are building a 2000 seat
house at Broadview and W. 25th St.
The building will be two stories in
height, and will contain five stores
with suites above, in addition to the
theater. Work is now in progress
and is expected to be completed about
Dec. 1.
Albany, N. Y. — Southeastern Amusement
Corp., Manhattan ; theatres. Attorney, S. F.
Hartman, 120 Broadway.
Albany, N. Y. — Eden Cinema Houses, thea-
ters and motion pictures, $166,000. Incor-
porators, Victor E. Defiroi, O. N. Simraone,
Guiseppe Ganci.
Dover, Del. — Entice Amusement Park,
$100,000. Incorporators, Sebastino Passal-
acqua, Roswell, Pa. ; Angelo lanelli. Winder,
Pa., Sam Lamantai, Indiana, Pa. Address,
Corporation Trust Co., of Delaware.
Dover, Del. — Arcadia Market and Amuse-
ment Co., Washington, $4,000,000. Capital
Trust Co. of Del.
Albany, N. Y. — Irwin Classics, Inc., to pro-
duce ; Manhattan. Attorneys, Finkelstein &
Welling, 36 West 44th St.
Albany, N. Y. — Glynne Theaters, Patch-
ogue, Sufifolk County ; exhibition. Attorney,
Millard F. Tompkins, 30 Broad St.
Albany, N. Y. — Unimont Theatres Corp.,
Manhattan; to operate theaters, $10,000. At-
torneys, Kaplan, Kosman & Streusand, 1540
Broadway.
Albany, N. Y.— Edward L. Klein Corp.,
motion pictures ; Manhattan. Incorporators,
E. B. Klein, C. B. Mintz, H. K. Moss.
Columbus, O. — Miami Amuse. Co. Capi
tal $10,000. Incorporators, Q. Soderblom,
Thomas W. Lawson.
Trenton, N. J. — G. B. Teneycks Embassy
Theater, Trenton. Incorporators, George B.
Teneycks, Henry F. Vanwart. Attorney,
Alexander Trapp, Trenton.
Albany, N. Y. — Gaebel Corp., Manhattan;
cameras. Incorporators, A. H. Gaebel, L.
Harrison, M. Gaebel. Attorneys, Keeler and
Harrison, 2 Rector St., New York.
Albany, N. Y. — Crailo Holding Corp., Man-
hattan; theaters. Capital $30,000. Attorney,
George L. Cohen, 285 Madison Ave.
Boston, Mass. — Dedham Community Thea
ter. Inc.; Dedham. Capital $100,000.
Albany, N Y.— Cresent-Knolls, Inc., 962
Broad St., Newark, amusement enterprises,
$250,000.
Lansing, Mich.— Kunsky Theaters Corp.,
Detroit, to operate theaters, $1,000.
Pennsylvania
Philadelphia — L. Lefkowitz is build-
ing a house at 54th St. and Columbia
Ave. It will seat 1,000.
South Carolina
Charleston — An outdoor theater is
planned for Fort Moultrie.
Prior Lake, Minn. — Plans for a theatre
sponsored by the commercial club, have been
suspended, with nothing to be done on the
proposition this year.
Belle Plain, Minn. — Frank Heitzig, Sr., is
the new owner of the Cozy, and will change
the name of the house to the State. Louis
Heitzig is to manage.
Pittsburgh — Morris Tauber, owner of the
Oakland at Oakland, has taken over A. H.
Geisler's Grandview in Duquesne Heights.
Glasgow, Wash. — The Orpheum has been
leased to Bernard Survant by W. K. Wharton.
Pulaski, N. Y. — The Hohman has been leased
by the C. P. Gilmore Amusement Co. of
Oswego for five months.
Boone, la. — H. H. Pine, who owns the new
Lyric, will close his house and remodel and
redecorate. He will also install a new organ.
Virginia
Danville— A. C. Conway's the-
ater which was recently destroyed by
fire, will be rebuilt and probably op-
erated by the Southern Amusement
Co.
Wisconsin
Green Bay — C. J. Hanson
has been awarded the contract for
the construction of a new theater and
department store at Menominee.
Canada
Toronto— A $225,000 house is plan-
ned for Bloor St., between Runny-
mede Road and Beresford Ave, by
N. G. Reynolds. It will seat 1,800.
Three Minnesota Houses Close
Minneapolis— The Lyric, Elmore-
Regent, Buffalo; Center and World
Lakota, were closed recently, L. E,
Matthews, manager, having been un-
able to renew his leases.
Illinois Houses Close
Des Moines— The Melcher at Mel-
cher and the Thornton at Thornton
have closed for the summer.
Victoria Moore With Bachmann
J. G. Bachmann has signed Vic-
toria Moore, scenario writer.
Boston Bookers Plan Outing
Boston— The Boston Bookers' As-
sociation will hold an outing early in
July.
Middletown, O. — The Strand has been sold
to Theodore and Gus Chifos by John Deme-
trion, and James Pappas. The transfer in-
volves $100,000.
Milwaukee — Alfred H. Bartelt, formerly of
the Juneau, has taken over the Empire, Sev-
enth and Mitchell street.
Remsen, la. — The Falke has been leased for
two years by Ray Wentz, Elmer Ohlendorf,
Ray C. and John H. Beck.
Ketchikan, Alaska — A. A. McDonald has
purchased the Liberty from C. M. Hoover.
Seattle — The Queene Anne has been taken
over by the Pacific Theaters Co.
North Topeka, Kan. — The Princess has been
taken over by Eli and Abe Ulamperl.
St. Clair, Mich. — James Christensen, for-
mer owner of the Star at Sandusky, Ohio, has
purchased the Graden from Frank Beatty.
Lake Geneva, Wis. — Dan Kelliher has
leased the Princess to Mrs. Alice Van Slycke.
Meadville, Pa. — Ralph Shadley has acquired
the Academy from Anita Phillips and W. G.
Phillips.
New Britain, Conn. — The Capitol Amuse-
ment Co. is altering the Capitol at an expense
of $40,000.
Clarinda, la. — Frank Pennington is prepar-
ing to remodel a building for a theatre.
Bertha, Minn. — The Bethel Band Boys have
taken over the Movies.
Ellsworth, Minn. — John Meester has sold
the Majestic to John Nordman.
Cook, Minn. — L. D. Guslafson is planning
to resume showing in the hall.
Monticello, Ark. — The Best has been taken
over by McCastill and B. D. McDougall.
B?® WW \J
fl KNOCKOUT
EiVERVWHERlE
®ES KOKO
IS®
©IK
US®
®K
©GS
CS®
®K
B5®
OK 15
wiTrt tvfoy iiSlS'
AUDI£«CC @]J5
Two Year Extens]|
(Continued from Page 1) ^
therein be continued for a I
period of two years.
In submitting the suggesti(
committee points out that the
tors received a 5 per cent adva
1923 and a further increase of
cent in 1925 although living
according to an investigatior
made, have advanced only Z.Z pi
from 1924 to 1925 in New Yc
Dynamite Wrecks Coast The
An Associated Press dispatcJ
Los Angeles states the Brookl]
ater building has been wrech
five dynamite explosions,
found more than 100 sticks of
mite, with fuses attached, sc
about. The entire building ha
planted and an adjacent store
with gasoline. The rear wall
theater building was blown do
Callahan Handling PubliciJ
Washington — W. J. CallaJ
now handling publicity for t!|
Klto here.
national
PictureA
m
June 18, 1926
THE
-^t!k
DAILY
.ten
ioril
btM
:ntii!J
1 liviij
New'
oastl
isions.
sticks I
;nt stoij
rear ^
WowB i
■ J. U
citv i«|
ioi
id Thafs That!
By -BARRY"
^BALL seems to have taken
^he screen. "Red" Grange be-
invasion and now the Uni-
if Southern CaHfornia's team
sned to the lure of the camera.
irill appear in scenes in First
I's "Forever After."
1 Burr, Johnny Mines and va-
ig men are in Atlantic City
ig material for "The Danc-
^or." Why is it a shore or
resort is always necessary
foducers have a job like this
r'd Rowland still has the pic-
agents on the anxious seat.
|llows are really to blame for
of the motion picture busi-
I telling people how good they
5ther executives, producers,
or artists," is the line that
worried.
the several fancy bridles
Mix is said to own will be
wn from its peg and offered
the prizes at the Winnipeg
jIu seems to hold a particular
51m players of late. May Mc-
Ithe latest star leaving for the
Ithat gave us the Hula Hula.
wPickford denies that she has
fution of retiring. Just to
she is to make "Cash," a
■ five and ten cent store girl
),e says will be Woolworth
of admission.
beum Films for Schools
lements have been made by
|of Natural History whereby
various public schools will
films depicting how life be-
subjects of a scientific na-
list
M\
lurphy Opposite Grange
les — Edna Murphy has
tned the lead role opposite
lange in his first picture,
Ifback," now in production
Buys Mattison Product
pitman of the Rex Film Ex-
troit, has purchased from
attison Prod, releases for
season for Michigan.
Is Writing Story for Cruze
ligeles— Laurence Stallings
commissioned to write a
the next James Cruze pro-
follow "Old Ironsides."
Carr Signs
geles — Alexander Carr ha?
d by M. P. and M. P. Con-
His first will be "Gypsy
^
otherhood on Trip
Brotherhood of Cranfield
has left on a Western trip.
Exploit- O- Grams
(Continued from Page 1)
man as her husband, and dragged
him out of the dance hall. The girl
he had been dancing with fled to the
musicians' platform, and unfurled a
banner that read: "I am 'His Sec-
retary'— Meet me at the Orpheum."
The crowd enjoyed the stunt, which
was talked about all over town. — W.
H. Ostenberg. Orpheum Theater
Scottsbluff, Neb.
"King of the Turf"
(Film Booking Offices)
Rusty horseshoes were accepted in
lieu of admission tickets to this rac-
ing picture. Two barrels full of
horseshoes were turned in by chil-
dren. There was a run on the black-
smiths' who charged the kids a penny
for the shoes. — George Shenker, El-
vira Theater, Lorain, O.
"Outside the Law"
(Universal)
Tie-up with a newspaper on a Care-
ful Drivers' Campaign. The paper
offered ten tickets daily for the most
careful drivers reported by the police.
The license numbers of the selected
drivers were published among the
want ads in the papers. Stories about
the campaign were run daily in the
news section. — Strand Theater, Steu-
benville, O.
"The Reckless Lady"
(First National)
Auto ballyhoo with two old Ford.s
furnished by a local dealer. A pretty
girl playing the ro'e of the "recklesr
lady" cut a corner sharply at a busy
corner and bumped into the other
Ford coming from the opposite direc-
tion. A young man got out of the
second car he was driving and started
to loudly bawl out the girl for being
so reckless. As the crowds gathered
round, and excitement grew as the
girl went into tears, several yotiths
unfurled large canvas banners tieing
the stunt up with "The Reckles?
Lady" showing. — Montague Salmon
Rialto Theater, Macon, Ga.
"Ud in Mabel's Room"
(Prod. Dist. Corp.)
One thousand male citizens receiv-
ed through the mails a heavily scent-
ed note with the inscription: "This
is the key you are looking for." The
letter contained a key. The note
indicated that it was the key to
Mabel's room. This teaser was tied
up with a novel lobby display at the
theater. A full sized door was built
Kneeling in front of the keyhole was
a man neeping into a room in which
was a life size cutout of Marie Pre-
vost in deshabille. Lights in the
room went on and off alternatelv
Crowds gathered all week in the lob-
by to have a look throueh the key-
hole.— John Royal, Keith's Palace
Theater, Cleveland.
NATIONAL EVANS
LABORATORIES, Inc.
Developing — Printing — Titles
1476 Broqdway
Telephones Bryant 9330-9331
Tullio Carminati the Lead
TuUio Carminati, who appears op-
posite Constance Talmadge in "The
Duchess of Buffalo," now being film-
ed under direction of Sidney Fraukl'n,
will probably be leading man for
Norma Talmadge in her next for
First National, "The Sun of Mont-
r.artre."
Robert Leonard's Next
"The Gray Hat" will be Robert
Leonard's next production for M.-G.-
M. It is from a French farce and
Lew Cody and Joan Crawford will
have the leads. Edward Kauffman
and Philip I<.lein are adapting the
storv.
Starting "Unknown Cavalier"
Harry J. Brown, manager of pro-
duction on the Chas. R. Rogers se-
ries for First National, has completed
his duties on "Senor Daredevil," and
v.'ill at once prepare work on "The
Unknown Cavalier," which will star
Ken Mavnard.
Three Educationals Under Way
Production on the first of the pro-
duct for release by Educational dur-
ing 1026-27 started last week. Three
two-reel comedies got under way un-
der direction of Norman Taurog, Ste-
phen Roberts and Charles Lamont.
Marion Davies Back at Studio
After several days on location in the
Verdugo Hills. Marion Davies and the
company filming "The Red Mill" have
returned to the M-G-M studios to
resume work on interiors.
Adds to Sales Force
St. Louis — J. E. Poland, district
distributor of Arctic Nu-Air ventilat-
ing system, reports that his force
now consists of the following: Frank
Cassill, Kansas distributor, who has
as assistants Walter Fenney, Fred
Savage and Charles Russell.
Lobby Cooler Costs $50,000
St. Louis— A $50,000 unit has been
added to the cooling system of the
Loew's State theater, to function in
the mezzanine promenade and lobby
Get Aboard NOW for
Standard Fat Men
2 Reel Comedies
THIS YEAR
Exhibitor Comment
on Current Series
"IN THE AIR": It surely is
a knockout. You cannot afford
to miss these great comedies —
B. A. NEITZEL
Produced by Joe Rock
Standard Cinema Corporation
At All F. B. O. Branches
iCW tYlCKT
WtVU
Directed by
HARLEY KNOLES
With
Frank Mayo
Ruth Clifford
Hedda Hopper
Helen Lee Worthing
Lew Brice
<>jhe ^MA/Va
MlUIOIIWIUfil
Directed by
TOM TERRISS
From the novel
by
Elizabeth Dejeans
With
Glenn Hunter
Alyce Mills
Gaston Glass
Jane Jennings
Preferred
Pictures
rtrefenecL hu J. G.BACH MANN
S'ole Foreign Vistribatorf
IMTEK-OCEAN FILM CORP.
doughy
-^^
I
^
eY
^
-^
■\
From the musical comedy
by F. S. Merlin and Brian
Marlozve. Story by Bert
Wheeler. Directed by
Charles Hines.
lirtt
r
"The Brown Derby" set
the style at the N. Y.
Strand this week! It's a
snappy business hat- fits
every box-office. The
biggest first -runs from
latest, fastest, funniest!
^Oir^t national ?ictur J
. . .keepinglup the record of Summer Hm\
i4e BRADSTREET
»/* FILMDOM
^^^C3%i
Authority
\)L. XXXVI No. 68
Sunday, June 20, 1926
Price 25 Cents
M
he had only
stuc\tothQ
Straight Road
to Sure Profits —
UNIVEKSAtS COMPLETE
SERVICE CONTRACT
p. DC
PEMILLE-MET
PRODUCERS DIS
F.C.MUMnOE. President
RAYMOND PAWIE Y, Vice Preffdenf and Tiea$ .
JOHN C.FUNN, Vice-President and Cenerat Mana^i
RINGER
AN PICTUaES
A
r I o N
FOPJION OlSTrilBOTORS PaODOCIRS INTIiWATIO^Ai COiPOMTIOM
110 West 46 fh. Street
New Yoi'k , N . Y-
HE WHO LAUGHS BEST
The WISE SHOWMAN who put
his money on P. D. C. is the fellow
who is laughing now and cashing in
BIG MONEY. Not just a few lucky
pictures, but HIT after HIT — r
SENSATION after SENSATION.
Never in the history of the industry
has there been recorded such a con-
sistent forward sweep as that reg-
istered by the GREAT DE MILLE-
METROPOLITAN 192 5-26
Prograin.
Don't envy the other fellow — get
yourself a P. D. C Contract
and clean up.
LAST
frontier:
TheWorld's
greatest
, , drama
of the ^est
HERE'S
another
BIG ONE
on the
way
BULLSEYES!
''THE VOLGA BOATMAN" held fori
2nd week at GARRICK, Minneapolis.
MARSHALL NEILAN'S ''WILD OATS
LANE" scores with $13,500 record
week at CALIFORNIA Theatre, San
Francisco.
"THE UNKNOWN SOLDIER" held
over 2nd week at FIGUEROA, LOS
ANGELES.
"BACHELOR BRIDES" starring
ROD LA ROCQUE clicks heavily with
audiencesat KEITH'S HIPPO-
DROME, Baltimore.
To satisfy public demand "THE
VOLGA BOATMAN" booked for
REPEAT FIRST-RUN at Harry Cran-
dairs METROPOLITAN,Washington.
Al Christie's Surprise Special "UP
IN MABEL'S ROOM" starring MARIE
PREVOST rated biggest comedy
sensation since "Charley's Aunt."
CECIL B. DEMILLE'S ''THE VOLGA BOATMAN''
held for 2ncl WEEK - CAPITOL, New York
Hal Roach
presents
Charley Chase
tn
1
''Mighty Like a Moose'' and "Long Fliv the King"
Two Reel Comedies
If you could get features that every one aver-
aged as high in quality as the Chase comedies,
you'd be a mighty happy man. You'd yell about
them from the house tops.
How often do you read trade paper reviews of
features as enthusiastic as those on this page?
If you want to have your house rocUed by
laughter; if you want to get as much money as
you can, play Chase,
Here's a straight tip, — ^you'll hear it by the
"underground" later; "Mighty Like A Moose"
is just about the greatest two reel comedy
ever made !
CS.;
"Mum's the Word"
(P»tl».~C<.iii««iT— Two RmI«)
■"THIS IS AN absolnlcJllMd^glit. -a(
Cra!
igtci
111
IN'
rxx^ .11 Mil III I ^i»>i jt\»uk -KA,*^
. r,.„„u.. H.I koaTh hi> i'-mni' Llif 1
Ity rfS iltli possibly the best vthitl. he
has ever had, and Charley, directed by Leo
McCarey, does splendid work. Xhirt SgT
be ^n miniintr of -""<• •" describing this
r„l,ircl. Worn l.efpnn.nl, to end It .ISOSS.
*-p 'i J !" 1 .,„i -.nil tiir^-nrc in a_SilD.iBL"
t«-.u
<-"^.^ .^^have"
^nasp ,..;„ "cft come,
In^e one »i '■■■f
^ar. Martha Sleeper, ,.,b„.,- . ■■ -
XSJ^TTRandoK are in the cast. The story:
Charley's -mother has married again, with-
out menti6liing her grown-up son. He visits
1 her and her new hubby, the suspicious sort,
and she makes her son masquerade as valet.
The way Charley wields a razor and shines
shoes i, a caution. There also is a ""'"""'■J
and Charley and she fall in love. Charleyi
I gets caught paying a night visit to h.sl
I mother, and catches the maid visi ing hi.«
I father-in-law. Explanations reveal that tnel
catches the maid visiting •>"■
I father-in-taw. Explanations reveal that the!
I maid is really the man's daughiT.— S^j** |
9 Smith.
:„4. If
4-^
^^"
^e^'"
^ve»A
c*f:
'<^
:::^^^
'■o*.
f' 5«Ke, a^'"" "»: aid", "" •«!>,",, "."H n-
P"*' . «,. rharley Chase \
i^rrs^uS^^^kssl
;fer"5»Sptne^ &e.l A
■ William O'l'r'Sv was scared hy "T
Charley as a haW *' ,„ man- 1
Lg and althou8b K ow;__ ^,, ,
. hood, he has never ouB ^^^^ ^, »
l-e I„, the canine specie^ ,^^ ^„„, |
fc 'o^t-heturh^tv-S^th™. -«„„4
■''"The:c^i-fflMtSte-«S-
Chwl^,„t. 1°?° gam. *\,f„ M'C""
F. Richard Jones
Supervising Director
c
»o».^
M**;.
<-*'-
hiX.tn"i.at.JV»;„"^St"Se"on':,
"ii I .Til ir » ^"1""""'^'
eal Olot_^^
Path^comedb^
TRADE
MARK
HAL ROACH
presents
U
OUR GANG"
"Thundering
Fleas"
^fc^g^
22% of all replies from exhibitors in the May
questionnaire of Exhibitors Review name
Our Gang Comedies as their biggest money-
maker.
Each month has seen Our Gang consistently
at the top, — a superb record.
One Wild Ride" At McVickers Theatre, Chicago
"The comedy was cause for siicli uproar as might betoken
the signing of an armistice . . . The women scream and
the children simply cease to breathe."
— Service in Exhibitors Herald
^'Thundering Fleas'' is cm absolute knockout 1
f
Directed by
Robert McGowan
Pafhd
ecome
TRADE
dy
F. Richard Jones,
Supervising Director
A^ARK
Mack Sennett
presents
Comings-
something^ .
newincon^d^J
Meet real
folks in teal
comedies
44
SMITH'S BABY
9>
with
Raymond McKee, Ruth Hiatt and Baby Mary Ann Jackson
Two Reels
*^
A real American family, human, lovable,
natural.
Just the kind you know. They are in every
town, everywhere.
They mean well, but they get in wrong and
and when they're wrong it's right that they
should be funny.
They are. Trust Sennett for that.
Baby Mary Ann Jackson is a wonder. She's
good for as many laughs as she has freckles,
and that's plenty. The big Danish sausage
hound is in the cast and it's a cast!
Great stuff for the family trade; good
anyw^here.
A NEW SERIES.
Pafh^comedy
"^^^"" TRADE f ^afi MARK
'6','
s^
^-^K
^> <^
wm
o
l>
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.f
CP
«$*
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m
v\
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She
waslikl
this
r* - -i'.
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^
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.ei*^ ^^ o""
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A^*'
^^^'^
AP^'
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.v-^V^^v-^
.^^^\<v^.vV
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She tried to be like this
Path6comedy
mA
Authority
I
Produce in Berlin for German
Showings Only — Aussenberg
Will Supervise
rlin — Julius Aussenberg, general
ulpean manager for Fox who has
? returned here from America
yat least one picture will be made
' cr Aussenberg, it is said, will per-
onlly supervise the production
in Tintner will be art director.
vUv'tf|y'on B. Sheehan, foreign man-
for Fox, said yesterday that the
t which Aussenberg is to super-
isflvill be for showing in Germany
<« j (.Continued on Page 2)
idi! Point Rise in Stanley Stocks
jFjladelphia — The Stanley Com-
I of America shares were the sole
; e of the listless and narrow trad-
ere yesterday. Recovering the
nt dividend the quotation was
id to 65, establishing a new high
net rise of 10 points in less than
• days.
'■ {Sunday Closing in Iowa
D|, Moines, la. — Harry Mitchnick
t! Lyric and Strand in Chariton
s een served with an injunction
minting him running performances
inday. In Ames, a determined
is being made to close theaters
Sabbath.
ifack Warner Coming East
Angeles — Jack L. Warner will
.vjhere today for New York to as-
t iam L. Warner in putting on
>ojJuan" at the Warner theater the
part of July.
|urstein Returns to Europe
e Burstein, supervisor of the
uropean exchanges, who has
m New York conferring with
.aemmle, has returned to Eu-
Features Reviewed
Page
! 'lie Marriage Clause
< Universal 10
I <;>od and Naughty
I' iParamount 10
rl
lie Brown Derby
'First National 10
t ijTrip to Chinatown
|Pox
fc'lie Dice Woman
^ IP. D. C
'iree Weeks in Paris
Warner Bros 11
I'Jort Subjects 11
10
.11
In Today s Issue
THERE has been much discussion as to the value of presenta-
tions. The problem that faces the smaller exhibitor has vari-
ous angles. Several are talked about in "Presentation Values,"
which appears on page 6.
From Paris comes word that French studios are enjoying an
unusual period of production activity. One article in "The
World's Markets," weekly review of developments abroad, which
appears on page 4.
The Westinghouse Electric Co. has developed a new con-
trolling switchboard which' removes some of the difficulties of
stage lighting. Detail on page 8.
Australia Bars "The Big Parade"
Because of "excessive and offensive
American propaganda," the Australian
censor, acting under instructions from
the Minister of Customs, holds "The
Big Parade" is unsuitable for exhi-
bition in Australia, says a cable to the
'Times" from Melbourne.
Reduce Admission Prices
Norfolk, Va. — Wilmer and Vincent
have cut admission prices for the sum-
mer. Both the Wells and Granby will
charge 25 cents for matinees and 35
cents at night. The Strand will charge
10 cents for children and IS for adults.
The Chadwick, in Suffolk, has also
reduced prices with 25 cents for mat-
inees, 35 cents for nights and 10 and
15 cents for children.
Midnight Shows at Colony
The Colony will inaugurate a policy
of midnight shows Saturday nights
beginning today.
Walrath Seeks New Post
John H. Walrath, present chairman
of the N. Y. State M. P. Commission,
evidently does not expect to be reap-
pointed when the board comes under
the control of the State Department
of Education on Jan. 1. He may be
a candidate for the ofTice of Attorney
General on the Democratic ticket this
fall.
Film "War of Worlds"
Arzen de Cserepy Will Produce H. G
Wells' Story for Famous With
Special Technical Equipment
'Famous stated yesterday that H
G. Wells' imaginative story, "Thf
War of the Worlds." will be produced
for the company by Arzen df
Cserepy, who is now in America, af-
ter spendmg two years in perfecting
s-^ecial intruments with which to
overcome technical difficulties in pro-
ducing the story. He has produced
several pictures for Ufa.
Jesse L. Lasky said, in this con-
nection:
"The technical devices perfected by
(Continued on Page 2)
Adding to Ohio Chain
Cleveland — The National and Pas-
time have been taken over by J. A.
Beidler, who already operates the
Eastwood. Royal and East Audito-
rium in Toledo.
Bromhead Sails
R. C. Bromhead, of Gaumont, sailed
last night on the Olympic.
Rork in Town
Sam Rork has arrived in New York
from the Coast.
Will H. Hays holds no misg-ivings about the future of the
industry. He predicates that which is to come on service: ser-
vice as entertainment, in education and in the promotion of inter-
national amity. What he states in this connection merits the
serious attention of the thinking- element in the business:
"The service which can be rendered by motion pictures — as
entertainment, in education, and in international amity — will in-
crease in geometrical progression with each year.
"In direct ratio with the industry's use of this increasing po-
tential capacity to serve will be measured the industry's progress.
"Too, just as we advance together — producers, distributors
and exhibitors — in this continually growing usefulness, so will we
participate in the resultant prosperity.
(Continued on Page S)
American Seating Reorganizes
A new corporation has been formed
under the laws of New Jersey to ac-
quire assets and business of the
American Seating Co. Bodell & Co.
and Prince & Whitely have under-
written the securities of the new cor-
poration, and are arranging financing.
The management will remain the
same.
Keith Books Fox Product
Fox pictures have been booked for
several of the Keith houses, includ-
ing the Keith-Albee in Boston and
Providence, the Palace, Hippodrome
and 105th Street in Cleveland, and the
Victory in Providence. The contracts
were negotiated between James R.
Grainger and Arthur G. Whyte.
Exploit- O- Grams
Latest exploitation for every ex-
hibitor. Practical box-office boosters.
The brief outlines give the ideas.
If you want the full campaign on
any picture write to Exploitation
Editor, THE FILM DAILY. File
these "Exploit-0-Grams" daily.
You'll want them when you book
these pictures.
"The Barrier"
(M.-G.-M.)
Street ballyhoo with a man dressed
as a miner. His horse carried miner's
implements and cooking utensils. Two
banners on each side of the horse an-
nounced: "Just in from Alaska to see
Rex Beach's 'The Barrier' ht the
America." — A. H. Stewart, America
Theater, Casper, Wyo.
"The Cohens and Kellys"
(Universal)
An "honesty" stunt, with the use
of a |10 bill unguarded in a shadow
box out front. A cut-out was used,
showing Cohen trying to slip Kelly
' Continued on Page 3)
THE
DABI.Y
Sunday, June 20,
Vol.XXXVINo.68 Sunday, June 20. 1926 Price2SGents
lOHN W. ALICOATE :::::: PibHsher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer: Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months. $3.00. _ Foreign,
$13.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY. 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Fi'.mday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
ini;trn 9794, London — Ernest W. Fredman,
The Mm Renter, 58, Great Marlborough St.,
Lcndon W. I., Paris — La Cinematographic
FrancaioC, 5, Rue Saulnier.
Financial
The upward movement in the market was
halted tem-porarily yesterday, when an unex-
pected reaction set in as a result of huge
profit-taking. A rise in the price of call
money also had a bad effect on the trading,
with the result that many issues which had
been progressing in th last few days, dropped
a large part of their gain.
The film issues, not having taken part in
the advance, maintained their pace. Price
changes were only fractional, with sales
about as usual.
Sales
'266
10,300
300
2,300
Film "War of Worlds"
{Continued from Page 1)
de Cserepy are marvelous pieces of
mechanism and assure the pubHc a
picture the like of which has never
before been projected on the screen.
A trained mechanical engineer, de
Cserepy has brought to pictures nov-
elty and spectacle. His experiments
with camera and other production
devices have been productive of many
valuable improvements."
"The War of the Worlds," a de-
cidedly fantastic story, will be pro-
duced on the Coast, it is presumed.
The Week's Headlines
Film Athletic Ass'n. to Meet
A meeting will be held Monday
night at the Famous offices for the
purpose of discussing developments
of the M. P. Athletic Assn. Provision
for tennis and other sports will be
made.
Today Pathe and Warners face
each other at Bennett Oval in the
baseball series, First National and
Universal cross bats at the Catholic
Protectory grounds, Famous and
M.-G.-M. flight it out at Indian Head
and Fox will play a team from Green-
wich Village to keep in trim.
Byrd Pictures at Carnegie Hall
Commander Byrd will tell the story
of his epoch making flight to the
Nort^ Pole when the pictures are
shown at Carnegie Hall June 25.
Pathe plans to show them in detail,
more so than at any other showing
later on, it is said.
Quotations
High
Low
Close
Balaban & Katz .
. 73
73
73
Eastman Kodak .
110!^
110^
110'4
Famous Players .
.125M
125. /«
124
Fam. Play. Pfd. .
.121J4
121
12m
Fam. Play. Rts. .
. 5/.
sy.
5 3/«
*Film Inspection
SK
'First Nafl Pfd.
97^
Fox Film "A" . .
. 69;^
69
69
Fox Theaters "A"
25J4
25 '4
25 '4
*Intern'l Project.
11 '/r
Loew's, Inc
. 38J4
svyi
37 H
*Metro-Gold. Pfd.
23
M. P. Cap Corp.
22K
22'/^
2254
Pathe Exch. "A"
55
54'/^
55
tParamount B'way
97^4
97?4
97J4
Roxy Units
25/.
23!4
Roxy Common . .
7V2
6^
Skouras Bros. . . .
49 J4
49 ?4
49W
**Stan. Co. of Am.
65
Trans-Lux Screen
8
7^«
754
Universal Pict. . .
30 '4
Univ. Pict. Pfd. .
93
Warner Bros. . . .
45 '4
Warner Pict "A"
14^
14
14
* Last prices quot
ed
*• Philadelphia Market
t Bond Market
600
500
3',666
'366
500
700
1,900
1,200
"U" Pictures on Berengaria
The first pictures to be regularly
shown on the Berengaria will be pre-
sented during Carl Laemmle's trip to
Europe. He has made arrangements
for the presentation of "The Cohens
and Kellys," "The Marriage Clause"
and others.
Combined Outing on Today
The combined outing of the Loew-
M.-G.-M. and Paramount "Pep"
Clubs takes place today. Up the
Hudson to Indian Point on the "Rob-
ert Fulton", is the plan. Atheltir
sports, including a ball game, are on
the program.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthnr W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Ziegfeld Picking Beauties
Next Thursday at the Globe, Flor-
enz Ziegfeld will select 60 girls for
"Glorifying the American Girl."
Hattons Complete Script
Frederick and Fanny Hatton have
completed their first assignment un-
der their contract with J. G. Bach-
mann with the script of "His New
York Wife."
Cyclone Rips Out Screen
Garden City, Kans. — A cyclone
raping through here played a queer
trick at the Garden theater where it
ripped out the screen but did no other
damage.
League Denver Manager
Denver — The Publix houses here
have Walter League as manager. He
succeeds Jay A. Haas, transferred to
Little Rock.
Monday
Publix to try broadcasting in four theaters.
Balaban & Katz books entire Universal pro-
duct into 73 houses.
Pierre Artigue sues eight Coast producers
claiming infringements on his shadow-
graph.
Sixteen new theater projects launched in
widespread points.
Pawtucket merchants may ask Attorney-
General to test R. I. law which bars Sun-
day shows in their city only.
Fox will add 20 more theaters this year,
John Zanft says before leaving for Eu-
rope.
Life of Francis of Assissi subject of big
Italian film.
Tuesday
Aschers plan five houses in Chicago. Still
negotiating with Fox on booking deal.
Fox product booked into practically every
Eastern city.
Louisiana Senate kills Oser standing room
bill.
Publix reported trying to buy control of
Saxe Enterprises.
Wednesday
Jesse L. Lasky en route to Coast to take
active charge of production.
Ufa cooperates with Russian Government
in producing and exhibition organization.
Federal Trade Commission expected to re-
open Fanrous case.
Associated Press reports fight between Polish
theaters and officials over taxation.
Film corporations to pay over a million in
dividends before July 1.
Sol Lesser becomes president of Plymouth
Investment Corp., in Los Angeles.
Cleveland exhibitors not to participate in
"Greater Movie Season."
Thursday
Federal Trade Commission to limit testimony
in Famous case to theater ownership and
block booking.
Chadwick announces 10 pictures for 1926-27.
Administrative and ways and means commit-
tes of M. P. T. O. A. will meet Wednesday
to determine policy.
Important Hollywood directors diflFer on pro-
logues.
Friday
Flood of adverse legislation affecting in-
dustry expected in Legislatures next spring.
Warner Bros, sign Metropolitan Opera Co.
stars for Vitaphone work.
Marcus Loew urges British producers and
exhibitors to learn American methods.
Saturday
Fox assigns Julius Aussenberg to produce
film for distribution in Germany to meet
"contingent" requirements.
H. G. Wells' "War of the Worlds" to go
into production for Famous.
"The Big Parade" barred in Australia as
"propaganda" for America.
John H. Walrath, chairman of the N. Y.
State M. P. Commission expected to run
for office of Attorney General.
1
Fox in Germany
{Continued from Page 1)
only and will not be brought to
country.
Like other large American com
ies, the Fox organization has
doubtedly been moved to prodffl
Germany in order to meet ther
tino-ent" situation.
Quits Washington Film Board
Washington — Sam H. Boyd has re-
signed as secretary of the Film Board
of Trade. He will open an office in
the Mather Bldg. and conduct a spe-
cial exhibitors' service.
Barrell Signed
Los Angeles — Donne Barrell has
been signed as scenario writer by
Jack white of Educational.
Exhibitors Keen for "Season"
Washington — Exhibitors here are
keen for "Greater Movie Season" and
will go after it heavily.
I F I T'S
GOWNS OR UNIFORMS
LEARN TO SAY
BROOKS'
1437 BROADWAY - TEL 5580 PEN.
ALSO 25,000 COSTUMES TO REJvIT
Builders Held Not Liable
Washington — Reginald W. G
architect; John H. Ford, iron i
contractor; the Union Iron W^
fabricators of the steel used in
Knickerbocker theater, and Fran
Wagner, general contractor, who
named defendants in 50 damage
resulting from the collapse of the
and balcony of the house in Jam
1922, have been exonerated by
Court of Appeals.
Stanley Books Comedies
Philadelphia— The Stanley (
pany has booked the series o
Whirlwind comedies released h\:
B. O.
Rubel, Stem Bros. Secretary!
Beno Rubel has been elected s<|
tary of the Stern Film Co. andf
make his headquarters at the Uni]
sal home office.
WANTED
Animation Stand Equipp<
With Camera and Lights
Box M306 c-o Film Dai J
1650 B'way, N. Y. C. ;
Specify
Raw Stock for QUALITY
Sole Distributors:
FISH-SCHURMAN CORP.
45 West 45th Street
N. Y. Bryant 7243
•■■•■■•"♦'»♦*«•.*•..♦..♦-.<
>•••"•-••••"••••-•••♦»•"••♦' '
FOR SALE
Four Theaters doing Excellei
business in city of 115,00
Great opportunity for rig!
party.
M-303 c-o Film Dail
1650 B'way. New York Cit !
Exhibitor Endorsed !
Blue Ribbon Comedie
Presented by F. B. O.
With a Different Star
in Each Release
The Line-up to-date:
Chester Conklin Gale Henry
Lee Moran Les Saylor i
Joe Rock Billv Franejj '
Slim Summerville Jack Coopeil'
Neeley Edwards Hank Mann
Produced by Joe Rock
Standard Cinema Corporatio
THE
\f, June 20, 1926
■^^
DAILY
kU^i
S
{Continued from Page 1)
(oneratdl
FilniCoJ
ers at iki
TED «
land Lie
c-oi
^N.Y.L
idl)
"From the business stauapoint, the complete application of
le obvious common-sense of harmonious understandings between
|he buyers and the sellers of pictures will be a most important
rther development.
"From the artistic viewpoint, the pictures will become con-
tantly better, of course, with each coming year — indeed, with
jpch month of each year; and I beheve that the average picture
ve years from today will be as today's masterpiece.
"In the public's affection, we will become entrenched stronger
ontinually for in all the world's history there has never been so
mplete, so satisfying and so loved a form of entertainment as
motion picture is at this very moment.
"The opportunities ahead are limitless. Our opportunities
easure our responsibilities. We accept those responsibilities.
"We need nothing more, to reach the greatest heights, than
le sincere and constant application of the formula which is now
rrying us forward — confidence and cooperation."
Concentrated Buying
ore directly concerned with operations within the indus-
s that which Earl W. Hammons foresees. This is his
ast:
ore directly concerned with operations within the industry
t which Earl W. Hammons foresees. This is his forecast :
istributors selling film to not more than two hundred
rs. Hammons bases this on the manner in which the theater
is centralizing. Bookings, program building and presen-
s will be in the hands of a few men of outstanding ability
ese fields. Shows will be finer; they will be better prepared
better presented than anything the industry knows. All
is Hammons sees. His observations on presentations are
sting :
"But, while vaudeville remains now and probably will remain
for years to come a most popular form of stage amusement, pic-
tures will furnish a bigger part of the entertainment in big houses
five years from now than they do at the present time. Paris and
New York can afford great opera houses with elaborate and costly
companies, but Elizabeth, N. J., or Phoenix, Ariz., would not
attempt such a thing because it is the entertainment of the classes
and obviously there are not sufficient people of the opera class
in these towns to support such institutions. In the same way, the
elaborate stage presentation of the big Broadway houses appeals
to a certain class of picture theatergoers who make it possible for
these Broadway houses to spend large sums of money on their
stage attractions, while the patronage of the average motion pic-
ture theater is made up of the masses who want film entertainment
and want it at reasonable cost and who will never make it possible
for these smaller houses to emulate the bigger de luxe theaters
in stage attractions."
Stabilization
The National Industrial Conference Board advises that by
present indications wages as a whole have become fairly well
stabilized. As against violent fluctuations during the ten years
ending 1925, the current trend is normal.
The importance to industry and • to business generally of
more stabilized wage conditions should be realized. For ex-
ample, the Board points out that a one per cent increase in rail-
road wages can add $28,000,CX)0 a year to the cost of operating
the country's railroads.
The indication that, speaking broadly, normalcy prevails in
the major industries augurs well for exhibitors. It means that a
steady uninterrupted flow of patronage to the box-office will
continue.
KANN
(rito/ori
ijih Slid!
rj'int I
SALEJ
doing Est
ity of
fflity fo'l
col
NewVoiil
^ploit- O- Grams
{Continued from Page 1)
■e. Finally some party decided
;ded the ten bucks more than
or Kelly did, broke the
Ijvbox front, and stole the ten-
IThe local papers gave it a front
Istory, for the town had gone
jst" till the very last day of the
jag. The manager said the stunt
forth the money. — George Settos,
■ Theater, Lima Ohio.
"The Dancer of Paris"
(First National)
jid use of a 24-sheet placed in a
frame above the marquee. Over
strung a string of high powered
;c bulbs with an intermittent
Iment. Both sides of the marquee
|d white electric light signs read-
'he Dancer of Paris." Arrange-
were also made with the H. A.
h Music Co., for a window dis-
sing Irving Berlin's song "Re-
LesSiltSBJer" which was tied up with the
ig. — Capitol Theater, Nashville,
Eniori
jdCoi
byF.t
liiirttntS"-'
1 Reltw
1 GaleH'li
ay
lleF
js HaJk*?
byJoe g.
t0 C<ed
"Irene"
(First National)
ial cutouts and displays were
iffectively for a three-day en-
ent. A few days before the
showing an art poster on an easel
was pjaced in the lobby. A day later
came two six-foot cutouts made from
3-sheets. For the Sunday, showing
letters were draped in front of the
entrance spelling out the name, with
replicas of Colleen Moore as a back-
ground. Two white way lamp posts
carried the advertising in attractive
lettering. ihe lamp posts were 14
ft. in height with their coverings.
The letters were in black and blue,
with shadings of red. The art card
was made of dark tan art board, with
a one-sheet as the decoration, with
lettering of the attraction and dates in
white. — G. M. Pedley, Empress Thea-
ter, Owensboro, Ky.
"Mile Modiste"
(First National)
Appealing to the old-timers proved
a successful stunt on the showing of
this feature. The manager sent out
letters asking for written recollections
of the stage version of "Mile. Mo-
diste" in which Fritzi Scheff starred
a number of years ago. The invita-
tion to compete for the free tickets
offered the winners of the contest
was also flashed on the screen a week
in advance, as well as being announced
in the newspaper ads and advance
stories. The best of the letters were
given space in the newspapers. Cost
of stunt was slight. — George J.
Schade, Schade Theater, Sandusky, O.
In the Courts
The Chelsea Exchange Bank has
applied in the Supreme Court to va-
cate an order obtained by Renown
Picture, extending its time to answer
a suit filed by the bank on an assign-
ed claim of Fred G. Wilson to re-
cover a balance of $9,684 on a con-
tract by which Wilson gave the de-
fendant a license to exhibit the films,
"Secret Code," "Shifting Sands,"
"Every Woman's Husband," and
"Station Content," for three years
Wilson was to get 65% of the gross
and also the cost of the prints, and
was to have a minimum of $10,000 a
year. The complaint alleges that a
balance of $9,684 is due.
In asking to vacate the extension of
time in the case, the plaintiff said
that there is no defense and that the
defendant should be compelled as
soon as possible to return the prints
for the four films, and a iudgment
entered against him for the amount
due because of the breach of the con-
tract.
Bank to Build Theater
Dayton, Ohio — The Dayton Sav-
ings and Trust Co. are planning to
erect a theater and bank building here.
Floods Menacing Germany
A United Press dispatch says wide-
spread floods are menacing property
in Germany.
Incorporations
Albany, N. Y. — Tivole Film Co., motion
pictures ; Manhattan. Capital $10,000. In-
corporators, I. and M. L. Shapiro, B. Dol-
nansky. Attorney, M. Davidoff, 41 Park Row.
Albany, N. Y.— Billy DeBeck, Manhattan;
motion pictures. Capital $20,000. Incorpor-
ators, G. Lasker, R. J. Sherer. Attorney, M.
G. Cutler, 110 West 40th St.
Albany, N. Y.— Alfa Film Sales Co., Man-
hattan ; motion pictures. Attorney, Edmund
Souhami, 1540 Broadway.
Albany, N. Y. — Dunton Amusement Corp.,
Brooklyn; manage and own theatres. Capital
$50,000. Attorneys, Levy, Gutman and Gold-
berg, 277 Broadway.
Albany, N. Y.— O. & G. Theater Corp.,
Manhattan, operate theaters. Capital $50,000.
Attorneys, Kaplan, Kosraan and Streusand,
1540 Broadway.
Albany, N. Y. — Fourteenth St. & Ave. A
Theater Corp., Manhattan ; to manage and
operate theaters. Capital $120,000. Addresi
Samuel Korhnberg, 501 Seventh Ave.
Albany, N. Y. — Omar Amusement Corp.,
Brooklyn; amusement resorts, $10,000. At-
torney, Eman Grabson, 277 Broadway.
Albany, N. Y.— Jerrie Holding Corp., New
York ; motion pictures and real estate. Capi-
tal $5,000. Attorney, David E. Goldfarb, 258
Broadway.
Albany, N. Y.— Buffalo Community Theater,
Buffalo; operate theaters. Attorney, John K.
Barry, Buffalo.
THE
-^^
DAILY
1:1
Sunday, June 20, Ijl
LONDON
BERLIN
TOKIO
MOSCOW
The World's Markets
MUNICH
BERNE
STOCKHOLM
MADRID
By JAMES P. CUNNINGHAM
England Blamed
Lodon "Times" Declares British Col-
onies Have Supported Pictures
Made in Mother Country
England herself is blamed for her
picture difficulties by the London
"Times," according to an article in
the "New York Sun." "The fault is
not with the colonies; it is with Eng-
land," the article asserts, and de-
clares that "the colonies have taken
British films wherever they could
get them and whenever they have
been worth showing, but so few are
made that the number has been
necessarily very small."
The article continues:
"The depression of the home industry has
been the opportunity of the American, and
the situation in the colonies can be summed
up in a sentence. The films are becoming
more and more 'Americanized.'
"Within the last few weeks there has been
aaiother outpouring of words on the subject,
but it must first be realized that the Brit-
ish film industry must put its own house in
order before anything effective can be done.
At present its house is in very great dis-
order indeed.
"The fact remains that after months and
months of discussion nothing whatever has
been done to restablish British film produc-
tion, and until something is done it is ob-
vious that the question of showing British
films in the dominions cannot properly be
considered. It is perfectly useless passing
laws decreeing that a 'quota' of British films
must be shown in each program when there
are no British films to show.
"The position in the various oversea do-
minions and crown colonies is even worse
than in this country, fully 90 per cent of
the pictures shown being of American origin
a-nd a bare 5 per cent British, while in some
dominions the theaters are very largely in
the control of American interests.
"For example, in South Africa the Brit-
ish film is practically excluded, a position
which will be intensified if an arrangement
said to be in contemplation with the big
American producing firms is carried through.
"As to Australia, the length of film im-
ported into the Comm'onwealth during the
year ended June, 1925, was from America,
22,yj2.426 ft. ; from Great Britain, 1,044,555
ft. ; from other countries, 946,330 ft. Prac.
tically the whole of the importation is con-
trolled by concerns which are closely allied
to the American producers."
Finnish Runner For Film
Berlin — Paovo Nurmi, the Finnish
runner, has been engaged by Ufa to
show his technique in slow motion.
This feature will be added to the re-
vised version of "Ways to Strength
and Beauty."
Trade in London
By ERNEST W. FREDMAN
The Film Renter and M. P. News
London — Conferences between the
sub-committee and American inter-
ests, on reciprocity, continue. The
trade here during recent days has
been quiet, except of course for the
annual mid-Summer conclave of the
C. E. A. in Brighton.
* * *
The arrival of the Metro-Goldwyn-
Mayer "Trackless Train" caused
quite some comment. The train is ad-
vertising Jury-Metro-Goldwyn fiilms
in this country.
* * *
Under the title "Here and There,"
the Gaumont Company will shortly
offer a series of short travel subjects
showing various expeditions to all
points of the globe.
* * *
Stoll Films has arranged with the
Marble Arch Pavilion for along run
of the new Matheson Lang picture,
"The Chinese Bungalow."
Russia Plans New Syndicate
Moscow — The Russian official So-
viet commissary for peasants and
workers publishes a report, showing
the Government owes about $3,000-
000 to the film department. It intends
to form a new syndicate, uniting the
different branches engaged in films
in one office. Another $3,000,000 is
reported to have been advanced to
this new syndicate.
Conrad Veidt Gets Roles
Berlin — Conrad Veidt, German film
actor, who formed a production unit
of his own, will play the part of
Henry IV. in the drama "Henry IV.,"
by Luigi Pirandello. This will be
followed by "The Student of Prague";
then he leaves for Paris where he
will play the part of the Marquis de
Sade in the picture "Napoleon," direct-
d bv Abel Gance.
Davidsohn Against Cheap Pictures
Berlin — Paul Davidsohn, recently
appointed manager of Ufa's produc-
tion, has indicated that he does not
approve production on a cheap basis.
He has established a school for screen
artists.
International Film Distributors
Inter-Ocean Fhk Corporation
L. W. KASTNER, President
24 8
GOTHAM FAIRBANKS
-PRODUCTIONS THRILLODRAMAS
218 West 42nd Street, N. Y.
Cable AddrcH : "InoBln*' New York
13
PREFERRED
PICTURES
c.
French Studios Active
Abel Gance Still Busy on "Na-
poleon"— Famous Buys Several
Films
By Arrangement With
-LA CINEMATOGRAPHIE FRANCAISE"
Paris — Considerable production is
going on in French studios. "Na-
poleon d'Abel Gance," is now in full
course of production, and the pro-
ducer and author, Abel Gance, is
about to go to Toulon, to film navai
scenes. The cast is continually be-
ing added to, and now we have two
German artists, Diana Karenne and
Conrad Weidt. The indroduction is
presumably to aid the exploitation
of the film in Germany.
Other new pictures are:
"Les Devoyes" ("The Wasters"), from
the play by Jean Guitton. Produced by
Henri Vorins for the Grandes Productions
Cinematographiques. Melodramas of a pop-
ular order. In the cast, Maxudian, Jean
Dax, Paul Hubert, Carlos Avril, and Miles
Madys, Arlettea Gennu and Suzy Hyss.
"Le Chemin de la Gloire" ("The Path of
Glory"), another melodrama produced by
Gaston Roudes, featuring Constant Remy,
for the Etablissements Roger Weil (Super-
Film), and edited for world markets by
Liberty Film, which is the new selling
agency which Mile. Kosmann, late of Phocea,
has set up.
"Le Marchand de Bonheur" ("The Pleas-
ure Merchant"), featuring Gaston Jacquet,
sentimental comedy of a gay type, based
upon the novel by Henri Kistemaeckers,
produced by Joseph Guarino and exploited
in France by Famous Players. In the cast
are Rita Tolivet, Genevieve Gargese, etc.,
and George Melchoir of "Atlantide."
"Nitchevo," Baroncelli's latest production,
has been bought for French exploitation by
Famous. Featuring Charles Vanel, Marcel
Vibert, Suzy Vernon, and Lillian Hall
Davis.
"Les Larmes de Colette" ("The Tears of
Colette"). This film is one of the series
produced by the Societe des Cineromans
(Pathe Consortium). In the cast are Sandra
Nilowanoff, Paul Jorge, Renee Carl (all of
"Les Miserables") and Olga Day and
Daniel Mencaille.
"Antoinette Sabrier" is a new production
by Gennaine Dulac, which the Pathe Con-
sortium will exploit. The scenario is based
on a play by Romain Coolus. In the cast,
Emmy Lynn, Gabriel Gabrio and Jean Toul-
out. This is a dramatic comedy.
"L'Honneur de I'Autre" ("Another One's
Honour"), produced in a Berlin studio by
Pierre Marodon. In the cast, Lotte, Neu-
mann, a German artiste, with Henry Krauss,
Leon Bary, Henri Baudin and Mile. Ger-
maine Rouer and Regine Bouet.
"Lady Harrington," from the novel by
the late Maurice Level, production by Fred
Leroy Granville, assisted by H. G. Grant-
ham Hayes. This is a modern dra
story, and the cast is headed by Ma
Feraudy.
"Le Croisiere Noire" (The Black Crui
filmed by Leon Poirer. This is the Ci
Central Africa Expedition film. The e:
tion is in hands of the Campagne Univ
du Cinema, Paris.
"Le Vertige" ("Infatuation") produ
by Marcel I'Herbier, for the Societe
graphic, and exploited by Pathe Consor
In the cast, Emmy Lynn and Jacques
lain.
"La Petite Bonne du Palace" (Cindc
featuring Betty Balfour. Production
Louis Mercanton. In France, this i;
ploited by Pathe Consortium, as one o
"Productions Mercanton." In Englac
is a British film, "Mercanton Product
exploited by W. & F. Film Service.
"Nana," Jean Renoir's screen versic
Zola's famous story. Nana is playc'
Catherine Hessling (Madam'e Renoir),
MuiTat by Werner Krauss.
Pathe Consortium recently showed an II-
ian comedy, "La Femme en Horame,"i:J-
duction of Augusto Genina on quite ;w
lines. This features Carmen Boni, Ve \t
Ibanez and Carlo Tedeschi.
I
Beauties For Swedish Film i
Stockholm — Svensk-Hemberg ia
will use "the seven most beau il
European women from seven di -
ent countries" in "The Daughter
Madame Gyurkovics." Contests
be held in Germany, Sweden, 1
mark, England^ France, Austria i
Hungaria. ■
Willy Fritsch will play the i"
lead. The scenario is by Ra; r
Hylten-Cavallius.
"Prince of Pilsen" for Wa
"The Prince of Pilsen," P. Dl'
picture, will open at Warners Junil'^
FOREIGN TERRITOR',
6 Society Stunt Dramas
Balshofer Productions
Starring Wm, Barryjnore
DONALD CAMPBELL
130 W. 46th St.
N. Y. C.
'Doncamei
N. Y.
Foreign Territory Now Availabl
6 Super Stunt Comedy Drama
Starring FRANK MERRILL
Fast Action Melodramas
FERDINAND H. ADAM
152 West 42nd St., New York Cil
Cable Ferdinadam, N. Y.
Phone Wis. IK
CAPITAL PRODUCTION EXPORTING CO., Inc.
729 Seventh Avenue New York, N. Y.i
"Prtductions » f M t r i t ''*
INTERNATIONAL FILM DISTRIBUTORS
Now Releasing
"VANISHING MILLIONS"
The 15 Episode Super-Serial
with
WILLIAM FAIRBANKS VIVIAN RICH SHELDON LEWI
ALEC. B. FRANCIS "BULL" MONTANA
London Address
8 New Compton, St.
Charine Cross Roid W. C. 2
EDWARD CEC1I|
Cable Addresses
London New York
SMICOFILMS PIZORFILMHI'
HOLLYWOOD
HAPPENINGS
, ITHE
:8^bradstrect
o/'filmdom
Harvey E. Qausman
Ipbone: Drexel 7000 and Washington 9794
Sunday, June 20, 1926
Ambassador Hotel
ISiegman Renews With "U"
|orge Siegman has signed another
term contract with Universal.
Alan Hale Busy Cutting
in Hale is busy cutting the re-
completed production "Risky
less," Vera Reynolds is starring.
[Arnold On "Fire Brigade"
fin Arnold is photographing the
-M. production "The Fire Bri-
ttjin Cast in "Almost A Lady"
Ln Miljin has the role of a mo-
1 in the Metropolitan production,
Jost a Lady," featuring Marie
3st and Harrison Ford.
Casting "U" Serials
Tiinine leads cast for two Uni-
1 serials are Rose Blossom in
jspering Smith Riders," and Lola
in "The Return of the Riddle
isp Directing "Young April"
laid Crisp is directing "Young
for Cecil B. De Mille with
Brooks, Rudolph and Joseph
Ikraut.
Gibson's Next Ready
rrison Jacobs has completed the
nation of "Nine Points of the
which will be Hoot Gibson's
niversal.
Hoot Gibson Starts
t Gibson has started work on
Texas Streak" for Universal,
ed by Lyon Reynolds, Blanche
ffey is the feminine lead.
Srown Begins "Taxi, Taxi"
■Iville Brown has started work
Uraxi, Taxi" for Universal with
|rd Everett Horton, Marion Nix-
feature roles.
Ata
:d
' E
eat
iLer
lia
P"
iVo
n ti
C
Ivol
;eet
Mai
Anita Stewart Invests
Stewart has purchased a valu-
business frontage on Magnolia
near the new First National
s in Burbank.
Producing "Dixie Flyer"
NovEk and Cullen Landis are
ed in "The Dixie Flyer" which
Carr is producing at the Califor-
lldios.
U" Picture Nearly Ready
duction on "Love Me and The
I is Mine" directed by A. E.
It for Universal will be finished
next few weeks.
: Mille Signs May Robson
il B. De Mille has signed May
)n. It is expected she will be
in "The Rejuvenation of Aunt
Walsh to Direct "Monkey Talks"
"The Monkey Talks," will be di-
rected by Raoul Walsh as soon as he
finishes "What Price Glory," now
far along in production.
Spence Writing Titles
Ralph Spence has been engaged to
write the subtitles for "The Waning
Sex," the M.-G.-M. production direct-
ed by Bob Leonard.
Winkler in "Twisted Triggers"
Art Winkler has just completed the
juvenile role "Angel Face" in "Twist-
ed Triggers" which was directed by
Richard Thorpe for Action Pictures,
Inc.
To Produce Dance Spectacle
Gaby Arnold, producer of stage
dancing spectacles, has been engaged
to produce a number for the new
Cosmopolitan production of "The
Temptress."
"Unknown Treasure" in Work
"Unknown Treasure," adapted from
"The House Behind the Hedge" will
be the next Briskin picture for Ban-
ner. Noel Smith will direct; Charles
Logue is preparing the continuity.
Ruby Lafayette Cast
Ruby Lafayette, has been assigned
an important role as the mother of
James Kirkwood in "Butterflies in the
Rain" which Edward Sloman is di-
recting for Universal.
Begin New Serial
California Pictures, Inc., will begin
filming a ten-episode serial entitled
"The Lucky Seven" beginning July 1.
Stuart Paton will direct a script pre-
pared by Carl Krusada.
"Kid Boots" Cast Selected
The cast for "Kid Boots" includes
Eddie Cantor, Billie Dove, Clara Bow
and Lawrence Gray. Frank Tuttle
will direct with E. Lloyd Sheldon as
supervisor.
New Leading Man for Leatrice Joy
Casson Ferguson is to be featured
opposite Leatrice Joy in "For Ali-
mony Only." He formerly appeared
in featured roles in "The Road to
Yesterday" and "Cobra."
E. J. Ratcliffe Signed
E. J. Ratclifife has been signed to
play James Greenfield in "The Win-
ning of Barbara Worth," Charles
Lane has also been cast. Henry
<.ing is directing.
To Produce in London
Following the annual six weeks'
vacation, members of "Our Gang"
will begin work on "London Bridge"
with Jimmie Finlayson in the lead.
Part of the production is to be taken
in London.
Mary Carr Signed
Mary Carr has been added to the
cast of Emory Johnson's first Uni-
versal production "The Fifth Com-
mandment." Belle Bennett has al-
ready been signed.
Completes Adaptation
Winifred Dunn has completed the
adaptation of "Twinkletoes" for First
National. Colleen Moore will be
starred.
Jocelyn Lee Signed
Jocelyn Lee has been signed to
play the role of a college girl in "The
Campus Flirt," in which Bebe Dan-
iels will star.
Walter Miller's Next
Walter Miller has just completed
his third appearance in a Pathe se-
rial, "The Green Archer" in which
he was featured with Ailene Ray and
has been cast for the leading role
in "The Fighting Marine."
In Jack Mower Series
Gloria Grey, Otto Lederer and
Melbourne MacDowell are the princi-
pal supporting players in the current
production of the Jack Mower star-
ring series now in production at Cali-
fornia Studios.
Begin "The Silent Power"
Production started this week on the
second of the coming season's series
of 12 Gotham Prod, when camera
work was begun on "The Silent
Power" with Ralph Lewis as the
star.
Casting "Across Pacific"
Tom Wilson and Charles Stevens
are the first to be cast for Warners
production "Across the Pacific" fea-
turing Monte Blue. Roy Del Ruth
will direct.
Hartford in Detroit
David Hartford, is in Detroit, to
arrange for the premiere of "Dame
Chance" and "The Man in the Sha-
dow," and he will also complete plans
for 1926-1927. The schedule will call
for activity of three units at the
Fine Arts Studios during the year
and the expenditure of approximately
$3,000,000 for 24 pictures.
Humes On Location
Fred Humes is on location at Lone
Pine, Calif., with a company making
"Let's Go" under direction of Ernest
Laemmle. The cast includes Helen
Poster, Bruce Gordon, Bert Apling,
Nelson McDowell, George Connors,
William Dyer, William Ellingford,
Jimmy Kennedy and Jack Kirk.
Flobelle Fairbanks Finishes First
Flobelle Fairbanks, niece of ]3oug
Fairbanks has just completed her first
important role in "Eve's Night"
featuring Francis X. Bushman Jr. the
sixth and last of the Goodwill Pic-
tures Inc. Louis Chaudet directed.
O'Hara Back at F. B. O.
George O'Hara has returned to F.
B. O. and will start v/ork soon on his
first picture under h-'s new contract
"He Stopped at Murder," Chet Wit-
hey will direct. Gerard Duffy is
completing the script.
Custer Begins "Devil's Gulch"
"The Devil's Gulch," which Bob
Custer has just begun as the eighth
and final picture of the present sea-
son for F. B. O., will mark the 16th
production he has made under man-
agement of Jesse J. Goldburg.
Lilyan Tashman Loaned
Lilyan Tashman has been loaned by
Metropolitan to the DeMille studio
for a featured role in Leatrice Joy's
production, "For Alimony Only"
which William De Mille will direct.
Clive Brook is the male lead.
Hallam Cooley to Leave Fox
Hallam Cooley will leave Fox at
the expiration of his present contract.
Beaudine Cancels N. Y. Trip
William Beaudine has abandoned
his plans for a New York trip owing
to delay in the filming of Douglas
MacLean's next feature.
Seitz on Location in Utah
George B. Seitz has gone to Utah
to shoot exteriors for "The Last
Frontier" for Metropolitan.
Darnton Adapting "Kit Carson"
Charles Darnton, formerly dramatic
critic of the N. Y. "Evening World,"
is adopting "Kit Carson" for Fox.
The Life of Los Angeles
Centers at the
Ambassador's
famous
Cocoanut Grove
-«®» — —
Special Nights Tues. and Sat.
College Night Every Friday
THE
^i^U^ p/
DAILY
Sunday, June 20, IS
PROGRAM BUILDING
THAT MEETS
REQUIREMENTS OF
EACH LOCALITY
"KNOW,YOUR OWN INDUSTRY"— No. 8
Presentation Values
PERTINENT FACTS
THAT HELP
THE INDIVIDUAL
EXHIBITOR
^
By JACK NARROWER
THERE has been a lot of loose talk
in and out of the industry con-
cerning the so-called menace of the
<chain theaters and circuits.
When the chain cigar and drug
rstcrres started, the same sort of talk
.arose. But the cold facts prove after
years of operation of these chain
:stores that the individual cigar and
■drug dealer is still in the ring, and
■doing nicely, thank you. And in
years to come the individual picture
:theater owner will be there just as
;stronar. Commercial history has this
habit of repeating itself. So the
thought should prove very consoling
to every live exhibitor who is opera-
ting "on his own."
But his salvation will depend upon
adopting the policy of the individual
cigar and drug store owner- — building
"personality" and service into his
business. Here is a field where no
chain theater circuit can touch him.
The very nature of a chain system
calls for centralized oneration. Its
local house managers operate with
standardized program-^ On the other
hand, the individual theater owner is
free to study his public, closely ob-
serve their likes and dislikes, and
bi'-"-' his programs accordingly. And
in every town and city there is a
clientele that seeks the individual
touch, the "family" atmos'^here in its
entertainment. By catering to these
the theater owner need not worry
much about the chain operation.
Two Theater Types
The fact of the matter is that the
ghain theater is catering to the mass
of the public that likes variety in its
amusement. The theater owner who
is building for the future will special-
ize in developing an individual brand
of presentations that will set his house
apart as being a distinct product of
his home town. And any city that
can support two picture theaters con-
tains these two distinct types of pa-
trons.
Look over the entire field of pic-
ture theaters and pick out the ones
that first gave the cinema houses the
prestige they enjoy today. We are
not considering the pictures them-
selves, but the management policy
that built up individual houses. Be-
fore circuits became a factor.
It was the manner of presentation —
program building— that made them
Jandmarks in the industry.
Presentation Development
S, L. Rothafel is credited as the
'Originator of presentations with his
initial work at the Lyric in Minneap-
•olis. They were not prologues, but
.strictly musical presentations, featur-
:ing vocal and musical acts with ap-
propriate settings and lighting effects.
'Then "Roxy" introduced the idea in
the East when he opened the Regent
iin iSew V-9rk. Later came his work
in the Strand and the Capitol. He
did not employ the prologue till he
came to JSiew York.
Meanwhile the presentation idea
was developing fast in the west. Lee
Landau at the Butterfly in Minneap-
olis carried on the good work Roth-
afel had inaugurated. In Indianapo-
lis, the Circle under the management
of S. Barrett McCormick started to
get national publicity for the splendid
brand of presentations he was devel-
oping. Then came the Newman
theater in Kansas City under the
leadership of Milton H. Feld. Thr
new era in picture theaters rapidly
spread to the Pacific Coast, with Los
Angeles and San Francisco in the
van, and the Jensen & Von Herberg
houses on the north Pacific Coast.
While Rothafel in New York was
staging elaborate presentations with
celebrated musicians and soloists at
his disposal, the Midwest pioneers in
the new movement were taced with
a problem. Reputable artists would
not come to them from New York.
In those days the pictures had no
prestige to draw them, bo these live
western directors of presentations
formed their own organization. They
made arrangements with a New York
musical agency to secure noted solo-
ists who were routed through these
theaters in Indianapolis, Milwaukee.
Kansas City, Detroit, St. Paul and
Minneapolis. The artists were book-
ed at good salaries, and the railroad
fares were pro-rated between these
houses.
Meanwhile, these progressive man-
agers had built up their individual
organizations to work out the weekly
presentation ideas. It consisted of a
carpenter and electrician, both mem-
bers of the stage crew, a scenic ar-
tist and the orchestra leader. With
these he devised his presentations or
prologues in his own individual man-
ner.
Pioneer Efforts
In the beginning they devoted only
one unit of the program to presenta-
tion with an act of a musical nature.
Later this developed into two units.
But even with this humble start,
hese farsighted managers who were
transforming themselves into presen-
tation directors had their work cut
out for them. Their real work took
care of the orchestra pit, back. They
had to be endowed with great origi-
nahty. Far from Broadway, they had
nothing to be guided by. Trade
papers at that time told little or noth-
ing of what the other fellow was do-
in-^
When programs changed twice a
week, it meant that two to four origi-
nal ideas must be built each week.
And $300 was about the limit they
could play with weekly. All of them
took short subjects seriously. They
played a very important part in all
their presentations. Besides all this
they had to fight with the owners of
the theaters they managed, who gen-
erally considered that large orches-
tras and the introduction of musical
acts was a useless expenditure.
In those days a presentation man-
ager had to be a first class musician,
stage manager, electrician and carry a
ready knowledge of an extensive mus-
ical library in his head. He could
not go out and hire a ballet master
and a couple of scenic artists, and
employ a technical staf¥ of twenty-five
people to assist him. He had to do
it all himself. Also he had a tough
job getting the newspapers to recog-
nize the different units of his program
and grasp the significance of what he
was doing. So, all in all, the industry
owes a lot to this small group of
pioneers who were the forerunners of
presentation as we know it today.
Public Contact
Above all, he had to be a mixer.
He had to go out as a member of
the Kiwanis and Rotary and find out
what Bill and Jim really thought of
his show. In a word, hi* general
presentation was built for his particu-
lar town, based on actual experience
and contact direct with his public.
For instance, the manager in St. Paul
an old Geiman town, knows that it
has always suoported grand opera
Yet this would not go in Minneapolis.
And when he staged a terrible flop,
he learned from first hand experience
how to remedy it in future programs.
Herein lies a thought for the circuit
bookers. What is good for New
York may fall flat in some western
city that does not pattern its enter-
tainment along the same lines.
In this connection it will be recall-
ed that "Roxy'' once tried the unit
program routed through the United
States. But he found that what went
big in New York was but mildly re-
ceived in Milwaukee. So this all
harks back to the thought previously
expressed, that the local manager
constantly feeling his particular pub-
lic's pulse is the one who is in the
best position to know what will go
over or flop. And if any exhibitor
will follow along the lines of these
pioneers he cannot go far wrong. He
can make his presentations reflect the
particular type of entertainment his
people want. If he does that, his
house becomes a local institution in
the true sense of the word. Success
is in his hands if he is willing to pay
the price of patient study of his pub-
lic and lots of hard work.
A Succesful System
Any theater manager interested in
this idea of making his house a local
landmark as an entertainment center
is recommended to study the highly
successful methods of Lowell V. Cal-
vert, in his handling of presentations
at the Capitol, St. Paul, and the State
Theater, Minneapolis. He believed
in building for the future patro
at the box-office. He got them
ing back with assured program
good music, instrumental and ^
numbers by prominent musiciar
capable orchestra, and a painsta
selection of short subjects in sc
and comedies that would blend
his feature. These were picked I
into a harmonious program wit
a jarring note. Lighting of house id
stage all contributed a blending , id
balancing of color and music witliie
screen, creating a perfect atmosp :e
from the time they entered till le
clo^-"~ number.
Shading of program values wa^is
little secret. With a feature corly
filled with laughs, he would open i:h
a heavy overture, gradually shajig
down with lighter units to the fei.re
and the laughs. Calvert simpljs-
versed this process on a heavy dijia
feature. No sharp contrasts in g|^
from one unit to another on any i>
gram. Each number melted intc le
next. This shading system (ts
nothing. It simplj^ means painst;i ,g
care in building of programs.
Inexpensive Prologues I'
Units or prologues to be effefl
do not necessarily have to be cn i-
sive. Some of the outstanding at- >•
pheric prologues of big pictures 'e
been made in very inexpensive t-
tings, with as few as one or o
characters used. The idea itself is
expressed with music and light, ir
instance, the prologues for ''n
Hur," "Stella Dallas," and
Black Pirate." One of "ROJJ
most impressive prologues was
tained with simply an Indian sil
etted before a glowing moon. 1
on another occasion he scored he:
with a dog poised on a rock. F
of his simplest prologue presenta is
went over big- than costly d '■(
numbers.
There are other wavs to build
manent box-office "atronage thai
crowding the program with vaiidf
acts. After all, nothing can supeils
the screen and what it presents. m<^
presentation development along
lines indicated is in complete harn
with the policy of keeping the
ture theater where it belongs-(K
screen supreme.
The latest vogue is the US'I
"name" acts, recruited from va
ville. Big circuits alone can
them. This raises the question: I
straight motion picture show bei
ing lost in a mixed vaudeville si
If vaudeville is slipping, and pi'
popularity growing, why does
stronger draw upon the weaker?
sound showmanship? Time will
Meanwhile the exhibitor who caj
afford big vaudeville acts will be
if he sticks to straight picture prj
tation and atmosphere. Here i "^
gamble. Statistics prove a big
centage of the public like 100 per
picture presentation atmosphere.^*
f
J
-^ ill
THE
ay. June 20, 1926
-.^gg^
DAILY
Developments in Presentations
By ARTHUR W. EDDY
More for Ascher
Houses in Chicago Will Corn-
rise Presentations Circuit by
J Labor Day — More Later
Ihicago — Ascher Bros, will have
Ihouses on their presentations cir-
I by Labor Day. The Terminal
llready using acts of an elaborate
lire and by fall, the Highland,
[west, Sheridan, Colony and Met-
Jolitan, all new houses, will be
led to the "wheel." More will be
ed later. At present Ascher is
booking presentations into the
theaters in Detroit and Phila-
lihia.
loy C. McMullen is in charge of
paction. Don Allen, who is now
pg special work with Fox, will
■ return to the Ascher organiza-
to handle the musical end. He
veil known at the Coast through
I orchestral work in the studios.
lerous bands will be used in these
lentations.
Band Season in Indianapolis
lidianapolis — The Circle is about
(start its "Syncopation Season."
is an annual affair and runs for
Jt ten weeks during which a dif-
|nt jazz band is featured weekly
Brown Bros, will be first.
New Canadian Revue
ontreal — Artists who have been appear-
lin presentations playing the Famous
Jes in Eastern Canada under direction
lack Arthur have organized their own
Teal show, "The Little Revue That Starts
fen Past Nine." The players include
|kie Stein of Toronto, who has been fea-
at the Toronto Hippodrome and Re-
J in prologues and specialties. The show
■been going over big at the Orpheum
|da Gray Bathing Suit Contest
bathing suit competition was held at
lialto Thursday night as a tie-up with
Gray, who is appearing in the pro-
to her picture, "Aloma of the South
I' ' At a special midnight performance
|ng suits were awarded to 50 girls whose
! measurements are similar to those of
Gray.
Presentation at Eastman
Ichester — "A Dream in a Wax Mu-
I" was the presentation at the Eastman
|past week, supplementing the feature,
Bat." The act was staged by Rouben
loulian.
ogers Act for Picture Houses
icago — Harry Rogers, who has organized
'•person show to play the larger pic-
houses, will open at the Harding June
jr a week. The act plays the Senate
»eek of July 5.
king Nearly 100 Musical Shows
ringfield, O. — Nearly 100 musical shows
carrying about 20 people, are being
ed into picture houses by the Gus
office. Scenes from popular New York
al comedies are included.
"Kiddie Revue" for Circuit
nneapolis — A "kiddie revue" will open
Ur of the Finkelstein & Ruben Circuit
e State June 19. It is staged by Clem-
P. Murphy, production manager.
New Director at Baltimore
Jtimore — Harold Paresky is the new
Jatra director at the Embassy, succeed-
i| (ules Cocozza.
Publix's Lineup
John Murray Anderson Returning to
N. Y. Next Month to Produce
Three This Summer
Publix's summer presentations pro-
gram includes three from John Mur-
ray Anderson, who returns to New
York about the middle of July. His
acts will be open at the Rivoli the
following weeks: Aug. 7, Augt. 21.
Sept. 4. Frank Cambria will pro-
duce "The Enchanted Garden" for
the Publix circuit, opening at the
Rivoli July 3.
Ned Wayburn's initial presentation
will be shown July 10 at the Rivoli.
It will be called "Love Tales." The
week following Nat Finston will
stage the revue, as yet untitled, and
on July 24, Paul Oscard's "Bathing
Revue" will be displayed.
Indian Fakir to Tour
July 5 will mark the opening of the fd''
of Rahman Bey, Indian Fakir brought to
this country by A. H. Woods, who will
play picture and vaudeville houses under the
auspices of Hermine Shone, 1560 Broadway.
Miss Shone has also routed the original Kan-
sas City Nighthawks Band over the Loew
time, opening at the State, St. Louis, June
19.
Uses Recording Machine
Pawtucket, R. I. — In connection with
"The Little Irish Girl," Manager Harry
Storin of the Leroy increased audience ap-
preciation by a musical stunt. Hidden in
the drapes at the left of the sheet was an
orthophonic recording machine. During the
love scene between Dolores Costello and
John Harron a tenor voice sung "Kathleen
Mavoiirneen." Many patrons got the im-
pression that the singer was there in person.
New Acts for Wilton
H. S. Kraft of the Alf. T. Wilton ofifice
has arranged for Shadow & McNeil, dancers,
to tour the Stanley houses, opening at the
Stanley, Atlantic City, this week. He is
also routing "The Spectacle of the Drums,"
with the tym'pani of drums which figured
in the presentation of "The Devil Horse"
pre-view at the Roosevelt recently.
Lining Up Vocalists
Gus Edwards is lining up a number of
dues, trios and quartets for picture house
dates. He goes to Atlantic City July 1 for
the opening of his "Ritz Carlton Nites" at
the Ritz Carfton, returning shortly after-
wards to give his attention to presentations.
Cossacks' Act Abandoned
Negotiations between the Amalgamated
Vaudeville Agency and the Cossacks, brought
to this country to play in a M.-G.-M. pic-
ture, have been dropped. The agency had
intended to secure the riders for picture
house bookings.
Melson Leaves Los Angeles House
Los Angeles — In addition to "Old Loves
and New" at Loew's State the program
included the Fanchon & Maron Revue, with
Renie Riano, comedienne of the Music Box
Revue. This was Charlie Melson' farewell
week as musical conductor.
Two New Stanley Acts
New acts which open on the Stanley cir-
cuit this week are: Helena Marsh, Metro,
politan Opera Co. soprano, and McNeil &
Shadow, dancing team, both of which play
the Stanley, Philadelphia.
New Max Hart Bookings
The Max Hart office has routed Lee Morse,
singer for records, for a six weeks' tour
opening July 5. The same agency has also
arranged for the opening of Whitey KaufT-
man and his orchestra at the Branford, New-
ark, July 30, with more dates to follow.
B'way Presentations
(Week of June 20)
Capitol — Overture, "William Tell";
"Bell Song" from "Lakme," Hilda
Goodwin, Capitol radio soprano; "Lie-
bestraum," sung by Gladyjs Rice;
danced by Mile. Desha and John Trie-
sault; "iSpanish Dance," "Polka FUr-
tation," and "Tarantella,"' Capitol
ballet.
Colony — "Sweet Refrain," staged by
Jerry De Rosa, with Patricia O'Con-
nell, soprano, and C. W. Wenher.
tenor.
Rivoli — "Spanish Nights,*" staged
by Paul Oscard; Lane Sisters, singers;
overture, "Cavalleria Rusticana."
Strand — Mark Strand Frolic, with
Bernardo De Pace, mandolin virtuoso;
Emily Day, soprano ; Mile. Klemova
premier dancer, and ballet; directed
by Anatol Bourman; overture, "Sec-
ond Hungarian Rhap.sody."'
Warners — "The Swan," danced by
Ruth Matlock; short song recital
Miroslava, soprano.
Brooklyn Mark Strand — Prologue
"Melodies You Can"t Forget;" Harry
Breuer, xylophone virtuoso.
How B'way Does It
Strand
The Show at the Strand can best be ex-
pressed in two words : Ted Lewis. That's
all there was and there was plenty. Lewis
with his band went on for forty-five
m'inutes and through it all there was one
constant and consistent ovation on the part
of the audience. Lewis did some seven or ei^rht
numbers and with the aid of an exceptionally
tine orchestra and the pulchritude of Mi-is
Bobby Arnst, he proved the merit of his
name "The High Hatted Tragedian of Jazz,"
As a matter of fact Lewis had already pass-
ed beyond the realms of critics. He belongs
now to the Heywood Brouns, the Van Vech-
tens and the Gilbert Seldes. All he needs
is a discoverer to make his name topmost in
the ranks of bandsmen.
As for box office, Lewis proved this week
that he is a drawing card of the first water.
With the possible exception of Whiteman.
Lewis is a better bet for picture theaters
than any other band in the business. The
remaining presentation at the Stiand in-
cluded the overture from Victor Herbert's
ancient operetta, "Babette" in which Emily
Day, coloratura soprano who has sung with
great^ success at the Strand, interpolated the
principal song from this opera in a very
fetching setting. But otherwise, the show
was all Ted Lewis.
each has the opportunity to Charleston for
a few bars. The dancers are not exceptional
although Marjorie Zent of Buffalo showed
an original slow-motion step which was very
effective and Peggy Dunlap of Memphis stood
out from the rest. The performers here seem-
ed to be worked up to such a frenzy that
they were almost carried away with them-
selves. This unit will go in all the cities
because of its unique exploitation set-up.
The regular program opened with the
overture, a compilation of the hits from
current Broadway shows, ending with Valen_
cia. It was conducted by Irvin Talbot and
went over well. The overture was followed
by the Rivoli Movievents and then Leonora
Cori, an excellent coloratura. The fourth
number was on of the Famous Music Mas-
ter Series "Franz Liszt." Henry B. Mur-
tagh followed with an organ solo novelty
called "Bye Bye Blackbird." Murtagh is
becoming one of the features of the Rivoli
presentations and seems to be able to hit
week after week. The Charleston presenta
tation followed Murtagh and then the fea-
ture, "Good and Naughty." A single reel
drama with a comedy punch ending called
"Parted" closed.
Rivoli
The Charleston was crowned king and
given full reign at the Rivoli. This unit,
staged by Boris Petroff, is the culmnnation
of ten Charleston competitions held in the
larger Publix theaters throughout the coun-
try, the winner of each being offered a po-
sition in the presentation. The ten cities
were Atlanta, Dallas, Memphis, Kansas City,
Detroit, Boston, Buffalo, St. Louis, Chicago
and New York, the winners being indi-
vidually featured in their home towns. Scene
one represents the Charleston R. R. Station,
with Buster Brown as station master. The
next scene shows the arrival of the Charles-
ton Express and utilizes a stage effect of a
locomotive speeding head-on straight into
the audience. While not new to Rivoli
audiences tnis is always a good punch. .Scene
number three takes us back into the station
again and the Charleston dancers arrive,
each carrying a suitcase with the name of
their respective cities printed on it. The
big scene is in full stage and represents the
interior of the Palace in the Kingdom of
Charleston. It is an effective setting in
hiack and white with a large throne. At
the opening, The Three Crescents are discov-
ered, playing a saxophone and two trumpets.
They seem versatile, playing in the course
of the scene, on three saxophones, three ban-
jos and finally three ukeleles. The perform-
ers are Charlotte Dawn, a cute little singer;
Buster Brown, a fast stepper ; and Babe Mof.
fet, vvho does a contortion dance which is the
highlight. The champions are introduced and
Cleveland
Allen
Cleveland — Manager George A. Langan
designed his stage presentation last week to
counteract the rising mercury. Calling the
act "A Night at the North Pole" he built
an elaborate North Pole stage setting, with
ice mountains in the distance, and igloos at
their base. The drop was an excellent rep-
resentation of the Aurora Borealis, and real-
ity was lent by a clever manipulation of green
and blue lights. This setting was a fitting
background for Elise and Paulson, featured
ice skaters, who appeared dressed in white
and ermine. The Clarion Trumpeteers and
Kendall Capps, dancing star of the Green-
wich Village Follies, were included in the
act. (2S minutes). A direct antithesis to
this act was Leo Beers in "Society's Favor-
ite Entertainer." For this number Langan
looked to the summer for his setting which
was a modern living room, featuring attrac-
tively draped French windows, fashionable
willow furniture and a hand painted garden
scene drop. Beers" song repertoire took ten
minutes. David Rubinoff offered "Hungar-
iContinued on Page 12)
NATIONAL ATTRACTIONS
OF NEW YORK, Inc.
CHARLES H. SEAMAN, President
BOOKING
ENTERTAINlNc BANDS AND
ATTRACTIONS
for PICTURE HOUSES
1650 BROADWAY
NEW YORK CITY
TELEPHONE CIRCLE 9327-8
r----
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
THE
-S&<
1
DAILV
Sun,day, June 20, 192e
Theater Equipment and Management
i
By SAMUEL DATLOWE
Multi Pre-Set Board
New Westinghouse Switchboard Does
Away with Many Theater Prob-
lems in Handling of Lights
Chicago — A main problem in the
larger theaters is to combine a mialti-
plicuj' of controls with simplicity of
operation and space economy. The
Congress theater has solved this
proMem by purchasing a ten-scene
multi-pre-set switchboard from the
Westinghouse Electric and Manufac-
turing Co.
This board can be arranged to meet
the special conditions that alway?
arise in theaters which are unusual
and in which very special and dis-
tinctive features are to be worked
out, is unique in many details, and
can be designed for any number of
scenes. Invariably, a combinatior
dimmer and switching equipment is
suggested. This combination offers
the best in theater switchboard de-
sign, since it gives such a compact
equipment that a ten-scene set-up can
be provided in a stage pilotboard of
no greater dimensions than the small-
est practical equipment which could
have been purchased prior to the
multi-scene development. The front
of this switchboard is of No. 10 U. S.
gauge sheet steel, finished in dull
black with trims and details of fine
character.
One Man Operation
The control mechanisms are all ar-
raneed within easy operating reach
and the master-controls concentrated
as much as possible. The design is
made in such a way that, irrespective
of the magnitude of the total con-
nected load, the switchboard can be
operated by one man. This multi-
scene preset board is assembled ex-
clusiveljr with continuous-duty dim-
mers, which are carefully selected for
the F'^ecific service in which the ap-
paratus IS to be used. Resistance-
type dimmers, magnetic elements
chokes, reactors, in fact all the many
tvnes of apparatus for light control
were given due consideration.
To use this board the lighting com-
binations or scenes are set up by
throwing certain pilot switches "on."
This setting may be done at any con-
venient time before a production is
given. After the scenes have been
preset, the doors over the pilot
switches may be closed and locked
To bring on any scene, it is then only
necessary to move the scene-lever to
the "on" position. The scene-levers
may be operated in any sequence or
repeated any number of times.
Temporary Lightings
Individual pilot-switches, separate
(Continued on Page 12)
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 3678
Invents Ticket Seller
Wilmer & Vincent Demonstrate Au-
tomatic Ticket Purveyor, Soon
to Be Placed on the Market
The film industry has been one of
rapid changes. To maintain this
pace, the industry has more or less al-
ways relied on the support of the
small army of inventors who have
blazed the trail for wider expansion
all along the line.
Speed, economy, results. These
have been the watchwords of the in-
ventors, and a cursory glance at the
list of labor and time saving devices
now on the market proves that they
have not failed their trust.
What, then, could be more natural
than the perfection of a mechanism
to put an end to the inconvenience
usualh^ caused to patrons who have
to wait in line for their tickets?
This new device is the automatic
ticket purveyor. A model on display
at the offices of Wilmer and Vincent.
1451 Broadway, who own the rights
illustrates how successfully it oper-
ates.
The automatic ticket purvevor is
about a foot square, embodying a
comparatively simple arrangement of
levers, operated by electricity. When
a coin is dropped in the slot, the
mechanism functions automatically
and drops a ticket. More than one
coin can operate the purveyor. For
example, where the machine carries
fifty cent tickets, it can be operated
by dropping either five dimes or two
quarters. Any other coin combina-
tion will yield a ticket of correspond-
ing price.
To prove that the machine is
swindle proof, false coins were used
during the demonstration. These
were returned without a ticket. Wil-
mer and Vincent have given the ma-
chine a practical test. It was placed
in the lobby of one of their theaters
and functioned to the satisfaction of
everyone for an entire day.
The device has not yet been placed
on the market.
Minnerly Joins W. T. & S. Co.
C. E. Minnerly has become sales
director of the World Ticket & Soip-
ply Co., Inc., 1,600 Broadway. With
the assistance of Jack Enslen, presi-
dent, Minnerly is to organize a large
sales staff to handle the Simplex
Ticket Register, F. & E. Lightning
Coin Changer and the line of World
Tickets distributed by the firm.
>«^
BLIZZARD
'FANS
Guaranteed
Ventilation
BUZZARD
SALES CO.
Omalia Nebr.
Band Greets Organ
. Cleveland — When the new
B. F. Keith Palace organ ar-
rived at Union Station, a brass
band arranged by John F.
Royal, manager of the house
and Dan Nolan of the Wurlit-
zer Co., was there to meet it.
A parade to the theater follow-
ed.
The organ is said to contain
more vent tubes than any other
in the United States. It is ex-
pected to be in operation by
July 1.
Ginephor Condenser
Images Rays of Light on One Plar
and Eliminates Loss of
Light
Few, if any, condensing systems
have yet attained that stage of per-
fection in which the light, originating
from a source point, penetrates the
lenses, the film and the projection
lenses at the theorectically "ideal"
point. This, in a large part, is due
to spherical aberration, which even
experts find difficult to overconle.
One of the nearest approaches tc
this stage, however, is produced with
the Bausch & Lomb Cinephor Con-
denser, in which the rays of light
from ail zones of the condenser are
imaged practically in ont, plan-^
tlieicby giving a higher point of .1-
lumination.
All extended source of light pene-
trates a parabolic condenser, conce''-
traiing at a point about hail way be-
tween the film and the orojcction
lenseb. The saving resulting trom
th's co'.cction of light rays, ?.s against
the aiffusion produced by others, is
estimated at about 25 per ccir
Crystal Chandeliers in New Saenger
New Orleans — Twelve massive
crystal chandeliers, which once illumi-
nated Chateau Pierrefonds, casti'*, of
a line of French kings, will adora the
new Saenger theater at Canal and
North Kampart Sts. The chantlcliers
which v.-eigh 25,000 pounds, wer: se-
cured at a cost of $35,000.
The laigest of them, four in Lum-
ber will decorate the lobby of the
new $2,000,000 Saenger.
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT US-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St., New York
Phone Pcnna. CS04
Loew's Memphis House Coolec!
Memphi,s, Tenn. — Loew's State
installing a Whittenmier Refriger
ing System, using C02 gas for co
ing the air. It will cost about $10
000.
A new set of curtains and draper
has been installed on the stage,
black drapery set with rhinestor
is used as a setting for the overtn
Howells-Cine Furnishes Piccadill;
The 2,000 seat theater Rosenswi
& Katz are building on Coney Isla
Ave., Brooklyn, is being equipp
with the latest projection and aui
torium devices by Joe Hornstein.
opens July 4.
Add to Ventilating System .
South Bend, Ind. — Exhaust fa|
have been installed on the roof of t '
Tivoli in addition to the prese
mushroom system of ventilatic
Cost, $1,200.
RUBY AD DISPLAY
Anything That Spells
S-I-G-N-S m
We Make ^
cut-outs our SPECIALTY
Give Us A Ring jj
1600 B'way Tel. Lack. 9887 Room'OT
High Class Trailers
Made while you wait
SEMLER SINEMA SERVICE
1600 Broadway New York
Phone Lackawanna 9111
The "SUPERLYTE"
the latest and finest creation in Studio
Lamps. Silent — Steady — and intensely
powerful — Entirely Automatic
MAX MAYER
Electrical Engineer
218 W. 42nd Street N. Y. C.
Quality workmanship
Service that is service
Prices that make for profits
Let us prove it!
■»19-Vv",
y^L^^JD
FILM LABORATORIES, lac. .
Phone Bry. 0825
m:i
Bt;
m'
THE
unday, June 20, 1926
-Sif^
DAILY
A feiv drops on the
hardened gum
n Coit;!
leing 5
;lion i
eHor
[rail
■ou wr
i
'OOD :
A.P^ .
LVTE"
iitioj t :
Tel. Delaware 9200
Miiraiat Amusement Company
TIVOLI THEATRE
Communipaw Ave. and Junction
Jersey City, N. J.
May 28th, 1926,
Messrs. Toch Brothers,
443 Fourth Avenue,
New York City.
Gentlemen :
Although we appreciate the fact that a business
organization of your reputation does not require
letters of recommendation, the merit of Toch's
Chewing Gum Remover has so often been brought
to our attention, by the Managers of our Theatres,
that we feel you would be interested in learning
of the excellent results accomplished.
Previous to the time of our use, of this particular
remover, we experienced considerable trouble and
annoyance in the removal of gum which had been
stuck on the chairs and thrown on the floor and
aisles of the Theatres also. We have now used
your gum remover for some time and always find
that regardless of even extremely hardened gum
on the chairs or floor, the removal is easily and
entirely accomplished immediately by placing a
few drops of your preparation on same and then
scraping off.
We take pleasure in recommending Toch's Chew-
ing Gum Remover, as the most effective solution
of this vexatious problem.
Very truly yours,
MURMAT AMUSEMENT COMPANY,
By M. H. Klehan
MHK:S Secretary
The meanest cleaning job you
have to do is removing Chew-
ing Gum from floors, rugs and
furniture.
How to get it off without dam-
age has been a problem. Old
methods meant destruction of
paint and varnish surface or
damage to costly and often ir-
replaceable fabrics.
A 16-ounce can of TocWs Im-
proved Chewing Qum Remover
will solve your problem. A few
drops of this liquid poured on
hardened gum will soften it
quickly and permit immediate
and easy removal with blunt
knife or scraper.
Rugs, carpets and upholstery
to which Chewing Gum sticks
most tenaciously are not harm-
ed by Toch's Remover. You
can use it anywhere without
injury and with an assurance
of perfect results.
A Trial Will Convince
I
i i0
00
^QH
Hn Easy Way To Remove
Che'wring Gum From Seats
Rugs and Floors
TOCH BROTHERS, Inc.
TOCH BROTHERS
443 Fourth Avenue, New York City «
Kindly ship me one 16-ounce can of Toch's Im-
proved Cheuiing Qum Remover for which you will find
$1.00 enclosed. Cash — Check Money Order —
ESTABLISHED 1848
5825 ;
"1'
I
Technical Paints and Waterproofing Compounds
443 FOURTH AVE., NEW YORK CITY
Name-
Street-
City-
-4
10
DAILY
Sunday, June 20, 19a
"The Marriage Clause"
Universal-Jewel
LOIS WEBER'S FIRST PRO-
DUCTION IN A LONG TIME.
SOME MIGHTY FINE DIREC-
TION, EXCELLENT ACTING
AND A DRAMATIC CLIMAX
THAT HAS REAL PUNCH.
Cast Francis X. Bushman stages
a real come-back. Going to do a
lot to regain his foothold with this
one. BilHe Dove proves herself
a real actress. The best thing she
has ever done. Warner Gland and
Grace Darmond both very good
and Caroline Snowden, a colored
maid, does many fine bits.
Type of Story Dramatic romance;
based on Dana Burnett's Saturday
Evening Post Story, "Technic."
If Lois Weber can turn out pic-
tures like "The Marriage Clause"
it is all the more to be wondered
at that she hasn't been heard from
since 1923 when she made "A
Chapter in Her Life." Her current
effort is important for four rea-
sons: it has a dramatic story with
fine possibilities; it has fine direc-
tion; it is the first real come-back
of Francis X. Bushman in the kind
of role that once made him a fam-
ous film star; it presents Billie
Dove in the best role she has ever
essayed. For all that "The Marri-
age Clause" should be a good pic-
ture. And it is. It does run a lit-
tle too long but the climax punch
that Lois Weber injects will readi-
ly make thejn forget that they had
to wait a bit for it. The story con-
cerns the love of a stage director
for a star whose genius he discov-
ered and whose career he guided
until she became famous, of hif
own subsequent shifting into the
background while his star pushed
on to greater heights; of his pov-
erty and her success and the event-
ual break in their romance. The
story reaches a great climax when
on the night of her greatest triumph
Sylvia breaks down at the start of
the second act. In her delirium
she calls for her lover. From a
lodging house he wends his way
to the theater not knowing that
she is calling him. How he brings
about her recovery affords one of
the most dramatic climaxes and
some of the best acting and direc-
tion of the day.
Box Office Angle. .. .This picture
should mean a lot to Universal for
its exhibition value; to the exhibi-
tor for its box office possibilities-
to Lois Weber for her excellent di-
rection; to Francis X. Bushman for
his real come-back and to Billie
Dove for the best work she has
ever done.
Exploitation Should he "Iven your
very careful consideration. It de-
serves your best exploitation ef-
forts and with so much to talk
about "The Marriage Clause"
should be an assured success.
Direction Lois Weber-
really fine.
Author Dana Burnett
Scenario Lois Weber
Cameraman .... Hal Mohr
Photography Excellent
Locale New York
Length 7,680 feet.
Pola Negri in
"Good and Naughty"
Paramount
LIGHT WEIGHT BUT AMUSING
AND WITH MAL ST. CLAIR'S
EFFECTIVE DIRECTORIAL
TOUCHES POLA NEGRI'S
LATEST IS LIKELY TO
PLEASE MANY.
Star Has the chance to offer
splendid contrast, first as the home-
ly office girl and then as the hand-
some society girl. Wears some
gorgeous clothes in the latter reels
Cast Ford Sterling's comedy in-
terpolations are well gotten over
and Tom Moore is the handsome
lover. Stuart Holmes suitable as a
husband whose only trouble is se-
curing a man to name in his di-
vorce suit. Aliss du Pont is his
wife. Others Marie Mosquini and
Warner Richmond.
Type of Story Comedy-romance:
adapted from the play "Naughty
Cinderella." They certainly select-
ed a title that was an eye-catcher
"Good and Naughty," however
promises a little more than it
gives. It is good but it isn't naugh-
ty so those who come in expecting
the risque are going out disappointed.
Pola Negri hasn't picked a particu-
larly strong story for her latest but
with St. Clair's direction and Ford
Sterling's comedy efforts she man-
ages to get through quite nicely. It
is light, summery fare with the
comedy running into broad farce
in the bedroom mix-up which is
good for a share of laughs but loses
effect in repetition. Some of the
best comedy of the picture occurs
in the Palm Beach episode where
the husband of the flirtatious Mrs
Fenton is seeking to pin enough ev-
idence on one man to name him in
his divorce suit. Fenton follows
his wife in a rolling chair on the
boardwalk and gets some satisfac-
tory evidence in a way that affords
good amusement. The story con-
cerns the tactics which Germaine
Morris uses to present her employ-
er from marrying a vamp and at
the same time win him herself
Germaine has a difficult time of it
and is about to give up when the
tables turn and everything comes
rolling her way, including the man
she loves.
Box Office Angle. . . .Light but amus-
ing and with Pola Negri's name to
bring them in, plus a catchy title
you shouldn't have much to worry
about.
Exploitation Here you can use
your trailer to advantage. Give
them an idea of the comedy and
they'll be back for the picture. Let
them know the picture was adapted
from Iiene Bordoni's stage play
"Naughty Cinderella," and you can
assure them of laughs by playing
up Ford Sterling's name, giving
Tom Moore due prominence as the
star's leading man.
Direction Malcolm St. Clair;
good
Author Avery Hopwood
Scenario Pierre Collins
Cameraman Bert Glennon
Photography Good
Locale ....• N. Y.— Palm Beach
Length 5,503 feet.
Johnny Hines in
'The Brown Derby"
Prod.: C. C. Burr
Dist.i First National
COMBINES A QUANTITY OF
NEW AND AMUSING GAGS IN
A STORY THAT HAS MORE
PLOT THAN IS USUALLY
FOUND IN A COMEDY OF
THIS TYPE.
Star Lands his laughs in good
style. Certainly works diligently
to keep his audience amused and
usually manages to do it.
Cast Hines doesn't have any out-
standing comedy assistant in his
pictures. He is the whole show.
Diana Kane is the girl and a pleas-
ing one while Flora Finch is her
aunt. Flora doesn't get many
chances for laughs. Ruth Dwyer
Edmund Breese, J. Barney Sherry
and Bradley Barker are in the cast
Type of Story Comedy. Johnny
is presented with a charmed brown
derby and with it sets out to con-
quer the world. Being a plumber
Johnny already had a head start.
They get the picture right ofiE with
a laughing start by parading
johnny down the main street of a
town m a motorcycle with a bath
tub for a side car. It bears a po-
lice department sign and when
Johnny gets the high sign from
cops along the beat he credits it
all to the magic of the brown derby.
He doesn't know about the sign
In the course of his adventure he
meets an heiress who is expecting
her uncle, A. Plummer, from Aus-
tralia. The butler announces John-
ny accordingly when he says he is
"a plumber." Johnny gets the
bright idea of impersonating the
uncle and enjoys the affection which
the niece lavishes upon him. The
plot gets under way with a lot of
hilarity and the laughs afforded
through Johnny's mistaken identity
and the efforts of the girl's suitor
to prove that Johnny isn't the
uncle at all, are all good comedy.
The picture runs a little too long
and the climax where the bedroom
angle comes in, with a lot of in and
out business taking up considerable
footage, could be shortened
The rest of the picture is lively
and the laughs keep coming. It
should amuse. The Strand audi-
ence appeared to enjoy it thor-
oughly.
Box Office Angle Good laugh
maker. Where they like a fast
moving story and enjoy a succes-
sion of good comedy gags "The
Bro.vn Derby" should go big.
Exploitation Unlimited possibili-
ties for stunts and tie-ups. The
title will fit in spendidly with any
number of ad stunts. The trailer
will take care of advance informa-
tion about the laughs and if your
folks like Johnny Hines you can
assure them "The Brown Derby" is
one of the best he has done.
Direction Charles Hines-
good.
Authors F. S. Merlin and Brian
Marlowe
Scenario Bert Wheeler
Cameraman George Peters
Photography Good
Locale . . . . • City
Length 6,700 feet.
ft
"A Trip to Chinatown"
,Fox
FARCE AND SLAP-STICK MEI
LEY THAT WHIRLS ALOM
LM RAPID FIRE SERIES 0
COMEDY STUNTS BUT NO
ALL OF THEM ARE LAUGi
PULLERS.
Cast. .. .Margaret Livingstone lem
plenty of dash with her extravi
gant costumes and theatrical ai
Earle Foxe fair as the comedii
hero. J. Farrell MacDonald
at home as a silk hat comedi».^
Others Anna May Wong, Harr
Woods, Marie Astaire, Gladys M|
Connell.
Type of Story Comedy. "A Tri
to Chinatown" doesn't seem to i
the picture. The party does event
ually arrive in the yellow man's dc
main but it is a slow and, at time
tedious, trip. The comedy is of
helter-skelter sort and runs aloa
in a disjointed fashion. The plot i
secondary. Comic incident is givei
full sway and you have a series c
stunts that run along without muo
thought as to whether or not the
apply to the story. The corneal
isn't concentrated but for anyoit
who is wiUing to accept a succa
sion of gags of an alternating slap
stick and farcical order, "'A Tri
to Chinatown" may prove a satis
fying jaunt. Earle Foxe is th
hero. He always gives the impres
sion of struggling to get his laugh
over. They certainly have the af
pearance of being forced. Thi
time he is one of those ailing pesi
\yho gives himself six months t
live, so he decides on a trip. Hi
adventures start on a pullman whet*
he runs amuck of a jealous bride
groom. Hero is entirely inno'^ett
of any indiscretion but the husbatt
thinks otherwise. For the rest 9
the trip hero is forced to dodge th
wrath of the husband and whe
finally the party arrives in Chaai
town and hero thinks he has 1(M
his pursuer the chase starts all ove
again and the action becomes wild
er and more furious. The laugh
thereafter are of a purely slap-stici
order with hero surviving for tb
clinch finish.
Box Office Angle Story hardlj
warranted feature length but i
manages to get over a fair qa
tity of laughs for the crowd t-_
enjoys a variety of slap-stick stun31
Exploitation Title may prove
trifle misleading. You might mal
it clear that you are showing!
comedy and that it deals with a fd
low wno thought he had only sb\
months to live and decided on .
trip to Chinatown before he "casa
ed in." A trailer might do tli'
trick and you can use Earle Foxe
name, especially if you are ru^
ning the Van Bibber comedies.
Direction Robert P. Kerr|
fair.
Author Charles A. HoJ
Scenario • Beatrice Va
Cameraman Barney McGfll
Photography All rigb|
Locale San Franciso
Length 5,594 fee?
ulay, June 20, 19zo
THE
jJB^
DAILY
11
lengii >
er a k'
Priscilla Dean in
"The Dice Woman"
Producers Distributing Corp.
ely little adventure
"arn in which priscilla
ean travels all the
''ay to the orient in
^arch of a thrill. she
ets it and a lot more
hat she didn't expect.
St . ..Priscilla Dean delights in be-
]g a harem-scarem miss and here
lain in "The Dice Woman" she
ires her way through six reels of
cly incidents.
Cat Phillips Smalley is the irate
irent and John Bowers the gal-
nt hero who finally rescues her
cm a harem. Gustave Von Seyf-
rtitz the Sultan who kidnaps her
id Lionel Belmore, the hotel pro-
rietor.
' e of Story Romance and ad-
nture. Priscilla Dean usually
lays a dare-devil young lady who
bent on mixing it up with crooks,
.d the police, while a fond parent
sweetheart worries about the out-
lime. This time Priscilla is the
irem-scarem Anita Gray, a de-
)tee of the dice and always ready
"roll the bones" for a decision.
nita rolls them once too often and
ids herself mixed up with a crook
ho plants jewels in her car. They
e found and then Anita discov-
s that the car is stolen property.
le makes a get-away and hops
; oard a departing steamer. Anita
scovers she is bound for Asia and
forced to work her passage.
nite conveniently it happens that
Ir father has an office in the port
ihere she lands and Hamlm, the
Ian in charge, is .instructed to
nd Anita back home. She lands
.sguised as a coolie and avoids
"lamlin. As a further incident m
> adventures, Anita assumes
liarge of a dice table in a local
rtablishment and incurs the wrath
c a Sultan who is a heavy loser.
I; has her kidnapped and taken
11 his palace. Hamlin, meantime,
lis discovered her identity and is
ii time to rescue her from the
Hiirem and they are all set for the
Ijstomary fade-out.
Office Angle Nice peppy ad-
fiture varn with enough action
d excitement to keep them in-
ested and amused.
may J
are i'l'^
deals tfj,
iehiJ''-^-
Ut
oitation You might have a
mber of curious customers lining
at the box office if vou play
Priscilla Dean as the "girl who
Is her own" and invite them in
see the picture. Thev'U find
it it is dice that Priscilla rolls
|i she risks even her liberty on
turn of the well known "ivories.
T e the usual trailer and stills.
•,tion Edward Dillon;
isfactory.
or Percy Heath
irio Percy Heath
;raman Georges Benoit
Dgraphy Pleasing
■ LoJ e Frisco-Asia
th 5,614 feet.
"Three Weeks in Paris"
Warner Bros.
NOT MUCH THAT IS NEW IN
THE PLOT AND GAGS ARE
MOSTLY OF A FAMILIAR
ORDER. WILL AMUSE A
CERTAIN TYPE OF AUDI-
ENCE.
Cast. . . .Matt Moore undergoes many
indignities in the role of bride-
groom separated from his bride
immediately after the ceremony.
Makes the most of a bad bargain.
Dorothy Devore pretty. The role
asks nothing else of her. Willard
Louis serves up some fair comedy.
Others not important.
Type of Story. .. .Comedy. Just as
they are leaving the church Barnes
is separated from his bride by the
arrival of a telegram which com-
pels him to sail for Paris within
the hour to complete a business
deal. Barnes is due for a lot of
hard luck according to the various
omens present at the wedding:
the date is Friday, the 13th, a
black cat crosses his path and he
breaks a mirror. With this much
of an introduction "Three Weeks
in Paris" starts off much better
than it finishes. The gags are of
an entirely familiar and over-
worked order with a comedy duel
serving for the usual quota of
laughs. One where hero practices
shooting apples from Willard
Louis' head is the picture's best
laugh. Every time hero shoots,
the apple disappears. Louis has it
attached to a string so the trick
can't fail. Barnes is forced to
leave France without completing
his deal. He is reported dead and
his wife collects the insurance.
Then Barnes is forced to assume a
disguise. There is a detective
aboard who is on hero's trail and
further complicates matters. Some
of the comedy aboard ship is of a
very low order and more than like-
ly to disgust a discriminating audi-
ence. The old seasickness gag is
greatly overdone. Of course hero
is eventually reunited with his wife
and the completion of the foreign
deal, unexpectedly, provides the
money with which they repay the
insurance and avoid a jail sentence.
Box Office Angle. . Good if you know
your folks are not critical about
the kind of comedy you give them.
"Three Weeks in Paris" has laughs
but they are not new and not al-
ways the height of propriety.
Exploitation ... A trailer should serve
your purpose best and catchlines
relative to the husband who was
reported dead and had to return to
his home incognito to save his wife
from being arrested for fraud in
collecting his insurance, might
bring them in. You have Matt
Moore's and Willard Louis' names
to use.
Direction Roy Del Ruth;
not always in good taste.
Author Gregory Rogers
Scenario .... Darryl Francis Zanuck
Cameraman David Abel
Photography Good
Locale . . Paris-New Rochelle, N. Y.
Length 5,952 feet
"The Family Picnic"— Fox
Great Comedy
Tyne of production. . . .2 reel comedy
"The Family Picnic" is the latest
of Fox's series based on Mabel Her-
bert Urner's "The Married Life of
Helen and Warren." It is a comedy
gem and contains a succession of
sure-fire comedy gags that sends this
one home with flying colors. If they
don't get a lot of enjoyment out of
this one there is only one person to
consult — a doctor. The situations
are real and if you never knew a kid
like the mischevious young nephew
of Helen you've missed something
You can meet him in "The Family
Picnic," however, and learn all about
the kid who amuses himself playing
jokes on his elders. Here again Helen
and Warren have their relations pay-
ing tliem a visit and the riot that
take place as the guests amuse
themselves at wrecking the house
furnishes plenty of laughs. David
Butler is particularly good as tiie
smart alec brother-in-law and Arthu.'
Housman also does some first rate
comedy work. Kathryn Perry and
Hallam Cooley are featured and dc
very well but it is the "in-laws" who
have most of the comedy lines. .^.1
bert Ray is showing some g«;nuine
comedy talent in his handling of
these comedies. They should be go-
ing big.
"Don Key"— Hal Roach
Pathe
Kidding the Author
Tyne of production. .. .2-reel comedy
This one gives you a line-up of
players to boost in your publicity
such as Stuart Holmes, Jimmy Fin-
layson Vivien Oakland, Max David-
son, Tyler Brooke, with Grover
Jones and Hal Yates directing. They
all made a good job of a laughable
subject. Davidson is the film pro-
ducer who tells his office stafif that
they are all sunk if they fail to land
a hi"- story quickly. In walks an
author, played by Stuart Holmes. He
pins the poor producer in his chair
and starts to read his manuscript and
act out the "masterpiece." As the
anchor starts to illustrate the action,
shots are shown of the characters
acting the highlights of the scenario
It is supposed to be a drama, but
the goofy author's brain-child is so
terrible that it becomes fine burlesque.
M anwhile the staff stands in door-
wavs ready to murder the author
when the producer gives the signal.
But Davidson suflFers in silence and
lets the author walk out unharmed- —
but without buvinc his "masterpiece."
Good brand of kidding with plenty
of chuckles.
"Separated Sweethearts"— Blue Bird
Universal
Juvenile Fun
Type of production 1-reel comedy
A good, breezy yarn built around
the idea of a supposed kidnapping.
.\rthur Lake, does nice work. He is
in love with Dorothy. The latter's
kid brother scares her with a white
mouse, and in trying to escape she
wrecks the room. Then she gets Ar-
thur on the phone and gasps: "Help —
help!" The youthful hero has just
been reading in the paper of an ab-
duction case. Fearing the worst, he
rushes to the home. Tbe girl's
father decided also that she has been
kidnapped, and offers detectives $1,000
reward for her return. Meanwhile
Arthur has been scouting around.
The heroine has merely gone for a
walk, and meets a sheik who insists
on her riding in his flivver. The two
detectives rescue her. Arthur sees
her struggling and scoots down the
hill on a kiddie car. catapulting her
into his lap and away from the de-
tectives. Home again — and the girl's
hand and the thousand bucks as his
reward. This ought to please the
younger element in your audience.
"She's My Cousin" — Excuse Makers
Universal
Newlywed Troubles
Tvpe of production. .. .2 reel comedy
Another Stern Bros.' offering with
Charles King carrying the comedy as
the new bridegroom trying to explain
all the girl's photos in his bachelor
apartment to his suspicious bride.
When the wife spots the first photo,
Charlie claims it is his cousin. This
gets over, but friend wife soon spots
other pictures which hubby claims
as nieces and what have you. But
the "cousin" puts in an appearance
and demands money for breach of
promise. Here the best fun is devel-
oped. The gags are well done and
bring laughs. Later the wife visits
the vamp's apartment disguised as a
man to steal the incriminating letters.
A comedy mixup occurs when hubby
arrives on the same errand. The
wife escapes with the letters, but loses
her trousers. LTnconscious of the fact
she walks along in her mixed attire.
This bit is well gageed and keeps the
fun bubbling. Charlie King sustains
a nice comedv pace. This series so
far has developed some refreshing
humor with clever direction.
Savoy, New Fox House
The house now building at Bed-
ford Ave. and Eastern Parkway
Brooklyn, to be leased by Fox, will
be known as the Savov.
Off for Desert Location
Los Angeles — Samuel Goidwyn.
Henry King and "The Winning of
Barbara Worth" unit left for a desert
location near Gerlach. Nev., last
night.
Get Aboard NOW for
Standard Fat Men
2 Reel Comedies
THIS YEAR
Exhibitor Comment
on Current Series
"THREE WISE GOOFS":
From the sound of laughter from
our audiences they must have en-
joyed it— W. J. SHOUP
Produced by Joe Rock
Standard Cinema Corp.
At All F. B. O. Branches
12
4m
DAILY
Sunday, June 20, 1
A Little
from **L o t s*
By RALPH WILK
IT'S a smashing, crashing, mile-
a-minute serial," announced Wil-
liam K. Howard, the director. This
was back in 1916 when he was
Greater Vitagraph exchange man-
ager in Minneapolis and was selling
an Earle Williams' episode picture
* * *
Pictures, starring Rin-Tin-
Tin, Fearless, Strongheart and
other canines, should be bow-
"wows."
* * *
Courtland Smith has been receiv-
ing congratulations- — which are not
in order. A Mrs. Courtland Smith
of Glen Ridge, N. Y., made an un-
usual record in a golf tournament
this week, and Smith's friends have
been busy 'phoning him..
it: * *
William Le Baron, Kenneth
Webb. Denison Clift and Her-
man J. Ala.nkiwicz are among
the boys who have sold plays
for fall production.
* * *
Back in 1918, promineyit exhibitors
had Indianxipolis papers rushed to
them daily by special delivery, so
that they could keep in touch with
S. Barrett McCormick's Circle ads
and exploitation ideas.
* + *
"Do you believe in me? H.
M. Thomas." Thus read
Omaha 24-sheets in 1917,
when Thomas managed the
Strand and urged confidence in
forthcoming releases.
* * *
N. L. Nathanson of Canada has
one picture that he cherishes. It is
that of the "Minneapolis Journal"
band and shows him as a youngster
He developed lung power by blow-
into a tube.
* * *
"We knew them when" — Tom
Hamlin ran a labor paper in Min-
neapolis and was a real orator; Jim-
m.y Adams, the Christie star, sang at
Lally's in Minneapolis ; Fred S. Mey-
er ran an exchange in the Mill City;
Harry Rathner had a state ri^ht ".x-
change.
* * *
Charleston experts should
trek up to the Cosmopolitan
studio and see rough and ready
Eddie Hollander, aged nine, in
action.
* * *
"Ace" Hudkins, Nebraska leather
pusher, known to Hollywood fistic
fans, will make his Eastern debut
against Ruby Goldstein. Many mem-
bers of the film colony go to the Hol-
lyivood bowl in the hope of seeing
Hudkins defeated, but they have been
/disappointed.
In Eastern Studios
Brenon Directing "Gatsby"
Production on "The Great Gats-
by" is in full swing, with Herbert
Brenon directing. Ray Lissner is as-
sisting, with Leo Tover doing the
camera work. Marie Halvey is the
continuity clerk.
First National at Burbank
Los Angeles — The executive, pub-
licity, auditing, purchasing, electrical
and transportation departments are
now functioning at the new First Na-
tional studios at Burbank.
Heisler Cutting "Paradise"
Stuart Heisler, here from Holly-
wood, is cutting "Paradise," which
is being directed by Irvin Willat
Heisler cut "Abraham Lincoln,"
which was produced by the Rockett
brothers, Al and Ray.
New Santell Assignment
"Even Stephen," Gerald Beau-
mont's storv, wm'II be picturized as
"The Charleston Kid," with Al San-
tell directing. Dorothy Mackaill and
Jack Mulhall will have the leads
Al Rockett's unit will aid Santell.
Multi Pre-Set Board
(Continued from Page 8)
from the preset cabinet, are furnished
which may be used independently of
the preset. By means of these
switches, it is possible to bring on a
temporary lighting effect and still re-
tain the set-up used during the regu-
lar performance. These individua'
pilot-switches are grouped so tha'
color-master control is also obtained
together with grandmaster contro'
for the stage and grand-master con-
- )1 for the auditorium.
If a "black out" is desired after a
given scene, it is only necessarv tr
release the scene-lever for the scene
which is "on." In shifting to another
scene without a "black out" interme-
diate the following scene-lever is
thrown to the "on" position before
releasing the scene-lever that is ir
use.
For curtain calls, tumbler-switch is
provided whereby the stage may be
flooded with white light. For emer-
gencv or other purposes, the audi
torium may be flooded by use of an-
other tumbler switch.
These switches are also connected
so that they may be controlled by ?
master or emergency switch, which
will produce a simultaneous white
flood on the stage and in the audi-
torium.
Light Combinations
A cable for extended control, with
the necessary push-button, is provided
for controlling any combination of
lights from any position on the stage
The operator at the switchboard
however, has control over this ex-
tension.
Composite construction of switch
bo^--'' and dimmer banks is used
The construction is that which al-
lows the combination pilot-board and
man-azine-panels to be recessed into
the space available for this apparatus
The framework is constructed of
heavy anfle-iron which is covered by
grill work and No. 10 IT. S. gaug^
sheet metal. This gives an unusually
substantial and neat equipment.
Cleveland
(Continued from Page 7)
ian Fantasy" for the orchestral feature (5
minutes), together with music specially fit-
ted to the screen numbers. "Valencia" ac-
companied the Topics of the Day. "Hearts
Aflame" accompanied the Pathe Review. In
addition the entrees consisted of a potpourri
of news events, and a musical divertissement
c.illed "Bye. Bye. Blackbird" with slides.
"Say It Again" with Richard Dix and Ches-
ter Conklin was the feature around which
the rest of the bill was built. The program
concluded with "A Cup of Coflfee, A Sand-
wich and You" rendered on the organ.
And Thafs Tha
By -BARRY-
St. Louis
Grand Central
St. Louis — "Gene at College" was the
stage offering the week ending June 12.
Gene Rodemich and his players outfitted
as collegians were in their glory. Rodemich
and two other piano ticklers opened with
some selections. Vera Amazer then sang
"Bon Homme" and "Say It Again." She
went well. Charles Peters, tenor, sang well,
while Harry Barry and his eccentric sing-
ing was one of the reel riots of the bill.
Some native talent on the bill included
a' little lad who played the drums and sang
and a boy dancer who did some acrobatic
turns.
Loew's State
St. Louis— "A Night at the North Pole"
was very pleasing. Northern lights, an aero-
plane, a dirigible and much imitation ice
give the necessary atmosphere of the Far
North. Elsie and Paulsen, dancers on ice
skates, are good. Kendall Capps danced
better than on former appearances, introduc-
ing some new steps and acrobatic twists
that added much to his offering. The Heirrp-
street Singers harmonize very nicely. Arthur
Koch, pianist, scored brilliantly with some
solo numbers during the overture "Concerto
in A Minor," directed by Don Albert.
Missouri
St. Louis — John Murray Anderson's
"Melodies Eternal" based on music by
George Frederick Handel, was the chief
stage attra'Ction at the Missouri. It is not
up to the high standard set by other presen.
tations of the Anderson organization. It is
gorgeous but does not strike popular fancy.
Charles Previn's overture "The Dance of
the Hours" from La Giocanda was well
worth while.
Rehearse East Indian Act
George Dollini is rehearsing Lucille De
Lota, East Indian dancer, and an East In-
dian orchestra for Arthur Spizzi, who will
book the act for picture theaters. Dollini
also has obtained the Newton Twins, singers
and dancers, for Spizzi.
"Sunshine Days" at Figueroa
Hollywood — On the bill with "Oh, What
a Nurse," Jack Laughlin staged his pro-
logue, "Sunshine Days," for Figueroa pa-
trons.
"Lanterns" at L. A. Theater
Los Angeles — "Lanterns" was the presen-
tation at the Metropolitan the past week.
Eddie Peabody was featured.
Stages "Paramount Minstrels"
Fort Hope, Ont. — J. S. Smart, manager
of the Royal, staged "The Paramount Min-
strels." comprising local talent, at his house
recently.
Orchestra Opens at Baltimore
Baltimore — The Blue Jay Orchestra open-
ed a Loew tour the past week at the Cen-
tury.
Cameraman, German Censor
Berlin — One cameraman has been
added to the board of censors in
Germany.
TJERE'S one from the "Califc
-■■-'■ Pelican."
Actress: "Ever since I was a c
I have dreamed of the day whe
would be a great actress — and nov
Interviewer: "Yes, wouldn't
be nice?"
The Bernards are still in the t
ning. Lester Bernard, youngest
the clayi of which the late Bar
was an outstanding member, has
rived in Hollywood to take up j
work.
And speaking of monkeys. "
X," Al Nathan's chimpanzee is
dis-race. They had just finis
building a large tank on the Calil
nia Studios lot, the monk got a br
and bit and before anyone knew w
he was about had bored seven h(
in the bottom of it. Now you
one.
Hiram, A brams certainly is a gr
booster for the State of Maine,
financed the Portland baseball U
for some time and now he's build
a private golf course near PoU
Springs.
It's great to be great. Cha
Chaplin has just turned down a c
two and a half million for his 4
picture, as yet not completed,
gives an idea of how he, and Ui
Artists, value "The Circus."
4
"The Daily Mirror" refers to *
Monkey Talks" as "The Loquaciil
Baboon." i
Folsey, Jr., to Coast j
George Folsey, Jr., who has pW
tographed several First National pij
ductions in the East, is en route
Burbank, Cal., where he will wO
at the new First National studio.
Added to Cast
Josephine Drake has been add
to the cast of "So's Your Old Maa
being directed by Gregory La C**
Tom J. Geraghty made the ada]^
tion. '
Asagaroff Joins Ufa
Berlin — George Asagaroff has b«
engaged by Ufa to make one pictuf
It will probably be "The Cricket
the Ant."
n
PUBLIC SERVICE"
Adventure speakers from
Far places, or films only. <
Bureau of Commercial Economics
1108-16thSt. N. W. Wathington, D.C
4
fr
The little more
The feature picture, the musical accom-
paniment, the supplementary attractions on
the program — are of course of utmost box
office importance.
But it's the little more that makes your
theatre different — photographic quality on the
screen, for example. When the picture is
printed on Eastman Positive Film the pho-
tography of the negative is saved for your
patrons to enjoy. And that's of importance
at the box office, too.
Prints on Eastman have the black-lettered
identification "Eastman" and "Kodak" in
the transparent margin. Look for it.
EASTMAN KODAK COMPANY
ROCHESTER, N. Y.
^eo^
^ /.<;^#'^^"
^"j?^#*i^
V
:\
^5^:
/
.^;
"sco
spe^^^t \>a^^
^^ ^ ^^11 *\s *
Vot^^^';o^^^^o•e\^*'
''Here is a picture that no lover of entertainment
can well afford to miss. The production has great
story interest, impressive dramaforcefully enact-
ed and good clean comedy moments that always
have something more than fun behind them/'
^Des n/lolnes Tribune
''I warmly commend it to you. It entertains just
as 'The Miracle Man' did.''
— M^aril miatsh, Cleveland Plain Dealer
"Just about the best photoplay that I have seen
for six months— and I have seen about all of 'em."
— L. O. J,, Des n/loines Register
^irAt
national
Pictures
FRANK LLOTD S Fcsmiation of qie WISE GUT
is glowing every day as a memorable
i^mey-mak€?r / — A liwt Ilationol Picture!
/l/m^
iTHE
fff brAdstreet
>/' FILHDOM
Authority
XXXVI No. 69
Monday, June 21, 1926
Price 5 Cents
Summer
jcially, it's here. The sum-
•ason is on. The go-get-
lU be primed for the hot
to come. The other type
Exhibitor will shake his head
talk about bugaboos.
and August are the
jest spots. At least, for
^hey have been so dubbed.
rev, there are plenty of
Jid box-office pictures this
No worry about product
Its.
I A Common Sense Angle
stributors in recent years have
moving up the inauguration of
[jew season. In many cases, it
^Ugust now and not Septem-
The opening releases in any
|ip are always sure-fire. Horse
in salesmanship assures that.
Ireater Movie Season" will be ob-
Id generally in August. In some
Is September has been set aside.
|e exhibitors who hold misgivings
their box-offices might give the
bn a thought or two. It is an
Jitation stunt of prime value.
ere is, then, product aplenty;
is "G. M. S." to stimulate in-
when Old Sol burns his strong-
|The third factor is a summery
This has been talked about to
;h. The risk of becoming a bore
|lingly assumed, if it does some-
somewhere, some good.
Now It's Ohio
pversal dickers for a Cleveland
That's where Loew is power-
lUniversal to have a theater in
|dyn. A Loew house is nearby.
ke Wells' Virginia territory, "U"
|ing in. There will be theaters
Finkelstein and Ruben sector;
Ifeconsin, where Tom Saxe is a
1. What Universal's Hostettler
I is doing in Nebraska and Iowa
|st satisfactory, thank you. Not
outdone in the Pacific North-
where P. D. C, Famous and
lire moving the pawns, "U," too,
ring more theaters. Watch for
I developments.
KANN
To Gut Grime Scenes
Legislation Introduced in Wash-
ington to Keep Such Shots
Out of Interstate Commerce
IVasldnyton Bureau of THE FILM DAILY
Washington — Transportation in In-
terstate or foreign commerce by mail
of any motion picture film or other
pictorial representation for public ex-
hibition in which are scenes represent-
ing an act of assault, kidnapping by
f jrce, robbery, burglary, banditry, law-
lessness or riot in which a pistol or
revolver is used or scenes in which a
(Continued on Page 2)
Fox House in San Francisco
San Francisco — Plans for the Cap-
ital, under lease to the Fox interests,
are nearing completion.
Exploit- O- Grams
Latest exploitation for every ex
hibitor. Practical box-office boosten
The brief outlines give the ideas.
If you want the full campaign on
any picture write to Exploitation
Editor, THE FILM DAILY. FiU
these "Exploit-0 -Grams" daily.
You'll want them when you book
these pictures.
"Bluebeard's Seven Wives"
(First National)
Extensive window displays with
leading merchants in various lines,
who tied up their products effectively
with stills of the attraction, and a
special window card. A fashion shoe
store, a restaurant, a jeweler and a
cutlery store were among the dealers
participating. It gave the picture
some of the best windows in town
located in busy sections. Liberal pos-
ter advertising supplemented the win-
dow displays. Capitol Theater,
Nashville, Tenn.
"Brown of Harvard"
(M.-G.-M.)
Rivalry between two high schools
used as exploitation stunt. A Ukulele
Contest was staged between the two
schools. Each school was assigned
(Continued on Page 3)
Chain to Build Two
Worcester, Mass. — Elmer R. Dan-
iels, manager of the Olympia, an-
nounces that a theater circuit of which
he is an official will erect two houses
here, one on Grafton Square and one
on Webster Square. About $1,500,-
000 will be spent.
J. Leo Meehan Due Today
J. Leo Meehan is due in from the
Coast today with a print of "Laddie,"
the F. B. O. release.
$42,500,000 Gapital
Art Cinema Corp. Formed in Dela-
ware Is Reorganization Arrange-
ment for Art Finance Co.
Wilmington, Del.- — The refinancing
of the Art Finance Corp., is seen in
t'le incorporation here of the Art Cine-
ma Corp., with a capitalization of
$42,500,000.
It is the organization through which
many of the United Artists stars fi-
nance their productions.
Paid in capital totals $5,000,000.
LTnder the new capitalization there
will be 425,000 shares, 50,000 of which
will have a par value of $100 a share
and will be cumulated preferred stock
while 375,000 shares will be without
nominal or par value.
Weaver Completes "Raw Country"
Tacoma, Wash. — The H. C. Weaver
■"rod. have completed "Raw Country."
It will be released by Associated. John
'.owers, Anne Cornwall, Russell Simp-
son, Eddie Hearn and Frank Camp-
eau play the principal roles. W. S.
Van Dyke directed.
To Make Industrials
Sacramento, Cal.- — ^William A. Sei-
ter, Reginald Denny and Nate Watt
are incorporators of the Standard Test
Studios, Inc., of Los Angeles. Capi-
talized at $20,000, divided into 200
shares of $100 each. They will engage
in the production of industrial pic-
tures.
Sound-Recording Device
Hollywood — Allen Stowers. who is
here with his new sound-recording in-
vention known as the phototaudi-
graph, said that a closed corporation
has been formed at New York to
market the device.
Mangan Technical Supervisor
London — Francis A. Mangan, sent
here by Famous to stage presentations
at the Plaza has been made technical
stage supervisor for the Publix's Eu-
ropean theaters.
Jack Cohn Remains In West
Los Angeles— Jack Cohn of Co-
lumbia Pictures has cancelled his
plans for returning East and will re-
main here and spend all his time on
production.
Marcus Loew Returning in July
London — Marcus Loew plans to sail
for the United States the first week
in July.
Famous To Star Clara Bow
Famous is planning to star Clara
Bow within a few months.
((
U" In Ohio
Reported to Have Purchased Half
Interest in Cleveland Chain
of Five
Cleveland — It is reported that Uni-
versal has bought a half interest in
the Homstead Theaters Co., control-
ling the Homstead, Detroit, Kinsman,
Broadway and Cederlee theaters here.
Efforts to obtain verification of the
above despatch at Universal Chain
Theaters Corp. failed on Saturday.
"U" Moberly Nearly Ready
Moberly, Mo. — The Universal thea-
ter building here is fast nearing com-
pletion and is expected to be ready
for opening within 60 days.
After Ghinese Trade
Peacock M. P. Corp., Reorganized,
Expects to Develop Theater Chain
There and Also Produce
Charles M. Bull Jr., of the Stock
Exchange; James A. Thomas, former
head of the British American Tobac-
co Co., in the Far East; M. R.
Poucher, of the E. I. duPont deMem-
our Co., Admiral Tsai Ting Kan,
chairman of the International Tariff
Commission and Kenneth Patterson,
Assistant Trust Officer of the Nation-
(.Continued on Page 2)
Moss Acquires New Circuit
Southampton, N. Y. — The Carlton
E. Brewster Circuit on Long Island,
including the Carlton and Regent at
Bay Shore, the Babylon in Babylon
and the Garden in Southampton have
been taken over by the Moss organiza-
tion, which is affiliated with the Keith-
Albee circuit.
Stanley After More Houses
Philadelphia — Officials of the Stan-
ley Co., are negotiating with Herbert
C. Effinger for the purchase of the
Strand, 69th St., and the Glenside and
Embassy at Jenkitown. They are
also about to acquire the Apollo,
from CTiarlie Segall, it is said.
Binghamton KUls Daylight Saving
Binghamton, N. Y. — The Common
Council has killed daylight saving
here at the urgent request of theater
owners and factory interests.
Mrs. Reid Back In Hollywood
Hollywood — Mrs. Wallace Reid and
her business manager, -Cliff Brough-
ton, have returned to Hollywood after
a business trip to New York.
. . L
THE
DAILY
Monday, June 21, 192 i
V1I.XXXVI No. 69 Monday, June 21.1926 Price 5 Cents
lOHN W. ALICOATE
Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Filmday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
inKtcn 9794, London — Ernest W. Fredman,
The I'ilm Renter, 58, Great Marlborough St.,
London W. I., Paris — La Cinematographic
FrancaioC, 5, Rue Saulnier.
Financial
.\tter marking tinre indecisively during
the early ntorning, the market Saturday re-
sumed its buUisli attitude and marched buoy-
antly forward to new high levels in many
issues. The reaction of the night before,
:aRI>aretitly, is being considered only as a
technical condition.
There were several fractional advances in
the film issues, but sales in most cases were
only nominal. Famous common, with the
biggest turnover — 1,000 — gained % oi a
point.
After Chinese Trade
{Continued from Page 1)
al City Bank, are now among the
directors of the Peacock M. P. Corp.,
which will handle practically all
branches of the industry in the Far
East.
The company expects eventually to
control quite a chain of theaters in
China. There are negotiations now
going on for the taking over of many
houses. The concern is the distributing
agent for First National in China
and handles sales for equipment man-
ufacturers. In addition, the company
will produce and distribute education-
al and commercial films.
Peacock was first formed several
years ago. At that time, D. V. Cham-
berlin resigned from Farrious Players
to become active in the new enter-
prise. For some time offices were lo-
cated at 25 W. 43rd St., but present
headquarters are at 17 E. 42nd St.
Recommend Community House
Providence — Henry C. Hart, chair-
man of a committee of theatrical men,
has recommended the erection of a
ommunity theater for Providence and
a committee has been named of those
interested to attend to the financing.
Fischer Exchange in Cincinnati
Cleveland — A branch office of the
Fischer exchange has been opened
with J. M. Johnston as manager. The
ntire American Cmema Assoc, out-
put and the Sterling and Banner
Prod, will be handled.
Quotations
High
Low Close
Sales
•Balaban & Katz'. . .
Eastman Kodak .110^
11054
.10^
200
Famous Players ..12454
123 7^
1245/^
1100
Fam. Play. Pfd. ..121
121
121
100
*Fam. Play. Rts. . . .
SVb
*FiIm Inspection . . .
sn
Fox Film "A" ... 69
69
69
Fox Theaters "A" .25
25
25
266
*Intern'l Projec. . . .
ll'/i
Loew's, Inc 3714
3m
37^
600
♦Metro-Gold. Pfd. ..
23
M. P. Cap. Corp. ..22
22
22
100
Pathe E.xch. "A" ..55
54^
55
SOU
'Paramount B'way 97J4
97M
97J4
100
Roxy Units 25
23
, ,
....
Roxy Common.. ..7}^
eyi
, ,
. . .
Skouras Bros. ...49^
49J4
49^
**Stan. Co. of AM. ...
64
Trans-Lux Screen ... 8
7k
8
566
Univ. Pict. Pfd. ..93 -4
93'A
93^
100
'Universal Pict
30^
*Warner Bros.
. ,
4554
•Warner Pict. "A" ..
14
* Last prices quoted
•• Philadelphia Market
t Bond Market
Universal Buys Pelley Story
"The Stolen Lady." an original
story by William Dudley Pelley has
been acquired by Universal. It will
probabl}' be used for Laura La Plante.
Humes on Location
Los Angeles — Fred Humes is on
location at Lone Pine, Col., with a
company making "Let's Go," a fea-
ture, under direction of Ernst Laemm-
le.
To Build in England?
London — A report says an Amer-
ican company has bought a site in
Birmingham for a 2,000 seat theater.
Jules White Directing
Los Angeles — Jules White, brother
of Jack White, has been engaged to
direct Fox Imperial Comedies.
Pathe Exchange in Dallas
Dallas, Tex. — Construction of a
two-story building at Harwood and
Wood Sts., to house the Pathe ex-
change, has been started. It will be
completed by Nov. 1.
Gemier In Ingram Picture
Nice, France — Firmin Gemier,
French actor, and manager of the
Theater Odeon in Paris, has been
added to the cast of "The Magician,"
which Rex Ingram is making for
M.-G.-M., in Nice.
May Make Child Crusade Film
London — According to a report in
circulation here when Douglas Fair-
banks and Mary Pickford return to
the United States they will produce a
picture based upon the Children's
Crusade of the Eighth Century.
Carmel Myers Cast
Los Angeles — Carmel Myers has
been added to the cast of "Tell It to
the Marines," now being directed by
George Hill.
iiSlBtiiaehtSMa
Look BetterandWear longer
To Gut Grime Scenes
(Continued jrom Page 1)
revolver or pistol is shown, woul^ be
prohibited, under the terms of a bill
introduced in the House of Represen-
tatives by Representative Miller of
Washington.
The showing of such films would
be held prima facie evidence of a
violation of the proposed law. Viola-
tions of the measure would be punish-
able by a fine of not more than $1,000,
or imprisonment at hard labor for not
more than one year, or both. The
neasure has been referred to the Com-
mittee on Interstate and Foreign
Commerce. It will probably receive
no consideration until next session.
Hamlin Plans Auto Trip
Fred S. Hamlin, who has resigned
as publicity director for the Mark
Strand, will take an auto trip to the
Coast to regain his health.
Cossack Booked For Observance
Resuming negotiations with the
Cossacks, Amalgamated Vaudeville
Agency has booked the attraction for
the Sesqui-Centennial at Philadelphia
Aug. 15 to 20.
On Broadway
This Week
Astor — "The Big Parade"
Broadway — "Sweet Daddies"
f'ameo — Repertoire Week
Capitol — "Lovey Mary"
Colony — "Merry-Go-Round"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Loew's New York— Today — "The Rain-
maker" and "Baby Clothes"
Tuesday — "Silver Treasure" and "Secret
Springs"
Wednesday — "Skinner's Dress Suit"
"Up and Wooing."
Thursday — "Eve's Leaves"
Friday — "My Lady of Paris" and
Social Highwayman."
Saturday — "Fascinating Youth."
Mark Strand — "Puppets"
Rialto — "Alonra of the South Seas"
Rivoli— "The Palm Beach Girl"
Warners — "Footloose Widows"
Brooklyn Mark Strand— "Ella Cinders"
and
"The
Next Week
Astor — "The Big Parade"
Broadway — Undetermined
Cameo — Undetermined
Capitol — "Road to Mandalay"
Colony — "Merry-Go-Round"
Criterion — "Mare Nostrum"
Embassy — "Ben Hur"
Mark Strand — "Up in Mabel's Room"
Rialto — "Variety"
Rivoli — "Silence"
Warners — "The Prince of Pilsen"
Brooklyn Mark Strand — "Puppets"
If You Are in the
Market for Any Kind of
MOTION PICTURE
APPARATUS
CONSULT VS-AND SAVE MONEY
SEND FOR OUR PRICE LIST
Chas. G. Willoughby, Inc.
Motion Picture Department
110 West 32nd St.. New York
Phone Pesna. CS64
New England Managers Switch
Portland, Me. — James J. Moore:
been made manager of the Portia
coming from the Olympia at Ly
Mass. George B. Gordon, for
Portland manager, goes to the L'
house at Pawtuck^t, R. I. All tli
houses are in the E. M. Loew (
cuit.
Betty Blythe Returning
Betty Blythe is due in New Y
from abroad, June 28.
HAL R.OACH Pfes^
GLENN TRY'
in
'THE COWS
KIMONC
Pafh6come
ihis is a 'Cornerblock' cut fumis :
FREE for all Pathecomedies at jfr
Exchange.
FOR RENT '
I
Perfectly Arranged Office Suit
In Godfrey Bldg., 729 7th Av«^
Reception and 2 private office
Box No. M300— Film Daily
JohnD.Tippett,Inc|
Raw Stock
X
I Negative and Positivi
I All Colors
i
1540 Broadway
New York City
6040 Sunset B!f>
Hollywood, Call
Blue Ribbon Comedi<
Endorsed by Exhibitors
A different star in each relea
In the series to-date:
Chester Conklin Gale Henrj
Lee Moran Les Saylor
Slim Summerville Billy Fran<|,
Nceley Edwards Jack Coopd !
Joe Rock Han'- Man!
Produced by Joe Rock
Standard Cinema Corporati
At All F. B. O. Branch:
THE
onday, June 21, 1926
J^^
DAILY
Exploit- O- Grams
{Continued from Page 1)
a.pecial evening for the contest for
"ic" honors. Because of the rival-
n "-isting between the two girls'
sHools, everybody came out to root
1 their favorites. The students at-
t fled in a body on both nights, and
I inants and banners decorated stage
I lobby. School cheers during
1 rmance gave the proper college
to the proceedings. The judges
. ed safe by giving both schools an
M break. The management gave
'iincheon for all entrants.— Buzz
i ^^^s, Rialto Theater, Pueblo.
il
THEE
t
"Dance Madness"
(M.-G.-M.)
ilidewalk ballyhoo with the police
4hrtmeTrt- cooperating. A man was
li to do the Charleston on a busy
ler during the noon hour. He
eked traffic, and the policeman who
in on the stunt started to arrest
The usual argument followed.
?n the theater manager appeared.
Ired to give the man a job as
jeer for "Dance Madness," and the
I let him go. The stunt broke in
J papers.— A. H. Stewart, America
Tfeater, Casper. Wyo.
petl
10
"Mike"
(M.-G.-M.)
ross-word puzzle competition on
"'ke" inserted in the newspaper. A
■ et ballyhoo with two girls dressed
the "Mike" characterization was
used. They distributed specia'
on the streets and in business
; -es. In the lobby an Orthophonic
T phonograph played the theme
■ -•: of "Mike." Stickers were snip-
it auto windshields and all avail-
' places.— William Tallman, Ce-
ltic Theater, E. Liverpool, O.
I "The Still Alarm"
I (Universal)
In exhibition by fire department,
■■Widing ladder climbing, net jump-
nn building scaling and other stunts,
steed m front of the theater just
t)el-e opening performance. A "Toon-
•^wle Band," recruited from members
"' e fire department, dressed in com-
iiniforms, drew the crowds to
^s the thrill stunts. Two fire
'atus machines were loaned for
n front of the theater. One was
^'dern automatic pumper, and the
'^ an old fashioned steamer model.
Aliibers of the fire department in
anidance, answered questions about
tMipparatus. Two firement sang at
■ performance. — E. Marshall Tay-
olumbia Theater, Portland, Ore.
ed toward the city, were planted along
the country roads. These signs, il-
luminated at night, read: "To the
Volga Boatman." Also a tieup with
radio stores on the Volga Boatman
song, which was broadcast on a spe-
cial urogram by the local station.—
Fred Miller, Carthay Circle Theater,
Los Angeles.
"We Moderns"
(First National)
All-round publicity campaign
through extensive use of advertising
ccessories. A large beaver-board cut-
out of Colleen Moore was placed in
the lobby. Various styles of posters
were used in the wall frames. Over
the main entrance was a large ban-
nerner carrying a picture of Colleen
cut from a 24-sheet. A week in ad-
vance of the showing a film trailer
was run. Several thousand heralds
were distributed. Window cards were
tacked up in prominent places. Every
street car carried quarter-sheet post-
ers.— Vendome Theater, Nashville,
Tenn.
"What Happened to Jones"
(Universal)
Tie-up with a newspaper on an
Alibi Contest as outlined in the press
book. Tickets were offered to the
persons submitting the best "stalls"
and the "Alibi" got a flood of replies.
The paper profited through a double
truck cooperative page of ads. — Lucy
& Wilkinson, Broadway Theater,
Pueblo, Colo.
■>n
•V
yel
dm
tail
anc
yel
^ar
cir
The Volga Boatman"
(Prod. Dist. Corp.)
?-up vvith a chain of drug stores
special ice cream served as a
y;a Boatman Sundae." Bright
w snipes were pasted on all the
store windows and the soda foun-
mirrors, announcing the sundae
ying up with the picture. Bright
w ribbon badges containing the
inscription were worn on the
ts of all the soda clerks. A num-
n special signs in the form of
s crossed by large arrows point-
Wechsler with Winkler
L. C. Wechsler, an F. B. O. sales-
man covering Brooklyn for four years,
has been appointed special represen-
tative of M. J. Winkler, producer of
the "Krazy Kat" and Alice Comedies.
Wechsler will have several men
working under his supervision.
Three Pascal Stories FUmed
Ernest Pascal has completed a story
for M.-G.-M., temporarily titled "Lau-
rels" while "Egypt and the Lord" is
soon to be put in production by Uni-
versal. Another, "The Savage" is a
First National release.
Casting "Peter Grimm"
Los Angeles — Janet Gaynor and
Richard Walling have been cast for
the juvenile roles in "The Return of
Peter Grimm," which Victor Schertz-
inger is directing for Fox with Alec
Francis in the title role.
Hoffman's Next
Los Angeles — Renaud Hoffman will
next make "The Silent Tower" with
Ethel Shannon, Ralph Lewis and
Charles Delancey. Frank O'Connor
will direct.
Alamosa House Opens Soon
Alamosa, Colo. — The Alamosa The-
ater Corp. will open its new theater
here the end of this month.
QUALITY PRINTS
Titles and Negative Developing
Release Printing
U. S. Film Laboratories, Inc.
Hudson Heights, N. J.
Palisades 367a
New sensation!
Ride? Hell-for-leather he rides!
White devil on hoofs — that's Tarzan,
his horse!
Thrills? Stunts? Nothing like
them before!
Good-looker, too! Personality!
Yes; star that women zvill love
and men zvill whoop for!
Doing Western Specials for First
National !
Go-gettem, big boy; go-gettem!
Charles R. Rogers
presents:
rlARD
AlirAi national Picture \%ow'
Directed by Al Rogell. Story and adap-
tation by Marion Jackson. Production Man-
agement, Harry J. Brown.
THE
■SE^
DAILV
Monday, June 21, 192
And That's That!
By "BARRY"
THERE was quite a bad fire in a
theater in Somerville, Mass. Fire-
men arrived and demanded the audi-
ence file out but they refused, insisting
on remaining until the show was com-
pleted.
Harold Lloyd ivill be seen as a
"hill billy" in his next. That's an
entirely new character for him and
should prove interesting.
A certain star was searching for a
suitable story.
"Why don't you play Becky Sharp
in 'Vanity Fair' ", someone suggested.
"Is it in this month's issue," she
asked.
Alec Francis is hopping about like
a June bride selecting the wardrobe
he is to wear in "The Return of Peter
Grimm."
Blanche Sweet had a birthday last
week and "Mickey" Neilan held a
party at the studio, with birthday cake
n'everything but with no candles, of
course.
Anita Loos must be right. They
say^ Wallace McDonald insists upon
a Monde leading lady in "Whispering
Smith Rides."
Wonder of wonders. A girl who
does not want to go on the screen.
June Blumenthal. secretary at the
Universal studios did take a test and
it came out just great. It was decided
to put her in pictures.
"No you don't," said June. "I'm
perfectly satisfied where I am. I just
wanted to see how I look on the
screen, that's all."
"Cinema Revelations" Soon
London — Napoleon Films will soon
release "Cinema Revelations," one-
reel subjects. The series includes
"Rushing the Gold Rush," "Safety
First" and "Finding the Lost World."
Ufa Director Starts Comedy
Berlin — Arthur Robinson, one of
the Ufa directors, has started a new
comedy "One Thousand Words of
Passion."
Get Aboard NOW for
Standard Fat Men
2 Reel Comedies
THIS YEAR
Exhibitor Comment
on Current Series
"ALL OUT": Best comedy I've
played this year. People were
howling at this one —
A. M. ROSENBLOOM
Produced by Joe Rock
Standard Cinema Corporation
At All F. B. O. Branches
-4'
Incorporations
London, Eng. — Cambria and Border Cine-
mas, Ltd., to produce and conduct film houses
,£1.000. Incorporators, A. S. Milner, H. V.
Parker. Address, 8 Temple Row, Wrexham.
London, Eng. — Locarno, Ltd., to operata
theatres, £70,000. Incorporators, Lord
Blythsworth, Sir A. Mclnnes Shaw, Sir John
S. Samuel, J. Craig, J. M. Gilchrist. Ad-
dress, 125 Buchanan St.
Albany, N. Y. — Fredonia Theatres Corp.,
Batavia. Incorporators, N. Dipson, J. R. Os-
borne, E. E. Westcott. Attorney, E. A.
Washburn, Batavia.
In Western Studios
I
June Mathis Opening Studios
June Mathis will inaugurate pro-
duction activities at the new First
National studio in Burbank. The
first production will be "The Masked
Woman," not "Sinners in Paradise.''
as announced.
Dover, Del.— Forrest Theater Corp., Phila-
.lelphia. Address, Corporation Guarantee and
Trust Co.
Albany, N. Y. — Foto-Komic Films, Inc.,
Manhattan, to produce cartoon pictures. At-
torneys, Goldsmith, Goldblatt & Hanower,
1S40 Broadway, N. Y.
Albany, N. Y. — Spuyten Amusement Co.,
Manhattan; to operate theaters, $5,000. At-
torneys, Kelley & Connelly, 77 Pine Street,
N. Y.
Albany, N. Y. — Buffalo Community Thea-
ter, Buffalo. Incorporators, H. S. Wasson,
J. D. Hatch, F. J. Brinkworth. Attorney, J.
E. Barry, Buffalo.
London, Eng. — R. G. Read, Ltd., to con-
duct film advertising, Mrs. Louisa S. Hoff-
man. Richard G. Read. Attorneys, Hunt &
Dickins, Nottingham.
O'Brien, Top Sergeant
Tom O'Brien will be the Top
Sergeant in "Tin Hats," now under
way at the studio, with Claire Wind-
sor, Conrad Nagel, Bert Roach and
George Cooper in the cast.
Neeley Edwards Back at "U"
Neeley Edwards has returned to
Universal City after an absence of
several months to star in a new se-
ries of comedies.
Sterling Casting
Sterling Prod., Inc., has engaged
Enid Bennett, Earle Williams and
Gayne Whitman for principal roles
in "A W^oman's Heart."
London, Eng. — N. E. Productions, Ltd., to
produce, £500. Incorporators. G. H. Gaunt,
W. H. Lock. Address, 173 Wardour St.
Dover. Del. — Venice Amusement Park, Inc.,
Dover, $100,000. Address, Corp. Trust Co.
Rork Engages Players
Sam Rork has signed Lewis Stone
Doris Kenyon, Tully Marshall and
Ann Rork for "The Blonde Saint.''
^y(o^t$i^fk.a
TRAILERS SFI I ff ATC
' "^■w^'" '^
THE
ONLY
TRAILER SERVICE
WITH
ACTUAL
FROlvI THE NEGATIVE
cliicaA>,lll.
64^ So.wkl»^ Ave
Starting with
"THE KICK-Orf"
Produced and Directed bj
WESLEY RUGGLES
pictures
cof(poivvti(
SAMUEL ZIERLEI^fw/d
NEW ♦ Y O R^ jl
Foreign Distribution by
SIMKANN PICTURES CORP.
Cable Address: Simfilmco, N. Y.
/
■M i: I
i ^brAdstreet
th/' FILMDOM
t
Authority
fith
XXXVI No. 70
Tuesday, June 22, 1926
Price 5 Cents
ireclsi
ggll;
CTl
ERLE^?
Forward
I every hamlet throughout
broad land, the Metropoli-
stars will be heard. For
r Vitaphone process of syn-
nization, the Warners have
ed the operatic celebrities.
le move is tremendously in-
ting. Its importance should
be discounted. Making it
jible for every theater in
Irica to listen to those glori-
/olces opens a field of limit-
[possibilities.
New Audiences
lat a development such as this
pise the general standard of mo-
picture entertainment is obvious.
jnly will the regulars find fresh
Its, but new patronage will be at-
Id where the appeal previously
lot exist. It is easy to conjure
e's mind how the exhibitor who
tes a small theater will be ben-
This entire Vitaphone pro-
interesting. The Warners are
|serious in their efforts along
lines. They do not talk any
of experiments. They feel cer-
lat the process has arrived,
so, their shoulders are to the
For "Don Juan," an entire
lony orchestra is at work.
one hundred skilled musicians
'nchronizing the musical score
picture. Imagine the furore
the corn belt folks who flock
Barrymore get the accompany-
lUsic from a recognized sym-
orchestra!
A Theater Need
rank and file of the nation's
Irs cannot afford good music
In lies a real handicap. Too
I ucl encouragement then cannot be
to any move which aims to
r such a situation.
eers are always courageous
learners are doing exactly that
he Vitaphone. They deserve
for their enterprise. More so
; the process will be available
producers. In other words
ally the entire industry will
tered. Indeed, it is a step
"0^
KANN
Suit Nears End
Samuel Goldwyn Action Against First
National Approaches an
Adjustment
It is understood that the suit filed
against First National by Samuel
Goldwyn for an accounting of several
pictures is near a settlement.
The action was filed by Goldwyn
some months ago over the distribu-
tion of several of the George Fitz-
maurice Prod, made by Goldwyn, in-
cluding "A Thief in. Paradise," and
"The Dark Angel."
F. and R. Have 118
Expect Soon to Increase Circuit to
130 Houses in Northwest — Buy
in Eau Claire
Eau Claire, Wis. — Ending of com-
petition through Purchase by Finkel-
stein & Ruben of four theaters from
the Eau Claire Theater Co. does not
mean retirement of the latter firm
from Chippewa Falls, where it will
continue to operate its two houses
the Rex and Loop.
(^Continued on Page 4)
50,000 Individuals Own Stock
According to recent statistics com-
piled by the Stock Exchange more
than 50,000 persons own stock in the
film industry. There are 59,157 indi-
viduals who own 11,331,394 shares of
stocks. They are residents in 46 dif-
ferent states and in 16 foreign coun-
tries.
Lubitsch Recovering
Los Angeles — Ernst Lubitsch, who
underwent an operation for kidney
trouble the other day, is reported
resting conifortably and on the road
to recovery.
"U" Building Two
Entering Portland, Ore., and Brook-
lyn With New Houses for Which
Plans Are All Set
Universal will build a 1,400 seat
house in Portland, Oregon, to be
known as the Christman. This in as-
sociation with the Multonah Corp.
In Brooklyn, "U" has plans all set
for the erection of a 3,500 seat house
(Continued on Page 5)
Radio Pictures Near Perfection
Washington — C. Francis Jenkins re-
ports he has already broadcast and
received actual motion pictures by
radio. Prominent radio authorities
assert that transmission of motion
pictures by this medium is nearer ac-
complishment than many realize.
This latest phase of development is
said to be dependent only on
refinement of methods.
Try Out "Vitaphone"
Warn^ Bros.' New Device Success-
fully Demonstrated at Telephone
Assoc. Confab in Wisconsin
Madison, Wis. — The first demon-
stration m the Middle West, and the
second in the world, of "Vitaphone",
was held the other day at the Strand
I'he demonstration, which was pri-
vate, was made possible through the
American Telephone and Telegraph
Co. in conjunction with Warner Bros.
{Continued on Page 2)
No Transfer Yet
Detail Holds Up Switch of J. and H.
Theaters to North American —
Harry Arthur Here
Seattle— The date of delivery of the
Jensen and Von Herberg houses to
the North American Theaters Corp.
has Deen again delayed. No comment
on the reason for this is obtainable
in Seattle.
North American will take over the
Jensen and Von Herberg theaters
(Continued on Page i)
American Seating Notes
A public offering is expected to be
announced this week of an issue of 6
per cent convertible notes of the re-
organized American Seating Co. They
will be underwritten by Bodell and
Co., and Prince and Whitely.
German-Hungarian Unit
Munich — The Hungarian Secretary
of State, Tasnady-Szuecs has been
here on several occasions to discuss
with German producers the formation
of a joint producing unit.
2,947 French Houses
200 in Paris, 80 in Marseilles— 50%
of All Fihns Shown There
Are American
There are now 2,947 halls of vari-
ous sorts showing motion pictures in
France, according to a compilation
prepared by a Parisian daily. The
Associated Press reports that publi-
cation has been studying the film sit-
uation in France and has discovered
(^Continued on Page 5)
Buy in On Radio Station
Madison, Wis. — Negotiations have
been completed whereby the Strand
will own one-third of the interest in
The Capital Times radio station. The
new name will be: The Capital
Times-Strand theater station. The
studio proper will be located on top
of the Strand theater.
Fox In Mid-West
Reported Company May Build in Il-
linois Towns Where B. and
K. Is Strong
Chicago — James R. Grainger, gen-
eral sales manager for Fox, has been
here for several days. It is under-
stood he has been scouting around
for theaters in Joliet and Aurora.
It is reported Fox is determined to
secure what he deems is adequate
representation in these towns where
Great States Theaters, the Balaban
and Katz subsidiary is firmly in-
trenched. The Fox move may not
mean new construction because pres-
ent theaters may be annexed.
Jersey City Houses Sold
The Apollo, Majestic and Fulton
theaters in Jersey City have passed
to the control of I. Adler, said to be
acting for a group which owns a
chain in that town. The deal was
closed through Sofferman's. The
Apoljo and Majestic were involved in
leases while the Fulton was bought
from the Moirton Amusement Co.
The first houses will be operated
by the City Hall Amusement Co., and
th_e Fulton by the Climas Amusement
Co. The Moirton Amusement Co.
was the former operator.
Silton to Produce Four
It is understood Eddie Silton is to
produce four features for Columbia.
Upon arriving from the Coast yester-
day he said that he has New York
capital behind the project.
The first will go into production at
Hollywood in about 60 days. Silton
will return to the Coast late in July to
supervise the series.
Katonah Prod. Formed
With William A. Shilling as presi-
dent, Katonah Prod, has been formed
for the production of features and a
series of comedies adapted from
"Trub's Diary," short stories by John
Taintor Foote. T. Carlyle Atkins is
vice-president and Joseph S. Klotz
treasurer. Distribution will be
through American Cinema Assoc.
Lesser and Rothacker Sailing
Sol Lesser and Watterson R. Roth-
acker have booked passage on the
Belgenland, sailing Saturday. Lesser
who has arrived in New York from
the Coast will remain in Europe for
several months.
Signs Alexander Arkatov '
J. G. Bachmann has signed Dr.
Alexander Arkatov, co-director of
"The Cabinet of Dr. Calegari." As
his first assignment he will direct
"Studies in Wives" for Preferred.
THE
■S&^
DAILV
Tuesday, June 22, 192f
VilXXXVI No. 70 Tuesday, June 22. 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Pubnsher
Published dail)- except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager ; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Fi!mday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
inKtcn 9794, London — Ernest W. Fredman,
The tiltn Renter, 58, Great Marlborough St.,
London W. I., Paris — La Cinematographie
FrancaioC, 5, Rue Saulnier.
Financial
Hampered by a rise in call money, the
market sagged during the afternoon session
yesterday when money went to AYz per cent.
Heavy selling caused price recessions gen-
erally.
The film issues stuck to their consistent
form. Probably, the outstanding feature of
the day was the rise of First National pre-
ferred, which closed 4^ points higher. How-
ever, this advance took place in a turnover
of 200 shares and so appears to have small
significance.
Try Out "Vitaphone"
{Continued jrom Page 1)
The snowing was a feature of the
Wisconsin Telephone Association.
Equipment valued at $10,000 war
set up in the Strand for the showing
and an engineer sent out from the
New York office to superintend the
demonstration.
The demonstration showed perfec-
tion of the talking film, as there was
perfect synchonization between lip
movement, gestures of the actors on
the screen, and the speech which
came through the loud speaker sus-
pended above the screen.
Where in the past directors have
been content to portray emotion
through gesture and action, they
mtist now add the spoken word
which may mean a revolution in pro-
duction, and a new type of stars
those who witnessed the demonstra-
tion said.
Three reels of pictures were shown
and speech from the loud speaker
was loud, clear, and perfectly distinct.
Exploit- O' Grams
Latest exploitation for every ex
hibitor. Practical box-office boosten
The brief outlines give the idea.i
If you wajit the full campaign o%
any picture ivrite to Exploitation
Editor, THE FILM DAILY. FiU
these "Exploit-0-Grams" daily
You'll want them when you book
these pictures.
"Brown of Harvard"
(M.-G.-M.)
Tvi'o boj's were put on the street
dressed in football uniform!--. On their
backs was the caption: "Red Grange
of Illinois is good, but 'Brown of
Harvard' is a knockout." They also
distributed cards printed with the local
high school's football schedule, and
an announcement of the feature and
play dates. — Imperial Theater, Alli-
snce, Neb.
The musical score for "Don Juan"
is now being made at the Manhattan
Opera House under supervision of
Sam Warner.
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 73
73
73
Eastman Kodak .
11014
110/s
llO'A
400
Famous Players .
.U3H
1231/2
124
1,000
*Fam. Play. Pfd. .
121
> • • •
Fam. Play. Rts. .
. 5-4
5 '4
5 '4
300
*FiIm Inspection .
5H
....
First Nat'l Pfd. .
.162
loi
102
200
Fox Film "A" . .
. 69
69
69
100
Fox Theaters "A"
25 '4
25
2514
400
*Intern'l Project.
11!^
• • t .
Loew's, Inc
. 38
37J4
38
300
*Metro-Gold. Pfd.
23
....
*M. P. Cap. Corp.
22
Pathe Exch. "A"
57?4
55^^
SS'A
2,566
tParamount B'way
97^
9754
97H
1,500
Roxy Units
25
23
. > ■ .
Roxy Common . .
7 'A
6^
....
Skouras Bros. . . .
50
SO
56
**Stan. Co. of Am.
63
Trans-Lux Screen
8
yvs
8
1,000
Universal Pict. . .
33J4
30^
33J4
1,000
*Univ. Pict. Pfd.
931/i
Warner Bros . . .
45-4
Warner Pict "A"
14%
14'^
14%
1,000
• Last prices quoted
•• Philadelphia Market
t Bond Market
Taylor to Direct Beatrice Lille
Los Angeles — Indications here are
that Sam Taylor will direct Beatrice
Lille in a picture for M.-G.-M.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLES
24.^ W. .S5th St. - Columbus <J240
Special Rtt.vfi Service
Theater Tussle in Wisconsin
Madison, Wis. — Involving approxi-
mate!- $1,500,000, a lease has been
signed for the site of the proposed
$1,000,000 Capitol. Construction
will mark a showman's "war" be-
tween Saxe and Fischer's Paramount
chain, which has three houses at
Madison, and which is preparing to
do battle with the Saxe at Kenosha
and Berlin.
Fox Company to Canada
Los Angeles — Irving Cummings and
company are en route to Canada to
film "The Country Beyond" for Fox
with Olive Borden, Alfred Fisher, J.
Farrell MacDonald, Ralph Graves,
Evelyn Selbie, Lawford Davidson and
Fred Kphler in the cast.
Pictures Help Army Morale
Washington— The U. S. Army has
been greatly aided by the industry
according to Dwight F. Davis, Sec-
retary of War, in a statement en-
dorsing "Greater Movie Season."
Meehan to Make "Magic Garden"
J. Leo Meehan, who is in New
York for a stay of about a week, will
make "The Magic Garden" for F. B.
O. when he returns to the Coast.
"Chip of the Flying U"
(Universal)
Used a "Western word contest" idea
in the press book, which was tied up
v.ith a newspaper. The latter an-
nounced that for the boys who could
identify such words as "ranglers,"
"hog-tied," "cache," "pinto," cayute."
and 27 other words of this kind used
by the cowboys there were passes to
the theater during the showing of the
Hoot Gibson picture. The newspaper
used double column display space to
announce the contest. The boys fol-
(Coiitinued on Page 4)
Payment in Full Required
Seattle — The Northwest Film Board
of Trade has issued cards to be dis-
played by each exchange, stating that
it is an imperative rule that pictures
must be paid for in full as originally
booked, before play dates can be set
back. This ruling is already in force
in practically every exchange center
in the country. It is probable that the
Portland, Ore., board will take similar
action.
Back from Coast
After stopping over in Cleveland
for conferences M. H. Hoffman of
Tiffany, is back in New York fi on:
the Coast. He was accompanied by
Henry Goldstone of the production
department.
Stock Scenes of
R OOSEVELT
and other notables
Stone Film Library
220 W. 42nd St. ROOM 303
Phone Wisconsin 3770
HAL aOACH Prater
GLENN TRYO
in I
'THE COWU
KIMONO*
Pafh_6come()|
This is a 'Cornerblock' cut fumisl
FREE for all Pathecomedies at y(
Exchange.
LOBBY FRAMES
or THE BETTER KINO
LiBMAN-SPAN-JER CORP
1600 Broadway New York City
Tcl-CKickennj; 5S=0 >l>.,w \\. .
13
Reasons — Count 'em i^
WhyYou Should Book [£
STANDARD
F AT M E»
2 REEL COMEDIES
Current Reteases
Tailoring
Three Wise Geofi
On The Links
All Tied Up
All Out
In The Air
Back Fire
Heavy Love
A Beauty Parlor
Honeymoon Feet
The Heavy Parade
Three Of A Kind
Wedding Daze
PRODUCED BY JOE ROC
Standard Cinema Corporatk
AT ALL F. B. O. BRANCH!
BftVANT 3740-3744
I
1540 broadway '
NewYork
Insurance Experts to the Theati J
and Motion Picture Industry
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHfPPING Rooms
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DISTRICT
EVERY ESSENTIAL CONCENTRATED IN ONE
100% SPRINKLER 3 PASSENGER, 1 FREIGHT ELEVATOR
126-132 West 46th St., Between Broadway and Sixth Ave.
LEAVITT BUILDING
2nd FLOOR PHONE BRYANT 7747
■ ■■■■■■■■■■■■■■■■■■...^fP ^, ,,„,,.....■■. ■■■,.■■
♦♦♦♦♦♦♦♦♦ ♦♦ ♦♦ •V^V** V«V«V*W«V*«W#« V« #4 W#* #4
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WrH??*S!^
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\ JOE '
no Cor
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That's My Baby" k:
rtstottt'
Picture »■
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^Social Celebrity
/^/
II
*''i?>4
^atamount has them/
m.
Member of Motion Picture Producers and Distributors of America, Inc., Will H. Hays, President.
DAILY
1
Tuesday, June 22, 1926
Exploit- O- Grams
{Continued from Page 2)
lowing the western pictures prided
themselves on their knowledge of
range language, and they entered the
contest with enthusiasm. — Rivoli The-
ater, Oneida, N. Y.
"Ella Cinders"
(First National)
Transformed a newspaper puhlish-
ing plant temporarily into a theater
for a review showing of the picture
by the employees of the Hartford
Times. A projection machine and 400
opera chairs were installed, and the
manager also supplied the orchestra.
The newspaper stafif stopped work an
hour and a half earlier to see the pic-
ture. The result was good front page
publicity. — Harry Needles, Strand
Theater, Hartford, Conn.
"Irene"
(First National)
This theater makes a special drive
for student patronage. During the
run of "Irene" the manager placed a
"Special Students' Tickets" sign on
the box-office. Students were admit-
ted for 25 cents, the regular admis-
sion being twice as much. — Liberty
Theater, Seattle, Wash.
"Kiki"
(First National)
Featured a trade paper insert as
teaser advertising for the newspapers
in display space. The manager real-
izes there is often a suggestion for
public appeal in what is offered to
sell the trade. He played up "the
trim little waist" of Kiki as featured
by the ad writer, and found it profit-
able.— Kentucky Theater, Lexington,
Ky.
"Outside the Law"
(Universal)
Took advantage of the Kiwanis
Club's safety drive which had been
using three slogans: "If I stopped,
can you?" "Don't kill a child." "Watch
the Parked Car." The manager tied
them up in this manner: "Watch the
parked car — One crash and you're
'Outside the Law.'" "Don't kill a
child or you'll be 'Outside the Law.' "
In this way the theater benefited di-
rectlv from the Kiwanis teasers. Per-
mission was obtained from the police
for a "bucking" Ford on the street
as a demonstration of the results of
disobeying traffic laws. The car car-
ried a banner announcing: "This
driver is 'Outside the Law' — attend
the Liberty Theater and play safe."
The police chief also gave permission
to deposit wrecked autos on several
thoroughfares leading into town, with
banners calling attention to 'Outside
the Law.' " — Bob Hutchinson, Liberty
Theater, Oklahoma Citv, Okla.
"Stella Dallas"
(United Artists)
Double truck advertising display by
merchants tied up with this feature.
The streamer head featured the hero-
ine as "A Girl Who Gave All Her
Love." Dealer slogans included the
following: "Stella Dallas wore rhine-
stones; vou can wear diamonds."
"Two big hits — Stella Dallas and
Bart's Cream Bread." "To see an
attractive girl see Stella Dallas — to be
an attractive girl visit Thorpe's Beau-
ty Parlor." "Stella Dallas will make
you cry — these prices will make you
buy." — Lucas Theater, Savannah, Ga.
"That's My Baby"
(Paramount)
Tie-up with a newspaper on a baby
contest: Each day five baby's photos
inserted in the paper. Mothers were
requested to be on the lookout for
their own baby's photo. If it was
published, they could call at the news-
paper office and receive a ticket to
the show. Teasers were run in the
paper four days in advance reading
"That's My Baby." Advance adver-
tising in cooperation with the news-
paper on the Baby Contest was also
run. The paper hung a banner in
front of its office giving the contest
publicity. Good window displays
were arranged with photographers
featuring baby photos. Special lobby
display with cutouts that featured the
contest. — Montague Salmon, Capitol
Theater, Macon, Ga.
"Tramp, Tramp, Tramp"
(First National)
A walking contest was staged by
Finkelstein and Rubin in conjunction
with the St. Paul Daily News, from
Rochester to the front of the Capitol
in St. Paul. So numerous were the
entries that an elimination trial of 23
miles was ordered. Eighty-eight con-
testants qualified for the final. They
included a percentage of girls' teams.
The newspaper was responsible for
the success of the stunt, playing up
every angle of news interest, the per-
sonalities of the contestants, their
equipment for the hike, and arrang-
ing civic receptions along the line of
march. Every hiker wore a poster
reading: "I am walking to see Harrv
Langdon in 'Tramp, Tramp, Tramp'
at the Capitol." — Capitol Theater,
St. Paul.
Warning Ad Appears
Detroit — The first advertisement of
the M. P. T. O. of Michigan warning
the public to be careful in making
investments in theater building pro-
jects has appeared in newspapers
here. It carries the line, "We do
not want to discourage legitimate ex-
pansion which must come. We do
want to protect you from regretting
after it is too late."
O'Toole Re-Elected President
Minneapolis— J. E. O'Toole of P
D. C, was re-elected to the presi-
dency of the Film Board of Trade at
a special meeting. Other executives
continue m office, having been elected
for a one year term, while the presi-
dent's term is for six months.
To Make Pollard Comedies
Los Angeles — Contracts have been
signed whereby Snub Pollard will
make a series of 12 comedies for
Artclass. Artclass has also contract-
ed for the rights to the Craig Ken-
nedy stories by Arthur B. Reeve.
FOR SALE
Four Theaters doing Excellent
business in city of 115,000.
Great opportunity for right
party.
M-303 c-o Film Daily
1650 B'way. New York City
Parker Builds Plant
Studios at Van Nuys, Cal., to Cost
About $600,000— Ready in Two
Months
Los Angeles — Donald Parker Prod,
have in construction a studio at Van
Nuys wiiich, it is estimated, will cost
about $600,000 when completed. It
is expected it will be ready in 60 days.
Donald Parker is president and gen-
eral manager of the company, L. B.
McCoy, secretary and Thomas J. Gir-
vin, treasurer. N. K. Stogdill will act
as studio manager, Jack Kenney as
casting director and Louise McCoy
as scenario editor. M. T. Cantell will
act as art director, Leland A. Bryant
as technical chief and Helen Starr
will handle publicity.
Adding to Toledo Chain
Toledo — The East Side Amusement
Co., operating the East Auditorium
and Eastwood, have purchased the
Savoy from Clarence Miller.- J. A.
Beidler, A. J. Smith and Martin Smith
control the East Side Amusement Co.,
as well as the Northern Amusement
Co., which operates the Royal, and
the National Pastime Co., which con-
trols the National and Pastime, all of
Toledo.
Loew Books Fox Specials
Fox has booked "What Price
Glory," "Seventh Heaven," "The
Music A/faster," "3 Bad Men" and
"One Increasing Purpose" into
Loew's State, Boston.
Morgan Visiting Exchanges
Guy Morgan, of the B. and H. En-
terprises, has left on a tour of the
First National exchanges in the in-
terests of the Johnny Hines pictures
Crisp on Bank Board
Los Angeles — Cecil B. De Mille,
vice-president of the Commercial Na-
tional Trust and Savings Bank, has
announced the appointment of Donald
Crisp to the advisory board.
Marjorie Rambeau in Pictures
Los Angeles — Marjorie RaiVibeau
has been signed to play one of the
leading roles in support of Corinne
Griffith in "Ashes," her next for
First National.
Brabin to Direct Colleen Moore
Los Angeles — Charles Brabin has
been assigned to direct Colleen
Moore in the "Twinkletoes."
Biltmore Gets Sanford Prod.
Biltmore Films, Inc., have acquired
6 Sanford Prod, for Distribution in
Greater New York.
,»..^..»..»i.»..«ii»*.#..»..<
BLIZZARD
FANS
The Year
Around Fan
With A
Service
BLIZZARD
SALES CO.
Federal Case to N. Yf
Hearing of Testimony in Paramount
Trial on Block Booking and
Theaters to Begin July 8
Washington Bureau of THE FILM DAILY
Washington- — Hearings in the Fam-
ous Piayers case will begin in New
York July 8, it was announced yes-
terday by the Federal Trade Com-
missicn. The testimony to be taken
v"ill b-^ limited to the questions of
block Locking and theater ownership
No limit for the length of the hear-
ings has been set, but every oppor-
tunity will this time be given Fam-
ous to present its side of the case
wUh respect to these two issues.
F. and R. Have 118
{Continued from Page 1) ,
Acquisition of the Eau Claire the-
aters brings the total number of
houses in the F. and R. chain to 118.
This number, it is stated, will be
increased to 130. Three houses
now are under construction at Aber
deen, Minot and Huron. The firm
has 18 houses each in Minneapolis
and St. Paul.
Artclass Gets "Radio Personalities":
The 24 single reel films showing an-
nouncers and entertainers of the va-
rious radiij' stations being made by'
Lester Soman and called "Radio Per-
sonalities" have been acquired by
Artclass for distribution. The first
two are ready.
Omaha
Nebr.
Pathe to Produce Biggers Story i
Los Angeles — Pathe will produceij
"The House Without a Key," by
Earl Derr Biggers. Spencer Bennett
will direct and Allene Ray and Wal-<i
ter Miller play the leads.
Leaving for Coast
Anne Brody leaves New York for
the Coast today to work in a picture
Her last engagement was on the stage
in "Antonia."
$600,000 House for Wheeling
Wheeling, W. Va. — John Papuliusi
is planning a 3,000 seat house to b(
readv in the Spring of 1927 and tc
cost "$600,000.
John Gilbert's Next
Los Angeles — John Gilbert's nexil
for M.-G.-M. will be "The Day oil
Souls," which Tod Browning witf
direct.
Z KNOCKOUT Z
E?® E,VE11VWHERE
®2S KOKO
■mp/r^ IS OK WITH
i^M^ EVERY
ADDIENCe
OK IS
KOKO
WiTrt EVfDY
AuniENCC @I^
m
llesday, June 22, 1926
THE
■^^
DAILY
And Thafs That!
By "BARRY" ^^^i^^
J NEWS note says Irvin Cobb is
i| on his way to the Coast to finish
rkish Delight." That's no diet for
eavyweight.
^ew words are being coined thick
fast these days. They don't
w whether to call Frances Hy-
i, of the "U" scenario depart-
't, a gag-lady a "gagette" or a
jgiene."
Dmetimes the fair sex is never sat-
d. Club women have pro-
id against the announced smoking
n for ladies to be a feature of a
hUer being built in Joplin, Mo.
n MiiKi'is
m Tully, vagabond writer and
ip in real life, has finally
ped off long enough in Holly-
i to write "The Passing
ngers" for Famous. Harry Behn
iapting it.
ii!slio«iri;ne
lers oi il; ha
)eiiif
■lio
laldy" Belmont who made his
It with the Keystone cops in Sen-
comedies is back on the lot. He
role in "Young April."
iho says Englishmen have no
of humor? Ask Harry Rapf,
ows. The M.-G.-M. executive
ust signed Douglas Furber, who
part of Chariot's Revue, as a
n. Rapf had dinner with the
r and Furber cracked so many
cracks the producer could hard-
t, hence the contract.
is said a well known star is the
al of Anita Loos' "Gentlemen
r Blondes," and that she is the
who pulled the famous line,
I life is the highest form of civi-
Dn." Also it is said the little
sngn mother of another star is the
al of the wise Dorothy of the
Sax Says, No Substitution
Ti Sax believes the exhibitors are
in their contention that there
ho|d be no substitution where a
n program of pictures has been
Unless it is a physical impos-
\y to produce a picture sold in
ce, the star, story and title as
ced should be adhered to, he
L A. T. S. E. Convention
ifeland — The International Alli-
nc^of Theatrical Stage Employees
rl. P. Operators Convention is
sion here with 750 delegates in
ance.
iD.
'^C$^
"Ken Maynard Week"
t National will introduce its
Vestern star, Ken Maynard, by
of a special week starting
>t. Clair .to Direct Meighan
■mas Meighan is to be directed
alcolm St. Clair. The story is
ively titled "The Canadian," an
ttion of Somerset Maugham's
;:.lay 'The Land of Promise."
ir
2,947 French Houses
(Continued from Page 1)
that more than SO per cent of all
films shown in 1925 were American
New films exhibited there totaled 392
of which number only 123 were
French.
The theater survey shows the fol-
lowing: There are 200 theaters in
Paris, 80 in Marseilles, 60 in Lyons
40 in Bordeaux, 30 in Lille and 20 in
Nice.
No Transfer Yet
(Continued from Page 1)
sometime between now and Aug. 1, it
was explained yesterday at the offices
of the former organization.
Harry C. Arthur, general manager
of the company who has spent many
months m the Pacific on theater ac-
quisitions arrived in New York yes-
terday:.
Elect Northwest Film Board
Seattle — According to the new rul-
ing calling for the election of new
members to arbitration boards every
three months, the Northwest Film
Board of Trade named the following
distributor members: Dave Eraser
Prod. Dist. Corp.; G. M. Ballentine,;
L. A. Samuelson, Pathe. Eraser was
named chairman. Three new exhibi-
tor members will be named shortly
Famous Studio Staff Dinner
The Paramount Long Island studio
staff will hold its annual beefsteak at
Celler's restaurant. Fort Lee, tonight.
Two hundred and fifty members of
the property, electrical and mechani-
cal departments will be present
headed by studio manager, J. J. Gain
who will act as toastmaster.
Spitalny on Tour
Cleveland — Philip Spitalny, for four
years musical director at the Allen,
returns to Cleveland from Loew's
State, Boston, on July 4 for a two
week's engagement. Spitalny is mak-
ing a ten weeks' tour of the leading
cities.
Schilkraut Returns to N. Y.
Joseph Schilkraut arrived in New
York yesterday from Hollywood af-
ter completing his role in "Young
April," for Cecil B. De Mille. He re-
turns to the Coast in about a week
to nlay Judas in"The King of Kings,"
a De Mille special.
Golf in Omaha
Omaha^The fourth annual film
golf tournament will held here on the
Dundee links July 19-20.
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
Incorporations
Albany, N. Y. — Maylee Holdings, to oper-
ate theaters. Capital $5,000. Incorporators,
H. Mackler, M. Mackler, A. I. Mackler. At-
torneys, Groehl & Ewell, 1650 Broadway,
N. Y.
London, Eng. — British-Israel Films, Ltd.,
CO produce, £500. Incorporators, T. Cou-
Iravn, W. A. Mason. Address, 3-6 Alfred PI.
Albany, N. Y. — Hollywood Pictures Corp.,
Manhattan ; to produce and distribute. Capi-
tal $40,000. Attorney, Louis Phillips, 1560
Broadway, N. Y.
Albany, N. Y. — Federated Theater Owners.
$500,000. Incorporators, L. J.' Merrell, I.
Cyruli, L. E. Einkels. Attorneys, Anderson,
liillips & Moss, 44 Court St.
Boise City Ida. — Snake River Amusement
Co., Idaho Falls; theaters. Capital $50,000.
Albany, N. Y. — Seaboard Pictures Corp.,
New York; Capital $60,000. Incorporators,
G. Abrahams, C. Elliot and M. Elliot.
Albany, N. Y. — Alpine Film Corp., Man
hattan, $50,000. Incorporators, G. Gatalano,
S. Noto, J. Spano. Attys., L. Miscione, 291
Broadway.
"U" Building Two
(Continued from Page 1)
at an estimated cost of $1,000,000 to
be built at 46th St. and New Utrecht
Ave., in the Borough Park section.
The Universal home office denied
yesterday that there was any truth
in the report they were seeking con-
trol of the Homestead chain in Cleve-
land.
Win Sunday Opening
Cresco, la. — A campaign for elimi-
nation of Sunday closing has resulted
in victory for the liberal element
with Sunday shows being presented
for the first time in the city's his-
tory.
Take Over Iowa Theater
Clinton, Iowa — Bringing its string
of houses to five, the Clinton Theater
Co. has acquired full interest in the
Rialto, Cedar Rapids. A. H. Blank
eiitp'-^rises formerly held part inter-
est in the house.
Albany, N. Y. — Reg Operating Co., mo-
tion pictures. $1,000. Incorporators, N. S.
Cohen, E. F. Seigel. Atty., H. H Straus,
125 Broadway.
Albany, N. Y. — United Cinema Co., mo-
tion pictures, Manhattan. Incorporators, C.
Fleming, F. J. Dillon, E. C. Kerr. Attys.,
Compton & Delaney, 501 5th Ave.
Dover, Del. — Park Amusement Co. of Am.,
Washington, $10,000. Capital Trust Co. of
Del.
Albany, N. Y. — Chal Operating Co., mo-
tion pictures, $1,000. Incorporators, N. S.
Cohen, E. F. Seigel. Atty., H. H. Strauss,
1225 Broadway.
"Silence" Booking Put Off
"Born to the West" will play the
Rivoli next week instead of "Silence,"
the latter having been put off a week.
LITHOGRAPHED
PIMXHffil
CINCINNATI -O.
Good looks enough
for any movie star-
a real hero, and not
a make-believes-
Game ? Look at ^
his record / ^^
c
So popular everyone/
is rooting for him
as the next heavy-
weight champion of the world
GENE TUNNEY
in a Pa^eserial
-^-T^
lOEW^^^I
THEATRES • BOSTON.MAM.
Contracted to play the -^
wiiiiiAM Fo:x:
What Price Glory
7 th Heaven
3 Bad Men
The Music Master
^^■^^ these t^
▼' Unest r
One Increasing
Purpose
I
two theatres MUST play the
finest product obtainable — and in
these five FOX giants they get the
cream of the field ! That goes for
YOUR theatre as well !
Pox Film CDrporation.
:4 brAdstreet
" FILHDOM
'^^=
:0(^re(ocnizei1
Authority
XXXVI No. 71
Wednesday, June 23, 1926
Price 5 Cents
A
Hays
M event of far-reaching sig-
ifi' nee transpired yesterday.
hice to whom the welfare of
lij ndustry is dear will realize
q ckly.
Tose leading companies
hii subscribe to his covenant
)ki Will H. Hays to serve as
)0 'sman of the industry for
Xn lore years. And Mr. Hays
:c(ted.
LUil 1936 in the forums of
le ation, Will Hays will rep-
set the motion picture. The
C<^\ of achievement which is
si nee his advent into this in-
x^Y on March 5, 1922 is like
; c en book.
1922 vs. 1926
■J; leaders of the industry
idr it. They have but to look
Ld:o the days before 1922 and
er compare that period with
•esent. Under Hays' care-
elage, there has come a full
illition of the tremendous
")p of the motion picture.
ac ing far beyond the privi-
e if entertaining untold mil-
ns the influence for world
oc which is the influence of
; ntion picture is now under-
>(> With that understanding
ly has seen to it that the in-
st' moulds its future prop-
v,
I
ythe
id in
jttk
2S for I
'R
w.
y
Piflic Again Confident
^at he has done for this in-
ttt' should never be mistaken.
i lis lifted it to a plane such
il lever before enjoyed. He
instilled in the public that
nfllence which the industry by
n acts had sorely shaken,
if compliments are to be
they should go en masse
ily to Mr. Hays but to the
^ s who exercised the fore-
!t1 to keep him for ten more
in the service of the indus-
KANN
pevil Horse" for Warner's
the Devil Horse," plays
r's Theater the week beginning
One A Week
Associated Forming New Schedule —
L. J. Selznick Promises Twelve
Specials in Addition
Associated Exhibitors, Inc., will re-
lease one picture a week under its
reorganization plan, according to
Lewis J. Selznick. The new presi-
dent said yesterday that he was mak-
ing arrangements for a series of
twelve special productions. This
deal will be closed in a few days.
Selznick declared there would be
no changes in personnel. He expects
that arrangements with producers will
continue without interruption. Associ-
ated will not produce but will distri-
bute. Insofar as physical distribution
is concerned, Selznick said the exist-
ing arrangement with Pathe will con-
tinue during the life of the present
contract.
Famous Buys Five
Canadian Corp. Takes Over Leases
of Houses on Border at Wind-
sor and Walkerville
Windsor, Ont. — Famous has acquir-
ed a group of theaters in the border
cities of Windsor and Walkerville, op-
posite Detroit.
Dr. J. O. Reaume, president of the
Border Theaters, declares Famous
Players Canadian Corp. has obtained
a two-thirds control of the leases of
five houses, the Capitol, Palace,
Walkerville, Empire and Windsor
formerly held by Thomas Meretsky,
the Ed. Glassco Estate and himself.
(Continued on Page 5)
Internationalizing
On Eve of His Departure for Europe
Carl Laemmle Says This Is Prob-
lem Confronting Industry
Carl Laemmle, who sailed for Eu-
rope earl}' this morning on the Beren-
gia, said before his departure that the
ne.xt great problem confronting the
industr}' wis the internationalization
of product. No longer can the jingo
ride rampant across the screen, he be-
lieves. The time has come, he said
(Continued on Page 4)
Grooming New Star?
Gardner James Signs with Inspiration
for Five Years — Contract
Held Significant
Hollywood — Inspiration Pictures
Inc. has signed a five year contract
with Gardner James.
It is understood that Inspiration
has signed James in order to groom
him for stardom. The company's
(Continued on Page 2)
Hays Makes Agreement to Head
The Industry for Ten More Years
Chaplin as Napoleon
To Film Story Based on Life of Em-
peror with Raquel Meller as
Empress Josephine
Los Angeles — Charles Chaplin will
make a picture based on the life of
Napoleon early in 1927.
Chaplin himself will enact the role
of the Emperor and, it is said, he ha."^
made arrangements with Raquel Mel-
ler to appear as the Empress Jose-
phine.
Agrees to Extend Contract at
Request of M. P. P. D. A.
Board of Directors
May Unionize
Eastern Cameramen Hold Two Meet-
ings— Will Extend Effort to
Coast Studios As '^Vell
Cameramen working in Eastern
studios are considering the formation
of a union which would affiliate with
organized labor. Two meetings have
been held for this purpose, the last
at Unity Hall on Monday evening
it was ascertained yesterday.
(Continued on Page 2)
Buys In St. Louis
Fox Theater Site Rounded Out-
Hotel to Be Built in Conjunction
with Theater
St. Louis — Acting for William Fox.
A. M. Frunberg, attorney, has pur-
chased additional property along
Washington Blvd. west of Grand. In
realty circles, it is generally accepted
that on this site a large hotel will be
erected in conjunction with a 4,000 or
5,000 seat theater.
Warner Report Shows Loss
Warner Bros. Pictures and subsi-
daries, for the year ended March 27
1926. report a net loss of $1,337,826.
after expenses and other charges, as
compared with a net profit of $1,101,-
9,S0, equal, after allowing for Class A
dividends, to $2.29 per share earned
on 350,000 no par common in the
previous year, according to the
"livening Sun."
M. P. T. O. A. Meeting Today
The Administrative and Ways and
Means Committees of the M. P. T.
O. A. are scheduled to meet at na-
tional headquarters today.
Lillian Gish on Coast
Los Angeles — Lillian Gish has re-
turned to the M.-G.-M. studios and
shortly starts work on "Annie
Laurie."
Will H. Hays will remain pres-
ident of the Motion Picture Pro-
ducers and Distributors Assoc.
for ten more years.
Acting as spokesmen for the
board of directors, William Fox
and Carl Laemmle jointly an-
nounced yesterday that, follow-
ing a request on their part to
Hays to extend his contract as
head of the M. P. P. D. A., the
latter had expressed his willing-
ness to do so. The new arrange-
ment means that Hays will of-
ficiate in his present capacity un-
til 1936. He is now en route
to the Coast on a semi-annual
visit to the studios.
Hays entered this industry on
March 5, 1922. Long before the
original contractual period had
run out, the members of the as-
sociation renewed it. This was
done for a second time last year
when the period was extended
for three more years, bringing
the expiration date to 1928. Now
with two more years to go, the
arrangeinent is carried on until
1936.
Warns of Unfair "Big Business"
Quebec — Speaking before the N. Y.
State Bankers' Assoc, convention yes-
terday, Col. W. J. Donovan, Assistant
Attorney Genera! of the United
States, declared that the growth of
consolidations in American business
indicated that present laws governing
them were not adequate. He pointed
that attempts to stifle competition
through combinations constitute an
economic danger.
Roxy Theater Progressing
The work on Roxy's theater is pro-
gressing rapidly. The steel work of
grand foyer section has already been
completed and the stage portion is
807o finished.
Frank Borzage's Next
Los Angeles — Frank Borzage will
direct "Seventh Heaven" for Fox fol-
lowing "The Pelican."
THE
JjjQt^^a
DAILY
Wednesday, June 23,
Fl* ■• ■ ^^ Authority
Vil XXXVI No. 71 Wednesday, June 23. 1926 Prices Cents
lOHN W. AUCOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) Unit.»d States, outside
of (ireater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. _ Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York, Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
ington 9794, London — Ernest \V. Fredman,
The lUm Renter, 58, Great Marlborough St.,
Lcndon \V. I., Paris — La Cinematographic
Francaije, 5, Rue Saulnier.
Financial
Resumption of bull trading in the market
yesterday rocketed prices to high levels. In
the forenoon, the high spots were rail issues,
but the turn for the rise generally, took place
in time to permit considerable activity before
the close.
The film issues showed better form. Uni-
versal preferred made a gain of 23^ points in
a small turnover. Pathe "A," in transactions
totalling 2,200, gained 15^ points. An ad-
verse report sent Warner Pictures "A" down
Sales
400
5,800
'600
300
600
300
1.400
100
200
2,200
1,000
Grooming New Star?
(Continued from Page 1)
contract with Richard Barthelmess
expires shortly at which time the lat-
ter will produce directly for First
National.
This will leave Inspiration without
a male player. Dorothy Gish, who
is under contract, is in England mak-
ing a series of four pictures for Brit-
ish National.
New Production Corp.
Fall River, Mass. — Imperial Prod.,
Inc. has been organized with $100,000
capital. Incorporators are Robert B.
Healey, Leslie C. Hilliard, Wm. A.
David and Wni. L. Harrison of Fall
River and Arthur J. Lamb of New
York City.
Bradley King Going to England
Los Angeles — Bradley King will
leave for England the first week in
July with Harry and Mrs. Beaumont
to work on the script of "One In-
creasin.g Purpose" which Beaumont
is to direct abroad for Fox.
Veteran Showman Dead
St. Louis — John D. Landers, 82
years old, one of the wealthiest men
in Southwest Missouri and the owner
of the Landers Orpheum, Springfield
Mo., died suddenly in that city of
heart disease.
Quotations
High
Low
Close
W), in sales of 700
*Balaban & Katz
73
Eastman Kodak . .
111
111
111
Fam'ous Plavers .
125
123
123.34
♦Fam. Play. Pfd.
. . .
121
Fam. Play. Rts. .
5
4-5i
47/^
Film Inspection .
s.ys
5.y«
5.ys
First Nat'i Pfd. .
103
102/2
102/2
Fox Film "A" . .
6854
6844
68.14
*Fox Theaters "A"
25^
*Intern'l Project.
nVf.
Loew's Inc
38
37-/,
37./,
Metro-Gold. Pfd.
. 23
23
23
M. P. Cap. Corp.
2IM
21 -5^
215,^
Pathe Exch. "A"
5674
56
567/,
tParamount B'way
97Ji
97>4
97 7/„
Roxy Units
27
25
Roxy Common . .
8
7
Skouras Bros. . . .
50
50
50
**Stan. Co. of Am.
63
Trans-Lux Screen
8
7%
7%
Universal Pict. . .
34J4
33
33 J4
Univer. Pict. Pfd.
93'4
93^^
93/
*Warner Bros. . .
45!/<
Warner Pict. "A"
1434
13J4
13M
* Last prices quoted
** Philadelphia Ma
rket
t Bond Market
600
1.300
100
'766
When you think of
INSURANCE
you are thinking of
S T E B B 1 N S
Specialists in Motion Picture
and Theatrical insurance for
the "past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Providence Community House
Providence — William C. Dart has
appointed a committee to select a site
secure plans and make financial ar-
angements necessary for a community
theater. Joseph W. Sprangcr heads
the committee.
Leaving for Coast
This week Clara Beranger is leav-
ing for the Coast and immediately on
her arrival in Hollywood will begin
work on the script for William De
Mille's first production for P. D. C
Warners Sign Conway Tearle
Los Angeles — Warner Bros, have
signed Conway Tearle to play oppo-
site Irene Rich in "My Ofificial Wife."
Rathner with Nu-Air
Harold Rathner has been appointed
eastern representative of the Artie
Nu-Air Corp.
New Circuit Planned
Omaha — A circuit of houses in
Towa and Nebraska is being planned
by the American Colonization Co. of
Dsceola.
May Unionize
(Continued from Page 1)
The plan in its present form is de-
signed to embrace all camermen in
the East and, at a later date, to ex-
tend the unionization effort to include
all studios on the West Coast.
Nightingale to Start First
The Florence Nightingale Film
Corp., will begin work on its first
production, "The Lady With the
Lamp," early in July. The story is
based on the life of the noted nurse
Shots will be taken in England
France, Belgium, Switzerland, Japan
and the United States, it is said.
Buy Three in Jersey City
The New Jersey Theatrical Enter-
prises, controlling six houses in New
Jersev, is the company which has
added the Fulton, Apollo and Ma-
jestic, all of Jersey City, to their
chain b^' purchase, Morris Kutinsky
head of the firm, announced yester-
day.
Shirley Mason Back With Fox
Los An.gele.s — Shirley Mason will
return to the Fox to appear in "Up-
stream." Dolores Del Rio will be
seen in a leading role. Walter Pid-
geon, Anders Randolph and Ted Mc-
Namara are other members of the
cast.
To Release "Sketchographs"
Cranficld and Clarke will distribute
a series of one reelers to be known
as "Sketchographs," to be produced
by Julian OHendorf.
Greene on Red Seal Series
Fred V. Greene, Jr„ has taken over
complete charge of the unit making
"Carrie of the Chorus" scries of two
reel comedies for Red Seal.
Sign Natalie Kingston
Los Angeles — First National ha?
signed Natalie Kingston on a long
tcni contract.
Reed to Direct Menjou
Los Angeles — Luther Reed is to
direct "The Ace of Cads," Adolph
]\Ienjou's next for Famous.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
The Perfect Jlandeolorirn of Film
528 Riverside Drive Telephone
Newr York Morningside 1776
CHROMOS TRADING COMPANY
1123 BROADWAY
Theatre Owners:
If lack of ready cash is the reason for the oft de-
ferred remodeling or redecorating of your theatre,
call on us for financial assistance. Our rates are
reasonable.
Do It Now.
Suite 1207-8
Delays are costly,
'Phone Watkins 4522
HAL ROACH Prt Ut
GLENN TRIM
in
THE GOV
KIMOh
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~ -. *—
This is a 'Cornerblock' cut fun let
FREE for all Pathecomedies at w
Exchange.
^BptAathtS^
26 SINGLE REEL NEG •
TIVES FOR SALE AT
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13
Reasons— Count 'em
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ALLAN A.LOWNES. CEN. MCR
THE
lesday, June 23, 1926
'cMHk
DAILY
fe'w drops on the
hardened gum
KEEL 1
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Murmat Amusement Company
TIVOLI THEATRE
Communipaw Ave. and Junction
Jersey City, N. J.
May 28th, 1926.
Messrs. Toch Brothers,
443 Fourth Avenue,
New York City.
Gentlemen :
Although we appreciate the fact that a business
organization of your reputation does not require
letters of recommendation, the merit of Toch's
Chewing Gum Remover has so often been brought
to our attention, by the Managers of our Theatres,
that we feel you would be interested in learning
of the excellent results accomplished.
Previous to the time of our use, of this particular
remover, we experienced considerable trouble and
annoyance in the removal of gum which had been
stuck on the chairs and thrown on the floor and
aisles of the Theatres also. We have now used
your gum remover for some time and always find
that regardless of even extremely hardened gum
on the chairs or floor, the removal is easily and
entirely accomplished immediately by placing a
few drops of your preparation on same and then
scraping off.
We take pleasure in recommending Toch's Chew-
ing Gum Remover, as the most effective solution
of this vexatious problem.
Very truly yours,
MURMAT AMUSEMENT COMPANY,
By M. H. Klehan
MHK:S Secretary
The meanest cleaning job you
have to do is removing Chew-
ing Gum from floors, rugs and
furniture.
How to get it off without dam-
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methods meant destruction of
paint and varnish surface or
damage to costly and often ir-
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A 16-ounce can of Toch's Im-
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will solve your problem. A few
drops of this liquid poured on
hardened gum will soften it
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and easy removal with blunt
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443 FOURTH AVE., NEW YORK CITY
TOCH BROTHERS
443 Fourth Avenue, New York City
Kindly ship me one 16-ounce can of Toch's Im-
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$1.00 enclosed. Cash — Check — Money Order —
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THE
DAILY
Wednesday, June 23,
Set For Athletics
M. P. League Elects Officers and
Advisory Committee — AU Sports
Are Included
The M. P. Athletic League, which
will promote athletics of various kinds
among employees of the producing
and distributing companies, was for-
mailj' organized Monday night, with
the following as members: First Na-
tional, Fox, Pathe, P. D. C, Famous,
Hiralagraph, Universal and Warners.
Henry A. Linet, news editor of the
Daily Review, was appointed as a
committee of one to unite trade
papers for a tenth unit.
The following executives will com-
prise an advisory board: Emil Taus-
zig, vice-president, Fox; F. C. Booth-
by, First National; L. S. Diamond,
Pathe; Joe Burger, P. D. C, Englin
Zukor, Famous Players; Dave Loew,
AL-G.-AI. and E. H. Goldstein, treas-
urer, Universal; Sam Warner, War-
ners.
Ofificers were chosen as follows: W.
S. Mcllvain, Famous, president; Paul
Cohen, M.-G.-M. vice-president
George Ronan, Pathe, secretarj-; Wm.
P. Mullen, First National, treasurer;
Jack Level, Pathe, publicity. The
first branch of sport to be organized
will be tennis, with Martin J. Mc-
Andrews of Pathe in charge. Phil
Abrahams of Warners will look after
the destinies of the Baseball League;
A. E. Freedman, of Fox, will be in
charge of track. Mullen is chairman
of the bowling; Paul Cohen, chairman
of basketball; Gus Gardner, of Univer-
sal, chairman of billiards and pool;
Joe Kelly, First National, handball.
Plans New Arkansas Theater
St. Louis — Sidney M. Nutt of the
New Central at Hot Springs, Ark.
contemplates erecting a modern thea-
ter on Prospect Ave. and Exchange
St. He is sending a man to Europe
and New York to get new ideas for
the theater and is holding his final
plans in abeyance until this emissary
returns in September.
Homer Closes Contracts
Los Angeles — Robert J. Horner has
closed contracts for the distribution
of his Pawnee Bill Jr., pictures in
Latin America and other foreign
countries with Donald Campbell.
To Present "Les Miserables"
Philadelphia — The Associated Ad-
vertising Clubs will present "Les Mis-
erables" at the Forrest tomorrow
evening at a special invitation prem-
iere.
Joy Engages J. A. Richmond
Al Joy, now being starred in a
series of two reel comedies, states he
has engaged Joseph A. Richmond as
director to replace Joe Basil.
Clarke Sailing for Europe
W. F. Clarke, of Cranfield and
Clarke, sails for England on Satur-
dav to confer with R. T. Cranfield
with a view to opening offices in Ber-
lin and Paris.
New Company in Lawrence, Mass.
Lawrence, Mass. — Empire Amuse-
ment Co. has incorporated with 2700
shares, no par value. Frederick N.
Chandler is president, Alexander L.
Siskind is treasurer and vice president.
Theater Changes
Portland, Ore. — The Echo is to be dis-
mantled and in its place a new $250,000 thea-
ter building- is to be erected by the Multo-
mah Theaters Corp.
Cheyenne, Wyo. — Bids have been opened
for the construction of a new theater for
Max M. Kravetz.
Birmingham, Ala. — Marvin Wise Theaters,
which operate a chain here, are planning
another.
Burns, Ore. — A 750 seater is to be built
here by Julian Byrd.
Chickasha, Okla. — A. R. Botcher plans to
erect a new theater.
Bend, Ore. — The new Liberty, after com-
plete remodeling, has been opened.
Henderson, N. C. — Stevenson Theaters,
Inc is to erect a $50,000 theater.
Prattville, Ala. — Construction work on the
Praltville is under way.
Peekskill, N. Y. — It is reported that a
$100,000 theater is to be erected here.
San Jose, Wash. — West Coast Theaters,
Inc., will build at $250,000 theater in addi-
tion to the one already operated here.
Jacksonville — An eight story building under
construction here will also house a theater
for the Southern Enterprises, Inc.
Fulton, 111.— E. T. Peterson has sold his
theatre to G. L. DeNune.
DeSmet, S. D. — R. Sawyer has disposed of
the Sawyer to J. H. Scott.
Diagonal, la. — West and Son have closed
their local house temporarily.
Sheffield, la. — H. E. Norton has taken over
the Victor.
Mendenhall Omaha Manager
Omaha — Ted Mendenhall has as-
sumed management of the Famous
exchange here, succeeding C. F. Rose,
who has rejoined the company's Min-
neapolis staff. His transfer followed
18 months as manager of the Sioux
Falls branch.
New Cleveland House
Cleveland — Greenwald and Stecher
are having plans prepared for an of-
fice and theater building to be erected
at Kinsman and East 143. The thea-
ter will have 2,000 seats and will be
built for a combination picture and
vaudeville house. Several exhibitors
are trying to lease it.
Fixing Up Theater
Marion, N. C. — E. J. House of the
Oasis, has bought out the interest
of his partner and is remodeling and
re-ecjuipping the house. The new
equipment includes new Powers pro-
jectors with Mazda lamps, new lobby
frames, and a Celesta de Luxe player
organ.
Herenden, Madison Manager
Madison — F. Herenden, formerly
associated with the La Salle, Chicago
is the new manager of the Parkway.
He also will act as publicity director
for the three Fischer theaters, the
Madison, Parkway and Majestic.
To Produce Eight
Motion Picture Guild Formed — First
Now in Work on the
Coast
Motion Picture Guild Inc. in which
Arthur Hoerl is interested, has been
formed to produce and distribute
They announce eight pictures for the
coming season, two series of four each
one starring Edith Roberts with the
star of the other to be selected.
The eight stories have already been
chosen and include "The Road to
Broadwaj'," "The Jazz Girl," "Her
Boy Friends," "The Dancing Girl,"
"Miss Manhattan," "Love in A Cot-
tage," "The Man Hater" and Temp-
tations of A Salesgirl." Work has
already begun on the first at the
Chadwick studios in Hollywood.
Storm Scares Patrons
Galesburg, 111. — Patrons of a thea-
ter here, became frightened when,
during a severe electrical and rain
storm, water flooded the theater. Pres-
sure from the water outside forced
open one of the doors. Some patrons
started for the exits, but employes
realizing the seriousness of the situa-
tion, switched on the lights and quiet
was restored. The heavy rainfall
overtaxed sewers causing the water
to rise to four feet deep in some
places.
Olin Has String of Three
Omaha — Bringing his string of
houses to three, H. B. Olin, Orpheum
theater, Grand Forks, has taken over
the New Grand, Northwood, and the
Dakota at Hatton, N. D. A number
of other prospects are in view, it is
stated.
Skouras Back in St. Louis
St. Louis — Spyros Skouras, presi-
dent of Skouras Bros. Enterprises,
Inc., has returned from California,
where he has been inspecting the
West Coast Theaters houses, in which
his organization recently acquired an
interest.
Missouri to Open Soon
St. Louis — The Missouri will open
its new season on July 3 when al-
terations and improvements that cost
$150,000 will have been completed.
The work was carried on during off
hours without interfering with the
shows.
Radio Fans See Film Made
A party of 35 fans who listen in on
Station W'FBH were guests of Rob-
ert T. Kane and Michael Simmons
broadcaster, at the Cosmopolitan stu-
dio yesterday where "The Duke of
Ladies" is being filmed.
Begin Construction
Omaha — Construction work is to
start in August on the new Country
Club theater to be built on Fifty-sec-
ond St. and Military Ave. The pro-
posed house is to seat 1,000.
Houck Now at Racine
Racine, Wis. — J William Houck
former manager of the State, Minne-
apolis, has taken over management
of Saxe's State here.
InternationaHzin;
(Continued from Page 1)
to make pictures that will n(|
classed as "American pictures,"
ish pictures," or any other ecu I
pictures but films with a definii|
peal for all races and creeds.
"The film industry is unusual in tl|
in this country especially, have been
pictures for the United States and (I
but at the same time have been build I
our markets all over the world," Li)
said. "In other words, we have been-f
hundreds of millions of people, of wici
versified nationalities, conditions, bdit-l
customs, a product made for one
alone. You can do this with sewing i
or automobiles or farming implemen*!
you can't do it with certain other prl
"You couldn't take an average Ail
newspaper, for instance, and merely byi
lating it into another tongue, populsJ
in a foreign country. There is too mill
terial of purely local interest and tool
not clearly understandable to foreign
because of wide variations in customs, J
mental angles, on things and otherl
butes. Also their ideas of news diffe|
ours.
"To a lesser degree, the same situa|
true of motion pictures. It will be
home forcibly to anyone seeing the
foreign picture, most of which are und
of the country in which they are mad^
fact that American-made pictures hi
nearly approached the international
coupled with our advantages in stud
nique and general production prog
responsible for the great vogue
pictures now ha've all over the worId|
"We are still getting by in the
foreign market because our pictures i
ter, all around, and because they do ;
it in' when it comes to American
and customs and because we are ca_
to insult the intelligence of our foreig
ences with crudely synthetic atmosp
customs when dealing with foreign
or characters.
"But we have not gone far enouj
motion picture, to be universally
production, must not step on a sii,
either in Europe, Australia', Latin ^1
.A.frica or the Orient. It we are mil
picture to be shown to Londoners,
Berliners, or natives of India, Chinaij
Africa or elsewhere, as well as to An
we must strike a common chord and '
not include false characterizations
phere.
"Various companies are tackling tll'|
lem in different ways. Some are
pictures in Europe or elsewhere in cl
get the international atmosphere. Scl
concentrating on foreign stories, 8<l
directors and some on actors. I
"Universal has given the matteil
months of serious study and we have C
a method which seems to be the ide|
tion of the situation.
"We have built up at Universal .1
special staff of experts on internatiorl
tions. A sort of Diplomatic Corps, il
many countries of the globe are repi
by expert writers, screen technicians!
tors, each ably qualified to interpret tl
ners, the customs and the spirit of hi
trymen and all combining to assure ll
versal an accuracy of detail and a \
world-wide appeal," said Laemmle. ^hi
London To See "Strogofll
London — "Michael Strogoffl
Jules Verne story of the inva.'l
Siberia by the Tartars, will si|
shown to the press. It was ri[
purchased by European M. ]|
rom Societe des Cineromans, o:f
"Cat and Canary" for Le
Los Angeles — Paul Leni's fp^"
signment for Universal has bedti*:'^'
nitely set as "The Cat and t (-V
nary." He will direct ancil'"''
charge of designing the sets.
German Writer In Picti
Munich— Roda Roda, (l^"
writer, has left Alunich to be:j •
for the screen. He plays a i
part in his comedy, "Der F
huegel," to be made in Vieii'
lesday, June 23, 1926
THE
«^E^
DAILY
[nd That's That!
By "BARRY'
lEAK clauses in contracts be-
ireen producers and players are
)-equent as to become common-
f, but to Edward Irenaus Smith,
m to his film and fight public as
kboat" Smith, self-styled big actor
goes the distinction of having
|s newly signed long term con-
with Famous a clause which re-
Jis him from making any improve-
Is in his looks.
UtBl(
I'.llli
,t sttiii i
ttucli si
thi; lit!
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inttmalioBl
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over iht I
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0 See "St"!
idael Sl«ij
)tvolti"!l
Tartars «i
EuropB" *|
; Cini
Canary
;.Paiil l»i
cfc Gilbert has been allowed to
the side-burns that have adorn-
is face for some time and also
real haircut. In his next pic-
\he will wear modern garb and
says he's lucky with sum,mer
us.
Boyd, De Mille star, has join-
le hole-in-one coterie. While on
Ion in Arizona he played a round
llf on a roughly laid out course
iMarguerite De La Motte. Bill
la healthy poke at the ball and
led it into the almost bottomless
of the Grand Canyon.
frd comes from. Cottage Grove,
t, where Buster Keaton is mak-
Irfce General," of the mobiliza-
1/ "The General's" army.
len Max Fleischer took his
le of the Chorus" company over
lytesville, N. J., last week the
Iturned out to see Peggy Shaw
flora Finch do their stuff. But
|the pony ballet started stepping
necessary to call out the entire
force, and even he had a hard
eeping the crowd in order.
' Branson who -plays the femi-
tead in "Paradise," says that
tin real life does she want men
\t over her or about her. That's
Present Special Program
[lywood — The Film Arts Guild
York, in association with the
play League, will present, un-
I'amar Lane's supervision on
Il2 a program consisting of
|ered," "The Ballet Mecanique,"
lot Papa," the French comedy
[was banned by the N. Y. State
Commission, "Graveyard Epi-
and an early Mack Sennett
'jiveisai
"The Cat "|1
ffill ^f,
lit Minors; Employees Fined
Itreal — Police officials are pros-
theater employes and not
proprietors for admitting min-
performances without proper
Iscort. As a result of a crus-
I'ee employees of neighborhood
have been fined.
"■ jv "Dtil
■onieil)' ,",%
|jllie Revell at A. M. P. A.
Revell will be the guest of
It the A. M. P. A. luncheon at
I: Brau tomorrow. Julius Tan-
jll also attend and John C.
I'ill be barker for the day.
Exploit- O- Grams
Latest exploitation for every es>-
ibitor. Practical box-office boosters.
The brief outlines give the idea.'i.
If you ivant the full campaign oin
any picture write to Exploitation
Editor, THE FILM DAILY. FiU
these "Exploit-0-Grams" daily
You'll want them when yon book
these pictures.
"Aloma of the South Seas"
(Paramount)
Widespread city exploitation
through tie-ups with newspapers and
merchants. One was with the Graph-
ic, a tabloid newspaper, and the L
Miller shoe stores, for leg measure-
ments of girls approximating the
measurements of Gilda Gray. Win-
ners received a pair of Gilda Gray
hose. A tie-up with the Evening
World for one week on strip pictures
with captions. The L Miller shoe
store also featured "Gilda Gray
Sandals." Motion pictures of Gilda
trying on sandals were shown in the
Miller windows with an "Aloma"
trailer. /'Gilda Gray Ukuleles" were
exhibited in the windows of the Lan-
day Music Co. shops. A "Gilda Gray
Pineapple Drink" was featured by
a chain of soft drink stores. Addi-
tional exploitations included a dum-
my of a painter on a flagpole on top
of the Rialto. and a balloon with a
dummy of Gilda Gray and a 60-foot
pennant flying over theater. — Lou
Lust3r, Rialto Theater, New York
City.
"The Cohens and Kellys"
(Universal
The theater manager worked an
unusual stunt by having placed a
large sign in a big untenanted depart-
ment store building, announcing that
it had been rented by Cohen and
Kelly. Insurance men began a hunt
for members of the new firm, and
the newspapers printed stories about
the unknown company that had
rented the immense building. Six
days later another sign appeared. It
read: "Cohen and Kelly have agreed
to disagree. Watch them make up
at the Strand Theater." — Ray Brown
Strand Theater. Altoona, Pa.
"The Greater Glory"
(First National
Tied up with Station KDKA. A
violin soloist from the theater played
a number announced as theme of pic-
ture adapted from the "Viennese
Medley." Also a tie-up with a de-
partment store where all wrapping
clerks used stufifers on the picture
during the week preceding the open-
ing. A tie-up with the Judge Maga-
zine dealers with display cards in
windows and on news stands. — Mil-
lion Dollar Grand, Pittsburgh, Pa.
"His Secretary"
(M.-G.-M.
Two secretarial students from a
girls' business college were used in
the window of a department store
The public was invited to guess the
number of words that the girls typed
between Certain hours. A block of
theater tickets was announced as
prize. The window display contain-
ed besides the pretty girls a display
of office fixtures, cosmetics, hosiery
and stills. — W. H. Ostenbero-, Orphe-
um Theater, ScottsblufT, Neb.
"Kiki"
(First National
Sent merchants return postcards
reading: "Please send me one of the
mounted photographs of Norma Tal-
madge in 'Kiki,' which I promise to
display in my window during the run
of the picture at the Million Dollar
Theater." This simple idea got re-
sults at a minimum of time and leg
work. — Fred McClellan, Million Dol-
lar Theater, Los Angeles.
"The Midshipman"
(M.-G.-M.)
The local American Legion gave
their consent to the exhibitor to put
a truck with six-sheets on the show-
in their Memorial Day parade. In
return for this courtesy marchers in
the demonstration were invited to see
"The Midshipman." This got a front
page story. On the night preceding
the opening a ballyhoo, consisting of
a sailor and a goat, were exhibited
at an amateur boxing contest. — Im-
perial Theater, Alliance, Neb.
"The Midnight Flyer"
(F. B. O.^
A tie-up with the Great Northern
Railway. A model of a locomotive
was mounted on an auto chassis and
paraded the streets bearing a "Mid-
night Flyer" banner. The locomo-
tive was equipped with a headlight
and was as effective at night as dur-
ing the day. In addition the city was
flooded with strip railroad tickets
good from "anywhere to the Zelda
theater and return" and other catch
phrases to advertise the picture. —
Zelda Theater, Duluth, Minn.
"RoUing Home"
. (Universal)
A large cut-out of Reginald Denny
riding in the rear seat of a touring
car was installed on top of the mar-
quee. It was visible for a consid-
erable distance up and down Broad-
wav. At night the wheels of the
"auto" showed colored electric
lights, which attracted attention as
they revolved. — Colony Theater, New
York.
Ham Goes to Strand
Joseph Plunkett has appointed W.
Wallace Ham publicity director for
the Strand.
John D.Tippett, Inc.
Raw Stock
Negative and Positive
All Colors
1540 Broadway
New York City
6040 Sunset BWd.
Hollywood, Calif.
Famous Buys Five
(Continued from Page 1)
The present lease expires Dec. 11,
1927, but it is renewable on all these
properties for another five years. The
privilege of this second lease was in-
cluded in the transaction and the cash
involved in the deal was said to be
$100,000. The only point which has
not yet been provided for is the pro-
curing of the consent of the Capitol
Theater Co., Ltd., holding company
for the Capitol theater but this is
assured, it is stated.
The announcement made by Reau-
me contained the following comment:
"It was deemed advisable to make
the deal, thereby insuring better
shows than could be afforded by hav-
ing Famous Players as opposition.
There is already in Windsor suffici-
ent seating capacity for the time be-
ing and any other theater coming in
to compete would simply mean that
neither would be able to make any
money."
M.-G.-M. Company on Location
Los Angeles — George Hill, direc-
tor, Lon Chaney, star, William
Haines, Eleanor Boardman and other
members of the "Tell It to the Ma-
rines" company are on location at
the San Diego naval base.
G;nsberg-Kann Close Deal
The Independent Films of Philadel-
phia and the Ginsberg-Kann Corp.
have closed contracts whereby the
ormer will distribute Sterling and
Banner productions in their territory.
H. E. Dodge Leaves for Coast
H. E. Dodge, president of Good-
will Pictures, left for the Coast yes-
terday.
KIDDIES "MATINEE" GIFTS
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Our Catalog offering 1000 and One kinds
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BRAZEL NOVELTY MFG. CO.
999 ELLA ST.. CINCINNATI, OHIO
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Complete Semoe Contraa ^
ntracfts
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5fn:^:K"tp^^:rvae--^^
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k«t now the ^Xte SetviceColL--'—
tev---^^^#^Sir?^ ^Ol3,too,
^,e wilUng to Vh^ ^^^^, open.
i^-^re^urc^--',. universal -.-?.
«^nnS?^^ «^ ^°diAou meet on ^ ^^^^^
or wVvat the and tt V ^^ ^e ^'^'^
uation ^tb h es ^te e ^^^^ ,t
£f*v basis tne . ^ GoiiiL^
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KINOG
SCORES SCOOP NO.
No. 1 - FIRST WITH THE KENTUCKY DERBY - No. 2 - FIRST WITHj
UNDISPUTEDLY FIRST WITH Tl
<^^eSi S P
Kinograms was appearing on the screens of the Chicago
Loop theatres on Monday afternoon ONE SOLID HOUR
AND A HALF AHEAD OF cALL COMPETITORS
NO MEDIOCRE PICTURES BUT 300 FEET
ROTHACKER LABORATORY, CUT A\
Air mail service east and west and south oAND AT
NO EXTRA CHARGE TO THE EXHIBITO%
IF YOU WANT REAL SERVICE YOU
^LL IN ONE MONTH !
^NAPOLIS SPEEDWAY RACE - No. 3 - THE SHRINERS' CONVENTION
f
w
5p!
HEAT EUCHARISTIC CONGRESS
SZs>^^
Every Kinograms first run exhibitor in Chicago had this
stupendous picture on his screen for his matinee
performance while his rivals waited
ES ON THE FINEST PRINTS FROM THE
£D AND IN PERFECT CONDITION
A real cash-getting, box-office-pulling scoop with one of
the greatest human interest pictures imaginable
■
yoi
OT TO HAVE KINOGRAMS
•THESPiCE OFTHE PROGRAM-
THE
10
Vi
-.gEg^^
41
DAILY
Wednesday, June 23, 1926
Newspaper Opinions
"The Brown Derby"
First National
Mark Strand
(Week Ending June 19)
AMERICAN — * * * hasn't much of origi-
nality to offer, except in a newcomer named
Ruth Dwyer, gay and pretty in a small
part. * * *
EVENING JOURNAL—* * * Johnny
grins breezily, there are several funny gags,
and the heroine is attractive. * * •
EVENING WORLD—* * * considerably
more plot than the usual run, and with a wide
assortment of "gags" many of which are
new, and most of which are appropriate to
the story. As usual the star comedian is
the most of the show. * • *
GRAPHIC — * * * as amusing as it is im-
possible, and abounds in the inimitable Hines
"gags." Johnny can think up a new set for
each film' he appears in * * *
HERALD-TRIBUNE— * * * isn't very
good. We could make it stronger than that,
but along toward the end of the eighth, or
is it ten reels, we felt so sorry for all the
people in it, * * *
MORNING TELEGRAPH—* * * hodge-
podge of disconnected incidents and events,
some few of them containing a smile, but
most of them being anything but laugh-pro-
voking. The picture is suppoed to be a fea-
ture comedy, but there are not more than
two or three good laughs in its entire length.
* * ♦
POST — * * * few isolated incidents are
amusing * * * but it is not, surely an un-
roarious comedy. Much of it * * * has been
done many times before * * *
TELEGRAM—* * * noisy comedy and
should appeal to those who laugh easily in
the movies ♦ ♦ * affords a fair share of hot
weather entertaitmrent. * * *
TIMES — * * * slapdash farce * * * one
of those subjects which might have been pro-
duced with less bustle and more genuine hu-
mor ♦ ♦ * Some of the brain-waves of ham-
mer-and-tongs fun are at least original. ♦ * *
WORLD — * * * boisterously amusing part
of tlie time. * * * as good as the average
full-length slap-stick film, and is recommend-
ed * » * without reservation as being far
better entertainment than the average "se-
rious" drama * » *
"Good and Naughty"
Paramount
Rivoli
(Week Ending June 19)
AMERICAN— * * * Thanks greatly to
Ford Sterling and his pantomomic foolery,
"Good and Naughty" is quite amusing. Mal-
colm St. Clair's direction has not its custo-
mary brilliance. Yet it makes the most of
an ordinary little story. Even St. Clair
couldn't raise it far out of tlie common-
place. * * *
DAILY NEWS—* * * It does seem as if
the cards are stacked against Pola (Negri)
and that chances for making another good
picture are against her. We thought for the
first couple of reels of this one that tlie jinx
had left the Negri set, but it seems not. * * *
EVENING WORLD—* * * Pola Negri
is starred, but * * * Ford Sterling is at least
lialf the picture with Miss Negri in the run-
ning along with Tom Moore, Miss du Pont,
and Stuart Holmes. The Sterling pantomine
repeatedly picked the picture up and sent it
bubbling along on new waves of laughter
whenever it theatened to slump. Malcolm St.
Clair directed, and the production is full of
the lively pictorial humor ♦ * ♦
HERALD-TRIBUNE—* * * From the
first "Good and Naughty" is Ford Sterling's
picture. Pola Negri is the star, but her
chances were slight * * * There was much
that was clever and amusing * * * It was
hilariously received * * *
MORNING TELEGRAPH — *** the
story ♦ * * while trite, is interesting and
the value of situations enhanced by clever
titles * * *
POST — * * * moderately entertaining, but
surely nothing more than that. So-called
"St. Clair touches" are strangely missing
* * * and while Miss Negri is good to look
at when the inevitable transformation has
taken place, the picture as a whole is not
sensible enough to be continuously interesting,
nor yet lightly foolish enough to entertain.
* # *
SUN — Malcolm .St. Clair * * * manages
to uphold his enviable reputation with "Good
and Naughty" * * ♦ generally entertaining,
if not outstanding program picture. * * *
TELEGRAM—* * * affords Miss Negri
with opportunities to go the limit both ways
in sartorial effects and little else. * * *
TIMES—* * * This artificial but com-
petently acted screen, chronicle is an agree-
able entertainm'ent and it proved its worth
by the periodical outbursts of laughter it
elicited. * * *
WORLD — Fast moving and empty farce
* * * story at all times is on the verge of a
complete nervous collapse. * * ♦
"The Social Highwayman"
Warners
Warners
(Week Ending June 19)
AMERICAN—* * * John Patrick slouched
through the little comedy with a nonchalant
air that proved quite irresistible. This is the
biggest and quite the best role he's ever
tried. * * *
EVENING JOURNAL—* * * It's good
comedy in spots, (John) Patrick is a capable
actor who does the best he can with the plot,
and (Montagu) Love is excellent in a small
role. * * *
EVENING WORLD—* * * William
Beaudine directed the story * * * and told
the improbable tales smartly and in pictures
* * * hot weather entertainment * * *
GRAPHIC—* * * John Patrick could be
developed by Warner Brothers into a real
bo.x-ofiice bet. * * * The picture is too long
drawn out. A little judicious cutting would
have helped it immeasurably. However, there
were a lot of people who laughed a lot, so
perliaps the comedy did "measure up."
HERALD-TRIBUNE—* * * not of fea-
ture strength according to our judgment ♦ * »
"The Social Highwayman" needs, among
other things, a star * ♦ *
MORNING TELGRAPH — There are
many good situations, many laughs and the
interest of the plot is sustained by both sus-
pense and surprise. ♦ * * good light comedy
with enough of the melodramatic to thrill
Incorporations
Albany, N. Y.— William B. Friedlandei
Enterprises, Inc., New York, manage thea
ters, $150,000. Incorporator, Sadie Weis'
man, 36 W. 44th St.
Albany, N, Y. — Amp Operating Co., mo
tion pictures, $1,000. Incorporators, N. S
Cohen, E. F. Seigel. Atty., H. H. Straus.
1225 Broadway.
Dover, Del. — Buffalo Amusement Co
Dover $10,000. Address: Capital Trust Co
of Del.
Columbia, Pa. — The Alto has installed 3
new cooling plant.
Dade City. Fla. — A reproducing organ ha:
been set up in the Crescent.
those who must have excitement with theii
laughs. * * *
POST* * * Beaudine's interpretation lack
a certain spontaneity absolutely necessary tc
the success of a plot concerning two youn^
thin.gs * * * Much of the action upon tin
screen is labored circuitous and often non:
too clear. * * ♦
TELEGRAM — Apart from the bouncini
opportunities afforded him, he gives a credi
table performance in his initial venture as
leading man. Dorothy Devore, as the lad
fiction writer, twitters continuously with sui
prisingly little effect, and Montague Loi
does his best to make amends with a fiiii
robust portrayal in the title role.
TIMES — * * * the producers appear t.
have lost control of a good idea ; therefor
the result of their efforts is a hybrid affa
with slapstick masquerading as satire, an
satire kicking over the traces.
WORLD — It slaps along sfitly, caron.
ing into nonsense, being at all times dcligb'
fully carefree about its own silliness. 1
grow caustic ver it is as ridiculous as I
spank a feather.
160 Photoplay Editors
[ From all over the ivorld ]
PICK
The 10 Best Directors of 1926
But one of many interesting features
in the
Film Daily Directors' Annual
OUT NEXT SUNDAY
Over 170 Pages— A Mine of Information— DonH Miss It
K^^^wf^
from the popular novel by
E. PHILLIPS OPPENHEIM
with a superb stellar cast including
HUNTLY GORDON LILLIAN RICH
JAY HUNT LAWFORD DAVIDSON
Directed by Supervised by
WALTER LANG RENAUD HOFFMAN
Just one of 20 BUILT FOR THE BOX OFFICE money
getting attractions released during the coming season by
LUMAS FILM CORPORATION
Sam Sax, Pres.
1650 Broadway New York City
Foreign Rights Inter Ocean Film Corporation
Controlled h-y 218 West 42nd Street, New York City
^
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A UrM notionol Picture
I
l-^^J-^^^
Sfo brAdstreet
f i/'FILHDOM
Authority
Thursday, June 24, 1926
Price 5 Centf
L
^fi Open Door
1(1
1!
HUywood will find much of
tt:st herein. Back in harness
it few days, Selznick — L. J.
ni;li — declares Associated is
\ %i open market.
i'it way is clear, he states.
leioor is wide open to any-
and everybody. In a
t where so many major
nies confine releases to
es turned out by their own
this is interesting.
'exas Shozvs Initiative
jwhere there appears in some
how Texas is getting behind
|er Movie Season." Col. Cole's
re a live group. They have
d thems^ljves to the tune of
to put over the Season,
some tune. Aeroplanes will
II All sorts of tie-ups in addi-
those outlined in the cam-
book have been devised. It
be much of a hard Summer
y the Rio Grande from looks
Jgs.
Is offers a splendid example of
Ian be done elsewhere. Who
ce the hint?
Exports in Mileage
exports from thiis country
lalued at $989,161. The Gov-
It advances the estimate. The
Ishows an increase of about
1) over March. The staggering
lions to which export trade has
will be better realized when
|ed in terms of mileage. April
exceeded 4,500 miles of film.
'"'1 to footage, the wonder in-
i
III'
,/
V
is a business of which care
e taken. It means entirely
h to the industry to encounter
backs.
Sound Words
|y department of the theater
the initiative and effort of
Jinistrator." This is Harold
jklin talking. Emanating from
Jitive who is so closely identi-
Ih chain operations this car-
l:h significance. Each theater
liave a personality of its own;
Ividual something which at-
l.e public. When this prevails
|onse will register at the box-
KANN
Free Shows Disturb
Again Make Appearance in the North-
west— Practice Flourishing in
Many Small Towns
Minneapolis — Free shows, consid-
ered by many the bane of the indus-
try in the Northwest, are making
their appearance again this year, de-
termined, apparently, to overcome
the setbacks received by opposition
of theater owners and distributors to
stamp out this competition.
Despite the law relating to itiner-
ant shows, in which free shows us-
ually fall, by virtue of the fact that
they usually are presented on the
(Continued on Page 6)
Loew En Route
Southampton — Marcus Loew is
aboard the Leviathan which left here
Tuesday. The boat is due in New
York next Monday.
Gradings By Work
Proposed Cameramen's Union Would
Review Picture of Each Appli-
cant Before Affiliation
It is understood that the plan of
operation to govern the proposed
cameramen's union in the East will
be similar to the one under which
the now defunct United Society of
Cinematographers functioned several
years ago.
Gradation by work determined the
(Continued on Page 2)
Fay Buying Circuit
Holds 60-Day Option on Emery
Houses in Providence — Five
Theaters in Deal
Providence — Preliminary steps in
the purchase of the Emery Circuit
of five local theaters has been
made by Edward M. Fay of
Fay's theaters in Providence and
other cities. A 60-day option has
been secured on the Emery holdings.
These include the Emery Majestic
(Continued on Page 3)
SueMayMcAvoy
Los Angeles — Waldorf Prod, have
filed suit in the Superior Court seek-
ing to recover speculative or future
damages from May McAvoy for
$100,000.
The plaintiff charges that the star
broke a verbal contract to appear in
its productions thus making it neces-
sary to sign a lesser star causing
estimated box office loss to this
amount.
Edmund Lowe Cast?
Los Angeles — It is understood Ed-
mund Lowe will have the lead in
"One Increasing Purpose."
Branches for "U" Theater Chain
Universal Chain Theaters Corp. will
establish three regional offices. Min-
neapolis, Milwaukee and Omaha are
the designated cities.
May Build in Oshkosh
Milwaukee — Universal's key thea-
ter in Wisconsin is the Alhambra. A
house for Racine has been announced.
It is understood a third will be built
in Oshkosh where Carl Laemmle en-
gaged in business for many years.
Tippett Here; Goes to Coast
John D. Tippett arrived on the
Majestic from London yesterday
and leaves for the Coast today.
17 Scenarios in Work at Fox
Los Angeles — At the Fox plant 17
scenarios are now in work.
$10,000 For Publicity
Texas Exhibitors to Contribute Two
Per Cent of Average August Re-
ceipts for "G. M. 6."
Dallas — Texas exhibitors, working
under the leadership of H. A. Cole of
the M. P. T. O., plan to raise $10,000
for state-wide publicity for Greater
Movie Season. Each theater man will
contribute two per cent of his receipts
of an average August.
The campaign will be modelled af-
(Conitnued on Page 7)
Exports Increase
Month of April Showed $300,000 Ad-
vance Over March, Commerce
Bureau Reports
Washington Bureau of THE FILM DAILY
Washington — Exports in April, as
announced by the Bureau of Foreign
and Domestic Commerce, exceeded
$989,161 in value, an increase of
$300,000 over March.
Shipments during the month in-
cluded 19,821,626 ft. of positive, with
a value of $632,080; 744,329 ft. of
(Continued on Page 2)
Tries To Resign
M. P. T. O. A. Committees Decline
To Let Seider Quit As
Business Manager
Joseph M. Seider made another fu-
tile attempt to resign as business
manager of the M. P. T. O. A., at
a joint meeting of the Administrative
and Ways and Means committees yes-
terday. His resignation was tabled.
Organization plans were discussed
at the meeting, which was attended by
Harry Davis, Nathan Yamins, Mich-
ael O'Toole, R. F. Woodhull, L. M.
Sagal, Edward Fay and Mike Com-
erford. The concluding session will
be held today at the M. P. T. O. A.
headquarters, beginning about 11 a. m.
Double Duty
Bill Passed by Australian Senate
Would Legalize Three Pence
Tax on Films
Washington Bureau of THE FILM DAILY
Washington — A bill to double the
general duty on films imported into
Australia has been passed by the
Australian Senate, according to a
cable received yesterday at the De-
partment of Commerce. The meas-
ure would increase the duty from
one and one-half pence to three pence
per lineal foot. Films from the Uni-
ted Kingdom would continue to be
imported free of duty.
There is considerable opposition to
the increase among Australians, it is
understood, and there is some doubt
whether the bill will be approved by
the House of Representatives.
McCutcheon to Work Abroad
"The Dancer from Java" will be
made by the Ned Jakobs Prod., with
John L. McCutcheon directing. The
picture will be made abroad, starting
in August. An American cast will be
used and scenes will be taken in Hol-
land, France, Germany, Java and
Sumatra.
Metzger, "U" Sales Manager
Just before his departure for Eu-
rope Carl Laemmle appointed Lou
Metzger general sales manager for
Universal in charge of distribution.
Earl Kramer remains in charge of the
Eastern division, Ralph Williams in
the Southern. Appointment of West-
ern division manager is soon to be
made.
Unger Promoted
J. J. Unger has been appointed as-
sistant New York district manager
for Famous. Earl N. Sweigert suc-
ceeds him as manager of the New
York exchange. Thomas Murray
has been assigned managership of
the Brooklyn exchange.
"Trap" Opens at Colony Saturday
Beginning June 26 the Colony will
begin its programs on Saturdays, in-
stead ot Sundays. Opening this pol-
icy will be "The Trap," a Universal
revival with Lon Chaney and Irene
Ricn. The picture will be reissued
elsewhere.
Alice Terry Returning
Nice — Alice Terry sailed for New
York on the Homeric yesterday,
bringing a print of "The Magician."
Rex Ingram's latest picture for M.-
G.-M.
Howard Stickland, Ingram's press
representative, is also returning.
THE
^^
DAILY
Thursday, June 24, 1
• » * ^^ Authority
mXXXVINo.72 Thursday, June 24. 1926 Price 5 Cents
I6HN W. ALICOATE Publisher
Publiihed daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folici, Inc. J. W. Alicoate, President atid
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered at second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit wTth order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Fi!mday, New York. Hollywood,
California — Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
intctcn 9794, London — Ernest W. Fredman,
The tttm Renter, 58, Great Marlborough St.,
LcnJon W. I., Paris — La Cinematographic
Francaije, 5, Rue Saulnier.
Exports Increase
(Continued from Page 1)
negative, worth $220,144, and 3,984,-
594 ft. of unexposed fihn, valued at
$107,903. In addition, more than
one and one-quarter million feet of
film, valued at $29,034, were shipped
to Porto Rico, Hawaii and Alaska.
Exports of positive to Australia
touched a high figure, in excess of
2,500,000 ft., while the United King-
dom, Canada, Argentine and Brazil
each took more than 1,000,000 ft.
Financial
Light trading and flagrant profit-taking
brought a general reaction in the market yes-
terday. Here and there, bear traders were
in evidence, but there activities so far are
not taken to mean that the upward movement
in the stock nrarket has been checked.
The conclusion of the day left many of the
film stocks slightly lower. Trading was mod-
erate. Famous common was the heaviest
loser, closing 1J4 below the previous day.
Fox Flm "A"' slid down" IJ^ of a point.
Hurst Joins Greater Features
Seattle — Percy Hurst has resigned
from First National's sales staff to
become sales manager of the Seattle.
Portland and Butte offices for Greater
Features, Inc., with headquarters
here.
New Manager for Fox House
Philadelphia — William A. Haynes
has replaced J. Scholer as manager
of the Fox at Market and 16th.
Scholer has become manager of the
Audubon, New York.
Gradings By Work
(Continued from Page 1)
classification at that time within the
union. A reviewing committee
screened the efforts of an applicant
and from the completed product de-
termined how the membership was to
be treated. A card was then issued
It is believed the same procedure will
be followed in developing the new
organization.
Irving Cohn, Triad Manager
Joseph Bickler, general manager of
the Triad Amusement Co., has ap-
pointed Irving Cohn supervising man-
ager of its chain of seven houses
Bickler declares that all reports re-
garding the sale of the Triad chain
are unfounded.
Doing "Cossacks" Script
Hollywood — Dorothy Farnum has
been assigned to do the continuity of
"The Cossacks," from the novel by
Leo Tolstoi. This will be a starring
vehicle for John Gilbert.
German Police Dog Features
Wonder, prize German police dog
is en route to the Coast to be featured
by Rock-Kopfstein Enterprises in a
series of four or six productions.
Quotations
High
Balaban & Katz . . 72?^
Eastman Kodak ..lli;^
Famous Players ..123Ji
Fam. Play. Pfd. ..120M
Fam. Play. Rts. .. 4-^
Film Inspect 3^
First Nat'l Pfd. ...102^
Fox Film "A" slid down
Fox Theaters "A" 25
•Intern'l Project. . . .
Loew's, Inc 37J4
•Metro-Gold. Pfd. . .
H. P. Cap. Corp. 21"^
Pathe Exch. "A" .. 57Ji
tParamount B'way 97J^
Roxy Units 27
Roxy Common . . . 7J4
Skouras Bros SO
**Stan. Co. of Am. . .
Trans-Lux Screen
Universal Pict.
*Univer. PiCt. Pfd.
*Warner Bros. . .
Warner Pict. "A"
* Last prices quoted
■»* Philadelphia Market
t Bond Market
Low Close Sales
72H 727/8 ....
110^ 110'<^ 500
122 122 3,800
120K 120J4 100
4^ AH 300
5-5^ 5M 200
102J4 102J4 200
1 ^ of a point.
34^^
14
25
37J4
26.5^
55
97V4
25
6V4
50
"774
34
25
11'/^
37 H
23
20M
55/8
97M
50
61
34
93^
45/2
13^ 13M
500
's66
'366
1,700
200
900
200
1,300
Indiana Chosen as Theater Name
Indianapolis — The Circle Theater
Co., building a $1,000,000 house, has
decided to name it the Indiana.
New Homer Deal Closed
Los Angeles — Robert J. Horner, of
Associated Independent Producers
has closed contracts with J. W. Quil-
lian of Enterprise Film Corp., of At-
lanta, to distribute the Pawnee Bill
Jr., pictures in that territory.
No Sunday Pictures
Spring Lake, N. J. — Films, al-
though of a religious nature and for
the benefit of a church, may not be
shown in Spring Lake on Sunday,
according to an edict just issued by
the Borough Council.
Theater Changes in San Antonio
San Antonio, Tex. — Robert Blair
has assumed management of the
Princess and Empire. Mark Weis-
berg was assigned as manager of the
Princess under the supervision of
Blair.
To Build House for Negroes
Los Angeles — Adolph Ramish will
build a 1,700 seat house exclusively
for negroes at Central and 23rd Aves.
Kyne Story for Conway
Los Angeles — Jack Conway's next
for M.-G.-M. ^yill be "The Under-
standing Heart," by Peter B. Kyne.
"White Gold," Howard's Next
Los Angeles — William K. How-
ard's next for Cecil B. De Mille will
be "White Gold," with Jetta Goudal
and H. B. Warner.
$250,000 Worcester Theater
Worcester, Mass. — A permit has
been issued to Benjamin I. Cooner
for a picture theater at 66 Franklin
St. to cost $250,000.
BELL HOWELL
AKELEY CAMERAS
U)il/i cr Without Camirarnen
SSIDEN CAMERA EXCH.^NGE
729 Seventh Ave. N.Y.C.
Bratt in Exhibition Field
Newman Grove, la. — Charles P
Bratt is running shows here.
Dorothy Sebastian Signed
Los Angeles — Dorothy Sebastian
has been signed for the lead opposite
Raymond Griffith in "You'd Be Sur-
prised" which Arthur Rosson is di-
recting.
Joins Western Film Corp.
Portland, Ore. — Chester A. Jones
is covering Oregon for Western Film
Corp., out of Portland. H. G. Mapes
is Portland manager.
IHarryK.Thaw^ I
S ^fts xurilten a sensaiional bookabottt 3
I cottec(^"THE TSAJTaj^", S
= fo be published in Ougusi. Orde?' S
g ifouf copy ^OW from (mar iooiselkr §
PORRAKCE&CO, ZftvxeZBIdy^nii/a, /&.
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INCORPORATED
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Telephone John 3080
!■<■■■ ■■Jiinjiijiiui 111 m
Browning to Direct Gilbert
Los Angeles — John Gilbert's
starring role, after "Bardelys
Magnificient," and before "The
sacks" will be in "The Day of Sc
Tod Browning will direct.
Wilk Returns
Jacob Wilk, play broker, is ba
New York from Hollywood.
'Con
This is a 'Cornerblock' cut fura
FREE for all Pathecomedies at
Exchange.
A COMPLETE LABORATOl
AND TITLE SERVICE
The Standard of the Indus!
723 7th Ave., N.Y.C. Bryant 541
I'W'xl Reasons— Count 'em fii
±^ WhyYou Should Book Li
STANDARD
FAT ME
2 REEL COMEDIES
Current Releases
Tailoring
Heavy Love
Three Wise Goofs
A Beauty Parlo
On The Links
HoneymooD Fee
All Tied Up
The Heavy Pii
All Out
Three Of A Kin
Id The Air
Wedding Daze
Back Fire
Produced by Joe Rock
STANDARD CINEMA CORPORA
At AH F. B. O. Branche
I
i
THE
Lrsday, June 24, 1926
■JXI^
DAILY
t i
ixp/o/t- O- Grams
|e/ outlines of practical exploita-
Ittunts. They give all necessary
mnation the exhibitor needs to
Ithem, over. They have made
mf for others. They will make
ml for you. This daily list of
l/.oit-0-Grams" is intended as
iy reference for the busy show-
File them away. Here is an
■)ur-elbow" service of publicity
when you run these pictures.
\n your "Exploit-0-Grams," and
the other fellows who are help-
iou.
"The Ace of Spades"
(Universal)
up with the hotel barber shop.
were distiibuted all over town
m ace of spades in the center.
top was printed "The Ace
Irbers" and at the bottom "The
Jf Spades." On the back was
lopy: "For a good shave go to
Ice of Barbers at the Hotel bar-
pop. To see 'Close Shaves' go
J Opera House each Tuesday and
lesday." These cards were dis-
^d a week before the serial
1. — Roy E. Russell, Opera
Millersburg, O.
'Beverly of Graustark"
(M.-G.-M.)
: advantage of the fact that
ioctors were in town attending
(mention. To every doctor was
prescription on a regular pre-
lon blank, printed in an imita-
|f handwriting. It read: "Dear
A good prescription for your
Iment while in Dallas is Loew's
Theater. There you will find
|ii Davies in 'Beverly of Grau-
Thank you." — Melba Theater,
"The Flame Fighter"
(Rayart)
this serial's opening all the
Jorhood kids were lined up and
fing picture taken, which was
later at the theater. All the
sters were presented with mini-
|firemen's helmets. — Joe Bradt,
3ft Theater, Seattle, Wash.
"His Secretary"
(M.-G.-M.)
lie use of the mailing list tc
I unique check. It was made
I "His Secretary (Norma Shear-
Jthe value of one thousand dol-
lor a kiss), and signed by Lee
In (Lew Cody.) On the back
le theater's name as an indorse-
land the play date. This tied
l:h the closing sequence of the
\/, and created a lot of com-
l-Strand Theater, Evansville,
"Kiki"
(First National)
efifective use of the block let-
ICiki" on top of the marquee
1 striking sign. The gigantic
were painted white, and could
n for several blocks in each
Im. The letters were nine feet
without borders or colored
made of beaver board with 1 x
jStrips backing the letters. At
he sign was lighted by a spot
Ford car parked 100 feet away.
Walton, Grand Theater, Bel-
1, Wash.
Fay Buying Circuit
(.Continued from Page 1)
seating 2300, Emery seating 1700, Ri-
alto seating 1600, Modern seating
1600 and Capitol seating 1400.
With Fay's theater already owned
by Fay, purchase of the other five
will give him six of the largest thea-
ters and practically control of the
local situation. The Keith-Albee in-
terests have three houses and the
only others of importance are the
Strand and the Opera House.
The deal involves upwards of $1,
000,000 and is said to be the largest
theatrical transaction in the state's
history. Fay owns Fay's in Roch-
ester, N. Y. and Fay's in Philadelphia,
and is said to be interested in other
theaters in New York State. The
Rhode Island corporation owning
Fay's is known as the Arcadia Amuse-
ment Co.
Assistant U. S. Attorney General
Ira Lloyd Letts acted for Emery in
the transaction and ex-Gov. Jamef
H. Higgins represented Fay. The
Emery and Modern are closed for
extensive renovation. The Majestic
has been featuring Paramount pic-
tures. The Rialto has played First
National largely.
Starkey Circuit Changes Policy
Spokane — The Will Starkey enter-
prises have put into effect a new
schedule of changes and programs for
the Summer. The Empress changer
Sunday and Thursday, at a strictly
15 cents admission. The Rex will
change Sunday, Wednesday and Fri-
day, going to ten cents. The Majes-
tic changes Saturday, Tuesday and
Thursday, also at a dime.
"Jazzbo" Outing Saturday
The second annual outing of The
Tazzbo Club, the social organization
of P. D. C, will be held Saturday at
the Bay Hotel, Freeport.
Managing Tiffanv Exchange
Cleveland — Sam Gerson, former in-
dependent exchange manager, has
been appointed manager of the Tif-
fany exchange.
Seibel Joins Warner Staff
Omaha — Art Seibel has joined the
sales staff of the Warner exchange
He formerly was with F. B. O.
Miss Dunbar to Coast
Hollywood — Helen Dunbar, who
was in "Fine Manners," starring
Gloria Swanson, has returned to Hol-
lywood.
rra
I NfD IAK06S Productions j
Announce
I "The Dancer from Java" :
Special Feature to
Be Made Abroad
To be Directed by
John L. McCutcheon
{All Rights Reserved)
is bodhled into the
bia Jirst'R^sfqr
New Star
\Am
Every year the industry must have ita
sensation.
This year it's Maynard.
We picked him as a comer.
But, man, how he crashed through!
Wildest-fighting, hardest-riding, bast-looking
star. And personality — net just trick stuff!
Play Him Only In First
National's Western Specials!
Pr««ent«d by Charlas Rosen. Diraettd by At
Ragall. Story and adaptation by Marioa Jacksea.
Production management, Harry J. Brows.
26 ^^Individually Specui
WARNER WINNEII
FOR 1926-27
ACROSS THE PACIFIC
DON'T TELL THE WIFE
WHILE LONDON SLEEPS
WHITE FLANNELS
MATINEE LADIES
SIMPLE SIS
THE HEART OF MARYLAND
THE BLACK DIAMOND EXPRESS
THE THIRD DEGREE
TRACKED BY THE POLICE
THE GAY OLD BIRD
A MILLION BID
PRIVATE IZZY MURPHY
THE BRUTE
MY OFFICIAL WIFE
THE COLLEGE WIDOW
HILLS OF KENTUCKY
MILLIONAIRES
WHAT HAPPENED TO FA1||
IRISH HEARTS
THE CUMBERS
BITTER APPLES
DEARIE
ARTHUR SOMERS ROCHE |
ihe eminent novelist— tv>o •*•» I
Titles to be announceAJ
WHAT EVERY GIRL SH[I
KNOW
f
ifll
s«
1,-01 >c"'"
SO* ^^
/HOWMEN
OOK
NERWINNERT!
Big Pictures /or Big Hotises/ Quality
-not Quantity' Policy sweeps
WARNER Winners for 1926-27,
into country* s finest theatres I
Fred Desberg-LoEW's Ohio Theatres ""^ oS!^'^
■A 1 SKci^M DAYTON, OHIO
lC JLlDSOIl -^ CINCINNATI, OHIO
Wm^ Epstein - Aztec Theatre '^i^s"""
lohn Hamr ick-BLUE Mouse Theatre
Alton C Emory O-.w^^^ TwiT^Afwnr. provtoence
Bill Mahoney ^ lilALTO I HEATRE rhode islan
TACOMA, WASH.
SEATTLE, WASH.
PORTLAND, ORE.
H. C. Yamiiis - RiALTo Theatre '""kJ^^
And Thafs That!
By "BARRY"
"TT isn't the original cost of a new
-I- bob, it's the upkeep," says Dor-
othy Mackaill, who has had to have
new hats shaped and made by the
dozen all because different styles of
hair cuts were required in her last
several roles.
Because the Rialto believes it is
the spice of life they have booked
"Variety" for its netv attraction.
The industry still continues to coin
new words. Now it's "Alimoniac."
which is used to describe a woman
who marries with alimony as her ob-
ject. Leatrice Joy plays this sort of
character in "For Alimony Only" and
the word was coined by Lenore Coffee
who did the scenario.
In Winnipeg a theater manager is
waging a war on "movie pests." On
his screen at intervals appears this
notice:
"What Movie Patrons Call A Pest
— Talkers, Coughers, Gxim Chewers,
Foot Tappers, Seat Kickers, Peanut
Huskers and those who read titles
out loud."
According to a telegram from the
Coast, Rudolph Valentino was actu-
ally manhandled at the Santa Monica
theater.
They're trying to find out whether
she'll be a vamp or an ingenue and
so Hazel Forbes, a beauty contest
winner, is being "tested" by Famous
camera experts.
In the Courts
Arthur H. Sawyer has filed suit in
the Supreme Court against Willar''
Mack to recover $4,836. He allege?
that between June, 1924, and Jan. 1
192S, he advanced this money to
Mack and the latter agreed to give
him the exclusive right to his mov-
ing picture scripts and other literary
and dramatic writings.
It is alleged that he agreed to de-
liver to the plaintiff two scripts. "A
Man's Heart" and "Be Game" but
refused to do so. Mack contend?^
that he did deliver the scripts and
also assigned to the plaintiff all hip
interests in his dramatic productions
but that thev were rettirned.
Slight Fire in Spokane House
Spokane — Prompt work on the part
of operator and fire department, con-
fined a blaze in the Majestic to the
booth. One reel of the feature and
one reel of the comedy were destroy-
ed. A substitute program was pro-
vided in a few moments. The projec-
tor and booth equipment were slightly
damaged.
THE
■e^t!k
DAILY
Thursday, June 24,
Millar Made Manager
Seattle — Walt K. Millar, who has
been special representative for Great-
er Features. Inc., out of Seattle, has
been promoted to manager of the
Portland branch. ^lillar succeeds
L. N. Walton, who has left to take
over the Grand, St. Helens, Ore.
Free Shows Disturb
(Continued from Page 1)
street or in a park, without ample
fire protection, Minnesota is again
reported to be feeling the effects of
free shows, notably at Isanti, and Del-
avan, with Kirkhoven business men
sponsoring free presentations. Hallo-
way started the season with free
shows but these were scheduled to
be discontinued, following cancella-
tion of service. At Isanti, pictures
are projected on a building, with a
collection box, used as an excuse to
cover the admission clause of con-
tracts.
Wishek, Kulm Walcott and Rol-
lette are among North Dakota towns
wher'^ free shows are being offered
Wishek's shows are being presented
at the Lyric, operated by E. H
Cook.
Raymond is the only South Dakota
town where free shows are reported,
although arrangements were being
made to offer them at Henry and a
number of towns in the vicinity.
Haugen, Wis., was being groomed
as the nucleus of a circuit which was
to embrace Melrose and a number of
towns in the vicinity.
Free shows are thriving in Nebras-
ka, according to reports, with Belden
Hartington, Palmyra, Hickman and
Bennett among towns where free
shows already have gained foothold.
"Greater Amusements" states edi-
torially:
"Free shows are getting by in the territory,
largely because they are operating under cov-
er. In most instances, distributors supplying
service to free shows, are doing so unwitting-
ly, laboring under the impression that films
contracted for are for showing in regularly-
licensed theaters.
"For that reason, it is the duty of every
exhibitor, distributor and distributor's repre-
sentative, to immediately report all free shows
brought to their attention, so the menace
may be stamped out before it grows to alarm-
ing proportions. If you are threatened with
free show competition, or know of any free
show operating in the territory, write to
Greater Amusements today, stating the facts
of the case, particularly what films are being
shown. Publicity given to cases reported
will help eliminate the free shows which is
sucking at the life blood of the motion pic-
ture industry in the northwest."
Charging distributors with breaking
faith in serving free shows, Guy
Crandall, an independent exchange
operator, has served notice that his
exchange intends to solicit free show-
business this year. In former years
the exchange, he said, has refrained
from serving free shows, but found
that others who claimed to be against
this form of competition w-ere furn-
ishing films for free shows, so intends
to get as much free show business as
it can this Summer.
M.-G.-M. Renews with Owen Lee
Gwen Lee has been signed to a
new contract bv M.-G.-M.
BLIZZARD
FANS
Recognized
Ventilation
BLIZZARD
SALES CO.
Omaha Nebr.
If you miss
next Sunday^s
Directors' Number
of The Film Daily
you 'H^ill be
cheating yourself
out of the best
guide to Directorial
and Production
Activity ever pub-
lished in
the Film Industry
»and "ive Don't
Mean Maybe.
THE
Ihursday, June 24, 1926
j5S^
DAILY
ly's
inbei
Djuly
Summer Theaters
jort Houses Opening in New Eng-
land—July 1 Will See All in
Operation
oston — Summer theaters opening
t Monday in New England sum
resorts include: Apollo at Nan
:et, Mass., J. Leonard, manager
Bayside at Bayside, both in th
n of Hull, Daniel Murphy, man
r. J. B. Eames of Littleton, N
opens his Bethlehem at Bethle
1, N. H., Colonial and his Haley
it Colebrook.
Arcus at Manchester, Vt., openr
Arcade July 1. At Hyannis
>s., the new Hyannis has openec'
the season with G. R. Moore in
:ge. Oscar Avidson opens tht
th Shore at Kcnburma July 1
Star at Osterville, Mass., owned
W. A. Windsor opened this week
the season.
be
irseli
best
tona;
Rocky Point House Opens
ocky Point. R. L — The Casino
ntly remodelled, has been open-
or the Summer.
Made Resident Manager
ort Madison, la. — Waldo Ebinger
ow resident manager of the three
1 houses operated by Capitol En-
rises, a subsidiary of Universal
y are Strand, Orpheum and Co-
bia.
'plan House at Billings, Mont.
ings, Mont. — Eugene O'Keefe
his partner, who operate the Bab-
here, are planning a $120,000
ter and office building on North
Jadwav, between Second and
d.
tion^
tfarius Anderson Sells Interest
alispell, Cal. — Marius Anderson
sold his interest in the Libetrj'
Orpheum to his son, Carl, and to
D. McDaniel.
I
pub-
Coleman Opens New Theater
idway, Utah — Guy E. Coleman
ijopened a new theater here.
Svans Buys in St. Genevieve '
Genevieve, Mo. — The Missouri
been sold to Pete Evans of Kan-
City, who assumes management
15.
Convert Hall Into Theater
Jnedale, Wyo. — John and Dave
^5on have completed plans for the
aving of motion pictures in a hall
lott't
be.
AMALGAMATED
AUDEVILLE AGENCY
Attractions for
Picture Theatres
tandard Vaudeville Acts
JOO Broadway, New York City
Phone Penn. 3580
$10,000 For Publicity
(Continued from Page 1)
ter the one staged in Michigan last
year. Greater Movie Season contests
will be conducted in the "Dallas
News" "Houston Chronicle" and
"The San Antonio Light." In addi-
tion to national and local prizes of-
fered by the M. P. P. D. A. Texas ex-
hibitors will provide three automobiles
for state prizes. An aeroplane will do
trick stunts and drop souvenirs over
various cities and towns.
Neitz and Dillon with M.-G.-M.
Los Angeles — Irving G. Thalberg
b;is signed Alvin J. Neitz and Robert
Dillon, both continuity writers, to a
eoniraet v\itli M.-G.-M.
M.-G.-M. Signs Irvin Cobb
Hollj'wood — Irvin Cobb has signed
to a contract with M.-G.-M., and will
write an original story.
Free Trip For Popular Girl
New Haven, Conn. — The Olympia
is conducting a popular girl contest
with a free trip to the Philadelphia
Sesquicentennial, New York, Wash-
ington, Atlantic City, Baltimore and
Boston included. Every purchaser of
a ticket is entitled to a vote.
Salt Lake Cit-' Exchange Moving
Salt Lake City — Famous is moving
its exchange into the new building
under supervision of Thomas A. Kil-
foil, special representative from the
home office.
Wilson in Theater Deal
Oswego, N. Y. — P. J. Wilson has
taken over the lease of the State
which he will manage.
.-. -4
"Parade" Closes in Cleveland
Cleveland — "The Big Parade" has
closed its local engagement after its
eighth week.
Canada Won't Act
Amendments to Copyright Law Will
Not Come Up for At Least
Another Year
Ottawa — No amendments to the
Canadian copyright law will go into
effect for another year. Parliament
is closing and Prime Minister King
has announced that no more business
will be considered, apart from a Cus-
toms report and various departmen-
tal estimates. This means the music
royalty amendments will not be acted
Strenuous opposition against the
music royalty plan for theaters was
registered by various exhibitor or-
ganizations in Canada. One of those
who headed the fight was Col John A.
Cooper, president of the M. P. Dis-
tributors and Exhibitors of Canada
representing the Hays organization
in the Dominion. The M. P. T. O.
Canadian Division also registered pro-
tests and co-operation was received
from the Canadian Musical Protective
Assoc.
Open at Old Orchard
Old Orchard, Me.— The Pier Ca-
sino has opened for the season with
J. L. Dufly owner-manager.
Bristol, R. I., House Sold
Bristol, R. I. — The Olympia has
been sold by Mrs. G. E. McGlue to
N. Kamber of Boston.
Stein Gets Fitchburg House
Fitchburg, Mass. — Benjamin Stein
has taken over the New Majestic
formerly an E. M. Loew house.
Millers Falls Strand Closes
Millers Falls, Mass. — The Strand
has closed for an indefinite period.
Edward Thiel Buys Kay
Marcus, la. — Edward Thiel has
purchased the Kay.
Sta^e your own battle for
the champion heavyweight
receipts of the world ~
by playii^
GENE
TUNNEY
America's best liked heavyweight
in a Patheserial
rs
aimed J
afYoi/r I
Box Office J
Piefeired
Piclures.-
/)/-e«CMfC(J.AvJG.BACHMANN
SOU fORCiONDisimuwm- INTER -QCEAM FllM COW.
^^
NICHOLAS m.schenck;
Vice President and General Manager'
lOK'W'g fHEATR,E^-
Not only hnows pictures ~he alsoknow^
NEWS !
THAT'S VHY HE BOUGHT
104 1 5 SUES A YEAR,
FOR HIS ENTIRE NEW YORK
CIRCUIT 11^ 1926-27
•fer
YES SIR, !^ Its a great:
buy for ANY THEATRE
that vants the BE^T!
l-ox. N e \A/ s
MIGHTIEST OF ALL
m
iTHE
Ik brAdstreet
r FILMDOM
7Aff^£(ocmm
Authority
Friday, June 25, 1926
Price 5 Cents
ilsok
le gaff
0
Northwest once again
ains about free shows,
entire tier of states is ap-
feeling the effects of the
e. It is not a healthy sit-
The exhibitor cannot
Suspicion points
veral distributors who
1 know better as being
Uy responsible, at least. If
,cts are correct, whatever
necessary to remedy this
f affairs should be under-
at once. If the distribu-
ects long enough, he will
how free admissions will
his legitimate customer
lerefore. himself as well.
^H - Trusts and Mergers
^^Blintly, a Government official de
^^r'U the Administration did not
An big business merely because
m big. Expansion, in other
'1 did not indicate a ruthlessness
. ics. Now Col. William J.
11, Assistant to the Attorney-
Qiji, steps forth and states pres-
Ifts cannot govern consolidations.
Rd solidations calculated to stifle
ipition," he declared, "are a se-
"= economic and social danger
-n;ess and financial structure
I on freedom of trade, and it
'iuty of the bankers of the
to influence managers of
10 see that nothing is done
ompetition."
< . need be no worry. Bankers
keen in business to do other-
KANN
I'athe Redeeming Bonds
has been made that Pathe
rjeem its 10 year, eight per cent
ip fund gold bonds Sept. 1 at
tlrrinian National Bank. They
ed at 110 per cent
amount and accrued
Sept.
/ ^^jHrrinian Nati
nVPQlt'lbe redeemei
rl ^ h'(jrincipal an
riMnire to Sept. 1.
'« Renew Equity Membership
wood — The special of?er of
ors' Equity Assoc, for the re-
' ai n of membership to all former
[>l(s working in pictures has ex-
ii Only a few took advantage
tt proposition, which involved
t of $15.
Music Tax Up Again
M. P. T. O. A. Names Committee to
Work on Situation — Seider to
Give Up Post
Steps to adjust the music tax situa-
tion were taken by the M. P. T. O.
A. Administrative and Ways and
Means committee yesterday when
the matter was assigned to the fol-
lowing committee: Joseph M. Seider,
Sydney S. Cohen, Harry Davis, R. F.
Woodhull and L. M. Sagal. Sagal
was instructed to obtain the view-
point of the vaudeville theater man-
agers in the situation. The commit-
iContintied on Page 2)
Panama Canal Yarn
Irvin S. Cobb Working on Story to
Be a Special for M.-G.-M. Re- '
lease Next Season
Los Angeles — M.-G.-M. is actively
at work on a story based on the build-
ing of the Panama Canal. Irvin S.
Cobb is writing it.
The picture when completed will be
released as a special. No director or
title has been assigned as yet. It is
expected that several prominent men
will be associated with the making of
the story into a picture, due to their
connection with the construction of
the canal, or with the operation of it
since completion.
Plan New Company
Concern Contemplated by Selznick to
Handle Physical Distribution of
12 Specials
Formation of a new company to
handle the physical distribution of the
12 specials on the Associated Exhibi-
tor program is planned by Lewis J.
Selznick. The concern, to be headed
by Selznick, will use a new name.
Selznick said no plans have been
{Continued on Page 2)
F. B. O. Holds District Meeting
Cincinnati— At the F. B. O. dis-
trict sales meeting at the Sinton, Lou
Geiger, Cleveland; H. J. Michaleson
local manager; H. H. Hull, Indianap-
olis; A. M. Elliott, Detroit; A. H.
Schnitzer, Pittsburgh; and Tom Mc-
Kean, St. Louis attended. Joseph I.
Schnitzer presided and E. D. Derr
and Phillip Hodes addressed sales-
men.
F. B. O. Foreign Deals
F. B. O. has closed contracts with
First National for the distribution of
its product in Australia and New Zea-
land. The company has also closed
with Juan Kunzler, acting for the N.
Y. Film Exchange, for Argentina.
Paraguay, Uruguay, Chile, Peru
Bolivia and Ecuador.
Loss Explained
Warner Deficit of $1,337,826 Price
Paid for Reorganization, H. M.
Warner Tells Stockholders
The financial statement of Warner
Bros, for the year ended March 27,
1926 shows a loss of |1,337,826. In
a letter to stockholders, Harry M.
Warner states the loss is the price
which the company was forced to pay
for reorganization.
He referred directly to the War-
ner's entrance into national distribu-
tion. He declared the stock of the
Vitagraph Co. was purchased with
full knowledg;e that that purchase
{Continued on Page 4)
"Don Juan" Road Shows
"Don Juan," will open as a road
show in New York, Boston, Chicago
and Los Angeles within a week or
two of each other. The picture will
open at Warners in New York July
22 with Chicago to follow a week
later.
Three More Signed
Martinelli, Anna Case and Marion
Talley to Sing for Vitaphone
Process
Warner Bros, who control the Vit-
aphone process have signed Martinel-
li, Anna Case and Marion Talley, all
Metropolitan Opera Co. artists to sing
for the synchronization process.
It developed yesterday that the
{Continued on Page 2)
Wants Tax Cut
Jill in House of Representatives De-
signed to Eliminate All Levies
on Admissions
Washington Bureau of THE FILM DAILY
Washington — Elimination of the
admission tax and other changes in
the tax law were sought by Represen-
tative Jacobstein of New York in a
bill introduced in the House of Rep-
resentatives.
The admission tax can be repealed
{Continued on Page 2)
Named to Civic Committee
Mayor Walker has named the fol-
lowing as members of his Civic Com-
mittee: William Fox, Dr. A. H. Gi-
annini, Charles O'Reilly, Sam Ber-
man, Arthur Hirsh, Abraham S.
Schwartz and Bernarr McFadden.
The committee will concern itself
with city planning.
Niblo to Direct Valentino
Los Angeles — Fred Niblo will di-
rect Rudolph Valentino in "Cellini"
for United Artists, after he complet-
es work on "The Temptress" his
current M.-G.-M. picture. Niblo will
be loaned by Louis B. Mayer for
the picture.
1st Nat'l Going West
All Production Will Be Concentrated
Ultimately in New Burbank Stu-
dio— Plan Two More Here
First National will abandon pro-
duction in the East by fall. There
remain two more pictures to be made
in the present Bronx studio and then
the various units will be transferred
to the new plant at Burbank, near
Hollywood.
The latter studio is practically com-
pleted. It will be adequate enough
to take care of all First National
companies. The plant has been laid
out so that additional stages can be
built when pressure for space makes
it necessary.
It is reported Robert T. Kane Prod.
nay take over the Biograph plant now
used by First National and that Glo-
ria Swanson and her unit will pro-
duce "Personality" for United Artists,
at Cosmopolitan where Kane now
functions.
Premiere of "Les Miserables"
Philadelphia — "Les Miserables"
was shown here last night at the For-
rest theater by Dr. Marcel Knecht,
heading the French delegation to the
convention of Advertising Clubs of
the World, together with members of
the Poor Richard Club as their part
in entertaining the delegates. During
the intermission Henri Berenger,
French Ambassador to the United
States, pesented medals.
Mayor Kendrick, of Philadelphia,
and other city officials attended the
showing. Universal officials who
came from New York were Edward
H. Goldstein, Lou Metzger and Earl
Kramer.
James V. Bryson will go to Wash-
ington tonight with Joe Weil, direc-
tor of exploitation, '-> -' perform-
ance before the Na ss Club.
Rivoli Revises A n Scale
With the start of eek's pro-
gram on Saturday, e i ; June 26,
a new scale of admission prices will
be inaugurated at the Rivoli. Orches-
tra and balcony seats will sell at 65
cents from 12 noon to 6 P. M. and
75 cents from six to closing on Sat-
urdays; all seats 75 cents at all hours
on Sundays, all seats 35 cents from
11 A. M. to 1 P. M., 50 cents from 1
to 6 P. M. and 75 cents from 6 P. M.
to closing on week days.
The other houses along Broadway
contemplate no change so far as could
be learned.
Young With Chadwick
James Young has been signed to
direct three pictures for Chadwick.
THE
d>M
■S&K
1
DAILY
Friday, June 25, 19
mXXXVI No. 73 Friday, June 25. 1926 PriciSCents
I6HN W. ALICOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer; Maurice D. Kann, Editor; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months. $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Fi'.mday, New York. Hollywood,
California— Harvey E. Gausman, Ambassa-
dor Hotel; 'Phone, Drexel 7000 and Wash-
innton 9794, London— Ernest W. Fredman,
The I-ihn Renter, 58, Great Marlborough St.,
London W. I.. Paris— La Cinematographic
FrancaioC, 5, Rue Saulnier.
Financial
Strong buying yesterday warded off a bear
raid on the stock market. The bears began
their attack in the motor issues, but were
circumvented by an unexpected demand for
stocks. On the whole, industrials were very
irregular. The film issues swung along with
the trend of the market, but except in a few
selected stocks, little activity took place.
Famous common and rights led in sales, but
there was not change in quotation. Loews
Inc., also stayed at its old figure in a turn-
over of 2,000.
Quotations
High
Low
Closa
Sales
'Balaban & Katz
72%
Eastman Kodak .
.110-^
noyi
110/2
166
Famous Players .
.\2^y^
121^8
122
2,300
•FaJiT. Play. Pfd. .
120H
Fam. Play. Rts. .
■ 4H
VA
4-4
2,266
Film Inspect. . . .
s?4
5^
SH
100
First Nat'l Pfd. . .
103
1027A
103
200
Fox Film "A" . . .
687/8
68'/8
68/8
600
Fox Theaters "A"
25
25
25
300
*Intern'l Project.
11^
Loew's, Inc
. 37y8
37'A
37J4
2,666
*Metro-Gold. Pfd.
, ,
23
M. P. Cap. Corp.
, .
20/4
Pathe Exch. "A" .
56
56
56
266
tParamount B'way
97 5y^
97^8
97fi
100
Roxy Units
27J4
25
, ,
Roxy Common . .
8
6H
....
Skouras Bros. . . .
50
50
50
....
•*Stan. Co. of Am.
62K
Trans-Lux Screen
8
7»4
8
1,366
Universal Pict. . .
34-4
34-4
34J4
100
Univer. Pict. Pfd.
95
95
95
200
*Warner Bros. . .
45 '/i
Warner Pict. "A"
14
14
14
700
* Last prices quo
ted
■'• Philadelphia Market
\ Bond Market
Publix Building in Miami
Miami— The Publix theater under
construction in Miami, tentatively
called the Cosmopolitan has been defi-
nitely named the Flagler.
Publix in Seattle
Seattle — A theater with a seating
capacity of 4,000 is to be built here
by Publix. Building and equipment
will cost about $1,800,000.
Improve Davenport House
Davenport, la. — Improvements are
being made at the Fort Armstrong.
Music Tax Up Again
(Continued from Paye 1)
tee will report back at a meeting to
be held in two weeks.
Michael J. O'Toole was appointed
chairman of the public service rela-
tions committee, with authority to se-
lect its members. Cohen, O'Toole.
WoodhuU and Seider were authoriz-
ed to make recommendations for the
executive committee and the execu-
tive committee-at-large. The former
is appointed by the president and the
latter by the board of directors.
It was voted to give silver service
sets to Retiring President Woodhull
and Mrs. Woodhull and Glenn Harp-
er, who was chairman of the recent
convention committee, and Mrs.
Harper.
The committees ordered the remov-
al of the organization's bookkeeping
department from 43rd St. to nationa
headquarters. Seider was authorized
to obtain an office manager. The re
port of the treasurer for the period
since the convention was accepted.
Davis and Seider will discuss the
Movie Chats project today with Louis
Jacobson.
Seider said yesterday he intends to
relinauish his duties as business man-
ager by Sept. 1, desiring to devote
his time to the major problems of
the M. P. T. O. A. and his own
personal business. He desires to be
relieved of the mass of detail.
Woman M. P. T. O. A. Executive
The first woman to be honored with
an executive position in the M. P.
T. O. A. is Pearl F. Merrill, of the
Meralta Theater, Culver City, Cal. As
national vice-president. Miss Merrill
will also be a contact point for the
national organization with all wo-
men's clubs.
Ginsberg-Kann in Kansas City
Ginsberg-Kann have closed a con-
tract with Independent Films of Kan-
sas City. They will distribute the
Banner and Sterling Prod, in that
territory. In the Philadelphia terri-
tory Twentieth Century Films will
handle the product.
Michael Courtize in Hollywood
Los Angeles — Michael Courtize has
arrived here from New York to be-
gin work on his first for Warners
which is to be a French farce, with
"Noah's Ark" to follow.
Sam E. Morris Returns
Sam E. Morris, general manager of
distribution for Warners, has return-
ed to New York from a trip through
the middle west.
Screen Library Service Moves
Los Angeles — The Screen Library
Service, Inc., will move its office to
the Taft Realty Building next week.
To Build at Bridgewater
Bridgewater, Mass. — A. A. Click
will start construction of a theater on
Broad St. within next two weeks.
Colony Publicity Director Quits
Jay David Blaufox has resigned as
director of publicity at the Colony.
Russia Active
Seeking to Interest United Artists in
Production and Exhibition,
Fairbanks Asserts
The Soviet Government is endea-
voring to interest United Artists in
production, according to Douglas
Fairbanks, who in an interview with
Universal Service in Paris, said:
"Since I have been in Europe I
have seen several Russian films, and
one of them was in many ways as
tine a picture as I have ever seen,"
Fairbanks declared. "A Soviet repre-
sentative has been negotiating with
United Artists for us to co-operate
with Russia in developing its picture
industry. It means building studios,
theaters and investing capital. I in-
tend to go to Moscow to look into
the matter.
"It isn't at all out of the question
that I may produce a picture in Rus-
sia within a short time. From what
I have seen on the Russian field, I
believe it has a big future."
Doug and Mary Pickford intend to
return to the Lido, where they will
consult Max Reinhardt about the sce-
nario of a new film on which Fair-
banks is working.
Wants Tax Gut
(.Continued from Page 1)
and other relief afforded the taxpayers
of the nation on the basis of the
surplus of nearly $400,000,000 reported
in the Treasury, the Congressman de-
clared when he introduced his mea-
sure. He is of the opinion that at
least part of this surplus should be
devoted to lightening the tax law.
Plan New Company
(Continued from Page 1)
made for the establishment of pro-
ducincr units with Myron and Dave
Selznick in charge, as persistently re-
ported.
"Hur" and "Parade" Road Shows
J. J. McCarthy's ofifice is routing
12 companies for "Ben Hur" and 10
for ;'The Big Parade." The first
opening will be at the Los Angeles
Biltmore where "Ben Hur" opens
Aug. 2. On Aug 9 "The Big Pa-
rade" opens in Portland, Me.
Sidney in N. Y.
George Sidney, last seen on Broad-
vi'ay in "The Prince of Pilsen," is
visiting his brother, Louis K. Sidney
of the Loew organization. He re-
turns to Hollywood in about three
weeks to work in "The Auctioneer."
New Utah Theater
Salt Lake City — Frank Knotts and
John Ruger, owners of the American
and Orpheum at Park City, have had
plans drawn in Los Angeles for their
new Egyptian style theater which is
to be built in Park City soon.
' Buys Dunkirk, Ohio, House
Dunkirk, O. — The Grand was re-
cently purchased by F. H. Sosman
from L. Douglas.
Lease Minnesota Theater
Keewatin, Minn. — Mrs. J. Barlow,
veteran Bovey theater owner, and
Mrs. Barnes have leased the Grand.
Three More Sig
i
(Continued from Paye 1)
New York Philharmonic Or
numbering over 100 musicians IT
busy at the Manhattan Opera H
preparing the score for "Don J \
which opens at the_ Warner thei
New York about July 22.
Jack Bertram Dead
New Orleans — Jack Bertram
two years manager of Keith-
pheum here, is dead of a par
stroke. Previous to taking ovi
Orpheum, Bertram managed
Palace for a number of years,
was one of the old timers in ;
business. I
Clarke Sailing Tomorrow
Col. W. F. Calrke of Cranin
Clarke left for Montreal last
on a business trip. While ther
will investigate the prospects of ^
ing British pictures in Canada,
morrow he sails on the Don;
England. He will return to
York in August after visiting
and Berlin in connection with hi
change system.
HAL ROACH A«i|
GLENN iri
in
THE gov;
KIM.ON
Path6cor
This is a 'Comerblock' cut furn|<
FREE for all Pathecomedies at l
Exchange. J
^iBfAMhtS^y
Properly Present Your Photop
m
Reasons — Count 'cHi
Why You Should Book
STANDARD
F AT M E
2 REEL COMEDIES
^
Current Reieases
Tailoring
Heavy Love
Three Wise Goofx
A Beauty Parlor
On The Links
Honeymoon Feet
All Tied Up
The Heavy Para
All Out
Three Of A Kind
Id The Air
Wedding Daze
Back Fire
Produced by Joe Rock
STANDARD CINEMA CORPORAU
At All F. B. O. Branches
'.ikdiy\
THERE'S no argument about it.
M-G-M has the stars.
M-G-M has the studio.
M-G-M is the Young Blood in this business ....
WHAT a record of road-shows — at $2 admission!
''MARE Nostrum," *Ta Boheme," "Big Parade," "Ben-Hur"
NO wonder exhibitors are signing by the hundreds
if FOR M-G'M'S Parade of Hits for 19264927.
STANDARD I IT'S gQ-j^g ^^ 1^^ M-G'M'S most sensational year!
^* THE TOP OF THE INDUSTRY
THE
«■
-^m
DAILY
Friday, June 25, 1926
Financial Statement, Warner Bros.
The balance sheet and consolidated profit and loss of Warner Bros.
Pictures, Inc., and subsidiary companies for the year ended March 27, 1926,
follows: '
CONSOLIDATED BALANCE SHEET
ASSETS
^"Tash""! ^°'!'!Z .^!'.'.'!.' $492,619.24
Notes Rece'lvabie 22,206.23
Current Accounts: *,,, ^,r rn
Film Customers $,^73,635.50
Sundry accounts receivable 66.052.50
Advances to officers and employees .. 49.526.57
Advances to outside producers
Inventories :
Released film at cost less amortization
Unreleased film at cost
Productions in progress at cost
489,214.57
132,419.14
Positive
and
prints, raw
supplies . .
films, accessories
2,789,464.35
994,656.55
531,779.18
$4,315,900.08
359,746.49
4,675,646.57
Rights and scenarios at cost 1,128,750.00
Deposits to secure contracts
Investments :
The Vitaphone Corp. (preliminary expenses)
Miscellaneous
Fixed Assets:
Studio land, buildings, equipment as ap-.
praised Dec. 13, 1924 plus subsequent
additions less depreciation :
Land
Buildings and equipment
31,164.40
37,213.66
$716,040.00
1,194,038.31
Theater real estate, buildings and improvements
lOther real estate, buildings and improvements . .
Theater leaseholds and equipment
Home office equipment
Equipment at film exchanges
1,910,078.31
550,604.10
111,691.39
926,684.89
38,863.13
50,000.00
Deferred
Goodwill
charges
LIABILITIES
Current liabilities :
Notes Payable :
Banks
Secured
Warner Bros. Pictures, Inc-
secured by filhi (Since
paid off) $110,000.00
Metropolitan Theater Co., se-
cured by assignment of
capital stock 33.000.00
Unsecured (See note) 1,040,000.00
Others 484,820.72
Purchase money obligations and mortgage instalments
maturing serially in one year
Accounts payable and sundry accruals
Royalties payable to outside producers
Reserve for guarantees to producers
Advance payments of film service, etc
Less: Deficit per annexed statement
Contingent Liabilities :
Notes discounted or endorsed
Guarantee of contested
mum liability
income tax, maxi-
$22,000.00
100,000.00
$122,000.00
CONSOLIDATED STATEMENT, PROFIT AND LOSS
Gross income from operations
Less :
Cost of Sales $6,063,793.91
Selling and general expenses 3,391,382,91
$5,924,980.75
293,153.10
68,378.06
3,587,921.82
669.812.74
139,031.36
$10,683,277.83
$1,667,820.72
737.160.41
999.428.03
98,588.93
50.000.00
209,984.37
Purchase money obligation maturing serially after one year
Three Year 65^% notes maturing Oct. 15, 1928 (See note)
(no provision has been made for possible premiums)
Mortgages maturing after one year
Proportion applicable to interest of minority stockholders of subsidiary com-
panies
Capital :
Authorized :
Class A stock — 200,000 shares par value $10 each car-
rying cumulative dividend of $1.50 per annum
convertible.
(Note — Dividends paid to Dec. 1, 1925.)
Common stock — 550,000 shares of no par value.
Issued and outstanding:
Class A stock — 199,980 shares $1,999. 800. 00.
Common stock — 350,020 shares 153,751.52
Surplus arising from appraisal of properties at Dec.
13, 1924 678.243.97
$3,762,982.46
201,000.00
4,000,000.00
732,397.74
140,845.50
$2,831,795.49
985,743.36
1,846,052.13
$10,683,277.83
$8,657,825.43
9,455,176.82
Add:
Loss from operations
Loss from theater operations
Loss Explained
(.Continued from Page 1)
price constituted only part of the to-
tal which the company would have
to pay for changing its system of do-
ing business. "If we were to com-
pete with other producers on equal
terms, it was necessary for us to
have our own distributing system and
the purchase of the Vitagraph Co.
enables us to acquire one for less than
it would cost to have established a
ew distributing system for ourselves,"
Warner's letter stated.
He goes on to relate that, despite
many handicaps, the company wrote
considerable business and now has on
its books in unplayed bookings about
$5,000,000. Distribution and advertis-
ing costs have been entirely wiped off
the slate, he continued.
Discussing next year's product,
Warner said "Don Juan," "Manon
Lescaut" and "The Better 'Ole" had
been finished, Thev represent an in-
vestment of $1,500,000. The comple-
tion of these pictures, Warner added,
open the way to an uninterrupted
production of the 26 "Warner Win-
ners" for next year. He said finances
for this portion of the program are
entirely arranged.
The Vitaphone process was also
discussed, Warner stated the Vita-
phone Corp. is owned 70 per cent by
Warner Bros, while options on 20
per cent additional are held. A con-
siderable sum has been expended for
experimentation. This has been writ-
ten off the books, and, Warner adds,
is reflected in the company's bank
loans.
Price, Waterhouse and Co., audi-
tors of the company's books, in a
supplementary statement, advance the
opinion that the major part of the
loss during the past year can be at-
tributed to the selling expense in con-
nection with unplayed contracts which
have been written off.
House for Columbus, Neb.
Columbus, Neb. — Work is to start
soon on a $90,000 theater to be built
for the World Realty Co. The house
will have a capacity of about 1,000,
$797,351.39
35,942.39
"Stella" Breaks Record
Akron, O.— "Stella Dallas" is in its
sixth week at the Waldorf. This is
a new long-run record for Akron.
Running Weekly Shows
Knox, N. D. — Pictures are being
shown weekly by the Wisconsin
Movie Co.
Claybaugh Made Manager
Nora Springs. Iowa — John Clay-
baugh has assumed management of
the Palace.
Reserve Decision
Clara Kimball Young Suit Againf
Equity Now Up to Chancellor
in Delaware
Wilmington, Del. — Decision wasrt
served yesterday by Chancellor Wa
cott after hearing final argumentj o
the suit of Clara Kimball Youni
through her attorney Christopli(
Ward Jr., against Equity Pictun
Corp., represented by Caleb S. Laj
ton for $75,000, which she alleges i
due her under the terms of a cor
tract made several years ago.
Receivers for Equity, which w;
placed in receivership two years i.
claimed the corporation is not lial
stating that her failure to star
several pictures according to her c(
tract relieved the defendant of
responsibility According to Layi
Miss Young's claim should be IV
against the Fine Arts Co. instead
Equity
Japanese Actresses Strike
Tokyo — The young actresses of i
Toa Film Prod., worked one jf ;
without any compensation at all, h [
ing to become stars. Now the cc: t
pany offers them 10 yen a moii [
equal to about $5. This seemed ■
sufficient to them and so they are n :
on strike. P
New San Benito House
San Benito, Tex.— Brady, \\T
and Ormart have let a contract
the erection of a new theater
North Sam Houston BoulevaTd. 1:
to be ready by Sept. 1.
New House for West Haven
West Haven, Conn.— The Ber
Amusement Co. has been organic
with $50,000 to acquire and oper
a theater in West Haven.
Seattle House Sold I
Seattle — The Meridian has t
sold by Collins and Wood to P
and Cardi.
J. A. Tuck to Build
East Boston, Mass. — James
Tuck is to erect a theater in Mever
Sq., East Boston to seat 1,200.
Monterey House Nearly Ready
Monterey, Cal. — The new Go!
State is expected to be ready at)
the middle of July.
Cleveland Theater Closed
Cleveland — Loew's lower Ma
closed for the Summer.
Walsh Building in Hartfoni
Hartford — Joseph M. Walsh isbij
ing a house on Farmington Av*J
Evergreen Ave. It will open Nffl
$833,2
Add : Other Charges 492,3
$1,32W
Add : Share of outside interests in profits of subsidiary companies W
Net loss for the period carried to surplus $l,337|l
•
Note — ^There are included in unsecured notes payable to banks, notes for
$750,000.00 to be paid from film rentals received from certain
films and under specified contracts. j
The three year notes and certain of the notes payable may be se- i
cured under certain conditions. '
(
^
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ng Suit
wart
ears aji
irst of the
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amazing production with
RONALD COLMAN
{By arrangement with Samuel Goldwyn)
Alice Joyce ^ Neil Hamilton
Noah Beery - Mary Brian
William Powell ^ Norman Trevor
Ralph Forbes ^Victor M9Laglan
FROM THE NOVEL BY PERCIVAL C WREN. ADAPTATION BY JOHN RUSSELL
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DAILY
Friday, June 25, 1926
And That's That!
By "BARRY"
B
EMPSEYS ARE EGYPTIAN
HOSTS" is headlined on the
Coast. But it's all right, refers to
the Egyptian theater where Jack and
Estelle greeted the audience at Sid
Graunian's house recentlj'.
Johnny Hines has been elected an
honorary member of the Brown Der-
by Club of Brooklyn. As the reason
for Johnny's election, didn't he make
a picture recently called, "The
Green Hat"? Or was it "The Brown
Derby"? Must be the latter.
Now the question arises, is Charlie
Chaplin going to play Napoleon
straight, or is he going to burlesque
it? We'll venture it will he good
either way with Charlie as the Emp.
Erich von Stroheim imported some
apple blossoms for a scene in "The
Wedding March" and the item, is
said to have set Pat Powers back
much money. If he ever imports
orange blossoms, good-night!
Fred Niblo acted as master of cere-
monies at what is called a "beach
man's feast," held at Venice, Cal., the
other day. A good time was had by
all.
The secret of the building of a
golf course at Fox Hills is out. Wil-
liam Fox has decided to stay on the
Coast and he wants a club all his
own.
Quite a bunch of scribes and other
guests went down to Philly last
night to see "Les Miserables." Some
of 'em saw it
Lease Studio Space
Hollywood— M. P. & M. P. Con-
solidated Motion Picture Co., has
taken space for offices and studios
in the California Studios. Production
is to start within 60 days.
SAMI
^^■IllJEVAUDEICHIINSKINC
ficcpii^'Eineocssiiil
inxm loiv CIRCUIT
HARNVHY ^^^^ AT OUR
mmi
EXCIUNGB
Exploit- O- Grams
Brief outlines of practical exploita-
tion stunts. They give all necessary
information the exhibitor needs to
put them over. They have made
money for others. They will make
money for you. This daily list of
"Exploit-0-Grams" is intended as
a ready reference for the busy show-
man. File them aivay. Here is an
"at-your-elboiv" service of publicity
ideas when you run these pictures.
Send in your "Exploit-0-Grams," and
help the other fellows who are help-
ing you.
"The Midnight Flyer"
(F. B. O.)
Dressed an automobile trailer with
24-sheets on sides and 6-sheets at
front and rear. This was hauled
through the main streets with a bell
ringing inside. It got a record atten-
dance for Friday and Saturday. This
exhibitor says he took a "lemon"
house in a town of 8,000, with two in
opposition, and by exploitation such
as this stunt has built up to a profit of
$10,000 a year. Not bad.— George
Crest, Ohio Theater, Dover.
"Mike"
(M.-G.-M.)
A miniature stage setting was built
and displayed just inside the theater
entrance. This set showed Sally O'-
Neil and her box car bungalow. She
was shown standing in the doorway,
a toy dog and a duck on either side
of her. The box car was illuminated
from the inside. — S. J. Needham, Ri-
alto Theater, Charleston, W. Va.
"The Reckless Lady"
(First National)
Staged a prologue typifying the
"Parade of the Wooden Soldiers."
This was given by children who were
pupils in a local dancing school.
Proved very popular, for the friends
and relatives of the juvenile per-
formers came out in force. — Louis
Santikos, Palace Theater, San Anto-
nio, Tex.
"Up in Mabel's Room"
(Prod. Dist. Corp)
Tie-up with the Maiden Fair Co.,
lingerie manufacturers. The window
display showed a cut-out figure, 22
inches high of Marie Prevost, wear-
ing an actual miniature silk chemise.
The copy on the cut-out read: "If
you admire lingerie worn by Marie
Prevost in her new picture 'Up in
Mabel's Room,' try 'Dolly Rose,' man-
ufactured by the Maiden Fair Co."
— Mark Strand Theater, New York.
"The Vanishing American"
(Paramount)
A motor car decorated with two
huge cut-outs of Dix as an American
Indian and equipped with several
dozen fuses obtained from the Cen-
tral Georgia Railroad. The fuses were
placed in a small piece of wood pro-
jecting from the front and rear bum-
pers of the car. The resulting red
glow was seen at a great distance,
insuring the attention of every pedes-
trian and motorist. Many of them
followed the ballyhoo, thinking it a
fire. The "motorized glow worm"
earned the attention of local news-
papers to the extent of several col-
umns.— Monty Salmon, Rialto Thea-
ter, Maci.n, Ga.
TomorroMT
m
Annual
Directors
Number
Don't Miss It
A Super Special
A Full Year's Run
Over 175 Scenes
Produced, Directed
Titled and Cut
by
The Film Daily
'4^1
m:
*„..-Hcr
"\
i.- ,
- :<■ .' _L
k
« « •
les
ed
A Sweeping Hit in
First Run Theatres
Booked by Stanley Co., Philadelphia
Solid Week Qlohe and Arcadia Theatresl
''The Heavy Parade^'
And still another riotous comedy
"Wedding Daze"
To be followed in the great
F. B» O. comedy line up for 26-27 with
TWELVE GREATER STANDARDS
Featuring the three joyous fat boys-
fatter and funnier than ever I
Rented by
ROCK
00^
U
They're With Us To Stay!
liaised thru
h idard Cinema Corp.
Distributed by
1560 Broadway
New York, N. Y.
Straight
from
the
NewYork
Strand
into
these
BIG
HRSTRUN
C.C3UJ(!\yresenls
WPP^<ip^-
BioivnDei-
;»^NEWSPAPER
»^FILMDOM
ULTHE NEWS
ALLTUE TIMIE
%
XXXVI No. 76
Tuesday, June 29, 1926
Price 5 Cents
/
oa
Stability
here is f^, than a goodly
B.sure of fhe in what an im
jqtant bai '.'er remarks about
industry. Handing out mil-
s of dollars and not losing a
:el in all these gigantic op-
rions means something. And
applies to any business.
specially can this be held
H of the motion picture busi-
fi. This, not because of any
irent fault in its economic
ic, but because of an expan-
id which, in its rapid develop-
it, naturally kicked over a
ei commercial traces. Motors
oil tell the same story.
The Record Is Clear
lerefore, Dr. Giannini's experi-
wtih the entire enterprise
irs well. Many important pro-
rs know with sufficient complete-
what one banker at least has
o\ in forcing out the "bonus boys"
the usurers. Dr. Giannini has
been a champion of the appli-
i^n of commercial banking to the
industry. Looking, then, over
span of years, it is gratifying to
that one who has done much
I use he had faith — anc. keen busi-
: acumen — has found his convic-
borne out by he written
4-d.
Finishing His Job >
ill H. Hays will stick. The task
egan several years ago will be
jed through to completion. "I
finish the job," speaks Mr. Hays.
you can bet he will.
ys is certain of the future
e seems to be no indecision in
inind. He believes in his cause,
r once forgetting that the busi-
is both commercial and cultural,
3 will do those things, take those
which he feels are for the com-
good. All of which means
I (fbody's gain.
From Thm Outside
sewhere an important figure
5e work is on the outside talks,
finds there is much nrogress to
anient on. Those on the inside
are inclined to doubt might well
• Perhaps they will find some-
J over which to muse.
KANN
Blames Delusions
Many Difficulties Abroad Are Due to
Misunderstanding of America's
Motives, Loew Found
Marcus Loew returned, to New
York yesterday on the Leviathan
from a vacation in Europe. In dis-
cussiT^ the foreign situation, he stat-
ed much of the misapprehension
which existed abroad was due to the
fact that foreign nations felt America
was trying "to hog the entire market."
"Take England, for instance," he
{Continued on Page 7)
Bottle Up St. Paul
F. and R. in Virtual Control of First-
Runs Through Deal With Joe
Friedman tor Two Houses
St. Paul — Finkelstein and Ruben,
now operating under the name of
the Northwest Theater Circuit, Inc.,
have tightened their hold on the first-
run situation here.
By a deal with Joe Friedman, the
Tower which has been playing Metro-
Goldwyn-Mayer in the main goes to
F. and R. under a long-term lease.
{Continued on Page 3)
"I Shall Finish"
Will H. Hays Determined to See His
Job Through — Sees Religious
Pictures At Hand
Los Angeles — -"I shall finish the
job." So said Will H. Hays yester-
day in commenting on his new ten
year arrangement with the leaders of
the industry whereby he will continue
as head of the M. P. P. D. A.
"The possibilities of motion pic-
tures challenge the best in art and
science, in civics and finance, in lit-
{Continued on Page 2)
Deny Reorganization
Report that Famous Players (Canad-
ian) Had Undergone Changes Is
Discounted in Toronto
Toronto — Olificial denial has been
made of the report that Famous
Players Canadian Corp. has been re-
organized. It was reported that sev-
eral associates of N. L. Nathanson,
managing director of the company
had disposed of their interests but
{Continued on Page 2)
Ritz Dinner for Murnau
A committee has been organized to
welcome F. W. Murnau, director of
"The Last Laugh" and "Faust", to
America next week. William Fox
will tender him a dinner at the Ritz
on July 7. Shortly after, Murnau
will leave for Los Angeles to direct
a picture for the Fox organization.
First Nat'l in Italian Deal?
Rome — A report states that First
National is going to take over two
leading Italian organizations: Unione
Cinematografica Italiana, (U. C. I.),
and the Pittaluga interests.
The First National foreign depart-
ment had heard nothing of the Italian
deal when asked yesterday.
Warners After Ethel Barrymore
Harry Warner yesterday confirmed
reports from the Coast that Warner
Bros, were negotiating with Ethel
Barrymore for a return to the screen.
The star is now in Los Angeles.
Bru in from London
Ernest Bru, managing director of
Unity Films arrived in New York
from London yesterday.
Has Met No Loss
Millions in Credit to the Industry and
Every Nickel Safe, Is Experience "
of A. H. Giannini
"In the last fifteen years I have
lent millions to motion picture pro-
ducers and have not lost a nickel,"
stated Dr. A. H. Giannini in an in-
terview in "The Wall Street Journal"
yesterday.
The statement is significant in view
of what Giannini as head of the Bow-
ery and East River National Bank
has done as a pioneer banker in fi-
{Continued on Page 6)
Reade Quits 7 Houses
Circuit Owner Passes Control of
Long Branch and Asbury Park
Theaters to Manager
Seven theaters in Long Branch and
Asbury Park, owned by Walter
Reade, have been leased for five years
each to Charles J. Bryan, long as-
sociated with Reade in the manage-
ment of the former's circuit of 32
houses.
{Continued on Page 3)
Three Units Here
It is understood that the Fox plant
in the East will have three units
at work when production here gets
actively under way.
It is anticipated Irving Cummings
will head one unit and make as his
first picture, "Bertha, the Sewing
Machine Girl." Alia Dwan will un-
doubtedly work in the East while Al
(Continued on Page 2)
P. D. C. Seeks New Quarters
P. D. C. is reported to be consider-
ing moving from its quarters on
Fifth Ave. to the sixth floor at 1560
Broadway.
B. & K. To Buy
All Famous Players Theater Pur-
chases Will Be Handled Through
Chicago Company in the Future
Chicago — The Balaban and Katz
Corp., of which Famous will con-
trol a two-thirds interest will act
as the buying unit for all Paramount
theater acquisitions in the future.
It is understood this arrangement
becomes effective with the closing of
the deal whereby Famous acquires
the controlling interest.
Plans Undetermined
D. W. Griffith Says Future Indefinite
— Still Reported Re-Joining
United Artists
D. W. Griffith yesterday told THE
FILM DAILY that his future plans
are as yet undetermined. It is re-
ported he is to rejoin United Artists
after directing one more picture for
Famous.
Griffith is at present finishing de-
tails on "Sorrows of Satan." He said
his next story has not yet been se-
lected.
Denies "Pleasurix"
E. F. Albee Says Keith Office Will
Not Enter Presentation Field
Against Publix
Following reports published to the
effect that the Keith circuit is start-
ing a presentations unit called "Pleas-
urix," E. F. Albee yesterday issued a
statement declaring that the story
"has no foundation." In replying par-
ticularly to one report that the unit
is designed to fight Publix he said
{Continued on Page 3)
Grainger Heading for Los Angeles
Omaha — James R. Grainger, gen-
eral sales manager for Fox, is here
on his rapid cross-country journey.
He will stop off at Denver and Salt
Lake and expects to reach Los An-
geles Monday. He "finds business
splendid.
No Toronto Censor Yet
Toronto — No announcement has
been made of the appointment of a
chairman to the Ontario Board of
Censors succeeding Major A. S.
Hamilton, who died last April.
Blumenthal Arrives Friday
Ben Blumenthal, who recently ac-
quired control of Tecla Pearls from
F. J. Godsol, is due to arrive in this
country from Europe on Friday.
Shubert and Klein in Wednesday
William Klein and Lee Shubert are
aboard the Paris, due here tomorrow.
THE
iS^tk
DAILY
Tuesday, June 29, 1!
7y(rNEWSPAPEB
o/'FILMDOH
ALLTHE NEWS
ALLTHt TIME
Vol. XXXVI No. 76 Tuesday, June 29, 1926 Price 5 Cents
JOHN W. ALICOATE
Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President atid
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager ; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. SuBscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress : Filmday, New York. Hollywood,
'alifornia — Harvey E. Gausman, Ambassa-
or Hotel; 'Phone, Drexel 7000 and Wash-
iglon 9794, London — Ernest W. Fredman,
he Film Renter, 58, Great Marlborough St.,
•onaon, W. I., Paris — La Cinematographic
rancaise, 5, Rue Saulnier.
Financial
In contiast to a generally dull market,
the film issues yesterday showed considerable
activity. While trading was only moderately
heavy, prices had a tendency to advance.
Three issues failed to be quoted out of the
entire list.
The greatest gains were made by Fox
Film "A" and Motion Picture Capital Corp.
stocks. They were 1 5^ for the former, and
1 yi for the latter. First National preferred
dropped a point in a turnover of 400.
Quotations
High
Low
Close
Sales
Balaban & Katz .
. 73
73
73
Eastman Kodak .
iim
111^
111%
200
Famous Players .
.12154
120%
121%
1,300
Fam. Play. Pfd. .
.120^
1203/,
120}^
300
Fam. Play. Rts. .
454
Wi
454
3,500
Film Inspection .
5^4
5-4
5J4
400
First Nat'I Pfd. .
1061/^
105
105
400
Fox Film "A" . .
. 707^
69
705^
6,000
Fox Theaters "A"
25^
25
25J^
1,100
*Intern'l Project.
11%
Loew's Inc
. 37H
37i/«
37%
1,500
Metro-Gold. Pfd.
. 23
23
23
100
M. P. Cap. Corp.
2W%
217/,
21%
100
Pathe Exch. "A"
..55%
55
5554
1,400
tParamount B'way
97^
97J4
97%
300
Roxy Common . .
. 7^
6 '4
....
Roxy Units
. 27
25
. • • .
Skouras Bros. . . .
. 51
51
si
**Stan. Co. of Am.
63?4
Trans- Lux Screen
•i'A
8?4
9
7,400
♦Uni. Art. The. Ct
100
* . .
Universal Pict.
. 34
34
34
100
Univer. Pict. Pfd.
97^
97^8
97f^
100
*Warner Bros. . .
45%
Warner Pict. "A"\ 14
13%
14
800
• Last prices quo
ted
-'* Philadelphia Market
r Bond Market
F. B. O. Exchanges in Canada
F. B. O. of Canada, Ltd., has been
formed and six exchanges will be
established in the Dominion under
the general supervision of P. C. Tay-
lor.
BUCHHEISTER
Motion Picture Film
LABORATORY
ART TITLES
245 W. 55th St. - Columbus 9240
Special Rush Service
"I Shall Finish"
(Continued from Page 1)
erature and religion," he said, "Their
possible usefulness staggers the ima-
gination. They are today the sole
amusement of millions and millions
of people, and the cliief amusement
of a vast majority of all the civilized
people in the world that have any
relaxation whatever. Their import-
ance in that capacity is measured by
the imperative necessity of amuse-
ment. And let no one mistake the
importance of the motion picture in
the whole fabric of society, as it ex-
ercises an immeasurable influence on
the ideas and ideals, the customs,
constumes and conduct, the hopes and
the aspiration of countless men, wo-
men and children.
"The progress of pictures has been
an Arabian Nights story but their
future is literally boundless. The de-
velopment of strictly religious pic-
tures for the churches is imminent.
We are engaged in extensive experi-
mentation and will soon have class
room pictures for thousands of schools
with the consequent contribution to
pedagogy.
"The aid by motion pictures to in-
ternational amity is as sure as one
certainty of their universal country
is taken sympathetically to the na-
tionals of every other country that
peoples may understand each other,
for when they understand they do
not hate, and when they do not hate
they do not make war.
"To establish and maintain the
highest possible artistic and moral
standards of motion pictures and to
develop educational as well as the
entertainment value and the maxi-
mum usefulness of pictures is a ser-
vice— a service which the members
of our Association as the responsible
custodians of the industry are de-
termined to perform. I am going
to see it through."
De Mille October Releases Ready
Los Angeles — Setting what is claim-
ed to be a record for adherence to
schedule the De Mille and Metro-
politan studios last week completed
their productions which are set for
release by P. D. C. in October.
Returns to Screen
Los Angeles — Ruth Roland will re-
turn to the screen. She has been cast
for one of the leading roles in a June
Mathis picture for First National,
"The Masked Woman."
Ruby Blaine Added to Cast
Ruby Blaine has been added to the
cast of "The Great Gatsby."
Deny Reorganization
(Continued from Page 1)
this is said to be far from the case
As a matter of fact, it is stated that
several, particularly Messrs. Bickell
and Sheppard, are actually largely
increasing their holdings in the com-
pany.
The only construction on the pro-
gram of the Canadian Corp., for this
year, is the building of a $250,000 the-
ater at Saskatoon, Sask., which is al-
ready under way.
To Handle British Series
Nat Nathanson has closed with
Jeffrey Bernerd, of London, where-
by he will handle in the U. S., the
series of six two-reel racing dramas
starring Stephen Donohue, the Eng-
lish jockey, and Carlyle Blackwell,
to be released on the state rights
market. The series includes "Rid-
ing for a King," "Dark Horses," "A
Night of a Pigskin," "Beating the
Book," "The Stolen Favorites" and
"The Golden Spurs."
New House for Stamford
Stamford, Conn. — Stone Stores
Inc., through Clarence A. Cohen, have
leased property at Atlantic and Bell
Sts., adjoining the City Hall, where
it will erect a building to contain a
2,800 seat theater. Gertrude B. Lock-
wood and Arthur W. Bell are the
owners of the property. The lease
runs for 99 years.
Kane Borrows Lya De Putti
Robert T. Kane Prod, has bor-
rowed Lya De Putti through the
courtesy of Famous to appear in "The
Ex-Duice" which Lothar Mendes is
directing.
Buy Out Chicago Exchange
Chicago — Henri EUman and John
Medkikow have bought out the
Coonev Bros, interests in the Capito'
Film Exchange.
Buchowetzki Returns
Dimitri Buchowetzki arrived back
in New York yesterday from Paris
on the Leviathan.
May Work in E^st
Nat Ross, who directed "April Fol-
ly" for Chadwick, is in New York
from ti>e Coast and may make a pic-
ture in llie East.
Chadwick's Selling Individually
Chadwick Pictures will not sell the
entire season's product in advance
but each picture individually.
FILM OFFICES
500 to 7200 sq. ft.
WITH
lto4 VAULTS
PROJECTION, CUTTING and SHIPPING Rooms
LIGHT ON FOUR SIDES
IN THE HEART OF THE MOVIE DISTRICT
EVERY ESSENTIAL CONCENTRATED IN ONE
100% SPRINKLER 3 PASSENGER, I FREIGHT ELEVATOR
126-132 West 46th St., Between Broadway and Sixth Ave.
LEAVITT BUILDING
2nd FLOOR PHONE BRYANT 7747
Three Units Here
(Continued from Page 1)
Green is expected to head the tl
company.
James Dent is in New York fr
the Coast to act as a production
ecutive at the Eastern studio,
was former studio manager for Si
nick in New York and has had ye
of experience in studio managemi
!^^'
"Oiu Can^-Comedy
HAL ROACH
PaSSENTS
~ RASCALS
)L
''THUNDERING
PLEAS"
Pafhgcomedy
This is a 'Cornerblock' cut furnir
FREE for all Pathecomedies at j
Exchange.
CHESTER CONKLK
is only one of 13
Box Office Stars
appearing in
a
Blue Ribbon ComedK
a series of 13 2-reelers
"A real star in every releas
Produced by Joe Rock
STANDARD CINEMA CORPORA!
At All F. B. O. Branches
BRVANT 37-10-3744
Rextjbeiv S^v>iuei:.s,I
1540 broadway
NewYork
Insurance Experts to the The ^
and Motion Picture Indust
220WEST42^°STRB
NEW YORK;,
PHONE
CHICKEPINC ALLANA.LOV)
2937 PRES.'
esday, June 29, 1926
THE
-^&^
DAILY
Kiiv an
txp/oit- O- Grams
i.nef outlines of practical exploita-
u stunts. They give all necessary
ii^rmation the exhibitor needs to
them over. They have made
cij f-or others. They will make
\sy for you. This daily list of
loit-0-Grams" is intended as
dy reference for the busy show-
File them away. Here is an
our-elbow" service of publicity
when you run these pictures.
! in your "Exploit-0-Grams,"
help the other fellows who are
S,,s;,Aefnflr you.
"The Bat"
(United Artists)
;w slant on using the maihng list
vising patrons in a confidential
of way that a good attractior
I the way that they will not want
liss. The letter read in part:
:asionally a great motion picture
tainment comes to town, slips
ly by, and hundreds of folkr
it because they have not been
I ware of its presence. Now
> The Bat,' — and I am not go-
o take a single chance of having
ne miss it." The letter then
into details about the picture. —
TJTUst, Rialto Theater, Colorado
gs, Colo.
nty one oi 1
I Office Stan I
!soil32-«<
tar in every j
cedbyJoeH'l
F.B.O.B«
"His People"
(Universal)
kged a four-round bout in front
le theater to play up one of the
fs of the picture. A motor
was placed at the curb with
fze ring built upon the chassis
fhe official props were there — a
ee, announcer, towels, buckets
jes. Before the two scrapperr
:d to mix it up, the announcer
bgh a megaphone announced that
Ifight was only a suggestion of
[they'd see in "His People." The
was inexpensive, and the news-
J^s played it up. — Charles R
Imerslough, Broadway Theater
jurgh, N. Y.
m
"^55, en
"Let's Get Married"
(Paramount) .
stage wedding was arranged
nuptial knot was tied with all
olemnity of a real church wed-
Appropriate selections were
_ Ted by the organist. There was
S^i ril wedding march up and down
isles. A florist contributed and
ced suitable decorations. Fifty
hants contributed gifts. An
opal church pastor officiafed. —
ny Eckhart, Fairmount Theater
delphia.
"- — .„ne
ion PictW'
"The Radio Detective"
(Universal)
Icoratcd the lobby with flags of
|lifferent Boy Scout troops and
Scout equipment. Distributed
Inovelizations of "The Radio De-
to the children. — Savoy The-
iNewark, N. J.
lOBBY FRAMES
OF THE BETTfcR KIND j
-iBMAN-SPAN.JER CORP
'to Broadway New York City !
Five for Associated
One to Be Made by Richard Thomas
As Special — Four Pictures
For Columbia
It is understood that Richard
Thomas is to make five pictures, in-
cluding a special, for As'^nciated Ex-
hibitors. He left New York for the
Coast last night. He will direct the
special and possibly produce a sixth
picture for Associated from another
st,---' play.
A deal whereby Thomas will pro-
d""- four features for Columbia is
practically closed. When he reaches
Hollywood he will consummate the
transaction with Jack Cohn. Thomas
h?s arranged for the distribution of
"Husbands Preferred" b-" Columbia.
This picture features Mae Busch,
Huntly Gordon, Ian Keith and John
Roche.
Thomas and Mike Newman plan to
return to New York in about six
weeks in connection with the new
Thomas color process.
Reade Quits 7 Houses
(Cciitiiiued from Page 1)
Bryan has already assumed man-
agement of the houses, which include
the St. James, Savoy, Lyric, Rialto
and Mayfair in Asbury Park, and
two in Long Branch.
Making "Man of Quality''
Excellent Pictures Corp. will put
"A Man of Qualitv," starring George
Walsh, into production in the next
few days. Wesley Ruggles will di-
rect.
Cammack in New York
Universal's Atlanta manager, Ben
Y. Cammack. is in New York con-
ferring^ with Ralph Williams, South-
ern sales director.
Gerald Beaumont Dead
Los Angeles — Gerald Beaumont
the author, is dead here of pneumonia
Manv of his stories have been pic-
turized.
Uptown Theater Planned
Isador Beneson has purchased ?
•Vot at 231st St. and Broadwav wherr
he plans to erect a picture theater.
Kine^ Returning to Coast
Claude Kinir, now finishing his rolf
in "The Ex-Duke" at Cosmopolitan
leaves for the Coast late this week.
Warning to Producers
This is to notify all pro^nrP'-s that
through my attorneys I .sV'a'l begin
legal action for damages agi'nst any
person or persons or corporation who
may purchase from unauthorizcl and
irresponsible agents old titles of mine,
and after creating plots in their own
studios, make and release the-se pic-
tures as "Curwood storie.--,." No pre-
historic magazine story and no one
or two reel "original" of mine written
years aeo can be taken as an exci'se
for foisting upon the public a studio-
built picture, of which I am not the
aiithnr. as a "Curwood story" without
fie-hting the matter out in the courts
with me, Mv address is Owos<=o, Michi-
gan. The name of my New York agent,s
and attorneys will be given on request.
JAMES OLIVER CURWOOD
Publix Buys More Land in Toledo
Toledo — Publix, which previously
purchased 62 ft. on Adams St. for
a new theater, has purchased an ad-
ditional 82 ft. Tenants now occupy-
ing the building on the property have
been notified to vacate by Sept. 1,
indicating that Publix will start op-
erations in the fall.
Bottle Up St. Paul
(CoYitinued from Page 1)
The Park, another Friedman theater,
has been purchased by F. and R. out-
right. With the exception of the
Metropolitan which runs pictures oc-
casionally and the Orpheum, F. and
R. now have the first-run situation
in St. Paul quite their own way.
First American Cinema Release
"Then Came the Woman," directed
by David Hartford, with Cullen Lan-
dis, Frank Mayo and Mildred Ryan
will be the initial American Cinema
Assoc, release.
Open Exchange in Boston
Boston — Cranfield & Clarke, who
recently opened exchange, have ap-
pointecl these salesmen: Dan Dailey,
L. Stern, S. Rubin and J. Downing.
An exchange at New Haven will be
opened later.
Thanhouser Joins Shore
B. Thanhouser, formerly part own-
er of the Strand in Jersey City, has
joined the sales force of D. Shore,
Inc., theater brokers.
Louis Pincus in New York
Louis Pincus, manager of Fox's
Washington in Detroit, is in New
York.
Pictures for Insane
Florence, Italy — A theater has been
built on the estate of the Italian
asylum, Montelupo.
Denies "Pleasurix"
{Continued from Page 1)
he had no intentions of "picking a
quarrel with any picture institution,
or with any one else, for that matter."
In part the Albee statement reads:
"Publication of this kind only
tends to make bitter feelings and in-
cite conditions which I am sure is
not in the minds of those that you
mention, and it certainly is not in
my mind. As to my quarrels with
any publication, I have made no state-
ments as to the same and I don't feel
that my name should be used to fur-
ther any newspaper interest or story.
"I have been long in the show busi-
ness and feel that I command a cer-
tain respect from my fellow managers
and associates and • that respect has
not been gained by such announce-
ments as printed in your paper. My
policy is for construction in show
business and not to irritate or tear
down."
Roosevelt Pictures for Pathe
Pathe Review has obtained pictures
of the exploration tour of Col. The-
odore Roosevelt and his brother
Kermit. The films are to be released
with the cooperation of the Field Mu-
seum of Chicago. The Roosevelts
spent a year on their trip which took
them from India to Kashmir, east
to Leh in Western Thibet, through
Kara Korum Pass, through Kashgar.
over the Himalayas and to the Tekkes
River Valley, their objective. Many
wild animals and rare birds are
shown in the films.
Reduce Admission Prices
Toledo — The Palace has reduced
admission prices from 40 cents to
25 cents for the summer. It is said
that the house is doubling its busi-
ness under this policy.
He was a fighter
in the A.E.E
He has fought his
way to close to
the very top of the
heavyweights.
He fights through ten
big chapters.
Gene Tunney
in a wonder
Patheserial
ih.
WARNEI
They're on the way — ^box-office bound! Big-money
Warner Bros, hits for Summer business.
$
Play them now! Play them during Greater Movie
Season! The best big pictures of the year— to get crowds
now and keep them coming! Lots more on the way!
I
$
Note the titles - they're box office!
Study the stars — they're box office, too!
$
You're playing the best when you play Warner Bros.!
Book now — cash in now!
$
Big Money Hits-WARNER BROS.
OS. ;^lainpede
)i(oney Summer hits/
)0St>UCTIONS
me
■^aak
DAILY
Tuesday, June 29, 1
And Thafs That!
By -BARRY"
HERBERT BRENON jumped into
the class of the beauty pickers
the other day and made Flo Zieg-
feld, George White and J. J. Shubert
look like the proverbial blind men
searching in a dark room for a black
hat that isn't there. He picked six
bathing beauties for "The Great Gats-
by" that are said to be knockouts.
Edward Griffith, who directs
Monty Banks, says he and his star
stopped at a lunch counter recently
for a sandwich and cup of coffee.
The waitress took a look at Monty
and said:
"Gee, you look like Monty Banks,
he's my favorite actor."
Monty blushed and put down a
fifty cent tip. Griffith waiting to
fini'sh his coffee turned to the girl
saying:
"That is Monty Banks."
"Sitre, I know it," said the girl,
"That line never fails on a movie
actor."
Vilma Banky's description of her
scenes with Rudolph Valentino in
"The Son of the Sheik," runs some-
thing like this, according to United
Artists
"The sheik is too rough. It is
fight, then some more fight all the
time. I am grabbed this way and
that way. I am all the blue and the
black, these men they forget. The
sheik is never the gentle lover. He
grab my two arms. Too much love.
I almost suffocate with the kiss. I do
not like that love. But the script
say that and so it ees."
From England comes word that
a provincial newspaper converted a
trade journal headline, "Concrete
Scheme to Make British Films," into
"British Scheme to Make Films
From Concrete."
Los Angeles reports the produc-
tion of a non-cuss word version of
"Rain" with Jeanne Eagels with the
hopes that Will Hays will see it, re-
lent and allow the play to be used
as a picture.
To Appear in Spectacle
Nearly 60 members of the Filip
Players' Club will appear in the out-
door spectacle, "Fighting the Flames,"
which opens at the Sesqui-Centennial
celebration at Philadelphia Saturday
Jans Releasing Sixth
Herman F. Jans has ready for re-
lease "Her Indiscretion," featuring
Mae Allison and Mahlon Hamilton
which will be his sixth and last re-
lease on his present schedule.
Rob Uptown Theater
Thieves robbed the safe of the
Douglas on Lenox Ave., at 142nd St.,
of the Saturday and Sunday receipts
amounting to about $3,000.
First Mayer Release for Pathe
Pathe will release the first of its
Hy Mayer animated cartoons on Sept.
5. Three others are to follow.
Has Met No Loss
(Continued from Page 1)
nancing motion picture enterprises.
Dr. Giannini discussed at length
the bank's credit policy and how it
happens that it weathered so success-
fully the period of storm and stress of
what "The Wall Street Journal" de-
scribes has been and still is one of
the most speculative of industries for
the tenderfoot. He said further:
"The proximity of our banks to the
industry in California naturally
brought us into contact with it. Then
personally I have always been a mov-
ie fan. I go to the pictures rather
than golfing or fishing. In this way
I have come to know producers and
their nictures.
"From the first I have contended
that motion picture financing could
be done along much the satne lines as
financing trade in other commodities.
Also I maintained that where the in-
dustry conformed to banking stan-
dards it was as deserving of low rates
of credit.
Usury Causes Failures
"The worst failures in the motion
pictures industry have been due to
the excessive rate they paid for their
money. The loan shops have been
taking often more than half the prof-
its. They still have too much of a
hold on the small comppnies. When
one of them walks into business in
whirV' we are interested we walk out.
-"J withdraw f^'"- credit.
"We have been running our financ-
ing on the principle that motion pic-
ture companies should get as low
rates as any other kind of business
could get under similar conditions"
Asked if financing the film industrv
didn't rest upon must less tangible
security than financing grain, furs or
other commodities. Dr. Giannini re-
plied:
"No, there are assets and pledges of
which a banker can gau"" the value
"Anv of the half-dozen big motion
Dicture companies which come to us
for credit, get it at once on their
notes. They need not give us any
explanation of what use they intend
to makf^ of our money.
"If a film is offered me starring
'Doup.' 'Charlie,' 'Harold' or any of
the dozen other leading actors, I
know that it is as eood as cash and
that the theaters will come to me for
it without my having to go outside
the door. A recognized st?r. a suc-
cessful director have a definite mark-
et value. Where I am in doubt, I
call up any of half-a-dozen theater
managers and can get an immediate
rating.
Wants Names
"A bank should finance only pic-
tures where actor and producer hav
a recognized standing at the box-of-
fice.
"In most instances I insist on a re-
lease contract. This is not necessary
with big companies, because they
combine production with exhibiting
Sometimes it is the producer who
comes with a contract showing that
he has an outlet for his picture once
made. Sometimes a distributor seek'-
credit to help finance a picture ar-
ranged with a nroducer alonsr lines he
knows his exhibitors will take.
Dr. Giannini said he conforms rico-
rously in motion picture financing
to standards set by the Clearing
House and state banking regulations.
Credits are limited usually to three
to six months, with a year the out-
side limit. A borrower must prove
that hp has a going concern and can
show consistent earnings, and makes
a statement conforming to general
banking standards.
"Opposition to motion picture fin-
nancing in bank inspecting circles un-
til a couple of vears ago was intense
The Clearing House and state bank
inspectors were most severe. Even
some of our own directors wavered
But I pointed to the crisis of 1921
and declared that Charlie Chaplin
film or one of this class was ever
more of an immediate market asset
than government paper.
"We had some hot arguments
But I persisted. Joseph Schenck was
elected to our board, and his brother
to that of our other bank and now to-
gether I have their combined profes-
sional support.
"In a short time we convinced the
■n<;r)cctors that motion picture com-
panies met their debts as promptly as
did other kinds of industrv."
Somlyo Returning to U. S.
Budapest — Elmer Somlyo has dis-
posed of his interests here and is re-
turning to the LTnited States where
he is due June 30 on the Olympic
He intends to establish on the West
Coast.
Hickson Receives Promotion
Los Angeles — R. E. Hickson has
been made general manager of the
California Studios, Inc. He was for-
merly technical director.
Begin on Twelfth
Hollywood — "Some Pet" by Gro-
ver Jones goes into production this
week. This is the 12th Bob Merrill
for Hercules Prod.
Buys Grand, Grand Rapids
Grand Rapids — The Grand has
been purchased by A. E. Anderson,
State, Detroit, and Ernest Hill, First
National salesman, from Bentz &
Gumm.
Working at Vitagraph Studio
The Boheme Producing Corp. is
making "The Master Mind" at Vita-
graph in Brooklyn under direction of
William De Rosa.
Open Bids for Theater Foundatior
Boise, Idaho. — Architects have call-
ed for bids on excavating and laying
the foundation of a new theater at
Seventh and Main Sts.
To Reopen House
Webb City, Mo. — After being
closed for three years, the Mystic is
to open again.
Plan 1,000 Seat House
Louisville, Kv. — A house to seat
1,000 will be bui'lt here by the Broad-
way Amuse. Co.
Efa Studios Moved
Berlin — The Efa studios have been
transferred from the Ufa Plast am
Zoo to larger quarters at Kurfuern-
stendamm.
Army Limits Filmi
War Department Issues Dr;
Orders for Use of Governme:
Pictures t
Washington Bureau of THE FILM Dj'
Washington — The War D
rnent has issued definite order,,
tive to the use of its films by c
mercial producers and hereaft-
exclusive rights for the use oi
films will go to any individual
Positive prints will be sold 1
War Department to producers
certain requirements. The ^
matter of these films is not
used for any purpose other tl
depict the historical or graphic :
for which such pictures were or
ly intended. The complete pi
into which portions of the filii
incorporated must not depir
militarv service in an erroneous
ner, nor shall the films be used
production of propaganda tli
changing original titles, addit!
new titles, or inclusion as p
other subject matter in a mann
signed to mislead the public.
Some time ago M.-G.-M. c
into a contract which gave it t'
elusive right to use the U. S. .^
Corps in pictures, thereby cr
quite some comment from othn
ducers. It is also stated by tin
Department, some producers
taken unusual liberties with tit
scenes to preserve continuity,
resulting in the use of scenes
manner far different from tlii
historical evidence recorded 1)
picture.
Gorham with Educational
Omaha— Robert Gorham, for !y
with First National here, is no it-
fice manager at Educatioiial's es
Moines branch.
Idle House Reopens in Sep
Chancellor, S. D.— The Idle I >f
now closed for the Summer. ;v
open Sept. 1. New equipment
ing added.
Big Falls, Mich., House Clo
Big Falls, Mich.— The Gran h*
closed owning to poor business;
YOIWG
^ \ ITS JUST THE ;tt
\*-TWYAUDHICnilNSlH
Ihe Greatest Noveity of bie Si -.'[
bookcdonsicutbyK
BNiim loiw cmct;
mmi
, jjntjBday, June 29, 1926
THE
-^H^
DAILY
: Wal
\\
ipvil
Wames Delusions
(Continued from Page 1)
ijoi'i-aa"! found that most persons an-
istic to American pictures failec'
bl¥_ to realize the reason for their
sm. They were, apparently
under the delusion that tlu
d States was trying to hog tiie
foreign market.
made it a point to meet the
aper writers of Great Britain —
ial writers, cinema writers, anc'
th — and, I found that the whok
ion between the American pro-
s and the British newspaper?
purely a matter of misunder-
ing.
Ifound that the popular idea was
merica was out to 'hog it all.'
nted out to them, and I said
I knew it honestly that I be-
lemi^Hi they would be much happier
ontented, if they looked the sit-
fairly in the face.
e point I made was this: The
aper men feel very patriotic. I
d out that the newspaper man
t feel any more patriotic than
eater owner and the exhibitor
ler one of them ever really will
[ppy until British films are shown
minantly in British theaters.
hibitors Favor U. S. Product
I asked them to meet the situ-
as it was. I explained that the
would not pay money to go
see British-made films in Brit-
eaters, when British producing
ianies were making so much
■ photo dramas, and spending
ch less pains and time on them,
we are.
also made it clear that, with all
[heaters we own in this country
abroad, that nobody could be
er than I would be to have them
cing successful pictures in
nd. I would be so glad if they
The whole English situa-
|is purely up to the producer. I
ay for myself, and I think I
for every other iirodni-pr and
itor in America that all we are
ng for are good pictures — good
sense that they please the pro-
the distributor, the exhibitor
he consumer to the same degree
flight."
'Pictures, Then Patriotism"
answering questions from one
iewer, Loew said, at this point:
|es, they have a new slogan, I
all over the world and that is:
e trade follows the picture; not
JK Aljiew was asked the real inside of
111 [Situation as it effected Great Brit-
llljl nd the United States. He said:
VJWJ think they are making a great
IrriUlfflB'^^ over there in that they are
[IJJWI'tk jing too much money for admis-
viiinni(illlf'° '^^^y ^^^ "°t making the show-
lAliW""" >g|f pictures so popular in England
e have made them here." In
er to another question, Loew
1 poor t
vi;ould say, off-hand, that in all
tries of the world Americans are
selling about 95 per cent except
lany. Germany, I would say
ily speaking, has 75 per cent of
lan films. In Germany the
e favor the German-made prod-
:ven if inferior. They are in-
ly nationalistic in Germany, but
I feel that there, ?' in England, the
finest persons in the world are back
of our industry; and I believe that'
as soon as they get the point of view
that America is not trying 'to hog
ihe market,' but is merely trying tc
produce pictures that the public will
enjoy and that exhibitors may show
a profit.
"In the last analysis, I can truth-
fully say that the British exhibitor
will not be truly happy until he can
show a truly British film to his audi-
ence. And the newspaper review-
er will be with him. I would like
iome of those British films for my
theaters."
Cunningham Leaves Famous
Indianapolis — Earl Cunnigham, di-
rector of exploitation for Famous in
the Indianapolis district, has resigned
effective July 3, to become associated
with Zaring's Egyptian as publicity
director. Cunningham was transfer-
red to Indianapolis from Kansas City,
Mo., last April, after several years
with the Paramount publicity depart-
ment.
Litigation in Rhode Island
Valley Falls, R. I.— Joseph F.
Shea has taken over Shea's owned by
him but leased to J. J. Brady. The
latter has secured injunction prevent-
ing Shea from disposing or leasing
the property but Shea has permission
from the court to operate house pend-
ing settlement of litigation.
Wingard to Marry
Earl W. Wingard, unit business
manager for Famous, will be married
tomorrow to Margaret Freer at the
Little Church Around the Corner.
Miss Freer, whose home town is
Denver, has done concert work.
Lois Moran Assigned Lead
Lois Moran will play the feminine
lead in "God Give Me Twenty
Cents," for Famous, following her
role in "The Ex-Duke."
Pommer Engages Technical Advisor
Hollywood — Erich Pommer has en-
gaged Baron Von Koczian as tech-
nical advisor for "Hotel Stadt Lem-
berg," Pola Negri's new picture.
Welch in Vaudeville
Niles Welch opened a vaudeville
sketch, "Wouldn't You?" at the Fox
theater, Elizabeth, N. J., yesterday.
Third for William Fairbanks
"The Winning Wallop" will be the
third of the William Fairbanks series
for Lumas.
AMALGAMATED
VAUDEVILLE AGENCY
Attractions for
Picture Theatres
Standard Vaudeville Acts
1600 Broadway, New York City
Phone Penn. 3580
~^
Stir in London
Soviet Film "Armored Crusier Potem-
kin Arrives at Inopportune Time
and Has Censors Worried
The first Soviet propaganda film
■'The Armored Cruiser Potemkin," to
reach London arrived at a time when
a drive was being made by Winston
Churchill and Lord Birkenhead to
break off relations with Russia. It
has therefore stirred up some trouble
for T. P. O'Connor, chairman of the
board of censors, says the N. Y.
Herald-Tribune.
The story is based on the mutiny of
the cruisers crew just before the
Russo-Japanese War. The Potemkin.
tamely surrendered, but the film ver-
sion of the mutiny makes it start the
Bolshevik revolution.
"Pictorially, the film is superb, stag-
ir.g a series of remarkable scenes, han-
dled with imaginative power and re-
vealing the producer as a screen ge-
nius,'' says the Herald-Tribune. "The
German censor was so impressed by
the producer's dramatic force, and the
vividness of his pictorial conceptions,
that, against his political judgment
he allowed the film to be released —
and has been in hot water ever since."
Whether or not to follow his Ger-
man colleague's example, if the film
is submitted for exhibition, is the
problem which faces O'Connor.
"U" Pictures for Swedish Line
The Swedish-American Line will
run nightly film shows beginning
with the sailing of the Gripsholm on
July 3. Bookings will be made
through the Universal exchange and
a nightly change will be in effect
Both features and short subjects will
be on the program.
Improvement Steady
Charles McMahon, of National Catho-
lic Welfare Conference, Finds
Films Are of High Standard
Chicago — Declaring the industry
within three decades has become sta-
bilized, that its art had rapidly de-
veloped and its product gradually at-
tained to a higher -"id more satis-
factor^' entertainment and moral stan-
dard, Charles A. McMahon, director
M. P. Bureau National Catholic Wel-
fare Coi».''«?rence of Washington, pre-
sented an exhaustive survey of "That
Marvel, the Movie," in inaugurating
Summer studies in stagecraft at St.
Patrick's Academy, which are con-
ducted under the auspices of the Am-
ateur Art Assoc, of Chicago.
"My own experience," said Mc-
Mahon, "in reviewing the 1925-1926
photoplay output for the National
Catholic Welfare Conference News
Bureau, serving nearly one hundred
papers in this country and abroad, has
been gratifying. I do not remember
having seen in any year so many fine,
worth while productions. In no pre-
vious year has there been, in my
jujdgment, such a steady improve-
ment in the artistic, entertainment
and moral standard of the screen. In
its review and information service
the N. C. W. C. Motion Picturer
Bureau has adopted the slr^'^nn 'Boost
the Best.' We believe that policy tc
represent a better psychology than
mere fault finding and public criti-
cism."
Sarah Mason Doing Scripts
Los Angeles — Sarah Y. Mason is
preparing two scenarios for Tiffany
"Fools of Fashion" and "One Hour
to Love."
"Film-Kurier" Issues Annual
Berlin — "Film-Kurier," daily mo-
tion picture paper, has issued the
fifth edition of its "Great Picture
Book of the Screen."
Steele Joins M.-G.-M. in Boston
Boston — Fred Steele, formerly of
Associated, is covering Maine for
Metro-Goldwyn-Mayer.
LITHOGRAPHED
CmCINNATI~0.
Vogel at Milwaukee
Milwaukee — William Vogel is in
charge of the local office of Exhibi-
tors Supply Co. He was formerly lo-
cated at the Minneapolis branch.
Jack Shearer Out of Royal
Park Rapid, Minn. — Jack Shearer
has relinquished his release on the
Royal and is showing films in the
local school auditoriur"
March To
Box Office Profits !
-with-
"The Heavy Parade"
one of the season's 2-reel
comedy sensations
Your audience wants Laughs —
Supply the demand
with
Standard Fat Men Comedies
Produced by Joe Rock
STANDARD CINEMA CORPORATION
At All F. B. O. Branches
W^JvQgf:. product ?'
^r^^
^^ rL to
1
Do yjMir booking eariy-it iiavs- with FOX
FILMDOM
ALL THE NEWS
ALLTUE TIME
C. XXXVI No. 77
Wednesday, June 30, 1926
Price 5 Cents
Two Sides
.-bitration between exhibitor
no exchangeman through the
laiinery of the Fihn Boards of
r.|e has demonstrated its
h. Thousands of cases and
liljons of dollars have been dis-
osd of with neatness and dis-
atji.
is true there have been spor-
complaints. Here and there
gruntled party appears. En-
re^ natural.
tiis
A Functioning System
Te M, P. T. O. has talked about
s vn arbitration system. It con-
•d< that the method carries merit.
(y comes Frank Rembusch, the
.ni Hoosier, with a suggestion that
)b;1s interesting. He urges the use
r le present machinery because it
fly organized. He would create
siarate board of exhibitors who
re ow serving on various arbitra-
orjoards. This board would meet
rv«il times a year to set general
rarces and standards as represen-
iti' of the exhibitor side of the mat-
Ewever, it remains a question as
I \iether or not even this is neces-
>r3 It does not seem logical to
ife that the existing system is any
;is wrongly constituted if it can
issate disputes at the rate now
/re iling.
I Attention, Great Britain
Vrcus Loew in a refreshingly can-
id nanner discusses what's wrong
'ithhe English production. In ef-
Jcthe places the fault at too much
iatr tism and not enough value in
ict es. In England, as in every
th' country where the urge to pro-
luc exists — and the number is al-
'■a> increasing — it might be realized
lovas well as any other time that
nbaictures count. Even in Ameri-
a here the ramifications of the
»usess run into manifold channels
ondition will always prevail.
KANN
F
an
ft.,
laac
May Build on Studio Site
nous is considering a theater for
'f the present studio site on Vine
ollywood. No decision has been
Fox Earnings
First 1926 Quarter Shows Increase as
Compared with the Previous
Year
In 1925 net income of Fox Films
was over $5 a share on outstanding
stock and represented a gain of 25
per cent, over 1924. Income of the
company, it is reported, has been
showing a progressive increase for
many months.
For the first quarter of this year
the net equalled $1.50 a share on the
(Continued on Page 2)
Buchowetzki with M.-G.-M.
Dimitri Buchowetzki will direct a
picture for Metro-Goldwyn-Mayer.
He leaves for the Coast Sunday.
Later, he will make a production for
amous.
^1
Selznick Getting Set
Associated Exhibitors Holding Sales
Conferences — Sales Force to
Be Retained
A series of home office sales con-
ferences are on at Associated Exhibi-
tors with Lewis J. Selznick and E. J
Smith presiding with the purpose of
assembling product. Selznick has es-
tablished an open door policy and
consideration will be given to the
product of any independent producer.
(Continued on Page 2)
Plan 17 Features
Davis-Adams Pictures Corp. Capi-
talized at $20,000— To Handle
Comedies
Albany — Davis-Adams Pictures
Corp. has been incorporated with
$20,000 capital. The incorporator's
are: J. Charles Davis, 2nd; J. D
Brown (attorney), and J. K. Adams
Davis-Adams will have 17 feature?
and a number of two reel comedies
(Continued on Page 4)
Financing Profitable
M. P. Capital Corp. Head Says Com-
pany Has Between $7,000,000 and
$10,000,000 Outstanding
"Motion picture financing can be
done profitably on sound commer-
cial credit lines," Frank Wilson, pres-
ident of the M. P. Capital Corp., told
"The Wall Street Journal" yesterday
Wilson said that his company con-
stantly has between $7,000,000 and
$10,000,000 outstanding in credits.
(Continued on Page 2)
Milton Cohen Returning
Milton Cohen of Inter-Globe Ex-
port is due back in New York from
abroad tomorrow.
Laemmle Stricken
Southampton — Carl Laemmle was
taken off the Berengaria here yes-
terday on a stretcher and rushed to
a special train which carried him to
London. He was stricken with an
attack of acute appendicitis.
The Associated Press informed
THE FILM DAILY at 10:15 last
night (4:15' Wednesday morning Lon-
don time) that while physicians re-
gard Mr. Laemmle's condition seri-
ous, they held out hope for his re-
covery.
Millions to Workers
Eastman Company Employees Split
Dividend of $2,786,165 on 3^
• Per Cent Basis
Rochester — On July 1, Eastman
Kodak will distribute to employees
their fiftieth and largest dividend
amounting to $2 786,165. A part of
this goes to every employee who has
been with the concern 26 weeks or
more. The wage dividend this year
amounts to 3^2 per cent of the total
wages paid during the last period of
continuous employment.
Quarterly dividends to holders of,
(Continued on Page 4)
To Cost $1,200,000
Robert Lieber's New Indianapolis
Theater to Seat 3,500— Stock
Issued for Financing
Indianapolis — The Circle Theater
Co. of Indianapolis, Robert Lieber's
company, has completed plans for the
erection of a new house in this city,
at an estimated cost of |1,200,000.
The new theater, to be known as the
Indiana, will have a seating capacity
of 3,500, and will include among its
many modern features a ball room
(Continued on Page 2)
Urges National Board
Frank Rembusch Wants M.P.T.O.A
To Organize Arbitration Mem-
bers Throughout U. S.
Indianapolis — Recommendation that
the M. P. T. O. A. create a national
board of exhibitors comprising mem-
bers of arbitration boards throughout
the United States, was made yester-
day by Frank Rembusch, president of
the Indiana M. P. T. C, in a com-
(Continucd on Page 2)
Seeks Gov't Order
Commissioner Thompson Declares
Case Against Famous Players Is
Backed by Sufficient Evidence
Washington Bureau of THE FILM DAILY
Washington— Nearly $75,000 has al-
ready been spent by the Government
in the prosecution of the Famous
Players case; there is sufficient evi-
dence already in the record to justify
an order against the company, and
further delay in arriving at a decision
may result in new members being on
the Commission before final action is
taken, it is declared by Commissioner
Huston Thompson in a statement ex-
plainmg his opposition to the recent
order of the Federal Trade Commis-
sion reopening the case.
Commissioners Thompson and Nu-
gent were the only members of the
(Continued on Page 4)
Stock Increase Certified
Albany — Famous Players-Lasky
Corp. yesterday certified to the Sec-
retary of State that it has increased
its number of shares of common
stock from 450 000 shares of no par
value to 1,000,000 shares also of no
par value.
Its 200,000 shares of preferred of
the par value of $100 each will re-
main as heretofore.
108 Bray Subjects
Program of Shorts to be Distributed
Through Independent Exchanges
for 1926-27 Season
Bray Productions, Inc., will release
108 short subjects for 1926-27. They
will distribute four series of comedie'
each comprising 12 two reelers, tojy-
produced by Joe Rock; Bray will pro-
duce a series of 26 cartoons, 13
Novelty Screen Magazines and 13 Na-
(Continued on Page 4)
Adding To Chain
Joelson Circuit Augmented by House
in Bronx and Alhambra, Former
Loew House in Brooklyn
Julius Joelson and associates who
operate a string of theaters in the
Bronx and in Brooklyn have closed a
deal with the Temple Building Co.
composed of Joseph Palisinky and
Theodore S. Tenney to take over the
2,000 seat theater now building at 3rd
Ave. and 172nd St. in the Bronx.
(Contiii^d on Page 2)
ontiii^a
Capital "grease to $60,000,000
Wilmington, Del, — The Cinema
Corp. of American has been granted
permission to increase its capital from
$40,000,000 to $60,000,000 by the Sec-
retary of State at Dover. The in-
crease in capital provides for 600,000
shares of stock of which 200,000
shares will be preferred without nom-
inal or par value, and 400,000 shares
of common stock with no par value.
$75,000 for 50 Feet
St. Loui-s— William Fox ]iaid |75,000
for the 50-foot lot on Washington
Boulevard just west of Grand which
he purchased last week. The seller
of the parcel was the St. Louis Mu-
tual Life Insurance Co. The purchase
was necessary to round out the Fox
Theater site.
THE
-.gSK;
DAILY
Wednesday, June 30, 192i|
Vol. XXXVI No. 77 Wednesday, June 30, 1926 Price 5 Cents
lOHN W. ALICOATE :::::: Publisher
Published daily except Saturday and holidays
at 1650 Broadway, New York, N. Y. and
copyright (1926) by Wid's Films and Film
Folks, Inc. J. W. Alicoate, President and
Treasurer ; Maurice D. Kann, Editor ; Don-
ald M. Mersereau, Business and Advertising
Manager; Ralph Wilk, Traveling Represen-
tative. Entered as second-class matter May
21, 1918, at the post-office at New York,
N. Y., under the act of March 3, 1879.
Terms (Postage free) United States, outside
of Greater New York, $10.00 one year; 6
months, $5.00; 3 months, $3.00. Foreign,
$15.00. Subscribers should remit with order.
Address all communications to THE FILM
DAILY, 1650 Broadway, New York, N. Y.
Phone Circle 4736-4737-4738-4739. Cable ad-
dress: Filmday, New York. Hollywood,
alUornia — Harvey E. Gausman, Ambassa-
or Hotel; 'Phone, Drexel 7000 and Wash-
igton 9794. London — Ernest W. Fredman,
he Fite Renter, 58, Great Marlborough St.,
■onaon, W. I., Paris — La Cineraatographie
rancaise, 5, Rue Saulnier.
Financial
Moving along on a bullish market, the
film issues yesterday made a spurt forward.
Trading was comparatively heavy, especially
in the more active stocks.
Fam'ous common, in a turnover of 3,500
shares, advanced ifi points, while Fox Film
"A", which has been on the rise for the
past few days, made another gain of 1J4
points in sales aggregating 7,000. Gains o^
14 a point were recorded in several instances.
Quotations
High
Low
Close
Sales
*Balaban & Katz
73
Eastman Kodak .
.11154
iii'4
111'4
100
Farnous Players .
.123
12m
123
3,500
Fam. Play. Pfd. .
.1205^
12054
12054
800
Fam. Play. Rts. .
4Vs
4
4%
800
Film Inspect. . . .
5'/,
5 '4
5?4
700
♦First Nat'l Pfd.
105
• • t •
Fox Film "A" ..
72
70^
72
7,000
Fox Theaters "A"
26'4
2554
26
9.100
•Intern'l Project.
n%
• • • ■
Loew's, Inc
37 H
37
37H
1,100
Metro-Gold. Pfd. .
23 '4
23 54
23 54
200
M. P. Cap. Corp.
22
22
22
200
Pathe Exch. "A"
56M
56
56
300
tParamount B'way
97 y«
971/2
975/s
300
Roxy Common . .
7-4
eVi
....
Roxy Units
27
25
....
*Skouras Bros. . .
51
**Stan. Co. of Am.
63J4
Trans-Lux Screen
9%
SVs
9
900
•Uni. Art. The. Ct. ..
100
Universal Pict. . .
34 '4
345^
345/a
100
*Univer. Pict. Pfd.
97ys
*Warner Bros. . .
4554
....
Warner Pict. "A"
14^
14
14^
1,800
• Last prices quoted
'• Philadelphia Market
•■ Bond Marlfpt
Financing Profitable
(Continued from Page 1)
Earnings of the corporation are
approximately $500,000 a year and
stock is selling between $21 and $22
per share and is paying $1.50 per
share. Capital and surplus amounts
to $2,900,000. At present the com-
pany is interested in some 30 ven-
tures.
Financing the big single picture is
the field where the company operate,'^
to best advantage, Wilson said. The
company will not advance money un-
less shown signed releasing contracts
he stated.
M. P. Capital Corp. is doing about
70 to 80% of the financing of the
Cecil B. De Mille pictures, Wilson
declared. De Mille is getting the
money at the same rate he pays a
bank, with an addition of some 2J^%
royalti' on profits and some other
fractional costs. He estimates that
"The Volga Boatman" will net $1,-
000,000. Big companies are more and
more making percentage contracts.
Wilson said, in place of series agree-
ments, as a long string of pictures fre-
quent'v serves to deaden and paralyze
a director's and producer's ability.
Fox Earnings
(Continued from Page 1)
Class A and B stocks, against $1.35
a share in the same period a year ago.
During the current quarter it is esti-
mated earnings were at the rate of at
least $7 per share annually on the
combined stocks.
When you think of
INSURANCE
you are thinking of
S T E B B I N S
Specialists in Motion Picture
and Theatrical insurance for
the past fifteen years.
Arthur W. Stebbins & Co., Inc.
1540 Broadway N. Y. C.
Bryant 3040
Alice Terry Due Today
Alice Terry, who has been appear-
.inging in "Tlie Magician," at Nice
France, is due on the Homeric to-
day. Howard Strickling, Rex In-
gram's personal representative, is al-
so on board with a print of the pic-
ture.
Defer "American Girl" Temporarily
It is reported that Famous is to
further defer for about one month
production of "Glorifying the Ameri-
can Girl" and that Esther Ralston,
will be assigned to another picture in
the interim.
Mednikow With Associated
Associated Exhibitors has appointed
John Mednikow, Chicago branch
manager, and deny that he is con-
nected with the Capital Film ex-
change of that city.
5 Associated Westerns Ready
Five of the Westerns which Lester
F. Scott, Jr., is producing for release
by Associated Exhibitors have been
completed.
Shaw Signed by M-G-M
Los Angeles — Oscar Shaw has been
signed by M-G-M. He will appear
in support of Norma Shearer in
"Upstage."
"U" to Feature Puffy
Los Angeles — Universal plans to
feature Charles Puffy, the comedian,
in a series.
Cohn Returning
Los Angeles — Jack Cohn, of Colum-
bia Pictures, is en route to New York.
Fear for Kinogram Expedition
Fears that the Kinograms expedi-
tion to British Guiana and the
jungles of Venezuela may have come
to grief are contained in an appeal to
Willis G. Cook, American Minister at
Caracas, for his aid in finding some
trace of Desmond X. Holdridge, cam-
eraman, who has not been heard from
since early in May.
Urges National Board
(Continued from Page 1)
munication to Joseph M. Seider of
the national organization.
Rembusch suggested that the pro-
and a recreation center. It will be
posed board meet several times a
year for an exchange of experiences
These conferences would enable the
M. P. T. O. A. to establish a set of
general and standard practices as a
guide in arbitration matters, he point?
out. Rembusch recommends calling
the initial meeting a once. In his
wire he says that the Film Boards of
Trade are most thoroughly organized
with perfect routine and working reg-
ulations, all under the able guidance
of Charles C. Pettijohn..
Efforts to secure Seider's opinion
of the plan failed as he could not be
reached.
To Cost $1,200,000
(Continued from Page 1)
modelled after the old Spanish type
of architecture.
Common stock to the amount of
$600,000 has been issued by the com-
pany, and $600,000 in preferred stock
by the Lincoln Square Realty Co. to
finance the new venture.
In addition to operating the Circle
interests now include a half-interest
in the company operating the Ohio
a down town house, and a three-quar-
ters interest in the Uptown, a re
cently opened neighborhood house.
Selznick Getting Set
(Continued from Page 1)
Associated will confine itself to dis-
tribution only, he says.
The reorganization of the sales de-
partment is well under way anr'
Smith states that all former branch
man^n^ers, and many of the salesmen
will be retained.
More "Les Miserables" Showings
Additional invitation showings of
Universal's "Les Miserables" are to
be given in New York and Chicago,
It is understood the picture will be
shown at Carnegie Hail here.
Mark Strand Nearly Ready in Albany
Albany — The New Ritz being con-
structed by the Mark Strand Corp. is
nearing completition and will be
ready to open between August 15 and
Labor Dav.
The finishing touch of refinement on
an elaborate production is the
handcoloring by
/^yc/f-
The Perfect Handcoloring of Film
528 Riverside Drive Telephone
New York Morningside 1776
Adding To Chain
(Continued from Page 1)
Joelson will operate the theater u;
der the name of tiie Jodell Amus
ment Co. The lease covers 21 yr,
at an average rental of $42,000 a v
and was cio="' through Sofferman
The same company has purchased i
Alhambra. Halsey St. and Knicl
bocker Ave., Brooklyn, from
Loew circuit for straight pictures
The Joelson circuit embraces
Belmont, Crescent, Melrose and !
Kinlev in the Bronx and the Pan
non, Glenwood and new Star
Brooklyn.
1^'
Our Gan^'Comedy
HAL ROACH
ffl£S£NTS
HIS RASCALS
H
THUNDBRING
fUAS'
F^(h(
This is a 'Comerblock' cut fumisl*
FREE for all Pathecomedies at yo
Exchange.
^^lpfAadet£^
Insure Your Screer
John D.Tippett Jnc.
Raw Stock
Negative and Positive
All Colors
1540 Broadway 6040 Snntet BI'd.
New York City Hollywood, Calif.
WE NEVER^OISAPPOfNT"
mmm
^■Amm
INCORPORATED '
220 WEST 42^-^ STREET
NEW YORK
PHONE-CHICKERING 2937
ALLAN A.LOWNES, CEN.MCR.
it>-
I
Qammount Helps YOU SELL
Htlh"
PARAMOUNT was the FIRST to ADVER-
TISE your shows NATIONALLY to millions of
people and the ONLY company to do it consistently
over a period of 10 years.
PARAMOUNT is the only company
that guarantees you PERFECT PRINTS and
PERFECT SERVICE in the delivery of film.
f T
THE AIR MAIL: Warner Baxter— An un-
) unsual kind of picture. United States Mail planes :
f used. Prints were new and that's what I iike.
f'New print, not even punch marks on thispiVit.
j Eight reels.— Robert W. Hines. JJiij
J lioyalton, S. D. — General patronaga
PAR AMOUNT ALONE gives you bunkless,
100% serviceable PRESS SHEETS always far ahead
ot release dates.
PARAMOUNT 'S new showman s
MANUAL BULLETINS (free to exhibitors) is the
most unique and most practical exploitation service
ever offered.
PARAMOUNT now adds to the
finest line of exhibitor advertising aids in
this business a new style of poster con-
taining blank spaces so you can advertise
your whole show.
PARAMOUNT SERVICE, LIKE
?ammoaa£^(c^an2^, OUTCLASSES THE FIELD.^
And Thafs That!
By -BARRY"
I WANT a Rollb-Royce roadster,—
and I've got to have it by 9
tomorrow morning." The order was
from Herbert Brenon, directnig 1 he
Great Gatsby," and' he got what he
asked for. No wonder directors ride
around in expensive cars, if it s that
easy.
"Every joke must have a moral",
says Mack Sennett but doesn't ex-
plain iust ivhat he means although
we admit an explanation might be
rather difficult. '
The good folk of Cottage Grove
Oregon, will have as their guest ot
honor next Monday at their 4th ot
Julv celebration none other than dus-
ter' Keaton. The stone-faced indi-
vidual and "The General" will be part
and parcel of the parade together with
all the extras of'the company who are
.^ell outfitted with blue and gray uni-
forms.
Ben Turpin sought election as
president of the M. P. T. 0. A. dur-
ing the recent convention on the }0L-
lowing platform:
A man who can look any situation
squarely in the eye.
Representation for all exhibitors.
Laughs and prosperity for all. _
r/ie woman's favorite; a mans
man.
Flora Finch, appearing in the
"Carrie of the Chorus" series, says
she always breaks bones when she
^'•You see", Flora laughed, "I have
so little flesh on those bones that
when I fall there is little to serve as
padding."
108 Bray Subjects
(ContiiiMed from Page 1)
ture Specials which will complete the
^'l^ie^"comedy series will comprise
'•McDougal Alley Kid Comedies,
'•Sunkist Comedies", "Fistical Culture
Comedies" and "Hazy Fogg Com-
^ The Bray product will be distributed
on a franchise basis through indepen-
dent exchanges.
Plan 17 Features
(Coiitijiucd from Page 1)
on its program for the state right
market. J. K. Adams will be vice-
president in charge of distribution, at
218 West 42nd St., the old home o
the Davis Dist. Division. Davis will
act as vice-president and supervise
production at the West Coast. The
name of the president will soon be
announced.
Millions to Workers
March To
Box Office Profits |
!
-with -\
^Continued from Page 1)
common and preferred stock, totahng
$4 133,145 will also be paid, borne
8,000 employes arc stockholdres
The dividend brings to $17,716,2/4
the total distributed under the wage
dividend plan since its inauguration
in 1912.
Stephenson Theaters Dividends
Henderson, N. C— The regular
quarterlv dividend of two per cen
and an "extra dividend of fifty cent?
a share was declared by the directors
of Stephenson Theaters Inc.. to
stockholders of record as of June 21
payable on July 1.
New Hines Story Ready
Charlie C. Burr, Johnny Hines,
several gag men and Matt Taylor
vvho wrfte "The Dancing Mayor'
have returned from Atlantic City
where they whipped the story into
shape for production.
i "Son of Sheik" Opens July 8
Los Angeles— "Son of the Sheik
will open at Grauman's Million Dol-
lar on July 8. It is booked for the
Strand. New York, for a showing in
August. _^__===
»♦♦♦«,♦♦>♦,♦♦,♦».♦♦.♦».♦♦.♦♦♦
Exploit' O- Grams
Brief outlines of practical exploita-
tion stunts. They give all necessary
information the exhibitor needs to
put them over. They have made
money for others. They will make
money for you. This daily list of
"ExjAoit-0-Grams" is intended as
a ready reference for the busy shoiv-
nian. File them away. Here is an
"at-yovr-elbow" service of publicity
ideas when you ru^i these pictures.
Send in your "Exvloit-O-Grams,
and help the other fellows who are
helping you.
"The Knockout"
(First National)
Designed a sign after the fashion of
a regular prize fight announcement.
It was placed across thet dobule-door
entrance to the theatre. It played up
the fight sequence as if it were a hgh.
club prize bout, attraction. The sign
was hand painted in red and black.
\bove it was a cut-out of Milton bills
and his ring opponent. It drew all the
fight fans,— Jack Rowley, Rialto The-
ater, Laredo, Texas.
I
"Sally of the Sawdust"
(United Artists)
An immense cross word puzzle sign
built on the roof of a prominent build-
ing Each day a clown mounted the
roof and added a letter. Finally the
solution of the puzzle read Sally ot
the Sawdust." It keeps the crowds
watching the sign every day for he
final anLer.-Rialto Theater, Butte,
Mont.
"Tramp, Tramp, Tramp" '
(First National)
I Placed a double truck cooperative
Inage contest with a newspaper. There
■appeared a misspelled word m every
ad the extra letters forming the
name "of the star and the picture, it
got all the fans busy with paper and
pencil with resultant box-office in-
crease —P. Heavev, Terre Haute, Ind.
Wednesday, June 30, 1926
Seeks Gov't Order
(Confinued from Page 1)
Commission to vote against the hold-
ing of further hearings.
"This case was docketed as an ap-
plication for complaint on Dec. 10
1919. after preliminary investigation,'
Commissioner Thompson pointed ou)
in explaining his opposition. "Sinct
that time the Commission has taker,
evidence all over the United States t( \
;he extent K)f 17,264 pages and lia;
spent approximately $73,601 duriilfe i (
period of six years. The record ■^
digested and the case exhausti'-»P
)riefed and argued before the com
mission. At the time of the tris
counsel for the respondents present-
'.it^umcnts covering the offer of e\
dence on numerous points and citi
rulinp-s of the trial examiner retusiii
lo admit such evidence in some 5,0i
instances.
"I am opposed to the granting
that part of the motion to open,
c?se to take further testimony
garding block booking and the!
ownership since in my opinion
evidence and the findings of the
aminer already show a tendency
ward monopoly, a substantial restrai
of trade, full line forcing and tyi
contracts contrary to law.
"Three years ago I stated bef.
a Congressional committee that it I;
been freely bruited about the coun
and throughout the motion pict
industrv ever since this case
started' that final action would ne
be taken resulting in the issuance
an order. That statement has
come literally true so far as my ^
is concerned since my term exp
Sept. 26, 1926. In the meantmi
will be utterly impossible to c
plete the taking of the additional
dence as contemplated by the c
mission."
"The Heavy Parade"
one of the season's 2-reel
comedy sensations
♦,••♦•♦♦>♦•♦♦*♦♦*♦♦'♦•'♦♦•♦••♦♦'♦
I STERLING PRODUaiONSi
Your audience wants Laughs —
Supply the demand
with
Standard Fat Men Comedies
INCORPORATED
Vrcsent for the Season
of 1926-27
"The Poor Fish"
j>
'Oh What A Night" I
Produced by Joe Rock
STANDARD CINEMA CORPORATION
At AH F. B. O. Branches
I GINSBERG & KANN |
II Distributing Corporation «
i\ 1540 Broadway, N. Y. C. «
h All Rights Protected j.j
"The "Volga Boatman"
(Producers Dist. Corp.)
Used the new Orthepedie Victrola
which was exhibited on the stage dur-
ing intermissions two days before the
showing, and was spotlighted while
Chaliapin's record of the boat song was
played. -Preceding this exhibition at
each performance, a slide gave the in-
formation that it was the song about
to be played which had inspired the
De Mille picture. During the run
the instrument was installed m the
wings and at given cues from the or-
chestra leader, Chaliapin's voice rang
out with the "Song of the Volga Boat-
man " It got newspaper publicity.—
Harry Somerville, Vivian Theater,
Daytona, Fla.
First National Scenario Contest
In a search for material First Na-
tional has made a tie-up with College
Humor" whereby a contes will be
conducted and a .pnze of $10 000
awarded to the writer of a story or
novel best adapted for magazine and
picture production, as determined by
'dees Any other material found
Sable will be purchased at the rate
of $1,000 per manuscript.
Free Shows For Miners
Business depression due to th
action from the recent coal strike
led a few English theaters to
free shows occasionally, Ernest '
managing director of Unity f
said yesterday. With the fuel
ply far from normalcy many td
ies have been forced to close o
on part-time schedules. In tern
where the population is too har
financially to puy admissions
shows provide a means of keepir ^
miners of? the streets, he stated
Bru will return to England in
six weeks after buying product
lii
ro
g
Hnndling Colony Publich
Tames H. Macfarlane is ha
the publicity for the Colony
Universal's home office, succeec
David Blaufox.
"Five Mile High" Camera
Rochester-The Eastman co
is said to have perfected a (
that will photograph from^"/
of 1,000 feet. It is to be used
Army Air Service.
Spoor Here
George K. Spoor is in Nev ^
from Chicago.
tu
All
i
^
Metro- GoLDWYN - Mayer
is delighted to report that
in
MARION DAVIES
BEVERLY OF GRAUSTARK
is enjoying one of ihe greatest successes
of all hox'office history
EXTENDED ENGAGEMENTS
(two weeks or longer)
CAPITOL (NY.) - COLUMBIA (WASH, DC.)
- NEW and PARKWAY (BALTIMORE, MD.) -
STATE "(DETROIT) first time in history of house—
MERRILL (MILWAUKEE) -STATE (BOSTON)
- STATE and ALHAMBRA (LOS ANGELES)
RECORD BUSINESS
ALLEN (CLEVELAND) - STAN LEY (PHIL A.) -
NEWMAN (KANSAS CITY) - GARRICK (MIN-
NEAPOLIS) - DES MOINES (DES MOINES) -^
APOLLO (INDIANAPOLIS)-ETC.
NOTE : Miss Davies is now making'THE RED MILL"
a great comedy-romance which exhibitors will get next
season in Metro - Goldwyn - Mayer's Parade of Hits.
dSMOPOLITAN PRODUCTION
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RICHARD A. HOWLANi
Presents
t II
ki
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Suggested bij R.G.KiRK'S /Aor/
^^orv'Unihed S^a^ef Flavor
wihh
NOWTHE /
DIG SPECIAI/
'TnEONir
IG SPECIAL
released t^
«H5iiiiimer/
t^r-
ec. 10,
estigation,"
'>son pointed out
tositioii. "Since
ssion has taktn
United States to
4 pages and .ha:
$73,601 durirfg i
The record ■'it
C
befor
com
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Produced under the Supervision oP EARL 14 U DSON
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